Taille mémoire =12779288

Taille mémoire =12779288

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	<title>LOGONEWS</title>
	<link>http://yannickbourenane.com/preprod</link>
	<description>Les news des logos, l&#039;actualité des identités visuelles par l&#039;agence Be dandy</description>
	<pubDate>Thu, 11 Jan 2018 17:35:20 +0000</pubDate>
	<language>fr-FR</language>
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	<wp:author><wp:author_id>1</wp:author_id><wp:author_login><![CDATA[admin]]></wp:author_login><wp:author_email><![CDATA[alix@bedandy.fr]]></wp:author_email><wp:author_display_name><![CDATA[Alix - Bedandy]]></wp:author_display_name><wp:author_first_name><![CDATA[]]></wp:author_first_name><wp:author_last_name><![CDATA[]]></wp:author_last_name></wp:author>
	<wp:author><wp:author_id>3</wp:author_id><wp:author_login><![CDATA[Manon - Bedandy]]></wp:author_login><wp:author_email><![CDATA[manon@bedandy.fr]]></wp:author_email><wp:author_display_name><![CDATA[Manon]]></wp:author_display_name><wp:author_first_name><![CDATA[Manon]]></wp:author_first_name><wp:author_last_name><![CDATA[Anselmi]]></wp:author_last_name></wp:author>
	<wp:author><wp:author_id>7</wp:author_id><wp:author_login><![CDATA[Audrey]]></wp:author_login><wp:author_email><![CDATA[audrey@bedandy.fr]]></wp:author_email><wp:author_display_name><![CDATA[Audrey]]></wp:author_display_name><wp:author_first_name><![CDATA[Audrey]]></wp:author_first_name><wp:author_last_name><![CDATA[Cox]]></wp:author_last_name></wp:author>

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		<wp:term_id>1375</wp:term_id>
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	</wp:tag>
	<wp:tag>
		<wp:term_id>999</wp:term_id>
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		<wp:tag_name><![CDATA[Absolut Vodka]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>756</wp:term_id>
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		<wp:tag_name><![CDATA[Abu Dhabi]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>973</wp:term_id>
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		<wp:tag_name><![CDATA[Academy of Motion Picture Arts and Sciences]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>718</wp:term_id>
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		<wp:tag_name><![CDATA[Accor]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1051</wp:term_id>
		<wp:tag_slug><![CDATA[accueil]]></wp:tag_slug>
		<wp:tag_name><![CDATA[accueil]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>812</wp:term_id>
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		<wp:tag_name><![CDATA[acier]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1105</wp:term_id>
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		<wp:tag_name><![CDATA[ACNO]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1278</wp:term_id>
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		<wp:tag_name><![CDATA[Adélaïde Airport]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1531</wp:term_id>
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		<wp:tag_name><![CDATA[Adidas]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>754</wp:term_id>
		<wp:tag_slug><![CDATA[ados]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ados]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>738</wp:term_id>
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		<wp:tag_name><![CDATA[Aéroport]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>991</wp:term_id>
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		<wp:tag_name><![CDATA[Aéroport de Bruxelles]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>940</wp:term_id>
		<wp:tag_slug><![CDATA[afdas]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Afdas]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1035</wp:term_id>
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	</wp:tag>
	<wp:tag>
		<wp:term_id>1078</wp:term_id>
		<wp:tag_slug><![CDATA[agda]]></wp:tag_slug>
		<wp:tag_name><![CDATA[AGDA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1049</wp:term_id>
		<wp:tag_slug><![CDATA[agence]]></wp:tag_slug>
		<wp:tag_name><![CDATA[agence]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>368</wp:term_id>
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	</wp:tag>
	<wp:tag>
		<wp:term_id>107</wp:term_id>
		<wp:tag_slug><![CDATA[agence-de-pub]]></wp:tag_slug>
		<wp:tag_name><![CDATA[agence de pub]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>758</wp:term_id>
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		<wp:tag_name><![CDATA[agence hôtesses]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1419</wp:term_id>
		<wp:tag_slug><![CDATA[agglomeration]]></wp:tag_slug>
		<wp:tag_name><![CDATA[agglomération]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>88</wp:term_id>
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		<wp:tag_name><![CDATA[agroalimentaire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>669</wp:term_id>
		<wp:tag_slug><![CDATA[aigle-azur]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Aigle Azur]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1212</wp:term_id>
		<wp:tag_slug><![CDATA[air-austral]]></wp:tag_slug>
		<wp:tag_name><![CDATA[air austral]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1184</wp:term_id>
		<wp:tag_slug><![CDATA[air-drive]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Air Drive]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>328</wp:term_id>
		<wp:tag_slug><![CDATA[air-france]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Air France]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>821</wp:term_id>
		<wp:tag_slug><![CDATA[air-france-magazine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Air France Magazine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>825</wp:term_id>
		<wp:tag_slug><![CDATA[air-serbia]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Air Serbia]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1281</wp:term_id>
		<wp:tag_slug><![CDATA[ak47]]></wp:tag_slug>
		<wp:tag_name><![CDATA[AK47]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>927</wp:term_id>
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		<wp:tag_name><![CDATA[alcool]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1444</wp:term_id>
		<wp:tag_slug><![CDATA[alexa-chung]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Alexa Chung]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1405</wp:term_id>
		<wp:tag_slug><![CDATA[alfa-romeo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[alfa romeo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>882</wp:term_id>
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		<wp:tag_name><![CDATA[alimentaire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>69</wp:term_id>
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		<wp:tag_name><![CDATA[Alimentation générale]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1404</wp:term_id>
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		<wp:tag_name><![CDATA[alitalia]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>189</wp:term_id>
		<wp:tag_slug><![CDATA[allemagne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[allemagne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>210</wp:term_id>
		<wp:tag_slug><![CDATA[allianz]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Allianz]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>211</wp:term_id>
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		<wp:tag_name><![CDATA[Allianz Riviera]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1354</wp:term_id>
		<wp:tag_slug><![CDATA[alloresto]]></wp:tag_slug>
		<wp:tag_name><![CDATA[alloresto]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1251</wp:term_id>
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		<wp:tag_name><![CDATA[Amalgamated bank]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1457</wp:term_id>
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		<wp:tag_name><![CDATA[amazon]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>90</wp:term_id>
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		<wp:tag_name><![CDATA[américain]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>314</wp:term_id>
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		<wp:tag_name><![CDATA[american airlines]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1435</wp:term_id>
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		<wp:tag_name><![CDATA[Amérique Latine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>355</wp:term_id>
		<wp:tag_slug><![CDATA[amour]]></wp:tag_slug>
		<wp:tag_name><![CDATA[amour]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>685</wp:term_id>
		<wp:tag_slug><![CDATA[amp]]></wp:tag_slug>
		<wp:tag_name><![CDATA[AMP]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>686</wp:term_id>
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		<wp:tag_name><![CDATA[AMP VISUAL TV]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>430</wp:term_id>
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		<wp:tag_name><![CDATA[amsterdam]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>902</wp:term_id>
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		<wp:tag_name><![CDATA[Android]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1298</wp:term_id>
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		<wp:tag_name><![CDATA[andy murrray]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>975</wp:term_id>
		<wp:tag_slug><![CDATA[angleterre]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Angleterre]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>796</wp:term_id>
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		<wp:tag_name><![CDATA[Angry Birds]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1442</wp:term_id>
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		<wp:tag_name><![CDATA[animaux]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[Annecy]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[Anniversaire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_slug><![CDATA[anoc]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ANOC]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[Antler]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[APA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>235</wp:term_id>
		<wp:tag_slug><![CDATA[apple]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Apple]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>794</wp:term_id>
		<wp:tag_slug><![CDATA[application]]></wp:tag_slug>
		<wp:tag_name><![CDATA[application]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[Application Youtube]]></wp:tag_name>
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	<wp:tag>
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		<wp:tag_name><![CDATA[Arby's]]></wp:tag_name>
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	<wp:tag>
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		<wp:tag_name><![CDATA[ArcelorMIttal]]></wp:tag_name>
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	<wp:tag>
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	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[Arcimbo]]></wp:tag_name>
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	<wp:tag>
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	<wp:tag>
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		<wp:tag_name><![CDATA[artisanat]]></wp:tag_name>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
		<wp:term_id>1372</wp:term_id>
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	<wp:tag>
		<wp:term_id>1399</wp:term_id>
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		<wp:tag_name><![CDATA[badminton]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1211</wp:term_id>
		<wp:tag_slug><![CDATA[bakou]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bakou]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1210</wp:term_id>
		<wp:tag_slug><![CDATA[baku]]></wp:tag_slug>
		<wp:tag_name><![CDATA[baku]]></wp:tag_name>
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	<wp:tag>
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		<wp:tag_name><![CDATA[banknotes]]></wp:tag_name>
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	<wp:tag>
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		<wp:tag_name><![CDATA[Banque]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>541</wp:term_id>
		<wp:tag_slug><![CDATA[banque-publique-dinvestissement]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Banque Publique d'Investissement]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>427</wp:term_id>
		<wp:tag_slug><![CDATA[bar]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bar]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1401</wp:term_id>
		<wp:tag_slug><![CDATA[barriere]]></wp:tag_slug>
		<wp:tag_name><![CDATA[barrière]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>331</wp:term_id>
		<wp:tag_slug><![CDATA[basketball]]></wp:tag_slug>
		<wp:tag_name><![CDATA[basketball]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>556</wp:term_id>
		<wp:tag_slug><![CDATA[bastille]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bastille]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>508</wp:term_id>
		<wp:tag_slug><![CDATA[bateau]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bateau]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1122</wp:term_id>
		<wp:tag_slug><![CDATA[batman]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Batman]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1112</wp:term_id>
		<wp:tag_slug><![CDATA[batman-v-superman]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Batman V. Superman]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>689</wp:term_id>
		<wp:tag_slug><![CDATA[bazar-de-lhotel-de-ville]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bazar de l'hotel de ville]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1247</wp:term_id>
		<wp:tag_slug><![CDATA[bbc-iwonder]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bbc iwonder]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1422</wp:term_id>
		<wp:tag_slug><![CDATA[beat-me]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Beat Me]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>227</wp:term_id>
		<wp:tag_slug><![CDATA[beaute]]></wp:tag_slug>
		<wp:tag_name><![CDATA[beauté]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>225</wp:term_id>
		<wp:tag_slug><![CDATA[beauty-success]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Beauty Success]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>983</wp:term_id>
		<wp:tag_slug><![CDATA[beiersdorf]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Beiersdorf]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1217</wp:term_id>
		<wp:tag_slug><![CDATA[beko]]></wp:tag_slug>
		<wp:tag_name><![CDATA[beko]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1474</wp:term_id>
		<wp:tag_slug><![CDATA[belfast]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Belfast]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1234</wp:term_id>
		<wp:tag_slug><![CDATA[belgacom]]></wp:tag_slug>
		<wp:tag_name><![CDATA[belgacom]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>709</wp:term_id>
		<wp:tag_slug><![CDATA[belgique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Belgique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>992</wp:term_id>
		<wp:tag_slug><![CDATA[bellewaerde]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bellewaerde]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>586</wp:term_id>
		<wp:tag_slug><![CDATA[benevole]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bénévole]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>715</wp:term_id>
		<wp:tag_slug><![CDATA[beobank]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Beobank]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1159</wp:term_id>
		<wp:tag_slug><![CDATA[bercy-arena]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bercy Arena]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>190</wp:term_id>
		<wp:tag_slug><![CDATA[berlin]]></wp:tag_slug>
		<wp:tag_name><![CDATA[berlin]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>323</wp:term_id>
		<wp:tag_slug><![CDATA[besson-chaussures]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Besson Chaussures]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1241</wp:term_id>
		<wp:tag_slug><![CDATA[best-global-brands-2014]]></wp:tag_slug>
		<wp:tag_name><![CDATA[BEST GLOBAL BRANDS 2014]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1091</wp:term_id>
		<wp:tag_slug><![CDATA[beziers]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Béziers]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>688</wp:term_id>
		<wp:tag_slug><![CDATA[bhv]]></wp:tag_slug>
		<wp:tag_name><![CDATA[BHV]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>601</wp:term_id>
		<wp:tag_slug><![CDATA[bielorussie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Biélorussie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>960</wp:term_id>
		<wp:tag_slug><![CDATA[biere]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bière]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1189</wp:term_id>
		<wp:tag_slug><![CDATA[biere-brand]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bière Brand]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>800</wp:term_id>
		<wp:tag_slug><![CDATA[bijouterie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bijouterie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>264</wp:term_id>
		<wp:tag_slug><![CDATA[bilan]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bilan]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1307</wp:term_id>
		<wp:tag_slug><![CDATA[bill-tornade]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bill tornade]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>344</wp:term_id>
		<wp:tag_slug><![CDATA[billboard]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Billboard]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>750</wp:term_id>
		<wp:tag_slug><![CDATA[billet-air-france]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Billet Air France]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1342</wp:term_id>
		<wp:tag_slug><![CDATA[billets]]></wp:tag_slug>
		<wp:tag_name><![CDATA[billets]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>534</wp:term_id>
		<wp:tag_slug><![CDATA[bing]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bing]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>456</wp:term_id>
		<wp:tag_slug><![CDATA[bio]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bio]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>966</wp:term_id>
		<wp:tag_slug><![CDATA[biologie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[biologie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>957</wp:term_id>
		<wp:tag_slug><![CDATA[biology]]></wp:tag_slug>
		<wp:tag_name><![CDATA[biology]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>798</wp:term_id>
		<wp:tag_slug><![CDATA[birks]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Birks]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>752</wp:term_id>
		<wp:tag_slug><![CDATA[biscuit]]></wp:tag_slug>
		<wp:tag_name><![CDATA[biscuit]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1555</wp:term_id>
		<wp:tag_slug><![CDATA[black-mirror]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Black Mirror]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>985</wp:term_id>
		<wp:tag_slug><![CDATA[blackdecker]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Black+Decker]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1097</wp:term_id>
		<wp:tag_slug><![CDATA[bleu]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bleu]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1392</wp:term_id>
		<wp:tag_slug><![CDATA[blog]]></wp:tag_slug>
		<wp:tag_name><![CDATA[blog]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1473</wp:term_id>
		<wp:tag_slug><![CDATA[bmw]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bmw]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>751</wp:term_id>
		<wp:tag_slug><![CDATA[bn]]></wp:tag_slug>
		<wp:tag_name><![CDATA[BN]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>616</wp:term_id>
		<wp:tag_slug><![CDATA[bnp-paribas]]></wp:tag_slug>
		<wp:tag_name><![CDATA[BNP Paribas]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>351</wp:term_id>
		<wp:tag_slug><![CDATA[boisson]]></wp:tag_slug>
		<wp:tag_name><![CDATA[boisson]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>174</wp:term_id>
		<wp:tag_slug><![CDATA[bollinger]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bollinger]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>270</wp:term_id>
		<wp:tag_slug><![CDATA[bonne-annee]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bonne année]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>931</wp:term_id>
		<wp:tag_slug><![CDATA[booba]]></wp:tag_slug>
		<wp:tag_name><![CDATA[booba]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>979</wp:term_id>
		<wp:tag_slug><![CDATA[bordeaux]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bordeaux]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>407</wp:term_id>
		<wp:tag_slug><![CDATA[bourse]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bourse]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>406</wp:term_id>
		<wp:tag_slug><![CDATA[bourse-de-tokyo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bourse de tokyo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1350</wp:term_id>
		<wp:tag_slug><![CDATA[boursorama]]></wp:tag_slug>
		<wp:tag_name><![CDATA[boursorama]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>691</wp:term_id>
		<wp:tag_slug><![CDATA[boutiques-paris]]></wp:tag_slug>
		<wp:tag_name><![CDATA[boutiques paris]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1341</wp:term_id>
		<wp:tag_slug><![CDATA[bouygues]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bouygues]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>540</wp:term_id>
		<wp:tag_slug><![CDATA[bpi-france]]></wp:tag_slug>
		<wp:tag_name><![CDATA[BPI France]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>559</wp:term_id>
		<wp:tag_slug><![CDATA[brasserie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[brasserie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>388</wp:term_id>
		<wp:tag_slug><![CDATA[breal]]></wp:tag_slug>
		<wp:tag_name><![CDATA[bréal]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>934</wp:term_id>
		<wp:tag_slug><![CDATA[bresil]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Brésil]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1325</wp:term_id>
		<wp:tag_slug><![CDATA[brest]]></wp:tag_slug>
		<wp:tag_name><![CDATA[brest]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1466</wp:term_id>
		<wp:tag_slug><![CDATA[bretagne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bretagne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>661</wp:term_id>
		<wp:tag_slug><![CDATA[bricolage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bricolage]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1024</wp:term_id>
		<wp:tag_slug><![CDATA[bruce-yan]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bruce Yan]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>990</wp:term_id>
		<wp:tag_slug><![CDATA[brussels-airport]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Brussels Airport]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>318</wp:term_id>
		<wp:tag_slug><![CDATA[bulgarie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Bulgarie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>873</wp:term_id>
		<wp:tag_slug><![CDATA[burger-king]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Burger King]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1432</wp:term_id>
		<wp:tag_slug><![CDATA[business]]></wp:tag_slug>
		<wp:tag_name><![CDATA[business]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1295</wp:term_id>
		<wp:tag_slug><![CDATA[business-france]]></wp:tag_slug>
		<wp:tag_name><![CDATA[business france]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1437</wp:term_id>
		<wp:tag_slug><![CDATA[business-school]]></wp:tag_slug>
		<wp:tag_name><![CDATA[business school]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1232</wp:term_id>
		<wp:tag_slug><![CDATA[byredo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[byredo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1230</wp:term_id>
		<wp:tag_slug><![CDATA[byredo-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[BYREDO LOGO]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1408</wp:term_id>
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		<wp:tag_name><![CDATA[C'est vendredi]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>964</wp:term_id>
		<wp:tag_slug><![CDATA[cabaret]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cabaret]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>720</wp:term_id>
		<wp:tag_slug><![CDATA[cabinet-audit]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cabinet audit]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>922</wp:term_id>
		<wp:tag_slug><![CDATA[cadeau-maestro]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Cadeau Maestro]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>987</wp:term_id>
		<wp:tag_slug><![CDATA[cadillac]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Cadillac]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>220</wp:term_id>
		<wp:tag_slug><![CDATA[caen]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Caen]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1481</wp:term_id>
		<wp:tag_slug><![CDATA[cafe]]></wp:tag_slug>
		<wp:tag_name><![CDATA[café]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>555</wp:term_id>
		<wp:tag_slug><![CDATA[cafe-francais]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Café Français]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>746</wp:term_id>
		<wp:tag_slug><![CDATA[caisse-depargne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Caisse d'épargne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1430</wp:term_id>
		<wp:tag_slug><![CDATA[californie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[californie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1472</wp:term_id>
		<wp:tag_slug><![CDATA[calligraphie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[calligraphie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1395</wp:term_id>
		<wp:tag_slug><![CDATA[calvados]]></wp:tag_slug>
		<wp:tag_name><![CDATA[calvados]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1103</wp:term_id>
		<wp:tag_slug><![CDATA[cambria-suites]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Cambria Suites]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>113</wp:term_id>
		<wp:tag_slug><![CDATA[canada]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Canada]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1258</wp:term_id>
		<wp:tag_slug><![CDATA[canal-30-ans]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Canal + 30 ans]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1315</wp:term_id>
		<wp:tag_slug><![CDATA[canal-j]]></wp:tag_slug>
		<wp:tag_name><![CDATA[canal j]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>734</wp:term_id>
		<wp:tag_slug><![CDATA[canard-enchaine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[canard enchaîné]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1367</wp:term_id>
		<wp:tag_slug><![CDATA[canaries]]></wp:tag_slug>
		<wp:tag_name><![CDATA[canaries]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>482</wp:term_id>
		<wp:tag_slug><![CDATA[canberra]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Canberra]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>744</wp:term_id>
		<wp:tag_slug><![CDATA[cancer]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cancer]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>976</wp:term_id>
		<wp:tag_slug><![CDATA[cannes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cannes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>281</wp:term_id>
		<wp:tag_slug><![CDATA[canovia]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Canovia]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1488</wp:term_id>
		<wp:tag_slug><![CDATA[capgemini]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Capgemini]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>483</wp:term_id>
		<wp:tag_slug><![CDATA[capitale]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Capitale]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>297</wp:term_id>
		<wp:tag_slug><![CDATA[caritas]]></wp:tag_slug>
		<wp:tag_name><![CDATA[caritas]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>298</wp:term_id>
		<wp:tag_slug><![CDATA[caritas-france]]></wp:tag_slug>
		<wp:tag_name><![CDATA[caritas france]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>299</wp:term_id>
		<wp:tag_slug><![CDATA[caritas-internationalis]]></wp:tag_slug>
		<wp:tag_name><![CDATA[caritas internationalis]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>714</wp:term_id>
		<wp:tag_slug><![CDATA[carnets]]></wp:tag_slug>
		<wp:tag_name><![CDATA[carnets]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1400</wp:term_id>
		<wp:tag_slug><![CDATA[casino]]></wp:tag_slug>
		<wp:tag_name><![CDATA[casino]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1260</wp:term_id>
		<wp:tag_slug><![CDATA[cathay-pacific]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cathay pacific]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1152</wp:term_id>
		<wp:tag_slug><![CDATA[cavalli]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Cavalli]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1426</wp:term_id>
		<wp:tag_slug><![CDATA[centrale]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Centrale]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1360</wp:term_id>
		<wp:tag_slug><![CDATA[centre]]></wp:tag_slug>
		<wp:tag_name><![CDATA[centre]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>903</wp:term_id>
		<wp:tag_slug><![CDATA[centre-beaugrenelle]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Centre Beaugrenelle]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>222</wp:term_id>
		<wp:tag_slug><![CDATA[centre-commercial]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Centre commercial]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>872</wp:term_id>
		<wp:tag_slug><![CDATA[centre-hutchins-pour-la-recherche-africaine-et-afro-americaine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Centre Hutchins pour la recherche africaine et afro-américaine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1361</wp:term_id>
		<wp:tag_slug><![CDATA[centre-val-de-loire]]></wp:tag_slug>
		<wp:tag_name><![CDATA[centre val de loire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1141</wp:term_id>
		<wp:tag_slug><![CDATA[century-fox]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Century fox]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>223</wp:term_id>
		<wp:tag_slug><![CDATA[cfdt]]></wp:tag_slug>
		<wp:tag_name><![CDATA[CFDT]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>307</wp:term_id>
		<wp:tag_slug><![CDATA[cgi]]></wp:tag_slug>
		<wp:tag_name><![CDATA[CGI]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>859</wp:term_id>
		<wp:tag_slug><![CDATA[chagement-de-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Chagement de logo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>694</wp:term_id>
		<wp:tag_slug><![CDATA[chaine-de-television]]></wp:tag_slug>
		<wp:tag_name><![CDATA[chaîne de télévision]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>492</wp:term_id>
		<wp:tag_slug><![CDATA[chaine-television]]></wp:tag_slug>
		<wp:tag_name><![CDATA[chaîne télévision]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>141</wp:term_id>
		<wp:tag_slug><![CDATA[chambery]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Chambéry]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>173</wp:term_id>
		<wp:tag_slug><![CDATA[champagne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Champagne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>434</wp:term_id>
		<wp:tag_slug><![CDATA[champagne-mercier]]></wp:tag_slug>
		<wp:tag_name><![CDATA[champagne mercier]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>467</wp:term_id>
		<wp:tag_slug><![CDATA[chanel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[chanel]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1128</wp:term_id>
		<wp:tag_slug><![CDATA[changement-de-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Changement de logo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1182</wp:term_id>
		<wp:tag_slug><![CDATA[changement-de-marque]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Changement de marque]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1500</wp:term_id>
		<wp:tag_slug><![CDATA[changement-de-nom]]></wp:tag_slug>
		<wp:tag_name><![CDATA[changement de nom]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1513</wp:term_id>
		<wp:tag_slug><![CDATA[chantelle]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Chantelle]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1194</wp:term_id>
		<wp:tag_slug><![CDATA[chapitre-com]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Chapitre.com]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1114</wp:term_id>
		<wp:tag_slug><![CDATA[chapstick]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ChapStick]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1338</wp:term_id>
		<wp:tag_slug><![CDATA[charleroi]]></wp:tag_slug>
		<wp:tag_name><![CDATA[charleroi]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1293</wp:term_id>
		<wp:tag_slug><![CDATA[charlie-hebdo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[charlie Hebdo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1044</wp:term_id>
		<wp:tag_slug><![CDATA[charolais-label-rouge]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Charolais Label Rouge]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>952</wp:term_id>
		<wp:tag_slug><![CDATA[chaussure]]></wp:tag_slug>
		<wp:tag_name><![CDATA[chaussure]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>623</wp:term_id>
		<wp:tag_slug><![CDATA[chaussures]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Chaussures]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>154</wp:term_id>
		<wp:tag_slug><![CDATA[chevrolet]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Chevrolet]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1269</wp:term_id>
		<wp:tag_slug><![CDATA[chicago]]></wp:tag_slug>
		<wp:tag_name><![CDATA[chicago]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1154</wp:term_id>
		<wp:tag_slug><![CDATA[childrens-cancer-institute]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Children's Cancer Institute]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>201</wp:term_id>
		<wp:tag_slug><![CDATA[chine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Chine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1313</wp:term_id>
		<wp:tag_slug><![CDATA[chinese]]></wp:tag_slug>
		<wp:tag_name><![CDATA[chinese]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1314</wp:term_id>
		<wp:tag_slug><![CDATA[chinois]]></wp:tag_slug>
		<wp:tag_name><![CDATA[chinois]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>158</wp:term_id>
		<wp:tag_slug><![CDATA[chivas]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Chivas]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>159</wp:term_id>
		<wp:tag_slug><![CDATA[chivas-regal]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Chivas Regal]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1542</wp:term_id>
		<wp:tag_slug><![CDATA[chobani]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Chobani]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1377</wp:term_id>
		<wp:tag_slug><![CDATA[chronopost]]></wp:tag_slug>
		<wp:tag_name><![CDATA[chronopost]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>216</wp:term_id>
		<wp:tag_slug><![CDATA[chupa-chups]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Chupa Chups]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>489</wp:term_id>
		<wp:tag_slug><![CDATA[cigarette]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Cigarette]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>490</wp:term_id>
		<wp:tag_slug><![CDATA[cigarettes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cigarettes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>130</wp:term_id>
		<wp:tag_slug><![CDATA[cinema]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Cinéma]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>495</wp:term_id>
		<wp:tag_slug><![CDATA[cinema-americain]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cinéma américain]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>325</wp:term_id>
		<wp:tag_slug><![CDATA[cinema-independant]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cinéma indépendant]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>551</wp:term_id>
		<wp:tag_slug><![CDATA[cinquantenaire]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cinquantenaire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>674</wp:term_id>
		<wp:tag_slug><![CDATA[cirque]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cirque]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1527</wp:term_id>
		<wp:tag_slug><![CDATA[cirque-du-soleil]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cirque du soleil]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1535</wp:term_id>
		<wp:tag_slug><![CDATA[cite-des-sciences]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Cité des sciences]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>716</wp:term_id>
		<wp:tag_slug><![CDATA[citibank-belgium]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Citibank Belgium]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>203</wp:term_id>
		<wp:tag_slug><![CDATA[classement]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Classement]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1384</wp:term_id>
		<wp:tag_slug><![CDATA[clinton]]></wp:tag_slug>
		<wp:tag_name><![CDATA[clinton]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1476</wp:term_id>
		<wp:tag_slug><![CDATA[cloud]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cloud]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>655</wp:term_id>
		<wp:tag_slug><![CDATA[club-de-football-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Club de football logo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>376</wp:term_id>
		<wp:tag_slug><![CDATA[club-paris-saint-germain]]></wp:tag_slug>
		<wp:tag_name><![CDATA[club paris saint-germain]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1086</wp:term_id>
		<wp:tag_slug><![CDATA[cmg-sports-club]]></wp:tag_slug>
		<wp:tag_name><![CDATA[CMG Sports Club]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>741</wp:term_id>
		<wp:tag_slug><![CDATA[coca-cola]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Coca-cola]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>320</wp:term_id>
		<wp:tag_slug><![CDATA[coface]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Coface]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1529</wp:term_id>
		<wp:tag_slug><![CDATA[cognac]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Cognac]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1423</wp:term_id>
		<wp:tag_slug><![CDATA[colas]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Colas]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>458</wp:term_id>
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		<wp:tag_name><![CDATA[Collectif Bio]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1562</wp:term_id>
		<wp:tag_slug><![CDATA[collectivites]]></wp:tag_slug>
		<wp:tag_name><![CDATA[collectivités]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1066</wp:term_id>
		<wp:tag_slug><![CDATA[cologne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Cologne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>651</wp:term_id>
		<wp:tag_slug><![CDATA[colombie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Colombie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>826</wp:term_id>
		<wp:tag_slug><![CDATA[colorado]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Colorado]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>322</wp:term_id>
		<wp:tag_slug><![CDATA[commerce]]></wp:tag_slug>
		<wp:tag_name><![CDATA[commerce]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>842</wp:term_id>
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		<wp:tag_name><![CDATA[Commonwealth]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>302</wp:term_id>
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		<wp:tag_name><![CDATA[communauté d'agglomération]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>890</wp:term_id>
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		<wp:tag_name><![CDATA[communication]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>329</wp:term_id>
		<wp:tag_slug><![CDATA[compagnie-aerienne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[compagnie aérienne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1125</wp:term_id>
		<wp:tag_slug><![CDATA[compagnies-aeriennes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[compagnies aériennes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>419</wp:term_id>
		<wp:tag_slug><![CDATA[comparateur-de-site]]></wp:tag_slug>
		<wp:tag_name><![CDATA[comparateur de site]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>935</wp:term_id>
		<wp:tag_slug><![CDATA[concours]]></wp:tag_slug>
		<wp:tag_name><![CDATA[concours]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>119</wp:term_id>
		<wp:tag_slug><![CDATA[conforama]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Conforama]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1059</wp:term_id>
		<wp:tag_slug><![CDATA[conseil-departemental-de-savoie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Conseil Départemental de Savoie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1010</wp:term_id>
		<wp:tag_slug><![CDATA[conseil-europeen]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Conseil Européen]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>470</wp:term_id>
		<wp:tag_slug><![CDATA[conseil-sondage-analyse]]></wp:tag_slug>
		<wp:tag_name><![CDATA[conseil sondage analyse]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>599</wp:term_id>
		<wp:tag_slug><![CDATA[continental]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Continental]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>184</wp:term_id>
		<wp:tag_slug><![CDATA[contre-forme]]></wp:tag_slug>
		<wp:tag_name><![CDATA[contre forme]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>846</wp:term_id>
		<wp:tag_slug><![CDATA[contrex]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Contrex]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>530</wp:term_id>
		<wp:tag_slug><![CDATA[controle-technique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[contrôle technique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1471</wp:term_id>
		<wp:tag_slug><![CDATA[converse]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Converse]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1085</wp:term_id>
		<wp:tag_slug><![CDATA[copa-america-2015]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Copa América 2015]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>596</wp:term_id>
		<wp:tag_slug><![CDATA[coree]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Corée]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>597</wp:term_id>
		<wp:tag_slug><![CDATA[coree-du-sud]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Corée du Sud]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>153</wp:term_id>
		<wp:tag_slug><![CDATA[corvette]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Corvette]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>557</wp:term_id>
		<wp:tag_slug><![CDATA[costes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Costes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>911</wp:term_id>
		<wp:tag_slug><![CDATA[couleur-des-logos]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Couleur des logos]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>358</wp:term_id>
		<wp:tag_slug><![CDATA[couleurs]]></wp:tag_slug>
		<wp:tag_name><![CDATA[couleurs]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1484</wp:term_id>
		<wp:tag_slug><![CDATA[coupe-du-monde]]></wp:tag_slug>
		<wp:tag_name><![CDATA[coupe du monde]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1157</wp:term_id>
		<wp:tag_slug><![CDATA[coupe-du-monde-2014]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Coupe du Monde 2014]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>933</wp:term_id>
		<wp:tag_slug><![CDATA[coupe-du-monde-fifa-2014]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Coupe du Monde FIFA 2014]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1019</wp:term_id>
		<wp:tag_slug><![CDATA[cour-des-comptes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Cour des comptes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>928</wp:term_id>
		<wp:tag_slug><![CDATA[coursiers-com]]></wp:tag_slug>
		<wp:tag_name><![CDATA[coursiers.com]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1062</wp:term_id>
		<wp:tag_slug><![CDATA[cracovie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Cracovie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>79</wp:term_id>
		<wp:tag_slug><![CDATA[creation-dentreprises]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Création d'entreprises]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>98</wp:term_id>
		<wp:tag_slug><![CDATA[creation-de-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Création de logo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>147</wp:term_id>
		<wp:tag_slug><![CDATA[creation-de-marque]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Création de marque]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>501</wp:term_id>
		<wp:tag_slug><![CDATA[creation-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[création logo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>913</wp:term_id>
		<wp:tag_slug><![CDATA[credit-a-la-consommation]]></wp:tag_slug>
		<wp:tag_name><![CDATA[crédit à la consommation]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>181</wp:term_id>
		<wp:tag_slug><![CDATA[cristiano-ronaldo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Cristiano Ronaldo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>468</wp:term_id>
		<wp:tag_slug><![CDATA[csa]]></wp:tag_slug>
		<wp:tag_name><![CDATA[CSA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1328</wp:term_id>
		<wp:tag_slug><![CDATA[cuisine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[cuisine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>144</wp:term_id>
		<wp:tag_slug><![CDATA[culture-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[culture]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1079</wp:term_id>
		<wp:tag_slug><![CDATA[cyanogenmod]]></wp:tag_slug>
		<wp:tag_name><![CDATA[CyanogenMod]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1353</wp:term_id>
		<wp:tag_slug><![CDATA[dailymotion]]></wp:tag_slug>
		<wp:tag_name><![CDATA[dailymotion]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>166</wp:term_id>
		<wp:tag_slug><![CDATA[dallas]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Dallas]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>606</wp:term_id>
		<wp:tag_slug><![CDATA[danemark]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Danemark]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>365</wp:term_id>
		<wp:tag_slug><![CDATA[danger-du-web]]></wp:tag_slug>
		<wp:tag_name><![CDATA[danger du web]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>965</wp:term_id>
		<wp:tag_slug><![CDATA[danse]]></wp:tag_slug>
		<wp:tag_name><![CDATA[danse]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1524</wp:term_id>
		<wp:tag_slug><![CDATA[data]]></wp:tag_slug>
		<wp:tag_name><![CDATA[data]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>605</wp:term_id>
		<wp:tag_slug><![CDATA[day]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Day]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>607</wp:term_id>
		<wp:tag_slug><![CDATA[day-birger-et-mikkelsen]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Day Birger et Mikkelsen]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1448</wp:term_id>
		<wp:tag_slug><![CDATA[decathlon]]></wp:tag_slug>
		<wp:tag_name><![CDATA[décathlon]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>265</wp:term_id>
		<wp:tag_slug><![CDATA[decembre-2012]]></wp:tag_slug>
		<wp:tag_name><![CDATA[décembre 2012]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>293</wp:term_id>
		<wp:tag_slug><![CDATA[departement]]></wp:tag_slug>
		<wp:tag_name><![CDATA[département]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>357</wp:term_id>
		<wp:tag_slug><![CDATA[deplacement]]></wp:tag_slug>
		<wp:tag_name><![CDATA[déplacement]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1389</wp:term_id>
		<wp:tag_slug><![CDATA[design]]></wp:tag_slug>
		<wp:tag_name><![CDATA[design]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1517</wp:term_id>
		<wp:tag_slug><![CDATA[design-graphique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[design graphique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1512</wp:term_id>
		<wp:tag_slug><![CDATA[designer]]></wp:tag_slug>
		<wp:tag_name><![CDATA[designer]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1285</wp:term_id>
		<wp:tag_slug><![CDATA[detournemen]]></wp:tag_slug>
		<wp:tag_name><![CDATA[detournemen]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1286</wp:term_id>
		<wp:tag_slug><![CDATA[detournement]]></wp:tag_slug>
		<wp:tag_name><![CDATA[détournement]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1496</wp:term_id>
		<wp:tag_slug><![CDATA[detournements]]></wp:tag_slug>
		<wp:tag_name><![CDATA[détournements]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>514</wp:term_id>
		<wp:tag_slug><![CDATA[dialogue]]></wp:tag_slug>
		<wp:tag_name><![CDATA[dialogue]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>614</wp:term_id>
		<wp:tag_slug><![CDATA[digital]]></wp:tag_slug>
		<wp:tag_name><![CDATA[digital]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1273</wp:term_id>
		<wp:tag_slug><![CDATA[dim]]></wp:tag_slug>
		<wp:tag_name><![CDATA[dim]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1276</wp:term_id>
		<wp:tag_slug><![CDATA[din]]></wp:tag_slug>
		<wp:tag_name><![CDATA[din]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>429</wp:term_id>
		<wp:tag_slug><![CDATA[dinette]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Dinette]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1193</wp:term_id>
		<wp:tag_slug><![CDATA[ding]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ding]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>668</wp:term_id>
		<wp:tag_slug><![CDATA[diocese]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Diocèse]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>664</wp:term_id>
		<wp:tag_slug><![CDATA[diocese-versailles]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Diocèse Versailles]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>285</wp:term_id>
		<wp:tag_slug><![CDATA[direct-energie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Direct Energie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>198</wp:term_id>
		<wp:tag_slug><![CDATA[discount]]></wp:tag_slug>
		<wp:tag_name><![CDATA[discount]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1486</wp:term_id>
		<wp:tag_slug><![CDATA[disney]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Disney]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1113</wp:term_id>
		<wp:tag_slug><![CDATA[disney-channel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Disney Channel]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>63</wp:term_id>
		<wp:tag_slug><![CDATA[distribution-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Distribution]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>134</wp:term_id>
		<wp:tag_slug><![CDATA[divertissement-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[divertissement]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1268</wp:term_id>
		<wp:tag_slug><![CDATA[divvy]]></wp:tag_slug>
		<wp:tag_name><![CDATA[divvy]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>938</wp:term_id>
		<wp:tag_slug><![CDATA[doc-news]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Doc News]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1237</wp:term_id>
		<wp:tag_slug><![CDATA[dodo-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[DODO logo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1172</wp:term_id>
		<wp:tag_slug><![CDATA[dominos-pizza]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Domino's Pizza]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1041</wp:term_id>
		<wp:tag_slug><![CDATA[dossier-special]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Dossier spécial]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>735</wp:term_id>
		<wp:tag_slug><![CDATA[dow-jones]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Dow Jones]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1376</wp:term_id>
		<wp:tag_slug><![CDATA[dpd]]></wp:tag_slug>
		<wp:tag_name><![CDATA[dpd]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1479</wp:term_id>
		<wp:tag_slug><![CDATA[dropbox]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Dropbox]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1406</wp:term_id>
		<wp:tag_slug><![CDATA[dublin]]></wp:tag_slug>
		<wp:tag_name><![CDATA[dublin]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>238</wp:term_id>
		<wp:tag_slug><![CDATA[dusseldorf]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Düsseldorf]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1449</wp:term_id>
		<wp:tag_slug><![CDATA[dyslexie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[dyslexie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>907</wp:term_id>
		<wp:tag_slug><![CDATA[e-commerce]]></wp:tag_slug>
		<wp:tag_name><![CDATA[e-commerce]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>64</wp:term_id>
		<wp:tag_slug><![CDATA[e-leclerc]]></wp:tag_slug>
		<wp:tag_name><![CDATA[E.Leclerc]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1490</wp:term_id>
		<wp:tag_slug><![CDATA[ebay]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ebay]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>638</wp:term_id>
		<wp:tag_slug><![CDATA[eco-mobilier]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Eco-mobilier]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>894</wp:term_id>
		<wp:tag_slug><![CDATA[ecole]]></wp:tag_slug>
		<wp:tag_name><![CDATA[école]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>680</wp:term_id>
		<wp:tag_slug><![CDATA[ecologie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[écologie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>148</wp:term_id>
		<wp:tag_slug><![CDATA[economie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Economie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>161</wp:term_id>
		<wp:tag_slug><![CDATA[ecosse]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ecosse]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1455</wp:term_id>
		<wp:tag_slug><![CDATA[ecouteurs]]></wp:tag_slug>
		<wp:tag_name><![CDATA[écouteurs]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1468</wp:term_id>
		<wp:tag_slug><![CDATA[edition]]></wp:tag_slug>
		<wp:tag_name><![CDATA[édition]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>244</wp:term_id>
		<wp:tag_slug><![CDATA[education-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[éducation]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>663</wp:term_id>
		<wp:tag_slug><![CDATA[eglise-catholique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Eglise catholique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>665</wp:term_id>
		<wp:tag_slug><![CDATA[eglise-catholique-en-yvelines]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Eglise catholique en Yvelines]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>168</wp:term_id>
		<wp:tag_slug><![CDATA[eglise-protestante]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Eglise protestante]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>726</wp:term_id>
		<wp:tag_slug><![CDATA[egypte]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Egypte]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>662</wp:term_id>
		<wp:tag_slug><![CDATA[eindhoven]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Eindhoven]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>631</wp:term_id>
		<wp:tag_slug><![CDATA[el-rancho]]></wp:tag_slug>
		<wp:tag_name><![CDATA[El Rancho]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>797</wp:term_id>
		<wp:tag_slug><![CDATA[elan-chalon]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Elan Chalon]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>287</wp:term_id>
		<wp:tag_slug><![CDATA[electricite]]></wp:tag_slug>
		<wp:tag_name><![CDATA[électricité]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1303</wp:term_id>
		<wp:tag_slug><![CDATA[electrolux]]></wp:tag_slug>
		<wp:tag_name><![CDATA[electrolux]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1218</wp:term_id>
		<wp:tag_slug><![CDATA[electromenager]]></wp:tag_slug>
		<wp:tag_name><![CDATA[electroménager]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1340</wp:term_id>
		<wp:tag_slug><![CDATA[elie-top]]></wp:tag_slug>
		<wp:tag_name><![CDATA[elie top]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>789</wp:term_id>
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		<wp:tag_name><![CDATA[Emission]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>792</wp:term_id>
		<wp:tag_slug><![CDATA[emission-cuisine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[émission cuisine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>790</wp:term_id>
		<wp:tag_slug><![CDATA[emission-culinaire]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Emission culinaire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>845</wp:term_id>
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		<wp:tag_name><![CDATA[Emission tv]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>359</wp:term_id>
		<wp:tag_slug><![CDATA[emotions]]></wp:tag_slug>
		<wp:tag_name><![CDATA[émotions]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>286</wp:term_id>
		<wp:tag_slug><![CDATA[energie-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[énergie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>502</wp:term_id>
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		<wp:tag_name><![CDATA[énergie solaire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>272</wp:term_id>
		<wp:tag_slug><![CDATA[envie-de-plus]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Envie de plus]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1291</wp:term_id>
		<wp:tag_slug><![CDATA[environnment]]></wp:tag_slug>
		<wp:tag_name><![CDATA[environnment]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1003</wp:term_id>
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		<wp:tag_name><![CDATA[Envoy]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1357</wp:term_id>
		<wp:tag_slug><![CDATA[epita]]></wp:tag_slug>
		<wp:tag_name><![CDATA[EPITA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1067</wp:term_id>
		<wp:tag_slug><![CDATA[era]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ERA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1068</wp:term_id>
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		<wp:tag_name><![CDATA[ERA Immobilier]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>721</wp:term_id>
		<wp:tag_slug><![CDATA[ernstyoung]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ernst&amp;Young]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>625</wp:term_id>
		<wp:tag_slug><![CDATA[espagne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Espagne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1096</wp:term_id>
		<wp:tag_slug><![CDATA[esrf]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ESRF]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>112</wp:term_id>
		<wp:tag_slug><![CDATA[etats-unis]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Etats-Unis]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>757</wp:term_id>
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		<wp:tag_name><![CDATA[Etihad]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>712</wp:term_id>
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		<wp:tag_name><![CDATA[Euro 2016]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>104</wp:term_id>
		<wp:tag_slug><![CDATA[euro-rscg]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Euro RSCG]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>106</wp:term_id>
		<wp:tag_slug><![CDATA[euro-rscg-worldwide]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Euro RSCG Worldwide]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>899</wp:term_id>
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		<wp:tag_name><![CDATA[EuroBasket 2015]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>319</wp:term_id>
		<wp:tag_slug><![CDATA[europe-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[europe]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1209</wp:term_id>
		<wp:tag_slug><![CDATA[europeens]]></wp:tag_slug>
		<wp:tag_name><![CDATA[européens]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>971</wp:term_id>
		<wp:tag_slug><![CDATA[eurovision-2014]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Eurovision 2014]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1180</wp:term_id>
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		<wp:tag_name><![CDATA[Eurovision Song Contest]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1345</wp:term_id>
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		<wp:tag_name><![CDATA[evamy]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1549</wp:term_id>
		<wp:tag_slug><![CDATA[evian]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Evian]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>629</wp:term_id>
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		<wp:tag_name><![CDATA[évolution de logo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1064</wp:term_id>
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		<wp:tag_name><![CDATA[Évolution des logos]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[évolution marque]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1380</wp:term_id>
		<wp:tag_slug><![CDATA[exapaq]]></wp:tag_slug>
		<wp:tag_name><![CDATA[exapaq]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>96</wp:term_id>
		<wp:tag_slug><![CDATA[extreme-droite]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Extreme droite]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>719</wp:term_id>
		<wp:tag_slug><![CDATA[ey]]></wp:tag_slug>
		<wp:tag_name><![CDATA[EY]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1331</wp:term_id>
		<wp:tag_slug><![CDATA[f1]]></wp:tag_slug>
		<wp:tag_name><![CDATA[F1]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>459</wp:term_id>
		<wp:tag_slug><![CDATA[facebook]]></wp:tag_slug>
		<wp:tag_name><![CDATA[facebook]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1287</wp:term_id>
		<wp:tag_slug><![CDATA[faits-reels]]></wp:tag_slug>
		<wp:tag_name><![CDATA[faits réels]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>558</wp:term_id>
		<wp:tag_slug><![CDATA[famille-costes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Famille Costes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>121</wp:term_id>
		<wp:tag_slug><![CDATA[fast-food]]></wp:tag_slug>
		<wp:tag_name><![CDATA[fast food]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1073</wp:term_id>
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		<wp:tag_name><![CDATA[Fédération Française de Canoë-Kayak]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>962</wp:term_id>
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		<wp:tag_name><![CDATA[Fédération Française de Gymnastique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>165</wp:term_id>
		<wp:tag_slug><![CDATA[federation-francaise-de-natation]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Fédération Française de Natation]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>254</wp:term_id>
		<wp:tag_slug><![CDATA[federation-francaise-de-voile]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Fédération Française de Voile]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1391</wp:term_id>
		<wp:tag_slug><![CDATA[fedora]]></wp:tag_slug>
		<wp:tag_name><![CDATA[fedora]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1127</wp:term_id>
		<wp:tag_slug><![CDATA[fendi]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Fendi]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>506</wp:term_id>
		<wp:tag_slug><![CDATA[ferry]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ferry]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>326</wp:term_id>
		<wp:tag_slug><![CDATA[festival]]></wp:tag_slug>
		<wp:tag_name><![CDATA[festival]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>438</wp:term_id>
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		<wp:tag_name><![CDATA[festival artistique étudiant]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1196</wp:term_id>
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		<wp:tag_name><![CDATA[Festival de Bregenz]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>439</wp:term_id>
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		<wp:tag_name><![CDATA[festival ici &amp; demain]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1072</wp:term_id>
		<wp:tag_slug><![CDATA[ffck]]></wp:tag_slug>
		<wp:tag_name><![CDATA[FFCK]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>786</wp:term_id>
		<wp:tag_slug><![CDATA[fffa]]></wp:tag_slug>
		<wp:tag_name><![CDATA[FFFA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>164</wp:term_id>
		<wp:tag_slug><![CDATA[ffn]]></wp:tag_slug>
		<wp:tag_name><![CDATA[FFN]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1396</wp:term_id>
		<wp:tag_slug><![CDATA[fft]]></wp:tag_slug>
		<wp:tag_name><![CDATA[fft]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>252</wp:term_id>
		<wp:tag_slug><![CDATA[ffv]]></wp:tag_slug>
		<wp:tag_name><![CDATA[FFV]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>253</wp:term_id>
		<wp:tag_slug><![CDATA[ffvoile]]></wp:tag_slug>
		<wp:tag_name><![CDATA[FFVoile]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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	</wp:tag>
	<wp:tag>
		<wp:term_id>1483</wp:term_id>
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		<wp:tag_name><![CDATA[Fifa]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1255</wp:term_id>
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		<wp:tag_name><![CDATA[FIFA 2018]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>969</wp:term_id>
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		<wp:tag_name><![CDATA[film]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[finance]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>544</wp:term_id>
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		<wp:tag_name><![CDATA[financement]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[Finlande]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_slug><![CDATA[firefox]]></wp:tag_slug>
		<wp:tag_name><![CDATA[firefox]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[Firefox OS]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>994</wp:term_id>
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		<wp:tag_name><![CDATA[Fitness First]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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	<wp:tag>
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		<wp:tag_name><![CDATA[fleuriste]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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	<wp:tag>
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	<wp:tag>
		<wp:term_id>92</wp:term_id>
		<wp:tag_slug><![CDATA[fn]]></wp:tag_slug>
		<wp:tag_name><![CDATA[FN]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_slug><![CDATA[foch]]></wp:tag_slug>
		<wp:tag_name><![CDATA[foch]]></wp:tag_name>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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		<wp:tag_slug><![CDATA[foot]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Foot]]></wp:tag_name>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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		<wp:tag_name><![CDATA[forum]]></wp:tag_name>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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	<wp:tag>
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		<wp:tag_name><![CDATA[fribourg]]></wp:tag_name>
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	<wp:tag>
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		<wp:tag_name><![CDATA[frites]]></wp:tag_name>
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	<wp:tag>
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	<wp:tag>
		<wp:term_id>408</wp:term_id>
		<wp:tag_slug><![CDATA[fusion-marche]]></wp:tag_slug>
		<wp:tag_name><![CDATA[fusion marché]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>367</wp:term_id>
		<wp:tag_slug><![CDATA[futurebrand]]></wp:tag_slug>
		<wp:tag_name><![CDATA[FutureBrand]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1101</wp:term_id>
		<wp:tag_slug><![CDATA[g-f-smith]]></wp:tag_slug>
		<wp:tag_name><![CDATA[G.F Smith]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1280</wp:term_id>
		<wp:tag_slug><![CDATA[g7]]></wp:tag_slug>
		<wp:tag_name><![CDATA[G7]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1025</wp:term_id>
		<wp:tag_slug><![CDATA[galerie-1988]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Galerie 1988]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>916</wp:term_id>
		<wp:tag_slug><![CDATA[gameblog]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Gameblog]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1458</wp:term_id>
		<wp:tag_slug><![CDATA[gaming]]></wp:tag_slug>
		<wp:tag_name><![CDATA[gaming]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>263</wp:term_id>
		<wp:tag_slug><![CDATA[gap]]></wp:tag_slug>
		<wp:tag_name><![CDATA[gap]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>315</wp:term_id>
		<wp:tag_slug><![CDATA[garges-les-gonesse]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Garges-lès-Gonesse]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>178</wp:term_id>
		<wp:tag_slug><![CDATA[gastronomie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[gastronomie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>518</wp:term_id>
		<wp:tag_slug><![CDATA[gay]]></wp:tag_slug>
		<wp:tag_name><![CDATA[gay]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>288</wp:term_id>
		<wp:tag_slug><![CDATA[gaz]]></wp:tag_slug>
		<wp:tag_name><![CDATA[gaz]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1393</wp:term_id>
		<wp:tag_slug><![CDATA[gdf]]></wp:tag_slug>
		<wp:tag_name><![CDATA[gdf]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1061</wp:term_id>
		<wp:tag_slug><![CDATA[genes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Gênes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1005</wp:term_id>
		<wp:tag_slug><![CDATA[geometre-expert]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Géomètre-expert]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>977</wp:term_id>
		<wp:tag_slug><![CDATA[geometrique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[géométrique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>837</wp:term_id>
		<wp:tag_slug><![CDATA[gestion-des-arts]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Gestion des arts]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1436</wp:term_id>
		<wp:tag_slug><![CDATA[gironde]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Gironde]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1493</wp:term_id>
		<wp:tag_slug><![CDATA[glamour]]></wp:tag_slug>
		<wp:tag_name><![CDATA[glamour]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>737</wp:term_id>
		<wp:tag_slug><![CDATA[glasgow]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Glasgow]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>739</wp:term_id>
		<wp:tag_slug><![CDATA[glasgow-airport]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Glasgow Airport]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1259</wp:term_id>
		<wp:tag_slug><![CDATA[glenfiddich]]></wp:tag_slug>
		<wp:tag_name><![CDATA[glenfiddich]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>259</wp:term_id>
		<wp:tag_slug><![CDATA[google]]></wp:tag_slug>
		<wp:tag_name><![CDATA[google]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>887</wp:term_id>
		<wp:tag_slug><![CDATA[gores-group]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Gores Group]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>753</wp:term_id>
		<wp:tag_slug><![CDATA[gouter]]></wp:tag_slug>
		<wp:tag_name><![CDATA[goûter]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1011</wp:term_id>
		<wp:tag_slug><![CDATA[gouvernement-princier-monaco]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Gouvernement Princier Monaco]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1563</wp:term_id>
		<wp:tag_slug><![CDATA[grand-chambery]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Grand Chambéry]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1387</wp:term_id>
		<wp:tag_slug><![CDATA[grand-prix]]></wp:tag_slug>
		<wp:tag_name><![CDATA[grand prix]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>850</wp:term_id>
		<wp:tag_slug><![CDATA[grand-theft-auto]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Grand Theft Auto]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>849</wp:term_id>
		<wp:tag_slug><![CDATA[grand-theft-auto-v]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Grand Theft Auto V]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1288</wp:term_id>
		<wp:tag_slug><![CDATA[graphique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[graphique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>905</wp:term_id>
		<wp:tag_slug><![CDATA[grece]]></wp:tag_slug>
		<wp:tag_name><![CDATA[grèce]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1305</wp:term_id>
		<wp:tag_slug><![CDATA[grimaldi]]></wp:tag_slug>
		<wp:tag_name><![CDATA[grimaldi]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>910</wp:term_id>
		<wp:tag_slug><![CDATA[groupe-marck]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Groupe Marck]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>932</wp:term_id>
		<wp:tag_slug><![CDATA[groupe-pochet]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Groupe Pochet]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>766</wp:term_id>
		<wp:tag_slug><![CDATA[groupe-sos]]></wp:tag_slug>
		<wp:tag_name><![CDATA[groupe sos]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>75</wp:term_id>
		<wp:tag_slug><![CDATA[groupe-tf1]]></wp:tag_slug>
		<wp:tag_name><![CDATA[groupe tf1]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1323</wp:term_id>
		<wp:tag_slug><![CDATA[groupe-up]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Groupe UP]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>848</wp:term_id>
		<wp:tag_slug><![CDATA[gta]]></wp:tag_slug>
		<wp:tag_name><![CDATA[GTA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>847</wp:term_id>
		<wp:tag_slug><![CDATA[gta-v]]></wp:tag_slug>
		<wp:tag_name><![CDATA[GTA V]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1368</wp:term_id>
		<wp:tag_slug><![CDATA[guinness]]></wp:tag_slug>
		<wp:tag_name><![CDATA[guinness]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>745</wp:term_id>
		<wp:tag_slug><![CDATA[gustave-roussy]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Gustave Roussy]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>880</wp:term_id>
		<wp:tag_slug><![CDATA[h]]></wp:tag_slug>
		<wp:tag_name><![CDATA[H]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1553</wp:term_id>
		<wp:tag_slug><![CDATA[hm]]></wp:tag_slug>
		<wp:tag_name><![CDATA[H&amp;M]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>953</wp:term_id>
		<wp:tag_slug><![CDATA[habillement]]></wp:tag_slug>
		<wp:tag_name><![CDATA[habillement]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>901</wp:term_id>
		<wp:tag_slug><![CDATA[halloween]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Halloween]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1370</wp:term_id>
		<wp:tag_slug><![CDATA[handball]]></wp:tag_slug>
		<wp:tag_name><![CDATA[handball]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1431</wp:term_id>
		<wp:tag_slug><![CDATA[handicap]]></wp:tag_slug>
		<wp:tag_name><![CDATA[handicap]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1556</wp:term_id>
		<wp:tag_slug><![CDATA[happy-new-year]]></wp:tag_slug>
		<wp:tag_name><![CDATA[happy new year]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>396</wp:term_id>
		<wp:tag_slug><![CDATA[harvard]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Harvard]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>397</wp:term_id>
		<wp:tag_slug><![CDATA[harvard-university]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Harvard University]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>398</wp:term_id>
		<wp:tag_slug><![CDATA[harvard-university-press]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Harvard University Press]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>103</wp:term_id>
		<wp:tag_slug><![CDATA[havas]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Havas]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>105</wp:term_id>
		<wp:tag_slug><![CDATA[havas-worldwide]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Havas Worldwide]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>395</wp:term_id>
		<wp:tag_slug><![CDATA[hawai]]></wp:tag_slug>
		<wp:tag_name><![CDATA[hawai]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>393</wp:term_id>
		<wp:tag_slug><![CDATA[hawaiian-airlines]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Hawaiian airlines]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>206</wp:term_id>
		<wp:tag_slug><![CDATA[hd1]]></wp:tag_slug>
		<wp:tag_name><![CDATA[HD1]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1135</wp:term_id>
		<wp:tag_slug><![CDATA[helion]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Helion]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>613</wp:term_id>
		<wp:tag_slug><![CDATA[hello-bank]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Hello Bank]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>241</wp:term_id>
		<wp:tag_slug><![CDATA[helsinki]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Helsinki]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>199</wp:term_id>
		<wp:tag_slug><![CDATA[hermes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Hermès]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1311</wp:term_id>
		<wp:tag_slug><![CDATA[hi-fi]]></wp:tag_slug>
		<wp:tag_name><![CDATA[hi-fi]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1382</wp:term_id>
		<wp:tag_slug><![CDATA[hillary]]></wp:tag_slug>
		<wp:tag_name><![CDATA[hillary]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1383</wp:term_id>
		<wp:tag_slug><![CDATA[hillary-clinton]]></wp:tag_slug>
		<wp:tag_name><![CDATA[hillary clinton]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1028</wp:term_id>
		<wp:tag_slug><![CDATA[holiday-collector-n8]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Holiday Collector N°8]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1294</wp:term_id>
		<wp:tag_slug><![CDATA[hommage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[hommage]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1460</wp:term_id>
		<wp:tag_slug><![CDATA[hong-kong]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Hong Kong]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>327</wp:term_id>
		<wp:tag_slug><![CDATA[hop]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Hop !]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>139</wp:term_id>
		<wp:tag_slug><![CDATA[hopital]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Hôpital]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>140</wp:term_id>
		<wp:tag_slug><![CDATA[hopital-de-chambery]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Hôpital de Chambéry]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>958</wp:term_id>
		<wp:tag_slug><![CDATA[horloger]]></wp:tag_slug>
		<wp:tag_name><![CDATA[horloger]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1104</wp:term_id>
		<wp:tag_slug><![CDATA[hotels]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Hôtels]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>717</wp:term_id>
		<wp:tag_slug><![CDATA[hotels-mercure]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Hôtels Mercure]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1188</wp:term_id>
		<wp:tag_slug><![CDATA[houston]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Houston]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1134</wp:term_id>
		<wp:tag_slug><![CDATA[hp]]></wp:tag_slug>
		<wp:tag_name><![CDATA[HP]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>733</wp:term_id>
		<wp:tag_slug><![CDATA[huchon]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Huchon]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>853</wp:term_id>
		<wp:tag_slug><![CDATA[hudl]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Hudl]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>624</wp:term_id>
		<wp:tag_slug><![CDATA[huile-dolive]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Huile d'olive]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>627</wp:term_id>
		<wp:tag_slug><![CDATA[huile-olive-espagnole-etranger]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Huile Olive Espagnole étranger]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>516</wp:term_id>
		<wp:tag_slug><![CDATA[human-rights]]></wp:tag_slug>
		<wp:tag_name><![CDATA[human rights]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>974</wp:term_id>
		<wp:tag_slug><![CDATA[humour]]></wp:tag_slug>
		<wp:tag_name><![CDATA[humour]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1428</wp:term_id>
		<wp:tag_slug><![CDATA[hyeres]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Hyères]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>348</wp:term_id>
		<wp:tag_slug><![CDATA[hygiene-sexuelle]]></wp:tag_slug>
		<wp:tag_name><![CDATA[hygiene sexuelle]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>68</wp:term_id>
		<wp:tag_slug><![CDATA[hypermarche]]></wp:tag_slug>
		<wp:tag_name><![CDATA[hypermarché]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>864</wp:term_id>
		<wp:tag_slug><![CDATA[itele]]></wp:tag_slug>
		<wp:tag_name><![CDATA[i&gt;TÉLÉ]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>262</wp:term_id>
		<wp:tag_slug><![CDATA[ibm]]></wp:tag_slug>
		<wp:tag_name><![CDATA[IBM]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>436</wp:term_id>
		<wp:tag_slug><![CDATA[ici-demain]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ici &amp; demain]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>437</wp:term_id>
		<wp:tag_slug><![CDATA[ici-et-demain]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ici et demain]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1321</wp:term_id>
		<wp:tag_slug><![CDATA[icones]]></wp:tag_slug>
		<wp:tag_name><![CDATA[icones]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1094</wp:term_id>
		<wp:tag_slug><![CDATA[ideat]]></wp:tag_slug>
		<wp:tag_name><![CDATA[IDEAT]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1205</wp:term_id>
		<wp:tag_slug><![CDATA[identite]]></wp:tag_slug>
		<wp:tag_name><![CDATA[identité]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>611</wp:term_id>
		<wp:tag_slug><![CDATA[identites-visuelles]]></wp:tag_slug>
		<wp:tag_name><![CDATA[identités visuelles]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1302</wp:term_id>
		<wp:tag_slug><![CDATA[ikea]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ikea]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>937</wp:term_id>
		<wp:tag_slug><![CDATA[ile-de-france]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ile de France]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1181</wp:term_id>
		<wp:tag_slug><![CDATA[imagine-your-korea]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Imagine your Korea]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1084</wp:term_id>
		<wp:tag_slug><![CDATA[immobilier]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Immobilier]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>479</wp:term_id>
		<wp:tag_slug><![CDATA[imperial-tobacco]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Imperial Tobacco]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1453</wp:term_id>
		<wp:tag_slug><![CDATA[imprimerie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Imprimerie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>921</wp:term_id>
		<wp:tag_slug><![CDATA[imprimerie-nationale]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Imprimerie nationale]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1433</wp:term_id>
		<wp:tag_slug><![CDATA[inde]]></wp:tag_slug>
		<wp:tag_name><![CDATA[inde]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1089</wp:term_id>
		<wp:tag_slug><![CDATA[indiegogo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Indiegogo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>117</wp:term_id>
		<wp:tag_slug><![CDATA[industrie-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[industrie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1289</wp:term_id>
		<wp:tag_slug><![CDATA[infographie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[infographie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1438</wp:term_id>
		<wp:tag_slug><![CDATA[informations]]></wp:tag_slug>
		<wp:tag_name><![CDATA[informations]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1477</wp:term_id>
		<wp:tag_slug><![CDATA[informatique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[informatique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>214</wp:term_id>
		<wp:tag_slug><![CDATA[infrastructures]]></wp:tag_slug>
		<wp:tag_name><![CDATA[infrastructures]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1173</wp:term_id>
		<wp:tag_slug><![CDATA[ingenico]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ingenico]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>77</wp:term_id>
		<wp:tag_slug><![CDATA[initiative-france]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Initiative France]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1520</wp:term_id>
		<wp:tag_slug><![CDATA[innovation]]></wp:tag_slug>
		<wp:tag_name><![CDATA[innovation]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>400</wp:term_id>
		<wp:tag_slug><![CDATA[insee]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Insee]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>590</wp:term_id>
		<wp:tag_slug><![CDATA[insertion]]></wp:tag_slug>
		<wp:tag_name><![CDATA[insertion]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>561</wp:term_id>
		<wp:tag_slug><![CDATA[instagram]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Instagram]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>469</wp:term_id>
		<wp:tag_slug><![CDATA[institut-csa]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Institut CSA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>402</wp:term_id>
		<wp:tag_slug><![CDATA[institut-de-sondage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[institut de sondage]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>136</wp:term_id>
		<wp:tag_slug><![CDATA[interbrand]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Interbrand]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>137</wp:term_id>
		<wp:tag_slug><![CDATA[interbrand-best-global-brand]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Interbrand Best Global Brand]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>236</wp:term_id>
		<wp:tag_slug><![CDATA[interface-itunes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[interface iTunes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1551</wp:term_id>
		<wp:tag_slug><![CDATA[intermarche]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Intermarché]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>102</wp:term_id>
		<wp:tag_slug><![CDATA[internet]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Internet]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>626</wp:term_id>
		<wp:tag_slug><![CDATA[interprofessionnelle-de-lhuile-dolive-espagnole]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Interprofessionnelle de l'huile d'olive espagnole]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>346</wp:term_id>
		<wp:tag_slug><![CDATA[intimy]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Intimy]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>577</wp:term_id>
		<wp:tag_slug><![CDATA[intronisation]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Intronisation]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>543</wp:term_id>
		<wp:tag_slug><![CDATA[investissement]]></wp:tag_slug>
		<wp:tag_name><![CDATA[investissement]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1149</wp:term_id>
		<wp:tag_slug><![CDATA[invictus-games]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Invictus Games]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>793</wp:term_id>
		<wp:tag_slug><![CDATA[io]]></wp:tag_slug>
		<wp:tag_name><![CDATA[iO]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>412</wp:term_id>
		<wp:tag_slug><![CDATA[irlande]]></wp:tag_slug>
		<wp:tag_name><![CDATA[irlande]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>895</wp:term_id>
		<wp:tag_slug><![CDATA[isart-digital]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Isart Digital]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>996</wp:term_id>
		<wp:tag_slug><![CDATA[island-air]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Island Air]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1443</wp:term_id>
		<wp:tag_slug><![CDATA[it-girl]]></wp:tag_slug>
		<wp:tag_name><![CDATA[it girl]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>554</wp:term_id>
		<wp:tag_slug><![CDATA[italie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[italie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>851</wp:term_id>
		<wp:tag_slug><![CDATA[italie-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Italie 2]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>852</wp:term_id>
		<wp:tag_slug><![CDATA[italie-deux]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Italie Deux]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>234</wp:term_id>
		<wp:tag_slug><![CDATA[itunes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[iTunes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>207</wp:term_id>
		<wp:tag_slug><![CDATA[itv]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ITV]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1116</wp:term_id>
		<wp:tag_slug><![CDATA[jb]]></wp:tag_slug>
		<wp:tag_name><![CDATA[J&amp;B]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1118</wp:term_id>
		<wp:tag_slug><![CDATA[jb-x-ministry-of-sound]]></wp:tag_slug>
		<wp:tag_name><![CDATA[J&amp;B x Ministry of Sound]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>80</wp:term_id>
		<wp:tag_slug><![CDATA[jacqueline-riu]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Jacqueline Riu]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>984</wp:term_id>
		<wp:tag_slug><![CDATA[jamais-vus]]></wp:tag_slug>
		<wp:tag_name><![CDATA[jamais vus]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>553</wp:term_id>
		<wp:tag_slug><![CDATA[jambon]]></wp:tag_slug>
		<wp:tag_name><![CDATA[jambon]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>550</wp:term_id>
		<wp:tag_slug><![CDATA[jambon-de-parme]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Jambon de Parme]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>171</wp:term_id>
		<wp:tag_slug><![CDATA[james-bond]]></wp:tag_slug>
		<wp:tag_name><![CDATA[James Bond]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>405</wp:term_id>
		<wp:tag_slug><![CDATA[japan-exchange-group]]></wp:tag_slug>
		<wp:tag_name><![CDATA[japan exchange group]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1301</wp:term_id>
		<wp:tag_slug><![CDATA[jardiland]]></wp:tag_slug>
		<wp:tag_name><![CDATA[jardiland]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1445</wp:term_id>
		<wp:tag_slug><![CDATA[jazz]]></wp:tag_slug>
		<wp:tag_name><![CDATA[jazz]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>884</wp:term_id>
		<wp:tag_slug><![CDATA[jcpenney]]></wp:tag_slug>
		<wp:tag_name><![CDATA[JCPenney]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>420</wp:term_id>
		<wp:tag_slug><![CDATA[jeu]]></wp:tag_slug>
		<wp:tag_name><![CDATA[jeu]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1459</wp:term_id>
		<wp:tag_slug><![CDATA[jeu-video]]></wp:tag_slug>
		<wp:tag_name><![CDATA[jeu vidéo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1414</wp:term_id>
		<wp:tag_slug><![CDATA[jeux-de-logos]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Jeux de logos]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1133</wp:term_id>
		<wp:tag_slug><![CDATA[jeux-de-mots]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Jeux de mots]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1421</wp:term_id>
		<wp:tag_slug><![CDATA[jeux-en-ligne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[jeux en ligne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>594</wp:term_id>
		<wp:tag_slug><![CDATA[jeux-olympiques]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Jeux Olympiques]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1186</wp:term_id>
		<wp:tag_slug><![CDATA[jeux-olympiques-dete-rio-2016]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Jeux Olympiques d'été Rio 2016]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1014</wp:term_id>
		<wp:tag_slug><![CDATA[jeux-olympiques-hiver-2022]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Jeux Olympiques hiver 2022]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>915</wp:term_id>
		<wp:tag_slug><![CDATA[jeux-video]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Jeux vidéo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1452</wp:term_id>
		<wp:tag_slug><![CDATA[jeux-videos]]></wp:tag_slug>
		<wp:tag_name><![CDATA[jeux vidéos]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>997</wp:term_id>
		<wp:tag_slug><![CDATA[jimmy]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Jimmy]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>593</wp:term_id>
		<wp:tag_slug><![CDATA[jo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[JO]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>595</wp:term_id>
		<wp:tag_slug><![CDATA[jo-2018]]></wp:tag_slug>
		<wp:tag_name><![CDATA[JO 2018]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>917</wp:term_id>
		<wp:tag_slug><![CDATA[jo-rio-2016]]></wp:tag_slug>
		<wp:tag_name><![CDATA[JO Rio 2016]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>801</wp:term_id>
		<wp:tag_slug><![CDATA[joaillerie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[joaillerie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1548</wp:term_id>
		<wp:tag_slug><![CDATA[joan-miro]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Joan Miro]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1356</wp:term_id>
		<wp:tag_slug><![CDATA[jolival]]></wp:tag_slug>
		<wp:tag_name><![CDATA[jolival]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1478</wp:term_id>
		<wp:tag_slug><![CDATA[jouet]]></wp:tag_slug>
		<wp:tag_name><![CDATA[jouet]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>230</wp:term_id>
		<wp:tag_slug><![CDATA[journal]]></wp:tag_slug>
		<wp:tag_name><![CDATA[journal]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>268</wp:term_id>
		<wp:tag_slug><![CDATA[joyeuses-fetes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Joyeuses Fêtes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>269</wp:term_id>
		<wp:tag_slug><![CDATA[joyeux-noel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Joyeux Noël]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>404</wp:term_id>
		<wp:tag_slug><![CDATA[jpx]]></wp:tag_slug>
		<wp:tag_name><![CDATA[JPX]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1545</wp:term_id>
		<wp:tag_slug><![CDATA[junk-food]]></wp:tag_slug>
		<wp:tag_name><![CDATA[junk food]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>336</wp:term_id>
		<wp:tag_slug><![CDATA[kaffe]]></wp:tag_slug>
		<wp:tag_name><![CDATA[kaffe]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1283</wp:term_id>
		<wp:tag_slug><![CDATA[kalashnikov]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Kalashnikov]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1499</wp:term_id>
		<wp:tag_slug><![CDATA[keolis]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Keolis]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>195</wp:term_id>
		<wp:tag_slug><![CDATA[keria]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Keria]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>196</wp:term_id>
		<wp:tag_slug><![CDATA[keria-luminaires]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Keria luminaires]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>448</wp:term_id>
		<wp:tag_slug><![CDATA[kering]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Kering]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1544</wp:term_id>
		<wp:tag_slug><![CDATA[kickstarter]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Kickstarter]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1317</wp:term_id>
		<wp:tag_slug><![CDATA[klm]]></wp:tag_slug>
		<wp:tag_name><![CDATA[klm]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1568</wp:term_id>
		<wp:tag_slug><![CDATA[kmd]]></wp:tag_slug>
		<wp:tag_name><![CDATA[KMD]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1008</wp:term_id>
		<wp:tag_slug><![CDATA[knesset]]></wp:tag_slug>
		<wp:tag_name><![CDATA[knesset]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>86</wp:term_id>
		<wp:tag_slug><![CDATA[kraft]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Kraft]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>87</wp:term_id>
		<wp:tag_slug><![CDATA[kraft-foods]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Kraft Foods]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>433</wp:term_id>
		<wp:tag_slug><![CDATA[kroller-muller]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Kröller-Müller]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1147</wp:term_id>
		<wp:tag_slug><![CDATA[kronenbourg]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Kronenbourg]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1569</wp:term_id>
		<wp:tag_slug><![CDATA[kunst]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Kunst]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>939</wp:term_id>
		<wp:tag_slug><![CDATA[ladn]]></wp:tag_slug>
		<wp:tag_name><![CDATA[L'ADN]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1253</wp:term_id>
		<wp:tag_slug><![CDATA[lobs]]></wp:tag_slug>
		<wp:tag_name><![CDATA[l'obs]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>923</wp:term_id>
		<wp:tag_slug><![CDATA[la-chaux-de-fonds]]></wp:tag_slug>
		<wp:tag_name><![CDATA[La Chaux-de-Fonds]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>292</wp:term_id>
		<wp:tag_slug><![CDATA[la-creuse]]></wp:tag_slug>
		<wp:tag_name><![CDATA[La creuse]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>740</wp:term_id>
		<wp:tag_slug><![CDATA[la-flandre]]></wp:tag_slug>
		<wp:tag_name><![CDATA[La Flandre]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>219</wp:term_id>
		<wp:tag_slug><![CDATA[la-laitiere]]></wp:tag_slug>
		<wp:tag_name><![CDATA[La laitière]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1176</wp:term_id>
		<wp:tag_slug><![CDATA[la-maison-theatre]]></wp:tag_slug>
		<wp:tag_name><![CDATA[La Maison Théâtre]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1378</wp:term_id>
		<wp:tag_slug><![CDATA[la-poste]]></wp:tag_slug>
		<wp:tag_name><![CDATA[la poste]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>421</wp:term_id>
		<wp:tag_slug><![CDATA[la-redoute]]></wp:tag_slug>
		<wp:tag_name><![CDATA[La Redoute]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>123</wp:term_id>
		<wp:tag_slug><![CDATA[la-roche-sur-yon]]></wp:tag_slug>
		<wp:tag_name><![CDATA[La Roche-sur-Yon]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>126</wp:term_id>
		<wp:tag_slug><![CDATA[la-rocheyon]]></wp:tag_slug>
		<wp:tag_name><![CDATA[La Roche/Yon]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1363</wp:term_id>
		<wp:tag_slug><![CDATA[label]]></wp:tag_slug>
		<wp:tag_name><![CDATA[label]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>776</wp:term_id>
		<wp:tag_slug><![CDATA[label-qualite]]></wp:tag_slug>
		<wp:tag_name><![CDATA[label qualité]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>510</wp:term_id>
		<wp:tag_slug><![CDATA[lac-leman]]></wp:tag_slug>
		<wp:tag_name><![CDATA[lac Léman]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1027</wp:term_id>
		<wp:tag_slug><![CDATA[lacoste]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Lacoste]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1362</wp:term_id>
		<wp:tag_slug><![CDATA[lait]]></wp:tag_slug>
		<wp:tag_name><![CDATA[lait]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1348</wp:term_id>
		<wp:tag_slug><![CDATA[lancel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[lancel]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1390</wp:term_id>
		<wp:tag_slug><![CDATA[landor]]></wp:tag_slug>
		<wp:tag_name><![CDATA[landor]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1475</wp:term_id>
		<wp:tag_slug><![CDATA[lapeyre]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Lapeyre]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1519</wp:term_id>
		<wp:tag_slug><![CDATA[las-vegas]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Las Vegas]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1034</wp:term_id>
		<wp:tag_slug><![CDATA[le-cap]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Le Cap]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>867</wp:term_id>
		<wp:tag_slug><![CDATA[le-dauphine-libere]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Le Dauphiné Libéré]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1538</wp:term_id>
		<wp:tag_slug><![CDATA[le-dernier-jedi]]></wp:tag_slug>
		<wp:tag_name><![CDATA[le dernier jedi]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1324</wp:term_id>
		<wp:tag_slug><![CDATA[le-groupe-cheque-dejeuner-rebaptise]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Le Groupe chèque Déjeuner rebaptisé]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1026</wp:term_id>
		<wp:tag_slug><![CDATA[le-loiret]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Le Loiret]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1252</wp:term_id>
		<wp:tag_slug><![CDATA[le-nouvel-observateur]]></wp:tag_slug>
		<wp:tag_name><![CDATA[le nouvel observateur]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>229</wp:term_id>
		<wp:tag_slug><![CDATA[le-parisien]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Le Parisien]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>381</wp:term_id>
		<wp:tag_slug><![CDATA[le-zoo-des-logos]]></wp:tag_slug>
		<wp:tag_name><![CDATA[le zoo des logos]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>65</wp:term_id>
		<wp:tag_slug><![CDATA[leclerc]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Leclerc]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>881</wp:term_id>
		<wp:tag_slug><![CDATA[leg]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Leg]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>282</wp:term_id>
		<wp:tag_slug><![CDATA[lem3n]]></wp:tag_slug>
		<wp:tag_name><![CDATA[LEM3N]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>879</wp:term_id>
		<wp:tag_slug><![CDATA[les-gaulois]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Les Gaulois]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1166</wp:term_id>
		<wp:tag_slug><![CDATA[les-sales-gosses]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Les Sales Gosses]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1537</wp:term_id>
		<wp:tag_slug><![CDATA[les-vieilles-charrues]]></wp:tag_slug>
		<wp:tag_name><![CDATA[les vieilles charrues]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1334</wp:term_id>
		<wp:tag_slug><![CDATA[lettre]]></wp:tag_slug>
		<wp:tag_name><![CDATA[lettre]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1213</wp:term_id>
		<wp:tag_slug><![CDATA[letudiant]]></wp:tag_slug>
		<wp:tag_name><![CDATA[létudiant]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>955</wp:term_id>
		<wp:tag_slug><![CDATA[liege]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Liège]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>816</wp:term_id>
		<wp:tag_slug><![CDATA[like-facebook]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Like Facebook]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>656</wp:term_id>
		<wp:tag_slug><![CDATA[lille]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Lille]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>289</wp:term_id>
		<wp:tag_slug><![CDATA[limousin]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Limousin]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>675</wp:term_id>
		<wp:tag_slug><![CDATA[lituanie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Lituanie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>897</wp:term_id>
		<wp:tag_slug><![CDATA[livre]]></wp:tag_slug>
		<wp:tag_name><![CDATA[livre]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1139</wp:term_id>
		<wp:tag_slug><![CDATA[location]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Location]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>511</wp:term_id>
		<wp:tag_slug><![CDATA[location-de-vehicules]]></wp:tag_slug>
		<wp:tag_name><![CDATA[location de véhicules]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1150</wp:term_id>
		<wp:tag_slug><![CDATA[loewe]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Loewe]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1142</wp:term_id>
		<wp:tag_slug><![CDATA[logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>549</wp:term_id>
		<wp:tag_slug><![CDATA[logo-abandonne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logo abandonné]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>484</wp:term_id>
		<wp:tag_slug><![CDATA[logo-anniversaire]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logo anniversaire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>956</wp:term_id>
		<wp:tag_slug><![CDATA[logo-international]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Logo international]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1229</wp:term_id>
		<wp:tag_slug><![CDATA[logo-tnt]]></wp:tag_slug>
		<wp:tag_name><![CDATA[LOGO TNT]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1244</wp:term_id>
		<wp:tag_slug><![CDATA[logo-zoo-de-saint-petersbourg]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logo zoo de saint-petersbourg]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>707</wp:term_id>
		<wp:tag_slug><![CDATA[logonews]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Logonews]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>204</wp:term_id>
		<wp:tag_slug><![CDATA[logos]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logos]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>295</wp:term_id>
		<wp:tag_slug><![CDATA[logos-2012]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logos 2012]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>276</wp:term_id>
		<wp:tag_slug><![CDATA[logos-architecturaux]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logos architecturaux]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>354</wp:term_id>
		<wp:tag_slug><![CDATA[logos-coeur]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logos coeur]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>652</wp:term_id>
		<wp:tag_slug><![CDATA[logos-compagnies-aeriennes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logos compagnies aériennes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>988</wp:term_id>
		<wp:tag_slug><![CDATA[logos-de-lannee-2013]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Logos de l'année 2013]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1467</wp:term_id>
		<wp:tag_slug><![CDATA[logos-detournes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logos détournés]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>893</wp:term_id>
		<wp:tag_slug><![CDATA[logos-en-barres]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Logos en barres]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>583</wp:term_id>
		<wp:tag_slug><![CDATA[logos-en-x]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logos en X]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>778</wp:term_id>
		<wp:tag_slug><![CDATA[logos-juillet-2013]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logos juillet 2013]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>455</wp:term_id>
		<wp:tag_slug><![CDATA[logos-madness]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logos madness]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>630</wp:term_id>
		<wp:tag_slug><![CDATA[logos-marc-dorcel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Logos Marc Dorcel]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1110</wp:term_id>
		<wp:tag_slug><![CDATA[logos-pluriels-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logos pluriels]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1109</wp:term_id>
		<wp:tag_slug><![CDATA[logos-vivants-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[logos vivants]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1394</wp:term_id>
		<wp:tag_slug><![CDATA[loire]]></wp:tag_slug>
		<wp:tag_name><![CDATA[loire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1463</wp:term_id>
		<wp:tag_slug><![CDATA[londres]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Londres]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>443</wp:term_id>
		<wp:tag_slug><![CDATA[louis-vuitton]]></wp:tag_slug>
		<wp:tag_name><![CDATA[louis vuitton]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1318</wp:term_id>
		<wp:tag_slug><![CDATA[low-cost]]></wp:tag_slug>
		<wp:tag_name><![CDATA[low cost]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>488</wp:term_id>
		<wp:tag_slug><![CDATA[lucky-strike]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Lucky Strike]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>149</wp:term_id>
		<wp:tag_slug><![CDATA[lutz]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Lutz]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>150</wp:term_id>
		<wp:tag_slug><![CDATA[lutz-huelle]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Lutz Huelle]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1413</wp:term_id>
		<wp:tag_slug><![CDATA[luxe]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Luxe]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>681</wp:term_id>
		<wp:tag_slug><![CDATA[luxembourg]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Luxembourg]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>683</wp:term_id>
		<wp:tag_slug><![CDATA[luxgsm]]></wp:tag_slug>
		<wp:tag_name><![CDATA[LuxGSM]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1498</wp:term_id>
		<wp:tag_slug><![CDATA[m6]]></wp:tag_slug>
		<wp:tag_name><![CDATA[M6]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1036</wp:term_id>
		<wp:tag_slug><![CDATA[mac]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mac]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1037</wp:term_id>
		<wp:tag_slug><![CDATA[macintosh]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Macintosh]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>342</wp:term_id>
		<wp:tag_slug><![CDATA[made-in-france]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Made in France]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>345</wp:term_id>
		<wp:tag_slug><![CDATA[magazine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[magazine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>520</wp:term_id>
		<wp:tag_slug><![CDATA[magazine-allemand]]></wp:tag_slug>
		<wp:tag_name><![CDATA[magazine allemand]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>759</wp:term_id>
		<wp:tag_slug><![CDATA[mahola]]></wp:tag_slug>
		<wp:tag_name><![CDATA[mahola]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>828</wp:term_id>
		<wp:tag_slug><![CDATA[maine-college-of-art]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Maine College of Art]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1335</wp:term_id>
		<wp:tag_slug><![CDATA[mairie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[mairie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>807</wp:term_id>
		<wp:tag_slug><![CDATA[mairie-de-paris]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mairie de Paris]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>799</wp:term_id>
		<wp:tag_slug><![CDATA[maison-birks]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Maison Birks]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1491</wp:term_id>
		<wp:tag_slug><![CDATA[makeup]]></wp:tag_slug>
		<wp:tag_name><![CDATA[makeup]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>587</wp:term_id>
		<wp:tag_slug><![CDATA[manger]]></wp:tag_slug>
		<wp:tag_name><![CDATA[manger]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1465</wp:term_id>
		<wp:tag_slug><![CDATA[manger-local]]></wp:tag_slug>
		<wp:tag_name><![CDATA[manger local]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>378</wp:term_id>
		<wp:tag_slug><![CDATA[manutan]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Manutan]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>379</wp:term_id>
		<wp:tag_slug><![CDATA[manutan-groupe]]></wp:tag_slug>
		<wp:tag_name><![CDATA[manutan groupe]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>356</wp:term_id>
		<wp:tag_slug><![CDATA[mappy]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mappy]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1492</wp:term_id>
		<wp:tag_slug><![CDATA[maquillage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[maquillage]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>690</wp:term_id>
		<wp:tag_slug><![CDATA[marais]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Marais]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>628</wp:term_id>
		<wp:tag_slug><![CDATA[marc-dorcel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Marc Dorcel]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1165</wp:term_id>
		<wp:tag_slug><![CDATA[marcello-barenghi]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Marcello Barenghi]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>517</wp:term_id>
		<wp:tag_slug><![CDATA[mariage-homosexuel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[mariage homosexuel]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>97</wp:term_id>
		<wp:tag_slug><![CDATA[marine-le-pen]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Marine Le Pen]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>509</wp:term_id>
		<wp:tag_slug><![CDATA[mariniere]]></wp:tag_slug>
		<wp:tag_name><![CDATA[marinière]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>634</wp:term_id>
		<wp:tag_slug><![CDATA[maroc]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Maroc]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1126</wp:term_id>
		<wp:tag_slug><![CDATA[marque]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Marque]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>442</wp:term_id>
		<wp:tag_slug><![CDATA[marque-de-luxe]]></wp:tag_slug>
		<wp:tag_name><![CDATA[marque de luxe]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>343</wp:term_id>
		<wp:tag_slug><![CDATA[marque-france]]></wp:tag_slug>
		<wp:tag_name><![CDATA[marque france]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>572</wp:term_id>
		<wp:tag_slug><![CDATA[marque-ombrelle]]></wp:tag_slug>
		<wp:tag_name><![CDATA[marque ombrelle]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>294</wp:term_id>
		<wp:tag_slug><![CDATA[marque-territoriale]]></wp:tag_slug>
		<wp:tag_name><![CDATA[marque territoriale]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>135</wp:term_id>
		<wp:tag_slug><![CDATA[marques]]></wp:tag_slug>
		<wp:tag_name><![CDATA[marques]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>567</wp:term_id>
		<wp:tag_slug><![CDATA[marques-celebres]]></wp:tag_slug>
		<wp:tag_name><![CDATA[marques célèbres]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1540</wp:term_id>
		<wp:tag_slug><![CDATA[martell]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Martell]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1261</wp:term_id>
		<wp:tag_slug><![CDATA[martini]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Martini]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>920</wp:term_id>
		<wp:tag_slug><![CDATA[marvel-studios]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Marvel Studios]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>39</wp:term_id>
		<wp:tag_slug><![CDATA[mascottes-de-marque]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mascottes de marque]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1170</wp:term_id>
		<wp:tag_slug><![CDATA[mash-creative]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mash Creative]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>914</wp:term_id>
		<wp:tag_slug><![CDATA[mashup]]></wp:tag_slug>
		<wp:tag_name><![CDATA[mashup]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>788</wp:term_id>
		<wp:tag_slug><![CDATA[masterchef]]></wp:tag_slug>
		<wp:tag_name><![CDATA[MasterChef]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1270</wp:term_id>
		<wp:tag_slug><![CDATA[materialiste]]></wp:tag_slug>
		<wp:tag_name><![CDATA[materialiste]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>386</wp:term_id>
		<wp:tag_slug><![CDATA[matkroken]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Matkroken]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1050</wp:term_id>
		<wp:tag_slug><![CDATA[maurice]]></wp:tag_slug>
		<wp:tag_name><![CDATA[maurice]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>929</wp:term_id>
		<wp:tag_slug><![CDATA[maxicours-com]]></wp:tag_slug>
		<wp:tag_name><![CDATA[maxicours.com]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1207</wp:term_id>
		<wp:tag_slug><![CDATA[mc-cain]]></wp:tag_slug>
		<wp:tag_name><![CDATA[mc cain]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>783</wp:term_id>
		<wp:tag_slug><![CDATA[mc-donalds]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mc Donald's]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>782</wp:term_id>
		<wp:tag_slug><![CDATA[mcdo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[McDo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>827</wp:term_id>
		<wp:tag_slug><![CDATA[meca]]></wp:tag_slug>
		<wp:tag_name><![CDATA[MECA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>76</wp:term_id>
		<wp:tag_slug><![CDATA[media-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[média]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>531</wp:term_id>
		<wp:tag_slug><![CDATA[mediametrie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mediametrie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>399</wp:term_id>
		<wp:tag_slug><![CDATA[medias]]></wp:tag_slug>
		<wp:tag_name><![CDATA[médias]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>633</wp:term_id>
		<wp:tag_slug><![CDATA[meditel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Méditel]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>278</wp:term_id>
		<wp:tag_slug><![CDATA[meetic]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Meetic]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1521</wp:term_id>
		<wp:tag_slug><![CDATA[mercedes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mercedes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>435</wp:term_id>
		<wp:tag_slug><![CDATA[mercier]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mercier]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>533</wp:term_id>
		<wp:tag_slug><![CDATA[mesure]]></wp:tag_slug>
		<wp:tag_name><![CDATA[mesure]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1326</wp:term_id>
		<wp:tag_slug><![CDATA[metropole]]></wp:tag_slug>
		<wp:tag_name><![CDATA[métropole]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1155</wp:term_id>
		<wp:tag_slug><![CDATA[metropole-rouen-normandie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Métropole Rouen Normandie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1264</wp:term_id>
		<wp:tag_slug><![CDATA[mgen]]></wp:tag_slug>
		<wp:tag_name><![CDATA[mgen]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>592</wp:term_id>
		<wp:tag_slug><![CDATA[michalak]]></wp:tag_slug>
		<wp:tag_name><![CDATA[michalak]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>83</wp:term_id>
		<wp:tag_slug><![CDATA[microsoft]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Microsoft]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>954</wp:term_id>
		<wp:tag_slug><![CDATA[militaire]]></wp:tag_slug>
		<wp:tag_name><![CDATA[militaire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>857</wp:term_id>
		<wp:tag_slug><![CDATA[milly]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Milly]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1190</wp:term_id>
		<wp:tag_slug><![CDATA[milton-glaser]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Milton Glaser]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1546</wp:term_id>
		<wp:tag_slug><![CDATA[mini]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mini]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>639</wp:term_id>
		<wp:tag_slug><![CDATA[ministere-de-lecologie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ministère de l'Ecologie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1016</wp:term_id>
		<wp:tag_slug><![CDATA[ministere-sante-pologne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ministère Santé Pologne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1117</wp:term_id>
		<wp:tag_slug><![CDATA[ministry-of-sound]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ministry of Sound]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>602</wp:term_id>
		<wp:tag_slug><![CDATA[minsk]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Minsk]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1257</wp:term_id>
		<wp:tag_slug><![CDATA[mit-media-lab]]></wp:tag_slug>
		<wp:tag_name><![CDATA[MIT Media lab]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>700</wp:term_id>
		<wp:tag_slug><![CDATA[mobilink]]></wp:tag_slug>
		<wp:tag_name><![CDATA[mobilink]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1416</wp:term_id>
		<wp:tag_slug><![CDATA[mode]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mode]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>609</wp:term_id>
		<wp:tag_slug><![CDATA[modes-de-logos]]></wp:tag_slug>
		<wp:tag_name><![CDATA[modes de logos]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>713</wp:term_id>
		<wp:tag_slug><![CDATA[moleskine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Moleskine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>460</wp:term_id>
		<wp:tag_slug><![CDATA[mon-quotidien-bio]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mon quotidien bio]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1403</wp:term_id>
		<wp:tag_slug><![CDATA[monaco]]></wp:tag_slug>
		<wp:tag_name><![CDATA[monaco]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>423</wp:term_id>
		<wp:tag_slug><![CDATA[monceau-fleurs]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Monceau Fleurs]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1412</wp:term_id>
		<wp:tag_slug><![CDATA[monde]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Monde]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1146</wp:term_id>
		<wp:tag_slug><![CDATA[monogramme-louis-vuitton]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Monogramme Louis Vuitton]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1018</wp:term_id>
		<wp:tag_slug><![CDATA[monoprix]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Monoprix]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>564</wp:term_id>
		<wp:tag_slug><![CDATA[monsieur-bleu]]></wp:tag_slug>
		<wp:tag_name><![CDATA[monsieur bleu]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1169</wp:term_id>
		<wp:tag_slug><![CDATA[monster]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Monster]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>175</wp:term_id>
		<wp:tag_slug><![CDATA[montfort]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Montfort]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>145</wp:term_id>
		<wp:tag_slug><![CDATA[montpellier]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Montpellier]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>146</wp:term_id>
		<wp:tag_slug><![CDATA[montpellier-unlimited]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Montpellier unlimited]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>959</wp:term_id>
		<wp:tag_slug><![CDATA[montre]]></wp:tag_slug>
		<wp:tag_name><![CDATA[montre]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>308</wp:term_id>
		<wp:tag_slug><![CDATA[montreal]]></wp:tag_slug>
		<wp:tag_name><![CDATA[montréal]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1123</wp:term_id>
		<wp:tag_slug><![CDATA[moscou]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Moscou]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1441</wp:term_id>
		<wp:tag_slug><![CDATA[moselle]]></wp:tag_slug>
		<wp:tag_name><![CDATA[moselle]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>834</wp:term_id>
		<wp:tag_slug><![CDATA[moteur-de-recherche]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Moteur de recherche]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>705</wp:term_id>
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		<wp:tag_name><![CDATA[Motorola]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>706</wp:term_id>
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		<wp:tag_name><![CDATA[motorola mobility]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1002</wp:term_id>
		<wp:tag_slug><![CDATA[motos]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Motos]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1030</wp:term_id>
		<wp:tag_slug><![CDATA[moulin-rouge]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Moulin Rouge]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>773</wp:term_id>
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		<wp:tag_name><![CDATA[mount gay]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>771</wp:term_id>
		<wp:tag_slug><![CDATA[mount-gay-rum]]></wp:tag_slug>
		<wp:tag_name><![CDATA[mount gay rum]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>255</wp:term_id>
		<wp:tag_slug><![CDATA[mount-sinai]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mount Sinai]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>257</wp:term_id>
		<wp:tag_slug><![CDATA[mount-sinai-hospital]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mount Sinai Hospital]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>256</wp:term_id>
		<wp:tag_slug><![CDATA[mount-sinai-medical-center]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Mount Sinai Medical Center]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>258</wp:term_id>
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		<wp:tag_name><![CDATA[Mount Sinai School of Medicine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1100</wp:term_id>
		<wp:tag_slug><![CDATA[moyen-orient]]></wp:tag_slug>
		<wp:tag_name><![CDATA[moyen-orient]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>414</wp:term_id>
		<wp:tag_slug><![CDATA[mozilla]]></wp:tag_slug>
		<wp:tag_name><![CDATA[mozilla]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1017</wp:term_id>
		<wp:tag_slug><![CDATA[mumo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[MUMO]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>505</wp:term_id>
		<wp:tag_slug><![CDATA[murdoch]]></wp:tag_slug>
		<wp:tag_name><![CDATA[murdoch]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>245</wp:term_id>
		<wp:tag_slug><![CDATA[musee]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Musée]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>446</wp:term_id>
		<wp:tag_slug><![CDATA[music]]></wp:tag_slug>
		<wp:tag_name><![CDATA[music]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>237</wp:term_id>
		<wp:tag_slug><![CDATA[musique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[musique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>100</wp:term_id>
		<wp:tag_slug><![CDATA[myspace]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Myspace]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1425</wp:term_id>
		<wp:tag_slug><![CDATA[mythique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[mythique]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>748</wp:term_id>
		<wp:tag_slug><![CDATA[naissance-logo-starbucks]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Naissance logo Starbucks]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1564</wp:term_id>
		<wp:tag_slug><![CDATA[naming]]></wp:tag_slug>
		<wp:tag_name><![CDATA[naming]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1427</wp:term_id>
		<wp:tag_slug><![CDATA[nantes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nantes]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1243</wp:term_id>
		<wp:tag_slug><![CDATA[nasdaq-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nasdaq logo]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1088</wp:term_id>
		<wp:tag_slug><![CDATA[national-gallery-singapore]]></wp:tag_slug>
		<wp:tag_name><![CDATA[National Gallery Singapore]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>74</wp:term_id>
		<wp:tag_slug><![CDATA[nature]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nature]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>330</wp:term_id>
		<wp:tag_slug><![CDATA[nba]]></wp:tag_slug>
		<wp:tag_name><![CDATA[NBA]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>831</wp:term_id>
		<wp:tag_slug><![CDATA[neoma-business-school]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Neoma Business School]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1312</wp:term_id>
		<wp:tag_slug><![CDATA[neon]]></wp:tag_slug>
		<wp:tag_name><![CDATA[neon]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1167</wp:term_id>
		<wp:tag_slug><![CDATA[nescafe]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nescafé]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1487</wp:term_id>
		<wp:tag_slug><![CDATA[netflix]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Netflix]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1012</wp:term_id>
		<wp:tag_slug><![CDATA[netgear]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Netgear]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>582</wp:term_id>
		<wp:tag_slug><![CDATA[nettoyage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nettoyage]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1469</wp:term_id>
		<wp:tag_slug><![CDATA[new-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[new logo]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>722</wp:term_id>
		<wp:tag_slug><![CDATA[new-look]]></wp:tag_slug>
		<wp:tag_name><![CDATA[New Look]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>332</wp:term_id>
		<wp:tag_slug><![CDATA[new-orleans]]></wp:tag_slug>
		<wp:tag_name><![CDATA[New Orleans]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>382</wp:term_id>
		<wp:tag_slug><![CDATA[new-york-times-style-magazine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[New york times style magazine]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>644</wp:term_id>
		<wp:tag_slug><![CDATA[news-corp]]></wp:tag_slug>
		<wp:tag_name><![CDATA[News Corp]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>645</wp:term_id>
		<wp:tag_slug><![CDATA[news-corporation]]></wp:tag_slug>
		<wp:tag_name><![CDATA[News Corporation]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>647</wp:term_id>
		<wp:tag_slug><![CDATA[news-of-the-wolrd]]></wp:tag_slug>
		<wp:tag_name><![CDATA[News of the Wolrd]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>213</wp:term_id>
		<wp:tag_slug><![CDATA[nice]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nice]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>182</wp:term_id>
		<wp:tag_slug><![CDATA[nike]]></wp:tag_slug>
		<wp:tag_name><![CDATA[NIke]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>309</wp:term_id>
		<wp:tag_slug><![CDATA[nivea]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nivea]]></wp:tag_name>
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		<wp:term_id>266</wp:term_id>
		<wp:tag_slug><![CDATA[noel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Noël]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1158</wp:term_id>
		<wp:tag_slug><![CDATA[nom-de-domaine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nom de domaine]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>387</wp:term_id>
		<wp:tag_slug><![CDATA[norvege]]></wp:tag_slug>
		<wp:tag_name><![CDATA[norvège]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1203</wp:term_id>
		<wp:tag_slug><![CDATA[nouveau]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nouveau]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>337</wp:term_id>
		<wp:tag_slug><![CDATA[nouveau-concept]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nouveau concept]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1136</wp:term_id>
		<wp:tag_slug><![CDATA[nouveau-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveau logo]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1202</wp:term_id>
		<wp:tag_slug><![CDATA[nouveau-logo-dhershey]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nouveau logo d'Hershey]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1192</wp:term_id>
		<wp:tag_slug><![CDATA[nouveau-look]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveau look]]></wp:tag_name>
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		<wp:term_id>1565</wp:term_id>
		<wp:tag_slug><![CDATA[nouveau-nom]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nouveau nom]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>310</wp:term_id>
		<wp:tag_slug><![CDATA[nouveau-packaging]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nouveau packaging]]></wp:tag_name>
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		<wp:term_id>578</wp:term_id>
		<wp:tag_slug><![CDATA[nouveau-roi]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveau roi]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1160</wp:term_id>
		<wp:tag_slug><![CDATA[nouveaux-logos]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveaux logos]]></wp:tag_name>
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		<wp:tag_slug><![CDATA[nouveaux-logos-avril-2013]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveaux logos avril 2013]]></wp:tag_name>
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		<wp:term_id>1098</wp:term_id>
		<wp:tag_slug><![CDATA[nouveaux-logos-avril-2014]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveaux logos avril 2014]]></wp:tag_name>
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		<wp:term_id>1006</wp:term_id>
		<wp:tag_slug><![CDATA[nouveaux-logos-janvier-2014]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveaux logos janvier 2014]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>777</wp:term_id>
		<wp:tag_slug><![CDATA[nouveaux-logos-juillet-2013]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveaux logos juillet 2013]]></wp:tag_name>
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		<wp:term_id>697</wp:term_id>
		<wp:tag_slug><![CDATA[nouveaux-logos-juin-2013]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveaux logos juin 2013]]></wp:tag_name>
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		<wp:term_id>1161</wp:term_id>
		<wp:tag_slug><![CDATA[nouveaux-logos-juin-2014]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveaux logos juin 2014]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1129</wp:term_id>
		<wp:tag_slug><![CDATA[nouveaux-logos-mai-2014]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveaux logos mai 2014]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>454</wp:term_id>
		<wp:tag_slug><![CDATA[nouveaux-logos-mars-2013]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveaux logos mars 2013]]></wp:tag_name>
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		<wp:term_id>1069</wp:term_id>
		<wp:tag_slug><![CDATA[nouveaux-logos-mars-2014]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveaux logos mars 2014]]></wp:tag_name>
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		<wp:term_id>636</wp:term_id>
		<wp:tag_slug><![CDATA[nouveaux-logos-moi-de-mai-2013]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouveaux logos moi de mai 2013]]></wp:tag_name>
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		<wp:term_id>267</wp:term_id>
		<wp:tag_slug><![CDATA[nouvel-an]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouvel An]]></wp:tag_name>
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		<wp:tag_slug><![CDATA[nouvelle-agence]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouvelle agence]]></wp:tag_name>
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		<wp:tag_slug><![CDATA[nouvelle-campagne-no-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nouvelle campagne no logo]]></wp:tag_name>
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		<wp:term_id>239</wp:term_id>
		<wp:tag_slug><![CDATA[nouvelle-identite]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nouvelle identité]]></wp:tag_name>
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		<wp:term_id>306</wp:term_id>
		<wp:tag_slug><![CDATA[nouvelle-identite-visuelle]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nouvelle identité visuelle]]></wp:tag_name>
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		<wp:term_id>202</wp:term_id>
		<wp:tag_slug><![CDATA[nouvelle-marque]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nouvelle marque]]></wp:tag_name>
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		<wp:term_id>1497</wp:term_id>
		<wp:tag_slug><![CDATA[nouvelle-star]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nouvelle star]]></wp:tag_name>
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		<wp:term_id>280</wp:term_id>
		<wp:tag_slug><![CDATA[nouvelle-technologie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nouvelle technologie]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>445</wp:term_id>
		<wp:tag_slug><![CDATA[nouvelles-technologies]]></wp:tag_slug>
		<wp:tag_name><![CDATA[nouvelles technologies]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1039</wp:term_id>
		<wp:tag_slug><![CDATA[nrj]]></wp:tag_slug>
		<wp:tag_name><![CDATA[NRJ]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1424</wp:term_id>
		<wp:tag_slug><![CDATA[nutella]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Nutella]]></wp:tag_name>
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		<wp:term_id>1065</wp:term_id>
		<wp:tag_slug><![CDATA[nyc-fc]]></wp:tag_slug>
		<wp:tag_name><![CDATA[NYC FC]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1054</wp:term_id>
		<wp:tag_slug><![CDATA[oberthur-technologies]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Oberthur Technologies]]></wp:tag_name>
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		<wp:term_id>539</wp:term_id>
		<wp:tag_slug><![CDATA[office]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Office]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>392</wp:term_id>
		<wp:tag_slug><![CDATA[ohana]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ohana]]></wp:tag_name>
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		<wp:term_id>394</wp:term_id>
		<wp:tag_slug><![CDATA[ohana-by-hawaiian-airlines]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ohana by hawaiian airlines]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1107</wp:term_id>
		<wp:tag_slug><![CDATA[olympique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Olympique]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>580</wp:term_id>
		<wp:tag_slug><![CDATA[onet]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Onet]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>619</wp:term_id>
		<wp:tag_slug><![CDATA[online]]></wp:tag_slug>
		<wp:tag_name><![CDATA[online]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1439</wp:term_id>
		<wp:tag_slug><![CDATA[onu]]></wp:tag_slug>
		<wp:tag_name><![CDATA[onu]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1456</wp:term_id>
		<wp:tag_slug><![CDATA[opel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[opel]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>191</wp:term_id>
		<wp:tag_slug><![CDATA[opera]]></wp:tag_slug>
		<wp:tag_name><![CDATA[opéra]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>858</wp:term_id>
		<wp:tag_slug><![CDATA[opera-australia]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Opera Australia]]></wp:tag_name>
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		<wp:term_id>188</wp:term_id>
		<wp:tag_slug><![CDATA[opera-comique-de-berlin]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Opera comique de berlin]]></wp:tag_name>
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		<wp:term_id>635</wp:term_id>
		<wp:tag_slug><![CDATA[operateur-telephonique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Opérateur téléphonique]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1083</wp:term_id>
		<wp:tag_slug><![CDATA[optimhome]]></wp:tag_slug>
		<wp:tag_name><![CDATA[OptimHome]]></wp:tag_name>
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		<wp:term_id>838</wp:term_id>
		<wp:tag_slug><![CDATA[optique_leclerc]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Optique_Leclerc]]></wp:tag_name>
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		<wp:term_id>703</wp:term_id>
		<wp:tag_slug><![CDATA[orange]]></wp:tag_slug>
		<wp:tag_name><![CDATA[orange]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1447</wp:term_id>
		<wp:tag_slug><![CDATA[orchestre]]></wp:tag_slug>
		<wp:tag_name><![CDATA[orchestre]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1386</wp:term_id>
		<wp:tag_slug><![CDATA[orcines]]></wp:tag_slug>
		<wp:tag_name><![CDATA[orcines]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1004</wp:term_id>
		<wp:tag_slug><![CDATA[ordre-des-geometres-experts]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ordre des géomètres experts]]></wp:tag_name>
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		<wp:term_id>143</wp:term_id>
		<wp:tag_slug><![CDATA[organisateur-devenements]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Organisateur d'évènements]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>585</wp:term_id>
		<wp:tag_slug><![CDATA[organisme]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Organisme]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>749</wp:term_id>
		<wp:tag_slug><![CDATA[origines-logo-starbucks]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Origines logo Starbucks]]></wp:tag_name>
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		<wp:term_id>497</wp:term_id>
		<wp:tag_slug><![CDATA[orlando-magic]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Orlando Magic]]></wp:tag_name>
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		<wp:term_id>972</wp:term_id>
		<wp:tag_slug><![CDATA[oscars]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Oscars]]></wp:tag_name>
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		<wp:term_id>1013</wp:term_id>
		<wp:tag_slug><![CDATA[oslo-2022]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Oslo 2022]]></wp:tag_name>
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		<wp:term_id>1246</wp:term_id>
		<wp:tag_slug><![CDATA[oslo-business-region]]></wp:tag_slug>
		<wp:tag_name><![CDATA[oslo business region]]></wp:tag_name>
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		<wp:term_id>1052</wp:term_id>
		<wp:tag_slug><![CDATA[oui-fm]]></wp:tag_slug>
		<wp:tag_name><![CDATA[OÜI FM]]></wp:tag_name>
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		<wp:term_id>986</wp:term_id>
		<wp:tag_slug><![CDATA[outillage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Outillage]]></wp:tag_name>
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		<wp:term_id>896</wp:term_id>
		<wp:tag_slug><![CDATA[ouvrage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ouvrage]]></wp:tag_name>
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		<wp:term_id>1249</wp:term_id>
		<wp:tag_slug><![CDATA[ovh]]></wp:tag_slug>
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		<wp:tag_slug><![CDATA[pg]]></wp:tag_slug>
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		<wp:tag_slug><![CDATA[pt-luxembourg]]></wp:tag_slug>
		<wp:tag_name><![CDATA[P&amp;T Luxembourg]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1033</wp:term_id>
		<wp:tag_slug><![CDATA[packaging]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Packaging]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>861</wp:term_id>
		<wp:tag_slug><![CDATA[pages-blanches]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Pages Blanches]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>860</wp:term_id>
		<wp:tag_slug><![CDATA[pages-jaunes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Pages Jaunes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>371</wp:term_id>
		<wp:tag_slug><![CDATA[pagesjaunes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pagesjaunes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>373</wp:term_id>
		<wp:tag_slug><![CDATA[pagesjaunes-groupe]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pagesjaunes groupe]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>863</wp:term_id>
		<wp:tag_slug><![CDATA[pagine-bianche]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Pagine Bianche]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>862</wp:term_id>
		<wp:tag_slug><![CDATA[pagine-gialle]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Pagine Gialle]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>702</wp:term_id>
		<wp:tag_slug><![CDATA[pakistan]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pakistan]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>765</wp:term_id>
		<wp:tag_slug><![CDATA[palais-de-la-porte-doree]]></wp:tag_slug>
		<wp:tag_name><![CDATA[palais de la porte dorée]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>565</wp:term_id>
		<wp:tag_slug><![CDATA[palais-de-tokyo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[palais de tokyo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>349</wp:term_id>
		<wp:tag_slug><![CDATA[palais-des-thes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Palais des thés]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>512</wp:term_id>
		<wp:tag_slug><![CDATA[palestine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[palestine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1358</wp:term_id>
		<wp:tag_slug><![CDATA[panda]]></wp:tag_slug>
		<wp:tag_name><![CDATA[panda]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1296</wp:term_id>
		<wp:tag_slug><![CDATA[pantheon]]></wp:tag_slug>
		<wp:tag_name><![CDATA[panthéon]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1434</wp:term_id>
		<wp:tag_slug><![CDATA[paraguay]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Paraguay]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1557</wp:term_id>
		<wp:tag_slug><![CDATA[paralympiques]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Paralympiques]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>228</wp:term_id>
		<wp:tag_slug><![CDATA[parapharmacie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[parapharmacie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1233</wp:term_id>
		<wp:tag_slug><![CDATA[parfum]]></wp:tag_slug>
		<wp:tag_name><![CDATA[parfum]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>226</wp:term_id>
		<wp:tag_slug><![CDATA[parfumerie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[parfumerie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>377</wp:term_id>
		<wp:tag_slug><![CDATA[paris]]></wp:tag_slug>
		<wp:tag_name><![CDATA[paris]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>731</wp:term_id>
		<wp:tag_slug><![CDATA[paris-region]]></wp:tag_slug>
		<wp:tag_name><![CDATA[paris région]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>487</wp:term_id>
		<wp:tag_slug><![CDATA[parti-socialiste]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Parti Socialiste]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1514</wp:term_id>
		<wp:tag_slug><![CDATA[passionata]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Passionata]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>389</wp:term_id>
		<wp:tag_slug><![CDATA[patrice-breal]]></wp:tag_slug>
		<wp:tag_name><![CDATA[patrice bréal]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1365</wp:term_id>
		<wp:tag_slug><![CDATA[pays-doc]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pays d'oc]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>576</wp:term_id>
		<wp:tag_slug><![CDATA[pays-bas]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Pays-Bas]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1092</wp:term_id>
		<wp:tag_slug><![CDATA[peddy-mergui]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Peddy Mergui]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1558</wp:term_id>
		<wp:tag_slug><![CDATA[pekin]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Pékin]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1266</wp:term_id>
		<wp:tag_slug><![CDATA[pelican-rouge]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pelican rouge]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>260</wp:term_id>
		<wp:tag_slug><![CDATA[pepsi]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pepsi]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>925</wp:term_id>
		<wp:tag_slug><![CDATA[pernod-ricard]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Pernod Ricard]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>363</wp:term_id>
		<wp:tag_slug><![CDATA[philadelphia]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Philadelphia]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1178</wp:term_id>
		<wp:tag_slug><![CDATA[philadelphia-museum-of-art]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Philadelphia Museum of Art]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>362</wp:term_id>
		<wp:tag_slug><![CDATA[philadelphie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Philadelphie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>919</wp:term_id>
		<wp:tag_slug><![CDATA[philips]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Philips]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>695</wp:term_id>
		<wp:tag_slug><![CDATA[phillip-lim]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Phillip Lim]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>696</wp:term_id>
		<wp:tag_slug><![CDATA[phillip-lim-logo-chine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Phillip Lim logo Chine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>361</wp:term_id>
		<wp:tag_slug><![CDATA[phl]]></wp:tag_slug>
		<wp:tag_name><![CDATA[PHL]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>760</wp:term_id>
		<wp:tag_slug><![CDATA[phone-regie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[phone régie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>563</wp:term_id>
		<wp:tag_slug><![CDATA[photos]]></wp:tag_slug>
		<wp:tag_name><![CDATA[photos]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>918</wp:term_id>
		<wp:tag_slug><![CDATA[pictogrammes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pictogrammes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1336</wp:term_id>
		<wp:tag_slug><![CDATA[pire]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>805</wp:term_id>
		<wp:tag_slug><![CDATA[piscine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Piscine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>806</wp:term_id>
		<wp:tag_slug><![CDATA[piscine-paris]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Piscine Paris]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>808</wp:term_id>
		<wp:tag_slug><![CDATA[piscines-publiques]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Piscines publiques]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1082</wp:term_id>
		<wp:tag_slug><![CDATA[pixar]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Pixar]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1137</wp:term_id>
		<wp:tag_slug><![CDATA[pixel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pixel]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1271</wp:term_id>
		<wp:tag_slug><![CDATA[pizza-hut]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pizza hut]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1171</wp:term_id>
		<wp:tag_slug><![CDATA[pizza-mogul]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Pizza Mogul]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1245</wp:term_id>
		<wp:tag_slug><![CDATA[pl4y-international]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Pl4y international]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1480</wp:term_id>
		<wp:tag_slug><![CDATA[plagiat]]></wp:tag_slug>
		<wp:tag_name><![CDATA[plagiat]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1046</wp:term_id>
		<wp:tag_slug><![CDATA[plaisir-charolais]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Plaisir Charolais]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1022</wp:term_id>
		<wp:tag_slug><![CDATA[plan-vigipirate]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Plan Vigipirate]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1199</wp:term_id>
		<wp:tag_slug><![CDATA[plus-belle-la-vie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Plus belle la vie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1552</wp:term_id>
		<wp:tag_slug><![CDATA[plus-supermarkets]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Plus supermarkets]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>542</wp:term_id>
		<wp:tag_slug><![CDATA[pme]]></wp:tag_slug>
		<wp:tag_name><![CDATA[PME]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>600</wp:term_id>
		<wp:tag_slug><![CDATA[pneus]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Pneus]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>364</wp:term_id>
		<wp:tag_slug><![CDATA[point-de-contact]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Point de Contact]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1151</wp:term_id>
		<wp:tag_slug><![CDATA[polemique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Polémique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>99</wp:term_id>
		<wp:tag_slug><![CDATA[politique-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[politique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>428</wp:term_id>
		<wp:tag_slug><![CDATA[pologne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pologne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>875</wp:term_id>
		<wp:tag_slug><![CDATA[pompes-funebres]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Pompes funèbres]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1219</wp:term_id>
		<wp:tag_slug><![CDATA[ponant]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ponant]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1470</wp:term_id>
		<wp:tag_slug><![CDATA[pop-stars]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pop stars]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1560</wp:term_id>
		<wp:tag_slug><![CDATA[port-leucate]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Port-Leucate]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>764</wp:term_id>
		<wp:tag_slug><![CDATA[porte-doree]]></wp:tag_slug>
		<wp:tag_name><![CDATA[porte dorée]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>835</wp:term_id>
		<wp:tag_slug><![CDATA[portland-center-for-the-performing-arts]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Portland Center for the Performing Arts]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>836</wp:term_id>
		<wp:tag_slug><![CDATA[portland5-centers-for-the-arts]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Portland'5 centers for the Arts]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>684</wp:term_id>
		<wp:tag_slug><![CDATA[post-luxembourg]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Post Luxembourg]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1379</wp:term_id>
		<wp:tag_slug><![CDATA[poste]]></wp:tag_slug>
		<wp:tag_name><![CDATA[poste]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>284</wp:term_id>
		<wp:tag_slug><![CDATA[poweo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Poweo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>450</wp:term_id>
		<wp:tag_slug><![CDATA[ppr]]></wp:tag_slug>
		<wp:tag_name><![CDATA[PPR]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>774</wp:term_id>
		<wp:tag_slug><![CDATA[premium]]></wp:tag_slug>
		<wp:tag_name><![CDATA[premium]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>347</wp:term_id>
		<wp:tag_slug><![CDATA[preservatif]]></wp:tag_slug>
		<wp:tag_name><![CDATA[préservatif]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[Présidence Conseil UE]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>411</wp:term_id>
		<wp:tag_slug><![CDATA[presidence-ue]]></wp:tag_slug>
		<wp:tag_name><![CDATA[présidence ue]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1385</wp:term_id>
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		<wp:tag_name><![CDATA[présidentielles]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>231</wp:term_id>
		<wp:tag_slug><![CDATA[presse]]></wp:tag_slug>
		<wp:tag_name><![CDATA[presse]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>868</wp:term_id>
		<wp:tag_slug><![CDATA[presse-ecrite]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Presse écrite]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>767</wp:term_id>
		<wp:tag_slug><![CDATA[presse-quotidienne-regionale]]></wp:tag_slug>
		<wp:tag_name><![CDATA[presse quotidienne régionale]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>81</wp:term_id>
		<wp:tag_slug><![CDATA[pret-a-porter]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Prêt-à-porter]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>970</wp:term_id>
		<wp:tag_slug><![CDATA[prix]]></wp:tag_slug>
		<wp:tag_name><![CDATA[prix]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>274</wp:term_id>
		<wp:tag_slug><![CDATA[procter-gamble]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Procter &amp; Gamble]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>131</wp:term_id>
		<wp:tag_slug><![CDATA[production]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Production]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>457</wp:term_id>
		<wp:tag_slug><![CDATA[produits-bio]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Produits Bio]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>312</wp:term_id>
		<wp:tag_slug><![CDATA[produits-de-soin]]></wp:tag_slug>
		<wp:tag_name><![CDATA[produits de soin]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1164</wp:term_id>
		<wp:tag_slug><![CDATA[promovacances]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Promovacances]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>581</wp:term_id>
		<wp:tag_slug><![CDATA[proprete]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Propreté]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>552</wp:term_id>
		<wp:tag_slug><![CDATA[prosciutto-di-parma]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Prosciutto di Parma]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>169</wp:term_id>
		<wp:tag_slug><![CDATA[protestants]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Protestants]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1235</wp:term_id>
		<wp:tag_slug><![CDATA[proximus]]></wp:tag_slug>
		<wp:tag_name><![CDATA[proximus]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>486</wp:term_id>
		<wp:tag_slug><![CDATA[ps]]></wp:tag_slug>
		<wp:tag_name><![CDATA[PS]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>251</wp:term_id>
		<wp:tag_slug><![CDATA[psg]]></wp:tag_slug>
		<wp:tag_name><![CDATA[PSG]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>108</wp:term_id>
		<wp:tag_slug><![CDATA[publicite]]></wp:tag_slug>
		<wp:tag_name><![CDATA[publicité]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>785</wp:term_id>
		<wp:tag_slug><![CDATA[publicite-mcdo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[publicité McDo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>118</wp:term_id>
		<wp:tag_slug><![CDATA[puericulture]]></wp:tag_slug>
		<wp:tag_name><![CDATA[puériculture]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1306</wp:term_id>
		<wp:tag_slug><![CDATA[pukkelpop]]></wp:tag_slug>
		<wp:tag_name><![CDATA[pukkelpop]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>598</wp:term_id>
		<wp:tag_slug><![CDATA[pyeongchang]]></wp:tag_slug>
		<wp:tag_name><![CDATA[PyeongChang]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>813</wp:term_id>
		<wp:tag_slug><![CDATA[quebec]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Québec]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1300</wp:term_id>
		<wp:tag_slug><![CDATA[quick]]></wp:tag_slug>
		<wp:tag_name><![CDATA[quick]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>375</wp:term_id>
		<wp:tag_slug><![CDATA[quiz]]></wp:tag_slug>
		<wp:tag_name><![CDATA[quiz]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>416</wp:term_id>
		<wp:tag_slug><![CDATA[quotidien-gratuit]]></wp:tag_slug>
		<wp:tag_name><![CDATA[quotidien gratuit]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>127</wp:term_id>
		<wp:tag_slug><![CDATA[ry]]></wp:tag_slug>
		<wp:tag_name><![CDATA[R/Y]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1040</wp:term_id>
		<wp:tag_slug><![CDATA[radio]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Radio]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1029</wp:term_id>
		<wp:tag_slug><![CDATA[radio-classique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Radio Classique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>95</wp:term_id>
		<wp:tag_slug><![CDATA[rassemblement-bleu-marine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Rassemblement Bleu Marine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1337</wp:term_id>
		<wp:tag_slug><![CDATA[ratage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ratage]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>491</wp:term_id>
		<wp:tag_slug><![CDATA[raymond-loewy]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Raymond Loewy]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>94</wp:term_id>
		<wp:tag_slug><![CDATA[rbm]]></wp:tag_slug>
		<wp:tag_name><![CDATA[RBM]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>967</wp:term_id>
		<wp:tag_slug><![CDATA[recherche]]></wp:tag_slug>
		<wp:tag_name><![CDATA[recherche]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>640</wp:term_id>
		<wp:tag_slug><![CDATA[recyclage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Recyclage]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>641</wp:term_id>
		<wp:tag_slug><![CDATA[recyclage-mobilier]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Recyclage mobilier]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1329</wp:term_id>
		<wp:tag_slug><![CDATA[red-bull]]></wp:tag_slug>
		<wp:tag_name><![CDATA[red bull]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>194</wp:term_id>
		<wp:tag_slug><![CDATA[redesign]]></wp:tag_slug>
		<wp:tag_name><![CDATA[redesign]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1148</wp:term_id>
		<wp:tag_slug><![CDATA[redesign-de-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Redesign de logo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1038</wp:term_id>
		<wp:tag_slug><![CDATA[reebok]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Reebok]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>233</wp:term_id>
		<wp:tag_slug><![CDATA[regime]]></wp:tag_slug>
		<wp:tag_name><![CDATA[régime]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>291</wp:term_id>
		<wp:tag_slug><![CDATA[region]]></wp:tag_slug>
		<wp:tag_name><![CDATA[région]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1359</wp:term_id>
		<wp:tag_slug><![CDATA[rehion]]></wp:tag_slug>
		<wp:tag_name><![CDATA[réhion]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1179</wp:term_id>
		<wp:tag_slug><![CDATA[reims]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Reims]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>833</wp:term_id>
		<wp:tag_slug><![CDATA[reims-management-school]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Reims Management School]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>170</wp:term_id>
		<wp:tag_slug><![CDATA[religion]]></wp:tag_slug>
		<wp:tag_name><![CDATA[religion]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1175</wp:term_id>
		<wp:tag_slug><![CDATA[relish]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Relish]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>924</wp:term_id>
		<wp:tag_slug><![CDATA[remix]]></wp:tag_slug>
		<wp:tag_name><![CDATA[remix]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1185</wp:term_id>
		<wp:tag_slug><![CDATA[renaud-marion]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Renaud Marion]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1349</wp:term_id>
		<wp:tag_slug><![CDATA[renault]]></wp:tag_slug>
		<wp:tag_name><![CDATA[renault]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>571</wp:term_id>
		<wp:tag_slug><![CDATA[reprise-de-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[reprise de logo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1398</wp:term_id>
		<wp:tag_slug><![CDATA[republicain]]></wp:tag_slug>
		<wp:tag_name><![CDATA[républicain]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>101</wp:term_id>
		<wp:tag_slug><![CDATA[reseau-social]]></wp:tag_slug>
		<wp:tag_name><![CDATA[réseau social]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>515</wp:term_id>
		<wp:tag_slug><![CDATA[reseaux-sociaux]]></wp:tag_slug>
		<wp:tag_name><![CDATA[réseaux sociaux]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>560</wp:term_id>
		<wp:tag_slug><![CDATA[restaurant]]></wp:tag_slug>
		<wp:tag_name><![CDATA[restaurant]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>426</wp:term_id>
		<wp:tag_slug><![CDATA[restauration]]></wp:tag_slug>
		<wp:tag_name><![CDATA[restauration]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>114</wp:term_id>
		<wp:tag_slug><![CDATA[restauration-rapide]]></wp:tag_slug>
		<wp:tag_name><![CDATA[restauration rapide]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>775</wp:term_id>
		<wp:tag_slug><![CDATA[reunion]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Réunion]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1201</wp:term_id>
		<wp:tag_slug><![CDATA[rfid]]></wp:tag_slug>
		<wp:tag_name><![CDATA[RFID]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>770</wp:term_id>
		<wp:tag_slug><![CDATA[rhum]]></wp:tag_slug>
		<wp:tag_name><![CDATA[rhum]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1131</wp:term_id>
		<wp:tag_slug><![CDATA[rio-450-ans]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Rio 450 ans]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1130</wp:term_id>
		<wp:tag_slug><![CDATA[rio-de-janeiro]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Rio de Janeiro]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>874</wp:term_id>
		<wp:tag_slug><![CDATA[roc-eclerc]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Roc - Eclerc]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>341</wp:term_id>
		<wp:tag_slug><![CDATA[rock]]></wp:tag_slug>
		<wp:tag_name><![CDATA[rock]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>339</wp:term_id>
		<wp:tag_slug><![CDATA[rolling-stones]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Rolling Stones]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>451</wp:term_id>
		<wp:tag_slug><![CDATA[rom]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ROM]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1282</wp:term_id>
		<wp:tag_slug><![CDATA[rostec]]></wp:tag_slug>
		<wp:tag_name><![CDATA[rostec]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>832</wp:term_id>
		<wp:tag_slug><![CDATA[rouen-business-school]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Rouen Business School]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1087</wp:term_id>
		<wp:tag_slug><![CDATA[route-du-rhum-2014]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Route du Rhum 2014]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1168</wp:term_id>
		<wp:tag_slug><![CDATA[roy-mallari]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Roy Mallari]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>187</wp:term_id>
		<wp:tag_slug><![CDATA[royal-brunei]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Royal Brunei]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1221</wp:term_id>
		<wp:tag_slug><![CDATA[royal-enfield]]></wp:tag_slug>
		<wp:tag_name><![CDATA[royal enfield]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>208</wp:term_id>
		<wp:tag_slug><![CDATA[royaume-uni]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Royaume uni]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1566</wp:term_id>
		<wp:tag_slug><![CDATA[rsi]]></wp:tag_slug>
		<wp:tag_name><![CDATA[RSI]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>588</wp:term_id>
		<wp:tag_slug><![CDATA[rue-keller]]></wp:tag_slug>
		<wp:tag_name><![CDATA[rue keller]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>909</wp:term_id>
		<wp:tag_slug><![CDATA[rueducommerce]]></wp:tag_slug>
		<wp:tag_name><![CDATA[RueDuCommerce]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>659</wp:term_id>
		<wp:tag_slug><![CDATA[rueil-malmaison]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Rueil-Malmaison]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>573</wp:term_id>
		<wp:tag_slug><![CDATA[rupert-murdoch]]></wp:tag_slug>
		<wp:tag_name><![CDATA[rupert murdoch]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>648</wp:term_id>
		<wp:tag_slug><![CDATA[rupertgate]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Rupertgate]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1256</wp:term_id>
		<wp:tag_slug><![CDATA[russia-2018]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Russia 2018]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>313</wp:term_id>
		<wp:tag_slug><![CDATA[rzd]]></wp:tag_slug>
		<wp:tag_name><![CDATA[RZD]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1060</wp:term_id>
		<wp:tag_slug><![CDATA[safe]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Safe]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1236</wp:term_id>
		<wp:tag_slug><![CDATA[saffron]]></wp:tag_slug>
		<wp:tag_name><![CDATA[saffron]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1214</wp:term_id>
		<wp:tag_slug><![CDATA[saguez]]></wp:tag_slug>
		<wp:tag_name><![CDATA[saguez]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1284</wp:term_id>
		<wp:tag_slug><![CDATA[saint-petersburg-russie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Saint Petersburg russie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>352</wp:term_id>
		<wp:tag_slug><![CDATA[saint-valentin]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Saint Valentin]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1543</wp:term_id>
		<wp:tag_slug><![CDATA[saint-malo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Saint-Malo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1547</wp:term_id>
		<wp:tag_slug><![CDATA[saint-nazaire]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Saint-Nazaire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>569</wp:term_id>
		<wp:tag_slug><![CDATA[salomon]]></wp:tag_slug>
		<wp:tag_name><![CDATA[salomon]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1464</wp:term_id>
		<wp:tag_slug><![CDATA[salon-de-lagriculture]]></wp:tag_slug>
		<wp:tag_name><![CDATA[salon de l'agriculture]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>218</wp:term_id>
		<wp:tag_slug><![CDATA[salvador-dali]]></wp:tag_slug>
		<wp:tag_name><![CDATA[salvador dali]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1494</wp:term_id>
		<wp:tag_slug><![CDATA[samsung]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Samsung]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1495</wp:term_id>
		<wp:tag_slug><![CDATA[samsung-galaxy-s9]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Samsung Galaxy S9]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>115</wp:term_id>
		<wp:tag_slug><![CDATA[sandwich]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sandwich]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1410</wp:term_id>
		<wp:tag_slug><![CDATA[sante]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Santé]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1277</wp:term_id>
		<wp:tag_slug><![CDATA[sap]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sap]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1250</wp:term_id>
		<wp:tag_slug><![CDATA[sap-change-de-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[SAP change de logo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1440</wp:term_id>
		<wp:tag_slug><![CDATA[sapeurs-pompiers]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sapeurs pompiers]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>317</wp:term_id>
		<wp:tag_slug><![CDATA[sarcelles]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sarcelles]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>620</wp:term_id>
		<wp:tag_slug><![CDATA[sarenza]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Sarenza]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>622</wp:term_id>
		<wp:tag_slug><![CDATA[sarenza-jungle]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Sarenza jungle]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1397</wp:term_id>
		<wp:tag_slug><![CDATA[sarkozy]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sarkozy]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1239</wp:term_id>
		<wp:tag_slug><![CDATA[saturday-night-live]]></wp:tag_slug>
		<wp:tag_name><![CDATA[SATURDAY NIGHT LIVE]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1058</wp:term_id>
		<wp:tag_slug><![CDATA[savoie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Savoie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>142</wp:term_id>
		<wp:tag_slug><![CDATA[savoiexpo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Savoiexpo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1143</wp:term_id>
		<wp:tag_slug><![CDATA[scandinavie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Scandinavie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[schmidt]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>822</wp:term_id>
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	</wp:tag>
	<wp:tag>
		<wp:term_id>823</wp:term_id>
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		<wp:tag_name><![CDATA[School of Visual Arts of New York]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1485</wp:term_id>
		<wp:tag_slug><![CDATA[science]]></wp:tag_slug>
		<wp:tag_name><![CDATA[science]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1536</wp:term_id>
		<wp:tag_slug><![CDATA[sciences]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sciences]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1346</wp:term_id>
		<wp:tag_slug><![CDATA[sciences-po]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sciences po]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1347</wp:term_id>
		<wp:tag_slug><![CDATA[sciencespo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sciencespo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>698</wp:term_id>
		<wp:tag_slug><![CDATA[seat]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Seat]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1156</wp:term_id>
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		<wp:tag_name><![CDATA[Seattle Art Museum]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>296</wp:term_id>
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		<wp:tag_name><![CDATA[secours catholique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1567</wp:term_id>
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		<wp:tag_name><![CDATA[Sécurité Sociale Indépendants]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>941</wp:term_id>
		<wp:tag_slug><![CDATA[seef-mall]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Seef Mall]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1561</wp:term_id>
		<wp:tag_slug><![CDATA[seguela]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Séguéla]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>478</wp:term_id>
		<wp:tag_slug><![CDATA[seita]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Seita]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>523</wp:term_id>
		<wp:tag_slug><![CDATA[selectour]]></wp:tag_slug>
		<wp:tag_name><![CDATA[selectour]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>525</wp:term_id>
		<wp:tag_slug><![CDATA[selectour-afat]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Selectour Afat]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>380</wp:term_id>
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	</wp:tag>
	<wp:tag>
		<wp:term_id>942</wp:term_id>
		<wp:tag_slug><![CDATA[series-de-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Séries de logo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>989</wp:term_id>
		<wp:tag_slug><![CDATA[series-de-logos]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Séries de logos]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1501</wp:term_id>
		<wp:tag_slug><![CDATA[series-mania]]></wp:tag_slug>
		<wp:tag_name><![CDATA[séries mania]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>370</wp:term_id>
		<wp:tag_slug><![CDATA[services-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[services]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1055</wp:term_id>
		<wp:tag_slug><![CDATA[sfr]]></wp:tag_slug>
		<wp:tag_name><![CDATA[SFR]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>200</wp:term_id>
		<wp:tag_slug><![CDATA[shang-xia]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Shang Xia]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1200</wp:term_id>
		<wp:tag_slug><![CDATA[sharpie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Sharpie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>193</wp:term_id>
		<wp:tag_slug><![CDATA[shaw]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Shaw]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>300</wp:term_id>
		<wp:tag_slug><![CDATA[sicoval]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Sicoval]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>886</wp:term_id>
		<wp:tag_slug><![CDATA[siemens-ag]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Siemens AG]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>888</wp:term_id>
		<wp:tag_slug><![CDATA[siemens-enterprise-communications]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Siemens Enterprise Communications]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>772</wp:term_id>
		<wp:tag_slug><![CDATA[signature]]></wp:tag_slug>
		<wp:tag_name><![CDATA[signature]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1272</wp:term_id>
		<wp:tag_slug><![CDATA[signs-from-the-near-future]]></wp:tag_slug>
		<wp:tag_name><![CDATA[signs from the near future]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1163</wp:term_id>
		<wp:tag_slug><![CDATA[silver-green]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Silver &amp; Green]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>604</wp:term_id>
		<wp:tag_slug><![CDATA[singapour]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Singapour]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>926</wp:term_id>
		<wp:tag_slug><![CDATA[sipstor]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Sipstor]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>562</wp:term_id>
		<wp:tag_slug><![CDATA[site-de-partage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[site de partage]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>279</wp:term_id>
		<wp:tag_slug><![CDATA[site-de-rencontre]]></wp:tag_slug>
		<wp:tag_name><![CDATA[site de rencontre]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>275</wp:term_id>
		<wp:tag_slug><![CDATA[site-internet]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Site internet]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>643</wp:term_id>
		<wp:tag_slug><![CDATA[site-internet-reservation-hotel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Site internet réservation hôtel]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>908</wp:term_id>
		<wp:tag_slug><![CDATA[site-vente-en-ligne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[site vente en ligne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>418</wp:term_id>
		<wp:tag_slug><![CDATA[site-web]]></wp:tag_slug>
		<wp:tag_name><![CDATA[site web]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1225</wp:term_id>
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		<wp:tag_name><![CDATA[skateboards]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>303</wp:term_id>
		<wp:tag_slug><![CDATA[skoda]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Skoda]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>537</wp:term_id>
		<wp:tag_slug><![CDATA[skype]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Skype]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>704</wp:term_id>
		<wp:tag_slug><![CDATA[slash]]></wp:tag_slug>
		<wp:tag_name><![CDATA[slash]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>566</wp:term_id>
		<wp:tag_slug><![CDATA[slogans]]></wp:tag_slug>
		<wp:tag_name><![CDATA[slogans]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1420</wp:term_id>
		<wp:tag_slug><![CDATA[smartphone]]></wp:tag_slug>
		<wp:tag_name><![CDATA[smartphone]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>673</wp:term_id>
		<wp:tag_slug><![CDATA[smiley]]></wp:tag_slug>
		<wp:tag_name><![CDATA[smiley]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>755</wp:term_id>
		<wp:tag_slug><![CDATA[sms]]></wp:tag_slug>
		<wp:tag_name><![CDATA[SMS]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>91</wp:term_id>
		<wp:tag_slug><![CDATA[snacking]]></wp:tag_slug>
		<wp:tag_name><![CDATA[snacking]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1450</wp:term_id>
		<wp:tag_slug><![CDATA[sncf]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sncf]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1240</wp:term_id>
		<wp:tag_slug><![CDATA[snl-logo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[SNL LOGO]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1080</wp:term_id>
		<wp:tag_slug><![CDATA[snrl]]></wp:tag_slug>
		<wp:tag_name><![CDATA[SNRL]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>912</wp:term_id>
		<wp:tag_slug><![CDATA[sofinco]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sofinco]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>311</wp:term_id>
		<wp:tag_slug><![CDATA[soins]]></wp:tag_slug>
		<wp:tag_name><![CDATA[soins]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>589</wp:term_id>
		<wp:tag_slug><![CDATA[solidaire]]></wp:tag_slug>
		<wp:tag_name><![CDATA[solidaire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>372</wp:term_id>
		<wp:tag_slug><![CDATA[solocal-group]]></wp:tag_slug>
		<wp:tag_name><![CDATA[solocal group]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>401</wp:term_id>
		<wp:tag_slug><![CDATA[sondages]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sondages]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>762</wp:term_id>
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	</wp:tag>
	<wp:tag>
		<wp:term_id>761</wp:term_id>
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		<wp:tag_name><![CDATA[sonia rykiel]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1310</wp:term_id>
		<wp:tag_slug><![CDATA[sonos]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sonos]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1297</wp:term_id>
		<wp:tag_slug><![CDATA[sorbonne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sorbonne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1070</wp:term_id>
		<wp:tag_slug><![CDATA[sothebys]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Sotheby's]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1216</wp:term_id>
		<wp:tag_slug><![CDATA[southwest]]></wp:tag_slug>
		<wp:tag_name><![CDATA[southwest]]></wp:tag_name>
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	<wp:tag>
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		<wp:tag_slug><![CDATA[soutien-scolaire]]></wp:tag_slug>
		<wp:tag_name><![CDATA[soutien scolaire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1339</wp:term_id>
		<wp:tag_slug><![CDATA[spa]]></wp:tag_slug>
		<wp:tag_name><![CDATA[SPA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1528</wp:term_id>
		<wp:tag_slug><![CDATA[spectacle]]></wp:tag_slug>
		<wp:tag_name><![CDATA[spectacle]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1373</wp:term_id>
		<wp:tag_slug><![CDATA[spin]]></wp:tag_slug>
		<wp:tag_name><![CDATA[spin]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>642</wp:term_id>
		<wp:tag_slug><![CDATA[splendia]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Splendia]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1409</wp:term_id>
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	<wp:tag>
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		<wp:tag_name><![CDATA[Spotify]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>212</wp:term_id>
		<wp:tag_slug><![CDATA[stade]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Stade]]></wp:tag_name>
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	<wp:tag>
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		<wp:tag_name><![CDATA[Stanley]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1267</wp:term_id>
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	<wp:tag>
		<wp:term_id>1539</wp:term_id>
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	<wp:tag>
		<wp:term_id>1309</wp:term_id>
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	<wp:tag>
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		<wp:tag_slug><![CDATA[start-up]]></wp:tag_slug>
		<wp:tag_name><![CDATA[start-up]]></wp:tag_name>
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	<wp:tag>
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		<wp:tag_name><![CDATA[startup]]></wp:tag_name>
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	<wp:tag>
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	<wp:tag>
		<wp:term_id>1343</wp:term_id>
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		<wp:tag_name><![CDATA[stefanos]]></wp:tag_name>
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	<wp:tag>
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		<wp:tag_slug><![CDATA[stern]]></wp:tag_slug>
		<wp:tag_name><![CDATA[stern]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1132</wp:term_id>
		<wp:tag_slug><![CDATA[stockholm]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Stockholm]]></wp:tag_name>
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	<wp:tag>
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	<wp:tag>
		<wp:term_id>1388</wp:term_id>
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	<wp:tag>
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		<wp:tag_slug><![CDATA[streaming]]></wp:tag_slug>
		<wp:tag_name><![CDATA[streaming]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>185</wp:term_id>
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	<wp:tag>
		<wp:term_id>1550</wp:term_id>
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		<wp:tag_name><![CDATA[Subway]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>217</wp:term_id>
		<wp:tag_slug><![CDATA[sucettes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sucettes]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1048</wp:term_id>
		<wp:tag_slug><![CDATA[sucre]]></wp:tag_slug>
		<wp:tag_name><![CDATA[sucre]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1322</wp:term_id>
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		<wp:tag_name><![CDATA[sud radio]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>157</wp:term_id>
		<wp:tag_slug><![CDATA[suede]]></wp:tag_slug>
		<wp:tag_name><![CDATA[suède]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1351</wp:term_id>
		<wp:tag_slug><![CDATA[suez]]></wp:tag_slug>
		<wp:tag_name><![CDATA[suez]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1352</wp:term_id>
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		<wp:tag_name><![CDATA[suez environnement]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>507</wp:term_id>
		<wp:tag_slug><![CDATA[suisse]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Suisse]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>324</wp:term_id>
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	</wp:tag>
	<wp:tag>
		<wp:term_id>804</wp:term_id>
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		<wp:tag_name><![CDATA[sundance institute]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1429</wp:term_id>
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		<wp:tag_name><![CDATA[superhéros]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[Superman]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>67</wp:term_id>
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		<wp:tag_name><![CDATA[supermarché]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>366</wp:term_id>
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		<wp:tag_name><![CDATA[surveillance internet]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>824</wp:term_id>
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		<wp:tag_name><![CDATA[SVA NYC]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1145</wp:term_id>
		<wp:tag_slug><![CDATA[swiss-wine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Swiss Wine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>795</wp:term_id>
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		<wp:tag_name><![CDATA[swisscom]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>802</wp:term_id>
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		<wp:tag_name><![CDATA[sydney]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>803</wp:term_id>
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		<wp:tag_name><![CDATA[sydney symphony orchestra]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>224</wp:term_id>
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		<wp:tag_name><![CDATA[Syndicat]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1081</wp:term_id>
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		<wp:tag_name><![CDATA[Syndicat National des Radios Libres]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>383</wp:term_id>
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		<wp:tag_name><![CDATA[t magazine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>480</wp:term_id>
		<wp:tag_slug><![CDATA[tabac]]></wp:tag_slug>
		<wp:tag_name><![CDATA[tabac]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>854</wp:term_id>
		<wp:tag_slug><![CDATA[tablette]]></wp:tag_slug>
		<wp:tag_name><![CDATA[tablette]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>855</wp:term_id>
		<wp:tag_slug><![CDATA[tablette-numerique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[tablette numérique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1153</wp:term_id>
		<wp:tag_slug><![CDATA[tahiti]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tahiti]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1248</wp:term_id>
		<wp:tag_slug><![CDATA[tailorbrands]]></wp:tag_slug>
		<wp:tag_name><![CDATA[tailorbrands]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1177</wp:term_id>
		<wp:tag_slug><![CDATA[tapit]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tapit]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1418</wp:term_id>
		<wp:tag_slug><![CDATA[tarbes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tarbes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>981</wp:term_id>
		<wp:tag_slug><![CDATA[taxonimie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[taxonimie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>493</wp:term_id>
		<wp:tag_slug><![CDATA[tcm]]></wp:tag_slug>
		<wp:tag_name><![CDATA[TCM]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>865</wp:term_id>
		<wp:tag_slug><![CDATA[tele]]></wp:tag_slug>
		<wp:tag_name><![CDATA[télé]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>725</wp:term_id>
		<wp:tag_slug><![CDATA[telecom-egypt]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Telecom Egypt]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>192</wp:term_id>
		<wp:tag_slug><![CDATA[telecommunication]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Télécommunication]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1415</wp:term_id>
		<wp:tag_slug><![CDATA[telecommunications]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Télécommunications]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>701</wp:term_id>
		<wp:tag_slug><![CDATA[telephonie-mobile]]></wp:tag_slug>
		<wp:tag_name><![CDATA[téléphonie mobile]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>71</wp:term_id>
		<wp:tag_slug><![CDATA[television]]></wp:tag_slug>
		<wp:tag_name><![CDATA[télévision]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1489</wp:term_id>
		<wp:tag_slug><![CDATA[tendance]]></wp:tag_slug>
		<wp:tag_name><![CDATA[tendance]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1047</wp:term_id>
		<wp:tag_slug><![CDATA[tendre-charolais]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tendre Charolais]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1366</wp:term_id>
		<wp:tag_slug><![CDATA[tenerife]]></wp:tag_slug>
		<wp:tag_name><![CDATA[tenerife]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1299</wp:term_id>
		<wp:tag_slug><![CDATA[tennis]]></wp:tag_slug>
		<wp:tag_name><![CDATA[tennis]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1031</wp:term_id>
		<wp:tag_slug><![CDATA[ter-aquitaine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[TER Aquitaine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>290</wp:term_id>
		<wp:tag_slug><![CDATA[territoire]]></wp:tag_slug>
		<wp:tag_name><![CDATA[territoire]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>856</wp:term_id>
		<wp:tag_slug><![CDATA[tesco]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tesco]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>369</wp:term_id>
		<wp:tag_slug><![CDATA[tetley]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tetley]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1043</wp:term_id>
		<wp:tag_slug><![CDATA[teva]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Téva]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>632</wp:term_id>
		<wp:tag_slug><![CDATA[tex-mex]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tex Mex]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>205</wp:term_id>
		<wp:tag_slug><![CDATA[tf1]]></wp:tag_slug>
		<wp:tag_name><![CDATA[TF1]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1451</wp:term_id>
		<wp:tag_slug><![CDATA[tgv]]></wp:tag_slug>
		<wp:tag_name><![CDATA[tgv]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>350</wp:term_id>
		<wp:tag_slug><![CDATA[the]]></wp:tag_slug>
		<wp:tag_name><![CDATA[thé]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1174</wp:term_id>
		<wp:tag_slug><![CDATA[the-avengers]]></wp:tag_slug>
		<wp:tag_name><![CDATA[The Avengers]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>841</wp:term_id>
		<wp:tag_slug><![CDATA[the-barbican]]></wp:tag_slug>
		<wp:tag_name><![CDATA[The Barbican]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>584</wp:term_id>
		<wp:tag_slug><![CDATA[the-benevolent-society]]></wp:tag_slug>
		<wp:tag_name><![CDATA[The Benevolent Society]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>883</wp:term_id>
		<wp:tag_slug><![CDATA[the-blue-goose-pure-foods]]></wp:tag_slug>
		<wp:tag_name><![CDATA[the blue goose pure foods]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>780</wp:term_id>
		<wp:tag_slug><![CDATA[the-contemporary-austin]]></wp:tag_slug>
		<wp:tag_name><![CDATA[the contemporary austin]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1111</wp:term_id>
		<wp:tag_slug><![CDATA[the-dieline-awards-2014]]></wp:tag_slug>
		<wp:tag_name><![CDATA[The Dieline Awards 2014]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>877</wp:term_id>
		<wp:tag_slug><![CDATA[the-royal-academy-of-engineering]]></wp:tag_slug>
		<wp:tag_name><![CDATA[The Royal Academy of Engineering]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>646</wp:term_id>
		<wp:tag_slug><![CDATA[the-sun]]></wp:tag_slug>
		<wp:tag_name><![CDATA[The Sun]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>844</wp:term_id>
		<wp:tag_slug><![CDATA[the-today-show]]></wp:tag_slug>
		<wp:tag_name><![CDATA[The Today Show]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>866</wp:term_id>
		<wp:tag_slug><![CDATA[thomas-cook-group]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Thomas Cook Group]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1417</wp:term_id>
		<wp:tag_slug><![CDATA[thyssenkrup]]></wp:tag_slug>
		<wp:tag_name><![CDATA[thyssenkrup]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>724</wp:term_id>
		<wp:tag_slug><![CDATA[tiger-airways]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tiger Airways]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>723</wp:term_id>
		<wp:tag_slug><![CDATA[tigerair]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tigerair]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1530</wp:term_id>
		<wp:tag_slug><![CDATA[times-square]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Times square]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1231</wp:term_id>
		<wp:tag_slug><![CDATA[tnt]]></wp:tag_slug>
		<wp:tag_name><![CDATA[tnt]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>843</wp:term_id>
		<wp:tag_slug><![CDATA[today]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Today]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1462</wp:term_id>
		<wp:tag_slug><![CDATA[tokyo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tokyo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>138</wp:term_id>
		<wp:tag_slug><![CDATA[top-100]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Top 100]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>679</wp:term_id>
		<wp:tag_slug><![CDATA[top-50-marques-vertes]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Top 50 marques vertes]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>591</wp:term_id>
		<wp:tag_slug><![CDATA[toque-et-partage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[toque et partage]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1330</wp:term_id>
		<wp:tag_slug><![CDATA[toro-rosso]]></wp:tag_slug>
		<wp:tag_name><![CDATA[toro rosso]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>500</wp:term_id>
		<wp:tag_slug><![CDATA[total]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Total]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>301</wp:term_id>
		<wp:tag_slug><![CDATA[toulouse]]></wp:tag_slug>
		<wp:tag_name><![CDATA[toulouse]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>248</wp:term_id>
		<wp:tag_slug><![CDATA[tourism-australia]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tourism Australia]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>167</wp:term_id>
		<wp:tag_slug><![CDATA[tourisme-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tourisme]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1332</wp:term_id>
		<wp:tag_slug><![CDATA[tours]]></wp:tag_slug>
		<wp:tag_name><![CDATA[tours]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[toutes des pubs]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1290</wp:term_id>
		<wp:tag_slug><![CDATA[tracas]]></wp:tag_slug>
		<wp:tag_name><![CDATA[tracas]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1461</wp:term_id>
		<wp:tag_slug><![CDATA[tramways]]></wp:tag_slug>
		<wp:tag_name><![CDATA[tramways]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1316</wp:term_id>
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		<wp:tag_name><![CDATA[transavia]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>471</wp:term_id>
		<wp:tag_slug><![CDATA[transdev]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Transdev]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1411</wp:term_id>
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		<wp:tag_name><![CDATA[Transports]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>474</wp:term_id>
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		<wp:tag_name><![CDATA[transports publics]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1090</wp:term_id>
		<wp:tag_slug><![CDATA[tribord]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tribord]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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	</wp:tag>
	<wp:tag>
		<wp:term_id>1032</wp:term_id>
		<wp:tag_slug><![CDATA[tumblr]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Tumblr]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1238</wp:term_id>
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		<wp:tag_name><![CDATA[TURKEY LOGO]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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	<wp:tag>
		<wp:term_id>70</wp:term_id>
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		<wp:tag_name><![CDATA[TV]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1162</wp:term_id>
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		<wp:tag_name><![CDATA[TV Breizh]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>791</wp:term_id>
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		<wp:tag_name><![CDATA[TV cuisine]]></wp:tag_name>
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	<wp:tag>
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	<wp:tag>
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		<wp:tag_name><![CDATA[Uber]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1526</wp:term_id>
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		<wp:tag_name><![CDATA[Uber Eats]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1374</wp:term_id>
		<wp:tag_slug><![CDATA[uca]]></wp:tag_slug>
		<wp:tag_name><![CDATA[UCA]]></wp:tag_name>
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	<wp:tag>
		<wp:term_id>1355</wp:term_id>
		<wp:tag_slug><![CDATA[ucpa]]></wp:tag_slug>
		<wp:tag_name><![CDATA[UCPA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>409</wp:term_id>
		<wp:tag_slug><![CDATA[ue]]></wp:tag_slug>
		<wp:tag_name><![CDATA[UE]]></wp:tag_name>
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	<wp:tag>
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		<wp:tag_slug><![CDATA[uk]]></wp:tag_slug>
		<wp:tag_name><![CDATA[UK]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
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		<wp:tag_name><![CDATA[Ukraine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>889</wp:term_id>
		<wp:tag_slug><![CDATA[unify]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Unify]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>410</wp:term_id>
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		<wp:tag_name><![CDATA[Union Européenne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>699</wp:term_id>
		<wp:tag_slug><![CDATA[univers-graphique]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Univers graphique]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>242</wp:term_id>
		<wp:tag_slug><![CDATA[universite]]></wp:tag_slug>
		<wp:tag_name><![CDATA[université]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>385</wp:term_id>
		<wp:tag_slug><![CDATA[universite-de-californie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[université de californie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>243</wp:term_id>
		<wp:tag_slug><![CDATA[universite-des-arts-dhelsinki]]></wp:tag_slug>
		<wp:tag_name><![CDATA[université des arts d'helsinki]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>384</wp:term_id>
		<wp:tag_slug><![CDATA[university-of-california]]></wp:tag_slug>
		<wp:tag_name><![CDATA[university of california]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1559</wp:term_id>
		<wp:tag_slug><![CDATA[upmc]]></wp:tag_slug>
		<wp:tag_name><![CDATA[UPMC]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1381</wp:term_id>
		<wp:tag_slug><![CDATA[us]]></wp:tag_slug>
		<wp:tag_name><![CDATA[US]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>89</wp:term_id>
		<wp:tag_slug><![CDATA[usa]]></wp:tag_slug>
		<wp:tag_name><![CDATA[USA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>72</wp:term_id>
		<wp:tag_slug><![CDATA[ushuaia]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ushuaïa]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>73</wp:term_id>
		<wp:tag_slug><![CDATA[ushuaia-tv]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Ushuaïa TV]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1198</wp:term_id>
		<wp:tag_slug><![CDATA[v-festival]]></wp:tag_slug>
		<wp:tag_name><![CDATA[V Festival]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>221</wp:term_id>
		<wp:tag_slug><![CDATA[val-saint-clair]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Val Saint Clair]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1502</wp:term_id>
		<wp:tag_slug><![CDATA[valentino]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Valentino]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1197</wp:term_id>
		<wp:tag_slug><![CDATA[valerio-loi]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Valerio Loi]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>811</wp:term_id>
		<wp:tag_slug><![CDATA[valin-steel]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Valin Steel]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>871</wp:term_id>
		<wp:tag_slug><![CDATA[valise]]></wp:tag_slug>
		<wp:tag_name><![CDATA[valise]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>809</wp:term_id>
		<wp:tag_slug><![CDATA[vama]]></wp:tag_slug>
		<wp:tag_name><![CDATA[VAMA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1183</wp:term_id>
		<wp:tag_slug><![CDATA[vegan-eden]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Vegan Eden]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>124</wp:term_id>
		<wp:tag_slug><![CDATA[vendee]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Vendée]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1071</wp:term_id>
		<wp:tag_slug><![CDATA[vente-aux-encheres]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Vente aux enchères]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>621</wp:term_id>
		<wp:tag_slug><![CDATA[vente-en-ligne]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vente en ligne]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1095</wp:term_id>
		<wp:tag_slug><![CDATA[vente-privee]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Vente-privee]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>473</wp:term_id>
		<wp:tag_slug><![CDATA[veolia]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Veolia]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>472</wp:term_id>
		<wp:tag_slug><![CDATA[veolia-transdev]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Veolia Transdev]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1204</wp:term_id>
		<wp:tag_slug><![CDATA[verdun]]></wp:tag_slug>
		<wp:tag_name><![CDATA[verdun]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1275</wp:term_id>
		<wp:tag_slug><![CDATA[verifone]]></wp:tag_slug>
		<wp:tag_name><![CDATA[verifone]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>667</wp:term_id>
		<wp:tag_slug><![CDATA[versailles]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Versailles]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>82</wp:term_id>
		<wp:tag_slug><![CDATA[vetement]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vêtement]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>390</wp:term_id>
		<wp:tag_slug><![CDATA[vetement-feminin]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vêtement féminin]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>422</wp:term_id>
		<wp:tag_slug><![CDATA[vetements]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vêtements]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1222</wp:term_id>
		<wp:tag_slug><![CDATA[vhs]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vhs]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1045</wp:term_id>
		<wp:tag_slug><![CDATA[viande]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Viande]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1023</wp:term_id>
		<wp:tag_slug><![CDATA[viandes-de-france]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Viandes de France]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1223</wp:term_id>
		<wp:tag_slug><![CDATA[video]]></wp:tag_slug>
		<wp:tag_name><![CDATA[video]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1534</wp:term_id>
		<wp:tag_slug><![CDATA[video-games]]></wp:tag_slug>
		<wp:tag_name><![CDATA[video games]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>125</wp:term_id>
		<wp:tag_slug><![CDATA[ville-2]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ville]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>547</wp:term_id>
		<wp:tag_slug><![CDATA[ville-bilingue]]></wp:tag_slug>
		<wp:tag_name><![CDATA[ville bilingue]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1364</wp:term_id>
		<wp:tag_slug><![CDATA[vin]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vin]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>612</wp:term_id>
		<wp:tag_slug><![CDATA[vinage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vinage]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>978</wp:term_id>
		<wp:tag_slug><![CDATA[vins]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vins]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>570</wp:term_id>
		<wp:tag_slug><![CDATA[vintage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vintage]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>993</wp:term_id>
		<wp:tag_slug><![CDATA[visa]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Visa]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1320</wp:term_id>
		<wp:tag_slug><![CDATA[vivastreet]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vivastreet]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1482</wp:term_id>
		<wp:tag_slug><![CDATA[vodafone]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vodafone]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1402</wp:term_id>
		<wp:tag_slug><![CDATA[vodka]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vodka]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>155</wp:term_id>
		<wp:tag_slug><![CDATA[voiture]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Voiture]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1522</wp:term_id>
		<wp:tag_slug><![CDATA[voiture-de-luxe]]></wp:tag_slug>
		<wp:tag_name><![CDATA[voiture de luxe]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1523</wp:term_id>
		<wp:tag_slug><![CDATA[voiture-de-sport]]></wp:tag_slug>
		<wp:tag_name><![CDATA[voiture de sport]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>304</wp:term_id>
		<wp:tag_slug><![CDATA[volkswagen]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Volkswagen]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1191</wp:term_id>
		<wp:tag_slug><![CDATA[volvic]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Volvic]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>156</wp:term_id>
		<wp:tag_slug><![CDATA[volvo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Volvo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>768</wp:term_id>
		<wp:tag_slug><![CDATA[vosges-matin]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vosges matin]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1333</wp:term_id>
		<wp:tag_slug><![CDATA[vote]]></wp:tag_slug>
		<wp:tag_name><![CDATA[vote]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>250</wp:term_id>
		<wp:tag_slug><![CDATA[voyage]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Voyage]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>417</wp:term_id>
		<wp:tag_slug><![CDATA[voyagermoinscher-com]]></wp:tag_slug>
		<wp:tag_name><![CDATA[voyagermoinscher.com]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1187</wp:term_id>
		<wp:tag_slug><![CDATA[waffee]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Waffee]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1076</wp:term_id>
		<wp:tag_slug><![CDATA[wall-street-english]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Wall Street English]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1077</wp:term_id>
		<wp:tag_slug><![CDATA[wall-street-institute]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Wall Street Institute]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>736</wp:term_id>
		<wp:tag_slug><![CDATA[wall-street-journal]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Wall Street Journal]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>711</wp:term_id>
		<wp:tag_slug><![CDATA[wallonia-be]]></wp:tag_slug>
		<wp:tag_name><![CDATA[wallonia.be]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>710</wp:term_id>
		<wp:tag_slug><![CDATA[wallonie]]></wp:tag_slug>
		<wp:tag_name><![CDATA[wallonie]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>128</wp:term_id>
		<wp:tag_slug><![CDATA[warner-bros]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Warner Bros]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>961</wp:term_id>
		<wp:tag_slug><![CDATA[warsteiner]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Warsteiner]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1226</wp:term_id>
		<wp:tag_slug><![CDATA[washington]]></wp:tag_slug>
		<wp:tag_name><![CDATA[washington]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>129</wp:term_id>
		<wp:tag_slug><![CDATA[wb]]></wp:tag_slug>
		<wp:tag_name><![CDATA[WB]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1138</wp:term_id>
		<wp:tag_slug><![CDATA[web]]></wp:tag_slug>
		<wp:tag_name><![CDATA[web]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>232</wp:term_id>
		<wp:tag_slug><![CDATA[weight-watchers]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Weight Watchers]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>120</wp:term_id>
		<wp:tag_slug><![CDATA[wendys]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Wendy's]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>160</wp:term_id>
		<wp:tag_slug><![CDATA[whisky]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Whisky]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>579</wp:term_id>
		<wp:tag_slug><![CDATA[willem-alexander]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Willem-Alexander]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>538</wp:term_id>
		<wp:tag_slug><![CDATA[windows]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Windows]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1215</wp:term_id>
		<wp:tag_slug><![CDATA[withings]]></wp:tag_slug>
		<wp:tag_name><![CDATA[withings]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1056</wp:term_id>
		<wp:tag_slug><![CDATA[wolverine]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Wolverine]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1274</wp:term_id>
		<wp:tag_slug><![CDATA[world-rugby]]></wp:tag_slug>
		<wp:tag_name><![CDATA[world rugby]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1195</wp:term_id>
		<wp:tag_slug><![CDATA[world-trade-center]]></wp:tag_slug>
		<wp:tag_name><![CDATA[World Trade Center]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>535</wp:term_id>
		<wp:tag_slug><![CDATA[xbox]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Xbox]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>829</wp:term_id>
		<wp:tag_slug><![CDATA[yahoo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Yahoo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>209</wp:term_id>
		<wp:tag_slug><![CDATA[yamaha]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Yamaha]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>536</wp:term_id>
		<wp:tag_slug><![CDATA[yammer]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Yammer]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1279</wp:term_id>
		<wp:tag_slug><![CDATA[ymca]]></wp:tag_slug>
		<wp:tag_name><![CDATA[YMCA]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1541</wp:term_id>
		<wp:tag_slug><![CDATA[yorgoco]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Yorgo&amp;Co]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>819</wp:term_id>
		<wp:tag_slug><![CDATA[youtube]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Youtube]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1263</wp:term_id>
		<wp:tag_slug><![CDATA[zdunkiewicz]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Zdunkiewicz]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1262</wp:term_id>
		<wp:tag_slug><![CDATA[zdunkiewicz_typography]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Zdunkiewicz_typography]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>898</wp:term_id>
		<wp:tag_slug><![CDATA[zero-motorcycles]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Zero Motorcycles]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>892</wp:term_id>
		<wp:tag_slug><![CDATA[zoo]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Zoo]]></wp:tag_name>
	</wp:tag>
	<wp:tag>
		<wp:term_id>1554</wp:term_id>
		<wp:tag_slug><![CDATA[zurich]]></wp:tag_slug>
		<wp:tag_name><![CDATA[Zurich]]></wp:tag_name>
	</wp:tag>
	<wp:term>
		<wp:term_id><![CDATA[1292]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jesuischarlie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[#JeSuisCharlie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[172]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[007]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[007]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[481]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[01net]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[01net]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[353]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[14-fevrier]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[14 février]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1506]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[ml-slider]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[15253]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[15253]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1057]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[15e-edition-du-sommet-de-la-francophonie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[15e édition du Sommet de la Francophonie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[415]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[20-minutes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[20 minutes]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[271]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[2013]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[2013]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1369]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[2017]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[2017]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1227]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[2024]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[2024]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1021]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[24h-du-mans]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[24h du Mans]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1220]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[3-suisses]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[3 suisses]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[995]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[4dx]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[4DX]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1224]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[5boronyc]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[5BORONYC]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[742]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[7-up]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[7 Up]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[335]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[7-eleven]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[7-Eleven]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1375]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[abbey-road]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[abbey road]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[999]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[absolut-vodka]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Absolut Vodka]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[756]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[abu-dhabi]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Abu Dhabi]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[973]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[academy-of-motion-picture-arts-and-sciences]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Academy of Motion Picture Arts and Sciences]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[718]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[accor]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Accor]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1051]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[accueil]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[accueil]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[812]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[acier]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[acier]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1105]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[acno]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[ACNO]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[944]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[actualite-des-logos]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Actualité des logos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1278]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[adelaide-airport]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Adélaïde Airport]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1531]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[adidas]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Adidas]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[754]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ados]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[ados]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[738]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[aeroport]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Aéroport]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[991]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[aeroport-de-bruxelles]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Aéroport de Bruxelles]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[940]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[afdas]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Afdas]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1035]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[afrique-du-sud]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Afrique du Sud]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1078]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[agda]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[AGDA]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1049]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[agence]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[agence]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[368]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[agence-de-design]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[agence de design]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[107]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[agence-de-pub]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[agence de pub]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[758]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[agence-hotesses]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[agence hôtesses]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1419]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[agglomeration]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[agglomération]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[88]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[agroalimentaire-2]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[agroalimentaire]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[669]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[aigle-azur]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Aigle Azur]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1212]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[air-austral]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[air austral]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1184]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[air-drive]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Air Drive]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[328]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[air-france]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Air France]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[821]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[air-france-magazine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Air France Magazine]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[825]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[air-serbia]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Air Serbia]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1281]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ak47]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[AK47]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[927]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[alcool]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[alcool]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1444]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[alexa-chung]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Alexa Chung]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1405]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[alfa-romeo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[alfa romeo]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[882]]></wp:term_id>
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		<wp:term_slug><![CDATA[alimentaire]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[alimentaire]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[69]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[alimentation-generale]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Alimentation générale]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1404]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[alitalia]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[alitalia]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[189]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[allemagne]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[allemagne]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[210]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[allianz]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Allianz]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[211]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[allianz-riviera]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Allianz Riviera]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1354]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[alloresto]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[alloresto]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1251]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[amalgamated-bank]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Amalgamated bank]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1457]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[amazon]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[amazon]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[90]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[americain]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[américain]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[314]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[american-airlines]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
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		<wp:term_slug><![CDATA[bazar-de-lhotel-de-ville]]></wp:term_slug>
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		<wp:term_name><![CDATA[Bazar de l'hotel de ville]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1247]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bbc-iwonder]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[bbc iwonder]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1422]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[beat-me]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Beat Me]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[227]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[beaute]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[beauté]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[225]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[beauty-success]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Beauty Success]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[983]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[beiersdorf]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Beiersdorf]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1217]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[beko]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[beko]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1474]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[belfast]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Belfast]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1234]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[belgacom]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[belgacom]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[709]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[belgique]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Belgique]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[992]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bellewaerde]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bellewaerde]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[586]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[benevole]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bénévole]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[715]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[beobank]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Beobank]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1159]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bercy-arena]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bercy Arena]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[190]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[berlin]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[berlin]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[323]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[besson-chaussures]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Besson Chaussures]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1241]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[best-global-brands-2014]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[BEST GLOBAL BRANDS 2014]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[945]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[best-of]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Best of]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1091]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[beziers]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Béziers]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[688]]></wp:term_id>
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		<wp:term_slug><![CDATA[bhv]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[BHV]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[601]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bielorussie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Biélorussie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[960]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[biere]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bière]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1189]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[biere-brand]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bière Brand]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[800]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bijouterie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[bijouterie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[264]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bilan]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bilan]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1307]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bill-tornade]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[bill tornade]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[344]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[billboard]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Billboard]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[750]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[billet-air-france]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Billet Air France]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1342]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[billets]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[billets]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[534]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bing]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bing]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[456]]></wp:term_id>
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		<wp:term_slug><![CDATA[bio]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bio]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[966]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[biologie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[biologie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[957]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[biology]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[biology]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[798]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[birks]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Birks]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[752]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[biscuit]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[biscuit]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1555]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[black-mirror]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Black Mirror]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[985]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[blackdecker]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Black+Decker]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1097]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bleu]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[bleu]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1392]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[blog]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[blog]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[2]]></wp:term_id>
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		<wp:term_slug><![CDATA[blogroll]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Blogroll]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1473]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bmw]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[bmw]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[751]]></wp:term_id>
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		<wp:term_slug><![CDATA[bn]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[BN]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[616]]></wp:term_id>
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		<wp:term_slug><![CDATA[bnp-paribas]]></wp:term_slug>
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		<wp:term_name><![CDATA[BNP Paribas]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[351]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[boisson]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[174]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bollinger]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bollinger]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[270]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[931]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[booba]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[979]]></wp:term_id>
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		<wp:term_slug><![CDATA[bordeaux]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[bordeaux]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[407]]></wp:term_id>
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		<wp:term_slug><![CDATA[bourse]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[bourse]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[406]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1350]]></wp:term_id>
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		<wp:term_slug><![CDATA[boursorama]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[boursorama]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[691]]></wp:term_id>
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		<wp:term_name><![CDATA[boutiques paris]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1341]]></wp:term_id>
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		<wp:term_slug><![CDATA[bouygues]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[bouygues]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[540]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[BPI France]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[559]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[brasserie]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[388]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[934]]></wp:term_id>
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		<wp:term_name><![CDATA[Brésil]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1325]]></wp:term_id>
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		<wp:term_name><![CDATA[brest]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1466]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bretagne]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bretagne]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[661]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bricolage]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bricolage]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1024]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bruce-yan]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bruce Yan]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[990]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[brussels-airport]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Brussels Airport]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[318]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[bulgarie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Bulgarie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[873]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[burger-king]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Burger King]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1432]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[business]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[business]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1295]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[business-france]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[business france]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1437]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[business-school]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[business school]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1232]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[byredo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[byredo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1230]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[byredo-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[BYREDO LOGO]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1408]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cest-vendredi]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[C'est vendredi]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[964]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cabaret]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[cabaret]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[720]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cabinet-audit]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[cabinet audit]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[922]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cadeau-maestro]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Cadeau Maestro]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[987]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cadillac]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Cadillac]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[220]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[caen]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Caen]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1481]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cafe]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[café]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[555]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cafe-francais]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Café Français]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[746]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[caisse-depargne]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Caisse d'épargne]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1430]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[californie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[californie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1472]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[calligraphie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[calligraphie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1395]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[calvados]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[calvados]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1103]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cambria-suites]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Cambria Suites]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[113]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[canada]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Canada]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1258]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[canal-30-ans]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Canal + 30 ans]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1315]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[canal-j]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[canal j]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[734]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[canard-enchaine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[canard enchaîné]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1367]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[canaries]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[canaries]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[482]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[canberra]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Canberra]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[744]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cancer]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[cancer]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[976]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cannes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[cannes]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[281]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[canovia]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Canovia]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1488]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[capgemini]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Capgemini]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[483]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[capitale]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Capitale]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[297]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[caritas]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[caritas]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[298]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[caritas-france]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[caritas france]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[299]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[caritas-internationalis]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[caritas internationalis]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[714]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[carnets]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[carnets]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1400]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[casino]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[casino]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1260]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cathay-pacific]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[cathay pacific]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1152]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cavalli]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Cavalli]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1426]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[centrale]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Centrale]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1360]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[centre]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[centre]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[903]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[centre-beaugrenelle]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Centre Beaugrenelle]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[222]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[centre-commercial]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Centre commercial]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[872]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[centre-hutchins-pour-la-recherche-africaine-et-afro-americaine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Centre Hutchins pour la recherche africaine et afro-américaine]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1361]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[centre-val-de-loire]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[centre val de loire]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1141]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[century-fox]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Century fox]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[223]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cfdt]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[CFDT]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[307]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cgi]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[CGI]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[859]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chagement-de-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Chagement de logo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[694]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chaine-de-television]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[chaîne de télévision]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[492]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chaine-television]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[chaîne télévision]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[141]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chambery]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Chambéry]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[173]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[champagne]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Champagne]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[434]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[champagne-mercier]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[champagne mercier]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[467]]></wp:term_id>
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		<wp:term_name><![CDATA[chanel]]></wp:term_name>
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		<wp:term_id><![CDATA[1128]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[changement-de-logo]]></wp:term_slug>
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		<wp:term_name><![CDATA[Changement de logo]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1182]]></wp:term_id>
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		<wp:term_name><![CDATA[Changement de marque]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1500]]></wp:term_id>
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		<wp:term_name><![CDATA[changement de nom]]></wp:term_name>
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		<wp:term_id><![CDATA[8]]></wp:term_id>
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		<wp:term_id><![CDATA[1513]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chantelle]]></wp:term_slug>
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		<wp:term_name><![CDATA[Chantelle]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1194]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_name><![CDATA[Chapitre.com]]></wp:term_name>
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		<wp:term_id><![CDATA[1114]]></wp:term_id>
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		<wp:term_slug><![CDATA[chapstick]]></wp:term_slug>
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		<wp:term_name><![CDATA[ChapStick]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1338]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[charleroi]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1293]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[charlie-hebdo]]></wp:term_slug>
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		<wp:term_name><![CDATA[charlie Hebdo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1044]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[952]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[chaussure]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[623]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chaussures]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Chaussures]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[154]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chevrolet]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Chevrolet]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1269]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chicago]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[chicago]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1154]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[childrens-cancer-institute]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Children's Cancer Institute]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[201]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Chine]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1313]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chinese]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[chinese]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1314]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chinois]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[chinois]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[158]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chivas]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Chivas]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[159]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chivas-regal]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Chivas Regal]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1542]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chobani]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Chobani]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1377]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chronopost]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[chronopost]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[216]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[chupa-chups]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Chupa Chups]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[489]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cigarette]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Cigarette]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[490]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cigarettes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[cigarettes]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[130]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Cinéma]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[495]]></wp:term_id>
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		<wp:term_slug><![CDATA[cinema-americain]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[cinéma américain]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[325]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cinema-independant]]></wp:term_slug>
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		<wp:term_name><![CDATA[cinéma indépendant]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[551]]></wp:term_id>
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		<wp:term_slug><![CDATA[cinquantenaire]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[cinquantenaire]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[674]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cirque]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[cirque]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1527]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cirque-du-soleil]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[cirque du soleil]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1535]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cite-des-sciences]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Cité des sciences]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[716]]></wp:term_id>
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		<wp:term_slug><![CDATA[citibank-belgium]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Citibank Belgium]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[203]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[classement]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Classement]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1384]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[clinton]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[clinton]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1476]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cloud]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[cloud]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[655]]></wp:term_id>
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		<wp:term_slug><![CDATA[club-de-football-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Club de football logo]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[376]]></wp:term_id>
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		<wp:term_slug><![CDATA[club-paris-saint-germain]]></wp:term_slug>
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		<wp:term_name><![CDATA[club paris saint-germain]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1086]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[741]]></wp:term_id>
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		<wp:term_name><![CDATA[Coca-cola]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[320]]></wp:term_id>
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		<wp:term_name><![CDATA[Coface]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1529]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Cognac]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1423]]></wp:term_id>
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		<wp:term_name><![CDATA[Colas]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[458]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1562]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1066]]></wp:term_id>
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	<wp:term>
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		<wp:term_id><![CDATA[826]]></wp:term_id>
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		<wp:term_id><![CDATA[322]]></wp:term_id>
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		<wp:term_id><![CDATA[302]]></wp:term_id>
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		<wp:term_id><![CDATA[890]]></wp:term_id>
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		<wp:term_id><![CDATA[329]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[935]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[concours]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[concours]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[119]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[conforama]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Conforama]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1059]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[conseil-departemental-de-savoie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Conseil Départemental de Savoie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1010]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[conseil-europeen]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Conseil Européen]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[470]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[conseil-sondage-analyse]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[conseil sondage analyse]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[599]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[continental]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Continental]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[184]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[contre-forme]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[contre forme]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[846]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[contrex]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Contrex]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[530]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[controle-technique]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[contrôle technique]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1471]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[converse]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Converse]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1085]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[copa-america-2015]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Copa América 2015]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[596]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[coree]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Corée]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[597]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[coree-du-sud]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Corée du Sud]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[153]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[corvette]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Corvette]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[557]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[costes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Costes]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[911]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[couleur-des-logos]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Couleur des logos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[358]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[couleurs]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[couleurs]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1484]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[coupe-du-monde]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[coupe du monde]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1157]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[coupe-du-monde-2014]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Coupe du Monde 2014]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[933]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[coupe-du-monde-fifa-2014]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Coupe du Monde FIFA 2014]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1019]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cour-des-comptes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Cour des comptes]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[928]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[coursiers-com]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[coursiers.com]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[52]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cout-des-logos]]></wp:term_slug>
		<wp:term_parent><![CDATA[actualite-des-logos]]></wp:term_parent>
		<wp:term_name><![CDATA[Coût des logos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1062]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cracovie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Cracovie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[79]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[creation-dentreprises]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Création d'entreprises]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[98]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[creation-de-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Création de logo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[147]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[creation-de-marque]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Création de marque]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[501]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[creation-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[création logo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[913]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[credit-a-la-consommation]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[crédit à la consommation]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[181]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cristiano-ronaldo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Cristiano Ronaldo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[468]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[csa]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[CSA]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1328]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cuisine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[cuisine]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[144]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[culture-2]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[culture]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1079]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[cyanogenmod]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[CyanogenMod]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1353]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[dailymotion]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[dailymotion]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[166]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[dallas]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Dallas]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[606]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[danemark]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Danemark]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[365]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[danger-du-web]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[danger du web]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[965]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[danse]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[danse]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1524]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[data]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[data]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[605]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[day]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Day]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[607]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[day-birger-et-mikkelsen]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Day Birger et Mikkelsen]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1448]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[decathlon]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[décathlon]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[265]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[decembre-2012]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[décembre 2012]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[293]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[departement]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[département]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[357]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[deplacement]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[déplacement]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1389]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[design]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[design]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1517]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[design-graphique]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[design graphique]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1512]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[designer]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[designer]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[946]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[detente]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Détente]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1285]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[detournemen]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[detournemen]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1286]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[detournement]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[détournement]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[21]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[detournements]]></wp:term_slug>
		<wp:term_parent><![CDATA[detente]]></wp:term_parent>
		<wp:term_name><![CDATA[Détournements]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1496]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[detournements]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[détournements]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[514]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[dialogue]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[dialogue]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[614]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[digital]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[digital]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1273]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[dim]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[dim]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1276]]></wp:term_id>
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		<wp:term_id><![CDATA[429]]></wp:term_id>
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		<wp:term_id><![CDATA[664]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[285]]></wp:term_id>
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	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[198]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[discount]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[discount]]></wp:term_name>
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		<wp:term_id><![CDATA[1486]]></wp:term_id>
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		<wp:term_name><![CDATA[Disney]]></wp:term_name>
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		<wp:term_id><![CDATA[1113]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[63]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[134]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[1268]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[divvy]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[938]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[doc-news]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Doc News]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1237]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[dodo-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[DODO logo]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1172]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[1041]]></wp:term_id>
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		<wp:term_id><![CDATA[947]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[735]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1376]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[dpd]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1479]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Dropbox]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1406]]></wp:term_id>
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		<wp:term_slug><![CDATA[dublin]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[dublin]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[238]]></wp:term_id>
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		<wp:term_slug><![CDATA[dusseldorf]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Düsseldorf]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1449]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[dyslexie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[dyslexie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[907]]></wp:term_id>
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		<wp:term_slug><![CDATA[e-commerce]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[e-commerce]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[64]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[e-leclerc]]></wp:term_slug>
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		<wp:term_name><![CDATA[E.Leclerc]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1490]]></wp:term_id>
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		<wp:term_slug><![CDATA[ebay]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Ebay]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[638]]></wp:term_id>
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	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[894]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[680]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[148]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[161]]></wp:term_id>
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		<wp:term_slug><![CDATA[ecosse]]></wp:term_slug>
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		<wp:term_id><![CDATA[1455]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1468]]></wp:term_id>
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		<wp:term_id><![CDATA[244]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[663]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[665]]></wp:term_id>
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		<wp:term_slug><![CDATA[eglise-catholique-en-yvelines]]></wp:term_slug>
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		<wp:term_name><![CDATA[Eglise catholique en Yvelines]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[168]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[726]]></wp:term_id>
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		<wp:term_slug><![CDATA[egypte]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[662]]></wp:term_id>
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		<wp:term_id><![CDATA[631]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[287]]></wp:term_id>
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		<wp:term_id><![CDATA[1303]]></wp:term_id>
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	<wp:term>
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	<wp:term>
		<wp:term_id><![CDATA[286]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[502]]></wp:term_id>
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	<wp:term>
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		<wp:term_slug><![CDATA[era-immobilier]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[ERA Immobilier]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[721]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ernstyoung]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Ernst&amp;Young]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[625]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[espagne]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Espagne]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1096]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[esrf]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[ESRF]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[112]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[etats-unis]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Etats-Unis]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[757]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[etihad]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Etihad]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[712]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[euro-2016]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Euro 2016]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[104]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[euro-rscg]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Euro RSCG]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[106]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[euro-rscg-worldwide]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Euro RSCG Worldwide]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[899]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[eurobasket-2015]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[EuroBasket 2015]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[319]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[europe-2]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[europe]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1209]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[europeens]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[européens]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[971]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[eurovision-2014]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Eurovision 2014]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1180]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[eurovision-song-contest]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Eurovision Song Contest]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1345]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[evamy]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[evamy]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1549]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[evian]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Evian]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[629]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[evolution-de-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[évolution de logo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1064]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[evolution-des-logos]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Évolution des logos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[743]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[evolution-marque]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[évolution marque]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1380]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[exapaq]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[exapaq]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1507]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[express]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Express]]></wp:term_name>
		<wp:term_description><![CDATA[Article court (de type Twitter)]]></wp:term_description>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[96]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[extreme-droite]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Extreme droite]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[719]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ey]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[EY]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1331]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[f1]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[F1]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[459]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[facebook]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[facebook]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1287]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[faits-reels]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[faits réels]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[558]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[famille-costes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Famille Costes]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[121]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[fast-food]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[fast food]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1073]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[federation-francaise-de-canoe-kayak]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Fédération Française de Canoë-Kayak]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[962]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[federation-francaise-de-gymnastique]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Fédération Française de Gymnastique]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[165]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[federation-francaise-de-natation]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Fédération Française de Natation]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[254]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[federation-francaise-de-voile]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Fédération Française de Voile]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1391]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[fedora]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[fedora]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1127]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[fendi]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Fendi]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[506]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ferry]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[ferry]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[326]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[festival]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[festival]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[438]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[festival-artistique-etudiant]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[festival artistique étudiant]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1196]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[festival-de-bregenz]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Festival de Bregenz]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[439]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[festival-ici-demain]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[festival ici &amp; demain]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1072]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ffck]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[FFCK]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[786]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[fffa]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[FFFA]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[164]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ffn]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[FFN]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1396]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[fft]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[fft]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[252]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ffv]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[FFV]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[253]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ffvoile]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[FFVoile]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1007]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[fiat-chrysler-automobiles]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Fiat Chrysler Automobiles]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1483]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[fifa]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Fifa]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1255]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[fifa-2018]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[FIFA 2018]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[969]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[film]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[film]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[283]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[finance]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[finance]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[544]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[financement]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[financement]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[240]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[finlande]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Finlande]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[261]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[firefox]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[firefox]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[413]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[firefox-os]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Firefox OS]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[994]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[fitness-first]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Fitness First]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1319]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[flat-design]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[flat design]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[424]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[fleuriste]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[fleuriste]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[425]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[fleurs]]></wp:term_slug>
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		<wp:term_id><![CDATA[1053]]></wp:term_id>
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		<wp:term_id><![CDATA[92]]></wp:term_id>
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		<wp:term_id><![CDATA[1208]]></wp:term_id>
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		<wp:term_name><![CDATA[foch]]></wp:term_name>
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		<wp:term_id><![CDATA[1510]]></wp:term_id>
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		<wp:term_id><![CDATA[176]]></wp:term_id>
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		<wp:term_id><![CDATA[1093]]></wp:term_id>
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		<wp:term_id><![CDATA[1532]]></wp:term_id>
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		<wp:term_id><![CDATA[548]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[408]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1101]]></wp:term_id>
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	<wp:term>
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		<wp:term_id><![CDATA[1025]]></wp:term_id>
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		<wp:term_name><![CDATA[gaz]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[932]]></wp:term_id>
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		<wp:term_name><![CDATA[Groupe Pochet]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[766]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[groupe sos]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[75]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[groupe tf1]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1323]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Groupe UP]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[848]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[gta]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[GTA]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[847]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[gta-v]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[GTA V]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1368]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[guinness]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[guinness]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[745]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[gustave-roussy]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Gustave Roussy]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[880]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[h]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[H]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1553]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[hm]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[H&amp;M]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[953]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[habillement]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[habillement]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[901]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[halloween]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Halloween]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1370]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[handball]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[handball]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1431]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[handicap]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[handicap]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1556]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[happy-new-year]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[happy new year]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[396]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[harvard]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Harvard]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[397]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Harvard University]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[398]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[harvard-university-press]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Harvard University Press]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[103]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[havas]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Havas]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[105]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[havas-worldwide]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Havas Worldwide]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[395]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[hawai]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[hawai]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[393]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[hawaiian-airlines]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Hawaiian airlines]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[206]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[hd1]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[HD1]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[62]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[nav_menu]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[header]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Header]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1135]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[helion]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Helion]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[613]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[hello-bank]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Hello Bank]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[241]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[helsinki]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Helsinki]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[199]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[hermes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Hermès]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1311]]></wp:term_id>
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		<wp:term_slug><![CDATA[hi-fi]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[hi-fi]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1382]]></wp:term_id>
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		<wp:term_slug><![CDATA[hillary]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[hillary]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1383]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[hillary-clinton]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[hillary clinton]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[3]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[histoires-de-logos]]></wp:term_slug>
		<wp:term_parent><![CDATA[dossiers]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[1028]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[holiday-collector-n8]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Holiday Collector N°8]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1294]]></wp:term_id>
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		<wp:term_slug><![CDATA[hommage]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[hommage]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1460]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[hong-kong]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Hong Kong]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[327]]></wp:term_id>
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		<wp:term_slug><![CDATA[hop]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Hop !]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[139]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[hopital]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Hôpital]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[140]]></wp:term_id>
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		<wp:term_slug><![CDATA[hopital-de-chambery]]></wp:term_slug>
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		<wp:term_name><![CDATA[Hôpital de Chambéry]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[958]]></wp:term_id>
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		<wp:term_slug><![CDATA[horloger]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[horloger]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1104]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Hôtels]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[717]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Hôtels Mercure]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1188]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Houston]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1134]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[hp]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[HP]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[733]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Huchon]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[853]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[624]]></wp:term_id>
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		<wp:term_name><![CDATA[Huile d'olive]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[627]]></wp:term_id>
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		<wp:term_name><![CDATA[Huile Olive Espagnole étranger]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[516]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[974]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1428]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Hyères]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[348]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[68]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[864]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[262]]></wp:term_id>
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		<wp:term_slug><![CDATA[ibm]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[436]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[437]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1321]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[icones]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[icones]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1094]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ideat]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[IDEAT]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1205]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[identite]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[identité]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[611]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[identites-visuelles]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[identités visuelles]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1302]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ikea]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[ikea]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[937]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ile-de-france]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Ile de France]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1181]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[imagine-your-korea]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Imagine your Korea]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1084]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[immobilier]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Immobilier]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[479]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[imperial-tobacco]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Imperial Tobacco]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1453]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[imprimerie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Imprimerie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[921]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[imprimerie-nationale]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Imprimerie nationale]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1433]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[inde]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[inde]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1089]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[indiegogo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Indiegogo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[117]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[industrie-2]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[industrie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1289]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[infographie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[infographie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[949]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[infographies]]></wp:term_slug>
		<wp:term_parent><![CDATA[best-of]]></wp:term_parent>
		<wp:term_name><![CDATA[Infographies]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1438]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[informations]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[informations]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1477]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[informatique]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[informatique]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[214]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[infrastructures]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[infrastructures]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1173]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ingenico]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Ingenico]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[77]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[initiative-france]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Initiative France]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1520]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[innovation]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[innovation]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[400]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[insee]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Insee]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[590]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[insertion]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[insertion]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[561]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[instagram]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Instagram]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[469]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[institut-csa]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Institut CSA]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[402]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[institut-de-sondage]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[institut de sondage]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[136]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[interbrand]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Interbrand]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[137]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[interbrand-best-global-brand]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Interbrand Best Global Brand]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[236]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[interface-itunes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[interface iTunes]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1551]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[intermarche]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Intermarché]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[102]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[internet]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Internet]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[626]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[interprofessionnelle-de-lhuile-dolive-espagnole]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Interprofessionnelle de l'huile d'olive espagnole]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[346]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[intimy]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Intimy]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[577]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[intronisation]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Intronisation]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[543]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[investissement]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[investissement]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1149]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[invictus-games]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Invictus Games]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[793]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[io]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[iO]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[412]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[irlande]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[irlande]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[895]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[isart-digital]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Isart Digital]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[996]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[island-air]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Island Air]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1443]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[it-girl]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[it girl]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[554]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[italie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[italie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[851]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[italie-2]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Italie 2]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[852]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[italie-deux]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Italie Deux]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[234]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[itunes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[iTunes]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[207]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[itv]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[ITV]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1116]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jb]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[J&amp;B]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1118]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jb-x-ministry-of-sound]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[J&amp;B x Ministry of Sound]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[80]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jacqueline-riu]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Jacqueline Riu]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[984]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jamais-vus]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[jamais vus]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[553]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jambon]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[jambon]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[550]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jambon-de-parme]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Jambon de Parme]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[171]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[james-bond]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[James Bond]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[405]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[japan-exchange-group]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[japan exchange group]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1301]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jardiland]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[jardiland]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1445]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jazz]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[jazz]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[884]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jcpenney]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
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		<wp:term_id><![CDATA[1459]]></wp:term_id>
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		<wp:term_id><![CDATA[37]]></wp:term_id>
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		<wp:term_parent><![CDATA[detente]]></wp:term_parent>
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	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1414]]></wp:term_id>
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		<wp:term_name><![CDATA[Jeux de logos]]></wp:term_name>
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		<wp:term_id><![CDATA[1133]]></wp:term_id>
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		<wp:term_name><![CDATA[Jeux de mots]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1421]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[jeux en ligne]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[594]]></wp:term_id>
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		<wp:term_slug><![CDATA[jeux-olympiques]]></wp:term_slug>
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		<wp:term_name><![CDATA[Jeux Olympiques]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1186]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jeux-olympiques-dete-rio-2016]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Jeux Olympiques d'été Rio 2016]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1014]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jeux-olympiques-hiver-2022]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Jeux Olympiques hiver 2022]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[915]]></wp:term_id>
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		<wp:term_slug><![CDATA[jeux-video]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Jeux vidéo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1452]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jeux-videos]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[jeux vidéos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[997]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jimmy]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Jimmy]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[593]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[JO]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[595]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jo-2018]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[JO 2018]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[917]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jo-rio-2016]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[JO Rio 2016]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[801]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[joaillerie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[joaillerie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1548]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[joan-miro]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Joan Miro]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1356]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jolival]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[jolival]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1478]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jouet]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[jouet]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[230]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[journal]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[journal]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[268]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[joyeuses-fetes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Joyeuses Fêtes]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[269]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[joyeux-noel]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Joyeux Noël]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[404]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[jpx]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[JPX]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1545]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[junk-food]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[junk food]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[336]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[kaffe]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[kaffe]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1283]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[kalashnikov]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Kalashnikov]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1499]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[keolis]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Keolis]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[195]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[keria]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Keria]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[196]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[keria-luminaires]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Keria luminaires]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[448]]></wp:term_id>
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		<wp:term_slug><![CDATA[kering]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Kering]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1544]]></wp:term_id>
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		<wp:term_slug><![CDATA[kickstarter]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Kickstarter]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1317]]></wp:term_id>
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		<wp:term_slug><![CDATA[klm]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[klm]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1568]]></wp:term_id>
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		<wp:term_slug><![CDATA[kmd]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[KMD]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1008]]></wp:term_id>
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		<wp:term_slug><![CDATA[knesset]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[knesset]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[86]]></wp:term_id>
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		<wp:term_slug><![CDATA[kraft]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Kraft]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[87]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[kraft-foods]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Kraft Foods]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[433]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[kroller-muller]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Kröller-Müller]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1147]]></wp:term_id>
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		<wp:term_slug><![CDATA[kronenbourg]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Kronenbourg]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1569]]></wp:term_id>
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		<wp:term_slug><![CDATA[kunst]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Kunst]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[939]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[L'ADN]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1253]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[l'obs]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[923]]></wp:term_id>
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		<wp:term_name><![CDATA[La Chaux-de-Fonds]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[292]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[740]]></wp:term_id>
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		<wp:term_name><![CDATA[La Flandre]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[219]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1176]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1378]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[123]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[126]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1363]]></wp:term_id>
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		<wp:term_name><![CDATA[label]]></wp:term_name>
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		<wp:term_slug><![CDATA[landor]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[landor]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1475]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[lapeyre]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Lapeyre]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1519]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[las-vegas]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Las Vegas]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1034]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[le-cap]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Le Cap]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[867]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[le-dauphine-libere]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Le Dauphiné Libéré]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1538]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[le-dernier-jedi]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[le dernier jedi]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1324]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[le-groupe-cheque-dejeuner-rebaptise]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Le Groupe chèque Déjeuner rebaptisé]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1026]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[le-loiret]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Le Loiret]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1252]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[le-nouvel-observateur]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[le nouvel observateur]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[229]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[le-parisien]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Le Parisien]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[381]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[le-zoo-des-logos]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[le zoo des logos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[65]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[leclerc]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Leclerc]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[881]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[leg]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Leg]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[282]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[lem3n]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[LEM3N]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[879]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[les-gaulois]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Les Gaulois]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1166]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[les-sales-gosses]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Les Sales Gosses]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1537]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[les-vieilles-charrues]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[les vieilles charrues]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1334]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[lettre]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[lettre]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1213]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[letudiant]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[létudiant]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[955]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[liege]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Liège]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[816]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[like-facebook]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Like Facebook]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[656]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[lille]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Lille]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[289]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[limousin]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Limousin]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[675]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[lituanie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Lituanie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[897]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[livre]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[livre]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1139]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[location]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Location]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[511]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[location-de-vehicules]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[location de véhicules]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1150]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[loewe]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Loewe]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1142]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[549]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logo-abandonne]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logo abandonné]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[484]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logo-anniversaire]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logo anniversaire]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[956]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logo-international]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Logo international]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1229]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logo-tnt]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[LOGO TNT]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1244]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logo-zoo-de-saint-petersbourg]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logo zoo de saint-petersbourg]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[707]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logonews]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Logonews]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[943]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[nav_menu]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logonews-menu]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Logonews menu]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[204]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[295]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-2012]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logos 2012]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[276]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-architecturaux]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logos architecturaux]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[354]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-coeur]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logos coeur]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[652]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-compagnies-aeriennes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logos compagnies aériennes]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[988]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-de-lannee-2013]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Logos de l'année 2013]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1467]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-detournes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logos détournés]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[893]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-en-barres]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Logos en barres]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[583]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-en-x]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logos en X]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[948]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-inedits]]></wp:term_slug>
		<wp:term_parent><![CDATA[dossiers]]></wp:term_parent>
		<wp:term_name><![CDATA[Logos Inédits]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[778]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-juillet-2013]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logos juillet 2013]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[455]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-madness]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logos madness]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[630]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-marc-dorcel]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Logos Marc Dorcel]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1110]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-pluriels-2]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logos pluriels]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1109]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[logos-vivants-2]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[logos vivants]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1394]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[loire]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[loire]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1463]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[londres]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Londres]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[443]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[louis-vuitton]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[louis vuitton]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1318]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[low-cost]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[low cost]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[488]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[lucky-strike]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Lucky Strike]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[149]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[lutz]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Lutz]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[150]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Mercedes]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[435]]></wp:term_id>
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		<wp:term_slug><![CDATA[mercier]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Mercier]]></wp:term_name>
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		<wp:term_id><![CDATA[533]]></wp:term_id>
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		<wp:term_slug><![CDATA[mesure]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[mesure]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1326]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[métropole]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1155]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[metropole-rouen-normandie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Métropole Rouen Normandie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1264]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[mgen]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[mgen]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[592]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[michalak]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[michalak]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[83]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[microsoft]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Microsoft]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[954]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[militaire]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[militaire]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[857]]></wp:term_id>
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		<wp:term_slug><![CDATA[milly]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Milly]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1190]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[milton-glaser]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Milton Glaser]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1546]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[mini]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Mini]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[639]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ministere-de-lecologie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Ministère de l'Ecologie]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1016]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ministere-sante-pologne]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Ministère Santé Pologne]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1117]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ministry-of-sound]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Ministry of Sound]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[602]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[minsk]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Minsk]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1257]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[mit-media-lab]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[MIT Media lab]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[700]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[mobilink]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[mobilink]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1416]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[mode]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Mode]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[609]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[modes-de-logos]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[modes de logos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[713]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[moleskine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Moleskine]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[460]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[mon-quotidien-bio]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Mon quotidien bio]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1403]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[monaco]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[monaco]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[423]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[monceau-fleurs]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Monceau Fleurs]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1412]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[monde]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Monde]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1146]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[monogramme-louis-vuitton]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Monogramme Louis Vuitton]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1018]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[monoprix]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Monoprix]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[564]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[monsieur-bleu]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[monsieur bleu]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1169]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[monster]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Monster]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[175]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[montfort]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Montfort]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[145]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[montpellier]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Montpellier]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[146]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[montpellier-unlimited]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Montpellier unlimited]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[959]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[montre]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[montre]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[308]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[montreal]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[montréal]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1123]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[moscou]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Moscou]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1441]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[moselle]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[moselle]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[834]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[moteur-de-recherche]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Moteur de recherche]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[705]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[motorola]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Motorola]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[706]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[motorola-mobility]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[motorola mobility]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1002]]></wp:term_id>
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		<wp:term_slug><![CDATA[motos]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Motos]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1030]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[moulin-rouge]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Moulin Rouge]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[773]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[771]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[mount gay rum]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[255]]></wp:term_id>
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		<wp:term_slug><![CDATA[mount-sinai]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Mount Sinai]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[257]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[mount-sinai-hospital]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Mount Sinai Hospital]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[256]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[mount-sinai-medical-center]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Mount Sinai Medical Center]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[258]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[mount-sinai-school-of-medicine]]></wp:term_slug>
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		<wp:term_name><![CDATA[Mount Sinai School of Medicine]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1100]]></wp:term_id>
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		<wp:term_slug><![CDATA[moyen-orient]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[moyen-orient]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[414]]></wp:term_id>
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		<wp:term_slug><![CDATA[mozilla]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[mozilla]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1017]]></wp:term_id>
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		<wp:term_slug><![CDATA[mumo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[MUMO]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[505]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[murdoch]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[245]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[446]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[237]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[musique]]></wp:term_name>
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	<wp:term>
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		<wp:term_name><![CDATA[Myspace]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1425]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[748]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1564]]></wp:term_id>
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		<wp:term_slug><![CDATA[naming]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nantes]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1243]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nasdaq-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[nasdaq logo]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1088]]></wp:term_id>
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		<wp:term_slug><![CDATA[national-gallery-singapore]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[74]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[nature]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[330]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nba]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[NBA]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[831]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[neoma-business-school]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Neoma Business School]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1312]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[neon]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[neon]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1167]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nescafe]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nescafé]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1487]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[netflix]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Netflix]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1012]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[netgear]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Netgear]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[582]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nettoyage]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nettoyage]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1469]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[new-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[new logo]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[722]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[new-look]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[New Look]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[332]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[new-orleans]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[New Orleans]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[382]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[new-york-times-style-magazine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[New york times style magazine]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[644]]></wp:term_id>
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		<wp:term_slug><![CDATA[news-corp]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[News Corp]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[645]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[news-corporation]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[News Corporation]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[647]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[news-of-the-wolrd]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[News of the Wolrd]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[213]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nice]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nice]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[182]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nike]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[NIke]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[309]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nivea]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nivea]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[266]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[noel]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Noël]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1158]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nom-de-domaine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nom de domaine]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[387]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[norvege]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[norvège]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1203]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveau]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[nouveau]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[337]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveau-concept]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[nouveau concept]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1136]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveau-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveau logo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1202]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveau-logo-dhershey]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[nouveau logo d'Hershey]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1192]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveau-look]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveau look]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1565]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveau-nom]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[nouveau nom]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[310]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveau-packaging]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[nouveau packaging]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[578]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveau-roi]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveau roi]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[5]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveaux-logos-actualite-des-logos]]></wp:term_slug>
		<wp:term_parent><![CDATA[actualite-des-logos]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveaux logos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1160]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveaux-logos]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveaux logos]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[528]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveaux-logos-avril-2013]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveaux logos avril 2013]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1098]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveaux-logos-avril-2014]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveaux logos avril 2014]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1006]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveaux-logos-janvier-2014]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveaux logos janvier 2014]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[777]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveaux-logos-juillet-2013]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveaux logos juillet 2013]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[697]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveaux-logos-juin-2013]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveaux logos juin 2013]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1161]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveaux-logos-juin-2014]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveaux logos juin 2014]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1129]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveaux-logos-mai-2014]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveaux logos mai 2014]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[454]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveaux-logos-mars-2013]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveaux logos mars 2013]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1069]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouveaux-logos-mars-2014]]></wp:term_slug>
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		<wp:term_name><![CDATA[Nouveaux logos mars 2014]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[636]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouveaux logos moi de mai 2013]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[267]]></wp:term_id>
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		<wp:term_slug><![CDATA[nouvel-an]]></wp:term_slug>
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	<wp:term>
		<wp:term_id><![CDATA[878]]></wp:term_id>
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		<wp:term_name><![CDATA[Nouvelle agence]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[784]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[nouvelle campagne no logo]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[239]]></wp:term_id>
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		<wp:term_slug><![CDATA[nouvelle-identite]]></wp:term_slug>
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		<wp:term_name><![CDATA[nouvelle identité]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[306]]></wp:term_id>
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		<wp:term_slug><![CDATA[nouvelle-identite-visuelle]]></wp:term_slug>
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		<wp:term_name><![CDATA[nouvelle identité visuelle]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[202]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouvelle-marque]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nouvelle marque]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1497]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouvelle-star]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[nouvelle star]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[280]]></wp:term_id>
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		<wp:term_slug><![CDATA[nouvelle-technologie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[nouvelle technologie]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[445]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nouvelles-technologies]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[nouvelles technologies]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1039]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nrj]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[NRJ]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1424]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nutella]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Nutella]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1065]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[nyc-fc]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[NYC FC]]></wp:term_name>
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		<wp:term_id><![CDATA[1558]]></wp:term_id>
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		<wp:term_id><![CDATA[1266]]></wp:term_id>
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		<wp:term_id><![CDATA[695]]></wp:term_id>
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		<wp:term_id><![CDATA[696]]></wp:term_id>
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		<wp:term_id><![CDATA[361]]></wp:term_id>
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		<wp:term_id><![CDATA[806]]></wp:term_id>
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		<wp:term_id><![CDATA[1137]]></wp:term_id>
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		<wp:term_id><![CDATA[1199]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[231]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[presse]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[presse]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[868]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[presse-ecrite]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Presse écrite]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[767]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[presse-quotidienne-regionale]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[presse quotidienne régionale]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[81]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[pret-a-porter]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Prêt-à-porter]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[970]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[prix]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[prix]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[274]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[procter-gamble]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Procter &amp; Gamble]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[131]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[production]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Production]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[457]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[produits-bio]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Produits Bio]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[312]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[produits-de-soin]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[produits de soin]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1164]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[promovacances]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Promovacances]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[581]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[proprete]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Propreté]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[552]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[prosciutto-di-parma]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Prosciutto di Parma]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[169]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[protestants]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Protestants]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1235]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[proximus]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[proximus]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[486]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ps]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[PS]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[251]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[psg]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[PSG]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[108]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[publicite]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[publicité]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[785]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[publicite-mcdo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[publicité McDo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[118]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[puericulture]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[puériculture]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1306]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[pukkelpop]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[pukkelpop]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[598]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[pyeongchang]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[PyeongChang]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[813]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[quebec]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Québec]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1300]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[quick]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[quick]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[375]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[quiz]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[quiz]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[416]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[quotidien-gratuit]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[quotidien gratuit]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[127]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ry]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[R/Y]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1040]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[radio]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Radio]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1029]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[radio-classique]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Radio Classique]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[95]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rassemblement-bleu-marine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Rassemblement Bleu Marine]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1337]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ratage]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[ratage]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1121]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ratages]]></wp:term_slug>
		<wp:term_parent><![CDATA[best-of]]></wp:term_parent>
		<wp:term_name><![CDATA[Ratages]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[491]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[raymond-loewy]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Raymond Loewy]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[94]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rbm]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[RBM]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[967]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[recherche]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[recherche]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[640]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[recyclage]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Recyclage]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[641]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[recyclage-mobilier]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Recyclage mobilier]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1329]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[red-bull]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[red bull]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[194]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[redesign]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[redesign]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1148]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[redesign-de-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Redesign de logo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1038]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[reebok]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Reebok]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[233]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[regime]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[régime]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[291]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[region]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[région]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1359]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rehion]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[réhion]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1179]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[reims]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Reims]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[833]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[reims-management-school]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Reims Management School]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[170]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[religion]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[religion]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1175]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[relish]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Relish]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[924]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[remix]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[remix]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1185]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[renaud-marion]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Renaud Marion]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1349]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[renault]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[renault]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[571]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[reprise-de-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[reprise de logo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1398]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[republicain]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[républicain]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[101]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[reseau-social]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[réseau social]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[515]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[reseaux-sociaux]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[réseaux sociaux]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[85]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[link_category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ressources]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Ressources]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[560]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[restaurant]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[restaurant]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[426]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[restauration]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[restauration]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[114]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[restauration-rapide]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[restauration rapide]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[775]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[reunion]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Réunion]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1201]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rfid]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[RFID]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[770]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rhum]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[rhum]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1131]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rio-450-ans]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Rio 450 ans]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1130]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rio-de-janeiro]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Rio de Janeiro]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[874]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[roc-eclerc]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Roc - Eclerc]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[341]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rock]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[rock]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[339]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rolling-stones]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Rolling Stones]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[451]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rom]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[ROM]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1282]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rostec]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[rostec]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[832]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rouen-business-school]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Rouen Business School]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1087]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[route-du-rhum-2014]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Route du Rhum 2014]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1168]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[roy-mallari]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Roy Mallari]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[187]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[royal-brunei]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Royal Brunei]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1221]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[royal-enfield]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[royal enfield]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[208]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[royaume-uni]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Royaume uni]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1566]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rsi]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[RSI]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[588]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rue-keller]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[rue keller]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[909]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rueducommerce]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[RueDuCommerce]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[659]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rueil-malmaison]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Rueil-Malmaison]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[573]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rupert-murdoch]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[rupert murdoch]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[648]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rupertgate]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Rupertgate]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1256]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[russia-2018]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Russia 2018]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[313]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[rzd]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[RZD]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1060]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[safe]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Safe]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1236]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[saffron]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[saffron]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1214]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[saguez]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[saguez]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1284]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[saint-petersburg-russie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Saint Petersburg russie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[352]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[saint-valentin]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Saint Valentin]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1543]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[saint-malo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Saint-Malo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1547]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[saint-nazaire]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Saint-Nazaire]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[569]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[salomon]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[salomon]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1464]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[salon-de-lagriculture]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[salon de l'agriculture]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[218]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[salvador-dali]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[salvador dali]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1494]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[samsung]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Samsung]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1495]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[samsung-galaxy-s9]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Samsung Galaxy S9]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[115]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sandwich]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sandwich]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1410]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sante]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Santé]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1277]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sap]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sap]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1250]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sap-change-de-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[SAP change de logo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1440]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sapeurs-pompiers]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sapeurs pompiers]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[317]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sarcelles]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sarcelles]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[620]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sarenza]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Sarenza]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[622]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sarenza-jungle]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Sarenza jungle]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1397]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sarkozy]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sarkozy]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1239]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[saturday-night-live]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[SATURDAY NIGHT LIVE]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1058]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[savoie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Savoie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[142]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[savoiexpo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Savoiexpo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1143]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[scandinavie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Scandinavie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1327]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[schmidt]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[schmidt]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[822]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[school-of-visual-arts]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[School of Visual Arts]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[823]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[school-of-visual-arts-of-new-york]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[School of Visual Arts of New York]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1485]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[science]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[science]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1536]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sciences]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sciences]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1346]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sciences-po]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sciences po]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1347]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sciencespo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[698]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[seat]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Seat]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1156]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[296]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[27]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[secteurs]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Secteurs]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1567]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[securite-sociale-independants]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Sécurité Sociale Indépendants]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[941]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[seef-mall]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Seef Mall]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1561]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[seguela]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Séguéla]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[478]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[seita]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Seita]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[523]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[selectour]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[selectour]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[525]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[selectour-afat]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Selectour Afat]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[380]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[serie-de-logos-2]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[série de logos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[942]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[series-de-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Séries de logo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[989]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[series-de-logos]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Séries de logos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1501]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[series-mania]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[séries mania]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[45]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[services]]></wp:term_slug>
		<wp:term_parent><![CDATA[secteurs]]></wp:term_parent>
		<wp:term_name><![CDATA[Services]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[370]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[services-2]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[services]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1055]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sfr]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[SFR]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[200]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[shang-xia]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Shang Xia]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1200]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sharpie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Sharpie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[193]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[shaw]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Shaw]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[300]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sicoval]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Sicoval]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[886]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[siemens-ag]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Siemens AG]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[888]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[siemens-enterprise-communications]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Siemens Enterprise Communications]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[772]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[signature]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[signature]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1272]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[signs-from-the-near-future]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[signs from the near future]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1163]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[silver-green]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Silver &amp; Green]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[604]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[singapour]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Singapour]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[926]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sipstor]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Sipstor]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[562]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[site-de-partage]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[site de partage]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[279]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[site-de-rencontre]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[site de rencontre]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[275]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[site-internet]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Site internet]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[643]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[site-internet-reservation-hotel]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Site internet réservation hôtel]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[908]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[site-vente-en-ligne]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[site vente en ligne]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[418]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[site-web]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[site web]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1225]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[skateboards]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[skateboards]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[303]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[skoda]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Skoda]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[537]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[skype]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Skype]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[704]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[slash]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[slash]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[566]]></wp:term_id>
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		<wp:term_slug><![CDATA[slogans]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[slogans]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1420]]></wp:term_id>
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		<wp:term_slug><![CDATA[smartphone]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[smartphone]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[673]]></wp:term_id>
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		<wp:term_slug><![CDATA[smiley]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[smiley]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[755]]></wp:term_id>
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		<wp:term_slug><![CDATA[sms]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[SMS]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[91]]></wp:term_id>
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		<wp:term_slug><![CDATA[snacking]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[snacking]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1450]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sncf]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sncf]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1240]]></wp:term_id>
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		<wp:term_slug><![CDATA[snl-logo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[SNL LOGO]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1080]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[SNRL]]></wp:term_name>
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		<wp:term_id><![CDATA[912]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sofinco]]></wp:term_name>
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		<wp:term_id><![CDATA[311]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[soins]]></wp:term_name>
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		<wp:term_id><![CDATA[589]]></wp:term_id>
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		<wp:term_name><![CDATA[solidaire]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[372]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[401]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sondages]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[762]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[761]]></wp:term_id>
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		<wp:term_name><![CDATA[sonos]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1297]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sorbonne]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1070]]></wp:term_id>
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		<wp:term_slug><![CDATA[sothebys]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Sotheby's]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1216]]></wp:term_id>
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		<wp:term_name><![CDATA[southwest]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[930]]></wp:term_id>
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		<wp:term_name><![CDATA[soutien scolaire]]></wp:term_name>
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		<wp:term_id><![CDATA[1528]]></wp:term_id>
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		<wp:term_id><![CDATA[642]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[212]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Stade]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[660]]></wp:term_id>
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		<wp:term_id><![CDATA[1267]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1539]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1309]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[1446]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[start-up]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1518]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[671]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[statues de cire]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1343]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[stefanos]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[stefanos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[519]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[stern]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[stern]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1132]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Stockholm]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1515]]></wp:term_id>
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		<wp:term_slug><![CDATA[strategie-de-marque]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[stratégie de marque]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1388]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[447]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[streaming]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[streaming]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[185]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[subtilite-cachees]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[subtilité cachées]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1550]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[subway]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Subway]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[217]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sucettes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sucettes]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1048]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sucre]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sucre]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1322]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sud-radio]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sud radio]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[157]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[suede]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[suède]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1351]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[suez]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[suez]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1352]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[suez-environnement]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[suez environnement]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[507]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[suisse]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Suisse]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[324]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sundance-film-festival]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Sundance Film Festival]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[804]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sundance-institute]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sundance institute]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1429]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[superheros]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[superhéros]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[657]]></wp:term_id>
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		<wp:term_slug><![CDATA[superman]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Superman]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[67]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[supermarche]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[supermarché]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[366]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[surveillance-internet]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[surveillance internet]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[824]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[sva-nyc]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[SVA NYC]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1145]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[swiss-wine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Swiss Wine]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[795]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[swisscom]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[802]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[sydney]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[803]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[224]]></wp:term_id>
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		<wp:term_slug><![CDATA[syndicat]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Syndicat]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1081]]></wp:term_id>
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		<wp:term_name><![CDATA[Syndicat National des Radios Libres]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[383]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[480]]></wp:term_id>
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		<wp:term_slug><![CDATA[tabac]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[tabac]]></wp:term_name>
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		<wp:term_name><![CDATA[tablette]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1153]]></wp:term_id>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Tahiti]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1248]]></wp:term_id>
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	<wp:term>
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	<wp:term>
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		<wp:term_name><![CDATA[Télécommunications]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[701]]></wp:term_id>
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		<wp:term_name><![CDATA[téléphonie mobile]]></wp:term_name>
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		<wp:term_id><![CDATA[71]]></wp:term_id>
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		<wp:term_name><![CDATA[télévision]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1119]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tendance]]></wp:term_slug>
		<wp:term_parent><![CDATA[actualite-des-logos]]></wp:term_parent>
		<wp:term_name><![CDATA[Tendance]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1489]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tendance]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[tendance]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1047]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tendre-charolais]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Tendre Charolais]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1366]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tenerife]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[tenerife]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1299]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tennis]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[tennis]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1031]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ter-aquitaine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[TER Aquitaine]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[290]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[territoire]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[territoire]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[856]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tesco]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Tesco]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[369]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tetley]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Tetley]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1043]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[teva]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Téva]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[632]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tex-mex]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Tex Mex]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[205]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tf1]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[TF1]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1451]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tgv]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[tgv]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[350]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[the]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[thé]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1174]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[the-avengers]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[The Avengers]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[841]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[the-barbican]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[The Barbican]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[584]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[the-benevolent-society]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[The Benevolent Society]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[883]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[the-blue-goose-pure-foods]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[the blue goose pure foods]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[780]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[the-contemporary-austin]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[the contemporary austin]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1111]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[the-dieline-awards-2014]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[The Dieline Awards 2014]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[877]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[the-royal-academy-of-engineering]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[The Royal Academy of Engineering]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[646]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[the-sun]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[The Sun]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[844]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[the-today-show]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[The Today Show]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[866]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[thomas-cook-group]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Thomas Cook Group]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1417]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[thyssenkrup]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[thyssenkrup]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[724]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tiger-airways]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Tiger Airways]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[723]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tigerair]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Tigerair]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1530]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[times-square]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Times square]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1231]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tnt]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[tnt]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[843]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[today]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Today]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1462]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tokyo]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Tokyo]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[138]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[top-100]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Top 100]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[679]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[top-50-marques-vertes]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Top 50 marques vertes]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[950]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[top-des-logos]]></wp:term_slug>
		<wp:term_parent><![CDATA[best-of]]></wp:term_parent>
		<wp:term_name><![CDATA[Top des logos]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[591]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[toque-et-partage]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[toque et partage]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1330]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[toro-rosso]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[toro rosso]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[500]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[total]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Total]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[301]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[toulouse]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[toulouse]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[248]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tourism-australia]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Tourism Australia]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[29]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[secteurs]]></wp:term_parent>
		<wp:term_name><![CDATA[Tourisme]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[167]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tourisme-2]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Tourisme]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1332]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tours]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[tours]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[568]]></wp:term_id>
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		<wp:term_slug><![CDATA[toutes-des-pubs]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[toutes des pubs]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1290]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tracas]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[tracas]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1461]]></wp:term_id>
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		<wp:term_name><![CDATA[tramways]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1316]]></wp:term_id>
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		<wp:term_slug><![CDATA[transavia]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[transavia]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[471]]></wp:term_id>
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		<wp:term_slug><![CDATA[transdev]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Transdev]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[15]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[category]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[transport]]></wp:term_slug>
		<wp:term_parent><![CDATA[secteurs]]></wp:term_parent>
		<wp:term_name><![CDATA[Transports]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1411]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[transport]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Transports]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[474]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
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		<wp:term_parent><![CDATA[]]></wp:term_parent>
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	<wp:term>
		<wp:term_id><![CDATA[1090]]></wp:term_id>
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		<wp:term_slug><![CDATA[tribord]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Tribord]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1001]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[triumph]]></wp:term_slug>
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	<wp:term>
		<wp:term_id><![CDATA[1032]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tumblr]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Tumblr]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1238]]></wp:term_id>
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		<wp:term_name><![CDATA[TURKEY LOGO]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[494]]></wp:term_id>
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		<wp:term_id><![CDATA[70]]></wp:term_id>
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		<wp:term_slug><![CDATA[tv]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[TV]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1162]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tv-breizh]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[TV Breizh]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[791]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[tv-cuisine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[TV cuisine]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[503]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[twentieth-century-fox]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[twentieth century fox]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1525]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[uber]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Uber]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1526]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[uber-eats]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Uber Eats]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1374]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[uca]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[UCA]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1355]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ucpa]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[UCPA]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[409]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ue]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[UE]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[870]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[uk]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[UK]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[900]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ukraine]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Ukraine]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[889]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[unify]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Unify]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[410]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[union-europeenne]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Union Européenne]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[699]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[univers-graphique]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Univers graphique]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[242]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[universite]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[université]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[385]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[universite-de-californie]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[université de californie]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[243]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[universite-des-arts-dhelsinki]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[université des arts d'helsinki]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[384]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[university-of-california]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[university of california]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1559]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[upmc]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[UPMC]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1381]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[us]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[US]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[89]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[usa]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[USA]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[72]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ushuaia]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Ushuaïa]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[73]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[ushuaia-tv]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Ushuaïa TV]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1198]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[v-festival]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[V Festival]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[221]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[val-saint-clair]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Val Saint Clair]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1502]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[valentino]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Valentino]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1197]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[valerio-loi]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Valerio Loi]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[811]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[valin-steel]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Valin Steel]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[871]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[valise]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[valise]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[809]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[vama]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[VAMA]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1183]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[vegan-eden]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Vegan Eden]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[124]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[vendee]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Vendée]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1071]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[vente-aux-encheres]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Vente aux enchères]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[621]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[vente-en-ligne]]></wp:term_slug>
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		<wp:term_name><![CDATA[vente en ligne]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1095]]></wp:term_id>
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		<wp:term_slug><![CDATA[vente-privee]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Vente-privee]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[473]]></wp:term_id>
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		<wp:term_slug><![CDATA[veolia]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Veolia]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[472]]></wp:term_id>
		<wp:term_taxonomy><![CDATA[post_tag]]></wp:term_taxonomy>
		<wp:term_slug><![CDATA[veolia-transdev]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Veolia Transdev]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[1204]]></wp:term_id>
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		<wp:term_slug><![CDATA[verdun]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[verdun]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1275]]></wp:term_id>
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		<wp:term_name><![CDATA[verifone]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[667]]></wp:term_id>
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		<wp:term_slug><![CDATA[versailles]]></wp:term_slug>
		<wp:term_parent><![CDATA[]]></wp:term_parent>
		<wp:term_name><![CDATA[Versailles]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[82]]></wp:term_id>
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		<wp:term_slug><![CDATA[vetement]]></wp:term_slug>
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		<wp:term_name><![CDATA[vêtement]]></wp:term_name>
	</wp:term>
	<wp:term>
		<wp:term_id><![CDATA[390]]></wp:term_id>
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		<wp:term_id><![CDATA[422]]></wp:term_id>
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	<wp:term>
		<wp:term_id><![CDATA[1222]]></wp:term_id>
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		<wp:term_name><![CDATA[vhs]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1045]]></wp:term_id>
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		<wp:term_name><![CDATA[Viande]]></wp:term_name>
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	<wp:term>
		<wp:term_id><![CDATA[1023]]></wp:term_id>
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		<wp:term_id><![CDATA[1223]]></wp:term_id>
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		<wp:term_id><![CDATA[1534]]></wp:term_id>
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		<wp:term_id><![CDATA[547]]></wp:term_id>
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		<wp:term_id><![CDATA[1364]]></wp:term_id>
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		<wp:term_id><![CDATA[612]]></wp:term_id>
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	<wp:term>
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	<wp:term>
		<wp:term_id><![CDATA[1320]]></wp:term_id>
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		<wp:term_slug><![CDATA[vivastreet]]></wp:term_slug>
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	<wp:term>
		<wp:term_id><![CDATA[1482]]></wp:term_id>
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		<title>Montage logo Avis</title>
		<link>http://yannickbourenane.com/preprod/2012/09/10/avis-change-davis-2/montage-logo-avis/</link>
		<pubDate>Sat, 29 Sep 2012 16:46:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Montage-logo-Avis.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1219</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 18:46:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-29 16:46:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo-avis]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1218</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Montage-logo-Avis.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/09/Montage-logo-Avis.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"619";s:6:"height";s:3:"276";s:14:"hwstring_small";s:23:"height='57' width='128'";s:4:"file";s:30:"2012/09/Montage-logo-Avis.jpeg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:30:"Montage-logo-Avis-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:30:"Montage-logo-Avis-300x133.jpeg";s:5:"width";s:3:"300";s:6:"height";s:3:"133";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau logo MAM</title>
		<link>http://yannickbourenane.com/preprod/2012/09/11/une-nouveaute-au-musee-2/nouveau-logo-mam/</link>
		<pubDate>Sat, 29 Sep 2012 16:47:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Nouveau-logo-MAM.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1222</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 18:47:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-29 16:47:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-logo-mam]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1221</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Nouveau-logo-MAM.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/09/Nouveau-logo-MAM.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"199";s:6:"height";s:3:"134";s:14:"hwstring_small";s:23:"height='86' width='128'";s:4:"file";s:28:"2012/09/Nouveau-logo-MAM.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:3:{s:4:"file";s:28:"Nouveau-logo-MAM-150x134.png";s:5:"width";s:3:"150";s:6:"height";s:3:"134";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau logo CCi 1</title>
		<link>http://yannickbourenane.com/preprod/2012/09/12/les-cci-se-serrent-les-coudes-2/nouveau-logo-cci-1/</link>
		<pubDate>Sat, 29 Sep 2012 16:48:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Nouveau-logo-CCi-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1225</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 18:48:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-29 16:48:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-logo-cci-1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1224</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Nouveau-logo-CCi-1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/09/Nouveau-logo-CCi-1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"464";s:6:"height";s:3:"117";s:14:"hwstring_small";s:23:"height='32' width='128'";s:4:"file";s:30:"2012/09/Nouveau-logo-CCi-1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:30:"Nouveau-logo-CCi-1-150x117.png";s:5:"width";s:3:"150";s:6:"height";s:3:"117";}s:6:"medium";a:3:{s:4:"file";s:29:"Nouveau-logo-CCi-1-300x75.png";s:5:"width";s:3:"300";s:6:"height";s:2:"75";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo 1 Met&#039;</title>
		<link>http://yannickbourenane.com/preprod/2012/09/13/le-met-rentre-en-scene-2/logo-1-met/</link>
		<pubDate>Sat, 29 Sep 2012 16:55:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Logo-1-Met.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1235</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 18:55:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-29 16:55:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo-1-met]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1227</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Logo-1-Met.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/09/Logo-1-Met.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"200";s:6:"height";s:3:"200";s:14:"hwstring_small";s:22:"height='96' width='96'";s:4:"file";s:23:"2012/09/Logo-1-Met.jpeg";s:5:"sizes";a:1:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"Logo-1-Met-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>direct8_logo</title>
		<link>http://yannickbourenane.com/preprod/2012/09/14/le-raccourci-de-direct-8-2/direct8_logo/</link>
		<pubDate>Sat, 29 Sep 2012 16:56:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/direct8_logo.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1238</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 18:56:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-29 16:56:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[direct8_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1237</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/direct8_logo.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/09/direct8_logo.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"640";s:6:"height";s:3:"236";s:14:"hwstring_small";s:23:"height='47' width='128'";s:4:"file";s:25:"2012/09/direct8_logo.jpeg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:25:"direct8_logo-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:25:"direct8_logo-300x110.jpeg";s:5:"width";s:3:"300";s:6:"height";s:3:"110";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>ebay_logo</title>
		<link>http://yannickbourenane.com/preprod/2012/09/14/ebay-sest-range-2/ebay_logo/</link>
		<pubDate>Sat, 29 Sep 2012 16:59:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/ebay_logo.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1241</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 18:59:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-29 16:59:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[ebay_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1240</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/ebay_logo.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/09/ebay_logo.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"640";s:6:"height";s:3:"320";s:14:"hwstring_small";s:23:"height='64' width='128'";s:4:"file";s:22:"2012/09/ebay_logo.jpeg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:22:"ebay_logo-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"ebay_logo-300x150.jpeg";s:5:"width";s:3:"300";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>KFC_detournemen</title>
		<link>http://yannickbourenane.com/preprod/2012/09/14/10-detournements-de-logos-2-2/kfc_detournemen/</link>
		<pubDate>Sat, 29 Sep 2012 17:02:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/KFC_detournemen.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1244</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 19:02:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-29 17:02:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[kfc_detournemen]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1243</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/KFC_detournemen.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/09/KFC_detournemen.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"261";s:6:"height";s:3:"400";s:14:"hwstring_small";s:22:"height='96' width='62'";s:4:"file";s:28:"2012/09/KFC_detournemen.jpeg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:28:"KFC_detournemen-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:28:"KFC_detournemen-195x300.jpeg";s:5:"width";s:3:"195";s:6:"height";s:3:"300";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Harmonie Mututelle_logo</title>
		<link>http://yannickbourenane.com/preprod/2012/09/17/le-nouveau-geant-de-la-sante-sharmonise-2/harmonie-mututelle_logo/</link>
		<pubDate>Sat, 29 Sep 2012 17:03:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Harmonie-Mututelle_logo.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1247</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 19:03:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-29 17:03:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[harmonie-mututelle_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1246</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Harmonie-Mututelle_logo.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/09/Harmonie-Mututelle_logo.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>USA_TODAY_LOGO</title>
		<link>http://yannickbourenane.com/preprod/2012/09/17/pimp-usa-today-2/usa_today_logo/</link>
		<pubDate>Sat, 29 Sep 2012 17:04:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/USA_TODAY_LOGO.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>1250</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 19:04:55]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[usa_today_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>e8986f54f293a2223f738e8c2884d703</title>
		<link>http://yannickbourenane.com/preprod/2012/09/18/sport-365-le-nouveau-ne-de-la-tv-2/e8986f54f293a2223f738e8c2884d703/</link>
		<pubDate>Sat, 29 Sep 2012 17:06:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>1253</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 19:06:16]]></wp:post_date>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Montage logo_Prisme</title>
		<link>http://yannickbourenane.com/preprod/2012/09/19/la-nouvelle-prisma-touch-2/montage-logo_prisme/</link>
		<pubDate>Sat, 29 Sep 2012 17:07:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Montage-logo_Prisme.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1256</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 19:07:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-29 17:07:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo_prisme]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1255</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Montage-logo_Prisme.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/09/Montage-logo_Prisme.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Montage logo_Top 14 Pro D2</title>
		<link>http://yannickbourenane.com/preprod/2012/09/20/le-rugby-soffre-un-lifting-2/montage-logo_top-14-pro-d2/</link>
		<pubDate>Sat, 29 Sep 2012 17:08:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Montage-logo_Top-14-Pro-D2.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1259</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 19:08:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-29 17:08:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[montage-logo_top-14-pro-d2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1258</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Montage logo_NZ</title>
		<link>http://yannickbourenane.com/preprod/2012/09/21/le-nouvel-iceberg-de-lantarctique/montage-logo_nz/</link>
		<pubDate>Sat, 29 Sep 2012 17:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Montage-logo_NZ.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1262</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 19:10:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-29 17:10:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo_nz]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1261</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Montage-logo_NZ.jpeg]]></wp:attachment_url>
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	</item>
	<item>
		<title>Video</title>
		<link>http://yannickbourenane.com/preprod/?acf=acf_video</link>
		<pubDate>Thu, 30 Nov 2017 14:31:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?post_type=acf&#038;p=15262</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15262</wp:post_id>
		<wp:post_date><![CDATA[2017-11-30 15:31:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-11-30 14:31:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[closed]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[acf_video]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_type><![CDATA[acf]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[rule]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[position]]></wp:meta_key>
			<wp:meta_value><![CDATA[normal]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[layout]]></wp:meta_key>
			<wp:meta_value><![CDATA[no_box]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[hide_on_screen]]></wp:meta_key>
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	<item>
		<title>Logo Place Média</title>
		<link>http://yannickbourenane.com/preprod/2012/09/24/de-la-place-pour-la-place-media-2/logo-place-media/</link>
		<pubDate>Sat, 29 Sep 2012 17:11:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Logo-Place-Média.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1265</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 19:11:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-29 17:11:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo-place-media]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1264</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Logo-Place-Média.jpeg]]></wp:attachment_url>
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			<wp:meta_value><![CDATA[2012/09/Logo-Place-Média.jpeg]]></wp:meta_value>
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		<title>Montage logo_IRT</title>
		<link>http://yannickbourenane.com/preprod/2012/09/25/le-nouveau-paysage-de-la-reunion/montage-logo_irt/</link>
		<pubDate>Sat, 29 Sep 2012 17:12:52 +0000</pubDate>
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		<title>Montage 2</title>
		<link>http://yannickbourenane.com/preprod/2012/09/26/butagaz-bulle-pour-ses-80-ans/montage-2/</link>
		<pubDate>Sat, 29 Sep 2012 17:15:05 +0000</pubDate>
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		<title>Montage logos foires</title>
		<link>http://yannickbourenane.com/preprod/2012/09/27/foires-de-nouveaux-logos/montage-logos-foires/</link>
		<pubDate>Sat, 29 Sep 2012 17:16:34 +0000</pubDate>
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		<title>septembre</title>
		<link>http://yannickbourenane.com/preprod/2012/09/27/courrier-international-rechange/septembre/</link>
		<pubDate>Sat, 29 Sep 2012 17:18:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>1278</wp:post_id>
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		<title>Montage logo Colombie</title>
		<link>http://yannickbourenane.com/preprod/2012/09/28/la-colombie-prend-des-couleurs/montage-logo-colombie/</link>
		<pubDate>Sat, 29 Sep 2012 17:20:47 +0000</pubDate>
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		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Montage-logo-Colombie.jpeg</guid>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1282</wp:post_id>
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	<item>
		<title>vectos-marques-CS5-42</title>
		<link>http://yannickbourenane.com/preprod/2012/09/29/de-celebres-logos-devenus-frenchy/vectos-marques-cs5-42/</link>
		<pubDate>Sat, 29 Sep 2012 17:24:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>1285</wp:post_id>
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		<wp:post_name><![CDATA[vectos-marques-cs5-42]]></wp:post_name>
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		<title>Montage logo_ZF</title>
		<link>http://yannickbourenane.com/preprod/2012/10/01/1-logo-0-forfait/montage-logo_zf/</link>
		<pubDate>Sat, 29 Sep 2012 17:26:47 +0000</pubDate>
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		<wp:post_id>1288</wp:post_id>
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	<item>
		<title>Montage2 logo_Bilan septembre 2012</title>
		<link>http://yannickbourenane.com/preprod/2012/10/01/25-nouveaux-logos-du-mois-de-septembre-2012/montage2-logo_bilan-septembre-2012/</link>
		<pubDate>Sat, 29 Sep 2012 17:28:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>1291</wp:post_id>
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		<title>Air_France_historique_logo copie</title>
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		<title>Renault_logo_historique copie</title>
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		<title>Logo E.Leclerc</title>
		<link>http://yannickbourenane.com/preprod/2012/10/02/les-nouveautes-de-leclerc/montage-logo-leclerc/</link>
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		<title>Macaron Leclerc logo</title>
		<link>http://yannickbourenane.com/preprod/2012/10/02/les-nouveautes-de-leclerc/macaron-leclerc-logo/</link>
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		<title>Magasin E.Leclerc</title>
		<link>http://yannickbourenane.com/preprod/2012/10/02/les-nouveautes-de-leclerc/devant-mag-leclerc/</link>
		<pubDate>Mon, 01 Oct 2012 13:15:50 +0000</pubDate>
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		<title>Magasin E.Leclerc</title>
		<link>http://yannickbourenane.com/preprod/2012/10/02/les-nouveautes-de-leclerc/devant-mag-leclerc-2/</link>
		<pubDate>Mon, 01 Oct 2012 13:18:11 +0000</pubDate>
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		<title>Image Ushuaïa</title>
		<link>http://yannickbourenane.com/preprod/2012/10/03/ushuaia-tv-change-dimage/image-ushuaia/</link>
		<pubDate>Mon, 01 Oct 2012 15:12:15 +0000</pubDate>
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		<title>Accueil site Ushuaïa</title>
		<link>http://yannickbourenane.com/preprod/2012/10/03/ushuaia-tv-change-dimage/accueil-site-ushuaia/</link>
		<pubDate>Mon, 01 Oct 2012 15:27:22 +0000</pubDate>
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		<title>Logo Initiative France</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/montage-logo-init-france/</link>
		<pubDate>Tue, 02 Oct 2012 09:59:28 +0000</pubDate>
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		<title>Les nouveaux logos</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/tous-les-nvx-logos/</link>
		<pubDate>Tue, 02 Oct 2012 10:04:32 +0000</pubDate>
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		<title>Les nouveaux logos</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/tous-les-nvx-logos-2/</link>
		<pubDate>Tue, 02 Oct 2012 10:06:20 +0000</pubDate>
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		<title>Logo Initiative France</title>
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		<pubDate>Tue, 02 Oct 2012 10:08:18 +0000</pubDate>
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		<title>Montage logo Init France</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/montage-logo-init-france-3/</link>
		<pubDate>Tue, 02 Oct 2012 10:09:06 +0000</pubDate>
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		<title>Les nouveaux logos</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/tous-les-nvx-logos-3/</link>
		<pubDate>Tue, 02 Oct 2012 10:09:31 +0000</pubDate>
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		<title>Initiative Calvados</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/init-calvados/</link>
		<pubDate>Tue, 02 Oct 2012 10:23:43 +0000</pubDate>
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		<title>Initiative Ile de France</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/init-ile-de-france/</link>
		<pubDate>Tue, 02 Oct 2012 10:23:44 +0000</pubDate>
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		<title>Initiative La Ciotat</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/init-la-ciotat/</link>
		<pubDate>Tue, 02 Oct 2012 10:23:46 +0000</pubDate>
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		<title>Initiaitve Marseille métropole</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/init-marseilles-metropole/</link>
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		<title>Initiative Nantes</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/init-nantes/</link>
		<pubDate>Tue, 02 Oct 2012 10:23:49 +0000</pubDate>
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	<item>
		<title>Init Outre mer</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/init-outre-mer/</link>
		<pubDate>Tue, 02 Oct 2012 10:23:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_date><![CDATA[2012-10-02 12:23:51]]></wp:post_date>
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	<item>
		<title>Init Pays d&#039;Anjoue</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/init-pays-danjoue/</link>
		<pubDate>Tue, 02 Oct 2012 10:23:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1372</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 12:23:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-02 10:23:53]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[init-pays-danjoue]]></wp:post_name>
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	<item>
		<title>Init Rhones Alpes</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/init-rhones-alpes/</link>
		<pubDate>Tue, 02 Oct 2012 10:23:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1373</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 12:23:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-02 10:23:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[init-rhones-alpes]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1359</wp:post_parent>
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	<item>
		<title>Init Touraine</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/init-touraine/</link>
		<pubDate>Tue, 02 Oct 2012 10:23:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1374</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 12:23:56]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[init-touraine]]></wp:post_name>
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		<wp:post_parent>1359</wp:post_parent>
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	<item>
		<title>Montage</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/montage/</link>
		<pubDate>Tue, 02 Oct 2012 10:36:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>1378</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 12:36:56]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1359</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Montage logo JR</title>
		<link>http://yannickbourenane.com/preprod/2012/10/08/j-riu-change-de-mode/montage-logo-jr/</link>
		<pubDate>Tue, 02 Oct 2012 13:16:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-JR.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1411</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 15:16:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-02 13:16:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo-jr]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1410</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Point de vente JR</title>
		<link>http://yannickbourenane.com/preprod/2012/10/08/j-riu-change-de-mode/point-de-vente-1-jr/</link>
		<pubDate>Tue, 02 Oct 2012 13:25:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1412</wp:post_id>
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	<item>
		<title>Point de vente JR</title>
		<link>http://yannickbourenane.com/preprod/2012/10/08/j-riu-change-de-mode/point-de-vente-2-jr/</link>
		<pubDate>Tue, 02 Oct 2012 13:40:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Point-de-vente-2-JR.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1414</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 15:40:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-02 13:40:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_parent>1410</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	</item>
	<item>
		<title>apple</title>
		<link>http://yannickbourenane.com/preprod/2012/10/05/8-logos-a-la-mode-microsoft/apple/</link>
		<pubDate>Tue, 02 Oct 2012 14:33:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/apple.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1418</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 16:33:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-02 14:33:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[apple]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1417</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/apple.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/apple.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"700";s:6:"height";s:3:"371";s:14:"hwstring_small";s:23:"height='67' width='128'";s:4:"file";s:17:"2012/10/apple.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:17:"apple-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:17:"apple-300x159.png";s:5:"width";s:3:"300";s:6:"height";s:3:"159";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>firefox</title>
		<link>http://yannickbourenane.com/preprod/2012/10/05/8-logos-a-la-mode-microsoft/firefox/</link>
		<pubDate>Tue, 02 Oct 2012 14:33:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/firefox.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1419</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 16:33:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-02 14:33:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1417</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/firefox.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/firefox.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"700";s:6:"height";s:3:"371";s:14:"hwstring_small";s:23:"height='67' width='128'";s:4:"file";s:19:"2012/10/firefox.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:19:"firefox-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:19:"firefox-300x159.png";s:5:"width";s:3:"300";s:6:"height";s:3:"159";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>google</title>
		<link>http://yannickbourenane.com/preprod/2012/10/05/8-logos-a-la-mode-microsoft/google/</link>
		<pubDate>Tue, 02 Oct 2012 14:33:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/google.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1420</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 16:33:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-02 14:33:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[google]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1417</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/google.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/google.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"700";s:6:"height";s:3:"371";s:14:"hwstring_small";s:23:"height='67' width='128'";s:4:"file";s:18:"2012/10/google.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"google-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"google-300x159.png";s:5:"width";s:3:"300";s:6:"height";s:3:"159";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>londres</title>
		<link>http://yannickbourenane.com/preprod/2012/10/05/8-logos-a-la-mode-microsoft/londres/</link>
		<pubDate>Tue, 02 Oct 2012 14:33:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/londres.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1421</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 16:33:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-02 14:33:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[londres]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1417</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/londres.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/londres.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"700";s:6:"height";s:3:"371";s:14:"hwstring_small";s:23:"height='67' width='128'";s:4:"file";s:19:"2012/10/londres.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:19:"londres-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:19:"londres-300x159.png";s:5:"width";s:3:"300";s:6:"height";s:3:"159";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>pepsi 2</title>
		<link>http://yannickbourenane.com/preprod/2012/10/05/8-logos-a-la-mode-microsoft/pepsi-2/</link>
		<pubDate>Tue, 02 Oct 2012 14:33:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/pepsi-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1422</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 16:33:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-02 14:33:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[pepsi-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1417</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/pepsi-2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/pepsi-2.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"700";s:6:"height";s:3:"371";s:14:"hwstring_small";s:23:"height='67' width='128'";s:4:"file";s:19:"2012/10/pepsi-2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:19:"pepsi-2-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:19:"pepsi-2-300x159.png";s:5:"width";s:3:"300";s:6:"height";s:3:"159";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>pepsi</title>
		<link>http://yannickbourenane.com/preprod/2012/10/05/8-logos-a-la-mode-microsoft/pepsi/</link>
		<pubDate>Tue, 02 Oct 2012 14:33:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>starbucks</title>
		<link>http://yannickbourenane.com/preprod/2012/10/05/8-logos-a-la-mode-microsoft/starbucks/</link>
		<pubDate>Tue, 02 Oct 2012 14:33:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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	<item>
		<title>twitter</title>
		<link>http://yannickbourenane.com/preprod/2012/10/05/8-logos-a-la-mode-microsoft/twitter/</link>
		<pubDate>Tue, 02 Oct 2012 14:33:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1425</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 16:33:51]]></wp:post_date>
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	</item>
	<item>
		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-2/</link>
		<pubDate>Wed, 03 Oct 2012 08:18:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Logonews_header_ok.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1428</wp:post_id>
		<wp:post_date><![CDATA[2012-10-03 10:18:45]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[logonews_header_ok-2]]></wp:post_name>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1510331846;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Montage logo Kraft</title>
		<link>http://yannickbourenane.com/preprod/2012/10/09/kraft-foods-le-retour-aux-sources/montage-logo-kraft/</link>
		<pubDate>Mon, 08 Oct 2012 09:07:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Kraft.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1437</wp:post_id>
		<wp:post_date><![CDATA[2012-10-08 11:07:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-08 09:07:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo-kraft]]></wp:post_name>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Nouvelle affiche Kraft</title>
		<link>http://yannickbourenane.com/preprod/2012/10/09/kraft-foods-le-retour-aux-sources/nouvelle-affiche-kraft/</link>
		<pubDate>Mon, 08 Oct 2012 09:54:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-affiche-Kraft.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1438</wp:post_id>
		<wp:post_date><![CDATA[2012-10-08 11:54:40]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[nouvelle-affiche-kraft]]></wp:post_name>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-affiche-Kraft.jpg]]></wp:attachment_url>
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	<item>
		<title>1er logo Kraft</title>
		<link>http://yannickbourenane.com/preprod/2012/10/09/kraft-foods-le-retour-aux-sources/1er-logo-kraft/</link>
		<pubDate>Mon, 08 Oct 2012 10:01:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/1er-logo-Kraft.png</guid>
		<description></description>
		<content:encoded><![CDATA[Le 1er logo Kraft Foods]]></content:encoded>
		<excerpt:encoded><![CDATA[Le 1er logo Kraft Foods]]></excerpt:encoded>
		<wp:post_id>1440</wp:post_id>
		<wp:post_date><![CDATA[2012-10-08 12:01:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-08 10:01:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1er-logo-kraft]]></wp:post_name>
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		<wp:post_parent>1436</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/1er-logo-Kraft.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_wp_attachment_image_alt]]></wp:meta_key>
			<wp:meta_value><![CDATA[Le 1er logo Kraft Foods]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>Mondelez_logo</title>
		<link>http://yannickbourenane.com/preprod/2012/10/09/kraft-foods-le-retour-aux-sources/mondelez_logo/</link>
		<pubDate>Mon, 08 Oct 2012 10:14:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Mondelez_logo.gif</guid>
		<description></description>
		<content:encoded><![CDATA[Logo de Mondelez International]]></content:encoded>
		<excerpt:encoded><![CDATA[Logo de Mondelez International]]></excerpt:encoded>
		<wp:post_id>1441</wp:post_id>
		<wp:post_date><![CDATA[2012-10-08 12:14:19]]></wp:post_date>
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		<title>Nouvelle Pub Kraft</title>
		<link>http://yannickbourenane.com/preprod/2012/10/09/kraft-foods-le-retour-aux-sources/nouvelle-pub-kraft/</link>
		<pubDate>Mon, 08 Oct 2012 10:17:17 +0000</pubDate>
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		<title>chi-kraft-shareholders-ok-mondelez-name-for-sn-001</title>
		<link>http://yannickbourenane.com/preprod/2012/10/09/kraft-foods-le-retour-aux-sources/chi-kraft-shareholders-ok-mondelez-name-for-sn-001/</link>
		<pubDate>Mon, 08 Oct 2012 10:24:21 +0000</pubDate>
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		<title>RBM</title>
		<link>http://yannickbourenane.com/preprod/2012/10/10/le-rbm-deploie-son-logo/image/</link>
		<pubDate>Mon, 08 Oct 2012 13:15:51 +0000</pubDate>
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		<title>RBM</title>
		<link>http://yannickbourenane.com/preprod/2012/10/10/le-rbm-deploie-son-logo/188147_348785001846005_355058519_n/</link>
		<pubDate>Mon, 08 Oct 2012 13:29:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>FN</title>
		<link>http://yannickbourenane.com/preprod/2012/10/10/le-rbm-deploie-son-logo/images/</link>
		<pubDate>Mon, 08 Oct 2012 13:34:35 +0000</pubDate>
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		<title>FB RBM</title>
		<link>http://yannickbourenane.com/preprod/2012/10/10/le-rbm-deploie-son-logo/image-1/</link>
		<pubDate>Mon, 08 Oct 2012 13:46:09 +0000</pubDate>
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		<title>Montage logo Myspace</title>
		<link>http://yannickbourenane.com/preprod/2012/10/11/myspace-tente-de-reprendre-son-titre/montage-logo-myspace/</link>
		<pubDate>Tue, 09 Oct 2012 08:38:55 +0000</pubDate>
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		<title>Nouvelle pub Myspace</title>
		<link>http://yannickbourenane.com/preprod/2012/10/11/myspace-tente-de-reprendre-son-titre/nouvelle-pub/</link>
		<pubDate>Tue, 09 Oct 2012 09:00:26 +0000</pubDate>
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		<title>1er logo Myspace</title>
		<link>http://yannickbourenane.com/preprod/2012/10/11/myspace-tente-de-reprendre-son-titre/1er-logo-myspace/</link>
		<pubDate>Tue, 09 Oct 2012 09:05:14 +0000</pubDate>
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		<title>Nouvelle interface Myspace</title>
		<link>http://yannickbourenane.com/preprod/2012/10/11/myspace-tente-de-reprendre-son-titre/nouvelle-interface/</link>
		<pubDate>Tue, 09 Oct 2012 09:34:28 +0000</pubDate>
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		<wp:post_id>1480</wp:post_id>
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		<title>Montage logo HavasWorldWide</title>
		<link>http://yannickbourenane.com/preprod/2012/10/12/havas-la-nouvelle-ere-worldwide/montage-logo-havasworldwide/</link>
		<pubDate>Wed, 10 Oct 2012 08:55:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>1485</wp:post_id>
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	<item>
		<title>Nouveau site Havas WW</title>
		<link>http://yannickbourenane.com/preprod/2012/10/12/havas-la-nouvelle-ere-worldwide/nouveau-site/</link>
		<pubDate>Wed, 10 Oct 2012 09:24:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>1486</wp:post_id>
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	<item>
		<title>Nouveau logo Paris</title>
		<link>http://yannickbourenane.com/preprod/2012/10/12/havas-la-nouvelle-ere-worldwide/nouveau-logo-paris/</link>
		<pubDate>Wed, 10 Oct 2012 09:32:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>1488</wp:post_id>
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		<wp:post_name><![CDATA[nouveau-logo-paris]]></wp:post_name>
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	<item>
		<title>Nouveau Header</title>
		<link>http://yannickbourenane.com/preprod/2012/10/12/havas-la-nouvelle-ere-worldwide/nouveau-header/</link>
		<pubDate>Wed, 10 Oct 2012 09:36:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[nouveau-header]]></wp:post_name>
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	<item>
		<title>Montage logo Arby&#039;s</title>
		<link>http://yannickbourenane.com/preprod/2012/10/15/arbys-prend-du-volume/montage-logo-arbys/</link>
		<pubDate>Wed, 10 Oct 2012 12:25:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Nouvelle pub</title>
		<link>http://yannickbourenane.com/preprod/2012/10/15/arbys-prend-du-volume/nouvelle-pub-petit/</link>
		<pubDate>Wed, 10 Oct 2012 12:47:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1503</wp:post_id>
		<wp:post_date><![CDATA[2012-10-10 14:47:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-10 12:47:08]]></wp:post_date_gmt>
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	<item>
		<title>Nouvelle pub</title>
		<link>http://yannickbourenane.com/preprod/2012/10/15/arbys-prend-du-volume/nouvelle-pub-2/</link>
		<pubDate>Wed, 10 Oct 2012 12:47:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1505</wp:post_id>
		<wp:post_date><![CDATA[2012-10-10 14:47:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-10 12:47:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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		<wp:menu_order>0</wp:menu_order>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Nouveau packaging</title>
		<link>http://yannickbourenane.com/preprod/2012/10/15/arbys-prend-du-volume/nouveau-packaging-2/</link>
		<pubDate>Wed, 10 Oct 2012 13:15:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-packaging-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1510</wp:post_id>
		<wp:post_date><![CDATA[2012-10-10 15:15:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-10 13:15:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-packaging-2]]></wp:post_name>
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		<wp:post_parent>1501</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Nouveau pakaging</title>
		<link>http://yannickbourenane.com/preprod/2012/10/15/arbys-prend-du-volume/nouveau-pakaging/</link>
		<pubDate>Wed, 10 Oct 2012 13:16:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-pakaging.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1511</wp:post_id>
		<wp:post_date><![CDATA[2012-10-10 15:16:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-10 13:16:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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	<item>
		<title>Montage logo babymoov</title>
		<link>http://yannickbourenane.com/preprod/2012/10/16/babymoov-a-grandi/montage-logo-babymoov/</link>
		<pubDate>Wed, 10 Oct 2012 14:23:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-babymoov.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1520</wp:post_id>
		<wp:post_date><![CDATA[2012-10-10 16:23:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-10 14:23:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[montage-logo-babymoov]]></wp:post_name>
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		<wp:post_parent>1519</wp:post_parent>
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	<item>
		<title>Babymoov</title>
		<link>http://yannickbourenane.com/preprod/2012/10/16/babymoov-a-grandi/nouvelle-pub-2-2/</link>
		<pubDate>Wed, 10 Oct 2012 14:56:13 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2012/10/12/top-10-des-logos-les-plus-chers-au-monde/cout_logonews-2/</link>
		<pubDate>Fri, 12 Oct 2012 13:53:53 +0000</pubDate>
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		<title>cout_logonews</title>
		<link>http://yannickbourenane.com/preprod/2012/10/12/top-10-des-logos-les-plus-chers-au-monde/cout_logonews-4/</link>
		<pubDate>Fri, 12 Oct 2012 14:00:55 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2012/10/12/top-10-des-logos-les-plus-chers-au-monde/cout_logonews-5/</link>
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		<title>cout_logonews_Prix</title>
		<link>http://yannickbourenane.com/preprod/2012/10/12/top-10-des-logos-les-plus-chers-au-monde/cout_logonews_prix/</link>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cout_logonews_prix]]></wp:post_name>
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			<wp:meta_value><![CDATA[2012/10/cout_logonews_Prix.jpg]]></wp:meta_value>
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		<wp:postmeta>
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	<item>
		<title>Montage logo Conforama</title>
		<link>http://yannickbourenane.com/preprod/montage-logo-conforama/</link>
		<pubDate>Mon, 15 Oct 2012 09:22:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Conforama.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1562</wp:post_id>
		<wp:post_date><![CDATA[2012-10-15 11:22:03]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo-conforama]]></wp:post_name>
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			<wp:meta_value><![CDATA[2012/10/Montage-logo-Conforama.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Nouveau header</title>
		<link>http://yannickbourenane.com/preprod/nouveau-header-2/</link>
		<pubDate>Mon, 15 Oct 2012 09:45:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-header.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1563</wp:post_id>
		<wp:post_date><![CDATA[2012-10-15 11:45:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-15 09:45:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-header-2]]></wp:post_name>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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			<wp:meta_value><![CDATA[2012/10/Nouveau-header.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	</item>
	<item>
		<title>Dérivé 1 nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/derive-1-nouveau-logo/</link>
		<pubDate>Mon, 15 Oct 2012 09:51:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Dérivé-1-nouveau-logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1564</wp:post_id>
		<wp:post_date><![CDATA[2012-10-15 11:51:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-15 09:51:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[derive-1-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Dérivé-1-nouveau-logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/Dérivé-1-nouveau-logo.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Dérivé 2 nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/derive-2-nouveau-logo/</link>
		<pubDate>Mon, 15 Oct 2012 09:51:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Dérivé-2-nouveau-logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1565</wp:post_id>
		<wp:post_date><![CDATA[2012-10-15 11:51:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-15 09:51:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[derive-2-nouveau-logo]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/Dérivé-2-nouveau-logo.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Montage logo Wendy&#039;s</title>
		<link>http://yannickbourenane.com/preprod/2012/10/17/wendys-a-grandi/montage-logo-wendys/</link>
		<pubDate>Mon, 15 Oct 2012 10:50:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Wendys.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1573</wp:post_id>
		<wp:post_date><![CDATA[2012-10-15 12:50:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-15 10:50:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo-wendys]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1572</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Wendys.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/Montage-logo-Wendys.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"344";s:14:"hwstring_small";s:23:"height='53' width='128'";s:4:"file";s:31:"2012/10/Montage-logo-Wendys.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:31:"Montage-logo-Wendys-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:31:"Montage-logo-Wendys-300x124.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"124";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau restaurant</title>
		<link>http://yannickbourenane.com/preprod/2012/10/17/wendys-a-grandi/nouveau-restaurant/</link>
		<pubDate>Mon, 15 Oct 2012 11:46:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-restaurant.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1574</wp:post_id>
		<wp:post_date><![CDATA[2012-10-15 13:46:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-15 11:46:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-restaurant]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1572</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-restaurant.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/Nouveau-restaurant.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"560";s:6:"height";s:3:"276";s:14:"hwstring_small";s:23:"height='63' width='128'";s:4:"file";s:31:"2012/10/Nouveau-restaurant.jpeg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:31:"Nouveau-restaurant-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:31:"Nouveau-restaurant-300x147.jpeg";s:5:"width";s:3:"300";s:6:"height";s:3:"147";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:14:"tom dubanowich";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:23:"©2012 Tom Dubanowich";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Montage logo La Roche sur Yon</title>
		<link>http://yannickbourenane.com/preprod/2012/10/18/ry-way-of-life/montage-logo-la-roche-sur-yon/</link>
		<pubDate>Mon, 15 Oct 2012 13:16:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-La-Roche-sur-Yon.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1580</wp:post_id>
		<wp:post_date><![CDATA[2012-10-15 15:16:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-15 13:16:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo-la-roche-sur-yon]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1579</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<title>Nouveau header</title>
		<link>http://yannickbourenane.com/preprod/2012/10/19/un-geant-fete-ses-90-ans/nouveau-header-2-2/</link>
		<pubDate>Tue, 16 Oct 2012 09:21:52 +0000</pubDate>
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		<title>vuittonparody</title>
		<link>http://yannickbourenane.com/preprod/2012/10/19/10-detournements-de-logos-3/vuittonparody1/</link>
		<pubDate>Tue, 16 Oct 2012 10:24:52 +0000</pubDate>
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		<title>Vodka</title>
		<link>http://yannickbourenane.com/preprod/2012/10/19/10-detournements-de-logos-3/vomit2/</link>
		<pubDate>Tue, 16 Oct 2012 10:26:45 +0000</pubDate>
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		<wp:post_date><![CDATA[2012-10-16 12:26:45]]></wp:post_date>
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		<title>KFC</title>
		<link>http://yannickbourenane.com/preprod/2012/10/19/10-detournements-de-logos-3/kfc_detournemen-2/</link>
		<pubDate>Tue, 16 Oct 2012 10:32:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>1620</wp:post_id>
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	<item>
		<title>Louis Vuitton</title>
		<link>http://yannickbourenane.com/preprod/2012/10/19/10-detournements-de-logos-3/vuittonparody1-2/</link>
		<pubDate>Tue, 16 Oct 2012 10:32:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/vuittonparody11.jpg</guid>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1621</wp:post_id>
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		<title>JO</title>
		<link>http://yannickbourenane.com/preprod/2012/10/19/10-detournements-de-logos-3/418959_268647126569061_496843180_n/</link>
		<pubDate>Tue, 16 Oct 2012 10:33:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>1622</wp:post_id>
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		<title>Apple</title>
		<link>http://yannickbourenane.com/preprod/2012/10/19/10-detournements-de-logos-3/62554_10151150166089732_2030111239_n/</link>
		<pubDate>Tue, 16 Oct 2012 10:35:14 +0000</pubDate>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>1623</wp:post_id>
		<wp:post_date><![CDATA[2012-10-16 12:35:14]]></wp:post_date>
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		<pubDate>Tue, 16 Oct 2012 10:35:18 +0000</pubDate>
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		<title>Burger King</title>
		<link>http://yannickbourenane.com/preprod/2012/10/19/10-detournements-de-logos-3/brandversations-burger-king-mcdonalds/</link>
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		<title>L&#039;Oréal</title>
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		<title>Nike</title>
		<link>http://yannickbourenane.com/preprod/2012/10/19/10-detournements-de-logos-3/nike_logo_parody-7/</link>
		<pubDate>Tue, 16 Oct 2012 10:36:49 +0000</pubDate>
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		<title>Hermès</title>
		<link>http://yannickbourenane.com/preprod/2012/10/19/10-detournements-de-logos-3/tumblr_madaw42hbu1qba2too1_500/</link>
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		<title>Classement Interbrand</title>
		<link>http://yannickbourenane.com/preprod/2012/10/22/top-100-des-marques-les-plus-performantes/classement-interbrand/</link>
		<pubDate>Tue, 16 Oct 2012 12:55:31 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2012/10/22/top-100-des-marques-les-plus-performantes/interbrand/</link>
		<pubDate>Tue, 16 Oct 2012 14:39:57 +0000</pubDate>
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		<title>Montage logo Hopital Chambéry</title>
		<link>http://yannickbourenane.com/preprod/2012/10/23/le-nouveau-ne-de-lhopital-de-chambery/montage-logo-hopital-chambery/</link>
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		<title>Projet Hôpital Chambéry</title>
		<link>http://yannickbourenane.com/preprod/2012/10/23/le-nouveau-ne-de-lhopital-de-chambery/presentation2/</link>
		<pubDate>Mon, 22 Oct 2012 14:00:23 +0000</pubDate>
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		<title>Montage logo Savoiexpo</title>
		<link>http://yannickbourenane.com/preprod/2012/10/24/savoiexpo/montage-logo-savoiexpo/</link>
		<pubDate>Mon, 22 Oct 2012 15:23:24 +0000</pubDate>
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		<title>Nouveau header</title>
		<link>http://yannickbourenane.com/preprod/2012/10/24/savoiexpo/nouveau-header-4/</link>
		<pubDate>Mon, 22 Oct 2012 15:42:05 +0000</pubDate>
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		<title>Nouveau header</title>
		<link>http://yannickbourenane.com/preprod/2012/10/24/savoiexpo/nouveau-header-5/</link>
		<pubDate>Mon, 22 Oct 2012 15:42:46 +0000</pubDate>
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		<title>Logo</title>
		<link>http://yannickbourenane.com/preprod/a3-indd/</link>
		<pubDate>Tue, 23 Oct 2012 10:34:06 +0000</pubDate>
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		<wp:post_date><![CDATA[2012-10-23 12:34:06]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[a3-indd]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/Nouveau-logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502852445;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Campagne de pub 1</title>
		<link>http://yannickbourenane.com/preprod/campagne-de-pub-1/</link>
		<pubDate>Tue, 23 Oct 2012 13:48:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Campagne-de-pub-1.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1664</wp:post_id>
		<wp:post_date><![CDATA[2012-10-23 15:48:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-23 13:48:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[campagne-de-pub-1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Campagne-de-pub-1.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/Campagne-de-pub-1.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"247";s:6:"height";s:3:"350";s:14:"hwstring_small";s:22:"height='96' width='67'";s:4:"file";s:30:"2012/10/Campagne-de-pub-1.jpeg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:30:"Campagne-de-pub-1-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:30:"Campagne-de-pub-1-211x300.jpeg";s:5:"width";s:3:"211";s:6:"height";s:3:"300";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507322708;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Campagne de pub 2</title>
		<link>http://yannickbourenane.com/preprod/campagne-de-pub-2/</link>
		<pubDate>Tue, 23 Oct 2012 13:48:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Campagne-de-pub-2.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1665</wp:post_id>
		<wp:post_date><![CDATA[2012-10-23 15:48:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-23 13:48:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[campagne-de-pub-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Campagne-de-pub-2.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/Campagne-de-pub-2.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"247";s:6:"height";s:3:"350";s:14:"hwstring_small";s:22:"height='96' width='67'";s:4:"file";s:30:"2012/10/Campagne-de-pub-2.jpeg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:30:"Campagne-de-pub-2-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:30:"Campagne-de-pub-2-211x300.jpeg";s:5:"width";s:3:"211";s:6:"height";s:3:"300";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502031498;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Campagne de pub 3</title>
		<link>http://yannickbourenane.com/preprod/campagne-de-pub-3/</link>
		<pubDate>Tue, 23 Oct 2012 13:48:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Campagne-de-pub-3.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1666</wp:post_id>
		<wp:post_date><![CDATA[2012-10-23 15:48:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-23 13:48:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[campagne-de-pub-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Campagne-de-pub-3.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/Campagne-de-pub-3.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";s:2:"56";s:6:"height";s:2:"80";s:14:"hwstring_small";s:22:"height='80' width='56'";s:4:"file";s:30:"2012/10/Campagne-de-pub-3.jpeg";s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509117931;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Campagne de pub 4</title>
		<link>http://yannickbourenane.com/preprod/campagne-de-pub-4/</link>
		<pubDate>Tue, 23 Oct 2012 13:48:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Campagne-de-pub-4.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1667</wp:post_id>
		<wp:post_date><![CDATA[2012-10-23 15:48:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-23 13:48:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[campagne-de-pub-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Campagne-de-pub-4.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/Campagne-de-pub-4.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"247";s:6:"height";s:3:"350";s:14:"hwstring_small";s:22:"height='96' width='67'";s:4:"file";s:30:"2012/10/Campagne-de-pub-4.jpeg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:30:"Campagne-de-pub-4-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:30:"Campagne-de-pub-4-211x300.jpeg";s:5:"width";s:3:"211";s:6:"height";s:3:"300";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1503840384;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Campagne de pub</title>
		<link>http://yannickbourenane.com/preprod/campagne-de-pub-4-2/</link>
		<pubDate>Tue, 23 Oct 2012 13:55:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Campagne-de-pub-41.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1669</wp:post_id>
		<wp:post_date><![CDATA[2012-10-23 15:55:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-23 13:55:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[campagne-de-pub-4-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Campagne-de-pub-41.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/Campagne-de-pub-41.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"247";s:6:"height";s:3:"350";s:14:"hwstring_small";s:22:"height='96' width='67'";s:4:"file";s:31:"2012/10/Campagne-de-pub-41.jpeg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:31:"Campagne-de-pub-41-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:31:"Campagne-de-pub-41-211x300.jpeg";s:5:"width";s:3:"211";s:6:"height";s:3:"300";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509835615;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau header</title>
		<link>http://yannickbourenane.com/preprod/nouveau-header-6/</link>
		<pubDate>Tue, 23 Oct 2012 13:57:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-header1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1671</wp:post_id>
		<wp:post_date><![CDATA[2012-10-23 15:57:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-23 13:57:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-header-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-header1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/10/Nouveau-header1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"850";s:6:"height";s:3:"315";s:14:"hwstring_small";s:23:"height='47' width='128'";s:4:"file";s:27:"2012/10/Nouveau-header1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:27:"Nouveau-header1-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:27:"Nouveau-header1-300x111.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"111";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501605624;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>les_ambassadeurs</title>
		<link>http://yannickbourenane.com/preprod/les_ambassadeurs/</link>
		<pubDate>Tue, 23 Oct 2012 14:03:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/les_ambassadeurs.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1672</wp:post_id>
		<wp:post_date><![CDATA[2012-10-23 16:03:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-23 14:03:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<title>A3.indd</title>
		<link>http://yannickbourenane.com/preprod/2012/10/25/montpellier-unlimited-un-debut-qui-fait-polemique/a3-indd-2/</link>
		<pubDate>Tue, 23 Oct 2012 14:36:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2012-10-23 16:36:32]]></wp:post_date>
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		<wp:post_name><![CDATA[a3-indd-2]]></wp:post_name>
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	<item>
		<title>Montage logo Lutz Huelle</title>
		<link>http://yannickbourenane.com/preprod/2012/10/29/lutz-huelle-reintegre-son-patronyme/montage-logo-lutz-huelle/</link>
		<pubDate>Wed, 24 Oct 2012 08:00:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Lutz-Huelle.jpg</guid>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1691</wp:post_id>
		<wp:post_date><![CDATA[2012-10-24 10:00:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-24 08:00:06]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[montage-logo-lutz-huelle]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:postmeta>
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	<item>
		<title>Image nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2012/10/29/lutz-huelle-reintegre-son-patronyme/image-nouveau-logo/</link>
		<pubDate>Wed, 24 Oct 2012 08:19:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1693</wp:post_id>
		<wp:post_date><![CDATA[2012-10-24 10:19:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-24 08:19:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1690</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Défilé</title>
		<link>http://yannickbourenane.com/preprod/2012/10/29/lutz-huelle-reintegre-son-patronyme/defile/</link>
		<pubDate>Wed, 24 Oct 2012 08:29:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Défilé.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1694</wp:post_id>
		<wp:post_date><![CDATA[2012-10-24 10:29:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-24 08:29:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[defile]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1690</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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			<wp:meta_value><![CDATA[2012/10/Défilé.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Affiche</title>
		<link>http://yannickbourenane.com/preprod/2012/10/29/lutz-huelle-reintegre-son-patronyme/affiche/</link>
		<pubDate>Wed, 24 Oct 2012 08:30:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Affiche.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1695</wp:post_id>
		<wp:post_date><![CDATA[2012-10-24 10:30:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-24 08:30:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[affiche]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1690</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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			<wp:meta_value><![CDATA[2012/10/Affiche.png]]></wp:meta_value>
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	<item>
		<title>PlayBoy</title>
		<link>http://yannickbourenane.com/preprod/3307399696464574_e5e8np0w_f/</link>
		<pubDate>Wed, 24 Oct 2012 14:19:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1707</wp:post_id>
		<wp:post_date><![CDATA[2012-10-24 16:19:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-24 14:19:34]]></wp:post_date_gmt>
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	<item>
		<title>Montage logo Corvette</title>
		<link>http://yannickbourenane.com/preprod/2012/10/30/corvette-prend-du-volume/montage-logo-corvette/</link>
		<pubDate>Mon, 29 Oct 2012 13:34:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Corvette.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1730</wp:post_id>
		<wp:post_date><![CDATA[2012-10-29 14:34:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-29 13:34:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo-corvette]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1729</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Corvette.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2012/10/Montage-logo-Corvette.jpg]]></wp:meta_value>
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		<pubDate>Mon, 29 Oct 2012 14:10:29 +0000</pubDate>
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		<title>Nouveau logo Volvo</title>
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		<pubDate>Mon, 29 Oct 2012 15:57:36 +0000</pubDate>
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		<title>Volvo</title>
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		<title>Montage logo Chivas</title>
		<link>http://yannickbourenane.com/preprod/2012/11/02/un-chivas-en-or/montage-logo-chivas/</link>
		<pubDate>Tue, 30 Oct 2012 09:42:34 +0000</pubDate>
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		<title>Nouveau header Chivas</title>
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		<pubDate>Tue, 30 Oct 2012 10:13:55 +0000</pubDate>
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		<title>Nouveau header Chivas</title>
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		<link>http://yannickbourenane.com/preprod/2012/11/02/un-chivas-en-or/nouveau-header-chivas-3/</link>
		<pubDate>Tue, 30 Oct 2012 10:15:22 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2012/11/02/un-chivas-en-or/nouvelle-pub-2-chivas/</link>
		<pubDate>Tue, 30 Oct 2012 10:27:43 +0000</pubDate>
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		<title>Dossier de presse Chivas</title>
		<link>http://yannickbourenane.com/preprod/2012/11/02/un-chivas-en-or/dossier-de-presse-chivas/</link>
		<pubDate>Tue, 30 Oct 2012 10:28:14 +0000</pubDate>
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		<title>Nouvelle pub Chivas</title>
		<link>http://yannickbourenane.com/preprod/2012/11/02/un-chivas-en-or/nouvelle-pub-chivas/</link>
		<pubDate>Tue, 30 Oct 2012 10:28:38 +0000</pubDate>
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		<title>Montage logo octobre 2012</title>
		<link>http://yannickbourenane.com/preprod/2012/11/05/21-nouveaux-logos-du-mois-doctobre-2012/montage-logo-octobre-2012/</link>
		<pubDate>Tue, 30 Oct 2012 14:01:08 +0000</pubDate>
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		<title>Montage logo FFN</title>
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		<title>Explication du logo par agence</title>
		<link>http://yannickbourenane.com/preprod/2012/10/31/la-ffn-fait-peau-neuve/explication-du-logo-par-agence/</link>
		<pubDate>Tue, 30 Oct 2012 15:55:52 +0000</pubDate>
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		<title>Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-7</title>
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		<pubDate>Wed, 31 Oct 2012 12:31:51 +0000</pubDate>
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		<title>Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-9</title>
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		<title>Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-10</title>
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	<item>
		<title>DownloadedFile</title>
		<link>http://yannickbourenane.com/preprod/2012/11/08/007-fete-son-anniversaire-avec-bollinger/downloadedfile/</link>
		<pubDate>Wed, 07 Nov 2012 11:49:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Nouveau coffret</title>
		<link>http://yannickbourenane.com/preprod/2012/11/08/007-fete-son-anniversaire-avec-bollinger/nouveau-coffret-2/</link>
		<pubDate>Wed, 07 Nov 2012 11:52:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>DownloadedFile-1</title>
		<link>http://yannickbourenane.com/preprod/2012/11/08/007-fete-son-anniversaire-avec-bollinger/downloadedfile-1/</link>
		<pubDate>Wed, 07 Nov 2012 11:54:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>images-2</title>
		<link>http://yannickbourenane.com/preprod/2012/11/08/007-fete-son-anniversaire-avec-bollinger/images-2-2/</link>
		<pubDate>Wed, 07 Nov 2012 11:55:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/images-2.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1843</wp:post_id>
		<wp:post_date><![CDATA[2012-11-07 12:55:16]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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			<wp:meta_value><![CDATA[2012/11/images-2.jpeg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Coffret</title>
		<link>http://yannickbourenane.com/preprod/2012/11/08/007-fete-son-anniversaire-avec-bollinger/montage-3/</link>
		<pubDate>Wed, 07 Nov 2012 12:00:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1844</wp:post_id>
		<wp:post_date><![CDATA[2012-11-07 13:00:17]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[montage-3]]></wp:post_name>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage.jpg]]></wp:attachment_url>
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			<wp:meta_value><![CDATA[2012/11/Montage.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Coffret 2008</title>
		<link>http://yannickbourenane.com/preprod/2012/11/08/007-fete-son-anniversaire-avec-bollinger/coffret-2008/</link>
		<pubDate>Wed, 07 Nov 2012 13:47:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Coffret-2008.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1847</wp:post_id>
		<wp:post_date><![CDATA[2012-11-07 14:47:56]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[coffret-2008]]></wp:post_name>
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	<item>
		<title>Coffret 2008</title>
		<link>http://yannickbourenane.com/preprod/2012/11/08/007-fete-son-anniversaire-avec-bollinger/images-3-2/</link>
		<pubDate>Wed, 07 Nov 2012 13:52:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/images-3.jpeg</guid>
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	<item>
		<title>Coffret 2008</title>
		<link>http://yannickbourenane.com/preprod/2012/11/08/007-fete-son-anniversaire-avec-bollinger/images-4/</link>
		<pubDate>Wed, 07 Nov 2012 13:54:27 +0000</pubDate>
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		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/images-4.jpeg</guid>
		<description></description>
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		<wp:post_id>1852</wp:post_id>
		<wp:post_date><![CDATA[2012-11-07 14:54:27]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		</wp:postmeta>
	</item>
	<item>
		<title>Coffret 2008</title>
		<link>http://yannickbourenane.com/preprod/2012/11/08/007-fete-son-anniversaire-avec-bollinger/sans-titre-2/</link>
		<pubDate>Wed, 07 Nov 2012 13:56:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1854</wp:post_id>
		<wp:post_date><![CDATA[2012-11-07 14:56:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-07 13:56:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[sans-titre-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1835</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Sans-titre-2.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Montage logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/12/montfort-fait-peau-neuve-avant-les-fetes/montage-logo/</link>
		<pubDate>Wed, 07 Nov 2012 14:35:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1860</wp:post_id>
		<wp:post_date><![CDATA[2012-11-07 15:35:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-07 14:35:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1859</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Montage-logo.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"248";s:14:"hwstring_small";s:23:"height='38' width='128'";s:4:"file";s:24:"2012/11/Montage-logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"Montage-logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"Montage-logo-300x89.jpg";s:5:"width";s:3:"300";s:6:"height";s:2:"89";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau packaging</title>
		<link>http://yannickbourenane.com/preprod/2012/11/12/montfort-fait-peau-neuve-avant-les-fetes/nouveau-packaging/</link>
		<pubDate>Wed, 07 Nov 2012 14:43:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-packaging.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1861</wp:post_id>
		<wp:post_date><![CDATA[2012-11-07 15:43:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-07 14:43:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-packaging]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1859</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-packaging.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Nouveau-packaging.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"800";s:6:"height";s:3:"498";s:14:"hwstring_small";s:23:"height='79' width='128'";s:4:"file";s:29:"2012/11/Nouveau-packaging.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:29:"Nouveau-packaging-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:29:"Nouveau-packaging-300x186.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"186";}}s:10:"image_meta";a:10:{s:8:"aperture";s:3:"3.5";s:6:"credit";s:0:"";s:6:"camera";s:19:"Canon PowerShot G10";s:7:"caption";s:0:"";s:17:"created_timestamp";s:10:"1350047390";s:9:"copyright";s:0:"";s:12:"focal_length";s:6:"12.074";s:3:"iso";s:3:"125";s:13:"shutter_speed";s:7:"0.00625";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau produit</title>
		<link>http://yannickbourenane.com/preprod/2012/11/12/montfort-fait-peau-neuve-avant-les-fetes/nouveau-produit/</link>
		<pubDate>Wed, 07 Nov 2012 15:00:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-produit.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1862</wp:post_id>
		<wp:post_date><![CDATA[2012-11-07 16:00:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-07 15:00:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-produit]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1859</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-produit.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Nouveau-produit.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"137";s:6:"height";s:3:"192";s:14:"hwstring_small";s:22:"height='96' width='68'";s:4:"file";s:28:"2012/11/Nouveau-produit.jpeg";s:5:"sizes";a:1:{s:9:"thumbnail";a:3:{s:4:"file";s:28:"Nouveau-produit-137x150.jpeg";s:5:"width";s:3:"137";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/13/cristiano-ronaldo-devoile-son-coeur/nouveau-logo/</link>
		<pubDate>Mon, 12 Nov 2012 17:01:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1868</wp:post_id>
		<wp:post_date><![CDATA[2012-11-12 18:01:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-12 17:01:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1867</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Nouveau-logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"836";s:6:"height";s:3:"419";s:14:"hwstring_small";s:23:"height='64' width='128'";s:4:"file";s:24:"2012/11/Nouveau-logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"Nouveau-logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:24:"Nouveau-logo-300x150.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouvelle collection</title>
		<link>http://yannickbourenane.com/preprod/2012/11/13/cristiano-ronaldo-devoile-son-coeur/nouvelle-collection/</link>
		<pubDate>Mon, 12 Nov 2012 17:04:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouvelle-collection.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1869</wp:post_id>
		<wp:post_date><![CDATA[2012-11-12 18:04:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-12 17:04:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouvelle-collection]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1867</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouvelle-collection.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Nouvelle-collection.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"836";s:6:"height";s:4:"1191";s:14:"hwstring_small";s:22:"height='96' width='67'";s:4:"file";s:31:"2012/11/Nouvelle-collection.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:3:{s:4:"file";s:31:"Nouvelle-collection-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:31:"Nouvelle-collection-210x300.jpg";s:5:"width";s:3:"210";s:6:"height";s:3:"300";}s:5:"large";a:3:{s:4:"file";s:32:"Nouvelle-collection-718x1024.jpg";s:5:"width";s:3:"718";s:6:"height";s:4:"1024";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Wiesinger Music</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/3logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:41:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/3logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1879</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:41:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:41:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[3logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/3logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/3logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"317";s:14:"hwstring_small";s:23:"height='90' width='128'";s:4:"file";s:17:"2012/11/3logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:17:"3logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:17:"3logo-300x211.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"211";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>3logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/3logo-2/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/3logo1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1881</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[3logo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/3logo1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/3logo1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"317";s:14:"hwstring_small";s:23:"height='90' width='128'";s:4:"file";s:18:"2012/11/3logo1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"3logo1-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"3logo1-300x211.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"211";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Effective Sport</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/10logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/10logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1882</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[10logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/10logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/10logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"244";s:14:"hwstring_small";s:23:"height='69' width='128'";s:4:"file";s:18:"2012/11/10logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"10logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"10logo-300x162.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"162";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>11logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/11logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/11logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1883</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[11logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/11logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/11logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"305";s:14:"hwstring_small";s:23:"height='86' width='128'";s:4:"file";s:18:"2012/11/11logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"11logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"11logo-300x203.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"203";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>13logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/13logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/13logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1884</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[13logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/13logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/13logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"272";s:14:"hwstring_small";s:23:"height='77' width='128'";s:4:"file";s:18:"2012/11/13logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"13logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"13logo-300x181.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"181";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>15logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/15logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/15logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1885</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[15logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/15logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/15logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"243";s:14:"hwstring_small";s:23:"height='69' width='128'";s:4:"file";s:18:"2012/11/15logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"15logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"15logo-300x162.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"162";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>17logo1</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/17logo1/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/17logo1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1886</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[17logo1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/17logo1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/17logo1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"295";s:14:"hwstring_small";s:23:"height='83' width='128'";s:4:"file";s:19:"2012/11/17logo1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:19:"17logo1-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:19:"17logo1-300x196.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"196";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>19logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/19logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/19logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1887</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[19logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/19logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/19logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"231";s:14:"hwstring_small";s:23:"height='65' width='128'";s:4:"file";s:18:"2012/11/19logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"19logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"19logo-300x154.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"154";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>20logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/20logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/20logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1888</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[20logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/20logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/20logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"452";s:14:"hwstring_small";s:22:"height='96' width='95'";s:4:"file";s:18:"2012/11/20logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"20logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"20logo-298x300.jpg";s:5:"width";s:3:"298";s:6:"height";s:3:"300";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>26logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/26logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/26logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1889</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[26logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/26logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/26logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"320";s:14:"hwstring_small";s:23:"height='91' width='128'";s:4:"file";s:18:"2012/11/26logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"26logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"26logo-300x213.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"213";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>27logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/27logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/27logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1890</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[27logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/27logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/27logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"359";s:14:"hwstring_small";s:23:"height='96' width='120'";s:4:"file";s:18:"2012/11/27logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"27logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"27logo-300x239.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"239";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>28logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/28logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/28logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1891</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[28logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/28logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/28logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"222";s:14:"hwstring_small";s:23:"height='63' width='128'";s:4:"file";s:18:"2012/11/28logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"28logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"28logo-300x148.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"148";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>33logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/33logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/33logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1892</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[33logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/33logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/33logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"235";s:14:"hwstring_small";s:23:"height='66' width='128'";s:4:"file";s:18:"2012/11/33logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"33logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"33logo-300x156.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"156";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>34logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/34logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/34logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1893</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[34logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/34logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/34logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"204";s:14:"hwstring_small";s:23:"height='58' width='128'";s:4:"file";s:18:"2012/11/34logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"34logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"34logo-300x136.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"136";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>38logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/38logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/38logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1894</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[38logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/38logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/38logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"175";s:14:"hwstring_small";s:23:"height='49' width='128'";s:4:"file";s:18:"2012/11/38logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"38logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"38logo-300x116.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"116";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Missing</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/39logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/39logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1895</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[39logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/39logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/39logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"202";s:14:"hwstring_small";s:23:"height='57' width='128'";s:4:"file";s:18:"2012/11/39logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"39logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"39logo-300x134.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"134";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>41logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/41logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/41logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1896</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[41logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/41logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/41logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"217";s:14:"hwstring_small";s:23:"height='61' width='128'";s:4:"file";s:18:"2012/11/41logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"41logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"41logo-300x144.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"144";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>42logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/42logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/42logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1897</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[42logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/42logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/42logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"280";s:14:"hwstring_small";s:23:"height='79' width='128'";s:4:"file";s:18:"2012/11/42logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"42logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"42logo-300x186.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"186";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>45logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/45logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/45logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1898</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[45logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/45logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/45logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"318";s:14:"hwstring_small";s:23:"height='90' width='128'";s:4:"file";s:18:"2012/11/45logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"45logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"45logo-300x212.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"212";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>47logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/47logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/47logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1899</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[47logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/47logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/47logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"233";s:14:"hwstring_small";s:23:"height='66' width='128'";s:4:"file";s:18:"2012/11/47logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"47logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"47logo-300x155.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"155";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>49logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/49logo/</link>
		<pubDate>Tue, 13 Nov 2012 13:44:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/49logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1900</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:44:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:44:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[49logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/49logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/49logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"356";s:14:"hwstring_small";s:23:"height='96' width='121'";s:4:"file";s:18:"2012/11/49logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"49logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"49logo-300x237.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"237";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Pelican</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/19logo-2/</link>
		<pubDate>Tue, 13 Nov 2012 13:54:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/19logo1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1903</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:54:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:54:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[19logo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/19logo1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/19logo1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"231";s:14:"hwstring_small";s:23:"height='65' width='128'";s:4:"file";s:19:"2012/11/19logo1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:19:"19logo1-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:19:"19logo1-300x154.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"154";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Eat</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/26logo-2/</link>
		<pubDate>Tue, 13 Nov 2012 13:55:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/26logo1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1904</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:55:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:55:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[26logo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/26logo1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/26logo1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"320";s:14:"hwstring_small";s:23:"height='91' width='128'";s:4:"file";s:19:"2012/11/26logo1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:19:"26logo1-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:19:"26logo1-300x213.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"213";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>34logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/34logo-2/</link>
		<pubDate>Tue, 13 Nov 2012 13:55:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/34logo1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1905</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:55:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:55:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[34logo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/34logo1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/34logo1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"204";s:14:"hwstring_small";s:23:"height='58' width='128'";s:4:"file";s:19:"2012/11/34logo1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:19:"34logo1-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:19:"34logo1-300x136.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"136";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>45logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/45logo-2/</link>
		<pubDate>Tue, 13 Nov 2012 13:55:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/45logo1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1906</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:55:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:55:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[45logo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/45logo1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/45logo1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"318";s:14:"hwstring_small";s:23:"height='90' width='128'";s:4:"file";s:19:"2012/11/45logo1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:19:"45logo1-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:19:"45logo1-300x212.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"212";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>27logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/27logo-2/</link>
		<pubDate>Tue, 13 Nov 2012 13:56:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/27logo1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1907</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 14:56:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 13:56:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[27logo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1878</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<pubDate>Tue, 13 Nov 2012 15:23:24 +0000</pubDate>
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		<title>Montage</title>
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		<pubDate>Tue, 13 Nov 2012 15:39:36 +0000</pubDate>
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		<title>Mapmonde logo_novembre_2012</title>
		<link>http://yannickbourenane.com/preprod/2012/11/14/royal-brunei-voit-jaune/mapmonde-logo_novembre_2012/</link>
		<pubDate>Tue, 13 Nov 2012 15:50:46 +0000</pubDate>
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		<title>Montage logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/15/lopera-comique-de-berlin-soffre-un-lifting/montage-logo-4/</link>
		<pubDate>Tue, 13 Nov 2012 16:38:52 +0000</pubDate>
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		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/2012/11/15/lopera-comique-de-berlin-soffre-un-lifting/image-1-3/</link>
		<pubDate>Tue, 13 Nov 2012 16:48:20 +0000</pubDate>
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		<title>komische-oper-logos</title>
		<link>http://yannickbourenane.com/preprod/2012/11/15/lopera-comique-de-berlin-soffre-un-lifting/komische-oper-logos/</link>
		<pubDate>Tue, 13 Nov 2012 16:55:19 +0000</pubDate>
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		<title>komische-oper-logo-600</title>
		<link>http://yannickbourenane.com/preprod/2012/11/15/lopera-comique-de-berlin-soffre-un-lifting/komische-oper-logo-600/</link>
		<pubDate>Tue, 13 Nov 2012 16:56:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>komische-oper-spielplan</title>
		<link>http://yannickbourenane.com/preprod/2012/11/15/lopera-comique-de-berlin-soffre-un-lifting/komische-oper-spielplan/</link>
		<pubDate>Tue, 13 Nov 2012 16:57:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Montage logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/19/shaw-prend-vie/montage-logo-5/</link>
		<pubDate>Tue, 13 Nov 2012 17:25:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_name><![CDATA[montage-logo-5]]></wp:post_name>
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	<item>
		<title>shaw_bit_and_bud</title>
		<link>http://yannickbourenane.com/preprod/2012/11/19/shaw-prend-vie/shaw_bit_and_bud/</link>
		<pubDate>Tue, 13 Nov 2012 17:36:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1947</wp:post_id>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[shaw_bit_and_bud]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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	<item>
		<title>shaw_bit_and_bud_in_pipe</title>
		<link>http://yannickbourenane.com/preprod/2012/11/19/shaw-prend-vie/shaw_bit_and_bud_in_pipe/</link>
		<pubDate>Tue, 13 Nov 2012 17:49:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1948</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 18:49:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 17:49:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[shaw_bit_and_bud_in_pipe]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1945</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Montage logo</title>
		<link>http://yannickbourenane.com/preprod/montage-logo-6/</link>
		<pubDate>Mon, 19 Nov 2012 13:45:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo5.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1953</wp:post_id>
		<wp:post_date><![CDATA[2012-11-19 14:45:55]]></wp:post_date>
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		<wp:post_name><![CDATA[montage-logo-6]]></wp:post_name>
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		<title>Nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/nouveau-logo-2/</link>
		<pubDate>Mon, 19 Nov 2012 14:14:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1954</wp:post_id>
		<wp:post_date><![CDATA[2012-11-19 15:14:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-19 14:14:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-logo-2]]></wp:post_name>
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		<title>Montage logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/20/keria-nouveau-logo-nouveau-concept/montage-logo-7/</link>
		<pubDate>Mon, 19 Nov 2012 15:06:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo6.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1983</wp:post_id>
		<wp:post_date><![CDATA[2012-11-19 16:06:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-19 15:06:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1976</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo6.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Montage-logo6.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"293";s:14:"hwstring_small";s:23:"height='45' width='128'";s:4:"file";s:25:"2012/11/Montage-logo6.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:25:"Montage-logo6-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:25:"Montage-logo6-300x106.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"106";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Montage logo</title>
		<link>http://yannickbourenane.com/preprod/montage-logo-8/</link>
		<pubDate>Tue, 20 Nov 2012 14:02:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo7.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1990</wp:post_id>
		<wp:post_date><![CDATA[2012-11-20 15:02:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-20 14:02:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo-8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo7.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Montage-logo7.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"313";s:14:"hwstring_small";s:23:"height='48' width='128'";s:4:"file";s:25:"2012/11/Montage-logo7.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:25:"Montage-logo7-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:25:"Montage-logo7-300x113.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"113";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508616520;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau FB</title>
		<link>http://yannickbourenane.com/preprod/nouveau-fb/</link>
		<pubDate>Tue, 20 Nov 2012 14:31:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-FB.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1991</wp:post_id>
		<wp:post_date><![CDATA[2012-11-20 15:31:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-20 14:31:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-fb]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-FB.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Nouveau-FB.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"860";s:6:"height";s:3:"419";s:14:"hwstring_small";s:23:"height='62' width='128'";s:4:"file";s:22:"2012/11/Nouveau-FB.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:22:"Nouveau-FB-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"Nouveau-FB-300x146.png";s:5:"width";s:3:"300";s:6:"height";s:3:"146";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509556050;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau FB</title>
		<link>http://yannickbourenane.com/preprod/2012/11/21/babou-change-tout/nouveau-fb-2/</link>
		<pubDate>Tue, 20 Nov 2012 14:52:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-FB1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2003</wp:post_id>
		<wp:post_date><![CDATA[2012-11-20 15:52:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-20 14:52:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-fb-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1999</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-FB1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Nouveau-FB1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"860";s:6:"height";s:3:"419";s:14:"hwstring_small";s:23:"height='62' width='128'";s:4:"file";s:23:"2012/11/Nouveau-FB1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"Nouveau-FB1-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"Nouveau-FB1-300x146.png";s:5:"width";s:3:"300";s:6:"height";s:3:"146";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Montage logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/21/babou-change-tout/montage-logo-9/</link>
		<pubDate>Tue, 20 Nov 2012 14:53:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo8.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2004</wp:post_id>
		<wp:post_date><![CDATA[2012-11-20 15:53:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-20 14:53:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>1999</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo8.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Montage-logo8.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"313";s:14:"hwstring_small";s:23:"height='48' width='128'";s:4:"file";s:25:"2012/11/Montage-logo8.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:25:"Montage-logo8-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:25:"Montage-logo8-300x113.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"113";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo Shang Xia</title>
		<link>http://yannickbourenane.com/preprod/2012/11/22/shang-xia-sinstalle-a-paris/logo-shang-xia/</link>
		<pubDate>Wed, 21 Nov 2012 09:09:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Logo-Shang-Xia.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2012</wp:post_id>
		<wp:post_date><![CDATA[2012-11-21 10:09:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-21 09:09:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo-shang-xia]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2011</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Logo-Shang-Xia.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Logo-Shang-Xia.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"225";s:6:"height";s:3:"225";s:14:"hwstring_small";s:22:"height='96' width='96'";s:4:"file";s:27:"2012/11/Logo-Shang-Xia.jpeg";s:5:"sizes";a:1:{s:9:"thumbnail";a:3:{s:4:"file";s:27:"Logo-Shang-Xia-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo Shang Xia</title>
		<link>http://yannickbourenane.com/preprod/2012/11/22/shang-xia-sinstalle-a-paris/montage-logo-10/</link>
		<pubDate>Wed, 21 Nov 2012 09:17:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo9.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2014</wp:post_id>
		<wp:post_date><![CDATA[2012-11-21 10:17:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-21 09:17:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2011</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo9.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Montage-logo9.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"567";s:6:"height";s:3:"277";s:14:"hwstring_small";s:23:"height='62' width='128'";s:4:"file";s:25:"2012/11/Montage-logo9.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:25:"Montage-logo9-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:25:"Montage-logo9-300x146.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"146";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Pub Shang Xia</title>
		<link>http://yannickbourenane.com/preprod/2012/11/22/shang-xia-sinstalle-a-paris/pub-shang-xia/</link>
		<pubDate>Wed, 21 Nov 2012 10:25:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Pub-Shang-Xia.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2017</wp:post_id>
		<wp:post_date><![CDATA[2012-11-21 11:25:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-21 10:25:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[pub-shang-xia]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2011</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Pub-Shang-Xia.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Pub-Shang-Xia.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"251";s:6:"height";s:3:"201";s:14:"hwstring_small";s:23:"height='96' width='119'";s:4:"file";s:26:"2012/11/Pub-Shang-Xia.jpeg";s:5:"sizes";a:1:{s:9:"thumbnail";a:3:{s:4:"file";s:26:"Pub-Shang-Xia-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Shang Xia</title>
		<link>http://yannickbourenane.com/preprod/2012/11/22/shang-xia-sinstalle-a-paris/shang-xia/</link>
		<pubDate>Wed, 21 Nov 2012 10:28:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo HD1</title>
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		<title>Logo HD1</title>
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		<title>DownloadedFile-1</title>
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		<pubDate>Wed, 21 Nov 2012 17:01:37 +0000</pubDate>
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	</item>
	<item>
		<title>images</title>
		<link>http://yannickbourenane.com/preprod/2012/11/26/hd1-la-petite-nouvelle-de-la-tnt/images-5/</link>
		<pubDate>Wed, 21 Nov 2012 17:04:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/images.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2012-11-21 18:04:34]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[images-5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2033</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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		<wp:postmeta>
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	<item>
		<title>Sans titre-1</title>
		<link>http://yannickbourenane.com/preprod/2012/11/26/hd1-la-petite-nouvelle-de-la-tnt/sans-titre-1/</link>
		<pubDate>Wed, 21 Nov 2012 17:06:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2012-11-21 18:06:15]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Sans-titre-1.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Montage logo ITV</title>
		<link>http://yannickbourenane.com/preprod/2012/11/27/itv-prend-des-couleurs/montage-logo-itv/</link>
		<pubDate>Mon, 26 Nov 2012 15:51:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo-ITV.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2050</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 16:51:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 15:51:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-logo-itv]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2049</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo-ITV.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Montage-logo-ITV.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo ITV</title>
		<link>http://yannickbourenane.com/preprod/2012/11/27/itv-prend-des-couleurs/itv_version_colorful/</link>
		<pubDate>Mon, 26 Nov 2012 16:10:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_version_colorful.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2051</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 17:10:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 16:10:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[itv_version_colorful]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2049</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_version_colorful.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/itv_version_colorful.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>itv_instagram_photo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/27/itv-prend-des-couleurs/itv_instagram_photo/</link>
		<pubDate>Mon, 26 Nov 2012 16:35:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_instagram_photo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2052</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 17:35:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 16:35:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[itv_instagram_photo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2049</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_instagram_photo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/itv_instagram_photo.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"612";s:6:"height";s:3:"612";s:14:"hwstring_small";s:22:"height='96' width='96'";s:4:"file";s:31:"2012/11/itv_instagram_photo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:31:"itv_instagram_photo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:31:"itv_instagram_photo-300x300.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"300";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>itv_on_stage</title>
		<link>http://yannickbourenane.com/preprod/2012/11/27/itv-prend-des-couleurs/itv_on_stage/</link>
		<pubDate>Mon, 26 Nov 2012 16:36:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_on_stage.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2053</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 17:36:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 16:36:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[itv_on_stage]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2049</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_on_stage.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/itv_on_stage.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"719";s:6:"height";s:3:"466";s:14:"hwstring_small";s:23:"height='82' width='128'";s:4:"file";s:24:"2012/11/itv_on_stage.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"itv_on_stage-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:24:"itv_on_stage-300x194.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"194";}}s:10:"image_meta";a:10:{s:8:"aperture";s:3:"2.8";s:6:"credit";s:0:"";s:6:"camera";s:11:"NIKON D7000";s:7:"caption";s:0:"";s:17:"created_timestamp";s:10:"1353006701";s:9:"copyright";s:0:"";s:12:"focal_length";s:2:"17";s:3:"iso";s:3:"640";s:13:"shutter_speed";s:4:"0.02";s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>itv_on_stage_02</title>
		<link>http://yannickbourenane.com/preprod/2012/11/27/itv-prend-des-couleurs/itv_on_stage_02/</link>
		<pubDate>Mon, 26 Nov 2012 16:36:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_on_stage_02.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2054</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 17:36:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 16:36:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[itv_on_stage_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2049</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_on_stage_02.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/itv_on_stage_02.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>itv_version_gray</title>
		<link>http://yannickbourenane.com/preprod/2012/11/27/itv-prend-des-couleurs/itv_version_gray/</link>
		<pubDate>Mon, 26 Nov 2012 16:36:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_version_gray.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2055</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 17:36:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 16:36:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[itv_version_gray]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2049</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>itv_version_purple</title>
		<link>http://yannickbourenane.com/preprod/2012/11/27/itv-prend-des-couleurs/itv_version_purple/</link>
		<pubDate>Mon, 26 Nov 2012 16:37:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_version_purple.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_date><![CDATA[2012-11-26 17:37:23]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[itv_version_purple]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2049</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_version_purple.jpg]]></wp:attachment_url>
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	<item>
		<title>Logo anniversaire</title>
		<link>http://yannickbourenane.com/preprod/2012/11/28/logo-anniversaire-de-yamaha/brodyha/</link>
		<pubDate>Mon, 26 Nov 2012 17:04:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/brodyha.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2061</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 18:04:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 17:04:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[brodyha]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/brodyha.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/brodyha.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>brodyha</title>
		<link>http://yannickbourenane.com/preprod/2012/11/28/logo-anniversaire-de-yamaha/brodyha-2/</link>
		<pubDate>Mon, 26 Nov 2012 17:05:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/brodyha1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2062</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 18:05:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 17:05:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[brodyha-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/brodyha1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/brodyha1.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"620";s:6:"height";s:3:"177";s:14:"hwstring_small";s:23:"height='36' width='128'";s:4:"file";s:20:"2012/11/brodyha1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:20:"brodyha1-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:19:"brodyha1-300x85.jpg";s:5:"width";s:3:"300";s:6:"height";s:2:"85";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>yamaha_logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/28/logo-anniversaire-de-yamaha/yamaha_logo/</link>
		<pubDate>Mon, 26 Nov 2012 17:07:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/yamaha_logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2063</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 18:07:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 17:07:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[yamaha_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/yamaha_logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/yamaha_logo.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"300";s:6:"height";s:3:"218";s:14:"hwstring_small";s:23:"height='93' width='128'";s:4:"file";s:23:"2012/11/yamaha_logo.jpg";s:5:"sizes";a:1:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"yamaha_logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>nb</title>
		<link>http://yannickbourenane.com/preprod/2012/11/28/logo-anniversaire-de-yamaha/nb/</link>
		<pubDate>Mon, 26 Nov 2012 17:08:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/nb.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2064</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 18:08:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 17:08:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nb]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/nb.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/nb.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"300";s:6:"height";s:3:"273";s:14:"hwstring_small";s:23:"height='96' width='105'";s:4:"file";s:14:"2012/11/nb.jpg";s:5:"sizes";a:1:{s:9:"thumbnail";a:3:{s:4:"file";s:14:"nb-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>images</title>
		<link>http://yannickbourenane.com/preprod/2012/11/28/logo-anniversaire-de-yamaha/images-6/</link>
		<pubDate>Mon, 26 Nov 2012 17:11:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/images1.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2066</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 18:11:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 17:11:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[images-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/images1.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/images1.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"232";s:6:"height";s:3:"218";s:14:"hwstring_small";s:23:"height='96' width='102'";s:4:"file";s:20:"2012/11/images1.jpeg";s:5:"sizes";a:1:{s:9:"thumbnail";a:3:{s:4:"file";s:20:"images1-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Sans titre-1</title>
		<link>http://yannickbourenane.com/preprod/2012/11/28/logo-anniversaire-de-yamaha/sans-titre-1-2/</link>
		<pubDate>Mon, 26 Nov 2012 17:15:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-11.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2069</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 18:15:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 17:15:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[sans-titre-1-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-11.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/11/Sans-titre-11.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo</title>
		<link>http://yannickbourenane.com/preprod/2012/11/29/allianz-riviera-le-nouveau-stade-de-nice/logo/</link>
		<pubDate>Tue, 27 Nov 2012 11:32:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Logo.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2074</wp:post_id>
		<wp:post_date><![CDATA[2012-11-27 12:32:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-27 11:32:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<title>Logo Allianz Riviera</title>
		<link>http://yannickbourenane.com/preprod/2012/11/29/allianz-riviera-le-nouveau-stade-de-nice/logo-allianz-riviera/</link>
		<pubDate>Tue, 27 Nov 2012 11:34:43 +0000</pubDate>
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		<title>Nouveau stade jour</title>
		<link>http://yannickbourenane.com/preprod/2012/11/29/allianz-riviera-le-nouveau-stade-de-nice/nouveau-stade-jour/</link>
		<pubDate>Tue, 27 Nov 2012 12:02:16 +0000</pubDate>
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	<item>
		<title>Intérieur nouveau stade</title>
		<link>http://yannickbourenane.com/preprod/2012/11/29/allianz-riviera-le-nouveau-stade-de-nice/interieur-nouveau-stade/</link>
		<pubDate>Tue, 27 Nov 2012 13:11:21 +0000</pubDate>
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	<item>
		<title>Nouveau stade nuit</title>
		<link>http://yannickbourenane.com/preprod/2012/11/29/allianz-riviera-le-nouveau-stade-de-nice/nouveau-stade-nuit/</link>
		<pubDate>Tue, 27 Nov 2012 13:11:24 +0000</pubDate>
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	<item>
		<title>DownloadedFile-2</title>
		<link>http://yannickbourenane.com/preprod/2012/11/30/histoire-du-logo-chupa-chups/downloadedfile-2-2/</link>
		<pubDate>Tue, 27 Nov 2012 15:59:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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		<wp:post_id>2082</wp:post_id>
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	<item>
		<title>Chupa Chups Dali</title>
		<link>http://yannickbourenane.com/preprod/2012/11/30/histoire-du-logo-chupa-chups/dali/</link>
		<pubDate>Tue, 27 Nov 2012 16:01:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>images</title>
		<link>http://yannickbourenane.com/preprod/2012/11/30/histoire-du-logo-chupa-chups/images-7/</link>
		<pubDate>Tue, 27 Nov 2012 16:17:20 +0000</pubDate>
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	<item>
		<title>Sans titre-1</title>
		<link>http://yannickbourenane.com/preprod/2012/11/30/histoire-du-logo-chupa-chups/sans-titre-1-3/</link>
		<pubDate>Tue, 27 Nov 2012 16:31:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2012/12/04/caen-se-dote-dun-nouveau-centre-commercial/val-st-clair-une/</link>
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		<title>cfdt_kit</title>
		<link>http://yannickbourenane.com/preprod/2012/12/05/la-cfdt-devient-monochrome/cfdt_kit/</link>
		<pubDate>Sat, 01 Dec 2012 15:00:39 +0000</pubDate>
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	<item>
		<title>cfdt_2-428x600</title>
		<link>http://yannickbourenane.com/preprod/2012/12/05/la-cfdt-devient-monochrome/cfdt_2-428x600/</link>
		<pubDate>Sat, 01 Dec 2012 15:00:54 +0000</pubDate>
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	<item>
		<title>!cid_ECBC855D-F14A-48A1-9998-E9ECC39AB15A@home</title>
		<link>http://yannickbourenane.com/preprod/2012/12/04/caen-se-dote-dun-nouveau-centre-commercial/cid_ecbc855d-f14a-48a1-9998-e9ecc39ab15ahome/</link>
		<pubDate>Sun, 02 Dec 2012 13:23:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/cid_ECBC855D-F14A-48A1-9998-E9ECC39AB15A@home.jpg</guid>
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		<wp:post_date><![CDATA[2012-12-02 14:23:18]]></wp:post_date>
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	<item>
		<title>!cid_A54A6F23-0064-47EF-BF64-85650D43EE13</title>
		<link>http://yannickbourenane.com/preprod/2012/12/05/la-cfdt-devient-monochrome/cid_a54a6f23-0064-47ef-bf64-85650d43ee13/</link>
		<pubDate>Sun, 02 Dec 2012 13:25:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/cid_A54A6F23-0064-47EF-BF64-85650D43EE13.jpg</guid>
		<description></description>
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		<wp:post_id>2118</wp:post_id>
		<wp:post_date><![CDATA[2012-12-02 14:25:23]]></wp:post_date>
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		<title>!cid_78F4C16A-5345-48DB-8DCD-9A1F88567E8A</title>
		<link>http://yannickbourenane.com/preprod/2012/12/05/la-cfdt-devient-monochrome/cid_78f4c16a-5345-48db-8dcd-9a1f88567e8a/</link>
		<pubDate>Mon, 03 Dec 2012 17:15:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_date><![CDATA[2012-12-03 18:15:15]]></wp:post_date>
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		<title>Montage_logo_Weightwatchers</title>
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		<pubDate>Mon, 10 Dec 2012 16:02:32 +0000</pubDate>
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		<title>Weightwatchers_306°</title>
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		<pubDate>Mon, 10 Dec 2012 16:31:39 +0000</pubDate>
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		<title>Nouveaux_logos</title>
		<link>http://yannickbourenane.com/preprod/2012/12/11/le-degrade-weight-watchers/nouveaux_logos/</link>
		<pubDate>Mon, 10 Dec 2012 16:33:36 +0000</pubDate>
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		<title>Nouveaux_livres</title>
		<link>http://yannickbourenane.com/preprod/2012/12/11/le-degrade-weight-watchers/nouveaux_livres/</link>
		<pubDate>Mon, 10 Dec 2012 17:01:11 +0000</pubDate>
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		<title>Nouveaux_livres 2</title>
		<link>http://yannickbourenane.com/preprod/2012/12/11/le-degrade-weight-watchers/nouveaux_livres-2/</link>
		<pubDate>Tue, 11 Dec 2012 09:04:54 +0000</pubDate>
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		<title>Montage_logo_iTunes</title>
		<link>http://yannickbourenane.com/preprod/2012/12/12/itunes-nouvelle-version-nouveau-logo/montage_logo_itunes/</link>
		<pubDate>Tue, 11 Dec 2012 10:04:48 +0000</pubDate>
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		<title>Nouvelle_interface2</title>
		<link>http://yannickbourenane.com/preprod/2012/12/12/itunes-nouvelle-version-nouveau-logo/nouvelle_interface2/</link>
		<pubDate>Tue, 11 Dec 2012 10:48:48 +0000</pubDate>
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		<title>Nouvelle_interface1</title>
		<link>http://yannickbourenane.com/preprod/2012/12/12/itunes-nouvelle-version-nouveau-logo/nouvelle_interface1/</link>
		<pubDate>Tue, 11 Dec 2012 10:49:14 +0000</pubDate>
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		<title>Nouvelle_interface</title>
		<link>http://yannickbourenane.com/preprod/2012/12/12/itunes-nouvelle-version-nouveau-logo/nouvelle_interface/</link>
		<pubDate>Tue, 11 Dec 2012 10:50:53 +0000</pubDate>
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		<title>Interface_iTunes10</title>
		<link>http://yannickbourenane.com/preprod/2012/12/12/itunes-nouvelle-version-nouveau-logo/interface_itunes10/</link>
		<pubDate>Tue, 11 Dec 2012 10:51:55 +0000</pubDate>
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		<title>Duesseldorf_Logo</title>
		<link>http://yannickbourenane.com/preprod/duesseldorf-marke-logo/</link>
		<pubDate>Tue, 11 Dec 2012 11:27:37 +0000</pubDate>
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		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-2/</link>
		<pubDate>Tue, 11 Dec 2012 13:56:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>plakat-duesseldorf</title>
		<link>http://yannickbourenane.com/preprod/plakat-duesseldorf/</link>
		<pubDate>Tue, 11 Dec 2012 13:59:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<title>Logo_Conseil Municipal_Düsseldorf</title>
		<link>http://yannickbourenane.com/preprod/dachmarke-duesseldorf-stadtverwaltung-logo/</link>
		<pubDate>Tue, 11 Dec 2012 14:42:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[dachmarke-duesseldorf-stadtverwaltung-logo]]></wp:post_name>
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			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502561516;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
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	<item>
		<title>duesseldorf-marke-logo</title>
		<link>http://yannickbourenane.com/preprod/duesseldorf-marke-logo-2/</link>
		<pubDate>Tue, 11 Dec 2012 14:46:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/duesseldorf-marke-logo1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2188</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 15:46:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 14:46:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[duesseldorf-marke-logo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/duesseldorf-marke-logo1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/duesseldorf-marke-logo1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"600";s:6:"height";s:3:"450";s:14:"hwstring_small";s:23:"height='96' width='128'";s:4:"file";s:35:"2012/12/duesseldorf-marke-logo1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:35:"duesseldorf-marke-logo1-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:35:"duesseldorf-marke-logo1-300x225.png";s:5:"width";s:3:"300";s:6:"height";s:3:"225";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>duesseldorf-marke-logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/13/la-nouvelle-identite-de-marque-de-dusseldorf/duesseldorf-marke-logo-3/</link>
		<pubDate>Tue, 11 Dec 2012 15:04:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/duesseldorf-marke-logo2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2196</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 16:04:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 15:04:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[duesseldorf-marke-logo-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2194</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/duesseldorf-marke-logo2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/duesseldorf-marke-logo2.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"600";s:6:"height";s:3:"450";s:14:"hwstring_small";s:23:"height='96' width='128'";s:4:"file";s:35:"2012/12/duesseldorf-marke-logo2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:35:"duesseldorf-marke-logo2-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:35:"duesseldorf-marke-logo2-300x225.png";s:5:"width";s:3:"300";s:6:"height";s:3:"225";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau_logo_uni_arts</title>
		<link>http://yannickbourenane.com/preprod/2012/12/17/la-nouvelle-universite-des-arts-dhelsinki/nouveau_logo_uni_arts/</link>
		<pubDate>Tue, 11 Dec 2012 16:01:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouveau_logo_uni_arts.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2202</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 17:01:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 16:01:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau_logo_uni_arts]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2201</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouveau_logo_uni_arts.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/Nouveau_logo_uni_arts.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"574";s:6:"height";s:3:"260";s:14:"hwstring_small";s:23:"height='57' width='128'";s:4:"file";s:33:"2012/12/Nouveau_logo_uni_arts.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:33:"Nouveau_logo_uni_arts-150x150.gif";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:33:"Nouveau_logo_uni_arts-300x135.gif";s:5:"width";s:3:"300";s:6:"height";s:3:"135";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>montage</title>
		<link>http://yannickbourenane.com/preprod/2012/12/17/la-nouvelle-universite-des-arts-dhelsinki/montage-5/</link>
		<pubDate>Tue, 11 Dec 2012 16:28:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/montage.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2203</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 17:28:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 16:28:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage-5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2201</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/montage.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/montage.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"370";s:14:"hwstring_small";s:23:"height='57' width='128'";s:4:"file";s:19:"2012/12/montage.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:19:"montage-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:19:"montage-300x134.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"134";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>uni_arts_helsinki_old_logos</title>
		<link>http://yannickbourenane.com/preprod/2012/12/17/la-nouvelle-universite-des-arts-dhelsinki/uni_arts_helsinki_old_logos/</link>
		<pubDate>Tue, 11 Dec 2012 16:48:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/uni_arts_helsinki_old_logos.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2204</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 17:48:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 16:48:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[uni_arts_helsinki_old_logos]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2201</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/uni_arts_helsinki_old_logos.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/uni_arts_helsinki_old_logos.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"574";s:6:"height";s:3:"240";s:14:"hwstring_small";s:23:"height='53' width='128'";s:4:"file";s:39:"2012/12/uni_arts_helsinki_old_logos.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:39:"uni_arts_helsinki_old_logos-150x150.gif";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:39:"uni_arts_helsinki_old_logos-300x125.gif";s:5:"width";s:3:"300";s:6:"height";s:3:"125";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>uni_arts_helsinki_logo_3_large</title>
		<link>http://yannickbourenane.com/preprod/2012/12/17/la-nouvelle-universite-des-arts-dhelsinki/uni_arts_helsinki_logo_3_large/</link>
		<pubDate>Tue, 11 Dec 2012 16:48:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/uni_arts_helsinki_logo_3_large.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2205</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 17:48:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 16:48:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[uni_arts_helsinki_logo_3_large]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2201</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/uni_arts_helsinki_logo_3_large.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/uni_arts_helsinki_logo_3_large.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"574";s:6:"height";s:3:"900";s:14:"hwstring_small";s:22:"height='96' width='61'";s:4:"file";s:42:"2012/12/uni_arts_helsinki_logo_3_large.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:42:"uni_arts_helsinki_logo_3_large-150x150.gif";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:42:"uni_arts_helsinki_logo_3_large-191x300.gif";s:5:"width";s:3:"191";s:6:"height";s:3:"300";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>uni_arts_helsinki_assets</title>
		<link>http://yannickbourenane.com/preprod/2012/12/17/la-nouvelle-universite-des-arts-dhelsinki/uni_arts_helsinki_assets/</link>
		<pubDate>Tue, 11 Dec 2012 16:50:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/uni_arts_helsinki_assets.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2206</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 17:50:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 16:50:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[uni_arts_helsinki_assets]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2201</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/uni_arts_helsinki_assets.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/uni_arts_helsinki_assets.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"574";s:6:"height";s:3:"373";s:14:"hwstring_small";s:23:"height='83' width='128'";s:4:"file";s:36:"2012/12/uni_arts_helsinki_assets.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:36:"uni_arts_helsinki_assets-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:36:"uni_arts_helsinki_assets-300x194.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"194";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau_site</title>
		<link>http://yannickbourenane.com/preprod/2012/12/17/la-nouvelle-universite-des-arts-dhelsinki/nouveau_site/</link>
		<pubDate>Tue, 11 Dec 2012 16:52:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouveau_site.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2207</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 17:52:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 16:52:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau_site]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2201</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouveau_site.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/Nouveau_site.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:4:"1126";s:6:"height";s:3:"452";s:14:"hwstring_small";s:23:"height='51' width='128'";s:4:"file";s:24:"2012/12/Nouveau_site.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"Nouveau_site-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:24:"Nouveau_site-300x120.png";s:5:"width";s:3:"300";s:6:"height";s:3:"120";}s:5:"large";a:3:{s:4:"file";s:25:"Nouveau_site-1024x411.png";s:5:"width";s:4:"1024";s:6:"height";s:3:"411";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_UP</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/10-subtilites-cachees/28logo-2/</link>
		<pubDate>Tue, 11 Dec 2012 17:06:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/28logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2210</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 18:06:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 17:06:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[28logo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2209</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/28logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/28logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"222";s:14:"hwstring_small";s:23:"height='63' width='128'";s:4:"file";s:18:"2012/12/28logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"28logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"28logo-300x148.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"148";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>1logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/10-subtilites-cachees/1logo/</link>
		<pubDate>Tue, 11 Dec 2012 17:08:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/1logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2212</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 18:08:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 17:08:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2209</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/1logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/1logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"243";s:14:"hwstring_small";s:23:"height='69' width='128'";s:4:"file";s:17:"2012/12/1logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:17:"1logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:17:"1logo-300x162.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"162";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>4logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/10-subtilites-cachees/4logo/</link>
		<pubDate>Tue, 11 Dec 2012 17:08:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/4logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2213</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 18:08:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 17:08:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[4logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2209</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/4logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/4logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"341";s:14:"hwstring_small";s:23:"height='96' width='128'";s:4:"file";s:17:"2012/12/4logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:17:"4logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:17:"4logo-300x227.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"227";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>8logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/10-subtilites-cachees/8logo/</link>
		<pubDate>Tue, 11 Dec 2012 17:08:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/8logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2214</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 18:08:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 17:08:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[8logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2209</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/8logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/8logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"274";s:14:"hwstring_small";s:23:"height='77' width='128'";s:4:"file";s:17:"2012/12/8logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:17:"8logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:17:"8logo-300x182.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"182";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>9logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/10-subtilites-cachees/9logo/</link>
		<pubDate>Tue, 11 Dec 2012 17:08:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/9logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2215</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 18:08:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 17:08:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[9logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2209</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/9logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/9logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"293";s:14:"hwstring_small";s:23:"height='83' width='128'";s:4:"file";s:17:"2012/12/9logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:17:"9logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:17:"9logo-300x195.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"195";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>13logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/10-subtilites-cachees/13logo-2/</link>
		<pubDate>Tue, 11 Dec 2012 17:08:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/13logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2216</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 18:08:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 17:08:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[13logo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2209</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/13logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/13logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"272";s:14:"hwstring_small";s:23:"height='77' width='128'";s:4:"file";s:18:"2012/12/13logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"13logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"13logo-300x181.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"181";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>15logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/10-subtilites-cachees/15logo-2/</link>
		<pubDate>Tue, 11 Dec 2012 17:08:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/15logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2217</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 18:08:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 17:08:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[15logo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2209</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/15logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/15logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"450";s:6:"height";s:3:"243";s:14:"hwstring_small";s:23:"height='69' width='128'";s:4:"file";s:18:"2012/12/15logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:18:"15logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:18:"15logo-300x162.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"162";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>42logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/10-subtilites-cachees/42logo-2/</link>
		<pubDate>Tue, 11 Dec 2012 17:08:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/42logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<title>48logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/10-subtilites-cachees/48logo/</link>
		<pubDate>Tue, 11 Dec 2012 17:08:44 +0000</pubDate>
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		<wp:post_name><![CDATA[48logo]]></wp:post_name>
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		<title>50logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/10-subtilites-cachees/50logo/</link>
		<pubDate>Tue, 11 Dec 2012 17:08:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Paris_saint_germain_PSG_Logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/le-logo-du-psg-change-polemique/paris_saint_germain_psg_logo/</link>
		<pubDate>Fri, 14 Dec 2012 09:00:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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		<wp:post_date><![CDATA[2012-12-14 10:00:47]]></wp:post_date>
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	<item>
		<title>Paris_saint_germain_PSG_Logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/le-logo-du-psg-change-polemique/paris_saint_germain_psg_logo-2/</link>
		<pubDate>Fri, 14 Dec 2012 09:09:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_date><![CDATA[2012-12-14 10:09:25]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[paris_saint_germain_psg_logo-2]]></wp:post_name>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_image_alt]]></wp:meta_key>
			<wp:meta_value><![CDATA[Infographie Le Parisien]]></wp:meta_value>
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	<item>
		<title>Paris_saint_germain_PSG_Logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/le-logo-du-psg-change-polemique/paris_saint_germain_psg_logo-3/</link>
		<pubDate>Fri, 14 Dec 2012 09:14:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Paris_saint_germain_PSG_Logo2.png</guid>
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		<wp:post_name><![CDATA[paris_saint_germain_psg_logo-3]]></wp:post_name>
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	<item>
		<title>Sifang_Art_Museum_Logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/18/la-chine-se-dote-dun-nouveau-musee/sifang_art_museum_logo/</link>
		<pubDate>Mon, 17 Dec 2012 10:25:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Sifang_Art_Museum_Logo.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>2234</wp:post_id>
		<wp:post_date><![CDATA[2012-12-17 11:25:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-17 10:25:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[sifang_art_museum_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2233</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Montage_Logo_Sifang_Art_Museum</title>
		<link>http://yannickbourenane.com/preprod/2012/12/18/la-chine-se-dote-dun-nouveau-musee/montage_logo_sifang_art_museum/</link>
		<pubDate>Mon, 17 Dec 2012 10:36:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2236</wp:post_id>
		<wp:post_date><![CDATA[2012-12-17 11:36:55]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[montage_logo_sifang_art_museum]]></wp:post_name>
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			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"751";s:6:"height";s:3:"198";s:14:"hwstring_small";s:23:"height='33' width='128'";s:4:"file";s:24:"2012/12/logomarque51.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"logomarque51-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"logomarque51-300x79.png";s:5:"width";s:3:"300";s:6:"height";s:2:"79";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Apple</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque1/</link>
		<pubDate>Tue, 18 Dec 2012 11:43:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2288</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:43:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:43:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"748";s:6:"height";s:3:"201";s:14:"hwstring_small";s:23:"height='34' width='128'";s:4:"file";s:23:"2012/12/logomarque1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"logomarque1-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"logomarque1-300x80.png";s:5:"width";s:3:"300";s:6:"height";s:2:"80";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_KFC</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque2/</link>
		<pubDate>Tue, 18 Dec 2012 11:43:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2289</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:43:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:43:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque2.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"749";s:6:"height";s:3:"200";s:14:"hwstring_small";s:23:"height='34' width='128'";s:4:"file";s:23:"2012/12/logomarque2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"logomarque2-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"logomarque2-300x80.png";s:5:"width";s:3:"300";s:6:"height";s:2:"80";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Ford</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque3/</link>
		<pubDate>Tue, 18 Dec 2012 11:43:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2290</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:43:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:43:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque3.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque3.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"751";s:6:"height";s:3:"201";s:14:"hwstring_small";s:23:"height='34' width='128'";s:4:"file";s:23:"2012/12/logomarque3.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"logomarque3-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"logomarque3-300x80.png";s:5:"width";s:3:"300";s:6:"height";s:2:"80";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Coca_Cola</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque6/</link>
		<pubDate>Tue, 18 Dec 2012 11:43:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2291</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:43:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:43:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque6.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque6.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"748";s:6:"height";s:3:"200";s:14:"hwstring_small";s:23:"height='34' width='128'";s:4:"file";s:23:"2012/12/logomarque6.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"logomarque6-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"logomarque6-300x80.png";s:5:"width";s:3:"300";s:6:"height";s:2:"80";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_IBM</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque7/</link>
		<pubDate>Tue, 18 Dec 2012 11:43:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2292</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:43:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:43:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque7.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque7.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"747";s:6:"height";s:3:"198";s:14:"hwstring_small";s:23:"height='33' width='128'";s:4:"file";s:23:"2012/12/logomarque7.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"logomarque7-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"logomarque7-300x79.png";s:5:"width";s:3:"300";s:6:"height";s:2:"79";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Internet_Explorer</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque8/</link>
		<pubDate>Tue, 18 Dec 2012 11:43:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque8.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2293</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:43:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:43:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque8.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque8.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"749";s:6:"height";s:3:"202";s:14:"hwstring_small";s:23:"height='34' width='128'";s:4:"file";s:23:"2012/12/logomarque8.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"logomarque8-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"logomarque8-300x80.png";s:5:"width";s:3:"300";s:6:"height";s:2:"80";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Microsoft</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque9/</link>
		<pubDate>Tue, 18 Dec 2012 11:43:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque9.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2294</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:43:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:43:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque9.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque9.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"748";s:6:"height";s:3:"199";s:14:"hwstring_small";s:23:"height='34' width='128'";s:4:"file";s:23:"2012/12/logomarque9.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"logomarque9-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"logomarque9-300x79.png";s:5:"width";s:3:"300";s:6:"height";s:2:"79";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_LG</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque10/</link>
		<pubDate>Tue, 18 Dec 2012 11:43:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2295</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:43:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:43:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque10.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque10.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"748";s:6:"height";s:3:"199";s:14:"hwstring_small";s:23:"height='34' width='128'";s:4:"file";s:24:"2012/12/logomarque10.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"logomarque10-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"logomarque10-300x79.png";s:5:"width";s:3:"300";s:6:"height";s:2:"79";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Xerox</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque11/</link>
		<pubDate>Tue, 18 Dec 2012 11:43:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2296</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:43:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:43:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque11.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"750";s:6:"height";s:3:"198";s:14:"hwstring_small";s:23:"height='33' width='128'";s:4:"file";s:24:"2012/12/logomarque11.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"logomarque11-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"logomarque11-300x79.png";s:5:"width";s:3:"300";s:6:"height";s:2:"79";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Shell</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque12/</link>
		<pubDate>Tue, 18 Dec 2012 11:43:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque12.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2297</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:43:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:43:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque12.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque12.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"747";s:6:"height";s:3:"198";s:14:"hwstring_small";s:23:"height='33' width='128'";s:4:"file";s:24:"2012/12/logomarque12.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"logomarque12-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"logomarque12-300x79.png";s:5:"width";s:3:"300";s:6:"height";s:2:"79";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Google</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque13/</link>
		<pubDate>Tue, 18 Dec 2012 11:43:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque13.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2298</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:43:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:43:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque13]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque13.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque13.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"748";s:6:"height";s:3:"197";s:14:"hwstring_small";s:23:"height='33' width='128'";s:4:"file";s:24:"2012/12/logomarque13.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"logomarque13-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"logomarque13-300x79.png";s:5:"width";s:3:"300";s:6:"height";s:2:"79";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque14/</link>
		<pubDate>Tue, 18 Dec 2012 11:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque14.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2299</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:44:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:44:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque14.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque14.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"747";s:6:"height";s:3:"194";s:14:"hwstring_small";s:23:"height='33' width='128'";s:4:"file";s:24:"2012/12/logomarque14.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"logomarque14-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"logomarque14-300x77.png";s:5:"width";s:3:"300";s:6:"height";s:2:"77";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Gap</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque15/</link>
		<pubDate>Tue, 18 Dec 2012 11:44:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque15.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2300</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:44:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:44:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque15.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque15.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"745";s:6:"height";s:3:"200";s:14:"hwstring_small";s:23:"height='34' width='128'";s:4:"file";s:24:"2012/12/logomarque15.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"logomarque15-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"logomarque15-300x80.png";s:5:"width";s:3:"300";s:6:"height";s:2:"80";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Starbucks</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque16/</link>
		<pubDate>Tue, 18 Dec 2012 11:44:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque16.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2301</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:44:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:44:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque16]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque16.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque16.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"751";s:6:"height";s:3:"146";s:14:"hwstring_small";s:23:"height='24' width='128'";s:4:"file";s:24:"2012/12/logomarque16.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"logomarque16-150x146.png";s:5:"width";s:3:"150";s:6:"height";s:3:"146";}s:6:"medium";a:3:{s:4:"file";s:23:"logomarque16-300x58.png";s:5:"width";s:3:"300";s:6:"height";s:2:"58";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Firefox</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque17/</link>
		<pubDate>Tue, 18 Dec 2012 11:44:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque17.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2302</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:44:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 11:44:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomarque17]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque17.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2012/12/logomarque17.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"749";s:6:"height";s:3:"196";s:14:"hwstring_small";s:23:"height='33' width='128'";s:4:"file";s:24:"2012/12/logomarque17.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:24:"logomarque17-150x150.png";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"logomarque17-300x78.png";s:5:"width";s:3:"300";s:6:"height";s:2:"78";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Motorola</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/logomarque18/</link>
		<pubDate>Tue, 18 Dec 2012 11:44:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque18.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2303</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 12:44:10]]></wp:post_date>
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		<link>http://yannickbourenane.com/preprod/2013/01/02/13-nouveaux-logos-du-mois-de-decembre-2012/bilan_decembre-2012/</link>
		<pubDate>Tue, 18 Dec 2012 14:36:46 +0000</pubDate>
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		<title>Joyeuses Fêtes</title>
		<link>http://yannickbourenane.com/preprod/2012/12/24/logonews-vous-souhaite-de-joyeuses-fetes/perenono2/</link>
		<pubDate>Wed, 19 Dec 2012 10:21:10 +0000</pubDate>
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		<title>Joyeuses Fêtes !</title>
		<link>http://yannickbourenane.com/preprod/2012/12/24/logonews-vous-souhaite-de-joyeuses-fetes/perenono3/</link>
		<pubDate>Wed, 19 Dec 2012 15:24:48 +0000</pubDate>
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		<title>Joyeuses Fêtes !</title>
		<link>http://yannickbourenane.com/preprod/2012/12/24/logonews-vous-souhaite-de-joyeuses-fetes/perenono4/</link>
		<pubDate>Wed, 19 Dec 2012 15:39:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Envie_de_plus</title>
		<link>http://yannickbourenane.com/preprod/2013/01/03/envie-de-plus-a-repondu-a-ses-envies/logo_envie_de_plus/</link>
		<pubDate>Wed, 02 Jan 2013 11:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-01-02 12:43:00]]></wp:post_date>
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		<title>Site_internet_Envie_de_plus</title>
		<link>http://yannickbourenane.com/preprod/2013/01/03/envie-de-plus-a-repondu-a-ses-envies/image-3/</link>
		<pubDate>Wed, 02 Jan 2013 12:08:54 +0000</pubDate>
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		<title>Procter &amp; Gamble</title>
		<link>http://yannickbourenane.com/preprod/2013/01/03/envie-de-plus-a-repondu-a-ses-envies/image-4/</link>
		<pubDate>Wed, 02 Jan 2013 13:46:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Meetic_logo</title>
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		<title>Meetic</title>
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		<title>Meetic_Nouveau_Logo</title>
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		<title>Logo_Architectural</title>
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		<pubDate>Mon, 07 Jan 2013 08:51:22 +0000</pubDate>
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		<title>Logo_Canovia</title>
		<link>http://yannickbourenane.com/preprod/2013/01/08/canovia-la-nouvelle-holding-du-marche-financier/logo_canovia/</link>
		<pubDate>Mon, 07 Jan 2013 13:34:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_canovia]]></wp:post_name>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Montage_Logo_LEM3N</title>
		<link>http://yannickbourenane.com/preprod/2013/01/08/canovia-la-nouvelle-holding-du-marche-financier/montage_logo_lem3n/</link>
		<pubDate>Mon, 07 Jan 2013 14:39:19 +0000</pubDate>
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	<item>
		<title>Canovia_Header</title>
		<link>http://yannickbourenane.com/preprod/2013/01/08/canovia-la-nouvelle-holding-du-marche-financier/canovia_header/</link>
		<pubDate>Mon, 07 Jan 2013 14:39:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Canovia_Site internet</title>
		<link>http://yannickbourenane.com/preprod/2013/01/08/canovia-la-nouvelle-holding-du-marche-financier/canovia_site-internet/</link>
		<pubDate>Mon, 07 Jan 2013 14:40:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Canovia_Site-internet.png</guid>
		<description></description>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-01-07 15:40:59]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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		<wp:is_sticky>0</wp:is_sticky>
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			<wp:meta_value><![CDATA[2013/01/Canovia_Site-internet.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Montage_logo_Direct_Energie</title>
		<link>http://yannickbourenane.com/preprod/2013/01/09/direct-energie-allume-la-lumiere/montage_logo_direct_energie/</link>
		<pubDate>Mon, 07 Jan 2013 15:43:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_logo_Direct_Energie.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>2352</wp:post_id>
		<wp:post_date><![CDATA[2013-01-07 16:43:40]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[montage_logo_direct_energie]]></wp:post_name>
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		<wp:post_parent>2351</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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			<wp:meta_value><![CDATA[2013/01/Montage_logo_Direct_Energie.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"332";s:14:"hwstring_small";s:23:"height='51' width='128'";s:4:"file";s:39:"2013/01/Montage_logo_Direct_Energie.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:39:"Montage_logo_Direct_Energie-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:39:"Montage_logo_Direct_Energie-300x120.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"120";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Direct_Energie_header</title>
		<link>http://yannickbourenane.com/preprod/2013/01/09/direct-energie-allume-la-lumiere/16115_10151110650667109_95418448_n/</link>
		<pubDate>Mon, 07 Jan 2013 16:13:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/16115_10151110650667109_95418448_n.jpg</guid>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2353</wp:post_id>
		<wp:post_date><![CDATA[2013-01-07 17:13:37]]></wp:post_date>
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		<wp:post_name><![CDATA[16115_10151110650667109_95418448_n]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Direct_Energie_Nouveau_Header</title>
		<link>http://yannickbourenane.com/preprod/2013/01/09/direct-energie-allume-la-lumiere/252292_10151110649842109_533370478_n/</link>
		<pubDate>Mon, 07 Jan 2013 16:14:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_date><![CDATA[2013-01-07 17:14:14]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[252292_10151110649842109_533370478_n]]></wp:post_name>
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	<item>
		<title>Montage_Direct_Energie</title>
		<link>http://yannickbourenane.com/preprod/2013/01/09/direct-energie-allume-la-lumiere/montage_direct_energie/</link>
		<pubDate>Mon, 07 Jan 2013 16:17:23 +0000</pubDate>
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		<description></description>
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		<wp:post_date><![CDATA[2013-01-07 17:17:23]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[montage_direct_energie]]></wp:post_name>
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		<link>http://yannickbourenane.com/preprod/2013/01/17/deux-modeles-de-skoda-adoptent-le-nouveau-logo/skoda_nouveau_logo/</link>
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			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:4:"1314";s:14:"hwstring_small";s:22:"height='96' width='60'";s:4:"file";s:30:"2013/01/Skoda_Nouveau_logo.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:3:{s:4:"file";s:30:"Skoda_Nouveau_logo-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:30:"Skoda_Nouveau_logo-188x300.jpg";s:5:"width";s:3:"188";s:6:"height";s:3:"300";}s:5:"large";a:3:{s:4:"file";s:31:"Skoda_Nouveau_logo-644x1024.jpg";s:5:"width";s:3:"644";s:6:"height";s:4:"1024";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>images</title>
		<link>http://yannickbourenane.com/preprod/2013/01/17/deux-modeles-de-skoda-adoptent-le-nouveau-logo/images-10/</link>
		<pubDate>Wed, 16 Jan 2013 10:10:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/images1.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2407</wp:post_id>
		<wp:post_date><![CDATA[2013-01-16 11:10:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-16 10:10:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[images-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2404</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/images1.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/01/images1.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"183";s:6:"height";s:3:"275";s:14:"hwstring_small";s:22:"height='96' width='63'";s:4:"file";s:20:"2013/01/images1.jpeg";s:5:"sizes";a:1:{s:9:"thumbnail";a:3:{s:4:"file";s:20:"images1-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Skoda</title>
		<link>http://yannickbourenane.com/preprod/2013/01/17/deux-modeles-de-skoda-adoptent-le-nouveau-logo/skoda/</link>
		<pubDate>Wed, 16 Jan 2013 10:17:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Skoda.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2408</wp:post_id>
		<wp:post_date><![CDATA[2013-01-16 11:17:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-16 10:17:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[skoda]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2404</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Skoda.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/01/Skoda.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"263";s:14:"hwstring_small";s:23:"height='40' width='128'";s:4:"file";s:17:"2013/01/Skoda.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:17:"Skoda-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:16:"Skoda-300x95.jpg";s:5:"width";s:3:"300";s:6:"height";s:2:"95";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Michelin</title>
		<link>http://yannickbourenane.com/preprod/2013/01/18/10-detournements-de-logos-2/michelin/</link>
		<pubDate>Wed, 16 Jan 2013 10:37:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Michelin.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2411</wp:post_id>
		<wp:post_date><![CDATA[2013-01-16 11:37:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-16 10:37:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[michelin]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2410</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Michelin.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/01/Michelin.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"486";s:14:"hwstring_small";s:23:"height='75' width='128'";s:4:"file";s:20:"2013/01/Michelin.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:20:"Michelin-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:20:"Michelin-300x176.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"176";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournements_Logos</title>
		<link>http://yannickbourenane.com/preprod/2013/01/18/10-detournements-de-logos-2/detournements_logos/</link>
		<pubDate>Wed, 16 Jan 2013 11:01:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Détournements_Logos.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2412</wp:post_id>
		<wp:post_date><![CDATA[2013-01-16 12:01:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-16 11:01:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournements_logos]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2410</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Détournements_Logos.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/01/Détournements_Logos.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:4:"4724";s:14:"hwstring_small";s:22:"height='96' width='16'";s:4:"file";s:32:"2013/01/Détournements_Logos.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:3:{s:4:"file";s:32:"Détournements_Logos-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:31:"Détournements_Logos-52x300.jpg";s:5:"width";s:2:"52";s:6:"height";s:3:"300";}s:5:"large";a:3:{s:4:"file";s:33:"Détournements_Logos-179x1024.jpg";s:5:"width";s:3:"179";s:6:"height";s:4:"1024";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_logos</title>
		<link>http://yannickbourenane.com/preprod/2013/01/18/10-detournements-de-logos-2/detournement_logos/</link>
		<pubDate>Wed, 16 Jan 2013 11:03:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Détournement_logos.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2413</wp:post_id>
		<wp:post_date><![CDATA[2013-01-16 12:03:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-16 11:03:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logos]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2410</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Détournement_logos.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/01/Détournement_logos.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:4:"4175";s:14:"hwstring_small";s:22:"height='96' width='19'";s:4:"file";s:31:"2013/01/Détournement_logos.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:3:{s:4:"file";s:31:"Détournement_logos-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:30:"Détournement_logos-59x300.jpg";s:5:"width";s:2:"59";s:6:"height";s:3:"300";}s:5:"large";a:3:{s:4:"file";s:32:"Détournement_logos-202x1024.jpg";s:5:"width";s:3:"202";s:6:"height";s:4:"1024";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_CGI</title>
		<link>http://yannickbourenane.com/preprod/2013/01/21/cgi-sagrandit-son-logo-aussi/logo_cgi/</link>
		<pubDate>Wed, 16 Jan 2013 11:33:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_CGI.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2416</wp:post_id>
		<wp:post_date><![CDATA[2013-01-16 12:33:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-16 11:33:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_cgi]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2415</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_CGI.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/01/Logo_CGI.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"370";s:14:"hwstring_small";s:23:"height='57' width='128'";s:4:"file";s:20:"2013/01/Logo_CGI.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:20:"Logo_CGI-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:20:"Logo_CGI-300x134.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"134";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>CGI_LOGO</title>
		<link>http://yannickbourenane.com/preprod/2013/01/21/cgi-sagrandit-son-logo-aussi/cgi_logo/</link>
		<pubDate>Wed, 16 Jan 2013 11:52:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/CGI_LOGO.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2417</wp:post_id>
		<wp:post_date><![CDATA[2013-01-16 12:52:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-16 11:52:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cgi_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2415</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/CGI_LOGO.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/01/CGI_LOGO.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"370";s:14:"hwstring_small";s:23:"height='57' width='128'";s:4:"file";s:20:"2013/01/CGI_LOGO.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:20:"CGI_LOGO-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:20:"CGI_LOGO-300x134.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"134";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>CGI_Nouveau_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/01/21/cgi-sagrandit-son-logo-aussi/393079_10151369853394243_1643999771_n/</link>
		<pubDate>Wed, 16 Jan 2013 11:52:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/393079_10151369853394243_1643999771_n.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2418</wp:post_id>
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		<title>Logo_Garges_lès_gonesses</title>
		<link>http://yannickbourenane.com/preprod/2013/01/23/garges-les-gonesse-soffre-un-logo-et-un-slogan/logo_garges_les_gonesses/</link>
		<pubDate>Mon, 21 Jan 2013 14:28:12 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/01/23/garges-les-gonesse-soffre-un-logo-et-un-slogan/images-1-5/</link>
		<pubDate>Mon, 21 Jan 2013 14:47:13 +0000</pubDate>
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		<title>Garges-lès-Gonesse</title>
		<link>http://yannickbourenane.com/preprod/2013/01/23/garges-les-gonesse-soffre-un-logo-et-un-slogan/garges-les-gonesse/</link>
		<pubDate>Mon, 21 Jan 2013 14:49:09 +0000</pubDate>
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		<title>Cristina Bassols</title>
		<link>http://yannickbourenane.com/preprod/2013/01/25/top-3-des-branding-2012/2e02de71cdd0f417f03e387ff765b45f/</link>
		<pubDate>Tue, 22 Jan 2013 17:49:25 +0000</pubDate>
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	<item>
		<title>Cristina Bassols</title>
		<link>http://yannickbourenane.com/preprod/2013/01/25/top-3-des-branding-2012/6f65f546e1a5b553e9bd13d0826af88b/</link>
		<pubDate>Tue, 22 Jan 2013 17:54:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Cristina Bassols</title>
		<link>http://yannickbourenane.com/preprod/2013/01/25/top-3-des-branding-2012/9ce2ccb104535b5adadcbe6be81be7f5/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Cristina Bassols</title>
		<link>http://yannickbourenane.com/preprod/2013/01/25/top-3-des-branding-2012/240eef54bbff9008cb769e24c98f9fdc/</link>
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		<title>Cristina Bassols</title>
		<link>http://yannickbourenane.com/preprod/2013/01/25/top-3-des-branding-2012/720f27e4dfcd6aa1fdd67d10d387bdb5/</link>
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		<title>CIOCCOLATO</title>
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		<title>CIOCCOLATO</title>
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		<title>Bulgarie_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/01/24/le-nouveau-paysage-bulgare/bulgaria_logo_detail-gif/</link>
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		<title>Bulgarie_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/01/24/le-nouveau-paysage-bulgare/bulgaria_logos_all/</link>
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		<title>Bulgarie_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/01/24/le-nouveau-paysage-bulgare/bulgaria_photos_01/</link>
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		<title>Logo_Sundance_Festival_2013</title>
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		<link>http://yannickbourenane.com/preprod/2013/01/29/tous-les-chemins-menent-au-festival-de-sundance/sundance2013_final13b/</link>
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		<wp:postmeta>
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	<item>
		<title>Logo_Hop</title>
		<link>http://yannickbourenane.com/preprod/2013/01/29/et-hop-dans-le-ciel/logo_hop/</link>
		<pubDate>Tue, 29 Jan 2013 10:45:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Hop.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2528</wp:post_id>
		<wp:post_date><![CDATA[2013-01-29 11:45:36]]></wp:post_date>
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		<wp:post_name><![CDATA[logo_hop]]></wp:post_name>
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		<wp:post_parent>2526</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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	<item>
		<title>HOP_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/01/29/et-hop-dans-le-ciel/voyageurs-business_7/</link>
		<pubDate>Tue, 29 Jan 2013 11:06:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-01-29 12:06:27]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[voyageurs-business_7]]></wp:post_name>
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		<wp:post_parent>2526</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>HOP_LOGO</title>
		<link>http://yannickbourenane.com/preprod/2013/01/29/et-hop-dans-le-ciel/image-1-4/</link>
		<pubDate>Tue, 29 Jan 2013 11:23:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Image-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2531</wp:post_id>
		<wp:post_date><![CDATA[2013-01-29 12:23:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-29 11:23:48]]></wp:post_date_gmt>
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		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2526</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Image-1.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/01/Image-1.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Hop_LOGO</title>
		<link>http://yannickbourenane.com/preprod/2013/01/29/et-hop-dans-le-ciel/hop_logo/</link>
		<pubDate>Tue, 29 Jan 2013 11:24:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Hop_LOGO.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2532</wp:post_id>
		<wp:post_date><![CDATA[2013-01-29 12:24:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-29 11:24:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[hop_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2526</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Hop_LOGO.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/01/Hop_LOGO.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"939";s:14:"hwstring_small";s:22:"height='96' width='84'";s:4:"file";s:20:"2013/01/Hop_LOGO.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:20:"Hop_LOGO-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:20:"Hop_LOGO-264x300.jpg";s:5:"width";s:3:"264";s:6:"height";s:3:"300";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
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	<item>
		<title>Logo_NBA_NVELLE ORLEAN</title>
		<link>http://yannickbourenane.com/preprod/2013/01/30/frelon-est-devenu-pelican/logo_nba_nvelle-orlean/</link>
		<pubDate>Tue, 29 Jan 2013 12:15:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_NBA_NVELLE-ORLEAN.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2535</wp:post_id>
		<wp:post_date><![CDATA[2013-01-29 13:15:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-29 12:15:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_nba_nvelle-orlean]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2534</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_NBA_NVELLE-ORLEAN.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/01/Logo_NBA_NVELLE-ORLEAN.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>LOGO_Nouvelle_Orleans_NBA</title>
		<link>http://yannickbourenane.com/preprod/2013/01/30/frelon-est-devenu-pelican/new-orleans-pelicans-logos/</link>
		<pubDate>Tue, 29 Jan 2013 15:18:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/New-Orleans-Pelicans-Logos.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2538</wp:post_id>
		<wp:post_date><![CDATA[2013-01-29 16:18:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-29 15:18:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[new-orleans-pelicans-logos]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2534</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/New-Orleans-Pelicans-Logos.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>DownloadedFile-1</title>
		<link>http://yannickbourenane.com/preprod/2013/01/30/frelon-est-devenu-pelican/downloadedfile-1-4/</link>
		<pubDate>Tue, 29 Jan 2013 15:19:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/DownloadedFile-1.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2539</wp:post_id>
		<wp:post_date><![CDATA[2013-01-29 16:19:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-29 15:19:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[downloadedfile-1-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2534</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/DownloadedFile-1.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/01/DownloadedFile-1.jpeg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"284";s:6:"height";s:3:"177";s:14:"hwstring_small";s:23:"height='79' width='128'";s:4:"file";s:29:"2013/01/DownloadedFile-1.jpeg";s:5:"sizes";a:1:{s:9:"thumbnail";a:3:{s:4:"file";s:29:"DownloadedFile-1-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>C&#039;est_vendredi.</title>
		<link>http://yannickbourenane.com/preprod/2013/02/01/7-logos-pris-sous-un-autre-angle/cest_vendredi/</link>
		<pubDate>Tue, 29 Jan 2013 16:44:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Cest_vendredi..jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2542</wp:post_id>
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	<item>
		<title>MadeinFrance_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/05/le-made-in-france-a-la-portee-de-tous/598850_332965413480738_40330470_n/</link>
		<pubDate>Mon, 04 Feb 2013 16:37:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_date><![CDATA[2013-02-04 17:37:48]]></wp:post_date>
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		<wp:post_name><![CDATA[598850_332965413480738_40330470_n]]></wp:post_name>
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		<wp:postmeta>
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	<item>
		<title>LOGO_MADEINFRANCE_CHAMPAGNE</title>
		<link>http://yannickbourenane.com/preprod/2013/02/05/le-made-in-france-a-la-portee-de-tous/logo_madeinfrance-champagne/</link>
		<pubDate>Mon, 04 Feb 2013 16:39:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-02-04 17:39:46]]></wp:post_date>
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		<wp:post_name><![CDATA[logo_madeinfrance-champagne]]></wp:post_name>
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	<item>
		<title>Montage_logo_Billboard</title>
		<link>http://yannickbourenane.com/preprod/2013/02/06/billboard-change-de-ton/montage_logo_billboard/</link>
		<pubDate>Tue, 05 Feb 2013 09:00:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2585</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 10:00:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-05 09:00:40]]></wp:post_date_gmt>
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		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[montage_logo_billboard]]></wp:post_name>
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		<wp:post_parent>2584</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Montage_logo_Billboard.jpg]]></wp:attachment_url>
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		<wp:postmeta>
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	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/2013/02/06/billboard-change-de-ton/image-1-6/</link>
		<pubDate>Tue, 05 Feb 2013 09:18:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Image-11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2586</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 10:18:14]]></wp:post_date>
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		<wp:post_name><![CDATA[image-1-6]]></wp:post_name>
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		<wp:post_parent>2584</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Image-11.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/02/Image-11.png]]></wp:meta_value>
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	<item>
		<title>Billboard_Nouveau_Logo_Web</title>
		<link>http://yannickbourenane.com/preprod/2013/02/06/billboard-change-de-ton/billboard_nouveau_logo_web/</link>
		<pubDate>Tue, 05 Feb 2013 09:21:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Billboard_Nouveau_Logo_Web.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2587</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 10:21:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-05 09:21:11]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[billboard_nouveau_logo_web]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2584</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/02/Billboard_Nouveau_Logo_Web.jpg]]></wp:meta_value>
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	<item>
		<title>Historique_logo_Billboard</title>
		<link>http://yannickbourenane.com/preprod/2013/02/06/billboard-change-de-ton/226113_10151371396314581_20747749_n/</link>
		<pubDate>Tue, 05 Feb 2013 09:25:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2588</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 10:25:48]]></wp:post_date>
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		<wp:post_name><![CDATA[226113_10151371396314581_20747749_n]]></wp:post_name>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>269301_10151364938324581_801544313_n</title>
		<link>http://yannickbourenane.com/preprod/2013/02/06/billboard-change-de-ton/269301_10151364938324581_801544313_n/</link>
		<pubDate>Tue, 05 Feb 2013 09:25:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>2589</wp:post_id>
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		<wp:post_parent>2584</wp:post_parent>
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		<link>http://yannickbourenane.com/preprod/2013/02/06/billboard-change-de-ton/bb_coverprince_4501/</link>
		<pubDate>Tue, 05 Feb 2013 09:25:57 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/02/06/billboard-change-de-ton/bb_hot100_620/</link>
		<pubDate>Tue, 05 Feb 2013 09:26:01 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/02/06/billboard-change-de-ton/bb_oldcover_400/</link>
		<pubDate>Tue, 05 Feb 2013 09:26:05 +0000</pubDate>
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		<title>Billboard_Nouvelle_couverture</title>
		<link>http://yannickbourenane.com/preprod/2013/02/06/billboard-change-de-ton/bb_princesp_620/</link>
		<pubDate>Tue, 05 Feb 2013 09:26:07 +0000</pubDate>
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		<title>Billboard_Nouvelle_couverture</title>
		<link>http://yannickbourenane.com/preprod/2013/02/06/billboard-change-de-ton/bb_topline_620/</link>
		<pubDate>Tue, 05 Feb 2013 09:26:09 +0000</pubDate>
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		<title>Logo_Intimy</title>
		<link>http://yannickbourenane.com/preprod/2013/02/07/intimy-se-feminise/logo_intimy/</link>
		<pubDate>Tue, 05 Feb 2013 10:44:42 +0000</pubDate>
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		<wp:post_id>2600</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 11:44:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-05 10:44:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_intimy]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Intimy.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/Logo_Intimy.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"827";s:6:"height";s:3:"337";s:14:"hwstring_small";s:23:"height='52' width='128'";s:4:"file";s:23:"2013/02/Logo_Intimy.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"Logo_Intimy-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"Logo_Intimy-300x122.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"122";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Intimy_nouveau_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/07/intimy-se-feminise/intimyvisuel1/</link>
		<pubDate>Tue, 05 Feb 2013 10:53:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2601</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 11:53:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-05 10:53:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[intimyvisuel1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/Intimyvisuel1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"755";s:6:"height";s:3:"425";s:14:"hwstring_small";s:23:"height='72' width='128'";s:4:"file";s:25:"2013/02/Intimyvisuel1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:25:"Intimyvisuel1-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:25:"Intimyvisuel1-300x168.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"168";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>intimy_nouveau_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/07/intimy-se-feminise/home-intimy/</link>
		<pubDate>Tue, 05 Feb 2013 11:05:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/home-intimy.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2602</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 12:05:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-05 11:05:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[home-intimy]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/home-intimy.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/home-intimy.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"600";s:6:"height";s:3:"304";s:14:"hwstring_small";s:23:"height='64' width='128'";s:4:"file";s:23:"2013/02/home-intimy.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"home-intimy-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"home-intimy-300x152.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"152";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>DownloadedFile</title>
		<link>http://yannickbourenane.com/preprod/2013/02/07/intimy-se-feminise/downloadedfile-4/</link>
		<pubDate>Tue, 05 Feb 2013 11:06:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/DownloadedFile.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2603</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 12:06:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-05 11:06:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[downloadedfile-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/DownloadedFile.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/DownloadedFile.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"225";s:6:"height";s:3:"225";s:14:"hwstring_small";s:22:"height='96' width='96'";s:4:"file";s:27:"2013/02/DownloadedFile.jpeg";s:5:"sizes";a:1:{s:9:"thumbnail";a:3:{s:4:"file";s:27:"DownloadedFile-150x150.jpeg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>intimy_nouveau_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/07/intimy-se-feminise/intimyvisuel2/</link>
		<pubDate>Tue, 05 Feb 2013 11:06:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2604</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 12:06:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-05 11:06:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[intimyvisuel2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/Intimyvisuel2.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"755";s:6:"height";s:3:"425";s:14:"hwstring_small";s:23:"height='72' width='128'";s:4:"file";s:25:"2013/02/Intimyvisuel2.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:25:"Intimyvisuel2-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:25:"Intimyvisuel2-300x168.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"168";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>intimy_nouveau_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/07/intimy-se-feminise/intimyvisuel3/</link>
		<pubDate>Tue, 05 Feb 2013 11:06:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel3.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2605</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 12:06:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-05 11:06:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[intimyvisuel3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel3.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/Intimyvisuel3.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"755";s:6:"height";s:3:"425";s:14:"hwstring_small";s:23:"height='72' width='128'";s:4:"file";s:25:"2013/02/Intimyvisuel3.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:25:"Intimyvisuel3-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:25:"Intimyvisuel3-300x168.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"168";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>intimy_nouveau_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/07/intimy-se-feminise/intimyvisuel4/</link>
		<pubDate>Tue, 05 Feb 2013 11:06:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel4.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2606</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 12:06:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-05 11:06:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[intimyvisuel4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel4.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/Intimyvisuel4.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"755";s:6:"height";s:3:"425";s:14:"hwstring_small";s:23:"height='72' width='128'";s:4:"file";s:25:"2013/02/Intimyvisuel4.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:25:"Intimyvisuel4-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:25:"Intimyvisuel4-300x168.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"168";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>intimy_nouveau_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/07/intimy-se-feminise/intimyvisuel6/</link>
		<pubDate>Tue, 05 Feb 2013 11:06:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel6.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2607</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 12:06:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-05 11:06:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[intimyvisuel6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel6.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/Intimyvisuel6.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"755";s:6:"height";s:3:"425";s:14:"hwstring_small";s:23:"height='72' width='128'";s:4:"file";s:25:"2013/02/Intimyvisuel6.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:25:"Intimyvisuel6-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:25:"Intimyvisuel6-300x168.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"168";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
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		<title>Montage_Logo_Palais_Thés</title>
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	<item>
		<title>Mappy_nouveau_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/12/mappy-indique-le-nord/644313_479380268790934_2022824508_n-2/</link>
		<pubDate>Mon, 11 Feb 2013 15:32:20 +0000</pubDate>
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	<item>
		<title>Mappy_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/12/mappy-indique-le-nord/mappy_logo/</link>
		<pubDate>Mon, 11 Feb 2013 15:47:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-02-11 16:47:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-11 15:47:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Mappy_logo.jpg]]></wp:attachment_url>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Psychologie_Des_Couleurs</title>
		<link>http://yannickbourenane.com/preprod/2013/02/12/la-psychologie-des-couleurs/color_emotion_guide22/</link>
		<pubDate>Tue, 12 Feb 2013 09:12:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2631</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 10:12:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 09:12:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[color_emotion_guide22]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2630</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Color_Emotion_Guide22.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/02/Color_Emotion_Guide22.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Montage_Logo_Philadelphie</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/montage_logo_philadelphie/</link>
		<pubDate>Tue, 12 Feb 2013 10:57:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2634</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 11:57:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 10:57:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[montage_logo_philadelphie]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
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			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/Montage_Logo_Philadelphie.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_banners_21/</link>
		<pubDate>Tue, 12 Feb 2013 13:24:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Banners_21.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2637</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:24:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:24:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_banners_21]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Banners_21.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/02/PHL_Banners_21.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"600";s:14:"hwstring_small";s:23:"height='80' width='128'";s:4:"file";s:26:"2013/02/PHL_Banners_21.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:26:"PHL_Banners_21-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:26:"PHL_Banners_21-300x189.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"189";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_billboard_1/</link>
		<pubDate>Tue, 12 Feb 2013 13:48:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Billboard_1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2638</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:48:51]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_billboard_1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Billboard_1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_Billboard_1.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"633";s:14:"hwstring_small";s:23:"height='85' width='128'";s:4:"file";s:27:"2013/02/PHL_Billboard_1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:27:"PHL_Billboard_1-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:27:"PHL_Billboard_1-300x200.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"200";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>PHL_Billboard_1</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_billboard_1-2/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Billboard_11.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2639</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_billboard_1-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Billboard_11.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/02/PHL_Billboard_11.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_dvd_11/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_DVD_11.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2640</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_dvd_11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_DVD_11.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_DVD_11.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_logo_2/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2641</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_logo_2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_Logo_2.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"475";s:14:"hwstring_small";s:23:"height='64' width='128'";s:4:"file";s:22:"2013/02/PHL_Logo_2.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:22:"PHL_Logo_2-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"PHL_Logo_2-300x150.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_logo_3/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_3.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2642</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_logo_3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_3.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_Logo_3.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"600";s:14:"hwstring_small";s:23:"height='80' width='128'";s:4:"file";s:22:"2013/02/PHL_Logo_3.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:22:"PHL_Logo_3-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"PHL_Logo_3-300x189.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"189";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_logo_5/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_5.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2643</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_logo_5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_5.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_Logo_5.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"475";s:14:"hwstring_small";s:23:"height='64' width='128'";s:4:"file";s:22:"2013/02/PHL_Logo_5.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:22:"PHL_Logo_5-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"PHL_Logo_5-300x150.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_logo_6/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_6.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2644</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_logo_6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_6.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_Logo_6.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"600";s:14:"hwstring_small";s:23:"height='80' width='128'";s:4:"file";s:22:"2013/02/PHL_Logo_6.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:22:"PHL_Logo_6-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"PHL_Logo_6-300x189.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"189";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_logo_7/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_7.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2645</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_logo_7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_7.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_Logo_7.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"600";s:14:"hwstring_small";s:23:"height='80' width='128'";s:4:"file";s:22:"2013/02/PHL_Logo_7.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:22:"PHL_Logo_7-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"PHL_Logo_7-300x189.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"189";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_logo_8/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_8.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2646</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_logo_8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_8.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_Logo_8.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"475";s:14:"hwstring_small";s:23:"height='64' width='128'";s:4:"file";s:22:"2013/02/PHL_Logo_8.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:22:"PHL_Logo_8-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:22:"PHL_Logo_8-300x150.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"150";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_photo_1/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_photo_1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2647</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_photo_1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_photo_1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_photo_1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"600";s:14:"hwstring_small";s:23:"height='80' width='128'";s:4:"file";s:23:"2013/02/PHL_photo_1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"PHL_photo_1-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"PHL_photo_1-300x189.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"189";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_photo_2/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_photo_2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2648</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_photo_2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_photo_2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_photo_2.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"600";s:14:"hwstring_small";s:23:"height='80' width='128'";s:4:"file";s:23:"2013/02/PHL_photo_2.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"PHL_photo_2-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"PHL_photo_2-300x189.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"189";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_photo_3/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_photo_3.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2649</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_photo_3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_photo_3.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_photo_3.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"600";s:14:"hwstring_small";s:23:"height='80' width='128'";s:4:"file";s:23:"2013/02/PHL_photo_3.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:23:"PHL_photo_3-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:23:"PHL_photo_3-300x189.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"189";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_posters_1/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Posters_1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2650</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_posters_1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Posters_1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_Posters_1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"600";s:14:"hwstring_small";s:23:"height='80' width='128'";s:4:"file";s:25:"2013/02/PHL_Posters_1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:25:"PHL_Posters_1-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:25:"PHL_Posters_1-300x189.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"189";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_posters_4/</link>
		<pubDate>Tue, 12 Feb 2013 13:49:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Posters_4.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2651</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:49:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:49:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_posters_4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Posters_4.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_Posters_4.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"600";s:14:"hwstring_small";s:23:"height='80' width='128'";s:4:"file";s:25:"2013/02/PHL_Posters_4.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:25:"PHL_Posters_4-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:25:"PHL_Posters_4-300x189.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"189";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_posters_31/</link>
		<pubDate>Tue, 12 Feb 2013 13:50:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Posters_31.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2652</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:50:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:50:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_posters_31]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Posters_31.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_Posters_31.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"949";s:6:"height";s:3:"600";s:14:"hwstring_small";s:23:"height='80' width='128'";s:4:"file";s:26:"2013/02/PHL_Posters_31.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:26:"PHL_Posters_31-150x150.jpg";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:26:"PHL_Posters_31-300x189.jpg";s:5:"width";s:3:"300";s:6:"height";s:3:"189";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_preview_cover/</link>
		<pubDate>Tue, 12 Feb 2013 13:50:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/phl_preview_cover.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2653</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:50:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:50:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_preview_cover]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/phl_preview_cover.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/phl_preview_cover.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:6:{s:5:"width";s:3:"556";s:6:"height";s:3:"718";s:14:"hwstring_small";s:22:"height='96' width='74'";s:4:"file";s:29:"2013/02/phl_preview_cover.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:3:{s:4:"file";s:29:"phl_preview_cover-150x150.gif";s:5:"width";s:3:"150";s:6:"height";s:3:"150";}s:6:"medium";a:3:{s:4:"file";s:29:"phl_preview_cover-232x300.gif";s:5:"width";s:3:"232";s:6:"height";s:3:"300";}}s:10:"image_meta";a:10:{s:8:"aperture";s:1:"0";s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";s:1:"0";s:9:"copyright";s:0:"";s:12:"focal_length";s:1:"0";s:3:"iso";s:1:"0";s:13:"shutter_speed";s:1:"0";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PHL_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/phl_stadiums_1/</link>
		<pubDate>Tue, 12 Feb 2013 13:50:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Stadiums_1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2654</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 14:50:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 13:50:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[phl_stadiums_1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2633</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Stadiums_1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/02/PHL_Stadiums_1.jpg]]></wp:meta_value>
		</wp:postmeta>
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		<link>http://yannickbourenane.com/preprod/2013/02/15/10-logos-qui-pretent-a-confusion/cest_vendredi-3/</link>
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		<title>Point_de_Contact_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/18/une-nouvelle-identite-pour-les-controleurs-du-web/531559_559380014073461_751188764_n/</link>
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		<title>Point_De_Contact_logo</title>
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		<title>Logo_FutureBrand</title>
		<link>http://yannickbourenane.com/preprod/2013/02/19/futurebrand-adopte-les-pixels/logo_futurebrand/</link>
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		<pubDate>Mon, 18 Feb 2013 14:35:09 +0000</pubDate>
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		<title>Signature_Futurebrand</title>
		<link>http://yannickbourenane.com/preprod/2013/02/19/futurebrand-adopte-les-pixels/futurebrand_logo_detail/</link>
		<pubDate>Mon, 18 Feb 2013 14:50:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_FutureBrand</title>
		<link>http://yannickbourenane.com/preprod/2013/02/19/futurebrand-adopte-les-pixels/attachment/2/</link>
		<pubDate>Mon, 18 Feb 2013 14:52:24 +0000</pubDate>
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	<item>
		<title>Logo_FutureBrand</title>
		<link>http://yannickbourenane.com/preprod/2013/02/19/futurebrand-adopte-les-pixels/823553_10151438777563749_1724617548_o/</link>
		<pubDate>Mon, 18 Feb 2013 14:52:27 +0000</pubDate>
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	<item>
		<title>futurebrand_icon_01</title>
		<link>http://yannickbourenane.com/preprod/2013/02/19/futurebrand-adopte-les-pixels/futurebrand_icon_01/</link>
		<pubDate>Mon, 18 Feb 2013 14:52:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[futurebrand_icon_01]]></wp:post_name>
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	<item>
		<title>futurebrand_icon_03</title>
		<link>http://yannickbourenane.com/preprod/2013/02/19/futurebrand-adopte-les-pixels/futurebrand_icon_03/</link>
		<pubDate>Mon, 18 Feb 2013 14:52:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2692</wp:post_id>
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		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[futurebrand_icon_03]]></wp:post_name>
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	<item>
		<title>futurebrand_icon_05</title>
		<link>http://yannickbourenane.com/preprod/2013/02/19/futurebrand-adopte-les-pixels/futurebrand_icon_05/</link>
		<pubDate>Mon, 18 Feb 2013 14:52:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[futurebrand_icon_05]]></wp:post_name>
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		<wp:post_parent>2684</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>futurebrand_icon_06</title>
		<link>http://yannickbourenane.com/preprod/2013/02/19/futurebrand-adopte-les-pixels/futurebrand_icon_06/</link>
		<pubDate>Mon, 18 Feb 2013 14:52:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>2694</wp:post_id>
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		<wp:post_name><![CDATA[futurebrand_icon_06]]></wp:post_name>
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		<title>Logo_Tetley</title>
		<link>http://yannickbourenane.com/preprod/2013/02/20/tetley-reaffirme-ses-origines/logo_tetley/</link>
		<pubDate>Mon, 18 Feb 2013 15:52:14 +0000</pubDate>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_name><![CDATA[logo_tetley]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Tetley_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/20/tetley-reaffirme-ses-origines/tetley_logo/</link>
		<pubDate>Mon, 18 Feb 2013 16:10:21 +0000</pubDate>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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	<item>
		<title>Nouveaux_Packaging_Tetley</title>
		<link>http://yannickbourenane.com/preprod/2013/02/20/tetley-reaffirme-ses-origines/tetley_nouveaux_packaging/</link>
		<pubDate>Mon, 18 Feb 2013 16:22:56 +0000</pubDate>
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		<wp:post_name><![CDATA[tetley_nouveaux_packaging]]></wp:post_name>
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	<item>
		<title>Logo_Solocal_Group</title>
		<link>http://yannickbourenane.com/preprod/2013/02/21/bye-bye-pagesjaunes-groupe/logo_solocal_group/</link>
		<pubDate>Tue, 19 Feb 2013 10:43:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-02-19 11:43:26]]></wp:post_date>
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		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_solocal_group]]></wp:post_name>
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	<item>
		<title>Logo_Solocal_Group</title>
		<link>http://yannickbourenane.com/preprod/2013/02/21/bye-bye-pagesjaunes-groupe/logo_solocal_group-2/</link>
		<pubDate>Tue, 19 Feb 2013 12:22:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Solocal_Group1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-02-19 13:22:14]]></wp:post_date>
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		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_solocal_group-2]]></wp:post_name>
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		<wp:post_parent>2703</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Solocal_Group</title>
		<link>http://yannickbourenane.com/preprod/2013/02/21/bye-bye-pagesjaunes-groupe/image-1-7/</link>
		<pubDate>Tue, 19 Feb 2013 12:23:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-02-19 13:23:20]]></wp:post_date>
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		<wp:post_name><![CDATA[image-1-7]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Solocal_Group</title>
		<link>http://yannickbourenane.com/preprod/2013/02/21/bye-bye-pagesjaunes-groupe/427330_413956108698882_1733738959_n/</link>
		<pubDate>Tue, 19 Feb 2013 12:55:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-02-19 13:55:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-19 12:55:59]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[427330_413956108698882_1733738959_n]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Bilan_Fevier_2013</title>
		<link>http://yannickbourenane.com/preprod/2013/02/25/10-nouveaux-logos-du-mois-de-fevrier-2013/bilan_fevier_2013/</link>
		<pubDate>Tue, 19 Feb 2013 13:42:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Bilan_Fevier_2013.jpg</guid>
		<description></description>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<link>http://yannickbourenane.com/preprod/2013/02/22/quiz-le-zoo-des-logos-1/quiz_animaux_temperes_3/</link>
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		<link>http://yannickbourenane.com/preprod/2013/02/22/quiz-le-zoo-des-logos-1/quiz_animaux_temperes_v2/</link>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<title>Logo_PSG</title>
		<link>http://yannickbourenane.com/preprod/2013/02/26/le-psg-quitte-le-berceau/logo_psg/</link>
		<pubDate>Mon, 25 Feb 2013 15:58:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>PSG_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/26/le-psg-quitte-le-berceau/958786-15741326-640-360/</link>
		<pubDate>Mon, 25 Feb 2013 16:17:33 +0000</pubDate>
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		<wp:post_name><![CDATA[958786-15741326-640-360]]></wp:post_name>
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	<item>
		<title>Logo_2D_PSG</title>
		<link>http://yannickbourenane.com/preprod/2013/02/26/le-psg-quitte-le-berceau/attachment/958799/</link>
		<pubDate>Mon, 25 Feb 2013 16:30:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Manutan</title>
		<link>http://yannickbourenane.com/preprod/2013/02/27/manutan-prend-des-couleurs/logo_manutan/</link>
		<pubDate>Tue, 26 Feb 2013 11:04:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Manutan.jpg</guid>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_name><![CDATA[logo_manutan]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
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		<title>Nouveau_Logo_Manutan</title>
		<link>http://yannickbourenane.com/preprod/2013/02/27/manutan-prend-des-couleurs/424453_472239606168229_1011248370_n/</link>
		<pubDate>Tue, 26 Feb 2013 11:33:20 +0000</pubDate>
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		<title>uni_of_california_seal_detail</title>
		<link>http://yannickbourenane.com/preprod/2012/11/12/luniversite-de-californie-fait-peau-neuve/uni_of_california_seal_detail/</link>
		<pubDate>Wed, 27 Feb 2013 14:05:00 +0000</pubDate>
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		<pubDate>Wed, 27 Feb 2013 14:05:03 +0000</pubDate>
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		<title>Logo_Matkroken</title>
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		<pubDate>Wed, 27 Feb 2013 14:25:57 +0000</pubDate>
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		<title>Matkroken_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/02/28/matkroken-fait-peau-neuve/print/</link>
		<pubDate>Wed, 27 Feb 2013 14:36:14 +0000</pubDate>
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		<title>Logo_Bréal</title>
		<link>http://yannickbourenane.com/preprod/2013/03/04/breal-semancipe-de-son-prenom/logo_breal/</link>
		<pubDate>Wed, 27 Feb 2013 15:14:04 +0000</pubDate>
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		<title>Bréal_égérie</title>
		<link>http://yannickbourenane.com/preprod/2013/03/04/breal-semancipe-de-son-prenom/182632_461517273901843_1340036489_n/</link>
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		<title>Bilan_Fevier_2013</title>
		<link>http://yannickbourenane.com/preprod/2013/02/25/10-nouveaux-logos-du-mois-de-fevrier-2013/bilan_fevier_2013-2/</link>
		<pubDate>Mon, 04 Mar 2013 09:33:58 +0000</pubDate>
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	<item>
		<title>Bilan_Fevier_2013</title>
		<link>http://yannickbourenane.com/preprod/2013/02/25/10-nouveaux-logos-du-mois-de-fevrier-2013/bilan_fevier_2013-3/</link>
		<pubDate>Mon, 04 Mar 2013 09:37:28 +0000</pubDate>
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		<wp:post_name><![CDATA[bilan_fevier_2013-3]]></wp:post_name>
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	<item>
		<title>Logo_Ohana</title>
		<link>http://yannickbourenane.com/preprod/2013/03/05/le-nouvel-oiseau-du-ciel-dhawai/logo_ohana/</link>
		<pubDate>Mon, 04 Mar 2013 13:59:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Ohana.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2803</wp:post_id>
		<wp:post_date><![CDATA[2013-03-04 14:59:23]]></wp:post_date>
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		<wp:post_name><![CDATA[logo_ohana]]></wp:post_name>
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		<wp:post_parent>2802</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<title>Ohana_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/05/le-nouvel-oiseau-du-ciel-dhawai/ohana_pattern_01/</link>
		<pubDate>Mon, 04 Mar 2013 14:43:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Ohana_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/05/le-nouvel-oiseau-du-ciel-dhawai/ohana_pattern_02/</link>
		<pubDate>Mon, 04 Mar 2013 14:43:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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	<item>
		<title>Ohana_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/05/le-nouvel-oiseau-du-ciel-dhawai/ohana_pattern_03/</link>
		<pubDate>Mon, 04 Mar 2013 14:43:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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		<title>Logo_JPX</title>
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		<pubDate>Tue, 05 Mar 2013 13:07:48 +0000</pubDate>
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		<pubDate>Tue, 05 Mar 2013 13:16:45 +0000</pubDate>
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		<title>Logo_JPX</title>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1023;s:6:"height";i:435;s:4:"file";s:19:"2013/03/Image-2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-2-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-2-300x127.png";s:5:"width";i:300;s:6:"height";i:127;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_JPX</title>
		<link>http://yannickbourenane.com/preprod/2013/03/11/du-nouveau-a-la-bourse/downloadedfile-5/</link>
		<pubDate>Tue, 05 Mar 2013 13:30:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/DownloadedFile.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2850</wp:post_id>
		<wp:post_date><![CDATA[2013-03-05 14:30:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-05 13:30:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[downloadedfile-5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2846</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/DownloadedFile.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/DownloadedFile.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:264;s:6:"height";i:191;s:4:"file";s:27:"2013/03/DownloadedFile.jpeg";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"DownloadedFile-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Presidence_Union_2013</title>
		<link>http://yannickbourenane.com/preprod/2013/01/02/le-logo-de-la-presidence-irlandaise-de-lunion-europeenne-2013/logo_presidence_union_2013/</link>
		<pubDate>Tue, 05 Mar 2013 13:50:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Presidence_Union_2013.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2853</wp:post_id>
		<wp:post_date><![CDATA[2013-03-05 14:50:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-05 13:50:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_presidence_union_2013]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2852</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Presidence_Union_2013.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/Logo_Presidence_Union_2013.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:38:"2013/03/Logo_Presidence_Union_2013.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:38:"Logo_Presidence_Union_2013-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:38:"Logo_Presidence_Union_2013-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_main_logo/</link>
		<pubDate>Mon, 11 Mar 2013 16:33:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_main_logo.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2856</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:33:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:33:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_main_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_main_logo.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/firefox_os_main_logo.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:195;s:4:"file";s:32:"2013/03/firefox_os_main_logo.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"firefox_os_main_logo-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:32:"firefox_os_main_logo-300x101.png";s:5:"width";i:300;s:6:"height";i:101;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_pose_the_charge_2/</link>
		<pubDate>Mon, 11 Mar 2013 16:44:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_charge_2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2857</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:44:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:44:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_pose_the_charge_2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_charge_2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/firefox_os_pose_the_charge_2.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:329;s:4:"file";s:40:"2013/03/firefox_os_pose_the_charge_2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:40:"firefox_os_pose_the_charge_2-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:40:"firefox_os_pose_the_charge_2-300x171.png";s:5:"width";i:300;s:6:"height";i:171;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_ad_01/</link>
		<pubDate>Mon, 11 Mar 2013 16:57:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_ad_01.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2858</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:57:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:57:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_ad_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_ad_01.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/firefox_os_ad_01.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:410;s:4:"file";s:28:"2013/03/firefox_os_ad_01.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:28:"firefox_os_ad_01-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:28:"firefox_os_ad_01-300x214.jpg";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_ad_02/</link>
		<pubDate>Mon, 11 Mar 2013 16:57:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_ad_02.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2859</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:57:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:57:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_ad_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_ad_02.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/firefox_os_ad_02.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:410;s:4:"file";s:28:"2013/03/firefox_os_ad_02.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:28:"firefox_os_ad_02-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:28:"firefox_os_ad_02-300x214.jpg";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_logo/</link>
		<pubDate>Mon, 11 Mar 2013 16:57:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_logo.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2860</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:57:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:57:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_logo.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/firefox_os_logo.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:260;s:4:"file";s:27:"2013/03/firefox_os_logo.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"firefox_os_logo-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:27:"firefox_os_logo-300x135.png";s:5:"width";i:300;s:6:"height";i:135;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_phone/</link>
		<pubDate>Mon, 11 Mar 2013 16:57:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_phone.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2861</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:57:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:57:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_phone]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_phone.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/firefox_os_phone.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_pose_sketch/</link>
		<pubDate>Mon, 11 Mar 2013 16:57:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2862</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:57:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:57:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_pose_sketch]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_sketch.jpg]]></wp:attachment_url>
		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_pose_the_bolt/</link>
		<pubDate>Mon, 11 Mar 2013 16:57:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_bolt.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2863</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:57:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:57:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_pose_the_bolt]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_bolt.png]]></wp:attachment_url>
		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_pose_the_charge/</link>
		<pubDate>Mon, 11 Mar 2013 16:57:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_charge.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2864</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:57:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:57:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_pose_the_charge]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_charge.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:329;s:4:"file";s:38:"2013/03/firefox_os_pose_the_charge.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:38:"firefox_os_pose_the_charge-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:38:"firefox_os_pose_the_charge-300x171.png";s:5:"width";i:300;s:6:"height";i:171;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_pose_the_leap/</link>
		<pubDate>Mon, 11 Mar 2013 16:57:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_leap.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2865</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:57:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:57:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_pose_the_leap]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_leap.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/firefox_os_pose_the_leap.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:329;s:4:"file";s:36:"2013/03/firefox_os_pose_the_leap.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"firefox_os_pose_the_leap-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:36:"firefox_os_pose_the_leap-300x171.png";s:5:"width";i:300;s:6:"height";i:171;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_sketches-png/</link>
		<pubDate>Mon, 11 Mar 2013 16:57:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_sketches.png.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2866</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:57:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:57:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_sketches-png]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_sketches.png.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/firefox_os_sketches.png.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:410;s:4:"file";s:36:"2013/03/firefox_os_sketches.png.jpeg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"firefox_os_sketches.png-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:36:"firefox_os_sketches.png-300x214.jpeg";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_with_type_01/</link>
		<pubDate>Mon, 11 Mar 2013 16:57:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_with_type_01.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2867</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:57:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:57:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_with_type_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_with_type_01.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/firefox_os_with_type_01.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:410;s:4:"file";s:35:"2013/03/firefox_os_with_type_01.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"firefox_os_with_type_01-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:35:"firefox_os_with_type_01-300x214.jpg";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>firefox_os_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/firefox_os_with_type_02/</link>
		<pubDate>Mon, 11 Mar 2013 16:57:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_with_type_02.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2868</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 17:57:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 16:57:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[firefox_os_with_type_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2855</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_with_type_02.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/firefox_os_with_type_02.jpg]]></wp:meta_value>
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		<title>Quiz_Animaux_Tropical_Equatorial</title>
		<link>http://yannickbourenane.com/preprod/2013/03/14/quiz-le-zoo-des-logos-2-2/quiz_animaux_tropical_equatorial-2/</link>
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		<title>Logo_La_Redoute</title>
		<link>http://yannickbourenane.com/preprod/2013/03/15/la-redoute-change-tout/logo_la_redoute/</link>
		<pubDate>Fri, 15 Mar 2013 12:49:34 +0000</pubDate>
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		<title>La_Redoute_Nouvelle_Campagne</title>
		<link>http://yannickbourenane.com/preprod/2013/03/15/la-redoute-change-tout/6578_10151475273884235_1310810476_n/</link>
		<pubDate>Fri, 15 Mar 2013 13:19:18 +0000</pubDate>
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		<title>Nouveau_Logo_Monceau_Fleurs</title>
		<link>http://yannickbourenane.com/preprod/2013/03/18/monceau-fleurs-est-fier-de-son-histoire/actu_16383_vignette_bandeaufiche/</link>
		<pubDate>Fri, 15 Mar 2013 13:46:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[actu_16383_vignette_bandeaufiche]]></wp:post_name>
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		<title>Monceau_Fleur_Ancien_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/18/monceau-fleurs-est-fier-de-son-histoire/63378_10151255105522370_524735325_n/</link>
		<pubDate>Fri, 15 Mar 2013 14:18:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Monceau_Fleurs_Ancien_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/18/monceau-fleurs-est-fier-de-son-histoire/monceau_fleurs_ancien_logo/</link>
		<pubDate>Fri, 15 Mar 2013 14:20:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2901</wp:post_id>
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		<wp:post_date_gmt><![CDATA[2013-03-15 14:20:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[monceau_fleurs_ancien_logo]]></wp:post_name>
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		<link>http://yannickbourenane.com/preprod/2013/03/20/le-musee-kroller-muller-souvre-sur-le-monde/kroller_muller_alphabet/</link>
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		<link>http://yannickbourenane.com/preprod/2013/03/20/le-musee-kroller-muller-souvre-sur-le-monde/kroller_muller_alphabet_detail/</link>
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		<title>kroller_muller_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/20/le-musee-kroller-muller-souvre-sur-le-monde/kroller_muller_alphabet_new_year/</link>
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		<title>kroller_muller_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/20/le-musee-kroller-muller-souvre-sur-le-monde/kroller_muller_alphabet_open/</link>
		<pubDate>Mon, 18 Mar 2013 13:31:47 +0000</pubDate>
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		<title>kroller_muller_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/20/le-musee-kroller-muller-souvre-sur-le-monde/kroller_muller_arte_povera_exhibit/</link>
		<pubDate>Mon, 18 Mar 2013 13:31:49 +0000</pubDate>
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		<title>kroller_muller_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/20/le-musee-kroller-muller-souvre-sur-le-monde/kroller_muller_caiguoqiang_poster/</link>
		<pubDate>Mon, 18 Mar 2013 13:31:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-03-18 14:31:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-18 13:31:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[kroller_muller_caiguoqiang_poster]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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			<wp:meta_value><![CDATA[2013/03/kroller_muller_caiguoqiang_poster.jpg]]></wp:meta_value>
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		<wp:postmeta>
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	<item>
		<title>kroller_muller_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/20/le-musee-kroller-muller-souvre-sur-le-monde/kroller_muller_vincent_exhibit_01/</link>
		<pubDate>Mon, 18 Mar 2013 13:31:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-03-18 14:31:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-18 13:31:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>kroller_muller_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/20/le-musee-kroller-muller-souvre-sur-le-monde/open-type-6/</link>
		<pubDate>Mon, 18 Mar 2013 13:31:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2927</wp:post_id>
		<wp:post_date><![CDATA[2013-03-18 14:31:58]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[open-type-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2918</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/open-type-6.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/open-type-6.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:480;s:6:"height";i:320;s:4:"file";s:23:"2013/03/open-type-6.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"open-type-6-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"open-type-6-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>kroller_muller_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/20/le-musee-kroller-muller-souvre-sur-le-monde/kroller_muller_logo_colors/</link>
		<pubDate>Mon, 18 Mar 2013 13:36:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2929</wp:post_id>
		<wp:post_date><![CDATA[2013-03-18 14:36:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-18 13:36:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[kroller_muller_logo_colors]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2918</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_logo_colors.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/03/kroller_muller_logo_colors.gif]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:600;s:4:"file";s:38:"2013/03/kroller_muller_logo_colors.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:38:"kroller_muller_logo_colors-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:38:"kroller_muller_logo_colors-287x300.gif";s:5:"width";i:287;s:6:"height";i:300;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>kroller_muller_vincent_affiche</title>
		<link>http://yannickbourenane.com/preprod/2013/03/20/le-musee-kroller-muller-souvre-sur-le-monde/kroller_muller_vincent_poster/</link>
		<pubDate>Mon, 18 Mar 2013 13:38:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_vincent_poster.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2930</wp:post_id>
		<wp:post_date><![CDATA[2013-03-18 14:38:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-18 13:38:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[kroller_muller_vincent_poster]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2918</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_vincent_poster.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Champagne_Mercier</title>
		<link>http://yannickbourenane.com/preprod/2013/03/22/le-champagne-mercier-fait-peau-neuve/logo_champagne_mercier/</link>
		<pubDate>Tue, 19 Mar 2013 09:59:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Champagne_Mercier.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2933</wp:post_id>
		<wp:post_date><![CDATA[2013-03-19 10:59:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-19 09:59:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_champagne_mercier]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2932</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Champagne_Mercier.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/03/Logo_Champagne_Mercier.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Mercier_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/22/le-champagne-mercier-fait-peau-neuve/mercier_flacon/</link>
		<pubDate>Tue, 19 Mar 2013 10:33:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Mercier_flacon.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2934</wp:post_id>
		<wp:post_date><![CDATA[2013-03-19 11:33:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-19 10:33:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[mercier_flacon]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>2932</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Mercier_flacon.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/03/Mercier_flacon.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:414;s:6:"height";i:640;s:4:"file";s:26:"2013/03/Mercier_flacon.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"Mercier_flacon-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"Mercier_flacon-194x300.jpg";s:5:"width";i:194;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Mercier_campagne</title>
		<link>http://yannickbourenane.com/preprod/2013/03/22/le-champagne-mercier-fait-peau-neuve/mercier_visuel/</link>
		<pubDate>Tue, 19 Mar 2013 10:33:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/03/22/le-champagne-mercier-fait-peau-neuve/mg_6146/</link>
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		<link>http://yannickbourenane.com/preprod/2013/03/22/le-champagne-mercier-fait-peau-neuve/mercier_flacon-2/</link>
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		<link>http://yannickbourenane.com/preprod/2013/03/25/le-nouveau-visage-du-festival-ici-demain/festival_ici_demain_logo/</link>
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		<title>Collectif_Mon_Quotidien_Bio</title>
		<link>http://yannickbourenane.com/preprod/2013/04/02/un-nouveau-collectif-pour-un-quotidien-bio/149105_453172774754746_153145764_n/</link>
		<pubDate>Tue, 02 Apr 2013 09:38:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/149105_453172774754746_153145764_n.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3022</wp:post_id>
		<wp:post_date><![CDATA[2013-04-02 11:38:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-02 09:38:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[149105_453172774754746_153145764_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3018</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/149105_453172774754746_153145764_n.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/149105_453172774754746_153145764_n.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:851;s:6:"height";i:315;s:4:"file";s:46:"2013/04/149105_453172774754746_153145764_n.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:46:"149105_453172774754746_153145764_n-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:46:"149105_453172774754746_153145764_n-300x111.jpg";s:5:"width";i:300;s:6:"height";i:111;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Assu_2000</title>
		<link>http://yannickbourenane.com/preprod/2013/04/03/assu-2000-change-de-logo-pour-mieux-traduire-ses-valeurs/logo_assu_2000/</link>
		<pubDate>Tue, 02 Apr 2013 11:25:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Assu_2000.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3028</wp:post_id>
		<wp:post_date><![CDATA[2013-04-02 13:25:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-02 11:25:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_assu_2000]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3021</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Assu_2000.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Logo_Assu_2000.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:271;s:4:"file";s:26:"2013/04/Logo_Assu_2000.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"Logo_Assu_2000-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Assu_2000-300x98.jpg";s:5:"width";i:300;s:6:"height";i:98;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Site_Assu_2000</title>
		<link>http://yannickbourenane.com/preprod/2013/04/03/assu-2000-change-de-logo-pour-mieux-traduire-ses-valeurs/image-1-11/</link>
		<pubDate>Tue, 02 Apr 2013 11:26:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3029</wp:post_id>
		<wp:post_date><![CDATA[2013-04-02 13:26:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-02 11:26:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3021</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Image-1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1027;s:6:"height";i:698;s:4:"file";s:19:"2013/04/Image-1.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-1-300x203.png";s:5:"width";i:300;s:6:"height";i:203;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:20:"Image-1-1024x695.png";s:5:"width";i:1024;s:6:"height";i:695;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Arcimbo</title>
		<link>http://yannickbourenane.com/preprod/2013/04/04/arcimbo-archibeau-archibon/logo_arcimbo/</link>
		<pubDate>Tue, 02 Apr 2013 12:24:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Arcimbo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3034</wp:post_id>
		<wp:post_date><![CDATA[2013-04-02 14:24:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-02 12:24:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_arcimbo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3025</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Arcimbo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Logo_Arcimbo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:233;s:4:"file";s:24:"2013/04/Logo_Arcimbo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Logo_Arcimbo-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"Logo_Arcimbo-300x84.jpg";s:5:"width";i:300;s:6:"height";i:84;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Arcimbo_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/04/04/arcimbo-archibeau-archibon/arcimbo_logo/</link>
		<pubDate>Tue, 02 Apr 2013 12:29:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Arcimbo_Logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3035</wp:post_id>
		<wp:post_date><![CDATA[2013-04-02 14:29:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-02 12:29:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[arcimbo_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3025</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Arcimbo_Logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Arcimbo_Logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:24:"2013/04/Arcimbo_Logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Arcimbo_Logo-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Arcimbo_Logo-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Site_Arcimbo</title>
		<link>http://yannickbourenane.com/preprod/2013/04/04/arcimbo-archibeau-archibon/image-4-2/</link>
		<pubDate>Tue, 02 Apr 2013 12:30:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3036</wp:post_id>
		<wp:post_date><![CDATA[2013-04-02 14:30:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-02 12:30:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3025</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-4.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Image-4.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1099;s:6:"height";i:683;s:4:"file";s:19:"2013/04/Image-4.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-4-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-4-300x186.png";s:5:"width";i:300;s:6:"height";i:186;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:20:"Image-4-1024x636.png";s:5:"width";i:1024;s:6:"height";i:636;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Arcimbo</title>
		<link>http://yannickbourenane.com/preprod/2013/04/04/arcimbo-archibeau-archibon/logo_arcimbo-2/</link>
		<pubDate>Tue, 02 Apr 2013 12:51:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Arcimbo1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3037</wp:post_id>
		<wp:post_date><![CDATA[2013-04-02 14:51:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-02 12:51:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_arcimbo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3025</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Arcimbo1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Logo_Arcimbo1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:271;s:4:"file";s:25:"2013/04/Logo_Arcimbo1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Arcimbo1-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Arcimbo1-300x98.jpg";s:5:"width";i:300;s:6:"height";i:98;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Chanel</title>
		<link>http://yannickbourenane.com/preprod/detournement_chanel/</link>
		<pubDate>Tue, 02 Apr 2013 13:28:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement_Chanel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3041</wp:post_id>
		<wp:post_date><![CDATA[2013-04-02 15:28:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-02 13:28:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_chanel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement_Chanel.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Détournement_Chanel.jpg]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Detournements_Chanel</title>
		<link>http://yannickbourenane.com/preprod/detournements_chanel/</link>
		<pubDate>Tue, 02 Apr 2013 13:50:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Detournements_Chanel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3042</wp:post_id>
		<wp:post_date><![CDATA[2013-04-02 15:50:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-02 13:50:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournements_chanel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<title>Logo_CSA</title>
		<link>http://yannickbourenane.com/preprod/2013/04/08/linstitut-csa-reaffirme-son-positionnement/logo_csa/</link>
		<pubDate>Wed, 03 Apr 2013 09:20:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_CSA.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3048</wp:post_id>
		<wp:post_date><![CDATA[2013-04-03 11:20:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-03 09:20:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_csa]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3047</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_CSA.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Logo_CSA.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Site_CSA</title>
		<link>http://yannickbourenane.com/preprod/2013/04/08/linstitut-csa-reaffirme-son-positionnement/image-1-12/</link>
		<pubDate>Wed, 03 Apr 2013 09:46:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3049</wp:post_id>
		<wp:post_date><![CDATA[2013-04-03 11:46:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-03 09:46:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3047</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Image-11.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1105;s:6:"height";i:688;s:4:"file";s:20:"2013/04/Image-11.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-11-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-11-300x186.png";s:5:"width";i:300;s:6:"height";i:186;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-11-1024x637.png";s:5:"width";i:1024;s:6:"height";i:637;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Transdev</title>
		<link>http://yannickbourenane.com/preprod/2013/04/09/transdev-nouveau-nom-nouveau-logo/logo_transdev/</link>
		<pubDate>Mon, 08 Apr 2013 08:18:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Transdev.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3056</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 10:18:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 08:18:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_transdev]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3055</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Transdev.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Logo_Transdev.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:237;s:4:"file";s:25:"2013/04/Logo_Transdev.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Transdev-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Transdev-300x85.jpg";s:5:"width";i:300;s:6:"height";i:85;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Site_Transdev</title>
		<link>http://yannickbourenane.com/preprod/2013/04/09/transdev-nouveau-nom-nouveau-logo/image-1-13/</link>
		<pubDate>Mon, 08 Apr 2013 08:21:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-12.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3057</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 10:21:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 08:21:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-13]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3055</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-12.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Image-12.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1204;s:6:"height";i:831;s:4:"file";s:20:"2013/04/Image-12.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-12-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-12-300x207.png";s:5:"width";i:300;s:6:"height";i:207;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-12-1024x706.png";s:5:"width";i:1024;s:6:"height";i:706;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Détournement_Logo_Chanel</title>
		<link>http://yannickbourenane.com/preprod/2013/04/05/10-detournements-chanel-2/detournement_logo_chanel/</link>
		<pubDate>Mon, 08 Apr 2013 09:28:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement_Logo_Chanel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3061</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 11:28:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 09:28:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo_chanel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement_Logo_Chanel.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Détournement_Logo_Chanel.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:294;s:4:"file";s:37:"2013/04/Détournement_Logo_Chanel.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:37:"Détournement_Logo_Chanel-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:37:"Détournement_Logo_Chanel-300x106.jpg";s:5:"width";i:300;s:6:"height";i:106;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Détournement1_Logo_Chanel</title>
		<link>http://yannickbourenane.com/preprod/2013/04/05/10-detournements-chanel-2/detournement1_logo_chanel/</link>
		<pubDate>Mon, 08 Apr 2013 09:36:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement1_Logo_Chanel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3062</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 11:36:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 09:36:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement1_logo_chanel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/04/Détournement1_Logo_Chanel.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:369;s:4:"file";s:38:"2013/04/Détournement1_Logo_Chanel.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:38:"Détournement1_Logo_Chanel-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:38:"Détournement1_Logo_Chanel-300x133.jpg";s:5:"width";i:300;s:6:"height";i:133;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Détournement2_Logo_Chanel</title>
		<link>http://yannickbourenane.com/preprod/2013/04/05/10-detournements-chanel-2/detournement2_logo_chanel/</link>
		<pubDate>Mon, 08 Apr 2013 09:38:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement2_Logo_Chanel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3063</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 11:38:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 09:38:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement2_logo_chanel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement2_Logo_Chanel.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/Détournement2_Logo_Chanel.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Détournement3_Logo_Chanel</title>
		<link>http://yannickbourenane.com/preprod/2013/04/05/10-detournements-chanel-2/detournement3_logo_chanel/</link>
		<pubDate>Mon, 08 Apr 2013 09:45:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement3_Logo_Chanel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3064</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 11:45:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 09:45:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[detournement3_logo_chanel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	</item>
	<item>
		<title>Détournement4_Logo_Chanel</title>
		<link>http://yannickbourenane.com/preprod/2013/04/05/10-detournements-chanel-2/detournement4_logo_chanel/</link>
		<pubDate>Mon, 08 Apr 2013 09:46:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement4_Logo_Chanel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3065</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 11:46:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 09:46:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement4_logo_chanel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement4_Logo_Chanel.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Détournement5_Logo_Chanel</title>
		<link>http://yannickbourenane.com/preprod/2013/04/05/10-detournements-chanel-2/detournement5_logo_chanel/</link>
		<pubDate>Mon, 08 Apr 2013 09:46:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement5_Logo_Chanel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3066</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 11:46:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 09:46:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement5_logo_chanel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement5_Logo_Chanel.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Détournement6_Logo_Chanel</title>
		<link>http://yannickbourenane.com/preprod/2013/04/05/10-detournements-chanel-2/detournement6_logo_chanel/</link>
		<pubDate>Mon, 08 Apr 2013 09:46:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement6_Logo_Chanel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3067</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 11:46:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 09:46:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement6_logo_chanel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Détournement7_Logo_Chanel</title>
		<link>http://yannickbourenane.com/preprod/2013/04/05/10-detournements-chanel-2/detournement7_logo_chanel/</link>
		<pubDate>Mon, 08 Apr 2013 09:47:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement7_Logo_Chanel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3068</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 11:47:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 09:47:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement7_logo_chanel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Détournement8_Logo_Chanel</title>
		<link>http://yannickbourenane.com/preprod/2013/04/05/10-detournements-chanel-2/detournement8_logo_chanel/</link>
		<pubDate>Mon, 08 Apr 2013 09:49:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement8_Logo_Chanel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3070</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 11:49:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 09:49:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement8_logo_chanel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Détournement9_Logo_Chanel</title>
		<link>http://yannickbourenane.com/preprod/2013/04/05/10-detournements-chanel-2/detournement9_logo_chanel/</link>
		<pubDate>Mon, 08 Apr 2013 09:50:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement9_Logo_Chanel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3071</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 11:50:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 09:50:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement9_logo_chanel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<pubDate>Mon, 08 Apr 2013 14:43:04 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/04/10/seita-revendique-ses-origines-et-son-appartenance/nouveau_logo_seita/</link>
		<pubDate>Mon, 08 Apr 2013 15:08:04 +0000</pubDate>
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		<title>Nouveau_Logo_Seita</title>
		<link>http://yannickbourenane.com/preprod/2013/04/10/seita-revendique-ses-origines-et-son-appartenance/nouveau_logo_seita-2/</link>
		<pubDate>Wed, 10 Apr 2013 09:58:37 +0000</pubDate>
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		<title>Nouveau_Logo_01Net</title>
		<link>http://yannickbourenane.com/preprod/2013/04/11/01net-voit-rouge/nouveau_logo_01net/</link>
		<pubDate>Wed, 10 Apr 2013 12:08:43 +0000</pubDate>
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		<title>Site_01net</title>
		<link>http://yannickbourenane.com/preprod/2013/04/11/01net-voit-rouge/image-2-6/</link>
		<pubDate>Wed, 10 Apr 2013 12:24:02 +0000</pubDate>
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		<title>Magazine_01net</title>
		<link>http://yannickbourenane.com/preprod/2013/04/11/01net-voit-rouge/magazine_01net/</link>
		<pubDate>Wed, 10 Apr 2013 12:26:39 +0000</pubDate>
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		<title>Logo_Canberra</title>
		<link>http://yannickbourenane.com/preprod/2013/04/15/canberra-est-centenaire/logo_canberra/</link>
		<pubDate>Wed, 10 Apr 2013 13:26:07 +0000</pubDate>
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		<title>Canberra_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/04/15/canberra-est-centenaire/canberra_logo/</link>
		<pubDate>Wed, 10 Apr 2013 13:36:48 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/04/12/11-detournements-du-ps/ps_planches_detournement-06/</link>
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		<link>http://yannickbourenane.com/preprod/2013/04/12/11-detournements-du-ps/ps_planches_detournement-01/</link>
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		<link>http://yannickbourenane.com/preprod/2013/04/12/11-detournements-du-ps/ps_planches_detournement-02/</link>
		<pubDate>Wed, 10 Apr 2013 15:29:57 +0000</pubDate>
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		<title>PS_Planches_Détournement-03</title>
		<link>http://yannickbourenane.com/preprod/2013/04/12/11-detournements-du-ps/ps_planches_detournement-03/</link>
		<pubDate>Wed, 10 Apr 2013 15:30:42 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/04/12/11-detournements-du-ps/ps_planches_detournement-04/</link>
		<pubDate>Wed, 10 Apr 2013 15:31:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>PS_Planches_Détournement-05</title>
		<link>http://yannickbourenane.com/preprod/2013/04/12/11-detournements-du-ps/ps_planches_detournement-05/</link>
		<pubDate>Wed, 10 Apr 2013 15:32:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/04/17/tcm-affiche-sa-passion-pour-le-cinema/logo_tcm_cinema/</link>
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		<pubDate>Wed, 17 Apr 2013 14:26:38 +0000</pubDate>
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		<title>Site_Anniversaire_Magic_Orlando</title>
		<link>http://yannickbourenane.com/preprod/2013/04/18/les-25-ans-du-magic-dorlando-sous-le-signe-de-la-saison-dargent/image-1-14/</link>
		<pubDate>Wed, 17 Apr 2013 15:42:00 +0000</pubDate>
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		<title>Logo_Awango</title>
		<link>http://yannickbourenane.com/preprod/2013/04/22/awango-le-nouveau-soleil-de-total/logo_awango/</link>
		<pubDate>Wed, 17 Apr 2013 16:13:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/04/22/awango-le-nouveau-soleil-de-total/signature_awango/</link>
		<pubDate>Wed, 17 Apr 2013 16:34:52 +0000</pubDate>
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		<title>21st_century_fox</title>
		<link>http://yannickbourenane.com/preprod/2013/04/18/retour-vers-le-futur/21st-century-fox/</link>
		<pubDate>Thu, 18 Apr 2013 15:05:24 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<title>Logo_CNG</title>
		<link>http://yannickbourenane.com/preprod/sans-titre/</link>
		<pubDate>Fri, 19 Apr 2013 15:35:56 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>Logo-CGN</title>
		<link>http://yannickbourenane.com/preprod/2013/04/23/la-cgn-prend-le-large-2/avantapres/</link>
		<pubDate>Mon, 22 Apr 2013 11:18:40 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>CGN_HORIZONS</title>
		<link>http://yannickbourenane.com/preprod/2013/04/23/la-cgn-prend-le-large-2/96wyua/</link>
		<pubDate>Mon, 22 Apr 2013 11:28:51 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<wp:post_id>3174</wp:post_id>
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		<link>http://yannickbourenane.com/preprod/2013/04/24/europcar-on-the-move/capture-decran-2013-04-22-a-13-37-15/</link>
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		<link>http://yannickbourenane.com/preprod/2013/04/25/le-musee-palestinien-une-identite-manifeste/palestinian_museum_05/</link>
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		<pubDate>Mon, 22 Apr 2013 14:03:23 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/04/25/le-musee-palestinien-une-identite-manifeste/palestinian_museum_11/</link>
		<pubDate>Mon, 22 Apr 2013 14:03:46 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/04/25/facebook-une-nouvelle-icone/avantapres-3/</link>
		<pubDate>Thu, 25 Apr 2013 13:00:57 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/04/25/facebook-une-nouvelle-icone/facebookicons-284x600/</link>
		<pubDate>Thu, 25 Apr 2013 13:02:32 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>1</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/1/</link>
		<pubDate>Thu, 25 Apr 2013 15:02:31 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/2-2/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:11 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/3-2/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:13 +0000</pubDate>
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		<pubDate>Thu, 25 Apr 2013 15:07:15 +0000</pubDate>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/4.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:480;s:6:"height";i:322;s:4:"file";s:13:"2013/04/4.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:13:"4-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:13:"4-300x201.jpg";s:5:"width";i:300;s:6:"height";i:201;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>5</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/5/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:16 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/5.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3215</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/5.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/5.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:442;s:6:"height";i:442;s:4:"file";s:13:"2013/04/5.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:13:"5-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:13:"5-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>6</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/6/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:18 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/6.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3216</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/6.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/6.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:400;s:6:"height";i:400;s:4:"file";s:13:"2013/04/6.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:13:"6-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:13:"6-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>7</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/7/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:25 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/7.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3217</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/7.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/7.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:625;s:6:"height";i:625;s:4:"file";s:13:"2013/04/7.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:13:"7-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:13:"7-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>8</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/8/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:29 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/8.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3218</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/8.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/8.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:648;s:6:"height";i:637;s:4:"file";s:13:"2013/04/8.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:13:"8-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:13:"8-300x294.jpg";s:5:"width";i:300;s:6:"height";i:294;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>9</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/9/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:32 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/9.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3219</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/9.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/9.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:635;s:6:"height";i:635;s:4:"file";s:13:"2013/04/9.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:13:"9-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:13:"9-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>10</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/10/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:34 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/10.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3220</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/10.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/10.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:640;s:6:"height";i:640;s:4:"file";s:14:"2013/04/10.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"10-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:14:"10-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>11</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/11/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:36 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/11.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3221</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/11.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/11.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:400;s:6:"height";i:300;s:4:"file";s:14:"2013/04/11.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"11-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:14:"11-300x225.jpg";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>12</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/12/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:38 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/12.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3222</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/12.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/12.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:530;s:6:"height";i:530;s:4:"file";s:14:"2013/04/12.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"12-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:14:"12-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>13</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/13/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:40 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/13.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3223</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[13]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/13.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/13.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:640;s:6:"height";i:640;s:4:"file";s:14:"2013/04/13.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"13-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:14:"13-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>14</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/14/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:41 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/14.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3224</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/14.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/14.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:489;s:6:"height";i:489;s:4:"file";s:14:"2013/04/14.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"14-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:14:"14-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>15</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/15/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:43 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/15.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3225</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/15.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/15.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:480;s:6:"height";i:480;s:4:"file";s:14:"2013/04/15.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"15-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:14:"15-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>16</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/16/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:45 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/16.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3226</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[16]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/16.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/16.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:403;s:6:"height";i:403;s:4:"file";s:14:"2013/04/16.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"16-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:14:"16-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>17</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/17/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:47 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/17.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3227</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[17]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/17.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/17.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:356;s:6:"height";i:376;s:4:"file";s:14:"2013/04/17.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"17-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:14:"17-284x300.jpg";s:5:"width";i:284;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>18</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/18/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:49 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/18.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3228</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[18]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/18.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/18.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:576;s:6:"height";i:576;s:4:"file";s:14:"2013/04/18.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"18-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:14:"18-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>19</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/attachment/19/</link>
		<pubDate>Thu, 25 Apr 2013 15:07:52 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/19.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3229</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 17:07:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 15:07:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[19]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3210</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/19.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/19.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:156;s:6:"height";i:141;s:4:"file";s:14:"2013/04/19.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"19-150x141.png";s:5:"width";i:150;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>AvantAprès</title>
		<link>http://yannickbourenane.com/preprod/2013/04/29/stern-soffre-une-coupe-de-printemps/avantapres-4/</link>
		<pubDate>Thu, 25 Apr 2013 16:15:20 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/AvantAprès1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3234</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 18:15:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 16:15:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[avantapres-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3233</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/AvantAprès1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/04/AvantAprès1.jpg]]></wp:meta_value>
		</wp:postmeta>
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		<wp:post_name><![CDATA[logo_autosecurite]]></wp:post_name>
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		<title>Site_Internet_Autosecurite</title>
		<link>http://yannickbourenane.com/preprod/2013/05/06/autosecurite-devoile-son-blason/image-1-15/</link>
		<pubDate>Mon, 29 Apr 2013 14:07:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Logo_Mediametrie</title>
		<link>http://yannickbourenane.com/preprod/2013/05/02/mediametrie-accompagne-les-mutations-de-lere-numerique/logo_mediametrie/</link>
		<pubDate>Tue, 30 Apr 2013 08:04:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Site_Internet_Mediametrie</title>
		<link>http://yannickbourenane.com/preprod/2013/05/02/mediametrie-accompagne-les-mutations-de-lere-numerique/image-3-3/</link>
		<pubDate>Tue, 30 Apr 2013 08:38:56 +0000</pubDate>
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	<item>
		<title>Logo_Bing</title>
		<link>http://yannickbourenane.com/preprod/2013/04/30/microsoft-presente-de-nouveaux-logos/logo_bing/</link>
		<pubDate>Tue, 30 Apr 2013 09:13:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Bing.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[logo_bing]]></wp:post_name>
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	<item>
		<title>Logo_BPI_FRANCE</title>
		<link>http://yannickbourenane.com/preprod/2013/05/01/la-banque-des-pme-depense-sans-compter/logo_bpi_france/</link>
		<pubDate>Tue, 30 Apr 2013 09:51:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3287</wp:post_id>
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		<wp:post_name><![CDATA[logo_bpi_france]]></wp:post_name>
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		<title>Site_Internet_BPI_France</title>
		<link>http://yannickbourenane.com/preprod/2013/05/01/la-banque-des-pme-depense-sans-compter/image-1-16/</link>
		<pubDate>Tue, 30 Apr 2013 10:38:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Bilan_Logos_Avril_2013</title>
		<link>http://yannickbourenane.com/preprod/2013/05/01/18-nouveaux-logos-du-mois-davril-2013/bilan_logos_avril_2013/</link>
		<pubDate>Tue, 30 Apr 2013 13:16:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3293</wp:post_id>
		<wp:post_date><![CDATA[2013-04-30 15:16:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-30 13:16:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[bilan_logos_avril_2013]]></wp:post_name>
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		<wp:post_parent>3266</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<pubDate>Mon, 06 May 2013 12:23:54 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/05/06/un-leger-vent-de-nouveaute-souffle-sur-instagram/logo_instagram/</link>
		<pubDate>Mon, 06 May 2013 12:55:22 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/05/06/un-leger-vent-de-nouveaute-souffle-sur-instagram/nouveau_logo_instagram1/</link>
		<pubDate>Mon, 06 May 2013 13:00:02 +0000</pubDate>
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		<title>Nouveau_Logo_Instagram2</title>
		<link>http://yannickbourenane.com/preprod/2013/05/06/un-leger-vent-de-nouveaute-souffle-sur-instagram/nouveau_logo_instagram2/</link>
		<pubDate>Mon, 06 May 2013 13:00:09 +0000</pubDate>
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		<title>Le_Café_Français</title>
		<link>http://yannickbourenane.com/preprod/2013/05/08/accostage-a-la-bastille/dsc06795/</link>
		<pubDate>Mon, 06 May 2013 13:57:51 +0000</pubDate>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:17:"2013/05/TDP-4.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"TDP-4-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"TDP-4-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:18:"TDP-4-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_5</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-5/</link>
		<pubDate>Tue, 07 May 2013 13:40:16 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-5.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3366</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-5.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-5.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:17:"2013/05/TDP-5.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"TDP-5-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"TDP-5-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:18:"TDP-5-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_6</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-6/</link>
		<pubDate>Tue, 07 May 2013 13:40:19 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-6.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3367</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-6.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-6.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:17:"2013/05/TDP-6.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"TDP-6-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"TDP-6-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:18:"TDP-6-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_7</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-7/</link>
		<pubDate>Tue, 07 May 2013 13:40:22 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-7.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3368</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-7.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-7.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:17:"2013/05/TDP-7.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"TDP-7-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"TDP-7-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:18:"TDP-7-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_8</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-8/</link>
		<pubDate>Tue, 07 May 2013 13:40:24 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-8.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3369</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-8.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-8.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:17:"2013/05/TDP-8.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"TDP-8-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"TDP-8-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:18:"TDP-8-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_9</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-9/</link>
		<pubDate>Tue, 07 May 2013 13:40:27 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-9.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3370</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-9.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-9.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:17:"2013/05/TDP-9.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"TDP-9-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"TDP-9-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:18:"TDP-9-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_10</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-10/</link>
		<pubDate>Tue, 07 May 2013 13:40:30 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-10.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3371</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-10.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-10.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-10.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-10-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-10-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-10-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_11</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-11/</link>
		<pubDate>Tue, 07 May 2013 13:40:33 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-11.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3372</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-11.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-11.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-11.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-11-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-11-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-11-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_12</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-12/</link>
		<pubDate>Tue, 07 May 2013 13:40:37 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-12.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3373</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-12.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-12.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-12.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-12-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-12-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-12-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_13</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-13/</link>
		<pubDate>Tue, 07 May 2013 13:40:40 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-13.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3374</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-13]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-13.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-13.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-13.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-13-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-13-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-13-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_14</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-14/</link>
		<pubDate>Tue, 07 May 2013 13:40:43 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-14.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3375</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-14.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-14.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-14.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-14-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-14-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-14-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_15</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-15/</link>
		<pubDate>Tue, 07 May 2013 13:40:46 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-15.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3376</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-15.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-15.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-15.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-15-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-15-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-15-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_16</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-16/</link>
		<pubDate>Tue, 07 May 2013 13:40:49 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-16.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3377</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-16]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-16.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-16.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-16.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-16-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-16-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-16-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_17</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-17/</link>
		<pubDate>Tue, 07 May 2013 13:40:53 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-17.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3378</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-17]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-17.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-17.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-17.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-17-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-17-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-17-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_18</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-18/</link>
		<pubDate>Tue, 07 May 2013 13:40:56 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-18.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3379</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-18]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-18.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-18.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-18.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-18-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-18-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-18-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_19</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-19/</link>
		<pubDate>Tue, 07 May 2013 13:40:59 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-19.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3380</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:40:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:40:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-19]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-19.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-19.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-19.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-19-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-19-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-19-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_20</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-20/</link>
		<pubDate>Tue, 07 May 2013 13:41:02 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-20.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3381</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-20]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-20.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-20.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-20.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-20-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-20-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-20-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_21</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-21/</link>
		<pubDate>Tue, 07 May 2013 13:41:05 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-21.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3382</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-21]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-21.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-21.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-21.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-21-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-21-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-21-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_22</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-22/</link>
		<pubDate>Tue, 07 May 2013 13:41:08 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-22.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3383</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-22]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-22.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-22.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-22.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-22-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-22-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-22-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_23</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-23/</link>
		<pubDate>Tue, 07 May 2013 13:41:11 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-23.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3384</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-23]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-23.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-23.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-23.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-23-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-23-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-23-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_24</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-24/</link>
		<pubDate>Tue, 07 May 2013 13:41:14 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-24.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3385</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-24]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-24.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-24.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-24.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-24-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-24-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-24-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_25</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-25/</link>
		<pubDate>Tue, 07 May 2013 13:41:17 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-25.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3386</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-25]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-25.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-25.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-25.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-25-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-25-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-25-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_26</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-26/</link>
		<pubDate>Tue, 07 May 2013 13:41:22 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-26.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3387</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-26]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-26.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-26.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-26.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-26-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-26-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-26-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_27</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-27/</link>
		<pubDate>Tue, 07 May 2013 13:41:26 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-27.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3388</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-27]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-27.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-27.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-27.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-27-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-27-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-27-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_28</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-28/</link>
		<pubDate>Tue, 07 May 2013 13:41:28 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-28.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3389</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-28]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-28.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-28.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-28.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-28-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-28-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-28-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_29</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-29/</link>
		<pubDate>Tue, 07 May 2013 13:41:31 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-29.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3390</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-29]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-29.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-29.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-29.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-29-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-29-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-29-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_30</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-30/</link>
		<pubDate>Tue, 07 May 2013 13:41:34 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-30.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3391</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-30]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-30.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-30.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-30.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-30-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-30-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-30-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_31</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-31/</link>
		<pubDate>Tue, 07 May 2013 13:41:37 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-31.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3392</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-31]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-31.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-31.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-31.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-31-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-31-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-31-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_32</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-32/</link>
		<pubDate>Tue, 07 May 2013 13:41:40 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-32.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3393</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-32]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-32.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-32.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-32.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-32-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-32-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-32-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>TDP_33</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/tdp-33/</link>
		<pubDate>Tue, 07 May 2013 13:41:43 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-33.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3394</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 15:41:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 13:41:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tdp-33]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-33.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/TDP-33.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1280;s:6:"height";i:908;s:4:"file";s:18:"2013/05/TDP-33.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"TDP-33-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"TDP-33-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"TDP-33-1024x726.jpg";s:5:"width";i:1024;s:6:"height";i:726;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
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		<pubDate>Fri, 10 May 2013 09:22:47 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<pubDate>Fri, 10 May 2013 09:25:03 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/05/13/procter-gamble-quand-lunion-fait-la-force/capture-decran-2013-05-13-a-12-40-48/</link>
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		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>P&amp;G_3</title>
		<link>http://yannickbourenane.com/preprod/2013/05/13/procter-gamble-quand-lunion-fait-la-force/t6rmev/</link>
		<pubDate>Mon, 13 May 2013 14:27:07 +0000</pubDate>
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		<title>21stCenturyFox_Pentagram</title>
		<link>http://yannickbourenane.com/preprod/2013/05/14/21st-century-fox-sous-les-feux-de-la-rampe/21stcenturyfox_pentagram/</link>
		<pubDate>Mon, 13 May 2013 15:52:03 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>20th</title>
		<link>http://yannickbourenane.com/preprod/2013/05/14/21st-century-fox-sous-les-feux-de-la-rampe/6a00d83451d69069e200e5521470a48834-800wi/</link>
		<pubDate>Mon, 13 May 2013 15:55:43 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>21st</title>
		<link>http://yannickbourenane.com/preprod/2013/05/14/21st-century-fox-sous-les-feux-de-la-rampe/21st-century-fox-2/</link>
		<pubDate>Mon, 13 May 2013 15:56:04 +0000</pubDate>
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		<title>FOX_LOGO</title>
		<link>http://yannickbourenane.com/preprod/2013/05/14/21st-century-fox-sous-les-feux-de-la-rampe/fox-logo1_300x206/</link>
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		<title>The_Benevolent_Society</title>
		<link>http://yannickbourenane.com/preprod/2013/05/20/the-benevolent-society-fait-eclater-sa-joie/benev2/</link>
		<pubDate>Tue, 14 May 2013 14:46:36 +0000</pubDate>
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		<wp:status><![CDATA[inherit]]></wp:status>
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		<title>The_Benevolent_Society</title>
		<link>http://yannickbourenane.com/preprod/2013/05/20/the-benevolent-society-fait-eclater-sa-joie/benev4/</link>
		<pubDate>Tue, 14 May 2013 14:46:42 +0000</pubDate>
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	<item>
		<title>The_Benevolent_Society</title>
		<link>http://yannickbourenane.com/preprod/2013/05/20/the-benevolent-society-fait-eclater-sa-joie/benev5/</link>
		<pubDate>Tue, 14 May 2013 14:46:49 +0000</pubDate>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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	<item>
		<title>The_Benevolent_Society</title>
		<link>http://yannickbourenane.com/preprod/2013/05/20/the-benevolent-society-fait-eclater-sa-joie/benev6/</link>
		<pubDate>Tue, 14 May 2013 14:46:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-05-14 16:46:55]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[benev6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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	<item>
		<title>The_Benevolent_Society</title>
		<link>http://yannickbourenane.com/preprod/2013/05/20/the-benevolent-society-fait-eclater-sa-joie/benev9/</link>
		<pubDate>Tue, 14 May 2013 14:46:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-05-14 16:46:59]]></wp:post_date>
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		<wp:post_name><![CDATA[benev9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>The_Benevolent_Society</title>
		<link>http://yannickbourenane.com/preprod/2013/05/20/the-benevolent-society-fait-eclater-sa-joie/c0d805ba2544674cd079a476341052f0/</link>
		<pubDate>Tue, 14 May 2013 14:47:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>MANGER_LOGO</title>
		<link>http://yannickbourenane.com/preprod/2013/05/17/manger-cest-capitales/555033_351247178315034_422763242_n/</link>
		<pubDate>Fri, 17 May 2013 09:21:16 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3483</wp:post_id>
		<wp:post_date><![CDATA[2013-05-17 11:21:16]]></wp:post_date>
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		<wp:post_name><![CDATA[555033_351247178315034_422763242_n]]></wp:post_name>
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		<wp:post_parent>3482</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>MANGER_1</title>
		<link>http://yannickbourenane.com/preprod/2013/05/17/manger-cest-capitales/manger-edit-37rethd-805409975/</link>
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		<wp:post_parent>3499</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Déclinaisons_Logo_JO_2018.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Déclinaisons_Logo_JO_2018.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:776;s:4:"file";s:38:"2013/05/Déclinaisons_Logo_JO_2018.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:38:"Déclinaisons_Logo_JO_2018-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:38:"Déclinaisons_Logo_JO_2018-300x281.jpg";s:5:"width";i:300;s:6:"height";i:281;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Continental</title>
		<link>http://yannickbourenane.com/preprod/2013/05/22/continental-dresse-un-nouveau-logo/logo_continental/</link>
		<pubDate>Tue, 21 May 2013 12:37:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Continental.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3509</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 14:37:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 12:37:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_continental]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3508</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Continental.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Logo_Continental.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:267;s:4:"file";s:28:"2013/05/Logo_Continental.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:28:"Logo_Continental-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:27:"Logo_Continental-300x96.jpg";s:5:"width";i:300;s:6:"height";i:96;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau_Logo_Continental</title>
		<link>http://yannickbourenane.com/preprod/2013/05/22/continental-dresse-un-nouveau-logo/nouveau_logo_continental/</link>
		<pubDate>Tue, 21 May 2013 13:02:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Nouveau_Logo_Continental.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3510</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 15:02:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 13:02:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau_logo_continental]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3508</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Nouveau_Logo_Continental.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Nouveau_Logo_Continental.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:265;s:4:"file";s:36:"2013/05/Nouveau_Logo_Continental.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"Nouveau_Logo_Continental-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:35:"Nouveau_Logo_Continental-300x96.jpg";s:5:"width";i:300;s:6:"height";i:96;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Continental_Site_Internet</title>
		<link>http://yannickbourenane.com/preprod/2013/05/22/continental-dresse-un-nouveau-logo/image-1-17/</link>
		<pubDate>Tue, 21 May 2013 13:03:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Image-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3511</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 15:03:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 13:03:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-17]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3508</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Image-1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Image-1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1007;s:6:"height";i:714;s:4:"file";s:19:"2013/05/Image-1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-1-300x212.png";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/logo_minsk/</link>
		<pubDate>Tue, 21 May 2013 13:56:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Minsk.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3517</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 15:56:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 13:56:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_minsk]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3516</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Minsk.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Logo_Minsk.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:239;s:4:"file";s:22:"2013/05/Logo_Minsk.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"Logo_Minsk-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"Logo_Minsk-300x86.jpg";s:5:"width";i:300;s:6:"height";i:86;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/minsk_02/</link>
		<pubDate>Tue, 21 May 2013 15:00:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_02.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3519</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 17:00:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 15:00:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[minsk_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3516</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_02.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/minsk_02.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:431;s:4:"file";s:20:"2013/05/minsk_02.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"minsk_02-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"minsk_02-300x225.jpg";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/minsk_03/</link>
		<pubDate>Tue, 21 May 2013 15:00:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_03.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3520</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 17:00:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 15:00:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[minsk_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3516</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_03.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/minsk_03.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:431;s:4:"file";s:20:"2013/05/minsk_03.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"minsk_03-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"minsk_03-300x225.jpg";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/minsk_03a/</link>
		<pubDate>Tue, 21 May 2013 15:00:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_03a.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3521</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 17:00:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 15:00:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[minsk_03a]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3516</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_03a.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/minsk_03a.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:430;s:4:"file";s:21:"2013/05/minsk_03a.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"minsk_03a-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"minsk_03a-300x224.jpg";s:5:"width";i:300;s:6:"height";i:224;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/minsk_04/</link>
		<pubDate>Tue, 21 May 2013 15:00:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_04.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3522</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 17:00:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 15:00:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[minsk_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3516</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_04.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/minsk_04.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:565;s:4:"file";s:20:"2013/05/minsk_04.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"minsk_04-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"minsk_04-300x295.jpg";s:5:"width";i:300;s:6:"height";i:295;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/minsk_05/</link>
		<pubDate>Tue, 21 May 2013 15:00:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_05.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3523</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 17:00:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 15:00:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[minsk_05]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3516</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_05.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/minsk_05.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:431;s:4:"file";s:20:"2013/05/minsk_05.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"minsk_05-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"minsk_05-300x225.jpg";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/minsk_06/</link>
		<pubDate>Tue, 21 May 2013 15:00:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_06.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3524</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 17:00:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 15:00:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[minsk_06]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3516</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_06.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/minsk_06.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:431;s:4:"file";s:20:"2013/05/minsk_06.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"minsk_06-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"minsk_06-300x225.jpg";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/minsk_07/</link>
		<pubDate>Tue, 21 May 2013 15:00:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_07.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3525</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 17:00:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 15:00:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[minsk_07]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3516</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_07.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/minsk_07.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:431;s:4:"file";s:20:"2013/05/minsk_07.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"minsk_07-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"minsk_07-300x225.jpg";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/minsk_08/</link>
		<pubDate>Tue, 21 May 2013 15:00:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_08.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3526</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 17:00:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 15:00:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[minsk_08]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3516</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_08.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/minsk_08.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:431;s:4:"file";s:20:"2013/05/minsk_08.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"minsk_08-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"minsk_08-300x225.jpg";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/minsk_09/</link>
		<pubDate>Tue, 21 May 2013 15:00:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_09.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3527</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 17:00:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 15:00:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[minsk_09]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3516</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_09.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/minsk_09.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:431;s:4:"file";s:20:"2013/05/minsk_09.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"minsk_09-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"minsk_09-300x225.jpg";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/minsk_10/</link>
		<pubDate>Tue, 21 May 2013 15:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_10.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3528</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 17:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 15:01:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[minsk_10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3516</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_10.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/minsk_10.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:383;s:4:"file";s:20:"2013/05/minsk_10.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"minsk_10-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"minsk_10-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/minsk_11/</link>
		<pubDate>Tue, 21 May 2013 15:01:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_11.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3529</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 17:01:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 15:01:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[minsk_11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3516</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_11.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/minsk_11.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:431;s:4:"file";s:20:"2013/05/minsk_11.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"minsk_11-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:20:"minsk_11-300x225.gif";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
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		<title>Tendance5_Logos</title>
		<link>http://yannickbourenane.com/preprod/5-nature-marks/</link>
		<pubDate>Wed, 22 May 2013 13:03:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Tendance6_Logos</title>
		<link>http://yannickbourenane.com/preprod/6-membrane/</link>
		<pubDate>Wed, 22 May 2013 13:03:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Tendance7_Logos</title>
		<link>http://yannickbourenane.com/preprod/7-formula/</link>
		<pubDate>Wed, 22 May 2013 13:03:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[7-formula]]></wp:post_name>
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		<title>Tendance8_Logos</title>
		<link>http://yannickbourenane.com/preprod/8-bracketing/</link>
		<pubDate>Wed, 22 May 2013 13:03:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[8-bracketing]]></wp:post_name>
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		<title>Tendance9_Logos</title>
		<link>http://yannickbourenane.com/preprod/9-eyelet/</link>
		<pubDate>Wed, 22 May 2013 13:03:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>3585</wp:post_id>
		<wp:post_date><![CDATA[2013-05-22 15:03:40]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[9-eyelet]]></wp:post_name>
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		<title>Tendance10_Logos</title>
		<link>http://yannickbourenane.com/preprod/10-slash/</link>
		<pubDate>Wed, 22 May 2013 13:03:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>3586</wp:post_id>
		<wp:post_date><![CDATA[2013-05-22 15:03:46]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[10-slash]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<title>Tendance11_Logos</title>
		<link>http://yannickbourenane.com/preprod/11-written/</link>
		<pubDate>Wed, 22 May 2013 13:03:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3587</wp:post_id>
		<wp:post_date><![CDATA[2013-05-22 15:03:55]]></wp:post_date>
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		<wp:post_name><![CDATA[11-written]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<pubDate>Wed, 22 May 2013 13:04:12 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/14-banners/</link>
		<pubDate>Wed, 22 May 2013 13:04:22 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/15-monograms/</link>
		<pubDate>Wed, 22 May 2013 13:04:30 +0000</pubDate>
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		<title>Logo_Foodology</title>
		<link>http://yannickbourenane.com/preprod/2013/05/23/a-la-decouverte-de-la-foodology/logo_foodology-2/</link>
		<pubDate>Wed, 22 May 2013 13:54:21 +0000</pubDate>
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		<title>TRENDS_2013</title>
		<link>http://yannickbourenane.com/preprod/trends-2013/</link>
		<pubDate>Thu, 23 May 2013 12:54:29 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>HELLOBANK_LOGO</title>
		<link>http://yannickbourenane.com/preprod/1368723185hello_web_seenk1/</link>
		<pubDate>Fri, 24 May 2013 10:41:53 +0000</pubDate>
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			<wp:meta_value><![CDATA[a:0:{}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>HB_SITE</title>
		<link>http://yannickbourenane.com/preprod/1368708209hello_web_seenk2/</link>
		<pubDate>Fri, 24 May 2013 10:46:07 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368708209hello_web_seenk2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-05-24 12:46:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-24 10:46:07]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[1368708209hello_web_seenk2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>HB_TYPO</title>
		<link>http://yannickbourenane.com/preprod/1368723295hello_web_seenk6/</link>
		<pubDate>Fri, 24 May 2013 10:46:10 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368723295hello_web_seenk6.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3625</wp:post_id>
		<wp:post_date><![CDATA[2013-05-24 12:46:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-24 10:46:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[1368723295hello_web_seenk6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
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	<item>
		<title>HB_APPLIS</title>
		<link>http://yannickbourenane.com/preprod/1368723312hello_web_seenk8/</link>
		<pubDate>Fri, 24 May 2013 10:46:12 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368723312hello_web_seenk8.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3626</wp:post_id>
		<wp:post_date><![CDATA[2013-05-24 12:46:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-24 10:46:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1368723312hello_web_seenk8]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368723312hello_web_seenk8.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/1368723312hello_web_seenk8.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>HB_CB</title>
		<link>http://yannickbourenane.com/preprod/1368723821hello_web_seenk4/</link>
		<pubDate>Fri, 24 May 2013 10:46:14 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368723821hello_web_seenk4.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3627</wp:post_id>
		<wp:post_date><![CDATA[2013-05-24 12:46:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-24 10:46:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1368723821hello_web_seenk4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368723821hello_web_seenk4.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/1368723821hello_web_seenk4.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506680323;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Sarenza</title>
		<link>http://yannickbourenane.com/preprod/2013/05/28/sarenza-saffirme-avec-un-nouveau-logo/logo_sarenza/</link>
		<pubDate>Mon, 27 May 2013 13:39:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Sarenza.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3667</wp:post_id>
		<wp:post_date><![CDATA[2013-05-27 15:39:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-27 13:39:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_sarenza]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3666</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Sarenza.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Logo_Sarenza.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:247;s:4:"file";s:24:"2013/05/Logo_Sarenza.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Logo_Sarenza-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"Logo_Sarenza-300x89.jpg";s:5:"width";i:300;s:6:"height";i:89;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Site_Sarenza</title>
		<link>http://yannickbourenane.com/preprod/2013/05/28/sarenza-saffirme-avec-un-nouveau-logo/image-1-18/</link>
		<pubDate>Mon, 27 May 2013 14:10:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Image-11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3668</wp:post_id>
		<wp:post_date><![CDATA[2013-05-27 16:10:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-27 14:10:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-18]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3666</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Image-11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Image-11.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1041;s:6:"height";i:761;s:4:"file";s:20:"2013/05/Image-11.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-11-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-11-300x219.png";s:5:"width";i:300;s:6:"height";i:219;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-11-1024x748.png";s:5:"width";i:1024;s:6:"height";i:748;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Huile_Olive_Espagnole</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/un-logo-a-lhuile/logo_huile_olive_espagnole/</link>
		<pubDate>Tue, 28 May 2013 08:19:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Huile_Olive_Espagnole.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3674</wp:post_id>
		<wp:post_date><![CDATA[2013-05-28 10:19:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-28 08:19:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_huile_olive_espagnole]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3673</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Huile_Olive_Espagnole.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Logo_Huile_Olive_Espagnole.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:38:"2013/05/Logo_Huile_Olive_Espagnole.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:38:"Logo_Huile_Olive_Espagnole-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:38:"Logo_Huile_Olive_Espagnole-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Marc_Dorcel_1</title>
		<link>http://yannickbourenane.com/preprod/2013/05/31/integrales-des-logos-marc-dorcel/logo_marc_dorcel_1/</link>
		<pubDate>Tue, 28 May 2013 09:47:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Marc_Dorcel_1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3677</wp:post_id>
		<wp:post_date><![CDATA[2013-05-28 11:47:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-28 09:47:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_marc_dorcel_1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3676</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Marc_Dorcel_1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Logo_Marc_Dorcel_1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_Marc_Dorcel_2</title>
		<link>http://yannickbourenane.com/preprod/2013/05/31/integrales-des-logos-marc-dorcel/logo_marc_dorcel_2/</link>
		<pubDate>Tue, 28 May 2013 12:21:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Marc_Dorcel_2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3680</wp:post_id>
		<wp:post_date><![CDATA[2013-05-28 14:21:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-28 12:21:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_marc_dorcel_2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3676</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Marc_Dorcel_2.jpg]]></wp:attachment_url>
		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_Marc_Dorcel_3</title>
		<link>http://yannickbourenane.com/preprod/2013/05/31/integrales-des-logos-marc-dorcel/logo_marc_dorcel_3/</link>
		<pubDate>Tue, 28 May 2013 12:21:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Marc_Dorcel_3.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3681</wp:post_id>
		<wp:post_date><![CDATA[2013-05-28 14:21:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-28 12:21:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_marc_dorcel_3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3676</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Marc_Dorcel_3.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Logo_Marc_Dorcel_3.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Marc_Dorcel_4</title>
		<link>http://yannickbourenane.com/preprod/2013/05/31/integrales-des-logos-marc-dorcel/logo_marc_dorcel_4/</link>
		<pubDate>Tue, 28 May 2013 12:21:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Marc_Dorcel_4.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3682</wp:post_id>
		<wp:post_date><![CDATA[2013-05-28 14:21:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-28 12:21:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_marc_dorcel_4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3676</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Marc_Dorcel_4.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Logo_Marc_Dorcel_4.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Marc_Dorcel_5</title>
		<link>http://yannickbourenane.com/preprod/2013/05/31/integrales-des-logos-marc-dorcel/logo_marc_dorcel_5/</link>
		<pubDate>Tue, 28 May 2013 12:21:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Marc_Dorcel_5.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3683</wp:post_id>
		<wp:post_date><![CDATA[2013-05-28 14:21:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-28 12:21:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_marc_dorcel_5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3676</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Marc_Dorcel_5.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Logo_Marc_Dorcel_5.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Evolutions_Logo_Marc_Dorcel</title>
		<link>http://yannickbourenane.com/preprod/2013/05/31/integrales-des-logos-marc-dorcel/evolutions_logo_marc_dorcel/</link>
		<pubDate>Tue, 28 May 2013 12:46:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Evolutions_Logo_Marc_Dorcel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3685</wp:post_id>
		<wp:post_date><![CDATA[2013-05-28 14:46:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-28 12:46:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[evolutions_logo_marc_dorcel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3676</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Evolutions_Logo_Marc_Dorcel.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Evolutions_Logo_Marc_Dorcel.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:1157;s:4:"file";s:39:"2013/05/Evolutions_Logo_Marc_Dorcel.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:39:"Evolutions_Logo_Marc_Dorcel-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:39:"Evolutions_Logo_Marc_Dorcel-214x300.jpg";s:5:"width";i:214;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:40:"Evolutions_Logo_Marc_Dorcel-731x1024.jpg";s:5:"width";i:731;s:6:"height";i:1024;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_El_Rancho</title>
		<link>http://yannickbourenane.com/preprod/2013/05/03/el-rancho-change-de-logo/logo_el_rancho/</link>
		<pubDate>Tue, 28 May 2013 13:16:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_El_Rancho.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3688</wp:post_id>
		<wp:post_date><![CDATA[2013-05-28 15:16:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-28 13:16:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_el_rancho]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3687</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_El_Rancho.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/05/Logo_El_Rancho.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:295;s:4:"file";s:26:"2013/05/Logo_El_Rancho.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"Logo_El_Rancho-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"Logo_El_Rancho-300x107.jpg";s:5:"width";i:300;s:6:"height";i:107;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Méditel</title>
		<link>http://yannickbourenane.com/preprod/2013/05/30/meditel-devoile-sa-nouvelle-identite/logo_meditel/</link>
		<pubDate>Wed, 29 May 2013 09:25:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Méditel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3693</wp:post_id>
		<wp:post_date><![CDATA[2013-05-29 11:25:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-29 09:25:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_meditel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3692</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Méditel.jpg]]></wp:attachment_url>
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		<link>http://yannickbourenane.com/preprod/2013/06/03/eco-mobilier-devoile-son-logo/logo_eco_immobilier/</link>
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		<link>http://yannickbourenane.com/preprod/2013/06/03/eco-mobilier-devoile-son-logo/1369037334eco_cdv/</link>
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		<title>Logo_Eco_Mobilier</title>
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		<title>Logo_Eco_Mobilier</title>
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		<title>Logo_Eco_Mobilier</title>
		<link>http://yannickbourenane.com/preprod/2013/06/03/eco-mobilier-devoile-son-logo/1369037412eco_edition/</link>
		<pubDate>Wed, 29 May 2013 14:41:54 +0000</pubDate>
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	<item>
		<title>Logo_Eco_Mobilier</title>
		<link>http://yannickbourenane.com/preprod/2013/06/03/eco-mobilier-devoile-son-logo/1369037446eco_web/</link>
		<pubDate>Wed, 29 May 2013 14:41:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Logo_Splendia</title>
		<link>http://yannickbourenane.com/preprod/2013/05/30/splendia-monte-en-gamme/logo_splendia/</link>
		<pubDate>Wed, 29 May 2013 15:15:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3711</wp:post_id>
		<wp:post_date><![CDATA[2013-05-29 17:15:50]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_splendia]]></wp:post_name>
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		<wp:post_parent>3710</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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	<item>
		<title>Méditel_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/05/30/meditel-devoile-sa-nouvelle-identite/meditel_logo/</link>
		<pubDate>Wed, 29 May 2013 16:08:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3721</wp:post_id>
		<wp:post_date><![CDATA[2013-05-29 18:08:06]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[meditel_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<title>Site_Splendia</title>
		<link>http://yannickbourenane.com/preprod/2013/05/30/splendia-monte-en-gamme/image-1-19/</link>
		<pubDate>Wed, 29 May 2013 16:11:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3723</wp:post_id>
		<wp:post_date><![CDATA[2013-05-29 18:11:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-29 16:11:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[image-1-19]]></wp:post_name>
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	<item>
		<title>Logo_News_Corporation</title>
		<link>http://yannickbourenane.com/preprod/2013/06/04/news-corp-a-lombre-de-rupert-murdoch/logo_news_corporation/</link>
		<pubDate>Mon, 03 Jun 2013 08:57:40 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_News_Corporation.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3735</wp:post_id>
		<wp:post_date><![CDATA[2013-06-03 10:57:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-03 08:57:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_news_corporation]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Logo_Avianca</title>
		<link>http://yannickbourenane.com/preprod/2013/06/05/avianca-se-prepare-au-decollage/logo_avianca/</link>
		<pubDate>Mon, 03 Jun 2013 09:22:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3745</wp:post_id>
		<wp:post_date><![CDATA[2013-06-03 11:22:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-03 09:22:40]]></wp:post_date_gmt>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_avianca]]></wp:post_name>
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		<wp:post_parent>3733</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Logo_Avianca</title>
		<link>http://yannickbourenane.com/preprod/2013/06/05/avianca-se-prepare-au-decollage/1j5f2f/</link>
		<pubDate>Mon, 03 Jun 2013 09:44:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3746</wp:post_id>
		<wp:post_date><![CDATA[2013-06-03 11:44:06]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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		<title>Logo_Avianca</title>
		<link>http://yannickbourenane.com/preprod/2013/06/05/avianca-se-prepare-au-decollage/34oqbyt/</link>
		<pubDate>Mon, 03 Jun 2013 09:44:13 +0000</pubDate>
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		<title>Logo_Avianca</title>
		<link>http://yannickbourenane.com/preprod/2013/06/05/avianca-se-prepare-au-decollage/375042_10151703497717642_470720723_n/</link>
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		<title>Logo_Avianca</title>
		<link>http://yannickbourenane.com/preprod/2013/06/05/avianca-se-prepare-au-decollage/971691_10151705573712642_1341204771_n/</link>
		<pubDate>Mon, 03 Jun 2013 09:44:16 +0000</pubDate>
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		<title>Logo_Avianca</title>
		<link>http://yannickbourenane.com/preprod/2013/06/05/avianca-se-prepare-au-decollage/bi00hs-jpg/</link>
		<pubDate>Mon, 03 Jun 2013 09:44:18 +0000</pubDate>
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	<item>
		<title>Logo_Avianca</title>
		<link>http://yannickbourenane.com/preprod/2013/06/05/avianca-se-prepare-au-decollage/do9gup/</link>
		<pubDate>Mon, 03 Jun 2013 09:44:20 +0000</pubDate>
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	<item>
		<title>Mapmonde logo_compagnies_aériennes</title>
		<link>http://yannickbourenane.com/preprod/2009/10/13/le-monde-selon-les-logos-des-compagnies-aeriennes/mapmonde-logo_juillet2013/</link>
		<pubDate>Mon, 03 Jun 2013 13:31:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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		<title>Logo_News_Corp</title>
		<link>http://yannickbourenane.com/preprod/image-1-20/</link>
		<pubDate>Tue, 04 Jun 2013 09:12:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-1.png</guid>
		<description></description>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<title>Logo_Eco_Mobilier</title>
		<link>http://yannickbourenane.com/preprod/image-2-8/</link>
		<pubDate>Tue, 04 Jun 2013 09:13:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3762</wp:post_id>
		<wp:post_date><![CDATA[2013-06-04 11:13:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-04 09:13:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-2.png]]></wp:attachment_url>
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		<title>Logos_Mai_2013</title>
		<link>http://yannickbourenane.com/preprod/image-4-3/</link>
		<pubDate>Tue, 04 Jun 2013 09:14:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3763</wp:post_id>
		<wp:post_date><![CDATA[2013-06-04 11:14:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-04 09:14:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-4.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/06/Image-4.png]]></wp:meta_value>
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		<title>Logos_Marc_Dorcel</title>
		<link>http://yannickbourenane.com/preprod/image-5-2/</link>
		<pubDate>Tue, 04 Jun 2013 09:14:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3764</wp:post_id>
		<wp:post_date><![CDATA[2013-06-04 11:14:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-04 09:14:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-5.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/06/Image-5.png]]></wp:meta_value>
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		<title>Logo_Splendia</title>
		<link>http://yannickbourenane.com/preprod/image-6-2/</link>
		<pubDate>Tue, 04 Jun 2013 09:15:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3765</wp:post_id>
		<wp:post_date><![CDATA[2013-06-04 11:15:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-04 09:15:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-6.png]]></wp:attachment_url>
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		<title>Logo_Méditel</title>
		<link>http://yannickbourenane.com/preprod/image-7/</link>
		<pubDate>Tue, 04 Jun 2013 09:15:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3766</wp:post_id>
		<wp:post_date><![CDATA[2013-06-04 11:15:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-04 09:15:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-7.png]]></wp:attachment_url>
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	<item>
		<title>Logo_Huile_Olive_Espagne</title>
		<link>http://yannickbourenane.com/preprod/image-8/</link>
		<pubDate>Tue, 04 Jun 2013 09:16:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-8.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3767</wp:post_id>
		<wp:post_date><![CDATA[2013-06-04 11:16:09]]></wp:post_date>
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		<wp:post_name><![CDATA[image-8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
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	<item>
		<title>Logo_Minsk</title>
		<link>http://yannickbourenane.com/preprod/image-9/</link>
		<pubDate>Tue, 04 Jun 2013 09:16:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-9.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3769</wp:post_id>
		<wp:post_date><![CDATA[2013-06-04 11:16:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-04 09:16:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1487170966;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Logo_Sarenza</title>
		<link>http://yannickbourenane.com/preprod/image-10/</link>
		<pubDate>Tue, 04 Jun 2013 09:16:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3770</wp:post_id>
		<wp:post_date><![CDATA[2013-06-04 11:16:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-04 09:16:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-10.png]]></wp:attachment_url>
		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508766624;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Logo_AS_Monaco</title>
		<link>http://yannickbourenane.com/preprod/2013/06/06/las-monaco-fait-honneur-a-son-rang/logo_as_monaco/</link>
		<pubDate>Tue, 04 Jun 2013 12:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_AS_Monaco.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3773</wp:post_id>
		<wp:post_date><![CDATA[2013-06-04 14:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-04 12:27:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_as_monaco]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3772</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_AS_Monaco.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Logo_AS_Monaco.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:346;s:4:"file";s:26:"2013/06/Logo_AS_Monaco.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"Logo_AS_Monaco-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"Logo_AS_Monaco-300x125.jpg";s:5:"width";i:300;s:6:"height";i:125;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AS_Monaco</title>
		<link>http://yannickbourenane.com/preprod/2013/06/06/las-monaco-fait-honneur-a-son-rang/banabo2013-2014/</link>
		<pubDate>Tue, 04 Jun 2013 14:05:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/BANABO2013-2014.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3774</wp:post_id>
		<wp:post_date><![CDATA[2013-06-04 16:05:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-04 14:05:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[banabo2013-2014]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3772</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/BANABO2013-2014.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/BANABO2013-2014.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:940;s:6:"height";i:103;s:4:"file";s:27:"2013/06/BANABO2013-2014.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"BANABO2013-2014-150x103.jpg";s:5:"width";i:150;s:6:"height";i:103;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"BANABO2013-2014-300x32.jpg";s:5:"width";i:300;s:6:"height";i:32;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Site_AS_Monaco</title>
		<link>http://yannickbourenane.com/preprod/2013/06/06/las-monaco-fait-honneur-a-son-rang/image-1-21/</link>
		<pubDate>Tue, 04 Jun 2013 14:06:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3775</wp:post_id>
		<wp:post_date><![CDATA[2013-06-04 16:06:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-04 14:06:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-21]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3772</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Image-11.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Lille</title>
		<link>http://yannickbourenane.com/preprod/logo_lille/</link>
		<pubDate>Wed, 05 Jun 2013 08:25:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Lille.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3780</wp:post_id>
		<wp:post_date><![CDATA[2013-06-05 10:25:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-05 08:25:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_lille]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Lille.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Logo_Lille.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:333;s:4:"file";s:22:"2013/06/Logo_Lille.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"Logo_Lille-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"Logo_Lille-300x120.jpg";s:5:"width";i:300;s:6:"height";i:120;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>Logo_Lille_V2</title>
		<link>http://yannickbourenane.com/preprod/logo_lille_v2/</link>
		<pubDate>Wed, 05 Jun 2013 09:04:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Lille_V2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3781</wp:post_id>
		<wp:post_date><![CDATA[2013-06-05 11:04:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-05 09:04:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_lille_v2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Lille_V2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Logo_Lille_V2.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_75ans_Superman</title>
		<link>http://yannickbourenane.com/preprod/2013/06/05/superman-fete-ses-75-ans/logo_75ans_superman/</link>
		<pubDate>Wed, 05 Jun 2013 09:33:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_75ans_Superman.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3784</wp:post_id>
		<wp:post_date><![CDATA[2013-06-05 11:33:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-05 09:33:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_75ans_superman]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3783</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_75ans_Superman.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Logo_75ans_Superman.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>C&#039;est vendredi_Logos_Couleurs</title>
		<link>http://yannickbourenane.com/preprod/2013/06/07/a-quel-point-connaissez-vous-ces-logos/cest-vendredi_logos_couleurs/</link>
		<pubDate>Wed, 05 Jun 2013 09:55:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Cest-vendredi_Logos_Couleurs.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3787</wp:post_id>
		<wp:post_date><![CDATA[2013-06-05 11:55:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-05 09:55:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cest-vendredi_logos_couleurs]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3786</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Cest-vendredi_Logos_Couleurs.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Cest-vendredi_Logos_Couleurs.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_Rueil_Malmaison</title>
		<link>http://yannickbourenane.com/preprod/2013/06/11/une-nouvelle-identite-pour-les-rueillois/logo_rueil_malmaison/</link>
		<pubDate>Mon, 10 Jun 2013 08:43:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Rueil_Malmaison.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3808</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 10:43:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 08:43:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_rueil_malmaison]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3807</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Rueil_Malmaison.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Logo_Rueil_Malmaison.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:315;s:4:"file";s:32:"2013/06/Logo_Rueil_Malmaison.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Logo_Rueil_Malmaison-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Logo_Rueil_Malmaison-300x114.jpg";s:5:"width";i:300;s:6:"height";i:114;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Rueil_Malmaison</title>
		<link>http://yannickbourenane.com/preprod/2013/06/11/une-nouvelle-identite-pour-les-rueillois/logo_rueil_malmaison-2/</link>
		<pubDate>Mon, 10 Jun 2013 09:05:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Rueil_Malmaison1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3809</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 11:05:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 09:05:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_rueil_malmaison-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3807</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Rueil_Malmaison1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Logo_Rueil_Malmaison1.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Site_Rueil_Malmaison</title>
		<link>http://yannickbourenane.com/preprod/2013/06/11/une-nouvelle-identite-pour-les-rueillois/site_rueil_malmaison/</link>
		<pubDate>Mon, 10 Jun 2013 09:29:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Site_Rueil_Malmaison.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3810</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 11:29:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 09:29:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[site_rueil_malmaison]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>3807</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Site_Rueil_Malmaison.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Site_Rueil_Malmaison.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:999;s:6:"height";i:1001;s:4:"file";s:32:"2013/06/Site_Rueil_Malmaison.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Site_Rueil_Malmaison-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:32:"Site_Rueil_Malmaison-300x300.png";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Stanley_logonews</title>
		<link>http://yannickbourenane.com/preprod/logo_stanley/</link>
		<pubDate>Mon, 10 Jun 2013 12:08:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Stanley.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[Logo_Stanley_logonews]]></content:encoded>
		<excerpt:encoded><![CDATA[Logo_Stanley_logonews]]></excerpt:encoded>
		<wp:post_id>3813</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 14:08:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 12:08:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_stanley]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Stanley.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Logo_Stanley.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:285;s:4:"file";s:24:"2013/06/Logo_Stanley.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Logo_Stanley-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Stanley-300x103.jpg";s:5:"width";i:300;s:6:"height";i:103;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_image_alt]]></wp:meta_key>
			<wp:meta_value><![CDATA[Logo_Stanley_logonews]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1486978757;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Logo_Stanley</title>
		<link>http://yannickbourenane.com/preprod/2s9f8gl/</link>
		<pubDate>Mon, 10 Jun 2013 12:39:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2s9f8gl.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3814</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 14:39:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 12:39:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[2s9f8gl]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2s9f8gl.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/2s9f8gl.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:959;s:6:"height";i:487;s:4:"file";s:19:"2013/06/2s9f8gl.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"2s9f8gl-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"2s9f8gl-300x152.jpg";s:5:"width";i:300;s:6:"height";i:152;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Stanley</title>
		<link>http://yannickbourenane.com/preprod/2u5tjcz/</link>
		<pubDate>Mon, 10 Jun 2013 12:39:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2u5tjcz.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3815</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 14:39:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 12:39:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[2u5tjcz]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2u5tjcz.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/2u5tjcz.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:959;s:6:"height";i:487;s:4:"file";s:19:"2013/06/2u5tjcz.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"2u5tjcz-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"2u5tjcz-300x152.jpg";s:5:"width";i:300;s:6:"height";i:152;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Stanley</title>
		<link>http://yannickbourenane.com/preprod/2wc199d/</link>
		<pubDate>Mon, 10 Jun 2013 12:39:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2wc199d.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3816</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 14:39:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 12:39:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[2wc199d]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2wc199d.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/2wc199d.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:959;s:6:"height";i:487;s:4:"file";s:19:"2013/06/2wc199d.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"2wc199d-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"2wc199d-300x152.jpg";s:5:"width";i:300;s:6:"height";i:152;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Stanley</title>
		<link>http://yannickbourenane.com/preprod/4j2t0z/</link>
		<pubDate>Mon, 10 Jun 2013 12:39:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/4j2t0z.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3817</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 14:39:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 12:39:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[4j2t0z]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/4j2t0z.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/4j2t0z.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:959;s:6:"height";i:487;s:4:"file";s:18:"2013/06/4j2t0z.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"4j2t0z-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"4j2t0z-300x152.jpg";s:5:"width";i:300;s:6:"height";i:152;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Stanley</title>
		<link>http://yannickbourenane.com/preprod/33o5lip/</link>
		<pubDate>Mon, 10 Jun 2013 12:39:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/33o5lip.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3818</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 14:39:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 12:39:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[33o5lip]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/33o5lip.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/33o5lip.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:959;s:6:"height";i:487;s:4:"file";s:19:"2013/06/33o5lip.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"33o5lip-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"33o5lip-300x152.jpg";s:5:"width";i:300;s:6:"height";i:152;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Stanley</title>
		<link>http://yannickbourenane.com/preprod/e04t8g/</link>
		<pubDate>Mon, 10 Jun 2013 12:39:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/e04t8g.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3819</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 14:39:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 12:39:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[e04t8g]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/e04t8g.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/e04t8g.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:959;s:6:"height";i:487;s:4:"file";s:18:"2013/06/e04t8g.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"e04t8g-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"e04t8g-300x152.jpg";s:5:"width";i:300;s:6:"height";i:152;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Stanley</title>
		<link>http://yannickbourenane.com/preprod/jjojk4/</link>
		<pubDate>Mon, 10 Jun 2013 12:39:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/jjojk4.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3820</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 14:39:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 12:39:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[jjojk4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/jjojk4.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/jjojk4.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:959;s:6:"height";i:487;s:4:"file";s:18:"2013/06/jjojk4.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"jjojk4-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"jjojk4-300x152.jpg";s:5:"width";i:300;s:6:"height";i:152;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1481885621;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Stanley logo</title>
		<link>http://yannickbourenane.com/preprod/stanley-logo/</link>
		<pubDate>Mon, 10 Jun 2013 12:39:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Stanley-logo.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3821</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 14:39:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 12:39:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[stanley-logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Stanley-logo.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Stanley-logo.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:507;s:6:"height";i:129;s:4:"file";s:24:"2013/06/Stanley-logo.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Stanley-logo-150x129.png";s:5:"width";i:150;s:6:"height";i:129;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:23:"Stanley-logo-300x76.png";s:5:"width";i:300;s:6:"height";i:76;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1504973221;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Eindhoven</title>
		<link>http://yannickbourenane.com/preprod/logo_eindhoven/</link>
		<pubDate>Tue, 11 Jun 2013 08:17:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Eindhoven.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[Logo_Eindhoven]]></content:encoded>
		<excerpt:encoded><![CDATA[Logo_Eindhoven]]></excerpt:encoded>
		<wp:post_id>3831</wp:post_id>
		<wp:post_date><![CDATA[2013-06-11 10:17:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-11 08:17:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_eindhoven]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Logo_Eindhoven.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_image_alt]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1505019194;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Eindhoven</title>
		<link>http://yannickbourenane.com/preprod/eindhoven_flag/</link>
		<pubDate>Tue, 11 Jun 2013 09:10:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_flag.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3832</wp:post_id>
		<wp:post_date><![CDATA[2013-06-11 11:10:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-11 09:10:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[eindhoven_flag]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_flag.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/eindhoven_flag.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:319;s:4:"file";s:26:"2013/06/eindhoven_flag.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"eindhoven_flag-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"eindhoven_flag-300x166.jpg";s:5:"width";i:300;s:6:"height";i:166;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:0:{}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Eindhoven</title>
		<link>http://yannickbourenane.com/preprod/eindhoven_grid/</link>
		<pubDate>Tue, 11 Jun 2013 09:10:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_grid.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3833</wp:post_id>
		<wp:post_date><![CDATA[2013-06-11 11:10:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-11 09:10:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[eindhoven_grid]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_grid.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/eindhoven_grid.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:431;s:4:"file";s:26:"2013/06/eindhoven_grid.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"eindhoven_grid-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:26:"eindhoven_grid-300x225.gif";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1491336032;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Eindhoven</title>
		<link>http://yannickbourenane.com/preprod/eindhoven_grid_02/</link>
		<pubDate>Tue, 11 Jun 2013 09:10:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_grid_02.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3834</wp:post_id>
		<wp:post_date><![CDATA[2013-06-11 11:10:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-11 09:10:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[eindhoven_grid_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_grid_02.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/eindhoven_grid_02.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:524;s:4:"file";s:29:"2013/06/eindhoven_grid_02.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"eindhoven_grid_02-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:29:"eindhoven_grid_02-300x273.gif";s:5:"width";i:300;s:6:"height";i:273;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1496709650;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Eindhoven</title>
		<link>http://yannickbourenane.com/preprod/eindhoven_grid_03/</link>
		<pubDate>Tue, 11 Jun 2013 09:10:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_grid_03.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3835</wp:post_id>
		<wp:post_date><![CDATA[2013-06-11 11:10:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-11 09:10:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[eindhoven_grid_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_grid_03.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/eindhoven_grid_03.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:112;s:4:"file";s:29:"2013/06/eindhoven_grid_03.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"eindhoven_grid_03-150x112.gif";s:5:"width";i:150;s:6:"height";i:112;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:28:"eindhoven_grid_03-300x58.gif";s:5:"width";i:300;s:6:"height";i:58;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1481969372;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Eindhoven</title>
		<link>http://yannickbourenane.com/preprod/eindhoven_logo_detail/</link>
		<pubDate>Tue, 11 Jun 2013 09:10:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_logo_detail.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3836</wp:post_id>
		<wp:post_date><![CDATA[2013-06-11 11:10:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-11 09:10:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[eindhoven_logo_detail]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_logo_detail.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/eindhoven_logo_detail.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:212;s:4:"file";s:33:"2013/06/eindhoven_logo_detail.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"eindhoven_logo_detail-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:33:"eindhoven_logo_detail-300x110.gif";s:5:"width";i:300;s:6:"height";i:110;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:0:{}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Eindhoven</title>
		<link>http://yannickbourenane.com/preprod/eindhoven_stationery/</link>
		<pubDate>Tue, 11 Jun 2013 09:10:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_stationery.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3837</wp:post_id>
		<wp:post_date><![CDATA[2013-06-11 11:10:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-11 09:10:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[eindhoven_stationery]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_stationery.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/eindhoven_stationery.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:319;s:4:"file";s:32:"2013/06/eindhoven_stationery.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"eindhoven_stationery-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"eindhoven_stationery-300x166.jpg";s:5:"width";i:300;s:6:"height";i:166;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507775301;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Eindhoven</title>
		<link>http://yannickbourenane.com/preprod/eindhoven_typography/</link>
		<pubDate>Tue, 11 Jun 2013 09:10:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_typography.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3838</wp:post_id>
		<wp:post_date><![CDATA[2013-06-11 11:10:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-11 09:10:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[eindhoven_typography]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<pubDate>Tue, 11 Jun 2013 13:23:19 +0000</pubDate>
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	<item>
		<title>25_Logos_Les_Plus_Admirés</title>
		<link>http://yannickbourenane.com/preprod/945103_627985473896469_406789830_n/</link>
		<pubDate>Tue, 11 Jun 2013 14:40:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Logos_Admirés</title>
		<link>http://yannickbourenane.com/preprod/logos_admires/</link>
		<pubDate>Tue, 11 Jun 2013 14:43:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_date><![CDATA[2013-06-11 16:43:28]]></wp:post_date>
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	<item>
		<title>Logo_Aigle_Azur</title>
		<link>http://yannickbourenane.com/preprod/logo_aigle_azur/</link>
		<pubDate>Mon, 17 Jun 2013 13:04:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-06-17 15:04:56]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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	<item>
		<title>Aigle_Azur_Logo</title>
		<link>http://yannickbourenane.com/preprod/aigle_azur_logo/</link>
		<pubDate>Mon, 17 Jun 2013 14:17:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Aigle_Azur_Logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3892</wp:post_id>
		<wp:post_date><![CDATA[2013-06-17 16:17:27]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[aigle_azur_logo]]></wp:post_name>
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	<item>
		<title>Aigle_Azur_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/aigle_azur_nouveau_logo/</link>
		<pubDate>Mon, 17 Jun 2013 14:17:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Aigle_Azur_Nouveau_Logo.jpg</guid>
		<description></description>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3893</wp:post_id>
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		<wp:post_name><![CDATA[aigle_azur_nouveau_logo]]></wp:post_name>
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	<item>
		<title>Nouveau_Logo_Aigle_Azur</title>
		<link>http://yannickbourenane.com/preprod/nouveau_logo_aigle_azur/</link>
		<pubDate>Mon, 17 Jun 2013 14:17:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3894</wp:post_id>
		<wp:post_date><![CDATA[2013-06-17 16:17:33]]></wp:post_date>
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		<wp:post_name><![CDATA[nouveau_logo_aigle_azur]]></wp:post_name>
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		<title>MUSEE_GREVIN_SITE</title>
		<link>http://yannickbourenane.com/preprod/capture-decran-2013-06-17-a-17-45-15/</link>
		<pubDate>Mon, 17 Jun 2013 15:46:08 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-9/</link>
		<pubDate>Tue, 18 Jun 2013 08:01:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-21.png</guid>
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		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-4/</link>
		<pubDate>Tue, 18 Jun 2013 08:03:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-3.png</guid>
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		<wp:post_date><![CDATA[2013-06-18 10:03:03]]></wp:post_date>
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		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-4/</link>
		<pubDate>Tue, 18 Jun 2013 08:03:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-41.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_date><![CDATA[2013-06-18 10:03:54]]></wp:post_date>
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		<title>LOGO_MUSEE_GREVIN</title>
		<link>http://yannickbourenane.com/preprod/logo_musee_grevin/</link>
		<pubDate>Tue, 18 Jun 2013 08:14:54 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/LOGO_MUSEE_GREVIN.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>3922</wp:post_id>
		<wp:post_date><![CDATA[2013-06-18 10:14:54]]></wp:post_date>
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		<wp:post_name><![CDATA[logo_musee_grevin]]></wp:post_name>
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		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-23/</link>
		<pubDate>Tue, 18 Jun 2013 08:42:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-13.png</guid>
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		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-10/</link>
		<pubDate>Tue, 18 Jun 2013 08:42:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:560;s:6:"height";i:221;s:4:"file";s:20:"2013/06/Image-22.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-22-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-22-300x118.png";s:5:"width";i:300;s:6:"height";i:118;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1503300604;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-5/</link>
		<pubDate>Tue, 18 Jun 2013 08:42:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-31.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3933</wp:post_id>
		<wp:post_date><![CDATA[2013-06-18 10:42:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-18 08:42:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-31.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Image-31.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:342;s:6:"height";i:344;s:4:"file";s:20:"2013/06/Image-31.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-31-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-31-298x300.png";s:5:"width";i:298;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1503300229;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-5/</link>
		<pubDate>Tue, 18 Jun 2013 08:43:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-42.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3934</wp:post_id>
		<wp:post_date><![CDATA[2013-06-18 10:43:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-18 08:43:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-42.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Image-42.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:553;s:6:"height";i:191;s:4:"file";s:20:"2013/06/Image-42.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-42-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-42-300x103.png";s:5:"width";i:300;s:6:"height";i:103;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506772860;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-3/</link>
		<pubDate>Tue, 18 Jun 2013 08:43:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-51.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3935</wp:post_id>
		<wp:post_date><![CDATA[2013-06-18 10:43:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-18 08:43:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-51.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Image-51.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:556;s:6:"height";i:190;s:4:"file";s:20:"2013/06/Image-51.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-51-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-51-300x102.png";s:5:"width";i:300;s:6:"height";i:102;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506769664;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-3/</link>
		<pubDate>Tue, 18 Jun 2013 08:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-61.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3936</wp:post_id>
		<wp:post_date><![CDATA[2013-06-18 10:44:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-18 08:44:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-61.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Image-61.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:552;s:6:"height";i:206;s:4:"file";s:20:"2013/06/Image-61.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-61-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-61-300x111.png";s:5:"width";i:300;s:6:"height";i:111;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502883478;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-2/</link>
		<pubDate>Tue, 18 Jun 2013 08:44:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-71.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3937</wp:post_id>
		<wp:post_date><![CDATA[2013-06-18 10:44:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-18 08:44:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-71.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Image-71.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:564;s:6:"height";i:230;s:4:"file";s:20:"2013/06/Image-71.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-71-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-71-300x122.png";s:5:"width";i:300;s:6:"height";i:122;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506763396;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-2/</link>
		<pubDate>Tue, 18 Jun 2013 08:44:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-81.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3938</wp:post_id>
		<wp:post_date><![CDATA[2013-06-18 10:44:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-18 08:44:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-81.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Image-81.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:546;s:6:"height";i:301;s:4:"file";s:20:"2013/06/Image-81.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-81-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-81-300x165.png";s:5:"width";i:300;s:6:"height";i:165;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501217947;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 9</title>
		<link>http://yannickbourenane.com/preprod/image-9-2/</link>
		<pubDate>Tue, 18 Jun 2013 08:44:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-91.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3939</wp:post_id>
		<wp:post_date><![CDATA[2013-06-18 10:44:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-18 08:44:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-91.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Image-91.png]]></wp:meta_value>
		</wp:postmeta>
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		<title>Top_50_Marques_Vertes</title>
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		<title>Nouveaux_Logos_Juin_2013</title>
		<link>http://yannickbourenane.com/preprod/2013/07/01/les-20-nouveaux-logos-du-mois-de-juin-2013/nouveaux_logos_juin_2013/</link>
		<pubDate>Mon, 24 Jun 2013 13:38:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 7</title>
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		<pubDate>Tue, 25 Jun 2013 07:57:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-4/</link>
		<pubDate>Tue, 25 Jun 2013 07:57:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-5/</link>
		<pubDate>Tue, 25 Jun 2013 07:58:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-6/</link>
		<pubDate>Tue, 25 Jun 2013 07:58:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-64.png</guid>
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		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-4/</link>
		<pubDate>Tue, 25 Jun 2013 07:58:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-6/</link>
		<pubDate>Tue, 25 Jun 2013 07:59:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<pubDate>Tue, 25 Jun 2013 07:59:34 +0000</pubDate>
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		<title>Nouveau_Logo_Phillip_Lim_Chine</title>
		<link>http://yannickbourenane.com/preprod/2013/06/27/phillip-lim-defend-ses-droits-a-coup-de-logo/nouveau_logo_phillip_lim_chine/</link>
		<pubDate>Tue, 25 Jun 2013 08:19:01 +0000</pubDate>
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		<title>Nouveau_Logo_Phillip_Lim_Chine</title>
		<link>http://yannickbourenane.com/preprod/2013/06/27/phillip-lim-defend-ses-droits-a-coup-de-logo/nouveau_logo_phillip_lim_chine-2/</link>
		<pubDate>Tue, 25 Jun 2013 08:19:23 +0000</pubDate>
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		<title>Seat_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/06/25/seat-devoile-son-univers-de-marque/af8f475478b457c3bb4992d31dd47f59-2/</link>
		<pubDate>Tue, 25 Jun 2013 08:35:59 +0000</pubDate>
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		<title>Seat_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/06/25/seat-devoile-son-univers-de-marque/2cb75e0229a361b301c0d4a30e4a92e0/</link>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Mobilink</title>
		<link>http://yannickbourenane.com/preprod/2013/06/26/mobilink-fait-appel-au-rouge/logo_mobilink/</link>
		<pubDate>Tue, 25 Jun 2013 14:00:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Mobilink.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4082</wp:post_id>
		<wp:post_date><![CDATA[2013-06-25 16:00:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-25 14:00:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_mobilink]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4081</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Mobilink.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/Logo_Mobilink.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:288;s:4:"file";s:25:"2013/06/Logo_Mobilink.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Mobilink-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Mobilink-300x104.jpg";s:5:"width";i:300;s:6:"height";i:104;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Mobilink</title>
		<link>http://yannickbourenane.com/preprod/2013/06/26/mobilink-fait-appel-au-rouge/2qbdm6f/</link>
		<pubDate>Tue, 25 Jun 2013 14:20:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2qbdm6f.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4083</wp:post_id>
		<wp:post_date><![CDATA[2013-06-25 16:20:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-25 14:20:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[2qbdm6f]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4081</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2qbdm6f.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/2qbdm6f.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:341;s:4:"file";s:19:"2013/06/2qbdm6f.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"2qbdm6f-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"2qbdm6f-300x204.jpg";s:5:"width";i:300;s:6:"height";i:204;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Mobilink</title>
		<link>http://yannickbourenane.com/preprod/2013/06/26/mobilink-fait-appel-au-rouge/5o9f6u/</link>
		<pubDate>Tue, 25 Jun 2013 14:20:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/5o9f6u.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4084</wp:post_id>
		<wp:post_date><![CDATA[2013-06-25 16:20:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-25 14:20:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[5o9f6u]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4081</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/5o9f6u.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/5o9f6u.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1170;s:6:"height";i:435;s:4:"file";s:18:"2013/06/5o9f6u.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"5o9f6u-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"5o9f6u-300x111.jpg";s:5:"width";i:300;s:6:"height";i:111;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"5o9f6u-1024x380.jpg";s:5:"width";i:1024;s:6:"height";i:380;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Mobilink</title>
		<link>http://yannickbourenane.com/preprod/2013/06/26/mobilink-fait-appel-au-rouge/30iwea0/</link>
		<pubDate>Tue, 25 Jun 2013 14:20:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/30iwea0.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4085</wp:post_id>
		<wp:post_date><![CDATA[2013-06-25 16:20:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-25 14:20:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[30iwea0]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4081</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/30iwea0.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/30iwea0.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:843;s:6:"height";i:403;s:4:"file";s:19:"2013/06/30iwea0.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"30iwea0-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"30iwea0-300x143.jpg";s:5:"width";i:300;s:6:"height";i:143;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Mobilink</title>
		<link>http://yannickbourenane.com/preprod/2013/06/26/mobilink-fait-appel-au-rouge/mobilink_ad_01/</link>
		<pubDate>Tue, 25 Jun 2013 14:20:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/mobilink_ad_01.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4086</wp:post_id>
		<wp:post_date><![CDATA[2013-06-25 16:20:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-25 14:20:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[mobilink_ad_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4081</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/mobilink_ad_01.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/mobilink_ad_01.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:213;s:4:"file";s:26:"2013/06/mobilink_ad_01.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"mobilink_ad_01-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"mobilink_ad_01-300x111.jpg";s:5:"width";i:300;s:6:"height";i:111;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Mobilink</title>
		<link>http://yannickbourenane.com/preprod/2013/06/26/mobilink-fait-appel-au-rouge/mobilink_ad_02/</link>
		<pubDate>Tue, 25 Jun 2013 14:20:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/mobilink_ad_02.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4087</wp:post_id>
		<wp:post_date><![CDATA[2013-06-25 16:20:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-25 14:20:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[mobilink_ad_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4081</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/mobilink_ad_02.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/mobilink_ad_02.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:213;s:4:"file";s:26:"2013/06/mobilink_ad_02.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"mobilink_ad_02-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"mobilink_ad_02-300x111.jpg";s:5:"width";i:300;s:6:"height";i:111;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Mobilink</title>
		<link>http://yannickbourenane.com/preprod/2013/06/26/mobilink-fait-appel-au-rouge/mobilink_ad_04/</link>
		<pubDate>Tue, 25 Jun 2013 14:20:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/mobilink_ad_04.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4088</wp:post_id>
		<wp:post_date><![CDATA[2013-06-25 16:20:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-25 14:20:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[mobilink_ad_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4081</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/mobilink_ad_04.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/06/mobilink_ad_04.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:487;s:4:"file";s:26:"2013/06/mobilink_ad_04.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"mobilink_ad_04-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:26:"mobilink_ad_04-300x254.png";s:5:"width";i:300;s:6:"height";i:254;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bhv-marais-04</title>
		<link>http://yannickbourenane.com/preprod/bhv-marais-04/</link>
		<pubDate>Thu, 27 Jun 2013 13:03:39 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/bhv-marais-04.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4097</wp:post_id>
		<wp:post_date><![CDATA[2013-06-27 15:03:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-27 13:03:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<pubDate>Thu, 27 Jun 2013 13:07:56 +0000</pubDate>
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		<title>bhv-marais-05</title>
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		<pubDate>Thu, 27 Jun 2013 13:08:05 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>bhv-marais-06</title>
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		<pubDate>Thu, 27 Jun 2013 13:08:22 +0000</pubDate>
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		<title>bhv-marais-11</title>
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		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<pubDate>Thu, 27 Jun 2013 13:08:38 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4127</wp:post_id>
		<wp:post_date><![CDATA[2013-07-01 12:08:34]]></wp:post_date>
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		<wp:post_parent>0</wp:post_parent>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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		<title>Logo_Wallonie</title>
		<link>http://yannickbourenane.com/preprod/2013/07/02/la-wallonie-soffre-un-logo-qui-fait-polemique/logo_wallonie/</link>
		<pubDate>Mon, 01 Jul 2013 14:31:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4140</wp:post_id>
		<wp:post_date><![CDATA[2013-07-01 16:31:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-01 14:31:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_wallonie]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Wallonie_Det</title>
		<link>http://yannickbourenane.com/preprod/2013/07/02/la-wallonie-soffre-un-logo-qui-fait-polemique/logo_wallonie_det/</link>
		<pubDate>Mon, 01 Jul 2013 15:15:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Wallonie_Det.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4141</wp:post_id>
		<wp:post_date><![CDATA[2013-07-01 17:15:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-01 15:15:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_wallonie_det]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4139</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Drapeau_Wallonie</title>
		<link>http://yannickbourenane.com/preprod/2013/07/02/la-wallonie-soffre-un-logo-qui-fait-polemique/drapeau_wallonie/</link>
		<pubDate>Mon, 01 Jul 2013 15:47:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Drapeau_Wallonie.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4145</wp:post_id>
		<wp:post_date><![CDATA[2013-07-01 17:47:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-01 15:47:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[drapeau_wallonie]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4139</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Drapeau_Wallonie.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/07/Drapeau_Wallonie.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:192;s:4:"file";s:28:"2013/07/Drapeau_Wallonie.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:28:"Drapeau_Wallonie-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:27:"Drapeau_Wallonie-300x69.jpg";s:5:"width";i:300;s:6:"height";i:69;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Euro_2016</title>
		<link>http://yannickbourenane.com/preprod/2013/07/02/leuro-2016-a-son-logo/logo_euro_2016/</link>
		<pubDate>Tue, 02 Jul 2013 09:48:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Euro_2016.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4148</wp:post_id>
		<wp:post_date><![CDATA[2013-07-02 11:48:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-02 09:48:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_euro_2016]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4147</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Euro_2016.jpg]]></wp:attachment_url>
		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Moleskine</title>
		<link>http://yannickbourenane.com/preprod/2013/07/03/moleskine-assume-ses-rondeurs/logo_moleskine/</link>
		<pubDate>Tue, 02 Jul 2013 10:24:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Moleskine.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4151</wp:post_id>
		<wp:post_date><![CDATA[2013-07-02 12:24:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-02 10:24:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_moleskine]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4150</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Moleskine.jpg]]></wp:attachment_url>
		<wp:postmeta>
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	<item>
		<title>Logo_Moleskine</title>
		<link>http://yannickbourenane.com/preprod/2013/07/03/moleskine-assume-ses-rondeurs/image-1-26/</link>
		<pubDate>Tue, 02 Jul 2013 10:44:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4152</wp:post_id>
		<wp:post_date><![CDATA[2013-07-02 12:44:07]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-26]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4150</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/07/Image-1.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Moleskine</title>
		<link>http://yannickbourenane.com/preprod/2013/07/03/moleskine-assume-ses-rondeurs/moleskine_monogram_00/</link>
		<pubDate>Tue, 02 Jul 2013 10:44:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_00.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4153</wp:post_id>
		<wp:post_date><![CDATA[2013-07-02 12:44:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-02 10:44:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[moleskine_monogram_00]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4150</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_00.gif]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/07/moleskine_monogram_00.gif]]></wp:meta_value>
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	<item>
		<title>Logo_Moleskine</title>
		<link>http://yannickbourenane.com/preprod/2013/07/03/moleskine-assume-ses-rondeurs/moleskine_monogram_01/</link>
		<pubDate>Tue, 02 Jul 2013 10:44:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4154</wp:post_id>
		<wp:post_date><![CDATA[2013-07-02 12:44:11]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[moleskine_monogram_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4150</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
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		<wp:postmeta>
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	<item>
		<title>Logo_Moleskine</title>
		<link>http://yannickbourenane.com/preprod/2013/07/03/moleskine-assume-ses-rondeurs/moleskine_monogram_02/</link>
		<pubDate>Tue, 02 Jul 2013 10:44:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4155</wp:post_id>
		<wp:post_date><![CDATA[2013-07-02 12:44:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-02 10:44:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[moleskine_monogram_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4150</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_02.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Moleskine</title>
		<link>http://yannickbourenane.com/preprod/2013/07/03/moleskine-assume-ses-rondeurs/moleskine_monogram_03/</link>
		<pubDate>Tue, 02 Jul 2013 10:44:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4156</wp:post_id>
		<wp:post_date><![CDATA[2013-07-02 12:44:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-02 10:44:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[moleskine_monogram_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4150</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_03.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/moleskine_monogram_03.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Moleskine</title>
		<link>http://yannickbourenane.com/preprod/2013/07/03/moleskine-assume-ses-rondeurs/moleskine_monogram_04/</link>
		<pubDate>Tue, 02 Jul 2013 10:44:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_04.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4157</wp:post_id>
		<wp:post_date><![CDATA[2013-07-02 12:44:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-02 10:44:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[moleskine_monogram_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4150</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_04.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/moleskine_monogram_04.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Moleskine</title>
		<link>http://yannickbourenane.com/preprod/2013/07/03/moleskine-assume-ses-rondeurs/moleskine_monogram_green_background/</link>
		<pubDate>Tue, 02 Jul 2013 10:44:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_green_background.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4158</wp:post_id>
		<wp:post_date><![CDATA[2013-07-02 12:44:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-02 10:44:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[moleskine_monogram_green_background]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4150</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_green_background.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/moleskine_monogram_green_background.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:354;s:4:"file";s:47:"2013/07/moleskine_monogram_green_background.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:47:"moleskine_monogram_green_background-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:47:"moleskine_monogram_green_background-300x185.jpg";s:5:"width";i:300;s:6:"height";i:185;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Moleskine</title>
		<link>http://yannickbourenane.com/preprod/2013/07/03/moleskine-assume-ses-rondeurs/moleskine_sketch_logo_fake/</link>
		<pubDate>Tue, 02 Jul 2013 10:44:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_sketch_logo_fake.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4159</wp:post_id>
		<wp:post_date><![CDATA[2013-07-02 12:44:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-02 10:44:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[moleskine_sketch_logo_fake]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4150</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_sketch_logo_fake.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/07/moleskine_sketch_logo_fake.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:574;s:6:"height";i:533;s:4:"file";s:38:"2013/07/moleskine_sketch_logo_fake.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:38:"moleskine_sketch_logo_fake-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:38:"moleskine_sketch_logo_fake-300x278.jpg";s:5:"width";i:300;s:6:"height";i:278;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Beobank</title>
		<link>http://yannickbourenane.com/preprod/2013/07/04/beobank-le-nouveau-ne-du-secteur-bancaire/logo_beobank/</link>
		<pubDate>Wed, 03 Jul 2013 08:57:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Beobank.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4168</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 10:57:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 08:57:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_beobank]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4167</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Beobank.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Logo_Beobank.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:322;s:4:"file";s:24:"2013/07/Logo_Beobank.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Logo_Beobank-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Beobank-300x116.jpg";s:5:"width";i:300;s:6:"height";i:116;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Beobank</title>
		<link>http://yannickbourenane.com/preprod/2013/07/04/beobank-le-nouveau-ne-du-secteur-bancaire/6en66e/</link>
		<pubDate>Wed, 03 Jul 2013 09:22:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/6en66e.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4169</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:22:14]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[6en66e]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Logo_Beobank</title>
		<link>http://yannickbourenane.com/preprod/2013/07/04/beobank-le-nouveau-ne-du-secteur-bancaire/34s352w/</link>
		<pubDate>Wed, 03 Jul 2013 09:22:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-07-03 11:22:16]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[34s352w]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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	<item>
		<title>Logo_Beobank</title>
		<link>http://yannickbourenane.com/preprod/2013/07/04/beobank-le-nouveau-ne-du-secteur-bancaire/image-2-13/</link>
		<pubDate>Wed, 03 Jul 2013 09:22:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4171</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:22:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 09:22:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-13]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>images</title>
		<link>http://yannickbourenane.com/preprod/2013/07/04/beobank-le-nouveau-ne-du-secteur-bancaire/images-11/</link>
		<pubDate>Wed, 03 Jul 2013 09:22:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-07-03 11:22:19]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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		<wp:postmeta>
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	<item>
		<title>Logo_Beobank</title>
		<link>http://yannickbourenane.com/preprod/2013/07/04/beobank-le-nouveau-ne-du-secteur-bancaire/s27i4m/</link>
		<pubDate>Wed, 03 Jul 2013 09:22:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4173</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:22:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 09:22:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[s27i4m]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4167</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
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	<item>
		<title>Logo_Beobank</title>
		<link>http://yannickbourenane.com/preprod/2013/07/04/beobank-le-nouveau-ne-du-secteur-bancaire/spk9oi/</link>
		<pubDate>Wed, 03 Jul 2013 09:22:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/spk9oi.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4174</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:22:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 09:22:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[spk9oi]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4167</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/spk9oi.jpg]]></wp:attachment_url>
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			<wp:meta_value><![CDATA[2013/07/spk9oi.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Détournement_Hermès 1</title>
		<link>http://yannickbourenane.com/preprod/2013/07/05/10-detournements-hermes/detournement_hermes-1/</link>
		<pubDate>Wed, 03 Jul 2013 09:39:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4177</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:39:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 09:39:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_hermes-1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4176</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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			<wp:meta_value><![CDATA[2013/07/Détournement_Hermès-1.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Détournement_Hermès 2</title>
		<link>http://yannickbourenane.com/preprod/2013/07/05/10-detournements-hermes/detournement_hermes-2/</link>
		<pubDate>Wed, 03 Jul 2013 09:52:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4178</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:52:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 09:52:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_hermes-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4176</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Détournement_Hermès 3</title>
		<link>http://yannickbourenane.com/preprod/2013/07/05/10-detournements-hermes/detournement_hermes-3/</link>
		<pubDate>Wed, 03 Jul 2013 09:52:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4179</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:52:54]]></wp:post_date>
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		<wp:post_name><![CDATA[detournement_hermes-3]]></wp:post_name>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Détournement_Hermès 4</title>
		<link>http://yannickbourenane.com/preprod/2013/07/05/10-detournements-hermes/detournement_hermes-4/</link>
		<pubDate>Wed, 03 Jul 2013 09:52:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4180</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:52:56]]></wp:post_date>
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		<wp:post_name><![CDATA[detournement_hermes-4]]></wp:post_name>
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		<title>Détournement_Hermès 5</title>
		<link>http://yannickbourenane.com/preprod/2013/07/05/10-detournements-hermes/detournement_hermes-5/</link>
		<pubDate>Wed, 03 Jul 2013 09:52:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4181</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:52:58]]></wp:post_date>
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		<wp:post_name><![CDATA[detournement_hermes-5]]></wp:post_name>
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		<wp:post_parent>4176</wp:post_parent>
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	<item>
		<title>Détournement_Hermès 6</title>
		<link>http://yannickbourenane.com/preprod/2013/07/05/10-detournements-hermes/detournement_hermes-6/</link>
		<pubDate>Wed, 03 Jul 2013 09:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4182</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:53:00]]></wp:post_date>
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		<wp:post_name><![CDATA[detournement_hermes-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4176</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
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	<item>
		<title>Détournement_Hermès 7</title>
		<link>http://yannickbourenane.com/preprod/2013/07/05/10-detournements-hermes/detournement_hermes-7/</link>
		<pubDate>Wed, 03 Jul 2013 09:53:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4183</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:53:02]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_hermes-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4176</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Détournement_Hermès 8</title>
		<link>http://yannickbourenane.com/preprod/2013/07/05/10-detournements-hermes/detournement_hermes-8/</link>
		<pubDate>Wed, 03 Jul 2013 09:53:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4184</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:53:03]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_hermes-8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4176</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Détournement_Hermès 9</title>
		<link>http://yannickbourenane.com/preprod/2013/07/05/10-detournements-hermes/detournement_hermes-9/</link>
		<pubDate>Wed, 03 Jul 2013 09:53:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4185</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:53:04]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_hermes-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4176</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Détournement_Hermès 10</title>
		<link>http://yannickbourenane.com/preprod/2013/07/05/10-detournements-hermes/detournement_hermes-10/</link>
		<pubDate>Wed, 03 Jul 2013 09:53:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4186</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 11:53:05]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_hermes-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4176</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<link>http://yannickbourenane.com/preprod/2013/07/08/ernstyoung-devient-ey/ernstyoung/</link>
		<pubDate>Wed, 03 Jul 2013 12:38:59 +0000</pubDate>
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		<title>Logo_EY</title>
		<link>http://yannickbourenane.com/preprod/2013/07/08/ernstyoung-devient-ey/2ltrbqd/</link>
		<pubDate>Wed, 03 Jul 2013 13:23:47 +0000</pubDate>
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		<pubDate>Wed, 03 Jul 2013 13:23:49 +0000</pubDate>
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		<pubDate>Wed, 03 Jul 2013 13:23:51 +0000</pubDate>
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		<wp:post_date><![CDATA[2013-07-03 15:23:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 13:23:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[33ojuck]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4194</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/33ojuck.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/33ojuck.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:960;s:6:"height";i:640;s:4:"file";s:19:"2013/07/33ojuck.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"33ojuck-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"33ojuck-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_EY</title>
		<link>http://yannickbourenane.com/preprod/2013/07/08/ernstyoung-devient-ey/ey_office_02/</link>
		<pubDate>Wed, 03 Jul 2013 13:23:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ey_office_02.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4199</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 15:23:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 13:23:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[ey_office_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4194</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ey_office_02.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/ey_office_02.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:960;s:6:"height";i:640;s:4:"file";s:24:"2013/07/ey_office_02.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"ey_office_02-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"ey_office_02-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_EY</title>
		<link>http://yannickbourenane.com/preprod/2013/07/08/ernstyoung-devient-ey/jgh3px/</link>
		<pubDate>Wed, 03 Jul 2013 13:23:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/jgh3px.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4200</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 15:23:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 13:23:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[jgh3px]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4194</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/jgh3px.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/jgh3px.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:960;s:6:"height";i:640;s:4:"file";s:18:"2013/07/jgh3px.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"jgh3px-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"jgh3px-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_EY</title>
		<link>http://yannickbourenane.com/preprod/2013/07/08/ernstyoung-devient-ey/rcrgat/</link>
		<pubDate>Wed, 03 Jul 2013 13:23:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/rcrgat.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4201</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 15:23:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 13:23:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[rcrgat]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4194</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/rcrgat.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/rcrgat.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:960;s:6:"height";i:640;s:4:"file";s:18:"2013/07/rcrgat.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"rcrgat-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"rcrgat-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_EY</title>
		<link>http://yannickbourenane.com/preprod/2013/07/08/ernstyoung-devient-ey/v5lp1j/</link>
		<pubDate>Wed, 03 Jul 2013 13:23:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/v5lp1j.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4202</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 15:23:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 13:23:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[v5lp1j]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4194</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/v5lp1j.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/v5lp1j.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:960;s:6:"height";i:640;s:4:"file";s:18:"2013/07/v5lp1j.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"v5lp1j-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"v5lp1j-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>ey_ancien</title>
		<link>http://yannickbourenane.com/preprod/2013/07/08/ernstyoung-devient-ey/ey_old/</link>
		<pubDate>Wed, 03 Jul 2013 13:25:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ey_old.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4203</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 15:25:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 13:25:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[ey_old]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4194</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ey_old.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/ey_old.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:980;s:6:"height";i:541;s:4:"file";s:18:"2013/07/ey_old.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"ey_old-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"ey_old-300x165.jpg";s:5:"width";i:300;s:6:"height";i:165;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Beobank</title>
		<link>http://yannickbourenane.com/preprod/2013/07/04/beobank-le-nouveau-ne-du-secteur-bancaire/logo_beobank-2/</link>
		<pubDate>Wed, 03 Jul 2013 14:37:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Beobank1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4208</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 16:37:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 14:37:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_beobank-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4167</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Beobank1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Logo_Beobank1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:295;s:4:"file";s:25:"2013/07/Logo_Beobank1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Beobank1-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Beobank1-300x107.jpg";s:5:"width";i:300;s:6:"height";i:107;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_EY</title>
		<link>http://yannickbourenane.com/preprod/2013/07/08/ernstyoung-devient-ey/logo_ey/</link>
		<pubDate>Wed, 03 Jul 2013 14:57:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_EY.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4214</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 16:57:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 14:57:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_ey]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4194</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_EY.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Logo_EY.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:19:"2013/07/Logo_EY.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Logo_EY-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"Logo_EY-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_New_Look</title>
		<link>http://yannickbourenane.com/preprod/2013/07/09/new-look-new-logo/logo_new_look/</link>
		<pubDate>Mon, 08 Jul 2013 08:30:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_New_Look.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4227</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 10:30:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 08:30:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_new_look]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4226</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_New_Look.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Logo_New_Look.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>New_Look_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/07/09/new-look-new-logo/1013404_10151794709409809_548762854_n/</link>
		<pubDate>Mon, 08 Jul 2013 09:00:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/1013404_10151794709409809_548762854_n.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-07-08 11:00:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 09:00:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1013404_10151794709409809_548762854_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4226</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/1013404_10151794709409809_548762854_n.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/1013404_10151794709409809_548762854_n.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:480;s:6:"height";i:480;s:4:"file";s:49:"2013/07/1013404_10151794709409809_548762854_n.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:49:"1013404_10151794709409809_548762854_n-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:49:"1013404_10151794709409809_548762854_n-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>New_Look_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/07/09/new-look-new-logo/a4ee/</link>
		<pubDate>Mon, 08 Jul 2013 09:00:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/a4ee.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4231</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 11:00:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 09:00:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[a4ee]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4226</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/a4ee.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/a4ee.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:329;s:4:"file";s:16:"2013/07/a4ee.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:16:"a4ee-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:16:"a4ee-300x197.jpg";s:5:"width";i:300;s:6:"height";i:197;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>New_Look_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/07/09/new-look-new-logo/image-1-27/</link>
		<pubDate>Mon, 08 Jul 2013 09:00:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4232</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 11:00:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 09:00:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-27]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4226</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-11.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:987;s:6:"height";i:598;s:4:"file";s:20:"2013/07/Image-11.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-11-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-11-300x181.png";s:5:"width";i:300;s:6:"height";i:181;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Tigerair</title>
		<link>http://yannickbourenane.com/preprod/2013/07/10/tiger-airways-devient-tigerair/logo_tigerair/</link>
		<pubDate>Mon, 08 Jul 2013 09:29:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Tigerair.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4235</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 11:29:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 09:29:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_tigerair]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4234</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Tigerair.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Logo_Tigerair.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:311;s:4:"file";s:25:"2013/07/Logo_Tigerair.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Tigerair-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Tigerair-300x112.jpg";s:5:"width";i:300;s:6:"height";i:112;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Tiger_Air</title>
		<link>http://yannickbourenane.com/preprod/2013/07/10/tiger-airways-devient-tigerair/tiger_air_livery/</link>
		<pubDate>Mon, 08 Jul 2013 09:59:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/tiger_air_livery.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4236</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 11:59:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 09:59:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tiger_air_livery]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4234</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/tiger_air_livery.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/tiger_air_livery.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:304;s:4:"file";s:28:"2013/07/tiger_air_livery.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:28:"tiger_air_livery-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:27:"tiger_air_livery-300x91.jpg";s:5:"width";i:300;s:6:"height";i:91;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/2013/07/10/tiger-airways-devient-tigerair/image-3-7/</link>
		<pubDate>Mon, 08 Jul 2013 10:00:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4237</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 12:00:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 10:00:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4234</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-3.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-3.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1267;s:6:"height";i:677;s:4:"file";s:19:"2013/07/Image-3.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-3-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-3-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:20:"Image-3-1024x547.png";s:5:"width";i:1024;s:6:"height";i:547;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>wwc4ra</title>
		<link>http://yannickbourenane.com/preprod/2013/07/10/tiger-airways-devient-tigerair/wwc4ra/</link>
		<pubDate>Mon, 08 Jul 2013 10:00:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/wwc4ra.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4238</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 12:00:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 10:00:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[wwc4ra]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4234</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/wwc4ra.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/wwc4ra.jpg]]></wp:meta_value>
		</wp:postmeta>
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		<title>Logo_Telecom_Egypt</title>
		<link>http://yannickbourenane.com/preprod/2013/07/11/telecom-egypt-soffre-un-nouveau-logo/logo_telecom_egypt/</link>
		<pubDate>Mon, 08 Jul 2013 12:48:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Telecom_Egypt</title>
		<link>http://yannickbourenane.com/preprod/2013/07/11/telecom-egypt-soffre-un-nouveau-logo/941141_550778064981276_1602284311_n/</link>
		<pubDate>Mon, 08 Jul 2013 13:12:29 +0000</pubDate>
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		<title>Logo_Telecom_Egypt</title>
		<link>http://yannickbourenane.com/preprod/2013/07/11/telecom-egypt-soffre-un-nouveau-logo/1002398_551644734894609_1920591198_n/</link>
		<pubDate>Mon, 08 Jul 2013 13:12:31 +0000</pubDate>
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		<title>Logo_Telecom_Egypt</title>
		<link>http://yannickbourenane.com/preprod/2013/07/11/telecom-egypt-soffre-un-nouveau-logo/image-1-28/</link>
		<pubDate>Mon, 08 Jul 2013 13:12:33 +0000</pubDate>
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	<item>
		<title>Drapeau_Egypt</title>
		<link>http://yannickbourenane.com/preprod/2013/07/11/telecom-egypt-soffre-un-nouveau-logo/drapeau_egypt/</link>
		<pubDate>Mon, 08 Jul 2013 13:16:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>4245</wp:post_id>
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		<title>Détournement_Logo 6</title>
		<link>http://yannickbourenane.com/preprod/detournement_logo-6/</link>
		<pubDate>Mon, 08 Jul 2013 14:01:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Détournement_Logo 1</title>
		<link>http://yannickbourenane.com/preprod/detournement_logo-1/</link>
		<pubDate>Mon, 08 Jul 2013 14:02:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508391191;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logo 2</title>
		<link>http://yannickbourenane.com/preprod/detournement_logo-2/</link>
		<pubDate>Mon, 08 Jul 2013 14:02:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4250</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 16:02:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 14:02:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Détournement_Logo-2.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:32:"2013/07/Détournement_Logo-2.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_Logo-2-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_Logo-2-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508386648;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logo 3</title>
		<link>http://yannickbourenane.com/preprod/detournement_logo-3/</link>
		<pubDate>Mon, 08 Jul 2013 14:02:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-3.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4251</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 16:02:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 14:02:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-3.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Détournement_Logo-3.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:32:"2013/07/Détournement_Logo-3.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_Logo-3-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_Logo-3-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1482627416;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logo 4</title>
		<link>http://yannickbourenane.com/preprod/detournement_logo-4/</link>
		<pubDate>Mon, 08 Jul 2013 14:02:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-4.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4252</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 16:02:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 14:02:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-4.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Détournement_Logo-4.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:32:"2013/07/Détournement_Logo-4.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_Logo-4-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_Logo-4-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logo 5</title>
		<link>http://yannickbourenane.com/preprod/detournement_logo-5/</link>
		<pubDate>Mon, 08 Jul 2013 14:02:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-5.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4253</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 16:02:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 14:02:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo-5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-5.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Détournement_Logo-5.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:32:"2013/07/Détournement_Logo-5.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_Logo-5-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_Logo-5-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_logo 7</title>
		<link>http://yannickbourenane.com/preprod/detournement_logo-7/</link>
		<pubDate>Mon, 08 Jul 2013 14:02:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_logo-7.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4254</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 16:02:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 14:02:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_logo-7.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Détournement_logo-7.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:32:"2013/07/Détournement_logo-7.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_logo-7-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_logo-7-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logo 8</title>
		<link>http://yannickbourenane.com/preprod/detournement_logo-8/</link>
		<pubDate>Mon, 08 Jul 2013 14:02:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-8.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4255</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 16:02:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 14:02:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo-8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-8.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Détournement_Logo-8.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:32:"2013/07/Détournement_Logo-8.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_Logo-8-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_Logo-8-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1487751734;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logo 9</title>
		<link>http://yannickbourenane.com/preprod/detournement_logo-9/</link>
		<pubDate>Mon, 08 Jul 2013 14:02:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-9.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4256</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 16:02:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 14:02:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-9.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Détournement_Logo-9.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:32:"2013/07/Détournement_Logo-9.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_Logo-9-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_Logo-9-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1483784537;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logo 10</title>
		<link>http://yannickbourenane.com/preprod/detournement_logo-10/</link>
		<pubDate>Mon, 08 Jul 2013 14:02:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-10.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4257</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 16:02:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 14:02:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Logo-10.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Détournement_Logo-10.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:33:"2013/07/Détournement_Logo-10.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"Détournement_Logo-10-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:33:"Détournement_Logo-10-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507387501;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Cocacola-Life</title>
		<link>http://yannickbourenane.com/preprod/2013/07/08/le-nouveau-coca-cola-vert/cocacola-life/</link>
		<pubDate>Mon, 08 Jul 2013 16:28:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Cocacola-Life.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4271</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 18:28:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 16:28:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cocacola-life]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4270</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Cocacola-Life.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Cocacola-Life.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:900;s:6:"height";i:832;s:4:"file";s:25:"2013/07/Cocacola-Life.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Cocacola-Life-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Cocacola-Life-300x277.jpg";s:5:"width";i:300;s:6:"height";i:277;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-29/</link>
		<pubDate>Tue, 09 Jul 2013 08:18:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-13.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4276</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:18:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:18:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-29]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-13.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-13.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:552;s:6:"height";i:189;s:4:"file";s:20:"2013/07/Image-13.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-13-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-13-300x102.png";s:5:"width";i:300;s:6:"height";i:102;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508404667;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-14/</link>
		<pubDate>Tue, 09 Jul 2013 08:18:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-21.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4277</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:18:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:18:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-21.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-21.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:542;s:6:"height";i:499;s:4:"file";s:20:"2013/07/Image-21.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-21-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-21-300x276.png";s:5:"width";i:300;s:6:"height";i:276;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507309916;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-8/</link>
		<pubDate>Tue, 09 Jul 2013 08:19:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-31.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4278</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:19:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:19:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-31.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-31.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:533;s:6:"height";i:252;s:4:"file";s:20:"2013/07/Image-31.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-31-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-31-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501230779;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-7/</link>
		<pubDate>Tue, 09 Jul 2013 08:19:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4279</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:19:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:19:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-4.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-4.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:380;s:6:"height";i:253;s:4:"file";s:19:"2013/07/Image-4.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-4-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-4-300x199.png";s:5:"width";i:300;s:6:"height";i:199;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501177929;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-5/</link>
		<pubDate>Tue, 09 Jul 2013 08:20:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4280</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:20:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:20:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-5.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-5.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:533;s:6:"height";i:234;s:4:"file";s:19:"2013/07/Image-5.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-5-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-5-300x131.png";s:5:"width";i:300;s:6:"height";i:131;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1505231711;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-7/</link>
		<pubDate>Tue, 09 Jul 2013 08:20:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4281</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:20:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:20:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-6.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-6.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:555;s:6:"height";i:203;s:4:"file";s:19:"2013/07/Image-6.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-6-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-6-300x109.png";s:5:"width";i:300;s:6:"height";i:109;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501037909;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-4/</link>
		<pubDate>Tue, 09 Jul 2013 08:20:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4282</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:20:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:20:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-7.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-7.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:536;s:6:"height";i:167;s:4:"file";s:19:"2013/07/Image-7.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-7-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:18:"Image-7-300x93.png";s:5:"width";i:300;s:6:"height";i:93;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1496142895;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 9</title>
		<link>http://yannickbourenane.com/preprod/image-9-3/</link>
		<pubDate>Tue, 09 Jul 2013 08:21:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-9.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4283</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:21:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:21:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-9.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-9.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:365;s:6:"height";i:186;s:4:"file";s:19:"2013/07/Image-9.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-9-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-9-300x152.png";s:5:"width";i:300;s:6:"height";i:152;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1481707874;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 10</title>
		<link>http://yannickbourenane.com/preprod/image-10-3/</link>
		<pubDate>Tue, 09 Jul 2013 08:21:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4284</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:21:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:21:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-10-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-10.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-10.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:530;s:6:"height";i:224;s:4:"file";s:20:"2013/07/Image-10.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-10-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-10-300x126.png";s:5:"width";i:300;s:6:"height";i:126;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1481622444;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 11</title>
		<link>http://yannickbourenane.com/preprod/image-11-2/</link>
		<pubDate>Tue, 09 Jul 2013 08:21:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-111.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4285</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:21:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:21:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-11-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-111.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-111.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:532;s:6:"height";i:251;s:4:"file";s:21:"2013/07/Image-111.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-111-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-111-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1510513200;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 12</title>
		<link>http://yannickbourenane.com/preprod/image-12/</link>
		<pubDate>Tue, 09 Jul 2013 08:22:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-121.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4286</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:22:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:22:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-121.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-121.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:246;s:4:"file";s:21:"2013/07/Image-121.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-121-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-121-300x147.png";s:5:"width";i:300;s:6:"height";i:147;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1505161878;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 13</title>
		<link>http://yannickbourenane.com/preprod/image-13/</link>
		<pubDate>Tue, 09 Jul 2013 08:22:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-131.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4287</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:22:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:22:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-13]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-131.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-131.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:566;s:6:"height";i:445;s:4:"file";s:21:"2013/07/Image-131.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-131-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-131-300x235.png";s:5:"width";i:300;s:6:"height";i:235;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501574376;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 14</title>
		<link>http://yannickbourenane.com/preprod/image-14/</link>
		<pubDate>Tue, 09 Jul 2013 08:23:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-14.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4288</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:23:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:23:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-14.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-14.png]]></wp:meta_value>
		</wp:postmeta>
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		<title>Image 15</title>
		<link>http://yannickbourenane.com/preprod/image-15/</link>
		<pubDate>Tue, 09 Jul 2013 08:23:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 16</title>
		<link>http://yannickbourenane.com/preprod/image-16/</link>
		<pubDate>Tue, 09 Jul 2013 08:24:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_date><![CDATA[2013-07-09 10:24:14]]></wp:post_date>
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		<title>Image 17</title>
		<link>http://yannickbourenane.com/preprod/image-17/</link>
		<pubDate>Tue, 09 Jul 2013 08:24:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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		<title>Image 18</title>
		<link>http://yannickbourenane.com/preprod/image-18/</link>
		<pubDate>Tue, 09 Jul 2013 08:25:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4292</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:25:09]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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	<item>
		<title>Wallonie_DET 1</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-1/</link>
		<pubDate>Tue, 09 Jul 2013 08:55:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4294</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 10:55:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 08:55:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[wallonie_det-1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4293</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-1.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/07/Wallonie_DET-1.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Wallonie_DET 2</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-2/</link>
		<pubDate>Tue, 09 Jul 2013 09:02:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4295</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 11:02:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 09:02:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[wallonie_det-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4293</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-2.jpg]]></wp:attachment_url>
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			<wp:meta_value><![CDATA[2013/07/Wallonie_DET-2.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Wallonie_DET 3</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-3/</link>
		<pubDate>Tue, 09 Jul 2013 09:02:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-3.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4296</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 11:02:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 09:02:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[wallonie_det-3]]></wp:post_name>
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		<wp:post_parent>4293</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-3.jpg]]></wp:attachment_url>
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			<wp:meta_value><![CDATA[2013/07/Wallonie_DET-3.jpg]]></wp:meta_value>
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		<title>Wallonie_DET 4</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-4/</link>
		<pubDate>Tue, 09 Jul 2013 09:02:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Wallonie_DET 5</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-5/</link>
		<pubDate>Tue, 09 Jul 2013 09:02:44 +0000</pubDate>
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		<title>Wallonie_DET 6</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-6/</link>
		<pubDate>Tue, 09 Jul 2013 09:02:45 +0000</pubDate>
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		<title>Wallonie_DET 7</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-7/</link>
		<pubDate>Tue, 09 Jul 2013 09:02:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Wallonie_DET 8</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-8/</link>
		<pubDate>Tue, 09 Jul 2013 09:02:47 +0000</pubDate>
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		<wp:post_id>4301</wp:post_id>
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		<title>Wallonie_DET 9</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-9/</link>
		<pubDate>Tue, 09 Jul 2013 09:02:48 +0000</pubDate>
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		<title>Wallonie_DET 10</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-10/</link>
		<pubDate>Tue, 09 Jul 2013 09:02:50 +0000</pubDate>
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		<title>Wallonie_DET 11</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-11/</link>
		<pubDate>Tue, 09 Jul 2013 09:02:51 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-13/</link>
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		<title>Wallonie_DET 14</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-14/</link>
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		<title>Wallonie_DET 15</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/wallonie_det-15/</link>
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		<title>Logo_APA</title>
		<link>http://yannickbourenane.com/preprod/2013/07/15/the-american-philosophical-association-soffre-un-lifting/logo_apa/</link>
		<pubDate>Tue, 09 Jul 2013 11:52:57 +0000</pubDate>
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		<title>Logo_APA</title>
		<link>http://yannickbourenane.com/preprod/2013/07/15/the-american-philosophical-association-soffre-un-lifting/9749_202023759947495_1341729111_n/</link>
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		<title>Logo_APA</title>
		<link>http://yannickbourenane.com/preprod/2013/07/15/the-american-philosophical-association-soffre-un-lifting/apa_logo_detail/</link>
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		<title>Logo_APA</title>
		<link>http://yannickbourenane.com/preprod/2013/07/15/the-american-philosophical-association-soffre-un-lifting/image-5-6/</link>
		<pubDate>Tue, 09 Jul 2013 12:19:06 +0000</pubDate>
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		<title>AltaVista+logos</title>
		<link>http://yannickbourenane.com/preprod/2013/07/09/adieu-altavista/altavistalogos/</link>
		<pubDate>Tue, 09 Jul 2013 19:13:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>UNE</title>
		<link>http://yannickbourenane.com/preprod/2013/07/10/le-branding-a-400-000e-de-jean-paul-huchon/capture-decran-2013-07-10-a-11-35-08/</link>
		<pubDate>Wed, 10 Jul 2013 10:39:52 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<wp:post_date><![CDATA[2013-07-10 12:39:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-10 10:39:52]]></wp:post_date_gmt>
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		<wp:post_parent>4328</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
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	<item>
		<title>ARTICLE</title>
		<link>http://yannickbourenane.com/preprod/2013/07/10/le-branding-a-400-000e-de-jean-paul-huchon/numeriser-27/</link>
		<pubDate>Wed, 10 Jul 2013 10:40:11 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4330</wp:post_id>
		<wp:post_date><![CDATA[2013-07-10 12:40:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-10 10:40:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[numeriser-27]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4328</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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	<item>
		<title>LOGO_PARIS_REGION</title>
		<link>http://yannickbourenane.com/preprod/2013/07/10/le-branding-a-400-000e-de-jean-paul-huchon/capture-decran-2013-07-10-a-12-43-53/</link>
		<pubDate>Wed, 10 Jul 2013 10:45:51 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4331</wp:post_id>
		<wp:post_date><![CDATA[2013-07-10 12:45:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-10 10:45:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[capture-decran-2013-07-10-a-12-43-53]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4328</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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			<wp:meta_value><![CDATA[2013/07/Capture-d’écran-2013-07-10-à-12.43.53.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:148;s:6:"height";i:66;s:4:"file";s:53:"2013/07/Capture-d’écran-2013-07-10-à-12.43.53.png";s:5:"sizes";a:0:{}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Dow_Jones</title>
		<link>http://yannickbourenane.com/preprod/2013/07/16/dow-jones-soffre-un-nouveau-logo/logo_dow_jones/</link>
		<pubDate>Mon, 15 Jul 2013 08:13:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Dow_Jones.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4342</wp:post_id>
		<wp:post_date><![CDATA[2013-07-15 10:13:54]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_dow_jones]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4341</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Dow_Jones.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/07/Logo_Dow_Jones.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:303;s:4:"file";s:26:"2013/07/Logo_Dow_Jones.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"Logo_Dow_Jones-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"Logo_Dow_Jones-300x109.jpg";s:5:"width";i:300;s:6:"height";i:109;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Dow_Jones</title>
		<link>http://yannickbourenane.com/preprod/2013/07/16/dow-jones-soffre-un-nouveau-logo/dow_jones_logo_monogram/</link>
		<pubDate>Mon, 15 Jul 2013 08:49:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4343</wp:post_id>
		<wp:post_date><![CDATA[2013-07-15 10:49:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-15 08:49:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[dow_jones_logo_monogram]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4341</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Dow_Jones</title>
		<link>http://yannickbourenane.com/preprod/2013/07/16/dow-jones-soffre-un-nouveau-logo/dow_jones_bizcard_concept/</link>
		<pubDate>Mon, 15 Jul 2013 08:50:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4344</wp:post_id>
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		<wp:post_date_gmt><![CDATA[2013-07-15 08:50:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[dow_jones_bizcard_concept]]></wp:post_name>
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		<wp:post_parent>4341</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<title>Logo_Dow_Jones</title>
		<link>http://yannickbourenane.com/preprod/2013/07/16/dow-jones-soffre-un-nouveau-logo/dow_jones_newsletter_concept/</link>
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		<title>Logo_Dow_Jones</title>
		<link>http://yannickbourenane.com/preprod/2013/07/16/dow-jones-soffre-un-nouveau-logo/dow_jones_stationery_concept/</link>
		<pubDate>Mon, 15 Jul 2013 08:50:43 +0000</pubDate>
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		<title>Logo_Dow_Jones</title>
		<link>http://yannickbourenane.com/preprod/2013/07/16/dow-jones-soffre-un-nouveau-logo/image-4-8/</link>
		<pubDate>Mon, 15 Jul 2013 08:50:44 +0000</pubDate>
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		<title>Logo_Glasgow_Airport</title>
		<link>http://yannickbourenane.com/preprod/2013/07/17/le-logo-patriotique-de-laeroport-de-glasgow/logo_glasgow_airport/</link>
		<pubDate>Mon, 15 Jul 2013 09:19:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>2h67sy8</title>
		<link>http://yannickbourenane.com/preprod/2013/07/17/le-logo-patriotique-de-laeroport-de-glasgow/2h67sy8/</link>
		<pubDate>Mon, 15 Jul 2013 09:40:47 +0000</pubDate>
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		<title>ga-bus-cards-600x409</title>
		<link>http://yannickbourenane.com/preprod/2013/07/17/le-logo-patriotique-de-laeroport-de-glasgow/ga-bus-cards-600x409/</link>
		<pubDate>Mon, 15 Jul 2013 09:40:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/2013/07/17/le-logo-patriotique-de-laeroport-de-glasgow/image-1-30/</link>
		<pubDate>Mon, 15 Jul 2013 09:40:50 +0000</pubDate>
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		<title>Logo_Flandre</title>
		<link>http://yannickbourenane.com/preprod/2013/07/18/apres-la-wallonie-la-flandre-devoile-sa-nouvelle-identite/logo_flandre/</link>
		<pubDate>Mon, 15 Jul 2013 10:02:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-07-15 12:02:57]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_flandre]]></wp:post_name>
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	<item>
		<title>Evolution_Coca_Cola</title>
		<link>http://yannickbourenane.com/preprod/2013/07/19/chronologie-de-bulles-celebres/evolution_coca_cola/</link>
		<pubDate>Mon, 15 Jul 2013 12:42:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[evolution_coca_cola]]></wp:post_name>
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	<item>
		<title>Evolution_7_UP</title>
		<link>http://yannickbourenane.com/preprod/2013/07/19/chronologie-de-bulles-celebres/evolution_7_up/</link>
		<pubDate>Mon, 15 Jul 2013 13:03:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4363</wp:post_id>
		<wp:post_date><![CDATA[2013-07-15 15:03:34]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[evolution_7_up]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Evolution_Pepsi</title>
		<link>http://yannickbourenane.com/preprod/2013/07/19/chronologie-de-bulles-celebres/evolution_pepsi/</link>
		<pubDate>Mon, 15 Jul 2013 13:03:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Evolution_Pepsi.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4364</wp:post_id>
		<wp:post_date><![CDATA[2013-07-15 15:03:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-15 13:03:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[evolution_pepsi]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4361</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Logo_Gustave_Roussy</title>
		<link>http://yannickbourenane.com/preprod/2013/07/22/gustave-roussy-fait-honneur-a-son-fondateur/logo_gustave_roussy/</link>
		<pubDate>Mon, 15 Jul 2013 13:30:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4369</wp:post_id>
		<wp:post_date><![CDATA[2013-07-15 15:30:05]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_gustave_roussy]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4368</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Gustave_Roussy_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/07/22/gustave-roussy-fait-honneur-a-son-fondateur/983972_612872135398818_1429275321_n/</link>
		<pubDate>Mon, 15 Jul 2013 13:52:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>4370</wp:post_id>
		<wp:post_date><![CDATA[2013-07-15 15:52:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-15 13:52:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[983972_612872135398818_1429275321_n]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:800;s:6:"height";i:600;s:4:"file";s:47:"2013/07/983972_612872135398818_1429275321_n.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:47:"983972_612872135398818_1429275321_n-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:47:"983972_612872135398818_1429275321_n-300x225.jpg";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Gustave_Roussy_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/07/22/gustave-roussy-fait-honneur-a-son-fondateur/image-1-31/</link>
		<pubDate>Mon, 15 Jul 2013 13:52:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-110.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4371</wp:post_id>
		<wp:post_date><![CDATA[2013-07-15 15:52:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-15 13:52:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-31]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4368</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-110.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-110.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:992;s:6:"height";i:712;s:4:"file";s:21:"2013/07/Image-110.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-110-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-110-300x215.png";s:5:"width";i:300;s:6:"height";i:215;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-32/</link>
		<pubDate>Tue, 16 Jul 2013 07:59:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-112.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4379</wp:post_id>
		<wp:post_date><![CDATA[2013-07-16 09:59:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-16 07:59:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-32]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-112.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-112.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:560;s:6:"height";i:211;s:4:"file";s:21:"2013/07/Image-112.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-112-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-112-300x113.png";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508848345;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-15/</link>
		<pubDate>Tue, 16 Jul 2013 08:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-22.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4380</wp:post_id>
		<wp:post_date><![CDATA[2013-07-16 10:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-16 08:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-22.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-22.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:560;s:6:"height";i:225;s:4:"file";s:20:"2013/07/Image-22.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-22-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-22-300x120.png";s:5:"width";i:300;s:6:"height";i:120;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1485527316;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-9/</link>
		<pubDate>Tue, 16 Jul 2013 08:00:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-32.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4381</wp:post_id>
		<wp:post_date><![CDATA[2013-07-16 10:00:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-16 08:00:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-32.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-32.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:311;s:6:"height";i:166;s:4:"file";s:20:"2013/07/Image-32.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-32-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-32-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-9/</link>
		<pubDate>Tue, 16 Jul 2013 08:00:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-42.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4382</wp:post_id>
		<wp:post_date><![CDATA[2013-07-16 10:00:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-16 08:00:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-42.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-42.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:559;s:6:"height";i:254;s:4:"file";s:20:"2013/07/Image-42.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-42-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-42-300x136.png";s:5:"width";i:300;s:6:"height";i:136;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1487770931;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-7/</link>
		<pubDate>Tue, 16 Jul 2013 08:00:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-52.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4383</wp:post_id>
		<wp:post_date><![CDATA[2013-07-16 10:00:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-16 08:00:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-52.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-52.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:578;s:6:"height";i:197;s:4:"file";s:20:"2013/07/Image-52.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-52-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-52-300x102.png";s:5:"width";i:300;s:6:"height";i:102;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1503177184;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-8/</link>
		<pubDate>Tue, 16 Jul 2013 08:00:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-61.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4384</wp:post_id>
		<wp:post_date><![CDATA[2013-07-16 10:00:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-16 08:00:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-61.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/07/Image-61.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:555;s:6:"height";i:212;s:4:"file";s:20:"2013/07/Image-61.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-61-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-61-300x114.png";s:5:"width";i:300;s:6:"height";i:114;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1496658601;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-5/</link>
		<pubDate>Tue, 16 Jul 2013 08:01:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<pubDate>Tue, 16 Jul 2013 09:35:31 +0000</pubDate>
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		<title>Evolution_Logo_Air_France</title>
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		<pubDate>Tue, 16 Jul 2013 10:52:19 +0000</pubDate>
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		<title>Billet_Air_France</title>
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		<pubDate>Tue, 16 Jul 2013 13:42:09 +0000</pubDate>
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		<title>BN</title>
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		<pubDate>Mon, 22 Jul 2013 16:18:41 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>BNXD-carrousel1-640x400</title>
		<link>http://yannickbourenane.com/preprod/2013/07/23/bn-pocket-devi1-bn-xd/bnxd-carrousel1-640x400/</link>
		<pubDate>Mon, 22 Jul 2013 16:22:52 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>BNXD-carrousel2-640x400</title>
		<link>http://yannickbourenane.com/preprod/2013/07/23/bn-pocket-devi1-bn-xd/bnxd-carrousel2-640x400/</link>
		<pubDate>Mon, 22 Jul 2013 16:23:13 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>BNXD-carrousel3-640x400</title>
		<link>http://yannickbourenane.com/preprod/2013/07/23/bn-pocket-devi1-bn-xd/bnxd-carrousel3-640x400/</link>
		<pubDate>Mon, 22 Jul 2013 16:23:15 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>BNXD-rough1-640x400</title>
		<link>http://yannickbourenane.com/preprod/2013/07/23/bn-pocket-devi1-bn-xd/bnxd-rough1-640x400/</link>
		<pubDate>Mon, 22 Jul 2013 16:23:17 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>BNXD-rough2-640x400</title>
		<link>http://yannickbourenane.com/preprod/2013/07/23/bn-pocket-devi1-bn-xd/bnxd-rough2-640x400/</link>
		<pubDate>Mon, 22 Jul 2013 16:23:19 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>BNXD-rough3-640x400</title>
		<link>http://yannickbourenane.com/preprod/2013/07/23/bn-pocket-devi1-bn-xd/bnxd-rough3-640x400/</link>
		<pubDate>Mon, 22 Jul 2013 16:23:21 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>BNXD-rough4-640x400</title>
		<link>http://yannickbourenane.com/preprod/2013/07/23/bn-pocket-devi1-bn-xd/bnxd-rough4-640x400/</link>
		<pubDate>Mon, 22 Jul 2013 16:23:23 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>MAHOLA</title>
		<link>http://yannickbourenane.com/preprod/2013/08/06/le-m-qui-monte-une-nouvelle-identite-pour-mahola/mahola/</link>
		<pubDate>Tue, 23 Jul 2013 13:05:07 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<wp:post_name><![CDATA[mahola]]></wp:post_name>
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	<item>
		<title>960208_448035021956371_759118140_n</title>
		<link>http://yannickbourenane.com/preprod/2013/08/06/le-m-qui-monte-une-nouvelle-identite-pour-mahola/960208_448035021956371_759118140_n/</link>
		<pubDate>Tue, 23 Jul 2013 13:06:33 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>384993_448035011956372_549960639_n</title>
		<link>http://yannickbourenane.com/preprod/2013/08/06/le-m-qui-monte-une-nouvelle-identite-pour-mahola/384993_448035011956372_549960639_n/</link>
		<pubDate>Tue, 23 Jul 2013 13:06:50 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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	<item>
		<title>581929_448035035289703_692283043_n</title>
		<link>http://yannickbourenane.com/preprod/2013/08/06/le-m-qui-monte-une-nouvelle-identite-pour-mahola/581929_448035035289703_692283043_n/</link>
		<pubDate>Tue, 23 Jul 2013 13:07:14 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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	<item>
		<title>10YearsMarathon_Wide.gif</title>
		<link>http://yannickbourenane.com/preprod/2013/07/23/etihad-fete-ses-10-ans/10yearsmarathon_wide-gif/</link>
		<pubDate>Tue, 23 Jul 2013 17:25:31 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4442</wp:post_id>
		<wp:post_date><![CDATA[2013-07-23 19:25:31]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[10yearsmarathon_wide-gif]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4424</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Sonia</title>
		<link>http://yannickbourenane.com/preprod/2013/07/24/sonia-marc-et-les-autres/sonia/</link>
		<pubDate>Tue, 23 Jul 2013 17:29:12 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Sonia.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4446</wp:post_id>
		<wp:post_date><![CDATA[2013-07-23 19:29:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-23 17:29:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[sonia]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4445</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<pubDate>Thu, 01 Aug 2013 08:59:29 +0000</pubDate>
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		<title>Launch-FULL</title>
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		<title>Capture d’écran 2013-08-01 à 12.52.31</title>
		<link>http://yannickbourenane.com/preprod/2013/08/05/austin-la-moderne-le-nouveau-logo-du-musee-dart-contemporain/capture-decran-2013-08-01-a-12-52-31/</link>
		<pubDate>Thu, 01 Aug 2013 12:43:49 +0000</pubDate>
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		<title>ContAustinBag_500</title>
		<link>http://yannickbourenane.com/preprod/2013/08/05/austin-la-moderne-le-nouveau-logo-du-musee-dart-contemporain/contaustinbag_500/</link>
		<pubDate>Thu, 01 Aug 2013 12:43:51 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>TheContemporary_BannerMock</title>
		<link>http://yannickbourenane.com/preprod/2013/08/05/austin-la-moderne-le-nouveau-logo-du-musee-dart-contemporain/thecontemporary_bannermock/</link>
		<pubDate>Thu, 01 Aug 2013 12:43:53 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>TheContemporary_Catalog_620</title>
		<link>http://yannickbourenane.com/preprod/2013/08/05/austin-la-moderne-le-nouveau-logo-du-musee-dart-contemporain/thecontemporary_catalog_620/</link>
		<pubDate>Thu, 01 Aug 2013 12:43:54 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/mcdo_logo_3-300x197.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/mcdo_logo_3-300x197.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:300;s:6:"height";i:197;s:4:"file";s:31:"2013/08/mcdo_logo_3-300x197.jpg";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"mcdo_logo_3-300x197-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>mcdo_logo_4-300x201</title>
		<link>http://yannickbourenane.com/preprod/2013/08/09/la-nouvelle-campagne-no-logo-de-mcdonalds/mcdo_logo_4-300x201/</link>
		<pubDate>Fri, 02 Aug 2013 15:48:00 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/mcdo_logo_4-300x201.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4555</wp:post_id>
		<wp:post_date><![CDATA[2013-08-02 17:48:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-02 15:48:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[mcdo_logo_4-300x201]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4548</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/mcdo_logo_4-300x201.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/mcdo_logo_4-300x201.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:300;s:6:"height";i:201;s:4:"file";s:31:"2013/08/mcdo_logo_4-300x201.jpg";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"mcdo_logo_4-300x201-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>mcdo_logo_5-300x203</title>
		<link>http://yannickbourenane.com/preprod/2013/08/09/la-nouvelle-campagne-no-logo-de-mcdonalds/mcdo_logo_5-300x203/</link>
		<pubDate>Fri, 02 Aug 2013 15:48:01 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/mcdo_logo_5-300x203.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4556</wp:post_id>
		<wp:post_date><![CDATA[2013-08-02 17:48:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-02 15:48:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[mcdo_logo_5-300x203]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4548</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/mcdo_logo_5-300x203.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/mcdo_logo_5-300x203.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:300;s:6:"height";i:203;s:4:"file";s:31:"2013/08/mcdo_logo_5-300x203.jpg";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"mcdo_logo_5-300x203-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau_Logo_FFFA</title>
		<link>http://yannickbourenane.com/preprod/2013/08/13/la-fffa-devoile-son-nouveau-logo/nouveau_logo_fffa/</link>
		<pubDate>Mon, 12 Aug 2013 09:25:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Nouveau_Logo_FFFA.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4566</wp:post_id>
		<wp:post_date><![CDATA[2013-08-12 11:25:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 09:25:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau_logo_fffa]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4565</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Nouveau_Logo_FFFA.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Nouveau_Logo_FFFA.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:313;s:4:"file";s:29:"2013/08/Nouveau_Logo_FFFA.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"Nouveau_Logo_FFFA-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:29:"Nouveau_Logo_FFFA-300x113.jpg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Choix_Logo_FFFA</title>
		<link>http://yannickbourenane.com/preprod/2013/08/13/la-fffa-devoile-son-nouveau-logo/choix_logo_fffa/</link>
		<pubDate>Mon, 12 Aug 2013 10:08:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Choix_Logo_FFFA.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4567</wp:post_id>
		<wp:post_date><![CDATA[2013-08-12 12:08:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 10:08:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[choix_logo_fffa]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4565</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Choix_Logo_FFFA.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Choix_Logo_FFFA.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:174;s:4:"file";s:27:"2013/08/Choix_Logo_FFFA.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"Choix_Logo_FFFA-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"Choix_Logo_FFFA-300x63.jpg";s:5:"width";i:300;s:6:"height";i:63;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveaux_Logos_FFFA</title>
		<link>http://yannickbourenane.com/preprod/2013/08/13/la-fffa-devoile-son-nouveau-logo/nouveaux_logos_fffa/</link>
		<pubDate>Mon, 12 Aug 2013 10:08:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Nouveaux_Logos_FFFA.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4568</wp:post_id>
		<wp:post_date><![CDATA[2013-08-12 12:08:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 10:08:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveaux_logos_fffa]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4565</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Nouveaux_Logos_FFFA.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Nouveaux_Logos_FFFA.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:31:"2013/08/Nouveaux_Logos_FFFA.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"Nouveaux_Logos_FFFA-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:31:"Nouveaux_Logos_FFFA-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/2013/08/13/la-fffa-devoile-son-nouveau-logo/image-8-3/</link>
		<pubDate>Mon, 12 Aug 2013 10:09:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-8.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4569</wp:post_id>
		<wp:post_date><![CDATA[2013-08-12 12:09:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 10:09:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4565</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-8.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-8.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1010;s:6:"height";i:529;s:4:"file";s:19:"2013/08/Image-8.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-8-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-8-300x157.png";s:5:"width";i:300;s:6:"height";i:157;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Image 9</title>
		<link>http://yannickbourenane.com/preprod/2013/08/13/la-fffa-devoile-son-nouveau-logo/image-9-4/</link>
		<pubDate>Mon, 12 Aug 2013 10:09:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-9.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4570</wp:post_id>
		<wp:post_date><![CDATA[2013-08-12 12:09:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 10:09:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4565</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-9.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-9.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1017;s:6:"height";i:500;s:4:"file";s:19:"2013/08/Image-9.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-9-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-9-300x147.png";s:5:"width";i:300;s:6:"height";i:147;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>MASTER_CHEF_LOGO</title>
		<link>http://yannickbourenane.com/preprod/master_chef_logo/</link>
		<pubDate>Mon, 12 Aug 2013 13:19:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/MASTER_CHEF_LOGO.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4573</wp:post_id>
		<wp:post_date><![CDATA[2013-08-12 15:19:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 13:19:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[master_chef_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Master_Chef_Nouveau_Logo</title>
		<link>http://yannickbourenane.com/preprod/master_chef_nouveau_logo/</link>
		<pubDate>Mon, 12 Aug 2013 13:23:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_name><![CDATA[master_chef_nouveau_logo]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>masterchef_02</title>
		<link>http://yannickbourenane.com/preprod/masterchef_02/</link>
		<pubDate>Mon, 12 Aug 2013 13:54:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-08-12 15:54:10]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[masterchef_02]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/08/masterchef_02.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>masterchef_03_packaging</title>
		<link>http://yannickbourenane.com/preprod/masterchef_03_packaging/</link>
		<pubDate>Mon, 12 Aug 2013 13:54:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_03_packaging.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4576</wp:post_id>
		<wp:post_date><![CDATA[2013-08-12 15:54:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 13:54:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[masterchef_03_packaging]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_03_packaging.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/masterchef_03_packaging.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>masterchef_07_advertising</title>
		<link>http://yannickbourenane.com/preprod/masterchef_07_advertising/</link>
		<pubDate>Mon, 12 Aug 2013 13:54:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_07_advertising.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4577</wp:post_id>
		<wp:post_date><![CDATA[2013-08-12 15:54:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 13:54:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[masterchef_07_advertising]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_07_advertising.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/masterchef_07_advertising.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509695657;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>masterchef_08_premium</title>
		<link>http://yannickbourenane.com/preprod/masterchef_08_premium/</link>
		<pubDate>Mon, 12 Aug 2013 13:54:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_08_premium.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4578</wp:post_id>
		<wp:post_date><![CDATA[2013-08-12 15:54:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 13:54:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[masterchef_08_premium]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/08/masterchef_08_premium.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509695779;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>masterchef_09</title>
		<link>http://yannickbourenane.com/preprod/masterchef_09/</link>
		<pubDate>Mon, 12 Aug 2013 13:54:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_09.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4579</wp:post_id>
		<wp:post_date><![CDATA[2013-08-12 15:54:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 13:54:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[masterchef_09]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_09.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/08/masterchef_09.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509695910;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>masterchef_10</title>
		<link>http://yannickbourenane.com/preprod/masterchef_10/</link>
		<pubDate>Mon, 12 Aug 2013 13:54:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4580</wp:post_id>
		<wp:post_date><![CDATA[2013-08-12 15:54:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 13:54:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[masterchef_10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_10.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/masterchef_10.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:850;s:6:"height";i:599;s:4:"file";s:25:"2013/08/masterchef_10.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"masterchef_10-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:25:"masterchef_10-300x211.png";s:5:"width";i:300;s:6:"height";i:211;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509696155;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>masterchef_11</title>
		<link>http://yannickbourenane.com/preprod/masterchef_11/</link>
		<pubDate>Mon, 12 Aug 2013 13:54:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4581</wp:post_id>
		<wp:post_date><![CDATA[2013-08-12 15:54:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 13:54:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[masterchef_11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/masterchef_11.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:850;s:6:"height";i:599;s:4:"file";s:25:"2013/08/masterchef_11.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"masterchef_11-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:25:"masterchef_11-300x211.png";s:5:"width";i:300;s:6:"height";i:211;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509696020;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 22</title>
		<link>http://yannickbourenane.com/preprod/image-22/</link>
		<pubDate>Tue, 13 Aug 2013 07:51:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-22.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4587</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:51:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:51:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-22]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-22.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-22.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:539;s:6:"height";i:216;s:4:"file";s:20:"2013/08/Image-22.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-22-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-22-300x120.png";s:5:"width";i:300;s:6:"height";i:120;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507713925;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 21</title>
		<link>http://yannickbourenane.com/preprod/image-21/</link>
		<pubDate>Tue, 13 Aug 2013 07:52:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-21.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4588</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:52:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:52:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-21]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-21.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-21.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:528;s:6:"height";i:341;s:4:"file";s:20:"2013/08/Image-21.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-21-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-21-300x193.png";s:5:"width";i:300;s:6:"height";i:193;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1486723840;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 20</title>
		<link>http://yannickbourenane.com/preprod/image-20/</link>
		<pubDate>Tue, 13 Aug 2013 07:52:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-20.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4589</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:52:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:52:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-20]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-20.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-20.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:545;s:6:"height";i:225;s:4:"file";s:20:"2013/08/Image-20.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-20-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-20-300x123.png";s:5:"width";i:300;s:6:"height";i:123;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1486896141;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 19</title>
		<link>http://yannickbourenane.com/preprod/image-19-2/</link>
		<pubDate>Tue, 13 Aug 2013 07:52:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-19.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4590</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:52:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:52:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-19-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-19.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-19.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:539;s:6:"height";i:247;s:4:"file";s:20:"2013/08/Image-19.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-19-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-19-300x137.png";s:5:"width";i:300;s:6:"height";i:137;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506742623;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 18</title>
		<link>http://yannickbourenane.com/preprod/image-18-2/</link>
		<pubDate>Tue, 13 Aug 2013 07:53:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-18.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4591</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:53:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:53:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-18-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-18.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-18.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:564;s:6:"height";i:261;s:4:"file";s:20:"2013/08/Image-18.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-18-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-18-300x138.png";s:5:"width";i:300;s:6:"height";i:138;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502094822;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 17</title>
		<link>http://yannickbourenane.com/preprod/image-17-2/</link>
		<pubDate>Tue, 13 Aug 2013 07:53:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-17.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4592</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:53:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:53:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-17-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-17.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-17.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:525;s:6:"height";i:259;s:4:"file";s:20:"2013/08/Image-17.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-17-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-17-300x148.png";s:5:"width";i:300;s:6:"height";i:148;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1499077301;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 17</title>
		<link>http://yannickbourenane.com/preprod/image-17-3/</link>
		<pubDate>Tue, 13 Aug 2013 07:54:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-171.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4593</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:54:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:54:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-17-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-171.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-171.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:525;s:6:"height";i:259;s:4:"file";s:21:"2013/08/Image-171.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-171-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-171-300x148.png";s:5:"width";i:300;s:6:"height";i:148;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1504359399;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 16</title>
		<link>http://yannickbourenane.com/preprod/image-16-2/</link>
		<pubDate>Tue, 13 Aug 2013 07:55:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-16.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4594</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:55:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:55:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-16-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-16.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-16.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:409;s:6:"height";i:319;s:4:"file";s:20:"2013/08/Image-16.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-16-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-16-300x233.png";s:5:"width";i:300;s:6:"height";i:233;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508900664;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 15</title>
		<link>http://yannickbourenane.com/preprod/image-15-2/</link>
		<pubDate>Tue, 13 Aug 2013 07:55:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-15.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4595</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:55:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:55:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-15-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-15.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-15.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:561;s:6:"height";i:251;s:4:"file";s:20:"2013/08/Image-15.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-15-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-15-300x134.png";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1510603448;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 14</title>
		<link>http://yannickbourenane.com/preprod/image-14-2/</link>
		<pubDate>Tue, 13 Aug 2013 07:56:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-14.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4596</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:56:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:56:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-14-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-14.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-14.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:560;s:6:"height";i:281;s:4:"file";s:20:"2013/08/Image-14.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-14-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-14-300x150.png";s:5:"width";i:300;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1487768580;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 13</title>
		<link>http://yannickbourenane.com/preprod/image-13-2/</link>
		<pubDate>Tue, 13 Aug 2013 07:56:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-13.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4597</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:56:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:56:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-13-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-13.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-13.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:544;s:6:"height";i:257;s:4:"file";s:20:"2013/08/Image-13.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-13-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-13-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1503089308;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 12</title>
		<link>http://yannickbourenane.com/preprod/image-12-2/</link>
		<pubDate>Tue, 13 Aug 2013 07:56:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-12.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4598</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:56:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:56:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-12-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-12.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-12.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:542;s:6:"height";i:256;s:4:"file";s:20:"2013/08/Image-12.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-12-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-12-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506811779;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 11</title>
		<link>http://yannickbourenane.com/preprod/image-11-3/</link>
		<pubDate>Tue, 13 Aug 2013 07:57:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4599</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:57:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:57:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-11-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-11.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:540;s:6:"height";i:256;s:4:"file";s:20:"2013/08/Image-11.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-11-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-11-300x142.png";s:5:"width";i:300;s:6:"height";i:142;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1503097446;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 10</title>
		<link>http://yannickbourenane.com/preprod/image-10-4/</link>
		<pubDate>Tue, 13 Aug 2013 07:57:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4600</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:57:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:57:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-10-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-10.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-10.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:544;s:6:"height";i:258;s:4:"file";s:20:"2013/08/Image-10.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-10-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-10-300x142.png";s:5:"width";i:300;s:6:"height";i:142;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1503107214;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 9</title>
		<link>http://yannickbourenane.com/preprod/image-9-5/</link>
		<pubDate>Tue, 13 Aug 2013 07:57:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-91.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4601</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:57:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:57:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9-5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-91.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-91.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:540;s:6:"height";i:401;s:4:"file";s:20:"2013/08/Image-91.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-91-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-91-300x222.png";s:5:"width";i:300;s:6:"height";i:222;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506841772;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-4/</link>
		<pubDate>Tue, 13 Aug 2013 07:58:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-81.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4602</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:58:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:58:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-81.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-81.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:554;s:6:"height";i:255;s:4:"file";s:20:"2013/08/Image-81.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-81-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-81-300x138.png";s:5:"width";i:300;s:6:"height";i:138;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1486887052;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-6/</link>
		<pubDate>Tue, 13 Aug 2013 07:58:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4603</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:58:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:58:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-7.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-7.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:557;s:6:"height";i:255;s:4:"file";s:19:"2013/08/Image-7.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-7-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-7-300x137.png";s:5:"width";i:300;s:6:"height";i:137;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507160011;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-9/</link>
		<pubDate>Tue, 13 Aug 2013 07:59:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4604</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:59:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:59:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-6.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-6.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:559;s:6:"height";i:215;s:4:"file";s:19:"2013/08/Image-6.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-6-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-6-300x115.png";s:5:"width";i:300;s:6:"height";i:115;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1486897864;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-8/</link>
		<pubDate>Tue, 13 Aug 2013 07:59:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4605</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:59:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:59:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-5.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-5.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:554;s:6:"height";i:255;s:4:"file";s:19:"2013/08/Image-5.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-5-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-5-300x138.png";s:5:"width";i:300;s:6:"height";i:138;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506863031;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-10/</link>
		<pubDate>Tue, 13 Aug 2013 07:59:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4606</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 09:59:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 07:59:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-4.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-4.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:555;s:6:"height";i:218;s:4:"file";s:19:"2013/08/Image-4.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-4-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-4-300x117.png";s:5:"width";i:300;s:6:"height";i:117;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506863309;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-10/</link>
		<pubDate>Tue, 13 Aug 2013 08:00:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4607</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 10:00:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 08:00:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-3.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-3.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:379;s:6:"height";i:181;s:4:"file";s:19:"2013/08/Image-3.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-3-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-3-300x143.png";s:5:"width";i:300;s:6:"height";i:143;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1504577380;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-16/</link>
		<pubDate>Tue, 13 Aug 2013 08:00:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4608</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 10:00:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 08:00:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-16]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-2.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:547;s:6:"height";i:235;s:4:"file";s:19:"2013/08/Image-2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-2-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-2-300x128.png";s:5:"width";i:300;s:6:"height";i:128;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508919247;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-33/</link>
		<pubDate>Tue, 13 Aug 2013 08:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4609</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 10:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 08:01:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-33]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:553;s:6:"height";i:245;s:4:"file";s:19:"2013/08/Image-1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-1-300x132.png";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508933505;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 15</title>
		<link>http://yannickbourenane.com/preprod/image-15-3/</link>
		<pubDate>Tue, 13 Aug 2013 08:01:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-151.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4610</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 10:01:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 08:01:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-15-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-151.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-151.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:561;s:6:"height";i:251;s:4:"file";s:21:"2013/08/Image-151.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-151-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-151-300x134.png";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506733942;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 16</title>
		<link>http://yannickbourenane.com/preprod/image-16-3/</link>
		<pubDate>Tue, 13 Aug 2013 08:01:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-161.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4611</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 10:01:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 08:01:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-16-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-161.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-161.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:409;s:6:"height";i:319;s:4:"file";s:21:"2013/08/Image-161.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-161-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-161-300x233.png";s:5:"width";i:300;s:6:"height";i:233;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506731782;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 17</title>
		<link>http://yannickbourenane.com/preprod/image-17-4/</link>
		<pubDate>Tue, 13 Aug 2013 08:02:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-172.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4612</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 10:02:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 08:02:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-17-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-172.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-172.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:525;s:6:"height";i:259;s:4:"file";s:21:"2013/08/Image-172.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-172-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-172-300x148.png";s:5:"width";i:300;s:6:"height";i:148;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506715583;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 18</title>
		<link>http://yannickbourenane.com/preprod/image-18-3/</link>
		<pubDate>Tue, 13 Aug 2013 08:02:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-181.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4613</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 10:02:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 08:02:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-18-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-181.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-181.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:564;s:6:"height";i:261;s:4:"file";s:21:"2013/08/Image-181.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-181-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-181-300x138.png";s:5:"width";i:300;s:6:"height";i:138;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506741807;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 19</title>
		<link>http://yannickbourenane.com/preprod/image-19-3/</link>
		<pubDate>Tue, 13 Aug 2013 08:02:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-191.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4614</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 10:02:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 08:02:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-19-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-191.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-191.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:539;s:6:"height";i:247;s:4:"file";s:21:"2013/08/Image-191.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-191-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-191-300x137.png";s:5:"width";i:300;s:6:"height";i:137;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506742604;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 20</title>
		<link>http://yannickbourenane.com/preprod/image-20-2/</link>
		<pubDate>Tue, 13 Aug 2013 08:03:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-201.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4615</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 10:03:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 08:03:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-20-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-201.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-201.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:545;s:6:"height";i:225;s:4:"file";s:21:"2013/08/Image-201.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-201-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-201-300x123.png";s:5:"width";i:300;s:6:"height";i:123;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506672050;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 21</title>
		<link>http://yannickbourenane.com/preprod/image-21-2/</link>
		<pubDate>Tue, 13 Aug 2013 08:03:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-211.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4616</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 10:03:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 08:03:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-21-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-211.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-211.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:528;s:6:"height";i:341;s:4:"file";s:21:"2013/08/Image-211.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-211-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-211-300x193.png";s:5:"width";i:300;s:6:"height";i:193;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506680825;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 22</title>
		<link>http://yannickbourenane.com/preprod/image-22-2/</link>
		<pubDate>Tue, 13 Aug 2013 08:04:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-221.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4617</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 10:04:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 08:04:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-22-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-221.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-221.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:539;s:6:"height";i:216;s:4:"file";s:21:"2013/08/Image-221.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-221-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-221-300x120.png";s:5:"width";i:300;s:6:"height";i:120;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502541388;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_IO</title>
		<link>http://yannickbourenane.com/preprod/2013/08/15/nouvelle-application-nouveau-logo/logo_io/</link>
		<pubDate>Tue, 13 Aug 2013 11:06:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_IO.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4619</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 13:06:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 11:06:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_io]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4618</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_IO.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Logo_IO.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:275;s:4:"file";s:19:"2013/08/Logo_IO.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Logo_IO-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"Logo_IO-300x99.jpg";s:5:"width";i:300;s:6:"height";i:99;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_iO</title>
		<link>http://yannickbourenane.com/preprod/2013/08/15/nouvelle-application-nouveau-logo/io_me_world_graphic/</link>
		<pubDate>Tue, 13 Aug 2013 11:25:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_me_world_graphic.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4620</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 13:25:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 11:25:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[io_me_world_graphic]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4618</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_me_world_graphic.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/io_me_world_graphic.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:531;s:6:"height";i:531;s:4:"file";s:31:"2013/08/io_me_world_graphic.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"io_me_world_graphic-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:31:"io_me_world_graphic-300x300.png";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/2013/08/15/nouvelle-application-nouveau-logo/image-2-17/</link>
		<pubDate>Tue, 13 Aug 2013 11:31:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-23.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4621</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 13:31:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 11:31:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-17]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4618</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-23.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-23.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1290;s:6:"height";i:729;s:4:"file";s:20:"2013/08/Image-23.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-23-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-23-300x169.png";s:5:"width";i:300;s:6:"height";i:169;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-23-1024x578.png";s:5:"width";i:1024;s:6:"height";i:578;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>io_iphone_screens</title>
		<link>http://yannickbourenane.com/preprod/2013/08/15/nouvelle-application-nouveau-logo/io_iphone_screens/</link>
		<pubDate>Tue, 13 Aug 2013 11:31:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_iphone_screens.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4622</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 13:31:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 11:31:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[io_iphone_screens]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4618</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_iphone_screens.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/08/io_iphone_screens.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>io_logo_detail</title>
		<link>http://yannickbourenane.com/preprod/2013/08/15/nouvelle-application-nouveau-logo/io_logo_detail/</link>
		<pubDate>Tue, 13 Aug 2013 11:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_logo_detail.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4623</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 13:32:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 11:32:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[io_logo_detail]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4618</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_logo_detail.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/io_logo_detail.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>io_patterns</title>
		<link>http://yannickbourenane.com/preprod/2013/08/15/nouvelle-application-nouveau-logo/io_patterns/</link>
		<pubDate>Tue, 13 Aug 2013 11:32:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_patterns.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4624</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 13:32:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 11:32:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[io_patterns]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4618</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_patterns.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/io_patterns.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>io_system</title>
		<link>http://yannickbourenane.com/preprod/2013/08/15/nouvelle-application-nouveau-logo/io_system/</link>
		<pubDate>Tue, 13 Aug 2013 11:32:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_system.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4625</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 13:32:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 11:32:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[io_system]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4618</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_system.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/io_system.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:708;s:6:"height";i:998;s:4:"file";s:21:"2013/08/io_system.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"io_system-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"io_system-212x300.jpg";s:5:"width";i:212;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Swisscom</title>
		<link>http://yannickbourenane.com/preprod/2013/08/15/nouvelle-application-nouveau-logo/logo_swisscom/</link>
		<pubDate>Tue, 13 Aug 2013 11:37:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Swisscom.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4626</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 13:37:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 11:37:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_swisscom]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4618</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Swisscom.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Logo_Swisscom.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:162;s:4:"file";s:25:"2013/08/Logo_Swisscom.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Swisscom-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Swisscom-300x58.jpg";s:5:"width";i:300;s:6:"height";i:58;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Angry_Birds</title>
		<link>http://yannickbourenane.com/preprod/2013/08/16/angry-birds-sempare-des-logos/image-7-7/</link>
		<pubDate>Tue, 13 Aug 2013 12:07:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-71.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4629</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 14:07:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 12:07:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4628</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-71.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-71.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Angry_Birds</title>
		<link>http://yannickbourenane.com/preprod/2013/08/16/angry-birds-sempare-des-logos/image-1-34/</link>
		<pubDate>Tue, 13 Aug 2013 12:10:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-110.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4630</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 14:10:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 12:10:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-34]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4628</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-110.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-110.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Détournement_Angry_Birds</title>
		<link>http://yannickbourenane.com/preprod/2013/08/16/angry-birds-sempare-des-logos/image-2-18/</link>
		<pubDate>Tue, 13 Aug 2013 12:10:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-24.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4631</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 14:10:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-13 12:10:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-18]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4628</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-24.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-24.png]]></wp:meta_value>
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		<title>Logo_Elan_Chalon</title>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-25.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-25.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1033;s:6:"height";i:714;s:4:"file";s:20:"2013/08/Image-25.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-25-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-25-300x207.png";s:5:"width";i:300;s:6:"height";i:207;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-25-1024x707.png";s:5:"width";i:1024;s:6:"height";i:707;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Birks</title>
		<link>http://yannickbourenane.com/preprod/2013/08/20/la-maison-birks-devoile-son-nouveau-logo/logo_birks/</link>
		<pubDate>Mon, 19 Aug 2013 11:35:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Birks.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4646</wp:post_id>
		<wp:post_date><![CDATA[2013-08-19 13:35:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-19 11:35:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_birks]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4645</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Birks.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Logo_Birks.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_Birks</title>
		<link>http://yannickbourenane.com/preprod/2013/08/20/la-maison-birks-devoile-son-nouveau-logo/1185160_10151602043387106_748431068_n/</link>
		<pubDate>Mon, 19 Aug 2013 12:09:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/1185160_10151602043387106_748431068_n.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4647</wp:post_id>
		<wp:post_date><![CDATA[2013-08-19 14:09:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-19 12:09:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1185160_10151602043387106_748431068_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4645</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/1185160_10151602043387106_748431068_n.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/1185160_10151602043387106_748431068_n.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:600;s:4:"file";s:49:"2013/08/1185160_10151602043387106_748431068_n.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:49:"1185160_10151602043387106_748431068_n-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:49:"1185160_10151602043387106_748431068_n-300x300.png";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Birks_Nouveau_Magasin</title>
		<link>http://yannickbourenane.com/preprod/2013/08/20/la-maison-birks-devoile-son-nouveau-logo/birks_nouveau_magasin/</link>
		<pubDate>Mon, 19 Aug 2013 12:11:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Birks_Nouveau_Magasin.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4648</wp:post_id>
		<wp:post_date><![CDATA[2013-08-19 14:11:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-19 12:11:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[birks_nouveau_magasin]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4645</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Birks_Nouveau_Magasin.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Birks_Nouveau_Magasin.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:852;s:4:"file";s:33:"2013/08/Birks_Nouveau_Magasin.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"Birks_Nouveau_Magasin-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:33:"Birks_Nouveau_Magasin-291x300.jpg";s:5:"width";i:291;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-35/</link>
		<pubDate>Tue, 20 Aug 2013 08:09:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-111.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4652</wp:post_id>
		<wp:post_date><![CDATA[2013-08-20 10:09:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-20 08:09:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-35]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-111.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-111.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:548;s:6:"height";i:232;s:4:"file";s:21:"2013/08/Image-111.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-111-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-111-300x127.png";s:5:"width";i:300;s:6:"height";i:127;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506666338;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-20/</link>
		<pubDate>Tue, 20 Aug 2013 08:10:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-26.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4653</wp:post_id>
		<wp:post_date><![CDATA[2013-08-20 10:10:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-20 08:10:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-20]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-26.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-26.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:548;s:6:"height";i:250;s:4:"file";s:20:"2013/08/Image-26.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-26-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-26-300x136.png";s:5:"width";i:300;s:6:"height";i:136;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1504623669;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-12/</link>
		<pubDate>Tue, 20 Aug 2013 08:10:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-32.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4654</wp:post_id>
		<wp:post_date><![CDATA[2013-08-20 10:10:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-20 08:10:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-32.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-32.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:347;s:6:"height";i:243;s:4:"file";s:20:"2013/08/Image-32.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-32-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-32-300x210.png";s:5:"width";i:300;s:6:"height";i:210;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508437391;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-12/</link>
		<pubDate>Tue, 20 Aug 2013 08:10:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-42.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4655</wp:post_id>
		<wp:post_date><![CDATA[2013-08-20 10:10:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-20 08:10:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-42.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Image-42.png]]></wp:meta_value>
		</wp:postmeta>
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		<link>http://yannickbourenane.com/preprod/2013/08/22/le-sundance-institute-devoile-son-nouveau-logo/sundance_invitation/</link>
		<pubDate>Wed, 21 Aug 2013 13:30:56 +0000</pubDate>
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		<title>Logo_Sundance_Institute</title>
		<link>http://yannickbourenane.com/preprod/2013/08/22/le-sundance-institute-devoile-son-nouveau-logo/sundance_patterns/</link>
		<pubDate>Wed, 21 Aug 2013 13:31:03 +0000</pubDate>
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		<title>Logo_Sundance_Institute</title>
		<link>http://yannickbourenane.com/preprod/2013/08/22/le-sundance-institute-devoile-son-nouveau-logo/sundance_postcard/</link>
		<pubDate>Wed, 21 Aug 2013 13:31:08 +0000</pubDate>
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		<title>Logo_Sundance_Institute</title>
		<link>http://yannickbourenane.com/preprod/2013/08/22/le-sundance-institute-devoile-son-nouveau-logo/sundance_stationery/</link>
		<pubDate>Wed, 21 Aug 2013 13:31:13 +0000</pubDate>
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		<title>sundance_institute_film_festival_2014</title>
		<link>http://yannickbourenane.com/preprod/2013/08/22/le-sundance-institute-devoile-son-nouveau-logo/sundance_institute_film_festival_2014-2/</link>
		<pubDate>Wed, 21 Aug 2013 13:33:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/08/23/10-detournements-de-logos-4/detournement_logo_3/</link>
		<pubDate>Thu, 22 Aug 2013 12:50:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Détournement_logo_1</title>
		<link>http://yannickbourenane.com/preprod/2013/08/23/10-detournements-de-logos-4/detournement_logo_1/</link>
		<pubDate>Thu, 22 Aug 2013 12:51:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_date><![CDATA[2013-08-22 14:51:30]]></wp:post_date>
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		<wp:post_name><![CDATA[detournement_logo_1]]></wp:post_name>
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	</item>
	<item>
		<title>Détournement_Logo_2</title>
		<link>http://yannickbourenane.com/preprod/2013/08/23/10-detournements-de-logos-4/detournement_logo_2/</link>
		<pubDate>Thu, 22 Aug 2013 12:51:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_Logo_2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4684</wp:post_id>
		<wp:post_date><![CDATA[2013-08-22 14:51:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-22 12:51:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo_2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4681</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_Logo_2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Détournement_Logo_2.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:358;s:4:"file";s:32:"2013/08/Détournement_Logo_2.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_Logo_2-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_Logo_2-300x129.jpg";s:5:"width";i:300;s:6:"height";i:129;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Détournement_Logo_4</title>
		<link>http://yannickbourenane.com/preprod/2013/08/23/10-detournements-de-logos-4/detournement_logo_4/</link>
		<pubDate>Thu, 22 Aug 2013 12:51:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_Logo_4.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4685</wp:post_id>
		<wp:post_date><![CDATA[2013-08-22 14:51:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-22 12:51:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo_4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4681</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_Logo_4.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Détournement_Logo_4.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:365;s:4:"file";s:32:"2013/08/Détournement_Logo_4.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_Logo_4-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_Logo_4-300x132.jpg";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Détournement_Logo_5</title>
		<link>http://yannickbourenane.com/preprod/2013/08/23/10-detournements-de-logos-4/detournement_logo_5/</link>
		<pubDate>Thu, 22 Aug 2013 12:51:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_Logo_5.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4686</wp:post_id>
		<wp:post_date><![CDATA[2013-08-22 14:51:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-22 12:51:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo_5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4681</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_Logo_5.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Détournement_Logo_5.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:32:"2013/08/Détournement_Logo_5.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_Logo_5-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_Logo_5-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_logo_6</title>
		<link>http://yannickbourenane.com/preprod/2013/08/23/10-detournements-de-logos-4/detournement_logo_6/</link>
		<pubDate>Thu, 22 Aug 2013 12:51:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_6.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4687</wp:post_id>
		<wp:post_date><![CDATA[2013-08-22 14:51:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-22 12:51:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo_6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4681</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_6.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Détournement_logo_6.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:32:"2013/08/Détournement_logo_6.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_logo_6-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_logo_6-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_logo_7</title>
		<link>http://yannickbourenane.com/preprod/2013/08/23/10-detournements-de-logos-4/detournement_logo_7/</link>
		<pubDate>Thu, 22 Aug 2013 12:51:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_7.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4688</wp:post_id>
		<wp:post_date><![CDATA[2013-08-22 14:51:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-22 12:51:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo_7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4681</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_7.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Détournement_logo_7.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:32:"2013/08/Détournement_logo_7.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_logo_7-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_logo_7-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Détournement_logo_8</title>
		<link>http://yannickbourenane.com/preprod/2013/08/23/10-detournements-de-logos-4/detournement_logo_8/</link>
		<pubDate>Thu, 22 Aug 2013 12:51:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_8.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4689</wp:post_id>
		<wp:post_date><![CDATA[2013-08-22 14:51:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-22 12:51:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo_8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4681</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_8.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Détournement_logo_8.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:363;s:4:"file";s:32:"2013/08/Détournement_logo_8.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_logo_8-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_logo_8-300x131.jpg";s:5:"width";i:300;s:6:"height";i:131;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Détournement_logo_9</title>
		<link>http://yannickbourenane.com/preprod/2013/08/23/10-detournements-de-logos-4/detournement_logo_9/</link>
		<pubDate>Thu, 22 Aug 2013 12:51:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_9.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4690</wp:post_id>
		<wp:post_date><![CDATA[2013-08-22 14:51:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-22 12:51:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[detournement_logo_9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4681</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_9.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Détournement_logo_9.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:360;s:4:"file";s:32:"2013/08/Détournement_logo_9.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Détournement_logo_9-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Détournement_logo_9-300x130.jpg";s:5:"width";i:300;s:6:"height";i:130;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_logo_10</title>
		<link>http://yannickbourenane.com/preprod/2013/08/23/10-detournements-de-logos-4/detournement_logo_10/</link>
		<pubDate>Thu, 22 Aug 2013 12:51:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_10.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4691</wp:post_id>
		<wp:post_date><![CDATA[2013-08-22 14:51:40]]></wp:post_date>
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		<title>Piscines_Paris_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/08/26/la-mairie-de-paris-se-jette-a-leau/piscines_paris_logo/</link>
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		<title>Logo_Piscines_Paris</title>
		<link>http://yannickbourenane.com/preprod/2013/08/26/la-mairie-de-paris-se-jette-a-leau/pp1_flyer/</link>
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		<title>Logo_VAMA_China</title>
		<link>http://yannickbourenane.com/preprod/2013/08/27/vama-devoile-son-identite-visuelle/logo_vama_china/</link>
		<pubDate>Mon, 26 Aug 2013 08:35:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logos_Valin_Steel_ArcelorMittal</title>
		<link>http://yannickbourenane.com/preprod/2013/08/27/vama-devoile-son-identite-visuelle/logos_valin_steel_arcelormittal/</link>
		<pubDate>Mon, 26 Aug 2013 09:05:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_VAMA</title>
		<link>http://yannickbourenane.com/preprod/2013/08/27/vama-devoile-son-identite-visuelle/image-1-37/</link>
		<pubDate>Mon, 26 Aug 2013 09:07:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_VAMA</title>
		<link>http://yannickbourenane.com/preprod/2013/08/27/vama-devoile-son-identite-visuelle/image-1-38/</link>
		<pubDate>Mon, 26 Aug 2013 09:08:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:320;s:4:"file";s:17:"2013/08/Like8.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"Like8-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"Like8-300x116.jpg";s:5:"width";i:300;s:6:"height";i:116;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Like1</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like1/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4742</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Like1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:320;s:4:"file";s:17:"2013/08/Like1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"Like1-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"Like1-300x116.jpg";s:5:"width";i:300;s:6:"height";i:116;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Like2</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like2/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4743</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Like2.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:320;s:4:"file";s:17:"2013/08/Like2.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"Like2-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"Like2-300x116.jpg";s:5:"width";i:300;s:6:"height";i:116;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Like3</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like3/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like3.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4744</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like3.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Like3.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:320;s:4:"file";s:17:"2013/08/Like3.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"Like3-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"Like3-300x116.jpg";s:5:"width";i:300;s:6:"height";i:116;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Like4</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like4/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like4.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4745</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like4.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Like4.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:320;s:4:"file";s:17:"2013/08/Like4.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"Like4-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"Like4-300x116.jpg";s:5:"width";i:300;s:6:"height";i:116;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Like5</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like5/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like5.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4746</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like5.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Like5.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:320;s:4:"file";s:17:"2013/08/Like5.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"Like5-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"Like5-300x116.jpg";s:5:"width";i:300;s:6:"height";i:116;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Like6</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like6/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like6.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4747</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like6.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Like6.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:320;s:4:"file";s:17:"2013/08/Like6.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"Like6-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"Like6-300x116.jpg";s:5:"width";i:300;s:6:"height";i:116;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Like7</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like7/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like7.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4748</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like7.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Like7.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:300;s:4:"file";s:17:"2013/08/Like7.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"Like7-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"Like7-300x108.jpg";s:5:"width";i:300;s:6:"height";i:108;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Like9</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like9/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like9.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4749</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like9.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/08/Like9.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Like10</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like10/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like10.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4750</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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	<item>
		<title>Like11</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like11/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like11.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4751</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Like12</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like12/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like12.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4752</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like12.jpg]]></wp:attachment_url>
		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Like13</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like13/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like13.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4753</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like13]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like13.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Like14</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like14/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like14.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4754</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like14.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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	<item>
		<title>Like15</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/like15/</link>
		<pubDate>Wed, 28 Aug 2013 12:18:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like15.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4755</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 14:18:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 12:18:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[like15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4740</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like15.jpg]]></wp:attachment_url>
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	</item>
	<item>
		<title>Logo_Application_Youtube</title>
		<link>http://yannickbourenane.com/preprod/2013/08/28/youtube-renouvelle-son-application/logo_application_youtube/</link>
		<pubDate>Wed, 28 Aug 2013 13:09:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Application_Youtube.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4760</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 15:09:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 13:09:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_application_youtube]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4759</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Application_Youtube.jpg]]></wp:attachment_url>
		<wp:postmeta>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Magazine_Air_France</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/air-france-magazine-renoue-avec-lhippocampe-aile/logo_magazine_air_france/</link>
		<pubDate>Fri, 30 Aug 2013 09:19:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Magazine_Air_France.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4764</wp:post_id>
		<wp:post_date><![CDATA[2013-08-30 11:19:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-30 09:19:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_magazine_air_france]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4763</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Magazine_Air_France.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/08/Logo_Magazine_Air_France.jpg]]></wp:meta_value>
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		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Air_Serbia.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4779</wp:post_id>
		<wp:post_date><![CDATA[2013-09-02 14:26:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-02 12:26:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_air_serbia]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4778</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Air_Serbia.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Air_Serbia.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:317;s:4:"file";s:27:"2013/09/Logo_Air_Serbia.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"Logo_Air_Serbia-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:27:"Logo_Air_Serbia-300x114.jpg";s:5:"width";i:300;s:6:"height";i:114;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Armoiries_Serbie</title>
		<link>http://yannickbourenane.com/preprod/2013/09/03/air-serbia-prend-son-envol/armoiries_serbie/</link>
		<pubDate>Mon, 02 Sep 2013 13:14:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Armoiries_Serbie.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4780</wp:post_id>
		<wp:post_date><![CDATA[2013-09-02 15:14:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-02 13:14:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[armoiries_serbie]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4778</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Armoiries_Serbie.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/09/Armoiries_Serbie.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:243;s:4:"file";s:28:"2013/09/Armoiries_Serbie.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:28:"Armoiries_Serbie-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:27:"Armoiries_Serbie-300x88.jpg";s:5:"width";i:300;s:6:"height";i:88;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Air_Serbia</title>
		<link>http://yannickbourenane.com/preprod/2013/09/03/air-serbia-prend-son-envol/air_serbia_livery/</link>
		<pubDate>Mon, 02 Sep 2013 13:16:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/air_serbia_livery.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4781</wp:post_id>
		<wp:post_date><![CDATA[2013-09-02 15:16:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-02 13:16:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[air_serbia_livery]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4778</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/air_serbia_livery.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/air_serbia_livery.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:779;s:6:"height";i:440;s:4:"file";s:29:"2013/09/air_serbia_livery.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"air_serbia_livery-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:29:"air_serbia_livery-300x169.jpg";s:5:"width";i:300;s:6:"height";i:169;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Colorado</title>
		<link>http://yannickbourenane.com/preprod/2013/09/05/le-colorado-soffre-une-identite-visuelle/logo_colorado/</link>
		<pubDate>Mon, 02 Sep 2013 13:37:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Colorado.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4784</wp:post_id>
		<wp:post_date><![CDATA[2013-09-02 15:37:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-02 13:37:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_colorado]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4783</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Colorado.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Colorado.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:295;s:4:"file";s:25:"2013/09/Logo_Colorado.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Colorado-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Colorado-300x107.jpg";s:5:"width";i:300;s:6:"height";i:107;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Drapeau_Colorado</title>
		<link>http://yannickbourenane.com/preprod/2013/09/05/le-colorado-soffre-une-identite-visuelle/drapeau_colorado/</link>
		<pubDate>Mon, 02 Sep 2013 14:24:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Drapeau_Colorado.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4785</wp:post_id>
		<wp:post_date><![CDATA[2013-09-02 16:24:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-02 14:24:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[drapeau_colorado]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4783</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Drapeau_Colorado.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Drapeau_Colorado.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:314;s:4:"file";s:28:"2013/09/Drapeau_Colorado.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:28:"Drapeau_Colorado-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:28:"Drapeau_Colorado-300x113.jpg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Plaque_Immatriculation_Colorado</title>
		<link>http://yannickbourenane.com/preprod/2013/09/05/le-colorado-soffre-une-identite-visuelle/plaque_immatriculation_colorado/</link>
		<pubDate>Mon, 02 Sep 2013 14:24:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Plaque_Immatriculation_Colorado.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4786</wp:post_id>
		<wp:post_date><![CDATA[2013-09-02 16:24:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-02 14:24:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[plaque_immatriculation_colorado]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4783</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Plaque_Immatriculation_Colorado.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Plaque_Immatriculation_Colorado.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:287;s:4:"file";s:43:"2013/09/Plaque_Immatriculation_Colorado.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:43:"Plaque_Immatriculation_Colorado-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:43:"Plaque_Immatriculation_Colorado-300x104.jpg";s:5:"width";i:300;s:6:"height";i:104;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-21/</link>
		<pubDate>Tue, 03 Sep 2013 09:07:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4789</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 11:07:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 09:07:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-21]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-2.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1487766738;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-15/</link>
		<pubDate>Tue, 03 Sep 2013 09:07:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4790</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 11:07:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 09:07:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-3.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-3.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:538;s:6:"height";i:247;s:4:"file";s:19:"2013/09/Image-3.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-3-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-3-300x137.png";s:5:"width";i:300;s:6:"height";i:137;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1487772167;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-16/</link>
		<pubDate>Tue, 03 Sep 2013 09:08:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4791</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 11:08:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 09:08:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-16]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-4.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-4.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:535;s:6:"height";i:246;s:4:"file";s:19:"2013/09/Image-4.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-4-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-4-300x137.png";s:5:"width";i:300;s:6:"height";i:137;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506794695;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-12/</link>
		<pubDate>Tue, 03 Sep 2013 09:08:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4792</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 11:08:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 09:08:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-5.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-5.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:228;s:6:"height";i:219;s:4:"file";s:19:"2013/09/Image-5.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-5-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1503033357;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-12/</link>
		<pubDate>Tue, 03 Sep 2013 09:08:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4793</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 11:08:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 09:08:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-6.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-6.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:524;s:6:"height";i:245;s:4:"file";s:19:"2013/09/Image-6.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-6-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-6-300x140.png";s:5:"width";i:300;s:6:"height";i:140;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1487759556;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-9/</link>
		<pubDate>Tue, 03 Sep 2013 09:09:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4794</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 11:09:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 09:09:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-7.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-7.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:516;s:6:"height";i:209;s:4:"file";s:19:"2013/09/Image-7.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-7-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-7-300x121.png";s:5:"width";i:300;s:6:"height";i:121;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502232682;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-6/</link>
		<pubDate>Tue, 03 Sep 2013 09:09:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-8.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4795</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 11:09:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 09:09:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-8.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-8.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:555;s:6:"height";i:245;s:4:"file";s:19:"2013/09/Image-8.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-8-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-8-300x132.png";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502175073;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_MECA</title>
		<link>http://yannickbourenane.com/preprod/2013/09/09/le-meca-devoile-son-nouveau-logo/logo_meca/</link>
		<pubDate>Tue, 03 Sep 2013 11:07:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_MECA.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4797</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 13:07:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 11:07:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_meca]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4796</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_MECA.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_MECA.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:21:"2013/09/Logo_MECA.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Logo_MECA-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"Logo_MECA-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_MECA</title>
		<link>http://yannickbourenane.com/preprod/2013/09/09/le-meca-devoile-son-nouveau-logo/1292271_10152374342336992_561458377_o/</link>
		<pubDate>Tue, 03 Sep 2013 12:02:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/1292271_10152374342336992_561458377_o.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4798</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 14:02:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 12:02:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1292271_10152374342336992_561458377_o]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4796</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/1292271_10152374342336992_561458377_o.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/1292271_10152374342336992_561458377_o.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:2048;s:6:"height";i:1365;s:4:"file";s:49:"2013/09/1292271_10152374342336992_561458377_o.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:49:"1292271_10152374342336992_561458377_o-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:49:"1292271_10152374342336992_561458377_o-300x199.jpg";s:5:"width";i:300;s:6:"height";i:199;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:50:"1292271_10152374342336992_561458377_o-1024x682.jpg";s:5:"width";i:1024;s:6:"height";i:682;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_MECA</title>
		<link>http://yannickbourenane.com/preprod/2013/09/09/le-meca-devoile-son-nouveau-logo/image-4-17/</link>
		<pubDate>Tue, 03 Sep 2013 12:02:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-41.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4799</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 14:02:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 12:02:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-17]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4796</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-41.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-41.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1011;s:6:"height";i:658;s:4:"file";s:20:"2013/09/Image-41.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-41-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-41-300x195.png";s:5:"width";i:300;s:6:"height";i:195;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Canon</title>
		<link>http://yannickbourenane.com/preprod/2013/09/06/10-logos-qui-ont-bien-evolue/logo_canon/</link>
		<pubDate>Tue, 03 Sep 2013 13:31:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Canon.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4805</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 15:31:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 13:31:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_canon]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Canon.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Canon.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:22:"2013/09/Logo_Canon.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"Logo_Canon-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"Logo_Canon-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Firefox</title>
		<link>http://yannickbourenane.com/preprod/2013/09/06/10-logos-qui-ont-bien-evolue/logo_firefox/</link>
		<pubDate>Tue, 03 Sep 2013 13:35:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Firefox.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4806</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 15:35:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 13:35:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_firefox]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Firefox.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Firefox.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:24:"2013/09/Logo_Firefox.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Logo_Firefox-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Firefox-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_IBM</title>
		<link>http://yannickbourenane.com/preprod/2013/09/06/10-logos-qui-ont-bien-evolue/logo_ibm/</link>
		<pubDate>Tue, 03 Sep 2013 13:35:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_IBM.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4807</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 15:35:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 13:35:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_ibm]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_IBM.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_IBM.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:20:"2013/09/Logo_IBM.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Logo_IBM-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"Logo_IBM-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Lay&#039;s</title>
		<link>http://yannickbourenane.com/preprod/2013/09/06/10-logos-qui-ont-bien-evolue/logo_lays/</link>
		<pubDate>Tue, 03 Sep 2013 13:35:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Lays.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4808</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 15:35:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 13:35:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_lays]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Lays.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Lays.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:21:"2013/09/Logo_Lays.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Logo_Lays-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"Logo_Lays-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Lego</title>
		<link>http://yannickbourenane.com/preprod/2013/09/06/10-logos-qui-ont-bien-evolue/logo_lego/</link>
		<pubDate>Tue, 03 Sep 2013 13:35:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Lego.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4809</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 15:35:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 13:35:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_lego]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Lego.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Lego.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:21:"2013/09/Logo_Lego.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Logo_Lego-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"Logo_Lego-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_McDonald&#039;s</title>
		<link>http://yannickbourenane.com/preprod/2013/09/06/10-logos-qui-ont-bien-evolue/logo_mcdonalds/</link>
		<pubDate>Tue, 03 Sep 2013 13:35:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_McDonalds.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4810</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 15:35:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 13:35:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_mcdonalds]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_McDonalds.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_McDonalds.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:26:"2013/09/Logo_McDonalds.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"Logo_McDonalds-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"Logo_McDonalds-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Microsoft</title>
		<link>http://yannickbourenane.com/preprod/2013/09/06/10-logos-qui-ont-bien-evolue/logo_microsoft/</link>
		<pubDate>Tue, 03 Sep 2013 13:35:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Microsoft.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4811</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 15:35:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 13:35:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_microsoft]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Microsoft.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Microsoft.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:26:"2013/09/Logo_Microsoft.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"Logo_Microsoft-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"Logo_Microsoft-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Nintendo</title>
		<link>http://yannickbourenane.com/preprod/2013/09/06/10-logos-qui-ont-bien-evolue/logo_nintendo/</link>
		<pubDate>Tue, 03 Sep 2013 13:35:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Nintendo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4812</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 15:35:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 13:35:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_nintendo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Nintendo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Nintendo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:25:"2013/09/Logo_Nintendo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Nintendo-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Nintendo-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Nissan</title>
		<link>http://yannickbourenane.com/preprod/2013/09/06/10-logos-qui-ont-bien-evolue/logo_nissan/</link>
		<pubDate>Tue, 03 Sep 2013 13:35:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Nissan.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4813</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 15:35:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 13:35:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_nissan]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Nissan.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Nissan.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:23:"2013/09/Logo_Nissan.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"Logo_Nissan-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"Logo_Nissan-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Apple</title>
		<link>http://yannickbourenane.com/preprod/2013/09/06/10-logos-qui-ont-bien-evolue/logo_apple/</link>
		<pubDate>Tue, 03 Sep 2013 13:37:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Apple.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4814</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 15:37:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 13:37:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_apple]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Apple.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Apple.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:22:"2013/09/Logo_Apple.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"Logo_Apple-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"Logo_Apple-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau_Logo_Yahoo</title>
		<link>http://yannickbourenane.com/preprod/2013/09/05/le-nouveau-logo-yahoo-enfin-devoile/nouveau_logo_yahoo/</link>
		<pubDate>Thu, 05 Sep 2013 14:03:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveau_Logo_Yahoo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4817</wp:post_id>
		<wp:post_date><![CDATA[2013-09-05 16:03:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-05 14:03:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau_logo_yahoo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4802</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveau_Logo_Yahoo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Nouveau_Logo_Yahoo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:30:"2013/09/Nouveau_Logo_Yahoo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"Nouveau_Logo_Yahoo-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"Nouveau_Logo_Yahoo-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>yahoo_logo_grid</title>
		<link>http://yannickbourenane.com/preprod/2013/09/05/le-nouveau-logo-yahoo-enfin-devoile/yahoo_logo_grid/</link>
		<pubDate>Thu, 05 Sep 2013 14:03:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/yahoo_logo_grid.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4818</wp:post_id>
		<wp:post_date><![CDATA[2013-09-05 16:03:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-05 14:03:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[yahoo_logo_grid]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4802</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/yahoo_logo_grid.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/yahoo_logo_grid.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:561;s:4:"file";s:27:"2013/09/yahoo_logo_grid.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"yahoo_logo_grid-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:27:"yahoo_logo_grid-300x168.png";s:5:"width";i:300;s:6:"height";i:168;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>yahoo_logo_versions</title>
		<link>http://yannickbourenane.com/preprod/2013/09/05/le-nouveau-logo-yahoo-enfin-devoile/yahoo_logo_versions/</link>
		<pubDate>Thu, 05 Sep 2013 14:03:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/yahoo_logo_versions.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4819</wp:post_id>
		<wp:post_date><![CDATA[2013-09-05 16:03:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-05 14:03:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[yahoo_logo_versions]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4802</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/yahoo_logo_versions.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/yahoo_logo_versions.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:175;s:4:"file";s:31:"2013/09/yahoo_logo_versions.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"yahoo_logo_versions-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:30:"yahoo_logo_versions-300x52.png";s:5:"width";i:300;s:6:"height";i:52;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Yahoo_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/09/05/le-nouveau-logo-yahoo-enfin-devoile/yahoo_logo/</link>
		<pubDate>Thu, 05 Sep 2013 14:03:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Yahoo_Logo.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4820</wp:post_id>
		<wp:post_date><![CDATA[2013-09-05 16:03:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-05 14:03:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[yahoo_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4802</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Yahoo_Logo.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Yahoo_Logo.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:2292;s:6:"height";i:1023;s:4:"file";s:22:"2013/09/Yahoo_Logo.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"Yahoo_Logo-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:22:"Yahoo_Logo-300x133.png";s:5:"width";i:300;s:6:"height";i:133;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:23:"Yahoo_Logo-1024x457.png";s:5:"width";i:1024;s:6:"height";i:457;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>yahoo_29_logos_large</title>
		<link>http://yannickbourenane.com/preprod/2013/09/05/le-nouveau-logo-yahoo-enfin-devoile/yahoo_29_logos_large/</link>
		<pubDate>Thu, 05 Sep 2013 14:03:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/yahoo_29_logos_large.png</guid>
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		<title>418px-Vanity_Fair_June_1914b</title>
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		<title>Nouveau_Logo_Costa_rica</title>
		<link>http://yannickbourenane.com/preprod/2013/09/13/nouvelle-marque-pour-le-costa-rica/nouveau_logo_costa_rica/</link>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1481622344;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-10/</link>
		<pubDate>Tue, 17 Sep 2013 07:57:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-71.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4895</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 09:57:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 07:57:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-71.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-71.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:434;s:6:"height";i:252;s:4:"file";s:20:"2013/09/Image-71.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-71-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-71-300x174.png";s:5:"width";i:300;s:6:"height";i:174;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1500926228;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-13/</link>
		<pubDate>Tue, 17 Sep 2013 07:58:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-61.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4896</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 09:58:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 07:58:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-13]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-61.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-61.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:543;s:6:"height";i:250;s:4:"file";s:20:"2013/09/Image-61.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-61-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-61-300x138.png";s:5:"width";i:300;s:6:"height";i:138;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1510629391;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-13/</link>
		<pubDate>Tue, 17 Sep 2013 07:58:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-51.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4897</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 09:58:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 07:58:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-13]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-51.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-51.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:566;s:6:"height";i:218;s:4:"file";s:20:"2013/09/Image-51.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-51-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-51-300x115.png";s:5:"width";i:300;s:6:"height";i:115;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1510629099;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-18/</link>
		<pubDate>Tue, 17 Sep 2013 07:59:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-42.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4898</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 09:59:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 07:59:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-18]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-42.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-42.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:577;s:6:"height";i:230;s:4:"file";s:20:"2013/09/Image-42.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-42-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-42-300x119.png";s:5:"width";i:300;s:6:"height";i:119;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1510628937;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-17/</link>
		<pubDate>Tue, 17 Sep 2013 07:59:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-32.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4899</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 09:59:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 07:59:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-17]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-32.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-32.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:556;s:6:"height";i:246;s:4:"file";s:20:"2013/09/Image-32.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-32-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-32-300x132.png";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501191885;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-22/</link>
		<pubDate>Tue, 17 Sep 2013 07:59:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-21.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4900</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 09:59:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 07:59:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-22]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-21.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-21.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:538;s:6:"height";i:248;s:4:"file";s:20:"2013/09/Image-21.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-21-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-21-300x138.png";s:5:"width";i:300;s:6:"height";i:138;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507144656;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-40/</link>
		<pubDate>Tue, 17 Sep 2013 08:00:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4901</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 10:00:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 08:00:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-40]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-11.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<title>Image 11</title>
		<link>http://yannickbourenane.com/preprod/image-11-4/</link>
		<pubDate>Tue, 17 Sep 2013 08:00:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-111.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4902</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 10:00:33]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-11-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Image 12</title>
		<link>http://yannickbourenane.com/preprod/image-12-3/</link>
		<pubDate>Tue, 17 Sep 2013 08:01:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-12.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4903</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 10:01:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 08:01:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-12-3]]></wp:post_name>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Logo_Optique_Leclerc</title>
		<link>http://yannickbourenane.com/preprod/2013/09/18/e-leclerc-veut-voir-plus-clair/logo_optique_leclerc/</link>
		<pubDate>Tue, 17 Sep 2013 11:41:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Optique_Leclerc.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4905</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 13:41:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 11:41:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_optique_leclerc]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4904</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Optique_Leclerc.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Optique_Leclerc.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Optique_Leclerc</title>
		<link>http://yannickbourenane.com/preprod/2013/09/18/e-leclerc-veut-voir-plus-clair/image-1-41/</link>
		<pubDate>Tue, 17 Sep 2013 12:08:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-13.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4906</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 14:08:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 12:08:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-41]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4904</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-13.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/09/Image-13.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Association_Amis_Malba</title>
		<link>http://yannickbourenane.com/preprod/2013/09/24/malba-joven-devoile-son-nouveau-logo/logo_association_amis_malba/</link>
		<pubDate>Tue, 17 Sep 2013 12:45:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Association_Amis_Malba.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4909</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 14:45:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 12:45:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_association_amis_malba]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4908</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Association_Amis_Malba.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Association_Amis_Malba.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>122cb78e58e0fd6b80674d08d5689912</title>
		<link>http://yannickbourenane.com/preprod/2013/09/24/malba-joven-devoile-son-nouveau-logo/122cb78e58e0fd6b80674d08d5689912/</link>
		<pubDate>Tue, 17 Sep 2013 13:18:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/122cb78e58e0fd6b80674d08d5689912.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4910</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 15:18:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 13:18:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[122cb78e58e0fd6b80674d08d5689912]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4908</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Amigos_De_Malba</title>
		<link>http://yannickbourenane.com/preprod/2013/09/24/malba-joven-devoile-son-nouveau-logo/0b34592f6d3d979c1a8df7a50ebec15c/</link>
		<pubDate>Tue, 17 Sep 2013 13:25:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/0b34592f6d3d979c1a8df7a50ebec15c.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4911</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 15:25:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 13:25:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[0b34592f6d3d979c1a8df7a50ebec15c]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>4908</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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			<wp:meta_value><![CDATA[2013/09/0b34592f6d3d979c1a8df7a50ebec15c.jpg]]></wp:meta_value>
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		<link>http://yannickbourenane.com/preprod/2013/09/23/le-barbican-deploie-sa-nouvelle-identite-visuelle/north_barbican_02/</link>
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		<link>http://yannickbourenane.com/preprod/2013/09/23/le-barbican-deploie-sa-nouvelle-identite-visuelle/north_barbican_03/</link>
		<pubDate>Tue, 17 Sep 2013 14:30:57 +0000</pubDate>
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		<title>Logo_The_Barbican</title>
		<link>http://yannickbourenane.com/preprod/2013/09/23/le-barbican-deploie-sa-nouvelle-identite-visuelle/north_barbican_04/</link>
		<pubDate>Tue, 17 Sep 2013 14:30:58 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/09/23/le-barbican-deploie-sa-nouvelle-identite-visuelle/north_barbican_05/</link>
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		<link>http://yannickbourenane.com/preprod/2013/09/23/le-barbican-deploie-sa-nouvelle-identite-visuelle/north_barbican_06/</link>
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		<link>http://yannickbourenane.com/preprod/2013/09/23/le-barbican-deploie-sa-nouvelle-identite-visuelle/north_barbican_13/</link>
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		<link>http://yannickbourenane.com/preprod/2013/09/20/les-tendances-des-logos/image-1-42/</link>
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		<title>Etude_Logos</title>
		<link>http://yannickbourenane.com/preprod/2013/09/20/les-tendances-des-logos/image-2-23/</link>
		<pubDate>Tue, 17 Sep 2013 14:42:06 +0000</pubDate>
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		<title>3-Bing-grid_5F00_small</title>
		<link>http://yannickbourenane.com/preprod/2013/09/18/et-bing-un-nouveau-logo/3-bing-grid_5f00_small/</link>
		<pubDate>Wed, 18 Sep 2013 18:36:09 +0000</pubDate>
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		<title>7183.88grid</title>
		<link>http://yannickbourenane.com/preprod/2013/09/18/et-bing-un-nouveau-logo/7183-88grid/</link>
		<pubDate>Wed, 18 Sep 2013 18:36:26 +0000</pubDate>
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		<title>7268.segoe-light-small</title>
		<link>http://yannickbourenane.com/preprod/2013/09/18/et-bing-un-nouveau-logo/7268-segoe-light-small/</link>
		<pubDate>Wed, 18 Sep 2013 18:36:30 +0000</pubDate>
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		<title>bing_2013_logo_family</title>
		<link>http://yannickbourenane.com/preprod/2013/09/18/et-bing-un-nouveau-logo/bing_2013_logo_family/</link>
		<pubDate>Wed, 18 Sep 2013 18:36:41 +0000</pubDate>
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		<title>bing_2013_logo_rays_anim</title>
		<link>http://yannickbourenane.com/preprod/2013/09/18/et-bing-un-nouveau-logo/bing_2013_logo_rays_anim/</link>
		<pubDate>Wed, 18 Sep 2013 18:36:44 +0000</pubDate>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5015</wp:post_id>
		<wp:post_date><![CDATA[2013-09-23 16:10:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-23 14:10:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_today_show]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5014</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Today_Show.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Today_Show.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:27:"2013/09/Logo_Today_Show.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"Logo_Today_Show-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:27:"Logo_Today_Show-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Today_Show</title>
		<link>http://yannickbourenane.com/preprod/2013/09/25/today-le-soleil-est-orange/lo/</link>
		<pubDate>Mon, 23 Sep 2013 14:32:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/lo.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5016</wp:post_id>
		<wp:post_date><![CDATA[2013-09-23 16:32:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-23 14:32:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[lo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5014</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/lo.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/lo.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1023;s:6:"height";i:852;s:4:"file";s:14:"2013/09/lo.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"lo-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:14:"lo-300x249.png";s:5:"width";i:300;s:6:"height";i:249;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Today_Show</title>
		<link>http://yannickbourenane.com/preprod/2013/09/25/today-le-soleil-est-orange/today_show_logo_detail/</link>
		<pubDate>Mon, 23 Sep 2013 14:32:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/today_show_logo_detail.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5017</wp:post_id>
		<wp:post_date><![CDATA[2013-09-23 16:32:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-23 14:32:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[today_show_logo_detail]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5014</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/today_show_logo_detail.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/today_show_logo_detail.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:563;s:4:"file";s:34:"2013/09/today_show_logo_detail.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:34:"today_show_logo_detail-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:34:"today_show_logo_detail-300x168.jpg";s:5:"width";i:300;s:6:"height";i:168;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Today_Show</title>
		<link>http://yannickbourenane.com/preprod/2013/09/25/today-le-soleil-est-orange/today_show_set/</link>
		<pubDate>Mon, 23 Sep 2013 14:37:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/today_show_set.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5020</wp:post_id>
		<wp:post_date><![CDATA[2013-09-23 16:37:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-23 14:37:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[today_show_set]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5014</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/today_show_set.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/today_show_set.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:560;s:6:"height";i:703;s:4:"file";s:26:"2013/09/today_show_set.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"today_show_set-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"today_show_set-238x300.jpg";s:5:"width";i:238;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Today_Show</title>
		<link>http://yannickbourenane.com/preprod/2013/09/25/today-le-soleil-est-orange/today_show_variations/</link>
		<pubDate>Mon, 23 Sep 2013 14:37:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/today_show_variations.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5021</wp:post_id>
		<wp:post_date><![CDATA[2013-09-23 16:37:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-23 14:37:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[today_show_variations]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5014</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/today_show_variations.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/today_show_variations.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:562;s:4:"file";s:33:"2013/09/today_show_variations.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"today_show_variations-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:33:"today_show_variations-300x168.jpg";s:5:"width";i:300;s:6:"height";i:168;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Contrex</title>
		<link>http://yannickbourenane.com/preprod/logo_contrex/</link>
		<pubDate>Tue, 24 Sep 2013 07:54:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Contrex.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5026</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 09:54:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 07:54:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_contrex]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Contrex.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Contrex.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1510384821;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Contrex</title>
		<link>http://yannickbourenane.com/preprod/logo_contrex-2/</link>
		<pubDate>Tue, 24 Sep 2013 07:56:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Contrex1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5029</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 09:56:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 07:56:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_contrex-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Contrex1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Contrex1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507202097;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Contrex</title>
		<link>http://yannickbourenane.com/preprod/2013/09/24/un-vent-de-nouveaute-souffle-sur-contrex/logo_contrex-3/</link>
		<pubDate>Tue, 24 Sep 2013 08:02:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Contrex2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5033</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 10:02:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 08:02:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_contrex-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5032</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Contrex2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Contrex2.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:321;s:4:"file";s:25:"2013/09/Logo_Contrex2.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Contrex2-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Contrex2-300x116.jpg";s:5:"width";i:300;s:6:"height";i:116;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau_Packaging_Contrex</title>
		<link>http://yannickbourenane.com/preprod/2013/09/24/un-vent-de-nouveaute-souffle-sur-contrex/actu_18412_vignette_bandeaufiche/</link>
		<pubDate>Tue, 24 Sep 2013 08:22:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/actu_18412_vignette_bandeaufiche.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5034</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 10:22:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 08:22:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[actu_18412_vignette_bandeaufiche]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5032</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/actu_18412_vignette_bandeaufiche.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/actu_18412_vignette_bandeaufiche.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:666;s:6:"height";i:375;s:4:"file";s:44:"2013/09/actu_18412_vignette_bandeaufiche.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:44:"actu_18412_vignette_bandeaufiche-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:44:"actu_18412_vignette_bandeaufiche-300x168.jpg";s:5:"width";i:300;s:6:"height";i:168;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";d:8;s:6:"credit";s:25:"ALEXANDRE MARTIN ALDAVERT";s:6:"camera";s:21:"Canon EOS 5D Mark III";s:7:"caption";s:0:"";s:17:"created_timestamp";i:1360325980;s:9:"copyright";s:0:"";s:12:"focal_length";s:2:"70";s:3:"iso";s:3:"100";s:13:"shutter_speed";s:5:"0.005";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-44/</link>
		<pubDate>Tue, 24 Sep 2013 09:12:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-16.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5038</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 11:12:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 09:12:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-44]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-16.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-16.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:535;s:6:"height";i:218;s:4:"file";s:20:"2013/09/Image-16.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-16-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-16-300x122.png";s:5:"width";i:300;s:6:"height";i:122;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507201843;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-24/</link>
		<pubDate>Tue, 24 Sep 2013 09:12:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-23.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5039</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 11:12:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 09:12:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-24]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-23.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-23.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:550;s:6:"height";i:245;s:4:"file";s:20:"2013/09/Image-23.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-23-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-23-300x133.png";s:5:"width";i:300;s:6:"height";i:133;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507201495;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-18/</link>
		<pubDate>Tue, 24 Sep 2013 09:12:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-33.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5040</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 11:12:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 09:12:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-18]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-33.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-33.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:558;s:6:"height";i:239;s:4:"file";s:20:"2013/09/Image-33.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-33-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-33-300x128.png";s:5:"width";i:300;s:6:"height";i:128;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507201188;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-19/</link>
		<pubDate>Tue, 24 Sep 2013 09:13:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-43.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5041</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 11:13:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 09:13:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-19]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-43.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-43.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:528;s:6:"height";i:245;s:4:"file";s:20:"2013/09/Image-43.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-43-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-43-300x139.png";s:5:"width";i:300;s:6:"height";i:139;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507183218;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-14/</link>
		<pubDate>Tue, 24 Sep 2013 09:13:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-52.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5042</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 11:13:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 09:13:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-52.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-52.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:549;s:6:"height";i:299;s:4:"file";s:20:"2013/09/Image-52.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-52-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-52-300x163.png";s:5:"width";i:300;s:6:"height";i:163;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501195009;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-14/</link>
		<pubDate>Tue, 24 Sep 2013 09:13:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-62.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5043</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 11:13:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 09:13:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-62.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-62.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:565;s:6:"height";i:247;s:4:"file";s:20:"2013/09/Image-62.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-62-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-62-300x131.png";s:5:"width";i:300;s:6:"height";i:131;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509367524;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-11/</link>
		<pubDate>Tue, 24 Sep 2013 09:14:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-72.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5044</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 11:14:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 09:14:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-72.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-72.png]]></wp:meta_value>
		</wp:postmeta>
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		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-8/</link>
		<pubDate>Tue, 24 Sep 2013 09:14:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-82.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5045</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 11:14:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 09:14:30]]></wp:post_date_gmt>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/09/Image-82.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_GTA_V</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/fourth_gta_v_wallpaper_ver_1_0_b_by_ferino_design-d5jtyzy/</link>
		<pubDate>Tue, 24 Sep 2013 12:06:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/fourth_gta_v_wallpaper_ver_1_0_b_by_ferino_design-d5jtyzy.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5047</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:06:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:06:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[fourth_gta_v_wallpaper_ver_1_0_b_by_ferino_design-d5jtyzy]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/fourth_gta_v_wallpaper_ver_1_0_b_by_ferino_design-d5jtyzy.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_GTA</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/gta-logo-11/</link>
		<pubDate>Tue, 24 Sep 2013 12:14:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-11.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5048</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:14:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:14:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gta-logo-11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-11.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/gta-logo-11.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_GTA_V</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/gta-logo-1/</link>
		<pubDate>Tue, 24 Sep 2013 12:14:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5049</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:14:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:14:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gta-logo-1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/gta-logo-1.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:555;s:4:"file";s:22:"2013/09/gta-logo-1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"gta-logo-1-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"gta-logo-1-300x222.jpg";s:5:"width";i:300;s:6:"height";i:222;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_GTA_BGT</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/gta-logo-2/</link>
		<pubDate>Tue, 24 Sep 2013 12:14:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5050</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:14:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:14:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gta-logo-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/gta-logo-2.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:555;s:4:"file";s:22:"2013/09/gta-logo-2.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"gta-logo-2-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"gta-logo-2-300x222.jpg";s:5:"width";i:300;s:6:"height";i:222;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_GTA_CW</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/gta-logo-3/</link>
		<pubDate>Tue, 24 Sep 2013 12:14:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-3.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5051</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:14:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:14:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gta-logo-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-3.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/gta-logo-3.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:555;s:4:"file";s:22:"2013/09/gta-logo-3.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"gta-logo-3-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"gta-logo-3-300x222.jpg";s:5:"width";i:300;s:6:"height";i:222;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_GTA_IV_LD</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/gta-logo-4/</link>
		<pubDate>Tue, 24 Sep 2013 12:14:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-4.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5052</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:14:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:14:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gta-logo-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-4.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/gta-logo-4.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:555;s:4:"file";s:22:"2013/09/gta-logo-4.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"gta-logo-4-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"gta-logo-4-300x222.jpg";s:5:"width";i:300;s:6:"height";i:222;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_GTA_IV</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/gta-logo-5/</link>
		<pubDate>Tue, 24 Sep 2013 12:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-5.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5053</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:15:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:15:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gta-logo-5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-5.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/gta-logo-5.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:555;s:4:"file";s:22:"2013/09/gta-logo-5.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"gta-logo-5-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"gta-logo-5-300x222.jpg";s:5:"width";i:300;s:6:"height";i:222;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_GTA_LCS</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/gta-logo-6/</link>
		<pubDate>Tue, 24 Sep 2013 12:15:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-6.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5054</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:15:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:15:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gta-logo-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-6.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/gta-logo-6.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:555;s:4:"file";s:22:"2013/09/gta-logo-6.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"gta-logo-6-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"gta-logo-6-300x222.jpg";s:5:"width";i:300;s:6:"height";i:222;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_GTA_San_Andreas</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/gta-logo-7/</link>
		<pubDate>Tue, 24 Sep 2013 12:15:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-7.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5055</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:15:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:15:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gta-logo-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-7.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/gta-logo-7.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:555;s:4:"file";s:22:"2013/09/gta-logo-7.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"gta-logo-7-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"gta-logo-7-300x222.jpg";s:5:"width";i:300;s:6:"height";i:222;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_GTA_VICE_CITY</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/gta-logo-8/</link>
		<pubDate>Tue, 24 Sep 2013 12:15:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-8.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5056</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:15:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:15:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gta-logo-8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-8.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/gta-logo-8.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:555;s:4:"file";s:22:"2013/09/gta-logo-8.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"gta-logo-8-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"gta-logo-8-300x222.jpg";s:5:"width";i:300;s:6:"height";i:222;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_GTA_III</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/gta-logo-9/</link>
		<pubDate>Tue, 24 Sep 2013 12:15:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-9.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5057</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:15:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:15:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gta-logo-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-9.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/gta-logo-9.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:555;s:4:"file";s:22:"2013/09/gta-logo-9.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"gta-logo-9-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"gta-logo-9-300x222.jpg";s:5:"width";i:300;s:6:"height";i:222;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_GTA_II</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/gta-logo-10/</link>
		<pubDate>Tue, 24 Sep 2013 12:15:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-10.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5058</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:15:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:15:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gta-logo-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-10.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/gta-logo-10.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:555;s:4:"file";s:23:"2013/09/gta-logo-10.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"gta-logo-10-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"gta-logo-10-300x222.jpg";s:5:"width";i:300;s:6:"height";i:222;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Italie_2</title>
		<link>http://yannickbourenane.com/preprod/2013/09/26/italie-deux-combine-deux-2/logo_italie_2/</link>
		<pubDate>Tue, 24 Sep 2013 12:59:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Italie_2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5061</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 14:59:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 12:59:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_italie_2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Italie_2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Italie_2.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:284;s:4:"file";s:25:"2013/09/Logo_Italie_2.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Italie_2-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Italie_2-300x103.jpg";s:5:"width";i:300;s:6:"height";i:103;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Italie_Deux</title>
		<link>http://yannickbourenane.com/preprod/2013/09/26/italie-deux-combine-deux-2/carte-avantages/</link>
		<pubDate>Tue, 24 Sep 2013 14:40:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Carte-Avantages.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5062</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 16:40:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 14:40:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[carte-avantages]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Carte-Avantages.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Carte-Avantages.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:647;s:6:"height";i:236;s:4:"file";s:27:"2013/09/Carte-Avantages.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"Carte-Avantages-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:27:"Carte-Avantages-300x109.jpg";s:5:"width";i:300;s:6:"height";i:109;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Italie_Deux</title>
		<link>http://yannickbourenane.com/preprod/2013/09/26/italie-deux-combine-deux-2/carte-cadeaux/</link>
		<pubDate>Tue, 24 Sep 2013 14:40:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Carte-Cadeaux.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5063</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 16:40:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 14:40:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[carte-cadeaux]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Carte-Cadeaux.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Carte-Cadeaux.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:647;s:6:"height";i:236;s:4:"file";s:25:"2013/09/Carte-Cadeaux.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Carte-Cadeaux-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Carte-Cadeaux-300x109.jpg";s:5:"width";i:300;s:6:"height";i:109;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Italie_Deux</title>
		<link>http://yannickbourenane.com/preprod/2013/09/26/italie-deux-combine-deux-2/image-2-25/</link>
		<pubDate>Tue, 24 Sep 2013 14:40:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-24.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5064</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 16:40:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 14:40:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-25]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5060</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-24.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Image-24.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1018;s:6:"height";i:626;s:4:"file";s:20:"2013/09/Image-24.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-24-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-24-300x184.png";s:5:"width";i:300;s:6:"height";i:184;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/logo_hudl/</link>
		<pubDate>Wed, 25 Sep 2013 12:43:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Hudl.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5067</wp:post_id>
		<wp:post_date><![CDATA[2013-09-25 14:43:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 12:43:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_hudl]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Hudl.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Logo_Hudl.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:272;s:4:"file";s:21:"2013/09/Logo_Hudl.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Logo_Hudl-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"Logo_Hudl-300x98.jpg";s:5:"width";i:300;s:6:"height";i:98;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/hudl_icons/</link>
		<pubDate>Wed, 25 Sep 2013 13:15:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_icons.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5068</wp:post_id>
		<wp:post_date><![CDATA[2013-09-25 15:15:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 13:15:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hudl_icons]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_icons.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/hudl_icons.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:940;s:6:"height";i:415;s:4:"file";s:22:"2013/09/hudl_icons.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"hudl_icons-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"hudl_icons-300x132.jpg";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/hudl_kid/</link>
		<pubDate>Wed, 25 Sep 2013 13:15:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_kid.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5069</wp:post_id>
		<wp:post_date><![CDATA[2013-09-25 15:15:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 13:15:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hudl_kid]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_kid.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/hudl_kid.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:693;s:4:"file";s:20:"2013/09/hudl_kid.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"hudl_kid-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"hudl_kid-300x207.jpg";s:5:"width";i:300;s:6:"height";i:207;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/hudl_kid_friendly/</link>
		<pubDate>Wed, 25 Sep 2013 13:15:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_kid_friendly.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5070</wp:post_id>
		<wp:post_date><![CDATA[2013-09-25 15:15:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 13:15:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hudl_kid_friendly]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_kid_friendly.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/hudl_kid_friendly.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:567;s:6:"height";i:634;s:4:"file";s:29:"2013/09/hudl_kid_friendly.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"hudl_kid_friendly-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:29:"hudl_kid_friendly-268x300.jpg";s:5:"width";i:268;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/hudl_logo_detail/</link>
		<pubDate>Wed, 25 Sep 2013 13:16:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Hudl_logo_detail.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5071</wp:post_id>
		<wp:post_date><![CDATA[2013-09-25 15:16:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 13:16:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hudl_logo_detail]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Hudl_logo_detail.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/Hudl_logo_detail.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:940;s:6:"height";i:415;s:4:"file";s:28:"2013/09/Hudl_logo_detail.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:28:"Hudl_logo_detail-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:28:"Hudl_logo_detail-300x132.jpg";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/hudl_packaging_01/</link>
		<pubDate>Wed, 25 Sep 2013 13:16:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_01.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5072</wp:post_id>
		<wp:post_date><![CDATA[2013-09-25 15:16:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 13:16:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hudl_packaging_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/hudl_packaging_02/</link>
		<pubDate>Wed, 25 Sep 2013 13:16:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_02.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-09-25 15:16:18]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hudl_packaging_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/hudl_packaging_04/</link>
		<pubDate>Wed, 25 Sep 2013 13:16:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_04.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-09-25 15:16:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 13:16:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hudl_packaging_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_04.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/hudl_packaging_04.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:940;s:6:"height";i:415;s:4:"file";s:29:"2013/09/hudl_packaging_04.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"hudl_packaging_04-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:29:"hudl_packaging_04-300x132.jpg";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/hudl_packaging_013/</link>
		<pubDate>Wed, 25 Sep 2013 13:16:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_013.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5075</wp:post_id>
		<wp:post_date><![CDATA[2013-09-25 15:16:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 13:16:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hudl_packaging_013]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_013.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/hudl_packaging_013.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:940;s:6:"height";i:415;s:4:"file";s:30:"2013/09/hudl_packaging_013.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"hudl_packaging_013-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"hudl_packaging_013-300x132.jpg";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/hudl_packaging_stuffs/</link>
		<pubDate>Wed, 25 Sep 2013 13:16:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_stuffs.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5076</wp:post_id>
		<wp:post_date><![CDATA[2013-09-25 15:16:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 13:16:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hudl_packaging_stuffs]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_stuffs.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/hudl_packaging_stuffs.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:940;s:6:"height";i:415;s:4:"file";s:33:"2013/09/hudl_packaging_stuffs.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"hudl_packaging_stuffs-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:33:"hudl_packaging_stuffs-300x132.jpg";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/hudl_tablet_01/</link>
		<pubDate>Wed, 25 Sep 2013 13:16:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_tablet_01.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5077</wp:post_id>
		<wp:post_date><![CDATA[2013-09-25 15:16:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 13:16:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hudl_tablet_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_tablet_01.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/hudl_tablet_01.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:985;s:6:"height";i:959;s:4:"file";s:26:"2013/09/hudl_tablet_01.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"hudl_tablet_01-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"hudl_tablet_01-300x292.jpg";s:5:"width";i:300;s:6:"height";i:292;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/hudl_tablet_02/</link>
		<pubDate>Wed, 25 Sep 2013 13:16:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_tablet_02.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5078</wp:post_id>
		<wp:post_date><![CDATA[2013-09-25 15:16:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 13:16:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hudl_tablet_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_tablet_02.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/hudl_tablet_02.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:999;s:6:"height";i:883;s:4:"file";s:26:"2013/09/hudl_tablet_02.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"hudl_tablet_02-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"hudl_tablet_02-300x265.jpg";s:5:"width";i:300;s:6:"height";i:265;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Hudl</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/hudl_website/</link>
		<pubDate>Wed, 25 Sep 2013 13:16:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_website.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5079</wp:post_id>
		<wp:post_date><![CDATA[2013-09-25 15:16:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 13:16:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hudl_website]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5066</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_website.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/09/hudl_website.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:940;s:6:"height";i:415;s:4:"file";s:24:"2013/09/hudl_website.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"hudl_website-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"hudl_website-300x132.jpg";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Milly</title>
		<link>http://yannickbourenane.com/preprod/2013/06/17/milly-change-de-style/logo_milly/</link>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:877;s:4:"file";s:19:"2013/10/Image-4.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-4-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-4-300x263.png";s:5:"width";i:300;s:6:"height";i:263;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-45/</link>
		<pubDate>Tue, 01 Oct 2013 08:37:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5099</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 10:37:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 08:37:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-45]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:533;s:6:"height";i:193;s:4:"file";s:19:"2013/10/Image-1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-1-300x108.png";s:5:"width";i:300;s:6:"height";i:108;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509367816;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-26/</link>
		<pubDate>Tue, 01 Oct 2013 08:38:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5100</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 10:38:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 08:38:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-26]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-2.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:471;s:6:"height";i:234;s:4:"file";s:19:"2013/10/Image-2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-2-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-2-300x149.png";s:5:"width";i:300;s:6:"height";i:149;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509367917;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-19/</link>
		<pubDate>Tue, 01 Oct 2013 08:38:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5101</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 10:38:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 08:38:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-19]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-3.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-3.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:240;s:6:"height";i:125;s:4:"file";s:19:"2013/10/Image-3.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-3-150x125.png";s:5:"width";i:150;s:6:"height";i:125;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509368525;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-21/</link>
		<pubDate>Tue, 01 Oct 2013 08:38:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-41.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5102</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 10:38:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 08:38:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-21]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-41.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-41.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:537;s:6:"height";i:235;s:4:"file";s:20:"2013/10/Image-41.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-41-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-41-300x131.png";s:5:"width";i:300;s:6:"height";i:131;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1490320539;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-15/</link>
		<pubDate>Tue, 01 Oct 2013 08:39:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5103</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 10:39:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 08:39:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-5.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-5.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:522;s:6:"height";i:192;s:4:"file";s:19:"2013/10/Image-5.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-5-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-5-300x110.png";s:5:"width";i:300;s:6:"height";i:110;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1491329795;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-15/</link>
		<pubDate>Tue, 01 Oct 2013 08:39:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5104</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 10:39:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 08:39:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-6.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-6.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:544;s:6:"height";i:243;s:4:"file";s:19:"2013/10/Image-6.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-6-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-6-300x134.png";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508803301;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Opera_Australia</title>
		<link>http://yannickbourenane.com/preprod/2013/10/07/opera-australia-devoile-son-nouveau-logo/logo_opera_australia/</link>
		<pubDate>Tue, 01 Oct 2013 09:00:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Opera_Australia.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5106</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 11:00:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 09:00:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_opera_australia]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5105</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Opera_Australia.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Opera_Australia.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:32:"2013/10/Logo_Opera_Australia.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"Logo_Opera_Australia-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"Logo_Opera_Australia-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Opera_Australia</title>
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		<pubDate>Tue, 01 Oct 2013 09:22:00 +0000</pubDate>
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		<title>Logo_Opera_Australia</title>
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		<pubDate>Tue, 01 Oct 2013 09:22:11 +0000</pubDate>
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		<title>Logo_Opera_Australia</title>
		<link>http://yannickbourenane.com/preprod/2013/10/07/opera-australia-devoile-son-nouveau-logo/opera_australia_brochure_cover/</link>
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		<title>Logo_Opera_Australia</title>
		<link>http://yannickbourenane.com/preprod/2013/10/07/opera-australia-devoile-son-nouveau-logo/opera_australia_brochure_spreads/</link>
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		<title>Logo_Opera_Australia</title>
		<link>http://yannickbourenane.com/preprod/2013/10/07/opera-australia-devoile-son-nouveau-logo/opera_australia_brochures/</link>
		<pubDate>Tue, 01 Oct 2013 09:22:21 +0000</pubDate>
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		<title>Logo_Opera_Australia</title>
		<link>http://yannickbourenane.com/preprod/2013/10/07/opera-australia-devoile-son-nouveau-logo/opera_australia_logo_detail/</link>
		<pubDate>Tue, 01 Oct 2013 09:22:23 +0000</pubDate>
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		<title>Logo_Opera_Australia</title>
		<link>http://yannickbourenane.com/preprod/2013/10/07/opera-australia-devoile-son-nouveau-logo/opera_australia_tickets/</link>
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		<title>Logo_Pagine_Gialle</title>
		<link>http://yannickbourenane.com/preprod/2013/10/03/les-pages-jaunes-italiennes-adoptent-la-3d/logo_pagine_gialle/</link>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Pagine_Gialle.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Pagine_Gialle.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:314;s:4:"file";s:30:"2013/10/Logo_Pagine_Gialle.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"Logo_Pagine_Gialle-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"Logo_Pagine_Gialle-300x113.jpg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Pagine_Gialle</title>
		<link>http://yannickbourenane.com/preprod/2013/10/03/les-pages-jaunes-italiennes-adoptent-la-3d/1juw5c/</link>
		<pubDate>Tue, 01 Oct 2013 11:58:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1juw5c.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5119</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 13:58:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 11:58:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1juw5c]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5117</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1juw5c.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/1juw5c.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:640;s:6:"height";i:480;s:4:"file";s:18:"2013/10/1juw5c.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"1juw5c-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"1juw5c-300x225.jpg";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Pagine_Gialle</title>
		<link>http://yannickbourenane.com/preprod/2013/10/03/les-pages-jaunes-italiennes-adoptent-la-3d/image-4-22/</link>
		<pubDate>Tue, 01 Oct 2013 11:58:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-42.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5120</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 13:58:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 11:58:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-22]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5117</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-42.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-42.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1039;s:6:"height";i:763;s:4:"file";s:20:"2013/10/Image-42.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-42-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-42-300x220.png";s:5:"width";i:300;s:6:"height";i:220;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-42-1024x751.png";s:5:"width";i:1024;s:6:"height";i:751;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logos</title>
		<link>http://yannickbourenane.com/preprod/logomashups4/</link>
		<pubDate>Tue, 01 Oct 2013 12:15:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups4.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5123</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 14:15:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 12:15:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomashups4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups4.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/LogoMashups4.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:438;s:4:"file";s:24:"2013/10/LogoMashups4.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"LogoMashups4-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:24:"LogoMashups4-300x262.gif";s:5:"width";i:300;s:6:"height";i:262;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508803253;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logos</title>
		<link>http://yannickbourenane.com/preprod/logomashups/</link>
		<pubDate>Tue, 01 Oct 2013 12:18:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5124</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 14:18:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 12:18:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomashups]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/LogoMashups.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:438;s:4:"file";s:23:"2013/10/LogoMashups.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"LogoMashups-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:23:"LogoMashups-300x262.gif";s:5:"width";i:300;s:6:"height";i:262;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508802935;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logos</title>
		<link>http://yannickbourenane.com/preprod/logomashups0/</link>
		<pubDate>Tue, 01 Oct 2013 12:18:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups0.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5125</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 14:18:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 12:18:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomashups0]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups0.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/LogoMashups0.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:438;s:4:"file";s:24:"2013/10/LogoMashups0.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"LogoMashups0-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:24:"LogoMashups0-300x262.gif";s:5:"width";i:300;s:6:"height";i:262;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508802423;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logos</title>
		<link>http://yannickbourenane.com/preprod/logomashups1/</link>
		<pubDate>Tue, 01 Oct 2013 12:18:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups1.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5126</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 14:18:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 12:18:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomashups1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups1.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/LogoMashups1.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:438;s:4:"file";s:24:"2013/10/LogoMashups1.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"LogoMashups1-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:24:"LogoMashups1-300x262.gif";s:5:"width";i:300;s:6:"height";i:262;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508802225;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logos</title>
		<link>http://yannickbourenane.com/preprod/logomashups2/</link>
		<pubDate>Tue, 01 Oct 2013 12:18:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups2.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5127</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 14:18:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 12:18:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomashups2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups2.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/LogoMashups2.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Détournement_Logos</title>
		<link>http://yannickbourenane.com/preprod/logomashups3/</link>
		<pubDate>Tue, 01 Oct 2013 12:18:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups3.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5128</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 14:18:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 12:18:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomashups3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups3.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/LogoMashups3.gif]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
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		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logos</title>
		<link>http://yannickbourenane.com/preprod/logomashups5/</link>
		<pubDate>Tue, 01 Oct 2013 12:18:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups5.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5129</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 14:18:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 12:18:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomashups5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups5.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/LogoMashups5.gif]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:438;s:4:"file";s:24:"2013/10/LogoMashups5.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"LogoMashups5-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:24:"LogoMashups5-300x262.gif";s:5:"width";i:300;s:6:"height";i:262;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508801407;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logos</title>
		<link>http://yannickbourenane.com/preprod/logomashups6/</link>
		<pubDate>Tue, 01 Oct 2013 12:18:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups6.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5130</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 14:18:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 12:18:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomashups6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups6.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/LogoMashups6.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:438;s:4:"file";s:24:"2013/10/LogoMashups6.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"LogoMashups6-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:24:"LogoMashups6-300x262.gif";s:5:"width";i:300;s:6:"height";i:262;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508801043;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logos</title>
		<link>http://yannickbourenane.com/preprod/logomashups7/</link>
		<pubDate>Tue, 01 Oct 2013 12:18:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups7.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5131</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 14:18:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 12:18:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomashups7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups7.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/LogoMashups7.gif]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:438;s:4:"file";s:24:"2013/10/LogoMashups7.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"LogoMashups7-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:24:"LogoMashups7-300x262.gif";s:5:"width";i:300;s:6:"height";i:262;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508800659;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Logos</title>
		<link>http://yannickbourenane.com/preprod/logomashups8/</link>
		<pubDate>Tue, 01 Oct 2013 12:18:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups8.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5132</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 14:18:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 12:18:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomashups8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups8.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/LogoMashups8.gif]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:438;s:4:"file";s:24:"2013/10/LogoMashups8.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"LogoMashups8-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:24:"LogoMashups8-300x262.gif";s:5:"width";i:300;s:6:"height";i:262;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508800619;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Détournement_Logos</title>
		<link>http://yannickbourenane.com/preprod/logomashups10/</link>
		<pubDate>Tue, 01 Oct 2013 12:19:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups10.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5133</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 14:19:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 12:19:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logomashups10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/LogoMashups10.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/LogoMashups10.gif]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:438;s:4:"file";s:25:"2013/10/LogoMashups10.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"LogoMashups10-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:25:"LogoMashups10-300x262.gif";s:5:"width";i:300;s:6:"height";i:262;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508800194;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_iTELE</title>
		<link>http://yannickbourenane.com/preprod/2013/10/02/itele-adopte-le-flat-design/logo_itele/</link>
		<pubDate>Tue, 01 Oct 2013 12:59:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_iTELE.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5136</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 14:59:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 12:59:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_itele]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5135</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_iTELE.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_iTELE.jpg]]></wp:meta_value>
		</wp:postmeta>
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		<title>Thomas_Cook_Group_Logo</title>
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		<title>Thomas_Cook_Group_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/10/07/thomas-cook-group-son-coeur-balance/thomas_cook_ving_store/</link>
		<pubDate>Mon, 07 Oct 2013 12:35:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_ving_store.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5170</wp:post_id>
		<wp:post_date><![CDATA[2013-10-07 14:35:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-07 12:35:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[thomas_cook_ving_store]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5158</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_ving_store.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/thomas_cook_ving_store.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:544;s:4:"file";s:34:"2013/10/thomas_cook_ving_store.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:34:"thomas_cook_ving_store-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:34:"thomas_cook_ving_store-300x163.jpg";s:5:"width";i:300;s:6:"height";i:163;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Dauphiné_Libéré</title>
		<link>http://yannickbourenane.com/preprod/2013/10/08/le-dauphine-libere-soctroie-de-discrets-changements/logo_dauphine_libere/</link>
		<pubDate>Mon, 07 Oct 2013 15:37:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Dauphiné_Libéré.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5174</wp:post_id>
		<wp:post_date><![CDATA[2013-10-07 17:37:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-07 15:37:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_dauphine_libere]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Dauphiné_Libéré.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Dauphiné_Libéré.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:35:"2013/10/Logo_Dauphiné_Libéré.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"Logo_Dauphiné_Libéré-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:35:"Logo_Dauphiné_Libéré-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Le_Dauphiné_Libéré</title>
		<link>http://yannickbourenane.com/preprod/2013/10/08/le-dauphine-libere-soctroie-de-discrets-changements/image-1-50/</link>
		<pubDate>Mon, 07 Oct 2013 15:49:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-15.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5175</wp:post_id>
		<wp:post_date><![CDATA[2013-10-07 17:49:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-07 15:49:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-50]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-15.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-15.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1027;s:6:"height";i:832;s:4:"file";s:20:"2013/10/Image-15.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-15-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-15-300x243.png";s:5:"width";i:300;s:6:"height";i:243;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-15-1024x829.png";s:5:"width";i:1024;s:6:"height";i:829;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-51/</link>
		<pubDate>Tue, 08 Oct 2013 08:48:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-16.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5178</wp:post_id>
		<wp:post_date><![CDATA[2013-10-08 10:48:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-08 08:48:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-51]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-16.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-16.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:539;s:6:"height";i:253;s:4:"file";s:20:"2013/10/Image-16.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-16-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-16-300x140.png";s:5:"width";i:300;s:6:"height";i:140;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508799914;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
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	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-27/</link>
		<pubDate>Tue, 08 Oct 2013 08:48:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-21.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5179</wp:post_id>
		<wp:post_date><![CDATA[2013-10-08 10:48:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-08 08:48:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-27]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-21.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-21.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:537;s:6:"height";i:210;s:4:"file";s:20:"2013/10/Image-21.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-21-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-21-300x117.png";s:5:"width";i:300;s:6:"height";i:117;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508799706;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
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	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-21/</link>
		<pubDate>Tue, 08 Oct 2013 08:48:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-32.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5180</wp:post_id>
		<wp:post_date><![CDATA[2013-10-08 10:48:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-08 08:48:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-21]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-32.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-32.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:535;s:6:"height";i:247;s:4:"file";s:20:"2013/10/Image-32.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-32-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-32-300x138.png";s:5:"width";i:300;s:6:"height";i:138;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508799069;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-16/</link>
		<pubDate>Tue, 08 Oct 2013 08:50:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-51.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5181</wp:post_id>
		<wp:post_date><![CDATA[2013-10-08 10:50:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-08 08:50:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-16]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-51.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-51.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:541;s:6:"height";i:217;s:4:"file";s:20:"2013/10/Image-51.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-51-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-51-300x120.png";s:5:"width";i:300;s:6:"height";i:120;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508798877;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-16/</link>
		<pubDate>Tue, 08 Oct 2013 08:50:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-61.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5182</wp:post_id>
		<wp:post_date><![CDATA[2013-10-08 10:50:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-08 08:50:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-16]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<title>Logo_Hutchins_Center</title>
		<link>http://yannickbourenane.com/preprod/2013/10/09/hutchins-center-quand-une-lettre-peu-en-cacher-une-autre/hutchins_center_logos_all/</link>
		<pubDate>Tue, 08 Oct 2013 12:52:51 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/10/09/hutchins-center-quand-une-lettre-peu-en-cacher-une-autre/hutchins_center_stationery/</link>
		<pubDate>Tue, 08 Oct 2013 12:52:54 +0000</pubDate>
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		<title>Logo_Hutchins_Center</title>
		<link>http://yannickbourenane.com/preprod/2013/10/09/hutchins-center-quand-une-lettre-peu-en-cacher-une-autre/hutchins_center_stationery_color/</link>
		<pubDate>Tue, 08 Oct 2013 12:52:56 +0000</pubDate>
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	<item>
		<title>Logo_Hutchins_Center</title>
		<link>http://yannickbourenane.com/preprod/2013/10/09/hutchins-center-quand-une-lettre-peu-en-cacher-une-autre/image-2-28/</link>
		<pubDate>Tue, 08 Oct 2013 12:52:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Logo_Fries_King</title>
		<link>http://yannickbourenane.com/preprod/2013/10/08/quand-burger-king-cree-la-stupeur/551227_734096069937065_796089372_n/</link>
		<pubDate>Tue, 08 Oct 2013 13:33:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Fries_King</title>
		<link>http://yannickbourenane.com/preprod/2013/10/08/quand-burger-king-cree-la-stupeur/598935_734095646603774_711510132_n/</link>
		<pubDate>Tue, 08 Oct 2013 13:47:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Fries_King</title>
		<link>http://yannickbourenane.com/preprod/2013/10/08/quand-burger-king-cree-la-stupeur/1013576_734095946603744_507618882_n/</link>
		<pubDate>Tue, 08 Oct 2013 13:47:56 +0000</pubDate>
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		<title>chillis-fat-logo</title>
		<link>http://yannickbourenane.com/preprod/2013/10/10/8-logos-honnetes-de-fast-food/chillis-fat-logo/</link>
		<pubDate>Thu, 10 Oct 2013 13:57:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[chillis-fat-logo]]></wp:post_name>
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	<item>
		<title>hardees-fat-logo</title>
		<link>http://yannickbourenane.com/preprod/2013/10/10/8-logos-honnetes-de-fast-food/hardees-fat-logo/</link>
		<pubDate>Thu, 10 Oct 2013 13:57:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[hardees-fat-logo]]></wp:post_name>
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		<title>kfc-fat-logo</title>
		<link>http://yannickbourenane.com/preprod/2013/10/10/8-logos-honnetes-de-fast-food/kfc-fat-logo/</link>
		<pubDate>Thu, 10 Oct 2013 13:57:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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	<item>
		<title>little-ceasers-fat-logo</title>
		<link>http://yannickbourenane.com/preprod/2013/10/10/8-logos-honnetes-de-fast-food/little-ceasers-fat-logo/</link>
		<pubDate>Thu, 10 Oct 2013 13:57:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[little-ceasers-fat-logo]]></wp:post_name>
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		<wp:post_parent>5268</wp:post_parent>
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	<item>
		<title>Logo de Madewithlove - 2010</title>
		<link>http://yannickbourenane.com/preprod/2013/10/13/madewithlove-attaque-le-nouveau-logo-de-thomas-cook/logo-2/</link>
		<pubDate>Sun, 13 Oct 2013 16:45:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/logo.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[Logo de Madewithlove - 2010]]></excerpt:encoded>
		<wp:post_id>5279</wp:post_id>
		<wp:post_date><![CDATA[2013-10-13 18:45:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-13 16:45:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[logo-2]]></wp:post_name>
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	<item>
		<title>thomas-cook-logo-sunny-heart</title>
		<link>http://yannickbourenane.com/preprod/2013/10/13/madewithlove-attaque-le-nouveau-logo-de-thomas-cook/thomas-cook-logo-sunny-heart/</link>
		<pubDate>Sun, 13 Oct 2013 16:45:21 +0000</pubDate>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[Logo de Thomas Cook - 2013]]></excerpt:encoded>
		<wp:post_id>5280</wp:post_id>
		<wp:post_date><![CDATA[2013-10-13 18:45:21]]></wp:post_date>
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		<wp:post_name><![CDATA[thomas-cook-logo-sunny-heart]]></wp:post_name>
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	<item>
		<title>Logo_Les_Gaulois</title>
		<link>http://yannickbourenane.com/preprod/2013/10/15/les-gaulois-peuplent-la-planete-havas/logo_les_gaulois/</link>
		<pubDate>Mon, 14 Oct 2013 13:34:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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		<wp:post_id>5285</wp:post_id>
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		<wp:post_name><![CDATA[logo_les_gaulois]]></wp:post_name>
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	<item>
		<title>Logo_Les_Gaulois</title>
		<link>http://yannickbourenane.com/preprod/2013/10/15/les-gaulois-peuplent-la-planete-havas/les_gaulois/</link>
		<pubDate>Mon, 14 Oct 2013 14:00:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5286</wp:post_id>
		<wp:post_date><![CDATA[2013-10-14 16:00:36]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[les_gaulois]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5284</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/les_gaulois.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/les_gaulois.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:481;s:6:"height";i:728;s:4:"file";s:23:"2013/10/les_gaulois.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"les_gaulois-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"les_gaulois-198x300.jpg";s:5:"width";i:198;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Les_Gaulois</title>
		<link>http://yannickbourenane.com/preprod/2013/10/15/les-gaulois-peuplent-la-planete-havas/les_gaulois_1/</link>
		<pubDate>Mon, 14 Oct 2013 14:00:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/les_gaulois_1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5287</wp:post_id>
		<wp:post_date><![CDATA[2013-10-14 16:00:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-14 14:00:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[les_gaulois_1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5284</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/les_gaulois_1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/les_gaulois_1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:494;s:6:"height";i:719;s:4:"file";s:25:"2013/10/les_gaulois_1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"les_gaulois_1-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"les_gaulois_1-206x300.jpg";s:5:"width";i:206;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Les_Gaulois</title>
		<link>http://yannickbourenane.com/preprod/2013/10/15/les-gaulois-peuplent-la-planete-havas/logo_agence_les_gaulois/</link>
		<pubDate>Mon, 14 Oct 2013 14:00:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Agence_Les_Gaulois.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5288</wp:post_id>
		<wp:post_date><![CDATA[2013-10-14 16:00:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-14 14:00:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_agence_les_gaulois]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5284</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Agence_Les_Gaulois.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Agence_Les_Gaulois.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:343;s:4:"file";s:35:"2013/10/Logo_Agence_Les_Gaulois.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"Logo_Agence_Les_Gaulois-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:35:"Logo_Agence_Les_Gaulois-300x124.jpg";s:5:"width";i:300;s:6:"height";i:124;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image_Carnyx</title>
		<link>http://yannickbourenane.com/preprod/2013/10/15/les-gaulois-peuplent-la-planete-havas/image_carnyx/</link>
		<pubDate>Mon, 14 Oct 2013 14:03:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image_Carnyx.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5289</wp:post_id>
		<wp:post_date><![CDATA[2013-10-14 16:03:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-14 14:03:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image_carnyx]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5284</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image_Carnyx.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image_Carnyx.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:314;s:4:"file";s:24:"2013/10/Image_Carnyx.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Image_Carnyx-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Image_Carnyx-300x113.jpg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-53/</link>
		<pubDate>Tue, 15 Oct 2013 08:23:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-18.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5292</wp:post_id>
		<wp:post_date><![CDATA[2013-10-15 10:23:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-15 08:23:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-53]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-18.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-18.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:336;s:6:"height";i:185;s:4:"file";s:20:"2013/10/Image-18.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-18-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-18-300x165.png";s:5:"width";i:300;s:6:"height";i:165;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507963006;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-29/</link>
		<pubDate>Tue, 15 Oct 2013 08:23:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-23.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5293</wp:post_id>
		<wp:post_date><![CDATA[2013-10-15 10:23:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-15 08:23:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-29]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-23.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-23.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:563;s:6:"height";i:247;s:4:"file";s:20:"2013/10/Image-23.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-23-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-23-300x131.png";s:5:"width";i:300;s:6:"height";i:131;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507962896;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 9</title>
		<link>http://yannickbourenane.com/preprod/image-9-7/</link>
		<pubDate>Tue, 15 Oct 2013 08:23:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-9.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5294</wp:post_id>
		<wp:post_date><![CDATA[2013-10-15 10:23:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-15 08:23:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-9.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-9.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:537;s:6:"height";i:415;s:4:"file";s:19:"2013/10/Image-9.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-9-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-9-300x231.png";s:5:"width";i:300;s:6:"height";i:231;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507962599;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-23/</link>
		<pubDate>Tue, 15 Oct 2013 08:24:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-34.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5295</wp:post_id>
		<wp:post_date><![CDATA[2013-10-15 10:24:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-15 08:24:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-23]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-34.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-34.png]]></wp:meta_value>
		</wp:postmeta>
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		<title>Image 4</title>
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		<pubDate>Tue, 15 Oct 2013 08:24:39 +0000</pubDate>
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		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-17/</link>
		<pubDate>Tue, 15 Oct 2013 08:24:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-17/</link>
		<pubDate>Tue, 15 Oct 2013 08:25:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-12/</link>
		<pubDate>Tue, 15 Oct 2013 08:25:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-9/</link>
		<pubDate>Tue, 15 Oct 2013 08:26:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Blue_Goose_Pure_Foods</title>
		<link>http://yannickbourenane.com/preprod/2013/10/21/the-blue-goose-pure-foods-est-fier-de-ses-betes/logo_blue_goose_pure_foods/</link>
		<pubDate>Tue, 15 Oct 2013 10:59:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Blue_Goose_Pure_Foods</title>
		<link>http://yannickbourenane.com/preprod/2013/10/21/the-blue-goose-pure-foods-est-fier-de-ses-betes/blue_goose_ad_01/</link>
		<pubDate>Tue, 15 Oct 2013 11:31:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[blue_goose_ad_01]]></wp:post_name>
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		<title>Nouveau_Logo_Iberia</title>
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		<title>617774_0203068324609_web_tete</title>
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		<title>Logo_Unify</title>
		<link>http://yannickbourenane.com/preprod/2013/10/22/siemens-enterprise-communications-devient-unify/unify_brochure/</link>
		<pubDate>Mon, 21 Oct 2013 09:43:41 +0000</pubDate>
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		<title>Logo_Unify</title>
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		<title>Logo_Unify</title>
		<link>http://yannickbourenane.com/preprod/2013/10/22/siemens-enterprise-communications-devient-unify/unify_logo_detail/</link>
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		<title>Logo_Unify</title>
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		<title>Logo_Zoo_Moscou</title>
		<link>http://yannickbourenane.com/preprod/2013/10/23/le-zoo-de-moscou-sanimalise/azaqvr/</link>
		<pubDate>Mon, 21 Oct 2013 14:25:17 +0000</pubDate>
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		<pubDate>Mon, 21 Oct 2013 14:41:17 +0000</pubDate>
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		<title>Logo_Zoo_Moscou</title>
		<link>http://yannickbourenane.com/preprod/2013/10/23/le-zoo-de-moscou-sanimalise/2l8bw9y/</link>
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		<title>Logo_Zoo_Moscou</title>
		<link>http://yannickbourenane.com/preprod/2013/10/23/le-zoo-de-moscou-sanimalise/2nw0gp/</link>
		<pubDate>Mon, 21 Oct 2013 14:41:25 +0000</pubDate>
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		<title>Logo_Zoo_Moscou</title>
		<link>http://yannickbourenane.com/preprod/2013/10/23/le-zoo-de-moscou-sanimalise/2v84gts/</link>
		<pubDate>Mon, 21 Oct 2013 14:41:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Zoo_Moscou</title>
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		<title>Logo_Zoo_Moscou</title>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1599;s:6:"height";i:901;s:4:"file";s:18:"2013/10/xmn8y1.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"xmn8y1-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"xmn8y1-300x169.jpg";s:5:"width";i:300;s:6:"height";i:169;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"xmn8y1-1024x577.jpg";s:5:"width";i:1024;s:6:"height";i:577;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-54/</link>
		<pubDate>Tue, 22 Oct 2013 07:59:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-19.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5382</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 09:59:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 07:59:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-54]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-19.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-19.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:548;s:6:"height";i:243;s:4:"file";s:20:"2013/10/Image-19.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-19-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-19-300x133.png";s:5:"width";i:300;s:6:"height";i:133;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502069780;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-32/</link>
		<pubDate>Tue, 22 Oct 2013 07:59:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-26.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5383</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 09:59:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 07:59:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-32]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-26.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-26.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:559;s:6:"height";i:674;s:4:"file";s:20:"2013/10/Image-26.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-26-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-26-248x300.png";s:5:"width";i:248;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502070495;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-24/</link>
		<pubDate>Tue, 22 Oct 2013 08:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-35.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5384</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-24]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-35.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-35.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:544;s:6:"height";i:364;s:4:"file";s:20:"2013/10/Image-35.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-35-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-35-300x200.png";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502071333;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-26/</link>
		<pubDate>Tue, 22 Oct 2013 08:00:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-46.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5385</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:00:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:00:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-26]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-46.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-46.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:538;s:6:"height";i:228;s:4:"file";s:20:"2013/10/Image-46.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-46-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-46-300x127.png";s:5:"width";i:300;s:6:"height";i:127;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502234483;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-18/</link>
		<pubDate>Tue, 22 Oct 2013 08:00:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-53.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5386</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:00:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:00:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-18]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-53.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-53.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:532;s:6:"height";i:189;s:4:"file";s:20:"2013/10/Image-53.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-53-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-53-300x106.png";s:5:"width";i:300;s:6:"height";i:106;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1503676287;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-18/</link>
		<pubDate>Tue, 22 Oct 2013 08:00:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-63.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5387</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:00:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:00:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-18]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-63.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-63.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:549;s:6:"height";i:246;s:4:"file";s:20:"2013/10/Image-63.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-63-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-63-300x134.png";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1488882770;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Barres_8</title>
		<link>http://yannickbourenane.com/preprod/2013/10/25/le-monde-des-logos-a-la-verticale/logo_barres_8/</link>
		<pubDate>Tue, 22 Oct 2013 08:36:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_8.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5470</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:36:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:36:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_barres_8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5416</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_8.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Barres_8.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:251;s:4:"file";s:25:"2013/10/Logo_Barres_8.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Barres_8-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Barres_8-300x91.jpg";s:5:"width";i:300;s:6:"height";i:91;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Barres_1</title>
		<link>http://yannickbourenane.com/preprod/2013/10/25/le-monde-des-logos-a-la-verticale/logo_barres_1/</link>
		<pubDate>Tue, 22 Oct 2013 08:42:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5480</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:42:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:42:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_barres_1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5416</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Barres_1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:318;s:4:"file";s:25:"2013/10/Logo_Barres_1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Barres_1-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Barres_1-300x115.jpg";s:5:"width";i:300;s:6:"height";i:115;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Barres_2</title>
		<link>http://yannickbourenane.com/preprod/2013/10/25/le-monde-des-logos-a-la-verticale/logo_barres_2/</link>
		<pubDate>Tue, 22 Oct 2013 08:42:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5481</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:42:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:42:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_barres_2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5416</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Barres_2.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:25:"2013/10/Logo_Barres_2.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Barres_2-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Barres_2-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Barres_3</title>
		<link>http://yannickbourenane.com/preprod/2013/10/25/le-monde-des-logos-a-la-verticale/logo_barres_3/</link>
		<pubDate>Tue, 22 Oct 2013 08:42:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_3.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5482</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:42:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:42:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_barres_3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5416</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_3.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Barres_3.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:226;s:4:"file";s:25:"2013/10/Logo_Barres_3.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Barres_3-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Barres_3-300x81.jpg";s:5:"width";i:300;s:6:"height";i:81;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Barres_4</title>
		<link>http://yannickbourenane.com/preprod/2013/10/25/le-monde-des-logos-a-la-verticale/logo_barres_4/</link>
		<pubDate>Tue, 22 Oct 2013 08:42:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_4.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5483</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:42:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:42:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_barres_4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5416</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_4.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Barres_4.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:165;s:4:"file";s:25:"2013/10/Logo_Barres_4.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Barres_4-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Barres_4-300x59.jpg";s:5:"width";i:300;s:6:"height";i:59;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Barres_5</title>
		<link>http://yannickbourenane.com/preprod/2013/10/25/le-monde-des-logos-a-la-verticale/logo_barres_5/</link>
		<pubDate>Tue, 22 Oct 2013 08:42:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_5.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5484</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:42:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:42:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_barres_5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5416</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_5.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Barres_5.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:164;s:4:"file";s:25:"2013/10/Logo_Barres_5.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Barres_5-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Barres_5-300x59.jpg";s:5:"width";i:300;s:6:"height";i:59;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Barres_6</title>
		<link>http://yannickbourenane.com/preprod/2013/10/25/le-monde-des-logos-a-la-verticale/logo_barres_6/</link>
		<pubDate>Tue, 22 Oct 2013 08:42:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_6.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5485</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:42:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:42:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_barres_6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5416</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_6.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Barres_6.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:164;s:4:"file";s:25:"2013/10/Logo_Barres_6.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Barres_6-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Barres_6-300x59.jpg";s:5:"width";i:300;s:6:"height";i:59;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Barres_7</title>
		<link>http://yannickbourenane.com/preprod/2013/10/25/le-monde-des-logos-a-la-verticale/logo_barres_7/</link>
		<pubDate>Tue, 22 Oct 2013 08:42:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_7.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5486</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:42:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:42:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_barres_7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5416</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_7.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Barres_7.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:276;s:4:"file";s:25:"2013/10/Logo_Barres_7.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Barres_7-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Barres_7-300x100.jpg";s:5:"width";i:300;s:6:"height";i:100;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Barres_9</title>
		<link>http://yannickbourenane.com/preprod/2013/10/25/le-monde-des-logos-a-la-verticale/logo_barres_9/</link>
		<pubDate>Tue, 22 Oct 2013 08:42:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_9.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5487</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 10:42:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 08:42:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_barres_9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5416</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_9.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Barres_9.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:252;s:4:"file";s:25:"2013/10/Logo_Barres_9.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Barres_9-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Barres_9-300x91.jpg";s:5:"width";i:300;s:6:"height";i:91;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Isart_Digital</title>
		<link>http://yannickbourenane.com/preprod/2013/10/24/lecole-isart-digital-change-de-logo/logo_isart_digital/</link>
		<pubDate>Tue, 22 Oct 2013 11:28:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Isart_Digital.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5495</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 13:28:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 11:28:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_isart_digital]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5494</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Isart_Digital.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Logo_Isart_Digital.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Site_Isart_Digital</title>
		<link>http://yannickbourenane.com/preprod/2013/10/24/lecole-isart-digital-change-de-logo/image-1-55/</link>
		<pubDate>Tue, 22 Oct 2013 11:51:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-110.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5496</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 13:51:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 11:51:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-55]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5494</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-110.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/10/Image-110.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Rolled-Gold1</title>
		<link>http://yannickbourenane.com/preprod/2013/12/20/marques-froissees/rolled-gold1/</link>
		<pubDate>Tue, 22 Oct 2013 12:02:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5499</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 14:02:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 12:02:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[rolled-gold1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5498</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Rolled-Gold1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:669;s:4:"file";s:24:"2013/10/Rolled-Gold1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Rolled-Gold1-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Rolled-Gold1-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Rolled-Gold2</title>
		<link>http://yannickbourenane.com/preprod/2013/12/20/marques-froissees/rolled-gold2/</link>
		<pubDate>Tue, 22 Oct 2013 12:02:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5500</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 14:02:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 12:02:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[rolled-gold2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5498</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Rolled-Gold2.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:732;s:4:"file";s:24:"2013/10/Rolled-Gold2.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Rolled-Gold2-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Rolled-Gold2-300x219.jpg";s:5:"width";i:300;s:6:"height";i:219;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Rolled-Gold3</title>
		<link>http://yannickbourenane.com/preprod/2013/12/20/marques-froissees/rolled-gold3/</link>
		<pubDate>Tue, 22 Oct 2013 12:02:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold3.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5501</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 14:02:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 12:02:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[rolled-gold3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5498</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold3.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Rolled-Gold3.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:732;s:4:"file";s:24:"2013/10/Rolled-Gold3.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Rolled-Gold3-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Rolled-Gold3-300x219.jpg";s:5:"width";i:300;s:6:"height";i:219;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Rolled-Gold4</title>
		<link>http://yannickbourenane.com/preprod/2013/12/20/marques-froissees/rolled-gold4/</link>
		<pubDate>Tue, 22 Oct 2013 12:02:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold4.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5502</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 14:02:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 12:02:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[rolled-gold4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5498</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold4.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Rolled-Gold4.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:732;s:4:"file";s:24:"2013/10/Rolled-Gold4.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Rolled-Gold4-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Rolled-Gold4-300x219.jpg";s:5:"width";i:300;s:6:"height";i:219;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Rolled-Gold5</title>
		<link>http://yannickbourenane.com/preprod/2013/12/20/marques-froissees/rolled-gold5/</link>
		<pubDate>Tue, 22 Oct 2013 12:02:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold5.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5503</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 14:02:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 12:02:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[rolled-gold5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5498</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold5.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Rolled-Gold5.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:732;s:4:"file";s:24:"2013/10/Rolled-Gold5.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Rolled-Gold5-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Rolled-Gold5-300x219.jpg";s:5:"width";i:300;s:6:"height";i:219;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Rolled-Gold6</title>
		<link>http://yannickbourenane.com/preprod/2013/12/20/marques-froissees/rolled-gold6/</link>
		<pubDate>Tue, 22 Oct 2013 12:02:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold6.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5542</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-adam]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-adam.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-adam.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:29:"2013/10/android-logo-adam.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"android-logo-adam-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:29:"android-logo-adam-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-angrybird/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-angrybird.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5543</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-angrybird]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-angrybird.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-angrybird.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:34:"2013/10/android-logo-angrybird.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:34:"android-logo-angrybird-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:34:"android-logo-angrybird-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-avatar/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-avatar.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5544</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-avatar]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-avatar.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-avatar.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:31:"2013/10/android-logo-avatar.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"android-logo-avatar-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:31:"android-logo-avatar-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-batman_1/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-batman_1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5545</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-batman_1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-batman_1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-batman_1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:33:"2013/10/android-logo-batman_1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"android-logo-batman_1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:33:"android-logo-batman_1-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-cheerleader/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-cheerleader.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5546</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-cheerleader]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-cheerleader.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-cheerleader.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:36:"2013/10/android-logo-cheerleader.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"android-logo-cheerleader-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:36:"android-logo-cheerleader-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-chewbacca/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-chewbacca.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5547</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-chewbacca]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-chewbacca.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-chewbacca.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:34:"2013/10/android-logo-chewbacca.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:34:"android-logo-chewbacca-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:34:"android-logo-chewbacca-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-death_1/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-death_1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5548</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-death_1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-death_1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-death_1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:32:"2013/10/android-logo-death_1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"android-logo-death_1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:32:"android-logo-death_1-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-devil/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-devil.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5549</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-devil]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-devil.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-devil.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:30:"2013/10/android-logo-devil.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"android-logo-devil-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:30:"android-logo-devil-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-domo/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-domo.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5550</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-domo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-domo.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-domo.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:29:"2013/10/android-logo-domo.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"android-logo-domo-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:29:"android-logo-domo-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-frankenshtein/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-frankenshtein.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5551</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-frankenshtein]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-frankenshtein.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-frankenshtein.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:38:"2013/10/android-logo-frankenshtein.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:38:"android-logo-frankenshtein-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:38:"android-logo-frankenshtein-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-hotdog/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-hotdog.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5552</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-hotdog]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-hotdog.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-hotdog.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:31:"2013/10/android-logo-hotdog.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"android-logo-hotdog-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:31:"android-logo-hotdog-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-hulk/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-hulk.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5553</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-hulk]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-hulk.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-hulk.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:29:"2013/10/android-logo-hulk.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"android-logo-hulk-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:29:"android-logo-hulk-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-ironman/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-ironman.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5554</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-ironman]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-ironman.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-ironman.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:32:"2013/10/android-logo-ironman.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"android-logo-ironman-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:32:"android-logo-ironman-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-ninja/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-ninja.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5555</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-ninja]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-ninja.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-ninja.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:30:"2013/10/android-logo-ninja.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"android-logo-ninja-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:30:"android-logo-ninja-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-pirate/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-pirate.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5556</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-pirate]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-pirate.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-pirate.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:31:"2013/10/android-logo-pirate.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"android-logo-pirate-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:31:"android-logo-pirate-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-pumpkin/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-pumpkin.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5557</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-pumpkin]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-pumpkin.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-pumpkin.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:32:"2013/10/android-logo-pumpkin.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"android-logo-pumpkin-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:32:"android-logo-pumpkin-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-queen/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-queen.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5558</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-queen]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-queen.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-queen.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:30:"2013/10/android-logo-queen.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"android-logo-queen-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:30:"android-logo-queen-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-r2d2/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-r2d2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5559</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-r2d2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-r2d2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-r2d2.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:29:"2013/10/android-logo-r2d2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"android-logo-r2d2-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:29:"android-logo-r2d2-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-spongebob/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-spongebob.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5560</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-spongebob]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-spongebob.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-spongebob.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:34:"2013/10/android-logo-spongebob.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:34:"android-logo-spongebob-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:34:"android-logo-spongebob-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-startrooper/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-startrooper.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5561</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-startrooper]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-startrooper.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-startrooper.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:36:"2013/10/android-logo-startrooper.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"android-logo-startrooper-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:36:"android-logo-startrooper-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-superman/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-superman.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5562</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-superman]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-superman.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-superman.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:33:"2013/10/android-logo-superman.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"android-logo-superman-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:33:"android-logo-superman-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-things/</link>
		<pubDate>Mon, 28 Oct 2013 14:58:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-things.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5563</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:58:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:58:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-things]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-things.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-things.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:31:"2013/10/android-logo-things.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"android-logo-things-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:31:"android-logo-things-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logo-vampire/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-vampire.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5564</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logo-vampire]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-vampire.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logo-vampire.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:32:"2013/10/android-logo-vampire.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"android-logo-vampire-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:32:"android-logo-vampire-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-angel/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-angel.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5565</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-angel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/10/android-logos-angel.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-bee/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-bee.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5566</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-bee]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-bee.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/10/android-logos-bee.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-cat/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-cat.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5567</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-cat]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-cat.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/10/android-logos-cat.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:29:"2013/10/android-logos-cat.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"android-logos-cat-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:29:"android-logos-cat-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-caveman/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-caveman.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5568</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-caveman]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-caveman.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logos-caveman.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:33:"2013/10/android-logos-caveman.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"android-logos-caveman-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:33:"android-logos-caveman-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-doctor/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-doctor.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5569</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-doctor]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-doctor.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logos-doctor.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:32:"2013/10/android-logos-doctor.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"android-logos-doctor-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:32:"android-logos-doctor-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-ghost/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-ghost.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5570</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-ghost]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-ghost.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logos-ghost.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:31:"2013/10/android-logos-ghost.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"android-logos-ghost-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:31:"android-logos-ghost-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-lil-red-riding-hood/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-lil-red-riding-hood.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5571</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-lil-red-riding-hood]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-lil-red-riding-hood.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logos-lil-red-riding-hood.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:45:"2013/10/android-logos-lil-red-riding-hood.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:45:"android-logos-lil-red-riding-hood-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:45:"android-logos-lil-red-riding-hood-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-mummy/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-mummy.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5572</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-mummy]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-mummy.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logos-mummy.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:31:"2013/10/android-logos-mummy.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"android-logos-mummy-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:31:"android-logos-mummy-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-priest/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-priest.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5573</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-priest]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-priest.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logos-priest.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:32:"2013/10/android-logos-priest.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"android-logos-priest-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:32:"android-logos-priest-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-skeleton/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-skeleton.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5574</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-skeleton]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-skeleton.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logos-skeleton.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:34:"2013/10/android-logos-skeleton.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:34:"android-logos-skeleton-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:34:"android-logos-skeleton-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-spider/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-spider.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5575</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-spider]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-spider.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logos-spider.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:32:"2013/10/android-logos-spider.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"android-logos-spider-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:32:"android-logos-spider-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-thomb/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-thomb.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5576</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-thomb]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-thomb.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logos-thomb.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:31:"2013/10/android-logos-thomb.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"android-logos-thomb-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:31:"android-logos-thomb-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Halloween_Android</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/android-logos-zebra/</link>
		<pubDate>Mon, 28 Oct 2013 14:59:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-zebra.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5577</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 15:59:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 14:59:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-logos-zebra]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5540</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-zebra.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/android-logos-zebra.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:750;s:6:"height";i:400;s:4:"file";s:31:"2013/10/android-logos-zebra.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"android-logos-zebra-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:31:"android-logos-zebra-300x160.png";s:5:"width";i:300;s:6:"height";i:160;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Colgate</title>
		<link>http://yannickbourenane.com/preprod/2013/11/01/quand-le-produit-cree-le-logo/attachment/112/</link>
		<pubDate>Mon, 28 Oct 2013 15:24:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/112.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5580</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 16:24:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 15:24:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[112]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5579</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/112.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/112.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:325;s:4:"file";s:15:"2013/10/112.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:15:"112-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:15:"112-300x139.jpg";s:5:"width";i:300;s:6:"height";i:139;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Heinz</title>
		<link>http://yannickbourenane.com/preprod/2013/11/01/quand-le-produit-cree-le-logo/image-1-57/</link>
		<pubDate>Mon, 28 Oct 2013 15:27:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-112.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5581</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 16:27:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 15:27:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-57]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5579</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-112.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-112.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:601;s:6:"height";i:399;s:4:"file";s:21:"2013/10/Image-112.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-112-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-112-300x199.png";s:5:"width";i:300;s:6:"height";i:199;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_CheezWhiz</title>
		<link>http://yannickbourenane.com/preprod/2013/11/01/quand-le-produit-cree-le-logo/image-2-33/</link>
		<pubDate>Mon, 28 Oct 2013 15:27:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-27.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5582</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 16:27:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 15:27:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-33]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5579</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-27.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-27.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:397;s:4:"file";s:20:"2013/10/Image-27.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-27-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-27-300x198.png";s:5:"width";i:300;s:6:"height";i:198;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Nutella</title>
		<link>http://yannickbourenane.com/preprod/2013/11/01/quand-le-produit-cree-le-logo/image-3-25/</link>
		<pubDate>Mon, 28 Oct 2013 15:27:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-36.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5583</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 16:27:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 15:27:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-25]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5579</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-36.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-36.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Skippy</title>
		<link>http://yannickbourenane.com/preprod/2013/11/01/quand-le-produit-cree-le-logo/image-4-27/</link>
		<pubDate>Mon, 28 Oct 2013 15:27:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-47.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5584</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 16:27:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 15:27:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-27]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5579</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-47.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-47.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:595;s:6:"height";i:396;s:4:"file";s:20:"2013/10/Image-47.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-47-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-47-300x199.png";s:5:"width";i:300;s:6:"height";i:199;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Miracle_Whip</title>
		<link>http://yannickbourenane.com/preprod/2013/11/01/quand-le-produit-cree-le-logo/image-5-19/</link>
		<pubDate>Mon, 28 Oct 2013 15:27:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-54.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5585</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 16:27:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 15:27:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-19]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5579</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-54.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-54.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_French&#039;s</title>
		<link>http://yannickbourenane.com/preprod/2013/11/01/quand-le-produit-cree-le-logo/image-6-19/</link>
		<pubDate>Mon, 28 Oct 2013 15:27:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-64.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5586</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 16:27:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 15:27:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-19]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5579</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-64.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-64.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:595;s:6:"height";i:395;s:4:"file";s:20:"2013/10/Image-64.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-64-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-64-300x199.png";s:5:"width";i:300;s:6:"height";i:199;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Sharpie</title>
		<link>http://yannickbourenane.com/preprod/2013/11/01/quand-le-produit-cree-le-logo/image-7-14/</link>
		<pubDate>Mon, 28 Oct 2013 15:27:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-72.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5587</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 16:27:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 15:27:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5579</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-72.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-72.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:595;s:6:"height";i:396;s:4:"file";s:20:"2013/10/Image-72.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-72-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-72-300x199.png";s:5:"width";i:300;s:6:"height";i:199;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Gillette</title>
		<link>http://yannickbourenane.com/preprod/2013/11/01/quand-le-produit-cree-le-logo/image-8-10/</link>
		<pubDate>Mon, 28 Oct 2013 15:27:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-81.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5588</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 16:27:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 15:27:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5579</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-81.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-81.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-58/</link>
		<pubDate>Tue, 29 Oct 2013 08:05:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-113.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5594</wp:post_id>
		<wp:post_date><![CDATA[2013-10-29 09:05:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-29 08:05:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-58]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-113.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-113.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507429511;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-26/</link>
		<pubDate>Tue, 29 Oct 2013 08:06:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-37.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5595</wp:post_id>
		<wp:post_date><![CDATA[2013-10-29 09:06:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-29 08:06:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-26]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-37.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/10/Image-37.png]]></wp:meta_value>
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		<title>Image 4</title>
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		<pubDate>Tue, 29 Oct 2013 08:06:37 +0000</pubDate>
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		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-20/</link>
		<pubDate>Tue, 29 Oct 2013 08:06:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-20/</link>
		<pubDate>Tue, 29 Oct 2013 08:07:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Beaugrenelle</title>
		<link>http://yannickbourenane.com/preprod/2013/10/30/le-centre-beaugrenelle-devoile-son-logo/logo_beaugrenelle/</link>
		<pubDate>Tue, 29 Oct 2013 09:14:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Logo_Beaugrenelle</title>
		<link>http://yannickbourenane.com/preprod/2013/10/30/le-centre-beaugrenelle-devoile-son-logo/903182_492270390887467_1351234813_o/</link>
		<pubDate>Tue, 29 Oct 2013 09:35:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Beaugrenelle</title>
		<link>http://yannickbourenane.com/preprod/2013/10/30/le-centre-beaugrenelle-devoile-son-logo/1379489_490749007706272_620241647_n/</link>
		<pubDate>Tue, 29 Oct 2013 09:35:07 +0000</pubDate>
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		<title>Beaugrenelle</title>
		<link>http://yannickbourenane.com/preprod/2013/10/30/le-centre-beaugrenelle-devoile-son-logo/1383026_490956794352160_114920428_n/</link>
		<pubDate>Tue, 29 Oct 2013 09:35:08 +0000</pubDate>
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		<title>Logo_Franprix</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/le-nouveau-concept-franprix/logo_franprix/</link>
		<pubDate>Tue, 29 Oct 2013 12:15:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Nouveau_Logo_Franprix</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/le-nouveau-concept-franprix/nouveau_logo_franprix/</link>
		<pubDate>Tue, 29 Oct 2013 12:15:26 +0000</pubDate>
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		<title>Nouveau_Logo_Franprix</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/le-nouveau-concept-franprix/franprix-6808/</link>
		<pubDate>Tue, 29 Oct 2013 12:53:11 +0000</pubDate>
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	<item>
		<title>Nouveau_Logo_Franprix</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/le-nouveau-concept-franprix/franprix-6822/</link>
		<pubDate>Tue, 29 Oct 2013 12:53:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Nouveau_Logo_Franprix</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/le-nouveau-concept-franprix/franprix-6848/</link>
		<pubDate>Tue, 29 Oct 2013 12:53:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-10-29 13:53:17]]></wp:post_date>
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		<wp:post_name><![CDATA[franprix-6848]]></wp:post_name>
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	<item>
		<title>Nouveau_Logo_Franprix</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/le-nouveau-concept-franprix/franprix-6851/</link>
		<pubDate>Tue, 29 Oct 2013 12:53:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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		<wp:post_date><![CDATA[2013-10-29 13:53:20]]></wp:post_date>
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		<title>Nouveau_Logo_Franprix</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/le-nouveau-concept-franprix/franprix-6856-1/</link>
		<pubDate>Tue, 29 Oct 2013 12:53:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Nouveau_Logo_Franprix</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/le-nouveau-concept-franprix/franprix-6860/</link>
		<pubDate>Tue, 29 Oct 2013 12:53:24 +0000</pubDate>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_name><![CDATA[franprix-6860]]></wp:post_name>
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		<title>Logo_Tourisme_Grèce</title>
		<link>http://yannickbourenane.com/preprod/2013/11/05/le-tourisme-grec-devoile-son-nouveau-logo/image-3-27/</link>
		<pubDate>Mon, 04 Nov 2013 14:12:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-3.png</guid>
		<description></description>
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	<item>
		<title>tourism_mapmonde_nov2011</title>
		<link>http://yannickbourenane.com/preprod/2011/08/05/carte-du-monde-des-logos-de-pays/tourism_mapmonde_nov2011/</link>
		<pubDate>Tue, 05 Nov 2013 08:53:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2011/08/tourism_mapmonde_nov2011.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5656</wp:post_id>
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		<wp:post_name><![CDATA[tourism_mapmonde_nov2011]]></wp:post_name>
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		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-35/</link>
		<pubDate>Tue, 05 Nov 2013 09:13:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5660</wp:post_id>
		<wp:post_date><![CDATA[2013-11-05 10:13:48]]></wp:post_date>
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		<wp:post_name><![CDATA[image-2-35]]></wp:post_name>
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		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-28/</link>
		<pubDate>Tue, 05 Nov 2013 09:14:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-31.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5661</wp:post_id>
		<wp:post_date><![CDATA[2013-11-05 10:14:08]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-29/</link>
		<pubDate>Tue, 05 Nov 2013 09:14:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5662</wp:post_id>
		<wp:post_date><![CDATA[2013-11-05 10:14:35]]></wp:post_date>
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		<wp:post_name><![CDATA[image-4-29]]></wp:post_name>
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		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-21/</link>
		<pubDate>Tue, 05 Nov 2013 09:14:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5663</wp:post_id>
		<wp:post_date><![CDATA[2013-11-05 10:14:53]]></wp:post_date>
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		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-21/</link>
		<pubDate>Tue, 05 Nov 2013 09:15:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5664</wp:post_id>
		<wp:post_date><![CDATA[2013-11-05 10:15:12]]></wp:post_date>
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		</wp:postmeta>
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	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-15/</link>
		<pubDate>Tue, 05 Nov 2013 09:15:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5665</wp:post_id>
		<wp:post_date><![CDATA[2013-11-05 10:15:29]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-7.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/11/Image-7.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Rue_Du_Commerce</title>
		<link>http://yannickbourenane.com/preprod/2013/11/06/rueducommerce-devoile-sa-nouvelle-identite/logo_rue_du_commerce/</link>
		<pubDate>Tue, 05 Nov 2013 10:05:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Rue_Du_Commerce.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5667</wp:post_id>
		<wp:post_date><![CDATA[2013-11-05 11:05:35]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_rue_du_commerce]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5666</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Rue_Du_Commerce.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/11/Logo_Rue_Du_Commerce.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Rue_Du_Commerce</title>
		<link>http://yannickbourenane.com/preprod/2013/11/06/rueducommerce-devoile-sa-nouvelle-identite/529416_10152049180809203_193318508_n/</link>
		<pubDate>Tue, 05 Nov 2013 10:43:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5668</wp:post_id>
		<wp:post_date><![CDATA[2013-11-05 11:43:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-05 10:43:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[529416_10152049180809203_193318508_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5666</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/529416_10152049180809203_193318508_n.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/11/529416_10152049180809203_193318508_n.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Rue_Du_Commerce</title>
		<link>http://yannickbourenane.com/preprod/2013/11/06/rueducommerce-devoile-sa-nouvelle-identite/image-2-36/</link>
		<pubDate>Tue, 05 Nov 2013 10:43:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-21.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5669</wp:post_id>
		<wp:post_date><![CDATA[2013-11-05 11:43:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-05 10:43:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-36]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5666</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-21.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/11/Image-21.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1018;s:6:"height";i:777;s:4:"file";s:20:"2013/11/Image-21.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-21-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-21-300x228.png";s:5:"width";i:300;s:6:"height";i:228;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Groupe_Marck</title>
		<link>http://yannickbourenane.com/preprod/2013/11/07/le-groupe-marck-change-duniforme/logo_groupe_marck/</link>
		<pubDate>Tue, 05 Nov 2013 11:52:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Groupe_Marck.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5673</wp:post_id>
		<wp:post_date><![CDATA[2013-11-05 12:52:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-05 11:52:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_groupe_marck]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5672</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Groupe_Marck.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/11/Logo_Groupe_Marck.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
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	<item>
		<title>Logo_Groupe_Marck</title>
		<link>http://yannickbourenane.com/preprod/2013/11/07/le-groupe-marck-change-duniforme/image-1-59/</link>
		<pubDate>Wed, 06 Nov 2013 10:11:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5678</wp:post_id>
		<wp:post_date><![CDATA[2013-11-06 11:11:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-06 10:11:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-59]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5672</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/11/Image-1.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logos_Groupe_Marck</title>
		<link>http://yannickbourenane.com/preprod/2013/11/07/le-groupe-marck-change-duniforme/image-3-29/</link>
		<pubDate>Wed, 06 Nov 2013 10:11:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-32.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5679</wp:post_id>
		<wp:post_date><![CDATA[2013-11-06 11:11:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-06 10:11:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-29]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5672</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-32.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/11/Image-32.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:746;s:6:"height";i:283;s:4:"file";s:20:"2013/11/Image-32.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-32-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-32-300x113.png";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Evolution_Logos</title>
		<link>http://yannickbourenane.com/preprod/2013/11/08/a-un-bleu-pres/evolution_logos/</link>
		<pubDate>Wed, 06 Nov 2013 10:40:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Evolution_Logos.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5682</wp:post_id>
		<wp:post_date><![CDATA[2013-11-06 11:40:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-06 10:40:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[evolution_logos]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<pubDate>Wed, 06 Nov 2013 10:47:17 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/11/11/du-changement-chez-sofinco/logo_sofinco/</link>
		<pubDate>Wed, 06 Nov 2013 14:14:16 +0000</pubDate>
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		<title>Ancien_Logo_Sofinco</title>
		<link>http://yannickbourenane.com/preprod/2013/11/11/du-changement-chez-sofinco/ancien_logo_sofinco/</link>
		<pubDate>Wed, 06 Nov 2013 14:56:03 +0000</pubDate>
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		<title>Logo_Sofinco</title>
		<link>http://yannickbourenane.com/preprod/2013/11/11/du-changement-chez-sofinco/919335_736219349730989_1398264892_o/</link>
		<pubDate>Wed, 06 Nov 2013 15:11:23 +0000</pubDate>
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		<title>Logo_Sofinco</title>
		<link>http://yannickbourenane.com/preprod/2013/11/11/du-changement-chez-sofinco/image-2-37/</link>
		<pubDate>Wed, 06 Nov 2013 15:11:26 +0000</pubDate>
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		<title>Capture d’écran 2013-11-12 à 08.26.03</title>
		<link>http://yannickbourenane.com/preprod/capture-decran-2013-11-12-a-08-26-03/</link>
		<pubDate>Tue, 12 Nov 2013 07:32:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Capture d’écran 2013-11-12 à 08.26.13</title>
		<link>http://yannickbourenane.com/preprod/capture-decran-2013-11-12-a-08-26-13/</link>
		<pubDate>Tue, 12 Nov 2013 07:32:34 +0000</pubDate>
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		<title>Minimaliste_Logo</title>
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		<link>http://yannickbourenane.com/preprod/2013/11/15/14-logos-ultra-minimalistes/ultra-minimalist-logo-kfc/</link>
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		<link>http://yannickbourenane.com/preprod/2013/11/15/14-logos-ultra-minimalistes/ultra-minimalist-logo-lego/</link>
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		<title>Minimaliste_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/11/15/14-logos-ultra-minimalistes/ultra-minimalist-logo-mcdonalds/</link>
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		<title>Minimaliste_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/11/15/14-logos-ultra-minimalistes/ultra-minimalist-logo-nike/</link>
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		<title>Minimaliste_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/11/15/14-logos-ultra-minimalistes/ultra-minimalist-logo-pepsi/</link>
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		<title>Minimaliste_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/11/15/14-logos-ultra-minimalistes/ultra-minimalist-logo-shell_1/</link>
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		<title>Minimaliste_Logo</title>
		<link>http://yannickbourenane.com/preprod/2013/11/15/14-logos-ultra-minimalistes/ultra-minimalist-logo-target/</link>
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		<title>Image 3</title>
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		<pubDate>Tue, 19 Nov 2013 08:59:53 +0000</pubDate>
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		<title>Image 4</title>
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		<pubDate>Tue, 19 Nov 2013 09:00:09 +0000</pubDate>
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		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-22/</link>
		<pubDate>Tue, 19 Nov 2013 09:00:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-22/</link>
		<pubDate>Tue, 19 Nov 2013 09:00:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Cadeau_Maestro</title>
		<link>http://yannickbourenane.com/preprod/2013/11/21/cadeau-maestro-devoile-de-discrets-changements/logo_cadeau_maestro/</link>
		<pubDate>Tue, 19 Nov 2013 14:12:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Cadeau_Maestro</title>
		<link>http://yannickbourenane.com/preprod/2013/11/21/cadeau-maestro-devoile-de-discrets-changements/image-1-62/</link>
		<pubDate>Tue, 19 Nov 2013 14:42:34 +0000</pubDate>
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		<title>microsoft-black-metal</title>
		<link>http://yannickbourenane.com/preprod/2013/11/22/12-logos-adoptent-le-black-metal-style/microsoft-black-metal/</link>
		<pubDate>Tue, 19 Nov 2013 14:54:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<pubDate>Tue, 19 Nov 2013 14:59:58 +0000</pubDate>
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		<pubDate>Tue, 19 Nov 2013 15:00:01 +0000</pubDate>
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		<pubDate>Tue, 19 Nov 2013 15:00:03 +0000</pubDate>
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		<title>google-black-metal</title>
		<link>http://yannickbourenane.com/preprod/2013/11/22/12-logos-adoptent-le-black-metal-style/google-black-metal/</link>
		<pubDate>Tue, 19 Nov 2013 15:00:05 +0000</pubDate>
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		<title>martha-steward-black-metal</title>
		<link>http://yannickbourenane.com/preprod/2013/11/22/12-logos-adoptent-le-black-metal-style/martha-steward-black-metal/</link>
		<pubDate>Tue, 19 Nov 2013 15:00:06 +0000</pubDate>
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		<title>martha-steward2-black-metal</title>
		<link>http://yannickbourenane.com/preprod/2013/11/22/12-logos-adoptent-le-black-metal-style/martha-steward2-black-metal/</link>
		<pubDate>Tue, 19 Nov 2013 15:00:08 +0000</pubDate>
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		<title>nyt-black-metal</title>
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		<pubDate>Tue, 19 Nov 2013 15:00:11 +0000</pubDate>
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		<title>prada-black-metal</title>
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		<pubDate>Tue, 19 Nov 2013 15:00:13 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/11/22/12-logos-adoptent-le-black-metal-style/twitter-black-metal/</link>
		<pubDate>Tue, 19 Nov 2013 15:00:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>walt-disney-black-metal</title>
		<link>http://yannickbourenane.com/preprod/2013/11/22/12-logos-adoptent-le-black-metal-style/walt-disney-black-metal/</link>
		<pubDate>Tue, 19 Nov 2013 15:00:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>yahoo-black-metal</title>
		<link>http://yannickbourenane.com/preprod/2013/11/22/12-logos-adoptent-le-black-metal-style/yahoo-black-metal/</link>
		<pubDate>Tue, 19 Nov 2013 15:00:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Logo_La_Chaux_De_Fonds</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/la-chaux-de-fonds-devoile-son-nouveau-logo/logo_la_chaux_de_fonds/</link>
		<pubDate>Tue, 19 Nov 2013 15:47:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>5835</wp:post_id>
		<wp:post_date><![CDATA[2013-11-19 16:47:46]]></wp:post_date>
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		<wp:post_name><![CDATA[logo_la_chaux_de_fonds]]></wp:post_name>
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	<item>
		<title>Blason_Chaux_De_Fonds</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/la-chaux-de-fonds-devoile-son-nouveau-logo/blason_chaux_de_fonds/</link>
		<pubDate>Tue, 19 Nov 2013 16:11:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5836</wp:post_id>
		<wp:post_date><![CDATA[2013-11-19 17:11:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-19 16:11:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[blason_chaux_de_fonds]]></wp:post_name>
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	<item>
		<title>le_remix_des_logos_01</title>
		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_01/</link>
		<pubDate>Thu, 21 Nov 2013 11:03:06 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>5841</wp:post_id>
		<wp:post_date><![CDATA[2013-11-21 12:03:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-21 11:03:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le_remix_des_logos_01]]></wp:post_name>
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		<wp:post_parent>5840</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<title>le_remix_des_logos_02</title>
		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_02/</link>
		<pubDate>Thu, 21 Nov 2013 11:03:10 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5842</wp:post_id>
		<wp:post_date><![CDATA[2013-11-21 12:03:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-21 11:03:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le_remix_des_logos_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>5840</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_05/</link>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_06/</link>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_07/</link>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_08/</link>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_11/</link>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_12/</link>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_13/</link>
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		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_14/</link>
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		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_15/</link>
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		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_16/</link>
		<pubDate>Thu, 21 Nov 2013 11:04:01 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<pubDate>Thu, 21 Nov 2013 11:04:04 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_18/</link>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_19/</link>
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		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>le_remix_des_logos_20</title>
		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_20/</link>
		<pubDate>Thu, 21 Nov 2013 11:04:14 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>le_remix_des_logos_21</title>
		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_21/</link>
		<pubDate>Thu, 21 Nov 2013 11:04:17 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>le_remix_des_logos_22</title>
		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_22/</link>
		<pubDate>Thu, 21 Nov 2013 11:04:20 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>le_remix_des_logos_23</title>
		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_23/</link>
		<pubDate>Thu, 21 Nov 2013 11:04:24 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_24/</link>
		<pubDate>Thu, 21 Nov 2013 11:04:28 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_25/</link>
		<pubDate>Thu, 21 Nov 2013 11:04:32 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>le_remix_des_logos_26</title>
		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/le_remix_des_logos_26/</link>
		<pubDate>Thu, 21 Nov 2013 11:04:35 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>Logo_Sipstor</title>
		<link>http://yannickbourenane.com/preprod/2013/11/26/pernod-ricard-devoile-sipstor/logo_sipstor/</link>
		<pubDate>Mon, 25 Nov 2013 09:54:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Sipstor.jpg</guid>
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		<content:encoded><![CDATA[]]></content:encoded>
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	<item>
		<title>Logo_Sipstor</title>
		<link>http://yannickbourenane.com/preprod/2013/11/26/pernod-ricard-devoile-sipstor/29ggbw9/</link>
		<pubDate>Mon, 25 Nov 2013 10:47:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5877</wp:post_id>
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		<wp:post_name><![CDATA[29ggbw9]]></wp:post_name>
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	<item>
		<title>Logo_Sipstor</title>
		<link>http://yannickbourenane.com/preprod/2013/11/26/pernod-ricard-devoile-sipstor/33ddx0l/</link>
		<pubDate>Mon, 25 Nov 2013 10:47:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[33ddx0l]]></wp:post_name>
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		<title>Logo_Sipstor</title>
		<link>http://yannickbourenane.com/preprod/2013/11/26/pernod-ricard-devoile-sipstor/995472_509513325795957_1781988758_n/</link>
		<pubDate>Mon, 25 Nov 2013 10:47:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers1/</link>
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		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers3/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:00 +0000</pubDate>
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		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers4/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers5/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers6/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers7/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers7.jpg</guid>
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		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers8/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers9/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers10/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers11/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers12/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:21 +0000</pubDate>
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		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers13/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers14/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers15/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers15.jpg</guid>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<title>Logo_Coursier.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/coursiers16/</link>
		<pubDate>Mon, 25 Nov 2013 12:49:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers16.jpg</guid>
		<description></description>
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		<title>Logo_Maxicours.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/28/maxicours-com-deploie-un-nouveau-logo/logo_maxicours-com/</link>
		<pubDate>Mon, 25 Nov 2013 14:26:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Maxicours.com</title>
		<link>http://yannickbourenane.com/preprod/2013/11/28/maxicours-com-deploie-un-nouveau-logo/550920_530050160356871_2141796998_n/</link>
		<pubDate>Mon, 25 Nov 2013 15:21:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<pubDate>Mon, 02 Dec 2013 07:52:55 +0000</pubDate>
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		<title>Logo_Paris_Region</title>
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		<title>Logo_Paris_Region</title>
		<link>http://yannickbourenane.com/preprod/2013/12/03/lile-de-france-devoile-sa-marque-de-territoire/fmoy68/</link>
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		<title>Logo_Paris_Region</title>
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		<title>Capture d’écran 2013-12-03 à 11.14.30</title>
		<link>http://yannickbourenane.com/preprod/capture-decran-2013-12-03-a-11-14-30/</link>
		<pubDate>Tue, 03 Dec 2013 10:16:20 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/12/04/lafdas-devoile-son-nouveau-logo/capture-decran-2013-12-03-a-14-53-48/</link>
		<pubDate>Tue, 03 Dec 2013 14:34:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6016</wp:post_id>
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		<wp:post_date_gmt><![CDATA[2013-12-03 14:34:07]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[capture-decran-2013-12-03-a-14-53-48]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6013</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Capture-d’écran-2013-12-03-à-14.53.48.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Capture-d’écran-2013-12-03-à-14.53.48.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Afdas</title>
		<link>http://yannickbourenane.com/preprod/2013/12/04/lafdas-devoile-son-nouveau-logo/logo_en_cours/</link>
		<pubDate>Tue, 03 Dec 2013 14:34:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/logo_en_cours.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6017</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 15:34:09]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_en_cours]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6013</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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		<wp:postmeta>
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	<item>
		<title>Logo_Afdas</title>
		<link>http://yannickbourenane.com/preprod/2013/12/04/lafdas-devoile-son-nouveau-logo/impression/</link>
		<pubDate>Tue, 03 Dec 2013 14:39:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/LABEL_AFDAS_P_150dpi.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6018</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 15:39:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 14:39:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[impression]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6013</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/LABEL_AFDAS_P_150dpi.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/LABEL_AFDAS_P_150dpi.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:591;s:6:"height";i:591;s:4:"file";s:32:"2013/12/LABEL_AFDAS_P_150dpi.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:32:"LABEL_AFDAS_P_150dpi-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"LABEL_AFDAS_P_150dpi-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:10:"Impression";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Seef_Mall</title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/le-seef-mall-deploie-sa-nouvelle-identite/capture-decran-2013-12-03-a-16-10-51/</link>
		<pubDate>Tue, 03 Dec 2013 15:30:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Capture-d’écran-2013-12-03-à-16.10.51.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6021</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 16:30:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 15:30:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[capture-decran-2013-12-03-a-16-10-51]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6020</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Capture-d’écran-2013-12-03-à-16.10.51.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Capture-d’écran-2013-12-03-à-16.10.51.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1017;s:6:"height";i:590;s:4:"file";s:53:"2013/12/Capture-d’écran-2013-12-03-à-16.10.51.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:53:"Capture-d’écran-2013-12-03-à-16.10.51-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:53:"Capture-d’écran-2013-12-03-à-16.10.51-300x174.png";s:5:"width";i:300;s:6:"height";i:174;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Seef_Mall</title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/le-seef-mall-deploie-sa-nouvelle-identite/seef_mall_banner/</link>
		<pubDate>Tue, 03 Dec 2013 15:30:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_banner.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6022</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 16:30:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 15:30:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[seef_mall_banner]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6020</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_banner.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/seef_mall_banner.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:667;s:4:"file";s:28:"2013/12/seef_mall_banner.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:28:"seef_mall_banner-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:28:"seef_mall_banner-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:26:"Copyright: Aleksei Segodin";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Seef_Mall</title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/le-seef-mall-deploie-sa-nouvelle-identite/seef_mall_columns/</link>
		<pubDate>Tue, 03 Dec 2013 15:30:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_columns.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6023</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 16:30:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 15:30:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[seef_mall_columns]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6020</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_columns.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/seef_mall_columns.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:625;s:4:"file";s:29:"2013/12/seef_mall_columns.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"seef_mall_columns-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:29:"seef_mall_columns-300x187.jpg";s:5:"width";i:300;s:6:"height";i:187;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:26:"Copyright: Aleksei Segodin";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Seef_Mall</title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/le-seef-mall-deploie-sa-nouvelle-identite/seef_mall_icon_set/</link>
		<pubDate>Tue, 03 Dec 2013 15:30:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_icon_set.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6024</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 16:30:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 15:30:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[seef_mall_icon_set]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6020</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_icon_set.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/seef_mall_icon_set.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:758;s:6:"height";i:276;s:4:"file";s:30:"2013/12/seef_mall_icon_set.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"seef_mall_icon_set-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:30:"seef_mall_icon_set-300x109.png";s:5:"width";i:300;s:6:"height";i:109;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Seef_Mall</title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/le-seef-mall-deploie-sa-nouvelle-identite/seef_mall_logo_detail/</link>
		<pubDate>Tue, 03 Dec 2013 15:30:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_logo_detail.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6025</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 16:30:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 15:30:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[seef_mall_logo_detail]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6020</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_logo_detail.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/seef_mall_logo_detail.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:394;s:4:"file";s:33:"2013/12/seef_mall_logo_detail.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"seef_mall_logo_detail-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:33:"seef_mall_logo_detail-300x118.png";s:5:"width";i:300;s:6:"height";i:118;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Seef_Mall</title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/le-seef-mall-deploie-sa-nouvelle-identite/seef_mall_pattern/</link>
		<pubDate>Tue, 03 Dec 2013 15:30:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_pattern.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6026</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 16:30:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 15:30:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[seef_mall_pattern]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6020</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_pattern.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/seef_mall_pattern.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:625;s:4:"file";s:29:"2013/12/seef_mall_pattern.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"seef_mall_pattern-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:29:"seef_mall_pattern-300x187.png";s:5:"width";i:300;s:6:"height";i:187;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Seef_Mall</title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/le-seef-mall-deploie-sa-nouvelle-identite/seef_mall_publication/</link>
		<pubDate>Tue, 03 Dec 2013 15:30:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_publication.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6027</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 16:30:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 15:30:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[seef_mall_publication]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6020</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_publication.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/seef_mall_publication.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:625;s:4:"file";s:33:"2013/12/seef_mall_publication.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"seef_mall_publication-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:33:"seef_mall_publication-300x187.jpg";s:5:"width";i:300;s:6:"height";i:187;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Seef_Mall</title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/le-seef-mall-deploie-sa-nouvelle-identite/seef_mall_trash/</link>
		<pubDate>Tue, 03 Dec 2013 15:30:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_trash.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6028</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 16:30:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 15:30:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[seef_mall_trash]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6020</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_trash.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/seef_mall_trash.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:667;s:4:"file";s:27:"2013/12/seef_mall_trash.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"seef_mall_trash-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:27:"seef_mall_trash-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:26:"Copyright: Aleksei Segodin";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Seef_Mall</title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/le-seef-mall-deploie-sa-nouvelle-identite/seef_mall_unveil/</link>
		<pubDate>Tue, 03 Dec 2013 15:30:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_unveil.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6029</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 16:30:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 15:30:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[seef_mall_unveil]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6020</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_unveil.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/seef_mall_unveil.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:720;s:6:"height";i:688;s:4:"file";s:28:"2013/12/seef_mall_unveil.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:28:"seef_mall_unveil-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:28:"seef_mall_unveil-300x286.jpg";s:5:"width";i:300;s:6:"height";i:286;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Marques_Duels</title>
		<link>http://yannickbourenane.com/preprod/2014/01/03/quand-les-logos-se-chamaillent/306362360f8e243089808f3e798c97e3/</link>
		<pubDate>Tue, 03 Dec 2013 16:05:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/306362360f8e243089808f3e798c97e3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6032</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 17:05:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 16:05:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[306362360f8e243089808f3e798c97e3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6031</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/306362360f8e243089808f3e798c97e3.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/306362360f8e243089808f3e798c97e3.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:403;s:4:"file";s:44:"2013/12/306362360f8e243089808f3e798c97e3.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:44:"306362360f8e243089808f3e798c97e3-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:44:"306362360f8e243089808f3e798c97e3-300x201.png";s:5:"width";i:300;s:6:"height";i:201;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Marques_Duels</title>
		<link>http://yannickbourenane.com/preprod/2014/01/03/quand-les-logos-se-chamaillent/2c169819e51eabc4f71b19b1b0c8998f/</link>
		<pubDate>Tue, 03 Dec 2013 16:08:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/2c169819e51eabc4f71b19b1b0c8998f.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6033</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 17:08:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 16:08:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[2c169819e51eabc4f71b19b1b0c8998f]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6031</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/2c169819e51eabc4f71b19b1b0c8998f.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/2c169819e51eabc4f71b19b1b0c8998f.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:403;s:4:"file";s:44:"2013/12/2c169819e51eabc4f71b19b1b0c8998f.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:44:"2c169819e51eabc4f71b19b1b0c8998f-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:44:"2c169819e51eabc4f71b19b1b0c8998f-300x201.png";s:5:"width";i:300;s:6:"height";i:201;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Marques_Duels</title>
		<link>http://yannickbourenane.com/preprod/2014/01/03/quand-les-logos-se-chamaillent/5b467a117552b54bcd988cec7a61a5d9/</link>
		<pubDate>Tue, 03 Dec 2013 16:08:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/5b467a117552b54bcd988cec7a61a5d9.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6034</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 17:08:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 16:08:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[5b467a117552b54bcd988cec7a61a5d9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6031</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/5b467a117552b54bcd988cec7a61a5d9.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/5b467a117552b54bcd988cec7a61a5d9.png]]></wp:meta_value>
		</wp:postmeta>
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		<title>Marques_Duels</title>
		<link>http://yannickbourenane.com/preprod/2014/01/03/quand-les-logos-se-chamaillent/7b6c43233d430dee9909d6f3f50ec983/</link>
		<pubDate>Tue, 03 Dec 2013 16:08:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Marques_Duels</title>
		<link>http://yannickbourenane.com/preprod/2014/01/03/quand-les-logos-se-chamaillent/94b7041c84320e693e54e5ad89b4c57d/</link>
		<pubDate>Tue, 03 Dec 2013 16:08:27 +0000</pubDate>
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		<wp:post_date><![CDATA[2013-12-03 17:08:27]]></wp:post_date>
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	<item>
		<title>Marques_Duels</title>
		<link>http://yannickbourenane.com/preprod/2014/01/03/quand-les-logos-se-chamaillent/56531a31f9e68558c733d49dbf43a42d/</link>
		<pubDate>Tue, 03 Dec 2013 16:08:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-12-03 17:08:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-03 16:08:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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	<item>
		<title>Logo_L&#039;ADN</title>
		<link>http://yannickbourenane.com/preprod/2013/12/04/doc-news-devient-ladn/logo_ladn/</link>
		<pubDate>Wed, 04 Dec 2013 08:38:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_LADN.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6039</wp:post_id>
		<wp:post_date><![CDATA[2013-12-04 09:38:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-04 08:38:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_ladn]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6009</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_LADN.jpg]]></wp:attachment_url>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:21:"2013/12/Logo_LADN.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Logo_LADN-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"Logo_LADN-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Afdas</title>
		<link>http://yannickbourenane.com/preprod/2013/12/04/lafdas-devoile-son-nouveau-logo/logo_afdas/</link>
		<pubDate>Wed, 04 Dec 2013 08:48:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Afdas.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6041</wp:post_id>
		<wp:post_date><![CDATA[2013-12-04 09:48:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-04 08:48:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[logo_afdas]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6013</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Afdas.jpg]]></wp:attachment_url>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Seef_Mall</title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/le-seef-mall-deploie-sa-nouvelle-identite/logo_seef_mall/</link>
		<pubDate>Wed, 04 Dec 2013 08:50:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Seef_Mall.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6044</wp:post_id>
		<wp:post_date><![CDATA[2013-12-04 09:50:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-04 08:50:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_seef_mall]]></wp:post_name>
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		<wp:post_parent>6020</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Seef_Mall.jpg]]></wp:attachment_url>
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			<wp:meta_value><![CDATA[2013/12/Logo_Seef_Mall.jpg]]></wp:meta_value>
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	<item>
		<title>Logo_Canberra</title>
		<link>http://yannickbourenane.com/preprod/2013/12/09/canberra-une-ville-aux-multiples-logos/logo_canberra-2/</link>
		<pubDate>Wed, 04 Dec 2013 12:53:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Canberra.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6062</wp:post_id>
		<wp:post_date><![CDATA[2013-12-04 13:53:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-04 12:53:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_canberra-2]]></wp:post_name>
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		<wp:post_parent>6061</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Canberra.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2013/12/Logo_Canberra.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:264;s:4:"file";s:25:"2013/12/Logo_Canberra.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Canberra-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Canberra-300x95.jpg";s:5:"width";i:300;s:6:"height";i:95;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Melbourne</title>
		<link>http://yannickbourenane.com/preprod/2013/12/09/canberra-une-ville-aux-multiples-logos/logo_melbourne/</link>
		<pubDate>Wed, 04 Dec 2013 14:06:34 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/12/09/canberra-une-ville-aux-multiples-logos/brand-website-canberra/</link>
		<pubDate>Wed, 04 Dec 2013 14:08:36 +0000</pubDate>
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		<title>Logo_Canberra</title>
		<link>http://yannickbourenane.com/preprod/2013/12/09/canberra-une-ville-aux-multiples-logos/canberra-cbr-2/</link>
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		<title>Logo_Canberra</title>
		<link>http://yannickbourenane.com/preprod/2013/12/09/canberra-une-ville-aux-multiples-logos/canberra-cbr-5/</link>
		<pubDate>Wed, 04 Dec 2013 14:08:40 +0000</pubDate>
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		<title>Logo_Canberra</title>
		<link>http://yannickbourenane.com/preprod/2013/12/09/canberra-une-ville-aux-multiples-logos/canberra_brand_designers/</link>
		<pubDate>Wed, 04 Dec 2013 14:08:43 +0000</pubDate>
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		<title>Logo_Canberra</title>
		<link>http://yannickbourenane.com/preprod/2013/12/09/canberra-une-ville-aux-multiples-logos/canberra_brand_logo/</link>
		<pubDate>Wed, 04 Dec 2013 14:08:45 +0000</pubDate>
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		<title>Logo_Canberra</title>
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		<pubDate>Wed, 04 Dec 2013 14:10:29 +0000</pubDate>
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		<pubDate>Wed, 04 Dec 2013 14:10:36 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/cartouches_def/</link>
		<pubDate>Thu, 05 Dec 2013 10:48:43 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>cartouches_def</title>
		<link>http://yannickbourenane.com/preprod/cartouches_def-2/</link>
		<pubDate>Thu, 05 Dec 2013 10:48:44 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>cartouches_def</title>
		<link>http://yannickbourenane.com/preprod/cartouches_def-3/</link>
		<pubDate>Thu, 05 Dec 2013 10:48:46 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>logo_andré</title>
		<link>http://yannickbourenane.com/preprod/2013/12/10/andre-monte-en-gamme/logo_andre/</link>
		<pubDate>Tue, 10 Dec 2013 10:08:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>telepherique_saleve_nouveau_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/12/11/le-retour-au-vintage-du-telepherique-du-saleve/telepherique_saleve_nouveau_logo/</link>
		<pubDate>Tue, 10 Dec 2013 14:46:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>affiche_telephérique_saleve</title>
		<link>http://yannickbourenane.com/preprod/2013/12/11/le-retour-au-vintage-du-telepherique-du-saleve/affiche_telepherique_saleve/</link>
		<pubDate>Tue, 10 Dec 2013 15:00:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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		<title>LOGO TƒLƒPHƒRIQUE 2</title>
		<link>http://yannickbourenane.com/preprod/2013/12/11/le-retour-au-vintage-du-telepherique-du-saleve/logo-t%c2%83l%c2%83ph%c2%83rique-2/</link>
		<pubDate>Tue, 10 Dec 2013 15:00:43 +0000</pubDate>
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	<item>
		<title>telepherique_saleve0021</title>
		<link>http://yannickbourenane.com/preprod/2013/12/11/le-retour-au-vintage-du-telepherique-du-saleve/telepherique_saleve0021/</link>
		<pubDate>Tue, 10 Dec 2013 15:02:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[telepherique_saleve0021]]></wp:post_name>
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	<item>
		<title>arbys_redesign_logo</title>
		<link>http://yannickbourenane.com/preprod/2013/12/12/le-retour-en-arriere-darbys/arbys_redesign_logo/</link>
		<pubDate>Wed, 11 Dec 2013 19:44:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>6157</wp:post_id>
		<wp:post_date><![CDATA[2013-12-11 20:44:21]]></wp:post_date>
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		<wp:post_name><![CDATA[arbys_redesign_logo]]></wp:post_name>
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		<wp:post_parent>6156</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>arbys1</title>
		<link>http://yannickbourenane.com/preprod/2013/12/12/le-retour-en-arriere-darbys/arbys1/</link>
		<pubDate>Wed, 11 Dec 2013 19:54:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/arbys1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6158</wp:post_id>
		<wp:post_date><![CDATA[2013-12-11 20:54:46]]></wp:post_date>
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		<wp:post_name><![CDATA[arbys1]]></wp:post_name>
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		<wp:post_parent>6156</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>01_ logonews_remix_adobe_interflora</title>
		<link>http://yannickbourenane.com/preprod/2013/12/13/les-15-remix-de-logos-part-2/01_-logonews_remix_adobe_interflora/</link>
		<pubDate>Thu, 12 Dec 2013 10:36:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/01_-logonews_remix_adobe_interflora.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6164</wp:post_id>
		<wp:post_date><![CDATA[2013-12-12 11:36:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-12 10:36:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[01_-logonews_remix_adobe_interflora]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6162</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>02_ logonews_remix_loft_story_nouvel_observateur</title>
		<link>http://yannickbourenane.com/preprod/2013/12/13/les-15-remix-de-logos-part-2/02_-logonews_remix_loft_story_nouvel_observateur/</link>
		<pubDate>Thu, 12 Dec 2013 10:36:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6165</wp:post_id>
		<wp:post_date><![CDATA[2013-12-12 11:36:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-12 10:36:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[02_-logonews_remix_loft_story_nouvel_observateur]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6162</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	</item>
	<item>
		<title>03_ logonews_remix_pmu_longchamp</title>
		<link>http://yannickbourenane.com/preprod/2013/12/13/les-15-remix-de-logos-part-2/03_-logonews_remix_pmu_longchamp/</link>
		<pubDate>Thu, 12 Dec 2013 10:36:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/03_-logonews_remix_pmu_longchamp.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6166</wp:post_id>
		<wp:post_date><![CDATA[2013-12-12 11:36:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-12 10:36:44]]></wp:post_date_gmt>
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		<pubDate>Thu, 12 Dec 2013 10:37:00 +0000</pubDate>
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		<pubDate>Thu, 12 Dec 2013 10:37:05 +0000</pubDate>
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		<pubDate>Thu, 12 Dec 2013 10:37:11 +0000</pubDate>
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		<pubDate>Thu, 12 Dec 2013 10:37:17 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/12/13/les-15-remix-de-logos-part-2/logonews_logo_burger_king_rolex/</link>
		<pubDate>Thu, 12 Dec 2013 11:14:48 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2013/12/13/les-15-remix-de-logos-part-2/logonews_logo_durex_volvo/</link>
		<pubDate>Thu, 12 Dec 2013 11:14:54 +0000</pubDate>
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		<title>logonews_logo_facebook_CIA</title>
		<link>http://yannickbourenane.com/preprod/2013/12/13/les-15-remix-de-logos-part-2/logonews_logo_facebook_cia/</link>
		<pubDate>Thu, 12 Dec 2013 11:14:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_name><![CDATA[logonews_logo_facebook_cia]]></wp:post_name>
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		<title>logonews_logo_hello_kitty_puma</title>
		<link>http://yannickbourenane.com/preprod/2013/12/13/les-15-remix-de-logos-part-2/logonews_logo_hello_kitty_puma/</link>
		<pubDate>Thu, 12 Dec 2013 11:15:05 +0000</pubDate>
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		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/logonews_logo_hello_kitty_puma.jpg</guid>
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		<wp:post_name><![CDATA[logonews_logo_hello_kitty_puma]]></wp:post_name>
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		<title>logonews_logo_kill_bill_bic</title>
		<link>http://yannickbourenane.com/preprod/2013/12/13/les-15-remix-de-logos-part-2/logonews_logo_kill_bill_bic/</link>
		<pubDate>Thu, 12 Dec 2013 11:15:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_name><![CDATA[logonews_logo_kill_bill_bic]]></wp:post_name>
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		<title>logonews_logo_michelin_weight_watchers</title>
		<link>http://yannickbourenane.com/preprod/2013/12/13/les-15-remix-de-logos-part-2/logonews_logo_michelin_weight_watchers/</link>
		<pubDate>Thu, 12 Dec 2013 11:15:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/logonews_logo_michelin_weight_watchers.jpg</guid>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6186</wp:post_id>
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		<wp:post_name><![CDATA[logonews_logo_michelin_weight_watchers]]></wp:post_name>
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		<title>logonews_logo_nike_boomerang</title>
		<link>http://yannickbourenane.com/preprod/2013/12/13/les-15-remix-de-logos-part-2/logonews_logo_nike_boomerang/</link>
		<pubDate>Thu, 12 Dec 2013 11:15:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/logonews_logo_nike_boomerang.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6187</wp:post_id>
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		<wp:post_name><![CDATA[logonews_logo_nike_boomerang]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:2610;s:6:"height";i:3292;s:4:"file";s:40:"2013/12/Logo-Fondation-vertical-jpeg.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:40:"Logo-Fondation-vertical-jpeg-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:40:"Logo-Fondation-vertical-jpeg-237x300.jpg";s:5:"width";i:237;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:41:"Logo-Fondation-vertical-jpeg-811x1024.jpg";s:5:"width";i:811;s:6:"height";i:1024;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:42:"LOGO_FONDATION_POLYTECHNIQUE_vertical_cmjn";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>le_grand_perigeux</title>
		<link>http://yannickbourenane.com/preprod/2013/12/16/le-grand-perigueux-soffre-un-nouveau-logo/le_grand_perigeux/</link>
		<pubDate>Sun, 15 Dec 2013 17:35:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/le_grand_perigeux.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6218</wp:post_id>
		<wp:post_date><![CDATA[2013-12-15 18:35:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-15 17:35:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le_grand_perigeux]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6217</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/le_grand_perigeux.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/le_grand_perigeux.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:29:"2013/12/le_grand_perigeux.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"le_grand_perigeux-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:29:"le_grand_perigeux-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Liège</title>
		<link>http://yannickbourenane.com/preprod/2013/12/17/liege-devoile-son-identite-internationale/logo_liege/</link>
		<pubDate>Mon, 16 Dec 2013 13:45:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Liège.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6230</wp:post_id>
		<wp:post_date><![CDATA[2013-12-16 14:45:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-16 13:45:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_liege]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6229</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Liège.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Logo_Liège.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:212;s:4:"file";s:23:"2013/12/Logo_Liège.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"Logo_Liège-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"Logo_Liège-300x76.jpg";s:5:"width";i:300;s:6:"height";i:76;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Ville_Liège</title>
		<link>http://yannickbourenane.com/preprod/2013/12/17/liege-devoile-son-identite-internationale/logo_ville_liege/</link>
		<pubDate>Mon, 16 Dec 2013 14:14:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Ville_Liège.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6231</wp:post_id>
		<wp:post_date><![CDATA[2013-12-16 15:14:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-16 14:14:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_ville_liege]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6229</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Ville_Liège.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Logo_Ville_Liège.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:272;s:4:"file";s:29:"2013/12/Logo_Ville_Liège.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"Logo_Ville_Liège-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:28:"Logo_Ville_Liège-300x98.jpg";s:5:"width";i:300;s:6:"height";i:98;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Liège</title>
		<link>http://yannickbourenane.com/preprod/2013/12/17/liege-devoile-son-identite-internationale/1456017_547797561963472_2108824981_n/</link>
		<pubDate>Mon, 16 Dec 2013 14:18:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/1456017_547797561963472_2108824981_n.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6232</wp:post_id>
		<wp:post_date><![CDATA[2013-12-16 15:18:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-16 14:18:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1456017_547797561963472_2108824981_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6229</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/1456017_547797561963472_2108824981_n.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/1456017_547797561963472_2108824981_n.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:960;s:6:"height";i:354;s:4:"file";s:48:"2013/12/1456017_547797561963472_2108824981_n.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:48:"1456017_547797561963472_2108824981_n-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:48:"1456017_547797561963472_2108824981_n-300x110.jpg";s:5:"width";i:300;s:6:"height";i:110;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok/</link>
		<pubDate>Tue, 17 Dec 2013 09:05:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logonews_header_ok.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6237</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 10:05:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 09:05:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logonews_header_ok]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logonews_header_ok.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Logonews_header_ok.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1024;s:6:"height";i:217;s:4:"file";s:30:"2013/12/Logonews_header_ok.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"Logonews_header_ok-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:29:"Logonews_header_ok-300x63.gif";s:5:"width";i:300;s:6:"height";i:63;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506749460;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-64/</link>
		<pubDate>Tue, 17 Dec 2013 09:05:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6238</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 10:05:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 09:05:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-64]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Image-11.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:540;s:6:"height";i:143;s:4:"file";s:20:"2013/12/Image-11.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-11-150x143.png";s:5:"width";i:150;s:6:"height";i:143;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-11-300x79.png";s:5:"width";i:300;s:6:"height";i:79;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506745919;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-40/</link>
		<pubDate>Tue, 17 Dec 2013 09:06:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6239</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 10:06:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 09:06:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-40]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Image-2.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:551;s:6:"height";i:247;s:4:"file";s:19:"2013/12/Image-2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-2-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-2-300x134.png";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506763904;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-32/</link>
		<pubDate>Tue, 17 Dec 2013 09:06:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6240</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 10:06:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 09:06:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-32]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-3.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Image-3.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:357;s:6:"height";i:240;s:4:"file";s:19:"2013/12/Image-3.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-3-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-3-300x201.png";s:5:"width";i:300;s:6:"height";i:201;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1487846808;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-32/</link>
		<pubDate>Tue, 17 Dec 2013 09:06:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6241</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 10:06:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 09:06:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-32]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-4.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Image-4.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:524;s:6:"height";i:249;s:4:"file";s:19:"2013/12/Image-4.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-4-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-4-300x142.png";s:5:"width";i:300;s:6:"height";i:142;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-23/</link>
		<pubDate>Tue, 17 Dec 2013 09:07:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6242</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 10:07:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 09:07:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-23]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-5.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Image-5.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:536;s:6:"height";i:250;s:4:"file";s:19:"2013/12/Image-5.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-5-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-5-300x139.png";s:5:"width";i:300;s:6:"height";i:139;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-23/</link>
		<pubDate>Tue, 17 Dec 2013 09:07:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6243</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 10:07:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 09:07:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-23]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-6.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Image-6.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:471;s:6:"height";i:283;s:4:"file";s:19:"2013/12/Image-6.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-6-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-6-300x180.png";s:5:"width";i:300;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1487842176;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-16/</link>
		<pubDate>Tue, 17 Dec 2013 09:08:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6244</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 10:08:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 09:08:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-16]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-7.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Image-7.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:554;s:6:"height";i:249;s:4:"file";s:19:"2013/12/Image-7.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-7-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-7-300x134.png";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509358222;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-11/</link>
		<pubDate>Tue, 17 Dec 2013 09:10:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-8.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6245</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 10:10:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 09:10:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-8.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Image-8.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:273;s:6:"height";i:172;s:4:"file";s:19:"2013/12/Image-8.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-8-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508442105;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 9</title>
		<link>http://yannickbourenane.com/preprod/image-9-8/</link>
		<pubDate>Tue, 17 Dec 2013 09:10:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-9.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6246</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 10:10:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 09:10:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9-8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-9.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/Image-9.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:427;s:6:"height";i:237;s:4:"file";s:19:"2013/12/Image-9.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-9-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-9-300x166.png";s:5:"width";i:300;s:6:"height";i:166;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508441828;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 10</title>
		<link>http://yannickbourenane.com/preprod/image-10-6/</link>
		<pubDate>Tue, 17 Dec 2013 09:11:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6247</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 10:11:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 09:11:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-10-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<title>Image 11</title>
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		<pubDate>Tue, 17 Dec 2013 09:11:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 12</title>
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		<pubDate>Tue, 17 Dec 2013 09:12:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>bpifrance_piste_01</title>
		<link>http://yannickbourenane.com/preprod/2014/01/13/18-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-bpi/bpifrance_piste_01/</link>
		<pubDate>Tue, 17 Dec 2013 10:03:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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	<item>
		<title>bpifrance_piste_02</title>
		<link>http://yannickbourenane.com/preprod/2014/01/13/18-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-bpi/bpifrance_piste_02/</link>
		<pubDate>Tue, 17 Dec 2013 10:03:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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	<item>
		<title>bpifrance_piste_03</title>
		<link>http://yannickbourenane.com/preprod/2014/01/13/18-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-bpi/bpifrance_piste_03/</link>
		<pubDate>Tue, 17 Dec 2013 10:03:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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	<item>
		<title>bpifrance</title>
		<link>http://yannickbourenane.com/preprod/2014/01/13/18-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-bpi/bpifrance/</link>
		<pubDate>Tue, 17 Dec 2013 10:05:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/bpifrance.jpg</guid>
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		<wp:post_id>6254</wp:post_id>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[bpifrance]]></wp:post_name>
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	<item>
		<title>wanda_logo</title>
		<link>http://yannickbourenane.com/preprod/2014/01/20/28-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-wanda/wanda_logo/</link>
		<pubDate>Tue, 17 Dec 2013 10:33:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6265</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 11:33:12]]></wp:post_date>
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		<wp:post_name><![CDATA[wanda_logo]]></wp:post_name>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:220;s:6:"height";i:200;s:4:"file";s:22:"2013/12/wanda_logo.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"wanda_logo-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>wanda_piste_01</title>
		<link>http://yannickbourenane.com/preprod/2014/01/20/28-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-wanda/wanda_piste_01/</link>
		<pubDate>Tue, 17 Dec 2013 10:33:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/wanda_piste_01.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6266</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 11:33:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 10:33:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[wanda_piste_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6257</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/wanda_piste_01.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/wanda_piste_01.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:550;s:6:"height";i:707;s:4:"file";s:26:"2013/12/wanda_piste_01.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"wanda_piste_01-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:26:"wanda_piste_01-233x300.png";s:5:"width";i:233;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>wanda_piste_03</title>
		<link>http://yannickbourenane.com/preprod/2014/01/20/28-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-wanda/wanda_piste_03/</link>
		<pubDate>Tue, 17 Dec 2013 10:33:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/wanda_piste_03.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6267</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 11:33:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 10:33:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[wanda_piste_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6257</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/wanda_piste_03.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/wanda_piste_03.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:550;s:6:"height";i:781;s:4:"file";s:26:"2013/12/wanda_piste_03.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"wanda_piste_03-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:26:"wanda_piste_03-211x300.png";s:5:"width";i:211;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>wanda_piste_04</title>
		<link>http://yannickbourenane.com/preprod/2014/01/20/28-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-wanda/wanda_piste_04/</link>
		<pubDate>Tue, 17 Dec 2013 10:33:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/wanda_piste_04.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6268</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 11:33:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 10:33:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[wanda_piste_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6257</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/wanda_piste_04.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/wanda_piste_04.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:550;s:6:"height";i:367;s:4:"file";s:27:"2013/12/wanda_piste_04.jpeg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"wanda_piste_04-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:27:"wanda_piste_04-300x200.jpeg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>4DX_logo</title>
		<link>http://yannickbourenane.com/preprod/2014/01/27/38-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-4dx/4dx_logo/</link>
		<pubDate>Tue, 17 Dec 2013 11:00:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/4DX_logo.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6272</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 12:00:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 11:00:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[4dx_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6271</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/4DX_logo.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/4DX_logo.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:557;s:6:"height";i:242;s:4:"file";s:20:"2013/12/4DX_logo.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"4DX_logo-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"4DX_logo-300x130.png";s:5:"width";i:300;s:6:"height";i:130;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>4dx_piste</title>
		<link>http://yannickbourenane.com/preprod/2014/01/27/38-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-4dx/4dx_piste/</link>
		<pubDate>Tue, 17 Dec 2013 11:01:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/4dx_piste.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6273</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 12:01:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 11:01:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[4dx_piste]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6271</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/4dx_piste.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/4dx_piste.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1753;s:6:"height";i:1240;s:4:"file";s:21:"2013/12/4dx_piste.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"4dx_piste-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"4dx_piste-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:22:"4dx_piste-1024x724.jpg";s:5:"width";i:1024;s:6:"height";i:724;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>sbcf</title>
		<link>http://yannickbourenane.com/preprod/2014/02/03/48-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-la-sbcf/sbcf/</link>
		<pubDate>Tue, 17 Dec 2013 11:12:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/sbcf.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6276</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 12:12:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 11:12:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[sbcf]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6275</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/sbcf.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/sbcf.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:287;s:6:"height";i:158;s:4:"file";s:16:"2013/12/sbcf.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:16:"sbcf-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>logo</title>
		<link>http://yannickbourenane.com/preprod/2014/02/03/48-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-la-sbcf/logo-3/</link>
		<pubDate>Tue, 17 Dec 2013 11:13:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6277</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 12:13:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 11:13:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6275</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2013/12/logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:2480;s:6:"height";i:2480;s:4:"file";s:16:"2013/12/logo.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:16:"logo-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:16:"logo-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:18:"logo-1024x1024.jpg";s:5:"width";i:1024;s:6:"height";i:1024;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>parmigiani</title>
		<link>http://yannickbourenane.com/preprod/2014/02/10/58-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-parmigiani-fleurier/parmigiani/</link>
		<pubDate>Tue, 17 Dec 2013 11:36:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/parmigiani.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6280</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 12:36:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-17 11:36:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[parmigiani]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
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		<link>http://yannickbourenane.com/preprod/2014/02/10/58-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-parmigiani-fleurier/parmigiani_piste/</link>
		<pubDate>Tue, 17 Dec 2013 11:40:30 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/chal_logo/</link>
		<pubDate>Tue, 17 Dec 2013 11:46:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/chal_logo.jpg</guid>
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		<title>chal_piste</title>
		<link>http://yannickbourenane.com/preprod/chal_piste/</link>
		<pubDate>Tue, 17 Dec 2013 11:46:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2014/02/24/78-les-logos-que-vous-navez-jamais-vus-logos-similaires/mumo_2/</link>
		<pubDate>Tue, 17 Dec 2013 11:50:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>46aea97c0115848c204fbe6dd48a94f9</title>
		<link>http://yannickbourenane.com/preprod/2014/02/24/78-les-logos-que-vous-navez-jamais-vus-logos-similaires/46aea97c0115848c204fbe6dd48a94f9/</link>
		<pubDate>Tue, 17 Dec 2013 11:50:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<title>mumo-1f19c</title>
		<link>http://yannickbourenane.com/preprod/2014/02/24/78-les-logos-que-vous-navez-jamais-vus-logos-similaires/mumo-1f19c/</link>
		<pubDate>Tue, 17 Dec 2013 11:51:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/mumo-1f19c.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6290</wp:post_id>
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		<title>monoprix-logo1</title>
		<link>http://yannickbourenane.com/preprod/2014/02/24/78-les-logos-que-vous-navez-jamais-vus-logos-similaires/monoprix-logo1/</link>
		<pubDate>Tue, 17 Dec 2013 11:54:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/monoprix-logo1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6291</wp:post_id>
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		<wp:post_name><![CDATA[monoprix-logo1]]></wp:post_name>
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		<link>http://yannickbourenane.com/preprod/2014/03/03/les-logos-que-vous-navez-jamais-vus-88-retournements-de-situation/moulin_rouge_03/</link>
		<pubDate>Tue, 17 Dec 2013 12:01:46 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/03/03/les-logos-que-vous-navez-jamais-vus-88-retournements-de-situation/moulin_rouge_04/</link>
		<pubDate>Tue, 17 Dec 2013 12:01:47 +0000</pubDate>
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		<title>moulin_rouge_05</title>
		<link>http://yannickbourenane.com/preprod/2014/03/03/les-logos-que-vous-navez-jamais-vus-88-retournements-de-situation/moulin_rouge_05/</link>
		<pubDate>Tue, 17 Dec 2013 12:01:49 +0000</pubDate>
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		<title>moulin_rouge_06</title>
		<link>http://yannickbourenane.com/preprod/2014/03/03/les-logos-que-vous-navez-jamais-vus-88-retournements-de-situation/moulin_rouge_06/</link>
		<pubDate>Tue, 17 Dec 2013 12:01:50 +0000</pubDate>
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		<title>moulin_rouge_07</title>
		<link>http://yannickbourenane.com/preprod/2014/03/03/les-logos-que-vous-navez-jamais-vus-88-retournements-de-situation/moulin_rouge_07/</link>
		<pubDate>Tue, 17 Dec 2013 12:01:52 +0000</pubDate>
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		<title>TER1_4a253f28418db</title>
		<link>http://yannickbourenane.com/preprod/2014/03/03/les-logos-que-vous-navez-jamais-vus-88-retournements-de-situation/ter1_4a253f28418db/</link>
		<pubDate>Tue, 17 Dec 2013 12:03:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<pubDate>Tue, 17 Dec 2013 12:03:50 +0000</pubDate>
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		<title>Logo_Warsteiner</title>
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		<pubDate>Tue, 17 Dec 2013 13:51:11 +0000</pubDate>
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		<title>Nouvelle_Bouteille_Warsteiner</title>
		<link>http://yannickbourenane.com/preprod/2013/12/18/warsteiner-se-reapproprie-son-nom/nouvelle_bouteille_warsteiner/</link>
		<pubDate>Tue, 17 Dec 2013 14:34:33 +0000</pubDate>
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		<title>Logo_Warsteiner</title>
		<link>http://yannickbourenane.com/preprod/2013/12/18/warsteiner-se-reapproprie-son-nom/warsteiner-anzeige/</link>
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		<link>http://yannickbourenane.com/preprod/2013/12/18/warsteiner-se-reapproprie-son-nom/warsteiner_logo-600x410/</link>
		<pubDate>Tue, 17 Dec 2013 14:34:39 +0000</pubDate>
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		<pubDate>Wed, 18 Dec 2013 10:55:09 +0000</pubDate>
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		<title>Nouveau_Logo_FFG</title>
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		<title>15_ logonews_remix_lion_cannes_publicite - copie</title>
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		<pubDate>Tue, 07 Jan 2014 10:02:51 +0000</pubDate>
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		<pubDate>Tue, 07 Jan 2014 10:02:56 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/01/10/les-15-remix-de-logos-part-3/08_-logonews_remix_ps_jurassic/</link>
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		<title>09_ logonews_remix_ps_jurrasic2</title>
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		<pubDate>Tue, 07 Jan 2014 10:03:16 +0000</pubDate>
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		<title>USING-THE-MARQUE</title>
		<link>http://yannickbourenane.com/preprod/2014/01/07/made-in-britain-montre-la-direction/using-the-marque/</link>
		<pubDate>Tue, 07 Jan 2014 14:08:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:status><![CDATA[inherit]]></wp:status>
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	<item>
		<title>p5-300x253</title>
		<link>http://yannickbourenane.com/preprod/2014/01/07/made-in-britain-montre-la-direction/p5-300x253/</link>
		<pubDate>Tue, 07 Jan 2014 14:08:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_date><![CDATA[2014-01-07 15:08:50]]></wp:post_date>
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		<wp:post_name><![CDATA[p5-300x253]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>palm_azur_logo</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm_azur_logo/</link>
		<pubDate>Wed, 08 Jan 2014 09:26:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-01-08 10:26:51]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm_azur_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>palm-bus_01</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_01/</link>
		<pubDate>Wed, 08 Jan 2014 09:30:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6416</wp:post_id>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_01]]></wp:post_name>
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		<wp:post_parent>6414</wp:post_parent>
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	<item>
		<title>palm-bus_02</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_02/</link>
		<pubDate>Wed, 08 Jan 2014 09:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6417</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:30:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 09:30:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_02.jpg]]></wp:attachment_url>
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	<item>
		<title>palm-bus_03</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_03/</link>
		<pubDate>Wed, 08 Jan 2014 09:30:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6418</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:30:50]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>palm-bus_05</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_05/</link>
		<pubDate>Wed, 08 Jan 2014 09:31:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_05.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6419</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:31:00]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_05]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_05.jpg]]></wp:attachment_url>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>palm-bus_06</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_06/</link>
		<pubDate>Wed, 08 Jan 2014 09:31:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_06.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6420</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:31:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 09:31:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_06]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_06.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/palm-bus_06.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1754;s:6:"height";i:1240;s:4:"file";s:23:"2014/01/palm-bus_06.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"palm-bus_06-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"palm-bus_06-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:24:"palm-bus_06-1024x723.jpg";s:5:"width";i:1024;s:6:"height";i:723;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>palm-bus_07</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_07/</link>
		<pubDate>Wed, 08 Jan 2014 09:31:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_07.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6421</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:31:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 09:31:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_07]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_07.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/palm-bus_07.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1754;s:6:"height";i:1240;s:4:"file";s:23:"2014/01/palm-bus_07.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"palm-bus_07-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"palm-bus_07-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:24:"palm-bus_07-1024x723.jpg";s:5:"width";i:1024;s:6:"height";i:723;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>palm-bus_08</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_08/</link>
		<pubDate>Wed, 08 Jan 2014 09:31:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_08.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6422</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:31:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 09:31:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_08]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_08.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/palm-bus_08.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1754;s:6:"height";i:1240;s:4:"file";s:23:"2014/01/palm-bus_08.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"palm-bus_08-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"palm-bus_08-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:24:"palm-bus_08-1024x723.jpg";s:5:"width";i:1024;s:6:"height";i:723;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>palm-bus_09</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_09/</link>
		<pubDate>Wed, 08 Jan 2014 09:31:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_09.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6423</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:31:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 09:31:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_09]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_09.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/palm-bus_09.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1754;s:6:"height";i:1240;s:4:"file";s:23:"2014/01/palm-bus_09.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"palm-bus_09-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"palm-bus_09-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:24:"palm-bus_09-1024x723.jpg";s:5:"width";i:1024;s:6:"height";i:723;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>palm-bus_10</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_10/</link>
		<pubDate>Wed, 08 Jan 2014 09:32:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_10.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6424</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:32:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 09:32:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_10.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/palm-bus_10.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1754;s:6:"height";i:1240;s:4:"file";s:23:"2014/01/palm-bus_10.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"palm-bus_10-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"palm-bus_10-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:24:"palm-bus_10-1024x723.jpg";s:5:"width";i:1024;s:6:"height";i:723;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>palm-bus_11</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_11/</link>
		<pubDate>Wed, 08 Jan 2014 09:32:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_11.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6425</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:32:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 09:32:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_11.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/palm-bus_11.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1754;s:6:"height";i:1240;s:4:"file";s:23:"2014/01/palm-bus_11.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"palm-bus_11-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"palm-bus_11-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:24:"palm-bus_11-1024x723.jpg";s:5:"width";i:1024;s:6:"height";i:723;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>palm-bus_12</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_12/</link>
		<pubDate>Wed, 08 Jan 2014 09:32:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_12.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6426</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:32:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 09:32:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_12.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/palm-bus_12.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1754;s:6:"height";i:1240;s:4:"file";s:23:"2014/01/palm-bus_12.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"palm-bus_12-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"palm-bus_12-300x212.jpg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:24:"palm-bus_12-1024x723.jpg";s:5:"width";i:1024;s:6:"height";i:723;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>palm-bus_14</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_14/</link>
		<pubDate>Wed, 08 Jan 2014 09:32:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_14.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6427</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:32:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 09:32:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/palm-bus_14.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>palm-bus_15</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_15/</link>
		<pubDate>Wed, 08 Jan 2014 09:33:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_15.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6428</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:33:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 09:33:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_15.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/01/palm-bus_15.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>palm-bus_16</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_16/</link>
		<pubDate>Wed, 08 Jan 2014 09:33:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_16.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6429</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:33:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 09:33:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_16]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_16.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/palm-bus_16.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>palm-bus_17</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/palm-bus_17/</link>
		<pubDate>Wed, 08 Jan 2014 09:33:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_17.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6430</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 10:33:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 09:33:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[palm-bus_17]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6414</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_17.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/palm-bus_17.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>bologna_01</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/bologna_01/</link>
		<pubDate>Thu, 09 Jan 2014 09:32:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_01.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6434</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:32:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-09 09:32:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bologna_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6433</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_01.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/01/bologna_01.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:231;s:6:"height";i:284;s:4:"file";s:22:"2014/01/bologna_01.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bologna_01-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bologna_02</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/bologna_02/</link>
		<pubDate>Thu, 09 Jan 2014 09:32:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_02.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6435</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:32:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-09 09:32:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bologna_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6433</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_02.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/bologna_02.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:672;s:6:"height";i:460;s:4:"file";s:22:"2014/01/bologna_02.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bologna_02-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:22:"bologna_02-300x205.png";s:5:"width";i:300;s:6:"height";i:205;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>bologna_03</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/bologna_03/</link>
		<pubDate>Thu, 09 Jan 2014 09:32:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_03.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6436</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:32:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-09 09:32:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bologna_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6433</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_03.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/bologna_03.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:837;s:6:"height";i:535;s:4:"file";s:22:"2014/01/bologna_03.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bologna_03-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:22:"bologna_03-300x191.png";s:5:"width";i:300;s:6:"height";i:191;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bologna_04</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/bologna_04/</link>
		<pubDate>Thu, 09 Jan 2014 09:32:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_04.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6437</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:32:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-09 09:32:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bologna_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6433</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_04.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/bologna_04.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:819;s:6:"height";i:491;s:4:"file";s:22:"2014/01/bologna_04.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bologna_04-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:22:"bologna_04-300x179.png";s:5:"width";i:300;s:6:"height";i:179;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bologna_05</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/bologna_05/</link>
		<pubDate>Thu, 09 Jan 2014 09:32:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_05.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6438</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:32:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-09 09:32:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bologna_05]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6433</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_05.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/bologna_05.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:661;s:6:"height";i:441;s:4:"file";s:22:"2014/01/bologna_05.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bologna_05-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"bologna_05-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bologna_06</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/bologna_06/</link>
		<pubDate>Thu, 09 Jan 2014 09:32:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_06.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6439</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:32:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-09 09:32:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bologna_06]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6433</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_06.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/bologna_06.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:800;s:6:"height";i:570;s:4:"file";s:22:"2014/01/bologna_06.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bologna_06-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"bologna_06-300x213.jpg";s:5:"width";i:300;s:6:"height";i:213;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bologna_07</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/bologna_07/</link>
		<pubDate>Thu, 09 Jan 2014 09:32:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_07.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6440</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:32:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-09 09:32:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bologna_07]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6433</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_07.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/bologna_07.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:730;s:4:"file";s:22:"2014/01/bologna_07.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bologna_07-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:22:"bologna_07-287x300.png";s:5:"width";i:287;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bologna_08</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/bologna_08/</link>
		<pubDate>Thu, 09 Jan 2014 09:32:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_08.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6441</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:32:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-09 09:32:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bologna_08]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6433</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_08.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/bologna_08.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:730;s:4:"file";s:22:"2014/01/bologna_08.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bologna_08-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:22:"bologna_08-287x300.png";s:5:"width";i:287;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bologna_09</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/bologna_09/</link>
		<pubDate>Thu, 09 Jan 2014 09:32:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_09.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6442</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:32:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-09 09:32:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bologna_09]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6433</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_09.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/bologna_09.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:730;s:4:"file";s:22:"2014/01/bologna_09.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bologna_09-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:22:"bologna_09-287x300.png";s:5:"width";i:287;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bologna_10</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/bologna_10/</link>
		<pubDate>Thu, 09 Jan 2014 09:32:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6443</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:32:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-09 09:32:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bologna_10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6433</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_10.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/bologna_10.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:730;s:4:"file";s:22:"2014/01/bologna_10.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bologna_10-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:22:"bologna_10-287x300.png";s:5:"width";i:287;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bologna_11</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/bologna_11/</link>
		<pubDate>Thu, 09 Jan 2014 09:32:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6444</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:32:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-09 09:32:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bologna_11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6433</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/bologna_11.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:730;s:4:"file";s:22:"2014/01/bologna_11.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bologna_11-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:22:"bologna_11-287x300.png";s:5:"width";i:287;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bologna_12</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/bologna_12/</link>
		<pubDate>Thu, 09 Jan 2014 09:32:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_12.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6445</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:32:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-09 09:32:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bologna_12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6433</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_12.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/bologna_12.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Grèce_Présidence_Conseil_UE_2014</title>
		<link>http://yannickbourenane.com/preprod/2014/01/13/le-logo-de-la-presidence-hellenique-du-conseil-de-lue/osfhih/</link>
		<pubDate>Mon, 13 Jan 2014 10:08:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/osfhih.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6469</wp:post_id>
		<wp:post_date><![CDATA[2014-01-13 11:08:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-13 10:08:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[osfhih]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6461</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/osfhih.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/osfhih.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1536;s:6:"height";i:864;s:4:"file";s:18:"2014/01/osfhih.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"osfhih-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"osfhih-300x168.jpg";s:5:"width";i:300;s:6:"height";i:168;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"osfhih-1024x576.jpg";s:5:"width";i:1024;s:6:"height";i:576;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Beiersdorf</title>
		<link>http://yannickbourenane.com/preprod/2014/01/14/beiersdorf-modifie-son-logo/logo_beiersdorf/</link>
		<pubDate>Mon, 13 Jan 2014 13:45:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Beiersdorf.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6478</wp:post_id>
		<wp:post_date><![CDATA[2014-01-13 14:45:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-13 13:45:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_beiersdorf]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6477</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Beiersdorf.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Logo_Beiersdorf.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:310;s:4:"file";s:27:"2014/01/Logo_Beiersdorf.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"Logo_Beiersdorf-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:27:"Logo_Beiersdorf-300x112.jpg";s:5:"width";i:300;s:6:"height";i:112;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/2014/01/14/beiersdorf-modifie-son-logo/image-1-67/</link>
		<pubDate>Mon, 13 Jan 2014 14:04:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6479</wp:post_id>
		<wp:post_date><![CDATA[2014-01-13 15:04:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-13 14:04:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-67]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6477</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-11.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1085;s:6:"height";i:663;s:4:"file";s:20:"2014/01/Image-11.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-11-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-11-300x183.png";s:5:"width";i:300;s:6:"height";i:183;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-11-1024x625.png";s:5:"width";i:1024;s:6:"height";i:625;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Web</title>
		<link>http://yannickbourenane.com/preprod/web/</link>
		<pubDate>Mon, 13 Jan 2014 21:38:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/cartouche_logonews_-03-copy.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6486</wp:post_id>
		<wp:post_date><![CDATA[2014-01-13 22:38:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-13 21:38:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[web]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/cartouche_logonews_-03-copy.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/cartouche_logonews_-03-copy.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:211;s:6:"height";i:100;s:4:"file";s:39:"2014/01/cartouche_logonews_-03-copy.jpg";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:39:"cartouche_logonews_-03-copy-150x100.jpg";s:5:"width";i:150;s:6:"height";i:100;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:1386089668;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:3:"Web";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501237417;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-68/</link>
		<pubDate>Tue, 14 Jan 2014 10:22:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-12.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6489</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:22:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:22:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-68]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-12.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-12.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:546;s:6:"height";i:211;s:4:"file";s:20:"2014/01/Image-12.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-12-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-12-300x115.png";s:5:"width";i:300;s:6:"height";i:115;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509437208;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-42/</link>
		<pubDate>Tue, 14 Jan 2014 10:23:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6490</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:23:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:23:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-42]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-2.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:445;s:6:"height";i:561;s:4:"file";s:19:"2014/01/Image-2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-2-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-2-237x300.png";s:5:"width";i:237;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507308666;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-35/</link>
		<pubDate>Tue, 14 Jan 2014 10:23:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6491</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:23:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:23:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-35]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-3.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-3.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:244;s:6:"height";i:163;s:4:"file";s:19:"2014/01/Image-3.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-3-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507309239;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-34/</link>
		<pubDate>Tue, 14 Jan 2014 10:23:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6492</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:23:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:23:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-34]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-4.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-4.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:439;s:6:"height";i:162;s:4:"file";s:19:"2014/01/Image-4.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-4-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-4-300x110.png";s:5:"width";i:300;s:6:"height";i:110;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507309506;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-25/</link>
		<pubDate>Tue, 14 Jan 2014 10:24:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6493</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:24:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:24:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-25]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-5.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-5.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:563;s:6:"height";i:246;s:4:"file";s:19:"2014/01/Image-5.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-5-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-5-300x131.png";s:5:"width";i:300;s:6:"height";i:131;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507309831;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-24/</link>
		<pubDate>Tue, 14 Jan 2014 10:24:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6494</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:24:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:24:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-24]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-6.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-6.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:666;s:6:"height";i:679;s:4:"file";s:19:"2014/01/Image-6.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-6-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-6-294x300.png";s:5:"width";i:294;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501878229;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-17/</link>
		<pubDate>Tue, 14 Jan 2014 10:24:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6495</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:24:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:24:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-17]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-7.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-7.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:552;s:6:"height";i:246;s:4:"file";s:19:"2014/01/Image-7.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-7-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-7-300x133.png";s:5:"width";i:300;s:6:"height";i:133;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1505784832;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-12/</link>
		<pubDate>Tue, 14 Jan 2014 10:25:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-8.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6496</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:25:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:25:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-8.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-8.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:563;s:6:"height";i:245;s:4:"file";s:19:"2014/01/Image-8.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-8-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-8-300x130.png";s:5:"width";i:300;s:6:"height";i:130;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501877273;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 9</title>
		<link>http://yannickbourenane.com/preprod/image-9-9/</link>
		<pubDate>Tue, 14 Jan 2014 10:25:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-9.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6497</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:25:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:25:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-9.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-9.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:397;s:6:"height";i:226;s:4:"file";s:19:"2014/01/Image-9.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-9-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-9-300x170.png";s:5:"width";i:300;s:6:"height";i:170;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508092796;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 10</title>
		<link>http://yannickbourenane.com/preprod/image-10-7/</link>
		<pubDate>Tue, 14 Jan 2014 10:25:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6498</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:25:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:25:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-10-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-10.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-10.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:515;s:6:"height";i:257;s:4:"file";s:20:"2014/01/Image-10.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-10-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-10-300x149.png";s:5:"width";i:300;s:6:"height";i:149;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508845355;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 11</title>
		<link>http://yannickbourenane.com/preprod/image-11-6/</link>
		<pubDate>Tue, 14 Jan 2014 10:26:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-111.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6499</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:26:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:26:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-11-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-111.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-111.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:522;s:6:"height";i:636;s:4:"file";s:21:"2014/01/Image-111.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-111-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-111-246x300.png";s:5:"width";i:246;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508697937;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 13</title>
		<link>http://yannickbourenane.com/preprod/image-13-3/</link>
		<pubDate>Tue, 14 Jan 2014 10:26:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-13.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6500</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:26:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:26:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-13-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-13.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-13.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:539;s:6:"height";i:259;s:4:"file";s:20:"2014/01/Image-13.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-13-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-13-300x144.png";s:5:"width";i:300;s:6:"height";i:144;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507561832;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 14</title>
		<link>http://yannickbourenane.com/preprod/image-14-3/</link>
		<pubDate>Tue, 14 Jan 2014 10:26:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-14.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6501</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:26:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:26:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-14-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-14.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-14.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:545;s:6:"height";i:259;s:4:"file";s:20:"2014/01/Image-14.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-14-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-14-300x142.png";s:5:"width";i:300;s:6:"height";i:142;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1500331205;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Black_Decker</title>
		<link>http://yannickbourenane.com/preprod/2014/01/15/black-decker-devient-blackdecker/logo_black_decker/</link>
		<pubDate>Tue, 14 Jan 2014 10:52:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Black_Decker.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6503</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:52:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:52:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_black_decker]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6502</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Black_Decker.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Logo_Black_Decker.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:29:"2014/01/Logo_Black_Decker.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"Logo_Black_Decker-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:29:"Logo_Black_Decker-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Black_Decker</title>
		<link>http://yannickbourenane.com/preprod/2014/01/15/black-decker-devient-blackdecker/4lip2s/</link>
		<pubDate>Tue, 14 Jan 2014 11:18:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/4lip2s.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6505</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 12:18:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 11:18:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[4lip2s]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6502</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/4lip2s.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/4lip2s.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1599;s:6:"height";i:1236;s:4:"file";s:18:"2014/01/4lip2s.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"4lip2s-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"4lip2s-300x231.jpg";s:5:"width";i:300;s:6:"height";i:231;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:19:"4lip2s-1024x791.jpg";s:5:"width";i:1024;s:6:"height";i:791;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Black_Decker</title>
		<link>http://yannickbourenane.com/preprod/2014/01/15/black-decker-devient-blackdecker/11qidtg/</link>
		<pubDate>Tue, 14 Jan 2014 11:18:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/11qidtg.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6506</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 12:18:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 11:18:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[11qidtg]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6502</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/11qidtg.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/11qidtg.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1599;s:6:"height";i:1067;s:4:"file";s:19:"2014/01/11qidtg.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"11qidtg-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"11qidtg-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:20:"11qidtg-1024x683.jpg";s:5:"width";i:1024;s:6:"height";i:683;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";d:8;s:6:"credit";s:0:"";s:6:"camera";s:11:"NIKON D800E";s:7:"caption";s:0:"";s:17:"created_timestamp";i:1329754160;s:9:"copyright";s:0:"";s:12:"focal_length";s:2:"70";s:3:"iso";s:3:"640";s:13:"shutter_speed";s:5:"0.025";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Black_Decker</title>
		<link>http://yannickbourenane.com/preprod/2014/01/15/black-decker-devient-blackdecker/15r1fsm/</link>
		<pubDate>Tue, 14 Jan 2014 11:18:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/15r1fsm.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6507</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 12:18:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 11:18:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[15r1fsm]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6502</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/15r1fsm.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/15r1fsm.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1599;s:6:"height";i:1236;s:4:"file";s:19:"2014/01/15r1fsm.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"15r1fsm-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"15r1fsm-300x231.jpg";s:5:"width";i:300;s:6:"height";i:231;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:20:"15r1fsm-1024x791.jpg";s:5:"width";i:1024;s:6:"height";i:791;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Black_Decker</title>
		<link>http://yannickbourenane.com/preprod/2014/01/15/black-decker-devient-blackdecker/976syc/</link>
		<pubDate>Tue, 14 Jan 2014 11:18:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/976syc.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6508</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 12:18:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 11:18:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[976syc]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6502</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/976syc.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/976syc.jpg]]></wp:meta_value>
		</wp:postmeta>
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		<pubDate>Tue, 14 Jan 2014 11:18:45 +0000</pubDate>
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		<pubDate>Tue, 14 Jan 2014 11:18:51 +0000</pubDate>
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		<title>Logo_Cadillac</title>
		<link>http://yannickbourenane.com/preprod/2014/01/16/cadillac-devoile-son-nouveau-blason/logo_cadillac/</link>
		<pubDate>Wed, 15 Jan 2014 10:07:15 +0000</pubDate>
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		<title>Logo_Cadillac</title>
		<link>http://yannickbourenane.com/preprod/2014/01/16/cadillac-devoile-son-nouveau-blason/2013-cadillac-elmiraj-concept-001-700x399/</link>
		<pubDate>Wed, 15 Jan 2014 10:37:06 +0000</pubDate>
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		<title>Logo_Cadillac</title>
		<link>http://yannickbourenane.com/preprod/2014/01/16/cadillac-devoile-son-nouveau-blason/1545104_10152227308059923_37032279_n/</link>
		<pubDate>Wed, 15 Jan 2014 10:37:08 +0000</pubDate>
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		<title>Logo_Cadillac</title>
		<link>http://yannickbourenane.com/preprod/2014/01/16/cadillac-devoile-son-nouveau-blason/1554439_10152227315694923_495573529_n/</link>
		<pubDate>Wed, 15 Jan 2014 10:37:10 +0000</pubDate>
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		<title>Logo_Cadillac</title>
		<link>http://yannickbourenane.com/preprod/2014/01/16/cadillac-devoile-son-nouveau-blason/image-2-43/</link>
		<pubDate>Wed, 15 Jan 2014 10:37:19 +0000</pubDate>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Bellewaerde_Park.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Logo_Bellewaerde_Park.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:33:"2014/01/Logo_Bellewaerde_Park.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"Logo_Bellewaerde_Park-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:33:"Logo_Bellewaerde_Park-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Bellewaerde</title>
		<link>http://yannickbourenane.com/preprod/2014/01/22/bellewaerde-modifie-son-identite-visuelle/1044792_10152151100572943_618576087_n/</link>
		<pubDate>Mon, 20 Jan 2014 11:10:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1044792_10152151100572943_618576087_n.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6549</wp:post_id>
		<wp:post_date><![CDATA[2014-01-20 12:10:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-20 11:10:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1044792_10152151100572943_618576087_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6547</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1044792_10152151100572943_618576087_n.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/1044792_10152151100572943_618576087_n.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:851;s:6:"height";i:390;s:4:"file";s:49:"2014/01/1044792_10152151100572943_618576087_n.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:49:"1044792_10152151100572943_618576087_n-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:49:"1044792_10152151100572943_618576087_n-300x137.png";s:5:"width";i:300;s:6:"height";i:137;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Bellewaerde</title>
		<link>http://yannickbourenane.com/preprod/2014/01/22/bellewaerde-modifie-son-identite-visuelle/image-1-70/</link>
		<pubDate>Mon, 20 Jan 2014 11:10:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-16.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6550</wp:post_id>
		<wp:post_date><![CDATA[2014-01-20 12:10:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-20 11:10:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-70]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6547</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-16.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-16.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1382;s:6:"height";i:651;s:4:"file";s:20:"2014/01/Image-16.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-16-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-16-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-16-1024x482.png";s:5:"width";i:1024;s:6:"height";i:482;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Visa</title>
		<link>http://yannickbourenane.com/preprod/2014/01/21/visa-soctroie-un-leger-redesign/logo_visa/</link>
		<pubDate>Mon, 20 Jan 2014 13:55:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Visa.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6554</wp:post_id>
		<wp:post_date><![CDATA[2014-01-20 14:55:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-20 13:55:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_visa]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6553</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Visa.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Logo_Visa.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:21:"2014/01/Logo_Visa.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Logo_Visa-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"Logo_Visa-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Visa</title>
		<link>http://yannickbourenane.com/preprod/2014/01/21/visa-soctroie-un-leger-redesign/visa_2014_ad/</link>
		<pubDate>Mon, 20 Jan 2014 14:23:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/visa_2014_ad.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6555</wp:post_id>
		<wp:post_date><![CDATA[2014-01-20 15:23:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-20 14:23:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[visa_2014_ad]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6553</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/visa_2014_ad.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/visa_2014_ad.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:563;s:4:"file";s:24:"2014/01/visa_2014_ad.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"visa_2014_ad-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"visa_2014_ad-300x168.jpg";s:5:"width";i:300;s:6:"height";i:168;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-3/</link>
		<pubDate>Tue, 21 Jan 2014 08:56:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logonews_header_ok.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6558</wp:post_id>
		<wp:post_date><![CDATA[2014-01-21 09:56:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-21 08:56:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logonews_header_ok-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logonews_header_ok.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Logonews_header_ok.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1024;s:6:"height";i:217;s:4:"file";s:30:"2014/01/Logonews_header_ok.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"Logonews_header_ok-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:29:"Logonews_header_ok-300x63.gif";s:5:"width";i:300;s:6:"height";i:63;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509886974;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-71/</link>
		<pubDate>Tue, 21 Jan 2014 08:57:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-17.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6559</wp:post_id>
		<wp:post_date><![CDATA[2014-01-21 09:57:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-21 08:57:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-71]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-17.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-17.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:570;s:6:"height";i:251;s:4:"file";s:20:"2014/01/Image-17.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-17-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-17-300x132.png";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509663718;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-44/</link>
		<pubDate>Tue, 21 Jan 2014 08:57:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-22.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6560</wp:post_id>
		<wp:post_date><![CDATA[2014-01-21 09:57:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-21 08:57:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-44]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-22.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/01/Image-22.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-36/</link>
		<pubDate>Tue, 21 Jan 2014 08:58:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-35/</link>
		<pubDate>Tue, 21 Jan 2014 08:59:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_date><![CDATA[2014-01-21 09:59:08]]></wp:post_date>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-26/</link>
		<pubDate>Tue, 21 Jan 2014 08:59:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-51.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6563</wp:post_id>
		<wp:post_date><![CDATA[2014-01-21 09:59:45]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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			<wp:meta_value><![CDATA[2014/01/Image-51.png]]></wp:meta_value>
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	<item>
		<title>Logo_Fitness_First</title>
		<link>http://yannickbourenane.com/preprod/2014/01/23/fitness-first-devoile-sa-nouvelle-identite/logo_fitness_first/</link>
		<pubDate>Tue, 21 Jan 2014 12:48:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Fitness_First.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6565</wp:post_id>
		<wp:post_date><![CDATA[2014-01-21 13:48:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-21 12:48:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_fitness_first]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6564</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Fitness_First.jpg]]></wp:attachment_url>
		<wp:postmeta>
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	</item>
	<item>
		<title>Logo_Fitness_First</title>
		<link>http://yannickbourenane.com/preprod/2014/01/23/fitness-first-devoile-sa-nouvelle-identite/1102444_641064809294137_1156299132_o/</link>
		<pubDate>Tue, 21 Jan 2014 13:18:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1102444_641064809294137_1156299132_o.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6567</wp:post_id>
		<wp:post_date><![CDATA[2014-01-21 14:18:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-21 13:18:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[1102444_641064809294137_1156299132_o]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6564</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Logo_Fitness_First</title>
		<link>http://yannickbourenane.com/preprod/2014/01/23/fitness-first-devoile-sa-nouvelle-identite/fitness_first_app/</link>
		<pubDate>Tue, 21 Jan 2014 13:18:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_app.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6568</wp:post_id>
		<wp:post_date><![CDATA[2014-01-21 14:18:53]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[fitness_first_app]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6564</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Logo_Fitness_First</title>
		<link>http://yannickbourenane.com/preprod/2014/01/23/fitness-first-devoile-sa-nouvelle-identite/fitness_first_banners/</link>
		<pubDate>Tue, 21 Jan 2014 13:18:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_banners.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6569</wp:post_id>
		<wp:post_date><![CDATA[2014-01-21 14:18:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-21 13:18:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[fitness_first_banners]]></wp:post_name>
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		<wp:post_parent>6564</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_banners.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/01/fitness_first_banners.jpg]]></wp:meta_value>
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		<pubDate>Tue, 21 Jan 2014 13:19:03 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/01/23/fitness-first-devoile-sa-nouvelle-identite/fitness_first_gear/</link>
		<pubDate>Tue, 21 Jan 2014 13:19:07 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/01/23/fitness-first-devoile-sa-nouvelle-identite/fitness_first_interior_01/</link>
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		<title>Logo_Fitness_First</title>
		<link>http://yannickbourenane.com/preprod/2014/01/23/fitness-first-devoile-sa-nouvelle-identite/fitness_first_interior_02/</link>
		<pubDate>Tue, 21 Jan 2014 13:19:16 +0000</pubDate>
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		<title>Logo_Fitness_First</title>
		<link>http://yannickbourenane.com/preprod/2014/01/23/fitness-first-devoile-sa-nouvelle-identite/fitness_first_logo_signage/</link>
		<pubDate>Tue, 21 Jan 2014 13:19:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Fitness_First</title>
		<link>http://yannickbourenane.com/preprod/2014/01/23/fitness-first-devoile-sa-nouvelle-identite/image-16-4/</link>
		<pubDate>Tue, 21 Jan 2014 13:19:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Island_Air</title>
		<link>http://yannickbourenane.com/preprod/2014/01/29/island-air-devoile-sa-nouvelle-identite-visuelle/logo_island_air/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Island_Air</title>
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		<pubDate>Mon, 27 Jan 2014 10:00:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2014/01/29/island-air-devoile-sa-nouvelle-identite-visuelle/island_air_2014_livery/</link>
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		<link>http://yannickbourenane.com/preprod/2014/01/24/taxinomie-des-noms-dagences/taxinomie_bedandy_a3_27-01-14/</link>
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		<link>http://yannickbourenane.com/preprod/2014/01/28/le-musee-de-larmee-avec-un-grand-a/logo_musee_armee/</link>
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		<title>Logo_Musée_Armée</title>
		<link>http://yannickbourenane.com/preprod/2014/01/28/le-musee-de-larmee-avec-un-grand-a/image-5-27/</link>
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		<title>Logo_Musée_Armée</title>
		<link>http://yannickbourenane.com/preprod/2014/01/28/le-musee-de-larmee-avec-un-grand-a/logo_armee_01/</link>
		<pubDate>Mon, 27 Jan 2014 16:36:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_01.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-01-27 17:36:44]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_armee_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6617</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Logo_Musée_Armée</title>
		<link>http://yannickbourenane.com/preprod/2014/01/28/le-musee-de-larmee-avec-un-grand-a/logo_armee_02/</link>
		<pubDate>Mon, 27 Jan 2014 16:36:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-01-27 17:36:46]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_armee_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Logo_Musée_Armée</title>
		<link>http://yannickbourenane.com/preprod/2014/01/28/le-musee-de-larmee-avec-un-grand-a/logo_armee_03/</link>
		<pubDate>Mon, 27 Jan 2014 16:36:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_armee_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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	<item>
		<title>Logo_Musée_Armée</title>
		<link>http://yannickbourenane.com/preprod/2014/01/28/le-musee-de-larmee-avec-un-grand-a/logo_armee_04/</link>
		<pubDate>Mon, 27 Jan 2014 16:36:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_04.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_armee_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6617</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_04.jpg]]></wp:attachment_url>
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	<item>
		<title>Logo_Musée_Armée</title>
		<link>http://yannickbourenane.com/preprod/2014/01/28/le-musee-de-larmee-avec-un-grand-a/logo_armee_05/</link>
		<pubDate>Mon, 27 Jan 2014 16:36:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_05.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6624</wp:post_id>
		<wp:post_date><![CDATA[2014-01-27 17:36:51]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_armee_05]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6617</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_05.jpg]]></wp:attachment_url>
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	<item>
		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-4/</link>
		<pubDate>Tue, 28 Jan 2014 09:31:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logonews_header_ok1.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6629</wp:post_id>
		<wp:post_date><![CDATA[2014-01-28 10:31:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-28 09:31:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logonews_header_ok-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logonews_header_ok1.gif]]></wp:attachment_url>
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		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-73/</link>
		<pubDate>Tue, 28 Jan 2014 09:31:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-19.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6630</wp:post_id>
		<wp:post_date><![CDATA[2014-01-28 10:31:56]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-73]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-19.png]]></wp:attachment_url>
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			<wp:meta_value><![CDATA[2014/01/Image-19.png]]></wp:meta_value>
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		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-45/</link>
		<pubDate>Tue, 28 Jan 2014 09:32:19 +0000</pubDate>
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		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-37/</link>
		<pubDate>Tue, 28 Jan 2014 09:32:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-36/</link>
		<pubDate>Tue, 28 Jan 2014 09:33:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-28/</link>
		<pubDate>Tue, 28 Jan 2014 09:33:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-25/</link>
		<pubDate>Tue, 28 Jan 2014 09:33:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Absolut</title>
		<link>http://yannickbourenane.com/preprod/2014/01/28/absolut-vodka-adopte-un-look-minimaliste/logo_absolut/</link>
		<pubDate>Tue, 28 Jan 2014 10:37:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[logo_absolut]]></wp:post_name>
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		<title>tumblr_lxjtkerMet1r9pgsuo1_500</title>
		<link>http://yannickbourenane.com/preprod/2014/01/31/20-slogans-honnetes/tumblr_lxjtkermet1r9pgsuo1_500/</link>
		<pubDate>Tue, 28 Jan 2014 15:42:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>tumblr_m2841jDiO81r9pgsuo1_500</title>
		<link>http://yannickbourenane.com/preprod/2014/01/31/20-slogans-honnetes/tumblr_m2841jdio81r9pgsuo1_500/</link>
		<pubDate>Tue, 28 Jan 2014 15:46:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Mapmonde logo_janvier2014</title>
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		<link>http://yannickbourenane.com/preprod/2014/02/03/les-geometres-experts-devoilent-deux-nouveaux-logos/plaque-oge/</link>
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		<title>Bilan_Logos_Janvier_2014</title>
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		<title>Logo_FCA</title>
		<link>http://yannickbourenane.com/preprod/2014/02/04/le-groupe-fiat-s-p-a-devient-fiat-chrysler-automobiles/logo_fca/</link>
		<pubDate>Mon, 03 Feb 2014 14:23:56 +0000</pubDate>
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		<title>Logo_FCA</title>
		<link>http://yannickbourenane.com/preprod/2014/02/04/le-groupe-fiat-s-p-a-devient-fiat-chrysler-automobiles/fiat_chrysler_automobiles_unveil/</link>
		<pubDate>Mon, 03 Feb 2014 14:59:28 +0000</pubDate>
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		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-5/</link>
		<pubDate>Tue, 04 Feb 2014 09:13:15 +0000</pubDate>
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		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-75/</link>
		<pubDate>Tue, 04 Feb 2014 09:13:43 +0000</pubDate>
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		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-46/</link>
		<pubDate>Tue, 04 Feb 2014 09:14:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6741</wp:post_id>
		<wp:post_date><![CDATA[2014-02-04 10:14:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-04 09:14:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-46]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-2.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:404;s:6:"height";i:242;s:4:"file";s:19:"2014/02/Image-2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-2-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-2-300x179.png";s:5:"width";i:300;s:6:"height";i:179;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1484474095;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-39/</link>
		<pubDate>Tue, 04 Feb 2014 09:14:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6742</wp:post_id>
		<wp:post_date><![CDATA[2014-02-04 10:14:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-04 09:14:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-39]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-3.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-3.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:24;s:6:"height";i:31;s:4:"file";s:19:"2014/02/Image-3.png";s:5:"sizes";a:0:{}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-37/</link>
		<pubDate>Tue, 04 Feb 2014 09:14:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6743</wp:post_id>
		<wp:post_date><![CDATA[2014-02-04 10:14:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-04 09:14:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-37]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-4.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-4.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:308;s:6:"height";i:292;s:4:"file";s:19:"2014/02/Image-4.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-4-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-4-300x284.png";s:5:"width";i:300;s:6:"height";i:284;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1482484970;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-29/</link>
		<pubDate>Tue, 04 Feb 2014 09:14:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6744</wp:post_id>
		<wp:post_date><![CDATA[2014-02-04 10:14:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-04 09:14:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-29]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-5.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-5.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:519;s:6:"height";i:292;s:4:"file";s:19:"2014/02/Image-5.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-5-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-5-300x168.png";s:5:"width";i:300;s:6:"height";i:168;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1484387954;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-26/</link>
		<pubDate>Tue, 04 Feb 2014 09:15:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6745</wp:post_id>
		<wp:post_date><![CDATA[2014-02-04 10:15:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-04 09:15:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-26]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-6.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-6.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:537;s:6:"height";i:245;s:4:"file";s:19:"2014/02/Image-6.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-6-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-6-300x136.png";s:5:"width";i:300;s:6:"height";i:136;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1503886420;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-18/</link>
		<pubDate>Tue, 04 Feb 2014 09:15:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6746</wp:post_id>
		<wp:post_date><![CDATA[2014-02-04 10:15:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-04 09:15:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-18]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-7.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-7.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:520;s:6:"height";i:338;s:4:"file";s:19:"2014/02/Image-7.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-7-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-7-300x194.png";s:5:"width";i:300;s:6:"height";i:194;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507787262;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-13/</link>
		<pubDate>Tue, 04 Feb 2014 09:16:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-8.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6747</wp:post_id>
		<wp:post_date><![CDATA[2014-02-04 10:16:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-04 09:16:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-13]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-8.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-8.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:522;s:6:"height";i:386;s:4:"file";s:19:"2014/02/Image-8.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-8-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-8-300x221.png";s:5:"width";i:300;s:6:"height";i:221;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507787503;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 9</title>
		<link>http://yannickbourenane.com/preprod/image-9-10/</link>
		<pubDate>Tue, 04 Feb 2014 09:16:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-9.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6748</wp:post_id>
		<wp:post_date><![CDATA[2014-02-04 10:16:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-04 09:16:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-9.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-9.png]]></wp:meta_value>
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		<pubDate>Tue, 04 Feb 2014 09:16:58 +0000</pubDate>
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		<title>Knesset_logo_vote</title>
		<link>http://yannickbourenane.com/preprod/2014/02/04/voter-pour-le-logo-du-parlement-israelien/capture-decran-2014-02-04-a-12-49-04/</link>
		<pubDate>Tue, 04 Feb 2014 11:50:55 +0000</pubDate>
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		<title>knesset_logo_design</title>
		<link>http://yannickbourenane.com/preprod/2014/02/04/voter-pour-le-logo-du-parlement-israelien/capture-decran-2014-02-04-a-12-49-16/</link>
		<pubDate>Tue, 04 Feb 2014 11:51:08 +0000</pubDate>
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		<title>Logo</title>
		<link>http://yannickbourenane.com/preprod/2014/02/04/voter-pour-le-logo-du-parlement-israelien/logo-4/</link>
		<pubDate>Tue, 04 Feb 2014 11:51:18 +0000</pubDate>
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		<title>A4logo</title>
		<link>http://yannickbourenane.com/preprod/2014/02/04/voter-pour-le-logo-du-parlement-israelien/a4logo/</link>
		<pubDate>Tue, 04 Feb 2014 11:51:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>יצחקי טל - 300069549</title>
		<link>http://yannickbourenane.com/preprod/2014/02/04/voter-pour-le-logo-du-parlement-israelien/%d7%99%d7%a6%d7%97%d7%a7%d7%99-%d7%98%d7%9c-300069549/</link>
		<pubDate>Tue, 04 Feb 2014 11:51:21 +0000</pubDate>
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		<title>Cimetière_Logos_2013_LOGONEWS</title>
		<link>http://yannickbourenane.com/preprod/2014/02/07/cimetiere-des-logos-de-lannee-2013/cimetiere_logos_2013_logonews/</link>
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		<title>Bilan_Logos_Janvier_2014_V0</title>
		<link>http://yannickbourenane.com/preprod/2014/02/06/les-19-nouveaux-logos-du-mois-de-janvier-2014/bilan_logos_janvier_2014_v0/</link>
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		<title>Logo_Conseil_UE</title>
		<link>http://yannickbourenane.com/preprod/2014/02/05/le-conseil-europeen-devoile-son-nouveau-logo/logo_conseil_ue/</link>
		<pubDate>Tue, 04 Feb 2014 15:26:14 +0000</pubDate>
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		<title>Siège_Conseil_Européen</title>
		<link>http://yannickbourenane.com/preprod/2014/02/05/le-conseil-europeen-devoile-son-nouveau-logo/europa/</link>
		<pubDate>Tue, 04 Feb 2014 15:52:53 +0000</pubDate>
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		<title>Logo_Gouvernement_Monaco</title>
		<link>http://yannickbourenane.com/preprod/2014/02/10/le-gouvernement-monegasque-presente-son-nouveau-logo/logo_gouvernement_monaco/</link>
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		<title>Logo_Gouvernement_Monaco</title>
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	<item>
		<title>Logo_Netgear</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/netgear-redesign-son-logo/logo_netgear/</link>
		<pubDate>Mon, 10 Feb 2014 14:00:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Netgear.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6785</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 15:00:53]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_netgear]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/02/Logo_Netgear.jpg]]></wp:meta_value>
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		<wp:postmeta>
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	<item>
		<title>Logo_Netgear</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/netgear-redesign-son-logo/1545704_10152020817648705_1872583820_n/</link>
		<pubDate>Mon, 10 Feb 2014 14:25:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1545704_10152020817648705_1872583820_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6784</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Netgear</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/netgear-redesign-son-logo/netgear_brochure_cover/</link>
		<pubDate>Mon, 10 Feb 2014 14:25:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_brochure_cover.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6787</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 15:25:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-10 14:25:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[netgear_brochure_cover]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6784</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_brochure_cover.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/netgear_brochure_cover.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:859;s:4:"file";s:34:"2014/02/netgear_brochure_cover.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:34:"netgear_brochure_cover-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:34:"netgear_brochure_cover-300x257.jpg";s:5:"width";i:300;s:6:"height";i:257;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Netgear</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/netgear-redesign-son-logo/netgear_business_card/</link>
		<pubDate>Mon, 10 Feb 2014 14:25:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_business_card.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6788</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 15:25:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-10 14:25:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[netgear_business_card]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6784</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_business_card.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/netgear_business_card.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_Netgear</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/netgear-redesign-son-logo/netgear_commercial/</link>
		<pubDate>Mon, 10 Feb 2014 14:25:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_commercial.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6789</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 15:25:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-10 14:25:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[netgear_commercial]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6784</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_commercial.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/netgear_commercial.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:527;s:4:"file";s:30:"2014/02/netgear_commercial.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"netgear_commercial-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"netgear_commercial-300x158.jpg";s:5:"width";i:300;s:6:"height";i:158;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Netgear</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/netgear-redesign-son-logo/netgear_logo_detail/</link>
		<pubDate>Mon, 10 Feb 2014 14:25:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_logo_detail.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6790</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 15:25:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-10 14:25:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[netgear_logo_detail]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6784</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_logo_detail.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/02/netgear_logo_detail.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_Netgear</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/netgear-redesign-son-logo/netgear_retail/</link>
		<pubDate>Mon, 10 Feb 2014 14:25:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_retail.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6791</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 15:25:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-10 14:25:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[netgear_retail]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6784</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_retail.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/netgear_retail.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:529;s:4:"file";s:26:"2014/02/netgear_retail.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"netgear_retail-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"netgear_retail-300x158.jpg";s:5:"width";i:300;s:6:"height";i:158;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/logo_amsterdam/</link>
		<pubDate>Mon, 10 Feb 2014 15:16:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Amsterdam.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6797</wp:post_id>
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		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/7-2/</link>
		<pubDate>Mon, 10 Feb 2014 16:02:17 +0000</pubDate>
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		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/7-3/</link>
		<pubDate>Mon, 10 Feb 2014 16:14:12 +0000</pubDate>
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		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/logo_amsterdam-3/</link>
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		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/9-2/</link>
		<pubDate>Mon, 10 Feb 2014 16:15:53 +0000</pubDate>
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		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/10-2/</link>
		<pubDate>Mon, 10 Feb 2014 16:16:06 +0000</pubDate>
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		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/11-2/</link>
		<pubDate>Mon, 10 Feb 2014 16:16:17 +0000</pubDate>
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		<wp:post_name><![CDATA[11-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/11.jpeg]]></wp:attachment_url>
		<wp:postmeta>
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		<wp:postmeta>
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	<item>
		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/12-2/</link>
		<pubDate>Mon, 10 Feb 2014 16:19:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/12.jpeg</guid>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[12-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6796</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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	<item>
		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/13-2/</link>
		<pubDate>Mon, 10 Feb 2014 16:19:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/13.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6811</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 17:19:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-10 16:19:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[13-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6796</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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	<item>
		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/14-2/</link>
		<pubDate>Mon, 10 Feb 2014 16:23:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/14.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6812</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 17:23:58]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[14-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6796</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/14.jpeg]]></wp:attachment_url>
		<wp:postmeta>
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	<item>
		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/15-2/</link>
		<pubDate>Mon, 10 Feb 2014 16:24:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/15.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6813</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 17:24:07]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[15-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6796</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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	<item>
		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/16-2/</link>
		<pubDate>Mon, 10 Feb 2014 16:24:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/16.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6814</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 17:24:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-10 16:24:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[16-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6796</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/19-2/</link>
		<pubDate>Mon, 10 Feb 2014 16:24:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/19.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6815</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 17:24:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-10 16:24:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[19-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6796</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/02/19.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Amsterdam</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/attachment/22/</link>
		<pubDate>Mon, 10 Feb 2014 16:24:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/22.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6816</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 17:24:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-10 16:24:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[22]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6796</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/22.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/22.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1440;s:6:"height";i:500;s:4:"file";s:15:"2014/02/22.jpeg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:15:"22-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:15:"22-300x104.jpeg";s:5:"width";i:300;s:6:"height";i:104;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:16:"22-1024x355.jpeg";s:5:"width";i:1024;s:6:"height";i:355;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-6/</link>
		<pubDate>Tue, 11 Feb 2014 09:38:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logonews_header_ok1.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6818</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 10:38:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 09:38:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logonews_header_ok-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logonews_header_ok1.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Logonews_header_ok1.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1024;s:6:"height";i:217;s:4:"file";s:31:"2014/02/Logonews_header_ok1.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"Logonews_header_ok1-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:30:"Logonews_header_ok1-300x63.gif";s:5:"width";i:300;s:6:"height";i:63;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-77/</link>
		<pubDate>Tue, 11 Feb 2014 09:39:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-13.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6819</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 10:39:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 09:39:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-77]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-13.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-13.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:546;s:6:"height";i:194;s:4:"file";s:20:"2014/02/Image-13.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-13-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-13-300x106.png";s:5:"width";i:300;s:6:"height";i:106;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-78/</link>
		<pubDate>Tue, 11 Feb 2014 09:39:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-14.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6820</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 10:39:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 09:39:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-78]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-14.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-14.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:546;s:6:"height";i:194;s:4:"file";s:20:"2014/02/Image-14.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-14-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-14-300x106.png";s:5:"width";i:300;s:6:"height";i:106;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1484478559;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-47/</link>
		<pubDate>Tue, 11 Feb 2014 09:39:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-21.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6821</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 10:39:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 09:39:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-47]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-21.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-21.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:553;s:6:"height";i:201;s:4:"file";s:20:"2014/02/Image-21.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-21-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-21-300x109.png";s:5:"width";i:300;s:6:"height";i:109;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:0:{}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-40/</link>
		<pubDate>Tue, 11 Feb 2014 09:40:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-31.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6822</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 10:40:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 09:40:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-40]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-31.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-31.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:396;s:6:"height";i:195;s:4:"file";s:20:"2014/02/Image-31.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-31-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-31-300x147.png";s:5:"width";i:300;s:6:"height";i:147;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1500807318;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-38/</link>
		<pubDate>Tue, 11 Feb 2014 09:40:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-41.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6823</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 10:40:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 09:40:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-38]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-41.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-41.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:489;s:6:"height";i:270;s:4:"file";s:20:"2014/02/Image-41.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-41-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-41-300x165.png";s:5:"width";i:300;s:6:"height";i:165;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1484385503;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-30/</link>
		<pubDate>Tue, 11 Feb 2014 09:40:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-51.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6824</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 10:40:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 09:40:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-30]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-51.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-51.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:508;s:6:"height";i:283;s:4:"file";s:20:"2014/02/Image-51.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-51-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-51-300x167.png";s:5:"width";i:300;s:6:"height";i:167;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1488495389;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-27/</link>
		<pubDate>Tue, 11 Feb 2014 09:41:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>1948-St-Moritz–Winter-olympics-logo</title>
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		<title>1956_Melbourne_Summer_Olympics_logo</title>
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		<title>1960-Rome-Italy-Olympics-Logo</title>
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		<pubDate>Tue, 11 Feb 2014 10:43:42 +0000</pubDate>
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		<title>1960_California_Winter_Olympics_logo</title>
		<link>http://yannickbourenane.com/preprod/2014/02/14/43-logos-des-jeux-olympiques-de-1924-a-2020/1960_california_winter_olympics_logo/</link>
		<pubDate>Tue, 11 Feb 2014 10:43:48 +0000</pubDate>
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		<title>1964_Innsbruck_Winter_Olympics_logo</title>
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		<title>1972-Sapporo–Winter-olympics</title>
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		<title>1972_munich_olympics_logo</title>
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		<pubDate>Tue, 11 Feb 2014 10:44:14 +0000</pubDate>
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		<title>1976-Montreal-Summer-olympic-Logo</title>
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		<title>1976_Innsbruck_Olympics_logo</title>
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		<title>Tokyo_2020_Olympic_logo</title>
		<link>http://yannickbourenane.com/preprod/2014/02/14/43-logos-des-jeux-olympiques-de-1924-a-2020/tokyo_2020_olympic_logo/</link>
		<pubDate>Tue, 11 Feb 2014 10:45:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_name><![CDATA[tokyo_2020_olympic_logo]]></wp:post_name>
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		<title>Logo_Oslo_2022</title>
		<link>http://yannickbourenane.com/preprod/2014/02/12/oslo-devoile-son-logo-de-ville-candidate-aux-jo-2022/logo_oslo_2022/</link>
		<pubDate>Tue, 11 Feb 2014 12:26:15 +0000</pubDate>
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		<wp:post_name><![CDATA[logo_oslo_2022]]></wp:post_name>
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		<title>Logo_Oslo_2022</title>
		<link>http://yannickbourenane.com/preprod/2014/02/12/oslo-devoile-son-logo-de-ville-candidate-aux-jo-2022/2d8i711/</link>
		<pubDate>Tue, 11 Feb 2014 13:01:41 +0000</pubDate>
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		<title>Logo_Oslo_2022</title>
		<link>http://yannickbourenane.com/preprod/2014/02/12/oslo-devoile-son-logo-de-ville-candidate-aux-jo-2022/image-1-79/</link>
		<pubDate>Tue, 11 Feb 2014 13:01:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-02-11 14:01:48]]></wp:post_date>
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		<title>Logo_Musée_Design_Helsinki</title>
		<link>http://yannickbourenane.com/preprod/2014/02/12/le-musee-du-design-dhelsinki-presente-son-nouveau-logo/logo_musee_design_helsinki/</link>
		<pubDate>Tue, 11 Feb 2014 13:31:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6884</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 14:31:18]]></wp:post_date>
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		<wp:post_name><![CDATA[logo_musee_design_helsinki]]></wp:post_name>
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	<item>
		<title>Logo_Musée_Design_Helsinki</title>
		<link>http://yannickbourenane.com/preprod/2014/02/12/le-musee-du-design-dhelsinki-presente-son-nouveau-logo/2mwxd9w/</link>
		<pubDate>Tue, 11 Feb 2014 13:48:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Musée_Design_Helsinki</title>
		<link>http://yannickbourenane.com/preprod/2014/02/12/le-musee-du-design-dhelsinki-presente-son-nouveau-logo/4j2jw1/</link>
		<pubDate>Tue, 11 Feb 2014 13:48:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Musée_Design_Helsinki</title>
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		<title>Logo_Ministère_Santé_Pologne</title>
		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/2lik3yf/</link>
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		<title>Logo_Ministère_Santé_Pologne</title>
		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/5wa6pi/</link>
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		<title>Logo_Ministère_Santé_Pologne</title>
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		<title>Logo_Ministère_Santé_Pologne</title>
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	<item>
		<title>11vjf2b</title>
		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/11vjf2b/</link>
		<pubDate>Tue, 11 Feb 2014 15:20:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/11vjf2b.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6900</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 16:20:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 15:20:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[11vjf2b]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6893</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
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	<item>
		<title>Logo_Ministère_Santé_Pologne</title>
		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/15pl6z8/</link>
		<pubDate>Tue, 11 Feb 2014 15:20:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6901</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 16:20:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 15:20:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[15pl6z8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6893</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
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	<item>
		<title>Logo_Ministère_Santé_Pologne</title>
		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/16hqid3/</link>
		<pubDate>Tue, 11 Feb 2014 15:20:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6902</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 16:20:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 15:20:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[16hqid3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6893</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/02/16hqid3.jpg]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Ministère_Santé_Pologne</title>
		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/21jd99t/</link>
		<pubDate>Tue, 11 Feb 2014 15:20:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6903</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 16:20:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 15:20:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[21jd99t]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6893</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/21jd99t.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/02/21jd99t.jpg]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Ministère_Santé_Pologne</title>
		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/28mrmc/</link>
		<pubDate>Tue, 11 Feb 2014 15:20:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/28mrmc.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6904</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 16:20:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 15:20:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[28mrmc]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6893</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/28mrmc.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/02/28mrmc.jpg]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Ministère_Santé_Pologne</title>
		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/105uyrk/</link>
		<pubDate>Tue, 11 Feb 2014 15:20:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/105uyrk.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6905</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 16:20:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 15:20:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[105uyrk]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6893</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
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	<item>
		<title>Logo_Ministère_Santé_Pologne</title>
		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/3038mxw/</link>
		<pubDate>Tue, 11 Feb 2014 15:20:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/3038mxw.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6906</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 16:20:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 15:20:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[3038mxw]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6893</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/3038mxw.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/02/3038mxw.jpg]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Ministère_Santé_Pologne</title>
		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/ajqjwg/</link>
		<pubDate>Tue, 11 Feb 2014 15:20:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/ajqjwg.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6907</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 16:20:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 15:20:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[ajqjwg]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
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		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/nmfbbo/</link>
		<pubDate>Tue, 11 Feb 2014 15:20:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_date><![CDATA[2014-02-11 16:20:45]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Logo_Ministère_Santé_Pologne</title>
		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/sq2y5v/</link>
		<pubDate>Tue, 11 Feb 2014 15:20:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_date><![CDATA[2014-02-11 16:20:53]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[sq2y5v]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Untitled-2</title>
		<link>http://yannickbourenane.com/preprod/untitled-2/</link>
		<pubDate>Thu, 13 Feb 2014 16:39:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-02-13 17:39:47]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[untitled-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Untitled-2.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/02/Untitled-2.jpg]]></wp:meta_value>
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		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1484390395;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Logo_Cour_Des_Comptes</title>
		<link>http://yannickbourenane.com/preprod/2014/02/18/la-cour-des-comptes-se-dote-dun-sceau/logo_cour_des_comptes/</link>
		<pubDate>Mon, 17 Feb 2014 13:05:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6922</wp:post_id>
		<wp:post_date><![CDATA[2014-02-17 14:05:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-17 13:05:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_cour_des_comptes]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6921</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/02/Logo_Cour_Des_Comptes.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Cour_Des_Comptes</title>
		<link>http://yannickbourenane.com/preprod/2014/02/18/la-cour-des-comptes-se-dote-dun-sceau/downloadedfile-1-5/</link>
		<pubDate>Mon, 17 Feb 2014 13:39:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/DownloadedFile-1.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6925</wp:post_id>
		<wp:post_date><![CDATA[2014-02-17 14:39:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-17 13:39:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[downloadedfile-1-5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6921</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/DownloadedFile-1.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/DownloadedFile-1.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:3508;s:6:"height";i:2480;s:4:"file";s:29:"2014/02/DownloadedFile-1.jpeg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"DownloadedFile-1-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:29:"DownloadedFile-1-300x212.jpeg";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:30:"DownloadedFile-1-1024x723.jpeg";s:5:"width";i:1024;s:6:"height";i:723;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Cour_Des_Comptes</title>
		<link>http://yannickbourenane.com/preprod/2014/02/18/la-cour-des-comptes-se-dote-dun-sceau/downloadedfile-2-3/</link>
		<pubDate>Mon, 17 Feb 2014 13:40:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/DownloadedFile-2.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6926</wp:post_id>
		<wp:post_date><![CDATA[2014-02-17 14:40:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-17 13:40:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[downloadedfile-2-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6921</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
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			<wp:meta_value><![CDATA[2014/02/DownloadedFile-2.jpeg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Cour_Des_Comptes</title>
		<link>http://yannickbourenane.com/preprod/2014/02/18/la-cour-des-comptes-se-dote-dun-sceau/downloadedfile-6/</link>
		<pubDate>Mon, 17 Feb 2014 13:41:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/DownloadedFile.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6927</wp:post_id>
		<wp:post_date><![CDATA[2014-02-17 14:41:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-17 13:41:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[downloadedfile-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6921</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/DownloadedFile.jpeg]]></wp:attachment_url>
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			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/DownloadedFile.jpeg]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1046;s:6:"height";i:813;s:4:"file";s:20:"2014/02/Image-18.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-18-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-18-300x233.png";s:5:"width";i:300;s:6:"height";i:233;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-18-1024x795.png";s:5:"width";i:1024;s:6:"height";i:795;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-7/</link>
		<pubDate>Tue, 18 Feb 2014 09:27:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logonews_header_ok2.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6944</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 10:27:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 09:27:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logonews_header_ok-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logonews_header_ok2.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Logonews_header_ok2.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1024;s:6:"height";i:217;s:4:"file";s:31:"2014/02/Logonews_header_ok2.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"Logonews_header_ok2-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:30:"Logonews_header_ok2-300x63.gif";s:5:"width";i:300;s:6:"height";i:63;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-83/</link>
		<pubDate>Tue, 18 Feb 2014 09:27:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-19.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6945</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 10:27:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 09:27:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-83]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-19.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-19.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:532;s:6:"height";i:220;s:4:"file";s:20:"2014/02/Image-19.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-19-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-19-300x124.png";s:5:"width";i:300;s:6:"height";i:124;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1484382675;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-48/</link>
		<pubDate>Tue, 18 Feb 2014 09:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-22.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6946</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 10:28:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 09:28:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-48]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-22.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-22.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:488;s:6:"height";i:220;s:4:"file";s:20:"2014/02/Image-22.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-22-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-22-300x135.png";s:5:"width";i:300;s:6:"height";i:135;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1504661652;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-41/</link>
		<pubDate>Tue, 18 Feb 2014 09:28:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-32.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6947</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 10:28:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 09:28:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-41]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-32.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-32.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:533;s:6:"height";i:280;s:4:"file";s:20:"2014/02/Image-32.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-32-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-32-300x157.png";s:5:"width";i:300;s:6:"height";i:157;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1498136652;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-39/</link>
		<pubDate>Tue, 18 Feb 2014 09:28:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-42.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6948</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 10:28:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 09:28:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-39]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-42.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-42.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:366;s:6:"height";i:155;s:4:"file";s:20:"2014/02/Image-42.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-42-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-42-300x127.png";s:5:"width";i:300;s:6:"height";i:127;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502868264;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-31/</link>
		<pubDate>Tue, 18 Feb 2014 09:28:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-52.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6949</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 10:28:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 09:28:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-31]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-52.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-52.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:563;s:6:"height";i:192;s:4:"file";s:20:"2014/02/Image-52.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-52-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-52-300x102.png";s:5:"width";i:300;s:6:"height";i:102;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502875981;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-28/</link>
		<pubDate>Tue, 18 Feb 2014 09:29:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-62.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6950</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 10:29:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 09:29:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-28]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-62.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-62.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:241;s:6:"height";i:257;s:4:"file";s:20:"2014/02/Image-62.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-62-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1504771264;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
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		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-19/</link>
		<pubDate>Tue, 18 Feb 2014 09:29:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-71.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6951</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 10:29:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 09:29:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-19]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-71.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-71.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>Logo_24h_Du_Mans</title>
		<link>http://yannickbourenane.com/preprod/2014/02/19/le-nouveau-logo-des-24h-du-mans/logo_24h_du_mans/</link>
		<pubDate>Tue, 18 Feb 2014 09:48:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_24h_Du_Mans.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6953</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 10:48:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 09:48:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_24h_du_mans]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6952</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_24h_Du_Mans.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Logo_24h_Du_Mans.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_24h_Du_Mans</title>
		<link>http://yannickbourenane.com/preprod/2014/02/19/le-nouveau-logo-des-24h-du-mans/24hmans/</link>
		<pubDate>Tue, 18 Feb 2014 10:24:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/24hmans.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6954</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 11:24:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 10:24:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[24hmans]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6952</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/24hmans.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/24hmans.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_24h_Du_Mans</title>
		<link>http://yannickbourenane.com/preprod/2014/02/19/le-nouveau-logo-des-24h-du-mans/1654346_10152034539822912_616663419_n/</link>
		<pubDate>Tue, 18 Feb 2014 10:24:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1654346_10152034539822912_616663419_n.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6955</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 11:24:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 10:24:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1654346_10152034539822912_616663419_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6952</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1654346_10152034539822912_616663419_n.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/1654346_10152034539822912_616663419_n.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
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	<item>
		<title>Logo_24h_Du_Mans</title>
		<link>http://yannickbourenane.com/preprod/2014/02/19/le-nouveau-logo-des-24h-du-mans/image-2-49/</link>
		<pubDate>Tue, 18 Feb 2014 10:24:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-23.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6956</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 11:24:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 10:24:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-49]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6952</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-23.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-23.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1139;s:6:"height";i:821;s:4:"file";s:20:"2014/02/Image-23.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-23-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-23-300x216.png";s:5:"width";i:300;s:6:"height";i:216;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-23-1024x738.png";s:5:"width";i:1024;s:6:"height";i:738;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_F1</title>
		<link>http://yannickbourenane.com/preprod/2014/02/19/le-nouveau-logo-des-24h-du-mans/logo_f1/</link>
		<pubDate>Tue, 18 Feb 2014 10:26:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_F1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6957</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 11:26:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 10:26:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_f1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6952</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_F1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Logo_F1.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:229;s:4:"file";s:19:"2014/02/Logo_F1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Logo_F1-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:18:"Logo_F1-300x83.jpg";s:5:"width";i:300;s:6:"height";i:83;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Nouveau_Logo_Vigipirate</title>
		<link>http://yannickbourenane.com/preprod/2014/02/19/le-plan-vigipirate-passe-au-rouge/nouveau_logo_vigipirate/</link>
		<pubDate>Tue, 18 Feb 2014 10:56:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Nouveau_Logo_Vigipirate.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6962</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 11:56:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 10:56:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau_logo_vigipirate]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6961</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Nouveau_Logo_Vigipirate.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Nouveau_Logo_Vigipirate.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:35:"2014/02/Nouveau_Logo_Vigipirate.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"Nouveau_Logo_Vigipirate-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:35:"Nouveau_Logo_Vigipirate-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau_Logo_Vigipirate</title>
		<link>http://yannickbourenane.com/preprod/2014/02/19/le-plan-vigipirate-passe-au-rouge/logo_vigipirate_alratt/</link>
		<pubDate>Tue, 18 Feb 2014 11:26:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/logo_vigipirate_alratt.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6963</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 12:26:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 11:26:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_vigipirate_alratt]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6961</wp:post_parent>
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		<link>http://yannickbourenane.com/preprod/2014/02/20/le-nouveau-label-viandes-de-france/bgny1ihcuaam8cu-2/</link>
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		<title>Brandnew_apple</title>
		<link>http://yannickbourenane.com/preprod/2014/02/21/un-vendredi-a-la-galerie/brandnew_apple/</link>
		<pubDate>Tue, 18 Feb 2014 14:30:28 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/02/21/un-vendredi-a-la-galerie/astro_large/</link>
		<pubDate>Tue, 18 Feb 2014 14:39:58 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/02/21/un-vendredi-a-la-galerie/brandnew_ghostbusters/</link>
		<pubDate>Tue, 18 Feb 2014 14:40:00 +0000</pubDate>
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		<title>brandnew_girlscouts</title>
		<link>http://yannickbourenane.com/preprod/2014/02/21/un-vendredi-a-la-galerie/brandnew_girlscouts/</link>
		<pubDate>Tue, 18 Feb 2014 14:40:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	</item>
	<item>
		<title>brandnew_letterpress_01_large</title>
		<link>http://yannickbourenane.com/preprod/2014/02/21/un-vendredi-a-la-galerie/brandnew_letterpress_01_large/</link>
		<pubDate>Tue, 18 Feb 2014 14:40:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_letterpress_01_large.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6978</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 15:40:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 14:40:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[brandnew_letterpress_01_large]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6973</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_letterpress_01_large.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/brandnew_letterpress_01_large.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>brandnew_letterpress_04_large</title>
		<link>http://yannickbourenane.com/preprod/2014/02/21/un-vendredi-a-la-galerie/brandnew_letterpress_04_large/</link>
		<pubDate>Tue, 18 Feb 2014 14:40:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_letterpress_04_large.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6979</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 15:40:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 14:40:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[brandnew_letterpress_04_large]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6973</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_letterpress_04_large.jpg]]></wp:attachment_url>
		<wp:postmeta>
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		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>brandnew_letterpress_06_a201285d-567b-4e1e-ae10-84e9f53d9bc6_large</title>
		<link>http://yannickbourenane.com/preprod/2014/02/21/un-vendredi-a-la-galerie/brandnew_letterpress_06_a201285d-567b-4e1e-ae10-84e9f53d9bc6_large/</link>
		<pubDate>Tue, 18 Feb 2014 14:40:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_letterpress_06_a201285d-567b-4e1e-ae10-84e9f53d9bc6_large.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6980</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 15:40:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 14:40:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[brandnew_letterpress_06_a201285d-567b-4e1e-ae10-84e9f53d9bc6_large]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6973</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_letterpress_06_a201285d-567b-4e1e-ae10-84e9f53d9bc6_large.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/brandnew_letterpress_06_a201285d-567b-4e1e-ae10-84e9f53d9bc6_large.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:377;s:6:"height";i:480;s:4:"file";s:78:"2014/02/brandnew_letterpress_06_a201285d-567b-4e1e-ae10-84e9f53d9bc6_large.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:78:"brandnew_letterpress_06_a201285d-567b-4e1e-ae10-84e9f53d9bc6_large-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:78:"brandnew_letterpress_06_a201285d-567b-4e1e-ae10-84e9f53d9bc6_large-235x300.jpg";s:5:"width";i:235;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";d:2.79999999999999982236431605997495353221893310546875;s:6:"credit";s:0:"";s:6:"camera";s:6:"X-Pro1";s:7:"caption";s:0:"";s:17:"created_timestamp";i:1390926223;s:9:"copyright";s:0:"";s:12:"focal_length";s:2:"35";s:3:"iso";s:3:"200";s:13:"shutter_speed";s:7:"0.00625";s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>brandnew_littlemermaid</title>
		<link>http://yannickbourenane.com/preprod/2014/02/21/un-vendredi-a-la-galerie/brandnew_littlemermaid/</link>
		<pubDate>Tue, 18 Feb 2014 14:40:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_littlemermaid.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6981</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 15:40:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 14:40:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[brandnew_littlemermaid]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6973</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_littlemermaid.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/brandnew_littlemermaid.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:480;s:6:"height";i:480;s:4:"file";s:34:"2014/02/brandnew_littlemermaid.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:34:"brandnew_littlemermaid-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:34:"brandnew_littlemermaid-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";d:2.79999999999999982236431605997495353221893310546875;s:6:"credit";s:0:"";s:6:"camera";s:6:"X-Pro1";s:7:"caption";s:0:"";s:17:"created_timestamp";i:1390926020;s:9:"copyright";s:0:"";s:12:"focal_length";s:2:"35";s:3:"iso";s:3:"200";s:13:"shutter_speed";s:18:"0.0066666666666667";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>hayao_bruceyan_preview_large</title>
		<link>http://yannickbourenane.com/preprod/2014/02/21/un-vendredi-a-la-galerie/hayao_bruceyan_preview_large/</link>
		<pubDate>Tue, 18 Feb 2014 14:40:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/hayao_bruceyan_preview_large.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6982</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 15:40:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 14:40:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hayao_bruceyan_preview_large]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6973</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/hayao_bruceyan_preview_large.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/hayao_bruceyan_preview_large.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:360;s:6:"height";i:480;s:4:"file";s:40:"2014/02/hayao_bruceyan_preview_large.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:40:"hayao_bruceyan_preview_large-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:40:"hayao_bruceyan_preview_large-225x300.jpg";s:5:"width";i:225;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>image_large</title>
		<link>http://yannickbourenane.com/preprod/2014/02/21/un-vendredi-a-la-galerie/image_large/</link>
		<pubDate>Tue, 18 Feb 2014 14:40:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/image_large.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6983</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 15:40:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 14:40:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image_large]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6973</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/image_large.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/image_large.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:480;s:6:"height";i:480;s:4:"file";s:24:"2014/02/image_large.jpeg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"image_large-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"image_large-300x300.jpeg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";d:2.20000000000000017763568394002504646778106689453125;s:6:"credit";s:0:"";s:6:"camera";s:9:"iPhone 5s";s:7:"caption";s:0:"";s:17:"created_timestamp";i:1391269116;s:9:"copyright";s:0:"";s:12:"focal_length";s:4:"4.12";s:3:"iso";s:2:"50";s:13:"shutter_speed";s:18:"0.0083333333333333";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Miyazaki_Salt_large</title>
		<link>http://yannickbourenane.com/preprod/2014/02/21/un-vendredi-a-la-galerie/miyazaki_salt_large/</link>
		<pubDate>Tue, 18 Feb 2014 14:40:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Miyazaki_Salt_large.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6984</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 15:40:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-18 14:40:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[miyazaki_salt_large]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>6973</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Miyazaki_Salt_large.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Miyazaki_Salt_large.jpg]]></wp:meta_value>
		</wp:postmeta>
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		<title>Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_2</title>
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		<title>Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_3</title>
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		<title>Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_5</title>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1257;s:6:"height";i:655;s:4:"file";s:21:"2014/02/Image-110.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-110-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-110-300x156.png";s:5:"width";i:300;s:6:"height";i:156;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:22:"Image-110-1024x533.png";s:5:"width";i:1024;s:6:"height";i:533;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Tumblr</title>
		<link>http://yannickbourenane.com/preprod/2014/02/25/tumblr-soffre-de-discrets-changements/tumblr_logo_detail/</link>
		<pubDate>Mon, 24 Feb 2014 15:50:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/tumblr_logo_detail.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7044</wp:post_id>
		<wp:post_date><![CDATA[2014-02-24 16:50:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-24 15:50:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tumblr_logo_detail]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7038</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/tumblr_logo_detail.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/tumblr_logo_detail.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:922;s:4:"file";s:30:"2014/02/tumblr_logo_detail.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"tumblr_logo_detail-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:30:"tumblr_logo_detail-300x276.png";s:5:"width";i:300;s:6:"height";i:276;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-8/</link>
		<pubDate>Wed, 26 Feb 2014 09:17:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logonews_header_ok3.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7049</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:17:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:17:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logonews_header_ok-8]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logonews_header_ok3.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Logonews_header_ok3.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1024;s:6:"height";i:217;s:4:"file";s:31:"2014/02/Logonews_header_ok3.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"Logonews_header_ok3-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:30:"Logonews_header_ok3-300x63.gif";s:5:"width";i:300;s:6:"height";i:63;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502886597;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-85/</link>
		<pubDate>Wed, 26 Feb 2014 09:17:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-112.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7050</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:17:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:17:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-85]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-112.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-112.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:549;s:6:"height";i:246;s:4:"file";s:21:"2014/02/Image-112.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-112-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-112-300x134.png";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508544307;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-50/</link>
		<pubDate>Wed, 26 Feb 2014 09:18:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-24.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7051</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:18:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:18:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-50]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-24.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-24.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:543;s:6:"height";i:198;s:4:"file";s:20:"2014/02/Image-24.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-24-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-24-300x109.png";s:5:"width";i:300;s:6:"height";i:109;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1487684153;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-42/</link>
		<pubDate>Wed, 26 Feb 2014 09:18:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-33.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7052</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:18:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:18:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-42]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-33.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-33.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:540;s:6:"height";i:197;s:4:"file";s:20:"2014/02/Image-33.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-33-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-33-300x109.png";s:5:"width";i:300;s:6:"height";i:109;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1484311785;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-40/</link>
		<pubDate>Wed, 26 Feb 2014 09:18:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-43.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7053</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:18:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:18:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-40]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-43.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-43.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:398;s:6:"height";i:318;s:4:"file";s:20:"2014/02/Image-43.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-43-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-43-300x239.png";s:5:"width";i:300;s:6:"height";i:239;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-32/</link>
		<pubDate>Wed, 26 Feb 2014 09:18:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-53.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7054</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:18:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:18:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-32]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-53.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-53.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:387;s:6:"height";i:393;s:4:"file";s:20:"2014/02/Image-53.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-53-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-53-295x300.png";s:5:"width";i:295;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1487867802;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-29/</link>
		<pubDate>Wed, 26 Feb 2014 09:19:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-63.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7055</wp:post_id>
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		<wp:post_date_gmt><![CDATA[2014-02-26 09:19:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-29]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-63.png]]></wp:attachment_url>
		<wp:postmeta>
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	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-20/</link>
		<pubDate>Wed, 26 Feb 2014 09:19:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-72.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7056</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:19:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:19:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-20]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-72.png]]></wp:attachment_url>
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	<item>
		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-14/</link>
		<pubDate>Wed, 26 Feb 2014 09:20:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7057</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:20:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:20:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-81.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/02/Image-81.png]]></wp:meta_value>
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		<wp:postmeta>
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	<item>
		<title>Image 9</title>
		<link>http://yannickbourenane.com/preprod/image-9-11/</link>
		<pubDate>Wed, 26 Feb 2014 09:20:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7058</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:20:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:20:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9-11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-91.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-91.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:557;s:6:"height";i:246;s:4:"file";s:20:"2014/02/Image-91.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-91-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-91-300x132.png";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501216130;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>packaging_minimaliste_15</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_15/</link>
		<pubDate>Wed, 26 Feb 2014 09:43:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_15.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7060</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:43:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:43:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[packaging_minimaliste_15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7059</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_15.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/packaging_minimaliste_15.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:400;s:4:"file";s:36:"2014/02/packaging_minimaliste_15.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"packaging_minimaliste_15-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:36:"packaging_minimaliste_15-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>packaging_minimaliste_01</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_01/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_01.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7061</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:49:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:49:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[packaging_minimaliste_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7059</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_01.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/packaging_minimaliste_01.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:435;s:4:"file";s:36:"2014/02/packaging_minimaliste_01.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"packaging_minimaliste_01-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:36:"packaging_minimaliste_01-300x217.jpg";s:5:"width";i:300;s:6:"height";i:217;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>packaging_minimaliste_02</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_02/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_02.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7062</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:49:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:49:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[packaging_minimaliste_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7059</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_02.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/packaging_minimaliste_02.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:435;s:4:"file";s:36:"2014/02/packaging_minimaliste_02.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"packaging_minimaliste_02-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:36:"packaging_minimaliste_02-300x217.jpg";s:5:"width";i:300;s:6:"height";i:217;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>packaging_minimaliste_03</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_03/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_03.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7063</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:49:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:49:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[packaging_minimaliste_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7059</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
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	</item>
	<item>
		<title>packaging_minimaliste_04</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_04/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_04.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7064</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:49:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:49:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[packaging_minimaliste_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7059</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_04.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/packaging_minimaliste_04.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>packaging_minimaliste_05</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_05/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_05.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7065</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:49:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:49:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[packaging_minimaliste_05]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7059</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_05.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/packaging_minimaliste_05.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:435;s:4:"file";s:36:"2014/02/packaging_minimaliste_05.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"packaging_minimaliste_05-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:36:"packaging_minimaliste_05-300x217.jpg";s:5:"width";i:300;s:6:"height";i:217;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>packaging_minimaliste_06</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_06/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_06.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7066</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:49:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:49:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[packaging_minimaliste_06]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7059</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_06.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/packaging_minimaliste_06.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:435;s:4:"file";s:36:"2014/02/packaging_minimaliste_06.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"packaging_minimaliste_06-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:36:"packaging_minimaliste_06-300x217.jpg";s:5:"width";i:300;s:6:"height";i:217;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>packaging_minimaliste_07</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_07/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_07.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7067</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:49:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:49:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[packaging_minimaliste_07]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7059</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_07.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/packaging_minimaliste_07.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:435;s:4:"file";s:36:"2014/02/packaging_minimaliste_07.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"packaging_minimaliste_07-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:36:"packaging_minimaliste_07-300x217.jpg";s:5:"width";i:300;s:6:"height";i:217;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
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	<item>
		<title>packaging_minimaliste_08</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_08/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_08.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7068</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:49:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:49:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[packaging_minimaliste_08]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7059</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_08.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/packaging_minimaliste_08.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:400;s:4:"file";s:36:"2014/02/packaging_minimaliste_08.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"packaging_minimaliste_08-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:36:"packaging_minimaliste_08-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>packaging_minimaliste_09</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_09/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_09.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7069</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:49:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:49:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[packaging_minimaliste_09]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7059</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_09.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/packaging_minimaliste_09.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
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	<item>
		<title>packaging_minimaliste_11</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_11/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_11.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7070</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:49:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 09:49:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[packaging_minimaliste_11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7059</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_11.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/packaging_minimaliste_11.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:400;s:4:"file";s:36:"2014/02/packaging_minimaliste_11.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"packaging_minimaliste_11-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:36:"packaging_minimaliste_11-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>packaging_minimaliste_12</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_12/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_12.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7071</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 10:49:52]]></wp:post_date>
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		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<title>packaging_minimaliste_14</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_14/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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	<item>
		<title>packaging_minimaliste_17</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/packaging_minimaliste_17/</link>
		<pubDate>Wed, 26 Feb 2014 09:49:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Logo_Le_Cap</title>
		<link>http://yannickbourenane.com/preprod/2014/02/27/cap-vers-la-polemique/logo_le_cap/</link>
		<pubDate>Wed, 26 Feb 2014 10:13:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7077</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 11:13:45]]></wp:post_date>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_le_cap]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Logo_Ville_Cap</title>
		<link>http://yannickbourenane.com/preprod/2014/02/27/cap-vers-la-polemique/1798617_10152232153144061_663932990_n/</link>
		<pubDate>Wed, 26 Feb 2014 11:07:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7078</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 12:07:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 11:07:49]]></wp:post_date_gmt>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Nouveaux_Logos_Février_2014</title>
		<link>http://yannickbourenane.com/preprod/2014/03/03/les-18-nouveaux-logos-du-mois-de-fevrier-2014/nouveaux_logos_fevrier_2014/</link>
		<pubDate>Wed, 26 Feb 2014 13:15:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Nouveaux_Logos_Février_2014.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7083</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 14:15:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 13:15:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[nouveaux_logos_fevrier_2014]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7082</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>IMG_5564</title>
		<link>http://yannickbourenane.com/preprod/2014/02/27/cap-vers-la-polemique/img_5564/</link>
		<pubDate>Wed, 26 Feb 2014 15:20:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/IMG_5564.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7090</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 16:20:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 15:20:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[img_5564]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7076</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_30_Ans_Mac</title>
		<link>http://yannickbourenane.com/preprod/2014/02/27/mac-ou-30-ans-de-tentation/logo_30_ans_mac/</link>
		<pubDate>Thu, 27 Feb 2014 09:28:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_30_Ans_Mac.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7094</wp:post_id>
		<wp:post_date><![CDATA[2014-02-27 10:28:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-27 09:28:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_30_ans_mac]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7093</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_30_Ans_Mac.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Logo_30_Ans_Mac.jpg]]></wp:meta_value>
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	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/2014/02/27/mac-ou-30-ans-de-tentation/image-1-86/</link>
		<pubDate>Thu, 27 Feb 2014 09:33:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-113.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-02-27 10:33:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-27 09:33:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-86]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7093</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-113.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/02/Image-113.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_Reebok</title>
		<link>http://yannickbourenane.com/preprod/2014/03/04/reebok-devoile-son-nouveau-logo/logo_reebok/</link>
		<pubDate>Mon, 03 Mar 2014 09:27:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Reebok.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7101</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 10:27:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 09:27:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_reebok]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7100</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Reebok.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logo_Reebok.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>reebok-logo-relook-history-brand</title>
		<link>http://yannickbourenane.com/preprod/2014/03/04/reebok-devoile-son-nouveau-logo/reebok-logo-relook-history-brand/</link>
		<pubDate>Mon, 03 Mar 2014 10:08:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/reebok-logo-relook-history-brand.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7102</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 11:08:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 10:08:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[reebok-logo-relook-history-brand]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7100</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/reebok-logo-relook-history-brand.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/reebok-logo-relook-history-brand.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:595;s:6:"height";i:1035;s:4:"file";s:44:"2014/03/reebok-logo-relook-history-brand.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:44:"reebok-logo-relook-history-brand-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:44:"reebok-logo-relook-history-brand-172x300.jpg";s:5:"width";i:172;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:45:"reebok-logo-relook-history-brand-588x1024.jpg";s:5:"width";i:588;s:6:"height";i:1024;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Reebok</title>
		<link>http://yannickbourenane.com/preprod/2014/03/04/reebok-devoile-son-nouveau-logo/923060_216289231896053_2109370416_n/</link>
		<pubDate>Mon, 03 Mar 2014 10:12:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/923060_216289231896053_2109370416_n.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7104</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 11:12:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 10:12:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[923060_216289231896053_2109370416_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7100</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/923060_216289231896053_2109370416_n.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/923060_216289231896053_2109370416_n.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Reebok</title>
		<link>http://yannickbourenane.com/preprod/2014/03/04/reebok-devoile-son-nouveau-logo/1385055_224291034429206_647270631_n/</link>
		<pubDate>Mon, 03 Mar 2014 10:12:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1385055_224291034429206_647270631_n.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7105</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 11:12:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 10:12:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1385055_224291034429206_647270631_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7100</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1385055_224291034429206_647270631_n.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/1385055_224291034429206_647270631_n.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:869;s:6:"height";i:829;s:4:"file";s:47:"2014/03/1385055_224291034429206_647270631_n.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:47:"1385055_224291034429206_647270631_n-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:47:"1385055_224291034429206_647270631_n-300x286.png";s:5:"width";i:300;s:6:"height";i:286;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Reebok</title>
		<link>http://yannickbourenane.com/preprod/2014/03/04/reebok-devoile-son-nouveau-logo/1623507_227273304130979_1912344710_n/</link>
		<pubDate>Mon, 03 Mar 2014 10:12:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1623507_227273304130979_1912344710_n.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7106</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 11:12:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 10:12:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1623507_227273304130979_1912344710_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7100</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1623507_227273304130979_1912344710_n.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/1623507_227273304130979_1912344710_n.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:856;s:6:"height";i:960;s:4:"file";s:48:"2014/03/1623507_227273304130979_1912344710_n.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:48:"1623507_227273304130979_1912344710_n-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:48:"1623507_227273304130979_1912344710_n-267x300.jpg";s:5:"width";i:267;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Reebok</title>
		<link>http://yannickbourenane.com/preprod/2014/03/04/reebok-devoile-son-nouveau-logo/1795258_222382037953439_1116193469_o/</link>
		<pubDate>Mon, 03 Mar 2014 10:13:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1795258_222382037953439_1116193469_o.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7107</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 11:13:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 10:13:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1795258_222382037953439_1116193469_o]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7100</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1795258_222382037953439_1116193469_o.jpg]]></wp:attachment_url>
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			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/1795258_222382037953439_1116193469_o.jpg]]></wp:meta_value>
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	<item>
		<title>Logo_Reebok</title>
		<link>http://yannickbourenane.com/preprod/2014/03/04/reebok-devoile-son-nouveau-logo/image-2-51/</link>
		<pubDate>Mon, 03 Mar 2014 10:13:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7108</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 11:13:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 10:13:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-51]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7100</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
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		<wp:postmeta>
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	<item>
		<title>Logo_Quiksilver</title>
		<link>http://yannickbourenane.com/preprod/2014/03/04/reebok-devoile-son-nouveau-logo/logo_quiksilver/</link>
		<pubDate>Mon, 03 Mar 2014 10:19:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Quiksilver.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7109</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 11:19:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 10:19:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_quiksilver]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
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	<item>
		<title>Nouveau_Logo_NRJ</title>
		<link>http://yannickbourenane.com/preprod/2014/03/05/nrj-redesign-legerement-son-logo/nouveau_logo_nrj/</link>
		<pubDate>Mon, 03 Mar 2014 13:28:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveau_Logo_NRJ.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7115</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 14:28:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 13:28:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau_logo_nrj]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7114</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveau_Logo_NRJ.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/03/Nouveau_Logo_NRJ.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/2014/03/05/nrj-redesign-legerement-son-logo/image-1-87/</link>
		<pubDate>Mon, 03 Mar 2014 13:56:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7116</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 14:56:33]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-87]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7114</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-1.png]]></wp:meta_value>
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	</item>
	<item>
		<title>Jeux de mots_c&#039;est_Vendredi</title>
		<link>http://yannickbourenane.com/preprod/2014/03/07/29-jeux-de-mots-bien-penses/1901377_742279835783113_1541013041_n/</link>
		<pubDate>Mon, 03 Mar 2014 14:49:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1901377_742279835783113_1541013041_n.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7123</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 15:49:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 14:49:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1901377_742279835783113_1541013041_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7122</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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	<item>
		<title>3565_742279932449770_1110075142_n</title>
		<link>http://yannickbourenane.com/preprod/2014/03/07/29-jeux-de-mots-bien-penses/3565_742279932449770_1110075142_n/</link>
		<pubDate>Mon, 03 Mar 2014 14:57:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/3565_742279932449770_1110075142_n.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7124</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 15:57:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 14:57:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[3565_742279932449770_1110075142_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7122</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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	<item>
		<title>10091_742362789108151_1989558947_n</title>
		<link>http://yannickbourenane.com/preprod/2014/03/07/29-jeux-de-mots-bien-penses/10091_742362789108151_1989558947_n/</link>
		<pubDate>Mon, 03 Mar 2014 14:57:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/10091_742362789108151_1989558947_n.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7125</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 15:57:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 14:57:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[10091_742362789108151_1989558947_n]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7122</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
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		<title>Logonews_header_ok</title>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:545;s:6:"height";i:215;s:4:"file";s:20:"2014/03/Image-11.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-11-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-11-300x118.png";s:5:"width";i:300;s:6:"height";i:118;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1510614440;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-52/</link>
		<pubDate>Tue, 04 Mar 2014 09:10:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-21.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7158</wp:post_id>
		<wp:post_date><![CDATA[2014-03-04 10:10:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-04 09:10:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-52]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-21.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-21.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:525;s:6:"height";i:259;s:4:"file";s:20:"2014/03/Image-21.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-21-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-21-300x148.png";s:5:"width";i:300;s:6:"height";i:148;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1484383352;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-43/</link>
		<pubDate>Tue, 04 Mar 2014 09:10:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7159</wp:post_id>
		<wp:post_date><![CDATA[2014-03-04 10:10:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-04 09:10:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-43]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-3.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-3.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:557;s:6:"height";i:124;s:4:"file";s:19:"2014/03/Image-3.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-3-150x124.png";s:5:"width";i:150;s:6:"height";i:124;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:18:"Image-3-300x66.png";s:5:"width";i:300;s:6:"height";i:66;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1484474586;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-41/</link>
		<pubDate>Tue, 04 Mar 2014 09:11:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7160</wp:post_id>
		<wp:post_date><![CDATA[2014-03-04 10:11:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-04 09:11:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-41]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-4.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-4.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:530;s:6:"height";i:262;s:4:"file";s:19:"2014/03/Image-4.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-4-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-4-300x148.png";s:5:"width";i:300;s:6:"height";i:148;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1487752878;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-33/</link>
		<pubDate>Tue, 04 Mar 2014 09:11:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7161</wp:post_id>
		<wp:post_date><![CDATA[2014-03-04 10:11:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-04 09:11:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-33]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-5.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-5.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:255;s:6:"height";i:192;s:4:"file";s:19:"2014/03/Image-5.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-5-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508730926;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-30/</link>
		<pubDate>Tue, 04 Mar 2014 09:11:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7162</wp:post_id>
		<wp:post_date><![CDATA[2014-03-04 10:11:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-04 09:11:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-30]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-6.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-6.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:548;s:6:"height";i:229;s:4:"file";s:19:"2014/03/Image-6.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-6-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-6-300x125.png";s:5:"width";i:300;s:6:"height";i:125;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1485236805;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-21/</link>
		<pubDate>Tue, 04 Mar 2014 09:12:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7163</wp:post_id>
		<wp:post_date><![CDATA[2014-03-04 10:12:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-04 09:12:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-21]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-7.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-7.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:552;s:6:"height";i:189;s:4:"file";s:19:"2014/03/Image-7.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-7-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-7-300x102.png";s:5:"width";i:300;s:6:"height";i:102;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508406010;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau_Logo_Téva</title>
		<link>http://yannickbourenane.com/preprod/2014/03/05/teva-soffre-un-leger-relooking/nouveau_logo_teva/</link>
		<pubDate>Tue, 04 Mar 2014 09:49:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveau_Logo_Téva.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7165</wp:post_id>
		<wp:post_date><![CDATA[2014-03-04 10:49:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-04 09:49:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau_logo_teva]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7164</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveau_Logo_Téva.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Nouveau_Logo_Téva.jpg]]></wp:meta_value>
		</wp:postmeta>
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		<title>Nouveau_Logo_Téva</title>
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		<pubDate>Tue, 04 Mar 2014 10:28:14 +0000</pubDate>
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		<title>Nouveau_Logo_Téva</title>
		<link>http://yannickbourenane.com/preprod/2014/03/05/teva-soffre-un-leger-relooking/2uyrwk3/</link>
		<pubDate>Tue, 04 Mar 2014 10:28:20 +0000</pubDate>
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		<title>Nouveau_Logo_Téva</title>
		<link>http://yannickbourenane.com/preprod/2014/03/05/teva-soffre-un-leger-relooking/14e2du9/</link>
		<pubDate>Tue, 04 Mar 2014 10:28:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Nouveau_Logo_Téva</title>
		<link>http://yannickbourenane.com/preprod/2014/03/05/teva-soffre-un-leger-relooking/69i6hu/</link>
		<pubDate>Tue, 04 Mar 2014 10:28:27 +0000</pubDate>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Nouveau_Logo_Téva</title>
		<link>http://yannickbourenane.com/preprod/2014/03/05/teva-soffre-un-leger-relooking/azforc/</link>
		<pubDate>Tue, 04 Mar 2014 10:28:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7171</wp:post_id>
		<wp:post_date><![CDATA[2014-03-04 11:28:30]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Nouveau_Logo_Téva</title>
		<link>http://yannickbourenane.com/preprod/2014/03/05/teva-soffre-un-leger-relooking/image-1-89/</link>
		<pubDate>Tue, 04 Mar 2014 10:28:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<title>Logo_Charolais_Label_Rouge_Noir</title>
		<link>http://yannickbourenane.com/preprod/2014/03/06/le-charolais-label-rouge-presente-ses-nouveaux-logos/logo_charolais_label_rouge_noir/</link>
		<pubDate>Tue, 04 Mar 2014 13:44:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>7176</wp:post_id>
		<wp:post_date><![CDATA[2014-03-04 14:44:17]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[logo_charolais_label_rouge_noir]]></wp:post_name>
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	<item>
		<title>Logos_Charolais_Label_Rouge</title>
		<link>http://yannickbourenane.com/preprod/2014/03/06/le-charolais-label-rouge-presente-ses-nouveaux-logos/logos_charolais_label_rouge/</link>
		<pubDate>Tue, 04 Mar 2014 14:06:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7177</wp:post_id>
		<wp:post_date><![CDATA[2014-03-04 15:06:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-04 14:06:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logos_charolais_label_rouge]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7175</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logos_Charolais_Label_Rouge.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logos_Charolais_Label_Rouge.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:39:"2014/03/Logos_Charolais_Label_Rouge.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:39:"Logos_Charolais_Label_Rouge-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:39:"Logos_Charolais_Label_Rouge-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/2014/03/06/le-charolais-label-rouge-presente-ses-nouveaux-logos/image-4-42/</link>
		<pubDate>Tue, 04 Mar 2014 14:20:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-41.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7179</wp:post_id>
		<wp:post_date><![CDATA[2014-03-04 15:20:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-04 14:20:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-42]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7175</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-41.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-41.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:939;s:6:"height";i:721;s:4:"file";s:20:"2014/03/Image-41.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-41-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-41-300x230.png";s:5:"width";i:300;s:6:"height";i:230;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Nouveau_Logo_canderel</title>
		<link>http://yannickbourenane.com/preprod/2014/03/11/le-logo-de-canderel-au-regime/nouveau_logo_canderel/</link>
		<pubDate>Mon, 10 Mar 2014 10:32:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveau_Logo_canderel.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7192</wp:post_id>
		<wp:post_date><![CDATA[2014-03-10 11:32:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-10 10:32:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau_logo_canderel]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7191</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveau_Logo_canderel.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Nouveau_Logo_canderel.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:316;s:4:"file";s:33:"2014/03/Nouveau_Logo_canderel.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"Nouveau_Logo_canderel-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:33:"Nouveau_Logo_canderel-300x114.jpg";s:5:"width";i:300;s:6:"height";i:114;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>nouveau-canderel_logonews</title>
		<link>http://yannickbourenane.com/preprod/2014/03/11/le-logo-de-canderel-au-regime/nouveau-canderel_logonews/</link>
		<pubDate>Mon, 10 Mar 2014 10:32:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/nouveau-canderel_logonews.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7193</wp:post_id>
		<wp:post_date><![CDATA[2014-03-10 11:32:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-10 10:32:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-canderel_logonews]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7191</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/nouveau-canderel_logonews.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/nouveau-canderel_logonews.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:759;s:6:"height";i:721;s:4:"file";s:37:"2014/03/nouveau-canderel_logonews.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:37:"nouveau-canderel_logonews-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:37:"nouveau-canderel_logonews-300x284.png";s:5:"width";i:300;s:6:"height";i:284;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>SUCRALOSE-POT 75G</title>
		<link>http://yannickbourenane.com/preprod/2014/03/11/le-logo-de-canderel-au-regime/sucralose-pot-75g/</link>
		<pubDate>Mon, 10 Mar 2014 10:33:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/SUCRALOSE-POT-75G.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7194</wp:post_id>
		<wp:post_date><![CDATA[2014-03-10 11:33:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-10 10:33:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[sucralose-pot-75g]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7191</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/SUCRALOSE-POT-75G.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/SUCRALOSE-POT-75G.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1772;s:6:"height";i:2126;s:4:"file";s:29:"2014/03/SUCRALOSE-POT-75G.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"SUCRALOSE-POT-75G-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:29:"SUCRALOSE-POT-75G-250x300.jpg";s:5:"width";i:250;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:30:"SUCRALOSE-POT-75G-853x1024.jpg";s:5:"width";i:853;s:6:"height";i:1024;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>draftfcb_devientFCB</title>
		<link>http://yannickbourenane.com/preprod/2014/03/12/draftfcb-devient-fcb/draftfcb_devientfcb/</link>
		<pubDate>Tue, 11 Mar 2014 10:04:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/draftfcb_devientFCB.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7199</wp:post_id>
		<wp:post_date><![CDATA[2014-03-11 11:04:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-11 10:04:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[draftfcb_devientfcb]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7198</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/draftfcb_devientFCB.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/draftfcb_devientFCB.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:316;s:4:"file";s:31:"2014/03/draftfcb_devientFCB.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"draftfcb_devientFCB-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:31:"draftfcb_devientFCB-300x114.jpg";s:5:"width";i:300;s:6:"height";i:114;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>DraftFCB_devient_01FCB</title>
		<link>http://yannickbourenane.com/preprod/2014/03/12/draftfcb-devient-fcb/draftfcb_devient_01fcb/</link>
		<pubDate>Tue, 11 Mar 2014 10:15:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/DraftFCB_devient_01FCB.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7200</wp:post_id>
		<wp:post_date><![CDATA[2014-03-11 11:15:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-11 10:15:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[draftfcb_devient_01fcb]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7198</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/DraftFCB_devient_01FCB.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/DraftFCB_devient_01FCB.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:2880;s:6:"height";i:1078;s:4:"file";s:34:"2014/03/DraftFCB_devient_01FCB.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:34:"DraftFCB_devient_01FCB-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:34:"DraftFCB_devient_01FCB-300x112.png";s:5:"width";i:300;s:6:"height";i:112;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:35:"DraftFCB_devient_01FCB-1024x383.png";s:5:"width";i:1024;s:6:"height";i:383;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>DraftFCB_devient_02</title>
		<link>http://yannickbourenane.com/preprod/2014/03/12/draftfcb-devient-fcb/draftfcb_devient_02/</link>
		<pubDate>Tue, 11 Mar 2014 10:15:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/DraftFCB_devient_02.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7201</wp:post_id>
		<wp:post_date><![CDATA[2014-03-11 11:15:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-11 10:15:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[draftfcb_devient_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7198</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/DraftFCB_devient_02.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/DraftFCB_devient_02.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>nouveau_logo_ile_maurice</title>
		<link>http://yannickbourenane.com/preprod/2014/03/13/nouveau-logo-pour-lile-maurice/nouveau_logo_ile_maurice/</link>
		<pubDate>Wed, 12 Mar 2014 10:14:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/nouveau_logo_ile_maurice.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7208</wp:post_id>
		<wp:post_date><![CDATA[2014-03-12 11:14:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-12 10:14:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau_logo_ile_maurice]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7207</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/nouveau_logo_ile_maurice.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/nouveau_logo_ile_maurice.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>nouveau_logo_phone_regie</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/phone-regie-modernise-son-logo/nouveau_logo_phone_regie/</link>
		<pubDate>Wed, 12 Mar 2014 12:03:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/nouveau_logo_phone_regie.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7216</wp:post_id>
		<wp:post_date><![CDATA[2014-03-12 13:03:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-12 12:03:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau_logo_phone_regie]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7215</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/nouveau_logo_phone_regie.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/nouveau_logo_phone_regie.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>phone_regie</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/phone-regie-modernise-son-logo/phone_regie/</link>
		<pubDate>Wed, 12 Mar 2014 14:46:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/phone_regie.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7219</wp:post_id>
		<wp:post_date><![CDATA[2014-03-12 15:46:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-12 14:46:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[phone_regie]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7215</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/phone_regie.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/phone_regie.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>welcome_in_china_01</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/welcome-in-china/welcome_in_china_01/</link>
		<pubDate>Fri, 14 Mar 2014 10:43:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_01.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7248</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 11:43:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-14 10:43:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[welcome_in_china_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7232</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_01.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/welcome_in_china_01.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>welcome_in_china_02</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/welcome-in-china/welcome_in_china_02/</link>
		<pubDate>Fri, 14 Mar 2014 10:43:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_02.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7249</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 11:43:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-14 10:43:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[welcome_in_china_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7232</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_02.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/welcome_in_china_02.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>welcome_in_china_03</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/welcome-in-china/welcome_in_china_03/</link>
		<pubDate>Fri, 14 Mar 2014 10:43:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_03.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7250</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 11:43:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-14 10:43:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[welcome_in_china_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7232</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_03.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/welcome_in_china_03.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>welcome_in_china_04</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/welcome-in-china/welcome_in_china_04/</link>
		<pubDate>Fri, 14 Mar 2014 10:43:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_04.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7251</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 11:43:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-14 10:43:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[welcome_in_china_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7232</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_04.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/welcome_in_china_04.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:360;s:4:"file";s:31:"2014/03/welcome_in_china_04.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"welcome_in_china_04-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:31:"welcome_in_china_04-300x180.jpg";s:5:"width";i:300;s:6:"height";i:180;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>welcome_in_china_05</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/welcome-in-china/welcome_in_china_05/</link>
		<pubDate>Fri, 14 Mar 2014 10:43:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_05.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7252</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 11:43:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-14 10:43:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[welcome_in_china_05]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7232</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_05.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/welcome_in_china_05.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:360;s:4:"file";s:31:"2014/03/welcome_in_china_05.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"welcome_in_china_05-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:31:"welcome_in_china_05-300x180.jpg";s:5:"width";i:300;s:6:"height";i:180;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>welcome_in_china_06</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/welcome-in-china/welcome_in_china_06/</link>
		<pubDate>Fri, 14 Mar 2014 10:43:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_06.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7253</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 11:43:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-14 10:43:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[welcome_in_china_06]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7232</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_06.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/welcome_in_china_06.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:360;s:4:"file";s:31:"2014/03/welcome_in_china_06.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"welcome_in_china_06-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:31:"welcome_in_china_06-300x180.jpg";s:5:"width";i:300;s:6:"height";i:180;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>welcome_in_china_07</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/welcome-in-china/welcome_in_china_07/</link>
		<pubDate>Fri, 14 Mar 2014 10:43:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_07.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7254</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 11:43:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-14 10:43:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[welcome_in_china_07]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7232</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_07.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/welcome_in_china_07.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:360;s:4:"file";s:31:"2014/03/welcome_in_china_07.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"welcome_in_china_07-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:31:"welcome_in_china_07-300x180.jpg";s:5:"width";i:300;s:6:"height";i:180;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>welcome_in_china_08</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/welcome-in-china/welcome_in_china_08/</link>
		<pubDate>Fri, 14 Mar 2014 10:43:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_08.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7255</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 11:43:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-14 10:43:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[welcome_in_china_08]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7232</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_08.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/welcome_in_china_08.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:400;s:4:"file";s:31:"2014/03/welcome_in_china_08.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"welcome_in_china_08-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:31:"welcome_in_china_08-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";d:4;s:6:"credit";s:10:"B.J.Tilley";s:6:"camera";s:14:"Canon EOS 450D";s:7:"caption";s:0:"";s:17:"created_timestamp";i:1391531074;s:9:"copyright";s:0:"";s:12:"focal_length";s:2:"32";s:3:"iso";s:3:"320";s:13:"shutter_speed";s:17:"0.033333333333333";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>welcome_in_china_09</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/welcome-in-china/welcome_in_china_09/</link>
		<pubDate>Fri, 14 Mar 2014 10:43:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_09.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7256</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 11:43:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-14 10:43:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[welcome_in_china_09]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7232</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_09.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/welcome_in_china_09.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:400;s:4:"file";s:31:"2014/03/welcome_in_china_09.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"welcome_in_china_09-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:31:"welcome_in_china_09-300x200.jpg";s:5:"width";i:300;s:6:"height";i:200;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";d:4;s:6:"credit";s:10:"B.J.Tilley";s:6:"camera";s:14:"Canon EOS 450D";s:7:"caption";s:0:"";s:17:"created_timestamp";i:1391535302;s:9:"copyright";s:0:"";s:12:"focal_length";s:2:"35";s:3:"iso";s:3:"640";s:13:"shutter_speed";s:17:"0.033333333333333";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>welcome_in_china_10</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/welcome-in-china/welcome_in_china_10/</link>
		<pubDate>Fri, 14 Mar 2014 10:43:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_10.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7257</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 11:43:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-14 10:43:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[welcome_in_china_10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7232</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_10.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/welcome_in_china_10.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:319;s:4:"file";s:31:"2014/03/welcome_in_china_10.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"welcome_in_china_10-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:31:"welcome_in_china_10-300x159.jpg";s:5:"width";i:300;s:6:"height";i:159;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>welcome_in_china_11</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/welcome-in-china/welcome_in_china_11/</link>
		<pubDate>Fri, 14 Mar 2014 10:43:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_11.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7258</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 11:43:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-14 10:43:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[welcome_in_china_11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7232</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_11.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/welcome_in_china_11.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:334;s:4:"file";s:31:"2014/03/welcome_in_china_11.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"welcome_in_china_11-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:31:"welcome_in_china_11-300x167.jpg";s:5:"width";i:300;s:6:"height";i:167;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>NIKE_SIZED</title>
		<link>http://yannickbourenane.com/preprod/2014/03/17/la-creativite-des-marques-de-mode/nike_sized/</link>
		<pubDate>Sun, 16 Mar 2014 23:20:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/NIKE_SIZED.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7261</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 00:20:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-16 23:20:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nike_sized]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7260</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/NIKE_SIZED.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/NIKE_SIZED.jpg]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>LV_SIZED</title>
		<link>http://yannickbourenane.com/preprod/2014/03/17/la-creativite-des-marques-de-mode/lv_sized/</link>
		<pubDate>Sun, 16 Mar 2014 23:20:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/LV_SIZED.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7262</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 00:20:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-16 23:20:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[lv_sized]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7260</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Supreme_SIZED</title>
		<link>http://yannickbourenane.com/preprod/2014/03/17/la-creativite-des-marques-de-mode/supreme_sized/</link>
		<pubDate>Sun, 16 Mar 2014 23:20:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Supreme_SIZED.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7263</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 00:20:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-16 23:20:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[supreme_sized]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7260</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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			<wp:meta_value><![CDATA[2014/03/Supreme_SIZED.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>YSL_SIZED</title>
		<link>http://yannickbourenane.com/preprod/2014/03/17/la-creativite-des-marques-de-mode/ysl_sized/</link>
		<pubDate>Sun, 16 Mar 2014 23:20:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/YSL_SIZED.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7264</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 00:20:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-16 23:20:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[ysl_sized]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7260</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/YSL_SIZED.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/YSL_SIZED.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1074;s:6:"height";i:650;s:4:"file";s:21:"2014/03/YSL_SIZED.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"YSL_SIZED-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"YSL_SIZED-300x181.jpg";s:5:"width";i:300;s:6:"height";i:181;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:22:"YSL_SIZED-1024x619.jpg";s:5:"width";i:1024;s:6:"height";i:619;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>HBA_SIZED</title>
		<link>http://yannickbourenane.com/preprod/2014/03/17/la-creativite-des-marques-de-mode/hba_sized/</link>
		<pubDate>Sun, 16 Mar 2014 23:20:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/HBA_SIZED.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7265</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 00:20:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-16 23:20:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hba_sized]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7260</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/HBA_SIZED.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/HBA_SIZED.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1074;s:6:"height";i:650;s:4:"file";s:21:"2014/03/HBA_SIZED.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"HBA_SIZED-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"HBA_SIZED-300x181.jpg";s:5:"width";i:300;s:6:"height";i:181;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:22:"HBA_SIZED-1024x619.jpg";s:5:"width";i:1024;s:6:"height";i:619;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Givenchy_SIZED</title>
		<link>http://yannickbourenane.com/preprod/2014/03/17/la-creativite-des-marques-de-mode/givenchy_sized/</link>
		<pubDate>Sun, 16 Mar 2014 23:21:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Givenchy_SIZED.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7266</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 00:21:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-16 23:21:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[givenchy_sized]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7260</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Givenchy_SIZED.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Givenchy_SIZED.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1074;s:6:"height";i:650;s:4:"file";s:26:"2014/03/Givenchy_SIZED.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"Givenchy_SIZED-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"Givenchy_SIZED-300x181.jpg";s:5:"width";i:300;s:6:"height";i:181;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:27:"Givenchy_SIZED-1024x619.jpg";s:5:"width";i:1024;s:6:"height";i:619;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Gucci_SIZED</title>
		<link>http://yannickbourenane.com/preprod/2014/03/17/la-creativite-des-marques-de-mode/gucci_sized/</link>
		<pubDate>Sun, 16 Mar 2014 23:21:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Gucci_SIZED.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7267</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 00:21:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-16 23:21:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gucci_sized]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7260</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Gucci_SIZED.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Gucci_SIZED.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1074;s:6:"height";i:650;s:4:"file";s:23:"2014/03/Gucci_SIZED.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"Gucci_SIZED-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"Gucci_SIZED-300x181.jpg";s:5:"width";i:300;s:6:"height";i:181;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:24:"Gucci_SIZED-1024x619.jpg";s:5:"width";i:1024;s:6:"height";i:619;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>COMME_SIZED</title>
		<link>http://yannickbourenane.com/preprod/2014/03/17/la-creativite-des-marques-de-mode/comme_sized/</link>
		<pubDate>Sun, 16 Mar 2014 23:21:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/COMME_SIZED.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7268</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 00:21:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-16 23:21:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[comme_sized]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7260</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/COMME_SIZED.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/COMME_SIZED.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Chanel_SIZED</title>
		<link>http://yannickbourenane.com/preprod/2014/03/17/la-creativite-des-marques-de-mode/chanel_sized/</link>
		<pubDate>Sun, 16 Mar 2014 23:21:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Chanel_SIZED.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7269</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 00:21:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-16 23:21:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[chanel_sized]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7260</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Chanel_SIZED.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Chanel_SIZED.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1074;s:6:"height";i:650;s:4:"file";s:24:"2014/03/Chanel_SIZED.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Chanel_SIZED-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Chanel_SIZED-300x181.jpg";s:5:"width";i:300;s:6:"height";i:181;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:25:"Chanel_SIZED-1024x619.jpg";s:5:"width";i:1024;s:6:"height";i:619;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Adidas_SIZED</title>
		<link>http://yannickbourenane.com/preprod/2014/03/17/la-creativite-des-marques-de-mode/adidas_sized/</link>
		<pubDate>Sun, 16 Mar 2014 23:21:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Adidas_SIZED.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7270</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 00:21:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-16 23:21:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[adidas_sized]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7260</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Adidas_SIZED.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Adidas_SIZED.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1074;s:6:"height";i:650;s:4:"file";s:24:"2014/03/Adidas_SIZED.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Adidas_SIZED-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Adidas_SIZED-300x181.jpg";s:5:"width";i:300;s:6:"height";i:181;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:25:"Adidas_SIZED-1024x619.jpg";s:5:"width";i:1024;s:6:"height";i:619;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>40_SIZED</title>
		<link>http://yannickbourenane.com/preprod/2014/03/17/la-creativite-des-marques-de-mode/40_sized/</link>
		<pubDate>Sun, 16 Mar 2014 23:21:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/40_SIZED.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7271</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 00:21:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-16 23:21:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[40_sized]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7260</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/40_SIZED.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/40_SIZED.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1074;s:6:"height";i:650;s:4:"file";s:20:"2014/03/40_SIZED.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"40_SIZED-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"40_SIZED-300x181.jpg";s:5:"width";i:300;s:6:"height";i:181;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:21:"40_SIZED-1024x619.jpg";s:5:"width";i:1024;s:6:"height";i:619;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Oüi_Fm</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/oui-fm-reaffirme-son-identite-rock/logo_oui_fm/</link>
		<pubDate>Mon, 17 Mar 2014 13:23:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Oüi_Fm.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7275</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 14:23:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-17 13:23:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_oui_fm]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7274</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Oüi_Fm.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logo_Oüi_Fm.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:304;s:4:"file";s:24:"2014/03/Logo_Oüi_Fm.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:24:"Logo_Oüi_Fm-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:24:"Logo_Oüi_Fm-300x110.jpg";s:5:"width";i:300;s:6:"height";i:110;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Oüi_Fm</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/oui-fm-reaffirme-son-identite-rock/image-1-90/</link>
		<pubDate>Mon, 17 Mar 2014 13:54:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-13.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7277</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 14:54:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-17 13:54:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-90]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7274</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-13.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-13.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1171;s:6:"height";i:821;s:4:"file";s:20:"2014/03/Image-13.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-13-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-13-300x210.png";s:5:"width";i:300;s:6:"height";i:210;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-13-1024x717.png";s:5:"width";i:1024;s:6:"height";i:717;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Oüi_Fm</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/oui-fm-reaffirme-son-identite-rock/ouifm_pub2014_1/</link>
		<pubDate>Mon, 17 Mar 2014 13:54:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7278</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 14:54:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-17 13:54:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[ouifm_pub2014_1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7274</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/ouifm_pub2014_1.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:298;s:6:"height";i:426;s:4:"file";s:27:"2014/03/ouifm_pub2014_1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"ouifm_pub2014_1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:27:"ouifm_pub2014_1-209x300.png";s:5:"width";i:209;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Oüi_Fm</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/oui-fm-reaffirme-son-identite-rock/ouifm_pub2014_2/</link>
		<pubDate>Mon, 17 Mar 2014 13:54:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7279</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 14:54:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-17 13:54:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[ouifm_pub2014_2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7274</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/ouifm_pub2014_2.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:304;s:6:"height";i:425;s:4:"file";s:27:"2014/03/ouifm_pub2014_2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"ouifm_pub2014_2-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:27:"ouifm_pub2014_2-214x300.png";s:5:"width";i:214;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Oüi_Fm</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/oui-fm-reaffirme-son-identite-rock/ouifm_pub2014_3/</link>
		<pubDate>Mon, 17 Mar 2014 13:54:17 +0000</pubDate>
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		<title>Logo_Oüi_Fm</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/oui-fm-reaffirme-son-identite-rock/ouifm_pub2014_4/</link>
		<pubDate>Mon, 17 Mar 2014 13:54:18 +0000</pubDate>
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	<item>
		<title>Logo_Oüi_Fm</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/oui-fm-reaffirme-son-identite-rock/ouifm_pub2014_5/</link>
		<pubDate>Mon, 17 Mar 2014 13:54:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 11</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/oui-fm-reaffirme-son-identite-rock/image-11-8/</link>
		<pubDate>Mon, 17 Mar 2014 13:55:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/logo_florence/</link>
		<pubDate>Mon, 17 Mar 2014 14:18:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-03-17 15:18:49]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_florence]]></wp:post_name>
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	<item>
		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/1zf0qwy/</link>
		<pubDate>Mon, 17 Mar 2014 14:55:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>7288</wp:post_id>
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		<wp:post_name><![CDATA[1zf0qwy]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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	<item>
		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/2dhhgyf/</link>
		<pubDate>Mon, 17 Mar 2014 14:55:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/2mnlwgh/</link>
		<pubDate>Mon, 17 Mar 2014 14:55:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7290</wp:post_id>
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		<wp:post_name><![CDATA[2mnlwgh]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/2n07cw4/</link>
		<pubDate>Mon, 17 Mar 2014 14:55:45 +0000</pubDate>
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		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/2s9t0z9/</link>
		<pubDate>Mon, 17 Mar 2014 15:12:24 +0000</pubDate>
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		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/23kt36s/</link>
		<pubDate>Mon, 17 Mar 2014 15:13:11 +0000</pubDate>
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		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/33xkb2w/</link>
		<pubDate>Mon, 17 Mar 2014 15:15:15 +0000</pubDate>
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		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/firenze_logo_variations/</link>
		<pubDate>Mon, 17 Mar 2014 15:15:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/o69qoj/</link>
		<pubDate>Mon, 17 Mar 2014 15:15:20 +0000</pubDate>
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		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/rrmvt0/</link>
		<pubDate>Mon, 17 Mar 2014 15:15:24 +0000</pubDate>
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		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/sc6qom/</link>
		<pubDate>Mon, 17 Mar 2014 15:15:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/sc6qom.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7301</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 16:15:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-17 15:15:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[sc6qom]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/sc6qom.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/sc6qom.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1599;s:6:"height";i:1142;s:4:"file";s:18:"2014/03/sc6qom.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"sc6qom-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:18:"sc6qom-300x214.png";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:19:"sc6qom-1024x731.png";s:5:"width";i:1024;s:6:"height";i:731;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Prague</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/logo_prague/</link>
		<pubDate>Mon, 17 Mar 2014 15:20:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Prague.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7302</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 16:20:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-17 15:20:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_prague]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7286</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Prague.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logo_Prague.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:277;s:4:"file";s:23:"2014/03/Logo_Prague.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"Logo_Prague-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"Logo_Prague-300x100.jpg";s:5:"width";i:300;s:6:"height";i:100;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Oberthur_Technologies</title>
		<link>http://yannickbourenane.com/preprod/2013/09/15/oberthur-technologies-change-de-logo/logo_oberthur_technologies/</link>
		<pubDate>Tue, 18 Mar 2014 08:55:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Oberthur_Technologies.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7305</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 09:55:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 08:55:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_oberthur_technologies]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7304</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Oberthur_Technologies.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logo_Oberthur_Technologies.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:336;s:4:"file";s:38:"2014/03/Logo_Oberthur_Technologies.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:38:"Logo_Oberthur_Technologies-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:38:"Logo_Oberthur_Technologies-300x121.jpg";s:5:"width";i:300;s:6:"height";i:121;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-10/</link>
		<pubDate>Tue, 18 Mar 2014 09:21:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logonews_header_ok1.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7307</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 10:21:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 09:21:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logonews_header_ok-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logonews_header_ok1.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logonews_header_ok1.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1024;s:6:"height";i:217;s:4:"file";s:31:"2014/03/Logonews_header_ok1.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"Logonews_header_ok1-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:30:"Logonews_header_ok1-300x63.gif";s:5:"width";i:300;s:6:"height";i:63;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1504329339;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-91/</link>
		<pubDate>Tue, 18 Mar 2014 09:21:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-14.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7308</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 10:21:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 09:21:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-91]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-14.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-14.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:554;s:6:"height";i:208;s:4:"file";s:20:"2014/03/Image-14.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-14-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-14-300x112.png";s:5:"width";i:300;s:6:"height";i:112;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502900366;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-44/</link>
		<pubDate>Tue, 18 Mar 2014 09:22:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-31.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7309</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 10:22:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 09:22:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-44]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-31.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-31.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:498;s:6:"height";i:289;s:4:"file";s:20:"2014/03/Image-31.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-31-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-31-300x174.png";s:5:"width";i:300;s:6:"height";i:174;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507608654;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-43/</link>
		<pubDate>Tue, 18 Mar 2014 09:22:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-42.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7310</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 10:22:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 09:22:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-43]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-42.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-42.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:471;s:6:"height";i:288;s:4:"file";s:20:"2014/03/Image-42.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-42-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-42-300x183.png";s:5:"width";i:300;s:6:"height";i:183;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507609016;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-34/</link>
		<pubDate>Tue, 18 Mar 2014 09:22:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-51.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7311</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 10:22:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 09:22:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-34]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-51.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-51.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:541;s:6:"height";i:211;s:4:"file";s:20:"2014/03/Image-51.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-51-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-51-300x117.png";s:5:"width";i:300;s:6:"height";i:117;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507606826;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-31/</link>
		<pubDate>Tue, 18 Mar 2014 09:23:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-61.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7312</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 10:23:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 09:23:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-31]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-61.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-61.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:551;s:6:"height";i:208;s:4:"file";s:20:"2014/03/Image-61.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-61-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-61-300x113.png";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507610757;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-22/</link>
		<pubDate>Tue, 18 Mar 2014 09:23:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-71.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7313</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 10:23:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 09:23:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-22]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-71.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-71.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:551;s:6:"height";i:211;s:4:"file";s:20:"2014/03/Image-71.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-71-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-71-300x114.png";s:5:"width";i:300;s:6:"height";i:114;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507603563;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-15/</link>
		<pubDate>Tue, 18 Mar 2014 09:23:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-8.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7314</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 10:23:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 09:23:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-8.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-8.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:529;s:6:"height";i:213;s:4:"file";s:19:"2014/03/Image-8.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-8-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-8-300x120.png";s:5:"width";i:300;s:6:"height";i:120;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501130577;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 9</title>
		<link>http://yannickbourenane.com/preprod/image-9-12/</link>
		<pubDate>Tue, 18 Mar 2014 09:23:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-9.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7315</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 10:23:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 09:23:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9-12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-9.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-9.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:448;s:6:"height";i:323;s:4:"file";s:19:"2014/03/Image-9.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-9-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-9-300x216.png";s:5:"width";i:300;s:6:"height";i:216;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507603098;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 10</title>
		<link>http://yannickbourenane.com/preprod/image-10-9/</link>
		<pubDate>Tue, 18 Mar 2014 09:24:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7316</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 10:24:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 09:24:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-10-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-10.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-10.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:534;s:6:"height";i:238;s:4:"file";s:20:"2014/03/Image-10.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-10-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-10-300x133.png";s:5:"width";i:300;s:6:"height";i:133;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507605363;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 11</title>
		<link>http://yannickbourenane.com/preprod/image-11-9/</link>
		<pubDate>Tue, 18 Mar 2014 09:24:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-112.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7317</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 10:24:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 09:24:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-11-9]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-112.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-112.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:540;s:6:"height";i:213;s:4:"file";s:21:"2014/03/Image-112.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-112-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-112-300x118.png";s:5:"width";i:300;s:6:"height";i:118;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507609293;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 12</title>
		<link>http://yannickbourenane.com/preprod/image-12-5/</link>
		<pubDate>Tue, 18 Mar 2014 09:24:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-121.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7318</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 10:24:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 09:24:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-12-5]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-121.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-121.png]]></wp:meta_value>
		</wp:postmeta>
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		<pubDate>Tue, 18 Mar 2014 10:29:52 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/03/21/les-mutations-de-wolverine-de-1974-a-2013/wolverine-infographic-full/</link>
		<pubDate>Tue, 18 Mar 2014 10:51:15 +0000</pubDate>
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		<title>Logo_15e_Sommet_Francophonie</title>
		<link>http://yannickbourenane.com/preprod/2014/03/20/la-15e-edition-du-sommet-de-la-francophonie-devoile-son-logo/logo_15e_sommet_francophonie/</link>
		<pubDate>Tue, 18 Mar 2014 12:35:19 +0000</pubDate>
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		<title>Logo_Organisation_Internationale_Francophonie</title>
		<link>http://yannickbourenane.com/preprod/2014/03/20/la-15e-edition-du-sommet-de-la-francophonie-devoile-son-logo/logo_organisation_internationale_francophonie/</link>
		<pubDate>Tue, 18 Mar 2014 13:10:47 +0000</pubDate>
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	<item>
		<title>Logo_15e_Sommet_Francophonie</title>
		<link>http://yannickbourenane.com/preprod/2014/03/20/la-15e-edition-du-sommet-de-la-francophonie-devoile-son-logo/image-1-92/</link>
		<pubDate>Tue, 18 Mar 2014 13:11:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_15e_Sommet_Francophonie</title>
		<link>http://yannickbourenane.com/preprod/2014/03/20/la-15e-edition-du-sommet-de-la-francophonie-devoile-son-logo/image-3-45/</link>
		<pubDate>Tue, 18 Mar 2014 13:11:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_15e_Sommet_Francophonie</title>
		<link>http://yannickbourenane.com/preprod/2014/03/20/la-15e-edition-du-sommet-de-la-francophonie-devoile-son-logo/image-4-44/</link>
		<pubDate>Tue, 18 Mar 2014 13:11:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_15e_Sommet_Francophonie</title>
		<link>http://yannickbourenane.com/preprod/2014/03/20/la-15e-edition-du-sommet-de-la-francophonie-devoile-son-logo/image-5-35/</link>
		<pubDate>Tue, 18 Mar 2014 13:11:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-52.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7333</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 14:11:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 13:11:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-35]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7327</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-52.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-52.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:509;s:6:"height";i:652;s:4:"file";s:20:"2014/03/Image-52.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-52-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-52-234x300.png";s:5:"width";i:234;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Savoie_Département</title>
		<link>http://yannickbourenane.com/preprod/2014/03/19/le-conseil-general-de-savoie-sadapte-a-son-nouveau-nom/logo_savoie_departement/</link>
		<pubDate>Tue, 18 Mar 2014 14:02:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Savoie_Département.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7337</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 15:02:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 14:02:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_savoie_departement]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7336</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Savoie_Département.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logo_Savoie_Département.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:288;s:4:"file";s:36:"2014/03/Logo_Savoie_Département.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"Logo_Savoie_Département-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:36:"Logo_Savoie_Département-300x104.jpg";s:5:"width";i:300;s:6:"height";i:104;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Savoie_Département</title>
		<link>http://yannickbourenane.com/preprod/2014/03/19/le-conseil-general-de-savoie-sadapte-a-son-nouveau-nom/image-1-93/</link>
		<pubDate>Tue, 18 Mar 2014 14:32:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-16.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7338</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 15:32:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 14:32:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-93]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7336</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-16.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-16.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1074;s:6:"height";i:706;s:4:"file";s:20:"2014/03/Image-16.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-16-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-16-300x197.png";s:5:"width";i:300;s:6:"height";i:197;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-16-1024x673.png";s:5:"width";i:1024;s:6:"height";i:673;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Safe</title>
		<link>http://yannickbourenane.com/preprod/2014/03/24/afe-devient-safe/logo_safe/</link>
		<pubDate>Tue, 18 Mar 2014 15:05:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Safe.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7342</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 16:05:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 15:05:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_safe]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7341</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Safe.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logo_Safe.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:175;s:4:"file";s:21:"2014/03/Logo_Safe.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Logo_Safe-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"Logo_Safe-300x63.jpg";s:5:"width";i:300;s:6:"height";i:63;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Safe</title>
		<link>http://yannickbourenane.com/preprod/2014/03/24/afe-devient-safe/logo_safe-2/</link>
		<pubDate>Tue, 18 Mar 2014 15:13:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Safe1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7343</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 16:13:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 15:13:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_safe-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7341</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Safe1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logo_Safe1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:281;s:4:"file";s:22:"2014/03/Logo_Safe1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"Logo_Safe1-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"Logo_Safe1-300x101.jpg";s:5:"width";i:300;s:6:"height";i:101;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Safe</title>
		<link>http://yannickbourenane.com/preprod/2014/03/24/afe-devient-safe/image-5-36/</link>
		<pubDate>Tue, 18 Mar 2014 15:21:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-53.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7344</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 16:21:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 15:21:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-36]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7341</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-53.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-53.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1284;s:6:"height";i:872;s:4:"file";s:20:"2014/03/Image-53.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-53-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-53-300x203.png";s:5:"width";i:300;s:6:"height";i:203;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-53-1024x695.png";s:5:"width";i:1024;s:6:"height";i:695;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Gênes</title>
		<link>http://yannickbourenane.com/preprod/2014/03/25/genes-cultive-son-mystere/logo_genes/</link>
		<pubDate>Mon, 24 Mar 2014 09:15:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Gênes.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7349</wp:post_id>
		<wp:post_date><![CDATA[2014-03-24 10:15:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-24 09:15:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_genes]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7348</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Gênes.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logo_Gênes.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:23:"2014/03/Logo_Gênes.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"Logo_Gênes-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"Logo_Gênes-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Gênes</title>
		<link>http://yannickbourenane.com/preprod/2014/03/25/genes-cultive-son-mystere/2i0q2ax/</link>
		<pubDate>Mon, 24 Mar 2014 09:49:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2i0q2ax.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7350</wp:post_id>
		<wp:post_date><![CDATA[2014-03-24 10:49:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-24 09:49:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[2i0q2ax]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7348</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2i0q2ax.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/2i0q2ax.jpg]]></wp:meta_value>
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		<pubDate>Mon, 24 Mar 2014 09:49:50 +0000</pubDate>
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		<title>Logo_Gênes</title>
		<link>http://yannickbourenane.com/preprod/2014/03/25/genes-cultive-son-mystere/genova-logo-2014-horizontal/</link>
		<pubDate>Mon, 24 Mar 2014 09:49:51 +0000</pubDate>
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		<title>Logo_Gênes</title>
		<link>http://yannickbourenane.com/preprod/2014/03/25/genes-cultive-son-mystere/image-1-94/</link>
		<pubDate>Mon, 24 Mar 2014 09:49:57 +0000</pubDate>
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		<title>Logo_Cracovie_Candidature_JO_2022</title>
		<link>http://yannickbourenane.com/preprod/2014/03/25/cracovie-entre-dans-la-course-olympique/logo_cracovie_candidature_jo_2022/</link>
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	<item>
		<title>Logo_Cracovie_Candidature_JO_2022</title>
		<link>http://yannickbourenane.com/preprod/2014/03/25/cracovie-entre-dans-la-course-olympique/cracovie-2022-logo-de-ville-requc3a9rante/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Cracovie_Candidature_JO_2022</title>
		<link>http://yannickbourenane.com/preprod/2014/03/25/cracovie-entre-dans-la-course-olympique/image-1-95/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-11/</link>
		<pubDate>Tue, 25 Mar 2014 09:09:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507609672;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-16/</link>
		<pubDate>Tue, 25 Mar 2014 09:10:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-81.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7373</wp:post_id>
		<wp:post_date><![CDATA[2014-03-25 10:10:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-25 09:10:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-16]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-81.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-81.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:419;s:6:"height";i:251;s:4:"file";s:20:"2014/03/Image-81.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-81-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-81-300x179.png";s:5:"width";i:300;s:6:"height";i:179;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507611020;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-23/</link>
		<pubDate>Tue, 25 Mar 2014 09:10:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-72.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7374</wp:post_id>
		<wp:post_date><![CDATA[2014-03-25 10:10:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-25 09:10:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-23]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-72.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-72.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:528;s:6:"height";i:186;s:4:"file";s:20:"2014/03/Image-72.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-72-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-72-300x105.png";s:5:"width";i:300;s:6:"height";i:105;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507609976;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-32/</link>
		<pubDate>Tue, 25 Mar 2014 09:10:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-62.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7375</wp:post_id>
		<wp:post_date><![CDATA[2014-03-25 10:10:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-25 09:10:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-32]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-62.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-62.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:539;s:6:"height";i:390;s:4:"file";s:20:"2014/03/Image-62.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-62-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-62-300x217.png";s:5:"width";i:300;s:6:"height";i:217;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507611402;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-37/</link>
		<pubDate>Tue, 25 Mar 2014 09:11:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-54.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7376</wp:post_id>
		<wp:post_date><![CDATA[2014-03-25 10:11:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-25 09:11:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-37]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-54.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-54.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:305;s:6:"height";i:244;s:4:"file";s:20:"2014/03/Image-54.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-54-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-54-300x240.png";s:5:"width";i:300;s:6:"height";i:240;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507611729;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-45/</link>
		<pubDate>Tue, 25 Mar 2014 09:11:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-44.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7377</wp:post_id>
		<wp:post_date><![CDATA[2014-03-25 10:11:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-25 09:11:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-45]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-44.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-44.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:553;s:6:"height";i:196;s:4:"file";s:20:"2014/03/Image-44.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-44-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-44-300x106.png";s:5:"width";i:300;s:6:"height";i:106;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507612284;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-46/</link>
		<pubDate>Tue, 25 Mar 2014 09:11:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-33.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7378</wp:post_id>
		<wp:post_date><![CDATA[2014-03-25 10:11:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-25 09:11:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-46]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-33.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-33.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:536;s:6:"height";i:252;s:4:"file";s:20:"2014/03/Image-33.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-33-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-33-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1491337215;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-53/</link>
		<pubDate>Tue, 25 Mar 2014 09:11:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-22.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7379</wp:post_id>
		<wp:post_date><![CDATA[2014-03-25 10:11:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-25 09:11:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-53]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-22.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-22.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:254;s:6:"height";i:249;s:4:"file";s:20:"2014/03/Image-22.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-22-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509692861;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>logoevolution</title>
		<link>http://yannickbourenane.com/preprod/2014/03/28/levolution-des-logos-de-1886-a-2013/logoevolution/</link>
		<pubDate>Tue, 25 Mar 2014 10:02:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/logoevolution.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[sothebys_facade_620]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7434</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Sothebys_Facade_620.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Sothebys_Facade_620.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:620;s:6:"height";i:693;s:4:"file";s:31:"2014/03/Sothebys_Facade_620.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"Sothebys_Facade_620-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:31:"Sothebys_Facade_620-268x300.jpg";s:5:"width";i:268;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Sothebys</title>
		<link>http://yannickbourenane.com/preprod/2014/04/01/sothebys-devoile-sa-nouvelle-identite/video_1/</link>
		<pubDate>Mon, 31 Mar 2014 09:42:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/video_1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7447</wp:post_id>
		<wp:post_date><![CDATA[2014-03-31 11:42:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-31 09:42:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[video_1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7434</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/video_1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/video_1.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:620;s:6:"height";i:462;s:4:"file";s:19:"2014/03/video_1.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"video_1-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"video_1-300x223.jpg";s:5:"width";i:300;s:6:"height";i:223;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Sothebys</title>
		<link>http://yannickbourenane.com/preprod/2014/04/01/sothebys-devoile-sa-nouvelle-identite/video_6/</link>
		<pubDate>Mon, 31 Mar 2014 09:42:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/video_6.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7448</wp:post_id>
		<wp:post_date><![CDATA[2014-03-31 11:42:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-31 09:42:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[video_6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7434</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/video_6.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/video_6.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:620;s:6:"height";i:462;s:4:"file";s:19:"2014/03/video_6.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"video_6-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"video_6-300x223.jpg";s:5:"width";i:300;s:6:"height";i:223;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_FFCK</title>
		<link>http://yannickbourenane.com/preprod/2014/04/02/la-federation-francaise-de-canoe-kayak-presente-son-nouveau-logo/logo_ffck/</link>
		<pubDate>Mon, 31 Mar 2014 11:25:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_FFCK.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7453</wp:post_id>
		<wp:post_date><![CDATA[2014-03-31 13:25:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-31 11:25:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_ffck]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7452</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_FFCK.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logo_FFCK.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:21:"2014/03/Logo_FFCK.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Logo_FFCK-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"Logo_FFCK-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Club_FFCK</title>
		<link>http://yannickbourenane.com/preprod/2014/04/02/la-federation-francaise-de-canoe-kayak-presente-son-nouveau-logo/logo_club_ffck/</link>
		<pubDate>Mon, 31 Mar 2014 11:44:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Club_FFCK.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7454</wp:post_id>
		<wp:post_date><![CDATA[2014-03-31 13:44:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-31 11:44:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_club_ffck]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7452</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Club_FFCK.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logo_Club_FFCK.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:224;s:4:"file";s:26:"2014/03/Logo_Club_FFCK.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"Logo_Club_FFCK-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Club_FFCK-300x81.jpg";s:5:"width";i:300;s:6:"height";i:81;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_EFCK</title>
		<link>http://yannickbourenane.com/preprod/2014/04/02/la-federation-francaise-de-canoe-kayak-presente-son-nouveau-logo/logo_efck/</link>
		<pubDate>Mon, 31 Mar 2014 11:44:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_EFCK.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7455</wp:post_id>
		<wp:post_date><![CDATA[2014-03-31 13:44:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-31 11:44:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_efck]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7452</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_EFCK.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logo_EFCK.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:251;s:4:"file";s:21:"2014/03/Logo_EFCK.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Logo_EFCK-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"Logo_EFCK-300x91.jpg";s:5:"width";i:300;s:6:"height";i:91;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_FFCK</title>
		<link>http://yannickbourenane.com/preprod/2014/04/02/la-federation-francaise-de-canoe-kayak-presente-son-nouveau-logo/1898848_633355350052052_1782732213_o/</link>
		<pubDate>Mon, 31 Mar 2014 11:44:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1898848_633355350052052_1782732213_o.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7456</wp:post_id>
		<wp:post_date><![CDATA[2014-03-31 13:44:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-31 11:44:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1898848_633355350052052_1782732213_o]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7452</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1898848_633355350052052_1782732213_o.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/1898848_633355350052052_1782732213_o.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1772;s:6:"height";i:656;s:4:"file";s:48:"2014/03/1898848_633355350052052_1782732213_o.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:48:"1898848_633355350052052_1782732213_o-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:48:"1898848_633355350052052_1782732213_o-300x111.png";s:5:"width";i:300;s:6:"height";i:111;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:49:"1898848_633355350052052_1782732213_o-1024x379.png";s:5:"width";i:1024;s:6:"height";i:379;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_FFCK</title>
		<link>http://yannickbourenane.com/preprod/2014/04/02/la-federation-francaise-de-canoe-kayak-presente-son-nouveau-logo/image-1-96/</link>
		<pubDate>Mon, 31 Mar 2014 11:44:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-19.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7457</wp:post_id>
		<wp:post_date><![CDATA[2014-03-31 13:44:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-31 11:44:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-96]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7452</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-19.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Image-19.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:992;s:6:"height";i:717;s:4:"file";s:20:"2014/03/Image-19.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-19-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-19-300x216.png";s:5:"width";i:300;s:6:"height";i:216;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_75_Ans_Batman</title>
		<link>http://yannickbourenane.com/preprod/2014/03/31/batman-fete-ses-75-ans/logo_75_ans_batman/</link>
		<pubDate>Mon, 31 Mar 2014 12:14:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_75_Ans_Batman.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7462</wp:post_id>
		<wp:post_date><![CDATA[2014-03-31 14:14:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-31 12:14:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_75_ans_batman]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7461</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_75_Ans_Batman.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/03/Logo_75_Ans_Batman.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:30:"2014/03/Logo_75_Ans_Batman.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"Logo_75_Ans_Batman-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"Logo_75_Ans_Batman-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-12/</link>
		<pubDate>Tue, 01 Apr 2014 08:06:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logonews_header_ok.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7473</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 10:06:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 08:06:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logonews_header_ok-12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logonews_header_ok.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Logonews_header_ok.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1024;s:6:"height";i:217;s:4:"file";s:30:"2014/04/Logonews_header_ok.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"Logonews_header_ok-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:29:"Logonews_header_ok-300x63.gif";s:5:"width";i:300;s:6:"height";i:63;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1503870648;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-97/</link>
		<pubDate>Tue, 01 Apr 2014 08:06:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7474</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 10:06:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 08:06:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-97]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:501;s:6:"height";i:274;s:4:"file";s:19:"2014/04/Image-1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-1-300x164.png";s:5:"width";i:300;s:6:"height";i:164;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1510029773;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-55/</link>
		<pubDate>Tue, 01 Apr 2014 08:06:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7475</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 10:06:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 08:06:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-55]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-2.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:506;s:6:"height";i:249;s:4:"file";s:19:"2014/04/Image-2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-2-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-2-300x147.png";s:5:"width";i:300;s:6:"height";i:147;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1504880591;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-47/</link>
		<pubDate>Tue, 01 Apr 2014 08:06:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7476</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 10:06:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 08:06:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-47]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-3.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-3.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:505;s:6:"height";i:244;s:4:"file";s:19:"2014/04/Image-3.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-3-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-3-300x144.png";s:5:"width";i:300;s:6:"height";i:144;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1479283439;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-46/</link>
		<pubDate>Tue, 01 Apr 2014 08:07:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7477</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 10:07:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 08:07:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-46]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-4.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-4.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:543;s:6:"height";i:411;s:4:"file";s:19:"2014/04/Image-4.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-4-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-4-300x227.png";s:5:"width";i:300;s:6:"height";i:227;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1482576234;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-38/</link>
		<pubDate>Tue, 01 Apr 2014 08:07:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7478</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 10:07:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 08:07:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-38]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-5.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-5.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:475;s:6:"height";i:218;s:4:"file";s:19:"2014/04/Image-5.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-5-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-5-300x137.png";s:5:"width";i:300;s:6:"height";i:137;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
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		<title>Détournement_Nescafé</title>
		<link>http://yannickbourenane.com/preprod/2014/04/04/10-detournements-de-logos-5/9-nescafe-nocoffee-logo-parody/</link>
		<pubDate>Tue, 01 Apr 2014 09:52:54 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/04/04/10-detournements-de-logos-5/27-shell-hell-logo-parody/</link>
		<pubDate>Tue, 01 Apr 2014 09:52:54 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/04/04/10-detournements-de-logos-5/30-world-wildlife-foundation-wwf-logo-parody/</link>
		<pubDate>Tue, 01 Apr 2014 09:52:56 +0000</pubDate>
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		<title>Détournement_JO</title>
		<link>http://yannickbourenane.com/preprod/2014/04/04/10-detournements-de-logos-5/banksy-olympic-rings/</link>
		<pubDate>Tue, 01 Apr 2014 09:52:58 +0000</pubDate>
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		<title>Détournement_Starbucks</title>
		<link>http://yannickbourenane.com/preprod/2014/04/04/10-detournements-de-logos-5/brandnew_littlemermaid-2/</link>
		<pubDate>Tue, 01 Apr 2014 09:53:00 +0000</pubDate>
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		<title>Détournement_Coca_Cola</title>
		<link>http://yannickbourenane.com/preprod/2014/04/04/10-detournements-de-logos-5/image-1-99/</link>
		<pubDate>Tue, 01 Apr 2014 09:53:02 +0000</pubDate>
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		<title>Détournement_Apple</title>
		<link>http://yannickbourenane.com/preprod/2014/04/04/10-detournements-de-logos-5/share/</link>
		<pubDate>Tue, 01 Apr 2014 09:53:03 +0000</pubDate>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:580;s:6:"height";i:820;s:4:"file";s:17:"2014/04/share.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"share-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:17:"share-212x300.jpg";s:5:"width";i:212;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Détournement_Playboy</title>
		<link>http://yannickbourenane.com/preprod/2014/04/04/10-detournements-de-logos-5/the_bunny_large-2/</link>
		<pubDate>Tue, 01 Apr 2014 09:53:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/The_Bunny_large.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7503</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 11:53:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 09:53:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[the_bunny_large-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7493</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/The_Bunny_large.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/The_Bunny_large.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:354;s:6:"height";i:480;s:4:"file";s:27:"2014/04/The_Bunny_large.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"The_Bunny_large-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:27:"The_Bunny_large-221x300.jpg";s:5:"width";i:221;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";d:2.399999999999999911182158029987476766109466552734375;s:6:"credit";s:0:"";s:6:"camera";s:8:"iPhone 5";s:7:"caption";s:0:"";s:17:"created_timestamp";i:1391265368;s:9:"copyright";s:0:"";s:12:"focal_length";s:4:"4.12";s:3:"iso";s:2:"50";s:13:"shutter_speed";s:5:"0.025";s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/logo_agda/</link>
		<pubDate>Tue, 01 Apr 2014 12:38:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_AGDA.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7508</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:38:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:38:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_agda]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_AGDA.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Logo_AGDA.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:327;s:4:"file";s:21:"2014/04/Logo_AGDA.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Logo_AGDA-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"Logo_AGDA-300x118.jpg";s:5:"width";i:300;s:6:"height";i:118;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/agda_01/</link>
		<pubDate>Tue, 01 Apr 2014 12:49:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_01.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7509</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:49:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:49:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[agda_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_01.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/agda_01.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:650;s:4:"file";s:19:"2014/04/agda_01.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"agda_01-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"agda_01-300x195.jpg";s:5:"width";i:300;s:6:"height";i:195;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/agda_02/</link>
		<pubDate>Tue, 01 Apr 2014 12:49:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_02.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7510</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:49:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:49:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[agda_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_02.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/agda_02.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:650;s:4:"file";s:19:"2014/04/agda_02.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"agda_02-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"agda_02-300x195.jpg";s:5:"width";i:300;s:6:"height";i:195;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/agda_03/</link>
		<pubDate>Tue, 01 Apr 2014 12:49:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_03.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7511</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:49:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:49:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[agda_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_03.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/agda_03.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:650;s:4:"file";s:19:"2014/04/agda_03.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"agda_03-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"agda_03-300x195.jpg";s:5:"width";i:300;s:6:"height";i:195;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/agda_04/</link>
		<pubDate>Tue, 01 Apr 2014 12:50:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_04.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7512</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:50:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:50:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[agda_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_04.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/agda_04.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:650;s:4:"file";s:19:"2014/04/agda_04.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"agda_04-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"agda_04-300x195.jpg";s:5:"width";i:300;s:6:"height";i:195;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/agda_05/</link>
		<pubDate>Tue, 01 Apr 2014 12:50:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_05.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7513</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:50:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:50:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[agda_05]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_05.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/agda_05.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:650;s:4:"file";s:19:"2014/04/agda_05.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"agda_05-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"agda_05-300x195.jpg";s:5:"width";i:300;s:6:"height";i:195;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/agda_06/</link>
		<pubDate>Tue, 01 Apr 2014 12:50:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_06.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7514</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:50:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:50:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[agda_06]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_06.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:650;s:4:"file";s:19:"2014/04/agda_06.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"agda_06-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"agda_06-300x195.jpg";s:5:"width";i:300;s:6:"height";i:195;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/agda_07/</link>
		<pubDate>Tue, 01 Apr 2014 12:50:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_07.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7515</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:50:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:50:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[agda_07]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_07.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/agda_07.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:650;s:4:"file";s:19:"2014/04/agda_07.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"agda_07-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"agda_07-300x195.jpg";s:5:"width";i:300;s:6:"height";i:195;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/agda_08/</link>
		<pubDate>Tue, 01 Apr 2014 12:50:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_08.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7516</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:50:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:50:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[agda_08]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_08.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/agda_08.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:650;s:4:"file";s:19:"2014/04/agda_08.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"agda_08-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"agda_08-300x195.jpg";s:5:"width";i:300;s:6:"height";i:195;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/agda_09/</link>
		<pubDate>Tue, 01 Apr 2014 12:50:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_09.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7517</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:50:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:50:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[agda_09]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_09.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/agda_09.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:650;s:4:"file";s:19:"2014/04/agda_09.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"agda_09-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"agda_09-300x195.jpg";s:5:"width";i:300;s:6:"height";i:195;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/agda_10/</link>
		<pubDate>Tue, 01 Apr 2014 12:50:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_10.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7518</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:50:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:50:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[agda_10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_10.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/agda_10.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:650;s:4:"file";s:19:"2014/04/agda_10.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"agda_10-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:19:"agda_10-300x195.jpg";s:5:"width";i:300;s:6:"height";i:195;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/agda_logo_strip/</link>
		<pubDate>Tue, 01 Apr 2014 12:50:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_logo_strip.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7519</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:50:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:50:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[agda_logo_strip]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_logo_strip.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/agda_logo_strip.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:114;s:4:"file";s:27:"2014/04/agda_logo_strip.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"agda_logo_strip-150x114.jpg";s:5:"width";i:150;s:6:"height";i:114;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"agda_logo_strip-300x34.jpg";s:5:"width";i:300;s:6:"height";i:34;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AGDA</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/image-4-47/</link>
		<pubDate>Tue, 01 Apr 2014 12:50:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-41.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7520</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 14:50:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 12:50:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-47]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7507</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-41.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-41.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1219;s:6:"height";i:824;s:4:"file";s:20:"2014/04/Image-41.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-41-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-41-300x202.png";s:5:"width";i:300;s:6:"height";i:202;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-41-1024x692.png";s:5:"width";i:1024;s:6:"height";i:692;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Cyanogen</title>
		<link>http://yannickbourenane.com/preprod/2014/04/08/cyanogenmod-change-de-marque/logo_cyanogen/</link>
		<pubDate>Mon, 07 Apr 2014 07:47:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Cyanogen.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7529</wp:post_id>
		<wp:post_date><![CDATA[2014-04-07 09:47:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-07 07:47:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_cyanogen]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7528</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Cyanogen.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Logo_Cyanogen.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:307;s:4:"file";s:25:"2014/04/Logo_Cyanogen.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:25:"Logo_Cyanogen-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:25:"Logo_Cyanogen-300x111.jpg";s:5:"width";i:300;s:6:"height";i:111;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Cyanogen</title>
		<link>http://yannickbourenane.com/preprod/2014/04/08/cyanogenmod-change-de-marque/cyanogen-650x351/</link>
		<pubDate>Mon, 07 Apr 2014 08:59:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/cyanogen-650x351.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7531</wp:post_id>
		<wp:post_date><![CDATA[2014-04-07 10:59:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-07 08:59:22]]></wp:post_date_gmt>
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	<item>
		<title>Logo_SNRL</title>
		<link>http://yannickbourenane.com/preprod/2014/04/09/le-syndicat-national-des-radios-libres-presente-son-nouveau-logo/capture-decran-2014-04-08-a-09-52-47-2/</link>
		<pubDate>Tue, 08 Apr 2014 10:51:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Capture-d’écran-2014-04-08-à-09.52.47.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7559</wp:post_id>
		<wp:post_date><![CDATA[2014-04-08 12:51:18]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[capture-decran-2014-04-08-a-09-52-47-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7549</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Capture-d’écran-2014-04-08-à-09.52.47.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1053;s:6:"height";i:797;s:4:"file";s:53:"2014/04/Capture-d’écran-2014-04-08-à-09.52.47.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:53:"Capture-d’écran-2014-04-08-à-09.52.47-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:53:"Capture-d’écran-2014-04-08-à-09.52.47-300x227.png";s:5:"width";i:300;s:6:"height";i:227;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:54:"Capture-d’écran-2014-04-08-à-09.52.47-1024x775.png";s:5:"width";i:1024;s:6:"height";i:775;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-100/</link>
		<pubDate>Tue, 08 Apr 2014 10:57:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-13.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7561</wp:post_id>
		<wp:post_date><![CDATA[2014-04-08 12:57:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-08 10:57:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-100]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-13.png]]></wp:attachment_url>
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			<wp:meta_value><![CDATA[2014/04/Image-13.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:551;s:6:"height";i:202;s:4:"file";s:20:"2014/04/Image-13.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-13-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-13-300x109.png";s:5:"width";i:300;s:6:"height";i:109;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-56/</link>
		<pubDate>Tue, 08 Apr 2014 10:57:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-21.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7562</wp:post_id>
		<wp:post_date><![CDATA[2014-04-08 12:57:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-08 10:57:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-56]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-21.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-21.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-48/</link>
		<pubDate>Tue, 08 Apr 2014 10:58:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-31.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7563</wp:post_id>
		<wp:post_date><![CDATA[2014-04-08 12:58:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-08 10:58:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-48]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-31.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-31.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-48/</link>
		<pubDate>Tue, 08 Apr 2014 10:58:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-42.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7564</wp:post_id>
		<wp:post_date><![CDATA[2014-04-08 12:58:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-08 10:58:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-48]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-42.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/04/Image-42.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509068735;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-39/</link>
		<pubDate>Tue, 08 Apr 2014 10:59:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-51.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7565</wp:post_id>
		<wp:post_date><![CDATA[2014-04-08 12:59:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-08 10:59:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-39]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-34/</link>
		<pubDate>Tue, 08 Apr 2014 10:59:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-61.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7566</wp:post_id>
		<wp:post_date><![CDATA[2014-04-08 12:59:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-08 10:59:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-34]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>Pixar</title>
		<link>http://yannickbourenane.com/preprod/2014/04/11/levolution-du-logo-pixar-en-video/pixar/</link>
		<pubDate>Tue, 08 Apr 2014 12:36:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Nouveau_Logo_CMG</title>
		<link>http://yannickbourenane.com/preprod/2014/04/15/club-med-gym-devient-cmg-sports-club/nouveau_logo_cmg/</link>
		<pubDate>Mon, 14 Apr 2014 11:27:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Nouveau_Logo_CMG.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7600</wp:post_id>
		<wp:post_date><![CDATA[2014-04-14 13:27:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-14 11:27:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau_logo_cmg]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Nouveau_Logo_CMG.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Nouveau_Logo_CMG.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:306;s:4:"file";s:28:"2014/04/Nouveau_Logo_CMG.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:28:"Nouveau_Logo_CMG-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:28:"Nouveau_Logo_CMG-300x111.jpg";s:5:"width";i:300;s:6:"height";i:111;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>CMG_Logo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/15/club-med-gym-devient-cmg-sports-club/3cartes-866x1024/</link>
		<pubDate>Mon, 14 Apr 2014 12:04:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/3CARTES-866x1024.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7601</wp:post_id>
		<wp:post_date><![CDATA[2014-04-14 14:04:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-14 12:04:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[3cartes-866x1024]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/3CARTES-866x1024.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/3CARTES-866x1024.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:866;s:6:"height";i:1024;s:4:"file";s:28:"2014/04/3CARTES-866x1024.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:28:"3CARTES-866x1024-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:28:"3CARTES-866x1024-253x300.jpg";s:5:"width";i:253;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>CMG_Logo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/15/club-med-gym-devient-cmg-sports-club/cmg_logo/</link>
		<pubDate>Mon, 14 Apr 2014 12:04:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/CMG_Logo.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7602</wp:post_id>
		<wp:post_date><![CDATA[2014-04-14 14:04:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-14 12:04:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cmg_logo]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/CMG_Logo.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/CMG_Logo.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:665;s:4:"file";s:20:"2014/04/CMG_Logo.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"CMG_Logo-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"CMG_Logo-300x241.jpg";s:5:"width";i:300;s:6:"height";i:241;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>CMG_Logo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/15/club-med-gym-devient-cmg-sports-club/enseigne_cmg-1024x682/</link>
		<pubDate>Mon, 14 Apr 2014 12:04:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/ENSEIGNE_CMG-1024x682.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7603</wp:post_id>
		<wp:post_date><![CDATA[2014-04-14 14:04:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-14 12:04:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[enseigne_cmg-1024x682]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/ENSEIGNE_CMG-1024x682.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/ENSEIGNE_CMG-1024x682.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1024;s:6:"height";i:682;s:4:"file";s:33:"2014/04/ENSEIGNE_CMG-1024x682.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"ENSEIGNE_CMG-1024x682-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:33:"ENSEIGNE_CMG-1024x682-300x199.jpg";s:5:"width";i:300;s:6:"height";i:199;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_CMG</title>
		<link>http://yannickbourenane.com/preprod/2014/04/15/club-med-gym-devient-cmg-sports-club/logo_cmg/</link>
		<pubDate>Mon, 14 Apr 2014 12:04:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_CMG.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7604</wp:post_id>
		<wp:post_date><![CDATA[2014-04-14 14:04:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-14 12:04:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_cmg]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7599</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_CMG.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Logo_CMG.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:20:"2014/04/Logo_CMG.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Logo_CMG-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:20:"Logo_CMG-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Route_Du_Rhum_2014</title>
		<link>http://yannickbourenane.com/preprod/2014/04/16/la-10eme-edition-de-la-route-du-rhum-devoile-son-logo/logo_route_du_rhum_2014/</link>
		<pubDate>Mon, 14 Apr 2014 12:40:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Route_Du_Rhum_2014.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7609</wp:post_id>
		<wp:post_date><![CDATA[2014-04-14 14:40:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-14 12:40:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_route_du_rhum_2014]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7608</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Route_Du_Rhum_2014.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Logo_Route_Du_Rhum_2014.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:35:"2014/04/Logo_Route_Du_Rhum_2014.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"Logo_Route_Du_Rhum_2014-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:35:"Logo_Route_Du_Rhum_2014-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Route_Du_Rhum_2014</title>
		<link>http://yannickbourenane.com/preprod/2014/04/16/la-10eme-edition-de-la-route-du-rhum-devoile-son-logo/1082592_10152343584490921_6100416398028578096_o/</link>
		<pubDate>Mon, 14 Apr 2014 13:25:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/1082592_10152343584490921_6100416398028578096_o.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7610</wp:post_id>
		<wp:post_date><![CDATA[2014-04-14 15:25:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-14 13:25:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1082592_10152343584490921_6100416398028578096_o]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7608</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/1082592_10152343584490921_6100416398028578096_o.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/1082592_10152343584490921_6100416398028578096_o.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:2048;s:6:"height";i:1324;s:4:"file";s:59:"2014/04/1082592_10152343584490921_6100416398028578096_o.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:59:"1082592_10152343584490921_6100416398028578096_o-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:59:"1082592_10152343584490921_6100416398028578096_o-300x193.jpg";s:5:"width";i:300;s:6:"height";i:193;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:60:"1082592_10152343584490921_6100416398028578096_o-1024x662.jpg";s:5:"width";i:1024;s:6:"height";i:662;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:12:"DAMIEN MEYER";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Route_Du_Rhum_2014</title>
		<link>http://yannickbourenane.com/preprod/2014/04/16/la-10eme-edition-de-la-route-du-rhum-devoile-son-logo/image-1-102/</link>
		<pubDate>Mon, 14 Apr 2014 13:25:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-15.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7611</wp:post_id>
		<wp:post_date><![CDATA[2014-04-14 15:25:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-14 13:25:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-102]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7608</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-15.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-15.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1080;s:6:"height";i:810;s:4:"file";s:20:"2014/04/Image-15.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-15-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-15-300x225.png";s:5:"width";i:300;s:6:"height";i:225;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-15-1024x768.png";s:5:"width";i:1024;s:6:"height";i:768;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Région_Guadeloupe</title>
		<link>http://yannickbourenane.com/preprod/2014/04/16/la-10eme-edition-de-la-route-du-rhum-devoile-son-logo/logo_region_guadeloupe/</link>
		<pubDate>Mon, 14 Apr 2014 13:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Région_Guadeloupe.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7614</wp:post_id>
		<wp:post_date><![CDATA[2014-04-14 15:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-14 13:30:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_region_guadeloupe]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7608</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Région_Guadeloupe.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Logo_Région_Guadeloupe.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>branding-logos-famous-less-is-more-1</title>
		<link>http://yannickbourenane.com/preprod/2014/04/18/larial-pour-tous/branding-logos-famous-less-is-more-1/</link>
		<pubDate>Mon, 14 Apr 2014 13:59:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/branding-logos-famous-less-is-more-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7617</wp:post_id>
		<wp:post_date><![CDATA[2014-04-14 15:59:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-14 13:59:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[branding-logos-famous-less-is-more-1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7616</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/branding-logos-famous-less-is-more-1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/branding-logos-famous-less-is-more-1.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-14/</link>
		<pubDate>Tue, 15 Apr 2014 08:08:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logonews_header_ok2.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7620</wp:post_id>
		<wp:post_date><![CDATA[2014-04-15 10:08:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-15 08:08:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logonews_header_ok-14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logonews_header_ok2.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Logonews_header_ok2.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1024;s:6:"height";i:217;s:4:"file";s:31:"2014/04/Logonews_header_ok2.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"Logonews_header_ok2-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:30:"Logonews_header_ok2-300x63.gif";s:5:"width";i:300;s:6:"height";i:63;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509070230;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-103/</link>
		<pubDate>Tue, 15 Apr 2014 08:09:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-16.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7621</wp:post_id>
		<wp:post_date><![CDATA[2014-04-15 10:09:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-15 08:09:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-103]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-16.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-16.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:536;s:6:"height";i:210;s:4:"file";s:20:"2014/04/Image-16.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-16-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-16-300x117.png";s:5:"width";i:300;s:6:"height";i:117;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509067101;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-57/</link>
		<pubDate>Tue, 15 Apr 2014 08:09:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-22.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7622</wp:post_id>
		<wp:post_date><![CDATA[2014-04-15 10:09:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-15 08:09:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-57]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-22.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-22.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:219;s:6:"height";i:188;s:4:"file";s:20:"2014/04/Image-22.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-22-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509054306;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-49/</link>
		<pubDate>Tue, 15 Apr 2014 08:09:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-32.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7623</wp:post_id>
		<wp:post_date><![CDATA[2014-04-15 10:09:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-15 08:09:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-49]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-32.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-32.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509058397;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-49/</link>
		<pubDate>Tue, 15 Apr 2014 08:10:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-43.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7624</wp:post_id>
		<wp:post_date><![CDATA[2014-04-15 10:10:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-15 08:10:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-49]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-43.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-43.png]]></wp:meta_value>
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		<title>Détournements_Logo_National_Gallery_Singapore</title>
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		<title>Logo_Indiegogo</title>
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	<item>
		<title>Logo_Indiegogo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/21/indiegogo-devoile-sa-nouvelle-identite/10003678_10152325422622867_8336678696637542243_o/</link>
		<pubDate>Tue, 15 Apr 2014 13:05:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/10003678_10152325422622867_8336678696637542243_o.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7640</wp:post_id>
		<wp:post_date><![CDATA[2014-04-15 15:05:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-15 13:05:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[10003678_10152325422622867_8336678696637542243_o]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7637</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/10003678_10152325422622867_8336678696637542243_o.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Indiegogo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/21/indiegogo-devoile-sa-nouvelle-identite/indiegogo_businesscards/</link>
		<pubDate>Tue, 15 Apr 2014 13:05:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/indiegogo_BusinessCards.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7641</wp:post_id>
		<wp:post_date><![CDATA[2014-04-15 15:05:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-15 13:05:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[indiegogo_businesscards]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7637</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/indiegogo_BusinessCards.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/indiegogo_BusinessCards.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:744;s:4:"file";s:35:"2014/04/indiegogo_BusinessCards.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"indiegogo_BusinessCards-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:35:"indiegogo_BusinessCards-300x223.jpg";s:5:"width";i:300;s:6:"height";i:223;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Indiegogo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/21/indiegogo-devoile-sa-nouvelle-identite/indiegogo_logo_various/</link>
		<pubDate>Tue, 15 Apr 2014 13:05:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/indiegogo_logo_various.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7642</wp:post_id>
		<wp:post_date><![CDATA[2014-04-15 15:05:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-15 13:05:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[indiegogo_logo_various]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7637</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/indiegogo_logo_various.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/indiegogo_logo_various.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:1305;s:4:"file";s:34:"2014/04/indiegogo_logo_various.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:34:"indiegogo_logo_various-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:34:"indiegogo_logo_various-229x300.jpg";s:5:"width";i:229;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:35:"indiegogo_logo_various-784x1024.jpg";s:5:"width";i:784;s:6:"height";i:1024;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>Logo_Indiegogo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/21/indiegogo-devoile-sa-nouvelle-identite/indiegogo_website/</link>
		<pubDate>Tue, 15 Apr 2014 13:05:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/indiegogo_website.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7643</wp:post_id>
		<wp:post_date><![CDATA[2014-04-15 15:05:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-15 13:05:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[indiegogo_website]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7637</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/indiegogo_website.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/indiegogo_website.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:940;s:4:"file";s:29:"2014/04/indiegogo_website.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"indiegogo_website-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:29:"indiegogo_website-300x282.jpg";s:5:"width";i:300;s:6:"height";i:282;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-15/</link>
		<pubDate>Tue, 22 Apr 2014 08:30:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logonews_header_ok3.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7650</wp:post_id>
		<wp:post_date><![CDATA[2014-04-22 10:30:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-22 08:30:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logonews_header_ok-15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logonews_header_ok3.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Logonews_header_ok3.gif]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509049130;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-104/</link>
		<pubDate>Tue, 22 Apr 2014 08:31:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-17.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7651</wp:post_id>
		<wp:post_date><![CDATA[2014-04-22 10:31:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-22 08:31:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-104]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-17.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-17.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:558;s:6:"height";i:244;s:4:"file";s:20:"2014/04/Image-17.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-17-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-17-300x131.png";s:5:"width";i:300;s:6:"height";i:131;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509060072;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-58/</link>
		<pubDate>Tue, 22 Apr 2014 08:31:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-23.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7652</wp:post_id>
		<wp:post_date><![CDATA[2014-04-22 10:31:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-22 08:31:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-58]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-23.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-23.png]]></wp:meta_value>
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		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-51/</link>
		<pubDate>Tue, 22 Apr 2014 08:31:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-50/</link>
		<pubDate>Tue, 22 Apr 2014 08:31:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Logo_Tribord</title>
		<link>http://yannickbourenane.com/preprod/2014/04/22/tribord-presente-son-nouveau-logo/logo_tribord/</link>
		<pubDate>Tue, 22 Apr 2014 12:41:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7656</wp:post_id>
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		<wp:post_name><![CDATA[logo_tribord]]></wp:post_name>
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		<wp:postmeta>
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	<item>
		<title>Logo_Tribord</title>
		<link>http://yannickbourenane.com/preprod/2014/04/22/tribord-presente-son-nouveau-logo/cas_tribord_bd_page_01/</link>
		<pubDate>Tue, 22 Apr 2014 13:07:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7657</wp:post_id>
		<wp:post_date><![CDATA[2014-04-22 15:07:10]]></wp:post_date>
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		<wp:post_name><![CDATA[cas_tribord_bd_page_01]]></wp:post_name>
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		<wp:post_parent>7655</wp:post_parent>
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	<item>
		<title>Logo_Tribord</title>
		<link>http://yannickbourenane.com/preprod/2014/04/22/tribord-presente-son-nouveau-logo/cas_tribord_bd_page_02/</link>
		<pubDate>Tue, 22 Apr 2014 13:07:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7658</wp:post_id>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[cas_tribord_bd_page_02]]></wp:post_name>
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	<item>
		<title>Logo_Tribord</title>
		<link>http://yannickbourenane.com/preprod/2014/04/22/tribord-presente-son-nouveau-logo/cas_tribord_bd_page_03/</link>
		<pubDate>Tue, 22 Apr 2014 13:07:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[cas_tribord_bd_page_03]]></wp:post_name>
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	<item>
		<title>Logo_Tribord</title>
		<link>http://yannickbourenane.com/preprod/2014/04/22/tribord-presente-son-nouveau-logo/cas_tribord_bd_page_04/</link>
		<pubDate>Tue, 22 Apr 2014 13:07:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[cas_tribord_bd_page_04]]></wp:post_name>
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		<wp:post_parent>7655</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>Logo_Tribord</title>
		<link>http://yannickbourenane.com/preprod/2014/04/22/tribord-presente-son-nouveau-logo/cas_tribord_bd_page_15/</link>
		<pubDate>Tue, 22 Apr 2014 13:11:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-04-22 15:11:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-22 13:11:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cas_tribord_bd_page_15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7655</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/04/Cas_Tribord_BD_Page_15.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_Tribord</title>
		<link>http://yannickbourenane.com/preprod/2014/04/22/tribord-presente-son-nouveau-logo/image-2-59/</link>
		<pubDate>Tue, 22 Apr 2014 13:11:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-04-22 15:11:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-22 13:11:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-59]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7655</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-24.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-24.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_Tribord</title>
		<link>http://yannickbourenane.com/preprod/2014/04/22/tribord-presente-son-nouveau-logo/cas_tribord_bd_page_06/</link>
		<pubDate>Tue, 22 Apr 2014 13:11:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7671</wp:post_id>
		<wp:post_date><![CDATA[2014-04-22 15:11:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-22 13:11:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cas_tribord_bd_page_06]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7655</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_06.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Cas_Tribord_BD_Page_06.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_Béziers</title>
		<link>http://yannickbourenane.com/preprod/2014/04/23/beziers-le-retour-aux-sources/logo_beziers/</link>
		<pubDate>Tue, 22 Apr 2014 14:07:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Béziers.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7676</wp:post_id>
		<wp:post_date><![CDATA[2014-04-22 16:07:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-22 14:07:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_beziers]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7675</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Béziers.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Logo_Béziers.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Peddy_Mergui_Café_Cartier</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/coffee1/</link>
		<pubDate>Wed, 23 Apr 2014 09:29:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/coffee1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7681</wp:post_id>
		<wp:post_date><![CDATA[2014-04-23 11:29:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-23 09:29:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[coffee1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7680</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/coffee1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/coffee1.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:500;s:4:"file";s:19:"2014/04/coffee1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"coffee1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"coffee1-300x214.png";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>baby_f_1</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/baby_f_1/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/baby_f_1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7682</wp:post_id>
		<wp:post_date><![CDATA[2014-04-23 11:38:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-23 09:38:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[baby_f_1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7680</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/baby_f_1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/baby_f_1.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:500;s:4:"file";s:20:"2014/04/baby_f_1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"baby_f_1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"baby_f_1-300x214.png";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>butter1</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/butter1/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/butter1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7683</wp:post_id>
		<wp:post_date><![CDATA[2014-04-23 11:38:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-23 09:38:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[butter1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7680</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/butter1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/butter1.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:500;s:4:"file";s:19:"2014/04/butter1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"butter1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"butter1-300x214.png";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>eggs1</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/eggs1/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/eggs1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7684</wp:post_id>
		<wp:post_date><![CDATA[2014-04-23 11:38:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-23 09:38:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[eggs1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7680</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/eggs1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/eggs1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:500;s:4:"file";s:17:"2014/04/eggs1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"eggs1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:17:"eggs1-300x214.png";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>flour1</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/flour1/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/flour1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7685</wp:post_id>
		<wp:post_date><![CDATA[2014-04-23 11:38:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-23 09:38:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[flour1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7680</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/flour1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/flour1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:500;s:4:"file";s:18:"2014/04/flour1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"flour1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:18:"flour1-300x214.png";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>frui1</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/frui1/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/frui1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7686</wp:post_id>
		<wp:post_date><![CDATA[2014-04-23 11:38:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-23 09:38:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[frui1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7680</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/frui1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/frui1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:500;s:4:"file";s:17:"2014/04/frui1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"frui1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:17:"frui1-300x214.png";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>milk1</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/milk1/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/milk1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7687</wp:post_id>
		<wp:post_date><![CDATA[2014-04-23 11:38:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-23 09:38:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[milk1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7680</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/milk1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/milk1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:500;s:4:"file";s:17:"2014/04/milk1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:17:"milk1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:17:"milk1-300x214.png";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>noodles1</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/noodles1/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/noodles1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7688</wp:post_id>
		<wp:post_date><![CDATA[2014-04-23 11:38:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-23 09:38:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[noodles1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7680</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/noodles1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/noodles1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:500;s:4:"file";s:20:"2014/04/noodles1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"noodles1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"noodles1-300x214.png";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>olive1</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/olive1/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/olive1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7689</wp:post_id>
		<wp:post_date><![CDATA[2014-04-23 11:38:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-23 09:38:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[olive1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7680</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/olive1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/olive1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:500;s:4:"file";s:18:"2014/04/olive1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"olive1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:18:"olive1-300x214.png";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>pasta1</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/pasta1/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/pasta1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7690</wp:post_id>
		<wp:post_date><![CDATA[2014-04-23 11:38:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-23 09:38:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[pasta1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7680</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/pasta1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/pasta1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:500;s:4:"file";s:18:"2014/04/pasta1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:18:"pasta1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:18:"pasta1-300x214.png";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>petiber2</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/petiber2/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/petiber2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7691</wp:post_id>
		<wp:post_date><![CDATA[2014-04-23 11:38:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-23 09:38:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[petiber2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7680</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/petiber2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/petiber2.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:500;s:4:"file";s:20:"2014/04/petiber2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"petiber2-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"petiber2-300x214.png";s:5:"width";i:300;s:6:"height";i:214;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>pickles1</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/pickles1/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:50 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/products_12/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:53 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/rice1/</link>
		<pubDate>Wed, 23 Apr 2014 09:38:57 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/salami1/</link>
		<pubDate>Wed, 23 Apr 2014 09:39:00 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/yogurt1/</link>
		<pubDate>Wed, 23 Apr 2014 09:39:02 +0000</pubDate>
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		<title>Logo_Fonds_Culturel_Franco_Allemand</title>
		<link>http://yannickbourenane.com/preprod/2014/04/29/le-fonds-culturel-franco-allemand-change-de-logo/logo_fonds_culturel_franco_allemand/</link>
		<pubDate>Wed, 23 Apr 2014 12:03:30 +0000</pubDate>
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		<wp:post_name><![CDATA[logo_fonds_culturel_franco_allemand]]></wp:post_name>
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		<title>Logo_Fonds_Culturel_Franco_Allemand</title>
		<link>http://yannickbourenane.com/preprod/2014/04/29/le-fonds-culturel-franco-allemand-change-de-logo/franco_german_cultural_fund_cards/</link>
		<pubDate>Wed, 23 Apr 2014 12:34:47 +0000</pubDate>
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		<title>Logo_Fonds_Culturel_Franco_Allemand</title>
		<link>http://yannickbourenane.com/preprod/2014/04/29/le-fonds-culturel-franco-allemand-change-de-logo/franco_german_cultural_fund_flyer/</link>
		<pubDate>Wed, 23 Apr 2014 12:34:50 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/04/24/ideat-redesign-son-identite/1939471_755691731121564_2403458587311250988_n/</link>
		<pubDate>Wed, 23 Apr 2014 13:41:18 +0000</pubDate>
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	<item>
		<title>Logo_Ideat</title>
		<link>http://yannickbourenane.com/preprod/2014/04/24/ideat-redesign-son-identite/image-1-105/</link>
		<pubDate>Wed, 23 Apr 2014 13:41:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Logo_Vente_Privée</title>
		<link>http://yannickbourenane.com/preprod/2014/04/28/vente-privee-modifie-son-identite/logo_vente_privee/</link>
		<pubDate>Thu, 24 Apr 2014 08:41:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-04-24 10:41:54]]></wp:post_date>
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		<wp:post_name><![CDATA[logo_vente_privee]]></wp:post_name>
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	<item>
		<title>Logo_Vente_Privée</title>
		<link>http://yannickbourenane.com/preprod/2014/04/28/vente-privee-modifie-son-identite/10168038_732382953448700_488777651681745512_n/</link>
		<pubDate>Thu, 24 Apr 2014 09:34:58 +0000</pubDate>
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	<item>
		<title>Logo_Vente_Privée</title>
		<link>http://yannickbourenane.com/preprod/2014/04/28/vente-privee-modifie-son-identite/10178043_737188282968167_8043270871383023302_n/</link>
		<pubDate>Thu, 24 Apr 2014 09:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/10178043_737188282968167_8043270871383023302_n.jpg</guid>
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		<content:encoded><![CDATA[]]></content:encoded>
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	<item>
		<title>Logo_Vente_Privée</title>
		<link>http://yannickbourenane.com/preprod/2014/04/28/vente-privee-modifie-son-identite/image-1-106/</link>
		<pubDate>Thu, 24 Apr 2014 09:35:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-19.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date_gmt><![CDATA[2014-04-24 09:35:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7721</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_ESRF</title>
		<link>http://yannickbourenane.com/preprod/2014/04/30/esrf-offre-un-redesign-a-son-logo/logo_esrf/</link>
		<pubDate>Fri, 25 Apr 2014 11:13:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_ESRF.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7731</wp:post_id>
		<wp:post_date><![CDATA[2014-04-25 13:13:23]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_esrf]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7730</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_ESRF.jpg]]></wp:attachment_url>
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			<wp:meta_value><![CDATA[2014/04/Logo_ESRF.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_ESRF</title>
		<link>http://yannickbourenane.com/preprod/2014/04/30/esrf-offre-un-redesign-a-son-logo/image-1-107/</link>
		<pubDate>Fri, 25 Apr 2014 11:30:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-110.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7732</wp:post_id>
		<wp:post_date><![CDATA[2014-04-25 13:30:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-25 11:30:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-107]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7730</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-110.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-110.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1010;s:6:"height";i:841;s:4:"file";s:21:"2014/04/Image-110.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Image-110-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:21:"Image-110-300x249.png";s:5:"width";i:300;s:6:"height";i:249;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_ESRF</title>
		<link>http://yannickbourenane.com/preprod/2014/04/30/esrf-offre-un-redesign-a-son-logo/image-2-60/</link>
		<pubDate>Fri, 25 Apr 2014 11:30:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-25.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7733</wp:post_id>
		<wp:post_date><![CDATA[2014-04-25 13:30:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-25 11:30:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-60]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7730</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-25.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-25.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:607;s:6:"height";i:859;s:4:"file";s:20:"2014/04/Image-25.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-25-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-25-211x300.png";s:5:"width";i:211;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_ESRF</title>
		<link>http://yannickbourenane.com/preprod/2014/04/30/esrf-offre-un-redesign-a-son-logo/image-35/</link>
		<pubDate>Fri, 25 Apr 2014 11:33:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-35.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7735</wp:post_id>
		<wp:post_date><![CDATA[2014-04-25 13:33:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-25 11:33:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-35]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7730</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-35.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Image-35.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:604;s:6:"height";i:858;s:4:"file";s:20:"2014/04/Image-35.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-35-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-35-211x300.png";s:5:"width";i:211;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>logo_bearn_pays_basque</title>
		<link>http://yannickbourenane.com/preprod/2014/05/02/bearn-et-pays-basque-changent-de-logo/logo_fonds_culturel_franco_allemand-copie/</link>
		<pubDate>Tue, 29 Apr 2014 14:01:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Fonds_Culturel_Franco_Allemand-copie.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7742</wp:post_id>
		<wp:post_date><![CDATA[2014-04-29 16:01:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-29 14:01:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_fonds_culturel_franco_allemand-copie]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7741</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Fonds_Culturel_Franco_Allemand-copie.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/Logo_Fonds_Culturel_Franco_Allemand-copie.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:53:"2014/04/Logo_Fonds_Culturel_Franco_Allemand-copie.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:53:"Logo_Fonds_Culturel_Franco_Allemand-copie-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:53:"Logo_Fonds_Culturel_Franco_Allemand-copie-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PayPal_rebrand_01</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/paypal_rebrand_01/</link>
		<pubDate>Wed, 30 Apr 2014 19:28:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_01.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7746</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 21:28:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-30 19:28:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[paypal_rebrand_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_01.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/PayPal_rebrand_01.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1440;s:6:"height";i:544;s:4:"file";s:30:"2014/04/PayPal_rebrand_01.jpeg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"PayPal_rebrand_01-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"PayPal_rebrand_01-300x113.jpeg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:31:"PayPal_rebrand_01-1024x386.jpeg";s:5:"width";i:1024;s:6:"height";i:386;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PayPal_rebrand_01</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/paypal_rebrand_01-2/</link>
		<pubDate>Wed, 30 Apr 2014 19:28:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_01.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7747</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 21:28:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-30 19:28:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[paypal_rebrand_01-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_01.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/PayPal_rebrand_01.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:468;s:6:"height";i:468;s:4:"file";s:29:"2014/04/PayPal_rebrand_01.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"PayPal_rebrand_01-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:29:"PayPal_rebrand_01-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PayPal_rebrand_02</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/paypal_rebrand_02/</link>
		<pubDate>Wed, 30 Apr 2014 19:28:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_02.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7748</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 21:28:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-30 19:28:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[paypal_rebrand_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_02.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/PayPal_rebrand_02.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1440;s:6:"height";i:544;s:4:"file";s:30:"2014/04/PayPal_rebrand_02.jpeg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"PayPal_rebrand_02-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"PayPal_rebrand_02-300x113.jpeg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:31:"PayPal_rebrand_02-1024x386.jpeg";s:5:"width";i:1024;s:6:"height";i:386;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PayPal_rebrand_03</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/paypal_rebrand_03/</link>
		<pubDate>Wed, 30 Apr 2014 19:28:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_03.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7749</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 21:28:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-30 19:28:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[paypal_rebrand_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_03.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/PayPal_rebrand_03.jpeg]]></wp:meta_value>
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		<wp:postmeta>
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	<item>
		<title>PayPal_rebrand_04</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/paypal_rebrand_04/</link>
		<pubDate>Wed, 30 Apr 2014 19:29:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_04.jpeg</guid>
		<description></description>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7750</wp:post_id>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[paypal_rebrand_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_04.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/PayPal_rebrand_04.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1440;s:6:"height";i:544;s:4:"file";s:30:"2014/04/PayPal_rebrand_04.jpeg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"PayPal_rebrand_04-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"PayPal_rebrand_04-300x113.jpeg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:31:"PayPal_rebrand_04-1024x386.jpeg";s:5:"width";i:1024;s:6:"height";i:386;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>PayPal_rebrand_05</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/paypal_rebrand_05/</link>
		<pubDate>Wed, 30 Apr 2014 19:29:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_05.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7751</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 21:29:14]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[paypal_rebrand_05]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_05.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/PayPal_rebrand_05.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1440;s:6:"height";i:544;s:4:"file";s:30:"2014/04/PayPal_rebrand_05.jpeg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"PayPal_rebrand_05-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"PayPal_rebrand_05-300x113.jpeg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:31:"PayPal_rebrand_05-1024x386.jpeg";s:5:"width";i:1024;s:6:"height";i:386;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PayPal_rebrand_06</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/paypal_rebrand_06/</link>
		<pubDate>Wed, 30 Apr 2014 19:29:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_06.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7752</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 21:29:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-30 19:29:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[paypal_rebrand_06]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_06.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/PayPal_rebrand_06.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1440;s:6:"height";i:544;s:4:"file";s:30:"2014/04/PayPal_rebrand_06.jpeg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"PayPal_rebrand_06-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"PayPal_rebrand_06-300x113.jpeg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:31:"PayPal_rebrand_06-1024x386.jpeg";s:5:"width";i:1024;s:6:"height";i:386;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PayPal_rebrand_07</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/paypal_rebrand_07/</link>
		<pubDate>Wed, 30 Apr 2014 19:29:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_07.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7753</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 21:29:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-30 19:29:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[paypal_rebrand_07]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_07.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/PayPal_rebrand_07.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1440;s:6:"height";i:544;s:4:"file";s:30:"2014/04/PayPal_rebrand_07.jpeg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"PayPal_rebrand_07-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"PayPal_rebrand_07-300x113.jpeg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:31:"PayPal_rebrand_07-1024x386.jpeg";s:5:"width";i:1024;s:6:"height";i:386;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PayPal_rebrand_08</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/paypal_rebrand_08/</link>
		<pubDate>Wed, 30 Apr 2014 19:29:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_08.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7754</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 21:29:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-30 19:29:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[paypal_rebrand_08]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_08.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/PayPal_rebrand_08.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1440;s:6:"height";i:544;s:4:"file";s:30:"2014/04/PayPal_rebrand_08.jpeg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"PayPal_rebrand_08-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"PayPal_rebrand_08-300x113.jpeg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:31:"PayPal_rebrand_08-1024x386.jpeg";s:5:"width";i:1024;s:6:"height";i:386;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PayPal_rebrand_09</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/paypal_rebrand_09/</link>
		<pubDate>Wed, 30 Apr 2014 19:29:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_09.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7755</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 21:29:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-30 19:29:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[paypal_rebrand_09]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_09.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/PayPal_rebrand_09.jpeg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1440;s:6:"height";i:544;s:4:"file";s:30:"2014/04/PayPal_rebrand_09.jpeg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"PayPal_rebrand_09-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"PayPal_rebrand_09-300x113.jpeg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:31:"PayPal_rebrand_09-1024x386.jpeg";s:5:"width";i:1024;s:6:"height";i:386;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PayPal_rebrand_10</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/paypal_rebrand_10/</link>
		<pubDate>Wed, 30 Apr 2014 19:29:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_10.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7756</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 21:29:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-30 19:29:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[paypal_rebrand_10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_10.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/PayPal_rebrand_10.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1440;s:6:"height";i:544;s:4:"file";s:30:"2014/04/PayPal_rebrand_10.jpeg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"PayPal_rebrand_10-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"PayPal_rebrand_10-300x113.jpeg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:31:"PayPal_rebrand_10-1024x386.jpeg";s:5:"width";i:1024;s:6:"height";i:386;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>PayPal_rebrand_11</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/paypal_rebrand_11/</link>
		<pubDate>Wed, 30 Apr 2014 19:29:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_11.jpeg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7757</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 21:29:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-30 19:29:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[paypal_rebrand_11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_11.jpeg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/PayPal_rebrand_11.jpeg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1440;s:6:"height";i:544;s:4:"file";s:30:"2014/04/PayPal_rebrand_11.jpeg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"PayPal_rebrand_11-150x150.jpeg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:30:"PayPal_rebrand_11-300x113.jpeg";s:5:"width";i:300;s:6:"height";i:113;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:31:"PayPal_rebrand_11-1024x386.jpeg";s:5:"width";i:1024;s:6:"height";i:386;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>logo_paypal</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/logo_paypal/</link>
		<pubDate>Wed, 30 Apr 2014 19:39:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/logo_paypal.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7758</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 21:39:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-30 19:39:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_paypal]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7745</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/logo_paypal.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/04/logo_paypal.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:23:"2014/04/logo_paypal.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:23:"logo_paypal-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:23:"logo_paypal-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>adpry3yq</title>
		<link>http://yannickbourenane.com/preprod/2014/05/05/new-york-times-video/adpry3yq/</link>
		<pubDate>Sun, 04 May 2014 20:53:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/adpry3yq.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7761</wp:post_id>
		<wp:post_date><![CDATA[2014-05-04 22:53:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-04 20:53:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[adpry3yq]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7760</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/adpry3yq.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/adpry3yq.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:300;s:6:"height";i:300;s:4:"file";s:20:"2014/05/adpry3yq.png";s:5:"sizes";a:1:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"adpry3yq-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>000_PlayerT_evolution</title>
		<link>http://yannickbourenane.com/preprod/2014/05/05/new-york-times-video/000_playert_evolution/</link>
		<pubDate>Sun, 04 May 2014 20:56:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/000_PlayerT_evolution.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7762</wp:post_id>
		<wp:post_date><![CDATA[2014-05-04 22:56:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-04 20:56:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[000_playert_evolution]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7760</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/000_PlayerT_evolution.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/000_PlayerT_evolution.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1500;s:6:"height";i:398;s:4:"file";s:33:"2014/05/000_PlayerT_evolution.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:33:"000_PlayerT_evolution-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:32:"000_PlayerT_evolution-300x79.jpg";s:5:"width";i:300;s:6:"height";i:79;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:34:"000_PlayerT_evolution-1024x271.jpg";s:5:"width";i:1024;s:6:"height";i:271;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bacardi_01</title>
		<link>http://yannickbourenane.com/preprod/2014/05/06/bacardi/bacardi_01/</link>
		<pubDate>Mon, 05 May 2014 21:25:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_01.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7766</wp:post_id>
		<wp:post_date><![CDATA[2014-05-05 23:25:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-05 21:25:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bacardi_01]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7765</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_01.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/bacardi_01.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:22:"2014/05/bacardi_01.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bacardi_01-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"bacardi_01-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bacardi_03</title>
		<link>http://yannickbourenane.com/preprod/2014/05/06/bacardi/bacardi_03/</link>
		<pubDate>Mon, 05 May 2014 21:25:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_03.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7767</wp:post_id>
		<wp:post_date><![CDATA[2014-05-05 23:25:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-05 21:25:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bacardi_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7765</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_03.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/bacardi_03.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:990;s:4:"file";s:22:"2014/05/bacardi_03.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bacardi_03-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"bacardi_03-212x300.jpg";s:5:"width";i:212;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bacardi_04</title>
		<link>http://yannickbourenane.com/preprod/2014/05/06/bacardi/bacardi_04/</link>
		<pubDate>Mon, 05 May 2014 21:26:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_04.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7768</wp:post_id>
		<wp:post_date><![CDATA[2014-05-05 23:26:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-05 21:26:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bacardi_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7765</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_04.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/bacardi_04.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:700;s:6:"height";i:990;s:4:"file";s:22:"2014/05/bacardi_04.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"bacardi_04-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:22:"bacardi_04-212x300.jpg";s:5:"width";i:212;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>bacardi_05</title>
		<link>http://yannickbourenane.com/preprod/2014/05/06/bacardi/bacardi_05/</link>
		<pubDate>Mon, 05 May 2014 21:26:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_05.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7769</wp:post_id>
		<wp:post_date><![CDATA[2014-05-05 23:26:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-05 21:26:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bacardi_05]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
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		<link>http://yannickbourenane.com/preprod/2014/05/06/bacardi/bacardi_06/</link>
		<pubDate>Mon, 05 May 2014 21:26:06 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/05/06/bacardi/bacardi_08/</link>
		<pubDate>Mon, 05 May 2014 21:26:07 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/05/06/bacardi/bacardi_09/</link>
		<pubDate>Mon, 05 May 2014 21:26:10 +0000</pubDate>
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		<title>bacardi_057</title>
		<link>http://yannickbourenane.com/preprod/2014/05/06/bacardi/bacardi_057/</link>
		<pubDate>Mon, 05 May 2014 21:26:14 +0000</pubDate>
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		<title>netflix-logo</title>
		<link>http://yannickbourenane.com/preprod/2014/05/07/netflix-saplatit/netflix-logo/</link>
		<pubDate>Tue, 06 May 2014 08:30:13 +0000</pubDate>
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		<wp:post_date><![CDATA[2014-05-06 10:30:13]]></wp:post_date>
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		<title>tournai</title>
		<link>http://yannickbourenane.com/preprod/2014/05/09/tournai-delaisse-son-blason/tournai/</link>
		<pubDate>Fri, 09 May 2014 06:49:34 +0000</pubDate>
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		<title>Nouveaux_Logos_Avril_2014</title>
		<link>http://yannickbourenane.com/preprod/2014/05/09/les-18-nouveaux-logos-du-mois-davril-2014/nouveaux_logos_avril_2014/</link>
		<pubDate>Fri, 09 May 2014 09:13:34 +0000</pubDate>
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		<description></description>
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		<wp:post_name><![CDATA[nouveaux_logos_avril_2014]]></wp:post_name>
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		<title>Logonews_header_ok</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_ok-16/</link>
		<pubDate>Fri, 09 May 2014 12:05:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logonews_header_ok.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7801</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:05:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:05:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logonews_header_ok-16]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logonews_header_ok.gif]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Logonews_header_ok.gif]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1024;s:6:"height";i:217;s:4:"file";s:30:"2014/05/Logonews_header_ok.gif";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:30:"Logonews_header_ok-150x150.gif";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/gif";}s:6:"medium";a:4:{s:4:"file";s:29:"Logonews_header_ok-300x63.gif";s:5:"width";i:300;s:6:"height";i:63;s:9:"mime-type";s:9:"image/gif";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1504103904;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-108/</link>
		<pubDate>Fri, 09 May 2014 12:06:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7802</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:06:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:06:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-108]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:503;s:6:"height";i:277;s:4:"file";s:19:"2014/05/Image-1.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-1-300x165.png";s:5:"width";i:300;s:6:"height";i:165;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502889134;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-61/</link>
		<pubDate>Fri, 09 May 2014 12:06:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7803</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:06:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:06:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-61]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-2.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-2.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:540;s:6:"height";i:245;s:4:"file";s:19:"2014/05/Image-2.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-2-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-2-300x136.png";s:5:"width";i:300;s:6:"height";i:136;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506766887;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-52/</link>
		<pubDate>Fri, 09 May 2014 12:06:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7804</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:06:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:06:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-52]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-3.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-3.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:558;s:6:"height";i:247;s:4:"file";s:19:"2014/05/Image-3.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-3-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-3-300x132.png";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506749594;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-51/</link>
		<pubDate>Fri, 09 May 2014 12:07:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7805</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:07:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:07:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-51]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-4.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-4.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:554;s:6:"height";i:242;s:4:"file";s:19:"2014/05/Image-4.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-4-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-4-300x131.png";s:5:"width";i:300;s:6:"height";i:131;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1505254595;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-35/</link>
		<pubDate>Fri, 09 May 2014 12:07:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7806</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:07:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:07:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-35]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-6.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-6.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:508;s:6:"height";i:552;s:4:"file";s:19:"2014/05/Image-6.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-6-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-6-276x300.png";s:5:"width";i:276;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1488015448;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-25/</link>
		<pubDate>Fri, 09 May 2014 12:07:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7807</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:07:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:07:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-25]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-7.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-7.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:568;s:6:"height";i:250;s:4:"file";s:19:"2014/05/Image-7.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-7-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-7-300x132.png";s:5:"width";i:300;s:6:"height";i:132;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1504984691;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-17/</link>
		<pubDate>Fri, 09 May 2014 12:07:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-8.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7808</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:07:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:07:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-17]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-8.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-8.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:547;s:6:"height";i:248;s:4:"file";s:19:"2014/05/Image-8.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-8-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-8-300x136.png";s:5:"width";i:300;s:6:"height";i:136;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501776112;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 9</title>
		<link>http://yannickbourenane.com/preprod/image-9-13/</link>
		<pubDate>Fri, 09 May 2014 12:08:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-9.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7809</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:08:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:08:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9-13]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-9.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-9.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:555;s:6:"height";i:244;s:4:"file";s:19:"2014/05/Image-9.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-9-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-9-300x131.png";s:5:"width";i:300;s:6:"height";i:131;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1505272957;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 10</title>
		<link>http://yannickbourenane.com/preprod/image-10-10/</link>
		<pubDate>Fri, 09 May 2014 12:08:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7810</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:08:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:08:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-10-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-10.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-10.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:558;s:6:"height";i:244;s:4:"file";s:20:"2014/05/Image-10.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-10-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-10-300x131.png";s:5:"width";i:300;s:6:"height";i:131;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501768128;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 11</title>
		<link>http://yannickbourenane.com/preprod/image-11-10/</link>
		<pubDate>Fri, 09 May 2014 12:08:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7811</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:08:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:08:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-11-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-11.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:544;s:6:"height";i:200;s:4:"file";s:20:"2014/05/Image-11.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-11-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-11-300x110.png";s:5:"width";i:300;s:6:"height";i:110;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502390781;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 12</title>
		<link>http://yannickbourenane.com/preprod/image-12-6/</link>
		<pubDate>Fri, 09 May 2014 12:09:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-12.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7812</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:09:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:09:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-12-6]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-12.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-12.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:535;s:6:"height";i:379;s:4:"file";s:20:"2014/05/Image-12.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-12-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-12-300x212.png";s:5:"width";i:300;s:6:"height";i:212;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1490310570;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 13</title>
		<link>http://yannickbourenane.com/preprod/image-13-4/</link>
		<pubDate>Fri, 09 May 2014 12:09:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-13.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7813</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:09:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:09:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-13-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-13.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-13.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:563;s:6:"height";i:224;s:4:"file";s:20:"2014/05/Image-13.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-13-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-13-300x119.png";s:5:"width";i:300;s:6:"height";i:119;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1510006103;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 14</title>
		<link>http://yannickbourenane.com/preprod/image-14-4/</link>
		<pubDate>Fri, 09 May 2014 12:09:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-14.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7814</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:09:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:09:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-14-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-14.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-14.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:551;s:6:"height";i:197;s:4:"file";s:20:"2014/05/Image-14.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-14-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-14-300x107.png";s:5:"width";i:300;s:6:"height";i:107;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506509839;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 15</title>
		<link>http://yannickbourenane.com/preprod/image-15-4/</link>
		<pubDate>Fri, 09 May 2014 12:09:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-15.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7815</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 14:09:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 12:09:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-15-4]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-15.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-15.png]]></wp:meta_value>
		</wp:postmeta>
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		<pubDate>Tue, 13 May 2014 10:23:10 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/05/15/dubai-lance-sa-marque/dubai-in-arabic/</link>
		<pubDate>Tue, 13 May 2014 10:23:10 +0000</pubDate>
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		<title>logo_lagonda</title>
		<link>http://yannickbourenane.com/preprod/2014/05/16/la-renaissance-de-lagonda/logo_lagonda/</link>
		<pubDate>Tue, 13 May 2014 12:54:07 +0000</pubDate>
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		<title>LAGONDA - 1898 - 1965</title>
		<link>http://yannickbourenane.com/preprod/2014/05/16/la-renaissance-de-lagonda/lagonda-1898-1965/</link>
		<pubDate>Tue, 13 May 2014 13:11:32 +0000</pubDate>
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		<title>Logo_Aston_Martin</title>
		<link>http://yannickbourenane.com/preprod/2014/05/16/la-renaissance-de-lagonda/logo_aston_martin/</link>
		<pubDate>Tue, 13 May 2014 15:50:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_G_F_Smith</title>
		<link>http://yannickbourenane.com/preprod/2014/05/19/g-f-smith-modifie-son-identite/logo_g_f_smith/</link>
		<pubDate>Mon, 19 May 2014 09:07:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>G.F-Smith-Made-Thought-03</title>
		<link>http://yannickbourenane.com/preprod/2014/05/19/g-f-smith-modifie-son-identite/g-f-smith-made-thought-03/</link>
		<pubDate>Mon, 19 May 2014 09:29:07 +0000</pubDate>
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	<item>
		<title>Logo_G_F_Smith</title>
		<link>http://yannickbourenane.com/preprod/2014/05/19/g-f-smith-modifie-son-identite/g-f-smith-made-thought-02/</link>
		<pubDate>Mon, 19 May 2014 09:34:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Musée_Santa_Monica</title>
		<link>http://yannickbourenane.com/preprod/2014/05/20/le-musee-santa-monica-change-de-logo/10372321_10152425032483766_188792648646212982_n/</link>
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		<title>Logo_Musée_Santa_Monica</title>
		<link>http://yannickbourenane.com/preprod/2014/05/20/le-musee-santa-monica-change-de-logo/arts_santa_monica_banners_02/</link>
		<pubDate>Mon, 19 May 2014 13:25:19 +0000</pubDate>
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		<title>Logo_Musée_Santa_Monica</title>
		<link>http://yannickbourenane.com/preprod/2014/05/20/le-musee-santa-monica-change-de-logo/arts_santa_monica_brochure/</link>
		<pubDate>Mon, 19 May 2014 13:25:21 +0000</pubDate>
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		<title>Logo_Musée_Santa_Monica</title>
		<link>http://yannickbourenane.com/preprod/2014/05/20/le-musee-santa-monica-change-de-logo/arts_santa_monica_exhibit/</link>
		<pubDate>Mon, 19 May 2014 13:25:25 +0000</pubDate>
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		<title>Logo_Musée_Santa_Monica</title>
		<link>http://yannickbourenane.com/preprod/2014/05/20/le-musee-santa-monica-change-de-logo/arts_santa_monica_logo_detail/</link>
		<pubDate>Mon, 19 May 2014 13:25:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_logo_detail.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7904</wp:post_id>
		<wp:post_date><![CDATA[2014-05-19 15:25:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-19 13:25:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[arts_santa_monica_logo_detail]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7896</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_logo_detail.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/arts_santa_monica_logo_detail.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Musée_Santa_Monica</title>
		<link>http://yannickbourenane.com/preprod/2014/05/20/le-musee-santa-monica-change-de-logo/arts_santa_monica_pattern/</link>
		<pubDate>Mon, 19 May 2014 13:25:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_pattern.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7905</wp:post_id>
		<wp:post_date><![CDATA[2014-05-19 15:25:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-19 13:25:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[arts_santa_monica_pattern]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7896</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_pattern.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/arts_santa_monica_pattern.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1500;s:6:"height";i:900;s:4:"file";s:37:"2014/05/arts_santa_monica_pattern.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:37:"arts_santa_monica_pattern-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:37:"arts_santa_monica_pattern-300x180.png";s:5:"width";i:300;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:38:"arts_santa_monica_pattern-1024x614.png";s:5:"width";i:1024;s:6:"height";i:614;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Musée_Santa_Monica</title>
		<link>http://yannickbourenane.com/preprod/2014/05/20/le-musee-santa-monica-change-de-logo/arts_santa_monica_poster/</link>
		<pubDate>Mon, 19 May 2014 13:25:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_poster.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7906</wp:post_id>
		<wp:post_date><![CDATA[2014-05-19 15:25:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-19 13:25:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[arts_santa_monica_poster]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7896</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_poster.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/arts_santa_monica_poster.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:1361;s:4:"file";s:36:"2014/05/arts_santa_monica_poster.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:36:"arts_santa_monica_poster-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:36:"arts_santa_monica_poster-220x300.jpg";s:5:"width";i:220;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}s:5:"large";a:4:{s:4:"file";s:37:"arts_santa_monica_poster-752x1024.jpg";s:5:"width";i:752;s:6:"height";i:1024;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Musée_Santa_Monica</title>
		<link>http://yannickbourenane.com/preprod/2014/05/20/le-musee-santa-monica-change-de-logo/arts_santa_monica_scipt/</link>
		<pubDate>Mon, 19 May 2014 13:25:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_scipt.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7907</wp:post_id>
		<wp:post_date><![CDATA[2014-05-19 15:25:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-19 13:25:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[arts_santa_monica_scipt]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7896</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_scipt.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/arts_santa_monica_scipt.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:826;s:4:"file";s:35:"2014/05/arts_santa_monica_scipt.jpg";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"arts_santa_monica_scipt-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:35:"arts_santa_monica_scipt-300x247.jpg";s:5:"width";i:300;s:6:"height";i:247;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Musée_Santa_Monica</title>
		<link>http://yannickbourenane.com/preprod/2014/05/20/le-musee-santa-monica-change-de-logo/image-4-52/</link>
		<pubDate>Mon, 19 May 2014 13:25:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-41.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7908</wp:post_id>
		<wp:post_date><![CDATA[2014-05-19 15:25:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-19 13:25:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-52]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>7896</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-41.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-41.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1329;s:6:"height";i:910;s:4:"file";s:20:"2014/05/Image-41.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-41-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-41-300x205.png";s:5:"width";i:300;s:6:"height";i:205;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-41-1024x701.png";s:5:"width";i:1024;s:6:"height";i:701;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-110/</link>
		<pubDate>Tue, 20 May 2014 08:35:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-17.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7915</wp:post_id>
		<wp:post_date><![CDATA[2014-05-20 10:35:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-20 08:35:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-110]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-17.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-17.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:549;s:6:"height";i:250;s:4:"file";s:20:"2014/05/Image-17.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-17-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-17-300x136.png";s:5:"width";i:300;s:6:"height";i:136;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1506168896;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-63/</link>
		<pubDate>Tue, 20 May 2014 08:35:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-22.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7916</wp:post_id>
		<wp:post_date><![CDATA[2014-05-20 10:35:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-20 08:35:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-63]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-22.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-22.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:548;s:6:"height";i:243;s:4:"file";s:20:"2014/05/Image-22.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-22-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-22-300x133.png";s:5:"width";i:300;s:6:"height";i:133;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509777688;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-53/</link>
		<pubDate>Tue, 20 May 2014 08:36:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-31.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7917</wp:post_id>
		<wp:post_date><![CDATA[2014-05-20 10:36:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-20 08:36:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-53]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-31.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-31.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:555;s:6:"height";i:241;s:4:"file";s:20:"2014/05/Image-31.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-31-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-31-300x130.png";s:5:"width";i:300;s:6:"height";i:130;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1494354242;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-53/</link>
		<pubDate>Tue, 20 May 2014 08:36:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-42.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7918</wp:post_id>
		<wp:post_date><![CDATA[2014-05-20 10:36:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-20 08:36:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-53]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-42.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-42.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:489;s:6:"height";i:206;s:4:"file";s:20:"2014/05/Image-42.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-42-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-42-300x126.png";s:5:"width";i:300;s:6:"height";i:126;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507357639;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-41/</link>
		<pubDate>Tue, 20 May 2014 08:36:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7919</wp:post_id>
		<wp:post_date><![CDATA[2014-05-20 10:36:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-20 08:36:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-41]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-5.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-5.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:430;s:6:"height";i:130;s:4:"file";s:19:"2014/05/Image-5.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-5-150x130.png";s:5:"width";i:150;s:6:"height";i:130;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:18:"Image-5-300x90.png";s:5:"width";i:300;s:6:"height";i:90;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507357351;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-36/</link>
		<pubDate>Tue, 20 May 2014 08:36:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-61.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7920</wp:post_id>
		<wp:post_date><![CDATA[2014-05-20 10:36:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-20 08:36:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-36]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-61.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-61.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:548;s:6:"height";i:241;s:4:"file";s:20:"2014/05/Image-61.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-61-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-61-300x131.png";s:5:"width";i:300;s:6:"height";i:131;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507357789;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-26/</link>
		<pubDate>Tue, 20 May 2014 08:37:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-71.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7921</wp:post_id>
		<wp:post_date><![CDATA[2014-05-20 10:37:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-20 08:37:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-26]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-71.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-71.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:533;s:6:"height";i:238;s:4:"file";s:20:"2014/05/Image-71.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-71-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-71-300x133.png";s:5:"width";i:300;s:6:"height";i:133;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1502877228;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>favicon</title>
		<link>http://yannickbourenane.com/preprod/favicon-2/</link>
		<pubDate>Tue, 20 May 2014 15:02:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/favicon.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8144</wp:post_id>
		<wp:post_date><![CDATA[2014-05-20 17:02:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-20 15:02:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[favicon-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/favicon.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/favicon.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:16;s:6:"height";i:16;s:4:"file";s:19:"2014/05/favicon.png";s:5:"sizes";a:0:{}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509468753;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Cambria_Suites</title>
		<link>http://yannickbourenane.com/preprod/logo_cambria_suites/</link>
		<pubDate>Tue, 20 May 2014 15:13:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Cambria_Suites.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8146</wp:post_id>
		<wp:post_date><![CDATA[2014-05-20 17:13:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-20 15:13:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_cambria_suites]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Cambria_Suites.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Logo_Cambria_Suites.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:370;s:4:"file";s:31:"2014/05/Logo_Cambria_Suites.jpg";s:5:"sizes";a:4:{s:9:"thumbnail";a:4:{s:4:"file";s:31:"Logo_Cambria_Suites-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:31:"Logo_Cambria_Suites-300x134.jpg";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:10:"image/jpeg";}s:23:"coraline-image-template";a:4:{s:4:"file";s:31:"Logo_Cambria_Suites-800x357.jpg";s:5:"width";i:800;s:6:"height";i:357;s:9:"mime-type";s:10:"image/jpeg";}s:14:"post-thumbnail";a:4:{s:4:"file";s:31:"Logo_Cambria_Suites-827x180.jpg";s:5:"width";i:827;s:6:"height";i:180;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1504310231;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Cambria_Suites</title>
		<link>http://yannickbourenane.com/preprod/2014/05/21/cambria-soffre-un-nouveau-logo/logo_cambria_suites-2/</link>
		<pubDate>Tue, 20 May 2014 15:14:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Cambria_Suites1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8148</wp:post_id>
		<wp:post_date><![CDATA[2014-05-20 17:14:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-20 15:14:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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	<item>
		<title>BeDandy_facebook Banner_851x315_RVB_1</title>
		<link>http://yannickbourenane.com/preprod/bedandy_facebook-banner_851x315_rvb_1/</link>
		<pubDate>Tue, 20 May 2014 15:17:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		<title>tiger_air_logo_detail</title>
		<link>http://yannickbourenane.com/preprod/2014/05/21/cambria-soffre-un-nouveau-logo/tiger_air_logo_detail/</link>
		<pubDate>Tue, 20 May 2014 15:37:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-05-20 17:37:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-20 15:37:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
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		<wp:post_parent>8147</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_ACNO</title>
		<link>http://yannickbourenane.com/preprod/2014/05/22/lacno-change-didentite-visuelle/logo_acno/</link>
		<pubDate>Wed, 21 May 2014 08:55:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_ACNO.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8168</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 10:55:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 08:55:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_acno]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8167</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_ACNO.jpg]]></wp:attachment_url>
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			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Logo_ACNO.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>Logo_ACNO</title>
		<link>http://yannickbourenane.com/preprod/2014/05/22/lacno-change-didentite-visuelle/image-1-111/</link>
		<pubDate>Wed, 21 May 2014 09:17:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-18.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8169</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 11:17:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 09:17:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-111]]></wp:post_name>
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		<wp:post_parent>8167</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-18.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Image-18.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:994;s:6:"height";i:447;s:4:"file";s:20:"2014/05/Image-18.png";s:5:"sizes";a:4:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-18-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-18-300x134.png";s:5:"width";i:300;s:6:"height";i:134;s:9:"mime-type";s:9:"image/png";}s:23:"coraline-image-template";a:4:{s:4:"file";s:20:"Image-18-800x359.png";s:5:"width";i:800;s:6:"height";i:359;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-18-990x180.png";s:5:"width";i:990;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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	<item>
		<title>trend-04</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-04/</link>
		<pubDate>Wed, 21 May 2014 13:04:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-04.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8174</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:04:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:04:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-04.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-04.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>trend-03</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-03/</link>
		<pubDate>Wed, 21 May 2014 13:13:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-03.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8175</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:13:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:13:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-03.png]]></wp:attachment_url>
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			<wp:meta_value><![CDATA[2014/05/trend-03.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>trend-05</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-05/</link>
		<pubDate>Wed, 21 May 2014 13:51:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-05.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8177</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:51:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:51:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-05]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-05.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-05.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:501;s:6:"height";i:468;s:4:"file";s:20:"2014/05/trend-05.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-05-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-05-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-05-501x180.png";s:5:"width";i:501;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>trend-06</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-06/</link>
		<pubDate>Wed, 21 May 2014 13:51:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-06.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8178</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:51:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:51:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-06]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-06.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-06.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:501;s:6:"height";i:468;s:4:"file";s:20:"2014/05/trend-06.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-06-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-06-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-06-501x180.png";s:5:"width";i:501;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>trend-07</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-07/</link>
		<pubDate>Wed, 21 May 2014 13:51:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-07.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8179</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:51:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:51:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-07]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-07.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-07.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:501;s:6:"height";i:468;s:4:"file";s:20:"2014/05/trend-07.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-07-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-07-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-07-501x180.png";s:5:"width";i:501;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>trend-08</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-08/</link>
		<pubDate>Wed, 21 May 2014 13:51:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-08.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8180</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:51:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:51:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-08]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-08.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-08.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:501;s:6:"height";i:468;s:4:"file";s:20:"2014/05/trend-08.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-08-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-08-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-08-501x180.png";s:5:"width";i:501;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>trend-09</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-09/</link>
		<pubDate>Wed, 21 May 2014 13:51:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-09.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8181</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:51:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:51:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-09]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-09.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-09.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:467;s:4:"file";s:20:"2014/05/trend-09.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-09-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-09-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-09-500x180.png";s:5:"width";i:500;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>trend-10</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-10/</link>
		<pubDate>Wed, 21 May 2014 13:51:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8182</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:51:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:51:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-10]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-10.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-10.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:501;s:6:"height";i:468;s:4:"file";s:20:"2014/05/trend-10.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-10-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-10-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-10-501x180.png";s:5:"width";i:501;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>trend-11</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-11/</link>
		<pubDate>Wed, 21 May 2014 13:51:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8183</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:51:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:51:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-11.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:501;s:6:"height";i:468;s:4:"file";s:20:"2014/05/trend-11.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-11-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-11-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-11-501x180.png";s:5:"width";i:501;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>trend-12</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-12/</link>
		<pubDate>Wed, 21 May 2014 13:51:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-12.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8184</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:51:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:51:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-12]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-12.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-12.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:500;s:6:"height";i:467;s:4:"file";s:20:"2014/05/trend-12.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-12-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-12-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-12-500x180.png";s:5:"width";i:500;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>trend-13</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-13/</link>
		<pubDate>Wed, 21 May 2014 13:51:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-13.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8185</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:51:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:51:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-13]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-13.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-13.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:501;s:6:"height";i:468;s:4:"file";s:20:"2014/05/trend-13.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-13-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-13-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-13-501x180.png";s:5:"width";i:501;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>trend-14</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-14/</link>
		<pubDate>Wed, 21 May 2014 13:52:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-14.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8186</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:52:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:52:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-14.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-14.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:501;s:6:"height";i:468;s:4:"file";s:20:"2014/05/trend-14.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-14-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-14-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-14-501x180.png";s:5:"width";i:501;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>trend-15</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-15/</link>
		<pubDate>Wed, 21 May 2014 13:52:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-15.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8187</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:52:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:52:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-15]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-15.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-15.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:501;s:6:"height";i:468;s:4:"file";s:20:"2014/05/trend-15.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-15-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-15-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-15-501x180.png";s:5:"width";i:501;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>trend-16</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-16/</link>
		<pubDate>Wed, 21 May 2014 13:52:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-16.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8188</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:52:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:52:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-16]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-16.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-16.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:501;s:6:"height";i:468;s:4:"file";s:20:"2014/05/trend-16.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-16-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-16-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-16-501x180.png";s:5:"width";i:501;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>trend-17</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/trend-17/</link>
		<pubDate>Wed, 21 May 2014 13:52:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-17.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8189</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 15:52:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 13:52:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[trend-17]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-17.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/trend-17.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:501;s:6:"height";i:468;s:4:"file";s:20:"2014/05/trend-17.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"trend-17-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"trend-17-300x280.png";s:5:"width";i:300;s:6:"height";i:280;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"trend-17-501x180.png";s:5:"width";i:501;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_AFDAS</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/logo_afdas-2/</link>
		<pubDate>Wed, 21 May 2014 15:03:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_AFDAS.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8193</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 17:03:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 15:03:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_afdas-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_AFDAS.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Logo_AFDAS.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:827;s:6:"height";i:89;s:4:"file";s:22:"2014/05/Logo_AFDAS.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:21:"Logo_AFDAS-150x89.jpg";s:5:"width";i:150;s:6:"height";i:89;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:21:"Logo_AFDAS-300x32.jpg";s:5:"width";i:300;s:6:"height";i:32;s:9:"mime-type";s:10:"image/jpeg";}s:23:"coraline-image-template";a:4:{s:4:"file";s:21:"Logo_AFDAS-800x86.jpg";s:5:"width";i:800;s:6:"height";i:86;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Florence</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/logo_florence-2/</link>
		<pubDate>Wed, 21 May 2014 15:03:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Florence.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8194</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 17:03:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-21 15:03:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_florence-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8173</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Florence.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/05/Logo_Florence.jpg]]></wp:meta_value>
		</wp:postmeta>
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		<title>Image 2</title>
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		<title>Image 3</title>
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		<title>Image 4</title>
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		<pubDate>Tue, 27 May 2014 08:26:40 +0000</pubDate>
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		<title>Image 5</title>
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		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-37/</link>
		<pubDate>Tue, 27 May 2014 08:27:05 +0000</pubDate>
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		<title>JB_x_Ministry_Of_Sound</title>
		<link>http://yannickbourenane.com/preprod/2014/05/30/la-collaboration-de-lete-jb-x-ministry-of-sound/jb-x-ministry-of-sound-cover/</link>
		<pubDate>Tue, 27 May 2014 09:25:12 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/06/04/le-logo-des-450-ans-de-rio-de-janeiro/rio_450_17/</link>
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		<link>http://yannickbourenane.com/preprod/2014/06/04/le-logo-des-450-ans-de-rio-de-janeiro/rio_450_18/</link>
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		<title>Logonews_Header_14</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_14-2/</link>
		<pubDate>Tue, 03 Jun 2014 09:23:07 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/image-2-67/</link>
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		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-55/</link>
		<pubDate>Tue, 03 Jun 2014 09:23:58 +0000</pubDate>
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			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1365;s:6:"height";i:702;s:4:"file";s:20:"2014/06/Image-12.png";s:5:"sizes";a:5:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-12-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-12-300x154.png";s:5:"width";i:300;s:6:"height";i:154;s:9:"mime-type";s:9:"image/png";}s:5:"large";a:4:{s:4:"file";s:21:"Image-12-1024x526.png";s:5:"width";i:1024;s:6:"height";i:526;s:9:"mime-type";s:9:"image/png";}s:23:"coraline-image-template";a:4:{s:4:"file";s:20:"Image-12-800x411.png";s:5:"width";i:800;s:6:"height";i:411;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:21:"Image-12-1024x145.png";s:5:"width";i:1024;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Orange</title>
		<link>http://yannickbourenane.com/preprod/2014/06/10/culte-orange-sort-carre-presente-nouvelles-declinaisons/logo_orange/</link>
		<pubDate>Mon, 09 Jun 2014 09:24:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Orange.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8805</wp:post_id>
		<wp:post_date><![CDATA[2014-06-09 11:24:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-09 09:24:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_orange]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Orange.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/06/Logo_Orange.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Orange</title>
		<link>http://yannickbourenane.com/preprod/2014/06/10/culte-orange-sort-carre-presente-nouvelles-declinaisons/image-2-68/</link>
		<pubDate>Mon, 09 Jun 2014 09:38:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-22.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8806</wp:post_id>
		<wp:post_date><![CDATA[2014-06-09 11:38:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-09 09:38:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-68]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-22.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/06/Image-22.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:232;s:6:"height";i:216;s:4:"file";s:20:"2014/06/Image-22.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-22-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-22-232x145.png";s:5:"width";i:232;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Orange</title>
		<link>http://yannickbourenane.com/preprod/2014/06/10/culte-orange-sort-carre-presente-nouvelles-declinaisons/image-3-57/</link>
		<pubDate>Mon, 09 Jun 2014 09:38:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-32.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8807</wp:post_id>
		<wp:post_date><![CDATA[2014-06-09 11:38:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-09 09:38:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-57]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-32.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/06/Image-32.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:223;s:6:"height";i:212;s:4:"file";s:20:"2014/06/Image-32.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-32-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-32-223x145.png";s:5:"width";i:223;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Orange</title>
		<link>http://yannickbourenane.com/preprod/2014/06/10/culte-orange-sort-carre-presente-nouvelles-declinaisons/image-4-56/</link>
		<pubDate>Mon, 09 Jun 2014 09:38:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-41.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8808</wp:post_id>
		<wp:post_date><![CDATA[2014-06-09 11:38:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-09 09:38:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-56]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-41.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/06/Image-41.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:245;s:6:"height";i:214;s:4:"file";s:20:"2014/06/Image-41.png";s:5:"sizes";a:2:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-41-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-41-245x145.png";s:5:"width";i:245;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Orange</title>
		<link>http://yannickbourenane.com/preprod/2014/06/10/culte-orange-sort-carre-presente-nouvelles-declinaisons/image-5-44/</link>
		<pubDate>Mon, 09 Jun 2014 09:38:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-51.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8809</wp:post_id>
		<wp:post_date><![CDATA[2014-06-09 11:38:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-09 09:38:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-44]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-51.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/06/Image-51.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:499;s:6:"height";i:240;s:4:"file";s:20:"2014/06/Image-51.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-51-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-51-300x144.png";s:5:"width";i:300;s:6:"height";i:144;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-51-499x145.png";s:5:"width";i:499;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Orange</title>
		<link>http://yannickbourenane.com/preprod/2014/06/10/culte-orange-sort-carre-presente-nouvelles-declinaisons/image-6-40/</link>
		<pubDate>Mon, 09 Jun 2014 09:38:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-62.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8810</wp:post_id>
		<wp:post_date><![CDATA[2014-06-09 11:38:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-09 09:38:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-40]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-62.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/06/Image-62.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:616;s:6:"height";i:230;s:4:"file";s:20:"2014/06/Image-62.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-62-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-62-300x112.png";s:5:"width";i:300;s:6:"height";i:112;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-62-616x145.png";s:5:"width";i:616;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Orange</title>
		<link>http://yannickbourenane.com/preprod/2014/06/10/culte-orange-sort-carre-presente-nouvelles-declinaisons/image-7-27/</link>
		<pubDate>Mon, 09 Jun 2014 09:38:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8811</wp:post_id>
		<wp:post_date><![CDATA[2014-06-09 11:38:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-09 09:38:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-27]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>8804</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-7.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/06/Image-7.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<pubDate>Mon, 09 Jun 2014 14:03:58 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/06/12/nouveau-logo-des-vins-suisses/swiss-wine-kantone-2/</link>
		<pubDate>Mon, 09 Jun 2014 14:03:59 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/06/12/nouveau-logo-des-vins-suisses/swiss-wine-kantone/</link>
		<pubDate>Mon, 09 Jun 2014 14:04:00 +0000</pubDate>
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		<title>Logo_Swiss_Wine</title>
		<link>http://yannickbourenane.com/preprod/2014/06/12/nouveau-logo-des-vins-suisses/weinfass/</link>
		<pubDate>Mon, 09 Jun 2014 14:04:02 +0000</pubDate>
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	<item>
		<title>Logonews_Header_14</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_14-3/</link>
		<pubDate>Thu, 12 Jun 2014 08:18:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[logonews_header_14-3]]></wp:post_name>
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		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-118/</link>
		<pubDate>Thu, 12 Jun 2014 08:18:47 +0000</pubDate>
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		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-69/</link>
		<pubDate>Thu, 12 Jun 2014 08:19:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2014/06/16/kronenbourg-soffre-redesign/logo_kronenbourg/</link>
		<pubDate>Thu, 12 Jun 2014 13:07:31 +0000</pubDate>
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		<title>Logo_Kronenbourg</title>
		<link>http://yannickbourenane.com/preprod/2014/06/16/kronenbourg-soffre-redesign/82b579b720119e6148e5313fec5d2f2a/</link>
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		<title>Logo_Kronenbourg</title>
		<link>http://yannickbourenane.com/preprod/2014/06/16/kronenbourg-soffre-redesign/image-1-119/</link>
		<pubDate>Thu, 12 Jun 2014 13:18:46 +0000</pubDate>
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		<title>Logo_Invictus_Games</title>
		<link>http://yannickbourenane.com/preprod/2014/06/17/invictus-games-devoile-identite/invictus-games-logo-01/</link>
		<pubDate>Thu, 12 Jun 2014 14:07:37 +0000</pubDate>
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		<title>Logo_Invictus_Games</title>
		<link>http://yannickbourenane.com/preprod/2014/06/17/invictus-games-devoile-identite/image-1-120/</link>
		<pubDate>Thu, 12 Jun 2014 14:41:47 +0000</pubDate>
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		<title>Logo_Pologne</title>
		<link>http://yannickbourenane.com/preprod/2014/06/18/pologne-change-logo/168ae60/</link>
		<pubDate>Fri, 13 Jun 2014 12:41:56 +0000</pubDate>
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		<title>Logo_Loewe</title>
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		<pubDate>Fri, 13 Jun 2014 13:18:55 +0000</pubDate>
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		<title>Logo_Loewe</title>
		<link>http://yannickbourenane.com/preprod/2014/06/19/loewe-presente-nouveau-logo/08_loewe_rebrand/</link>
		<pubDate>Fri, 13 Jun 2014 14:11:38 +0000</pubDate>
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		<title>Logo_Loewe</title>
		<link>http://yannickbourenane.com/preprod/2014/06/19/loewe-presente-nouveau-logo/10_loewe_rebrand/</link>
		<pubDate>Fri, 13 Jun 2014 14:11:39 +0000</pubDate>
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		<title>Logo_Loewe</title>
		<link>http://yannickbourenane.com/preprod/2014/06/19/loewe-presente-nouveau-logo/12_loewe_rebrand/</link>
		<pubDate>Fri, 13 Jun 2014 14:11:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>cavalitop</title>
		<link>http://yannickbourenane.com/preprod/2014/06/20/polemique-logo-vs-religion/cavalitop/</link>
		<pubDate>Fri, 13 Jun 2014 15:19:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Just_Cavalli</title>
		<link>http://yannickbourenane.com/preprod/2014/06/20/polemique-logo-vs-religion/cavali3/</link>
		<pubDate>Fri, 13 Jun 2014 15:42:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[cavali3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<link>http://yannickbourenane.com/preprod/2014/06/20/polemique-logo-vs-religion/cavali5/</link>
		<pubDate>Fri, 13 Jun 2014 15:42:27 +0000</pubDate>
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		<title>Logo_Just_Cavalli</title>
		<link>http://yannickbourenane.com/preprod/2014/06/20/polemique-logo-vs-religion/cavali6/</link>
		<pubDate>Fri, 13 Jun 2014 15:42:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logonews_Header_14</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_14-4/</link>
		<pubDate>Fri, 20 Jun 2014 08:23:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-121/</link>
		<pubDate>Fri, 20 Jun 2014 08:24:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-70/</link>
		<pubDate>Fri, 20 Jun 2014 08:24:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-24.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8952</wp:post_id>
		<wp:post_date><![CDATA[2014-06-20 10:24:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-20 08:24:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-59/</link>
		<pubDate>Fri, 20 Jun 2014 08:25:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-34.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-58/</link>
		<pubDate>Fri, 20 Jun 2014 08:25:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-43.png</guid>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<title>Logonews_Header_14</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_14-5/</link>
		<pubDate>Tue, 01 Jul 2014 08:33:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-122/</link>
		<pubDate>Tue, 01 Jul 2014 08:34:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-71/</link>
		<pubDate>Tue, 01 Jul 2014 08:34:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-61/</link>
		<pubDate>Tue, 01 Jul 2014 08:34:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-3.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-60/</link>
		<pubDate>Tue, 01 Jul 2014 08:35:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-4.png</guid>
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		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-47/</link>
		<pubDate>Tue, 01 Jul 2014 08:35:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-43/</link>
		<pubDate>Tue, 01 Jul 2014 08:35:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2014/07/01/tv-breizh-presente-nouveau-logo/logo_tv_breizh/</link>
		<pubDate>Tue, 01 Jul 2014 13:24:02 +0000</pubDate>
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		<title>Logo_TV_Breizh</title>
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		<title>Logo_TV_Breizh</title>
		<link>http://yannickbourenane.com/preprod/2014/07/01/tv-breizh-presente-nouveau-logo/ob_6c4888_habillage-2-11193716zdmep/</link>
		<pubDate>Tue, 01 Jul 2014 13:50:31 +0000</pubDate>
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		<title>Logo_TV_Breizh</title>
		<link>http://yannickbourenane.com/preprod/2014/07/01/tv-breizh-presente-nouveau-logo/ob_768475_habillage-5-11193713ajgma/</link>
		<pubDate>Tue, 01 Jul 2014 13:50:32 +0000</pubDate>
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		<title>Logo_TV_Breizh</title>
		<link>http://yannickbourenane.com/preprod/2014/07/01/tv-breizh-presente-nouveau-logo/ob_d7dec2_habillage-3-11193715vknos/</link>
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		<title>Logo_Nescafé</title>
		<link>http://yannickbourenane.com/preprod/2014/07/07/nescafe-redesign-identite/nescafe_fb_covers/</link>
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		<title>Logo_Nescafé</title>
		<link>http://yannickbourenane.com/preprod/2014/07/07/nescafe-redesign-identite/nescafe_fb_error/</link>
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		<title>Logo_Nescafé</title>
		<link>http://yannickbourenane.com/preprod/2014/07/07/nescafe-redesign-identite/nescafe_fb_love_your_new_accent/</link>
		<pubDate>Fri, 04 Jul 2014 09:17:52 +0000</pubDate>
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		<title>Logo_Nescafé</title>
		<link>http://yannickbourenane.com/preprod/2014/07/07/nescafe-redesign-identite/nescafe_fb_mug_shape/</link>
		<pubDate>Fri, 04 Jul 2014 09:18:00 +0000</pubDate>
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		<title>Logo_Nescafé</title>
		<link>http://yannickbourenane.com/preprod/2014/07/07/nescafe-redesign-identite/nescafe_fb_postal_thing/</link>
		<pubDate>Fri, 04 Jul 2014 09:18:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Nescafé</title>
		<link>http://yannickbourenane.com/preprod/2014/07/07/nescafe-redesign-identite/nescafe_fb_yinyang/</link>
		<pubDate>Fri, 04 Jul 2014 09:18:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Nescafé</title>
		<link>http://yannickbourenane.com/preprod/2014/07/07/nescafe-redesign-identite/nescafe_logo_construction/</link>
		<pubDate>Fri, 04 Jul 2014 09:18:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>9167</wp:post_id>
		<wp:post_date><![CDATA[2014-07-04 15:01:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-04 13:01:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-61]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>9162</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-41.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/07/Image-41.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:604;s:6:"height";i:606;s:4:"file";s:20:"2014/07/Image-41.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-41-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-41-300x300.png";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-41-604x145.png";s:5:"width";i:604;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Roy_Mallari_iPhone</title>
		<link>http://yannickbourenane.com/preprod/2014/07/18/10-logos-100-naturels/image-5-48/</link>
		<pubDate>Fri, 04 Jul 2014 13:01:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-51.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9168</wp:post_id>
		<wp:post_date><![CDATA[2014-07-04 15:01:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-04 13:01:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-48]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>9162</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-51.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/07/Image-51.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:604;s:6:"height";i:604;s:4:"file";s:20:"2014/07/Image-51.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-51-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-51-300x300.png";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-51-604x145.png";s:5:"width";i:604;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Roy_Mallari_Apple</title>
		<link>http://yannickbourenane.com/preprod/2014/07/18/10-logos-100-naturels/image-6-44/</link>
		<pubDate>Fri, 04 Jul 2014 13:01:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-61.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9169</wp:post_id>
		<wp:post_date><![CDATA[2014-07-04 15:01:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-04 13:01:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-44]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>9162</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-61.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/07/Image-61.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:604;s:6:"height";i:606;s:4:"file";s:20:"2014/07/Image-61.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-61-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-61-300x300.png";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-61-604x145.png";s:5:"width";i:604;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Roy_Mallari</title>
		<link>http://yannickbourenane.com/preprod/2014/07/18/10-logos-100-naturels/image-7-30/</link>
		<pubDate>Fri, 04 Jul 2014 13:01:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-71.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9170</wp:post_id>
		<wp:post_date><![CDATA[2014-07-04 15:01:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-04 13:01:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-30]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>9162</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-71.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/07/Image-71.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:606;s:6:"height";i:606;s:4:"file";s:20:"2014/07/Image-71.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-71-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-71-300x300.png";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-71-606x145.png";s:5:"width";i:606;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Roy_Mallari_Unicef</title>
		<link>http://yannickbourenane.com/preprod/2014/07/18/10-logos-100-naturels/image-8-19/</link>
		<pubDate>Fri, 04 Jul 2014 13:02:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-8.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9171</wp:post_id>
		<wp:post_date><![CDATA[2014-07-04 15:02:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-04 13:02:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-8-19]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>9162</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-8.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/07/Image-8.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:606;s:6:"height";i:604;s:4:"file";s:19:"2014/07/Image-8.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-8-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-8-300x300.png";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Image-8-606x145.png";s:5:"width";i:606;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Roy_Mallari</title>
		<link>http://yannickbourenane.com/preprod/2014/07/18/10-logos-100-naturels/image-9-14/</link>
		<pubDate>Fri, 04 Jul 2014 13:02:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-9.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9172</wp:post_id>
		<wp:post_date><![CDATA[2014-07-04 15:02:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-04 13:02:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-9-14]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>9162</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-9.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/07/Image-9.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:609;s:6:"height";i:608;s:4:"file";s:19:"2014/07/Image-9.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-9-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-9-300x300.png";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Image-9-609x145.png";s:5:"width";i:609;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Roy_Mallari</title>
		<link>http://yannickbourenane.com/preprod/2014/07/18/10-logos-100-naturels/image-10-11/</link>
		<pubDate>Fri, 04 Jul 2014 13:03:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9173</wp:post_id>
		<wp:post_date><![CDATA[2014-07-04 15:03:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-04 13:03:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-10-11]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>9162</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-10.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/07/Image-10.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:608;s:6:"height";i:610;s:4:"file";s:20:"2014/07/Image-10.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-10-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-10-300x300.png";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-10-608x145.png";s:5:"width";i:608;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo_Monster</title>
		<link>http://yannickbourenane.com/preprod/2014/07/08/monster-change-didentite-visuelle/logo_monster/</link>
		<pubDate>Mon, 07 Jul 2014 08:32:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Monster.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9183</wp:post_id>
		<wp:post_date><![CDATA[2014-07-07 10:32:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-07 08:32:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_monster]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>9182</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Monster.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/07/Logo_Monster.jpg]]></wp:meta_value>
		</wp:postmeta>
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		<pubDate>Tue, 08 Jul 2014 08:08:19 +0000</pubDate>
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		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/07/Image-25.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-63/</link>
		<pubDate>Tue, 08 Jul 2014 08:08:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-32.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9199</wp:post_id>
		<wp:post_date><![CDATA[2014-07-08 10:08:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-08 08:08:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-63]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-32.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1501607819;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-62/</link>
		<pubDate>Tue, 08 Jul 2014 08:09:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-42.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9200</wp:post_id>
		<wp:post_date><![CDATA[2014-07-08 10:09:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-08 08:09:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-62]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-42.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/07/Image-42.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1503018524;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-49/</link>
		<pubDate>Tue, 08 Jul 2014 08:09:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-52.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9201</wp:post_id>
		<wp:post_date><![CDATA[2014-07-08 10:09:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-08 08:09:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-49]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-52.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/07/Image-52.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1509142643;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-45/</link>
		<pubDate>Tue, 08 Jul 2014 08:09:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-62.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9202</wp:post_id>
		<wp:post_date><![CDATA[2014-07-08 10:09:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-08 08:09:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-45]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-62.png]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1489656279;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logo_Pizza_Mogul</title>
		<link>http://yannickbourenane.com/preprod/2014/07/09/pizza-mogul-comment-creer-pizza/dominos-pizza-pizza-mogul/</link>
		<pubDate>Tue, 08 Jul 2014 12:19:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Dominos-Pizza-Pizza-Mogul.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9204</wp:post_id>
		<wp:post_date><![CDATA[2014-07-08 14:19:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-08 12:19:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[dominos-pizza-pizza-mogul]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>9203</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Dominos-Pizza-Pizza-Mogul.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/07/Dominos-Pizza-Pizza-Mogul.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	</item>
	<item>
		<title>Logo_Pizza_Mogul</title>
		<link>http://yannickbourenane.com/preprod/2014/07/09/pizza-mogul-comment-creer-pizza/dominos-pizza-pizza-mogul-2/</link>
		<pubDate>Tue, 08 Jul 2014 13:24:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Dominos-Pizza-Pizza-Mogul-2.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9205</wp:post_id>
		<wp:post_date><![CDATA[2014-07-08 15:24:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-08 13:24:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[dominos-pizza-pizza-mogul-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>9203</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Dominos-Pizza-Pizza-Mogul-2.png]]></wp:attachment_url>
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			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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		<title>Logo_Ingenico</title>
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		<title>Logo_Ingenico</title>
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		<title>Logo_Ingenico</title>
		<link>http://yannickbourenane.com/preprod/2014/07/14/ingenico-logo-genie/image-8-20/</link>
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		<title>C&#039;est_Vendredi_Christian_Petersen</title>
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		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-01/</link>
		<pubDate>Thu, 10 Jul 2014 13:48:26 +0000</pubDate>
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		<title>Logo_Relish</title>
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		<pubDate>Thu, 10 Jul 2014 14:05:46 +0000</pubDate>
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		<title>Logo_Relish</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-02/</link>
		<pubDate>Thu, 10 Jul 2014 14:05:48 +0000</pubDate>
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		<title>Logo_Relish</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-03/</link>
		<pubDate>Thu, 10 Jul 2014 14:05:50 +0000</pubDate>
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		<title>Logo_Relish</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-04/</link>
		<pubDate>Thu, 10 Jul 2014 14:05:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Relish</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-05/</link>
		<pubDate>Thu, 10 Jul 2014 14:05:54 +0000</pubDate>
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		<title>Logo_Relish</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-06/</link>
		<pubDate>Thu, 10 Jul 2014 14:05:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-07/</link>
		<pubDate>Thu, 10 Jul 2014 14:05:58 +0000</pubDate>
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		<title>Logo_Relish</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-08/</link>
		<pubDate>Thu, 10 Jul 2014 14:06:00 +0000</pubDate>
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		<title>Logo_Relish</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-10/</link>
		<pubDate>Thu, 10 Jul 2014 14:06:02 +0000</pubDate>
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		<title>Logo_Relish</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-11/</link>
		<pubDate>Thu, 10 Jul 2014 14:06:04 +0000</pubDate>
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		<title>Logo_Relish</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-13/</link>
		<pubDate>Thu, 10 Jul 2014 14:06:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Relish</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-14/</link>
		<pubDate>Thu, 10 Jul 2014 14:06:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logo_Relish</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/relish-15/</link>
		<pubDate>Thu, 10 Jul 2014 14:06:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2014/07/16/detournement-logos-iconiques/capture-decran-2014-07-15-a-15-44-06/</link>
		<pubDate>Tue, 15 Jul 2014 14:52:25 +0000</pubDate>
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		<title>Logo_hermes_detournement</title>
		<link>http://yannickbourenane.com/preprod/2014/07/16/detournement-logos-iconiques/capture-decran-2014-07-15-a-15-44-13/</link>
		<pubDate>Tue, 15 Jul 2014 14:52:28 +0000</pubDate>
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		<title>ardoise_logo_fait_maison</title>
		<link>http://yannickbourenane.com/preprod/2014/07/17/logo-fait-maison/ardoise_logo_fait_maison/</link>
		<pubDate>Wed, 16 Jul 2014 18:37:51 +0000</pubDate>
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		<title>JPEG</title>
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		<pubDate>Wed, 16 Jul 2014 18:38:04 +0000</pubDate>
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		<title>LOGO_FAITMAISON_fondclair</title>
		<link>http://yannickbourenane.com/preprod/2014/07/17/logo-fait-maison/logo_faitmaison_fondclair/</link>
		<pubDate>Wed, 16 Jul 2014 18:38:16 +0000</pubDate>
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		<title>LOGO_FAITMAISON_fondsombre</title>
		<link>http://yannickbourenane.com/preprod/2014/07/17/logo-fait-maison/logo_faitmaison_fondsombre/</link>
		<pubDate>Wed, 16 Jul 2014 18:38:26 +0000</pubDate>
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		<pubDate>Fri, 18 Jul 2014 16:23:57 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/airbnb_apparely_stuff/</link>
		<pubDate>Fri, 18 Jul 2014 16:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/airbnb_card_stationery-1/</link>
		<pubDate>Fri, 18 Jul 2014 16:24:01 +0000</pubDate>
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		<title>airbnb_create_icon</title>
		<link>http://yannickbourenane.com/preprod/airbnb_create_icon/</link>
		<pubDate>Fri, 18 Jul 2014 16:24:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>airbnb_create_site</title>
		<link>http://yannickbourenane.com/preprod/airbnb_create_site/</link>
		<pubDate>Fri, 18 Jul 2014 16:24:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>airbnb_icon_3d_02</title>
		<link>http://yannickbourenane.com/preprod/airbnb_icon_3d_02/</link>
		<pubDate>Fri, 18 Jul 2014 16:24:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>airbnb_icon_3d</title>
		<link>http://yannickbourenane.com/preprod/airbnb_icon_3d/</link>
		<pubDate>Fri, 18 Jul 2014 16:24:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>airbnb_icon_detail_animation</title>
		<link>http://yannickbourenane.com/preprod/airbnb_icon_detail_animation/</link>
		<pubDate>Fri, 18 Jul 2014 16:24:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>airbnb_logo_detail</title>
		<link>http://yannickbourenane.com/preprod/airbnb_logo_detail/</link>
		<pubDate>Fri, 18 Jul 2014 16:24:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>100415a-HQ28-007 NATO Headquarters Brussels.</title>
		<link>http://yannickbourenane.com/preprod/100415a-hq28-007-nato-headquarters-brussels/</link>
		<pubDate>Fri, 18 Jul 2014 16:24:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[NATO flag flying at NATO Headquarters Brussels.]]></content:encoded>
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		<wp:post_id>9354</wp:post_id>
		<wp:post_date><![CDATA[2014-07-18 18:24:46]]></wp:post_date>
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		<wp:post_name><![CDATA[100415a-hq28-007-nato-headquarters-brussels]]></wp:post_name>
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		<title>Airbnb-ancien-logo</title>
		<link>http://yannickbourenane.com/preprod/airbnb-logo/</link>
		<pubDate>Fri, 18 Jul 2014 16:24:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[Airbnb-ancien-logo]]></content:encoded>
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		<wp:post_id>9355</wp:post_id>
		<wp:post_date><![CDATA[2014-07-18 18:24:47]]></wp:post_date>
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		<pubDate>Fri, 18 Jul 2014 16:24:58 +0000</pubDate>
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		<pubDate>Fri, 18 Jul 2014 16:25:14 +0000</pubDate>
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		<pubDate>Fri, 18 Jul 2014 16:25:15 +0000</pubDate>
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		<pubDate>Fri, 18 Jul 2014 16:25:21 +0000</pubDate>
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		<title>bnb_P1_colours_01-672x756-1</title>
		<link>http://yannickbourenane.com/preprod/bnb_p1_colours_01-672x756-1/</link>
		<pubDate>Fri, 18 Jul 2014 16:25:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>bnb_P1_colours_01-672x756</title>
		<link>http://yannickbourenane.com/preprod/bnb_p1_colours_01-672x756/</link>
		<pubDate>Fri, 18 Jul 2014 16:25:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>bnb_P1_create_01-672x756</title>
		<link>http://yannickbourenane.com/preprod/bnb_p1_create_01-672x756/</link>
		<pubDate>Fri, 18 Jul 2014 16:25:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>9366</wp:post_id>
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	<item>
		<title>bnb_P1_create_02-672x756</title>
		<link>http://yannickbourenane.com/preprod/bnb_p1_create_02-672x756/</link>
		<pubDate>Fri, 18 Jul 2014 16:25:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>9367</wp:post_id>
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		<pubDate>Fri, 18 Jul 2014 16:27:06 +0000</pubDate>
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			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1507621238;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 1</title>
		<link>http://yannickbourenane.com/preprod/image-1-131/</link>
		<pubDate>Tue, 05 Aug 2014 08:15:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9422</wp:post_id>
		<wp:post_date><![CDATA[2014-08-05 10:15:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-05 08:15:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-1-131]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/08/Image-1.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:532;s:6:"height";i:233;s:4:"file";s:19:"2014/08/Image-1.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-1-300x131.png";s:5:"width";i:300;s:6:"height";i:131;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Image-1-532x145.png";s:5:"width";i:532;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1488119619;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 2</title>
		<link>http://yannickbourenane.com/preprod/image-2-79/</link>
		<pubDate>Tue, 05 Aug 2014 08:15:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-21.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9423</wp:post_id>
		<wp:post_date><![CDATA[2014-08-05 10:15:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-05 08:15:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-2-79]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-21.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/08/Image-21.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:523;s:6:"height";i:236;s:4:"file";s:20:"2014/08/Image-21.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-21-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-21-300x135.png";s:5:"width";i:300;s:6:"height";i:135;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-21-523x145.png";s:5:"width";i:523;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508248516;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Image 3</title>
		<link>http://yannickbourenane.com/preprod/image-3-66/</link>
		<pubDate>Tue, 05 Aug 2014 08:15:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-31.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9424</wp:post_id>
		<wp:post_date><![CDATA[2014-08-05 10:15:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-05 08:15:38]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-3-66]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-31.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/08/Image-31.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:413;s:6:"height";i:208;s:4:"file";s:20:"2014/08/Image-31.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Image-31-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Image-31-300x151.png";s:5:"width";i:300;s:6:"height";i:151;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Image-31-413x145.png";s:5:"width";i:413;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508278642;s:7:"payload";a:0:{}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Image 4</title>
		<link>http://yannickbourenane.com/preprod/image-4-63/</link>
		<pubDate>Tue, 05 Aug 2014 08:15:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-4.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9425</wp:post_id>
		<wp:post_date><![CDATA[2014-08-05 10:15:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-05 08:15:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-4-63]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-4.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/08/Image-4.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:531;s:6:"height";i:261;s:4:"file";s:19:"2014/08/Image-4.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-4-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-4-300x147.png";s:5:"width";i:300;s:6:"height";i:147;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Image-4-531x145.png";s:5:"width";i:531;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508291727;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 5</title>
		<link>http://yannickbourenane.com/preprod/image-5-51/</link>
		<pubDate>Tue, 05 Aug 2014 08:16:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-5.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9426</wp:post_id>
		<wp:post_date><![CDATA[2014-08-05 10:16:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-05 08:16:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-5-51]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-5.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/08/Image-5.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:532;s:6:"height";i:245;s:4:"file";s:19:"2014/08/Image-5.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Image-5-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Image-5-300x138.png";s:5:"width";i:300;s:6:"height";i:138;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Image-5-532x145.png";s:5:"width";i:532;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:10:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";}}]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1508299544;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 6</title>
		<link>http://yannickbourenane.com/preprod/image-6-47/</link>
		<pubDate>Tue, 05 Aug 2014 08:16:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-6.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9427</wp:post_id>
		<wp:post_date><![CDATA[2014-08-05 10:16:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-05 08:16:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-6-47]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-6.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/08/Image-6.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"445a927db38e888276a96c16f8c13e94";a:2:{s:7:"expires";i:1496640954;s:7:"payload";a:0:{}}}]]></wp:meta_value>
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	<item>
		<title>Image 7</title>
		<link>http://yannickbourenane.com/preprod/image-7-32/</link>
		<pubDate>Tue, 05 Aug 2014 08:16:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-7.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9428</wp:post_id>
		<wp:post_date><![CDATA[2014-08-05 10:16:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-05 08:16:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[image-7-32]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-7.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/08/Image-7.png]]></wp:meta_value>
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	<item>
		<title>Image 8</title>
		<link>http://yannickbourenane.com/preprod/image-8-21/</link>
		<pubDate>Tue, 05 Aug 2014 08:16:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Image 9</title>
		<link>http://yannickbourenane.com/preprod/image-9-15/</link>
		<pubDate>Tue, 05 Aug 2014 08:17:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-9.png</guid>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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	<item>
		<title>Image 10</title>
		<link>http://yannickbourenane.com/preprod/image-10-12/</link>
		<pubDate>Tue, 05 Aug 2014 08:17:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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	<item>
		<title>Image 11</title>
		<link>http://yannickbourenane.com/preprod/image-11-11/</link>
		<pubDate>Tue, 05 Aug 2014 08:17:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9432</wp:post_id>
		<wp:post_date><![CDATA[2014-08-05 10:17:47]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[image-11-11]]></wp:post_name>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>Image 12</title>
		<link>http://yannickbourenane.com/preprod/image-12-7/</link>
		<pubDate>Tue, 05 Aug 2014 08:18:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-12.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9433</wp:post_id>
		<wp:post_date><![CDATA[2014-08-05 10:18:06]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[image-12-7]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
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	<item>
		<title>Image 13</title>
		<link>http://yannickbourenane.com/preprod/image-13-5/</link>
		<pubDate>Tue, 05 Aug 2014 08:18:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-13.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9434</wp:post_id>
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		<title>Image 14</title>
		<link>http://yannickbourenane.com/preprod/image-14-5/</link>
		<pubDate>Tue, 05 Aug 2014 08:19:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-14.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<title>Image 16</title>
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		<title>Image 17</title>
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		<title>Image 18</title>
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		<title>Image 19</title>
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		<title>Logo_KTO_Korea</title>
		<link>http://yannickbourenane.com/preprod/2014/08/06/imagine-your-korea-devoile-logo/logo_kto_korea/</link>
		<pubDate>Tue, 05 Aug 2014 14:20:21 +0000</pubDate>
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		<title>Logo_KTO_Korea</title>
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		<pubDate>Tue, 05 Aug 2014 15:04:34 +0000</pubDate>
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		<pubDate>Tue, 05 Aug 2014 15:04:45 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/08/06/imagine-your-korea-devoile-logo/south_korea_ads/</link>
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		<link>http://yannickbourenane.com/preprod/2014/08/06/imagine-your-korea-devoile-logo/south_korea_logo_colors/</link>
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		<link>http://yannickbourenane.com/preprod/2014/08/06/imagine-your-korea-devoile-logo/south_korea_logo_explanation/</link>
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		<link>http://yannickbourenane.com/preprod/2014/08/06/imagine-your-korea-devoile-logo/south_korea_patterms_use/</link>
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		<title>Logo_KTO_Korea</title>
		<link>http://yannickbourenane.com/preprod/2014/08/06/imagine-your-korea-devoile-logo/south_korea_patterns/</link>
		<pubDate>Tue, 05 Aug 2014 15:04:57 +0000</pubDate>
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		<title>Logo_Waffee</title>
		<link>http://yannickbourenane.com/preprod/2014/08/12/waffee-presente-identite/waffee-a_friend_of_mine-12-590x751/</link>
		<pubDate>Mon, 11 Aug 2014 13:08:10 +0000</pubDate>
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		<title>Logo_Houston</title>
		<link>http://yannickbourenane.com/preprod/2014/08/13/houston-soffre-nouvelle-marque/logo_houston/</link>
		<pubDate>Mon, 11 Aug 2014 13:43:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Logo_Houston</title>
		<link>http://yannickbourenane.com/preprod/2014/08/13/houston-soffre-nouvelle-marque/houston_no_limits_ads/</link>
		<pubDate>Mon, 11 Aug 2014 14:10:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Logo_Houston</title>
		<link>http://yannickbourenane.com/preprod/2014/08/13/houston-soffre-nouvelle-marque/houston_no_limits_logo_variations/</link>
		<pubDate>Mon, 11 Aug 2014 14:10:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<title>Logo_Houston</title>
		<link>http://yannickbourenane.com/preprod/2014/08/13/houston-soffre-nouvelle-marque/image-2-81/</link>
		<pubDate>Mon, 11 Aug 2014 14:10:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>Logonews_Header_14</title>
		<link>http://yannickbourenane.com/preprod/logonews_header_14-8/</link>
		<pubDate>Tue, 12 Aug 2014 08:27:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logonews_Header_141.gif</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9528</wp:post_id>
		<wp:post_date><![CDATA[2014-08-12 10:27:34]]></wp:post_date>
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		<wp:post_name><![CDATA[logonews_header_14-8]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
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		<title>Image 1</title>
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		<title>Image 2</title>
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		<title>Image 3</title>
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		<title>Image 4</title>
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		<pubDate>Tue, 12 Aug 2014 08:28:54 +0000</pubDate>
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		<title>Image 5</title>
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		<title>Logo_Brand_Bière</title>
		<link>http://yannickbourenane.com/preprod/2014/08/14/brand-devient-biere-etiquette/logo_brand_biere/</link>
		<pubDate>Tue, 12 Aug 2014 12:31:52 +0000</pubDate>
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		<title>Logo_Brand_Bière</title>
		<link>http://yannickbourenane.com/preprod/2014/08/14/brand-devient-biere-etiquette/brand_bier_bottles_all/</link>
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		<link>http://yannickbourenane.com/preprod/2014/08/14/brand-devient-biere-etiquette/brand_bier_pilsener_new_cans/</link>
		<pubDate>Tue, 12 Aug 2014 12:59:22 +0000</pubDate>
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		<title>Logo_Brand_Bière</title>
		<link>http://yannickbourenane.com/preprod/2014/08/14/brand-devient-biere-etiquette/brand_bier_pilsener_new_crate/</link>
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		<title>Logo_Brand_Bière</title>
		<link>http://yannickbourenane.com/preprod/2014/08/14/brand-devient-biere-etiquette/brand_bier_pilsener_new_detail/</link>
		<pubDate>Tue, 12 Aug 2014 12:59:31 +0000</pubDate>
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		<title>Logo_Brand_Bière</title>
		<link>http://yannickbourenane.com/preprod/2014/08/14/brand-devient-biere-etiquette/brand_bier_pilsener_new_logo/</link>
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		<title>Logo_Brand_Bière</title>
		<link>http://yannickbourenane.com/preprod/2014/08/14/brand-devient-biere-etiquette/brand_bier_pilsener_new_weekend/</link>
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		<title>Capture d’écran 2014-08-25 à 11.11.27</title>
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		<title>tata-sons-singapore-airlines-jv-vistara-set-for-oct-launch-14077640737827</title>
		<link>http://yannickbourenane.com/preprod/2014/08/28/nouvelle-compagnie-aerienne-nen-porte-nom-logo/tata-sons-singapore-airlines-jv-vistara-set-for-oct-launch-14077640737827/</link>
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		<title>hershey_company_business_cards</title>
		<link>http://yannickbourenane.com/preprod/2014/09/04/polemique-logo-dhershey/hershey_company_business_cards/</link>
		<pubDate>Wed, 03 Sep 2014 17:41:53 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/09/04/polemique-logo-dhershey/hershey_company_collateral/</link>
		<pubDate>Wed, 03 Sep 2014 17:41:56 +0000</pubDate>
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		<title>hershey_company_font</title>
		<link>http://yannickbourenane.com/preprod/2014/09/04/polemique-logo-dhershey/hershey_company_font/</link>
		<pubDate>Wed, 03 Sep 2014 17:41:57 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/09/04/polemique-logo-dhershey/hershey_company_logo_detail/</link>
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		<title>volvo_business_card_and_thing</title>
		<link>http://yannickbourenane.com/preprod/2014/09/08/nouveau-logo-volvo/volvo_business_card_and_thing/</link>
		<pubDate>Wed, 03 Sep 2014 18:01:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_name><![CDATA[volvo_business_card_and_thing]]></wp:post_name>
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		<wp:post_parent>9759</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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	<item>
		<title>volvo_logo_detail</title>
		<link>http://yannickbourenane.com/preprod/2014/09/08/nouveau-logo-volvo/volvo_logo_detail/</link>
		<pubDate>Wed, 03 Sep 2014 18:01:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	</item>
	<item>
		<title>volvo_logo_family</title>
		<link>http://yannickbourenane.com/preprod/2014/09/08/nouveau-logo-volvo/volvo_logo_family/</link>
		<pubDate>Wed, 03 Sep 2014 18:01:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/volvo_logo_family.jpg</guid>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[volvo_logo_family]]></wp:post_name>
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		<wp:post_parent>9759</wp:post_parent>
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	<item>
		<title>volvo-xc90-1</title>
		<link>http://yannickbourenane.com/preprod/2014/09/08/nouveau-logo-volvo/volvo-xc90-1/</link>
		<pubDate>Wed, 03 Sep 2014 18:01:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9765</wp:post_id>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[volvo-xc90-1]]></wp:post_name>
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	<item>
		<title>1b07af6961108675497b8d2d216042ed</title>
		<link>http://yannickbourenane.com/preprod/1b07af6961108675497b8d2d216042ed/</link>
		<pubDate>Wed, 03 Sep 2014 22:01:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<title>5bd3b36d20cf92221c12413505e1efc4</title>
		<link>http://yannickbourenane.com/preprod/5bd3b36d20cf92221c12413505e1efc4/</link>
		<pubDate>Wed, 03 Sep 2014 22:02:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<title>48ae103b832023e1a3e08686a8f891bf</title>
		<link>http://yannickbourenane.com/preprod/48ae103b832023e1a3e08686a8f891bf/</link>
		<pubDate>Wed, 03 Sep 2014 22:02:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9784</wp:post_id>
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		<pubDate>Sun, 14 Sep 2014 16:52:19 +0000</pubDate>
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		<pubDate>Sun, 14 Sep 2014 16:52:21 +0000</pubDate>
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		<title>251118-logos-letudiant-510x_</title>
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		<pubDate>Sun, 14 Sep 2014 16:52:34 +0000</pubDate>
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		<title>Beko_09.2014</title>
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		<pubDate>Sun, 14 Sep 2014 16:52:46 +0000</pubDate>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[proximus_ads_02]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_ads_02.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/10/proximus_ads_02.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:654;s:4:"file";s:27:"2014/10/proximus_ads_02.jpg";s:5:"sizes";a:4:{s:9:"thumbnail";a:4:{s:4:"file";s:27:"proximus_ads_02-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:27:"proximus_ads_02-300x196.jpg";s:5:"width";i:300;s:6:"height";i:196;s:9:"mime-type";s:10:"image/jpeg";}s:23:"coraline-image-template";a:4:{s:4:"file";s:27:"proximus_ads_02-800x523.jpg";s:5:"width";i:800;s:6:"height";i:523;s:9:"mime-type";s:10:"image/jpeg";}s:14:"post-thumbnail";a:4:{s:4:"file";s:28:"proximus_ads_02-1000x145.jpg";s:5:"width";i:1000;s:6:"height";i:145;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
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	<item>
		<title>proximus_cards</title>
		<link>http://yannickbourenane.com/preprod/2014/10/17/52-logos-version-francaise/proximus_cards/</link>
		<pubDate>Tue, 07 Oct 2014 09:23:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_cards.jpg</guid>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[proximus_cards]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/10/proximus_cards.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:1000;s:4:"file";s:26:"2014/10/proximus_cards.jpg";s:5:"sizes";a:4:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"proximus_cards-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"proximus_cards-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}s:23:"coraline-image-template";a:4:{s:4:"file";s:26:"proximus_cards-800x800.jpg";s:5:"width";i:800;s:6:"height";i:800;s:9:"mime-type";s:10:"image/jpeg";}s:14:"post-thumbnail";a:4:{s:4:"file";s:27:"proximus_cards-1000x145.jpg";s:5:"width";i:1000;s:6:"height";i:145;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>proximus_hello</title>
		<link>http://yannickbourenane.com/preprod/2014/10/17/52-logos-version-francaise/proximus_hello/</link>
		<pubDate>Tue, 07 Oct 2014 09:23:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_hello.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10093</wp:post_id>
		<wp:post_date><![CDATA[2014-10-07 11:23:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-07 09:23:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[proximus_hello]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_hello.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/10/proximus_hello.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:600;s:6:"height";i:200;s:4:"file";s:26:"2014/10/proximus_hello.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:26:"proximus_hello-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:26:"proximus_hello-300x100.jpg";s:5:"width";i:300;s:6:"height";i:100;s:9:"mime-type";s:10:"image/jpeg";}s:14:"post-thumbnail";a:4:{s:4:"file";s:26:"proximus_hello-600x145.jpg";s:5:"width";i:600;s:6:"height";i:145;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>proximus_icon_rendering</title>
		<link>http://yannickbourenane.com/preprod/2014/10/17/52-logos-version-francaise/proximus_icon_rendering/</link>
		<pubDate>Tue, 07 Oct 2014 09:23:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icon_rendering.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10094</wp:post_id>
		<wp:post_date><![CDATA[2014-10-07 11:23:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-07 09:23:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[proximus_icon_rendering]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icon_rendering.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/10/proximus_icon_rendering.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:1000;s:4:"file";s:35:"2014/10/proximus_icon_rendering.jpg";s:5:"sizes";a:4:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"proximus_icon_rendering-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:35:"proximus_icon_rendering-300x300.jpg";s:5:"width";i:300;s:6:"height";i:300;s:9:"mime-type";s:10:"image/jpeg";}s:23:"coraline-image-template";a:4:{s:4:"file";s:35:"proximus_icon_rendering-800x800.jpg";s:5:"width";i:800;s:6:"height";i:800;s:9:"mime-type";s:10:"image/jpeg";}s:14:"post-thumbnail";a:4:{s:4:"file";s:36:"proximus_icon_rendering-1000x145.jpg";s:5:"width";i:1000;s:6:"height";i:145;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>proximus_icon_sculpture</title>
		<link>http://yannickbourenane.com/preprod/2014/10/17/52-logos-version-francaise/proximus_icon_sculpture/</link>
		<pubDate>Tue, 07 Oct 2014 09:23:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icon_sculpture.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10095</wp:post_id>
		<wp:post_date><![CDATA[2014-10-07 11:23:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-07 09:23:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[proximus_icon_sculpture]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icon_sculpture.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/10/proximus_icon_sculpture.jpg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:500;s:4:"file";s:35:"2014/10/proximus_icon_sculpture.jpg";s:5:"sizes";a:4:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"proximus_icon_sculpture-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:35:"proximus_icon_sculpture-300x150.jpg";s:5:"width";i:300;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:23:"coraline-image-template";a:4:{s:4:"file";s:35:"proximus_icon_sculpture-800x400.jpg";s:5:"width";i:800;s:6:"height";i:400;s:9:"mime-type";s:10:"image/jpeg";}s:14:"post-thumbnail";a:4:{s:4:"file";s:36:"proximus_icon_sculpture-1000x145.jpg";s:5:"width";i:1000;s:6:"height";i:145;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>proximus_icons_o1</title>
		<link>http://yannickbourenane.com/preprod/2014/10/17/52-logos-version-francaise/proximus_icons_o1/</link>
		<pubDate>Tue, 07 Oct 2014 09:23:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icons_o1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10096</wp:post_id>
		<wp:post_date><![CDATA[2014-10-07 11:23:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-07 09:23:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[proximus_icons_o1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icons_o1.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/10/proximus_icons_o1.jpg]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:1000;s:6:"height";i:671;s:4:"file";s:29:"2014/10/proximus_icons_o1.jpg";s:5:"sizes";a:4:{s:9:"thumbnail";a:4:{s:4:"file";s:29:"proximus_icons_o1-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:29:"proximus_icons_o1-300x201.jpg";s:5:"width";i:300;s:6:"height";i:201;s:9:"mime-type";s:10:"image/jpeg";}s:23:"coraline-image-template";a:4:{s:4:"file";s:29:"proximus_icons_o1-800x536.jpg";s:5:"width";i:800;s:6:"height";i:536;s:9:"mime-type";s:10:"image/jpeg";}s:14:"post-thumbnail";a:4:{s:4:"file";s:30:"proximus_icons_o1-1000x145.jpg";s:5:"width";i:1000;s:6:"height";i:145;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>proximus_icons_o2</title>
		<link>http://yannickbourenane.com/preprod/2014/10/17/52-logos-version-francaise/proximus_icons_o2/</link>
		<pubDate>Tue, 07 Oct 2014 09:23:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icons_o2.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10097</wp:post_id>
		<wp:post_date><![CDATA[2014-10-07 11:23:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-07 09:23:43]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[proximus_icons_o2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10046</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icons_o2.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/10/proximus_icons_o2.jpg]]></wp:meta_value>
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		<pubDate>Thu, 09 Oct 2014 08:17:05 +0000</pubDate>
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		<pubDate>Thu, 09 Oct 2014 08:17:14 +0000</pubDate>
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		<title>Capture d’écran 2014-10-13 à 15.16.58</title>
		<link>http://yannickbourenane.com/preprod/2014/10/20/mylittleparis-fait-petits/capture-decran-2014-10-13-a-15-16-58/</link>
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		<title>Capture d’écran 2014-10-13 à 15.16.44</title>
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	<item>
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		<link>http://yannickbourenane.com/preprod/2014/10/29/amalgamated-bank-se-veut-accessible-nouveau-logo/amalgamated_bank_08_forms/</link>
		<pubDate>Tue, 28 Oct 2014 09:49:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_name><![CDATA[amalgamated_bank_08_forms]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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	<item>
		<title>amalgamated_bank_07_forms</title>
		<link>http://yannickbourenane.com/preprod/2014/10/29/amalgamated-bank-se-veut-accessible-nouveau-logo/amalgamated_bank_07_forms/</link>
		<pubDate>Tue, 28 Oct 2014 09:49:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-10-28 10:49:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-28 09:49:14]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[amalgamated_bank_07_forms]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>amalgamated_bank_06_cards</title>
		<link>http://yannickbourenane.com/preprod/2014/10/29/amalgamated-bank-se-veut-accessible-nouveau-logo/amalgamated_bank_06_cards/</link>
		<pubDate>Tue, 28 Oct 2014 09:49:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-10-28 10:49:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-28 09:49:39]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[amalgamated_bank_06_cards]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>amalgamated_bank_05_atm</title>
		<link>http://yannickbourenane.com/preprod/2014/10/29/amalgamated-bank-se-veut-accessible-nouveau-logo/amalgamated_bank_05_atm/</link>
		<pubDate>Tue, 28 Oct 2014 09:49:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_05_atm.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10316</wp:post_id>
		<wp:post_date><![CDATA[2014-10-28 10:49:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-28 09:49:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[amalgamated_bank_05_atm]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10312</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>amalgamated_bank_04</title>
		<link>http://yannickbourenane.com/preprod/2014/10/29/amalgamated-bank-se-veut-accessible-nouveau-logo/amalgamated_bank_04/</link>
		<pubDate>Tue, 28 Oct 2014 09:49:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_04.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10317</wp:post_id>
		<wp:post_date><![CDATA[2014-10-28 10:49:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-28 09:49:49]]></wp:post_date_gmt>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[amalgamated_bank_04]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10312</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>amalgamated_bank_03</title>
		<link>http://yannickbourenane.com/preprod/2014/10/29/amalgamated-bank-se-veut-accessible-nouveau-logo/amalgamated_bank_03/</link>
		<pubDate>Tue, 28 Oct 2014 09:49:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_03.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10318</wp:post_id>
		<wp:post_date><![CDATA[2014-10-28 10:49:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-28 09:49:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[amalgamated_bank_03]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10312</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_03.jpg]]></wp:attachment_url>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/10/amalgamated_bank_03.jpg]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_image_alt]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo Canal + 30 ans]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>cpl-30a-311014-mod-3154</title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/cpl-30a-311014-mod-3154/</link>
		<pubDate>Mon, 03 Nov 2014 11:15:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10389</wp:post_id>
		<wp:post_date><![CDATA[2014-11-03 12:15:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-03 11:15:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cpl-30a-311014-mod-3154]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10387</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2014/11/cpl-30a-311014-mod-3154.png]]></wp:meta_value>
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		<wp:postmeta>
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		</wp:postmeta>
	</item>
	<item>
		<title>cpl-30a-311014-mod-3156</title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/cpl-30a-311014-mod-3156/</link>
		<pubDate>Mon, 03 Nov 2014 11:15:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-3156.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10390</wp:post_id>
		<wp:post_date><![CDATA[2014-11-03 12:15:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-03 11:15:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cpl-30a-311014-mod-3156]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10387</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/11/cpl-30a-311014-mod-3156.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:315;s:6:"height";i:177;s:4:"file";s:35:"2014/11/cpl-30a-311014-mod-3156.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-3156-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-3156-300x168.png";s:5:"width";i:300;s:6:"height";i:168;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-3156-315x145.png";s:5:"width";i:315;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>cpl-30a-311014-mod-3159</title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/cpl-30a-311014-mod-3159/</link>
		<pubDate>Mon, 03 Nov 2014 11:15:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-3159.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10391</wp:post_id>
		<wp:post_date><![CDATA[2014-11-03 12:15:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-03 11:15:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cpl-30a-311014-mod-3159]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10387</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/11/cpl-30a-311014-mod-3159.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:315;s:6:"height";i:177;s:4:"file";s:35:"2014/11/cpl-30a-311014-mod-3159.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-3159-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-3159-300x168.png";s:5:"width";i:300;s:6:"height";i:168;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-3159-315x145.png";s:5:"width";i:315;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>cpl-30a-311014-mod-3153</title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/cpl-30a-311014-mod-3153/</link>
		<pubDate>Mon, 03 Nov 2014 11:15:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-3153.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10392</wp:post_id>
		<wp:post_date><![CDATA[2014-11-03 12:15:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-03 11:15:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cpl-30a-311014-mod-3153]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10387</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-3153.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/11/cpl-30a-311014-mod-3153.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:315;s:6:"height";i:177;s:4:"file";s:35:"2014/11/cpl-30a-311014-mod-3153.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-3153-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-3153-300x168.png";s:5:"width";i:300;s:6:"height";i:168;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-3153-315x145.png";s:5:"width";i:315;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
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	</item>
	<item>
		<title>cpl-30a-311014-mod-3152</title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/cpl-30a-311014-mod-3152/</link>
		<pubDate>Mon, 03 Nov 2014 11:15:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-3152.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10393</wp:post_id>
		<wp:post_date><![CDATA[2014-11-03 12:15:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-03 11:15:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cpl-30a-311014-mod-3152]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10387</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-3152.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/11/cpl-30a-311014-mod-3152.png]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:315;s:6:"height";i:177;s:4:"file";s:35:"2014/11/cpl-30a-311014-mod-3152.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-3152-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-3152-300x168.png";s:5:"width";i:300;s:6:"height";i:168;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-3152-315x145.png";s:5:"width";i:315;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
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	</item>
	<item>
		<title>cpl-30a-311014-mod-6403</title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/cpl-30a-311014-mod-6403/</link>
		<pubDate>Mon, 03 Nov 2014 11:15:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-6403.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10394</wp:post_id>
		<wp:post_date><![CDATA[2014-11-03 12:15:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-03 11:15:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cpl-30a-311014-mod-6403]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10387</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-6403.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/11/cpl-30a-311014-mod-6403.png]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:640;s:6:"height";i:360;s:4:"file";s:35:"2014/11/cpl-30a-311014-mod-6403.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-6403-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-6403-300x168.png";s:5:"width";i:300;s:6:"height";i:168;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:35:"cpl-30a-311014-mod-6403-640x145.png";s:5:"width";i:640;s:6:"height";i:145;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
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	</item>
	<item>
		<title>cpl-30a-311014-mod-6401</title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/cpl-30a-311014-mod-6401/</link>
		<pubDate>Mon, 03 Nov 2014 11:15:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-6401.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10395</wp:post_id>
		<wp:post_date><![CDATA[2014-11-03 12:15:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-03 11:15:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cpl-30a-311014-mod-6401]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10387</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-6401.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/11/cpl-30a-311014-mod-6401.png]]></wp:meta_value>
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		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/typocanal30ans/</link>
		<pubDate>Mon, 03 Nov 2014 11:16:00 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/logo30ans_petit_311014/</link>
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		<title>cpl-30a-311014-mod-6402</title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/cpl-30a-311014-mod-6402/</link>
		<pubDate>Mon, 03 Nov 2014 11:16:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>cutback_live_30ansCANAL-1024x308</title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/cutback_live_30anscanal-1024x308/</link>
		<pubDate>Mon, 03 Nov 2014 11:23:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
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	<item>
		<title>545x171-canal-30-ans</title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/545x171-canal-30-ans/</link>
		<pubDate>Mon, 03 Nov 2014 11:23:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<title>zapping</title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/zapping/</link>
		<pubDate>Mon, 03 Nov 2014 11:23:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>10401</wp:post_id>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<title>logo_nouveau</title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/logo_nouveau/</link>
		<pubDate>Mon, 03 Nov 2014 11:23:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_id>10402</wp:post_id>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo_nouveau]]></wp:post_name>
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		<wp:post_parent>10387</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<pubDate>Mon, 03 Nov 2014 12:25:54 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/11/06/cerf-12-bois-decouvrez-nouveu-logo-glenfiddich/glenfiddich_bottles_all-1/</link>
		<pubDate>Mon, 03 Nov 2014 12:26:00 +0000</pubDate>
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		<title>glenfiddich_bottles_all</title>
		<link>http://yannickbourenane.com/preprod/2014/11/06/cerf-12-bois-decouvrez-nouveu-logo-glenfiddich/glenfiddich_bottles_all/</link>
		<pubDate>Mon, 03 Nov 2014 12:26:05 +0000</pubDate>
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		<pubDate>Mon, 03 Nov 2014 12:26:09 +0000</pubDate>
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	<item>
		<title>glenfiddich_color_palette</title>
		<link>http://yannickbourenane.com/preprod/2014/11/06/cerf-12-bois-decouvrez-nouveu-logo-glenfiddich/glenfiddich_color_palette/</link>
		<pubDate>Mon, 03 Nov 2014 12:26:11 +0000</pubDate>
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		<title>glenfiddich_type_modern</title>
		<link>http://yannickbourenane.com/preprod/2014/11/06/cerf-12-bois-decouvrez-nouveu-logo-glenfiddich/glenfiddich_type_modern/</link>
		<pubDate>Mon, 03 Nov 2014 12:26:13 +0000</pubDate>
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		<title>glenfiddich_type_founders_script</title>
		<link>http://yannickbourenane.com/preprod/2014/11/06/cerf-12-bois-decouvrez-nouveu-logo-glenfiddich/glenfiddich_type_founders_script/</link>
		<pubDate>Mon, 03 Nov 2014 12:26:15 +0000</pubDate>
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	<item>
		<title>glenfiddich_logo_evolution</title>
		<link>http://yannickbourenane.com/preprod/2014/11/06/cerf-12-bois-decouvrez-nouveu-logo-glenfiddich/glenfiddich_logo_evolution/</link>
		<pubDate>Mon, 03 Nov 2014 12:26:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>Glenfiddich_avant_apres</title>
		<link>http://yannickbourenane.com/preprod/2014/11/06/cerf-12-bois-decouvrez-nouveu-logo-glenfiddich/glenfiddich_avant_apres/</link>
		<pubDate>Mon, 03 Nov 2014 12:26:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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	<item>
		<title></title>
		<link>http://yannickbourenane.com/preprod/2014/11/10/cathay-pacific-donne-lair-nouveau-logo/8_cx_homepage_04/</link>
		<pubDate>Mon, 03 Nov 2014 14:31:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/8_cx_homepage_04.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[Nouveau logo Cathay Pacific]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10426</wp:post_id>
		<wp:post_date><![CDATA[2014-11-03 15:31:30]]></wp:post_date>
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		<wp:post_name><![CDATA[8_cx_homepage_04]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
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			<wp:meta_key><![CDATA[_wp_attachment_image_alt]]></wp:meta_key>
			<wp:meta_value><![CDATA[Cathay Pacific]]></wp:meta_value>
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	<item>
		<title>5449d12a98244257b6a355c1767f2254-cx-new-look-lounge-1500</title>
		<link>http://yannickbourenane.com/preprod/2014/11/10/cathay-pacific-donne-lair-nouveau-logo/5449d12a98244257b6a355c1767f2254-cx-new-look-lounge-1500/</link>
		<pubDate>Mon, 03 Nov 2014 14:31:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5449d12a98244257b6a355c1767f2254-cx-new-look-lounge-1500.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10427</wp:post_id>
		<wp:post_date><![CDATA[2014-11-03 15:31:33]]></wp:post_date>
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		<wp:post_name><![CDATA[5449d12a98244257b6a355c1767f2254-cx-new-look-lounge-1500]]></wp:post_name>
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	<item>
		<title>5449cff9869849649f6655b1767f2254-cx-new-look-logo-1500g</title>
		<link>http://yannickbourenane.com/preprod/2014/11/10/cathay-pacific-donne-lair-nouveau-logo/5449cff9869849649f6655b1767f2254-cx-new-look-logo-1500g/</link>
		<pubDate>Mon, 03 Nov 2014 14:31:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5449cff9869849649f6655b1767f2254-cx-new-look-logo-1500g.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10428</wp:post_id>
		<wp:post_date><![CDATA[2014-11-03 15:31:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-03 14:31:34]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[5449cff9869849649f6655b1767f2254-cx-new-look-logo-1500g]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>5449d31b95b44fb085415887767f2254-cx-new-look-logo-920b</title>
		<link>http://yannickbourenane.com/preprod/2014/11/10/cathay-pacific-donne-lair-nouveau-logo/5449d31b95b44fb085415887767f2254-cx-new-look-logo-920b/</link>
		<pubDate>Mon, 03 Nov 2014 14:31:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5449d31b95b44fb085415887767f2254-cx-new-look-logo-920b.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10429</wp:post_id>
		<wp:post_date><![CDATA[2014-11-03 15:31:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-03 14:31:35]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[5449d31b95b44fb085415887767f2254-cx-new-look-logo-920b]]></wp:post_name>
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		<link>http://yannickbourenane.com/preprod/2014/11/10/cathay-pacific-donne-lair-nouveau-logo/avantapres-7/</link>
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		<link>http://yannickbourenane.com/preprod/2014/12/02/ymca-arrondis-es/a8c0f7b396aa19cd8a27dc0ef9ccf84e-1/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>a66db1d3d784b534f2675feff65ed639</title>
		<link>http://yannickbourenane.com/preprod/2014/12/02/ymca-arrondis-es/a66db1d3d784b534f2675feff65ed639/</link>
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		<title>ec51f01641b48df2e2a0585adcd9d328</title>
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		<title>Basic CMYK</title>
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		<pubDate>Thu, 27 Nov 2014 10:17:49 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/image032/</link>
		<pubDate>Mon, 22 Dec 2014 08:33:27 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/image033/</link>
		<pubDate>Mon, 22 Dec 2014 08:33:27 +0000</pubDate>
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		<title>image034</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/image034/</link>
		<pubDate>Mon, 22 Dec 2014 08:33:28 +0000</pubDate>
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		<title>01</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/attachment/01/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-12-22 10:02:11]]></wp:post_date>
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		<wp:post_name><![CDATA[01]]></wp:post_name>
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	<item>
		<title>04</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/04-2/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10853</wp:post_id>
		<wp:post_date><![CDATA[2014-12-22 10:02:12]]></wp:post_date>
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		<wp:post_name><![CDATA[04-2]]></wp:post_name>
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	<item>
		<title>05</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/attachment/05/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[05]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
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		<title>06</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/06-2/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:760;s:6:"height";i:358;s:4:"file";s:14:"2014/12/06.jpg";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"06-150x150.jpg";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:10:"image/jpeg";}s:6:"medium";a:4:{s:4:"file";s:14:"06-300x141.jpg";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:10:"image/jpeg";}s:14:"post-thumbnail";a:4:{s:4:"file";s:14:"06-760x180.jpg";s:5:"width";i:760;s:6:"height";i:180;s:9:"mime-type";s:10:"image/jpeg";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>08</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/attachment/08/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/08.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10856</wp:post_id>
		<wp:post_date><![CDATA[2014-12-22 10:02:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-22 09:02:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[08]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10817</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/08.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/12/08.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:760;s:6:"height";i:358;s:4:"file";s:14:"2014/12/08.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"08-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:14:"08-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:14:"08-760x180.png";s:5:"width";i:760;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>10</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/10-3/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/10.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10857</wp:post_id>
		<wp:post_date><![CDATA[2014-12-22 10:02:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-22 09:02:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[10-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10817</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/10.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/12/10.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:760;s:6:"height";i:358;s:4:"file";s:14:"2014/12/10.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"10-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:14:"10-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:14:"10-760x180.png";s:5:"width";i:760;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>11</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/11-3/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/11.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10858</wp:post_id>
		<wp:post_date><![CDATA[2014-12-22 10:02:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-22 09:02:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[11-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10817</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/11.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/12/11.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:760;s:6:"height";i:358;s:4:"file";s:14:"2014/12/11.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"11-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:14:"11-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:14:"11-760x180.png";s:5:"width";i:760;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>14</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/14-3/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/14.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10859</wp:post_id>
		<wp:post_date><![CDATA[2014-12-22 10:02:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-22 09:02:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[14-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10817</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/14.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/12/14.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:760;s:6:"height";i:358;s:4:"file";s:14:"2014/12/14.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"14-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:14:"14-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:14:"14-760x180.png";s:5:"width";i:760;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>17</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/17-2/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/17.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10860</wp:post_id>
		<wp:post_date><![CDATA[2014-12-22 10:02:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-22 09:02:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[17-2]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10817</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/17.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/12/17.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:760;s:6:"height";i:358;s:4:"file";s:14:"2014/12/17.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"17-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:14:"17-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:14:"17-760x180.png";s:5:"width";i:760;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>19-1</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/19-1/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/19-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10861</wp:post_id>
		<wp:post_date><![CDATA[2014-12-22 10:02:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-22 09:02:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[19-1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10817</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/19-1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/12/19-1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:760;s:6:"height";i:358;s:4:"file";s:16:"2014/12/19-1.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:16:"19-1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:16:"19-1-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:16:"19-1-760x180.png";s:5:"width";i:760;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>19</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/19-3/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/19.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10862</wp:post_id>
		<wp:post_date><![CDATA[2014-12-22 10:02:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-22 09:02:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[19-3]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>10817</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/19.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014/12/19.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:760;s:6:"height";i:358;s:4:"file";s:14:"2014/12/19.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:14:"19-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:14:"19-300x141.png";s:5:"width";i:300;s:6:"height";i:141;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:14:"19-760x180.png";s:5:"width";i:760;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>20</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/attachment/20/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/20.png</guid>
		<description></description>
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		<pubDate>Mon, 22 Dec 2014 09:02:20 +0000</pubDate>
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		<title>25</title>
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		<pubDate>Mon, 22 Dec 2014 09:02:21 +0000</pubDate>
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		<title>26</title>
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		<pubDate>Mon, 22 Dec 2014 09:02:22 +0000</pubDate>
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		<title>28</title>
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		<pubDate>Mon, 22 Dec 2014 09:02:23 +0000</pubDate>
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		<title>truth-fact-part-3-3</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/truth-fact-part-3-3/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>truth-fact-part-3-4</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/truth-fact-part-3-4/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>truth-fact-part-3-6</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/truth-fact-part-3-6/</link>
		<pubDate>Mon, 22 Dec 2014 09:02:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>3</title>
		<link>http://yannickbourenane.com/preprod/2015/02/20/ikea-man-detourne-en-de-multiples-personnages/3-4/</link>
		<pubDate>Mon, 26 Jan 2015 15:43:22 +0000</pubDate>
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		<title>4</title>
		<link>http://yannickbourenane.com/preprod/2015/02/20/ikea-man-detourne-en-de-multiples-personnages/4-4/</link>
		<pubDate>Mon, 26 Jan 2015 15:43:25 +0000</pubDate>
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		<title>6</title>
		<link>http://yannickbourenane.com/preprod/2015/02/20/ikea-man-detourne-en-de-multiples-personnages/6-4/</link>
		<pubDate>Mon, 26 Jan 2015 15:43:31 +0000</pubDate>
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		<title>7</title>
		<link>http://yannickbourenane.com/preprod/2015/02/20/ikea-man-detourne-en-de-multiples-personnages/7-5/</link>
		<pubDate>Mon, 26 Jan 2015 15:43:43 +0000</pubDate>
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		<title>9</title>
		<link>http://yannickbourenane.com/preprod/2015/02/20/ikea-man-detourne-en-de-multiples-personnages/9-3/</link>
		<pubDate>Mon, 26 Jan 2015 15:43:47 +0000</pubDate>
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		<title>10</title>
		<link>http://yannickbourenane.com/preprod/2015/02/20/ikea-man-detourne-en-de-multiples-personnages/10-4/</link>
		<pubDate>Mon, 26 Jan 2015 15:43:50 +0000</pubDate>
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		<pubDate>Mon, 26 Jan 2015 15:43:59 +0000</pubDate>
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		<title>31</title>
		<link>http://yannickbourenane.com/preprod/2015/02/20/ikea-man-detourne-en-de-multiples-personnages/31-2/</link>
		<pubDate>Mon, 26 Jan 2015 15:44:04 +0000</pubDate>
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		<pubDate>Mon, 26 Jan 2015 15:44:09 +0000</pubDate>
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		<pubDate>Mon, 26 Jan 2015 15:44:13 +0000</pubDate>
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		<pubDate>Mon, 26 Jan 2015 15:44:36 +0000</pubDate>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-20.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-20.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:476;s:6:"height";i:244;s:4:"file";s:19:"2015/02/Scan-20.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Scan-20-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Scan-20-300x154.png";s:5:"width";i:300;s:6:"height";i:154;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Scan-20-476x180.png";s:5:"width";i:476;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 23</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-23/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-23.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11381</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-23]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-23.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-23.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:514;s:6:"height";i:264;s:4:"file";s:19:"2015/02/Scan-23.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Scan-23-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Scan-23-300x154.png";s:5:"width";i:300;s:6:"height";i:154;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Scan-23-514x180.png";s:5:"width";i:514;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 44</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-44/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-44.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11382</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-44]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-44.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-44.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:480;s:6:"height";i:244;s:4:"file";s:19:"2015/02/Scan-44.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Scan-44-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Scan-44-300x153.png";s:5:"width";i:300;s:6:"height";i:153;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Scan-44-480x180.png";s:5:"width";i:480;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 58</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-58/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-58.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11383</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-58]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-58.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-58.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:475;s:6:"height";i:244;s:4:"file";s:19:"2015/02/Scan-58.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Scan-58-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Scan-58-300x154.png";s:5:"width";i:300;s:6:"height";i:154;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Scan-58-475x180.png";s:5:"width";i:475;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 62</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-62/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-62.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11384</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-62]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-62.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-62.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:479;s:6:"height";i:244;s:4:"file";s:19:"2015/02/Scan-62.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Scan-62-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Scan-62-300x153.png";s:5:"width";i:300;s:6:"height";i:153;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Scan-62-479x180.png";s:5:"width";i:479;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 64</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-64/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-64.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11385</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-64]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-64.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-64.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:478;s:6:"height";i:244;s:4:"file";s:19:"2015/02/Scan-64.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Scan-64-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Scan-64-300x153.png";s:5:"width";i:300;s:6:"height";i:153;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Scan-64-478x180.png";s:5:"width";i:478;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 74</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-74/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-74.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11386</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-74]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-74.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-74.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:552;s:6:"height";i:303;s:4:"file";s:19:"2015/02/Scan-74.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Scan-74-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Scan-74-300x165.png";s:5:"width";i:300;s:6:"height";i:165;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Scan-74-552x180.png";s:5:"width";i:552;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 89</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-89/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-89.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11387</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-89]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-89.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-89.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:628;s:6:"height";i:323;s:4:"file";s:19:"2015/02/Scan-89.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:19:"Scan-89-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:19:"Scan-89-300x154.png";s:5:"width";i:300;s:6:"height";i:154;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:19:"Scan-89-628x180.png";s:5:"width";i:628;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 100</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-100/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-100.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11388</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-100]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-100.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-100.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:477;s:6:"height";i:244;s:4:"file";s:20:"2015/02/Scan-100.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Scan-100-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Scan-100-300x153.png";s:5:"width";i:300;s:6:"height";i:153;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Scan-100-477x180.png";s:5:"width";i:477;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 112</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-112/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-112.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11389</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-112]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-112.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-112.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:575;s:6:"height";i:319;s:4:"file";s:20:"2015/02/Scan-112.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Scan-112-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Scan-112-300x166.png";s:5:"width";i:300;s:6:"height";i:166;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Scan-112-575x180.png";s:5:"width";i:575;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 113-1</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-113-1/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-113-1.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11390</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-113-1]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-113-1.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-113-1.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:575;s:6:"height";i:323;s:4:"file";s:22:"2015/02/Scan-113-1.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:22:"Scan-113-1-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:22:"Scan-113-1-300x169.png";s:5:"width";i:300;s:6:"height";i:169;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:22:"Scan-113-1-575x180.png";s:5:"width";i:575;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 113</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-113/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-113.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11391</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-113]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-113.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-113.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:575;s:6:"height";i:323;s:4:"file";s:20:"2015/02/Scan-113.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Scan-113-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Scan-113-300x169.png";s:5:"width";i:300;s:6:"height";i:169;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Scan-113-575x180.png";s:5:"width";i:575;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 116</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-116/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-116.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11392</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-116]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-116.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-116.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:526;s:6:"height";i:283;s:4:"file";s:20:"2015/02/Scan-116.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Scan-116-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Scan-116-300x161.png";s:5:"width";i:300;s:6:"height";i:161;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Scan-116-526x180.png";s:5:"width";i:526;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 119</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-119/</link>
		<pubDate>Fri, 27 Feb 2015 23:34:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-119.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11393</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:34:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:34:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-119]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-119.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-119.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:478;s:6:"height";i:246;s:4:"file";s:20:"2015/02/Scan-119.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Scan-119-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Scan-119-300x154.png";s:5:"width";i:300;s:6:"height";i:154;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Scan-119-478x180.png";s:5:"width";i:478;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 121</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-121/</link>
		<pubDate>Fri, 27 Feb 2015 23:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-121.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11394</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:35:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:35:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-121]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-121.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-121.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:575;s:6:"height";i:318;s:4:"file";s:20:"2015/02/Scan-121.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Scan-121-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Scan-121-300x166.png";s:5:"width";i:300;s:6:"height";i:166;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Scan-121-575x180.png";s:5:"width";i:575;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 122</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-122/</link>
		<pubDate>Fri, 27 Feb 2015 23:35:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-122.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11395</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:35:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:35:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-122]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-122.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-122.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:575;s:6:"height";i:321;s:4:"file";s:20:"2015/02/Scan-122.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Scan-122-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Scan-122-300x167.png";s:5:"width";i:300;s:6:"height";i:167;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Scan-122-575x180.png";s:5:"width";i:575;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 126</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-126/</link>
		<pubDate>Fri, 27 Feb 2015 23:35:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-126.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11396</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:35:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:35:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-126]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-126.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-126.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:533;s:6:"height";i:288;s:4:"file";s:20:"2015/02/Scan-126.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Scan-126-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Scan-126-300x162.png";s:5:"width";i:300;s:6:"height";i:162;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Scan-126-533x180.png";s:5:"width";i:533;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 130</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-130/</link>
		<pubDate>Fri, 27 Feb 2015 23:35:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-130.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11397</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:35:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:35:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-130]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-130.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-130.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:510;s:6:"height";i:269;s:4:"file";s:20:"2015/02/Scan-130.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Scan-130-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Scan-130-300x158.png";s:5:"width";i:300;s:6:"height";i:158;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Scan-130-510x180.png";s:5:"width";i:510;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 134</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-134/</link>
		<pubDate>Fri, 27 Feb 2015 23:35:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-134.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11398</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:35:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:35:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-134]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-134.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-134.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:510;s:6:"height";i:268;s:4:"file";s:20:"2015/02/Scan-134.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Scan-134-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Scan-134-300x158.png";s:5:"width";i:300;s:6:"height";i:158;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Scan-134-510x180.png";s:5:"width";i:510;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 135</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-135/</link>
		<pubDate>Fri, 27 Feb 2015 23:35:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-135.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11399</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:35:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:35:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-135]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-135.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-135.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:510;s:6:"height";i:269;s:4:"file";s:20:"2015/02/Scan-135.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Scan-135-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Scan-135-300x158.png";s:5:"width";i:300;s:6:"height";i:158;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Scan-135-510x180.png";s:5:"width";i:510;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Scan 136</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/scan-136/</link>
		<pubDate>Fri, 27 Feb 2015 23:35:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-136.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11400</wp:post_id>
		<wp:post_date><![CDATA[2015-02-28 00:35:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-27 23:35:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[scan-136]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11373</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-136.png]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/02/Scan-136.png]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:5:{s:5:"width";i:471;s:6:"height";i:241;s:4:"file";s:20:"2015/02/Scan-136.png";s:5:"sizes";a:3:{s:9:"thumbnail";a:4:{s:4:"file";s:20:"Scan-136-150x150.png";s:5:"width";i:150;s:6:"height";i:150;s:9:"mime-type";s:9:"image/png";}s:6:"medium";a:4:{s:4:"file";s:20:"Scan-136-300x154.png";s:5:"width";i:300;s:6:"height";i:154;s:9:"mime-type";s:9:"image/png";}s:14:"post-thumbnail";a:4:{s:4:"file";s:20:"Scan-136-471x180.png";s:5:"width";i:471;s:6:"height";i:180;s:9:"mime-type";s:9:"image/png";}}s:10:"image_meta";a:11:{s:8:"aperture";i:0;s:6:"credit";s:0:"";s:6:"camera";s:0:"";s:7:"caption";s:0:"";s:17:"created_timestamp";i:0;s:9:"copyright";s:0:"";s:12:"focal_length";i:0;s:3:"iso";i:0;s:13:"shutter_speed";i:0;s:5:"title";s:0:"";s:11:"orientation";i:0;}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>214837</title>
		<link>http://yannickbourenane.com/preprod/2015/03/04/la-nouvelle-bible-du-logo/attachment/214837/</link>
		<pubDate>Tue, 03 Mar 2015 21:44:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/214837.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11404</wp:post_id>
		<wp:post_date><![CDATA[2015-03-03 22:44:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-03 21:44:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[214837]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>11403</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/214837.jpg]]></wp:attachment_url>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_wp_attached_file]]></wp:meta_key>
			<wp:meta_value><![CDATA[2015/03/214837.jpg]]></wp:meta_value>
		</wp:postmeta>
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		<title>9</title>
		<link>http://yannickbourenane.com/preprod/2015/10/02/20-detournements-fromagers-de-logos-sportifs/9-4/</link>
		<pubDate>Sun, 27 Sep 2015 17:04:18 +0000</pubDate>
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	<item>
		<title>14</title>
		<link>http://yannickbourenane.com/preprod/2015/10/02/20-detournements-fromagers-de-logos-sportifs/14-4/</link>
		<pubDate>Sun, 27 Sep 2015 17:04:19 +0000</pubDate>
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		<title>17</title>
		<link>http://yannickbourenane.com/preprod/2015/10/02/20-detournements-fromagers-de-logos-sportifs/17-3/</link>
		<pubDate>Sun, 27 Sep 2015 17:04:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>18-1</title>
		<link>http://yannickbourenane.com/preprod/2015/10/02/20-detournements-fromagers-de-logos-sportifs/18-1/</link>
		<pubDate>Sun, 27 Sep 2015 17:04:20 +0000</pubDate>
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	<item>
		<title>18</title>
		<link>http://yannickbourenane.com/preprod/2015/10/02/20-detournements-fromagers-de-logos-sportifs/18-2/</link>
		<pubDate>Sun, 27 Sep 2015 17:04:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>12162</wp:post_id>
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		<title>19</title>
		<link>http://yannickbourenane.com/preprod/2015/10/02/20-detournements-fromagers-de-logos-sportifs/19-4/</link>
		<pubDate>Sun, 27 Sep 2015 17:04:21 +0000</pubDate>
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		<title>48295885758</title>
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		<pubDate>Sun, 27 Sep 2015 17:04:22 +0000</pubDate>
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		<title>9</title>
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		<title>14</title>
		<link>http://yannickbourenane.com/preprod/2015/10/02/20-detournements-fromagers-de-logos-sportifs/14-5/</link>
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		<title>18</title>
		<link>http://yannickbourenane.com/preprod/2015/10/02/20-detournements-fromagers-de-logos-sportifs/18-3/</link>
		<pubDate>Sun, 27 Sep 2015 17:06:39 +0000</pubDate>
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		<title>19</title>
		<link>http://yannickbourenane.com/preprod/2015/10/02/20-detournements-fromagers-de-logos-sportifs/19-5/</link>
		<pubDate>Sun, 27 Sep 2015 17:06:39 +0000</pubDate>
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		<title>48295885758</title>
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		<pubDate>Sun, 11 Oct 2015 13:06:20 +0000</pubDate>
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		<pubDate>Sun, 11 Oct 2015 13:06:21 +0000</pubDate>
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		<title>images</title>
		<link>http://yannickbourenane.com/preprod/2015/10/16/plus-de-10-logos-oublies/images-12/</link>
		<pubDate>Sun, 11 Oct 2015 13:06:21 +0000</pubDate>
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	<item>
		<title>lcwaikiki</title>
		<link>http://yannickbourenane.com/preprod/2015/10/16/plus-de-10-logos-oublies/lcwaikiki/</link>
		<pubDate>Sun, 11 Oct 2015 13:06:22 +0000</pubDate>
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	<item>
		<title>MAMMOUTH PUB (2)</title>
		<link>http://yannickbourenane.com/preprod/2015/10/16/plus-de-10-logos-oublies/mammouth-pub-2/</link>
		<pubDate>Sun, 11 Oct 2015 13:06:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>ob_999888_102196513-o</title>
		<link>http://yannickbourenane.com/preprod/2015/10/16/plus-de-10-logos-oublies/ob_999888_102196513-o/</link>
		<pubDate>Sun, 11 Oct 2015 13:06:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_name><![CDATA[ob_999888_102196513-o]]></wp:post_name>
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		<title>Prisunic</title>
		<link>http://yannickbourenane.com/preprod/2015/10/16/plus-de-10-logos-oublies/prisunic/</link>
		<pubDate>Sun, 11 Oct 2015 13:09:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>12270</wp:post_id>
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		<wp:post_name><![CDATA[prisunic]]></wp:post_name>
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		<title>Continent_logo</title>
		<link>http://yannickbourenane.com/preprod/2015/10/16/plus-de-10-logos-oublies/continent_logo/</link>
		<pubDate>Sun, 11 Oct 2015 13:09:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2016/03/06/thyssenkrupp-emancipe-son-logo/akdv_kea_annoncepresse/</link>
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		<link>http://yannickbourenane.com/preprod/2016/05/26/aeroports-de-paris-nouvelle-identite-dans-lair/babel_site_adp/</link>
		<pubDate>Thu, 26 May 2016 15:02:39 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_name><![CDATA[babel_site_adp]]></wp:post_name>
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	<item>
		<title>engagement_vous-donner-la-maitrise-de-votre-temps</title>
		<link>http://yannickbourenane.com/preprod/2016/05/26/aeroports-de-paris-nouvelle-identite-dans-lair/engagement_vous-donner-la-maitrise-de-votre-temps/</link>
		<pubDate>Thu, 26 May 2016 15:02:50 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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	<item>
		<title>engagement_vous-faire-plaisir</title>
		<link>http://yannickbourenane.com/preprod/2016/05/26/aeroports-de-paris-nouvelle-identite-dans-lair/engagement_vous-faire-plaisir/</link>
		<pubDate>Thu, 26 May 2016 15:02:52 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_name><![CDATA[engagement_vous-faire-plaisir]]></wp:post_name>
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		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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	<item>
		<title>ADP_LOGO_GROUPE_ADP_2016_02_01</title>
		<link>http://yannickbourenane.com/preprod/2016/05/26/aeroports-de-paris-nouvelle-identite-dans-lair/adp_logo_groupe_adp_2016_02_01/</link>
		<pubDate>Thu, 26 May 2016 15:02:58 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:post_name><![CDATA[adp_logo_groupe_adp_2016_02_01]]></wp:post_name>
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	</item>
	<item>
		<title>ADP1</title>
		<link>http://yannickbourenane.com/preprod/2016/05/26/aeroports-de-paris-nouvelle-identite-dans-lair/adp1/</link>
		<pubDate>Thu, 26 May 2016 15:03:04 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/ADP1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12812</wp:post_id>
		<wp:post_date><![CDATA[2016-05-26 17:03:04]]></wp:post_date>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[adp1]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>00_logonews_aeroport_de_paris</title>
		<link>http://yannickbourenane.com/preprod/2016/05/26/aeroports-de-paris-nouvelle-identite-dans-lair/00_logonews_aeroport_de_paris/</link>
		<pubDate>Thu, 26 May 2016 15:05:15 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date_gmt><![CDATA[2016-05-26 15:05:15]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[00_logonews_aeroport_de_paris]]></wp:post_name>
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		<wp:menu_order>0</wp:menu_order>
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	<item>
		<title>00_logonews_aeroport_de_paris</title>
		<link>http://yannickbourenane.com/preprod/2016/05/26/aeroports-de-paris-nouvelle-identite-dans-lair/00_logonews_aeroport_de_paris-2/</link>
		<pubDate>Thu, 26 May 2016 15:08:15 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/00_logonews_aeroport_de_paris1.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12815</wp:post_id>
		<wp:post_date><![CDATA[2016-05-26 17:08:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-05-26 15:08:15]]></wp:post_date_gmt>
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		<pubDate>Wed, 08 Jun 2016 17:17:20 +0000</pubDate>
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		<title>02-Kimksi-Branding-interior-Franklyn-New-York-BPO</title>
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		<pubDate>Wed, 17 Aug 2016 14:09:48 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>01-Kimksi-Branding-Sigange-Franklyn-New-York-BPO</title>
		<link>http://yannickbourenane.com/preprod/2016/08/24/kimski/01-kimksi-branding-sigange-franklyn-new-york-bpo/</link>
		<pubDate>Wed, 17 Aug 2016 14:10:33 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>10-Kimksi-Branding-Illustration-Packaging-Franklyn-New-York-BPO</title>
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		<pubDate>Wed, 17 Aug 2016 14:10:41 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>15-Kimksi-Branding-Illustration-Coasters-Franklyn-New-York-BPO</title>
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		<pubDate>Wed, 17 Aug 2016 14:10:48 +0000</pubDate>
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		<title>07-Kimksi-Branding-Illustration-Menus-Franklyn-New-York-BPO</title>
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		<pubDate>Wed, 17 Aug 2016 14:11:28 +0000</pubDate>
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		<pubDate>Wed, 17 Aug 2016 14:11:36 +0000</pubDate>
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		<title>04-Kimksi-Branding-Illustration-Franklyn-New-York-BPO</title>
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		<pubDate>Wed, 17 Aug 2016 14:11:39 +0000</pubDate>
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	<item>
		<title>la_liga_logo_color_variations</title>
		<link>http://yannickbourenane.com/preprod/2016/08/23/laliga/la_liga_logo_color_variations/</link>
		<pubDate>Wed, 17 Aug 2016 14:13:13 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<description></description>
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		<wp:post_date><![CDATA[2016-08-17 16:13:13]]></wp:post_date>
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		<wp:post_name><![CDATA[la_liga_logo_color_variations]]></wp:post_name>
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	<item>
		<title>la_liga_identity_elements</title>
		<link>http://yannickbourenane.com/preprod/2016/08/23/laliga/la_liga_identity_elements/</link>
		<pubDate>Wed, 17 Aug 2016 14:13:16 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_identity_elements.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[la_liga_identity_elements]]></wp:post_name>
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	</item>
	<item>
		<title>la_liga_typography</title>
		<link>http://yannickbourenane.com/preprod/2016/08/23/laliga/la_liga_typography/</link>
		<pubDate>Wed, 17 Aug 2016 14:13:19 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_typography.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13236</wp:post_id>
		<wp:post_date><![CDATA[2016-08-17 16:13:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-08-17 14:13:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[la_liga_typography]]></wp:post_name>
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		<wp:post_parent>13212</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_typography.jpg]]></wp:attachment_url>
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	</item>
	<item>
		<title>la_liga_colors</title>
		<link>http://yannickbourenane.com/preprod/2016/08/23/laliga/la_liga_colors/</link>
		<pubDate>Wed, 17 Aug 2016 14:13:25 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_colors.png</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13237</wp:post_id>
		<wp:post_date><![CDATA[2016-08-17 16:13:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-08-17 14:13:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[la_liga_colors]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>13212</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_colors.png]]></wp:attachment_url>
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	<item>
		<title>la_liga_business_cards</title>
		<link>http://yannickbourenane.com/preprod/2016/08/23/laliga/la_liga_business_cards/</link>
		<pubDate>Wed, 17 Aug 2016 14:13:28 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_business_cards.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13238</wp:post_id>
		<wp:post_date><![CDATA[2016-08-17 16:13:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-08-17 14:13:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[la_liga_business_cards]]></wp:post_name>
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		<wp:post_parent>13212</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_business_cards.jpg]]></wp:attachment_url>
		<wp:postmeta>
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	<item>
		<title>la_liga_business_card_raised</title>
		<link>http://yannickbourenane.com/preprod/2016/08/23/laliga/la_liga_business_card_raised/</link>
		<pubDate>Wed, 17 Aug 2016 14:13:30 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_business_card_raised.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13239</wp:post_id>
		<wp:post_date><![CDATA[2016-08-17 16:13:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-08-17 14:13:30]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[la_liga_business_card_raised]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>13212</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_business_card_raised.jpg]]></wp:attachment_url>
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		<link>http://yannickbourenane.com/preprod/2016/08/18/bank-of-hope-nouveau-logo-bankable/bank_of_hope_credit_card/</link>
		<pubDate>Wed, 17 Aug 2016 14:15:21 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2016/08/18/bank-of-hope-nouveau-logo-bankable/bank_of_hope_mobile/</link>
		<pubDate>Wed, 17 Aug 2016 14:15:26 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>bank_of_hope_business_card</title>
		<link>http://yannickbourenane.com/preprod/2016/08/18/bank-of-hope-nouveau-logo-bankable/bank_of_hope_business_card/</link>
		<pubDate>Wed, 17 Aug 2016 14:15:29 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>bank_of_hope_website</title>
		<link>http://yannickbourenane.com/preprod/2016/08/18/bank-of-hope-nouveau-logo-bankable/bank_of_hope_website/</link>
		<pubDate>Wed, 17 Aug 2016 14:15:32 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<pubDate>Fri, 14 Oct 2016 08:34:00 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2016/11/10/flor-module-logo-a-linfini/flor_2/</link>
		<pubDate>Mon, 07 Nov 2016 18:53:49 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2016/11/10/flor-module-logo-a-linfini/flor_3/</link>
		<pubDate>Mon, 07 Nov 2016 18:53:52 +0000</pubDate>
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		<title>flor_4</title>
		<link>http://yannickbourenane.com/preprod/2016/11/10/flor-module-logo-a-linfini/flor_4/</link>
		<pubDate>Mon, 07 Nov 2016 18:53:55 +0000</pubDate>
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		<title>flor_5</title>
		<link>http://yannickbourenane.com/preprod/2016/11/10/flor-module-logo-a-linfini/flor_5/</link>
		<pubDate>Mon, 07 Nov 2016 18:53:56 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2016/11/10/flor-module-logo-a-linfini/flor_6/</link>
		<pubDate>Mon, 07 Nov 2016 18:53:57 +0000</pubDate>
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		<title>flor_7</title>
		<link>http://yannickbourenane.com/preprod/2016/11/10/flor-module-logo-a-linfini/flor_7/</link>
		<pubDate>Mon, 07 Nov 2016 18:54:03 +0000</pubDate>
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		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_7.jpg</guid>
		<description></description>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<link>http://yannickbourenane.com/preprod/2016/11/29/heart-stroke-foundation-met-baume-coeur/hsf_blog_4/</link>
		<pubDate>Mon, 28 Nov 2016 18:20:14 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2016/11/29/heart-stroke-foundation-met-baume-coeur/hsf_blog_5_a/</link>
		<pubDate>Mon, 28 Nov 2016 18:20:16 +0000</pubDate>
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		<title>hsf_blog_6_a</title>
		<link>http://yannickbourenane.com/preprod/2016/11/29/heart-stroke-foundation-met-baume-coeur/hsf_blog_6_a/</link>
		<pubDate>Mon, 28 Nov 2016 18:20:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>hsf_blog_8_a</title>
		<link>http://yannickbourenane.com/preprod/2016/11/29/heart-stroke-foundation-met-baume-coeur/hsf_blog_8_a/</link>
		<pubDate>Mon, 28 Nov 2016 18:20:20 +0000</pubDate>
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		<title>hsf_blog_9_a</title>
		<link>http://yannickbourenane.com/preprod/2016/11/29/heart-stroke-foundation-met-baume-coeur/hsf_blog_9_a/</link>
		<pubDate>Mon, 28 Nov 2016 18:20:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<title>hsf_blog_10_a</title>
		<link>http://yannickbourenane.com/preprod/2016/11/29/heart-stroke-foundation-met-baume-coeur/hsf_blog_10_a/</link>
		<pubDate>Mon, 28 Nov 2016 18:20:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2016/12/01/wetransfer-se-redefinit/wt_2/</link>
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		<title>wt_3</title>
		<link>http://yannickbourenane.com/preprod/2016/12/01/wetransfer-se-redefinit/wt_3/</link>
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		<link>http://yannickbourenane.com/preprod/2016/12/01/wetransfer-se-redefinit/wt_4/</link>
		<pubDate>Wed, 30 Nov 2016 18:52:30 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2016/12/01/wetransfer-se-redefinit/wt_5/</link>
		<pubDate>Wed, 30 Nov 2016 18:52:31 +0000</pubDate>
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		<pubDate>Fri, 20 Jan 2017 13:41:51 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2017/01/20/juventus-marque-but/juventus_event_invitation/</link>
		<pubDate>Fri, 20 Jan 2017 13:41:52 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2017/01/20/juventus-marque-but/juventus_event_more_00/</link>
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		<pubDate>Fri, 20 Jan 2017 13:41:55 +0000</pubDate>
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		<pubDate>Fri, 20 Jan 2017 13:42:05 +0000</pubDate>
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		<link>http://yannickbourenane.com/preprod/2017/01/20/juventus-marque-but/juventus_pendant_detail/</link>
		<pubDate>Fri, 20 Jan 2017 13:42:09 +0000</pubDate>
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	<item>
		<title>juventus_pendant</title>
		<link>http://yannickbourenane.com/preprod/2017/01/20/juventus-marque-but/juventus_pendant/</link>
		<pubDate>Fri, 20 Jan 2017 13:42:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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	<item>
		<title>juventus_rough_logo</title>
		<link>http://yannickbourenane.com/preprod/2017/01/20/juventus-marque-but/juventus_rough_logo/</link>
		<pubDate>Fri, 20 Jan 2017 13:42:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_name><![CDATA[juventus_rough_logo]]></wp:post_name>
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	<item>
		<title>juventus_shoe_wall</title>
		<link>http://yannickbourenane.com/preprod/2017/01/20/juventus-marque-but/juventus_shoe_wall/</link>
		<pubDate>Fri, 20 Jan 2017 13:42:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_shoe_wall.jpg</guid>
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		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date_gmt><![CDATA[2017-01-20 13:42:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[juventus_shoe_wall]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>14217</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_shoe_wall.jpg]]></wp:attachment_url>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>juventus_tshirt_tote</title>
		<link>http://yannickbourenane.com/preprod/2017/01/20/juventus-marque-but/juventus_tshirt_tote/</link>
		<pubDate>Fri, 20 Jan 2017 13:42:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_tshirt_tote.jpg</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_name><![CDATA[juventus_tshirt_tote]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>14217</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[attachment]]></wp:post_type>
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		<wp:attachment_url><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_tshirt_tote.jpg]]></wp:attachment_url>
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			<wp:meta_key><![CDATA[_wp_attachment_metadata]]></wp:meta_key>
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	<item>
		<title>juventus_type_animation</title>
		<link>http://yannickbourenane.com/preprod/2017/01/20/juventus-marque-but/juventus_type_animation/</link>
		<pubDate>Fri, 20 Jan 2017 13:42:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
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		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[juventus_type_animation]]></wp:post_name>
		<wp:status><![CDATA[inherit]]></wp:status>
		<wp:post_parent>14217</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<title>2. Dominion - 2017</title>
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		<title>Comparatifs_Primagaz</title>
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		<title>Comparatifs_CNPP</title>
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		<pubDate>Wed, 05 Apr 2017 12:19:38 +0000</pubDate>
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		<pubDate>Wed, 14 Jun 2017 16:40:42 +0000</pubDate>
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		<pubDate>Thu, 13 Jul 2017 08:03:41 +0000</pubDate>
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		<title>Comparatifs_ebury</title>
		<link>http://yannickbourenane.com/preprod/2017/07/27/nouveau-logo-ebury/comparatifs_ebury/</link>
		<pubDate>Thu, 13 Jul 2017 08:06:12 +0000</pubDate>
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		<title>01</title>
		<link>http://yannickbourenane.com/preprod/2017/08/01/logonews-en-vacances/01-2/</link>
		<pubDate>Thu, 13 Jul 2017 08:23:45 +0000</pubDate>
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		<title>02</title>
		<link>http://yannickbourenane.com/preprod/2017/08/04/logonews-en-vacances-2/attachment/02/</link>
		<pubDate>Thu, 13 Jul 2017 08:26:54 +0000</pubDate>
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		<title>03</title>
		<link>http://yannickbourenane.com/preprod/2017/08/08/plus-classe-tom-cruise-top-gun/03-2/</link>
		<pubDate>Thu, 13 Jul 2017 08:37:37 +0000</pubDate>
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		<title>04</title>
		<link>http://yannickbourenane.com/preprod/2017/08/15/here-comes-the-sun/04-3/</link>
		<pubDate>Thu, 13 Jul 2017 08:41:47 +0000</pubDate>
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		<pubDate>Thu, 13 Jul 2017 08:52:39 +0000</pubDate>
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		<pubDate>Thu, 13 Jul 2017 08:54:39 +0000</pubDate>
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		<pubDate>Thu, 13 Jul 2017 09:24:31 +0000</pubDate>
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		<pubDate>Tue, 14 Nov 2017 21:04:25 +0000</pubDate>
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		<title>2</title>
		<link>http://yannickbourenane.com/preprod/2-8/</link>
		<pubDate>Tue, 05 Dec 2017 23:05:06 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
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		<title>3</title>
		<link>http://yannickbourenane.com/preprod/3-8/</link>
		<pubDate>Tue, 05 Dec 2017 23:05:36 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
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		<title>4</title>
		<link>http://yannickbourenane.com/preprod/4-6/</link>
		<pubDate>Tue, 05 Dec 2017 23:05:50 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
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		<title>2017-11-26 17.17.23 1656691276043876073_4297212793</title>
		<link>http://yannickbourenane.com/preprod/2017-11-26-17-17-23-1656691276043876073_4297212793/</link>
		<pubDate>Tue, 05 Dec 2017 23:07:06 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
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	<item>
		<title>2017-11-28 17.16.05 1658140038239088313_4297212793</title>
		<link>http://yannickbourenane.com/preprod/2017-11-28-17-16-05-1658140038239088313_4297212793/</link>
		<pubDate>Tue, 05 Dec 2017 23:07:28 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
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		<title>DPab3ecX4AA2a-Y</title>
		<link>http://yannickbourenane.com/preprod/dpab3ecx4aa2a-y/</link>
		<pubDate>Wed, 06 Dec 2017 22:29:43 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
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	<item>
		<title>3072x1728_1_V1.jpg.ximg.l_12_h.smart (1)</title>
		<link>http://yannickbourenane.com/preprod/3072x1728_1_v1-jpg-ximg-l_12_h-smart-1/</link>
		<pubDate>Thu, 07 Dec 2017 19:09:33 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wp-content/uploads/2017/12/3072x1728_1_V1.jpg.ximg_.l_12_h.smart-1.jpg</guid>
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		<wp:post_id>15336</wp:post_id>
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		<title>Guide des logos, les 10 règles à suivre</title>
		<link>http://yannickbourenane.com/preprod/guide-des-logos/</link>
		<pubDate>Mon, 03 Dec 2012 15:52:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?page_id=2122</guid>
		<description></description>
		<content:encoded><![CDATA[A vous de choisir. L’agence ou le free lance que vous avez briefé est venu vous présenter plusieurs identités visuelles. Voici 10 conseils pour vous aider à <a href="http://www.bedandy.fr/">choisir le logo</a> qui portera le mieux l’identité de votre marque.
<h2><span style="font-size: medium;">
<span style="text-decoration: underline;">Pour un logo éliminez :</span></span></h2>
<span style="font-size: medium;">
1. Les logos <strong>redondants</strong> : inutile de répéter dans l’illustration ce qui est dit dans le nom de marque, surtout si ce dernier décrit l'activité de la société.
2. Les logos <strong>illisibles</strong> en petit : imaginez le logo sur un petit écran de Smartphone. Attention aux icônes trop encombrantes et aux typographies difficilement déchiffrables
3. Les logos qui ne fonctionnent pas <strong>en noir et blanc</strong>. L’épreuve du fax est incontournable, c'est à dire qu'il faut vérifier la lisibilité d'un logo non sublimé dans des conditions dégradées.
4. Les logos dans la <strong>tendance</strong>. Attention, ils sont souvent plaisants mais risquent de rapidement se démoder.
5. Les logos difformes ou <strong>compliqués</strong>, on peut n’y bien s’en souvenir, ni bien en parler.</span>
<h2><span style="font-size: medium;">
<span style="text-decoration: underline;">
Pour un logo choisissez :</span></span></h2>
<span style="font-size: medium;">
1. Un logo qui sert le <strong>nom de marque</strong>, le nom est le premier élément de la marque, ce qui se peut se retenir et se répéter.
2. Un logo<strong> minimaliste</strong>, qui pourrait se reproduire à la main levée, ce qui prouve sa facilité à être mémorisé.
3. Un logo <strong>distinct</strong> de la concurrence, ce qui permet de se différencier et d'être unique.
4. Un logo <strong>durable</strong>, qui pourra encore vous représenter dans 10 ans à éventuellement quelques détails près.
5. Aussi au <strong>feeling</strong>. Un logo qui vous semble le mieux correspondre à l’état d’esprit de la marque, ce qui lui permet d’être approprié sans forcément être descriptif.</span>

Après avoir respecté ces règles graphiques de base, laissez l’émotion s’exprimer, elle prime sur la raison en matière d’identité de marque. Et ne vous laissez pas tenter par un logo-déco qui jouera de détails mièvres sans intérêt. Avec ces précautions, le logo prendra toute sa dimension au fil des ans.]]></content:encoded>
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		<wp:post_date><![CDATA[2012-12-03 16:52:27]]></wp:post_date>
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			<wp:meta_value><![CDATA[Guide des Logos - Voici 10 conseils pour vous aider à choisir le logo qui portera le mieux l’identité et l'esprit de votre marque.]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>8145</wp:comment_id>
			<wp:comment_author><![CDATA[franck]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[f.iranshubije@mobile-pub.be]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.212.157.38]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-08-22 00:46:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-08-21 22:46:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[hello,comment faire connaitre son logos et le vendre?(site,blog,..)merci]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>153703</wp:comment_id>
			<wp:comment_author><![CDATA[Communication visuelle, création de logo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mashovf791@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.112.163]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-04 10:36:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-04 09:36:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Des règles de base qui ne sont pas toujours respectées...]]></wp:comment_content>
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	<item>
		<title>À propos</title>
		<link>http://yannickbourenane.com/preprod/a-propos/</link>
		<pubDate>Mon, 03 Dec 2012 15:53:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?page_id=2124</guid>
		<description></description>
		<content:encoded><![CDATA[<span style="text-decoration: underline;">La ligne éditoriale de Logonews</span>

Logonews est le seul magazine sur l'actualité des <a href="http://logo-bedandy.blogspot.com/">identités visuelles</a> en France quelle que soit leur qualité ou performance visuelle.
Logonews recueille les informations à la source et analyse chaque nouveauté dans le domaine des marques en priorité françaises mais aussi de grandes marques internationales.

<span style="text-decoration: underline;">Éthique de Logonews
</span>
<ul>
	<li>Les principales sources du site sont listées dans la rubrique <span style="text-decoration: underline;">Ressources sur les logos</span>.</li>
	<li>Sur chaque billet, nous proposons, dès que possible des liens pour approfondir l'information.</li>
	<li>Logonews n'accepte aucun publirédactionnel ni de paiement contre publication. Ce magazine est exempt de toute publicité.</li>
	<li>Logonews ne publie pas les nouvelles identités visuelles conçues par l'agence éditrice du contenu Be Dandy afin d'assurer une parfaite objectivité de son contenu. Pour les connaître les actualités de l'agence design et luxe Be Dandy, parcourir le <a href="http://bedandy.blogspot.fr/">blog de l'agence Be Dandy.</a></li>
</ul>
&nbsp;

<span style="text-decoration: underline;">Les actualités sur Logonews</span>

Les articles sont classés selon différentes catégories, accessibles via le moteur de recherche :
<ul>
	<li><span style="text-decoration: underline;">Nouveaux logos par activité </span>: en fonction du secteur de l'activité de l'organisation concernée</li>
	<li><span style="text-decoration: underline;">Nouveaux logos par actualité</span> : par type de changement intervenu sur l'identité visuelle, par secteurs d'activités ou bien par date de parution dans la section archive</li>
</ul>
<span style="text-decoration: underline;">Les dossiers de la rédaction</span>

La rédaction de Logonews propose également des dossiers spéciaux sur les questions que vous vous posez
<ul>
	<li><span style="text-decoration: underline;"> C'est vendredi</span> : articles d'humour ou insolites autour du thème des logos</li>
	<li><span style="text-decoration: underline;"> Logo remix</span> : la rédaction de Logonews a <a href="http://yannickbourenane.com/preprod/?s=logo+remix">mixé de célèbres logos</a></li>
	<li><span style="text-decoration: underline;"> Jamais vus</span> : la rédaction de Logonews a enquêté afin de débusquer des <a href="http://yannickbourenane.com/preprod/tag/jamais-vus/">logos qui ont été refusés</a> et que vous ne verrez donc jamais</li>
	<li><span style="text-decoration: underline;"> Infografik</span> : la rédaction de Logonews a mis en image des logos classés par thème, ex : tous les <a href="http://yannickbourenane.com/preprod/2009/10/13/le-monde-selon-les-logos-des-compagnies-aeriennes/">logos des compagnies aériennes sur une mappemonde</a></li>
	<li><span style="text-decoration: underline;">Combien</span> : la rédaction de Logonews classe dans cette section tous les <a href="http://yannickbourenane.com/preprod/category/cout-des-logos/">logos dont le coût est connu</a></li>
</ul>
Sur chaque billet, vous pouvez cliquer sur l'image pour la voir en grand, cliquer sur le titre pour voir le billet s'afficher en entier ou cliquer sur "lire plus" pour lire la suite de l'article. Retrouvez sur ce site l'<a href="http://logo-bedandy.blogspot.com/">actualité des logos</a>, les nouveaux logos, les changements de logos, les liftings de logos, les plagiats de logos, les disparitions de logos etc.

Éditeur

Logonews est édité par l’<a href="http://www.bedandy.fr/">agence de communication luxe et corporate</a> Be Dandy SAS, 528 445 117 R.C.S. Paris située 72 rue d’Hauteville, 75 010 Paris.
Mail : logonews at bedandy.fr. Tel : +33 1 40 21 03 11]]></content:encoded>
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		<title></title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/6111/</link>
		<pubDate>Thu, 05 Dec 2013 13:38:45 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title></title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/6112/</link>
		<pubDate>Thu, 05 Dec 2013 13:38:46 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<link>http://yannickbourenane.com/preprod/2013/12/05/6113/</link>
		<pubDate>Thu, 05 Dec 2013 13:38:46 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
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		<title>Comment choisir un bon logo : 10 conseils</title>
		<link>http://yannickbourenane.com/preprod/2008/01/01/comment-choisir-un-bon-logo-10-conseils/</link>
		<pubDate>Tue, 01 Jan 2008 17:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/comment-choisir-un-bon-logo-10-conseils/</guid>
		<description></description>
		<content:encoded><![CDATA[<span style="font-size: small;">A vous de choisir. L’agence ou le free lance que vous avez briefé est venu vous présenter plusieurs identités visuelles. Voici 10 conseils pour vous aider à choisir le logo qui portera le mieux l’identité de votre marque. </span>

<span style="text-decoration: underline;">Eliminez : </span>
1. Les logos <b>redondants</b> : inutile de répéter dans l’illustration ce qui est dit dans le nom de marque, surtout si ce dernier décrit l'activité de la société.
2. Les logos <b>illisibles</b> en petit : imaginez le logo sur un petit écran de Smartphone. Attention aux icônes trop encombrantes et aux typographies difficilement déchiffrables
3. Les logos qui ne fonctionnent pas <b>en noir et blanc</b>. L’épreuve du fax est incontournable, c'est à dire qu'il faut vérifier la lisibilité d'un logo non sublimé dans des conditions dégradées.
4. Les logos dans la <b>tendance</b>. Attention, ils sont souvent plaisants mais risquent de rapidement se démoder.
5. Les logos difformes ou <b>compliqués</b>, on peut n’y bien s’en souvenir, ni bien en parler.
<span style="text-decoration: underline;">
Choisissez :</span>
1. Un logo qui sert le <b>nom de marque</b>, le nom est le premier élément de la marque, ce qui se peut se retenir et se répéter
2. Un logo<b> minimaliste</b>, qui pourrait se reproduire à la main levée, ce qui prouve sa facilité à être mémorisé
3. Un logo <b>distinct</b> de la concurrence, ce qui permet de se différencier
4. Un logo <b>durable</b>, qui pourra encore vous représenter dans 10 ans à éventuellement quelques détails près
5. Aussi au <b>feeling</b>. Un logo qui vous semble le mieux correspondre à l’état d’esprit de la marque, ce qui lui permet d’être approprié sans forcément être descriptif.

Après avoir respecté ces règles graphiques de base, laissez l’émotion s’exprimer, elle prime sur la raison en matière d’identité de marque. N’oubliez pas qu’il n’existe pas de <i>bonne</i> solution. Avec ces précautions, le logo prendra toute sa dimension au fil des ans.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1172</wp:post_id>
		<wp:post_date><![CDATA[2008-01-01 18:08:00]]></wp:post_date>
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		<category domain="category" nicename="designers"><![CDATA[Designers]]></category>
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	<item>
		<title>Total ville</title>
		<link>http://yannickbourenane.com/preprod/2005/12/31/total-ville/</link>
		<pubDate>Sat, 31 Dec 2005 10:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/total-ville/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_LIr-7d9QvwQ/TS7Vf5G0cOI/AAAAAAAAAFk/vyHqpN9uqFk/s1600/logo-Total-Bordeaux.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5561617333731225826" src="http://4.bp.blogspot.com/_LIr-7d9QvwQ/TS7Vf5G0cOI/AAAAAAAAAFk/vyHqpN9uqFk/s400/logo-Total-Bordeaux.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><br />Un graphiste fidèle de notre <a href="http://bedandy.blogspot.com/">blog des identités visuelles</a> a relevé une forte ressemblance entre c'est deux logos: <a href="http://www.total.com/">le Groupe Total</a> et un ancien logo de la <a href="http://www.lalogotheque.com/fr/logotheque_gen.php?rechtxt=bordeau&vignette=Ville%20de%20Bordeaux&pageNum_rs_logo=0&clic=%27OK%27">Mairie de Bordeaux</a> (qui daterait de 2005). Effectivement une certaine ressemblance existe...]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1173</wp:post_id>
		<wp:post_date><![CDATA[2005-12-31 11:37:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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	<item>
		<title>Contact</title>
		<link>http://yannickbourenane.com/preprod/contact/</link>
		<pubDate>Mon, 03 Dec 2012 15:53:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?page_id=2127</guid>
		<description></description>
		<content:encoded><![CDATA[<span style="text-decoration: underline;">Pas de publicité</span>
Logonews n'accepte aucun publirédactionnel ni de paiement contre publication. Ce magazine est exempt de toute publicité. Inutile de nous écrire pour nous en proposer.
<span style="text-decoration: underline;">
Contacter la rédaction de Logonews
</span>

<strong>Alix Declercq</strong>
Fondatrice de Logonews et Présidente de l'agence de branding luxe et corporate Be Dandy. Spécialiste des identités visuelles et des marques.
logonews at bedandy.fr
<span style="text-decoration: underline;">
Tel</span>
+33 1 40 21 03 11

Logonews est édité par l’<a href="http://www.bedandy.fr/">agence de branding luxe et corporate</a> Be Dandy SAS, 528 445 117 R.C.S. Paris située 72 rue d'Hauteville, 75 010 Paris.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2127</wp:post_id>
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		<wp:comment>
			<wp:comment_id>4109</wp:comment_id>
			<wp:comment_author><![CDATA[solo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[solomanuel64@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.88.161.107]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-01-20 14:36:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-01-20 13:36:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour, 

nouveau logo pour:

-Besson Chaussures http://www.besson-chaussures.fr/

 - Le Cable Caraibes http://lecable-caraibes.com/index.php

et apparement: Eurofil (vu dans une publicité papier).

A+]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>4290</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.151.246.7]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-01-21 10:32:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-01-21 09:32:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Solo,

Merci pour ces infos ! Elles feront prochainement l'objet d'un article sur Logonews.fr

A bientôt]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>2</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>4526</wp:comment_id>
			<wp:comment_author><![CDATA[mgersin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[michel.gersin@marketexport.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.160.195.66]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-01-22 09:59:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-01-22 08:59:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

Nouveau logo pour COFACE :
http://www.coface.fr/CofacePortal/FR_fr_FR/pages/home/Qui_sommes_nous/actualites_evenements/actualites?news=130121

Cordialement]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>7834</wp:comment_id>
			<wp:comment_author><![CDATA[Quentin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gillet_quentin@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.200.3.217]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-05 19:19:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-05 17:19:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

Les cliniques universitaires Saint-Luc (à Bruxelles) possèdent un nouveau logo : http://www.lavenir.net/article/detail.aspx?articleid=DMF20130604_00319638

Remarque : il s'agit des cliniques de l'Université catholique de Louvain, en abrégé UCL. Les lettres "UCL" et Saint-"LUC" sont donc les mêmes. ;)

Cordialement,]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8296</wp:comment_id>
			<wp:comment_author><![CDATA[Florian]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.nicolas@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.193.45.215]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-16 19:14:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-16 17:14:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,
Je tenais à vous laisser un commentaire. Je suis de ceux qui, malgré leur intérêt pour un article, ne prendra jamais la peine de laisser un commentaire. Pourquoi? Je ne sais pas. La plupart des commentaires que l'on trouve sur internet n'apportent rien, et je ne conçois pas laisser un tel commentaire. 

Hors j'ai remarqué aujourd'hui que vos articles n'étaient pas énormément commentés. Et si je ne connais pas vos chiffres d'audience, le nombre de commentaires restent un indice correct pour entrevoir l’intérêt  des internautes pour un blog.

Et dans votre cas, je trouve ça sincèrement dommage. Je vous suis assez régulièrement depuis maintenant presque 2 ans, et je tenais à vous remercier pour votre travail que j'apprécie énormément!

J'espère que votre Blog a le succès qu'il mérite!

Amicalement.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11652</wp:comment_id>
			<wp:comment_author><![CDATA[françois]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[francois.allanic@wanadoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.31.24.184]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-23 07:37:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-23 06:37:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je cherche des documents qui illustrent le rapport coloré entre les logos et la couleur des bâtiments qui supportent des visuels (identités) très marqués.

Merci pour vos réponses

NB

Een effet souvent les bâtiments reprennent les couleurs du logo qui a un effet desastreux sur la lecture de l'ensemble.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>163580</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.seynaeve@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.thomfolio.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.160.107.75]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-16 20:05:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-16 19:05:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

Visiteur régulier de votre site depuis un moment maintenant, je vous envoie un lien avec un nouveau logo assez intéressant, celui de Deviant Art : <strong><em>http://www.deviantart.com</em></strong>

Leur changement d'identité me fait sérieusement penser à celui d'OVH, peu lisible, coupé de partout.

Cordialement et fidèlement,

T.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>163872</wp:comment_id>
			<wp:comment_author><![CDATA[Thomfolio]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.seynaeve@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.thomfolio.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.160.107.75]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-17 08:15:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-17 07:15:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Suite de mon message d'hier : <em><strong>http://identitydesigned.com/deviantart/</em></strong>]]></wp:comment_content>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>196205</wp:comment_id>
			<wp:comment_author><![CDATA[M.A.D.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[darius_alexei@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[194.254.125.132]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-26 16:58:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-26 15:58:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nouveau logo pour Sciences Po Paris :
http://www.sciencespo.fr/

M.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>201875</wp:comment_id>
			<wp:comment_author><![CDATA[Yellenie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yellenie@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[146.0.42.105]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-13 09:42:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-13 08:42:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour et merci pour votre très bon site!

Le CNPP (www.cnpp.com) vient de changer son logo au début de cette année.

Cordialement.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>237544</wp:comment_id>
			<wp:comment_author><![CDATA[BRETON]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jpao-ouest@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.222.96.73]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-08 17:03:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-08 15:03:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

Tout d'abord, merci pour votre site, je me régale à chaque lecture.

Je ne peux cependant que remarquer d'énormes oublis, tel le nouveau logo "les républicains", qui mériterait une petite étude 'graphique et sociologique).

Pour les amateurs de typographie, je vous invite à consulter la micro-série "Sacrés caractères" diffusée sur France Culture (http://nvx.franceculture.fr/sacres-caracteres/)... 12 épisodes drôles, enrichissant et très bien conçus !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>270783</wp:comment_id>
			<wp:comment_author><![CDATA[Atelier Phoenix]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@atelier-phoenix.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/atelier-phoenix</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[93.16.225.64]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-06 15:56:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-06 13:56:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

petit lifting du logo Viadeo : https://www.behance.net/gallery/30083443/Lifting-Logo-Viadeo

Bonne journée à toute l'équipe
AP]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>275995</wp:comment_id>
			<wp:comment_author><![CDATA[Appolo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.246.183.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-22 21:39:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-22 19:39:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

C'est la reprise de la NBA, et cette année la mode du rebranding est notable avec pas moins de 5 franchises fraichement reliftées, certains avec réussite :
- Bucks : http://onmilwaukee.com/images/articles/bu/buckslogocritique/buckslogocritique_fullsize_story1.jpg
- 76ers : http://www.uni-watch.com/wp-content/uploads/76ersprimary.png
- Wizards : http://content.sportslogos.net/news/2015/04/Wizards-Logo-BEfore-and-AFter-2016.jpg
... d'autres où on se dit que c'était quand même mieux avant :
- Clippers : http://www.underconsideration.com/brandnew/archives/la_clippers_logo.png
- Raptors : http://brandng.net/wp-content/uploads/2015/01/logo-comp.jpg

Merci pour votre travail de collecte.

Cordialement,

Appolo]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>302565</wp:comment_id>
			<wp:comment_author><![CDATA[Antoine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[antoine.sambin@hktramways.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.hktramways.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[115.160.163.82]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-02 11:04:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-02 09:04:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,
Je tiens à vous informer que Hong Kong Tramways, filiale de RATP et Transdev, vient de changer de logo. Le nouveau logo représente le célèbre tram double-decker hongkongais souriant. Ce nouveau visuel a pour but de préserver et renforcer l’identité centenaire des trams en reflétant pleinement son ADN :
- “Iconique – Protéger notre patrimoine” : le célèbre double-decker, instantanément reconnaissable sur le logo, évoque la place unique qu’il tient dans le cœur des hongkongais.
- “Attentionné – Prendre soin de nos vies” : la feuille verte de Bauhinia en arrière-plan représente les engagements environnementaux, sécurité et sociaux du tram envers le public.
- “Ingénieux – Améliorer notre service” : le phare avant illuminant la route illustre un état d’esprit constructif visant à toujours dépasser les attentes des voyageurs du 21e siècle.
- “Facile à vivre – Simplifier nos trajets” : le sourire du pare-chocs exprime la bienveillance du tram proposant une solution de transport simple, accessible et fréquente.  
Le communiqué de presse est disponible ici : http://hktramways.com/media/files/press-releases/New%20logo_Press%20Release%20-%20Eng.pdf 
Si nécessaire, je peux vous faire parvenir les fichiers jpg des ancien et nouveau logos.
Cordialement,]]></wp:comment_content>
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	</item>
	<item>
		<title>Redaction</title>
		<link>http://yannickbourenane.com/preprod/redaction/</link>
		<pubDate>Mon, 06 May 2013 14:51:20 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?page_id=3344</guid>
		<description></description>
		<content:encoded><![CDATA[<span style="text-decoration: underline;">Alix Declercq
</span>Fondatrice de Logonews et directrice conseil de l'agence de communication luxe et corporate Be Dandy.
Spécialiste des identités visuelles et des marques.
logonewsatbedandy.fr

<span style="text-decoration: underline;">Lisa Bouvard</span>
Responsable éditoriale
logonewsatbedandy.fr

<span style="text-decoration: underline;">Manon Anselmi</span>
Redactrice
logonewsatbedandy.fr]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3344</wp:post_id>
		<wp:post_date><![CDATA[2013-05-06 16:51:20]]></wp:post_date>
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		<title>Identité digitale pour le Design Center de Baden-Wurttemberg</title>
		<link>http://yannickbourenane.com/preprod/?p=9779</link>
		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9779</guid>
		<description></description>
		<content:encoded><![CDATA[https://www.behance.net/gallery/18498503/Design-Center-Website?utm_medium=email&amp;utm_source=transactional&amp;utm_campaign=project-published

&nbsp;

http://www.design-center.de/
<ul>
	<li><a href="http://yannickbourenane.com/preprod/wp-admin/media-new.php">Ajouter</a></li>
</ul>
&nbsp;

&nbsp;

Gestaltung / Design: stapelberg&amp;fritz, Helen Hauert, Stuttgart
Programmierung und Website Development: herzog kommunikation GmbH, Stuttgart]]></content:encoded>
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		<wp:post_id>9779</wp:post_id>
		<wp:post_date><![CDATA[2014-09-04 00:01:32]]></wp:post_date>
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		<title>Nouvelle robe pour les vins de Gaillac</title>
		<link>http://yannickbourenane.com/preprod/?p=9966</link>
		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9966</guid>
		<description></description>
		<content:encoded><![CDATA[<div id="stcpDiv">

Les <a href="https://www.facebook.com/VinsDeGaillac/photos/a.599926483392552.1073741840.538080172910517/815174758534389/?type=1&amp;theater" target="_blank">vins de Gaillac précisent sur Facebook</a> :
<blockquote><span id="fbPhotoSnowliftCaption" class="fbPhotosPhotoCaption" tabindex="0" data-ft="{&quot;tn&quot;:&quot;K&quot;}"><span class="hasCaption">C'est un <strong>outil important dans le vie et le dynamisme d'une appellation</strong>.  Il s'inscrit dans un univers qui rappelle la brique rose et les tuiles rouges de Gaillac et du Sud-Ouest. L’utilisation de couleurs chaudes, variées, renforce le sentiment de convivialité et de partage qui caractérise nos vins, ainsi que leur grande diversité. Enfin, la police, moderne, traduit notre dynamisme et le renouveau de notre appellation.</span></span></blockquote>
Cette nouvelle image s’accompagnera dès cette semaine d’une grande campagne d’affichage au cœur de Toulouse pour faire (re)découvrir aux habitants cette appellation millénaire située aux portes de la ville rose.

- See more at: http://www.mon-viti.com/content/nouveau-logo-pour-les-vins-de-gaillac#sthash.kTKvQ89H.dpuf

</div>]]></content:encoded>
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		<wp:post_id>9966</wp:post_id>
		<wp:post_date><![CDATA[2014-09-24 21:38:02]]></wp:post_date>
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		<title>Nouveau logo pour China Eastern</title>
		<link>http://yannickbourenane.com/preprod/?p=9969</link>
		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9969</guid>
		<description></description>
		<content:encoded><![CDATA[Décidément, le paysage des compagnies aériennes ne cesse de fluctuer. Le 9 septembre 2014, la compagnie chinoise <a href="http://www.flychinaeastern.com/">China Eastern</a> a également dévoilé une nouvelle identité visuelle, qui était inchangée depuis 1988, date de création de la société.<a href="http://www.flychinaeastern.com/">
</a>
<div id="stcpDiv">China Eastern a annoncé le 9 septembre qu’elle allait changer son identité visuelle. La compagnie chinoise va conserver le symbole caractéristique de l’hirondelle et ses couleurs bleu et rouge. En revanche, elle abandonne le cartouche en forme de cercle qui contenait ses couleurs, celles-ci étant désormais portées par l’hirondelle (actuellement blanche), ainsi que les rayures qui couraient le long du fuselage, adoptant une livrée eurowhite. L’introduction de cette nouvelle identité visuelle va coïncider avec l’introduction du premier Boeing 777-300ER de la compagnie à la fin du mois. Il sera mis en service régulier sur Los Angeles puis New York à partir de novembre. China Eastern indique qu’elle devrait recevoir dix exemplaires supplémentaires de l’appareil en 2015 et 2016 et qu’ils seront vingt à constituer sa flotte d’ici 2018. L’actuel logo de China Eastern avait été introduit en 1988, avec la création de la compagnie aérienne. - See more at: http://www.journal-aviation.com/actualites/27719-china-eastern-change-de-couleurs#sthash.x21mGVUc.dpuf</div>
<div></div>
<a href="http://www.flychinaeastern.com/">
</a><a href="http://atwonline.com/finance-data/china-eastern-1h-profit-plummets-98">China Eastern Airlines</a><a href="http://www.flychinaeastern.com/"> has unveiled a new look after 25 years, which includes a new logo featuring the shape of a swallow consisting of two capital letters, C and E, the initial letters of the carrier’s name.</a>
La compagnie chinoise a conservé l'hirondelle comme mascotte ainsi que les couleurs bleu et rouge, mais <a class="snap_noshots" title="Réservez un vol avec ANA!" href="http://ana.ms/WRvxGp" target="_blank" rel="nofollow">le</a><img src="http://www.businesstravel.fr/components/com_jvcl/assets/images/signal.gif" alt="" border="0" /> logo n'est plus logé dans un cercle.

Le symbolisme du logo de  a cependant été conservé.

La tête et les ailes de l'hirondelle sont rouge ce qui signifie lever du soleil à l'est : cela symbolise l'espoir, l'excellence et la passion.

Le bleu signifie «être tolérant face à la diversité et vise à représenter les services «variés, logiques et intégrés de la compagnie».

Les lettres C et E de la compagnie sont également stylisées dans le logo.

La compagnie a conservé l'hirondelle comme symbole car elle porte bonheur.

L'hirondelle part en automne et revient au printemps en amenant avec elle l'espoir et la chance.

Dans la culture occidentale les marins avaient souvent des tatouages d'hirondelles sur leurs bras pour montrer qu'ils étaient fiers de leurs expériences et pour leur porter bonheur.

Ce nouveau logo sera peint sur le premier B777-300ER de la compagnie qui doit être livré ce mois.

La livrée sera toute simple avec un fuselage recouvert de peinture blanche et le logo à l'image d'autres grandes compagnies comme Air France,Lufthansa ou American Airlines.

La compagnie prévoit d'équiper l'ensemble de sa flotte avec ce nouveau logo dans les 5 prochaines années.

<a href="http://fr.ceair.com/">China Eastern </a>va recevoir 4 B777-300ER cette année et à partir du mois de novembre le B777-300ER desservira Los Angeles et New York au départ de la Chine.

10 autres avions rejoindront la flotte en 2015 et 2016 avec des routes vers l'Amérique du Nord.

D'ici 2018, China Eastern prévoit de totaliser 20 B777-300ER dans sa flotte.
<div>Lire l'article: <a href="http://www.businesstravel.fr/china-eastern-change-de-logo.html#ixzz3EGPW7tLA">http://www.businesstravel.fr/china-eastern-change-de-logo.html#ixzz3EGPW7tLA</a></div>]]></content:encoded>
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		<wp:post_id>9969</wp:post_id>
		<wp:post_date><![CDATA[2014-09-24 22:27:52]]></wp:post_date>
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		<title>Bonjour St Petersburg ! La température est de 1°C</title>
		<link>http://yannickbourenane.com/preprod/?p=10801</link>
		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10801</guid>
		<description></description>
		<content:encoded><![CDATA[<span class="userContent"> </span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10801</wp:post_id>
		<wp:post_date><![CDATA[2014-12-09 16:05:25]]></wp:post_date>
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		<title></title>
		<link>http://yannickbourenane.com/preprod/?p=11064</link>
		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11064</guid>
		<description></description>
		<content:encoded><![CDATA[Si vous ne connaissez pas <a href="http://www.georgelois.com/index.html" target="_blank">George Lois</a>, c'est le moment de le découvrir. DA d'Esquire de 1962 à 1972, il a aussi (en fait, surtout) travaillé dans la pub, créant sa propre agence en 1967.
Il est à l'origine d'une flopée de logos]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11064</wp:post_id>
		<wp:post_date><![CDATA[2015-01-23 13:40:33]]></wp:post_date>
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		<title>UCPA</title>
		<link>http://yannickbourenane.com/preprod/?p=11342</link>
		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11342</guid>
		<description></description>
		<content:encoded><![CDATA[]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11342</wp:post_id>
		<wp:post_date><![CDATA[2015-02-14 20:26:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[0000-00-00 00:00:00]]></wp:post_date_gmt>
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	<item>
		<title>Mangas TV s&#039;incarne en un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/?p=11779</link>
		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11779</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_Mangas-TV_05.2015.jpg"><img class="aligncenter size-full wp-image-11775" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_Mangas-TV_05.2015.jpg" alt="Logonews_Mangas TV_05.2015" width="827" height="370" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11779</wp:post_id>
		<wp:post_date><![CDATA[2015-05-13 00:14:55]]></wp:post_date>
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		<title>Paris change de logo</title>
		<link>http://yannickbourenane.com/preprod/?p=12147</link>
		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12147</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Comparatifs_logos_08.2015_MAIRIE_DE_PARIS_.jpeg"><img class="aligncenter size-full wp-image-12148" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Comparatifs_logos_08.2015_MAIRIE_DE_PARIS_.jpeg" alt="Comparatifs_logos_08.2015_MAIRIE_DE_PARIS_" width="827" height="370" /></a> La Mairie de Paris a dévoilé un nouveau site web à la rentrée, aminci de 30% de son contenu et s'oriente davantage sur un format informatif qu'éditorial. A cette occasion, le logotype a été lifté. Expression succinte des armoiries de la ville de Paris, la nef apparaît toujours sur le logo qui lui aussi se simplifie : un cartouche en une couleur au lieu de deux, exit l'administratif "mairie de"

&nbsp;

&nbsp;

&nbsp;]]></content:encoded>
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		<wp:post_id>12147</wp:post_id>
		<wp:post_date><![CDATA[2015-09-23 20:01:49]]></wp:post_date>
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		<title>La recette du nouveau logo Béghin Say</title>
		<link>http://yannickbourenane.com/preprod/?p=12537</link>
		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12537</guid>
		<description></description>
		<content:encoded><![CDATA[Leader sur le marché du sucre en France, Béghin-Say se pare d’une nouvelle identité
visuelle et d’un nouveau logo dans le but d’affirmer son positionnement de marque
Française.
Si les couleurs du packaging et du logo sont maintenues, la typographie est quant à
elle plus ronde, généreuse et dynamique. On note que le « e » arbore un accent de
couleur verte, faisant valoir son ancrage agricole historique. Une estampille bleublanc-
rouge « Cultivé et produit en France » vient rappeler cet engagement.
La marque s’est par ailleurs affranchie des deux courbes « solaires » qui entouraient
son nom, ce qui lui confère davantage de modernité et harmonise le rendu visuel.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12537</wp:post_id>
		<wp:post_date><![CDATA[2016-01-25 00:48:29]]></wp:post_date>
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		<title>Rebranding de POLO</title>
		<link>http://yannickbourenane.com/preprod/?p=12725</link>
		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Brandmark_Original3.jpg"><img class="aligncenter size-full wp-image-12731" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Brandmark_Original3.jpg" alt="POLO-Brandmark_Original3" width="1191" height="842" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/ezgif.com-resize.gif"><img class="aligncenter size-full wp-image-12727" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/ezgif.com-resize.gif" alt="ezgif.com-resize" width="792" height="560" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Range-Dynamic.jpg"><img class="aligncenter size-full wp-image-12726" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Range-Dynamic.jpg" alt="POLO-Range-Dynamic" width="1191" height="842" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Hero-Mint_Original1.jpg"><img class="aligncenter size-full wp-image-12728" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Hero-Mint_Original1.jpg" alt="POLO-Hero-Mint_Original1" width="1191" height="842" /></a>    <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Sugar-Free.jpg"><img class="aligncenter size-full wp-image-12732" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Sugar-Free.jpg" alt="POLO-Product-Group_Sugar-Free" width="1191" height="842" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Range-Dynamic1.jpg"><img class="aligncenter size-full wp-image-12733" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Range-Dynamic1.jpg" alt="POLO-Range-Dynamic" width="1191" height="842" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Spearmint.jpg"><img class="aligncenter size-full wp-image-12734" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Spearmint.jpg" alt="POLO-Product-Group_Spearmint" width="1191" height="842" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Fruit2.jpg"><img class="aligncenter size-full wp-image-12735" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Fruit2.jpg" alt="POLO-Product-Group_Fruit2" width="1191" height="842" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Original1.jpg"><img class="aligncenter size-full wp-image-12736" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Original1.jpg" alt="POLO-Product-Group_Original1" width="1191" height="842" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Range-Flat.jpg"><img class="aligncenter size-full wp-image-12737" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Range-Flat.jpg" alt="POLO-Range-Flat" width="1191" height="842" /></a>]]></content:encoded>
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		<wp:post_id>12725</wp:post_id>
		<wp:post_date><![CDATA[2016-04-26 10:37:51]]></wp:post_date>
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		<title>Un décollage réussi pour Navtech, nouvelle marque d’Airbus</title>
		<link>http://yannickbourenane.com/preprod/?p=13727</link>
		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13727</guid>
		<description></description>
		<content:encoded><![CDATA[Airbus, groupe industriel aéronautique et spatial ouvre son activité aux opérations de vol et de trafic aérien en rachetant Navtech. Plutôt que d’absorber simplement la compagnie, Airbus en créée une nouvelle marque, Navblue, et lui offre un discours qui la différencie de la course à la performance de la concurrence : Navblue réintroduit l’émotion du vol dans la précision technique.<!--more-->

Dans un désir de réinventer la catégorie de marché entière, la marque construit une identité fluide, en proposant au visiteur une expérience dont il est le centre. En alliant la data et l’expérience, la marque construit un univers impliquant et distinctif, traduit dans la promesse de la marque, « Reach for the Skies ».

Landor, l’agence qui accompagne Navblue dans son discours, pousse la cohérence du discours de marque jusqu’à imaginer le Sky Generator, une application qui permet à chacun de créer son propre ciel ; ou à rappeler dans les détails du site corporate la dimension aspirationnelle de la marque : les portraits d’équipes regardent le ciel, et le scroll-up déloge l’habituel scroll down.

Le lancement est un exemple parfait de cohérence dans le discours de marque, mis au service de l’usager sans perdre en précision.

Agence : Landor]]></content:encoded>
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		<wp:post_id>13727</wp:post_id>
		<wp:post_date><![CDATA[2016-11-10 16:08:12]]></wp:post_date>
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		<title>MM&#038;M présente un nouveau logo digital</title>
		<link>http://yannickbourenane.com/preprod/?p=14088</link>
		<pubDate>Tue, 10 Jan 2017 00:00:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14088</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Medical-Marketing-Media_2017.jpg"><img class="alignnone size-full wp-image-14089" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Medical-Marketing-Media_2017.jpg" alt="comparatifs_medical-marketing-media_2017" width="827" height="370" /></a>Le Medical Marketing et Media est un magazine américain qui recense les actualités médiatiques et marketing du milieu médical. Il change son logo pour refléter l’industrie, en pleine évolution.<!--more-->

Le média redéfinit tous ses supports pour adopter un look plus contemporain, qui décline les initiales pour un titre plus court. La publication a constaté que ses initiales étaient bien plus utilisées par ses lecteurs que son nom complet, et construit cette nouvelle identité sur cet insight.

Ce qui frappe, c’est le choix à contre courant que fait le magazine : alors que la plupart des logos qui se réclament de la digitalisation perdent leurs empâtements et se simplifient graphiquement, MM&amp;M choisit de jouer avec une typographie sérif qui s’entrelace d’une esperluette calligraphiée. Une façon de s’ancrer dans la tradition des titres de publications aux typographies plus complexes, chargées sémantiquement de prestige et de sérieux, comme Le Times ou le Wall Street Journal.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mmmjanuarycover_1122415.jpg"><img class="alignnone size-full wp-image-14090" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mmmjanuarycover_1122415.jpg" alt="mmmjanuarycover_1122415" width="1517" height="2000" /></a>]]></content:encoded>
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		<wp:post_id>14088</wp:post_id>
		<wp:post_date><![CDATA[2017-01-10 01:00:51]]></wp:post_date>
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		<wp:post_name><![CDATA[mmm-presente-nouveau-logo-digital]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Un air de vacances pour Lège-Cap-Ferret</title>
		<link>http://yannickbourenane.com/preprod/?p=14598</link>
		<pubDate>Tue, 25 Apr 2017 22:01:17 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14598</guid>
		<description></description>
		<content:encoded><![CDATA[Lège Cap Ferret est une commune du sud-ouest de la France située en Gironde, entre l’océan Atlantique et le Bassin d’Arcachon. C’est une destination de choix pour nombre de touriste chaque année et plus particulièrement pendant l’été. La ville a récemment changé son logo. Pour ce changement d’identité, l’enjeu est double : attirer toujours plus de touristes tout en modernisant son image.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Lege-CapFerret.jpg"><img class="alignnone size-full wp-image-14599" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Lege-CapFerret.jpg" alt="" width="827" height="370" /></a>

Le nouveau logo reprend les codes de l’ancien tout en étant moins figuratif. Les dessins du phare, de la chèvre et les trois traits ont disparu. Il conserve le même code couleurs : le bleu clair et le bleu marine en rappel à la mer et au ciel bleu, le blanc et le rouge qui symbolisent le phare, le jaune pour le sable, et le vert pour la nature et les espace verts. Le nom Lège Cap Ferret est davantage mis en valeur et occupe une grande portion de ce nouveau logo. Le contraste entre le bleu marine et le blanc est plus fort que celui du précédent logo. Cela contribue à faire ressortir le nom de la ville.

Le logo est maintenant rectangulaire et non plus carré. En haut à droite, on retrouve un cercle qui allie les lettres B et A et indique l’appartenance de la ville à la communauté de communes du Bassin d’Arcachon.]]></content:encoded>
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		<wp:post_id>14598</wp:post_id>
		<wp:post_date><![CDATA[2017-04-26 00:01:17]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title></title>
		<link>http://yannickbourenane.com/preprod/?p=14709</link>
		<pubDate>Thu, 01 Jan 1970 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14709</guid>
		<description></description>
		<content:encoded><![CDATA[Les vins internationaux, de plus en plus nombreux, concurrencent les vins français, si bien que certains ne font plus la différence entre eux et n’identifient plus forcément le Chardonnay ou le Merlot comme des vins français. En réponse à cela, les vins de France cépage disposent désormais d’un nouveau logo pour garantir leur provenance. C’est un logo qui vise à conserver la clientèle de vins français à l’export.

&nbsp;

Ce logo a tout d’un sceau : la couleur et la forme. Ce rouge rappelle la couleur des tampons administratifs, il a un caractère très officiel. Il a sans doute été choisi pour le fait qu’il attire immédiatement l’œil et est vite repérable. En son centre se trouve une Tour Eiffel. C’est un choix stratégique : elle est internationalement connue et directement associée à la France. Ce tampon sera reconnaissable partout et attestera de la qualité du produit. Les vins français étant souvent plus chers à l’étranger à cause de frais de douane, ce logo apparaît comme une garantie qui justifie la qualité et donc le prix de ces vins. La Tour est formée de bouteilles et de verres de vin comme pour signifier que le vin fait partie de l’identité et de l’ADN de la France, que le vin est la France. Ce logo sera utilisable par tous les opérateurs Vin de France sur leurs supports de communication.

&nbsp;

&nbsp;

Plus d’informations :]]></content:encoded>
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		<wp:post_date><![CDATA[2017-05-31 18:40:41]]></wp:post_date>
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		<title>C&#039;est vendredi ! La vie cachée du logo Starbucks</title>
		<link>http://yannickbourenane.com/preprod/?p=15503</link>
		<pubDate>Thu, 18 Jan 2018 23:01:57 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15503</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2018/01/Capture-d’écran-2018-01-10-à-13.08.43.png"><img class="alignnone size-full wp-image-15504" src="http://logonews.fr/wp-content/uploads/2018/01/Capture-d’écran-2018-01-10-à-13.08.43.png" alt="" width="1998" height="1270" /></a>

Le logo de Starbucks inspire définitivement beaucoup de détournements ! Ici, c'est l'artiste Soo Min Kim qui imagine la vie du logo Starbucks dans une série de sketches diffusée sur ses pages <a href="https://www.youtube.com/user/showfseo/videos">YouTube</a> et <a href="https://www.instagram.com/fseo/">Instagram</a>. Elle le présente dans des situations cocasses de la vie quotidienne un peu à la manière du documentaire Logorama. On vous laisse avec sa dernière vidéo "The unwelcome guest" quannonce l'année 2018 de manière fun et amusante.

https://www.youtube.com/watch?v=iMELADXsGHU]]></content:encoded>
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		<wp:post_id>15503</wp:post_id>
		<wp:post_date><![CDATA[2018-01-19 00:01:57]]></wp:post_date>
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		<title>C&#039;est vendredi ! Uber fait rimer data et humour</title>
		<link>http://yannickbourenane.com/preprod/?p=15507</link>
		<pubDate>Thu, 11 Jan 2018 23:01:47 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15507</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2018/01/UBEREATS-1080x1350-cesar-FR.jpg"><img class="alignnone size-full wp-image-15508" src="http://logonews.fr/wp-content/uploads/2018/01/UBEREATS-1080x1350-cesar-FR.jpg" alt="" width="1000" height="1250" /></a>

Presque deux ans après la très astucieuse <a href="http://www.adweek.com/creativity/spotify-crunches-user-data-fun-ways-new-global-outdoor-ad-campaign-174826/">campagne de Spotify qui utilisait la data</a>, Uber Eats utilise la même recette, revue à sa sauce. Sur son site <a href="http://www.atablelesdata.com">atablelesdata.com</a>, la marque utilise sa data pour créer une campagne fun. Ainsi, elle créé de la connivence avec sa cible grâce à l'humour et montre qu'elle est à l'écoute de ses consommateurs français : doublé gagnant pour Uber Eats !

<!--more-->

<a href="http://logonews.fr/wp-content/uploads/2018/01/UBEREATS-1080x1350-distance-FR.jpg"><img class="alignnone size-full wp-image-15509" src="http://logonews.fr/wp-content/uploads/2018/01/UBEREATS-1080x1350-distance-FR.jpg" alt="" width="1000" height="1250" /></a>

<a href="http://logonews.fr/wp-content/uploads/2018/01/UBEREATS-1080x1350-frites-FR.jpg"><img class="alignnone size-full wp-image-15510" src="http://logonews.fr/wp-content/uploads/2018/01/UBEREATS-1080x1350-frites-FR.jpg" alt="" width="1000" height="1250" /></a>

<a href="http://logonews.fr/wp-content/uploads/2018/01/UBEREATS-1080x1350-Versailles-FR.jpg"><img class="alignnone size-full wp-image-15511" src="http://logonews.fr/wp-content/uploads/2018/01/UBEREATS-1080x1350-Versailles-FR.jpg" alt="" width="1000" height="1250" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2018/01/UBEREATS-1080x1350-avocat-FR.jpg"><img class="alignnone size-full wp-image-15512" src="http://yannickbourenane.com/preprod/wp-content/uploads/2018/01/UBEREATS-1080x1350-avocat-FR.jpg" alt="" width="1000" height="1250" /></a>

&nbsp;

&nbsp;]]></content:encoded>
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		<wp:post_date><![CDATA[2018-01-12 00:01:47]]></wp:post_date>
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		<title>Citroën perd ses chevrons</title>
		<link>http://yannickbourenane.com/preprod/2009/02/06/citroen-perd-ses-chevrons/</link>
		<pubDate>Fri, 06 Feb 2009 00:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/citroen-perd-ses-chevrons/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzfrK7jqZ-I/AAAAAAAAA6U/alwE7ak4or8/s1600-h/citroen-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 196px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzfrK7jqZ-I/AAAAAAAAA6U/alwE7ak4or8/s400/citroen-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420059249582172130" border="0" /></a><a href="http://www.citroen.fr/home/">Le constructeur automobile Français Citroën</a>, du groupe <a href="http://www.psa-peugeot-citroen.com/fr/hp1.php">PSA-Peugeot-Citroën</a>, a dévoilé la refonte de son logo le jour anniversaire de sa création par André Citroën, 90 ans plus tard. Cet hommage intervient en pleine crise du secteur automobile et apparaît comme une offensive de la part du constructeur. "<span style="font-style: italic;">Les chevrons sont désormais libérés et en trois dimensions pour évoquer la conquête, la puissance et la technologie. Le rouge, couleur historique, se retrouve sur la nouvelle typographie du nom de marque</span>." Les équipes de Landor ont ainsi voulu moderniser le logo, en cédant à la mode des logos 3D permises par les nouvelles technologies informatiques. Cette opération de stylisation présente également sur le nom de marque ôte à l'entreprise son âme et son élégance pour la reléguer au rang de constructeurs bas de gamme.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1152</wp:post_id>
		<wp:post_date><![CDATA[2009-02-06 01:11:00]]></wp:post_date>
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		<title>Rhodia change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/01/30/rhodia-change-de-logo/</link>
		<pubDate>Fri, 30 Jan 2009 16:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/rhodia-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzodskMKg5I/AAAAAAAABAc/j9D34UGOiNI/s1600-h/rhodia-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzodskMKg5I/AAAAAAAABAc/j9D34UGOiNI/s400/rhodia-logo.jpg" /></a><br /></div>Dans un contexte de crise, le groupe français de chimie, leader mondial de produits chimiques de spécialité avec 14 500 collaborateurs en 2008, <a href="http://www.rhodia.com/fr/index.tcm">Rhodia</a>, a modifié son identité visuelle, celle-ci se tourne davantage vers l'éthique et l'international avec une nouvelle signature "<i>Chemistry is our world, Responsibiliy is our way</i>". L'ancienne était "<i>Rhodia, le meilleur reste à venir"</i>.<br /><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzofgbhU1gI/AAAAAAAABAs/3od3JC2sFcA/s1600-h/rhodia-cv.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzofgbhU1gI/AAAAAAAABAs/3od3JC2sFcA/s400/rhodia-cv.png" /></a><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzohMZmg1gI/AAAAAAAABA0/h1Ci7Jfa7GM/s1600-h/rhodia-typo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzohMZmg1gI/AAAAAAAABA0/h1Ci7Jfa7GM/s320/rhodia-typo.png" /></a><br /></div>Le résultat est navrant, le chimiste reste cantonné aux années pré-2000 avec un logo type pharmarceutique et un dégradé approximatif, c'est pourtant l'œuvre d'une agence spécialisée en identité visuelle, seenk design.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1153</wp:post_id>
		<wp:post_date><![CDATA[2009-01-30 17:03:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Be Dandy joue pour les logos blason</title>
		<link>http://yannickbourenane.com/preprod/2009/01/23/be-dandy-joue-pour-les-logos-blason/</link>
		<pubDate>Fri, 23 Jan 2009 00:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/be-dandy-joue-pour-les-logos-blason/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SmeUCnj3SbI/AAAAAAAAAC0/yhH-SOkLhCk/s1600-h/logo+-bmw-1929+-bedandy.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 120px; height: 118px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SmeUCnj3SbI/AAAAAAAAAC0/yhH-SOkLhCk/s400/logo+-bmw-1929+-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5361416654107920818" border="0" /></a><br />L'agence be dandy, spécialisée dans la montée en gamme, a été missionnée par un prospect pour monter en gamme son image et créer la rupture. Be dandy a proposé un <a href="http://www.bedandy.fr/">logo de luxe</a> inspiré de la tradition héraldique, comme une réminiscence de l'époque où certains propriétaires de grande lignée apposait leurs blasons sur leurs biens.<br /><br />Horizons graphiques propose une étude sur les <a href="http://www.horizons-graphiques.com/heraldique/logotype/auto-logotypes.html">identités graphiques et l'art héraldique</a>. Des études de cas et de nombreux blasons du mponde automobile sont dépecés avec soin. Leurs histoires sont passionnantes.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1154</wp:post_id>
		<wp:post_date><![CDATA[2009-01-23 01:28:00]]></wp:post_date>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<title>Le logo les Mousquetaires passent à l&#039;attaque</title>
		<link>http://yannickbourenane.com/preprod/2009/01/22/le-logo-les-mousquetaires-passent-a-lattaque/</link>
		<pubDate>Thu, 22 Jan 2009 18:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-les-mousquetaires-passent-a-lattaque/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S04G1fRnfaI/AAAAAAAABKM/-EGSj0YAE9c/s1600-h/mousquetaires-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S04G1fRnfaI/AAAAAAAABKM/-EGSj0YAE9c/s400/mousquetaires-logo.jpg" /></a><br /></div>L'agence Carré Noir vient de dévoiler le travail qu'elle a réalisé pour changer le logo du Groupe de distribution Français <a href="http://www.mousquetaires.com/">Les mousquetaires</a>. Le personnage "<i>va de l'avant et exprime une vision d’entreprise construite autour de l’entrepreneur indépendant</i>" affirme le Groupe. D'allure générale, le logo est est plus moderne mais aussi moins simple à comprendre. Les couleurs et l'idée du mousquetaire ont été maintenues, seul le traité diffère.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1155</wp:post_id>
		<wp:post_date><![CDATA[2009-01-22 19:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-01-22 18:42:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Miles Newlyn, graphiste star londonien</title>
		<link>http://yannickbourenane.com/preprod/2009/01/21/miles-newlyn-graphiste-star-londonien/</link>
		<pubDate>Tue, 20 Jan 2009 23:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/miles-newlyn-graphiste-star-londonien/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StuEz15OQZI/AAAAAAAAAro/VpB7W9pGRR8/s1600-h/vueling_logotype.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 176px; height: 176px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StuEz15OQZI/AAAAAAAAAro/VpB7W9pGRR8/s400/vueling_logotype.jpg" alt="" id="BLOGGER_PHOTO_ID_5394051004881584530" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StuEv16nwFI/AAAAAAAAArg/t7PgFvIU6lE/s1600-h/Unilever_logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 166px; height: 166px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StuEv16nwFI/AAAAAAAAArg/t7PgFvIU6lE/s400/Unilever_logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5394050936167972946" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StuElpNcsII/AAAAAAAAArY/iltbt7mWhrU/s1600-h/tate-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 190px; height: 190px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StuElpNcsII/AAAAAAAAArY/iltbt7mWhrU/s400/tate-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5394050760958587010" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StuEh5fvVRI/AAAAAAAAArQ/Ut8wZFoJNyM/s1600-h/Suez_Logo_Brown_detail.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 188px; height: 188px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StuEh5fvVRI/AAAAAAAAArQ/Ut8wZFoJNyM/s400/Suez_Logo_Brown_detail.jpg" alt="" id="BLOGGER_PHOTO_ID_5394050696610796818" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StuEd4CO_rI/AAAAAAAAArI/f2PF4NF2rVQ/s1600-h/Societe-General-Logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 183px; height: 183px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StuEd4CO_rI/AAAAAAAAArI/f2PF4NF2rVQ/s400/Societe-General-Logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5394050627499130546" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StuEZ3m0cqI/AAAAAAAAArA/dlsCgI4HwVE/s1600-h/ono-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 193px; height: 193px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StuEZ3m0cqI/AAAAAAAAArA/dlsCgI4HwVE/s400/ono-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5394050558664667810" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StuEWlotPWI/AAAAAAAAAq4/4MM7-9WsmZw/s1600-h/Macmillan-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 186px; height: 186px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StuEWlotPWI/AAAAAAAAAq4/4MM7-9WsmZw/s400/Macmillan-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5394050502301138274" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StuERcIUfII/AAAAAAAAAqw/UIMmMvjILXU/s1600-h/Lloyds-Banking-Group.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 190px; height: 190px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StuERcIUfII/AAAAAAAAAqw/UIMmMvjILXU/s400/Lloyds-Banking-Group.gif" alt="" id="BLOGGER_PHOTO_ID_5394050413850033282" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StuENj9tKMI/AAAAAAAAAqo/8uuZNbDN258/s1600-h/ICA.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 190px; height: 190px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StuENj9tKMI/AAAAAAAAAqo/8uuZNbDN258/s400/ICA.jpg" alt="" id="BLOGGER_PHOTO_ID_5394050347233519810" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StuEIvzGW0I/AAAAAAAAAqg/V4ECGgIJLjk/s1600-h/Honda-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 190px; height: 190px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StuEIvzGW0I/AAAAAAAAAqg/V4ECGgIJLjk/s400/Honda-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5394050264510913346" border="0" /></a><br /><a href="http://www.newlyn.com/">Miles Newlyn</a>, graphiste londonien, auteur du logo de la <a href="http://www.societegenerale.fr/">société générale</a>, du logo <a href="http://www.gdfsuez.com/">suez</a>, du logo <a href="http://www.ono.es/">Ono</a>, du logo de la <a href="http://www.tate.org.uk/">Tate</a>, du logo<a href="http://www.honda.fr/html/fr1/Honda_intro.php"> Honda</a>, du logo <a href="http://www.unilever.fr/">Unilever</a>, du logo <a href="http://www.macmillan.org.uk/Home.aspx">We are Macmillan</a>, du logo de la <a href="http://www.lloydsbankinggroup.com/">LLoyds banking group</a>, logo d'<a href="http://www.icaboston.org/">ICA Boston</a>, logo de <a href="http://www.vueling.com/">Vueling</a>, entre autres, chapeau.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1156</wp:post_id>
		<wp:post_date><![CDATA[2009-01-21 00:08:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-01-20 23:08:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[miles-newlyn-graphiste-star-londonien]]></wp:post_name>
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		<category domain="category" nicename="designers"><![CDATA[Designers]]></category>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510618779;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:561;}i:1;a:1:{s:2:"id";i:843;}i:2;a:1:{s:2:"id";i:754;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>170</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-22 13:40:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-22 11:40:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Enfin!!! Quelqu'un qui sait faire des logos !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>171</wp:comment_id>
			<wp:comment_author><![CDATA[McQ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-22 13:41:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-22 11:41:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi, j'aime bien celui de la Tate.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>425</wp:comment_id>
			<wp:comment_author><![CDATA[Bruno]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-22 11:43:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-22 09:43:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[celui de la Tate est un peu pataud, le logo de Suez, tribal, qui prend source aux origines est tellement beau, dommage qu'il est du s'accoler à GDF, c'est du gâchis]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Rendez-vous en France</title>
		<link>http://yannickbourenane.com/preprod/2009/01/20/rendez-vous-en-france/</link>
		<pubDate>Tue, 20 Jan 2009 18:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/rendez-vous-en-france/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Szj001iGKEI/AAAAAAAAA9E/Xa3gWfF-tD8/s1600-h/france-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 184px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Szj001iGKEI/AAAAAAAAA9E/Xa3gWfF-tD8/s400/france-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420351340100855874" border="0" /></a>Le logo rendez-vous en France a été officialisé sur ce <a href="http://us.franceguide.com/press/The-new-face-of-French-Tourism.html?nodeID=422&EditoID=199508">site</a> en tant qu'ambassadeur de la France auprès des touristes qui se pressent chaque année pour découvrir notre beau pays. En 2007, on en dénombrait davantage que le nombre d'habitants : 82 millions. Le résultat illustratif voire romantique et lyrique s'émancipe du caractère froid du drapeau mais garde un côté trop touristique.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1157</wp:post_id>
		<wp:post_date><![CDATA[2009-01-20 19:40:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-01-20 18:40:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[rendez-vous-en-france]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510290290;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4400;}i:1;a:1:{s:2:"id";i:14531;}i:2;a:1:{s:2:"id";i:11090;}}}}]]></wp:meta_value>
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		<title>Nouveau logo pour l&#039;ICAM</title>
		<link>http://yannickbourenane.com/preprod/2009/01/14/nouveau-logo-pour-licam/</link>
		<pubDate>Wed, 14 Jan 2009 20:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-pour-licam/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S04a4oaxJ0I/AAAAAAAABKk/gQNfQzEJS_o/s1600-h/icam-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S04a4oaxJ0I/AAAAAAAABKk/gQNfQzEJS_o/s400/icam-logo.jpg" /></a>Dans un contexte de concurrence et avec une volonté de développement à l'international, <a href="http://groupe-icam.fr/index.html">l'ICAM,</a> école d'ingénieur a choisi de simplifier son logo et de gommer le fait qu'elle soit implantée en région, c'est à dire Lielle, Nantes et Toulouse. Sa lisibilité est renforcée et le nouveau pictogramme, toujours aussi artistique bien que moins brouillon, est censé représenter un iris. "<i>Il est symbolique de l'homme et du monde, de notre spécificité à appréhender la complexité et de cette qualité à prendre du recul pour mieux décider</i>" découvre-t-on sur leur site. La nouvelle signature : "<i>l'art et la manière de faire monde</i>".<br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1158</wp:post_id>
		<wp:post_date><![CDATA[2009-01-14 21:11:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>La ville de Creil arbore un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/01/11/la-ville-de-creil-arbore-un-nouveau-logo/</link>
		<pubDate>Sun, 11 Jan 2009 11:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-ville-de-creil-arbore-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2ayPSXYkTI/AAAAAAAABQY/jiB9ZMZr7xY/s1600-h/creil-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="177" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2ayPSXYkTI/AAAAAAAABQY/jiB9ZMZr7xY/s400/creil-logo.jpg" width="400" /></a></div>En ce début d'année, la <a href="http://www.mairie-creil.fr/">mairie de Creil </a>a choisi d'arborer un nouveau logo, de nouvelles couleurs.<br />« <i>Le noir représente la multiplicité des 70 nationalités de Creil. La fusion de toutes ces couleurs donne le noir. Le rouge est en référence à son passé ouvrier. Une histoire qu'il faut revendiquer </i>», explique l'agence de communication, Hôtel République. Le principal gain est sur la nouvelle lisibilité du logo et son ancrage géographique. Le choix de varier les typographies parait plus hasardeux en ce qu'il donne une senssation d'instabilité certainement non désirée. Pour plus d'infos, consultez le site du <a href="http://www.leparisien.fr/creil-60100/la-ville-voit-l-avenir-en-rouge-et-noir-10-01-2009-368057.php">Parisien sur le nouveau logo</a>.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2ayhoePhgI/AAAAAAAABQg/eVUmCzGdW2o/s1600-h/creil-site.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2ayhoePhgI/AAAAAAAABQg/eVUmCzGdW2o/s320/creil-site.png" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1159</wp:post_id>
		<wp:post_date><![CDATA[2009-01-11 12:46:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<title>Le conseil générale de la Marne change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/01/10/le-conseil-generale-de-la-marne-change-de-logo/</link>
		<pubDate>Sat, 10 Jan 2009 15:50:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-conseil-generale-de-la-marne-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0IAwvd5NoI/AAAAAAAABFE/RpwVFpqGBmI/s1600-h/bedandy_la-marne.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0IAwvd5NoI/AAAAAAAABFE/RpwVFpqGBmI/s320/bedandy_la-marne.jpg" /></a><br /></div><br />Le conseil général de <a href="http://www.marne.fr/">la Marne</a> (51) vient de dévoiler son nouveau logo. Le nom s'affirme beaucoup plus avec cette typographie manuscrite qui prend beaucoup plus de place que sur l'ancien logo. Conseil général s'affirme également avec une gotham book plus lisible que l'ancienne typo sérif. Le signe a été revu au "goût du jour" : la forme bleue est maintenant en légère 3D, et des dégradés plus affirmés on été rajoutés dedans. Les bulles d'Orangina ne superposent plus le carré bleu et elles sont plus graphiques qu'avant.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1160</wp:post_id>
		<wp:post_date><![CDATA[2009-01-10 16:50:00]]></wp:post_date>
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		<title>L&#039;agriculture biologique européenne a un logo</title>
		<link>http://yannickbourenane.com/preprod/2009/01/07/lagriculture-biologique-europeenne-a-un-logo/</link>
		<pubDate>Wed, 07 Jan 2009 20:07:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lagriculture-biologique-europeenne-a-un-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S04aK2Sjy4I/AAAAAAAABKc/FR2AP9DcJCA/s1600-h/logo_agriculture_biologique.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S04aK2Sjy4I/AAAAAAAABKc/FR2AP9DcJCA/s400/logo_agriculture_biologique.png" /></a><br /></div>L'<a href="http://ec.europa.eu/agriculture/organic/home_fr"><b>"Agriculture Bioloogique</b>” européenne </a>s'est doté d'un nouveau Logo. Ce label devient obligatoire sur tous les produits bio européens.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1161</wp:post_id>
		<wp:post_date><![CDATA[2009-01-07 21:07:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-01-07 20:07:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Saul Bass, affichiste de films et designer de logos</title>
		<link>http://yannickbourenane.com/preprod/2009/01/05/saul-bass-affichiste-de-films-et-designer-de-logos/</link>
		<pubDate>Mon, 05 Jan 2009 22:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StzMebwV6gI/AAAAAAAAAtY/1w605hi0YpU/s1600-h/200px-Kleenex_logo.gif"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5394411276901673474" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StzMebwV6gI/AAAAAAAAAtY/1w605hi0YpU/s400/200px-Kleenex_logo.gif" style="cursor: pointer; float: left; height: 82px; margin: 0pt 10px 10px 0pt; width: 162px;" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzL69HY_cI/AAAAAAAAAtQ/FxunkD0tT60/s1600-h/uwlogo1.gif"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5394410667381423554" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzL69HY_cI/AAAAAAAAAtQ/FxunkD0tT60/s400/uwlogo1.gif" style="cursor: pointer; float: left; height: 95px; margin: 0pt 10px 10px 0pt; width: 112px;" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzL1IBfI3I/AAAAAAAAAtI/n_vHHifsIxE/s1600-h/united_logo.JPG"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5394410567230235506" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzL1IBfI3I/AAAAAAAAAtI/n_vHHifsIxE/s400/united_logo.JPG" style="cursor: pointer; float: left; height: 88px; margin: 0pt 10px 10px 0pt; width: 99px;" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzLvduWUFI/AAAAAAAAAtA/u27VC9iIE5s/s1600-h/quaker-logo-saul-bass.gif"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5394410469976330322" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzLvduWUFI/AAAAAAAAAtA/u27VC9iIE5s/s400/quaker-logo-saul-bass.gif" style="cursor: pointer; float: left; height: 90px; margin: 0pt 10px 10px 0pt; width: 197px;" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzLqYdSWvI/AAAAAAAAAs4/anq2Q3X4afE/s1600-h/kose.gif"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5394410382663244530" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzLqYdSWvI/AAAAAAAAAs4/anq2Q3X4afE/s400/kose.gif" style="cursor: pointer; float: left; height: 67px; margin: 0pt 10px 10px 0pt; width: 100px;" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StzLiiFgzsI/AAAAAAAAAsw/6zq3bgwxkgo/s1600-h/continentalSB.gif"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5394410247808929474" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StzLiiFgzsI/AAAAAAAAAsw/6zq3bgwxkgo/s400/continentalSB.gif" style="cursor: pointer; float: left; height: 93px; margin: 0pt 10px 10px 0pt; width: 190px;" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StzLefs87II/AAAAAAAAAso/6oet39rlm_w/s1600-h/celaneseSB.gif"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5394410178449566850" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StzLefs87II/AAAAAAAAAso/6oet39rlm_w/s400/celaneseSB.gif" style="cursor: pointer; float: left; height: 109px; margin: 0pt 10px 10px 0pt; width: 138px;" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzLaSOauxI/AAAAAAAAAsg/9P-YKvB3SbQ/s1600-h/bell-logo-saul-bass.gif"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5394410106112359186" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzLaSOauxI/AAAAAAAAAsg/9P-YKvB3SbQ/s400/bell-logo-saul-bass.gif" style="cursor: pointer; float: left; height: 87px; margin: 0pt 10px 10px 0pt; width: 191px;" /></a><br /><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StzLSDn2ScI/AAAAAAAAAsQ/yNUKFIvG894/s1600-h/att-logo-saul-bass.gif"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5394409964753537474" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StzLSDn2ScI/AAAAAAAAAsQ/yNUKFIvG894/s400/att-logo-saul-bass.gif" style="cursor: pointer; float: left; height: 75px; margin: 0pt 10px 10px 0pt; width: 165px;" /></a><br /><br /><br /><br /><br /><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzLH0q4B5I/AAAAAAAAAsA/2Yqi6pzONZY/s1600-h/minolta-logo-saul-bass.gif"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5394409788941010834" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzLH0q4B5I/AAAAAAAAAsA/2Yqi6pzONZY/s400/minolta-logo-saul-bass.gif" style="cursor: pointer; float: left; height: 72px; margin: 0pt 10px 10px 0pt; width: 159px;" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://designmuseum.org/design/saul-bass">Saul Bass</a>, grand graphiste d'affiches de films et designer des plus grands logos américains, compositeur de génériques.<br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StzLH0q4B5I/AAAAAAAAAsA/2Yqi6pzONZY/s1600-h/minolta-logo-saul-bass.gif"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1162</wp:post_id>
		<wp:post_date><![CDATA[2009-01-05 23:24:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-01-05 22:24:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[saul-bass-affichiste-de-films-et-designer-de-logos]]></wp:post_name>
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		<category domain="category" nicename="designers"><![CDATA[Designers]]></category>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<title>Nouvelle année, nouveau logo pour l&#039;ONISEP</title>
		<link>http://yannickbourenane.com/preprod/2009/01/03/nouvelle-annee-nouveau-logo-pour-lonisep/</link>
		<pubDate>Sat, 03 Jan 2009 21:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzvAux9FpnI/AAAAAAAABD0/UMPKJL9fLzA/s1600-h/onisep-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzvAux9FpnI/AAAAAAAABD0/UMPKJL9fLzA/s400/onisep-logo.jpg" /></a><br /></div>L’<a href="http://www.onisep.fr/onisep-portail/portal/group/gp">Office National de l’Information sur les Enseignements et les Professions (ONISEP) </a>est un établissement public sous tutelle du ministère de l’éducation nationale. Éditeur public, l'office<a href="http://www.etudinfo.com/actu/tag/onisep/" rel="tag" title="Voir les articles taggés avec onisep"></a> élabore et diffuse des informations sur les formations et les métiers auprès des élèves, des parents et des équipes éducatives. Il se met davantage à la portée des jeunes en développant son logo avec un signe plus amical et une typo ronde en mniscule.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1163</wp:post_id>
		<wp:post_date><![CDATA[2009-01-03 22:56:00]]></wp:post_date>
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		<category domain="category" nicename="education"><![CDATA[Education]]></category>
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		<title>CSC simplifie son image ?</title>
		<link>http://yannickbourenane.com/preprod/2009/01/03/csc-simplifie-son-image/</link>
		<pubDate>Sat, 03 Jan 2009 21:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzkUMnMb_pI/AAAAAAAAA9U/Iqh5LGcu67c/s1600-h/csc-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 164px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzkUMnMb_pI/AAAAAAAAA9U/Iqh5LGcu67c/s400/csc-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420385833429237394" border="0" /></a>Le <a href="http://www.csc.com/">cabinet de conseil CSC</a> spécialisé dans l'intégration et l'externalisation de solutions a rajeuni son logo pour ses 50 ans. Leur choix s'est posé sur un logo cartésien, à leur image. La modification porte sur un arrondissement tout en maintenant une logique de découpe géométrique. En revanche, le système identitaire développé  semble de bonne intention mais résiste mal à l'épreuve de réalité en coupant de manière incongrue de nombreux aplats dans leur édition. <a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzkUInwqa6I/AAAAAAAAA9M/FYVXAE8D4V0/s1600-h/csc_wallpaper.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 265px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzkUInwqa6I/AAAAAAAAA9M/FYVXAE8D4V0/s400/csc_wallpaper.gif" alt="" id="BLOGGER_PHOTO_ID_5420385764861701026" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1164</wp:post_id>
		<wp:post_date><![CDATA[2009-01-03 22:10:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Changement de logo pour l&#039;orchestre philarmonique de New York</title>
		<link>http://yannickbourenane.com/preprod/2009/01/02/changement-de-logo-pour-lorchestre-philarmonique-de-new-york/</link>
		<pubDate>Fri, 02 Jan 2009 13:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/changement-de-logo-pour-lorchestre-philarmonique-de-new-york/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-JE2aAfhVDG0/TaQyKfAjjlI/AAAAAAAACuM/vUy1uA4F3wI/s1600/logo_NYphilarmo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-JE2aAfhVDG0/TaQyKfAjjlI/AAAAAAAACuM/vUy1uA4F3wI/s400/logo_NYphilarmo.jpg" width="400" /></a></div><br />Afin d'annoncer le lancement officiel de sa saison 2009-2010 le New York Philarmonic dévoile sa nouvelle identité visuelle.<br /><br /><a name='more'></a><br />L'orchestre philharmonique de New York fondé en 1842 a fait appel à Pentagram pour revoir son identité visuelle. Le changement est important et très osé. La base du logo se fait sur le bâton rouge au centre du logo, symbole de la baguette du chef d'orchestre. Le logo s'articule comme un mot-symbole circulaire avec la ligne graphique centrale. La typo est changée. Le nom passe en haut de casse, il est graissé et est en italique. On pourrait croire que cela fait beaucoup mais lorsque l'opération est habilement menée ça ne l'est pas. La signature quitte le logo. Il fait suite au départ du chef d'orchestre Lorin Maazel. La forme globale du logo n'est plus du tout la même, le rond prend la place du rectangle. <br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-QOlpYTMCpu4/TaRIo_zkQAI/AAAAAAAACuQ/i_MA-jYLWvI/s1600/LC_Logos_Sm.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="92" src="http://4.bp.blogspot.com/-QOlpYTMCpu4/TaRIo_zkQAI/AAAAAAAACuQ/i_MA-jYLWvI/s320/LC_Logos_Sm.jpg" width="320" /></a></div><span><span style="background-color: white;" title="The new Philharmonic identity pairs a circular wordmark with a graphic line inspired by a baton."></span>Sur le site de Pentagram est expliqué que le mot symbole et la ligne graphique peuvent vivre séparément. La ligne du bâton peut être utilisée comme motif décoratif ou se mettre à part des blocs d'informations. L'identité sera appliquée à la communication institutionnelle du New York Philarmonic, aux matériels de promotion, aux programmes, brochures, calendriers, billets et au site Web.</span><br /><span><span title="out of place."></span></span><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-4Dzgfh0F8pI/TaRIqYuNiaI/AAAAAAAACuU/7IyG8ouW5zI/s1600/new_york_philarmonic_lockup.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://2.bp.blogspot.com/-4Dzgfh0F8pI/TaRIqYuNiaI/AAAAAAAACuU/7IyG8ouW5zI/s320/new_york_philarmonic_lockup.gif" width="320" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-v-n40ol15FA/TaRItDqsxII/AAAAAAAACuc/TJH8d5cPNuo/s1600/NYP_Invite_Yellow_Sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="267" src="http://4.bp.blogspot.com/-v-n40ol15FA/TaRItDqsxII/AAAAAAAACuc/TJH8d5cPNuo/s320/NYP_Invite_Yellow_Sm.jpg" width="320" /></a></div><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-J1XYLhMGaOc/TaRIwQPx0DI/AAAAAAAACuo/JyKBj14Pp4U/s1600/NYP_Program_Cover_Sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-J1XYLhMGaOc/TaRIwQPx0DI/AAAAAAAACuo/JyKBj14Pp4U/s1600/NYP_Program_Cover_Sm.jpg" /></a></div><a href="http://2.bp.blogspot.com/-Y51DiN1VDCc/TaRIvgQaKxI/AAAAAAAACuk/b2_xTKb1DI0/s1600/NYP_Mailers_Sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="217" src="http://2.bp.blogspot.com/-Y51DiN1VDCc/TaRIvgQaKxI/AAAAAAAACuk/b2_xTKb1DI0/s320/NYP_Mailers_Sm.jpg" width="320" /></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-m5bcAPjCdMc/TaRIzqn_ZZI/AAAAAAAACuw/73OWevHqUK4/s1600/NYP_Tickets_Sm2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="177" src="http://3.bp.blogspot.com/-m5bcAPjCdMc/TaRIzqn_ZZI/AAAAAAAACuw/73OWevHqUK4/s320/NYP_Tickets_Sm2.jpg" width="320" /></a><a href="http://4.bp.blogspot.com/-n8vAKWhap_g/TaRIx6dOUiI/AAAAAAAACus/hsJoq0o1K1w/s1600/NYP_Stationery_Sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="251" src="http://4.bp.blogspot.com/-n8vAKWhap_g/TaRIx6dOUiI/AAAAAAAACus/hsJoq0o1K1w/s320/NYP_Stationery_Sm.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-rAz1j2Tfhng/TaRIuFgHGKI/AAAAAAAACug/xuvMvyidJlQ/s1600/NYP_iPod_Sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-rAz1j2Tfhng/TaRIuFgHGKI/AAAAAAAACug/xuvMvyidJlQ/s320/NYP_iPod_Sm.jpg" width="241" /></a></div><a href="http://1.bp.blogspot.com/-5NBZ3JvXr3E/TaRIr5G-CTI/AAAAAAAACuY/otRCiIeWbnk/s1600/NYP_Banner_2_Sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://1.bp.blogspot.com/-5NBZ3JvXr3E/TaRIr5G-CTI/AAAAAAAACuY/otRCiIeWbnk/s320/NYP_Banner_2_Sm.jpg" width="320" /></a><br /><span><span title="out of place."><br />  </span><span style="background-color: white;" title="The system uses a strong, bold color palette that can be updated seasonally and is paired with elegant black and white photography of the musicians."></span><span style="background-color: white;" title="The identity will be applied to the Philharmonic's institutional communications and promotion material including programs, brochures, calendars, tickets and the website, as well as environmental graphics for its home in Avery Fisher Hall at Lincoln Center."><br /></span><span style="background-color: white;" title="The full system will be implemented later this year."></span></span>]]></content:encoded>
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		<wp:post_id>1165</wp:post_id>
		<wp:post_date><![CDATA[2009-01-02 14:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-01-02 13:02:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[changement-de-logo-pour-lorchestre-philarmonique-de-new-york]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510601204;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:408;}i:1;a:1:{s:2:"id";i:656;}i:2;a:1:{s:2:"id";i:6382;}}}}]]></wp:meta_value>
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		<title>Reconnaissez-vous ces logos corporate ?</title>
		<link>http://yannickbourenane.com/preprod/2009/01/02/reconnaissez-vous-ces-logos-corporate/</link>
		<pubDate>Fri, 02 Jan 2009 12:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/reconnaissez-vous-ces-logos-corporate/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StMG6NMs9vI/AAAAAAAAAmc/r6-a8M1UJh0/s1600-h/logo-jeu-reconnaissance.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5391660775937734386" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StMG6NMs9vI/AAAAAAAAAmc/r6-a8M1UJh0/s400/logo-jeu-reconnaissance.png" style="cursor: pointer; float: left; height: 132px; margin: 0pt 10px 10px 0pt; width: 207px;" /></a><br />Sur ce site dédié aux jeux, retrouvez un jeu de <a href="http://www.sporcle.com/games/corplogos.php">reconnaissance visuelle des emblèmes corporate </a>et donnez le nom de l'entreprise correspondante. A quand un jeu sur les logos européens? Et découvrez d'autres<a href="http://logo-bedandy.blogspot.com/search/label/jeux%20de%20communication"> jeux de logos.</a>..]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1166</wp:post_id>
		<wp:post_date><![CDATA[2009-01-02 13:32:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-01-02 12:32:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510348179;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1073;}i:1;a:1:{s:2:"id";i:48;}i:2;a:1:{s:2:"id";i:1135;}}}}]]></wp:meta_value>
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		<title>Air Mauritius lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/01/01/air-mauritius-lifte-son-logo/</link>
		<pubDate>Thu, 01 Jan 2009 20:07:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/air-mauritius-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S04ZpFIuUKI/AAAAAAAABKU/cVpAv7udmyM/s1600-h/air-mauritius-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S04ZpFIuUKI/AAAAAAAABKU/cVpAv7udmyM/s400/air-mauritius-logo.jpg" /></a><br /></div>La compagnie aérienne <a href="http://www.airmauritius.com/">Air Mauritius</a> a lifté son logo après 40 années d'existence avec Euro RSCG.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1167</wp:post_id>
		<wp:post_date><![CDATA[2009-01-01 21:07:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-01-01 20:07:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>L&#039;emploi en France</title>
		<link>http://yannickbourenane.com/preprod/2008/10/29/lemploi-en-france/</link>
		<pubDate>Wed, 29 Oct 2008 20:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lemploi-en-france/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S04vo4E2ZXI/AAAAAAAABLc/QlZkke2sPE0/s1600-h/pole-emploi-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S04vo4E2ZXI/AAAAAAAABLc/QlZkke2sPE0/s400/pole-emploi-logo.jpg" /></a><br /></div>Voici le nouveau logo du service public de l’emploi qui a coûté au minimum 500 000 euros à l'état, par et pour l’agence Nomen.<br /><a href="http://logo-bedandy.blogspot.com/2009/08/logo-pole-emploi-detourne.html"> Un logo déjà détourné</a><br />Pour mémoire, le dernierlogo de l’ANPE avait couté 2,4 M€ il y a 5 ans, les prix baissent !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1168</wp:post_id>
		<wp:post_date><![CDATA[2008-10-29 21:32:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2008-10-29 20:32:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>SFR renouvelle son image</title>
		<link>http://yannickbourenane.com/preprod/2008/10/01/sfr-renouvelle-son-image/</link>
		<pubDate>Wed, 01 Oct 2008 15:55:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/sfr-renouvelle-son-image/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNWI4-vlgLI/AAAAAAAACG8/U2qkAzLaKoE/s1600/Image+35.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="141" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNWI4-vlgLI/AAAAAAAACG8/U2qkAzLaKoE/s320/Image+35.png" width="320" /></a></div>Après l'acquisition il y a quelques mois de Neuf Cegetel, <a href="http://www.sfr.com/"><span>SFR</span></a>, qui devient un opérateur global, a dévoilé le 29 septembre dans <span>un communiqué officiel</span> sa nouvelle stratégie. Adieu à la  marque Neuf Cegetel et  bienvenue à la neufbox de SFR. Le nouveau logo montre une légère évolution avec un carré rouge non  biseauté et une nouvelle typographie, toujours avec des lettres  blanches, mais réduites, plus lisibles et ferrées sur la droite. La signature passe de "Vivons mobile" à "Et le monde est à vous".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1169</wp:post_id>
		<wp:post_date><![CDATA[2008-10-01 17:55:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2008-10-01 15:55:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509488221;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14702;}i:1;a:1:{s:2:"id";i:595;}i:2;a:1:{s:2:"id";i:5284;}}}}]]></wp:meta_value>
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		<title>Dauphine lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2008/07/31/dauphine-lifte-son-logo/</link>
		<pubDate>Thu, 31 Jul 2008 19:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S040NWcOINI/AAAAAAAABL0/XxUtLSexesM/s1600-h/duaphine-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S040NWcOINI/AAAAAAAABL0/XxUtLSexesM/s400/duaphine-logo.jpg" /></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S040Fro8MBI/AAAAAAAABLs/BgYSPfmLrIo/s1600-h/description_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a><br /></div>Créée en 1968... L'<a href="http://www.dauphine.fr/fr/universite.html?taille=2">Université Paris-Dauphine</a>, dont j'ai personnellement suivi les enseignements ;), est devenue en 2004 Grand établissement. En juillet 2008, pour leur 40 ans, ils ont modernisé leur logoet leur image en laissant les étudiants choisir un dauphin plus épuré et stylé, conçu par l'agence ionisis.<a href="http://www.dauphine.fr/fr/actus/detailactu/article/une-nouvelle-identite-visuelle-pour-quoi-faire.html?taille=2&tx_ttnews%5BbackPid%5D=3306&cHash=631425973a"> Voir le communiqué sur la nouvelle identité visuelle</a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S040Fro8MBI/AAAAAAAABLs/BgYSPfmLrIo/s1600-h/description_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S040Fro8MBI/AAAAAAAABLs/BgYSPfmLrIo/s400/description_logo.jpg" /></a><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1170</wp:post_id>
		<wp:post_date><![CDATA[2008-07-31 21:52:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2008-07-31 19:52:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="education"><![CDATA[Education]]></category>
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		<title>L&#039;Université Paris-Descartes revoit son logo</title>
		<link>http://yannickbourenane.com/preprod/2008/02/28/luniversite-paris-descartes-revoit-son-logo/</link>
		<pubDate>Thu, 28 Feb 2008 00:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S3yBlK04G5I/AAAAAAAABUg/LY2G_sZEQsc/s1600-h/universite-paris-descartes-.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="117" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S3yBlK04G5I/AAAAAAAABUg/LY2G_sZEQsc/s400/universite-paris-descartes-.jpg" width="400" /></a></div>L'<a href="http://www.univ-paris5.fr/">Université Paris-Descartes</a> s'était dotée en juin 2007 d'un nouveau logo qu'elle vient de modifier. Le Président de l'Université revient sur leur choix d'un "<a href="http://www.univ-paris5.fr/spip.php?article2357">arbre de vie</a>", il est "<i>envisagé du point de vue de l’évolution ce qui a une résonance particulière pour une université où les sciences de l’homme et la biologie tiennent une telle place</i>". Le lifting du logo de l'université intervenu en février 2008 est de nature purement fcontionnelle puisqu'il s'agissait de repositionner le mot Université du logo, qui avait disparu.<br /><br />Voir toutes les <a href="http://logo-bedandy.blogspot.com/search/label/Education">actualités des logos des universités et des logos des écoles </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1171</wp:post_id>
		<wp:post_date><![CDATA[2008-02-28 01:35:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2008-02-28 00:35:00]]></wp:post_date_gmt>
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		<title>France Boissons change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/03/10/france-boissons-change-de-logo/</link>
		<pubDate>Tue, 10 Mar 2009 17:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szo65UX9qKI/AAAAAAAABB8/T0y-MuILOS8/s1600-h/france-boissons-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szo65UX9qKI/AAAAAAAABB8/T0y-MuILOS8/s400/france-boissons-logo.jpg" /></a><br /></div><a href="http://www.franceboissons.fr/">Filiale du Groupe Heineken, France Boissons</a> est le <b>leader de la distribution de boissons aux professionnels</b> au sein du marché dit « <b>hors domicile</b> ».    La société change de logo et dépoussière ainsi son image, avec l'aide de l'agence Cb’a Design Solutions. L'objectif était notamment de valoriser la nouvelle offre et la dimension service, nouvelle signature "<i>servir, animer, réussi</i>r".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1132</wp:post_id>
		<wp:post_date><![CDATA[2009-03-10 18:16:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-03-10 17:16:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>un logo viral pour Lapeyre</title>
		<link>http://yannickbourenane.com/preprod/2009/03/09/un-logo-viral-pour-lapeyre/</link>
		<pubDate>Mon, 09 Mar 2009 20:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-viral-pour-lapeyre/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S04wsgB9txI/AAAAAAAABLk/XT_uU-XYseA/s1600-h/lapeyre-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S04wsgB9txI/AAAAAAAABLk/XT_uU-XYseA/s400/lapeyre-logo.jpg" /></a><br /></div>L'enseigne française de distributionpour la maison <a href="http://www.lapeyre.fr/">Lapeyre, du Groupe Lapeyre, 142 enseignes en Europe,</a> a récemment lifté son logo à l'occasion du lancement d'une campagne virale en deux vidéo : <a href="http://www.nelaissezpaslestravauxsinstallerchezvous.com/">ne laissons pas les travaux s'installer chez vous</a>. Un lifting peu utile et trop ludique.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1133</wp:post_id>
		<wp:post_date><![CDATA[2009-03-09 21:43:00]]></wp:post_date>
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		<title>L&#039;Expansion renouvelle son identité graphique</title>
		<link>http://yannickbourenane.com/preprod/2009/03/07/lexpansion-renouvelle-son-identite-graphique/</link>
		<pubDate>Sat, 07 Mar 2009 12:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzyKkW7w7eI/AAAAAAAABEk/o5TS85EuIzM/s1600-h/bedandy_lexpansion.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzyKkW7w7eI/AAAAAAAABEk/o5TS85EuIzM/s400/bedandy_lexpansion.jpg" /></a><br /></div><br /><a href="http://www.lexpansion.com/">L'Expansion</a>, magazine d'analyse économique change complètement son logo : Le magazine abandonne l'encart de couleur, il change radicalement de typographie en choisissant une sérif légère contre l'ancienne qui était de l'Helvetica heavy. On peut voir aussi une volonté de se démarquer de la charte de L'Express qui est également en sans sérif blanc sur fond rouge.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1134</wp:post_id>
		<wp:post_date><![CDATA[2009-03-07 13:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-03-07 12:26:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Le memory des logos</title>
		<link>http://yannickbourenane.com/preprod/2009/03/05/le-memory-des-logos/</link>
		<pubDate>Thu, 05 Mar 2009 12:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-memory-des-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szn1OizgWFI/AAAAAAAAA_c/w1L9nT1Oa-M/s1600-h/memory-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szn1OizgWFI/AAAAAAAAA_c/w1L9nT1Oa-M/s200/memory-logo.png" /></a><br /></div>Retrouvez un<a href="http://www.goodlogo.com/games/memory"> jeu de memory</a> très amusant pour associer par paire les logos en un temps donné. Ou bien découvrez d'autres<a href="http://logo-bedandy.blogspot.com/search/label/jeux%20de%20communication"> jeux de logos.</a>..]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1135</wp:post_id>
		<wp:post_date><![CDATA[2009-03-05 13:53:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-03-05 12:53:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-memory-des-logos]]></wp:post_name>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/03/le-memory-des-logos.html]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1506327385;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:225;}i:1;a:1:{s:2:"id";i:11822;}i:2;a:1:{s:2:"id";i:460;}}}}]]></wp:meta_value>
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		<title>Logo d&#039;Appellaition d&#039;Origine Protégée</title>
		<link>http://yannickbourenane.com/preprod/2009/03/03/logo-dappellaition-dorigine-protegee/</link>
		<pubDate>Tue, 03 Mar 2009 20:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/logo-dappellaition-dorigine-protegee/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="text-align: left;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S04gH1HyGFI/AAAAAAAABK0/Cs6VFpzeZ0E/s1600-h/logo_aop.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S04gH1HyGFI/AAAAAAAABK0/Cs6VFpzeZ0E/s400/logo_aop.jpg" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="text-align: left;">Le logo d'<a href="http://fr.wikipedia.org/wiki/Appellation_d%27origine_protégée">Appellation d'Origine Protégée</a> européen protège « la dénomination d'un produit dont la production, la transformation et l'élaboration doivent avoir lieu dans une aire géographique déterminée avec un savoir-faire reconnu et constaté<sup><a href="http://fr.wikipedia.org/wiki/Appellation_d%27origine_protégée#cite_note-1"><span></span><span></span></a></sup>». Il sera obligatoire à compter du 1er mai 2009.<br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1136</wp:post_id>
		<wp:post_date><![CDATA[2009-03-03 21:33:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-03-03 20:33:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logo-dappellaition-dorigine-protegee]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509358904;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1122;}i:1;a:1:{s:2:"id";i:703;}i:2;a:1:{s:2:"id";i:914;}}}}]]></wp:meta_value>
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		<title>Saint-Brieuc s&#039;équipe d&#039;un logo</title>
		<link>http://yannickbourenane.com/preprod/2009/03/02/saint-brieuc-sequipe-dun-logo/</link>
		<pubDate>Mon, 02 Mar 2009 20:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/saint-brieuc-sequipe-dun-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S04j3XFcmeI/AAAAAAAABK8/kVxUwim-n4Q/s1600-h/saint-brieux-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S04j3XFcmeI/AAAAAAAABK8/kVxUwim-n4Q/s400/saint-brieux-logo.jpg" /></a><br /></div><a href="http://www.saintbrieuc-agglo.fr/fr/projet.php">L'agglomération de Saint Brieuc</a>, dans les côtes d'Armor, département 22, s'équipe d'un nouveau logo pour soutenir le lancement du nouveau projet septennal : <i>il se décline en 5 grandes orientations, 34 objectifs stratégiques et plus de 190 actions</i>. Le nouveau logo affiche également une nouvelle marque : l'agglomération se débride en laissant tomber son acronyme "cabri" ainsi que le mot " communauté", l'un trop abstrait, l'autre trop administratif. La nouvelle marque est une représentation géographique et colorée du territoire concerné qui se composerait comme les rouages d'une machine bien huilée. Bonne chance.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1137</wp:post_id>
		<wp:post_date><![CDATA[2009-03-02 21:47:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-03-02 20:47:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"4fc8fd63a0e50e7ca7935d35b12a37d7";a:2:{s:7:"expires";i:1510708478;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14508;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:14513;}}}}]]></wp:meta_value>
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		<title>Le département de l&#039;Eure change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/03/02/le-departement-de-leure-change-de-logo/</link>
		<pubDate>Mon, 02 Mar 2009 12:31:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-departement-de-leure-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzyL0b5uTXI/AAAAAAAABE0/87ovFNlj0e0/s1600-h/bedandy_lEure.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzyL0b5uTXI/AAAAAAAABE0/87ovFNlj0e0/s400/bedandy_lEure.jpg" /></a><br /></div><br />Le nouveau logo de l'<a href="http://www.eure-en-ligne.fr/cg27/accueil_eure_en_ligne/accueil_site_institutionnel">Eure</a> vient d'être dévoilé. Ce nouveau logo est complètement différent de l'ancien, il abandonne ses formes très rigides pour un signe faisant référence à la nature. Le logo comprend maintenant une signature : <i>Normandie, tout commence dans l’Eure</i>. un jeu de mot un peu facile avec ses brins d'herbes qui symbolisent les aiguilles d'une horloge. Est-ce pour améliorer le tourisme en montrant que l'on ne voit pas passer le temps dans l'Eure ? En tout cas une belle perche pour les gens susceptibles de se moquer de la population du département.]]></content:encoded>
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		<wp:post_id>1138</wp:post_id>
		<wp:post_date><![CDATA[2009-03-02 13:31:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-03-02 12:31:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		<title>Mont-de-Marsan change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/03/01/mont-de-marsan-change-de-logo/</link>
		<pubDate>Sun, 01 Mar 2009 20:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S04eSkzaCOI/AAAAAAAABKs/nl3Nt8f4soY/s1600-h/mont-de-marsan-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S04eSkzaCOI/AAAAAAAABKs/nl3Nt8f4soY/s400/mont-de-marsan-logo.jpg" /></a><br /></div>La <a href="http://mont-de-marsan.org/index.asp">Ville de Mont de Marsan</a>, qui dispose toujours des clefs, son blason, sur son site Internet, a annoncé avoir changé de logo. Le chef-lieu des Landes, département 40 du sud-ouest, aurat changé en janvier selon le site de <a href="http://www.darrieussecq.net/index.php/decouvrez-le-nouveau-logo-de-mont-de-marsan/">Darrieussecq</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1139</wp:post_id>
		<wp:post_date><![CDATA[2009-03-01 21:20:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-03-01 20:20:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		<title>Des roues dans un logo</title>
		<link>http://yannickbourenane.com/preprod/2009/02/27/des-roues-dans-un-logo/</link>
		<pubDate>Thu, 26 Feb 2009 23:25:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/des-roues-dans-un-logo/</guid>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzfhED1dHNI/AAAAAAAAA5s/feSN1dIU_S0/s1600-h/apollo-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 133px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzfhED1dHNI/AAAAAAAAA5s/feSN1dIU_S0/s400/apollo-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420048136428920018" border="0" /></a>Le jeune <a href="http://www.apollotyres.com/corporate_home.htm">constructeur indien de roues Apollo</a> a changé d'identité visuelle avec Saffron afin notamment de poursuivre son expansion. L'indien projette d'entrer sur le amrché européen dominé par des acteurs historiques. Le nouveau logo s'appuie ingénieusement sur le symbole de la <a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzfiB1jy2DI/AAAAAAAAA50/tg8yGDQrF3M/s1600-h/apollo_03.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 402px; height: 294px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzfiB1jy2DI/AAAAAAAAA50/tg8yGDQrF3M/s400/apollo_03.gif" alt="" id="BLOGGER_PHOTO_ID_5420049197748639794" border="0" /></a>roue pour constituer le logo (qui dispose ainsi de 4 roues comme une voiture), doté d'un nom idoine. Un beau système visuel qui s'affranchit de l'icône de la route, enfermant pour une entreprise ambitieuse. " Apollo is positioning itself as the smart choice, the IKEA or Gap of the tyre industry — neither a luxury nor a cheap brand but rather one that is stylish enough and sensibly priced, and marketed to women as well as to men".<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzfiKnU2HeI/AAAAAAAAA58/slS9rRGs6UI/s1600-h/apollo_06.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 347px; height: 224px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzfiKnU2HeI/AAAAAAAAA58/slS9rRGs6UI/s400/apollo_06.gif" alt="" id="BLOGGER_PHOTO_ID_5420049348546665954" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1140</wp:post_id>
		<wp:post_date><![CDATA[2009-02-27 00:25:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-02-26 23:25:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[des-roues-dans-un-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
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		<title>Les aéroports de Lyon deviennent Lyon Airports</title>
		<link>http://yannickbourenane.com/preprod/2009/02/25/les-aeroports-de-lyon-deviennent-lyon-airports/</link>
		<pubDate>Wed, 25 Feb 2009 22:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S043mmCNF9I/AAAAAAAABL8/rZX1dd3O2IA/s1600-h/lyon-airport-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S043mmCNF9I/AAAAAAAABL8/rZX1dd3O2IA/s400/lyon-airport-logo.jpg" /></a><br /></div><span><strong>“Lyon-Saint Exupéry” et “Lyon-Bron” qui constituent les aéroports de Lyon changent de marque s'anglicisent et se nomment désormais<a href="http://www.blogger.com/goog_1263416812048"> </a></strong></span><span><strong><a href="http://www.lyon.aeroport.fr/">Lyon Airports</a> avec pour objectif dharmoniser sa démarche stratégique avec ONLYLYON.<br /></strong></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1141</wp:post_id>
		<wp:post_date><![CDATA[2009-02-25 23:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-02-25 22:06:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<title>BNP Paribas rationalise son bloc marque</title>
		<link>http://yannickbourenane.com/preprod/2009/02/24/bnp-paribas-rationalise-son-bloc-marque/</link>
		<pubDate>Tue, 24 Feb 2009 17:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szopc2lN2mI/AAAAAAAABA8/_3iYfzLPBqQ/s1600-h/BNP-paribas-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szopc2lN2mI/AAAAAAAABA8/_3iYfzLPBqQ/s400/BNP-paribas-logo.jpg" /></a><br /></div>Le groupe bancaire <a href="http://www.bnpparibas.net/banque/portail/particulier/HomeUnivers?type=univers&identifiant=Votre_Banque_20021206151900">BNP Paribas</a>, <i>La banque d'un monde qui change</i>, a choisi de rationaliser son logo dans un contexte de crise. L'objectif confié à Seenk design était de moderniser le bloc marque et de rendre sa structure plus lisible.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1142</wp:post_id>
		<wp:post_date><![CDATA[2009-02-24 18:04:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-02-24 17:04:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Logis de France vient de présenter son nouveau logo.</title>
		<link>http://yannickbourenane.com/preprod/2009/02/21/logis-de-france-vient-de-presenter-son-nouveau-logo/</link>
		<pubDate>Sat, 21 Feb 2009 12:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzyLYSVroLI/AAAAAAAABEs/uQoJ9s2FRng/s1600-h/bedandy_logis-de-france.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzyLYSVroLI/AAAAAAAABEs/uQoJ9s2FRng/s320/bedandy_logis-de-france.jpg" /></a><br /></div><br /><a href="http://www.logis-de-france.fr/">Logis de France</a> vient de dévoiler sa nouvelle identité graphique. La marque change radicalement son logo et ne garde que le mot Logis. La forme rectangulaire devient un carré aux traits arrondis, comme un oreiller. Le dessin de cheminée avec la France dans le blason se simplifie de façon très esthétique en cheminée moderne. La couleur jaune a complètement disparu et le vert choisi est plus vif que l'ancien. La typographie est quelque peu bizarre : un mélange de script et de sans sérif... Compromis entre la volonté de modernité et l'envie de montrer tout de même une certaine image de terroir. Le nouveau logo est toutefois bien mieux que l'ancien, c'est déjà ça !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1143</wp:post_id>
		<wp:post_date><![CDATA[2009-02-21 13:29:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-02-21 12:29:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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	<item>
		<title>Corbis arrondit son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/02/17/corbis-arrondit-son-logo/</link>
		<pubDate>Tue, 17 Feb 2009 22:07:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzkfV-mqgtI/AAAAAAAAA9k/sNz2Vc0Krag/s1600-h/corbis-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 125px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzkfV-mqgtI/AAAAAAAAA9k/sNz2Vc0Krag/s400/corbis-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420398088959984338" border="0" /></a><br />La banque d'images et désormais de vidéos également, <a href="http://www.corbisimages.com/Default.aspx?lcd=fr-FR&ccd=FR">Corbis</a>, vient de lifter son logo. Avec pour principal concurrent Gettyimages, bien connu des directeurs artistique et acheteurs d'art, Corbis souligne son ré-engagement, élégant dans la marque. Jolie opération.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1144</wp:post_id>
		<wp:post_date><![CDATA[2009-02-17 23:07:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-02-17 22:07:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<title>Le département du Cantal change son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/02/17/le-departement-du-cantal-change-son-logo/</link>
		<pubDate>Tue, 17 Feb 2009 12:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzyMVPsAp6I/AAAAAAAABE8/9IQkuQOA3yY/s1600-h/bedandy_cantal.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzyMVPsAp6I/AAAAAAAABE8/9IQkuQOA3yY/s400/bedandy_cantal.jpg" /></a><br /></div>Le département du <a href="http://www.cantal.fr/">Cantal</a> change d'identité visuelle. Changements significatifs puisque le signe, la typographie, les couleurs et la signature changent. La flèche disparaît, la montagne se stylise et se simplifie en une virgule verte avec un léger dégradé interne. Conseil Général est abandonné pour mettre en Helvetica heavy cantal en bas de casse rouge ce qui permet un impact vraiment efficace avec en dessous la signature 'LE DÉPARTEMENT'. Un beau changement comparé aux autres logos de département souvent frileux en terme de choix et d'impacts visuels.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1145</wp:post_id>
		<wp:post_date><![CDATA[2009-02-17 13:34:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-02-17 12:34:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509379842;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6997;}i:1;a:1:{s:2:"id";i:1066;}i:2;a:1:{s:2:"id";i:939;}}}}]]></wp:meta_value>
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		<title>Hertz lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/02/16/hertz-lifte-son-logo/</link>
		<pubDate>Mon, 16 Feb 2009 10:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/hertz-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Syis_OI1jII/AAAAAAAAA30/afXrEkmx3wI/s1600-h/bedandy_hertz.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Syis_OI1jII/AAAAAAAAA30/afXrEkmx3wI/s400/bedandy_hertz.jpg" alt="" id="BLOGGER_PHOTO_ID_5415768754039917698" border="0" /></a> <a href="http://www.hertz.fr/">Hertz</a> relifte son identité visuelle. Ce changement d'identité visuelle sera décliné sur les établissements et agences de location de la marque dans le monde avec Iris and Leibowitz Gould Design. L'entreprise garde le jaune et le noir, couleurs indissociables de la marque. Ce nouveau logo redonne du souffle et de la modernité à l'entreprise ; le redesign est propre sobre et épuré, un aplat jaune pour le fond, un lettrage sans sérif noir sans fioritures. Un beau logo réalisé par Landor Associates.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1146</wp:post_id>
		<wp:post_date><![CDATA[2009-02-16 11:47:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-02-16 10:47:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[hertz-lifte-son-logo]]></wp:post_name>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509143215;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:939;}i:1;a:1:{s:2:"id";i:14604;}i:2;a:1:{s:2:"id";i:352;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>207</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-16 12:57:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-16 11:57:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ce logo gagne en lisiblité mais ne devient-il pas le énième logo sur fond de couleur avec une typo qui semble déjà (trop?) vu.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Un nouveau logo aérien pour Air France</title>
		<link>http://yannickbourenane.com/preprod/2009/02/11/un-nouveau-logo-aerien-pour-air-france/</link>
		<pubDate>Wed, 11 Feb 2009 16:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-nouveau-logo-aerien-pour-air-france/</guid>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SruSTbBfk3I/AAAAAAAAAdU/wAOyTBcPwh8/s1600-h/airfrance-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 104px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SruSTbBfk3I/AAAAAAAAAdU/wAOyTBcPwh8/s400/airfrance-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5385058641820750706" border="0" /></a>A l'époque de l'hippocampe ailé, le<a href="http://www.airfrance.fr/cgi-bin/AF/FR/fr/local/home/home/homepage.jsp;jsessionid=0000ICVtrPypQZjnI6xO3vpQRNE%3A140ufurt9"> transporteur aérien Air France</a> était issu d'une fusion de plusieurs sociétés et ne marquait pas dans son logo, son identité française. En 1976, Air France change de logo et adopte <a href="http://logo-bedandy.blogspot.com/"><strong>le logo</strong></a> ci-dessus : un logo fait des lignes tricolores de notre drapeau. Après plus de 30 ans de bons et loyaux services,  <strong>le logo d'Air France fait peau neuve</strong>. Air France devient AirFrance, en un seul mot, pour "<span style="font-style: italic;">passer du statut de transporteur à celui de marque</span>" selon Brand Image - Desgrippes & Laga qui signe cette nouvelle identité. Plusieurs années de travail qui ont permis de redesigner l'intégralité de la marque et de son univers (uniformes, cabines, aéroports, édition, site web, salons ...) : beau boulot.<br />Cette fois, il fallait conserver l'image française et développer l'aspect international de la marque. L'élégance est gagnée avec une typo <span style="font-weight: bold;">Antique Olive dégraissée</span>, le jeu de rayures se transforme en un fin ruban. Certes, d'autres compagnies disposent de rubans, notamment la proche British Airways ou bien de symboles rouges, comme Delta Airlines ou Australian Airlines, mais l'évolution de ce logo semble naturelle. Une identité solide, reconnaissable et efficace.<br /><br /><a href="http://corporate.airfrance.com/en/media-library/videos-list/latest-news/latest-news/index.html?tx_ttnews%5Btt_news%5D=4139&tx_ttnews%5BbackPid%5D=798">Une vidéo qui explique le nouveau logo</a>.<a href="http://corporate.airfrance.com/index.php?id=alaune_detail&tx_ttnews%5Btt_news%5D=4137&no_cache=1&tt_news%5BBackPid%5D=2"><br />Les explications du nouveau logo sur Air France</a>.<a href="http://www.ina.fr/media/publicite/video/CAB85109882/logo-air-france.fr.html"><br />Un vieux film de l'INA qui présentait le nouveau logo de 1976</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1147</wp:post_id>
		<wp:post_date><![CDATA[2009-02-11 17:34:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>80</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-24 17:38:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-24 15:38:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Magnifique boulot !]]></wp:comment_content>
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		<title>EVRY CENTRE ESSONNE change son image</title>
		<link>http://yannickbourenane.com/preprod/2009/02/11/evry-centre-essonne-change-son-image/</link>
		<pubDate>Wed, 11 Feb 2009 12:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S2a4FQfTwbI/AAAAAAAABQo/ZMvn9EBIHjU/s1600-h/agglo-evry-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S2a4FQfTwbI/AAAAAAAABQo/ZMvn9EBIHjU/s200/agglo-evry-logo.png" width="200" /></a></div>La communauté d’agglomération Évry Centre Essonne est une structure <a href="http://fr.wikipedia.org/wiki/Intercommunalité_en_France" title="Intercommunalité en France">intercommunale</a> <a href="http://fr.wikipedia.org/wiki/France" title="France">française</a> située dans le <a href="http://fr.wikipedia.org/wiki/Département_français" title="Département français">département</a> de l’<a href="http://fr.wikipedia.org/wiki/Essonne_%28département%29" title="Essonne (département)">Essonne</a> et la <a href="http://fr.wikipedia.org/wiki/Région_française" title="Région française">région</a> <a href="http://fr.wikipedia.org/wiki/Île-de-France" title="Île-de-France">Île-de-France</a>. Elle se nomme désormais, plus simplement, <a href="http://www.agglo-evry.fr/">l'agglo. Evry</a> Centre Essonne et s'est dotée d'un nouveau logo. Le Parisien titre :<a href="http://www.leparisien.fr/bondoufle-91070/l-agglomeration-veut-changer-son-image-10-02-2009-405280.php"> l'agglomération veut changer son image</a>. « <i>Il ne s'agit pas de communiquer pour communiquer, explique Manuel Valls. Il s'agit de promouvoir le territoire et de lui redonner une identité. Les gens oublient souvent Genopole, Snecma, nos 60 000 emplois, nos équipements sportifs et culturels… </i>» Fini donc l'image de « <i>ville nouvelle</i> », vieillotte et connotée. Objectif : « <i>vendre </i>» le territoire et attirer des entreprises.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1148</wp:post_id>
		<wp:post_date><![CDATA[2009-02-11 13:13:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-02-11 12:13:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<title>Les mauvais logos</title>
		<link>http://yannickbourenane.com/preprod/2009/02/10/les-mauvais-logos/</link>
		<pubDate>Tue, 10 Feb 2009 16:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-mauvais-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StNCQveMfAI/AAAAAAAAAm8/1fEdtxO2eNc/s1600-h/mauvais-logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 78px; height: 97px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StNCQveMfAI/AAAAAAAAAm8/1fEdtxO2eNc/s400/mauvais-logo.gif" alt="" id="BLOGGER_PHOTO_ID_5391726034281069570" border="0" /></a><br />Sur ce site, retrouvez tous les <a href="http://www.jonhs.net/naughtylogos/">logos dits mauvais</a>, c'est à dire qu'ils créent des images à double sens. On retrouve quantité de logos à connotation sexuelle prononcée !<br /><br /><br /><br />>Parcourez aussi la rubrique qui parlent des<a href="http://logo-bedandy.blogspot.com/search/label/Détournement%20de%20logos"> logos détournés</a>, vous y trouverez des logos dont on a modifié le sens ou bien encore <a href="http://logo-bedandy.blogspot.com/search/label/jeux%20de%20communication">testez vos connaissances en logos</a> dans la rubrique jeux en communication.<br />>Et retrouvez chaque jour, l<a href="http://logo-bedandy.blogspot.com">'actualité des logos </a>sur la page d'accueil décryptée et analysée.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1149</wp:post_id>
		<wp:post_date><![CDATA[2009-02-10 17:46:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-02-10 16:46:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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		<title>Blimpie se renforce avec l&#039;âge</title>
		<link>http://yannickbourenane.com/preprod/2009/02/06/blimpie-se-renforce-avec-lage/</link>
		<pubDate>Fri, 06 Feb 2009 21:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/blimpie-se-renforce-avec-lage/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzkYO_vXIVI/AAAAAAAAA9c/GohP1yUsWQw/s1600-h/blimpie-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 164px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzkYO_vXIVI/AAAAAAAAA9c/GohP1yUsWQw/s400/blimpie-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420390272424419666" border="0" /></a><br />Célébrant son 45ème anniversaire, la chaîne de sandwicherie de fast food américaine, <a href="http://www.blimpie.com/">Blimpie</a>, a rigidifié son identité visuelle. En effet, d'un logotype rond à tendance fifties américaine, assez mémorable, la compagnie est passé à un style plus gras et neutre, peut-être également pour mieux s'exporter. La chaîne se pare également de la signature "<span style="font-style: italic;">america's sub shop</span>".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1150</wp:post_id>
		<wp:post_date><![CDATA[2009-02-06 22:29:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-02-06 21:29:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Nouveau logo Woodside</title>
		<link>http://yannickbourenane.com/preprod/2009/02/06/nouveau-logo-woodside/</link>
		<pubDate>Fri, 06 Feb 2009 00:41:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-woodside/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzfxsFDomqI/AAAAAAAAA6k/_JWdf9PgJPM/s1600-h/woodside-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 127px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzfxsFDomqI/AAAAAAAAA6k/_JWdf9PgJPM/s400/woodside-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420066416137640610" border="0" /></a><br />Le principal producteur de gaz et de pétrole d'Australie, <a href="http://www.woodside.com.au/">Woodside</a>, a dévoilé une version modernisée de son <a href="http://www.woodside.com.au/About+Us/Our+Logo.htm">logo</a> conçue par Insight Communications & Desig. Il correspond à un transfert de l'essentiel de son activité vers une énergie propre : le gaz, au détriment du pétrole.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1151</wp:post_id>
		<wp:post_date><![CDATA[2009-02-06 01:41:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-02-06 00:41:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Lafôret lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/04/22/laforet-lifte-son-logo/</link>
		<pubDate>Wed, 22 Apr 2009 16:23:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/laforet-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0terG-GD1I/AAAAAAAABJU/kaLeooaCWgE/s1600-h/bedandy_laforet.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0terG-GD1I/AAAAAAAABJU/kaLeooaCWgE/s400/bedandy_laforet.jpg" /></a><br /></div><br />L'agence immobilière <a href="http://www.laforet.com/">Laforêt</a> lifte son logo. Le changement n'est pas significatif, la couleur jaune a été abandonnée et l'arbre, symbole de ce réseau immobilier, est maintenant en bleu clair sur fond bleu et la typographie est moins grasse que l'ancienne et l'encart est carré au lieu d'un rectangle pour le précédent. Le logo est toujours aussi...sans intérêt.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1112</wp:post_id>
		<wp:post_date><![CDATA[2009-04-22 18:23:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-22 16:23:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>235</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 14:42:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 13:42:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[NUL NUL & NUL… Cela  ressemble un vulgaire bouton pour site web. L'arbre, élément iconographique auparavant intéressant et partie intrégrante de l'identité est dorénavant anihilé par ce cadrage beaucoup trop serré dans ce carré bleu (bleu chiotte) - sans parler de la typo dégraissée mais qui perd en lisibilité et la juxtaposition avec l'arbre en bleu cyan crée une vibration tout à fait inopportune.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>254</wp:comment_id>
			<wp:comment_author><![CDATA[VIctoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 00:54:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 23:54:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je trouve que ce lifting apporte de la douceur... Mais, il aurait mieux fallu un chgt de logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>AVID ou le logo de symboles</title>
		<link>http://yannickbourenane.com/preprod/2009/04/21/avid-ou-le-logo-de-symboles/</link>
		<pubDate>Tue, 21 Apr 2009 21:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szflg_2QrhI/AAAAAAAAA6E/tDX5dSosvZs/s1600-h/avid-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 133px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szflg_2QrhI/AAAAAAAAA6E/tDX5dSosvZs/s400/avid-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420053031621275154" border="0" /></a>"five industry leaders becoming one" annonce fièrement le site web; le nouveau logo conçu par Brand Union est à la hauteur. <a href="http://www.avid.com/">Avid, éditeur d'un système d'édition digitale audio et vidéo</a>, qui se composait de 5 entreprises, est désormais utilisé par la majorité des professionnels. Avid a ainsi souhaité souligner son positionnement comme marque leader, le logo choisi est ingénieux et joue des ymboles de lecture de l'audio et de la video.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1113</wp:post_id>
		<wp:post_date><![CDATA[2009-04-21 23:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-21 21:42:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Le festival international de film de Rotterdam change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/04/20/le-festival-international-de-film-de-rotterdam-change-de-logo/</link>
		<pubDate>Mon, 20 Apr 2009 16:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S0tdD_dwi_I/AAAAAAAABJM/P6FFjx9hGJk/s1600-h/bedandy_IFFR.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S0tdD_dwi_I/AAAAAAAABJM/P6FFjx9hGJk/s400/bedandy_IFFR.jpg" /></a><br /></div>Le <a href="http://www.filmfestivalrotterdam.com/nl/">festival international de Rotterdam</a> vient de changer son identité visuelle. Avec le nombre important de festival de cinéma dans le monde, il est primordial de communiquer avec une image forte et originale<br />L'ancien logo était illustré par un tigre. Conçu par le designer Max Kisman, l'ancien logo était un peu trop excentrique et cartoon dans sa typographie et son dessin. La nouvelle charte a été conçue par l'agence hollandaise 75B. Elle a repris le concept principal de la mascotte mais l'a simplifié au maximum pour en retirer juste la gueule aplatie. L'uniformité de la largeur de la ligne et la simplicité des éléments rend la récupération de l'identité particulièrment performante.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1114</wp:post_id>
		<wp:post_date><![CDATA[2009-04-20 18:15:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-20 16:15:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:comment_id>236</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 14:46:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 13:46:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Belle réalisation. Le signe est fort et l'ensemble assez harmonieux. le Festival gagne avec ce lifting une image plus statutaire et moins asiatique. Seul bémol: l'effet de pyramide dans la typo… pas très esthétique]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>255</wp:comment_id>
			<wp:comment_author><![CDATA[achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 00:57:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 23:57:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adooooooorrrrrrrrre ce logo !!! A mon avis, il durera longtemps]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Nouveau logo des Cötes d&#039;Armor</title>
		<link>http://yannickbourenane.com/preprod/2009/04/15/nouveau-logo-des-cotes-darmor/</link>
		<pubDate>Wed, 15 Apr 2009 15:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-des-cotes-darmor/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S18d84BxziI/AAAAAAAABO4/1BeBGEVqNi8/s1600-h/cotes-d-armor-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="186" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S18d84BxziI/AAAAAAAABO4/1BeBGEVqNi8/s400/cotes-d-armor-logo.jpg" width="400" /></a><br /></div><br />L'association <a href="http://www.cotesdarmor.com/">Côtes d'Armor Tourisme</a> vient de se doter d'un nouveau logo selon <a href="http://www.quotidiendutourisme.com/site/france-cotes-d-armor-tourisme-travaille-son-image-40518.html">le quotidien du tourisme</a>. Le nouveau logo maitient les couleurs vertes et bleues, la symbolique de l'oiseau et devient encore plus illustratif. Le nom de marque s'écrit désormais sans empattements et la mention tourisme apparaît.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1115</wp:post_id>
		<wp:post_date><![CDATA[2009-04-15 17:16:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-15 15:16:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"63f3d29ee27164d582560a426ed8c131";a:2:{s:7:"expires";i:1510708455;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:687;}i:1;a:1:{s:2:"id";i:1137;}i:2;a:1:{s:2:"id";i:935;}}}}]]></wp:meta_value>
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		<title>Le département des Deux-Sèvres change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/04/15/le-departement-des-deux-sevres-change-de-logo/</link>
		<pubDate>Wed, 15 Apr 2009 13:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-departement-des-deux-sevres-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sztl2b3lANI/AAAAAAAABDE/ygy8BLu1pic/s1600-h/bedandy_deux-sevres.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sztl2b3lANI/AAAAAAAABDE/ygy8BLu1pic/s400/bedandy_deux-sevres.jpg" /></a></div>Après un vote des internautes, parmi trois logos en lice, il n'en reste qu'un : les brins d'herbe pour la ville des <a href="http://www.deux-sevres.com/">Deux-Sèvres</a>. Le département affirme que ces brins d'herbes symbolisent <i>la modernité, les réseaux de communication, le carrefour des relations</i>. Çela reste un coin perdu où il n'y a pas un chat et où la ville la plus grande est Niort. (Merci Fred.) <br />Le logo est intéressant et beaucoup plus moderne que l'ancien. Dommage que la typographie ne suive pas. En tout cas, c'est un logo de département bien mieux que beaucoup d'autres !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1116</wp:post_id>
		<wp:post_date><![CDATA[2009-04-15 15:35:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-15 13:35:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510438700;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1066;}i:1;a:1:{s:2:"id";i:1111;}i:2;a:1:{s:2:"id";i:1085;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>323</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/04663894131473516685</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-04-03 01:00:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-04-02 23:00:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[juste une précision, la ville la plus grande est bien Niort (préfecture) et non Bressuire (ss pref.) mais on ne peut vous en vouloir, les Deux-Sèvres sont tellement méconnus !<br /><br />Chouette blog en tout cas, j'aime beaucoup vos analyses d'identités visuelles ! Je reviendrai !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Lesieur re designe son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/04/13/lesieur-re-designe-son-logo/</link>
		<pubDate>Mon, 13 Apr 2009 07:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lesieur-re-designe-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StQrndYcPfI/AAAAAAAAAn8/BBHmA3ELJgY/s1600-h/lesieur-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 135px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StQrndYcPfI/AAAAAAAAAn8/BBHmA3ELJgY/s400/lesieur-nouveau-logo.jpg" alt="nouveau logo lesieur quatre losanges rouge" id="BLOGGER_PHOTO_ID_5391982610771361266" border="0" /></a>En 1998, <a href="http://www.lesieur.fr/client/index.aspx?composant=Article&Methode=clientfdetail&ref=Accueil">Lesieur</a> était la marque préférée des Français* avec un taux de notoriété de 99% : "<span style="font-style: italic;">quand il n'y a en plus, il y en a encore</span>". <a href="http://www.lesieur.fr/client/index.aspx?composant=Article&Methode=clientfdetail&ref=Accueil">Lesieur </a>était alors leader français des huiles avec 40% du marché.  Georges Lesieur avait déposé le logo en 1909 en spécifiant les quatre losanges rouges. Aujourd'hui, après l'invasion des huiles haut de gamme de tout type: olive, noisette... Lesieur semblait perdre du terrain. En reconquête de son marché, l'entreprise a commencé par rénover son logo en valorisant davantage les losanges puisque c'est le texte qui diminue en place, la typo, identifiante est inchangée. Enfin, le dégradé sur le logo doit certainement permettre de signifier la diversité des huiles que propose Lesieur.<br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StQriNuq65I/AAAAAAAAAn0/npmgRuPquu0/s1600-h/lesieur-ancienne-pub2.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 140px; height: 180px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StQriNuq65I/AAAAAAAAAn0/npmgRuPquu0/s400/lesieur-ancienne-pub2.jpg" alt="" id="BLOGGER_PHOTO_ID_5391982520670284690" border="0" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StQreEsXo6I/AAAAAAAAAns/GuG7K83YMl0/s1600-h/lesieur-ancienne-pub.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 126px; height: 180px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StQreEsXo6I/AAAAAAAAAns/GuG7K83YMl0/s400/lesieur-ancienne-pub.jpg" alt="" id="BLOGGER_PHOTO_ID_5391982449525236642" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1117</wp:post_id>
		<wp:post_date><![CDATA[2009-04-13 09:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-13 07:22:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lesieur-re-designe-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510427239;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:303;}i:1;a:1:{s:2:"id";i:14556;}i:2;a:1:{s:2:"id";i:755;}}}}]]></wp:meta_value>
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		<title>Quel est le bon logo web?</title>
		<link>http://yannickbourenane.com/preprod/2009/04/12/quel-est-le-bon-logo-web/</link>
		<pubDate>Sun, 12 Apr 2009 11:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/quel-est-le-bon-logo-web/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StM-zED3CmI/AAAAAAAAAmk/ffS07xRi7Qo/s1600-h/logo-jeu-intrus.png"><img alt="jeu logo" border="0" id="BLOGGER_PHOTO_ID_5391722225876798050" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StM-zED3CmI/AAAAAAAAAmk/ffS07xRi7Qo/s400/logo-jeu-intrus.png" style="cursor: pointer; float: left; height: 48px; margin: 0pt 10px 10px 0pt; width: 198px;" /></a>Sur ce site dédié aux jeux de logos, devinez <a href="http://www.guessthelogo.com/">quel est le bon logo</a> parmi plusieurs pastiches de logos web. Ou bien découvrez d'autres<a href="http://logo-bedandy.blogspot.com/search/label/jeux%20de%20communication"> jeux de logos.</a>..]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1118</wp:post_id>
		<wp:post_date><![CDATA[2009-04-12 13:21:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-12 11:21:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>ESCP EAP devient ESCP Europe, plus simplement</title>
		<link>http://yannickbourenane.com/preprod/2009/04/10/escp-eap-devient-escp-europe-plus-simplement/</link>
		<pubDate>Fri, 10 Apr 2009 19:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/escp-eap-devient-escp-europe-plus-simplement/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szu8dNnVNXI/AAAAAAAABDs/nC1u-xN7KE0/s1600-h/escp-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szu8dNnVNXI/AAAAAAAABDs/nC1u-xN7KE0/s400/escp-logo.jpg" /></a><br /></div>En 1999, l'Ecole Supérieure de Commerce de Paris (ESCPP) et l'Ecole des Affaires de Paris (EAP) avaient fusionné et donné naissance à une école au nom hermétique et difficile à prononcer pour les étrangers: ESCP EAP. A cela s'ajoutant la difficile reconnaissance du nom dans un univers fortement concurrenciel, il n'en fallut pas plus à l'établissement pour lancer une consultation auprès des 35000 anciens de l’établissement. L'école dévoile ainsi sa nouvelle marque pour ses 190 ans : <a href="http://www.escpeurope.eu/">ESCP Europe</a>, a new Business School.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1119</wp:post_id>
		<wp:post_date><![CDATA[2009-04-10 21:34:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-10 19:34:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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	<item>
		<title>VSD se refait une beauté</title>
		<link>http://yannickbourenane.com/preprod/2009/04/10/vsd-se-refait-une-beaute/</link>
		<pubDate>Fri, 10 Apr 2009 16:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/vsd-se-refait-une-beaute/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0tiE-_OoCI/AAAAAAAABJc/CSK1f5P1l1o/s1600-h/bedandy_VSD.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0tiE-_OoCI/AAAAAAAABJc/CSK1f5P1l1o/s320/bedandy_VSD.jpg" /></a><br /></div><br />Le magasine <a href="http://www.vsd.fr/">VSD</a> appartenu par le Groupe Prisma Presse, s'est refait une petite beauté. En effet, le logo avec ses dégradés arc-en-ciel avait bien besoin de remise en forme. Le logo garde sa typographie et sa superposition des lettres. Il abandonne les couleurs affriolantes pour du blanc, un encart rouge et un contour de lettre de la même couleur. Un lifting réussi !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1120</wp:post_id>
		<wp:post_date><![CDATA[2009-04-10 18:34:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508605852;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11932;}i:1;a:1:{s:2:"id";i:535;}i:2;a:1:{s:2:"id";i:68;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>233</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 14:32:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 13:32:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bof…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>234</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 14:34:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 13:34:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je n'arrive pas à comprendre le besoin de faire un double encart - le noir parasite le rouge… alors le problème était-il que sans ce cerné noir le logo VSD aurait été trop proche de celui de Paris-Match ? :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>252</wp:comment_id>
			<wp:comment_author><![CDATA[be dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 00:46:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 23:46:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par l'auteur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>253</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 00:46:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 23:46:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le lifting a l'avantage de quitter le monde de l'homosexualité]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le nouveau logo de Packard Bell</title>
		<link>http://yannickbourenane.com/preprod/2009/04/10/le-nouveau-logo-de-packard-bell/</link>
		<pubDate>Thu, 09 Apr 2009 23:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouveau-logo-de-packard-bell/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szf2j9sqNGI/AAAAAAAAA68/QvFoD0bmd90/s1600-h/packard-bell-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 127px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szf2j9sqNGI/AAAAAAAAA68/QvFoD0bmd90/s400/packard-bell-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420071774281413730" border="0" /></a>Le constructeur informatique <a href="http://www.packardbell.com/">Packard Bell</a> a abandonné un logo efficace pour un monogramme digne de mangas. Et pourtant, le constructeur affiche fièrement ce changement, nommé <a href="http://www.packardbell.fr/universe/puredesire.html"><span style="font-style: italic;">pure desire</span></a>. L'objectif de Breakout Agency était d'allier la mode à la technologie. Le résultat est déjà démodé.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1121</wp:post_id>
		<wp:post_date><![CDATA[2009-04-10 01:03:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-09 23:03:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouveau-logo-de-packard-bell]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>CANALSAT lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/04/03/canalsat-lifte-son-logo/</link>
		<pubDate>Fri, 03 Apr 2009 16:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/canalsat-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S0tkIwCoHGI/AAAAAAAABJk/G_Jbtkt8-4w/s1600-h/bedandy_canalsat.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S0tkIwCoHGI/AAAAAAAABJk/G_Jbtkt8-4w/s400/bedandy_canalsat.jpg" /></a><br /></div><br /><a href="http://www.canalsat.fr/">CANALSAT</a> modifie légèrement son logo. Il change simplement son encart bicolore pour un encart en un seul ton en gris clair légèrement déformé ayant un petit flou en haut à gauche. Une modification de logo qui n'a pas beaucoup d'intérêt.<br /><br />Le logo d'origine est l'oeuvre d'<a href="http://logo-bedandy.blogspot.com/search/label/Designer%20de%20logos">Etienne Robial</a>, un directeur artistique passé maître dans l'art du logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1122</wp:post_id>
		<wp:post_date><![CDATA[2009-04-03 18:47:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-03 16:47:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510159064;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1112;}i:1;a:1:{s:2:"id";i:842;}i:2;a:1:{s:2:"id";i:991;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>232</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 14:31:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 13:31:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas beaucoup d'intérêt en effet ! Et même assez hasardeux comme évolution : les écrans avec des coins ronds et à l'écran bombé c'était du temps de nos grands-parents… Il y en a certains qui n'ont pas réfléchi avant de retoucher le travail d'Étienne Robial. Allez ouste retour à la case "école".]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Publiprint devient Figaro Medias</title>
		<link>http://yannickbourenane.com/preprod/2009/04/03/publiprint-devient-figaro-medias/</link>
		<pubDate>Fri, 03 Apr 2009 12:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/publiprint-devient-figaro-medias/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Szn-lACw2EI/AAAAAAAAA_0/W9ZTRjgaItY/s1600-h/figaro-medias-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Szn-lACw2EI/AAAAAAAAA_0/W9ZTRjgaItY/s400/figaro-medias-logo.jpg" /></a><br /></div>La régie publicitaire du Groupe Figaro, don tles deux marques essentielles sont le Figaro et TV Magazine, change de stratégie et attaque désormais le marché avec une marque plus forte, celle du Figaro en se rebaptisant <a href="http://www.figaromedias.fr/">Figaro Medias</a>. La régie choisit une signature anglophone "affluent people" qui affiche ses ambitions de croissance. La nouvelle marque a été conçue avec Dragon Rouge.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1123</wp:post_id>
		<wp:post_date><![CDATA[2009-04-03 14:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-03 12:02:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508458776;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1264;}i:1;a:1:{s:2:"id";i:979;}i:2;a:1:{s:2:"id";i:14806;}}}}]]></wp:meta_value>
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		<title>Indufor change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/04/02/indufor-change-de-logo/</link>
		<pubDate>Thu, 02 Apr 2009 08:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/indufor-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzHaCCMR1iI/AAAAAAAAA40/y1UA-wn7RRA/s1600-h/bedandy_indufor.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzHaCCMR1iI/AAAAAAAAA40/y1UA-wn7RRA/s400/bedandy_indufor.jpg" alt="" id="BLOGGER_PHOTO_ID_5418351555186382370" border="0" /></a><br /><br />L'entreprise finlandaise <a href="http://www.indufor.fi/index.html">Indufor </a>s'occupe de combiner des valeurs durables pour l'environnement avec des possibilités économiques pour offrir à ses clients des solutions rentables et environnementales. L'agence Porkka & Kuutsa fut chargée de créer leur nouvelle identité visuelle et leur signature. Leur nouveau logo, un cercle bleu, représente la terre vue depuis l'espace, avec des bandes vertes représentant les forêts et les arbres. Leur signature, forest intelligence, décrit les activités d'Indufor. La marque abandonne la typographie en capitale pour une bas de casse plus élégante.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1124</wp:post_id>
		<wp:post_date><![CDATA[2009-04-02 10:56:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-02 08:56:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[indufor-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510309239;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:939;}i:1;a:1:{s:2:"id";i:840;}i:2;a:1:{s:2:"id";i:1126;}}}}]]></wp:meta_value>
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	<item>
		<title>Le logo de Jardiland en manque d&#039;inspiration</title>
		<link>http://yannickbourenane.com/preprod/2009/04/01/le-logo-de-jardiland-en-manque-dinspiration/</link>
		<pubDate>Wed, 01 Apr 2009 15:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-jardiland-en-manque-dinspiration/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SrjnxRybstI/AAAAAAAAAck/NliKkXOAO5c/s1600-h/jardilandcopie.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 374px; height: 400px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SrjnxRybstI/AAAAAAAAAck/NliKkXOAO5c/s400/jardilandcopie.jpg" alt="" id="BLOGGER_PHOTO_ID_5384308188295967442" border="0" /></a><br /><br />L'équipe de Carré Noir qui a réalisé le nouveau logo de <a href="http://www.jardiland.fr">Jardiland</a> a du manqué d'inspiration tant les logos existants lui ressemblant sont nombreux et ont été plus d'une fois épinglés sur le web. La meilleure trouvaille : ce <a href="http://www.dafont.com/fr/dingsbums-bats.font">site de typo</a> qui propose la Dingsbums Bats et tout un tas de logos préconçus pour les DA en panne.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1125</wp:post_id>
		<wp:post_date><![CDATA[2009-04-01 17:04:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-01 15:04:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510630376;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:1149;}i:2;a:1:{s:2:"id";i:1051;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>266</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 01:33:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:33:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais à quoi vous attendiez-vous de la part de Carré Noir ???]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1520</wp:comment_id>
			<wp:comment_author><![CDATA[Logotek]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.logotek-online.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-30 23:43:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-30 21:43:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il est vrai que ce sigle est vu et revu tout l'inverse du but premier du logo et encore plus pour un annonceur reconnu!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Promotelec abandonne le logo-prise au profit du logo-power</title>
		<link>http://yannickbourenane.com/preprod/2009/03/20/promotelec-abandonne-le-logo-prise-au-profit-du-logo-power/</link>
		<pubDate>Fri, 20 Mar 2009 17:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/promotelec-abandonne-le-logo-prise-au-profit-du-logo-power/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szo4MIT1SsI/AAAAAAAABBk/yzwQhKC4yIw/s1600-h/promotelec-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szo4MIT1SsI/AAAAAAAABBk/yzwQhKC4yIw/s400/promotelec-logo.jpg" /></a><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szo4gRtEHvI/AAAAAAAABB0/ahMoqnTGc64/s1600-h/promotelec-typo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szo4gRtEHvI/AAAAAAAABB0/ahMoqnTGc64/s320/promotelec-typo.png" /></a><br /></div><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szo4Z4hPjMI/AAAAAAAABBs/N3Pfi3rHIK4/s1600-h/promotelec-cv.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szo4Z4hPjMI/AAAAAAAABBs/N3Pfi3rHIK4/s320/promotelec-cv.png" /></a>L’<a href="http://www.promotelec.com/">association de promotion de la filière de l’électricité et du bâtiment Promotelec</a> a confié la refonte de son identité visuelle à 4uatre. L'association maintient sa vision du logo-objet en troquant la prise pour un bouton power. Nouvelle signature : garantir pour vous l'énergie du quotidien.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1126</wp:post_id>
		<wp:post_date><![CDATA[2009-03-20 18:03:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-03-20 17:03:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510630489;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1115;}i:1;a:1:{s:2:"id";i:697;}i:2;a:1:{s:2:"id";i:529;}}}}]]></wp:meta_value>
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	<item>
		<title>Jardiland change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/03/20/jardiland-change-de-logo/</link>
		<pubDate>Fri, 20 Mar 2009 15:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/jardiland-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SrjkqyVxLzI/AAAAAAAAAcc/Gf2A1x29qEk/s1600-h/logojardiland.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 234px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SrjkqyVxLzI/AAAAAAAAAcc/Gf2A1x29qEk/s400/logojardiland.jpg" alt="" id="BLOGGER_PHOTO_ID_5384304778240143154" border="0" /></a>Après 9 ans d'existence du Groupe, Jardiland réunit 5 000 collaborateurs et 120 enseignes Jardiland en France. Avec la volonté de diversifier son offre pour introduire de nouveaux produits tout en ripostant face à la concurrence, Jardiland adopte un nouveau logo avec Carré Noir. La signature passe  de “Faites pousser vos idées” à “Bienvenue dans le monde végétal”. Hormis la couleur, les anciens repères visuels ont été abandonnés pour un logo sans originalité qui dit immédiatement son âge. Un simple coup d'oeil sur ce <a href="http://www.dafont.com/fr/dingsbums-bats.font">site de typos</a> qui propose le même signe ou bien sur les tendances 2007 et 2008 de <a href="http://www.logolounge.com/">Logolounge </a>remplace tout commentaire supplémentaire. Voir également le billet sur les<a href="http://logo-bedandy.blogspot.com/2009/04/le-logo-de-jardiland-en-manque.html"> logos ressemblants</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1127</wp:post_id>
		<wp:post_date><![CDATA[2009-03-20 16:35:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-03-20 15:35:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510188537;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1051;}i:1;a:1:{s:2:"id";i:1138;}i:2;a:1:{s:2:"id";i:843;}}}}]]></wp:meta_value>
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	<item>
		<title>Le 93 a son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/03/18/le-93-a-son-nouveau-logo/</link>
		<pubDate>Wed, 18 Mar 2009 21:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-93-a-son-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzvKhx-86OI/AAAAAAAABD8/q_KOEH80dQ0/s1600-h/seine-saint-denis-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzvKhx-86OI/AAAAAAAABD8/q_KOEH80dQ0/s400/seine-saint-denis-logo.jpg" /></a><br /></div>Le <a href="http://www.seine-saint-denis.fr/-Developpement-economique-emploi-.html">Conseil Général de Seine-Saint-Denis (93) </a>vient d'adopter un nouveau logo qui priviléfie "SEine-saint-Denis" sur "le département". A vouloir trop moderniser, le département a hélas predu l'helvetica qui rendait réellement lisible le logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1128</wp:post_id>
		<wp:post_date><![CDATA[2009-03-18 22:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-03-18 21:42:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		<title>Femme Actuelle actualise son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/03/13/femme-actuelle-actualise-son-logo/</link>
		<pubDate>Fri, 13 Mar 2009 11:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/femme-actuelle-actualise-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzyKHWpFaOI/AAAAAAAABEc/GZM99MVdWNg/s1600-h/bedandy_femme-actuelle.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzyKHWpFaOI/AAAAAAAABEc/GZM99MVdWNg/s400/bedandy_femme-actuelle.jpg" /></a><br /></div>Le nouveau logo de <a href="http://www.femmeactuelle.fr/">Femme Actuelle</a> vient de sortir. La nouvelle version garde le même concept, un magazine féminin généraliste. Femme Actuelle développe de nouvelles rubriques : Bien-être, Forme, Beauté, Couple, 'On se dit tout', Jeux, et Cinéma. Le logo, pour coller plus à sa cible, gagne en courbe puisque le triangle se transforme légèrement en contre-forme d'arrondi. La typographie devient plus fine mais garde ses principes fondamentaux (le e de fEmme par dessus le A et le dernier e de femmE qui découpe les deux LL d'Actuelle).]]></content:encoded>
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		<wp:post_id>1129</wp:post_id>
		<wp:post_date><![CDATA[2009-03-13 12:24:00]]></wp:post_date>
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		<title>Le département de la Manche modernise son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/03/12/le-departement-de-la-manche-modernise-son-logo/</link>
		<pubDate>Thu, 12 Mar 2009 20:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-departement-de-la-manche-modernise-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S04teEesYLI/AAAAAAAABLM/0E7UPnf71N8/s1600-h/la-manche-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S04teEesYLI/AAAAAAAABLM/0E7UPnf71N8/s400/la-manche-logo.jpg" /></a><br /></div>Avant les nouvelles plaques d'immatriculation, le <a href="http://manche.fr/">Conseil Général de la Manche</a> a choisi de lifter son logo en modernisant ses composantes essentielles.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1130</wp:post_id>
		<wp:post_date><![CDATA[2009-03-12 21:26:00]]></wp:post_date>
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		<title>Monsieur Meuble change d&#039;identité</title>
		<link>http://yannickbourenane.com/preprod/2009/03/10/monsieur-meuble-change-didentite/</link>
		<pubDate>Tue, 10 Mar 2009 20:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/monsieur-meuble-change-didentite/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S04sVQ9vWoI/AAAAAAAABLE/YTkcJ2HKzkI/s1600-h/monsieur-meuble-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S04sVQ9vWoI/AAAAAAAABLE/YTkcJ2HKzkI/s400/monsieur-meuble-logo.jpg" /></a><br /></div>L'enseigne de distribution de meubles, <a href="http://www.monsieur-meuble.com/">Monsieur Meuble</a> avait besoin de changer de logo, ils l'ont fait, avec Vicenti Design. La nouvelle signature est : "<em>Monsieur Meuble, c’est tout ce que Madame aime". </em>Le pictogramme est plutôt réussi mais son intégration et la mise en scène globale du bloc marque est épaisse de formes, de couleurs avec des dispositions incertaines. Dommage.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1131</wp:post_id>
		<wp:post_date><![CDATA[2009-03-10 21:16:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>L&#039;ESC Rouen devient une Business School</title>
		<link>http://yannickbourenane.com/preprod/2009/06/09/lesc-rouen-devient-une-business-school/</link>
		<pubDate>Tue, 09 Jun 2009 18:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lesc-rouen-devient-une-business-school/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szuu1t4nsAI/AAAAAAAABDM/72wvjszlFSU/s1600-h/rouen-business-school-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szuu1t4nsAI/AAAAAAAABDM/72wvjszlFSU/s400/rouen-business-school-logo.jpg" /></a><br /></div><div style="text-align: left;">So business ! Dans la rude concurrence que se livrent les grandes écoles de commerce provinciales, l'une d'entre elles, l'ex-<a href="http://www.groupeescrouen.com/">ESC Rouen</a> a frappé fort en transformant son nom en Rouen Business School et son logo. L'emblème devrait représenter trois voiles de bateaux pour cette ville portuaire selon le communiqué. L'ensemble est plus prometteur et ambitieux. <br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1092</wp:post_id>
		<wp:post_date><![CDATA[2009-06-09 20:37:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-09 18:37:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Lille Grand Palais change d&#039;identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2009/06/09/lille-grand-palais-change-didentite-visuelle/</link>
		<pubDate>Tue, 09 Jun 2009 15:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div>       <div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzozBqjRYbI/AAAAAAAABBU/lboHK6SbsII/s1600-h/lille-grand-palais-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzozBqjRYbI/AAAAAAAABBU/lboHK6SbsII/s400/lille-grand-palais-logo.jpg" /></a><br /></div><a href="http://www.lillegrandpalais.com/index.php">Lille Grand Palais</a> – lieu de la vie événementielle lilloise dans le Nord en France qui propose conférences, expositions et spectacles -  a littéralement modifié son identité visuelle. Avec en fond l’attractivité internationale de Lille Grand Palais mais encore sa capacité à organiser des événements sur mesure, l'agence responsable, Graphèmes, "<i>a pris le parti de s’inspirer du monde de l’art (Jackson Pollock, Franz Kline) pour imaginer la typographie du nouveau logo</i>", proche du graffiti. <br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1093</wp:post_id>
		<wp:post_date><![CDATA[2009-06-09 17:42:00]]></wp:post_date>
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		<title>SAGEM à la sauce 3D</title>
		<link>http://yannickbourenane.com/preprod/2009/06/09/sagem-a-la-sauce-3d/</link>
		<pubDate>Tue, 09 Jun 2009 15:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/sagem-a-la-sauce-3d/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0tSPyaN2vI/AAAAAAAABI8/NaxRj2ZKDOY/s1600-h/bedandy_sagem.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0tSPyaN2vI/AAAAAAAABI8/NaxRj2ZKDOY/s400/bedandy_sagem.jpg" /></a><br /></div><br /><a href="http://www.sagem.com/index.php?id=339&L=1">SAGEM</a> vient de lifter son logo. La marque a décidé de se mettre au "goût" du jour en modifiant leur signe et leur typographie. En effet, le logo est à la sauce 3D avec des dégradés gris métallisés. La typographie prend aussi la couleur grise et devient plus ronde en utilisant la même lettre retournée pour le a et le e en bas de casse. Le signe a été légèrement rétréci et devient maintenant moins lisible.<br />Cet effet chromé fait penser aux récents liftings des constructeurs de train ou d'automobiles.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1094</wp:post_id>
		<wp:post_date><![CDATA[2009-06-09 17:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-09 15:30:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[sagem-a-la-sauce-3d]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>238</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 14:52:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 13:52:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le mélange de capitales et de bas de casse dans le logo me choque… c'est inaproprié, inesthétique et confusant. Quant au signe effet métal… c'est du même genre que le sigle Alstom sur les tramways et consors. La direction de comm de Sagem aurait mieux fait de s'abstenir ou alors de réfléchir au barratin que l'agence leur a pondu…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le festival Blaze a son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/06/07/le-festival-blaze-a-son-logo/</link>
		<pubDate>Sun, 07 Jun 2009 18:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-festival-blaze-a-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsecOJD-NvI/AAAAAAAAAis/yKoKOeOJrD4/s1600-h/blaze-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 288px; height: 97px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsecOJD-NvI/AAAAAAAAAis/yKoKOeOJrD4/s400/blaze-logo.jpg" alt="logo festival blaze research studios" id="BLOGGER_PHOTO_ID_5388447245936768754" border="0" /></a>Le <a href="http://www.barbican.org.uk/">Centre Barbican de Londres </a>a confié au Research Studios une nouvelle mission : celle de confectionner l'identité visuelle du <a href="http://www.barbican.org.uk/blaze">Festival d'été Blaze</a> qui se déroule du 6 juin au 3 août 2009. Nouvel événement dans la vie de Londres, le festival est conçu comme une célébration des musiques internationales : l'événement ouvrira avec de la musique cubaine puis du jazz.<br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Ssedwsu7dNI/AAAAAAAAAi0/MmrlE1NpERI/s1600-h/researchstudios_barbicanblaze_frontimage.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 262px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Ssedwsu7dNI/AAAAAAAAAi0/MmrlE1NpERI/s400/researchstudios_barbicanblaze_frontimage.jpg" alt="" id="BLOGGER_PHOTO_ID_5388448939139364050" border="0" /></a>Le logo est dans la veine des logos aux contours indéfinis, vibrants. "<span style="font-style: italic;">The identity aims to capture the spirit and summer vibrance of the festival line up which will take over three stages in the east end of London and be home to a host of international dance traditions, world bands and, this year, will focus on Cuba and the Jazz legend Joe Boyd</span>." Well done.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1095</wp:post_id>
		<wp:post_date><![CDATA[2009-06-07 20:45:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-07 18:45:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-festival-blaze-a-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Robial fait revivre la Cité Internationale de la BD</title>
		<link>http://yannickbourenane.com/preprod/2009/06/07/robial-fait-revivre-la-cite-internationale-de-la-bd/</link>
		<pubDate>Sun, 07 Jun 2009 09:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S2LJPgGcLiI/AAAAAAAABQI/m7TlgIlTvUw/s1600-h/citebd-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="123" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S2LJPgGcLiI/AAAAAAAABQI/m7TlgIlTvUw/s400/citebd-logo.jpg" width="400" /></a></div><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2LIDTYAtLI/AAAAAAAABQA/Gmx49pYUbEA/s1600-h/citeBD-logo-typo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2LIDTYAtLI/AAAAAAAABQA/Gmx49pYUbEA/s320/citeBD-logo-typo.jpg" width="224" /></a>A l’occasion de l’ouverture du nouveau musée de la bande dessinée le 20 juin prochain, la <a href="http://www.citebd.org/">Cité Internationale de la Bande Dessinée</a> a eu la bonne idée de confier son image <a href="http://logo-bedandy.blogspot.com/search/label/Designer%20de%20logos">au designer de logos, Etienne Robial</a>. Le directeur artistique a créé une <a href="http://on-off-productions.com/index.php?display=rubrique&rubId=21&srubId=79&docId=223&dis=realisation">typographie</a> pour former le logo de la cité de la Bd. Loin des traditionnelles formes géométriques pures, Etienne Robial a investi un nouveau terrain, plus escarpé et irrégulier, et s'en est particulièrement bien sorti. <i>Un système graphique et un alphabet zazou, sans majuscule : le "cité". Des caractères perforés, comme un jeu, imaginés par un amoureux de la lettre et un complice de longue date d’Angoulême : Etienne Robial"</i>.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S2LGeK6qjMI/AAAAAAAABPo/LeQLQBcnyqU/s1600-h/citebd-librairie-logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="76" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S2LGeK6qjMI/AAAAAAAABPo/LeQLQBcnyqU/s200/citebd-librairie-logo.png" width="200" /></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S2LGax4z8-I/AAAAAAAABPg/r0HwCEi1U3U/s1600-h/citebd-biblio-logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="40" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S2LGax4z8-I/AAAAAAAABPg/r0HwCEi1U3U/s200/citebd-biblio-logo.png" width="200" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S2LGYNoHx9I/AAAAAAAABPY/IEjSImnVonI/s1600-h/citebd-table-logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="61" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S2LGYNoHx9I/AAAAAAAABPY/IEjSImnVonI/s200/citebd-table-logo.png" width="200" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2LGlkeDCKI/AAAAAAAABP4/028Sq8gXAlI/s1600-h/citebd-cine-logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="44" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2LGlkeDCKI/AAAAAAAABP4/028Sq8gXAlI/s200/citebd-cine-logo.png" width="200" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S2LGh_T8uGI/AAAAAAAABPw/3G2mLqK_l6k/s1600-h/citebd-maison-logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="38" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S2LGh_T8uGI/AAAAAAAABPw/3G2mLqK_l6k/s200/citebd-maison-logo.png" width="200" /></a></div>Toutes les déclinaisons du logo fonctionnent bien et le jeu de couleurs permet une identification immédiate du lieu. L'univers de la BD se perçoit instantanément, on a le sentiment que ce logo a toujours été celui de la cité de la BD. <i>"</i><br />Voir les autres <a href="http://logo-bedandy.blogspot.com/search/label/Designer%20de%20logos">logos réalisés par Etienne Robial</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1096</wp:post_id>
		<wp:post_date><![CDATA[2009-06-07 11:40:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-07 09:40:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[robial-fait-revivre-la-cite-internationale-de-la-bd]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>NRJ à la sauce écolo</title>
		<link>http://yannickbourenane.com/preprod/2009/06/05/nrj-a-la-sauce-ecolo/</link>
		<pubDate>Fri, 05 Jun 2009 15:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nrj-a-la-sauce-ecolo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0tMdRADDuI/AAAAAAAABI0/jnu2rOleHhs/s1600-h/bedandy_nrj-ecolo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0tMdRADDuI/AAAAAAAABI0/jnu2rOleHhs/s320/bedandy_nrj-ecolo.jpg" /></a><br /></div><br />A l'occasion de la journée mondiale de l'environnement, <a href="http://www.nrjgroup.fr/">NRJ</a> a décidé de décliner son logo à la sauce écolo, comme le fait souvent Google. Le logo change sa couleur rouge pour du vert et fait disparaître sa panthère pour une feuille qui prend la même courbe que l'animal.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1097</wp:post_id>
		<wp:post_date><![CDATA[2009-06-05 17:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-05 15:05:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nrj-a-la-sauce-ecolo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>239</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 14:53:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 13:53:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est ce qui s'appelle du recyclage :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Et bing et bang sur bing</title>
		<link>http://yannickbourenane.com/preprod/2009/06/03/et-bing-et-bang-sur-bing/</link>
		<pubDate>Wed, 03 Jun 2009 20:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/et-bing-et-bang-sur-bing/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzkjODxlHBI/AAAAAAAAA90/0Y2KGzjQ9cg/s1600-h/bing-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 288px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzkjODxlHBI/AAAAAAAAA90/0Y2KGzjQ9cg/s400/bing-logo.png" alt="" id="BLOGGER_PHOTO_ID_5420402350955502610" border="0" /></a><br />Le <a href="http://www.bing.com/">nouveau moteur de recherche édité par Microsoft</a> en concurrent autoproclamé de ggogle a choisi un logo dont la typographie a été écrasée :  preuve en est faite par le le blog de <a href="http://www.underconsideration.com/brandnew/archives/bing_sets_new_record_in_horizo.php">Brand new</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1098</wp:post_id>
		<wp:post_date><![CDATA[2009-06-03 22:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-03 20:27:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[et-bing-et-bang-sur-bing]]></wp:post_name>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<title>L&#039;Andra change d&#039;image</title>
		<link>http://yannickbourenane.com/preprod/2009/05/31/landra-change-dimage/</link>
		<pubDate>Sun, 31 May 2009 15:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szo1UC9kqaI/AAAAAAAABBc/tbw5lS7jmq4/s1600-h/andra-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szo1UC9kqaI/AAAAAAAABBc/tbw5lS7jmq4/s400/andra-logo.jpg" /></a><br /></div><a href="http://www.andra.fr/">L’agence nationale pour la gestion des déchets radioactifs (Andra)</a> veut <i>protéger l’homme et l’environnement</i>  et a confié à Plan Créatif la tâche de l'exprimer. Comme à son habitude, l'agence a conçu un logo-étiquette, autrement dit un logo dans lequel on superpose tous les messages qu'on souhaite passer jusqu'à en oublier ce qu'est un logo. "<i>L’agence a imaginé une grande courbe verte qui constitue le signe central du logo pour évoquer la Terre et sa protection, mais aussi l’ouverture aux autres. A l’intérieur de ce demi-cercle figure une accolade jaune qui symbolise l’union, l’énergie et l’isolement des déchets radioactifs par le colis. La signature : "La maitrise des déchets radioactifs</i>"]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1099</wp:post_id>
		<wp:post_date><![CDATA[2009-05-31 17:53:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-05-31 15:53:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
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		<title>La compagnie spanair aère son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/05/26/la-compagnie-spanair-aere-son-logo/</link>
		<pubDate>Tue, 26 May 2009 20:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzkiWRRwKNI/AAAAAAAAA9s/QyZUdONMkNw/s1600-h/spanair-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 125px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzkiWRRwKNI/AAAAAAAAA9s/QyZUdONMkNw/s400/spanair-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420401392507431122" border="0" /></a>La 2ème <a href="http://www.spanair.com/web/en-gb/">compagnie aérienne espagnole Spanair</a> a choisi un logo conçu par l'agence Morillas  à l'issue d'un vote qui s'est déroulé du 5 au 11 mai 2009, durant lequel 80 000 personnes se sont prononcées. Une fois 80¨% des parts revendues par Scandinivian Airlines, le groupe d'investissement a marqué sa propriété dun nouveau logo.]]></content:encoded>
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		<wp:post_id>1100</wp:post_id>
		<wp:post_date><![CDATA[2009-05-26 22:17:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Nouvel envol pour la FFH, Handisport</title>
		<link>http://yannickbourenane.com/preprod/2009/05/24/nouvel-envol-pour-la-ffh-handisport/</link>
		<pubDate>Sun, 24 May 2009 21:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzqD7y-1ZEI/AAAAAAAABCE/3vT69wtNXWI/s1600-h/ffhandisport-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzqD7y-1ZEI/AAAAAAAABCE/3vT69wtNXWI/s400/ffhandisport-logo.jpg" /></a><br /></div><span style="font-size: small;">À l'occasion de la cérémonie d'ouverture des Jeux Nationaux de l'Avenir Handisport, qui s'est déroulée à Angers du 20 au 23 mai 2009, </span><span style="font-size: 12pt;"><span style="font-size: small;">la <a href="http://www.handisport.org/index.php">Fédération Française Handisport </a>a dévoilé sa nouvelle identité visuelle, conçue par Logic Design. L'emblème se constitue des intiales FFH et sont de couleur à la fois intense et légère.</span><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1101</wp:post_id>
		<wp:post_date><![CDATA[2009-05-24 23:34:00]]></wp:post_date>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
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		<title>Samas devient Majencia, aïe aïe</title>
		<link>http://yannickbourenane.com/preprod/2009/05/20/samas-devient-majencia-aie-aie/</link>
		<pubDate>Wed, 20 May 2009 15:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SrjtVEzZgoI/AAAAAAAAAcs/aVAFZeVpScs/s1600-h/samas-majencia-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 179px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SrjtVEzZgoI/AAAAAAAAAcs/aVAFZeVpScs/s400/samas-majencia-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5384314300843786882" border="0" /></a>Carré Noir a encore frappé : ils ont changé l'identité de l'entreprise<a href="http://www.majencia.com/"> Samas en Majencia</a> et ont réalisé le logo qui accompagne cette opération. Le nouveau slogan : "créateur d'espace durable". Cette entreprise qui a 100 ans d'histoire donne désormais le sentiment de se lancer dans le web 2.0. Après la catastrophe de <a href="http://logo-bedandy.blogspot.com/2009/04/le-logo-de-jardiland-en-manque.html">Jardiland</a>, on s'attendait à plus de rigueur dans leur confection de logo. Ce nouvel essai s'affriole d'effets 3D qui disent leur époque, à l'opposé du durable.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1102</wp:post_id>
		<wp:post_date><![CDATA[2009-05-20 17:17:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>4 musées sous un logo</title>
		<link>http://yannickbourenane.com/preprod/2009/05/19/4-musees-sous-un-logo/</link>
		<pubDate>Tue, 19 May 2009 18:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sseh4muJ5KI/AAAAAAAAAi8/bs1YbyP44_0/s1600-h/colline-des-musees-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 290px; height: 181px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sseh4muJ5KI/AAAAAAAAAi8/bs1YbyP44_0/s400/colline-des-musees-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5388453473010967714" border="0" /></a><br />Une nouvelle offre culturelle à Paris se prénomme la <a href="http://www.lacollinedesmusees.com/">Colline des musées</a>. Elle concernela Colline de Chaillot sur laquelle 4 musées se sont groupés. L'offre se matérialise dans un ticket unique, valable 5 jours consécutifs : le droit d'accès est dégressif au fil des musées autour de Chaillot. Plein tarif dans le premier musée, tarifs réduits dans les deux suivants, puis gratuité dans le dernier ! <p><br /></p><p><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SseiCbzoRxI/AAAAAAAAAjE/P-SrKXJSTDs/s1600-h/colline-musees-typo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 216px; height: 217px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SseiCbzoRxI/AAAAAAAAAjE/P-SrKXJSTDs/s400/colline-musees-typo.jpg" alt="" id="BLOGGER_PHOTO_ID_5388453641879832338" border="0" /></a>Les musées concernés : le <a href="http://www.palaisdetokyo.com/">Palais de Tokyo</a>, la <a href="http://www.citechaillot.fr/">Cité de l'architecture et du patrimoine</a>, le <a href="http://www.paris.fr/portail/Culture/Portal.lut?page_id=6450">Musée d'art moderne de la ville de Paris</a> et le <a href="http://www.quaibranly.fr/">Musée du Quai Branly</a> ! Et ils ont eu la bonne idée de s'adresser au collectif de graphistes français H5.<br /><br />Le collectif a développé une typo propre au musée, seuls les S paraissent mous, mais l'ensemble des lettres semblent particulièrement simples, élégantes et donc adaptées. On devine aisément que les 4 points signalent les 4 musées de part et d'autre de la colline. Efficace.<br /></p>]]></content:encoded>
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		<wp:post_id>1103</wp:post_id>
		<wp:post_date><![CDATA[2009-05-19 20:59:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-05-19 18:59:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/05/4-musees-sous-un-logo.html]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/7934773534920522395]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510249097;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1221;}i:1;a:1:{s:2:"id";i:4710;}i:2;a:1:{s:2:"id";i:576;}}}}]]></wp:meta_value>
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	<item>
		<title>Fortis se fond dans BNP Paribas</title>
		<link>http://yannickbourenane.com/preprod/2009/05/18/fortis-se-fond-dans-bnp-paribas/</link>
		<pubDate>Mon, 18 May 2009 18:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/fortis-se-fond-dans-bnp-paribas/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzuxLjEPdiI/AAAAAAAABDU/LFJ1t1t6AJs/s1600-h/fortis-banque.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzuxLjEPdiI/AAAAAAAABDU/LFJ1t1t6AJs/s400/fortis-banque.jpg" /></a><br /></div>En ce contexte de crise, <a href="http://www.bnpparibas.com/">BNP Paribas</a> n'a fait qu'une bouchée de <a href="http://www.fortisbanque.fr/">Fortis banque</a> que le groupe bancaire a absorbé dans <a href="http://logo-bedandy.blogspot.com/2009/02/bnp-paribas-rationalise-son-bloc-marque.html">son nouveau bloc marque</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1104</wp:post_id>
		<wp:post_date><![CDATA[2009-05-18 20:52:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-05-18 18:52:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[fortis-se-fond-dans-bnp-paribas]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/05/fortis-se-fond-dans-bnp-paribas.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/5843950794639336055]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1506196363;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1142;}i:1;a:1:{s:2:"id";i:569;}i:2;a:1:{s:2:"id";i:9549;}}}}]]></wp:meta_value>
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	<item>
		<title>Bricomarché change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/05/17/bricomarche-change-de-logo/</link>
		<pubDate>Sun, 17 May 2009 15:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/bricomarche-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0tWgHvVK5I/AAAAAAAABJE/VEN5t7vIjlY/s1600-h/bedandy_bricomarche.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0tWgHvVK5I/AAAAAAAABJE/VEN5t7vIjlY/s400/bedandy_bricomarche.jpg" /></a><br /></div><br />Les magasins <a href="http://www.bricomarche.com/?utm_source=google&utm_medium=cpc&utm_term=Bricomarche&utm_campaign=Marque">Bricomarché</a> changent de logo. Bricomarché, qui appartient au groupe Les Mousquetaires ont décidé d'abandonner le logo du mousquetaire et d'apparaître de manière uniquement avec de la typographie. La typographie a changé, elle est sur deux niveaux de lecture : BRICO et 'marché' en plus petit en bas à droite. La typo n'est plus en <i>condensed</i> et se trouve maintenant en italique. L'ensemble de la typographie reste en capitale (contrairement à Carrefour et à Auchan). Elle garde les couleurs de l'ancien logo afin de rester dans la tête des gens et place l'encart jaune seulement derrière 'marché'. Pour résumé un logo remis à jour, un peu plus moderne, mais toujours aussi cheap.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1105</wp:post_id>
		<wp:post_date><![CDATA[2009-05-17 17:48:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-05-17 15:48:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[bricomarche-change-de-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/05/bricomarche-change-de-logo.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/2791651641851457941]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510508721;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:840;}i:1;a:1:{s:2:"id";i:815;}i:2;a:1:{s:2:"id";i:1155;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>237</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 14:47:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 13:47:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un logo surtout qui perd en identité… À mon sens, ceci n'est plus un logo, mais tout juste un bloc marque.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>256</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 01:00:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:00:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Brico et marché s'imbriquent plutôt mal]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
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	<item>
		<title>La biennale de Venise aux drapeaux</title>
		<link>http://yannickbourenane.com/preprod/2009/05/12/la-biennale-de-venise-aux-drapeaux/</link>
		<pubDate>Tue, 12 May 2009 20:36:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-biennale-de-venise-aux-drapeaux/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SrFN4h6AxQI/AAAAAAAAAZk/T6wUVpu53-0/s1600-h/biennale53-venise-logo.png"><img id="BLOGGER_PHOTO_ID_5382168663254156546" style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 275px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SrFN4h6AxQI/AAAAAAAAAZk/T6wUVpu53-0/s400/biennale53-venise-logo.png" alt="" border="0" /></a>L'agence suédoise de design <a href="http://www.stockholmdesignlab.se/#/1111/library/clients/biennale-di-venezia/biennale-di-venezia/">Stockholm Design Lab</a> a réalisé le nouvel univers visuel de la <a href="http://www.labiennale.org/it/Home.html">53ème biennale de Venise</a> sur le thème "Making worlds". Bravo à l'agence pour la richesse de cet univers de marque conçu avec un principe simple : reprendre les éléments graphiques des drapeaux du monde entier. Beau boulot à découvrir sur leur site.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1106</wp:post_id>
		<wp:post_date><![CDATA[2009-05-12 22:36:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-05-12 20:36:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[la-biennale-de-venise-aux-drapeaux]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/09/la-biennale-de-venise-aux-drapeaux.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/7320051788096481310]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1507306022;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11652;}i:1;a:1:{s:2:"id";i:6456;}i:2;a:1:{s:2:"id";i:12389;}}}}]]></wp:meta_value>
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	<item>
		<title>Quel est le vrai logo ? TV</title>
		<link>http://yannickbourenane.com/preprod/2009/05/12/quel-est-le-vrai-logo-tv/</link>
		<pubDate>Tue, 12 May 2009 14:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/quel-est-le-vrai-logo-tv/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StM_3-w7DdI/AAAAAAAAAms/YQ3qW8UMbNY/s1600-h/logos-jeu-pastiche.png"><img alt="jeux logo TV" border="0" id="BLOGGER_PHOTO_ID_5391723409866165714" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StM_3-w7DdI/AAAAAAAAAms/YQ3qW8UMbNY/s400/logos-jeu-pastiche.png" style="cursor: pointer; float: left; height: 78px; margin: 0pt 10px 10px 0pt; width: 185px;" /></a>Le célèbre <span style="font-style: italic;">Guess the logo</span> revient avec le même <a href="http://www.guessthelogo.com/?v=tv">jeu dédié aux logos de TV</a>. Ou bien découvrez d'autres<a href="http://logo-bedandy.blogspot.com/search/label/jeux%20de%20communication"> jeux de logos.</a>..]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1107</wp:post_id>
		<wp:post_date><![CDATA[2009-05-12 16:39:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-05-12 14:39:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[quel-est-le-vrai-logo-tv]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[/2009/05/quel-est-le-vrai-logo-tv.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510477343;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:153;}i:1;a:1:{s:2:"id";i:741;}i:2;a:1:{s:2:"id";i:373;}}}}]]></wp:meta_value>
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	<item>
		<title>Nouveau logo Aniboom</title>
		<link>http://yannickbourenane.com/preprod/2009/05/11/nouveau-logo-aniboom/</link>
		<pubDate>Mon, 11 May 2009 16:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-aniboom/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SseCfSEG8aI/AAAAAAAAAiM/sc-e5S0AgnY/s1600-h/aniboom-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 167px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SseCfSEG8aI/AAAAAAAAAiM/sc-e5S0AgnY/s400/aniboom-logo.jpg" alt="aniboom logo nouveau studio animation" id="BLOGGER_PHOTO_ID_5388418953108713890" border="0" /></a><a href="http://www.aniboom.com/">Aniboom</a> s'affiche comme le 1er studio d'animation virtuel au monde. Le 10 mai 2009, il a dévoilé un nouveau logo. Aniboom se targue de rassembler une communauté de près de 7000 animateurs issus de 72 pays différents et capables de répondre à tout besoin de l'industrie du film, du jeu vidéo, du web etc. "<span style="font-style: italic;">These independent animators have the same talent, the same passion and the same skill sets as those working in Hollywood.</span> " En revanche, au départ, il leur manquait un logo solide. Cette fois, ils sont équipés.<br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SseEE0ZYgwI/AAAAAAAAAiU/uTr2OCST7gw/s1600-h/researchstudios-aniboom-boomtypeface.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 256px; height: 265px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SseEE0ZYgwI/AAAAAAAAAiU/uTr2OCST7gw/s400/researchstudios-aniboom-boomtypeface.jpg" alt="" id="BLOGGER_PHOTO_ID_5388420697491538690" border="0" /></a>En changeant de logo, Aniboom passe de l'image d'une communauté gentillette de dessinateur de BD à une image plus forte, créative, du domaine de l'animation sans être gagesque. Beau challenge relevé par le Research Studio qui a choisi de développer la typographie utilisée dans trois graisses et a décliné l'univers dans de nombreuses couleurs vives.<br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SseETKsuw0I/AAAAAAAAAic/t-9UN8RMUwE/s1600-h/researchstudios-aniboom-seriesteaser02.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 274px; height: 154px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SseETKsuw0I/AAAAAAAAAic/t-9UN8RMUwE/s400/researchstudios-aniboom-seriesteaser02.jpg" alt="" id="BLOGGER_PHOTO_ID_5388420943996437314" border="0" /></a><br /><a href="http://www.aniboom.com/animation-video/315786/old-aniboom-logo/"><br />Voir l'animation sur l'ancien logo</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1108</wp:post_id>
		<wp:post_date><![CDATA[2009-05-11 18:46:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-05-11 16:46:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-logo-aniboom]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510372674;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:902;}i:2;a:1:{s:2:"id";i:687;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>122</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-03 19:07:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-03 17:07:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Joli logo mais il fait encore très puéril !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Nostalgie a le droit à une nouvelle jeunesse</title>
		<link>http://yannickbourenane.com/preprod/2009/05/07/nostalgie-a-le-droit-a-une-nouvelle-jeunesse/</link>
		<pubDate>Thu, 07 May 2009 19:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szuywm4X2-I/AAAAAAAABDc/Zxj4rDhgpvw/s1600-h/nostalgie-radio-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szuywm4X2-I/AAAAAAAABDc/Zxj4rDhgpvw/s400/nostalgie-radio-logo.jpg" /></a><br /></div><br />La <a href="http://www.nostalgie.fr/">station de radio Nostalgi</a>e a décidé de modifier son logo notamment en améliorant sa lisibilité. Le bloc marque conserve l'effet 3D et ses reflets or mais la vue est désormais de face et non plus en perspective. La nouvelle signature est "<i>la jeunesse est éternelle</i>".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1109</wp:post_id>
		<wp:post_date><![CDATA[2009-05-07 21:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-05-07 19:00:00]]></wp:post_date_gmt>
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		<title></title>
		<link>http://yannickbourenane.com/preprod/2009/04/29/1110/</link>
		<pubDate>Wed, 29 Apr 2009 15:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/1110/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szowm33_TFI/AAAAAAAABBM/t5COWjsW9Qs/s1600-h/groupe-ufg-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szowm33_TFI/AAAAAAAABBM/t5COWjsW9Qs/s400/groupe-ufg-logo.jpg" /></a><br /></div>Le <a href="http://www.groupe-ufg.com/">groupe de gestion d'actifs multispécialistes </a>UFG, né du rapprochement des filiales de gestion pour compte de tiers (UFG, Alteram, Multifonds et Nord Europe Private Equity) et du Groupe Crédit Mutuel Nord Europe., a modifié son logo avec AKDV.  "<i>La nouvelle identité visuelle de l’UFG a été développée sur la recommandation d’un symbole végétal, l’objectif étant  d’incarner la vision d’une croissance durable. En effet, l’UFG est un gestionnaire d’actifs <br />responsable qui n’offre pas seulement des produits mais des réponses concrètes et durables aux objectifs et contraintes des investisseurs. </i>" Encore du greenwahsing ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1110</wp:post_id>
		<wp:post_date><![CDATA[2009-04-29 17:37:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-29 15:37:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
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		<title>Et un nouveau logo départemental de plus</title>
		<link>http://yannickbourenane.com/preprod/2009/04/22/et-un-nouveau-logo-departemental-de-plus/</link>
		<pubDate>Wed, 22 Apr 2009 19:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szu4fQku8iI/AAAAAAAABDk/EEICJ_gMOUA/s1600-h/conseil-general-finistere-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szu4fQku8iI/AAAAAAAABDk/EEICJ_gMOUA/s400/conseil-general-finistere-logo.jpg" /></a><br /></div>Futures nouvelles plaques d'immatriculation obligent, les départements ravivent leur image. Après le <b>Cantal</b>, <b>la Seine Saint Denis</b>, <b>l’Eure</b>, <b>la Charente Maritime</b> et <b>les Deux Sèvres, </b> c’est au tour du conseil général du <a href="http://www.cg29.fr/">département du Finistère</a> de mettre à jour son logo qui datait de 1975, sans en modifier les traits majeurs. La mise en avant du département est fonctionnelle, l'aplat également, en revanche les armoiries et le bloc texte semblent rentrés en chausse-pied.]]></content:encoded>
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		<wp:post_id>1111</wp:post_id>
		<wp:post_date><![CDATA[2009-04-22 21:24:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-04-22 19:24:00]]></wp:post_date_gmt>
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		<title>Viadéo change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/07/12/viadeo-change-de-logo/</link>
		<pubDate>Sun, 12 Jul 2009 12:57:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sztc7PAyRVI/AAAAAAAABC0/yLhqHaTzel0/s1600-h/bedandy_viadeo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sztc7PAyRVI/AAAAAAAABC0/yLhqHaTzel0/s400/bedandy_viadeo.jpg" /></a><br /></div>Le site de réseau professionnel français <a href="http://www.viadeo.com/tableaudebord/accueil/">Viadéo</a> vient de changer sa charte graphique après 5 ans d'existence. Il abandonne le bleu facebookien pour un noir sobre. Il laisse également sa typographie dure pour une typo fine et agréable. L'élément nouveau est la feuille et sa tige orange, pour symboliser le développement des réseaux. En soi une belle amélioration.]]></content:encoded>
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		<wp:post_id>1072</wp:post_id>
		<wp:post_date><![CDATA[2009-07-12 14:57:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-07-12 12:57:00]]></wp:post_date_gmt>
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		<title>Reconnaissance visuelle de logo : V2</title>
		<link>http://yannickbourenane.com/preprod/2009/07/12/reconnaissance-visuelle-de-logo-v2/</link>
		<pubDate>Sun, 12 Jul 2009 10:41:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/reconnaissance-visuelle-de-logo-v2/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sznz2EviVgI/AAAAAAAAA_E/2xI-O99UrUQ/s1600-h/jeu-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sznz2EviVgI/AAAAAAAAA_E/2xI-O99UrUQ/s200/jeu-logo.png" /></a><br /></div>Voici une deuxième version du <a href="http://www.sporcle.com/games/corplogos2.php">jeu de reconnaissance de logos </a>dont on avait parlé dans un précédent billet de la rubrique <a href="http://logo-bedandy.blogspot.com/search/label/jeux%20de%20communication">jeux de communication</a>, il s'agit de reconnaître les emblèmes des marques et les attribuer.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1073</wp:post_id>
		<wp:post_date><![CDATA[2009-07-12 12:41:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-07-12 10:41:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510650267;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:62;}i:1;a:1:{s:2:"id";i:1166;}i:2;a:1:{s:2:"id";i:2766;}}}}]]></wp:meta_value>
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		<title>ORPI adapte son logo aux temps difficiles</title>
		<link>http://yannickbourenane.com/preprod/2009/07/09/orpi-adapte-son-logo-aux-temps-difficiles/</link>
		<pubDate>Thu, 09 Jul 2009 14:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/orpi-adapte-son-logo-aux-temps-difficiles/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S030smogzMI/AAAAAAAABJ0/DSHhHZ7BhA4/s1600-h/orpi-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S030smogzMI/AAAAAAAABJ0/DSHhHZ7BhA4/s400/orpi-logo.jpg" /></a><br /></div>L<a href="http://www.orpi.com/">'Organisation Régionale des Professionnels de l’Immobilier ORPI, c</a>onstitué de 1200 agences immobilières en France, emboîte le pas au <a href="http://logo-bedandy.blogspot.com/2009/04/laforet-lifte-son-logo.html">lifting du logo de la Forêt Immobilier</a> et à son tour change son logo. Quittant la signature "Agence N°1" pour un plus prudent "Solutions immobilières" génère inévitablement une suspicion sur une éventuelle chute du réseau immobilier dans le classement. La disparition de l'iconographie du toit élargit le champs d'action du réseau, prêt à se reconvertir en ces temps de crise.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1074</wp:post_id>
		<wp:post_date><![CDATA[2009-07-09 16:51:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-07-09 14:51:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<title>1818 nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/07/08/1818-nouveau-logo/</link>
		<pubDate>Wed, 08 Jul 2009 13:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/1818-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SreGSTihwAI/AAAAAAAAAaU/bsUQU5NpkaQ/s1600-h/1818-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 191px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SreGSTihwAI/AAAAAAAAAaU/bsUQU5NpkaQ/s400/1818-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5383919528585576450" border="0" /></a><span>La Banque Privée Saint Dominique et La Compagnie 1818 ont fusionné pour créer la <a href="http://www.banqueprivee1818.com/">Banque Privée 1818</a>. Lexicalement, c'est intéressant et juste. Esthétiquement les typos des deux précédentes banques étaient plus élégantes, notamment la 1818 style bodoni. Plus élégantes que la nouvelle qui se veut plus moderne mais paraît plutôt molle. Par ailleurs, 1818 semble désormais apparaître plus comme un emblème, entouré de traits verticaux, plutôt que comme la fin du nom.<br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1075</wp:post_id>
		<wp:post_date><![CDATA[2009-07-08 15:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-07-08 13:30:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Viadeo mise sur un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/07/07/viadeo-mise-sur-un-nouveau-logo/</link>
		<pubDate>Tue, 07 Jul 2009 15:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/viadeo-mise-sur-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S03_I1hoJSI/AAAAAAAABJ8/9bQAyTjHO5E/s1600-h/viadeo-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S03_I1hoJSI/AAAAAAAABJ8/9bQAyTjHO5E/s400/viadeo-logo.jpg" /></a><br /></div>Le site de<a href="http://www.viadeo.com/fr/connexion/"> réseau professionnel français Viadeo</a>, frère de l'américain Linked in, a choisi de modifier son logo. Le site a 5 ans et réunit d'ores et déjà 7millions de membres plus ou moins actifs. Le logo s'allège, s'arrondit et gagne une jeune pousse, certainement la promesse de croissance de votre réseau. Un peu léger.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1076</wp:post_id>
		<wp:post_date><![CDATA[2009-07-07 17:32:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-07-07 15:32:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>AG2R et LA MONDIALE créent AG2R LA MONDIALE</title>
		<link>http://yannickbourenane.com/preprod/2009/07/06/ag2r-et-la-mondiale-creent-ag2r-la-mondiale/</link>
		<pubDate>Mon, 06 Jul 2009 14:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0tJzLBRjFI/AAAAAAAABIs/ELF24vmI-DU/s1600-h/bedandy_ag2r-lamondiale.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0tJzLBRjFI/AAAAAAAABIs/ELF24vmI-DU/s400/bedandy_ag2r-lamondiale.jpg" /></a><br /></div><br />Les sociétés AG2R et LA MONDIALE ont fusionné en 2009 pour donner naissance au groupe <a href="http://www.ag2rlamondiale.fr/">AG2R LA MONDIALE</a>, spécialiste de l’assurance de la personne avec 8 millions d’assurés (prévoyance, épargne, santé, retraite).<br />Le groupe adopte un tout nouveau logo, doté d'un signe inédit représentant une figure indéterminée, sorte de deux flèches entrecroisées, pour symboliser la fusion des deux entités, avec deux couleurs, le marron et le bleu clair. La typographie utilisée est de la Gotham, le tout en capital.<br />Cette nouvelle identité n'a aucun lien avec les deux précédents logos et devra s'imposer  dans le paysage des assurances françaises. Vous pouvez aller voir les autres logos des <a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurances">banques et assurances</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1077</wp:post_id>
		<wp:post_date><![CDATA[2009-07-06 16:45:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-07-06 14:45:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>La nouvelle banque BPCE</title>
		<link>http://yannickbourenane.com/preprod/2009/07/03/la-nouvelle-banque-bpce/</link>
		<pubDate>Fri, 03 Jul 2009 14:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-nouvelle-banque-bpce/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0tCZwH3tvI/AAAAAAAABIU/ChD92gg3w2U/s1600-h/bedandy_BPCE.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0tCZwH3tvI/AAAAAAAABIU/ChD92gg3w2U/s320/bedandy_BPCE.jpg" /></a></div>Après avoir créé Natixis en 2006, les banques Caisses d'Épargne et Banque Populaire décident de fusionner pour devenir le deuxième groupe bancaire français. Et voiçi l'addition: le groupe décide de se nommer <a href="http://www.bpce.fr/">BPCE</a>, la réunion des lettres des deux banques. Les deux couleurs, le rouge et le bleu, se transforment en un violet. L'esprit cartésien s'arrête là, les carrés deviennent un rond, certes  différenciant par rapport à la concurrence, mais qui reste assez 'opaque' en terme de discours. Que veut dire ce coup de pinceau au brush illustrator ?]]></content:encoded>
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		<wp:post_id>1078</wp:post_id>
		<wp:post_date><![CDATA[2009-07-03 16:21:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-07-03 14:21:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/07/la-nouvelle-banque-bpce.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509842954;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:978;}i:1;a:1:{s:2:"id";i:378;}i:2;a:1:{s:2:"id";i:1077;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>240</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 14:55:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 13:55:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le mariage d'une typo "très banque" et d'un signe plutôt vendeur de gouache ou de produit cosmétique. Bizarre et peu valorisant]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Brinks home devient Broadview Security</title>
		<link>http://yannickbourenane.com/preprod/2009/07/02/brinks-home-devient-broadview-security/</link>
		<pubDate>Thu, 02 Jul 2009 21:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/brinks-home-devient-broadview-security/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzfpE2MdPfI/AAAAAAAAA6M/IVwLBNUFFu0/s1600-h/Broadview.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 143px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzfpE2MdPfI/AAAAAAAAA6M/IVwLBNUFFu0/s400/Broadview.jpg" alt="" id="BLOGGER_PHOTO_ID_5420056946040192498" border="0" /></a><br />"<span style="font-style: italic;">The next generation of Brinks Home Security</span>" est la signature qui assure la transition entre la célèbre Brinks, entreprise américaine de sécurité depuis 25 ans,  de son nouveau nom, <a href="http://www.broadviewsecurity-home.com/">Broadview Security</a>. Le changement, orchestré par Landor, s'effectue en douceur et s'échelonne sur cinq ans. "<span><span style="font-style: italic;">While our new name better positions us for the future, and reflects all of the excellent security products and services we have to offer our customers, our mission of creating "Customers for Life" by offering exceptional home and business security services remains the same.</span>"</span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1079</wp:post_id>
		<wp:post_date><![CDATA[2009-07-02 23:59:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-07-02 21:59:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<title>Nouvelle identité commerciale d&#039;Intermarché</title>
		<link>http://yannickbourenane.com/preprod/2009/06/30/nouvelle-identite-commerciale-dintermarche/</link>
		<pubDate>Tue, 30 Jun 2009 15:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouvelle-identite-commerciale-dintermarche/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzorIC0KZPI/AAAAAAAABBE/uiVuMwYQhys/s1600-h/INTERMARCHE-LOGO.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzorIC0KZPI/AAAAAAAABBE/uiVuMwYQhys/s400/INTERMARCHE-LOGO.png" /></a><br /></div><a href="http://www.intermarche.com/">Intermarché</a> s’est dotée d’une nouvelle identité commerciale déclinable sur les quatre formats de ses points de vente : Intermarché Super (généraliste et alimentaire), Intermarché Hyper (hypermarchés), Intermarché Contact (proximité rurale), et Intermarché Express (proximité urbaine).<br />Cette mission confiée à AKDV s’inscrit "<i>dans un projet global de repositionnement de la marque amorcé en 2008 et basé entre autres sur une volonté de modernisation de l’identité et une réaffirmation de la puissance du discounter. Ce projet comporte également la modernisation de l’offre, la création de nouvelles enseignes et de nouveaux concepts.</i> "]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1080</wp:post_id>
		<wp:post_date><![CDATA[2009-06-30 17:10:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-30 15:10:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510174435;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:801;}i:1;a:1:{s:2:"id";i:14057;}i:2;a:1:{s:2:"id";i:2097;}}}}]]></wp:meta_value>
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	<item>
		<title>Nouveau logo de Francis Coffee</title>
		<link>http://yannickbourenane.com/preprod/2009/06/30/nouveau-logo-de-francis-coffee/</link>
		<pubDate>Tue, 30 Jun 2009 11:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-de-francis-coffee/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsCX_fG0CII/AAAAAAAAAfM/EO168F6JXUE/s1600-h/FrancisCoffee-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 259px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsCX_fG0CII/AAAAAAAAAfM/EO168F6JXUE/s400/FrancisCoffee-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5386472271272740994" border="0" /></a>Le studio argentin <a href="http://www.dhnn.com.ar/">Design Has No Name</a>, DHNN, a dévoilé un nouveau logo, stylisé, modeux, élégant, français, pour le café Francis.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1081</wp:post_id>
		<wp:post_date><![CDATA[2009-06-30 13:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-30 11:02:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510030523;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:654;}i:1;a:1:{s:2:"id";i:11822;}i:2;a:1:{s:2:"id";i:954;}}}}]]></wp:meta_value>
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	<item>
		<title>Un logo pour une université, déjà vu ?</title>
		<link>http://yannickbourenane.com/preprod/2009/06/29/un-logo-pour-une-universite-deja-vu/</link>
		<pubDate>Mon, 29 Jun 2009 19:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-pour-une-universite-deja-vu/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsEQI-jRriI/AAAAAAAAAf0/X5B_kSBGPLg/s1600-h/alto-logo-typographie-festival.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 185px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsEQI-jRriI/AAAAAAAAAf0/X5B_kSBGPLg/s400/alto-logo-typographie-festival.jpg" alt="" id="BLOGGER_PHOTO_ID_5386604375727779362" border="0" /></a><br />L'<a href="http://www.aaltoyliopisto.info/">Université d'Aalto</a> ouvrira ses portes le 1er janvier 2010. A Helsinki, capitale de la Finlande. Elle est née de la fusion de trois institutions historiques. Suite à un concours, le graphiste<a href="http://by.rasmussnabb.com/"> Rasmus Snabb</a> a été sélectionné en juin 2009 pour réaliser l'identité visuelle. Son concept repose sur un système de ponctuation qui se justifie bien mais qui entre en résonance avec des systèmes similaires. L'identité visuelle du <a href="http://www.22ft.de/">forum de typographie </a>en Allemagne utilisait déjà ce système en février 2007.Finalement, l'Université utilisera une version simplifiée du <a href="http://logo-bedandy.blogspot.com/2009/09/les-nouveaux-logos-daalto.html">nouveau logo,</a> plus clair.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1082</wp:post_id>
		<wp:post_date><![CDATA[2009-06-29 21:33:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-29 19:33:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509636010;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9950;}i:1;a:1:{s:2:"id";i:10995;}i:2;a:1:{s:2:"id";i:1171;}}}}]]></wp:meta_value>
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	<item>
		<title>Double lifting pour Kraft Foods</title>
		<link>http://yannickbourenane.com/preprod/2009/06/26/double-lifting-pour-kraft-foods/</link>
		<pubDate>Thu, 25 Jun 2009 22:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/double-lifting-pour-kraft-foods/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzfuMQ-X5cI/AAAAAAAAA6c/HXFcQOfbg9U/s1600-h/Kraft-foods-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzfuMQ-X5cI/AAAAAAAAA6c/HXFcQOfbg9U/s400/Kraft-foods-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420062571046102466" border="0" /></a>En février, le N°2 mondial de l'alimentaire et de la boisson qui avait racheté LU à Danone en 2007 a changé d'identité puis a renouvelé l'opération en juin. La nouvelle signature "<span style="font-style: italic;">make today delicious</span>" est maintenue. Le gain entre l'ancien logo et les nouveaux est l'apparition du mot "foods" qui rend le logo plus fidèle à la marque.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1083</wp:post_id>
		<wp:post_date><![CDATA[2009-06-26 00:28:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-25 22:28:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Le logo de l&#039;expo Radical Nature</title>
		<link>http://yannickbourenane.com/preprod/2009/06/20/le-logo-de-lexpo-radical-nature/</link>
		<pubDate>Sat, 20 Jun 2009 17:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-lexpo-radical-nature/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SseW2K-IVUI/AAAAAAAAAik/sEkn4ycIt3w/s1600-h/RADICAL-NATURE-LOGO.JPG"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 236px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SseW2K-IVUI/AAAAAAAAAik/sEkn4ycIt3w/s400/RADICAL-NATURE-LOGO.JPG" alt="" id="BLOGGER_PHOTO_ID_5388441336574137666" border="0" /></a>Radical Nature a démarré le 19 juin 2009. Elle se termine le 18 octobre 2009. <a href="http://barbican.org.uk/radical_nature/">Radical Nature </a>est une exposition qui réunit des artistes qui ont créé, entre 1969 et 2009, des <span style="font-style: italic;">œuvres utopiques et des solutions inspirantes pour notre planète en devenir</span>. "<em style="font-style: italic;">Radical Nature </em><span style="font-style: italic;">s'appuie sur les idées qui ont émergé du Land Art, de l'activisme environnemental, de l'architecture expérimentale et de l'utopie. Les œuvres traversent toutes les disciplines, sculpture, installation, photographie ou vidéo.</span>"<br /><br /><a target="_blank" href="http://barbican.org.uk/radical_nature/"><span style="font-style: normal;"><strong>Radical Nature–Art and Architecture for a Changing Planet (1969–2009)</strong></span></a><strong> </strong>se déroule en Angleterre, à Londres,  au <a href="http://www.blogger.com/www.barbican.org.uk">Centre Barbican</a>.<br /><br />Pour cette première, le centre Barbican a commandé au Research Studios son nouveau logo. Le logo est tramé, certains de ses points semblent s'échapper, ce qui donne une nature évolutive au logo. La mention nature se superpose à celle de radical. Aussi, la mention nature est mise au premier plan sans perturber la lecture, la mention radical démarrant plus à gauche. La construction est intéressante, l'effet de style peut flouter la lecture. Pour une exposition, le jeu est intéressant.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1084</wp:post_id>
		<wp:post_date><![CDATA[2009-06-20 19:12:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-20 17:12:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<wp:comment>
			<wp:comment_id>123</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-03 20:40:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-03 18:40:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[enfin un logo en mouvement, ça change des logos beaucoup trop statiques]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>La Seyne Sur Mer change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/06/17/la-seyne-sur-mer-change-de-logo/</link>
		<pubDate>Wed, 17 Jun 2009 14:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0tHhiJLvxI/AAAAAAAABIk/Qpdai1tTQ0s/s1600-h/bedandy_seyne-sur-mer.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0tHhiJLvxI/AAAAAAAABIk/Qpdai1tTQ0s/s400/bedandy_seyne-sur-mer.jpg" /></a><br /></div><br />La ville de la <a href="http://www.la-seyne-sur-mer.fr/ls_wp/">Seyne Sur Mer</a> change radicalement de logo. La ville a décidé d'abandonné son blason pour un logo beaucoup plus moderne. Elle utilise désormais un encart bleu-vert en réutilisant les deux poissons présents dans son blason pour former habilement un S. La typographie change également pour une sans sérif tout en capitale et évacue le terme 'Ville'.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1085</wp:post_id>
		<wp:post_date><![CDATA[2009-06-17 16:38:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-17 14:38:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:comment_id>241</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-01-12 14:57:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 13:57:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On aime ou on n'aime pas mais on sent qu'il y a du travail derrière ça - alors bravo ! car en plus il doit se décliner facilement. Qui est l'auteur ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>257</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-01-13 01:09:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:09:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par un administrateur du blog.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>258</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-01-13 01:10:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:10:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beau boulot !!!! C'est rare que les villes choisissent de si beaux logos]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<title>Nouveau logo Bank of America Merrill Lynch</title>
		<link>http://yannickbourenane.com/preprod/2009/06/16/nouveau-logo-bank-of-america-merrill-lynch/</link>
		<pubDate>Tue, 16 Jun 2009 07:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-bank-of-america-merrill-lynch/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzHbZgkVqaI/AAAAAAAAA48/L_T12Ph4jCc/s1600-h/bedandy_bank_of_america.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzHbZgkVqaI/AAAAAAAAA48/L_T12Ph4jCc/s400/bedandy_bank_of_america.jpg" alt="" id="BLOGGER_PHOTO_ID_5418353057988979106" border="0" /></a><br />Après l'union de la <a href="https://www.bankofamerica.com/index.jsp">Bank of America</a> et de <a href="http://www.ml.com/index.asp?id=7695_15125">Merril Lynch</a>, l'entité a décidé de changer d'identité visuelle afin de symboliser la force de ces deux marques les plus reconnues sur le paysage financier et a travaillé avec l'agence Brand Union. Le logo a essentiellement repris l'identité de la Bank of America.  Le signe et la typographie de la bank of America a été retenu. Le bleu a été quelque peu modifié et le signe se place maintenant à droite, et Merril Lynch en deuxième ligne. On peut voir dans le logo, plus l'achat de Merril Lynch que la véritable union, en comparaison avec les autres unions de marque. Vous pouvez voir des exemples dans la section <a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurance">banque assurance</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1086</wp:post_id>
		<wp:post_date><![CDATA[2009-06-16 09:51:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-16 07:51:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>L&#039;automobile Club de l&#039;Ouest rénove son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/06/13/lautomobile-club-de-louest-renove-son-logo/</link>
		<pubDate>Sat, 13 Jun 2009 13:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lautomobile-club-de-louest-renove-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TA-gh4FvZFI/AAAAAAAABqw/QdPVB9J9M6M/s1600/aco-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TA-gh4FvZFI/AAAAAAAABqw/QdPVB9J9M6M/s400/aco-logo.jpg" width="400" /></a></div>Le créateur et organisateur du rally automobile des <a href="http://www.lemans.org//">24 heures du Mans</a> en 1923, l'A<a href="http://autoclub.fr/home.asp">utomobile Club de l'Ouest</a> a dévoilé un nouveau logo le 11 juin 2009. Le Club est composé d'environ 100 000 membres, passionnés, ou cherchant à avoir accès à des services liés à l'automobile. L'organisme est un interlocuteur privilégié de l'État en matière d'aménagement des routes et de la sécurité des usagers. Les dirigeants ont beaucoup participé à l'aménagement routier du <a href="http://fr.wikipedia.org/wiki/Grand" title="Grand">Grand</a> <a href="http://fr.wikipedia.org/wiki/Ouest" title="Ouest">Ouest</a> dans les <a href="http://fr.wikipedia.org/wiki/Années_1970" title="Années 1970">années 1970</a>. Le siège dirigeant est situé au Mans, sur le <a href="http://fr.wikipedia.org/wiki/Circuit_des_24_Heures" title="Circuit des 24 Heures">circuit des 24 Heures</a>. Vingt bureaux régionaux environ sont présents dans l'Ouest français. Voir les infos sur <a href="http://fr.wikipedia.org/wiki/Automobile_Club_de_l%27Ouest">wikipedia</a> ou l'actu sur <a href="http://www.sportauto.fr/L-ACO-change-son-logo">sportauto</a>.<br />La rénovation de la marque est passée par une simplification du logo et la réintroduction de la notion humaine.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1087</wp:post_id>
		<wp:post_date><![CDATA[2009-06-13 15:58:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-13 13:58:00]]></wp:post_date_gmt>
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		<title>Quel est le vrai logo ? Voiture</title>
		<link>http://yannickbourenane.com/preprod/2009/06/12/quel-est-le-vrai-logo-voiture/</link>
		<pubDate>Fri, 12 Jun 2009 14:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StNA7Ce9f0I/AAAAAAAAAm0/GW_XWuF48ZE/s1600-h/jeu-logo-voiture.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5391724561915805506" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StNA7Ce9f0I/AAAAAAAAAm0/GW_XWuF48ZE/s400/jeu-logo-voiture.png" style="cursor: pointer; float: left; height: 76px; margin: 0pt 10px 10px 0pt; width: 187px;" /></a><br />Retrouvez le  jeu "quel est le vrai logo" dédié cette fois aux <a href="http://www.guessthelogo.com/?v=tv">logos de voiture</a>. Ou bien découvrez d'autres<a href="http://logo-bedandy.blogspot.com/search/label/jeux%20de%20communication"> jeux de logos.</a>..]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1088</wp:post_id>
		<wp:post_date><![CDATA[2009-06-12 16:43:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-12 14:43:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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		<title>le bo logo de Tata Docomo</title>
		<link>http://yannickbourenane.com/preprod/2009/06/12/le-bo-logo-de-tata-docomo/</link>
		<pubDate>Fri, 12 Jun 2009 14:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_mv-nmVsdEJs/StnzKXb59nI/AAAAAAAAAGs/ztCsNkA9Rxw/s1600-h/tata-docomo-logo-site.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 185px;" src="http://2.bp.blogspot.com/_mv-nmVsdEJs/StnzKXb59nI/AAAAAAAAAGs/ztCsNkA9Rxw/s400/tata-docomo-logo-site.png" alt="" id="BLOGGER_PHOTO_ID_5393609388168181362" border="0" /></a><br /><br /><a href="http://3.bp.blogspot.com/_mv-nmVsdEJs/Stny-olN-II/AAAAAAAAAGc/3ZWm3AbzYFs/s1600-h/tata-docomo-logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 236px; height: 102px;" src="http://3.bp.blogspot.com/_mv-nmVsdEJs/Stny-olN-II/AAAAAAAAAGc/3ZWm3AbzYFs/s400/tata-docomo-logo.gif" alt="" id="BLOGGER_PHOTO_ID_5393609186612213890" border="0" /></a><a href="http://1.bp.blogspot.com/_mv-nmVsdEJs/StnzESJ4BFI/AAAAAAAAAGk/2uQubZTX8O4/s1600-h/tata-docomo-logo2.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 176px; height: 134px;" src="http://1.bp.blogspot.com/_mv-nmVsdEJs/StnzESJ4BFI/AAAAAAAAAGk/2uQubZTX8O4/s400/tata-docomo-logo2.png" alt="" id="BLOGGER_PHOTO_ID_5393609283671163986" border="0" /></a><br /><br /><a href="http://tatadocomo.com/">Tata Docomo</a>, né du rapprochement du géant japonais des télécommunications <a href="http://www.nttdocomo.com/">NTT Docomo </a>et du groupe multi-activités <a href="http://www.tata.com/">Tata Group</a>. <a href="http://www.nttdocomo.com/pr/2009/001442.html">La nouvelle marque</a> est dédiée aux service mobiles en Inde. Elle a été réalisée par l'agence Wolff Olins, qui a certainement du mandater un free lance, et rappelle beaucop l'identité du <a href="http://www.madmuseum.org/">Museum of Arts and Design </a>conçue par <a href="http://pentagram.com/en/new/2008/09/new-work-museum-of-arts-and-de.php">Pentagram</a>.<br /><a href="http://4.bp.blogspot.com/_mv-nmVsdEJs/Stnw3RbXZEI/AAAAAAAAAGU/_rihU68KuZM/s1600-h/mad-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 296px; height: 76px;" src="http://4.bp.blogspot.com/_mv-nmVsdEJs/Stnw3RbXZEI/AAAAAAAAAGU/_rihU68KuZM/s400/mad-logo.png" alt="" id="BLOGGER_PHOTO_ID_5393606861114532930" border="0" /></a>Plus récemment, on passe également au style du <a href="http://logo-bedandy.blogspot.com/2009/08/logo-sound-and-music.html">logo SAM, Sound and Music du Research Studios</a>. Un style 50's plutôt qu'années 2000. Mais au-delà de l'effet déjà vu, les déclinaisons en couleurs, les jeux de construction du bloc marque fonctionnent très bien. Certes on n'imagine pas tout de suite que c'est une géant des GSM mais on s'en souvient.]]></content:encoded>
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		<wp:post_id>1089</wp:post_id>
		<wp:post_date><![CDATA[2009-06-12 16:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-12 14:26:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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		<title>Murakami fait vivre le logo Louis Vuitton</title>
		<link>http://yannickbourenane.com/preprod/2009/06/12/murakami-fait-vivre-le-logo-louis-vuitton/</link>
		<pubDate>Fri, 12 Jun 2009 08:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SriLlt6rxwI/AAAAAAAAAbE/vUT9TWzZFpQ/s1600-h/murakami-louis-vuitton-logo.jpg"><img id="BLOGGER_PHOTO_ID_5384206834618582786" style="cursor: pointer; float: left; height: 233px; margin: 0pt 10px 10px 0pt; width: 306px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SriLlt6rxwI/AAAAAAAAAbE/vUT9TWzZFpQ/s400/murakami-louis-vuitton-logo.jpg" alt="" border="0" /></a>
Cette fois, au lieu d'une collection de sacs, le maroquinier Français <a href="http://www.louisvuitton.com/">Louis Vuitton</a> a choisi de faire plancher l'artiste neo-pop japonais Takashi Murakami sur le thème de l'invitation au voyage. <a href="http://www.youtube.com/watch?v=yqaXxSBZTZc">Découvrez ce 3 min. sur youtube</a>. Et retrouvez l'article sur le <a href="http://bedandy.blogspot.com/">blog de l'agence luxe et corporate</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1090</wp:post_id>
		<wp:post_date><![CDATA[2009-06-12 10:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-12 08:30:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
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			<wp:comment_id>108</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-01 23:51:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-01 21:51:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["les chinoiseries"… c'est mignon 2 minutes - mais tout artiste reconnu qu'il est, Murakami aurait pu s'abstenir de réaliser un clip relativement niais et surtout de qualité médiocre au regard de ces contemporains. Entre le papier peint et le clip (ou manga) il y a un monde… que Murakami n'aura pas su franchir… entraînant la marque Vuitton dans son sillage.]]></wp:comment_content>
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		<title>Mappy modifie son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/06/11/mappy-modifie-son-logo/</link>
		<pubDate>Thu, 11 Jun 2009 13:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SztfhGOCzDI/AAAAAAAABC8/v_aejgJg21I/s1600-h/bedandy_mappy.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SztfhGOCzDI/AAAAAAAABC8/v_aejgJg21I/s400/bedandy_mappy.jpg" /></a><br /></div><br />Le site de plans et de cartes routières vient de présenter sa nouvelle charte graphique. Le mot <a href="http://fr.mappy.com/">mappy</a> devient plus lisible même s'il reste toujours sur le signe. Celui-ci change et se simplifie, il est maintenant plus graphique. Avant, le signe symbolisait une loupe sur une carte, maintenant il représente la terre vue du ciel. La typographie s'est également embellie, en prenant les très utilisés 'cercles-ronds' visibles sur le a et les p. Un changement réussi, qui aurait pu aller plus loin.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1091</wp:post_id>
		<wp:post_date><![CDATA[2009-06-11 15:08:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-06-11 13:08:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Souvenez-vous du couac de quark</title>
		<link>http://yannickbourenane.com/preprod/2009/08/20/souvenez-vous-du-couac-de-quark/</link>
		<pubDate>Thu, 20 Aug 2009 13:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/So1RPqm9j1I/AAAAAAAAAFM/Vi6ju4MnsmY/s1600-h/logo_quark_bedandy.jpg"><img style="margin: 0px auto 10px; display: block; text-align: center; cursor: pointer; width: 320px; height: 94px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/So1RPqm9j1I/AAAAAAAAAFM/Vi6ju4MnsmY/s320/logo_quark_bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5372039260100464466" border="0" /> </a><br />En 2005, La célèbre firme qui fournit le logiciel <a href="http://www.quark.com/fr/">Quark Xpress</a> avait provoqué un tollé webifié puissance 1000 en dévoilant un nouveau logo proche d'autres organisations existantes et notamment du Scottish Arts Council. C'était l'oeuvre d'une filiale de la <a href="http://www.sicolamartin.com/">Young</a>, hélas non spécialisée dans la conception d'identité visuelle...Une erreur qui peut probablement arriver à tout le monde, 6 mois plus tard, Quark changeait de logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1052</wp:post_id>
		<wp:post_date><![CDATA[2009-08-20 15:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-08-20 13:22:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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		<title>Nouveau logo de Swisscom</title>
		<link>http://yannickbourenane.com/preprod/2009/08/19/nouveau-logo-de-swisscom/</link>
		<pubDate>Wed, 19 Aug 2009 21:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzkuQKasjHI/AAAAAAAAA-c/c7F676Kq-54/s1600-h/swisscom-logo.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5420414481726213234" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzkuQKasjHI/AAAAAAAAA-c/c7F676Kq-54/s400/swisscom-logo.jpg" style="cursor: pointer; float: left; height: 169px; margin: 0pt 10px 10px 0pt; width: 400px;" /></a><br />Le<a href="http://fr.swisscom.ch/clientsprives"> leader des télécommunications Suisse Swisscom</a> a choisi un changement radical de son logo avec l'agence moving brands. L'objectif est d'étendre le spectre de la marque qui développe des activités dans les nouvelles technologies et l'entertenmaint. L'identité choisie se regarde sur le site puisqu'elle est animée et tourne continuellement sur elle-même.<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzkuoUfF2KI/AAAAAAAAA-s/4Aerp47x9M8/s1600-h/swisscom-identity-21.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5420414896745863330" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzkuoUfF2KI/AAAAAAAAA-s/4Aerp47x9M8/s400/swisscom-identity-21.jpg" style="cursor: pointer; float: left; height: 300px; margin: 0pt 10px 10px 0pt; width: 400px;" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzkujD4kgwI/AAAAAAAAA-k/MPU4MOhNPas/s1600-h/swisscom-identity-14.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5420414806389981954" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzkujD4kgwI/AAAAAAAAA-k/MPU4MOhNPas/s400/swisscom-identity-14.jpg" style="cursor: pointer; float: left; height: 300px; margin: 0pt 10px 10px 0pt; width: 400px;" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1053</wp:post_id>
		<wp:post_date><![CDATA[2009-08-19 23:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-08-19 21:06:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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	<item>
		<title>Logo CNRS a les CRS au cul !</title>
		<link>http://yannickbourenane.com/preprod/2009/08/15/logo-cnrs-a-les-crs-au-cul/</link>
		<pubDate>Sat, 15 Aug 2009 08:57:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SoZ4l1RWHDI/AAAAAAAAAFE/5ReAKcKnrxs/s1600-h/logoCNRS-bedandy.jpg"><img style="margin: 0px auto 10px; display: block; text-align: center; cursor: pointer; width: 194px; height: 320px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SoZ4l1RWHDI/AAAAAAAAAFE/5ReAKcKnrxs/s320/logoCNRS-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5370112197036219442" border="0" /></a><br /><br />Octobre 2008, le <a href="http://www.cnrs.fr/">CNRS</a> affiche son nouveau logo pour accompagner la modernisation de son organisation accompagnant leur plan stratégique horizon 2020. Le cabinet <a href="http://vae-solis.com/nous/index.htm">Vae Solis </a>a choisir de réaliser un logo qui ne se lit pas en petit et dont l'appendice nu "n" laisse à voir une image au lieu d'une lettre, on ne lit plus alors que "CRS", sans compter le reflet dans le miroir du logo.<a href="http://vae-solis.com/nous/index.htm"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1054</wp:post_id>
		<wp:post_date><![CDATA[2009-08-15 10:57:00]]></wp:post_date>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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	<item>
		<title>Hommage au logo TGV</title>
		<link>http://yannickbourenane.com/preprod/2009/08/15/hommage-au-logo-tgv/</link>
		<pubDate>Sat, 15 Aug 2009 08:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/hommage-au-logo-tgv/</guid>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SoZ1nCT_vqI/AAAAAAAAAE8/RX-SZw5fvK8/s1600-h/logoTGV-bedandy.jpg"><img style="margin: 0px auto 10px; display: block; text-align: center; cursor: pointer; width: 320px; height: 213px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SoZ1nCT_vqI/AAAAAAAAAE8/RX-SZw5fvK8/s320/logoTGV-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5370108919181983394" border="0" /></a><br /><br />Rappelez-vous le célèbre détournement du logo <a href="http://www.tgv.com/FR/">TGV.<br /></a>A l'opposé de la grande vitesse : l'escargot.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1055</wp:post_id>
		<wp:post_date><![CDATA[2009-08-15 10:43:00]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>97</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 21:22:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 19:22:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[l'absence de commentaire est déjà un commentaire :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>99</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 23:30:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 21:30:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[trop moche]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Logo pôle emploi détourné</title>
		<link>http://yannickbourenane.com/preprod/2009/08/15/logo-pole-emploi-detourne/</link>
		<pubDate>Sat, 15 Aug 2009 07:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/logo-pole-emploi-detourne/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SoZz0906J9I/AAAAAAAAAE0/_RqUf_R_DuM/s1600-h/logo_Pole-Emploi_bedandy.jpg"><img style="margin: 0px auto 10px; display: block; text-align: center; cursor: pointer; width: 266px; height: 320px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SoZz0906J9I/AAAAAAAAAE0/_RqUf_R_DuM/s320/logo_Pole-Emploi_bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5370106959472764882" border="0" /></a><br />Octobre 2008, la fusion de l'Assedic et de l'ANPE donnent <a href="http://www.pole-emploi.fr/">Pôle emploi</a>, dégradé de bleu, effet cristal, aspect ludique, type pacman ou loto ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1056</wp:post_id>
		<wp:post_date><![CDATA[2009-08-15 09:47:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510395104;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12080;}i:1;a:1:{s:2:"id";i:1139;}i:2;a:1:{s:2:"id";i:11176;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>96</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 21:17:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 19:17:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[prochain tirage, gagnotte exceptionnelle de 15 millions de chômeurs… j'aimerais qu'on rappelle le coût de l'opération a coûté 135.000 euros… juste pour le nom ! - pas pour le logo (L'ANPE avait faire refaire son logo il y a 5 ans pour 2,4 millions d'euros facturés à l'époque par EURO RSCG - à ce tarif là, la charte graphique et les déclinaisons étaient incluses)<br /> Le coût global, comprenant la  signalétique des agences, les déclinaisons physique du logo (papiers  à entête, enveloppes…) serait estimé à plus de 18 millions d'euros. Au moins il y en a qui ne vont pas chômer !]]></wp:comment_content>
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	</item>
	<item>
		<title>Les hôpitaux se copient</title>
		<link>http://yannickbourenane.com/preprod/2009/08/15/les-hopitaux-se-copient/</link>
		<pubDate>Sat, 15 Aug 2009 07:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SoZirZvIpmI/AAAAAAAAAEs/oCllmHGJ6Ik/s1600-h/logo_croix_bedandy.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 320px; height: 160px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SoZirZvIpmI/AAAAAAAAAEs/oCllmHGJ6Ik/s320/logo_croix_bedandy.gif" alt="" id="BLOGGER_PHOTO_ID_5370088103468377698" border="0" /></a><br /></div><br /><br /><br /><br /><br /><br /><br /><br />La mode est à l'incrustation d'éléments signifiants dans les images, des motifs ou des textes. Pour ce premier billet sur la ressemblance ou les similitudes que l'on peut déceler dans deux logos à priori éloignés, nous épinglons deux grands centres médicaux.<br />L'autralien, clinique vétérinaire, propose des empreintes d'animaux pour constituer le logo, l'autre, centre médical a incrusté son logo de noms et prénoms.<br /><br />Be dandy, vient de <a href="http://www.bedandy.fr/">designer des logos</a> pour un hôpital, les recherches sur les codes existants ont été fructueuses !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1057</wp:post_id>
		<wp:post_date><![CDATA[2009-08-15 09:14:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-08-15 07:14:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:comment_id>13</wp:comment_id>
			<wp:comment_author><![CDATA[PM]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-06 15:57:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-06 13:57:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[qui a copié qui ? personnellement j'ai une entte préférence pour l 'Australian Wildlife Hospital]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Unica booste son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2009/08/13/unica-booste-son-identite-visuelle/</link>
		<pubDate>Thu, 13 Aug 2009 13:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/unica-booste-son-identite-visuelle/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzoTKhdiCmI/AAAAAAAABAM/kI0-Iizd2YU/s1600-h/unica-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzoTKhdiCmI/AAAAAAAABAM/kI0-Iizd2YU/s400/unica-logo.jpg" /></a><br /></div><a href="http://www.unica.com/france/index.htm">L'éditeur de solutions logicielles marketing américain UNICA </a>dévoile une nouvele identité visuelle comme la pierre angulaire de sa stratégie d'expansion. L'entreprise a choisi de miser sur le concept de dialogue et de réduire son emblème à son initiale, le U et une nouvelle signature <br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzoTx_0WLzI/AAAAAAAABAU/3XZ4JnQPr_I/s1600-h/unica-bandeau.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzoTx_0WLzI/AAAAAAAABAU/3XZ4JnQPr_I/s400/unica-bandeau.png" /></a>« <i>Marketing success starts with U</i> ». "<i>Elle rappelle que le succès marketing débute avec le « U » d'Unica. Conçue pour mettre en valeur la vocation de l'entreprise - apporter le succès marketing à ses clients -, elle souligne par ailleurs la position de leader d'Unica en matière de technologies marketing innovantes." <br /><br /></i><a href="http://www.categorynet.com/communiques-de-presse/marketing/unica-devoile-sa-nouvelle-identite-de-marque-20090812101747/">Lire le CP Unica dévoile sa nouvelle identité visuelle</a><i><br /></i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1058</wp:post_id>
		<wp:post_date><![CDATA[2009-08-13 15:35:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-08-13 13:35:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1507862697;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:45;}i:1;a:1:{s:2:"id";i:14264;}i:2;a:1:{s:2:"id";i:6680;}}}}]]></wp:meta_value>
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		<title>Sauriez-vous reconnaître un logo en Helvetica ?</title>
		<link>http://yannickbourenane.com/preprod/2009/08/12/sauriez-vous-reconnaitre-un-logo-en-helvetica/</link>
		<pubDate>Wed, 12 Aug 2009 10:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/sauriez-vous-reconnaitre-un-logo-en-helvetica/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StMDxg2Fn9I/AAAAAAAAAmU/HdQS_Gh66P8/s1600-h/logo-arial-ou-helvetica.png"><img alt="reconnaître un logo en arial ou helvetica" border="0" id="BLOGGER_PHOTO_ID_5391657328057884626" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StMDxg2Fn9I/AAAAAAAAAmU/HdQS_Gh66P8/s400/logo-arial-ou-helvetica.png" style="cursor: pointer; float: left; height: 95px; margin: 0pt 10px 10px 0pt; width: 190px;" /></a>Sur ce site<a href="http://www.ironicsans.com/helvarialquiz/"> Ironicsans</a>, vous trouverez un quizz sur les logos. Ils proposent deux versions : l'une en arial, l'autre en helvetica. Reconnaissez-vous la version originale, celle qui est en helvetica ? Ou bien découvrez d'autres<a href="http://logo-bedandy.blogspot.com/search/label/jeux%20de%20communication"> jeux de logos.</a>..]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1059</wp:post_id>
		<wp:post_date><![CDATA[2009-08-12 12:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-08-12 10:22:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:meta_value><![CDATA[/2009/10/sauriez-vous-reconnaitre-un-logo-en.html]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509969332;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:477;}i:1;a:1:{s:2:"id";i:9696;}i:2;a:1:{s:2:"id";i:1015;}}}}]]></wp:meta_value>
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		<title>Meredith change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/08/11/meredith-change-de-logo/</link>
		<pubDate>Mon, 10 Aug 2009 22:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szfzxym5rVI/AAAAAAAAA6s/I20N3wFR-Pg/s1600-h/meredith-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 127px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szfzxym5rVI/AAAAAAAAA6s/I20N3wFR-Pg/s400/meredith-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420068713287757138" border="0" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szf0KdGbCYI/AAAAAAAAA60/kYEM-S1gtdE/s1600-h/lapel_pin_205.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 144px; height: 150px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szf0KdGbCYI/AAAAAAAAA60/kYEM-S1gtdE/s400/lapel_pin_205.gif" alt="" id="BLOGGER_PHOTO_ID_5420069137011116418" border="0" /></a>L'éditeur de contenu américain <a href="http://www.meredith.com/">Meredith</a>, qui détient 23 magazines, 12 stations TV, 32 sites web, 150 publications spécialisées, vient de changer de logo. Lippincott a conçu un logo étonnant, moderne et juste qui utilise le M avec élégance. L'objectif était de mettre en évidence l'expansion du groupe dans d'autres activités que l'initiale des magazines.<br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szf0KdGbCYI/AAAAAAAAA60/kYEM-S1gtdE/s1600-h/lapel_pin_205.gif"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1060</wp:post_id>
		<wp:post_date><![CDATA[2009-08-11 00:49:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-08-10 22:49:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508820287;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:13605;}i:1;a:1:{s:2:"id";i:840;}i:2;a:1:{s:2:"id";i:2584;}}}}]]></wp:meta_value>
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	<item>
		<title>Canal J change encore son logo !</title>
		<link>http://yannickbourenane.com/preprod/2009/08/10/canal-j-change-encore-son-logo/</link>
		<pubDate>Mon, 10 Aug 2009 12:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/canal-j-change-encore-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SztX5PV1-RI/AAAAAAAABCk/6wT59tUrNgo/s1600-h/bedandy_canal-J.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SztX5PV1-RI/AAAAAAAABCk/6wT59tUrNgo/s400/bedandy_canal-J.jpg" /></a><br /></div><br />La chaîne TV pour enfants <a href="http://www.canalj.fr/">Canal J</a> renouvelle encore une fois son logo. Ce septième logo se met à la mode de la 3D, comme les nouveaux dessins animés pour nos enfants. Ce nouveau logo, en helvetica, est certes plus lisible que l'ancien, mais à part représenter la nouvelle technologie 3D il ne véhicule pas grand chose. A quand le prochain logo ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1061</wp:post_id>
		<wp:post_date><![CDATA[2009-08-10 14:33:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-08-10 12:33:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1461</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-04 23:34:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-04 21:34:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je le trouve pas assez stylé j'aimerai avoir plus de style sur le logo canal j]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>La Charente change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/08/10/la-charente-change-de-logo/</link>
		<pubDate>Mon, 10 Aug 2009 12:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-charente-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0sjNzAGprI/AAAAAAAABHc/5AzVNr9A-gA/s1600-h/bedandy_charente.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0sjNzAGprI/AAAAAAAABHc/5AzVNr9A-gA/s400/bedandy_charente.jpg" /></a><br /></div><br />Le conseil général de la <a href="http://www.cg16.fr/">Charente</a> vient de changer de logo. Il arbore désormais un magnifique escargot volant pour la modique somme de 36 000 euros. Ce pégase remplace la forme du département, "conseil général" est évacué et ne reste que "la Charente a des Ailes !" en typo scripte orange.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1062</wp:post_id>
		<wp:post_date><![CDATA[2009-08-10 14:09:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-08-10 12:09:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[la-charente-change-de-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/08/la-charente-change-de-logo.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/5666041260992061700]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510665566;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:66;}i:1;a:1:{s:2:"id";i:1066;}i:2;a:1:{s:2:"id";i:1160;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>246</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 15:12:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 14:12:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils ont fumé quoi au Conseil Général de la Charente ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>263</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 01:18:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:18:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est un hoax?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
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	<item>
		<title>Mickael Jackson est une marque</title>
		<link>http://yannickbourenane.com/preprod/2009/08/08/mickael-jackson-est-une-marque/</link>
		<pubDate>Sat, 08 Aug 2009 09:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/mickael-jackson-est-une-marque/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sn1DgV4z4hI/AAAAAAAAAEk/dt0gdRUomQw/s1600-h/michael-jackson-logo-bedand.jpg"><img id="BLOGGER_PHOTO_ID_5367520553805799954" style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 226px; height: 320px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sn1DgV4z4hI/AAAAAAAAAEk/dt0gdRUomQw/s320/michael-jackson-logo-bedand.jpg" alt="" border="0" /></a>Mickael Jackson est une marque, qui a son logo, certes un peu mortuaire.

Pour MTV en Allemagne, BBDO a efficacement rendu hommage à Mickael Jackson avec un logo iconique simple, identifiant qui fonctionne sobrement en noir et blanc, rendez-vous sur <a href="http://www.youtube.com/watch?v=BGWhGcUjyJQ">youtube</a> pour voir l'animation, 10 secondes qui permettent de voir le logo se construire. Petit bémol : sa similute avec le logo contre le sida.

Chez be dandy, <a href="http://www.bedandy.fr/">tous les logos </a>sont d'abord conçus en noir et blanc, s'ils fonctionnent cela prouve qu'ils sont bien conçus.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1063</wp:post_id>
		<wp:post_date><![CDATA[2009-08-08 11:15:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-08-08 09:15:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[mickael-jackson-est-une-marque]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/1148669525033599110]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"e0f81afa8b3cc49871fd33b1b0f73bd2";a:2:{s:7:"expires";i:1509186376;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:703;}i:1;a:1:{s:2:"id";i:15092;}i:2;a:1:{s:2:"id";i:367;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>12</wp:comment_id>
			<wp:comment_author><![CDATA[Anonyme]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-06 15:54:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-06 13:54:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bel hommage. L'animation est vraiment bien réalisée. Bravo MTV]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
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	<item>
		<title>Logo Sound and Music</title>
		<link>http://yannickbourenane.com/preprod/2009/08/05/logo-sound-and-music/</link>
		<pubDate>Wed, 05 Aug 2009 08:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/logo-sound-and-music/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SryKAuob-7I/AAAAAAAAAdk/4lEXJMrB6gE/s1600-h/soundandmusic-logo.jpg"><img id="BLOGGER_PHOTO_ID_5385330999550540722" style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 168px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SryKAuob-7I/AAAAAAAAAdk/4lEXJMrB6gE/s400/soundandmusic-logo.jpg" alt="" border="0" /></a>L'association <a href="http://www.soundandmusic.org/">Sound and music</a> a pour objectif de promouvoir les nouveautés musicales et sonores en Angleterre. Elle est issue de la fusion de quatre organisations : le British Music Information Centre, le Contemporary Music Network, la Society for the Promotion of New Music et the Sonic Arts Network.

<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SryLV8mcoHI/AAAAAAAAAd0/FSAbxsftTiI/s1600-h/soundandmusic-affiche.jpg"><img id="BLOGGER_PHOTO_ID_5385332463589171314" style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 152px; height: 215px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SryLV8mcoHI/AAAAAAAAAd0/FSAbxsftTiI/s400/soundandmusic-affiche.jpg" alt="" border="0" /></a>Elle a confié au Research Studios la <strong>création de son nouveau logo</strong>. Le logo se compose de 6 éléments qui constituent autant d'items à combiner, à décliner pour nourrir l'univers de cette nouvelle marque. L'intelligence est d'avoir réussi à mettre lisiblement le nom de l'organisation tout en jouant de l'acronyme, agréable à l'oeil et à l'oreille, SAM.
<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SryK_k6yCHI/AAAAAAAAAds/cIs-Yi2Tc9Q/s1600-h/soundandmusic-lancement.jpg"><img id="BLOGGER_PHOTO_ID_5385332079274887282" style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 187px; height: 124px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SryK_k6yCHI/AAAAAAAAAds/cIs-Yi2Tc9Q/s400/soundandmusic-lancement.jpg" alt="" border="0" /></a>

<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsE32QXuMRI/AAAAAAAAAf8/e-PQN8JCwH8/s1600-h/sampling-logo-H5.png"><img id="BLOGGER_PHOTO_ID_5386648034558750994" style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 144px; height: 153px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsE32QXuMRI/AAAAAAAAAf8/e-PQN8JCwH8/s400/sampling-logo-H5.png" alt="" border="0" /></a>J'avoue une petite faiblesse sur le S qui n'épouse pas le rythme du A et du M mais l'ensemble reste prometteur en transmettant un sentiment de bombance et de richesse adéquat pour la marque. On préfère le S du logo Sampling des H5. Ci-dessus une carte de lancement et une affiche jouant des éléments du logo, assez réussis. On regrette un site web qui finalement ne s'appuie pas suffisamment sur cet univers de marque et tombe un peu à plat.

<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SryLV8mcoHI/AAAAAAAAAd0/FSAbxsftTiI/s1600-h/soundandmusic-affiche.jpg"> </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1064</wp:post_id>
		<wp:post_date><![CDATA[2009-08-05 10:53:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-08-05 08:53:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logo-sound-and-music]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Le LOGOTYPE est BLEU</title>
		<link>http://yannickbourenane.com/preprod/2009/07/29/le-logotype-est-bleu/</link>
		<pubDate>Wed, 29 Jul 2009 21:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://www.tns-sofres.com/points-de-vue/33B021239C154ED98A9BC69CDB44D172.aspx">TNS</a> a publié en juillet les résultats d'une étude menée auprès de 3900 asiatiques sur leur top 1000 des marques, autant dire un échantillon très représentatif... <a href="http://www.bedandy.fr/">Be dandy, designer de logos, vous présente les logos</a> des 10 premières citées, parmi lesquelles, naturellement,  on remarque qu'aucune marque française ne se distingue :<br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SnDAqeV9m8I/AAAAAAAAADM/1LH3xK2oU34/s1600-h/Sony_Logo-bedandy.jpg"><br /><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 172px; height: 30px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SnDAqeV9m8I/AAAAAAAAADM/1LH3xK2oU34/s200/Sony_Logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5363998992130481090" border="0" /><br /><br /><br /><br /><br /><br /></a><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SnDAzaidRRI/AAAAAAAAADU/KR2Cl8dtj7c/s1600-h/Samsung_Logo-bedandy.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 155px; height: 51px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SnDAzaidRRI/AAAAAAAAADU/KR2Cl8dtj7c/s200/Samsung_Logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5363999145727968530" border="0" /></a><br /><br /><br /><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SnDBBFroRrI/AAAAAAAAADk/jumovtMlodI/s1600-h/canon_logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 167px; height: 167px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SnDBBFroRrI/AAAAAAAAADk/jumovtMlodI/s200/canon_logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5363999380647462578" border="0" /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SnDBJ_D5SlI/AAAAAAAAADs/jXcXphpHwZ4/s1600-h/lg-logo-bedandy.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 149px; height: 75px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SnDBJ_D5SlI/AAAAAAAAADs/jXcXphpHwZ4/s200/lg-logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5363999533489015378" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SnDCGVWmmcI/AAAAAAAAAEU/lKboQLTf4hA/s1600-h/Logo_Hewlett-Packard.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 170px; height: 143px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SnDCGVWmmcI/AAAAAAAAAEU/lKboQLTf4hA/s200/Logo_Hewlett-Packard.png" alt="" id="BLOGGER_PHOTO_ID_5364000570265213378" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SnDA6Kd5zfI/AAAAAAAAADc/mCh7OQOG_nY/s1600-h/Panasonic_logo_bedandy.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 200px; height: 47px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SnDA6Kd5zfI/AAAAAAAAADc/mCh7OQOG_nY/s200/Panasonic_logo_bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5363999261672984050" border="0" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SnDBXBm75QI/AAAAAAAAAD0/VKUB-fOJlSU/s1600-h/Nokia_Logo-bedandy.jpg"><br /><br /><br /><br /><br /><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 169px; height: 59px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SnDBXBm75QI/AAAAAAAAAD0/VKUB-fOJlSU/s200/Nokia_Logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5363999757511156994" border="0" /></a><br /><br /><br /><br /><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SnDBgCg0q9I/AAAAAAAAAEE/M4LIukK8hUQ/s1600-h/Apple_logo-bedandy.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 125px; height: 153px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SnDBgCg0q9I/AAAAAAAAAEE/M4LIukK8hUQ/s200/Apple_logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5363999912372775890" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SnDBc8aLf4I/AAAAAAAAAD8/ijj1IxSexaY/s1600-h/Google_logo+-bedandy.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 200px; height: 72px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SnDBc8aLf4I/AAAAAAAAAD8/ijj1IxSexaY/s200/Google_logo+-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5363999859194691458" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SnDBrL7Xj5I/AAAAAAAAAEM/e_oX0Zg-zRU/s1600-h/Coca-Cola_logo-bedandy.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 182px; height: 60px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SnDBrL7Xj5I/AAAAAAAAAEM/e_oX0Zg-zRU/s200/Coca-Cola_logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5364000103878594450" border="0" /></a><br /><br /><br /><br /><br />Excepté Coca Cola, toutes les marques citées parmi les 10 premières sont des valeurs technologiques. Ce qui démontre que le peuple chinois, indien, australien est très avancé...<br />Si nous nous amusions à considérer ces résultats crédibles, on pourrait tirer comme principal enseignement que l'essentiel des logos sont bleus.<br /><br />Autrement dit, la couleur des logos technologiques est le bleu. Une alternative : le rouge, avec lequel coca-cola et canon, voire LG, se distinguent. Reste Apple, en marge, marque tribale essentielle qui fait fi de tous les codes avec un logo purement illustratif ne citant même pas la marque et d'une couleur singulière que peu d'agences oserait utiliser pour ses créations,  plutôt du bleu... ou du rouge...<br /><span dir="ltr"></span>]]></content:encoded>
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		<wp:post_id>1065</wp:post_id>
		<wp:post_date><![CDATA[2009-07-29 23:32:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-07-29 21:32:00]]></wp:post_date_gmt>
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		<title>Le département de la Saône et Loire change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/07/25/le-departement-de-la-saone-et-loire-change-de-logo/</link>
		<pubDate>Sat, 25 Jul 2009 12:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SztaSLGx6eI/AAAAAAAABCs/U2VW4Ucu6As/s1600-h/bedandy_saone-et-loire.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SztaSLGx6eI/AAAAAAAABCs/U2VW4Ucu6As/s400/bedandy_saone-et-loire.jpg" /></a><br /></div>Le nouveau logo se simplifie par rapport à l'ancien. Il abandonne les traits verts des pâturages pour ne garder que les deux (superbes?) formes bleues qui représentent le 7 et le 1 du département 71 ainsi que les lettres S et L de <a href="http://www.cg71.fr/">Saône et Loire</a>. La typographie ne reste plus en italique et abandonne 'conseil général' pour LE DÉPARTEMENT.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1066</wp:post_id>
		<wp:post_date><![CDATA[2009-07-25 14:46:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>L&#039;origine des logos</title>
		<link>http://yannickbourenane.com/preprod/2009/07/20/lorigine-des-logos/</link>
		<pubDate>Mon, 20 Jul 2009 10:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SmRIFfbDnqI/AAAAAAAAACs/yQq4UlrZuaI/s1600-h/Logo-BMW-historique.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 133px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SmRIFfbDnqI/AAAAAAAAACs/yQq4UlrZuaI/s400/Logo-BMW-historique.png" alt="" id="BLOGGER_PHOTO_ID_5360488715649261218" border="0" /></a><br />Sur ce site, vous trouverez l'historique et les références de centaines de <a href="http://users.ncrvnet.nl/mstol/56.html">logos corporates</a> : la date de création, l'auteur, le pantone, la police...<br /><br />Le logo BMW a été concu en 1917. Le logo BMW utilise le bleu, pantone 293 et le noir. Les couleurs supplémentaires sontle gris, pantone cool gray 10 et l'argent, pantone 877. BMW est propriétaire de sa typographie dessinée par Dalton Maag.<br /><br />Be dandy, créateur d'identité visuelle, a également réalisé un welcome pack de<a href="http://www.bedandy.fr/"> luxe</a><a href="http://www.bedandy.fr/"> pour BMW</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1067</wp:post_id>
		<wp:post_date><![CDATA[2009-07-20 12:29:00]]></wp:post_date>
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		<title>Le client détermine l&#039;identité de marque ?</title>
		<link>http://yannickbourenane.com/preprod/2009/07/19/le-client-determine-lidentite-de-marque/</link>
		<pubDate>Sun, 19 Jul 2009 19:12:00 +0000</pubDate>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SmNyja6hw1I/AAAAAAAAAA8/64uHTXL5R9w/s1600-h/pepsi-devient-pecsi.jpg"><img id="BLOGGER_PHOTO_ID_5360253934346814290" style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 201px; height: 201px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SmNyja6hw1I/AAAAAAAAAA8/64uHTXL5R9w/s400/pepsi-devient-pecsi.jpg" alt="" border="0" /></a>
En 1950, la <em>Minnesota Valley Canning Company</em> fut rebaptisé la <strong>Green Giant Company</strong>, Géant Vert en France. En effet, le géant vert dessiné par Le publicitaire Leo Burnett avait acquis une telle notoriété grâce à la publicité, qu'elle avait dépassé celle de l'entreprise.

Aujourd'hui, <span style="font-weight: bold;">en Argentine, Pepsi devient Pecsi </span>pour seoir à la prononciation hispanophone locale.

Une campagne pédagogique a été lancée pour expliquer ce changement de nom, à découvrir sur le site de<a href="http://www.tomaspecsi.com.ar/"> PECSI</a> en Argentine qui introduit ainsi : "<span style="font-style: italic;">25% des gens disent PECSI</span>".

Be dandy accompagne également ses clients sur des questions d'<a href="http://www.bedandy.fr/">identité de marque</a> aussi stratégiques.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1068</wp:post_id>
		<wp:post_date><![CDATA[2009-07-19 21:12:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
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			<wp:comment_id>109</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-01 23:53:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-01 21:53:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[PECSI…TRON :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Pau F.C voyage dans le temps avec son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/07/17/pau-f-c-voyage-dans-le-temps-avec-son-nouveau-logo/</link>
		<pubDate>Fri, 17 Jul 2009 13:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/pau-f-c-voyage-dans-le-temps-avec-son-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0s56vsjfRI/AAAAAAAABIE/UEfdGxY4Nog/s1600-h/bedandy_PAU-FC.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0s56vsjfRI/AAAAAAAABIE/UEfdGxY4Nog/s400/bedandy_PAU-FC.jpg" /></a><br /></div><br />Pour son cinquantenaire, le club de <a href="http://www.paufc.fr/print3.php4?art=news/20090708-175258-.xml">football de Pau</a> vient de changer radicalement son logo. Le club a décidé de rendre hommage aux pionniers de 1959 avec ce superbe blason d'un autre temps. Les Jaune et Bleu souhaitent frapper fort et faire honneur à leur maillot flambant neuf floqué d’un tout nouveau blason rendant hommage aux pionniers de 1959.” résume le site officiel du club. <br />L'ancien logo était plutôt moche et n'était pas à proprement parlé un logo. Le club s'affiche maintenant avec un blason vieillo qui a l'air de sortir tout droit de la valise de souvenir de l'arrière-grand père. <br />Et le club conclue par “Le Pau FC est résolument tourné vers le futur”, ca doit être la tendance vintage qui revient en force ou ils se sont trompé de direction lorsqu'ils ont voyagé dans le temps.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1069</wp:post_id>
		<wp:post_date><![CDATA[2009-07-17 15:45:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-07-17 13:45:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[pau-f-c-voyage-dans-le-temps-avec-son-nouveau-logo]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510566213;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7817;}i:1;a:1:{s:2:"id";i:14217;}i:2;a:1:{s:2:"id";i:526;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>242</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 14:59:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 13:59:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[À moins que les personnes qui gèrent ce blog se soient trompées dans l'ordre d'apparition des logos, je suis horrifié par ce retour en arrière qui est affligeant de médiocrité.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>259</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 01:11:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:11:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[l'idée de retourner au blason est intéressante, encore aurait-il fallu le moderniser un tant soit peu]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Vistaprint lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/07/16/vistaprint-lifte-son-logo/</link>
		<pubDate>Thu, 16 Jul 2009 13:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/vistaprint-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0sy5OUBgYI/AAAAAAAABH0/0DMsH2YRRzw/s1600-h/bedandy_vistaprint.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0sy5OUBgYI/AAAAAAAABH0/0DMsH2YRRzw/s400/bedandy_vistaprint.jpg" /></a><br /></div><br /><a href="http://www.vistaprint.fr/">Vistaprint</a> vient de dévoiler son nouveau logo. Ce lifting améliore la visibilité du nom de la marque. L'entreprise utilise les couleurs de l'impression quadrichromie cyan magenta et jaune. Elle reprend les cercles représentant les rouleaux de l'impression en les simplifiant et en y mettant un petit effet 3D. La typographie reste quasiment à l'identique à par la lettre P qui se trouve maintenant en bas de casse. Pour résumé, un bon lifting pour la marque d'impression discount.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1070</wp:post_id>
		<wp:post_date><![CDATA[2009-07-16 15:16:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-07-16 13:16:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[vistaprint-lifte-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/07/vistaprint-vient-de-devoiler-son.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/1080899785163788218]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508853184;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12232;}i:1;a:1:{s:2:"id";i:12483;}i:2;a:1:{s:2:"id";i:941;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>244</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 15:08:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 14:08:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ils n'impriment plus qu'en 3 couleurs ? :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>262</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 01:16:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:16:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est la fête chez eux !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
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	<item>
		<title>Les Autoroutes du Sud de la France, ASF, change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/07/12/les-autoroutes-du-sud-de-la-france-asf-change-de-logo/</link>
		<pubDate>Sun, 12 Jul 2009 13:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-autoroutes-du-sud-de-la-france-asf-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0s2xP8i8bI/AAAAAAAABH8/TweD0HxARUU/s1600-h/bedandy_ASF.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0s2xP8i8bI/AAAAAAAABH8/TweD0HxARUU/s400/bedandy_ASF.jpg" /></a><br /></div>L'<a href="http://www.asf.fr/control/index.aspx?alias=home">ASF</a>, l'entreprise qui gère les autoroutes du Sud de la France vient de changer de logo. L'entreprise abandonne son signe S intégrant une autoroute à l'intérieur. Le logo est désormais uniquement typographique. Les lettres se terminent en une sorte pointe, sûrement pour symboliser les virages des routes. Petite frustration de plus voir le signe qui aurait pu être retravaillé.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1071</wp:post_id>
		<wp:post_date><![CDATA[2009-07-12 15:33:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-07-12 13:33:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/07/lasf-autoroutes-du-sud-de-la-france.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/3306449299245093687]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510630607;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:697;}i:1;a:1:{s:2:"id";i:831;}i:2;a:1:{s:2:"id";i:939;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>243</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 15:04:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 14:04:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Certes l'ancien logo avait pris un petit coup de vieux mais de là à choisir un "machin" insignifiant… il y a une autoroute à franchir !<br />L'ancien logo avait ceci d'intéressant qu'il signifiait très bien par des deux lignes droites mises en perspectives que l'on allait rapidement à notre destination. Les deux courbes symobolisant les bretelles nous amenait évidemment à penser que l'on pouvait rejoidre les autoroutes du Sud de partout et que c'était un réseau efficace. Le tout formant un "S"igne. Qu'en reste-t-il aujourd'hui ? RIEN. C'est un bon exemple d'escroquerie graphique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>260</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 01:13:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:13:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'en ai marre des vieux ralouzous qui ne supportent pas le changement ... Laissons du temps à ce logo pour voir si c'est bien sur qu'on ne l'apprécie pas]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>261</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 01:14:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:14:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hep, y'a plus le nom dans le logo... et puis ca fait un peu société de ménage pour entreprise]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le coeur de Melbourne bat</title>
		<link>http://yannickbourenane.com/preprod/2009/09/06/le-coeur-de-melbourne-bat/</link>
		<pubDate>Sun, 06 Sep 2009 09:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-coeur-de-melbourne-bat/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqOBfdZoygI/AAAAAAAAAK0/DgUvkrugTfU/s1600-h/melbourne-lg-bedandy.jpg"><img style="cursor: pointer; width: 283px; height: 400px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqOBfdZoygI/AAAAAAAAAK0/DgUvkrugTfU/s400/melbourne-lg-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5378284757478590978" border="0" /></a><br />Le <a href="http://www.bedandy.fr/">NOUVEAU LOGO </a>de la <a href="http://www.melbourne.vic.gov.au/info.cfm?top=23&pg=966">ville de Melbourne</a> en Australie , imaginé par Landor, a été conçu pour vivre selon différentes impulsions<span style="text-decoration: underline;">, tel un coeur qui bat: je vous <a href="http://www.youtube.com/watch?v=svNpa1NFsB4">invite à voir le film de la révélation du logo</a>. Bravo.</span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1032</wp:post_id>
		<wp:post_date><![CDATA[2009-09-06 11:24:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-06 09:24:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-coeur-de-melbourne-bat]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>14</wp:comment_id>
			<wp:comment_author><![CDATA[knight of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2009-09-06 20:44:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-06 18:44:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[les déclinaisons en print sont particulièrement bien réalisées et les variations du logotype rendent cette identité vibrante, vivante et efficace. Seul hic (mais cela n'est que mon avis) le choix typographique de "City of Melbourne" n'est pas le plus adéquat. En effet, c'est une typo peu lisible en petit et qui du point de vue de la conotation aurait tendance à donner un sentiment un peu "brouillon", pas généreux.]]></wp:comment_content>
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	<item>
		<title>A 52 ans, le logo d&#039;IBM s&#039;anime</title>
		<link>http://yannickbourenane.com/preprod/2009/09/06/a-52-ans-le-logo-dibm-sanime/</link>
		<pubDate>Sun, 06 Sep 2009 09:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/a-52-ans-le-logo-dibm-sanime/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-6iX-C8Pi7vY/TprzAnBiymI/AAAAAAAADxw/X3K0qbCOSqY/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-10-16+a%25CC%2580+17.05.57.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-6iX-C8Pi7vY/TprzAnBiymI/AAAAAAAADxw/X3K0qbCOSqY/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-10-16+a%25CC%2580+17.05.57.png" /></a></div><br /><br />En 1957, le célèbre graphiste Paul Rand dessine le <span style="font-weight: bold;">logo</span> d'IBM. En 1972, il le revisite : bien que la typo reste inchangée, il devient bleu et se construit à partir de huit barres horizontales. <span style="font-style: italic;">Un logo incroyablement moderne</span> qui, depuis juillet 2009, se prend très bien aujourd'hui au jeu des logos vivants grâce à W&Cie. L'ensemble des logos sont visibles <a href="http://www-03.ibm.com/press/fr/fr/pressrelease/27961.wss">sur le site d'IBM</a>. On regrette une construction parfois trop infantile, aux associations de couleurs ou de photos peu convaincantes. Une nouvelle série de logos qui enrichit ou dilue l'image d'IBM?<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Y_3ZbDXjgWQ/Tpry93lINBI/AAAAAAAADxg/hV4KK-KsT78/s1600/27966.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqN9jwTQfuI/AAAAAAAAAKk/AT3Uk7LfWv0/s1600-h/IBM-logo-bedandy.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5378280433225072354" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqN9jwTQfuI/AAAAAAAAAKk/AT3Uk7LfWv0/s320/IBM-logo-bedandy.jpg" style="height: 174px; width: 320px;" /></a><br /><div style="clear: both; text-align: center;"></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1033</wp:post_id>
		<wp:post_date><![CDATA[2009-09-06 11:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-06 09:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:comment_id>10</wp:comment_id>
			<wp:comment_author><![CDATA[peter sheperd]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2009-09-06 15:45:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-06 13:45:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[comment faire en sorte que le lifting d'un logo veillisse l'image d'IBM ? demandez à Wcie. le jeu de couleurs et le design des pictos nous renvoie bien des années en arrière et IBM s'en serait bien passé]]></wp:comment_content>
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		<title>Google, le roi du changement</title>
		<link>http://yannickbourenane.com/preprod/2009/09/06/google-le-roi-du-changement/</link>
		<pubDate>Sun, 06 Sep 2009 08:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqN2XWX-zNI/AAAAAAAAAKU/TdgT3Xh1wsw/s1600-h/google-france-bedandy.gif"><img style="cursor: pointer; width: 276px; height: 110px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqN2XWX-zNI/AAAAAAAAAKU/TdgT3Xh1wsw/s400/google-france-bedandy.gif" alt="" id="BLOGGER_PHOTO_ID_5378272523525737682" border="0" /></a><br />Un moyen de ne conserver le même logo en plus de 10 ans ? Le transformer tout le temps. Parmi les grandes tendances de l'<a href="http://www.bedandy.fr/">univers du logo</a>, l'une d'entre elle est de rendre les logos vivants, à l'instar de <a href="http://www.google.fr/">Google</a> passé maître en la matière, davantage d'ailleurs pour le nombre de changements de logos que leur qualité... Libre à chacun de juger sur<a href="http://google.canalblog.com/"> ce site</a> ou <a href="http://logos.google.free.fr/">celui-là</a> qui les recensent depuis la création du moteur en 1998.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1034</wp:post_id>
		<wp:post_date><![CDATA[2009-09-06 10:38:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-06 08:38:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
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		<title>Buell, une marque racée</title>
		<link>http://yannickbourenane.com/preprod/2009/09/06/buell-une-marque-racee/</link>
		<pubDate>Sun, 06 Sep 2009 08:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqNwtmXibrI/AAAAAAAAAKM/Lw8ZPthbMNg/s1600-h/Buell-logo-be-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 185px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqNwtmXibrI/AAAAAAAAAKM/Lw8ZPthbMNg/s400/Buell-logo-be-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5378266308706201266" border="0" /></a><br /><div style="text-align: left;">Le constructeur américain de motos <a href="http://www.buell.com/">Buell</a>, filiale de Harley Davidson, délaisse son logo ovale-fordien- et sa signature <span style="font-style: italic;">American Motorcycles</span> au profit d'un <span style="font-weight: bold;">logo plus racé</span>, dont il utilise déjà les emblèmes en compétition. Buell marque ainsi son aspiration à la course et la renforce avec une typo proche de l'impact, désormais en majuscules et en italique-pour la vitesse. La marque s'illustre d'un cheval ailé, un pégase, dans la lignée des constructeurs d'automobiles et de motos (voir billet sur les <a href="http://bedandy.blogspot.com/2009/08/les-llogos-avec-deux-ailes-ou-un-aigle.html">séries de logos ailés</a>) sur fond de blason, qui lui réaffirme sa puissance. Enfin, Buell, suffisamment connu, ne s'encombre plus de sa signature.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1035</wp:post_id>
		<wp:post_date><![CDATA[2009-09-06 10:09:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-06 08:09:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Ikea en verdana</title>
		<link>http://yannickbourenane.com/preprod/2009/09/06/ikea-en-verdana/</link>
		<pubDate>Sun, 06 Sep 2009 07:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqNlftVO-tI/AAAAAAAAAJ8/B5_5Ny12RUc/s1600-h/typo-ikea-bedandy.png"><img id="BLOGGER_PHOTO_ID_5378253975429511890" style="margin: 0px auto 10px; display: block; text-align: center; cursor: pointer; width: 400px; height: 116px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqNlftVO-tI/AAAAAAAAAJ8/B5_5Ny12RUc/s400/typo-ikea-bedandy.png" alt="" border="0" /></a>La célèbre firme suédoise des objets en kit a décidé d'abandonner sa TYPO au profit d'une verdana. Auparavant, l'entreprise utilisait la <span style="font-style: italic;">Ikea serif</span> à base de Century Schoolbook et la <span style="font-style: italic;">Ikea sans</span> à base de Futura. Ikea confirme ainsi sa volonté de modernisation technique qui peut être perçue comme un appauvrissement identitaire. La Century Schoolbook est une américaine populaire, dessinée par l'américain Benton dans les années 20, avec laquelle, comme son nom l'indique, les américains ont appris à lire. La Futura, dessinée par l'allemand Paul Renner dans les années 50, présentait la particularité d'être une typo simple, régulière et sans fantaisie. Ces deux typos, identifiantes, avaient été adaptées aux besoins d'<a href="http://www.ikea.com/">Ikea</a>. Un pas est franchi, Ikea quitte une certaine personnalité et un certain esthétisme pour la lisibilité, Ikea choisit la verdana, une typo américaine conçue pour les logiciels de Microsoft dont l'avantage premier était sa très forte lisibilité sur écran grâce à ses hauteurs de minuscules, sa chasse et ses proportions. Aujourd'hui, son deuxième avantage, est sa disponibilité mondiale sur le parc informatique des internautes. Ikea veut conquérir le monde.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1036</wp:post_id>
		<wp:post_date><![CDATA[2009-09-06 09:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-06 07:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/09/ikea-en-verdana.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510299183;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12368;}i:1;a:1:{s:2:"id";i:662;}i:2;a:1:{s:2:"id";i:11066;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>58</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 22:58:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:58:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aucun intérêt !!!!! Encore un commercial qui voulait pouvoir faire ses maquettes dans son coin sur Word… cette police est immonde…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le logo de STOP au virus de la grippe</title>
		<link>http://yannickbourenane.com/preprod/2009/09/05/le-logo-de-stop-au-virus-de-la-grippe/</link>
		<pubDate>Sat, 05 Sep 2009 12:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-stop-au-virus-de-la-grippe/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0spIJTsXpI/AAAAAAAABHs/fTzb4z7XiSE/s1600-h/bedandy_grippe_a.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0spIJTsXpI/AAAAAAAABHs/fTzb4z7XiSE/s320/bedandy_grippe_a.jpg" /></a><br /></div><br />Le gouvernement, pour répondre au problème de<a href="http://www.pandemie-grippale.gouv.fr/"> la grippe</a>, a mis en place une communication de prévention. Le logo se compose d'un signe à gauche et d'un texte à droite. Le signe est une représentation d'un virus s'écrasant contre un mur. La décomposition du mouvement en opacité réduite est intéressante. par contre la typographie est mal gérée, des énormes vides peu esthétiques sont présents entre les lettres STOP, et dans les mots virus et grippe, dommage. La typographie est cependant bien lisible et le message est fort.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1037</wp:post_id>
		<wp:post_date><![CDATA[2009-09-05 14:35:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-05 12:35:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-de-stop-au-virus-de-la-grippe]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510643995;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:815;}i:1;a:1:{s:2:"id";i:1094;}i:2;a:1:{s:2:"id";i:878;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>247</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 15:15:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 14:15:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est nul  mais on est habitué avec les organismes d'État… c'est une constante chez eux de choisir des logos de M… il ne fait pas oublier que ce mêmes organismes ont parlé de la capote comme barrière contre le sida avec des petits oiseaux et des petites fleurs…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>264</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 01:20:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:20:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est clownesque]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>JMJ 2011 : le logo est prêt</title>
		<link>http://yannickbourenane.com/preprod/2009/09/04/jmj-2011-le-logo-est-pret/</link>
		<pubDate>Fri, 04 Sep 2009 21:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/jmj-2011-le-logo-est-pret/</guid>
		<description></description>
		<content:encoded><![CDATA[<span style="font-size:100%;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqGIchCRMGI/AAAAAAAAAJc/0k_IKllXWFM/s1600-h/jmj-madrid-2011.jpg"><img style="cursor: pointer; width: 141px; height: 200px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqGIchCRMGI/AAAAAAAAAJc/0k_IKllXWFM/s200/jmj-madrid-2011.jpg" alt="" id="BLOGGER_PHOTO_ID_5377729453542682722" border="0" /></a><br /><br /></span><span style="font-size:100%;"><br /></span><span style="margin-bottom: 20px;font-size:100%;">Le logo des prochaines <a href="http://www.jmj2011madrid.com/">Journées Mondiales de la Jeunesse </a>(JMJ) qui se déroulent à Madrid en 2011 a été dévoilé fin juillet. Des couleurs chaudes, espagnoles, une couronne et une croix symboliques, une chasse espacée et carrée, assez moderne. Autant savoir ce que sont les JMJ, le<a style="font-style: italic;" href="http://www.bedandy.fr/"> logo</a> ne l'indique pas.<br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1038</wp:post_id>
		<wp:post_date><![CDATA[2009-09-04 23:20:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-04 21:20:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[jmj-2011-le-logo-est-pret]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509826221;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6382;}i:1;a:1:{s:2:"id";i:369;}i:2;a:1:{s:2:"id";i:828;}}}}]]></wp:meta_value>
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		<title>Saint-Chamond change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/04/saint-chamond-change-de-logo/</link>
		<pubDate>Fri, 04 Sep 2009 21:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/saint-chamond-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqrCekPMkqI/AAAAAAAAAQo/nmVd1G7H1Fw/s1600-h/stchamond-logo-dandy.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 110px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqrCekPMkqI/AAAAAAAAAQo/nmVd1G7H1Fw/s400/stchamond-logo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5380326535226757794" border="0" /></a><br /><br />La <a href="http://www.ville-st-chamond.fr/">ville de Saint-Chamond</a>, en Loire Sud, a choisi de <a href="http://www.bedandy.fr/"><span style="font-weight: bold;">changer de logo</span></a> et l'a publiquement dévoilé aujourd'hui. La municipalité affiche également une nouvelle signature, plutôt descriptive et assez tiède : <span style="font-style: italic;">active et solidaire</span>. Monsieur le Maire affirme que <span style="font-style: italic;">c<span style="font-weight: bold;">e logo se veut le symbole de la modernité, du sens de l’accueil, du dynamisme de la ville. Il a une dimension festive, « pétillante »</span>. Il rappelle le patrimoine de la ville mais évoque la vie sportive, sociale et culturelle</span>. Autrement dit, il évoque beaucoup trop de choses et cela s'échappe dans une espèce de bouquet final.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1039</wp:post_id>
		<wp:post_date><![CDATA[2009-09-04 23:14:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-04 21:14:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509965792;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:821;}i:1;a:1:{s:2:"id";i:840;}i:2;a:1:{s:2:"id";i:843;}}}}]]></wp:meta_value>
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		<title>Le Nouvo Logo d&#039;ULCO</title>
		<link>http://yannickbourenane.com/preprod/2009/09/04/le-nouvo-logo-dulco/</link>
		<pubDate>Fri, 04 Sep 2009 21:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouvo-logo-dulco/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqGDPojW7pI/AAAAAAAAAJE/R1GCstUDWrE/s1600-h/ULCO-logo-BEDANDY.jpg"><img style="cursor: pointer; width: 400px; height: 145px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqGDPojW7pI/AAAAAAAAAJE/R1GCstUDWrE/s400/ULCO-logo-BEDANDY.jpg" alt="" id="BLOGGER_PHOTO_ID_5377723734664081042" border="0" /></a><br />L'<a href="http://www.univ-littoral.fr/">Université du littoral côte d'Opale</a> développe une nouvelle stratégie de communication dont le socle sera ce nouveau logo. Elle <span style="font-weight: bold;">r</span><a style="font-weight: bold;" href="http://www.bedandy.fr/">enforce son imag</a><span style="font-weight: bold;">e</span> alors que l'université est aujourd'hui jeune et éparpillée sur le territoire. Le <span style="font-style: italic;">logo est certes plus impactant</span>, l'acronyme était-il obligatoire?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1040</wp:post_id>
		<wp:post_date><![CDATA[2009-09-04 23:11:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-04 21:11:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Un logo d&#039;époque pour FSecure</title>
		<link>http://yannickbourenane.com/preprod/2009/09/04/un-logo-depoque-pour-fsecure/</link>
		<pubDate>Fri, 04 Sep 2009 21:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-depoque-pour-fsecure/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqGAJECP1GI/AAAAAAAAAI8/X6GOhLZyrTE/s1600-h/Fsecure-logo-be-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 145px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqGAJECP1GI/AAAAAAAAAI8/X6GOhLZyrTE/s400/Fsecure-logo-be-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5377720323247428706" border="0" /></a><br /><a href="http://www.f-secure.com/fr_FR/">F-Secure</a> est une entreprise de sécurité informatique basée à Helsinki en Finlande. Outillée d'un <a style="font-weight: bold;" href="http://www.bedandy.fr/">logo</a> qui commençait à dater, l'entreprise a choisi de moderniser son emblème en modifiant la casse, en développant sa propre typo, en gardant le bleu-classique, le F icnographique-de manière moins lisible, et en lui donnant cette 3ème dimension-très à la mode.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1041</wp:post_id>
		<wp:post_date><![CDATA[2009-09-04 23:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-04 21:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[un-logo-depoque-pour-fsecure]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/09/un-nouveau-logo-depoque-pour-fsecure.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1506717012;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:614;}i:2;a:1:{s:2:"id";i:10703;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>4</wp:comment_id>
			<wp:comment_author><![CDATA[knight of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-06 15:26:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-06 13:26:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[OK pour votre commentaire à ceci près que je ne suis pas tout à fait d'accord avec "le F iconographique moins lisible" - en effet, il me paraît tout à fait identifiable et qui plus est,la notion de protection se trouve renforcer par cette double lecture : F & bouclier. Certaines agences de design en France feraient bien de l'analyser et d'en tirer les leçons au moins au niveau de la réalisation (en particulier sur les choix typographiques et de la "3D")]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>7</wp:comment_id>
			<wp:comment_author><![CDATA[be dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-06 15:31:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-06 13:31:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La vision du bouclier est intéressante. Beaucoup d'agences en France ne jurent que par la 3D, à mon grand regret. Ce logo sera, je pense, rapidement démodé !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-06 15:37:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-06 13:37:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[perso, je pense que ce logo est au niveau de celui d'UPS relifté (l'original ayant été conçu par Pau Rand) et de fait subira sans doute moins les outrages du temps que bien d'autres]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>27</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-11 16:45:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-11 14:45:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plus sympa, plus novateur, bon compréhensible quand on voit l'ancien logo, plus que démodé à mon gout... <br />Enfin, une boite qui refait sa marque en pleine crise, c'est plutot bon signe, cela prouve qu'elle se porte bien..]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Les musées sous un logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/04/les-musees-sous-un-logo/</link>
		<pubDate>Fri, 04 Sep 2009 12:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-musees-sous-un-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqEPkNBOQcI/AAAAAAAAAI0/pc8VvPeJ0eg/s1600-h/culturelabel-logo-bedandy.png"><img style="cursor: pointer; width: 299px; height: 51px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqEPkNBOQcI/AAAAAAAAAI0/pc8VvPeJ0eg/s400/culturelabel-logo-bedandy.png" alt="" id="BLOGGER_PHOTO_ID_5377596544701579714" border="0" /></a><br /><br />Sous la houlette de Culture Label, <a href="http://www.culturelabel.com/Home.mvc">les musées du monde</a> ont désormais un site sur lequel vendre leurs produits dérivés. Un logo simple et léger tenu par une typographie type Gotham qui s'efface sous la personnalité des marques que le site regroupe. La Gotham, une typo récente (créée en 2000 pour GQ) et américaine, qui se veut fraiche et réduite à l'essentielle, notamment utilisée pour la campagne présidentielle d'Obama.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1042</wp:post_id>
		<wp:post_date><![CDATA[2009-09-04 14:59:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-04 12:59:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[les-musees-sous-un-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/09/tous-les-musees-du-monde-sous-un-logo.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/5604091095932369693]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508678271;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:925;}i:1;a:1:{s:2:"id";i:998;}i:2;a:1:{s:2:"id";i:333;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>3</wp:comment_id>
			<wp:comment_author><![CDATA[LApointe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-04 22:45:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-04 20:45:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le site est bien mais le logo manque sérieusement de caractère... bof bof]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>11</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-06 15:48:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-06 13:48:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[pas de prise de risque… et un logo sans personnalité]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Les chaînes de Canal+ se rhabillent</title>
		<link>http://yannickbourenane.com/preprod/2009/09/04/les-chaines-de-canal-se-rhabillent/</link>
		<pubDate>Fri, 04 Sep 2009 12:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-chaines-de-canal-se-rhabillent/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqEKkEZNwXI/AAAAAAAAAIk/FaNRzntQMMI/s1600-h/chaines-cana%2B-logo-be-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 145px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqEKkEZNwXI/AAAAAAAAAIk/FaNRzntQMMI/s400/chaines-cana%2B-logo-be-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5377591044828152178" border="0" /></a><br /><br /><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqEKqC5rMZI/AAAAAAAAAIs/368eg45ZDCE/s1600-h/chainescanal%2Blogo-be-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 145px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqEKqC5rMZI/AAAAAAAAAIs/368eg45ZDCE/s400/chainescanal%2Blogo-be-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5377591147506643346" border="0" /></a><br /><br />Pour la rentrée, les chaînes revoient leur identité visuelle. Chez <a href="http://www.canalplus.fr/">Canal+</a>, c'est l'ensemble du bouquet qui a été retravaillé. A l'origine, le logo avait été réalisé par Etienne Robial. Aujourdh'ui, le logo ombrelle, dans la lignée, reste aux couleurs du <a href="http://www.bedandy.fr/">logo</a> de la chaîne hertzienne, sous lequel vient s'adjoindre les rectangles identifiants des chaînes thématiques. Celles-ci sont désormais dotées de logos simplifiés où "Canal" disparait au profit du "+", suffisant. Et les fonds des rectangles de couleur sont multiples mais unis pour favoriser la lisibilité. Un redesign simple, efficace qui enrichit plus la marque qu'il ne la disperse.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1043</wp:post_id>
		<wp:post_date><![CDATA[2009-09-04 14:38:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-04 12:38:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[les-chaines-de-canal-se-rhabillent]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/09/les-chaines-de-canal-se-rhabillent.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/2872373784882033862]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f51c578f2ae93c678b3b81894611ece";a:2:{s:7:"expires";i:1509412016;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:541;}i:1;a:1:{s:2:"id";i:13007;}i:2;a:1:{s:2:"id";i:1237;}}}}]]></wp:meta_value>
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	<item>
		<title>Nouveau logo pour Mangas</title>
		<link>http://yannickbourenane.com/preprod/2009/09/03/nouveau-logo-pour-mangas/</link>
		<pubDate>Thu, 03 Sep 2009 20:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-pour-mangas/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sqq7BGxLJ2I/AAAAAAAAAQY/aanx2jZchMI/s1600-h/mangas-logo-dandy.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 133px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sqq7BGxLJ2I/AAAAAAAAAQY/aanx2jZchMI/s400/mangas-logo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5380318332518606690" border="0" /></a><br /><br />La chaîne <a href="http://www.mangas.fr/">Mangas </a>rhabille son <a href="http://www.bedandy.fr/">logo</a> pour la rentrée et continue à jouer l'emphase mais dans un autre style. Cette fois, elle dégage la lettre M, dans un souci de lisibilité de la marque sur les écrans. Une amélioration donc.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1044</wp:post_id>
		<wp:post_date><![CDATA[2009-09-03 22:58:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-03 20:58:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[nouveau-logo-pour-mangas]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/09/nouveau-logo-pour-mangas.html]]></wp:meta_value>
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	<item>
		<title>1er lifting à 100 ans</title>
		<link>http://yannickbourenane.com/preprod/2009/09/02/1er-lifting-a-100-ans/</link>
		<pubDate>Wed, 02 Sep 2009 12:25:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/1er-lifting-a-100-ans/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sp5nZiC7cjI/AAAAAAAAAIE/G5r3kwF5q-U/s1600-h/Audi-logo-be-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 145px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sp5nZiC7cjI/AAAAAAAAAIE/G5r3kwF5q-U/s400/Audi-logo-be-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5376848693460431410" border="0" /></a><br /><br /><br />Le constructeur automobile <a href="http://www.audi.com/">Audi</a> fête ses cent ans et lifte son logo pour l'occasion. Un logo qui fait la part belle au signe plutôt qu'à l'écriture, désormais plus petite, plus simple et ferrée à gauche.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1045</wp:post_id>
		<wp:post_date><![CDATA[2009-09-02 14:25:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-02 12:25:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[1er-lifting-a-100-ans]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509329919;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1024;}i:1;a:1:{s:2:"id";i:11228;}i:2;a:1:{s:2:"id";i:742;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>2</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-04 22:44:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-04 20:44:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je préférais l'ancienne typo !!!! Bien plus de gueule]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le logo PS3 s&#039;arrondit</title>
		<link>http://yannickbourenane.com/preprod/2009/09/01/le-logo-ps3-sarrondit/</link>
		<pubDate>Tue, 01 Sep 2009 21:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-ps3-sarrondit/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sqq8d9yvuHI/AAAAAAAAAQg/iWC7MGu22b4/s1600-h/PS3-logo-dandy.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 125px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sqq8d9yvuHI/AAAAAAAAAQg/iWC7MGu22b4/s400/PS3-logo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5380319927837112434" border="0" /></a><br />Le <span style="font-weight: bold;">logo</span> de la PlayStation 3 s'est offert un régime grossissant : il gagne en épaisseur et en courbe. La lisibilité est acquise, reste à séduire les usagers, plutôt attachés à la typo "spiderman" du précédent logo selon ce qui se dit sur les forums.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1046</wp:post_id>
		<wp:post_date><![CDATA[2009-09-01 23:08:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-01 21:08:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509040084;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:944;}i:1;a:1:{s:2:"id";i:12545;}i:2;a:1:{s:2:"id";i:11822;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>La marque VediorBis disparait</title>
		<link>http://yannickbourenane.com/preprod/2009/09/01/la-marque-vediorbis-disparait/</link>
		<pubDate>Tue, 01 Sep 2009 20:07:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-marque-vediorbis-disparait/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqqwUkwpzcI/AAAAAAAAAPw/1TqdbD8QVUk/s1600-h/VEDIORBIS-RANSTAD-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 185px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqqwUkwpzcI/AAAAAAAAAPw/1TqdbD8QVUk/s400/VEDIORBIS-RANSTAD-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5380306572359093698" border="0" /></a><br /><br />Noël 2007, le spécialiste néerlandais du travail temporaire <a href="http://www.randstad.fr/">Randstad</a>, s'était offert VediorBis pour la bagatelle de 3,5 milliards d'euros, son homologue sur le marché Français. En mars 2009, la fusion était opérationnelle et depuis peu la marque VediorBis a totalement disparu. Et ce n'est pas le plus récent logo qui a façonné nos mémoires mais plutôt le fameux carré jaune et bleu qu'on quittera sans se retourner. Une marque de plus qui disparaît.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1047</wp:post_id>
		<wp:post_date><![CDATA[2009-09-01 22:07:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-01 20:07:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509123778;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:333;}i:1;a:1:{s:2:"id";i:860;}i:2;a:1:{s:2:"id";i:12232;}}}}]]></wp:meta_value>
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	<item>
		<title>Un logo pour la mémoire</title>
		<link>http://yannickbourenane.com/preprod/2009/09/01/un-logo-pour-la-memoire/</link>
		<pubDate>Tue, 01 Sep 2009 14:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-pour-la-memoire/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sp2LWLO0TyI/AAAAAAAAAH0/PTCEDQYYQcY/s1600-h/911memorial-logo-bedandy.jpg"><img style="cursor: pointer; width: 200px; height: 115px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sp2LWLO0TyI/AAAAAAAAAH0/PTCEDQYYQcY/s200/911memorial-logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5376606743238561570" border="0" /></a><br /><br />Le mémorial, le <a href="http://www.national911memorial.org/">national 9/11 memorial</a>, construit pour le 9 septembre 2001 se dote d'une identité visuelle. La typo utilisée est très simple et peut donner le sentiment d'une volonté d'universalisme. Quid de la date oversize et du 11, à mi-chemin entre la représentation des deux tours et le signe "pause", le bleu étant surement à mettre en corrélation avec les chutes d'eau qui prennent place sur le site. L'agence Landor a probablement voulu éviter tout risque de détournement de l'identité visuelle. Cependant, le séparateur semble vaciller, tomber sur le 11... Un logo un peu flottant à mon goût.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1048</wp:post_id>
		<wp:post_date><![CDATA[2009-09-01 16:39:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-01 14:39:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509921368;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1126;}i:1;a:1:{s:2:"id";i:1051;}i:2;a:1:{s:2:"id";i:9749;}}}}]]></wp:meta_value>
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	<item>
		<title>Nouveau logo pour le vélo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/01/nouveau-logo-pour-le-velo/</link>
		<pubDate>Tue, 01 Sep 2009 12:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-pour-le-velo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sp0dvHwxHXI/AAAAAAAAAHc/yMwtq8y-T0s/s1600-h/FFC-logo-be-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 145px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sp0dvHwxHXI/AAAAAAAAAHc/yMwtq8y-T0s/s400/FFC-logo-be-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5376486225524890994" border="0" /></a><br /><a href="http://www.ffc.fr/"><br />La Fédération Française de Cyclisme se dote d'un nouveau logo. </a>Elle gagne en impact (moins de couleurs, utilisation des majuscules) et en lisibilité (le nom est en entier, couleurs françaises, la mise en avant de cyclisme). Cependant, certains auront peut-être des difficultés à voir dans la tête d'allumette recourbée un cycliste qui va de l'avant. Enfin, la mode du recours à la 3D pour moderniser un<span style="font-weight: bold;"> logo</span> m'a toujours déplu, cela date trop la création et n'offre pas de formes mémorisables.<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sp0b2F0fWeI/AAAAAAAAAHU/zKmPpln_P-Y/s1600-h/FFC-logo-be-dandy.jpg"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1049</wp:post_id>
		<wp:post_date><![CDATA[2009-09-01 14:49:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-01 12:49:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509155345;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11731;}i:1;a:1:{s:2:"id";i:12028;}i:2;a:1:{s:2:"id";i:1115;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>38</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 10:39:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 08:39:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on croirait un logo pour france loisir]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>5 Logos avec les ailes de profil</title>
		<link>http://yannickbourenane.com/preprod/2009/08/29/5-logos-avec-les-ailes-de-profil/</link>
		<pubDate>Sat, 29 Aug 2009 13:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StOJTDoMqYI/AAAAAAAAAnE/hl_tOysqrwg/s1600-h/200px-hogan-logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 200px; height: 200px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StOJTDoMqYI/AAAAAAAAAnE/hl_tOysqrwg/s400/200px-hogan-logo.gif" alt="" id="BLOGGER_PHOTO_ID_5391804139377043842" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Spko1o_fGSI/AAAAAAAAAHM/G32SLlGcZLk/s1600-h/logo-good-year-be-dandy.jpg"><img style="cursor: pointer; width: 200px; height: 38px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Spko1o_fGSI/AAAAAAAAAHM/G32SLlGcZLk/s200/logo-good-year-be-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5375372532245272866" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SpkoSkr_PNI/AAAAAAAAAHE/zoDUIDgcIEk/s1600-h/Dekalb-logo-A84DFBBAF4-seeklogo.com.gif"><img style="cursor: pointer; width: 200px; height: 200px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SpkoSkr_PNI/AAAAAAAAAHE/zoDUIDgcIEk/s200/Dekalb-logo-A84DFBBAF4-seeklogo.com.gif" alt="" id="BLOGGER_PHOTO_ID_5375371929794329810" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SpkoJX6DxkI/AAAAAAAAAG8/uCjYOvK22mw/s1600-h/redwings-logo-bedandy.jpg"><img style="cursor: pointer; width: 200px; height: 148px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SpkoJX6DxkI/AAAAAAAAAG8/uCjYOvK22mw/s200/redwings-logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5375371771744863810" border="0" /></a><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SpkoCDwyAVI/AAAAAAAAAG0/LTedbj7_V_Q/s1600-h/LogoHonda2_webb%5B1%5D.jpg"><img style="cursor: pointer; width: 200px; height: 168px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SpkoCDwyAVI/AAAAAAAAAG0/LTedbj7_V_Q/s200/LogoHonda2_webb%5B1%5D.jpg" alt="" id="BLOGGER_PHOTO_ID_5375371646078157138" border="0" /></a><br /><br /><br />Pour suivre les logos ailés, une petite série de logos avec les ailes de profil.<br />Pour le logo <a href="http://www.goodyear.com/">Good Year</a>, les bottes sont ailées, pour le logo de <a href="http://www.dekalb.eu/dekalb/index.jsp?siteCode=FRANCE">Dekalb</a> (marque de Monsanto), c'est un épi de maïs, pour le logo de l'<a href="http://redwings.nhl.com/">équipe des redwings de Detroit,</a> une roue, pour <a href="http://www.hoganworld.com/">Hogan</a>, le nom de marque et enfin pour le logo des motos <a href="http://www.honda.fr/html/fr1/Honda_intro.php">Honda</a>, seule une aile est représentée. Toutes sont tournées vers la gauche sauf celles de Dekalb. Mystère.]]></content:encoded>
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		<wp:post_id>1050</wp:post_id>
		<wp:post_date><![CDATA[2009-08-29 15:04:00]]></wp:post_date>
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		<title>12 llogos (avec deux ailes ou un aigle)</title>
		<link>http://yannickbourenane.com/preprod/2009/08/28/12-llogos-avec-deux-ailes-ou-un-aigle/</link>
		<pubDate>Fri, 28 Aug 2009 15:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Spf88q9rFDI/AAAAAAAAAF8/XgXTfRsIAnM/s1600-h/harleydavidson-logo-bedandy.jpg"><img style="cursor: pointer; width: 200px; height: 117px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Spf88q9rFDI/AAAAAAAAAF8/XgXTfRsIAnM/s200/harleydavidson-logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5375042799545291826" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Spf8uFLuMsI/AAAAAAAAAF0/5fj2n1YSpp4/s1600-h/aerosmith-logo-bedandy.jpg"><img style="cursor: pointer; width: 200px; height: 105px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Spf8uFLuMsI/AAAAAAAAAF0/5fj2n1YSpp4/s200/aerosmith-logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5375042548885500610" border="0" /></a><br /><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Spf8QLQ2A8I/AAAAAAAAAFc/poE_1FO9Amo/s1600-h/bentley-logo-bedandy.gif"><img style="cursor: pointer; width: 200px; height: 109px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Spf8QLQ2A8I/AAAAAAAAAFc/poE_1FO9Amo/s200/bentley-logo-bedandy.gif" alt="" id="BLOGGER_PHOTO_ID_5375042035121521602" border="0" /></a><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Spf7uJloggI/AAAAAAAAAFU/FB3by6-Bxsk/s1600-h/breitling-logo-bedandy.jpg"><img style="cursor: pointer; width: 200px; height: 98px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Spf7uJloggI/AAAAAAAAAFU/FB3by6-Bxsk/s200/breitling-logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5375041450556293634" border="0" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Spf9kbJNR_I/AAAAAAAAAGU/js4jEzlTU1o/s1600-h/morgan-logo-bedandy.jpg"><br /><img style="cursor: pointer; width: 200px; height: 150px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Spf9kbJNR_I/AAAAAAAAAGU/js4jEzlTU1o/s200/morgan-logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5375043482493470706" border="0" /></a><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Spf8Yzdt17I/AAAAAAAAAFk/aQiiSnjpUCI/s1600-h/consuelozoelly-logo-bedandy.png"><img style="cursor: pointer; width: 200px; height: 116px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Spf8Yzdt17I/AAAAAAAAAFk/aQiiSnjpUCI/s200/consuelozoelly-logo-bedandy.png" alt="" id="BLOGGER_PHOTO_ID_5375042183351883698" border="0" /></a><br /><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Spf8mTJmgMI/AAAAAAAAAFs/A4ay-kg7C8M/s1600-h/Lagonda-Logo-bedandy.jpg"><img style="cursor: pointer; width: 200px; height: 76px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Spf8mTJmgMI/AAAAAAAAAFs/A4ay-kg7C8M/s200/Lagonda-Logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5375042415195750594" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SpknCE86pFI/AAAAAAAAAGs/dN-7rOaFhcw/s1600-h/chrysler-logo-be-dandy.jpg"><img style="cursor: pointer; width: 200px; height: 150px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SpknCE86pFI/AAAAAAAAAGs/dN-7rOaFhcw/s200/chrysler-logo-be-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5375370546885862482" border="0" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SpgwXqljAgI/AAAAAAAAAGk/fX2KLQBQ9ew/s1600-h/logo-aston-martin-bedandy.jpg"><br /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Spf9G777rEI/AAAAAAAAAGE/DSMMRlCGaQw/s1600-h/mini-logo-bedandy.png"><img style="cursor: pointer; width: 200px; height: 98px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Spf9G777rEI/AAAAAAAAAGE/DSMMRlCGaQw/s200/mini-logo-bedandy.png" alt="" id="BLOGGER_PHOTO_ID_5375042975900085314" border="0" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SpgwXqljAgI/AAAAAAAAAGk/fX2KLQBQ9ew/s1600-h/logo-aston-martin-bedandy.jpg"><br /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SpgwXqljAgI/AAAAAAAAAGk/fX2KLQBQ9ew/s1600-h/logo-aston-martin-bedandy.jpg"><img style="cursor: pointer; width: 200px; height: 150px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SpgwXqljAgI/AAAAAAAAAGk/fX2KLQBQ9ew/s200/logo-aston-martin-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5375099338393584130" border="0" /></a><br /><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Spf9G777rEI/AAAAAAAAAGE/DSMMRlCGaQw/s1600-h/mini-logo-bedandy.png"><br /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Spf9N0nKsHI/AAAAAAAAAGM/NjCkV5IrLy0/s1600-h/emporioarmani-logo-bedandy.jpg"><img style="cursor: pointer; width: 200px; height: 33px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Spf9N0nKsHI/AAAAAAAAAGM/NjCkV5IrLy0/s200/emporioarmani-logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5375043094193025138" border="0" /></a><br /><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Spf92L_DidI/AAAAAAAAAGc/ZXLXdN_-Kx0/s1600-h/Air-Force-Logo-bedandy.jpg"><img style="cursor: pointer; width: 200px; height: 160px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Spf92L_DidI/AAAAAAAAAGc/ZXLXdN_-Kx0/s200/Air-Force-Logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5375043787662002642" border="0" /></a><br />La symbolique de l'aigle éployé, le roi des oiseaux, ou tout simplement celle des ailes a souvent été utilisée pour réaliser des logos de grandes marques. Les constructeurs automobiles, certainement pour représenter l'envol, l'évasion mais aussi la force en raffolent. D'autres marques la préfèrent pour instiller la puissance et le prestige dans  leur identité visuelle : on le ressent dans le logo d'Harley Davidson ou plus naturellement dans celui d'US Air Force. Quant à Armani, il atteint le paroxysme avec le logo "Emporio Armani" : à l'image de Napoléon ou de César, l'aigle sert ici à représenter le pouvoir, l'empire.<br /><br />Ci-dessus, dans l'ordre d'apparition, le logo de Harley Davidson,  le logo d'Aérosmith,  le logo de Bentley,  le logo de Breitling,  le logo de Morgan,  le logo de Consuelo Zoelly,  le logo de Lagonda,  le logo de Chrystler, le logo de la Mini Austin,  le logo d'Aston Martin, le logo d'Emporio Armani,  le logo d'US Air Force présentés par be dandy, <a href="http://www.bedandy.fr/">designer de logos</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1051</wp:post_id>
		<wp:post_date><![CDATA[2009-08-28 17:44:00]]></wp:post_date>
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			<wp:comment_id>16336</wp:comment_id>
			<wp:comment_author><![CDATA[chris]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[marin.christophe1@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.244.245.28]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-10 21:54:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-10 19:54:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[dommage que le logo de l'armée de l'air française n'y soit pas présent]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>46960</wp:comment_id>
			<wp:comment_author><![CDATA[muchos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[muchos@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://renoult-jonathan.tilde3.eu/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.50.79.253]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-31 03:22:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-31 01:22:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo de l'Armée de l'Air française est un épervier.]]></wp:comment_content>
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			<wp:comment_parent>16336</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>193557</wp:comment_id>
			<wp:comment_author><![CDATA[acmacm]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ac@mainguet.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.244.157.136]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-17 19:05:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-17 18:05:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[d'accord avec vous pour la signification des ailes éployées. J'y rajouterai qu'au niveau des américains et du sceau officiel c'est plutôt le rassemblement voire même l'unité (tous ensemble jusqu'à ne faire qu'un)
Par contre en position d'attaque, j'aimerais savoir ce que pour vous l'aigle ou un de ses dérivés, peut signifier]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>198539</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.218.150.222]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-05 14:51:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-05 13:51:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo des SS aussi / Le logo du club de foot SS Lazio]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Paul Rand, graphiste</title>
		<link>http://yannickbourenane.com/preprod/2009/09/10/paul-rand-graphiste/</link>
		<pubDate>Thu, 10 Sep 2009 08:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/paul-rand-graphiste/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sqths-8cT_I/AAAAAAAAAWI/sjYdq0V_VuI/s1600-h/logo_zebraPress_large.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 139px; height: 178px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sqths-8cT_I/AAAAAAAAAWI/sjYdq0V_VuI/s400/logo_zebraPress_large.jpg" alt="" id="BLOGGER_PHOTO_ID_5380501605262839794" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqthotOf8RI/AAAAAAAAAWA/JgvQ69i_sxA/s1600-h/logo_yale_large.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 160px; height: 160px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqthotOf8RI/AAAAAAAAAWA/JgvQ69i_sxA/s400/logo_yale_large.jpg" alt="" id="BLOGGER_PHOTO_ID_5380501531787260178" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqthlcrzAMI/AAAAAAAAAV4/61sQsTpSegM/s1600-h/logo_home.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 173px; height: 130px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqthlcrzAMI/AAAAAAAAAV4/61sQsTpSegM/s400/logo_home.gif" alt="" id="BLOGGER_PHOTO_ID_5380501475807133890" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sqthh4LpOaI/AAAAAAAAAVw/Z7T0T3mh5FE/s1600-h/logo_harcourtbrace_large.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 142px; height: 131px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sqthh4LpOaI/AAAAAAAAAVw/Z7T0T3mh5FE/s400/logo_harcourtbrace_large.jpg" alt="" id="BLOGGER_PHOTO_ID_5380501414468991394" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqtheOTTflI/AAAAAAAAAVo/ScU5leVfozI/s1600-h/logo_creativeMediaCenter.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 135px; height: 122px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqtheOTTflI/AAAAAAAAAVo/ScU5leVfozI/s400/logo_creativeMediaCenter.jpg" alt="" id="BLOGGER_PHOTO_ID_5380501351687224914" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqthZYaOBuI/AAAAAAAAAVg/n2_IcwT9s9w/s1600-h/englishfirst-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 124px; height: 124px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqthZYaOBuI/AAAAAAAAAVg/n2_IcwT9s9w/s400/englishfirst-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5380501268501235426" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqthVmjHKsI/AAAAAAAAAVY/kHSXQ9T7w_w/s1600-h/500x248px-Ford_logo_by_paul_rand.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 149px; height: 84px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqthVmjHKsI/AAAAAAAAAVY/kHSXQ9T7w_w/s400/500x248px-Ford_logo_by_paul_rand.jpg" alt="" id="BLOGGER_PHOTO_ID_5380501203577154242" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqthRJy7BNI/AAAAAAAAAVQ/IO3t3yH_bqs/s1600-h/446x244px-ibm_logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 145px; height: 79px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqthRJy7BNI/AAAAAAAAAVQ/IO3t3yH_bqs/s400/446x244px-ibm_logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5380501127139362002" border="0" /></a><br /><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqthFc8jgbI/AAAAAAAAAU4/diwdRW77xO4/s1600-h/287x366px-ups_logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 100px; height: 127px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqthFc8jgbI/AAAAAAAAAU4/diwdRW77xO4/s400/287x366px-ups_logo.gif" alt="" id="BLOGGER_PHOTO_ID_5380500926121607602" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqthB_JBLFI/AAAAAAAAAUw/NpKcOTj_3Ms/s1600-h/250px-abc_logo2.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 127px; height: 127px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqthB_JBLFI/AAAAAAAAAUw/NpKcOTj_3Ms/s400/250px-abc_logo2.jpg" alt="" id="BLOGGER_PHOTO_ID_5380500866581212242" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sqtg-bAkCtI/AAAAAAAAAUo/IZ0MEOlUfP0/s1600-h/199px-logo-dougevans-artners.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 151px; height: 134px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sqtg-bAkCtI/AAAAAAAAAUo/IZ0MEOlUfP0/s400/199px-logo-dougevans-artners.png" alt="" id="BLOGGER_PHOTO_ID_5380500805342464722" border="0" /></a><br /><br /><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqthJFr8XqI/AAAAAAAAAVA/xQYYrkMmS3U/s1600-h/300px-NeXT_logo.svg.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 138px; height: 138px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqthJFr8XqI/AAAAAAAAAVA/xQYYrkMmS3U/s400/300px-NeXT_logo.svg.png" alt="" id="BLOGGER_PHOTO_ID_5380500988597395106" border="0" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqthM73DgLI/AAAAAAAAAVI/h0YqyG784T0/s1600-h/439px-enron_logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 114px; height: 112px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqthM73DgLI/AAAAAAAAAVI/h0YqyG784T0/s400/439px-enron_logo.png" alt="" id="BLOGGER_PHOTO_ID_5380501054679122098" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://www.paulrand.com/">P</a><a href="http://www.paulrand.com/">aul</a><a href="http://www.paulrand.com/"> Ra</a><a href="http://www.paulrand.com/">nd</a>, graphiste américain né en 1914. Il crée de nombreux logos, notamment dans les années 50 où les grandes entreprises naissent (UPS, IBM...). Il excelle pour marier fond et forme, en jouant des orientations, des lettres et des couleurs.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1012</wp:post_id>
		<wp:post_date><![CDATA[2009-09-10 10:39:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-10 08:39:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="designers"><![CDATA[Designers]]></category>
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		<title>Alsatic TV disparaît pour Alsace 20</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/alsatic-tv-disparait-pour-alsace-20/</link>
		<pubDate>Wed, 09 Sep 2009 20:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/alsatic-tv-disparait-pour-alsace-20/</guid>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StTwj2xk1SI/AAAAAAAAAoU/03pWSO-aVUk/s1600-h/alsace20-logo-nouveau.jpg"><img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;width: 383px; height: 185px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StTwj2xk1SI/AAAAAAAAAoU/03pWSO-aVUk/s400/alsace20-logo-nouveau.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5392199152658863394" /></a><br />La chaîne régionale change de nom pour plus de précision :<a href="http://www.alsace20.fr/accueil.php"> alsace 20</a> est une chaîne alsacienne que l'on trouve sur le canal 20. Cette transformation s'accompagne d'un site web réalisé par HDR Communication, agence du cru spécialisée dans l'audiovisuel.Peut-être sont-ils également les auteurs de cette nouvelle identité visuelle digne d'un mauvais logiciel.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1013</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 22:20:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/09/alsatic-tv-disparait-pour-alsace-20.html]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1505868153;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:747;}i:1;a:1:{s:2:"id";i:405;}i:2;a:1:{s:2:"id";i:386;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>289</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-15 15:38:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-15 14:38:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Peut -on faire plus nul ?<br />ça va être difficile, bravo les gars, c'est vraiment consternant.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>294</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-18 00:24:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-17 23:24:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est immonde et 60's]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Microline se repositionne avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/microline-se-repositionne-avec-un-nouveau-logo/</link>
		<pubDate>Wed, 09 Sep 2009 19:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqgAhlhzE1I/AAAAAAAAAOs/NJfcuK07_3I/s1600-h/microlinelogo-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 104px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqgAhlhzE1I/AAAAAAAAAOs/NJfcuK07_3I/s400/microlinelogo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379550331903611730" border="0" /></a><br /><a href="http://www.microlinesurgical.com/"><br />Microline surgical</a> se repositionne sur son coeur de métier et abandonne son ancien nom, hérité d'un rachat. Microline, société américaine de dispositifs médicaux, renforce sa place de manière élégante et claire.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1014</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 21:04:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-09 19:04:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/09/microline-se-repositionne-avec-un.html]]></wp:meta_value>
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	<item>
		<title>Le sport américain a ses logos</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/le-sport-americain-a-ses-logos/</link>
		<pubDate>Wed, 09 Sep 2009 18:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sqf12fkKiSI/AAAAAAAAAOk/oZ6mzKQ9a0U/s1600-h/yankee-logo.gif"><img style="cursor: pointer; width: 91px; height: 102px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sqf12fkKiSI/AAAAAAAAAOk/oZ6mzKQ9a0U/s200/yankee-logo.gif" alt="" id="BLOGGER_PHOTO_ID_5379538596452272418" border="0" /></a><br />Sur ce site, vous trouverez près de <a href="http://www.sportslogos.net/">10 000 logos de sports américains</a>, leur historique, leurs versions événementielles et souvent les uniformes, pour le base ball, le basket, le Hockey, le soccer. Et un lien de +]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1015</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 20:34:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-09 18:34:00]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Des métropoles à logos</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/des-metropoles-a-logos/</link>
		<pubDate>Wed, 09 Sep 2009 16:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[En 1977, Milton Glaser inventait I<span style="color: rgb(255, 0, 0);">LOVE</span>NY avec un coeur à la place du LOVE et donnait ainsi à New-York son plus populaire logo. Depuis, 2/3 ans, ce <a href="http://www.bedandy.fr/">logo</a> fait des émules et les grandes métropoles cherchent de plus en plus à marketer leur image. Deux écoles principales:<br /><span style="color: rgb(204, 51, 204);">> celle des logos-signatures </span>où le nom de la ville devient un  jeu de mots (Amsterdam, Copenhagen) ou bien la signature s'appose sur le nom de la ville pour former le logo (Cleveland, Toronto, OnlyLyon)<br /><span style="color: rgb(204, 51, 204);">> celle des logos-initiales</span> : Omaha (qui pourrait faire penser à la fin du logo Yahoo!), Montreal et Melboure (ouf ,ils ont penser à mettre  nom de la ville cette fois), Toronto aurait également pu faire parti de cete liste car le signe qu'il développe n'est autre que ses 2 premières lettres "TO".<br />Alors votre préféré?<br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sqfr1C8lb-I/AAAAAAAAAOQ/NvLzRp_e2L8/s1600-h/metropoles-logo-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 274px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sqfr1C8lb-I/AAAAAAAAAOQ/NvLzRp_e2L8/s400/metropoles-logo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379527576473923554" border="0" /></a><a href="http://www.clevelandplus.com/"><br /></a><a href="http://www.clevelandplus.com/">LOGO CLEVELANDPLUS</a><br /><a href="http://www.iamsterdam.com/">LOGO I AMSTERDAM</a><br /><a href="http://www.onlylyon.org/">LOGO ONLY LYON<br /></a><a href="http://www.torontounlimited.ca/">LOGO TORONTO UNLIMITED<br /></a><a href="http://www.empire.state.ny.us/">LOGO I LOVE NY</a><a href="http://www.opencopenhagen.com/Open.aspx"><br />LOGO OPEN COPENHAGEN</a><br /><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqfsvvOt0fI/AAAAAAAAAOY/I_vvP6f_4Kg/s1600-h/Logosinitiales-dandy.jpg"><img style="cursor: pointer; width: 166px; height: 400px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqfsvvOt0fI/AAAAAAAAAOY/I_vvP6f_4Kg/s400/Logosinitiales-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379528584793543154" border="0" /></a><a href="http://www.omahachamber.org/"><br />LOGO OMAHA : O!<br /></a><a href="http://www.melbourne.vic.gov.au/">LOGO MELBOURNE M</a><br /><a href="http://www.legrandmontrealfaitsamarque.com/">LOGO MONTREAL M</a><br /><br />Dans la série des M, on peut ajouter notre chère <a href="http://www.mairie-metz.fr/">ville de Metz </a>qui avait sauté le pas en octobre 2008 pour un logo initiale M sans grande personnalité.<a href="http://www.omahachamber.org/"><br /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqlHE1XxlKI/AAAAAAAAAPE/1WKmPghl3jk/s1600-h/metz-logo-dandy.jpg"><img style="cursor: pointer; width: 151px; height: 199px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqlHE1XxlKI/AAAAAAAAAPE/1WKmPghl3jk/s400/metz-logo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379909378242614434" border="0" /></a><a href="http://www.omahachamber.org/"><br /><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1016</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 18:38:00]]></wp:post_date>
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			<wp:comment_id>26</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-09 20:02:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-09 18:02:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sans hésitation : Melbourne !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>53</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 22:34:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:34:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien celui de Metz - pour une fois qu'un logo de ville ne montre pas une colline ou n'utilise pas le bleu et le vert cher à nos élus locaux… En plus il est simple et impactant. mission remplie (c'est mon avis)]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>61</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 23:05:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 21:05:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui mais il est sans personnalité. En plus le M majuscule s'articule mal avec mets, désormais doté d'une faut d'orthographe puisque la ville a perdu sa capitale]]></wp:comment_content>
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		<title>Le grand M avant Melbourne</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/le-grand-m-avant-melbourne/</link>
		<pubDate>Wed, 09 Sep 2009 15:36:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqfOpH9yakI/AAAAAAAAAOA/VtQCAr3xB3A/s1600-h/montreal-logo-dandy.jpg"><img style="cursor: pointer; width: 250px; height: 179px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqfOpH9yakI/AAAAAAAAAOA/VtQCAr3xB3A/s400/montreal-logo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379495485825509954" border="0" /></a><br /><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqfOunFNleI/AAAAAAAAAOI/Ko7rnR1rP_Y/s1600-h/montrealvairanteslogo.png"><img style="cursor: pointer; width: 261px; height: 400px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqfOunFNleI/AAAAAAAAAOI/Ko7rnR1rP_Y/s400/montrealvairanteslogo.png" alt="" id="BLOGGER_PHOTO_ID_5379495580077495778" border="0" /></a><br /><br />En octobre 2008, Montreal, dit le grand Montreal avait comme Melbourne <a href="http://www.bedandy.fr/">redesigner son identité</a> pour obtenir un logo vivant, dont les seuls éléments permanents sont le M et la découpe en 5 parties comme les 5 secteurs de Montréal. Hélas, son coût de 487 000 $ est ce qui avait fait le plus de bruit. <a href="http://brandinggreatermontreal.com/greater-montreal.html">Voir le site sur la marque du Grand Montréal</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1017</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 17:36:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
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			<wp:comment_id>51</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2009-09-16 22:23:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:23:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce logo a peut-être inspiré Landor pour réaliser celui de Melbourne mais perso je trouve celui de Montréal bien moins surprenant et époustouflant]]></wp:comment_content>
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	<item>
		<title>Les logos politiques aux US</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/les-logos-politiques-aux-us/</link>
		<pubDate>Wed, 09 Sep 2009 14:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sqe975MoTlI/AAAAAAAAANw/k23XjIldAKE/s1600-h/obama-logo-dandy.gif"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5379477116581072466" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sqe975MoTlI/AAAAAAAAANw/k23XjIldAKE/s400/obama-logo-dandy.gif" style="cursor: pointer; height: 200px; width: 200px;" /></a><br /><br />En 1960, Kennedy menait campagne avec des affiches et des tracts travaillés. Aujourd'hui, Obama a mené sa campagne autour d'un logo et même d'une typo : la Gotham. Re-découvrez toutes les images et les logos utilisés pendant les diverses <a href="http://www.4president.org/">campagnes présidentielles aux Etats-Unis</a>.<br />Et un lien de +]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1018</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 16:35:00]]></wp:post_date>
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		<title>Ressource de rêve</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/ressource-de-reve/</link>
		<pubDate>Wed, 09 Sep 2009 14:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sqe8nzjNiZI/AAAAAAAAANo/4L-cz7vP6HA/s1600-h/kingkong-logo-dandy.png"><img style="cursor: pointer; width: 400px; height: 294px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sqe8nzjNiZI/AAAAAAAAANo/4L-cz7vP6HA/s400/kingkong-logo-dandy.png" alt="" id="BLOGGER_PHOTO_ID_5379475671956162962" border="0" /></a><br />Retrouvez sur ce site une<a href="http://www.annyas.com/screenshots/"> collection d'écrans de film</a> et ainsi tous les montages typos réalisés pour titrer les films qui nous ont fait rêver. Et un lien de +]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1019</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 16:32:00]]></wp:post_date>
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		<title>Les libéraux canadiens changent de visage</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/les-liberaux-canadiens-changent-de-visage/</link>
		<pubDate>Wed, 09 Sep 2009 13:55:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sqe5EgVx0LI/AAAAAAAAANg/z7eLP12lA70/s1600-h/liberalcanada-logo-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 185px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sqe5EgVx0LI/AAAAAAAAANg/z7eLP12lA70/s400/liberalcanada-logo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379471766969241778" border="0" /></a><br /><br /><br />Le <a href="http://www.liberal.ca/">Parti Libéral du Canada </a>a choisi de <a href="http://www.bedandy.fr/"><span style="font-weight: bold;">modifier son logo</span></a> sans effet de manche. On regrette que le nom du parti ne soit pas mentionné intégralement, cela répond peut être au souci d'être compris à la fois en anglais et en français, d'où la tige de la feuille d'érable qui pourrait servir d'accent sur le "e" si nécessaire. Les symboles du Canada (le rouge et la feuille d'érable) sont toujours présents, la typo du logo se pose, fini les italiques, et s'enrichit d'empattements qui lui donne une image plus classique et élégante.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1020</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 15:55:00]]></wp:post_date>
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			<wp:comment_id>67</wp:comment_id>
			<wp:comment_author><![CDATA[peter sheperd]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2009-09-16 23:21:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 21:21:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ils changent de logo et prennent un coup de vieux… entre leur logo qui avait des faux airs de compagnie aérienne et le nouveau qui ressemble à celui d'un journal local… ça sent le sapin !]]></wp:comment_content>
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		<title>Une identité partiellement modernisée</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/une-identite-partiellement-modernisee/</link>
		<pubDate>Wed, 09 Sep 2009 13:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqeyFSokxDI/AAAAAAAAANQ/xATV6i98H50/s1600-h/IAAF-logo-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 185px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqeyFSokxDI/AAAAAAAAANQ/xATV6i98H50/s400/IAAF-logo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379464083888456754" border="0" /></a><br />L'<a href="http://www.iaaf.org/">International Association of Athletics Federation</a> semble vouloir moderniser son image avec un logo redessiné. Cela ne suffira pas, à quand une modernisation du site web?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1021</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 15:47:00]]></wp:post_date>
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		<title>Le théâtre change de directeur et de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/le-theatre-change-de-directeur-et-de-logo/</link>
		<pubDate>Wed, 09 Sep 2009 12:50:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqelHfmt27I/AAAAAAAAANA/BHu5bX9pK0I/s1600-h/TUNantes-logo-dandy.png"><img style="cursor: pointer; width: 204px; height: 229px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqelHfmt27I/AAAAAAAAANA/BHu5bX9pK0I/s400/TUNantes-logo-dandy.png" alt="" id="BLOGGER_PHOTO_ID_5379449828078902194" border="0" /></a><br /><br />Le<a href="http://www.tunantes.fr/"> Théâtre Universitaire de Nantes</a> a un nouveau directeur, Bertrand Salanon. Nouveau directeur, nouveau projet : rendre l'art plus accessible, être un trait d'union, nouvelles impulsions que l'on matérialise par un<span style="font-weight: bold;"> nouveau logo</span>. Résultat réussi : un vrai nouveau souffle. Le jeu sur la typo est inspiré, aisément déclinable, bien identifiable.<br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sqel32HyxCI/AAAAAAAAANI/wZFdpAZamb4/s1600-h/tusaison-dandy.png"><img style="cursor: pointer; width: 216px; height: 44px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sqel32HyxCI/AAAAAAAAANI/wZFdpAZamb4/s400/tusaison-dandy.png" alt="" id="BLOGGER_PHOTO_ID_5379450658756936738" border="0" /></a><br />Etait-il vraiment utile de présenter la marque sous forme de bloc, en 3 lignes. La singularité de l'identité n'était-elle pas suffisante pour simplement l'écrire sur une ligne ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1022</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 14:50:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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		<wp:comment>
			<wp:comment_id>18</wp:comment_id>
			<wp:comment_author><![CDATA[Knight of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-09 15:04:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-09 13:04:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tu nantes ou tu nantes pas ?…<br />nouveau directeur, nouveau logo, nouvel échec…<br />le concepteur a ripé avec son doigt sur sa feuille ? ou alors, il a découvert l'outil déformation (Majuscule+R) dans illustrator :-)<br />Le résultat est certes esthétique (en particulier la déclinaison web) mais en terme de sens il faudrait un décodeur ou alors revoir la copie. À bon créateur salut.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>21</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2009-09-09 15:40:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-09 13:40:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Perso, j'y vois une identité en mouvement permament animé par un souffle nouveau, je te rouve dur de parler d'échec !]]></wp:comment_content>
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		<title>Thionville change...?</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/thionville-change/</link>
		<pubDate>Wed, 09 Sep 2009 12:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sqef17-rUuI/AAAAAAAAAM4/No0Kf5YFXRY/s1600-h/thionville-logo-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 185px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sqef17-rUuI/AAAAAAAAAM4/No0Kf5YFXRY/s400/thionville-logo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379444028899807970" border="0" /></a><br /><br />La <a href="http://www.mairie-thionville.fr/site/index.php">ville de Thionville</a> arbore une nouvelle identité visuelle. J'espère que La Semaine, h<a href="http://www.lasemaine.fr/">ebdo de référence en Moselle</a>, nous renseignera sur la teneur de ce changement. Le nouveau logo fait fi le la mention "ville de" déjà explicite dans "Thionville". On perd le rouge et jaune au profit du bleu et d'un peu de vert, c'est naturel. Le monogramme choisi est une réunion du T et du V, il ne ressemble pas à une majuscule et s'apparente plutôt à un essai de calligraphie plutôt qu'à une identité forte. Malgré un malheureux mariage d'écriture bâton et de typo scripte, tel un reliquat du précédent logo qui semblait être écrit à la main avec un feutre estropié, on ne peut noter qu'une amélioration du logo qui se dirige vers plus de simplicité.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1023</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 14:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-09 12:27:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/09/thionville-change.html]]></wp:meta_value>
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			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/5851450032335649345]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1505882179;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:840;}i:1;a:1:{s:2:"id";i:164;}i:2;a:1:{s:2:"id";i:5834;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>19</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-09 15:06:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-09 13:06:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est à 2 doigts d'être bien…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>22</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-09 15:41:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-09 13:41:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[euh... encore" plus de doigts !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Un logo pour fêter les 100 ans du stade</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/un-logo-pour-feter-les-100-ans-du-stade/</link>
		<pubDate>Wed, 09 Sep 2009 11:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-pour-feter-les-100-ans-du-stade/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqecWP1MonI/AAAAAAAAAMw/2XcK9PzhBBY/s1600-h/USLD-logo-dandy.png"><img style="cursor: pointer; width: 120px; height: 205px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqecWP1MonI/AAAAAAAAAMw/2XcK9PzhBBY/s400/USLD-logo-dandy.png" alt="" id="BLOGGER_PHOTO_ID_5379440185938059890" border="0" /></a><br /><br />Dans le pays Ch'ti, à Dunkerque plus exactement, on fête les 100 ans du club de football, l'<a href="http://www.usldunkerque.com/">USL de Dunkerque</a>, en lui offrant un <a href="http://www.bedandy.fr/"><span style="font-style: italic;">nouveau logo</span></a>, à l'américaine.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1024</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 13:51:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-09 11:51:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[un-logo-pour-feter-les-100-ans-du-stade]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/3404459364309523154]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509853822;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1168;}i:1;a:1:{s:2:"id";i:11228;}i:2;a:1:{s:2:"id";i:6502;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>20</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-09 15:10:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-09 13:10:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[que vient faire Flipper le dauphin  au pays des terrils ? À moins que ce soit la nouvelle attraction d'Océanopolis ?!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>23</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-09 15:42:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-09 13:42:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Flipper a du se perdre dans les eaux poissonneuses dunkerquoises]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Un logo au secours du lait en France</title>
		<link>http://yannickbourenane.com/preprod/2009/09/09/un-logo-au-secours-du-lait-en-france/</link>
		<pubDate>Wed, 09 Sep 2009 10:31:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-au-secours-du-lait-en-france/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqeGfOt93AI/AAAAAAAAAMo/qNpgsgEXlM8/s1600-h/eleveurslaitiers-logo-bedan.jpg"><img style="cursor: pointer; width: 199px; height: 199px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqeGfOt93AI/AAAAAAAAAMo/qNpgsgEXlM8/s400/eleveurslaitiers-logo-bedan.jpg" alt="" id="BLOGGER_PHOTO_ID_5379416151002307586" border="0" /></a><br /><br />La <a href="http://www.fnpl.fr/">fédération Nationale des Producteurs de Lait</a> (FNPL) contre-attaque dans la bataille du prix du lait en lançant une campagne visant à valoriser les produits laitiers issus de nos régions. La pierre angulaire de cette campagne : un logo à  la disposition des entreprises et des éleveurs pour certifier leur produit. L'initiative est louable, l'idée de mentionner "éleveur laitier" plutôt que "producteur laitier" est efficace, ainsi peut-on dire que ce <a href="http://www.bedandy.fr/"><span style="font-weight: bold;">logo</span></a> a le véritable mérite d'avoir été lancé : il permettra de connaître l'origine des produits achetés.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1025</wp:post_id>
		<wp:post_date><![CDATA[2009-09-09 12:31:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-09 10:31:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-logo-au-secours-du-lait-en-france]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/09/un-logo-au-secours-du-lait-en-france.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/6574784893066672662]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509140190;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:998;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:4548;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>47</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 22:12:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:12:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un pré héxagonal pour parler de tous les éleveurs c'est bien vu. par contre je vais être casse-pied mais le lait ce n'est pas bleu sauf le lait écrémé (bouchon bleu!) alors les gouttes, que représentent-elles ? de l'eau ? :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Un logo représentatif du nom de la marque</title>
		<link>http://yannickbourenane.com/preprod/2009/09/08/un-logo-representatif-du-nom-de-la-marque/</link>
		<pubDate>Tue, 08 Sep 2009 14:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-representatif-du-nom-de-la-marque/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqZoCyin2uI/AAAAAAAAAME/DLThvR9hoFQ/s1600-h/stadsschouwburg-utrecht-logo-bedandy.png"><img style="cursor: pointer; width: 400px; height: 33px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqZoCyin2uI/AAAAAAAAAME/DLThvR9hoFQ/s400/stadsschouwburg-utrecht-logo-bedandy.png" alt="" id="BLOGGER_PHOTO_ID_5379101202076654306" border="0" /></a><br />Le théâtre national d'Utrecht aux Pays -Bas, baptisé le <a href="http://www.stadsschouwburg-utrecht.nl/">Stadsschouwburg Utrecht , </a>si j'ai mis les consonnes dans le bon ordre (dont un 5 à la suite !), déploie son <span style="font-style: italic;">nouveau logo</span> réalisé par <a href="http://www.edenspiekermann.com/">edenspiekermann</a>. Il y a comme une part d'ironie dans ce logo pour lequel l'agence a brillamment choisi de développer une typo dédiée avec un jeu complet de reflets qui promet de belles déclinaisons, <a href="http://fontfeed.com/archives/edenspiekermann-wins-two-red-dot-awards/">à voir ici</a>. Le tout restant très esthétique, la question de la lisibilité ne se posant plus.<br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqZonhEDNnI/AAAAAAAAAMM/xBSimANpYl8/s1600-h/stadsschouwburg-utrecht-bedandy.png"><img style="cursor: pointer; width: 241px; height: 259px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqZonhEDNnI/AAAAAAAAAMM/xBSimANpYl8/s400/stadsschouwburg-utrecht-bedandy.png" alt="" id="BLOGGER_PHOTO_ID_5379101833040180850" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1026</wp:post_id>
		<wp:post_date><![CDATA[2009-09-08 16:15:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-08 14:15:00]]></wp:post_date_gmt>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/09/un-logo-representatif-du-nom-de-marque.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/842865878563368946]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509486391;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:934;}i:2;a:1:{s:2:"id";i:1051;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>17</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-09 13:24:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-09 11:24:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[allez voir sur : http://www.edenspiekermann.com/en/work/projects/utrecht-city-theatre<br /><br />le principe d'IV est efficace et les déclinaisons particulièrement soignées… un vrai travail d'anglo-saxon !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>24</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-09 15:53:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-09 13:53:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ce sont des allemands et des hollandais !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Nouvelle marque roumaine : Litro</title>
		<link>http://yannickbourenane.com/preprod/2009/09/08/nouvelle-marque-roumaine-litro/</link>
		<pubDate>Tue, 08 Sep 2009 13:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouvelle-marque-roumaine-litro/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqZapmQHipI/AAAAAAAAAL0/C13Ca5Gi9wo/s1600-h/litro-logo-bedandy.jpg"><br /><img style="cursor: pointer; width: 295px; height: 196px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqZapmQHipI/AAAAAAAAAL0/C13Ca5Gi9wo/s320/litro-logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379086475629922962" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqZdRHlMnNI/AAAAAAAAAL8/gko4JBAINhQ/s1600-h/litro-logovivant-bedandy.jpg"><img style="cursor: pointer; width: 288px; height: 199px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqZdRHlMnNI/AAAAAAAAAL8/gko4JBAINhQ/s200/litro-logovivant-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379089353614859474" border="0" /></a><br /><br /><br />Le groupe <a href="http://www.rompetrol.com/">Rompetrol </a>en Roumanie lance deux nouvelles stations-service sous le nom Litro, un naming et une création de l'agence <a href="http://saffron-consultants.com/featured-work/litro/">Saffron</a>. Un<span style="font-weight: bold;"> logo séduisant</span> mais plutôt fantasque, décliné dans plusieurs couleurs. Il semble avoir un bon potentiel pour rencontrer des problèmes d'adaptations et de lisibilité sur différents supports. Dans la série des logos informes, il a l'avantage de représenter une goutte et d'être ainsi plus mémorisable.<a href="http://saffron-consultants.com/featured-work/litro/"> Sur ce site</a>, vous découvrirez les déclinaisons du logo, une fois sur l'enseigne de station-service, il fait davantage penser à un trou de serrure...<br />Et vous, que vous inspire-t-il ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1027</wp:post_id>
		<wp:post_date><![CDATA[2009-09-08 15:08:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-08 13:08:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[nouvelle-marque-roumaine-litro]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/09/nouvelle-marque-roumaine-litro.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/5982795962310492756]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1506912826;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:934;}i:1;a:1:{s:2:"id";i:967;}i:2;a:1:{s:2:"id";i:1109;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>15</wp:comment_id>
			<wp:comment_author><![CDATA[Lorraine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-09 12:57:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-09 10:57:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ca m'inspire que c'est illisible, ça fait faux]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Nouveau logo du TIFF</title>
		<link>http://yannickbourenane.com/preprod/2009/09/08/nouveau-logo-du-tiff/</link>
		<pubDate>Tue, 08 Sep 2009 12:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-du-tiff/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqZNxROGjcI/AAAAAAAAALU/pUYqLE1dAB8/s1600-h/tiff-logo-bedandy.png"><img style="cursor: pointer; width: 177px; height: 66px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqZNxROGjcI/AAAAAAAAALU/pUYqLE1dAB8/s400/tiff-logo-bedandy.png" alt="" id="BLOGGER_PHOTO_ID_5379072313772117442" border="0" /></a><br /><br />Le <a href="http://www.tiff.net/">Toronto International Film Festival</a>, TIFF, qui se déroule du 10 au 19 septembre 2009 se dote d'un <a href="http://www.bedandy.fr/"><span style="font-weight: bold;">nouveau logo</span></a>. Cette fois, il semblerait que le festival ait trouvé son identité et que ce logo soit à vocation permanente, contrairement aux années précédentes où le logo mentionnait l'année. La douceur et la symétrie typographiques de ce <span style="font-style: italic;">nouveau logo </span>sont assez remarquables.<br /><br /><span style="font-style: italic;">Les anciens logos du TIFF en 2007 et 2008</span><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqZOTZfDr5I/AAAAAAAAALc/rfgrlXAFNAw/s1600-h/tiff07-logo-bedandy.jpg"><img style="cursor: pointer; width: 95px; height: 56px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqZOTZfDr5I/AAAAAAAAALc/rfgrlXAFNAw/s200/tiff07-logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379072900106268562" border="0" /></a> <a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqZOdjIYwLI/AAAAAAAAALk/YCSEsvOEcQs/s1600-h/tiff08-logo-bedandy.jpg"><img style="cursor: pointer; width: 96px; height: 53px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqZOdjIYwLI/AAAAAAAAALk/YCSEsvOEcQs/s200/tiff08-logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379073074494226610" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqZOdjIYwLI/AAAAAAAAALk/YCSEsvOEcQs/s1600-h/tiff08-logo-bedandy.jpg"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1028</wp:post_id>
		<wp:post_date><![CDATA[2009-09-08 14:21:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-08 12:21:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-logo-du-tiff]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/09/nouveau-logo-du-tiff.html]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/4248026119344816266]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510345279;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:11993;}i:2;a:1:{s:2:"id";i:1115;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>16</wp:comment_id>
			<wp:comment_author><![CDATA[peter sheperd]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-09 13:19:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-09 11:19:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comment le déclinent-ils pour chaque année ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>25</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-09 15:55:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-09 13:55:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A mon avis, il ne changera plus, ca devient une marque permanente]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Nouveau logo pour la radio nationale Bulgare</title>
		<link>http://yannickbourenane.com/preprod/2009/09/08/nouveau-logo-pour-la-radio-nationale-bulgare/</link>
		<pubDate>Tue, 08 Sep 2009 09:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-pour-la-radio-nationale-bulgare/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqYnzA7-A-I/AAAAAAAAALM/XO0YJlvu0hw/s1600-h/BNR-logo-bedandy.png"><img style="cursor: pointer; width: 307px; height: 119px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqYnzA7-A-I/AAAAAAAAALM/XO0YJlvu0hw/s320/BNR-logo-bedandy.png" alt="" id="BLOGGER_PHOTO_ID_5379030562318975970" border="0" /></a><br />Après avoir installé 66 nouveau émetteurs sur son territoire et développé son site web en 11 langues, la <a href="http://www.bnr.bg/">Radio Nationale Bulgare</a>, la BNR, accède à une dimension d'envergure qu'elle matérialise avec un <span style="font-weight: bold;">nouveau logo</span>. <span style="font-style: italic;">Inscrit dans </span><a href="http://www.bedandy.fr/"><span style="font-style: italic;">les tendances visuelles du moment</span></a>, le logo présente l'avantage de conjuguer des caractères cyrilliques à des caractères latins. La BNR entre dans une nouvelle ère.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1029</wp:post_id>
		<wp:post_date><![CDATA[2009-09-08 11:43:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-08 09:43:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[nouveau-logo-pour-la-radio-nationale-bulgare]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/09/nouveau-logo-pour-la-radio-nationale.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/7797908121489410598]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1500917196;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11198;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:7549;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Carrefour positivé</title>
		<link>http://yannickbourenane.com/preprod/2009/09/06/carrefour-positive/</link>
		<pubDate>Sun, 06 Sep 2009 10:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/carrefour-positive/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqOOeUjAjUI/AAAAAAAAALE/SYQOPM6a6L0/s1600-h/logo-carrefour-nouveau1.jpg"><img style="cursor: pointer; width: 400px; height: 250px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqOOeUjAjUI/AAAAAAAAALE/SYQOPM6a6L0/s400/logo-carrefour-nouveau1.jpg" alt="" id="BLOGGER_PHOTO_ID_5378299031573269826" border="0" /></a><br /><br />Avec Publicis, Carrefour initie sa campagne <span style="font-style: italic;">le retour du positif </span>sur <a href="http://www.facebook.com/pages/Carrefour-France/262387970062?v=wall&viewas=0">Facebook</a> propose un <a style="font-weight: bold;" href="http://www.bedandy.fr/">lifting de son logo</a> et le fait vivre selon plusieurs dégradés de couleur. A mon goût, la stratégie choisie est plus remarquable que le design résultant.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1030</wp:post_id>
		<wp:post_date><![CDATA[2009-09-06 12:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-06 10:22:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[carrefour-positive]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/09/carrefour-positive.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1503939760;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:13856;}i:1;a:1:{s:2:"id";i:153;}i:2;a:1:{s:2:"id";i:2766;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>6</wp:comment_id>
			<wp:comment_author><![CDATA[knight of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-06 15:31:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-06 13:31:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le lifting est pas mal. Par contre, la déclinison couleur (dégradés) est pitoyable - les dégradés sont moches !!!! :-(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>52</wp:comment_id>
			<wp:comment_author><![CDATA[RL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 22:28:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:28:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ok pour le logo mais les déclinaisons couleurs sont hideuses. Beurk. Au lieu de rster river devant leur écran, certains feraient bien de relire Johannes Itten - il y aurait moins de dégâts.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1271</wp:comment_id>
			<wp:comment_author><![CDATA[Logodream]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-09 22:22:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-09 21:22:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[pour moi les 3 premiers dégradés ça va et a prés il y a les deux dégradés bleu qui me plaise sinon le reste c'est pas top]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Carrefour officialise son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/06/carrefour-officialise-son-nouveau-logo/</link>
		<pubDate>Sun, 06 Sep 2009 09:36:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/carrefour-officialise-son-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqOIRrvxbnI/AAAAAAAAAK8/q2c-u0Nz7GI/s1600-h/carrefour-logo-bedandy.jpg"><img style="cursor: pointer; width: 400px; height: 185px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqOIRrvxbnI/AAAAAAAAAK8/q2c-u0Nz7GI/s400/carrefour-logo-bedandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5378292217392754290" border="0" /></a><br /><br />En janvier, Maurice Lévy DG de Publicis, raflait <a href="http://www.carrefour.fr/">Carrefour, l'un de ses anciens clients, </a>à Havas, sans compétition, du jamais vu dans le monde de la communication. Aujourd'hui, la nouvelle campagne est lancée : <span style="font-style: italic;">Avec Carrefour, le positif est de retour</span>, écho à la célèbre signature écrite par Publicis, déjà, en 1988<span style="font-style: italic;"> Avec Carrefour, je positive</span>. Cette campagne s'accompagne d'un arrondissement du bloc marque : les pointes du losange sont arrondies, la typo<span style="font-style: italic;"> courrier </span>est abandonnée au profit d'une typo aminicie, allongée et arrondie, certainement pour que le "C", en réserve dans le losange, soit plus facilement reconnaissable. Le nom <span style="font-style: italic;">Carrefour</span> s'inscrit désormais en plus grand et le signe s'est centré par rapport au nom. L'ensemble des modifications semblent plus procéder de la correction que du changement d'identité. La vraie nouveauté dans l'image provient de la page<a href="http://www.facebook.com/pages/Carrefour-France/262387970062"> facebook</a> et du logo rendu vivant : voir le billet.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1031</wp:post_id>
		<wp:post_date><![CDATA[2009-09-06 11:36:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-06 09:36:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[carrefour-officialise-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509120390;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:937;}i:1;a:1:{s:2:"id";i:1105;}i:2;a:1:{s:2:"id";i:11852;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>5</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-06 15:28:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-06 13:28:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[combien a-t-il coûté ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>9</wp:comment_id>
			<wp:comment_author><![CDATA[be dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-06 15:42:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-06 13:42:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo de Melbourne a coûté 240 000 $, ça peut donner une idée]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>155</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 21:58:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 19:58:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça sent la cure d'amaigrissement visuelle avant celle de la masse salariale.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
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	<item>
		<title>Mon petit lifting</title>
		<link>http://yannickbourenane.com/preprod/2009/09/15/mon-petit-lifting/</link>
		<pubDate>Tue, 15 Sep 2009 21:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/mon-petit-lifting/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SrALfvEfZVI/AAAAAAAAAZE/nk6nZpu93q8/s1600-h/monpetitponey-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 185px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SrALfvEfZVI/AAAAAAAAAZE/nk6nZpu93q8/s400/monpetitponey-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5381814194546894162" border="0" /></a>Toutes les marques ont le droit à une cure de jeunesse, également celles pour enfants. Mon petit poney va rapidement connaître un petit lifting de son logo, comme cela s'est produit aux Etats-Unis. Le jouet pour filles, édité par la <a href="http://www.hasbro.com/mylittlepony/fr_FR/">firme Hasbro</a>, était doté d'un logo dégradé, avec une typo dessinée plutôt grasse. <strong>Le logo a été redessiné</strong>. La typo s'empatte pour obtenir des arrondis plus voluptueux, à tel point que le Y se transforme en queue de poney, belle évocation. Adieu le dégradé, le logo joue uniquement dans les gammes de rose et quitte ainsi l'effet <span style="font-style: italic;">petit-suisse</span> de son logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>992</wp:post_id>
		<wp:post_date><![CDATA[2009-09-15 23:46:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-15 21:46:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508977425;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1120;}i:1;a:1:{s:2:"id";i:362;}i:2;a:1:{s:2:"id";i:901;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>39</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 15:14:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 13:14:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On croirait que le nouveau logo est l'ancien]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Renault change</title>
		<link>http://yannickbourenane.com/preprod/2009/09/15/renault-change/</link>
		<pubDate>Tue, 15 Sep 2009 16:18:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/renault-change/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sq--iwFyMHI/AAAAAAAAAY8/ID_Gny7Ux50/s1600-h/Renault-signature.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 250px; height: 200px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sq--iwFyMHI/AAAAAAAAAY8/ID_Gny7Ux50/s400/Renault-signature.jpg" alt="" id="BLOGGER_PHOTO_ID_5381729583965024370" border="0" /></a>Sévèrement touché par la crise, avec un recul de son chiffre d'affaires de près de 24% au 1 er semestre, le constructeur automobile français <a href="http://www.renault.fr/">Renault</a> a annoncé aujourd'hui qu'il changeait de signature, à l'aide de Publicis Conseil. Restant confiant sur l'avenir, avec la perspective de lancer des véhicules électriques en 2012, Renault annonce pour l'instant que la marque change de signature, le "<span style="font-style: italic;">créateur d'automobile</span>" qui construit "d<span style="font-style: italic;">es voitures à vivre</span>" promet désormais "<span style="font-style: italic;">changeons de vie, changeons l'automobile</span>". Stephen Norman, directeur marketing, commente "<em>qu'aujourd'hui, ce ne sont plus les gens qui s'adaptent à l'automobile, mais l'automobile à s'adapter aux gens</em>". A priori, le raisonnement est bon. Il y a 30 ans c'est celui que Steve Jobs a formé à propos du micro-ordinateur et on voit le succès commercial et marketing de MAC. Nous souhaitons la même révolution pour Renault et ses usagers.<br /><a href="http://www.lesechos.fr/luxe/videos/300375878-stephen-norman-change-renault.htm"><br />Regarder la vidéo commentée sur les Echos </a><a href="http://www.renault.fr/decouvrez-renault/groupe/signature.jsp"><br />Voir le film de marque sur le site de Renault</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>993</wp:post_id>
		<wp:post_date><![CDATA[2009-09-15 18:18:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-15 16:18:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510562967;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:982;}i:1;a:1:{s:2:"id";i:15041;}i:2;a:1:{s:2:"id";i:11459;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>37</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 00:58:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-15 22:58:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais ils ont combien de signatures? Et quand est-ce qu'ils vendent des voitures?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>41</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 21:51:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 19:51:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En avant comme avant! ça sent le roussi dans les bureaux de la marque au losange. En cette période de crise où les ventes ne se maintiennent que grâce aux primes à la casse, ce n'est pas ce genre de signature qui va créer l'élan pour aider la marque à sortir du marasme. Ne serait-ce pas le chant du cygne ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Le MSB change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/15/le-msb-change-de-logo/</link>
		<pubDate>Tue, 15 Sep 2009 12:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-msb-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S0slI6VMW2I/AAAAAAAABHk/prc-WeGBZR0/s1600-h/bedandy_MSB.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S0slI6VMW2I/AAAAAAAABHk/prc-WeGBZR0/s400/bedandy_MSB.jpg" /></a><br /></div><br />Le <a href="http://www.msb.fr/">MSB</a>, le club Mans Sarthe Basket change de logo. Les trois lettres sont maintenant plus lisibles. Le logo est désormais dans la lignée des logos de clubs de sport américains avec une illustration de lion élégante pour rappeler la mascotte du MSB dans les années 30. Le logo abandonne le violet et le rouge pour ne garder que la couleur orange du ballon de basket et utilise comme deuxième couleur le gris. Un beau changement de lgo à part l'encart triangulaire qui aurait pu être un peu plus travaillé.<br /><br />Faîtes un petit tour sur le site des<a href="http://www.sportslogos.net/"> logos des clubs sportifs aux Etats-Unis.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>994</wp:post_id>
		<wp:post_date><![CDATA[2009-09-15 14:12:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-15 12:12:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-msb-change-de-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/08/le-msb-change-de-logo.html]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/5240158429012478278]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510264291;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:840;}i:1;a:1:{s:2:"id";i:815;}i:2;a:1:{s:2:"id";i:14753;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>245</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 15:11:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 14:11:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il s'inspiren surtout des logos des équipes de la NBA ou de la NFL ou bien encore de la MLB… ce qui n'est pas uen mauvaise idée en soit. Le résultat est bon mais trop typé USA]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Avis de tempête sur le G8 : un logo dans le vent</title>
		<link>http://yannickbourenane.com/preprod/2009/09/14/avis-de-tempete-sur-le-g8-un-logo-dans-le-vent/</link>
		<pubDate>Mon, 14 Sep 2009 20:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/avis-de-tempete-sur-le-g8-un-logo-dans-le-vent/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sq6oWaOBjvI/AAAAAAAAAYk/VzatkIglP6s/s1600-h/muskoka2010-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 243px; height: 168px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sq6oWaOBjvI/AAAAAAAAAYk/VzatkIglP6s/s400/muskoka2010-logo.png" alt="" id="BLOGGER_PHOTO_ID_5381423707703054066" border="0" /></a>Le <a href="http://www.canadainternational.gc.ca/g8/index.aspx?lang=fra">gouvernement canadien</a> a dévoilé <a href="http://bedandy.blogspot.com/"><strong>le nouveau logo</strong> </a>du<br />sommet du G8 qui aura lieu à Muksoka en Ontario en juin 2010. Conçu par Kaboom communication design, le logo "<span style="font-style: italic;">représente un pin bien enraciné et balayé par le vent. Il traduit l’esprit de la région de Muskoka ainsi que la relation du Canada avec la nature. Le tronc, avec ses huit branches représentant les membres du G8, illustre la force </span><span style="font-style: italic;">que lui confère l’unité</span>." On remarque une typo assez élégante pour indiquer le lieu du sommet, il est amusant de constater une consonnance japonaise au nom du lieu, ceci <a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sq6qef-nEmI/AAAAAAAAAY0/AbJGLK-dSYk/s1600-h/g8-logos.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 196px; height: 400px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sq6qef-nEmI/AAAAAAAAAY0/AbJGLK-dSYk/s400/g8-logos.jpg" alt="" id="BLOGGER_PHOTO_ID_5381426045711225442" border="0" /></a>accompagné d'une typo épuré, dans un style également japonais. La feuille d'Erable, symbole du Canada évite toute désorientation. Ce logo s'inscrit dans la ligné des précédents : illustratifs. C'est même le deuxième agrémenté d'un arbre, il fait echo au sommet qui s'est déroulé en 2004 sur le territoire américain. Ci-dessous, <strong>les logos du G8 depuis 1996</strong><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sq6qef-nEmI/AAAAAAAAAY0/AbJGLK-dSYk/s1600-h/g8-logos.jpg"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>995</wp:post_id>
		<wp:post_date><![CDATA[2009-09-14 22:28:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-14 20:28:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[avis-de-tempete-sur-le-g8-un-logo-dans-le-vent]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/09/avis-de-tempete-sur-le-g8-un-logo-dans.html]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/1128830543556311478]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510665567;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:988;}i:1;a:1:{s:2:"id";i:832;}i:2;a:1:{s:2:"id";i:793;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>42</wp:comment_id>
			<wp:comment_author><![CDATA[peter sheperd]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 21:55:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 19:55:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le double sens créé par cet arbre secoué par le vent pourrait se révéler à double tranchant pour le ou les services de communication du G8 de Musoka. Entre la crise et les alter-mondialistes, certains risquent de se faire secouer le prunier… Pardon ! le sapin]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>43</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 21:57:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 19:57:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Construction et hiérarchie de lecture très approximatives…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Vivifier le logo pour vivifier la marque : Sony Ericsson</title>
		<link>http://yannickbourenane.com/preprod/2009/09/14/vivifier-le-logo-pour-vivifier-la-marque-sony-ericsson/</link>
		<pubDate>Mon, 14 Sep 2009 20:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/vivifier-le-logo-pour-vivifier-la-marque-sony-ericsson/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sq6kViMSRMI/AAAAAAAAAYc/MlIbnG0iAUU/s1600-h/sonyericsson-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 185px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sq6kViMSRMI/AAAAAAAAAYc/MlIbnG0iAUU/s400/sonyericsson-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5381419294616863938" border="0" /></a><br />Le constructeur mi-japonais mi-suédois de téléphonie mobile, <a href="http://www.sonyericsson.com/cws/?direct=true">Sony-Ericsson</a>, impulse un nouveau souffle à sa marque pour la relancer : la "<span style="font-style: italic;">liquid energy</span>". La marque annonce une <strong>nouvelle identité visuelle</strong>. En fait de <strong>nouveau logo</strong>, il semblerait plutôt qu'il soit augmenté de la partie dite <span style="font-style: italic;">liquide</span> et qu'il vive ainsi avec 7 couleurs différentes. A voir. Par ailleurs, l'entreprise reprend le slogan de la maison-mère Sony : <span style="font-style: italic;">make.believe</span>. Ce retour sur la scène s'organise autour du lancement d'un nouveau mobile de luxe : le Xperia Pureness.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>996</wp:post_id>
		<wp:post_date><![CDATA[2009-09-14 22:13:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-14 20:13:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[vivifier-le-logo-pour-vivifier-la-marque-sony-ericsson]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/09/vivifier-le-logo-pour-vivifier-la.html]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/472475746139242917]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1506373269;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:128;}i:1;a:1:{s:2:"id";i:1115;}i:2;a:1:{s:2:"id";i:935;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>31</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-15 09:31:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-15 07:31:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Déjà que la pastille faisait lessive, maintenant on est en plein dedans]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>34</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-15 10:07:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-15 08:07:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[:) reste à savoir si la boule sera ou non accompagnée de sa cape à chaque fois.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>35</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-15 10:07:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-15 08:07:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils feraient mieux de changer le logo qui ressemble à celui de la Xbox]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>49</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 22:17:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:17:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sony Erricson a été racheté par Procter & Gamble ?<br />;-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>50</wp:comment_id>
			<wp:comment_author><![CDATA[PM]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 22:20:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:20:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[une bonne idée est une idée simple - ce n'était pas nécessaire de compliquer le message. Le résultat est évidemment décevant. Reste à voir comment il s'anime…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Au revoir AIG - Bienvenue Chartis</title>
		<link>http://yannickbourenane.com/preprod/2009/09/14/au-revoir-aig-bienvenue-chartis/</link>
		<pubDate>Mon, 14 Sep 2009 18:18:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/au-revoir-aig-bienvenue-chartis/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sq6hs8KKMhI/AAAAAAAAAYU/zL0ewz4pik0/s1600-h/aig-chartis-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 185px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sq6hs8KKMhI/AAAAAAAAAYU/zL0ewz4pik0/s400/aig-chartis-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5381416398189376018" border="0" /></a><br />Les assureurs ont du plomb dans l'aile, après 60 ans de présence en France, <a href="http://www.aigeurope.com/">AIG</a> disparaît au profit de Chartis, une marque au logo résolument plus moderne, qui rompt complètement avec l'image du précédent logo. Il reste certes en bleu, comme la majorité des <a href="http://www.bedandy.fr/"><strong>logos institutionnels</strong></a>, mais il abandonne les empattements de manière élégante et gagne une illustration : un C, ouvert vers l'avenir, en haut à droite, dont la forme s'approche de celle de la boussole. D'ailleurs Chartis signifie carte en grec. Reste à voir l'accueil du public.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>997</wp:post_id>
		<wp:post_date><![CDATA[2009-09-14 20:18:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-14 18:18:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[au-revoir-aig-bienvenue-chartis]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508004258;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:703;}i:1;a:1:{s:2:"id";i:1062;}i:2;a:1:{s:2:"id";i:1066;}}}}]]></wp:meta_value>
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	<item>
		<title>Et un logo pour rallonger la saison des fruits rouges</title>
		<link>http://yannickbourenane.com/preprod/2009/09/14/et-un-logo-pour-rallonger-la-saison-des-fruits-rouges/</link>
		<pubDate>Mon, 14 Sep 2009 15:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/et-un-logo-pour-rallonger-la-saison-des-fruits-rouges/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sq5e3FLA5dI/AAAAAAAAAYE/bCbkyB05dOI/s1600-h/800px-fraiches_logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 218px; height: 163px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sq5e3FLA5dI/AAAAAAAAAYE/bCbkyB05dOI/s400/800px-fraiches_logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5381342905128510930" border="0" /></a><br />Les 700 <a href="http://fraisesetframboisesduquebec.com/">producteurs de fraises et de framboises</a> de Québec ont lancé une nouvelle campagne avec un site et une identité visuelle pour indiquer à leurs compatriotes que la saison de ces fruits se rallongeait jusqu'en octobre et pour mettre en valeur les avantages d'acheter local : la fraicheur.<br />Au-delà de toutes ces bonnes intentions, le logo choisi est démonstratif, illustré de manière basique et la typo scripte flanche de manière étrange. Un logo aussi représentatif avait-il besoin de préciser en signature "fraises et framboises". Les communicants  semblent avoir sous-estimé le potentiel de compréhension de leur public.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>998</wp:post_id>
		<wp:post_date><![CDATA[2009-09-14 17:13:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-14 15:13:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[et-un-logo-pour-rallonger-la-saison-des-fruits-rouges]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510391830;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:934;}i:1;a:1:{s:2:"id";i:14830;}i:2;a:1:{s:2:"id";i:9925;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>44</wp:comment_id>
			<wp:comment_author><![CDATA[knight of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 22:02:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:02:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un logo où l'on écrit ce que représente le dessin (fraises & framboises) mérite un mauvais point. C'est mignonnet mais personnellement je ne pense que cette représentation ne mérite pas le terme logotype]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Nouvelle marque : flagtv</title>
		<link>http://yannickbourenane.com/preprod/2009/09/14/nouvelle-marque-flagtv/</link>
		<pubDate>Mon, 14 Sep 2009 12:07:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouvelle-marque-flagtv/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sq4yWLcv5QI/AAAAAAAAAXw/elG2M4WapYs/s1600-h/249px-flagtv-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 249px; height: 75px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sq4yWLcv5QI/AAAAAAAAAXw/elG2M4WapYs/s400/249px-flagtv-logo.png" alt="" id="BLOGGER_PHOTO_ID_5381293961366201602" border="0" /></a><a href="http://www.flagtv.fr/">Flagtv </a>est une antenne extérieure numérique amplifiée dont la marque vient d'être lancée. Nouvelle marque donc nouveau packaging, nouvelle campagne presse et nouveau logo. Le tout a été conçu par l'agence conseil en communication opérationnelle lilloise Nikita. Dommage que les annonceurs ne fassent pas appel à des spécialistes de l'identité visuelle.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>999</wp:post_id>
		<wp:post_date><![CDATA[2009-09-14 14:07:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-14 12:07:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouvelle-marque-flagtv]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508280243;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:158;}i:1;a:1:{s:2:"id";i:39;}i:2;a:1:{s:2:"id";i:14348;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>45</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 22:03:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:03:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce n'est pas sympa d'avoir cité l'agence responsable de ce "logo" :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Une participation logotypée</title>
		<link>http://yannickbourenane.com/preprod/2009/09/12/une-participation-logotypee/</link>
		<pubDate>Fri, 11 Sep 2009 22:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/une-participation-logotypee/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqrLpf9MpXI/AAAAAAAAAQ4/_9Ju-_YOzgE/s1600-h/dutchdesignworks-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 220px; height: 280px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqrLpf9MpXI/AAAAAAAAAQ4/_9Ju-_YOzgE/s400/dutchdesignworks-logo.png" alt="" id="BLOGGER_PHOTO_ID_5380336618660734322" border="0" /></a><br />La participation néerlandaise, le Dutch Design Works, à la <a href="http://dutchdfa.nl/programme/search/Shanghai/detail/211/Shanghai_Creative_Industry_Week__100_Design_Shanghai" target="_blank">Shanghai International Creative Industry Week</a> (SICIW) se dote d'une identité visuelle iconoclaste avec le Studio Dumbar. I<span style="font-weight: bold; font-style: italic;">l est d'époque de <a href="http://www.bedandy.fr/">designer des logos </a>informes et cela est bien gênant s'il s'agit de brander une entreprise de manière durable.</span> En revanche, pour marquer la présence d'un pays à un événement, bref pour une expression visuelle temporaire, il s'agit de frapper fort. Cette identité visuelle se marque selon différentes intensités et avec un dégradé de couleur remarquable. Ses déclinaisons fonctionnent fort bien. Je parie qu'il se feront remarquer lors de le SICIW. Une belle <strong><a href="http://bedandy.blogspot.com/">actualité de logos</a></strong>.<br /><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqrMe-7rDWI/AAAAAAAAARA/UzLoKP_e1FU/s1600-h/dutchdesign-kakemono.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 283px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqrMe-7rDWI/AAAAAAAAARA/UzLoKP_e1FU/s400/dutchdesign-kakemono.jpg" alt="" id="BLOGGER_PHOTO_ID_5380337537508904290" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1000</wp:post_id>
		<wp:post_date><![CDATA[2009-09-12 00:11:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-11 22:11:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[une-participation-logotypee]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508915985;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:367;}i:1;a:1:{s:2:"id";i:7260;}i:2;a:1:{s:2:"id";i:11652;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>29</wp:comment_id>
			<wp:comment_author><![CDATA[I OM]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-12 11:47:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-12 09:47:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qu'est-ce que ces trainés colorées tektoniciennes? Un nouveau délire de créatif aux dépens d'une belle identité?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>30</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-14 11:49:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-14 09:49:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Des trainées ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>46</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 22:09:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:09:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[serait-ce le logo de demain ? j'ai du mal à imaginer cette forme floue comme identité visuelle. Par contre, elle (identité visuelle) a quelque chose qui me plait (en particulier ses déclinaisons) - un mélange de "folie" artistique et de rigueur flamande.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>65</wp:comment_id>
			<wp:comment_author><![CDATA[victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 23:09:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 21:09:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'adore]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>100</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-29 00:27:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 22:27:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce serait intéressant, au moins sur ce forum, qu'on ne tombe pas sur les jm jmpas lapidaires et dénués de sens.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Un logo pour un étage de magasin</title>
		<link>http://yannickbourenane.com/preprod/2009/09/11/un-logo-pour-un-etage-de-magasin/</link>
		<pubDate>Fri, 11 Sep 2009 21:41:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-pour-un-etage-de-magasin/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqrFQxSnVoI/AAAAAAAAAQw/EHW6121nyCk/s1600-h/Saks3Fifth+avenue-logo-dandy.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 217px; height: 294px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqrFQxSnVoI/AAAAAAAAAQw/EHW6121nyCk/s400/Saks3Fifth+avenue-logo-dandy.gif" alt="" id="BLOGGER_PHOTO_ID_5380329596747470466" border="0" /></a><a href="http://www.saksfifthavenue.com/main/context_chooser.jsp?previous_page=%2FEntry.jsp&ASSORTMENT%3C%3East_id=1408474395222441&bmForm=set_redirected&bmFormID=1252705335891&bmUID=1252705335891">Le magasin New-Yorkais Saks Fifth Avenue</a> mise sur un<a href="http://www.bedandy.fr/"><span style="font-weight: bold; color: rgb(153, 51, 153);"> nouveau logo</span></a><span style="color: rgb(51, 0, 0);"> pour</span> lancer un étage nouvellement rénové : le 3ème. A cet étage, 49 collections de 23 créateurs sont représentées, les mêmes qui composent le logo designé par Pentagram. Ce nouveau logo s'inscrit dans la lignée des logos composés d'éléments tel qu'on a pu le voir pour Natur 2000 ou bien Unilever. Il marque une tendance actuelle. Cette exercice calligraphique est de belle exécution. Il peut donner une idée de ce qui représente le luxe pour les américains, un mélange de précieux et d'exagération.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1001</wp:post_id>
		<wp:post_date><![CDATA[2009-09-11 23:41:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-11 21:41:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Le champagne Duval-Leroy modifie son image</title>
		<link>http://yannickbourenane.com/preprod/2009/09/11/le-champagne-duval-leroy-modifie-son-image/</link>
		<pubDate>Fri, 11 Sep 2009 20:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-champagne-duval-leroy-modifie-son-image/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sqq4Ui40kzI/AAAAAAAAAQQ/uPEKM3grEIo/s1600-h/duvalleroy-logo-dandy.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 173px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sqq4Ui40kzI/AAAAAAAAAQQ/uPEKM3grEIo/s400/duvalleroy-logo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5380315367949505330" border="0" /></a><br /><br />Pour les 150 ans de la marque, l'agence Dragon Rouge a travaillé sur l'histoire de ce <a href="http://www.duval-leroy.com/">champagne Duval-Leroy</a>, "<span style="font-style: italic;">une histoire qui se caractérise par un caractère dual qui associe savoir-faire de vigneron et celui de négociant, dimension artisanale et internationale, masculinité et féminité et enfin, passion et raison</span>". Cette réflexion a donné naissance  un nouveau packaging et à un nouveau bloc marque ou <a href="http://www.bedandy.fr/">logo</a><br />On remarque le travail de synthétisation du blason assez réussi qui se concentre désormais sur l'essentiel et se laisse mémoriser plus facilement. D'un point de vue sémiologique, la marque Duval-leroy gagne des galons mais le jeu typographique, très ancré dans le monde du champagne, manque son objectif haut de gamme en utilisant des codes trop dévoyés et alambiqués, un comble pour du champagne.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1002</wp:post_id>
		<wp:post_date><![CDATA[2009-09-11 22:44:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-11 20:44:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Le logo Beachcomber s&#039;allège</title>
		<link>http://yannickbourenane.com/preprod/2009/09/11/le-logo-beachcomber-sallege/</link>
		<pubDate>Fri, 11 Sep 2009 19:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-beachcomber-sallege/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sqqzz649RBI/AAAAAAAAAQA/9yZ8GapsJmQ/s1600-h/beachcomber-logo-dandy.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 144px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sqqzz649RBI/AAAAAAAAAQA/9yZ8GapsJmQ/s400/beachcomber-logo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5380310409410331666" border="0" /></a><br /><span style="line-height: 150%;"><br />Après 28 ans de bons et loyaux services, le logo de <a href="http://www.beachcomber-hotels.com/?rl=fr">Beachcomber</a>, chaîne d'hôtels de luxe essentiellement à l'Ile Maurice et aux</span><span style="line-height: 150%;"> Seychelles</span><span style="line-height: 150%;">, a suivi un régime efficace avec l’agence CIRCUS, agence de publicité de l'Ile appartenant au Groupe Publicis. La <a href="http://www.bedandy.fr/">simplification du logo</a> traduit les desseins du groupe :<br /></span><ul><li><span style="line-height: 150%;">Les mentions Seychelles & Ile Maurice disparaissent laissant deviner une implantation des hôtels dans d'autres parties du globe. Le repositionnement de l'hôtel sous la signature "dream is a serious thing" date de 2006.<br /></span></li><li><span style="line-height: 150%;">Beachcomber se désolidarise de la mention <span style="font-style: italic;">HOTEL</span>, relégué au simple rang de la description de l'activité. Beachcomber s'affirme comme une marque autonome (sans prétention, les minuscules remplacent les majuscules) et on devine que d'autres mentions pourraient figurer, comme <span style="font-style: italic;">SPA, WEAR </span>ou<span style="font-style: italic;"> HOME</span>. </span></li><li><span style="line-height: 150%;">Les caractéristiques saillantes de l'identité du groupe sont maintenues : l'évasion exotique et le luxe représentées par le crabe et le bleu mer profond.<br /></span></li></ul>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1003</wp:post_id>
		<wp:post_date><![CDATA[2009-09-11 21:32:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-11 19:32:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509164444;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:299;}i:1;a:1:{s:2:"id";i:11768;}i:2;a:1:{s:2:"id";i:8580;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>32</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-15 09:52:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-15 07:52:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La simplification du logo est réussie, mais la typographie bas-de-casse et sans sérif 'cheap' fait perdre le caracère luxueux. <br />Peut-être un désir stratégique d'ouverture au grand public au lieu du marché de niche...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>54</wp:comment_id>
			<wp:comment_author><![CDATA[RL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 22:37:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:37:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il gagne en lisiblité sans perdre son identité et son esthétisme. Seul hic : la typo un peu trop à la mode (beaucoup de logos actuels utilisent ce genre de typo) - ce n'est pas forcément une bonne chose. Rappelez-vous de la Blur…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>64</wp:comment_id>
			<wp:comment_author><![CDATA[victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 23:08:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 21:08:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et c'est quoi ce genre de typos... Qui peut me dire quelle est la typo de beachcomber?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Le logo AGF disparaît pour celui d&#039;Allianz</title>
		<link>http://yannickbourenane.com/preprod/2009/09/11/le-logo-agf-disparait-pour-celui-dallianz/</link>
		<pubDate>Fri, 11 Sep 2009 18:18:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-agf-disparait-pour-celui-dallianz/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqqxxZzGQXI/AAAAAAAAAP4/jtU3OydikSo/s1600-h/AGF-allianz-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 185px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqqxxZzGQXI/AAAAAAAAAP4/jtU3OydikSo/s400/AGF-allianz-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5380308167144391026" border="0" /></a><br />C'est inéluctable et pas forcément regrettable, la marque <a href="http://www.agf.fr/">AGF</a> et surtout son logo ou ses logos disparaîtront officiellement lundi 14 septembre. Deux jours plus tard, la campagne de publicité, conçue par DDB, sera lancée sur les écrans pour tenter de maintenir les 5 millions de clients, apaisés. La maison-mère allemande, <a href="http://www.allianz.fr/">Allianz</a>, qui avait racheté l'assureur en 2007 reprend la marque.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1004</wp:post_id>
		<wp:post_date><![CDATA[2009-09-11 20:18:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-11 18:18:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>33</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2009-09-15 09:58:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-15 07:58:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est peut-être ma 'curiosité' qui parle, mais le teezing de DDB est très original et efficace, il donne vraiment envie de voir la suite...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>36</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-15 10:08:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-15 08:08:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Charlotte Rampling donne envie]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>59</wp:comment_id>
			<wp:comment_author><![CDATA[PM]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 23:01:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 21:01:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le logo Allianz c'est du sérieux et la campagne pub lui donne ce petit truc en plus qui nous font aimer certaines marques.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>62</wp:comment_id>
			<wp:comment_author><![CDATA[be dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 23:06:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 21:06:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par l'auteur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>63</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 23:07:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 21:07:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est vrai que ça déchire]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Open trust change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/11/open-trust-change-de-logo/</link>
		<pubDate>Fri, 11 Sep 2009 17:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/open-trust-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqqR7a3hYcI/AAAAAAAAAPg/E6Wsn3zkGeU/s1600-h/opentrust-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 107px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqqR7a3hYcI/AAAAAAAAAPg/E6Wsn3zkGeU/s400/opentrust-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5380273154857984450" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br />Pour Olivier Guilbert, directeur général d’<a href="http://www.opentrust.com/">OpenTrust</a> : "<span style="font-style: italic;">cette nouvelle identité corporate démontre simplement l’élégance et la puissance des solutions OpenTrust basée sur la création d’une écosystème de confiance électronique</span>." Voilà pourquoi depuis le 3 septembre 2009, l'éditeur de logiciels s'est impliqué dans la création d'un <a href="http://www.bedandy.fr/">nouveau logo</a>. L'accent est mis sur la confiance avec un épaississement du trait renforcé par l'amincissement du "open". Les couleurs sont conservées, une nouvelle signature accompagne le bloc marque : <span style="font-style: italic;">security is about trust</span>. Quant au globe, il symbolise les réseau pour lesquels l'éditeur intervient, à ne pas confondre avec un boulier d'enfant.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1005</wp:post_id>
		<wp:post_date><![CDATA[2009-09-11 19:56:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-11 17:56:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[open-trust-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508838067;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:663;}i:2;a:1:{s:2:"id";i:625;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>66</wp:comment_id>
			<wp:comment_author><![CDATA[knight of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 23:16:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 21:16:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cher Monsieur Guilbert, <br />vous recrachez le discours que l'agence vous a soufflé mais désolé, votre nouveau logo est alambiqué, a perdu de son impact et le globe avec les boules qui tournent autour est un principe largement utilisé… en bref trop vu. Quant à votre signature, elle est illisible donc inutile. RDV au prochain lifting pour une cure de nettoyage graphique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Etienne Robial, directeur artistique</title>
		<link>http://yannickbourenane.com/preprod/2009/09/11/etienne-robial-directeur-artistique/</link>
		<pubDate>Thu, 10 Sep 2009 23:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/etienne-robial-directeur-artistique/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sqtagy2jGLI/AAAAAAAAAUg/oYX1mEGkaLY/s1600-h/PSG-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 107px; height: 80px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sqtagy2jGLI/AAAAAAAAAUg/oYX1mEGkaLY/s400/PSG-logo.png" alt="" id="BLOGGER_PHOTO_ID_5380493699277068466" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqravLBN9vI/AAAAAAAAAUY/oLVGjB74-aw/s1600-h/canal_plus_logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 227px; height: 57px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqravLBN9vI/AAAAAAAAAUY/oLVGjB74-aw/s400/canal_plus_logo.gif" alt="" id="BLOGGER_PHOTO_ID_5380353208794085106" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqraOFTLf0I/AAAAAAAAAUQ/gzQRKbMF1eI/s1600-h/VERTICALESLOGO_492bb121db969.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 155px; height: 95px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqraOFTLf0I/AAAAAAAAAUQ/gzQRKbMF1eI/s400/VERTICALESLOGO_492bb121db969.jpg" alt="" id="BLOGGER_PHOTO_ID_5380352640323125058" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqraHN9IVDI/AAAAAAAAAUI/kUF5k_Jf3t8/s1600-h/M6LOGO1_492bf2fedd5c3.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 137px; height: 108px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqraHN9IVDI/AAAAAAAAAUI/kUF5k_Jf3t8/s400/M6LOGO1_492bf2fedd5c3.jpg" alt="" id="BLOGGER_PHOTO_ID_5380352522387477554" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqraALVCWpI/AAAAAAAAAUA/5rYiPnO7Rj0/s1600-h/LOGORTL9_492bf45c0c729.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 128px; height: 61px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqraALVCWpI/AAAAAAAAAUA/5rYiPnO7Rj0/s400/LOGORTL9_492bf45c0c729.jpg" alt="" id="BLOGGER_PHOTO_ID_5380352401423358610" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqrZ6w3QUcI/AAAAAAAAAT4/q5BKnBIESLY/s1600-h/LOGOITELE2_492bd5096630a.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 146px; height: 66px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqrZ6w3QUcI/AAAAAAAAAT4/q5BKnBIESLY/s400/LOGOITELE2_492bd5096630a.jpg" alt="" id="BLOGGER_PHOTO_ID_5380352308419776962" border="0" /></a><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqrZvRncv9I/AAAAAAAAATo/3kmrZyXcs94/s1600-h/LOGO-ONOFF.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 104px; height: 86px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqrZvRncv9I/AAAAAAAAATo/3kmrZyXcs94/s400/LOGO-ONOFF.jpg" alt="" id="BLOGGER_PHOTO_ID_5380352111053422546" border="0" /></a><br /><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqrZkfG9U8I/AAAAAAAAATY/y0Sxx_5Lcs4/s1600-h/Image+2.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 173px; height: 56px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqrZkfG9U8I/AAAAAAAAATY/y0Sxx_5Lcs4/s400/Image+2.png" alt="" id="BLOGGER_PHOTO_ID_5380351925696680898" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://on-off-productions.com/">Etienne Robial</a>, directeur artistique français qui a travaillé 24 ans durant, jusque décembre 2008, pour Canal+, a façonné le paysage audiovisuel français avec des formes géométriques, une ypo (essentiellement la futura) et des couleurs basiques.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1006</wp:post_id>
		<wp:post_date><![CDATA[2009-09-11 01:11:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-10 23:11:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="designers"><![CDATA[Designers]]></category>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509580428;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1144;}i:1;a:1:{s:2:"id";i:1011;}i:2;a:1:{s:2:"id";i:1081;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>56</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 22:47:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:47:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bientôt, les vautours du design commenceront à tourner autour de Canal+ pour y planter leurs griffes et déchiqueter peu à peu le travail (l'oeuvre) de E.Robial]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
	</item>
	<item>
		<title>Milton Glaser, designer de logos</title>
		<link>http://yannickbourenane.com/preprod/2009/09/11/milton-glaser-designer-de-logos/</link>
		<pubDate>Thu, 10 Sep 2009 22:31:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqrWUuPHflI/AAAAAAAAATI/CklExXX8Q1A/s1600-h/Angels-A.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 172px; height: 154px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqrWUuPHflI/AAAAAAAAATI/CklExXX8Q1A/s400/Angels-A.jpg" alt="" id="BLOGGER_PHOTO_ID_5380348356344643154" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqrWOK42dDI/AAAAAAAAATA/eRNyy2rOlnI/s1600-h/barrons.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 179px; height: 161px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqrWOK42dDI/AAAAAAAAATA/eRNyy2rOlnI/s400/barrons.jpg" alt="" id="BLOGGER_PHOTO_ID_5380348243776795698" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqrWENeC1BI/AAAAAAAAAS4/HJKECWC2w9g/s1600-h/DC_bullet_logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 134px; height: 132px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqrWENeC1BI/AAAAAAAAAS4/HJKECWC2w9g/s400/DC_bullet_logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5380348072670974994" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqrV-BhDs9I/AAAAAAAAASw/DNpa5PHycfs/s1600-h/franklin_1.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 166px; height: 150px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqrV-BhDs9I/AAAAAAAAASw/DNpa5PHycfs/s400/franklin_1.jpg" alt="" id="BLOGGER_PHOTO_ID_5380347966383174610" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqrV1DNtmpI/AAAAAAAAASo/NFYTZpyDmk0/s1600-h/tomato.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 155px; height: 139px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqrV1DNtmpI/AAAAAAAAASo/NFYTZpyDmk0/s400/tomato.jpg" alt="" id="BLOGGER_PHOTO_ID_5380347812220082834" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqrVqserUJI/AAAAAAAAASg/QdtsvKRhK5c/s1600-h/lsix_logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 171px; height: 155px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqrVqserUJI/AAAAAAAAASg/QdtsvKRhK5c/s400/lsix_logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5380347634318528658" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqrVj8lY30I/AAAAAAAAASY/B5ue8kLBMNs/s1600-h/brooklyn.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 161px; height: 144px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqrVj8lY30I/AAAAAAAAASY/B5ue8kLBMNs/s400/brooklyn.jpg" alt="" id="BLOGGER_PHOTO_ID_5380347518382563138" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqrVcyWlQiI/AAAAAAAAASQ/w8_Ov63lMBg/s1600-h/iloveNY.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 183px; height: 164px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqrVcyWlQiI/AAAAAAAAASQ/w8_Ov63lMBg/s400/iloveNY.jpg" alt="" id="BLOGGER_PHOTO_ID_5380347395377021474" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://www.miltonglaser.com/">Réalisations de Milton Glaser : logo Angels in America, logo DC Comics, logo Tomato, logo Franklin Mills, logo Isix, logo Barron's (éditeur), logo Brooklyn Brewery, Logo ILOVENY<br /></a>Milton Glaser est un graphiste et un typographe américain né en 1929.<a href="http://www.miltonglaser.com/"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1007</wp:post_id>
		<wp:post_date><![CDATA[2009-09-11 00:31:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-10 22:31:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="designers"><![CDATA[Designers]]></category>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:comment_id>28</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-12 01:02:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-11 23:02:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Miton Glaser est un roi, il a façonné le paysage américain, ça fait bien longtemps qu'on ne trouve plus de graphistes de sa trempe]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le nouveau logo d&#039;Osaka s&#039;emballe</title>
		<link>http://yannickbourenane.com/preprod/2009/09/10/le-nouveau-logo-dosaka-semballe/</link>
		<pubDate>Thu, 10 Sep 2009 18:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqlJtaq-GWI/AAAAAAAAAPM/S_B2sQ81kJM/s1600-h/osaka-LOGO-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 110px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqlJtaq-GWI/AAAAAAAAAPM/S_B2sQ81kJM/s400/osaka-LOGO-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379912274473261410" border="0" /></a><br /><br />Pour l'exposition universelle de 2010 à Shanghai, <a href="http://www.digmeout.net/osaka/">Osaka</a>, grande métropole au Japon a conçu un <a href="http://www.bedandy.fr/">logo </a>qui se veut moderne et représentatif des ses enjeux environnementaux. "<span style="font-style: italic;">Le logo comporte le caractère chinois «大» qui représente le premier caractère du nom chinois d'Osaka</span>" Ce logo a été créé par le designer chinois Wang Yiqin, sélectionné parmi les 307 propositions du concours public. Le bloc texte réussit à bien marier les alphabets et  à mentionner les infos essentielles, une typo moderne et légèrement asiatique. En revanche, je n'adhère pas à cette représete radiale de la vague qui me fait inulacteblement penser à une coupe géologique de profil qui préfigure un tsunami...]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1008</wp:post_id>
		<wp:post_date><![CDATA[2009-09-10 20:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-10 18:42:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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	<item>
		<title>EDF à l&#039;américaine</title>
		<link>http://yannickbourenane.com/preprod/2009/09/10/edf-a-lamericaine/</link>
		<pubDate>Thu, 10 Sep 2009 18:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqlAdCYMcmI/AAAAAAAAAO8/z6GMQYJnht0/s1600-h/EDF-logo-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 104px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqlAdCYMcmI/AAAAAAAAAO8/z6GMQYJnht0/s400/EDF-logo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379902097469502050" border="0" /></a><br />Comment faire compliqué quand on part du simple? Comment faire classique quand on part du singulier ? <a href="http://www.edf.org/home.cfm">Environmental Defense Fund</a> avait une identité intéressante qu'ils ont quitté pour un logo déjà vu et consensuel. Certes la mention "Fund" manquait au logo d'origine mais le message passait. Seule la signature est restée dans cette nouvelle iconographie suintante de bonne intention qui marie les codes couleur terre et mer à l'image de la planète....]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1009</wp:post_id>
		<wp:post_date><![CDATA[2009-09-10 20:04:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-10 18:04:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Un nouveau logo pour développer la banque</title>
		<link>http://yannickbourenane.com/preprod/2009/09/10/un-nouveau-logo-pour-developper-la-banque/</link>
		<pubDate>Thu, 10 Sep 2009 10:55:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-nouveau-logo-pour-developper-la-banque/</guid>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sqjc0tMuAXI/AAAAAAAAAO0/VczHdVhOOA8/s1600-h/vibbanklogo-dandy.jpg"><img style="cursor: pointer; width: 400px; height: 104px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sqjc0tMuAXI/AAAAAAAAAO0/VczHdVhOOA8/s400/vibbanklogo-dandy.jpg" alt="" id="BLOGGER_PHOTO_ID_5379792552938307954" border="0" /></a><br /><span style="font-style: italic;font-family:georgia;font-size:10;"  ><br />"Ce logo se voit comme un homme aux bras ouverts, sympathique avec l'esprit de coopération avec tous ses clients". </span><span style=";font-family:georgia;font-size:10;"  >Réalisé par Interbrand, ce <a href="http://www.bedandy.fr/"><span style="font-weight: bold;">nouveau logo </span></a>s'inscrit dans une logique de développement de la <a href="http://www.vib.com.vn/">banque internationale vietnamienne, la VIB </a>qui investit sur les services et la qualité.</span><span style=";font-family:georgia;font-size:10;"  > Le bleu s'éclaircit, la typo s'arrondit, Bank disparaît au profit d'un signe proche d'un soleil dans sa forme et ses couleurs. L'ensemble reste assez abstrait.</span><span style="font-style: italic;font-family:Arial;font-size:10;"  ><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1010</wp:post_id>
		<wp:post_date><![CDATA[2009-09-10 12:55:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-10 10:55:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<wp:comment>
			<wp:comment_id>94</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 20:48:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 18:48:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[intéressant.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>95</wp:comment_id>
			<wp:comment_author><![CDATA[PM]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 20:51:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 18:51:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je trouve l'évolution de bonne facture. je serais curieux de savoir s'ils ont décliné "l'astérisque" jaune et si oui de voir comment ils l'ont décliné dans le reste de la communication de la marque.]]></wp:comment_content>
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		<title>Raymond Loewy, designer industriel et graphiste</title>
		<link>http://yannickbourenane.com/preprod/2009/09/10/raymond-loewy-designer-industriel-et-graphiste/</link>
		<pubDate>Thu, 10 Sep 2009 09:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sqtqvw47U-I/AAAAAAAAAXo/5HgbRymtWXs/s1600-h/1938px-Shell-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 138px; height: 127px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sqtqvw47U-I/AAAAAAAAAXo/5HgbRymtWXs/s400/1938px-Shell-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5380511548634256354" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqreMQWnI/AAAAAAAAAXg/TprDg1-h8gw/s1600-h/525px-exxon-logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 169px; height: 91px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqreMQWnI/AAAAAAAAAXg/TprDg1-h8gw/s400/525px-exxon-logo.gif" alt="" id="BLOGGER_PHOTO_ID_5380511474895575666" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqtqnEOLGtI/AAAAAAAAAXY/KoWqqmkfEiQ/s1600-h/482px-logo_us_mail.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 144px; height: 144px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqtqnEOLGtI/AAAAAAAAAXY/KoWqqmkfEiQ/s400/482px-logo_us_mail.gif" alt="" id="BLOGGER_PHOTO_ID_5380511399204821714" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqjgyP5cI/AAAAAAAAAXQ/UwNN7fxWKTI/s1600-h/482px-hoover-logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 152px; height: 152px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqjgyP5cI/AAAAAAAAAXQ/UwNN7fxWKTI/s400/482px-hoover-logo.gif" alt="" id="BLOGGER_PHOTO_ID_5380511338152846786" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqgLQdEeI/AAAAAAAAAXI/8LpLidwHHvo/s1600-h/319-lucky-strike-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 141px; height: 138px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqgLQdEeI/AAAAAAAAAXI/8LpLidwHHvo/s400/319-lucky-strike-logo.png" alt="" id="BLOGGER_PHOTO_ID_5380511280834351586" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqchcXcXI/AAAAAAAAAXA/4AMkcUzjYk0/s1600-h/315px-SPAR_logo.svg.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 119px; height: 141px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqchcXcXI/AAAAAAAAAXA/4AMkcUzjYk0/s400/315px-SPAR_logo.svg.png" alt="" id="BLOGGER_PHOTO_ID_5380511218070417778" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqtqYZZ_f6I/AAAAAAAAAW4/aOPyD84DZOU/s1600-h/304px-BP_old_logo.svg.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 130px; height: 123px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SqtqYZZ_f6I/AAAAAAAAAW4/aOPyD84DZOU/s400/304px-BP_old_logo.svg.png" alt="" id="BLOGGER_PHOTO_ID_5380511147193499554" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqVB45EuI/AAAAAAAAAWw/yrERrY_oCZY/s1600-h/300px-nabisco_logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 153px; height: 102px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqVB45EuI/AAAAAAAAAWw/yrERrY_oCZY/s400/300px-nabisco_logo.gif" alt="" id="BLOGGER_PHOTO_ID_5380511089341043426" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqR0VOcEI/AAAAAAAAAWo/Lg2TZhNdckk/s1600-h/266px-Canada_Dry_logo.svg.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 120px; height: 120px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqR0VOcEI/AAAAAAAAAWo/Lg2TZhNdckk/s400/266px-Canada_Dry_logo.svg.png" alt="" id="BLOGGER_PHOTO_ID_5380511034162180162" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqtqOo71ncI/AAAAAAAAAWg/j1Ns0XyLWBo/s1600-h/211px-logo_plastic_omnium.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 119px; height: 114px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SqtqOo71ncI/AAAAAAAAAWg/j1Ns0XyLWBo/s400/211px-logo_plastic_omnium.gif" alt="" id="BLOGGER_PHOTO_ID_5380510979563298242" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqLmzj9sI/AAAAAAAAAWY/FyIqwCgdMh4/s1600-h/133px-newman-logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 150px; height: 80px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SqtqLmzj9sI/AAAAAAAAAWY/FyIqwCgdMh4/s400/133px-newman-logo.gif" alt="" id="BLOGGER_PHOTO_ID_5380510927452108482" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqtqHqTsvEI/AAAAAAAAAWQ/dYwWK43d9ag/s1600-h/482px_lu-logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 153px; height: 153px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SqtqHqTsvEI/AAAAAAAAAWQ/dYwWK43d9ag/s400/482px_lu-logo.gif" alt="" id="BLOGGER_PHOTO_ID_5380510859672730690" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://www.raymondloewy.com/"><br />Raymond Loewy</a>, né en 1893 à Paris, est un design industriel et un directeur artistique franco-américain.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1011</wp:post_id>
		<wp:post_date><![CDATA[2009-09-10 11:05:00]]></wp:post_date>
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		<category domain="category" nicename="designers"><![CDATA[Designers]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510623809;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:477;}i:1;a:1:{s:2:"id";i:11718;}i:2;a:1:{s:2:"id";i:962;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>57</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 22:52:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:52:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci Monsieur Loewy pour ces beaux logos qui rythment nos vies - certains feraient bien de jeter un coup d'oeil dans le rétro. Vous disiez : "la laideur se vend mal" - Aujourd'hui ce n'est plus le cas. Bientôt on trouvera vos logos au musée.]]></wp:comment_content>
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	</item>
	<item>
		<title>Le port de Strasbourg se démarque en beauté</title>
		<link>http://yannickbourenane.com/preprod/2009/09/28/le-port-de-strasbourg-se-demarque-en-beaute/</link>
		<pubDate>Mon, 28 Sep 2009 09:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsCChrf5aEI/AAAAAAAAAeU/osHO2WqZRSY/s1600-h/PAS-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 213px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsCChrf5aEI/AAAAAAAAAeU/osHO2WqZRSY/s400/PAS-nouveau-logo.jpg" alt="Port Autonome de Strasbourg nouveau logo" id="BLOGGER_PHOTO_ID_5386448669458917442" border="0" /></a>Le 11 septembre, le <a href="http://www.strasbourg.port.fr/">Port autonome de Strasbourg</a> (PAS) a dévoilé, à l'occasion de l'inauguration du portique fixe renforcé pour les poids lourds, sa nouvelle identité visuelle, <strong>son nouveau logo et univers de marque</strong>. Cet univers se nourrit d'une série de pictogrammes qui représentent les trois activités principales du port. Créé en 1926, cet établissement public est le deuxième port fluvial de France après le Port autonome de Paris et le deuxième port rhénan après Duisbourg<br /><br />Le PAS a quitté un logo stéréotypé : couleur bleue pour l'eau, lettre "P" en forme d'ancre marine. Et le PAS a choisi une identité visuelle remarquable. Avec une typo de type stencil adaptée à ses activités, une série de pictogrammes colorés, adaptés notamment à la signalétique du port, on découvre un univers de marque abouti. Le logo fonctionne seul, avec ou sans signature, et, est facilement reconnaissable.<br /><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsCFGzphxeI/AAAAAAAAAec/McCbHDfmC9E/s1600-h/850x200px-PAS.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 94px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsCFGzphxeI/AAAAAAAAAec/McCbHDfmC9E/s400/850x200px-PAS.jpg" alt="" id="BLOGGER_PHOTO_ID_5386451506325210594" border="0" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsCFNSYs_GI/AAAAAAAAAek/Z1-JCCHByJw/s1600-h/850x200px-PAS-titre.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 94px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsCFNSYs_GI/AAAAAAAAAek/Z1-JCCHByJw/s400/850x200px-PAS-titre.jpg" alt="" id="BLOGGER_PHOTO_ID_5386451617655356514" border="0" /></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsCFTxMxerI/AAAAAAAAAes/2RS86cKXK3E/s1600-h/850x200px-PAS-tasse.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 94px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsCFTxMxerI/AAAAAAAAAes/2RS86cKXK3E/s400/850x200px-PAS-tasse.jpg" alt="" id="BLOGGER_PHOTO_ID_5386451729006033586" border="0" /></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsCFdqNCW0I/AAAAAAAAAe0/Lq-axjLVObY/s1600-h/850x200px-PAS-pictos.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 94px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsCFdqNCW0I/AAAAAAAAAe0/Lq-axjLVObY/s400/850x200px-PAS-pictos.jpg" alt="" id="BLOGGER_PHOTO_ID_5386451898926783298" border="0" /></a><br /><br /><br /><br /><br /><br /><br />Il se décline aisément notamment pour les autres activités du Port et la compagnie fluviale Batofar. Le pari  de se tourner vers le futur est réussi pour la présidente du Port autonome de Strasbourg, Catherine Trautmann, tel <a href="http://www.20minutes.fr/article/288113/Strasbourg-Le-Port-autonome-de-Strasbourg-garde-le-cap.php">qu'elle l'avait annoncé en début d'année</a>. Elle avait annoncé le début d'une réflexion : « <span style="font-style: italic;">nous devons maintenir l'activité du Port sur son site historique, mais en compatibilité avec le développement de la ville, tout en préparant son avenir hors de l'agglomération</span>. »<br /><a href="http://www.strasbourg.port.fr/rubrique.php3?id_rubrique=65"><br />Le film de révélation du nouveau logo : à voir.<br /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsCGQ4ZCGdI/AAAAAAAAAfE/vF0dPpm2B_g/s1600-h/PortStrasbourg-logo-valorisation.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 166px; height: 130px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsCGQ4ZCGdI/AAAAAAAAAfE/vF0dPpm2B_g/s400/PortStrasbourg-logo-valorisation.png" alt="" id="BLOGGER_PHOTO_ID_5386452778908522962" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsCGNq8by7I/AAAAAAAAAe8/uk3v6-qu1Gs/s1600-h/PortStrasbourg-logo-exploitation.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 150px; height: 121px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsCGNq8by7I/AAAAAAAAAe8/uk3v6-qu1Gs/s400/PortStrasbourg-logo-exploitation.png" alt="" id="BLOGGER_PHOTO_ID_5386452723759303602" border="0" /></a><a href="http://www.strasbourg.port.fr/rubrique.php3?id_rubrique=65"><br /><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>972</wp:post_id>
		<wp:post_date><![CDATA[2009-09-28 11:14:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510567215;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:830;}i:1;a:1:{s:2:"id";i:63;}i:2;a:1:{s:2:"id";i:14358;}}}}]]></wp:meta_value>
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			<wp:comment_id>83</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 11:50:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 09:50:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et quelle est l'agence qui a fait ça?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>84</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 11:51:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 09:51:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[POUR COMBIEN?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>85</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 11:59:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 09:59:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le style stencil de cette typo est utilisée partout en ce moment, à voir s'il durera dans le temps...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>88</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 13:17:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 11:17:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est frais, c'est coloré, la déclinaison fonctionne vraiment bien. Bravo!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>89</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 13:26:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 11:26:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[en revoyant le site et le film de présentation - c'est une vraie réussite : l'utilisation de cette "stencil" s'inscrit tout à fait dans l'univers portuaire (containers…) et les pictos se marient très bien avec la typo - ce qui donne une très bonne homogénéité à l'identité visuelle.<br />Le choix des couleuers vives nous rappellent les containers, les coques de bateaux et déringardise l'univers des ports… Le Port Autonome de Strasbourg va-t-il devenir l'endroit le plus hype de Strasbourg.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>93</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 18:02:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 16:02:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La typo stencil épouse une forme proche de celle des flots, élégant]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Nouveau logo pour nettoyer son image</title>
		<link>http://yannickbourenane.com/preprod/2009/09/26/nouveau-logo-pour-nettoyer-son-image/</link>
		<pubDate>Sat, 26 Sep 2009 16:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-pour-nettoyer-son-image/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sr5BqTZRkAI/AAAAAAAAAeM/oDe9eQTekA4/s1600-h/alico.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 211px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sr5BqTZRkAI/AAAAAAAAAeM/oDe9eQTekA4/s400/alico.jpg" alt="nouveau-logo-alico" id="BLOGGER_PHOTO_ID_5385814399398285314" border="0" /></a><br />L'évolution des identités visuelles suit celle des crises économiques. Dernière en date: la crise des subprimes américaines qui a notamment entrainé AIG dans sa chute. Aujourd'hui, l'acteur de l'assurance vie et de la prévoyance préfère confier la mission de relancer son image et ses affaires sous le nom d'une filiale vieille de 85 ans, dénommée <a href="http://www.alico.fr/">ALICO</a> et dont Interbrand a du <strong>rajeunir le logo</strong>. Le directeur marketing livre une interview sur le sujet à <a href="http://www.news-assurances.com/pro/entretien-avec-marc-de-la-taille-alico-fait-peau-neuve/016716267">news assurances</a>.<br />Un logo moins gras, d'un bleu plus clair et dont les formes se sont arrondies pour épouser l'air du temps. Le logo d'origine était intéressant, il n'a pas été trop corrompu. L'interlettrage est un peu désossant, mais ça ira.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>973</wp:post_id>
		<wp:post_date><![CDATA[2009-09-26 18:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-26 16:22:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-logo-pour-nettoyer-son-image]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/09/nouveau-logo-pour-nettoyer-son-image.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/5297114786723042217]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510627771;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1054;}i:1;a:1:{s:2:"id";i:1051;}i:2;a:1:{s:2:"id";i:6382;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>82</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-26 20:54:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-26 18:54:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on passe d'un logo américain à un logo non identifié]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>86</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 12:03:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 10:03:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[tout à fait, le relifting lui fait perdre son A intéressant et son étoile. Il ne reste plus grand chose d'identifiable.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>90</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 13:35:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 11:35:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[certes, le logo perd de son identité américaine mais gagne en individualité… en effet, il ressemble moins au logo Converse (http://atlanticuniformco/images/Converse-logo.gif) et aussi en"élégance". Mais perso, je ne suis emballé ni par l'un ni par l'autre.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Un logo qui descend une marque de gamme</title>
		<link>http://yannickbourenane.com/preprod/2009/09/25/un-logo-qui-descend-une-marque-de-gamme/</link>
		<pubDate>Fri, 25 Sep 2009 09:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-qui-descend-une-marque-de-gamme/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SrySXzYTBdI/AAAAAAAAAd8/mYCslQuZduQ/s1600-h/newfrenchbakery-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 203px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SrySXzYTBdI/AAAAAAAAAd8/mYCslQuZduQ/s400/newfrenchbakery-logo.jpg" alt="newfrenchbakery-nouveau-logo" id="BLOGGER_PHOTO_ID_5385340192055035346" border="0" /></a>En 1995, la boulangerie <a href="http://www.newfrenchbakery.com/">New French Bakery</a> s'installe aux Etats-Unis et propose du pain artisanal de qualité, du pain dit français. Le principe fait mouche et aujourd'hui, l'entreprise qui s'est rapidement développée, est devenu grossiste et fournit une variété de plus de 700 pains, bio, autre créneau du fabricant. D'une durée de vie de 3 jours, ces pains sont distribués à travers de nombreux réseaux notamment les supermarchés mais aussi les grands restaurants et hôtels. Duffy & Partners s'est chargé du changement de logo, du site web (spartiate) et de la déclinaison packaging. L'entreprise, autrefois positionnée sur le haut de gamme, dégringole de plusieurs marches en brandissant ce nouveau logo. L'agence ose avancer que leur objectif était de monter en gamme : <span style="font-size:10;"> “<span style="font-style: italic;">Duffy & Partners used design to communicate our passion and enthusiasm. With packaging and language that elevates the New French brand in the marketplace, we are positioned for growth</span>.”</span> Il s'agit plutôt d'un terrible flop, un logo qui ne vit pas en petit, qui ne fonctionne pas en noir et blanc, qui perd le symbole prestigieux de la Fleur de lys et l'aspect label de la forme ronde. Toutes ces dégradations amènent la marque vers un logo proche des simples coffee shop de quartier américain là où l'on boit des milk shake. C'est un sabotage.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>974</wp:post_id>
		<wp:post_date><![CDATA[2009-09-25 11:37:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-25 09:37:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510100641;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:69;}i:1;a:1:{s:2:"id";i:11535;}i:2;a:1:{s:2:"id";i:6784;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>91</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 13:39:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 11:39:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout à fait d'accord avec l'article - ça ressemble plus au logo d'une start-up qu'à des pros du pain français]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>92</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 13:40:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 11:40:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ils passent de la baguette au pain Mac Do…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Pourquoi changer de logo ?</title>
		<link>http://yannickbourenane.com/preprod/2009/09/24/pourquoi-changer-de-logo/</link>
		<pubDate>Thu, 24 Sep 2009 15:57:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/pourquoi-changer-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SruaLIdJ0KI/AAAAAAAAAdc/Zf0Qf5lTPJQ/s1600-h/maisonreflet-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 152px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SruaLIdJ0KI/AAAAAAAAAdc/Zf0Qf5lTPJQ/s400/maisonreflet-logo.jpg" alt="maison-et-reflet-changement-logo" id="BLOGGER_PHOTO_ID_5385067295490560162" border="0" /></a><br /><br />Voici deux ans que le<a href="http://www.sa-newco.fr/"> Groupe Newco</a> a lancé une nouvelle chaînes de magasins de meubles et de décoration: <a href="http://www.maison-et-reflet.fr/">Maison et reflet</a>. En 2009, la chaîne a ouvert 17 magasins, projette d'en ouvrir deux et accompagne cette volonté d'une identité visuelle relookée. La signature, elle, <span style="font-style: italic;">plaisir d'intérieur </span>est inchangée. Pourquoi changer de logo ? Le logo s'est assagi certes. Il ressemble moins à une plaque d'immatriculation aux couleurs douteuses. Mais le nouveau est tout autant critiquable hormis sur la perte des empattements. Les 3 points sont invisibles or il semblerait qu'il s'agisse de la signalétique propre au magasin, une signalétique très structurante puisque déjà présente dans le logo. Un rapide coup d'œil sur le site du Groupe permet de comprendre que l'identité visuelle n'est pas le fort du Groupe.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>975</wp:post_id>
		<wp:post_date><![CDATA[2009-09-24 17:57:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-24 15:57:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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	<item>
		<title>Et un nouveau logo pour Hilton</title>
		<link>http://yannickbourenane.com/preprod/2009/09/23/et-un-nouveau-logo-pour-hilton/</link>
		<pubDate>Wed, 23 Sep 2009 17:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/et-un-nouveau-logo-pour-hilton/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJEbH2as_XI/AAAAAAAAB5A/wr8aQ3q4Dt8/s1600/hilton-logo+copie.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="180" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJEbH2as_XI/AAAAAAAAB5A/wr8aQ3q4Dt8/s400/hilton-logo+copie.jpg" width="400" /></a></div><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Srpls7Brr2I/AAAAAAAAAc8/2KFSv2-eM9E/s1600-h/hilton-logo.jpg"></a>Le monde de l'hôtellerie est en pleine mutation. Après la chaîne Marriott et les hôtels <a href="http://logo-bedandy.blogspot.com/2009/09/renaissance-dun-logo.html">Renaissance qui ont lifté leur logo</a>, c'est au tour de la 1ère <a href="http://www.hiltonworldresorts.com/">chaîne américaine d'hôtels, Hilton</a>, appartenant au financier Blackstone Group, d'épouser de nouvelles voies stratégiques à l'aide de l'agence Landor. "<span style="font-style: italic;">Tout comme l'ajout du mot « Worldwide » au nom de l'entreprise, le   nouveau logo réunit toutes les enseignes de l'organisation à travers le   monde autour d'une vision commune du succès. Le H stylisé en or et   platine incarne la qualité, l'envergure et la richesse du patrimoine   Hilton</span>".<br /><br /><a name='more'></a><br /><br />Le nouveau logo utilise une police type Gotham, très à la mode et élégante. Le Groupe Hilton a quitté ses empattements et le bleu institutionnel mais surtout le terme Family, un reniement de la sulfureuse Paris Hilton qui ne reprendra pas le flambeau ? <a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SrprmGHDduI/AAAAAAAAAdE/qokwYsFAVUA/s1600-h/Circle_LogoRed_Wht.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5384734606694250210" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SrprmGHDduI/AAAAAAAAAdE/qokwYsFAVUA/s400/Circle_LogoRed_Wht.jpg" style="cursor: pointer; float: left; height: 80px; margin: 0pt 10px 10px 0pt; width: 80px;" /></a>L'emblème choisi présente un mariage de couleur pertinent qui les positionne immédiatement sur leur marché. Certains pourraient y voir une moitié d'emblème de l'éditeur américain de mobilier<a href="http://www.hermanmiller.com/global"> Herman Miller</a>. D'autres pourraient critiquer l'aspect empreinte à l'effet photoshopé suranné. Saluons d'abord la cohérence entre le logo, la marque et ses aspirations.<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SrprmGHDduI/AAAAAAAAAdE/qokwYsFAVUA/s1600-h/Circle_LogoRed_Wht.jpg"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>976</wp:post_id>
		<wp:post_date><![CDATA[2009-09-23 19:49:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-23 17:49:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[et-un-nouveau-logo-pour-hilton]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510589135;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:647;}i:1;a:1:{s:2:"id";i:977;}i:2;a:1:{s:2:"id";i:8147;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>71</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-23 23:48:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-23 21:48:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La marque gagne en lisiblité et en "prestige". par contre, j'aurais tendance à émettre quelques réserves sur la construction du logotype et en particulier la juxtaposition malheureuse du signe et du nom.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>429</wp:comment_id>
			<wp:comment_author><![CDATA[411 Canada]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://411webconnect.com/advertise.php</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-30 07:45:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-30 05:45:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pourquoi Hilton change t'il de logo?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>431</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-02 11:17:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-02 09:17:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A mon avis, c'est pour mieux coller avec l'image de Paris, du bling bing et des soirées !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>AB3 s&#039;encombre d&#039;un nouveau logo rutilant</title>
		<link>http://yannickbourenane.com/preprod/2009/09/23/ab3-sencombre-dun-nouveau-logo-rutilant/</link>
		<pubDate>Wed, 23 Sep 2009 05:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/ab3-sencombre-dun-nouveau-logo-rutilant/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SrpvsyvyJ0I/AAAAAAAAAdM/fAp289SnJzc/s1600-h/AB3-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 165px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SrpvsyvyJ0I/AAAAAAAAAdM/fAp289SnJzc/s400/AB3-logo.jpg" alt="nouveau-logo-AB3" id="BLOGGER_PHOTO_ID_5384739119801968450" border="0" /></a>Depuis le 17 septembre <a href="http://fr.wikipedia.org/wiki/2009" title="2009">2009</a> à 18h45, AB3 a changé de logo et d'habillage de sa chaîne. Peut-être que le nouveau logo d'<a href="http://www.ab3.be/">AB3</a> poursuit une logique de marque de groupe. En effet, la chaîne AB3, (Antenne Belge 3) qui appartient à AB Groupe, vient de voir le Groupe TF1 augmenter son nombre de parts dans le capital pour en détenir maintenant 49% et ce depuis mai 2009. On constate une forte ressemblance de style entre ce nouveau logo et le le nouveau logo de NT1, qui appartient à TF1. D'autres pourront également imaginer ce logo en métal sur une calandre de voitures. Espérons que toutes les chaînes du Groupe ne s'alignent pas.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>977</wp:post_id>
		<wp:post_date><![CDATA[2009-09-23 07:12:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-23 05:12:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510586092;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1343;}i:1;a:1:{s:2:"id";i:25;}i:2;a:1:{s:2:"id";i:213;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>76</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-23 23:59:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-23 21:59:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout comme leurs programmes… ils ne savent que pomper les idées des autres (cf logo de la chaine NT1)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>87</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 12:11:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 10:11:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Voir logo NT1 en miroir vertical sous illustrator]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Nouveau logo BforBank</title>
		<link>http://yannickbourenane.com/preprod/2009/09/22/nouveau-logo-bforbank/</link>
		<pubDate>Tue, 22 Sep 2009 12:50:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-bforbank/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SrjOU9gncrI/AAAAAAAAAcU/PB5a30Uqbjw/s1600-h/b-for-bank-identite.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 184px; height: 76px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SrjOU9gncrI/AAAAAAAAAcU/PB5a30Uqbjw/s400/b-for-bank-identite.jpg" alt="nouveau-logo-b-for-bank-credit-agricole" id="BLOGGER_PHOTO_ID_5384280214025499314" border="0" /></a>Le Groupe Bancaire <a href="http://www.credit-agricole.fr/">Crédit Agricole</a> annonce pour le 8 octobre le lancement d'une banque en ligne baptisée <a href="http://bforbank.fr/">B for Bank</a> dont la signature est "ma banque privée en ligne" et qui restera une banque secondaire d'après ses dirigeants. Cela se ressent. Le logo révélé par CB News rompt avec les codes du <a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SsmStZpwBJI/AAAAAAAAAkk/Yaoi4r1f-J8/s1600-h/bforbank-web.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 196px; height: 115px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SsmStZpwBJI/AAAAAAAAAkk/Yaoi4r1f-J8/s400/bforbank-web.jpg" alt="" id="BLOGGER_PHOTO_ID_5388999737803277458" border="0" /></a>secteur de la banque et plus généralement avec ceux des identités corporate. Il aurait été conçu par l'agence La chose dont ce n'est visiblement pas le cœur de métier. Attendons le site en ligne pour voir le résultat. Pour l'instant, l'homophonie avec "before bank" peut étonner, autant que le mix anglais/français. L'utilisation d'une futura légèrement redessinée aurait pu être à propos dans une recherche de jeunesse. En revanche, le jeu de B nous fait plutôt penser à une marque de vêtement, à une étiquette, ou bien à un coiffeur pour femmes. Ce qui est bien loin des objectifs affichés : "<span style="font-style: italic;">le Crédit Agricole veut séduire les 20 % de Français qui détiennent les deux tiers de l'épargne financière en France, des épargnants pas nécessairement riches, mais autonomes en matière de gestion de leurs bas de laine et exigeants sur les performances et les tarifs de leur banque. Le groupe, qui revendique un quart du marché de la banque de détail en France, vise l'équilibre de sa start-up d'ici quatre ans, grâce au recrutement de 30 000 à 40 000 clients par an, pour des objectifs de collecte compris entre 1,5 et 2 milliards d'euros annuels, soit environ 2 % du marché en termes de flux d'épargne</span>." Une nouvelle initiative de banque en ligne. A voir comment la complémentarité sera assurée pour ceux qui sont déjà clients du groupe bancaire.<br /><br />Pour approfondir :<br /><a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurance">Voir l'actu des logos dans la banque/assurance</a><br /><a href="http://www.journaldunet.com/ebusiness/breve/france/42243/credit-agricole-s-essaie-a-la-banque-en-ligne-avec-bforbank.shtml">L'article du journaldunet sur BforBank<br /></a><br />Et pour quelques secondes de plus, <a href="http://logo-bedandy.blogspot.com/search/label/jeux%20de%20communication"><strong>testez vos connaissances en logos</strong></a> dans la rubrique jeux en communication.<a href="http://www.journaldunet.com/ebusiness/breve/france/42243/credit-agricole-s-essaie-a-la-banque-en-ligne-avec-bforbank.shtml"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>978</wp:post_id>
		<wp:post_date><![CDATA[2009-09-22 14:50:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-22 12:50:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[nouveau-logo-bforbank]]></wp:post_name>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510359351;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3657;}i:1;a:1:{s:2:"id";i:12931;}i:2;a:1:{s:2:"id";i:903;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>72</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-23 23:50:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-23 21:50:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Déjà que les "grandes" agences de design ont du mal à nous pondre des logos dignes de ce nom… Alors si les agences de pub s'y mettent. où va-t-on ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>73</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-23 23:52:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-23 21:52:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sympa le nouveau logo pour le dernier gel de L'Oréal… :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>74</wp:comment_id>
			<wp:comment_author><![CDATA[Pierre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-23 23:55:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-23 21:55:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelq'un peut-il me dire où est la cohérence graphique entre BforBank et le Crédit Agricole ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>77</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-24 00:25:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-23 22:25:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et pourquoi en anglais ????]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>78</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-24 14:30:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-24 12:30:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est une étiquette de jean ,non?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>128</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-05 14:19:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-05 12:19:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si le service client est aussi qu'au Crédit Agricole, ca va prendre la tournure d'EGG...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>371</wp:comment_id>
			<wp:comment_author><![CDATA[Banque en ligne]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.banketto.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-16 10:07:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-16 08:07:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Y a pas de cohérence je trouve le site pas très bien réalisé par rapport à l'image que veut donner BforBank]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Le Figaro enrichit son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/21/le-figaro-enrichit-son-logo/</link>
		<pubDate>Mon, 21 Sep 2009 15:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-figaro-enrichit-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SreZFVrRRHI/AAAAAAAAAas/eX9iRqVHrFc/s1600-h/lefigaro-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 93px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SreZFVrRRHI/AAAAAAAAAas/eX9iRqVHrFc/s400/lefigaro-logo.jpg" alt="figaro-nouveau-logo-redesign" id="BLOGGER_PHOTO_ID_5383940196541744242" border="0" /></a><br /><br />Ce lundi 21 septembre,<a href="http://www.lefigaro.fr/"> le Figaro</a>, grand quotidien national français de droite et centre droite, édite un nouveau Figaro : nouvelle maquette, nouvelle une, nouveau format, un logo enrichi, le tout présenté sur un <a href="http://figaro-nouveau.lefigaro.fr/">site didactique : le Figaro nouveau</a>. Le changement est simple : la plume a été intégrée au F majuscule du logo. <span style="font-weight: bold;">Pourquoi le F ? </span>Parce que c'est l'icône utilisée par le Figaro pour la barre d'adresse web, pour l'application iPhone etc.<br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SryWusoEc4I/AAAAAAAAAeE/DwV2RgTMiV8/s1600-h/sigle-figaro.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 90px; height: 90px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SryWusoEc4I/AAAAAAAAAeE/DwV2RgTMiV8/s400/sigle-figaro.jpg" alt="" id="BLOGGER_PHOTO_ID_5385344983425643394" border="0" /></a>La typo Rockwell redessinée est inchangée. Etienne Mougeotte précise "<em>nous croyons au devenir du papier</em>" et a voulu le signifier via ce symbole, lequel intervient en pleine bataille du support papier contre le support web. Ce repositionnement sur le coeur de métier, le papier mais aussi la plume, qui est représentative d'une écriture qualitative a le mérite de nettement distinguer le Figaro de ses concurrents. Le Figaro nouveau se lance également dans une démarche complémentaire au web : à découvrir sur leur site.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>979</wp:post_id>
		<wp:post_date><![CDATA[2009-09-21 17:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-21 15:05:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-figaro-enrichit-son-logo]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508804444;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1123;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:1029;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>69</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-21 17:33:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-21 15:33:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mon ami le Fig' prête moi ta plume pour écrire un mot :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Renaissance d&#039;un logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/21/renaissance-dun-logo/</link>
		<pubDate>Mon, 21 Sep 2009 14:50:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/renaissance-dun-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SreURK9Hy6I/AAAAAAAAAak/CpdbjExUiYU/s1600-h/renaissance-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 152px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SreURK9Hy6I/AAAAAAAAAak/CpdbjExUiYU/s400/renaissance-logo.jpg" alt="nouveau-logo-renaissance-hotel-marriott" id="BLOGGER_PHOTO_ID_5383934902264122274" border="0" /></a><br />Le Groupe d'hôtels de luxe <a href="http://www.marriott.fr/default.mi">Marriott</a> investit depuis 2 ans plusieurs millions pour monter en gamme son image et sa gamme d'hôtels. Aujourd'hui, le groupe dévoile sa nouvelle identité visuelle. La différence est nette : Le R est magnifié, il quitte son emblème noué<span style="font-style: italic;"> Lancelien</span> et sa pastille colorée. La typo, désormais à mi-chemin entre une DIN et une Interstate, est nettoyée et perd ses empattements pour plus de modernisme. L'image globale gagne en douceur, en élégance et se potisionne sur un segment plus feutré. Cette stratégie de renouveau intervient avant l'ouverture de deux nouveaux hôtels Renaissance: l'un à Paris, l'aure à New-York.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>980</wp:post_id>
		<wp:post_date><![CDATA[2009-09-21 16:50:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510641062;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:299;}i:1;a:1:{s:2:"id";i:416;}i:2;a:1:{s:2:"id";i:8147;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>81</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-25 13:48:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-25 11:48:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[pas mal ! un petit lifting qui fait du bien.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Beau nouveau logo pour skiset</title>
		<link>http://yannickbourenane.com/preprod/2009/09/21/beau-nouveau-logo-pour-skiset/</link>
		<pubDate>Mon, 21 Sep 2009 14:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/beau-nouveau-logo-pour-skiset/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SreO4y1XTSI/AAAAAAAAAac/D7TbRWvrMVQ/s1600-h/skiset-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 169px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SreO4y1XTSI/AAAAAAAAAac/D7TbRWvrMVQ/s400/skiset-logo.jpg" alt="nouveau-logo-skiset-location-ski" id="BLOGGER_PHOTO_ID_5383928985914133794" border="0" /></a><br /><br />La compagnie des loueurs de ski <a href="http://www.skiset.com/">Skiset </a>a franchi la piste et a abandonné son fameux logo ovale bleu blanc rouge pour une nouvelle image plus fraiche, plus sportive, plus impactante, bien ancrée dans l'univers du snow. Bravo. L'adoption de la récente typo américaine, la Gotham, légèrement remaniée, sur les "s" (pour l'aspect piste de ski?) et l'arrondi du "e" (plus neigeux) donne une image plus actuelle à la société. Skiset se dote également d'une nouvelle signature : la montagne dans la peau. C'était l'une de ses étapes maitresses pour se lancer sur de nouveaux marchés, avec l'ouverture annoncée d'une centaine de points de vente, notamment en Amérique du Nord. Fondée par l’ancienne Championne du Monde de Ski, Annie Famose, l’entreprise ne cesse de croître depuis sa création. Good luck Skiset !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>981</wp:post_id>
		<wp:post_date><![CDATA[2009-09-21 16:29:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-21 14:29:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>FillesTV change de marque et devient June</title>
		<link>http://yannickbourenane.com/preprod/2009/09/21/fillestv-change-de-marque-et-devient-june/</link>
		<pubDate>Mon, 21 Sep 2009 09:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/fillestv-change-de-marque-et-devient-june/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szx99FD06mI/AAAAAAAABEU/ZrW70mx-nGs/s1600-h/june-changement-marque.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szx99FD06mI/AAAAAAAABEU/ZrW70mx-nGs/s400/june-changement-marque.jpg" /></a><br /></div>La chaîne de télévision <b>Filles TV</b>, lancée en septembre 2004, appartenant à la chaîne Canal J du grupe Lagardère est rebaptisé J<a href="http://www.june.fr/"><b>une </b></a>afin d'élargir sa cible. La chaîne a modifié en conséuqnece sa grille de programmes, son nom, son logo. La nouvelle signature "<i>La télé qui donne envie d'être une fille</i>" assure la transition et affiche l'élargissement de la cible. <br /><br />Voir d'<a href="http://logo-bedandy.blogspot.com/search/label/changement%20de%20marque">autres changements de marque</a> : l'aéroport de Zurich a changé de marque, Brinks va changer de marque, l'ESC Rouen a changé de marque, Samas a changé de marque, L'ESCP EAP a changé de marque, Publiprint a changé de marque, découvrez comment ces marques ont été rabptisées.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>982</wp:post_id>
		<wp:post_date><![CDATA[2009-09-21 11:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-21 09:27:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/3941872846716745448]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510456444;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12232;}i:1;a:1:{s:2:"id";i:541;}i:2;a:1:{s:2:"id";i:931;}}}}]]></wp:meta_value>
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	<item>
		<title>OPEL lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/18/opel-lifte-son-logo/</link>
		<pubDate>Fri, 18 Sep 2009 20:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/opel-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szkq-QHuIEI/AAAAAAAAA-U/Ga0zJjYCicQ/s1600-h/opel_logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 192px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szkq-QHuIEI/AAAAAAAAA-U/Ga0zJjYCicQ/s400/opel_logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420410875484708930" border="0" /></a>Le secteur automobile est touché de plein fouet et <a href="http://www.opel.fr/flash.html">le constructeur automobile allemand Opel</a>, comme nombre de ses concurrents, choisit l'offensive de marque.  Le logo se synthétise et s'agrémente du nom de la marque]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>983</wp:post_id>
		<wp:post_date><![CDATA[2009-09-18 22:56:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-18 20:56:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[opel-lifte-son-logo]]></wp:post_name>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/09/opel-lifte-son-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/3371689524795738526]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509748753;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11190;}i:1;a:1:{s:2:"id";i:540;}i:2;a:1:{s:2:"id";i:1141;}}}}]]></wp:meta_value>
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	<item>
		<title>Direct assurances rénove son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/17/direct-assurances-renove-son-logo/</link>
		<pubDate>Thu, 17 Sep 2009 14:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/direct-assurances-renove-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SrJGG60m7FI/AAAAAAAAAaE/N_EBkAQEI98/s1600-h/directassurance-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 160px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SrJGG60m7FI/AAAAAAAAAaE/N_EBkAQEI98/s400/directassurance-logo.jpg" alt="direct-assurances-logo" id="BLOGGER_PHOTO_ID_5382441589344234578" border="0" /></a>L'assureur <a href="http://www.direct-assurance.fr/">Direct Assurance </a>se paye une rénovation de son image, reste à si cela sera suffisant pour redorer son image déjà bien écorné. W&Cie a mis à jour le logo en gardant sa substantifique moelle. La typo, la casse, la couleur et la forme restent quasiment identiques. En fait de rénovation, les angles sont arrondis, le symbole s'allège, les logotype prend du relief et des ombrés. Sommes toute, un ensemble de modifications qui plante le logo Direct Assurance dans l'actuel, sans plus. On remarque également un jeu de pictos qui accompagne le logo. <a href="http://www.dailymotion.com/video/xaibv7_presentation-nouveau-logo-direct-as_news">Présentation du film révélation sur youtube</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>984</wp:post_id>
		<wp:post_date><![CDATA[2009-09-17 16:10:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-17 14:10:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[direct-assurances-renove-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509481123;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:810;}i:1;a:1:{s:2:"id";i:973;}i:2;a:1:{s:2:"id";i:1051;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>68</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-17 18:25:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-17 16:25:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[toujours aussi moche !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>75</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-23 23:58:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-23 21:58:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[encore plus moche… en plus bonjour le téléscopage graphique avec SFR]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>79</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-24 14:31:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-24 12:31:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Euh W&CIE, c'est leur métier?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Doux lifting pour Tignes</title>
		<link>http://yannickbourenane.com/preprod/2009/09/17/doux-lifting-pour-tignes/</link>
		<pubDate>Thu, 17 Sep 2009 10:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/doux-lifting-pour-tignes/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0M5_YGkUzI/AAAAAAAABFk/E2gW2pfS8Uo/s1600-h/cnn.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><br /></div><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szib22LfmuI/AAAAAAAAA7c/i0vvNYkTJn0/s1600-h/tignes_logo.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5420253518099356386" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szib22LfmuI/AAAAAAAAA7c/i0vvNYkTJn0/s400/tignes_logo.jpg" style="cursor: pointer; float: left; height: 188px; margin: 0pt 10px 10px 0pt; width: 400px;" /></a>Avant le début de la saison, la <a href="http://www.tignes.net/">station de sports d'hiver savoyarde Tignes</a>, qui propose le domaine skiable de l'espace Killy avec Val d'Isère, a fait un lifting tout en douceur de son logotype. Les adeptes de la station seront ravis de constater que le logo tricolore n'a que peu changé, les puristes seront peut-être déçus. L'effet <span style="font-style: italic;">trace de ski </span>dans la typo s'est amenuisée et risque de passer inaperçu en petit, ne valait-il mieux pas l'enlever ou le laisser plutôt que de choisir une moitié de solution ? On aurait aimé plutôt voire une version où la trace était continue dans les initiales. Quand à l'image du glacier de la Grande Motte, il gagne un effet 3D.<br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0M5_YGkUzI/AAAAAAAABFk/E2gW2pfS8Uo/s1600-h/cnn.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0M5_YGkUzI/AAAAAAAABFk/E2gW2pfS8Uo/s640/cnn.png" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>985</wp:post_id>
		<wp:post_date><![CDATA[2009-09-17 12:39:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-17 10:39:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[doux-lifting-pour-tignes]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509856416;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:934;}i:1;a:1:{s:2:"id";i:992;}i:2;a:1:{s:2:"id";i:919;}}}}]]></wp:meta_value>
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	<item>
		<title>La goutte a du succès</title>
		<link>http://yannickbourenane.com/preprod/2009/09/16/la-goutte-a-du-succes/</link>
		<pubDate>Wed, 16 Sep 2009 21:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-goutte-a-du-succes/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SrFZaSnO2lI/AAAAAAAAAZ8/ilta2um2O-Y/s1600-h/litro-askul-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 185px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SrFZaSnO2lI/AAAAAAAAAZ8/ilta2um2O-Y/s400/litro-askul-logo.jpg" alt="nouveau-logo-litro-station-service" id="BLOGGER_PHOTO_ID_5382181337892313682" border="0" /></a><br /><br />Alors que la société de station-service roumaine Litro édite depuis peu sa nouvelle identité visuelle, on repère chez la société japonaise de fournitures de bureau <a href="https://www.askul.co.jp/">Askul</a> une marque de colle liquide qui avait déjà le même signe. Les packagings avaient été développés par le SDL et avait bénéficié de beaucoup de retours de presse dans le monde du design. Inspirant.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>986</wp:post_id>
		<wp:post_date><![CDATA[2009-09-16 23:19:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-16 21:19:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-goutte-a-du-succes]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1507618392;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:831;}i:1;a:1:{s:2:"id";i:3676;}i:2;a:1:{s:2:"id";i:11685;}}}}]]></wp:meta_value>
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			<wp:comment_id>70</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-21 18:02:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-21 16:02:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Perso, une nette préférence pour celui de Askul.<br />+ de sens et + esthétique que Litro.]]></wp:comment_content>
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		<title>Les exquis Golden days de Copenhagen</title>
		<link>http://yannickbourenane.com/preprod/2009/09/16/les-exquis-golden-days-de-copenhagen/</link>
		<pubDate>Wed, 16 Sep 2009 20:55:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SrFR10NCDDI/AAAAAAAAAZs/6WvNYCj11ng/s1600-h/goldendays-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 229px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SrFR10NCDDI/AAAAAAAAAZs/6WvNYCj11ng/s400/goldendays-logo.png" alt="golden-days-copenhagen-affiche" id="BLOGGER_PHOTO_ID_5382173014672673842" border="0" /></a>Le studio danois Kontrapunkt a réalisé l'univers visuel de l'historique festival <a href="http://www.goldendays.dk/">Golden days de Copenhagen</a> qui se déroule du 11 a 18 septembre 2009 au Danemark. Le principe est simple, s'appuyer sur le jeu préféré des surréalistes, le cadavre exquis et ainsi, recomposer des corps jusqu'alors inconnus, à partir d'éléments connus. Bel univers de marque.<span style="font-style: italic;"> Body</span> est le thème du festival.<br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SrFU76isJfI/AAAAAAAAAZ0/cNYRjRg3L4c/s1600-h/Golden-Days-04-725x435.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 240px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SrFU76isJfI/AAAAAAAAAZ0/cNYRjRg3L4c/s400/Golden-Days-04-725x435.jpg" alt="" id="BLOGGER_PHOTO_ID_5382176417988224498" border="0" /></a>]]></content:encoded>
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		<wp:post_id>987</wp:post_id>
		<wp:post_date><![CDATA[2009-09-16 22:55:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>60</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 23:04:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 21:04:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça ne manque pas de référence… et en plus c'est beau. Bravo! on peut voir d'autres visuels…]]></wp:comment_content>
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	<item>
		<title>Un anniversaire de ville en logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/16/un-anniversaire-de-ville-en-logo/</link>
		<pubDate>Wed, 16 Sep 2009 20:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SrFFXAIdrNI/AAAAAAAAAZc/9WR-jwM_4c8/s1600-h/victoriaville-150a-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 283px; height: 219px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SrFFXAIdrNI/AAAAAAAAAZc/9WR-jwM_4c8/s400/victoriaville-150a-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5382159291159260370" border="0" /></a><br /><br />La ville de <a href="http://www.ville.victoriaville.qc.ca/">Victoriaville au Canada </a>a choisi d'illustrer ses 150 ans avec un logo. "<span style="font-style: italic;">Voici donc une représentation visuelle festive d’une histoire humaine sérieuse, victorieuse, prometteuse et plus vivante que jamais, l’histoire de Victoriaville, berceau du développement durable.</span>"<br />C'est bientôt l'automne et force est de constater qu'au Canada le vent souffle beaucoup sur les arbres présents dans les logos, c'était déjà le cas dans <a href="http://bedandy.blogspot.com/2009/09/avis-de-tempete-sur-le-g8-un-logo-dans.html">le nouveau logo pour le G8</a>. Le plus regrettable est l'amoncellement de signes, de couleurs et de typographies qui perturbe la lecture de l'événement. De toute façon, il faudra attendre 2011 pour le souhaiter, le logo aura du vécu...]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>988</wp:post_id>
		<wp:post_date><![CDATA[2009-09-16 22:04:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-16 20:04:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>48</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2009-09-16 22:15:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:15:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Serait-ce la mode des fleurs et des arbres dans les logos québecquois ? et aussi des logos où on empile  un maximum d'éléments sans rechercher l'esthétisme nécessaire dans la construction?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Plagiat ou pas ?</title>
		<link>http://yannickbourenane.com/preprod/2009/09/16/plagiat-ou-pas/</link>
		<pubDate>Wed, 16 Sep 2009 19:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SrE5gEs_iHI/AAAAAAAAAZU/5-ebP1fi-SQ/s1600-h/love-irish-food-drink-devon-logo.jpg"><img id="BLOGGER_PHOTO_ID_5382146252865505394" style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 198px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SrE5gEs_iHI/AAAAAAAAAZU/5-ebP1fi-SQ/s400/love-irish-food-drink-devon-logo.jpg" alt="" border="0" /></a>Le débat est lancé sur le<a href="http://www.timesonline.co.uk/tol/news/world/ireland/article6832428.ece"> Times</a>, repris par<a href="http://www.logodesignlove.com/love-irish-food"> love logo design</a> et le web s'en empare. La campagne Love Irish Food a-t-elle copié sur le logo Food Drink Devon développé il y a 5 ans par <a href="http://www.biz-r.co.uk/">l'agence Biz R</a>.
J'émets une hypothèse. Certes la ressemblance est présente mais la couleur verte et le coeur sont légitimes pour un logo qui parle d'amour et d'Irlande. Maintenant, le DA a peut-être déjà vu le logo Food &amp; Drink Devon mais je doute qu'il ait copié, il aurait pu en copier des plus discrets et éviter de s'attirer cette mauvaise pub. ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>989</wp:post_id>
		<wp:post_date><![CDATA[2009-09-16 21:15:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-16 19:15:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="plagiats"><![CDATA[Plagiats]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1506898676;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:682;}i:1;a:1:{s:2:"id";i:570;}i:2;a:1:{s:2:"id";i:925;}}}}]]></wp:meta_value>
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			<wp:comment_id>55</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2009-09-16 22:43:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 20:43:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a qqchose de pourri au Royaume d'Angleterre. Est-ce même designer qui avait lifter le logo Quark il y a quelques années ? :-) Qui plus est, son effet 3D est nul - ça fait pastille de menthe…]]></wp:comment_content>
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	<item>
		<title>La finance arrondit les angles</title>
		<link>http://yannickbourenane.com/preprod/2009/09/16/la-finance-arrondit-les-angles/</link>
		<pubDate>Wed, 16 Sep 2009 14:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SrEX3vsP9pI/AAAAAAAAAZM/Mdc2fEfRhIE/s1600-h/sws-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 123px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SrEX3vsP9pI/AAAAAAAAAZM/Mdc2fEfRhIE/s400/sws-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5382109276146759314" border="0" /></a><br /><br />La société chinoise spécialisée dans les finances, <a href="http://www.sywg.com.hk/eng_index.htm">Shenyin & Wanguo Securities</a> a choisi de <strong>redorer son logo</strong> chez Landor en Chine. L'apparition de l'acronyme est le premier bénéfice visible, dommage que le nom ne soit pas intégralement livré dans le logo. Ensuite, la typo choisie, assez anguleuse, est proche des signes de l'alphabet chinois tout en étant occidental, lui donnant aisi un caractère plus ouvert sur le monde. Enfin, le coeur du cercle ne donne plus le sentiment de laisser s'échapper des carrés, le jeu est désormais plus construit et subtil. Hélas, il aurait été judicieux de modifier plus profondémment ce logo qui ne donne pas l'image d'un établissement financier mais plutôt celui d'une éditeur de jeux ou un acteur du BTP. Ce caractère "jeu de construction" est accentué par la coloration des facettes. Et, à quoi vous fait-il penser ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>990</wp:post_id>
		<wp:post_date><![CDATA[2009-09-16 16:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-16 14:06:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
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			<wp:comment_id>40</wp:comment_id>
			<wp:comment_author><![CDATA[victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-16 19:00:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-16 17:00:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il me fait penser à rien, il est surtout inadéquat]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>La Ligue de Football Professionnel lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/16/la-ligue-de-football-professionnel-lifte-son-logo/</link>
		<pubDate>Wed, 16 Sep 2009 10:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-ligue-de-football-professionnel-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0sMpJEm8iI/AAAAAAAABHU/lRuVzAt3Onc/s1600-h/bedandy_LFP.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0sMpJEm8iI/AAAAAAAABHU/lRuVzAt3Onc/s400/bedandy_LFP.jpg" /></a><br /></div><br />La LFP la <a href="http://www.lfp.fr/indexSite.asp">Ligue de Football Professionnel</a> a dévoilé son nouveau logo. On peut dire que ce nouveau logo est une réussite parce qu'il s'est simplifié et s'est modernisé. Les dégradé et flous sur le dessin du personnage ont disparut pour un aplat de blanc plus simple et plus lisible. On voit apparaître distinctement un terrain de football contrairement au logo précédent. Un léger dégradé est maintenant présent dans le ciel et et l'encart abandonne ses dégradé de contours intérieurs vieillos. La typographie a également changé et s'est modernisée.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>991</wp:post_id>
		<wp:post_date><![CDATA[2009-09-16 12:33:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<wp:comment>
			<wp:comment_id>248</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 15:17:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 14:17:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Du bouton web… on revient à une identité plus intéressante. La lisibilité est accrue mais pas optimale… il y a encoire du chemin avant d'arriver au but.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>265</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 01:21:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:21:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[inutile]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>L&#039;Institut d&#039;Etudes Politiques d&#039;Aix en Provence change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/08/linstitut-detudes-politiques-daix-en-provence-change-de-logo/</link>
		<pubDate>Thu, 08 Oct 2009 11:25:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/linstitut-detudes-politiques-daix-en-provence-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S08Np7DPOkI/AAAAAAAABMU/GXex81v-K5E/s1600-h/bedandy_iep-aix.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S08Np7DPOkI/AAAAAAAABMU/GXex81v-K5E/s320/bedandy_iep-aix.jpg" /></a><br /></div><br /><a href="http://www.iep.univ-cezanne.fr/">L'Institut d'Etudes Politiques d'Aix en Provence</a> vient de changer de logo. En effet l'école de sciences po abandonne son illustration de bâtiment sur  fond bleu, qui n'était pas vraiment un logo. Le nouveau logo est surtout typographique avec de la helvetica condensed. "Une tête que l'on souhaite bien faite et bien pleine, sur un corps de couleur rouge symbole du dynamisme, l'homme debout, droit est au coeur de notre cursus, il a les bras ouverts comme symbole d'ouverture d'esprit et ouverture au monde." explique Christian Duval, directeur de l'établissement. le mot 'po' est en rouge et aix est précédé d'un point, comme pour un site internet. Pour résumé, de l'helvet, deux couleurs le rouge pour la provence, le gris pour l'institutionnel, un signe simple : un bon logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>952</wp:post_id>
		<wp:post_date><![CDATA[2009-10-08 13:25:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-08 11:25:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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	<item>
		<title>Condom a changé de logo cette nuit</title>
		<link>http://yannickbourenane.com/preprod/2009/10/07/condom-a-change-de-logo-cette-nuit/</link>
		<pubDate>Wed, 07 Oct 2009 18:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/condom-a-change-de-logo-cette-nuit/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsycAzMS1HI/AAAAAAAAAk0/sE8nDbEg88w/s1600-h/Condom-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 104px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsycAzMS1HI/AAAAAAAAAk0/sE8nDbEg88w/s400/Condom-nouveau-logo.jpg" alt="nouveau logo condom ville" id="BLOGGER_PHOTO_ID_5389854391611348082" border="0" /></a>La<a href="http://www.condom.org/index.php/decouvrir-condom"> ville de Condom</a>, dans le Gers en Midi-Pyrénées, a décidé de faire une surprise à ses concitoyens : ils ont changé leur logo de nuit. Autrement dit, c'est au réveil que les 7 478 condomois ont pu découvrir les bannières, bâches, banderoles et kakémonos étendus dans la ville, les rues, sur la mairie et la place centrale. Les condomois ont reçu ce logo en cadeau. "La Ténarèze à coeur".<br /><br />Belle initiative hélas construite sur un logo fouilli plutôt que fouillé, qui superpose les messages, les gimmicks décoratifs et autres effets de style qui l'empêche d'atteindre son objectif premier : être mémorisable. Tous les choix stylistiques sont détaillés et expliqués sur <a href="http://www.condom.org/index.php/decouvrir-condom">leur site</a>.<br /><br /><a href="http://www.sudouest.com/gers/actualite/condomois/article/729380/mil/5201922.html"><br />Pour approfondir : l'article de sud-ouest</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>953</wp:post_id>
		<wp:post_date><![CDATA[2009-10-07 20:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-07 18:42:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[condom-a-change-de-logo-cette-nuit]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509883702;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:840;}i:1;a:1:{s:2:"id";i:843;}i:2;a:1:{s:2:"id";i:1085;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>138</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-09 23:56:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-09 21:56:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Condom doit faire plein de truc la nuit, en général]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>141</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 09:55:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 07:55:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et en toute sécurité]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>142</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 11:12:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 09:12:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[toujours protégés :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>Un nouveau logo hippique américain</title>
		<link>http://yannickbourenane.com/preprod/2009/10/07/un-nouveau-logo-hippique-americain/</link>
		<pubDate>Wed, 07 Oct 2009 18:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-nouveau-logo-hippique-americain/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsjsrztO-FI/AAAAAAAAAkc/UVxUtvhjYrg/s1600-h/2010-Preakness-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 149px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsjsrztO-FI/AAAAAAAAAkc/UVxUtvhjYrg/s400/2010-Preakness-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5388817191507261522" border="0" /></a>L'organisation hippique aux Etats-Unis vient de se doter d'un nouveau logo pour les courses qui se dérouleront en 2010 : la 135e Preakness pour le Jockey Club de Maryland.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>954</wp:post_id>
		<wp:post_date><![CDATA[2009-10-07 20:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-07 18:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510185458;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11822;}i:1;a:1:{s:2:"id";i:1081;}i:2;a:1:{s:2:"id";i:834;}}}}]]></wp:meta_value>
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			<wp:comment_id>135</wp:comment_id>
			<wp:comment_author><![CDATA[McQ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-07 14:46:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-07 12:46:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils ont des chevaux bizarrement foutus ces Américians]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>136</wp:comment_id>
			<wp:comment_author><![CDATA[victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-07 14:59:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-07 12:59:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce sont des chevaux belges (aux couleurs du drapeau)]]></wp:comment_content>
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		<title>Nouveau souffle pour les Nouveaux constructeurs</title>
		<link>http://yannickbourenane.com/preprod/2009/10/07/nouveau-souffle-pour-les-nouveaux-constructeurs/</link>
		<pubDate>Wed, 07 Oct 2009 10:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SznwgQyLojI/AAAAAAAAA-8/i7fh6Cy09g8/s1600-h/les-nouveaux-constructeurs-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SznwgQyLojI/AAAAAAAAA-8/i7fh6Cy09g8/s400/les-nouveaux-constructeurs-logo.jpg" /></a><br /></div>La société<a href="http://www.lesnouveauxconstructeurs.fr/"> <b>Les Nouveaux Constructeurs</b></a>, fondée par Olivier Mitterrand, agit pour la promotion de logements neufs et de bureaux, en France et en Europe.<i> Depuis 1972, <b>Les Nouveaux Constructeurs </b>ont livré plus de 60 000 appartements et maisons individuelles dans environ 200 municipalités, en France et à l’étranger</i>. Après 40 ans de bons et loyaux services, le logo est relégué pour être remplacé par un logo qui, selon W&Cie, exprime<i>"l’échange et le carrefour des expériences à travers les différentes formes qui le composent, ainsi que la diversité des publics qui interviennent dans un projet de construction". Le constante est dans la couleur rouge et le bâtiment en volume. </i>Pour le reste, on regrette l'abandon de la forme simple du bâtiment qui s'érigeait comme un emblème, il est désormais devenu difficilement déchiffrable. Certes, l'ensemble gagne en modernité mais pour combien de temps ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>955</wp:post_id>
		<wp:post_date><![CDATA[2009-10-07 12:14:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Centrale Lyon change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/05/centrale-lyon-change-de-logo/</link>
		<pubDate>Mon, 05 Oct 2009 20:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SspdTkHeIlI/AAAAAAAAAks/Es7gBMi6HiQ/s1600-h/centrale-lyon-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 240px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SspdTkHeIlI/AAAAAAAAAks/Es7gBMi6HiQ/s400/centrale-lyon-logo.jpg" alt="nouveau logo école centrale lyon" id="BLOGGER_PHOTO_ID_5389222494796128850" border="0" /></a><br />L'<a href="http://www.ec-lyon.fr/">Ecole d'ingénieurs généraliste, Centrale de Lyon</a>, a décidé de lifter son logo. Cette nouvelle identité visuelle doit "<span style="font-style: italic;">exprimer son nouvel objectif stratégique et traduire son nouveau positionnement</span>". Dans le sillon de l'Ecole de commerce de Lyon, <a href="http://www.em-lyon.com/">l'EM Lyon</a> avec laquelle elle projette de partager le campus à horizon 2020, Centrale Lyon souhaite devenir l'une des cinq premières écoles d'ingénieurs en France. Pour cela, elle crée de nouveaux masters de recherche, elle intègre au cursus une période de 3 mois à l'étranger et elle développe son réseau et ses alliances avec d'autres écoles.<br /><br />Créée  en  1857,  l’Ecole  Centrale  Lyon  forme  des  ingénieurs  généralistes  de  très  haut  niveau,  notamment  dans  le  domaine  de  l’énergie,  des  transports,  de  l’environnement  et  des  nanotechnologies.  Il existe 168 enseignants pour environ 1240 étudiants.<br /><br />L'avantage immédiat de la transformation du logo est le gain en lisibilité pour le nom, l'icône, elle disparaît un peu. Cette modification de l'identité visuelle redonne de la modernité au bloc marque qui quitte la dimension "blason". Reste que le bloc est assez mal construit, la mention est mieux servie mais au détriment du blason. A retravailler]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>956</wp:post_id>
		<wp:post_date><![CDATA[2009-10-05 22:19:00]]></wp:post_date>
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		<category domain="category" nicename="education"><![CDATA[Education]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509608642;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14548;}i:1;a:1:{s:2:"id";i:1158;}i:2;a:1:{s:2:"id";i:11511;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>131</wp:comment_id>
			<wp:comment_author><![CDATA[victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-05 22:59:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-05 20:59:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca fait penser à ONLY LYON]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>132</wp:comment_id>
			<wp:comment_author><![CDATA[knight of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-05 23:48:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-05 21:48:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'impression générale est bonne, mais y regardant de plus près, la juxtaposition du blason et du bloc typographique est à revoir - manque d'harmonie des éléments. Quant au choix typographique, il est moyen - la typo manque d'impact et semble flotter (ce qui est renforcé par le gris de "école"). Il aurait sans doute mieux valu rester dans une famille typographique proche du précédent logo ou en optant pour une Din, une Gotham ou bien encore pour une Avant Garde Gothic. À méditer.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Intramuros change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/04/intramuros-change-de-logo/</link>
		<pubDate>Sun, 04 Oct 2009 13:25:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Ssio882u5pI/AAAAAAAAAjk/HQJMUjsKc1g/s1600-h/intramuros.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 147px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Ssio882u5pI/AAAAAAAAAjk/HQJMUjsKc1g/s400/intramuros.jpg" alt="intramuros nouveau logo" id="BLOGGER_PHOTO_ID_5388742719230109330" border="0" /></a>Le<a href="http://www.intramuros.fr/"> magazine et éditeur du guide de Paris <span style="font-weight: bold;">Intramuros</span></a> a modifié, pour son numéro 144, la charte et le logo de sa maquette avec H5. Le numéro sorti dans les kiosques pour septembre octobre 2009 se présente avec une identité plus forte et créative sans briser la continuité avec les précédents numéros. Intramuros existe depuis 24 ans, il est diffusé à 35 000 ex., osn audience estimée est CSP+, majoritairement masculine et d'environ 140 000 personnes.<br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsirujCxQeI/AAAAAAAAAjs/H9UhHSCtFA4/s1600-h/intramuros-magazine.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 232px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsirujCxQeI/AAAAAAAAAjs/H9UhHSCtFA4/s400/intramuros-magazine.jpg" alt="intramuros nouvelle identité couverture magazine" id="BLOGGER_PHOTO_ID_5388745770317988322" border="0" /></a>Le lifting de l'identité du magazine est remarquable. Tout d'abord, on identifie nettement mieux sa vocation : à la signature "international design", s'ajoute la mention "magazine" dont la totalité est désormais lisible. La typo est toujours une typo bâton mais a changé de registre, on remarque plus de fûts et les voyelles s'arrondissent nettement. <strong>Sur la couverture du magazine, on remarque que la coupure du S donne la griffe de la marque. </strong>On retrouve le morceau <a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Ssis9123BOI/AAAAAAAAAj0/GXimG0_DoUY/s1600-h/lovleptic-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 197px; height: 192px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Ssis9123BOI/AAAAAAAAAj0/GXimG0_DoUY/s400/lovleptic-logo.png" alt="" id="BLOGGER_PHOTO_ID_5388747132577973474" border="0" /></a>perdu, sous forme de triangle, en bas à droite de la maquette, jolie pirouette. Avec ce logo plus lisible, le titre de la couv. peut désormais être plus petit. Beau boulot que l'on nuance par un léger bémol. Les mêmes graphistes avait réalisé une belle identité pour le label de musique Lovleptic qui utilise un procédé proche.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>957</wp:post_id>
		<wp:post_date><![CDATA[2009-10-04 15:25:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509081574;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:494;}i:1;a:1:{s:2:"id";i:619;}i:2;a:1:{s:2:"id";i:623;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>126</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2009-10-04 16:13:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-04 14:13:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bravo aux H5 !!]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>129</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-05 22:12:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-05 20:12:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On en attendait pas moins d'eux ! :-)]]></wp:comment_content>
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			<wp:comment_id>130</wp:comment_id>
			<wp:comment_author><![CDATA[PM]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2009-10-05 22:18:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-05 20:18:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est propre, efficace et beau… un logo quoi !]]></wp:comment_content>
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	<item>
		<title>Logos de la distribution disparus</title>
		<link>http://yannickbourenane.com/preprod/2009/10/04/logos-de-la-distribution-disparus/</link>
		<pubDate>Sun, 04 Oct 2009 13:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/logos-de-la-distribution-disparus/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsidUONJvQI/AAAAAAAAAjM/M0A8V9oE424/s1600-h/Mammouth-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 291px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsidUONJvQI/AAAAAAAAAjM/M0A8V9oE424/s400/Mammouth-logo.jpg" alt="logo mammouth disparu distribution supermarché" id="BLOGGER_PHOTO_ID_5388729924885003522" border="0" /></a>Nostalgiques des <strong>anciennes enseignes de la distribution et de leur logo</strong> qui ont fleuris dans les années 70 ? Je vous invite à parcourir le <a href="http://site.voila.fr/marquesdisparues/Sommaire.html">site des marques disparues de la distribution</a> pour en découvrir toute une liste, avec leur page dédie et parfois même des vieilles pubs.<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsieO9wFeEI/AAAAAAAAAjc/dYJopmDPt0A/s1600-h/mammouth-campagne-ancienne.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 140px; height: 198px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsieO9wFeEI/AAAAAAAAAjc/dYJopmDPt0A/s400/mammouth-campagne-ancienne.jpg" alt="" id="BLOGGER_PHOTO_ID_5388730934080403522" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Ssid6i1MQrI/AAAAAAAAAjU/26Dnn8TpRxY/s1600-h/supermarche-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 195px; height: 133px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Ssid6i1MQrI/AAAAAAAAAjU/26Dnn8TpRxY/s400/supermarche-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5388730583256679090" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>958</wp:post_id>
		<wp:post_date><![CDATA[2009-10-04 15:03:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-04 13:03:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510696743;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1319;}i:1;a:1:{s:2:"id";i:13268;}i:2;a:1:{s:2:"id";i:542;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>124</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-04 15:10:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-04 13:10:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah ce cher Mammouth ! Terrible ! Il avait été chassé de ma mémoire, dommage qu'il ne puisse pas faire partie de la campagne SAVE YOUR LOGO...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>125</wp:comment_id>
			<wp:comment_author><![CDATA[McQ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-04 16:13:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-04 14:13:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est le cimetière des éléphants ! Les logos de maon enfance - et de la nostalgiez pour celui de mammouth et Radar…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>154</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 21:57:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 19:57:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vive Mammouth… je vais m'en faire un t-shirt. ça va être vraiment décalé…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>286</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-14 16:00:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-14 15:00:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un Mammouth a survécu jusqu'en octobre 2009, celui de Lacroix Saint-Ouen<br />http://fr.wikipedia.org/wiki/Mammouth_%28hypermarch%C3%A9%29]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>290594</wp:comment_id>
			<wp:comment_author><![CDATA[durindel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[anthony.durindel@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.56.243.55]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-14 08:56:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-14 06:56:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je vous donne mon avis il se peux que je retrouves la trace d'un éventuelle magasin"ROND POINT" dans la région centre car j'ai mis la main dessus sur une carte de ma ville qui est Vierzon et la carte date de juin 1985]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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	</item>
	<item>
		<title>L&#039;Aéroport Unique abandonne son identité</title>
		<link>http://yannickbourenane.com/preprod/2009/10/04/laeroport-unique-abandonne-son-identite/</link>
		<pubDate>Sat, 03 Oct 2009 23:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/laeroport-unique-abandonne-son-identite/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsaOJrPx9II/AAAAAAAAAiE/4_Om28n0F5w/s1600-h/flughafen-zurich-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 134px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsaOJrPx9II/AAAAAAAAAiE/4_Om28n0F5w/s400/flughafen-zurich-logo.jpg" alt="aéroport zurich unique nouveau logo" id="BLOGGER_PHOTO_ID_5388150301074257026" border="0" /></a><br />En Suisse, l'aéroport de Kloten privatisé puis entré en bourse il y a 9 ans a décidé d'abandonner le nom de marque qu'il lui était attribué : Unique. Perçu comme arrogant, confusant car différent du nom de l'aéroport lui-même, <a href="http://www.aeroport-de-zurich.com/desktopdefault.aspx">l'aéroport de Zürich</a>, la marque <a href="http://www.unique.ch/ZRH/default.asp?ID_site=2&ID_Level1=11&d=cnt/UWIR/FR/wir__wir-von-unique.asp&u=1&sp=fr&le=2">Unique</a> n'a pas rencontré son public. Ainsi soit-il. La mort programmée de la marque est annoncée pour mars 2010. «<span style="font-style: italic;">Nous profitons du 10e anniversaire de l'existence de la société, cela nous a semblé une bonne occasion</span>». Alors, l'aéroport de Zürich s'appellera l'Aéroport de Zürich, le <span style="font-style: italic;">Flughafen Zürich</span> tout simplement.<br /><br />Le renoncement à l'appellation Unique est courageuse. Le choix d'un logo simple, bicolore, sans illustration superflue est également un bon point. Les résultats se feront-ils sentir en bourse?<br />En 2008, l'aéroport de Zurich-Kloten a enregistré un chiffre d'affaires de 855,1 millions de francs suisses, pour un bénéfice de 121,3 millions de francs suisses. Le nombre de passagers s'est élevé à 22 millions.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>959</wp:post_id>
		<wp:post_date><![CDATA[2009-10-04 01:17:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-03 23:17:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[laeroport-unique-abandonne-son-identite]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/359283622118149389]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1506930190;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:982;}i:1;a:1:{s:2:"id";i:433;}i:2;a:1:{s:2:"id";i:12804;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>113</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-03 01:37:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-02 23:37:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est un petit avion dans le U????]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>117</wp:comment_id>
			<wp:comment_author><![CDATA[McQ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-03 09:25:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-03 07:25:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est simple, efficace… toujours mieux qu'une Tour Eiffel avec des ailes et une petite étoile !!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>118</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-03 09:27:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-03 07:27:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un vrai logo suisse !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Nouveau logo pour la Chaîne Histoire</title>
		<link>http://yannickbourenane.com/preprod/2009/10/03/nouveau-logo-pour-la-chaine-histoire/</link>
		<pubDate>Sat, 03 Oct 2009 16:07:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-pour-la-chaine-histoire/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsaIdrelglI/AAAAAAAAAh8/v7WclFhWxE4/s1600-h/histoire-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 134px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsaIdrelglI/AAAAAAAAAh8/v7WclFhWxE4/s400/histoire-nouveau-logo.jpg" alt="nouveau logo chaîne histoire" id="BLOGGER_PHOTO_ID_5388144047663972946" border="0" /></a><br />C'est annoncé depuis le 1er octobre, notamment sur<a href="http://www.lenodal.com/"> Première et le Nodal, le site des actualités des identités télévisuelles</a>, la <a href="http://www.histoire.fr/">Chaîne Histoire</a> appartenant à 100% au<a href="http://www.tf1.fr/"> Groupe audiovisuel français TF1</a> se pare d'un nouvel habillage pour la rentrée : la chaîne <span style="font-style: italic;">fait sa révolution</span> et propose <a href="http://www.histoire.fr/histoire/videos/bandes-annonces/0,,4826449-VU5WX0lEIDQ5Ng==,00-histoire-rentree-2009-.html">une vidéo qui révèle ce nouvel habillage</a>. C'est l'agence <a href="http://www.ca-square.com/">CA Square</a>, basée à New-York, qui a planché sur l'identité.<br /><br />L'agence n'a pas du y passer trop de temps. Le résultat est plutôt navrant. En fait de nouveau logo, la chaîne Histoire a cédé aux sirènes des mauvais effets 3D. Le picto H est grossi grossièrement, en volume, sur une cartouche qui permet certes l'annonce de programmes mais transforme le logo en pavé. Attendons le 5 octobre pour voir vivre cet identité.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>960</wp:post_id>
		<wp:post_date><![CDATA[2009-10-03 18:07:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-03 16:07:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2009/10/nouveau-logo-pour-la-chaine-histoire.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508815388;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:537;}i:1;a:1:{s:2:"id";i:1237;}i:2;a:1:{s:2:"id";i:14676;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>112</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-03 01:14:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-02 23:14:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est plutôt raté, celui d'avant était bien mieux. Mais pourquoi espacent-ils tant les lettres?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>114</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-03 09:15:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-03 07:15:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et un nouveau logo qui passe à la moulinette 3D. Le résultat : un bouton pour le web!?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>115</wp:comment_id>
			<wp:comment_author><![CDATA[PM]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-03 09:17:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-03 07:17:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ils auraient dû s'abstenir… car si c'était pour sortir une m…… pareille!!!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>116</wp:comment_id>
			<wp:comment_author><![CDATA[peter sheperd]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-03 09:21:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-03 07:21:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça sent l'arrivée d'un nouveau directeur de la communication (ou équivalent) sur la chaîne Histoire - qui n'a pas pu s'empêcher de marquer son territoire… avec un nouveau logo !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>121</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-03 11:29:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-03 09:29:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vu les scandales qui ont éclaboussé la chaine, c'est pas très étonnant]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le logo RoissyBus change et va à l&#039;essentiel</title>
		<link>http://yannickbourenane.com/preprod/2009/10/03/le-logo-roissybus-change-et-va-a-lessentiel/</link>
		<pubDate>Sat, 03 Oct 2009 15:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-roissybus-change-et-va-a-lessentiel/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsjCIhvx58I/AAAAAAAAAj8/gLfHF3rceOc/s1600-h/roissy-bus-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 127px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsjCIhvx58I/AAAAAAAAAj8/gLfHF3rceOc/s400/roissy-bus-logo.jpg" alt="roissy bus nouveau et ancien logo" id="BLOGGER_PHOTO_ID_5388770405902313410" border="0" /></a><br />Le <a href="http://www.ratp.fr/">PDG de la RATP</a> Pierre Mongin a présenté jeudi 1er octobre un réseau RoissyBus rénové : 16 nouveaux véhicules plus confortables, modernisés et équipés multimédia, une nouvelle signalétique pour cette ligne qui relie l'aéroport Charles-de-Gaulle au centre de Paris. Selon l'AFP, la RATP a investi 6,3 millions d'euros pour moderniser ce service emprunté chaque jour par 4.000 voyageurs. Les 16 nouveaux bus mis en service, qui remplacent le parc existant, disposent de "sièges à dossiers hauts plus confortables et colorés" et d'écrans multimédia diffusant des informations pour les voyageurs.<br /><br /><strong>Cette montée en gamme d'un réseau qui s'adresse essentiellement aux étrangers, 80% des clients, s'illustre par un nouveau logo</strong>. Beau travail. Le logo, qui reprend la signalétique, les ronds, de la RATP s'inscrit dans sa famille mère. Par ailleurs, il résume dans 2 pastilles son utilité puisque l'une représente le centre de Paris avec la Tour Eiffel et l'autre l'aéroport avec l'avion. Tout simplement. La mention <a href="http://www.ratp.info/orienter/aeroport_roissy.php">RoissyBus</a> parle plus d'elle-même que ROISSYBUS en un seul mot, surtout pour des étrangers.<br /><br />En 2ème position, après l'aéroport de Londres, Heathrow, Roissy Charles de Gaulle est la porte d'entrée en Europe.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>961</wp:post_id>
		<wp:post_date><![CDATA[2009-10-03 17:40:00]]></wp:post_date>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509715768;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:816;}i:1;a:1:{s:2:"id";i:602;}i:2;a:1:{s:2:"id";i:991;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>127</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-04 17:50:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-04 15:50:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tous les aéroports changent? Et pourquoi le rouge?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>133</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-05 23:52:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-05 21:52:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pourquoi un logo rouge ? c'est très iconoclaste :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>134</wp:comment_id>
			<wp:comment_author><![CDATA[VIctoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-06 00:37:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-05 22:37:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est pour les alertes à la bombe]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Les logos scandinaves des années 60 - 70</title>
		<link>http://yannickbourenane.com/preprod/2009/10/02/les-logos-scandinaves-des-annees-60-70/</link>
		<pubDate>Fri, 02 Oct 2009 21:54:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-logos-scandinaves-des-annees-60-70/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsUoZJP851I/AAAAAAAAAhE/5AF4XUjV_F4/s1600-h/C-F-Christensen-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 140px; height: 140px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsUoZJP851I/AAAAAAAAAhE/5AF4XUjV_F4/s400/C-F-Christensen-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5387756941663332178" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SsUoPOzFViI/AAAAAAAAAg8/7dq1olrmbmo/s1600-h/S-L-Mobler-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 151px; height: 151px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SsUoPOzFViI/AAAAAAAAAg8/7dq1olrmbmo/s400/S-L-Mobler-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5387756771354170914" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsUoDGrTXbI/AAAAAAAAAg0/foa4xUqe4HQ/s1600-h/Digsmed-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 174px; height: 174px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsUoDGrTXbI/AAAAAAAAAg0/foa4xUqe4HQ/s400/Digsmed-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5387756563015622066" border="0" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsUn4hQh7OI/AAAAAAAAAgs/pDfM8AIPXlA/s1600-h/Dyrlund-Smith.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 179px; height: 179px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsUn4hQh7OI/AAAAAAAAAgs/pDfM8AIPXlA/s400/Dyrlund-Smith.jpg" alt="" id="BLOGGER_PHOTO_ID_5387756381172526306" border="0" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsUnupt65vI/AAAAAAAAAgk/lmtbqosgSLU/s1600-h/Kastrup-Holmegaards+Glassvaeder-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 400px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SsUnupt65vI/AAAAAAAAAgk/lmtbqosgSLU/s400/Kastrup-Holmegaards+Glassvaeder-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5387756211644589810" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Oliver Thomas partage sur <a href="http://www.flickr.com/photos/ad_symphoniam/sets/72157622132873798/?page=2">Flickr</a> un paquet d'éléments graphiques intéressants dont une belle liasse de 79 logos scandinaves datant des années 60 et 70. En voici quelques uns. On constatera que pour une fois, le rouge domine. Et hop, un nouveau lien.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>962</wp:post_id>
		<wp:post_date><![CDATA[2009-10-02 23:54:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-02 21:54:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-logos-scandinaves-des-annees-60-70]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/7491954345121814986]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510477638;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11228;}i:1;a:1:{s:2:"id";i:652;}i:2;a:1:{s:2:"id";i:1173;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>110</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-02 00:29:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-01 22:29:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adore les casques  de Wiking ? Et le petit logo YSL, il manque le Y?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>111</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-02 17:36:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-02 15:36:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils sont magnifiques]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Créez votre slogan : sloganize</title>
		<link>http://yannickbourenane.com/preprod/2009/10/02/creez-votre-slogan-sloganize/</link>
		<pubDate>Fri, 02 Oct 2009 15:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/creez-votre-slogan-sloganize/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szn0Tr0960I/AAAAAAAAA_M/Ckg-mY22vH0/s1600-h/slogan-creer.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szn0Tr0960I/AAAAAAAAA_M/Ckg-mY22vH0/s200/slogan-creer.png" /></a><br /></div>Voici un site anglais et surréaliste qui vous propose de créer votre nouvelle signature ou plutôt votre slogan publicitaire : essayez, <a href="http://thesurrealist.co.uk/slogan.cgi?word=logo">sloganize</a> ! Ou bien découvrez d'autres<a href="http://logo-bedandy.blogspot.com/search/label/jeux%20de%20communication"> jeux de logos.</a>..]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>963</wp:post_id>
		<wp:post_date><![CDATA[2009-10-02 17:37:00]]></wp:post_date>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/10/cree-ton-slogan-sloganize.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>119</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-03 09:32:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-03 07:32:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est super amusant…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Telemarket change de signature. Pourquoi ?</title>
		<link>http://yannickbourenane.com/preprod/2009/10/02/telemarket-change-de-signature-pourquoi/</link>
		<pubDate>Fri, 02 Oct 2009 15:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/telemarket-change-de-signature-pourquoi/</guid>
		<description></description>
		<content:encoded><![CDATA[Vus sur <a href="http://www.lsa.fr/telemarketfr-change-de-signature,108362">LSA</a>. Le <a href="http://www.telemarket.fr/">1er supermarché en ligne Telemarket</a>, tel qu'il aimait le signaler dans sa première signature, vient de choisir un nouveau claim. Telemarket : <span style="font-style: italic;">La façon la plus intelligente de faire ses courses</span>. Le prétexte à cette nouvelle base line est de mettre en avant le bénéfice consommateur. Au-delà du fait qu'il nous semble que Telemarket n'est pas à même de décider qui est intelligent de qui ne l'est pas, on est tenté de se demander si le supermarché en ligne n'a pas tout simplement perdu sa place de premier.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>964</wp:post_id>
		<wp:post_date><![CDATA[2009-10-02 17:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-02 15:27:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[telemarket-change-de-signature-pourquoi]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Le nouveau logo Pepsi tourneboulé</title>
		<link>http://yannickbourenane.com/preprod/2009/10/02/le-nouveau-logo-pepsi-tourneboule/</link>
		<pubDate>Thu, 01 Oct 2009 22:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouveau-logo-pepsi-tourneboule/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsUrX7u8pjI/AAAAAAAAAhU/91QcdW1h1jE/s1600-h/pepsi-Logo-detournement.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 308px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsUrX7u8pjI/AAAAAAAAAhU/91QcdW1h1jE/s400/pepsi-Logo-detournement.jpg" alt="" id="BLOGGER_PHOTO_ID_5387760219390256690" border="0" /></a><br />Le nouveau logo de Pespi a beaucoup été décrié. Cette fois, il est détourné, tourneboulé par Laurence Yang sur son <a href="http://blowatlife.blogspot.com/2009/02/pepsi-logo-response.html">blog</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>965</wp:post_id>
		<wp:post_date><![CDATA[2009-10-02 00:20:00]]></wp:post_date>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508290066;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:654;}i:1;a:1:{s:2:"id";i:1081;}i:2;a:1:{s:2:"id";i:11822;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>120</wp:comment_id>
			<wp:comment_author><![CDATA[PM]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-03 09:54:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-03 07:54:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est malin et drôle]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Boursorama change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/01/boursorama-change-de-logo/</link>
		<pubDate>Thu, 01 Oct 2009 16:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/boursorama-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsTYKtpJH8I/AAAAAAAAAgU/4_3gHzxiuXk/s1600-h/boursorama-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 120px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsTYKtpJH8I/AAAAAAAAAgU/4_3gHzxiuXk/s400/boursorama-logo.jpg" alt="nouveau logo de boursarama" id="BLOGGER_PHOTO_ID_5387668732804407234" border="0" /></a><br /><strong>Bousorama a changé de logo le 1er octobre</strong>. L'ancien site de courtage en ligne et d'informations boursières a fait du chemin depuis sa création en 1995 pour devenir un Groupe qui propose plusieurs activités financières à commencer par celle de banque. Le<a href="http://www.boursorama.com/"> site d'information financière</a>, incontournable pour les amateurs du boursicotage a généré 2,8 millions de visiteurs uniques à fin décembre 2008, selon le site.<br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsUkjU_6S_I/AAAAAAAAAgc/r-zql3ZghwE/s1600-h/boursoramabanque-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 239px; height: 77px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SsUkjU_6S_I/AAAAAAAAAgc/r-zql3ZghwE/s400/boursoramabanque-logo.png" alt="boursorama banque logo" id="BLOGGER_PHOTO_ID_5387752718569458674" border="0" /></a><br />Le nouveau logo, annoncé depuis quelques temps en page d'accueil du site, est apparu aujourd'hui, sans fanfare ni trompette. Et c'est tant mieux. Hélas, on a le sentiment que l'on passe d'un logo à un bouton web. Le flottement du mot banque est du au fait que logo doit fonctionner pour les autres marques, y compris "Boursorma Banque". Alors, la mention banque rééquilibre le logo en s'inscrivant en-dessous de Boursorama. Le choix coloriel ne s'explique pas particulièrement. Dans l'attente d'éventuelles informations supplémentaires.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>966</wp:post_id>
		<wp:post_date><![CDATA[2009-10-01 18:24:00]]></wp:post_date>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510510441;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11470;}i:1;a:1:{s:2:"id";i:818;}i:2;a:1:{s:2:"id";i:843;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>107</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-01 23:33:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-01 21:33:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[l'ancien logo, ressemblait à une enseigne de magasin de bricolage (connue) - le nouveau lui, certes donne une image moins "boursicoteur du dimanche" mais reste par l'utilisation de cette flèche qui rentre dans un carré, très incompréhensible. Impossible d'identifier ni la marque ni son actvité si on ne la connaît pas déjà . Le nom donne évidemment une indication mais il aurait été préférable de conserver la signature de marque. Ce n'est pas un échec mais pas une réussite non plus.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>42672</wp:comment_id>
			<wp:comment_author><![CDATA[Julie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vanessa74@caramail.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://boursebinaire.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.74.220.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-24 06:11:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-24 04:11:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve que le nouveau logo est mieux que l'ancien. En plus, il y a été ajouté le mot banque. Cela montre une très nette évolution. Elle est partie de la simple information pour devenir un acteur de la vie financière.]]></wp:comment_content>
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	<item>
		<title>Val Thorens change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/01/val-thorens-change-de-logo/</link>
		<pubDate>Thu, 01 Oct 2009 10:55:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/val-thorens-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzieMG1TgpI/AAAAAAAAA7k/bqXFQPAnxJk/s1600-h/valthorens-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 148px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzieMG1TgpI/AAAAAAAAA7k/bqXFQPAnxJk/s400/valthorens-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420256082370200210" border="0" /></a>Après<a href="http://logo-bedandy.blogspot.com/2009/09/doux-lifting-pour-tignes.html"> le lifting du logo de Tignes</a>, c'est au tour de <a href="http://www.valthorens.com/">la station alpine Val Thorens</a>, la plus haute station d'Europe, qui culmine à 2 300m au coeur du domaine skiable des 3 vallées, de changer son identité visuelle. La nouvelle identité se veut plus élégante et y abandonne sa force. La station se marque désormais d'un sceau à son initiale qui semble manquer d'encre, à moins que le sceau ne soit recouvert de la neige qui fait la réputation de la station.]]></content:encoded>
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		<wp:post_id>967</wp:post_id>
		<wp:post_date><![CDATA[2009-10-01 12:55:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-01 10:55:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[val-thorens-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508152656;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:934;}i:1;a:1:{s:2:"id";i:14792;}i:2;a:1:{s:2:"id";i:840;}}}}]]></wp:meta_value>
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		<title>Le groupe chèque déjeuner change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/09/30/le-groupe-cheque-dejeuner-change-de-logo/</link>
		<pubDate>Wed, 30 Sep 2009 20:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-groupe-cheque-dejeuner-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsPCl5tV8YI/AAAAAAAAAgM/ARDD0cmI5F8/s1600-h/groupe-cheque-dejeuner-logo.jpg"><img alt="groupe chèque déjeuner nouveau logo" border="0" id="BLOGGER_PHOTO_ID_5387363535667196290" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsPCl5tV8YI/AAAAAAAAAgM/ARDD0cmI5F8/s400/groupe-cheque-dejeuner-logo.jpg" style="cursor: pointer; float: left; height: 156px; margin: 0pt 10px 10px 0pt; width: 400px;" /></a>Le Groupe coopératif <a href="http://www.groupe-cheque-dejeuner.com/">Chèque Déjeuner</a>, tel qu’il est aujourd’hui, a commencé à se dessiner dans les années 1990 avec les débuts de l’internationalisation et la diversification des activités titres puis services. En 2009, fort de 39 marques réparties au sein de deux pôles, pôle services et pôle titres, <b>le Groupe continue son expansion et exprime toute sa stratégie au travers de son nouveau logo</b>. Le Groupe Chèque Déjeuner est à ce jour le n° 3 mondial dans l’émission de titres à vocation sociale et culturelle. Il s'est appuyé sur les compétences de l'agence globale en communication <a href="http://www.avisdetempete.fr/">Avis de Tempête</a> pour redessiner son logo et se doter d'une nouvelle signature difficile à comprendre immédiatement : "<span style="font-style: italic;">Coopératif par choix, solidaire par vocation</span>". Une fois de plus, dommage qu'ils ne se soient pas adressés à des experts de l'identité visuelle.<br /><br /><b>Un logo n'est pas un étendard stratégique.</b> C'est une identité.<br />Or, en vrac, on retrouve des projets :<br />- <span style="font-style: italic;">D'expansion</span> avec le jeu sur le mot "up" qui se détache de la mention groupe. Attention, on pourrait croire qu'il s'agit du Groupe Up<br />- <span style="font-style: italic;">A l'international </span>: plus d'accent dans cheque dejeuner<br />- <span style="font-style: italic;">De renforcer l'identité de marque</span> : avec les mots chèque et déjeuner qui se scindent comme dans <a href="http://logo-bedandy.blogspot.com/2009/02/un-nouveau-logo-aerien-pour-air-france.html">la nouvelle identité visuelle d'Air France</a>.<br />- <span style="font-style: italic;">En gardant les forces d'origine</span> du groupe : on conserve le mot chèque déjeuner même s'il est rétrogradé, plus petit et espacé, et on conserve la couleur orange.<br /><br />Une vraie salade avec une soupe à la grimace en prime ! Heureusement, le choix typo, helvetica, donne un peu de tenue à l'ensemble, même si le U majuscule commet une incartade confusante. Espérons qu'ils ne se chargent pas des 39 autres marques du groupe et qu'ils continuent plutôt à faire des campagnes.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>968</wp:post_id>
		<wp:post_date><![CDATA[2009-09-30 22:14:00]]></wp:post_date>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510351565;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11208;}i:1;a:1:{s:2:"id";i:897;}i:2;a:1:{s:2:"id";i:773;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>102</wp:comment_id>
			<wp:comment_author><![CDATA[PM]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-01 01:36:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-30 23:36:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est l'essence même du non-design - l'agence (avis de tempête… dans un verrre d'eau ?) ne s'est pas foulée - aucune créativité et de fait aucune identité forte pour ce nouveau "logo". En  bref les fondamentaux qui constituent une identité visuelle sont inexistants. Rebossez ou remboursez !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>103</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-01 01:40:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-30 23:40:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il suffit d'aller voir leur site piur ce rendre compte de leur niveau (extrêmement bas) de créativité. Le plus hilarant c'est leur film d'intro avec "on prend le génie avec nous" - ils ont dû l'oublier !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>106</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-01 08:28:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-01 06:28:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est une catastrophe pour le Groupe, ils n'ont pas su revitaliser l'image du chèque déjeuner et ont plutôt cherché à la cacher, dommage car ça se ressent très fort !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le logo Societex change</title>
		<link>http://yannickbourenane.com/preprod/2009/09/30/le-logo-societex-change/</link>
		<pubDate>Wed, 30 Sep 2009 14:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-societex-change/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsN-OUSHE4I/AAAAAAAAAgE/JxB7poqcJqk/s1600-h/societex.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 142px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsN-OUSHE4I/AAAAAAAAAgE/JxB7poqcJqk/s400/societex.jpg" alt="nouveau logo societex" id="BLOGGER_PHOTO_ID_5387288363693183874" border="0" /></a><a href="http://www.societex.fr/fr">Societex</a> change de logo. La société spécialisée dans le conseil en finance depuis plus de 50 ans a décidé de donner un coup de jeune à son image. En 2008, <a href="http://www.generalite.com/?7711-imap-representee-par-societex-corporate-finance-se-mobilise-pour-aider-les-entreprises-a-affronter-la-crise">Societex a rejoint le réseau international IMAP</a>, classé 6ème réseau mondial de transactions pour les PME par Thompson Reuters. Cette année, aidée par l'agence <a href="http://www.ideesenforme.com/">Idées en forme</a>, Societex a planché sur l'identité qu'elle transmettait. Le discours qui accompagne cette rénovation de logo est huilé de bons concepts se superposant. "<span style="font-size:85%;"><span style="font-style: italic;">Avec ses racines synonymes d’un profond ancrage au sol et sa ramure s'élevant vers le ciel, l'arbre symbolise la vie. Cette image illustre le renouveau que le spécialiste du Corporate Finance propose à ses clients en les accompagnant dans les étapes clés de leur cycle de vie.  Pouvant porter des fruits, les arbres sont également perçus comme des symboles de fertilité, ce qui renvoie aux objectifs de résultats que se fixe SOCIETEX CORPORATE FINANCE. L’alliance moderne des couleurs bleu, gris et noir forme une harmonie qui évoque la transparence, la sérénité et la tranquillité qu’il procure à ses clients.</span><span style="font-style: italic;">Les branches de l’arbre symbolisent les différents métiers du Groupe (cession/acquisition, reprise d’entreprises en difficulté, ingénierie financière et évaluation d’entreprises et de marques). Cela renvoie au souhait de SOCIETEX CORPORATE FINANCE d’opérer une distinction entre ses différents métiers et permet de valoriser chacune de ses expertises</span>.</span>"<br />Comme si tout était parfaitement calculé et que l'image était une affaire de raison. A la fin, on ne sait plus à quoi ressemble le logo et s'il y avait ou non une idée. Où est l'émotion ?<br />Oui, le logo s'améliore par rapport au précédent. Oui, on identifie mieux l'activité du cabinet. Mais le positionnement "arbre de vie" à la façon d'une association religieuse ou de l'UMP n'est pas explicitée alors que c'est l'élément essentiel qui distingue ce logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>969</wp:post_id>
		<wp:post_date><![CDATA[2009-09-30 16:09:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-30 14:09:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>101</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-30 17:51:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-30 15:51:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Avant VediorBis, maintenant NUXE]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>104</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2009-10-01 01:43:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-30 23:43:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est mieux !]]></wp:comment_content>
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	</item>
	<item>
		<title>Un logo, 100 balles et un mars</title>
		<link>http://yannickbourenane.com/preprod/2009/09/30/un-logo-100-balles-et-un-mars/</link>
		<pubDate>Wed, 30 Sep 2009 13:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-100-balles-et-un-mars/</guid>
		<description></description>
		<content:encoded><![CDATA[<span style="font-size: 100%;">Voici un appel d'offres des plus cavaliers édité par la <a href="http://www.srconcarneau.com/">Société des Régates de Concarneau</a>.<strong><br /><span style="font-weight: bold;">"<span style="font-style: italic;">La  Société des Régates de Concarneau se cherche une nouvelle identité  visuelle : logo, déclinaison pour papier entête, et déclinaison du logo  pour le web." </span></span><span style="font-weight: normal;">C'est après que ça se gâte : les critères de sélection, le brief, le gain, les droits. Tous les clichés y passent !</span></strong></span><span style="font-style: italic;">" Le concours est </span><span style="color: black; font-style: italic; font-weight: bold;">ouvert aux adhérents à jour de leur cotisation</span><span style="color: black; font-style: italic;">.  Les participants devront adresser leur candidature pour le 10 octobre,  dernier délai, à l'adresse secretariat @ srconcarneau.com (retirer les  esapces) : nom, prénom, date de naissance. </span><span style="color: black; font-style: italic; font-weight: bold;">Les éléments fournis seront libres de droits sans limitation aucune</span><span style="color: black; font-style: italic;">. A la clôture de l'année, fin novembre, début décembre 2009, les adhérents se réuniront pour voter et choisir leur gagnant.</span><br style="color: black;" /><span style="color: black; font-style: italic;">Les éléments sont à fournir</span><span style="color: black; font-style: italic; font-weight: bold;"> en couleur</span><span style="color: black; font-style: italic;">, sur papier, en trois exemplaires, et au format électronique pour le 15-11-2009 :</span><br style="color: black;" /><span style="color: black; font-style: italic;">- un logo pour la Société des Régates de Concarneau</span><br style="color: black;" /><span style="color: black; font-style: italic;">- un papier entête pour la Société des Régates de Concarneau</span><br style="color: black;" /><span style="color: black; font-style: italic;">- une déclinaison web du logo avec un conseil : un</span><span style="color: black; font-style: italic; font-weight: bold;"> format carré lisible </span><span style="color: black; font-style: italic;">selon les tailles</span><br style="color: black;" /><span style="color: black; font-style: italic;">- des variantes du logo selon les couleurs de fond ou d'environnement.</span><br style="color: black;" /><span style="color: black; font-style: italic; font-weight: bold;">A gagner, un week-end pour deux dans un hôtel restaurant partenaire de l'opération.</span><span style="color: black; font-style: italic;"> </span><br /><span style="color: black; font-style: italic;">Site :  http://www.srconcarneau.com/_fr_newslire.asp?num=280</span><span style="color: black;">"</span><br style="color: black;" />Il nous tarde de voir le résultat !]]></content:encoded>
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		<wp:post_id>970</wp:post_id>
		<wp:post_date><![CDATA[2009-09-30 15:24:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-30 13:24:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/6019946589473163873]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509921904;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1156;}i:1;a:1:{s:2:"id";i:979;}i:2;a:1:{s:2:"id";i:726;}}}}]]></wp:meta_value>
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		<title>Les nouveaux logos d&#039;Aalto</title>
		<link>http://yannickbourenane.com/preprod/2009/09/28/les-nouveaux-logos-daalto/</link>
		<pubDate>Mon, 28 Sep 2009 18:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-nouveaux-logos-daalto/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsENl-ZH6OI/AAAAAAAAAfk/oPqfkbnYtIk/s1600-h/Aalto-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsENl-ZH6OI/AAAAAAAAAfk/oPqfkbnYtIk/s400/Aalto-logo.jpg" alt="aalto-logo-fusion-logos-universités" id="BLOGGER_PHOTO_ID_5386601575366519010" border="0" /></a>L'<a href="http://www.aaltoyliopisto.info/">Université d'Aalto</a> ouvrira ses portes le 1er janvier 2010. A Helsinki, capitale de la Finlande. L'objectif de l'université est de devenir un acteur mondial leader dans l'enseignement et la recherche. Elle est née de la fusion de trois institutions historiques :<br />– <a href="http://www.hse.fi/EN/">Helsinki School of Economics</a>, fondée en 1911<br />– <a href="http://www.iade.fi/">University of Art and Design Helsinki</a>, fondée en 1871<br />– <a href="http://www.tkk.fi/en/">Helsinki University of Technology</a>, fondée en 1849<br />L'identité visuelle a été réalisée par un graphiste finlandais <a href="http://by.rasmussnabb.com/">Rasmus Snabb, suite à un concours,</a> qui explique : "<span style="font-style: italic;">What does Aalto University mean to you? The logo is an invitation to discuss and evaluate, to personally participate in the common project that is the university.""The typeface Helvetica has been chosen because it is the most “meaningless” typeface. The primary colours are used because in this combination the have no symbolic value but merely represent “all colours”.</span>"<br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsEOtZx19zI/AAAAAAAAAfs/_PZitpZgF9U/s1600-h/aalto-declinaison.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 81px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SsEOtZx19zI/AAAAAAAAAfs/_PZitpZgF9U/s400/aalto-declinaison.jpg" alt="aalto logo déclinaisons" id="BLOGGER_PHOTO_ID_5386602802488670002" border="0" /></a><br />L'impact du <strong>nouveau logo</strong> par rapport à l'ancien est indéniable. Le nouveau logo se mémorise bien et développe une incidence immédiate forte. Je regrette juste l'emploi d'une neue helvetica bold sans grande personnalité et un système de ponctuation finalement déjà assez vu. <span style="font-style: italic;">Voir le billet sur le concept d'origine : <a href="http://logo-bedandy.blogspot.com/2009/06/un-logo-pour-une-universite-deja-vu.html">un logo pour une université, déjà vu? </a></span>Une des spécificités de la langue finoise associé au nom de cette université est le redoublement du A, pourquoi ne pas en jouer dans la lettre afin d'éviter de se retrouver en concurrence avec tous ces <a href="http://logo-bedandy.blogspot.com/2009/09/des-metropoles-logos.html">nouveaux logos de ville</a> utilisant l'initiale seule.<br /><br />Le nouveau nom de l'institution, qui se voulait "<span style="font-style: italic;">innovant et sans compromis</span>", a été choisi parmi 1600 propositions. Aalto est en référence à <a href="http://www.alvaraalto.fi/">Alvar Aalto</a> (1898–1976), un finlandais créatif, designer, <a href="http://www.info-finlande.fr/aaltosite/">architecte et humaniste</a>, diplômé d'architecture, fondateur d'Artek en 1935 et professeur au MIT de 1946 à 1948.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>971</wp:post_id>
		<wp:post_date><![CDATA[2009-09-28 20:52:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-09-28 18:52:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/1277807058088425491]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510238439;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:788;}i:1;a:1:{s:2:"id";i:11535;}i:2;a:1:{s:2:"id";i:5786;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>98</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-09-28 21:59:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-28 19:59:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le choix typo est nulllll]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>105</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-01 01:45:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-09-30 23:45:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ce n'est pas le logo de l'année !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Le fabricant de la pillule bleue lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/20/le-fabricant-de-la-pillule-bleue-lifte-son-logo/</link>
		<pubDate>Tue, 20 Oct 2009 05:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-fabricant-de-la-pillule-bleue-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StsuZq_yDjI/AAAAAAAAAqI/ck-JaiIXb-g/s1600-h/453px-pfizer-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 169px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/StsuZq_yDjI/AAAAAAAAAqI/ck-JaiIXb-g/s400/453px-pfizer-nouveau-logo.jpg" alt="pfizer nouveau logo fusion wyeth pfizer labo pharmaceutique" id="BLOGGER_PHOTO_ID_5393955997279718962" border="0" /></a>Le vendredi 16 octobre 2009, le fabricant de Viagra, le <span style="text-decoration: underline;">leader mondial</span><a href="http://www.pfizer.fr/Presse/Communiquésdepresse/tabid/114/Default.aspx"> pharmaceutique Pfizer</a> a officiellement avalé <a href="http://www.wyeth.fr/International/tabid/122/Default.aspx">le 11<sup>ème</sup> groupe pharmaceutique mondial, Wyeth. </a> Belle occasion pour le mastodonte, dont la signature est « <span style="font-style: italic;">Œuvrons pour un monde en meilleure santé </span>», de dévoiler une identité visuelle<br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Stsud1284HI/AAAAAAAAAqQ/7B8A14XJKbQ/s1600-h/400pxviagra.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 317px; height: 223px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Stsud1284HI/AAAAAAAAAqQ/7B8A14XJKbQ/s400/400pxviagra.jpg" alt="viagra pillule pfizer" id="BLOGGER_PHOTO_ID_5393956068914946162" border="0" /></a>rafraichie. L'ovale du logo a basculé. La typo a perdu de ses empattements et un dégradé s'est immiscé. Hormis le dégradé qui part étonnamment du clair au foncé, <strong>l'ensemble des modifications sur le logo permet à la marque de garder une bonne solidité tout en gagnant en sveltesse</strong>. Joli pirouette pour un numéro 1 mondial. Une pirouette samsungesque qui lui donne un brin d'aspect technologique.<br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sty8qpLlgsI/AAAAAAAAArw/7GbwCRUW1Pw/s1600-h/Samsung+logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 124px; height: 72px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sty8qpLlgsI/AAAAAAAAArw/7GbwCRUW1Pw/s400/Samsung+logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5394393894477988546" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>932</wp:post_id>
		<wp:post_date><![CDATA[2009-10-20 07:11:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-20 05:11:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-fabricant-de-la-pillule-bleue-lifte-son-logo]]></wp:post_name>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510424162;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:991;}i:1;a:1:{s:2:"id";i:1038;}i:2;a:1:{s:2:"id";i:900;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>166</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-19 21:29:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-19 19:29:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ok pour le lifting. C'est propre mais t'en qu'à faire de changer la forme ovoïde et le bleu, ils auraient pu aller plus loin : reprendre la forme et la couleur de leur succès, le Viagra.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>168</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-19 21:41:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-19 19:41:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[l'ovale qui tourne soit ! mais le dégradé de bleu n'est pas très convaincant. Quelle utilité ? Quant à la typo retravaillée, je suis perplexe… on a l'impression d'un mélange des genres. L'ensemble étant cependant assez réussi. je sais. c'est paradoxal.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>430</wp:comment_id>
			<wp:comment_author><![CDATA[411 Canada]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://411webconnect.com/advertise.php</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-30 07:47:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-30 05:47:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Peut ton avoir des réaction aux produits vgr 100 ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<title>Les produits de Savoie sous un logo commun</title>
		<link>http://yannickbourenane.com/preprod/2009/10/19/les-produits-de-savoie-sous-un-logo-commun/</link>
		<pubDate>Mon, 19 Oct 2009 19:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Su9MlPC5GUI/AAAAAAAAAxA/ATT6A3_-mVw/s1600-h/logo-savoie.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 251px; height: 374px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Su9MlPC5GUI/AAAAAAAAAxA/ATT6A3_-mVw/s400/logo-savoie.jpg" alt="nouveau logo savoie marque" id="BLOGGER_PHOTO_ID_5399618680818047298" border="0" /></a><br />L'association de la marque collective Savoie pose les premières pierres de sa stratégie de communication avec un logo label. Au-delà du label, l'objectif est d'augmenter la visibilité de la marque. <span style="font-style: italic;">L'année 2010 devrait être marquée par l'arrivée des premières entreprises dans la démarche</span>. La typo aurait pu gagner en lisibilité, elle est cohérent avec l'emblème mais le surjoue.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>933</wp:post_id>
		<wp:post_date><![CDATA[2009-10-19 21:56:00]]></wp:post_date>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510564806;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:772;}i:1;a:1:{s:2:"id";i:4501;}i:2;a:1:{s:2:"id";i:14202;}}}}]]></wp:meta_value>
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			<wp:comment_id>172</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-23 09:48:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-23 07:48:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[une forme, une couleur, c'est suisse tout simplement]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Nouveau logo pour Lioran</title>
		<link>http://yannickbourenane.com/preprod/2009/10/19/nouveau-logo-pour-lioran/</link>
		<pubDate>Mon, 19 Oct 2009 10:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-pour-lioran/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SziYh3eJU4I/AAAAAAAAA7M/tChvJ2Myugc/s1600-h/le-lioran-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 155px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SziYh3eJU4I/AAAAAAAAA7M/tChvJ2Myugc/s400/le-lioran-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420249859133887362" border="0" /></a>Avant la saison hivernale, Le Lioran, <a href="http://www.lelioran.com/">station de ski du Cantal </a>a rénové son logo. Cette modernisation succède à celle opérée par les stations alpines de Tignes et de Val Thorens. Un nouvel exemple de logo-étiquette où le lifting a été réalisé sur le dessin et non l'idée du logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>934</wp:post_id>
		<wp:post_date><![CDATA[2009-10-19 12:34:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-19 10:34:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Microsoft harmonise ses logos d&#039;application</title>
		<link>http://yannickbourenane.com/preprod/2009/10/19/microsoft-harmonise-ses-logos-dapplication/</link>
		<pubDate>Mon, 19 Oct 2009 09:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/microsoft-harmonise-ses-logos-dapplication/</guid>
		<description></description>
		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szx7VVjFMOI/AAAAAAAABEM/HDrUqaG1_-E/s1600-h/microsoft-logos.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szx7VVjFMOI/AAAAAAAABEM/HDrUqaG1_-E/s400/microsoft-logos.jpg" /></a><br /></div>Le <a href="http://www.microsoft.com/fr/fr/">géant informatique américain Microsoft </a>a entamé une démarche de modernisation et d'harmonisation des logos de ses produits pour le développement d’application : nouveau logo pour Visual Studio et nouveau logo pour la MSDN. Rien de surprenant dans ce lifting.<br /><br />Pour découvrir<a href="http://logo-bedandy.blogspot.com/search/label/nouvelles%20technos"> l'actu des logos dans le secteur des nouvelles techno</a>s : nouveau logo open trust, nouveau logo artesi, nouveau logo F-Secure, nouveau logo viadeo, nouveau logo bing, nouveau logo mappy...<br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>935</wp:post_id>
		<wp:post_date><![CDATA[2009-10-19 11:16:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-19 09:16:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Une nouvelle marque peu différenciante : l&#039;institut du coeur</title>
		<link>http://yannickbourenane.com/preprod/2009/10/18/une-nouvelle-marque-peu-differenciante-linstitut-du-coeur/</link>
		<pubDate>Sun, 18 Oct 2009 13:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/une-nouvelle-marque-peu-differenciante-linstitut-du-coeur/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StsaTQ-ivYI/AAAAAAAAAp4/g4ZMmCvStQc/s1600-h/heart-institute-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 124px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StsaTQ-ivYI/AAAAAAAAAp4/g4ZMmCvStQc/s400/heart-institute-logo.jpg" alt="heart institue nouveau logo staten island" id="BLOGGER_PHOTO_ID_5393933896983428482" border="0" /></a>Le 14 octobre , l'ancien The Heart Institute of Staten Island à New-York devenu, plus simplement, <a href="http://www.theheartinstituteny.com/welcome.html">The Heart Institute</a>, a officiellement révélé son nouveau site web accompagné de sa nouvelle identité visuelle, réalisée par Roger van den Bergh du studio Onoma. Le site est pratique, l'identité est ingénieuse mais finalement peu différenciante. Tout d'abord lorsqu'on s'appelle l'institut du coeur, a-t-on vraiment besoin d'illustrer le nom par un coeur ?<br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StsaZvhh-rI/AAAAAAAAAqA/aszcz0XeM1c/s1600-h/heart-institue-logos.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 235px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StsaZvhh-rI/AAAAAAAAAqA/aszcz0XeM1c/s400/heart-institue-logos.jpg" alt="heart institue tous logos" id="BLOGGER_PHOTO_ID_5393934008262458034" border="0" /></a>Ensuite, tous les<span style="font-style: italic;"> instituts du coeur</span> aux Etats-Unis se dénomment "The Heart Institue" et illustrent systématiquement leur identité avec la représentation d'un coeur. Ainsi, en quoi cette nouvelle marque se distingue, s'identifie ? Certes, le coeur est représenté par son réseau veineux et artériel. Mais comment sait-on s'il s'agit de l'institut de San Francisco ou de l'institut de Chicago. Dans le contexte sanitaire actuel, les acteurs de la santé, publics ou privés, vont devoir faire un nombre croissant d'efforts pour être remarqué. <strong>Les patients ont changé</strong>. Ils le sont de moins en moins et dispose de plus en plus de libre arbitre. Ils ont le choix et abordent les établissements avec des questions. L'institut du coeur de New-York a changé d'identité notamment pour montrer sa position de leader sur le marché. Cela ne se ressent pas. <strong>La santé doit se mettre à niveau vis à vis de ses publics</strong>, plus affutés qu'elle au marketing.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>936</wp:post_id>
		<wp:post_date><![CDATA[2009-10-18 15:09:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-18 13:09:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509885867;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:13821;}i:1;a:1:{s:2:"id";i:5158;}i:2;a:1:{s:2:"id";i:8975;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>164</wp:comment_id>
			<wp:comment_author><![CDATA[victorie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-18 15:44:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-18 13:44:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beau design, pourquoi dans un carré ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>169</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-19 21:49:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-19 19:49:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Perso, je trouve que cette représentation du coeur <br />par l'artère (rouge) et la veine (bleu) est une version tout à fait intelligente et différenciante. La reprise des codes visuels médicaux fait sens. Par contre le carré,  je ne pige pas et la construction typographique "approximative" réduit considérablement le rendu final du logo. Dommage !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Sofinco affiche discrètement un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/18/sofinco-affiche-discretement-un-nouveau-logo/</link>
		<pubDate>Sun, 18 Oct 2009 10:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/sofinco-affiche-discretement-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TTRVr9oF0vI/AAAAAAAACWA/UR15ZO3mnV0/s1600/sofinco-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="116" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TTRVr9oF0vI/AAAAAAAACWA/UR15ZO3mnV0/s320/sofinco-logo.jpg" width="320" /></a></div>En France, le crédit à la consommation représente chaque année un peu  plus de 7 % du P.I.B. <a href="http://www.sofinco.fr/organisme-credit/credit-sofinco.htm">La banque Sofinco</a>, créée en 1951, nationalisée en 1982 et désormais filiale à 100% du <a href="http://www.credit-agricole.fr/">Crédit Agricole</a> a choisi de lancer une <a href="http://www.lecafedeletoile.fr/#/accueil">nouvelle campagne publicitaire</a>, le café de l'étoile, avec en support, un logo rajeuni.<br /><br /><br /><a name='more'></a>  <br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TTRVqLGCn6I/AAAAAAAACV8/mcILdvOyQZg/s1600/sofinco-logo3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="160" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TTRVqLGCn6I/AAAAAAAACV8/mcILdvOyQZg/s320/sofinco-logo3.png" width="320" /></a></div>Le  re-design du logo semble répondre à un objectif fonctionnel de  rajeunissement et de lisibilité de la marque. L'étoile emblématique est  épurée, passe en 3D, le nom en roman, la signature a disparu et la typo  est arrondie, l'entreprise a cédé à quelques tendance actuelles.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>937</wp:post_id>
		<wp:post_date><![CDATA[2009-10-18 12:52:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-18 10:52:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[sofinco-affiche-discretement-un-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/8759334941979346552]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510599173;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:934;}i:1;a:1:{s:2:"id";i:614;}i:2;a:1:{s:2:"id";i:706;}}}}]]></wp:meta_value>
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	<item>
		<title>Le Musée de la Poste change de nom et de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/17/le-musee-de-la-poste-change-de-nom-et-de-logo/</link>
		<pubDate>Sat, 17 Oct 2009 17:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-musee-de-la-poste-change-de-nom-et-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StoFq1-_EkI/AAAAAAAAApw/ajBxcN3JfVg/s1600-h/adresse-musee-de-la-poste-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 122px; height: 155px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StoFq1-_EkI/AAAAAAAAApw/ajBxcN3JfVg/s400/adresse-musee-de-la-poste-logo.jpg" alt="nouveau logo musée de la poste l'adresse" id="BLOGGER_PHOTO_ID_5393629737333494338" border="0" /></a>Le <a href="http://www.museedelaposte.fr/">Musée de la Poste</a> aurait annoncé en avant-première sur le site, <a href="http://forums.lenodal.com/viewtopic.php?t=7407&start=2670&sid=c89f518af1c61ace17042a2a7633fe4e">le forum du Nodal consacré aux nouveautés des identités télévisuelles</a>, son changement de marque. <span><span style="font-style: italic;">Le Musée de la Poste, situé 34 boulevard de Vaugirard dans le XVème arrondissement de Paris, change de nom et va s'appeler </span><span style="font-weight: bold; font-style: italic;">l'Adresse</span><span style="font-style: italic;">. </span>Attendons que l'info soit validée par d'autres sources car pour l'instant l'intention créative n'est pas très réussie.<br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>938</wp:post_id>
		<wp:post_date><![CDATA[2009-10-17 19:52:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-17 17:52:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-musee-de-la-poste-change-de-nom-et-de-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/6486082641008450509]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509332150;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7896;}i:1;a:1:{s:2:"id";i:721;}i:2;a:1:{s:2:"id";i:6617;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>163</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-17 22:10:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-17 20:10:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Espérons que ce soit un hoax, ce logo est immonde]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>165</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-19 21:26:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-19 19:26:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je ne sais pas si ce logo sera le définitif mais en tout cas une chose est sûre : il est immonde.<br />le mélange entre la typo faussement moderne et l'effet d'interesection grisée entre l'apostrophe et le A est d'un mauvais goût !!! Qui plus est, le choix couleur est assez hasardeux. Le noir, trop préseent est plombant et le jaune moutarde donne un effet "sale" à l'ensemble. C'est raté !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Asterop change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/17/asterop-change-de-logo/</link>
		<pubDate>Sat, 17 Oct 2009 12:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/asterop-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzoK3QgwmBI/AAAAAAAABAE/LTzCNhw5WDg/s1600-h/asterop-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzoK3QgwmBI/AAAAAAAABAE/LTzCNhw5WDg/s320/asterop-logo.jpg" /></a>L'entreprise de géomarketing décisionnel, <a href="http://www.asterop.com/fr/">Asterop</a>, a choisi de changer son logo, ou plutôt sa signature avec l'aide d'un graphiste indépendant. La signature de l'identité visuelle "<i>le géomarketing décisionnel</i>" passe à "<i>think local</i>" et affiche ainsi des ambitions internationales. La typo du nom de marque est inchangée.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>939</wp:post_id>
		<wp:post_date><![CDATA[2009-10-17 14:45:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-17 12:45:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[asterop-change-de-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/10/asterop-change-de-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/7371167553315468819]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509139706;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:840;}i:1;a:1:{s:2:"id";i:798;}i:2;a:1:{s:2:"id";i:982;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Wolff Olins copie Pentagram?</title>
		<link>http://yannickbourenane.com/preprod/2009/10/16/wolff-olins-copie-pentagram/</link>
		<pubDate>Fri, 16 Oct 2009 16:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wolff-olins-copie-pentagram/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Stn3-671JLI/AAAAAAAAApo/AmIx-jAkJyg/s1600-h/tatadocomo-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 101px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Stn3-671JLI/AAAAAAAAApo/AmIx-jAkJyg/s400/tatadocomo-logo.jpg" alt="logo MAD et logo tata docomo similaires copie ressemblance" id="BLOGGER_PHOTO_ID_5393614689097032882" border="0" /></a><br />Pour approfondir : voir l'article sur la <a href="http://logo-bedandy.blogspot.com/2009/06/le-bo-logo-de-tata-docomo.html">révélation du nouveau logo de Tata Docomo</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>940</wp:post_id>
		<wp:post_date><![CDATA[2009-10-16 18:56:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-16 16:56:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[wolff-olins-copie-pentagram]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508988646;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1032;}i:1;a:1:{s:2:"id";i:1417;}i:2;a:1:{s:2:"id";i:880;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>162</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-17 19:40:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-17 17:40:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est exactement les mêmes lettres !!!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>167</wp:comment_id>
			<wp:comment_author><![CDATA[McQ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-19 21:34:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-19 19:34:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je n'ai plus la (les) référence(s) mais ce type de lettrage est bien plus vieux que le logo créé par Pentagram, alors si on parle de copie, Pentagram est aussi mal placée. :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Cadillac précise son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/15/cadillac-precise-son-logo/</link>
		<pubDate>Thu, 15 Oct 2009 16:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/cadillac-precise-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Szjok2XOQkI/AAAAAAAAA8s/jVyeTjw1M5U/s1600-h/cadillac-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 226px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Szjok2XOQkI/AAAAAAAAA8s/jVyeTjw1M5U/s400/cadillac-nouveau-logo.jpg" alt="cadillac logo" id="BLOGGER_PHOTO_ID_5420337871306244674" border="0" /></a>Le constructeur General Motors a dévoilé pour sa filiale de construction de voiture de luxe, la très réputée<a href="http://www.cadillaceurope.com/index.php"> Cadillac,</a> un nouveau logo qui accompagne le lancement de la nouvelle CTS. Le lifting consiste à rendre "réel" l'effet chromé du blason ornemental de la marque.<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szjsdiv8M4I/AAAAAAAAA88/sllXvvNQ5V4/s1600-h/ngwq5f.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 320px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szjsdiv8M4I/AAAAAAAAA88/sllXvvNQ5V4/s400/ngwq5f.jpg" alt="cadillac histoire logo" id="BLOGGER_PHOTO_ID_5420342143828636546" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>941</wp:post_id>
		<wp:post_date><![CDATA[2009-10-15 18:17:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-15 16:17:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cadillac-precise-son-logo]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510627084;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6515;}i:1;a:1:{s:2:"id";i:1156;}i:2;a:1:{s:2:"id";i:727;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Un nouveau logo pour devenir une vraie marque: Lyria</title>
		<link>http://yannickbourenane.com/preprod/2009/10/15/un-nouveau-logo-pour-devenir-une-vraie-marque-lyria/</link>
		<pubDate>Thu, 15 Oct 2009 16:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-nouveau-logo-pour-devenir-une-vraie-marque-lyria/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StnLov_9qlI/AAAAAAAAApY/VHQOe_1i430/s1600-h/445px-Lyria-logo-nouveau.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 151px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StnLov_9qlI/AAAAAAAAApY/VHQOe_1i430/s400/445px-Lyria-logo-nouveau.jpg" alt="lyria nouveua logo train tgv scnf suisse france" id="BLOGGER_PHOTO_ID_5393565929692834386" border="0" /></a><a href="http://www.tgv-lyria.com/main/FCK/File/site_fr/home/home_france_suisse.asp">Lyria</a> est l'offre TGV qui couvre les liaisons France / Suisse. À l'origine, <strong>Lyria</strong> a été fondé à l'initiative de la SNCF et des chemins de fer fédéraux suisses (CFF).<br /><br />Dans les projets 2009, la réduction de certaines lignes peu fréquentées et une augmentation du nombre de liaisons sur le Paris-Bâle. En concurrence directe avec l'avion, Lyria veut devenir une marque à part entière. <strong>Le logo Lyria cohabitait systématiquement avec celui du TGV, ce qui faisait de lui une sous-marque</strong>. Toujours aux côtés de celui du <a href="http://www.tgv.com/FR/">TGV</a>, on sent que ce logo aspire à une identité forte, à véhiculer une vraie promesse au-delà de celle du TGV.<br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StnLh3x-XtI/AAAAAAAAApQ/RVRC-zGOoIQ/s1600-h/lyria-edition.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 273px; height: 133px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/StnLh3x-XtI/AAAAAAAAApQ/RVRC-zGOoIQ/s400/lyria-edition.jpg" alt="" id="BLOGGER_PHOTO_ID_5393565811522559698" border="0" /></a>L'effet vitesse de l'italique est abandonné pour une série de croix, qu'on peut assimiler des <span style="font-style: italic;">plus,</span> prometteurs. L'agence Curius s'en est occupé. La visibilité en petit aurait pu être améliorée. Le jeu avec le carré du I est intéressant, il laisse apparaître en réserve la croix suisse qui inspire le motif répétitif hélas à tendance décorative.<br /><p></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>942</wp:post_id>
		<wp:post_date><![CDATA[2009-10-15 18:17:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-15 16:17:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-nouveau-logo-pour-devenir-une-vraie-marque-lyria]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509364968;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14698;}i:1;a:1:{s:2:"id";i:1051;}i:2;a:1:{s:2:"id";i:8825;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>161</wp:comment_id>
			<wp:comment_author><![CDATA[aurélie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-17 19:39:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-17 17:39:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[logo insignifiant , l'édition a l'air pas mal]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Completel : nouvelle offre, nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/15/completel-nouvelle-offre-nouveau-logo/</link>
		<pubDate>Wed, 14 Oct 2009 22:31:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/completel-nouvelle-offre-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StnHha47rII/AAAAAAAAAo8/M2iucyUbCZs/s1600-h/717px-completel-logo-nouveau+copie.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 127px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StnHha47rII/AAAAAAAAAo8/M2iucyUbCZs/s400/717px-completel-logo-nouveau+copie.jpg" alt="completel nouveau logo opérateur numéricable" id="BLOGGER_PHOTO_ID_5393561405720603778" border="0" /></a><br /><a href="http://offres.numericable.fr/home.php">Numericable</a>, qui regroupe la quasi-totalité des réseaux câblés français, a racheté en 2007 <a href="http://www.completel.fr/">Completel</a>, opérateur spécialisé sur le marché des entreprises. Pierre Danon est le PDG du groupe. 1er opérateur alternatif en fibre optique et 3e opérateur fixe en France, le groupe Numericable-Completel dispose désormais d’une gamme de solutions techniques réseaux et Télécoms. <strong>L'opérateur profite de l'arrivée de sa nouvelle offre <a href="http://www.completel.fr/actualites/rentree-2009-2">pour changer son identité visuelle</a> </strong>et souhaite se positionner sur le segment des TPE/PME. Il précise également ce qui fait sa force par une nouvelle signature astucieuse : <span style="font-style: italic;">la fibre de l'entreprise.</span><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StnI73cgfzI/AAAAAAAAApE/Y3OoLQ1Cy0k/s1600-h/logo_numericable_petit.JPG"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 173px; height: 55px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StnI73cgfzI/AAAAAAAAApE/Y3OoLQ1Cy0k/s400/logo_numericable_petit.JPG" alt="" id="BLOGGER_PHOTO_ID_5393562959574236978" border="0" /></a>Par ailleurs, on remarque un rapprochement du style de l'identité visuelle de Numericable, traversée également par un flux vert. Le choix typo, citroënisant, est plus typé mais également plus daté.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>943</wp:post_id>
		<wp:post_date><![CDATA[2009-10-15 00:31:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-14 22:31:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[completel-nouvelle-offre-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/10/completel-nouvelle-offre-nouveau-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509701848;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11090;}i:1;a:1:{s:2:"id";i:4240;}i:2;a:1:{s:2:"id";i:11013;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>160</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-17 15:44:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-17 13:44:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce qu'il y a de bien, c'est qu'on ne plus du tout distinguer Numericable de Completel, c'est l'annonce d'une prochaine fusion ou d'un nouveau nom, encore, pour Numericable qui se débat toujours avec un service client déplorable.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le monde selon les logos des compagnies aériennes</title>
		<link>http://yannickbourenane.com/preprod/2009/10/13/le-monde-selon-les-logos-des-compagnies-aeriennes/</link>
		<pubDate>Tue, 13 Oct 2009 21:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-monde-selon-les-logos-des-compagnies-aeriennes/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2009/10/Mapmonde-logo_août2014.jpg"><img class="aligncenter size-full wp-image-9478" src="http://yannickbourenane.com/preprod/wp-content/uploads/2009/10/Mapmonde-logo_août2014.jpg" alt="Impression" width="5032" height="3120" /></a></div>
<div style="clear: both; text-align: left;">Cliquez sur l'image pour la voir en grand.<strong> L</strong><b>e monde illustré avec les logos des principales compagnies aériennes</b>. (Dernière mise à jour août 2014)</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>944</wp:post_id>
		<wp:post_date><![CDATA[2009-10-13 23:33:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-13 21:33:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="post_tag" nicename="compagnies-aeriennes"><![CDATA[compagnies aériennes]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="infographies"><![CDATA[Infographies]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1512700309;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:413;}i:1;a:1:{s:2:"id";i:11997;}i:2;a:1:{s:2:"id";i:880;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>7843</wp:comment_id>
			<wp:comment_author><![CDATA[James]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[james.boutet@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.197.86]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-11 10:09:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-11 08:09:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il manque :
Air Asia (singapour)
Air Austral (ile de la Réunion)
Air Madagascar
S7 (sibérie)
Hong Kong Airlines
Nokair (thailande)
Bangkok Airways (thailande)
SAS scandinavian airlines
... et tant d'autres]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>8080</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vsauvaire@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.32.60.62]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-30 14:57:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-30 12:57:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et ce n'est plus Swissair mais simplement SWISS depuis maintenant 11 ans…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>34056</wp:comment_id>
			<wp:comment_author><![CDATA[vaulry jphilippe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jpvaulry@laposte.net]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.2.90.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-31 01:30:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-30 23:30:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour 
A quand la nouvelle version des logo du monde. 
Car il faudrait rajouter HOP, EWA Air
merci beaucoup 
JP de lyon]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>197599</wp:comment_id>
			<wp:comment_author><![CDATA[viskup]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[romuald.viskup@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.220.186.242]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-02 09:51:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-02 08:51:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bonjour, il manque easyjet.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>286762</wp:comment_id>
			<wp:comment_author><![CDATA[iran]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[iranien110@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.50.8.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-03-03 16:08:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-03-03 15:08:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et le logo d'IRAN AIR!!!!!?
C'est le plus joli qui a été primé par des instances internationales comme le plus joli.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Artesi innove avec un logo animé</title>
		<link>http://yannickbourenane.com/preprod/2009/10/13/artesi-innove-avec-un-logo-anime/</link>
		<pubDate>Tue, 13 Oct 2009 20:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/artesi-innove-avec-un-logo-anime/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StTteMbVEKI/AAAAAAAAAoM/2n8VjCgJxrQ/s1600-h/artesi-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 383px; height: 228px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StTteMbVEKI/AAAAAAAAAoM/2n8VjCgJxrQ/s400/artesi-nouveau-logo.jpg" alt="artesi nouveau logo ile de france logo animé" id="BLOGGER_PHOTO_ID_5392195756857036962" border="0" /></a><br />Dans le cadre de la politique régionale, l'<a href="http://www.artesi.artesi-idf.com/public/">association artesi </a>a <span style="font-style: italic;">une mission d'animation et de structuration visant l'émergence de la société de l'information en Ile de France</span>. Artesi accompagne par exemple <span style="font-style: italic;">les collectivités territoriales dans la structuration de leur offre TIC, en identifiant les projets innovants, les bonnes pratiques et les domaines d’intervention</span>. L'association <strong><a href="http://www.artesi.artesi-idf.com/public/article/2009-un-nouveau-logo-pour-artesi-ile-de-france.html?id=19736&crt=">présente désormais un logo </a>en phase avec ses activités</strong>. L'association a voulu "<span style="font-style: italic;">illustrer d’une manière dynamique les chantiers ouverts par les mutations du web… Derrière l’animation ce sont les réseaux sociaux individuels ou professionnels qui s’expriment, la capacité de coproduire et de mutualiser des contenus, la géolocalisation et les prémisses de la 3D des univers virtuels</span>". Outre le dégradé, un peu exagéré, on constate une originalité : l'emblème représentant les réseaux est en continuel mouvement sur le site web. Hélas, il s'agit de flash, ce qui empêche le logo d'être reproductible. Belle initiative, plutôt à l'état d'expérimentation.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>945</wp:post_id>
		<wp:post_date><![CDATA[2009-10-13 22:59:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-13 20:59:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509517546;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1126;}i:1;a:1:{s:2:"id";i:1108;}i:2;a:1:{s:2:"id";i:529;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>159</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-13 23:14:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-13 21:14:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[logo à voir sur leur site.. mais comment peuvent-ils avoir un site aussi mal foutu????]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Un logo qui ne manque pas d&#039;air</title>
		<link>http://yannickbourenane.com/preprod/2009/10/12/un-logo-qui-ne-manque-pas-dair/</link>
		<pubDate>Mon, 12 Oct 2009 21:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-qui-ne-manque-pas-dair/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StOo1x5uALI/AAAAAAAAAnk/p5iQf0FqfEE/s1600-h/olympic-air-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 172px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/StOo1x5uALI/AAAAAAAAAnk/p5iQf0FqfEE/s400/olympic-air-logo.jpg" alt="olympic air airways airlines nouveau logo compagnie aérienne grecque" id="BLOGGER_PHOTO_ID_5391838820774576306" border="0" /></a>La compagnie aérienne nationale grecque <a href="http://www.olympicairlines.com/">Olympic Airlines</a> a fermé ses portes le 29 septembre 2009. Depuis décembre 2003,<b> Olympic Airlines</b> officiait suite à la fusion de Macedonian Airlines et d'Olympic Airways, elle-même fondée le 6 avril 1957. Ainsi, <span style="font-weight: bold;">Olympic Airways</span>, devenue <span style="font-weight: bold;">Olympic Airlines</span>, est <span style="font-weight: bold;">désormais Olympic Air.</span> Au-delà du maintien d'<span style="font-style: italic;">Olympic, l</span>a continuité est encore plus marquée par le logo, inchangé depuis plus de 50 ans. On constate la permanence de la typo et des anneaux olympiques illustrant à la verticale la mention de la marque. Petite originalité à laquelle s'ajoute celle de la couleur des anneaux. Bref, un logo qui se veut probablement rassurant. Cette fois, on note une mise en relief de la mention et de l'illustration. Cette volonté de modernisation met plutôt en avant les défauts que les avantages de l'ancien logotype.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>946</wp:post_id>
		<wp:post_date><![CDATA[2009-10-12 23:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-12 21:42:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>158</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-13 11:29:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-13 09:29:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le bleu a foncè aussi mais bon pas vraiment d'intérêt à cette évolution, c'est quoi la typo?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le logo de Carla Bruni-Sarkozy</title>
		<link>http://yannickbourenane.com/preprod/2009/10/11/le-logo-de-carla-bruni-sarkozy/</link>
		<pubDate>Sun, 11 Oct 2009 20:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-carla-bruni-sarkozy/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StI8a9HMLrI/AAAAAAAAAmM/-Qm9dwumZoY/s1600-h/carla-bruni-fondation-logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 278px; height: 99px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/StI8a9HMLrI/AAAAAAAAAmM/-Qm9dwumZoY/s400/carla-bruni-fondation-logo.gif" alt="logo fondation carla bruni sarkozy nouveau" id="BLOGGER_PHOTO_ID_5391438137694891698" border="0" /></a>La 1ère dame de France vient de mettre en ligne le site de sa <a href="http://www.carlabrunisarkozy.org/">fondation Carla Bruni-Sarkozy</a>, rattachée à la <a href="http://www.fondationdefrance.org/">fondation de France</a> et créée en mars dernier. Son objectif : <span style="font-style: italic;">faciliter l'accès à la culture et à l'éducation afin de lutter contre les inégalités sociales</span>. Les designers du logo sont anglais. Il s'agit de <a href="http://www.red-design.co.uk/">red design</a>, spécialisée dans la pochette de disque et du web; tout est dit.<br /><br />A ce propos, je vous invite à lire l'excellent <a href="http://www.cbnews.fr/edito">édito de Christian Blachas</a>, titré <span style="font-style: italic;">c'est quoi ton job</span>, sur <a href="http://www.cbnews.fr/">CB News</a> et, qui nous éclaire, à mon humble avis, l'une des raisons de l'amateurisme en communication.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>947</wp:post_id>
		<wp:post_date><![CDATA[2009-10-11 22:04:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-11 20:04:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/10/le-logo-de-carla-bruni-sarkozy.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/379002893527853808]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510008714;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:754;}i:1;a:1:{s:2:"id";i:6382;}i:2;a:1:{s:2:"id";i:12093;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>140</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-11 22:20:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-11 20:20:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[qu'estce que ça représente?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>143</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 16:19:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 14:19:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je ne pige rien à ce logo… c'est une allumette avec une trace de tasse ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>144</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 16:27:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 14:27:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est quoi ce truc ? est-ce une fondation pour les bars-tabac ? lol]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>145</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 16:52:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 14:52:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est Carla qui l'a dessiné pour le mettre dans le logo. Poliment Red design lui a demandé de leur envoyer. Elle l'a faxé... et patatra]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>146</wp:comment_id>
			<wp:comment_author><![CDATA[knight of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 21:22:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 19:22:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je me vois dans l'obligation de tirer à boulets rouges sur red design - ce logo est une catastrophe - comment peut-on créer (agence) et choisir (client) une immondice pareille ? Faut-il que le logo d'une fondation voulant faciliter l'accès à la culture et à l'éducation afin de lutter contre les inégalités sociales revête un caractère aussi austère voir déprimant ? Où sont les fondamentaux de la Fondation de France comme par exemple mettre la personne au centre de leurs actions en favorisant sa dignité… ? Ce logo ne dit rien, ne donne rien si ce n'est de nous asséner encore une fois "Bruni" et Sarkozy"  … En énorme s'il vous plaît ! un peu d'humilité n'aurait pas de mal et surtout aurait permis à l'identité visuelle de cette fondation d'exister pour ce qu'elle devait être. Alors que les rois de la rondelle et du 72dpi retournent à ce qu'il savent faire et que les autres retournent à leur guitare et à la loi Hadopi 2… Parce que question Culture, il y a du boulot ! À bon entendeur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>147</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 21:38:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 19:38:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le logo est moche et le site c'est encore pire.<br />On a le droit à une palette de couleurs pastelles(euh pardon délavées!!!!!!) qui donnent l'impression que l'on est sur un site de mode pour bébés. Le niveau de lisibilité des titres des rubriques tout à fait déplorable - dommage quand on veut lutter contre l'illétrisme :-) Et pour en revenir et en finir avec le logo , il n'est même pas en tête de page sur la home… comme quoi il y a des actes manqués qui ne trompent pas.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>148</wp:comment_id>
			<wp:comment_author><![CDATA[PM]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 21:42:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 19:42:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["La Fondation est actuellement en phase de prospection et de sélection de ses premiers projets. Les efforts se concentreront sur un ensemble de programmes variés : simples, concrets, à dimension locale". Alors perso ,je leur proposerais bien comme premier chantier de retravailler leur identité visuelle… c'est simple, concret et à dimension locale lol]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>157</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 22:33:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 20:33:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un commentaire lu sur Facebook - je cite : "je n'arrive pas vraiment à décrypter le logo… ça ressemble à  première vue à un truc long et un peu mou qui rentrerait dans une sorte de trou ???"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>227</wp:comment_id>
			<wp:comment_author><![CDATA[Fantômette]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/12476316631087224080</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-08 18:41:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-08 17:41:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le lien vers l'édito de C. Blachas renvoie sur un édito titré "Fake you" et non "C'est quoi ton job" ... :-(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>229</wp:comment_id>
			<wp:comment_author><![CDATA[VIctoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-09 15:35:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-09 14:35:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ben oui... l'édito n'est plus en ligne... Ce n'est olus une actualité, hélas...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
	</item>
	<item>
		<title>Un logo fou : le logo de Burnley</title>
		<link>http://yannickbourenane.com/preprod/2009/10/11/un-logo-fou-le-logo-de-burnley/</link>
		<pubDate>Sat, 10 Oct 2009 22:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-fou-le-logo-de-burnley/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SuoZXXr8A-I/AAAAAAAAAvg/xti6sTp1BzQ/s1600-h/Burnley-logo.jpg"><img alt="burnley nouveau logo" border="0" id="BLOGGER_PHOTO_ID_5398154992642950114" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SuoZXXr8A-I/AAAAAAAAAvg/xti6sTp1BzQ/s400/Burnley-logo.jpg" style="cursor: pointer; float: left; height: 159px; margin: 0pt 10px 10px 0pt; width: 310px;" /></a><br />Quand on cherche des infos sur Burnley, on a d'abord l'impression que c'est un football club dont les infos sur ce thème sont abondantes. Et<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuoZHpIQMaI/AAAAAAAAAvY/eKxzB7FIZ8w/s1600-h/ulster-orchestra-logo.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5398154722447208866" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuoZHpIQMaI/AAAAAAAAAvY/eKxzB7FIZ8w/s400/ulster-orchestra-logo.png" style="cursor: pointer; float: left; height: 125px; margin: 0pt 10px 10px 0pt; width: 197px;" /></a> rien sur la ville. Car c'est une ville de 75 000 habitants en Angleterre qui choisi de débourser 110 000£ pour redonner du peps à sa ville via un nouveau logo conçu par la North West   Development Agency (NWDA); et quel logo ! Un vrai festival difficilement identifiable. Sujet à la controverse, certains soulignent l'audace. Ce résultat plutôt brouillon fait penser au  travail de Mc Cadden pour l'Ulster Orchestra il y a quelques années.<br /><a href="http://www.lancashiretelegraph.co.uk/news/4674098./"><br />Pour approfondir: lire l'article du Lancashire Telegraph</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>948</wp:post_id>
		<wp:post_date><![CDATA[2009-10-11 00:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-10 22:26:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	</item>
	<item>
		<title>Logos en temps de crise</title>
		<link>http://yannickbourenane.com/preprod/2009/10/10/logos-en-temps-de-crise/</link>
		<pubDate>Sat, 10 Oct 2009 21:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/logos-en-temps-de-crise/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Ss-zLZXLzrI/AAAAAAAAAmE/8z4bB5ThDHc/s1600-h/yahoo-logo-crise.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 185px; height: 111px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Ss-zLZXLzrI/AAAAAAAAAmE/8z4bB5ThDHc/s400/yahoo-logo-crise.jpg" alt="" id="BLOGGER_PHOTO_ID_5390724287353835186" border="0" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Ss-zC1bcxKI/AAAAAAAAAl8/kuf1BLmT8nw/s1600-h/goodyear-logo-crise.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 183px; height: 53px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Ss-zC1bcxKI/AAAAAAAAAl8/kuf1BLmT8nw/s400/goodyear-logo-crise.jpg" alt="" id="BLOGGER_PHOTO_ID_5390724140269094050" border="0" /></a><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Ss-yc3uBlkI/AAAAAAAAAls/Tn1Fw7pEahk/s1600-h/chrysler-logo-crise.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 192px; height: 85px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Ss-yc3uBlkI/AAAAAAAAAls/Tn1Fw7pEahk/s400/chrysler-logo-crise.jpg" alt="" id="BLOGGER_PHOTO_ID_5390723488048846402" border="0" /></a><br /><br /><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Ss-yLHbYkSI/AAAAAAAAAlc/32XhWXJo6FI/s1600-h/apple-logo-crise.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 95px; height: 97px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Ss-yLHbYkSI/AAAAAAAAAlc/32XhWXJo6FI/s400/apple-logo-crise.jpg" alt="" id="BLOGGER_PHOTO_ID_5390723183027982626" border="0" /></a><br /><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Ss-x7LhK-MI/AAAAAAAAAlM/bPvW2fnazqM/s1600-h/3M-logo-crise.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 132px; height: 78px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Ss-x7LhK-MI/AAAAAAAAAlM/bPvW2fnazqM/s400/3M-logo-crise.jpg" alt="" id="BLOGGER_PHOTO_ID_5390722909248092354" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>949</wp:post_id>
		<wp:post_date><![CDATA[2009-10-10 23:56:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-10 21:56:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logos-en-temps-de-crise]]></wp:post_name>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_value><![CDATA[/2009/10/logos-en-temps-de-crise.html]]></wp:meta_value>
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			<wp:comment_id>139</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-10 00:09:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-09 22:09:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rien pour celui de la soc gen?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>149</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 21:44:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 19:44:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bof les détournements ! ce n'est pas très fin et la réalisation est moyenne. Bref, ce n'est pas drôle :-(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Le logo Ricard surchauffe</title>
		<link>http://yannickbourenane.com/preprod/2009/10/09/le-logo-ricard-surchauffe/</link>
		<pubDate>Fri, 09 Oct 2009 21:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-ricard-surchauffe/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Ss-vpqd6NHI/AAAAAAAAAlE/rmy5FvHlQA4/s1600-h/ricard-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 149px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Ss-vpqd6NHI/AAAAAAAAAlE/rmy5FvHlQA4/s400/ricard-logo.jpg" alt="nouveau logo ricard soleil apéritif" id="BLOGGER_PHOTO_ID_5390720409295008882" border="0" /></a><br /><br />L'agence Hotshop spécialisée dans le packaging pour la grande distribution a décidé de lifter le célèbre logo de la <a href="http://www.ricard.fr/">marque d'apéritif anisé : Ricard</a>. Que les officionados ne s'inquiètent pas trop, en fait de changement, on constate plutôt un nouveau jeu décoratif qui prend place en-dessous de l'imparable étiquette bleu Ricard dont ni la typo ni la forme n'ont changé. Résultat, la juxtaposition des éléments réduit la lisibilité, le bloc marque perd en impact, le soleil brulant et assoifant devient un vague feu d'artifice dénué de sens. Enfin la mention "Ricard" perd en lisibilité. La déclinaison sur les autres supports est attendue.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>950</wp:post_id>
		<wp:post_date><![CDATA[2009-10-09 23:43:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-09 21:43:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-ricard-surchauffe]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510709895;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:98;}i:1;a:1:{s:2:"id";i:11771;}i:2;a:1:{s:2:"id";i:44;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>137</wp:comment_id>
			<wp:comment_author><![CDATA[victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-09 23:55:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-09 21:55:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Encore un communicant de supermarché qui se prend pour un designer de logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>150</wp:comment_id>
			<wp:comment_author><![CDATA[pierre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 21:46:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 19:46:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça ne casse pas trois pattes à un canard]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>151</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 21:48:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 19:48:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On passe du soleil des calanques au feux d'artifice du 14 juillet… un vrai pétard mouillé !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>152</wp:comment_id>
			<wp:comment_author><![CDATA[McQ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 21:50:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 19:50:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Combien le lifting ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>156</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 22:10:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 20:10:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comment faire moins bien qu'avant ? Le précédent soleile état particulièrement beau, quel dommage !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Duval change de logo pour ses 41ans</title>
		<link>http://yannickbourenane.com/preprod/2009/10/09/duval-change-de-logo-pour-ses-41ans/</link>
		<pubDate>Fri, 09 Oct 2009 21:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/duval-change-de-logo-pour-ses-41ans/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Ss-q_z2XI7I/AAAAAAAAAk8/7hQ5gY6GJbw/s1600-h/duval-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 340px; height: 221px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Ss-q_z2XI7I/AAAAAAAAAk8/7hQ5gY6GJbw/s400/duval-logo.jpg" alt="nouveau logo traiteur duval paris" id="BLOGGER_PHOTO_ID_5390715292212470706" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Le traiteur, <a href="http://www.duval-traiteur.fr/">organisateur de réception Duva</a>l, fondé 1968 et disposant d'une unité de production aux portes de Paris de près de 2700 m2 s'est offert un petit lifting.<br /><br />En fait de lifting, le mot traiteur, restrictif, a disparu au profit de Paris, plus classieux. Une nouvelle signature, plutôt pompeuse, s'ajoute ou plutôt se juxtappose : «compositeur de Saveurs».]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>951</wp:post_id>
		<wp:post_date><![CDATA[2009-10-09 23:19:00]]></wp:post_date>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510350240;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:830;}i:1;a:1:{s:2:"id";i:1002;}i:2;a:1:{s:2:"id";i:2753;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>153</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-12 21:51:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-12 19:51:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est le jeu des 7 erreurs ?!  :-)]]></wp:comment_content>
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	<item>
		<title>Le club des DA aux US change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/11/12/le-club-des-da-aux-us-change-de-logo/</link>
		<pubDate>Wed, 11 Nov 2009 23:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Svs5GqM-NfI/AAAAAAAAAxw/G4UeXPjIZMc/s1600-h/ADC-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 185px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Svs5GqM-NfI/AAAAAAAAAxw/G4UeXPjIZMc/s400/ADC-nouveau-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5402974964531738098" border="0" /></a>Le club américain des directeurs artistiques, le <a href="http://www.adcglobal.org/home/">Art Directors Club, fondé en 1920</a> a <a href="http://www.adcglobal.org/adc/press/?id=76">changé de logo</a>. Cette relance visuelle s'est accompagnée une semaine plus tard de l'annonce de changements organisationnels: “We passionately embrace the future, which means our structure, approach and offerings have to continually evolve to remain current and relevant,” a affirmé <strong>Doug Jaeger</strong>, ADC président et Directeur de l'innovation, TAXI, New York. En 1992 et 2003, le logo avait essentiellement évolué entre <a href="http://www.underconsideration.com/random/adc_new_logo.jpg">différentes mises en scène</a> de son acronyme. Cette fois, l'ADC affiche son nom dans son intégralité et dans une couleur plutôt émotionnelle qui se veut moderne. La réalisation est signée <a href="http://www.trollback.com/" target="_blank">Trollbäck + Company</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>912</wp:post_id>
		<wp:post_date><![CDATA[2009-11-12 00:14:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-11-11 23:14:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510435950;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:703;}i:1;a:1:{s:2:"id";i:879;}i:2;a:1:{s:2:"id";i:1122;}}}}]]></wp:meta_value>
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	<item>
		<title>Nouveau logo de Monaco</title>
		<link>http://yannickbourenane.com/preprod/2009/11/10/nouveau-logo-de-monaco/</link>
		<pubDate>Tue, 10 Nov 2009 00:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-de-monaco/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Svii6lvg21I/AAAAAAAAAxg/j57CHpi9Qwg/s1600-h/monaco-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 137px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Svii6lvg21I/AAAAAAAAAxg/j57CHpi9Qwg/s400/monaco-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5402246880478419794" border="0" /></a>La principauté de Monaco a quitté ses armoiries pour se parer d'<a href="http://news.visitmonaco.com/NewsSite/AfficheNews.aspx?id=545">un nouveau logo</a>. Selon l'agence <span style="font-style: italic;">Saisons</span>, le logo typographique se veut plus moderne  et plus "minéral" pour rappeler le positionnement écologique de la ville. Ils ont également ajouté que la calligraphie du nom dénotait de l'élégance du Rocher "Monaco est un joyau". C'est ainsi que la ville perd en réalité ses majuscules. Le plus remarquable de cette composition sera donc le baratin du communicant qui l'a pondu!]]></content:encoded>
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		<wp:post_id>913</wp:post_id>
		<wp:post_date><![CDATA[2009-11-10 01:09:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-11-10 00:09:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-logo-de-monaco]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508160060;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:926;}i:1;a:1:{s:2:"id";i:843;}i:2;a:1:{s:2:"id";i:12331;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>187</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-11-20 19:56:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-11-20 18:56:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est ce qui s'appelle un concept non ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le logo du dialogue</title>
		<link>http://yannickbourenane.com/preprod/2009/11/07/le-logo-du-dialogue/</link>
		<pubDate>Sat, 07 Nov 2009 00:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-du-dialogue/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SvijIOTmG-I/AAAAAAAAAxo/hLvY2HMNI_o/s1600-h/energie-info-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 200px; height: 106px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SvijIOTmG-I/AAAAAAAAAxo/hLvY2HMNI_o/s400/energie-info-logo.png" alt="" id="BLOGGER_PHOTO_ID_5402247114705476578" border="0" /></a>Une nouvelle bulle de dialogue pour le logo<a href="http://www.energie-info.fr/"> énergie-info</a> qui se veut manifestement la chaîne de l'énergie. Il s'agit d'un site dédié aux "consommateurs d'électricité et/ou de gaz naturel" pour les permettre de comparer les offres. Le site internet energie-info.fr est développé par la <a href="http://www.cre.fr/" target="_blank">CRE</a> et <a href="http://www.energie-mediateur.fr/" target="_blank">le médiateur national de l’énergie</a>, en collaboration avec la <a href="http://www.minefi.gouv.fr/directions_services/dgccrf/" target="_blank">DGCCRF</a> et la <a href="http://www.industrie.gouv.fr/energie/sommaire.htm" target="_blank">DGEC</a>. La nouvelle signature est "Informer, conseiller, protéger". Le tout a été concocté par Publicis consultants, mieux positionné sur la stratégie de contenu que sur celle de la forme, l'idée du logo est intéressante, la réalisation rapide.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>914</wp:post_id>
		<wp:post_date><![CDATA[2009-11-07 01:17:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-11-07 00:17:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<title>La ville de RIOM change d&#039;identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2009/11/05/la-ville-de-riom-change-didentite-visuelle/</link>
		<pubDate>Thu, 05 Nov 2009 12:54:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-ville-de-riom-change-didentite-visuelle/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S08GGzmVT6I/AAAAAAAABMM/j_NRT2FVDvU/s1600-h/bedandy_Riom.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S08GGzmVT6I/AAAAAAAABMM/j_NRT2FVDvU/s320/bedandy_Riom.jpg" /></a><br /></div><br />La municipalité de <a href="http://www.riom.net/">Riom</a> vient de changer d'identité visuelle. Le logo devait répondre au cahier des charges initial prévoyant de mettre en avant «la convivialité, le développement durable, l’ouverture». Même si ces qualificatifs sont assez vagues, on ne retrouve pas grand chose de l'idée générale du cahier des charges... <br />Le logo abandonne l'illustration et la typographie sérif pour une typographie techno sans l'être vraiment, de la stencil seulement sur le 'R', un 'i' avec le point entre le R et le i formant un trou inesthétique, un 'O' correct et un 'M' avec une jambe plus courte. Quoi dire ? Un logo peut-être plus 'moderne' mais moins bien géré que l'ancien.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>915</wp:post_id>
		<wp:post_date><![CDATA[2009-11-05 13:54:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-11-05 12:54:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1005</wp:comment_id>
			<wp:comment_author><![CDATA[reservoircom.com]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/08952181724891591922</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-09-18 11:34:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-09-18 09:34:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mis à part le côté esthétique, qui fait plus penser à une société de transports qu'à une ville, je trouve le positionnement de ce logo très éloigné du but à atteindre, qui est de promouvoir la ville et son patrimoine, de valoriser l'image qu'en ont ses habitants, et non pas de faire doublon, voire lutter contre  la communauté de communes ou autres instances économiques.<br />Merci pour votre blog continuez !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>MSN change de portail et de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/11/04/msn-change-de-portail-et-de-logo/</link>
		<pubDate>Wed, 04 Nov 2009 16:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/msn-change-de-portail-et-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SvGoJiQKnzI/AAAAAAAAAxI/fTnNqVOy0OU/s1600-h/msn-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 141px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SvGoJiQKnzI/AAAAAAAAAxI/fTnNqVOy0OU/s400/msn-nouveau-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5400282309960834866" border="0" /></a>Le géant de l'informatique et de l'internet, <a href="http://www.microsoft.com/">Microsoft</a> poursuit la refonte de ses services Web avec une nouvelle version de son <a href="http://www.msn.com/">portail généraliste msn</a>, plus épurée que la précédente :<a href="http://www.msn.com/preview.aspx"> cliquez ici pour avoir un preview de la nouvelle version</a>. Celle-ci s’ouvre aux réseaux sociaux avec une connexion directe à Twitter et Facebook et intègre mieux leur nouveau moteur de recherche <a href="http://www.bing.com/">Bing</a>. Microsoft répond ainsi à l'arrivée des nouveaux portails de <a href="http://www.yahoo.fr/">Yahoo!</a> et de <a href="http://www.google.fr/">Google</a>. <a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SvGpjKL8IOI/AAAAAAAAAxQ/adiWdIFvBy0/s1600-h/31052009windows1.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 115px; height: 101px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SvGpjKL8IOI/AAAAAAAAAxQ/adiWdIFvBy0/s400/31052009windows1.jpg" alt="" id="BLOGGER_PHOTO_ID_5400283849688883426" border="0" /></a>Le colosse a aminci ses traits, sa technique est désormais plus fine, plus ouverte tel que s'affiche l<img src="file:/Users/alixdeclercq/Desktop/31052009windows1.jpg" alt="" />e nouveau portail. La typo de MSN perd sa graisse se stabibilise en roman tandis que le papillon, aux couleurs désormais inversées, devient signe. Le symbole se rapproche ainsi de celui de Windows, dans la forme, et démarre avec la même couleur rouge. L'empire de Microsoft se manifeste ainsi de manière plus subtile.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>916</wp:post_id>
		<wp:post_date><![CDATA[2009-11-04 17:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-11-04 16:06:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[msn-change-de-portail-et-de-logo]]></wp:post_name>
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		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Ogilvy marque le Maghreb et signe ZItouna</title>
		<link>http://yannickbourenane.com/preprod/2009/11/02/ogilvy-marque-le-maghreb-et-signe-zitouna/</link>
		<pubDate>Mon, 02 Nov 2009 21:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<span style="font-family: georgia;font-size:100%;" ><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Su9DeJcWQDI/AAAAAAAAAw4/JlYKFJJ1zw8/s1600-h/logo-banque-zitouna.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 200px; height: 167px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Su9DeJcWQDI/AAAAAAAAAw4/JlYKFJJ1zw8/s400/logo-banque-zitouna.jpg" alt="" id="BLOGGER_PHOTO_ID_5399608663450468402" border="0" /></a></span><span style="font-family: georgia;font-family:Verdana;font-size:100%;color:black;"   >Le leader mondial de la pub Ogilvy, déjà présent en Afrique depuis l'ouverture d'une agence au Barheïn en 1984 a ouvert, sous le nom de <a href="http://www.memacogilvy.com/">Memac-Ogilvy</a> d'autres succursales en Afrique du nord et vient de finaliser la création de l'identité visuelle de la future banque tunisienne Zitouna, lancée début 2010. L'identité se compose du nom Zitouna signifiant <span style="font-style: italic;">Olive</span>, de la signature <span style="font-style: italic;">des valeurs à partager</span> et de l'écriture du nom dans les deux alphabets et d'un emblèmeproche du drapeau Tunisien. L'emblème reprend dans l'autre sens le croissant et le petit losange qui le surmonte rapelle l'étoile. Un logo fortement identitaire, déployant plusieurs messages et qui montre sa voloné d'émancipation par son choix coloriel. reste à voir les déclinaisons agences.<br /><a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurance"><br />Voir les récentes évolutions des logos dans la banque et les assurances<br /></a><a href="http://www.businessnews.com.tn/BN/BN-lirearticle.asp?id=1088082">Pour approfondir, lire l'article sur Business News</a><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>917</wp:post_id>
		<wp:post_date><![CDATA[2009-11-02 22:35:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-11-02 21:35:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510138063;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4167;}i:1;a:1:{s:2:"id";i:12586;}i:2;a:1:{s:2:"id";i:40;}}}}]]></wp:meta_value>
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			<wp:comment_id>186</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-11-05 11:18:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-11-05 10:18:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait le logo lcl retourné avec du vert, <br />mais surtout, avec encore plus de dégradé !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Nouveau logo bancaire brésilien : Anbima</title>
		<link>http://yannickbourenane.com/preprod/2009/10/31/nouveau-logo-bancaire-bresilien-anbima/</link>
		<pubDate>Sat, 31 Oct 2009 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-bancaire-bresilien-anbima/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SutwW05wa0I/AAAAAAAAAwA/EsjOsJMSTwE/s1600-h/anbima-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 248px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SutwW05wa0I/AAAAAAAAAwA/EsjOsJMSTwE/s400/anbima-logo.jpg" alt="anbid nouveau logo anbima" id="BLOGGER_PHOTO_ID_5398532115793996610" border="0" /></a>Encore du mouvement dans le monde <a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurance">des logos de la banque et des assurances</a>. Le 21 octobre 2009, les organisations financières brésiliennes <a href="http://www.anbid.com/">Anbi</a> et <a href="http://www.andima.com.br/">Andima </a>ont fusionné pour donner naissance à une nouvelle organisation : <a href="http://www.blogger.com/%3Ahttp%3A//www.anbima.com.br/">Ambima</a>, annoncée plus forte et plus représentative. On note que le nouveau nom résulte du mélange des deux précedents acronymes, la nouvelle entité s'appelant en fait <a href="http://www.anbima.com.br/">Associação Brasileira dos Mercados Financeiros e de Capitais aux initiales ABMFC</a>. Probablement dérangeant pour cert<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SutygqW_8_I/AAAAAAAAAwI/Kzsuz1oK0oo/s1600-h/Anbima-CV.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 259px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SutygqW_8_I/AAAAAAAAAwI/Kzsuz1oK0oo/s400/Anbima-CV.gif" alt="" id="BLOGGER_PHOTO_ID_5398534483785806834" border="0" /></a>ains esprits conventionnels mais particulièrement facile à la mémorisation pour son public, c'est astucieux. Quant au nouveau logo, il est plutôt bien construit, aux couleurs du Brésil, illustré par le M du Marché ou bien par le couple de A représentatifs des deux précédentes associations ou des premières et dernières lettres du nom, ou bien encore des flèches montantes. Bref, un logo qu'on s'approprie, simple et agréable à l'oeil, une réussite par l'agence brésilienne <a href="http://www.cauduroassociados.com.br/">Cauduro</a>, en pleine transformation.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>918</wp:post_id>
		<wp:post_date><![CDATA[2009-10-31 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-31 00:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/10/une-fusion-en-beaute-bienvenue-anbima.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509735449;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1115;}i:1;a:1:{s:2:"id";i:11198;}i:2;a:1:{s:2:"id";i:1075;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>185</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-11-05 10:50:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-11-05 09:50:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un signe simple<br />plusieurs symboliques dans un même signe<br />trois couleurs en aplats<br />une typo simple et lisible<br /><br />un beau logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<title>Lifting du logo Kazed</title>
		<link>http://yannickbourenane.com/preprod/2009/10/30/lifting-du-logo-kazed/</link>
		<pubDate>Fri, 30 Oct 2009 22:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lifting-du-logo-kazed/</guid>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SutYP3cKbZI/AAAAAAAAAv4/D-amWPoyv-8/s1600-h/kazed-logo-nouveau.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 142px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SutYP3cKbZI/AAAAAAAAAv4/D-amWPoyv-8/s400/kazed-logo-nouveau.jpg" alt="" id="BLOGGER_PHOTO_ID_5398505607937027474" border="0" /></a>Le <span style="font-style: italic;">créateur d'espaces à vivre et à ranger</span> troque cette signature pour <span style="font-style: italic;">Votre porte-bonheur</span> et s'éloigne ainsi de l'utilisation de la signature comme identifiant. <a href="http://www.kazed.fr/">La société Kazed,</a> récemment achetée par le <a href="http://www.kazed.fr/">Groupe Deya, anciennement <span style="font-size:180%;"><span style="font-size: 9pt; font-family: georgia;"><span><span style="color:#debf1b;"><span style="color:#999999;"><span style="font-size: 9pt;"><span style="color:#debf1b;"><span style="font-size: 9pt;"><span le="" de="" du="" la="" coupe="" monde="" rugby="">Second-Oeuvre de PREVOST INDUSTRIES, </span></span></span></span></span></span></span></span></span> </a>communique désormais sur leur promesse plutôt que leur secteur d'activité, on suppose que le niveau de notoriété atteint a décidé la compagnie nouvellement rachetée. Le logo quitte son aspect Kodak. L'emblème passe du rouge au violet tandis que la typo est inchangée, l'emplacement de la signature, plutôt incongru. Enfin, l'effet 3D vieillissant est remplacé par un jeu de lumières qui vieillira tout autant. Bonne chance.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>919</wp:post_id>
		<wp:post_date><![CDATA[2009-10-30 23:17:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-30 22:17:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1507868099;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:939;}i:1;a:1:{s:2:"id";i:12071;}i:2;a:1:{s:2:"id";i:675;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>184</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2009-11-05 10:44:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-11-05 09:44:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En effet, l'emplacment de la signature est un peu bizarre... Certains adoptent un effet photoshop (cf hilton) d'autres l'enlève, mais toujours en mettant un effet... Les aplats leur ont fait du mal ?]]></wp:comment_content>
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		<title>Leader Price lance l&#039;identité visuelle de Leader Express</title>
		<link>http://yannickbourenane.com/preprod/2009/10/30/leader-price-lance-lidentite-visuelle-de-leader-express/</link>
		<pubDate>Fri, 30 Oct 2009 18:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/leader-price-lance-lidentite-visuelle-de-leader-express/</guid>
		<description></description>
		<content:encoded><![CDATA[L'enseigne Leader Price, appartenant au Groupe Casino dont le siège est à St Etienne, est revenu en force et développe un concept de supérette de proximité en hard discount, sur le créneau du Daily Monop :<span style="font-weight: bold;"> le leader express, qui en réalité remplace les Franprix</span>. Des tarifs hard discount légèrement majorés par le service de proximité, ce qui donne des tarifs de supermarchés pour des magasins équivalents aux épiciers de Paris qui eux, n'ont qu'à se faire du mouron. Ces derniers adoptent déjà la nouvelle identité de Leader Price où la typo s'arrondit et le losange bleu disparaît au profit de feuilles vertes, inspirées du coeur Franprix, seul le losange, point d'ancrage historique signifiant "hard discount" est maintenu.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>920</wp:post_id>
		<wp:post_date><![CDATA[2009-10-30 19:38:00]]></wp:post_date>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510409066;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1080;}i:1;a:1:{s:2:"id";i:5614;}i:2;a:1:{s:2:"id";i:3673;}}}}]]></wp:meta_value>
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		<title>Un nouveau logo pour une banque simple</title>
		<link>http://yannickbourenane.com/preprod/2009/10/30/un-nouveau-logo-pour-une-banque-simple/</link>
		<pubDate>Thu, 29 Oct 2009 23:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-nouveau-logo-pour-une-banque-simple/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Suods43qc1I/AAAAAAAAAvo/DN668lYK0GQ/s1600-h/anz-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 112px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Suods43qc1I/AAAAAAAAAvo/DN668lYK0GQ/s400/anz-nouveau-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5398159760374264658" border="0" /></a>La 1ère <a href="http://anz.com/about-us/our-company/profile/facts/">agence bancaire australienne ANZ </a>a ouvert en 1834 à Sidney. En 2009, le groupe financier mondial détient 6 millions de comptes clients clients et emploie 35 000 employés dans 32 pays, dont l'Inde, et parlant 19 langues. Afin de poursuivre sa croissance international, le groupe avait besoin de s'appuyer sur une marque forte, une marque à 15 millions de $ réalisée par MC Saatchi en Australie qui signe une campagne télévisée pour accompagner ce rebranding. La signature est séduisante : <span style="font-style: italic;">we live in your world</span>. Le tarif exorbitant entâche irrévocablement la qualité de la facture. De premiers d<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Suod1tQfwVI/AAAAAAAAAvw/HvuqgYucS-s/s1600-h/cingular-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 193px; height: 64px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Suod1tQfwVI/AAAAAAAAAvw/HvuqgYucS-s/s400/cingular-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5398159911876018514" border="0" /></a>étracteurs ont détecté une similitude entre le nouvel emblème d'ANZ et celui de Cingular, sa moitié supérieure. Le credo est la simplicité, le refus du compliqué. Il s'agit de 18 mois de travail qui ont notamment engendré des questionnaires auprès de nombreux clients et prestataires. Visuellement, ANZ recherche moins l'effet stylistique de la vitesse, il perd son italique et 2 barres horizontales. Son nouvel habit est très élégant. L'emblème, rond et soyeux à l'oeil, est intéressant bien que l'espace négatif est consensuel. Beau boulot, trop cher pur ne pas être parfait.<br /><a href="http://www.youtube.com/watch?v=_XSVEHoKFIs"><br />Le spot TV du nouveau logo ANZ sur you tube</a>.<a href="http://www.stuff.co.nz/business/world/2993395/New-logo-to-cost-ANZ-A-15m"><br />Pour approfondir, lire l'article de Business day sur le nouveau logo d'ANZ</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>921</wp:post_id>
		<wp:post_date><![CDATA[2009-10-30 00:43:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-29 23:43:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-nouveau-logo-pour-une-banque-simple]]></wp:post_name>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>183</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-30 17:26:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-30 16:26:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bonne simplification du prinicipe des traits sur la typo.<br />Personnellement, je ne comprend pas le rapport avec la typo...<br />Est-ce que la typo aurait pu vivre tout seul ?<br />Y aurait-il eu plus de détracteurs ? (15 millions juste pour de la typo !!)]]></wp:comment_content>
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	<item>
		<title>La Française des Jeux n&#039;atteint pas son pari</title>
		<link>http://yannickbourenane.com/preprod/2009/10/28/la-francaise-des-jeux-natteint-pas-son-pari/</link>
		<pubDate>Wed, 28 Oct 2009 18:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<img alt="FDJ nouveau logo française des jeux" border="0" height="324" id="BLOGGER_PHOTO_ID_5397737063937014290" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SuidQt7s-hI/AAAAAAAAAu4/IkbwVaI7aig/s640/FDJ-nouvea-logo.jpg" style="float: left; height: 203px; margin: 0pt 10px 10px 0pt; width: 400px;" width="640" /><br /><br />A l'aube de l'ouverture à la concurrence des jeux en ligne, <a href="http://www.francaisedesjeux.com/groupe/presse/communiques">la Française des jeux</a>, détenteur en France du monopole des jeux de loterie et de paris sportifs hors jeux hippiques, resserre les rangs et équipe sa politique commerciale d'un nouveau logo. L'objectif est de s'appuyer sur un nouveau nom de marque plus simple, plus court, en somme plus efficace en terme d'identification et de mémorisation. L'idée est bonne. La réalisation, par Dragon Rouge, moins.<br /><br /><a name='more'></a><br />D'abord, la <a href="http://www.francaisedesjeux.com/">Française des Jeux</a>, s'est naturellement proclamée FDJ, les prémices étaient dans l'appellation du site commercial : <a href="http://www.fdjeux.com/">fdjeux</a>. Jusqu'ici tout va bien. Ensuite, cela a été traduit visuellement, c'est là que le tableau se gâte. Le résutat n'est pas à la hauteur. En lieu et place d'un tremplin, la FDJ se retrouve avec logo dont la construction rapelle fortement celle de son <a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuikNEe0epI/AAAAAAAAAvA/yUnvPrDynvU/s1600-h/Groupe_Azur_Assurances-logo-FCA202D763-seeklogo.com.gif"><img alt="fdj logo ressemblant azur assurances" border="0" id="BLOGGER_PHOTO_ID_5397744697851804306" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuikNEe0epI/AAAAAAAAAvA/yUnvPrDynvU/s400/Groupe_Azur_Assurances-logo-FCA202D763-seeklogo.com.gif" style="cursor: pointer; float: left; height: 200px; margin: 0pt 10px 10px 0pt; width: 200px;" /></a>concurrent direct : le PMU, détenteur du monopole des jeux hippiques. En effet, on retrouve dans les deux cas l'utilisation de l'acronyme, la typo baton, les effets de fûts allongés, le choix de l'italique, le positionnement de l'emblème à droite de la marque, le tout sur une cartouche aux couleurs de l'enseigne. La Française des Jeux avait l'occasion de s'éloigner de sa similitude avec le logo du Groupe d'assurances Azur et de se démarquer par la légèreté et l'élégance. Elle a préféré pénétrer des registres plus populaires. On note sa recherche d'impact, mais dans sa quête de rajeunissement sur le terme FDJ, elle aurait également pu restreindre les effets de style sur la typo qui nuisent à sa lisibilité.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>922</wp:post_id>
		<wp:post_date><![CDATA[2009-10-28 19:32:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-28 18:32:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510605414;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:232;}i:1;a:1:{s:2:"id";i:832;}i:2;a:1:{s:2:"id";i:755;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>182</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-29 08:42:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-29 07:42:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dire que Dragon Rouge est une agence médiocre, c'est un euphémisme.]]></wp:comment_content>
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	</item>
	<item>
		<title>Amundi Asset Management est né, la banque change</title>
		<link>http://yannickbourenane.com/preprod/2009/10/27/amundi-asset-management-est-ne-la-banque-change/</link>
		<pubDate>Tue, 27 Oct 2009 18:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Suh8-v1hyBI/AAAAAAAAAuw/rWVX_BuLM7o/s1600-h/amundi-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 119px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Suh8-v1hyBI/AAAAAAAAAuw/rWVX_BuLM7o/s400/amundi-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5397701570838251538" border="0" /></a>"<span style="font-style: italic;">Comme nous avons choisi un nom qui est inhabituel dans le domaine financier - Amundi - nous avons à travers différents univers graphiques qui nous ont été proposés par l'agence, retenu un univers qui exprime le sérieux, l'expertise, la solidité.</span>" Le plus intéressant dans cette nouvelle identité c'est le<a href="http://www.amundi-branding.com/index.html"> site sur le branding d'Amundi </a>qu'ont bien voulu réaliser l'agence W&Cie, en charge de l'identité, et Nomen, en charge du naming et dans lequel on trouve le film de la nouvelle marque, du nouveau logo, le décryptage de la marque, les raisons du nom etc. Ainsi, on découvre que la future nouvelle entité Asset Management, Amundi, fondée par les deux groupes bancaires, <a href="http://www.sgam.fr/portal/site/sgamfr/">la société générale asset management</a> et le <a href="http://www.ca-assetmanagement.fr/">crédit agricole asset management,</a> a pour objectif d'être le leader européen de l'asset management. L'entité sera officiellement créée le 1er janvier 2010. Le plan démarre sans anicroches.<br />Le logo est respectable même s'il risque d'avoir des difficultés à vivre en petit. Telle qu'elle est construit, la mention Asset management est si petite qu'on se demande si le groupe n'a pas des velléités plus larges que l'asset management.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>923</wp:post_id>
		<wp:post_date><![CDATA[2009-10-27 19:03:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-27 18:03:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Le 27 octobre a un logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/26/le-27-octobre-a-un-logo/</link>
		<pubDate>Mon, 26 Oct 2009 21:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Suir52oME8I/AAAAAAAAAvI/xjjk-iZmqtA/s1600-h/journee-mondiale-patrimoine-audiovisuel-logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 200px; height: 128px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Suir52oME8I/AAAAAAAAAvI/xjjk-iZmqtA/s400/journee-mondiale-patrimoine-audiovisuel-logo.gif" alt="" id="BLOGGER_PHOTO_ID_5397753163808510914" border="0" /></a>Fin juin 2009,<a href="http://portal.unesco.org/en/ev.php-URL_ID=29008&URL_DO=DO_TOPIC&URL_SECTION=201.html"> l</a><span><a href="http://portal.unesco.org/en/ev.php-URL_ID=29008&URL_DO=DO_TOPIC&URL_SECTION=201.html">a United Nations Educationnal, Scientific and Cultural OrganiZation (UNESCO)</a> et le <a href="http://www.ccaaa.org/">Conseil de coordination des associations d’archives audiovisuelles (CCAAA)</a> ont lancé un <a href="http://portal.unesco.org/ci/fr/ev.php-URL_ID=28897&URL_DO=DO_TOPIC&URL_SECTION=201.html">concours international </a>pour doter la nouvelle Journée mondiale du patrimoine audiovisuel d'un logo. Les participants étaient innombrables, le gagnant est Philippin, il s'appelle </span><span>Achilleus Coronel. La journée aura lieu le 27 octobre et a pour objectif </span><span> <span style="font-style: italic;">de sensibiliser l’opinion publique à l’importance des documents audiovisuels en tant que composante de l’identité nationale et d’attirer l’attention sur le besoin urgent de les protéger</span>. </span><span>Résultat :</span><span style="font-style: italic;"> le dessin représente une pellicule de celluloïd formant une boîte qui symbolise les supports collectés dans leur état traditionnel. Les deux flèches vers la droite, qui reprennent le symbole universel du bouton “avance rapide” ou “transférer”, représentent l’archivage pour les générations futures.</span><span> Le logo bien qu'impactant et très attribué au secteur dans lequel il évolue semble être un<span style="font-style: italic;"> ancien</span> logo. On aimerait le voir vivre avec la mention de la journée pour tester réellement son efficacité.</span><span style="font-style: italic;"><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>924</wp:post_id>
		<wp:post_date><![CDATA[2009-10-26 22:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-26 21:26:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1507088872;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1038;}i:1;a:1:{s:2:"id";i:926;}i:2;a:1:{s:2:"id";i:960;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>181</wp:comment_id>
			<wp:comment_author><![CDATA[Pierre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-28 22:51:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-28 21:51:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il a un petit côté vieux logo Renault ! :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
	</item>
	<item>
		<title>Les telecom d&#039;Indonésie ont un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/24/les-telecom-dindonesie-ont-un-nouveau-logo/</link>
		<pubDate>Fri, 23 Oct 2009 22:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuTLPcXfsZI/AAAAAAAAAug/F_I_Ojkbf2s/s1600-h/telkom-indonesia-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuTLPcXfsZI/AAAAAAAAAug/F_I_Ojkbf2s/s400/telkom-indonesia-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5396661719669911954" border="0" /></a>Après plus d'<a href="http://www.thebrandunion.com/News/All/News/Detail/88/IndonesiasTelcoGiantTELKOMSelectsTheBrandUnion">1 an de travail</a>, le bureau de Bran Union Djakarta a enfin révélé le ouveau logo de la compagnie téléphonique nationale qui équipe 15 millions de foyers et connecte 50 millions de téléphones portables.<br /><a href="http://www.telkom.co.id/">Sur leur site</a>, l'emblème du logo est animé de manière grossière. On quitte un logo mal copié sur <a href="http://logo-bedandy.blogspot.com/2009/10/saul-bass-affichiste-de-films-et.html">les logos de Saul Bass </a>et on trouve un emblème plutôt enfantin qui se veut universel. Une main sur l'univers. Telkom Indonesia est désormais en Gotham Rounded.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>925</wp:post_id>
		<wp:post_date><![CDATA[2009-10-24 00:03:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-23 22:03:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:comment_id>174</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-26 12:17:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-26 11:17:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très beau avec son effet stylisé.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>175</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-27 19:15:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-27 18:15:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils ont tellement été relifté qu'ils se retrouvent avec une tete et une touffe de  cheveu à la titeuf.<br />C'est peut etre une démarche stratégique pour faire venir le jeune qui aura des sous plus tard. Et dans trois ans ils changent de logo...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>180</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-28 19:02:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-28 18:02:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas mal la tête de titeuf ou bien tout simplement e logo mille fois déjà vu avec ue main et une terre, plutôt un logo d'ONG ou religieux...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Bastia se pare d&#039;un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/23/bastia-se-pare-dun-nouveau-logo/</link>
		<pubDate>Fri, 23 Oct 2009 20:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SuSxC8UbYMI/AAAAAAAAAto/s-VlspPLAjk/s1600-h/bastia-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 216px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SuSxC8UbYMI/AAAAAAAAAto/s-VlspPLAjk/s400/bastia-nouveau-logo.jpg" alt="nouveau logo bastia corse" id="BLOGGER_PHOTO_ID_5396632917606359234" border="0" /></a>Le 22 octobre, la ville de <a href="http://www.bastia.fr/">Bastia en Corse</a> a décidé de s'afficher avec un nouveau logo. La mairie a abandonné l'ancien logo représentant 16 quartiers de la ville. "<span style="font-style: italic;">Le nouveau logo de la Ville reprend un élément architectural baroque présent sur un certain nombre de monuments, la volute, « symbole d'une ville en mouvement »</span>". Nous sommes passés d'un logo démonstratif à un logo imitatif, qui s'intègre dans le paysage urbain, proche des arasbesques des maures. Un logo plus alambiqué mais traditionnel, aux couleurs de la mer et du soleil qui a l'avatange de faire penser à la Corse et d'être évocateur.<br /><br /><br /><a href="http://www.corsematin.com/ra/haute-corse/218159/bastia-des-volutes-pour-le-nouveau-logo-d-une-ville-en-mouvement">Approfondir avec l'article de Corse Matin</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>926</wp:post_id>
		<wp:post_date><![CDATA[2009-10-23 22:09:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<wp:comment>
			<wp:comment_id>176</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-27 19:18:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-27 18:18:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bastia se pare d'un logo, et non pas d'un nouveau logo, avoir des vignettes ce n'est ce qu'on appelle véritablement être un logo. <br />Le logo est sobre, mais j'accroche moins sur la typo en cap/minuscule bizarre (a minuscule, s et t maj, et i maj et min !!...)]]></wp:comment_content>
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	<item>
		<title>Paul Rand désavoué par Yale</title>
		<link>http://yannickbourenane.com/preprod/2009/10/23/paul-rand-desavoue-par-yale/</link>
		<pubDate>Fri, 23 Oct 2009 16:31:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzjsIROoiqI/AAAAAAAAA80/L5yaH1VanGc/s1600-h/yale-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 226px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzjsIROoiqI/AAAAAAAAA80/L5yaH1VanGc/s400/yale-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420341778348280482" border="0" /></a>Fondée en 1908, la célèbre <a href="http://www.yale.edu/">Université de Yale </a>aux Etats-Unis a choisi d'abandonner le logo qu'avait onçu le <a href="http://logo-bedandy.blogspot.com/2009/09/paul-rand-graphiste.html">célèbre graphiste Paul Rand</a> pour elle.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>927</wp:post_id>
		<wp:post_date><![CDATA[2009-10-23 18:31:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Nouveau logo telecom</title>
		<link>http://yannickbourenane.com/preprod/2009/10/22/nouveau-logo-telecom/</link>
		<pubDate>Thu, 22 Oct 2009 21:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuTBusN6EDI/AAAAAAAAAuQ/oFOos5yAN-U/s1600-h/telecom-NZ-logo-nouveau.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 240px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuTBusN6EDI/AAAAAAAAAuQ/oFOos5yAN-U/s400/telecom-NZ-logo-nouveau.jpg" alt="nouveau logo telecom nouvelle-zélande new zealand" id="BLOGGER_PHOTO_ID_5396651261384331314" border="0" /></a><br />Le 16 octobre, l'<a href="http://www.telecom.co.nz/homepage">opérateur téléphonique New-Zélandais Telecom</a> a officiellement annoncé, à Auckland, avoir changé de logo. Le choc visuel marque une volonté de transformation globale de l'entreprise et d'adaptation à la nouvelle ère numérique. Issu en 1987 de la scission entre la poste et les téléphones, l'opérateur téléphonique est également un fournisseur d'accès à Internet via sa marque Xtra et le 2ème opérateur mobile du pays derrière Vodaf<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuTEWB748-I/AAAAAAAAAuY/3jzsNjG3SMA/s1600-h/cita1.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 118px; height: 118px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuTEWB748-I/AAAAAAAAAuY/3jzsNjG3SMA/s400/cita1.png" alt="citadium logo gribouillage" id="BLOGGER_PHOTO_ID_5396654136252494818" border="0" /></a>one. Cette identité a été concue par une agence locale <a href="http://www.designworks.co.nz/">designworks </a>qui s'occupait également de son rapport annuel. L'ancien logo aurait coûté 140 000$, le nouveau, on ne le sait pas. Désormais, il précise "NZ". Enfin, la société aurait voulu montrer qu'elle parlait "davantage de se clients que d'elle-même dans ce logo". Le gribouillage est séduisant, aux contours indéfinis plutôt utilisé pour des marques qui se veulent jeunes et tendances, comme celle du Citadium. Hélas, ils ont eu besoin d'ajouter des effets de halobien inutiles. Une fois de plus, n'ayant pas affaire à des pros, on débusque que l'agence aurait utilisé une brosse illustrator pour faire l'astérisque gribouillée plutôt que de la dessiner eux-mêmes.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>928</wp:post_id>
		<wp:post_date><![CDATA[2009-10-22 23:21:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-22 21:21:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>177</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2009-10-27 19:25:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-27 18:25:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve que ce gribouilli a des ressemblances avec la forme immonde du dernier logo de l'ile de france. <br />Cependant on y retrouve ce côté 'toile' du réseau qui n'apparaissait pas avant]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<title>Nouveau logo du Conseil Général du Loiret</title>
		<link>http://yannickbourenane.com/preprod/2009/10/21/nouveau-logo-du-conseil-general-du-loiret/</link>
		<pubDate>Wed, 21 Oct 2009 20:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-du-conseil-general-du-loiret/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-4LGJlnGWhTg/TZNrn26WGeI/AAAAAAAAClQ/FIpfQsMPp0w/s1600/Loiret-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="157" src="http://3.bp.blogspot.com/-4LGJlnGWhTg/TZNrn26WGeI/AAAAAAAAClQ/FIpfQsMPp0w/s400/Loiret-logo.jpg" width="400" /></a></div><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuSxwap3_oI/AAAAAAAAAtw/IJFviHObNaQ/s1600-h/conseil_general_loiret-nouveau-logo.jpg"><br /></a><br />L'agence Dragon Rouge a relifté le logo du <a href="http://www.loiret.com/cgloiret/">conseil général du Loiret </a>après avoir créé une première version en 2004. La Fleur de Lys est toujours présente ainsi que la symbolisation du fleuve.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>929</wp:post_id>
		<wp:post_date><![CDATA[2009-10-21 22:13:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510275854;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11785;}i:1;a:1:{s:2:"id";i:635;}i:2;a:1:{s:2:"id";i:1130;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>173</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-26 12:16:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-26 11:16:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Salut,<br />Ce serait possible d'avoir l'ancien logo car je ne vois pas la différence, Merci ;D]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>178</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-27 19:28:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-27 18:28:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[moi aussi j'aimerais bien voir l'ancien,<br /> ou plutôt je pense qu'il manque le nouveau.<br /><br /><br />Proposition de pétition:<br /><br />anti-bordures 'fait-main' illustrator]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Nouveau logo de banque : BGFI Bank</title>
		<link>http://yannickbourenane.com/preprod/2009/10/21/nouveau-logo-de-banque-bgfi-bank/</link>
		<pubDate>Wed, 21 Oct 2009 20:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-de-banque-bgfi-bank/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SuSv6__8tyI/AAAAAAAAAtg/KXkQWCFFZbM/s1600-h/BGFIBank-logo-nouveau.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 216px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SuSv6__8tyI/AAAAAAAAAtg/KXkQWCFFZbM/s400/BGFIBank-logo-nouveau.jpg" alt="BGFI Bank nouveau logo banque gabonaise" id="BLOGGER_PHOTO_ID_5396631681643624226" border="0" /></a>La 1ère<a href="http://www.bgfi.com/"> banque gabonaise et d'Afrique subsaharienne BGFI</a> arbore un nouveau logo depuis le 16 octobre. Il s'agit pour le Groupe de "<span style="font-style: italic;">dynamiser les performances du groupe en diversifiant ses activités et en plaçant le facteur humain au cœur de ses nouveaux objectifs de croissance</span>."<br />Ce nouveau logo porte ainsi de nombreux espoirs alors que la modification lui est finalement peu bénéfique. L'ancien logo était visible et impactant, le nouveau maintient l'étoile, gagne un jeu d'ombres mais ne prend pas d'ampleur. Il aurait plutôt même tendance à se contorsionner. Le seul gain apparent est la mention de Bank dans le nom qui manquait dans la version précédente.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>930</wp:post_id>
		<wp:post_date><![CDATA[2009-10-21 22:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-10-21 20:01:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Frigidaire change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/10/20/frigidaire-change-de-logo/</link>
		<pubDate>Tue, 20 Oct 2009 20:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuS7R9X1VZI/AAAAAAAAAt4/Q8YwIZibTB4/s1600-h/frigidaire-logo-nouveau.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 81px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SuS7R9X1VZI/AAAAAAAAAt4/Q8YwIZibTB4/s400/frigidaire-logo-nouveau.jpg" alt="" id="BLOGGER_PHOTO_ID_5396644170703394194" border="0" /></a>A 93 ans, la <a href="http://www.frigidaire.com/">marque de blanc Frigidaire </a>décide de changer à nouveau de logo. La société a décidé de quitter un logo emblématique probablement pour se dessaisir de son antonomase trop réductrice et préempter un nouveau territoire de marque. En effet, la marque ne s'arrête pas aux réfrigérateurs, elle produit également tout l'électroménager nécessaire à une cuisine, une buanderie, à l'air conditionné. Il s'agit d'un départ d'un territoire de marque affectif pour une marque plus technologique et froide. L'adoption d'une typo bâton et le remplacement du A par un triangle en sont des éléments forts. Cette astuce, déjà employée par ailleurs, rapellera à certains les logos de Sesac ou d'Alcatel.<br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SuS8vBtbX6I/AAAAAAAAAuI/vjesgS8yyMg/s1600-h/alcatel-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 111px; height: 45px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SuS8vBtbX6I/AAAAAAAAAuI/vjesgS8yyMg/s400/alcatel-logo.png" alt="" id="BLOGGER_PHOTO_ID_5396645769595543458" border="0" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SuS8rxECGDI/AAAAAAAAAuA/yQKWrnsQVAA/s1600-h/SESAC-LOGO.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 187px; height: 40px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SuS8rxECGDI/AAAAAAAAAuA/yQKWrnsQVAA/s400/SESAC-LOGO.jpg" alt="" id="BLOGGER_PHOTO_ID_5396645713587345458" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>931</wp:post_id>
		<wp:post_date><![CDATA[2009-10-20 22:53:00]]></wp:post_date>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510371680;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:982;}i:1;a:1:{s:2:"id";i:565;}i:2;a:1:{s:2:"id";i:756;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>179</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-10-27 19:33:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-10-27 18:33:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[NOOOOOOOOOOOOOOOOOOOON !!!!!!!! <br />Pourquoi avoir relifté frigidaire avec une gotham que tout le monde utilise, d'autant qu'elle n'est meme pas en ital, avec un pauvre triangle à la mode comme le 104 ou les exemples cités...<br /><br />c'est une mise à mal de l'histoire de la marque et de son logo. <br /><br />QUI A FAIT LE LOGO  ???!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>289179</wp:comment_id>
			<wp:comment_author><![CDATA[ch]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[toto@toto.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[192.54.144.229]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-05 15:21:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-05 13:21:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un franc-macon...

Le présomptueux "triangle" se place partout:
 
AREVA
THALES
COGEDIM
SCHINDLER
ALCATEL
...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Annecy réintègre les couleurs dans son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/12/02/annecy-reintegre-les-couleurs-dans-son-logo/</link>
		<pubDate>Wed, 02 Dec 2009 12:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SxZP0AXdkkI/AAAAAAAAA0Y/yW5aCZuOeMw/s1600-h/bedandy_annecy-2018.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SxZP0AXdkkI/AAAAAAAAA0Y/yW5aCZuOeMw/s400/bedandy_annecy-2018.jpg" alt="" id="BLOGGER_PHOTO_ID_5410599757202428482" border="0" /></a>Hier, le nouveau logo d'<a href="http://www.annecy-2018.fr/">Annecy</a> pour la candidature des JO de 2018 a été dévoilé. Il a été modifié afin de faire apparaître les cinq couleurs représentatives des Jeux Olympiques.  Les montagnes ont été davantage stylisées et sont transparentes. La typographie a été légèrement simplifiée. La signature devient 'ville requérante', en rouge, mais toujours en Rotis semi sérif et en majuscule. En définitive, un lifting  du logo qui conserve l'identité du premier et intègre bien les contraintes : il ressemble désormais beaucoup moins au logo d'Évian.<br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SxebLU-U-KI/AAAAAAAAA0g/t5MhVzVozyU/s1600-h/10-evian_logo_.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 200px; height: 132px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SxebLU-U-KI/AAAAAAAAA0g/t5MhVzVozyU/s400/10-evian_logo_.jpg" alt="" id="BLOGGER_PHOTO_ID_5410964096219936930" border="0" /></a><br /><img src="file:/Users/alixdeclercq/Desktop/10-evian_logo_.jpg" alt="" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>892</wp:post_id>
		<wp:post_date><![CDATA[2009-12-02 13:29:00]]></wp:post_date>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
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			<wp:meta_value><![CDATA[/2009/12/hier-le-nouveau-logo-dannecy-pour-la.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510695432;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:828;}i:1;a:1:{s:2:"id";i:13997;}i:2;a:1:{s:2:"id";i:840;}}}}]]></wp:meta_value>
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		<title>L&#039;esprit LOT marque avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/12/01/lesprit-lot-marque-avec-un-nouveau-logo/</link>
		<pubDate>Tue, 01 Dec 2009 22:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Szknfhw22AI/AAAAAAAAA98/KIU7YW1yNZQ/s1600-h/lot-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 184px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Szknfhw22AI/AAAAAAAAA98/KIU7YW1yNZQ/s400/lot-nouveau-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420407049109821442" border="0" /></a><br />Le<a href="http://www.tourisme-lot.com/"> département français du Lot</a>, numéro 46, au sein de la région Midi-Pyrénées a choisi l'agence Bande à Part pour réaliser sa nouvelle identité visuelle qui se voulait avant tout plus lisible. Le résultat est une amrque simple et palindromique, dans la droite lignée des ambigrammes.<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szknr5eKapI/AAAAAAAAA-E/_DxkA16YNys/s1600-h/LOT-logo-couleurs.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 234px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szknr5eKapI/AAAAAAAAA-E/_DxkA16YNys/s400/LOT-logo-couleurs.png" alt="" id="BLOGGER_PHOTO_ID_5420407261632293522" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>893</wp:post_id>
		<wp:post_date><![CDATA[2009-12-01 23:37:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:comment_id>761</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-22 18:36:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-22 17:36:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[a consulter <br />http://santtchez.blogspot.com/2011/03/lot-et-rebelot-bysttz.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le logo des JO est une URL</title>
		<link>http://yannickbourenane.com/preprod/2009/12/01/le-logo-des-jo-est-une-url/</link>
		<pubDate>Tue, 01 Dec 2009 18:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-des-jo-est-une-url/</guid>
		<description></description>
		<content:encoded><![CDATA[<img alt="" border="0" id="BLOGGER_PHOTO_ID_5410318049037457410" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SxVPmbrDGAI/AAAAAAAAA0Q/hgeQS-9u_LY/s400/292x133pxSochi2014-logo.jpg" style="float: left; height: 133px; margin: 0pt 10px 10px 0pt; width: 292px;" />Le 1er décembre 2009, la Russie s'est montrée fière d'officiellement  dévoiler le logo conçu pour les Jeux Olympiques qui se déroulent à <a href="http://www.sochi2014.ru/">Sochi en 2014</a>. <br /><br /><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SxVPmbrDGAI/AAAAAAAAA0Q/hgeQS-9u_LY/s1600/292x133pxSochi2014-logo.jpg"></a><br /><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SxVPmbrDGAI/AAAAAAAAA0Q/hgeQS-9u_LY/s1600/292x133pxSochi2014-logo.jpg"></a><br /><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SxVPmbrDGAI/AAAAAAAAA0Q/hgeQS-9u_LY/s1600/292x133pxSochi2014-logo.jpg"></a><br /><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SxVPmbrDGAI/AAAAAAAAA0Q/hgeQS-9u_LY/s1600/292x133pxSochi2014-logo.jpg"></a><br /><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SxVPmbrDGAI/AAAAAAAAA0Q/hgeQS-9u_LY/s1600/292x133pxSochi2014-logo.jpg"></a><br /><br /><a name='more'></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SxVPmbrDGAI/AAAAAAAAA0Q/hgeQS-9u_LY/s1600/292x133pxSochi2014-logo.jpg"></a><br /><div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-3tiANLJfTGI/TYM5PNPubGI/AAAAAAAACg8/FRM1H1vJfJk/s1600/185604680.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="148" src="https://lh6.googleusercontent.com/-3tiANLJfTGI/TYM5PNPubGI/AAAAAAAACg8/FRM1H1vJfJk/s320/185604680.jpg" width="320" /></a></div>Le logo est une URL, réalisée par <span style="font-style: italic;">Interbrand</span>.   Mais une URL qui n'est pas entièrement assumée puisqu'elle est en  creux. "The modern Olympic Games were conceived by visionaries who set  new standards and found new ways for development.  Sochi 2014 is  striving to make Russia’s first Winter Games an embodiment of peaceful,  productive dialogue between peoples." Pour une manifestation qui  souhaite générer le dialogue, une version française du site web manque.  Le plus intéressant dans cette identité est l'ambigramme, plutôt réussi,  neigeux et impactant sans en faire trop. En revanche, on regrette la  faible présence des anneaux olympiques.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>894</wp:post_id>
		<wp:post_date><![CDATA[2009-12-01 19:15:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<title>Nouveau logo Nickelodeon</title>
		<link>http://yannickbourenane.com/preprod/2009/12/01/nouveau-logo-nickelodeon/</link>
		<pubDate>Tue, 01 Dec 2009 17:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SxVLgbY0bYI/AAAAAAAAA0I/OeW7V-MfaxY/s1600/Nickelodeon-junior-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 285px; height: 193px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SxVLgbY0bYI/AAAAAAAAA0I/OeW7V-MfaxY/s400/Nickelodeon-junior-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5410313547835272578" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Après avoir abandonné la tâche dans son logo aux Etats-Unis, la <a href="http://www.nickelodeon.fr/">chaîne pour enfants Nickelodeon</a> créée en 1974, décline sa nouvelle image pour l'ensemble de ses programmes. En janvier 2010, la société lance une nouvelle chaîne, Nickelodeon Junior sur le segment de niche des 3-7 ans. La forte personnalité de la marque a pour socle fondateur la couleur orange et la typo personnalisée, simple et bien adaptée à son univers.<br /><br /><a href="http://tele.premiere.fr/News-Tele/Nickelodeon-Lancement-de-Nickelodeon-Junior-en-janvier-2010/%28gid%29/2139787">Pour en savoir plus</a> : lire l'article de Première.<a href="http://logo-bedandy.blogspot.com/search/label/media"><br />Connaître l'actualité des logos des médias</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>895</wp:post_id>
		<wp:post_date><![CDATA[2009-12-01 18:56:00]]></wp:post_date>
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		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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		<title>Un musée MOCA</title>
		<link>http://yannickbourenane.com/preprod/2009/12/01/un-musee-moca/</link>
		<pubDate>Tue, 01 Dec 2009 16:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzjaJk404YI/AAAAAAAAA8k/5r8F6fWglIQ/s1600-h/oakland-musee-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 226px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzjaJk404YI/AAAAAAAAA8k/5r8F6fWglIQ/s400/oakland-musee-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420322009596092802" border="0" /></a>Le <a href="http://museumca.org/">Musée d'Oakland en Californie, US, spécialisé en art, histoire et sciences naturelles</a> a modifié son logo de telle sorte que l'institution pénètre de plain pied le 21ème siècle. Les lecteurs avertis ne manqueront pas de relever la mise en évidence de l'acronyme du musée.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>896</wp:post_id>
		<wp:post_date><![CDATA[2009-12-01 17:58:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Le chèque déjeuner relifté</title>
		<link>http://yannickbourenane.com/preprod/2009/11/30/le-cheque-dejeuner-relifte/</link>
		<pubDate>Mon, 30 Nov 2009 15:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SxPR9z-oD8I/AAAAAAAAA0A/qaQnAR2s_xQ/s1600/bedandy_cheque-dejeuner.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5409898437257203650" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SxPR9z-oD8I/AAAAAAAAA0A/qaQnAR2s_xQ/s400/bedandy_cheque-dejeuner.jpg" style="cursor: pointer; float: left; height: 238px; margin: 0pt 10px 10px 0pt; width: 400px;" /></a><br /><br />Après le <a href="http://logo-bedandy.blogspot.com/2009/09/le-groupe-cheque-dejeuner-change-de.html">lifting du logo du Groupe Chèque Déjeuner</a>, c'est au tour des<a href="http://www.cheque-dejeuner.com/index.jsp"> chèques déjeuner</a> de modifier leur image. La table aux bords carré est remplacée par un table au bords ronds. Au revoir la carafe d'eau, le verre et l'assiette, bonjour le simple menu bicolore. L'estampage sur l'orange disparaît pour un simple aplat plus esthétique. La typographie en italique est remplacée par une ITC Kabel légèrement  modifiée. On note également que les mots chèque et déjeuner gagnent une majuscule. Dans l'ensemble, les couleurs et la forme générales étant maintenues, il ne s'agit pas d'un revirement stratégique mais bien d'une modernisation de leur image.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>897</wp:post_id>
		<wp:post_date><![CDATA[2009-11-30 16:06:00]]></wp:post_date>
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		<wp:post_name><![CDATA[le-cheque-dejeuner-relifte]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509778282;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:773;}i:1;a:1:{s:2:"id";i:11208;}i:2;a:1:{s:2:"id";i:968;}}}}]]></wp:meta_value>
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		<title>Selectour relifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/11/27/selectour-relifte-son-logo/</link>
		<pubDate>Fri, 27 Nov 2009 17:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/selectour-relifte-son-logo/</guid>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sw__CXF3vfI/AAAAAAAAAzw/wILy0qVJl5I/s1600/bedandy_selectour.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sw__CXF3vfI/AAAAAAAAAzw/wILy0qVJl5I/s400/bedandy_selectour.jpg" alt="" id="BLOGGER_PHOTO_ID_5408822093518716402" border="0" /></a><br /><br />AS Voyages vient de dévoiler, lors de leur congrès annuel, qui se déroule cette année à Séville, le nouveau logo de <a href="http://www.selectour.com/">Sélectour</a>. On peut voir tout de suite dans ce logo une union entre Selectour et Afat Voyage : L'hippocampe et la typographie pour Selectour, et le cadre qui se décroche pour Afat Voyages.<br /><br />L'hippocampe, créé en 1971, s'est stylisé, et arbore maintenant quatre couleurs, le cyan, le jaune, l'orange et le rouge. La typographie s'est fait lifté quelque peu mais garde ses traits caractéristiques.<br /><br />Enfin l'entreprise troque sa signature 'Les agences Confiance' pour 'Voyagez l'esprit libre', une signature à l'impératif, en italique, beaucoup plus accrocheuse que la précédente.]]></content:encoded>
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		<wp:post_id>898</wp:post_id>
		<wp:post_date><![CDATA[2009-11-27 18:29:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Aol relifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/11/25/aol-relifte-son-logo/</link>
		<pubDate>Wed, 25 Nov 2009 14:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sw_RRePICyI/AAAAAAAAAzI/sZMrJnRzGuo/s1600/bedandy_aol.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sw_RRePICyI/AAAAAAAAAzI/sZMrJnRzGuo/s400/bedandy_aol.jpg" alt="" id="BLOGGER_PHOTO_ID_5408771775599741730" border="0" /></a><br /><a href="http://www.aol.fr/">AOL</a>, vient de relifter son logo et devient Aol. C'est donc<span style="font-style: italic;"> Wolff Ollins</span> qui s'est chargé de modifier le logo conçu par <span style="font-style: italic;">Desgrippes Gob</span><span style="font-family:Georgia;"><span style="font-style: italic;">é</span> en 2004</span>, sur le web, tout va plus vite. L'entreprise change sa typographie aux bords ronds en capitale par une Avant-Garde bold en bas de casse. Leur concept : le logo blanc sur des éléments différents. Un concept intéressant, très vivant et très coloré, en adéquation avec l'évolution perpétuelle du web. On peut voir dans ce relifting, une réponse à la nouvelle communication de Yahoo!, elle aussi tournée vers le vivant, l'humain.<br />C'est le 12 décembre que l'on pourra apprécier cette nouvelle communication en ligne.<br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sw_Ug5CNvII/AAAAAAAAAzg/2Wr7E2pcVZY/s1600/bedandy_logos-Aol.jpg"><img style="margin: 0px auto 10px; display: block; text-align: center; cursor: pointer; width: 400px; height: 246px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sw_Ug5CNvII/AAAAAAAAAzg/2Wr7E2pcVZY/s400/bedandy_logos-Aol.jpg" alt="" id="BLOGGER_PHOTO_ID_5408775339026267266" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sw_RVgsqLDI/AAAAAAAAAzQ/yYjJzSX10wA/s1600/bedandy_logos-Aol.jpg"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>899</wp:post_id>
		<wp:post_date><![CDATA[2009-11-25 15:12:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>189</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-11-30 17:34:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-11-30 16:34:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Trop simple et pas assez original de mettre une police sur différentes images ..<br /><br />Je préférais l'ancien.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>322</wp:comment_id>
			<wp:comment_author><![CDATA[HAMMOUDI]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-04-02 23:45:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-04-02 21:45:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par un administrateur du blog.]]></wp:comment_content>
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		<title>Dodge change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/11/25/dodge-change-de-logo/</link>
		<pubDate>Wed, 25 Nov 2009 13:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/dodge-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0clEatFCGI/AAAAAAAABGk/Fs_Yn1IVEVQ/s1600-h/bedandy_dodge.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0clEatFCGI/AAAAAAAABGk/Fs_Yn1IVEVQ/s400/bedandy_dodge.jpg" /></a><br /></div><br />Après le rachat de <a href="http://www.chrysler.fr/">Chrysler</a> par le groupe Fiat, le groupe a choisi de lifter le logo de <a href="http://www.dodge.com/en/">Dodge</a>. Ce symbole fort de la marque disparaît, place à deux bandes en diagonales assez quelconques et une typographie illisible avec tous ses dégradé à l'intérieur. Un logo moins fort, moins lisible, bravo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>900</wp:post_id>
		<wp:post_date><![CDATA[2009-11-25 14:28:00]]></wp:post_date>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>M6 relifte son logo à la sauce 3D</title>
		<link>http://yannickbourenane.com/preprod/2009/11/24/m6-relifte-son-logo-a-la-sauce-3d/</link>
		<pubDate>Tue, 24 Nov 2009 17:54:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/m6-relifte-son-logo-a-la-sauce-3d/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SxAETIa20OI/AAAAAAAAAz4/LYidHK0OlC8/s1600/bedandy_M6.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SxAETIa20OI/AAAAAAAAAz4/LYidHK0OlC8/s400/bedandy_M6.jpg" alt="" id="BLOGGER_PHOTO_ID_5408827879196119266" border="0" /></a><br />Le logo de <a href="http://www.m6.fr/">M6</a>, dessiné en 1987, par le très estimé <a href="http://on-off-productions.com/index.php?display=home">Etienne Robial</a>, vient de se faire relifter. La peur de l'aplat fait rage en ces temps de crise, c'est pourquoi M6 (comme TF1, France Télévisions et d'autres marques) a décidé de rendre son logo plus moderne en y mettant deux dégradés : un dégradé gris pour le M, et un dégradé pour le 6.<br />L'aspect réellement nouveau de la charte est la déclinaison en 12 couleurs du 6, en fonction de l'univers dans lequel il est utilisé. Deux dégradés, une petite mise en volume ; une façon comme une autre de faire parler de soi.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>901</wp:post_id>
		<wp:post_date><![CDATA[2009-11-24 18:54:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Et un autre logo pour Angoulême</title>
		<link>http://yannickbourenane.com/preprod/2009/11/24/et-un-autre-logo-pour-angouleme/</link>
		<pubDate>Tue, 24 Nov 2009 11:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/et-un-autre-logo-pour-angouleme/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szx46N73bMI/AAAAAAAABEE/Uy32tcJSukk/s1600-h/grand-angouleme-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Szx46N73bMI/AAAAAAAABEE/Uy32tcJSukk/s400/grand-angouleme-logo.jpg" /></a><br /></div><a href="http://liner/">La communauté d'Agglomération du Grand Angoulême</a> a confié la modernisation de son logo à l'agence nantaise Liner pour un montant de 12 000 euros. <i>"Avec des couleurs qui font «le lien avec les territoires», pour remplacer le bleu du précédent et «l’effet feuille flottant sur l’eau [qui] n’induisait aucune image de dynamisme, de rayonnement»"</i>. Sur leur site, c'est toujours l'ancien logo qui est utilisé. Où est le gain pour l'agglomération ?  <i>Le nouveau logo sera aussi le symbole d’une nouvelle époque: celle d’une Comaga élargie avec 20 délégués supplémentaires pour «une meilleure représentativité de la commune». </i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>902</wp:post_id>
		<wp:post_date><![CDATA[2009-11-24 12:08:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-11-24 11:08:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"373bfde80acc56dde8bdb992135eeddc";a:2:{s:7:"expires";i:1509396870;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11993;}i:1;a:1:{s:2:"id";i:13997;}i:2;a:1:{s:2:"id";i:6217;}}}}]]></wp:meta_value>
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		<title>Le nouveau logo d&#039;Emirates NBD</title>
		<link>http://yannickbourenane.com/preprod/2009/11/23/le-nouveau-logo-demirates-nbd/</link>
		<pubDate>Mon, 23 Nov 2009 12:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouveau-logo-demirates-nbd/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SxelTqEbIMI/AAAAAAAAA0o/DXxN_EeseVs/s1600-h/bedandy_emirates-NBD.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SxelTqEbIMI/AAAAAAAAA0o/DXxN_EeseVs/s400/bedandy_emirates-NBD.jpg" alt="" id="BLOGGER_PHOTO_ID_5410975234437882050" border="0" /></a><br /><br />Le 21 novembre, <a href="http://www.emiratesnbd.com">Emirates NBD</a> a dévoilé son nouveau logo. NBD a été formé en 1963 et Emirates Bank a été fondée en 1977. Le 6 Mars 2007, ces banques ont fusionné en une seule entité. Le nouveau logo a été dessiné pour mettre en avant cette fusion. Le nouveau logo reprend les formes principales du signe de NBD ainsi que l'encart bleu, en y injectant de l'orange pour rappeler la couleur d'Emirates Bank. Le signe plus élancé sort du cadre et inspire le dynamisme.<br /><br />Retrouvez l'actualité des identités visuelles de la banque et les assurances dans la rubrique <a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurance">banque assurance </a>du blog de Be Dandy.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>903</wp:post_id>
		<wp:post_date><![CDATA[2009-11-23 13:46:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-11-23 12:46:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Le Grand Paris, Une grande idée qui a besoin des vôtres</title>
		<link>http://yannickbourenane.com/preprod/2009/11/23/le-grand-paris-une-grande-idee-qui-a-besoin-des-votres/</link>
		<pubDate>Mon, 23 Nov 2009 11:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0r9uYa-ktI/AAAAAAAABHE/BPwErEyVseg/s1600-h/bedandy_grand-paris.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0r9uYa-ktI/AAAAAAAABHE/BPwErEyVseg/s400/bedandy_grand-paris.jpg" /></a><br /></div><br />Le 23 novembre a été créé un site participatif "<a href="http://www.mon-grandparis.fr/">Mon Grand Paris</a>" par le préfet d'Ile-de-France pour consulter les franciliens sur le projet du Grand Paris auquel est consacré le site "<a href="http://www.legrandparis.culture.gouv.fr/">Le grand Paris de l'agglomération parisienne</a>" ayant pour objectif la création d'un nouveau réseau de transport automatique en Ile-de-France. Luc Chatel, porte parole du gouvernement expliqua sur le sujet :<br />« <i>L'objectif du Grand Paris est très ambitieux. Il s'agit de faire de Paris un modèle de métropole durable avec des transports plus efficaces et plus agréables, avec une économie plus compétitive, une meilleure qualité de vie, un rayonnement culturel plus fort, une présence accrue de la nature dans la ville. </i>» Le logo est une accumulation de bulles de dialogue représentant l'Ile-de-France, avec au centre des bulles dans les tons jaunes-cyan et tout autour des bulles dans les tons verts pour symboliser une société encrée dans l'ère du développement durable.<br />"Mon grand  Paris" est en Gotham, tout en capitale avec la signature "une bonne idée qui a besoin des vôtres" pour mettre en avant le caractère participatif du site internet. Site à visiter car le logo y est animé.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>904</wp:post_id>
		<wp:post_date><![CDATA[2009-11-23 12:29:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510691819;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5991;}i:1;a:1:{s:2:"id";i:254;}i:2;a:1:{s:2:"id";i:605;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>249</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-12 15:18:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 14:18:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et il se décline comment en version noir et blanc ou  en envoi par fax… :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le logo du MoMA s&#039;anime</title>
		<link>http://yannickbourenane.com/preprod/2009/11/23/le-logo-du-moma-sanime/</link>
		<pubDate>Mon, 23 Nov 2009 10:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-du-moma-sanime/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SznOa6eYN2I/AAAAAAAAA-0/7K4mQSUUzNU/s1600-h/moma-logo-burton.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SznOa6eYN2I/AAAAAAAAA-0/7K4mQSUUzNU/s320/moma-logo-burton.png" /></a><br /></div>A l'occasion d'une exposition consacrée à Tim Burton au Museum of Modern Art du 22 novembre 2009 au 26 avril 2010, une animation a été confectionnée par le talentueux réalisateur : <b><a href="http://www.youtube.com/watch?v=kFZ3gP0pqzE#watch-main-area">cliquez ici pour visionner l'animation</a></b> du logo MOMA par Tim Burton]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>905</wp:post_id>
		<wp:post_date><![CDATA[2009-11-23 11:19:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-11-23 10:19:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510653672;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:257;}i:1;a:1:{s:2:"id";i:1168;}i:2;a:1:{s:2:"id";i:7319;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>274</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-26 14:33:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-26 13:33:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adore. Les marques devraient utiliser plus souvent l'animation 3D pour le lancement de leur logo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Lifting du logo Bavaria</title>
		<link>http://yannickbourenane.com/preprod/2009/11/20/lifting-du-logo-bavaria/</link>
		<pubDate>Fri, 20 Nov 2009 16:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Swawaw1VJ6I/AAAAAAAAAzA/ZxYbe5gJIfE/s1600/bedandy_bavaria.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Swawaw1VJ6I/AAAAAAAAAzA/ZxYbe5gJIfE/s400/bedandy_bavaria.jpg" alt="" id="BLOGGER_PHOTO_ID_5406202376536532898" border="0" /></a><br />La brasserie Bavaria, créée en 1719, plus de 100 ans avant son principal concurrent Heineken, vient de lifter son logo. La forme molle se transforme en un encart horizontal pointu et percutant, permettant une meilleure visibilité de la marque. Celle-ci est accompagnée de la provenance ainsi que sa date de création pour mettre en avant son histoire. Le blason présent en vert s'est simplifié pour un meilleur impact et se place en haut du logo. L'élément réellement nouveau est la boussole indiquant en jaune le Sud... Pourquoi le sud et l'univers de la navigation ? La bière se descend bien ? Question à poser à l'agence. Peut-être que cela à un rapport avec la nouvelle publicité (réalisée par l'agence hollandaise Selmore) qui raconte l'histoire d'une goutte qui naît il y a 20 000 ans dans un glacier et qui descend ; qui se transforme en bière dans la brasserie, et qui finit par arriver dans... Je vous laisse le plaisir d'aller voir la chute directement sur <a href="http://www.bavaria.nl/#home">le nouveau site de Bavaria</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>906</wp:post_id>
		<wp:post_date><![CDATA[2009-11-20 17:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-11-20 16:05:00]]></wp:post_date_gmt>
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		<title>Les États-Unis illustré par les logos de tourisme</title>
		<link>http://yannickbourenane.com/preprod/2009/11/19/les-etats-unis-illustre-par-les-logos-de-tourisme/</link>
		<pubDate>Thu, 19 Nov 2009 17:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzIbjseVAwI/AAAAAAAAA5M/SS-S2r0BNOY/s1600-h/Bedandy_usa-map.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 273px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzIbjseVAwI/AAAAAAAAA5M/SS-S2r0BNOY/s400/Bedandy_usa-map.jpg" alt="" id="BLOGGER_PHOTO_ID_5418423601727865602" border="0" /></a><br /><br /><br /><strong><span style="font-weight: normal;">Les États-Unis illustré par les logos de tourisme.</span><br /></strong><span style="font-size:78%;">(cliquer sur l'image pour la voir en grand)</span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>907</wp:post_id>
		<wp:post_date><![CDATA[2009-11-19 18:44:00]]></wp:post_date>
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			<wp:comment_id>188</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2009-11-30 17:33:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-11-30 16:33:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien celui de la "Georgia" et du "New Jersey".]]></wp:comment_content>
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		<title></title>
		<link>http://yannickbourenane.com/preprod/2009/11/18/908/</link>
		<pubDate>Wed, 18 Nov 2009 12:50:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TTSVhOUCTZI/AAAAAAAACWI/f6QOSFVDhuA/s1600/logo_mc+do.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TTSVhOUCTZI/AAAAAAAACWI/f6QOSFVDhuA/s400/logo_mc+do.jpg" width="400" /></a></div><div style="text-align: center;"><br /></div><div><span style="font-size: small;"><span style="font-family: Georgia,'Times New Roman',serif;">Novembre 2009, le géant des fast food décide de ravaler sa façade. Bonjour le vert !</span></span><br /><span style="font-size: small;"><a name='more'></a></span></div><div><span style="font-family: Georgia,'Times New Roman',serif;">Le  géant a décidé de revoir son identité visuelle en France et s'offre non pas un lifting mais un simple changement de couleur. Le rouge traditionnel laisse désormais place au vert. Le logo  n'apparaît plus en relief et quitte sa signature. Un choix de  suppression qui révèle une popularité qui n'est plus à faire. </span><br /><span style="font-family: Georgia,'Times New Roman',serif;">Le logo apparaît premièrement en Suisse et en Allemagne puis arrive en France.</span></div><div><span style="font-size: small;"><span style="font-family: Georgia,'Times New Roman',serif;">Depuis  2005, la McDonald's se lance dans une campagne de lutte sur sa mauvaise  image. Le groupe est communément pointé du doigt lorsqu'on parle  d'obésité.</span></span></div><div><span style="font-size: small;"><span style="font-family: Georgia,'Times New Roman',serif;">Maintenant,  place à une image axée environnementale avec, par exemples ; des  camions moins polluants, de l'électricité renouvelée, des packagings  revus et corrigés.</span></span></div><div><span style="font-size: small;"><span style="font-family: Georgia,'Times New Roman',serif;">Tous ces éléments qui poussent à croire que la firme cherche en effet à redorer son image et ce, </span></span><span style="font-size: small;"><span style="font-family: Georgia,'Times New Roman',serif;">grâce au nouveau logo sur fond vert. </span></span></div><div><span style="font-size: small;"><span style="font-family: Georgia,'Times New Roman',serif;">Et pourtant, on explique chez McDo que ce choix découle simplement d'une volonté esthétique. </span></span><br /><span style="font-size: small;"><span style="font-family: Georgia,'Times New Roman',serif;"> "Depuis  quelques années, l'enseigne a cherché à s'intégrer dans le paysage  urbain et architectural. Elle a ainsi utilisé pour ses bâtiments de  nouveaux matériaux comme le bois, l'aluminium, la pierre. Avec ce  nouveau style architectural, McDonald's a recherché l'harmonie possible  entre ses restaurants et son image. C'est pourquoi nous avons posé les  arches sur un fond vert", précise Caroline Deleuze responsable  communication.</span></span></div><div><span style="font-size: small;"><span style="font-family: Georgia,'Times New Roman',serif;">A noter qu'aux Etats Unis le logo l</span></span><span style="font-size: small;"><span style="font-family: Georgia,'Times New Roman',serif;">ui  est resté sur fond rouge. Pour mémoire l'enseigne a changé de signature  en 2007 "Venez comme vous êtes", travail qu'elle a confié à l'agence  BETC Euro RSCG.</span></span></div><div><span style="font-size: small;"><span style="font-family: Georgia,'Times New Roman',serif;">( Voir capture du site américain) </span></span></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TTSRsQ1IJ0I/AAAAAAAACWE/HHZkUCfjDf0/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-17+a%25CC%2580+19.25.49.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="284" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TTSRsQ1IJ0I/AAAAAAAACWE/HHZkUCfjDf0/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-17+a%25CC%2580+19.25.49.png" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>908</wp:post_id>
		<wp:post_date><![CDATA[2009-11-18 13:50:00]]></wp:post_date>
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		<title>Naissance de SKEMA</title>
		<link>http://yannickbourenane.com/preprod/2009/11/17/naissance-de-skema/</link>
		<pubDate>Mon, 16 Nov 2009 23:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S1Y4bv_eA9I/AAAAAAAABMs/dw0sUv1KFfE/s1600-h/skema-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S1Y4bv_eA9I/AAAAAAAABMs/dw0sUv1KFfE/s400/skema-logo.jpg" /></a><br /></div>Le 16 novembre 2009, le CERAM Business School et le Groupe ESC Lille ont annoncé la fusion des deux écoles et le lancement d’un nouveau projet pédagogique ambitieux projettant de devenir une référence universitaire au niveau mondial, le nouvel ensemble est baptisé <a href="http://www.skema-bs.fr/fr/SKEMA%20BUSINESS%20SCHOOL/news/3">SKEMA Business School</a>. Un pari osé pour lequel l'identité visuelle ne semble hélas pas à la hauteur de l'audace. Certes le logo offre une bonne lisibilité mais la composition ne propose rien d'innovant tandis que le signe du K tourne court. Souhaitonsles plus forts en commerce qu'en communication.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>909</wp:post_id>
		<wp:post_date><![CDATA[2009-11-17 00:49:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Lifting du logo de la New York Public Library</title>
		<link>http://yannickbourenane.com/preprod/2009/11/16/lifting-du-logo-de-la-new-york-public-library/</link>
		<pubDate>Mon, 16 Nov 2009 10:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SwLKz1beIsI/AAAAAAAAAyI/T7m1bOo9-xI/s1600/NYPL.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SwLKz1beIsI/AAAAAAAAAyI/T7m1bOo9-xI/s400/NYPL.jpg" alt="" id="BLOGGER_PHOTO_ID_5405105494662456002" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />La <a href="http://www.nypl.org/">New York Public Library</a> (NYPL) 5e avenue et 42e rue, orné de ses deux célèbres lions vient de changer de logo. Son ancien logo, au dessin trop complexe s'est simplifié, pour une meilleure visibilité et une meilleure adaptabilité selon les différents supports de communication. Il est Constitué d'un profil de lion dans un cercle. La typographie a perdu son empattement pour la police sans-serif appelée Kievit, (conçu par Michael Abbink en 2001) qui s'articule en trois ligne.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>910</wp:post_id>
		<wp:post_date><![CDATA[2009-11-16 11:49:00]]></wp:post_date>
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		<title>Relifting du logo Tonka</title>
		<link>http://yannickbourenane.com/preprod/2009/11/14/relifting-du-logo-tonka/</link>
		<pubDate>Sat, 14 Nov 2009 21:51:00 +0000</pubDate>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SwEvTXfx9bI/AAAAAAAAAx4/aOp5vbChvi4/s1600/tonka_refonte.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 149px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SwEvTXfx9bI/AAAAAAAAAx4/aOp5vbChvi4/s400/tonka_refonte.jpg" alt="tonka nouveua logo" id="BLOGGER_PHOTO_ID_5404653037592638898" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br />L'entreprise de jouets <a href="http://www.hasbro.com/tonka/en_us">Tonka</a>, créée en 1946 au Minnesotta, modernise pour la cinquième fois son logo.<br />Le logo se veut beaucoup plus moderne puisqu'il cède son empattement pour une typographie sans-sérif plus grasse, en italique. L'agence Blackcoffe, qui a réalisé la refonte, n'a cependant pas touché à l'élément principal : la barre horizontale du T qui touche le k. Une refonte bien grasse en rapport avec leurs principaux jouets, les camions qui, espérons-le, dynamisera la marque dans un secteur dominé par  hot wheels.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>911</wp:post_id>
		<wp:post_date><![CDATA[2009-11-14 22:51:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-11-14 21:51:00]]></wp:post_date_gmt>
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		<title>Opinel revient en course</title>
		<link>http://yannickbourenane.com/preprod/2009/12/18/opinel-revient-en-course/</link>
		<pubDate>Fri, 18 Dec 2009 18:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sy897UZe5AI/AAAAAAAAA4U/y589b4VrII8/s1600-h/bedandy_opinel.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sy897UZe5AI/AAAAAAAAA4U/y589b4VrII8/s400/bedandy_opinel.jpg" alt="" id="BLOGGER_PHOTO_ID_5417616966047163394" border="0" /></a><br />Toutes les 10 secondes, un <a href="http://www.opinel.com/">Opinel, un couteau de bois de poche, </a>est acheté dans le monde.<br />Créé vers 1880, le couteau Opinel est inventé par Joseph Opinel, dans la commune de Albiez-le-Vieux près de Saint-Jean-de-Maurienne. La célèbre marque de couteau en bois à la "main couronnée" (les trois doigts ont été repris des armoiries de la ville de Saint-Jean-de-Maurienne, représentant les reliques de saint Jean-Baptiste que sainte Thècle rapporta d'Alexandrie) a changé son identité visuelle. Elle cède sa typographie rounded par une gotham extended. Elle abandonne également son signe. L'entreprise enlève son "since 1890", met en signature "marque déposée" et met le logo dans un encart avec un contour à l'intérieur. Ce nouveau logo est intéressant, plus institutionnel mais quelle déception de ne plus voir le signe si connu de la marque, faisant référence au lieu de création de son inventeur, car maintenant la marque se dote d'un logo peu identifiant. Il aurait été possible d'avoir une simplification moderne du dessin. Est-ce que ce choix est dû au fait que l'entreprise s'est déplacé d'abord à Cognin, près de Chambéry en 1920, puis à Chambéry même en 1973 et qu'il ne veut pas s'identifier à un lieu abandonné depuis longtemps  ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>871</wp:post_id>
		<wp:post_date><![CDATA[2009-12-18 19:24:00]]></wp:post_date>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509784620;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:55;}i:1;a:1:{s:2:"id";i:866;}i:2;a:1:{s:2:"id";i:265;}}}}]]></wp:meta_value>
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			<wp:comment_id>217</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-28 19:27:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-28 18:27:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quel dommage de perdre le signe de la main]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>221</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-31 15:40:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-31 14:40:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils en avaient peut-être marre qu'on leur disentque leur main fait pan-pan dans la couronne :)]]></wp:comment_content>
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	</item>
	<item>
		<title>Logo du sommet de Copenhagen 15</title>
		<link>http://yannickbourenane.com/preprod/2009/12/18/logo-du-sommet-de-copenhagen-15/</link>
		<pubDate>Fri, 18 Dec 2009 15:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/logo-du-sommet-de-copenhagen-15/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szi8mLa0nNI/AAAAAAAAA70/_hK05JjsnB0/s1600-h/copenhague-2009-cop15-climat.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 299px; height: 399px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Szi8mLa0nNI/AAAAAAAAA70/_hK05JjsnB0/s400/copenhague-2009-cop15-climat.png" alt="" id="BLOGGER_PHOTO_ID_5420289515626732754" border="0" /></a>En 2009, la 15ème conférence des Nations-Unis sur le climat se déroule à Copenhague, capitale du Danemark, du 7 au 18 décembre. Le sommet a été brièvement baptisé le <a href="http://en.cop15.dk/">COP15</a>. La création de l'identité visuelle a été confiée, après compétition, à l'agence danoise NR2154. Le globe en spirographie, représente la terre, d'un beau bleu, composé d'autan de fils que de nation présente à la conférence. La légèreté des réseaux créés par ces fils donne un sentiment de possible intéressant. Coup de fraicheur sur le design graphique avec les danois !<br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzjAf8N2v-I/AAAAAAAAA78/DgY-WdBzWiU/s1600-h/10.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 280px; height: 175px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SzjAf8N2v-I/AAAAAAAAA78/DgY-WdBzWiU/s400/10.jpg" alt="" id="BLOGGER_PHOTO_ID_5420293806513111010" border="0" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzjAnZQSJRI/AAAAAAAAA8E/dA4GoHyN7OI/s1600-h/05.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 302px; height: 226px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SzjAnZQSJRI/AAAAAAAAA8E/dA4GoHyN7OI/s400/05.jpg" alt="" id="BLOGGER_PHOTO_ID_5420293934567007506" border="0" /></a><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzjAup0E7wI/AAAAAAAAA8M/cW1nJnUsbjs/s1600-h/07.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 318px; height: 238px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzjAup0E7wI/AAAAAAAAA8M/cW1nJnUsbjs/s400/07.jpg" alt="" id="BLOGGER_PHOTO_ID_5420294059271188226" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>872</wp:post_id>
		<wp:post_date><![CDATA[2009-12-18 16:09:00]]></wp:post_date>
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		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509731740;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:286;}i:1;a:1:{s:2:"id";i:7327;}i:2;a:1:{s:2:"id";i:505;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>216</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-28 16:30:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-28 15:30:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Waouuuuuu ca c'est du logo SAVE the planet, la classe !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Le nouveau logo de Lotus F1</title>
		<link>http://yannickbourenane.com/preprod/2009/12/18/le-nouveau-logo-de-lotus-f1/</link>
		<pubDate>Fri, 18 Dec 2009 12:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sy81QqOTlPI/AAAAAAAAA4M/SAEq0hZBnhQ/s1600-h/bedandy_lotus_f1.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 126px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sy81QqOTlPI/AAAAAAAAA4M/SAEq0hZBnhQ/s400/bedandy_lotus_f1.jpg" alt="" id="BLOGGER_PHOTO_ID_5417607437078467826" border="0" /></a><br /><br />La célèbre marque <a href="http://www.grouplotus.com/">Lotus</a> revient dans la course. En effet, la marque a annoncé son retour en Formule 1. Elle s'est dotée d'une identité visuelle qui reprend les couleurs du logo d'origine, à savoir le jaune et le vert anglais. Fondé en 1952 par Anthony Collin Bruce Chapman, au Royaume-Uni, Lotus est une référence dans le domaine du sport automobile. Ce nouveau logo se veut résolument moderne puisqu'il abandonne complètement la typographie sérif pour un lettrage sans sérif en italique avec des bords arrondis, profilés et aérodynamiques. Ce logo est relativement pauvre avec ces contours blancs sur le F1. Dommage, le logo de Lotus n'a pas du tout inspiré les designers, <a href="http://www.lotusf1racing.my/">Lotus F1</a> se retrouve avec un logo sans grande personnalité.<br /><br />Les logos des autres écuries de formule 1<br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Syt9ChmgAII/AAAAAAAAA4E/bDZIdh4sieY/s1600-h/ecuries+f1.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 267px; height: 400px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Syt9ChmgAII/AAAAAAAAA4E/bDZIdh4sieY/s400/ecuries+f1.jpg" alt="" id="BLOGGER_PHOTO_ID_5416560459176214658" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>873</wp:post_id>
		<wp:post_date><![CDATA[2009-12-18 13:30:00]]></wp:post_date>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509513425;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:703;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:977;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>209</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-18 18:48:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-18 17:48:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[quel domma ge de quitter un si beau monogramme]]></wp:comment_content>
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			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>223</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-31 15:46:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-31 14:46:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[surtout pour faire un logo qui n'en est pas un]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>285</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-14 15:57:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-14 14:57:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo a déjà changé :<br />http://www.f1-action.net/infos/article13939.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Batelco relifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/12/15/batelco-relifte-son-logo/</link>
		<pubDate>Tue, 15 Dec 2009 14:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/batelco-relifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SyeQTDdc64I/AAAAAAAAA3s/TQU8Jb4Bhno/s1600-h/bedandy_batelco.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SyeQTDdc64I/AAAAAAAAA3s/TQU8Jb4Bhno/s400/bedandy_batelco.jpg" alt="" id="BLOGGER_PHOTO_ID_5415455733957061506" border="0" /></a><br /><a href="http://www.batelco.com/portal/">Batelco</a>, le leader de télécommunications de Bahreïn vient de dévoiler le redesign de son logo. Le logo se dote dorénavant du monogramme de leur première lettre, le B, identique dans les deux alphabets. On peut y voir un système simple permettant 'occidentaliser' la marque et ainsi amener une image internationale puisque l'entreprise possède des filiales en Jordanie, en Egypte, au Koweït, au Yemen et en Inde.<br /><br />Le logo garde la couleur rouge, utilise le noir pour la typographie. Celle-ci a changé pour une helvetica bold modifiée comme l'on peut voir sur le T et le L. Le monogramme est très réussi, il arbore une symbolisation d'un B très simple et graphique.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>874</wp:post_id>
		<wp:post_date><![CDATA[2009-12-15 15:33:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-15 14:33:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2009/12/batelco-le-leader-de-telecommunications.html]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510510895;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:793;}i:1;a:1:{s:2:"id";i:899;}i:2;a:1:{s:2:"id";i:1063;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>206</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-15 17:44:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-15 16:44:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beau logo... sait-on quelle agence l'a conçu?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le logo officiel de l&#039;UEFA EURO 2012</title>
		<link>http://yannickbourenane.com/preprod/2009/12/15/le-logo-officiel-de-luefa-euro-2012/</link>
		<pubDate>Tue, 15 Dec 2009 12:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-officiel-de-luefa-euro-2012/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Syd3ylU-dSI/AAAAAAAAA3k/yKIfwZfjGVI/s1600-h/bedandy_uefa-euro2012.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 351px; height: 180px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Syd3ylU-dSI/AAAAAAAAA3k/yKIfwZfjGVI/s400/bedandy_uefa-euro2012.jpg" alt="" id="BLOGGER_PHOTO_ID_5415428787833566498" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Le logo officiel de l'<a href="http://fr.uefa.com/index.html">UEFA</a> EURO 2012 vient d'être dévoilé par le président de l'Association polonaise de football, son homologue de la Fédération ukrainienne de footballaini que le président de l'UEFA Michel Platini lors d'une cérémonie à Kiev, place Mykhailivska. Le slogan de la compétition, "Créer l’histoire ensemble", a également été révélé.<br /><br />En plein sommet de Copenhague, le logo est résolument 'vert'. Les concepteurs se sont inspirés de la Wycinanka, un art traditionnel pratiqué en Ukraine et en Pologne, de représentation de la faune et la flore. Le logo représente une fleur, avec le ballon au centre et les deux hôtes de la compétition de chaque côté, symbolisés par les couleurs de leur drapeau. La typographie utilisée pour le lettrage, est de la sans sérif rounded tout en majuscule.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>875</wp:post_id>
		<wp:post_date><![CDATA[2009-12-15 13:48:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-15 12:48:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Que faire en cas de logo inefficient ?</title>
		<link>http://yannickbourenane.com/preprod/2009/12/14/que-faire-en-cas-de-logo-inefficient/</link>
		<pubDate>Mon, 14 Dec 2009 11:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/que-faire-en-cas-de-logo-inefficient/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SyYQ1gWLJ5I/AAAAAAAAA3c/Ka3kJo0Qni0/s1600-h/logo-tetra-pak2.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 118px; height: 118px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SyYQ1gWLJ5I/AAAAAAAAA3c/Ka3kJo0Qni0/s400/logo-tetra-pak2.gif" alt="tetrapak logo campgne pub signe suivre" id="BLOGGER_PHOTO_ID_5415034113361651602" border="0" /></a>Le 3 décembre 2009, Paul Bousser prend la présidence de <a href="http://www.tetrapak.com/fr/Pages/default.aspx">Tetra Pak</a>, le 14 décembre 2009, il décide de lancer une campagne de 2 semaines pour mieux faire connaître son logo... Tetrapak est l'un des trois groupes industriels indépendants appartenant au <a href="http://www.tetrapak.com/fr/Pages/group_companies.aspx">Groupe Tetra Laval</a> qui propose depuis plus de 50 ans des solutions de traitement et de conditionnement des produits alimentaires. Ils sont présents dans plus de 150 pays et réunissent 20 000 collaborateurs. Aujourd'hui, ils peinent malgré cette forte présence à faire reconnaître leur marque de fabrique. Avec leur agence, ils lancent cette campagne "<span style="font-style: italic;">le signe à suivre</span>". En réalité, <strong>ils auraient mieux fait de simplifier leur logo et de le rendre beaucoup plus percutant et donc marquant</strong>. Un logo impactant n'a pas besoin de campagne. Bien au contraire, c'est le seul élément de communication qui doit permettre une identification simple et spontané d'une marque. Quant le label est la valeur ajoutée dela marque, on peut pas se tromper. Hélas, Tetrapak a du faire appel à une agence qui a privilégié son unique savoir-faire (le web, les campagnes de pub...) et donc les moyens plutôt que de travailler sur la solution adéquate à la problématique du client.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>877</wp:post_id>
		<wp:post_date><![CDATA[2009-12-14 12:14:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-14 11:14:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509505145;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4548;}i:1;a:1:{s:2:"id";i:977;}i:2;a:1:{s:2:"id";i:13570;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>197</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-14 12:32:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-14 11:32:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est le monde à l'envers, il est impossible de reconnaître un logo aussi complexe !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>198</wp:comment_id>
			<wp:comment_author><![CDATA[Lord of logo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-14 12:32:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-14 11:32:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo est déjà une campagne de pub non ? C'est pas le vrai logo là ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>199</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-14 12:33:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-14 11:33:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ou bien le président a juste voulu marquer son arrivée, c'est assez courant, et puis ils prennent la communication pour un joujou... quand tu vois le logo....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>200</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-14 12:34:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-14 11:34:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle est l'agence qui a réussi à vendre ça? Ils sont forts quand même ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>203</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-14 21:29:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-14 20:29:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne comprends pas le logo moi x).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>204</wp:comment_id>
			<wp:comment_author><![CDATA[4 natural]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-14 23:20:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-14 22:20:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un poisson dans un triangle?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>214</wp:comment_id>
			<wp:comment_author><![CDATA[histoire de...]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-28 16:02:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-28 15:02:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je crois que c'est une petite agence qui a ait ça "ailleurs exactement"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La ville de Brisbane se dote d&#039;un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/12/14/la-ville-de-brisbane-se-dote-dun-nouveau-logo/</link>
		<pubDate>Mon, 14 Dec 2009 11:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-ville-de-brisbane-se-dote-dun-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SyYNFA107sI/AAAAAAAAA3M/wAWjeBPx3Ns/s1600-h/bedandy_brisbane.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SyYNFA107sI/AAAAAAAAA3M/wAWjeBPx3Ns/s400/bedandy_brisbane.jpg" alt="logo brisbane avant après" id="BLOGGER_PHOTO_ID_5415029981735874242" border="0" /></a><br /><br />La <a href="http://www.brisbanemarketing.com.au/About/Default.aspx">Brisbane Marketing</a>, entité de la ville de Brisbane, vient de dévoiler son image particulière. L'ancien logo, si l'on peut dire, dessiné par l'agence Minale Tattersfield, reste cependant rattaché à la ville de Brisbane. En effet, Brisbane a décidé  de se démarquer sans pour autant faire disparaître l'ancienne identité  précédente (comme le montre l'image ci-dessous). On peut voir justement le logo de Brisbane uniquement en typographie comme un choix pour éviter la confusion avec le logo de Brisbane Marketing ayant lui un signe. En rupture avec l'autre logo, la typographie n'est pas en italique, elle est grasse en bas de casse. Le logo se dote d'une signature 'australia's new world city'.<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SyYNhIvBidI/AAAAAAAAA3U/TfW27EHrb3E/s1600-h/bedandy_brisbane_pub.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 301px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SyYNhIvBidI/AAAAAAAAA3U/TfW27EHrb3E/s400/bedandy_brisbane_pub.jpg" alt="" id="BLOGGER_PHOTO_ID_5415030464891161042" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>878</wp:post_id>
		<wp:post_date><![CDATA[2009-12-14 12:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-14 11:01:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[la-ville-de-brisbane-se-dote-dun-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Le MUC72 devient LEMANS FC</title>
		<link>http://yannickbourenane.com/preprod/2009/12/13/le-muc72-devient-lemans-fc/</link>
		<pubDate>Sun, 13 Dec 2009 10:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-muc72-devient-lemans-fc/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SyYCO5AfUZI/AAAAAAAAA3E/AgRl-3uM6CM/s1600-h/bedandy_lemansFC.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SyYCO5AfUZI/AAAAAAAAA3E/AgRl-3uM6CM/s400/bedandy_lemansFC.jpg" alt="" id="BLOGGER_PHOTO_ID_5415018056803897746" border="0" /></a><br />Le club de football du Mans, le<a href="http://www.muc72.fr/"> MUC72</a>, change son nom et son logotype. Il devient LEMANS FC. L'agence Leroy Tremblot, spécialisée dans l'identité sportive, a décidé de construire le logo à partir d'un blason simplifié et d'un pur-sang à l'intérieur. On peut voir ce cheval comme la symbolique de l'essence même du club qui est la formation de jeunes poulains.<br />Le logo s'est simplifié et arbore maintenant un signe fort et fondateur en utilisant l'art héraldique, comme la plupart des club de football. Le logo garde les couleurs jaune et rouge du club.  Le nom se place maintenant en haut, en majuscule.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>879</wp:post_id>
		<wp:post_date><![CDATA[2009-12-13 11:14:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-13 10:14:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-muc72-devient-lemans-fc]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509229882;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14566;}i:1;a:1:{s:2:"id";i:1069;}i:2;a:1:{s:2:"id";i:740;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>201</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-14 12:58:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-14 11:58:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca fait très logo américain genre basket ou base ball]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>202</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-14 21:28:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-14 20:28:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour ma part, je le trouve génial avec l'utilisation d'un emblème (en l'occurence le cheval). <br />Le nom du club est également plus simple.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>205</wp:comment_id>
			<wp:comment_author><![CDATA[une lensoise]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-14 23:21:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-14 22:21:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je note qu'ils ont copié les couleurs san et or de la glorieuse ville de Lens]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>213</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-28 16:01:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-28 15:01:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce logo est très beau, très puissant voire intimidant pour les adversaires !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>224</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-31 15:50:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-31 14:50:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi je trouve que la typo aurait pu ne pas être déformée à l'arrache. Ca enlève à la lisibilité.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le monde selon les logos de tourisme</title>
		<link>http://yannickbourenane.com/preprod/2009/12/12/le-monde-selon-les-logos-de-tourisme/</link>
		<pubDate>Sat, 12 Dec 2009 08:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-monde-selon-les-logos-de-tourisme/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-wrY0vjKCR-U/TpLppMjG1jI/AAAAAAAADuQ/bwWZYzFCudc/s1600/tourism_mapmonde_oct2011.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="225" src="http://1.bp.blogspot.com/-wrY0vjKCR-U/TpLppMjG1jI/AAAAAAAADuQ/bwWZYzFCudc/s400/tourism_mapmonde_oct2011.jpg" width="400" /></a></div><br /><b><span style="font-weight: normal;"> </span></b><b><span style="font-weight: normal;">Le monde illustré par les logos de tourisme. Réactualisation du 10.10.11</span></b><span style="font-size: 78%;">(cliquer sur l'image pour la voir en grand)</span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>880</wp:post_id>
		<wp:post_date><![CDATA[2009-12-12 09:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-12 08:30:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="infographies"><![CDATA[Infographies]]></category>
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		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510114763;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:907;}i:1;a:1:{s:2:"id";i:11997;}i:2;a:1:{s:2:"id";i:944;}}}}]]></wp:meta_value>
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	<item>
		<title>Matmut, Maif et Macif créent la SFEREN</title>
		<link>http://yannickbourenane.com/preprod/2009/12/11/matmut-maif-et-macif-creent-la-sferen/</link>
		<pubDate>Fri, 11 Dec 2009 18:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/matmut-maif-et-macif-creent-la-sferen/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SyX5YBW7pHI/AAAAAAAAA28/4T8W83BZ53E/s1600-h/bedandy_sferen.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SyX5YBW7pHI/AAAAAAAAA28/4T8W83BZ53E/s400/bedandy_sferen.jpg" alt="" id="BLOGGER_PHOTO_ID_5415008318059684978" border="0" /></a><br /><br /><br />Mercredi, les trois mutuelles <a href="http://www.matmut.fr/">Matmut</a>, <a href="http://www.maif.fr/">Maif</a> et <a href="http://macif.fr/">Macif</a> ont présenté une nouvelle entité, appartenant au groupe d'assurance mutuelle Sgam, la SFEREN. Cette union positionne le groupe à la première place dans le secteur de l'assurance automobile.<br /><br />Créé par l'agence Nomen, le logo adopte les couleurs de la matmut et de la macif. Le logo se veut seulement typographique, il se compose de lettres en capitales et de bas de casse, ainsi qu'un jeu de miroir avec les deux E et un bleu plus clair sur ces lettres.  La typographie n'a aucun lien avec celles des trois mutuelles. Elle mélange de la typographie rectangulaire (dans les courbes du S et du R), et des arrondis ainsi qu'une différence de graisse entre les lignes horizontales et verticales, créant au final des lettres peu gracieuse comme le montre le S et le N.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>881</wp:post_id>
		<wp:post_date><![CDATA[2009-12-11 19:10:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<wp:comment>
			<wp:comment_id>194</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-11 19:24:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-11 18:24:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est quoi cette typo ??! Moi aussi je sais faire : taper 'typo pourrie' dans dafonts !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<title>Munich 2018</title>
		<link>http://yannickbourenane.com/preprod/2009/12/10/munich-2018/</link>
		<pubDate>Thu, 10 Dec 2009 21:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/munich-2018/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S3B3xZX5dNI/AAAAAAAABSI/UjQSrVZznW4/s1600-h/muenchen2018_logo.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="204" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S3B3xZX5dNI/AAAAAAAABSI/UjQSrVZznW4/s320/muenchen2018_logo.gif" width="320" /></a></div>Münich est l'une des trois villes candidates aux JO d'Hiver de 2018. Cette grande ville d'Allemagne vient de dévoiler son logo, après celui d'<a href="http://logo-bedandy.blogspot.com/2009/12/hier-le-nouveau-logo-dannecy-pour-la.html">Annecy</a>, en Haute-Savoie en France et avant celui du rival coréen du sud, PyoengChang.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>882</wp:post_id>
		<wp:post_date><![CDATA[2009-12-10 22:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-10 21:42:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[munich-2018]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Thomson devient Technicolor</title>
		<link>http://yannickbourenane.com/preprod/2009/12/10/thomson-devient-technicolor/</link>
		<pubDate>Thu, 10 Dec 2009 09:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/thomson-devient-technicolor/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SyAmfu7vxuI/AAAAAAAAA2U/hW_A7fO0gvw/s1600-h/technicolor-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 113px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SyAmfu7vxuI/AAAAAAAAA2U/hW_A7fO0gvw/s400/technicolor-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5413369078715762402" border="0" /></a>Insolite. Le 9 décembre 2009, <a href="http://www.thomson.net/French/Pages/home.aspx">géant Thomson</a>, <span style="font-style: italic;">leader mondial des services pour la création, la gestion et l’accès au contenu dans le secteur de la Communication, des Médias et du Divertissement</span>, a choisi de se renommer du nom de sa filiale Technicolor. Le nouveau Technicolor <a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SyAouNYOMYI/AAAAAAAAA2s/lGkvnuMLybw/s1600-h/technicolor-logo-faux.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 127px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SyAouNYOMYI/AAAAAAAAA2s/lGkvnuMLybw/s400/technicolor-logo-faux.jpg" alt="" id="BLOGGER_PHOTO_ID_5413371526429684098" border="0" /></a>a également un nouveau logo, <a href="http://www.latribune.fr/entreprises/communication/informatique-electronique/20091209trib000451201/thomson-devient-technicolor-decouvrez-en-exclusivite-son-nouveau-logo.html">révélé par la Tribune</a>, qui remplace le précédent logo assez proche de celui de la NBC par sa forme et sa palette de couleurs, et qui ressemble désormais aux accords chromatiques développés par Mac. La typo au-dessus de l'emblème est un peu pauvre. L'opération visuelle intervient dans le cadre de la procédure de sauvegarde de la société et de l'épurement de ses dettes.<strong></strong> D'après <a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SyAlhMM4GKI/AAAAAAAAA2M/M03tb8d25Bc/s1600-h/nbc-logo.jpg">l'article du Figaro,</a> "<i style="font-style: italic;">le choix de Technicolor n'est pas surprenant puisque cette marque, qui appartient à Thomson depuis début 2001, jouit d'une forte notoriété : elle crédibilise la stratégie du groupe français articulée autour des «services aux créateurs de contenu</i><span style="font-style: italic;">» en accentuant sa touche hollywoodienne</span>".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>883</wp:post_id>
		<wp:post_date><![CDATA[2009-12-10 10:03:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-10 09:03:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[thomson-devient-technicolor]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Votez pour le nouveau logo bio européen</title>
		<link>http://yannickbourenane.com/preprod/2009/12/09/votez-pour-le-nouveau-logo-bio-europeen/</link>
		<pubDate>Wed, 09 Dec 2009 22:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/votez-pour-le-nouveau-logo-bio-europeen/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SyAWtPS5zII/AAAAAAAAA1s/jc44HLSVHRs/s1600-h/logo-bio-europeen-vote.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 224px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SyAWtPS5zII/AAAAAAAAA1s/jc44HLSVHRs/s400/logo-bio-europeen-vote.png" alt="" id="BLOGGER_PHOTO_ID_5413351718555077762" border="0" /></a><br />Sur ce<a href="http://ec.europa.eu/agriculture/organic/logo/index_fr.htm"> </a><a href="http://ec.europa.eu/agriculture/organic/logo/index_fr.htm">site européen multilingue</a>, vous pouvez voter du 8 décembre 2009 au 31 janvier 2010 pour le nouveau logo bio européen. Entre le logo N°1 déjà vu donc confusant, le N°2 dont je ne comprends toujours pas la symbolique un mélange de bouche/feuille et le N°3 peu lisible, le choix est cornélien.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>884</wp:post_id>
		<wp:post_date><![CDATA[2009-12-09 23:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-09 22:26:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[votez-pour-le-nouveau-logo-bio-europeen]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510362368;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:835;}i:1;a:1:{s:2:"id";i:772;}i:2;a:1:{s:2:"id";i:826;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>193</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-11 19:22:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-11 18:22:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est un sourire/oreille de lutin/V de checkbox/feuille sur une carte SIM bio. Ils sont forts ces graphistes !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<title>La cloche de Philadelphie</title>
		<link>http://yannickbourenane.com/preprod/2009/12/09/la-cloche-de-philadelphie/</link>
		<pubDate>Wed, 09 Dec 2009 16:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-cloche-de-philadelphie/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzjQBpR0E_I/AAAAAAAAA8c/meQzOZm3y-g/s1600-h/philadelphia_logo.gif"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 198px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SzjQBpR0E_I/AAAAAAAAA8c/meQzOZm3y-g/s400/philadelphia_logo.gif" alt="" id="BLOGGER_PHOTO_ID_5420310878219408370" border="0" /></a>La ville de <a href="http://www.phila.gov/">Philadelphie</a> dévoile un nouveau logo pour représenter sa ville, aux Etats-Unis. Le logo tacobellisant a été conçu par Star Group.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>885</wp:post_id>
		<wp:post_date><![CDATA[2009-12-09 17:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-09 16:27:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[la-cloche-de-philadelphie]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>BADA vs IPHONE</title>
		<link>http://yannickbourenane.com/preprod/2009/12/09/bada-vs-iphone/</link>
		<pubDate>Wed, 09 Dec 2009 04:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/bada-vs-iphone/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SyAeoqiaY0I/AAAAAAAAA2E/Y8o_p0NECZ8/s1600-h/baba-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 151px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SyAeoqiaY0I/AAAAAAAAA2E/Y8o_p0NECZ8/s400/baba-logo.jpg" alt="nouveau logo bada samsung smartphone" id="BLOGGER_PHOTO_ID_5413360436061561666" border="0" /></a><br />Le <a href="http://www.samsung.com/fr/">constructeur spécialiste des nouvelles technologies sud-coréen Samsung,</a> numéro 1 des téléphones mobiles en France, met en place sa riposte face  l'Iphone et ses cousins conçus par Microsoft ou Google.<b> Le smartphone de Samsung se nommera BADA</b>. Et tous les smartphones de Samsung porteront le logo Bada.<span style="font-weight: bold;"> </span><span>L'annonce a été officialisée à Londres le 8 décembre. <a href="http://developer.bada.com/apis/index.do">Une plate-forme pour les développeurs d'applications a d'ores et déjà été ouverte</a>. Le signe, à l'allure d'une woolmark présente un beau dégradé de couleurs. Le nom est écrit lisiblement et le parallèle des lettres permis par le nom est agréable mais le logo paraît légèrement mou.<br /></span><a href="http://www.01net.com/editorial/509801/samsung-lance-son-nouveau-systeme-mobile-pour-smartphones-bada/"><br />Pour en savoir plus, lire l'article sur 01Net</a><span style="font-weight: bold;">.<br /></span><strong></strong>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>886</wp:post_id>
		<wp:post_date><![CDATA[2009-12-09 05:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-09 04:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[bada-vs-iphone]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509105594;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:703;}i:1;a:1:{s:2:"id";i:54;}i:2;a:1:{s:2:"id";i:11981;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>196</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-11 19:32:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-11 18:32:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La comparaison avec Woolmark est intéressante, moi ca me fait penser au logo de lessive de Sony Erickson. Quand ils voudront se diversifier dans le secteur de l'électroménager ils n'auront pas besoin de modifier le logo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Natixis met un coup de pinceau à son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/12/08/natixis-met-un-coup-de-pinceau-a-son-logo/</link>
		<pubDate>Tue, 08 Dec 2009 22:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/natixis-met-un-coup-de-pinceau-a-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SyAcZX1cTvI/AAAAAAAAA18/FOiUco5gpHQ/s1600-h/natixis-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 113px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SyAcZX1cTvI/AAAAAAAAA18/FOiUco5gpHQ/s400/natixis-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5413357974319812338" border="0" /></a>Le 7 décembre 2009, le <a href="http://www.bpce.fr/a-la-une/actualites/natixis-se-dote-d-une-nouvelle-identite-visuelle">Groupe BPCE </a>a officiellement annoncé le changement d'identité visuelle de <a href="http://www.natixis.com/jcms/c_5154/accueil">Natixis</a>. "<span style="font-style: italic;">Le mouvement du pinceau traduit la dynamique qui anime la banque. Il inscrit le mouvement au cœur de l’identité de Natixis et affirme sa volonté de croissance, pour elle-même, ses actionnaires et ses clients. Le signe évoque l’ambition forte d’une entreprise orientée vers l’avenir.</span>" Le communiqué parle également de renforcer l'appartenance au Groupe BPCE et c'est effectivement le trait principal de ce nouveau logo. Question dynamique et renouveau, l'ancien était beaucoup plus efficace. Il ne suffit pas de changer une image pour la renouveler. Dans le cas présent, le changement a plutôt vieilli l'image en ayant eu recours à des procédés anciens et qui ne paraissent, hélas, pas légitimes pour cette marque. Le travail typographique est plus intéressant, la typo s'est légèrement arrondie et graissée, ce ui souligne une aspiration identitaire plus forte et harmonieuse avec celle du Groupe.<br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SyAZOC80tDI/AAAAAAAAA10/AcIUoqGw_Fs/s1600-h/BPCE-logo.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 265px; height: 67px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SyAZOC80tDI/AAAAAAAAA10/AcIUoqGw_Fs/s400/BPCE-logo.png" alt="" id="BLOGGER_PHOTO_ID_5413354481200182322" border="0" /></a><br /><br /><br /><br /><br /><span style="font-style: italic;">Natixis est la banque de financement, de gestion et de services financiers de BPCE, deuxième groupe bancaire français avec 22% des dépôts bancaires et 37 millions de clients à travers ses deux réseaux, les Banques Populaires et les Caisses d’Epargne.</span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>887</wp:post_id>
		<wp:post_date><![CDATA[2009-12-08 23:37:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-08 22:37:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[natixis-met-un-coup-de-pinceau-a-son-logo]]></wp:post_name>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510309345;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14531;}i:1;a:1:{s:2:"id";i:14687;}i:2;a:1:{s:2:"id";i:722;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>192</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-10 11:54:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-10 10:54:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah mais vous avez interverti les logos !! Celui de droite (avec les losanges bleu/rouge) est l'ancien et celui de gauche (coup de pinceau le nouveau !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>208</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-18 10:23:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-18 09:23:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oui effectivement sinon je ne comprennais pas le texte]]></wp:comment_content>
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	<item>
		<title>Un logo pour sceller l&#039;union</title>
		<link>http://yannickbourenane.com/preprod/2009/12/08/un-logo-pour-sceller-lunion/</link>
		<pubDate>Tue, 08 Dec 2009 15:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-pour-sceller-lunion/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sxw4WgNGn1I/AAAAAAAAA1c/JjP7YC2V1zg/s1600-h/phox-shop-photo-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 205px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/Sxw4WgNGn1I/AAAAAAAAA1c/JjP7YC2V1zg/s400/phox-shop-photo-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5412262811445665618" border="0" /></a>Le numérique a nettement bouleversé le monde de la photo et notamment les distributeurs. Ainsi, les enseignes <a href="http://www.phox.fr/">Phox</a> et Shop Photo ont annoncé la fusion de leurs deux réseaux. « <a href="http://www.phox.fr/">Phox, le Shop Photo</a> » comprend désormais <strong>310 points de vente, de proximité, </strong>répartis sur toute la France. Phox était né en 1974 d'une fusion entre les groupes Photo Guilde et BEC Club Sélection.<br /><br />Visuellement, l'identité se rapproche des codes de l'un de ses concurrents, photoservice.com. Le carré noir de Phox demeure et troque sa couleur verte pour un effet reflet. Le shop photo qant  à lui perd sa typo et sa forme mais maintient ses couleurs. Les noms des enseignes sont visuellement harmonisées, reste à voir le résultat en boutique.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>888</wp:post_id>
		<wp:post_date><![CDATA[2009-12-08 16:44:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510372873;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11022;}i:1;a:1:{s:2:"id";i:840;}i:2;a:1:{s:2:"id";i:13703;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>195</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-11 19:27:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-11 18:27:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est une union ? parce que vu le 'logo', on dirait plutôt un mariage forcé]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>La Route du Rhum revoit son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/12/07/la-route-du-rhum-revoit-son-logo/</link>
		<pubDate>Mon, 07 Dec 2009 17:07:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SxwsKRPxigI/AAAAAAAAA08/qu7AnOQpO7M/s1600-h/route-du-rhum-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 190px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/SxwsKRPxigI/AAAAAAAAA08/qu7AnOQpO7M/s400/route-du-rhum-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5412249407132371458" border="0" /></a>Pen Duick, société du groupe Télégramme depuis 2004, se consacre à la création et l’organisation de courses océaniques dont celle de <a href="http://www.routedurhum-labanquepostale.com">la Route du Rhum qui joint St Malo et Pointe-à-Pitre</a> en Guadeloupe. La course de 2010 sera m<strong style="font-weight: normal;">arquée par le retour des grands bateaux et par un départ unique, le  31 octobre 2010. Et,</strong> "<span style="font-style: italic;">p</span><span style="font-style: italic;">our affirmer la 2ème édition du partenariat entre la Route du Rhum et La Banque Postale, une nouvelle identité graphique accompagnera la célèbre transat. Le logo, la charte graphique et la base-line ont été totalement revus afin de <span style="font-weight: bold;">renforcer l’identité visuelle et la reconnaissance auprès des skippers et du grand public</span>.</span>" Reste que ce lifting est techniquement faible en ce qu'il dégrade la lisibilité du logo, la typo subit des distorsions; par ailleurs l'ellipse crée un contresens : elle donne le sentiment d'une course qui revient à son point de départ. Eventuellement, le seul gain est pour <a href="https://www.labanquepostale.fr/index.html">la banque postale </a>dont le logo serait légèrement plus visible.<strong style="font-weight: normal;"></strong>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>889</wp:post_id>
		<wp:post_date><![CDATA[2009-12-07 18:07:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-07 17:07:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
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			<wp:comment_id>190</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-08 10:47:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-08 09:47:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est un logo ? Pardon, j'avais cru voir une pub pour la banque postale, autant pour moi.]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Le B-A BA du logo Béaba</title>
		<link>http://yannickbourenane.com/preprod/2009/12/06/le-b-a-ba-du-logo-beaba/</link>
		<pubDate>Sun, 06 Dec 2009 17:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-b-a-ba-du-logo-beaba/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SxwycSv2IAI/AAAAAAAAA1E/JN6PTqIE_uY/s1600-h/beaba-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 128px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SxwycSv2IAI/AAAAAAAAA1E/JN6PTqIE_uY/s400/beaba-nouveau-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5412256313842737154" border="0" /></a>A l'occasion de ses 20 ans, la <a href="http://www.beaba.com/">marque française de puériculture Béaba</a> a décidé de passer à la vitesse supérieure avec l'aide de Saguez et partners : ouverture d'une boutique 33 avenue de l'Opéra à Paris au design acidulé et lifting inspiré de son identité visuelle accompagnée d'une nouvelle signature. Béaba souhaite ainsi assoir sa nouvelle stratégie commerciale et prévoit notamment de s'exporter aux Etats-Unis, considérant que 35% de ses produits sont déjà vendus à l'international.<a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sxw05Rb5f4I/AAAAAAAAA1M/3xuOyGMLiTo/s1600-h/beaba-motif.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 171px; height: 147px;" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Sxw05Rb5f4I/AAAAAAAAA1M/3xuOyGMLiTo/s400/beaba-motif.jpg" alt="" id="BLOGGER_PHOTO_ID_5412259010730098562" border="0" /></a><br /><em>"« Il faut donner une visibilité à la marque au-delà des produits et montrer au consommateur sa ­cohérence »</em><span style="font-style: italic;">, souligne Jean-Paul ­Vulliermet, président de Béaba, présent dans la société depuis les débuts. Autre pierre à l'édifice, l'entreprise s'est dotée d'une nouvelle identité visuelle. Le logo arbore dorénavant un accent sur le « e ». Sans lui, le public ne savait pas toujours bien comment prononcer le nom ou considérait la société comme étrangère. Dernière touche pour affirmer la stratégie : la création d'une signature de marque, « Créateur de bonnes idées ».</span>"<br />Béaba a réussi son lifting qui lui a permis de conserver sa personnalité mais aussi de se rendre plus lisible grâce à l'arrondi plus net des B et au soulignement de la spécificité française par son accent. A celà s'ajout un motif rafraichissant. Bon travail, bonne chance à Béaba<a href="http://www.lesechos.fr/info/metiers/020208980731-beaba-apprend-a-se-faire-un-nom.htm">.<br /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sxw1BjUPafI/AAAAAAAAA1U/2Z1bAyX-Hlw/s1600-h/beaba-signature.png"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 55px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sxw1BjUPafI/AAAAAAAAA1U/2Z1bAyX-Hlw/s400/beaba-signature.png" alt="" id="BLOGGER_PHOTO_ID_5412259152968772082" border="0" /><br /></a><a href="http://www.lesechos.fr/info/metiers/020208980731-beaba-apprend-a-se-faire-un-nom.htm">Lire l'article sur Les Echos</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>890</wp:post_id>
		<wp:post_date><![CDATA[2009-12-06 18:19:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-06 17:19:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Un nouveau logo pour le Cirad qui se gadgetise</title>
		<link>http://yannickbourenane.com/preprod/2009/12/04/un-nouveau-logo-pour-le-cirad-qui-se-gadgetise/</link>
		<pubDate>Fri, 04 Dec 2009 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SxwdJP3zxWI/AAAAAAAAA00/G55-ukqtvRM/s1600-h/logo-cirad-nouveau.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 163px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SxwdJP3zxWI/AAAAAAAAA00/G55-ukqtvRM/s400/logo-cirad-nouveau.jpg" alt="" id="BLOGGER_PHOTO_ID_5412232896909133154" border="0" /></a>Le 30 novembre 2009, le centre de recherche français consacrés aux enjeux internationaux de l’agriculture et du développement avec les pays du sud, l'EPIC le <a href="http://www.cirad.fr/">CIRAD,</a> a annoncé la mise en ligne d'un nouveau site web ainsi que d'un nouveau logo.<br />"<span style="font-style: italic;">Les couleurs du site, dynamiques et originales, aux notes tropicales font échos à celles du </span><strong style="font-style: italic;">nouveau logo</strong><span style="font-style: italic;"> - vert et fuchsia - qui marquent l’originalité de l’approche de l’établissement dans le milieu de la recherche et l’engagement de ses chercheurs pour une agriculture durable et respectueuse de l’environnement. Les deux sphères imbriquées du logo évoquent l’interdépendance entre le Nord et le Sud, tout comme entre la recherche et le développement.</span>"<br />Le gain en modernité, par l'utilisation de la minuscule, le gain en lisibilité, par la désolidarisation du signe et du nom sont notables. En revanche, les couleurs et la transparence semblent plutôt des effets de mode qui ne permettent pas de relever l'aspect "camembert graphique" du globe. De ce point de vue,<span style="font-weight: bold;"> la nouvelle identité visuelle perd un peu en humanité </span>mais gagne en lisibilité, notamment par l'emploi d'une signature.<br /><br /><a href="http://www.cirad.fr/actualites/toutes-les-actualites/communiques-de-presse/2009/le-nouveau-site-du-cirad">Lire plus sur le site du Cirad</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>891</wp:post_id>
		<wp:post_date><![CDATA[2009-12-04 23:00:00]]></wp:post_date>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<wp:comment>
			<wp:comment_id>191</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-08 10:51:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-08 09:51:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bon travail typo, par contre c'est vrai que le signe à gauche est incompréhensible... Je ne sais pas pourquoi mais je sens que le logo va changer dans un an ou deux !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>RTE change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/01/17/rte-change-de-logo/</link>
		<pubDate>Sun, 17 Jan 2010 17:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S1M8zabBoYI/AAAAAAAABMc/Ls8pFTm6mno/s1600-h/RTE-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S1M8zabBoYI/AAAAAAAABMc/Ls8pFTm6mno/s400/RTE-logo.jpg" /></a><br /></div>La production française d'électricité a chuté de 5,5% en 2009 et le gestionnaire du <a href="http://www.rte-france.com/">Réseau de Transport d'Électricité</a> français dévoile une <a href="http://www.energie2007.fr/actualites/fiche/2312/rte_logo_maillard.html">nouvelle identité visuelle</a>, en soutien d'un nouveau plan industriel. Dominique Maillard, le Président, a affiché quatre ambitions : <i>Service public, </i><i>Europe, Management, Smart grids, le grand réseau électrique de l'avenir. </i>L'identité visuelle s'affranchit de son ancienne ascendance EDF, signe de la libéralisation du marché. Le logo choisi maintient les couleurs françaises, avec plus d'humilité et sans froufrou. L'équiibre du bloc marque est incertain et le signe visuel créé par les minuscules riche d'interprétations variées. En revanche, le logo est nettement plus lisible.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>849</wp:post_id>
		<wp:post_date><![CDATA[2010-01-17 18:39:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
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		<title>Mobius change de marque</title>
		<link>http://yannickbourenane.com/preprod/2010/01/16/mobius-change-de-marque/</link>
		<pubDate>Fri, 15 Jan 2010 23:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S1eMdyVOEaI/AAAAAAAABNk/9hY8Q16f1wY/s1600-h/leyden-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="116" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S1eMdyVOEaI/AAAAAAAABNk/9hY8Q16f1wY/s400/leyden-logo.jpg" width="400" /></a>Pour répondre à des contraintes juridiques, Mobius Power change de nom de marque. Ce fabricant de batteries high-tech est devenu <a href="http://www.leydenenergy.com/">Leyden Energy</a>. On peine à croire que les motivations soient uniquement juridiques tant le changement est brusque, le mot power est également abandonné au profit d'energy, qui intègre le mot batterie = Leyden. Le groupe opte également pour un signe représentatif d'une batterie tel un retour au coeur de leur métier. Le nouveau logo a été conçu par Onoma.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>850</wp:post_id>
		<wp:post_date><![CDATA[2010-01-16 00:40:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-01-15 23:40:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>La notoriété égare</title>
		<link>http://yannickbourenane.com/preprod/2010/01/15/la-notoriete-egare/</link>
		<pubDate>Fri, 15 Jan 2010 15:05:00 +0000</pubDate>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S7H3wZ_BoxI/AAAAAAAABaE/5cofFGlihMQ/s1600/avoncelli-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="127" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S7H3wZ_BoxI/AAAAAAAABaE/5cofFGlihMQ/s400/avoncelli-logo.jpg" width="400" /></a></div>La marque italienne de mode luxe en laine, <a href="http://www.avoncelli.com/">Avon Celli</a>, s'est dotée d'une nouvelle identité visuelle avec Winkreative. Le nouveau logo délaisse son blason son blason certainement jugé trop ancien, l'avantage est la meilleure lecture du nom > est-ce utile pour unr marque si connue ? Par ailleurs, la nouvelle typo se situe dans des consonnances Art Deco qui ne donne pas forcément le mdoernisme recherché.]]></content:encoded>
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		<wp:post_id>851</wp:post_id>
		<wp:post_date><![CDATA[2010-01-15 16:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-01-15 15:05:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-notoriete-egare]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Le Parti Socialiste dévoile le nouveau logo et son nouveau site internet</title>
		<link>http://yannickbourenane.com/preprod/2010/01/13/le-parti-socialiste-devoile-le-nouveau-logo-et-son-nouveau-site-internet/</link>
		<pubDate>Wed, 13 Jan 2010 18:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S08E1rUBpCI/AAAAAAAABME/SxlEHvmf5_w/s1600-h/bedandy_PS.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S08E1rUBpCI/AAAAAAAABME/SxlEHvmf5_w/s320/bedandy_PS.jpg" /></a><br /></div><br />Le 12 janvier, le Parti Socialiste a dévoilé le nouveau logo, le <a href="http://www.parti-socialiste.fr/">nouveau site internet</a> ainsi que le réseau social <a href="http://www.lacoopol.fr/">Coopol</a> du parti.<br />Parler de nouveau logo est un bien grand mot, on pourrait plutôt parler de Buzz car il n'est pas bien différent du précédent : il garde le symbole originel de la gauche, le poing avec la rose, il abandonne 'Parti Socialiste' pour les lettres 'PS' plus fort et impactant. De part son encombrement réduit le logo pourra se décliner plus facilement par rapport au logo précédent. Le réel changement s'opère dans la déclinaison d'un langage identitaire fort, comme l'explique Grégori Vincens, directeur associé de l'agence 4uatre «Nous avons étudié beaucoup de documents publiés par le PS, et nous avons réalisé que, non seulement le logo était assez peu visible, mais qu’en plus il n’était quasiment jamais le même.» L'agence a surtout opéré un travail d'harmonisation des outils de communication.]]></content:encoded>
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		<wp:post_id>852</wp:post_id>
		<wp:post_date><![CDATA[2010-01-13 19:32:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:comment_id>271</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-01-14 13:12:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-14 12:12:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Heu, l'image avant n'est pas bonne : les feuilles n'étaient pas vertes et étaient nervurées]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>272</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-01-14 13:51:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-14 12:51:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Apparemment la photo a été remise à jour. Ca devait être pour voir si quelqu'un lisait vraiment le blog. J'avais pas remarqué moi...]]></wp:comment_content>
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	<item>
		<title>Plan créatif n&#039;est pas créatif : l&#039;agence ridiculise HADOPI en leur vendant un logo piraté</title>
		<link>http://yannickbourenane.com/preprod/2010/01/12/plan-creatif-nest-pas-creatif-lagence-ridiculise-hadopi-en-leur-vendant-un-logo-pirate/</link>
		<pubDate>Tue, 12 Jan 2010 21:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/plan-creatif-nest-pas-creatif-lagence-ridiculise-hadopi-en-leur-vendant-un-logo-pirate/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0zeUhsymgI/AAAAAAAABJs/GuFKNdm6Ua8/s1600-h/hadopi-logo.jpg"><img src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0zeUhsymgI/AAAAAAAABJs/GuFKNdm6Ua8/s400/hadopi-logo.jpg" alt="" border="0" /></a>Quel couac ! L'agence Plan Créatif a ridiculisé la <a href="http://www.culture.gouv.fr/mcc/Actualites/A-la-une/Loi-Hadopi-validation-du-Conseil-constitutionnel">Haute Autorité pour la Diffusion des Œuvres et la Protection des droits sur Internet</a> (HADOPI) en choisissant de leur vendre un logo composé d'une typographie ne leur appartenant pas mais appartenant à France Telecom : ils ont utilisé la <i>Bienvenue en semi bold</i>. en effet, le typographe Jean-François Porchez l'avait dessiné pour l'opérateur téléphonique en 2000. Par ailleurs, ils osent prétendre qu'il "<i>s'agit d'une erreur de MANIPULATION</i>". Et de un, ce sont de vrais amateurs de ne pas reconnaître la typo ou des malhonnêtes de l'avoir utilisée, et de deux, c'est nous prendre pour des idiots de faire croire qu'un logo qui a du être travaillé et retravaillé comme dans tout processus normal de création, ait fait l'objet d'une erreur de manipulation lors du dévoilement officiel. C'est du vol non assumé qui met évidence l'amateurisme d'une agence dénuée de culture graphique et typographique. Une honte qui je l'espère ne portera pas ombrage à notre métier !</div>
<a href="http://graphism.fr/">Le site de Geoffrey Dorne sur lequel le couac du logo est révélé</a>
<a href="http://www.lepoint.fr/actualites-technologie-internet/2010-01-11/polemique-le-logo-de-la-hadopi-une-incroyable-erreur-de-manipulation/1387/0/412311"> En savoir plus avec l'article du Point sur l'erreur du logo Hadopi</a>
<a href="http://www.korben.info/logo-hadopi-confirmation.html">Voir celui qui a détecté le couac du logo Hadopi
</a><a href="http://www.culture.gouv.fr/mcc/content/download/3403/22390/version/1/file/Dp+college+Hadopi.pdf">Pour voir l'annonce officielle du logo HADOPI</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>853</wp:post_id>
		<wp:post_date><![CDATA[2010-01-12 22:59:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		<wp:comment>
			<wp:comment_id>267</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-01-13 01:35:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:35:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plan Créatif… Voleurs!!!!!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>268</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 01:40:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:40:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[faire appel à Plan Créatif c'est s'assurer d'un mauvais plan… :-)]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>269</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 01:45:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 00:45:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Avant d'aller lutter pour les droits d'auteurs sur internet, le ministère de la culture ferait bien de se pencher sur le respect des droits d'auteurs d'oeuvres graphiques et typographiques…]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>270</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-13 16:54:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-13 15:54:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On croirait la tête de Napster]]></wp:comment_content>
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	<item>
		<title>Peugeot dévoile un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/01/11/peugeot-devoile-un-nouveau-logo/</link>
		<pubDate>Mon, 11 Jan 2010 12:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/peugeot-devoile-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0sFpPF64MI/AAAAAAAABHM/BniJFHnZE0M/s1600-h/bedandy_peugeot.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0sFpPF64MI/AAAAAAAABHM/BniJFHnZE0M/s400/bedandy_peugeot.jpg" /></a><br /></div>Après la marque aux chevrons, c'est au tour du cousin de moderniser son nouveau logo. Le constructeur automobile Français <a href="http://www.new-peugeot.com/">Peugeot,  appartenant au Groupe PSA</a> vient de le dévoiler. Hélas, le lion perd en élégance, avec de grosses pattes et l'absence de corps. En revanche, la typographie est plus douce que celle d'avant, elle est plus allongée et l'interlettrage est plus important. La nouvelle signature "MOTION & EMOTION" s'inscrit en dessous, en gris léger et joue avec des O plus gros que les autres lettres, telles des roues. L'emploi de l'anglais révèle des ambitions stratégiques. Le travail typographique est intéressant mais le lifting général, orchestré par BETC Design, plutôt décevant avec un lion beaucoup moins convaincant. Et pourtant l'objectif de Sochaux est de "<i>gagner trois places dans le classement mondial des marques automobiles</i>" d'ici la fin de l'année 2015. Les Français attendent les 14 nouveaux modèles promis.<br /><br />Le lion est apparu dans le premier logo, en 1847, découvrez<a href="http://passionpeugeot.wifeo.com/les-logos-.php"> l'histoire du logo</a> sur ce site d'un passionné de la marque Peugeot.<br /><br />Récemment, voir <a href="http://logo-bedandy.blogspot.com/2009/02/citroen-perd-ses-chevrons.html">le lifting du logo Citroën</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>854</wp:post_id>
		<wp:post_date><![CDATA[2010-01-11 13:13:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-01-11 12:13:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:comment_id>230</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-01-11 21:37:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-11 20:37:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et on perd le cartouche bleu, comment ca rend sur les bagnoles...]]></wp:comment_content>
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			<wp:comment_id>231</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-01-11 21:37:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-11 20:37:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le lion a l'air tout doux... c une peluche ?]]></wp:comment_content>
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			<wp:comment_id>251</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-01-12 15:32:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 14:32:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le lion devient gagesque. Il est ridicule ; on dirait une marionnette en train de courir et de faire "Bouh" - Franchement c'est une marque de voitures… pas de petites voitures ! Je passe sous silence le travail typographique déplorable avec un ce Peugeot maigre sans impact. Et la signature avec ses "O" pour des roues de voitures… on a l'impression de revoir le logo Majorette. Je veux bien croire que les acheteurs de voitures sont de grands enfants… mais il y a des limites. Alors face à Volkswagen, Ford qui sont des leaders et surtout face à Mercedes, Audi, BMW qui ont des indentités de marque très fortes, Peugeot va faire office de chaton…]]></wp:comment_content>
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		<title>Bausch + Lomb change d&#039;identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2010/01/11/bausch-lomb-change-didentite-visuelle/</link>
		<pubDate>Mon, 11 Jan 2010 10:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0rox5V6t7I/AAAAAAAABGs/fb34QsLgMZY/s1600-h/bedandy_Bausch%2BLomb.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0rox5V6t7I/AAAAAAAABGs/fb34QsLgMZY/s400/bedandy_Bausch%2BLomb.jpg" /></a><br /></div>L'entreprise de lentilles <a href="http://www.bausch.com/en_US/default.aspx">Bausch + Lomb</a> vient de changer de logo. L'agence Pentagram s'est chargé de la nouvelle identité visuelle de Baush + Lomb. Le précédent logo représentait la technique des lentilles avec deux triangles symbolisant les angles de réfraction. Le nouveau est désormais uniquement typographique et utilise une typo créée en 1993 par Richard Lipton, la Nobel OT. L'esperluette s'est vue transformée en + avec deux barres en transparence représentant le signe médical. La typographie est maintenant tout en capitale, avec une police appelée la Nobel BL, ressemblant à la Gotham. Le logo utilise deux couleurs, croisement entre le bleu et le vert, pour suggérer l'eau, l'humidité. L'identité comprend également une icône simple et reconnaissable : B+L. Une identité sobre et claire pour une entreprise du secteur de la santé. Un logo pentagram comme on les aime.<br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0ro9vFkPnI/AAAAAAAABG0/xaNCWHzCDrY/s1600-h/bedanddy_BL.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0ro9vFkPnI/AAAAAAAABG0/xaNCWHzCDrY/s400/bedanddy_BL.jpg" /></a><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;">Nouveau Packaging<br /></div><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0r0XgKNqiI/AAAAAAAABG8/MqXR5i8Aljw/s1600-h/bedandy_BL-packaging.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0r0XgKNqiI/AAAAAAAABG8/MqXR5i8Aljw/s400/bedandy_BL-packaging.jpg" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>855</wp:post_id>
		<wp:post_date><![CDATA[2010-01-11 11:02:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>250</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-01-12 15:21:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-12 14:21:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est beau, c'est pro… c'est un logo ! pas étonnant que ce travail soit signé par Pentagram]]></wp:comment_content>
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		<title>Le logo de la NHL Draft 2010</title>
		<link>http://yannickbourenane.com/preprod/2010/01/07/le-logo-de-la-nhl-draft-2010/</link>
		<pubDate>Thu, 07 Jan 2010 17:54:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0YOrjlPlyI/AAAAAAAABGU/jqxs0qed8TQ/s1600-h/bedandy+2010-NHL-draft.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0YOrjlPlyI/AAAAAAAABGU/jqxs0qed8TQ/s320/bedandy+2010-NHL-draft.jpg" /></a><br /></div><br />Le logo de la NHL Draft a été dévoilé. Créée en 1963, la <a href="http://www.nhl.com/ice/news.htm?id=425880&navid=DL%7CNHL%7CHome#rnd4">NHL Draft</a> (repéchage d'entrée à la NHL réservé aux équipes de hockey des universités américaines et canadiennes) a lieu depuis plusieurs années au Canada (l'année dernière à Montréal). Les logos des années précédentes s'en ressentent (voir l'image ci-dessous) avec la couleur dominante rouge du patrimoine du Canada. Cette année la NHL Draft 2010 se trouve dans un endroit plus chaud, sur la côte sud de la Californie. Le changement de pays se fait sentir puisque le NHL Shield (le blason de la NHL) prend une place plus importante. Ensuite la couleur rouge disparaît complètement et la typographie reprend les codes phares des USA : nombreux contours, dégradés dans les contours, encart avec gros contour pour 'Los Angeles', gros contour sur l'ensemble du logo... Un logo très dynamique, sans oublier les petits palmiers pour coller au lieu.<br /><br />Les logos depuis 2001 :<br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0YO0ZJC8eI/AAAAAAAABGc/SSbhhupU3Sc/s1600-h/bedandy_nhl.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0YO0ZJC8eI/AAAAAAAABGc/SSbhhupU3Sc/s320/bedandy_nhl.jpg" /></a><br /></div><div style="text-align: center;"><span style="font-size: x-small;">cliquer sur l'image pour l'agrandir</span><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>856</wp:post_id>
		<wp:post_date><![CDATA[2010-01-07 18:54:00]]></wp:post_date>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>228</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-01-09 15:34:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-09 14:34:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[immondes ces logos ricains]]></wp:comment_content>
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		<title>Spécial UEFA EURO 2016 !</title>
		<link>http://yannickbourenane.com/preprod/2010/01/07/special-uefa-euro-2016/</link>
		<pubDate>Thu, 07 Jan 2010 14:55:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[Voici les logos des quatre pays candidats pour l'UEFA EURO 2016 : la France, la Turquie, l'Italie et le candidature conjointe de la Suède et la Norvège.<br /><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S0XmmJxd0UI/AAAAAAAABFs/02yiO7TJFrw/s1600-h/bedandy_EURO-2016.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S0XmmJxd0UI/AAAAAAAABFs/02yiO7TJFrw/s320/bedandy_EURO-2016.jpg" /></a><span style="font-size: large;"><span style="font-size: x-small;"> </span></span><br /><span style="font-size: large;"><span style="font-size: x-small;">Cliquer sur l'image pour l'agrandir</span><br /></span><br /><div style="text-align: center;"><br /><span style="font-size: large;">La France</span><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0Xmq2_oyaI/AAAAAAAABF0/H2a9f8MWDdg/s1600-h/bedandy-France-2016.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0Xmq2_oyaI/AAAAAAAABF0/H2a9f8MWDdg/s320/bedandy-France-2016.jpg" /></a><br /></div><br />Le logo de la candidature de la <a href="http://www.fff.fr/euro2016/">France</a> pour l'Euro 2016 a été dévoilé et il représentera la France jusqu'au jeudi 27 mai 2010, date à laquelle l'UEFA désignera le pays organisateur.<br />Le logo avec le bleu, le jaune, le rouge et le vert prône la diversité, l'échange et la fête. Le logo utilise ainsi plusieurs typographies, de la VAG Rounded pour "UEFA EURO" et "CANDIDATURE FRANCE", de la typo fait-main pour le 2016, et de la script pour le slogan "le foot qu'on aime". Ce logo est au final peu esthétique avec toutes ces couleurs. Les différentes informations luttent entre elles et l'ensemble ne correspond pas vraiment à un logo.<br /><br /><br /><div style="text-align: center;"><span style="font-size: large;">La </span><span style="font-size: large;">Turquie</span><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0Xm63_jK-I/AAAAAAAABF8/BSC7kKMLeyo/s1600-h/bedandy-Turquie-2016.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0Xm63_jK-I/AAAAAAAABF8/BSC7kKMLeyo/s320/bedandy-Turquie-2016.jpg" /></a><br /></div><div style="clear: both; text-align: left;">Le logo de la <a href="http://www.euro2016adayiturkiye.com/">Turquie</a> est bien plus graphique et moderne malgré son style très illustratif. Le logo est un ballon de foot avec des filets de couleurs décrivant le mouvement de la balle. Ces couleurs confèrent, comme pour la France, des idées de diversité, de fête. Turkiye est en script travaillée comme une signature. UEFA EURO 2016 est en capitale, en Avant-Garde modifiée. Le résultat de l'ensemble est bien et plus élégant que ses concurrents. <br /></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><span style="font-size: large;">L'Italie</span><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0XnF428m2I/AAAAAAAABGE/nwLZuCE11h8/s1600-h/bedandy-Italy-2016.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S0XnF428m2I/AAAAAAAABGE/nwLZuCE11h8/s320/bedandy-Italy-2016.jpg" /></a><br /></div>Le logo de l'<a href="http://www.figc.it/index_en.shtml">Italie</a> est un signe avec son intitulé à sa droite. Le signe est un cercle signifié par des hexagones représentatif du ballon de foot avec au centre la carte de l'Italie. Le logo explique tout de suite le contexte puisqu'il nous informe immédiatement du secteur et du lieu de l'événement. Et si l'on n'a toujours pas compris on peut lire à côté UEFA EURO 2016 ITALY CANDIDATE. la typo est construite en un bloc, tout en capitale en Futura bold. Juste en dessous se trouve le drapeau en filaire au cas où on aurait pas encore compris. Les deux éléments, signe et bloc typo luttent entre eux, le bloc typo est très massif.<br /><br /><br /><div style="text-align: center;"><span style="font-size: large;">La Suède et la Norvège </span><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0XnVZ1TVAI/AAAAAAAABGM/wGVeZMnLqCk/s1600-h/bedandy-Suede-Norvege-2016.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S0XnVZ1TVAI/AAAAAAAABGM/wGVeZMnLqCk/s320/bedandy-Suede-Norvege-2016.jpg" /></a><br /></div>Le logo de la candidature conjointe de la <a href="http://www.supportthebid.com/">Suède et de la Norvège</a> est le plus simple des quatre. La typographie est de la DIN black condensed et le signe est une sorte fanion avec sur le recto le drapeau de la Suède et sur le verso le drapeau de la Norvège. Pas de "UEFA" ni de "EURO" ni de "CANDIDATE". Un minimalisme un peu limite car détaché de son contexte on peut se demander ce qu'il va se passer en Suède et en Norvège en 2016...]]></content:encoded>
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		<wp:post_id>857</wp:post_id>
		<wp:post_date><![CDATA[2010-01-07 15:55:00]]></wp:post_date>
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		<wp:post_name><![CDATA[special-uefa-euro-2016]]></wp:post_name>
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		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Expedia met à jour son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/01/04/expedia-met-a-jour-son-logo/</link>
		<pubDate>Mon, 04 Jan 2010 17:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-msVGNs9BWn4/TZSYbWKkWbI/AAAAAAAACnY/wD1mPD52Bkw/s1600/expedia-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://3.bp.blogspot.com/-msVGNs9BWn4/TZSYbWKkWbI/AAAAAAAACnY/wD1mPD52Bkw/s400/expedia-logo.jpg" width="400" /></a></div>Créé en 1995 aux Etats-Unis avec l'arrivée d'Internet, ce nouveau type d'acteur a bousculé le monde du voyages. <a href="http://www.expedia.fr/">Expedia</a> propose un moteur de recherche des vols secs et désormais sur les voyages en général aux internautes. Il s'affiche comme le n°1 des agences de voyage en ligne et a choisi de donner une ligne plus statutaire à son logo sans en modifier ses symboles. Le globe terrestre et l'avion sont maintenus, débarrassés de leur aspect BD.]]></content:encoded>
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		<wp:post_id>858</wp:post_id>
		<wp:post_date><![CDATA[2010-01-04 18:05:00]]></wp:post_date>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<title>Le CEPEX divulgue son nouveau Logo</title>
		<link>http://yannickbourenane.com/preprod/2009/12/30/le-cepex-divulgue-son-nouveau-logo/</link>
		<pubDate>Wed, 30 Dec 2009 16:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S0IJEhHScjI/AAAAAAAABFU/Fq-db2O8VdE/s1600-h/bedandy_cepex.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S0IJEhHScjI/AAAAAAAABFU/Fq-db2O8VdE/s400/bedandy_cepex.jpg" /></a><br /></div><br />Le nouveau logo du <a href="http://www.cepex.nat.tn/site/index.asp">Centre de Promotion des Exportations</a> (CEPEX) a été dévoilé officieusement (La CEPEX est un établissement public tunisien agissant sous la tutelle du ministère du commerce). Le Logo est pour le moment un sujet de réflexion entre les cadres du Centre, et est attendu à apparaitre courant 2010, en deux versions. La première est en anglais, et on peut y lire « Tunisia Export » et en dessous Cepex, alors que sur la version arabe, on lit « Exportations de Tunisie- Sadirat Tounes » et en dessous « Centre de Promotion des Exportations », en arabe.<br />Ce nouveau logo change complètement par rapport au précédent. La couleur bleue est abandonnée pour du rouge - cyan. La typographie est maintenant uniquement en capitale, en sérif (Rotis semi sérif). Le nouveau est beaucoup plus moderne que l'ancien.<br />Comme il est signalé, le logo semble proche de celui de <a href="http://www.assursante.fr/">SwissLife</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>859</wp:post_id>
		<wp:post_date><![CDATA[2009-12-30 17:27:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<wp:comment>
			<wp:comment_id>225</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-05 17:02:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-05 16:02:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on croirait l'opéra de SIdney]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>273</wp:comment_id>
			<wp:comment_author><![CDATA[mutuelle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.assursante.fr</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-01-21 12:53:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-21 11:53:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[i like this subject]]></wp:comment_content>
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		<title>Devil change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/12/30/devil-change-de-logo/</link>
		<pubDate>Wed, 30 Dec 2009 16:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0IDiipDlRI/AAAAAAAABFM/lVNc2hNMjCU/s1600-h/bedandy_devil.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0IDiipDlRI/AAAAAAAABFM/lVNc2hNMjCU/s320/bedandy_devil.jpg" /></a><br /></div><br />La marque d'échappement pour moto a dévoilé sa nouvelle identité graphique. Sur les pots d'échappement, le nom complet disparaît pour ne laisser que le D, maintenant en majuscule, et le célèbre point rouge de la marque. Il intègre cependant la signature "Racing" dans l'encart.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>860</wp:post_id>
		<wp:post_date><![CDATA[2009-12-30 17:04:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>226</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-01-06 00:59:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-05 23:59:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est pas un changement glorieux à mon humble avis]]></wp:comment_content>
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		<title>Le Griffin Theatre Company change de logo</title>
		<link>http://yannickbourenane.com/preprod/2009/12/30/le-griffin-theatre-company-change-de-logo/</link>
		<pubDate>Wed, 30 Dec 2009 13:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SztJVtKM-HI/AAAAAAAABCM/zLs5XeRgbx0/s1600-h/bedandy_griffin.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/SztJVtKM-HI/AAAAAAAABCM/zLs5XeRgbx0/s400/bedandy_griffin.jpg" /></a><br /></div>Le <a href="http://www.griffintheatre.com.au/">Griffin Theatre Company</a> basé à Sydney, vient de changer son identité graphique. Ce théâtre se concentre sur la production de nouveaux écrits, de pièces originales et de jeunes auteurs. Après trente ans d'existence, le théâtre a décidé de générer un nouvel intérêt pour leur univers en renouvelant leur charte graphique. La charte conçue par Interbrand, se veut typographique, elle met en avant les lettes, et les jeux de mots; un logo simple, une charte forte et impactente.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SztJe3tp_YI/AAAAAAAABCU/1y4SLkzLCwI/s1600-h/griffin5.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SztJe3tp_YI/AAAAAAAABCU/1y4SLkzLCwI/s400/griffin5.jpg" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SztJi_a1mfI/AAAAAAAABCc/uF9IkWTRlJ4/s1600-h/griffin10.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SztJi_a1mfI/AAAAAAAABCc/uF9IkWTRlJ4/s400/griffin10.jpg" /></a><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>861</wp:post_id>
		<wp:post_date><![CDATA[2009-12-30 14:38:00]]></wp:post_date>
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		<wp:post_name><![CDATA[le-griffin-theatre-company-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510284335;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6382;}i:1;a:1:{s:2:"id";i:710;}i:2;a:1:{s:2:"id";i:1091;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>220</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-30 17:10:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-30 16:10:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas mal, faut pas tromper de sens, oon a un peu l'impression d'être cruciverbiste]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Christian Lacroix habille le logo du Figaro</title>
		<link>http://yannickbourenane.com/preprod/2009/12/29/christian-lacroix-habille-le-logo-du-figaro/</link>
		<pubDate>Tue, 29 Dec 2009 13:57:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/christian-lacroix-habille-le-logo-du-figaro/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szn9MTakEBI/AAAAAAAAA_s/JX5iwzNWCDk/s1600-h/Figaro-logo-lacroix.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/Szn9MTakEBI/AAAAAAAAA_s/JX5iwzNWCDk/s320/Figaro-logo-lacroix.jpg" /></a></div>Pour les voeux du <a href="http://www.lefigaro.fr/">Groupe Figaro</a>, Christian Lacroix a joliment animé le logo. Récemment, c'est <a href="http://logo-bedandy.blogspot.com/2009/09/murakami-fait-vivre-le-logo-louis.html">Murakami qui animait le monogramme, le logo de Louis Vuitton</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>862</wp:post_id>
		<wp:post_date><![CDATA[2009-12-29 14:57:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-29 13:57:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510163949;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1024;}i:1;a:1:{s:2:"id";i:654;}i:2;a:1:{s:2:"id";i:147;}}}}]]></wp:meta_value>
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	<item>
		<title>Best Bank devient Al Baraka Bank Tunisia</title>
		<link>http://yannickbourenane.com/preprod/2009/12/28/best-bank-devient-al-baraka-bank-tunisia/</link>
		<pubDate>Mon, 28 Dec 2009 13:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzijFNBA5iI/AAAAAAAAA7s/sTec0re50ug/s1600-h/albaraka-bank-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 115px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzijFNBA5iI/AAAAAAAAA7s/sTec0re50ug/s400/albaraka-bank-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420261461328979490" border="0" /></a><br />La banque tunisienne <a href="http://www.bestbank.com.tn/">Best Bank</a> est devenu officiellement <a href="http://www.albarakabank.com.tn/">Al Baraka Bank Tunisia</a> avec la signature <span style="font-style: italic;">Your partner Bank</span>. Cette stratégie permet à l'établissement de bénéficier de la marque forte du groupe : ALBARAKA BANKING GROUP (APG) dont elle constitue l’une des plus importantes unités. La "laïcisation" du logo est manifeste, ainsi que sa forme moderne qui préfigure des ambitions de développement du Groupe.<br /><br />"<span style="font-style: italic;">Al Baraka Bank Tunisia considérée en Tunisie comme la pionnière en matière de financement participatif, dispose elle aussi de toute une panoplie de techniques de financement solidaires pour aider les plus démunis à créer leurs propres activités. Son originalité réside dans l’application du principe de partage des profits et des pertes qui implique une responsabilisation et une mutualisation des risques entre les bailleurs et les bénéficiaires des fonds.</span>"<br /><a href="http://ribh.wordpress.com/2009/03/23/la-best-bank-deviendra-la-banque-al-baraka-tunisie/"><br />Plus d'infos sur le journal des finances islamiques</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>864</wp:post_id>
		<wp:post_date><![CDATA[2009-12-28 14:16:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-28 13:16:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510531084;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12586;}i:1;a:1:{s:2:"id";i:1086;}i:2;a:1:{s:2:"id";i:930;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>212</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-28 15:48:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-28 14:48:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qu'est ce que ces petites pinces ? pour ramasser l'or?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>215</wp:comment_id>
			<wp:comment_author><![CDATA[Histoire de ..]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2009-12-28 16:03:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-28 15:03:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En tout cas, cela crée un joli parallélisme dans le logo, avec une thématique colorielle très locale]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>219</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2009-12-28 19:33:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-28 18:33:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vrai que les deux signes ne sont pas très compréhensible, pour un occidental en tout cas. La typo est bien gérée et l'ensemble est esthétique. En somme un beau logo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>la FFM re-designe son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/12/28/la-ffm-re-designe-son-logo/</link>
		<pubDate>Mon, 28 Dec 2009 11:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-ffm-re-designe-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SziRYYlOlAI/AAAAAAAAA7E/VvFXv0Bf-Ko/s1600-h/FFM-nouveau-logo.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 155px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/SziRYYlOlAI/AAAAAAAAA7E/VvFXv0Bf-Ko/s400/FFM-nouveau-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5420241999641875458" border="0" /></a>La <a href="http://www.ffmoto.org/">Fédération Française de Motocyclisme (FFM) </a>a changé de logo le <a href="http://www.ffmoto.org/page/18-decembre-2009-%93-un-nouveau-logo-pour-la-ffm/2/A1F9F275-550EA50A-7F2C7F2C-B8A9E3FA">18 décembre 2009 </a>afin de "<span style="font-style: italic;">rajeunir en créant un visuel plus moderne et plus dynamique.</span>" Après 22 ans de bons et loyaux services, le précédent logo, peu lisible, doté d'un point rouge, faisait davantage penser à une station de radio. Le nouveau logo est plus simple et moderne mais l'effet avec le M reste pataud tandis qu'on image que le drapeau tricolore aurait pu être synthétisé dans les lettres.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>865</wp:post_id>
		<wp:post_date><![CDATA[2009-12-28 12:53:00]]></wp:post_date>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509381880;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:815;}i:1;a:1:{s:2:"id";i:703;}i:2;a:1:{s:2:"id";i:1105;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>210</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-28 14:04:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-28 13:04:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sympa ce nouveau logo, mais ça aurait été mieux de mettre un symbole (exemple: le tour de france, il ya un vélo dans leur logo) avec une moto dans les lettres par exemple car il est trop simple :s.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>211</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-28 14:26:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-28 13:26:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouep... c'est vrai que c'est pas trop personnalisé, de là à mettre une moto, je crains que ce soit peu lisible.. peut-être une roue ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>218</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2009-12-28 19:29:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2009-12-28 18:29:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sinon le logo dans  un casque de moto. Ca peut être bien ça ? nan.?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>Expédia dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2009/12/24/expedia-devoile-son-nouveau-logo/</link>
		<pubDate>Thu, 24 Dec 2009 17:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/expedia-devoile-son-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0IUexrWmLI/AAAAAAAABFc/FSgU-OI4tyE/s1600-h/bedandy_expedia.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S0IUexrWmLI/AAAAAAAABFc/FSgU-OI4tyE/s400/bedandy_expedia.jpg" /></a><br /></div><br />Comparateur d'opérateurs de voyages en ligne, <a href="http://www.expedia.com/default.asp">Expedia</a>.com va démarrer la nouvelle année avec un nouveau logo dans une perspective de revalorisation de la marque. Cette montée en gamme est réussie, l'avion qui tourne autour du globe n'est plus une illustration mais un signe simple et graphique. La typographie a également changé et l'ensemble du logo est s'uniformise en une seule couleur bleue.<br />"Nous voulions une esthétique plus intemporel et classique", déclare Paul Léonard, le vice-président du marketing de la marque. "C'est un peu moins fantaisiste et plus sophistiqué."]]></content:encoded>
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		<wp:post_id>866</wp:post_id>
		<wp:post_date><![CDATA[2009-12-24 18:16:00]]></wp:post_date>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510150044;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1115;}i:1;a:1:{s:2:"id";i:772;}i:2;a:1:{s:2:"id";i:14687;}}}}]]></wp:meta_value>
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		<title>Joyeux noël en logos</title>
		<link>http://yannickbourenane.com/preprod/2009/12/23/joyeux-noel-en-logos/</link>
		<pubDate>Wed, 23 Dec 2009 13:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/joyeux-noel-en-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzIwysIse-I/AAAAAAAAA5c/j8KKVBcNaPM/s1600-h/bedandy+logos+sapin.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 366px; height: 400px;" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/SzIwysIse-I/AAAAAAAAA5c/j8KKVBcNaPM/s400/bedandy+logos+sapin.jpg" alt="" id="BLOGGER_PHOTO_ID_5418446949079350242" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Le <a href="http://logo-bedandy.blogspot.com/">blog des identités visuelles</a> et textuelles, le blog de <a href="http://www.bedandy.fr/">be dandy</a>, a le plaisir de vous offrir un sapin de logos pour noël. De haut en bas et de gauche à droite , vous trouverez le logo d'Absorba, de BT (British Telecom), d'AT&T, de Barclaycard, de Barack Obama, de l'ESF, de Pôle Emploi, de FireFox, de Leica, de Nature & découverte, d'Universal, de Konica Minolta, de Sony Erickson, de Perrier, de Pepsi, d'Arthur Andersen, de Xerox, de Symantec, de Total, de la Xbox et de Reddot Design Award... Joyeux Noël]]></content:encoded>
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		<wp:post_id>867</wp:post_id>
		<wp:post_date><![CDATA[2009-12-23 14:27:00]]></wp:post_date>
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		<title>US Green Building Council de New-York change son nom et son logo</title>
		<link>http://yannickbourenane.com/preprod/2009/12/21/us-green-building-council-de-new-york-change-son-nom-et-son-logo/</link>
		<pubDate>Mon, 21 Dec 2009 11:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sy9PhgNOoSI/AAAAAAAAA4c/5JTvf-T4GSE/s1600-h/bedandy_urban-green.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 238px;" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/Sy9PhgNOoSI/AAAAAAAAA4c/5JTvf-T4GSE/s400/bedandy_urban-green.jpg" alt="" id="BLOGGER_PHOTO_ID_5417636313749692706" border="0" /></a><br />Depuis sa fondation en 1993, la <a href="http://www.usgbc.org/Default.aspx">US Green Building Council</a> s'est imposé comme la principale association à but non lucratif qui s'occupe des normes environnementales pour l'architecture comme la LEED (<a href="http://www.usgbc.org/DisplayPage.aspx?CMSPageID=1989">Leadership in Energy and Environmental Design</a>). En effet, sur le site internet de l'association, on peut lire que les bâtiments aux États-Unis sont responsables de 39% des émissions de CO2, 40% de la consommation d'énergie et 13% de la consommation d'eau, ce qui rend le bâtiment écologique une source d'opportunités économiques et environnementales importantes. La US Green Building Council de New York a connu une influence considérable non seulement à New York, mais aussi dans les villes du monde entier. Mais malgré son succès, l'organisation subit un problème d'identité puisqu'elle est souvent confondue avec l'organisation nationale (US Department of Housing and Urban Development) car son logo est un acronyme trop compliqué : USGBC NY.<br /><br />L'USGBC a donc travaillé avec l'agence Pentagram pour créer un nouveau nom et une nouvelle identité visuelle. Le nom retenu, <a href="http://www.urbangreencouncil.org/">URBAN GREEN</a>, souligne véritablement le concept de l'association, un milieu urbain 'vert'. Le lettrage évoque la vie urbaine de New-York, ses gratte-ciel et la géométrie de ses rues. Le logo a été également conçu pour coexister avec le sceau de l'ancien logo, dessiné par Stephen Doyle.<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sy9Pn4ALghI/AAAAAAAAA4k/Kj6EyXEmFUw/s1600-h/bedandy_USGBCNY_papeterie.jpg"><img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 400px; height: 266px;" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/Sy9Pn4ALghI/AAAAAAAAA4k/Kj6EyXEmFUw/s400/bedandy_USGBCNY_papeterie.jpg" alt="" id="BLOGGER_PHOTO_ID_5417636423216628242" border="0" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>868</wp:post_id>
		<wp:post_date><![CDATA[2009-12-21 12:34:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-21 11:34:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>NMPP devient Presstalis</title>
		<link>http://yannickbourenane.com/preprod/2009/12/18/nmpp-devient-presstalis/</link>
		<pubDate>Fri, 18 Dec 2009 18:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[http://www.presstalis.fr/<br />http://www.humanite.fr/2009-12-11_Medias_Le-14-decembre-ne-dites-plus-NMPP-mais-Presstalis<br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>869</wp:post_id>
		<wp:post_date><![CDATA[2009-12-18 19:29:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2009-12-18 18:29:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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		<title>Le logo du Super Bowl 2010</title>
		<link>http://yannickbourenane.com/preprod/2010/02/08/le-logo-du-super-bowl-2010/</link>
		<pubDate>Mon, 08 Feb 2010 15:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-du-super-bowl-2010/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3QRg9iu1lI/AAAAAAAABSo/DA7yyxAYptU/s1600-h/bedandy_super-bowl.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3QRg9iu1lI/AAAAAAAABSo/DA7yyxAYptU/s400/bedandy_super-bowl.jpg" width="400" /></a></div>Le <a href="http://www.nfl.com/superbowl/44">Super Bowl </a>est la finale de football américain où s'affrontent Les vainqueurs des deux conférences pour le titre de champion de la NFL. Il s'est déroulé à Miami, le 7 février 2010, au Dolphins Stadium opposant les New Orleans Saints aux Indianapolis Colt. Ce sont les New Orleans Saints qui ont remporté la victoire sur un score de 31 à 17. Cette finale rassembla près de 106.5 millions de téléspectateurs, c'est le plus gros événement médiatique de l'année. Ce logo a été réalisé par le célèbre studio ATTIK. Les couleurs utilisées sont le bleu et l'orange. On peut voir dans le choix des couleurs un rappel de l'équipe des Dolphins de Miami. Comme dans le logo précédent, on retrouve les deux étoiles qui symbolisent la rencontre entre les deux conférences, une tradition respectée depuis le Super Bowl XL.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>829</wp:post_id>
		<wp:post_date><![CDATA[2010-02-08 16:21:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-08 15:21:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Un nouveau logo pour Ports de Paris</title>
		<link>http://yannickbourenane.com/preprod/2010/02/08/un-nouveau-logo-pour-ports-de-paris/</link>
		<pubDate>Mon, 08 Feb 2010 11:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S2_finmvE_I/AAAAAAAABR4/GNp8t3QyzXg/s1600-h/parisport_logo.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="226" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S2_finmvE_I/AAAAAAAABR4/GNp8t3QyzXg/s400/parisport_logo.gif" width="400" /></a></div>Le 2 février 2010, le <a href="http://www.paris-ports.fr/">Port autonome de Paris</a> a décidé de s'offrir une véritable identité visuelle pour <a href="http://www.paris-ports.fr/actualites/40-ans-et-nouveau-depart">ses 40 ans qu'il qualifie de <i>nouveau départ</i></a> avec l'agence Corporate Factory et d'une nouvelle signature "<i>l'autre voie en Ile de France</i>". Le 11 septembre 2009, le <a href="http://logo-bedandy.blogspot.com/2009/09/le-port-de-strasbourg-se-demarque-en.html">port de Strasbourg</a> l'avait devancé en dévoilant un nouveau système de présence visuelle très efficace. Ports de Paris reste le premier port fluvial de France et le deuxième en Europe avec 20 millions de tonnes transportées par voie d’eau en 2008 et premier port touristique mondial avec 7 millions de passagers. <br /><img align="left" alt="La Seine" height="133" src="http://www.paris-ports.fr/sites/default/files/fleuve.jpg" width="200" />La nouvelle identité attire maladroitement l'œil sur l'article "de" qui est en minuscule tandis que les mots <i>ports</i> et <i>Paris</i> sont égalisés en majuscules. L'emblème mélange le signe mathématique <i>supérieur</i> plutôt d'aspect rigide à un signe plus souple proche d'une accolade, représentative du fleuve. Le tout est assez basique, remplit son office de logotype, mais souffre d'un manque global de personnalité surtout pour le 2ème port fluvial d'Europe. Quant à la nouvelle signature, elle aurait pu davantage jouer sur la légitimité d'une voie fluviale en "ile" de France plutôt que de se présenter comme les fromages de Hollande.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>830</wp:post_id>
		<wp:post_date><![CDATA[2010-02-08 12:16:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-08 11:16:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-nouveau-logo-pour-ports-de-paris]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>279</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-08 20:06:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-08 19:06:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est moche ce V avec une moustache]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>280</wp:comment_id>
			<wp:comment_author><![CDATA[dom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.dominique-rodride.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-09 03:01:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-09 02:01:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement on peut noter son manque flagrant (dès le premier coup d'oeil) de personnalité. Et au plus on y regarde, on plus on y voit un manque de travail plutôt aberrant. C'est bien triste de voir passer de telles choses, surtout quand on imagine le budget qui a du passer là-dessus !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>284</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-12 01:20:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-12 00:20:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le nouveau système identitaire du Port de Strasbourg est 1à fois plus beau. Celui-là me fait penser au nouveau logo Boursorama qui ressemble plutôt à un bouton web !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Scop entreprise change de logo et de nom</title>
		<link>http://yannickbourenane.com/preprod/2010/02/07/scop-entreprise-change-de-logo-et-de-nom/</link>
		<pubDate>Sun, 07 Feb 2010 15:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S3QV2sLMmdI/AAAAAAAABSw/TNOJEq7JnrI/s1600-h/bedandy_les-scop.jpg"><img src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S3QV2sLMmdI/AAAAAAAABSw/TNOJEq7JnrI/s400/bedandy_les-scop.jpg" alt="" width="400" height="237" border="0" /></a></div>
<a href="http://www.les-scop.coop/">









Scop Entreprises</a>, sociétés coopératives, créées en 1978, ont décidé de changer de nom, et d'identité visuelle. L'agence chargée de ce changement d'identité est <a href="http://www.fondamenti.fr">Fondamenti</a>. Le nouveau nom est désormais "Les Scop". L'acronyme "Sociétés coopératives de production" devient maintenant "Sociétés coopératives et participatives".
Contrairement au logo précédent, le nom est en bas de casse avec une typographie plus légère et l'interlettrage plus aéré. La signature est elle en capitale. L'agence a décidé de jouer avec le S de "les" et de "scop" pour former un signe original, mais qui nuit à la lisibilité et qui est peu signifiant. Les couleurs utilisées sont désormais dans les teintes magenta. En définitif, le logo s'est rajeunit par rapport à l'ancien mais comporte encore un problème de lisibilité.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>831</wp:post_id>
		<wp:post_date><![CDATA[2010-02-07 16:35:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509857099;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:40;}i:1;a:1:{s:2:"id";i:811;}i:2;a:1:{s:2:"id";i:565;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>290</wp:comment_id>
			<wp:comment_author><![CDATA[Jean-Luc Gronner]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.souslelogolatelier.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-15 20:41:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-15 19:41:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je découvre votre site très bien fait. Et vos commentaires sur notre travail sur les scop. je précise que la nouvelle identité s'accompagne d'une signature : La démocratie nous réussit. le symbole des deux S exprime la solidarité qui est au ceur même du concept des scop. Enfin, c'est l'agence Madame qui a réalisé en partenariat avec souslelogo (http://www.souslelogolatelier.com) ce logo qui existe également en version label.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>295</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-18 00:28:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-17 23:28:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le problème est qu'on ne lit pas le S, de solidarité ou d'autre chose, on lit plutôt un signe proche du "etsett" allemand que même les teutons ont préféré rayer de leur alphabet... C'est joli ce logo, y'a pas à dire, même ça fait envie, et en plus on sait de quoi on parle.  En revanche, je lis LE... OP ?]]></wp:comment_content>
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	</item>
	<item>
		<title>Lifting du logo des Jeux de la Francophonie Canadienne</title>
		<link>http://yannickbourenane.com/preprod/2010/02/06/lifting-du-logo-des-jeux-de-la-francophonie-canadienne/</link>
		<pubDate>Sat, 06 Feb 2010 22:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S3R3uro2sNI/AAAAAAAABTA/NxmmbGOoQic/s1600-h/jeufrancophonie-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="170" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S3R3uro2sNI/AAAAAAAABTA/NxmmbGOoQic/s400/jeufrancophonie-logo.jpg" width="400" /></a></div>Le 26 janvier 2010, la <a href="http://www.fjcf.ca/">Fédération de la jeunesse canadienne-française</a> (FJCF) est heureuse de vous présenter le nouveau logo des Jeux de la francophonie canadienne. "<i>En préparation de la cinquième <br />édition des JFC qui aura lieu dans la ville du Grand Sudbury en 2011 et dans l’idée de refléter le dynamisme et le modernisme de la jeunesse canadienne-française, le logo des JFC a été actualisé</i>". Sur le logo "<i>Dans la flamme, on retrouve la moitié de la feuille d’érable qui représente son aspect canadien. Pour terminer, le flambeau est le synonyme de l’excellence et de l’éternité. Il exprime à la fois le dynamisme et la chaleur des communautés francophones du Canada</i>." Bien que les performances ne soient pas au top, il y a un progrès sur la typo unique dans le logo bien que les tailles et couleurs différentes sèment la confusion.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>832</wp:post_id>
		<wp:post_date><![CDATA[2010-02-06 23:27:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>PRIBA le nouvel hyper-discount par Auchan</title>
		<link>http://yannickbourenane.com/preprod/2010/02/04/priba-le-nouvel-hyper-discount-par-auchan/</link>
		<pubDate>Thu, 04 Feb 2010 09:50:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S2qJhPSD86I/AAAAAAAABRg/Bzf5qvP8vIs/s1600-h/bedandy_priba.JPG" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="58" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S2qJhPSD86I/AAAAAAAABRg/Bzf5qvP8vIs/s200/bedandy_priba.JPG" width="200" /></a></div><br />Le nouveau concept d'hypermarché discount <a href="http://www.auchan.fr/">Auchan</a> a été révélé le 28 décembre sur le <a href="http://www.leblogmulliez.com/">blog Mulliez</a>, site indépendant sur l'actualité de l'association familiale Mulliez et de ses multiples enseignes de distribution, et le logo a été dévoilé sur le blog il y a quelques semaines. Ce nouveau hyper-discount aurait pour nom PRIBA et serait accompagné de la mention 'par Auchan'. Le logo se présenterait en bas de casse, en deux couleurs, le vert pomme et le rose framboise. La typographie est de la sans-sérif à largeur fixe très sobre.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>833</wp:post_id>
		<wp:post_date><![CDATA[2010-02-04 10:50:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-04 09:50:00]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[/2010/02/priba-le-nouvel-hyper-discount-par.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/6417875126815343744]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508869743;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11869;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:785;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>276</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-04 16:24:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-04 15:24:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le jeu de mots est vraiment pauvret]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>277</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-04 20:20:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-04 19:20:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'aime bien la typo. elle fait rétro.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>278</wp:comment_id>
			<wp:comment_author><![CDATA[justin peu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-05 11:50:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-05 10:50:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est marrant, elle me fait un peu penser aux typos de marques de luxe, un peu comme celle de Lancel]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>288</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-15 15:36:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-15 14:36:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça c'est du logo hyper discount, bravo pour sa pertinence.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>293</wp:comment_id>
			<wp:comment_author><![CDATA[Jean_luc]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-18 00:23:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-17 23:23:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les couleurs jaune et rouge, celles de Lens... AUchan est du Nord, mais de Lens aussi ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Nouveau logo pour l&#039;Isère</title>
		<link>http://yannickbourenane.com/preprod/2010/02/03/nouveau-logo-pour-lisere/</link>
		<pubDate>Wed, 03 Feb 2010 22:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-pour-lisere/</guid>
		<description></description>
		<content:encoded><![CDATA[Le <a href="http://www.isere.fr/">Conseil Général de l'Isère 38</a> a lifté son logo]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>834</wp:post_id>
		<wp:post_date><![CDATA[2010-02-03 23:51:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-03 22:51:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[nouveau-logo-pour-lisere]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1504521718;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1128;}i:1;a:1:{s:2:"id";i:1130;}i:2;a:1:{s:2:"id";i:929;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>129 493 votes pour le logo bio européen</title>
		<link>http://yannickbourenane.com/preprod/2010/02/03/129-493-votes-pour-le-logo-bio-europeen/</link>
		<pubDate>Wed, 03 Feb 2010 21:41:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/129-493-votes-pour-le-logo-bio-europeen/</guid>
		<description></description>
		<content:encoded><![CDATA[<i>Au total, 129.493 votes ont été enregistrés pour le<a href="http://logo-bedandy.blogspot.com/2009/12/votez-pour-le-nouveau-logo-bio-europeen.html"> nouveau logo </a>qui doit s’appliquer à tous les produits biologiques de l'<a href="http://ec.europa.eu/agriculture/organic/logo/index_fr.htm">Union Européenne</a> à partir de juillet 2010. Le logo vainqueur est maintenant sur le point d’être officiellement adopté par la <a href="http://ec.europa.eu/agriculture/organic/eu-policy/legislation_fr#SCOF" target="_self">Commission Permanente de l’Agriculture Biologique</a>.</i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>835</wp:post_id>
		<wp:post_date><![CDATA[2010-02-03 22:41:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-03 21:41:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[129-493-votes-pour-le-logo-bio-europeen]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	</item>
	<item>
		<title>Argos lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/02/02/argos-lifte-son-logo/</link>
		<pubDate>Tue, 02 Feb 2010 11:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/argos-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S2f9d98v1HI/AAAAAAAABQ4/2LZ0mCkEkHQ/s1600-h/bedandy_argos.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S2f9d98v1HI/AAAAAAAABQ4/2LZ0mCkEkHQ/s400/bedandy_argos.jpg" width="400" /></a></div><br /><a href="http://www.argos.co.uk/">Argos</a>, l'entreprise anglaise de commerce de détail a engagé la célèbre agence Brand Union pour créer sa nouvelle identité graphique. La marque ayant 30 ans d'existence, la refonte reflète le désir de ne pas changer les habitudes de la clientèle avec un logo complètement différent de l'ancien. La couleur rouge a légèrement changé pour un rouge un peu plus vif. La typographie a également évolué vers une sans sérif en italique pour ressembler aux dynamiques de l'ancien logo. L'élément qui disparaît est la vague du A, permettant une meilleure lisibilité. Cet élément identifiant de la marque apparaît maintenant en dessous sous forme de sourire. La nouvelle identité sera déployé dans les 750 magasins sur une période de trois ans.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>836</wp:post_id>
		<wp:post_date><![CDATA[2010-02-02 12:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-02 11:26:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>CAMIF HABITAT change d&#039;identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2010/02/01/camif-habitat-change-didentite-visuelle/</link>
		<pubDate>Mon, 01 Feb 2010 10:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/camif-habitat-change-didentite-visuelle/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S2f1rsFwRtI/AAAAAAAABQw/tF_x2oT6Qx8/s1600-h/bedandy_camif.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S2f1rsFwRtI/AAAAAAAABQw/tF_x2oT6Qx8/s400/bedandy_camif.jpg" width="400" /></a></div><br /><a href="http://www.camif-habitat.fr/">CAMIF HABITAT</a>, le leader de la rénovation de l'habitat, change de logo. L'identité visuelle et le site internet fut réalisé par l'agence Niortaise la Compagnie Hyperactive. Cette nouvelle identité est en complète rupture avec l'ancienne : Les deux mots sont désormais l'un à côté de l'autre, contrairement au précédent où ils étaient l'un au dessus de l'autre. Maintenant, le mot Camif est moins présent, il est en Futura light, Habitat en Futura bold. Les vouleurs bleu et vert sont abandonnées pour du gris corporate et du orange symbolisant les travaux.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>837</wp:post_id>
		<wp:post_date><![CDATA[2010-02-01 11:48:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-01 10:48:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1507253689;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:191;}i:1;a:1:{s:2:"id";i:7260;}i:2;a:1:{s:2:"id";i:5081;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>281</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-09 09:31:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-09 08:31:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ET un peu d'orthographe ? Ou alors on continue baratin, baratin !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Les magasins U utilisent aussi la BIENVENUE !</title>
		<link>http://yannickbourenane.com/preprod/2010/01/29/les-magasins-u-utilisent-aussi-la-bienvenue/</link>
		<pubDate>Fri, 29 Jan 2010 20:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-magasins-u-utilisent-aussi-la-bienvenue/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S2XbQf4TmwI/AAAAAAAABQQ/jKMQQtcgOmo/s1600-h/magasin-bienvenue.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S2XbQf4TmwI/AAAAAAAABQQ/jKMQQtcgOmo/s200/magasin-bienvenue.jpg" width="143" /></a></div>Les <a href="http://www.magasins-u.com/portailu/national/supermarche-hypermarche-u">Magasins U</a> ont-ils confié leur packaging à l<a href="http://graphism.fr/post/357765310/les-magasins-u-copient-hadopi#disqus_thread">'agence Plan créatif </a>? La question se pose depuis que certains bloggers comme Geoffrey Dorne ont révélé l'utilisation dans leur packaging d'une typographie volée, la typo Bienvenue appartenant exclusivement à France Telecom. De même, l'agence Plan Créatif défrayait la toile il y a quelques jours pour avoir <a href="http://logo-bedandy.blogspot.com/2010/01/plan-creatif-nest-pas-creatif-lagence.html">vendu un logo</a> pour la loi Hadopi à base de cette même typographie, la Bienvenue, qui ne leur appartenait pas.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>838</wp:post_id>
		<wp:post_date><![CDATA[2010-01-29 21:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-01-29 20:27:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-magasins-u-utilisent-aussi-la-bienvenue]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Towers Perrin et Watson Wyatt, fusionnent pour devenir Towers Watson</title>
		<link>http://yannickbourenane.com/preprod/2010/01/27/towers-perrin-et-watson-wyatt-fusionnent-pour-devenir-towers-watson/</link>
		<pubDate>Wed, 27 Jan 2010 15:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S175tcjT9NI/AAAAAAAABOY/0YD9O46I2Ws/s1600-h/bedandy_TW.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S175tcjT9NI/AAAAAAAABOY/0YD9O46I2Ws/s400/bedandy_TW.jpg" width="400" /></a><br /></div><br /><a href="http://www.towerswatson.com/">Towers Watson</a>, fusion de Towers Perrin et Watson Wyatt, deux des plus importantes firmes mondiales de consultants en ressources humaines ont chacun abandonné leur logo pour amener une toute nouvelle identité. En effet, l'identité visuelle de la nouvelle marque ne reprend aucune caractéristique des anciens logos : Ces derniers étaient dans les couleurs bleues classiques des entreprises de services ; l'un avec de la sans sérif (Gotham) l'autre avec de la sérif. <br />La typographie est désormais de la DIN, et le signe est une signature script des deux initiales de la marque, en rouge : une identité bien plus forte que les précédentes. Une typographie script a également été créée, la "Clarté", pour l'ensemble de la communication de la marque.<br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S1750Gh05ZI/AAAAAAAABOg/PQhy9tdZspQ/s1600-h/bedandy_TW2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S1750Gh05ZI/AAAAAAAABOg/PQhy9tdZspQ/s400/bedandy_TW2.jpg" width="400" /></a><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S177nk15JsI/AAAAAAAABOw/BUkDNu6k1WE/s1600-h/bedandy_TW3.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S177nk15JsI/AAAAAAAABOw/BUkDNu6k1WE/s400/bedandy_TW3.jpg" width="400" /></a><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S176IN6ogII/AAAAAAAABOo/FPmz6z9VbCI/s1600-h/bedandy_TW4.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S176IN6ogII/AAAAAAAABOo/FPmz6z9VbCI/s400/bedandy_TW4.jpg" width="400" /></a><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>839</wp:post_id>
		<wp:post_date><![CDATA[2010-01-27 16:24:00]]></wp:post_date>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508594725;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14305;}i:1;a:1:{s:2:"id";i:13405;}i:2;a:1:{s:2:"id";i:14348;}}}}]]></wp:meta_value>
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			<wp:comment_id>275</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-01-27 00:44:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-01-26 23:44:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est arabisant....?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>La ville de Bourbon Lancy change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/01/26/la-ville-de-bourbon-lancy-change-de-logo/</link>
		<pubDate>Tue, 26 Jan 2010 10:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2qNj-refRI/AAAAAAAABRo/gtdr5B17bfQ/s1600-h/bedandy_bourbon-lancy.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2qNj-refRI/AAAAAAAABRo/gtdr5B17bfQ/s400/bedandy_bourbon-lancy.jpg" width="400" /></a> </div><br />La ville de <a href="http://www.bourbon-lancy.com/">Bourbon Lancy</a> change radicalement de logo. Fini les formes de couleurs veillotes, place à un logo qui n'en n'ai pas vraiment un puisque la nouvelle identité est une photo d'eau... La typographie a changé et devient plus lisible ; la signature abandonne 'le plein de vie' pour 'TOURISME ET THERMALISME' en capitale.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>840</wp:post_id>
		<wp:post_date><![CDATA[2010-01-26 11:03:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-01-26 10:03:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		<title>Les Hautes-Pyrénées rafraichissent leur logo</title>
		<link>http://yannickbourenane.com/preprod/2010/01/25/les-hautes-pyrenees-rafraichissent-leur-logo/</link>
		<pubDate>Mon, 25 Jan 2010 17:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-hautes-pyrenees-rafraichissent-leur-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-E5gxU8QTTjM/TZSad5uErFI/AAAAAAAACnc/ozqvvZRVGIs/s1600/hautes-pyrenees-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://3.bp.blogspot.com/-E5gxU8QTTjM/TZSad5uErFI/AAAAAAAACnc/ozqvvZRVGIs/s400/hautes-pyrenees-logo.jpg" width="400" /></a></div>Sur l'initiative de l'agence New Deal, le <a href="http://www.cg65.fr/">Conseil Général des Hautes Pyrénées</a> a choisi de moderniser son logo, en conservant les mêmes items et approximativement la même chromie. Le changement a consisté à une inversion et une meilleure lisibilité des mentions ainsi que d'avoir ajouté une représentation photographique de bulles d'eau afin de signifier l'importance des sources dans la région.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>841</wp:post_id>
		<wp:post_date><![CDATA[2010-01-25 18:14:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-01-25 17:14:00]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>La chaîne de TV Russiya 1 change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/01/25/la-chaine-de-tv-russiya-1-change-de-logo/</link>
		<pubDate>Mon, 25 Jan 2010 11:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-chaine-de-tv-russiya-1-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S1103x7lZTI/AAAAAAAABOI/X5tRJ6Y1bk0/s1600-h/bedandy_Russiya-1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S1103x7lZTI/AAAAAAAABOI/X5tRJ6Y1bk0/s400/bedandy_Russiya-1.jpg" width="400" /></a><br /></div>La chaîne de TV étatique <a href="http://www.rutv.ru/?d=0">Russiya 1</a> (l'une des principales chaînes de télévision en Russie) change de logo. Le logo abandonne les trois bandes rouge bleu et blanc symbolisant les couleur de la Russie et sa typographie fine pour un logo avec deux encarts : un encart avec un léger dégradé de bleu avec 'Russiya' à l'intérieur ; et un encart rouge pour mettre le numéro de la chaîne en typo stencil. Ce principe permet au groupe <a href="http://www.vgtrk.com/">VGTRK</a> d'uniformiser les logos de ses différentes chaînes comme la chaine Russiya  2 et Russiya 24 qui reprend le même système. L'avantage est que le nuémro de la chaîne et son nom se voit désormais beaucoup mieux, l'identification sur l'écran de télévision sera immédiate.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>842</wp:post_id>
		<wp:post_date><![CDATA[2010-01-25 12:40:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-01-25 11:40:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>La ville de Château-Thierry change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/01/25/la-ville-de-chateau-thierry-change-de-logo/</link>
		<pubDate>Mon, 25 Jan 2010 10:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2qUhFPJAVI/AAAAAAAABRw/Niyt-ruKBSE/s1600-h/bedandy_chateau-thierry.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2qUhFPJAVI/AAAAAAAABRw/Niyt-ruKBSE/s400/bedandy_chateau-thierry.jpg" width="400" /></a></div>La commune de <a href="http://www.chateau-thierry.fr/">Château-Thierry</a> dans l'Aisne (région Picardie) a dévoilé son nouveau logo.<br />Le logo a été choisi parmi trois logos via un système de vote sur le site internet de la ville. Le logo validé est celui se rapprochant le plus de l'esprit médiéval de l'ancien logo. Pour bien expliquer tout ce qu'il y a dire sur la ville, le graphiste a rajouté des bulles de champagnes au dessus du i et deux traits bleus pour symboliser la marne qui traverse la ville. Le logo se dote d'une signature "Cité à fables", qui fait référence à Jean de la Fontaine, natif du lieu. En définif, un superbe logo!]]></content:encoded>
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		<wp:post_id>843</wp:post_id>
		<wp:post_date><![CDATA[2010-01-25 11:32:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<title>Le Bas-Rhin a lifté son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/01/24/le-bas-rhin-a-lifte-son-logo/</link>
		<pubDate>Sun, 24 Jan 2010 22:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S2ns2z-ul_I/AAAAAAAABRA/B2WSLzO25Qo/s1600-h/bas-rhin-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="148" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S2ns2z-ul_I/AAAAAAAABRA/B2WSLzO25Qo/s400/bas-rhin-logo.jpg" width="400" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br />Le <a href="http://www.bas-rhin.fr/accueil">Conseil Général du Bas-Rhin</a> (67), département de plus d'1 million d'habitants situé entre les Vosges et le Rhin en France dont le chef-lieu est Strasbourg, a lifté son logo avec l'Agence VO. Les éléments structurants sont identiques, le style change. Le positionnement géographique et le fleuve sont moins reconnaissables, l'identité visuelle quitte les codes du blason. L'allure est certes modernisée mais ramollie, elle dira rapidement son âge.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2nue4pDi_I/AAAAAAAABRQ/OcshI3lYHKI/s1600-h/bas-rhin-logo-charte.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="275" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S2nue4pDi_I/AAAAAAAABRQ/OcshI3lYHKI/s400/bas-rhin-logo-charte.png" width="400" /></a></div>]]></content:encoded>
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		<wp:post_id>844</wp:post_id>
		<wp:post_date><![CDATA[2010-01-24 23:30:00]]></wp:post_date>
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		<title>INEDIT : visionnez LOGORAMA la vie des marques</title>
		<link>http://yannickbourenane.com/preprod/2010/01/21/inedit-visionnez-logorama-la-vie-des-marques/</link>
		<pubDate>Thu, 21 Jan 2010 00:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S1Y60pTIJRI/AAAAAAAABM0/w_FqITKfCtM/s1600-h/logorama1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S1Y60pTIJRI/AAAAAAAABM0/w_FqITKfCtM/s400/logorama1.png" /></a></div>Peter Gabor nous offre la diffusion du court-métrage LOGORAMA, la vie des marques conçu par le collectif H5 et ce n'est déjà plus en ligne !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>845</wp:post_id>
		<wp:post_date><![CDATA[2010-01-21 01:06:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>La Sorbonne Nouvelle change d&#039;identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2010/01/20/la-sorbonne-nouvelle-change-didentite-visuelle/</link>
		<pubDate>Tue, 19 Jan 2010 23:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S1Y1jnU5cSI/AAAAAAAABMk/G1JIKn0TqxA/s1600-h/sorbonne3-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S1Y1jnU5cSI/AAAAAAAABMk/G1JIKn0TqxA/s400/sorbonne3-logo.jpg" /></a><br /></div>L'<a href="http://www.univ-paris3.fr/36392593/0/fiche___pagelibre/&RH=1215780868521">Université Sorbonne Nouvelle Paris 3</a> annonce dans ses voeux 2010 l'adoption d'un nouveau logo et d'une nouvelle charte graphique. La Présidente de l'Université, Marie-Christine Lemardeley, y voit un appui du "<i>renforcement de l'établissement vis-à-vis de l'extérieur</i>". Situé au cœur du quartier latin dans le 5ème arrondissement de Paris, l'Université rassemble pas moins de 17 000 étudiants et près de 700 enseignants. Dans un contexte d'internationalisation des métropoles et d'accroissement de la concurrence inter-écoles, la France a vu s'entamer une démarche globale de repositionnement des identités visuelles des grandes écoles et universités. Ce mouvement tend à se généraliser et donne la mesure des bouleversements qui touche le schéma universitaire face à la reconnaissance et l''insertion professionnelles qui sont les vrais débats actuels. Pour Paris III, le nouveau logo, réalisé par Yvydy, apporte certes un coup de fraicheur mais n'améliore pas l'image de l'université qui conserve ses travers, d'une image confuse, et ne capitalise pas sur ses forces, tel que le fait d'être en plein Paris si on projette l'université dans son contexte concurrenciel. Les coquetteries telles que le Grand E et le fait de centrer la construction témoigne d'une faiblesse du bloc marque.<br /><div style="font-weight: bold;"><b><br /></b><br /><div style="font-weight: normal;"><b>Voir les modifications de logos universitaires en 2009:</b><br /><a href="http://logo-bedandy.blogspot.com/2009/11/naissance-de-skema.html">Naissance de la Skema Business School</a><br /></div></div><div><a href="http://logo-bedandy.blogspot.com/2009/01/nouveau-logo-pour-licam.html">L'ICAM a changé de logo</a><br /><a href="http://logo-bedandy.blogspot.com/2009/04/escp-eap-devient-escp-europe-plus.html">Nouvelle marque ESCP Europe</a><br /><a href="http://logo-bedandy.blogspot.com/2009/06/lesc-rouen-devient-une-business-school.html">Nouvelle marque Rouen Business School</a><a href="http://logo-bedandy.blogspot.com/2009/10/centrale-lyon-change-de-logo.html"> <br />L'Ecole Centrale de Lyon a modernisé son logo</a><br /></div>]]></content:encoded>
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		<wp:post_id>846</wp:post_id>
		<wp:post_date><![CDATA[2010-01-20 00:48:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Mise à jour du logo Microsoft Office</title>
		<link>http://yannickbourenane.com/preprod/2010/01/19/mise-a-jour-du-logo-microsoft-office/</link>
		<pubDate>Tue, 19 Jan 2010 15:18:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-9oRSqFPPmyE/TZR-SIXcRRI/AAAAAAAACl4/2vG8w425ZPc/s1600/microsoft-office-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://3.bp.blogspot.com/-9oRSqFPPmyE/TZR-SIXcRRI/AAAAAAAACl4/2vG8w425ZPc/s400/microsoft-office-logo.jpg" width="400" /></a></div>La suite bureautique du géant informatique <a href="http://www.microsoft.com/fr-fr/default.aspx">Microsoft,</a> <a href="http://www.microsoft.com/france/office/2010/telecharger-office-2010.aspx">Microsoft Office</a>, a fait une mise à jour de son logo et de ses logiciels 2010. La typo est inchangée, la progression est visible sur le signe puisqu'il passe en monochromie et se dote de <a href="http://blogs.technet.com/b/office2010/archive/2009/12/11/office-2010-visuals-and-branding.aspx">signifiants</a> tels que la flèche ou l'icône start.]]></content:encoded>
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		<wp:post_id>847</wp:post_id>
		<wp:post_date><![CDATA[2010-01-19 16:18:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510479572;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:54;}i:1;a:1:{s:2:"id";i:30;}i:2;a:1:{s:2:"id";i:15062;}}}}]]></wp:meta_value>
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		<title>Union Investment lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/01/19/union-investment-lifte-son-logo/</link>
		<pubDate>Tue, 19 Jan 2010 00:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/union-investment-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S1ZAghNcvTI/AAAAAAAABNE/m_8EN60O4ec/s1600-h/union-investment-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S1ZAghNcvTI/AAAAAAAABNE/m_8EN60O4ec/s400/union-investment-logo.jpg" /></a><br /></div><a href="http://www.union-investment.com/union.com/index.html">Après la crise de liquidités et immobilières, avec une politique volontariste, Union Investment</a>, l'un des acteur allemand de l'immobilier commercial a choisi de lifter son identité visuelle. Présent en France, il dispose d'un portefeuille d'environ 24 actifs d'une valeur approximative de 2,8 milliards d'euros et souhaite continuer à investir. En Allemangne, le rebranding semble certainement efficace, en France, il risque fort de nous faire penser à l'enseigne de distribution Champion !<span style="font-size: xx-small;"><span style="font-size: x-small;"></span></span>]]></content:encoded>
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		<wp:post_id>848</wp:post_id>
		<wp:post_date><![CDATA[2010-01-19 01:27:00]]></wp:post_date>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<title>Logorama consacré à Hollywood</title>
		<link>http://yannickbourenane.com/preprod/2010/03/08/logorama-consacre-a-hollywood/</link>
		<pubDate>Mon, 08 Mar 2010 13:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/logorama-consacre-a-hollywood/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S5TpcE-uJeI/AAAAAAAABYE/xu-wKtjffxw/s1600-h/Logorama.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="335" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S5TpcE-uJeI/AAAAAAAABYE/xu-wKtjffxw/s400/Logorama.png" width="400" /></a></div>Après <a href="http://21x297.blogspot.com/2010/03/milton-glaser-recompense-par-obama.html">Milton Glaser</a> qui reçoit la médaille des arts de la main d'Obama, c'est au tour du <a href="http://www.logorama-themovie.com/">film d'animation Logorama</a>, du collectif H5 à être consacré. Le film à suspens constitué uniquement de logos est élu meilleur court-métrage 2010, <i>best short film.</i><br /><i> </i><br /><a href="http://www.logorama-themovie.com/"> <b>Pour voir le film, cliquer ici.</b></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>809</wp:post_id>
		<wp:post_date><![CDATA[2010-03-08 14:12:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Award des Rebrand 2010: Le meilleur des Rebrand 2010</title>
		<link>http://yannickbourenane.com/preprod/2010/03/04/award-des-rebrand-2010-le-meilleur-des-rebrand-2010/</link>
		<pubDate>Thu, 04 Mar 2010 18:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/award-des-rebrand-2010-le-meilleur-des-rebrand-2010/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div>Exemples de 4 logos gagnants:<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S4_bEVcCHjI/AAAAAAAABXU/u0oCpEz3b6Y/s1600-h/bedandy_atelalpiqlogos+copie.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="207" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S4_bEVcCHjI/AAAAAAAABXU/u0oCpEz3b6Y/s400/bedandy_atelalpiqlogos+copie.jpg" width="400" /></a></div>Le logo d'<a href="http://www.alpiq.com/">ALPIQ</a>, entreprise spécialisée dans la gestion des énergies, est l'un des gagnants des Rebrand 2010.  Le changement de marque (depuis début 2009) est du au rapprochement d'Atel et d’EOS, les deux leaders historiques du marché  suisse.<br />Le logo est une création de MetaDesign<br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S4_pmwjPjyI/AAAAAAAABX8/rr_rmaCKb-Y/s1600-h/bedandy_onenike.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S4_pmwjPjyI/AAAAAAAABX8/rr_rmaCKb-Y/s400/bedandy_onenike.jpg" width="400" /></a></div><a href="http://www.nikegolf.com/">Nike golf</a>, la branche consacrée au golf de l'entreprise américaine Nike, change l'image de son packaging. Une boîte de balles de golf, avant-après.<br />La création est signée Nike Golf Brand Design. <br /><br /><br />           <br /><br /><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S4_braYnq-I/AAAAAAAABXs/HgC3s0DMMio/s1600-h/bedandy_once.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S4_braYnq-I/AAAAAAAABXs/HgC3s0DMMio/s400/bedandy_once.jpg" width="400" /></a><br /><br /><br /><br />Le logo de l'entreprise australienne <a href="http://www.onceonline.com.au/">Once Online</a>, spécialisée dans les services financiers et les assurances, a également été récompensé. <br />Le nouveau logo a été créé par l'agence Principals.<br /><br /><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S4_djmJjA9I/AAAAAAAABX0/mslpiA9cUA8/s1600-h/bedandy_turnaround.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S4_djmJjA9I/AAAAAAAABX0/mslpiA9cUA8/s400/bedandy_turnaround.jpg" width="400" /></a></div>Dernier exemple, le nouveau logo de l'institution éducative américaine <a href="http://www.turnaroundusa.org/">Turn around</a>.<br />Le logo est une création de Siegel+Gale. <br /><br /><br />Vous pouvez en savoir plus sur l'actualité des identités visuelles des marques dans les domaines de l'<a href="http://logo-bedandy.blogspot.com/search/label/énergie">énergie</a>, des <a href="http://logo-bedandy.blogspot.com/search/label/Biens%20de%20consommation">biens de consommation</a>, des <a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurances">banques et des assurances</a> et de l'<a href="http://logo-bedandy.blogspot.com/search/label/Education">éducation</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>810</wp:post_id>
		<wp:post_date><![CDATA[2010-03-04 19:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-04 18:05:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[award-des-rebrand-2010-le-meilleur-des-rebrand-2010]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510341385;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:302;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:565;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>307</wp:comment_id>
			<wp:comment_author><![CDATA[achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-07 19:51:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-07 18:51:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[pas mal du tout turn around, goos job !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>Allibert change de logo et de catalogue</title>
		<link>http://yannickbourenane.com/preprod/2010/03/03/allibert-change-de-logo-et-de-catalogue/</link>
		<pubDate>Wed, 03 Mar 2010 12:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/allibert-change-de-logo-et-de-catalogue/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S448Dta7K3I/AAAAAAAABWs/mNqG3qgZEBA/s1600-h/bedandy_allibert.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S448Dta7K3I/AAAAAAAABWs/mNqG3qgZEBA/s400/bedandy_allibert.jpg" width="400" /></a></div><a href="http://www.allibert-trekking.com/">Allibert</a>, l'agence française de tourisme spécialisée dans les randonnées et les voyages à pied change d'identité visuelle avec un nouveau logo et un nouveau catalogue. Dans le nouveau logo, le nom Allibert est complété par le mot anglais trekking (plus moderne, plus général) qui remplace les mots "montagnes et déserts". le mot descriptif, toujours en script, garde l'idée de simplicité. Le logo est simplifié également par la suppression du dessin de sommets qui surplombaient l'ancien logo et qui apparaît désormais dans la première lettre du nom Allibert. Les couleurs sont plus vives et plus modernes ainsi que la typographie. <br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S44_TKxBOLI/AAAAAAAABW0/iuWgrPNPzUs/s1600-h/bedandy_mondeapied.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S44_TKxBOLI/AAAAAAAABW0/iuWgrPNPzUs/s400/bedandy_mondeapied.jpg" width="400" /></a></div>Le catalogue de l'agence, "le monde à pied", change également. Sur la couverture, le dessin d'un oeil posé sur des jambes, évoque un marcheur  attentif au monde, voire visionnaire, et remplace l'image classique et traditionnelle du paysage de montagne.<br /><br />Pour en savoir plus sur l'<a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actualité des identités visuelles dans le domaine du tourisme</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>811</wp:post_id>
		<wp:post_date><![CDATA[2010-03-03 13:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-03 12:27:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509247961;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:8957;}i:1;a:1:{s:2:"id";i:831;}i:2;a:1:{s:2:"id";i:603;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>302</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.aagagagagaaga.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-03 15:10:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-03 14:10:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah, c'est très décevant de voir un changement comme ça, on ne peut plus se souvenir du nouveau logo, alors que l'ancien avait ses petits montagnes comme signes. Les couleurs ne correspondent moins à la montagne ..]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>304</wp:comment_id>
			<wp:comment_author><![CDATA[dom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-04 10:35:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-04 09:35:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pouah, que c'est mal maitrisé !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>La Saône et Loire change officiellement de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/03/02/la-saone-et-loire-change-officiellement-de-logo/</link>
		<pubDate>Tue, 02 Mar 2010 09:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-saone-et-loire-change-officiellement-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S4zQVl6RXzI/AAAAAAAABWc/lmDff7ngo3s/s1600-h/bedandy_saone%26loire.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S4zQVl6RXzI/AAAAAAAABWc/lmDff7ngo3s/s400/bedandy_saone%26loire.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"></div><br />En juillet 2009, le site 'creusot-infos' avait dévoilé en exclusivité le nouveau logo du conseil général et avait été relayé sur le blog bedandy : <a href="http://logo-bedandy.blogspot.com/2009/07/le-nouveau-se-simplifie-par-rapport.html">Saône et Loire - juillet 2009</a>. <br />Le 1er mars, le <a href="http://www.cg71.fr/">conseil général</a> a adressé un communiqué de presse à tous les médias concernant le nouveau logo du département. Celui-ci est quelque peu différent de celui exposé en juillet : il garde finalement les traits verts des pâturages.  Les deux formes bleues sont toujours présentes. Ces deux formes représentent le 7 et le 1 du département 71 ainsi que les lettres S et L de Saône et Loire. Les deux formes sont désormais en relief avec des dégradés pour, selon le graphiste, 'donner du volume, du relief pour qu’il soit plus moderne'.<br />La typographie ne reste plus en italique et abandonne 'conseil général' pour LE DÉPARTEMENT.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>812</wp:post_id>
		<wp:post_date><![CDATA[2010-03-02 10:51:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-02 09:51:00]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510136850;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1066;}i:1;a:1:{s:2:"id";i:11704;}i:2;a:1:{s:2:"id";i:1111;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>303</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.aagagagagaaga.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-03 15:11:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-03 14:11:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très rafraichissant ce nouveau logo !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>305</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-05 03:58:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-05 02:58:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tu parles d'un changement, toi... N'importe quoi!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>306</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-07 19:50:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-07 18:50:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca ressemble plutôt à une mise en 3D de mauvais goût....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Indianapolis Museum of Art change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/02/28/indianapolis-museum-of-art-change-de-logo/</link>
		<pubDate>Sun, 28 Feb 2010 11:41:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/indianapolis-museum-of-art-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S4uaR08haMI/AAAAAAAABWM/Fa-fNUYLgMU/s1600-h/bedandy_IMA.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S4uaR08haMI/AAAAAAAABWM/Fa-fNUYLgMU/s400/bedandy_IMA.jpg" width="400" /></a></div><br />Créé en 1883, l'<a href="http://www.imamuseum.org/">Indianapolis Museum of Art</a> (IMA) est l'un des plus grands, et des plus anciens musées des États-Unis, avec une collection de plus de 50 000 œuvres d'art logé dans plus de 70 hectares. Le musée possède également un parc qui comprend des régions boisées sauvages, des terres humides, des prairies et un lac de 35 hectares.<br />L'IMA a travaillé avec Abbott Miller de l'agence Pentagram, originaire de l'Indiana. <br />Le logo change en inversant son ses niveaux de lecture : IMA était précédemment mis en avant alors que pour le nouveau logo 'Indianapolis Museum of Art' prend plus de place que 'IMA'. La typo est exclusivement en capitale en sans sérif, verte comme les prairies et les bois du musée. Le seul jeu du logo se trouve dans la séparation-lien de Indiana et de apolis qui symbolise les différents lieux du musée ayant pour lien le musée en lui-même. Un logo typographique fort avec une petite touche pour être unique. Un logo Pentagram]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>813</wp:post_id>
		<wp:post_date><![CDATA[2010-02-28 12:41:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-28 11:41:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>L&#039;Est Républicain se refait une beauté</title>
		<link>http://yannickbourenane.com/preprod/2010/02/27/lest-republicain-se-refait-une-beaute/</link>
		<pubDate>Sat, 27 Feb 2010 10:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lest-republicain-se-refait-une-beaute/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S4uMm-5uFhI/AAAAAAAABWE/xpvB7xf7aSE/s1600-h/bedandy_l%27est-republicain.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S4uMm-5uFhI/AAAAAAAABWE/xpvB7xf7aSE/s400/bedandy_l%27est-republicain.jpg" width="400" /></a></div><br />Le quotidien lorrain, <a href="http://www.estrepublicain.fr/fr/index.html">L'Est Républicain</a> lifte son logo, change son format (moins large de 5cm), change de maquette pour dynamiser ses ventes avec des typos beaucoup plus moderne pour les titres et les chapeaux. Le logo est désormais sur un fond rouge, beaucoup plus impactant.<br /><br />"<i>L'Est Républicain change: nouveau logo, nouveau format, nouvelle maquette et nouveaux rendez-vous. Nous avons souhaité vous offrir un journal plus lisible, plus riche, plus utile. Bref plus proche de vos préoccupations</i>", note Rémi Godeau, rédacteur en chef, à l'attention des lecteurs de son journal.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>814</wp:post_id>
		<wp:post_date><![CDATA[2010-02-27 11:09:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510533999;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1160;}i:1;a:1:{s:2:"id";i:565;}i:2;a:1:{s:2:"id";i:2153;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>313</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-17 16:41:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-17 15:41:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oh le méga gros changement.. ^^ Pauvre France, pays de la "mesurette" plutôt que de l'innovation intégrale...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Le logo de la &#039;Missile Defense Agency&#039; vient de changer</title>
		<link>http://yannickbourenane.com/preprod/2010/02/26/le-logo-de-la-missile-defense-agency-vient-de-changer/</link>
		<pubDate>Fri, 26 Feb 2010 09:54:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-la-missile-defense-agency-vient-de-changer/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S4uBD5BbnsI/AAAAAAAABV0/m4twij-3dcU/s1600-h/bedandy_missile-defense.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S4uBD5BbnsI/AAAAAAAABV0/m4twij-3dcU/s400/bedandy_missile-defense.jpg" width="400" /></a></div><br />Le logo de l'agence de défense contre les missiles (<a href="http://www.mda.mil/">MDA - Missile Defense Agency</a>)  qui avait été inauguré par Geoges W Bush vient de changer de logo. Celui-ci a désormais une sphère bleue symbolisant la terre et un missile rouge. L'ensemble reprend donc laes couleurs des Etats Unis. La typographie est maintenant en sérif en dessous du signe. La typographie se veut désormais plus institutionnelle. Le logo est plus simple et plus moderne car moins illustratif.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>815</wp:post_id>
		<wp:post_date><![CDATA[2010-02-26 10:54:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510400356;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:840;}i:1;a:1:{s:2:"id";i:1085;}i:2;a:1:{s:2:"id";i:1115;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>310</wp:comment_id>
			<wp:comment_author><![CDATA[Frédérid]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-14 00:41:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-13 23:41:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a un ''buzz'' sur ce logo car il ressemblerait au croissant islamique.<br /><br />Cela montre une certaine paranoïa car les sigles ''carburant pour fusée'' et ''combustible pour fusée'' utilisé dans l'armée française sont aussi des croissants depuis des décennies :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>318</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-30 15:10:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-30 13:10:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En fait, il y a une libre interprétation des signes et la paranoïa des gens, chacun y voit ce qui lui déplaît ;)]]></wp:comment_content>
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	<item>
		<title>La RATP lance la marque IXXI pour mettre en avant ses services</title>
		<link>http://yannickbourenane.com/preprod/2010/02/25/la-ratp-lance-la-marque-ixxi-pour-mettre-en-avant-ses-services/</link>
		<pubDate>Thu, 25 Feb 2010 18:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S4Wyt-ZZooI/AAAAAAAABVs/HuXHpRtx7bI/s1600-h/ixxi_logo-ratp.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="188" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S4Wyt-ZZooI/AAAAAAAABVs/HuXHpRtx7bI/s400/ixxi_logo-ratp.jpg" width="400" /></a>La <a href="http://www.ratp.fr/">RATP</a> <span>a lancé depuis le 1 janvier 2010, un nouveau service d’aide à la mobilité nommée Ixxi. Via Ixxi, la RATP souhaite marquer le fait qu'elle offre des services tels qu’une accessibilité permanente, personnalisation disponibilité en temps réel de l’information, billettique, continuité des services face à la multiplicité des formes de mobilité. Un logo pour prouver un service rendu. Le logo joue jour naturelement du palindrome et aurait pu se rapprocher d'un ambigramme. Le graphème final est aux couleurs bien équilibrées de la Ratp. La composition est symétrique. Une identité simple conçue par Curius.<br /></span>]]></content:encoded>
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		<wp:post_id>816</wp:post_id>
		<wp:post_date><![CDATA[2010-02-25 19:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-25 18:42:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<title>La FNPF lance la marque Fruidissi</title>
		<link>http://yannickbourenane.com/preprod/2010/02/25/la-fnpf-lance-la-marque-fruidissi/</link>
		<pubDate>Thu, 25 Feb 2010 00:07:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S4WxjfjAaOI/AAAAAAAABVk/eA0lMq53NkA/s1600-h/fruidissi-logo-FNPF.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="338" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S4WxjfjAaOI/AAAAAAAABVk/eA0lMq53NkA/s400/fruidissi-logo-FNPF.jpg" width="400" /></a></div>La <a href="http://www.fnpfruits.com/">Fédération Nationale des Producteurs de Fruits </a>en France a lancé un <a href="http://www.fnpfruits.com/sites/fnpfweb/">nouveau logo à l'occasion de leur 64ème congrès</a>. A l'aide de l'agence 4G communication, la Fédération a choisi la création de marque pour soutenir la production française : fruidissi. Belle initiative mais le logo est un peu puéril tant dans la réalisation que la formulation.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>817</wp:post_id>
		<wp:post_date><![CDATA[2010-02-25 01:07:00]]></wp:post_date>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>299</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-01 13:04:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-01 12:04:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo est marrant et dynamique mais les feuilles dans le D (qui d'ailleurs assez dégueu) est vraiment de trop !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>308</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-09 11:12:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-09 10:12:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le "d", on croirait un canon avec une flamme qui sort....]]></wp:comment_content>
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		<title>La banque russe MDM change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/02/22/la-banque-russe-mdm-change-de-logo/</link>
		<pubDate>Mon, 22 Feb 2010 12:07:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="text-align: left;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S4JQJigEGvI/AAAAAAAABVU/YxMWSrgS9ng/s1600-h/bedandy_mdm_bank.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S4JQJigEGvI/AAAAAAAABVU/YxMWSrgS9ng/s400/bedandy_mdm_bank.jpg" width="400" /></a><span><span style="background-color: white;" title="When Russian leaders talk about the recession, they invariably call it “the global financial crisis” - and the emphasis is always on “global”."> </span></span><span>La <a href="http://www.blogger.com/goog_1266831368763">banque <span>MDM</span></a></span><span><a href="http://mdmbank.com/"> </a>est l'une des </span><span>institutions financières privées les</span><span> plus importantes de Russie</span><span>. Elle propose un nouveau logo qui marque </span><span>la dernière étape dans sa fusion <span>avec une autre banque russe,</span> la banque URSA. </span><span><span style="background-color: white;" title="Now they have launched a common identity, designed by the Russian studio BBDO Branding (no English web-site, I'm afraid), who had designed URSA Bank's logo back in 2007.">Cette nouvelle identité a été conçue par le studio russe BBDO Branding. </span></span></div><div style="text-align: left;"><span><span style="background-color: white;" title="Incidentally, this is the same studio that did such a poor job on the new identity for the Russian Railways."></span></span></div><span><span style="background-color: white;" title="Incidentally, this is the same studio that did such a poor job on the new identity for the Russian Railways."> </span><span style="background-color: white;" title="I can't say I'ma huge fan of this creation, either.">Les couleurs du logo et de la marque restent ternes. On passe du bleu foncé à un rouge bordeaux et à un jaune orangé.</span></span><span><span style="background-color: white;" title="The typography in the new logo (set in FF Dax or a variant of it) is crisp and looks quite modern — at least for Russia."> La typographie, sans sérif, est à peine plus moderne que la précédente. Un soleil a remplacé un symbole triangulaire. Pour les dirigeants de la banque, </span></span><span><span style="background-color: #ebeff9;" title="“MDM Bank's new logo will feature an image of the sun reflecting the bank's main values: reliability and stability, openness and partnership, a warm attitude to individual and corporate clients, and the accessibility and simplicity of the bank's services.">il est censé "<i>refléter les principales valeurs de la banque: la fiabilité et la stabilité, la chaleur (...) ainsi que l'accessibilité et la simplicité des services. </i></span><i><span style="background-color: white;" title="Moreover, sun is also a symbol of power, energy and successive.">En outre, le soleil est également un symbole de puissance et d'énergie. </span><span style="background-color: white;" title="It is an exceptionally friendly sign full of warmness, optimism and positive emotions”.">C'est un signe (...) plein d'optimisme et d'émotions positive</span><span style="background-color: white;" title="It is an exceptionally friendly sign full of warmness, optimism and positive emotions”.">s"</span><span style="background-color: white;" title="It is an exceptionally friendly sign full of warmness, optimism and positive emotions”.">. </span></i><span style="background-color: white;" title="It is an exceptionally friendly sign full of warmness, optimism and positive emotions”.">On perçoit effectivement le message souhaité par l'image du soleil mais </span></span><span><span style="background-color: white;" title="Here's what they have to say about the new symbol:">le logo reste malgré tout peu attractif et peu original. <br /><br /></span></span>Pour en savoir plus sur <a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurances">l'actualité des identités visuelles des banques et des assurances.</a><a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurances"></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>818</wp:post_id>
		<wp:post_date><![CDATA[2010-02-22 13:07:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-22 12:07:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Global refund change de nom et de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/02/18/global-refund-change-de-nom-et-de-logo/</link>
		<pubDate>Thu, 18 Feb 2010 17:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S31U062Q6NI/AAAAAAAABVM/NFq9uGIEv6U/s1600-h/bedandy_global.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S31U062Q6NI/AAAAAAAABVM/NFq9uGIEv6U/s400/bedandy_global.jpg" width="400" /></a></div><b><span style="font-weight: normal;"><a href="http://www.globalrefund.com/">Global Refund</a>, numéro 1 mondial des services de détaxe  touristique, change de marque et devient Global Blue, notamment pour proposer de nouveaux services. </span></b><br /><b><span style="font-weight: normal;">Pour </span></b>Per Setterberg, le Président de Global Blue, <b><span style="font-weight: normal;">l'ancien nom</span></b> était jugé handicapant parce qu'<i>"il donnait la fausse impression que nos activités se limitaient à  gérer des remboursements de TVA</i>". Le nouveau logo est nommé <i>"The journey" </i>car il rappelle <i>"la trajectoire effectuée par les touristes voyageant d'un pays à l'autre"</i>. Le nom est plus élégant mais conserve le terme Global. Le logo conserve le bleu, en version dégradée dans la même tonalité et évoque un jeu de vitrail. La typographie, sans serif et traitée en bas de casse, joue sur les rondeurs. Dans son ensemble, la marque pourrait faire penser à une métaphore de la planète bleue, qui  dévoilerait les ambitions universalistes du nouveau Global Blue.   <br /><br />Pour en savoir plus sur l'<a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurances">actualité des identités visuelles des banques et des assurances</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>819</wp:post_id>
		<wp:post_date><![CDATA[2010-02-18 18:12:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-18 17:12:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510413587;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:43;}i:1;a:1:{s:2:"id";i:1115;}i:2;a:1:{s:2:"id";i:14746;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>298</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://ahahaha.org</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-19 13:29:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-19 12:29:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très jolie  ce logo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>300</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-01 13:07:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-01 12:07:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le signe est vraiment bien! Il faut voir comment ils vont les décliner pour les magasins. Par contre la typo est un peu légère et 'gentillette']]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>328</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-04-15 11:46:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-04-15 09:46:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Peut-être sauf que Global Blue, ça ne veut rien dire !!!<br />Hyper dangereux de tuer une marque aussi forte que Global Refund. Commercialement, on a l'impression d'avoir affaire à un nouvel entrant donc pas idéal...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>332</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-04-29 18:10:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-04-29 16:10:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[surtout pour un nouvel entrant qui arrive avec un logo en forme de vtrail, on croirait une secte]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Nouvelle stratégie pour le logo du Superbowl</title>
		<link>http://yannickbourenane.com/preprod/2010/02/18/nouvelle-strategie-pour-le-logo-du-superbowl/</link>
		<pubDate>Thu, 18 Feb 2010 13:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouvelle-strategie-pour-le-logo-du-superbowl/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S30je5o_aEI/AAAAAAAABVE/C33e8rsM148/s1600-h/bedandy_super-bowl-XLV.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S30je5o_aEI/AAAAAAAABVE/C33e8rsM148/s400/bedandy_super-bowl-XLV.jpg" width="400" /></a>Dix jours après la finale du <a href="http://www.nfl.com/superbowl/44">Superbowl 2010</a>, la <a href="http://www.nfl.com/">National Football League</a> (NFL) a présenté le logo de la 45ème édition de cette compétition dont la finale aura lieu en 2011 à Arlington, Texas, USA. Les logos du Superbowl étaient jusqu'à présent très différents selon le lieu où était organisée la finale entre les 2 conférences. En effet, la NFL a souhaité donné plus de constance à l'événement, année après année avec l'agence Landor. Certains éléments du logo seront constants : le trophée Vince Lombardi, remis chaque année à l'équipe gagnante, et le recours aux chiffres romains.  Seule la représentation du stade où aura lieu la finale changera. Ainsi, l'événement va acquérir au fil des années une identité plus forte. Le logo de la 45ème édition se compose de nombreux détails et d'effets de perspective et de reflets, ce qui peut peut nuire à la lisibilité en petite taille. </div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Pour connaître l'actualité des identités visuelles relative à d'autres événements sportifs, <a href="http://logo-bedandy.blogspot.com/2010/02/le-logo-du-super-bowl-2009.html">cliquez ici</a>. </div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>820</wp:post_id>
		<wp:post_date><![CDATA[2010-02-18 14:20:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-18 13:20:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>La commune de Saint-Avertin change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/02/18/la-commune-de-saint-avertin-change-de-logo/</link>
		<pubDate>Thu, 18 Feb 2010 11:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-commune-de-saint-avertin-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S30I5MYURkI/AAAAAAAABUs/ThStJRRU3Ds/s1600-h/saint-avertinaccueil.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="83" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S30I5MYURkI/AAAAAAAABUs/ThStJRRU3Ds/s200/saint-avertinaccueil.jpg" width="200" /></a></div><div style="text-align: justify;">La commune de <a href="http://www.ville-saint-avertin.fr/">Saint-Avertin</a>, dans l'Indre-et-Loire, a décidé de changer de logo, considérant l'ancien "<i>vieillot</i>". La Municipalité  a souhaité "<i>rajeunir son image et donner l'impression d'une ville dynamique et tournée vers l'avenir".</i> Le nouveau logo tend à évoquer le jaillissement d'une source dont les eaux ont fait la réputation. de la ville.  La typographie DAX sans serif traitée en bas de casse  tout en conservant les capitales, correspond au choix d'"<i>un logo épuré</i>" qui modernise l'ensemble, ue conception Eleven Studio, d'après un commentateur anonyme.  <br /><br />Pour connaître les actualités des<a href="http://logo-bedandy.blogspot.com/search/label/ville"> identités visuelles des autres villes</a>, cliquez ici.<br />Pour en savoir plus, consultez la <a href="http://www.lanouvellerepublique.fr/dossiers/journal/index.php?dep=37&num=1544835">Nouvelle République</a>.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>821</wp:post_id>
		<wp:post_date><![CDATA[2010-02-18 12:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-18 11:01:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"36ef051cbd78fd65410abfb80f8cd143";a:2:{s:7:"expires";i:1510552906;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:843;}i:1;a:1:{s:2:"id";i:1039;}i:2;a:1:{s:2:"id";i:1085;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>296</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://jesaispas.org</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-18 12:37:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-18 11:37:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve jolie ce logo mais dommage qui ne répond pas aux "critères" de la ville.<br /><br />Le blog a changé de fond de couleur dis-donc, je préférais l'ancien :s.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>297</wp:comment_id>
			<wp:comment_author><![CDATA[be dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-18 12:43:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-18 11:43:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui oui, le blog a changé de couleur pour s'harmoniser avec le site www.bedandy.fr :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>301</wp:comment_id>
			<wp:comment_author><![CDATA[be dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-01 13:13:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-01 12:13:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par l'auteur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>352</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-21 11:56:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-21 09:56:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est la copie publiée sur votre site qui est dégueulasse (vous avez demandé un droit d'utilisation ?). La créa est signée eleven studio et la typo c'est dax.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Donner un nom à un pub anglais</title>
		<link>http://yannickbourenane.com/preprod/2010/02/18/donner-un-nom-a-un-pub-anglais/</link>
		<pubDate>Wed, 17 Feb 2010 23:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/donner-un-nom-a-un-pub-anglais/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3xqtskLrDI/AAAAAAAABUY/dGS85AaO3ow/s1600-h/generateur-de-noms.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3xqtskLrDI/AAAAAAAABUY/dGS85AaO3ow/s200/generateur-de-noms.png" width="133" /></a></div>Dans la <a href="http://logo-bedandy.blogspot.com/search/label/jeux%20de%20communication">série des jeux de mots et de logos</a>, voici le <a href="http://www.mybeerpix.com/pub_name_generator.php">générateur de noms</a> pour les pubs, à comprendre les bars à bière anglais. Cliquez sur try again et les noms jailliront. <br /><br />Si ces petits jeux de communication vous amusent, tentez aussi la <a href="http://logo-bedandy.blogspot.com/2009/10/cree-ton-slogan-sloganize.html">création de slogan</a> ou bien encore le <a href="http://logo-bedandy.blogspot.com/2009/03/le-memory-des-logos.html">memory des logos</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>822</wp:post_id>
		<wp:post_date><![CDATA[2010-02-18 00:20:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-17 23:20:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>M. devient Mister Mystère</title>
		<link>http://yannickbourenane.com/preprod/2010/02/16/m-devient-mister-mystere/</link>
		<pubDate>Tue, 16 Feb 2010 12:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/m-devient-mister-mystere/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S3ql_UpEREI/AAAAAAAABUQ/dZfHi_jHQ_A/s1600-h/bedandy_M.Chedid.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="236" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S3ql_UpEREI/AAAAAAAABUQ/dZfHi_jHQ_A/s400/bedandy_M.Chedid.jpg" width="400" /></a> </div><div style="text-align: justify;"> Depuis septembre 2009, sortie de son dernier album, Mathieu Chedid est <a href="http://www.mistermystere.com/">Mister Mystère</a>, un nouveau personnage très différent de M., personnage de BD coloré créé à la fin des années 90. Un nouveau logo accompagne cette métamorphose. On comprend, dans l'article du <a href="http://www.lemonde.fr/culture/article/2010/02/13/ne-l-appelez-plus-m-mais-mister_1305338_3246.html">Monde</a>, à quel point l'identité visuelle est importante pour Chedid, voire indissociable de l'identité artistique ou musicale: <i>"Mister Mystère est pour moi la réconciliation de M avec son ombre, explique le chanteur. M était attiré par la lumière, Mister Mystère par la nuit. Je voulais faire côtoyer l'enfer et le paradis, le masculin et le féminin."  Matthieu Chedid fait remarquer, dans ce même article que son nouveau logo, un M collé à son ombre symétrique, contient à la fois le M de "man" et le W de "woman". </i></div><div style="text-align: justify;">Cette nouvelle identité visuelle en noir et blanc tranche avec les précédents identités développées  à chaque album qui étaient davantage colorées. L'inspiration vient probablement du jeu de  miroir du yin et du yang, exprimant l'idée de dualité ou de complémentarité, bref de nouvelles facettes du personnage qui n'en finit pas de nous étonner.</div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S3p9bZWlFZI/AAAAAAAABUI/Kn1Wz3MGKGU/s1600-h/bedandy_mister-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="57" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S3p9bZWlFZI/AAAAAAAABUI/Kn1Wz3MGKGU/s200/bedandy_mister-logo.png" width="200" /></a></div><div style="text-align: justify;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3p88ILnmiI/AAAAAAAABUA/XjCLVTLtB_c/s1600-h/bedandy_Mcover.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="199" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3p88ILnmiI/AAAAAAAABUA/XjCLVTLtB_c/s200/bedandy_Mcover.jpg" width="200" /></a><br /><br /><br /></div>]]></content:encoded>
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		<wp:post_id>823</wp:post_id>
		<wp:post_date><![CDATA[2010-02-16 13:10:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508337348;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:563;}i:1;a:1:{s:2:"id";i:11508;}i:2;a:1:{s:2:"id";i:7348;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>291</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-17 00:38:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-16 23:38:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bizarre cette espèce d'ombre portée, très rétro pour du rock ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>396</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-29 15:35:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-29 13:35:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qui a fait l'identité visuelle du CD de Mister Mystère ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>397</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-30 00:02:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-29 22:02:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est surement écrit sur la pochette... non ? On a des crédits quand on est l'auteur]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Courir change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/02/16/courir-change-de-logo/</link>
		<pubDate>Tue, 16 Feb 2010 10:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/courir-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3ptgxhA8aI/AAAAAAAABTo/5tK_Ml6Od7E/s1600-h/bedandy_courir.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3ptgxhA8aI/AAAAAAAABTo/5tK_Ml6Od7E/s400/bedandy_courir.jpg" width="400" /></a></div><br /> Le célèbre Research Studio de Neville Brody, vient de renouveler l'identité visuelle de la marque de distribution de chaussures de sport <a href="http://www.courir.com/">COURIR</a>. Le concept de magasin a également été modifié pour correspondre avec la nouvelle identité, ainsi toute la signalétique et l'ensemble des codes graphiques ont changé. Le <a href="http://www.rosny2.com/vue/form/rosny2/accueil/accueil.htm">centre commercial Rosny 2</a> sera le site pilote du nouveau concept graphique. Le nouveau logo est désormais beaucoup plus simple et impactant. Il garde le gris et le orange et se dote d'une typo grasse plus moderne aux bords anguleux utilise le C de la typographie en tant que signe.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>824</wp:post_id>
		<wp:post_date><![CDATA[2010-02-16 11:29:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<wp:comment>
			<wp:comment_id>292</wp:comment_id>
			<wp:comment_author><![CDATA[Jean-Luc]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-18 00:22:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-17 23:22:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Certes c'est moderne mais que c'est grassouillet, et cet emblème en forme d'aimant, on aura tout vu, le niveau baisse chez Brody !]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>311</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-16 19:18:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-16 18:18:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement, le niveau baisse chez Neville.<br />Quand je repense au premiers travaux pour Macromedia, Bonfire...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>319</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-30 15:11:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-30 13:11:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En même temps, il faut bien imaginer qui est à l'origine de la demande, quand on voit leur premier logo, il y a quand même un petit fossé, non ? :)]]></wp:comment_content>
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	</item>
	<item>
		<title>MTV re designe son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/02/13/mtv-re-designe-son-logo/</link>
		<pubDate>Fri, 12 Feb 2010 23:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/mtv-re-designe-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S3R_jvB9bGI/AAAAAAAABTI/BmuEsyi3A2s/s1600-h/MTV-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="152" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S3R_jvB9bGI/AAAAAAAABTI/BmuEsyi3A2s/s400/MTV-logo.jpg" width="400" /></a></div><br />A presque 30 ans, la <a href="http://www.mtv.com/">chaîne de télévision américaine MTV</a> a décidé de rajeunir son image. En 1981, MTV signifiait Music Television, le concept était novateur. Aujourd'hui, c'est l'une des chaînes de divertissement la plus regardée par les jeunes. Le lifting positionne la chaîne dans son temps, à un format 16:9 et non plus 3:4, s'émancipant également de la signature Music Television. Le plus étonnant est qu'on ait l'impression qu'en lieu et place d'un lifting de logo, on a eu une coupe sombre dans l'existant. Les pieds du M ne sont par exemple pas du tout travallés en perspective, ce qui nourrit l'aspect elephantesque de la chaîne. Elle semble ainsi assoir son statut de géant plutôt que d'essayer de maintenir un aspect innovant. Elle tentera de le garder en ayant opté pour un <a href="http://logo-bedandy.blogspot.com/search/label/Logos%20vivants">système identitaire vivant</a> dans les pas du <a href="http://logo-bedandy.blogspot.com/2009/11/aol-vient-de-relifter-son-logo-et.html">logo d'AOL </a>ou bien du <a href="http://logo-bedandy.blogspot.com/2009/09/carrefour-positive.html">logo de Carrefour.</a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S3SBuUYBddI/AAAAAAAABTQ/PyPFkYTK5RQ/s1600-h/MTV-logo-photo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="177" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S3SBuUYBddI/AAAAAAAABTQ/PyPFkYTK5RQ/s400/MTV-logo-photo.png" width="400" /></a></div><br /><a href="http://logo-bedandy.blogspot.com/search/label/media">Les autres actualités des identités dans le secteur des medias.</a><a href="http://logo-bedandy.blogspot.com/search/label/Logos%20vivants"> <br />Les autres logos vivants récents</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>825</wp:post_id>
		<wp:post_date><![CDATA[2010-02-13 00:16:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-12 23:16:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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		<wp:comment>
			<wp:comment_id>283</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-12 00:18:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-11 23:18:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il a l'air tout écrasé ce nouveau logo, qui l'a fait?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>287</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-02-14 23:15:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-14 22:15:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve le nouveau logo beaucoup plus moderne et sympa]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le peuple a voté pour le logo bio européen</title>
		<link>http://yannickbourenane.com/preprod/2010/02/11/le-peuple-a-vote-pour-le-logo-bio-europeen/</link>
		<pubDate>Thu, 11 Feb 2010 22:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-peuple-a-vote-pour-le-logo-bio-europeen/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S3RyYMf7-qI/AAAAAAAABS4/wIxeYd7SwjM/s1600-h/Logo-bio-europeen.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="267" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S3RyYMf7-qI/AAAAAAAABS4/wIxeYd7SwjM/s400/Logo-bio-europeen.jpg" width="400" /></a></div><br />Au total, 129.493 votes ont été enregistrés pour le<a href="http://logo-bedandy.blogspot.com/2009/12/votez-pour-le-nouveau-logo-bio-europeen.html"> nouveau logo </a>qui doit s’appliquer à tous les produits biologiques de l'<a href="http://ec.europa.eu/agriculture/organic/logo/index_fr.htm">Union Européenne</a> à partir de juillet 2010. Le logo vainqueur a donc été officiellement adopté par la <a href="http://ec.europa.eu/agriculture/organic/eu-policy/legislation_fr#SCOF" target="_self">Commission Permanente de l’Agriculture Biologique</a>.    Inutile de préciser que ce signe ne ressemble pas franchement à un logo efficace, tant et si bien  que l'exercice semble contre-démocratique.<span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>826</wp:post_id>
		<wp:post_date><![CDATA[2010-02-11 23:12:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-11 22:12:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-peuple-a-vote-pour-le-logo-bio-europeen]]></wp:post_name>
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		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510533145;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:835;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:934;}}}}]]></wp:meta_value>
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	<item>
		<title>L&#039;ïle de Noirmoutier devient une marque</title>
		<link>http://yannickbourenane.com/preprod/2010/02/10/lile-de-noirmoutier-devient-une-marque/</link>
		<pubDate>Wed, 10 Feb 2010 18:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3LmBh75vLI/AAAAAAAABSY/lqRPA3RN5yc/s1600-h/noirmoutier-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="227" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3LmBh75vLI/AAAAAAAABSY/lqRPA3RN5yc/s400/noirmoutier-logo.png" width="400" /></a></div><br />L'<a href="http://www.ile-noirmoutier.com/"> île de Noirmoutier </a>est une île française de l'Atlantique située dans le <a href="http://www.vendee.fr/">département de la Vendée</a>. Elle est reliée au continent grâce à un pont depuis 1971. Gérard Guillet, Maire de Barbâtre affirme que « <i>l’objectif est de fédérer tous les acteurs  de l’Île autour d’une seule et même identité pour l’Île de Noirmoutier</i>. » En effet, la communauté des 4 communes concernées souhaitent ainsi renforcer l'attractivité de lïle en ne parlant que d'une voix. Le logo a été réalisé par l'agence LM Young & Rubicam. Voir les <a href="http://logo-bedandy.blogspot.com/search/label/ville">nouveaux logos d'autres villes en France et dans le monde</a> et les <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">nouveaux logos dans le tourisme</a>.  <br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3LmyUMy9eI/AAAAAAAABSg/GZi9YQMp9Cg/s1600-h/noirmoutier-logo2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="149" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3LmyUMy9eI/AAAAAAAABSg/GZi9YQMp9Cg/s200/noirmoutier-logo2.png" width="200" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>827</wp:post_id>
		<wp:post_date><![CDATA[2010-02-10 19:08:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Le logo de la ville favorite pour 2018 révélé</title>
		<link>http://yannickbourenane.com/preprod/2010/02/09/le-logo-de-la-ville-favorite-pour-2018-revele/</link>
		<pubDate>Tue, 09 Feb 2010 21:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-la-ville-favorite-pour-2018-revele/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3B1P1JKxqI/AAAAAAAABSA/IanGsAbLrVE/s1600-h/pyeongchang2018.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S3B1P1JKxqI/AAAAAAAABSA/IanGsAbLrVE/s400/pyeongchang2018.jpg" width="385" /></a></div>La ville de <a href="http://www.gamesbids.com/eng/winter_olympic_bids/pyeongchang_2018/1216134945.html">PyeongChang</a> en Corée du Sud emboîte le pas à Annecy en France en tant que ville candidate aux JO d'hiver en 2018. Annecy s'est déjà doté d'un <a href="http://logo-bedandy.blogspot.com/2009/12/hier-le-nouveau-logo-dannecy-pour-la.html">logo qui a révélé </a>en 2009. Münich, en Allemagne est la 3ème ville requérante, ce qui représente un nombre exceptionnellement faible de candidats pour un concurs où beaucoup donne la ville coréenne gagnante. Verdict le 6 juillet 2011.<br /><br />Le <a href="http://logo-bedandy.blogspot.com/2009/12/hier-le-nouveau-logo-dannecy-pour-la.html">logo d'Annecy 2018</a><br />Le logo de <a href="http://logo-bedandy.blogspot.com/2009/12/munich-2018.html">Münich 2018</a><br /><a href="http://logo-bedandy.blogspot.com/search/label/sport">Voir l'actualité des logos dans le secteur sportif</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>828</wp:post_id>
		<wp:post_date><![CDATA[2010-02-09 22:46:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-02-09 21:46:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509144551;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:892;}i:1;a:1:{s:2:"id";i:709;}i:2;a:1:{s:2:"id";i:13997;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>282</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-02-10 01:13:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-02-10 00:13:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oh le gros slurp à la roling stones]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Nouveau logo pour le BIID</title>
		<link>http://yannickbourenane.com/preprod/2010/04/01/nouveau-logo-pour-le-biid/</link>
		<pubDate>Thu, 01 Apr 2010 08:41:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-pour-le-biid/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S7WwLuhiZ8I/AAAAAAAABak/y-FytStV0tA/s1600/BIID_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="231" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S7WwLuhiZ8I/AAAAAAAABak/y-FytStV0tA/s400/BIID_logo.jpg" width="400" /></a></div>Le 13 mars 2010, le<a href="http://www.biid.org.uk/"> British Interior Design Association</a> a dévoilé une nouvelle identité de marque développé avec Peter & Paul. Fondé en 2002,  le BIID représente les designers et décorateurs d'intérieur anglais dans l'objectif de promouvoir et de défendre les intérêts de la profession. Révélé par la <a href="http://www.lacuisinedugraphiste.net/">cuisine du graphiste</a>, ce nouveau logo possède effectivement la difficulté d'être encombrant mais la personnalité dégagée par l'identité visuelle est véritablement intéressante et astucieuse.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>789</wp:post_id>
		<wp:post_date><![CDATA[2010-04-01 10:41:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-04-01 08:41:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>327</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-04-13 00:09:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-04-12 22:09:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas mal du tout !! <br />Je trouve le systeme de lecture avec cette semi-révélation super intelligent.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>La quinzaine des réalisateurs change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/03/30/la-quinzaine-des-realisateurs-change-de-logo/</link>
		<pubDate>Tue, 30 Mar 2010 13:54:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S7IBdqdk9mI/AAAAAAAABaU/0WQukw_74I4/s1600/quinzaine-realisateur-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="183" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S7IBdqdk9mI/AAAAAAAABaU/0WQukw_74I4/s400/quinzaine-realisateur-logo.jpg" width="400" /></a></div><a href="http://www.blogger.com/goog_509847509" title="Accéder au site">L</a><a href="http://www.quinzaine-realisateurs.com/">a Quinzaine des réalisateurs</a> dévoile un <a href="http://www.quinzaine-realisateurs.com/charte-graphique-h27.html">nouveau logo</a> pour sa 42ème édition, suite à un changement de direction puisqu'Olivier Père a passé la main à l'un de ses collaborateurs, Frédéric Boyer. <i>Section parallèle du Festival de Cannes créée par la <a href="http://www.la-srf.fr/" target="_blank">Société des réalisateurs de films</a> (SRF) après mai 68, la Quinzaine des Réalisateurs a pour objectif de découvrir les films de jeunes auteurs et de mettre en avant les films d’auteurs reconnus</i>. Voici un nouveau logo beaucoup plus graphique qui développe une véritable personnalité. L'univers du film, de la vie à Cannes à la belle époque se ressent dans son logo qui joue des formes géométriques. On pourrait même deviner une montée des marches au centre de l'identité visuelle ou bien un visage... Reste que cette nouvelle identité perd fortement en lisibilité à multiplier les casses, les typos et les graisses, espérons que son objectif ne soit pas de notoriété.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>790</wp:post_id>
		<wp:post_date><![CDATA[2010-03-30 15:54:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-30 13:54:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Vivarte lance Les Fées de Bengale</title>
		<link>http://yannickbourenane.com/preprod/2010/03/27/vivarte-lance-les-fees-de-bengale/</link>
		<pubDate>Sat, 27 Mar 2010 14:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S7H6oWEkFMI/AAAAAAAABaM/J3uNwmxEOKY/s1600/fees-de-bengale-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="127" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S7H6oWEkFMI/AAAAAAAABaM/J3uNwmxEOKY/s400/fees-de-bengale-logo.png" width="400" /></a></div>Le 25 mars 2010, le <a href="http://www.vivarte.fr/">Groupe Vivarte</a>, aux 25 enseignes de chaussure et d'habillement (ex-André), ouvrait une nouvelle boutique rue Bonaparte dans le 6ème arrondissement de Paris : <a href="http://www.lesfeesdebengale.fr/site/V3/">Les fées de Bengale</a>. L'identité visuelle a été conçue par Saguez et Partners. Le positionnement de la marque est "créer du beau qui fait du bien".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>791</wp:post_id>
		<wp:post_date><![CDATA[2010-03-27 15:16:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title></title>
		<link>http://yannickbourenane.com/preprod/2010/03/26/792/</link>
		<pubDate>Fri, 26 Mar 2010 17:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S6ziv2z88jI/AAAAAAAABZ8/RVBSYIywZmA/s1600/bedandy_Stanmore.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S6ziv2z88jI/AAAAAAAABZ8/RVBSYIywZmA/s400/bedandy_Stanmore.jpg" width="400" /></a></div><br /><br />L'agence Pentagram vient de dévoiler leur dernier projet : le changement d'identité visuelle de<a href="http://www.stanmoreimplants.com/"> Stanmore Implants</a>. L'entreprise se dote désormais d'un vrai logo à la hauteur de la qualité de Pentagram. Ainsi les couleurs et le signe disparaissent pour la lettre S en tant que signe avec Stanmore Implants en deux lignes. Rien à dire.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S6zipiGndZI/AAAAAAAABZ0/VeGDUcimEE8/s1600/bedandy_Stanmore-brochures.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S6zipiGndZI/AAAAAAAABZ0/VeGDUcimEE8/s320/bedandy_Stanmore-brochures.jpg" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>792</wp:post_id>
		<wp:post_date><![CDATA[2010-03-26 18:38:00]]></wp:post_date>
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		<title>L&#039;université de Mount Royal change de logo et de marque</title>
		<link>http://yannickbourenane.com/preprod/2010/03/25/luniversite-de-mount-royal-change-de-logo-et-de-marque/</link>
		<pubDate>Thu, 25 Mar 2010 17:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S6uV5LhHNCI/AAAAAAAABZs/cn4XFsMFREQ/s1600/bedandy_mount-royal.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S6uV5LhHNCI/AAAAAAAABZs/cn4XFsMFREQ/s400/bedandy_mount-royal.jpg" width="400" /></a></div><br />L'<a href="http://www.mtroyal.ca/index.htm">université de Mount Royal</a> vient de changer de logo. En 2009, l'<a href="http://www.aucc.ca/">Association des universités et collèges du Canada</a> lui a accordé la désignation de l'Université. L'université a décidé de mettre en avant son histoire en mettant la date dans son logo. Le logo abandonne sa typo sans sérif pour revenir à une typo beaucoup classique en sérif (une minion pro modifiée et de l'Hoefler Text pour la date) pour asseoir son histoire. Le signe change également et utilise des formes géométriques triangulaires, tendances en ce moment. On peut voir une partie de la feuille d'érable, symbole du Canada, pour rappeler le lieu de l'université. Enfin le cyan disparaît pour une bichromie bleu vert plus sage. Un très beau logo avec un signe très simple et graphique, avec une typo très bien gérée. Bravo]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>793</wp:post_id>
		<wp:post_date><![CDATA[2010-03-25 18:58:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>La BNSC devient la UK SPACE Agency</title>
		<link>http://yannickbourenane.com/preprod/2010/03/24/la-bnsc-devient-la-uk-space-agency/</link>
		<pubDate>Wed, 24 Mar 2010 18:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S6pE-DzNs3I/AAAAAAAABZk/QgmVcdwrZF0/s1600/bedandy_uk-space.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S6pE-DzNs3I/AAAAAAAABZk/QgmVcdwrZF0/s400/bedandy_uk-space.jpg" width="400" /></a></div><br />Pour relancer l'industrie aérospatiale, le royaume Unis a décidé de changé le nom de leur centre spatial. Hier, lord Mandelson, le commissaire au commerce britannique, et lord Drayson ministre de la Science et de l’Innovation, ont annoncé la création de la UK Space Agency pour remplacer la <a href="http://www.bnsc.gov.uk/">BNSC</a>, British National Space Centre (<a href="http://www.bnsc.gov.uk/News-and-Events/News/17628.aspx">voir le dossier de presse complet en anglais</a>). La bonne vieille Optima bold est remplacée par de la Futura modifiée. Les couleurs britanniques sont utilisées dans le signe, beaucoup plus impactant que le précédent. Un logo fort, contemporain et sans dégradé, rien à dire.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>794</wp:post_id>
		<wp:post_date><![CDATA[2010-03-24 19:08:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>315</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-03-24 23:49:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-24 22:49:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mieux MAINTENANT.]]></wp:comment_content>
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	<item>
		<title>Ubuntu lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/03/23/ubuntu-lifte-son-logo/</link>
		<pubDate>Tue, 23 Mar 2010 10:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/ubuntu-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S6nilYKfzlI/AAAAAAAABZc/MRVVHXDXxEs/s1600/bedandy_ubuntu.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S6nilYKfzlI/AAAAAAAABZc/MRVVHXDXxEs/s400/bedandy_ubuntu.jpg" width="400" /></a></div><br /><a href="http://www.ubuntu-fr.org/">Ubuntu</a>, la distribution open source linux vient de modifier légèrement son logo. La typographie ronde et gentille change pour une typo plus fine et plus corporate, en gris 80%. Le signe est mis en recul sous forme d'astérisque et une seule couleur est retenue, un orange un peu terne. On pourrait penser qu'Ubuntu s'assagit pour concurrencer les leaders RedHat et Mandrake. Bonne chance !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>795</wp:post_id>
		<wp:post_date><![CDATA[2010-03-23 11:59:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-23 10:59:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[ubuntu-lifte-son-logo]]></wp:post_name>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>316</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-24 23:50:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-24 22:50:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mieux AVANT.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>317</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-25 19:03:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-25 18:03:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est vrai, il y avait un esprit alors que maintenant l'enseble est décevant et la typo est bizarre et flottante (surtout les u).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>La banque de Taipei change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/03/22/la-banque-de-taipei-change-de-logo/</link>
		<pubDate>Mon, 22 Mar 2010 17:36:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-banque-de-taipei-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S6ebOjxztxI/AAAAAAAABZU/6VO4RtzjWic/s1600-h/bedandy_taipei.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S6ebOjxztxI/AAAAAAAABZU/6VO4RtzjWic/s400/bedandy_taipei.jpg" width="400" /></a></div><br />Le logo de la Bank of Taipei change radicalement. Le rouge chinois, le numéro 1 et la typo sérif sont évacués. Place à une contre forme de carré entouré de quatre ronds bleu, qui symbolise une fleur au pistil inattendu, avec une typo sans sérif sur trois ligne. Un beau changement d'identité réalisé par l'agence new-yorkaise Chermayeff & Geismar.<br /><span style="font-size: small;"><a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurances"><br />Voir d'autres actualités de logos du secteur bancaire</a></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>796</wp:post_id>
		<wp:post_date><![CDATA[2010-03-22 18:36:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-22 17:36:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-banque-de-taipei-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Les services secrets se dote d&#039;une image</title>
		<link>http://yannickbourenane.com/preprod/2010/03/20/les-services-secrets-se-dote-dune-image/</link>
		<pubDate>Sat, 20 Mar 2010 12:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S6NgO8r6SyI/AAAAAAAABZE/10H_931R2k0/s1600-h/DGSE-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="117" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S6NgO8r6SyI/AAAAAAAABZE/10H_931R2k0/s400/DGSE-logo.jpg" width="400" /></a></div>C'est un scoop, les services de renseignement français, autrement dit, la<a href="http://www.defense.gouv.fr/dgse"> Direction Générale des Services Extérieurs</a> (DSGE) semble vouloir se doter d'une nouvelle image de marque. Il y a quelques jours, aux Etats-Unis, l'<a href="http://logo-bedandy.blogspot.com/2010/02/le-logo-de-la-missile-defense-agency.html">agence de défense contre les missiles a modifié leur identité visuelle.</a> Ainsi, il semblerait que le secteur de la Défense se préoccupe de son image. A cette <a href="http://www.defense.gouv.fr/dgse_nouveau">adresse</a> qui désormais ne propose plus de contenu, la Direction dévoilait, le 8 mars 2010,  son nouveau logo. Il a désormais disparu de cette adresse. Ce logo symboliserait "<i>les valeurs, les métiers et le fonctionnement de la DGSE</i>".<br /><br /><a name='more'></a><br />Ce logo se veut résolument moderne, le logo aurait pu vivre uniquement en typographie mais il se dote d'un signe très illustratif. Le globe se voit stylisé avec des dégradé utilisant les codes des pictos web et la France se simplifie en hexagone.<br />On peut remarquer une ouverture sur le monde, pour symboliser la sécurité extérieure, contrairement à d'autres services français ou étrangers qui auraient choisi de styliser uniquement le pays ou le drapeaux et non pas le monde avec lequel il interagit. Le faucon/aigle en dessous qui sert de socle, est certes très graphique n'apporte pas grand chose à l'ensemble. Enfin, on pourrait ensuite remettre en question 'Direction Générale de la Sécurité Extérieure' qui ne vie pas très bien.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S6Nf4mjhNKI/AAAAAAAABY8/v-6CpvxtiOg/s1600-h/DGSELOGO.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="56" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S6Nf4mjhNKI/AAAAAAAABY8/v-6CpvxtiOg/s400/DGSELOGO.png" width="400" /></a></div><br /><br /><br /><br /><br /><a href="http://www.zataz.com/news/19998/Mi6--mi5--hacked--nouveau-logo-DGSE.html">Davantage d'infos sur Zataz</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>797</wp:post_id>
		<wp:post_date><![CDATA[2010-03-20 13:20:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-20 12:20:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508616516;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:865;}i:1;a:1:{s:2:"id";i:815;}i:2;a:1:{s:2:"id";i:878;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>314</wp:comment_id>
			<wp:comment_author><![CDATA[aurels]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.actulogo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-20 17:34:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-20 16:34:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'aigle en dessous n'est pourtant pas un symbole de la Défense française... En tout cas, jolie trouvaille que je m'en vais partager de ce pas sur Twitter (sans oublier la source !)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>321</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-30 15:13:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-30 13:13:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne vois pas quel rapport avec l'aigle? C'est Napoléonien ? Il y a des envies refoulées de domination ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Davigel change de logo, et quel logo !...</title>
		<link>http://yannickbourenane.com/preprod/2010/03/19/davigel-change-de-logo-et-quel-logo/</link>
		<pubDate>Fri, 19 Mar 2010 14:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S6OCyjdkwWI/AAAAAAAABZM/mJ0lP9y_tnQ/s1600-h/bedandy_davigel.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S6OCyjdkwWI/AAAAAAAABZM/mJ0lP9y_tnQ/s400/bedandy_davigel.jpg" width="400" /></a></div><br /><a href="http://www.davigel.fr/">Davigel</a>, importateur, fabricant et distributeur de produits alimentaires destinés au professionnels de la restauration détenu par <a href="http://www.nestle.fr/">Nestlé</a>, change de logo.<br />La marque change complètement son univers graphique : Elle abandonne sa typographie très grasse en légère italique rouge. Elle change pour une typo à largeur fixe marron avec un V de case à cocher 'validé' rouge et jaune... sans commentaire. Elle rajoute en dessous la signature 'Partenaire de votre réussite' avec un interlettrage des plus bizarres. En plus de faire un logo dont ils devraient avoir honte, ils mettent fin à la cohérence de la boucle du g, présent également sur le logo Davifrais (présent sur le f). C'est encore un stagiaire (ici, de la restauration) qui a dû faire le logo !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>798</wp:post_id>
		<wp:post_date><![CDATA[2010-03-19 15:58:00]]></wp:post_date>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509667689;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:815;}i:1;a:1:{s:2:"id";i:703;}i:2;a:1:{s:2:"id";i:9925;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>426</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-23 16:30:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-23 14:30:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve la remarque de votre publication un peu dur. Je suis moi même client Davigel et cela ne me choque pas.<br />Il n'y a plus qu'un logo, ce que je trouve mieux qu'un logo qui est divisé en 3.<br /><br />http://www.davigel.fr/france/fr/MicroSite/Pages/Video-Reveal-Nouvelle-Identite.aspx]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>427</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-26 12:58:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-26 10:58:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La France a un niveau très moyen dans la conception de logos et c'est avec ce genre de logos qu'on est tiré vers le bas, je suis entièrement d'accord avec la publication. Ce logo est raté, mal composé et certainement pas réalisé par des professionnels, ça se voit. Je ne sais pas quel métier vous faîtes mais je ne sais pas si vous apprécieriez que certains nuisent à votre image par la médiocre qualité de leur copie.]]></wp:comment_content>
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	<item>
		<title>Nouveau centre Reims Village- nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/03/19/nouveau-centre-reims-village-nouveau-logo/</link>
		<pubDate>Fri, 19 Mar 2010 10:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S-p4wauCpzI/AAAAAAAABhU/WJankI1A9zo/s1600/REIMSVILLAGE-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="157" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S-p4wauCpzI/AAAAAAAABhU/WJankI1A9zo/s400/REIMSVILLAGE-logo.jpg" width="400" /></a></div>La<a href="http://www.blogger.com/goog_1694465850"> ville de Reims</a> ou plus exactement la ZAC Croix-Blandin projette d'abriter en 2012 Reims Village, un centre commercial voulu à dimension humaine. Cette intention est directement traduite dans le logo, à tendance illustratif, qui transpire l'idée de bonheur rose bonbon et la couleur vert des jolies prairies d'antan. Un doux rêve ?<br /><i>Le projet Reims Village en résumé :<br />→ 16 ha de projet<br />→ 410 créations d’emplois au niveau local<br />→ 80 à 100 millions d’euros de chiffre d’affaires annuel estimé<br />→ Un Hyper U de 6500 m²<br />→ Un ensemble commercial 16 500 m², comprenant 25 boutiques, 15 à 20 cellules commerciales et une jardinerie</i><br /><br /><a href="http://www.refletsactuels.fr/201003181300-reims-village-un-nouveau-centre-commercial-en-2012/">Pour en savoir plus Reims Village, l'article de Reflets actuels</a>]]></content:encoded>
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		<wp:post_id>799</wp:post_id>
		<wp:post_date><![CDATA[2010-03-19 11:15:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-19 10:15:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Aquila Informatique souhaite moderniser son image</title>
		<link>http://yannickbourenane.com/preprod/2010/03/18/aquila-informatique-souhaite-moderniser-son-image/</link>
		<pubDate>Thu, 18 Mar 2010 19:25:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S7orYVuyz6I/AAAAAAAABcM/O8D1OQT5Rpo/s1600/aquila-informatique-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="151" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S7orYVuyz6I/AAAAAAAABcM/O8D1OQT5Rpo/s400/aquila-informatique-logo.jpg" width="400" /></a></div>L'éditeurs de logiciels de gestion <a href="http://www.aquilainformatique.com/">Aquila Informatique</a> a modernisé son image en changeant de logo. La symbolique de l'envol est maintenu et l'oiseau de papier emprunte ses formes et ses ombres à la 3D. Le choix de l'origami est en vogue, l'ajout du signe "start" dans le nom risque de dater avec exagération le logotype. <i>La réalisation a été confiée au service design d'AQUILA, ce service intervient habituellement dans le design et l'ergonomie des écrans logiciels et des sites web d'origines AQUILA</i>.]]></content:encoded>
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		<wp:post_id>800</wp:post_id>
		<wp:post_date><![CDATA[2010-03-18 20:25:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-18 19:25:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:comment_id>351</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-18 15:31:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-18 13:31:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bon travail ! <br /><br />Évolution sensible dans le positionnement de la marque, qui bien que B to B, pourrait parfaitement être adaptée à un marché B to C.<br /><br />Au passage le site est sympa !]]></wp:comment_content>
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		<title>Le métier de Boulanger se dote d&#039;une nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2010/03/17/le-metier-de-boulanger-se-dote-dune-nouvelle-identite/</link>
		<pubDate>Wed, 17 Mar 2010 17:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-EFk5OqohUOo/TZSfgTaV7rI/AAAAAAAACnk/Z-wga_NmCvY/s1600/boulanger-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://4.bp.blogspot.com/-EFk5OqohUOo/TZSfgTaV7rI/AAAAAAAACnk/Z-wga_NmCvY/s400/boulanger-logo.jpg" width="400" /></a></div>La CNPBF qui représente le métier de <a href="http://www.blogger.com/%20http%3A//www.boulangerie.org/">Boulanger</a> se dote d'une nouvelle identité sans pour autant la moderniser, le jaune est maintenu et c'est le produit, la baguette qui est mise en avant plutôt que l'homme, aidé par l'agence Projet Altlantique.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>801</wp:post_id>
		<wp:post_date><![CDATA[2010-03-17 18:35:00]]></wp:post_date>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
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		<title>Ora Ito redesigne le logo de Monceau Fleurs</title>
		<link>http://yannickbourenane.com/preprod/2010/03/17/ora-ito-redesigne-le-logo-de-monceau-fleurs/</link>
		<pubDate>Wed, 17 Mar 2010 16:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S6NUTiIHWlI/AAAAAAAABY0/oZpC5i3SJls/s1600-h/monceau-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="223" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S6NUTiIHWlI/AAAAAAAABY0/oZpC5i3SJls/s400/monceau-logo.jpg" width="400" /></a></div><a href="http://www.monceaufleurs.com/"><span style="color: black;">En plein stratégie de croissance, le leader français du commerce de leurs coupées,</span><b><span style="color: black;"> </span></b><i><b>Monceau Fleurs</b></i></a><b> </b>a dévoilé, à l’occasion du salon <a href="http://www.franchiseparis.com/">Franchise Expo</a>, sa nouvelle identité visuelle. Le logotype de l’enseigne a été stylisé par le designer Ora Ito, qui a choisi d'enrichir la symbolique végétale autour de l'anneau.Monceau FLeurs change de logo mais aussi de signature et opte pour un redondant "le seul luxe qui ne soit pas un luxe". Le réseau dispose de 167 magasins en France, 205 enseignes Rapid'Flore et 59 Happy. L'enseigne quitte ainsi l'aspect bouton de jean pour un univers Belle époque, sensuel, dont la performance illustrative tient davantage du packaging que du registre de l'identité visuelle.<br /><br />Pour en savoir, plus l'article sur <a href="http://www.franchise-magazine.com/annuaire/monceau-fleurs-1033.html">Franchise Magazine</a>]]></content:encoded>
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		<wp:post_id>802</wp:post_id>
		<wp:post_date><![CDATA[2010-03-17 17:43:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Le logo W9 prend forme</title>
		<link>http://yannickbourenane.com/preprod/2010/03/16/le-logo-w9-prend-forme/</link>
		<pubDate>Tue, 16 Mar 2010 19:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-w9-prend-forme/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S5_NL4jkHrI/AAAAAAAABYk/hma69Xh1qxs/s1600-h/w9-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="170" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S5_NL4jkHrI/AAAAAAAABYk/hma69Xh1qxs/s400/w9-logo.jpg" width="400" /></a></div>La semaine dernière, la chaîne <a href="http://www.w9.fr/">W9</a> du <a href="http://www.groupem6.fr/">Groupe M6</a>, diffusée gratuitement sur la TNT, s'est dotée d'un nouveau logo. <br />Celui-ci est une évolution en 3D de l'ancien logo, qui avait été dessiné lors du lancement de la chaîne le 31 mars 2005. La couleur, le violet, reste inchangée. Alors que la chaîne va fêter ses 5 ans, ce logo sera désormais utilisé sur tous les supports.]]></content:encoded>
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		<wp:post_id>803</wp:post_id>
		<wp:post_date><![CDATA[2010-03-16 20:27:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510292063;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:842;}i:1;a:1:{s:2:"id";i:541;}i:2;a:1:{s:2:"id";i:64;}}}}]]></wp:meta_value>
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			<wp:comment_id>312</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-17 16:38:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-17 15:38:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tu parles d'un "changement". Quel foutage de gueule, quand même... En France, on est INCAPABLE de créer de nouveau logos. Alors on met une petite ombre portée par ci, un effet glossy par là et on vend tout ça comme un "nouveau logo"... Grotesque.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>320</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-30 15:12:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-30 13:12:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[pff aucune différence, c'est ridicule !]]></wp:comment_content>
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		<title>Genève renouvelle son image de marque</title>
		<link>http://yannickbourenane.com/preprod/2010/03/15/geneve-renouvelle-son-image-de-marque/</link>
		<pubDate>Mon, 15 Mar 2010 17:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S7IqIAi9CNI/AAAAAAAABac/ghbONtMjrtI/s1600/geneve-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="146" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S7IqIAi9CNI/AAAAAAAABac/ghbONtMjrtI/s400/geneve-logo.jpg" width="400" /></a></div>La capitale de la Suisse romande, Genève, a choisi de dévoiler le 1er mars 2010, une nouvelle identité visuelle, pierre angulaire d'un dispositif de marque complet comprenant notamment un site et un nouveau slogan "<a href="http://www.geneve-unmondeensoi.com/">un monde en soi</a>". "<i> L’objectif est de permettre aux visiteurs de différencier Genève des autres destinations d’affaires ou de loisirs. La formule a également pour but de fédérer les milieux touristiques genevois. «Il était urgent de créer cette marque pour permettre aux professionnels du tourisme de s’abriter sous la même bannière», souligne Paul Muller, président de la Société des hôteliers de Genève</i>" rapporte la <a href="http://www.tdg.ch/geneve/actu/geneve-soigne-image-marque-slogan-2010-03-01">Tribune de Genève</a>.<br />L'amélioration est nette, on regrette l'aspect autauroutier du N, on note l'émancipation par rapport au pays, c'est la réalisation graphique qui manque légèrement de force même si elle est soignée.<br /><br /><a href="http://www.tdg.ch/videos-sons/microtrottoir-nouveau-logo-geneve">Voir les nouveaux logos d'autres métropoles ou villes françaises</a>.<a href="http://www.tdg.ch/videos-sons/microtrottoir-nouveau-logo-geneve"> Voir le micro-trottoir de la Tribune de Genève sur le nouveau logo</a>.]]></content:encoded>
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		<wp:post_id>804</wp:post_id>
		<wp:post_date><![CDATA[2010-03-15 18:40:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-15 17:40:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<title>Le Atwater Kent Museum of Philadelphia change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/03/12/le-atwater-kent-museum-of-philadelphia-change-de-logo/</link>
		<pubDate>Fri, 12 Mar 2010 15:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S5pTl24nPJI/AAAAAAAABYc/_Ta54CF5Xs8/s1600-h/bedandy_atwater+Kent.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="237" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S5pTl24nPJI/AAAAAAAABYc/_Ta54CF5Xs8/s400/bedandy_atwater+Kent.jpg" width="400" /></a></div><br />Avant sa fermeture pour des rénovations en 2009, de rouvrir en 2011, le <a href="http://philadelphiahistory.org/">Atwater Kent Museum of Philadelphia</a> souffert d'un manque d'exposition.<br />Le musée fait peau neuve avec une identité visuelle radicalement différente : Le logo abandonne les couleurs chauvine des USA pour du gris et du cyan, très corporate/informatique. <br />A l'instar du nouveau logo d'<a href="http://logo-bedandy.blogspot.com/2010/02/indianapolis-museum-of-art-change-de.html">Indianapolis Museum of Art</a> révélé il y a quelques semaines,  le logo se structure en capitale autour de la ville et du secteur (musée d'hisoire) et met en deuxième niveau de lecture les autres mentions (at the Atwater Kent). Ici le logo utilise une grille visible, figée et austère, avec une typo moderne à largeur fixe...Pourquoi pas !]]></content:encoded>
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		<wp:post_id>805</wp:post_id>
		<wp:post_date><![CDATA[2010-03-12 16:46:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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		<title>Vive Agent 002</title>
		<link>http://yannickbourenane.com/preprod/2010/03/11/vive-agent-002/</link>
		<pubDate>Thu, 11 Mar 2010 18:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/vive-agent-002/</guid>
		<description></description>
		<content:encoded><![CDATA[Merci à Michel Lagarde, l'<a href="http://www.agent002.com/blog">Agent d'illustrateurs pub/mode/luxe</a>, d'avoir réalisé un billet sur le blog des identités visuelles et sur notre activité. Profitez-en pour aller voir son<a href="http://www.agent002.com/"> site</a> ou son <a href="http://www.agent002.com/blog">blog</a>. Nous avons craqué sur son travail, ses illustrateurs font un travail formidable]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>806</wp:post_id>
		<wp:post_date><![CDATA[2010-03-11 19:21:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-11 18:21:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[vive-agent-002]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Un logo explicite pour la banque du sperme</title>
		<link>http://yannickbourenane.com/preprod/2010/03/10/un-logo-explicite-pour-la-banque-du-sperme/</link>
		<pubDate>Wed, 10 Mar 2010 13:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-explicite-pour-la-banque-du-sperme/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S5Txn1BA0fI/AAAAAAAABYM/NoZdPIydHlU/s1600-h/londres-banque-sperme-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="183" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S5Txn1BA0fI/AAAAAAAABYM/NoZdPIydHlU/s200/londres-banque-sperme-logo.jpg" width="200" /></a></div>Afin de recruter d'avantage de donneurs, la <a href="http://www.londonspermbank.com/">banque de sperme de Londres</a>, Royaume-Uni, choisi de provoquer. Par un jeu typographique, l'agence Silk Pearc a créé une version figurative du logo. Un logo osé pour un enjeu de taille : le nombre de donneurs a décliné de 80% en 15 ans, en passant de 9 000 en 1992 à 1800 en 2007.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>807</wp:post_id>
		<wp:post_date><![CDATA[2010-03-10 14:39:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-10 13:39:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>309</wp:comment_id>
			<wp:comment_author><![CDATA[achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-03-10 22:11:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-03-10 21:11:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[indécent !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Schader Stiftung opte pour un logo original</title>
		<link>http://yannickbourenane.com/preprod/2010/03/09/schader-stiftung-opte-pour-un-logo-original/</link>
		<pubDate>Tue, 09 Mar 2010 10:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S5Uf3OYToNI/AAAAAAAABYU/ONyw70Kr7dE/s1600-h/schader-stiftung-logo.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="88" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S5Uf3OYToNI/AAAAAAAABYU/ONyw70Kr7dE/s400/schader-stiftung-logo.gif" width="400" /></a>A l'occasion de ses 20 ans, l'<a href="http://www.schader-stiftung.de/">institut allemand Schader Stiftung </a>qui agit pour la promotion des sciences et siège à Darmstadt achoisi de rnouvler son image. Le mois dernier, en février 2010, l'institution a opté pour un nouveau logo conçu par l'agence allemande Hesse Design.]]></content:encoded>
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		<wp:post_id>808</wp:post_id>
		<wp:post_date><![CDATA[2010-03-09 11:09:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-03-09 10:09:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[schader-stiftung-opte-pour-un-logo-original]]></wp:post_name>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2010/03/schader-stiftung-opte-pour-un-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1491208758;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5060;}i:1;a:1:{s:2:"id";i:67;}i:2;a:1:{s:2:"id";i:850;}}}}]]></wp:meta_value>
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		<title>L&#039;OMPI a un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/04/30/lompi-a-un-nouveau-logo/</link>
		<pubDate>Fri, 30 Apr 2010 14:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lompi-a-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S-LS52jPYsI/AAAAAAAABgM/UbhWoRBhd0g/s1600/ompi-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="206" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S-LS52jPYsI/AAAAAAAABgM/UbhWoRBhd0g/s400/ompi-logo.jpg" width="400" /></a></div>L’<a href="http://www.wipo.int/portal/index.html.fr">Organisation Mondiale de la Propriété Intellectuelle (OMPI)</a> ou WIPO en anglais vient de dévoiler son nouveau logo. L’annonce a été faite le 26 avril 2010, qui est la date de la journée mondiale de la propriété intellectuelle et celle du 40ème anniversaire de l’OMPI. "<i>Ce nouveau logo illustre le dynamisme et l’esprit d’innovation de l’Organisation et constitue un symbole puissant de la revitalisation de l’OMPI et de sa réorientation stratégique.  Le graphisme s’inspire de la forme du bâtiment principal du siège de l’Organisation, structure emblématique bien connue de tous les États membres et toutes les parties prenantes de l’OMPI.  La couleur bleue rappelle le lien de l’Organisation avec les Nations Unies.  Les sept lignes courbes symbolisent les sept éléments de la propriété intellectuelle énoncés dans la Convention instituant l’OMPI</i>." Qui ose me dire qu'il ne regrette pas l'ancien ?<br /><br />En savoir plus sur <a href="http://www.wipo.int/pressroom/fr/articles/2010/article_0011.html">WIPO magazine</a> ou bien sur le <a href="http://www.pmdm.fr/wp/2010/04/26/nouveau-logo-de-lompi/">Petit Musée des Marques.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>768</wp:post_id>
		<wp:post_date><![CDATA[2010-04-30 16:20:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-04-30 14:20:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lompi-a-un-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508806878;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:918;}i:2;a:1:{s:2:"id";i:1054;}}}}]]></wp:meta_value>
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		<title>Nouveau logo pour une nouvelle commune</title>
		<link>http://yannickbourenane.com/preprod/2010/04/27/nouveau-logo-pour-une-nouvelle-commune/</link>
		<pubDate>Tue, 27 Apr 2010 16:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-pour-une-nouvelle-commune/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S9m2fE33BPI/AAAAAAAABes/hme3fEf_PoM/s1600/clos-du-doubs-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="141" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S9m2fE33BPI/AAAAAAAABes/hme3fEf_PoM/s200/clos-du-doubs-logo.png" width="200" /></a></div>La petite <a href="http://www.st-ursanne.ch/">commune du Clos du Doubs</a> a été créée le 1<sup>er</sup> janvier 2009 par suite de la fusion des communes d'Epauvillers, Epiquerez, Montenol, Montmelon, Ocourt, Saint-Ursanne et Seleute, c'est une commune suisse du canton du Jura, dans le district de Porrentruy. Elle s'est désormais dotée d'un logo dont la composition est astucieuse mais la réalisation en 3D est surjouée. <br /><br /><a href="http://www.rfj.ch/rfj/Actualite/Regionale/26410Un-nouveau-logo-pour-la-Commune-de-Clos-du-Doubs.html"> En savoir plus avec RFJ</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>769</wp:post_id>
		<wp:post_date><![CDATA[2010-04-27 18:37:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-04-27 16:37:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510569100;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:660;}i:1;a:1:{s:2:"id";i:6217;}i:2;a:1:{s:2:"id";i:504;}}}}]]></wp:meta_value>
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	<item>
		<title>Casden ramollit son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/04/25/casden-ramollit-son-logo/</link>
		<pubDate>Sun, 25 Apr 2010 15:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/casden-ramollit-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-VrF5APkaWa4/TZSj0qFHXsI/AAAAAAAACns/7Wvjx-vcs88/s1600/casden-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="157" src="http://3.bp.blogspot.com/-VrF5APkaWa4/TZSj0qFHXsI/AAAAAAAACns/7Wvjx-vcs88/s400/casden-logo.jpg" width="400" /></a></div>La filiale de la Banque Populaire créée par et dédiée à l'Education Nationale, forte de 1 155 000 Sociétaires, la <a href="http://www.casden.fr/index.html">Casden</a> vient de changer d'identité visuelle. La banque explique ses choix dans une vidéo et <a href="http://www.casden.fr/casden/identite.html?rbqe=1">précise</a> : "<i>ce nouveau logotype associe deux couleurs (le bleu et le violet), une  typographie en lettres minuscules « la Sansation » et un symbole  évoquant la solidarité, le partage et le dialogue.  Globalement la construction de l’ensemble et son cartouche en forme de  losange suggèrent le mouvement</i>." Sa recherche d'humanité amoindrit la force du logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>770</wp:post_id>
		<wp:post_date><![CDATA[2010-04-25 17:53:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-04-25 15:53:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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	<item>
		<title>Le logo or de la Lorraine</title>
		<link>http://yannickbourenane.com/preprod/2010/04/21/le-logo-or-de-la-lorraine/</link>
		<pubDate>Wed, 21 Apr 2010 14:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-or-de-la-lorraine/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S9mhs5AhyDI/AAAAAAAABdk/PEf-Pq964kE/s1600/lorraine-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="142" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S9mhs5AhyDI/AAAAAAAABdk/PEf-Pq964kE/s400/lorraine-logo.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S9mhyQVPv5I/AAAAAAAABds/6WmUXFAEwLM/s1600/lorraine-versions.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S9mhyQVPv5I/AAAAAAAABds/6WmUXFAEwLM/s320/lorraine-versions.png" /></a></div><div><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S9mh58hsomI/AAAAAAAABd0/kuvULcVNSmg/s1600/lorraine-charte.png" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S9mh58hsomI/AAAAAAAABd0/kuvULcVNSmg/s320/lorraine-charte.png" style="cursor: move;" /></a>Le <a href="http://www.tourisme-lorraine.fr/">Comité régional du tourisme de la Lorraine</a>  a confié à l'agence Fortifiant qu'io souhaitait "redorer" son image. L'agence m'a prise au mot. Le dispositif sera décliné dès le mois de mai. <a href="http://www.tourisme-lorraine.fr/fr/pageseditos.asp?idpage=42&sX_Menu_selectedID=m31_FF20937C">La charte graphique est disponible en ligne</a>. L'agence y précise son intention "L’image touristique de la Lorraine se construit désormais comme celle d’une marque prestigieuse, riche et unique avec la mise en valeur d’un lieu et d’un style de vie original, rare et privilégié. Une Lorraine version « luxe » en quelque sorte." En quelque sorte, l'agence pourrait s'intéresser aux logos des marques de luxe et chercher leur rapport avec ce logo.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>771</wp:post_id>
		<wp:post_date><![CDATA[2010-04-21 16:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-04-21 14:42:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510287445;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:544;}i:1;a:1:{s:2:"id";i:6456;}i:2;a:1:{s:2:"id";i:245;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>330</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://test.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-04-29 17:39:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-04-29 15:39:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Agréable à voir ce changement.<br />Par contre, dommage qu'il ait enlever la mirabelle, un des symboles de la Lorraine !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>331</wp:comment_id>
			<wp:comment_author><![CDATA[be dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-04-29 18:09:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-04-29 16:09:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est expliqué dans la charte disponible sur leur site "Parce qu’on ne pouvait se résoudre à limiter cette représentation à un seul signifiant fédérateur - comme la mirabelle - nous avons voulu créer une empreinte (l’origine des logos) un peu à la manière d’une marque de fabrique sophistiquée. C’est une forme comme un ouvrage de ferronnerie, comme un décor d’art nouveau, comme un motif brodé sur du beau linge, comme une matière en fusion… qui nous est apparue intéressante."]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>337</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-05 12:17:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-05 10:17:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[...marque prestigieuse, riche et unique avec la mise en valeur d’un lieu et d’un style de vie original, rare et privilégié...mumm, ce type de définition pourrait plus facilement s'appliquer à l'Alsace qu'à la Lorraine. Une belle réthorique construisant une image d'Epinal rêvée, déconnectée de la réalité du visage tourisitique de la Lorraine. Cela fait des années qu'ils se cherchent une identité mais en dehors de la mirabelle, du cristal de Baccarat, de la place Stanislas et de l'art nouveau, c'est le désert. Enfin, espéront pour eux que cela fonctionne.]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>341</wp:comment_id>
			<wp:comment_author><![CDATA[piquenouille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-05 20:10:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-05 18:10:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et c'est effectivement sur cet aspect riche que l'agence a surjoué dans le logo... Hélas, il faut se rendre à l'évidence, la Lorraine a été séduite par le discours de l'agence et c'est ce qu'elle a acheté. Mais la réalisation est très faible et met surtout en avant ce que la Lorraine n'a pas.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>358</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-28 15:18:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-28 13:18:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["d’un style de vie original, rare et privilégié" paye ton coup de poker. On dirait le genre de forme à 2 sous disponibles sur les sites web de fichiers illustrator.]]></wp:comment_content>
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		<title>Un nouveau logo plus bio que le bio</title>
		<link>http://yannickbourenane.com/preprod/2010/04/20/un-nouveau-logo-plus-bio-que-le-bio/</link>
		<pubDate>Tue, 20 Apr 2010 16:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-nouveau-logo-plus-bio-que-le-bio/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S9m0_RFlbpI/AAAAAAAABek/OBiXOs5QJiU/s1600/bio-coherence-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S9m0_RFlbpI/AAAAAAAABek/OBiXOs5QJiU/s320/bio-coherence-logo.png" /></a></div>Une nouvelle marque privée bio est née de la volonté de plusieurs acteurs français. L'idée : aller plus loin que la réglementation européenne dans les exigences. Autrement dit, la marque se veut plus bio que les labels européens (<a href="http://logo-bedandy.blogspot.com/2010/02/le-peuple-vote-pour-le-logo-bio.html">nouveau logo bientôt obligatoire</a>) et AB (non obligatoires) et le logo est légèrement plus réussi. <a href="http://www.actu-environnement.com/ae/news/label-bio-ecolabel-europeen-ab-bio-coherence_10076.php4"> Pour en savoir plus, consultez actu environnement </a>]]></content:encoded>
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		<wp:post_id>772</wp:post_id>
		<wp:post_date><![CDATA[2010-04-20 18:14:00]]></wp:post_date>
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		<title>Le nouveau logo de l&#039;ANCV</title>
		<link>http://yannickbourenane.com/preprod/2010/04/17/le-nouveau-logo-de-lancv/</link>
		<pubDate>Sat, 17 Apr 2010 15:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S9mtn6SNRvI/AAAAAAAABeU/ULOjxIttGxc/s1600/ancv-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="175" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S9mtn6SNRvI/AAAAAAAABeU/ULOjxIttGxc/s400/ancv-logo.jpg" width="400" /></a></div>Après les changements d'identité visuelle de <a href="http://logo-bedandy.blogspot.com/2009/09/le-groupe-cheque-dejeuner-change-de.html"> Groupe chèque déjeuner</a> (aïe aïe) et de <a href="http://logo-bedandy.blogspot.com/2009/11/le-cheque-dejeuner-relifte.html">chèque déjeuner</a> (mieux), c'est au tour de l'<a href="http://www.ancv.com/">Agence Nationale pour les Chèque-Vacances (ANCV)</a> de repositionner sa marque via une nouvelle identité visuelle et une <a href="http://www.lesvacancescestessentiel.com/">campagne de communication</a> menée par Euro RSCG & Co. Objectif revendiqué : <i>réaffirmer sa mission sociale : favoriser le départ en vacances pour tous</i>. En 2008, 3 millions de salariés du secteur privé et du secteur public ont bénéficié de Chèques-Vacances. La valeur des Chèques-Vacances a atteint 1,2 milliard € 90 000 personnes défavorisées sont parties en vacances grâce à l’ANCV et ses partenaires associatifs. 200 salariés travaillent à l’ANCV. Le nouveau logo est malin, il gagne en simplicité et donc en impact bien que l'oiseau ne soit pas dessiné au mieux. En revanche, l'impact risque de servir une ANCV dont personne ne sait ce qu'elle est, l'ancien logo prenait le soin de préciser chèques-vacances. <br /><a href="http://www.blogger.com/goog_604014083"><br /></a><br /><a href="http://www.graphiline.com/article/12970/EURO-RSCG-C-O-signe-la-nouvelle-identite-visuelle-des-Cheques-Vacances-%28ANCV%29">En savoir plus avec Graphiline</a>]]></content:encoded>
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		<wp:post_id>773</wp:post_id>
		<wp:post_date><![CDATA[2010-04-17 17:52:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Beauty success se refait une beauté</title>
		<link>http://yannickbourenane.com/preprod/2010/04/13/beauty-success-se-refait-une-beaute/</link>
		<pubDate>Tue, 13 Apr 2010 14:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S9maYdz8S4I/AAAAAAAABdc/ENlLC6uRdKg/s1600/beauty-success-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="142" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S9maYdz8S4I/AAAAAAAABdc/ENlLC6uRdKg/s400/beauty-success-logo.jpg" width="400" /></a></div><a href="http://www.beautysuccess.fr/">Beauty Success</a> est aujourd’hui le le 3e acteur (ex-æquo) du secteur en nombre de points de vente du marché de la parfumerie sélective en franchise. A fin 2009, Beauty Success comptait 249 parfumeries en France métropolitaine, à la Réunion, à Tahiti et au Maroc dont 175 en franchise et 74 succursales. L’enseigne ambitionne, à moyen terme, un réseau de 400 points de vente, développé sur 2 formats : les Parfumeries BS et les Boutiques BS.<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S9miTHxwEXI/AAAAAAAABd8/zc7YYS4c0PM/s1600/beautysuccess.png" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S9miTHxwEXI/AAAAAAAABd8/zc7YYS4c0PM/s320/beautysuccess.png" /></a></div>L'enseigne a décidé de renouveler son identité visuelle avec une filiale de Saguez & Partners et de se doter d'une nouvelle signature dans la tendance et plutôt démagogique : <i>Bien-être et belle humeur</i>. Le prmier modèle datait mais vait une véritable identification, il aurait juste pu être relifté et s'accompagner de l'intéressant motif papillon, qui est certes intéressant mais n'est qu'un motif...]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>774</wp:post_id>
		<wp:post_date><![CDATA[2010-04-13 16:28:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>355</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-05-28 14:47:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-28 12:47:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[surtout que les papillons en motifs c'est un peu vu et revu mais il faut dire que le montage du logo est bien réalisé]]></wp:comment_content>
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		<title>Gulli lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/04/11/gulli-lifte-son-logo/</link>
		<pubDate>Sun, 11 Apr 2010 15:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S9ml_kbO_nI/AAAAAAAABeE/AwKfUsQWXNE/s1600/gulli-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="157" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S9ml_kbO_nI/AAAAAAAABeE/AwKfUsQWXNE/s400/gulli-logo.jpg" width="400" /></a></div>Le 8 avril 2010, le canal 18 de la TNT, <a href="http://www.gulli.fr/">Gulli</a> du Groupe Lagardère, a fêté ses 5 ans en revoyant son univers de marque. <b><i>"La chaîne préférée des enfants et des parents"</i> </b>s'offre un nouvel habillage qui <i>"accompagne l'évolution de son public familial"</i>, révèle ce soir dans un communiqué Karine Leyzin, directrice des programmes de la chaîne. Le changement du logo ne présente pas d'avantage immédiatement visible si ce n'est d'être moins lisible. <br /><a href="http://www.lepost.fr/article/2010/04/08/2024435_gulli-habillage-musique-et-logo-font-peau-neuve-pour-les-5-ans.html"> Voir plus d'infos sur Le Post</a>.]]></content:encoded>
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		<wp:post_date><![CDATA[2010-04-11 17:19:00]]></wp:post_date>
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		<title>Nouveau logo du Festival des Pains</title>
		<link>http://yannickbourenane.com/preprod/2010/04/10/nouveau-logo-du-festival-des-pains/</link>
		<pubDate>Sat, 10 Apr 2010 13:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S9mSSp0SSPI/AAAAAAAABdU/AQXlslYZb9g/s1600/festivaldespains-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S9mSSp0SSPI/AAAAAAAABdU/AQXlslYZb9g/s320/festivaldespains-logo.jpg" /></a></div><a href="http://www.festivaldespains.com/content.php?r=19">Festival des Pains</a> fédère un ensemble de professionnels de la boulangerie artisanale (meuniers régionaux, boulangers, boulangères) et apporte les produits, les outils et les conseils personnalisés pour servir un objectif partagé par tous : <b>fabriquer du pain savoureux et qualitatif.</b>  <b>Après <i>Banette</i> en 2008 et <i>Baguépi</i> en 2009, le réseau d’artisans-boulangers indépendants</b> (33 enseignes actuellement) lance à son tour un nouveau logo, présenté lors du dernier Salon Europain.<b></b><br />En étant moins illustrative, la nouvelle identité visuelle renforce la lisibilité bien que ce soit le mot Festival qui soit privilégié au détriment du mot Pains. Le mot Festival est traité à la manière Art deco tandis que Pains est plus neutre. Il reste des progrès à faire avant d'être reconnu facilement.<br />Pour en savoir plus, cliquez sur <a href="http://www.franchise-magazine.com/actualite/breves/nouvelle-parure-pour-festival-des-pains-5061.html">Franchise magazine</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>776</wp:post_id>
		<wp:post_date><![CDATA[2010-04-10 15:52:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-04-10 13:52:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-logo-du-festival-des-pains]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510467175;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:15217;}i:1;a:1:{s:2:"id";i:1028;}i:2;a:1:{s:2:"id";i:489;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>329</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://test.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-04-29 17:36:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-04-29 15:36:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vraiment décevant ce changement.<br />Où sont passées les vraies valeurs des bons pains que l'on va chercher chez notre boulanger ? <br /><br />Là on dirait qu'on est dans un autre domaine, heureusement que dans le logo, il y a le mot "pain" pour ne pas qu'on s'y perdre.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>354</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-28 14:44:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-28 12:44:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et vive le violet !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>L&#039;armée de l&#039;air change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/04/09/larmee-de-lair-change-de-logo/</link>
		<pubDate>Fri, 09 Apr 2010 20:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/larmee-de-lair-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S7ub9QzGIbI/AAAAAAAABdE/jWA3vPB50Kw/s1600/armee-de-lair-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="151" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S7ub9QzGIbI/AAAAAAAABdE/jWA3vPB50Kw/s400/armee-de-lair-logo.jpg" width="400" /></a></div>L'<a href="http://www.defense.gouv.fr/air">Armée de l'air </a>a dévoilé le 24 mars 2010 une <a href="http://www.defense.gouv.fr/air/base/focus/2010/1er_trimestre/nouveau_logo_de_l_armee_de_l_air">nouvelle identité visuelle</a>. L’<b>armée de l'air </b> est une des QUATRE <a href="http://fr.wikipedia.org/wiki/Armée" title="Armée">forces armées</a> de la France, ses composantes militaires essentielles sont le <a href="http://fr.wikipedia.org/wiki/Ministère_de_la_Défense_%28France%29" title="Ministère de la Défense (France)">ministère de la Défense</a>, l'<a href="http://fr.wikipedia.org/wiki/Armée_de_terre_%28France%29" title="Armée de terre (France)">armée de terre</a> et la <a href="http://fr.wikipedia.org/wiki/Marine_nationale_%28France%29" title="Marine nationale (France)">marine nationale</a>. Selon Wikipedia, elle emploie 57 400 militaires et 8 400 civils en 2009. D'après l'Armée de l'air,  le nouveau logo est <i>Stylé et élancé, le logotype met en exergue le charognard. Il est le symbole de la nouvelle dynamique qui anime l'armée de l'air. Cet épervier planant est apparu sur les képis des aviateurs quand l'aéronautique militaire devient une arme en 1922. Ce nouveau logo sera déployé dans toutes les unités d'ici la fin 2010</i>. Le changement porte sur l'emblème, d'un logo l'autre, la typographie a été maintenue, futura, pour solidifier l'ensemble. L'emblème du précédent logo est celui utilisé sur la flotte aérienne. Son abandon au profit de l'épervier porté sur le képi aurait pu être intéressant si seulement il avait été plus fidèle au dessinde 1922. Voici un nouveau logo qui a juste cédé à la stylisation et aux effets 3D à la mode. <br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S7ud-75aHBI/AAAAAAAABdM/dnzFgoC4qlU/s1600/epervier.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S7ud-75aHBI/AAAAAAAABdM/dnzFgoC4qlU/s320/epervier.jpg" /></a></div><br /><a href="http://forums.lenodal.com/viewtopic.php?t=7407&postdays=0&postorder=asc&start=2910">Source: Forum le Nodal</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>777</wp:post_id>
		<wp:post_date><![CDATA[2010-04-09 22:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-04-09 20:27:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510672563;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:1147;}i:2;a:1:{s:2:"id";i:934;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>325</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-04-13 00:00:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-04-12 22:00:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi je l'aurais bien vu moins illustratif justement, avec des formes plus géométriques, avec de la transparence.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>333</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-03 23:38:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-03 21:38:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Juste un truc : il y a quatre armées : terre, air, mer... gendarmerie. Mais je te l'accorde, tt le monde s'en fout.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>334</wp:comment_id>
			<wp:comment_author><![CDATA[be dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-04 13:35:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-04 11:35:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci Pétronille, l'info est modifiée :)]]></wp:comment_content>
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	<item>
		<title>La SNRTC a dévoilé son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/04/08/la-snrtc-a-devoile-son-nouveau-logo/</link>
		<pubDate>Thu, 08 Apr 2010 17:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S7uY2CVTioI/AAAAAAAABc8/jKgJsQlUqfo/s1600/snrtc-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="154" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S7uY2CVTioI/AAAAAAAABc8/jKgJsQlUqfo/s200/snrtc-logo.jpg" width="200" /></a></div>Le Syndicat National de la Restauration Thématique et Commerciale, le <a href="http://www.snrtc.fr/">SNRTC</a>, représente 1 300 restaurants répartis sur tout le territoire où sont employés plus de 30 000 salariés pour un volume d'affaires HT de plus de 2 milliards d'euros. Le SNRTC <span><span>a dévoilé son nouveau logo après avoir élu le 25 mars, son nouveau conseil d’administration. Le syndicat a précisé : “<i>Fort des changements engagés au cours des derniers mois, le SNRTC a tenu jeudi 25 mars sa première assemblée générale ouverte à tous ses nouveaux adhérents parmi lesquels Ladurée, le Barrio Latino, et la société traiteur Riem Becker"</i>.</span></span> <br /><a href="http://www.lhotellerie-restauration.fr/journal/salon-concours-syndicat-association/2010-03/Nouveaux-administrateurs-pour-le-Syndicat-national-de-la-restauration-thematique-et-commerciale.htm"> En lire plus sur le journal de l'Hotellerie Restauration </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>778</wp:post_id>
		<wp:post_date><![CDATA[2010-04-08 19:52:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-04-08 17:52:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>L&#039;UMP a perdu ses feuilles</title>
		<link>http://yannickbourenane.com/preprod/2010/04/08/lump-a-perdu-ses-feuilles/</link>
		<pubDate>Thu, 08 Apr 2010 17:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S7otDyJ9ydI/AAAAAAAABcU/ctS1mS1GIy8/s1600/UMP-logo-detournement.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="208" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S7otDyJ9ydI/AAAAAAAABcU/ctS1mS1GIy8/s400/UMP-logo-detournement.jpg" width="400" /></a></div>A l'occasion de la déroute électorale aux régionales, du Mouvement Populaire du Président de la République Française, l'<a href="http://www.lemouvementpopulaire.fr/">UMP</a>,  <a href="http://twitpic.com/photos/fredericgodec">Frédéric Godec</a> a détourné le logo.<br /><a href="http://logo-bedandy.blogspot.com/search/label/Détournement%20de%20logos"> Voir d'autres logos détournés</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>779</wp:post_id>
		<wp:post_date><![CDATA[2010-04-08 19:51:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-04-08 17:51:00]]></wp:post_date_gmt>
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		<title>Le pôle culturel de Mayenne se dote d&#039;une identité de marque</title>
		<link>http://yannickbourenane.com/preprod/2010/04/07/le-pole-culturel-de-mayenne-se-dote-dune-identite-de-marque/</link>
		<pubDate>Wed, 07 Apr 2010 07:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S7o2XaYNkZI/AAAAAAAABck/0_4t-Q-xaXY/s1600/le-grand-nord-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S7o2XaYNkZI/AAAAAAAABck/0_4t-Q-xaXY/s200/le-grand-nord-logo.png" width="151" /></a></div>La communauté des 19 communes du <a href="http://www.paysdemayenne.fr/">pays de Mayenne</a> a mis en place un pôle culturel désormais baptisé <a href="http://www.legrandnord.fr/">Le Grand Nord</a>, à l'aide de l'agence nantaise agenceapapa. L'idée d'un pôle culturel est née en 2002 <i>lorsque la compétence culturelle a été transférée à la Communauté de Communes </i>explique Michel Angot, président de la communauté. Qu'est ce grand pôle culturel? Le futur bâtiment qui abritera un cybercentre, une médiathèque et un conservatoire. Une intiative intéressante où la place du "le" dans le nom reste mystérieuse, tout autant que l'emblème qui peut immédiatement faire penser au journal de la région qui s'appelle véritablement Nord, la Voix du Nord.<br /><a href="http://www.ouest-france.fr/actu/actuLocale_-Le-pole-culturel-s-appelera-Le-Grand-Nord-_53021-avd-20100331-57951268_actuLocale.Htm">Lire l'article d'Ouest France</a>.]]></content:encoded>
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		<wp:post_id>780</wp:post_id>
		<wp:post_date><![CDATA[2010-04-07 09:28:00]]></wp:post_date>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Une université allemande au logo plus simple</title>
		<link>http://yannickbourenane.com/preprod/2010/04/07/une-universite-allemande-au-logo-plus-simple/</link>
		<pubDate>Wed, 07 Apr 2010 07:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S7uOScYnU-I/AAAAAAAABc0/EIxV73V-PXc/s1600/rub-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="208" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S7uOScYnU-I/AAAAAAAABc0/EIxV73V-PXc/s400/rub-logo.jpg" width="400" /></a></div>L'Université allemande <a href="http://www.ruhr-uni-bochum.de/">Ruhr-Universität Bochum </a>a choisi de simplifier et moderniser son logo, comme le rapporte le quotidien du design allemand Design Tagebuch. Un changement intéressant à la fois respectueux du passé mais aussi bien tourné vers l'avenir.]]></content:encoded>
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		<wp:post_id>781</wp:post_id>
		<wp:post_date><![CDATA[2010-04-07 09:14:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
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		<title>Diversey nettoie son image</title>
		<link>http://yannickbourenane.com/preprod/2010/04/06/diversey-nettoie-son-image/</link>
		<pubDate>Tue, 06 Apr 2010 18:41:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S7oxiQKm1dI/AAAAAAAABcc/28bpVs7X1-I/s1600/diversey-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="187" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S7oxiQKm1dI/AAAAAAAABcc/28bpVs7X1-I/s400/diversey-logo.jpg" width="400" /></a></div><span>C'est le journal de l'<a href="http://www.lhotellerie-restauration.fr/journal/hygiene-securite/2010-04/JohnsonDiversey-Inc-devient-Diversey-Inc.htm">Hotellerie Restauration</a> qui l'annonce, le spécialiste mondial des produits d'hygiène et d'entretien professionnels,<a href="http://www.diversey.com/home"> JohnsonDiversey</a>, Inc. devient <a href="http://www.johnsondiversey.com/Cultures/fr-FR/default.htm">Diversey Inc.</a>, cette simplification du nom s'accompagne d'une nouvelle identité visuelle et d'une nouvelle signature "</span><i><span><span>pour un avenir plus propre, plus sain". "</span></span></i><span><span><i>Notre nouvelle marque renforce notre capacité à communiquer les avantages et la qualité de nos produits et services</i>", affirme </span></span><span><span>Ed Lonergan, PDG de Diversey Inc. </span></span><span><span>La nouvelle marque et ses déclinaisons seront introduites progressivement dans les deux années à venir. Graphiquement, la simplification est avantageuse, la disparition du point sur le I, la graisse du nom et le maitien du lotus stylisé sert réellement les objectifs du groupe. Le bémol porte sur la signature, en italique, qui affaiblit sa position sans apporter de réel mouvement. </span></span>]]></content:encoded>
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		<wp:post_id>782</wp:post_id>
		<wp:post_date><![CDATA[2010-04-06 20:41:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Lafont se fait un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/04/06/lafont-se-fait-un-nouveau-logo/</link>
		<pubDate>Tue, 06 Apr 2010 15:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S9mqoMWG1lI/AAAAAAAABeM/kgtZY4AVe64/s1600/Lafont-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="175" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S9mqoMWG1lI/AAAAAAAABeM/kgtZY4AVe64/s400/Lafont-logo.jpg" width="400" /></a></div>Le fabricant de vêtements de travail et d'équipements pour la protection individuelle <a href="http://www.blogger.com/%20%20http%3A//www.adolphe-lafont.com/index.php">Lafont</a> a décidé, à 160 ans, de changer de logo "<i>Exit le drapeau LAFONT, place à un nouveau graphisme créatif et dynamique évoqué par cette forme en mouvement. Notre code coloris, le rouge LAFONT, reste néanmoins incontournable.</i>" Le positionnement souhaité se veut davantage métiers et experts, ce qui se ressent par un graphisme d'aspect beaucoup plus technologique que le précédent.]]></content:encoded>
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		<wp:post_id>783</wp:post_id>
		<wp:post_date><![CDATA[2010-04-06 17:47:00]]></wp:post_date>
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		<title>Auchan a lancé Prixbas</title>
		<link>http://yannickbourenane.com/preprod/2010/04/05/auchan-a-lance-prixbas/</link>
		<pubDate>Mon, 05 Apr 2010 19:36:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S7o5o_yInCI/AAAAAAAABcs/_57OaHUWINs/s1600/Prixbas-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="120" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S7o5o_yInCI/AAAAAAAABcs/_57OaHUWINs/s400/Prixbas-logo.png" width="400" /></a></div>Par rapport aux <a href="http://logo-bedandy.blogspot.com/2010/02/priba-le-nouvel-hyper-discount-par.html">premières fuites révélées sur ce blog</a>, l'identité visuelle définitive de l'hyperdiscount d'<a href="http://www.auchan.fr/index.jsp">Auchan</a> n'est pas très éloignée de celle qui avait été montrée. L'hyperdiscount est donc baptisé <a href="http://prixbasparauchan.fr/accueil.html">Prixbas</a> et non Priba, il assume ainsi, beaucoup plus adroitement, le jeu de mots qui a donné naissance à son nom. La typo reste celle dévoilée, sans empattements, légère, elle manque un peu de présence, le "s" proche d'un serpent qui se fait la malle et le "x", tel une croix cochée sont incongrus. Leur apparence déjà étrange est soulignée par un jeu de couleurs différents. Si l'objectif est de montrer un autre jeu de mots: "xs" pour "extra small", il semble que les concepteurs aient oublié qu'il n'est pas utile de multiplier les messages dans un logo car cela rend son idée confuse. Dommage. Reste à voir le succès ou non de cette enseigne du <a href="http://www.groupe-auchan.com/">Groupe Auchan</a> dont le premier numéro a ouvert ses portes à Mulhouse sur une surface de près de 9000m2.<br /><a href="http://www.lavoixeco.com/actualite/Dossiers/A_la_loupe/L_actualite_de_la_galaxie_Mulliez/2010/03/23/article_auchan-ouvre-son-premier-hyper-discount-prixbas-a.shtml">Voir l'article de la Voix du Nord sur l'ouverture du Prixbas</a>.]]></content:encoded>
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		<wp:post_id>785</wp:post_id>
		<wp:post_date><![CDATA[2010-04-05 21:36:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>324</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-04-08 23:32:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-04-08 21:32:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est bien kitch.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Biomonde modernise son image</title>
		<link>http://yannickbourenane.com/preprod/2010/04/04/biomonde-modernise-son-image/</link>
		<pubDate>Sun, 04 Apr 2010 18:18:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/biomonde-modernise-son-image/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S7oo_kxet_I/AAAAAAAABcE/OJhhGSdsSyQ/s1600/biomonde-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="125" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S7oo_kxet_I/AAAAAAAABcE/OJhhGSdsSyQ/s400/biomonde-logo.jpg" width="400" /></a></div>La coopérative de commerçants biologiques, <a href="http://www.biomonde.fr/">Biomonde</a>, vient de changer de logo  l'aide de l'agence Horizon Bleu. Fondé il y a 19 ans, Biomonde représente aujourd'hui 152 boutiques indépendantes en France, sous la même bannière. Ce sont les adhérents qui ont voté pour cet emblème qui se veut un ciment de cohésion entre les franchises : <i>ce nouvel emblème se veut moderne et solide</i>. L'enseigne quitte l'univers pictural de la boulangerie (avec ses épis de blé et sa couleur jaune), une typo à empattement traditionnelle pour un univers plus symbolique (géométrique) et une typo sans serif d'aspect moderne.<br /><a href="http://www.lesechosdelafranchise.com/commerce-alimentaire/dietetique-produits-bio/biomonde/cooperative-biomonde-annonce-un-nouveau-logo-10914.php"> Plus d'infos sur les Echos de la Franchise</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>786</wp:post_id>
		<wp:post_date><![CDATA[2010-04-04 20:18:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-04-04 18:18:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
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		<title>GEG devient Evenko</title>
		<link>http://yannickbourenane.com/preprod/2010/04/03/geg-devient-evenko/</link>
		<pubDate>Sat, 03 Apr 2010 09:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/geg-devient-evenko/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><img border="0" height="180" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S7mw9TzTHZI/AAAAAAAABbs/YqSRlPBRj0Q/s400/geg-evenko-logo.jpg" width="400" />Le promoteur canadien de spectacles musicaux<a href="http://www.evenko.ca/"> Gillett Entertainment Group</a>, 11ème mondial, qui en a produit près de 700 pour l'an dernier, a changé d'identité de marque le 25 mars 2010, accompagné de LG2 Boutique. GEG est devenu <a href="http://www.evenko.ca/">Evenko</a>. Le nom reste descriptif avec la présence d'event (& co) et abandonne le patronyme du fondateur Gillett. Ce changement de marque intervient après le rachat du producteur d'événements. Le nouveau logo plus lisible reste lui aussi descrptif, on quitte lunivers du billet de spectacle pour celui de l'égaliseur, musical. La mise en scène du logo, vivant sur fond de photos de couleurs, est proche de la <a href="http://logo-bedandy.blogspot.com/2009/11/aol-vient-de-relifter-son-logo-et.html">nouvelle identité d'AOL</a> ou plus proche encore de l<a href="http://logo-bedandy.blogspot.com/2010/02/mtv-re-desige-son-logo.html">'image du géant musical MTV</a>.</div><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S7mzALur3bI/AAAAAAAABb0/7UaQ6WqYXW8/s1600/0000034287-003.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="125" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S7mzALur3bI/AAAAAAAABb0/7UaQ6WqYXW8/s200/0000034287-003.jpg" width="200" /></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S7mzE5Zw6hI/AAAAAAAABb8/QVRXnUh3kl0/s1600/0000034287-002.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="125" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S7mzE5Zw6hI/AAAAAAAABb8/QVRXnUh3kl0/s200/0000034287-002.jpg" width="200" /></a><br /><div style="text-align: left;"><span></span><span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>787</wp:post_id>
		<wp:post_date><![CDATA[2010-04-03 11:52:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-04-03 09:52:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Leenderson en Chine</title>
		<link>http://yannickbourenane.com/preprod/2010/04/02/leenderson-en-chine/</link>
		<pubDate>Fri, 02 Apr 2010 18:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S7Y0G4UT69I/AAAAAAAABa0/dRGbMPPTu9c/s1600/leenderson-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="256" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S7Y0G4UT69I/AAAAAAAABa0/dRGbMPPTu9c/s400/leenderson-logo.jpg" width="400" /></a></div>Pour se lancer, un fabricant de matériel agricole écologique chinois a choisi de développer un système identitaire avec le Studio Dumbar. Résultat, un signe fort et simple, représentatf de l'écosystème.  "<i>The symbol in the logo visualises an ecosystem with and imaginary three dimensional space in the middle. The white outlined form language emphasises the constructive qualities and natural colour gradients the ecological aspects of the panel board</i>."]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>788</wp:post_id>
		<wp:post_date><![CDATA[2010-04-02 20:17:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-04-02 18:17:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[leenderson-en-chine]]></wp:post_name>
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		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<wp:comment>
			<wp:comment_id>326</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-04-13 00:05:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-04-12 22:05:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bon logo.<br />Je suis moins fan du vert gazon]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Wikipedia a décidé seul de lifter son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/05/19/wikipedia-a-decide-seul-de-lifter-son-logo/</link>
		<pubDate>Wed, 19 May 2010 18:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wikipedia-a-decide-seul-de-lifter-son-logo/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_QpqUP2J_I/AAAAAAAABjE/23Br-Pxowg8/s1600/wikipedia-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="197" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_QpqUP2J_I/AAAAAAAABjE/23Br-Pxowg8/s400/wikipedia-logo.jpg" width="400" /></a></div>Au grand dam de la <a href="http://wikipedia.fr/index.php">communauté de Wikipedia</a>, l'encyclopédie <span style="visibility: visible;"><span style="visibility: visible;">ouverte dont les articles sont créés et édités bénévolement par des contributeurs anonymes, a choisi seule de lifter son logo, pour accompagner la refonte de son interface, décidée elle de manière partagée. C'est sur le <a href="http://en.wikipedia.org/wiki/Main_Page">site anglophone</a> que vous apercevrez le nouveau logo.<br />Le 1er logo de Wikipedia avait été conçu dans l'esprit de la communauté libre puisque c'était un appel à contribution suivi d'un vote. Cette fois, </span></span><span><span>Philip Metschan</span></span><span><span> de San Francisco qui a auparavant travaillé pour la société d’effets spéciaux Industrial Light & Magic et pour la société Pixar, a été élu par la <a href="http://blog.wikimedia.org/2010/wikipedia-in-3d/">Fondation Wikimedia</a> seule et son logo ne semble pas convenir aux internautes</span><i>. </i><span>Le changement semble davantage</span><i> </i><span>fonctionnel</span><span> puisqu'il équilibre la part représentée par l'illustration et le nom de marque. <a href="http://www.ecrans.fr/Wikipedia-la-face-cachee-du-logo,9908.html">Voir l'article d'ecrans.</a> </span></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_Qt189CEVI/AAAAAAAABjM/iOuxghUONUI/s1600/wikipedia.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_Qt189CEVI/AAAAAAAABjM/iOuxghUONUI/s200/wikipedia.png" width="197" /></a></div><span><span></span><i><br /></i></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>748</wp:post_id>
		<wp:post_date><![CDATA[2010-05-19 20:21:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-19 18:21:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<title>Le nouveau et ambitieux logo des services secrets est officiel</title>
		<link>http://yannickbourenane.com/preprod/2010/05/18/le-nouveau-et-ambitieux-logo-des-services-secrets-est-officiel/</link>
		<pubDate>Tue, 18 May 2010 19:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouveau-et-ambitieux-logo-des-services-secrets-est-officiel/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S_LmdcxVdXI/AAAAAAAABi8/YR9HJryffd4/s1600/DGSE-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S_LmdcxVdXI/AAAAAAAABi8/YR9HJryffd4/s200/DGSE-logo.jpg" width="191" /></a></div>Le <a href="http://logo-bedandy.blogspot.com/2010/03/les-services-secrets-se-dote-dune-image.html">blog de l'actualité des logos Be Dandy</a> dévoilait en exclusivité le 20 mars 2010 le nouveau logo de la <a href="http://www.defense.gouv.fr/dgse">Direction Générale de la Sécurité Extériieure française</a>. Aujourd'hui, l'<a href="http://www.defense.gouv.fr/dgse/articles_publication/le_logo">inauguration du logo</a> est officielle et en ligne, le macaron estampille donc les pages du site web. "<span><i>Ce logo symbolise les valeurs, les métiers et le fonctionnement de la<br />DGSE : le sanctuaire qu’est la France, les réseaux qui nous enserrent et qui nous servent, la mission commune de protection de la France via le renseignement et l'action. Cette représentation rend compte de l'efficacité, du caractère mondial de l’action du Service, et de ses capacités d’action au travers de l’image d’un rapace stylisé aux serres développées. Ce logo symbolise enfin le caractère régalien de la DGSE</i>".  Petit quiz : que symbolise l'aigle ? 1. Les Etats-Unis 2. Napoléon 3. Zeus. Autre devinette : que est le sens caché de la France hexagonal devenue dans ce macaron un Pentagone... Les mystères de la DGSE sont grands...  </span>]]></content:encoded>
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		<wp:post_id>749</wp:post_id>
		<wp:post_date><![CDATA[2010-05-18 21:17:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-18 19:17:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>L&#039;Australie se positionne internationalement</title>
		<link>http://yannickbourenane.com/preprod/2010/05/18/laustralie-se-positionne-internationalement/</link>
		<pubDate>Tue, 18 May 2010 13:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-STdBBh_n4so/TZSBJOdYfCI/AAAAAAAACl8/bvEAYtIK4-g/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-STdBBh_n4so/TZSBJOdYfCI/AAAAAAAACl8/bvEAYtIK4-g/s1600/Image+4.png" /></a></div>Le gouvernement fédéral australien a décidé de lancer, en sus de son identité touristique dotée d'un kangourou, un <a href="http://www.brandaustralia.gov.au/">logo </a>exprimant sa position internationale. La marque Asutralie exprime l'un de ses signes symbolique le boomerang doublé d'une représentation schématique de ses contours géographiques. L'accent est également mis sur la nouvelle signature, "unlimited", qui veut démontrer ses forces.<br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-P9ZBNYaiqIg/TZSBP7MjVDI/AAAAAAAACmA/vr5H9g8SHx8/s1600/brand_aus_Arts_w.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="243" src="http://3.bp.blogspot.com/-P9ZBNYaiqIg/TZSBP7MjVDI/AAAAAAAACmA/vr5H9g8SHx8/s400/brand_aus_Arts_w.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-xo6solmRUU8/TZSBQp6Eh4I/AAAAAAAACmI/sA3cfze1uT4/s1600/brand_aus_BrandAdoption_w.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="243" src="http://2.bp.blogspot.com/-xo6solmRUU8/TZSBQp6Eh4I/AAAAAAAACmI/sA3cfze1uT4/s400/brand_aus_BrandAdoption_w.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-7UbBsH9X9Dw/TZSBQ-p8CdI/AAAAAAAACmM/IliFh3rzVmc/s1600/brand_aus_Business_w.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="243" src="http://3.bp.blogspot.com/-7UbBsH9X9Dw/TZSBQ-p8CdI/AAAAAAAACmM/IliFh3rzVmc/s400/brand_aus_Business_w.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-9MV6sx53P5I/TZSBSEeZyQI/AAAAAAAACmQ/wIuRMRxg1A0/s1600/brand_aus_Environmental_web.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="243" src="http://3.bp.blogspot.com/-9MV6sx53P5I/TZSBSEeZyQI/AAAAAAAACmQ/wIuRMRxg1A0/s400/brand_aus_Environmental_web.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-59H5O52FVpw/TZSBSuFOb9I/AAAAAAAACmU/sp8aEWMXKIk/s1600/brand_aus_Sports_w.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="243" src="http://3.bp.blogspot.com/-59H5O52FVpw/TZSBSuFOb9I/AAAAAAAACmU/sp8aEWMXKIk/s400/brand_aus_Sports_w.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-6PIjXbgp9yE/TZSBTB7DlgI/AAAAAAAACmY/2g0nQbexGBA/s1600/brand_aus_Trade.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="243" src="http://3.bp.blogspot.com/-6PIjXbgp9yE/TZSBTB7DlgI/AAAAAAAACmY/2g0nQbexGBA/s400/brand_aus_Trade.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-uWSEQq5jqOw/TZSBUJuLDHI/AAAAAAAACmc/JYI5fqLbJUY/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://4.bp.blogspot.com/-uWSEQq5jqOw/TZSBUJuLDHI/AAAAAAAACmc/JYI5fqLbJUY/s400/Image+5.png" width="400" /></a></div>]]></content:encoded>
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		<wp:post_id>750</wp:post_id>
		<wp:post_date><![CDATA[2010-05-18 15:24:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-18 13:24:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Comment bien choisir son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/05/14/comment-bien-choisir-son-logo/</link>
		<pubDate>Fri, 14 May 2010 10:07:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/comment-bien-choisir-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<span style="font-size: small;">Le <a href="http://logo-bedandy.blogspot.com/">blog de Be Dandy</a> vous propose <a href="http://logo-bedandy.blogspot.com/search/label/Comment%20choisir%20un%20bon%20logo%20%3A%2010%20conseils">dix conseils pour bien choisir votre logo</a> qui représentera visuellement votre marque. Le brief est passé, l'agence ou le <a href="http://www.210x297.com/">designer graphique</a> a planché, il ou elle vous a présenté plusieurs logos. La balle est dans votre camp. <br /><br /><u>Evitez : </u><br />1.    Les logos <b>répétitifs</b> : n'assomez pas votre cible avec votre message, si votre nom de marque décrit déjà votre activité, il n'est pas utile de le dessiner en sus dans l'icône.<br />2.    Les logos <b>illisibles</b> en petit : imaginez votre logo tout petit et vérifiez que vous réussissez à le lire.<br />3.    Les logos qui ne fonctionnent pas <b>en noir et blanc</b>. Le logo doit fonctionner sans couleurs qui le magnifient. C'est la meilleure base à un système identitaire qui pourra s'animer.<br />4.    Les logos <b>à la mode</b>. Regardez <a href="http://logo-bedandy.blogspot.com/">l'actualité des logos</a> et éloignez-vous des tendances. En ce moment, le mieux est d'oublier la 3D et les jeux de transparence multicolores. <br />5.    Les logos <b>sans forme reconnaissable</b>, comment en parler ou le mémoriser.<br /><u><br />Préférez :</u><br />1.    Un logo qui sert le <b>nom de marque</b>, le nom est le premier et le dernier élément de la marque, ce qui reste, qui doit se retenir et se répéter<br />2.    Un logo<b> simple</b>, qui pourrait se reproduire à la main levée, ce qui prouve sa facilité à être mémorisé<br />3.    Un logo <b>différent</b> de la concurrence, ce qui permet de ne pas être confondu<br />4.    Un logo <b>durable</b>, qui pourra encore fonctionner dans 10 ans <br />5. Un logo qui <b>vous plaît</b>. Un logo qui vous semble le mieux correspondre à l’état d’esprit de la marque, ce qui lui permet d’être approprié sans forcément être descriptif.<br /><br />Si vous respectez ces règles graphiques, vous évitez pas mal de moutons à cinq pattes. Il est alors temps de laisser l’émotion s’exprimer plutôt que la raison afin de <a href="http://logo-bedandy.blogspot.com/search/label/Comment%20choisir%20un%20bon%20logo%20%3A%2010%20conseils">choisir au mieux votre logo</a>. N’oubliez pas qu’il n’existe pas de <i>bonne</i> solution. C'est dans le temps que le <a href="http://logo-bedandy.blogspot.com/">logo</a> prendra toute sa dimension. <br /></span>]]></content:encoded>
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		<wp:post_id>751</wp:post_id>
		<wp:post_date><![CDATA[2010-05-14 12:07:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-14 10:07:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Don Ervin : designer de logos</title>
		<link>http://yannickbourenane.com/preprod/2010/05/14/don-ervin-designer-de-logos/</link>
		<pubDate>Fri, 14 May 2010 09:41:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/don-ervin-designer-de-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<img src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S-r1nBh718I/AAAAAAAABh8/TN_N_5mJVHw/s200/don-ervin-logo-transamerica.jpg" />Don Ervin est un designer graphique américain de renom, décédé le 10 mars 2010. Il est passé par des agences réputées commeLippincott & Margulies, Sandgren & Murtha, Tempo Ltd. et enfin Siegel & Gale dont il est devenu le directeur créatif et vice-président de 1973 jusqu'à sa retraite en 1987. Voici quelques logos tirés de son œuvre, si vous en connaissez d'autres, je suis preneuse. Ci-après : le logo Transamerica, le logo Mellon, le logo Abbot, le logo Cargill, le logo Metropolitan Life Insurance. Lire l'hommage<a href="http://tmagazine.blogs.nytimes.com/2010/05/05/graphic-content-a-logo-legend/"> du New-York Times</a> à Don Ervin : a logo legend..<br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S-0bsNJPF8I/AAAAAAAABik/ehjOvizrE74/s1600/ldon-ervin-ogo_abbott.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="81" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S-0bsNJPF8I/AAAAAAAABik/ehjOvizrE74/s200/ldon-ervin-ogo_abbott.jpg" width="200" /></a><br /><div style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><div style="clear: both; text-align: left;"></div><div style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-r1g4wexXI/AAAAAAAABhs/KGF4FIWH1o4/s200/don-ervin-Cargill.gif" /></div><div style="clear: both; text-align: left;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-r165IpPAI/AAAAAAAABiE/n6Vnh_ZFUKA/s1600/don-ervin-logo-mellon.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="113" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-r165IpPAI/AAAAAAAABiE/n6Vnh_ZFUKA/s200/don-ervin-logo-mellon.jpg" width="200" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-r1klPLs3I/AAAAAAAABh0/z6ik8qGS_NI/s1600/DON-ervin-+logo-metropolitan.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-r1klPLs3I/AAAAAAAABh0/z6ik8qGS_NI/s200/DON-ervin-+logo-metropolitan.gif" /></a></div></div>]]></content:encoded>
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		<wp:post_id>752</wp:post_id>
		<wp:post_date><![CDATA[2010-05-14 11:41:00]]></wp:post_date>
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		<category domain="category" nicename="designers"><![CDATA[Designers]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510569580;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:501;}i:1;a:1:{s:2:"id";i:1001;}i:2;a:1:{s:2:"id";i:1051;}}}}]]></wp:meta_value>
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		<title>Nouvelle identité pour Carbone Lorraine.</title>
		<link>http://yannickbourenane.com/preprod/2010/05/13/nouvelle-identite-pour-carbone-lorraine/</link>
		<pubDate>Thu, 13 May 2010 10:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouvelle-identite-pour-carbone-lorraine/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-0yg0LOzkI/AAAAAAAABi0/6DLVKV-yCFI/s1600/logo-carbone-lorraine-mersen.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="147" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-0yg0LOzkI/AAAAAAAABi0/6DLVKV-yCFI/s400/logo-carbone-lorraine-mersen.jpg" width="400" /></a></div>Le 14 avril 2010, Le groupe<a href="http://www.carbonelorraine.com/"> Carbone Lorraine</a> a annoncé sa volonté de changement de nom qui est soumise à l'approbation des actionnaires lors de l'assemblée générale du 20 mai. Le projet : se <a href="http://www.carbonelorraine.com/presse/communiques-5-1.htm">baptiser Mersen</a>, un nouveau logo et une nouvelle signature : <i>"Mersen, des expertises, une énergie</i>."<br />Ernest Totino, Président du Directoire de Carbone Lorraine, a déclaré : "<i>Mersen incarne le projet d’un groupe qui prend un nouvel élan pour devenir un acteur clé du secteur du développement durable."</i>Le cabinet Nonem justifie joliment ce nouveau nom par "<i>des expertises (Material, Electrical, Research, Sustainable, ENergy) et une vision riche d'échos: Mersenne, érudit du 17ème siècle, contribua au progrès en créant une des premières communauté scientifique. Le traité de Mersen de 870 rappelle le berceau du groupe tout en l'ancrant résolument dans une dimension européenne</i>." Autrement dit, pour se positionnet sur les solutions d'énergie alternative, le carbone semble trop restrictif et la dimension Lorraine également, le groupe souhait visiblement se départir de son passé, trop lourd ? La Compagnie Lorraine de Charbons pour l’Electricité voit le jour en Moselle en 1891. Parallèlement, la société Le Carbone, fondée en 1892 en région parisienne, produit des balais pour moteurs électriques. En 1893, Charles Street, ingénieur chez Le Carbone, découvre et brevète le procédé de graphitation du carbone qui permet la fabrication de graphite synthétique. Il s’agira de la première innovation majeure du futur Groupe et la naissance de Carbone Lorraine S.A. en 1937 avec la fusion de ces deux sociétés. Aujourd'hui, le Groupe réunit 6 000 colaborateurs dans 40 pays. En effet, Carbone Lorraine est l’un des premiers acteurs à avoir développé les applications industrielles du carbone et du graphite dans le monde. Considérons que l'histoire du groupe est plus intéressante que le logo conçu par Id&co.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>753</wp:post_id>
		<wp:post_date><![CDATA[2010-05-13 12:56:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<title>L&#039;Elysée se dote d&#039;un logo, à l&#039;aide d&#039;anglais</title>
		<link>http://yannickbourenane.com/preprod/2010/05/12/lelysee-se-dote-dun-logo-a-laide-danglais/</link>
		<pubDate>Wed, 12 May 2010 14:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-q9Rq3f1ZI/AAAAAAAABhc/LH9s613LuGQ/s1600/logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="128" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-q9Rq3f1ZI/AAAAAAAABhc/LH9s613LuGQ/s400/logo.png" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-q9gfmYuUI/AAAAAAAABhk/DzRq_7GF-R8/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="338" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-q9gfmYuUI/AAAAAAAABhk/DzRq_7GF-R8/s400/Image+1.png" width="400" /></a></div>Les faiseurs de pochette de disque, les anglais Red Design, ont conçu le<a href="http://www.elysee.fr/president/accueil.1.html"> logo de l'Elysée</a>. Cette première information peut étonner. On est moins surpris lorsqu'on apprend qu'ils sont des amis de l'ex-mannequin mais surtout chanteuse Carla Bruni, accessoirement devenue 1ère dame de France, et qu'ils ont également réalisé un <a href="http://logo-bedandy.blogspot.com/2009/10/le-logo-de-carla-bruni-sarkozy.html">logo inénarrable pour sa fondation</a>. Personne ne sera donc surpris du rendu très visuel du blason dans le logo, qui aurait pu être repris par un groupe de rock rebelle.<br /><br /><a href="http://www.lacuisinedugraphiste.net/2010/04/le-logo-de-lelysee.html">Merci à la cuisine du graphiste pour cette info</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>754</wp:post_id>
		<wp:post_date><![CDATA[2010-05-12 16:39:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>345</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-12 16:41:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-12 14:41:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est une honte, comme si on n'avait pas les compétences en France]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Gameloft s&#039;offre un logo pour ses 10 ans</title>
		<link>http://yannickbourenane.com/preprod/2010/05/12/gameloft-soffre-un-logo-pour-ses-10-ans/</link>
		<pubDate>Wed, 12 May 2010 09:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-pwio33PFI/AAAAAAAABhE/Lwikvf6SLdc/s1600/gameloft-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="170" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-pwio33PFI/AAAAAAAABhE/Lwikvf6SLdc/s400/gameloft-logo.jpg" width="400" /></a></div><br />L’<a href="http://www.gameloft.fr/">éditeur français de jeux vidéo Gameloft</a> s'est offert un nouveau logo pour ses 10 ans. Gameloft se positionne  sur les jeux pour mobile et affiche 330 millions de jeux pour mobiles vendus à travers un réseau de 300 distributeurs dans le monde. La croissance exponentielle du marché des smartphones et les appstores représentent une opportunité prometteuse. A son actif, 64 jeux sur l’appstore et 15 jeux pour l’iPad sont ou vont être commercialisés. Le nouveau logo entre pleinement dans l'univers mobile et offre une icône comme signature, utile pour leur activité. En revanche, la troublante ressemblance avec le logo de Game one met en évidence les défauts de cette nouvelle identité visuelle.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-pw_xWhgNI/AAAAAAAABhM/aKbW70_n6jw/s1600/GAMEONE_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="133" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-pw_xWhgNI/AAAAAAAABhM/aKbW70_n6jw/s200/GAMEONE_logo.jpg" width="200" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>755</wp:post_id>
		<wp:post_date><![CDATA[2010-05-12 11:14:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-12 09:14:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510187853;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:521;}i:1;a:1:{s:2:"id";i:663;}i:2;a:1:{s:2:"id";i:1028;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>356</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-28 14:52:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-28 12:52:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et ca fait pensé au logo dégueulasse de 'maison du convertible' qui est aussi un trait qui s'enroule. <br />C'est forcément la faute du stagiaire.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Google a vraiment changé de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/05/10/google-a-vraiment-change-de-logo/</link>
		<pubDate>Mon, 10 May 2010 18:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/google-a-vraiment-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S-g7Lv1fYII/AAAAAAAABg0/eV5gdZunkjc/s1600/logo-google.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="111" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S-g7Lv1fYII/AAAAAAAABg0/eV5gdZunkjc/s400/logo-google.jpg" width="400" /></a></div>Le 1er et incontournable moteur de recherche sur Internet, <a href="http://www.google.fr/">Google</a>, a décidé de lifter son logo. La marque avance à pas prudent. Elle est réputée selon l'étude Brandz comme la marque qui a le plus de valeur au monde alors même, au grand dam des agences, qu'elle n'a jamais fait de campagne de publicité. La qualité du lifting laisse à penser que la question a été résolue en interne : le logo pique les yeux depuis qu'il a perdu l'ombre. Il affirme par ailleurs son statut de nom commun puisque ce n'est plus une trademark... Pour ceux qu'i n'aiment pas, pas de panique, <a href="http://logo-bedandy.blogspot.com/2009/09/google-le-roi-du-changement.html">le logo change tellement souvent</a>, en espérant que cette nouvelle base les serve.  Espérons que ce changement sonne le glas des logos ombrés.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>756</wp:post_id>
		<wp:post_date><![CDATA[2010-05-10 20:11:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-10 18:11:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[google-a-vraiment-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:comment_id>344</wp:comment_id>
			<wp:comment_author><![CDATA[victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-11 12:06:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-11 10:06:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est nettement mieux]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>347</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-16 18:27:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-16 16:27:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci Google!! j'ai perdu des heures d'analyse de DD à la recherche d'un vers ou d'un spyware et je ne sais quoi pour rien! Et bien oui, ce nouveau logo apparu sans crier gard et sans le p'tit "TM" m'a fais croire que mon hosts avait été modifier ou que j'était redirigé sur une fausse page Google! Perso du coup,je la trouve vraiment moins bien... Vivement le prochain, mais prévenez moi avant ;-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>348</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-16 21:14:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-16 19:14:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En fait la différence est si minime qu'on croyait s'être trompé... moi aussi, je me dis qu'il devait y avoir erreur, c'est vrai que Google pourrait au moins communiquer là-dessus un minimum, ils ne se rendent pas compte !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>United et Continental fusionnent et perdent Saul Bass</title>
		<link>http://yannickbourenane.com/preprod/2010/05/10/united-et-continental-fusionnent-et-perdent-saul-bass/</link>
		<pubDate>Mon, 10 May 2010 17:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/united-et-continental-fusionnent-et-perdent-saul-bass/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S-hC-GDJ6hI/AAAAAAAABg8/dUjnIR5RrrM/s1600/827px-united-airlines-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="173" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S-hC-GDJ6hI/AAAAAAAABg8/dUjnIR5RrrM/s400/827px-united-airlines-logo.jpg" width="400" /></a></div>En octobre 2009, l'<a href="http://logo-bedandy.blogspot.com/2009/12/paul-rand-desavoue-par-yale.html">Université de Yale</a> aux Etats-Unis abandonnait son logo dessiné par le célèbre <a href="http://logo-bedandy.blogspot.com/2009/09/paul-rand-graphiste.html">designer américain Paul Rand</a> au profit d'un logo sans odeur ni saveur. Cette fois, c'est au tour de la compagnie aérienne <a href="http://www.united.fr/core/french/index.html">United </a>d'abandonner son logo, conçu par<a href="http://logo-bedandy.blogspot.com/2009/10/saul-bass-affichiste-de-films-et.html"> Saul Bass</a>. Elle a davantage d'excuses. Cet abandon est le résultat d'une fusion-absorption au profit visuel de <a href="https://www.continental.com/web/fr/default.aspx?SID=F00840E91BD94061A9041A983459FB58">Continental Airlines</a>. L'ensemble devient tout simplement United Airlines sans discontinuité apparente. Attendons un peu.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>757</wp:post_id>
		<wp:post_date><![CDATA[2010-05-10 19:34:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-10 17:34:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[united-et-continental-fusionnent-et-perdent-saul-bass]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510633398;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9920;}i:1;a:1:{s:2:"id";i:247;}i:2;a:1:{s:2:"id";i:1126;}}}}]]></wp:meta_value>
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	<item>
		<title>Les céréales Jordans liftent leur identité globale</title>
		<link>http://yannickbourenane.com/preprod/2010/05/09/les-cereales-jordans-liftent-leur-identite-globale/</link>
		<pubDate>Sun, 09 May 2010 08:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-cereales-jordans-liftent-leur-identite-globale/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-PTTU8L1SI/AAAAAAAABgk/SD7B6o59fSU/s1600/jordans-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="167" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-PTTU8L1SI/AAAAAAAABgk/SD7B6o59fSU/s400/jordans-logo.jpg" width="400" /></a></div><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-PT9SOS9VI/AAAAAAAABgs/C2JBM2666kI/s1600/jordans-redesign.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-PT9SOS9VI/AAAAAAAABgs/C2JBM2666kI/s400/jordans-redesign.png" width="400" /></a><a href="http://www.jordans.fr/">Petit à petit, les Céréales Jordans </a>ont redessiné l'ensemble de leur identité visuelle à l'aide de l'agence Pearlfisher et leur pack à l'aide de l'agence Nude.<a href="http://www.jordans.fr/actualites-jordans-nouveau-look.phtml"> Jordans change de look mais pas de recette</a> proclame le site web. En effet, le nouveau look s'inscrit dans la plus pure tradition de la marque et s'y mêle de la touche innovante qui les caractérise. Beau lifting où le nom de la marque a perdu son ombré, où l'illustration s'est stylisée et a gagné des oiseaux. L'étiquette de fond a également disparu au profit d'un pack épuré où le logo peut vivre en plus grosse taille. Ce dernier point n'était pas forcément utile....]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>758</wp:post_id>
		<wp:post_date><![CDATA[2010-05-09 10:44:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-09 08:44:00]]></wp:post_date_gmt>
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		<wp:post_password><![CDATA[]]></wp:post_password>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510589130;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:738;}i:1;a:1:{s:2:"id";i:14933;}i:2;a:1:{s:2:"id";i:178;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>357</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-28 14:58:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-28 12:58:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est mieux.<br />C'est vrai que l'ombre interne servait à rien, et on dirait que les espaces des trous de la stencil ont été accentués.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>SCOOP : l&#039;Eden Roc change d&#039;image</title>
		<link>http://yannickbourenane.com/preprod/2010/05/07/scoop-leden-roc-change-dimage/</link>
		<pubDate>Fri, 07 May 2010 15:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/scoop-leden-roc-change-dimage/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-LZfNNRc5I/AAAAAAAABgU/hgsyxuog6nc/s1600/eden-roc-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="167" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-LZfNNRc5I/AAAAAAAABgU/hgsyxuog6nc/s400/eden-roc-logo.jpg" width="400" /></a></div>Ce n'est pas encore officiel. Le palace de la côte d'azur, que les stars affectionnent pour sa localisation en retrait des festivités, l'<a href="http://www.hotel-du-cap-eden-roc.com/fr/index.php">Hôtel du Cap Eden Roc</a>, appartenant à la <a href="http://www.oetkerhotels.com/">Oetker Hotels Collection</a>, semblerait vouloir changer d'identité visuelle voire même de marque. En effet, l'hôtel de luxe 5 étoiles situé dans un parc de 9 ha au bord de la mer méditérranée au Cap d'Antibes gardait un nom et un logo poussiéreux, trop long, qui ne réflétait pas la côte d'amour qu'il a su gagner auprès des célébrités les plus hypes. Sa nouvelle dénomination, raccourcie, la typo et l'esprit dégagés par le logo sont fidèles à l'idée qu'on se fait du lieu et répondent bien aux attentes stratégiques de l'Hôtel. Le nom de marque est efficace tout en restant poétique, l'emblème interroge davantage.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>759</wp:post_id>
		<wp:post_date><![CDATA[2010-05-07 17:04:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-07 15:04:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[scoop-leden-roc-change-dimage]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509597210;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:40;}i:1;a:1:{s:2:"id";i:8147;}i:2;a:1:{s:2:"id";i:982;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>342</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-05-06 17:27:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-06 15:27:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[sympa mais ça fait un peut thalasso]]></wp:comment_content>
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	<item>
		<title>CREATION DE LOGOS : la livraison d&#039;avril</title>
		<link>http://yannickbourenane.com/preprod/2010/05/06/creation-de-logos-la-livraison-davril/</link>
		<pubDate>Thu, 06 May 2010 16:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/creation-de-logos-la-livraison-davril/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><img border="0" height="640" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S-LwwlNpIPI/AAAAAAAABgc/QX_SBZSnfZU/s640/1004avril-logo-france.jpg" width="180" /><a href="http://www.inpi.fr/">Voici un extrait des logos les plus intéressants ou les logos les plus étranges déposés au mois d'avril 2010 à l'Inpi</a>.<span></span><span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>760</wp:post_id>
		<wp:post_date><![CDATA[2010-05-06 18:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-06 16:42:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508859699;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:373;}i:1;a:1:{s:2:"id";i:12467;}i:2;a:1:{s:2:"id";i:1024;}}}}]]></wp:meta_value>
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			<wp:comment_id>343</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-06 18:50:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-06 16:50:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un peu petit... :p]]></wp:comment_content>
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		<title>Norauto disparaît au profit de Mobivia</title>
		<link>http://yannickbourenane.com/preprod/2010/05/06/norauto-disparait-au-profit-de-mobivia/</link>
		<pubDate>Thu, 06 May 2010 14:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/norauto-disparait-au-profit-de-mobivia/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S-LNgioQ0lI/AAAAAAAABf8/WlhJY8b0aRo/s1600/mobivia-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="153" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S-LNgioQ0lI/AAAAAAAABf8/WlhJY8b0aRo/s400/mobivia-logo.jpg" width="400" /></a></div>Le 6 avril 2010, le groupe nordiste de réparation et de distribution d'équipement automobile  a annoncé qu'il se rebaptisait <a href="http://www.mobiviagroupe.com/">Mobivia Groupe</a> avec Dragon rouge. Voici une nouvelle qui laisse perplexe et nous donne envie de tirer à boulets ... sur le dragon... Reprenons. L'objectif affiché est donc de "<i>mieux affirmer l'évolution de ses activités, jusqu'ici principalement consacrées à l'automobile, à un     périmètre plus ouvert aux différentes formes de mobilité</i>". La raison sociale du groupe a donc glissé sémantiquement pour partir de l'outil (je vous offre des autos) et arriver au bénéfice client (je vous offre de la mobilité). Hélas, cette opération saine d'un point de vue théorique semble négliger la réalité d'un marché qui risque d'associer la notion de mobilité à celle des télécommunications. Il sera bien difficile pour le Groupe de se positionner. D'autant que ce nouveau logo est doté d'un emblème qui fait penser à ceux souvent utilisés dans les services d'actions sociales (?!). Désormais, une seule choses est sure. Le sentiment d'anonymat que dégage ce logo laissera peut-être penser qu'il s'agit d'un très grand groupe, de ceux qui sont devenus des coquilles vides de sens à force de vouloir tout dire et surtout ce qu'ils ne font pas.<br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-LJ6IVM_PI/AAAAAAAABf0/eKTPprM7vjU/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-LJ6IVM_PI/AAAAAAAABf0/eKTPprM7vjU/s320/Image+2.png" /></a><b>Norauto rassemble les marques <a href="http://www.norauto.fr/">Norauto</a>, Auto5, Maxauto, Midas, Carter Cash et Synchro </b>qui, fort heureusement, ne changeront pas d'identité pour l'instant. Présent dans 11 pays, employant plus de 10 000 collaborateurs dans son réseau de 1118 centres, le Groupe Norauto avait réalisé au cours de son exercice clos fin septembre 2009 un chiffre d'affaires de 1,37 milliards d'euros HT, dont 885 millions pour la seule enseigne Norauto.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>761</wp:post_id>
		<wp:post_date><![CDATA[2010-05-06 16:15:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-06 14:15:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[norauto-disparait-au-profit-de-mobivia]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:comment_id>346</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-14 01:39:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-13 23:39:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle hérésie! Et quel nom pourri... D'ailleurs le logo est un pompage sur celui de des JO de Barcelone 1992 : http://www.lessignets.com/signetsdiane/calendrier/images/juillet/25/1992S_emblem_b.gif]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>349</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-16 21:15:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-16 19:15:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hallucinant !!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>350</wp:comment_id>
			<wp:comment_author><![CDATA[Be dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-16 21:16:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-16 19:16:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En voilà un qui va finir dans la rubrique plagiat de logos]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>Vitrolles change son image</title>
		<link>http://yannickbourenane.com/preprod/2010/05/05/vitrolles-change-son-image/</link>
		<pubDate>Wed, 05 May 2010 14:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TA-iVBVIe6I/AAAAAAAABq4/HhEKfGDYsSE/s1600/vitrolles-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="110" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TA-iVBVIe6I/AAAAAAAABq4/HhEKfGDYsSE/s400/vitrolles-logo.jpg" width="400" /></a></div>La <a href="http://www.vitrolles13.fr/">ville de Vitrolles</a> dans le Var, département 13, vient de changer d'image. "<i>Vitrolles est aujourd'hui une Ville engagée dans des choix politiques innovants, adaptés aux défis d'aujourd'hui et de demain. Une <br />démarche ambitieuse qui doit être relayée par une communication adéquate. Il fallait donc un logo qui symbolise cet élan vers l'avenir. Dans une habile alliance entre fond et forme, le logo choisi, dans la continuité de la précédente charte graphique, associe efficacité et modernité : un croquis épuré reproduisant la silhouette du Rocher et d'une partie de la ville, surplombe la mention « Vitrolles, vivre ensemble». La  typographie, sobre et moderne, met en valeur le message. Adopté par le Conseil Municipal le 29 avril dernier, ce logo, créé en interne par la direction de la communication sera progressivement décliné sur tous les supports de communication de la Ville</i>". Le nouveau logo maintient la couleur rouge, perd la qualification de ville, ses capitales et se dote d'une signature. L'ensemble est amélioré mais aurait pu être confié à un professionnel pour davantage de force et conviction.<br /><a href="http://logo-bedandy.blogspot.com/search/label/ville"> Voir l'actualité des logos de ville</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>762</wp:post_id>
		<wp:post_date><![CDATA[2010-05-05 16:14:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-05 14:14:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<wp:comment>
			<wp:comment_id>1029</wp:comment_id>
			<wp:comment_author><![CDATA[superbenjamin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://blogquelconque.wordpress.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-11 22:41:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-11 20:41:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vitrolles est dans les Bouches-du-Rhône et non pas dans le Var!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Un logo en progrès pour le CNER</title>
		<link>http://yannickbourenane.com/preprod/2010/05/05/un-logo-en-progres-pour-le-cner/</link>
		<pubDate>Wed, 05 May 2010 08:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-en-progres-pour-le-cner/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S-LGLKoze2I/AAAAAAAABfs/tIhSdGzRIWk/s1600/CNER-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="167" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S-LGLKoze2I/AAAAAAAABfs/tIhSdGzRIWk/s400/CNER-logo.jpg" width="400" /></a></div><br />Le <a href="http://www.cner-france.com/public/?page=nouvelle-page-d-accueil">Conseil national des Economies Régionales (CNER)</a>, créé en 1952, est la fédération française des agences de développement et les comités d’expansion économique. Le CNER est également un lieu d'échanges et de rencontres sur des thématiques liées au développement économique et à l'aménagement du territoire. Parmi leur objectif : <a href="http://www.aides-entreprises.fr/bibliotheque_electronique/politiques_publiques_o7.html">aider les entreprises</a>. L'agence Horizon Bleu qui a aidé le CNER à se doter d'une nouvelle identité visuelle a livré un résultat très honorable lorsqu'on voit le point de départ. Ils ont conservé les éléments essentiels de l'identité, ils ont ajouté la raison sociale, ont modernisé la typo en choisissant une avant-garde. L'emblème, toujours octogonal, risque de donner son âge mais l'ensemble est plutôt cohérent. La coupure des lettres par le bas, façon Arte, cache un peu sa raison d'être. Ce logo fait également pensé à l'une des dernières créations assez réussiée du <a href="http://logo-bedandy.blogspot.com/2010/04/leenderson-en-chine.html">Studio Dumbar en Chine, à voir ici.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>763</wp:post_id>
		<wp:post_date><![CDATA[2010-05-05 10:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-05 08:22:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Un moulin moulin rouge</title>
		<link>http://yannickbourenane.com/preprod/2010/05/04/un-moulin-moulin-rouge/</link>
		<pubDate>Tue, 04 May 2010 20:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-moulin-moulin-rouge/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-B-tkjUiHI/AAAAAAAABfk/xKKw7Uw--nA/s1600/moulin-rouge-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="326" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-B-tkjUiHI/AAAAAAAABfk/xKKw7Uw--nA/s400/moulin-rouge-logo.jpg" width="400" /></a></div>Alors que des informateurs nous prédisent l'imminence d'un changement de logo chez Marc Dorcel, (preuve du renouveau du secteur de l'érotisme ? ), c'est le légendaire cabaret du <a href="http://www.moulinrouge.fr/home-flash-fr.html">Moulin Rouge </a>qui ouvre les festivités pour marquer son 120ème anniversaire. Objet d'une compétition entre 4 agences, le projet d'identité visuelle a finalement été remporté par John Brightman au milieu de 45 projets. Cela a du être tendu! . "<i>Ce projet a duré 6 mois, des premières pistes de réflexions à la  présentation d’une charte complète et opérationnelle.</i>"<br />Oui, le logo du Moulin Rouge était catastrophique et il fallait en changer. Oui, les 120 ans est une occasion idéale. Et oui, il y a un bon choix typographique si on le compare à l'enseigne lumineuse à l'entrée du cabaret. On avoue que l'ensemble est plutôt réussi, l'illustration est jolie. Reste la co-existence d'un premier logo dit commercial avec un deuxième logo dit corporate dont on ne comprend ni les raisons ni l'utilité. Enfin, certains espèrent que les touristes liront bien "Moulin rouge" et ne confondront pas avec le logo de la boulangerie du coin.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>764</wp:post_id>
		<wp:post_date><![CDATA[2010-05-04 22:11:00]]></wp:post_date>
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		<wp:post_name><![CDATA[un-moulin-moulin-rouge]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>338</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-05-05 16:34:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-05 14:34:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le petit napperon blanc avec le moulin rouge est du meilleur goût...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>339</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-05-05 16:35:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-05 14:35:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Franchement, je le trouve simple et vraiment identifiant, je suis sure que les touristes vont l'aimer, il correspond à l'image villageoise que les étrangers donnent à la France. C'est parfait. Bravo.]]></wp:comment_content>
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		<title>Hadopi 3 né, Hadopi 3 détourné</title>
		<link>http://yannickbourenane.com/preprod/2010/05/04/hadopi-3-ne-hadopi-3-detourne/</link>
		<pubDate>Tue, 04 May 2010 19:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;">Malgré le choix d'une jolie Gotham light, le 3ème logo d'Hadopi défraye d'ores et déjà la chronique avec quelques pastiches webiens avec <a href="http://madlymad-mdwj.posterous.com/hop-un-chtit-logo-hadopi-vite-fait-pour-la-ro%20">Madly Mad</a><span> et <a href="http://twitter.com/macponey/statuses/13352668451">Mac Poney</a>.</span> </div><div style="clear: both; text-align: left;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-B3E1fnoMI/AAAAAAAABfc/B0-eCAghkNY/s1600/Image+1.png"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-B3E1fnoMI/AAAAAAAABfc/B0-eCAghkNY/s320/Image+1.png" /></a><span><a href="http://twitter.com/macponey/statuses/13352668451"></a></span><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-B244wkdCI/AAAAAAAABfM/ddX6gPGPtfI/s1600/h-20-2060013-1272969215.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S-B244wkdCI/AAAAAAAABfM/ddX6gPGPtfI/s320/h-20-2060013-1272969215.jpg" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>765</wp:post_id>
		<wp:post_date><![CDATA[2010-05-04 21:38:00]]></wp:post_date>
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			<wp:comment_id>340</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-05-05 17:12:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-05 15:12:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est du meilleur goût...]]></wp:comment_content>
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	<item>
		<title>Un record pour Hadopi: 3 logos en 5 mois</title>
		<link>http://yannickbourenane.com/preprod/2010/05/04/un-record-pour-hadopi-3-logos-en-5-mois/</link>
		<pubDate>Tue, 04 May 2010 13:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-AmKbqduII/AAAAAAAABfE/fMRVkSQw8sQ/s1600/hadopi-logo.jpg"><img src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S-AmKbqduII/AAAAAAAABfE/fMRVkSQw8sQ/s400/hadopi-logo.jpg" alt="" width="400" height="136" border="0" /></a></div>
En janvier 2010, l'<a href="http://logo-bedandy.blogspot.com/2010/01/plan-creatif-nest-pas-creatif-lagence.html">agence Plan créatif pondait pour la <span style="visibility: visible;"><span style="visibility: visible;">Haute Autorité pour la Diffusion des Oeuvres et la Protection des droits sur Internet (HADOPI)</span></span> un logotype composé</a> de deux polices piratées. Le tollé provoqué par cette nouvelle les contraignait une semaine plus tard à mettre le logo à jour. A notre grand dam, la tête de clown sauce napster était maintenue. Les critiques ont fusé sur le sujet. La Haute Autorité, au terme de longues négociations avec Plan Créatif, s'est décidé à faire réaliser un nouveau logo. C'est amusant comme il est difficile de se départir de mauvais choix.
Certes, le logo est plus fin et élégant, il est mieux équilibré. D'ailleurs, des effets de style sur la graisse, les dégradés et l'allongement des lettres ont heureusement été abandonnés. En revanche, on se demande pousquoi la partie "Haute Autorité" est graissée, comme si elle avait besoin d'être surproprotionnée pour être entendue, reste le "O" dans une couleur différente sans raison apparente. enfin, la descendante factice du "p" pour servir d'appui-signature est grotesque. Et si on changeait l'équipe plutôt que les logos ?

Merci à <a href="http://histoiresalacom.blogspot.com/">Pétronille Meneux </a>pour ce scoop.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>766</wp:post_id>
		<wp:post_date><![CDATA[2010-05-04 15:56:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>335</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-05-04 18:55:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-04 16:55:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par l'auteur.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>336</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-05-04 18:57:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-04 16:57:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je n'ai pas dit que c'était Plan Créatif. Je n'en sais rien. <br /><br />Par contre, suis touchée du remerciement.]]></wp:comment_content>
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		<title>Fortis devient AGEAS</title>
		<link>http://yannickbourenane.com/preprod/2010/05/03/fortis-devient-ageas/</link>
		<pubDate>Mon, 03 May 2010 15:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S97tT0gEFoI/AAAAAAAABe0/DoOSJiqWBYo/s1600/fortis-ageas-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="217" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S97tT0gEFoI/AAAAAAAABe0/DoOSJiqWBYo/s400/fortis-ageas-logo.jpg" width="400" /></a></div>La <a href="http://www.holding.fortis.com/fr/Pages/index_fr.aspx">holding d'assurances belge Fortis</a>, héritière du bancassureur belgo-néerlandais du même nom démantelé suite à la crise, va se rebaptiser "ageas", a-t-elle <a href="http://www.holding.fortis.com/fr/Pages/PressDetail.aspx?pressId=17896">annoncé</a> mercredi en même temps qu'un retour dans le vert en 2009 (avec un bénéfice de 1,192 milliard d'euros)  après une année noire en 2008 (avec une perte nette record de 28 milliards d'euros). <br />Le bancassureur Fortis, fleuron de la finance belgo-néerlandaise, avait été démantelé à l'automne 2008.<br />L'Etat néerlandais a nationalisé ses activités aux Pays-Bas.<a href="http://logo-bedandy.blogspot.com/2009/05/fortis-se-fond-dans-bnp-paribas.html"> La filiale bancaire belge, Fortis Banque, est passée sous le contrôle du français BNP Paribas</a>. Fortis Holding n'a conservé que des activités d'<a href="http://www.fortisassurances.fr/">assurance</a>, en Belgique et à l'étranger, et des actifs à risque.<br />Le nouveau nom fait référence au principal actif de la société, les assurances belges AG Insurance, et "symbolise notre renaissance sous la forme d'une nouvelle entreprise", commente la société dans son communiqué. D'après le communiqué,  <i>le nouveau logo a été très bien perçu par tous les groupes cibles. Ils l'ont décrit comme 'séduisant', 'différent', 'facile à identifier', 'contemporain', 'symbole d'avenir' et surtout comme 'incarnant une marque qui inspire la confiance'</i>. <br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S97tf7Rpo5I/AAAAAAAABe8/jCbWT5SEs-E/s1600/683x160_still_fr.JPG" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="93" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S97tf7Rpo5I/AAAAAAAABe8/jCbWT5SEs-E/s400/683x160_still_fr.JPG" width="400" /></a></div>Naturellement, le <i>groupe cible</i> connait la stratégie et le positionnement du groupe par rapport à ses concurrents et manie une si bonne culture graphique qu'ils savent si ce logo (maintes fois déjà vu et daté) remplit ou non ses objectifs. Voilà probablement la seule constante entre le logo Fortis et celui d'AGEAS : les erreurs de réalisation.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>767</wp:post_id>
		<wp:post_date><![CDATA[2010-05-03 17:37:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510391016;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:140;}i:1;a:1:{s:2:"id";i:848;}i:2;a:1:{s:2:"id";i:1047;}}}}]]></wp:meta_value>
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	<item>
		<title>Refonte graphique pour les Aéroports de la Côte d&#039;Azur</title>
		<link>http://yannickbourenane.com/preprod/2010/06/14/refonte-graphique-pour-les-aeroports-de-la-cote-dazur/</link>
		<pubDate>Mon, 14 Jun 2010 11:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/refonte-graphique-pour-les-aeroports-de-la-cote-dazur/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><span style="font-family: Times, 'Times New Roman', serif; margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TBdiebm0hvI/AAAAAAAABsA/21Uud9PK0u0/s400/Avant-Après.jpg" width="400" /></span></div><div style="clear: both; text-align: center;"></div><div style="font: 12.0px Helvetica; margin: 0.0px 0.0px 0.0px 0.0px;"><div style="text-align: auto;"><span style="font-family: Times, 'Times New Roman', serif;"><br /></span></div><div style="text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><a href="http://www.nice.aeroport.fr/"><span style="font-size: medium;">Les Aéroports Nice Côte d'Azur et Cannes-Mandelieu</span></a></span><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;"> sont devenus une société anonyme en juin 2008. Second aéroport après Paris avec 9,83 millions de voyageur par an, la société a voulu souligner le nouveau statut des aéroports et a déployé une nouvelle identité visuelle afin  qu'elle soit "</span></span><i><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">le reflet de la personnalité et des valeurs véhiculées par ces aéroports</span></span></i><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">". Le nouveau logo a été choisi parmi 28 propositions de l'agence Publicis Activ Marseille. </span></span><a href="http://www.nice.aeroport.fr/include/actu/pdf/Nouvelle-Identite-Visuelle-Aeroports-de-la-Cote-d-Azur.pd"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">La charte</span></span></a><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;"> est également déclinée pour l'ensemble des filiales et produits de la sociétés : La fondation des Aéroports de la Côte d'Azur, Club Airport Premier, Plaisir de Partir"</span></span></div></div><div style="font: 12.0px Helvetica; margin: 0.0px 0.0px 0.0px 0.0px; min-height: 14.0px;"><div style="text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;"><br /></span> </span></div></div><div style="font: 12.0px Helvetica; margin: 0.0px 0.0px 0.0px 0.0px;"><div style="text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">Hervé De Place, président de la nouvelle entité, a voulu mettre en avant </span></span><i><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">"le mythe de la </span></span></i><a href="http://www.cotedazur-tourisme.com/"><i><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">Côte d'Azur</span></span></i></a><i><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">", l'ouverture au monde, l'échange et le magie du lieu, ce qui se traduit par de nouveau coloris et une nouvelle signature</span></span></i><i><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;"> " Aux portes du mythe de la Côte d'Azur".  "Chaque lieu mythique a son symbole et le palmier n'est-il pas le meilleur symbole de la Côte d'Azur ?"</span></span></i></div></div><div style="font: 12.0px Helvetica; margin: 0.0px 0.0px 0.0px 0.0px; min-height: 14.0px;"><div style="text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;"><br /></span> </span></div></div><div style="font: 12.0px Helvetica; margin: 0.0px 0.0px 0.0px 0.0px;"><div style="text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">La typographie est désormais plus lisible, d'un bleu azur et bleu profond rappelant la mer Méditerranée. Le tronc du palmier incarne les pistes d'atterrissage et les feuilles nous montres la multiplicité des destinations tout en rappelant les palmes du festival de Cannes, un argumentaire d'agence bien capillo-tracté.</span></span></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>728</wp:post_id>
		<wp:post_date><![CDATA[2010-06-14 13:12:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-14 11:12:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[refonte-graphique-pour-les-aeroports-de-la-cote-dazur]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2010/06/les-aeroports-nice-cote-dazur-et-cannes.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510545803;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:959;}i:1;a:1:{s:2:"id";i:11981;}i:2;a:1:{s:2:"id";i:12804;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>368</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-15 15:45:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-15 13:45:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca fait clairement un coup de jeune,]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>372</wp:comment_id>
			<wp:comment_author><![CDATA[Lucas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-16 11:02:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-16 09:02:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'ancien faisait un peu Armée de l'air...<br />La c'est plus vacances/palmier...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>373</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-16 11:26:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-16 09:26:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dommage pour la nuance de bleu, et l'effet "Pan" des palmes]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>376</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-16 15:50:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-16 13:50:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[une explosion en vol pour un aeroport quelle bonne idée !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>380</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-17 11:47:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-17 09:47:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour l'explosion en vol, c'est un peu parano quand même]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>506</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-08 19:08:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-08 17:08:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dans deux ans il est has been !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>509</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-11 10:40:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-11 08:40:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on croirait un hôtel]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Accor Services devient Edenred</title>
		<link>http://yannickbourenane.com/preprod/2010/06/10/accor-services-devient-edenred/</link>
		<pubDate>Thu, 10 Jun 2010 07:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/accor-services-devient-edenred/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TA_l8Kqx0cI/AAAAAAAABro/ImwynF3kL-s/s1600/accor-edenred-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="172" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TA_l8Kqx0cI/AAAAAAAABro/ImwynF3kL-s/s400/accor-edenred-logo.jpg" width="400" /></a></div>Après le <a href="http://logo-bedandy.blogspot.com/2009/09/le-groupe-cheque-dejeuner-change-de.html">lifting du logo du Groupe Chèque Déjeuner</a>, celui des<a href="http://www.cheque-dejeuner.com/index.jsp"> chèques déjeuner</a> puis celui des <a href="http://logo-bedandy.blogspot.com/2010/04/le-nouveau-logo-de-lancv.html">Chèques vacances</a>, c'est désormais le propriétaire du Ticket Restaurant (mais aussi ticket CESU, Kadeos, Ticket Cleanway) qui rénove son identité : <a href="http://www.accorservices.fr/Pages/homepage.aspx">Accor Services </a>change de nom de marque pour devenir <a href="http://www.edenred.com/index-fr.html">EdenRed</a>. Cette nouvelle identité s’inscrit dans le cadre de la scission du groupe Accor, qui sera séparé en deux le 2 juillet 2010 avec d’un côté les hôtels (Accor) et de l’autre les services (le nouvel Edenred). Avec une mécanique de relations presse bien rodée, la société proclame que "<i>L'identité " Edenred " incarne d'abord une solide ambition de croissance, portée par le projet d'entreprise " Eden " (Entreprendre Différemment ENsemble). (...) " Eden " signifie également " paradis " dans huit langues, faisant écho au bien-être individuel et collectif procuré par les solutions d'Edenred</i>". C'est le cabinet Kaos Consulting, avec les équipes en interne, qui est à l’origine de la nouvelle raison sociale. Quant au logo (agence Peter Pen), il dispose également d'une construction très rationnelle "<i>il se construit autour d'éléments qui créent son identité distinctive : la boule rouge, signe de ralliement des produits et service s ; l'initiale d'Edenred, élément d'appartenance communautaire ; la sphère, figure d'une présence mondiale ; et enfin le carré, dont la forme moderne rappelle l'univers des réseaux sociaux</i>". Enfin, la société se dote d'une nouvelle signature à la hauteur de sa promesse "<i>for an easier life</i>" et de sa vocation internationale. Le tout aura valu "<i>entre</i><i> 1 et 2 millions d'euros"</i> afin de préparer l'entrée en bourse. Parmi les actions de communication engagées : la société a installé 40 énormes boules rouges en tissu de 5 à 7 mètres de diamètre dans des lieux emblématiques : sur la place de la Défense en France, au milieu du Danube en Hongrie àl'aide de l'agence Spice Up...La nouvelle identité du Groupe reprend directement la boule rouge que l'on retrouve dans trois de ses logos comme ci-contre, celui du Ticket Restaurant, et maintient par ailleurs la couleur institutionnelle par excellence, le bleu. La ressemblance avec le logo applicatif de Facebook est effectivement criante, jusqu'à paraître vouloir de venir une application pour smartphone. A ceci s'ajoutant le nom du groupe et la nouvelle signature dans un rouge différent de la sphère, le résultat est un logo qui n'a plus de sens à vouloir trop en dire, on fait plutôt face à un packaging raté qu'à un logo fort, plutôt décevant pour une société de cette envergure.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TA_mV8-UYII/AAAAAAAABrw/kw-aFeEWZis/s1600/ticketrestaurant.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TA_mV8-UYII/AAAAAAAABrw/kw-aFeEWZis/s320/ticketrestaurant.gif" /></a></div><a href="http://www.lefigaro.fr/societes/2010/06/07/04015-20100607ARTFIG00696-separe-des-hotels-accor-services-se-rebaptise-edenred.php">En savoir plus sur le site du Figaro</a><br /><span style="font-size: x-small;">D'après leur site, Edenred est le leader mondial des titres de services prépayés, propose des solutions destinées au bien-être individuel et à la performance des organisations. Présent dans 40 pays avec 6 000 collaborateurs, près de 500 000 entreprises et collectivités clientes, 33 millions d’utilisateurs et 1,2 million de prestataires affiliés, Edenred développe deux familles de produits : les avantages aux salariés et aux citoyens et les solutions de performance.</span><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TA_nK7oKw8I/AAAAAAAABr4/txVzD8RqqXc/s1600/facebook_logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TA_nK7oKw8I/AAAAAAAABr4/txVzD8RqqXc/s200/facebook_logo.png" width="200" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>729</wp:post_id>
		<wp:post_date><![CDATA[2010-06-10 09:15:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-10 07:15:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[accor-services-devient-edenred]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:comment_id>365</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-10 10:15:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-10 08:15:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle agence a martyrisé leur image comme ça  ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>369</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-15 23:36:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-15 21:36:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les deux rouges sont identiques ???<br />voir sur <br />http://www.edenred.com/index-fr.html<br /><br />vous avez un mauvais logo !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>370</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-16 00:11:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-15 22:11:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On s'en fout des deux rouges identiques ou pas et de toutes les autres remarques oiseuses. Ce logo est une abomination. Et c'est clairement RATÉ!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>375</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-16 15:47:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-16 13:47:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Houlala c'est super agressif ici !! dis moi Anonyme 2 t'aurais pas perdu le budget ???<br />c'est pas beau la jalousie ;)<br /><br />Depuis quand un logo qui a du sens est un logo raté  ????<br /><br />C'est vraiment n'importe quoi !!!<br /><br />Et pour une fois...c'est une petite agence qui gagne un logo je dis BRAVVVVVVOOOOOOO !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>381</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-18 15:44:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-18 13:44:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi je dis pas bravo. C'est une merde.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>382</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-18 15:45:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-18 13:45:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi je ne dis PAS bravo. C'est une m-e-r-d-e!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>388</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-23 17:01:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-23 15:01:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@ anonyme 18 juin 6h45 et 6h44 ;)<br /><br />Les transformations et autres évolutions laissent toujours derrières elles des pauvres gens !<br /><br />à savoir que si le client a acheté c'est que le client aime ... et si le client aime c'est qu'une majorité de personnes chez lui est ok pour acheter la nouvelle IV<br /><br />Et je pense aussi qu'il a fait son choix parmi plusieurs agences et plusieurs propositions...<br />donc...ta remarque est étrange ??? je rejoints donc anonyme 16 juin sur la jalousie ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Rare s&#039;offre quatre nouveaux logos pour ses 25 ans</title>
		<link>http://yannickbourenane.com/preprod/2010/06/09/rare-soffre-quatre-nouveaux-logos-pour-ses-25-ans/</link>
		<pubDate>Wed, 09 Jun 2010 15:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/rare-soffre-quatre-nouveaux-logos-pour-ses-25-ans/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TA-xCIc8J-I/AAAAAAAABrg/WE9QSlPELLQ/s1600/rare-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="293" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TA-xCIc8J-I/AAAAAAAABrg/WE9QSlPELLQ/s400/rare-logo.jpg" width="400" /></a></div>L'éditeur de jeux vidéo Rare (Donkey Kong Country, Perfect Dark) , racheté par <a href="http://www.microsoft.com/presspass/press/2002/sep02/09-24projectrpr.mspx">Microsoft en septembre 2002</a>, vient de s'offrir un nouveau logo décliné en quatre modèles différents à l'occasion de ses 25 ans. "<i>With this landmark anniversary coming up, and knowing that we have a really exciting future ahead, we felt now was the time to have a new image more in keeping with an innovative and creative entertainment company, which aspires to be around for at least the next 25 years!</i>". Le <a href="http://www.rare.co.uk/">nouveau site</a> de Rare sera mis en ligne autour du 15 juin, un décompte journalier est en place. Le nouveau logo quitte l'univers iconographique surfait du jeu video pour épouser un style propre, intéressant, sans rupture complète avec les codes précédents puisque le R est repris dans l'emblème. La société semble avoir bien pris ses marques, en avant-garde bold (et non en helvet...) <br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TA-tm-g_ncI/AAAAAAAABrY/L-fQaNB71CA/s1600/rare-logos.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="62" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TA-tm-g_ncI/AAAAAAAABrY/L-fQaNB71CA/s400/rare-logos.png" width="400" /></a></div><a href="http://www.blogger.com/goog_1035855230"><br /></a><br /><a href="http://www.joystiq.com/2010/06/02/rare-gets-new-logo-for-25th-anniversary/">Voir plus d'infos sur Joystiq</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>730</wp:post_id>
		<wp:post_date><![CDATA[2010-06-09 17:21:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-09 15:21:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[rare-soffre-quatre-nouveaux-logos-pour-ses-25-ans]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510657806;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1079;}i:1;a:1:{s:2:"id";i:1198;}i:2;a:1:{s:2:"id";i:6477;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>366</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-12 15:18:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-12 13:18:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une connerie! Ça fait déjà vieux...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>367</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-15 12:52:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-15 10:52:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[euh...je voudrais juste remarquer que ce n'est pas du tout de l'helvet. C'est de l'Avant Garde bold...<br />Et je trouve l'identité plus intéressante que la précédente. L'avant garde présent sur le site leur permet d'être très sobre et très typographique. Le système de déclinaison avec les formes sont pas mal, même si l'on peut voir là-dedans une copie mal faite du système de forme de la playstation]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>383</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-18 15:46:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-18 13:46:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[FAUX. C'est du déjà vu, vu et revu!!! Nul.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le trophée des champions paré d&#039;un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/06/08/le-trophee-des-champions-pare-dun-nouveau-logo/</link>
		<pubDate>Tue, 08 Jun 2010 14:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-trophee-des-champions-pare-dun-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TA-mgUTkudI/AAAAAAAABrA/jeHSz9UB35w/s1600/trophee-champion-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="252" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TA-mgUTkudI/AAAAAAAABrA/jeHSz9UB35w/s400/trophee-champion-logo.jpg" width="400" /></a></div><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TA-mx5mu7OI/AAAAAAAABrI/7cwTAN25McY/s1600/logo_trophee_champions_2010.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TA-mx5mu7OI/AAAAAAAABrI/7cwTAN25McY/s200/logo_trophee_champions_2010.jpg" width="200" /></a>Le<a href="http://www.lfp.fr/tropheeChampions/lireArticle.asp?idArticle=16538"> Trophée des Champions </a>qui se disputera le 28 juillet prochain opposera l'Olympique de Marseille au Paris Saint-Germain. A cette occasion, la<a href="http://www.lfp.fr/tropheeChampions/lireArticle.asp?idArticle=15945"> Ligue de Footbal Professionnel </a>(LFP) a décidé de relooker le logo de la compétition. Voici le logo de la compétition 2010 qui se déroulera au Stade du 7 novembre de <a href="http://www.lfp.fr/tropheeChampions/lireArticle.asp?idArticle=15945">Radès de Tunis</a>, en Tunisie. Le nouveau logo reprend l'idée de celui de 2009 en lui donnant une véritable statut et davantage de force.<br /><a href="http://logo-bedandy.blogspot.com/search/label/sport"> Voir les dernières actus des logos dans le domaine du sport</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>731</wp:post_id>
		<wp:post_date><![CDATA[2010-06-08 16:28:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-08 14:28:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>L&#039;hebdo catho change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/06/07/lhebdo-catho-change-de-logo/</link>
		<pubDate>Mon, 07 Jun 2010 16:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lhebdo-catho-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TAvWAQMy8gI/AAAAAAAABqY/hUmoy4mjczo/s1600/pelerin-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="82" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TAvWAQMy8gI/AAAAAAAABqY/hUmoy4mjczo/s400/pelerin-logo.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TAvWHREKc0I/AAAAAAAABqg/VRYIS4US6yw/s1600/couv-pelerin-magazine.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="260" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TAvWHREKc0I/AAAAAAAABqg/VRYIS4US6yw/s400/couv-pelerin-magazine.jpg" width="400" /></a></div><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TAvUo6mn6jI/AAAAAAAABqQ/dho3z2LDWqg/s1600/Pelerin-change_articleimagepelerin.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TAvUo6mn6jI/AAAAAAAABqQ/dho3z2LDWqg/s320/Pelerin-change_articleimagepelerin.jpg" /></a>L'<a href="http://www.pelerin.info/Actu-decryptee">hebdomadaire catholique Pèlerin Magazine</a> renouvelle sa formule, la maquette, le site web, les chroniqueurs, les rubriques et le logo dans l'optique de renouveler son lectorat vieillissant, le tout avec une campagne promotionnelle autour du thème "<a href="http://www.pelerin.info/Actu-decryptee"><i>Pèlerin change</i></a>" : <i>Vous voulez être éclairé, nourri, étonné et ému chaque semaine ? Laissez-vous surprendre par Pèlerin</i>, déclare la directrice de rédaction, Anne Ponce. Le prix est in changé à 2,90 euros. Fondé en 1873, l'hebdomadaire édité par <a href="http://www.lefigaro.fr/medias/2009/06/11/04002-20090611ARTFIG00502-bayard-sanerot-succede-a-frappat-dans-la-continuite-.php" target="">Bayard</a> n'avait pas évolué depuis avril 2007. «<i>Nous voulions dépoussiérer notre image, oxygéner le titre et partir à la conquête d'un nouveau public</i>», précise Arnaud Broustet, le directeur. Pèlerin affiche une diffusion payée de 242.255 exemplaires (OJD 2009) et un 997.000 lecteurs (AEPM 2009) dont 70% sont des femmes. Il est vendu à 90% par abonnement. C'est la première diffusion des 4 hebdomadaires d'information catholique en France, devant La Vie, Famille chrétienne et Témoignage chrétien.<br />Globalement, l'identité visuelle est effectivement rajeunie tout en gardant sa couleur primaire, efficace.<br /><br /><a href="http://www.lefigaro.fr/medias/2010/05/30/04002-20100530ARTFIG00247-le-pelerin-part-a-la-conquete-d-un-nouveau-public.php"> Pour en savoir plus, consultez l'article du Figaro</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>732</wp:post_id>
		<wp:post_date><![CDATA[2010-06-07 18:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-07 16:42:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lhebdo-catho-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510379527;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1061;}i:1;a:1:{s:2:"id";i:977;}i:2;a:1:{s:2:"id";i:840;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>362</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-07 14:58:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-07 12:58:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le r fait un peu penser au R dans le logo de FRED, le bijoutier]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>378</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-16 22:50:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-16 20:50:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[identité effectivement RAJEUNIE !!! on retombe dans la recherche typo des années 60 pour la sncf<br />le probleme du r c'est qu'il coupe le mot en deux (peler in)...mais le client est roi(pelé)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Un beau logo pour homosexuel(les)</title>
		<link>http://yannickbourenane.com/preprod/2010/06/06/un-beau-logo-pour-homosexuelles/</link>
		<pubDate>Sun, 06 Jun 2010 15:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-beau-logo-pour-homosexuelles/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TAvElLrlKKI/AAAAAAAABqA/nxbi4mR5CIE/s1600/glaad-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TAvElLrlKKI/AAAAAAAABqA/nxbi4mR5CIE/s400/glaad-logo.jpg" width="400" /></a></div><br />La <a href="http://www.glaad.org/page.aspx?pid=183">Gay & Lesbian                Alliance Against                Defamation (GLAAD) , qui </a>aide la population homosexuelle à raconter ses histoires et à les porter au devant des médias afin de défendre ses droits vient de se refaire une beauté pour ses 25 années d'existence.  Le lancement officiel de la nouvelle identité, conçue par Lippincoot, a coïncidé avec la 21ème cérémonie annuelle de récompense des médias le 17 avril à Los Angeles. Le logo avait été dévoilé lors d'une première cérémonie à New York le 13 mars, le nouvel identifiant visuel de l'association est porté et utilisé comme un étendard. "<i>The colors express                the diversity, energy                and passion within GLAAD                and the shape of the                mark suggests movement,                growth and momentum–all                key ingredients in                GLAAD’s work to build                support for full                equality through the                media</i>". L'effet porte-voix de l'emblème est intéressant et moderne, on peut juste regretter une exploitation peu valorisante du logo, au moins sur le site web. La typographie, le choix de couleurs et le jeu de mots du nom de marque (Glad signifie "ravi" en anglais) relèvent nettement cettte identité.<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TAvDa362UYI/AAAAAAAABpw/rcI898PVZwI/s1600/Image+6.png" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TAvDa362UYI/AAAAAAAABpw/rcI898PVZwI/s320/Image+6.png" /></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TAvDdl_HfXI/AAAAAAAABp4/LAxaA_68k1I/s1600/Image+5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TAvDdl_HfXI/AAAAAAAABp4/LAxaA_68k1I/s320/Image+5.png" /></a></div><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TAvDTmVuccI/AAAAAAAABpo/2egmR56NiQs/s1600/glaad_palette_440.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TAvDTmVuccI/AAAAAAAABpo/2egmR56NiQs/s320/glaad_palette_440.gif" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>733</wp:post_id>
		<wp:post_date><![CDATA[2010-06-06 17:37:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-06 15:37:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Le vélo, les pieds ou bien les patins ont un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/06/05/le-velo-les-pieds-ou-bien-les-patins-ont-un-nouveau-logo/</link>
		<pubDate>Sat, 05 Jun 2010 16:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TAvJ6ETkoMI/AAAAAAAABqI/wo7PA_HjlTg/s1600/transalt-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TAvJ6ETkoMI/AAAAAAAABqI/wo7PA_HjlTg/s400/transalt-logo.jpg" width="400" /></a></div>Le 21 avril 2010, l'association new-yorkaise, pour des modes alternatifs et écologiques de transport, <a href="http://www.transalt.org/">Transport Alternatives</a>, fondée en 1997 a positivement changé d'identité visuelle à l'aide de Stephen Boyle. Les inchangés sont le rond et la couleur orange. Le résultat est efficace puisque que le logo est devenu lisible mais aussi signifiant grâce à son emblème.<a href="javascript:void(0)" target=""><div><div><div><br /></div></div></div></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>734</wp:post_id>
		<wp:post_date><![CDATA[2010-06-05 18:12:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510599695;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1156;}i:1;a:1:{s:2:"id";i:14785;}i:2;a:1:{s:2:"id";i:670;}}}}]]></wp:meta_value>
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		<title>Belle fusion d&#039;entreprises pour un logo</title>
		<link>http://yannickbourenane.com/preprod/2010/06/04/belle-fusion-dentreprises-pour-un-logo/</link>
		<pubDate>Fri, 04 Jun 2010 15:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TAu-8sbXcsI/AAAAAAAABpA/SSwi9DWztcc/s1600/santos-brazil-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="280" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TAu-8sbXcsI/AAAAAAAABpA/SSwi9DWztcc/s400/santos-brazil-logo.jpg" width="400" /></a></div><div style="clear: both; text-align: left;"><a href="javascript:void(0)" target=""></a></div><div><div><div><a href="javascript:void(0)" target="">Publier le message</a></div></div></div>Mi-mars 2010, la société d'entreposage portuaire à Santos au Brésil, nommée justement Santos Brazil, a procédé au rachat de 3 autres entités locales, le nouveau groupe est ainsi doté d'une nouvelle identité visuelle conçue par Cauduro. Le nouveau groupe étend ses activités et proposera des solutions logistiques globales. L'identité choisie, sans fioriture ni effet de mode, est putôt intéressante, l'emblème semble représenter, par son lacet, un chemin entre la terre et la mer, le format est plutôt rassurant, les couleurs sont simples. A noter que le logo fonctionne très bien en déclinaison et en réserve.<img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TAu_5dgGcDI/AAAAAAAABpI/HebDcX_gq78/s320/santos-brazil-hat.gif" /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TAvACdeK1LI/AAAAAAAABpY/Nj6WPUd1JTo/s1600/Santos_truck_440.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TAvACdeK1LI/AAAAAAAABpY/Nj6WPUd1JTo/s320/Santos_truck_440.gif" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TAu_-CZKdeI/AAAAAAAABpQ/W1KrPyAXHrQ/s1600/santos-brazil-signs.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TAu_-CZKdeI/AAAAAAAABpQ/W1KrPyAXHrQ/s320/santos-brazil-signs.gif" /></a><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TAvAKC7bt3I/AAAAAAAABpg/QSI1DwmmyVo/s1600/flag_santos-brazil.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TAvAKC7bt3I/AAAAAAAABpg/QSI1DwmmyVo/s320/flag_santos-brazil.gif" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>735</wp:post_id>
		<wp:post_date><![CDATA[2010-06-04 17:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-04 15:06:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<title>Le Groupe Chrysler remanie ses marques phares</title>
		<link>http://yannickbourenane.com/preprod/2010/06/02/le-groupe-chrysler-remanie-ses-marques-phares/</link>
		<pubDate>Wed, 02 Jun 2010 13:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TAZVsrxMJ2I/AAAAAAAABow/srWNqGNzmko/s1600/dodge-ram-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="293" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TAZVsrxMJ2I/AAAAAAAABow/srWNqGNzmko/s400/dodge-ram-logo.jpg" width="400" /></a></div><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TAZN8JrXrMI/AAAAAAAABoo/TxkH1E2WlTs/s1600/dodge-viper.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /><br /><img border="0" height="266" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TAZN8JrXrMI/AAAAAAAABoo/TxkH1E2WlTs/s400/dodge-viper.jpg" width="400" /></a>En 2009, le constructeur automobile américain <a href="http://www.chryslergroupllc.com/company">Chrysler</a> a déposé le bilan pour se faire sauver, in extrémis, par le Groupe homologue italien <a href="http://www.fiatgroup.com/en-us/Pages/default.aspx">Fiat</a> (Lancia, Alfa Romeo, Ferrari, Maserati). Le groupe a désormais réorganisé son portefeuille de marques et annonce ainsi la séparation de <a href="http://www.ramtrucks.com/en/">RAM</a> et de DODGE, l'un et l'autre se spécialisant sur les camions pick up d'une part et sur les <a href="http://www.dodge.com/en/">voitures</a> d'autre part. Jeep, <a href="http://www.chryslergroupllc.com/">Chrysle</a>r, Mopar et Gem complètent ce portefeuille. Cette réorganisation donne lieu à des modifications d'identité visuelle. Ainsi, la marque RAM, qui signifie littéralement bélier,<br />récupère le symbole du bélier présent sur DODGE tandis que DODGE perd son bélier au profit de 3 bandes rouges rappelant son modèle phare : <a href="http://fr.wikipedia.org/wiki/Dodge_Viper">la voiture de sport Viper</a>. Dans l'ensemble, le nouveau système visuel n'est pas une réussite, les deux marques ont cédé aux sirènes du tout chromé rejoignant une longué série de constructeurs automobiles jouant sur ces codes (derniers <a href="http://logo-bedandy.blogspot.com/2010/01/peugeot-lifte-son-logo.html">changements de logo en date : Peugeot</a> et <a href="http://logo-bedandy.blogspot.com/2009/02/citroen-perd-ses-chevrons.html">Citroën</a>). L'attribution du bélier à la marque RAM est ingénieuse et légitime, en revanche pourquoi changer la morphologie visuelle de DODGE dont la typographie était bien plus seyante que la nouvelle, celle-ci est complètement écrasée, loin de l'image d'une voiture racée; et pourtant le jeu de bandes évocateur de la spider était astucieux. Bon courage dans ce secteur sinistré.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>736</wp:post_id>
		<wp:post_date><![CDATA[2010-06-02 15:05:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:comment_id>360</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-02 21:16:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-02 19:16:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'espère que vous soignez mieux votre orthographe dans vos créations pour vos clients...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>363</wp:comment_id>
			<wp:comment_author><![CDATA[be dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-07 15:00:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-07 13:00:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour cette délicate attention, il s'avère que j'ai la chance d'avoir des clients qui regardent davantage le fond de mes recommandations stratégiques que la forme. Ouf :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Astral transforme son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/05/30/astral-transforme-son-logo/</link>
		<pubDate>Sun, 30 May 2010 09:50:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/astral-transforme-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_-VRXf9HZI/AAAAAAAABog/7JgRbAmL7RA/s1600/astral-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="173" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_-VRXf9HZI/AAAAAAAABog/7JgRbAmL7RA/s400/astral-logo.jpg" width="400" /></a></div>Le plus grand <a href="http://www.astral.com/fr/profil/default.idigit">diffuseur de télévision payante et spécialisée du Canada</a>, en français et en anglais qui détient à part entière ou avec des partenaires, 20 services de télévision, incluant The Movie Network/HBO Canada, Super Écran, Family, Canal Vie, Canal D, VRAK.TV et TÉLÉTOON et égaement radiodiffuseur, <a href="http://www.astral.com/fr/profil/default.idigit">Astral</a>, a annoncé hier le changement de son identité visuelle dont la "banalité" est déjà <a href="http://www.lesaffaires.com/secteurs-d-activite/medias-et-communications/astral-transforme-son-identite-visuelle/515070">contestée sur twitter.</a> «<i>Notre nouveau logo reflète les caractéristiques de notre culture unique, a-t-il poursuivit, axée sur l'offre de solutions novatrices et conçues sur mesure pour nos clients, et aussi sur la présentation aux consommateurs de contenus riches et emballants, grâce à une diversité de plateformes réparties dans l'ensemble du pays</i>» a déclaré le président et chef de la direction d'Astral, Ian Greenberg. Astral a confié cette refonte à l'agence torontoise Juniper Park, qui a planché durant 12 mois. Hélas, ils auraient du s'adresser à une agence de design et nn publicitaire pour éviter l'effet sèche-cheveu de l'illustration et la sédimentation colouré des couches, déjà vue.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>737</wp:post_id>
		<wp:post_date><![CDATA[2010-05-30 11:50:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-30 09:50:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Les galettes St Michel au packaging du jour</title>
		<link>http://yannickbourenane.com/preprod/2010/05/28/les-galettes-st-michel-au-packaging-du-jour/</link>
		<pubDate>Fri, 28 May 2010 09:50:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_-QMWGfviI/AAAAAAAABoI/IzR1-LUmEoM/s1600/stmichel-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="138" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_-QMWGfviI/AAAAAAAABoI/IzR1-LUmEoM/s400/stmichel-logo.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"></div>Comme le proclamait les céréales Jordans qui ont lifté leur packaging et changé leur logo, <a href="http://www.stmichel.fr/">Galette St Michel </a>affirme sur son site que<i> "le paquet change, pas la recette</i>" à l'aide de l'agence Australie qui a également orchestré la campagne TV. La biscuiterie bretonne et familiale a été créée en 1905, c'est toujours inscrit sur le paquet où l'illustration de la poule a été simplifiée. Face à une concurrence accrue et à un mouvement  de fond général de transformation des packagings, plus épurés et plus naturels, la biscuiterie renouvelle son image et renforce sa marque via son identité visuelle : elle transforme <a href="http://www.stmichel.fr/#/produits/">les packs des galettes</a>, des Roudor, des sablés de Retz, des madeleines, des crêpes et autres gourmandises bretonnes de la marque.<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_-RR8qvnbI/AAAAAAAABoQ/gDhR3cl4GTE/s1600/galettes.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="138" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_-RR8qvnbI/AAAAAAAABoQ/gDhR3cl4GTE/s400/galettes.jpg" width="400" /></a></div><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_-RYZffzbI/AAAAAAAABoY/M6uPqlah26o/s1600/stmichel-sables.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="138" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_-RYZffzbI/AAAAAAAABoY/M6uPqlah26o/s400/stmichel-sables.jpg" width="400" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>738</wp:post_id>
		<wp:post_date><![CDATA[2010-05-28 11:50:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-28 09:50:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>361</wp:comment_id>
			<wp:comment_author><![CDATA[Marco]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-03 10:41:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-03 08:41:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Résultat décevant. Elles avaient l'air bien plus dorées et miam-miam jusqu'ici qu'à partir de maintenant.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>364</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-07 15:04:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-07 13:04:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo ets nettement mieux, plus simple mais c'est vrai que le paquet de biscuits ressemble à tous ces paquets à la mode, de type bio, y'a moins de beurre dans les galettes ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>428</wp:comment_id>
			<wp:comment_author><![CDATA[411 Canada]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://411webconnect.com/advertise.php</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-30 07:43:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-30 05:43:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci de m'avoir montrer les produits St-Michel.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Tourcoing va bientôt changer de visage</title>
		<link>http://yannickbourenane.com/preprod/2010/05/28/tourcoing-va-bientot-changer-de-visage/</link>
		<pubDate>Fri, 28 May 2010 09:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[D'après la <a href="http://www.lavoixdunord.fr/Locales/Tourcoing/actualite/Secteur_Tourcoing/2010/05/28/article_polemique-autour-du-tres-cher-logo.shtml">Voix du Nord</a>, la <a href="http://www.tourcoing-tourisme.com/fic_blason.asp">ville de Tourcoing</a> va bientôt dévoiler une nouvelle stratégie visuelle composée d'un nouveau logo et d'un dispositif de signalétique pour la ville, d'un logo et d'un site internet pour le musée pour un budget d'environ 170 000 euros. Les investissements en image et en culture sont souvent difficiles à prendre dans les villes en besoin mais seront durablement salvateurs pour ce genre de municipalité. Reste à voir le résultat.]]></content:encoded>
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		<wp:post_id>739</wp:post_id>
		<wp:post_date><![CDATA[2010-05-28 11:24:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Mercato des logos de clubs de football</title>
		<link>http://yannickbourenane.com/preprod/2010/05/27/mercato-des-logos-de-clubs-de-football/</link>
		<pubDate>Thu, 27 May 2010 15:26:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div>C'est la fin de la saison de football, et en quelques jours, ce ne sont pas moins de 4 clubs de football qui ont dévoilé un nouveau logo pour attaquer la prochaine saison : le mercato des logos a lieu en mai.<br />Ci-dessous les nouveaux logos des clubs de Vannes, Cannes, Lorient et Brest.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S_6NoTifhuI/AAAAAAAABn4/YDRMSgnlCh4/s1600/VannesOC-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="167" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S_6NoTifhuI/AAAAAAAABn4/YDRMSgnlCh4/s400/VannesOC-logo.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_6Nj89YlqI/AAAAAAAABnw/wMG_RhKqxIE/s1600/ASCannes-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="216" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_6Nj89YlqI/AAAAAAAABnw/wMG_RhKqxIE/s400/ASCannes-logo.jpg" width="400" /></a></div><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_6NZWKKAFI/AAAAAAAABng/jFJFxEaZANc/s1600/stade-brestois-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="196" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_6NZWKKAFI/AAAAAAAABng/jFJFxEaZANc/s400/stade-brestois-logo.jpg" width="400" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_6NeOulEPI/AAAAAAAABno/6P9rsBthaLE/s1600/fclorient-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="222" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_6NeOulEPI/AAAAAAAABno/6P9rsBthaLE/s400/fclorient-logo.jpg" width="400" /></a><br /><ul><li>Le 26 mai 2010, le <a href="http://www.vocfoot.net/">Vannes Olympique Club (Voc)</a> présentait en avant-première aux partenaires du club de foot vannetais son nouveau logo, conçu par l’agence de communication vannetaise «A l’encre bleue». </li><li>Le 25 mai 2010, l'<a href="http://www.ascannes.org/">Association Sportive de Cannes (AS Cannes) </a>a annoncé changer de logo <strong style="font-weight: normal;">à l'issue de la 38ème journée de National et sa victoire sur Rodez (2-1). L'objectif est de symboliser le nouveau souffle du club.</strong></li><li><strong style="font-weight: normal;">Le 15 mai 2010, </strong>le <a href="http://www.fclweb.fr/">Football Club de Lorient (FC Lorient)</a> a dévoilé un nouveau logo <strong style="font-weight: normal;">à l'occasion de la venue de Lille au Moustoir, </strong>à l'entrée du stade, <a href="http://www.ouest-france.fr/sport/dma_une_-Le-FC-Lorient-change-de-logo-et-garde-son-merlu_44096-1373872-fils-tous_filDMA.Htm">Ouest France </a>distribuait plus de 20 000 autocollants avec le nouveau logo.<strong style="font-weight: normal;"> <a href="http://www.ouest-france.fr/actu/actuLocale_-Que-pensez-vous-du-nouveau-logo-du-FC-Lorient-_34181-1373873------56121-fod_actu.Htm">Ouest France, très impliqué pour la Bretagne sud a demandé à ses lecteurs de participer à un débat en ligne sur l'aspect du nouveau logo</a>. L'objectif est </strong><b>"</b><i>qu'il soit demain le symbole de belles victoires et de nombreux titres</i>" selon Loic Fery, le Président du Club.</li><li><strong style="font-weight: normal;">Le 10 mai 2010, c'est le <a href="http://www.stade-brestois.com/accueil.php">Stade Brestois</a> qui ouvrait le bal des changements de logo en consacrant son retour en ligue 1 après 19 ans d'absence par un <a href="http://www.stade-brestois.com/070510-nouveau-logo.php">nouveau logo blason</a>. </strong>Cet acte symbolique était également motivé fonctionnellement par le manque de lisibilité du précédent logo. Le logo a été choisi parmi trois propositions par 10 000 internautes votant pendant 1 mois. "<i>L'appellation SB29 permettra davantage de lisibilité et permet de faire du nom du club une vraie marque</i>", selon le directeur marketing.</li></ul>Dans l'ensemble, les logos se dirigent vers une picturale des blasons et drapeaux, comme pour réaffirmer leur force et leur présence. Sur trois des logos apparaît la date de fondation du club. Enfin, la totalité des logos avaient auparavant la représentation du ballon dans le logo et ils l'ont tous abandonnés et ne sont qu'éventuellement suggérés. Ce développement dirige les logos français vers un <a href="http://www.sportslogos.net/">style américain de logos sportifs</a> avec un <a href="http://www.horizons-graphiques.com/heraldique/logotype/heraldique.html">vrai langage pictural issu de l'art héraldique</a>. Lorient avec le Merlu et Cannes avec le dragon ont d'ores et déjà leur mascotte.]]></content:encoded>
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		<wp:post_id>740</wp:post_id>
		<wp:post_date><![CDATA[2010-05-27 17:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-27 15:26:00]]></wp:post_date_gmt>
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		<title>Rénovation de printemps à la RAI</title>
		<link>http://yannickbourenane.com/preprod/2010/05/27/renovation-de-printemps-a-la-rai/</link>
		<pubDate>Thu, 27 May 2010 08:28:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S_-NjMmlMWI/AAAAAAAABoA/Nr4spiHRmVo/s1600/Rai2010-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="287" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S_-NjMmlMWI/AAAAAAAABoA/Nr4spiHRmVo/s400/Rai2010-logo.jpg" width="400" /></a></div>D'après wilogo, la <b>Rai</b>, <a href="http://www.digitaleterrestre.rai.it/dl/dtt/home_dtt.html">Radiotelevisione Italiana</a>, groupe national audiovisuel d’<a href="http://www.annuaire-mairie.fr/italie.html" target="_blank">Italie</a>, vient d’uniformiser les logos de toutes ses chaînes TV, Rai 1, Rai 2, Rai 3, Rai 4, Rai5,  Rai HD, Rai Sport, Rai YoYo, Rai Movie, Rai News, Rai Gulp, Rai Storia.]]></content:encoded>
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		<wp:post_id>741</wp:post_id>
		<wp:post_date><![CDATA[2010-05-27 10:28:00]]></wp:post_date>
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		<title>Ovomaltine rajeunit son image</title>
		<link>http://yannickbourenane.com/preprod/2010/05/25/ovomaltine-rajeunit-son-image/</link>
		<pubDate>Tue, 25 May 2010 15:18:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-HA06vIRZLZs/TZSdMMwG0HI/AAAAAAAACng/X83da_VrH3E/s1600/ovomaltine-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://1.bp.blogspot.com/-HA06vIRZLZs/TZSdMMwG0HI/AAAAAAAACng/X83da_VrH3E/s400/ovomaltine-logo.jpg" width="400" /></a></div>Plus de 140 ans après sa création et 106 ans après sa première commercialisation, la barre énergétique suisse éditée par Wanger et dédiée aux sportifs, <a href="http://www.ovomaltine.ch/">Ovomaltine</a> a été relookée par une agence de pub Lowe Strateus.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>742</wp:post_id>
		<wp:post_date><![CDATA[2010-05-25 17:18:00]]></wp:post_date>
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		<title>Logo Apple en skate-board</title>
		<link>http://yannickbourenane.com/preprod/2010/05/25/logo-apple-en-skate-board/</link>
		<pubDate>Tue, 25 May 2010 08:36:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S_qrDUQr4wI/AAAAAAAABnI/RhcWEwkdBhA/s1600/haroshi6.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S_qrDUQr4wI/AAAAAAAABnI/RhcWEwkdBhA/s400/haroshi6.jpg" width="377" /></a></div>Le logo Apple constitué de planches de <a href="http://haroshi.com/artworks/index.html">skate-board par Haroshi.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>743</wp:post_id>
		<wp:post_date><![CDATA[2010-05-25 10:36:00]]></wp:post_date>
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		<title>Greenpeace s&#039;attaque au logo de BP</title>
		<link>http://yannickbourenane.com/preprod/2010/05/24/greenpeace-sattaque-au-logo-de-bp/</link>
		<pubDate>Mon, 24 May 2010 14:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_qGCsQ9ZNI/AAAAAAAABjs/w-eq9MprTG4/s1600/BP.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_qGCsQ9ZNI/AAAAAAAABjs/w-eq9MprTG4/s200/BP.jpg" width="161" /></a></div><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_qGi8XE01I/AAAAAAAABj8/DAYW7HEzewA/s1600/BP-logo-Bitumenpilferer.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_qGi8XE01I/AAAAAAAABj8/DAYW7HEzewA/s200/BP-logo-Bitumenpilferer.jpg" width="141" /></a>Alors qu'une <a href="http://www.rtlinfo.be/info/monde/international/641571/nouvelle-polemique-la-maree-noire-aux-usa-aurait-pu-etre-evitee">nouvelle polémique</a> éclate sur la marée noire provoquée par un puits de pétrole de<a href="http://www.bp.com/bodycopyarticle.do?categoryId=1&contentId=7052055"> British Petroleum (devenu Beyond Petroleum)</a> et qui envahit le Golfe du Mexique, <a href="http://www.greenpeace.org/france/">Greenpeace</a> frappe au cœur la compagnie pétrolière britannique : elle attaque son identité visuelle. L'association Greenpeace qui agit pour l'environnement a lancé une <a href="http://energie-climat.greenpeace.fr/concours-le-logo-de-bp-revu-et-corrige-par-greenpeace?__utma=1.299453766.1274709076.1274709076.1274709076.1&__utmb=1.1.10.1274709076&__utmc=1&__utmx=-&__utmz=1.1274709076.1.1.utmcsr%3Dgoogle%7Cutmccn%3D%28organic%29%7Cutmcmd%3Dorganic%7Cutmctr%3Dgreenpeace&__utmv=-&__utmk=-">campagne de dénigrement</a> en proposant aux internautes de refaire un logo pour BP qui correspondrait réellement à ce que l'entreprise est : un <i>"pollueur"</i>.<br />"<i>Le logo à la rosace jaune et verte, adopté par BP en 2000 pour tenter de verdir son image, reflète mal les activités polluantes du groupe et son obsession pour les hydrocarbures les plus sales. BP est l’exploitant de la plateforme pétrolière qui, depuis son explosion il y a près d’un mois au large des côtes de Louisiane, déverse 800 000 litres de brut par jour dans le Golfe du Mexique</i>." Le site pour s'informer et participer au concours s'appelle <a href="http://www.greenpeace.org.uk/files/tarsands/index.html?__utma=1.1984362305.1274709092.1274709092.1274709092.1&__utmb=1.2.10.1274709092&__utmc=1&__utmx=-&__utmz=1.1274709092.1.1.utmcsr%3Dgreenpeace.org%7Cutmccn%3D%28referral%29%7Cutmcmd%3Dreferral%7Cutmcct%3D/france/&__utmv=-&__utmk=-&">What's behind BP's logo</a>? <br /><br />Parmi les propositions déjà en ligne <a href="http://www.flickr.com/photos/greenpeaceuk/4565715048/in/set-72157623796911855/">Bitumen Pilferers</a>, <a href="http://www.flickr.com/photos/greenpeaceuk/4626701347/in/set-72157623796911855/">Bad People</a>,un p<a href="http://www.flickr.com/photos/greenpeaceuk/4627309502/in/set-72157623796911855/">eu Beaucoup à la folie Pas du tout</a>...<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S_qHjlTEZNI/AAAAAAAABkM/ivbKTc2zoYM/s1600/4627309502_b1df9d0001.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S_qHjlTEZNI/AAAAAAAABkM/ivbKTc2zoYM/s200/4627309502_b1df9d0001.jpg" width="141" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_qHSN-V45I/AAAAAAAABkE/vPvX5xzB-m0/s1600/BP-logo-badpeople.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_qHSN-V45I/AAAAAAAABkE/vPvX5xzB-m0/s200/BP-logo-badpeople.jpg" width="200" /></a></div>]]></content:encoded>
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		<wp:post_id>744</wp:post_id>
		<wp:post_date><![CDATA[2010-05-24 16:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-24 14:05:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[greenpeace-sattaque-au-logo-de-bp]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Logos troqués, logos détournés, logos perturbants</title>
		<link>http://yannickbourenane.com/preprod/2010/05/23/logos-troques-logos-detournes-logos-perturbants/</link>
		<pubDate>Sun, 23 May 2010 16:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_qk1u-FWxI/AAAAAAAABmQ/PRzV-YJ3BRQ/s1600/f-googa-cola.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_qk1u-FWxI/AAAAAAAABmQ/PRzV-YJ3BRQ/s200/f-googa-cola.jpg" width="200" /></a></div><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S_qkyIa2o5I/AAAAAAAABmA/tLnWliQ1rsQ/s1600/f-casion.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S_qkyIa2o5I/AAAAAAAABmA/tLnWliQ1rsQ/s200/f-casion.jpg" width="200" /></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_qkwsQJFjI/AAAAAAAABl4/7GZMFRrB8YQ/s1600/f-canonfour.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/S_qkwsQJFjI/AAAAAAAABl4/7GZMFRrB8YQ/s200/f-canonfour.gif" width="200" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S_qkuuz-jYI/AAAAAAAABlw/1-NG58zwjuk/s1600/f-ataras.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S_qkuuz-jYI/AAAAAAAABlw/1-NG58zwjuk/s200/f-ataras.jpg" width="200" /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S_qk6H0UTfI/AAAAAAAABmg/1xFltWzhO0Q/s1600/f-macindonalds.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S_qk6H0UTfI/AAAAAAAABmg/1xFltWzhO0Q/s200/f-macindonalds.gif" width="200" /></a><br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S_qk74b3PHI/AAAAAAAABmo/cWRHiu8Z2JY/s1600/f-macosoft.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S_qk74b3PHI/AAAAAAAABmo/cWRHiu8Z2JY/s200/f-macosoft.gif" width="200" /></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_qlEMk5bLI/AAAAAAAABnA/Xn7edVUym9o/s1600/f-gopple.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_qlEMk5bLI/AAAAAAAABnA/Xn7edVUym9o/s200/f-gopple.jpg" width="200" /></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S_qk-t50vmI/AAAAAAAABmw/dwE1lqdi9CM/s1600/f-mitsubenz.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/S_qk-t50vmI/AAAAAAAABmw/dwE1lqdi9CM/s200/f-mitsubenz.jpg" width="200" /></a></div>Beau travail de Mario Amaya]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>745</wp:post_id>
		<wp:post_date><![CDATA[2010-05-23 18:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-23 16:06:00]]></wp:post_date_gmt>
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		<title>Dragon Rouge copie les JO ?</title>
		<link>http://yannickbourenane.com/preprod/2010/05/20/dragon-rouge-copie-les-jo/</link>
		<pubDate>Thu, 20 May 2010 15:50:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/dragon-rouge-copie-les-jo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_VZg8jPyXI/AAAAAAAABjc/XFbaM-AaA34/s1600/mobivia-logo-plagiat.jpg"><img src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/S_VZg8jPyXI/AAAAAAAABjc/XFbaM-AaA34/s400/mobivia-logo-plagiat.jpg" alt="" width="400" height="152" border="0" /></a></div>
<a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S_VaJXJc8eI/AAAAAAAABjk/Aog8CZQvGVw/s1600/logo-hopital.jpg"><img src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S_VaJXJc8eI/AAAAAAAABjk/Aog8CZQvGVw/s400/logo-hopital.jpg" alt="" width="400" height="338" border="0" /></a>Un commentateur anonyme signale la ressemblance frappante entre le <a href="http://logo-bedandy.blogspot.com/2010/05/norauto-disparait-au-profit-de-mobivia.html">logo de Mobivia, Feu Norauto Groupe,</a> oeuvre de Dragon Rouge, et celui des Jeux Olympiques de Barcelone de 1992.

Cette sensation avérée de déjà-vu puise probablement sa source dans les nombreux logos d'hôpitaux qui, à l'époque, avait également fait le choix du petit bonhomme qui court.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>746</wp:post_id>
		<wp:post_date><![CDATA[2010-05-20 17:50:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-20 15:50:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>353</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-21 11:58:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-21 09:58:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le nom de marque aussi est copié ? Sur les opérateurs de téléphonie non? Top nul]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>359</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-05-28 15:24:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-05-28 13:24:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Justement je me disait que j'avais déja vu ce signe quelque part !!! Y a pas aussi ce signe pour l'ancien logo de mousquetaires ou champion ou une de ces marques ? (proposition de quiz)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>20 Minutes ré-adapte son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/05/20/20-minutes-re-adapte-son-logo/</link>
		<pubDate>Thu, 20 May 2010 08:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/20-minutes-re-adapte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S_Q9ngJsa9I/AAAAAAAABjU/mYzyz-xz3l0/s1600/20minutes-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="187" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/S_Q9ngJsa9I/AAAAAAAABjU/mYzyz-xz3l0/s400/20minutes-logo.jpg" width="400" /></a></div>Le <a href="http://www.20minutes.fr/">quotidien national gratuit 20 minutes</a>, concurrent direct du gratuit Metro créé en 2007, vient de mettre à jour son interface web ainsi que son logo comme le signale <a href="http://www.tarifmedia.com/article/article.cfm?idArticle=37754">Tarif Media</a>. L'apport dans le logo en étonnera plus d'un puisqu'il s'agit d'ajouter un écran, à la manière des chaînes télévisées de France Television. Ce logo manifeste-t-il de l'apparition de reportages filmés sur 20 minutes ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>747</wp:post_id>
		<wp:post_date><![CDATA[2010-05-20 10:17:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-05-20 08:17:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[20-minutes-re-adapte-son-logo]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2010/05/20-minutes-re-adapte-son-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/8995065324942662280]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509018263;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2875;}i:1;a:1:{s:2:"id";i:6382;}i:2;a:1:{s:2:"id";i:808;}}}}]]></wp:meta_value>
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	<item>
		<title>Nouvelle identité visuelle pour l&#039;équipe cycliste FDJ</title>
		<link>http://yannickbourenane.com/preprod/2010/07/05/nouvelle-identite-visuelle-pour-lequipe-cycliste-fdj/</link>
		<pubDate>Mon, 05 Jul 2010 11:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouvelle-identite-visuelle-pour-lequipe-cycliste-fdj/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><br /><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TDHD1dxk_RI/AAAAAAAAAF0/cHmeft6NYa4/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TDHD1dxk_RI/AAAAAAAAAF0/cHmeft6NYa4/s400/Avant-Après.jpg" width="400" /></a></div><br />Suite au <a href="http://logo-bedandy.blogspot.com/2009/10/la-francaise-des-jeux-natteint-pas-son.html">lifting de leur logo</a>, la <a href="https://www.fdj.fr/">Française des Jeux</a> a demandé à l'agence Leroy Tremblot de re-dessiner les maillots de l'équipe cycliste.<br /><br /><div style="font: 12.0px Helvetica; margin: 0.0px 0.0px 0.0px 0.0px;"><span style="font-size: medium;"><span style="font-family: Times, 'Times New Roman', serif;"><i>Antoine Tremblot : « </i></span></span><span style="font-size: medium;"><span style="font-family: Times, 'Times New Roman', serif;"><i>Les objectifs étaient nombreux : intégrer graphiquement la marque commerciale, assurer la continuité avec l'ancienne tenue par le maintien du code couleur blanc et moderniser l'esprit graphique </i></span></span><span style="font-size: medium;"><span style="font-family: Times, 'Times New Roman', serif;"><i>».</i></span></span></div><div style="font: 12.0px Helvetica; margin: 0.0px 0.0px 0.0px 0.0px;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;"><i><br /></i></span></span></div><div style="font: 12.0px Helvetica; margin: 0.0px 0.0px 0.0px 0.0px;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;"><i><br /></i></span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>707</wp:post_id>
		<wp:post_date><![CDATA[2010-07-05 13:43:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-05 11:43:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509454675;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:519;}i:1;a:1:{s:2:"id";i:11765;}i:2;a:1:{s:2:"id";i:3772;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>410</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-05 22:32:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-05 20:32:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne sais pas s'ils ont gagné en visibilité....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Stylia remplace Odyssée</title>
		<link>http://yannickbourenane.com/preprod/2010/07/05/stylia-remplace-odyssee/</link>
		<pubDate>Mon, 05 Jul 2010 08:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/stylia-remplace-odyssee/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><br /></div><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TDHCrgc_9yI/AAAAAAAAAFk/NVgxr5xZ59Y/s1600/Avant-après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TDHCrgc_9yI/AAAAAAAAAFk/NVgxr5xZ59Y/s400/Avant-après.jpg" width="400" /></a><br /><br /><br />Annoncé sur le blog<a href="http://logo-bedandy.blogspot.com/2010/06/la-chaine-odyssee-va-changer-de-nom-de.html"> BE DANDY</a> la semaine dernière, voici donc le logo de Stylia, qui va remplacer le 2 octobre la chaine <a href="http://www.odyssee.com/">Odyssée</a>. La nouvelle chaine, propriété de TF1 sera axé sur le luxe et l'art de vivre.<br />Un logo uniforme, sans aucune originalité, un logo qui ne représente vraiment pas ce que veut transmettre la marque.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>708</wp:post_id>
		<wp:post_date><![CDATA[2010-07-05 10:42:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1507014673;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:541;}i:1;a:1:{s:2:"id";i:651;}i:2;a:1:{s:2:"id";i:714;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>413</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-07 01:12:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-06 23:12:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ratage.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1270</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-09 22:13:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-09 21:13:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ouais sa ressemble plutôt a un logo de magasin comme camaïeu que un logo de chaine tv]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Citid, créer le logo de votre ville</title>
		<link>http://yannickbourenane.com/preprod/2010/07/05/citid-creer-le-logo-de-votre-ville/</link>
		<pubDate>Mon, 05 Jul 2010 08:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/citid-creer-le-logo-de-votre-ville/</guid>
		<description></description>
		<content:encoded><![CDATA[<span style="font-family: Times, 'Times New Roman', serif;">Be Dandy plébiscite </span><a href="http://www.citid.net/"><span style="font-family: Times, 'Times New Roman', serif;">Citid</span></a><span style="font-family: Times, 'Times New Roman', serif;">, une initiative</span><span style="white-space: pre;"><span style="white-space: normal;"><span style="font-family: Times, 'Times New Roman', serif;"> norvégienne, un site internet qui vous demande de créer le logo de votre ville et de l'envoyer, le but final est d'avoir un logo pour chaque ville. Pour l'instant la France n'a que 5 logos, mention spéciale pour </span><a href="http://www.citid.net/#431683"><span style="font-family: Times, 'Times New Roman', serif;">London</span></a><span style="font-family: Times, 'Times New Roman', serif;"> et </span><a href="http://www.citid.net/#423636/Oslo"><span style="font-family: Times, 'Times New Roman', serif;">Oslo</span></a><span style="font-family: Times, 'Times New Roman', serif;"> et </span><a href="http://www.citid.net/#385513/Lucca"><span style="font-family: Times, 'Times New Roman', serif;">Lucca</span></a><span style="font-family: Times, 'Times New Roman', serif;"> en Italie.</span></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>709</wp:post_id>
		<wp:post_date><![CDATA[2010-07-05 10:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-05 08:30:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510192129;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:828;}i:1;a:1:{s:2:"id";i:11993;}i:2;a:1:{s:2:"id";i:840;}}}}]]></wp:meta_value>
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		<title>La Fédération de Basket change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/07/02/la-federation-de-basket-change-de-logo/</link>
		<pubDate>Fri, 02 Jul 2010 10:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-federation-de-basket-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><br /></div><a href="http://3.bp.blogspot.com/_eFYi9JSnPag/TDHDaBfPzKI/AAAAAAAAAFs/HXCgRSjjZK8/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://3.bp.blogspot.com/_eFYi9JSnPag/TDHDaBfPzKI/AAAAAAAAAFs/HXCgRSjjZK8/s400/Avant-Après.jpg" width="400" /></a><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.basketfrance.com/">La Fédération Française de Basketball</a> <span style="font-family: Times, 'Times New Roman', serif;">change de logo avec l'agence Graphème. Ils ont été choisi parmi 7 agences dont les finalistes Leroy-Tremblot et Pixelis. Le logo de la FFBB vieux de 16ans avait effectivement besoin d'un coup de jeune, pour cela l'agence a créée une nouvelle typographie qui reprend les courbes du ballon de basket. </span></div><div style="clear: both; text-align: left;"><span style="line-height: 18px;"><span style="font-family: Times, 'Times New Roman', serif;">Yvan Mainini le président de la FFBB<i> "Le nouvel emblème de la FFBB est par ailleurs très ancré dans l’univers du basket-ball puisque le symbole du logo  représente un ballon, sur lequel sont dessinés les tracés d’un terrain, entrant dans un cercle."</i></span></span></div><div style="clear: both; text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="line-height: 18px;">Ce changement de logo intervient suite à la volonté de la FFBB de renforcer le branding de la fédération. <span style="font-family: Times; line-height: normal;">Vous pouvez jetez un coup d'oeil à <a href="http://www.basketfrance.com/_docs/nouvelle_charte_graphique_FFBB.pdf">la charte graphique</a> et regarder <a href="http://www.dailymotion.com/video/xdvdxg_le-nouveau-logo-de-la-ffbb_sport#from=embed">ici</a> la vidéo de présentation.</span></span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>710</wp:post_id>
		<wp:post_date><![CDATA[2010-07-02 12:29:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-02 10:29:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/1234811635681687535]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510700518;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:706;}i:1;a:1:{s:2:"id";i:14817;}i:2;a:1:{s:2:"id";i:11765;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>399</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-02 20:40:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-02 18:40:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle horreur!!! Et surtout quel massacre. Celui d'avant était un milliard de fois mieux, à tous points de vue. Grosse boulette, donc!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>404</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-04 18:32:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-04 16:32:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo précédent est quand même moins lisible que celui-ci]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>408</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-05 10:25:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-05 08:25:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le nouveau logo est ce que voulais le client, quand on lit le brief, il voulait du différenciant du novateur. La pour le coup, il a été servi je trouve. Je met au défis quiconque de trouver un logo sportif français se rapprochant de ça.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>409</wp:comment_id>
			<wp:comment_author><![CDATA[sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-05 22:31:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-05 20:31:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le dégradé me fait un peu penser à celui de la SNCF]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>411</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-06 10:33:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-06 08:33:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[moi aussi c'est exactement la même impression que j'ai eu à première vue]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>415</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-09 11:43:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-09 09:43:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup ce logo moi !<br />Par contre la vidéo ce n'est pas la bonne. Celle créée par l'agence met + en valeur le nouveau logo, dommage.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>416</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/05270674781285070222</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-09 14:07:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-09 12:07:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Voici une vidéo disponible sur youtube qui présente les déclinaisons, par contre toujours pas la vidéo de l'agence : <br />http://www.youtube.com/watch?v=HqFLQ75zmag]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>417</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-15 11:31:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-15 09:31:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cette vidéo-là est presque la bonne ! :-)<br />Ce n'est pas la bonne musique ... (la FFBB n'a pas acheté les droits pour celle-là, la musique a donc été modifiée)<br />Voici la bonne : http://www.dailymotion.com/video/xe1elb_nouveau-logo-de-la-ffbb-par-graphem_sport<br />ouf !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Fram lance Framissima Nature</title>
		<link>http://yannickbourenane.com/preprod/2010/07/02/fram-lance-framissima-nature/</link>
		<pubDate>Fri, 02 Jul 2010 09:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/fram-lance-framissima-nature/</guid>
		<description></description>
		<content:encoded><![CDATA[<span style="font-family: Times, 'Times New Roman', serif;"><br /></span><br /><div style="clear: both; text-align: center;"><span style="font-family: Times, 'Times New Roman', serif;"><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TCsMtI_gx9I/AAAAAAAAAE0/60Rp-O5MSMU/s1600/logo_framissima_nature.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="55" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TCsMtI_gx9I/AAAAAAAAAE0/60Rp-O5MSMU/s200/logo_framissima_nature.gif" width="200" /></a></span></div><div style="clear: both; text-align: center;"><span style="font-family: Times, 'Times New Roman', serif;"><br /></span></div><span style="font-family: Times, 'Times New Roman', serif;">FRAM, le tour operator français lance cet été un nouveau concept imaginé il y a trois ans déjà, un village d'hôtellerie en pleine air à Soustons. FRAM, qui veut dire "Fer, Route, Air, Mer" ou "en avant" en norvégien, souhaite positionner ce concept a mi chemin entre le camping haut de gamme et la résidence de tourisme avec un coût pour la semaine d'environ 1000€. Côté graphisme pas de palmier, emblème de la marque, pour ce nouveau logo, mais ajout d'une "terminaison superlative" méditerranéenne qui fait penser à bellissima. Ajout également du mot nature pour renforcer le côté écolo, qui séduit le coeur de cible de ce camping, les jeunes familles.</span><br /><span style="font-family: Times, 'Times New Roman', serif;"><br /></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TCsSdZ8l6MI/AAAAAAAAAE8/i1IESPHilQ0/s1600/soustons_2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TCsSdZ8l6MI/AAAAAAAAAE8/i1IESPHilQ0/s320/soustons_2.jpg" width="320" /></a></div><span style="font-family: Times, 'Times New Roman', serif;"><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>711</wp:post_id>
		<wp:post_date><![CDATA[2010-07-02 11:20:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-02 09:20:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Nouvelle peau pour le labo Phodé</title>
		<link>http://yannickbourenane.com/preprod/2010/07/01/nouvelle-peau-pour-le-labo-phode/</link>
		<pubDate>Thu, 01 Jul 2010 08:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouvelle-peau-pour-le-labo-phode/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TCsFnhX1LrI/AAAAAAAAAEs/9ofFkTPJ8MA/s1600/Avant-Après+phodé.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TCsFnhX1LrI/AAAAAAAAAEs/9ofFkTPJ8MA/s400/Avant-Après+phodé.jpg" width="400" /></a></div><div><br /></div><div><br /></div>Le <a href="http://www.phode.com/#/fr/accueil/">laboratoire Phodé</a>, leader dans le domaine de l'impact des molécules olfactives dans le cerveau et de leur impact sur le stress et l'appétit chez les animaux. C'est l'agence WinWin qui a créée la nouvelle identité du groupe : site web, charte graphique et logo. On passe d'un logo très années 80 tendance thalasso à un autre logo de type pharmaceutique mais également bloqué à la même époque. La typographie avec empattement devient une typo bâton aux angles arrondis, il change également de signature passant d'un énigmatique pour les néophytes "olfaction & nutrition" à un simple "Laboratoires", peut-être souhaite-t-il étendre ses activités. Les traits du côté gauche sont sans doute présents pour symboliser une dynamique...?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>712</wp:post_id>
		<wp:post_date><![CDATA[2010-07-01 10:40:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-01 08:40:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
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	<item>
		<title>Singapoure renforce son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2010/06/30/singapoure-renforce-son-identite-visuelle/</link>
		<pubDate>Wed, 30 Jun 2010 08:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/singapoure-renforce-son-identite-visuelle/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><br /></div><a href="http://3.bp.blogspot.com/_eFYi9JSnPag/TCr_RpWwWFI/AAAAAAAAAEk/pybthQU4QGE/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://3.bp.blogspot.com/_eFYi9JSnPag/TCr_RpWwWFI/AAAAAAAAAEk/pybthQU4QGE/s400/Avant-Après.jpg" width="400" /></a><br /><br /><br /><a href="http://www.yoursingapore.com/content/traveller/en/experience.html">L'office du tourisme Singapourien</a>, change de logo et lance un nouveau site pour faciliter l'élaboration de votre séjour dans la ville. Grâce à une <a href="http://www.yoursingapore.com/content/traveller/en/plan-your-trip/your-singapore-guide.html">plateforme interactive</a> on entre, son jour d'arrivé et de départ, puis on déplace dans l'agenda les activités de la base de donné du site, sortie théatre, culinaire, shopping. Le site recense également tous les vols des compagnies aérienne à destination de la ville etc... En plus d'un très beau site interactif, l'ancien logo post-it laisse place à un logo design, dynamique et multiculturel. Le slogan de l'agence de tourisme passe de "Uniquely Singapore" à "Your Singapore", cette nouvelle signature rend la ville plus accessible. Elle passe de ville d'affaire plutôt morne à une ville jeune et dynamique comme l'illustre la mosaïque de la page d'accueil. Un nouveau logo un peu à l'image de celui de <a href="http://logo-bedandy.blogspot.com/2010/06/sydney-saxe-sur-le-design.html"> Sydney</a>. Problème Singapour et Sydney sont des villes tout de même très différentes, mais elle se retrouve avec un logo assez proche dans l'esprit, elles ont un manque évident de différenciation et d'expression de la personnalité de la ville via leur logo.<br />La <a href="http://www.youtube.com/watch?v=2SpqSq4S7uc&feature=player_embedded">vidéo de présentation de Your Singapore </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>713</wp:post_id>
		<wp:post_date><![CDATA[2010-06-30 10:32:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-30 08:32:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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		<title>La chaîne Odyssée va changer de nom de marque</title>
		<link>http://yannickbourenane.com/preprod/2010/06/30/la-chaine-odyssee-va-changer-de-nom-de-marque/</link>
		<pubDate>Tue, 29 Jun 2010 22:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[La chaîne <a href="http://www.odyssee.com/">Odyssée, la chîane de l'art de vivre et du bien-être</a>, du <a href="http://www.tf1finance.fr/">Groupe TF1</a>, va changer de nom de marque et devient Stylia à partir du 2 octobre 2010 pour "renforcer son positionnement sur le haut de gamme". De nouvelles émissions ainsi que de nouveaux animateurs devraient apparaître dans la grille de rentrée…<br /><br />Voici le nouveau logo, présenter sur le <a href="http://www.jeanmarcmorandini.com/article-41037-exclu-le-logo-de-stylia-chaine-qui-remplacera-odyssee.html">site</a> de Jean Marc Morandini<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TC3QjP0It_I/AAAAAAAAAFM/8E6dNgh42Dc/s1600/new+stylia.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="137" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TC3QjP0It_I/AAAAAAAAAFM/8E6dNgh42Dc/s400/new+stylia.jpg" width="400" /></a></div>]]></content:encoded>
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		<wp:post_id>714</wp:post_id>
		<wp:post_date><![CDATA[2010-06-30 00:30:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>400</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-02 20:41:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-02 18:41:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[HORREUR ET DAMNATION!!!]]></wp:comment_content>
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		<title>Illustrissimo re-change de logo !</title>
		<link>http://yannickbourenane.com/preprod/2010/06/29/illustrissimo-re-change-de-logo/</link>
		<pubDate>Tue, 29 Jun 2010 12:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/illustrissimo-re-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TCfh6R5wAYI/AAAAAAAABuY/FyTkUHBghV0/s1600/illustrissimo-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="172" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TCfh6R5wAYI/AAAAAAAABuY/FyTkUHBghV0/s400/illustrissimo-logo.jpg" width="400" /></a></div>L'<a href="http://www.illustrissimo.fr/">agent d'illustrateurs et de graphistes internationaux à Paris Illustrissimo</a> vient de changer de logo mais aussi d'intégralement refondre <a href="http://www.illustrissimo.fr/">son site web</a>. Voiçi un agent, <a href="http://www.michel-lagarde.com/blog/">Michel Lagarde</a>, dont on peut dire qu'il aime le graphisme et les belles choses puisque de l'un à l'autre logo, de vraies qualités esthétiques sont présentes et pour autant le changement d'image est radical. Le premier logo, qui n'aura vécu qu'un an et demi avait le mérite d'être original et créatif bien qu'il donnait le sentiment d'un bric à brac. Le nouveau logo quant à lui, semble toujours autant dater (on hésite entre Lee Cooper, Everlast ou tout simplement les calandres des veilles voitures) mais a également son charme. Le modernisme du talentueux agent se manifestera plutôt sur son site web, entièrement refait, qui propose une belle et vivante variété d'artistes que je vous invite à <a href="http://www.illustrissimo.fr/">découvrir rapidement</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>715</wp:post_id>
		<wp:post_date><![CDATA[2010-06-29 14:39:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<wp:comment>
			<wp:comment_id>398</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-02 10:23:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-02 08:23:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais qui'ke c'est qui à fait le logo ??!!<br />héhéhé !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>401</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-02 20:42:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-02 18:42:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle hérésie!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>405</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-07-04 18:34:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-04 16:34:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pourquoi quelle hérésie, pour une fois qu'une boîte a deux beaux logos d'affilée]]></wp:comment_content>
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	<item>
		<title>Un nouveau logo pour Safran</title>
		<link>http://yannickbourenane.com/preprod/2010/06/29/un-nouveau-logo-pour-safran/</link>
		<pubDate>Mon, 28 Jun 2010 23:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TCfc_fzLw8I/AAAAAAAABuI/itXE9PZfCNI/s1600/safran-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="211" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TCfc_fzLw8I/AAAAAAAABuI/itXE9PZfCNI/s400/safran-logo.jpg" width="400" /></a></div>Il aura fallu cinq ans après la fusion de <a href="http://www.snecma.com/">SNECMA</a> et de <a href="http://www.sagem.com/index.php?id=339&L=1">SAGEM</a> qui donnait naissance au groupe SAFRAN pour que ce dernier  choisisse de faire évoluer son identité visuelle, dans un élan de maturité, le 27 mai 2010.  « <i>Cette nouvelle identité a pour objectif de renforcer la notoriété de Safran dans le monde et son image de Groupe de haute technologie, puissant et international. Elle traduit la solidité et le potentiel d’un Groupe mondial porteur de synergies commerciales et technologiques exceptionnelles</i>. », a déclaré le Président du Directoire Jean-Paul Herteman dans le <a href="http://www.safran-group.com/site-safran/presse-et-medias/communiques-de-presse/2010/article/safran-fait-evoluer-son-identite?10394">communiqué de presse sur la nouvelle identité visuelle de Safran</a>. En 2005, le choix identitaire se portait sur la reprise du logo de Sagem, aujourd'hui, c'est ce dernier qui a évolué et a développé sa propre identité comme pour marquer son envol. Le Groupe se dote également d'une tagline <i>Aerospace _ Defence _ Security</i> et d'une nouvelle signature <i>Key missions, key technologies</i>, both in english ! Le besoin pédagogique du Groupe et son manifeste manque de notoriété avec ses 5 années d'existence se ressent dans de tels choix. Le nouveau logo perd son oeil emblématique pour marque son "S" de manière elliptique, avec un logo plus proche de feu celui de la Sncema. Le gris est assez élégant mais la finesse de l'emblème supermanesque ou énergétique reste assez sinueux. Allez, on les encourage, c'est un grand groupe français qui se démarque, espérons qu'il soit plus solide que sa dernière production créative.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TCfdECqdCdI/AAAAAAAABuQ/fUJVNriaogw/s1600/safran-logos.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="203" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TCfdECqdCdI/AAAAAAAABuQ/fUJVNriaogw/s400/safran-logos.jpg" width="400" /></a></div><br />La <a href="http://www.safran-group.com/spip.php?page=popin-photo&id_document=8436&type=2&zoom=1">vidéo auto-promo de la nouvelle identité visuelle Safran</a>.<br /><br /><span style="font-size: xx-small;"><i><b>Safran</b> est un groupe international de haute technologie, équipementier de premier rang dans les domaines Aérospatial (propulsion, équipements), Défense et Sécurité. Implanté sur tous les continents, le Groupe emploie 55 000 personnes pour un chiffre d’affaires de plus de 10,4 milliards d’euros en 2009. </i></span>]]></content:encoded>
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		<wp:post_id>716</wp:post_id>
		<wp:post_date><![CDATA[2010-06-29 01:27:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Le rapprochement entre Public Système et Hopscotch donne un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/06/25/le-rapprochement-entre-public-systeme-et-hopscotch-donne-un-nouveau-logo/</link>
		<pubDate>Fri, 25 Jun 2010 09:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><span style="font-family: Times,'Times New Roman',serif;"><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TCR1PuTwA3I/AAAAAAAAAEE/xjaffOrP8SQ/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TCR1PuTwA3I/AAAAAAAAAEE/xjaffOrP8SQ/s400/Avant-Après.jpg" width="400" /></a><a href="http://www.lepublicsysteme.com/site2006/accueil.asp">Le Public Système</a>, agence de communication indépendant spécialisé en Evénementiel, Relation Publique/Presse, officialise via un communiqué son rapprochement avec <a href="http://www.hopscotch.fr/fr/hopscotch_communique_psh.php">Hopscotch</a>.  Annoncé le 29 mars dernier, ce rapprochement donnent naissance au premier groupe de communication indépendante en France, devenant n°1 en RP et Evénementiel et communication digitale avec "<i>un chiffre d'affaire cumulé 2009 de plus de 150 millions d'Euros et 515 collaborateurs".</i> Cependant Le Public Système et Hopscotch et leurs filiales garderont leurs marques et leurs structures au sein de Public Système Hopscotch<i>.</i></span> Le nouveau logo conserve le chat mais l'intègre dans le "H" de Hopscotch ce qui rend difficile la lecture. De plus, la ou le premier logo fonctionne bien avec le "public" en gras, le second perd de lisibilité avec un "système" écrasé par les deux noms d'agence.<i><span style="font-family: Times,'Times New Roman',serif;"> « Nous sommes très heureux de ce rapprochement qui incarne nos ambitions communes et nos cultures faites d’audace, de créativité et d’innovation »,</span></i><span style="font-family: Times,'Times New Roman',serif;"> commente Lionel Chouchan, Président du Conseil de Surveillance du Public Système.</span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>717</wp:post_id>
		<wp:post_date><![CDATA[2010-06-25 11:46:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>395</wp:comment_id>
			<wp:comment_author><![CDATA[Laure]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-28 00:57:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-27 22:57:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comment une agence peut elle autant se rater ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le logo Lozère</title>
		<link>http://yannickbourenane.com/preprod/2010/06/24/le-logo-lozere/</link>
		<pubDate>Thu, 24 Jun 2010 10:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-lozere/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><br /><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TEf2E6_JnNI/AAAAAAAAAJc/X6qJZqLrgDQ/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TEf2E6_JnNI/AAAAAAAAAJc/X6qJZqLrgDQ/s400/Avant-Après.jpg" width="400" /></a></div><span style="font-family: Times, 'Times New Roman', serif;">Suite à une compétition pour le budget communication de la <a href="http://www.lozere.fr/">Lozère</a> auxquels ont concouru 15 agences, ce sont les montpelliérains Symaps qui sont sortis vainqueur en proposant un logo avec une typographie plus "moderne" et le signe du huit renversé pour représenter "<a href="http://fr.wikipedia.org/wiki/Infini">l'infini</a>". La typographie du mot "Lozère" est assez flottante et écrasée ce qui ne donne aucun sentiment de stabilité, le l on lit iozére. Le sigle infini ressemble plus à un grand huit qu'à autre chose, et la couleur vert pomme est vraiment agressif. En plus de l'idée peu originale de l'utilisation du sigle infini, le logo sera décliné en couleur pour les différents secteur du département, le vert pour le conseil général, le bleu pour Lozère développement, l'orange pour le tourisme, le rouge pour l'enseignement artistique, le mauve pour la M.D.P.H et enfin un beau marron pour la Lozère aménagement. Un système déjà employé par la <a href="http://logo-bedandy.blogspot.com/2010/04/le-logo-or-de-la-lorraine.html">Lorraine</a> ou <a href="http://logo-bedandy.blogspot.com/2010/05/renovation-de-printemps-la-rai.html">RAI</a>. Un nouveau logo vraiment peu efficace, qui gâche l'image de la Lozère pour la modique somme </span><span style="font-family: Times, 'Times New Roman', serif;">de </span><span style="line-height: 18px;"><span style="font-family: Times, 'Times New Roman', serif;">120 000 €, (70 000 pour l'agence et 50 000 pour financer les changements de supports (panneaux, autocollants...). </span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>718</wp:post_id>
		<wp:post_date><![CDATA[2010-06-24 12:13:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-24 10:13:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-lozere]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>391</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-25 19:37:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-25 17:37:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle originalité<br />Le logo de la carte d'adhérent FNAC<br />C'est combien un point d'impôt en Lozère ? environ 200 000 €.<br />Si on ajoute tous les frais liés aauc panneaux, courriers ,com à venir, on y sera ! Heureux contribuables lozériens !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>392</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-26 10:53:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-26 08:53:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La carte adhérent FNAC, voilà, il me semblait bien que je l'avait déjà vus quelque part !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>393</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-28 00:55:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-27 22:55:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cela dit, quand on voit le logo que la Lozère abandonne, il y a quand même un mieux, non ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>402</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-02 20:43:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-02 18:43:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[réponse : NON.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>403</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.ne-pas-avoir-de-site-internet.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-03 11:28:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-03 09:28:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo utilisé par le département (conseil général) est moins écrasé et la couleur verte est moins vive et plus nature.<br /><br />Voir image: http://www.cbnews.fr/vignette.php5?id=11096&width=225&height=250]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>406</wp:comment_id>
			<wp:comment_author><![CDATA[Lozère]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lozere-resa.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-05 10:01:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-05 08:01:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Simple et efficace je trouve. :)<br /><br />Vincent.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>407</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-05 10:22:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-05 08:22:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca fera un peu moins tache sur les plaques minéralogiques des voitures ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>420</wp:comment_id>
			<wp:comment_author><![CDATA[Bruno]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-21 14:46:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-21 12:46:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vous devriez présenter le bon visuel,...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>422</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/05270674781285070222</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-22 09:43:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-22 07:43:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement le logo avait quelques différences, erreur corrigé. Les couleurs sont moins flashy, la typo moins écrasé]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>423</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-22 11:37:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-22 09:37:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[en effet, ça respire mieux !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>438</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-11 16:08:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-11 14:08:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[franchement ... si c'est pour considérer que c'est à peine mieux qu'avant, comme si c'était mieux, il est préférable de ne pas s'épandre sur ce site. Un logo sans réflexion, aucun appel induit, valable pour bien d'autres conseils généraux sans ambition. Bref, ... bref une occasion manquée, un point faible dont on n'avait pas besoin.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>669</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-02 08:48:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-02 07:48:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[moi tout ce que je vois dans ce logo c'est virgin média ^^ et ca me rappel étrangement .. la polémique de tunisie télécom - vs - virgin !!<br />trop cher payé pour une étude baclé apriori]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>985</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-27 11:39:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-27 09:39:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cela fait cher le logo pour une département comme la Lozère, qui au final n'est pas très personnel entre la carte adhérant fnac et le logo visual studio microsoft.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Sport Shoes Departement</title>
		<link>http://yannickbourenane.com/preprod/2010/06/23/sport-shoes-departement/</link>
		<pubDate>Wed, 23 Jun 2010 09:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/sport-shoes-departement/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;">L'enseigne <a href="http://www.go-sport.com/">Go Sport</a> qui propose chaussure, textile et article de sport lance un nouveau concept store via sa filiale <a href="http://www.courir.com/">Courir</a>. Après son <a href="http://logo-bedandy.blogspot.com/2010/02/courir-change-de-logo.html">changement d'identité visuelle</a>, la direction à décider d'orienter Courir vers des produits premium tandis que les nouvelles boutiques, Sport Shoes Departement </span><span style="font-size: small; line-height: 20px;"><span><i>« feront</i></span><span><i> du déstockage au sens large</i></span><span><i>» , </i>explique </span><span>Jacques Krauze</span><span>, le nouveau directeur général de Courir. </span></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><span style="line-height: 20px;"><br /></span></span></div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><span style="font-size: small;"><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TCHME-5iIcI/AAAAAAAAAD8/K7V14Eg0mBE/s1600/all+image.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TCHME-5iIcI/AAAAAAAAAD8/K7V14Eg0mBE/s400/all+image.jpg" width="400" /></a></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><span style="line-height: 20px;"><br /></span></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><span style="line-height: 20px;">Des iconographies rappelant la <a href="http://fr.wikipedia.org/wiki/Révolution_culturelle">révolution culturelle</a> de Mao, avec beaucoup de rouge et de blanc, un lien entre la culture de masse communiste et le déstockage de masse de la marque. Le choix d'une forme et d'un modèle de basket est assez osé dans un secteur où la variété des modèles est un avantage. Est-ce que le logo arborera d'autres modèles ? Le principe visuel semble facilement déclinable.</span></span></div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><span style="font-size: small;"><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TCHKeGtiGkI/AAAAAAAAADs/9bCZSil8Hn0/s1600/2212450747_022d13b234.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="204" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TCHKeGtiGkI/AAAAAAAAADs/9bCZSil8Hn0/s320/2212450747_022d13b234.jpg" width="320" /></a><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TCHKbTQtUFI/AAAAAAAAADk/9G38InwN2Go/s1600/lb01.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="142" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TCHKbTQtUFI/AAAAAAAAADk/9G38InwN2Go/s200/lb01.jpg" width="200" /></a></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TCHKfVY5FSI/AAAAAAAAAD0/HQtN-44D8cc/s1600/11632552_7238477654.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TCHKfVY5FSI/AAAAAAAAAD0/HQtN-44D8cc/s200/11632552_7238477654.jpg" width="200" /></a></span><span style="font-size: small;"><span style="line-height: 20px;"><br /></span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>719</wp:post_id>
		<wp:post_date><![CDATA[2010-06-23 11:09:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-23 09:09:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[sport-shoes-departement]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510622286;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:824;}i:1;a:1:{s:2:"id";i:6997;}i:2;a:1:{s:2:"id";i:7100;}}}}]]></wp:meta_value>
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			<wp:comment_id>390</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-25 11:00:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-25 09:00:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Détournement, quand tu nous tiens !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>394</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-28 00:57:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-27 22:57:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Populisme, quand tu en rajoutes grave !!!!]]></wp:comment_content>
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	<item>
		<title>L&#039;Université de Chicago change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/06/21/luniversite-de-chicago-change-de-logo/</link>
		<pubDate>Mon, 21 Jun 2010 15:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/luniversite-de-chicago-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TB953pYi1BI/AAAAAAAAAC0/Z32xn9uXbSk/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TB953pYi1BI/AAAAAAAAAC0/Z32xn9uXbSk/s400/Avant-Après.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"></div><div style="text-align: left;"><span style="font-family: sans-serif; font-size: 13px; line-height: 19px;"><a href="http://www.roosevelt.edu/">L'Université Roosevelt</a> est un établissement d'enseignement supérieur privé de <a href="http://www.cityofchicago.org/city/en.html">Chicago</a>, elle compte huit mille étudiants et prépare à plus de cent diplômes. L'école délaisse le flambeau symbolisant le 'v', et met en avant le 'r' de Roosevelt. Trois verts qui attirent l'oeil et qui fonctionnent plutôt bien, seulement on peut se demander si le graphiste a voulu faire un jeu 3d avec la barre vertical du R et les couleurs. On constate également que la déclinaison en Noir et Blanc modifie légèrement le logo à son insu. </span></div><div style="text-align: left;"><span style="font-family: sans-serif; font-size: small;"><span style="font-size: 13px; line-height: 19px;">Concernant les déclinaisons papeterie, le zoom sur le R est un peu grossier.</span></span></div><span style="font-family: sans-serif; font-size: small;"></span><br /><span style="font-family: sans-serif; font-size: small;"></span><br /><span style="font-family: sans-serif; font-size: small;"><div style="text-align: left;"><span style="font-family: Times;"><span style="font-family: sans-serif; font-size: small;"><span style="font-size: 13px; line-height: 19px;"><br /></span></span></span></div></span><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TB98KLjsCzI/AAAAAAAAAC8/bn4ZkCOhf8s/s1600/déclinaisons+roosevelt_stationary.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TB98KLjsCzI/AAAAAAAAAC8/bn4ZkCOhf8s/s320/déclinaisons+roosevelt_stationary.png" /></a><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TB98dG0yhnI/AAAAAAAAADE/yrwqps77pns/s1600/n%26b+roosevelt_primaryLogo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TB98dG0yhnI/AAAAAAAAADE/yrwqps77pns/s320/n%26b+roosevelt_primaryLogo.png" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>720</wp:post_id>
		<wp:post_date><![CDATA[2010-06-21 17:15:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-21 15:15:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[luniversite-de-chicago-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509831830;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1171;}i:1;a:1:{s:2:"id";i:1040;}i:2;a:1:{s:2:"id";i:781;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>387</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-21 22:29:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-21 20:29:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tous simplement banale, le logo est totalement plat, pas un réussite je trouve]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>La Poste Belge devient BPost</title>
		<link>http://yannickbourenane.com/preprod/2010/06/18/la-poste-belge-devient-bpost/</link>
		<pubDate>Fri, 18 Jun 2010 21:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TBvfDLD2nwI/AAAAAAAABtg/QbwXgxhFVDA/s1600/poste-belge-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="170" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TBvfDLD2nwI/AAAAAAAABtg/QbwXgxhFVDA/s400/poste-belge-logo.jpg" width="400" /></a></div><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TBvfizYsHmI/AAAAAAAABto/HKjrkrg0Gcg/s1600/evolution-logo-la-poste.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TBvfizYsHmI/AAAAAAAABto/HKjrkrg0Gcg/s320/evolution-logo-la-poste.jpg" /></a>A l'approche de la libéralisation du marché postal, <a href="http://www.post.be/site/fr/residential/index.html">la Poste Belge</a> se restructure et change de marque avec <a href="http://www.bpost.be/fr/rss/index.html?utm_source=post.be&utm_medium=direct&utm_content=fr&utm_campaign=RSS_home_1">un nouveau nom et un nouveau logo</a> à l'aide de l'agence Interbrand. Johnny Thijs, DG de la Poste, explique : <span>"<i>Le nouveau nom reflète bien nos deux caractéristiques de base : nous sommes et restons une entreprise postale, solidement ancrée dans notre marché national. Par ailleurs, nous porterons désormais un seul nom qui nous distinguera également sur le plan internationa</i>l." <br /><br /><a name='more'></a></span>L'apparition du nouveau logo sur plus de 1.000 bâtiments, quelque 6.000 véhicules opérationnels, sur les boîtes aux lettres et les uniformes, se déroulera très progressivement à partir de septembre. Malgré les explications, le choix du nom ne semble pas clair, il doit certainement répondre à des contraintes linguistiques conjointes aux wallons et aux flamands, qui n'ont guère besoin de davantage de querelles politiques. Lorsqu'on regarde l'évolution du logo, pioché sur le petit musée des marques, on constate que le logo originel représentait exactement le cor, la fonction de la Poste, sa forme était réutilisée depuis 1997, plutôt dépourvue de sens. Cette fois, la forme n'a plus du tout de rapport avec le cor originel, signe d'un changement raidcal des activités de la Poste, laquelle devra réussir à redonner sens à cete identité, par ailleurs assez bien construite et dynamique.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TBvhBJWKHXI/AAAAAAAABt4/W4wC8FFd72g/s1600/promobox_bpost_fr.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TBvhBJWKHXI/AAAAAAAABt4/W4wC8FFd72g/s320/promobox_bpost_fr.jpg" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>721</wp:post_id>
		<wp:post_date><![CDATA[2010-06-18 23:10:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-18 21:10:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Sydney s&#039;axe sur le design</title>
		<link>http://yannickbourenane.com/preprod/2010/06/18/sydney-saxe-sur-le-design/</link>
		<pubDate>Fri, 18 Jun 2010 10:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TBsqm1mzQpI/AAAAAAAAABs/HlonMn7wpjo/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TBsqm1mzQpI/AAAAAAAAABs/HlonMn7wpjo/s400/Avant-Après.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><br /></div><div style="text-align: left;"><a href="http://fr.sydney.com/">Sydney</a> s'offre ce mois ci un nouveau design, délaissant l'ancien logo digne d'un tour-operator. Ce changement s'inscrit dans la dynamique de l'<a href="http://www.australia.com/fr/index.aspx?ta_cid=sem0910:11:fr:fr:020">État Australien</a> de modernisation de son image. Le nouveau logo coloré exprime davantage le <a href="http://www.liberation.fr/medias/0101352058-le-miroir-de-l-australie-multiculturelle">côté multiculturel</a> de la ville et son dynamisme par l'utilisation du cercle. Sydney aspire à devenir une ville moderne, laissant derrière elle les clichés. Seulement le logo a un problème de visibilité, en petite taille il ressemble davantage à un escargot. Il 'est pas lisible<br /><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_eFYi9JSnPag/TBs4r72i98I/AAAAAAAAACU/ERxtV0CdFIk/s1600/t-shirt.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/_eFYi9JSnPag/TBs4r72i98I/AAAAAAAAACU/ERxtV0CdFIk/s200/t-shirt.jpg" width="200" /></a><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TBtDey1UcqI/AAAAAAAAACk/8z9aklAcd3Y/s1600/sydney_SpinningLogo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="75" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TBtDey1UcqI/AAAAAAAAACk/8z9aklAcd3Y/s200/sydney_SpinningLogo.jpg" width="200" /></a></div><div style="text-align: center;"><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TBstN_iw6jI/AAAAAAAAAB0/1qp-5k-4WBs/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TBstN_iw6jI/AAAAAAAAAB0/1qp-5k-4WBs/s400/Avant-Après.jpg" width="400" /></a></div></div><div style="clear: both; text-align: left;">Le nouveau logo Australien change de symbole, le kangourou laisse place a un boomerang designé. La typographie devient plus moderne, à noter l'ajout "Unlimited" au logo.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Les deux changements de logos ont été réalisés par le designer Clinton Duncan</div>]]></content:encoded>
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		<wp:post_id>722</wp:post_id>
		<wp:post_date><![CDATA[2010-06-18 12:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-18 10:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:comment_id>384</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-18 16:34:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-18 14:34:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[super camembert]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>385</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-21 12:55:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-21 10:55:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'ai l'impression que ca s'inspire du design d'information, sous forme de graphique en cercles, tendance en ce moment.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>386</wp:comment_id>
			<wp:comment_author><![CDATA[thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-21 18:32:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-21 16:32:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a beaucoup de vidéo réalisé par de jeunes graphiste qui joue avec les typo et les graphiques]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>L&#039;agence H s&#039;offre une vingtaine de logos</title>
		<link>http://yannickbourenane.com/preprod/2010/06/17/lagence-h-soffre-une-vingtaine-de-logos/</link>
		<pubDate>Thu, 17 Jun 2010 09:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lagence-h-soffre-une-vingtaine-de-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TBnsxeOxdPI/AAAAAAAAAA8/jxgmDeyP9Go/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TBnsxeOxdPI/AAAAAAAAAA8/jxgmDeyP9Go/s400/Avant-Après.jpg" width="400" /></a></div><br />L'agence de communication H (groupe Havas) change de logo au profit d'une vingtaine de logos qui s'enchainent dans <a href="http://vimeo.com/10526005">une vidéo disponible sur vimé</a>o. Cette nouvelle identité visuelle exprime le positionnement de l'entreprise qui se veut hybride, <a href="http://www.ujjef.com/index.php?idRubrique=9&Action=LireArticle&idArticle=2181">360°</a>. <i>"L'agence H rentre dans un nouvelle air : le jeu identitaire".</i><br />Il n'est pas sans rappeler la recherche de logo de l'agence La Chose.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TBnkqNziMFI/AAAAAAAAAA0/K32NQeWJTtI/s1600/Capture+d’écran+2010-06-17+à+10.59.14.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="275" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TBnkqNziMFI/AAAAAAAAAA0/K32NQeWJTtI/s400/Capture+d’écran+2010-06-17+à+10.59.14.jpg" width="400" /></a></div><div style="clear: both; text-align: left;">Des <a href="http://logo-bedandy.blogspot.com/search/label/Logos%20vivants">logos vivants du blog</a>, et des <a href="http://logo-bedandy.blogspot.com/search/label/Série%20de%20logos">séries de logos la</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>724</wp:post_id>
		<wp:post_date><![CDATA[2010-06-17 11:37:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-17 09:37:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
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		<title>Aerolineas vise l&#039;international</title>
		<link>http://yannickbourenane.com/preprod/2010/06/16/aerolineas-vise-linternational/</link>
		<pubDate>Wed, 16 Jun 2010 16:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TBiuxqGupyI/AAAAAAAABtQ/MLpbEFSwHpY/s1600/Avant-Après1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TBiuxqGupyI/AAAAAAAABtQ/MLpbEFSwHpY/s400/Avant-Après1.jpg" width="400" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">La compagnie aérienne "<a href="http://www.aerolineas.com.ar/home.asp">Aerolineas Argentinas</a>" change son identité visuelle. Suite à l'annonce de son plan stratégique 2010-2014, l'entreprise a modifié le design du fuselage des appareils, ainsi que le logo.<br />Le fait de passer aux minuscules et de supprimer Argentinas rend la marque plus conviviale, accessible et surtout plus internationale, ce qui est renforcé avec l'ajout du .com au logo qui fait un peu bas de gamme.<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TBjP1LgBy-I/AAAAAAAABtY/SDfJSkevUg0/s1600/bicentenario-argentina_educared_ar_recursos_en_la-lupa.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="127" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TBjP1LgBy-I/AAAAAAAABtY/SDfJSkevUg0/s200/bicentenario-argentina_educared_ar_recursos_en_la-lupa.gif" width="200" /></a></div>A noter, l'ajout sur les appareils, de la cocarde du bicentenaire de la <a href="http://fr.wikipedia.org/wiki/Histoire_de_l'Argentine#R.C3.A9volution_de_mai_et_ind.C3.A9pendance">révolution Argentine</a>.<br />Découvrez <a href="http://logo-bedandy.blogspot.com/2009/10/le-monde-selon-les-logos-des-compagnies.html">la carte du monde des logos des compagnies aériennes.</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>725</wp:post_id>
		<wp:post_date><![CDATA[2010-06-16 18:32:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Une nouvelle page pour Waterstone&#039;s</title>
		<link>http://yannickbourenane.com/preprod/2010/06/16/une-nouvelle-page-pour-waterstones/</link>
		<pubDate>Wed, 16 Jun 2010 10:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/une-nouvelle-page-pour-waterstones/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="text-align: auto;"><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TBijIDMk99I/AAAAAAAABtI/qnrw0ZG0Bzs/s1600/Avant-Après+1.jpg" style="margin-left: 1em; margin-right: 1em; text-align: center;"><img border="0" height="292" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TBijIDMk99I/AAAAAAAABtI/qnrw0ZG0Bzs/s400/Avant-Après+1.jpg" width="400" /></a></div><br /><a href="http://www.waterstones.com/waterstonesweb/">Waterstone's</a> est une chaîne de librairie anglaise  de 313 boutiques qui a réussi à <a href="http://www.thebookseller.com/news/119138-more-than-700000-e-books-sold-through-waterstones.html.rss">vendre 700 000 ebooks et 60 000 readers</a> depuis septembre 2008, une volonté de s'étendre sur la toile souligné avec l'ajout du .com.</div><div style="clear: both; text-align: left;">La chaîne a fait appel à l'agence anglaise Venturethree pour modifier leur logo, sombre et un peu trop ressemblant à celui <a href="http://www.prophotoshow.net/blog/wp-content/uploads/2008/08/wordpress-logo.png">Wordpress</a>, l'agence a également ajouté une signature "Feel Every Word".Les 4 déclinaisons seront attribué a différentes boutique, par exemple le "W's" osseux sera le logo du "Waterstone's Gower Street", ou de nombreux médecins viennent chercher leurs livres. Des variantes réussi et plutôt vivantes (cf : <a href="http://logo-bedandy.blogspot.com/search/label/Logos%20vivants">logo vivant</a>). Reste à savoir si les clients vont si retrouver parmi les nombreuses déclinaisons du logo. Petite ressemblance avec le club berlinois <a href="http://viewmorepics.myspace.com/index.cfm?fuseaction=viewImage&friendID=67166358&albumID=138535&imageID=4565800#a=138535&i=4565800">Watergate</a> pour la </div><div style="clear: both; text-align: left;">déclinaison du bas à droite.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TBiaswGVFsI/AAAAAAAABtA/r0vWG0OQAnA/s1600/Sans+titre-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="151" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TBiaswGVFsI/AAAAAAAABtA/r0vWG0OQAnA/s400/Sans+titre-1.jpg" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>726</wp:post_id>
		<wp:post_date><![CDATA[2010-06-16 12:56:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-16 10:56:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
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			<wp:comment_id>379</wp:comment_id>
			<wp:comment_author><![CDATA[Paul Depuis]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-16 23:08:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-16 21:08:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup les différents concept de déclinaisons, surtout les os. Il serait intéressant de faire des déclinaisons pour chaque genre de littérature : sci-fi/policier/dramatique etc...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>389</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-25 10:56:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-25 08:56:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Super boite le Watergate de Berlin !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Mercedes-Benz : Le meilleur sinon rien</title>
		<link>http://yannickbourenane.com/preprod/2010/06/15/mercedes-benz-le-meilleur-sinon-rien/</link>
		<pubDate>Tue, 15 Jun 2010 15:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><span style="font-family: Times, 'Times New Roman', serif;"><br /></span><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TBecC8niVUI/AAAAAAAABsQ/vU9gFEmSzlI/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TBecC8niVUI/AAAAAAAABsQ/vU9gFEmSzlI/s400/Avant-Après.jpg" width="400" /></a></div><div style="clear: both; text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><br /></span></div><span style="font-family: Times, 'Times New Roman', serif;">Le constructeur automobile <a href="http://www.mercedes-benz.fr/content/france/mpc/mpc_france_website/fr/home_mpc/passengercars.flash.html">Mercedes</a> lance </span><a href="http://www3.mercedes-benz.com/mbcom_v4/fr/markenkampagne/de.html"><span style="font-family: Times, 'Times New Roman', serif;">une nouvelle campagne</span></a><span style="font-family: Times, 'Times New Roman', serif;"> internationale (presse, on line, TV) pour la sortie de 16 nouveaux modèles prévus en 2010-2011. Il met à l'honneur une citation de son fondateu<span></span>r <a href="http://fr.wikipedia.org/wiki/Gottlieb_Daimler">Gottlieb Daimler</a><span></span> avec la nouvelle signature <i>"The best or nothing"</i>. </span><br /><span style="font-family: Times, 'Times New Roman', serif;">La firme Allemande en profite pour repasser son logo en 3d et pour ajouter le nom de la marque. Mercedes rejoint ainsi les autres constructeurs automobiles dans le tout chromé, comme <a href="http://logo-bedandy.blogspot.com/2010/06/le-groupe-chrysler-remanie-ses-marques.html">Dodge</a>, <a href="http://logo-bedandy.blogspot.com/2010/01/peugeot-lifte-son-logo.html">Peugeot</a>, <a href="http://logo-bedandy.blogspot.com/2009/09/opel-lifte-son-logo.html">Opel</a> ou <a href="http://logo-bedandy.blogspot.com/2009/10/cadillac-precise-son-logo.html">Cadillac</a>. Le sound logo à également été modifié.</span><br /><span style="font-family: Times, 'Times New Roman', serif;">Les trois branches symbolisait les différentes utilisations des moteurs Daimler dans les airs (aviation/dirigeable), sur l'eau (motonautisme) et sur terre (automobile).</span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>727</wp:post_id>
		<wp:post_date><![CDATA[2010-06-15 17:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-06-15 15:30:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[mercedes-benz-le-meilleur-sinon-rien]]></wp:post_name>
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		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509852107;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:565;}i:1;a:1:{s:2:"id";i:1152;}i:2;a:1:{s:2:"id";i:12662;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>374</wp:comment_id>
			<wp:comment_author><![CDATA[Nicolas [Z-Factory]]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://z-factory.blogspot.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-16 11:37:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-16 09:37:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai tenté de décrypter un peu le sens de tout ça et l'impact que cela va avoir sur la marque.L'article en question :<br />http://z-factory.blogspot.com/2010/06/le-meilleur-sinon-rien-mercedes-benz-un.html<br /><br />Pour ma part, outre le lifting "léger" du logo, je trouve que le slogan, s'il a le mérite d'être clair, peut être difficile à porter à la longue. Mais fallait oser !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>377</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-06-16 20:24:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-06-16 18:24:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un positionnement un peu plus fort, avec l'ancien, il n'y avait pas de quoi se rouler par terre]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Le nouveau logo du tourisme Roumain</title>
		<link>http://yannickbourenane.com/preprod/2010/07/30/le-nouveau-logo-du-tourisme-roumain/</link>
		<pubDate>Fri, 30 Jul 2010 13:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_LijssKseAFo/TFK8V_1SSWI/AAAAAAAAACs/k6OoMagK8c0/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://2.bp.blogspot.com/_LijssKseAFo/TFK8V_1SSWI/AAAAAAAAACs/k6OoMagK8c0/s400/Avant-Après.jpg" width="400" /></a></div><br /><a href="http://www.romaniatourism.com/">L'office du tourisme Roumain</a>, change de logo, à l'occasion de l'exposition universelle à Shanghai. Il est possible de voir le <a href="http://issuu.com/bucurenci/docs/new_tourism_brand_romania">résultat de l'étude</a> mené par <a href="http://www.tns-sofres.com/">TNS</a> et <a href="http://www.thr.es/en/company">THR</a> sur ce changement de logo.<br /><a name='more'></a>L'office du tourisme a donc décider de ce concentrer sur les espaces vert du pays et les montages, d'ou le nouveau slogan "explore the Carpathian garden". Un nouveau logo qui nous fait plus penser à un mélange entre une île paradisiaque et les montagnes. L'office du tourisme a acheté les droits d'un <a href="http://www.istockphoto.com/stock-illustration-6073738-green-symbols.php">clipart</a> réalisé par le designer Belge <a href="http://sodafish.com/index.html">Tom Nulens</a>, pour l'ajouter à la typographie. Comme le montre l'étude de TNS, la volonté était d'avoir un logo proche, de ceux ci. Il y a tout de même du mieux dans le nouveau logo, mais le design reste dépassé. Il y a un trop grand décalage entre l'image que l'on se fait du pays et le logo.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_LijssKseAFo/TFLOHT0MTVI/AAAAAAAAADk/EsIuJQWwXSs/s1600/f.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://2.bp.blogspot.com/_LijssKseAFo/TFLOHT0MTVI/AAAAAAAAADk/EsIuJQWwXSs/s320/f.jpg" width="320" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Voici une autre série de <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">logo de tourisme</a> et la carte du monde des <a href="http://logo-bedandy.blogspot.com/2009/11/le-monde-selon-les-logos-de-tourisme.html">logos de tourisme</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>687</wp:post_id>
		<wp:post_date><![CDATA[2010-07-30 15:34:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-30 13:34:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouveau-logo-du-tourisme-roumain]]></wp:post_name>
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		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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	<item>
		<title>News : YouTube Play change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/07/30/news-youtube-play-change-de-logo/</link>
		<pubDate>Fri, 30 Jul 2010 12:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_LijssKseAFo/TFLEpTQ04tI/AAAAAAAAAC0/vOstlhb7oko/s1600/Screen-shot-2010-07-30-at-09.36.25-600x297.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="197" src="http://2.bp.blogspot.com/_LijssKseAFo/TFLEpTQ04tI/AAAAAAAAAC0/vOstlhb7oko/s400/Screen-shot-2010-07-30-at-09.36.25-600x297.png" width="400" /></a></div><br /><a href="http://www.youtube.com/play">YouTube</a> s'associe avec le musée <a href="http://www.guggenheim.org/">Guggenheim</a> et <a href="http://welcome.hp.com/country/fr/fr/cs/home.html">HP</a> le temps d'une journée, vous pourrez voir le logo YouTube changer à chaque visite. Une belle initiative qui s'inscrit dans la tendance des <a href="http://logo-bedandy.blogspot.com/search/label/Logos%20vivants">logos vivants</a>.<br /><br /><div style="text-align: center;"><a href="http://3.bp.blogspot.com/_LijssKseAFo/TFLFs4kr3-I/AAAAAAAAAC8/iVUJVvZiMrU/s1600/Capture+d’écran+2010-07-30+à+14.25.51.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_LijssKseAFo/TFLFs4kr3-I/AAAAAAAAAC8/iVUJVvZiMrU/s320/Capture+d’écran+2010-07-30+à+14.25.51.png" /></a><img border="0" src="http://4.bp.blogspot.com/_LijssKseAFo/TFLFt7fgm6I/AAAAAAAAADE/FSVv_YrLn2A/s320/Capture+d’écran+2010-07-30+à+14.26.02.png" /><a href="http://2.bp.blogspot.com/_LijssKseAFo/TFLFuyUKOOI/AAAAAAAAADM/nBvmMTCHgCA/s1600/Capture+d’écran+2010-07-30+à+14.26.11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_LijssKseAFo/TFLFuyUKOOI/AAAAAAAAADM/nBvmMTCHgCA/s320/Capture+d’écran+2010-07-30+à+14.26.11.png" /></a><a href="http://1.bp.blogspot.com/_LijssKseAFo/TFLFyOOkaiI/AAAAAAAAADU/SrYAPDWKuoY/s1600/Capture+d’écran+2010-07-30+à+14.26.27.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_LijssKseAFo/TFLFyOOkaiI/AAAAAAAAADU/SrYAPDWKuoY/s320/Capture+d’écran+2010-07-30+à+14.26.27.png" /></a><a href="http://4.bp.blogspot.com/_LijssKseAFo/TFLF5nrBurI/AAAAAAAAADc/jDqFVwEgsS0/s1600/Capture+d’écran+2010-07-30+à+14.26.52.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_LijssKseAFo/TFLF5nrBurI/AAAAAAAAADc/jDqFVwEgsS0/s320/Capture+d’écran+2010-07-30+à+14.26.52.png" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>688</wp:post_id>
		<wp:post_date><![CDATA[2010-07-30 14:35:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-30 12:35:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[news-youtube-play-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508153786;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14997;}i:1;a:1:{s:2:"id";i:153;}i:2;a:1:{s:2:"id";i:654;}}}}]]></wp:meta_value>
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			<wp:comment_id>433</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-03 18:07:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-03 16:07:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ca fait penser au systeme d'AOL]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>434</wp:comment_id>
			<wp:comment_author><![CDATA[Pierre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-04 18:18:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-04 16:18:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[yes, en beaucoup moins bien, c'est la grand mode en ce moment mais je n'y vois pas grand intérêt]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Le logo à contre-courant de la bière Miller</title>
		<link>http://yannickbourenane.com/preprod/2010/07/29/le-logo-a-contre-courant-de-la-biere-miller/</link>
		<pubDate>Thu, 29 Jul 2010 16:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_LijssKseAFo/TFGdjjvxXTI/AAAAAAAAACU/JOJhYQK6Tbw/s1600/Avant%3AAprès.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://3.bp.blogspot.com/_LijssKseAFo/TFGdjjvxXTI/AAAAAAAAACU/JOJhYQK6Tbw/s400/Avant%3AAprès.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.millerhighlife.com/ageVerify.aspx">Miller</a>, la célèbre marque de bière américaine a effectué un petit lifting à son logo, contrairement à de nombreuses autres marques comme <a href="http://logo-bedandy.blogspot.com/2010/01/peugeot-lifte-son-logo.html">Peugeot</a>, <a href="http://logo-bedandy.blogspot.com/2010/07/ymca-modernise-de-logo-et-devient-y.html">YMCA</a> ou <a href="http://logo-bedandy.blogspot.com/2010/07/erstein-modernise-son-image.html">Erstein</a>, ils ont abandonné l'effet chrome 3d pour le 2d. </div><a name='more'></a>Une courageuse initiative qui permet une meilleure lecture du logo. Ils ont également redimensionné la typographie, avec "Miller" en plus petit. L'illustrateur <a href="http://www.epicicons.com/">Chris Mitchell </a>a redessiné l'étiquette des bouteilles, pour un dessin simplifié. Les packaging ont reçu le même traitement, moins chargés, ils ressemblent davantage au vieux pack de bière, un retour au racine cher à la marque.<br /><div style="clear: both; text-align: left;">Pour voir les autres <a href="http://logo-bedandy.blogspot.com/search/label/agroalimentaire">logos du secteur de l'agroalimentaire</a> </div><div style="clear: both; text-align: center;"><br /></div><div style="text-align: center;"><a href="http://1.bp.blogspot.com/_LijssKseAFo/TFGeUdqg4tI/AAAAAAAAACc/RgmAQUnknbk/s1600/miller_highlife_lucy.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="144" src="http://1.bp.blogspot.com/_LijssKseAFo/TFGeUdqg4tI/AAAAAAAAACc/RgmAQUnknbk/s320/miller_highlife_lucy.gif" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="text-align: center;"><a href="http://3.bp.blogspot.com/_LijssKseAFo/TFGekFjrUcI/AAAAAAAAACk/2BWUGYqAIk8/s1600/miller_highlife_packaging.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="145" src="http://3.bp.blogspot.com/_LijssKseAFo/TFGekFjrUcI/AAAAAAAAACk/2BWUGYqAIk8/s320/miller_highlife_packaging.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><span style="font-family: 'Lucida Grande'; font-size: small;"><span style="font-size: 11px;"><br /></span></span>]]></content:encoded>
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		<wp:post_id>689</wp:post_id>
		<wp:post_date><![CDATA[2010-07-29 18:04:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-29 16:04:00]]></wp:post_date_gmt>
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		<title>Virgin 17 devient Direct Star</title>
		<link>http://yannickbourenane.com/preprod/2010/07/27/virgin-17-devient-direct-star/</link>
		<pubDate>Tue, 27 Jul 2010 12:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_LijssKseAFo/TE7QttL2P0I/AAAAAAAAAAs/YPJ6QVig9Ok/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="235" src="http://1.bp.blogspot.com/_LijssKseAFo/TE7QttL2P0I/AAAAAAAAAAs/YPJ6QVig9Ok/s320/Avant-Après.jpg" width="320" /></a></div><br /><a href="http://www.virgin17.fr/">Virgin 17</a>, du <a href="http://www.lagardere.com/">groupe Lagardère</a> passe aux mains du <a href="http://www.bollore.com/">groupe Bolloré</a> média pour un coût de 70 millions. Ceci rajoute une chaine au groupe français, qui détient déjà <a href="http://www.direct8.fr/">Direct 8</a>.<br /><a name='more'></a> Il est difficile de comparer les deux logos, car ce sont deux entreprises différentes qui en sont à l'origine, mais concernant Direct Star, on constate un véritable positionnement premium. Conçu par l'agence Dream On, ce logo se différencie peu de Direct 8, pourtant il est possible de garder une cohérence et d'être original comme avec <a href="http://logo-bedandy.blogspot.com/2009/11/m6-relifte-son-logo-la-sauce-3d.html">M6</a> et <a href="http://logo-bedandy.blogspot.com/2010/03/le-logo-w9-prend-forme.html">W9</a>. Par rapport à Direct 8, La couleur passe au noir, et il y a un effet de dégradé sur la typographie. Il ne reste plus que <a href="http://directsoir.directmedia.fr/">Direct soir</a> et <a href="http://directsport.directmedia.fr/">Direct Sport</a> qui garde l'ancienne identité graphique.<br /><br />Bruno Breton, Directeur Marketing de Bolloré Média<br /><span style="color: #222222; line-height: 19px;"><span style="font-family: inherit;"><i>"Notre ambition a été de créer un logo d'apparence simple, accessible, tout en étant très soigné, avec des codes graphiques qui s'inspirent du digital : c'est-à-dire avec un important travail de lumière et de volume, aussi bien sur la typo blanche que sur le fond noir.<br />Sa forme et sa texture lumineuse lui donnent un positionnement premium. La force de ce logo est de s'adapter à tous les types de supports média, notamment au numérique."</i></span></span><br /><div style="clear: both; text-align: center;"><br /></div><br /><a href="http://3.bp.blogspot.com/_LijssKseAFo/TE7Ui7PLQ_I/AAAAAAAAABE/VEOTnkBFheE/s1600/Capture+d’écran+2010-07-27+à+14.42.39.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="36" src="http://3.bp.blogspot.com/_LijssKseAFo/TE7Ui7PLQ_I/AAAAAAAAABE/VEOTnkBFheE/s400/Capture+d’écran+2010-07-27+à+14.42.39.png" width="400" /></a><br /><br /><br />Disponible également, les logos de la sections <a href="http://logo-bedandy.blogspot.com/search/label/media">média</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>690</wp:post_id>
		<wp:post_date><![CDATA[2010-07-27 14:48:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-27 12:48:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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		<title>La petite histoire des logos : Nike</title>
		<link>http://yannickbourenane.com/preprod/2010/07/26/la-petite-histoire-des-logos-nike/</link>
		<pubDate>Mon, 26 Jul 2010 08:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TE0-6Z9bZTI/AAAAAAAAAAM/EsLU-XX8AfM/s1600/Nike+coupons.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/_LijssKseAFo/TE0-6Z9bZTI/AAAAAAAAAAM/EsLU-XX8AfM/s320/Nike+coupons.jpg" width="320" /></a></div><br /><a href="http://www.nike.com/nikeos/p/nike/fr_FR/">Nike</a>, la puissante firme d'équipement sportif a surement l'un des logos les célèbres, pourtant il a seulement coûté à la firme 35 dollars.<br /><a name='more'></a> En 1971, lorsque la marque du nom de <a href="http://www.nikebiz.com/company_overview/history/1970s.html">Blue Ribbon Sport</a> décide de lancer une nouvelle ligne de chaussure, Philip Knight demande à une jeune étudiante en graphisme, Carolyn Davidson de lui dessiner un logo évoquant le mouvement. Après quelque proposition le célèbre "<a href="http://web.archive.org/web/20071023034940/www.nike.com/nikebiz/nikebiz.jhtml?page=5&item=origin">swoosh</a>" fut choisi sans réellement convaincre, Philip Knight dit même "<i>Je ne l'aime pas, mais je finirai par l'aimer</i>". Elle continua de s'occuper de l'aspect graphique de Nike, jusqu'à ce que l'entreprise devienne trop importante. En 1983, Carolyn Davidson reçu de la part de Nike, une bague en or sertie de diamant représentant le logo, suivi d'une enveloppe d'action Nike, qui ont depuis triplé en valeur. Cependant, elle ne touche aucune redevance sur sa création. Philip Knight doit aujourd'hui apprécier son logo.<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_LijssKseAFo/TE0_sJoHz1I/AAAAAAAAAAk/YiSQm6oQhpE/s1600/swooshprog.gif" style="display: inline ! important; margin-left: 1em; margin-right: 1em;"><img border="0" height="68" src="http://3.bp.blogspot.com/_LijssKseAFo/TE0_sJoHz1I/AAAAAAAAAAk/YiSQm6oQhpE/s320/swooshprog.gif" width="320" /></a></div><a href="http://3.bp.blogspot.com/_LijssKseAFo/TE0_nKdbz1I/AAAAAAAAAAc/qZ4hUyjHtF0/s1600/swooshdesign.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em; text-align: left;"><img border="0" height="140" src="http://3.bp.blogspot.com/_LijssKseAFo/TE0_nKdbz1I/AAAAAAAAAAc/qZ4hUyjHtF0/s200/swooshdesign.jpg" width="200" /><span style="color: black;"></span></a><a href="http://3.bp.blogspot.com/_LijssKseAFo/TE0_nKdbz1I/AAAAAAAAAAc/qZ4hUyjHtF0/s1600/swooshdesign.jpg" style="clear: left; display: inline ! important; margin-bottom: 1em; margin-right: 1em; text-align: left;"><span style="color: black;">La première ébauche du logo, puis sa progression jusqu'à aujourd'hui</span></a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_LijssKseAFo/TE0_YhmAmxI/AAAAAAAAAAU/32akJBz1ie8/s1600/victoire.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_LijssKseAFo/TE0_YhmAmxI/AAAAAAAAAAU/32akJBz1ie8/s320/victoire.gif" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_LijssKseAFo/TE0_YhmAmxI/AAAAAAAAAAU/32akJBz1ie8/s1600/victoire.gif" style="margin-left: 1em; margin-right: 1em;"></a>La statue qui a inspiré le logo, "la victoire des Samothrace"représentant la déesse <a href="http://fr.wikipedia.org/wiki/Niké">Niké</a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Une nouvelle histoire de logo lundi prochain</div><div style="text-align: center;"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>691</wp:post_id>
		<wp:post_date><![CDATA[2010-07-26 10:16:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-26 08:16:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<title>Le nouveau logo d&#039;Eurostar</title>
		<link>http://yannickbourenane.com/preprod/2010/07/23/le-nouveau-logo-deurostar/</link>
		<pubDate>Fri, 23 Jul 2010 07:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouveau-logo-deurostar/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://www.eurostar.com/dynamic/_SvBoExpressBookingTerm?_TMS=1279814838939&_DLG=SvBoExpressBookingTerm&_LANG=FR&_AGENCY=ESTAR&country=FR&lang=FR&VT=EB">Eurostar</a> changera de logo à la fin de l'année 2010. L'équipe interne en charge du branding Eurostar est en cours de test sur différents logos auprès de focus group dont un des participants a révélé l'info. Suite au prochain numéro. </div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>692</wp:post_id>
		<wp:post_date><![CDATA[2010-07-23 09:43:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-23 07:43:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Cape Town Stadium change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/07/22/cape-town-stadium-change-de-logo/</link>
		<pubDate>Thu, 22 Jul 2010 12:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TEgkL8to5sI/AAAAAAAAAJ0/s6akpO_GN3k/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TEgkL8to5sI/AAAAAAAAAJ0/s6akpO_GN3k/s400/Avant-Après.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Le <a href="http://fr.wikipedia.org/wiki/Cape_Town_Stadium">Cape Town Stadium</a> est le stade de football/rugby de la <a href="http://www.tourismcapetown.co.za/ctru/content/en/fr/home">ville du Cap</a>, capitale législative d'Afrique du Sud. L'ancien stade avait été détruit pour en construire un plus grand à l'occasion de la coupe du monde de football. </div><a name='more'></a>Le nouveau logo est plutôt réussi, les courbes blanches permettent d'identifier assez facilement le stade, la typographie est plutôt bien choisie, l'ensemble donne un rendu moderne, ce que voulait les annonceurs.<br /><div style="clear: both; text-align: left;"><i>"Its design had to be modern yet timeless so that it would not date. To achieve this, the logo had to be a strong symbol - instantly synonymous with the stadium and a reflection of Cape Town"</i></div><div style="clear: both; text-align: left;">Voici les autres <a href="http://logo-bedandy.blogspot.com/search/label/sport">logos sportif</a>.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"> <a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TEgu5tEU7qI/AAAAAAAAAJ8/dJQm7vfY9ag/s1600/cape-town-stadium-37.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="267" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TEgu5tEU7qI/AAAAAAAAAJ8/dJQm7vfY9ag/s400/cape-town-stadium-37.jpg" width="400" /></a></div><br /><span></span><span></span>]]></content:encoded>
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		<wp:post_id>693</wp:post_id>
		<wp:post_date><![CDATA[2010-07-22 14:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-22 12:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Le nouveau logo iSetta par BMW</title>
		<link>http://yannickbourenane.com/preprod/2010/07/21/le-nouveau-logo-isetta-par-bmw/</link>
		<pubDate>Wed, 21 Jul 2010 08:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_eFYi9JSnPag/TEasZdG1j5I/AAAAAAAAAJE/bBtGtqVHbCk/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://3.bp.blogspot.com/_eFYi9JSnPag/TEasZdG1j5I/AAAAAAAAAJE/bBtGtqVHbCk/s400/Avant-Après.jpg" width="400" /></a></div><div><br /></div>Le <a href="http://www.bmw.fr/fr/fr/">constructeur automobile Bavarois</a>, Bayerische Motoren Werke soit BMW, a dévoilé à ses dépends le logo de sa nouvelle filiale, <a href="http://www.new-isetta.info/">iSetta</a>. <br /><a name='more'></a>De la même manière que pour <a href="http://www.mini.fr/fr/fr/general/homepage/index.jsp">Mini</a> il y a quelques années, BMW devrait sortir un modèle actualisé de la fameuse micro citadine italienne des années 50. Produit en Allemagne, BMW avait écoulé jusqu'en 1962 plus de 160 000 quantités.<br /><div>BMW reprend à peu de choses près, le même schéma de logo que pour Mini, les deux ailerons d'acier. Cela est cohérent du fait que les deux marques produisent des voitures citadines, mais il aurait été plus agréable d'avoir un logo un peu plus différenciant.</div><div>Espérons qu'il ne s'agisse que d'une ébauche, car BMW n'a rien annoncé publiquement, un internaute vient de trouver par hasard un site enregistré sous le nom d'un des chefs designer de BMW avec ce nouveau logo. Petite remarque, le nom Isetta devient iSetta, sans doute l'influence de la marque Californienne <a href="http://www.apple.com/fr/">Apple</a>.<br />Pour voir d'autres l<a href="http://logo-bedandy.blogspot.com/2009/08/les-llogos-avec-deux-ailes-ou-un-aigle.html">ogos avec des ailes ou un aigle</a>, les derniers logos du <a href="http://logo-bedandy.blogspot.com/search/label/transport">secteur du transport</a><br /><div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TEashsEhAnI/AAAAAAAAAJM/JP6rtPXmF0k/s1600/filliale.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="211" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TEashsEhAnI/AAAAAAAAAJM/JP6rtPXmF0k/s400/filliale.jpg" width="400" /></a></div><div style="clear: both; text-align: center;">Voici les différentes filiales de la marque BMW. </div><div style="clear: both; text-align: center;"><br /></div><div style="text-align: center;"><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TEasyoUbWtI/AAAAAAAAAJU/3kmDbicq_TU/s1600/isetta-01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="307" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TEasyoUbWtI/AAAAAAAAAJU/3kmDbicq_TU/s400/isetta-01.jpg" width="400" /></a></div><div style="clear: both; text-align: center;">Une Isetta BMW d'origine</div><div style="clear: both; text-align: center;"><br /></div><div><br /></div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>694</wp:post_id>
		<wp:post_date><![CDATA[2010-07-21 10:39:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-21 08:39:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510537667;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:15015;}i:1;a:1:{s:2:"id";i:703;}i:2;a:1:{s:2:"id";i:1051;}}}}]]></wp:meta_value>
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			<wp:comment_id>424</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-07-22 11:40:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-22 09:40:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je préfère nettement la voiture au logo !!!<br />Je ne vois pas la cohérence à copier un autre logo, ils n'ont qu'à faire qu'une seule marque si cela est si cohérent]]></wp:comment_content>
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	<item>
		<title>YMCA modernise de logo et devient Y</title>
		<link>http://yannickbourenane.com/preprod/2010/07/20/ymca-modernise-de-logo-et-devient-y/</link>
		<pubDate>Tue, 20 Jul 2010 08:54:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TEVVgT_wm1I/AAAAAAAAAIc/k1eTUVlCtuc/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TEVVgT_wm1I/AAAAAAAAAIc/k1eTUVlCtuc/s400/Avant-Après.jpg" width="400" /></a></div><br /><a href="http://www.ymca.net/">The Young Men's Christian Association</a> est le nom de l'association éducative protestante fondée en 1844 et présente dans 130 pays qui a inspiré la célèbre chanson des "Village People"<br /><a name='more'></a>, les dortoirs étant réservé aux jeunes hommes, étaient parfois devenus des lieux de drague gays, et ceci jusque dans les années 60, provoquant certain scandale Outre-Atlantique.<br />L'association en perte de vitesse, a décidé de lancer une nouvelle campagne avec un nouveau logo pour moderniser son image, montrer les champs d'action de l'association et de dépasser le statut d'association pour devenir l'égal d'une marque. Le 1er logo avait été dessiné par Luther Gulick moniteur d'éducation physique du YMCA en 1891, il s'agissait d'un simple triangle, pour le corps, l'intellect et l'esprit ou spiritualité. Le nouveau logo est dessiné par l'agence Siegel+Gale, également auteur du logo Windows et de la NBA.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TEVW9qmynmI/AAAAAAAAAIk/LTxhLkedNtU/s1600/triangle.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="163" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TEVW9qmynmI/AAAAAAAAAIk/LTxhLkedNtU/s200/triangle.gif" width="200" /></a></div><div style="text-align: center;"><br /></div><div style="text-align: center;"><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TEVZpKgIv9I/AAAAAAAAAI8/prFAVJ4LdDY/s1600/the_y_colors_gradients.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TEVZpKgIv9I/AAAAAAAAAI8/prFAVJ4LdDY/s400/the_y_colors_gradients.gif" width="348" /></a></div>Un triangle bien visible dans le précédent logo, mais un peu moins dans le nouveau. Ce nouveau logo répond plutôt bien aux besoins de modernité demandés, les couleurs sont plus attrayantes, il y a un certain relief dans les formes, qui inscrit le logo dans la tendance des logos 2.0. Ajout également du "The" et du "YMCA" pour donner plus d'informations aux lecteurs et pour appuyer sur la marque "The Y" qui remplace l'acronyme YMCA, d'où l'ajout du TM en haut à droite. Cependant pour le lancement d'une nouvelle marque, les déclinaisons multicolores ne sont pas la meilleur solution, les lecteurs ne savent pas quel est le logo officiel. Ce changement de stratégie a créée beaucoup de remous aux USA, avec de nombreux commentaire sur <a href="http://www.underconsideration.com/brandnew/archives/my_name_is_y_the_y.php">les blog</a> et <a href="http://www.nytimes.com/2010/07/12/us/12Y.html?_r=2">d'articles</a> dans <a href="http://www.washingtontimes.com/news/2010/jul/12/ymca-changes-its-logo-to-just-the-y/">la presse</a>.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TEVZgOkGUnI/AAAAAAAAAI0/Pg7-vTGDFr0/s1600/the_y_02_application_02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="291" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TEVZgOkGUnI/AAAAAAAAAI0/Pg7-vTGDFr0/s400/the_y_02_application_02.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TEVZdnVWp6I/AAAAAAAAAIs/ui1hFDXsDdI/s1600/the_y_biz_cards.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TEVZdnVWp6I/AAAAAAAAAIs/ui1hFDXsDdI/s400/the_y_biz_cards.jpg" width="400" /></a><br /><div style="clear: both; text-align: left;">Voici le <a href="http://www.siegelgale.com/pdf/SG_CS_YMCA.pdf">dossier de recommandation de l'agence</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>695</wp:post_id>
		<wp:post_date><![CDATA[2010-07-20 10:54:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-20 08:54:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509353611;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:991;}i:1;a:1:{s:2:"id";i:934;}i:2;a:1:{s:2:"id";i:935;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>418</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-07-20 14:59:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-20 12:59:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bizarre qu'il n'est pas changé de nom avec la chanson des Village People, quand même !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>419</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-20 18:56:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-20 16:56:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca ressemble au logo de la marque de chaussure FILA]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Léger lifting pour la SADE</title>
		<link>http://yannickbourenane.com/preprod/2010/07/19/leger-lifting-pour-la-sade/</link>
		<pubDate>Mon, 19 Jul 2010 14:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TERWgBnVjPI/AAAAAAAAAIU/MeebVGkdKCU/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TERWgBnVjPI/AAAAAAAAAIU/MeebVGkdKCU/s400/Avant-Après.jpg" width="400" /></a></div><br /><br /><a href="http://www.sade-cgth.fr/pages/EnBref/PZ1000.asp">La SADE</a>, filiale de <a href="http://www.veoliaeau.com/">Véolia eau</a> et leader en ingénierie hydraulique a effectué un léger lifting de leur logo.<br /><a name='more'></a>Le slogan "les réseaux de la vie" et le cadre bleu disparaissent, en revanche la typographie et la cartouche de fond changent de couleur pour un bleu clair. Des petites modifications qui actualise le logo, tout en préservant le porteur d'eau symbole de l'entreprise depuis sa création.<br />Voir les autres <a href="http://logo-bedandy.blogspot.com/search/label/énergie">logos liés à l'énergie</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>696</wp:post_id>
		<wp:post_date><![CDATA[2010-07-19 16:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-19 14:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<title>L&#039;Adetem change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/07/16/ladetem-change-de-logo/</link>
		<pubDate>Fri, 16 Jul 2010 10:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/ladetem-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TEA0PHQHnWI/AAAAAAAAAIM/ale4A2bPAsc/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TEA0PHQHnWI/AAAAAAAAAIM/ale4A2bPAsc/s400/Avant-Après.jpg" width="400" /></a></div><div style="clear: both; text-align: left;">Créée en 1954,<a href="http://www.adetem.org/index.php"> l'association nationale du marketing</a>, l'ADETEM, regroupe 1250 membres répartis dans plus de 700 entreprises en France.</div><a name='more'></a> Après compétition, il s'agit de l'agence de design A&co qui c'est chargé de changer le logo ainsi que leurs outils de communication. Le nouveau logo est plutôt flashy avec son orange, vert, bleu et violet fluo, ce qui rend dynamique le logo, mais le rend également un peu puéril pour une association qui vante son sérieux. Leur nouveau positionnement semble être sur l'humain avec la mise en avant des deux personnages et de leurs ombres. Le jeu typographique est inutile, le "des" et "du" bloquent la lecture, ils ne sont même pas de la même taille. Pour des professionnels du secteur, le logo aurait pu être plus convaincant.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>697</wp:post_id>
		<wp:post_date><![CDATA[2010-07-16 12:49:00]]></wp:post_date>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Le logo sismique du Chili</title>
		<link>http://yannickbourenane.com/preprod/2010/07/15/le-logo-sismique-du-chili/</link>
		<pubDate>Thu, 15 Jul 2010 10:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-sismique-du-chili/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TD7d0L2ngqI/AAAAAAAAAH0/UIgnTmRFaQE/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TD7d0L2ngqI/AAAAAAAAAH0/UIgnTmRFaQE/s400/Avant-Après.jpg" width="400" /></a></div><div style="clear: both; text-align: left;">En février dernier le Chili subissait un séisme de magnitude 8,8. Le gouvernement a voulu un nouveau départ et pour cela, il s'est doté d'une nouvelle identité visuelle. </div><a name='more'></a>Le nouveau site internet est plutôt réussi, mais le nouveau logo ne plaît pas à tout le monde, certains lui reprochant un manque de créativité, du fait de la reprise à l'identique du blason du pays avec un simple ajout de "Gobierno de Chile" en Century Gothic. L'erreur essentielle concerne les couleurs : l'agence a souhaité intégrer les couleurs du pays, rouge, bleu marine et blanc. Problème, le blanc ne se voit pas, ils l'ont donc remplacé par un bleu céleste qui est la couleur de l'Argentine. Au-delà de cet incident, la nouvelle identité visuelle a quand même le mérite de donner plus de personnalité au logo que le précédent et de manier aisément l'ancien et le moderne.<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TD7iGT6CsRI/AAAAAAAAAH8/5zD8j6mD2Yg/s1600/galvano-escudo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TD7iGT6CsRI/AAAAAAAAAH8/5zD8j6mD2Yg/s320/galvano-escudo.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>698</wp:post_id>
		<wp:post_date><![CDATA[2010-07-15 12:38:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508614882;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14608;}i:1;a:1:{s:2:"id";i:903;}i:2;a:1:{s:2:"id";i:9922;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>614</wp:comment_id>
			<wp:comment_author><![CDATA[thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-15 18:44:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-15 17:44:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[5 mois plus tard et le Chili change de nouveau de logo : <br />http://www.gobiernodechile.cl/identidad-visual-del-gobierno-de-chile/<br /><br />et c'est un peu mieux.]]></wp:comment_content>
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		<title>The american girl scout</title>
		<link>http://yannickbourenane.com/preprod/2010/07/15/the-american-girl-scout/</link>
		<pubDate>Thu, 15 Jul 2010 09:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/the-american-girl-scout/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_eFYi9JSnPag/TD7FNRK9wKI/AAAAAAAAAHU/ntoZ296DOt8/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://3.bp.blogspot.com/_eFYi9JSnPag/TD7FNRK9wKI/AAAAAAAAAHU/ntoZ296DOt8/s400/Avant-Après.jpg" width="400" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Le <a href="http://www.girlscouts.org/">Girl Scouts of the USA</a> est une organisation scout américaine rassemblant près de 2,7 millions de jeunes filles et près d'un million de adultes. </div><a name='more'></a>Il s'agit de la plus grande organisation mondiale consacré aux filles. Leur précédent logo avait été dessiné par le célèbre graphiste <a href="http://logo-bedandy.blogspot.com/2009/10/saul-bass-affichiste-de-films-et.html">Saul Bass</a>. Un léger lifting réalisé par Jennifer Kinon, Bobby C et Martin Jr de <a href="http://originalchampionsofdesign.com/">l'agence OCD</a>.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TD7Hr9RtdEI/AAAAAAAAAHc/wN0FaaOR2zE/s1600/girl_scouts_history.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="107" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TD7Hr9RtdEI/AAAAAAAAAHc/wN0FaaOR2zE/s400/girl_scouts_history.gif" width="400" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><br /></div><div style="text-align: center;"><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TD7VGl-1L0I/AAAAAAAAAHk/lHQyRVVTpFo/s1600/10_GSUSA_profiles.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="188" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TD7VGl-1L0I/AAAAAAAAAHk/lHQyRVVTpFo/s400/10_GSUSA_profiles.png" width="400" /></a></div><br /><div style="clear: both; text-align: left;"><span style="line-height: 20px;"><span style="font-family: inherit;">Des modifications réalisées surtout pour donner un coup de jeune aux filles du logo, qu'elles soient plus actuelles, d'où la mèche sur le front de la jeune fille. Un cou plus droit, des nez plus pointu, des bouches plus prononcées. Un lifting plutôt réussi, les jeunes filles nous semblent plus moderne. La typographie quand à elle subie peu de modifications, les majuscules sont enlevées et les lettres sont plus écrasées. Le déplacement de l'iconographie permet une continuité dans la lecture du logo</span></span><span style="font-family: inherit;">. </span></div><div style="clear: both; text-align: left;"><br /></div><div style="text-align: center;"><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TD7WtXQPtBI/AAAAAAAAAHs/gSbaMG5xAzs/s1600/girl_scouts_gradelevels.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="165" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TD7WtXQPtBI/AAAAAAAAAHs/gSbaMG5xAzs/s400/girl_scouts_gradelevels.gif" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>699</wp:post_id>
		<wp:post_date><![CDATA[2010-07-15 11:56:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-15 09:56:00]]></wp:post_date_gmt>
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		<title>Erstein modernise son image</title>
		<link>http://yannickbourenane.com/preprod/2010/07/14/erstein-modernise-son-image/</link>
		<pubDate>Wed, 14 Jul 2010 08:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TDwrZEC2pMI/AAAAAAAAAG8/06cPg3y4Y_E/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TDwrZEC2pMI/AAAAAAAAAG8/06cPg3y4Y_E/s400/Avant-Après.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="color: black;"><a href="http://www.sucre-erstein.com/#camp">La marque de sucre Alsacienne</a> Erstein, </span>vieille 110 ans, rajeunit son identité visuelle pour juillet 2010. Un nouveau logo, de nouveau packaging et une nouvelle signature "La vie est faite pour être savourée".</span></div><span style="font-family: Times, 'Times New Roman', serif;"><a name='more'></a> La petite fille à la coiffe alsacienne se fait plus discrète, le nom de la marque ne s'inscrit plus dans un ovale mais dans une sorte de bouche, qui rappelle la coiffe stylisée de la petite fille, la typographie s'adoucit davantage. La marque garde sa couleur historique le bleu, mais ajoute du vert, violet, rose, jaune pour les différentes gammes de sucre. Un logo plutôt réussi dans l'ensemble, qui en tout cas répond à la demande de l'annonceur, celle de rajeunir la marque</span><br /><div style="clear: both; text-align: left;"><span style="font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 11px;"></span></div><div style="text-align: left;"><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TD8I8H63XKI/AAAAAAAAAIE/_Q6V1Q48XN8/s1600/packaging.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="306" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TD8I8H63XKI/AAAAAAAAAIE/_Q6V1Q48XN8/s400/packaging.jpg" width="400" /></a></div><span style="font-family: Times, 'Times New Roman', serif;"><i><br /></i></span></div>]]></content:encoded>
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		<wp:post_id>700</wp:post_id>
		<wp:post_date><![CDATA[2010-07-14 10:53:00]]></wp:post_date>
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		<title>Le Brésil 2014 dévoile son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/07/13/le-bresil-2014-devoile-son-logo/</link>
		<pubDate>Tue, 13 Jul 2010 08:25:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TDwh-SCa4JI/AAAAAAAABvY/0ugM0Jlc5us/s1600/coupe-monde-football-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="166" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TDwh-SCa4JI/AAAAAAAABvY/0ugM0Jlc5us/s400/coupe-monde-football-logo.jpg" width="400" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />L'Espagne est championne du monde jusqu'à la nouvelle <a href="http://fr.fifa.com/">Coupe du monde de football </a>en 2014 organisée par la <a href="http://fr.fifa.com/">FIFA</a> qui se déroulera cette fois au Brésil. Jeudi dernier, le 8 juillet 2010, la <a href="http://fr.fifa.com/worldcup/brazil2014/news/newsid=1270020.html#bresil+2014+decrouvez+logo">cérémonie de présentation du nouveau logo</a> a eu lieu à Johannesburg en Afrique du Sud, lieu de la coupe 2010. La cérémonie s'est déroulée en présence du Président du Brésil, M. Luiz Inácio "Lula" da Silva, du Président du Comité d’organisation de Brésil 2014 et Membre du Comité exécutif de la FIFA, M. Ricardo Teixeira, et du Président de la FIFA, Joseph S. Blatter. <br /><blockquote><i>"La FIFA et le COL brésilien ont invité vingt-cinq agences basées au Brésil à soumettre des propositions de designs pour l’emblème officiel de l’édition 2014, et le gagnant a été désigné par un jury composé de sept personnalités : le célèbre architecte brésilien Oscar Niemeyer, le designer Hans Donner, le mannequin Gisele Bundchen, l’auteur Paulo Coelho, le chanteur Ivete Sangalo, Ricardo Teixeira et le Secrétaire Général de la FIFA, Jérôme Valcke.</i><br /><i>Le design gagnant, intitulé « Inspiration » et créé par l’agence brésilienne Africa, est tiré d’une photographie représentant trois mains soulevant victorieusement le plus célèbre trophée du monde. Si les mains entrelacées symbolisent l’aspect humanitaire, les couleurs jaune et vert illustrent l’accueil chaleureux que le Brésil s’apprête à offrir au monde entier.</i>"</blockquote>Le Brésil a choisi d'intégrer les couleurs de son drapeau au logo. Le bloc texte du logo est construit plus simplement que celui de l'Afrique du sud, seul le 2014 risque d'être moins lisible. Cette fois, la coupe est à l'honneur, représentée par 3 mains qui se rejoignent. Cette identité visuelle événementielle est dans la même lignée que les autres <a href="http://logo-bedandy.blogspot.com/search/label/sport">logos sportifs</a> ou <a href="http://logo-bedandy.blogspot.com/search/label/événement">événementiels</a> tel que l'<a href="http://logo-bedandy.blogspot.com/2010/01/special-uefa-euro-2016.html">UEFA</a> ou le <a href="http://logo-bedandy.blogspot.com/2010/06/le-trophee-des-champions-qui-se.html">Trophée des champions</a>.]]></content:encoded>
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		<wp:post_id>701</wp:post_id>
		<wp:post_date><![CDATA[2010-07-13 10:25:00]]></wp:post_date>
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		<title>Le FC Sochaux s&#039;adapte à Peugeot</title>
		<link>http://yannickbourenane.com/preprod/2010/07/11/le-fc-sochaux-sadapte-a-peugeot/</link>
		<pubDate>Sun, 11 Jul 2010 09:55:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TDbzs_ulvWI/AAAAAAAAAGk/j5Jt9_Ub9cA/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="292" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TDbzs_ulvWI/AAAAAAAAAGk/j5Jt9_Ub9cA/s400/Avant-Après.jpg" width="400" /></a></div><div style="clear: both; text-align: left;">Suite au <a href="http://logo-bedandy.blogspot.com/2010/01/peugeot-lifte-son-logo.html">changement du logo de Peugeot</a>, le <a href="http://www.fcsochaux.fr/fr/index.php?lng=fr">FC Sochaux</a>, créé par Jean Pierre Peugeot, a mis à jour son identité pour réintégrer le Lion symbole de la marque du constructeur automobile. Le blason gagne en construction et en lisibilité, la typographie perd notamment ses empattements. Le "c" symbolisant le ballon de football a été abandonné ce qui facilite la lecture. Dommage que ce logo n'ait pas gardé l'ancien lion, le nouveau Peugeot en 3d chromé rompt la cohérence et paraît beaucoup moins offensif que le précédent. </div>Voir les <a href="http://logo-bedandy.blogspot.com/search/label/sport">actualités des identités visuelles du monde du sport et du football</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>702</wp:post_id>
		<wp:post_date><![CDATA[2010-07-11 11:55:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-11 09:55:00]]></wp:post_date_gmt>
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		<title>News : Scuderia Ferrari change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/07/09/news-scuderia-ferrari-change-de-logo/</link>
		<pubDate>Fri, 09 Jul 2010 14:12:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_eFYi9JSnPag/TDcr7wviVTI/AAAAAAAAAGs/mmsZkGA-AFE/s1600/Avant-après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://3.bp.blogspot.com/_eFYi9JSnPag/TDcr7wviVTI/AAAAAAAAAGs/mmsZkGA-AFE/s400/Avant-après.jpg" width="400" /></a></div><div style="clear: both; text-align: left;"><a href="http://www.ferrari.com/Pages/Country_Selector.aspx">L'écurie Italienne de course automobile</a>, a changé de logo, annoncé sur la piste de Silverstone, le nouveau logo apparaitra sur les voitures dès l'an prochain. Le Directeur de la marque Stefano Domenicali a annoncé que le nom "Scuderia Ferrari Marlboro" serait encore de vigueur, car l'origine du changement de logo serait la présence du code barre blanc et rouge rappelant <a href="http://www.leblogauto.com/2010/04/f1-publicite-subliminale-pour-le-tabac-chez-ferrari.html">les paquets Marlboro</a>. </div><div style="clear: both; text-align: left;">Sur le plan visuel, des progrès, ont sort d'un logo type années 80 pour avoir quelque chose de plus moderne, la contre-forme blanche du logo rappelle l'aileron des F1, mais la structure de l'ensemble est a revoir. Reste à voir l'application du logo sur les voitures pour pouvoir mieux juger.</div><div style="clear: both; text-align: left;"><br /></div><div style="text-align: center;"><a href="http://3.bp.blogspot.com/_eFYi9JSnPag/TDctkR6wfyI/AAAAAAAAAG0/hIB2oyzCo2E/s1600/ferrari_2010_3.jpg_960.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="187" src="http://3.bp.blogspot.com/_eFYi9JSnPag/TDctkR6wfyI/AAAAAAAAAG0/hIB2oyzCo2E/s400/ferrari_2010_3.jpg_960.jpg" width="400" /></a></div>]]></content:encoded>
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		<wp:post_id>703</wp:post_id>
		<wp:post_date><![CDATA[2010-07-09 16:12:00]]></wp:post_date>
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		<title>Tous à vos tweet !</title>
		<link>http://yannickbourenane.com/preprod/2010/07/09/tous-a-vos-tweet/</link>
		<pubDate>Fri, 09 Jul 2010 08:30:00 +0000</pubDate>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_EfiejSzsdho/TDbtHBQ-C0I/AAAAAAAAAQI/hx8zKOUNINI/s1600/bedandy_ThefootWall.jpg"><img style="float: left; margin: 0pt 10px 10px 0pt; cursor: pointer; width: 259px; height: 270px;" src="http://3.bp.blogspot.com/_EfiejSzsdho/TDbtHBQ-C0I/AAAAAAAAAQI/hx8zKOUNINI/s320/bedandy_ThefootWall.jpg" alt="" id="BLOGGER_PHOTO_ID_5491837500479376194" border="0" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />L'agence BrandUnion a lancé depuis le début du mondial <a href="http://www.thebrandunion.com/thefootwall/">THE FOOTWALL</a>. Leur concept est d'inviter les amateur de football à projeter en direct les tweets sur les bureaux de GrandUnion <span><span style="" title="">pendant  la Coupe du Monde en Afrique du Sud et vous pouvez y participer par le biais de la messagerie Twitter @ thefootwall. Le logotype créé à cet effet ce décompose en trois lignes, et renvoie à l'architecture des étages de l'immeuble. La typo tout en capitale très grasse aux bords biseautés est imposante, comme l'immeuble de BrandUnion.<br /></span></span><span><span style="" title=""><br /></span></span><span><span style="" title=""><br /></span></span><a href="http://2.bp.blogspot.com/_EfiejSzsdho/TDbyuGdpm9I/AAAAAAAAAQQ/JZCgVxk1ZPo/s1600/Image+9.jpg"><img style="float: left; margin: 0pt 10px 10px 0pt; cursor: pointer; width: 212px; height: 320px;" src="http://2.bp.blogspot.com/_EfiejSzsdho/TDbyuGdpm9I/AAAAAAAAAQQ/JZCgVxk1ZPo/s320/Image+9.jpg" alt="" id="BLOGGER_PHOTO_ID_5491843669447777234" border="0" /></a><a href="http://1.bp.blogspot.com/_EfiejSzsdho/TDby1BwMhkI/AAAAAAAAAQY/Zvqy7FG7GR8/s1600/Image+10.jpg"><img style="float: left; margin: 0pt 10px 10px 0pt; cursor: pointer; width: 212px; height: 320px;" src="http://1.bp.blogspot.com/_EfiejSzsdho/TDby1BwMhkI/AAAAAAAAAQY/Zvqy7FG7GR8/s320/Image+10.jpg" alt="" id="BLOGGER_PHOTO_ID_5491843788442469954" border="0" /></a><br /><br /><br /><span><span style="" title=""><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Ce  concept de tweet en direct a été créé l'année dernière par Nike et qui  écrit les tweet via un marqueur au sol automatisé lors du Tour de  France, <a href="http://twitter.com/chalkbot">ici le twitter dédié</a>  et ici <a href="http://store.nike.com/us/en_us/?l=shop,men_livestrong">le  site officiel de Nike</a>. Cette campagne Nike LiveStrong (dédiée à  Lance Amstrong) aura générée plus de 36 000 messages !</span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>704</wp:post_id>
		<wp:post_date><![CDATA[2010-07-09 10:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-09 08:30:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[tous-a-vos-tweet]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Guillaume Krystlik]]></wp:meta_value>
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		<title>L&#039;énigmatique logo de la Chaux de Fonds</title>
		<link>http://yannickbourenane.com/preprod/2010/07/07/lenigmatique-logo-de-la-chaux-de-fonds/</link>
		<pubDate>Wed, 07 Jul 2010 09:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TDRBJiRwWlI/AAAAAAAAAGE/YAclkD4twVI/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Times, 'Times New Roman', serif;"><b><i><img border="0" height="293" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TDRBJiRwWlI/AAAAAAAAAGE/YAclkD4twVI/s400/Avant-Après.jpg" width="400" /></i></b></span></a></div><span style="font-family: Times, 'Times New Roman', serif;"><b><i><br /></i></b></span><br /><span style="font-family: Times, 'Times New Roman', serif;"><b><i><br /></i></b></span><br /><span style="font-family: Times, 'Times New Roman', serif;"><a href="http://www.chaux-de-fonds.ch/">La Chaux-De-Fonds</a>, ville suisse classé au patrimoine mondial de l'Unesco a changé son identité visuelle avec l'agence Inox afin de "</span><i><span style="font-family: Times, 'Times New Roman', serif;">R</span></i><i><span style="font-family: Times, 'Times New Roman', serif;">assembler les Chaux-de-Fonnières et les Chaux-de-Fonniers autour des valeurs et des qualités qui font la force de cette ville: la volonté, l'ouverture et la créativité. Sobre et élégante, la ligne graphique contribuera à imposer loin à la ronde la marque La Chaux-de-Fonds Métropole horlogère." </span></i><br /><span style="font-family: Times, 'Times New Roman', serif;">On peut se demander ce qu'ont proposé les 7 agences sortantes, car le nouveau logo est pas très réussi. Il semblerait que les blocs bleu représente un C stylisé a gauche, le H et le F, difficilement visible vus la taille des blocs. De plus, ce n'est pas parce que la Suisse a 4 langues officielles, qu'il fallait aligné les 4 versions de la signature en Français/Anglais/Italien/Allemand. Petit point intéressant, l'agence s'est intéressé au blason de la ville, d'ou la présence de l'abeille, du quadrillage et des 3 étoiles, seulement vu la taille des éléments par rapport au reste du logo, la lecture est difficile.</span><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_eFYi9JSnPag/TDRJfyOlZ0I/AAAAAAAAAGM/mbtAZ5WaniM/s1600/carte+de+visite.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="316" src="http://3.bp.blogspot.com/_eFYi9JSnPag/TDRJfyOlZ0I/AAAAAAAAAGM/mbtAZ5WaniM/s400/carte+de+visite.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><a href="http://2.bp.blogspot.com/_eFYi9JSnPag/TDRJo5wsDMI/AAAAAAAAAGU/f-8jNvnc6oA/s1600/papier+en+tête.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="312" src="http://2.bp.blogspot.com/_eFYi9JSnPag/TDRJo5wsDMI/AAAAAAAAAGU/f-8jNvnc6oA/s400/papier+en+tête.jpg" width="400" /></a><br /><div style="clear: both; text-align: center;"><br /></div><a href="http://1.bp.blogspot.com/_eFYi9JSnPag/TDRJubOVNAI/AAAAAAAAAGc/J3dxkHqeIOc/s1600/474px-La_Chaux-de-Fonds-coat_of_arms.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/_eFYi9JSnPag/TDRJubOVNAI/AAAAAAAAAGc/J3dxkHqeIOc/s400/474px-La_Chaux-de-Fonds-coat_of_arms.png" width="316" /></a><br /><span style="font-family: Times, 'Times New Roman', serif;"><br /></span><br /><span style="font-family: Times, 'Times New Roman', serif;"><br /></span><br /><span style="font-family: Times, 'Times New Roman', serif;"><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>705</wp:post_id>
		<wp:post_date><![CDATA[2010-07-07 11:38:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-07 09:38:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lenigmatique-logo-de-la-chaux-de-fonds]]></wp:post_name>
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		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>587</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-02 17:49:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-02 16:49:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[moi j'aime]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Un logo pour le basketball féminin</title>
		<link>http://yannickbourenane.com/preprod/2010/07/06/un-logo-pour-le-basketball-feminin/</link>
		<pubDate>Tue, 06 Jul 2010 07:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-pour-le-basketball-feminin/</guid>
		<description></description>
		<content:encoded><![CDATA[<span style="-webkit-border-horizontal-spacing: 6px; -webkit-border-vertical-spacing: 6px; font-family: Tahoma, sans-serif; font-size: 12px; line-height: 18px;"></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_eFYi9JSnPag/TDH_DKJck1I/AAAAAAAAAF8/jiekRiSOtwk/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Times, 'Times New Roman', serif;"><img border="0" height="293" src="http://4.bp.blogspot.com/_eFYi9JSnPag/TDH_DKJck1I/AAAAAAAAAF8/jiekRiSOtwk/s400/Avant-Après.jpg" width="400" /></span></a></div><div style="color: black; margin-bottom: 12px; margin-left: 0px; margin-right: 0px; margin-top: 12px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: center;"><span style="font-size: medium;"><span style="font-family: Times, 'Times New Roman', serif;"><br /></span></span></div><div style="color: black; margin-bottom: 12px; margin-left: 0px; margin-right: 0px; margin-top: 12px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: justify;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;"><span style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; font-family: Times; line-height: normal;"></span></span></span></div><span style="font-family: Times, 'Times New Roman', serif;"></span><br /><span style="font-family: Times, 'Times New Roman', serif;"></span><br /><span style="font-family: Times, 'Times New Roman', serif;"></span><br /><span style="font-family: Times, 'Times New Roman', serif;"><div style="background-color: white; background-image: none; display: block; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 90%; line-height: 1.4em;"><div style="text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">La </span><a href="http://www.fiba.com/"><span style="font-size: medium;">Fédération internationale de Basketball</span></a><span style="font-size: medium;"> a dévoilé samedi à Munich, un nouveau logo pour représenter l'euroleague féminin. Il a été désigné par une agence de design italienne "Oiko Services"</span></span></div><div style="text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">Pour les dirigeants, le logo </span></span><i><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">« associe l'esprit de compétition et la féminité naturelle des participantes ».</span></span></i></div><div style="text-align: left;"><i><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;"><br /></span> </span></i></div><div style="text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">Sans le texte, il est difficile de comprendre que l'on parle de basketball, juste d'un jeu de balle. La déclinaison utilise des formes arrondis pour sans doute rappeler les formes féminines, les étoiles le panier de basket</span></span><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">. De plus, il y a un ballon de basket qui remplace le o dans Euroleague, qui fait un peu doublon. </span></span><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">L'idée de base est bonne, mais le résultat est vraiment médiocre.</span></span></div><div style="text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;"><br /></span> </span></div><div style="text-align: left;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="font-size: medium;">Nous pouvons par ailleurs voir</span><span style="font-size: medium;"> <a href="http://www.basquetebol.org/Nouveaux-logos_a6479.html">la superbe explication du logo par l'agence italienne</a>.</span></span></div></div></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>706</wp:post_id>
		<wp:post_date><![CDATA[2010-07-06 09:46:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-07-06 07:46:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-logo-pour-le-basketball-feminin]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>412</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-06 19:49:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-06 17:49:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je préfère nettement le précédent !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>414</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/05270674781285070222</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-07 09:58:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-07 07:58:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo de gauche continuera à être exploité pour l'euroleague masculine.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>421</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-07-21 17:46:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-07-21 15:46:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi ce qui me plait la dedans c'est  le dossier d'explication !<br />du pure bonheur tout simplement...<br /><br />(en tout cas il m'a bien fait rire...)]]></wp:comment_content>
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	</item>
	<item>
		<title>La roupie indienne possède enfin son symbole</title>
		<link>http://yannickbourenane.com/preprod/2010/08/25/la-roupie-indienne-possede-enfin-son-symbole/</link>
		<pubDate>Wed, 25 Aug 2010 14:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><span style="font-family: 'Lucida Grande'; font-size: small;"><span style="font-size: 11px;"><span style="font-family: Times;"><span style="font-size: medium;"><br /></span></span></span></span></div><br /><div style="text-align: center;"><a href="http://3.bp.blogspot.com/_LijssKseAFo/THPDjAL17QI/AAAAAAAAAOI/FAL4AATX62Y/s1600/roupie.jpeg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/_LijssKseAFo/THPDjAL17QI/AAAAAAAAAOI/FAL4AATX62Y/s320/roupie.jpeg" width="262" /></a></div><div style="clear: both; text-align: left;">L'Inde, troisième puissance asiatique, s'est enfin doté d'un symbole monétaire, choisi parmi 3000 propositions.</div><div style="clear: both; text-align: left;"></div><a name='more'></a><br />Afin d'affirmer sa présence internationale, l'Inde a choisi début juillet un symbole pour sa monnaie nationale. La sélection a été faite via un concours. Il s'agit d'un étudiant en institut technologique qui a été choisi, Uday Kumar, qui grâce à sa création, empoche l'équivalent de 4,180€.<br /><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><span style="color: #101010; font-style: italic; line-height: 17px;"><span style="font-family: Times, 'Times New Roman', serif;">«Le cahier des charges nous demandait d'incorporer la culture indienne et les traditions et (un symbole) adapté aux claviers d'ordinateur»</span></span></div><div style="clear: both; text-align: left;"><span style="color: #101010; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: small;"><span style="font-size: 12px; line-height: 17px;"><i><br /></i></span></span></div><div style="clear: both; text-align: left;">Un symbole qui reprend le R du roupie et y ajoute la double barre déjà présente sur l'Euro, le Yen, Peso, et la monnaie Coréenne le Won, une création peu original.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/THPcI0_nXRI/AAAAAAAAAOQ/VESyA78ZWOA/s1600/ms188688.4d832d67-26c5-4447-9196-21a893031d6c(fr-fr,SQL.90).gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://4.bp.blogspot.com/_LijssKseAFo/THPcI0_nXRI/AAAAAAAAAOQ/VESyA78ZWOA/s640/ms188688.4d832d67-26c5-4447-9196-21a893031d6c(fr-fr,SQL.90).gif" width="314" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_LijssKseAFo/THPcr_O-bTI/AAAAAAAAAO4/A6U26W_V57A/s1600/Symbol+of+Rupee+-+Forward+2+Friends_07.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/_LijssKseAFo/THPcr_O-bTI/AAAAAAAAAO4/A6U26W_V57A/s200/Symbol+of+Rupee+-+Forward+2+Friends_07.jpg" width="153" /></a><a href="http://1.bp.blogspot.com/_LijssKseAFo/THPcor-hZ3I/AAAAAAAAAOg/UZb8Q74bQBg/s1600/Symbol+of+Rupee+-+Forward+2+Friends_04.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://1.bp.blogspot.com/_LijssKseAFo/THPcor-hZ3I/AAAAAAAAAOg/UZb8Q74bQBg/s200/Symbol+of+Rupee+-+Forward+2+Friends_04.jpg" width="143" /></a></div><div style="text-align: center;"><img border="0" height="200" src="http://4.bp.blogspot.com/_LijssKseAFo/THPcpVglYdI/AAAAAAAAAOo/89QmD72-wOc/s200/Symbol+of+Rupee+-+Forward+2+Friends_05.jpg" width="141" /><a href="http://4.bp.blogspot.com/_LijssKseAFo/THPcqjD0jnI/AAAAAAAAAOw/vszMDDces1Q/s1600/Symbol+of+Rupee+-+Forward+2+Friends_06.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/_LijssKseAFo/THPcqjD0jnI/AAAAAAAAAOw/vszMDDces1Q/s200/Symbol+of+Rupee+-+Forward+2+Friends_06.jpg" width="153" /></a></div>]]></content:encoded>
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		<wp:post_id>667</wp:post_id>
		<wp:post_date><![CDATA[2010-08-25 16:58:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-25 14:58:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>La résurection de la marque De Tomaso</title>
		<link>http://yannickbourenane.com/preprod/2010/08/24/la-resurection-de-la-marque-de-tomaso/</link>
		<pubDate>Tue, 24 Aug 2010 07:55:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TGkg8E_0pTI/AAAAAAAAAMw/LUNNDRaxfoA/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://4.bp.blogspot.com/_LijssKseAFo/TGkg8E_0pTI/AAAAAAAAAMw/LUNNDRaxfoA/s400/Avant-Après.jpg" width="400" /></a></div><br /><br /><br /><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">De Tomaso, la marque de voiture de sport Argento-Italienne, a changé de logo avec le célèbre designer <a href="http://arnell.com/">Peter Arnell</a>, </div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /><a name='more'></a><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Créée en 1966 par le pilote argentin DeTomaso la société eut de lourdes pertes dans les années 1990, obligeant la marque à être mis en vente en 2003. Fin 2009 l'ancien président de Telecom Italia annonce la reprise d'activité de "De Tomaso". Les rumeurs se multiplie, mais le nouveau logo, a belle et bien été réalisé par l'un des plus importants designers de la décennie, <a href="http://arnell.com/">Peter Arnell</a> souvent comparé à Karl Lagerfeld autant pour sa perte de poids que pour son talent. Il est l'auteur des derniers logos, Pepsi, DKNY</div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Le logo original avait pour fond le drapeau argentin, pays d'origine de créateur de la marque, le sigle reste un mystère, soit il représentait les initiales de sa femme et co pilotes Isabella, soit le signe d'Isis en l'honneur de sa femme, soit le sigle dont était marqué les bovins de son ranch. </div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Le nouveau logo lui possède des lignes beaucoup plus épurées, proche des initiales de grandes marque de luxe. Un beau logo certes, mais qui sera difficilement relié a la marque, très peu connu, reste à voir son application sur les modèles, s'il s'agit aussi de la dernière version du logo, ou passera t'elle en version chromé ?</div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_LijssKseAFo/TGk8Czin59I/AAAAAAAAAM4/AzlX6ULPorY/s1600/nouveau+logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="92" src="http://2.bp.blogspot.com/_LijssKseAFo/TGk8Czin59I/AAAAAAAAAM4/AzlX6ULPorY/s400/nouveau+logo.jpg" width="400" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div><br /></div>]]></content:encoded>
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		<wp:post_id>668</wp:post_id>
		<wp:post_date><![CDATA[2010-08-24 09:55:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Histoire : Les secrets du logo Canon</title>
		<link>http://yannickbourenane.com/preprod/2010/08/23/histoire-les-secrets-du-logo-canon/</link>
		<pubDate>Mon, 23 Aug 2010 08:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="text-align: center;"><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_LijssKseAFo/TGPvPtBd4BI/AAAAAAAAAJI/rKjYYPHaGKU/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/_LijssKseAFo/TGPvPtBd4BI/AAAAAAAAAJI/rKjYYPHaGKU/s400/Avant-Après.jpg" width="400" /></a></div><br /></div><br /><span style="font-family: Times, 'Times New Roman', serif;">Canon, entreprise Japonaise créée en 1933, leader dans les produits optiques, appareils photos, imprimante et photocopieurs, possède un logo assez identifiable, mais ils ont quelques peu tâtonné avant d'y arriver.</span><br /><a name='more'></a><span style="font-family: Times, 'Times New Roman', serif;">A leur début, l'entreprise a changé plusieurs fois de patronyme :</span><br /><span style="font-family: Times, 'Times New Roman', serif;"><br /></span><br /><ul><li><span style="font-family: Times, 'Times New Roman', serif;">Seiki-K</span><span style="line-height: 19px;"><span style="font-family: Times, 'Times New Roman', serif;">ōgaku-Kenky</span></span><span style="line-height: 19px;"><span style="font-family: Times, 'Times New Roman', serif;">ūjo : pour laboratoire d'instruments de précision optique</span></span></li><li><span style="line-height: 19px;"><span style="font-family: Times, 'Times New Roman', serif;">Kwanon : en référence à la déesse Bouddhiste de la pitié, Kan'non, </span></span></li><li><span style="line-height: 19px;"><span style="font-family: Times, 'Times New Roman', serif;">Canon : qui veut dire précision en latin afin de conquérir les marchés occidentaux</span></span></li></ul><span style="font-family: Times, 'Times New Roman', serif;"><br /></span><br /><span style="line-height: 19px;"><span style="font-family: Times, 'Times New Roman', serif;">Après avoir analysé les modifications du nom de l'entreprise, on peut comprendre l'utilisation d'un logo représentant la déesse au mille bras et aux flammes, d'ou le Kwanon en feu. La seconde version de Kwanon est quant à lui plus moderne, il ressemble davantage aux autres logos de son époque </span></span><span style="line-height: 19px;"><span style="font-family: Times, 'Times New Roman', serif;">avec une typo manuscrite et un trait stylisé</span></span><span style="line-height: 19px;"><span style="font-family: Times, 'Times New Roman', serif;">, à l'instar de </span><a href="http://www.jackandfriends.com/store/files/images/large/d_1144.gif"><span style="font-family: Times, 'Times New Roman', serif;">Coca Cola</span></a><span style="font-family: Times, 'Times New Roman', serif;">, </span><a href="http://www.exxonmobil.com/Images/PA/Benelux/photo_esso_logo_1930.jpg"><span style="font-family: Times, 'Times New Roman', serif;">Esso</span></a><span style="font-family: Times, 'Times New Roman', serif;">, </span><a href="http://www.cartype.com/pics/3088/small/stude_1930s_logo1.jpg"><span style="font-family: Times, 'Times New Roman', serif;">Studebaker</span></a><span style="font-family: Times, 'Times New Roman', serif;">, </span><a href="http://www.furnivall.org/images/furnivall%20new%20logo.jpg"><span style="font-family: Times, 'Times New Roman', serif;">Furnivall</span></a><span style="font-family: Times, 'Times New Roman', serif;">.</span></span><br /><span style="line-height: 19px;"><span style="font-family: Times, 'Times New Roman', serif;"><br /></span></span><br /><span style="line-height: 19px;"><span style="font-family: Times, 'Times New Roman', serif;">Le logo de 1935, qui se rapproche le plus du logo actuel a été dessiné par un designer Japonais, qui a employé une typographie inconnue alors en occident, ce qui a permis de manière originale de souligner les origines de la marque, tout en gardant une vision internationale</span></span><br /><span style="font-family: Times, 'Times New Roman', serif;"><span style="line-height: 19px;"><br /></span></span><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TGPIkoVU6gI/AAAAAAAAAJA/73QXf0xCZMw/s1600/logo-canon.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="117" src="http://4.bp.blogspot.com/_LijssKseAFo/TGPIkoVU6gI/AAAAAAAAAJA/73QXf0xCZMw/s400/logo-canon.jpg" width="400" /></a></div>]]></content:encoded>
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		<wp:post_id>669</wp:post_id>
		<wp:post_date><![CDATA[2010-08-23 10:29:00]]></wp:post_date>
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		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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		<title>Changement d&#039;identité visuelle pour TUL</title>
		<link>http://yannickbourenane.com/preprod/2010/08/23/changement-didentite-visuelle-pour-tul/</link>
		<pubDate>Sun, 22 Aug 2010 22:30:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-KhjCuHJHaQU/TWTqDvMq_-I/AAAAAAAACbA/4od0lfkUJT4/s1600/logo-TUL-laval+copie.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-KhjCuHJHaQU/TWTqDvMq_-I/AAAAAAAACbA/4od0lfkUJT4/s400/logo-TUL-laval+copie.jpg" width="400" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"></div>En cette rentrée 2010, la ville de Laval lifte l'identité visuelle de son réseau de transports urbain.<br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-vTXPv4za938/TWOEO9HGZuI/AAAAAAAACaY/1gqXLxuvYxw/s1600/TUL_images_3.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/-vTXPv4za938/TWOEO9HGZuI/AAAAAAAACaY/1gqXLxuvYxw/s320/TUL_images_3.gif" width="320" /></a></div><br /><a href="http://www.tul-laval.com/">Le TUL, ( Transport Urbain Lavallois)</a> est un réseau d'autobus qui compte 54 autobus qui parcourent en moyenne 21.000.000 Km chaque année et qui transporte en moyenne 7 Millions de passagers.<br />Cette refonte fut confiée à l'agence Royalties Agency, agence membre du groupe Publicis. Une nouvelle identité qui ce veut beaucoup plus dynamique et moderne que la précédente. Celle-ci se construit autour d'un cercle traversé en son milieu par une ligne horizontale.<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-jV5yatOr_3o/TWOEf3uD80I/AAAAAAAACak/Agf7N8NMfgQ/s1600/TUL_images_1.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://1.bp.blogspot.com/-jV5yatOr_3o/TWOEf3uD80I/AAAAAAAACak/Agf7N8NMfgQ/s320/TUL_images_1.gif" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-2GHIIpmJ1tg/TWOEhTEShaI/AAAAAAAACao/1ziJK4W5oAc/s1600/TUL_images_2.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="100" src="http://1.bp.blogspot.com/-2GHIIpmJ1tg/TWOEhTEShaI/AAAAAAAACao/1ziJK4W5oAc/s320/TUL_images_2.gif" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-G2yfoWpxPFE/TWOEodHduYI/AAAAAAAACas/VPNCUsNPesA/s1600/TUL_images_4.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="110" src="http://3.bp.blogspot.com/-G2yfoWpxPFE/TWOEodHduYI/AAAAAAAACas/VPNCUsNPesA/s320/TUL_images_4.gif" width="320" /></a></div><br />La ligne horizontale se poursuit au-delà du logo et vient donner un effet de pliure aux différents supports sur lesquels elle s'applique. Deux tons, sont souvent utilisés en adéquation avec le texte.<br />Les lignes de bus sont distinguées par des cercles de couleurs, qui reprenne l'esprit graphique de la <a href="http://www.ratp.fr/">RATP</a> (Régie autonome des transports parisiens).<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-dRMKkPmFvgY/TWOEpORxBiI/AAAAAAAACaw/eHZ2cBL7ps8/s1600/TUL_images_5.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/-dRMKkPmFvgY/TWOEpORxBiI/AAAAAAAACaw/eHZ2cBL7ps8/s320/TUL_images_5.gif" width="320" /></a></div><br />En bref Laval réussit ici un beau lifting qui vient lui donner une nouvelle dynamique et une dimension plus moderne.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-FlTZl97kX1Q/TWOEVvHcdfI/AAAAAAAACac/xjwhniofUzk/s1600/TUL_images_6.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://1.bp.blogspot.com/-FlTZl97kX1Q/TWOEVvHcdfI/AAAAAAAACac/xjwhniofUzk/s320/TUL_images_6.jpg" width="320" /></a></div><a href="http://logo-bedandy.blogspot.com/2011/01/la-ville-de-laval-soffre-un-nouveau.html"></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>670</wp:post_id>
		<wp:post_date><![CDATA[2010-08-23 00:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-22 22:30:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[changement-didentite-visuelle-pour-tul]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:comment_id>689</wp:comment_id>
			<wp:comment_author><![CDATA[Agora Line TCL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11231234394333169847</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-22 14:03:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-22 13:03:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oh les gars, c'est en place depuis la rentrée scolaire de Septembre, faut se mettre à jour ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>New York University ose un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/08/20/new-york-university-ose-un-nouveau-logo/</link>
		<pubDate>Fri, 20 Aug 2010 14:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><span style="color: #0000ee;"><br /></span><a href="http://3.bp.blogspot.com/_LijssKseAFo/THJW1M9WUFI/AAAAAAAAANw/mfuRYFsUsMc/s1600/Avant-Après+State+university+ny.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_LijssKseAFo/THJW1M9WUFI/AAAAAAAAANw/mfuRYFsUsMc/s320/Avant-Après+State+university+ny.jpg" /></a></div><div style="clear: both; text-align: left;"><a href="http://www.suny.edu/">The State University of New York </a> (SUNY) change de logo et de trajectoire. Il s'agit du plus grand complexe universitaire, rassemblement 413 000 étudiants.</div><div style="clear: both; text-align: left;"></div><a name='more'></a>L'université de New York ne change pas de logo, mais la State University of N-Y oui ! ( merci pour la correction, Aurels d'<a href="http://www.actulogo.fr/2010/08/publique-ou-privee-la-fac-new-yorkaise-change-de-look/">Actu logo</a> ) La SUNY est composé de plusieurs institutions et de quatre universités centrale : <a href="http://www.albany.edu/">Albany</a> (1844), <a href="http://www.binghamton.edu/">Binghamton</a> (1946), <a href="http://www.buffalo.edu/">Buffalo</a> (1846), et <a href="http://www.stonybrook.edu/">Stony Brook</a> (1975).<br /><br />L'Université qui a dû changer de logo pour accompagner <a href="http://issuu.com/generationsuny/docs/powerofsuny?mode=embed&layout=http%3A%2F%2Fskin.issuu.com%2Fv%2Flight%2Flayout.xml&showFlipBtn=true">son plan stratégique de 2010</a> .<br /><br />Le logo a conservé la forme de sphérique du cachet de l'université. Les initiales de l'université sont employé dans une sorte de bulle de verre ou d'eau, ce qui donne un rendu assez aérien, une impression de légèreté, peut être pour compenser les lourdeurs de l'administration de plus de 400 000 étudiants, pour humaniser cette immense machine à diplôme. Un logo avec une typo sans empâtement ce qui la différencie des quatre universités dont la typo est assez dure.<br /><br /><div style="text-align: center;"></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>671</wp:post_id>
		<wp:post_date><![CDATA[2010-08-20 16:45:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>459</wp:comment_id>
			<wp:comment_author><![CDATA[Aurels]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.actulogo.fr/?p=712</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-22 11:07:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-22 09:07:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Au risque de vous décevoir, ce logo date de 1969. La NYU a juste recentré sa charte graphique autour d'un seul et unique concept, suite à un trop plein de logos différents selon les composantes...]]></wp:comment_content>
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		<title>Le nouveau blason du Royal Opera House</title>
		<link>http://yannickbourenane.com/preprod/2010/08/20/le-nouveau-blason-du-royal-opera-house/</link>
		<pubDate>Fri, 20 Aug 2010 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_LijssKseAFo/TG1iQ_VfPqI/AAAAAAAAANA/W8nSBlbZ4iI/s1600/Logo+Opéra+house.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://2.bp.blogspot.com/_LijssKseAFo/TG1iQ_VfPqI/AAAAAAAAANA/W8nSBlbZ4iI/s400/Logo+Opéra+house.jpg" width="400" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">La <a href="http://www.roh.org.uk/">Royal Opera House</a> est un opéra Londonien qui date de 1858, rénové dans les années 1990, il s'offre un petit lifting de son image.</div><div style="clear: both; text-align: left;"></div><a name='more'></a>L'ancien et le nouveau logo sont la représentation du blason anglais, avec une devise en français "Dieu et mon droit" datant du 15ème siècle, accompagné du lion et de licorne.<br /><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">La typographie est désormais plus imposante, et perd ses empâtements. Le blason en lui même a été légèrement simplifié et passé en blanc.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_LijssKseAFo/TG1jSGQh9kI/AAAAAAAAANY/asUSm08bP5U/s1600/royal_opera_house_materials.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/_LijssKseAFo/TG1jSGQh9kI/AAAAAAAAANY/asUSm08bP5U/s320/royal_opera_house_materials.jpg" width="222" /></a></div><br /><div style="text-align: center;"><a href="http://1.bp.blogspot.com/_LijssKseAFo/TG1jPmR7x6I/AAAAAAAAANI/OxbayVIO3UY/s1600/royal_opera_house_cut_inv_detail.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="225" src="http://1.bp.blogspot.com/_LijssKseAFo/TG1jPmR7x6I/AAAAAAAAANI/OxbayVIO3UY/s320/royal_opera_house_cut_inv_detail.gif" width="320" /></a><a href="http://3.bp.blogspot.com/_LijssKseAFo/TG1jRGbDdTI/AAAAAAAAANQ/LXkvR1J1QgU/s1600/royal_opera_house_cut_work.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="239" src="http://3.bp.blogspot.com/_LijssKseAFo/TG1jRGbDdTI/AAAAAAAAANQ/LXkvR1J1QgU/s320/royal_opera_house_cut_work.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>672</wp:post_id>
		<wp:post_date><![CDATA[2010-08-20 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-20 07:00:00]]></wp:post_date_gmt>
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		<title>Gabbani dévoile un nouvel univers de marque</title>
		<link>http://yannickbourenane.com/preprod/2010/08/19/gabbani-devoile-un-nouvel-univers-de-marque/</link>
		<pubDate>Thu, 19 Aug 2010 08:24:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TGwnHMRPi1I/AAAAAAAAByg/H-CPQtkMJbg/s1600/gabbani-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="132" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TGwnHMRPi1I/AAAAAAAAByg/H-CPQtkMJbg/s400/gabbani-logo.jpg" width="400" /></a></div><span><span style="background-color: #ebeff9;" title="Gabbani is the oldest delicatessen in the swiss italian part (1937)."><a href="http://www.gabbani.com/">Gabbani</a> est la plus ancienne épicerie fine dans la partie italienne de la Suisse, la maison a été fondée en 1937. </span><span style="background-color: white;" title="It is an old family business that survived and flourished until becoming the state-of-the-art reference in the food industry.">Il  s'agit d'une entreprise familiale qui a survécu et a prospéré  jusqu'à devenir une référence dans l'industrie  alimentaire.<br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TGwn0sberuI/AAAAAAAAByo/nPuX9NlBPYo/s1600/40_g-i5-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="278" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TGwn0sberuI/AAAAAAAAByo/nPuX9NlBPYo/s400/40_g-i5-1.jpg" width="400" /></a></div><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TGwn4QceWII/AAAAAAAAByw/Y5Ihd97d4M0/s1600/40_g04.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="278" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TGwn4QceWII/AAAAAAAAByw/Y5Ihd97d4M0/s400/40_g04.jpg" width="400" /></a></div><br /><span><span style="background-color: white;" title="It is an old family business that survived and flourished until becoming the state-of-the-art reference in the food industry."><br /></span></span><span><span style="background-color: white;" title="It is an old family business that survived and flourished until becoming the state-of-the-art reference in the food industry.">Trente</span><span style="background-color: white;" title="30 People are working to serve the best as possible to their costumers."> personnes travaillent pour servir le mieux possible à leurs clients. </span><span style="background-color: white;" title="The company is divided in the following sectors: food (vegetables and fruits, meet, wine and spirits, flowers, bread and pasta, G product line), restaurant, bed&breakfast and catering.">L'agence de design Demian Conrad Design a retravaillé l'identité visuelle ainsi que tout l'univers de marque. "<i>L</i></span><i><span style="background-color: white;" title="The idea behind the project was create a fashionable and bold identity in order to stand out from the crowd in a competitive market.">'idée  derrière le projet était de créer une identité à la mode et audacieuse  afin de se démarquer de la foule dans un marché concurrentiel. </span></i><span style="background-color: white;" title="Visually the references are from the flavour of the 30's with a mix of various typographies and the use of the black&white optical art typical of the 60's."><i>Visuellement  les références sont de la saveur des années 30 avec un mélange de  typographies différentes et l'utilisation de l'art en noir et blanc  optique typique des années 60"</i>. <br />Bravo à toute l'équipe pour cette belle identité visuelle, efficace, lisible, mémorable et très séduisante.</span></span><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TGwnyU__xmI/AAAAAAAAByk/iT6OHCSC68E/s1600/08_12_10_Gabbani6.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TGwnyU__xmI/AAAAAAAAByk/iT6OHCSC68E/s400/08_12_10_Gabbani6.jpg" width="400" /></a></div><br />L'ensemble du travail de packaging et de développement de l'univers de  marque est remarquable, l'épicerie a su quitter son image artisanale et  sa petite fleur sans corrompre son âme. C'est une prouesse.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TGwn212m7oI/AAAAAAAABys/e586Xc9nXns/s1600/40_g-i8.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="278" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TGwn212m7oI/AAAAAAAABys/e586Xc9nXns/s400/40_g-i8.jpg" width="400" /></a></div>]]></content:encoded>
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		<wp:post_id>673</wp:post_id>
		<wp:post_date><![CDATA[2010-08-19 10:24:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-19 08:24:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510479820;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11652;}i:1;a:1:{s:2:"id";i:367;}i:2;a:1:{s:2:"id";i:6751;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>457</wp:comment_id>
			<wp:comment_author><![CDATA[José]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-19 10:26:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-19 08:26:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour ma part l'utilisation du noir réputé luxueux dans l'alimentaire et cette typo me paraissent très à la mode, certes ca leur va bien, mais ce n'est pas franchement novateur]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>488</wp:comment_id>
			<wp:comment_author><![CDATA[Slem]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-09 12:35:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-09 10:35:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime l'utilisation des différentes typo, et le retour au logo traditionnel.<br />Beau travail de communication et packaging.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>489</wp:comment_id>
			<wp:comment_author><![CDATA[Davina]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-09 15:48:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-09 13:48:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Magnifique travail de lifting pour cette marque qui en avait grand besoin.<br />Le jeux entre typo et forme lui donne une forte identité. J'aime beaucoup!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>L&#039;efficace redesign du logo Historia</title>
		<link>http://yannickbourenane.com/preprod/2010/08/19/lefficace-redesign-du-logo-historia/</link>
		<pubDate>Thu, 19 Aug 2010 07:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lefficace-redesign-du-logo-historia/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TGVhcZpnFQI/AAAAAAAAAMY/W9F8Rtp3DGw/s1600/Avant-après+logo+historia.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://4.bp.blogspot.com/_LijssKseAFo/TGVhcZpnFQI/AAAAAAAAAMY/W9F8Rtp3DGw/s400/Avant-après+logo+historia.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div>Le groupe <a href="http://www.astral.com/fr/default.idigit">Astral</a> lance une démarche globale de refonte d'identité dont <a href="http://www.historiatv.com/">Historia</a> fait partie, chaîne de télévision québécoise de langue française proposant des documentaires, des fictions et des docu-fictions sur l'histoire.<br /><a name='more'></a><br />De la même manière que Musimax, le logo a été créé en interne par le graphiste, pigiste Nicolas Ménard. La chaîne garde son slogan évocateur "Pour connaitre toute l'histoire".<br /><br />L'ancien logo avait une typographie assez rythmée avec ses majuscules et minuscules aléatoires, désormais la typographie est identique sauf pour le O qui est souligné d'une barre, la typo gagne d'ailleurs en rondeur, ce qui fonctionne plutôt bien. La cartouche rouge peut faire penser à certains vieux logos de voiture américaine, comme par exemple <a href="http://www.cartype.com/pics/193/full/allard_logo_new.jpg">Allard</a>. Un beau logo simple et efficace, les chaînes de télévisions devrait prendre exemple quand on voit ce que fait <a href="http://logo-bedandy.blogspot.com/2010/07/virgin-17-devient-direct-star.html">Direct Star</a> ou <a href="http://logo-bedandy.blogspot.com/2010/07/stylia-rempalce-odyssee.html">Stylia</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>674</wp:post_id>
		<wp:post_date><![CDATA[2010-08-19 09:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-19 07:42:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>456</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-19 10:24:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-19 08:24:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on croirait une marque de jean...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>458</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-19 12:24:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-19 10:24:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La faute à Levis, qui possède une typo ressemblante et la cartouche rouge]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>460</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-23 10:40:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-23 08:40:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et à Lee Cooper qui a le même genre de cartouche également]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>463</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-27 21:45:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-27 19:45:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La cartouche peut être aussi bleu et orange si on regarde le pub de historia, moi je le trouve sympa.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>466</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-27 23:18:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-27 21:18:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime assez, oui. Très sympa!]]></wp:comment_content>
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	<item>
		<title>Un nouveau visage pour l&#039;Egypte</title>
		<link>http://yannickbourenane.com/preprod/2010/08/18/un-nouveau-visage-pour-legypte/</link>
		<pubDate>Wed, 18 Aug 2010 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TGOoBoDk99I/AAAAAAAAAIY/zKmuPQtIDoo/s1600/Avant-après+logo+egypte.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://4.bp.blogspot.com/_LijssKseAFo/TGOoBoDk99I/AAAAAAAAAIY/zKmuPQtIDoo/s400/Avant-après+logo+egypte.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">L'Egypte s'est dotée d'un nouveau logo pour cette saison estivale, pour un résultat plutôt mitigé. Ils ont abandonné un logo de type hôtelier bon marché pour un logo qui identifie vraiment le pays et son histoire, mais qui perd beaucoup en lisibilité.</div><div style="clear: both; text-align: left;"></div><a name='more'></a><br /><div style="clear: both; text-align: left;">Le nouveau logo ressemble à un typique pendentif en jade. La typographie manuscrite est beaucoup plus chaleureuse et identifiable. </div><div style="clear: both; text-align: left;">La croix ankh, symbole de l'immortalité, de l'éternité s'intègre parfaitement à la place du "T". La nouvelle signature "là où tout commence" est plus efficace que l'ancien "Nothing compare!". Le parti pris de ne communiquer que sur son histoire, peut cependant donner une vision réductrice du pays, alors qu'il s'agit du deuxième pays le plus dynamique économiquement et culturellement.</div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_LijssKseAFo/TGOzkEcxaRI/AAAAAAAAAIg/1iHLVqHcuIw/s1600/couleurs-d-egypte.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="282" src="http://3.bp.blogspot.com/_LijssKseAFo/TGOzkEcxaRI/AAAAAAAAAIg/1iHLVqHcuIw/s400/couleurs-d-egypte.jpg" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>675</wp:post_id>
		<wp:post_date><![CDATA[2010-08-18 09:00:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508916068;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:988;}i:1;a:1:{s:2:"id";i:12039;}i:2;a:1:{s:2:"id";i:1115;}}}}]]></wp:meta_value>
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			<wp:comment_id>450</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-18 09:55:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-18 07:55:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et sinon, y'a toujours des terroristes en Egypte ? Petit besoin de rassurer ses clients ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>453</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-18 10:01:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-18 08:01:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est pas mal l'aspect parchemineux de la cartouche derrière le logo typographique, j'ai un peu peur que ça s'intègre mal dans les documents mais l'idée me parait assez joli]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Musimax et son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/08/17/musimax-et-son-nouveau-logo/</link>
		<pubDate>Tue, 17 Aug 2010 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/musimax-et-son-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_LijssKseAFo/TGVQDYycRGI/AAAAAAAAAMI/Sk4zpch8lyg/s1600/Avant-Après+Musimax.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/_LijssKseAFo/TGVQDYycRGI/AAAAAAAAAMI/Sk4zpch8lyg/s400/Avant-Après+Musimax.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">La chaîne <a href="http://www.musimax.com/">Musimax</a> est la propriété d'<a href="http://www.astral.com/fr/television/specialisee/musimax/default.idigit">Astral</a> qui a également <a href="http://logo-bedandy.blogspot.com/2010/05/astral-transforme-son-logo.html">changé d'identité</a> récemment. <a href="http://www.musimax.com/">I</a>l s'agit d'une chaîne de télévision québécoise, spécialisé dans la musique, lancée en 1997. Elle cible tout type de population, avec une programmation diverse, proposant autant du Rap, de la Folk ou du Heavy metal.</div><div style="clear: both; text-align: left;"></div><a name='more'></a><br /><div style="clear: both; text-align: left;">La nouvelle identité conçue en interne, ressemble d'avantage à un logo de réseaux sociaux, le jeu de typo de musimax disparait pour laisser place a un dessin, le M symbolisant à la fois les initiales de musique et Musimax, mais aussi "la communications par ondes musicales". On peut noter l'ajout du point ".com" au nom de la marque, pour inciter à venir visiter le site internet de la chaîne, bien fourni en vidéo. Le slogan de la marque reste "La musique est le star-système d'ici et d'ailleurs".</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Voici les derniers <a href="http://logo-bedandy.blogspot.com/search/label/media">logos du secteur des médias</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>676</wp:post_id>
		<wp:post_date><![CDATA[2010-08-17 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-17 07:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[musimax-et-son-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>444</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-17 11:25:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-17 09:25:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est la mode des logos en bleu en ce moment ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>448</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-17 22:56:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-17 20:56:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Logo très similaire au logo d'une marque de produits de beauté... www.murad.com]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>451</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-18 09:57:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-18 07:57:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Carrément ! Y'a aussi un label de musiques me semble-t-il qui a ce genre de logos, le M serpent... Ce genre de logos donne grave un sentiment de déjà-vu ? Mais pourquoi innover quand on peut simplement copier ... ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le polémique logo Tunisie Telecom</title>
		<link>http://yannickbourenane.com/preprod/2010/08/16/le-polemique-logo-tunisie-telecom/</link>
		<pubDate>Mon, 16 Aug 2010 11:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-polemique-logo-tunisie-telecom/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_LijssKseAFo/TGj2zA64a4I/AAAAAAAAAMg/lrML1zg-smg/s1600/Avant-après+logo+tunisie+telecom.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://3.bp.blogspot.com/_LijssKseAFo/TGj2zA64a4I/AAAAAAAAAMg/lrML1zg-smg/s400/Avant-après+logo+tunisie+telecom.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><br /></div><a href="http://www.tunisietelecom.tn/tt/internet/fr/">Tunisie Telecom</a> est le principal opérateur téléphonique de <a href="http://fr.wikipedia.org/wiki/Tunisie">Tunisie</a>, la société vient de dévoiler mercredi 11 août son nouveau logo qui provoque une importante polémique en Tunisie.<br /><br /><a name='more'></a>L'opérateur, leader du marché devant <a href="http://www.tunisiana.com/jahia/Jahia/">Tunisia</a>, effectue un changement de logo accompagné de la nouvelle filiale d'Havas. Séduit par le dynamisme du pays, le groupe de communication y a implanté une filiale dans le but de devenir leader du secteur sous les trois ans.<br /><br />Le nouveau logo conserve son bleu foncé, mais délaisse le bleu ciel, le nom de la marque devient plus discret, et opte pour une typo plus classique. Le sigle avec le téléphone est conservé mais devient beaucoup plus discret, laissant la place aux initiales de Tunisie Telecom, une signature a été ajoutée, "Le futur vous appelle". Un changement de logo plutôt positif, mais là où le bât blesse, c'est que le logo ressemble fortement à celui de <a href="http://www.virginmedia.com/">Virgin Média</a>.<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TGj80DWZzVI/AAAAAAAAAMo/z9Oi02jOFsM/s1600/virgin-media-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="273" src="http://4.bp.blogspot.com/_LijssKseAFo/TGj80DWZzVI/AAAAAAAAAMo/z9Oi02jOFsM/s320/virgin-media-logo.jpg" width="320" /></a></div>Le site internet <a href="http://www.tunisiehautdebit.com/index.php?option=com_content&view=article&id=769:polemique-a-propos-du-nouveau-logo-de-tunisie-telecom&catid=39:newstt&Itemid=60">Tunisie Haut Débit</a> rapporte<i> "Mr Allard se défend d'avoir plagié ou même s'être influencé par le logo du holding Virgin Média. Selon ses propos, il n'a découvert se logo qu'après la diffusion de notre article. Le nouveau logo TT a été en effet conçu après mûres réflexions et plusieurs changements. Le CEO de Havas Tunisie nous a par la suite montré la première version de ce logo et les raisons qui ont abouti à cette forme finale."</i><br /><i><br /></i><br />Pour son premier client, l'agence Havas Tunisie subi un coup dur, il aurait fallu effectuer une recherche un peu plus approfondie des acteurs de la téléphonie en Europe pour éviter une telle erreur.<br /><br />Pour voir les dernières nouveauté en <a href="http://logo-bedandy.blogspot.com/search/label/media">logo média</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>677</wp:post_id>
		<wp:post_date><![CDATA[2010-08-16 13:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-16 11:01:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-polemique-logo-tunisie-telecom]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510231311;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1115;}i:1;a:1:{s:2:"id";i:14687;}i:2;a:1:{s:2:"id";i:722;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>446</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-17 18:14:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-17 16:14:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi cette polémique de logo je la trouve très secondaire face aux nouvelles offres de TT qui m'intéressent plus qu'autre chose. surtout en ce qui concerne les offres adsl *.*]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>447</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-17 21:30:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-17 19:30:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A mon avis,cette polémique de logo commence vraiment à prendre des mesures extravagantes! La société fait de son mieux pour satisfaire ses clients et essaie de tous ses moyens de rendre ses offres plus nettes et plus accessibles mais il n'y a que le logo qui intéresse les internautes!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>449</wp:comment_id>
			<wp:comment_author><![CDATA[klimat]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/06410661433550266861</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-18 02:16:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-18 00:16:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[moi j'adore le changement du logo,avant elle avait comme proverbe pour vous en avance mes maintenant elle a mi le future vous appel je l'aime bien ce changement car s'est le symbole du développement et avec c nouvelle offre que aucun autre opérateur ne possède elle et passe pour la premier société de télécommunication en tunisie]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>452</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-18 09:59:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-18 07:59:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Franchement, ce logo est bien mieux le précédent. Et oui, on peut comprendre qu'il y ait polémique, il s'agit quand même de copier un logo qui dispose de droits d'auteurs. Alors le monsieur anonyme qui se plaint des critiques des "internautes", sachez que les "internautes" n'existent pas ! Ce n'est pas un concept les "internautes", c'est un peu comme les "gens", on y mets tout et surtout de la crainte et de l'incompréhension. Si vous regardez bien de quoi traite le site, vous comprendrez rapidement qu'il réunit plutôt des designers et des dir communication plutôt que "des internautes" !]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>454</wp:comment_id>
			<wp:comment_author><![CDATA[klimat]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/06410661433550266861</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-18 16:54:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-18 14:54:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'adore le proverbe le future vous appel]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>461</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-24 18:28:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-24 16:28:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beaucoup de commentaires ici s'extasient du fait que le slogan (et non pas le proverbe) fasse référence à l'avenir.<br />Je tiens à préciser qu'en communication, c'est le ba-ba. Déjà, rappelez-vous la pub il y a plus de 10 ans de FRANCE TELECOM ayant pour slogan "on va vous faire aimer l'an 2000".<br />Quant à la polémique concernant le logo, je suis d'accord avec Thomas (l'auteur de cet aticle), le ba-ba encore une fois d'une agence de com' c'est d'être au courant de tout ce qui se fait par la concurrence (aussi indirecte soit-elle).<br />Maintenant, quant à la polémique de l'argent dépensé par Tunisie télécom dans cette affaire, la polémique n'a pas lieu d'être à mon avis étant donné que cet argent bénéficiera au bureau d'administration d'Havas Tunisie et tout le monde sait à qui cela appartient.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>462</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-27 19:35:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-27 17:35:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Après cette affaire de logo, le dévoilement du spot publicitaire sucite également les polémiques : il ressemble en effet étrangement à celui de l'opérateur de téléphonie marocain MEDITEL : http://www.kiffegrave.com/2010/08/tunisie-telecom-a-travers-sa-nouvelle-agence-de-communication-havas-na-jamais-plagie-aucune-pub/comment-page-1/#comment-5806<br /><br />spot Tunisie télécom : http://www.facebook.com/video/video.php?v=105330049525220<br />MAllard ose dire dans le blog d'Havas tunisie qu'il veut faire concourir le spot dans des festivals étrangers !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>468</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-27 23:22:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-27 21:22:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très beau mais pompage ÉVIDENT sur le logo de "Virgin mobile"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>469</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-30 01:25:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-29 23:25:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça c'est bien beau, et dire que TT a déjà plagier un autre logo celui d'orange avec son offre ellisa<br />et il y a des gens qui disent que le plagiat ce n'est pas grave, et qu'elle fait de son mieux pour satisfaire ses clients, cela me fait rire,<br />il faut regarder la facture avent, puis constater le trous noir qu'on vous y engouffre... <br />en plus de ça, les "pro" de havas qui disent avoir chercher et ne pas trouver de ressemblance et dire qu'ils ont fait d'autres croquis, cela irrite un peut , car s'ils veulent être les leaders du marché tunisien c'est pas avec du pompage et du plagiat qu'ils vont le devenir, les créatifs existent, donnez leurs une chance de s'exprimer]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>521</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-22 18:44:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-22 16:44:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[meme si havas ont  argumentés  avec des croquis ou avec des recherches rien ne justifie la grande ressemblance au logo du Virgin en principe une telle chose pareille a l'existence d'un logo déjà presque identique en forme est visible pour les designers du havas...le plagia existe!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>522</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-22 19:00:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-22 17:00:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ils n'ont trouver que la forme de goute d'eau avec le même emplacement sur le plan! même c'est la même chose concernant les dimension la grande goute a gauche la petite a droite!!!! l'effet d'hombre et lumière sur la surface coloré!!! juste ils ont changés la couleur rouge par le bleu en ajoutant le ancien logo plus discret qu'avant dans la petite goute .placent l'abréviation de Tunisie Télécom TT dans la grande goute..mais dite moi est ce que sa reflète une recherche ce travaille!!! je pense pas! les nouvelles offres de TT exige un logo qui reflète une identité spécifique a TT. quelle faute havas! comme même vous n'êtes pas aveugle a ce point! c'est claire!]]></wp:comment_content>
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		<title>Histoire : General Electric et son logo mythique</title>
		<link>http://yannickbourenane.com/preprod/2010/08/16/histoire-general-electric-et-son-logo-mythique/</link>
		<pubDate>Mon, 16 Aug 2010 08:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_LijssKseAFo/TGKG_0EZIsI/AAAAAAAAAGw/aQh5ddxNUB8/s1600/Avant-après+GE.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/_LijssKseAFo/TGKG_0EZIsI/AAAAAAAAAGw/aQh5ddxNUB8/s400/Avant-après+GE.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.ge.com/">General Electric</a>, sur l'ensemble de ses performances est considéré comme la plus grande entreprise actuelle, et possède un logo à la hauteur de son statut. </div><br /><a name='more'></a><br /><div style="clear: both; text-align: left;">Fondé en 1892 par la fusion de la "<a href="http://fr.wikipedia.org/wiki/Thomson-Houston_Electric_Company">Thomson-Houston Electric Company</a>" et de la "<a href="http://fr.wikipedia.org/wiki/Edison_General_Electric_Company">Edison General Electric Company</a>", la société un l'un des fleurons de l'économie américaine. </div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Composé de 31 filiales réparties en 6 secteurs d'activités, l'entreprise à toujours été très en avance sur son temps, tout d'abord grâce à son créateur <a href="http://www.thomasedison.com/">Thomas Edison</a> qui déposa dans sa vie pas moins de 1093 brevets, dont pour <a href="http://fr.wikipedia.org/wiki/Phonographe">le phonographe</a>, <a href="http://fr.wikipedia.org/wiki/Lampe_électrique">l'ampoule</a>, la pile alcaline, la centrale électrique et de manière incertaine le téléphone et le cinema. </div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TGKNPaayCMI/AAAAAAAAAG4/Vdat2zvJo7c/s1600/Histoire+GE.jpg" style="display: inline !important; margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/_LijssKseAFo/TGKNPaayCMI/AAAAAAAAAG4/Vdat2zvJo7c/s320/Histoire+GE.jpg" width="260" /></a></div><div style="clear: both; text-align: left;">L'entreprise fut également la troisième à déposer un nom de domaine à deux lettres, mais c'est surtout son logo, qui en 110 ans n'a pas pris une ride, une véritable réussite. Redessiné par l'agence Landor en 1986, la dernière version provient de l'agence Wolff Olins, elle ajoute seulement des couleurs au logo. Représentant les initiales de la marque dessiné à la main, les lettres donne un vrai cachet au logo de l'entreprise, une reconnaissance unique, facilement reproductible et déclinable, une réussite de 110 ans et surement pour les 110 ans à venir.<br /><br />Il est intéressant de noter que l'entreprise a créée sa propre typographie en 2002, la "<a href="http://en.wikipedia.org/wiki/GE_Inspira">GE Inspira</a>" dessiné par Michel Abbink, elle ressemble d'assez près à la typographie Volkswagen la VAG Rounded<br /><br /><a href="http://2.bp.blogspot.com/_LijssKseAFo/TGKprT681OI/AAAAAAAAAHI/nNU8VgInXuo/s1600/all+logog+GE.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/_LijssKseAFo/TGKprT681OI/AAAAAAAAAHI/nNU8VgInXuo/s320/all+logog+GE.jpg" width="236" /></a><a href="http://3.bp.blogspot.com/_LijssKseAFo/TGO26y8-7vI/AAAAAAAAAIo/MYOf0CRNw7g/s1600/vagrounded.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="128" src="http://3.bp.blogspot.com/_LijssKseAFo/TGO26y8-7vI/AAAAAAAAAIo/MYOf0CRNw7g/s200/vagrounded.png" width="200" /></a><br /><br /></div><div style="text-align: center;"></div><div style="clear: both; text-align: left;"></div><div style="text-align: center;"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>678</wp:post_id>
		<wp:post_date><![CDATA[2010-08-16 10:30:00]]></wp:post_date>
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		<wp:post_name><![CDATA[histoire-general-electric-et-son-logo-mythique]]></wp:post_name>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>443</wp:comment_id>
			<wp:comment_author><![CDATA[sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-16 10:33:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-16 08:33:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on croirait une assiette en porcelaine de wedgwood... un charme britannique :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Comment mal choisir son logo ?</title>
		<link>http://yannickbourenane.com/preprod/2010/08/14/comment-mal-choisir-son-logo/</link>
		<pubDate>Sat, 14 Aug 2010 11:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"></div>
<div style="clear: both; text-align: left;">Quelques <a href="http://www.buzzitblog.com/?p=129">exemples de logos</a> dignes des lapsus les plus révélateurs à forte connotation sexuelle. Merci à Sophie du très bon <a href="http://www.agent002.com/">agent d'illustrateur Agent 002</a> pour l'info. Premier exemple de logo, le plus célèbre d'entre tous, celui de l'Instituto de Estudos Orientais.</div>
<a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TGaB4TlpfGI/AAAAAAAAByY/SpyWH6hMV1c/s1600/instituto-estudos-orientais-logo-sexe.gif"><img src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TGaB4TlpfGI/AAAAAAAAByY/SpyWH6hMV1c/s320/instituto-estudos-orientais-logo-sexe.gif" alt="" border="0" /></a>
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<a name="more"></a>
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<div style="clear: both; text-align: left;"><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/_LijssKseAFo/TGU_LVW0QYI/AAAAAAAAALQ/C8GKiPaawLg/s1600/logo09.jpg"><img src="http://1.bp.blogspot.com/_LijssKseAFo/TGU_LVW0QYI/AAAAAAAAALQ/C8GKiPaawLg/s400/logo09.jpg" alt="" width="400" height="298" border="0" /></a></div>
<div style="clear: both; text-align: left;">Symbolique allemande, avec Amadeus Mozart, une bière et ... un hot-dog</div>
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<div style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/_LijssKseAFo/TGU_JsBdEhI/AAAAAAAAALI/ZTYXNTHMTyw/s1600/logo07.jpg"><img src="http://3.bp.blogspot.com/_LijssKseAFo/TGU_JsBdEhI/AAAAAAAAALI/ZTYXNTHMTyw/s400/logo07.jpg" alt="" width="400" height="400" border="0" /></a></div>
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<div style="clear: both; text-align: left;">Une marque Tchécoslovaque de hot-dog des années 20</div>
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<div style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/_LijssKseAFo/TGU_ON-pU0I/AAAAAAAAALY/yAfiyFFDYoY/s1600/logo10.jpg"><img src="http://1.bp.blogspot.com/_LijssKseAFo/TGU_ON-pU0I/AAAAAAAAALY/yAfiyFFDYoY/s400/logo10.jpg" alt="" width="358" height="400" border="0" /></a></div>
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<div style="clear: both; text-align: left;">Le futur logo de Londres 2012, certain y voit un 20 et un 12 superposé, d'autre voit Lisa Simpson occupé...</div>
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<div style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/_LijssKseAFo/TGVBq_IM8hI/AAAAAAAAAL4/ExALQ3siWsI/s1600/Nagoya-Bone-Group.jpg"><img src="http://3.bp.blogspot.com/_LijssKseAFo/TGVBq_IM8hI/AAAAAAAAAL4/ExALQ3siWsI/s400/Nagoya-Bone-Group.jpg" alt="" width="400" height="107" border="0" /></a></div>
<div style="clear: both; text-align: left;">Le logo d'un site web japonais</div>
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<div style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/_LijssKseAFo/TGU_S6gRDiI/AAAAAAAAALg/5Rw2wLlg9JA/s1600/lol-e1270577311183.jpg"><img src="http://4.bp.blogspot.com/_LijssKseAFo/TGU_S6gRDiI/AAAAAAAAALg/5Rw2wLlg9JA/s400/lol-e1270577311183.jpg" alt="" width="362" height="400" border="0" /></a></div>
<div style="clear: both; text-align: left;">Il ne faut pas rire de quelqu'un qui se noie</div>
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<div style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/_LijssKseAFo/TGU_XKAosJI/AAAAAAAAALo/kuVanT6K1rA/s1600/MegaFlicks.jpg"><img src="http://4.bp.blogspot.com/_LijssKseAFo/TGU_XKAosJI/AAAAAAAAALo/kuVanT6K1rA/s400/MegaFlicks.jpg" alt="" width="400" height="355" border="0" /></a></div>
<div style="clear: both; text-align: left;">Il faut bien choisir sa typographie et l'espacement entre les lettres, l'enseigne Mega Flicks le prouve</div>
<div style="clear: both; text-align: left;"></div>
<div style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/_LijssKseAFo/TGU_a4PKiEI/AAAAAAAAALw/hhf9pZ_Ml8U/s1600/menuiserie+industrielle.gif"><img src="http://1.bp.blogspot.com/_LijssKseAFo/TGU_a4PKiEI/AAAAAAAAALw/hhf9pZ_Ml8U/s400/menuiserie+industrielle.gif" alt="" width="400" height="264" border="0" /></a></div>
<div style="clear: both; text-align: left;">Ceci n'ets pas un centre de massage, mais une menuiserie</div>
<div style="clear: both; text-align: left;"></div>
<div style="clear: both; text-align: left;"><a style="clear: left; display: inline ! important; margin-bottom: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/_LijssKseAFo/TGU-oelgmiI/AAAAAAAAAK4/BjRsHsylGs0/s1600/kudawara2.jpg"><img src="http://1.bp.blogspot.com/_LijssKseAFo/TGU-oelgmiI/AAAAAAAAAK4/BjRsHsylGs0/s400/kudawara2.jpg" alt="" width="400" height="300" border="0" /></a></div>
<div style="clear: both; text-align: left;">Une pharmacie japonaise, au logo évocateur</div>
<div style="clear: both; text-align: left;"></div>
<div style="clear: both; text-align: left;"><span style="color: black;"><span style="color: black;"><a style="clear: left; display: inline ! important; margin-bottom: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/_LijssKseAFo/TGU-mNXJNwI/AAAAAAAAAKw/5ngtjeAA46g/s1600/kids-exchange-typo.jpg"><img src="http://1.bp.blogspot.com/_LijssKseAFo/TGU-mNXJNwI/AAAAAAAAAKw/5ngtjeAA46g/s400/kids-exchange-typo.jpg" alt="" width="400" height="300" border="0" /></a></span></span></div>
<div style="clear: both; text-align: left;"><span style="color: black;">Kids Exchange connait aussi quelque problème d'espacement de typo</span></div>
<div style="clear: both; text-align: left;"><span style="color: black;"> </span></div>
<div style="clear: both; text-align: left;"></div>
<div style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/_LijssKseAFo/TGU-Ye9NYdI/AAAAAAAAAKY/1qYAK8kKrLY/s1600/ComputerDoctors.jpg"><img src="http://2.bp.blogspot.com/_LijssKseAFo/TGU-Ye9NYdI/AAAAAAAAAKY/1qYAK8kKrLY/s400/ComputerDoctors.jpg" alt="" width="400" height="282" border="0" /></a></div>
<div style="clear: both; text-align: left;">Une entreprise pour soigner son ordinateur et que son ordinateur</div>
<div style="clear: both; text-align: left;"></div>
<div style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em; text-align: center;" href="http://2.bp.blogspot.com/_LijssKseAFo/TGU-S4wrqdI/AAAAAAAAAKI/GreN5-WOGNs/s1600/Arlington-Pediatric-Center-worstlogoever.jpg"><img src="http://2.bp.blogspot.com/_LijssKseAFo/TGU-S4wrqdI/AAAAAAAAAKI/GreN5-WOGNs/s400/Arlington-Pediatric-Center-worstlogoever.jpg" alt="" width="400" height="322" border="0" /></a></div>
<div style="clear: both; text-align: left;">Un centre de pédiatrie plus que douteux.</div>
<div style="clear: both; text-align: left;"></div>
<div style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/_LijssKseAFo/TGU-VjEllyI/AAAAAAAAAKQ/tnLtmw0PC88/s1600/AthertonCarCentre.jpg"><img src="http://3.bp.blogspot.com/_LijssKseAFo/TGU-VjEllyI/AAAAAAAAAKQ/tnLtmw0PC88/s400/AthertonCarCentre.jpg" alt="" width="400" height="314" border="0" /></a></div>
<div style="clear: both; text-align: left;">Un concessionnaire automobile</div>
<div style="clear: both; text-align: left;"></div>
<div style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/_LijssKseAFo/TGU_F7DM7qI/AAAAAAAAALA/g_vtu95ueIk/s1600/logo05.jpg"><img src="http://3.bp.blogspot.com/_LijssKseAFo/TGU_F7DM7qI/AAAAAAAAALA/g_vtu95ueIk/s400/logo05.jpg" alt="" width="400" height="190" border="0" /></a></div>
<div style="clear: both; text-align: left;">Une clinique dentaire, rien de plus.</div>
<div style="clear: both; text-align: left;"></div>
<div style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/_LijssKseAFo/TGVFb5p5XsI/AAAAAAAAAMA/Y8dPXRbn_hs/s1600/a-style.jpg"><img src="http://4.bp.blogspot.com/_LijssKseAFo/TGVFb5p5XsI/AAAAAAAAAMA/Y8dPXRbn_hs/s400/a-style.jpg" alt="" width="400" height="392" border="0" /></a></div>
<div style="clear: both; text-align: left;">Le A-style, qui cette fois ci a été réalisé pour que seul les jeunes le comprennent. Entre un A avec un tréma sur le côté et une position sexuelle, le logo reste une réussite.</div>
<div style="text-align: left;"></div>
<div style="text-align: left;"><span style="font-family: 'Lucida Grande'; font-size: small;"><span style="font-size: 11px;"> </span></span></div>]]></content:encoded>
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		<wp:post_id>679</wp:post_id>
		<wp:post_date><![CDATA[2010-08-14 13:46:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-14 11:46:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:comment_id>445</wp:comment_id>
			<wp:comment_author><![CDATA[Charles-Edouard]]></wp:comment_author>
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			<wp:comment_author_url>http://www.blogger.com/profile/14412079228043857410</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-08-17 13:05:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-17 11:05:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement, ce que l'on pourrait penser être une bonne idée à la base peut s'avérer douteux.<br />On ne peut pas leur enlever la qualité suivante : Ils marquent les esprits !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>455</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-08-18 16:54:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-18 14:54:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'agence Graphèmes en a aussi fait un article dans sa Pause Design ... http://www.graphemes.com/enews/22/22obscene.html]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1896</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[iebli@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.20.112.94]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-21 15:40:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-21 14:40:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sans oublier le logo Sushi Shop...]]></wp:comment_content>
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		<title>Le magazine W se relooke</title>
		<link>http://yannickbourenane.com/preprod/2010/08/13/le-magazine-w-se-relooke/</link>
		<pubDate>Fri, 13 Aug 2010 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-magazine-w-se-relooke/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_LijssKseAFo/TGGE0lzTAgI/AAAAAAAAAGY/WWoVTtvFzOM/s1600/Avant-Après+W.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/_LijssKseAFo/TGGE0lzTAgI/AAAAAAAAAGY/WWoVTtvFzOM/s400/Avant-Après+W.jpg" width="400" /></a></div><div style="clear: both; text-align: left;"><br /></div><a href="http://www.wmagazine.com/">W est un mensuel américain</a> à la réputation assez controversée, avec de long reportages photographiques sur les stars et la mode.<br /><br /><a name='more'></a>Appartenant aux éditions Condé Nast, il a été créée en 1971 et est publié à 469 000 exemplaires. Le magazine a acquis un statut sulfureux avec des séries photographiques osées de Tom Ford, <a href="http://www.stevenkleinstudio.com/www/index.html">Steven Klein</a>, <a href="http://www.bruceweber.com/">Bruce Weber</a> ou encore <a href="http://fr.wikipedia.org/wiki/Steven_Meisel">Steven Meisel</a>.<br /><br /><a href="http://www.wmagazine.com/">Le magazine</a> possède désormais un W beaucoup plus élégant, plus fin, ce qui donne une allure plus luxueuse, un aspect moderne renforcé avec la photographie de la couverture. La nouvelle signature reprend la règle journalistique des 5 W, "Who, what, when, where, why", en l'adaptant au monde de la mode.<br /><br /><span style="line-height: 18px;"><span style="font-family: Times, 'Times New Roman', serif;"><i>«Nous allons publier trois couvertures», a indiqué Stefano Tonchi à </i></span></span><span style="line-height: 18px;"><em><span style="font-family: Times, 'Times New Roman', serif;"><a href="http://www.wwd.com/">WWD</a></span></em></span><span style="line-height: 18px;"><span style="font-family: Times, 'Times New Roman', serif;"><i>. «Et puis c'est un nouveau logo, même s'il ressemble beaucoup au précédent, dans une nouvelle police de caractère "Benton". C'est assez mince, très vertical. C'est très élégant et c'est en italique, avec une notion de mouvement, d'évolution.»</i></span></span><br /><span style="line-height: 18px;"><span style="font-family: Times, 'Times New Roman', serif;"><i><br /></i></span></span><br /><span style="line-height: 18px;"><span style="font-family: Times, 'Times New Roman', serif;"><i>«Il y a aussi un slogan (ça n'a jamais existé pour </i></span><em><span style="font-family: Times, 'Times New Roman', serif;">W</span></em><span style="font-family: Times, 'Times New Roman', serif;"><i>) qui je pense définit ce que représente </i></span><em><span style="font-family: Times, 'Times New Roman', serif;">W</span></em><span style="font-family: Times, 'Times New Roman', serif;"><i>. Ce n'est pas seulement de la mode féminine, mais le monde du style, et, plus exactement, nos cinq W: qui, quoi, où, quand et pourquoi [cinq mots qui commencent par W en anglais] dans le monde du style.»</i></span></span><br /><span style="line-height: 18px;"><span style="font-family: Times, 'Times New Roman', serif;"><i><br /></i></span></span><br /><span style="font-family: Times, 'Times New Roman', serif;"><span style="line-height: 18px;"><a href="http://www.cyberpresse.ca/vivre/mode/201008/10/01-4305352-premiere-image-le-nouveau-w.php">info provenant du site cyberpresse.</a></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>680</wp:post_id>
		<wp:post_date><![CDATA[2010-08-13 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-13 07:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>467</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-08-27 23:19:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-27 21:19:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si c'est pas photoshopé à mort ça... Pfouah!]]></wp:comment_content>
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		<title>Le nouveau logo du Japon</title>
		<link>http://yannickbourenane.com/preprod/2010/08/12/le-nouveau-logo-du-japon/</link>
		<pubDate>Thu, 12 Aug 2010 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_LijssKseAFo/TGK54YvojcI/AAAAAAAAAHo/ntugSXgoWQ0/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://2.bp.blogspot.com/_LijssKseAFo/TGK54YvojcI/AAAAAAAAAHo/ntugSXgoWQ0/s400/Avant-Après.jpg" width="400" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Le <a href="http://www.tourisme-japon.fr/">Japon</a> a décidé de changer de logo, pour pouvoir mieux exprimer la nature du pays. On passe d'un logo plutôt abstrait, qui jouait sur la forme de l'île et sur le nom du pays qui signifie "lieu d'origine du soleil" a un logo un peu plus moderne.</div><div style="clear: both; text-align: left;"></div><a name='more'></a><br /><br /><div style="clear: both; text-align: left;">Pour ce nouveau logo, deux symboles du pays ont été repris. Le disque rouge représentant le soleil, du drapeau japonais apparu pour la première fois au 15ème siècle. Le second symbole est la fleur de cerisier, arbre typique, insigne de la police et de l'armée; le gouvernement encourageait autrefois le peuple à croire que l'âme des soldats morts au combat se réincarnerait en fleurs de cerisier.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Ce nouveau logo est dans l'ensemble une réussite, il y a une nette amélioration au niveau du design. La nouvelle signature est "Endless Discovery". Les points après Japan et discovery peuvent surprendre.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Voici l'annonce du nouveau logo sur le <a href="https://www.tourisme-japon.fr/Professionnels-du-tourisme/Courrier-Touristique-Japon/Courrier-Touristique-Japon-n-32/Decouvrez-notre-nouveau-logo">site du tourisme Japonais</a>.</div><div style="clear: both; text-align: left;"><span style="color: #4c4c4c; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"></span></div><div style="line-height: 1.4em; margin-bottom: 0.7em; margin-left: 0px; margin-right: 0px; margin-top: 0.5em; text-align: justify;"><span style="color: black;"><i><span style="font-family: Times, 'Times New Roman', serif;">"</span><span style="font-family: Times, 'Times New Roman', serif;">Ce logo a été conçu pour donner une nouvelle image du Japon et de sa promotion en tant que destination touristique.</span></i></span></div><div style="line-height: 1.4em; margin-bottom: 0.7em; margin-left: 0px; margin-right: 0px; margin-top: 0.5em; text-align: justify;"><span style="color: black;"><i><span style="font-family: Times, 'Times New Roman', serif;">Le nouveau slogan a été choisi pour inviter le visiteur à considérer le Japon comme une destination qui se visite plusieurs fois pour découvrir les innombrables attraits historiques et culturels qu’elle possède.</span></i></span></div><div style="line-height: 1.4em; margin-bottom: 0.7em; margin-left: 0px; margin-right: 0px; margin-top: 0.5em; text-align: justify;"><span style="color: black;"><i><span style="font-family: Times, 'Times New Roman', serif;">En effet, les fleurs de cerisiers représentent la beauté de la nature, la tradition et la culture tandis que le design tendance et son slogan anglais met l’accent sur la culture contemporaine du Japon ; l’art, l’architecture, la mode et la culture pop."</span></i></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>681</wp:post_id>
		<wp:post_date><![CDATA[2010-08-12 09:00:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_date><![CDATA[2010-08-12 14:46:13]]></wp:comment_date>
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			<wp:comment_content><![CDATA[trop mimi]]></wp:comment_content>
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		<title>Histoire : Le logo de la NBC, une histoire à rebondissement</title>
		<link>http://yannickbourenane.com/preprod/2010/08/10/histoire-le-logo-de-la-nbc-une-histoire-a-rebondissement/</link>
		<pubDate>Tue, 10 Aug 2010 09:23:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TFggLyhOZUI/AAAAAAAAAFw/Ji8_dm0LLvc/s1600/Histoire+de+NBC.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/_LijssKseAFo/TFggLyhOZUI/AAAAAAAAAFw/Ji8_dm0LLvc/s400/Histoire+de+NBC.jpg" width="367" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">La <a href="http://www.nbc.com/">National Broadcasting Company</a> possède un logo dont l'histoire est pleine de rebondissements, la NBC est une compagnie audiovisuelle américaine créée de la fusion de plusieurs radios rachetées par <a href="http://fr.wikipedia.org/wiki/Radio_Corporation_of_America">Radio Corporation of America</a>. </div><div style="clear: both; text-align: left;"></div><a name='more'></a><br /><br /><div style="clear: both; text-align: left;"></div><ul><li>Le premier logo, représente une variation du logo de la <a href="http://1.bp.blogspot.com/_2_4kbVResRA/TBWV09wqeqI/AAAAAAAAB0A/KS7FeX-BWQw/s1600/RKO.jpg">RKO Pictures</a>, à gauche les rayons des ondes, à droite les rayons d'émissions de télévision. </li><li>Le second logo, prend la forme d'un xylophone, à cause du <a href="http://www.youtube.com/watch?v=6dXHX-ea25k">générique sonore</a> de trois notes de la chaine.</li><li>Le troisième logo de 1956, fut dessiné par<a href="http://en.wikipedia.org/wiki/John_J._Graham"> John J. Graham</a>, un paon multicolore, pour indiquer la richesse de coloris de la chaîne, car dès sa création NBC était en couleur.</li><li>En 1962, un autre logo rejoint le Paon, le logo serpent, chaque lettre est reliée à la précédente, il fut également dessiné par John J. Graham.</li><li>Le quatrième logo fut un désastre, les deux trapèzes, en plus d'avoir coûté un million de dollars, on se rend compte qu'il s'agit d'une copie du logo de la chaine de télé du Nebraska<a href="http://3.bp.blogspot.com/_LijssKseAFo/TGEPw8_Yb-I/AAAAAAAAAGA/WZFHgKMLwwY/s1600/nebraska_etv_n_logo.gif" style="clear: left; display: inline !important; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_LijssKseAFo/TGEPw8_Yb-I/AAAAAAAAAGA/WZFHgKMLwwY/s320/nebraska_etv_n_logo.gif" /></a>NBC fournit alors pour 800 000$ d'équipement télévisé couleurs à la chaine du Nebraska pour pouvoir continuer à employer le logo, et 500 000$ pour les aider à changer de logo et à le mettre en application.</li></ul><br /><div style="clear: both; text-align: left;"></div><ul><li>En 1979, le Paon revient sur le logo, superposé au N, un paon simplifié, aux couleurs plus harmonieuses.</li><li>Pour les 60 ans de la chaine, en 1986, NBC décide de revoir son logo, réalisé par l'agence Chermayeff & Geismar, les couleurs sont modifiées, pour les trois couleurs primaires et trois couleurs secondaires, le paon regarde désormais à droite.</li></ul><br /><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Aujourd'hui ce logo est devenu très populaire, il n'a pas pris une ride en 25 ans de service. Il est même une source d'inspiration pour de nombreux créatifs, à l'image du <a href="http://www.nathanlove.com/#/nbc-peacock">clip de Nathan Love</a>. Pour anecdote, le forum le Nodal a déniché une <a href="http://www.jaamejaminternational.us/">télévision par satellite iranienne</a> qui utilise un logo très ressemblant.<a href="http://3.bp.blogspot.com/_LijssKseAFo/TGEZ35kkXAI/AAAAAAAAAGI/sSUD-kF_QUI/s1600/jaam_e_jam_international.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_LijssKseAFo/TGEZ35kkXAI/AAAAAAAAAGI/sSUD-kF_QUI/s320/jaam_e_jam_international.jpg" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Pour voir les précédentes <a href="http://logo-bedandy.blogspot.com/search/label/Histoire%20de%20logos">histoires de logos</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>682</wp:post_id>
		<wp:post_date><![CDATA[2010-08-10 11:23:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Changement de logo pour le club de Romorantin</title>
		<link>http://yannickbourenane.com/preprod/2010/08/06/changement-de-logo-pour-le-club-de-romorantin/</link>
		<pubDate>Fri, 06 Aug 2010 06:30:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TFrcqFTT37I/AAAAAAAAAF4/dcEpY9vZMDE/s1600/avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://4.bp.blogspot.com/_LijssKseAFo/TFrcqFTT37I/AAAAAAAAAF4/dcEpY9vZMDE/s400/avant-Après.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.soromorantin.com/">Le club de football</a> de <a href="http://www.romorantin.com/">Romorantin</a> de la région centre, inaugure un nouveau logo pour cette nouvelle saison. Le club souhaite un retour au niveau national après avoir rétrogradé en <a href="http://www.foot-national.com/">CFA</a> en 2008.</div><div style="clear: both; text-align: left;"></div><a name='more'></a><br /><br /><div style="clear: both; text-align: left;">Le logo original, très simpliste, se voit affublé d'une ribambelle de détail, une sorte de blason circulaire, une salamandre, symbole de la région et un filet sur le côté gauche. Le <a href="http://www.soromorantin.com/">SOR</a> en lui même connait une évolution graphique positive. Cependant la queue de la salamandre aurait pu mieux être intégré au cercle autour du ballon. Le dégradé, quand à lui, nuit à la clarté du logo qui est déjà bien chargé. Un blason plus simpliste, pas de dégradé, ni de filet aurait peut-être rendus ce changement de logo gagnant. Reste à voir l'application sur les maillots</div>Pour voir les <a href="http://logo-bedandy.blogspot.com/search/label/sport">derniers maillots sportif</a>, et ceux d'autre <a href="http://logo-bedandy.blogspot.com/2010/05/mercato-des-logos-de-clubs-de-football.html">club de football</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>683</wp:post_id>
		<wp:post_date><![CDATA[2010-08-06 08:30:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>435</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-08-08 11:55:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-08 09:55:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comme d'hab, les clubs de foot peuvent pas s'empêcher de mettre un ballon dans leur blason, pour une fois, ils feraient bien d'aller faire un tour sur les sites sportifs américains]]></wp:comment_content>
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		<title>Virgin Atlantic simplifie le design de sa flotte</title>
		<link>http://yannickbourenane.com/preprod/2010/08/04/virgin-atlantic-simplifie-le-design-de-sa-flotte/</link>
		<pubDate>Wed, 04 Aug 2010 05:30:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-ryCdNzfevE0/TZSD_kfpJeI/AAAAAAAACm8/H6ybg-kzew4/s1600/virgin-atlantic-logo.jpg"><img src="http://1.bp.blogspot.com/-ryCdNzfevE0/TZSD_kfpJeI/AAAAAAAACm8/H6ybg-kzew4/s400/virgin-atlantic-logo.jpg" alt="" width="400" height="237" border="0" /></a></div>
<div style="clear: both; text-align: center;"></div>
<div style="clear: both; text-align: left;"><a href="http://www.virgin-atlantic.com/en/eu/allaboutus/index.jsp">Virgin Atlantic</a> est l'une des 13 compagnies de transport de <a href="http://www.virgin.com/">Virgin Group</a>, de l'autodidacte anglais <a href="http://fr.wikipedia.org/wiki/Richard_Branson">Richard Branson</a>. La seconde compagnie long courrier d'Angleterre <a href="http://www.virgin.com/travel/news/virgin-atlantic-unveils-new-livery">va modifier le design de ses avions</a>, composé majoritairement de 747 et d'A340.</div>
<a name="more"></a>
<div style="clear: both; text-align: left;"><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/_LijssKseAFo/TFbGrIGLe2I/AAAAAAAAAFo/QO0gBEYaeqc/s1600/Avant-Après.jpg"><img src="http://4.bp.blogspot.com/_LijssKseAFo/TFbGrIGLe2I/AAAAAAAAAFo/QO0gBEYaeqc/s400/Avant-Après.jpg" alt="" width="400" height="292" border="0" /></a>Après un travail de plus d'un an avec London’s Circus et johnson banks, la typo devient beaucoup plus lisible et élégant et devient violet foncé. La femme volante portant le drapeau de l'Angleterre devrait être retravaillé. Le logo sera apposé sur les <a href="http://www.google.com/images?client=safari&amp;rls=en&amp;q=winglets&amp;oe=UTF-8&amp;um=1&amp;ie=UTF-8&amp;source=og&amp;sa=N&amp;hl=en&amp;tab=wi&amp;biw=1678&amp;bih=890">winglets</a>. Les trains d'atterrissage mettront en valeur le logo violet foncé " Pour que l'avion soit plus facilement identifiable au décollage et à l'atterrissage"</div>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-W53moasRUkQ/TZSEr-q1e2I/AAAAAAAACnA/XIIEV5WgQMQ/s1600/virgin_atlantic_livery_belly.jpg"><img src="http://2.bp.blogspot.com/-W53moasRUkQ/TZSEr-q1e2I/AAAAAAAACnA/XIIEV5WgQMQ/s400/virgin_atlantic_livery_belly.jpg" alt="" width="400" height="222" border="0" /></a></div>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-j3O9BetU0l4/TZSEsPKj5wI/AAAAAAAACnE/unaeNnoUHAM/s1600/virgin_atlantic_stacked.gif"><img src="http://4.bp.blogspot.com/-j3O9BetU0l4/TZSEsPKj5wI/AAAAAAAACnE/unaeNnoUHAM/s400/virgin_atlantic_stacked.gif" alt="" width="246" height="400" border="0" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>684</wp:post_id>
		<wp:post_date><![CDATA[2010-08-04 07:30:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Albingia modifie son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2010/08/03/albingia-modifie-son-identite-visuelle/</link>
		<pubDate>Tue, 03 Aug 2010 07:26:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><br /></div><div style="text-align: center;"><a href="http://3.bp.blogspot.com/_LijssKseAFo/TFa3RGrixYI/AAAAAAAAAFg/QEd1Go0WwRQ/s1600/Avant-Après.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://3.bp.blogspot.com/_LijssKseAFo/TFa3RGrixYI/AAAAAAAAAFg/QEd1Go0WwRQ/s400/Avant-Après.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.albingia.fr/">Albingia</a>, compagnie d'assurance spécialisée dans les risques d'entreprise améliore son logo, pour davantage illustrer son positionnement et sa diversification dans ses activités. </div><a name='more'></a>Le nouveau logo ne garde du précédent, que le "A" stylisé et y ajoute un dégradé. Le "A" se place au-dessus d'Albigia qui passe en minuscule avec une typographie proche de l'helvetica. Le slogan "au-delà des standards" devient "vous assurer avec talent".<br /><div style="clear: both; text-align: left;">L'initiative de changer de logo est bonne car l'ancien logo pouvait faire penser à une marque d'électroménager, seulement le nouveau logo ne fait toujours pas penser à une compagnie d'assurance. On constate que la création a beaucoup de mal à respirer, on peut se demander pourquoi avoir écrasé le nom de marque entre l'icône et le slogan ? Il aurait peut-être été plus judicieux d'enlever la signature et d'espacer le logo et Albingia.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Selon le communiqué <i>"L'identité visuelle est plus moderne, celle-ci se veut également audacieuse, l'objectif de la campagne étant d'insuffler une nouvelle dynamique de développement tout en respectant les fondamentaux ayant contribué à son succès : technicité, réactivité et fiabilité"</i> </div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Les dernières actualités des <a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurances">logos du secteur bancaire et assurances</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>685</wp:post_id>
		<wp:post_date><![CDATA[2010-08-03 09:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-03 07:26:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
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		<title>Histoire : Alfa Romeo, le logo centenaire</title>
		<link>http://yannickbourenane.com/preprod/2010/08/02/histoire-alfa-romeo-le-logo-centenaire/</link>
		<pubDate>Mon, 02 Aug 2010 10:03:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TFaX-X7OF5I/AAAAAAAAAEs/au3TGF3W9D4/s1600/test.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://4.bp.blogspot.com/_LijssKseAFo/TFaX-X7OF5I/AAAAAAAAAEs/au3TGF3W9D4/s400/test.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.alfaromeo.com/com/cmsen/homepage/pages/home.aspx?outputXml=true&CustomResponse=WebCrawler">Alfa Romeo</a>, le constructeur automobile italien, centenaire depuis un mois, possède un logo assez énigmatique quand on y regarde de plus près. </div><a name='more'></a>L'écurie Alfa Romeo, pour "Anonima Lombarda Fabbrica Automobili", spécialisé autrefois dans les voitures de sport possède pour logo, un blason avec une croix et un serpent dévorant un enfant. À l'origine, la marque portait le nom d'Alfa Milano avant de s'associer avec Nicola Romeo, puis de définitivement délaisser Milano en 1972, la marque produisant des voitures dans tout le Mezzogiorno.<br /><div style="clear: both; text-align: left;">Concernant le logo, l'histoire commence en 1910, lorsqu'un jeune designer du bureau technique attendant son tramway, vit le blason de la famille des Visconti sur la tour Filarete de Milan. Les dirigeants de la firme y ajoutèrent le blason de la ville. Le serpent est en réalité une Guivre pour les Italiens ce qui correspond à une Vouivre pour les Français, un serpent avec ou sans ailes, protégeant un énorme diamant. La légende veut que Ottone Visconti lors de la croisade de 1187, pris ce symbole sur un Sarrasin vaincu pour en faire le symbole de la ville. Une autre légende veut qu'un autre membre de la famille Visconti tua une Guivre qui terrorisait les habitants de Milan. Jusqu'en 1946, on peut également apercevoir deux noeuds de la maison de Savoie séparant Alfa et Milano, ils seront remplacés après la 2nd guerre mondiale. La couronne de laurier du logo de 1925 est dû à la victoire de la voiture P2 au premier championnat du monde.</div><div style="clear: both; text-align: left;">De l'étendard d'un Sarrazin vaincu lors d'une croisade à l'une des plus prestigieuses marque automobile, nous pouvons dire que ce logo a traversé les époques.</div><div style="clear: both; text-align: left;"><br /></div><div style="text-align: center;"><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TFZ_iNpzNzI/AAAAAAAAAD8/Di9JYxuOcoY/s1600/milanostemmawq1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/_LijssKseAFo/TFZ_iNpzNzI/AAAAAAAAAD8/Di9JYxuOcoY/s200/milanostemmawq1.png" width="147" /></a><a href="http://4.bp.blogspot.com/_LijssKseAFo/TFZ9TdXeDXI/AAAAAAAAAD0/Q13PmE58fy8/s1600/visconti.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/_LijssKseAFo/TFZ9TdXeDXI/AAAAAAAAAD0/Q13PmE58fy8/s200/visconti.jpg" width="163" /></a></div></div><div style="text-align: center;">Les armoiries de Milan à gauche et le blason de la famille Visconti à droite</div><div style="text-align: center;"><div style="clear: both; text-align: center;"></div><div style="text-align: auto;"><br /></div><a href="http://4.bp.blogspot.com/_LijssKseAFo/TFaUGI_fi4I/AAAAAAAAAEU/Y-kBpGoOhrk/s1600/Evolution.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="285" src="http://4.bp.blogspot.com/_LijssKseAFo/TFaUGI_fi4I/AAAAAAAAAEU/Y-kBpGoOhrk/s400/Evolution.jpg" width="400" /></a><br /><br /></div><div style="text-align: center;"><div style="text-align: left;">Pour voir le précédent billet sur la petite <a href="http://logo-bedandy.blogspot.com/search/label/Histoire%20de%20logos">histoire des logos</a>, ainsi que que sur les<a href="http://logo-bedandy.blogspot.com/search/label/transport"> logos du secteur des transports</a>.</div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>686</wp:post_id>
		<wp:post_date><![CDATA[2010-08-02 12:03:00]]></wp:post_date>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508572455;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11976;}i:1;a:1:{s:2:"id";i:941;}i:2;a:1:{s:2:"id";i:703;}}}}]]></wp:meta_value>
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			<wp:comment_id>432</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-02 18:47:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-02 16:47:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et voir aussi l'excellent site sur les logos de type héraldique, en lien ci-contre]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>23ème logo pour Hilton, les hôtels</title>
		<link>http://yannickbourenane.com/preprod/2010/09/16/23eme-logo-pour-hilton-les-hotels/</link>
		<pubDate>Thu, 16 Sep 2010 09:00:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJEeoJ2srRI/AAAAAAAAB5Q/6AZaECk-OPg/s1600/hilton-hotel-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="187" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJEeoJ2srRI/AAAAAAAAB5Q/6AZaECk-OPg/s400/hilton-hotel-logo.jpg" width="400" /></a></div>Après 12 années d'exercice du précédent logo, conçu en 1998 par Enterprise Identity, la <a href="http://www.hilton.com/fr/hi/brand/about.jhtml">chaîne hôtelière Hilton</a> a dévoilé un nouveau logo depuis le 16 août 2010. Désormais, Hilton fait davantage que de l'hôtellerie, elle affiche désormais "resorts". Un an plutôt, le groupe, <a href="http://logo-bedandy.blogspot.com/2009/09/et-un-nouveau-logo-pour-hilton.html">Hilton Family devenait Hilton worldwide</a>, le mot family semblait posait un souci... Il faut voir les 23 logos <i>(en cliquant sur lire plus) </i>pour analyser le chemin parcouru par l'entreprise américaine.<br /><a name='more'></a><br /><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="74" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJEe87_kR3I/AAAAAAAAB5Y/Bh0tQ1A3JBc/s200/HILTON_logo_1938.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1938</td></tr></tbody></table><table align="center" cellpadding="0" cellspacing="0" style="margin-left: auto; margin-right: auto; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="54" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJEgJh8E3ZI/AAAAAAAAB5g/dNq79oDmFug/s200/HILTON_logo_1945.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1945</td></tr></tbody></table><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJEe87_kR3I/AAAAAAAAB5Y/Bh0tQ1A3JBc/s1600/HILTON_logo_1938.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><br /><br /><table cellpadding="0" cellspacing="0" style="float: left; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="170" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJEgTaWW_TI/AAAAAAAAB5o/T5fnyoB69iM/s200/HILTON_logo_1946a.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1946</td></tr></tbody></table><br /><br /><table align="center" cellpadding="0" cellspacing="0" style="margin-left: auto; margin-right: auto; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="133" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJEgekl3z2I/AAAAAAAAB5w/m87x_Q-BA4U/s200/HILTON_logo_1946b.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1946 - bis</td></tr></tbody></table><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJEgJh8E3ZI/AAAAAAAAB5g/dNq79oDmFug/s1600/HILTON_logo_1945.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJEgTaWW_TI/AAAAAAAAB5o/T5fnyoB69iM/s1600/HILTON_logo_1946a.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJEgekl3z2I/AAAAAAAAB5w/m87x_Q-BA4U/s1600/HILTON_logo_1946b.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="73" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJEgokzAI-I/AAAAAAAAB54/GTjpHJ7h9wU/s200/HILTON_logo_1946C.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1946 - ter</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJEgokzAI-I/AAAAAAAAB54/GTjpHJ7h9wU/s1600/HILTON_logo_1946C.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="66" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJEg21oxOAI/AAAAAAAAB6A/05U0ovsrOQ8/s200/HILTON_logo_1947a.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1947</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJEg21oxOAI/AAAAAAAAB6A/05U0ovsrOQ8/s1600/HILTON_logo_1947a.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="66" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJEhCkcsCxI/AAAAAAAAB6I/QLBmnESUSjw/s200/HILTON_logo_1947b.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1947 - bis</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJEhCkcsCxI/AAAAAAAAB6I/QLBmnESUSjw/s1600/HILTON_logo_1947b.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="68" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJEhMJ7sQiI/AAAAAAAAB6Q/MkQopT7AYjg/s200/HILTON_logo_1959.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1959</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJEhMJ7sQiI/AAAAAAAAB6Q/MkQopT7AYjg/s1600/HILTON_logo_1959.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="63" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJEhVxhKsoI/AAAAAAAAB6Y/Zmglsl--8UA/s200/HILTON_logo_1964.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1964</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJEhVxhKsoI/AAAAAAAAB6Y/Zmglsl--8UA/s1600/HILTON_logo_1964.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="193" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJEhmCtf_VI/AAAAAAAAB6g/3-3PTeJPQBA/s200/HILTON_logo_1969.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1969</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJEhmCtf_VI/AAAAAAAAB6g/3-3PTeJPQBA/s1600/HILTON_logo_1969.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="75" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJEhuZnzSII/AAAAAAAAB6o/yb9LT5HI0FQ/s200/HILTON_logo_1972.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1972</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJEhuZnzSII/AAAAAAAAB6o/yb9LT5HI0FQ/s1600/HILTON_logo_1972.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="64" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJEh0u3FXJI/AAAAAAAAB6w/QAXJbW7H6JM/s200/HILTON_logo_1975.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1975</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJEh0u3FXJI/AAAAAAAAB6w/QAXJbW7H6JM/s1600/HILTON_logo_1975.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><br /><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="180" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJEh4HIPTFI/AAAAAAAAB64/vA3sPXBlDnk/s200/HILTON_logo_1976.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1976</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJEh4HIPTFI/AAAAAAAAB64/vA3sPXBlDnk/s1600/HILTON_logo_1976.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="200" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJEh6_jSq-I/AAAAAAAAB7A/Sg5YW4f4mWE/s200/HILTON_logo_1977a.jpg" style="margin-left: auto; margin-right: auto;" width="178" /></td></tr><tr><td style="text-align: center;">1977</td></tr></tbody></table><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="188" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJEh9_RnmhI/AAAAAAAAB7I/73bGZg_O3Y8/s200/HILTON_logo_1977b.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1977 bis</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJEh6_jSq-I/AAAAAAAAB7A/Sg5YW4f4mWE/s1600/HILTON_logo_1977a.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJEh9_RnmhI/AAAAAAAAB7I/73bGZg_O3Y8/s1600/HILTON_logo_1977b.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><br /><div style="clear: both; text-align: center;"></div><br /><br /><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="200" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJEh_4y-ORI/AAAAAAAAB7Q/yxXqw3ZPsdA/s200/HILTON_logo_1990.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1990</td></tr></tbody></table><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Sur les 23 logos, on remarquera les débuts très classiques du logo dans les années 40, la modernité des 70's, le tournant baba cool après-choc-pétrolier, le retour du grandiose en 1990, l'époque des gratte-ciels, la personnalisation des années 91 (avec un logo qui ressemble fortement à celui d'Hermann Miller) et le retour à sobriété d'avant les années 2000. Quant à l'annonce du <a href="http://www.hiltonglobalmediacenter.com/index.cfm?md=newsroom&tmp=detail&articleID=852">nouveau logo faite par Hilton</a>, elle rappelle en toute modestie qu'"<i>Our name and core mark are both recognizable and incredibly powerful.  This evolution reflects the modern style and world-class resorts that  define our brand today</i>." Un petit rond sur le i, des minuscules alignées, des lettres plus étirées et le tour est joué, l'agence avait un bon commercial. Landor?<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em; text-align: left;"></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"></td><td style="text-align: center;"><img border="0" height="136" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJEkMSA0glI/AAAAAAAAB7Y/iaC5Kud8kCs/s200/HILTON_logo_1991.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1991</td></tr></tbody></table><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="131" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJEkPHRWZwI/AAAAAAAAB7g/RatPU3ksMdM/s200/HILTON_logo_1994.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1994</td></tr></tbody></table><table align="center" cellpadding="0" cellspacing="0" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="70" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJEkRsZW_TI/AAAAAAAAB7o/Gah6L94z6x4/s200/HILTON_logo_1995.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1995</td></tr></tbody></table><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"></td></tr></tbody></table><br /><div style="clear: both; text-align: center;"></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"></td></tr></tbody></table><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="151" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJEkUmLTRwI/AAAAAAAAB7w/6UBEOTsURN0/s200/HILTON_logo_1996.jpg" style="margin-left: auto; margin-right: auto;" width="200" /></td></tr><tr><td style="text-align: center;">1996</td><td style="text-align: center;"></td><td style="text-align: center;"></td><td style="text-align: center;"></td><td style="text-align: center;"></td><td style="text-align: center;"></td><td style="text-align: center;"></td><td style="text-align: center;"><br /></td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJEkMSA0glI/AAAAAAAAB7Y/iaC5Kud8kCs/s1600/HILTON_logo_1991.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJEkPHRWZwI/AAAAAAAAB7g/RatPU3ksMdM/s1600/HILTON_logo_1994.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJEkRsZW_TI/AAAAAAAAB7o/Gah6L94z6x4/s1600/HILTON_logo_1995.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJEkUmLTRwI/AAAAAAAAB7w/6UBEOTsURN0/s1600/HILTON_logo_1996.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>647</wp:post_id>
		<wp:post_date><![CDATA[2010-09-16 11:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-16 09:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[23eme-logo-pour-hilton-les-hotels]]></wp:post_name>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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			<wp:comment_content><![CDATA[Quel est l'intérêt du changement de bleu ?]]></wp:comment_content>
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		<title>Le plus large logo du mois</title>
		<link>http://yannickbourenane.com/preprod/2010/09/15/le-plus-large-logo-du-mois/</link>
		<pubDate>Wed, 15 Sep 2010 17:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIPRQytoFgI/AAAAAAAAB00/TUr35RQVDbI/s1600/secca-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="171" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIPRQytoFgI/AAAAAAAAB00/TUr35RQVDbI/s400/secca-logo.jpg" width="400" /></a></div><span><span style="background-color: #e6ecf9; color: black;" title="">L<a href="http://www.secca.org/">e Southeastern Center for Contemporary Art (Secca)</a> a vu large pour sa rénovation. Le centre d'art contemporain à Winston-Salem aux Etats-Unis a changé de logo, on les comprend. En revanche, ils aimaient l'encombrement de leur identité visuelle et l'ont quasiment gardé puisque le nouveau logo bouge de gauche à droite. Et l'espace gagné par l'étroitesse des lettres est rendu nécessaire par ses mouvements.<br /></span></span><br /><a name='more'></a><span><span style="background-color: #e6ecf9; color: black;" title=""></span><span title="">Secca a ré-ouvert cet été après une vaste rénovation. </span><span style="background-color: white;" title="">Non  seulement le bâtiment a été actualisé et amélioré, l'identité de  l'établissement a été aussi entièrement redessinée par Pentagram.</span><span style="background-color: white;" title="">Situé  à Winston-Salem en Caroline du Nord, Secca cherche à élargir sa cible pour présenter  l'art contemporain à un public local, national et international. </span><span style="background-color: white;" title=""> </span></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIPSVHwPCFI/AAAAAAAAB1M/mxoLIyaFphw/s1600/IMG_0185_pop.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIPSVHwPCFI/AAAAAAAAB1M/mxoLIyaFphw/s400/IMG_0185_pop.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIPSOkFIbmI/AAAAAAAAB08/S-n2DFt1Cds/s1600/_BKS7727_alt_pop.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIPSOkFIbmI/AAAAAAAAB08/S-n2DFt1Cds/s400/_BKS7727_alt_pop.jpg" width="400" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPSRchf6AI/AAAAAAAAB1E/1tKs7BsSDJ8/s1600/_BKS7746_alt_pop.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPSRchf6AI/AAAAAAAAB1E/1tKs7BsSDJ8/s400/_BKS7746_alt_pop.jpg" width="400" /></a></div><span><span style="background-color: white;" title="">D'après le collectif de free-lance, le logo bouge car il correspond au "flux". </span><span style="background-color: white;" title=""><i>"Flux"  est devenu un mot clé important, le logo littéralement se  déplace et varie, en écho à l'évolution constante des galeries Secca et  programmes communautaires</i>...<br /><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>648</wp:post_id>
		<wp:post_date><![CDATA[2010-09-15 19:05:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
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		<title>EADS changera de logo la semaine prochaine</title>
		<link>http://yannickbourenane.com/preprod/2010/09/14/eads-changera-de-logo-la-semaine-prochaine/</link>
		<pubDate>Tue, 14 Sep 2010 10:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TI9N3wUAACI/AAAAAAAAB44/jSIwb5rh29I/s1600/eads_ancien-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TI9N3wUAACI/AAAAAAAAB44/jSIwb5rh29I/s320/eads_ancien-logo.jpg" /></a></div>Le groupe industriel, aéronautique et spatial EADS, maison mère  d’Airbus, veut se débarrasser de son actuel logo, qu’il juge peu visible  et trop peu européen. Une nouvelle version avec les lettres E, A, D et S  sera présentée la semaine prochaine. <span></span>Le logo actuel, fruit lui-même d'âpres négociations lors de la  naissance d'EADS, comporte une étoile et une flèche double sifflante,  héritages respectifs des deux géniteurs d'EADS: l'allemand Dasa et le  français Aérospatiale-Matra.<br />Dévoilé en 1999, ce logo n'était pas du goût de l'Espagne car il ne  fut pas modifié lorsque celle-ci intégra le consortium européen par le  biais de la société CASA.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>649</wp:post_id>
		<wp:post_date><![CDATA[2010-09-14 12:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-14 10:26:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Une exécution spéciale pour un atelier spécial</title>
		<link>http://yannickbourenane.com/preprod/2010/09/13/une-execution-speciale-pour-un-atelier-special/</link>
		<pubDate>Mon, 13 Sep 2010 17:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TIPYgYbwvII/AAAAAAAAB1U/DeJbg0074yM/s1600/ts_01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TIPYgYbwvII/AAAAAAAAB1U/DeJbg0074yM/s400/ts_01.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"></div>Ben Jennings nous gratifie d'une nouvelle production pour Top Shelf, un atelier de reliure très particulier<span><span style="background-color: #e6ecf9; color: black;" title=""> qui se spécialise  dans la création de produits unissant des méthodes traditionnelles de  reliure avec un style moderne. </span><span style="background-color: white;" title=""></span></span><br /><a name='more'></a><span><span style="background-color: white;" title="">Le client a demandé une identité sur mesure qui a communiqué le même soin et l'attention au détail démontré par</span><span title=""> leurs produits.</span></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIPYimFc0qI/AAAAAAAAB1c/ZG0d-CrLRIw/s1600/ts_02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIPYimFc0qI/AAAAAAAAB1c/ZG0d-CrLRIw/s400/ts_02.jpg" width="400" /></a><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIPYkXFSYiI/AAAAAAAAB1k/MMJojWcNe1I/s1600/ts_04.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIPYkXFSYiI/AAAAAAAAB1k/MMJojWcNe1I/s400/ts_04.jpg" width="400" /></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TIPYmdHsmQI/AAAAAAAAB1s/0HPKlGsSLuE/s1600/ts_05.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TIPYmdHsmQI/AAAAAAAAB1s/0HPKlGsSLuE/s400/ts_05.jpg" width="400" /></a></div><div><div style="display: none;" tabindex="0"><span></span><span>Écouter</span></div><div style="display: none;" tabindex="0"><span></span><span>Lire phonétiquement</span></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>650</wp:post_id>
		<wp:post_date><![CDATA[2010-09-13 19:48:00]]></wp:post_date>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Ushuaïa TV modifie son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/09/12/ushuaia-tv-modifie-son-logo/</link>
		<pubDate>Sun, 12 Sep 2010 16:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-2hzkmzaMuIA/TZSxF2RBuLI/AAAAAAAACoU/lDHsqA-nwAg/s1600/ushuaia-tv-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://4.bp.blogspot.com/-2hzkmzaMuIA/TZSxF2RBuLI/AAAAAAAACoU/lDHsqA-nwAg/s400/ushuaia-tv-logo.jpg" width="400" /></a></div><a href="http://www.ushuaiatv.fr/">Ushuaïa TV</a> choisit un dégradé pour son cartouche orange et une feuille, plus nature vient remplacer son cartouche rouge. Créée en mars 2005 par le groupe TF1 pour compléter son pôle découverte  déjà composé d'Odyssée et Histoire, la chaîne du câble et du satellite <b>Ushuaïa TV</b> change pour la 3e fois de <b>logo</b>.]]></content:encoded>
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		<wp:post_id>651</wp:post_id>
		<wp:post_date><![CDATA[2010-09-12 18:53:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>La compile Pentagram</title>
		<link>http://yannickbourenane.com/preprod/2010/09/11/la-compile-pentagram/</link>
		<pubDate>Sat, 11 Sep 2010 15:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIO-gtbUd2I/AAAAAAAABz8/_fdihW9t-lw/s1600/pentagram-marks-7.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIO-gtbUd2I/AAAAAAAABz8/_fdihW9t-lw/s320/pentagram-marks-7.jpg" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIO-eZx95MI/AAAAAAAABz0/0CmOHqjYQ88/s1600/pentagram-marks-6.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIO-eZx95MI/AAAAAAAABz0/0CmOHqjYQ88/s320/pentagram-marks-6.jpg" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIO-by0piNI/AAAAAAAABzs/SCAyEvTS9eQ/s1600/pentagram-marks-2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIO-by0piNI/AAAAAAAABzs/SCAyEvTS9eQ/s320/pentagram-marks-2.jpg" /></a></div>Depuis le mois de mars de cette année, le collectif anglais <a href="http://pentagram.com/en/">Pentagram</a> a édité un bouquin compilant quatre cent logos et symboles conçus par leurs différentes équipes... Good job !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>652</wp:post_id>
		<wp:post_date><![CDATA[2010-09-11 17:58:00]]></wp:post_date>
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		<title>La poste coréenne lifte son emblème</title>
		<link>http://yannickbourenane.com/preprod/2010/09/09/la-poste-coreenne-lifte-son-embleme/</link>
		<pubDate>Thu, 09 Sep 2010 13:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-mVQ_kHtDL0k/TZSCq6x5xpI/AAAAAAAACmg/9Y2F7IdxMBs/s1600/POSTE-COREE-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/-mVQ_kHtDL0k/TZSCq6x5xpI/AAAAAAAACmg/9Y2F7IdxMBs/s400/POSTE-COREE-logo.jpg" width="400" /> </a></div><div style="clear: both; text-align: left;">La <a href="http://www.koreapost.go.kr/kpost/main/index.jsp">poste coréenne</a>  qui s'occupe des services postaux de son pays ainsi que de services  financiers a redessiné avec élégance son identité. Elle s'adjoint de  deux nouvelles couleurs, le orange et le jaune, qu'elle explique tout au  long d'un <a href="http://www.koreapost.go.kr/hongbo/postci/koreapost.html">brand manuel </a>de 162 pages plutôt répétitif.</div><a name='more'></a><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-MN0kBF77qzo/TZSDJrdueiI/AAAAAAAACmk/_l980QyrAlc/s1600/korea_post_color_chart.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="270" src="http://2.bp.blogspot.com/-MN0kBF77qzo/TZSDJrdueiI/AAAAAAAACmk/_l980QyrAlc/s400/korea_post_color_chart.gif" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-4ucyti1rqsk/TZSDKJo3A5I/AAAAAAAACmo/IvY_4jsBQQ8/s1600/korea_post_harmony_line.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-4ucyti1rqsk/TZSDKJo3A5I/AAAAAAAACmo/IvY_4jsBQQ8/s400/korea_post_harmony_line.gif" width="188" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-HWsiWahPxUY/TZSDKdcfXmI/AAAAAAAACms/sX0L5HAB8YI/s1600/korea_post_livery-1.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-HWsiWahPxUY/TZSDKdcfXmI/AAAAAAAACms/sX0L5HAB8YI/s400/korea_post_livery-1.gif" width="286" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-W8cKrWkZXRE/TZSDK4lZ4DI/AAAAAAAACm0/3Lc6obOgAEU/s1600/korea_post_logo_detail.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://2.bp.blogspot.com/-W8cKrWkZXRE/TZSDK4lZ4DI/AAAAAAAACm0/3Lc6obOgAEU/s400/korea_post_logo_detail.gif" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-OsV5ehThfB8/TZSDLR1uMoI/AAAAAAAACm4/OJ_qmPsrK_4/s1600/korea_post_patterns.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-OsV5ehThfB8/TZSDLR1uMoI/AAAAAAAACm4/OJ_qmPsrK_4/s400/korea_post_patterns.gif" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>653</wp:post_id>
		<wp:post_date><![CDATA[2010-09-09 15:32:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-09 13:32:00]]></wp:post_date_gmt>
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		<title>Le nouveau logo de Courrier International</title>
		<link>http://yannickbourenane.com/preprod/2010/09/09/le-nouveau-logo-de-courrier-international/</link>
		<pubDate>Thu, 09 Sep 2010 10:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TIiwTLhciFI/AAAAAAAAB4g/OEL1BhOQFG4/s1600/courrier-international-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="168" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TIiwTLhciFI/AAAAAAAAB4g/OEL1BhOQFG4/s400/courrier-international-logo.jpg" width="400" /></a></div>Voici le <a href="http://logo-bedandy.blogspot.com/2010/09/courrier-international-se-refait-une.html">nouveau logo de Courrier International</a>, annoncé hier sur <a href="http://logo-bedandy.blogspot.com/">le blog des logos de Be dandy</a>. Sur ce billet, découvrez également le logo du numéro zéro.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>654</wp:post_id>
		<wp:post_date><![CDATA[2010-09-09 12:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-09 10:01:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>A 20 ans, Courrier international se refait une beauté</title>
		<link>http://yannickbourenane.com/preprod/2010/09/08/a-20-ans-courrier-international-se-refait-une-beaute/</link>
		<pubDate>Wed, 08 Sep 2010 09:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIdMTjNNY6I/AAAAAAAAB3A/OoJ78ZjlwmA/s1600/courrier-international.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIdMTjNNY6I/AAAAAAAAB3A/OoJ78ZjlwmA/s400/courrier-international.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"></div>Dès demain, le 9 septembre, l'hebdomadaire français <a href="http://www.courrierinternational.com/">Courrier international</a> changera de visage à l'occasion de son 20ème anniversaire. Publication du groupe Le Monde qui maintes fois changé de mains, il a été conçu en 1987 par quatre parisiens qui avait une vision Nietzschienne de l'information.<br /><a name='more'></a><br /><h4 style="font-weight: normal;">En effet, Courrier International fait découvrir la presse du monde entier (plus de 900 publications) en traduisant en français une série d'articles, ainsi que les cultures du monde entier (la société et la culture japonaises dans chaque numéro par exemple). Courrier International était un format inédit qui traduit l'ouverture au monde de l'époque et qui a vite récolté les fruits du succès. Le numéro 0, ci-contre, a été imprimé à quelques centaines d'exemplaires. Le numéro 1 verra le jour le 8 novembre 1990. Et l'hebdomadaire se vend à 40 000 exemplaires dès sa deuxième livraison  et connaît un succès croissant, surfant sur une actualité  internationale très dense.  </h4><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIdTaQg507I/AAAAAAAAB3I/Q_bjTPt4i3Y/s1600/courrier-international-numero-0.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIdTaQg507I/AAAAAAAAB3I/Q_bjTPt4i3Y/s320/courrier-international-numero-0.png" /></a></div>Pour ses 20 ans mais aussi probablement enrayer la chute des ventes qui touche l'ensemble du secteur de la presse, l'hebdomadaire propose un nouveau logo, une nouvelle maquette, de nouvelles rubriques… "<i>Votre hebdo fait peau neuve sans changer de tarif (3,50€). Le journal  laissera ainsi plus de place au contexte, aux cartes, aux opinions,  récits, portfolios, aux réactions de la blogosphère etc…</i><b><span style="color: black;">". </span></b>E<span style="color: black;">n ce moment une campagne de  communication en presse (magazine) comme dans le dernier numéro du  journal </span><i><span style="color: black;">« Le Mensuel »</span></i><span style="color: black;">  du Monde avec le nouveau logo de l’hebdomadaire.</span><i><span style="color: black;"> « Apprenez à anticiper », </span></i><span style="color: black;"> c’est le slogan de la campagne publicitaire qui accompagne la nouvelle  formule de l’hebdomadaire Courrier international.<br /><br />Le nouveau logo, dans la tendance des typo rounded, se rapporche finalement davantage dans la composition de celui du numéro 0, le globe est visible intégralement, le mot courrier domine sur le mot international. En revanche, on oublie les mélanges de casse, tout est en minuscules sauf les capitales et on cherche à être plus moderne. Pour un des rares hebdomadaires, si ce n'est le seul, qui a vraiment su innover dans le monde de la presse parfois si conservateur, nous lui souhaitons bonne chance. Par mi les autres événements : <a href="http://www.courrierinternational.com/evenement/20ans">courrier est désormais sur iphone et ipad</a>.</span><span style="color: black;"> </span>]]></content:encoded>
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		<wp:post_id>655</wp:post_id>
		<wp:post_date><![CDATA[2010-09-08 11:29:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>490</wp:comment_id>
			<wp:comment_author><![CDATA[J. KING]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-09-16 13:27:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-16 11:27:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve ce nouveau logo affreux et pas du tout représentatif de Courrier International et de ses valeurs. La police arrondie noire sur fond jaune, ça fait trés années 80. Personnellement, ça me rapelle les anciens magazines de mon enfance de type J'aime lire, Phosphore et Je Bouquine: le jaune est sans subtilité et la typo trés enfantine. Sinon dans un autre registre on retrouve souvent le choix du jaune tapageur dans les hebdo trash (mais là je ne citerai pas de nom...).<br />Bref, assez décevant pour un journal qui incarne l'ouverture sur le monde et une certaine finesse intellectuelle...<br />Au risque de passer pour une ringuarde (mais je n'ai que 31 ans), je préférais largement l'ancien logo!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>700</wp:comment_id>
			<wp:comment_author><![CDATA[paulinka]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://paulinka-news.blogspot.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-27 02:26:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-27 01:26:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oui, pareil :<br />J'avoue avoir été choquée par ce nouveau visage de Courrier international. Ça m'est tombé des mains. Mais bon, ça se remarque, et dans un sens, il faut admettre qu'il y a un vrai changement.<br />La maquette interne rend plutôt la lecture agréable, mais alors cette nouvelle typo de titraille à la Cooper Black fait trop "cheap" à mon goût...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>6014</wp:comment_id>
			<wp:comment_author><![CDATA[Marc Serre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mserre@kuizin.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://kuizin.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[174.93.238.238]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-03-20 23:04:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-03-20 22:04:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Super travail de différenciation, belle maquette et excellent travail sur l'identité. Le sérieux du magasine sera toujours présent par les sujets abordés. Bravo à l'équipe]]></wp:comment_content>
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		<title>Un logo pas si marteau</title>
		<link>http://yannickbourenane.com/preprod/2010/09/08/un-logo-pas-si-marteau/</link>
		<pubDate>Tue, 07 Sep 2010 22:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-pas-si-marteau/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIPAcjL4c0I/AAAAAAAAB0E/h6-0cr5WmHM/s1600/FLI_Logo_400.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIPAcjL4c0I/AAAAAAAAB0E/h6-0cr5WmHM/s320/FLI_Logo_400.png" /></a></div>Ils sont forts ces américains. Alors qu'en France, ceux qui sont sensés protéger les droits d'auteur sur Internet piratent des polices pour créer <a href="http://logo-bedandy.blogspot.com/2010/05/un-record-pour-hadopi-3-logos-en-5-mois.html">leur logo (Hadopi)</a>, les américains, eux, viennent de créer un institut juridique de la mode et pour leur identité visuelle, c'est à Pentagram qu'ils ont fait appel. <br /><a name='more'></a>Officiellement lancé le 8 septembre 2010, l'institut dépend de l'<a href="http://law.fordham.edu/fashion-law-institute/fashionlaw.htm">Université Fordham de New-York</a>. Ainsi, les avocats du futur, ceux des designers, feront leur classe dans une académie au logo malicieux. Dans un style général classique, le symbole de l'institut jouera sur deux tableaux : le marteau et la mode. En effet, pour les besoins des spécificités de cet institut, le marteau du tribunal est constitué d'une bobine et d'une aiguille. Une belle composition.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>656</wp:post_id>
		<wp:post_date><![CDATA[2010-09-08 00:06:00]]></wp:post_date>
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		<title>Le pari sportif a de l&#039;avenir</title>
		<link>http://yannickbourenane.com/preprod/2010/09/07/le-pari-sportif-a-de-lavenir/</link>
		<pubDate>Mon, 06 Sep 2010 22:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIPKzR0hFxI/AAAAAAAAB0M/nPUklrI1T1s/s1600/WCB_Goal_620.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="217" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIPKzR0hFxI/AAAAAAAAB0M/nPUklrI1T1s/s400/WCB_Goal_620.png" width="400" /></a></div><div style="clear: both; text-align: center;"></div>Pour parier sur la <a href="http://fr.fifa.com/">FIFA world cup </a>aux Etats-Unis, Pentagram a concocté une identité visuelle sportive au poil, à mi-chemin entre une typographie à l'effet vitraux et une autre s'apparentant à des lignes de démarcation d'un stade. Tout le programme est prêt et le design aussi. Admirez. Cela change des performances visuelles de nos chers organisateurs nationaux de paris. <br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPK1UQzWPI/AAAAAAAAB0U/WvD7K2Yalpo/s1600/WCB_Bus_620.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPK1UQzWPI/AAAAAAAAB0U/WvD7K2Yalpo/s400/WCB_Bus_620.jpg" width="400" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPK36vNYQI/AAAAAAAAB0c/GdszWMDQ43c/s1600/WCB_Game_500.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPK36vNYQI/AAAAAAAAB0c/GdszWMDQ43c/s400/WCB_Game_500.png" width="400" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPK9-pNi0I/AAAAAAAAB0k/r8dQgHJp-1k/s1600/WCB_Site_620.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="282" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPK9-pNi0I/AAAAAAAAB0k/r8dQgHJp-1k/s400/WCB_Site_620.png" width="400" /></a><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIPLAYV-qtI/AAAAAAAAB0s/GxMJm50JHt8/s1600/WCB_BidBk_620.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="322" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIPLAYV-qtI/AAAAAAAAB0s/GxMJm50JHt8/s400/WCB_BidBk_620.jpg" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>657</wp:post_id>
		<wp:post_date><![CDATA[2010-09-07 00:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-06 22:01:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>485</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-07 10:40:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-07 08:40:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca fait pas logo !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>iTunes signe la mort du CD</title>
		<link>http://yannickbourenane.com/preprod/2010/09/06/itunes-signe-la-mort-du-cd/</link>
		<pubDate>Sun, 05 Sep 2010 22:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/itunes-signe-la-mort-du-cd/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><img border="0" height="237" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIINfJYUoQI/AAAAAAAABzk/rYWcoFVot70/s400/itunes-logo.jpg" width="400" /></div><div style="text-align: left;">Au moins 60 secondes. Imaginez-vous en soirée. Vous voulez passer une musique qui vous plaît. Vous arrêtez le morceau en cours, appuyez sur eject, ouvrez une nouvelle boîte de CD, enlevez le CD, vous l'insérez et tapez le numéro souhaité. Lecture. C'est au moins 60 longues secondes pour passer du premier groupe au deuxième ? Utiliser des CD, c'est ringard? Il aura fallu attendre la version 10 du logiciel <a href="http://www.itunes.com/">Itunes</a>, le programme de lecture d'<a href="http://www.apple.fr/">Apple</a> de musique numérique pour oser supprimer la représentation du CD dans son icône (<i>cliquez sur lire plus pour voir l'historique des logos iTunes</i>). Ce qui signe définitivement la mort du Compact Disc Laser au jeune âge de 31 ans.<br /><a name='more'></a>En 1979, les sociétés Phillips, Sony et Hitachi s'étaient associées pour réussir à créer ce support de lecture optique stockant des données numériques. Un grand pas était franchi dans l'industrie du disque, exit les 33 et 45 tours, un nouveau son d'une bien meilleure qualité allait faire surface grâce à ce CD. Le CD ne s'usait pas comme les vinyles et il n'était pas utile de les retourner pour pouvoir les écouter en intégralité. Pas besoin non plus de repositionner le bras du tourne-disque pour atteindre le morceau choisi. Le succès fut assez rapide mais aujourd'hui, la société Apple, sur déferlante de MP3 et d'iPod, a réussi à détroner l'écoute des CD, chers et tellement ringards, par celle des MP3, plus souple aux plus grandes capacités. Les amateurs ne s'y trompent pas, le format MP3 compresse la musique et ne permet pas la qualité du CD, mais son usage est tellement facilité !</div><div style="text-align: left;"><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJH3QVo3rvI/AAAAAAAAB74/TdJqRs3VGNQ/s1600/itunes-historique-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="232" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJH3QVo3rvI/AAAAAAAAB74/TdJqRs3VGNQ/s400/itunes-historique-logo.png" width="400" /></a></div><br />Bref, la disparition du CD Laser dans l'icône d'iTunes, c'est un symbole fort. La nouvelle icône est désormais plus simple et efficace pour être reconnue, elle s'insère parfaitement dans le paysage des icônes numériques. Dommage que cette transformation ne lui permette pas de retrouver un peu plus de personnalité. Ce sera peut-être la prochaine étape pour Steve Jobs, le patron d'Apple, qui habituellement s'illustre parfaitement dans ce genre d'exercice à moins que sa volonté d'universalisme ne l'ait emporté sur son particularisme, ce dernier ne rapportait finalement que peu de parts de marchés. Les fabuleux premiers ordinateurs personnels Apple étaient certes révolutionnaires et reconnus comme tels mais face à Microsoft, ils ne remportaient que 5% de parts du marché.<br /><br /><a href="http://www.lepoint.fr/high-tech-internet/apple-steve-jobs-presente-les-produits-de-la-rentree-02-09-2010-1231247_47.php">Steve Jobs présente les nouveaux produits de la rentrée.</a> </div><div style="clear: both; text-align: center;"></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>658</wp:post_id>
		<wp:post_date><![CDATA[2010-09-06 00:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-05 22:01:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
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		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Croire dans le dollar</title>
		<link>http://yannickbourenane.com/preprod/2010/09/05/croire-dans-le-dollar/</link>
		<pubDate>Sun, 05 Sep 2010 18:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/croire-dans-le-dollar/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TIPcQgkDoQI/AAAAAAAAB18/_Ebll3_7Gvs/s1600/moneyredesign.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TIPcQgkDoQI/AAAAAAAAB18/_Ebll3_7Gvs/s400/moneyredesign.jpg" width="267" /></a></div><span><span style="background-color: white;" title="">L'économie américaine a faibli ? Help, great designers and rebrand my money. Le <a href="http://richardsmith.posterous.com/">Dollar Rede$ign Project</a> <i>espère faire changer les choses pour tout le monde.</i></span><span title=""><i> Nous voulons rebaptiser le dollar américain, pour rétablir la confiance financière et relancer notre économie défaillante</i>.</span></span><br /><a name='more'></a><br /><br /><span><span title="">Vraiment trop fun ces américains. C'est en tout cas un bel exercice de style, plus ou moins réussi, qui se termine </span></span><span><span title="">cette année</span></span><span><span title=""> le lundi 6 septembre 2010 pour les soumissions, les votes sont ouverts jusqu'au 30 septembre. A vos clics.</span></span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPcK79Nq-I/AAAAAAAAB10/x9mm-BhEZlI/s1600/100_rock.jpg.scaled.1000.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="182" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPcK79Nq-I/AAAAAAAAB10/x9mm-BhEZlI/s400/100_rock.jpg.scaled.1000.jpg" width="400" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPcUnku21I/AAAAAAAAB2E/q31Sqg2xuOM/s1600/01front.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="167" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPcUnku21I/AAAAAAAAB2E/q31Sqg2xuOM/s400/01front.jpg" width="400" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPcXIA4lWI/AAAAAAAAB2M/0oFnak8nWwo/s1600/1_back.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="172" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TIPcXIA4lWI/AAAAAAAAB2M/0oFnak8nWwo/s400/1_back.jpg" width="400" /></a></div><span><span title=""><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>659</wp:post_id>
		<wp:post_date><![CDATA[2010-09-05 20:08:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-05 18:08:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510474947;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4565;}i:1;a:1:{s:2:"id";i:11423;}i:2;a:1:{s:2:"id";i:5201;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>482</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-05 20:16:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-05 18:16:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et tu es payé en vrai ou faux billets?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>483</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-06 10:35:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-06 08:35:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[en gloire ! espèce de profane, ne te rends tu pas compte de l'honneur qui te submerge lorsque tu as re-dessines les dollars américains, personnellement je les trouve trop biens comme ils sont, déjà bien trop symboliques]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>487</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.url.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-07 18:38:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-07 16:38:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vraiment réel? Les billets qui auront le plus de voix, seront les nouveaux billet des États-Unis d'Amérique ? Ce serait vraiment cool, si c'est le cas ;D !<br /><br />J'ai une petite préférence pour le deuxième présent sur ce site, il allie modernité et nostalgie !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>&quot;Que le nouveau logo de la commune soit retiré&quot;</title>
		<link>http://yannickbourenane.com/preprod/2010/09/04/que-le-nouveau-logo-de-la-commune-soit-retire/</link>
		<pubDate>Sat, 04 Sep 2010 08:25:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/que-le-nouveau-logo-de-la-commune-soit-retire/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIICYQ8HPJI/AAAAAAAABzc/owCdlcFEqjM/s1600/4282314.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TIICYQ8HPJI/AAAAAAAABzc/owCdlcFEqjM/s320/4282314.jpg" /></a></div>"Que le nouveau logo de la commune soit retiré" demande le PLR, les Libéraux Radicaux suisses. D'après le Journal Suisse <a href="http://www.arcinfo.ch/journal/region/la-chaux-de-fonds-le-locle/article/305003/la_polemique_rebondit_autour_du_nouveau_logo.html">Arc Info</a>, la polémique rebondit autour du <a href="http://logo-bedandy.blogspot.com/2010/07/lenigmatique-logo-de-la-chaux-de-fonds.html">nouveau logo de la Commune Suisse de Chaux de Fond</a>s à laquelle le Parti Ouvrier Populaire (POP) reproche de ne pas avoir eue une démarche "ni ouverte, ni consultative". A votre avis, ce sont les partis politiques qui peuvent définir les meilleures méthodes d'adoption d'un logo ou bien ce nouveau logo est devenu le jouet d'une nouvelle querelle politique qui n'a plus rien à se mettre sur la dent ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>660</wp:post_id>
		<wp:post_date><![CDATA[2010-09-04 10:25:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:comment_id>481</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-04 10:51:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-04 08:51:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les querelles politiques n'ont pas de patrie...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Choisir un logo pendant les vacances</title>
		<link>http://yannickbourenane.com/preprod/2010/09/03/choisir-un-logo-pendant-les-vacances/</link>
		<pubDate>Fri, 03 Sep 2010 08:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<span>Édition du mercredi 18 août 2010</span> <br /><div> <div> <img alt="La commune adopte un nouveau logo" border="0" src="http://www.midilibre.com/img/photos/biz/2010-08/2010-08-18/429_@PDHIPPO338915.jpg" /><br />Les vacances se terminent pour la France mais pendant ce temps, dans un petit village près de Perpignan, dans les Pyrénées Orientales, un édile a décidé de rénover son identité visuelle. Il a du faire très chaud le mercredi 18 août, jour de la décision finale. De sa mairie, l'élu entendait les petits oiseaux et le paysage fleurait bon.<a name='more'></a>C'est ainsi que le maire de la commune a du se laisser pénétrer de romantisme et a pu choisir un logo à l'opposé de ce qu'il avait demandé : <i>créer un logo clair, fonctionnel, facilement mémorisable dans lequel les  symboles de la ville soient immédiatement reconnaissables</i>.<br /><br />Il ne faut pas s'y tromper. Ci-dessus, ce qui ressemble à une toile d'un banal artiste peintre a bien été vendu sous le nom de logo par l'agence Kafeine. Clarté. Fonctionnalisme. Mémorisation. Peut-être serait-ce possible d'une oeuvre d'art mais là, nous restons cois ? Et voici comment est décrit le logo-toile "<i>des  silhouettes sobres, des contours bien délimités dans une forme  géométrique,</i><!--- OAS AD 'Pave editorial' begin ------> </div></div><br /><div style="display: none;"> <a href="http://memorix.sdv.fr/5c/www.midilibre.com/infoslocales/po/perpignan_article/279984711/Position1/SDVG_ML_LI/default/empty.gif/57654a3967307639636f63414254416c" target="_blank"><img alt="" border="0" height="1" src="http://memorix.sdv.fr/5/www.midilibre.com/infoslocales/po/perpignan_article/279984711/Position1/SDVG_ML_LI/default/empty.gif/57654a3967307639636f63414254416c" width="1" /></a> </div> <!------ OAS AD 'Pave editorial' end ------><i>  confèrent au logo une notion de calme et de sérénité. Un hommage est  rendu à la double identité de la commune avec la présence à la fois du  village, au travers de ses bâtiments historiques que sont le château et  l'église, mais également de l'étang, symbolisé par la barque de pêcheurs  traditionnelle. Le choix des couleurs associe un vert très actuel,  couleur de la commune, avec le "sang et or" qui réaffirme son identité  catalane. Le nom de la ville tient une place prépondérante, il est  inscrit dans une typo très lisible, actuelle et vivante</i>."<br /><br /><br />Nous en cherchions, en voilà de bons clients.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>661</wp:post_id>
		<wp:post_date><![CDATA[2010-09-03 10:48:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-03 08:48:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>477</wp:comment_id>
			<wp:comment_author><![CDATA[Lord of logo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-03 11:12:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-03 09:12:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[N'empêche que ca me donne envie d'y aller à ST Hippolyte...;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>480</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent from Care]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://agencecare.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-03 16:22:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-03 14:22:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il n'y a plus qu'à le monter en volume et ça fera un bel emballage de beurre demi-sel.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>484</wp:comment_id>
			<wp:comment_author><![CDATA[bango]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.leblogdebango.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-07 10:38:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-07 08:38:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Est ce un hasard ? Ce logo ressemble beaucoup à celui de la ville de Saint-Étienne, même couleur, calage similaire et une typo qui sans être la même à comme le même esprit.<br /><br />http://1000logos.free.fr/S/ville_de_saint_etienne.gif]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>486</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-07 12:32:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-07 10:32:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cher Bango,<br /><br />La remarque est intéressante, la couleur et le fait que les noms de ville débutent tous les deux par Saint induisent probablement en erreur.<br /><br />Quand tu regardes, les A, les T ou même les N, il y  a de fortes différences. La typo de ST Etienne est à empatement, pas celle de ST Hippolyte.<br /><br />Pour "ville de", dans les deux cas c'est certes au-dessus et petit, mais l'un utilise la même typo que le logo avec majuscule, l'autre non.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Surfrider Foundation abandonne son logo hypnotisant</title>
		<link>http://yannickbourenane.com/preprod/2010/09/02/surfrider-foundation-abandonne-son-logo-hypnotisant/</link>
		<pubDate>Thu, 02 Sep 2010 08:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/surfrider-foundation-abandonne-son-logo-hypnotisant/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_LijssKseAFo/TH4JjjxTqJI/AAAAAAAAAPo/sVDcCTX5Pro/s1600/Avant-Après+surfider+fondation+logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_LijssKseAFo/TH4JjjxTqJI/AAAAAAAAAPo/sVDcCTX5Pro/s320/Avant-Après+surfider+fondation+logo.jpg" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.surfrider.eu/fr.html">Surfrider Foundation</a> est une association à but non-lucratif créée en 1984 par un groupe de surfeur américain. Son objectif est la protection et la mise en valeur des océans, rivières, lacs et littoral. Connu pour ses campagnes de publicités créatives et impactante, son logo pouvait laisser à désirer.</div><a name='more'></a><div><br /></div>Son logo en forme de vague, avait un certain effet hypnotiseur, la typographie avec empâtement s'intégrer bien. Le nouveau logo inverse les couleurs en passant sur un fond bleu, simplifie la vague, et opère un changement assez déroutant sur la typographie.<div><br /></div><div>Elle perd ses empâtements, passe en majuscule, mais surtout, chaque lettre de "Surfrider" devient un peu plus grasse, comme pour simuler la puissance que prendrait une vague. Changement audacieux ou problème de lecture, elle déroute les lecteurs américains qui sont près de la moitié sur 1000 personnes a avoir trouvé ce changement de typo négatif.<br /><div><br /><div><div style="text-align: center;"><img alt="image-8" class="alignnone size-medium wp-image-29585" height="338" src="http://www.fubiz.net/wp-content/uploads/2009/05/image-8-550x466.png" title="image-8" width="400" /></div><br /><div style="clear: both; text-align: center;"><a href="http://www.fubiz.net/wp-content/uploads/2010/03/surfrider1-550x358.jpg" style="margin-left: 1em; margin-right: 1em;"><img alt="" border="0" class="alignnone size-medium wp-image-70378" height="260" src="http://www.fubiz.net/wp-content/uploads/2010/03/surfrider1-550x358.jpg" title="" width="400" /></a><a href="http://www.fubiz.net/wp-content/uploads/2010/03/surfrider21-550x366.jpg" style="margin-left: 1em; margin-right: 1em;"><img alt="surfrider21" border="0" class="alignnone size-medium wp-image-72787" height="266" src="http://www.fubiz.net/wp-content/uploads/2010/03/surfrider21-550x366.jpg" title="surfrider21" width="400" /></a></div></div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>662</wp:post_id>
		<wp:post_date><![CDATA[2010-09-02 10:06:00]]></wp:post_date>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509978549;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:614;}i:2;a:1:{s:2:"id";i:11459;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>478</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-03 11:14:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-03 09:14:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Petite précision : ce logo n'a pas été adopté par Surfrider Europe, mais seulement par Surfrider Etats-Unis.<br /><br />Chaque entité de Surfrider est indépendante. Cela ne veut pas dire qu'il ne sera pas également adopté en Europe]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>479</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10309862694059591372</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-09-03 11:32:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-03 09:32:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Exact voici, le logo de Surfrider Europe, quasi identique à l'ancien.<br /><br />http://www.surfrider.eu/<br /><br />Les européens vont ils nous faire un meilleur logo ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Une amélioration de logo pour Vertice</title>
		<link>http://yannickbourenane.com/preprod/2010/08/31/une-amelioration-de-logo-pour-vertice/</link>
		<pubDate>Tue, 31 Aug 2010 10:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/une-amelioration-de-logo-pour-vertice/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_LijssKseAFo/THzOQ_WhCyI/AAAAAAAAAPY/fSvYIlcP90s/s1600/Avant-Après+vertice.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="235" src="http://3.bp.blogspot.com/_LijssKseAFo/THzOQ_WhCyI/AAAAAAAAAPY/fSvYIlcP90s/s320/Avant-Après+vertice.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.vertice.fr/">Vertice</a>, pour ses huit ans d'existence s'offre un nouveau design, site internet et logo sont remis au goût du jour.</div><a name='more'></a><br /><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Fondé en 1999 et aujourd'hui filiale du groupe <a href="http://www.bewise.fr/fr-FR/Pages/default.aspx">Bewise</a>, <a href="http://www.vertice.fr/">Vertice</a> est l'éditeur de Nova, logiciel de solution de création et de visualisation de contenus 3D interactifs. L'entreprise change de design avec un site internet assez moderne et un logo moins institutionnel.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Le nouveau logo gagne en dynamise avec ce "V" stylisé en 3d, qui symbolise un peu mieux son secteur d'activité que l'ancien carré dans une boule. La typographie n'est plus en gras, ce qui améliore l'effet aérien de l'ensemble du logo. Un logo assez basique, mais qui fonctionne.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>663</wp:post_id>
		<wp:post_date><![CDATA[2010-08-31 12:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-31 10:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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		<title>Histoire : Nokia, la recherche de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/08/30/histoire-nokia-la-recherche-de-logo/</link>
		<pubDate>Mon, 30 Aug 2010 08:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TGT90pDHfpI/AAAAAAAAAKA/LkXFpGiP_So/s1600/Avant-Après+logo+nokia.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://4.bp.blogspot.com/_LijssKseAFo/TGT90pDHfpI/AAAAAAAAAKA/LkXFpGiP_So/s400/Avant-Après+logo+nokia.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.nokia.fr/">Nokia Siemens Network</a>, l'entreprise de télécommunications Finlandaise est le premier fabricant mondial de téléphone mobile. Son premier logo date de 1865 et il s'agit d'un poisson, pourquoi à votre avis ?</div><div style="clear: both; text-align: left;"></div><a name='more'></a><div style="text-align: left;">En 1865, un ingénieur des mines <a href="http://en.wikipedia.org/wiki/Fredrik_Idestam">Fredrik Idestam</a> monte une entreprise de papeterie du nom de Nokia Company, après avoir importé les techniques allemandes. L'entreprise tire alors son nom du village où il installa son usine, la ville quand à elle tire son nom de la rivière qui la parcours la "Nokianvirta", qui tire son nom des <a href="http://fr.wikipedia.org/wiki/Martre_des_pins">martres des pins</a>, vivant près de la rivière. Cela explique également la présence du poisson sur le premier logo. Nokia aura un second logo, triangulaire, rouge, abandonnant le poisson.<br /><br />Dans les années 1920, les sociétés Finnish Rubber Works Ltd et Finnish Cable Work Ltd fusionnent avec <a href="http://www.nokia.fr/">Nokia</a> pour former un conglomérat produisant du papier, des vélos, bottes, câbles, télévisions, robot, équipement militaire, plastique, aluminium et autres produits. Ce conglomérat prend un nouveau logo en 1965, la notion d'entreprise globale est traduit pas ce globe qu'entoure <a href="http://www.nokia.fr/">Nokia</a>, on voit dans la typographie les prémices du futur logo.<br /><br />La version du logo connait un véritable tournant en 1987, dessiné Lars Hedman, le bleu devient la couleur de la marque, comme 80% des logos, et la typographie que l'on connait actuellement est employée pour la première fois, les trois flèches sur le côté représentent surement les trois entreprises originales composant <a href="http://www.nokia.fr/">Nokia</a>.<br /><br />En 1992, la direction de <a href="http://www.nokia.fr/">Nokia</a> décide de se concentrer uniquement sur la vente de téléphone portable, les flèches disparaissent pour laisser place au célèbre slogan "Connecting People". La typographie a été créée pour la marque, il s'agit de la Nokia Sans et de la Nokia Serif toutes deux dessinés par <a href="http://users.ncrvnet.nl/mstol/nokia.html">Erik Spiekermann</a>. En 2006, le logo connait des dernières petites modifications, le bleu devient plus foncé et "Connecting People" est redimensionné.<br /><br /><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_LijssKseAFo/TGT6dQRohFI/AAAAAAAAAJ4/y-agy-VmnE0/s1600/Séries+logos+Nokia.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="367" src="http://4.bp.blogspot.com/_LijssKseAFo/TGT6dQRohFI/AAAAAAAAAJ4/y-agy-VmnE0/s400/Séries+logos+Nokia.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Pour voir les autres <a href="http://logo-bedandy.blogspot.com/search/label/Histoire%20de%20logos">histoires de logos</a> déjà publié.</div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>664</wp:post_id>
		<wp:post_date><![CDATA[2010-08-30 10:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-30 08:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>494</wp:comment_id>
			<wp:comment_author><![CDATA[Marco]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02345524686853046028</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-27 23:44:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-27 21:44:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["le bleu devient plus foncé et "Connecting People" est redimensionné."<br />Et, bye bye la typo serif !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Europe 1 change de typographie</title>
		<link>http://yannickbourenane.com/preprod/2010/08/27/europe-1-change-de-typographie/</link>
		<pubDate>Fri, 27 Aug 2010 08:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/europe-1-change-de-typographie/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_LijssKseAFo/THY9zozjDaI/AAAAAAAAAPI/SP61Jp3bYvo/s1600/Avant-après+logo+europe1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://2.bp.blogspot.com/_LijssKseAFo/THY9zozjDaI/AAAAAAAAAPI/SP61Jp3bYvo/s400/Avant-après+logo+europe1.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.europe1.fr/">Europe 1</a>, fondée en janvier 1955, est l'une des trois radios généralistes privé française avec<a href="http://www.rtl.fr/"> RTL</a> et <a href="http://www.rmc.fr/">RMC</a>. Propriété de Lagardère activ, la fréquence lance une nouvelle grille en 2010, lui donnant l'occasion de retoucher son logo.</div><a name='more'></a>La typographie garde cette aspect arrondi, mais devient plus lisible, moins fantaisiste. La cartouche quand à elle, subi une légère modification, le trait du bas devient droit. Le slogan de la marque reste identique avec "Europe 1, bien entendu. Un changement qui permet une meilleur lisibilité, avec une typographie qui flotte beaucoup moins.<br /><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Les derniers <a href="http://logo-bedandy.blogspot.com/search/label/media">logos du secteur médias</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>665</wp:post_id>
		<wp:post_date><![CDATA[2010-08-27 10:09:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-27 08:09:00]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508913537;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1094;}i:1;a:1:{s:2:"id";i:12487;}i:2;a:1:{s:2:"id";i:11976;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>464</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-27 23:12:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-27 21:12:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Belle régression! Bravo Bompard!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>470</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-30 10:55:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-30 08:55:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'ancien était un progrès ?<br />Ce logo est passé de déséquilibré à fade…<br />Un petit effort et on supprimait l'effet 3D à la mode démodée !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>472</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-30 23:02:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-30 21:02:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas d'accord, 10h55! Il était plus moderne...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>473</wp:comment_id>
			<wp:comment_author><![CDATA[Guillaume Krystlik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15785305489136359419</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-30 23:22:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-30 21:22:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils ont juste éliminé les mauvais éléments !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>474</wp:comment_id>
			<wp:comment_author><![CDATA[samir]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/12181883722806556141</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-31 10:00:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-31 08:00:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[pas dac aussi, sur le premier j'aurai juste intervenu sur le E majuscule]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>475</wp:comment_id>
			<wp:comment_author><![CDATA[Hubert]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-02 11:13:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-02 09:13:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Franchement, c'est le O qui laissait le plus à désirer]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>476</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-02 14:47:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-02 12:47:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vrai qu'en typo personnalisé, il y a mieux, quand on voit celle d'Alstom, ou General Electric]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>497</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-02 12:34:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-02 10:34:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Belle" régression, en effet...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Gan change de signature, et légèrement son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/08/26/gan-change-de-signature-et-legerement-son-logo/</link>
		<pubDate>Thu, 26 Aug 2010 10:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/gan-change-de-signature-et-legerement-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_LijssKseAFo/THYyXayMxsI/AAAAAAAAAPA/lBNo-Blahpc/s1600/vant-après+logo+gan.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://2.bp.blogspot.com/_LijssKseAFo/THYyXayMxsI/AAAAAAAAAPA/lBNo-Blahpc/s400/vant-après+logo+gan.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.gan.fr/">Le Groupe des Assurances Nationales</a> (GAN), fondé en 1968 et racheté en juillet 1998 par <a href="http://www.groupama.fr/">Groupama</a>, effectue un léger redesign de logo, pour le lancement d'une nouvelle campagne de communication, orchestré par l'agence .V.</div><a name='more'></a>Le groupe lance une nouvelle campagne, qui débutera le 29 août, et durera quatre semaines en TV et 10 jours en presse. La nouvelle cible sont les entrepreneurs, et cela se traduit par leur spot de pub qui annonce un nouveau slogan "Gan, assuré d'avancer"<br /><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Le logo, en lui-même subit peu de changement, l'aspect rond, laisse place à une cartouche carré qui symbolise la stabilité. L'aspect glossy du logo, donne l'impression qu'il s'agit d'un quelconque réseau social. La typographie n'est plus en italique, et les deux losanges se transforment en flèches, ce qui une légère amélioration en visibilité. Le nouveau slogan n'a pas l'air directement intégrer au logo, ce qui va rendre difficile la mémorisation de ce nouveau slogan.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Un redesign qui n'apporte pas grand-chose, si ce n'est la confirmation de la tendance aux logos 3d/glossy.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Pour voir les autres <a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurances">logos de banques et assurances.</a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>666</wp:post_id>
		<wp:post_date><![CDATA[2010-08-26 12:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-08-26 10:02:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[gan-change-de-signature-et-legerement-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2010/08/le-groupe-des-assurances-nationales-gan.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/404184903026383491]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510612539;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9928;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:1255;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>465</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-27 23:14:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-27 21:14:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[T'appelles cela "légèrement"?!? Ébé... En tous cas, si la retouche de la typo d'Europe 1 est un erreur et une horreur, ce lifting du logo du "GAN" est très bien réussi et me plaît BEAUCOUP!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>471</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-30 10:57:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-30 08:57:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oh… une icône iPhone !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1149</wp:comment_id>
			<wp:comment_author><![CDATA[inzewoodforjob]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-15 17:20:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-15 16:20:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour info le logo a été réalisé par l'agence Vincenti Design]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le WaterGap</title>
		<link>http://yannickbourenane.com/preprod/2010/10/08/le-watergap/</link>
		<pubDate>Fri, 08 Oct 2010 13:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-watergap/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TK8xWhiyHOI/AAAAAAAACAw/njJlrRwMepw/s1600/Gap-autre-logo.gif2.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="86" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TK8xWhiyHOI/AAAAAAAACAw/njJlrRwMepw/s320/Gap-autre-logo.gif2.gif" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TK8xZ4M0AeI/AAAAAAAACA0/7_cAidFlLKQ/s1600/Gap-autre-logo.gif3.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="86" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TK8xZ4M0AeI/AAAAAAAACA0/7_cAidFlLKQ/s320/Gap-autre-logo.gif3.gif" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TK8xcd8bOmI/AAAAAAAACA4/pI-FWl1p0_g/s1600/Gap-autre-logo.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="86" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TK8xcd8bOmI/AAAAAAAACA4/pI-FWl1p0_g/s320/Gap-autre-logo.gif" width="320" /></a></div>Le <a href="http://www.underconsideration.com/brandnew/archives/follow-up_gapgate.php">logo GAP buzze sur le web</a>, de nouvelles pistes ont été proposées...]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>627</wp:post_id>
		<wp:post_date><![CDATA[2010-10-08 15:40:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-08 13:40:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-watergap]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2010/10/le-watergap.html]]></wp:meta_value>
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		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510043374;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11516;}i:1;a:1:{s:2:"id";i:569;}i:2;a:1:{s:2:"id";i:965;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>505</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-08 17:54:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-08 15:54:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le premier avec les déclinaisons en blanc et rouge est très beau!Mais quel gâchis d'avoir arrêté le logo"historique".]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>507</wp:comment_id>
			<wp:comment_author><![CDATA[VIctoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-08 19:39:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-08 17:39:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vraiment ? Je le trouve peu lisible, l'autre est très réducteur, effet poche de jean. Ensuite on a une version AOL et ITUNES<br />Finalement, le plus drôle est le dernier en bas à droite mais qui ne fonctionne peut-être que dans les pays anglophones... d'autres propositions ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>512</wp:comment_id>
			<wp:comment_author><![CDATA[thomas Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-12 22:37:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-12 20:37:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Gap renonce à son changement de logo : "Vox populi, vox dei"<br /><br />http://next.liberation.fr/mode/01012295890-comment-gap-a-enterre-son-nouveau-logo-en-7-jours]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Jean Bourget relooké</title>
		<link>http://yannickbourenane.com/preprod/2010/10/07/jean-bourget-relooke/</link>
		<pubDate>Thu, 07 Oct 2010 08:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/jean-bourget-relooke/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-IFAT2vaKznE/ThqzGYDwRLI/AAAAAAAADQ0/T8izA-pKp_Y/s1600/Jeanbourget_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-IFAT2vaKznE/ThqzGYDwRLI/AAAAAAAADQ0/T8izA-pKp_Y/s400/Jeanbourget_logo.jpg" width="400" /></a></div><br />La marque pour enfant <a href="http://www.jeanbourget.com/">Jean Bourget</a> a décidé de revoir son identité visuelle avec le cabinet Conseil Kids Now. La typographie bâton est remplacée pour une typo manuscrite. L'emblème de l'étoile est rajouté au logotype. <br /><br />Consulter l<a href="http://logo-bedandy.blogspot.com/search/label/mode">'actu logo dans la mode</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>628</wp:post_id>
		<wp:post_date><![CDATA[2010-10-07 10:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-07 08:22:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	</item>
	<item>
		<title>Gap passe un gap</title>
		<link>http://yannickbourenane.com/preprod/2010/10/07/gap-passe-un-gap/</link>
		<pubDate>Wed, 06 Oct 2010 22:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/gap-passe-un-gap/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKz1ZywNzJI/AAAAAAAACAo/5_gon7yprms/s1600/gap-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKz1ZywNzJI/AAAAAAAACAo/5_gon7yprms/s400/gap-logo.jpg" width="400" /></a></div>La marque de vêtements américain <a href="http://www.gap.com/">GAP est devenue Gap</a>. Créée en 1969, Gap est l'une des marques du <a href="http://www.gapinc.com/public/OurBrands/brands.shtml">Groupe Gap</a> dont la promesse est d'offrir un vêtement simple, basique et iconique du style américain pour tous les âges, elle est née de la volonté de Don Fisher qui cherchait juste un jean simple...<br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKz300QkdEI/AAAAAAAACAs/QS8I8yl1PLI/s1600/gap-tetiere.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="56" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKz300QkdEI/AAAAAAAACAs/QS8I8yl1PLI/s400/gap-tetiere.png" width="400" /></a></div>Aux côtés de Gap, le groupe dispose de Banana Republic, "marque de luxe accessible", Great Navy, "belle mode, beau prix", Piperlime, chaussures et sacs, Athleta fait par et pour les femmes athlètes. L'abandon d'une identité marquée et reconnue démontre que la société ne fait que peu de cas de son image actuelle et souhaite relancer une dynamique en renforçant ce qui faisait son cœur de marque : la simplicité. <br /><br />Ce choix s'illustre par le choix de l'helvetica et des minuscules. Ce changement semble décevoir un certain nombre d'internautes qui lui imputent notamment une forte ressemblance avec la marque de vêtements simples et sans logos <a href="http://americanapparel.net/">American Apparel</a>, qui utilise la même typographie. Finalement, le trait de nostalgie cristallisé dans l'introduction d'un carré bleu dégradé en haut à droite qui permet rappeler l'ancienne cartouche bleue manque de parti pris et de créativité. Gap crée un gap, et les clients.. sauteront ou sauteront pas ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>629</wp:post_id>
		<wp:post_date><![CDATA[2010-10-07 00:40:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-06 22:40:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[gap-passe-un-gap]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>503</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-08 15:28:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-08 13:28:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Face à la concurrence espagnole type zara mango, suédoise H&m et japonaise uniqlo, GAP a probablement voulu montrer qu'ils avaient des tarifs accessibles, ils avaient une légère image de chéreté/haut de gamme, pas mal...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>504</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-08 15:37:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-08 13:37:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Petite précision, l'agence est new-yorkaise et c'est Laird and Partners]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>511</wp:comment_id>
			<wp:comment_author><![CDATA[thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/06418530279206865203</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-12 20:27:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-12 18:27:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Apparemment, la marque renonce à son nouveau logo à cause des plaintes de ses clients.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>La presqu&#039;île aux milles formes</title>
		<link>http://yannickbourenane.com/preprod/2010/10/05/la-presquile-aux-milles-formes/</link>
		<pubDate>Mon, 04 Oct 2010 22:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><img border="0" height="125" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKh1h-8ImvI/AAAAAAAAB_8/KpUh3Z_e26k/s400/nordkyn-logo.jpg" width="400" /></div><br /><div style="text-align: left;">Connaissez-vous la presqu'île de Nordkin en<a href="http://www.visitnorway.com/fr/Stories/Norway/La-Norvege-du-Nord/Finnmark/"> Laponie Norvégienne</a> ? Situé au nord de l'Europe, c'est une terre où la nature fait sa loi. C'est aussi un lieu de tourisme qui cherche à se développer et qui s'est doté d'un logo original, vivant, dont voici davantage de mises en application et d'explications...</div><div style="text-align: left;"><a name='more'></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKh1oKzRQfI/AAAAAAAACAA/zXdaUkMz_cg/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKh1oKzRQfI/AAAAAAAACAA/zXdaUkMz_cg/s1600/Image+4.png" /></a></div><div style="text-align: left;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TKh1oR0wQCI/AAAAAAAACAE/H1sylmIAmhg/s1600/Neue_nordkyn_28days.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TKh1oR0wQCI/AAAAAAAACAE/H1sylmIAmhg/s320/Neue_nordkyn_28days.gif" width="316" /></a> Le logo de <a href="http://www.visitnordkyn.com/">Nordkyn</a> est basé sur un générateur de logos qui revêt différentes formes en fonction de la localisation. Inspiré de la forme d'une étoile de neige, rendu géométrique, le logo épouse différentes couleurs et formes, là où la nature reprend ses droits, la nouvelle signature. <br /><br /></div><div style="text-align: left;"><br /></div><div style="text-align: left;">"<i>The visual identity is based on two main ingredients; our newly  developed payoff, “Where nature rules,” and weather statistics from  the Norwegian Meteorological Institute.  A feed of weather statistics  affects the logo to change when the direction of the wind or the  temperature changes. On the website, the logo updates every five  minutes. We developed a logo generator where Visit Nordkyn can download  their logo to the exact weather conditions of that particular moment.  Nordkyn is truly a place where nature rules, even over the visual  identity.</i>"<br /><br />Le norvégien neue design studio s'est également inspiré du travail de Sagmeister pour la Casa de Musica au Portugal où la forme se justifie mieux mais l'exécution est de moins grande qualité.</div><div style="clear: both; text-align: center;"></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKh1pNAkBlI/AAAAAAAACAI/zRYJYpBxSnk/s1600/Neue_nordkyn_businesscard02.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="219" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKh1pNAkBlI/AAAAAAAACAI/zRYJYpBxSnk/s320/Neue_nordkyn_businesscard02.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"></div><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKh1pfUeckI/AAAAAAAACAM/JK7cZKJfPiM/s1600/Neue_nordkyn_postales.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="219" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKh1pfUeckI/AAAAAAAACAM/JK7cZKJfPiM/s320/Neue_nordkyn_postales.jpg" width="320" /></a></div><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKh1pxKdF2I/AAAAAAAACAQ/Ydb0wCsjRDg/s1600/Neue_nordkyn_system.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="219" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKh1pxKdF2I/AAAAAAAACAQ/Ydb0wCsjRDg/s320/Neue_nordkyn_system.gif" width="320" /></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKh1qmZQKTI/AAAAAAAACAU/J_hCbJNWwwo/s1600/Visit_nordkyn_neue_gamvik.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="218" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKh1qmZQKTI/AAAAAAAACAU/J_hCbJNWwwo/s320/Visit_nordkyn_neue_gamvik.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKh1rPMNA6I/AAAAAAAACAY/E4MRz1W9giQ/s1600/Visit_nordkyn_neue_hopseidet%281%29.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="218" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKh1rPMNA6I/AAAAAAAACAY/E4MRz1W9giQ/s320/Visit_nordkyn_neue_hopseidet%281%29.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKh1tvM0lvI/AAAAAAAACAk/tQ4z6c4tlVA/s1600/homepage.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKh1tvM0lvI/AAAAAAAACAk/tQ4z6c4tlVA/s1600/homepage.jpg" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKh1s40S-cI/AAAAAAAACAc/JEEglEsQ4KQ/s1600/casadamusica_color_01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="239" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKh1s40S-cI/AAAAAAAACAc/JEEglEsQ4KQ/s320/casadamusica_color_01.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKh1tbIR1lI/AAAAAAAACAg/HAWoFx9WLb0/s1600/casadamusica_logo_alts.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="202" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKh1tbIR1lI/AAAAAAAACAg/HAWoFx9WLb0/s320/casadamusica_logo_alts.gif" width="320" /></a></div><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKhtrIOxcTI/AAAAAAAAB_4/ZTupBN1NsP8/s1600/Toronto-2015-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>630</wp:post_id>
		<wp:post_date><![CDATA[2010-10-05 00:48:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-04 22:48:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509932815;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:788;}i:1;a:1:{s:2:"id";i:11535;}i:2;a:1:{s:2:"id";i:840;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>501</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-05 01:48:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-04 23:48:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Excellent concept, ce logo météo-évolutif... joli et ludique !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>502</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-10-06 15:53:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-06 13:53:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça décoiffe :-)]]></wp:comment_content>
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	<item>
		<title>Les démocrates d&#039;Obama changent de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/10/03/les-democrates-dobama-changent-de-logo/</link>
		<pubDate>Sun, 03 Oct 2010 11:23:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TKc4M8DQa1I/AAAAAAAAB_0/sVfrAORTVuY/s1600/democrats-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TKc4M8DQa1I/AAAAAAAAB_0/sVfrAORTVuY/s400/democrats-logo.jpg" width="400" /></a></div>"<i>Some may think: it’s just a  logo—it’s just a brand. Well I don’t believe the Democratic Party is a  logo or a brand—we are much more than that. We are Democrats. We create  change that matters. Ours is a party of ideas and ideals, of policies  and people, history and purpose.</i><i> So call it what you will—this new identity for our party captures the  spirit that unites us all. Democrats—all of us—are working for the  change that matters</i>" affirme Tim Kaine, patron du <a href="http://www.democrats.org/news/blog/575">Parti Démocrate Américain</a>, celui du P<a href="http://logo-bedandy.blogspot.com/2009/09/les-logos-politiques-aux-us.html">résident Obama</a>. Exit l'âne àl'étrange swoosh, place au logo, simple et efficace, dont le rond fait penser au O majuscule d'Obama.<br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TKc1DbcyxyI/AAAAAAAAB_o/YRQjVK9GGxQ/s1600/democrat-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="104" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TKc1DbcyxyI/AAAAAAAAB_o/YRQjVK9GGxQ/s320/democrat-logo.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKc1Z1Ae8pI/AAAAAAAAB_s/yQrRZ7Zfwps/s1600/democrat-obama-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKc1Z1Ae8pI/AAAAAAAAB_s/yQrRZ7Zfwps/s1600/democrat-obama-logo.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKc21bIR9AI/AAAAAAAAB_w/epqmVYmzK1U/s1600/democrats-logo2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="95" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKc21bIR9AI/AAAAAAAAB_w/epqmVYmzK1U/s320/democrats-logo2.png" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>631</wp:post_id>
		<wp:post_date><![CDATA[2010-10-03 13:23:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-03 11:23:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508696935;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:165;}i:1;a:1:{s:2:"id";i:377;}i:2;a:1:{s:2:"id";i:635;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>498</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-03 13:23:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-03 11:23:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on croirait un sigle du code la route, pas mal]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>499</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-03 23:41:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-03 21:41:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très "copyright" aussi...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Petit jeu : mais où est mon favicon ?</title>
		<link>http://yannickbourenane.com/preprod/2010/10/02/petit-jeu-mais-ou-est-mon-favicon/</link>
		<pubDate>Sat, 02 Oct 2010 13:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/petit-jeu-mais-ou-est-mon-favicon/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKNievmsf1I/AAAAAAAAB_g/H4AyIU7SaME/s1600/favicon-jeu.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKNievmsf1I/AAAAAAAAB_g/H4AyIU7SaME/s320/favicon-jeu.png" width="319" /></a></div><div style="text-align: left;"><br /></div><span><span style="background-color: #ebeff9;" title="A large-scale scan of the top million web sites (per Alexa traffic data) was performed in early 2010 using the Nmap Security Scanner and its scripting engine."><span></span><span></span>Trouvez l'icône de l'un de vos sites préférés. Le <a href="http://nmap.org/favicon/">Nmap Security Scanner</a> a numérisé des millions de sites web, vus de leur favicon sachant que leur surface correspond à leur nombre de visites. 288 945 sont sur cette image, trouvez la vôtre.</span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>632</wp:post_id>
		<wp:post_date><![CDATA[2010-10-02 15:13:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-02 13:13:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[petit-jeu-mais-ou-est-mon-favicon]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509982847;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1015;}i:1;a:1:{s:2:"id";i:157;}i:2;a:1:{s:2:"id";i:2209;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>500</wp:comment_id>
			<wp:comment_author><![CDATA[Tony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.infowebmaster.fr/tutoriel/creer-installer-favicon</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-04 20:46:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-04 18:46:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vraiment énorme ce qu'ils ont fait. Mon favicon à moi il est tout petit et il est en bas au milieu (impossible à voir sans le zoom).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Vivolta change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/09/30/vivolta-change-de-logo/</link>
		<pubDate>Thu, 30 Sep 2010 16:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-mo4PXdbiDi8/TZSwQ74qwjI/AAAAAAAACoQ/oussAG9jej4/s1600/vivolta-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://3.bp.blogspot.com/-mo4PXdbiDi8/TZSwQ74qwjI/AAAAAAAACoQ/oussAG9jej4/s400/vivolta-logo.jpg" width="400" /> </a></div><div style="clear: both; text-align: left;">Au départ voulue lifestyle et senior, la chaîne désormais dédiée aux femmes <a href="http://www.vivolta.com/">Vivolta </a>vient de changer de logo au bout de trois ans de bons et loyaux services du précédent. </div><i><b>Vivolta</b> est une chaîne de <a href="http://fr.wikipedia.org/wiki/Télévision_à_péage" title="Télévision à péage">télévision à péage</a> française lancée le <a href="http://fr.wikipedia.org/wiki/10_décembre" title="10 décembre">10</a> <a href="http://fr.wikipedia.org/wiki/Décembre_2007" title="Décembre 2007">décembre</a> <a href="http://fr.wikipedia.org/wiki/2007_à_la_télévision" title="2007 à la télévision">2007</a>. La chaîne est diffusée par satellite dans le bouquet payant (<a href="http://fr.wikipedia.org/wiki/Canalsat">Canalsat</a>), sur certains réseaux câblés en <a href="http://fr.wikipedia.org/wiki/France">France</a>, <a href="http://fr.wikipedia.org/wiki/Belgique">Belgique</a>, <a href="http://fr.wikipedia.org/wiki/Luxembourg_%28pays%29" title="Luxembourg (pays)">Luxembourg</a> et <a href="http://fr.wikipedia.org/wiki/Suisse">Suisse</a> (<a href="http://fr.wikipedia.org/wiki/Numericable">Numericable</a>, <a href="http://fr.wikipedia.org/wiki/BeTV">BeTV</a>, et selon la chaîne) et sur <a href="http://fr.wikipedia.org/wiki/Belgacom_TV">Belgacom TV</a></i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>633</wp:post_id>
		<wp:post_date><![CDATA[2010-09-30 18:47:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-30 16:47:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Le logo d&#039;un parti ou d&#039;une ville ?</title>
		<link>http://yannickbourenane.com/preprod/2010/09/30/le-logo-dun-parti-ou-dune-ville/</link>
		<pubDate>Wed, 29 Sep 2010 22:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-dun-parti-ou-dune-ville/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><img border="0" height="197" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TKNO1SJHqdI/AAAAAAAAB_Q/07MBVlEs1Y8/s400/strasbourg-logo.jpg" width="400" /></div><a href="http://logo-bedandy.blogspot.com/search/label/changement%20de%20logos">Changer d'identité visuelle </a>n'est pas un acte anodin et les mairies, aux prises des controverses politiques, en prennent de plus en plus la mesure. La <a href="http://www.strasbourg.eu/accueil">ville de Strasbourg</a> et la communauté urbaine étaient dotées d'un logo mis en place par l'ancien maire PS, Catherine Trautmann. Le maire actuel, Roland Ries, mis en place par Catherine elle-même, a décidé de dépasser son maître avec l'objectif "<i>d'incarner la modernité  et l'attractivité de l'agglomération</i>" ce qui lui a valu l'<a href="http://www.groupe-ump-nouveaucentre-strasbourg.eu/?p=1865&cpage=1">interpellation </a>du clan UMP<b style="font-weight: normal;">...</b><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKNUDpKXc1I/AAAAAAAAB_U/kPcb0FHhCUY/s1600/strasbourg-tetiere.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="220" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKNUDpKXc1I/AAAAAAAAB_U/kPcb0FHhCUY/s320/strasbourg-tetiere.png" width="320" /></a></div><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKNUEygeeeI/AAAAAAAAB_Y/ZAP_2yX8USI/s1600/Strasbourg.eu+-+Identifiant+Large_RVB.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="82" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKNUEygeeeI/AAAAAAAAB_Y/ZAP_2yX8USI/s320/Strasbourg.eu+-+Identifiant+Large_RVB.jpg" width="320" /></a>Ainsi Robert Grossman s'emporte "<i> Il s’agit d’un choix visuel qui engage nos deux collectivités bien  au-delà d’un mandat municipal, car nous estimons qu’il serait  catastrophique que chaque nouveau maire, celui après vous par exemple,  ait comme préoccupation principale de se faire plaisir avec un nouveau  joujou-logo ! Ce choix vous l’avez fait seul, sans la moindre concertation, ou alors exclusivement avec vos obligés. Pourtant, un tel visuel doit représenter toute une ville, toutes ses sensibilités, et leur correspondre. Il ne peut constituer la marque d’un parti ou d’un clan.<br />A notre sens, il aurait du être discuté, débattu dans la concertation et adopté par un large consensus. </i><br /><br />Il soulève un autre point "<i>Vous nous racontez qu’il fallait donner je cite « une image plus  contemporaine de notre agglomération » (Catherine Trautmann avait-elle  donc créé une antiquité ?)…". </i>La question esthétique est manifestement en jeu, certes le logo était daté et nécessitait un réel lifting mais on peut noter que le niveau de l'ancien équivalait à celui que l'on retrouve souvent dans les villes. Et le nouveau est bien plus moderne, ce qui n'était pas très difficile, en revanche le mélange de typographiques sans empattements et avec pour les lettres A et G parait gratuit. Quant à l'ajout du .eu est pleine de sens tant sur les nouvelles technologies et l'Europe mais n'échappe pas à l'effet cheap.<br /><br /><div style="clear: both; text-align: left;"><a href="http://logo-bedandy.blogspot.com/search/label/ville">Voir l'actualité des logos de ville</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>634</wp:post_id>
		<wp:post_date><![CDATA[2010-09-30 00:32:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-29 22:32:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>PricewaterhouseCoopers réduit enfin son nom</title>
		<link>http://yannickbourenane.com/preprod/2010/09/29/pricewaterhousecoopers-reduit-enfin-son-nom/</link>
		<pubDate>Tue, 28 Sep 2010 22:41:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TKHIjYATzrI/AAAAAAAAB_M/wCRaBB56ktg/s1600/pricewaterhousecoopers-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TKHIjYATzrI/AAAAAAAAB_M/wCRaBB56ktg/s400/pricewaterhousecoopers-logo.jpg" width="400" /></a></div>Symptomatique des mouvements de fusions-acquisitions dans le secteur de l'audit et du conseil, le nom du cabinet <a href="http://www.pwc.com/gx/en/index.jhtml?ld=no">PricewaterhouseCoopers</a> est enfin réduit à ses initiales : PWC. Cette sage résolution, <a href="http://www.pwc.com/gx/en/press-room/2010/PwC-Introduces-New-Branding-Initiative.jhtml">prise le 16 décembre 2010</a>, était déjà en usage depuis plus de 10 ans au sein du cabinet. "<i>New brand simplifies name, emphasizes value creation and relationships". </i><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TKHHyE0GRDI/AAAAAAAAB-8/FDIzYM-SkEE/s1600/PwC_brochures.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="226" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TKHHyE0GRDI/AAAAAAAAB-8/FDIzYM-SkEE/s320/PwC_brochures.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKHHzMkhtOI/AAAAAAAAB_A/pSNmQYYphec/s1600/PwC_hilevel_sign.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="226" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKHHzMkhtOI/AAAAAAAAB_A/pSNmQYYphec/s320/PwC_hilevel_sign.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKHH0Ja-XII/AAAAAAAAB_E/FLfaXftWZAE/s1600/PwC_overview.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="226" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKHH0Ja-XII/AAAAAAAAB_E/FLfaXftWZAE/s320/PwC_overview.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKHH1OTyp5I/AAAAAAAAB_I/qS0E0XUACRo/s1600/PwC_sign_colour.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="226" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKHH1OTyp5I/AAAAAAAAB_I/qS0E0XUACRo/s320/PwC_sign_colour.png" width="320" /></a></div><i></i>"<i>We think our new brand expression visually distinguishes PwC in the  same way that the quality and expertise of our people differentiates the  experience of working with PwC," said Dennis Nally, chairman, PwC  International. "Underlying the visual elements is what the PwC brand  really stands for — how we are viewed by our clients, our people and our  stakeholders. Beyond our capabilities and experience, we want PwC to be  known for building great relationships with clients that help them  create the value they’re looking for.</i>" précise le communiqué de presse.<br /><br />L'ensemble de la nouvelle identité visuelle a été concoctée par Wolf Ollins.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>635</wp:post_id>
		<wp:post_date><![CDATA[2010-09-29 00:41:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-28 22:41:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[pricewaterhousecoopers-reduit-enfin-son-nom]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<title>Nouveau coup d&#039;envoi pour le Wembley stadium</title>
		<link>http://yannickbourenane.com/preprod/2010/09/28/nouveau-coup-denvoi-pour-le-wembley-stadium/</link>
		<pubDate>Tue, 28 Sep 2010 10:18:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKG-HEvIy-I/AAAAAAAAB-k/niOEuI8PUd8/s1600/wembley-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKG-HEvIy-I/AAAAAAAAB-k/niOEuI8PUd8/s400/wembley-logo.jpg" width="400" /></a></div>Construit en 1923, démoli 80 ans plus tard pour renaître en 2007, le <a href="http://www.wembleystadium.com/default.aspx">Stade de Wembley</a> s'est doté le 1er juin d'une nouvelle identité visuelle avec l'agence londonienne bulletproof afin notamment d'accueillir quatre nouveaux sponsors officiels. La signature "venue of legends" devient "inspiring memories". "<i>We are moving into a new stage in our lifecycle and the new identity is  more reflective of the dynamic and multi-purpose nature of the  stadium</i>", précise le directeur du management de Wembley, Roger Maslin.<br /><a name='more'></a><br /><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="135" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKHAObH2GwI/AAAAAAAAB-o/ZDmH-oGdK5A/s400/Image+4.png" style="margin-left: auto; margin-right: auto;" width="400" /></td></tr><tr><td style="text-align: center;">Historique du logo de Wembley</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKHAObH2GwI/AAAAAAAAB-o/ZDmH-oGdK5A/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKHAQklexgI/AAAAAAAAB-s/FwMlY0oblPs/s1600/new-wembley11.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="282" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TKHAQklexgI/AAAAAAAAB-s/FwMlY0oblPs/s400/new-wembley11.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKHASNhGfeI/AAAAAAAAB-w/8ay1vWJfHtI/s1600/wembley_at_night.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="300" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TKHASNhGfeI/AAAAAAAAB-w/8ay1vWJfHtI/s400/wembley_at_night.jpg" width="400" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Voir le <a href="http://www.wembleystadium.com/pressbox/pressReleases/brand-identity-010610.htm">communiqué de presse</a> sur la nouvelle identité visuelle de Wembley]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>636</wp:post_id>
		<wp:post_date><![CDATA[2010-09-28 12:18:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-28 10:18:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-coup-denvoi-pour-le-wembley-stadium]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510136097;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11535;}i:1;a:1:{s:2:"id";i:6020;}i:2;a:1:{s:2:"id";i:6936;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>496</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-28 14:17:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-28 12:17:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Assez étrange de modifier le sens de l'arc, on a le sentiment qu'il va y avoir une apparition extra-terrestre !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Le logo Baccardi est une copie ?</title>
		<link>http://yannickbourenane.com/preprod/2010/09/27/le-logo-baccardi-est-une-copie/</link>
		<pubDate>Mon, 27 Sep 2010 15:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-baccardi-est-une-copie/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKC7rTfixFI/AAAAAAAAB-Q/cH0oJkOJTGk/s1600/logos-ressemblants.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="180" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TKC7rTfixFI/AAAAAAAAB-Q/cH0oJkOJTGk/s400/logos-ressemblants.png" width="400" /></a></div>Le site <a href="http://graphism.fr/des-logos-qui-se-ressemblent-beaucoup-beaucoup">Graphism</a> relève une série de <a href="http://logo-bedandy.blogspot.com/search/label/Logos%20ressemblants">logos étrangement ressemblants</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>637</wp:post_id>
		<wp:post_date><![CDATA[2010-09-27 17:44:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-27 15:44:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-logo-baccardi-est-une-copie]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>493</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-27 18:59:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-27 16:59:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le plus drôle ici est quand même d'apprendre que la Suisse possède une Force Aérienne !!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>495</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-09-28 11:04:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-28 09:04:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils doivent probablement assurer la sécurité nocturne :)]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<title>Tur devient Citura</title>
		<link>http://yannickbourenane.com/preprod/2010/09/24/tur-devient-citura/</link>
		<pubDate>Fri, 24 Sep 2010 15:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-6XR9aC5JsZY/Ta2v93PFtuI/AAAAAAAACxY/2g0Utl8uiJk/s1600/logo_citura.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-6XR9aC5JsZY/Ta2v93PFtuI/AAAAAAAACxY/2g0Utl8uiJk/s400/logo_citura.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-1Sa2ki4lCYI/Ta2v5wYVEpI/AAAAAAAACxU/oI9tVDvYlTw/s1600/citura_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div><br />La ville de Reims affiche un changement de marque pour son réseau de transport en commun et s'appelle désormais <a href="http://citura.fr/">Citura</a>.<br /><a name='more'></a><br /><br />Le nom du<a href="http://www.tur.fr/"> Tur</a> sera définitivement supprimé à partir du 25 Septembre 2010. L'agence Carré noir a été retenue par le concessionnaire Mars, au terme d'une compétition, pour créer le nom, l'univers identitaire et les supports de communication du nouveau réseau de transport multimodale de l'agglomération de Reims. L'inauguration officielle aura lieu en Avril 2011, mais la mise en place de la nouvelle identité visuelle est déjà effective. L'agence de design a inventé le nom Citura, construit à partir des mots «cité» et «futur» et qui garde le "Tur" d'origine.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>638</wp:post_id>
		<wp:post_date><![CDATA[2010-09-24 17:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-24 15:05:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[tur-devient-citura]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509506271;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6456;}i:1;a:1:{s:2:"id";i:9399;}i:2;a:1:{s:2:"id";i:14785;}}}}]]></wp:meta_value>
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		<title>Internet Explorer 9, new logo</title>
		<link>http://yannickbourenane.com/preprod/2010/09/23/internet-explorer-9-new-logo/</link>
		<pubDate>Thu, 23 Sep 2010 15:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-YRyY2FlYFcI/TZSXTMq5y1I/AAAAAAAACnM/W9CwOsnsndU/s1600/internet-explorer-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/-YRyY2FlYFcI/TZSXTMq5y1I/AAAAAAAACnM/W9CwOsnsndU/s400/internet-explorer-logo.jpg" width="400" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Le navigateur de Microsodt, <a href="http://windows.microsoft.com/en-US/internet-explorer/products/ie/home">Internet Explorer 9 </a>met à jour son logiciel ainsi que son pictogramme. Le tracé du "e" est plus fin, les effets photoshopés s'amenuisent, c'est mieux. </div><div style="clear: both; text-align: left;"></div><a name='more'></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-zFDSjzeyDW4/TZSXZJuNYmI/AAAAAAAACnQ/EHMSMIb8vi0/s1600/ie9_logo_history.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="175" src="http://1.bp.blogspot.com/-zFDSjzeyDW4/TZSXZJuNYmI/AAAAAAAACnQ/EHMSMIb8vi0/s400/ie9_logo_history.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-eXWAABv9as4/TZSXaEjcyVI/AAAAAAAACnU/qSLKRn3tbYo/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="122" src="http://4.bp.blogspot.com/-eXWAABv9as4/TZSXaEjcyVI/AAAAAAAACnU/qSLKRn3tbYo/s400/Image+4.png" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>639</wp:post_id>
		<wp:post_date><![CDATA[2010-09-23 17:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-23 15:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[internet-explorer-9-new-logo]]></wp:post_name>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Les chambres d&#039;agriculture en amateurs du logo</title>
		<link>http://yannickbourenane.com/preprod/2010/09/23/les-chambres-dagriculture-en-amateurs-du-logo/</link>
		<pubDate>Thu, 23 Sep 2010 13:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<table align="center" cellpadding="0" cellspacing="0" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody><tr><td style="text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJtQf3di_RI/AAAAAAAAB9Q/WRzVLM5dg7o/s1600/chambre-agriculture-logo.jpg" style="margin-left: auto; margin-right: auto;"><img border="0" height="237" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TJtQf3di_RI/AAAAAAAAB9Q/WRzVLM5dg7o/s400/chambre-agriculture-logo.jpg" width="400" /></a></td></tr><tr><td style="text-align: center;">Nouveau logo des chambres d'agriculture</td></tr></tbody></table><b></b>  Est-ce si compliqué de bien faire les choses ? Le 22 septembre 2010, moins d'1 an après l'arrivée du nouveau président des <a href="http://paris.apca.chambagri.fr/apca/default.htm">chambres d'agriculture</a>,  Guy Vasseur, l'institution se dote d'une nouvelle image, initiée par son prédécesseur avec la réforme "Terre d’Avenir". Noble ambition si elle n'était pas d'emblée gâchée par deux erreurs d'amateurs : 1. le site web qui annonce le nouveau logo arbore l'ancien, 2. le communiqué de presse propose un nouveau logo complètement pixelisé. Et ce n'est pas tout...<br /><br /><a name='more'></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJtOsw01Q5I/AAAAAAAAB9I/kkrPJ70bLa4/s1600/chambre-agriculture.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJtOsw01Q5I/AAAAAAAAB9I/kkrPJ70bLa4/s320/chambre-agriculture.png" /></a>Dans un contexte difficile pour l’agriculture française et européenne, au-delà d’une conjoncture qui met en danger  la survie même de nombreuses exploitations, voici une mutation qui aurait pu servir les ambitions. Ce logo est tout de même issu d'un travail de longue haleine qui a donc débuté en 2009 et vient d'être approuvé lors de la  dernière cession des chambres à Paris. Ce nouveau logo veut couronner le travail de restructuration « Terre  d’Avenir » des Chambres qui a conduit à une mutualisation de leurs  services et aux regroupements de certaines d’entre elles.   L'agence savoyarde, the creative factory, a empoché 80 000 euros et l'établissement public débourse encore 30 000 euros pour le mettre en place. Malgré cela, ils ont réussi à dévoiler la nouvelle identité visuelle comme des amateurs.<br /><br />Quant au logo en lui-même, c'est un choix "<i>en lien avec un groupe de travail interne aux Chambres d'une  trentaine de responsables</i>". Et voilà le résultat :on a l'impression que la chambre a changé de nom, le mot agriculture parvient à être présent deux fois, on s'est amusé à changer la couleur des "s" pour le passer en rouge...,l'emblème de la flêche apparaît trois fois etc. Les reponsables n'étaient certainement pas du métier. Les régions ont 15 mois pour l'adopter.. Et dans deux ans, on l'abroge ? <br /><br /><a href="http://www.terredinfostv.fr/video/iLyROoaf8-Px.html">Voir la vidéo explicative sur le nouveau logo</a><br /><a href="http://paris.apca.chambagri.fr/apca/default.htm">Consulter le communiqué de presse</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>640</wp:post_id>
		<wp:post_date><![CDATA[2010-09-23 15:12:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-23 13:12:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-chambres-dagriculture-en-amateurs-du-logo]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>C10 se met au goût du jour</title>
		<link>http://yannickbourenane.com/preprod/2010/09/22/c10-se-met-au-gout-du-jour/</link>
		<pubDate>Wed, 22 Sep 2010 15:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<table align="center" cellpadding="0" cellspacing="0" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody><tr><td style="text-align: center;"><img border="0" height="161" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJXfdhBYc7I/AAAAAAAAB8Q/QFUEws-mUM8/s400/C10-logo.jpg" style="margin-left: auto; margin-right: auto;" width="400" /></td></tr><tr><td style="text-align: center;">Le nouveau logo du réseau C10</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJXfdhBYc7I/AAAAAAAAB8Q/QFUEws-mUM8/s1600/C10-logo.jpg" style="margin-left: 1em; margin-right: 1em;"></a></div><div style="clear: both; text-align: center;"></div><br /><br />Le n°1 de la distribution de boissons aux professionnels, <a href="http://www.c10.fr/">C10</a> a enfin décidé de renouveler son identité visuelle, emboîtant le pas à <a href="http://logo-bedandy.blogspot.com/2009/03/france-boissons-change-de-logo.html">France Boissons qui a revu son logo </a>il y un an. Le nouveau logo est clairement optimisé et efficae, on lui reprochera probablement de dire son âge d'ici quelques années.<br /><br /><br /><a name='more'></a><hr xmlns="http://www.w3.org/1999/xhtml" />Selon <a href="http://www.cbnews.fr/articles/design/c10-confie-son-identite-visuelle-a-leroy-tremblot">CB News</a>, la refonte de l'identité visuelle a été confiée à l’agence Leroy Tremblot.  C’est à l’occasion du match France-Biélorussie vendredi dernier que ce  nouveau logo a été dévoilé. C10 espère ainsi gagner en visibilité.<br /><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJXfzK9eUBI/AAAAAAAAB8o/9fDKeAgSNMA/s320/reseaux-c10.jpg" style="margin-left: auto; margin-right: auto;" /></td></tr><tr><td style="text-align: center;">Réseau C10</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJXfzK9eUBI/AAAAAAAAB8o/9fDKeAgSNMA/s1600/reseaux-c10.jpg" style="margin-left: 1em; margin-right: 1em;"></a></div><table cellpadding="0" cellspacing="0" style="clear: left; float: left; margin-bottom: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJXfuBBG2cI/AAAAAAAAB8g/XdrDU6CToMk/s320/Image+41.png" style="margin-left: auto; margin-right: auto;" /></td></tr><tr><td style="text-align: center;">journal interne C10</td></tr></tbody></table><br /><table cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJXfniE-qWI/AAAAAAAAB8Y/R0i9odx6RH0/s1600/logo-fff.jpg" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TJXfniE-qWI/AAAAAAAAB8Y/R0i9odx6RH0/s320/logo-fff.jpg" /></a></td></tr><tr><td style="text-align: center;">Logo partenaire FFF et C10</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJXfuBBG2cI/AAAAAAAAB8g/XdrDU6CToMk/s1600/Image+41.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>641</wp:post_id>
		<wp:post_date><![CDATA[2010-09-22 17:20:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-22 15:20:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
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		<title>J&#039;aime lire transforme Bonnemine</title>
		<link>http://yannickbourenane.com/preprod/2010/09/21/jaime-lire-transforme-bonnemine/</link>
		<pubDate>Tue, 21 Sep 2010 10:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/jaime-lire-transforme-bonnemine/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJXbMYfEbKI/AAAAAAAAB8A/MuDBdHHNM9o/s1600/bonnemine-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="145" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJXbMYfEbKI/AAAAAAAAB8A/MuDBdHHNM9o/s400/bonnemine-logo.jpg" width="400" /></a></div>Souvenez-vous. Vous aviez entre 7 et 10 ans et vous aimiez lire ce petit livre rouge édité par <a href="http://www.bayard-jeunesse.com/">Bayard Presse</a>, <a href="http://www.jaimelire.com/">J'aime Lire</a> animé par le crayon Bonnemine et recelant notamment une BD de Tom et Nana ? Ils sont aujourd'hui 2 010 000 lecteurs à le lire, ce qui en fait le magazine jeunesse le plus lu en France ! Autrement dit, l'éditeur s'est dit qu'il était grand temps de <a href="http://www.bayard-jeunesse.com/presse-magazines/actu.jsp?docId=2437801">revoir intégralement l'identité du petit livre rouge</a> et lance une campagne presse... <br /><br /><a name='more'></a><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="237" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJXcwuncAuI/AAAAAAAAB8I/zbg_mqHaQrU/s400/j-aime-lire-logo.jpg" style="margin-left: auto; margin-right: auto;" width="400" /></td></tr><tr><td style="text-align: center;">Avant-Après de la couverture de J'AIME LIRE</td></tr></tbody></table>Pour obtenir un livre "<i>Encore plus accessible, vivant, impertinent</i>", les éditions ont choisi d'entourer la rédaction de 24 étudiants de l’école Estienne, pas moins. Le mensuel offre toujours dans ses pages un roman, une BD et des jeux. La têtière gagne certainement en dynamisme et correspond bien à l'image du journal, c'est Bonnemine le plus décevant. Certes l'illustration commençait à dater mais le style manga du nouveau petit crayon semble moins adéquat. Avant, il était logiquement doté de grands yeux, pour lire. Désormais, Bonnemine a deux petits ronds noirs pour ses yeux et, quelle évolution, une très grande bouche qui semble brailler. A cette occasion, une campagne presse est lancée avec un nouveau slogan "<i>Un J'aime lire  pour tous, des histoires pour chacun</i>". Les visuels seront visibles  jusqu’en décembre dans les titres de Bayard-Milan, du groupe Prisma ou  Mistral Média. Ce sont les deux créatifs indépendants Cam et Léon qui  ont réalisé cette campagne selon <a href="http://www.cbnews.fr/articles/marques/j-aime-lire-en-campagne-dans-la-presse">CB News</a>.<br /><br /><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="400" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIind3y6C9I/AAAAAAAAB4Y/mGVXH-8kGuA/s400/J-aime_Lire00.jpg" style="margin-left: auto; margin-right: auto;" width="198" /></td></tr><tr><td style="text-align: center;">L'original Bonnemine</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TIind3y6C9I/AAAAAAAAB4Y/mGVXH-8kGuA/s1600/J-aime_Lire00.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div>]]></content:encoded>
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		<wp:post_id>642</wp:post_id>
		<wp:post_date><![CDATA[2010-09-21 12:59:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-21 10:59:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="mascottes-de-marque"><![CDATA[Mascottes de marque]]></category>
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			<wp:comment_id>492</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-09-22 22:33:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-09-22 20:33:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tu as raison, on perd beaucoup de charme dans ce pikachu bleu mais tu m'as fait peur : je croyais que c'était Tom-Tom et Nana qu'ils avaient relooké!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>629</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-01-02 12:48:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-02 11:48:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[rOoh comme c'est laid, <br />certaines choses ne devrait jamais changé...<br />au delà de la nostalgie, je trouvais l'ancien beaucoup plus sympathique, celui-ci nous arrive tout droit de l'espace, les gamins vont prendre peur....^^]]></wp:comment_content>
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		<title>EADS veut donner l&#039;image d&#039;un groupe uni</title>
		<link>http://yannickbourenane.com/preprod/2010/09/19/eads-veut-donner-limage-dun-groupe-uni/</link>
		<pubDate>Sun, 19 Sep 2010 18:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJZY6HwBmHI/AAAAAAAAB9A/2lumOUOYmfk/s1600/eads-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="191" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJZY6HwBmHI/AAAAAAAAB9A/2lumOUOYmfk/s400/eads-logo.jpg" width="400" /></a></div>A 10 ans, le leader mondial de l'aéronautique, le groupe European Aeronautic Defence and Space Company ( <a href="http://www.eads.com/eads/france/fr/actualites.html">EADS</a>), créé le 10 juillet 2000, se dote d’un <a href="http://www.eads.com/eads/france/fr/actualites/press.f5dba7f7-032b-4df9-a7d6-572a8064833a.2ad9e920-90ae-4039-a994-42d87474fde3.html"> nouveau logo</a> et d’un code couleur épuré. Tel qu'annoncé sur le blog des logos, les références nationales ont disparues.  EADS revendique son identité de groupe européen intégré capable de  relever les défis de la mondialisation et d’atteindre les objectifs de  son plan 2020.  <br /><a name='more'></a>"<i>L’architecture des marques a été repensée pour mieux intégrer une  identité visuelle commune à l’ensemble du groupe. Le nom de famille EADS  rassemble ainsi les quatre divisions : Airbus, Eurocopter et Astrium,  dont les logos ont été modernisés, et la division jusqu’ici appelée  Défense et Sécurité s’est donnée un nouveau nom : « Cassidian »</i>".<br /><br />Il n'est pas évident que les apparats historiques du logo étaient identifiés comme tels par leur public, une chose est sure, le nouveau logo perd en personnalité, un effet métallique sans réelle dimension, à mi-chemin entre le TGV et une société de jeux vidéos. Les lumières et les ombrés auraient pu être mieux bossés mais l'intention est louable. Joyeux anniversaire.<br /><span style="font-size: x-small;"><br />EADS est le premier groupe de défense en Europe et le deuxième dans le  monde, en concurrence directe avec Boeing. European Aeronautic Defence  and Space Company (EADS) a été créé le 10 juillet 2000 à partir de la  fusion de trois entreprises européennes, l’Allemand Dasa, le Français  Aerospatiale-Matra, issu de la fusion de Matra et d’Aerospatiale et de  l’espagnol Casa, entreprise de construction d’avions. En 2009, le Groupe – comprenant les Divisions Airbus, Astrium, Cassidian  et Eurocopter– a dégagé un chiffre d’affaires de 42,8 milliards d’euros  et employé plus de 119 000 personnes. </span>]]></content:encoded>
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		<wp:post_id>643</wp:post_id>
		<wp:post_date><![CDATA[2010-09-19 20:45:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-19 18:45:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Un bar à Danette pour ses 40 ans</title>
		<link>http://yannickbourenane.com/preprod/2010/09/18/un-bar-a-danette-pour-ses-40-ans/</link>
		<pubDate>Sat, 18 Sep 2010 09:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Qvi6LJtVVdg/TorXTVBom5I/AAAAAAAADqI/T8KS25aA25c/s1600/40_ans_danette.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="261" src="http://4.bp.blogspot.com/-Qvi6LJtVVdg/TorXTVBom5I/AAAAAAAADqI/T8KS25aA25c/s320/40_ans_danette.jpg" width="320" /> </a></div>"40 ans qu'on se lève tous"pour <a href="http://www.danette.fr/">Danette</a>. Le géant français de l'agroalimentaire, <a href="http://www.danone.com/">Danone</a>, a décidé pour son anniversaire d'ouvrir un lieu éphémère et gratuit de la crème dessert préférée  des français, selon un sondage IFOP paru en  2008, dans le 1er arrondissement de Paris .       <br /><br /><a name='more'></a>Une  exposition retraçant l'histoire de la marque depuis 1970, date du début  de sa commercialisation est organisée sur le lieu. En septembre  prochain, un livre intitulé On se lève tous pour Danette, signé par  Eve Millan et Illan Waiche, paraitra. Cet ouvrage narre les grandes étapes du  succès de la marque. Le coup d'envoi des  festivités avait été donné en novembre dernier en redonnant vie à ses  célèbres barquettes de 500g. <br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-27LYHZLv-rg/TorXgcqwugI/AAAAAAAADqY/SkIlqGso2FI/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-10-04+%25C3%25A0+11.51.02.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-27LYHZLv-rg/TorXgcqwugI/AAAAAAAADqY/SkIlqGso2FI/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-10-04+%25C3%25A0+11.51.02.png" /></a></div><a href="http://3.bp.blogspot.com/-iqiv63CYZUE/TorW1L0nZyI/AAAAAAAADqE/9tnB4NeGpbw/s1600/2358963-3302199.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="263" src="http://3.bp.blogspot.com/-iqiv63CYZUE/TorW1L0nZyI/AAAAAAAADqE/9tnB4NeGpbw/s400/2358963-3302199.jpg" width="400" /></a><br /><br />Cela se passe :<span style="font-style: italic;"><br />"Chez Danette", du 18 au 26 septembre, 14-16 rue Jean-Jacques Rousseau, 75001 Paris.        <br />Ouvert tous les jours de 10h à 19h. Entrée libre. </span><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-pvIOZ9Rrc5k/TorXW63fySI/AAAAAAAADqM/r-rfS9RzLNY/s1600/img_1970.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-pvIOZ9Rrc5k/TorXW63fySI/AAAAAAAADqM/r-rfS9RzLNY/s400/img_1970.jpg" width="352" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-s8MCRvzfaU4/TorXZamD6hI/AAAAAAAADqQ/hgXwelV382c/s1600/on_se_leve_tous_pour_danette.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-s8MCRvzfaU4/TorXZamD6hI/AAAAAAAADqQ/hgXwelV382c/s400/on_se_leve_tous_pour_danette.jpg" width="393" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>644</wp:post_id>
		<wp:post_date><![CDATA[2010-09-18 11:45:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-09-18 09:45:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
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		<title>L&#039;aéroport Gatwick de Londres se modifie</title>
		<link>http://yannickbourenane.com/preprod/2010/09/17/laeroport-gatwick-de-londres-se-modifie/</link>
		<pubDate>Fri, 17 Sep 2010 13:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-EEu6mi-OOMk/TZSF7H1ypFI/AAAAAAAACnI/JdPCXXQBJoM/s1600/london-airport-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/-EEu6mi-OOMk/TZSF7H1ypFI/AAAAAAAACnI/JdPCXXQBJoM/s400/london-airport-logo.jpg" width="400" /></a></div>La BAA ou British Airports Authority détenait<a href="http://www.gatwickairport.com/"> l'aéroport de Londres Gatwick</a>, 28ème aéroport d'affaires dans le monde.  Contrainte de vendre la structure, Gatwick en aprofité pour modifier son logo et y perdre quelque peu son âme d'aéroport en cherchant tant à laver son image.]]></content:encoded>
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		<wp:post_id>645</wp:post_id>
		<wp:post_date><![CDATA[2010-09-17 15:44:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Renouveau créatif de la Ville de Tourcoing</title>
		<link>http://yannickbourenane.com/preprod/2010/09/17/renouveau-creatif-de-la-ville-de-tourcoing/</link>
		<pubDate>Fri, 17 Sep 2010 10:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<table align="center" cellpadding="0" cellspacing="0" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody><tr><td style="text-align: center;"><img border="0" height="166" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJXoB6dTEQI/AAAAAAAAB84/w1ZkzSPHw5w/s400/tourcoing-logo.jpg" style="margin-left: auto; margin-right: auto;" width="400" /></td></tr><tr><td style="text-align: center;">Nouveau logo de la Ville de Tourcoing</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TJXoB6dTEQI/AAAAAAAAB84/w1ZkzSPHw5w/s1600/tourcoing-logo.jpg" style="margin-left: 1em; margin-right: 1em;"></a></div>A 15 km au Nord-Est de Lille, la <a href="http://www.tourcoing.fr/actualites/2010/09/08/tourcoing-change-d-image-fr,65376.html">ville de Tourcoing</a>, commune frontalière de la Belgique, rassemble près de 92 000 habitants sous l'étendard de "ville créative" comme pour faire la nique à cette région du Nord Pas de Calais, parfois bien sinistrée et dont elle est la 3ème ville. Cette fois, le Maire, M Delannoy, s'est attaqué à la refonte du logo à l'aide de A  Propos et MB Design, selon <a href="http://www.cbnews.fr/articles/design/tourcoing-change-d-identite-avec-a-propos-et-mb-design">CB News</a>.<br /><br /><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJXnhBndXbI/AAAAAAAAB8w/hs92u-9bZm4/s320/tourcoing-site.png" style="margin-left: auto; margin-right: auto;" /></td></tr><tr><td style="text-align: center;">Nouveau site de la Ville de Tourcoing</td></tr></tbody></table><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJXnhBndXbI/AAAAAAAAB8w/hs92u-9bZm4/s1600/tourcoing-site.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TJXnhBndXbI/AAAAAAAAB8w/hs92u-9bZm4/s1600/tourcoing-site.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><br /><a name='more'></a>Le magazine municipal "Label Ville"  adoptera quant à lui une nouvelle maquette et le site internet de la  ville aura une charte modernisée dès ce mois. Enfin, la ville  communiquera autour de ces changements auprès de ses habitants avec la  campagne "Nouveau regard sur la ville" puis, dès le 1er trimestre 2011,  un autre dispositif sera déployé au niveau régional pour valoriser le  centre-ville de Tourcoing. <br /><br />"<i>Tourcoing  se réinvente par de profondes mutations, dans ses quartiers et son  centre-ville. La Ville s’oriente vers une nouvelle économie de l’image,  des textiles innovants et du design. Elle affirme aussi son dynamisme  culturel. Le moment est venu de changer d’identité visuelle pour  accompagner le projet tourquennois. Le nouveau logo s’appuie sur les éléments du blason historique de la ville de Tourcoing : Écu d’argent à la Croix de Sable et 5 besants d’or, pièces de monnaie. Ce  blason date de 1372, et était présent sur les étoffes de tissus, pour  identifier les fabrications tourquennoises à travers l’Europe.</i>"<br /><br />Le nouveau logo est plus humble, intéressant, moderne, le séparateur entre le blason et le nom de la ville étonne. l'emblème aurait davantage pu être travaillé afin de moins ressembler à une croix ou bien au plan du chœur d'une église.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>646</wp:post_id>
		<wp:post_date><![CDATA[2010-09-17 12:20:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>la compagnie des petits rajeunie</title>
		<link>http://yannickbourenane.com/preprod/2010/11/01/la-compagnie-des-petits-rajeunie/</link>
		<pubDate>Mon, 01 Nov 2010 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_LIr-7d9QvwQ/TMmIMrUiLPI/AAAAAAAAACU/p3Zvp5HGh70/s1600/la-compagnie-des-petits.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5533103368570023154" src="http://4.bp.blogspot.com/_LIr-7d9QvwQ/TMmIMrUiLPI/AAAAAAAAACU/p3Zvp5HGh70/s400/la-compagnie-des-petits.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><a href="http://www.lacompagniedespetits.com/#/francais/attente"><br />La compagnie des petits</a>, enseigne de mode enfantine a revu son identité visuelle. Première étape avant une refonte de son concept de magasin. Plus qu’un simple changement, il s’agit d'une volonté de montée en gamme la marque. <br /><a name='more'></a><br />Déjà visible sur le site internet, la nouvelle identité conçue par Design Day est en cours de déploiement sur le réseau. Une nouvelle charte graphique a été mise en place. L'agence a également conçu le nouveau concept architectural commercial. L'identité, elle s’applique à tous les éléments de communication jusqu’aux étiquettes produits, qui devrait faire son apparition globale vers février 2011.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TM2ygSmxj8I/AAAAAAAACFI/UDutEWxzVPw/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TM2ygSmxj8I/AAAAAAAACFI/UDutEWxzVPw/s320/Image+3.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TM2ym_0QA8I/AAAAAAAACFQ/yMTtMhAOU5o/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="223" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TM2ym_0QA8I/AAAAAAAACFQ/yMTtMhAOU5o/s400/Image+1.png" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TM2y34DtMOI/AAAAAAAACFU/D01gfCWcRAw/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="215" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TM2y34DtMOI/AAAAAAAACFU/D01gfCWcRAw/s320/Image+4.png" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;">L'enseigne cherche ainsi à affirmer d'avantage son positionnement qui se veut plus haute de gamme. De son côté, le rectangle bleu foncé du logo a été abandonné et la typographie met en valeur le mot "Petits" avec un œil qui vient apparaitre dans la lettre P. Choix graphique qui dénote avec le reste du mot, mais qui, certes pourra plaire aux plus petits...</div>]]></content:encoded>
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		<wp:post_id>606</wp:post_id>
		<wp:post_date><![CDATA[2010-11-01 01:00:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510307722;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9946;}i:1;a:1:{s:2:"id";i:10652;}i:2;a:1:{s:2:"id";i:195;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>531</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-01 18:54:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-01 17:54:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je préférais nettement le premier logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>532</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-02 19:33:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-02 18:33:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement, moi aussi]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>538</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-07 03:44:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-07 02:44:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très joli. C'est réussi (et bien meilleur que l'ancien)!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>La Creuse adopte un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/10/28/la-creuse-adopte-un-nouveau-logo/</link>
		<pubDate>Thu, 28 Oct 2010 15:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-creuse-adopte-un-nouveau-logo/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-3JCN-nRcnYc/TZSg3LWTIgI/AAAAAAAACno/5vIqxiUtdl8/s1600/lacreuse-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://4.bp.blogspot.com/-3JCN-nRcnYc/TZSg3LWTIgI/AAAAAAAACno/5vIqxiUtdl8/s400/lacreuse-logo.jpg" width="400" /></a></div>A l'aide des services de communication interne, le <a href="http://www.creuse.fr/">Conseil Général de la Creuse</a> a choisi de rajeunir son logo, les couleurs sont plus vives mais les traits et les formes ne donnent pas forcément meilleure allure cette identité dont le sens est difficilement perceptible.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>607</wp:post_id>
		<wp:post_date><![CDATA[2010-10-28 17:40:00]]></wp:post_date>
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		<title>La bataille des logos de Coca Cola vs Pepsi continue</title>
		<link>http://yannickbourenane.com/preprod/2010/10/28/la-bataille-des-logos-de-coca-cola-vs-pepsi-continue/</link>
		<pubDate>Thu, 28 Oct 2010 09:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TMk5slKXh-I/AAAAAAAACEw/OQ4p1kHFGE0/s1600/coke_pepsi_chart_revised.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TMk5slKXh-I/AAAAAAAACEw/OQ4p1kHFGE0/s400/coke_pepsi_chart_revised.jpg" width="131" /></a></div>Merci à <a href="http://www.leblogdebango.fr/">Bango</a> pour son son apport dans la bataille des <a href="http://logo-bedandy.blogspot.com/2010/10/coca-cola-vs-pepsi-cola-laune-de-son.html">logos de Coca Cola vs Pepsi</a>. Le site américain <a href="http://www.underconsideration.com/brandnew/archives/coca-cola_vs_pepsi_revised_edition.php">Brand New</a> a proposé une version revisitée de cette évolution.<br /><br />En effet, ils arguent d'avoir trouvé une première apparition de la marque Coca Cola dans <i>l'Atlanta Journal Constitution</i> en 1886 qui était en majuscules et non pas une écriture à la main. Des décennies après, <b>le logo étant calligraphié, il variait</b> nécessairement par la main qui le dessinait.<br /><br />D'après Brand New, ce n'est que <b>dans les années 60 que Coca Cola a réellement stabilisé son logo </b>avec l'agence Lippincott Mercer. Enfin, Brand New oppose également l'oubli d'un épisode fâcheux de Coca Cola qui tenta de proposer un nouveau goût mais aussi un nouveau logo, le Coke, en 1985, qui fit un fiasco et sera vite retiré du marché. Toujours est-il qu'<b>aujourd'hui Coca Cola utilise son logo d'origine</b> et figure ainsi parmi les rares à pouvoir se targuer de cette permanence identitaire et visuelle.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>608</wp:post_id>
		<wp:post_date><![CDATA[2010-10-28 11:08:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-28 09:08:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-bataille-des-logos-de-coca-cola-vs-pepsi-continue]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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		<title>Le rocher monégasque se refait une beauté</title>
		<link>http://yannickbourenane.com/preprod/2010/10/27/le-rocher-monegasque-se-refait-une-beaute/</link>
		<pubDate>Wed, 27 Oct 2010 09:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TMfiHh2X2QI/AAAAAAAACEs/KWA2infdtik/s1600/Monaco.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TMfiHh2X2QI/AAAAAAAACEs/KWA2infdtik/s400/Monaco.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"></div><br /><br /><a href="http://logo-bedandy.blogspot.com/2009/11/nouveau-logo-de-monaco.html">La mairie de Monaco</a> se pare d'un nouveau logo suite à la création d'un service de communication et d'une campagne de communication locale pour améliorer la connaissance de ses services auprès de ses sujets. Il y a un an, Monaco avait déjà engagé un <a href="http://logo-bedandy.blogspot.com/2009/11/nouveau-logo-de-monaco.html">changement de son logo</a> à destination des touristes.<br /><a name='more'></a><br />Conçus autour des adjectifs « Pratique », « Culturel », « Animé » et « Social », les visuels de la campagne mettent ces mots en scène après la phrase « Avec la Mairie, votre quotidien est... ».<br />Cette campagne et ce logo, sont sensés dynamiser une communication locale et des services municipaux parfois méconnus par la population Monégasque.<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TMdJv2zL_ZI/AAAAAAAACEg/8zYWQxYq4QE/s1600/Capture+d’écran+2010-10-26+à+23.27.46.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TMdJv2zL_ZI/AAAAAAAACEg/8zYWQxYq4QE/s400/Capture+d’écran+2010-10-26+à+23.27.46.png" width="263" /></a></div><br />M. Nicolas Croesi, Conseiller Communal et délégué au Service Communication, explique que ce lifting a pour but d'identifier plus clairement les éléments qui construisent cette institution. Les éléments fondamentaux ont étaient conservés : couronne, blason, moine.<br /><br />Un logo certes plus uniforme, mais si pour eux couleur rimes avec modernité, il faudrait aller alors encore plus loin dans le choix des typos et la mise en place de divers éléments qui construisent ce logo afin de créer une homogénéité qui représenterait davantage l'esprit Monégasque. <br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TMdJxPI9O4I/AAAAAAAACEk/ZgSL0H0pGqE/s1600/Capture+d’écran+2010-10-26+à+23.28.35.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TMdJxPI9O4I/AAAAAAAACEk/ZgSL0H0pGqE/s400/Capture+d’écran+2010-10-26+à+23.28.35.png" width="400" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://logo-bedandy.blogspot.com/search/label/tourisme">voir les autres actualités sur les logos de ville</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>609</wp:post_id>
		<wp:post_date><![CDATA[2010-10-27 11:11:00]]></wp:post_date>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<wp:comment>
			<wp:comment_id>528</wp:comment_id>
			<wp:comment_author><![CDATA[ActuLogo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.actulogo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-27 16:36:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-27 14:36:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par un administrateur du blog.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>529</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-28 10:25:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-28 08:25:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est la mairie non ?]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<title>Halal AVS change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/10/26/halal-avs-change-de-logo/</link>
		<pubDate>Mon, 25 Oct 2010 22:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_LIr-7d9QvwQ/TMWH6wBN6KI/AAAAAAAAACE/094B3jr7r1M/s1600/halal-AVS.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5531977160686692514" src="http://4.bp.blogspot.com/_LIr-7d9QvwQ/TMWH6wBN6KI/AAAAAAAAACE/094B3jr7r1M/s400/halal-AVS.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br />80% des produits étiquetés Halal ne le seraient pas ! L’association de certification <a href="http://avs.fr/old/">halal AVS</a> veut rassurer ses consommateurs et choisit donc d'arborer un nouveau logo. Pour cette nouvelle identité, la typographie est conservée mais les couleurs sont modifiées et la nouvelle signature "le halal en toute confiance" a été ajoutée à la place de "à votre service".<br /><a name='more'></a><span>AVS est une association à but non lucratif  dont l’objet est de contrôler et d’assurer le respect de l’abattage  rituel ainsi que la traçabilité des produits carnés halal. A</span> travers sa nouvelle identité, elle souhaite réaffirmer son statut d’acteur sérieux sur le marché de la certification "halal" et se distinguer de ses concurrents, surtout quand l'on sait <a href="http://www.lexpress.fr/actualites/2/le-marche-de-produits-halal-beaucoup-d-acteurs-et-peu-de-regles_911890.html">que 80% des produits étiquetés halal ne le seraient pas réellement</a>, notamment dans les marques distributeurs des grandes enseignes.<br />Ce logo s'inscrit clairement dans un domaine plus moderne et devient moins orientalisant du fait des calligraphie Arabe en moins et de ses lignes plus sobres. Bien qu'il garde tout de même un style propre a la culture qu'il représente en inscrivant une sorte de Keffieh dans son logo.<br /><br />À cette nouvelle identité vient s'ajouter <a href="http://www.halal-avs.com/">une nouvelle version du site</a> qui sera prochainement en ligne. En attendant vous pouvez aller sur <a href="http://avs.fr/new/">la version BETA</a>, qui comparé au précédent affirme nettement cette volonté de réaffirmer son statut et de le moderniser.<br /><br /><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="225" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TMWLFAAt40I/AAAAAAAACEQ/qN8zt3gGJ7o/s400/Image+4.png" style="margin-left: auto; margin-right: auto;" width="400" /></td></tr><tr><td style="text-align: center;">Ancien site web de l'AVS</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TMWLFAAt40I/AAAAAAAACEQ/qN8zt3gGJ7o/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><br /><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="227" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TMWLGG8493I/AAAAAAAACEU/YgC-Zw52RBo/s400/Image+1.png" style="margin-left: auto; margin-right: auto;" width="400" /></td></tr><tr><td style="text-align: center;">Nouveau site web de l'AVS</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TMWLGG8493I/AAAAAAAACEU/YgC-Zw52RBo/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="227" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TMWKe65FvSI/AAAAAAAACEM/YKXvQ7smt90/s400/Image+3.png" style="margin-left: auto; margin-right: auto;" width="400" /></td></tr><tr><td style="text-align: center;">Nouveau site web de l'AVS</td></tr></tbody></table><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TMWKe65FvSI/AAAAAAAACEM/YKXvQ7smt90/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><br /><a href="http://www.lexpress.fr/actualites/2/le-marche-de-produits-halal-beaucoup-d-acteurs-et-peu-de-regles_911890.html">voir l'article sur le marché des produits halal</a><br /><a href="http://logo-bedandy.blogspot.com/search/label/agroalimentaire">voir les autres actus dans le domaine de l'agroalimentaire</a>  <br /><br /><div style="clear: both; text-align: center;"></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>610</wp:post_id>
		<wp:post_date><![CDATA[2010-10-26 00:29:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-25 22:29:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<title>One Oak Films, une nouvelle maison de production</title>
		<link>http://yannickbourenane.com/preprod/2010/10/25/one-oak-films-une-nouvelle-maison-de-production/</link>
		<pubDate>Mon, 25 Oct 2010 18:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TMWbpEFHaRI/AAAAAAAACEc/wFsc5hml5hQ/s1600/one-oak-films.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TMWbpEFHaRI/AAAAAAAACEc/wFsc5hml5hQ/s320/one-oak-films.jpg" width="277" /></a></div><br />Nouvelle venue sur le marché de la production publicitaire, la société <a href="http://www.1oakfilms.com/">One Oak Films</a> vient d’être créée par un ancien de <a href="http://www.tempestaproduction.com/">Tempesta</a>, Christophe Clément.<br /><a name='more'></a>One Oak Films est un site pour réalisateurs de spot publicitaire. Son offre ce compose de réalisateurs tel que: Katie Bell, Nicholas Benthley, Christophe Chudy, Fernando de Azevedo, Emanuelle Auguel, Catherine Louis, Alexander Paul, Victoria Pile, Carine Tardieu, Sabine Villiard.<br /><br />Avec la mise en avant du mot "Oak" seul dans le logo, il est difficile de comprendre le nom de la marque. Le graphisme reste abscons, y-a-t-il un souhait de symboliser un "clap" utilisé lors des tournages, ou bien le chiffre 1 ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>611</wp:post_id>
		<wp:post_date><![CDATA[2010-10-25 20:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-25 18:01:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[one-oak-films-une-nouvelle-maison-de-production]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>565</wp:comment_id>
			<wp:comment_author><![CDATA[christophe@1oakfilms.com]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-11-19 17:17:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-19 16:17:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Eh bien oui, l'idée de départ est bien de conserver le chiffre 1 comme un totem pour un logo vertical. Le clap n'est pas l'idée mais vient probablement naturellement à l'esprit avec l'association du mot "films".<br />L'idée était de dire force et solidité et de mon point de vue c'est plutôt réussit!<br /><br /><br />Christophe CLEMENT]]></wp:comment_content>
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	<item>
		<title>Les logos au secours des animaux</title>
		<link>http://yannickbourenane.com/preprod/2010/10/23/les-logos-au-secours-des-animaux/</link>
		<pubDate>Sat, 23 Oct 2010 09:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-logos-au-secours-des-animaux/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TLrDhv9lZiI/AAAAAAAACCg/iZYkLplFLtA/s1600/lacoste.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="105" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TLrDhv9lZiI/AAAAAAAACCg/iZYkLplFLtA/s320/lacoste.jpg" width="320" /></a></div> Le plus célèbre et le plus  fortuné des crocodiles volant au secours du  plus menacé d'entre eux ? Le miracle s'est produit en décembre de  l'année 2009, lorsque <a href="http://www.lacoste.fr/">Michel Lacoste</a>, président de la société du même nom fondée en 1933 par son père, le  champion de tennis René Lacoste décide d'adhérer au <a href="http://www.saveyourlogo.org/en/partners">programme saveyourlogo</a>.<br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrDlm4y6KI/AAAAAAAACCk/c46VkajjltU/s1600/logo-saveyourlogo-trans.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrDlm4y6KI/AAAAAAAACCk/c46VkajjltU/s1600/logo-saveyourlogo-trans.png" /></a></div> Aujourd'hui, parmi les partenaires, on retrouve l'assureur <a href="http://www.maaf.fr/">MAAF</a> et son dauphin, la station de <a href="http://www.valdisere.fr/">sports alpins Val d'Isère</a> et son aigle mais aussi les marques de vêtements de glisse Quicksilver et Roxy qui disposent des symboles de la montagne et de la vague dans leur logo, s'engageant à protéger l'eau et les montagnes. Beau programme, qui pourrait inspirer de futurs partenaires à la veille de noël.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLrDmROqKYI/AAAAAAAACCo/Q61i9xDSkBI/s1600/maaf-saveyourlogo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="115" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLrDmROqKYI/AAAAAAAACCo/Q61i9xDSkBI/s400/maaf-saveyourlogo.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLrDnhbjMVI/AAAAAAAACCs/H0BJ3h23FJA/s1600/valdisere-saveyourlogo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="116" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLrDnhbjMVI/AAAAAAAACCs/H0BJ3h23FJA/s400/valdisere-saveyourlogo.png" width="400" /></a></div><br /><br /><i></i>]]></content:encoded>
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		<wp:post_id>612</wp:post_id>
		<wp:post_date><![CDATA[2010-10-23 11:29:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Un partenariat très rapproché</title>
		<link>http://yannickbourenane.com/preprod/2010/10/22/un-partenariat-tres-rapproche/</link>
		<pubDate>Thu, 21 Oct 2010 22:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TMB7F2Vn21I/AAAAAAAACDw/Y5QU1sbH2oE/s1600/turkish-euroleague-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="223" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TMB7F2Vn21I/AAAAAAAACDw/Y5QU1sbH2oE/s400/turkish-euroleague-logo.jpg" width="400" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="text-align: left;">Insolite, la compagnie aérienne turque <a href="http://www.turkishairlines.com/tr-TR/">Turkish Airlines,</a> 4ème compagnie européenne, qui sponsorise officiellement le tournoi européen de Basket Ball <a href="http://www.euroleague.net/">Euroleague Basketball</a> pour la saison 2010-2011, a dévoilé, le 5 octobre 2010 à Barcelone lors d’une cérémonie spéciale en présence de représentants de Turkish  Airlines, de l’Euroleague de Basketball, de clubs et médias, le logo du tournoi qui est la fusion des identités des deux acteurs. </div><div style="clear: both; text-align: center;"></div><a name='more'></a><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"> Voir la <a href="http://www.turkishairlines.com/tr-TR/corporate/news/press_room/movie_archive/euroleague_logo.aspx">video de révélation du logo</a> et le <a href="http://www.turkishairlines.com/tr-TR/basin-bultenleri/5383/turk-hava-yollari-euroleague-amblemi-tanitildi.aspx">communiqué de presse</a> de la compagnie</div><div style="clear: both; text-align: center;"> <a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TMB6-By9YqI/AAAAAAAACDo/IQLIOhfHX94/s1600/7dd.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TMB6-By9YqI/AAAAAAAACDo/IQLIOhfHX94/s1600/7dd.jpg" /></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TMB6-r5csSI/AAAAAAAACDs/THw9IXa3jos/s1600/banner-turkish-airlines.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="41" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TMB6-r5csSI/AAAAAAAACDs/THw9IXa3jos/s320/banner-turkish-airlines.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>613</wp:post_id>
		<wp:post_date><![CDATA[2010-10-22 00:01:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
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		<title>Coca Cola vs Pepsi à l&#039;aune de leur logo</title>
		<link>http://yannickbourenane.com/preprod/2010/10/20/coca-cola-vs-pepsi-a-laune-de-leur-logo/</link>
		<pubDate>Wed, 20 Oct 2010 14:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TMBQ6XLaZDI/AAAAAAAACDk/Fvv8vpG6oe8/s1600/pepsi-coke-plus-100-ans.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="640" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TMBQ6XLaZDI/AAAAAAAACDk/Fvv8vpG6oe8/s640/pepsi-coke-plus-100-ans.jpg" width="276" /></a></div>Voilà longtemps que je vois cette image passée sur le web à tel point que je ne saurai la créditer... Alors, mesure-t-on la force d'une entreprise à la stabilité de son logo ? L'exemple de l'évolution inexistante du logo de <a href="http://www.coca-cola.fr/">Coca-Cola</a> vs les intempestifs changements du logo de <a href="http://www.pepsi.fr/">Pepsi</a> est confondant.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>614</wp:post_id>
		<wp:post_date><![CDATA[2010-10-20 16:40:00]]></wp:post_date>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1507474446;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:608;}i:1;a:1:{s:2:"id";i:11423;}i:2;a:1:{s:2:"id";i:6382;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>519</wp:comment_id>
			<wp:comment_author><![CDATA[Aurélie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-21 17:10:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-21 15:10:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Au départ, Pepsi Cola copiait sans s'en cacher Coca Cola et maintenant ils prétendent à l'autonomie..]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>520</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-21 17:12:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-21 15:12:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[D'ailleurs, ils s'appelaient pepsi cola et maintenant c'est juste pepsi !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>525</wp:comment_id>
			<wp:comment_author><![CDATA[Bango]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.leblogdebango.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-25 18:24:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-25 16:24:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Attention, ce schéma est faux, Coca Cola n'a pas le même logo depuis sa création. Voilà le schéma exacte : http://www.underconsideration.com/brandnew/archives/coca-cola_vs_pepsi_revised_edition.php]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>526</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-27 03:00:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-27 01:00:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vrai Bango, je me souviens de Coke]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>527</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-27 03:01:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-27 01:01:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et Pepsi au lieu de PEPSI COLA]]></wp:comment_content>
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	<item>
		<title>myspace défie les lois du logo</title>
		<link>http://yannickbourenane.com/preprod/2010/10/19/myspace-defie-les-lois-du-logo/</link>
		<pubDate>Tue, 19 Oct 2010 08:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TL1RKCOBwAI/AAAAAAAACDc/E0IS7-HUW3E/s1600/myspace.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TL1RKCOBwAI/AAAAAAAACDc/E0IS7-HUW3E/s400/myspace.jpg" width="400" /></a></div><span style="font-size: small;"><span style="font-family: Arial,Helvetica,sans-serif;">Le réseau social <a href="http://www.myspace.com/">myspace</a> a dévoilé un nouveau logo assez ambitieux puisqu'il n'affiche même par le nom de la marque dans son identité visuelle. En effet, la société américaine fait figurer l'article "my"</span></span><span style="font-size: small;"><span style="font-family: Arial,Helvetica,sans-serif;"> suivi d'un symbole délimitant un espace.</span></span><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLx4X-z1F8I/AAAAAAAACDM/YhTaX0Pgzhw/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="220" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLx4X-z1F8I/AAAAAAAACDM/YhTaX0Pgzhw/s320/Image+1.png" width="320" /></a></div><div style="clear: both; text-align: center;"></div><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLx4bH5lUZI/AAAAAAAACDU/2kDT6eTl4nc/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="256" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLx4bH5lUZI/AAAAAAAACDU/2kDT6eTl4nc/s320/Image+3.png" width="320" /></a><span style="font-size: small;"><span style="font-family: Arial,Helvetica,sans-serif;">Rappelons que  MySpace est un site web de réseausocial fondé aux États-Unis en août  2003, qui met gratuitement à disposition un espace web personnalisé,  permettant de présenter diverses informations personnelles et d'y faire  un blog. Il est connu pour héberger de nombreuses pages internet de  groupes de musique, d'artistes et de Djs qui y entreposent et présentent leurs images ou  compositions musicales. D'après les taux de fréquentation fournis par  le site <a href="http://www.alexa.com/">Alexa</a>, MySpace était en 2005  le quatrième site le plus consulté au monde derrière ceux de Yahoo!,  AOL et MSN et devant eBay et Facebook.</span><span style="font-family: Arial,Helvetica,sans-serif;"> C'est donc au cours de la conférence <a href="http://warmgun.com/">Warm Gun Design</a> qui se tenait à San Francisco ce 8 octobre 2010, que MySpace dévoile son futur nouveau logo (qui n'est pas encore utilisé sur le site français).</span><span style="font-family: Arial,Helvetica,sans-serif;"> Mike  Macadaan vice-président de l'expérience MySpace explique la philosophie  de ce nouveau logo: "MySpace est une plate-forme afin que les gens soit  eux-même, alors nous avons décidé de leur donner l'espace pour le  faire."</span><span style="font-family: Arial,Helvetica,sans-serif;"> Ce qui laisse penser que l'espace vide à droite sera rempli par l'utilisateur lui-même.</span></span><br /><table align="center" cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><img border="0" height="208" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TL1be_ryqCI/AAAAAAAACDg/8prg9ikIA9M/s320/my_.png" style="margin-left: auto; margin-right: auto;" width="320" /></td></tr><tr><td style="text-align: center;">Testez votre image sur le générateur de logo myspace</td></tr></tbody></table><span style="font-family: Arial,Helvetica,sans-serif;">Ce nouveau logo devient complètement ludique et n'est plus seulement le symbole ou l'image d'une marque, mais devient aussi celle de l'utilisateur, ce qui devrait plaire aux internautes (voir le <a href="http://logomyspace.com/">générateur de logos</a> qui a déjà été créé par des internautes) mais devrait rester abscons pour la plupart des autres. Autrement dit le logo semble davantage destiné à son public déjà acquis qu'à celui à conquérir.</span><br /><br /><span style="font-family: Arial,Helvetica,sans-serif;">Voir l'article sur<a href="http://techcrunch.com/2010/10/08/new-myspace-logo/"> techcrunch </a></span><br /><span style="font-family: Arial,Helvetica,sans-serif;">Voir le non officiel <a href="http://logomyspace.com/">générateur de logos myspace </a></span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TM95i28vQOI/AAAAAAAACFY/0j21U4FwSNc/s1600/myspace_variations.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="245" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TM95i28vQOI/AAAAAAAACFY/0j21U4FwSNc/s320/myspace_variations.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>615</wp:post_id>
		<wp:post_date><![CDATA[2010-10-19 10:56:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:comment_id>523</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-10-23 13:10:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-23 11:10:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bof... RATAGE COMPLET!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>524</wp:comment_id>
			<wp:comment_author><![CDATA[Dimillian]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/00161449817388533975</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-24 17:22:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-24 15:22:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais non tu n'a rien compris.... C'est une révolution, c'est "Mon Espace', l'utilisateur met ce qu'il veut dedans pour le représenter. <br />Un très bon concept, mais faut être un peux web et ouvert pour le comprendre.. ^]]></wp:comment_content>
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		<title>CAT devient le Grand Troyes</title>
		<link>http://yannickbourenane.com/preprod/2010/10/18/cat-devient-le-grand-troyes/</link>
		<pubDate>Mon, 18 Oct 2010 16:36:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-xqwAlwt7caA/TZSt70qH2mI/AAAAAAAACoM/QySZPOGwkOo/s1600/Troyes-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://2.bp.blogspot.com/-xqwAlwt7caA/TZSt70qH2mI/AAAAAAAACoM/QySZPOGwkOo/s400/Troyes-logo.jpg" width="400" /></a></div>En toute discrétion, fin octobre 2010, la Communauté d'Agglomération de Troyes, CAT, a décidé de renouveler son image et simplifier ses messages en devenant <a href="http://www.grand-troyes.fr/">le Grand Troyes</a>. Au coeur du Département de l'Aube et de la Région Champagne-Ardenne, le  Grand Troyes fédère une population de près de 130 000 habitants et  regroupe quatorze communes. Le Grand Troyes a été  créé en janvier 2000, dans le prolongement de la loi sur la coopération  intercommunale qui a institué les communautés d'agglomération. Elle  succède à la Communauté de communes (1990-2000) et au Syndicat  intercommunal à vocation multiple (SIVOMAT) mis en place en 1965.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>616</wp:post_id>
		<wp:post_date><![CDATA[2010-10-18 18:36:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Nocibé se refait une beauté</title>
		<link>http://yannickbourenane.com/preprod/2010/10/18/nocibe-se-refait-une-beaute/</link>
		<pubDate>Mon, 18 Oct 2010 10:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLxNssu1uJI/AAAAAAAACDI/m2uEYauvCh8/s1600/nocibé.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLxNssu1uJI/AAAAAAAACDI/m2uEYauvCh8/s400/nocibé.jpg" width="400" /></a></div><br /><br /><br /><a href="http://www.nocibe.fr/">Nocibé</a>, lancé en 1984 par Daniel Vercamer, numéro deux français en distribution de parfums et cosmétiques, reprend l'offensive et vient d'inaugurer ses deux premiers magasins entièrement relookés, rue de Béthune à Lille et au centre V2 de Villeneuve d'Ascq. Quatre autres magasins suivront d'ici à la fin de l'année et une trentaine d'autres au second semestre 2011.<br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TLwlRpC0ARI/AAAAAAAACDA/Z6MdH9rtsNQ/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TLwlRpC0ARI/AAAAAAAACDA/Z6MdH9rtsNQ/s1600/Image+2.png" /></a></div><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLwlSmlPmcI/AAAAAAAACDE/5w7gt7jpec8/s1600/SouffleBeaute300x300.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLwlSmlPmcI/AAAAAAAACDE/5w7gt7jpec8/s1600/SouffleBeaute300x300.jpg" /></a>Le groupe va consacrer 20 millions d'euros dans une première phase à ce projet, 100 millions à terme si la clientèle adhère au nouveau concept. L'enseigne s'est dotée d'un nouveau logo. Il s'agit d'orienter les magasins vers un univers conjuguant la beauté et le bien-être.<br /><br />La rénovation s'accompagne d'un enrichissement de la gamme avec 25 marques nouvelles, notamment dans l'univers des produits cosmétiques naturels, des cosmétiques " du monde " et de la dermo-cosmétique.<br /><br />Le logo est une palette de rubans de couleurs pour symboliser la richesse de leur offre. Avec un positionnement et un look plus modernes, de nouveaux services en magasins, une valorisation et une clarification de l'offre, Nocibé cherche à accroître sa différenciation.<br /><br /><a href="http://logo-bedandy.blogspot.com/search/label/distribution">Voir les autres actus dans le domaine de la distribution</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>617</wp:post_id>
		<wp:post_date><![CDATA[2010-10-18 12:24:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>QUELLE logo chamallow</title>
		<link>http://yannickbourenane.com/preprod/2010/10/17/quelle-logo-chamallow/</link>
		<pubDate>Sun, 17 Oct 2010 09:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLrImB6QihI/AAAAAAAACC0/fStJMTS9vi8/s1600/quelle-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="137" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLrImB6QihI/AAAAAAAACC0/fStJMTS9vi8/s400/quelle-logo.jpg" width="400" /></a></div><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrGd-ZFrlI/AAAAAAAACCw/pDyuOCBr_bA/s1600/quelle-macollection.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrGd-ZFrlI/AAAAAAAACCw/pDyuOCBr_bA/s1600/quelle-macollection.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrGd-ZFrlI/AAAAAAAACCw/pDyuOCBr_bA/s1600/quelle-macollection.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrGd-ZFrlI/AAAAAAAACCw/pDyuOCBr_bA/s1600/quelle-macollection.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrGd-ZFrlI/AAAAAAAACCw/pDyuOCBr_bA/s1600/quelle-macollection.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrGd-ZFrlI/AAAAAAAACCw/pDyuOCBr_bA/s1600/quelle-macollection.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrGd-ZFrlI/AAAAAAAACCw/pDyuOCBr_bA/s1600/quelle-macollection.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrGd-ZFrlI/AAAAAAAACCw/pDyuOCBr_bA/s1600/quelle-macollection.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrGd-ZFrlI/AAAAAAAACCw/pDyuOCBr_bA/s1600/quelle-macollection.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrGd-ZFrlI/AAAAAAAACCw/pDyuOCBr_bA/s1600/quelle-macollection.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="205" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLrGd-ZFrlI/AAAAAAAACCw/pDyuOCBr_bA/s320/quelle-macollection.jpg" width="320" /></a>Le <a href="http://www.3suissesinternational.com/html/groupe/presentation.asp">Groupe <i>nordiste</i> 3 Suisses International</a>, n°2 de la vente par correspondance après la Redoute détenue par PPR, fait le grand écart pour mettre à jour l'identité visuelle de la <a href="http://www.quelle.fr/">société de vente à distance Quelle</a> La Source qu'elle a rachetée en mars 2010. Nouvelle signature "ma vie, ma mode" qui tente de repositionner la société dans le jeu des tendances. Mais surtout, passage d'un logo carré et bleu à un logo rond et rose, plutôt chamallow.<br /><br /><a name='more'></a>L'identité visuelle que quitte Quelle ne tirera de larmes à personnes tant elle était datée, peu marquante et dépassée sans aucun lien évident avec la mode. La nouvelle a été conçue par l'agence 4uatre, elle peut paraître douce, féminine du fait qu'elle soit écrite à la main, légère et souple. La typographie est composée d'un ruban, la forme qu'épouse le ruban parait naturelle et se retient. Hélas, cette identité donne le sentiment de tomber dans le cliché et de manquer de force, le rose n'était-il pas superflu ? Ne donne-t-il pas l'impression de s'adresser à une carterie ou une boutique spécialisée en gadgets et cadeaux...?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>618</wp:post_id>
		<wp:post_date><![CDATA[2010-10-17 11:58:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-17 09:58:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[quelle-logo-chamallow]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2010/10/quelle-logo-chamallow.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/5649454149572827543]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510106252;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1147;}i:1;a:1:{s:2:"id";i:512;}i:2;a:1:{s:2:"id";i:9922;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>530</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-31 18:00:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-31 17:00:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Article de bonne facture, voici ma vision du nouveau logo du catalogue Quelle. <br /><br />http://santtchez.blogspot.com/2010/10/quelle-allure.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>MPA, l&#039;association des médias magazine tourne la page</title>
		<link>http://yannickbourenane.com/preprod/2010/10/15/mpa-lassociation-des-medias-magazine-tourne-la-page/</link>
		<pubDate>Fri, 15 Oct 2010 09:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_LIr-7d9QvwQ/TLf_8w9dVTI/AAAAAAAAABs/8ND1d-CbSUw/s1600/MPA.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5528168487020483890" src="http://2.bp.blogspot.com/_LIr-7d9QvwQ/TLf_8w9dVTI/AAAAAAAAABs/8ND1d-CbSUw/s400/MPA.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><div><div><div><div><div><div><div><div><br /><span style="font-family: arial,serif;"><div><span><br /></span></div><div face="Arial,Helvetica,sans-serif"><span><a href="http://www.magazine.org/">MPA</a>, anciennement Magazine Publishers of America, <a href="http://www.magazine.org/association/about/2201.aspx">fondé en 1919</a>, représente environ 225 médias et magazines américains soir près de plus de 1.000 titres. </span><span>L'association développe son environnement commercial avec de nouvelles technologies innovatrices, et change son logo en associant au nom de MPA l'accroche suivante, "The Association of Magazine Media".<span style="font-family: Arial,Helvetica,sans-serif;"><br /></span></span><br /><span><a name='more'></a></span></div><div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TLgdAQ7PToI/AAAAAAAACB4/dHYfxtDopYA/s1600/MPA_Stationery_01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="317" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TLgdAQ7PToI/AAAAAAAACB4/dHYfxtDopYA/s400/MPA_Stationery_01.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLgdQMFsMlI/AAAAAAAACCQ/-3dyiAYPj2A/s1600/MPA_Folder_02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="192" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLgdQMFsMlI/AAAAAAAACCQ/-3dyiAYPj2A/s400/MPA_Folder_02.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLgdFjvGzxI/AAAAAAAACCA/6hIldFdnggc/s1600/MPA_blog_3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="308" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLgdFjvGzxI/AAAAAAAACCA/6hIldFdnggc/s400/MPA_blog_3.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLgdGhIrN8I/AAAAAAAACCE/2wg-dDY90qE/s1600/MPA_blog_4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="308" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLgdGhIrN8I/AAAAAAAACCE/2wg-dDY90qE/s400/MPA_blog_4.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLgdHZaIwBI/AAAAAAAACCI/RG_EtemyhS4/s1600/MPA_blog_5.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="308" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLgdHZaIwBI/AAAAAAAACCI/RG_EtemyhS4/s400/MPA_blog_5.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLgdIL_B2SI/AAAAAAAACCM/CvCsPp8V7OI/s1600/MPA_blog_6.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="308" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLgdIL_B2SI/AAAAAAAACCM/CvCsPp8V7OI/s400/MPA_blog_6.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"></div><br /><span style="font-family: arial,serif;"><span><span style="font-family: Arial,Helvetica,sans-serif;">Cette  nouvelle identité, conçue par Paula Sher de Pentagram, fut officiellement lancée lors de la Conférence de  Magazine américaine annuelle (AMC), de ce lundi 4 octobre à Chicago. </span></span></span></div><div face="Arial,Helvetica,sans-serif"><span>A travers cette nouvelle identité, MPA aimerait souligner le fait que le contenu de médias de magazine engage des consommateurs à travers des plates-formes multiples, y compris des sites Web, des tablettes tels que Ipad, des smartphones, des livres, ainsi que des évènements.<br /></span><span style="font-family: arial,serif;"><span><a href="http://pentagram.com/en/new/2010/10/new-work-mpa.php">Ce nouveau logo</a>  remplace donc une forme plus classique, symbolisant une page qui ce  tourne, en deux cadres rectangulaires qui apparaissent horizontalement  et verticalement autour des lettres M-P-A. MPA souhaite évoquer les voies multiples  par lesquelles les médias de magazine sont représenté aujourd'hui, certains y verront plutôt un grand trombone.</span></span><br /><br /><span style="font-family: arial,serif;"><span>Pari  tenu ou pas, en tout cas ce redesign évoque un certain dynamisme et une  solidité pour symboliser une évolution ainsi qu'un développement  mondial, et pourquoi pas le reflet d'une association en croissance.</span></span></div><div face="Arial,Helvetica,sans-serif"><span><span style="color: #645f5e; white-space: pre-wrap;"><iframe frameborder="0" height="265" src="http://player.vimeo.com/video/15456287" width="400"></iframe><a href="http://vimeo.com/15456287"><br />Voir la video de la révélation du logo Media</a>.<br /></span></span></div><div face="Arial,Helvetica,sans-serif"><span><br /></span></div></span></div></div></div></div></div></div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>619</wp:post_id>
		<wp:post_date><![CDATA[2010-10-15 11:12:00]]></wp:post_date>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509276116;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7713;}i:1;a:1:{s:2:"id";i:2584;}i:2;a:1:{s:2:"id";i:12448;}}}}]]></wp:meta_value>
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		<title>Joli premier logo pour le foot Danois</title>
		<link>http://yannickbourenane.com/preprod/2010/10/13/joli-premier-logo-pour-le-foot-danois/</link>
		<pubDate>Wed, 13 Oct 2010 16:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLXf0wabV9I/AAAAAAAACBs/I3ucSzJUKAI/s1600/Superliga_Logo_Stor.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="192" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLXf0wabV9I/AAAAAAAACBs/I3ucSzJUKAI/s320/Superliga_Logo_Stor.jpg" width="320" /></a></div>Fin juillet 2010, le tournoi Danois de football Superliga a choisi de se doter pour la première fois de son histoire, soit en 19 ans, d'un logo.<br />Ce tournoi, le plus important du Danemark rencontre un succès croissant et se développe de plus en plus depuis 5 ans en passant du 23 au 12ème rang dans le système de classement de l'UEFA.<br /><br /><a name='more'></a><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLXkLhqwPRI/AAAAAAAACB0/AHFmmZdE4Ow/s1600/Superliga_Stor.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="192" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLXkLhqwPRI/AAAAAAAACB0/AHFmmZdE4Ow/s320/Superliga_Stor.jpg" width="320" /></a>“<i>The logo clearly communicates in a dynamic sporting context. The  logo can both be interpreted as a “S” like in Superliga and as a kick.  We now have a strong and flexible logo that visually places Superliga in  the same category as Premier League, Champions League and Bundesliga</i>”,  says Lars Hausted from Divisionsforeningen (Divisionsforeningen is the  Danish trade association for the clubs playing in the Danish premiere  league). Le logo a été conçu par Kontrapunkt et se distingue par sa qualité peu commune dans cet univers. <br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TLXf2W2Qf5I/AAAAAAAACBw/2TskEYs5vo8/s1600/Superliga_Stor.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>620</wp:post_id>
		<wp:post_date><![CDATA[2010-10-13 18:43:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-13 16:43:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Gap renonce à son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/10/13/gap-renonce-a-son-nouveau-logo/</link>
		<pubDate>Wed, 13 Oct 2010 10:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="text-align: left;">
<div style="clear: both; text-align: center;"><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLXctwGezOI/AAAAAAAACBo/R2Z97Hn0MIU/s1600/gap-logo2.jpg"><img src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLXctwGezOI/AAAAAAAACBo/R2Z97Hn0MIU/s200/gap-logo2.jpg" alt="" width="200" height="79" border="0" /></a></div>
«<i>Nous vous avons entendu. Et après mures réflexions, Gap gardera son logo bleu</i>». <span style="font-family: arial; font-size: small;">Une semaine après le lancement du nouveau logo, le verdict est tombé, la marque de vêtements <a href="http://www.gap.fr/">Gap</a> a annoncé que suite à de nombreuses <a href="http://logo-bedandy.blogspot.com/2010/10/le-watergap.html">protestations</a> de la part de ses clients via internet, dont 2000 messages sur sa page Facebook, celle-ci renonçait à <a href="http://logo-bedandy.blogspot.com/2010/10/gap-passe-un-gap.html">son nouveau logo</a>.</span>
<span style="font-family: arial; font-size: small;">Marka Hansen, présidente de la marque en Amérique du Nord, explique dans un communiqué que cette opération n'a pas été lancée de la bonne manière et que Gap avait manqué l'occasion de communiquer avec la communauté Internet.
<a href="http://www.gapinc.com/public/Media/Press_Releases/med_pr_GapLogoStatement10112010.shtml">Voir le communiqué</a></span>

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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>621</wp:post_id>
		<wp:post_date><![CDATA[2010-10-13 12:40:00]]></wp:post_date>
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		<wp:post_name><![CDATA[gap-renonce-a-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510647709;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:590;}i:2;a:1:{s:2:"id";i:292;}}}}]]></wp:meta_value>
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			<wp:comment_id>513</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-13 12:59:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-13 10:59:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour une fois qu'une marque écoute ses clients...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>515</wp:comment_id>
			<wp:comment_author><![CDATA[thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-13 13:06:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-13 11:06:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Reste à savoir, combien tout ça leur a coûter.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>516</wp:comment_id>
			<wp:comment_author><![CDATA[aurélie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-13 15:24:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-13 13:24:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aimerai surtout savoir quelle est l'agence qui a commis cela, y'a plan créatif aux Etats-Unis ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>517</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-13 20:47:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-13 18:47:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne connais pas Aurélie mais elle m'enlève les mots de la bouche!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>569</wp:comment_id>
			<wp:comment_author><![CDATA[Thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15870600076429363446</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-21 22:56:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-21 21:56:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour une fois la marque à bien fait d'écouté ses clients, mais attention les clients ou les cibles ne sont pas des communicants...<br />Cette affaire devient un cas d'école mais pas une règle à imiter. <br />Il y'as une rumeur qui circule sur le logo "FAKE" GAP, peut être une habile stratégie de communication. Dans ce cas, c'est magistral.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>571</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-22 16:54:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-22 15:54:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne vois pas du tout l'intérêt de faire courir des bruits négatifs sur sa propre image... bof bof le fake, ils auraient mieux fait de faire une belle video virale]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le logo de Skyrock blog fait peau neuve</title>
		<link>http://yannickbourenane.com/preprod/2010/10/13/le-logo-de-skyrock-blog-fait-peau-neuve/</link>
		<pubDate>Wed, 13 Oct 2010 08:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-skyrock-blog-fait-peau-neuve/</guid>
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		<content:encoded><![CDATA[<span style="font-size: 100%;"><a href="http://1.bp.blogspot.com/_LIr-7d9QvwQ/TLV3h5PmxSI/AAAAAAAAABc/Zr28ljxs8Sg/s1600/avantaprès.jpg" style="font-family: georgia;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5527455541852816674" src="http://1.bp.blogspot.com/_LIr-7d9QvwQ/TLV3h5PmxSI/AAAAAAAAABc/Zr28ljxs8Sg/s400/avantaprès.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /></span><span style="font-family: georgia; font-size: 100%;"><br /><a href="http://www.skyrock.com/blog/" style="font-family: arial;">Skyrock Blog</a><span style="font-family: arial;"> défend sa place. Autrefois, leader sur le marché du blog en France et en Europe, revendiquant plus de 31 millions de blogs sur le compteur de son site, SKyrock Blog semble vouloir enrayer l'affaiblissement de sa position en modifiant son identité visuelle et le design de son site.<a name='more'></a></span><br /><br /><br /></span><span style="font-family: arial; font-size: 100%;"><a href="http://2.bp.blogspot.com/_LIr-7d9QvwQ/TLV3VQK1OaI/AAAAAAAAABU/MunbxUe5lig/s1600/skyfirst.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5527455324668508578" src="http://2.bp.blogspot.com/_LIr-7d9QvwQ/TLV3VQK1OaI/AAAAAAAAABU/MunbxUe5lig/s400/skyfirst.jpg" style="cursor: pointer; display: block; height: 251px; margin: 0px auto 10px; text-align: center; width: 281px;" /></a></span><span style="font-family: georgia; font-size: 100%;"><br /><br /><a href="http://www.skyrock.fm/front/">La station radio FM</a>, à l'origine spécialisée dans le rock a été crée en 1986 par Pierre Bellanger. Son actionnaire majoritaire est aujourd'hui le Groupe Français Orbus, filiale de la Deutsche Bank. Pour contrer cet affaiblissement, la plateforme dédiée aux blogs, Skyrock blog, s'est offert un relooking, ainsi que de nouvelles fonctionnalités plus en adéquations avec le reste du marché du blog du moment.</span><span style="font-family: arial; font-size: 100%;"><br /><br /><br /><a href="http://3.bp.blogspot.com/_LIr-7d9QvwQ/TLV2_8AwHjI/AAAAAAAAABM/3HCODn_IgC4/s1600/Image+2.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5527454958480268850" src="http://3.bp.blogspot.com/_LIr-7d9QvwQ/TLV2_8AwHjI/AAAAAAAAABM/3HCODn_IgC4/s400/Image+2.png" style="cursor: pointer; display: block; height: 33px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /></span><span style="font-family: georgia; font-size: 100%;">C'est donc avec un logo au style plus impactant, grâce a une typo en Helevetica remasterisée et à son étoile bleue (symbole du logo Skyrock) </span><span style="font-family: georgia; font-size: 100%;">en incrustation dans la lettre "K"</span><span style="font-family: georgia; font-size: 100%;">, que celui s'offre un nouvel élan.</span><span style="font-family: georgia; font-size: 100%;"><br />Mais un tel mélange de forces ne viendrait-il pas faire disparaitre la lecture de ce logo ?</span><span style="font-size: 85%;"><span style="font-family: arial; font-size: 100%;"><a href="http://www.radioactu.com/actualites-radio/56442/orbus-un-nouvel-actionnaire-dans-le-capital-de-skyrock/"><br /></a></span><span style="font-family: georgia;"><span style="font-family: arial; font-size: 100%;"><br style="font-family: Georgia,"Times New Roman",serif;" /> <span style="font-family: Georgia,"Times New Roman",serif; font-size: small;"><a href="http://www.radioactu.com/actualites-radio/56442/orbus-un-nouvel-actionnaire-dans-le-capital-de-skyrock/">En savoir plus sur Skyrock et le Groupe Orbus</a><br />Voir les actualités des <a href="http://logo-bedandy.blogspot.com/search/label/media">logos dans le monde des médias</a> et <a href="http://logo-bedandy.blogspot.com/search/label/nouvelles%20technos">des nouvelles technologies</a></span><br /></span><br /><br /></span> <span style="font-family: georgia;"></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>622</wp:post_id>
		<wp:post_date><![CDATA[2010-10-13 10:20:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510226839;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:833;}i:1;a:1:{s:2:"id";i:840;}i:2;a:1:{s:2:"id";i:414;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>539</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-07 03:56:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-07 02:56:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup le nouveau logo qui fait super moderne et est très beau. L'autre faisait cheap et suranné. D'ailleurs, avec ce nouveau logo, je me demande pourquoi il ne l'appliquerait pas également à la station de radio elle-même dont le logo est vieux comme Hérode!..]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>236970</wp:comment_id>
			<wp:comment_author><![CDATA[skyrock]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[moiseanastasia@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.224.66.138]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-07 04:17:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-07 02:17:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[les logos ne s'affichent plus]]></wp:comment_content>
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	<item>
		<title>Douai modernise son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/10/11/douai-modernise-son-logo/</link>
		<pubDate>Mon, 11 Oct 2010 15:25:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/douai-modernise-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLMnWzqMtwI/AAAAAAAACBg/pAlprPo5YQc/s1600/logo-douai.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="270" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLMnWzqMtwI/AAAAAAAACBg/pAlprPo5YQc/s400/logo-douai.jpg" width="400" /></a></div><br />Avant le <a href="http://logo-bedandy.blogspot.com/2010/09/renouveau-creatif-de-la-ville-de.html">changement de logo de Tourcoing</a> et <a href="http://logo-bedandy.blogspot.com/2010/09/le-logo-dun-parti-ou-dune-ville.html">Strasbourg</a>, la <a href="http://www.ville-douai.fr/">ville de Douai</a> s'offrait une nouvelle identité visuelle fin août. A l'occasion de la sortie du centième numéro du magazine municipal "Douai notre ville", la cité des Géants, située dans le Nord-Pas-de-Calais, a modernisé le chevalier armé de sa lance et de son bouclier, lequel figure également le blason de Douai. <br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLMqPd_g8EI/AAAAAAAACBk/YBaHk0D751k/s1600/douai-notre-ville.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="270" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLMqPd_g8EI/AAAAAAAACBk/YBaHk0D751k/s400/douai-notre-ville.jpg" width="400" /></a></div><br />"<i>M. Gayant est le symbole de la tradition des géants, spécifique à la  région. C’est l’emblème des Douaisiens au même titre que le beffroi. Les  fêtes de Gayant avec leur célèbre famille de géants ont d’ailleurs été  classées au patrimoine oral et immatériel de l’Unesco en 2005,  justifiant le slogan.</i>" Le slogan reste inchangé, le logo de la ville de Douai apparaissait pour la première fois en 1990 sur  "la Lettre d’Information de votre Maire".<br /><br />Pour la Ville de Douai, modernité semble signifier contours arrondis et typo sans empattement. Or, une fois la gravure disparue, malgré sa légitimité puisqu'elle est issue du blason, l'identité visuelle perd de sa force de lecture. Le logo aurait pu juste être allégé au lieu de supprimer ses éléments de prestige. <br /><br />La 100ème numéro de <i>Douai notre ville</i>, paru en septembre 2010, s'est également offert un relooking qui certes modernise la maquette du mensuel, avec des allures plus institutionnelles ainsi qu'une véritable tétière au détriment d'une véritable place pour le logo. Ce dernier aura coûté 6000 euros à la ville et a été conçu par un graphiste indépendant Pascal Dubois.<br /><br />Lire la news sur le <a href="http://www.ville-douai.fr/douai.asp?IdPage=15653&Id=62585&news=vrai">site de la Ville de Douai</a><br />Lire <a href="http://www.lavoixdunord.fr/Locales/Douai/actualite/Secteur_Douai/2010/08/29/article_pour-la-rentree-municipale-des-economies.shtml">l'article sur la Voix du Nord</a><br />Voir les <a href="http://logo-bedandy.blogspot.com/search/label/ville">actualités de logos d'autres villes</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>623</wp:post_id>
		<wp:post_date><![CDATA[2010-10-11 17:25:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-11 15:25:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510341108;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12900;}i:1;a:1:{s:2:"id";i:11232;}i:2;a:1:{s:2:"id";i:709;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>510</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-11 21:18:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-11 19:18:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On peut l'avoir en ch'ti ce titre?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>514</wp:comment_id>
			<wp:comment_author><![CDATA[sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-13 13:00:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-13 11:00:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A mon avis, ils vont même pouvoir faire la BD vu le rendu du logo !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Norton emprunte aussi son logo à Verisign</title>
		<link>http://yannickbourenane.com/preprod/2010/10/10/norton-emprunte-aussi-son-logo-a-verisign/</link>
		<pubDate>Sun, 10 Oct 2010 08:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/norton-emprunte-aussi-son-logo-a-verisign/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLF8NSdCOAI/AAAAAAAACBc/8WrBaWy-kX8/s1600/norton-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="116" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLF8NSdCOAI/AAAAAAAACBc/8WrBaWy-kX8/s320/norton-logo.jpg" width="320" /></a></div>Dans la suite logique de l'absorption de Verisign par Symantec et de<a href="http://logo-bedandy.blogspot.com/2010/10/symantec-pretend-acheter-la-confiance.html"> l'adaptation de leur identité visuelle</a>, la suite logicielle anti-virus phare de Symantec, c'est à dire <a href="http://antivirus.norton.com/content/en/us/home_homeoffice/html/paid/seo03102010/navnis10_n360v4_a2_FR_03102010.html?om_sem_cid=hho_sem_ic:fr:ggl:fr:e%7Ckw0000004480">Norton</a> a changé de logo.  La signature change, nous passons du "from" qui désignerait davantage une origine au "by" comme s'il s'agissait cette fois d'une création. La direction marketing n'est plus à cela près.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>624</wp:post_id>
		<wp:post_date><![CDATA[2010-10-10 10:43:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-10 08:43:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Symantec prétend acheter la confiance</title>
		<link>http://yannickbourenane.com/preprod/2010/10/10/symantec-pretend-acheter-la-confiance/</link>
		<pubDate>Sun, 10 Oct 2010 08:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/symantec-pretend-acheter-la-confiance/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://www.symantec.com/fr/fr/about/profile/index.jsp">                        </a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLF1Gs52a5I/AAAAAAAACA8/KwO7PLk0ZiE/s1600/symantec-verisign-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="216" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLF1Gs52a5I/AAAAAAAACA8/KwO7PLk0ZiE/s400/symantec-verisign-logo.jpg" width="400" /><br /></a></div><div>Pour "<i>créer une marque digne de confiance</i>", l'entité sécurité de <a href="http://www.verisign.fr/">VeriSign</a> fait  désormais partie du groupe <a href="http://www.symantec.com/fr/fr/business/theme.jsp?themeid=vs&inid=fr_ghp_hero5_verisign">Symantec</a>. Autrement dit, l'éditeur de logiciel de sécurité internet et anti-virus (<a href="http://antivirus.norton.com/content/en/us/home_homeoffice/html/paid/seo03102010/navnis10_n360v4_a2_FR_03102010.html?om_sem_cid=hho_sem_ic:fr:ggl:fr:e%7Ckw0000004480">les suites Norton</a>) a élargi son spectre de compténces en s'offrant les services et la réputation de marque de confiance  pour la sécurité en ligne de VeriSign. "<i>Le logo VeriSign  est le symbole de confiance en ligne le plus reconnu, avec plus de 250  millions d'impressions chaque jour sur plus de 90 000 sites Web dans 160  pays". </i>Mais ce calcul mathématique ne s'applique à la création d'identité visuelle...</div><div><a name='more'></a></div>  <a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TLF1dktieMI/AAAAAAAACBA/fcbgo_YIt-w/s1600/Image+9.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TLF1dktieMI/AAAAAAAACBA/fcbgo_YIt-w/s1600/Image+9.png" /></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLF1eakeC2I/AAAAAAAACBE/IyRsrlBMnPw/s1600/symantec-annonce-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="43" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLF1eakeC2I/AAAAAAAACBE/IyRsrlBMnPw/s320/symantec-annonce-logo.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLF1f_1oGsI/AAAAAAAACBM/7Jc-ZiIZl78/s1600/symantec-claim2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="119" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLF1f_1oGsI/AAAAAAAACBM/7Jc-ZiIZl78/s320/symantec-claim2.png" width="320" /></a></div><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLF1e3VAX_I/AAAAAAAACBI/L5ZWWYb6Ets/s1600/symantec-claim.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TLF1gRtGzUI/AAAAAAAACBQ/VzIL6FnXyNY/s1600/symantec-claim3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="116" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TLF1gRtGzUI/AAAAAAAACBQ/VzIL6FnXyNY/s320/symantec-claim3.png" style="cursor: move;" width="320" /></a><img border="0" height="115" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TLF1e3VAX_I/AAAAAAAACBI/L5ZWWYb6Ets/s320/symantec-claim.png" width="320" />Économiquement parlant, la stratégie d'absorption de Verisign qui conduit  Symantec au rpole de géant de la sécurité sur Internet face aux autres  mastodontes des nouvelles technologies est astucieuse. En revanche, la  stratégie de communication a quelque peu été oubliée. Symantec a choisi  de reprendre le signe Verisign qui présenté un rond coché. L'idée est  bonne mais c'est oublié que cela avait du sens pour Verisign, cette  coche correspond au V de Verisign, mais pas franchement de sens pour  Symantec. Le point commun des deux logos était plutôt la typo qui a été  absorbé dans la fusion et complètement abandonné. Ainsi, le logo reprend  de manière arbitraire l'estampille et affaiblit l'ancien logo Symantec.  Finalement, seule la couleur jaune de Symantec est maintenue. Cette  manoeuvre, qui a également été menée pour Norton, risque de paraître  factice auprès des internautes, autrement dit, pas réellement  rassurante. "<i>Nous croyons dans le monde connecté d’aujourd’hui que la  coche  Symantec sera synonyme de confiance, de la même manière que la  virgule  de Nike est synonyme de sport"</i>, déclare Carine Clark,  directeur  marketing de Symantec. A ceci près que Nike avait créé un  signe inexistant tandis que Symantec s'appose un signe qui ne lui est  pas propre.<br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLF1gyfKYLI/AAAAAAAACBU/w7eqTNsVsjI/s1600/symantec-icones.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="115" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TLF1gyfKYLI/AAAAAAAACBU/w7eqTNsVsjI/s320/symantec-icones.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLF1h4FXdbI/AAAAAAAACBY/wqZ2a8iJcVI/s1600/symantec-logo-signature.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="61" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TLF1h4FXdbI/AAAAAAAACBY/wqZ2a8iJcVI/s320/symantec-logo-signature.png" width="320" /></a></div><br /><br /><div></div><a href="http://www.symantec.com/fr/fr/about/profile/index.jsp"><br /></a><i></i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>625</wp:post_id>
		<wp:post_date><![CDATA[2010-10-10 10:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-10-10 08:26:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>508</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-11 10:39:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-11 08:39:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ca fait penser ua changement de logo de boursorama, avant ils avaient un logo, maintenant ils ont un signe anecdotique, c'est ridicule]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>518</wp:comment_id>
			<wp:comment_author><![CDATA[Noham]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-10-19 23:20:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-10-19 21:20:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[M'a toujours fais peur ce logo VeriSign... JE coyait que c'était un site de spam mdr]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>San Marina revoit son image</title>
		<link>http://yannickbourenane.com/preprod/2010/11/18/san-marina-revoit-son-image/</link>
		<pubDate>Thu, 18 Nov 2010 06:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/san-marina-revoit-son-image/</guid>
		<description></description>
		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOOK0qqbnrI/AAAAAAAACKs/iKpp1ocOkow/s1600/SANMARINA.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOOK0qqbnrI/AAAAAAAACKs/iKpp1ocOkow/s400/SANMARINA.jpg" width="400" /></a></div><br />La franchise de chaussures <a href="http://www.sanmarina.fr/">SAN MARINA</a> lancée à Marseille en 1981, adopte un nouveau logo ainsi qu'une nouvelle image de marque.<br /><a name='more'></a></div><div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div>La marque qui avait déjà fait appel à l'agence Par les sens pour la création d'un nouveau "concept boutique", au design très contemporain qui "<i>libère l'espace, améliore la circulation, crée du rythme</i>", continue sur sa lancée avec l'agence <a href="http://www.likedesign.fr/">Like design</a> qui a lifté leur identité visuelle. Ce nouveau look est donc en parfaite adéquation avec le nouveau concept magasin qui se veut plus chic et moderne. Les couleurs utilisées sont chaleureuses et dynamiques, entre le taupe et le violet avec des touches de rose vif. Ces codes couleurs se déclinent sur l'ensemble de la nouvelle identité. Adieu donc au logo vieillot et à sa typo à empattement et bonjour à la modernité grâce à une typo sans empattement et à un jeu de graisse qui vient différencier "SAN" de "MARINA" et qui donne clairement une autre dimension à celui-ci.<br /><br />Espérons qu'avec cette nouvelle image SAN MARINA aura trouvé chaussure à son pied...  <br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOON_AnyO5I/AAAAAAAACLg/K-QVM-nuqXg/s1600/bedandy-SANMARINA-pubs.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="185" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOON_AnyO5I/AAAAAAAACLg/K-QVM-nuqXg/s400/bedandy-SANMARINA-pubs.jpg" width="400" /></a></div><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOOLpkJrGeI/AAAAAAAACLA/uAc35L-f3_k/s1600/bedandy-SANMARINA-logos.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="287" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOOLpkJrGeI/AAAAAAAACLA/uAc35L-f3_k/s400/bedandy-SANMARINA-logos.jpg" width="400" /></a> <br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOOLrcZDuQI/AAAAAAAACLE/YZZTJSOqCIs/s1600/bedandy-SANMARINA-papetrie.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="328" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOOLrcZDuQI/AAAAAAAACLE/YZZTJSOqCIs/s400/bedandy-SANMARINA-papetrie.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOOLseL2UPI/AAAAAAAACLI/hENYmvVcoq0/s1600/bedandy-SANMARINA-boites.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="248" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOOLseL2UPI/AAAAAAAACLI/hENYmvVcoq0/s400/bedandy-SANMARINA-boites.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOOLte8Yx1I/AAAAAAAACLM/uKf_HPffFxE/s1600/bedandy-SANMARINA-sacs.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="258" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOOLte8Yx1I/AAAAAAAACLM/uKf_HPffFxE/s400/bedandy-SANMARINA-sacs.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOOLuWbBmWI/AAAAAAAACLQ/Lij3D-54TEw/s1600/bedandy-SANMARINA-pack.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="247" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOOLuWbBmWI/AAAAAAAACLQ/Lij3D-54TEw/s400/bedandy-SANMARINA-pack.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOONbsCn2qI/AAAAAAAACLU/K08DiJhTNRo/s1600/sanmarina-boutique.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="157" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOONbsCn2qI/AAAAAAAACLU/K08DiJhTNRo/s400/sanmarina-boutique.jpg" width="400" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOOO4cOH64I/AAAAAAAACLk/gKbr5SxFuKA/s1600/sanmarina-devant-boutique.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOOO4cOH64I/AAAAAAAACLk/gKbr5SxFuKA/s400/sanmarina-devant-boutique.jpg" width="400" /></a></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>586</wp:post_id>
		<wp:post_date><![CDATA[2010-11-18 07:14:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-11-18 06:14:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[san-marina-revoit-son-image]]></wp:post_name>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510544271;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12912;}i:1;a:1:{s:2:"id";i:434;}i:2;a:1:{s:2:"id";i:66;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>564</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-18 16:32:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-18 15:32:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La graisse de la locution "SAN" est intéressante car elle équilibre bien le nom de marque, pas mal...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>566</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-20 01:04:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-20 00:04:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouais, bof... Pas un gros changement (et rien de révolutionnaire non plus)! Du vu, revu et re-revu...]]></wp:comment_content>
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	<item>
		<title>Le nouveau logo de Styleco</title>
		<link>http://yannickbourenane.com/preprod/2010/11/18/le-nouveau-logo-de-styleco/</link>
		<pubDate>Thu, 18 Nov 2010 00:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouveau-logo-de-styleco/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOQqU2-mOgI/AAAAAAAACLo/2bXEIm5YGEU/s1600/styleco-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="96" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOQqU2-mOgI/AAAAAAAACLo/2bXEIm5YGEU/s320/styleco-logo.jpg" width="320" /></a></div>Dans la série des enseignes de distribution dans la mode qui changent de logos, voici la chaîne de <i>vêtements mode à petits prix </i><a href="http://www.styleco.fr/">Styleco</a> qui s'est offert un nouveau logo, ce qui ne va pas forcément sans le dire.<br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOQqukbHscI/AAAAAAAACLs/t0V0KDe7MFU/s1600/carte_fidelite_styleco.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOQqukbHscI/AAAAAAAACLs/t0V0KDe7MFU/s1600/carte_fidelite_styleco.jpg" /></a></div><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOQqvYOdsbI/AAAAAAAACLw/FyYIPok_qEM/s1600/Image+14.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="182" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOQqvYOdsbI/AAAAAAAACLw/FyYIPok_qEM/s320/Image+14.png" width="320" /></a> Le <a href="http://www.styleco.fr/index.php?option=com_content&task=view&id=2&Itemid=7">réseau  Styleco</a> créé en 1982 à Bordeaux, s’est développé en succursales et partenaires affiliés et compte aujourd'hui 170  magasins. Elle a été une entreprise familiale jusqu'en 2005  et surtout un  grossiste. Elle appartient maintenant à hauteur de 50% des parts au  groupe GVV rachetées à la société JL International et à une société d’origine chinoise spécialisée dans le grand  import. <br /><br /><br />Styleco avait besoin d'un bon plan de relance étant donné la forte concurrence sur ce segment, comme Kiabi (qui vient de reprendre  70 magasins Véti), Gémo et La Halle aux vêtements. Le logo change, on passe d'une image discount appuyée par un logo rouge et bleu qui ne va pas sans rappeler celui de Leader Price à un nouveau logo consensuel qui ressemble davantage à un tract publicitaire un peu daté. Dommage, Styleco passe à côté de la dynamisation de son image. La signature "une mode pour tous" devient "à chacun sa mode" qui met l'accent sur la diversité de produits et de cibles. Espérons que la<br />collection, complètement revue par l’équipe de style de la  centrale d’achat ait réellement suivi la montée en gamme promise. <br /><br />Voir <a href="http://logo-bedandy.blogspot.com/search/label/mode">l'actu des logos dans la mode</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>587</wp:post_id>
		<wp:post_date><![CDATA[2010-11-18 01:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-11-18 00:01:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>567</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-20 01:06:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-20 00:06:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le précédent ressemblait beaucoup à celui de TF1/Téléshopping/UMP. On ne peut pas dire que le nouveau soit un ratage. Les deux, pris séparément, sont sympa. C'est vrai que le 1er fait très 90s... j'aimais bien!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Nouveau logo Financo</title>
		<link>http://yannickbourenane.com/preprod/2010/11/17/nouveau-logo-financo/</link>
		<pubDate>Wed, 17 Nov 2010 10:36:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-financo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNbPuO5bjkI/AAAAAAAACHI/9q3aFBx_SCc/s1600/financo-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="155" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNbPuO5bjkI/AAAAAAAACHI/9q3aFBx_SCc/s400/financo-logo.jpg" width="400" /></a></div><a href="http://www.financo.fr/public/pages/homePage-accueil.html">Financo</a>, la société de crédit à la consommation, filiale du <a href="http://www.arkea09.com/#/filiale/Credit_Mutuel_Arkea/FR/actu">groupe Crédit Mutuel Arkéa</a> créé en 2002,a dévoilé sa nouvelle identité visuelle le 6 novembre 2010. Changement de couleur, de typo, suppression de la cartouche et ajout d'un emblème qui doit certainement représenter les deux premières lettres du nom de la société.<br /><br /><a name='more'></a>Malgré l'appel à une agence de design enjoy design, Financo semble tomber dans les même travers du logo daté qui exprime davantage une époque que l'identité de l'entreprise. "<i>Ainsi le nouveau logo se construit autour d’un symbole fort : la  création d’une lettre F dynamique qui fait le lien avec le « i », très  fluide et très ouvert. La typo, très construite, issue d’un dessin de  lettres spécifique, à la fois droite et ouverte évoque l’expertise  technique et le lien avec les consommateurs.  Par ailleurs, les couleurs  capitalisent sur le rouge d’Arkéa associé à un gris taupé, code chaud,  expert et spécifique</i>" annonce le <a href="http://www.presse-fr.com/201068813/pour-incarner-ses-nouvelles-ambitions-la-societe-de-credit-a-la-consommation-financo-fait-evoluer-son-identite-visuelle-avec-enjoy-design/">communiqué de presse </a>qui promet un lancement du logo en interne soutenu par une clef usb en forme de carte de crédit.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>588</wp:post_id>
		<wp:post_date><![CDATA[2010-11-17 11:36:00]]></wp:post_date>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Chante France réenchante son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/11/16/chante-france-reenchante-son-logo/</link>
		<pubDate>Tue, 16 Nov 2010 00:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNbSr4NmREI/AAAAAAAACHM/n3mZ5PXW-2g/s1600/chante-france-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNbSr4NmREI/AAAAAAAACHM/n3mZ5PXW-2g/s400/chante-france-logo.jpg" width="400" /></a></div>Un mois après le rachat de la station parisienne de radio <a href="http://www.chantefrance.com/">Chante France, 90.9 fm,</a> par le groupe HPI, Alexandre Amellal a été nommé directeur des programmes de Chante France et la station a lancé une nouvelle identité visuelle. Certes la précédente nécessitait un prompt rafraichissement mais la nouvelle tombe dans les travers du logo qui se veut moderne par les effets de relief un peu exagérés tandis que la typographie manque de tenue.<br /><a name='more'></a><br />Pour l'instant, le site web n'arbore pas encore le nouveau logo.<span>"<i>L'idée est de rester dans la continuité tout en rafraichissant le programme et en lui donnant une touche chic et glamour</i>", a indiqué à RadioActu Frédéric Rigal, responsable de la communication du groupe HPI. "<i>La grille de programmes de la station va s'étoffer progressivement</i>", a t-il ajouté. </span>]]></content:encoded>
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		<wp:post_id>589</wp:post_id>
		<wp:post_date><![CDATA[2010-11-16 01:20:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title></title>
		<link>http://yannickbourenane.com/preprod/2010/11/15/590/</link>
		<pubDate>Mon, 15 Nov 2010 21:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[Le <a href="http://www.directours.com/directours/catalogue/voyage.html">voyagiste français Directours</a>, fondé en 1995 par Michel-Yves Labbe vient de changer d'identité visuelle et marque un pas vers une meilleure valorisation des services qu'il offre. J'aurai préférer garder ce bon plan secret pour moi...Mais cette actualité identitaire m'oblige à vous avouer qu'il s'agit de l'un des meilleurs voyagistes sur internet <br /><br />Lire <a href="http://www.directours.com/directours/getStaticPageName.do?staticFile=offre_nouvelle_identite">le communiqué sur le nouveau logo Directours</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>590</wp:post_id>
		<wp:post_date><![CDATA[2010-11-15 22:22:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Porter Novelli se dote d&#039;un chevron</title>
		<link>http://yannickbourenane.com/preprod/2010/11/15/porter-novelli-se-dote-dun-chevron/</link>
		<pubDate>Mon, 15 Nov 2010 15:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-IbKYOvfDn-I/TZR7ZCrki0I/AAAAAAAAClo/_GO5H1_Zp2M/s1600/porter-novelli-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://3.bp.blogspot.com/-IbKYOvfDn-I/TZR7ZCrki0I/AAAAAAAAClo/_GO5H1_Zp2M/s400/porter-novelli-logo.jpg" width="400" /></a></div>La firme américaine de marketing <a href="http://porternovelli.com/">Porter Novelli</a>, fondée par Porter et Novelli en 1972 et qui détient aujourd'hui 90 bureaux dans 60 pays vient de modifier son<a href="http://porternovelli.com/news-room/porter-novelli-unveils-new-global-brand-identity"> logo </a>avec Interbrand. La nouvelle identité, plus mature et élégante, abandonne sa cartouche bicolore pour s'afficher en monochrome et proposer "la transformation" à ses clients avec un chevron intitulé "transformer".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>591</wp:post_id>
		<wp:post_date><![CDATA[2010-11-15 16:00:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Passion-beauté se refait une beauté</title>
		<link>http://yannickbourenane.com/preprod/2010/11/14/passion-beaute-se-refait-une-beaute/</link>
		<pubDate>Sun, 14 Nov 2010 00:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNbUS9fN47I/AAAAAAAACHQ/mJEUTnDq85M/s1600/passion-beaute-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="155" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNbUS9fN47I/AAAAAAAACHQ/mJEUTnDq85M/s400/passion-beaute-logo.jpg" width="400" /></a></div>Avec 18 ans d'existence<b>, <a href="http://www.passion-beaute.com/">Passion Beauté</a></b>,  unique groupement de parfumeurs indépendants, regroupe 165 parfumeries en  France et dans les DOM TOM. En même temps que <a href="http://logo-bedandy.blogspot.com/2010/10/nocibe-se-refait-une-beaute.html">Nocibé, qui a changé de logo</a>, le groupement franchisé a également présenté une nouvelle identité visuelle lors de son congré annuel à Lyon qui s'est tenu du 17 au 19 octobre 2010.<br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNbVSa39A1I/AAAAAAAACHU/ieYh6TTD5rE/s1600/1403-passion-beaute-13112008.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNbVSa39A1I/AAAAAAAACHU/ieYh6TTD5rE/s1600/1403-passion-beaute-13112008.jpg" /></a></div><br /><i><b style="font-weight: normal;">"En recul depuis 2007, le parc <i>Passion Beauté</i> s’est étoffé ces derniers mois.</b>  Le plan de relance opéré - carte de fidélité nationale, nouvelle  identité visuelle, renforcement de la plateforme d’approvisionnement des  produits - semble porter ses fruits. Au 1er octobre 2010, la  coopérative fédérait ainsi 164 boutiques en France, soit 13 unités  supplémentaires par rapport à la référence 2009. Chiffre d’affaires  moyen par point de vente : 660 000 euros.  <b>D’ici 3 ans, la direction annonce vouloir accroître le réseau de 30 à 35 unités</b>,  en ciblant notamment les villes de moins de 50 000 habitants. Régions  prioritaires identifiées : l’Ouest, l’Ile-de-France et le Nord.</i> " <br /><br /><br />La nouvelle identité visuelle est là pour soutenir le  développement commercial ainsi que le déploiement du nouveau concept de  magasin. L'amélioration du logo est nette notamment en terme d'élégance  et de lisibilité. En revanche, la cartouche marron ainsi que le choix  d'un rendu réaliste d'un pétale de rose est risqué pour réussir à les  faire vivre sous différents outils et supports.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNbVTByd3eI/AAAAAAAACHY/OdctI1EIttw/s1600/com_photo_19510_1224576583.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="240" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNbVTByd3eI/AAAAAAAACHY/OdctI1EIttw/s320/com_photo_19510_1224576583.jpg" width="320" /></a></div>]]></content:encoded>
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		<wp:post_id>592</wp:post_id>
		<wp:post_date><![CDATA[2010-11-14 01:26:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:comment_id>677</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-06 16:05:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-06 15:05:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et toujours dans cette démarche, la marque est désormais active sur facebook http://www.facebook.com/parfumerie.passionbeaute<br /><br />elle lance une application pour la St Valentin et a l'intention d'animer le reseau avec des campagnes plus sociales.]]></wp:comment_content>
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		<title>New Royal Monceau, new logo</title>
		<link>http://yannickbourenane.com/preprod/2010/11/12/new-royal-monceau-new-logo/</link>
		<pubDate>Fri, 12 Nov 2010 00:18:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNhr2pO2NkI/AAAAAAAACIQ/6-kVvpxu2Wo/s1600/royal-monceau-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="283" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNhr2pO2NkI/AAAAAAAACIQ/6-kVvpxu2Wo/s400/royal-monceau-logo.jpg" width="400" /></a></div>Depuis 3 ans, le <a href="http://www.leroyalmonceau.com/">Royal Monceau</a>, hôtel de luxe situé rue Hoche dans le 8e  arrondissement de Paris, a largement su faire parler de lui. D'abord la fermeture officielle en 2007, puis  la vente aux enchères de tout le mobilier, avec Cornette de Saint Cyr aux commandes et, en juin 2008, la fameuse  "Demolition Party", soirée pendant laquelle des VIP ont été invitées à donner les premiers coups de  pioche du chantier au milieu de pièces décorées par des artistes pour l'occasion ! Un feuilleton riche qui a débouché le 18 octobre 2010 sur la ré-ouverture officielle du palace avec une nouvelle identité visuelle. <br /><br /><a name='more'></a>L'hôtel racheté par Alexandre Allard, soutenu par le Qatari Barwa Real Estate,  l'hôtel, est géré par le <a href="http://www.blogger.com/">groupe hôtelier Raffles</a> tandis que la rénovation a été confié au designer Philippe Starck. Leur objectif : créer <i>"un hôtel à  l'opposé de la standardisation internationale des hôtels de luxe. Tout  est né du désir de revisiter les codes de l'hôtellerie de luxe pour les  propulser dans une autre dimension. Il fallait redonner à Paris un lieu  où tous les voyageurs du monde puissent retrouver ce qui fait le  magnétisme et le mythe de la capitale, en faire un lieu où l'art et la  culture soient omniprésents et contribuent à en faire un lieu différent  et singulier". </i>Le tout permettant de proposer des nuits entre 700  et 10 000 €. <br /><br />Le positionnement identitaire conçu par Cake Design est singulier. Il pourrait facilement  susciter un jugement froid et hâtif sur le gribouillis au dessus du nom  de marque qu'il est assez difficile de comprendre et qui peut paraître  loin d'une image de luxe, comme s'il fricotait davantage avec la  représentation d'un de ces lieux branchés bobos dont les parisiens  raffolent tant. A vrai dire, le logo n'est effectivement pas optimal. En  revanche, il faut être indulgent avec le médaillon comportant les initiales qui ose  intégralement le genre et s'en sort beaucoup mieux. On ne peut nier le  vent de fraicheur qu'il apporte avec son traité illustratif de type  papiers collés, en noir et blanc pour l'harmonie. Il est d'autant plus intéressant que le site web est orné  d'autres montages du même illustrateur. Ainsi, chapeau à la nouveauté  du monogramme qui bouleverse un peu les codes, et grand bémol sur le  logo dont ils n'ont pas su optimiser les performances.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNhvavyiG-I/AAAAAAAACIU/TnqpD7hph-Q/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><br /></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNhvgwu6iBI/AAAAAAAACIs/cGbB5KkVdpw/s1600/Image+14.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="194" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNhvgwu6iBI/AAAAAAAACIs/cGbB5KkVdpw/s1600/Image+14.png" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNhvfXUWX7I/AAAAAAAACIo/TvqeHfZaiYE/s1600/Image+13.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNhvfXUWX7I/AAAAAAAACIo/TvqeHfZaiYE/s200/Image+13.png" width="177" /></a></div><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNhvcOvCiwI/AAAAAAAACIc/AyZel7jgJbQ/s1600/Image+8.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNhvcOvCiwI/AAAAAAAACIc/AyZel7jgJbQ/s200/Image+8.png" width="180" /></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNhvfCloRqI/AAAAAAAACIk/Xy-g0DCyUq4/s1600/Image+12.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="162" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNhvfCloRqI/AAAAAAAACIk/Xy-g0DCyUq4/s200/Image+12.png" width="200" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>593</wp:post_id>
		<wp:post_date><![CDATA[2010-11-12 01:18:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-11-12 00:18:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>562</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-18 02:33:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-18 01:33:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[I WENT THROUGH ALL ILLUSTRATIONS AND CAME BACK ON EACH OF THEM SEVERAL TIMES. GREAT JOB; WHO EVER DID IT "CHAPEAU BAS"<br />.... AND GOING FROM THEM TO THE LOGO, I FELT IT NEEDED TO BE AS SIMPLE AS IT IS;JUST PERFECT IN FACT.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>563</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-11-18 09:12:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-18 08:12:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[It is a great job, not because it's different, we have alredy seen this kind of job, because le Royal Monceau chose it...]]></wp:comment_content>
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		<title>Joyeux anniversaire Whirlpool</title>
		<link>http://yannickbourenane.com/preprod/2010/11/11/joyeux-anniversaire-whirlpool/</link>
		<pubDate>Thu, 11 Nov 2010 20:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNxHN8ZpuEI/AAAAAAAACJg/HC5U-qZCktk/s1600/whirlpool-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNxHN8ZpuEI/AAAAAAAACJg/HC5U-qZCktk/s1600/whirlpool-logo.png" /></a></div>Pour ses 100 ans, la société d'électroménager <a href="http://www.whirlpool.fr/">Whirlpool</a> de <a href="http://www.whirlpoolcorp.com/default.aspx">Whirlpool Corporation</a> s'est offert<a href="http://www.whirlpoolcorp.com/100/"> un site dédié, une boutique de produits dérivés, le tout autour</a>  d'un nouveau logo. Ce logo est inauguré ce jeudi 11 novembre 2010 et est  affiché sur la façade du bâtiment  historique du groupe dans le centre-ville de New  York. Près de 10 000 employés de Whirlpool Corporation partout dans le  monde ont voté pour élire leur logo favori parmi 40 maquettes des plus  grandes agences mondiales.<br /><br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNxHU9z2OlI/AAAAAAAACJo/TLCV0YuM4no/s1600/whirlpool-anniversaire-8.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="197" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNxHU9z2OlI/AAAAAAAACJo/TLCV0YuM4no/s320/whirlpool-anniversaire-8.png" width="320" /></a></div>"<i>Les employés de Whirlpool ont choisi le gagnant parmi 40 projets proposés par plus d'une douzaine  d'agences internationales de design et de publicité dans le cadre d'un  concours de conception de logo.</i><br /><i>    Le logo qui a remporté le  concours grâce aux votes de nos employés de partout dans le monde, a été  créé précisément dans la ville où se trouve la maison mère de  l'entreprise, à Benton Harbor/St. Joseph, Michigan. Il a été conçu par  deZignwright, une agence de communication d'entreprise fondée et basée à  Saint Joseph.</i>"<br /><br />" <i>À propos de Whirlpool Corporation</i><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNxHQufvpvI/AAAAAAAACJk/87jUnTUz4r8/s1600/whirlpool-marques.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNxHQufvpvI/AAAAAAAACJk/87jUnTUz4r8/s1600/whirlpool-marques.png" /></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNxHVotAp3I/AAAAAAAACJs/1i5fX7Fi74g/s1600/whirlpool-anniversaire-5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="177" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNxHVotAp3I/AAAAAAAACJs/1i5fX7Fi74g/s320/whirlpool-anniversaire-5.png" width="320" /></a><i>Whirlpool Corporation est le  leader mondial dans la fabrication et la commercialisation de grands  appareils électroménagers, ayant affiché un chiffre d'affaires de  quelque 17 milliards de dollars en 2009. La société emploie 67 000  personnes et exploite 67 centres de production et de recherche  technologique répartis partout dans le monde. Whirlpool Corporation  commercialise des marques telles que Whirlpool, Maytag, KitchenAid,  Jenn-Air, Amana, Brastemp, Consul, Bauknecht, et bien d'autres marques  importantes, auprès de consommateurs dans presque tous les pays du  monde. "</i><br /><i></i><br /><i></i><br /><i>"Fondée  le 11 novembre 1911, Whirlpool Corporation a influencé la vie de  famille de ses clients tout au long du siècle dernier. La société est  portée par la conviction que chaque personne a besoin d'un endroit  confortable où elle peut se sentir chez elle et s'est efforcée pendant  100 ans à mettre au point de meilleurs outils destinés à la cuisine, au  nettoyage, à la réfrigération et à l'entreposage. L'objectif de  Whirlpool Corporation est d'améliorer la vie quotidienne des gens, une  personne, une famille, un foyer, une communauté à la fois."</i><br /><br /><br /><div style="clear: both; text-align: center;"></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>594</wp:post_id>
		<wp:post_date><![CDATA[2010-11-11 21:48:00]]></wp:post_date>
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		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>SFR adopte une carrément nouvelle signature</title>
		<link>http://yannickbourenane.com/preprod/2010/11/11/sfr-adopte-une-carrement-nouvelle-signature/</link>
		<pubDate>Thu, 11 Nov 2010 00:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://www.actus-telephonie.com/photo_30737_170.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="SFR, Carrément vous…" border="0" class="picture" src="http://www.actus-telephonie.com/photo_30737_170.jpg" title="" /></a>Depuis le 2 novembre, l'opérateur de télécommunications français SFR a révélé une nouvelle signature de marque et lance une campagne publicitaire avec l'agence Leg. La <a href="http://www.sfr.com/">société SFR</a> est passé du nous dans "vivons mobile" au "vous" dans "le monde est à vous" pour franchir une étape supplémentaire avec un ton beaucoup plus familier et direct, la signature sera désormais "carrément vous", qui se veut entrer en résonance avec la forme historique de son logo, carrée.<br /><a name='more'></a><i>« Parce qu’il est unique, parce qu’il a des besoins différents de  ceux de son voisin, parce qu’il veut des réponses à ses questions et pas  seulement à celles le plus fréquemment posées, parce qu’il a une  relation à la technologie qui n’appartient qu’à lui, parce que c’est à  chaque seconde qu’il vit avec passion et comme nul autre sa vie  numérique, parce que cette vie numérique évolue au rythme unique de sa  vie, chaque client  rêve qu’on s’occupe de lui comme s’il était le seul,  qu’on invente des solutions qui ne ressemblent qu’à lui. »</i><br /><br />"C’est  cette vision que tente d’approcher la campagne. Le client est mis au  centre et occupe une place prépondérante chez SFR, soulignée par la  présence de son prénom à la place de la marque elle-même dans son carré  rouge. Une façon symbolique de prendre acte de la volonté de chaque  individu d’être considéré et reconnu" comme le précise le<a href="http://www.sfr.com/liens/actualites.html"> communiqué de presse</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>595</wp:post_id>
		<wp:post_date><![CDATA[2010-11-11 01:14:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Nouvel envol pour le logo twitter</title>
		<link>http://yannickbourenane.com/preprod/2010/11/10/nouvel-envol-pour-le-logo-twitter/</link>
		<pubDate>Wed, 10 Nov 2010 00:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNqxEWIzbpI/AAAAAAAACIw/MVUyYEMOcd8/s1600/blog-des-logos-bedandy-twitter.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNqxEWIzbpI/AAAAAAAACIw/MVUyYEMOcd8/s400/blog-des-logos-bedandy-twitter.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"></div><br /><a href="http://twitter.com/">Adieu le volatile dodu de twitter, bonjour à l'oiseau applati. <br />Twitter est un outil de réseau social</a> qui permet aux utilisateurs d’envoyer gratuitement des messages brefs par Internet, messagerie instantanée ou par SMS. Pour ses 160 millions d'utilisateurs, Twitter met en place  progressivement un nouvel accueil, une nouvelle interface mais aussi un nouveau design. Le fameux volatile emblème de la marque a suivi pour l'occasion un sérieux régime.<br /><a name='more'></a><br /><br /><div><object height="385" style="clear: left; float: left;" width="640"><param name="movie" value="http://www.youtube.com/v/rIpD7hfffQo?fs=1&hl=fr_FR"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/rIpD7hfffQo?fs=1&hl=fr_FR" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="385"></embed></object><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNcR_0q7hlI/AAAAAAAACHw/-A_l-U5CB4g/s1600/Capture+d’écran+2010-11-07+à+21.48.56.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="73" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNcR_0q7hlI/AAAAAAAACHw/-A_l-U5CB4g/s320/Capture+d’écran+2010-11-07+à+21.48.56.png" width="320" /></a><a href="http://twitter.com/about">Explications. Le nouveau Twitter.com</a> va permettre aux utilisateurs de consulter directement des photos et vidéos sans devoir quitter l'enceinte du site. Pour cela, des partenariats ont été noués avec plusieurs acteurs tels que Flickr, DeviantArt, Vimeo ou encore YouTube. Ce contenu sera affiché dans un panneau à droite apparaissant après un clic sur le message bref (tweet) relatif. Ce même panneau permettra d'afficher d'autres informations portant par exemple sur l'auteur d'un tweet, les autres messages de ce dernier, ainsi qu'une carte des tweets géolocalisés. Quand ce panneau n'est pas actif, il laisse alors apparaître d'autres informations sur les abonnements de l'utilisateur et les abonnés.<br /><div><div><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNcR2NfmPPI/AAAAAAAACHo/2RybFy9FjhM/s1600/Capture+d’écran+2010-11-07+à+21.46.59.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNcRr-5sttI/AAAAAAAACHk/5_eFGrBfez0/s1600/Capture+d’écran+2010-11-07+à+21.46.32.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="95" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNcRr-5sttI/AAAAAAAACHk/5_eFGrBfez0/s200/Capture+d’écran+2010-11-07+à+21.46.32.png" width="200" /></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNcRpnqF4lI/AAAAAAAACHg/NZai_jb2ZzU/s1600/Capture+d’écran+2010-11-07+à+21.46.43.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNcRpnqF4lI/AAAAAAAACHg/NZai_jb2ZzU/s1600/Capture+d’écran+2010-11-07+à+21.46.43.png" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNcR2NfmPPI/AAAAAAAACHo/2RybFy9FjhM/s1600/Capture+d’écran+2010-11-07+à+21.46.59.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNcR2NfmPPI/AAAAAAAACHo/2RybFy9FjhM/s1600/Capture+d’écran+2010-11-07+à+21.46.59.png" /></a></div><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNcR2iT4YqI/AAAAAAAACHs/ugbc2GHo5GI/s1600/Capture+d’écran+2010-11-07+à+21.47.08.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNcR2iT4YqI/AAAAAAAACHs/ugbc2GHo5GI/s1600/Capture+d’écran+2010-11-07+à+21.47.08.png" /></a>D'abord déployé aux États-Unis puis progressivement ailleurs, le nouveau Twitter.com va donc être beaucoup plus fourni.  Une évolution qui  s'effectue au risque de rompre avec la philosophie de synthèse de  Twitter où les utilisateurs ne communiquaient qu' avec 140 caractères  maximum. <br /><br />Sur la nouvelle identité visuelle de Twitter, la typograhie est inchangée hormis le dégradé bleu ciel qui disparaît pour une couleur pleine. Le plus important changement est celui de l'oiseau, d'un rendu réel en 3D, il devient une silhouette davantage dynamique grâce sa forme élancée. Le changement est remarquable, Twitter a su garder sa typographie en supprimant ce qui perturbait sa lisibilité, modifiait sa mascotte à l'encontre des modes actuelles du tout 3D et sa 2D propose un bien meilleur effet que nombre 3D. Bravo.<br /><br /><i>Twitter a été créée à San Francisco et fondée par Noah Glass et Evan  Williams. Evan Williams est connu pour être entre autres le co-fondateur  de la société Pyra Labs qui est à l’origine de la plateforme de blogs  Blogger, rachetée par Google en 2003. Twitter a remporté le prix 2007  South by Southwest Web Award dans la catégorie blog.</i> </div><div><br /></div><div><span style="font-family: monospace,Helvetica,sans-serif; font-size: small;"><span style="font-size: 12px; white-space: pre-wrap;"></span></span></div><div><span style="font-family: monospace,Helvetica,sans-serif; font-size: small;"><span style="font-size: 12px; white-space: pre-wrap;"><br /></span></span><br /><span style="font-family: monospace,Helvetica,sans-serif; font-size: small;"><span style="font-size: 12px; white-space: pre-wrap;"><br /></span></span><br /><br /><span style="font-family: monospace,Helvetica,sans-serif; font-size: small;"><span style="font-size: 12px; white-space: pre-wrap;"><br /></span></span><br /><span style="font-family: monospace,Helvetica,sans-serif; font-size: small;"><span style="font-size: 12px; white-space: pre-wrap;"><br /></span></span><br /><span style="font-family: monospace,Helvetica,sans-serif; font-size: small;"><span style="font-size: 12px; white-space: pre-wrap;"><br /></span></span></div><div><span style="font-family: monospace,Helvetica,sans-serif; font-size: small;"><span style="font-size: 12px; white-space: pre-wrap;"><br /></span></span></div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>596</wp:post_id>
		<wp:post_date><![CDATA[2010-11-10 01:01:00]]></wp:post_date>
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		<wp:post_name><![CDATA[nouvel-envol-pour-le-logo-twitter]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="mascottes-de-marque"><![CDATA[Mascottes de marque]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510242909;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:88;}i:1;a:1:{s:2:"id";i:82;}i:2;a:1:{s:2:"id";i:704;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>549</wp:comment_id>
			<wp:comment_author><![CDATA[guillaume]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://giz404.freecontrib.org</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-10 17:40:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-10 16:40:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il me semblait que la premiere icône était celle de l'application Twitterrific, pas l'image officielle de twitter.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>550</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-11 15:28:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-11 14:28:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'était plus mignon... AVANT! Décidément, TOUT fout l'camp.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>551</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-11 21:08:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-11 20:08:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un logo n'a pas pour objectif d'être mignon...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>557</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-15 00:35:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-14 23:35:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Un logo n'a pas pour objectif d'être mignon..." -> eh bah si!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>558</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-16 11:01:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-16 10:01:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et pourquoi un logo ne pourrait-il pas être mignon ? Faut-il forcément qu'il soit corporate et/ou austère, d'autant plus pour une entreprise qui s'adresse à tout le monde et principalement des jeunes ? L'objectif d'un logo, c'est qu'il soit facilement identifiable, pas qu'il soit rapidement rébarbatif. Un peu de douceur dans les logos ne fera jamais de mal !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>559</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-16 12:20:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-16 11:20:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Figurez-vous que le mignon peut s'opposer au durable, on peut faire des campagnes de pubs mignonnes, des bandeaux, des pavés, des emailings mais le logo doit rester dans le temps et être identifiable. Le premier logo était mignon mais le premier commentaire de ce billet montre bien qu'on ne sait plus à quelle marque l'attribuer. Le nouveau logo de Twitter est nettement plus efficace tout en gardant son côté sympathique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>Les taxis bleus changent de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/11/09/les-taxis-bleus-changent-de-logo/</link>
		<pubDate>Tue, 09 Nov 2010 00:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNVSONfsfvI/AAAAAAAACGs/tlHrlQdRflg/s1600/taxi-bleu-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNVSONfsfvI/AAAAAAAACGs/tlHrlQdRflg/s400/taxi-bleu-logo.jpg" width="400" /></a></div>La société <a href="http://www.taxis-bleus.com/html/taxis_bleus.html">les taxis bleus</a> centralisant les taxis en Ile de France réunit plus de 3.000 chauffeurs adhérents qui sont tous des artisans indépendants et non des salariés. Concurrente de la G7, les Taxi-bleu ont choisi de dynamiser leur image en liftant leur logo et en lançant une application smartphone de réservation.<br /><a name='more'></a><br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNVSZk0JTvI/AAAAAAAACGw/35ESFYfaKmM/s1600/taxis_bleus-1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNVSZk0JTvI/AAAAAAAACGw/35ESFYfaKmM/s320/taxis_bleus-1.jpg" width="222" /></a> La nouvelle identité visuelle s'affranchit de sa cartouche bleue et donne globalement une idée de vitesse avec davantage de perspective, d'italique et un jeu de carrés crescendo.<br /><br />L'italique légèrement forcée, l'interlettrage un peu trop serré nuisent à la lisibilité de l'ensemble, idem pour l'ombrage gris sensé donner du volume mais diminuant la lisibilité des contreformes. A qui ont-ils donc fait appel ?<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNVSaBjoEOI/AAAAAAAACG0/WHDY75ZloRo/s1600/taxis_bleus_2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNVSaBjoEOI/AAAAAAAACG0/WHDY75ZloRo/s320/taxis_bleus_2.jpg" width="222" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNVSabnpn-I/AAAAAAAACG4/HFgbiO51fNQ/s1600/taxis_paris.JPG" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="217" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNVSabnpn-I/AAAAAAAACG4/HFgbiO51fNQ/s320/taxis_paris.JPG" width="320" /></a></div><span style="font-family: Arial,Helvetica,sans-serif; font-size: x-small;"><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>597</wp:post_id>
		<wp:post_date><![CDATA[2010-11-09 01:26:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:comment_id>546</wp:comment_id>
			<wp:comment_author><![CDATA[Maxime]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-11-09 11:16:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-09 10:16:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce logo est une véritable régression, certes il se trouve dans la "tendance" du moment, de la typo sur fond blanc et un style épuré, mais niveau visibilité et lisibilité, on y perds tout de même encore trop ! Un logo qui vieillira très mal.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>548</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-10 16:57:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-10 15:57:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La typo me fait penser au football club de Moussauche-les-Settons,vous trouvez pas ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>553</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-11 21:12:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-11 20:12:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[moi ca me fait penser aux boites informatiques des années 90...]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Un logo noir pour la blanche vallée</title>
		<link>http://yannickbourenane.com/preprod/2010/11/08/un-logo-noir-pour-la-blanche-vallee/</link>
		<pubDate>Mon, 08 Nov 2010 22:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-noir-pour-la-blanche-vallee/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNhi9kN0YHI/AAAAAAAACIM/EpC-KVVB1bk/s1600/logo_vallee-chamonix.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNhi9kN0YHI/AAAAAAAACIM/EpC-KVVB1bk/s1600/logo_vallee-chamonix.jpg" /></a>Depuis  le 1er janvier 2010, la Communauté de communes de la vallée de  Chamonix  Mont-Blanc, regroupement des communes de Chamonix-Mont-Blanc,  Les  Houches, Servoz et Vallorcine, a remplacé le syndicat intercommunal  à vocations multiples (SIVOM) Haute Vallée de  l’Arve. Neuf mois plus  tard, le 27 septembre 2010, la Communauté de communes de la Vallée de  Chamonix Mont-Blanc <a href="http://www.chamonix-mont-blanc.fr/index.php?option=com_content&view=article&id=496&Itemid=53">dévoilait son nouveau logo</a> et sa nouvelle signature : la <i>vallée attachée à l'essentiel</i>. Le nom laisse penser que l'essentiel est Chamonix et pour le logo, c'est plutôt le Mont-Blanc.<br /><br /><br /><a name='more'></a><br /><br /><img border="0" height="400" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNhi77J_ZLI/AAAAAAAACIE/4Rrp2VYCvjU/s400/Image+2.png" width="358" /><br /><i>"La Vallée de Chamonix Mont-Blanc n’est pas seulement un territoire  d’exception, c’est aussi une idée exceptionnelle à laquelle nous croyons  et qu’il était temps de faire exister concrètement ». Lentement, sans  l’avoir réellement décidé, la Vallée de Chamonix Mont-Blanc est devenue  une marque internationale à la hauteur des plus grandes destinations  touristiques. Elle prend aujourd’hui un nouvel essor avec la  création d’une identité visuelle à part, que nous avons le plaisir de  vous présenter</i>" proclame le site. Cette nouvelle identité est intéressante par sa différence mais présentera probablement des difficultés de maniabilité (notamment pour la cartouche aux bords arrondis) et de lisibilité en petit.  La représentation du massif du Mont-blanc est déjà critiquée par les puristes quant à la Croix de Savoie, elle est peu visible malgré l'imposante taille du logo conçu par l'agence La terre entière.<br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNhi8wwzqOI/AAAAAAAACII/YTX9wrSpzzI/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNhi8wwzqOI/AAAAAAAACII/YTX9wrSpzzI/s1600/Image+3.png" /></a><br /><br /><br /><br /><br /><br />Voir le <a href="http://www.chamonix-mont-blanc.fr/index.php?option=com_content&view=article&id=496&Itemid=53">communiqué de presse</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>598</wp:post_id>
		<wp:post_date><![CDATA[2010-11-08 23:04:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-11-08 22:04:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509115672;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:13773;}i:1;a:1:{s:2:"id";i:967;}i:2;a:1:{s:2:"id";i:13979;}}}}]]></wp:meta_value>
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		<title>Le logo de BUT évolue</title>
		<link>http://yannickbourenane.com/preprod/2010/11/08/le-logo-de-but-evolue/</link>
		<pubDate>Mon, 08 Nov 2010 00:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-but-evolue/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNWLSvT1L5I/AAAAAAAACHE/SVfwLkLtpEM/s1600/logo-but.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="182" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNWLSvT1L5I/AAAAAAAACHE/SVfwLkLtpEM/s400/logo-but.jpg" width="400" /></a></div>L'excellent <a href="http://forums.lenodal.com/viewtopic.php?t=7407&postdays=0&postorder=asc&start=3225">forum le Nodal</a> a repéré un nouveau changement d'identité visuelle pour les <a href="http://www.planetebut.fr/">magasins But</a>. <br />Créée en 1972, <a href="http://www.but.fr/">BUT est une enseigne française</a> de bien d’équipement pour le confort de la maison avec 210 magasins en France. L'enseigne appartient depuis le 31 mars 2008 à Decomeubles Partners qui l'a acquis pour 550 millions d'euros. D'après les derniers commentaires sur ce blog, le logo qu'ils arboraient depuis 2 ans a été lifté, un lifting proche de celui que <a href="http://logo-bedandy.blogspot.com/2008/10/sfr-renouvelle-son-image.html">SFR a pu effectué sur son logo</a> il y a deux ans, mais juste pour le site web et non pour les enseignes.<br /><a name='more'></a><br /><table cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNWLM5ISulI/AAAAAAAACHA/NP1GKVzC814/s1600/But-logo.jpg" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNWLM5ISulI/AAAAAAAACHA/NP1GKVzC814/s1600/But-logo.jpg" /></a></td></tr><tr><td style="text-align: center;">Logo But de 2002 à 2008</td></tr></tbody></table>Le site de l'enseigne a bien changé de logo sur sa page d'accueil mais on trouve encore des anciens logos deci-delà, même constat sur la page corporate. L'évolution est légère et porte davantage sur une modernisation qui consiste pour beaucoup a donné un effet 3D ou ombré au logo, un arrondissement de ses angles sans réellement apporter grand chose. Le résultat semble plutôt affaiblir la marque. La signature est inchangée depuis 2008, But était passé du "juste prix" lié à l'émission de télévision que l'enseigne sponsorisait à "on s'y retrouve tous". <br /><br />Voir les dernières<a href="http://logo-bedandy.blogspot.com/search/label/distribution"> actus de logo dans la distribution</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>599</wp:post_id>
		<wp:post_date><![CDATA[2010-11-08 01:12:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-11-08 00:12:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>536</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-07 03:39:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-07 02:39:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[AUCUNE différence... Juste RIDICULE! Un pognon fou... pour RIEN!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>540</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-07 13:45:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-07 12:45:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ri-di-cule : le classique rouge aurait seulement pu être relifté (modif de la typo) et arrondissement des angles par exemple.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>542</wp:comment_id>
			<wp:comment_author><![CDATA[ActuLogo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.actulogo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-08 10:54:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-08 09:54:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour, après confirmation par le service com de But International, ce logo ne concerne QUE le site internet et ne sera pas déployé en boutique. Aucune chance de le voir dans les magasins.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>543</wp:comment_id>
			<wp:comment_author><![CDATA[Clémentine C. pour But]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.but.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-08 11:43:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-08 10:43:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour, je confirme l'actualité d'Actu Logo.<br />Le logo de But n'a pas été modifié, il s'agit simplement d'une version Web pour le site marchand, lancé l'année dernière.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>547</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-10 16:53:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-10 15:53:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouuuf !! on l'a échappé de peu !!...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>552</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-11 21:12:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-11 20:12:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et dîtes-moi Clémentine C pour But, n'est ce pas un peu bizarre de ne pas se montrer sous le même jour une fois sur le web une fois dans le magasin... Un chouïa de schizophrénie par chez vous ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Combien de logos reconnaissez-vous</title>
		<link>http://yannickbourenane.com/preprod/2010/11/06/combien-de-logos-reconnaissez-vous/</link>
		<pubDate>Sat, 06 Nov 2010 17:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/combien-de-logos-reconnaissez-vous/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNFsDRcjW-I/AAAAAAAACGQ/wrRepQYNHJM/s1600/tumblr_lb05qawTfV1qz99wb.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="150" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNFsDRcjW-I/AAAAAAAACGQ/wrRepQYNHJM/s320/tumblr_lb05qawTfV1qz99wb.jpg" width="320" /></a> Le projet <a href="http://unevolvedbrands.tumblr.com/">unevolved Brands</a> a choisi de présenter certains logos dans leur plus simple appareil en les réduisant en de parfaits cercles, lesquels <a href="http://unevolvedbrands.tumblr.com/">reconnaissez-vous</a> ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>600</wp:post_id>
		<wp:post_date><![CDATA[2010-11-06 18:17:00]]></wp:post_date>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>620</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2010-12-27 12:54:45]]></wp:comment_date>
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			<wp:comment_content><![CDATA[LEGO]]></wp:comment_content>
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	<item>
		<title>Un logo lifté et une mascotte pour le Furet du Nord</title>
		<link>http://yannickbourenane.com/preprod/2010/11/05/un-logo-lifte-et-une-mascotte-pour-le-furet-du-nord/</link>
		<pubDate>Fri, 05 Nov 2010 09:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-lifte-et-une-mascotte-pour-le-furet-du-nord/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNA5_Tj1IxI/AAAAAAAACFw/WddTX0rVqsg/s1600/furet+du+nord.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNA5_Tj1IxI/AAAAAAAACFw/WddTX0rVqsg/s400/furet+du+nord.jpg" width="400" /></a></div><br /><a href="http://www.furet.com/">Le Furet du Nord</a> était à la base un magasin de fourrures, situé rue de la Vieille-Comédie à Lille, qui fut transformé en 1936 en librairie par Georges Poulard, un proviseur de lycée. Georges Poulard décide de garder le nom de « Furet du Nord ». Sa philosophie était d'allier les atouts de la librairie de quartier à ceux de la grande distribution. Le Furet devient la première librairie en libre-service de l'époque. <br /><a name='more'></a><br />Cinquante ans après l’ouverture du premier Furet du Nord, l’enseigne compte désormais 11 magasins répartis dans la région Nord Pas-de-Calais. La chaîne de librairies lance un nouveau concept magasin avec la création d'un 11ème magasin à Englos, et revoit donc à cette occasion son identité visuelle à l'aide de Design Day. <br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNA6SoM3WpI/AAAAAAAACF0/9n2XyKgMtEQ/s1600/DDAY-FURET-DU-NORD_MASCOTTE-408x500.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNA6SoM3WpI/AAAAAAAACF0/9n2XyKgMtEQ/s200/DDAY-FURET-DU-NORD_MASCOTTE-408x500.jpg" width="163" /></a></div>Dans le but de peux-être revenir aux sources même de la création de la chaîne, un furet devient naturellement mascotte de l'enseigne. Ce choix a l'avantage également d'augmenter la sympathie de l'enseigne, on sait que les bêtes à plumes et à poils ont l'art de séduire les consommateurs et d'adoucir une image. Ce petit furet grimpé sur son livre est très en accord avec son temps, grâce à son petit casque sur les oreilles. Le carré rouge est conservé, seul la typographie est légèrement revue.<br />On peut désormais voir des petites traces de pattes laissées de ci de là, sur le site ou encore sur la carte de fidélité par la mascotte. <br />Remarquons aussi que le favicon du site à lui aussi laisser place à l'empreinte de la bête.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNA757HAg1I/AAAAAAAACGA/Hhc5HVFPu5s/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="226" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNA757HAg1I/AAAAAAAACGA/Hhc5HVFPu5s/s400/Image+6.png" width="400" /></a></div>Ce nouveau concept magasin et aussi l'occasion de promouvoir la  nouvelle offre du Furet du Nord, laissant ainsi aux clients le choix  dans la façon d’acquérir un ouvrage, que ce soit dans une version  papier, audiolivre ou en e-book grâce aux bornes dédiées qui permettent  le transfert directement depuis le site furet.com sur une clé USB ou  bien encore un iPad.<br />Ce concept devrait attirer beaucoup de monde,  et ainsi faire de l'ombre à ses principaux concurrents. EN espérant que  Le Furet du Nord choisisse également de faire partir du projet <a href="http://logo-bedandy.blogspot.com/2010/10/les-logos-au-secours-des-animaux.html">save your logo</a>.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNA77WMrP2I/AAAAAAAACGE/uk0MPQDFrek/s1600/Image+5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="22" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNA77WMrP2I/AAAAAAAACGE/uk0MPQDFrek/s200/Image+5.png" width="200" /></a></div><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNfj4r7RXiI/AAAAAAAACIA/eAKY6AG3sh4/s1600/furet-du-nord-papeterie.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="171" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNfj4r7RXiI/AAAAAAAACIA/eAKY6AG3sh4/s400/furet-du-nord-papeterie.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNA6vqBOLcI/AAAAAAAACF4/aS6LMWER_Mw/s1600/Image+5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNA6vqBOLcI/AAAAAAAACF4/aS6LMWER_Mw/s320/Image+5.png" width="320" /></a></div><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNA65D7Qy0I/AAAAAAAACF8/5pI4DofTDRU/s1600/dday-furet-du-nord.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="212" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNA65D7Qy0I/AAAAAAAACF8/5pI4DofTDRU/s320/dday-furet-du-nord.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>601</wp:post_id>
		<wp:post_date><![CDATA[2010-11-05 10:51:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="mascottes-de-marque"><![CDATA[Mascottes de marque]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510644200;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:304;}i:1;a:1:{s:2:"id";i:162;}i:2;a:1:{s:2:"id";i:9588;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>534</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-05 10:57:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-05 09:57:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait que le logo a été parodié, que le casque et le baladeur on été ajouté pour rire... Pourquoi ajouter un tel accessoire ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>535</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-06 13:34:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-06 12:34:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[cela semble être le mariage entre la nouvelle technologie et l'ancestrale image du furet du nord]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>541</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-08 10:14:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-08 09:14:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Seulement le furet du nord, ne propose pas de baladeur, seulement des livres électroniques… Le logo devrait coller un peu plus à la réalité, à moins qu'il se diversifie dans de nouveaux produits]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>544</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-08 12:05:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-08 11:05:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pourquoi être si primaire, il n'est pas obligatoire de représenter précisément ce que vend le distributeur dans son logo, le Furet ne vend pas non plus de furet, pas plus que Lacoste ne vend de crocodile. En revanche, ils vendent de la musique et par ailleurs, c'est peut-être le signe d'une diversification de leur activite]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>545</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-08 12:07:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-08 11:07:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le plus drôle c'est le fil qui descend du casque :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1276</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-11 17:15:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-11 16:15:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[moi je trouve ça mignon]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Speedy lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/11/04/speedy-lifte-son-logo/</link>
		<pubDate>Thu, 04 Nov 2010 20:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/speedy-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNMOjjrx1YI/AAAAAAAACGk/X1Gm9VZOpLU/s1600/speedy-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="172" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNMOjjrx1YI/AAAAAAAACGk/X1Gm9VZOpLU/s400/speedy-logo.jpg" width="400" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">A l'occasion d'une opération sur vente-privee, <a href="http://www.speedy.fr/speedy-france/aujourdhui.html">Speedy</a>  a dévoilé son nouveau  logo, destiné à être déployé dans les deux mois qui viennent, notamment  sur plus de 500 centres en France et près de 80 à l'étranger. Créé en  1978 sur le créneau de l'entretien du pot d'échappement, Speedy est  devenu une référence des centres d'entretien rapides de véhicules, en  concurrence directe avec Midas.</div><div style="clear: both; text-align: center;"></div><a name='more'></a><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNMOmskx6XI/AAAAAAAACGo/BGysVFYoCZI/s1600/speedy_store.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNMOmskx6XI/AAAAAAAACGo/BGysVFYoCZI/s320/speedy_store.jpg" width="189" /></a>Le résultat du changement est un enrichissement du logo précédent car le corps est gardé, c'est la pastille de fond qui change. Speedy se dote d'une rondelle proche du dessin de la roue de voiture, à l'allure chromée sur fond bleu 3D ombré, certainement pour moderniser son image. Autrement dit, le logo sera désormais bien plus encombrant pour être lisible.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>602</wp:post_id>
		<wp:post_date><![CDATA[2010-11-04 21:53:00]]></wp:post_date>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510264093;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:926;}i:1;a:1:{s:2:"id";i:865;}i:2;a:1:{s:2:"id";i:12451;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>537</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-07 03:42:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-07 02:42:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[OMFG!!! C'est le même avec un rond derrière. Savais pas que SPEEDY était devenu une marque de voiture... RATAGE complet, en tout cas! L'ancien (l'actuel) était bien meilleur... quelle idée de le changer, y'avait pas besoin! Il était mythique et guère démodé! Pff...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>554</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-12 13:49:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-12 12:49:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et question lisibilité ca na pas été bien géré...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>556</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-14 14:39:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-14 13:39:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[traduire ce logo en enseigne n'a pas été réfléchi techniquement de plus sa proportion ne sera pas facile à intégrer sur une façade pour une bonne lecture.En résumé,c'est raté.]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>561</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-16 12:22:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-16 11:22:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils seront obligés de l'inscrire en beaucoup plus gros ! Ridicule]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>&quot;Le métier change, le logo évolue&quot;</title>
		<link>http://yannickbourenane.com/preprod/2010/11/04/le-metier-change-le-logo-evolue/</link>
		<pubDate>Thu, 04 Nov 2010 20:41:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-metier-change-le-logo-evolue/</guid>
		<description></description>
		<content:encoded><![CDATA[<div align="justify"><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNMMSSGRD7I/AAAAAAAACGc/U9EpWC9mugY/s1600/anae-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="188" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNMMSSGRD7I/AAAAAAAACGc/U9EpWC9mugY/s400/anae-logo.jpg" width="400" /></a></div><br />L’<a href="http://www.anae.org/v1/">association  des agences de  communication événementielle</a> (ANAé), créée en 1981 est la principale association professionnelle des   agences françaises expertes et spécialistes en communication  événementielle,  tourisme d’affaires et  organisations   professionnelles qui gèrent plus de 800 Millions  d’Euros de  budget de communication événementielle  pour des entreprises, des   institutions ou les gouvernements pour un  impact économique estimé à  plus de 2  Milliards d’Euros.<br /><a name='more'></a></div><div align="justify"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNMMV6QUGrI/AAAAAAAACGg/ECDeiHexyVg/s1600/Logo-Anae-club-presta-sans-texte-anae1-150x150-1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNMMV6QUGrI/AAAAAAAACGg/ECDeiHexyVg/s1600/Logo-Anae-club-presta-sans-texte-anae1-150x150-1.png" /></a></div>L'ANAé  regroupe ainsi 70 agences en  France et plus de 1500 salariés à temps  plein qui produisent 7500 événements à  l'année (chiffres 2008). "<i>La nouvelle identité visuelle de l’ANAé vient remplacer l’ancien logo  datant de 1994 qui avait accompagné la naissance et le développement de  l’organisation. Le nouveau logo affirme le caractère institutionnel de  l'ANAé, devenue un acteur majeur et un interlocuteur référent dans le  paysage de la communication événementielle. Une nouvelle identité  visuelle qui souligne la modernité de sa démarche, le dynamisme de son  ambition et le rayonnement de ses interventions au service de toute la  filière</i>."<br /><br />« <i>Trois propositions créées par des agences de l’ANAé ont été soumises aux votes de nos adhérents qui ont choisi ce logo dynamique et moderne et qui reflète l’évolution fondamentale qu’a connue notre Organisation ces dernières années </i>» <a href="http://www.anae.org/v1/communiques_detail.php?id=73">indique Philippe Fournier</a>,  Président de l’ANAé.  Dans la foulée, le <a href="http://www.club-prestataires-anae.org/">Club des prestataires</a> a aligné son identité visuelle. Il ne reste plus qu'à mettre le logo sur le site !]]></content:encoded>
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		<wp:post_id>603</wp:post_id>
		<wp:post_date><![CDATA[2010-11-04 21:41:00]]></wp:post_date>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>La nouvelle identité sonore de Michelin</title>
		<link>http://yannickbourenane.com/preprod/2010/11/03/la-nouvelle-identite-sonore-de-michelin/</link>
		<pubDate>Wed, 03 Nov 2010 10:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNBc3EwM2iI/AAAAAAAACGI/pNLCyL2OXj8/s1600/michelin-identite.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNBc3EwM2iI/AAAAAAAACGI/pNLCyL2OXj8/s1600/michelin-identite.png" /></a></div>A l’occasion du Mondial de l’Automobile 2010, Michelin, le fabricant de pneus Clermontois également éditeur du célèbre guide éponyme,  a dévoilé une nouvelle <a href="http://identitesonore.michelin.com/">identité sonore</a>. Elle dure 32  secondes, est composée de sons acoustiques et a été élaborée en  collaboration avec l’agence Sixième Son, une version courte a également été prévue en tant que jingle. "<i>A l'heure où la planète entière vit avec un casque sur les oreilles, se saisir de la musique au profit de l'expression de son identité, c'est faire la preuve que la marque Michelin vit dans son temps et fait sien le langage du XXIème Siècle</i>" annonce de manière pompeuse le site dédié à l'identité.<br /><br /><a name='more'></a>Comme le précise Claire Dorland Clauzel, Directeur de la Communication  et des Marques et membre du Conseil Exécutif du groupe Michelin : « <span style="font-style: italic;">Cette  identité sonore va permettre à la Marque de véhiculer par le son les  notions de mouvement, de modernité, d’innovation, de qualité et de  plaisir. Elle porte la Marque avec dynamisme, accentuant sa personnalité  et la rendant différente. Nous avons pu mesurer que sa compréhension  était grande et internationale : de Chine, de Russie, des Etats-Unis, de  France et d’ailleurs, nous avons reçu un accueil très favorable.</span> » <br /><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNBc3wYT0qI/AAAAAAAACGM/hVsDZQ7beYA/s1600/michelin-marque.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="125" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNBc3wYT0qI/AAAAAAAACGM/hVsDZQ7beYA/s400/michelin-marque.png" width="400" /></a> Ce projet a mobilisé une équipe représentative des cultures des pays  dans lesquels le Groupe est implanté notamment en Chine, en Russie ou  aux Etats-Unis. La nouvelle identité sonore du groupe Michelin prend en  compte sa dimension internationale tout en respectant les différences  culturelles propres aux 170 pays dans lesquels la Marque est présente. <br /><a href="http://identitesonore.michelin.com/">Voir le site dédié à l'identité sonore </a><br /><a href="http://www.michelin.com/corporate/actualites/fr/actu_affich.jsp?id=27628&lang=FR&codeRubrique=38&actu=true">Voir le communiqué de presse </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>604</wp:post_id>
		<wp:post_date><![CDATA[2010-11-03 11:08:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1505843129;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12232;}i:1;a:1:{s:2:"id";i:264;}i:2;a:1:{s:2:"id";i:836;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>533</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-03 11:09:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-03 10:09:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas mal et en tout cas moins agaçant qu'à la SNCF]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>555</wp:comment_id>
			<wp:comment_author><![CDATA[Alex]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-14 14:30:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-14 13:30:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cette identité sonore est superbe. Un coup de maître de Michelin et de Sixième Son.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>560</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-11-16 12:21:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-16 11:21:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ouahhhhhh la pub déguisée pour l'agence :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Naissance d&#039;une identité pour Est Ensemble</title>
		<link>http://yannickbourenane.com/preprod/2010/11/02/naissance-dune-identite-pour-est-ensemble/</link>
		<pubDate>Tue, 02 Nov 2010 19:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/naissance-dune-identite-pour-est-ensemble/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNAw9tbVVMI/AAAAAAAACFo/Lp5gW6H7rA4/s1600/Est+Ensemble.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNAw9tbVVMI/AAAAAAAACFo/Lp5gW6H7rA4/s400/Est+Ensemble.jpg" width="400" /></a></div><br /><a href="http://www.ville-pantin.fr/acces-directs/est-ensemble/presentation/">Est Ensemble est une des plus grandes communautés d'agglomération d'Ile-de-France qui regroupe neuf villes de Seine-Saint-Denis</a> (93) : Bagnolet, Bobigny, Bondy, Les Lilas, Montreuil, Noisy-le-Sec, Le Pré-Saint-Gervais, Pantin, Romainville, soit au total près de 400 000 habitants.<br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNAu2iUK0EI/AAAAAAAACFc/xhqLHwD4Xrg/s1600/carteEstensemble.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNAu2iUK0EI/AAAAAAAACFc/xhqLHwD4Xrg/s400/carteEstensemble.jpg" width="382" /></a></div> Ces 9 villes fondatrices ont décidé de joindre leurs efforts pour préparer l’avenir de leur territoire et apporter leur vision de la métropole durable du 21e siècle et de faire exister ce territoire dans le projet du Grand Paris, tout en sauvegardant les ressources de ses membres, grâce aux participations de l'État.<br /><br />Cette identité est un symbole qui se réfère à la position Est de la rose des vents, et au motif étoilé du conseil régional. L’objectif était de créer un signe de reconnaissance facile à attribuer à l’institution. Une nouvelle charte graphique sera par la suite développer sur l’ensemble des supports.<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNAxV-JFruI/AAAAAAAACFs/5gHwkQtoyl8/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="88" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TNAxV-JFruI/AAAAAAAACFs/5gHwkQtoyl8/s320/Image+4.png" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>605</wp:post_id>
		<wp:post_date><![CDATA[2010-11-02 20:43:00]]></wp:post_date>
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		<title>Skoda change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/12/03/skoda-change-de-logo/</link>
		<pubDate>Fri, 03 Dec 2010 00:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/skoda-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_LIr-7d9QvwQ/TPfSWXvNZMI/AAAAAAAAAEA/ceeLrwiqVY0/s1600/logo-skoda.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5546132747901035714" src="http://4.bp.blogspot.com/_LIr-7d9QvwQ/TPfSWXvNZMI/AAAAAAAAAEA/ceeLrwiqVY0/s400/logo-skoda.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><br /><br />En 1991, l'URSS se disloque, le bloc communiste s'effondre, le monde n'est plus divisé en deux blocs. Le constructeur automobile tchèque Skoda dont la création date de 1919 frôle alors la faillite et le gouvernement décide de le vendre. Le Groupe Volkswagen-Audi remportera alors l'entreprise, 20 ans plus tard, Skoda arbore un nouveau logo pour marquer ce rachat.<br /><a name='more'></a><br />Pour être en adéquation avec les enjeux automobile actuel, Skoda a décidé de revoir son logo et de l'adapter face à leurs nouvelles préoccupations environnementales.<br />Le nom Skoda a disparu du logo. Ce nouveau logo est désormais rempli par la couleur verte, cerclé par un liseré bleu et sans relief. Notons que la fléche a elle aussi disparue.<br />Un nouveau logo est en définitive beaucoup plus épuré et sans NOM.<br />Ce nouveau logo devrait faire son apparition à partir du mois d'avril 2011 prochain sur toutes les automobiles mais aussi chez les distributeurs.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TPfTLiAxVBI/AAAAAAAACQA/X0PJTwu2V8Q/s1600/logo-skoda-proto.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="265" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TPfTLiAxVBI/AAAAAAAACQA/X0PJTwu2V8Q/s400/logo-skoda-proto.jpg" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>565</wp:post_id>
		<wp:post_date><![CDATA[2010-12-03 01:01:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>589</wp:comment_id>
			<wp:comment_author><![CDATA[djhow]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-03 03:01:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-03 02:01:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ils ont juste publié une ébauche ou c'est le véritable futur logo de skoda ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>590</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-03 11:21:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-03 10:21:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est en discussion]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>591</wp:comment_id>
			<wp:comment_author><![CDATA[Nicolas [Z-Factory]]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://z-factory.blogspot.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-03 14:15:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-03 13:15:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rassurez-moi et dites-moi que je ne suis pas seul à largement préférer l'ancien ! Quant à enlever le nom, pas sûr que ce soit judicieux. Skoda est loin d'avoir la notoriété de Peugeot ou VW, et ça m'étonnerai que les gens dans la rue sache qui se cache derrière ce nouveau logo...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>592</wp:comment_id>
			<wp:comment_author><![CDATA[Aurélie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-03 15:27:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-03 14:27:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En fait la marque est tellement cheap qu'ils ont peut-être préféré la supprimer du logo ???]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>594</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-03 15:57:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-03 14:57:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les dirigeants de Skoda ont-ils décidés de vendre des voitures en plastique ou de se recycler dans le jouet ? On est en droit de s'interroger car le côté reflet mat et l'association de couleurs laissent fortement penser à une marque de jouets.<br />(Autre possibilité, ils arrêtent les peintures métallisées :-))]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>598</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-03 20:02:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-03 19:02:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quand on voit les récents changements de logo dans l'automobile comme peugeot et citroen ou bien encore speedy, il est clair qu'on s'éloigne de la tendance qui consiste à tout chromer et 3Diser...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>610</wp:comment_id>
			<wp:comment_author><![CDATA[Maxime]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10024648385521358065</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-08 21:00:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-08 20:00:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce doit être une version beta, ça ne peut pas être la version final, c'est trop cheap ! Néanmoins je trouve le rendu chromé sur le volant pas mal du tout. J'attends le résultat final.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>L&#039;italie s&#039;offre deux nouveaux logos</title>
		<link>http://yannickbourenane.com/preprod/2010/12/02/litalie-soffre-deux-nouveaux-logos/</link>
		<pubDate>Thu, 02 Dec 2010 17:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/litalie-soffre-deux-nouveaux-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TPdufzpY9tI/AAAAAAAACP0/__ZOlymAk-0/s1600/logo-ITALIA.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TPdufzpY9tI/AAAAAAAACP0/__ZOlymAk-0/s400/logo-ITALIA.jpg" width="400" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><br /><br />Saviez-vous que l'Italie est la cinquième destination la plus visitée au monde en 2009 ? Afin de renforcer son image, <a href="http://www.italia.it/fr/home.html">l'office du tourisme italien</a> arbore un nouveau logo, également décliné à l'<a href="http://www.enit.it/">ENIT</a> (agence nationale du tourisme italien créée en 1919, Ente Nazionale Italiano di Turismo).<br /><a name='more'></a>L'objectif est faire de l'agence nationale  de tourisme la référence. L'ENIT dispose de 23 bureaux dans 11 pays européens et plus de 10 dans 8 pays hors d'Europe, ainsi que des bureaux aux postes frontaliers importants de l'Italie et les aéroports.<br /><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TPdu8i8nWsI/AAAAAAAACP4/4aomqyN1Tbk/s1600/logo_enit.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="89" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TPdu8i8nWsI/AAAAAAAACP4/4aomqyN1Tbk/s320/logo_enit.png" width="320" /></a><br />L'objectif du logo ENIT est de rendre l'offre de l'agence immédiatement reconnaissable. "<i>Un symbole ne peut pas décrire les beautés de l 'Italie"</i> précise le Directeur général, Paul Rubin. <br /><br /><br />Quant au logo touristique de l'Italie, il est mieux identifiable grâce à la présence des couleurs du drapeau italien. L'identité visuelle quitte un univers enfantin, avec un traité pictural incertain et coloré pour acquérir une dimension plus institutionnelle avec une typographie à empattement. La courbe tricolore et l'espacement des caractères affaiblit la marque et ne lui donne pas une vraie dimension nationale ni touristique.<br /><br />Pour le logo ENIT qui semble davantage rapiécé que composé, il a l'avantage de dire ce qu'est l'ENIT mais ne propose pas un concept graphique.  Un nouveau film institutionnel a été produit en collaboration avec Rai Trade pour attirer l'attention sur la variété de l'offre touristique de toutes les régions italiennes en soulignant ses forces.<br /><a href="http://www.blogger.com/goog_315334296"><br /></a><br /><a href="http://logo-bedandy.blogspot.com/2010/08/carte-des-logos-de-tourisme.html">Voir la carte des logos de tourisme</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>566</wp:post_id>
		<wp:post_date><![CDATA[2010-12-02 18:04:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510464359;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:67;}i:1;a:1:{s:2:"id";i:2684;}i:2;a:1:{s:2:"id";i:7207;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>588</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-02 18:05:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-02 17:05:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas mal le logo façon paquet de pâtes Barilla...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>595</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-03 15:59:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-03 14:59:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bienvenu chez les fabricants de pizza et de la mozarella… L'utilisation des couleurs nationales pourquoi pas mais façon ruban culinaire, ça frise le ridicule.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>599</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-03 20:03:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-03 19:03:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Elle est où la capitale de la création ?]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>630</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-04 12:27:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-04 11:27:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est quand même moins kitsch que l'ancien !]]></wp:comment_content>
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	<item>
		<title></title>
		<link>http://yannickbourenane.com/preprod/2010/12/01/567/</link>
		<pubDate>Wed, 01 Dec 2010 21:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/567/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TPaqvGbzUPI/AAAAAAAACPw/O-oMndW0V8c/s1600/fiat-group.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="254" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TPaqvGbzUPI/AAAAAAAACPw/O-oMndW0V8c/s320/fiat-group.jpg" width="320" /></a></div><span lang="fr"><span style="background-color: #e6ecf9; color: black;" title="">Le <a href="http://www.fiatgroup.com/en-us/group/pages/default_2009.aspx">groupe italien Fiat</a> surtout connu pour ses automobiles, cherche à étendre le domaine de sa marque. A cette fin, le Groupe a annoncé </span></span><span lang="fr"><span style="background-color: #e6ecf9; color: black;" title="">à Turin le 29 novembre </span></span><span lang="fr"><span style="background-color: #e6ecf9; color: black;" title=""> 2010 leur projet de se scindre en deux nouvelles entités : <a href="http://www.fiatgroup.com/en-us/Pages/default09.aspx">Fiat SpA et Fiat SpA industrielle </a>pour le 1er janvier 2011.<br /><a name='more'></a></span><span title="">Fiat SpA, avec une orientation claire dans le secteur automobile grand public (</span></span>Alfa Roméo, Lancia, Maserati, Ferrari)<span lang="fr"><span title=""> affiche un logo historique étiré en hauteur d'un bleu dense</span><span title="">. </span><span title="">L'objectif était de le </span><span title="">différencier la marque automobile et de</span><span title=""> renforcer le rôle la société mère dans la gestion d</span><span title="">e plusieurs marques. Le choix d'un logo déjà utilisé en 1901 est plutôt pertinent pour inscrire la marque dans son histoire et faire rayonner l'élégance déjà acquise dans ses premières représentations visuelles, à l'ancienne et sans fioritures. </span><span title=""></span><span title=""><br /> </span><span title="">Fiat SpA industrielle, qui englobe les camions, véhicules utilitaires, agricoles et</span><span title=""> matériel de construction, et les activités du groupe liés aux propulseurs, a maintenu le visuel</span><span title=""> créé pour le groupe Fiat, préservant ainsi la </span><span title="">représentation du grand groupe industriel. </span><span title="">En revanche pour le logo du groupe Fiat, le nom</span><span title="">Fiat industrielle apparaît en lettres d'or brûlé avec l'arrière-plan </span><span title="">en bleu dense.</span></span><br /><span lang="fr"><span title=""><br /></span></span><br />"<i>On retrouve en effet la typographie traditionnelle utilisée de 1901 à  1968, puis depuis 1999, dans une version aux lettres étirées vers le  haut, comme sur les logos de 1931 à 1965. Le bleu étant pour sa part  devenu la couleur traditionnelle de Fiat de 1968 à 2006</i>."<br /><span lang="fr"><span title=""></span><span title="">Les nouveaux logos sont conçus par Robilant Associati</span><span title=""> et enrichissent les deux nouveaux groupes d'une plus forte personnalité que celle diffusée par le précédent logo.<br /> </span></span><br /><span lang="fr"><span title="">Voir l'actu sur <a href="http://www.leblogauto.com/2010/11/nouveau-logo-pour-fiat-group.html">le blog auto</a><br /> </span><span title=""></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>567</wp:post_id>
		<wp:post_date><![CDATA[2010-12-01 22:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-12-01 21:06:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[567]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2010/12/le-groupe-italien-fiat-surtout-connu.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/1217630986687179094]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510524975;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:900;}i:1;a:1:{s:2:"id";i:6732;}i:2;a:1:{s:2:"id";i:190;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>586</wp:comment_id>
			<wp:comment_author><![CDATA[Aurélie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-01 22:07:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-01 21:07:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'adore les anciens logos]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Un logo pour 36 682 communes</title>
		<link>http://yannickbourenane.com/preprod/2010/12/01/un-logo-pour-36-682-communes/</link>
		<pubDate>Wed, 01 Dec 2010 15:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-pour-36-682-communes/</guid>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_LIr-7d9QvwQ/TPVz3I5cjEI/AAAAAAAAADQ/8_Kr9Pzo-8g/s1600/logo-AMF.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5545465907295063106" src="http://4.bp.blogspot.com/_LIr-7d9QvwQ/TPVz3I5cjEI/AAAAAAAAADQ/8_Kr9Pzo-8g/s400/logo-AMF.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><div><br /></div>Avant la Révolution, lorsque le clocher était le plus petit niveau d'administration de la France, notre royaume comptait 100 000 paroisses. La laïcité faisant, les maires ont repris et élargi leurs fonctions en tant que représentant du pouvoir exécutif dans les communes. A l'heure européenne,<a href="http://www.amf.asso.fr/document/fichier.asp?FTP=AMF_10157COMMUNIQUE_DE_PRESSE_.pdf&ID_DOC=10157&DOT_N_ID=38"> l'Association des Maires de France</a>, qui dispose de pouvoirs restreints comparés à ceux de ses homologues des pays de l'Union souhaitent reconstruire leur identité autour d'un nouveau logo, témoin des grandes mutations qui les ont touchées.<br /><a name='more'></a><br /><a href="http://www.amf.asso.fr/">L' AMF</a> créée par Paul-Émile Sarradin, maire de Nantes en 1907, regroupe tous les maires et présidents de communautés, en exercice.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TPV0ogoGCgI/AAAAAAAACPM/wPpjqid-QfI/s1600/logo-AMF-vide%25CC%2581o01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="238" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TPV0ogoGCgI/AAAAAAAACPM/wPpjqid-QfI/s320/logo-AMF-vide%25CC%2581o01.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TPV0peIgXSI/AAAAAAAACPQ/3nKrwoo373A/s1600/logo-AMF-vide%25CC%2581o02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="242" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TPV0peIgXSI/AAAAAAAACPQ/3nKrwoo373A/s320/logo-AMF-vide%25CC%2581o02.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div>Vingt-cinq ans avec la même identité, le temps était venu de changer. Ce changement intervient en adéquation avec l'évolution du statut des maires.  Avec un désir de rendre le logo <i>plus actuel, plus visible,</i> et mettre avant <i>les forces de l’AMF <span style="font-style: normal;">qui est</span> un réseau puissant et solidaire. </i>La représentation de cet ensemble de points forts est symbolisé par l'image de l'arbre et de ses feuilles colorées. L'arbre propose une deuxième lecture, celle de la main tendue.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TPV1lG0jQwI/AAAAAAAACPU/I-D-4SzgIEY/s1600/logo-AMF-vide%25CC%2581o03.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TPV1lG0jQwI/AAAAAAAACPU/I-D-4SzgIEY/s1600/logo-AMF-vide%25CC%2581o03.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TPV1mBagLwI/AAAAAAAACPY/V5K4gCY8Fxc/s1600/logo-AMF-vide%25CC%2581o04.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TPV1mBagLwI/AAAAAAAACPY/V5K4gCY8Fxc/s1600/logo-AMF-vide%25CC%2581o04.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TPV1nH1qwBI/AAAAAAAACPc/GGNe3k6uBwc/s1600/logo-AMF-vide%25CC%2581o05.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TPV1nH1qwBI/AAAAAAAACPc/GGNe3k6uBwc/s1600/logo-AMF-vide%25CC%2581o05.png" /></a></div><br /><div>La typo est plus <i>moderne et généreuse</i>, que la précédente. Un code couleur beaucoup plus chatoyant avec le bleu azur et le vert, ainsi que les couleurs bleu, blanc, rouge pour faire référence au drapeau français. Une belle évolution pour un sujet délicat.</div><div><br /></div><div><div><a href="http://www.lespectacledumonde.fr/index.php?option=com_content&view=article&id=286:dossier566&catid=29:dossier&Itemid=55">En savoir plus :  dans le Calvados, une église du XIIIe siècle est à vendre pour 215 000 euros</a></div><div><br /></div><div><br /></div><div><br /></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>568</wp:post_id>
		<wp:post_date><![CDATA[2010-12-01 16:21:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-12-01 15:21:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509959201;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14531;}i:1;a:1:{s:2:"id";i:9925;}i:2;a:1:{s:2:"id";i:1051;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>585</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-01 21:39:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-01 20:39:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on passe d'un logo très institutionnel à un logo beaucoup plus "démocratique"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>596</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-12-03 16:02:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-03 15:02:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Personnellement, j'ai un problème avec le nouveau logo : il ressemble davantage à une caisse de retraite ou d'assurance vie qu'à l'Association des Maires de France. Bref, un air de déjà vu…]]></wp:comment_content>
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	<item>
		<title>2 nouvelles entrées dans les logos touristique</title>
		<link>http://yannickbourenane.com/preprod/2010/12/01/2-nouvelles-entrees-dans-les-logos-touristique/</link>
		<pubDate>Wed, 01 Dec 2010 15:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_LIr-7d9QvwQ/TPZu-c5o3vI/AAAAAAAAADY/Rvv_088QGOk/s1600/tourism_mapmonde.jpg"><img style="margin: 0px auto 10px; display: block; text-align: center; cursor: pointer; width: 400px; height: 225px;" src="http://2.bp.blogspot.com/_LIr-7d9QvwQ/TPZu-c5o3vI/AAAAAAAAADY/Rvv_088QGOk/s400/tourism_mapmonde.jpg" alt="" border="0" /></a><br />Deux petits nouveaux donc sur cette carte des logos touristique dans le monde.<div>le nouveau logo de l'Equateur ainsi que celui de l'Italie.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>569</wp:post_id>
		<wp:post_date><![CDATA[2010-12-01 16:21:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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	<item>
		<title>Les mêmes initiales dans un logo</title>
		<link>http://yannickbourenane.com/preprod/2010/12/01/les-memes-initiales-dans-un-logo/</link>
		<pubDate>Wed, 01 Dec 2010 00:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-memes-initiales-dans-un-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TPIcqhwRHiI/AAAAAAAACPA/K9daPPpXqSo/s1600/logo-ressemblant-dt.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="108" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TPIcqhwRHiI/AAAAAAAACPA/K9daPPpXqSo/s320/logo-ressemblant-dt.jpg" width="320" /></a></div>Comme nous le signale l'un de nos lecteurs, notre ami allemand <a href="http://www.designtagebuch.de/">Design Tagebuch</a> arbore depuis un longtemps un logo à l'esthétique proche de celle du<a href="http://logo-bedandy.blogspot.com/2010/11/directours-prend-son-envol.html"> nouveau logo </a>Directours. L'un est jaune et carré, l'autre bleu et rond. Si vous vous rapprochez, l'un a la typo grasse et les lettres droites, l'autre a la typo simple et les lettres biseautées. Enfin, ces deux marques portent les mêmes initiales ce qui les placent d'emblée en comparaison. Alors copie ou pas copie ?<br />Voir d'autres <a href="http://logo-bedandy.blogspot.com/search/label/Logos%20ressemblants">logos ressemblants</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>570</wp:post_id>
		<wp:post_date><![CDATA[2010-12-01 01:08:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-12-01 00:08:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-memes-initiales-dans-un-logo]]></wp:post_name>
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		<wp:post_type><![CDATA[post]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2010/12/les-memes-initiales-dans-un-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509580819;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14753;}i:1;a:1:{s:2:"id";i:671;}i:2;a:1:{s:2:"id";i:682;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>601</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-07 11:12:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-07 10:12:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et en voilà un de plus : http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/4899/811182/dandt_logo_3.jpg]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>603</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-07 14:52:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-07 13:52:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas mal, pour le coup, le T n'est vraiment pas le même mais cela reste proche, il faut quand même avouer que leurs sphères d'application diffèrent, ce n'est pas forcément gênant,]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Les bonbons Glup&#039;s s&#039;offrent une nouvelle identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2010/11/30/les-bonbons-glups-soffrent-une-nouvelle-identite-visuelle/</link>
		<pubDate>Tue, 30 Nov 2010 00:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_LIr-7d9QvwQ/TPLEYziRP0I/AAAAAAAAADA/xU02daKCqCo/s1600/bedandy-nouveau-logo-glups.jpg"><img alt="" id="BLOGGER_PHOTO_ID_5544710021676351298" src="http://1.bp.blogspot.com/_LIr-7d9QvwQ/TPLEYziRP0I/AAAAAAAAADA/xU02daKCqCo/s400/bedandy-nouveau-logo-glups.jpg" style="margin: 0px auto 10px; display: block; height: 159px; text-align: center; width: 400px;" border="0" /></a><br /><div><br /></div>Pour les grands et les petits: caramels, chocolats, acidulés, sucettes,  fraises, guimauves, réglisses sont les bonbons que vous trouverez chez Glup’s, confiserie spécialisée dans la vente de bonbons « en vrac » depuis 1992. <i>N°1 du bonbon en France</i>, chacun de ses 52 magasins dispose à la vente d'environ 1,5 tonne de bonbons.<br /><a name='more'></a><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TPPiOZXwE3I/AAAAAAAACPE/Ba0eUUl7Kt4/s1600/glups_opemontagne_300.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TPPiOZXwE3I/AAAAAAAACPE/Ba0eUUl7Kt4/s320/glups_opemontagne_300.jpg" border="0" height="320" width="213" /></a></div>A l'occasion de l'inauguration d'un nouveau concept de magasin sur les Champs Elysées, l'enseigne a choisi de repenser son identité visuelle. Cette refonte a été confiée à une agence lyonnaise Taxi Brousse spécialisée dans le marketing opérationnel et non la création de logos...<br /><br />"<i>En cohérence avec l’histoire et les valeurs de Glup’s, il conserve son esprit BD. Doux et voluptueux, il annonce la couleur : une offre alléchante, une consommation plaisir. Tout en rondeur, ses caractères malicieux affirment le positionnement ludique de l’enseigne</i>."<br /><br />Ce nouveau logo est beaucoup plus épuré, seul le G garde la base de la précédente identité.<br />La suppression des  contours dessinés apporte un aspect plus doux  et généreux.<br />Cette nouvelle identité gagne donc en lisibilité et en modernité.<br /><br /><div>Le point de vente de la galerie du 84 Champs Elysées ouvrira ses portes juste à temps pour les fêtes de fin d’année et sera officiellement inaugurée en janvier 2011.</div><div><br /></div><div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TPPidorgArI/AAAAAAAACPI/CPcD1fQlj_8/s1600/glups-logo-bonbon.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TPPidorgArI/AAAAAAAACPI/CPcD1fQlj_8/s200/glups-logo-bonbon.jpg" border="0" height="133" width="200" /></a></div><i>C</i><i>oncept de distribution spécialisé dans la vente de bonbons "vrac" en  libre -service, l'enseigne s'appuie depuis 1996 sur le savoir-faire  commercial, marketing et logistique de son actionnaire principal : <a href="http://www.geslot.com/"><b>Geslot SAS</b></a>.  Entreprise familiale née en 1947, cette PME initialement positionnée  sur le négoce de biscuiterie en vrac, s'est ouverte à la confiserie vrac  dès 1970. Avec plusieurs milliers de tonnes transitées chaque année, <b>Geslot SAS</b> est le n°1 sur le marché français du bonbon vrac.</i></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>571</wp:post_id>
		<wp:post_date><![CDATA[2010-11-30 01:01:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510584117;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11869;}i:1;a:1:{s:2:"id";i:387;}i:2;a:1:{s:2:"id";i:11022;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>582</wp:comment_id>
			<wp:comment_author><![CDATA[achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-30 20:03:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-30 19:03:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[beurk, ils ne progressent pas franchement]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>583</wp:comment_id>
			<wp:comment_author><![CDATA[Thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15870600076429363446</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-01 02:27:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-01 01:27:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cette refonte a été confiée à une agence lyonnaise Taxi Brousse spécialisée dans le marketing opérationnel et non la création de logos...<br />Que dire de plus... à part qu'il ont du payer leur nouvelle identité quelques centimes comme leurs bonbons.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>584</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-01 16:23:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-01 15:23:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ou bien ils ont fait un échange de marchandises...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>597</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-03 16:04:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-03 15:04:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Glup's… <br />Les bonbons qui piquent dans la bouche…<br />Le logo qui pique les yeux]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>L&#039;Equateur appuie son développement sur un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/11/29/lequateur-appuie-son-developpement-sur-un-nouveau-logo/</link>
		<pubDate>Mon, 29 Nov 2010 00:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lequateur-appuie-son-developpement-sur-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TO7NquZR_HI/AAAAAAAACO0/9bvQ7QKFVIA/s1600/equateur-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="147" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TO7NquZR_HI/AAAAAAAACO0/9bvQ7QKFVIA/s400/equateur-logo.jpg" width="400" /> </a></div><div style="clear: both; text-align: left;">En 2004, l'<a href="http://www.ecuador.travel/">Equateur</a> changeait de logo et se dotait de la signature "la Vida en estado Puro" avec l'objectif de "doubler le nombre de touristes pour 2006", soit atteindre 1 500 000 visiteurs. En 2010, le pays a pour l'instant accueilli un peu plus de 800 000 visiteurs. Nouveau changement de logo avec la signature "ama la vida".</div><a name='more'></a>Créé en 1992, le ministère de l'Information et du Tourisme de l'Equateur a mis au point un "Plan Intégral de  Marketing Touristique 2010-2014" et un "Plan National  du Bon Vivre" pour positionner l’Équateur leader du tourisme responsable avec pour objectif cette fois de finit 2010 avec plus d’un million de visiteurs, chiffre atteint en 2008. <i>« L’idée est de présenter l’Équateur comme le pays qui aime la vie,  nous demandons aux touristes qui viennent en Équateur d’apprendre à  aimer la vie » </i>a déclaré le ministre du Tourisme, Freddy Ehlers. La campagne de promotion touristique déteint un budget initial de 16 millions de dollars sur un total de 40 millions. <a href="http://www.youtube.com/watch?v=GxoZ5xR5VAY&feature=player_embedded">Voir le film de promotion.</a><br /><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TO7NonmZuNI/AAAAAAAACOs/UMUquP1YZho/s1600/equateur-logo-film.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TO7NqCtQayI/AAAAAAAACOw/nwuzU6bKDZE/s1600/equateur-logo-site.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="163" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TO7NqCtQayI/AAAAAAAACOw/nwuzU6bKDZE/s320/equateur-logo-site.png" width="320" /></a><i>Sur la période janvier-octobre,<b> les principaux pays émetteurs de touristes ont été les États-Unis, la Colombie, et le Pérou</b> avec des taux respectifs de 24,04 %, 19,28 % et 14,92 %, mais on retrouve également plusieurs <span>pays européens</span>  comme l’Espagne, l’Allemagne, la Grande-Bretagne et la France qui  apportent de nombreux touristes à raison de taux avoisinant  respectivement les 5,59 %, 2,38 %, 2,21 % et 1,96 %.</i> </div><div style="clear: both; text-align: left;">La nouvelle identité de l'Equateur garde l'idée du précédent logo avec une spirale colorée qui tend à parler de diversité et de richesse du territoire à la différence près que cette démonstration est devenue abstraite tandis que la précédente était figurée par un paysage ramassé de poissons, fleur, montage... Les couleurs sont vives, on regrette un sentiment de déjà vu d'une simple palette chromatique peu personnalisée mais on leur souhaite bonne chance !</div><br /><b></b><br /><b><br /></b><br /><a href="http://www.actulatino.com/2010/11/10/equateur-le-gouvernement-s-applique-a-promouvoir-le-tourisme/">En savoir plus sur actulatino</a><b><br /></b>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>572</wp:post_id>
		<wp:post_date><![CDATA[2010-11-29 01:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-11-29 00:26:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lequateur-appuie-son-developpement-sur-un-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>581</wp:comment_id>
			<wp:comment_author><![CDATA[thomas Bouillot]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-11-29 10:22:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-29 09:22:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement, entre une série de pantone, ou un cercle chromatique... Mais toujours mieux que le précédent.]]></wp:comment_content>
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	<item>
		<title>Pure FM</title>
		<link>http://yannickbourenane.com/preprod/2010/11/28/573/</link>
		<pubDate>Sun, 28 Nov 2010 11:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/573/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TUaDGIJT90I/AAAAAAAAAIU/-xqk6m-gthE/s1600/logo_purefm.jpg"><img id="BLOGGER_PHOTO_ID_5568282130579191618" style="cursor: pointer; display: block; height: 159px; text-align: center; width: 400px; margin: 0px auto 10px auto;" src="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TUaDGIJT90I/AAAAAAAAAIU/-xqk6m-gthE/s400/logo_purefm.jpg" alt="" border="0" /></a>
<div>La radio belge affiche depuis le 25 Novembre 2010 un nouveau logo. La radio au slogan "Good Music Makes Good People" ne reçoit pas uniquement des bonnes critiques.</div>
<div>Dévoilé lors d'une soirée aux <a href="http://www.indigostudios.be/#/cases">Indigo Studios</a> le nouveau logo de la radio créée en 2004 et membre de la RTBF a fait parler de lui. La radio a fait le choix de changer de logo puisque son public évoluant il semblait nécessaire de transformer son identité visuelle pour quelque chose de plus jeune et plus rock.</div>
<div>Si le logo provoque le débat sur la toile c'est parce qu'il ressemblerait au logo de <a href="http://twitter.com/">Twitter</a>. En effet, la typologie est arrondie mais, si on est reste sur cette façon de voir les choses beaucoup d'identités visuelles seraient alors des plagiats.</div>
<div>Concernant le choix des couleurs la chaîne l'explique de la façon suivante : le bleu, originel de Pure Fm, orange pour le côté fun/plaisir, le vert on s'en doutera pour l'aspect écolo et enfin le rouge pour le dynamisme de la chaine. Le choix des couleurs nous fait penser à une chaîne pour ados, impression accentué par l'apparition d'un petit smile dans le "P". Le travail a été réalisé avec l'agence Tramway21. En parallèle de cette nouvelle identité visuelle la chaîne se dote aussi d'un nouvel habillage sonore.</div>
<div></div>
<div></div>
<div><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TUaHSyKopTI/AAAAAAAAAIc/XVM5FAAu5Fo/s1600/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-01-31%2B%25C3%25A0%2B10.55.35.png"><img id="BLOGGER_PHOTO_ID_5568286746063971634" style="float: left; height: 248px; width: 400px; margin: 0px 10px 10px 0px;" src="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TUaHSyKopTI/AAAAAAAAAIc/XVM5FAAu5Fo/s400/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-01-31%2B%25C3%25A0%2B10.55.35.png" alt="" border="0" /></a></div>
<div></div>
<div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>573</wp:post_id>
		<wp:post_date><![CDATA[2010-11-28 12:20:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Des logos en carton ondulé</title>
		<link>http://yannickbourenane.com/preprod/2010/11/27/des-logos-en-carton-ondule/</link>
		<pubDate>Sat, 27 Nov 2010 22:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/des-logos-en-carton-ondule/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOwykTEF_SI/AAAAAAAACOA/vX_LF-0rJ4M/s1600/kellogglogoleft.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOwykTEF_SI/AAAAAAAACOA/vX_LF-0rJ4M/s320/kellogglogoleft.jpg" width="290" /></a></div>Connaissez-vous <a href="http://www.langanart.com/">l'art de Mark Langan</a>, il fait de petites merveilles avec du carton ondulé<br /><br /><a name='more'></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOwynMQH2-I/AAAAAAAACOE/6knt_pn6kFo/s1600/Campbells_Tomato_Soup-027.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOwynMQH2-I/AAAAAAAACOE/6knt_pn6kFo/s320/Campbells_Tomato_Soup-027.jpg" width="245" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOwyqYpluaI/AAAAAAAACOQ/sNZxJwoxr1A/s1600/WKYC-047.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="319" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOwyqYpluaI/AAAAAAAACOQ/sNZxJwoxr1A/s320/WKYC-047.jpg" width="320" /></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOwyoPkXFKI/AAAAAAAACOI/t4eUdHhnd7o/s1600/Fox_8_News-033-721x1024.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOwyoPkXFKI/AAAAAAAACOI/t4eUdHhnd7o/s320/Fox_8_News-033-721x1024.jpg" width="225" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOwyo22GXOI/AAAAAAAACOM/Mzc8IyJjZw0/s1600/PCA.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="209" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOwyo22GXOI/AAAAAAAACOM/Mzc8IyJjZw0/s320/PCA.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOwyqYpluaI/AAAAAAAACOQ/sNZxJwoxr1A/s1600/WKYC-047.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>574</wp:post_id>
		<wp:post_date><![CDATA[2010-11-27 23:33:00]]></wp:post_date>
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			<wp:comment_id>579</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-11-28 12:52:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-28 11:52:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beau boulot]]></wp:comment_content>
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		<title>Et huit nouveaux logos pour les musées de Liverpool</title>
		<link>http://yannickbourenane.com/preprod/2010/11/26/et-huit-nouveaux-logos-pour-les-musees-de-liverpool/</link>
		<pubDate>Fri, 26 Nov 2010 00:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOw2J5YS88I/AAAAAAAACOk/Ueag0jkviVY/s1600/Untitled-1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="217" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOw2J5YS88I/AAAAAAAACOk/Ueag0jkviVY/s320/Untitled-1.jpg" width="320" /></a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOw2Hq0QT9I/AAAAAAAACOY/YkhZm-5zOEM/s1600/NML+blog_Page_2-lo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /><br /><br /> </a><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOw2Hq0QT9I/AAAAAAAACOY/YkhZm-5zOEM/s1600/NML+blog_Page_2-lo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div>En 2011, il sera le plus grand musée construit depuis plus de cent  ans au   Royaume-Uni mais aussi le premier musée national au monde  consacré à   l’histoire d’une ville. Il s'agit du <a href="http://www.liverpoolmuseums.org.uk/">National Museums Liverpool </a>qui a dévoilé sa nouvelle identité visuelle le 11 novembre 2010.<br /><br />La prouesse de Pentagram était  de créer une identité   commune au lieu et aux autres musées de la ville tout en gardant la typographie et la couleur d'origine de chaque musée.<br /><br /><br /><br /><a name='more'></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOw2Hq0QT9I/AAAAAAAACOY/YkhZm-5zOEM/s1600/NML+blog_Page_2-lo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="282" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOw2Hq0QT9I/AAAAAAAACOY/YkhZm-5zOEM/s400/NML+blog_Page_2-lo.jpg" width="400" /></a>Voici donc un logo ombrelle en forme de "L" en référence à Liverpool. Le L est comme composé d'un papier qui se replie ou se torsade laissant apparaître un verso où se répétent  les mots «National Museums  Liverpool » et un recto où s'inscrit le nom "«National Museums  Liverpool » un seule fois.<br /><br />Le <b>National Museums Liverpool</b>, connu avant 2003 sous le nom de <b>National Museums and Galleries on Merseyside</b>,  regroupe plusieurs musées et galeries d'art de Liverpool et de ses  environs. Tous ces musées sont libres d'accès. En  1851 fut fondé le World Museum Liverpool  qui est à l'origine du  National Museums Liverpool. Il devient un groupe  de musée en 1986.<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOw2HP6TI8I/AAAAAAAACOU/jdveOYXiJj4/s1600/800px-Museum_of_Liverpool_04-01-2010_%252801%2529.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="300" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOw2HP6TI8I/AAAAAAAACOU/jdveOYXiJj4/s400/800px-Museum_of_Liverpool_04-01-2010_%252801%2529.jpg" width="400" /></a></div><br />Ses  collections hétéroclites comptent au total plus d'un million  d'objets  et œuvres d'art. Les musées sont ouverts 7j/7, 361 jours par  an, et  toutes les expositions sont gratuites. C'est le seul musée  national  britannique basé entièrement hors de Londres. <br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOw2IUwlRCI/AAAAAAAACOc/9u_yPCiA3CM/s1600/NML+blog_Page_4.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="282" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOw2IUwlRCI/AAAAAAAACOc/9u_yPCiA3CM/s400/NML+blog_Page_4.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOw2JJMgS8I/AAAAAAAACOg/BiUJq_fW3QE/s1600/NMLcutout-hi.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="282" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOw2JJMgS8I/AAAAAAAACOg/BiUJq_fW3QE/s400/NMLcutout-hi.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: left;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TO_IofZv8QI/AAAAAAAACO4/bbGLWMIfQWE/s1600/Scott-Wilson-JPEG.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TO_IofZv8QI/AAAAAAAACO4/bbGLWMIfQWE/s1600/Scott-Wilson-JPEG.jpg" /></a>Ce nouveau travail de Pentagram peut faire penser à un principe utilisé pour le logo qu'ils avaient développé en 1997 pour Scott Wilson.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>576</wp:post_id>
		<wp:post_date><![CDATA[2010-11-26 01:38:00]]></wp:post_date>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>580</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2010-11-28 12:53:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-28 11:53:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Certes c'est rassemblant à  Scott Wilson mais c'est amélioré et on constate que ce dernier a toujours le même logo depuis 13 ans, belle prouesse]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>Directours prend son envol</title>
		<link>http://yannickbourenane.com/preprod/2010/11/25/directours-prend-son-envol/</link>
		<pubDate>Thu, 25 Nov 2010 00:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/directours-prend-son-envol/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_LIr-7d9QvwQ/TOvy7vP3xXI/AAAAAAAAAC4/VPNMF5hlMJ0/s1600/directours.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5542790874518766962" src="http://3.bp.blogspot.com/_LIr-7d9QvwQ/TOvy7vP3xXI/AAAAAAAAAC4/VPNMF5hlMJ0/s400/directours.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><br /><br /><a href="http://directours.fr/">Le voyagiste en ligne français Directours.fr</a> affiche un nouveau logo afin de monter en gamme son image qui n'était plus en accord avec la qualité de ses produits et services. Grand virage du rouge au bleu et création d'un monogramme sont au rendez-vous.<br /><a name='more'></a>Directours est une agence de voyages qui, depuis 1995, venda divers produits tels que des voyages, des week-ends ou encore des circuits qu'ils connaissent tous parfaitement. AUjourd'hui, ils affichent en signature ce qu'ils font depuis 15 ans : "le luxe à prix doux". Le tour opérateur se débarrasse donc de son logo vieillot, surplombant un planisphère, aux couleurs rouges et blanches, pour aller vers un médaillon bleu profond, plus actuel. <br /><br />Ce nouveau logo s'habille d'un rond bleu avec les initiales D et T au centre. Le nom complet directours et la signature "le luxe à prix doux", viennent quant à eux souligner ce médaillon dans une typo sans empattement et arrondie. Voici un logo plus léger et structuré qui fait d'avantages référence au luxe que son précèdent. Sa nouvelle offre "séries limitées" atteste avec réussite de la nouvelle orientation du voyagiste.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOwoug2Gu8I/AAAAAAAACN8/JB92fcZbCTs/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-23+a%25CC%2580+21.48.09.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="312" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOwoug2Gu8I/AAAAAAAACN8/JB92fcZbCTs/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-23+a%25CC%2580+21.48.09.png" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>577</wp:post_id>
		<wp:post_date><![CDATA[2010-11-25 01:01:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:comment_id>576</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-25 01:43:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-25 00:43:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adore Directours, j'adore leur nouveau logo, à quand la page facebook, je suis fan !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>578</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-27 16:05:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-27 15:05:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un logo trés semblable à nos amis allemands de:<br />www.designtagebuch.de<br /><br />étrange...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>1348</wp:comment_id>
			<wp:comment_author><![CDATA[Directours]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.directours.com/directours/CS/REFERENCE/nos-references.htm</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-16 14:53:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-16 12:53:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La page facebook de Directours est en ligne : http://www.facebook.com/Directours]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>578</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<title>DELL consolide son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/11/24/dell-consolide-son-logo/</link>
		<pubDate>Wed, 24 Nov 2010 00:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOTs7zyjvqI/AAAAAAAACMM/H_nt-MJ208M/s1600/bedandy-Dell.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOTs7zyjvqI/AAAAAAAACMM/H_nt-MJ208M/s400/bedandy-Dell.jpg" width="400" /></a></div><br />L'entreprise américaine d'assemblage de matériel informatique <a href="http://www.dell.fr/">Dell</a> arbore un nouveau logo, en campagne publicitaire en ce moment. Dell est surtout connue pour les ordinateurs personnels, mais également des serveurs d'entreprise, des systèmes de sauvegarde et de stockage de données. Ce nouveau positionnement intervient après la baisse de valeur de la marque constaté en interne depuis ces cinq dernières années.<br /><a name='more'></a><br /><div style="clear: both; text-align: center;"></div><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOTwrBc1QFI/AAAAAAAACMc/Axs0D2f0ZhY/s1600/bedandy-Dell-anciens-logos.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOTwrBc1QFI/AAAAAAAACMc/Axs0D2f0ZhY/s400/bedandy-Dell-anciens-logos.jpg" width="400" /></a></div><br />Pour créer cette nouvelle identité, Dell à fait appel aux services du groupe <a href="http://www.stoneyamashita.com/website.html">Stone Yamashita Partners</a> ainsi qu'au typographe <a href="http://www.josbuivenga.demon.nl/index.html">Jos Buivenga</a> qui a créé une typo spécialement pour Dell afin que celui-ci mette au placard les 15 polices de caractères différentes qu'il utilisait auparavant. Avec l'anneau qui entoure le logo, Dell se rapproche visuellement d'autres groupes informatiques qui traitent leur logo dans les tons bleus inscrits dans des formes arrondies. <br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOT4GrRD2EI/AAAAAAAACMk/yHzbvoc8rfw/s1600/bedandy-Dell-concurents.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="127" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOT4GrRD2EI/AAAAAAAACMk/yHzbvoc8rfw/s320/bedandy-Dell-concurents.jpg" width="320" /></a></div><br />Dell a choisi d'aller vers l'essentiel afin de mieux synthétiser la marque.<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOT23PW0zDI/AAAAAAAACMg/dPeTlkHBcnw/s1600/bedandy-Dell_Logo_Tagline.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="306" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOT23PW0zDI/AAAAAAAACMg/dPeTlkHBcnw/s400/bedandy-Dell_Logo_Tagline.jpg" width="400" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOT5FjGtTpI/AAAAAAAACMo/b7A2nM2YOD0/s1600/bedandy-Dell-Business-Card.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOT5FjGtTpI/AAAAAAAACMo/b7A2nM2YOD0/s400/bedandy-Dell-Business-Card.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOT5HIRP2rI/AAAAAAAACMs/OfMdFf_rDrA/s1600/bedandy-Dell-Palette-couleur.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="201" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOT5HIRP2rI/AAAAAAAACMs/OfMdFf_rDrA/s400/bedandy-Dell-Palette-couleur.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOT5Jyb6BBI/AAAAAAAACMw/8YVOjuH29aM/s1600/bedandy-Dell-siteweb.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="195" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOT5Jyb6BBI/AAAAAAAACMw/8YVOjuH29aM/s400/bedandy-Dell-siteweb.png" width="400" /></a></div><div style="clear: both; text-align: center;"></div><br /><div><br /><div><br /></div></div>]]></content:encoded>
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		<wp:post_id>578</wp:post_id>
		<wp:post_date><![CDATA[2010-11-24 01:27:00]]></wp:post_date>
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		<title>nouveau packaging pour le bourbon Jim Beam black</title>
		<link>http://yannickbourenane.com/preprod/2010/11/23/nouveau-packaging-pour-le-bourbon-jim-beam-black/</link>
		<pubDate>Tue, 23 Nov 2010 00:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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<div>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNci_X0kJII/AAAAAAAACH4/S7XNMMTQgkc/s1600/jimbeam.jpg"><img src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TNci_X0kJII/AAAAAAAACH4/S7XNMMTQgkc/s400/jimbeam.jpg" alt="" width="400" height="158" border="0" /></a></div>
<a href="http://www.jimbeam.com/lpa">Jim Beam</a> est une distillerie de whisky située à Clermont, dans le Kentucky depuis 1795. Elle est la propriété du groupe Beam Global Spirits &amp; Wine, lui-même détenu par la société de holding Fortune Brands. Jim Beam Black s'offre une nouvelle bouteille, mais attention, le Bourbon quant à lui reste le même.

<a name="more"></a>

</div>
<div>La société élabore un grand nombre de bourbons de différents types, distribués sous différentes marques tels que Jim Beam, Knob Creek, Basil Hayden's ou encore Bakers.</div>
</div>
<div>Le porte-parole de Jim Beam Black a confirmé que cette nouvelle bouteille contiendra donc un bourbon identique à l'original Black Jim Beam. Cependant, ce nouveau packaging donne une nouvelle dimension à l'image de la marque pour Jim Beam Black en le distinguant de Jim Beam étiquette blanche. Jim Beam Black est un 8 ans d'âge, c'est qui revient à deux fois la quantité de temps d'un Jim Beam étiquette blanche. Jim Beam Black à obtenu une notation de 93 à partir du <a href="http://www.tastings.com/scout_spirits.lasso?id=190959">Beverage Testing Institute</a> dans la catégorie meilleur whisky américains du Nord.</div>
<div>
<div style="clear: both; text-align: center;"><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNca0h_dnqI/AAAAAAAACH0/rMq978K7Peg/s1600/jimbeamwhiteandblack.jpg"><img src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TNca0h_dnqI/AAAAAAAACH0/rMq978K7Peg/s320/jimbeamwhiteandblack.jpg" alt="" width="208" height="320" border="0" /></a></div>
Voir les dernières <a href="http://logo-bedandy.blogspot.com/search/label/Packaging%20habillage">actu packaging habillage</a>

</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>579</wp:post_id>
		<wp:post_date><![CDATA[2010-11-23 01:01:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
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		<title>Quel rapport entre un musée et un cabinet d&#039;expert comptable ?</title>
		<link>http://yannickbourenane.com/preprod/2010/11/22/quel-rapport-entre-un-musee-et-un-cabinet-dexpert-comptable/</link>
		<pubDate>Mon, 22 Nov 2010 16:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOw4W4I40wI/AAAAAAAACOo/Vilhktdn0hY/s1600/copie-musee-ecomptable.jpg"><img src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOw4W4I40wI/AAAAAAAACOo/Vilhktdn0hY/s400/copie-musee-ecomptable.jpg" alt="" width="400" height="191" border="0" /></a></div>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/_mv-nmVsdEJs/TOqHFa0KFKI/AAAAAAAAAuc/2oNUNMzz20s/s1600/copie-musee-ecomptable.jpg"> </a></div>
Quel rapport entre un musée et cabinet d'expert comptable ? Le logo. Preuve en est faite avec le logo du prestigieux <a href="http://www.musee-orsay.fr/">musée d'Orsay</a> et le logo du <a href="http://www.comcom.fr/">cabinet d'expert comptable Comcom</a> qui arborent tout deux la même typo, la même construction, la même barre horizontale, un guillemet pour chacun... Alors plagiat ou pas ?

Voir d'autres <a href="http://logo-bedandy.blogspot.com/search/label/Logos%20ressemblants">logos ressemblants</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>580</wp:post_id>
		<wp:post_date><![CDATA[2010-11-22 17:09:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-11-22 16:09:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>574</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-11-23 00:51:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-22 23:51:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très troublant il est vrai !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>575</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-11-24 14:27:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-24 13:27:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[contrefaçon...]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>577</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-25 01:45:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-25 00:45:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A mon avis, si l'un ds deux graphistes avait vu le boulot de l'autre, il n'aurait pas osé sortir quelque chose d'identique, il aurait au moins essayé de modifier la créa originale>>> mon verdict :  pas contrefaçon]]></wp:comment_content>
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	</item>
	<item>
		<title>Airtel assouplit son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/11/22/airtel-assouplit-son-logo/</link>
		<pubDate>Mon, 22 Nov 2010 15:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><img border="0" height="205" src="http://2.bp.blogspot.com/-neeYSinqOnU/TZR8ViKKraI/AAAAAAAAClw/ODxSowuUnJY/s400/airtel-logo.jpg" width="400" /><br /></div><div style="text-align: left;"></div><div style="text-align: left;"></div><div style="text-align: left;"></div><div style="text-align: left;"></div><div style="text-align: left;"></div><div style="text-align: left;"></div><div style="text-align: left;"></div><div style="text-align: left;"></div><div style="text-align: left;"></div><div style="text-align: left;">Le premier opérateur de télécommunications indien, <a href="http://www.airtel.in/">Airtel</a>, qui pèse plus de 200 millions d'utilisateurs vient de moderniser son image avec Brand Union.<br /><a name='more'></a></div><div style="text-align: left;"> </div><div style="text-align: left;"><a href="http://1.bp.blogspot.com/-XFHZIbqSlLQ/TZR8aDqEWOI/AAAAAAAACl0/qJ620p0HANo/s1600/airtel_photo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="192" src="http://1.bp.blogspot.com/-XFHZIbqSlLQ/TZR8aDqEWOI/AAAAAAAACl0/qJ620p0HANo/s320/airtel_photo.jpg" width="320" /></a> </div><div style="text-align: left;">"<i>Our unique symbol is an interpretation of the ‘a’ in Airtel. The curved  shape and the gentle highlights on the red color make it warm and  inviting, almost as if it were a living object. it represents a dynamic  force of unparalleled energy that brings us and our customers closer.  Our specially designed logo type is modern, vibrant and friendly. It  signals our resolve to be accessible, while the use of all lowercase is  our recognition for the need for humility. Red is part of our heritage.  It is the color of energy and passion that expresses the dynamism that  has made Airtel the success it is today, in india, and now on the global  stage.</i>"</div><br /><div style="clear: both; text-align: center;"><object width="320" height="266" class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://0.gvt0.com/vi/IwcUER0fIrQ/0.jpg"><param name="movie" value="http://www.youtube.com/v/IwcUER0fIrQ&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266" src="http://www.youtube.com/v/IwcUER0fIrQ&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>581</wp:post_id>
		<wp:post_date><![CDATA[2010-11-22 16:04:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Les Arts Déco changent de peau</title>
		<link>http://yannickbourenane.com/preprod/2010/11/22/les-arts-deco-changent-de-peau/</link>
		<pubDate>Mon, 22 Nov 2010 00:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOmZODE4HSI/AAAAAAAACN4/iPG7RsAZlLY/s1600/bedandy-ENSAD-avant-apre%25CC%2580s.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TOmZODE4HSI/AAAAAAAACN4/iPG7RsAZlLY/s400/bedandy-ENSAD-avant-apre%25CC%2580s.jpg" width="400" /></a></div><br /><a href="http://www.ensad.fr/">L'École nationale supérieure des Arts Décoratifs</a> adopte une nouvelle identité visuelle.</div><div>Créée en 1766, l'École nationale supérieure des Arts Décoratifs est un établissement public d'enseignement supérieur relevant du ministère de la Culture et de la Communication. <br /><a name='more'></a></div><div>L'École accueille plus de 700 élèves, français et étrangers, propose dix  secteurs de formation : Architecture intérieure, Art Espace, Cinéma  d'animation, Design graphique/multimédia, Design objet, Design textile  et matière, Design vêtement, Image imprimée, Photo/ vidéo, Scénographie.<br /><br />Cette nouvelle identité vient donc remplacer celle faite par M/M, suite à un appel d'offres mettant en concurrence plusieurs agences et designers.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOmXUejtYwI/AAAAAAAACNU/CqPY8VlLYpA/s1600/upl4852306888.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="243" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOmXUejtYwI/AAAAAAAACNU/CqPY8VlLYpA/s400/upl4852306888.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div>C'est donc le jeune collectif <a href="http://www.ateliertrois.fr/projets.html">Atelier Trois</a>, composé de Cécile Boyer, Camille Gallet et Emmanuel Pevny, tous diplômés de l'école qui ont remporté cet appel d'offre.</div><div>La typo à donc était revue. Nous passons d'une typographie sans empattement à une typographie avec empattement, la Arnhem, conçue en 1999 par Fred Smeijers.</div><div>Une trame jaune sur fond blanc, vient-elle aussi faire son apparition pour symboliser l'esprit sérielle de l'école.  Cette nouvelle identité sera annoncée par une lettre d'information électronique.<br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOmXjCOAxGI/AAAAAAAACNY/7mTIyax5b28/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-21+a%25CC%2580+22.57.30.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOmXjCOAxGI/AAAAAAAACNY/7mTIyax5b28/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-21+a%25CC%2580+22.57.30.png" width="316" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOmXl4VsfZI/AAAAAAAACNg/TacHMqsxels/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-21+a%25CC%2580+22.57.49.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="231" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOmXl4VsfZI/AAAAAAAACNg/TacHMqsxels/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-21+a%25CC%2580+22.57.49.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOmXmfH5cMI/AAAAAAAACNk/jgNBkMUjUBA/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-21+a%25CC%2580+22.58.05.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="228" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOmXmfH5cMI/AAAAAAAACNk/jgNBkMUjUBA/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-21+a%25CC%2580+22.58.05.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOmXzh7KsHI/AAAAAAAACN0/eMAM9yzcwW4/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-21+a%25CC%2580+22.57.42.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="251" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOmXzh7KsHI/AAAAAAAACN0/eMAM9yzcwW4/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-21+a%25CC%2580+22.57.42.png" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOmXm42Z_GI/AAAAAAAACNo/ed3Fs5PWdsw/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-21+a%25CC%2580+22.58.20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="231" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOmXm42Z_GI/AAAAAAAACNo/ed3Fs5PWdsw/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-21+a%25CC%2580+22.58.20.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOmXpE6NHmI/AAAAAAAACNw/KxjXJMtrRbg/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-21+a%25CC%2580+22.58.35.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="227" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOmXpE6NHmI/AAAAAAAACNw/KxjXJMtrRbg/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-11-21+a%25CC%2580+22.58.35.png" width="320" /></a></div><br /></div><div>Il ne doit-être certes pas simple de symboliser tous les aspects de cette grande école, en une seule identité visuelle mais les trames ne viennent-elles pas perturber la lisibilité et alourdir l'ensemble ? L'École qui désirait avoir une charte résolument contemporaine a certes choisi une belle typographie à empattement mais la légèreté n'est pas au rendez-vous, dommage qu'ils n'aient pas choisi la trame la plus fine pour le logo.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>582</wp:post_id>
		<wp:post_date><![CDATA[2010-11-22 01:01:00]]></wp:post_date>
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			<wp:comment_author><![CDATA[sy!]]></wp:comment_author>
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			<wp:comment_author_url>http://www.blogger.com/profile/03123387741136258305</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-11-22 16:21:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-22 15:21:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est très original en tout cas...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>572</wp:comment_id>
			<wp:comment_author><![CDATA[New way of thinking]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-22 17:18:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-22 16:18:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[très très original<br />http://www.flickr.com/photos/septemberindustry/4483148025/in/set-72157623629030095/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>Cap emploi change de cap</title>
		<link>http://yannickbourenane.com/preprod/2010/11/21/cap-emploi-change-de-cap/</link>
		<pubDate>Sun, 21 Nov 2010 00:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/cap-emploi-change-de-cap/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOQzA3hpD8I/AAAAAAAACMI/vj3edqhxdDM/s1600/cap-emploi-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="190" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOQzA3hpD8I/AAAAAAAACMI/vj3edqhxdDM/s320/cap-emploi-logo.jpg" width="320" /></a></div><div><table cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"></td></tr></tbody></table></div><div><div style="text-align: left;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOf60t1yHMI/AAAAAAAACM0/zD9XbvZgGxg/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOf60t1yHMI/AAAAAAAACM0/zD9XbvZgGxg/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOf60t1yHMI/AAAAAAAACM0/zD9XbvZgGxg/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOf60t1yHMI/AAAAAAAACM0/zD9XbvZgGxg/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOf60t1yHMI/AAAAAAAACM0/zD9XbvZgGxg/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOf60t1yHMI/AAAAAAAACM0/zD9XbvZgGxg/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://www.capemploi.net/cap-emploi/">Cap emploi</a>, réseau national associant les organismes  pour l’emploi des handicapés et le service public de l’emploi, démarre une campagne de communication avec à une nouvelle  identité visuelle.<br /><br /><a name='more'></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOf60t1yHMI/AAAAAAAACM0/zD9XbvZgGxg/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="214" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOf60t1yHMI/AAAAAAAACM0/zD9XbvZgGxg/s320/Image+16.png" width="320" /></a></div>Cap emploi a pour mission d’accompagner les  employeurs privés et publics à atteindre les 6% d’emploi handicapés dans  leur effectif et d’aider les personnes  handicapées dans leur parcours d’insertion professionnelle. Afin de relancer la dynamique, l'association a abandonné son logo vielliot tendance autoroutier. Désormais, CAP s'écrit aux couleurs de la SNCF le tout en minuscules. Il est étrange d'avoir forcé les liaisons entre les lettres tout en laissant le "l" d'emploi seul. Le <a href="http://logo-bedandy.blogspot.com/">nouveau logo</a> se veut également plus explicite, il mentionne "ressources handicaps" ce qui sera probablement encore abscons pour certains.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>583</wp:post_id>
		<wp:post_date><![CDATA[2010-11-21 01:49:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-11-21 00:49:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510467327;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14577;}i:1;a:1:{s:2:"id";i:7076;}i:2;a:1:{s:2:"id";i:759;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>568</wp:comment_id>
			<wp:comment_author><![CDATA[Thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15870600076429363446</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-21 22:27:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-21 21:27:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[http://www.schuller-graphic.com/agence-de-communication-caen/<br />l'agence qui à créer le site...<br />Que dire en voyant la page d' accueil... Rien à par que c'est consternant.<br /><br />Mais qu'elle agence à bien pu faire ce logo qui fait apparaître des liaisons (ap) que je n'est encore jamais vu à ce jour. Encore une fois un logo qui ne dégage aucun sens (ou alors des contre sens) et d'une esthète colorimétrique hasardeuse.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>593</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-03 15:53:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-03 14:53:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Houlà… Ça pique les yeux ! Les couleurs façon SNCF manquent cruellement d'originalité - Quant à la construction même du logotype, cela manque de réflexion ! Comment faire un logo, qui n'est pas un logo…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>600</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-03 20:03:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-03 19:03:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et comment avoir un nom de marque qui fait titre de rubrique...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le logo Facebook détourné</title>
		<link>http://yannickbourenane.com/preprod/2010/11/20/le-logo-facebook-detourne/</link>
		<pubDate>Sat, 20 Nov 2010 07:23:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-facebook-detourne/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNrqcOVPGsI/AAAAAAAACI0/XkXJQnXCqAs/s1600/facebook-addiction.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="212" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TNrqcOVPGsI/AAAAAAAACI0/XkXJQnXCqAs/s320/facebook-addiction.jpg" width="320" /></a></div>L'addiction au site de réseau social <a href="http://www.facebook.com/">Facebook</a> résumée en son logo, trouvé sur le web.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>584</wp:post_id>
		<wp:post_date><![CDATA[2010-11-20 08:23:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-11-20 07:23:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508848185;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12545;}i:1;a:1:{s:2:"id";i:1139;}i:2;a:1:{s:2:"id";i:11970;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>573</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-11-22 18:42:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-11-22 17:42:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très bon!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Patrice Breal change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/11/19/patrice-breal-change-de-logo/</link>
		<pubDate>Fri, 19 Nov 2010 16:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/patrice-breal-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOQuLYFdFII/AAAAAAAACL0/1yrwWJUSbYY/s1600/patrice-breal-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="120" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOQuLYFdFII/AAAAAAAACL0/1yrwWJUSbYY/s400/patrice-breal-logo.jpg" width="400" /></a></div><div style="text-align: left;">L'enseigne de prêt à porter <a href="http://www.patrice-breal.com/">Patrice Breal</a>, du <a href="http://www.groupe-beaumanoir.com/">Groupe Beaumanoir</a>, propose un nouveau logo sur le concept de "l'audace" à destination de la "femme accomplie".</div><div style="clear: both; text-align: center;"></div><a name='more'></a><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOQuLYFdFII/AAAAAAAACL0/1yrwWJUSbYY/s1600/patrice-breal-logo.jpg" style="margin-left: 1em; margin-right: 1em;"></a><br /><div style="text-align: left;"><br /></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOQuU6PtDdI/AAAAAAAACME/VBSlhnw47sI/s1600/patrice-breal-logo.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TOQuU6PtDdI/AAAAAAAACME/VBSlhnw47sI/s1600/patrice-breal-logo.png" /></a></div><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOQuT3iWgRI/AAAAAAAACL4/PEkveaYkkiU/s1600/Image+15.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TOQuT3iWgRI/AAAAAAAACL4/PEkveaYkkiU/s320/Image+15.png" width="279" /></a><br /> Pour les lecteurs avertis, la nouvelle identité de l'enseigne ne  trompera personne sur la tendance actuelle qu'elle épouse: le jeu de  lettres multicolores et transparentes lancé plus ou moins par des  acteurs du web (Google ou Ebay) et largement revus dans les institutions  culturelles. Dans ce cas, elle assure un raccourcissement d'un nom un  peu long et risque d'être fragilisée par son manque de lisibilité. Le plus étrange est ce logo sous forme d'étiquette qui trône sur la page d'accueil. Pour le reste, le design de l'ensemble est cohérent.<br /><br />Malgré un logo complètement dans l'air du temps, l'enseigne revendique l'audace<br />"<i>Initiateur d'audaces et passionné, Patrice Bréal accompagne, révèle et sublime les femmes :<b>Audace </b>dans les couleurs, les matières et les imprimés. </i><br /><i><b>Audace</b> de ses clients  qui assument toutes leurs envies de mode : simple et accessible,  féminine et dans l'air du temps, confortable et résolument tendance.<br /><b>Audace</b> du créateur à la fois dans ses relations et dans son travail de styliste, de conseiller et de révélateur de personnalité."</i><br /><br /><i><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOQuUCkrneI/AAAAAAAACL8/An630G5aYj4/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOQuUCkrneI/AAAAAAAACL8/An630G5aYj4/s1600/Image+16.png" /></a></i> <br /><br />Le <a href="http://www.groupe-beaumanoir.com/fr/le-groupe/">Groupe Beaumanoir</a>, spécialiste dans le prêt à porter, dispose des marques Cache-Cache, Bonobo Jeans, Morgan, Scottage. En 25 ans d'existence, il affiche plus de 1000 magasins en France et 1600 dans le monde.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOQuUl1uVXI/AAAAAAAACMA/kjTT-BKpCVU/s1600/Image+17.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TOQuUl1uVXI/AAAAAAAACMA/kjTT-BKpCVU/s320/Image+17.png" width="62" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>585</wp:post_id>
		<wp:post_date><![CDATA[2010-11-19 17:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-11-19 16:06:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
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		<title>DivX lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/12/23/divx-lifte-son-logo/</link>
		<pubDate>Thu, 23 Dec 2010 12:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TUf2iF-GnKI/AAAAAAAACXA/BW8W7D4ubiA/s1600/logo-DivX+copie.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="127" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TUf2iF-GnKI/AAAAAAAACXA/BW8W7D4ubiA/s320/logo-DivX+copie.jpg" width="320" /></a></div><div style="text-align: center;"><br /></div><a href="http://www.divx.com/fr">DivX</a>, est un format de compression vidéo qui permet à des consommateurs d'apprécier une expérience visuelle de haute qualité à travers n'importe quel genre de dispositif: PC, télévision, consoles de jeux et appareils mobiles.<br /><a name='more'></a>Créé par le français Jérôme Rhotat aux alentours de 1999, DivX fut longtemps controversé à cause de son utilisation qui permet de copier et distribuer des films extraits de DVD aux droits réservés.<br />C'est de manière plutôt discrète, que DivX nous dévoile son nouveau logo. Un logo aux caractères plus cohérent les uns des autres. Balayer le X bleu qui ce différencier par rapport au reste du logo. Le logo crédibilise désormais davantage la marque grâce à son harmonie typographique et à la mention ™ "Trade Mark" (Marque de commerce en français) qui vient faire son apparition.]]></content:encoded>
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		<wp:post_id>545</wp:post_id>
		<wp:post_date><![CDATA[2010-12-23 13:22:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Grimbergen prend son envol</title>
		<link>http://yannickbourenane.com/preprod/2010/12/22/grimbergen-prend-son-envol/</link>
		<pubDate>Wed, 22 Dec 2010 00:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_LIr-7d9QvwQ/TRHH3SDEXQI/AAAAAAAAAEY/PCwkxU-2VBo/s1600/logo-grimbergen.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5553439568075971842" src="http://1.bp.blogspot.com/_LIr-7d9QvwQ/TRHH3SDEXQI/AAAAAAAAAEY/PCwkxU-2VBo/s400/logo-grimbergen.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><br /><div style="text-align: left;">A l'âge de 882 ans, la <a href="http://www.grimbergen.fr/">bière d'Abbaye Grimbergen</a> se voit pousser des ailes. La bière des <a href="http://www.brasseries-kronenbourg.com/_layouts/custom/ConfirmAge/ConfirmAge.aspx?ReturnUrl=http://www.brasseries-kronenbourg.com/Pages/default.aspx">brasseries Kronembourg</a> du <a href="http://www.carlsberg.com/Framework/HTML/thankyou.htm">Groupe Carlsberg </a>enregistre une croissance de 9%.<br /><a name='more'></a>Pourquoi avoir choisi un Phoenix comme emblème? Tout simplement car Grimbergen qui fut fondée en 1128, à vue son Abbaye détruite à plusieurs reprises (1142, 1566 et 1566). À chacune de ses destructions, elle fut rebâtie. Les pères de Grimbergen prirent alors le Phoenix pour emblème, afin de symboliser la renaissance perpétuelle de leur Abbaye, et adoptèrent une devise « ardet nec consumitur » qui veut dire « brûle mais ne se consume pas ».</div><div style="text-align: left;"><br />L'ancien logo ressemblait à un vitrail d'abbaye, le dessin était plus précis et plus coloré. Désormais, le vitrail devient monochrome, le phoenix est stylisé. L'allure est plus moderne mais l'esprit de l'abbaye s'estompe. Ainsi, la marque a préféré ajouté la date de fondation de l'abbaye, 1128, pour valoriser l'ancienneté du produit. Enfin, Grimbergen signe désormais par "le pouvoir de renaître".</div><div style="text-align: left;"><br />Une nouvelle campagne de publicité conçue par Sid Lee est dévoilée sur différents supports:<br />presse, affichage et web entre le 11 octobre et le 31 décembre 2010. <a href="http://www.e-marketing.fr/Breves/Grimbergen-change-d-identite-36727.htm">E.marketing.fr</a> précise le déploiement de cette nouvelle campagne et de la nouvelle signature qui <span style="font-style: italic;">"</span>s<i>ont diffusées dans les newsmagazines, les supports automobiles,  sportifs, économiques ou encore la presse cinéma, dans un format simple,  et un autre format événementiel en double page qui permet de conter la  légende de Grimbergen. L</i><span style="font-style: italic;"><i>a campagne a aussi été dévoilée</i> en affichage entre le 10 et le 16 novembre 2010, et plus particulièrement avec un affichage électroluminescent sur les Champs‐Élysées.</span><span style="font-style: italic;"> En parallèle, une campagne digitale est organisée en deux phases. Du 16 au 25 novembre, le site et la fanpage Facebook ont convié les internautes à visionner un film mettant en scène l’oiseau mythique. Plusieurs bannières et video trailers étaient visibles sur MSN, Orange, Allociné ou Facebook et renvoyaient l’internaute sur ces sites.</span><br /><span style="font-style: italic;">Deuxième phase de l'opération: depuis le 26 novembre, un nouveau site dédié est proposé, et la fanpage “La Légende du phoenix» laisse place à la nouvelle fanpage officielle Facebook Grimbergen. A cette occasion, Grimbergen habille la home page des sites MSN et Skyboard.</span><br /><span style="font-style: italic;">Jusqu’à la fin de l’année, de nombreuses bannières et pavés sur Yahoo, MSN, Allociné et Orange mettront en avant la campagne Grimbergen et la sortie du film intégral de la marque sur le site dédié.</span><br /><span style="font-style: italic;">Les points de vente seront animés dès janvier 2011 par la présence de parasols au message impactant (“La bière Grimbergen fait resurgir des saveurs insoupçonnées”) et équipés de bar runner et d’enseignes lumineuses. Les serveurs seront habillés aux couleurs de la marque et équipés de plateaux, et sous‐bocks."</span><br /><br />Voici une mise en bouche...<br /><br /><object height="250" width="400"><param name="movie" value="http://www.youtube.com/v/lF0TQSzBflc?fs=1&hl=fr_FR"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><embed src="http://www.youtube.com/v/lF0TQSzBflc?fs=1&hl=fr_FR" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" height="250" width="400"></embed></object><br />Ne cherchez pas ce film en France il y est interdit à cause de la Loi Evin</div>]]></content:encoded>
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		<wp:post_id>546</wp:post_id>
		<wp:post_date><![CDATA[2010-12-22 01:30:00]]></wp:post_date>
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		<title>Nouveau logo du Grand Montauban</title>
		<link>http://yannickbourenane.com/preprod/2010/12/21/nouveau-logo-du-grand-montauban/</link>
		<pubDate>Tue, 21 Dec 2010 00:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUf0H9EurMI/AAAAAAAAAK0/tzEwxc5ljkM/s1600/vido_logo%2Bcopie.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUf0H9EurMI/AAAAAAAAAK0/tzEwxc5ljkM/s400/vido_logo%2Bcopie.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568687881757568194" /></a><br /><div style="text-align: center;"><u><br /></u></div><br /><div><div style="text-align: left;"><span  style="font-size:small;">Concurrence pour le Grand Paris ? Même pas peur. Le grand Montauban succède à l'ancien <a href="http://www.montauban.com/Communaute_d_agglomeration-280.html">CMTR</a> (Communauté de Montauban et des Trois Rivières) depuis le 8 Novembre 2010 et c'est maintenant au tour du logo du grand Montauban de faire son apparition.</span></div><div><span  style="font-size:small;"></span><br /><span  style="font-size:small;"><a name='more'></a></span></div><div><span  style="font-size:small;">Le grand Montauban, représente une structure intercommunale dans la région Midi-Pyrénées qui existe depuis le 21 décembre 1999 (merci). Le nouveau logo, créé par Pierre de Faveri gérant de DPA RED intervient deux mois après la création d'une nouvelle appellation pour des raisons marketing et commerciales. Le logotype gagne en lisibilité. Le "Grand" donne une dimension supérieur à la ville de Montauban. Cependant, il y'a trop d'informations dans ce qui est censé représenter une pomme. Cela nous empêche de comprendre la signification voulue. </span>Coût de l'opération intégrale de communication ? 200000 euros.</div><div><span  style="font-size:small;">La ville de </span><a href="http://www.montauban.com/"><span  style="font-size:small;">Montauban</span></a><span  style="font-size:small;"> dévoilera, elle aussi, son nouveau logo lundi 20 décembre. Mais effet de surprise gâché, imaginez le aussi triste puisqu'il s'inspire de celui du grand Montauban avec une teinte de rouge brique en plus.</span></div><div><br /></div><div><br /></div></div>]]></content:encoded>
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		<wp:post_id>547</wp:post_id>
		<wp:post_date><![CDATA[2010-12-21 01:01:00]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>615</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-21 11:54:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-21 10:54:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[franchement, ni l'ancien ni le nouveau n'ont du être réalisés par des professionnels]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>616</wp:comment_id>
			<wp:comment_author><![CDATA[Agora Line TCL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11231234394333169847</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-12-21 12:01:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-21 11:01:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La Communauté d'agglomération du Grand Montauban existe depuis le 21 décembre 1999 pour être exact.]]></wp:comment_content>
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		<title>Comedy Central lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/12/20/comedy-central-lifte-son-logo/</link>
		<pubDate>Mon, 20 Dec 2010 00:28:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TQ6UYipiIGI/AAAAAAAACR8/rJFQw2oNL0w/s1600/logo-comedy+central.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TQ6UYipiIGI/AAAAAAAACR8/rJFQw2oNL0w/s400/logo-comedy+central.jpg" width="400" /></a></div><br />La célèbre chaîne de comédie américaine,  <a href="http://www.comedycentral.com/"><span>Comedy</span> Central</a> nous fera découvrir un nouveau logo dès janvier 2011.<span> Comedy</span> Central  est une chaîne américaine créée en 1991 et qui a pour thème l'humour.<br /><a name='more'></a><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TQ6UgZbWX0I/AAAAAAAACSA/aIm2WlhLQ7I/s1600/comedy_central_horizontal.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="96" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TQ6UgZbWX0I/AAAAAAAACSA/aIm2WlhLQ7I/s320/comedy_central_horizontal.gif" width="320" /></a>Cette chaîne et surtout connue en France,  pour avoir lancé des séries humoristiques via canal +, tel que <span>South</span> <span>Park</span> ou encore <span>Futurama</span>.  Cette chaîne de télé,  fut parfois critiquée et jugée trop sarcastique  ou encore blasphématoire par le groupe conservateur Parents Télévision <span>Council</span>.<br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TQ8mCntWunI/AAAAAAAACSE/KH0k1PCKI5Q/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="263" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TQ8mCntWunI/AAAAAAAACSE/KH0k1PCKI5Q/s320/Image+6.png" width="320" /></a>Adieu,  donc au logo au style bandes dessinées et bonjour à un logo plus institutionnel basé autour du C qui compose les deux initiales de la marque mais s'approche également du copyright. Une pointe d'originalité persiste avec le mot central à l'envers dans le logo. Une nouvelle image qui laisse plus de possibilité notamment à l'adaptation de celle-ci via divers supports de communication mais aussi en facilite la lecture et la reconnaissance.<br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Voici un petit aperçu de la chaîne...<br /><br /><table cellpadding="0" cellspacing="0" height="353" style="background-color: whitesmoke; color: #333333; font: 11px arial; width: 360px;"><tbody><tr style="background-color: #e5e5e5;" valign="middle"><td style="padding: 2px 1px 0px 5px;"><a href="http://www.comedycentral.com/shows/cc_press/index.jhtml" style="color: #333333; font-weight: bold; text-decoration: none;" target="_blank"><span>Comedy</span> Central <span>Press</span></a></td><td style="font-weight: bold; padding: 2px 5px 0px; text-align: right;"><br /></td></tr><tr style="height: 14px;" valign="middle"><td colspan="2" style="padding: 2px 1px 0px 5px;"><a href="http://www.comedycentral.com/videos/index.jhtml?videoId=367919&title=comedy-central-refreshed-and" style="color: #333333; font-weight: bold; text-decoration: none;" target="_blank"><span>Comedy</span> Central: <span>Refreshed</span> and <span>Rededicated</span></a></td></tr><tr style="background-color: #353535; height: 14px;" valign="middle"><td colspan="2" style="overflow: hidden; padding: 2px 5px 0px; text-align: right; width: 360px;"><a href="http://www.comedycentral.com/" style="color: #96deff; font-weight: bold; text-decoration: none;" target="_blank">www.comedycentral.com</a></td></tr><tr valign="middle"><td colspan="2" style="padding: 0px;"><embed allowfullscreen="true" allownetworking="all" allowscriptaccess="always" bgcolor="#000000" flashvars="autoPlay=false" height="301" src="http://media.mtvnservices.com/mgid:cms:item:comedycentral.com:367919" style="display: block;" type="application/x-shockwave-flash" width="360" wmode="window"></embed></td></tr><tr style="height: 18px;" valign="middle"><td colspan="2" style="padding: 0px;"><table cellpadding="0" cellspacing="0" height="100%" style="margin: 0px; text-align: center;"><tbody><tr valign="middle"><td style="padding: 3px; width: 33%;"><a href="http://www.jokes.com/funny/" style="color: #333333; font: 10px arial; text-decoration: none;" target="_blank"><span>Funny</span> <span>Jokes</span></a></td><td style="padding: 3px; width: 33%;"><a href="http://www.comedycentral.com/shows/sunny/index.jhtml" style="color: #333333; font: 10px arial; text-decoration: none;" target="_blank"><span>It's</span> <span>Always</span> <span>Sunny</span> in <span>Philadelphia</span></a></td><td style="padding: 3px; width: 33%;"><a href="http://www.comedycentral.com/shows/ugly_americans/index.jhtml" style="color: #333333; font: 10px arial; text-decoration: none;" target="_blank"><span>Ugly</span> <span>Americans</span></a></td></tr></tbody></table></td></tr></tbody></table>]]></content:encoded>
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		<wp:post_id>548</wp:post_id>
		<wp:post_date><![CDATA[2010-12-20 01:28:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-12-20 00:28:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Schlecker rajeunit son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/12/18/schlecker-rajeunit-son-logo/</link>
		<pubDate>Sat, 18 Dec 2010 18:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/-KOdCWfp_FVY/TZSopjLX_1I/AAAAAAAACn8/l1MWrQMlv9o/s1600/schleker-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://2.bp.blogspot.com/-KOdCWfp_FVY/TZSopjLX_1I/AAAAAAAACn8/l1MWrQMlv9o/s400/schleker-logo.jpg" width="400" /></a>La droguerie allemande <a href="http://www.schlecker.com/htdocs/cms/index_fr.htm">Schlecker</a>, implantée en Europe, veut étendre son réseau et vient de renouveler son identité visuelle et passe du carré à l'arrondi, le structurant : la couleur. Avec en moyenne un magasin tous les 3 km, SCHLECKER a développé le plus grand réseau de points de vente en Allemagne. Après la libéralisation des prix en 1974, Anton Schlecker,  le propriétaire de l'entreprise, a su tirer profit d`une nouvelle forme  de distribution à l'époque : le marché discount.]]></content:encoded>
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		<wp:post_id>549</wp:post_id>
		<wp:post_date><![CDATA[2010-12-18 19:09:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-12-18 18:09:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Le Journal des femmes prend son envol</title>
		<link>http://yannickbourenane.com/preprod/2010/12/17/le-journal-des-femmes-prend-son-envol/</link>
		<pubDate>Fri, 17 Dec 2010 11:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUf0S0XugLI/AAAAAAAAAK8/hghyDjpXPa8/s1600/versionf_logo%2Bcopie.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUf0S0XugLI/AAAAAAAAAK8/hghyDjpXPa8/s400/versionf_logo%2Bcopie.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568688068399890610" /></a><br /><div style="text-align: center;"><br /></div>Un beau cadeau de Noël pour les 6 millions de lectrices selon Médiametrie/Netratings d'octobre 2010. Le<a href="http://www.linternaute.com/femmes/"> journal des femmes,</a> partie de linternaute dédiée aux femmes, renouvelle son image en passant d'un logo de blog à un véritable logo de magazine. La maquette du site est également professionnalisée pour donner une identité autonome au journal qui prend son envol par rapport à <a href="http://www.linternaute.com/">linternaute</a>.<br /><br /><a name='more'></a>Outre cela, la totalité du site a été re-façonnée. Mise à part le bombardement de publicités, cela dit, propre aux magazines féminins, le travail est réussi. L'attractivité du site saute aux yeux, contrairement à l'ancienne version.<br /><br /><div><span style="line-height: 20px;"><span  style="font-family:georgia;"><span><img alt="" border="0" id="BLOGGER_PHOTO_ID_5551085128874272002" src="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TQlqg4iBJQI/AAAAAAAAADE/GkupCY-Or4c/s320/journaldesfemmes.jpg" style="cursor: pointer; float: left; height: 282px; margin: 0pt 10px 10px 0pt; width: 320px;" /><img alt="" border="0" id="BLOGGER_PHOTO_ID_5551086021879559570" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TQlrU3PEdZI/AAAAAAAAADM/cTp3cXQvvAk/s320/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2010-12-15%2B%25C3%25A0%2B18.08.45.png" style="cursor: pointer; float: left; height: 218px; margin: 0pt 10px 10px 0pt; width: 320px;" /></span></span></span><span  style="font-family:georgia;"><span style="line-height: 20px;"><br /></span></span></div><div><span style="line-height: 20px;"><span><span  style="font-family:georgia;"><br /></span></span></span></div><div><span style="line-height: 20px;"><span><span  style="font-family:georgia;"><br /></span></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:arial;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div><div><span   style=" ;font-family:Arial,Helvetica,sans-serif;color:#363636;"><span style="line-height: 20px;"><span><br /></span></span></span></div><div><span   style=" ;font-family:'times new roman';color:#363636;"><span style="line-height: 20px;"><span  style="font-family:arial;"><span><br /></span></span></span></span></div><div><span    style="  ;font-family:Arial,Helvetica,sans-serif;font-size:small;color:#363636;"><span style="line-height: 20px;"><br /></span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>550</wp:post_id>
		<wp:post_date><![CDATA[2010-12-17 12:33:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-12-17 11:33:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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		<title>Cartoon Network revoit son logo</title>
		<link>http://yannickbourenane.com/preprod/2010/12/15/cartoon-network-revoit-son-logo/</link>
		<pubDate>Wed, 15 Dec 2010 00:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_LIr-7d9QvwQ/TQf3lW22YVI/AAAAAAAAAEI/eZ_Otz74oWk/s1600/logo-cartoon-network.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5550677286920282450" src="http://1.bp.blogspot.com/_LIr-7d9QvwQ/TQf3lW22YVI/AAAAAAAAAEI/eZ_Otz74oWk/s400/logo-cartoon-network.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><div><a href="http://www.cartoonnetwork.fr/">Cartoon Network</a>, <i>la chaîne du rire, de l’humour et de l’action</i>, nous dévoile son nouvel habillage. Cartoon Network est une chaîne télévisée de dessins animés qui est née aux Etats-Unis en 1992 et qui avait pour but de rediffuser des classiques du genre cartoon américain des années 40-50, plus précisément de l'époque Warner Bros.</div><div><a name='more'></a></div><div><div><div style="clear: both; text-align: left;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TQf4DdOtkgI/AAAAAAAACR4/P0W6VqZVAqM/s1600/logo-damier.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="127" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TQf4DdOtkgI/AAAAAAAACR4/P0W6VqZVAqM/s320/logo-damier.jpg" width="320" /></a>Aujourd'hui, la chaîne à évolué et  bénéficie de programmation unique et devient ainsi une sorte de grand <i>catalogue d'animation</i> en répertoriant les stars des studios Warner Bros enrichi par les productions des studios Cartoon Network.</div>La chaîne laisse derrière elle un logo aux effets 3D pour retourner vers la 2D, ce qui n'est autre que l'essence même de l'esprit cartoon. La fameuse grille noire et blanche d'origine fait elle aussi sa réapparition, et c'est désormais avec deux principes de présentation de la chaine que Cartoon  Network fait parlé d'elle: les initiales seules et le logo à damier. Cette nouvelle identité visuelle vient réaffirmer sa position de leader et vient répondre à de nouvelles perspectives (comédies, séries live et films en 3D).</div><div><br /><div><object height="270" width="480"><param name="FlashVars" value="oasTag=WWW.TF1PUB.FR/tf1pub/extrait/television/cartoon-network/presentation&recoTf1=http%3A%2F%2Fwww.tf1pub.fr%2Fjs%2Fvideo%2Fpoursuite%2F0%2C%2C3540873-e0NIQUlORV9JRCBVTlZfSUR9IHsyMzM3ODYyIDY3M30%3D%2C00.js%3F1291652784&permalink=http%3A%2F%2Fwww.tf1pub.fr%2Ftelevision%2Fcartoon-network%2Fpresentation%2Fcartoon-network-devoile-son-nouveau-logo-6177487-673.html&v40=1&unvId=673&chaId=2337862&conId=3540873" /><param name="movie" value="http://www.wat.tv/swfpu/723006nIc0K115410607"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.wat.tv/swfpu/723006nIc0K115410607" type="application/x-shockwave-flash" FlashVars="oasTag=WWW.TF1PUB.FR/tf1pub/extrait/television/cartoon-network/presentation&recoTf1=http%3A%2F%2Fwww.tf1pub.fr%2Fjs%2Fvideo%2Fpoursuite%2F0%2C%2C3540873-e0NIQUlORV9JRCBVTlZfSUR9IHsyMzM3ODYyIDY3M30%3D%2C00.js%3F1291652784&permalink=http%3A%2F%2Fwww.tf1pub.fr%2Ftelevision%2Fcartoon-network%2Fpresentation%2Fcartoon-network-devoile-son-nouveau-logo-6177487-673.html&v40=1&unvId=673&chaId=2337862&conId=3540873" allowscriptaccess="always" allowfullscreen="true" width="480" height="270"></embed></object></div><div style="background: none repeat scroll 0% 0% rgb(204, 204, 204); font-size: 11px; padding: 2px 0pt 4px; text-align: center; width: 480px;"><a href="http://www.tf1pub.fr/television/cartoon-network/presentation/cartoon-network-devoile-son-nouveau-logo-6177487-673.html" target="_blank">CARTOON NETWORK 2010-2011</a></div></div></div>]]></content:encoded>
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		<wp:post_id>551</wp:post_id>
		<wp:post_date><![CDATA[2010-12-15 01:20:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<title>Mondial Relay en quête de modernisation</title>
		<link>http://yannickbourenane.com/preprod/2010/12/15/mondial-relay-en-quete-de-modernisation/</link>
		<pubDate>Wed, 15 Dec 2010 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TQe_7B0MeWI/AAAAAAAACR0/DBXL4ba4mYU/s1600/mondial-relay-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="137" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TQe_7B0MeWI/AAAAAAAACR0/DBXL4ba4mYU/s320/mondial-relay-logo.jpg" width="320" /></a></div>La filiale du <a href="http://www.3suissesinternational.com/html/homepage/homepage.asp">Groupe 3 Suisses International</a>, <a href="http://www.mondialrelay.fr/public/mr_nous.aspx">Mondial Relay</a> qui offre la solution de livraison des colis pour les particuliers en point relais depuis 1993 relance son image avec un nouveau logo et de nouveaux services comme le nouveau service d'expédition C pour toi. Ce sont désormais 16 000 points de vente en Europe qui arboreront une image moins figurative de leur service.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>552</wp:post_id>
		<wp:post_date><![CDATA[2010-12-15 01:05:00]]></wp:post_date>
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		<title>On, des jumeaux !</title>
		<link>http://yannickbourenane.com/preprod/2010/12/14/on-des-jumeaux/</link>
		<pubDate>Tue, 14 Dec 2010 11:55:00 +0000</pubDate>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TQY9M--pisI/AAAAAAAAAB4/nNdthyenpEc/s1600/logos-sim.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5550190884054207170" src="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TQY9M--pisI/AAAAAAAAAB4/nNdthyenpEc/s400/logos-sim.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><div><a href="http://http//www.on-running.com/">On-running</a> est une marque de chaussures de course, <a href="http://www.lifeisbetteron.com/fr">ON</a>, une application orange gestionnaire de contacts pour smartphone. Deux domaines bien distincts que rien ne lie si ce n'est leurs deux logos similaires !</div><div><a name='more'></a></div><div></div><div><img alt="" border="0" id="BLOGGER_PHOTO_ID_5550197077504618770" src="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TQZC1fYS8RI/AAAAAAAAACA/3JH05epii08/s320/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2010-12-13%2B%25C3%25A0%2B16.32.05.png" style="cursor: pointer; float: left; height: 246px; margin: 0pt 10px 10px 0pt; width: 320px;" /></div><div></div><div><a href="http://www.on-running.com/">On-run</a><a href="http://www.on-running.com/">ning </a>est une marque de chaussures de course récente. Elle s'affiche aux pieds des  grands sportifs de la course. Elle est  issue de la recherche  d'ingénieurs suisses. Et son logo ressemble fortement à celui de la  dernière application orange créée pour gérer ses contacts (<a href="http://fr-fr.facebook.com/">Facebook</a>, <a href="http://twitter.com/">Twitter</a>, répertoire personnel) suivant leur groupes, c'est à dire : famille, amis, travail. La version créée par <a href="http://www.orange.com/fr_FR/innovation/creer/Orange_Vallee/">Orange Vallée</a>, fête aujourd'hui ses 1 an, mais en est toujours au stade "beta".<br /><div> <br />Qui a copié qui? Affaire à suivre...<br /></div></div><div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TQZDi6BeBoI/AAAAAAAAACQ/vQf3FmIVrUE/s1600/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2010-12-13%2B%25C3%25A0%2B16.22.28.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5550197857750746754" src="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TQZDi6BeBoI/AAAAAAAAACQ/vQf3FmIVrUE/s320/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2010-12-13%2B%25C3%25A0%2B16.22.28.png" style="height: 133px; width: 320px;" /></a></div></div><div><br /></div><div><br /></div><div><br /></div><div><br /></div><div><br /></div><div><br /></div><div><br /></div>]]></content:encoded>
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		<wp:post_id>553</wp:post_id>
		<wp:post_date><![CDATA[2010-12-14 12:55:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Gaumont lifte maman</title>
		<link>http://yannickbourenane.com/preprod/2010/12/14/gaumont-lifte-maman/</link>
		<pubDate>Tue, 14 Dec 2010 00:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TQNG5nZzQQI/AAAAAAAACRk/T0HiV_U1dWI/s1600/gaumont-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="161" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TQNG5nZzQQI/AAAAAAAACRk/T0HiV_U1dWI/s400/gaumont-logo.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">En 1903, Léon Gaumont, fondateur de la société éponyme en 1895, prend la marguerite comme logo, en hommage à sa mère qui se prénommait Marguerite. </div><div style="clear: both; text-align: left;"><br /></div><a name='more'></a><br /><div style="clear: both; text-align: left;">La Société Française de production, de distribution et d'exploitation Cinématographique<a href="http://www.gaumont.fr/"> Gaumont</a> arbore désormais un logo redessiné. La société fabrique à ses débuts des jumelles, des appareils de projection et de prise de vues. Aujourd'hui, malgré de régulières modifications du logo,  la marguerite est toujours présente. Ce logo a même conduit l'entreprise à se voir surnommée « la firme à la marguerite ».<br /></div><div style="clear: both; text-align: left;">C'est aussi en référence à cela, que le 16 novembre 2006, <a href="http://www.gaumont-le-musee.fr/">le musée virtuel Gaumont</a> a été ouvert, soit le jour de la Sainte Marguerite. Il faudra attendre 1906 pour que la compagnie devienne une société anonyme sous le nom de Société des établissements Gaumont.<br /></div><div style="clear: both; text-align: left;">Ce lifting permet une amélioration fonctionnelle du logo, désormais moins encombrant avec l'intégration de l'emblème au nom de la marque. L'autre bénéfice est le nouvel élan à la Société Gaumont. Il contre l'effet de rigidité donné par l'ancienne marguerite grâce à un traité plus moderne. Les pétales prennent également la forme d'un halo lumineux. Cette nouvelle marguerite est rendue plus vivante, souple et généreuse, ce qui n'était pas vraiment le cas sur le logo précèdent, symbolisé par une rosace trop rigide et symétrique pour suggérer une idée de mouvement.  La nouvelle typographie vient remplacer une typographie à empattement par quelque chose de plus doux, rond et qui respire, et ainsi permettre à la marguerite et au lettrage de mieux coexister. Le tout viens donner du "pep's" à l'ensemble de l'identité du géant de l'Industrie Cinématographique à travers les nouvelles et belles années que lui réserve l'avenir du cinéma.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TQao69d8JpI/AAAAAAAACRo/cYNhe2hry2o/s1600/logo-monogramme-gaumont.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TQao69d8JpI/AAAAAAAACRo/cYNhe2hry2o/s1600/logo-monogramme-gaumont.jpg" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">En ce qui concerne la mise en place de cette nouvelle identité, elle est dors et déjà visible sur le site internet Gaumont. Un monogramme est aussi à prévoir suivant les différents besoins de communication de Groupe. Pour ce qui est de l'apparition de ce nouveau logo sur les génériques de films, il faudra patienter encore un peu.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">En définitif, c'est donc une version plus moderne qui vient remplacer une marguerite vieille de 17 ans déjà! (pour ce qui est du dernier lifting en date, 1993)</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TQapcuKCLjI/AAAAAAAACRs/ledExPaWoXM/s1600/logo-gaumont-1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="145" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TQapcuKCLjI/AAAAAAAACRs/ledExPaWoXM/s200/logo-gaumont-1.png" width="200" /></a></div><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TQapdI0owkI/AAAAAAAACRw/n7aDCo5iDzs/s1600/logo-gaumont-2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="193" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TQapdI0owkI/AAAAAAAACRw/n7aDCo5iDzs/s200/logo-gaumont-2.png" width="200" /></a></div><div style="clear: both; text-align: left;"><br /></div>En cadeau une petite vidéo retraçant l'évolution de la marguerite...<br /><br /><object height="310" width="380"><param name="movie" value="http://www.youtube.com/v/mTXsKZTtXlU?fs=1&hl=fr_FR"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/mTXsKZTtXlU?fs=1&hl=fr_FR" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="380" height="310"></embed></object>]]></content:encoded>
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		<wp:post_id>554</wp:post_id>
		<wp:post_date><![CDATA[2010-12-14 01:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-12-14 00:27:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[gaumont-lifte-maman]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2010/12/le-logo-gaumont-soptimise.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/5122098840874589131]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509203305;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:831;}i:1;a:1:{s:2:"id";i:565;}i:2;a:1:{s:2:"id";i:1115;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>613</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-14 02:33:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-14 01:33:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est plus moderne d'accord mais il perd un peu de son charme :/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1501</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-23 16:10:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-23 14:10:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'était mieux avant...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Et un soleil pour le logo Sodebo</title>
		<link>http://yannickbourenane.com/preprod/2010/12/13/et-un-soleil-pour-le-logo-sodebo/</link>
		<pubDate>Mon, 13 Dec 2010 10:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/et-un-soleil-pour-le-logo-sodebo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><img border="0" height="161" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TQNFBp4wOJI/AAAAAAAACRc/CrzaGfRwKhg/s400/sodebo-logo.jpg" width="400" /></div><div style="text-align: left;">Depuis 35 ans, <a href="http://www.sodebo.fr/">Sodebo</a> prépare et commercialise des produits frais, des sandwichs et depuis peu les boîtes à pâtes. Située en Vendée, l'usine emploie 2000 salariés. Le fabricant de repas rapides a choisi de relancer son image avec l'agence Dragon Rouge qui a pondu la campagne So Sodebo et a intégré le soleil, si proche de celui de la société de crédit à la consommation Cofidis.</div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TQNF-kDo25I/AAAAAAAACRg/ZH_C4Kp6b0k/s1600/cofidis-logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TQNF-kDo25I/AAAAAAAACRg/ZH_C4Kp6b0k/s200/cofidis-logo.png" width="200" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>555</wp:post_id>
		<wp:post_date><![CDATA[2010-12-13 11:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-12-13 10:30:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[et-un-soleil-pour-le-logo-sodebo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2010/12/et-un-soleil-pour-le-logo-sodebo.html]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/7023137176447030989]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510417101;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11846;}i:1;a:1:{s:2:"id";i:11508;}i:2;a:1:{s:2:"id";i:273;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Logo CNN dévoilé, logo CNN détourné</title>
		<link>http://yannickbourenane.com/preprod/2010/12/11/logo-cnn-devoile-logo-cnn-detourne/</link>
		<pubDate>Sat, 11 Dec 2010 09:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/logo-cnn-devoile-logo-cnn-detourne/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TP_H_w8NN3I/AAAAAAAACRU/w4LjQthFwSs/s1600/cnn-aquafresh.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="225" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TP_H_w8NN3I/AAAAAAAACRU/w4LjQthFwSs/s320/cnn-aquafresh.jpg" width="320" /></a></div>A peine la <a href="http://logo-bedandy.blogspot.com/2010/12/nouvelle-vague-chez-cnn-en-espanol.html">nouvelle identité</a> de CNN en Espanol dévoilée qu'elle a déjà été détournée.<br />Voir d'autres <a href="http://logo-bedandy.blogspot.com/search/label/Détournement%20de%20logos">détournements de logos</a>.<br /><a href="http://www.underconsideration.com/brandnew/archives/tilde_in_the_news.php#246373%20">Source </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>556</wp:post_id>
		<wp:post_date><![CDATA[2010-12-11 10:52:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-12-11 09:52:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo-cnn-devoile-logo-cnn-detourne]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2010/12/logo-cnn-devoile-logo-cnn-detourne.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/596327363535453270]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510462592;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11176;}i:1;a:1:{s:2:"id";i:654;}i:2;a:1:{s:2:"id";i:1118;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>611</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-11 11:38:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-11 10:38:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oh le logo aquafresh 3 !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La CCRB devient de le Pays de Blain</title>
		<link>http://yannickbourenane.com/preprod/2010/12/10/la-ccrb-devient-de-le-pays-de-blain/</link>
		<pubDate>Fri, 10 Dec 2010 10:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-ccrb-devient-de-le-pays-de-blain/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TQNA1BJdiiI/AAAAAAAACRY/kxGnF9iRcIo/s1600/pays-de-blain-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="239" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TQNA1BJdiiI/AAAAAAAACRY/kxGnF9iRcIo/s320/pays-de-blain-logo.jpg" width="320" /></a></div>Le paysage administratif français se remodèle et pour souligner son élargissement de 4 à 16 communes, la <a href="http://www.ville-blain.fr/blain/menu_principal/bienvenue_a_blain/le_territoire/intercommunalite___canton">Communauté de Communes de la Région de Blain</a> devient, pour éviter les initiales anonymes car <i>Le sigle CCRB ne parle à quasi-personne en dehors des élus</i>, le Pays de Blain avec la signature "la nature nous réussit". Voir l'info sur <a href="http://www.ouest-france.fr/actu/actuLocale_-La-CCRB-devient-Le-Pays-de-Blain-et-affiche-un-nouveau-logo-_44015-avd-20101202-59470237_actuLocale.Htm">Ouest France</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>557</wp:post_id>
		<wp:post_date><![CDATA[2010-12-10 11:10:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-12-10 10:10:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[la-ccrb-devient-de-le-pays-de-blain]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510576425;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11530;}i:1;a:1:{s:2:"id";i:6217;}i:2;a:1:{s:2:"id";i:509;}}}}]]></wp:meta_value>
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	<item>
		<title>Relooking de la plus grande ferme de France</title>
		<link>http://yannickbourenane.com/preprod/2010/12/09/relooking-de-la-plus-grande-ferme-de-france/</link>
		<pubDate>Thu, 09 Dec 2010 00:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/relooking-de-la-plus-grande-ferme-de-france/</guid>
		<description></description>
		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TP9nizB2gXI/AAAAAAAACQ8/VzHEVQorTlE/s1600/Logo-salon-de-lagriculture.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TP9nizB2gXI/AAAAAAAACQ8/VzHEVQorTlE/s400/Logo-salon-de-lagriculture.jpg" width="400" /></a></div><br />Quand Agriculture rime avec spécialités régionales, animaux de la ferme et politiques qui parlent terroir, le tout à Paris... Cela donne lieu à un Salon de quelques 700.000 visiteurs dont 5.000 environ qui viennent de l'étranger, rien que pour l'année 2010.</div><div><br /><a name='more'></a></div><div>L'aventure de ce Salon commença par la création en 1870 du premier Concours général Agricole qui se tient au Palais de l'Industrie. Entre 1903 et 1910, le Concours deviendra une Semaine Agricole, et ce ne sera qu'en 1964 que le 1er Salon de l'Agriculture verra le jour. La 48ème édition qui aura lieu du 19 au 27 février 2011 s'offre un relooking.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TP9oMstd_-I/AAAAAAAACRA/NpFYHas6QAQ/s1600/logo-salon-de-lagriculture-affiche.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TP9oMstd_-I/AAAAAAAACRA/NpFYHas6QAQ/s1600/logo-salon-de-lagriculture-affiche.jpg" /></a></div>Les pictogrammes ont été stylisés et travaillés afin de symboliser les différents secteurs que le salon offre à ses visiteurs : <i>les animaux, les produits des terroirs, les filières végétales et les métiers et services qui leur sont liés. </i>Cela étant, la meilleure solution aurait été de supprimer les pictogrammes de l'identité visuelle.<br /><div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TP9oOxjXm4I/AAAAAAAACRI/HXfw0YJqrYA/s1600/logo-salon-de-lagriculture-pub.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TP9oOxjXm4I/AAAAAAAACRI/HXfw0YJqrYA/s1600/logo-salon-de-lagriculture-pub.jpg" /></a></div>Petit rappel : un logo doit représenter la marque ou l'entreprise afin que l'on puisse la mémoriser facilement. L'exercice est rendu difficile dans cette identité étant donné que la cible a au moins 10 blocs différents à lire ! </div></div><div>Heureusement, l'édition 2011 est réhaussée par une égérie qui n'est autre que Candy, la magnifique vache laitière d'une taille de 1,36 m, et d'un poids de 550 kg. Candy figurera sur tous les visuels du salon, affiches, billetterie.<br /><br />En effet, les organisateurs ont eu la bonne idée dans leur affiche de ne pas représenter tous les produits et animaux du Salon et d'être accrocheur en n'en choisissant qu'une. Dommage qu'ils n'aient pas eu la même démarche pour le logo.<br /><br /><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TP9oOZW4itI/AAAAAAAACRE/0v8E5AblRTc/s1600/logo-salon-de-lagriculture-plan.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="260" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TP9oOZW4itI/AAAAAAAACRE/0v8E5AblRTc/s320/logo-salon-de-lagriculture-plan.jpg" width="320" /></a><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><br /><br />En cadeau, une interview de Candy...<br /><br /><div style="position: relative;"><div name="kwg_iLyROoaf8f-V"></div><div name="flash_epix"><object data="http://sll.kewego.com/swf/p3/epix.swf" height="300" name="iLyROoaf8f-V" type="application/x-shockwave-flash" width="400">  <param name="movie" value="http://sll.kewego.com/swf/p3/epix.swf"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><param name="flashVars" value="language_code=fr&playerKey=55911ece5f50&skinKey=1171a309335d&sig=iLyROoaf8f-V&autostart=false&advertise=1"><param name="wmode" value="Opaque"></object></div></div><div style="width: 400px;"><a href="http://ma-tvideo.france3.fr/video/iLyROoaf8f-V.html"></a></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>558</wp:post_id>
		<wp:post_date><![CDATA[2010-12-09 01:01:00]]></wp:post_date>
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		<wp:post_name><![CDATA[relooking-de-la-plus-grande-ferme-de-france]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<title>Nouvelle vague chez CNN en español</title>
		<link>http://yannickbourenane.com/preprod/2010/12/08/nouvelle-vague-chez-cnn-en-espanol/</link>
		<pubDate>Wed, 08 Dec 2010 00:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TUf0g8EjNNI/AAAAAAAAALE/DvJdLJTpqCQ/s1600/CNN_logo%2B%2Bcopie.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TUf0g8EjNNI/AAAAAAAAALE/DvJdLJTpqCQ/s400/CNN_logo%2B%2Bcopie.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568688310985110738" /></a><br /><div style="text-align: center;"><br /></div><div style="text-align: center;"><br /></div><div style="text-align: left;"><div style="clear: both; text-align: left;"><span   style=" ;font-family:Arial;font-size:12px;">Depuis le 22 Novembre 2010, la <a href="http://edition.cnn.com/">chaîne d’information CNN</a> a décidé de faire quelques changements avec sa chaîne espagnole. Mais pour ceux qui ne la connaissent pas, petite piqûre de rappel: <a href="http://edition.cnn.com/espanol/">CNN Español </a>est la version espagnole de CNN qui appartient au groupe <a href="http://www.turner.com/">Turner Broadcasting System</a>, diffusée 24/24 depuis Atlanta où si situe le siège social.</span></div><div style="clear: both; text-align: left;"><span   style=" ;font-family:Arial;font-size:12px;"><br /></span></div></div><div style="font: 12px Arial; margin: 0px;"><a name='more'></a>La chaîne fut lancée le 17 Mars 1997 avec pour cible le marché hispano-américain.</div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TP5bTXi76ZI/AAAAAAAACQ4/IRbLnvKW2jQ/s1600/cnn-logo-pub.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TP5bTXi76ZI/AAAAAAAACQ4/IRbLnvKW2jQ/s1600/cnn-logo-pub.jpg" /></a>Treize ans après sa création, elle décide de faire peau neuve. Tout y passe: révision des programmes, nouveaux studios, nouveau slogan «Viva La Noticia» et bien évidemment nouveau logo!<span style="letter-spacing: 0px;"> Selon le communiqué de presse, l’emblématique logotype rouge est gardé mais ce dernier comprendra désormais un tilde* dominant les deux «N». </span></div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><span style="letter-spacing: 0px;"></span></div><div style="font: 12px Arial; margin: 0px;"><span style="letter-spacing: 0px;">Ici est dit l’essentiel, le texte "en espanol" est habilement remplacé par un tilde, caractère typographique espagnol </span><span style="letter-spacing: 0px;"><span style="letter-spacing: 0px;">au-dessus de la lettre «n» qui donne un son mouillé</span></span><span style="letter-spacing: 0px;">. </span><span style="letter-spacing: 0px;">La logique est simple, moins de texte, plus d’impact ! </span><span style="letter-spacing: 0px;">A ceci près que </span><span style="letter-spacing: 0px;">le tilde n’est en réalité pas  vraiment un tilde, il devrait être positionné sur le haut d’un seul «n». Reste à savoir si les téléspectateurs identifieront la chaîne ou non grâce au logo . </span></div><div style="font: 12px Arial; margin: 0px;"><span style="letter-spacing: 0px;"></span></div><div style="font: 12px Arial; margin: 0px;"><span style="letter-spacing: 0px;">Cette petite vague dominante apporte souplesse et fluidité au logo et accentue le  mouvement de vitesse qui tire vers le haut. Grace au tilde le logo gagne en superficie et non par hasard puisque cela se fait en son sommet.</span> Quand la version de <a href="http://http//www.cnnturk.com/default.aspx">CNN TÜRK</a>, par exemple, positionnera, ses trémas sur le haut des «N» ?</div><span style="letter-spacing: 0px;"><div style="font: 12px Arial; margin: 0px;"><span style="letter-spacing: 0px;"> </span></div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><span style="letter-spacing: 0px;"></span></div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><span style="letter-spacing: 0px;"></span></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TP4UfymAseI/AAAAAAAACQs/W8hRXZMOZec/s1600/191px-Logo_CNN_Tu%25CC%2588rk.svg.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TP4UfymAseI/AAAAAAAACQs/W8hRXZMOZec/s1600/191px-Logo_CNN_Tu%25CC%2588rk.svg.png" /></a></div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><span style="letter-spacing: 0px;"></span></div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><br /></div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><span style="letter-spacing: 0px;"></span></div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><span style="letter-spacing: 0px;"></span></div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><span style="letter-spacing: 0px;"></span></div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><u><br /></u></div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><span style="letter-spacing: 0px;"></span></div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><span style="letter-spacing: 0px;"></span></div><div style="font: 12px Arial; margin: 0px; min-height: 14px;"><span style="letter-spacing: 0px;"></span></div></span><br /><div><span style="letter-spacing: 0px;"><br /></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>559</wp:post_id>
		<wp:post_date><![CDATA[2010-12-08 01:42:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510502537;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:25;}i:1;a:1:{s:2:"id";i:977;}i:2;a:1:{s:2:"id";i:13007;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>607</wp:comment_id>
			<wp:comment_author><![CDATA[djhow]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-08 09:24:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-08 08:24:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bonne idée mais le tilde rouge marbré de blanc sur les deux -N donne un petit côté logo pour marques de dentifrice à la aquafresh ou signal... positionné sur le -N central, le message aurait peut-être été plus clair.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>609</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-08 13:21:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-08 12:21:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est pas faux]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>612</wp:comment_id>
			<wp:comment_author><![CDATA[djhow]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2010-12-11 13:04:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-11 12:04:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vu le logo détourné, je ne suis pas le seul à avoir pensé à une version dentifrice de ce CNN espagnol... (le pire, c'est que ça ne rend pas si mal!)]]></wp:comment_content>
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		<title>Alcan Packaging Beauty devient Albéa</title>
		<link>http://yannickbourenane.com/preprod/2010/12/08/alcan-packaging-beauty-devient-albea/</link>
		<pubDate>Wed, 08 Dec 2010 00:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TP4VjA4H1dI/AAAAAAAACQw/TsO7oB2I5AQ/s1600/Logo_alcan.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="156" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TP4VjA4H1dI/AAAAAAAACQw/TsO7oB2I5AQ/s400/Logo_alcan.jpg" width="400" /></a></div><div style="font: 12px Helvetica; margin: 0px;"><br /></div><div style="font: 12px Helvetica; margin: 0px;">Entre ventes et rachats la société <a href="http://www.alcanpackagingbeauty.com/">Alcan Packaging Beauty</a>, filiale d'ex Alcan Packaging et ex ex Péchiney, décide de changer de marque et affiche ainsi une nouvelle identité visuelle depuis le 19 Novembre 2010. Albéa emballe maquillage, parfum, soin visage, corps et dentifrice. </div><div style="font: 12px Helvetica; margin: 0px; min-height: 14px;"><a name='more'></a></div><div style="font: 12px Helvetica; margin: 0px;"><span style="letter-spacing: 0px;">Alcan Packaging, qui appartenait au géant anglo-australien <a href="http://www.riotinto.com/">RIO TINTO</a> a été rachetée le 5 juillet 2010, par le fonds d'investissement <a href="http://www.suncappart.com/">Sun European Partners</a> après un démembrement de ses différentes divisions (food, pharmaceutique, tabac...). Les filiales européennes et asiatiques d'emballage alimentaire et pharmaceutique appartiennent elle au groupe <a href="http://www.amcor.com/">AMCOR</a> depuis le 1er Février pour un montant de 1,9M $. <br /></span><br /><span style="font: 12px Arial;">Afin de relancer le nouvel <a href="http://www.alcanpackagingbeauty.com/">Alcan Packaging Beauty</a>, la société a fait</span><span style="letter-spacing: 0px;"> appel à l’agence Nomen pour repenser sa marque. Cette dernière a fait le choix de raccourcir le nom. Il ne reste alors que le «Al» de «Alcan» et le «Bea» de «Beauty» pour devenir Albéa.<i> «La sémantique d’Albéa créée par Nomen, rappelle l’univers de la beauté et évoque l’embellissement de la matière en référence à notre cœur d’activité. La lettre A au début et à la fin du nom reflète son ouverture."</i></span><br /></div><div style="font: 12px Helvetica; margin: 0px;"><span style="letter-spacing: 0px;"><i>Le logo conçu par 4uatre, symbolise les alvéoles directement inspirées de la ruche et de sa capacité d’expansion naturelle. Cela représente la protection et l’attention portée aux produits de nos clients, sur tous les marches où nous sommes présents, ainsi que notre objectif d’accompagner leur développement dans le monde entier » </i>explique François Luscan, Président <a href="http://www.albea-group.com/">d'Albéa.</a></span><br /><span style="letter-spacing: 0px;"><i><br /></i></span><br /><span style="letter-spacing: 0px;"><i><span style="font-style: normal;">Le changement est, en effet, radical. <a href="http://www.albea-group.com/">Albéa</a> met en avant sa spécialisation sur la beauté plutôt que sur le packaging avec pour objectif d''être le leader sur le marché des cosmétiques. Le logo joue sur l'aspect "Beauty" inexistant dans sa précédente l'identité visuelle. </span></i></span><i><span style="font-style: normal;"> </span></i><br /><span style="letter-spacing: 0px;"><i><span style="font-style: normal;"><br /></span></i></span><br /><span style="letter-spacing: 0px;"><i><span style="font-style: normal;"> </span></i></span>Albéa a fait le choix d’une médiatisation autour de ces modifications majeures en partie via la création d'une animation par Be-4 motion, nouvelle filiale de l'agence <span style="letter-spacing: 0px;">4uatre</span>. <span style="font-family: Helvetica; font-size: 12px;">Finalement,  la nouvelle marque déploie un nom autour de l'idée de beauté, quant à  son nouveau logo, il s'exprime plutôt dans les référents du packaging. </span></div><div style="font: 12px Helvetica; margin: 0px;"><span style="letter-spacing: 0px;"><br /></span></div><div style="font: 12px Helvetica; margin: 0px;"><object height="295" width="480"><param name="movie" value="http://www.youtube.com/v/x_JvnlAQV8k?fs=1&hl=fr_FR"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/x_JvnlAQV8k?fs=1&hl=fr_FR" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="295"></embed></object></div><div style="font: 12px Helvetica; margin: 0px; min-height: 14px;"><span style="letter-spacing: 0px;"></span></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TP4WDM4MkQI/AAAAAAAACQ0/4av5lWo9CYE/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-12-07+a%25CC%2580+11.18.50.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /><img border="0" height="226" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TP4WDM4MkQI/AAAAAAAACQ0/4av5lWo9CYE/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2010-12-07+a%25CC%2580+11.18.50.png" width="400" /></a></div>]]></content:encoded>
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		<wp:post_id>560</wp:post_id>
		<wp:post_date><![CDATA[2010-12-08 01:06:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Un nouveau logo déjà vu</title>
		<link>http://yannickbourenane.com/preprod/2010/12/07/un-nouveau-logo-deja-vu/</link>
		<pubDate>Tue, 07 Dec 2010 17:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TPfJ-A06jII/AAAAAAAACP8/bIedLEuI8Ek/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TPfJ-A06jII/AAAAAAAACP8/bIedLEuI8Ek/s1600/Image+6.png" /></a></div>L'ONG anglaise d'aide médicale, <a href="http://www.merlin.org.uk/">Merlin</a>, s'offre un <a href="http://logo-bedandy.blogspot.com/">nouveau logo </a>avec le studio londonien Spencer du Bois. Les lecteurs avertis s'apercevront rapidement de la reprise par le studio d'un principe graphique déjà beaucoup utilisé. C'est <a href="http://logo-bedandy.blogspot.com/2009/10/miles-newlyn-graphiste-star-londonien.html">Miles Newlyn</a> qui avait lançait la tendance avec <a href="http://www.unilever.fr/">Unilever</a> et on le retrouve pour d'autres <a href="http://logo-bedandy.blogspot.com/2009/08/les-hopitaux-se-copient.html">établissements médicaux</a>.]]></content:encoded>
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		<wp:post_id>561</wp:post_id>
		<wp:post_date><![CDATA[2010-12-07 18:29:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Belle identité pour le Domaine de Noria</title>
		<link>http://yannickbourenane.com/preprod/2010/12/07/belle-identite-pour-le-domaine-de-noria/</link>
		<pubDate>Tue, 07 Dec 2010 00:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TP1a4ybRRNI/AAAAAAAACQI/OqHI-laxrSo/s1600/domaine-noria-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="282" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TP1a4ybRRNI/AAAAAAAACQI/OqHI-laxrSo/s400/domaine-noria-logo.jpg" width="400" /></a></div> En mars 2010, la<a href="http://www.cgi.ma/index.php?lang=fr&Id=4"> Compagnie Générale de l'Immobilier</a>, promoteur marocain côté à la bourse de Casablanca, fêtait ses 50 ans en se dotant d'une nouvelle <a href="http://www.aufaitmaroc.com/actualites/economie/2010/3/11/la-cgi-se-dote-dune-nouvelle-identite-visuelle">identité visuelle</a>.  Cette même année, l'entreprise s'est offert les services de l'agence  française, W&Cie, pour la création de la marque d'un nouveau  complexe immobilier de luxe : le Domaine de Noria, 268 ha à 10 minutes  de Marrakech. <br /><a name='more'></a><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TP1a8Lo6jaI/AAAAAAAACQM/RSfOSfcogEk/s1600/domaine-noria2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="226" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TP1a8Lo6jaI/AAAAAAAACQM/RSfOSfcogEk/s320/domaine-noria2.jpg" width="320" /></a></div><br />Le travail confié à l'agence portait sur la  création du nom, du logo de l'identité visuelle et du showroom. L'agence  a eu le bon goût de s'adjoindre les services de Jean-François Porchez,  typographe, qui a dessiné le logo. En aparté, nous sommes loin des  manœuvres de l'agence "Plan créatif" qui préfèrent, eux, utiliser l<a href="http://logo-bedandy.blogspot.com/2010/01/plan-creatif-nest-pas-creatif-lagence.html">es typographies du même artiste</a> sans même payer la licence. <br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TP1bBXyTiqI/AAAAAAAACQQ/8gb0ochMsqE/s1600/domaine-noria3.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="226" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TP1bBXyTiqI/AAAAAAAACQQ/8gb0ochMsqE/s320/domaine-noria3.jpg" width="320" /></a></div>"<i>Nous étions attentifs à donner une lecture contemporaine des codes  vernaculaires qui a inspiré le dessin du signe et de son territoire  expression</i>" déclare l'agence. Ainsi, la nouvelle identité exploite  fortement les codes attendus de la part d'un complexe immobilier  marocain : ornements, dorures, couleur noire, motifs orientaux. Les cinq pictogrammes sont aussi inspirés des motifs marocains traditionnels. Les  arabesques sont simplifiées, les motifs répétés ce qui donne une lecture  moderne du Doamine de Noria. L'élégance du logo et sa déclinaison sur  les différents outils s'orchestrent parfaitement, ce qui fait oublier le  côté "cliché" de son image. Mais sans site web rendant le projet  visible, on s'attend à un ensemble classique légèrement vernis de  modernité. <br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TP1bJLj0smI/AAAAAAAACQU/rY5ljnCWEtY/s1600/domaine-noria4.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="226" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TP1bJLj0smI/AAAAAAAACQU/rY5ljnCWEtY/s320/domaine-noria4.jpg" width="320" /></a></div><br />La compétition a opposé W&Cie à Carré Noir, Landor et Interbrand.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TP1bcz_qO2I/AAAAAAAACQc/jj9a5lTJBr0/s1600/domaine-noria5.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="226" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TP1bcz_qO2I/AAAAAAAACQc/jj9a5lTJBr0/s320/domaine-noria5.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TP1bhpI3tcI/AAAAAAAACQg/_jcB7oob2ho/s1600/domaine-noria6.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="226" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TP1bhpI3tcI/AAAAAAAACQg/_jcB7oob2ho/s320/domaine-noria6.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TP1bm6KhjaI/AAAAAAAACQk/b2pMp9xwpgo/s1600/domaine-noria7.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="226" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TP1bm6KhjaI/AAAAAAAACQk/b2pMp9xwpgo/s320/domaine-noria7.jpg" width="320" /></a></div><br /><br />Voir le billet sur le blog de <a href="http://leblog.wcie.fr/2010/12/02/au-maroc-w-cie-cree-la-marque-domaine-de-noria/">W&Cie</a><br />En savoir plus sur <a href="http://www.aufaitmaroc.com/actualites/economie/2010/3/11/la-cgi-se-dote-dune-nouvelle-identite-visuelle">aufaitmaroc</a><br />Voir les <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actualités des logos dans le tourisme</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>562</wp:post_id>
		<wp:post_date><![CDATA[2010-12-07 01:17:00]]></wp:post_date>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509484525;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9749;}i:1;a:1:{s:2:"id";i:724;}i:2;a:1:{s:2:"id";i:2684;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>602</wp:comment_id>
			<wp:comment_author><![CDATA[Victoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-07 14:34:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-07 13:34:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un peu trop caricatural à mon goût, cela a certainement une vocation purement touristique]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>604</wp:comment_id>
			<wp:comment_author><![CDATA[Aurélie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-07 14:56:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-07 13:56:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ou comment un français voit le Maroc.. hi hi]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>605</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-12-07 17:18:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-07 16:18:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi j'aime bien le golfeur, mais c'est purement subjectif :)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>606</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-07 17:57:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-07 16:57:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est Guillaume ? :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>608</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-08 11:37:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-08 10:37:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est juste canon !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title></title>
		<link>http://yannickbourenane.com/preprod/2010/12/06/563/</link>
		<pubDate>Mon, 06 Dec 2010 00:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/563/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TPZdG1fi7VI/AAAAAAAACPg/T-IdWPA_MgY/s1600/brit-awards-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="116" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TPZdG1fi7VI/AAAAAAAACPg/T-IdWPA_MgY/s320/brit-awards-logo.jpg" width="320" /></a></div>Depuis 33 ans, les <b>Brit Awards</b> est une cérémonie au cours de laquelle la musique britannique est récompensée. Pour l'édition 2011, les organisateurs ont choisi de modifier leur identité visuelle, qui garde en son sein le sponsoring Mastercard mais s'institutionnalise. La nouvelle identité porte sur le logo et un trophée.<br /><a name='more'></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TPZepdmzsHI/AAAAAAAACPk/TgrtvnqgRmI/s1600/brits.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TPZepdmzsHI/AAAAAAAACPk/TgrtvnqgRmI/s1600/brits.jpg" /></a><span lang="fr"><span title="">La nouvelle identité visuelle et le nouveau  trophée ont tous deux été conçus par une agence spécialisée dans la musique basé à Manchester. La nouvelle identité quitte l'univers urbain du graffiti pour un style plus institutionnel et reprend dans l'initiale B la contreforme de son nouveau trophée.</span></span><br /><span lang="fr"><span title=""></span></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TPZh6kKjDyI/AAAAAAAACPo/_MLM0OkNFhU/s1600/LaunchComp2011_Image1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="265" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TPZh6kKjDyI/AAAAAAAACPo/_MLM0OkNFhU/s320/LaunchComp2011_Image1.jpg" width="320" /></a></div><span lang="fr"><span title=""></span><span title=""><br /></span><span title="">Cependant,  bien que le nouveau logo soit utilisé par le compte Twitter des BRIT  Awards 2011, le site reste de marque avec l'identité de 2010. </span><span title="">Le nouveau site est promis avant la remise des prix qui aura lieu en Février 2011.</span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>563</wp:post_id>
		<wp:post_date><![CDATA[2010-12-06 01:22:00]]></wp:post_date>
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		<wp:post_name><![CDATA[563]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2010/12/depuis-33-ans-les-brit-awards-ceremonie.html]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508007175;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:387;}i:1;a:1:{s:2:"id";i:158;}i:2;a:1:{s:2:"id";i:11090;}}}}]]></wp:meta_value>
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		<title>Un cadeau logo pour noël</title>
		<link>http://yannickbourenane.com/preprod/2010/12/04/un-cadeau-logo-pour-noel/</link>
		<pubDate>Sat, 04 Dec 2010 21:41:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-cadeau-logo-pour-noel/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><img border="0" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TPAbzZwcbUI/AAAAAAAACO8/b5aboCr_aiQ/s1600/Jeu-des-logos-150x150.jpg" />Une idée cadeau pour noël ? le <a href="http://www.jeanjacquesurvoy.com/design-communication/le-jeu-du-logo-et-des-marques/">jeu du logo et des marques</a>. Précision non négligeable: il n'a pas du tout été testé par la rédaction.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>564</wp:post_id>
		<wp:post_date><![CDATA[2010-12-04 22:41:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2010-12-04 21:41:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-cadeau-logo-pour-noel]]></wp:post_name>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1259</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-08 15:11:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-08 14:11:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je l'ai il est génial malgrès certaine question assez compliquée !!!<br />une chose pratique c'est les logo vierge a reconnaitre y a cas scanné et on détourne!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Tous ensemble, tous ensemble...</title>
		<link>http://yannickbourenane.com/preprod/2011/01/12/tous-ensemble-tous-ensemble/</link>
		<pubDate>Wed, 12 Jan 2011 00:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/tous-ensemble-tous-ensemble/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_LIr-7d9QvwQ/TSxfd6oHN7I/AAAAAAAAAFc/yRluOjEcQZE/s1600/logo-ressemblance-rio2016.jpg"><img id="BLOGGER_PHOTO_ID_5560924607454066610" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" src="http://1.bp.blogspot.com/_LIr-7d9QvwQ/TSxfd6oHN7I/AAAAAAAAAFc/yRluOjEcQZE/s400/logo-ressemblance-rio2016.jpg" alt="" border="0" /></a>
Depuis peu une polémique gronde autour des futurs J.O de 2016 qui auront lieu à Rio. En effet, selon certaines sources ce logo ne serait qu'un plagiat de celui de la <a href="http://www.telluridefoundation.org/">Telluride Foundation</a>. Les créateurs du logo quant à eux s'en défendent en parlant d'une coïncidence. Difficile à croire. Ils affirment n'avoir jamais vu ce logo auparavant. S'il est vrai que l'agence en charge de la création du logo des J.O n'a jamais vu celui de Telluride Foundation, la ressemblance reste tout de même évidente. Le nombre de danseurs diffère mais la base reste la même. Remerciement à Vincent Guyon pour son intervention sur notre page<a href="http://www.facebook.com/profile.php?id=100001474800615"> Facebook</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>525</wp:post_id>
		<wp:post_date><![CDATA[2011-01-12 01:28:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-01-12 00:28:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[tous-ensemble-tous-ensemble]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="plagiats"><![CDATA[Plagiats]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>660</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-12 19:12:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-12 18:12:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vous êtes sérieux là ?????<br />Mais ils ont rien à voir. Sinon les plagiats son plus que monnaie courante !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>661</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-14 11:57:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-14 10:57:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Voici deux logos que je classerai comme issu du poète PAUL FORT et franchement, nous saturons, ils se ressemblent tous...<br /><br />Si toutes les filles du monde voulaient s’donner la main,<br />Tout autour de la mer elles pourraient faire une ronde.<br /><br />Si tous les gars du monde voulaient bien êtr’ marins,<br />Ils f’raient avec leurs barques un joli pont sur l’onde.<br /><br />Alors on pourrait faire une ronde autour du monde,<br />Si tous les gens du monde voulaient s’donner la main.<br /><br /><br />Paul FORT]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>676</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-05 00:46:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-04 23:46:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[http://www.pascalvey.eu/wp-content/uploads/2010/08/danse-matisse.jpg<br /><br />who's'who]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1615</wp:comment_id>
			<wp:comment_author><![CDATA[gabriella]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gturbiani@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.turbiani.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[201.81.91.65]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-04 16:52:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-04 14:52:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'inspiration est la même et ça vient de beaucoup plus longtemps que les deux logos: Les Danseuses, de Matisse. https://encrypted-tbn3.gstatic.com/images?q=tbn:ANd9GcTlbI4vGmPx0CE7zEspPyDMSHXQG79nV_2iN5fB4dZ4nxVHX0HGeQ

L'agence Tátil est une agence que ne mérite pas de doute, ils travaillent avec beaucoup de recherche et concept. 
http://alemdasideias.wordpress.com/2011/01/03/logo-olimpiadas-rio-2016/]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Pau lance sa marque</title>
		<link>http://yannickbourenane.com/preprod/2011/01/11/pau-lance-sa-marque/</link>
		<pubDate>Tue, 11 Jan 2011 00:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/pau-lance-sa-marque/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TUfzSmGkwDI/AAAAAAAAAKU/XatvJbiDWf0/s1600/Pau_jpg%2Bcopie.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TUfzSmGkwDI/AAAAAAAAAKU/XatvJbiDWf0/s400/Pau_jpg%2Bcopie.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568686965058224178" /></a><br /><div style="text-align: center;"><br /></div><span  style="font-family:georgia;"><span  style="font-size:small;">Depuis le 7 Janvier la ville de Pau affiche une nouvelle marque : <a href="http://www.pau.fr/ppp/index.html">Pau, Porte des Pyrénées.</a></span></span><span  style="font-family:georgia;">Elle représente chacune des communes de l’agglomération de Pau, chacune des communes du Grand Pau et plus largement de tout le piémont.</span><br /><span  style="font-family:georgia;"></span><br /><span  style="font-family:georgia;"><a name='more'></a></span><br /><div><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:small;"><a href="http://www.pau.fr/_home/index2.php?home=home">La ville de Pau</a> a le temps d'une soirée, investi son Zénith pour y mettre à l'honneur Fayçal Karoui et son orchestre, mais pas que...  La nouvelle identité visuelle créée par l'agence dragon rouge y a fait son apparition.<br />Il est difficile de connaître réellement le coût de ce logo. Contrairement aux critiques et moqueries qui circulent elles, sans secret sur la toile : "Bof", "Tout ça pour ça!", "Logo simpliste", "un peu enfantin".<br />Cependant, une somme court sur Internet : 87000 €. Concernant ce chiffre, la députée-maire Martine Lignières-Cassou rappelle qu' «il n'y a pas que le logo ». « Il y a tout un travail autour de la charte graphique et sa déclinaison future sur d'autres supports. Tout cela n'est pas encore visible. »<br />La ville de Pau supprime son ancienne signature "la vie rêvée des villes" pour ses trois P, avec "Pau Porte des Pyrénées" qui vient inspirer directement la nouvelle identité visuelle. Chaque "P" se voit équiper d'un symbole dessiné qui correspond à ceux de la ville.<br />(Voir les images capturées sur le site Internet de la ville.) On garde les mêmes couleurs que sur l'ancien : à savoir le orange, le vert et le bleu. La typographie, elle, change radicalement. Chaque "P" dispose d'une typographie différente. S'y rajoute également un jeu de relief.<br /><br /></span></span><br /><span  style="font-family:Georgia, 'Times New Roman', serif;"></span><span  style="font-size:small;"><br /></span><br /><div><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSs44hmtctI/AAAAAAAACVI/H2JYJxZIkL0/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-10+a%25CC%2580+17.48.17.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span  style="font-size:small;"><img border="0" height="167" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSs44hmtctI/AAAAAAAACVI/H2JYJxZIkL0/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-10+a%25CC%2580+17.48.17.png" width="320" /></span></a><span  style="font-family:georgia;"><span  style="font-size:small;"><br /></span></span><span  style="font-size:small;"><br /></span><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TSs47RKMZjI/AAAAAAAACVQ/KGMOZgjYS7o/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-10+a%25CC%2580+17.48.48.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span  style="font-size:small;"><img border="0" height="232" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TSs47RKMZjI/AAAAAAAACVQ/KGMOZgjYS7o/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-10+a%25CC%2580+17.48.48.png" width="320" /></span></a><span  style="font-family:georgia;"><span  style="font-size:small;"> </span></span><span  style="font-size:small;"><br /></span><span  style="font-family:georgia;"><span  style="font-size:small;"><br /></span></span><span  style="font-size:small;"><br /></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSs48xP-7II/AAAAAAAACVU/piShkNYz_2s/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-10+a%25CC%2580+17.48.57.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span  style="font-size:small;"><img border="0" height="232" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSs48xP-7II/AAAAAAAACVU/piShkNYz_2s/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-10+a%25CC%2580+17.48.57.png" width="320" /></span></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSs46E47qtI/AAAAAAAACVM/a6q5gB_umNc/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-10+a%25CC%2580+17.48.37.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span  style="font-size:small;"><img border="0" height="233" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSs46E47qtI/AAAAAAAACVM/a6q5gB_umNc/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-10+a%25CC%2580+17.48.37.png" width="320" /></span></a></div><span  style="font-family:georgia;"><span  style="font-size:small;"><br /></span></span><span  style="font-size:small;"><br /></span><span  style="font-family:georgia;"><span  style="font-size:small;"><br /></span></span><span  style="font-size:small;"><br /></span><span  style="font-family:georgia;"><span  style="font-size:small;"><br /></span></span><span  style="font-size:small;"><br /></span><span   style=" ;font-family:georgia;font-size:medium;"><span  style="font-size:15px;"></span></span><span   style=" ;font-family:georgia;font-size:medium;"><span  style="font-size:15px;"></span></span><span   style=" ;font-family:georgia;font-size:medium;"><span  style="font-size:15px;"></span></span><span   style=" ;font-family:georgia;font-size:medium;"><span  style="font-size:15px;"></span></span><span   style=" ;font-family:georgia;font-size:medium;"><span  style="font-size:15px;"></span></span><span  style="font-family:georgia;"><span  style="font-size:-webkit-xxx-large;"><span   style=" ;font-family:Georgia, serif;font-size:130%;"><span  style="font-size:16px;"><br /></span></span></span></span><br /><div><div style="margin: 0px;"></div></div><div></div><div></div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>526</wp:post_id>
		<wp:post_date><![CDATA[2011-01-11 01:28:00]]></wp:post_date>
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		<wp:post_name><![CDATA[pau-lance-sa-marque]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<wp:comment>
			<wp:comment_id>652</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-11 01:54:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-11 00:54:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cela ressemble plus à un logo d'application iphone que autre chose… si ça ressemble à quelque chose]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>653</wp:comment_id>
			<wp:comment_author><![CDATA[Agora Line TCL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11231234394333169847</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-11 09:30:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-11 08:30:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce n'est pas le nouveau logo de la ville ( ... ) si j'en croit la CAPP qui dit :<br /> <br />« Parce que notre identité ne peut être celle que d’un seul pays, le nôtre, la marque Pau Porte des Pyrénées a pour objectif d'affirmer l'identité et le dynamisme de notre territoire situé au cœur du triangle Bordeaux-Toulouse-Saragosse et trouver la place qu'il mérite dans le contexte de métropolisation. »<br /><br />http://www.agglo-pau.fr/content/view/367/1/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>654</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-11 12:11:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-11 11:11:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Outre son aspect infantilisant et déséquilibré au possible, je trouve exaspérant que ce ne soit pas le travail d'une agence Paloise,d'autant plus que la Mairie voulait faire de Pau un carrefour de la culture graphique... Je suis loin de faire du "régionalisme unilatéral" mais cette ville regorge de talents et, bien malheureusement, une fois n'est pas coutume,  elle se distingue par ses mauvais choix.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>656</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-11 14:00:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-11 13:00:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le troisième P porte également un sourire, pourquoi? PAarce qu'on s'éclate mieux à la maontagne ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>657</wp:comment_id>
			<wp:comment_author><![CDATA[Thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15870600076429363446</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-11 17:59:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-11 16:59:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce "truc" n'as aucun sens... Ni équilibre, des blanc tournant qui sont le fait du hazard. Même dans leur explication ils ont des problèmes d'interlignage.<br />C'est mauvais quoi.]]></wp:comment_content>
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		</wp:comment>
	</item>
	<item>
		<title>Look voyages affiche un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/01/10/look-voyages-affiche-un-nouveau-logo/</link>
		<pubDate>Mon, 10 Jan 2011 10:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/look-voyages-affiche-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUfzehzLcjI/AAAAAAAAAKc/Ea6L22MTg10/s1600/look_voyage%2Bcopie.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUfzehzLcjI/AAAAAAAAAKc/Ea6L22MTg10/s400/look_voyage%2Bcopie.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568687170061562418" /></a><br /><span  style=" line-height: 19px;font-family:georgia;"><div><span  style=" line-height: 19px;font-family:georgia;"><br /></span></div><span  style="font-size:small;"><a href="http://www.look-voyages.fr/?utm_nooverride=1&gclid=CIjMmNW2r6YCFYMTfAodaG4Ijg">Look Voyages</a> qui propose des offres de séjours à forfait, filiale de </span><a href="http://www.transat.com/fr/"><span  style="font-size:small;">Transat A.T</span></a><span  style="font-size:small;">, compagnie canadienne spécialisée dans le tourisme et le transport aérien, a décidé de revoir son identité visuelle. </span></span><span  style="font-size:small;"><br /></span><span  style=" line-height: 19px;font-family:georgia;"></span><br /><span  style=" line-height: 19px;font-family:georgia;"></span><br /><span  style=" line-height: 19px;font-family:georgia;"><a name='more'></a></span><br /><div><span  style=" line-height: 19px;font-family:georgia;"><a href="http://www.look-voyages.fr/?utm_nooverride=1&gclid=CIyc6rLUraYCFQEOfAod1Tw_jQ"><span  style="font-size:small;">Look Voyages</span></a></span><span  style=" line-height: 19px;font-family:georgia;"><span  style="font-size:small;"> est une société qui permet de voyager à un prix accessible. Elle propose plus de 200 circuits, combinés, croisières sur les tous les continents. </span></span><span  style=" line-height: 19px;font-family:georgia;"><span  style="font-size:small;">Elle dévoilera son logo le 12 Janvier 2011 lors d'une conférence de presse à Paris. Les changements sont légers. Le contour de cette nouvelle identité visuelle est plus arrondi que le précédent. A contrario, les lettres sont plus structurées et plus carrées. Par exemple, les deux "O" de "Look" sont plus rectangulaires. La typologie a évolué. Le mot "Look" est mis en avant à l'aide de caractères gras. La vague que forme le mot Look via ses deux voyelles reste sur le nouveau logo. Look Voyages </span></span><span   style="  line-height: 19px;font-family:georgia;font-size:small;">garde également les mêmes couleurs emblématiques : à savoir le rouge et le blanc.</span></div><div><table cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><a href="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TSrhYzznfxI/AAAAAAAAAGE/Og5mx5Ofwms/s1600/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-01-10%2B%25C3%25A0%2B11.36.37.png" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5560504506282114834" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TSrhYzznfxI/AAAAAAAAAGE/Og5mx5Ofwms/s400/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-01-10%2B%25C3%25A0%2B11.36.37.png" style="float: left; height: 188px; margin: 0px 10px 10px 0px; width: 400px;" /></a></td></tr><tr><td style="text-align: center;">Le site Internet de Look Voyages a été adapté. Les encadrés du haut du site ont muté avec le logo.</td></tr></tbody></table><span   style="  line-height: 19px;font-family:georgia;font-size:small;"><br /></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>527</wp:post_id>
		<wp:post_date><![CDATA[2011-01-10 11:59:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>665</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-01-30 02:00:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-30 01:00:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moins fun.]]></wp:comment_content>
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		<title>Finnair prend son envol</title>
		<link>http://yannickbourenane.com/preprod/2011/01/10/finnair-prend-son-envol/</link>
		<pubDate>Mon, 10 Jan 2011 10:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUfznUcYZqI/AAAAAAAAAKk/QSPTARphfo8/s1600/Finnair_logo%2Bcopie.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUfznUcYZqI/AAAAAAAAAKk/QSPTARphfo8/s400/Finnair_logo%2Bcopie.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568687321095104162" /></a><br /><div style="text-align: center;"><br /></div><div>Dans un contexte de forte concurrence, la compagnie aérienne finlandaise <a href="http://www.finnair.com/finnaircom/wps/portal/travel/en_FR?locale=en_FR&gclid=CI_O2ZfhraYCFQgMfAodbUtwkA">Finnair</a> a fait le choix d'un changement de logo. La totalité des A330 et A340 vont afficher cette nouvelle identité visuelle de 2011 à 2013.<br /><a name='more'></a><br /></div><div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TSn9sNGFddI/AAAAAAAAAFs/8a9WN02yaYo/s1600/finnair_embleme-500x166.jpg" style="margin-left: 1em; margin-right: 1em;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5560254150836843986" src="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TSn9sNGFddI/AAAAAAAAAFs/8a9WN02yaYo/s400/finnair_embleme-500x166.jpg" style="float: left; height: 133px; margin: 0px 10px 10px 0px; width: 400px;" /></a></div><br /></div><div><div style="text-align: left;">Finnair, la compagnie, créée en 1923 et membre de l'alliance <a href="http://www.oneworld.com/">Oneworld</a> basée à l'aéroport d'Helsinki-Vantaa,  affiche depuis fin décembre 2010 son nouveau logo conçu par Sek & grey.<br /></div></div><div><div style="text-align: left;">Manifestement, la compagnie a souhaité rendre plus visible sa marque : l'emblème est supprimé, les lettres sont mieux dessinées, le bleu est plus foncé donc plus contrasté sur une carlingue blanche. La compagnie garde son emblème, le "F" inchangé sur sa forme d'avion. Il garde sa place sur l'arrière de tous les appareils de la société.<br /></div></div><div style="clear: both; text-align: left;">Cette nouvelle identité visuelle se remarque plus. Et c'est le but recherché, puisque Finnair doit s'imposer sur le marché. Les nouveaux uniformes du personnel naviguant feront leur apparition courant 2011. La compagnie aérienne veut également créer de nouveaux services personnalisés pour ses clients. Cette nouvelle image suit le renouveau que souhaite l'entreprise finlandaise.</div><div><br /></div><div style="clear: both; text-align: center;"></div><table align="center" cellpadding="0" cellspacing="0" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em; text-align: center;"><tbody><tr><td style="text-align: center;"><a href="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TSn9x5y55MI/AAAAAAAAAF0/3-ickPm06nU/s1600/finnair-avion-A330-300.jpg" style="margin-left: auto; margin-right: auto;"><img alt="" border="0" height="240" id="BLOGGER_PHOTO_ID_5560254248735335618" src="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TSn9x5y55MI/AAAAAAAAAF0/3-ickPm06nU/s320/finnair-avion-A330-300.jpg" style="float: left; height: 240px; margin: 0px 10px 10px 0px; width: 320px;" width="320" /></a></td></tr><tr><td style="text-align: center;"><br /></td></tr></tbody></table><a href="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TSn916b003I/AAAAAAAAAF8/YFx_kBLaui4/s1600/finnair-nouveau-logoa330.jpg" style="margin-left: 1em; margin-right: 1em;"><img alt="" border="0" height="212" id="BLOGGER_PHOTO_ID_5560254317626446706" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TSn916b003I/AAAAAAAAAF8/YFx_kBLaui4/s320/finnair-nouveau-logoa330.jpg" style="float: left; height: 266px; margin: 0px 10px 10px 0px; width: 400px;" width="320" /></a>En <a href="http://www.businesstravel.fr/201012236857/en-voyage/compagnies-aeriennes/finnair-devoile-son-nouveau-logo.html">savoir plus</a><br />Voir les <a href="http://logo-bedandy.blogspot.com/search/label/transport">actualités des logos dans le transport</a> et <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">le tourisme</a>]]></content:encoded>
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		<wp:post_id>528</wp:post_id>
		<wp:post_date><![CDATA[2011-01-10 11:49:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>649</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-01-10 11:45:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-10 10:45:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un logo à la Nurun : http://www.victimdelamode.com/wp-content/uploads/2009/11/nurun.jpg]]></wp:comment_content>
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		<title>Nouveau logo pour les barmens de France</title>
		<link>http://yannickbourenane.com/preprod/2011/01/08/nouveau-logo-pour-les-barmens-de-france/</link>
		<pubDate>Sat, 08 Jan 2011 18:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSiaROWTWqI/AAAAAAAACVE/JFAC8HbzTYU/s1600/logo-ABF.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="153" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSiaROWTWqI/AAAAAAAACVE/JFAC8HbzTYU/s320/logo-ABF.jpg" width="320" /></a></div>Le blog des logos signale le changement de logo intervenu en octobre 2010 pour l'<a href="http://www.associationbarmendefrance.com/home.php">Association des Barmens de France (ABF)</a>. Ce sont des chantiers complets de restructuration qui ont été menés depuis les locaux du 17ème jusqu'à la refonte du site web pour cette <a href="http://www.associationbarmendefrance.com/historique.php">association née en 1938</a> en tant qu'amicale des barmens de France. Le nouveau logo dépoussière clairement l'image de l'organisation par sa composition d'outils professionnels comme le shaker et d'autres moins facilement identifiables, le tout composant un verre à Martini, une préfèrence affirmée ?<br /><span style="font-size: 14px;"><span style="font-family: times new roman,times,serif;"><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>529</wp:post_id>
		<wp:post_date><![CDATA[2011-01-08 19:09:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Le logo Starbucks en Arabie Saoudite</title>
		<link>http://yannickbourenane.com/preprod/2011/01/08/le-logo-starbucks-en-arabie-saoudite/</link>
		<pubDate>Sat, 08 Jan 2011 14:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TShnteL2kOI/AAAAAAAACVA/SoOAs_2BodI/s1600/5330060872_1848dbe3f3_o.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TShnteL2kOI/AAAAAAAACVA/SoOAs_2BodI/s400/5330060872_1848dbe3f3_o.png" width="311" /></a></div><div style="text-align: left;">Détournement <a href="http://andfaraway.net/blog/2011/01/06/new-starbucks-logo-in-saudi-arabia/">du logo, ancien et nouveau, Starbucks</a> pour l'Arabie Saoudite.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>530</wp:post_id>
		<wp:post_date><![CDATA[2011-01-08 15:34:00]]></wp:post_date>
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		<title>Le logo Starbucks Coffee a un avenir ?</title>
		<link>http://yannickbourenane.com/preprod/2011/01/08/le-logo-starbucks-coffee-a-un-avenir/</link>
		<pubDate>Sat, 08 Jan 2011 14:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TShkSW9L8-I/AAAAAAAACU8/k35I6wkb9dA/s1600/starbucks-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="157" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TShkSW9L8-I/AAAAAAAACU8/k35I6wkb9dA/s320/starbucks-logo.jpg" width="320" /></a></div>Le logo de<a href="http://www.starbucks.com/"> Starbucks Coffee Company</a>  a un avenir mais le nom de la marque un peu moins... Depuis le 5 janvier 2011, en préparation de leur 40 ans en mars de la même année, la chaîne de café américaine implantée dans 50 pays avec 17 000 points de vente a choisi de faire disparaître son nom de son logo.<br /><br /><a name='more'></a><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TShWmMbaQMI/AAAAAAAACUo/IaugbnJy-z0/s1600/960b83c436e34f5ea4a1e5c7e6d5191e.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="215" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TShWmMbaQMI/AAAAAAAACUo/IaugbnJy-z0/s320/960b83c436e34f5ea4a1e5c7e6d5191e.jpg" width="320" /></a> La marque Starbucks a atteint un seuil de notoriété quasiment équivalent à celui d'un Mc Donalds, d'un Nike ou d'un Apple. En quelques jours seulement, l'annonce, plutôt discrète, du changement de logo a généré de nombreux articles, sur une cinquantaine de journaux différents en France en commençant par les quotidiens nationaux généralistes.<br /><br />Naturellement, le changement surprend. Sur leur page <a href="http://www.facebook.com/Starbucks">faccebook</a>, on note une certaine impopularité ce qui permet à certains journalistes à fausse sensations d'espérer un nouveau rebondissement comme pour le <a href="http://logo-bedandy.blogspot.com/2010/10/gap-renonce-son-nouveau-logo.html">logo GAP</a>.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TShWmwh1oAI/AAAAAAAACUs/dBPHBuGip8I/s1600/starbuck-coffee-new-logo-2011-1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="240" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TShWmwh1oAI/AAAAAAAACUs/dBPHBuGip8I/s320/starbuck-coffee-new-logo-2011-1.jpg" width="320" /></a></div><br />La chaîne de café qui a fait travailler ses équipes design interne  mais également l'agence Lippincott sur certains points a finement  orchestré la manœuvre. Sur le site, un simple encart allèche invitant à "<a href="http://www.starbucks.com/preview">regardez le futur de Starbucks</a>".<br /><br />C'est une belle occasion pour eux de ré-écrire leur histoire :<br />-raconter l'historique de la sirène en mettant l'accent sur leur valeurs humaines<br />-oublier de confesser que les sirènes dans la mythologie nordique  attiraient les marins par leur chant pour les entrainer vers la mort<br />-affirmer que leur 40ème anniversaire est en 2011 et qui se souvient de Starbucks en 1971 alors que le nom n'existait pas encore<br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TShZ-TOmuOI/AAAAAAAACU0/FRyCOz8yLSA/s1600/5a106e41fe954581999566a4293ced89.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="318" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TShZ-TOmuOI/AAAAAAAACU0/FRyCOz8yLSA/s320/5a106e41fe954581999566a4293ced89.jpg" width="320" /></a>-d'occulter le côté "bague de cigare" du premier logo en le faisant figurer sur une tasse sans sa bague.<br /><br />Question changement, les décision stratégiques ont portées sur plusieurs points. D'abord supprimer le nom, on se souvient de Prince qui avait tenté cette manoeuvre. Le mot coffee est par la même occasion bazardé, Satrbucks peut plus facilement étendre son activité. La deuxième est de tripler la taille du sirène est d'en faire l'essence de la marque, quiconque choisira une sirène risquera désormais un procès...De la même manière qu'Apple veille sur tous les logos en forme de pommes. Enfin, le copyright devient un trademark.<br /><br />On attend de voir le reste des créations graphiques promises pour mars pour voir l'effet de l'ensemble. Cas d'école?<br /><div style="clear: both; text-align: center;"></div><table cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TShcqwckBpI/AAAAAAAACU4/Fr7ZcZCyma4/s1600/siren-book.jpg" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TShcqwckBpI/AAAAAAAACU4/Fr7ZcZCyma4/s1600/siren-book.jpg" /></a></td></tr><tr><td style="text-align: center;">La sirène qui a inspiré le logo</td></tr></tbody></table><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;">Lire <a href="http://www.deadprogrammer.com/starbucks-logo-mermaid">How the Starbucks Siren became less naughty</a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TShWnb157MI/AAAAAAAACUw/YuXPZdRwo9k/s1600/starbuck-coffee-new-logo-2011-2.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>]]></content:encoded>
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		<wp:post_id>531</wp:post_id>
		<wp:post_date><![CDATA[2011-01-08 15:09:00]]></wp:post_date>
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		<wp:post_name><![CDATA[le-logo-starbucks-coffee-a-un-avenir]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>640</wp:comment_id>
			<wp:comment_author><![CDATA[Aurélie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-08 15:21:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-08 14:21:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ils en peuvent plus les amerloques ! C'est une aberration, et comment parlera-t-on, ceux qui avant s'appellaient starbucks ? Le nom va quand même bien appraître quelque part ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>641</wp:comment_id>
			<wp:comment_author><![CDATA[m4rko]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02345524686853046028</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-08 16:05:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-08 15:05:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Avec toute la communication de Starbucks (je pense à notre culture visuelle, et surtout à l'utilisation dans des films, ou des séries etc...) je pense plus qu'il y est besoin d'écrire Starbucks partout, en voyant la sirène, ça suffira à nous donner envie de boire un café.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>642</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-08 19:11:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-08 18:11:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Starbucks n'a pas l'ancienneté d'une marque comme nike et n'est pas portée aux pieds de tout le monde, pensez à  tous les nouveaux consommateurs, il aurait été plus raisonnable de faire ça à 50 ans qu'à 40ans.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>643</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-09 00:29:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-08 23:29:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Longue vie au nouveau logo de Starbucks, il y en a marre des gens sans cesse outré par le changement. Il faut aller de l’avant et la pour le coup, je dis chapeau aux gens du marketing de chez STARBUCKS. Un rond vert sur un gobelet blanc c'est Starbucks et pas une autre marque. C'est culotté et tellement bien défendu par Howard Schultz. Bravo<br />PS: Un Grande Caramel Macchiato ^^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>645</wp:comment_id>
			<wp:comment_author><![CDATA[sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-09 19:54:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-09 18:54:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[désolée mais un rond vert sur un gobelet, c'et un logo pour le recyclage ou tout un tas de pizzeria ou ginguette italienne, ou bien même le mac do, n'oublions pas que la grande tendace des logos est de passer au vert.... bof bof]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>646</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-09 20:56:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-09 19:56:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Sophie: Je scan du sable et je donne à manger à mon requin... KAMOULOX<br /><br />[...] Un logo pour le recyclage [...], putin il l'ai font gros les logos de recyclage maintenant !<br /><br />Le logo de mcdo est toujours jaune au dernière nouvelle et pizza del arte ne fait pas dans le Frappuccino, donc tes arguments ne tiennes pas la route. <br /><br />Je persiste et signe, j'aime le culot de ce nouveau logo. Il renforce l'image de marque de STARBUCKS]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>647</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-09 20:58:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-09 19:58:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[m4rko, je valide]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>651</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-10 12:23:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-10 11:23:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oh ! On dirait le logo d'une poissonnerie.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>655</wp:comment_id>
			<wp:comment_author><![CDATA[Maxime]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10024648385521358065</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-11 13:03:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-11 12:03:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis mitigé quant à ce changement. Au USA il a toute sa légitimité, mais en Europe, et dans un pays comme la France... c'est un pari délicat.<br /><br />J'attends de voir les déclinaisons du logo pour juger de sa qualité.<br /><br />Sinon, il est une fois de plus dans la tendance : simplicité, épuration des lignes....]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>749</wp:comment_id>
			<wp:comment_author><![CDATA[Orphet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-18 14:05:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-18 13:05:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Après mûres réflexions, je trouve que ce logo n'a pas que du mal, surtout en ce qui concerne la sirène. Dans l'ancien logo, je n'avais retenu que la typo circulaire & très voyante : STARBUCK COFFEE et dans le nouveau logo, ce qui était avant comme une fioriture est devenu l'élément incontournable, cette sirène à de l'avenir, tout comme le café Starbuck (:]]></wp:comment_content>
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	</item>
	<item>
		<title>Catering s&#039;inspire de l&#039;ANPE</title>
		<link>http://yannickbourenane.com/preprod/2011/01/08/catering-sinspire-de-lanpe/</link>
		<pubDate>Sat, 08 Jan 2011 12:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/catering-sinspire-de-lanpe/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TSb3i5yChXI/AAAAAAAACTM/C6T15dg9sM0/s1600/logo-similaire-anpe.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="127" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TSb3i5yChXI/AAAAAAAACTM/C6T15dg9sM0/s400/logo-similaire-anpe.jpg" width="400" /></a></div>Le billet sur le <a href="http://logo-bedandy.blogspot.com/2010/12/combien-coute-un-logo.html">coût des logos</a> a suscité de nombreux commentaires, l'occasion de relever la forte ressemblance entre le logo de l'ANPE et celui de <a href="http://www.cateringpor.pt/">Catering Por</a> au Portugal, nous y décelons également un petit côté Pepsi...]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>532</wp:post_id>
		<wp:post_date><![CDATA[2011-01-08 13:19:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510554543;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:153;}i:1;a:1:{s:2:"id";i:2766;}i:2;a:1:{s:2:"id";i:654;}}}}]]></wp:meta_value>
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			<wp:comment_id>639</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-01-08 14:18:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-08 13:18:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Exactement les mêmes couleurs que l'ANPE;, c'est fou]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>644</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-01-09 00:30:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-08 23:30:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je valide !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>650</wp:comment_id>
			<wp:comment_author><![CDATA[Thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15870600076429363446</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-10 12:00:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-10 11:00:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[la copie de la copie de la copie.<br />http://buymybrain.blog.rhonealpesjob.com/index.php/post/2009/02/07/ANPE-mon-AMOUR%E2%80%A6(les-histoires-d%E2%80%99a-finissent-mal-en-g%C3%A9n%C3%A9ral-)#page]]></wp:comment_content>
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	<item>
		<title>La ville de Laval s&#039;offre un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/01/07/la-ville-de-laval-soffre-un-nouveau-logo/</link>
		<pubDate>Fri, 07 Jan 2011 11:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-ville-de-laval-soffre-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_LIr-7d9QvwQ/TSZAg6JpKAI/AAAAAAAAAFM/LsGuWU8CySE/s1600/logo-Laval.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5559201724145149954" src="http://1.bp.blogspot.com/_LIr-7d9QvwQ/TSZAg6JpKAI/AAAAAAAAAFM/LsGuWU8CySE/s400/logo-Laval.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><br />Afin de marquer l'entrée dans cette nouvelle année<a href="http://www.mairie-laval.fr/index.php?portal=1"> la ville de Laval</a> nous dévoile sa nouvelle identité.<br />Avec son palindrome, Laval joue ainsi la carte du jeu typographique et se distingue avec sa spécificité par rapport aux codes habituellement utilisés par les collectivités.<br /><a name='more'></a><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TScqb5VO1wI/AAAAAAAACTQ/Y7ArRtUU1rg/s1600/Laval.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TScqb5VO1wI/AAAAAAAACTQ/Y7ArRtUU1rg/s1600/Laval.jpg" /></a></div>Selon le député-maire Guillaume Garot : <span style="font-style: italic;">"Ce changement traduit un équilibre, une stabilité et une solidarité, des valeurs qui sont celles de notre ville. Un changement pour mieux faire savoir qui nous sommes et ce que nous faisons en Mayenne et au-delà de notre département. Nous voulons gagner en visibilité pour attirer de nouveaux habitants et de nouvelles entreprises."</span><br /><br />Autre élément important de ce changement : le retour du <i>léopard </i>qui figure sur les armoiries Lavaloises<br />Apparu dès le XIIème siècle, il avait été totalement abandonné dans les années 80. Il retrouve aujourd'hui sa place. Il rajoute : "<span style="font-style: italic;">Il symbolise Laval, une ville fière de son patrimoine mais plein de vie et de projets"</span>. L'abandon de la couleur au profit d'une couleur unique et aussi à noter.<br /><br />Une nouvelle identité réalisée par Publicis Royalties, qui vient aisément promouvoir la ville en comparaison à son précédent logo.<br /><br />Cette nouvelle identité sera déclinée petit à petit durant les mois prochains sur divers supports tel que: papeterie, affiches, cartons d'invitation, etc... Le site internet de la ville sera lui aussi relooké et le magazine municipale arbora une nouvelle maquette.]]></content:encoded>
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		<wp:post_id>533</wp:post_id>
		<wp:post_date><![CDATA[2011-01-07 12:47:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>633</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-01-07 10:29:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-07 09:29:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il est plus que logique que la ville de laval joue sur leur nom. D'avoir accentué le Palindrome, donne à cette ville une belle identité. La couleur est discutable, mais moins que celle de l'ancien logo. Et le retour du puma (L'orgueil du puma S12E10-The Simpson), et vraiment une bonne idée. Le puma Old School donne une bonne image de la ville. Un joli contraste entre un typo dynamique et un picto classique. Une très bonne mélange des genres.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>636</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-07 12:50:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-07 11:50:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Waou, beau changement d'identité visuelle. Peut-on savoir quel est le graphiste qui l'a opéré ? Si quelqu'un a l'info ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>637</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-07 12:51:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-07 11:51:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'avoue être impressionné par ce changement, oil est rare de voir une ville savoir choisir un beau logo. Celui-ci est astucieux, il donne l'impression d'avoir toujours été le logo de la ville, chapeau]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>659</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-12 15:37:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-12 14:37:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[vraiment sympa :)]]></wp:comment_content>
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	<item>
		<title>La ville de Luxembourg enrichit son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/01/07/la-ville-de-luxembourg-enrichit-son-logo/</link>
		<pubDate>Fri, 07 Jan 2011 11:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_LIr-7d9QvwQ/TSZBg9h22LI/AAAAAAAAAFU/CBA7l-KACLQ/s1600/logo-Luxembourg.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5559202824563644594" src="http://2.bp.blogspot.com/_LIr-7d9QvwQ/TSZBg9h22LI/AAAAAAAAAFU/CBA7l-KACLQ/s400/logo-Luxembourg.jpg" style="display: block; height: 159px; margin-bottom: 10px; margin-left: auto; margin-right: auto; margin-top: 0px; text-align: center; width: 400px;" /></a><br /><br />Comment faire vivre et évoluer une ville dans un contexte mondial dirigé par la concurrence des autres métropoles ? Voici la réponse qui fut dévoilée par la <a href="http://www.vdl.lu/#axzz1muSAmzDC" target="_blank">ville du Luxembourg</a> à l'occasion du passage à la nouvelle année par le bourgmestre, Monsieur Paul Helminger.<br /><a name='more'></a>Avec plus de 159 nationalités différentes, le Luxembourg recense une vraie diversité culturelle, elle se devait donc de trouver une image suffisamment simple et cohérente pour les représenter. C'est à l'agence de communication Luxembourgeoise "Binsfeld Communication" que fut donné l'élaboration de cette nouvelle identité visuelle.<br /><br />Selon Paul Helminger, bourgmestre de la Ville de Luxembourg <span style="font-style: italic;">"l'objectif de la création d'une identité claire permet de garantir à long terme l'attractivité de la capitale et de positionner la Ville de Luxembourg face à la concurrence régionale et internationale. C'est par la création d'une marque valable dans le temps que les villes séduisent aujourd'hui leurs clients, leurs investisseurs, leurs visiteurs, mais surtout les habitants de la ville même, qui deviennent ainsi ses ambassadeurs".</span><br /><br />L'ancien logo à la tête de lion se voit donc inchangé si ce n'est que celui-ci devient noir et que le mot « Multiplicity » est ajouté au logo. Grâce à une typo arrondie et les trois "I" de couleurs, la ville de Luxembourg voit à travers cette nouvelle identité une promesse de variété, de diversité, d'accueil, de convivialité et de tolérance.<br /><br />La ville de Luxembourg intégrera petit à petit cette nouvelle signature. Enfin, pour faciliter la communication avec la Ville, un nouveau site internet qui s'intègre dans la philosophie "Multiplicity", sera en ligne avant la fin de l'hiver.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-J-e5q14E7tI/T0IYb9CQvGI/AAAAAAAAFU8/_-4Z0FdhENg/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="378" src="http://1.bp.blogspot.com/-J-e5q14E7tI/T0IYb9CQvGI/AAAAAAAAFU8/_-4Z0FdhENg/s640/Image+10.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-XaghBw8AvVA/T0IYdS1w6vI/AAAAAAAAFVE/kUdU3rLJLgc/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="384" src="http://2.bp.blogspot.com/-XaghBw8AvVA/T0IYdS1w6vI/AAAAAAAAFVE/kUdU3rLJLgc/s640/Image+11.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Siq3rqUED5M/T0IYgFjc89I/AAAAAAAAFVM/aX-khJNCGdA/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="404" src="http://2.bp.blogspot.com/-Siq3rqUED5M/T0IYgFjc89I/AAAAAAAAFVM/aX-khJNCGdA/s640/Image+12.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-p5Aq4gubMPY/T0IYinNrc1I/AAAAAAAAFVU/1l6MlDTujs4/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="396" src="http://2.bp.blogspot.com/-p5Aq4gubMPY/T0IYinNrc1I/AAAAAAAAFVU/1l6MlDTujs4/s640/Image+13.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-cNfM6qijfU0/T0IYkg4D96I/AAAAAAAAFVk/2_cRhVs2la0/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="354" src="http://1.bp.blogspot.com/-cNfM6qijfU0/T0IYkg4D96I/AAAAAAAAFVk/2_cRhVs2la0/s640/Image+9.png" width="640" /></a></div><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>534</wp:post_id>
		<wp:post_date><![CDATA[2011-01-07 12:43:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>635</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-01-07 12:45:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-07 11:45:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On a surtout l'impression que ce sont deux logos différents apposés l'un à l'autre, pas de lien entre les deux, c'est étrange]]></wp:comment_content>
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	<item>
		<title>Rugby, nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/01/06/rugby-nouveau-logo/</link>
		<pubDate>Thu, 06 Jan 2011 11:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TUfzz6kdv0I/AAAAAAAAAKs/Tj1JmI8tUd8/s1600/logo_rugby_jpg%2Bcopie.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TUfzz6kdv0I/AAAAAAAAAKs/Tj1JmI8tUd8/s400/logo_rugby_jpg%2Bcopie.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568687537487986498" /></a><br /><span><div><span><br /></span></div>Le ballon ovale se refait une beauté. C'est à l'occasion du match Uruguay/Roumanie le 13 Novembre 2010, que l'équipe de rugbymans roumains affichent leurs nouvelles identités visuelles.</span><br /><span></span><br /><span><a name='more'></a></span><br /><div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TShK7pNk_8I/AAAAAAAACUc/l7rE-g5Ju5o/s1600/ball_148.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TShK7pNk_8I/AAAAAAAACUc/l7rE-g5Ju5o/s1600/ball_148.gif" /></a></div><br /><span>Ce nouveau logo est signé  Brandient. Il est simple et remet le rugby au même niveau que la  Roumanie via un changement de typographie. On retrouve le symbole du  rugby roumain, la feuille de chêne. Elle est  intégrée subtilement dans  le ballon ovale. Ce nouveau logo est clair, lisible et plutôt élégant  pour une équipe que l'on surnomme les chênes. </span><br /><div><span><br /></span></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TShK9kx-EpI/AAAAAAAACUg/9MnHdZyB04I/s1600/frr-applications-white.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TShK9kx-EpI/AAAAAAAACUg/9MnHdZyB04I/s320/frr-applications-white.gif" width="265" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TShK-nx8ytI/AAAAAAAACUk/VRCf3SQkpd8/s1600/player_440.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TShK-nx8ytI/AAAAAAAACUk/VRCf3SQkpd8/s320/player_440.gif" width="320" /></a></div></div><div><span><br /></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>535</wp:post_id>
		<wp:post_date><![CDATA[2011-01-06 12:52:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-01-06 11:52:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[rugby-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510245274;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:10667;}i:1;a:1:{s:2:"id";i:1258;}i:2;a:1:{s:2:"id";i:935;}}}}]]></wp:meta_value>
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			<wp:comment_id>634</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-07 11:32:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-07 10:32:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[MAgnifique travail de L'équipe de Brandient !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>A vos marques. Prêts ? Partez.</title>
		<link>http://yannickbourenane.com/preprod/2011/01/06/a-vos-marques-prets-partez/</link>
		<pubDate>Thu, 06 Jan 2011 00:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/a-vos-marques-prets-partez/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TSTZmX-Vf8I/AAAAAAAAAFE/atWuDqeTSpg/s1600/RIO.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5558807093375762370" src="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TSTZmX-Vf8I/AAAAAAAAAFE/atWuDqeTSpg/s400/RIO.jpg" style="cursor: hand; cursor: pointer; display: block; height: 219px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><span style="font-size: small;"><br /></span><div><span style="font-size: small;">Vendredi 31 Décembre 2010, plage de Copacabana, deux millions de spectateurs : étape finale d'une rude sélection entre 139 agences de marketing et de publicité.<br /><br /></span><a name='more'></a></div><div><a href="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TSTanXoFTfI/AAAAAAAAAFM/szRxi3JsH1s/s1600/logo-j-o-2016.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5558808209973923314" src="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TSTanXoFTfI/AAAAAAAAAFM/szRxi3JsH1s/s320/logo-j-o-2016.jpg" style="float: left; height: 320px; margin-bottom: 10px; margin-left: 0px; margin-right: 10px; margin-top: 0px; width: 240px;" /></a><span style="font-size: small;">C'est dans ce contexte paradisiaque qu'à été dévoilé le logo officiel des</span><a href="http://www.rio2016.com.br/"><span style="font-size: small;"> jeux olympiques d'été de 2016</span></a><span style="font-size: small;">. Jeux, qui vont se tenir à Rio de Janeiro au Brésil. Cette identité visuelle, réalisée par le studio Tatil, grand vainqueur du challenge regroupant plus de 139 créatifs, représente trois personnages réunis par les mains. On y retrouve les trois couleurs du drapeau brésilien, à savoir : le bleu, le jaune et le vert. Le logo véhicule la notion de solidarité et d'union présentes lors d'une cérémonie sportive comme celle-ci. Le logo est clair.</span></div><div><span style="font-size: small;">Cependant, regardé sous un angle diffèrent on peut aussi y voir une tétine. Bref, trêve de plaisanteries. Pour mémoire voici un regroupement des premiers jeux de pistes de logos des 7 villes qui étaient candidates pour l'événement. Ainsi que la vidéo de présentation officielle. </span></div><div><span style="font-size: small;"><br /></span></div><div><object width="320" height="266" class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" src="http://2.gvt0.com/vi/UdmgHnqxyBo/0.jpg"><param name="movie" value="http://www.youtube.com/v/UdmgHnqxyBo&fs=1&source=uds"><param name="bgcolor" value="#FFFFFF"><embed width="320" height="266" src="http://www.youtube.com/v/UdmgHnqxyBo&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object><span><br /></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>536</wp:post_id>
		<wp:post_date><![CDATA[2011-01-06 01:28:00]]></wp:post_date>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>658</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-12 12:05:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-12 11:05:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Isto é muito bom.....<br />Maravilhoso....................]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>La chaîne chilienne MEGA change de logo</title>
		<link>http://yannickbourenane.com/preprod/2011/01/05/la-chaine-chilienne-mega-change-de-logo/</link>
		<pubDate>Wed, 05 Jan 2011 09:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TSECu6OtRiI/AAAAAAAACTA/1bkev_5P5oA/s1600/logo-MEGA.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TSECu6OtRiI/AAAAAAAACTA/1bkev_5P5oA/s400/logo-MEGA.jpg" width="400" /></a></div><br />Depuis octobre 2010, la chaîne de téévision <a href="http://www.mega.cl/home/">MEGA</a> affiche un nouveau logo. La télévision chilienne nous en fait voir de toutes les couleurs.<br /><a name='more'></a></div><div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TSEDJEzhKHI/AAAAAAAACTE/ofCegKRZONI/s1600/mega_tv_logo_detail.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TSEDJEzhKHI/AAAAAAAACTE/ofCegKRZONI/s200/mega_tv_logo_detail.jpg" width="150" /></a></div><span> <a href="http://www.mega.cl/home/">MEGA</a></span> qui n'est autre que le dérivé du nom d'origine de la <span>chaîne</span> <span>Red</span> <span>Televisiva</span> <span>Megavisión</span>, créée en 1990, est le premier réseau de télévision privé du <span>Chili</span>. <span>MEGA</span> est une <span>chaîne</span> populaire au <span>Chili. Elle</span> diffuse surtout des nouvelles, de la télé réalité et <span>des sitcoms</span>.<br /><br />L'ancien logo ressemblait davantage à un logo de console de jeux des années 80. La nouvelle identité a, quant à elle, un côté plus moderne  avec l'utilisation d'une typographie à empattement arrondie et aux  éléments graphiques triangulaires multicolores.La nouvelle identité semble diffuser l'idée de multiples facettes.<br /><br />Cette nouvelle identité fait étrangement penser à au<a href="http://logo-bedandy.blogspot.com/2009/09/le-coeur-de-melbourne-bat.html"> logo de la ville Australienne de <span>Melbourne</span>...</a></div><div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TSEEOmpp-XI/AAAAAAAACTI/GqHP42ICue0/s1600/MEGA-Melbourne.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TSEEOmpp-XI/AAAAAAAACTI/GqHP42ICue0/s400/MEGA-Melbourne.jpg" width="400" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>537</wp:post_id>
		<wp:post_date><![CDATA[2011-01-05 10:34:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>La Mega ville de Melbourne</title>
		<link>http://yannickbourenane.com/preprod/2011/01/05/la-mega-ville-de-melbourne/</link>
		<pubDate>Wed, 05 Jan 2011 00:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-mega-ville-de-melbourne/</guid>
		<description></description>
		<content:encoded><![CDATA[<span   style="  ;font-family:Times;font-size:medium;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TSEEOmpp-XI/AAAAAAAACTI/GqHP42ICue0/s1600/MEGA-Melbourne.jpg" style="margin-left: 1em; margin-right: 1em; "><img border="0" height="158" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TSEEOmpp-XI/AAAAAAAACTI/GqHP42ICue0/s400/MEGA-Melbourne.jpg" width="400" style="cursor: move; " /></a></span><div><br /></div><div>11,300 kms. Quel rapport me direz-vous ? C'est la distance entre le Chili, pays d'origine de la chaîne de télévision MEGA et la ville australienne, Melbourne. </div><div>Et puisqu'on parle de rapport, voyez la ressemblance des deux identités visuelles. </div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>538</wp:post_id>
		<wp:post_date><![CDATA[2011-01-05 01:28:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>7977</wp:comment_id>
			<wp:comment_author><![CDATA[Classement des logos selon leurs tarifs | Neadkolor.com]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[]]></wp:comment_author_email>
			<wp:comment_author_url>http://neadkolor.com/infos-actus/marketing/classement-logos-tarifs/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[70.33.246.20]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-30 19:36:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-30 17:36:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[[...] par bon nombre de sociétés tel qu&rsquo;un centre commercial chinois (copie à 100% !) ou une chaîne de télé chilienne (copie moins [...]]]></wp:comment_content>
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		<title>Logo des jeux olympiques de Rio 2016</title>
		<link>http://yannickbourenane.com/preprod/2011/01/04/logo-des-jeux-olympiques-de-rio-2016/</link>
		<pubDate>Tue, 04 Jan 2011 20:55:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[Le président du comité international olympique, Jacques Rogge, a présenté le logo des jeux olympiques de Rio 2016.<br />Contrairement aux jeux olympiques de Londres 2012, qui se targue d'un logo très structuré et angulaire, celui de Rio est dans la rondeur et les courbes du carnaval, les valeurs de la rencontre et de l'échange (qui sont très similaires aux valeurs véhiculées par les logos de coupe du monde de football).<br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>539</wp:post_id>
		<wp:post_date><![CDATA[2011-01-04 21:55:00]]></wp:post_date>
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		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[Guillaume Krystlik]]></wp:meta_value>
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		<title>VSD revient à son ancien logo</title>
		<link>http://yannickbourenane.com/preprod/2010/12/31/vsd-revient-a-son-ancien-logo/</link>
		<pubDate>Fri, 31 Dec 2010 18:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/vsd-revient-a-son-ancien-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><img border="0" height="157" src="http://4.bp.blogspot.com/-nBOdd3pPIpY/TZSxrnMb7CI/AAAAAAAACoY/JbS5DS9lUOY/s400/vsd-logo.jpg" width="400" /></div><div style="text-align: left;">Le magazine du Groupe Prisma Presse, <a href="http://www.vsd.fr/">VSD,</a> qui se veut porter un regard différent sur l'actualité souhaite revenir aux sources de ses valeurs de marque et remet en scène son ancien logo, le blanc sur fond rouge n'aura duré qu'un an.</div><div style="clear: both; text-align: center;"></div><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-rmaXBD3ak_k/TZSxsunr7eI/AAAAAAAACoc/TFB3loCSTwU/s1600/vsd-historique-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="40" src="http://1.bp.blogspot.com/-rmaXBD3ak_k/TZSxsunr7eI/AAAAAAAACoc/TFB3loCSTwU/s320/vsd-historique-logo.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>540</wp:post_id>
		<wp:post_date><![CDATA[2010-12-31 19:53:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Changement de logo en 4 mois pour Stylia</title>
		<link>http://yannickbourenane.com/preprod/2010/12/31/changement-de-logo-en-4-mois-pour-stylia/</link>
		<pubDate>Fri, 31 Dec 2010 18:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/changement-de-logo-en-4-mois-pour-stylia/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-qMe_6v5bCS4/TZSsaeeAnWI/AAAAAAAACoI/l6bJkgJ6FkQ/s1600/stylia-logo.jpg"><img src="http://4.bp.blogspot.com/-qMe_6v5bCS4/TZSsaeeAnWI/AAAAAAAACoI/l6bJkgJ6FkQ/s400/stylia-logo.jpg" alt="" width="400" height="218" border="0" /></a></div>
<div style="clear: both; text-align: center;"></div>
En juillet 2010, la chaîne Odyssée était remplacée par la <a href="http://logo-bedandy.blogspot.com/2010/07/stylia-rempalce-odyssee.html">nouvelle marque</a> <a href="http://www.stylia.fr/">Stylia</a>. Après <a title="La Chaîne Info" href="http://fr.wikipedia.org/wiki/La_Chaîne_Info">LCI</a>, <b>Odyssée</b> est la seconde chaîne thématique du <a href="http://fr.wikipedia.org/wiki/Groupe_TF1">groupe TF1</a>, créée en <a title="1996 à la télévision" href="http://fr.wikipedia.org/wiki/1996_à_la_télévision">1996</a> pour être la chaîne documentaire du bouquet <a title="TPS (Télévision par satellite)" href="http://fr.wikipedia.org/wiki/TPS_%28Télévision_par_satellite%29">TPS</a> dont TF1 était actionnaire, et concurrencer <a title="Planète (chaîne de télévision)" href="http://fr.wikipedia.org/wiki/Planète_%28chaîne_de_télévision%29">Planète</a>, la chaîne documentaire du bouquet <a title="CanalSat" href="http://fr.wikipedia.org/wiki/CanalSat">Canal Satellite</a>. La chaîne qui élargit son champs d'action a déjà changé de logo pour une identité de type manuscrite, plus féminine et beaucoup moins impactante.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>541</wp:post_id>
		<wp:post_date><![CDATA[2010-12-31 19:26:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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		<title>M6 Boutique change de logo</title>
		<link>http://yannickbourenane.com/preprod/2010/12/31/m6-boutique-change-de-logo/</link>
		<pubDate>Fri, 31 Dec 2010 17:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/m6-boutique-change-de-logo/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-lBX5ovPiOok/TYtq7zajmtI/AAAAAAAACis/Yi4sD5zMGgQ/s1600/M6boutique-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="https://lh6.googleusercontent.com/-lBX5ovPiOok/TYtq7zajmtI/AAAAAAAACis/Yi4sD5zMGgQ/s400/M6boutique-logo.jpg" width="400" /><br /></a></div><div style="clear: both; text-align: left;">Le service de Téléachat de la chaîne M6 a changé de nom et de logo, "M6 Boutique la Chaîne" devient "<a href="http://www.m6boutique.com/home.asp">M6 Boutique & Co</a>" qui a l'air de présenter une volonté certaine de diversification sans vraiment savoir laquelle, probablement avec le développement de points de distribution physiques. A cette image, le logo paraît bien faible.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>542</wp:post_id>
		<wp:post_date><![CDATA[2010-12-31 18:01:00]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>12448</wp:comment_id>
			<wp:comment_author><![CDATA[Avis m6 boutique]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lyra.dore@laposte.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.avis-boutiques.com/avis/m6boutique.com/home.asp</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[105.156.32.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-11 18:03:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-11 16:03:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour l'information!! 
Bonne fin de journée.]]></wp:comment_content>
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	<item>
		<title>Angénieux a un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2010/12/26/angenieux-a-un-nouveau-logo/</link>
		<pubDate>Sun, 26 Dec 2010 17:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/angenieux-a-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ZdVvnyoWcoM/TZSlb-s8qfI/AAAAAAAACn0/MzNQHGtJoSc/s1600/angenieux-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://2.bp.blogspot.com/-ZdVvnyoWcoM/TZSlb-s8qfI/AAAAAAAACn0/MzNQHGtJoSc/s400/angenieux-logo.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-SWaRkNIeFp0/TZSkspNSfAI/AAAAAAAACnw/G6IvvStXYGo/s1600/alsa-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>A l'occasion de ses 75 ans, <a href="http://www.angenieux.com/zoom-objectifs/news.php?rub=18&id=30">Angénieux</a>, filiale à 100 du groupe Thalès, fabricant de systèmes optiques et optroniques, spécialisé dans les <a href="http://www.angenieux.com/zoom-objectifs/index.php?rub=1" style="color: #d80016; text-decoration: none;">zooms pour le Cinéma</a> et la <a href="http://www.angenieux.com/zoom-objectifs/index.php?rub=2" style="color: #d80016; text-decoration: none;">Télévision</a>,  pour la Surveillance et la Sécurité ainsi que dans les jumelles de  Vision  Nocturne, a entrepris une démarche de refonte de son identité. «<i> La typographie géométrique choisie pour ce logo est rigoureuse et  technique, en adéquation avec les technologies de pointe maîtrisées. Les  lettres rondes font référence au monde de l’optique. La couleur  dominante, le gris, gage de sérieux, évoque la technologie et la  modernité. Le rouge, couleur combative, renvoie à différents  imaginaires, celui du cinéma notamment. L’accent modernisé est conservé  comme marque de respect au passé. Le traitement graphique et chromatique  de la première lettre initie un mouvement, donne une impulsion, une  force, une dynamique. La tangence est le propre d’une technique  industrielle délicate et pointue. L’effet de symétrie dans la lettre « g  » marque un tout fini, complet, parfait et réaffirme la virtuosité  technique de l’entreprise</i>. » souligne Jean-François Martin, directeur  artistique, Studio QOOQ. Le lien entre les raisons et une création ont-ils besoin d'être si forts?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>543</wp:post_id>
		<wp:post_date><![CDATA[2010-12-26 18:58:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Combien coûte un logo ?</title>
		<link>http://yannickbourenane.com/preprod/2010/12/23/combien-coute-un-logo/</link>
		<pubDate>Thu, 23 Dec 2010 15:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-mekUjZcCwH8/UBvps_yURSI/AAAAAAAAG_o/WVtYht5C3NE/s1600/noel-logo-bis.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-mekUjZcCwH8/UBvps_yURSI/AAAAAAAAG_o/WVtYht5C3NE/s640/noel-logo-bis.jpg" width="450" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"></div><br /><a href="http://logo-bedandy.blogspot.com/">Combien coûte un logo </a>? A l'occasion des fêtes de fin d'année, le <a href="http://logo-bedandy.blogspot.com/">blog des identités visuelles</a> Be Dandy vous présente en une image le coût des logos qui ont fait l'objet de marchés publics depuis 4 ans et quelques autres logos célèbres dont on connait le tarif. Cela va de 35$ à plus de 2 millions d'€, naturellement, certains projets recouvrent plus que le logo seul, d'autres ont été réalisés il y a très longtemps. En cliquant sur "lire plus", vous trouverez la liste de tous les tarifs.<br /><a name='more'></a><br /><span style="font-weight: bold;">MARCHE PUBLIC/LOGO SEUL PRIX</span><br /><br />2006: Musée d’art moderne de Lille        <br />104 000€ AGENCE THERESE TROIKA<br /><br />2007: Conseil supérieur de la pêche        <br />49 900€ AGENCE INTERBRAND<br /><br />2008: Conseil général de Seine St Denis<br />52 500€ AGENCE EURO RSCG CORPORATE<br /><br />2008: Conseil général des Landes          <br />139 200€ AGENCE  DRAGON ROUGE<br /><br />2008: Hôtel d’agglomération d’agglopolys<br />14 700€ AGENCE LIEU PUBLIC<br /><br />2008: Hôpitaux de Paris<br />18 500€ AGENCE MILLE 909<br /><br />2009: Etablissement public de gestion du Quartier d’affaires de la Défense    <br />50 250€ AGENCE 4UATRE<br /><br />2010: Le Creusot-Montceau                    <br />4 500€ AGENCE MANUEL SANTOS<br /><br /><span style="font-weight: bold;">MARCHE PUBLIC PRIX LOGO + CHARTE GRAPHIQUE</span><br /><br />2006: Département de la Vendée, historial de la Vendée.<br />30 800€ AGENCE CARRE NOIR<br /><br />2008: Département du Loiret.                                   <br />106 000€ AGENCE DRAGON ROUGE<br /><br />2008/2009: Conseil général des Hauts de Seine. <br />59 700€ AGENCE PIXOLIS SA<br /><br /><span style="font-weight: bold;">LOGO SEUL</span><br /><br />2003: Anpe<br />2,4 millions € AGENCE RSCG<br /><br />2008 : Pôle Emploi<br />500 000€ AGENCE NOMEN.<br /><br />2008 : Montreal<br />487 000€ AGENCE INCONNUE<br /><br />2009: Burnley <br />110 000£ - 129 700€ NORTH WEST DEVELOPMENT AGENCY (NDWA)<br /><br />2010 : Lozère:<br />15 600€ AGENCE SYMAPS<br /><br />2009 : Charente<br />36 000€ AGENCE INCONNUE<br /><br />2009 : Angoulême<br />12 000€ AGENCE LINER<br /><br />1971 : NIKE<br />35$ Caroline Davidson, étudiante graphique.<br /><br />2008/2009: Sdis d’Ille et vilaine.                          <br />25 000€ AGENCE KHEOPS<br /><br />2009: Syctom de l'agglomération parisienne. <br />22 570€ AGENCE KAZOAR<br /><br />2009: Archives nationales.            <br />45 000€ AGENCE RUEDI BAUR<br /><div><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>544</wp:post_id>
		<wp:post_date><![CDATA[2010-12-23 16:38:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510637182;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6382;}i:1;a:1:{s:2:"id";i:511;}i:2;a:1:{s:2:"id";i:11981;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>617</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-23 19:16:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-23 18:16:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comment peut on payer un logo 2,4 Millions d'€ ? C'est vraiment hallucinant]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>618</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-23 19:56:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-23 18:56:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A mon avis, parce que tout est compté dedans, les déclinaisons sur tous les outils et toutes les agences en France... Depuis ce tollé d'ailleurs, les institutions prennent garde à séparer les lots pour éviter d'être montrés du doigt]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>619</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-26 14:16:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-26 13:16:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je confirme que les 2,4 millions englobent tous les supports de communication et les enseignes des 1000 agences.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>621</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-27 17:20:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-27 16:20:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[3 millions si on compte le logo pole emploi !!! MDR !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>622</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-30 20:41:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-30 19:41:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Comment peut on payer un logo 2,4 Millions d'€ ? C'est vraiment hallucinant"<br />Hmm... Avec l'argent taxé aux pigeons peut-être?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>623</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-30 20:52:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-30 19:52:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[120 000 pour le département de la Lozère...Nous sommes un peu plus de 60 000 habitants...Les salopards!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>624</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-30 21:28:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-30 20:28:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Fantastique...  une agence qui a des clients sans se faire de pub a l'audace de payer plus de 2 millions d'euros pour un logo. C'est dingue. <br />Il manque le splendide logo socialiste de la région Rhône-Alpes...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>625</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-30 21:43:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-30 20:43:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quand on sait que le logo de l'anpe a été remplacé quelques mois après par celui de pôle emploi, voilà encore un gaspillage scandaleux de notre bureaucratie d'état !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>626</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-31 01:09:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-31 00:09:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est de la magouille pure !<br />Une sorte d'emploi fictif, si vous voulez.<br />Si le maire a un pote qui peut tracer deux traits, il lui file le job, quitte a monter une boîte spécialement pour ça.<br />De toute façon c'est le contribuable qui paye !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>627</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-12-31 01:12:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-31 00:12:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il est temps que le peuple se soulève !<br />Certains dorment dehors, je vous le rappelle !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>628</wp:comment_id>
			<wp:comment_author><![CDATA[Yann]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2010-12-31 09:25:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-12-31 08:25:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plus c'est prétentieux, plus c'est cher ! La pompe permet de cacher et compenser l'absence. Une société creuse achètera un titre ronflant, un "super" logo, un artifice, un symbole. On voit  Nike (35$) d'un côté, qui se concentre sur le produit et dont le succès repose sur le travail (le succès s'incarne alors peu à peu dans le logo), et de l'autre côté, les "politiciens", qui mettent le paquet sur le blabla et rien sur le produit (si tant est que le "produit" en question ne soit pas que l'enfumage lui-même, le blabla).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>631</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-05 23:56:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-05 22:56:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La correctrice que je suis regrette, concernant le graphique, que la taille des boules de Noël ne soient pas proportionnelle au coût des logos, ça l'aurait rendu plus parlant.<br />Par ailleurs, courage et longue vie aux graphistes talentueux.<br />S.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>632</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-06 19:42:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-06 18:42:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cher Madame, pour ne pas favoriser une mauvaise publicité. La taille des boules incluent la taille du logo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>638</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-07 22:27:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-07 21:27:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le Maire PS de Tourcoing s'est payé récemment un logo à 200.000 euros !!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>648</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-09 21:38:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-09 20:38:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[son numéro de télépone...?!?!?! $$$$-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>662</wp:comment_id>
			<wp:comment_author><![CDATA[perelman]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-17 11:18:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-17 10:18:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je suis très (agréablement) surpris du coût annoncé du logo Nike. Belle claque à tous les prétentieux.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>666</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-31 13:04:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-31 12:04:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis doublement scandalisé<br /><br />Je suis tres impressionné par tout les commentateurs qui croient que le cout d'un logo vaut 35$. Celui de nike date d'une epoque "garage" ou rimait travail au noir, exploitation d'etudiant precaire et on en passe, ca dure un temps.<br /><br />Je suis scandalisé par ces chiffres exhorbitants pour un travail pour la plupart essentiellement mediocre. Le merdier 68ard dans toute son horreur.<br /><br />Réveillez vous.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>797</wp:comment_id>
			<wp:comment_author><![CDATA[tibo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-06 08:43:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-06 06:43:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[pitoyable...quand on voit les résultats...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>918</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-20 18:02:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-20 16:02:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On ne paye pas plusieurs dizaines de milliers d'euros pour un logo, mais pour la démarche de création, propositions, déclinaisons sur tous les supports graphiques. <br /><br />Dans le cas de l'ANPE, c'est un déploiement à échelle national, normal que les coûts soient importants.<br /><br />Pour NIKE, le créateur de la marque a su choisir un visuel simple et intemporel, dans le contexte d'une startup (petite entreprise sans actionnaire ou de compte à rendre, en mode "AGILE"!)<br /><br />Vive les logos à 100K :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1363</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-07 15:22:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-07 13:22:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Soit dit en passant le logo présenté dans l'image n'est absolument pas celui de 2008 : Montreal 487 000€ AGENCE INCONNUE, mais le logo de la ville de Melbourne. A changer donc.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1429</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-13 15:44:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-13 13:44:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[2'400'000 € le logo de l'ANPE pour RSCG!!!! A-H-U-R-I-S-S-A-N-T! (petit rappel: RSCG = HAVAS = BOLORE = ... JET PRIVE POUR NICO)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1500</wp:comment_id>
			<wp:comment_author><![CDATA[Yvon Boudry]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-19 14:16:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-19 12:16:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Au sujet du logo de l'ANPE, à 2,4 brouettes de billets, j'avais découvert en son temps son exacte réplique, hormis les couleurs, en Italie. J'ai hélas oublié où et qui depuis, mais ce dont je me souviens bien, c'est qu'à priori ce logo italien -était antérieur à celui de notre usine à gaz nationale…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1526</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-05 11:48:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-05 09:48:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour, il s'agit de Reggiani, (entreprise Italienne d'éclairage) :<br />http://www.reggiani.net/<br /><br />Voilà !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1500</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1535</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-21 21:43:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-21 19:43:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Certains l'ont précisés, mais certains tarifs inclus le déploiement total du travail réalisés par une agence, dont les couts d'impression sur de nombreux supports, en grand nombre…<br />Il y'a aussi les droits d'utilisation et/ou de propriété et leur cessation pour lesquels les agences, dont certaines citées… ne se laissent généralement pas faire et ne communiquent pas forcément cela. Oui, cela à un coût comme pour la musique ou le cinéma ! Certains ne sont pas bons du tout, d'autre très bon… mais c'est une création d'oeuvre originale !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1917</wp:comment_id>
			<wp:comment_author><![CDATA[arantes]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sonia@bigfamily.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[213.111.63.219]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-22 19:18:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-22 18:18:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo de l'anpe, agence nationale pour l'emploi qui devait devenir obsolète moins de 3 ans plus tard grâce à la merveilleuse fusion de tous ces services en Pôle emploi est une hérésie pour diverses raisons en plus de celle du prix payé.
N°1 : c'est une copie d'un logo italien (0 création)
N°2 : L'anpe n'ayant pas besoin de se vendre puisqu'elle s'impose à nous et qu'il n'y a aucune concurrence à cette merveilleuse entreprise, avec ou sans logo ça ne change en l'occurence "RIEN"
N°3 : Riche de millions de chômeurs dont des milliers de designer graphique, cette structure eu été bien inspirée d'ouvrir un concours à ses chers dépendants moyennant finances, effet 1 : des économies, effet 2 donner du taf à un chômeur, effet 3 : en terme d'image l'anpe y aurait gagné en cohérence, sympathie (non négligeable).
Bref le cas anpe n'est qu'une vaste anarque et comme toutes les autres elle est énorme, honteuse mais non moins réelle.
Après, la honte c'est de payer un travail de créativité, de recherche etc… le prix d'une paire de chaussures en plastique made in China, faite à la chaîne. Mais ça, le bas peuple y compris celui des agences de Com y est habitué et s'il ne l'est pas ferait bien de vite comprendre que nous sommes passés à l'ère du prêt-créeé, en vente dans n'importe quel distributeur automatique à la cafète.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>7166</wp:comment_id>
			<wp:comment_author><![CDATA[David]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[david.lefevre@kalipub.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.229.220.191]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-29 19:04:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-29 17:04:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Que les graphistes vivent de leur travail d'accord, que les entreprises se payent de beaux logos d'accord. Mais l'ANPE qui se paye un logo à 2,4 millions pour changer juste après...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8294</wp:comment_id>
			<wp:comment_author><![CDATA[sile]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[simonslx@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[195.160.149.36]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-16 17:52:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-16 15:52:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour info:
Le logo Nike a certe couté 35 usd de l'époque soit l'équivalent de 200/250 euros actuels.

Ce que peu de gens disent et savent, c'est que la graphiste C. Davidson a reçu de la part de Phil Knight (pdg de nike et fondateur), une bague en or édité à 3 exemplaires avec le logo de la boite (sertie d'un diamant à 250 000 dollars ) ainsi qu'un paquet d'actions la mettant definitivement à l'abri du besoin jusqu'à sa mort...

+s]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>L&#039;ONU femmes dévoile son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/02/09/lonu-femmes-devoile-son-logo/</link>
		<pubDate>Wed, 09 Feb 2011 10:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lonu-femmes-devoile-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TVJX-5-h3bI/AAAAAAAACX4/R2Y7hKy5iR8/s1600/logo-onu-femmes.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TVJX-5-h3bI/AAAAAAAACX4/R2Y7hKy5iR8/s400/logo-onu-femmes.jpg" width="400" /></a></div><br />Le logo de <a href="http://www.unwomen.org/fr">l'ONU femmes</a> a été dévoilé le 30 Janvier 2011 à Addis-Abeba, lors du 16ème Sommet de l'Union africaine. Il fut présenté par le secrétaire général de l'ONU, M. Ban Ki-Moon et la directrice exécutive de l'ONU femmes, Michelle Bachelet (ancienne présidente du Chili de 2006 à 2010).<br /><br /><a name='more'></a><br /><br />Cette identité visuelle marque l'entrée en fonction de l'institution qui aura pour but "<span style="font-style: italic;">de lutter contre les discriminations sexistes, d’accélérer les actions de l’ONU en faveur de l’égalité des sexes et d’oeuvrer pour l’autonomisation de la gente féminine" </span>explique Michelle Bachelet.<br /><br />Ce logo se construit autour du symbole féminin et vient marquer l'égalité des sexes symbolisée par le signe égale, tandis que la forme ronde vient symboliser le globe terrestre. Le symbole de l'ONU est bien évidemment présent. <span style="font-style: italic;"><br /><br />"Au cours de ces quatre derniers mois, j’ai eu l’occasion de consulter mes collègues du système des Nations Unies, et beaucoup d’entre vous, sur la manière dont ONU Femmes peut établir des priorités qui apporteront une valeur ajoutée notable aux initiatives déployées par les Nations Unies en vue d’aider les pays à faire progresser l’égalité des sexes et l’autonomisation des femmes. On m’a également fait part d’idées très intéressantes sur la manière dont nous pouvons travailler ensemble pour réaliser ces objectifs." déclare Michelle Bachelet.<br /></span><br /><span style="font-style: italic;"><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>505</wp:post_id>
		<wp:post_date><![CDATA[2011-02-09 11:14:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-02-09 10:14:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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		<title>Nouvelle identité visuelle pour le Vietnam</title>
		<link>http://yannickbourenane.com/preprod/2011/02/08/nouvelle-identite-visuelle-pour-le-vietnam/</link>
		<pubDate>Tue, 08 Feb 2011 10:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TVAAgM3RnWI/AAAAAAAAALw/OoIXDHBDDkI/s1600/logo_vietnam.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5570953292266184034" src="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TVAAgM3RnWI/AAAAAAAAALw/OoIXDHBDDkI/s400/logo_vietnam.jpg" style="cursor: hand; cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;">Le tourisme au Vietnam sera symbolisé par ce logo sur la période 2011-2015. Ce dernier est le gagnant d'un concours lancé en août 2010 regroupant 233 participants.</span></span><span  style="font-size:medium;"><br /><span  style="font-family:Georgia, 'Times New Roman', serif;"></span><br /><span  style="font-family:Georgia, 'Times New Roman', serif;"></span><br /></span><span  style="font-family:Georgia, 'Times New Roman', serif;"><a name='more'></a></span><span  style="font-size:medium;"><br /></span><div><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><br /></span></span></div><div><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;">Avant de parler du logo, petite parenthèse de culture générale. Le Vietnam, pays d'Asie du sud compte 85 000 millions d'habitants, il est bordé par la Chine au nord, le Laos, le Cambodge et le golfe de la Thaïlande à l'ouest, la mer de Chine méridionale à l'est et au sud. Sa capitale est Hanoï. </span></span><span  style="font-size:medium;"><br /></span><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;">L'agence qui a remporté le challenge est la Cowan Vietnam Company Ltd. L'étoile qui est présente sur le nouveau logo rend hommage à celle du drapeau national. </span></span></div><div><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;">Le logo quant à lui, change radicalement. Le rouge disparait pour un bleu foncé en gras, "Vietnam" est surmonté d'une étoile colorée. Ce qui lui donne une impression de mouvement mais également une sensation de lourdeur.</span></span><span  style="font-size:medium;"><br /></span><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;">"Vietnam" retrouve sa majuscule et perd sa flamme pointée sur le "I". La signature change elle aussi. Puisque le </span></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;">"Le charme caché"</span></span></i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"> laisse place à </span></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;">"Un orient différent</span></span></i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;">". Le "Différent" est accentué par un tracer "fait main".  </span></span><span  style="font-size:medium;"><br /></span><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><br /></span></span></div><div><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;">Pour les plus curieux, voilà les travaux effectués par les deux candidats occupant la 2 et 3ème place :</span></span></div><div><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><br /></span></span></div><div style="text-align: right;"><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><span  style=" ;font-family:Georgia, serif;"><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;">"Vietnam, le pays du sourire"</span></span></i></span></span></span></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TVAHcGsfNvI/AAAAAAAACXs/mdjPa7mx9dU/s1600/Vietnam-un-pays-du-sourire.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span  style="font-size:medium;"><span  style="color:#000000;"><img border="0" height="160" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TVAHcGsfNvI/AAAAAAAACXs/mdjPa7mx9dU/s320/Vietnam-un-pays-du-sourire.jpg" width="320" /></span></span></a><span  style="font-family:Georgia, 'Times New Roman', serif;"><i><span  style="font-size:medium;"><br /></span></i></span></div><span  style="font-size:medium;"><br /></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><br /></span></span></i><span  style="font-size:medium;"><br /></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><br /></span></span></i><span  style="font-size:medium;"><br /></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><br /></span></span></i><span  style="font-size:medium;"><br /></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><br /></span></span></i><span  style="font-size:medium;"></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"></span></span></i><span  style="font-size:medium;"></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"></span></span></i><span  style="font-size:medium;"></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"></span></span></i><span  style="font-size:medium;"></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"></span></span></i><span  style="font-size:medium;"></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"></span></span></i><span  style="font-size:medium;"><br /></span><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TVAHeuZJtYI/AAAAAAAACXw/aAfRjQ_bKks/s1600/fierte%25CC%2581-de-lAsie-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span  style="font-size:medium;"><span  style="color:#000000;"><img border="0" height="161" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TVAHeuZJtYI/AAAAAAAACXw/aAfRjQ_bKks/s320/fierte%25CC%2581-de-lAsie-logo.jpg" width="320" /></span></span></a><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><br /><div style="text-align: right;"><span  style="font-family:Georgia, serif;"><span style="font-style: normal;"><span  style=" ;font-family:Arial, Helvetica, sans-serif;"><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-style: normal; font-family:Times;"><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-style: normal; font-family:Arial, Helvetica, sans-serif;"><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;">Vietnam, la fierté de l'Asie"</span></span></i></span></span></i></span><span  style="font-size:medium;"> </span></span></i></span></span></span></div></span></span></i><span  style="font-size:medium;"><span  style="font-family:Georgia, 'Times New Roman', serif;"><i><br /></i></span></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><br /></span></span></i><span  style="font-size:medium;"><br /></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><br /></span></span></i><span  style="font-size:medium;"><br /></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><br /></span></span></i><span  style="font-size:medium;"></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"></span></span></i><span  style="font-size:medium;"></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"></span></span></i><span  style="font-size:medium;"></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"></span></span></i><span  style="font-size:medium;"></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"></span></span></i><span  style="font-size:medium;"></span><i><span  style="font-family:Georgia, 'Times New Roman', serif;"><span  style="font-size:medium;"><span style="font-style: normal;"><span  style="font-family:Georgia, serif;"><br /></span></span></span></span></i><div><span   style=" ;font-family:Arial, Helvetica, sans-serif;color:#262626;"><div><span  style="font-size:x-small;"><br /></span></div></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>506</wp:post_id>
		<wp:post_date><![CDATA[2011-02-08 11:30:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>679</wp:comment_id>
			<wp:comment_author><![CDATA[Pinkfrenetik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.pinkfrenetik.com/blog</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-02-09 08:19:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-09 07:19:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vietman le pays du sourire aurait remporté la première place si j'avais été du jury...]]></wp:comment_content>
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		<title>Cofinoga : nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/02/07/cofinoga-nouveau-logo/</link>
		<pubDate>Mon, 07 Feb 2011 12:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/cofinoga-nouveau-logo/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TVA1cSsGqnI/AAAAAAAACX0/4ggJIB6dRDs/s1600/logo_cofinoga.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TVA1cSsGqnI/AAAAAAAACX0/4ggJIB6dRDs/s400/logo_cofinoga.jpg" width="400" /></a></div><br />En Janvier 2011 <a href="http://www.cofinoga.fr/accueil.do?idgroupe=GOM01#bi_tracked=1">Cofinoga</a>, filiale de <a href="http://www.lasergroup.eu/">LaSer</a>, a déposé sa marque pour la création de son nouveau logo. La date de publication du logo affiché dans le BOPI de <a href="http://www.inpi.fr/">L'Inpi</a> n'est pas encore connue.<br /><a name='more'></a><br /><div><br /><div><a href="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TU_N-XncMqI/AAAAAAAAALo/2mBNxKJlSe0/s1600/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-02-07%2B%25C3%25A0%2B11.41.58.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5570897735455617698" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TU_N-XncMqI/AAAAAAAAALo/2mBNxKJlSe0/s400/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-02-07%2B%25C3%25A0%2B11.41.58.png" style="float: left; height: 223px; margin: 0px 10px 10px 0px; width: 400px;" /></a>L'entreprise Française Cofinoga est l'acronyme de La Compagnie Financière Des Nouvelles Galeries. La société de crédit à été créée en 1968. La marque Cofinoga est d'abord spécialisée dans les crédits à la consommation pour particuliers. En devenant LaSer Confinoga elle s'est élargie vers les programmes de fidélisation, les centres d'appels, la monétique pour les magasins. La marque est présente dans 7 pays européens.</div><div><div>Ce changement de logo est dû au regroupement, annoncé par le groupe courant 2011, entre la société <a href="http://www.mediatis.fr/">Mediatis</a> filiale du groupe et Cofinoga. Le changement d'image n'est pas encore effectif. Le nom du regroupement reste Cofinoga. </div><div><a href="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TU_N44gS2UI/AAAAAAAAALg/miWuADKpQXc/s1600/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-02-07%2B%25C3%25A0%2B11.42.20.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5570897641204799810" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TU_N44gS2UI/AAAAAAAAALg/miWuADKpQXc/s400/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-02-07%2B%25C3%25A0%2B11.42.20.png" style="float: left; height: 228px; margin: 0px 10px 10px 0px; width: 400px;" /></a>Le nouveau logo de la marque s'équipe du Gris Pantone Cool Gray 10, du Violet Pantone 512C et du Rose Pantone 226C et quitte son cadre rose imposant. La typographie devient plus carré et perd sa majuscule. La nouvelle identité amène à penser que les deux ronds sous le nom de la marque symbolisent Médiatis et son héritage ainsi que Cofinoga. La marque a  également déposé trois signatures<br /><i>"A nous de rendre le crédit plus utile", "A nous de rendre le crédit plus simple", "A nous de rendre le crédit plus clair".</i></div><div><br /><br /><br /><div><div style="margin: 0px;">Pour plus d'infos consulter <a href="http://www.pmdm.fr/wp/2011/02/04/un-nouveau-logo-pour-cofinoga/">la source</a>.</div></div><br /></div><div><span style="color: #555555; font-family: Arial,Helvetica,sans-serif;"></span><br /><span style="color: #555555; font-family: Arial,Helvetica,sans-serif;"></span><br /><span style="color: #555555; font-family: Arial,Helvetica,sans-serif;"><div><span style="color: black; font-family: Georgia,serif; font-size: medium;"><span><br /></span></span></div><div><span style="color: black; font-family: Georgia,serif; font-size: medium;"><span><br /></span></span></div></span></div><div><span style="font-family: sans-serif; line-height: 19px;"></span><br /><span style="font-family: sans-serif; line-height: 19px;"></span><br /><span style="font-family: sans-serif; line-height: 19px;"><div style="line-height: 1.5em; margin: 0.4em 0px 0.5em;"><br /></div></span></div><div><div><br /></div><div><span style="color: #555555; font-family: Arial,Helvetica,sans-serif;"></span><br /><span style="color: #555555; font-family: Arial,Helvetica,sans-serif;"></span><br /><span style="color: #555555; font-family: Arial,Helvetica,sans-serif;"><div style="line-height: 18px; margin: 0px; padding: 0px 0px 10px;"><br /></div></span></div></div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>507</wp:post_id>
		<wp:post_date><![CDATA[2011-02-07 13:03:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-02-07 12:03:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
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			<wp:comment_id>678</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-02-07 19:41:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-07 18:41:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ya pas un soucis sur l'avant l'apres ????]]></wp:comment_content>
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	<item>
		<title>Le G20 2011 dévoile son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/02/04/le-g20-2011-devoile-son-logo/</link>
		<pubDate>Fri, 04 Feb 2011 11:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TUvOudv_NpI/AAAAAAAACXk/Km40yZ2AKQI/s1600/logo-g20.jpg" style="margin-left: 1em; margin-right: 1em;"><img src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TUvOudv_NpI/AAAAAAAACXk/Km40yZ2AKQI/s400/logo-g20.jpg" border="0" height="158" width="400" /></a></div><br />Le Groupe des 20, G20, est un groupe qui rassemble 19 pays ainsi que <span>l'Union</span> européenne. Parmi les 19 pays on retrouve les membres du G8, neuf économies <span>émergentes</span> (<span>Afrique</span> du Sud, <span>Arabie</span> Saoudite, Argentine, Brésil, Chine, Inde, <span>Indonésie</span>, <span>Mexique</span> et <span>Turquie</span>), <span>l'Australie</span> et la <span>Corée</span> du Sud. Après la <span>Corée</span> du Sud en 2010, ce sera en France que se tiendra ce nouveau sommet du G20.<br /><a name='more'></a><i>Il a été créé en 1999, après la succession de crises financières dans  les années 1990. Il vise à favoriser la concertation internationale, en  intégrant le principe de dialogue tout en tenant compte du poids  économique croissant pris par un certain pays</i>.<br /><br />L<a href="http://www.g20-g8.com/g8-g20/g20/francais/accueil.1.html">a présidence française du G20 nous dévoile via le site internet de la manifestation leur logo</a>. Il présente la tour <span>Eiffel</span> stylisée aux couleurs de la France accompagnée du slogan "nouveau monde, nouvelles idées".<br />Le traité graphique du logo fait davantage penser a un logo d'événement sportif qu'à un logo institutionnel traitant d'un événement politique. Au niveau typographique, le choix d'une police sans empâtement très peu graissé a tendance à jouer sur la lisibilité ainsi que le fait d'avoir créer un dégradé de bleu pour reprendre le principe du halo lumineux de la Tour <span>Eiffel</span>. Le slogan aurait pu être plus accentué que le nom afin de mieux structurer l'ensemble.<span style="font-size: 12pt; font-family: Times;"></span><!--EndFragment-->]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>508</wp:post_id>
		<wp:post_date><![CDATA[2011-02-04 12:51:00]]></wp:post_date>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>681</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-02-11 11:28:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-11 10:28:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sympa le logo... il me fait bizarrement penser à un Cosmic Frizz...]]></wp:comment_content>
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		<title>Eurosport lifte son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2011/02/02/eurosport-lifte-son-identite-visuelle/</link>
		<pubDate>Wed, 02 Feb 2011 21:56:00 +0000</pubDate>
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		<content:encoded><![CDATA[Pour cette année 2011 la chaîne de sport européenne <a href="http://www.eurosport.fr/">Eurosport</a> lifte son identité visuelle. Eurosport est une chaîne câblée diffusée en 20 langues dans 59 pays et qui rassemble plus de 123 millions d’abonnés.<br />Afin de renforcer son positionnement "nature et parler vrai", la chaîne proposera un nouvel habillage visuel ainsi que sonore et proposera 18 spots  publicitaires réalisé par l'agence Les Télécréateurs.<br />Ce nouveau logo reste casi identique mais devient plus structuré. Le code couleur est inchangé ainsi que le style graphique. La typographie quand à elle devient plus construite , elle conserve son aspect italique mais devient plus condensée. Le cercle étoilé devient lui aussi plus condensé et ovale. Le nouveau logo verra le jour au 2éme trimestre 2011.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>509</wp:post_id>
		<wp:post_date><![CDATA[2011-02-02 22:56:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>La Bretagne lance sa marque</title>
		<link>http://yannickbourenane.com/preprod/2011/02/02/la-bretagne-lance-sa-marque/</link>
		<pubDate>Wed, 02 Feb 2011 10:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TUgux-MPxqI/AAAAAAAACXQ/eL4HzfMxhuQ/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-02-01+a%25CC%2580+17.02.01.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="140" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TUgux-MPxqI/AAAAAAAACXQ/eL4HzfMxhuQ/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-02-01+a%25CC%2580+17.02.01.png" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div>Jeudi 27 Janvier 2011,  19h30 la marque <a href="http://www.marque-bretagne.fr/">Bretagne</a> est dévoilée devant plus de 1 000 invités triés sur le volet au Liberté à Rennes.<br /><br /><a name='more'></a><br /><div><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TUgzetU1puI/AAAAAAAACXc/4OZlDtfMCOc/s1600/gwennhadu.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="206" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TUgzetU1puI/AAAAAAAACXc/4OZlDtfMCOc/s320/gwennhadu.gif" width="320" /></a>C'est en collaboration avec l'agence Communiquez qu'a été réalisé le logo de la marque. Plus récemment, l'agence lyonnaise Communiquez réalisait la création de la marque région Manche. (Voir le billet sur <a href="http://logo-bedandy.blogspot.com/2011/01/la-manche-cree-sa-marque.html">le logo de la Manche</a>)<br /> La Bretagne a désormais son identité marketing, choix stratégique dans le but d'affirmer le positionnement de la région. Elle désire marquer son identité économique, touristique et territoriale à différentes échelles. Jean-Yves Le Drian, président de la région assure que<i> "Dans un contexte de concurrence universelle entre les territoires, l'image d'une région est déterminante. Le Bretagne jouit d'une grande notoriété et d'un beau capital sympathie mais elle doit gagner en puissance de séduction. Dans les sphères économiques, on n'associe pas encore Bretagne et performance</i>."<br /><br /></div><div><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TUgu3EPms7I/AAAAAAAACXU/5OmLmjEWsHI/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-02-01+a%25CC%2580+17.02.09.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="126" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TUgu3EPms7I/AAAAAAAACXU/5OmLmjEWsHI/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-02-01+a%25CC%2580+17.02.09.png" width="320" /></a>Concernant le logo de la marque, il est en noir et blanc et s'appuie donc sur les  couleurs emblématiques de la Bretagne. Il est également décliné avec une écriture blanche sur le site de la marque. Les trois bandes qui composent les "E" rappellent immédiatement le drapeau breton, le <i>gwenn-ha-du.</i> La typographie en gras, TheMix, quant à elle, est sobre et impose le caractère de la marque. Impression renforcée par l'écriture faite uniquement de majuscules. Ces choix offrent au logotype une lisibilité parfaite. Reste à se demander, pourquoi dans une région au positionnement identitaire et à la culture si riche, le nom de la marque n'est pas décliné en breton. A noter, placé au dessus du nom de la marque, tel un exposant,  le "Be" composé du "B" de Bretagne et des barres horizontales qui forment les "E" donne un côté anglo-saxon. Ce choix révèle une volonté  de la part de la Bretagne de se positionner outre manche.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TUfVLMipA8I/AAAAAAAACW8/GxoeUkvFDOo/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-02-01+a%25CC%2580+10.29.09.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="195" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TUfVLMipA8I/AAAAAAAACW8/GxoeUkvFDOo/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-02-01+a%25CC%2580+10.29.09.png" style="cursor: move;" width="320" /></a></div>La Bretagne désire, aujourd'hui, être reconnue plus largement.</div><div>La marque sera partagée par des entreprises, associations et acteurs public en partenariat avec la région. Ils pourront alors l'utiliser dans leur communication, faisant ainsi de la Bretagne un véritable outil stratégique et marketing. Ce logo est pour la Bretagne une manière de faire connaître ses atouts culturels et touristiques aussi largement qu'elle le peut. Elle veut manifestement se rajeunir et se dynamiser en se détachant d'une image essoufflée.<br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TUgwR6rCwkI/AAAAAAAACXY/dMkLto242GA/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-02-01+a%25CC%2580+17.08.54.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="228" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TUgwR6rCwkI/AAAAAAAACXY/dMkLto242GA/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-02-01+a%25CC%2580+17.08.54.png" width="320" /></a></div><i>"Le dessin du bloc logotype s'inspire de formes familières à la Bretagne, la forme géographique du territoire, celle du faisceau lumineux d'un phare ou d'un pavillon... La composition oblique crée une perspective ouverte qui confère à la marque, dynamisme et ouverture. Ses dimensions sont obtenues en se basent sur la pastille du "trademark". Le bloc logotype s'utilise exclusivement en noir et blanc."</i><br /><br /><br /><div style="font: 14px Helvetica; margin: 0px;"><br /></div><br /><br />En lire d'avantage grâce au <a href="http://www.agence-eco-bretagne.com/Telechargement/BE_codedemarque_COMPLET.pdf">code de la marque</a>.<br /><br /><br />Voir d'autres articles sur les <a href="http://logo-bedandy.blogspot.com/search/label/ville">logos des villes et des régions</a>.<br /><br /><br /></div><div><br /></div><div><span style="color: #413f36; font-family: Arial; font-size: small;"><span style="font-size: 12px; line-height: 22px;"><br /></span></span></div><div><br /></div><div><br /></div><div><span style="color: #363636; font-family: Arial,Helvetica,sans-serif; font-size: small;"><span style="font-size: 12px; line-height: 20px;"><br /></span></span></div><div><br /></div><div><br /></div><div><span style="color: #363636; font-family: Arial,Helvetica,sans-serif; font-size: small;"><span style="line-height: 20px;"><br /></span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>510</wp:post_id>
		<wp:post_date><![CDATA[2011-02-02 11:30:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510648200;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:262;}i:1;a:1:{s:2:"id";i:893;}i:2;a:1:{s:2:"id";i:14790;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>672</wp:comment_id>
			<wp:comment_author><![CDATA[Agora Line TCL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11231234394333169847</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-02 14:13:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-02 13:13:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pfff ... C'est même pas écrit en breton en plus, déjà que c'est bof bof comme logo ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>673</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-02 14:57:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-02 13:57:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Perso, j'aurai mis le petit rond "BE" avant le mot Bretagne pour que ca crée un BE BRETAGNE nettement plus sympa]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>674</wp:comment_id>
			<wp:comment_author><![CDATA[monsieur pop]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.popavenue.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-02 17:23:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-02 16:23:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est fort et moderne :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>675</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-02 19:06:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-02 18:06:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dommage que la société soit lyonnaise et non local !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>686</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-21 17:57:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-21 16:57:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[moi je trouve ce logo simple et vraiment cool. Comme quoi la simplicité est (souvent) gage d'efficacité ! "même pas écrit en breton en plus" > y a pas besoin ils sont déjà assez traditionalistes comme ça pour en rajouter :p]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>701</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-27 11:31:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-27 10:31:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oui, pour une fois qu'une région propose un logo cool et pointu, et pas une pauvre chose graphique consensuelle qui évoque la paperasserie de l'office de tourisme...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le polémique coût du logo de la Lozère</title>
		<link>http://yannickbourenane.com/preprod/2011/02/01/le-polemique-cout-du-logo-de-la-lozere/</link>
		<pubDate>Tue, 01 Feb 2011 16:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-polemique-cout-du-logo-de-la-lozere/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TUgb6qZYkjI/AAAAAAAACXI/wfzkggBo29w/s1600/image_63776574.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TUgb6qZYkjI/AAAAAAAACXI/wfzkggBo29w/s200/image_63776574.jpg" width="200" /></a></div><br /><br />Suite au billet <a href="http://logo-bedandy.blogspot.com/2010/12/combien-coute-un-logo.html">combien coûte un logo</a>, l'agence <a href="http://www.symaps.com/">Symaps</a> qui a conçu le logo de la Lozère est revenue sur le coût de la conception du <a href="http://logo-bedandy.blogspot.com/2010/06/le-logo-lozere.html">logo de la Lozère</a> annoncé par les journaux à 120000 € au lieu de 15600 € soit un tarif dix fois plus élevé que la réalité. Explications de la décomposition du coût d'un logo.<br /><a name='more'></a><br />Marc Lenclud, Directeur Général de l'agence, nous explique le coûit réel du marché public.<br />- Réalisation du logo: <b>15 600€</b><br />- Réalisation de 5 logotypes supplémentaires des satellites du Département ( développement économique, tourisme, aménagement du territoire, enseignement et handicape) :<b> 15 000€</b><br />- Réalisation d'une charte graphique et d'un guide d'application de la marque ( un document de référence de 250 pages incluant, entre autres, 134 déclinaisons de supports dont papeterie, édition, publicité, signalétique, panneautique, objets publicitaires..) <b>25 700€</b><br />- Droits d'utilisation et de reproduction : <b>4500 €</b><br /><b><br /></b><br /><b>Montant total du marché: 60 700€</b><br /><br />"<i>Le montant global de ce marché correspond à 9 mois de travail hors période de l'Appel d'Offres ( 3 mois, 3 tours, 4 présentation soit environ 200h de travail). <br />Il rémunère 1 cadre conseil de l'agence, 1 chef de publicité, 1 Directeur Artistique et 1 infographiste pour les déclinaisons...</i>"<b><br /><br />"</b><i>Si j'ai toujours fustigé le comportement de certaines agences qui abusent de la crédulité de certaines collectivités locales, je regrette inversement ces discours démagogiques et trompeurs sur les réalités du design et de l'identité visuelle.<br />" C'est cher pour un dessin"... j'ai trop souvent entendu ces mots réducteurs dans la bouche de pseudos responsables de la communication.<br />L'identité visuelle exige bien souvent beaucoup plus de temps et d'abnégation qu'une campagne de publicité TV ou une ligne graphique d'édition... Ce n'est pas à vous que je vais l'apprendre.<br />Combien de réunions, combien de pistes créatives pour parvenir à faire partager une conviction sur un logotype car nous sommes trop souvent confrontés à des préjugés, des jugements sommaires quant à une couleur ou une forme...</i> "<br /><br />Encore merci à l'agence Symaps pour ces explications.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>511</wp:post_id>
		<wp:post_date><![CDATA[2011-02-01 17:13:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-02-01 16:13:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510555261;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6382;}i:1;a:1:{s:2:"id";i:718;}i:2;a:1:{s:2:"id";i:544;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>668</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-02 08:47:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-02 07:47:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[moi tout ce que je vois dans ce logo c'est virgin média ^^ et ca me rappel étrangement .. la polémique de tunisie télécom - vs - virgin !!<br />trop cher payé pour une étude baclé apriori]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>670</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-02 11:05:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-02 10:05:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[en effet, on dirait clairement le logo de virgin media. à quoi bon chipoter sur les prix si c est pr copier.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>671</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-02 11:38:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-02 10:38:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il ne me semble pas que TUnisie Telecom ou bien Virgin media ait le monopole du signe infini...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>984</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-26 17:26:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-26 15:26:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une petite précision concernant les tarifs annoncés, pour les "satellites du Département" ce ne sont pas des " réalisations de logotypes supplémentaires" mais un changement de couleur du sigle infini du logo principal...<br />http://logo-bedandy.blogspot.com/2010/06/le-logo-lozere.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>205 ans et un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/02/01/205-ans-et-un-nouveau-logo/</link>
		<pubDate>Tue, 01 Feb 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/205-ans-et-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUbajyBrLWI/AAAAAAAAAJQ/E4kRPNqUYmQ/s1600/logo_blanchporte.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUbajyBrLWI/AAAAAAAAAJQ/E4kRPNqUYmQ/s400/logo_blanchporte.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568378297549270370" /></a><br /><div><br /></div><a href="http://www.blancheporte.fr/">Blancheporte</a>  s'offre une nouvelle identité visuelle et par la même occasion un petit coup de jeune. En 2006 elle fêtait ses 200 ans.<br /><br /><a name='more'></a><br /><a href="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TUaW2f6-cRI/AAAAAAAAAIs/DUGQXuq-6dg/s1600/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-01-31%2B%25C3%25A0%2B11.54.44.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5568303852316160274" src="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TUaW2f6-cRI/AAAAAAAAAIs/DUGQXuq-6dg/s400/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-01-31%2B%25C3%25A0%2B11.54.44.png" style="float: left; height: 261px; margin: 0px 10px 10px 0px; width: 400px;" /></a>La marque membre du <a href="http://www.3suissesinternational.com/html/actualites/actualites.asp?page=1">groupe 3 suisses international</a> depuis 1983, est une société de vente à distance. Aujourd'hui elle livre plus de sept millions de colis par an, faisant d'elle le numéro 3 de la vente à distance en France.<br /><div>C'est avec l'agence Carré Noir Lille, département design de PublicisActiv que la marque a décidé de s'offrir une petite jeunesse. La typographie est désormais noire et sobre, finie la cartouche marron. Le cœur rose est maintenu mais change de place et de positionnement. Lé résultat est un logo simple.</div><div>Le site Internet est revu, la marque s'accompagne maintenant d'une nouvelle égérie en phase avec la cible de la marque (40-60 ans). La marque s'offre un blog officiel, signé "<a href="http://www.jemeblancheportebien.com/">Je me blancheporte bien</a>" où le logo est décliné en blanc depuis le 17 Janvier 2011.</div><div><br /></div><div></div><div><br /></div><div><br /></div><div><span style="  ;font-family:Arial;font-size:small;color:#413f36;"><span style="line-height: 22px;"><br /></span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>512</wp:post_id>
		<wp:post_date><![CDATA[2011-02-01 10:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-02-01 09:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="anniversaire"><![CDATA[Anniversaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>La ville Lens son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/01/31/la-ville-lens-son-nouveau-logo/</link>
		<pubDate>Mon, 31 Jan 2011 12:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUfyB1AqIAI/AAAAAAAAAJ0/ovmVmLp_8XA/s1600/Lens_logo%2Bcopie.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUfyB1AqIAI/AAAAAAAAAJ0/ovmVmLp_8XA/s400/Lens_logo%2Bcopie.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568685577490538498" /></a><br /><div><br /></div>Depuis le 21 Janvier est exposé sur la façade de l'Hôtel de ville le nouveau logo de la <a href="http://www.villedelens.fr/">ville de Lens</a>.<br /><br /><a name='more'></a><br /><br /><div>La ville de Lens est connue pour avoir été l'un des principaux centres urbains du bassin minier du Nord-Pas-de-Calais avec la Compagnie des mines de Lens, pour son équipe de football le Racing Club de Lens et plus récemment pour le Louvre qui doit y être ouvert. A l'occasion des vœux, La municipalité a annoncé s'être offert une nouvelle identité visuelle. La ville ne s'arrête pas là puisqu'elle rénove également son journal local et son site Internet.</div><div><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TUafZEPrULI/AAAAAAAACW4/F59ALKFnobA/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-31+a%25CC%2580+12.38.49.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="173" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TUafZEPrULI/AAAAAAAACW4/F59ALKFnobA/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-31+a%25CC%2580+12.38.49.png" width="320" /></a>Depuis trois ans la ville s'interrogeait sur la stratégie de communication à adopter. Elle a interrogé les Lensois sur ce qui était important à leurs yeux. Le blason devait rester comme symbole de la ville mais être modernisé. Avec la venue du Louvre, c'est toute une ville qui bouge et évolue. Le blason est donc revu et corrigé. Exit les symboles de la royauté et la représentation de la forteresse un peu moyen-âgeux, place à un blason épuré. La couleur bleue, historiquement de droite, est abandonnée par l'édile socialiste pour un rouge davantage en affinité avec les couleurs politiques de la ville. "<i>Il faut savoir tourner la page en capitalisant sur le passé et en donnant un autre élan</i>" précise Sylvain Robert, premier adjoint au Maire. A noter qu'apparait désormais une signature grise à droite de la nouvelle l'identité visuelle. La typographie choisie est sans empattement, la mention "ville de Lens" est orthographié en minuscules dont les rondeurs fantaisistes étonnent sans pour autant donner de la force à la marque-ville.<br /><br />Voir les <a href="http://logo-bedandy.blogspot.com/search/label/ville">actualités des identités visuelles des villes</a>.<br /><br /></div><div><br /></div><div><br /></div><div><br /></div><div><br /></div><div><span   style=" ;font-family:'Trebuchet MS',arial,sans-serif;font-size:small;"><span  style="font-size:12px;"><br /></span></span><br /><div><br /></div><div><span   style=" ;font-family:sans-serif;font-size:small;"><span  style=" line-height: 19px;font-size:13px;"><br /></span></span></div></div>]]></content:encoded>
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		<wp:post_id>513</wp:post_id>
		<wp:post_date><![CDATA[2011-01-31 13:40:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>667</wp:comment_id>
			<wp:comment_author><![CDATA[Aurélie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-01-31 21:09:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-31 20:09:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est juste informe, inodore et insipide]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1265</wp:comment_id>
			<wp:comment_author><![CDATA[chti logo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-02-09 19:38:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-09 18:38:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ouais ils aurait pu laisser la bâtisse de l'ancien logo tout de même même stylisé]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Les magasins Comet liftent leur identité</title>
		<link>http://yannickbourenane.com/preprod/2011/01/28/les-magasins-comet-liftent-leur-identite/</link>
		<pubDate>Fri, 28 Jan 2011 00:48:00 +0000</pubDate>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_LIr-7d9QvwQ/TUE-EhzBB7I/AAAAAAAAAGU/a31GLJyBARU/s1600/logo-comet.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5566798861919389618" src="http://3.bp.blogspot.com/_LIr-7d9QvwQ/TUE-EhzBB7I/AAAAAAAAAGU/a31GLJyBARU/s400/logo-comet.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><br />Fondée en 1933, <a href="http://www.comet.co.uk/">Comet</a> est une chaîne de magasins spécialisés dans les appareils électroménagers et les produits électriques. Avec 248 magasins et 10.000 employés à travers le Royaume-Uni, Comet est un des distributeurs majeurs du Royaume-Uni.<br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TUFFbYxMAfI/AAAAAAAACWg/IHaqgMj_RH8/s1600/logo_comet_ad_washer.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="206" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TUFFbYxMAfI/AAAAAAAACWg/IHaqgMj_RH8/s400/logo_comet_ad_washer.gif" width="400" /></a></div><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TUFFat5VIgI/AAAAAAAACWc/gbmaFiakMpg/s1600/logo_comet_ad_vacuum.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="206" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TUFFat5VIgI/AAAAAAAACWc/gbmaFiakMpg/s400/logo_comet_ad_vacuum.gif" width="400" /></a><div style="clear: both; text-align: center;"></div>En septembre 2010 Comet avait entrepris de réorganiser son approche marque/client en créant une nouvelle identité. Ce changement avait été annoncé à travers une nouvelle campagne publicitaire créée par Euro RSCG Londres, ainsi qu'un nouveau slogan "Venir et jouer" ("Come and Play" ).<a href="http://www.venturethree.com/#/work/comet-1/comet-1/01"> Venturethree studio</a> a conçu la nouvelle identité de la marque, le style visuel illustratif ainsi que le logo. Nouveau logo qui vient en remplacement du logo noir et or avec une typo plus douce, et une couleur plus harmonieuse (orange et blanc). Nouveau point fort de ce lifting, leur illustration associée à des couleurs vives et audacieuses, qui ont été mises en place dans tous les magasins, en leur donnant une sensation de fraîcheur et de modernité. Les spots publicitaires communiquent eux aussi sur le fait de s'amuser.<br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TUFFdeTpLJI/AAAAAAAACWk/X1gaRX_FWiU/s1600/logo_comet_typeface.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="267" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TUFFdeTpLJI/AAAAAAAACWk/X1gaRX_FWiU/s400/logo_comet_typeface.gif" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TUFFeGZJXhI/AAAAAAAACWo/HZB5ZzXCJn8/s1600/logo_comet_ad_newspaper.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TUFFVwb8BSI/AAAAAAAACWU/sK-rk1ok5gg/s1600/logo_comet_store.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="221" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TUFFVwb8BSI/AAAAAAAACWU/sK-rk1ok5gg/s400/logo_comet_store.jpg" width="400" /></a><img border="0" height="201" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TUFFeGZJXhI/AAAAAAAACWo/HZB5ZzXCJn8/s400/logo_comet_ad_newspaper.jpg" width="400" /></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TUFFe7dnTOI/AAAAAAAACWs/6S8A2cKYOxw/s1600/logo_comet_ad_train.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="233" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TUFFe7dnTOI/AAAAAAAACWs/6S8A2cKYOxw/s400/logo_comet_ad_train.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TUFFf5lUrGI/AAAAAAAACWw/1RS9iy2uHec/s1600/logo_comet_shopping_bags.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="232" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TUFFf5lUrGI/AAAAAAAACWw/1RS9iy2uHec/s400/logo_comet_shopping_bags.jpg" width="400" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://press.comet.co.uk/index.php?cID=305&cType=news"><br />Bill Moir, chef du marketing de Comet, a déclaré:</a><br /><br /><span style="font-style: italic;">"Notre recherche montre que les gens aiment la nouvelle marque Comet; qu'elle est divertissante et plus accessible. Nous sommes vraiment ravis d'accueillir nos clients dans nos magasins en les invitant à "Venir et Jouer". Nos sympathiques spécialistes en magasin ont toutes les connaissances nécessaires pour aider les clients à faire les bons choix et les aider à comprendre la technologie et leurs étonnants avantages qu'ils peuvent apporter à leur vie."</span><br /><br />Russ Lidstone, PDG d'Euro RSCG Londres, avait déclaré:<br /><br /><span style="font-style: italic;">"Nous sommes fiers d'avoir développé une idée de communication qui peut fonctionner avec force dans de nombreux points de contact des consommateurs. Le "Venir et Jouer" a un énorme potentiel et nous sommes impatients de le développer davantage dans les prochains mois."</span><br /><br /><span style="font-style: italic;"><iframe title="YouTube video player" class="youtube-player" type="text/html" width="450" height="283" src="http://www.youtube.com/embed/Y4QWXZMUwqM" frameborder="0" allowFullScreen>iframe></span><br /><span style="font-style: italic;"> <iframe title="YouTube video player" class="youtube-player" type="text/html" width="450" height="283" src="http://www.youtube.com/embed/LgkjWuaBCqg" frameborder="0" allowFullScreen>iframe></span><br /><span style="font-style: italic;"><iframe title="YouTube video player" class="youtube-player" type="text/html" width="450" height="283" src="http://www.youtube.com/embed/Y5BYQeNf5gY" frameborder="0" allowFullScreen>iframe></span>]]></content:encoded>
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		<wp:post_id>514</wp:post_id>
		<wp:post_date><![CDATA[2011-01-28 01:48:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<title>Walibi devient rock and roll</title>
		<link>http://yannickbourenane.com/preprod/2011/01/26/walibi-devient-rock-and-roll/</link>
		<pubDate>Wed, 26 Jan 2011 11:03:00 +0000</pubDate>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TUfyWewC0JI/AAAAAAAAAJ8/7yRXmBTK6HA/s1600/logo_W%2Bcopie.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TUfyWewC0JI/AAAAAAAAAJ8/7yRXmBTK6HA/s400/logo_W%2Bcopie.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568685932292526226" /></a><br /><div style="text-align: center;"><span  style="font-family:Georgia, 'Times New Roman', serif;"><br /></span></div><span  style="font-family:Georgia,'Times New Roman',serif;">Le célèbre parc d'attraction Belge décide de rajeunir son identité visuelle. Le lifting est radical.</span><br /><span  style="font-family:Georgia,'Times New Roman',serif;"></span><br /><span  style="font-family:Georgia,'Times New Roman',serif;"><a name='more'></a></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TUFInKfRTZI/AAAAAAAACW0/_nOyagJwV3s/s1600/walibi-site.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="126" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TUFInKfRTZI/AAAAAAAACW0/_nOyagJwV3s/s320/walibi-site.png" width="320" /></a></div><span  style="font-family:Georgia,'Times New Roman',serif;">Le parc d'attraction <a href="http://www.walibi.com/belgium/be-fr">Walibi</a> fondé en 1975 par Eddy Meùs avait pour particularité de donner à ses clients un ticket donnant accès à toutes les attractions. La marque, dont le siège social se trouve en Belgique, possède aujourd'hui des parcs en France, en Belgique mais également aux Pays Bas. Pour la petite histoire, l'origine du nom vient du premier parc d'attraction qui était placé sur les communes de Wavre, Limal et Bierges, en Belgique donnant ainsi : Wa-Li-Bi. Le choix, concernant la mascotte est quant à lui, évident avec la ressemblance du nom du parc et celui du petit kangourou : le wallaby.</span><br /><div><span  style="font-family:Georgia,'Times New Roman',serif;">Le fondateur de la marque décède en 2001. Entre rachat et reventes durant les années 2000 le groupe intègre en 2006 la Compagnie des Alpes, acteur majeur du secteur des parcs de loisirs en Europe.</span></div><div><span  style="font-family:Georgia,'Times New Roman',serif;">Concernant l'identité visuelle, le logo a était crée par l'agence Figtree. La mascotte elle, est le fruit du travail de l'agence Cube Creative. Le logo se détache largement de son ancienne version. Fini le kangourou enfant on voit désormais un Wallaby adolescent avec un côté un peu plu</span><span  style="font-family:Georgia,'Times New Roman',serif;">s rock'n'roll. Il apparait sur un rouge vif, avec une typographie accentuée. La marque Walibi veut qu'on la remarque ! Avec cette nouvelle identité visuelle elle nous un vend un univers nouveau, plus jeune et plus dynamique. Autour de cette nouvelle identité visuelle c'est tout un univers qui a était construit. Le kangourou s'entoure maintenant de nouveaux personnages, il est présent dans un dessin animé et dans un jeu vidéo, est membre</span></div><div><span  style="font-family:Georgia,'Times New Roman',serif;">d'un groupe de rock et défie son ennemi Squad dans des battles. Les internautes sont inviter à voter pour leur favori sur le site Internet de Walibi. Cette stratégie marketing a coûté au groupe plus de 15 millions d'euros, somme nécessaire puisque la marque s'essoufflait et doit essayer de s'imposer face à des géants situés autour d'elle.  </span></div><div><span  style="font-family:Georgia,'Times New Roman',serif;"><br /></span> </div><div><span  style="font-family:Georgia,'Times New Roman',serif;"><br /></span> </div><div><span  style="font-family:Georgia,'Times New Roman',serif;"><span  style=" line-height: 22px;color:#413f36;"></span></span><br /><span  style=" line-height: 22px;color:#413f36;"><span  style="font-family:Georgia,'Times New Roman',serif;"></span><br /><span  style="font-family:Georgia,'Times New Roman',serif;"><br /></span> </span><br /><div style="clear: both; text-align: center;"><a href="http://www.actulogo.fr/wp-content/uploads/2011/01/walibi_niou-500x130.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" class="size-medium wp-image-1400 " height="130" src="http://www.actulogo.fr/wp-content/uploads/2011/01/walibi_niou-500x130.png" style="border-style: none; border-width: 0px; margin-top: 0px; padding: 0px;" title="walibi_niou" width="500" /></a></div></div><div><span  style="font-family:Georgia,'Times New Roman',serif;"><br /></span> </div><div><span  style="color:#5e5e5e;"><span style="line-height: 18px;"><span  style="font-family:Georgia,'Times New Roman',serif;"><br /></span> </span></span></div><span style="line-height: 18px;"><span  style="font-family:Georgia,'Times New Roman',serif;"><br /></span></span><br /><span style="line-height: 18px;"><span  style="font-family:Georgia,'Times New Roman',serif;"><br /></span></span><br /><span style="line-height: 18px;"><span  style="font-family:Georgia,'Times New Roman',serif;"><br /></span></span><br /><span style="line-height: 18px;"><span  style="font-family:Georgia,'Times New Roman',serif;"><br /></span></span><br /><span style="line-height: 18px;"><span  style="font-family:Georgia,'Times New Roman',serif;"><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TT_uog7C6AI/AAAAAAAAAIE/iFXXpcu5KgQ/s1600/150px-Logo_aqualibi.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5566430044252989442" src="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TT_uog7C6AI/AAAAAAAAAIE/iFXXpcu5KgQ/s400/150px-Logo_aqualibi.gif" style="height: 81px; margin-top: 0px; width: 150px;" /></a><a href="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TT_thamffPI/AAAAAAAAAH8/xMqPgfvfP4c/s1600/logo-aqualibi.png" style="margin-left: 1em; margin-right: 1em;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5566428822785457394" src="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TT_thamffPI/AAAAAAAAAH8/xMqPgfvfP4c/s400/logo-aqualibi.png" style="height: 118px; margin-top: 0px; width: 113px;" /></a></div><span style="line-height: 18px;"><span  style="font-family:Georgia,'Times New Roman',serif;"><br /></span></span><br /><span style="line-height: 18px;"><span  style="font-family:Georgia,'Times New Roman',serif;">La marque Walibi possède également un parc aquatique : <a href="http://www.walibi.com/aqualibi/">Aqualibi</a>. La nouvelle identité visuelle est donc déclinée et adaptée au parc, situé dans le parc Walibi Belgium, avec une signature bleu et un </span></span><span style="line-height: 18px;"><span  style="font-family:Georgia,'Times New Roman',serif;">kangourou vêtu, ici, différemment.</span></span><br /><br /><span style="line-height: 18px;"><span  style="font-family:Georgia,'Times New Roman',serif;">Lien sur la page <a href="http://www.facebook.com/Walibi.Belgium">facebook de Walibi </a></span></span><br /><br /><div><span  style=" line-height: 19px;font-family:sans-serif;"> </span></div>]]></content:encoded>
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		<wp:post_id>515</wp:post_id>
		<wp:post_date><![CDATA[2011-01-26 12:03:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-01-26 11:03:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[walibi-devient-rock-and-roll]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510553118;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6547;}i:1;a:1:{s:2:"id";i:445;}i:2;a:1:{s:2:"id";i:447;}}}}]]></wp:meta_value>
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		<title>Japan Airlines revoit son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/01/25/japan-airlines-revoit-son-logo/</link>
		<pubDate>Tue, 25 Jan 2011 12:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TUfyjr6kKiI/AAAAAAAAAKE/oK51mlkyUaI/s1600/logo_avion%2Bcopie.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TUfyjr6kKiI/AAAAAAAAAKE/oK51mlkyUaI/s400/logo_avion%2Bcopie.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568686159164615202" /></a><br /><div style="text-align: center;"><br /></div><div style="text-align: center;"><span  style=" ;font-family:georgia;"><br /></span></div><div style="text-align: left;"><span  style=" ;font-family:georgia;">La compagnie aérienne <a href="http://www.jal.com/">Japan Airlines</a>, membre de <a href="http://fr.oneworld.com/enfr/">Oneworld</a>, décide de reprendre son ancienne identité visuelle. Elle sera mise en place à partir du 1er Avril 2011.</span></div><span  style="font-family:Arial, Verdana, sans-serif;"><div style="margin-bottom: 15px; margin-left: 0px; margin-right: 0px; margin-top: 15px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: justify;"><span  style="font-family:georgia;"><span  style="font-size:small;"></span></span></div><span  style="font-family:georgia;"><span  style="font-size:small;"><a name='more'></a></span></span><br /><div style="margin-bottom: 15px; margin-left: 0px; margin-right: 0px; margin-top: 15px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: justify;"><span  style="font-family:georgia;"><span  style="font-size:small;">Le "nouveau" logo représente une grue rouge avec ses ailes déployées en forme de cercle sur lequel on pourra lire les initiales JAL de la compagnie aérienne. Japan Airlines en faillite l'année dernière a commencé une restructuration douloureuse. Elle a du licencier, supprimer de nombreux trajets et se débarrasser d'une centaine d'avions. </span></span><span  style="font-family:georgia;"><span  style="font-size:small;">Volonté donc, de sortir de ce contexte de crise la société décide de reprendre son ancienne image comme symbole de renaissance. L'ancienne image de la compagnie correspond à sa période de prospérité. La grue rouge était présente sur les avions de la compagnie depuis 1954 et a été supprimée en 2008. Les uniformes quant à eux ne changent pas.</span></span></div><div style="margin-bottom: 15px; margin-left: 0px; margin-right: 0px; margin-top: 15px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: justify;"><span  style="font-size:small;"><br /></span></div><div style="margin-bottom: 15px; margin-left: 0px; margin-right: 0px; margin-top: 15px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: justify;"><span  style="font-size:small;"><br /></span></div><div style="margin-bottom: 15px; margin-left: 0px; margin-right: 0px; margin-top: 15px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: justify;"><a href="http://www.americas-fr.com/voyages/informations/japan-airlines.html" style="color: #7da939; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-decoration: none;" title="Japan Airlines"><span  style="font-size:small;"> </span></a></div><div style="margin-bottom: 15px; margin-left: 0px; margin-right: 0px; margin-top: 15px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: justify;"><a href="http://www.americas-fr.com/voyages/informations/japan-airlines.html" style="color: #7da939; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-decoration: none;" title="Japan Airlines"><span  style="font-size:small;"><span   style="  line-height: 16px;font-family:Georgia, serif;color:#7c7c7c;"></span></span></a></div><span  style="font-size:small;"><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>516</wp:post_id>
		<wp:post_date><![CDATA[2011-01-25 13:19:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>664</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-01-26 11:08:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-26 10:08:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beaucoup plus identifiant,]]></wp:comment_content>
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		<title>Le nouveau logo de Lesieur professionnel</title>
		<link>http://yannickbourenane.com/preprod/2011/01/24/le-nouveau-logo-de-lesieur-professionnel/</link>
		<pubDate>Mon, 24 Jan 2011 10:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TT1DtbVcyoI/AAAAAAAACWM/2F_rBCdSeZI/s1600/lesieur002.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="163" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TT1DtbVcyoI/AAAAAAAACWM/2F_rBCdSeZI/s200/lesieur002.jpg" width="200" /></a></div>Suite à la dissolution du club restauration,  Lesieur reprend la distribution de ses produits à destination de la restauration et crée alors une nouvelle identité spécifique : <a href="http://www.lesieur-professionnel.fr/">Lesieur Professionnel.</a><br /><a name='more'></a> En Avril 2009, Be Dandy vous annonçait le <a href="http://logo-bedandy.blogspot.com/2009/04/lesieur-re-designe-son-logo.html">redesign du logo</a> Lesieur pour les cent ansde la marque. La marque fondée en 1908 décide de se développer d'avantage et explique sur son site pourquoi Lesieur Professionnel refait surface.<br /><br /><br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TT1EDRU6Y0I/AAAAAAAACWQ/lnI30OxQ13A/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="201" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TT1EDRU6Y0I/AAAAAAAACWQ/lnI30OxQ13A/s320/Image+6.png" width="320" /></a>"<i>De nouveaux projets, une nouvelle équipe et de nouveaux défis pour 2011,  avec comme mots d’ordre: Engagements, Qualité, Proximité et  Innovations. Notre mission : proposer des produits innovants et des services  spécialement adaptés aux besoins des professionnels de la  restauration. Lesieur Professionnel. Nous partageons le goût de  l'exigence</i>"<br /><br />Concernant le logo on retrouve l'emblématique carré de la marque avec une nouvelle signature adaptée.  <br /><br />En savoir plus sur l'<a href="http://www.lhotellerie-restauration.fr/journal/produit-boisson/2010-12/Une-nouvelle-identite-specifique-aux-restaurateurs-Lesieur-Professionnel.htm">hotellerie restauration.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>517</wp:post_id>
		<wp:post_date><![CDATA[2011-01-24 11:44:00]]></wp:post_date>
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		<title>Toy Headquarters change de logo</title>
		<link>http://yannickbourenane.com/preprod/2011/01/19/toy-headquarters-change-de-logo/</link>
		<pubDate>Wed, 19 Jan 2011 10:30:00 +0000</pubDate>
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		<guid isPermaLink="false">http://yannickbourenane.com/preprod/toy-headquarters-change-de-logo/</guid>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TUfzG89lcrI/AAAAAAAAAKM/F8cYbURkzOM/s1600/logo_jeu%2Bcopie.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TUfzG89lcrI/AAAAAAAAAKM/F8cYbURkzOM/s400/logo_jeu%2Bcopie.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568686765036106418" /></a><br /><div><br /></div><a href="http://www.thq.com/fr/">THQ</a> de son vrai nom Toy Headquarters décide de revoir son look pour la rentrée 2011.<br /><br /><a name='more'></a>THQ est un éditeur et un développeur de jeux vidéos américain. La société fondée en 1989 est basée en Californie. Elle dispose aujourd'hui de plusieurs studios situés dans le monde entier. Grace à ses bureaux elle vend en Amerique du Nord, en Europe et en Asie. La compagnie développe ses produits pour tous les systèmes de jeu, les ordinateurs personnels et sans fil.<br /><div>Tor Headquarters a décidé de dévoiler sa nouvelle identité visuelle lors de l'événement "New York Gamers" le 12 Janvier 2011. Cette nouvelle identité doit selon la société, refléter l'engagement en faveur de l'innovation mais aussi de la créativité. Le logo se modernise. Le blanc et le noir laissent place à un gris accompagné de rouge. La typologie change, se graisse, l'italique est supprimé. Le trait qui soulignait le nom de la marque s'efface et laisse un vide qui insiste sur la dernière lettre de la marque. Le logo perd cependant en lisibilité à cause du "Q" qui peut être interprété différemment.</div><div><table cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><a href="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TTXmKZf2D_I/AAAAAAAAAHc/Egft1OSO-uA/s1600/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-01-18%2B%25C3%25A0%2B19.51.05.png" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5563605981003649010" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TTXmKZf2D_I/AAAAAAAAAHc/Egft1OSO-uA/s400/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-01-18%2B%25C3%25A0%2B19.51.05.png" style="height: 230px; margin-top: 0px; width: 400px;" /></a></td></tr><tr><td style="text-align: center;">Communiqué sur son site Internet.</td></tr></tbody></table></div><div><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>518</wp:post_id>
		<wp:post_date><![CDATA[2011-01-19 11:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-01-19 10:30:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[toy-headquarters-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>687</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-21 18:00:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-21 17:00:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne connaissais pas cette marque mais j'aime beaucoup ce nouveau logo, simple mais recherché et moderne.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Leroy tremblot signe pour la team Europcar</title>
		<link>http://yannickbourenane.com/preprod/2011/01/18/leroy-tremblot-signe-pour-la-team-europcar/</link>
		<pubDate>Tue, 18 Jan 2011 12:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TTbCdCaFXjI/AAAAAAAAAHk/luZX9WXcz0M/s1600/Europcar_maillot.jpg"><img alt="" border="0" height="320" id="BLOGGER_PHOTO_ID_5563848193781095986" src="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TTbCdCaFXjI/AAAAAAAAAHk/luZX9WXcz0M/s320/Europcar_maillot.jpg" style="float: left; height: 400px; margin: 0px 10px 10px 0px; width: 254px;" width="203" /></a><br /><span style="color: #333333; font-family: Arial,Helvetica,sans-serif; line-height: 24px;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"></b></span><br /><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><div style="display: inline ! important;"><span style="font-weight: normal;"><span style="font-size: small;"><span style="font-family: georgia;">L'agence de design Leroy Tremblot signe la nouvelle ligne graphique du <a href="http://www.europcar.fr/DotcarClient/step1.action?checkoutStation=&checkinStation=&checkoutCountry=FR&checkinCountry=FR&preselectedCheckoutYear=2011&preselectedCheckoutMonth=00&preselectedCheckoutDay=23&checkoutHour=10&checkoutMinute=&preselectedCheckinYear=2011&preselectedCheckinMonth=00&preselectedCheckinDay=25&checkinHour=10&checkinMinute=">Team Europcar</a>. Cette nouvelle identité visuelle a été dévoilée vendredi 14 Janvier 2011 par le groupe Europcar. Europcar, c'est une des premières </span></span></span></div></div></b></span></div></b></span></b></span></div></b></span></b></span></div></b></span></b></span></div></b></span></b></div></b></span></div></b></span></b></div></b></span></div></b></span></b></div></b></span></div></b></span></b></div></b></span></div></b></span></b></div></b></span></div></b></span></b></div></b></span></div></b></span></b></div></b></span></div></b></span></b></div></b></span></div></b></span></b></div></b></span></div></b></span></b></div></b></span></div></b></span></b></div></b></span></div></b></span></b></div></b></div></b></span></div></b><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div style="display: inline ! important;"><div style="display: inline ! important;"><span style="font-weight: normal;"><span style="font-size: small;"><span style="font-family: georgia;">entreprises de location de véhicules en Europe mais c'est aussi le nouveau partenaire de l'équipe cycliste professionnelle de Jean-René Bernaudeau. Le communiqué de presse de l'agence pointe sur la sobriété, l'efficacité et tradition de la tenue. Un véritable matraquage publicitaire réussi avec l'apparition de "Europcar" plus d'une dizaine de fois sur la tenue.</span></span></span></div></div></b></span></div></b></span></b></span></div></b></span></div><span style="font-weight: normal;"><b color="transparent" size="13px" style="border-width: 0px; margin: 0px; outline-width: 0px; padding: 0px;"><div></div><div><span style="font-weight: normal;"><span style="font-size: small;"><br /></span></span></div></b></span></b></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>519</wp:post_id>
		<wp:post_date><![CDATA[2011-01-18 13:03:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Bye bye Adidas</title>
		<link>http://yannickbourenane.com/preprod/2011/01/17/bye-bye-adidas/</link>
		<pubDate>Mon, 17 Jan 2011 20:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TTSZDbpCBBI/AAAAAAAAAHA/Xcfe5GHNsI4/s1600/maillot-nike-equipe-de-france-10383315dmtim_1759.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 325px; height: 194px;" src="http://2.bp.blogspot.com/_fZ9rT6g-yYM/TTSZDbpCBBI/AAAAAAAAAHA/Xcfe5GHNsI4/s400/maillot-nike-equipe-de-france-10383315dmtim_1759.jpg" border="0" alt="" /></a><br /><div><br /></div><div>17 Janvier 2011, Nike dévoile le nouveau maillot de l'équipe de France.</div><div><br /></div><div>L'équipe française quitte son sponsor qu'étais Adidas pour le géant Nike. Un juteux contrat entre la FFF et Nike qui s'élève à 42 millions d'euros.  </div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2011-01-17 21:27:00]]></wp:post_date>
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		<title>Le logo des jeux Pan/Parapan Américains de Toronto 2015</title>
		<link>http://yannickbourenane.com/preprod/2011/01/17/le-logo-des-jeux-panparapan-americains-de-toronto-2015/</link>
		<pubDate>Mon, 17 Jan 2011 10:54:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_LIr-7d9QvwQ/TTQA7QDwnOI/AAAAAAAAAGE/yZhVQMVjVA8/s1600/logo-jeux-panamericains-toronto-2015-02.jpg"><img alt="" border="0" height="272" id="BLOGGER_PHOTO_ID_5563072457632423138" src="http://4.bp.blogspot.com/_LIr-7d9QvwQ/TTQA7QDwnOI/AAAAAAAAAGE/yZhVQMVjVA8/s400/logo-jeux-panamericains-toronto-2015-02.jpg" style="display: block; height: 272px; margin: 0px auto 10px; text-align: center; width: 400px;" width="400" /></a><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions">Les  Jeux pan/parapan Américains représentent l’un des plus importants  événements sportifs au monde. Ils ont lieu tous les 4 ans depuis 1951 pour les athlètes des 42 pays membres de  l’Organisation sportive panaméricaine. </span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><a name='more'></a> </span></span><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions">Les Jeux comportent tous les  sports olympiques d’été ainsi que certaines épreuves panaméricaines  traditionnelles tel que l'athlétisme, le baseball, la boxe, le cyclisme, l'équitation, le karaté, le volley-ball, ou encore le water-polo. <a href="http://www.toronto2015.org/lang/fr/accueil.html">Les Jeux </a></span></span><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><a href="http://www.toronto2015.org/lang/fr/accueil.html">de  2015 à Toronto</a> attireront plus de 10 000 athlètes et regrouperont plus  de 48 sports différents répartis dans 17 municipalités de la région  élargie du Golden Horseshoe.</span></span><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TTQBd2sDh3I/AAAAAAAACVs/nztVLVS3rGY/s1600/logo-jeux-panamericains-toronto-2015-01.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="216" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TTQBd2sDh3I/AAAAAAAACVs/nztVLVS3rGY/s320/logo-jeux-panamericains-toronto-2015-01.jpg" width="320" /></a></div><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"> </span></span><span lang="fr"> </span>C'est lors d'une fête spectaculaire, en septembre, regroupant une centaines de  participants issus de chacune des communautés du Grand Toronto et de la  région du Golden Horseshoe, que fut dévoilé le logo.<br /><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TTQCDf4jTyI/AAAAAAAACV4/qo2JcMaIzfw/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TTQCDf4jTyI/AAAAAAAACV4/qo2JcMaIzfw/s320/Image+3.png" width="244" /></a>Ce logo s’inspire du style figuratif propre aux formes de l’art  précolombien que l’on retrouve dans l’ensemble des pays des Amériques.  <span style="font-style: italic;">« Notre logo est le fruit d’une recherche exhaustive, d’un développement  assidu et d’une consultation rigoureuse auprès de groupes  d’intervenants clés des Jeux, dont les membres dirigeants de la  communauté panaméricaine, les athlètes, ainsi que diverses organisations  dédiées aux arts et à la culture. Nous sommes ravis du résultat : ce  nouveau logo reflète parfaitement le riche héritage, de même que  l’esprit de collaboration et d’engagement, que nous partageons tous à  travers la passion intemporelle et les joies suscitées par le sport. Ce  logo est l’incarnation même de notre thème rassembleur : Unis, nous  jouons »</span>, a déclaré le directeur général de Toronto 2015, Ian Troop.<br /><br /><span lang="fr">Le logo semble représenter un  bonhomme et un ballon, associé à une typographie toute en rondeur. Le logo devient doux et chaleureux grâce à son code couleur  que nous retrouverons sur l'ensemble des éléments mis en place pour  couvrir l'événement. Ce traité pictural est sans rappeler celui  des logos des Jeux Olympiques de Vancouver 2010. Un logo qui est donc  appelé à devenir le symbole identifiable des Jeux, ce qui devrait se  faire sans trop de difficulté. </span><span lang="fr">Ce que l'on aurait tendance a regretter c'est le fait de ne symobliser à travers ce logo qu'un seul sport... </span><br /><span lang="fr"><br /> </span><br /><span lang="fr">Ils seront le  premier événement international multisports d’envergure  qui se  déroulera au sein de la région la plus peuplée du Canada depuis  près  de 80 ans. </span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TTQCBa4GoZI/AAAAAAAACVw/sbfq6nEIF8Q/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TTQCBa4GoZI/AAAAAAAACVw/sbfq6nEIF8Q/s320/Image+1.png" width="243" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TTQCCUhRgII/AAAAAAAACV0/4W5U5R-aRAI/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TTQCCUhRgII/AAAAAAAACV0/4W5U5R-aRAI/s320/Image+2.png" width="245" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TTQBRW8tvFI/AAAAAAAACVo/xjATQyprkaY/s1600/logo-vancouveur-2010.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="240" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TTQBRW8tvFI/AAAAAAAACVo/xjATQyprkaY/s320/logo-vancouveur-2010.jpg" width="320" /></a></div><span lang="fr"></span>]]></content:encoded>
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		<wp:post_id>521</wp:post_id>
		<wp:post_date><![CDATA[2011-01-17 11:54:00]]></wp:post_date>
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			<wp:comment_id>663</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-01-17 16:07:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-01-17 15:07:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les jeux, c'est toujours les mêmes logos...]]></wp:comment_content>
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		<title>Eindhoven, un logo design.</title>
		<link>http://yannickbourenane.com/preprod/2011/01/15/eindhoven-un-logo-design/</link>
		<pubDate>Sat, 15 Jan 2011 10:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUfd08IaSNI/AAAAAAAAAJs/eZ8dSjz119c/s1600/design_logo%2Bcopie.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 159px;" src="http://3.bp.blogspot.com/_fZ9rT6g-yYM/TUfd08IaSNI/AAAAAAAAAJs/eZ8dSjz119c/s400/design_logo%2Bcopie.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5568663365831248082" /></a><br /><div><br /></div>L<a href="http://www.designacademy.nl/">'Eindhoven Design Academy</a>, prestigieuse école de design située aux Pays Bas fait parler d'elle.<br /><br /><a name='more'></a><br /><br /><div>Voici une identité visuelle que l'on peut qualifier de "multi versions". Puisqu'elle est adaptable et transformable sur différents supports suivant l'imagination de chacun. La typologies et les couleurs varient alors. (Voir tee-shirt).</div><div>Ce logo est le fruit de <a href="http://tordboontje.com/">Tord Boontje</a>, ancien élève d'établissement. </div><div>L'ancienne typologie laisse place à une typo que l'on peut qualifier de "fait main". Ce choix donne un aspect plus personnel, impliqué et authentique à l'identité. Ce logo se révèle plutôt adapté pour une école de design. Le cadre noir lourd et rigide contraste fortement avec cette écriture fluide. Cependant, cette nouvelle image perd en lisibilité. Chaque constituant se place désormais au même niveau. Le "Design" de l'école n'est plus mis en avant par rapport aux autres. On perçoit un "E" formé par les bandes blanches, à supposer le E de Eindhoven. Un logo qui se doit d'être repérable. L'école fondée en 1947, cherche à renvoyer automatiquement dans les esprits l'image de la ville d'Eindhoven. On devine alors une stratégie de reconnaissance à l'international. <img alt="Design Academy Eindhoven" height="432" src="http://www.underconsideration.com/brandnew/archives/DAEindhoven_images3.gif" width="574" /></div>]]></content:encoded>
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		<wp:post_id>522</wp:post_id>
		<wp:post_date><![CDATA[2011-01-15 11:00:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Scuderia Ferrari dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/01/14/scuderia-ferrari-devoile-son-nouveau-logo/</link>
		<pubDate>Fri, 14 Jan 2011 10:52:00 +0000</pubDate>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/_LIr-7d9QvwQ/TTARK2o4MKI/AAAAAAAAAFs/MiNywJaufOo/s1600/logo-scuderia-ferrari.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5561964417965895842" src="http://2.bp.blogspot.com/_LIr-7d9QvwQ/TTARK2o4MKI/AAAAAAAAAFs/MiNywJaufOo/s400/logo-scuderia-ferrari.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><br />Géant de l'automobile + géant de la production de cigarettes = Scuderia Ferrari.<br /><a name='more'></a><br /><br /><br /><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TTAcxxwJlcI/AAAAAAAACVk/tC3T678rGC8/s1600/ferrari-scuderia-site.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="233" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TTAcxxwJlcI/AAAAAAAACVk/tC3T678rGC8/s320/ferrari-scuderia-site.png" width="320" /></a><br /><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Comme nous vous l'avions <a href="http://logo-bedandy.blogspot.com/2010/07/news-scuderia-ferrari-change-de-logo.html">annoncé dans un billet posté cet été</a>, l'écurie Scuderia Ferrari change bel et bien de logo. L'origine de ce changement serait la présence du logo de Marlboro de manière détournée.</div>En effet, le code barre à droite du cheval cabré n'est autre que le logo du sponsor Marlboro. L'écurie de course automobile Scuderia a donc fait le choix de  modifier son identité visuelle et l'accès vers son principal partenaire.<br />L'identité a été présentée  par deux des pilotes de l'écurie lors du <a href="http://www.silverstone.co.uk/">Grand Prix de Silverstone</a>. "<i>Ce choix de le présenter lors du GP d'Angleterre est symbolique car c'est  à Silverstone en 1951 que Jose Froilan Gonzales signait la première  victoire de la marque en F1</i>". Le logo sera décliné sur l'ensemble des équipements du département course : voitures, uniformes, camions. Mais aussi sur les pilotes de la filière <a href="http://www.ferrari.com/English/Formula1/Scuderia/Driver_Academy/Pages/Driver%20Academy.aspx">Ferrari Driver Academy</a>. La nouvelle identité visuelle est entrée en fonction depuis le 1er janvier 2011.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>523</wp:post_id>
		<wp:post_date><![CDATA[2011-01-14 11:52:00]]></wp:post_date>
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		<title>La Manche crée sa marque</title>
		<link>http://yannickbourenane.com/preprod/2011/01/13/la-manche-cree-sa-marque/</link>
		<pubDate>Thu, 13 Jan 2011 10:35:00 +0000</pubDate>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TS16BzkqBSI/AAAAAAAAAGg/T2dGzBet6y8/s1600/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-01-12%2B%25C3%25A0%2B10.49.01.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5561235286314845474" src="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TS16BzkqBSI/AAAAAAAAAGg/T2dGzBet6y8/s400/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-01-12%2B%25C3%25A0%2B10.49.01.png" style="cursor: pointer; display: block; height: 176px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><span style="font-family: Georgia,"Times New Roman",serif;">Après Pau, Porte des Pyrénées c'est au tour de la Manche de créer sa marque. Marque qui lui offre désormais un symbole de reconnaissance plus vaste.</span><br /><a name='more'></a><br /><span style="font-family: Georgia,"Times New Roman",serif;">Lundi 10 Janvier 2011, Jean-François Le Grand président du conseil général de la Manche et Patrice Pillet, élu en charge du tourisme ont dévoilé la marque "MN".</span><br /><div><h4 style="display: block; font-weight: normal; margin: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px;"><span style="color: black;"><span style="font-family: Georgia,"Times New Roman",serif;">Le conseil général a consacré 30000€ à l'élaboration de la marque estimant que le département de la manche connait un déficit en terme d'image et de reconnaissance. </span></span><span style="font-family: Georgia,"Times New Roman",serif;">C'est l'agence Communiquez, du groupe 45, qui s'est chargée de la création de la marque. Le président du conseil général explique "que cette identité visuelle pourra être reprise par tous les acteurs touristiques, économiques et culturels". Il rajoute et justifie en expliquant : "Dans la Manche, on fait des choses novatrices et parfois uniques qui ne sont pas assez connues. On en a marre d'être taiseux."</span></h4></div><div><span style="font-family: Georgia,"Times New Roman",serif;">Sur la version finale, qui est difficile à trouver encore sur le net et qui n'est évidemment pas en noir et blanc on aperçoit sous le logo la mention "La Manche". Heureusement, puisque le logo en lui même ne renvoie pas directement au département. La dénomination ainsi que les signatures sont visuellement sobres et claires. La signature affiche directement la volonté du conseil général de s'ouvrir sur le monde avec une compréhension assurée outre-manche.</span></div><div><span style="font-family: Georgia,"Times New Roman",serif;">On connait encore peu d'informations sur cette nouvelle identité visuelle récente. Mais Be Dandy vous tient au courant des précisions concernant l'identité.</span></div><div><span style="font-family: Georgia,"Times New Roman",serif;">A noter que le conseil général de la Manche a lui, changé de logo en 2009. <a href="http://logo-bedandy.blogspot.com/2009/03/le-departement-de-la-manche-modernise.html">Be Dandy, l'actualité des identités visuelles</a>, en a bien évidemment parlé. </span></div><div><span style="font-family: Georgia,"Times New Roman",serif;"><br /></span></div><div><span style="color: black;"><span style="font-family: Georgia,"Times New Roman",serif;">Afin de connaître et de comprendre le processus entier de création de la marque "MN" :</span></span></div><div><span style="color: black;"><span style="font-family: Georgia,"Times New Roman",serif;"><a href="http://www.tendanceouest.com/uploads/pdf/367.pdf">Découvrir la charte graphique</a></span><span style="font-family: Georgia,"Times New Roman",serif;"> de la nouvelle identité visuelle.</span></span></div><div><span style="font-family: Georgia,"Times New Roman",serif;"><br /></span></div><div><span style="font-family: Georgia,"Times New Roman",serif;">Le pourquoi du comment du logo:</span></div><div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TS17Iob6YUI/AAAAAAAAAGo/_9L6znkm9Eo/s1600/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-01-12%2B%25C3%25A0%2B10.50.39.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" height="149" id="BLOGGER_PHOTO_ID_5561236503096090946" src="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TS17Iob6YUI/AAAAAAAAAGo/_9L6znkm9Eo/s400/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-01-12%2B%25C3%25A0%2B10.50.39.png" style="margin-top: 0px;" width="400" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />La dénomination:<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TS17rFO5nUI/AAAAAAAACVY/9Je4qo6VCw8/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-12+a%25CC%2580+10.49.26.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="68" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TS17rFO5nUI/AAAAAAAACVY/9Je4qo6VCw8/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-12+a%25CC%2580+10.49.26.png" width="320" /></a></div><br /><br /><br /><br /><br /><br />Les signatures:<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TS17uDd9NVI/AAAAAAAACVc/1NNWqhlZ2ak/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-12+a%25CC%2580+10.49.46.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="146" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TS17uDd9NVI/AAAAAAAACVc/1NNWqhlZ2ak/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-01-12+a%25CC%2580+10.49.46.png" width="320" /></a></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>524</wp:post_id>
		<wp:post_date><![CDATA[2011-01-13 11:35:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-01-13 10:35:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-manche-cree-sa-marque]]></wp:post_name>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510104023;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:982;}i:1;a:1:{s:2:"id";i:262;}i:2;a:1:{s:2:"id";i:308;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>688</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-21 18:05:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-21 17:05:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo manque de lisibilité au premier coup d'oeil, mais version typo ca claque !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Bern a un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/03/07/bern-a-un-nouveau-logo/</link>
		<pubDate>Mon, 07 Mar 2011 10:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/bern-a-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-kGTJM-c7qJU/TXSb04uJTDI/AAAAAAAACdc/dN-Lx8Ak9CQ/s1600/logo-bern.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="https://lh5.googleusercontent.com/-kGTJM-c7qJU/TXSb04uJTDI/AAAAAAAACdc/dN-Lx8Ak9CQ/s400/logo-bern.jpg" width="400" /></a></div>La ville de Bern décide de relancer son attractivité touristique à l'aide d'un plan stratégique à 3 ans et à l'appui d'une nouvelle identité visuelle.<br /><a name='more'></a><div><br /></div><div><a href="http://3.bp.blogspot.com/-I0tyG6yFAeA/TXSfzSHXFII/AAAAAAAAANo/pR8TEDwAsWg/s1600/swisspic20040322_4809161_2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5581261541603742850" src="http://3.bp.blogspot.com/-I0tyG6yFAeA/TXSfzSHXFII/AAAAAAAAANo/pR8TEDwAsWg/s400/swisspic20040322_4809161_2.jpg" style="float: left; height: 270px; margin: 0px 10px 10px 0px; width: 400px;" /></a><a href="http://www.bern.ch/weiche_fr">Bern</a> est la ville siège du gouvernement suisse, nichée dans un méandre de l'Aar, elle occupe une position médiane sur le Plateau suisse et réunit plus de 130 000 habitants.<br /><br />Début mars 2011, l'office de tourisme décide de revoir son identité visuelle. La <a href="http://www.berninfo.com/fr/index.cfm">Bern Tourismus </a>dévoile ce nouveau logo qui est complètement différent de l'ancien. </div><div><a href="https://lh6.googleusercontent.com/-L_TTq6Z7jLs/TXT_rIRVzEI/AAAAAAAACdg/wQpgldMg-Tk/s1600/bern-tourismus-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="165" src="https://lh6.googleusercontent.com/-L_TTq6Z7jLs/TXT_rIRVzEI/AAAAAAAACdg/wQpgldMg-Tk/s400/bern-tourismus-logo.jpg" width="400" /></a><br />Les symboles sont changés. Le symbole fluvial en référence à l'Aar qui traverse la ville est remplacé par la traditionnelle croix blanche sur fond rouge du drapeau suisse. La typographie a, elle aussi, évolué. Le tout passe en majuscule et en noir, le logo prend considérablement de l'ampleur. Il s'impose d'avantage. La baseline "Capital impressions" a disparu. </div><div><br />Beaucoup de changements pour cette identité visuelle, mais le travail est réussi.<br /><br />Le site Internet n'a lui pas encore été mis à jour.</div><div><a href="http://www.bernerzeitung.ch/region/bern/Bern-als-Marke-wird-selbstbewusster-und-dominanter/story/26100788">Pour en savoir plus</a>.</div><br /><div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/--81DlddnW1s/TXUmx9dHwbI/AAAAAAAACd0/KfxJfg1Mv1E/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-07+a%25CC%2580+19.39.43.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="210" src="https://lh4.googleusercontent.com/--81DlddnW1s/TXUmx9dHwbI/AAAAAAAACd0/KfxJfg1Mv1E/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-07+a%25CC%2580+19.39.43.png" width="320" /></a></div><br /><div><div><div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-zsk5A4za7sk/TXUmwVStSfI/AAAAAAAACdw/ylGFQ509B7A/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-07+a%25CC%2580+19.39.33.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="210" src="https://lh4.googleusercontent.com/-zsk5A4za7sk/TXUmwVStSfI/AAAAAAAACdw/ylGFQ509B7A/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-07+a%25CC%2580+19.39.33.png" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-fiLtNcUuUGA/TXUmuQgKkTI/AAAAAAAACds/2_ZMMUpyEV4/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-07+a%25CC%2580+19.39.23.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="208" src="https://lh5.googleusercontent.com/-fiLtNcUuUGA/TXUmuQgKkTI/AAAAAAAACds/2_ZMMUpyEV4/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-07+a%25CC%2580+19.39.23.png" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-n8W-KW5LGys/TXUmsK3a60I/AAAAAAAACdo/JRAT3smUcYA/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-07+a%25CC%2580+19.39.10.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="210" src="https://lh4.googleusercontent.com/-n8W-KW5LGys/TXUmsK3a60I/AAAAAAAACdo/JRAT3smUcYA/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-07+a%25CC%2580+19.39.10.png" width="320" /></a></div><br /></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>485</wp:post_id>
		<wp:post_date><![CDATA[2011-03-07 11:09:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-07 10:09:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[bern-a-un-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>714</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-03-07 11:55:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-07 10:55:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Revenir aux lettres majuscules est très osé par les temps qui courtent mais trés bien réussi sur ce coup là. Vivement le nouveau site internet.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>733</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-17 19:48:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-17 18:48:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[les designers suissses reprennent la main… Pourvu que ce nouvel élan puisse passer de ce côté-ci des Alpes.]]></wp:comment_content>
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		<title>La nouvelle Arte !</title>
		<link>http://yannickbourenane.com/preprod/2011/03/04/la-nouvelle-arte/</link>
		<pubDate>Fri, 04 Mar 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-nouvelle-arte/</guid>
		<description></description>
		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-TNa7YAWrD_4/TW_b82vTn7I/AAAAAAAACb8/g4qyDxJX4AE/s1600/arte-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="135" src="https://lh6.googleusercontent.com/-TNa7YAWrD_4/TW_b82vTn7I/AAAAAAAACb8/g4qyDxJX4AE/s400/arte-logo.jpg" width="400" /> </a></div><div style="clear: both; text-align: center;"> Changement peu radical direz-vous ? Certes, mais le travail effectué est magistral, regardez plus loin !</div><div style="clear: both; text-align: center;"> <a href="https://lh6.googleusercontent.com/-TilM9HhR7Ps/TXCvpJj5HqI/AAAAAAAACc0/YIbSke_qFrE/s1600/fotos-logo-3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="223" src="https://lh6.googleusercontent.com/-TilM9HhR7Ps/TXCvpJj5HqI/AAAAAAAACc0/YIbSke_qFrE/s400/fotos-logo-3.jpg" width="400" /></a></div><a name='more'></a><div style="clear: both; text-align: left;"><a href="https://lh5.googleusercontent.com/-lvrxl2J3TFM/TXCuqXgvVBI/AAAAAAAACcE/M-Bw21OWuSw/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"></a></div><br /><br /><a href="https://lh3.googleusercontent.com/-JCjuzxVdXm4/TXCutJHORVI/AAAAAAAACcU/wDhOeKStIzk/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="309" src="https://lh3.googleusercontent.com/-JCjuzxVdXm4/TXCutJHORVI/AAAAAAAACcU/wDhOeKStIzk/s320/Image+5.png" width="320" /></a> <br /><br /><div style="clear: both; text-align: left;"><a href="https://lh3.googleusercontent.com/-QRbN5YOtrMs/TXCutgp8ZtI/AAAAAAAACcY/u_zy7PC-8B8/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="212" src="https://lh3.googleusercontent.com/-QRbN5YOtrMs/TXCutgp8ZtI/AAAAAAAACcY/u_zy7PC-8B8/s320/Image+6.png" width="320" /></a></div><br /><div style="clear: both; text-align: left;"><a href="https://lh4.googleusercontent.com/-fTW6IoqjTRU/TXCuuMC3v4I/AAAAAAAACcc/Ch-zEyD6H0Q/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="259" src="https://lh4.googleusercontent.com/-fTW6IoqjTRU/TXCuuMC3v4I/AAAAAAAACcc/Ch-zEyD6H0Q/s320/Image+7.png" width="320" /></a></div><br /><div style="clear: both; text-align: left;"><a href="https://lh6.googleusercontent.com/-ETsuN2Tk6Yk/TXCuuTSQnAI/AAAAAAAACcg/8rBZjx_vOTs/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="139" src="https://lh6.googleusercontent.com/-ETsuN2Tk6Yk/TXCuuTSQnAI/AAAAAAAACcg/8rBZjx_vOTs/s320/Image+8.png" width="320" /></a><a href="https://lh4.googleusercontent.com/-U-kVOmzm3vw/TXCusI-nweI/AAAAAAAACcI/Ev1Xvox4eM8/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="208" src="https://lh4.googleusercontent.com/-U-kVOmzm3vw/TXCusI-nweI/AAAAAAAACcI/Ev1Xvox4eM8/s320/Image+2.png" width="320" /></a></div><div style="clear: both; text-align: left;"><a href="https://lh3.googleusercontent.com/-TqaLAcE8W90/TXCvfNyiamI/AAAAAAAACcs/Wdr7haIFNwU/s1600/fotos-logo-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="179" src="https://lh3.googleusercontent.com/-TqaLAcE8W90/TXCvfNyiamI/AAAAAAAACcs/Wdr7haIFNwU/s320/fotos-logo-1.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: left;"><a href="https://lh5.googleusercontent.com/-T9su1oPhZcs/TXCvkXHTFhI/AAAAAAAACcw/Vi47ipK9A60/s1600/fotos-logo-2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="179" src="https://lh5.googleusercontent.com/-T9su1oPhZcs/TXCvkXHTFhI/AAAAAAAACcw/Vi47ipK9A60/s320/fotos-logo-2.jpg" width="320" /></a></div><br /><br /><div style="clear: both; text-align: left;"><a href="https://lh5.googleusercontent.com/-4l25X1jupIU/TXCvsdDXJsI/AAAAAAAACc4/rgMGVT6jz3I/s1600/fotos-logo-4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="179" src="https://lh5.googleusercontent.com/-4l25X1jupIU/TXCvsdDXJsI/AAAAAAAACc4/rgMGVT6jz3I/s320/fotos-logo-4.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: left;"><a href="https://lh4.googleusercontent.com/-U2GqBRyZkmQ/TXCvvp4tfxI/AAAAAAAACc8/cYIRuodbQks/s1600/fotos-logo-5.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="179" src="https://lh4.googleusercontent.com/-U2GqBRyZkmQ/TXCvvp4tfxI/AAAAAAAACc8/cYIRuodbQks/s320/fotos-logo-5.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: left;"><a href="https://lh3.googleusercontent.com/-Irp48IXduGY/TXCvyr74jkI/AAAAAAAACdA/ikPieB7dXBw/s1600/fotos-logo-6.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="179" src="https://lh3.googleusercontent.com/-Irp48IXduGY/TXCvyr74jkI/AAAAAAAACdA/ikPieB7dXBw/s320/fotos-logo-6.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: left;"><a href="https://lh6.googleusercontent.com/-E39WXoMcaoQ/TXCv1tc_4GI/AAAAAAAACdE/TRkdcfSGKb4/s1600/fotos-logo-7.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="179" src="https://lh6.googleusercontent.com/-E39WXoMcaoQ/TXCv1tc_4GI/AAAAAAAACdE/TRkdcfSGKb4/s320/fotos-logo-7.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: left;"><a href="https://lh5.googleusercontent.com/-kYn4weO5XzE/TXCv6dQPiPI/AAAAAAAACdI/7FFbEV_6cp4/s1600/fotos-promo-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="180" src="https://lh5.googleusercontent.com/-kYn4weO5XzE/TXCv6dQPiPI/AAAAAAAACdI/7FFbEV_6cp4/s320/fotos-promo-1.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: left;"><a href="https://lh6.googleusercontent.com/-CFw3EEQo9ds/TXCv-3cGAGI/AAAAAAAACdM/DZSuUF9kMTw/s1600/fotos-promo-2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="180" src="https://lh6.googleusercontent.com/-CFw3EEQo9ds/TXCv-3cGAGI/AAAAAAAACdM/DZSuUF9kMTw/s320/fotos-promo-2.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: left;"><a href="https://lh6.googleusercontent.com/-YlH5HEXMoiE/TXCwCvn33NI/AAAAAAAACdQ/FdMeoiK8KYw/s1600/SKULPTUR_JUNIOR_ARTE.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="180" src="https://lh6.googleusercontent.com/-YlH5HEXMoiE/TXCwCvn33NI/AAAAAAAACdQ/FdMeoiK8KYw/s320/SKULPTUR_JUNIOR_ARTE.jpg" width="320" /></a></div><br /><a href="https://lh6.googleusercontent.com/-e9MDDmp9dCE/TXCwLeuU9HI/AAAAAAAACdU/1xZG2FtYE9k/s1600/SKULPTUR_ORANGE_ARTE.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="180" src="https://lh6.googleusercontent.com/-e9MDDmp9dCE/TXCwLeuU9HI/AAAAAAAACdU/1xZG2FtYE9k/s320/SKULPTUR_ORANGE_ARTE.jpg" width="320" /></a></div><div><br /></div><div><br /><br /><i>"Créativité, dynamisme et ouverture sont les valeurs fondamentales d'Arte. Plus que jamais, elles définissent son identité."</i><br /><div><br />Depuis le 28 Février 2011, <a href="http://www.arte.tv/fr/70.html">Arte</a>  a adopté une nouvelle identité. Son logo est finement revu et son  habillage télévisuel est également changé. C'est autour du nouveau logo  que vont s'articuler jingles et autres animations. Le logo d'Arte se  transforme en une  "sculpture-logo".<br />Version print, le logo perd son inclinaison et se dote d'un orange plus rouge. <br />La chaine estime que ce choix de couleur lui donne un aspect plus chaleureux.<br />Les  changements majeurs se font sur ce logo sculpture en 3D, les  typographies utilisées qui jouent le contraste et enfin les spots qui  s'enchainent et surprennent.  Celui-ci se transforme en une structure 3D  lançant des saynètes de  quelques secondes, qui mises bout à bout créent une histoire cohérente.</div><div>La chaine explique concernant sa nouvelle identité : <i>"A chaque fois qu'elle se déploie, elle dévoile au regard du spectateur des images nouvelles et des perspectives étonnantes"</i><br /></div><div><br /></div>Et contrairement à ce qui se  fait habituellement, Arte n'a pas mandaté un agence pour réaliser cet  habillage mais a réuni un collectif d'artistes venus de toute l'Europe  choisis par sa directrice artistique Ulli Krieg, embauchée fin 2009.<br /><br />Pour les plus curieux :<br /><br /><div style="margin: 0px;">Le superbe <a href="http://univers.arte.tv/#/0">site dédié</a> à la nouvelle identité visuelle, vidéo, informations et making of.</div><div style="margin: 0px;">La <a href="http://www.artepro.com/jsp/fr/communication/charteGraphique.htm">charte graphique d'Arte</a> destinée aux professionnels.</div><div style="margin: 0px;">Le communiqué d'Arte sur la <a href="http://www.arte.tv/fr/a-propos/3717272.html">nouvelle identité visuelle</a>.</div><br /><br /></div><div><br /></div><div><br /></div><div><span style="font-family: Helvetica;"><span style="font-size: medium;"><span style="font-family: Georgia,serif;"><br /></span></span></span></div><div><span style="color: #222222; font-family: Arial,Helvetica,sans-serif; font-size: 12px; line-height: 19px;"></span><br /><span style="color: #222222; font-family: Arial,Helvetica,sans-serif; font-size: 12px; line-height: 19px;"></span><br /><span style="color: #222222; font-family: Arial,Helvetica,sans-serif; font-size: 12px; line-height: 19px;"></span><br /><span style="color: #222222; font-family: Arial,Helvetica,sans-serif; font-size: 12px; line-height: 19px;"></span><br /><span style="color: #222222; font-family: Arial,Helvetica,sans-serif; font-size: 12px; line-height: 19px;"></span><br /><span style="color: #222222; font-family: Arial,Helvetica,sans-serif; font-size: 12px; line-height: 19px;"></span><br /><span style="color: #222222; font-family: Arial,Helvetica,sans-serif; font-size: 12px; line-height: 19px;"><div apple-content-edited="true" style="color: black; font-family: Helvetica; font-size: medium; line-height: normal;"><div style="font-family: Helvetica; font-size: 12px; word-wrap: break-word;"><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><div style="word-wrap: break-word;"><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><span style="border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><div style="word-wrap: break-word;"><div><div style="word-wrap: break-word;"><div style="word-wrap: break-word;"><div style="word-wrap: break-word;"><div style="word-wrap: break-word;"><div><div><div><div><div></div></div></div></div></div></div></div></div></div></div></div></span></div></span></div></div></span></div><div><span style="color: #222222; font-family: Arial,Helvetica,sans-serif; font-size: 12px; line-height: 19px;"><span style="color: black; font-family: Helvetica; font-size: medium; line-height: normal;"><br /></span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>486</wp:post_id>
		<wp:post_date><![CDATA[2011-03-04 10:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-04 09:00:00]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>713</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
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			<wp:comment_author_url>http://www.non-site.com</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-03-04 10:48:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-04 09:48:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve le changement agréable pour une chaîne documentaire, les jingles pub étant très bien réalisés avec le thème des humains qui font diverses actions dans la nature, ..<br /><br />La typographie utilisé sur la chaîne est également très belle.]]></wp:comment_content>
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		<title>La nouvelle Arte</title>
		<link>http://yannickbourenane.com/preprod/2011/03/03/la-nouvelle-arte-2/</link>
		<pubDate>Thu, 03 Mar 2011 16:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-nouvelle-arte-2/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-TNa7YAWrD_4/TW_b82vTn7I/AAAAAAAACb8/g4qyDxJX4AE/s1600/arte-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="136" src="https://lh6.googleusercontent.com/-TNa7YAWrD_4/TW_b82vTn7I/AAAAAAAACb8/g4qyDxJX4AE/s400/arte-logo.jpg" width="400" /></a></div>La chaîne de télévision franco-allemande <a href="http://www.arte.tv/fr/a-propos/Le-Groupe-ARTE/2153580.html">Arte</a>, fondée il y a 20 ans, a magistralement redesigné son identité visuelle et son habillage télévisuel avec une équipe ad hoc formée par sa directrice artistique Ulli Krieg, embauchée fin 2009.<br /><br /><a name='more'></a><br /><br /><br /><br />Le superbe <a href="http://univers.arte.tv/#/0">site dédié</a> à la nouvelle identité visuelle, vidéo, informations et making of.<br />La <a href="http://www.artepro.com/jsp/fr/communication/charteGraphique.htm">charte graphique d'Arte</a> destinée aux professionnels.<br />Le communiqué d'Arte sur la <a href="http://www.arte.tv/fr/a-propos/3717272.html">nouvelle identité visuelle</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>487</wp:post_id>
		<wp:post_date><![CDATA[2011-03-03 17:49:00]]></wp:post_date>
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		<title>La Ligue de Football Professionnel lance sa première chaîne 100%</title>
		<link>http://yannickbourenane.com/preprod/2011/03/03/la-ligue-de-football-professionnel-lance-sa-premiere-chaine-100/</link>
		<pubDate>Thu, 03 Mar 2011 10:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-ligue-de-football-professionnel-lance-sa-premiere-chaine-100/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-clqTxOu3V-U/TW9eq8W1xKI/AAAAAAAACbs/Idjsk9-kPTg/s1600/logo-cfoot.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://lh4.googleusercontent.com/-clqTxOu3V-U/TW9eq8W1xKI/AAAAAAAACbs/Idjsk9-kPTg/s1600/logo-cfoot.jpg" /></a></div><br />CFOOT est une chaîne totalement dédiée au football qui verra le jour à partir de l'été 2011. Cette chaîne est issue d'un projet lancé par la ligue de football professionnel (LFP). <br /><a name='more'></a>Cette nouvelle chaîne dédiée aux fans du ballon rond sera disponible via la TNT et sera une chaîne payante entre 5 et 10 euros. Comparée à d'autre chaîne, celle-ci ne se contentera pas seulement de retransmettre des matchs, elle présentera bons nombres d'autres programmes comme des dessins animés, documentaires, jeux, débats etc...<br /><br /><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-3fJvc2zKXm0/TW9d3lMbLEI/AAAAAAAACbo/YNBe87NKB2Q/s1600/1011_LFP_CFOOT_TV_4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="256" src="https://lh5.googleusercontent.com/-3fJvc2zKXm0/TW9d3lMbLEI/AAAAAAAACbo/YNBe87NKB2Q/s400/1011_LFP_CFOOT_TV_4.jpg" width="400" /></a></div><br /><br />Pour donner une image a cette nouvelle chaîne 100% football, la LFP a confié son habillage à l'agence Carré Noir. Le concept de cette identité s'articule autour de la planète-football et choisi de symboliser cet ensemble par un cercle rempli des marques d'un terrain de foot. Pour ce qui est de la typographie, une typo Sans Serif vient asseoir le logo. Au niveau des couleurs le logo s'articule autour d'un dégradé de bleu et de vert. En bref une identité qui se veut lisible et différenciante. Une nouvelle chaîne qui n'auras sûrement aucun mal à ce faire adopter...<br /><br /><object height="337" width="450"><param name="movie" value="http://www.dailymotion.com/swf/video/xg4epx?width=450&theme=none"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed type="application/x-shockwave-flash" src="http://www.dailymotion.com/swf/video/xg4epx?width=450&theme=none" width="450" height="337" allowfullscreen="true" allowscriptaccess="always"></embed></object>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>488</wp:post_id>
		<wp:post_date><![CDATA[2011-03-03 11:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-03 10:27:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<title>Le Main Square Festival revoit son identité</title>
		<link>http://yannickbourenane.com/preprod/2011/03/02/le-main-square-festival-revoit-son-identite/</link>
		<pubDate>Wed, 02 Mar 2011 10:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-main-square-festival-revoit-son-identite/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-FC47cmt0b0E/TW4MgVsnlzI/AAAAAAAACbc/fkVRwswNmho/s1600/logo-main-square-festival-2011.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="https://lh3.googleusercontent.com/-FC47cmt0b0E/TW4MgVsnlzI/AAAAAAAACbc/fkVRwswNmho/s400/logo-main-square-festival-2011.jpg" width="400" /></a></div><br /><a href="http://www.mainsquarefestival.fr/2011/fr/">Le Main Square Festival est l'un des plus grands festivals de musique en France</a>. Il se déroule tous les premiers week-end du mois de juillet à la citadelle Vauban d'Arras (ville du Pas-de-Calais).<br /><a name='more'></a><br />Ce festival à su, depuis, 2004 date de sa création se distinguer grâce a une programmation musicale internationale. Devenant chaque édition de plus en plus médiatisé avec notamment des retransmissions de l'événement sur le câble ou encore à la radio, celui-ci ne cesse de faire ombrage à son principal concurrent, les Eurockéennes de Belfort, se déroulant à la même période. Pour sa prochaine édition qui se tiendra du 1er au 3 juillet 2011, le festival nous dévoile une toute nouvelle identité. Le nouveau logo se veut moins chaleureux que le précédent et vient jouer sur un esprit picto d'application du géant a la pomme, pour ne pas citer de marque...<br /><br /><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/--q2eiG9dklc/TW4NS3AvoTI/AAAAAAAACbg/YC2IRoH-QM8/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="254" src="https://lh5.googleusercontent.com/--q2eiG9dklc/TW4NS3AvoTI/AAAAAAAACbg/YC2IRoH-QM8/s320/Image+5.png" width="320" /></a></div><br />Dans son ancienne version, le logo venait jouer sur des formes et contres formes toutes en rondeurs et ainsi créer une bulle ou même un nuage, le tout agrémenter d'arabesques. Une façon peut être de symboliser les effets enivrant de la musique. Alors que dans sa nouvelle version, le logo se structure autour d'une seule et même forme, qui est celle du carré à angles arrondis. Pour ce qui est de la typographie, on vient délaisser une typo à empattement au style un peu "saloon", pour une typo de style "digital" qui vient clairement donné au logo une ambiance plus "clubbing" alors que ce festival est en plein air. Le mot Arras vient disparaître du logo, ce qui est aussi une curieuse manière de se promouvoir à l'étranger...<br />En bref une nouvelle identité qui vient capitaliser sur un esprit smart phone. Dommage.<br /><br /><div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-QHOx2ZGREms/TW4NbbX6i5I/AAAAAAAACbk/R-m9Wk_0keg/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="201" src="https://lh6.googleusercontent.com/-QHOx2ZGREms/TW4NbbX6i5I/AAAAAAAACbk/R-m9Wk_0keg/s400/Image+1.png" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>489</wp:post_id>
		<wp:post_date><![CDATA[2011-03-02 11:24:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-02 10:24:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>708</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-02 16:37:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-02 15:37:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime pas :(<br />Pour y avoir assisté il y a 2 ans, je suis assez déçue du changement. L'ancien logo était davantage dans l'esprit du festival, fantaisie, fun et actuel. Là ça fait très électro, pourtant la programmation reste pop/rock en grande partie !.. Choix étrange]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>712</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-03 18:08:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-03 17:08:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On en arrive de plus en plus à cette pseudo mode à produire des identités made by APPLE : Main square festival, gan…<br />Merci ”le tout digital” prôné par les agences qui nous pré-mâchent des logotypes formatés selon un seul et unique média de diffusion.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>738</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-17 20:30:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-17 19:30:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Parfois, il vaut mieux ne rien faire. Là ils auraient dû s'abstenir… car même pour une appli i-phone, je trouve ce logo vraiment moche. J'aurais aimé pouvoir avoir une analyse plus constructive, mais impossible devant la médiocrité de ce changement.]]></wp:comment_content>
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	<item>
		<title>Bridgestone s&#039;offre un lifting pour ses 8Oans</title>
		<link>http://yannickbourenane.com/preprod/2011/03/01/bridgestone-soffre-un-lifting-pour-ses-8oans/</link>
		<pubDate>Tue, 01 Mar 2011 09:55:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/bridgestone-soffre-un-lifting-pour-ses-8oans/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-5iJ72vqsUXw/TZA-06iuVTI/AAAAAAAACjA/UfQVYdBYZ3c/s1600/logo_bridgestone.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-5iJ72vqsUXw/TZA-06iuVTI/AAAAAAAACjA/UfQVYdBYZ3c/s400/logo_bridgestone.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><span style="color: #0000ee;"><u><br /></u></span></div><br /><span style="color: #413f36; font-family: Arial; line-height: 22px;"></span><br /><span style="color: #413f36; font-family: Arial; line-height: 22px;"></span><br /><span style="color: #413f36; font-family: Arial; line-height: 22px;"></span><br /><span style="color: #413f36; font-family: Arial; line-height: 22px;"><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; background-position: initial initial; background-repeat: initial initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 12px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><span style="font-size: small;"><span style="font-family: georgia;"><br />A l'occasion de ses 80 ans, <a href="http://www.bridgestone.fr/bfe/v/index.jsp?vgnextoid=3d61b44433740010VgnVCM1000005901a10aRCRD">Bridgestone</a>, la marque japonaise de pneumatiques décide de lifter son identité visuelle. Le changement est loin d'être radical mais permet au logo de gagner en lisibilité. L'identité visuelle s'arrondie. Et à cette occasion, la marque a décide de revoir son slogan avec " </span></span><em style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><span style="font-size: small;"><span style="font-family: georgia;"> Your Journey, Our Passion »</span></span></em><span style="font-size: small;"><span style="font-family: georgia;">.</span></span></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; background-position: initial initial; background-repeat: initial initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 12px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>490</wp:post_id>
		<wp:post_date><![CDATA[2011-03-01 10:55:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-01 09:55:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Le logo de Marseille-Provence 2013</title>
		<link>http://yannickbourenane.com/preprod/2011/03/01/le-logo-de-marseille-provence-2013/</link>
		<pubDate>Tue, 01 Mar 2011 00:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/-4O4uPIetu_c/TWvWddBxjiI/AAAAAAAAANQ/HaMXm6f-WLo/s1600/logo_2013.gif"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5578788364925111842" src="http://4.bp.blogspot.com/-4O4uPIetu_c/TWvWddBxjiI/AAAAAAAAANQ/HaMXm6f-WLo/s400/logo_2013.gif" style="cursor: pointer; display: block; height: 83px; margin: 0px auto 10px; text-align: center; width: 370px;" /></a><span style="font-family: georgia;"><a href="http://www.marseille-provence2013.fr/">La ville de Marseille </a>a été sélectionné pour être la <a href="http://www.marseille-provence2013.fr/">Capitale Européens de la Culture en 2013.</a> Depuis le 24 Février 2011 a été dévoilé le logo qui la symbolisera.</span><br /><span style="font-family: georgia;"></span><br /><span style="font-family: georgia;"><a name='more'></a></span><br /><div><span style="font-family: georgia;">Tout au long de l'année 2013, des centaines de manifestations culturelles et artistiques animeront tout le territoire de la Provence de Martigues à la Ciotat en passant par Istres, Arles, Salon de Provences, Aix en Provence, Gardanne, Aubagne.. et bien entendu à Marseille.</span><br /><div><a href="http://2.bp.blogspot.com/-X0-lqpWOdro/TWvwP00VFII/AAAAAAAAANY/Udzum6lVpIY/s1600/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-02-28%2B%25C3%25A0%2B19.25.28.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5578816718095324290" src="http://2.bp.blogspot.com/-X0-lqpWOdro/TWvwP00VFII/AAAAAAAAANY/Udzum6lVpIY/s400/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-02-28%2B%25C3%25A0%2B19.25.28.png" style="display: block; height: 244px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><span style="font-family: georgia;">Toutes les disciplines artistiques et culturelles participeront à ce grand rendez-vous : danse contemporaine, musique, arts, plastiques, théâtre, expositions, arts de la rue, colloques, littérature, art numériques et gastronomie. Marseille-Provence donne donc rendez-vous au monde entier en 2013 pour une année capitale.</span><br /><span style="font-family: georgia;"><br /></span></div><div><span style="font-family: georgia;">On en connait peu sur cette identité visuelle après le débat qu'avait suscité le premier concours lancé en Juillet 2009 quant à son "résultat infructueux". Si ce n'est qu'après les rebondissements connus c'est en interne qu'a été conçue cette nouvelle identité visuelle. Thomas Serrière, responsable du studio graphique créé par Marseille-Provence en novembre 2010 a ainsi fait ce logo. Composé de trois ronds et d'un losange, symbole facilement reconnaissable pour l'événement. Cependant, soyons honnête ce logo est un mystère. Il est difficile d'en comprendre la signification. Chaque symbole ne peut fonctionner sans l'autre. Pourquoi ces formes ? Pourquoi ces couleurs ? </span></div><div><span style="font-family: georgia;">Le losange doit représenter un diamant, quant aux ronds ils renvoient  au soleil de la Provence. Sur la toile pour l'instant, on ne trouve aucune lecture précise et aucune justification du logo. Le créateur de l'identité visuelle explique simplement que <i>" C'est un exercice qui devait s'inspirer à la fois de l'exigence culturelle du projet et de sa dimension populaire. Ce logo est l'ADN de toute l'identité visuelle du projet".</i></span></div><div><span style="font-family: georgia;"><i><br /></i></span></div><div><a href="http://1.bp.blogspot.com/-O6nAAvFG1s8/TWvwdWWeckI/AAAAAAAAANg/PeucnSEN3ng/s1600/logo_12.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5578816950435213890" src="http://1.bp.blogspot.com/-O6nAAvFG1s8/TWvwdWWeckI/AAAAAAAAANg/PeucnSEN3ng/s400/logo_12.jpg" style="float: left; height: 266px; margin: 0px 10px 10px 0px; width: 400px;" /></a><span style="font-family: georgia;"><br /></span></div><div><span style="font-family: georgia;"><br /></span></div><div><span style="font-family: georgia;">Pour les plus curieux <a href="http://www.marseille-provence2013.fr/wp-content/uploads/2011/02/MP2013-DP-20110224.pdf">lire l'état d'avancement </a>pour le mois de Mars 2011.</span></div><div><div><span style="font-family: georgia;"><br /></span></div><div><div><span style="font-family: georgia;"><br /></span></div></div></div></div>]]></content:encoded>
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		<wp:post_id>491</wp:post_id>
		<wp:post_date><![CDATA[2011-03-01 01:10:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>704</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-01 11:18:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-01 10:18:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Interprétation personnelle : Les trois points m'évoque la réflexion littéraire et le losange l'idée qui surgie après cette réflexion. <br />Cependant, ce logo manque de classe et passe vraiment inaperçu dans le paysage SurChargé des logos. <br /><br />Une voie non exploité:  2013 dans les Bouches du Rhône (13). Il y avait de quoi faire, je pense.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>705</wp:comment_id>
			<wp:comment_author><![CDATA[Agora Line TCL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11231234394333169847</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-01 18:37:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-01 17:37:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pourquoi avoir abandonné l'ancien pour cette ... chose ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>706</wp:comment_id>
			<wp:comment_author><![CDATA[Couleur Vive]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.couleur-vive.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-02 10:17:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-02 09:17:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a comme un flottement de ce logo provoqué par des espaces blancs trop important. Il est regretable et irrespectueux d'avoir coupé les noms de Marseille et Provence, sans compter l'oubli de la majuscule. On lit Marpro20seillevence13... ça reste en suspension !!<br />Du reste, des marques communiquent déjà avec 3 ronds alignés : MMA, Garnier...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>707</wp:comment_id>
			<wp:comment_author><![CDATA[couleur vive]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.couleur-vive.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-02 10:24:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-02 09:24:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Par contre, j'ai regardé la déclinaison graphique, sur le programme. L'utilisation des signes de façon aléatoires est graphiquement intéressantes et apporte des réponses au choix de ce logo : universalité (Rond), multiplicité (3 fois), transformation et évolution (la montée en puissance de la réflexion, de l'analyse). On peut alors imaginer que les couleurs sont propres à Marseille et à la région provence : Lavande (plante),esthétisme et excentricité(rose), et soleil.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>709</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-02 16:55:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-02 15:55:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oui mais sans analyse ca ne vaut rien....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>710</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-03 13:33:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-03 12:33:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[mon dieu, quelle croute !]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>711</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-03 14:09:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-03 13:09:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça fume a marseille.. ils ont ptet le mm fournisseur qu'eux !<br />http://logo-bedandy.blogspot.com/2009/08/la-charente-change-de-logo.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>737</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-17 20:26:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-17 19:26:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quand je lis l'explication du créateur du logo (je cite :"C'est un exercice qui devait s'inspirer à la fois de l'exigence culturelle du projet et de sa dimension populaire…")Alors je suis effrayé par ce que va être le projet : UN GRAND RIEN! Si l'exigence culturelle du projet est ce qui a inspiré pour concevoir cette identité alors il est fort à parier que la dimension culturelle de cet événement va être au ras des paquerettes. Quant à la dimension populaire, ce ne sont pas 3 ronds et un losange qui vont faire la blague. C'est vraiment prendre les Marseillais pour des fadas. Il n'y pas que le foot dans la vie !]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>995</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-08-17 13:44:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-17 11:44:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[frustrée... j'avais participé à l'appel d'offre et vraiment ce qu'il en sort est loin de ce qu'ils ont annoncé... je trouve que le premier logo était bien plus visible et parlant que celui-ci... qui se perd si facilement. dommage]]></wp:comment_content>
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	<item>
		<title>Taiwan change de logo</title>
		<link>http://yannickbourenane.com/preprod/2011/02/28/taiwan-change-de-logo/</link>
		<pubDate>Mon, 28 Feb 2011 10:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/taiwan-change-de-logo/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-mbVegGhyfQA/TWttgm_cHRI/AAAAAAAACbY/jgx4wNuC-rI/s1600/logo-Taiwan.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="https://lh6.googleusercontent.com/-mbVegGhyfQA/TWttgm_cHRI/AAAAAAAACbY/jgx4wNuC-rI/s400/logo-Taiwan.jpg" width="400" /></a></div><br /><span style="font-family: georgia;">L'île de Taiwan décide de faire peau neuve pour afficher son attractivité. </span><br /><span style="font-family: georgia;"></span><br /><span style="font-family: georgia;"></span><br /><span style="font-family: georgia;"></span><br /><span style="font-family: georgia;"><a name='more'></a></span><br /><div><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://2.gvt0.com/vi/N2jnzh18T1Y/0.jpg" height="266" style="clear: left; float: left;" width="320"><param name="movie" value="http://www.youtube.com/v/N2jnzh18T1Y&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266" src="http://www.youtube.com/v/N2jnzh18T1Y&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object><span style="font-family: georgia;">C'est avec l'agence Londonniene Winkreative que l'île de Taiwan a décidé de modifier son identité visuelle. L'archipel Taïwanaise est située au sud-est du de la Chine, au sud du Japon et au nord des philippines. Taiwan, ou République de Chine administre l'île depuis 1945. Afin d'attirer et de s'imposer sur le marché touristique l'île met de la chaleur dans son logo. </span></div><div><span style="font-family: georgia;">Concernant le changement graphique, le choix est de faire quelque chose de plus simple. Moins de couleurs, des traits plus affirmés, une typographie changée. L'aspect bancal de l'ancienne identité visuelle due à l'effet coup de pinceaux, aux couleurs différentes, aux lettres de différentes tailles et non mises sur la même ligne est supprimé.</span><br /><span style="font-family: georgia;">Le logo est simplifié et plus remarquable. Il gagne largement en lisibilité et en stabilité. Le petit emblème ( à l'image de la forme de l'île) au dessus du "N" de Taiwan est lui aussi effacé.  A nôter le jeu de lumière sur la couleur orangée des lettres qui donne un côté plus "chaud" à l'île. </span></div><div><span style="font-family: georgia;">Les signatures sont elles aussi changées. L'île veut désormais être reconnue comme le coeur attractif de l'Asie avec " Taiwan, The Heart Of Asia" et décide de ne plus s'afficher comme "Taiwan, Touche Your Heart". </span><br /><span style="font-family: georgia;">De ces deux identités visuelles le coeur est leur seul point commun. </span></div><div><span style="font-family: georgia;">Afin de mettre en avant ce changement de marque, un film de 40 secondes a été conçu à l'occasion. </span><br /><span style="font-family: georgia;"><br /></span><br /><span style="font-family: georgia;"><br /></span></div><div><span style="font-family: georgia;"><br /></span></div><div><span style="font-family: sans-serif; font-size: small;"><span style="font-size: 13px; line-height: 19px;"><br /></span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>492</wp:post_id>
		<wp:post_date><![CDATA[2011-02-28 11:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-02-28 10:42:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[taiwan-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510480329;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7207;}i:1;a:1:{s:2:"id";i:8957;}i:2;a:1:{s:2:"id";i:414;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>702</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-28 13:45:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-28 12:45:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un logo plus pro avec une baseline vraiment mieux intégré ! <br />Seul bémol, serait ce changement trop radical peut être.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>703</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-28 14:56:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-28 13:56:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ca fait un petit peu penser aux marques de surf, c'est assez attractif, pas mal]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>740</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-17 20:46:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-17 19:46:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Là je fais des bonds. Désolé cher STTZ et cher Achille mais ce logo est tout sauf attractif, pro et que sais-je encore… Ce logo est complètement daté (il aurait pu être fait au début des années 80) et surtout il pose, je trouve, un vrai problème de sens (ou plutôt de contre-sens). En effet utiliser une typo stencil (typo conçue et utilisés pour les marquages militaires) pour promouvoir un pays qui est perpétuellement sous la menace militaire de son voisin chinois, est une démarche qui oublie le bon sens - Et je vous parle pas du scandale des vedettes Taîwannaises qui ont défrayé la chronique dans notre bon vieux pays.  Quant à l'ancien logo, il n'était certes pas très lisible et faisait davantage penser à un logo de J.O (des années 90 :-))]]></wp:comment_content>
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	</item>
	<item>
		<title>Marc Dorcel flirte avec le luxe</title>
		<link>http://yannickbourenane.com/preprod/2011/02/25/marc-dorcel-flirte-avec-le-luxe/</link>
		<pubDate>Fri, 25 Feb 2011 11:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/marc-dorcel-flirte-avec-le-luxe/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-uBLm3dYm510/TWd5qpFwWHI/AAAAAAAACbI/UdGAW2cTN7U/s1600/logo-marc-dorcel.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-uBLm3dYm510/TWd5qpFwWHI/AAAAAAAACbI/UdGAW2cTN7U/s400/logo-marc-dorcel.jpg" width="400" /></a></div><br />L'emblématique logo des productions de Marc Dorcel ? Envolé. A la place et sans grande surprise, un "X".<br /><br /><a name='more'></a><br /><br />L'entreprise Dorcel, leader européen du divertissement pour adultes, est l'une des première société à avoir eu l'idée, en 1995, de signer des contrats d'exclusivité avec des actrices X, surnommées les "Dorcel Girl".<br />Depuis 2002, Marc Dorcel est une entreprise qui monte. Avec un développement à l'international de nombreuses activités telles que : Tv, Vod, Magasins, Presse, Toys. La marque en plein essor, revendique une pornographie haut de gamme. Cette nouvelle identité s'inscrit dans une tout autre dynamique et vient renforcer l’unité entre les différentes activités de la marque : le dvd, l’édition avec le Dorcel Mag, la Vod avec Dorcelvision.com, les boutiques sexy avec les Dorcel Stores, la chaîne pour adultes avec Dorcel Tv.<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-XrHzTlwugX0/TWd672u21DI/AAAAAAAACbM/VErDKYf2RJE/s1600/logo-dorcel-shop.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="61" src="http://1.bp.blogspot.com/-XrHzTlwugX0/TWd672u21DI/AAAAAAAACbM/VErDKYf2RJE/s320/logo-dorcel-shop.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-VGPZwKlX-3M/TWd7BoThTJI/AAAAAAAACbQ/McuJ-CQEDGQ/s1600/logo-dorcel-vision.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/-VGPZwKlX-3M/TWd7BoThTJI/AAAAAAAACbQ/McuJ-CQEDGQ/s200/logo-dorcel-vision.jpg" width="121" /></a> </div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-1nN-i1x_ygw/TWd7CzSaKQI/AAAAAAAACbU/8_XFPH_GnVM/s1600/logo-dorcel-blog.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="22" src="http://3.bp.blogspot.com/-1nN-i1x_ygw/TWd7CzSaKQI/AAAAAAAACbU/8_XFPH_GnVM/s400/logo-dorcel-blog.jpg" width="400" /></a></div> Il faudra désormais se faire à ce nouveau logo symbolisé par un sceau marqué dans la cire chaude de la lettre X, le tout structuré du slogan « Luxure depuis 1979 ». Pour ce qui est des couleurs, cette nouvelle identité vient jouer sur une note de fuchsia qui évoque sensualité et glamour. Le rose vient jouer avec les courbes du sceau. Niveau typographique la encore toute en rondeurs et courbes, avec dans le slogan une redondance de la lettre X marqué sur le sceau. Le nouveau logo est un brin "pompeux" en comparaison au précédent logo. Cette nouvelle identité se verra déployer sur les divers supports qui constitue l'empire Dorcel.<br /><i>« L’indépendance, la liberté et l’imagination de Dragon Rouge nous ont plu tout de suite car nous savions que leur créativité pouvait bousculer les codes établis et les conventions pour sublimer notre image tout en respectant notre identité »</i> déclare Grégory Dorcel, Directeur général, MARC DORCEL.<br />Et vous, convaincus ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>493</wp:post_id>
		<wp:post_date><![CDATA[2011-02-25 12:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-02-25 11:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510483926;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3676;}i:1;a:1:{s:2:"id";i:333;}i:2;a:1:{s:2:"id";i:764;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>696</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-25 13:25:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-25 12:25:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Belle  identité mais le "X" évoque l'activité de dorcel mais pas son nom alors que le toucan avait cette caratéristique intinséque de contenir les deux messages. "Dorcel + film X"<br /><br />Sinon je parle de la ressemble du "X" avec le "X" de la société PIXAR (Spécialisé dans les films pour enfant)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>699</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-25 15:49:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-25 14:49:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Franchement c'est comme si playboy avait supprimé son la pin, c'est nul et ca ne le distingue plus du tout, aucune créativité....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Connaissance des arts s&#039;offre un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/02/24/connaissance-des-arts-soffre-un-nouveau-logo/</link>
		<pubDate>Thu, 24 Feb 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/connaissance-des-arts-soffre-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/-xTgtOiEBMzc/TWVNJs0TSkI/AAAAAAAAANI/pWmoFazhFdM/s1600/connaissance_logo.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5576948542612916802" src="http://1.bp.blogspot.com/-xTgtOiEBMzc/TWVNJs0TSkI/AAAAAAAAANI/pWmoFazhFdM/s400/connaissance_logo.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a>Le magazine<a href="http://www.lesblogsmedias.fr/"> Connaissance des Arts</a> affiche une nouvelle identité visuelle depuis le 24 Février. Le mensuel vieux de bientôt 60 ans a decide de s'offrir un léger lifting.<br /><br /><a name='more'></a><br /><br /><div>Le magazine Connaissance des Arts est consacré à la peinture, à l'architecture, à l'antiquité, la décoration ou encore les objets d'art. Il est l'un des premiers mensuel à intégrer les textes à l'image reproductive en couleur. Le magazine a été racheté en 2000 par LVMH. Dans les changements, la maquette du mensuel est revue, elle sera plus moderne. Le ton sera, lui, plus journalistique et contemporain, precisement plus en phase avec son époque.</div><div>Le lifting de l'identité visuelle est léger. En effet, les couleurs restent les mêmes. La subtilité du changement se fait uniquement sur la typographie. Le choix est fait de tout inverser ! Ce qui était en bas de casse apparaît en majuscule et inversement. Le changement de police donne un aspect moins "stricte"mais on regrette tout de même l'ancienne version. Pour information, le mensuel a connu 158 000 lecteurs en 2009( source Audipresse Premium) </div><div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-VAC4udPcSDU/TWVRlKbZOEI/AAAAAAAACbE/awM2hVngq4k/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-02-23+a%25CC%2580+19.13.45.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="232" src="http://4.bp.blogspot.com/-VAC4udPcSDU/TWVRlKbZOEI/AAAAAAAACbE/awM2hVngq4k/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-02-23+a%25CC%2580+19.13.45.png" width="400" /></a></div><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>494</wp:post_id>
		<wp:post_date><![CDATA[2011-02-24 10:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-02-24 09:00:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510652769;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7713;}i:1;a:1:{s:2:"id";i:496;}i:2;a:1:{s:2:"id";i:3199;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>692</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-24 16:19:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-24 15:19:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Franchement, je n'y vois pas très clair, surtout avec le blanc sur rouge, ils auraient pu inverser les couleurs....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>693</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-24 20:20:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-24 19:20:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[régression dans la typographie...dommage...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>694</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-24 23:09:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-24 22:09:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[régression franche, il valait mieux ne rien faire du tout, le temps et l'argent s'économisent ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>697</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-25 13:26:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-25 12:26:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je valide les dires des anonymes !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
	</item>
	<item>
		<title>Normes redéfinies</title>
		<link>http://yannickbourenane.com/preprod/2011/02/23/normes-redefinies/</link>
		<pubDate>Wed, 23 Feb 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/normes-redefinies/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/-z4Qeq6Vc740/TWPz7-z8T3I/AAAAAAAAAM8/5-mwQFinZ7s/s1600/NF_logo.jpg"><img alt="" border="0" height="158" id="BLOGGER_PHOTO_ID_5576568975413497714" src="http://1.bp.blogspot.com/-z4Qeq6Vc740/TWPz7-z8T3I/AAAAAAAAAM8/5-mwQFinZ7s/s400/NF_logo.jpg" style="display: block; margin: 0px auto 10px; text-align: center;" width="400" /></a><span style="font-family: Georgia,'Times New Roman',serif;">Ce petit symbole qui accompagne tous les produits méritant le label </span><a href="http://www.marque-nf.com/"><span style="font-family: Georgia,'Times New Roman',serif;">Norme France</span></a><span style="font-family: Georgia,'Times New Roman',serif;"> mais aussi ses déclinaisons NF Service et NF Environnement ont eux aussi étaient repensé. </span><br /><br /><a name='more'></a><div><span style="font-family: Georgia,'Times New Roman',serif;">Ce label est délivré par </span><a href="http://www.afnor.org/"><span style="font-family: Georgia,'Times New Roman',serif;">l'AFNOR</span></a><span style="font-family: Georgia,'Times New Roman',serif;">, et ce depuis 1939. L'AFNOR possède également une autre entité à savoir l'</span><a href="http://www.afnor.org/metiers/certification/panorama-certification"><span style="font-family: Georgia,'Times New Roman',serif;">AFAQ</span></a><span style="font-family: Georgia,'Times New Roman',serif;"> (Association Française pour l'Assurance de la Qualité). Le lifting de l'identité visuelle a  été confié à l'agence ADVK Mark. La marque AFAQ permet d'évaluer et d'améliorer la qualité des entreprises volontaires en leur attribuant la certification ISO 9001. Chaque entité a été repensé de manière habile par l'agence. </span><br /><br /><span style="font-family: Georgia,'Times New Roman',serif;">Le logo de NF, a lui, subi un lifting. Apparition d'un bleu plus impactant et d'une ellipse. Le logo ne perd aucune lisibilité. La typographie a elle aussi évoluée, elle est plus ronde que l'ancienne. Il y a une évolution de taille sur les deux majuscules tirant vers le haut du "F". Les deux initiales ne sont plus reliées par leur bas de la lettre.</span><br /><br /><span style="font-family: Georgia,'Times New Roman',serif;">Ensuite concernant les entités, elles gardent toutes la même base du logo de Norme France. Y sera rajoutées les caractéristiques déjà connues des anciennes versions légèrement liftées. C'est à dire la feuille verte du logo environnemental ainsi que la "tige" jaune marque de relation et symbole de service. A noter, l'apparition d'une signature "Par AFNOR Certification" qui est ajoutée à chaque logo. Les changements ne sont pas radicaux mais subtilement effectués.  Concernant le logo de l'AFAQ iso 9001 l'évolution est plus soutenue. Fini le bleu ciel, le gris et bonjour le marron et le violet. Les logos sont eux aussi équipés de la signature AFNOR Certification. </span><br /><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span><br /><div style="clear: both; text-align: center;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="color: #413f36; font-family: Arial; font-size: 12px; line-height: 22px;"><a href="http://www.actulogo.fr/wp-content/uploads/2011/02/NF_AFAQ_olds.jpg" style="color: #726f61; outline-style: none; text-decoration: underline;"><img alt="" class="size-medium wp-image-1594" height="116" src="http://www.actulogo.fr/wp-content/uploads/2011/02/NF_AFAQ_olds-500x116.jpg" style="border-style: none; border-width: 0px; margin: 0px; padding: 0px;" title="NF_AFAQ_olds" width="500" /></a></span></span></div><span style="font-family: Georgia,'Times New Roman',serif;"> </span><span style="font-family: Georgia,'Times New Roman',serif;">Eventail des anciens logos NF et AFAQ.</span></div><div><span style="font-family: Georgia,'Times New Roman',serif;"><span style="color: #413f36; line-height: 22px;"></span></span><br /><a href="webkit-fake-url://41584b7c-e64f-4aa3-9b91-a632d73d166b/NF_AFAQ_olds.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span style="font-family: Georgia,'Times New Roman',serif;"></span></a><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></div><div><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span><br /><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></div><div><a href="http://www.actulogo.fr/wp-content/uploads/2011/02/NF_AFAQ_niou.jpg" style="clear: left; color: #726f61; float: left; margin-bottom: 1em; margin-right: 1em; outline-style: none; text-decoration: underline;"><span style="font-family: Georgia,'Times New Roman',serif;"></span></a><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></div><div><div style="font: 12px Helvetica; margin: 0px;"></div></div><div><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></div><div><div style="clear: both; text-align: center;"><a href="http://www.actulogo.fr/wp-content/uploads/2011/02/NF_AFAQ_niou-500x116.jpg" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Georgia,'Times New Roman',serif;"><img alt="" border="0" class="size-medium wp-image-1593" height="116" src="http://www.actulogo.fr/wp-content/uploads/2011/02/NF_AFAQ_niou-500x116.jpg" style="border-style: none; border-width: 0px; margin-top: 0px; padding: 0px;" title="NF_AFAQ_niou" width="500" /></span></a></div><span style="font-family: Georgia,'Times New Roman',serif;">Eventail des nouveaux logos NF et AFAQ.</span><br /><span style="line-height: 19px;"><span style="line-height: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></span></span><br /><span style="font-family: Georgia,'Times New Roman',serif;">Les déclinaisons NF et AFAQ se construisent désormais autour d'une architecture de marque plus cohérente. </span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-aLR8Eo5Vi1o/TWP7et7F6II/AAAAAAAACa0/A_oczu0zO4I/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="262" src="http://2.bp.blogspot.com/-aLR8Eo5Vi1o/TWP7et7F6II/AAAAAAAACa0/A_oczu0zO4I/s400/Image+1.png" width="400" /></a><a href="http://2.bp.blogspot.com/-aLR8Eo5Vi1o/TWP7et7F6II/AAAAAAAACa0/A_oczu0zO4I/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Georgia,'Times New Roman',serif;"></span></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-5L8ua3oPlco/TWP7fi0xCbI/AAAAAAAACa4/hLPmFDcWOXg/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="315" src="http://2.bp.blogspot.com/-5L8ua3oPlco/TWP7fi0xCbI/AAAAAAAACa4/hLPmFDcWOXg/s400/Image+2.png" width="400" /></a><a href="http://2.bp.blogspot.com/-5L8ua3oPlco/TWP7fi0xCbI/AAAAAAAACa4/hLPmFDcWOXg/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Georgia,'Times New Roman',serif;"></span></a></div><span style="font-family: sans-serif; font-size: small;"><span style="font-size: 13px; line-height: 19px;"><span style="font-family: Georgia,serif; font-size: medium;"><span style="font-size: 16px; line-height: normal;"><br /></span></span></span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>495</wp:post_id>
		<wp:post_date><![CDATA[2011-02-23 10:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-02-23 09:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[normes-redefinies]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510703891;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:756;}i:1;a:1:{s:2:"id";i:468;}i:2;a:1:{s:2:"id";i:2260;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>690</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-23 18:23:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-23 17:23:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup l'harmonie des trois logos "NF" mais le logo de AFAQ était vraiment très répendu et rapidement identifiable dommage selon moi de prendre un tel virage à 180° !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>695</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-24 23:10:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-24 22:10:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout est dit plus haut :)]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>698</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-02-25 13:27:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-25 12:27:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci Anonyme ! ^^]]></wp:comment_content>
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	</item>
	<item>
		<title>Ma petite Entreprise...</title>
		<link>http://yannickbourenane.com/preprod/2011/02/21/ma-petite-entreprise/</link>
		<pubDate>Mon, 21 Feb 2011 10:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/ma-petite-entreprise/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://4.bp.blogspot.com/-omps1aogjSk/TWFdY4qpZ4I/AAAAAAAACaQ/XXwlbOm1KkQ/s1600/entreprise_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-omps1aogjSk/TWFdY4qpZ4I/AAAAAAAACaQ/XXwlbOm1KkQ/s400/entreprise_logo.jpg" style="cursor: move;" width="400" /></a></div><div style="clear: both; font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><br /></div><div face="Times" size="medium" style="  margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Le magazine l<a href="http://www.lentreprise.com/">'Entreprise</a> décide de revoir son identité visuelle. Le mensuel décide de tout changer et apporte 8 nouvelles rubriques à son magazine. </div><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"></div><a name='more'></a><br /><br /><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">L'entreprise est le magazine tourné vers les dirigeants de PME et de PMI. Il est un excellent outil de travail et propose des idées, techniques et solutions afin de développer une entreprise. Ces conseils sont basés sur l'expérience de professionnels. </div><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">L'entreprise existe depuis 26 ans maintenant. Premièrement vendu exclusivement en abonnement, il a désormais sa place dans les kiosques depuis 1986.</div><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Le mensuel fait parti du groupe <a href="http://www.expressroulartaservices.fr/presentation-du-groupe/">Express Roularta</a>. Le départ de François Kermoal de <a href="http://www.strategies.fr/">Stratégies</a> et son arrivée à la direction de la publication de l'Entreprise, explique entre autres, la raison de ce changement d'identité visuelle.</div><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Le nouveau logo s'impose plus que l'ancien. Sa couleur rouge/orangée en est l'explication. Qui plus est, il se constitue uniquement de majuscules issues de la police <a href="http://new.myfonts.com/fonts/exljbris/museo-sans/">Museo San</a>s Italique de la fonderie néerlandaise <a href="http://www.josbuivenga.demon.nl/">Exlijbris</a>. Les deux "R" sont tirés vers le bas. </div><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">La version du logo pour le site Internet de la marque ressemble, elle, beaucoup plus à l'ancienne. Un ".com" est rajoute à la fin du nom. L'apostrophe grise est gardée et la couleur bleu foncé du logo elle aussi. Peut être pour ne pas perdre les weblecteurs habitués à consulter le magazine uniquement sur Internet.</div><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><span    style="   line-height: 22px;font-family:Arial;font-size:12px;color:#413f36;"><a href="http://www.actulogo.fr/wp-content/uploads/2011/02/logoentrepriseinternet.jpg" style="clear: right; color: #413f36; margin-bottom: 1em; margin-left: 1em; outline-color: initial; outline-style: none; outline-width: initial; text-decoration: underline;"><img alt="" class="size-medium wp-image-1581" height="113" src="http://www.actulogo.fr/wp-content/uploads/2011/02/logoentrepriseinternet-500x113.jpg" style="border-bottom-style: none; border-bottom-width: 0px; border-color: initial; border-left-style: none; border-left-width: 0px; border-right-style: none; border-right-width: 0px; border-top-style: none; border-top-width: 0px; cursor: move; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;" title="logo l'entreprise.com" width="500" /></a></span></div><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Comme expliqué plus haut, le changement se fait sur la forme mais aussi sur le font avec la création de 8 nouvelles rubriques, à savoir : opinions, repères, veille, dossier, stratégies, management, essentiels et espace créatif. </div><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">La couleur rouge du logo sera adaptable suivant les différentes unes du mensuel. La première parution du magazine relooké programmée pour le 28 Février sera jaune.</div><div style="font-family: Times; font-size: medium; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Ce relooking se cloture par l'apparition d'une nouvelle signature " L'Entreprise change, et la vôtre ?"</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>496</wp:post_id>
		<wp:post_date><![CDATA[2011-02-21 11:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-02-21 10:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Lancement du placement de produits au Royaume-Uni</title>
		<link>http://yannickbourenane.com/preprod/2011/02/18/lancement-du-placement-de-produits-au-royaume-uni/</link>
		<pubDate>Fri, 18 Feb 2011 11:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-fMMzrPThrrE/TV5M8LC94-I/AAAAAAAACaI/c2q6UkLswT0/s1600/logo-placement-de-produits-ofcom.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-fMMzrPThrrE/TV5M8LC94-I/AAAAAAAACaI/c2q6UkLswT0/s1600/logo-placement-de-produits-ofcom.jpg" /></a></div><br />Déjà en pratique sur les chaînes Américaines, le placement de produits arrive en Europe et plus précisément au Royaume-Uni. Lancé le 14 février 2011, par <a href="http://www.ofcom.org.uk/">l'Ofcom diffusion (l'autorité régulatrice des télécommunications au Royaume-Uni)</a>, l'introduction du placement de produit fera son apparition sur les chaînes de télévision Britanniques à compter du 28 février 2011.<br /><a name='more'></a>Aux États-Unis, le placement de produit est mis en place depuis longtemps, et notamment dans le cinéma. Ce qui n'était pas le cas en Europe, puisque jusqu'ici les autorités l'interdisaient. Au Royaume-Uni, l'Ofcom vient donc d'autoriser cette pratique publicitaire indirecte, mais impose aux programmes l'utilisant d'apposer le logo lors de ces placements. Le logo sera affiché pendant trois secondes au début et à la fin des programmes ainsi qu'après les pauses publicitaires. Afin de mieux préparer son public à l'introduction du placement de produit, un film expliquant ce que signifie le logo sera diffusé sur les chaînes. Les annonceurs et les marques seront autorisés à payer afin que leurs produits puissent être montré dans les films, fictions, documentaires... Le placement de produits ne sera pas autorisé lors des programmes pour enfants ainsi que les programmes religieux. À noter que tout ce qui est produits comme le tabac, l'alcool, le jeu, les aliments ou encore les boissons riches en matières grasses sont interdits. Ce principe s'applique également aux produits qui ne peuvent êtres annoncés à la télévision, comme les armes (bien évidemment). Atout financier majeur puisque les producteurs pourront donc à travers le placement de produits financer une partie de leurs productions.<br /><br />Un logo qui se construit autour de la Lettre "P", dans un traité graphique plutôt gras afin, semble-t-il de le rendre plus impactant aux yeux des téléspectateurs et de lui donner une certaine gravité.]]></content:encoded>
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		<wp:post_id>497</wp:post_id>
		<wp:post_date><![CDATA[2011-02-18 12:44:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-02-18 11:44:00]]></wp:post_date_gmt>
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		<title>La Tunisie s&#039;offre un nouveau départ</title>
		<link>http://yannickbourenane.com/preprod/2011/02/17/la-tunisie-soffre-un-nouveau-depart/</link>
		<pubDate>Thu, 17 Feb 2011 09:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-OnNbFbtJnP4/TVxL4-VzXkI/AAAAAAAACZ4/gIy44exuHP0/s1600/logo-tunisie.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-OnNbFbtJnP4/TVxL4-VzXkI/AAAAAAAACZ4/gIy44exuHP0/s400/logo-tunisie.jpg" width="400" /></a></div><br />Peu de temps après les événements qui ont soulevé la <a href="http://www.bonjour-tunisie.com/">Tunisie</a>, celle-ci tente de s'offrir un nouveau visage. Le ministère du tourisme Tunisien lançait à l'occasion de la Saint Valentin leur nouveau logo. Nouvelle identité qui vise à inciter ses touristes à visiter "une nouvelle Tunisie". <br /><a name='more'></a>La campagne est ambitieuse, elle a pour but de relancer le tourisme tunisien qui occupe une place plus qu'importante au niveau économique et social du pays.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-WB5olxq3biw/TVxMODZixhI/AAAAAAAACaA/Iu9ABGfQ8m0/s1600/20110214135728__ontt.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/-WB5olxq3biw/TVxMODZixhI/AAAAAAAACaA/Iu9ABGfQ8m0/s320/20110214135728__ontt.jpg" width="320" /></a></div><a href="http://1.bp.blogspot.com/-PrHuQqjxbKU/TVxMCcp27gI/AAAAAAAACZ8/7xw6e5kyssc/s1600/vignettetourisme_actu36367_photo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-PrHuQqjxbKU/TVxMCcp27gI/AAAAAAAACZ8/7xw6e5kyssc/s1600/vignettetourisme_actu36367_photo.jpg" /></a>Le logo se veut militant et vise à créer le buzz sur Internet et à travers les réseaux sociaux, tels que Facebook ou Twitter. Un logo qui s'articule autour des symboles du cœur et de l'étoile, accompagné du slogan "I love Tunisia" (J'aime la Tunisie) ainsi que de l'accroche " The place to be now " (l'endroit où être maintenant). Le tout dans un mélange de typographies manuscrite pour accentuer le côté accessible et Sans Serif pour donner une importance à l'accroche. Selon le ministère du Tourisme"<span style="font-style: italic;">il s'agit ici d'une occasion pour les amis de la Tunisie et les tunisiens résidents à l'étranger de manifester leur solidarité avec le peuple"</span>.  Pour accentuer l'événement et renforcer ses positions de nombreuses personnalités représentant le milieu des affaires, de la culture et du cinéma seront invités en Tunisie.<br /><br /> Voir les autres <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actualités de logos dans le tourisme</a><br />Voir la <a href="http://logo-bedandy.blogspot.com/2010/08/carte-des-logos-de-tourisme.html">carte du monde des logos de tourisme</a>]]></content:encoded>
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		<wp:post_id>498</wp:post_id>
		<wp:post_date><![CDATA[2011-02-17 10:51:00]]></wp:post_date>
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		<title>Naissance de l&#039;IFSTTAR</title>
		<link>http://yannickbourenane.com/preprod/2011/02/16/naissance-de-lifsttar/</link>
		<pubDate>Wed, 16 Feb 2011 00:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/-eFgZHoSxXWY/TVqS7Vg5t7I/AAAAAAAAAMo/HTE_M4yBnVI/s1600/ifsttar.jpg"><img alt="" border="0" height="254" id="BLOGGER_PHOTO_ID_5573929036909492146" src="http://3.bp.blogspot.com/-eFgZHoSxXWY/TVqS7Vg5t7I/AAAAAAAAAMo/HTE_M4yBnVI/s640/ifsttar.jpg" style="display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" width="640" /></a>L'identité visuelle de <a href="http://www.ifsttar.fr/index.php">L'IFSTTAR</a> est née de la fusion de L'INRETS et du LCPC, effective depuis le 1er Janvier 2011.<br /><a name='more'></a><a href="http://www.inrets.fr/">L'INRET</a>S, c'est l'Institut National de Recherche sur les Transports et leur Sécurité. Le <a href="http://www.lcpc.fr/">LCPC</a> est le Laboratoire Central des Ponts et Chaussées. Ces deux derniers ont donné naissance à l'IFSTTAR qui est lui, l'Institut Français des Sciences et Technologies des Transport, de l'Aménagement et des Réseaux.<br /><br /><div><div>Il aura fallu attendre 10 ans pour que la fusion s'opère par décret le 30 Décembre 2010. L'IFSTTAR est un organisme public sous la double tutelle du ministère de l'écologie et du développement durable et du ministère de la Recherche. A noter que les deux ancêtres étaient sous la responsabilité du même président depuis 13 ans.<br /></div><div>Concernant l'identité visuelle <i>"l'enjeu était de concevoir une symbolique forte, pour doter le nouvel institut d'une personnalité et d'une identité spécifique, tout en veillant à respecter un équilibre entre les spécificités des métiers de chaque laboratoire." </i>comme l'indique le communiqué de presse de l'agence 4uatre qui a réalisé le logo.<br /><br /></div><div>Concernant le changement de logo d'ordre structurel, il se compose d'un nouvel emblème qui symbolise les trois entités fondatrices de L'IFSTTAR. Chaque anneaux dispose de ses bases propres, avec des mouvements et des couleurs différentes mais toutes dans la même dynamique.Le nom quant à lui se compose uniquement de majuscules. Les couleurs sont elles bien évidemment dans les tons écologiques à savoir le bleu et le vert. Rien n'est gardé des anciens logos du LCPC et de l'INRETS. </div><div><br /></div><div>Pour ceux qui désire en savoir plus sur l'IFSTTAR consultez <a href="http://www.usinenouvelle.com/article/l-ifsttar-un-nouvel-institut-de-recherche-pour-les-transports.N144511">l'article de l'usine nouvelle.</a></div><div><span style="font-family: Arial; font-size: small;"><span style="font-size: 12px;"><span style="font-family: Georgia,serif; font-size: medium;"><span style="font-size: 16px;"><br /></span></span></span></span></div></div>]]></content:encoded>
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		<wp:post_id>499</wp:post_id>
		<wp:post_date><![CDATA[2011-02-16 01:01:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Eurosport zappe son ancien logo</title>
		<link>http://yannickbourenane.com/preprod/2011/02/15/eurosport-zappe-son-ancien-logo/</link>
		<pubDate>Tue, 15 Feb 2011 10:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/-nFwv1ekhaG8/TVj0lbsESzI/AAAAAAAAAMg/DyZPyjxt658/s1600/eurosport_logo.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5573473462795914034" src="http://4.bp.blogspot.com/-nFwv1ekhaG8/TVj0lbsESzI/AAAAAAAAAMg/DyZPyjxt658/s400/eurosport_logo.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a>La chaine membre du <a href="http://www.tf1finance.fr/">groupe TF1</a> décide de revoir son identité visuelle. Ce changement s'accompagne de plusieurs spots publicitaires réalisés par les Télécréateurs. Le tout sera diffusé à partir du 2ème trimestre 2011.<br /><br /><a name='more'></a><table cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><a href="http://4.bp.blogspot.com/-ALpUv_Sq3cU/TVkF9Q6_QsI/AAAAAAAACYY/72DwkaRjxq8/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-02-14+a%25CC%2580+10.12.00.png" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" height="167" src="http://4.bp.blogspot.com/-ALpUv_Sq3cU/TVkF9Q6_QsI/AAAAAAAACYY/72DwkaRjxq8/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-02-14+a%25CC%2580+10.12.00.png" width="320" /></a></td></tr><tr><td style="text-align: center;"><div><br /></div><div><div>Site de la chaîne avec l'ancienne version du logo.</div></div></td></tr></tbody></table>Créée en 1989 et comme son nom l'indique, la chaîne câblée <a href="http://www.eurosport.fr/">Eurosport</a> est diffusée en Europe. Elle propose un large éventail de sports, allant de la coupe de l'UEFA, au Rallye Paris/Dakar, en passant par les jeux olympiques d'hiver et d'été, le Tour de France, Rolland Garros, sport d'hivers... Chaque chaîne est diffusée dans le langage maternel du pays.<br /><br /><div>Il est existe 3 chaînes Eurosport: Eurosport ( déclinaison en  France, Royaume Unis, Allemagne, Pays nordiques, Asie et Pacifique), Eurosport 2 ( déclinaison en Europe du nord-est, France, Hongrie et Roumanie) et enfin Eurosport News.</div><div>Enfin, concernant l'identité visuelle le changement n'est pas radical. Eurosport affiche un simple lifting à l'aide de la typographie <a href="http://processtypefoundry.com/fonts/klavika/">Klavika Bold Italic</a> de <a href="http://processtypefoundry.com/">Process Type Foundry</a>. Léger lifting des couleurs, la base reste la même. Seules les 10 étoiles quittent le bleu pour un gris.<br /><br />Voir les<a href="http://logo-bedandy.blogspot.com/search/label/media"> actus des logos dans les medias</a><br /><br /></div><div><span style="color: #413f36; font-family: Arial; font-size: small;"><span style="font-size: 12px; line-height: 23px;"><br /></span></span></div>]]></content:encoded>
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		<wp:post_id>500</wp:post_id>
		<wp:post_date><![CDATA[2011-02-15 11:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-02-15 10:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>684</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-02-18 00:40:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-17 23:40:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Waouw! Méga grosse différence!!! Cela valait VRAIMENT l'coup de craquer autant de thunes... pour RIEN! Je trouve ça toujours choquant...]]></wp:comment_content>
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		<title>Sept logos d&#039;amour et de sexe</title>
		<link>http://yannickbourenane.com/preprod/2011/02/14/sept-logos-damour-et-de-sexe/</link>
		<pubDate>Mon, 14 Feb 2011 10:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<img border="0" height="137" src="http://3.bp.blogspot.com/_ddjyzqWOu1Q/TSdZx1NchQI/AAAAAAAACTs/-ZepNT0CPS8/s320/sexe-brigada-creativa.jpg" width="320" /><br /><br /><br /><div style="clear: both; text-align: left;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSdaTXb_ItI/AAAAAAAACTw/X59xcQJn7wI/s1600/sex-phane.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="137" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSdaTXb_ItI/AAAAAAAACTw/X59xcQJn7wI/s320/sex-phane.jpg" width="320" /></a>Cadeau de St Valentin, quelques logos d'amour et de sexe glanés sur le web.</div><br /><br /><br /><br /><br /><br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSda1gSL-JI/AAAAAAAACT0/32sL6cqqnus/s1600/sexe-adrian.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="137" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSda1gSL-JI/AAAAAAAACT0/32sL6cqqnus/s320/sexe-adrian.jpg" width="320" /></a></div><br />Le logo sex lovers de <a href="http://www.brigadacreativa.com/portfolio/logotipos">Brigada creativa</a><br />Le logo love porn de <a href="http://logopond.com/members/profile/20968">Phane</a><br />Le logo no way d'<a href="http://logopond.com/members/profile/showcase/28338">Adrian</a><br />Le logo Condo de <a href="http://con3x.com/logotypy.html">Lukazs  </a><br />Le logo Safety Fights de <a href="http://logopond.com/members/profile/17164">Sousa</a><br />Le logo Applesex de <a href="http://logopond.com/members/profile/17911">Talde design</a> <br />Le logo snobby Ass wine club de <a href="http://www.nemanjadragojlovic.com/illustration/phpslideshow.php">Nemanja</a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TSdcKFesucI/AAAAAAAACUE/hoBk4CWaPFo/s1600/lukasz-chelchowski.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="138" src="http://1.bp.blogspot.com/_ddjyzqWOu1Q/TSdcKFesucI/AAAAAAAACUE/hoBk4CWaPFo/s320/lukasz-chelchowski.jpg" width="320" /></a></div><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TSdb2qaFiiI/AAAAAAAACUA/avBocrw_U70/s1600/andre-sousa.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="138" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TSdb2qaFiiI/AAAAAAAACUA/avBocrw_U70/s320/andre-sousa.jpg" width="320" /></a><a href="http://logopond.com/members/profile/17911"><br /></a><br /><br /><a href="http://logopond.com/members/profile/17164"></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TSdbmSOOx6I/AAAAAAAACT8/TtEcnMLEjwo/s1600/taldesign.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="138" src="http://2.bp.blogspot.com/_ddjyzqWOu1Q/TSdbmSOOx6I/AAAAAAAACT8/TtEcnMLEjwo/s320/taldesign.jpg" width="320" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSdbNxfGH6I/AAAAAAAACT4/qmqojsqlWXw/s1600/snooby.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="137" src="http://4.bp.blogspot.com/_ddjyzqWOu1Q/TSdbNxfGH6I/AAAAAAAACT4/qmqojsqlWXw/s320/snooby.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>501</wp:post_id>
		<wp:post_date><![CDATA[2011-02-14 11:16:00]]></wp:post_date>
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			<wp:comment_id>685</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-02-21 17:45:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-21 16:45:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le premier est sympa :)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>691</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-02-24 00:45:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-23 23:45:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonne idée !]]></wp:comment_content>
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		<title>NBC universal devient NBCUniversal</title>
		<link>http://yannickbourenane.com/preprod/2011/02/11/nbc-universal-devient-nbcuniversal/</link>
		<pubDate>Fri, 11 Feb 2011 10:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-uu80NCcZ7Gs/TVT9U4TqItI/AAAAAAAACYA/6-CB9c8DuLM/s1600/logo-NBCUniversal.jpg" style="margin-left: 1em; margin-right: 1em;"><img src="http://3.bp.blogspot.com/-uu80NCcZ7Gs/TVT9U4TqItI/AAAAAAAACYA/6-CB9c8DuLM/s400/logo-NBCUniversal.jpg" border="0" height="158" width="400" /></a></div> <br />Créé en 2004, NBC Universal née suite à la fusion de deux entités forte du pôle médias américains. General Electric, la société mère de la chaîne de télévision NBC, couplé à des activités de <a href="http://www.vivendi.fr/vivendi/-accueil-fr-">Vivendi Universal Entertainment</a>. Les activités du groupe se classent en plusieurs parties: télévision, cinéma, sport et information ainsi que loisirs. En 2009, le groupe de médias américains <a href="http://www.comcast.com/default.cspx">Comcast</a> avait annoncé son intention d'acheter une participation au sein de NBC Universal. C'est aujourd'hui chose faite. Comcast détient 51% de NBC Universal, tandis que General Electric en détient 49%.<br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-3GgTUft3NLI/TVT9kUaLvyI/AAAAAAAACYE/QkDz3Uu9BiQ/s1600/nbcuniversal_logo_detail.gif" style="margin-left: 1em; margin-right: 1em;"><img src="http://3.bp.blogspot.com/-3GgTUft3NLI/TVT9kUaLvyI/AAAAAAAACYE/QkDz3Uu9BiQ/s320/nbcuniversal_logo_detail.gif" border="0" height="66" width="320" /></a></div><br />C'est lors d'une réunion que, Steve Burke, directeur général de Comcast et chef de direction de la nouvelle société (NBCUniversal), a annoncé un nouveau nom, <a href="http://www.nbcuni.com/">NBCUniversal</a> ainsi qu'un nouveau logo conçus par Wolff Olins.<br />Adieu donc au paon si célèbre de la NBC, qui suscite quelques réactions dans les médias américains, qui exprime des dommages irréparables et émotionnelle face à la disparition du logo paon.<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-tfmknRVsHdI/TVT-Z_Y3V1I/AAAAAAAACYU/XWbPjZag9iw/s1600/nbcuniversal_Serif_Italic_Sketch.gif" style="margin-left: 1em; margin-right: 1em;"><img src="http://1.bp.blogspot.com/-tfmknRVsHdI/TVT-Z_Y3V1I/AAAAAAAACYU/XWbPjZag9iw/s320/nbcuniversal_Serif_Italic_Sketch.gif" border="0" height="249" width="320" /></a></div><br />Wolff Olins à conçut une nouvelle police pour NBC qui a évolué en devant le logo principal de NBCUniversal. Une typographie qui aurait donc pour base une typo de Paul van der Laan et Pieter van Rosmalen. Celle-ci se nomme Rock en hommage au Rockfeller Plazza qui n'est autre que le siège de NBCUniversal. Cette typographie est disponible en version Serif et Sans Serif, et en divers graisses: light, bold, medium et italic. C'est la version Serif de la typo qui à servie pour le nouveau logo. En bref c'est un nouveau qui s'habille de violet et qui vient ce structuré autour de la typographie. Le paon disparaît pour faire place à une fusion, symboliser pour l'enlèvement de l'espace entre NBC et Universal.<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-3yGs8SIpDms/TVT9vgYMfII/AAAAAAAACYM/nwtxBvPG0po/s1600/nbcuniversal_Rock_Serif.gif" style="margin-left: 1em; margin-right: 1em;"><img src="http://4.bp.blogspot.com/-3yGs8SIpDms/TVT9vgYMfII/AAAAAAAACYM/nwtxBvPG0po/s320/nbcuniversal_Rock_Serif.gif" border="0" height="293" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-v-st6Y3KI7I/TVT91bDXaTI/AAAAAAAACYQ/dNnLISd0o9g/s1600/nbcuniversal_Rock_Sans.gif" style="margin-left: 1em; margin-right: 1em;"><img src="http://2.bp.blogspot.com/-v-st6Y3KI7I/TVT91bDXaTI/AAAAAAAACYQ/dNnLISd0o9g/s320/nbcuniversal_Rock_Sans.gif" border="0" height="293" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>502</wp:post_id>
		<wp:post_date><![CDATA[2011-02-11 11:26:00]]></wp:post_date>
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		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>682</wp:comment_id>
			<wp:comment_author><![CDATA[Agora Line TCL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11231234394333169847</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-02-11 13:54:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-11 12:54:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il est nul ce nouveau logo, rendez-nous l'ancien !]]></wp:comment_content>
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	</item>
	<item>
		<title>Histoire de Pain dévoile son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/02/10/histoire-de-pain-devoile-son-logo/</link>
		<pubDate>Thu, 10 Feb 2011 10:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TVJjCVRqt4I/AAAAAAAAAMQ/oyDpVwVZzO0/s1600/logo_histoirepain.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5571624580732860290" src="http://4.bp.blogspot.com/_fZ9rT6g-yYM/TVJjCVRqt4I/AAAAAAAAAMQ/oyDpVwVZzO0/s400/logo_histoirepain.jpg" style="cursor: hand; cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a>La franchise de boulangerie pâtisserie <a href="http://www.histoiredepains.com/">Histoire de Pain</a> décide de repenser son concept. Nouvelle identité visuelle, nouveau design et nouveau positionnement pour cette franchise peu connue en région parisienne et dans le nord de la France.<br /><a name='more'></a><br />Histoire de Pain se positionne surtout sur le secteur sud est de la France. Son argument de vente est la création d'un pain de tradition en phase avec les valeurs anciennes du respect du bien et du métier de boulanger. Comme expliqué sur le site, l'enseigne veut faire passer un message de travail bien fait et de qualité  "<i>Nous fabriquons tous nos produits suivant des secrets issus de recettes familiales".</i><br /><div>Concernant sa nouvelle communication visuelle le logo a, selon eux, était modernisé afin de donner un nouvel élan à la marque. L'ancien logo était trop lourd et trop chargé mais plus à l'image de l'enseigne. Dans la version corrigée le logo perd toute sa lisibilité. Le mélange des typographies donne un aspect bancal et fragile à la marque.<br /><div></div>Le logo s'uniformise sur les couleurs avec du bordeaux et du gris. Il perd sa signature "la mémoire des traditions" qui entourait l'ancien logo. Le dessin du four à pain en second plan, a lui aussi, disparu et est remplacé par un simple brin de blé sous le nom de la marque. L'enseigne a fait le choix avec l'agence Voltaic Design de supprimer chaque détail de l'ancienne version pour quelque chose de plus simple mais qui fait instinctivement penser au logo de leur concurrent <a href="http://www.briochedoree.fr/">La Brioche Dorée</a>. La Brioche dorée qui, a elle aussi récemment repensée la structure, le design et le fonctionnement de ses magasins avec l'aide de l'agence Dragon rouge.  </div><div><br />Voir le billet de <a href="http://logo-bedandy.blogspot.com/2011/02/co-pain-de-logo.html">Be Dandy sur le logo ressemblant</a>.</div><div><span style="color: #1d1d1d; font-family: Verdana, Arial, Helvetica, sans-serif;"><span style="font-size: 11px; line-height: 13px;"><br /></span></span><br /><span style="color: #1d1d1d; font-family: Verdana, Arial, Helvetica, sans-serif;"><span style="font-size: 11px; line-height: 13px;"><br /></span></span><br /><div><br /></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>503</wp:post_id>
		<wp:post_date><![CDATA[2011-02-10 11:30:00]]></wp:post_date>
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		<title>Co-Pain de logo</title>
		<link>http://yannickbourenane.com/preprod/2011/02/10/co-pain-de-logo/</link>
		<pubDate>Thu, 10 Feb 2011 10:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TVJnL59BnJI/AAAAAAAAAMY/TsoLuWdzLZ8/s1600/briochedor%25C3%25A9e.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5571629143243725970" src="http://1.bp.blogspot.com/_fZ9rT6g-yYM/TVJnL59BnJI/AAAAAAAAAMY/TsoLuWdzLZ8/s400/briochedor%25C3%25A9e.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a>Point commun entre les deux enseignes ? Leur domaine de fabrication mais aussi leur logo. Comme expliquait dans l'article précedent <a href="http://www.histoiredepains.com/">Histoire de Pain</a> vient de revoir son <a href="http://logo-bedandy.blogspot.com/2011/02/histoire-de-pain-devoile-son-logo.html">identité visuelle</a> qui rappelle fortement celle de <a href="http://www.briochedoree.fr/">La Brioche Dorée</a> membre du groupe <a href="http://www.groupeleduff.fr/">Le Duff.</a><br /><div><br /></div><div>Voir d'autres billets sur les <a href="http://logo-bedandy.blogspot.com/search/label/Logos%20ressemblants">logos ressemblants</a>. </div><div><div><br /></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>504</wp:post_id>
		<wp:post_date><![CDATA[2011-02-10 11:30:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>680</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-02-10 14:19:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-02-10 13:19:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[mort de rire]]></wp:comment_content>
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			<wp:comment_id>683</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-02-12 01:43:30]]></wp:comment_date>
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			<wp:comment_content><![CDATA[aaaaaaaa énorme!]]></wp:comment_content>
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		<title>Le logo de Juvamine va mieux</title>
		<link>http://yannickbourenane.com/preprod/2011/03/23/le-logo-de-juvamine-va-mieux/</link>
		<pubDate>Wed, 23 Mar 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-fYPyQ2giKgk/TYixcEuKvhI/AAAAAAAAChk/oWuHhfb6vkw/s1600/logo_juvamine.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="https://lh3.googleusercontent.com/-fYPyQ2giKgk/TYixcEuKvhI/AAAAAAAAChk/oWuHhfb6vkw/s400/logo_juvamine.jpg" width="400" /></a></div><br /><span style="font-family: Georgia,'Times New Roman',serif;">La marque au slogan vieux de 20 ans décide de faire évoluer son identité visuelle. A laquelle, elle joint une nouvelle publicité, afin de s'imposer sur le marché des compléments alimentaires. </span><br /><a name='more'></a><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span><br /><div><span style="font-family: Georgia,'Times New Roman',serif;">"Si Juvabien, c'est <a href="http://www.juvamine.com/">Juvamine</a>". Répété trois fois par pub, un véritable matraquage ! Mais, quelle efficacité! La marque crée en 1987, membre du groupe </span><a href="http://www.juva.fr/"><span style="font-family: Georgia,'Times New Roman',serif;">Juva Santé </span></a><span style="font-family: Georgia,'Times New Roman',serif;">est la première à lancer les compléments alimentaires en grandes et moyennes surfaces. A noter que Juva Santé détient également Mercurochrome, "le pansement des hé..".   :)</span><br /><div><a href="http://www.juvamine.com/images/illus/eprouvettes.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span style="font-family: Georgia,'Times New Roman',serif;"><img border="0" src="http://www.juvamine.com/images/illus/eprouvettes.png" style="border-width: 0px; margin-top: auto; padding: 0px;" /></span></a><span style="font-family: Georgia,'Times New Roman',serif;">Aujourd'hui, la marque propose plusieurs gammes comme  Juvamine, Juvamine Phyto, Juvamine Bio, Juvamine Minceur... </span><br /><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span><br /><span style="font-family: Georgia,'Times New Roman',serif;">2011 sonne et monsieur Juvamine revient sur nos écrans. Mais pour commencer, analysons le nouveau logo de la marque crée par l'agence Dragon Rouge. Premièrement  l'arc en ciel s'envole pour laisser place à une déclinaison chromatique. La typo passe en haut de casse, mis à part le "e" qui reste lui en minuscule. Le "o" de la laboratoire sert le point du "i" de la marque. L'italique s'envole également de l'identité visuelle. Il est vrai qu'un changement s'imposait pour ce logo restait bloqué dans les années 80'. L'apparition de "laboratoires" apporte un certain professionnalisme à la marque qui a tout de même une image de distributeur de supermarchés. </span><br /><a href="http://images.e-marketing.fr/Images/Breves/breve38178-1.JPG" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img alt="Juvamine se moque de ses publicités" border="0" height="107" src="http://images.e-marketing.fr/Images/Breves/breve38178-1.JPG" style="display: block; margin-top: 0px; padding: 0px;" width="200" /></a><span style="font-family: Georgia,'Times New Roman',serif;">Enfin concernant, le spot publicitaire, qui a toujours été très important dans la stratégie de reconnaissance de la marque, là aussi le changement est majeur. Disparues de nos écrans depuis une dizaine d'année, il est clair que les publicités de Juvamine étaient "insupportables". C'est pourquoi la marque a décidé de tourner sa nouvelle campagne à l'autodérision. Monsieur Juvamine apparaît alors avec un costume orange délavé, les cheveux grisonnant avec un arc en ciel en carton collé dans le dos. C'est avec A comme André, du groupe Australie, que Juvamine lance le slogan "des produits meilleurs que nos pubs" et s'attaque à ce qu'elle était autrefois. La campagne télé est lançée depuis le 18 Mars 2011. Quant à son investissement, il est également majeur sur la toile, achat d'espaces publicitaires et refonte de son site Internet. Pour cela la marque s'est aidée de l'agence We Are Social.</span><br /><span style="font-family: Georgia,'Times New Roman',serif;">Pour ceux qui ne l'ont pas encore vu, la nouvelle publicité de Juvamine : </span><br /><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" height="266" src="http://3.gvt0.com/vi/2ZEMwI86FU8/0.jpg" width="320"><param name="movie" value="http://www.youtube.com/v/2ZEMwI86FU8&fs=1&source=uds"><param name="bgcolor" value="#FFFFFF"><embed width="320" height="266" src="http://www.youtube.com/v/2ZEMwI86FU8&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span><br /><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span><br /><span style="font-family: Georgia,'Times New Roman',serif;">Et enfin, juste parce que c'est toujours drôle de revoir de vieilles pubs :</span><br /><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span><br /><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" height="266" src="http://1.gvt0.com/vi/fAuoexPNBqE/0.jpg" width="320"><param name="movie" value="http://www.youtube.com/v/fAuoexPNBqE&fs=1&source=uds"><param name="bgcolor" value="#FFFFFF"><embed width="320" height="266" src="http://www.youtube.com/v/fAuoexPNBqE&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></div><div><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" height="266" src="http://0.gvt0.com/vi/Y9xInBZ4l_A/0.jpg" width="320"><param name="movie" value="http://www.youtube.com/v/Y9xInBZ4l_A&fs=1&source=uds"><param name="bgcolor" value="#FFFFFF"><embed width="320" height="266" src="http://www.youtube.com/v/Y9xInBZ4l_A&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></div><div><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></div><div><span style="color: #fb9f53; font-size: small;"><span style="font-size: 13px; text-transform: uppercase;"><b><span style="color: black; font-size: medium;"><span style="font-size: 16px; font-weight: normal; text-transform: none;"><span style="font-family: Georgia,'Times New Roman',serif;"></span></span></span></b></span></span><span style="line-height: 20px;"><span style="font-size: small;"><span style="font-size: 13px; line-height: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="color: black;">Pour les plus curieux la marque a mis sur son site Internet ses anciennes <a href="http://www.juvamine.com/publicite.php">publicités télé</a>. </span></span></span></span></span></div><div><span style="color: #363636; font-family: Arial,Helvetica,sans-serif; font-size: 12px;"><div style="margin: 0px; padding: 0px;"><div style="margin: 0px; padding: 0px 0px 10px;"><span style="line-height: 20px;"><span style="font-size: small;"><span style="font-size: 13px; line-height: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="color: black;">Voir les <a href="http://logo-bedandy.blogspot.com/search/label/Biens%20de%20consommation">actus logos biens de consommation</a>.</span></span></span></span></span></div><div style="margin: 0px; padding: 0px 0px 10px;"><span style="line-height: 20px;"><span style="font-size: small;"><span style="font-size: 13px; line-height: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="color: black;">Voir les dernières <a href="http://logo-bedandy.blogspot.com/search/label/France">actus logos France</a>.</span></span></span></span></span></div></div><div style="margin: 0px; padding: 0px;"><div style="color: #363636; line-height: 20px; margin: 0px; padding: 0px 0px 10px;"><b style="font-size: 13px; font-style: normal; font-weight: bold; margin: 0px; padding: 0px;"><span style="color: black; font-size: 17px; font-weight: normal; line-height: 22px;"><span style="font-size: 13px; line-height: normal;"></span></span></b></div></div></span></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>465</wp:post_id>
		<wp:post_date><![CDATA[2011-03-23 10:00:00]]></wp:post_date>
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			<wp:comment_author><![CDATA[Tangane]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-03-23 11:07:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-23 10:07:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai vu cette publicité hier et je l'ai trouvé juste énorme !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>764</wp:comment_id>
			<wp:comment_author><![CDATA[Agora Line TCL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11231234394333169847</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-23 13:41:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-23 12:41:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est très culoté ! J'adore !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>765</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-23 16:18:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-23 15:18:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[que c'est malin, bravo !!!!]]></wp:comment_content>
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		<title>La croisière s&#039;amuse.</title>
		<link>http://yannickbourenane.com/preprod/2011/03/22/la-croisiere-samuse/</link>
		<pubDate>Tue, 22 Mar 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-croisiere-samuse/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="https://lh4.googleusercontent.com/-1aYckxlDAv8/TYePV7TJ35I/AAAAAAAAChU/9-18HGo-sq8/s1600/logo_croisieurope.jpg"><img src="https://lh4.googleusercontent.com/-1aYckxlDAv8/TYePV7TJ35I/AAAAAAAAChU/9-18HGo-sq8/s400/logo_croisieurope.jpg" alt="" width="400" height="158" border="0" /></a></div>
A l'occasion de ses 35 ans <a href="http://www.croisieurope.com/fr">CroisiEurope</a> a revu son identité visuelle. Elle en a profite pour revoir, également, celle de sa filiale CroisiMer  et désire "leur faire tenir le cap". Courage!

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<i>"CroisiEurope dispose d'une flotte de 26 bateaux de croisière, de catégorie Prestige, qui voguent sur les plus beaux fleuves d'Europe."</i>
<i>
</i>
<div style="clear: both; text-align: center;"><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="https://lh6.googleusercontent.com/-ErmI2N9faz8/TYeSXK6OxuI/AAAAAAAAChY/8Izlqook4tE/s1600/logos.jpg"><img src="https://lh6.googleusercontent.com/-ErmI2N9faz8/TYeSXK6OxuI/AAAAAAAAChY/8Izlqook4tE/s320/logos.jpg" alt="" width="320" height="96" border="0" /></a></div>
En 1976, Gérard Schmitter, alsacien d'origine, crée Alsace Croisières et lance la mode du tourisme fluvial en proposant des déjeuners et après-midi dansants autour du port de Strasbourg. En 1997, Alsace Croisières devient CroisiEurope et affirme sa nouvelle dimension Européenne. 1999, les enfants de la famille reprennent le flambeau. Enfin en 2007, CroisiEurope crée la marque CroisiMer, dédiée aux croisières maritimes côtières. Voilà pour l'historique rapide de la marque.
Maintenant, attachons nous aux nouvelles identités visuelles affichées depuis le communiqué de presse du 14 Mars 2011. Le lifting est assez appuyé. Tout sera revu, l'emblème, la typo, les couleurs, la forme.. A commencer donc par l'emblème, ce dernier symbolisé par l'étoile jaune ( notion de "prestige" et rappelant, surement, les étoiles de l'Union Européenne) qui se voit multiplié par trois. Elles seront désormais positionnées sur un bateau. Un bateau sur un logo de croisière, incroyable !
La typo, quant à elle, se passer à un italique léger, beaucoup plus en rondeur et en souplesse. Le trait et l'effet vague "gribouillée" de "CroisiEurope" ont disparu. Le rouge s'en va, laissant un logo moins multi-couleurs à l 'effet "ciel, soleil et mer". L'axe du bateau vient donner un peu de peps à cette identité visuelle toujours en manque de souffle. La seule chose qui n'a pas changé c'est la signature et elle est toujours illisible.
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="https://lh5.googleusercontent.com/-izhBi-WfTsc/TYeSl-IeJTI/AAAAAAAAChg/uuLdHIHl83Q/s1600/logo_croisimer.jpg"><img src="https://lh5.googleusercontent.com/-izhBi-WfTsc/TYeSl-IeJTI/AAAAAAAAChg/uuLdHIHl83Q/s400/logo_croisimer.jpg" alt="" width="400" height="158" border="0" /></a></div>
Enfin concernant CroisiMer, dont le site web n'a pas encore été modifié, un changement s'imposait également. Le soleil est effacé, le mélange des bleus également, les reflets, les vagues et les ombres également! Ouf! La nouvelle identité se colle sur le modèle de CroisiEurope et affiche une nouvelle signature, à savoir "une autre idée de la mer".
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="https://lh5.googleusercontent.com/-tjzt2e5KHJ0/TYeSfZ8YWuI/AAAAAAAAChc/ZpAPimwVyac/s1600/mer_rouge.jpg"><img src="https://lh5.googleusercontent.com/-tjzt2e5KHJ0/TYeSfZ8YWuI/AAAAAAAAChc/ZpAPimwVyac/s400/mer_rouge.jpg" alt="" width="400" height="120" border="0" /></a></div>
Voir les autres <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actus tourisme</a> et <a href="http://logo-bedandy.blogspot.com/search/label/transport">actus transport </a>

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<div style="text-align: auto;"><span style="color: #776a5a; font-family: Arial, Verdana, Helvetica, sans-serif; font-size: small;"><span style="font-size: 11px; line-height: normal;"> </span></span></div>
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		<wp:post_id>466</wp:post_id>
		<wp:post_date><![CDATA[2011-03-22 10:00:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>762</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-03-22 22:15:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-22 21:15:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on dirai un peu un truc lowcost]]></wp:comment_content>
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		<title>Delko lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/03/21/delko-lifte-son-logo/</link>
		<pubDate>Mon, 21 Mar 2011 10:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/delko-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-_jkkb2p1ye4/TZmGKzNo63I/AAAAAAAACpI/4y7PCb4N2J8/s1600/logo_delko.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-_jkkb2p1ye4/TZmGKzNo63I/AAAAAAAACpI/4y7PCb4N2J8/s400/logo_delko.jpg" width="400" /></a></div><br /><br /><br /><span style="font-family: Georgia, 'Times New Roman', serif;">La Franchise <a href="http://www.delko.fr/">Delko</a> décide de lifter son identité visuelle et s'équipe d'une nouvelle signature. </span><br /><span style="font-family: Georgia, 'Times New Roman', serif;"></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;"><a name='more'></a>Spécialisée dans la réparation des automobiles depuis 1999 Delko décide de s'imposer comme référence nouvelle des garages automobiles. Elle a fait appel au cabinet indépendant CBO. Le nouveau logo quitte sa petite voiture blanche qui rappelait fortement un logo de nettoyage auto. La forme reste la même. Les couleurs ne changent pas, la typo évolue pour quelque chose de plus gras avec une ombre noire. Le nom de la marque prend plus d'ampleur avec la suppression de l'emblème dans le rond bleu. Avec ce changement de signature, la notion de service s'efface alors que la marque voulait se positionner en tant que vrai garagiste et non plus comme un centre auto. Légère contradiction dans les choix stratégiques. </span>]]></content:encoded>
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		<wp:post_id>467</wp:post_id>
		<wp:post_date><![CDATA[2011-03-21 11:48:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Logo made in Normandy ♪</title>
		<link>http://yannickbourenane.com/preprod/2011/03/21/logo-made-in-normandy-%e2%99%aa/</link>
		<pubDate>Mon, 21 Mar 2011 09:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/-5Qtv8aF_81U/TYcR_NZ0d6I/AAAAAAAAAPU/NUBr-bys9Jw/s1600/logo_labelnormand.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5586453640403777442" src="http://2.bp.blogspot.com/-5Qtv8aF_81U/TYcR_NZ0d6I/AAAAAAAAAPU/NUBr-bys9Jw/s400/logo_labelnormand.jpg" style="cursor: pointer; display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><br /><div style="clear: both; text-align: left;"><span style="color: #002456;"><span><span style="font-family: Georgia,'Times New Roman',serif;">La Normandie désire justifier sa qualité touristique. Prouver la compétence des endroits d'accueil normands, tels est le but de ce nouveau logo.</span></span></span></div><div style="clear: both; text-align: left;"><span style="color: #002456;"><span><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></span></span></div><div style="clear: both; text-align: left;"><span style="color: #002456;"></span></div><a name='more'></a><span><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></span><br /><div style="clear: both; text-align: left;"><span style="color: #002456;"><i><span><span style="font-family: Georgia,'Times New Roman',serif;">"Qualité de l'accueil, qualité de la prestation proposée, qualité de l'information touristique, pour mieux découvrir les trésors de la Normandie."</span></span></i></span><br /><span style="color: #002456;"><i><span><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></span></i></span></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-gCGgCcl3w00/TYZOJj-lBOI/AAAAAAAAChE/avTgPqyfi94/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-20+a%25CC%2580+19.12.59.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span><span style="font-family: Georgia,'Times New Roman',serif;"><img border="0" height="177" src="https://lh6.googleusercontent.com/-gCGgCcl3w00/TYZOJj-lBOI/AAAAAAAAChE/avTgPqyfi94/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-20+a%25CC%2580+19.12.59.png" width="320" /></span></span></a></div><a href="https://lh3.googleusercontent.com/-LMTLFd2-7ME/TYZOK2mV5SI/AAAAAAAAChM/lxubHzKe1DM/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-20+a%25CC%2580+19.52.55.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span><span style="font-family: Georgia,'Times New Roman',serif;"><img border="0" src="https://lh3.googleusercontent.com/-LMTLFd2-7ME/TYZOK2mV5SI/AAAAAAAAChM/lxubHzKe1DM/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-20+a%25CC%2580+19.52.55.png" /></span></span></a><span style="color: #002456;"><span><span style="font-family: Georgia,'Times New Roman',serif;">Ce label existe depuis 2001 et il y a environ </span></span></span><span style="color: #002456;"><span><span style="font-family: Georgia,'Times New Roman',serif;">560 établissements labellisés Normandie Qualité Tourisme, quels que soient leur type d'activité et le niveau de leurs prestations. Auberges, campings, musées, hôtels, commerces en tous genres peuvent bénéficier de ce label. </span></span></span><span style="color: #002456;"><span><span style="font-family: Georgia,'Times New Roman',serif;">En 2006, ce label est le premier à être reconnu par l'Etat et l'est toujours. Afin de marquer les dix ans d'existence, la région décide de renouveler son identité visuelle en s'offrant un lifting. Le nouveau logo est moins froid que le précédent mais ne transpire toujours la chaleur de la région. Le logo est remis à plat, fini l'effet de logo "tamponné". Le triangle rouge (symbolisant peut être le Mont Saint Michel) de "label" est toujours là. Qui, soit dit en passant, fait automatiquement penser à celui présent dans le logo d'Alcatel. Le lifting s'effectue largement sur la typographie. L'écriture perd son empattement et son italique. Un gris clair apparait sur le label. "Normandie" prend ici plus d'ampleur.</span></span></span><br /><div style="clear: both; text-align: left;"><span style="color: #002456;"><span><span style="font-family: Georgia,'Times New Roman',serif;">Voilà une si belle région limitée par un logo peu chaleureux. (parole de normande)</span></span></span></div><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-2xsUXo3NYBE/TYZOKVNhQRI/AAAAAAAAChI/axgx5Au6GSo/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-20+a%25CC%2580+19.52.29.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span><span style="font-family: Georgia,'Times New Roman',serif;"><img border="0" height="320" src="https://lh5.googleusercontent.com/-2xsUXo3NYBE/TYZOKVNhQRI/AAAAAAAAChI/axgx5Au6GSo/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-20+a%25CC%2580+19.52.29.png" width="167" /></span></span></a></div><br /><br /><div style="text-align: left;"><span style="color: #002456;"><span><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></span></span></div><div style="text-align: left;"><span style="color: #002456;"><span><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></span></span></div><div style="text-align: left;"><span style="color: #002456; font-family: Arial,Verdana,Helvetica,sans-serif;"><span><span style="font-family: Georgia,"Times New Roman",serif;">Pour ceux en mal de vacances, <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">voir l'actu logo tourisme</a></span><br /></span></span></div>]]></content:encoded>
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		<wp:post_id>468</wp:post_id>
		<wp:post_date><![CDATA[2011-03-21 10:59:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-21 09:59:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logo-made-in-normandy-%e2%99%aa]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510700595;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14790;}i:1;a:1:{s:2:"id";i:12519;}i:2;a:1:{s:2:"id";i:1158;}}}}]]></wp:meta_value>
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			<wp:comment_id>759</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-21 12:24:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-21 11:24:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout ça pour ça. Ils auraient pu s'abstenir de perdre du temps pour faire un logo qui ressemble à celui de SEB (du moins sur le rapport du gris et du rouge avec le triangle. Ils auraient dû faire un logo Normandie avec un triangle rouge pour le A et avoir comme signature. Normandie, c'est bien :-)]]></wp:comment_content>
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	<item>
		<title>Qui veut un iPad 2 ?</title>
		<link>http://yannickbourenane.com/preprod/2011/03/19/qui-veut-un-ipad-2/</link>
		<pubDate>Sat, 19 Mar 2011 12:25:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/qui-veut-un-ipad-2/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/-jTe73AMm54A/TYSQkN1vKxI/AAAAAAAAAPE/mfTjXPNUVN8/s1600/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-03-19%2B%25C3%25A0%2B12.15.19.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5585748389710998290" src="http://2.bp.blogspot.com/-jTe73AMm54A/TYSQkN1vKxI/AAAAAAAAAPE/mfTjXPNUVN8/s400/Capture%2Bd%25E2%2580%2599%25C3%25A9cran%2B2011-03-19%2B%25C3%25A0%2B12.15.19.png" style="cursor: pointer; display: block; height: 196px; margin: 0px auto 10px; text-align: center; width: 400px;" /></a><a href="http://bo.lt/">Bo.Lt</a> est une start-up spécialisée dans les services de partage sur Internet. Elle propose à des quidams de se tatouer le logo de Bo.Lt sur eux en échange d'un iPad 2 et ça marche, la preuve en vidéo....<br /><a name='more'></a>Pour les intéressés la start-up se trouve à San Francisco. Bon we ;)<br /><div><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://3.gvt0.com/vi/W6SHlYRowVs/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/W6SHlYRowVs&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266" src="http://www.youtube.com/v/W6SHlYRowVs&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div><br /></div><div><br /></div><div><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>469</wp:post_id>
		<wp:post_date><![CDATA[2011-03-19 13:25:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-19 12:25:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[qui-veut-un-ipad-2]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509011238;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14662;}i:1;a:1:{s:2:"id";i:9384;}i:2;a:1:{s:2:"id";i:11501;}}}}]]></wp:meta_value>
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			<wp:comment_id>753</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-03-19 17:19:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-19 16:19:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le mec il est sérieux là ? il se fait tatouer un logo pr un iPad ?????]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>760</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-03-21 12:25:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-21 11:25:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien les tatouages  typo mais j'en ai rien à f... faire d'un Ipad 2. Je peux avoir autre chose en échange?]]></wp:comment_content>
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	<item>
		<title>L&#039;Iran s&#039;insurge contre le logo des JO 2012 à Londres</title>
		<link>http://yannickbourenane.com/preprod/2011/03/18/liran-sinsurge-contre-le-logo-des-jo-2012-a-londres/</link>
		<pubDate>Fri, 18 Mar 2011 11:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/liran-sinsurge-contre-le-logo-des-jo-2012-a-londres/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-f3kTMkwdgM0/TYM2O15qXQI/AAAAAAAACg0/W5H-JyeI-ao/s1600/silly-logo-london2012.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://lh5.googleusercontent.com/-f3kTMkwdgM0/TYM2O15qXQI/AAAAAAAACg0/W5H-JyeI-ao/s1600/silly-logo-london2012.jpg" /></a></div>Depuis le 28 février 2011, la <a href="http://hamsayeh.net/world/407-zionists-and-freemasons-behind-the-london-2012-olympic-games-silly-logo-design-.html">presse iranienne</a> rejette avec véhémence le logo des Jeux Olympiques de Londres 2012, pourtant lancé depuis 2007. Extrait : "<i><b>l</b></i><b><i>a conception est rudimentaire et niaise. Le logo montre le mot ZION  écrit en couleur rose – une couleur très appréciée par les  adeptes de la déviance sexuelle occidentale</i></b>". Selon Téhéran, on lit le mot “Zion” (Sion, en   anglais), qui désigne la cité de Jérusalem, capitale de l’Etat   juif, dont la République islamique d’Iran récuse l’existence. Bahram Asharzadeh, secrétaire général du comité olympique iranien, explique que si aucune mesure n'est prise à l'encontre du logo, cela risquerait «<i>d'affecter la présence à [Londres] de certains pays, dont l'Iran</i>».<br /><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-FmVYz4M1jEE/TYM2S67mpNI/AAAAAAAACg4/07hSIdS6cxQ/s1600/silly-logo-london2012-new-1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://lh5.googleusercontent.com/-FmVYz4M1jEE/TYM2S67mpNI/AAAAAAAACg4/07hSIdS6cxQ/s1600/silly-logo-london2012-new-1.jpg" /></a></div><br /><br /><br /><span><span style="background-color: white;" title="The logo's rudimentary and rather silly design shows the word ZION written in off pink color - a much revered color theme associated with some deviated Western-based circles.">Voir<a href="http://www.rmc.fr/editorial/150395/londres-2012-pas-de-polemique-sur-le-logo-pour-rogge/"> l'info sur RMC </a></span></span><span><span style="background-color: white;" title="The logo's rudimentary and rather silly design shows the word ZION written in off pink color - a much revered color theme associated with some deviated Western-based circles.">/ Voir <a href="http://jssnews.com/2011/03/01/londres-2012-sioniste-certes-mais-aussi-gay-et-franc-maconnique-aussi/">l'info sur JSS</a> / Voir l'info sur <a href="http://www.lefigaro.fr/jeux-olympiques/2011/03/03/02020-20110303ARTSPO00625-polemique-a-retardement.php">le Figaro</a> / Voir d'autres <a href="http://logo-bedandy.blogspot.com/search/label/polémique">polémiques autour des logos</a></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>470</wp:post_id>
		<wp:post_date><![CDATA[2011-03-18 12:39:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-18 11:39:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510396399;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:539;}i:1;a:1:{s:2:"id";i:6382;}i:2;a:1:{s:2:"id";i:682;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>747</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-18 12:46:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-18 11:46:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Y'en a qui ont le chic pr remplir leur vie de combats inutiles. Bah c'est juste écrit 2012.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>748</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-18 12:54:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-18 11:54:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En réalité, ils sont complètement parano et voien,t le mal partout, ca en dit long sur le regard qu'il porte sur les nations occidentales...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>754</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-20 18:57:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-20 17:57:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai vu la paix naître à Sion]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>767</wp:comment_id>
			<wp:comment_author><![CDATA[manuela]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-23 22:08:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-23 21:08:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pff c'est bon, faut arrêter avec ce logo !<br />Il fallait déjà à mon sens, le vouloir pour lui trouver une représentation obscène, alors si en plus, on lui rajoute ce nouveau pseudo débat...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>937</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-29 23:03:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-29 21:03:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ceci étant il est quand même bien moche ce logo et vide de sens]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Nouveau logo pour le Pérou !</title>
		<link>http://yannickbourenane.com/preprod/2011/03/18/nouveau-logo-pour-le-perou/</link>
		<pubDate>Fri, 18 Mar 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouveau-logo-pour-le-perou/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/-RZm8z_QqQGw/TYJWuV4IA4I/AAAAAAAAAO8/TTpkEAOBc5I/s1600/logo-peru.jpg"><img alt="" border="0" height="254" id="BLOGGER_PHOTO_ID_5585121842039358338" src="http://2.bp.blogspot.com/-RZm8z_QqQGw/TYJWuV4IA4I/AAAAAAAAAO8/TTpkEAOBc5I/s640/logo-peru.jpg" style="display: block; height: 159px; margin-bottom: 10px; margin-left: auto; margin-right: auto; margin-top: 0px; text-align: center; width: 400px;" width="640" /></a><br /><span style="font-family: sans-serif; line-height: 19px;"></span><br /><span style="font-family: sans-serif; line-height: 19px;"></span><br /><span style="font-family: sans-serif; line-height: 19px;"><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em; text-align: left;"><span style="font-family: georgia;"><span>Depuis le 10 Mars 2011, le </span><a href="http://www.peru.info/#home">Pérou</a><span> fait peau neuve. Cette nouvelle façade suscite quelques critiques.</span></span><br /><span style="font-family: georgia;"><span></span></span><br /><span style="font-family: georgia;"><span><a name='more'></a></span></span></div><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em; text-align: justify;"><span><span style="font-family: georgia;"></span></span><span style="font-family: georgia;"><span>Ce  nouveau logo est l'oeuvre de l'agence Futurebrand et répond à un projet débuté en 2009 visant à afficher la richesse de ce pays. Mais avant de parler de l'identité visuelle, un peu de culture générale. Le Pérou est entouré de l'Equateur, de la Colombie, du Brésil, de la Bolivie, du Chili et est bordé par l'océan pacifique. 29,1 millions d'habitants étaient recensé en 2008. Lima en est sa capitale. Depuis 2002, le Pérou est divisé en 24 régions. Enfin la principale langue parlée est l'espagnol. </span></span></div><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em; text-align: justify;"><span style="font-family: georgia;"><span>C'est donc l'agence Futurebrand qui a été choisi pour travailler sur le souhait du Pérou quant à un nouveau positionnement. Il souhaite rendre visible sa richesse et afficher ses multiples facettes. Apparemment, la spirale est leur manière de le retranscrire. "<i>La spirale évoque le changement, l"évolution et la transformation" (...) " En outre, l'utilisation d'une typo manuscrite et la création d'un logotype fait à l'aide d'une ligne s'explique par le fait que les personnes du Pérou tracent leur propre chemin en fonction de leurs intérêts particuliers." </i> Une vision des choses porteuse d'espoir. Mais bref, analysons plutôt l'identité visuelle. </span></span><br /><div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-zUX1pl52oJU/TYJcaVwPC1I/AAAAAAAACgU/HpfcS_L4z-0/s1600/800px-Flag_of_Peru.svg.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="https://lh3.googleusercontent.com/-zUX1pl52oJU/TYJcaVwPC1I/AAAAAAAACgU/HpfcS_L4z-0/s320/800px-Flag_of_Peru.svg.png" width="320" /></a></div><span style="font-family: georgia;"><span>Le symbole du perroquet s'envole pour de bon du logo. La typographie passe en "fait main". Les couleurs sont également transformées. Désormais, le logo est à l'image du drapeau à savoir le rouge et le blanc. Le "P" de Pérou reprend sa majuscule mais perd alors toute sa lisibilité. </span></span><br /><div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-tm3r7efkcXc/TYJfwiyqO_I/AAAAAAAACgs/82pA_BzgyJA/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-17+a%25CC%2580+20.23.13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="143" src="https://lh3.googleusercontent.com/-tm3r7efkcXc/TYJfwiyqO_I/AAAAAAAACgs/82pA_BzgyJA/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-17+a%25CC%2580+20.23.13.png" width="320" /></a></div><span style="font-family: georgia;"><span>Enfin sachez que cette nouvelle identité visuelle servira la promotion touristique du pays et sera afficher sur chaque productions exportées. </span></span><br /><span style="font-family: georgia;"><span><br /></span></span><br /><span style="font-family: georgia;"><span><br /></span></span><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-1KCmMFUq1kU/TYJdHQWLRHI/AAAAAAAACgg/oHmgbwWIl7c/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-17+a%25CC%2580+19.32.44.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="152" src="https://lh3.googleusercontent.com/-1KCmMFUq1kU/TYJdHQWLRHI/AAAAAAAACgg/oHmgbwWIl7c/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-17+a%25CC%2580+19.32.44.png" width="320" /></a></div><a href="https://lh5.googleusercontent.com/-x7QCyVN8O6c/TYJdKbQBWjI/AAAAAAAACgk/yyLwMZfOz3E/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-17+a%25CC%2580+19.31.57.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="https://lh5.googleusercontent.com/-x7QCyVN8O6c/TYJdKbQBWjI/AAAAAAAACgk/yyLwMZfOz3E/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-17+a%25CC%2580+19.31.57.png" width="301" /></a><a href="https://lh5.googleusercontent.com/-jTaqhwhmi1g/TYJdFqFksyI/AAAAAAAACgY/P69LX8vbRqY/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-17+a%25CC%2580+19.32.10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://lh5.googleusercontent.com/-jTaqhwhmi1g/TYJdFqFksyI/AAAAAAAACgY/P69LX8vbRqY/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-17+a%25CC%2580+19.32.10.png" width="296" /></a><br /><br /><div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-KhHINW4tl-0/TYJeQs86sVI/AAAAAAAACgo/jfcZ2yMnnDk/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-17+a%25CC%2580+20.16.40.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="225" src="https://lh3.googleusercontent.com/-KhHINW4tl-0/TYJeQs86sVI/AAAAAAAACgo/jfcZ2yMnnDk/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-17+a%25CC%2580+20.16.40.png" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-GPCh-DqAK2c/TYJdGIVlpJI/AAAAAAAACgc/FnC5PzZ5esM/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-17+a%25CC%2580+19.32.26.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="https://lh4.googleusercontent.com/-GPCh-DqAK2c/TYJdGIVlpJI/AAAAAAAACgc/FnC5PzZ5esM/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-17+a%25CC%2580+19.32.26.png" width="294" /></a></div><br /><br /><span style="font-family: georgia;"><span><br /></span></span></div><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em;"><span style="font-family: arial, sans-serif;"><span style="line-height: normal;"><span style="font-family: sans-serif;"><span style="line-height: 24px;"><br /></span></span></span></span></div><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em;"><span style="font-family: arial, sans-serif; line-height: normal;"><span title="Cliquer ici pour voir d'autres traductions"><span>Surfer plus longuement sur le blog de Be Dandy et consulter les articles de la rubrique </span><a href="http://logo-bedandy.blogspot.com/search/label/monde">Monde</a><span> et ou </span></span></span><span style="font-family: arial, sans-serif; line-height: normal;"><a href="http://logo-bedandy.blogspot.com/search/label/tourisme">Tourisme</a>. </span></div></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>471</wp:post_id>
		<wp:post_date><![CDATA[2011-03-18 10:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-18 09:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-logo-pour-le-perou]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_type><![CDATA[post]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510656082;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:136;}i:1;a:1:{s:2:"id";i:852;}i:2;a:1:{s:2:"id";i:96;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>742</wp:comment_id>
			<wp:comment_author><![CDATA[Sebus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.soochee.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-18 10:10:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-18 09:10:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vraiment très beau à mon goût...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>743</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-18 10:45:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-18 09:45:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un aplat de très bonne qualité j'adore !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>744</wp:comment_id>
			<wp:comment_author><![CDATA[stud]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-18 11:41:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-18 10:41:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[très bon !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>745</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-18 11:58:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-18 10:58:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[perso, je n'aime pas du tout l'effet escargot, si je ne sais pas qu'on voit du ciel ce genre de signe,j'ai l'impression que c'est un logo pour jeux d'enfants]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>746</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-18 12:07:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-18 11:07:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bravo! Enfin un logo digne de ce nom. Belle réflexion créative et beau résultat.<br />L'agence aurait pu également expliqué la présence de la spirale comme étant une référence au tracés de Nazca, qui sont un élément fort de la culture péruvienne. À voir par exemple ici : http://1.bp.blogspot.com/_yN6iYxTjcSk/SwxU1ikIkuI/AAAAAAAAAIw/4COIhie7LwE/s1600/April17nasca2.jpg]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>755</wp:comment_id>
			<wp:comment_author><![CDATA[Stéphane Malingue]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/06119613420346477368</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-20 22:36:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-20 21:36:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[SUBLIME LOGO, WOW...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>756</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-20 22:48:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-20 21:48:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[carrément sympa ! ca change des effets 3D/ombres/moches actuel :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La ville de Villefranque rajeunit</title>
		<link>http://yannickbourenane.com/preprod/2011/03/17/la-ville-de-villefranque-rajeunit/</link>
		<pubDate>Thu, 17 Mar 2011 09:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-ville-de-villefranque-rajeunit/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-fIwPtPSE1ck/TYHLPAZABqI/AAAAAAAACgQ/0kWsPUW-KBY/s1600/logo-ville-de-villefranque.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="https://lh6.googleusercontent.com/-fIwPtPSE1ck/TYHLPAZABqI/AAAAAAAACgQ/0kWsPUW-KBY/s400/logo-ville-de-villefranque.jpg" width="400" /></a></div><br /><a href="http://http//www.villefranque.fr/">La ville de <span>Villefranque</span></a>, petit village des <span>Pyrénées</span> Atlantiques, dévoile son nouveau logo. Il est résultat d'un concours lancé en novembre 2010.<br /><br /><a name='more'></a><br />La commission de communication de la ville a donc tranchée et retenu ce logo, envoyé par un particulier <span>d'Anglet</span>. Il s'inscrit dans une démarche plus moderne et dynamique et vient remplacer un logo en noir et blanc au style dessin des années 60. Dans cette nouvelle version, le logo propose un jeu de lignes épurées ainsi qu'une symbolique des différents lieux et éléments qui caractérise la ville tels que le clocher et le vallonnement du site.<br />Pour ce qui est du choix des couleurs, son créateur explique : "<i>Les couleurs de ce logo se sont imposées naturellement, par rapport à <span>Villefranque</span> qui évoque un village typique et traditionnel du Pays basque à forte identité (rouge et vert)"</i>.<br />Enfin, niveau typo c'est une typo manuscrite qui fait son apparition et là une fois encore, son créateur nous explique :" <i>Le choix d'une typographie ''écrite'' me permettait d'affirmer l'authenticité, la tradition et les belles valeurs rurales de <span>Villefranque</span> </i>".<br />En bref, une nouvelle identité qui vient s'inscrire dans une nouvelle dynamique et vient se positionner au même niveau que les différents logos des communes avoisinantes. Cette nouvelle identité se verra décliner sur tous les différents outils de communication utilisé par la ville.<br /><br /><a href="http://logo-bedandy.blogspot.com/search/label/ville"><br />Voir les autres actus des logos des villes</a><br /><a href="http://www.villefranque.fr/">Source</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>472</wp:post_id>
		<wp:post_date><![CDATA[2011-03-17 10:56:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-17 09:56:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-ville-de-villefranque-rajeunit]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:comment_id>730</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-17 14:38:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-17 13:38:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime l'idée que ce soit un particulier et non une grosse agence ! Bravo à lui en tout cas !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>732</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-17 18:22:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-17 17:22:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le résultat n'est pas plus mauvais que ceux réalisés par les "grosses" agences… Mais je ne trouve pas le résultat très probant… (avis très personnel)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>739</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-03-17 20:40:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-17 19:40:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[allez on les excuse :)]]></wp:comment_content>
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	</item>
	<item>
		<title>Aster chaussera bientôt son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/03/16/aster-chaussera-bientot-son-nouveau-logo/</link>
		<pubDate>Wed, 16 Mar 2011 19:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-QX6Ru-uJTNU/TZLigho0KjI/AAAAAAAACk0/zojsIFFTS4o/s1600/logo-aster.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-QX6Ru-uJTNU/TZLigho0KjI/AAAAAAAACk0/zojsIFFTS4o/s400/logo-aster.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-family: Times;"><br /></span></span></div><span style="font-family: Georgia,'Times New Roman',serif;"><a href="http://www.asterchaussures.com/">Aster</a>, fabricant de chaussures depuis 1913 pour enfants a décidé de faire évoluer son identité visuelle.</span><br /><span style="font-family: Georgia,'Times New Roman',serif;"></span><br /><span style="font-family: Georgia,'Times New Roman',serif;"></span><br /><span style="font-family: Georgia,'Times New Roman',serif;"><a name='more'></a></span><br />Avec l'aide de l'agence Kids now, cabinet expert des marques allant de 0 à 25 ans du groupe Bayadères, la marque a décidé de revoir son identité visuelle et son univers de marque. Le symbole multicolore est remplacé par une astérisque en forme de fleur. La typographie est dégraissée. Chaque lettre est rattachée donnant ainsi à l'identité visuelle un aspect écolier avec une scripte. La signature "7 mois - 7 ans" est supprimée.<br />Toutes les couleurs s'effacent pour laisser place à un blanc cassé et un gris souris en cartouche. Ce qui est plus élégant. A noter que désormais chaque paire de chaussures disposera d'une étiquette avec la marque du produit, à l'image de la marque <a href="http://www.kickers.com/">Kickers</a>. A savoir qu'Aster a ouvert une filiale en Amérique en 2006, et reste le symbole du standing français. Elle continue de produire à St Germain du Salembre, en Dordogne. La nouvelle identité visuelle sera effective dans les semaines à venir.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Sn0XAqhmkcY/TZIbl-yuqbI/AAAAAAAACks/lEXo38oDq8k/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-29+a%25CC%2580+19.31.18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="235" src="http://3.bp.blogspot.com/-Sn0XAqhmkcY/TZIbl-yuqbI/AAAAAAAACks/lEXo38oDq8k/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-29+a%25CC%2580+19.31.18.png" width="400" /></a></div><br /><br /><span style="color: #413f36; font-family: Arial; font-size: small;"><span style="font-size: 12px; line-height: 22px;"><span style="color: black; font-family: Times;"><span style="font-size: small; line-height: normal;"><br /></span></span></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>473</wp:post_id>
		<wp:post_date><![CDATA[2011-03-16 20:37:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Malabar, y&#039;en a marre du logo ?</title>
		<link>http://yannickbourenane.com/preprod/2011/03/16/malabar-yen-a-marre-du-logo/</link>
		<pubDate>Wed, 16 Mar 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/malabar-yen-a-marre-du-logo/</guid>
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		<content:encoded><![CDATA[<div style="TEXT-ALIGN: center"><br /></div><a href="http://3.bp.blogspot.com/-G9G4-kGBFuI/TX9XH-pSaNI/AAAAAAAAAOg/r3YNKIDOIQc/s1600/malabar_logo.jpg"><img style="TEXT-ALIGN: center; MARGIN: 0px auto 10px; WIDTH: 400px; DISPLAY: block; HEIGHT: 159px; CURSOR: pointer" id="BLOGGER_PHOTO_ID_5584277857549576402" border="0" alt="" src="http://3.bp.blogspot.com/-G9G4-kGBFuI/TX9XH-pSaNI/AAAAAAAAAOg/r3YNKIDOIQc/s400/malabar_logo.jpg" /></a>C'est sur la pointe des pieds qu'apparaît le nouveau logo de la marque de chewing-gums <a href="http://www.malabar.fr/">Malabar</a> et son arrivée fait des bulles !<br /><a name='more'></a>Lundi 14 Mars 2011, la marque rose et jaune fait parler d'elle. En effet, sa nouvelle identité visuelle est apparue sur la toile. Sa mascotte blonde laisse place à Mabulle, le chat qui porte des lunettes et une cravate.  Mais avant tout, parlons de la marque. Malabar est une entreprise française de chewing-gums créée en 1958 et lancée par la marque Kréma. Elle est très appréciée et est connue pour son bonbon rose, son odeur mais aussi et surtout pour ses tatouages à coller un peu partout.<br /><a style="MARGIN-BOTTOM: 1em; FLOAT: left; CLEAR: left; MARGIN-RIGHT: 1em" href="https://lh5.googleusercontent.com/-sbyqN-Bs1UU/TX9rqDftuzI/AAAAAAAACgI/T7Y2FgYFkZE/s1600/malabar-02.jpg"><img border="0" src="https://lh5.googleusercontent.com/-sbyqN-Bs1UU/TX9rqDftuzI/AAAAAAAACgI/T7Y2FgYFkZE/s400/malabar-02.jpg" width="400" height="300" /></a>En 1959, la marque lance les premières vignettes mais ce n'est qu'en 1969 qu'apparaît le célèbre blondinet vêtu d'un maillot et arborant sur le torse un M entouré d'un ovale rouge. Ses aventures se sont longtemps déclinées sur des vignettes contenues dans l'emballage, sous la forme de courtes bandes dessinées. Sachez que la marque appartient désormais au groupe <a href="http://www.cadburyfrance.com/home.php">Cadbury France.</a><br /><br />Malabar souhaite se renouveler. Selon eux, le bonhomme costaud ne fait plus rire et les seules personnes qui sont attachées au logo sont de vieux enfants, autrement dit, vous et moi. A cette occasion, le site internet de la marque et la page facebook ont totalement été revus avec le concours de l'agence BDDP Unlimited.<br /><a style="MARGIN-BOTTOM: 1em; FLOAT: left; CLEAR: left; MARGIN-RIGHT: 1em" href="http://1.bp.blogspot.com/-6oZ4OiAGFE0/TX9orsRJ5dI/AAAAAAAAAOo/LIINEHvYGd4/s1600/60284.jpg"><img style="TEXT-ALIGN: center; MARGIN-TOP: 0px; WIDTH: 400px; DISPLAY: block; HEIGHT: 122px" id="BLOGGER_PHOTO_ID_5584297162789479890" border="0" alt="" src="http://1.bp.blogspot.com/-6oZ4OiAGFE0/TX9orsRJ5dI/AAAAAAAAAOo/LIINEHvYGd4/s400/60284.jpg" /></a>Le changement d'identité visuelle fait largement polémique online. Ce qui révèle un certain attachement à la marque. Et ce, à tout âge. Le changement suscite beaucoup de remarques sur les réseaux sociaux comme <a href="http://www.facebook.com/pages/Non-au-départ-de-Monsieur-Malabar/186219408087432">facebook</a>, avec la création d'une page anti-Mabulle. Sur Twitter, le sujet #Malabar est à la deuxième place des trends en France le lundi 14 Mars. Une guerre des clans est en train de se jouer pendant qu'une "guerre" nucléaire se joue ailleurs.<br /><br />Le choix fait est stratégique, un chat comme icône cible directement les enfants. Le changement est radical et risqué. Premièrement, le logo perd tout son sens sémiologique puisqu'en effet, un malabar est avant tout, par définition,<i>"un homme costaud".</i> Maintenant, Malabar rime avec "chat peu chic". Concernant l'identité, la typographie évolue mais reste toujours dans le même état d'esprit de la marque. Une typo noir, graissée, entourée de blanc et de rouge. Seul l'axe d'écriture bouge, tiré vers le haut, avec des lettres de plus en plus grandes. Le cercle rose, symbole de la bulle de chewing-gum, reste sur le logo (non affichée sur le montage plus haut, puisqu'il est difficile de trouver l'original).<br /><div style="TEXT-ALIGN: center; CLEAR: both"><a style="MARGIN-BOTTOM: 1em; FLOAT: left; CLEAR: left; MARGIN-RIGHT: 1em" href="https://lh5.googleusercontent.com/-JWixENG3SSs/TX9rzQioN4I/AAAAAAAACgM/Ic2rKCHl534/s1600/Image+1.png"><img border="0" src="https://lh5.googleusercontent.com/-JWixENG3SSs/TX9rzQioN4I/AAAAAAAACgM/Ic2rKCHl534/s400/Image+1.png" width="400" height="212" /></a></div>La mascotte garde, cependant, le pouce en l'air et arbore son plus beau sourire nous laissant entendre et deviner un superbe "Yeah!"<br />Ici, c'est tout un univers de marque qui est bouleversé mais, malheureusement on ne change pas une équipe qui gagne.<br /><br /><br />Voir une des <a href="http://www.ouest-france.fr/actu/actuDet_-Apres-40-ans-Malabar-renvoie-Monsieur-Malabar-_39382-1727850_actu.Htm">sources </a><br />Voir la rubrique <a href="http://logo-bedandy.blogspot.com/search/label/polémique">polémique</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>474</wp:post_id>
		<wp:post_date><![CDATA[2011-03-16 10:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-16 09:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>725</wp:comment_id>
			<wp:comment_author><![CDATA[Toulal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-16 12:04:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-16 11:04:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Malabar suit le même chemin que Walibi : une mascotte rajeunie certes, mais au look à mon sens un peu trop "rebelle". <br />C'est bien d'être tendance et complice, mais une mascotte devrait être un modèle également, non ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>727</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-16 14:06:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-16 13:06:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Là c'est différent de Walibi car Walibi a gardé son Kangourou et l'a rajeuni. Ici Malabar, qui signifie bien gros costaud, reste présent dans le nom mais plus dans l'image, mais quel rapport entre un chat et un malabar. On quitte une image léché de Ken pour un chat légèrement vulgos, c'est la tendance?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>728</wp:comment_id>
			<wp:comment_author><![CDATA[thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/16267429003320298472</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-03-16 14:17:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-16 13:17:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comment rater un changement d' icône.<br /><br />La société a aussi mis à disposition des nouvelles vignettes (du type lol  entre autre) visibles sur le site internet.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>729</wp:comment_id>
			<wp:comment_author><![CDATA[Agora Line TCL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11231234394333169847</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-16 14:37:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-16 13:37:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[NUL NUL NUL et NUL !!! RATAGE COMPLET !!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>731</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-17 18:15:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-17 17:15:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aucun rapport entre un chat de gouttière miteux et l'icône du Malabar. Selon le dictionnaire malabar = Homme très fort, costaud.<br />Outre l'échec sémiologique, le résultat graphique est assez médiocre et ce chat fait davantage penser à Hercule (le chat dans Pif Gadget).<br />L'agence et le commanditaire ont dû miser sur le fait que les gamins d'hier étaient des plus que trentenaires :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>750</wp:comment_id>
			<wp:comment_author><![CDATA[Orphet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-18 14:08:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-18 13:08:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est du beau raté pour Malabar, j'ai l'impression de voir la mascotte d'un jus de fruit premier prix. Seul point positif, j'ai cru voir que les tatoo était un peu moins de mauvais gout.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>752</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-18 21:47:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-18 20:47:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par un administrateur du blog.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>757</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-20 22:50:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-20 21:50:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Monsieur Malabaaaaar :'(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1250</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-05 20:31:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-05 19:31:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est totalement idiot d'avoir changer le logo et la mascotte pour ce resultat]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le labo qui joue avec son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/03/15/le-labo-qui-joue-avec-son-logo/</link>
		<pubDate>Tue, 15 Mar 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-labo-qui-joue-avec-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-O7S8llQopy8/TX5QFj9ay-I/AAAAAAAACfs/L3Z_WWUmPc8/s1600/40-2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="https://lh3.googleusercontent.com/-O7S8llQopy8/TX5QFj9ay-I/AAAAAAAACfs/L3Z_WWUmPc8/s400/40-2.jpg" width="400" /></a></div><br /><br />C'est au bout de 25 ans que le <a href="http://www.media.mit.edu/">MIT Media Lab </a>se dote d'une véritable identité visuelle. En janvier 2011, l'organisation dévoile un logo malléable que chacun peut modifier à sa guise.<br /><br /><a name='more'></a>Créée par le studio TheGreenEyl, la nouvelle identité visuelle du MIT Media Lab (Massachusetts Institute of Technology) intrigue. Il offre a possibilité de jouer avec son identité visuelle. <br />Mais avant tout pour ceux qui ne connaissent pas, petit rappel.<br />Le Mit Media Lab est un laboratoire qui est dédié aux projets de recherche à la convergence technologique du design, du multimédia et de la technologie. Il fait du parti du MIT (<i>MIT School of Architecture and Planning) </i>qui est une institution de recherche et une université américaine, spécialisée dans les domaines de la science et de la technologie.<br />Sachez que le Media Lab est populaire depuis les années 1990 par ses publications comme Wired ou Red Herring et pour une série d'interventions dans les domaines des réseaux sans fil, des navigateurs web ou encore du Worl Wide Web.<br />Le Media Lab a été fondé par le professeur Nicholas Negroponte et Jérome Wiesner. Il fut créer en 1985. <br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-5T_G9bfu7H8/TX5VhYXWQtI/AAAAAAAACfw/0vz4H2idanQ/s1600/40-3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="https://lh6.googleusercontent.com/-5T_G9bfu7H8/TX5VhYXWQtI/AAAAAAAACfw/0vz4H2idanQ/s400/40-3.jpg" width="400" /></a></div>Cette nouvelle identité visuelle se compose donc de plusieurs petits carrés noir qui laissent apparaître des faisceaux lumineux se superposant les uns aux autres. Ce concept est basé sur un système algorithmique et permet de générer un logo unique pour chaque personne. Chacune des trois formes est alors la contribution de l'individu, la dernière version est alors la finalité de ce processus. A savoir : une redéfinition constante de ce que les médias et la technologie sont aujourd'hui.<br /><br />Étudiants, professeurs, personnels peuvent alors avoir une formule individuelle pour leur supports personnels avec un logo qui est le leur, le tout dans le respect de l'identité de la marque. Chacun peut revendiquer sa propre contribution et sa forme unique en l'utilisant sur sa carte de visite, papier entête, animation, ou site personnel.<br />Face à nous, une identité colorée et plus que vivante! Le choix est <i>"de représenter et de symboliser une école avec des gens très créatifs de tous horizons qui se réunissent pour s'inspirer les uns et les autres... "</i>. Le logo est facilement mémorisable, les couleurs marquent l'esprit. Rien n'est figé, tout peut bouger, les carrés noir comme les faisceaux. Un logo ludique et original qui, avouez le, donne envie de jouer. <br /><br /><div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-Lq6_QYi9wQ4/TX5aADhAdnI/AAAAAAAACf0/B8hI7M0uLZg/s1600/40-9.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="225" src="https://lh3.googleusercontent.com/-Lq6_QYi9wQ4/TX5aADhAdnI/AAAAAAAACf0/B8hI7M0uLZg/s400/40-9.jpg" width="400" /></a></div>Les visuels au sujet de ce nouveau logo sont riches et nombreux, voyez plutôt.  <br /><br /><br /><div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-XUlc361NTNI/TX5aFwgx92I/AAAAAAAACf4/ST69ya_zTOA/s1600/40-4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="225" src="https://lh3.googleusercontent.com/-XUlc361NTNI/TX5aFwgx92I/AAAAAAAACf4/ST69ya_zTOA/s400/40-4.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-_WW29JD1TSE/TX5aIne5XPI/AAAAAAAACf8/9-vLtzOumrk/s1600/40-5.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="225" src="https://lh6.googleusercontent.com/-_WW29JD1TSE/TX5aIne5XPI/AAAAAAAACf8/9-vLtzOumrk/s400/40-5.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-51E6cI8SDH8/TX5aMb6wt3I/AAAAAAAACgA/semg8d2sEIo/s1600/40-6.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="225" src="https://lh4.googleusercontent.com/-51E6cI8SDH8/TX5aMb6wt3I/AAAAAAAACgA/semg8d2sEIo/s400/40-6.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-eq-jXZRpE18/TX5aPPt6DVI/AAAAAAAACgE/3B8sbWV792s/s1600/40-8.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="225" src="https://lh5.googleusercontent.com/-eq-jXZRpE18/TX5aPPt6DVI/AAAAAAAACgE/3B8sbWV792s/s400/40-8.jpg" width="400" /></a></div><br /><h2><span><br /></span></h2>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>475</wp:post_id>
		<wp:post_date><![CDATA[2011-03-15 10:00:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>724</wp:comment_id>
			<wp:comment_author><![CDATA[m4rko]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02345524686853046028</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-15 13:25:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-15 12:25:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Attention au bug d'affichage ! :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>735</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-03-17 20:07:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-17 19:07:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo de Melbourne a trouvé des adeptes. Le système graphique est intéressant mais à mon sens, il manque cruellement de dimension(s), de refief. Les principes de dégradés qui s'entrecroisent ne sont pas assez aboutis pour un laboratoire qui est dédié aux projets de recherche à la convergence technologique du design, du multimédia et de la technologie. bref, c'est bien mais ça manque un peu d'envergure…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>8993</wp:comment_id>
			<wp:comment_author><![CDATA[Sofia]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mymoneymax@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.29.252.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-07 14:16:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-07 13:16:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Intéressant.
A part Google et Pathé, vous connaissez d'autres entreprises qui arrivent à jouer avec leur logo?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Un seven up&#039; s&#039;il vous plaît.</title>
		<link>http://yannickbourenane.com/preprod/2011/03/14/un-seven-up-sil-vous-plait/</link>
		<pubDate>Mon, 14 Mar 2011 19:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-seven-up-sil-vous-plait/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-QtAomXN4cG8/TX3WReaktvI/AAAAAAAACfA/QIOxQ-aAeJE/s1600/logo-seven-up.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="https://lh3.googleusercontent.com/-QtAomXN4cG8/TX3WReaktvI/AAAAAAAACfA/QIOxQ-aAeJE/s400/logo-seven-up.jpg" width="400" /></a></div><br />La marque de boisson gazeuse saveur citron limee du groupe <a href="http://www.pepsico.fr/">PepsiCo</a>, <a href="http://www.7up.fr/">Seven Up</a>, a décidé de s'offrir un sacré relooking.<br /><br /><a name='more'></a><br />Concurent direct de Sprite, Seven Up est à la recherche d'un nouvel élan et le fait savoir à travers cette nouvelle identité. Nouvelle identité, donc nouveaux design de pack. Les bouteilles se verront arborées des formes plus rondes et généreuses. Dans l'ancien logo Seven Up jouait sur deux couleurs qui étaient le vert et le rouge. Dans la nouvelle version le jaune fait son apparition, certainement afin de se démarquer du vert de Sprite et du rouge de Coca Cola. Plus simplement, le jaune représente le citron de la recette de 7up'.<br /><br /><div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-bHMxV-ZlQmA/TX3WcJKw-eI/AAAAAAAACfI/PtSW7v48_xk/s1600/7up_bouteilles.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://lh6.googleusercontent.com/-bHMxV-ZlQmA/TX3WcJKw-eI/AAAAAAAACfI/PtSW7v48_xk/s320/7up_bouteilles.jpg" width="270" /></a></div><br />C'est à travers un jeu de cercles en référence peut-être au côté gazeux du produits, que le chiffre 7 et le mot Up viennent vivre. Pour ce qui est du déploiement de cette nouvelle identité pas de date précise à l'heure actuelle, mais ce qui est certain c'est qu'un ensemble de produit de communication se verront déployer autour de l'univers de la marque.<br />A noter que ma marque Seven Up change de logo à peu près tous les dix ans.<br /><br /><div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-APL08ZN6Y8o/TX3Wao0D0II/AAAAAAAACfE/vSqa9QSGdjo/s1600/7up_canettes.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="277" src="https://lh3.googleusercontent.com/-APL08ZN6Y8o/TX3Wao0D0II/AAAAAAAACfE/vSqa9QSGdjo/s320/7up_canettes.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>476</wp:post_id>
		<wp:post_date><![CDATA[2011-03-14 20:24:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-14 19:24:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-seven-up-sil-vous-plait]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Déploiement du nouveau logo Starbucks</title>
		<link>http://yannickbourenane.com/preprod/2011/03/14/deploiement-du-nouveau-logo-starbucks/</link>
		<pubDate>Mon, 14 Mar 2011 10:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/deploiement-du-nouveau-logo-starbucks/</guid>
		<description></description>
		<content:encoded><![CDATA[Comme annoncé dans un <a href="http://logo-bedandy.blogspot.com/2011/01/le-logo-starbucks-coffee-un-avenir.html">précédent billet</a>, la chaîne de café américaine <a href="http://www.starbucks.fr/fr-FR/">Starbucks</a> arbore un nouveau logo. 40 ans, un nouveau logo et donc un nouveau déploiement sur les différents supports de communication et goodies. Be Dandy vous en offre un aperçu.<br /><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-QPNHyJ7dVJs/TX3giByPdUI/AAAAAAAACfQ/Gse-znvYGL4/s1600/starbucks_follow_up_01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="https://lh5.googleusercontent.com/-QPNHyJ7dVJs/TX3giByPdUI/AAAAAAAACfQ/Gse-znvYGL4/s400/starbucks_follow_up_01.jpg" width="321" /></a></div><div style="clear: both; text-align: center;"></div><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-10KD-mG1D9Y/TX3gjvWgXsI/AAAAAAAACfU/-ulCc8xjIO0/s1600/starbucks_follow_up_02.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="230" src="https://lh4.googleusercontent.com/-10KD-mG1D9Y/TX3gjvWgXsI/AAAAAAAACfU/-ulCc8xjIO0/s320/starbucks_follow_up_02.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-Kh9gOf74tEc/TX3gkH7dseI/AAAAAAAACfY/K4KmEEs0eAw/s1600/starbucks_follow_up_03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="209" src="https://lh3.googleusercontent.com/-Kh9gOf74tEc/TX3gkH7dseI/AAAAAAAACfY/K4KmEEs0eAw/s320/starbucks_follow_up_03.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-FyVEyEDcdZU/TX3gk14gUnI/AAAAAAAACfc/OA0eX21Ybec/s1600/starbucks_follow_up_04.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="221" src="https://lh5.googleusercontent.com/-FyVEyEDcdZU/TX3gk14gUnI/AAAAAAAACfc/OA0eX21Ybec/s320/starbucks_follow_up_04.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-Akhqn2OfJrw/TX3glln4QaI/AAAAAAAACfg/vdZneRIW0JU/s1600/starbucks_follow_up_05.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="239" src="https://lh4.googleusercontent.com/-Akhqn2OfJrw/TX3glln4QaI/AAAAAAAACfg/vdZneRIW0JU/s320/starbucks_follow_up_05.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>477</wp:post_id>
		<wp:post_date><![CDATA[2011-03-14 11:37:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"f1fa85c1966389a298c9d357b149903c";a:2:{s:7:"expires";i:1510623891;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:962;}i:1;a:1:{s:2:"id";i:1417;}i:2;a:1:{s:2:"id";i:1044;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>721</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-14 12:02:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-14 11:02:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est juste magnifique !! Encore bravo à Starbucks pour son culot !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>722</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-14 13:33:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-14 12:33:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est le même qu'avant...en moins bien :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>723</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-14 13:48:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-14 12:48:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je dirai même le contraire : C'est le même qu'avant mais en mieux !!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>751</wp:comment_id>
			<wp:comment_author><![CDATA[Orphet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-18 15:06:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-18 14:06:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les packaging des nouveaux sachets de café sont beaucoup plus design que les anciens (:]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le logo de Melbourne, un modèle pour beaucoup...</title>
		<link>http://yannickbourenane.com/preprod/2011/03/11/le-logo-de-melbourne-un-modele-pour-beaucoup/</link>
		<pubDate>Fri, 11 Mar 2011 12:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-melbourne-un-modele-pour-beaucoup/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/--ThsjtGa-lY/TXoCSKIas3I/AAAAAAAACew/lB-4vN7tG1A/s1600/logo-ressemblant-melbourne-micplaza.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="https://lh5.googleusercontent.com/--ThsjtGa-lY/TXoCSKIas3I/AAAAAAAACew/lB-4vN7tG1A/s400/logo-ressemblant-melbourne-micplaza.jpg" width="400" /></a></div><br />Décidément le logo de la ville de Melbourne ne cesse de faire parler de lui et de servir d'inspiration (voir plus) pour d'autres marques.<br /><a name='more'></a><br /><a href="http://logo-bedandy.blogspot.com/2011/01/la-mega-ville-de-melbourne.html">Rappelez vous dans un précédent article datant de ce début d'année 2011 nous avions déjà fait le gap entre le logo Melbourne et l'identité de la chaîne de télévision chilienne MEGA.</a> C'est au tour cette fois-ci d'un centre commercial chinois de reprendre cette idée graphique qui se construit autour de la lettre M. Avouons ici que l'inspiration reste plus que flagrante...<br /><br /><br /><div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-MVSnxX6xw5w/TXoC_fV0RzI/AAAAAAAACe0/x9rPVDfCGa4/s1600/plaza01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="195" src="https://lh4.googleusercontent.com/-MVSnxX6xw5w/TXoC_fV0RzI/AAAAAAAACe0/x9rPVDfCGa4/s320/plaza01.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-L-obokUAGKo/TXoDAeH9sQI/AAAAAAAACe4/Xkzt4kZ2jEU/s1600/plaza02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="209" src="https://lh5.googleusercontent.com/-L-obokUAGKo/TXoDAeH9sQI/AAAAAAAACe4/Xkzt4kZ2jEU/s320/plaza02.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-vdFhld_n0xM/TXoDAsk-MFI/AAAAAAAACe8/8Poy7kD6cpw/s1600/plaza03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://lh3.googleusercontent.com/-vdFhld_n0xM/TXoDAsk-MFI/AAAAAAAACe8/8Poy7kD6cpw/s320/plaza03.jpg" width="234" /></a></div><br />A noter qu'une autre marque, <a href="http://www.muligheter.no/">NYE muligheter</a>, arborait fièrement le style graphique et les couleurs du logo de Melbourne. Mais à quelques heures près, le site ne nous laisse plus qu'entrevoir un simple M Sans Serif des plus fins qu'il soit. <br /><a href="http://www.blogger.com/goog_555527460"><br /></a><br /><a href="http://logo-bedandy.blogspot.com/2011/01/la-mega-ville-de-melbourne.html">Voir l'article de be dandy à ce sujet</a><br /><a href="http://logo-bedandy.blogspot.com/search/label/Logos%20ressemblants">Voir les autres actus des logos ressemblants </a><br /><a href="http://www.ad110.com/life/show.asp?id=1818">Source</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>478</wp:post_id>
		<wp:post_date><![CDATA[2011-03-11 13:26:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:comment_id>718</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-03-11 14:42:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-11 13:42:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un panda qui vole un kangourou on aura tout vu !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>741</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-17 20:55:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-17 19:55:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[OOOUUUUH LES TRICHEURS. on savait les chinois rois de la copie de sacs, de parfums… Maintenant ils s'attaquent au marché des logos. On aura tout vu ! Il faudra quand même que quelqu'un les prévienne qu'ils ne pourront pas en vendre des tonnes :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1450</wp:comment_id>
			<wp:comment_author><![CDATA[antoine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tcheaz.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-22 14:01:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-22 12:01:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[hé oui ! En Chine tout est copié !!! Y'a pas de raison que les logos ne le soient pas... Bon là c'est pas de l'inspiration comme dit dans l'article, c'est de la copie !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>4468</wp:comment_id>
			<wp:comment_author><![CDATA[Classement des logos selon leurs tarifs | Neadkolor.com Neadkolor.com]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[]]></wp:comment_author_email>
			<wp:comment_author_url>http://neadkolor.com/infos-actus/marketing/classement-logos-tarifs/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[70.33.246.20]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-01-22 04:46:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-01-22 03:46:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[[...] qui à bien cartonné, il est d&rsquo;ailleurs imité par bon nombre de sociétés tel qu&rsquo;un centre commercial chinois (copie à 100% !) ou une chaîne de télé chilienne (copie moins [...]]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[pingback]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Canada&#039;s Walk of Fame s&#039;offre un lifting</title>
		<link>http://yannickbourenane.com/preprod/2011/03/10/canadas-walk-of-fame-soffre-un-lifting/</link>
		<pubDate>Thu, 10 Mar 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/canadas-walk-of-fame-soffre-un-lifting/</guid>
		<description></description>
		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="https://lh3.googleusercontent.com/-32RfpRS8-Qg/TXeuzwQIWwI/AAAAAAAACeg/SrNFcR5818k/s1600/logo_canada.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="157" src="https://lh3.googleusercontent.com/-32RfpRS8-Qg/TXeuzwQIWwI/AAAAAAAACeg/SrNFcR5818k/s400/logo_canada.jpg" width="400" /></a></div><br /><a href="http://www.canadaswalkoffame.com/">Canada's Walk of Fame</a>, l'allée des célébrités en français, a décide de revoir son identité visuelle. <br /><br /><a name='more'></a><br /></div><div><br /></div><div><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-UatBmNgsfKg/TXexxmXjNEI/AAAAAAAACek/hf3vQBm4Iv8/s1600/800px-Walk_of_Fame_along_Simcoe_Street.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="240" src="https://lh5.googleusercontent.com/-UatBmNgsfKg/TXexxmXjNEI/AAAAAAAACek/hf3vQBm4Iv8/s320/800px-Walk_of_Fame_along_Simcoe_Street.jpg" width="320" /></a></div>Créée en 1998, l'allée des célébrités souligne le travail et le succès de Canadiens. Athlètes, acteurs, réalisateurs, écrivains, producteurs, chanteurs, compositeurs, scénaristes ou encore mannequins célèbres trouvent leur place sur ces trottoirs. Cette allée est située à Toronto, sur les rues King et Simcoe. Comme l'allée hollywoodienne chaque célébrités est représentée par une étoile. La Wollywood's Walk of Fame ainsi que sa voisine canadienne affichent l'intronisation d'une vedette par le biais d'une étoile. </div><div>Celle d'Hollywood est payante, c'est à dire que les intronisés louent une place sur l'allée, alors que la canadienne est gratuite. Les intronisés canadiens sont choisis par un comité qui s'assure de la célébrités de la personne. </div><div><br /></div><div>Concernant l'identité visuelle de l'allée, le nouveau logo a été mis en place avec l'agence de publicité Taxi2. Le choix est fait de garder le même symbole, à savoir la feuille d'érable, qui est également présente sur le drapeau canadien. Cinq feuilles viennent composer l'étoile centrale en blanc. Le travail est plus délicat que sur la première. L'effet "fait main" est supprimé pour quelque chose de plus affirmé.<br />La typo grasse disparait au profit d'une typo à empattement. Le noir est effacé pour un gris clair. Et enfin, la signature est gardée, ici même changement sur la typo. Le rouge est remplacé par le gris clair. Ces changements typographiques, et surtout l'uniformisation apportent une meilleur lisibilité au logo. "Canada" s'impose désormais moins que "Walk of Fame". <br />Un film a été conçu à l'occasion par l'agence et sera diffusé à l'échelle nationale dans les cinémas à partir du 1er Mars. <br />Pour en savoir <a href="http://ca.news.yahoo.com/blogs/dailybrew/canada-walk-fame-may-appease-william-shatner-makeover-20110303-123048-807.html">plus</a>. </div><div><span style="font-family: sans-serif; line-height: 19px;"></span><br /><span style="font-family: sans-serif; line-height: 19px;"></span><br /><span style="font-family: sans-serif; line-height: 19px;"></span><br /><span style="font-family: sans-serif; line-height: 19px;"></span><br /><span style="font-family: sans-serif; line-height: 19px;"><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://1.gvt0.com/vi/zFFbOhgFEmU/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/zFFbOhgFEmU&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266" src="http://www.youtube.com/v/zFFbOhgFEmU&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object><span style="font-size: small;"><br /></span><br /><span style="font-size: small;"><br /></span><br /><span style="font-size: small;"><br /></span><br /><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-FkVaHNY5Abg/TXezIJ4xJAI/AAAAAAAACes/FpVAG2G4omw/s1600/can_walkoffame_biz_card.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="239" src="https://lh5.googleusercontent.com/-FkVaHNY5Abg/TXezIJ4xJAI/AAAAAAAACes/FpVAG2G4omw/s320/can_walkoffame_biz_card.jpg" width="320" /></a></div><span style="color: #333333; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: small;"><span style="font-size: 12px; line-height: 19px;"><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-0ht4G5U2IAU/TXezFUu0qnI/AAAAAAAACeo/NAK2pxGwisw/s1600/686px-Celine_Dion_Star_on_Canada%2527s_Walk_of_Fame.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="279" src="https://lh5.googleusercontent.com/-0ht4G5U2IAU/TXezFUu0qnI/AAAAAAAACeo/NAK2pxGwisw/s320/686px-Celine_Dion_Star_on_Canada%2527s_Walk_of_Fame.jpg" width="320" /></a></div><span style="font-size: small;"><br /></span><br /><span style="font-size: small;"><br /></span><br /><span style="font-size: small;"><br /></span><br /><span style="font-size: small;"><br /></span><br /><span style="font-size: small;"><br /></span><br /><span style="font-size: small;"><br /></span></div></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>479</wp:post_id>
		<wp:post_date><![CDATA[2011-03-10 10:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-10 09:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510474946;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1086;}i:1;a:1:{s:2:"id";i:12108;}i:2;a:1:{s:2:"id";i:24;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>716</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-10 14:04:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-10 13:04:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Juste magnifique ce nouveau logo. Encore bravo à l'agence taxi2]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>717</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-10 20:19:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-10 19:19:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien ! On est fan de Céline Dion chez be dandy ? en tout cas le travail est réussi! bravo taxi]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>734</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-17 19:52:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-17 18:52:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Belle réalisation.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>758</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-20 22:55:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-20 21:55:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Classe !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Casino lance deux nouvelles marques</title>
		<link>http://yannickbourenane.com/preprod/2011/03/09/casino-lance-deux-nouvelles-marques/</link>
		<pubDate>Wed, 09 Mar 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/casino-lance-deux-nouvelles-marques/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div>
<div style="text-align: center;">
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="https://lh6.googleusercontent.com/-JIbCnuwzlDA/TXZwVN87_AI/AAAAAAAACeU/pS99wENIIh8/s1600/logo_casino.jpg"><img src="https://lh6.googleusercontent.com/-JIbCnuwzlDA/TXZwVN87_AI/AAAAAAAACeU/pS99wENIIh8/s400/logo_casino.jpg" alt="" width="400" height="158" border="0" /></a></div>
&nbsp;

</div>
<div style="text-align: center;"></div>
<div></div>
<div>Le groupe de distribution <a href="http://www.casino.fr/">Casino</a> présent en France et dans le monde décide de lancer deux nouvelles marques.<a name="more"></a>

<a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="https://lh4.googleusercontent.com/-KoZ4CUhNpGI/TXZ4FIhVN8I/AAAAAAAACeY/jowG-jNGwlo/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-08+a%25CC%2580+19.29.20.png"><img src="https://lh4.googleusercontent.com/-KoZ4CUhNpGI/TXZ4FIhVN8I/AAAAAAAACeY/jowG-jNGwlo/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-08+a%25CC%2580+19.29.20.png" alt="" width="400" height="272" border="0" /></a>Casino opère aujourd'hui près de 11 000 magasins, dont 9360 en France. Le groupe est présent dans 10 pays, réalise un chiffre d'affaires de 26,8 milliards d'euros et emploie 200 000 collaborateurs.
Pour la petite histoire, sachez que Casino tient son nom de l'épicerie ouverte en 1898 par Geoffroy Guichard, fondateur du groupe, dans un ancien casino lyrique à Saint-Etienne.

Depuis février 2011 le groupe a donc lance deux marques "<a href="http://www.produits-casino.fr/vos-marques/casino-bien-pour-vous-3296.html"> Bien pour Vous !"</a> et " <a href="http://www.produits-casino.fr/vos-marques/tous-les-jours.html">Tous les jours"</a>. Les deux sont bien distinctes.
La première est conçue pour les produits en rapport avec la santé et le bien être. Dite comme <i>"Conçue par des spécialistes de la santé"</i> elle répond aux besoins essentiels de chacun, à savoir : Forme, Protection, Alimentation spécifique, Sport. Une gamme qui se verra complétée courant 2011.
<a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="https://lh6.googleusercontent.com/-5nVK1l6NquE/TXZ4GKj7MtI/AAAAAAAACec/ZJmTCDYElz0/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-08+a%25CC%2580+19.39.11.png"><img src="https://lh6.googleusercontent.com/-5nVK1l6NquE/TXZ4GKj7MtI/AAAAAAAACec/ZJmTCDYElz0/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-08+a%25CC%2580+19.39.11.png" alt="" width="400" height="271" border="0" /></a>La deuxième comme son nom l'indique est conçue pour le quotidien. Mais toujours à des prix attractifs.
Les logos sont réalisés par l'agence parisienne CB'a. Elle signe également les packagings des deux marques.
Concernant les identités visuelles, elles sont simples et collent à l'image de Casino. "Bien pour Vous!" mélange bas de casse et haut de casse, avec la signature Casino présente  contrairement à la deuxième. Les quatre essentiels que revendique la marque sont représentés par les couleurs bleu, vert, rose et orange en bas du logo. La cartouche quant à elle se veut grise.
Pour le deuxième logo, peut être ont-ils travaille avec <a href="http://logo-bedandy.blogspot.com/2011/03/le-logo-de-marseille-provence-2013.html">Marseille</a>...  Blague à part, le logo se compose donc de trois ronds qui servent de socle pour la typographie qui se veut elle plus classique que la première marque. L'information est donc découpée et aucun élément ne peut fonctionner sans l'autre. Un dégradé de violet est choisi pour la justifier.

</div>
<div></div>
<div>






</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>480</wp:post_id>
		<wp:post_date><![CDATA[2011-03-09 10:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-09 09:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2011/03/casino-lance-deux-nouvelles-marques.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>720</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-12 15:50:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-12 14:50:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Pour le deuxième logo, peut être ont-ils travaille avec Marseille..."<br />Haha en effet c'est tout de suite ce que j'ai pensé ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>726</wp:comment_id>
			<wp:comment_author><![CDATA[Couleur Vive]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.couleur-vive.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-16 13:17:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-16 12:17:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[mdr encore un logo à 3 points décidément c'est la mode ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>736</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-17 20:11:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-17 19:11:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pitoyable… Ça manque de créativité ou alors d'un brief client. Au choix !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>La Capitale change de logo</title>
		<link>http://yannickbourenane.com/preprod/2011/03/08/la-capitale-change-de-logo/</link>
		<pubDate>Tue, 08 Mar 2011 22:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-capitale-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<span style="color: #343432; font-family: arial;"><span style="line-height: 22px;"><span style="color: black; font-family: Georgia, 'Times New Roman', serif;"><span style="line-height: normal;"><br /></span></span></span></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-QR7bSvsEGAY/TZBB_JIWtsI/AAAAAAAACjI/hfDfZKvvCg4/s1600/img_logo_lacapitale.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-QR7bSvsEGAY/TZBB_JIWtsI/AAAAAAAACjI/hfDfZKvvCg4/s1600/img_logo_lacapitale.png" /></a></div><div style="clear: both; text-align: center;"><br /></div><span style="color: #343432; font-family: arial;"><span style="line-height: 22px;"><span style="color: black; font-family: Georgia, 'Times New Roman', serif;"><span style="line-height: normal;"><br /></span></span></span></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">A l'occasion de ses 20 ans rajeunit son image. La </span><span style="font-family: Georgia, 'Times New Roman', serif;"><a href="http://www.lacapitale.com/fr/accueil">Capitale</a></span><span style="font-family: Georgia, 'Times New Roman', serif;"> groupe financier dévoile la nouvelle entité de l'entreprise. Une nouvelle équipe et  un nouveau plan stratégique sur 2011-2015. Concernant le logo, le président René Rouleau, explique que la fleur formée des 5C multicolores est placée à droite du logo afin de montrer que l'entreprise est tournée vers l'avenir. La typo à empattement, le gris choisi et l'emblème discret donne quelque chose de simple et épuré offrant une lisibilité parfaite. </span><br /><span style="color: #343432; font-family: arial;"><span style="line-height: 22px;"><span style="color: black; font-family: Georgia, 'Times New Roman', serif;"><span style="line-height: normal;"><br /></span></span></span></span><br /><span style="color: #333333; font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="line-height: 18px;">Pour en <a href="http://www.cyberpresse.ca/le-soleil/affaires/actualite-economique/201103/07/01-4377006-une-image-plus-jeune-et-coloree-pour-la-capitale-groupe-financier.php">savoir plus</a>. </span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>481</wp:post_id>
		<wp:post_date><![CDATA[2011-03-08 23:11:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-08 22:11:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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	<item>
		<title>Strasbourg optimiste</title>
		<link>http://yannickbourenane.com/preprod/2011/03/08/482/</link>
		<pubDate>Tue, 08 Mar 2011 17:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/482/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://3.bp.blogspot.com/-TjWDSlhuw6c/TXZViBbuZhI/AAAAAAAAANw/c6Jpse-nQqg/s1600/LOGO1.png"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 283px;" src="http://3.bp.blogspot.com/-TjWDSlhuw6c/TXZViBbuZhI/AAAAAAAAANw/c6Jpse-nQqg/s400/LOGO1.png" border="0" alt="" /></a><div><br /></div><div>"Créer du désir de Strasbourg, en affichant son identité européenne". Voilà l'idée lancée par la ville de Strasbourg à travers le programme "Strasbourg eco 2020" annoncé depuis 2 ans. </div><div><br /></div><div><br /></div><div><br /></div><div><br /></div>Après Lyon, Marseille et Nantes, Strasbourg devient la 4ème grande ville française à se doter d’une marque : Strasbourg the europtimist. Déposée en France et au niveau mondial, elle est sensée « créer du désir de Strasbourg, en affichant son identité européenne », commente Roland Ries, sénateur-maire de la ville.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>482</wp:post_id>
		<wp:post_date><![CDATA[2011-03-08 18:08:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-08 17:08:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Lille 3 passe au orange !</title>
		<link>http://yannickbourenane.com/preprod/2011/03/08/lille-3-passe-au-orange/</link>
		<pubDate>Tue, 08 Mar 2011 12:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lille-3-passe-au-orange/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-ba1WQQkDbWY/Tv2evhhWN4I/AAAAAAAAEvo/9j62_ctVvzQ/s1600/univ3_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-ba1WQQkDbWY/Tv2evhhWN4I/AAAAAAAAEvo/9j62_ctVvzQ/s400/univ3_logo.jpg" width="400" /></a></div><br />L’Université de Lille 3 spécialisée dans les sciences sociales et humaines a changé d'identité visuelle. Elle modernise son logo qui avait vraiment prit de l'age. Les codes colorimétriques changent et passent au gris et au orange. Les domaines enseignés font leur apparition dans la signature. <br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>483</wp:post_id>
		<wp:post_date><![CDATA[2011-03-08 13:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-08 12:22:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>8586</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thumbsuck@wanadoo.Fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[194.254.248.62]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-27 17:43:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-27 16:43:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je reviens sur un vieux sujet, mais la version que vous montrez n'est pas celle qui a été finalement choisie. Vous pouvez voir la version actuelle là : http://www.univ-lille3.fr/]]></wp:comment_content>
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	<item>
		<title>Skoda dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/03/08/skoda-devoile-son-nouveau-logo/</link>
		<pubDate>Tue, 08 Mar 2011 10:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/skoda-devoile-son-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-mTT7goDn2kk/TXXwNqSAkiI/AAAAAAAACeI/w48GGu8Ed9E/s1600/logo-skoda.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="https://lh4.googleusercontent.com/-mTT7goDn2kk/TXXwNqSAkiI/AAAAAAAACeI/w48GGu8Ed9E/s400/logo-skoda.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"></div><br />Be Dandy vous l'annonçait en décembre 2010 le <a href="http://www.skoda.fr/">constructeur automobile Tchèque Skoda </a>annonçait un changement de logo. Un doute subsistait encore quant au choix définitif de celui-ci.<br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-04RUa2s-72E/TXVGv_rHIFI/AAAAAAAACeE/Nyv9WnKQjaU/s1600/Skoda-VisionD-Concept-22%255B2%255D.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="https://lh4.googleusercontent.com/-04RUa2s-72E/TXVGv_rHIFI/AAAAAAAACeE/Nyv9WnKQjaU/s400/Skoda-VisionD-Concept-22%255B2%255D.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-8rk7STwfc-g/TXVGvfdd-KI/AAAAAAAACeA/qKYpQGyOpWI/s1600/4491866931124410487.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="https://lh4.googleusercontent.com/-8rk7STwfc-g/TXVGvfdd-KI/AAAAAAAACeA/qKYpQGyOpWI/s400/4491866931124410487.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: left;">Le choix final a donc été divulgué lors du salon de Genève 2011 avec le lancement du concept car "VisionD". Sans grande surprise l'oiseau à la coiffe verte garde sa place mais, avec une flèche plus grande ainsi qu'un vert plus clair et vif que le précèdent. Le cercle noir qui entourait le logo vient disparaître ainsi que la signature Skoda. </div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-BKS-DfoNX18/TXVFszYjWfI/AAAAAAAACd4/rcuKzqjJUNQ/s1600/04047198-photo-salon-geneve-2011-nouveau-logo-skoda-live.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="263" src="https://lh4.googleusercontent.com/-BKS-DfoNX18/TXVFszYjWfI/AAAAAAAACd4/rcuKzqjJUNQ/s400/04047198-photo-salon-geneve-2011-nouveau-logo-skoda-live.jpg" width="400" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;">  Au plan typographique Skoda choisit une typographie davantage carrée. Cette nouvelle identité fera son apparition sur tous les supports de communication ainsi que sur les véhicules composant la marque dès 2012.N e pas inclure de signature à son logo peut étonner. Mais soyez rassurés, d'après Jürgen Stackmann, membre du Directoire responsable du marketing et de la distribution <i>"Notre design d'entreprise repensé souligne la force qui émane de notre marque"</i>. Ouf mais ce nouveau logo s’accompagne de nouveaux objectifs commerciaux : multiplier les ventes par deux d’ici à 2018 !</div><br /><a href="http://logo-bedandy.blogspot.com/2010/12/skoda-change-de-logo.html">Voir l'article de be dandy à ce sujet</a><br />Voir les autres <a href="http://logo-bedandy.blogspot.com/search/label/transport">actus des logos dans le transport</a><br /><a href="http://www.argusauto.com/geneve/skoda-devoile-ses-nouvelles-couleurs-568366.html">Source</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>484</wp:post_id>
		<wp:post_date><![CDATA[2011-03-08 11:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-08 10:01:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[skoda-devoile-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510698216;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:565;}i:1;a:1:{s:2:"id";i:1016;}i:2;a:1:{s:2:"id";i:2404;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>715</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-09 11:09:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-09 10:09:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dommage que le "A" ne soit pas carré lui aussi pour plus de conhérence sur l'ensemble de la typo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>719</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-11 17:15:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-11 16:15:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oh ils ont laissés le biseautage par défaut de Photoshop !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1268</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-09 20:02:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-09 19:02:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et encore un logo d'auto avec effet chromé!<br />perso j'aime pas. vous trouvez pas que sa ressemble a opel ou mercedes ce cercle?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>France miniature, le nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/04/10/france-miniature-le-nouveau-logo/</link>
		<pubDate>Sun, 10 Apr 2011 21:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-UKsnpoB_sT0/TbBKwM7RJtI/AAAAAAAACyc/xKztcT0BLBc/s1600/francimini_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-UKsnpoB_sT0/TbBKwM7RJtI/AAAAAAAACyc/xKztcT0BLBc/s400/francimini_logo.jpg" width="400" /></a></div><br /><a href="http://www.franceminiature.fr/">France Miniature</a> fête ses 20 ans et c'est à cette occasion que la marque a décidé de changer d'identité visuelle au début du mois d'Avril. <br /><a name='more'></a>Le parc est situé dans les Yvelines et permet à chacun de visiter et de voir 116 répliques de monuments français. <a href="http://www.franceminiature.fr/">France Miniature</a> est l'un des plus grands parcs d'Europe dans cette catégorie. Il appartient à la marque <a href="http://www.compagniedesalpes.com/">Compagnie des Alpes</a>, qui détient également le <a href="http://www.parcasterix.fr/">Parc Asterix</a> et <a href="http://www.walibi.com/holland/nl-nl">Walibi</a>, qui a aussi changé de logo il y'a quelques semaines. Le nouveau logo de France Miniature a été conçu avec l'agence Bronx. En juin, le parc va inaugurer sa 117ème nouvelle maquette, à savoir une reproduction du centre Ariane 5.<br />En quelques chiffres le parc c'est 3 500 000 visiteurs depuis sa création, 2000 maquettes, 4km de voies ferrées.<br />Concernant le nouveau logo de la marque, le changement est conséquent. L'impression première est une idée de surcharge visuelle. En effet, la ville de Paris, la clientèle du parc, ses 20 ans, la notion de joie, de fête, toutes ces idées qui sont représentées dans le logo gâchent l'expression de son sens. Le rendu 3D s'efface du logo. Les symboles types "legos" sont supprimés pour une représentation en 2D plus proche de l'illustration des monuments présents dans le parc. <br />Deux jeunes sautent sur un trampoline virtuel à côté d'une Tour Eiffel. La typo reste en bas de casse avec un jeu d'ombre autour du nom de la marque. Le bleu reste majoritairement présent sur le logo. Quant au rouge, au vert et au jaune ils sont supprimés pour un bleu nuancé. La forme du logo change pour quelque de plus plus rectangulaire avec un nom qui tire donc sur l'horizontal. Il est indéniable que ce logo avait besoin d'être revu cependant, dans sa nouvelle version le sens premier du logo ne transparaît plus. <br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-HmkdiVuyvE0/TbBNMzOaoMI/AAAAAAAACyg/gEJem8DeQUI/s1600/visuel-2011-h.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="240" src="http://1.bp.blogspot.com/-HmkdiVuyvE0/TbBNMzOaoMI/AAAAAAAACyg/gEJem8DeQUI/s320/visuel-2011-h.jpg" width="320" /></a></div><br /><br /><span style="color: #413f36; font-family: Arial; font-size: 12px; line-height: 22px;"><br /></span><br /><span style="color: #413f36; font-family: Arial; font-size: small;"><span style="font-size: 12px; line-height: 22px;"><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>445</wp:post_id>
		<wp:post_date><![CDATA[2011-04-10 23:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-10 21:22:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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		<title>Manpower lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/04/08/manpower-lifte-son-logo/</link>
		<pubDate>Fri, 08 Apr 2011 08:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/manpower-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-5qvrEV3nwDQ/TZ7DvIh_5TI/AAAAAAAACsw/xo9-4sAtIs8/s1600/logo-Manpower.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-5qvrEV3nwDQ/TZ7DvIh_5TI/AAAAAAAACsw/xo9-4sAtIs8/s400/logo-Manpower.jpg" width="400" /></a></div><br />Le géant Américains du recrutement et de l'intérim <a href="http://www.manpowergroup.com/index.cfm">Manpower inc</a><a href="http://www.manpowergroup.com/index.cfm">.</a> nous présente sa nouvelle identité. Nouvelle marque surtout,  Manpower inc. lance <a href="http://www.manpowergroup.fr/lere-des-talents/">ManpowerGroup</a> qui sera le point de jonction entre les différentes filiales Manpower.<br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-hEZ4vcPmgD0/TZ7D4ZfpqmI/AAAAAAAACs8/u5EwghJFa24/s1600/logo-manpower-group.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="126" src="http://2.bp.blogspot.com/-hEZ4vcPmgD0/TZ7D4ZfpqmI/AAAAAAAACs8/u5EwghJFa24/s400/logo-manpower-group.jpg" width="400" /></a></div><br />Pas de gros changement sur cette nouvelle version qui reprend le modèle de l'ancien, en y supprimant quelques barres et en venant harmoniser le placement de celles-ci ainsi que la couleur. Le positionnement des transversal vient donner en effet de perspective  et vient souligner le positionnement de la marque et illustrer une  volonté d'évolution. Pour ce qui est de la typographie, rien ne change si ce n'ai le nom de  la marque qui voit se greffer  le mot "Group" et ainsi lui donner plus  de dimension.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-NkLRyPIbZrA/TZ7D5PxkAuI/AAAAAAAACtE/0wxO3OWyn1w/s1600/manpower-experis.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-NkLRyPIbZrA/TZ7D5PxkAuI/AAAAAAAACtE/0wxO3OWyn1w/s1600/manpower-experis.jpg" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-zx8W1RWbmQ8/TZ7D307L4JI/AAAAAAAACs0/3gBsz5O3gtk/s1600/logo-manpower-experis.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="123" src="http://2.bp.blogspot.com/-zx8W1RWbmQ8/TZ7D307L4JI/AAAAAAAACs0/3gBsz5O3gtk/s400/logo-manpower-experis.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-YGJxtUaPsJs/TZ7D5aY6ggI/AAAAAAAACtI/BYfSw7fd7-A/s1600/manpower-futurskill.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-YGJxtUaPsJs/TZ7D5aY6ggI/AAAAAAAACtI/BYfSw7fd7-A/s1600/manpower-futurskill.jpg" /> </a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-l2CXiLgXd3s/TZ7D4AFGgAI/AAAAAAAACs4/QUdx87ps_y8/s1600/logo-manpower-futurskill.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="130" src="http://1.bp.blogspot.com/-l2CXiLgXd3s/TZ7D4AFGgAI/AAAAAAAACs4/QUdx87ps_y8/s400/logo-manpower-futurskill.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-I7jAPlK5SAA/TZ7D5vSyCxI/AAAAAAAACtM/RmfbcIjj1fo/s1600/manpower-management.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-I7jAPlK5SAA/TZ7D5vSyCxI/AAAAAAAACtM/RmfbcIjj1fo/s1600/manpower-management.jpg" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-K7NytqhJlkU/TZ7D4sCvMhI/AAAAAAAACtA/QlhX2jGWxHc/s1600/logo-manpower-right-management.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="123" src="http://3.bp.blogspot.com/-K7NytqhJlkU/TZ7D4sCvMhI/AAAAAAAACtA/QlhX2jGWxHc/s400/logo-manpower-right-management.jpg" width="400" /></a></div><br />Les différentes filiales se voient toutes habillées avec les mêmes codes que ceux utilisés pour le logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>446</wp:post_id>
		<wp:post_date><![CDATA[2011-04-08 10:20:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510223544;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:578;}i:1;a:1:{s:2:"id";i:11614;}i:2;a:1:{s:2:"id";i:158;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>804</wp:comment_id>
			<wp:comment_author><![CDATA[Frédéric Géhin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.staccato.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-08 18:04:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-08 16:04:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je mettrais ma main au feu que ce n'est pas le créateur du premier logo qui en a fait cette variante... non ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>805</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-09 23:54:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-09 21:54:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Toujours aussi LAID...]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Changement de marque pour TNT Post</title>
		<link>http://yannickbourenane.com/preprod/2011/04/07/changement-de-marque-pour-tnt-post/</link>
		<pubDate>Thu, 07 Apr 2011 17:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/changement-de-marque-pour-tnt-post/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3QqKempjgOk/Tax1BHO2tBI/AAAAAAAACxQ/eOizMGlXyc0/s1600/TNT_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-3QqKempjgOk/Tax1BHO2tBI/AAAAAAAACxQ/eOizMGlXyc0/s400/TNT_logo.jpg" width="400" /></a></div><br /> Tnt Post change de nom et devient Post NL. A cette occasion l'identité visuelle est totalement revue.<br /><a name='more'></a><br /><br />Après avoir reçu l'approbation officielle de l'Assemblé Générale des actionnaires TNT Post se poursuivra en tant que société indépendante le 31 Mai 2011 sous le nouveau de nom de Post NL.<br />L'objectif se porte sur l'envoi de courrier, de colis via le marché du e-commerce aux Pays Bas, en Belgique, en Allemagne, au Royaume-Unis et enfin en Italie. L'entreprise néerlandaise veut être désormais comme faisant le lien entre le physique et le monde en ligne.<br />Le nouveau logo garde le orange, et c'est d'ailleurs tout ce qui est gardé. Le nom est changé, TNT quitte la marque. La signature s'en va également. Un emblème couronné apparaît à l'intérieur du triangle. Un jeu de lumière né sur le haut du triangle donnant un petit côté "glossy" au logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>447</wp:post_id>
		<wp:post_date><![CDATA[2011-04-07 19:17:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<title>2012, le nouveau logo de la campagne d&#039;Obama</title>
		<link>http://yannickbourenane.com/preprod/2011/04/07/2012-le-nouveau-logo-de-la-campagne-dobama/</link>
		<pubDate>Thu, 07 Apr 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/2012-le-nouveau-logo-de-la-campagne-dobama/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-uAQdh_ig_hU/TZxkxgBNGdI/AAAAAAAACsI/AzIFVSYHEFQ/s1600/obama_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img src="http://1.bp.blogspot.com/-uAQdh_ig_hU/TZxkxgBNGdI/AAAAAAAACsI/AzIFVSYHEFQ/s400/obama_logo.jpg" border="0" height="158" width="400" /></a></div><br />Lundi 4 Avril 2011, le président démocrate Barack Obama, annonce loin d'une classique conférence de presse sa candidature à un second mandat pour les élections de 2012. A cette même occasion le logo de l'évènement est dévoilé.<br /><br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8SFceamCkyU/TZxspHU0-MI/AAAAAAAACsM/HCf6zvjMdQI/s1600/obama-logo-dandy.gif" style="margin-left: 1em; margin-right: 1em;"><br /></a></div><a href="http://2.bp.blogspot.com/-M_kwZPS2r-Y/TZxsuYhbOqI/AAAAAAAACsQ/zLGWyufK0Zs/s1600/obama-announcementad1-230x230.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://2.bp.blogspot.com/-M_kwZPS2r-Y/TZxsuYhbOqI/AAAAAAAACsQ/zLGWyufK0Zs/s1600/obama-announcementad1-230x230.jpg" border="0" /></a>Après le pari gagnant de sa campagne "Web 2.0" en 2008, récompensée par deux <a href="https://www.canneslions.com/lions/lightbox.cfm?sub_channel_id=265">Lions de Cannes</a> en 2009, le président remise sur le même principe. En effet, c'est très loin des modèles classiques d'annonces solennelles de ce type que Barack Obama a œuvré. Lundi matin, très tôt c'est via un message aux 7,28 millions d'abonnés au compte @barackobama sur Twitter et une mise à jour de son statut sur sa <a href="http://www.facebook.com/login/setashome.php?ref=login#%21/barackobama">page Facebook</a> (19 millions de fans) ainsi qu'un courriel que l'annonce fut faite. Une vidéo sur son site officiel et sur Youtube ont également accompagné le lancement. Barack Obama explique vouloir engager la conversation avec ses citoyens. Sur cette vidéo, on ne voit que ses supporters démocrates. Chacun y explique pourquoi le candidat mériterait de rester à la maison blanche quatre années supplémentaires. Il souligne ainsi son importance pour l'effort collectif. Chaque supporters mentionnaient le slogan "Are you in ?" et renvoyaient sur le site internet <a href="http://barackobama.com/">barackobama.com</a>, qui n'a d'ailleurs jamais été désactivé depuis la campagne de 2008. Ce site invite à effectuer des donations et offre déjà la possibilité d'acheter des objets promotionnels en tous genres.<br />Dans son message de lundi dernier, Obama affirme que "<i>la politique à laquelle nous croyons ne commence pas avec des publicités télévisées aux coûts exorbitants ou des fêtes somptueuses"</i> bien qu'il ait eu recours à de tels expédients dans le passé, comme des dîners de levée de fonds dans des palaces à plusieurs milliers de dollars...<br />Il évoque également <i>"les gens qui se mobilisent par pâtés de maison, parlent à leurs voisins, collègues et amis"</i>. Il compte sur ses partisans pour mettre en place une nouvelle organisation et un nouveau mode de fonctionnement. <br />Concernant le logo, l'emblème du soleil levant est gardé et est intégré dans le "0" de 2012. Le logo évolue pour quelque sans sans relief et sans jeu de lumière. La typo passe en haut de casse. Le nom de Barack Obama est supprimé pour être uniquement intégré dans l'annonce du site web barackobama.com en bas. Ce qui reflète largement l'importance qu'à le web dans la campagne politique de ce dernier. 2012 apparaît clairement, non plus simplement comme le 08' de la dernière campagne. Une cartouche de bleue est ajoutée au logo. De cette manière l'année prend de l'impact et s'affiche comme une année décisive. C'est la première chose que voit l'œil en regardant le logo. L'ancien logo avait été réalisé par l'agence Sender LLC.<br />Découvrez ci-dessous les autres pistes créatives non retenues pour la campagne de 2008.<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-LubkvnLHgg4/TZxtjDKsi6I/AAAAAAAACsU/6nnkphSvr-s/s1600/obama-08-logo-2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://4.bp.blogspot.com/-LubkvnLHgg4/TZxtjDKsi6I/AAAAAAAACsU/6nnkphSvr-s/s320/obama-08-logo-2.jpg" border="0" height="170" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-rqYYUq36l_E/TZxtj9BfzbI/AAAAAAAACsY/LTUNcJk7KBY/s1600/obama-08-logo-3.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://3.bp.blogspot.com/-rqYYUq36l_E/TZxtj9BfzbI/AAAAAAAACsY/LTUNcJk7KBY/s320/obama-08-logo-3.jpg" border="0" height="170" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-NdkOP3PMLuE/TZxtkcMICzI/AAAAAAAACsc/8a5r9ZQqYqk/s1600/obama-08-logo-4.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://3.bp.blogspot.com/-NdkOP3PMLuE/TZxtkcMICzI/AAAAAAAACsc/8a5r9ZQqYqk/s320/obama-08-logo-4.jpg" border="0" height="170" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-iOWwUd3d2no/TZxtlGDLarI/AAAAAAAACsg/5t0brRJvN_o/s1600/obama-08-logo-6.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://2.bp.blogspot.com/-iOWwUd3d2no/TZxtlGDLarI/AAAAAAAACsg/5t0brRJvN_o/s320/obama-08-logo-6.jpg" border="0" height="170" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-wWCNuKJHBY8/TZxtmJ1gZ9I/AAAAAAAACsk/419uBfC99Lw/s1600/obama-08-logo-7.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://1.bp.blogspot.com/-wWCNuKJHBY8/TZxtmJ1gZ9I/AAAAAAAACsk/419uBfC99Lw/s320/obama-08-logo-7.jpg" border="0" height="170" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-2M1a9UXNMPA/TZxtoHYnPbI/AAAAAAAACso/4sZBrbViEcc/s1600/obama-08-logo-12.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://3.bp.blogspot.com/-2M1a9UXNMPA/TZxtoHYnPbI/AAAAAAAACso/4sZBrbViEcc/s320/obama-08-logo-12.jpg" border="0" height="170" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-cy5DO10C1JU/TZxtycIrCiI/AAAAAAAACss/gwozTKP6Whs/s1600/obama-08-logo-5.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://1.bp.blogspot.com/-cy5DO10C1JU/TZxtycIrCiI/AAAAAAAACss/gwozTKP6Whs/s320/obama-08-logo-5.jpg" border="0" height="170" width="320" /></a></div>Découvrez les autres <a href="http://logo-bedandy.blogspot.com/search/label/politique">actus logo politique</a><br />Lire l'article de l'<a href="http://www.google.com/hostednews/afp/article/ALeqM5jxzsg1PdcVJglDjIu4e_ND-BrH-g?docId=CNG.af49de8f8665f989c2942f4be97a9ed5.471">AFP</a><br /><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" src="http://0.gvt0.com/vi/f-VZLvVF1FQ/0.jpg" style="clear: left; float: left;" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/f-VZLvVF1FQ&fs=1&source=uds"><param name="bgcolor" value="#FFFFFF"><embed src="http://www.youtube.com/v/f-VZLvVF1FQ&fs=1&source=uds" type="application/x-shockwave-flash" height="266" width="320"></embed></object></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" src="http://3.gvt0.com/vi/VIA5aszzA18/0.jpg" style="clear: left; float: left;" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/VIA5aszzA18&fs=1&source=uds"><param name="bgcolor" value="#FFFFFF"><embed src="http://www.youtube.com/v/VIA5aszzA18&fs=1&source=uds" type="application/x-shockwave-flash" height="266" width="320"></embed></object></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>448</wp:post_id>
		<wp:post_date><![CDATA[2011-04-07 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-07 07:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510646376;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1018;}i:1;a:1:{s:2:"id";i:631;}i:2;a:1:{s:2:"id";i:867;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>806</wp:comment_id>
			<wp:comment_author><![CDATA[buse]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-10 00:04:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-09 22:04:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il est beau, le logo de 2012...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Les navigateurs Google se mettent au régime</title>
		<link>http://yannickbourenane.com/preprod/2011/04/06/les-navigateurs-google-se-mettent-au-regime/</link>
		<pubDate>Wed, 06 Apr 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-navigateurs-google-se-mettent-au-regime/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-PRtGoI_yPB4/TZjqm6l12sI/AAAAAAAACo0/q8SNaW7Fslw/s1600/logo-chrome.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-PRtGoI_yPB4/TZjqm6l12sI/AAAAAAAACo0/q8SNaW7Fslw/s400/logo-chrome.jpg" width="400" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Depuis quelques semaines circulent maintes critiques sur le nouveau logo de <a href="http://www.google.fr/">Google</a> Chrome. Allez hop tout le monde à la diète ! </div><a name='more'></a><br /><br /><br /><a href="http://1.bp.blogspot.com/-bVOjFZUZsII/TZjqndysmrI/AAAAAAAACo4/9HHrYQqDZTc/s1600/logo-chromium.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-bVOjFZUZsII/TZjqndysmrI/AAAAAAAACo4/9HHrYQqDZTc/s400/logo-chromium.jpg" width="400" /></a>Tout plat, très très plat... Voilà les critiques qui émanent sur les lifting des navigateurs internet,<a href="http://www.google.com/chrome?hl=fr"> Google Chrome</a> et <a href="http://www.chromium.org/">Chromium</a>.  <br /><br />Une nouvelle version du logo fut d'abord proposé pour Chronium la version dite "open-source" du navigateur et fut par la suite adapté à Google Chrome. Adieu l'effet 3D façon "Autobots", et bonjour à la sobriété et à l'efficacité. Il est tellement rare que les organisations acceptent de supprimer les inutiles effets d'ombrés, de 3D ou faussement photoshopés pour mettre en avant la réelle qualité de l'identité visuelle.<br /><br />Avis pour le moment plutôt partagés mais pour les adeptes, ces nouveaux logos sont visibles et disponibles dans les versions de développement des navigateurs ainsi que sur certains de leur outils de communication.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>449</wp:post_id>
		<wp:post_date><![CDATA[2011-04-06 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-06 07:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-navigateurs-google-se-mettent-au-regime]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510605192;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4877;}i:1;a:1:{s:2:"id";i:15118;}i:2;a:1:{s:2:"id";i:14990;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>798</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-06 10:39:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-06 08:39:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Google invente le logo 3.0 ! J'adore !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>799</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-06 17:20:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-06 15:20:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quel massacre ! :O]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>800</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-06 22:21:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-06 20:21:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[baaaah moi j'aime mieux^^ marre de la 3D à tout va...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>802</wp:comment_id>
			<wp:comment_author><![CDATA[Thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15870600076429363446</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-07 11:52:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-07 09:52:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est mieux en effet. Après les couleurs reste à chier, mais rien qu'aplatir sont logo en enlevant toutes les fioriture 3D je trouve ça salutaire de la part de Google.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>803</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-07 17:52:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-07 15:52:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vrai que les effets en 3D c'est pas top en général, mais là quand on compare y a pas photo: les couleurs étaient carrément plus jolies, puis le dessin plat là, on dirait que c'est fait par un enfant de 5 ans !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1275</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-11 12:40:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-11 11:40:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[l'ancien logo faisait trop pokémon et cie<br />"Google Chrome au combat" :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Madame est servie</title>
		<link>http://yannickbourenane.com/preprod/2011/04/05/madame-est-servie/</link>
		<pubDate>Tue, 05 Apr 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-xm426g0dswQ/TZnelWRMWNI/AAAAAAAACrE/Ji8Rr14e-jE/s1600/f77417d96083768a_madame.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><br /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-F8UeOTd8jPo/TZoILkYvchI/AAAAAAAACrI/QbwmZP17GfE/s1600/logo_mmeairfrance.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="157" src="http://3.bp.blogspot.com/-F8UeOTd8jPo/TZoILkYvchI/AAAAAAAACrI/QbwmZP17GfE/s400/logo_mmeairfrance.jpg" width="400" /></a></div><br />Depuis le 30 Mars 2011 <a href="http://www.airfrancemedia.net/">Air France Madame</a> a fait évoluer sa maquette d'Avril/Mai 2011.<br /><a name='more'></a><br />Air France Madame est un magazine bimestriel dont la rédaction est confiée aux Publications <a href="http://www.condenast.com/">Condé Nast</a> et la commercialisation à <a href="http://www.lagardere.com/">Lagardère</a> Publicité. Air France a confié la conception de la nouvelle maquette à Lee Swillingham et Stuart Spalding, le duo de designers londoniens à la tête de l'agence Suburbia. Air France Madame c'est 267141 exemplaires en 2010 distribués en Première, Business et dans les lounges. Pour Marie Pointurier, rédactrice en chef d'Air France Madame, le résultat est aérien, ultra moderne, joue sur les effets de typo, de style et donne du piment au magazine. <i><br />"La nouvelle maquette donne une dimension nouvelle à Air France Madame".</i><br />Le changement comprend un nouveau logo et une nouvelle mise en page. Le but recherché est d'offrir plus de lisibilité et de modernité. Concernant le lifting du logo, tout se fait sur la typographie. "Madame" passe en haut de casse. L'écriture garde son empattement et est légèrement dégraissée. "Air France" reste au cœur de la marque. Le nom du magazine prend de l'ampleur sur la première de couverture. De manière générale, voici un très joli choix typographique.<br /><br />Consulter les autres <a href="http://logo-bedandy.blogspot.com/search/label/media">actus logos médias</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>450</wp:post_id>
		<wp:post_date><![CDATA[2011-04-05 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-05 07:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[madame-est-servie]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Parions Web, la nouvelle identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2011/04/04/parions-web-la-nouvelle-identite-visuelle/</link>
		<pubDate>Mon, 04 Apr 2011 07:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/parions-web-la-nouvelle-identite-visuelle/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Tryio4hxkzI/TZl4xnP3lsI/AAAAAAAACo8/Z1OhpeJ7hyU/s1600/parions_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-Tryio4hxkzI/TZl4xnP3lsI/AAAAAAAACo8/Z1OhpeJ7hyU/s400/parions_logo.jpg" width="400" /></a></div><div style="text-align: center;"><br /></div><br /><span style="font-size: small;"><span style="font-family: georgia;">Depuis le 1er Avril 2011, <a href="https://parionsweb.fdj.fr/">Parions Web</a> a modifie son identité visuelle. Et ce n'était pas un poisson d'avril...</span></span><br /><span style="font-size: small;"><span style="font-family: georgia;"></span></span><br /><span style="font-size: small;"><span style="font-family: georgia;"></span></span><br /><span style="font-size: small;"><span style="font-family: georgia;"></span></span><br /><span style="font-size: small;"><span style="font-family: georgia;"><a name='more'></a>Conçu par Dragon Rouge, voici le dernier logo de Parions Web. La <a href="https://www.fdj.fr/">Française des Jeux</a> a décide de refaire appel à cette agence après la </span><span style="font-family: georgia;"><a href="http://logo-bedandy.blogspot.com/2009/10/la-francaise-des-jeux-natteint-pas-son.html">refonte de son logo</a> pour revoir l identité visuelle de son site de paris en ligne. Une nouvelle campagne publicitaire, de nouveaux services pour les joueurs, une offre spéciale pour le mois d'avril et une nouvelle signature accompagnent le logo.  </span><span style="font-family: georgia;">Parions Web fait suite à la fin du monopole détenu par le PMU sur les paris sportifs en 2010 et régie par l <a href="http://www.arjel.fr/">ARJEL</a>. </span></span><br /><span style="font-size: small;"><span style="font-family: georgia;">Les paris sportifs proposés sont variés, basket-ball, tennis, volley, formule 1, football. Soit pas moins de 5000 paris par semaine. </span></span><br /><br /><span style="font-size: small;"><span style="font-family: georgia;">Concernant la nouvelle identité visuelle, le résultat n'est guère surprenant. L'identité de la marque de la Française des Jeux est gardée. La cartouche verte est remplacée pour un bleu en dégradé. La typographie perd une partie de ses majuscules, précisément sur la mention "web". Le site veut en mettre en avant le but premier du site "le pari". Les contours noirs sont effacés, le jaune l'est également. Le point d exclamation nous quitte aussi. Un effet stylistique est appliqué sur le "P", le "R" et "O".  Le mot Web a récupéré la cartouche verte ombrée, sa structure typographique est beaucoup plus arrondie, en bas de casse. Le nom de la marque FDJ reste en haut a droite. Le nouveau slogan est " ParionsWeb, sans doute la meilleure façon de parier".</span></span><br /><div><span style="font-family: georgia;"><span style="font-size: small;"><br /></span></span><br /><div><span style="font-size: small;"><span style="font-family: georgia;"><br /></span></span></div><div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-z5Va4TZXHVQ/TZioTXR3biI/AAAAAAAACow/j-mwC2GkgJk/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="212" src="http://3.bp.blogspot.com/-z5Va4TZXHVQ/TZioTXR3biI/AAAAAAAACow/j-mwC2GkgJk/s400/Image+1.png" width="400" /></a></div><span style="font-family: georgia;">Voir les dernières <a href="http://logo-bedandy.blogspot.com/search/label/changement%20de%20logos">actus changement de logo</a> </span></div><div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>451</wp:post_id>
		<wp:post_date><![CDATA[2011-04-04 09:58:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-04 07:58:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510436614;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1101;}i:1;a:1:{s:2:"id";i:9749;}i:2;a:1:{s:2:"id";i:11022;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>792</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-04 13:18:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-04 11:18:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[très bizarre cette dichotomie entre parions et web... ce logo me semble trop stylisé, il ne donne pas le sentiment que le site est celui d'une grande institution, il cède trop aux caprices de la mode]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>794</wp:comment_id>
			<wp:comment_author><![CDATA[Orphets]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-04 17:27:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-04 15:27:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le nouveau logo ne dégage rien qui pourrait nous dire que c'est du pari sportif en ligne, du moins la typo qui me ferais plutôt penser à une agence d'assurance ... Bon certes, c'est agréable à regarder mais pour moi ça colle pas.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>795</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-05 14:39:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-05 12:39:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour moi, le logo fait plutôt logo d'automobile]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>293229</wp:comment_id>
			<wp:comment_author><![CDATA[Lakesha]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[5fu62xur@mail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://uavxac.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.143.232.27]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-08 08:29:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-08 06:29:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Always the best content from these pruoigidos writers.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>792</wp:comment_parent>
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		<title>Regroupement hôtelier baptisé SEH</title>
		<link>http://yannickbourenane.com/preprod/2011/04/01/regroupement-hotelier-baptise-seh/</link>
		<pubDate>Fri, 01 Apr 2011 10:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/regroupement-hotelier-baptise-seh/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-EK-Vo1jsaak/Tbf5NpQ6tgI/AAAAAAAACy4/qC2vqA_hu4o/s1600/seh-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://4.bp.blogspot.com/-EK-Vo1jsaak/Tbf5NpQ6tgI/AAAAAAAACy4/qC2vqA_hu4o/s320/seh-logo.jpg" width="320" /></a></div><span>Le monde de l'hôtellerie est en restructuration et à l’occasion de son congrès qui s’est tenu  au Futuroscope de Poitiers les 17 et 18 mars dernier, la </span><strong>Société Européenne d’Hôtellerie </strong>(SEH)<span> a dévoilé  son nouveau logo aux 180 hôteliers présents, et présenté son plan à trois ans. </span><br /><br /><span></span>En novembre dernier, Inter-hôtel et <a href="http://www.relaisdusilence.com/">Relais du silence</a> ont officiellement fusionnés.<strong> La SEH mise sur un développement européen de ses quatre marques </strong>pour  atteindre 150 <a href="http://www.ptitdej-hotel.com/fr/">P’tit Dej-Hôtel</a> (une tretaine aujourd’hui), 400 <a href="http://www.inter-hotel.com/"> Inter-Hôtel</a> (moins de 300 aujourd’hui) dont 100 en Europe, 100  <a href="http://www.qualys-hotel.com/fr/">Qualys-Hôtels</a> (10 aujourd’hui),  350 Relais du Silence (près de  200 aujourd'hui) en France et dans les principales villes  européennes (Allemagne, Andorre, Autriche, Belgique, Espagne, Italie,  Luxembourg, Pays-Bas et Suisse). Actuellement, l<span>e réseau ainsi rassemble 550  hôtels dans plus de 12 pays et représente toutes les catégories  d'hôtels du 1 étoile au 4 étoiles (anciennes normes), chaque marque  conservant se identité et ses spécificités.  Le nouveau réseau devient  ainsi le premier réseau européen d'hôtels indépendants à être constitué  sous forme de coopérative.</span><br /><br /><span></span><br /><span><span>Si la <i>“ligne est désormais très claire”</i> affirme <strong>Stéphane Barrand,</strong> directeur général en charge de la marque Relais du Silence, <i>“c’est aussi parce que nos objectifs le sont.” </i>Deux axes prioritaires ont été engagés<i>, </i>ajoute Philippe Marguet : <i>“D’abord, renforcer le réseau,</i> <i>ce  qui est primordial quand il y a fusion avec apport de nouvelles  marques. À cet effet, nous procédons actuellement à des recrutements  d’animateurs réseau.</i> <i>Simultanément</i>, <i>nous souhaitons développer nos marques Inter-Hotel, Qualys-Hotel à l’international, principalement en Europe.”</i></span></span><br /><br /><span><span>En 2010, avec un  chiffre d’affaires d’environ 20 M€ généré par la centrale de  réservation en progression de 30 %, et les apports de la carte de  fidélité (21 M € supplémentaires en hausse de 21 %) le groupe affiche  une excellente santé. </span></span><span><span><i> </i></span></span><span> </span> <br /><br />Concernant la nouvelle identité visuelle, plutôt simple et éloignée des tendances, elle reflète peu la richesse et la diversité d'un groupe capable d'offrir une telle palette de choix et les sites des différentes entités ne semblent pas encore accordés.<br /><br />Plus d'infos sur <a href="http://www.lhotellerie-restauration.fr/journal/hotellerie/2010-11/Fusion-Inter-Hotels-Relais-du-SilenceLa-SEH-devient-le-premier-reseau-d-hotels-independants.htm">l'Hôtellerie-Restauration</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>452</wp:post_id>
		<wp:post_date><![CDATA[2011-04-01 12:24:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-01 10:24:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[regroupement-hotelier-baptise-seh]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Nouvelle banque pour Melbourne</title>
		<link>http://yannickbourenane.com/preprod/2011/04/01/nouvelle-banque-pour-melbourne/</link>
		<pubDate>Fri, 01 Apr 2011 08:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouvelle-banque-pour-melbourne/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-00lZrhoeC8c/TZWIT3TyLKI/AAAAAAAACoo/vOFaglfZFqU/s1600/logo-bank-of-melbourne.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="208" src="http://3.bp.blogspot.com/-00lZrhoeC8c/TZWIT3TyLKI/AAAAAAAACoo/vOFaglfZFqU/s400/logo-bank-of-melbourne.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"></div><br /><a href="http://www.bankofmelbourne.com.au/default.asp">Bank of Melbourne</a> nous dévoile son identité. Cette banque fera son entrée sur le marché des services bancaires australien plus précisément de l'état de Victoria en Août 2011.<br /><a name='more'></a><br />14 nouvelles succursales devraient ouvrir leurs portes tout au long de l'année 2011. Le lancement de cette nouvelle banque aura pour but de dynamiser l'emploi local et de créer jusqu'à 800 nouveaux emplois dans l'état de Victoria. Les succursales et les centres de services bancaires <a href="http://st.george/">St.George</a> devront se convertir à la Bank of Melbourne et continuer d'offrir leurs services qui ont fait leur réputation. Cette banque fera partie du plus grand réseau Australien des marques bancaires local. Cette initiative tant à simplifier et moderniser des services bancaires jugés parfois trop complexe et permettre ainsi à l'ensemble des clients de Bank of Melbourne d'aller dans n'importe quelles succursales ou inter-ATM de ces banques et être servi comme s'ils faisaient affaire avec leur banque locale. Une identité en parfaite adéquation avec le logo de sa ville et qui vient clairement capitaliser sur les formes de celui-ci. Pour ce qui est de la symbolique du logo il est difficile de lui donner une signification exacte mais ce qui est certain c'est qu'au travers de ce bouclier cela donne à cette banque un aspect de confiance.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-uxNr-nWnqmk/TZTxDVNnsNI/AAAAAAAACog/LGTvPIoiCG0/s1600/bank_of_melbourne_twitter.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-uxNr-nWnqmk/TZTxDVNnsNI/AAAAAAAACog/LGTvPIoiCG0/s320/bank_of_melbourne_twitter.jpg" width="320" /></a></div><br />Au niveau de la couleur il est assez rare (en France tout du moins) de trouver des logos de banque de couleur violette mais quand l'on sait qu'une des références symboliques du violet signifie la protection on ce dit que le choix et plutôt judicieux surtout associé au bouclier. La typographie à empattement dite "Slab" vient parfaitement s'adapter avec le logo. Ce logo est dors et déjà visible sur le site de Bank of Melbourne.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-odcgD5snOlY/TZWJ8shZggI/AAAAAAAACos/oNBjXrjcgPA/s1600/logo-site-bank-of-melbourne.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="192" src="http://2.bp.blogspot.com/-odcgD5snOlY/TZWJ8shZggI/AAAAAAAACos/oNBjXrjcgPA/s400/logo-site-bank-of-melbourne.jpg" width="400" /></a></div><br />En bref une très belle identité.<br /><br /><a href="http://logo-bedandy.blogspot.com/2009/09/le-coeur-de-melbourne-bat.html">Voir les articles associés à la ville de Melbourne</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>453</wp:post_id>
		<wp:post_date><![CDATA[2011-04-01 10:14:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-01 08:14:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[nouvelle-banque-pour-melbourne]]></wp:post_name>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510172664;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:256;}i:1;a:1:{s:2:"id";i:14590;}i:2;a:1:{s:2:"id";i:818;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>793</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-04 13:31:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-04 11:31:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ou le pouvoir d'un logo efficace > se propager]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>Changement de logo chez MCM</title>
		<link>http://yannickbourenane.com/preprod/2011/03/31/changement-de-logo-chez-mcm/</link>
		<pubDate>Thu, 31 Mar 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/changement-de-logo-chez-mcm/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/-9Ly5kSrrWAs/TZNhJzxYCII/AAAAAAAAAQw/sYMWJk9shcs/s1600/mcmtop.jpg"><img alt="" border="0" height="157" id="BLOGGER_PHOTO_ID_5589918383640938626" src="http://1.bp.blogspot.com/-9Ly5kSrrWAs/TZNhJzxYCII/AAAAAAAAAQw/sYMWJk9shcs/s400/mcmtop.jpg" style="display: block; margin: 0px auto 10px; text-align: left;" width="400" /></a><br /><h3 style="margin-bottom: 15px; text-align: left; width: 530px;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><br /></span></span></h3><h3 style="margin-bottom: 15px; width: 530px;"><div style="text-align: left;"><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">Comme expliqué dans le </span></span><a href="http://www.lagardere.com/centre-presse/communiques-de-presse/communiques-de-presse-122.html&idpress=5091"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">communiqué de presse</span></span></a><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"> du groupe </span></span><a href="http://www.lagardere.com/groupe/page-accueil-fr-234.html"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">Lagardère</span></span></a><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">, après MCM en Septembre 2010 c'est au tour de MCM POP et MCM TOP d'afficher un nouvel habillage. Et ce, depuis le 29 Mars 2011.</span></span></span></div><span style="font-weight: normal;"><a name='more'></a></span></h3><h3 style="margin-bottom: 15px; text-align: left; width: 530px;"><div style="font-weight: normal; margin: 0px;"></div><div style="text-align: left;"><a href="http://1.bp.blogspot.com/-tzduEAKrTxA/TZNlWumDf_I/AAAAAAAAClA/OraZ0TxCVmU/s1600/logo_mcm_bouge_138.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em; text-align: left;"><span style="font-size: small;"><span style="font-family: Georgia,'Times New Roman',serif;"></span></span></a><br /><div style="text-align: left;"><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><br /></span></span></span></div><div style="text-align: left;"><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><br /></span></span></span></div><div style="text-align: left;"><a href="http://1.bp.blogspot.com/-tzduEAKrTxA/TZNlWumDf_I/AAAAAAAAClA/OraZ0TxCVmU/s1600/logo_mcm_bouge_138.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><img border="0" src="http://1.bp.blogspot.com/-tzduEAKrTxA/TZNlWumDf_I/AAAAAAAAClA/OraZ0TxCVmU/s1600/logo_mcm_bouge_138.jpg" /></span></span></a><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">Créée en 1989, </span></span><a href="http://musique.premiere.fr/MCM"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">MCM</span></span></a><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"> est une chaîne de référence pour les 15-35 ans avec pour principal concurrent le géant </span></span><a href="http://www.mtv.fr/"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">MTV</span></span></a><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">. Musique, clips, séries, émissions et mangas constituent le principal de la grille des programmes de la chaîne. MCM dispose également de deux autres chaînes, à savoir MCM TOP et MCM POP. La première, axée sur les musiques actuelles et les "tubes du moment", la seconde est plutôt consacrée aux années 80,90 et début 2000. </span></span></span></div></div><div style="text-align: left;"><span style="font-weight: normal;"><div style="text-align: left;"><span style="font-weight: bold;"><span style="font-weight: normal;"><div style="text-align: left;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><br /></span></span></div><div style="text-align: left;"><a href="http://4.bp.blogspot.com/-VSXJMxjfKDU/TZNhrTz9J3I/AAAAAAAAAQ4/OQmz3EFbOGI/s1600/mcmpop.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="" border="0" height="159" id="BLOGGER_PHOTO_ID_5589918959177377650" src="http://4.bp.blogspot.com/-VSXJMxjfKDU/TZNhrTz9J3I/AAAAAAAAAQ4/OQmz3EFbOGI/s400/mcmpop.jpg" style="display: block; height: 159px; margin: 0px auto 10px; text-align: left; width: 400px;" width="400" /></a><span style="font-weight: bold;"><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">A l'occasion de ce changement d'identité visuelle, auparavant créé par l'agence Seenk, la chaîne MCM Top passe en 16/9ème. Elles s'accordent désormais avec sa grande soeur tout en préservant son propre identité et son propre positionnement. Nouvelle identité graphique, logo lifté et nouveaux dispositifs au sein des chaînes. Par exemple, le spectateur aura la possibilité de connaître en temps réel le programme de chaque chaîne grâce à un système de promotion croisée "inédit". Les clips sont également enrichis et proposent plus d'informations</span></span></span><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"> comme, le nom du clip en cours de diffusion, l'annonce du clip suivant et la création </span></span><i><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">"d'un sommaire dynamique annonçant les 5 clips à venir". </span></span></i><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">Autrement dit, tout ce que les autres chaînes musicales câblées ou de la TNT font déjà ! Concernant l'identité visuelle, nous sommes ici dans un redesign. La couleur reste la même mais s'adoucie. La typo évolue pour une typo à empattement. Elle est légèrement dégraissée et devient beaucoup plus marquée et définie. C'est d'ailleurs ce changement typographique qui redonne sa lisibilité à l'identité visuelle. </span></span></span></span></div><div style="text-align: left;"><span style="font-weight: bold;"><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><br /></span></span></span></span></div></span></span></div><div style="clear: both; text-align: left;"><a href="http://3.bp.blogspot.com/--d8CiALOj_k/TZNmxykSMOI/AAAAAAAAClE/B_FXy-9CiNI/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><img border="0" height="242" src="http://3.bp.blogspot.com/--d8CiALOj_k/TZNmxykSMOI/AAAAAAAAClE/B_FXy-9CiNI/s400/Image+3.png" width="400" /></span></span></a></div><div style="text-align: left;"><span style="font-weight: bold;"><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><br /></span></span></span></span></div></span></div><div style="text-align: left;"><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><br /></span></span></span></div><div style="font-weight: normal; text-align: left;"><b><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><br /></span></span></b></div><div style="text-align: left;"><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">Pour mémoire, voici les anciens logos de la chaîne MCM. </span></span></span></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-RHh2BbKH_sE/TZNoyG_bqaI/AAAAAAAAClI/RZ03Wi9QByk/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em; text-align: left;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><img border="0" height="148" src="http://1.bp.blogspot.com/-RHh2BbKH_sE/TZNoyG_bqaI/AAAAAAAAClI/RZ03Wi9QByk/s400/Image+4.png" width="400" /></span></span></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-u0F2RFfNqPo/TZNoztA_QDI/AAAAAAAAClM/kUYNll4utiM/s1600/Image+5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em; text-align: left;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><img border="0" height="152" src="http://4.bp.blogspot.com/-u0F2RFfNqPo/TZNoztA_QDI/AAAAAAAAClM/kUYNll4utiM/s400/Image+5.png" width="400" /></span></span></a></div><div style="clear: both; text-align: left;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><br /></span></span></div><div style="clear: both; text-align: left;"><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">Consulter les </span></span><a href="http://logo-bedandy.blogspot.com/search/label/media"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">actus logos média</span></span></a></span></div><div style="clear: both; text-align: left;"><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">Consulter les </span></span><a href="http://logo-bedandy.blogspot.com/search/label/France"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">actus logos en France</span></span></a></span></div><div style="clear: both; text-align: left;"><span style="font-weight: normal;"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">Consulter les </span></span><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;"><a href="http://logo-bedandy.blogspot.com/search/label/monde">actus logos dans le monde</a></span></span></span></div></h3>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>454</wp:post_id>
		<wp:post_date><![CDATA[2011-03-31 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-31 07:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510650715;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:541;}i:1;a:1:{s:2:"id";i:1237;}i:2;a:1:{s:2:"id";i:2049;}}}}]]></wp:meta_value>
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			<wp:comment_id>790</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-03-31 13:13:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-31 11:13:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[pas de grand changement mais c'est pas mal]]></wp:comment_content>
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		<title>La FNTV évolue</title>
		<link>http://yannickbourenane.com/preprod/2011/03/30/la-fntv-evolue/</link>
		<pubDate>Wed, 30 Mar 2011 08:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3-ooDRZELFI/Thq8cli2BgI/AAAAAAAADQ4/IjyMQlevOKo/s1600/FNTV_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-3-ooDRZELFI/Thq8cli2BgI/AAAAAAAADQ4/IjyMQlevOKo/s400/FNTV_logo.jpg" width="400" /></a></div><br />La <a href="http://www.fntv.fr/">Fédération Nationale des Transports de Voyageurs</a> lifte son identité visuelle. Le sigle "FNTV" apparaît désormais sur une cartouche à reflet. Le symbole reste inchangé. ]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>455</wp:post_id>
		<wp:post_date><![CDATA[2011-03-30 10:59:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-30 08:59:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Tv Rennes 35 devient TVR</title>
		<link>http://yannickbourenane.com/preprod/2011/03/30/tv-rennes-35-devient-tvr/</link>
		<pubDate>Wed, 30 Mar 2011 07:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-5oSZOev0tAQ/TZLfSkYFTPI/AAAAAAAACkw/F9aiLBTC0dY/s1600/logo-TVR.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-5oSZOev0tAQ/TZLfSkYFTPI/AAAAAAAACkw/F9aiLBTC0dY/s400/logo-TVR.jpg" width="400" /></a></div><div style="text-align: center;"><br /></div>C'est du haut de ses 24 ans que la chaîne locale, <a href="http://www.tv-rennes.com/">Tv Rennes 35</a>, décide d'effectuer son changement de marque.<br /><br /><a name='more'></a><br /><br /><div>C'est depuis le 26 Mars 2011, à l'occasion de la <a href="http://www.foirederennes.com/">Foire Internationale de Rennes</a>, qu'à été dévoilé le changement de marque.  La chaîne inaugurée, à l'époque, par François Mitterand décide de rajeunir. Fini le nom à rallonge et le logo des années fin 80'. Le logo reste en 3D mais évolue avec son temps. Ce changement de marque arrive après le départ de Jean-Luc Nelle fin 2010 et l'arrivée de Dominique Hannedouche le 21 Février 2011. Ce dernier y a occupé successivement les postes de directeur d'antenne et directeur général délégué.</div><div>Concernant l'identité visuelle, un changement s'imposait mais le résultat est très attendu. Les trois carrés vert bleu et rouge disparaissent pour laisser place à une bulle. A laquelle est introduit un carré arrondi symbole de la télévision. Le rouge est gardé, marque et signe de dynamisme pour la chaîne. Un jeu d'ombre et de lumière s'ajoute également à l'identité visuelle. La typo évolue et s'arrondie, le mot "TV" reste attaché à l'aide de ses majuscules. Le nom, quant à lui, est revu, ne sont gardées que les initiales "TVR". Le logo gagne en lisibilité, en stabilité et prend de l'impact. Cependant, les contours flous de l'identité donne un aspect flottant au logo. Vient s'apposer comme signature "Renne-35-Bretagne".<br />En ce qui concerne l'actualité de la chaîne, elle ira à la rencontre de ses téléspectateurs en s'installant au sein du Parc des Expositions de la ville, où une vingtaine d'émissions seront programmées en direct et en public jusqu'au 3 Avril.<br />Le site web n'a, lui, pas encore été modifié.<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-y6MvBDVa3KQ/TZIV9pLHeWI/AAAAAAAACkg/Sy3eNzT5H4s/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-28+a%25CC%2580+22.33.43.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://4.bp.blogspot.com/-y6MvBDVa3KQ/TZIV9pLHeWI/AAAAAAAACkg/Sy3eNzT5H4s/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-28+a%25CC%2580+22.33.43.png" width="400" /></a></div><br /><br />Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/media">actus médias</a>, les <a href="http://logo-bedandy.blogspot.com/search/label/changement%20de%20marque">actus logos changement de marques</a><br /><br /><br /></div><div><span style="font-family: arial, helvetica, clean, sans-serif; font-size: 13px; line-height: 19px;"></span><br /><span style="font-family: arial, helvetica, clean, sans-serif; font-size: 13px; line-height: 19px;"></span><br /><span style="font-family: arial, helvetica, clean, sans-serif; font-size: 13px; line-height: 19px;"></span><br /><span style="font-family: arial, helvetica, clean, sans-serif; font-size: 13px; line-height: 19px;"><div style="margin-bottom: 20px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 3px; padding-right: 3px; padding-top: 0px;"><span style="font-family: Arial;"><span style="border-collapse: collapse; font-size: -webkit-xxx-large; line-height: normal;"><span style="font-family: Times;"><span style="border-collapse: separate; font-size: small;"><br /></span></span></span></span></div></span><br /><div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>456</wp:post_id>
		<wp:post_date><![CDATA[2011-03-30 09:44:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-30 07:44:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>785</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-03-30 10:24:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-30 08:24:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il était difficile de faire pire que le précédent !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			<wp:comment_id>786</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-03-30 18:20:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-30 16:20:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et pourtant !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>787</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
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			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-03-31 00:19:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-30 22:19:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[TVR c'est surtout des voitures !! Vive le mauvais recensement Google va devenir plus que difficile pour eux. Mauvais choix me semble t-il de la part de la chaîne !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>788</wp:comment_id>
			<wp:comment_author><![CDATA[Jyheme]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-31 08:52:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-31 06:52:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un écran rouge 4/3 à angles arrondis ... soit c'est volontairement retro, soit c'est raté]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>789</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-31 10:53:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-31 08:53:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[TMC a un bien plus beau logo tout en restant simple]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>791</wp:comment_id>
			<wp:comment_author><![CDATA[Agora Line TCL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11231234394333169847</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-31 19:27:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-31 17:27:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[TVR ... Nom associé à un constructeur de voitures et à la merde à roulettes appelée "Tramway" de Caen et Nancy ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Refonte totale du logo d&#039;Eurostar</title>
		<link>http://yannickbourenane.com/preprod/2011/03/29/refonte-totale-du-logo-deurostar/</link>
		<pubDate>Tue, 29 Mar 2011 09:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/refonte-totale-du-logo-deurostar/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-oI-SONEVMA0/TZHzb7PZlLI/AAAAAAAACkU/fTKrTqtE1b8/s1600/LOGO_EUROSTAR.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-oI-SONEVMA0/TZHzb7PZlLI/AAAAAAAACkU/fTKrTqtE1b8/s400/LOGO_EUROSTAR.jpg" width="400" /></a></div><a href="http://www.eurostar.com/dynamic/index.jsp">Eurostar</a> dévoile enfin sa nouvelle identité visuelle. Après une fausse alerte en Juillet 2010 quant à la publication de son logo, aujourd'hui mardi 29 Mars 2011, la sortie est effective.<br /><br /><a name='more'></a> <span style="font-family: georgia;">Il aura fallu des mois pour changer cette identité visuelle avec l'aide de l'agence londonienne SomeOne. L'opérateur a fait le choix de dévoiler l'exclusivité à la presse à l'hôtel Renaissance London. Le nouveau logo sera effectif à partir du 1er Avril sur les trains et sera en ligne sur leur site Internet à partir du 5 Avril 2011. Site Internet, qui sera totalement lifté. Tout comme les applications pour smartphones. </span><br /><div><div style="clear: both; text-align: center;"><br /></div><a href="http://4.bp.blogspot.com/-6qwQAgleXfk/TZGd9t2JwfI/AAAAAAAACkQ/spt3k_Mb6GQ/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-29+a%25CC%2580+10.21.59.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="268" src="http://4.bp.blogspot.com/-6qwQAgleXfk/TZGd9t2JwfI/AAAAAAAACkQ/spt3k_Mb6GQ/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-29+a%25CC%2580+10.21.59.png" width="320" /></a><span style="font-family: georgia;"><span style="font-size: small;"><a href="http://www.eurostar.com/dynamic/index.jsp">Eurostar</a> annonce une rénovation de sa flotte actuelle dés l'an prochain<i>. </i></span></span><span style="font-family: georgia;">Avant cela, sachez qu'à partir du 14 Avril vous dégusterez à bord, des nouveaux menus crées par le chef étoilé Alain Roux. Enfin, uniquement si vous êtes en Business Premier! Concernant la rénovation, les pictogrammes à bord et en gare en font parti, mais aussi les cartes de fidélité qui seront différentes suivant leur grade et le magazine du groupe, qui est, lui aussi revu. Chaque classe de confort à été relooké. L'intérieur même des wagons se verra transformé par <a href="http://www.pininfarina.com/index.html">Pininfarina</a>.</span></div><div><span style="font-family: georgia;"><span style="font-size: small;">Nous avons donc affaire à une identité visuelle qui se décline en tant que logo-objet. Il vit sur chaque visuels comme une véritable sculpture. Le choix est ambitieux mais son utilisation risque d'être plus "périlleuse" sur les différents supports, à cause de sa version 3D métallisée. </span></span><span style="font-family: georgia;">La refonte intervient alors que la marque se prépare à la concurrence, avec l'ouverture de ses lignes aux marchés européens. Le logo aux trois bandes surmontées d'une étoile jaune fait place au "e" métallique en bas de casse. Tout est inversé, l'emblème du "E" formé des vagues est remplacé par le "e" métallique. Et le nom de la marque qui était en base de casse passe lui en haut de casse. Le nouvel emblème comme marque d'avenir et de longévité. L'ancien logo qui pouvait vivre sur bloc couleur blanc ou bleu garde ses bases colorimétriques. La typo créée et utilisée est basée sur la <a href="https://ourtype.com/#/try/loading/fresco/">Fresco</a> de Fred Smeijers puisque Eurostar l'utilisait déjà. </span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-V6ix6QhpvVQ/TZGXPNtrbqI/AAAAAAAACkE/jpKPFjHqCOU/s1600/typography.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="176" src="http://4.bp.blogspot.com/-V6ix6QhpvVQ/TZGXPNtrbqI/AAAAAAAACkE/jpKPFjHqCOU/s400/typography.jpg" width="400" /></a></div><span style="font-family: georgia;">La nouvelle identité visuelle se met à la mode et apparaît donc en 3D, avec un jeu de lumière sur le "e". Cette nouvelle identité visuelle est donc pour Eurostar une façon de commencer un nouveau chapitre, concernant son élargissement géographique avec l'ouverture sur la province française, l'Allemagne et les Pays Bas. </span><br /><span style="font-family: Helvetica;"></span><br /><span style="font-family: Helvetica;"><div style="font-family: Times; margin: 0px;"><span style="font-family: georgia;"><br /></span></div></span></div><div><a href="http://4.bp.blogspot.com/-2OfTxpHd37k/TZGW_ohk3UI/AAAAAAAACjM/ox8Zx-qeTPA/s1600/4sculp_940x4145.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://4.bp.blogspot.com/-2OfTxpHd37k/TZGW_ohk3UI/AAAAAAAACjM/ox8Zx-qeTPA/s400/4sculp_940x4145.jpg" width="400" /></a><span style="font-family: georgia;">Bon voyage... </span></div><br /><div></div><div><br /><span style="font-family: georgia;"><br /></span></div><div><span style="font-family: georgia;"><span style="font-size: small;"><br /></span></span></div><div><span style="font-family: georgia;"><br /></span></div><div><span style="font-family: georgia;"><br /></span><br /><span style="font-family: georgia;"><span style="color: #333333; font-family: Arial,sans-serif; font-size: 12px; line-height: 18px;">.</span></span><br /><span style="font-family: georgia;"><br /></span><br /><a href="http://3.bp.blogspot.com/-Rp8Ha3wgdeI/TZGXCO2DO3I/AAAAAAAACjQ/pidDSL9w_u4/s1600/all_lightbox.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://3.bp.blogspot.com/-Rp8Ha3wgdeI/TZGXCO2DO3I/AAAAAAAACjQ/pidDSL9w_u4/s400/all_lightbox.jpeg" width="400" /></a><span style="font-family: georgia;"><br /></span><br /><span style="font-family: georgia;"><br /></span><br /><div></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-x91iNIiPLqw/TZGXC1PziWI/AAAAAAAACjU/cPOSsZwGXkI/s1600/black+marble2_940x415.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://1.bp.blogspot.com/-x91iNIiPLqw/TZGXC1PziWI/AAAAAAAACjU/cPOSsZwGXkI/s400/black+marble2_940x415.jpeg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-a9pK5JqDADo/TZGXEidwNsI/AAAAAAAACjY/FUjYN5eaS0M/s1600/bp+lightbox+copy.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://1.bp.blogspot.com/-a9pK5JqDADo/TZGXEidwNsI/AAAAAAAACjY/FUjYN5eaS0M/s400/bp+lightbox+copy.jpeg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-HHZn3BjbbQI/TZGXFuNt6vI/AAAAAAAACjc/3Dt1AG-aZoA/s1600/close+up_940x415.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://2.bp.blogspot.com/-HHZn3BjbbQI/TZGXFuNt6vI/AAAAAAAACjc/3Dt1AG-aZoA/s400/close+up_940x415.jpeg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-S0XZpufxLgE/TZGXGeoRg1I/AAAAAAAACjg/SP97ctSTxlo/s1600/egg_full_lightbox.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://3.bp.blogspot.com/-S0XZpufxLgE/TZGXGeoRg1I/AAAAAAAACjg/SP97ctSTxlo/s400/egg_full_lightbox.jpeg" width="400" /></a></div><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-HwYQjSJY52Y/TZGXIOTPGzI/AAAAAAAACjs/7-zJaSorVOU/s1600/food+lightbox.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://3.bp.blogspot.com/-HwYQjSJY52Y/TZGXIOTPGzI/AAAAAAAACjs/7-zJaSorVOU/s400/food+lightbox.jpeg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-E2u-ziV1eJg/TZGXJsMZN4I/AAAAAAAACjw/qm30iFR5l2o/s1600/grass+lightbox.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://1.bp.blogspot.com/-E2u-ziV1eJg/TZGXJsMZN4I/AAAAAAAACjw/qm30iFR5l2o/s400/grass+lightbox.jpeg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-yQHmeOchH0s/TZGXLP5-2qI/AAAAAAAACj0/MT7QoBqUTqM/s1600/poster+lightbox.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://1.bp.blogspot.com/-yQHmeOchH0s/TZGXLP5-2qI/AAAAAAAACj0/MT7QoBqUTqM/s400/poster+lightbox.jpeg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-3VrUjewhA08/TZGXMU3C-2I/AAAAAAAACj4/MVtxoV7uF9I/s1600/station+lightbox.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://3.bp.blogspot.com/-3VrUjewhA08/TZGXMU3C-2I/AAAAAAAACj4/MVtxoV7uF9I/s400/station+lightbox.jpeg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-lfTBf-Ekr5U/TZGXNFgoToI/AAAAAAAACj8/VZusyqhJC5w/s1600/story+lightbox.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://4.bp.blogspot.com/-lfTBf-Ekr5U/TZGXNFgoToI/AAAAAAAACj8/VZusyqhJC5w/s400/story+lightbox.jpeg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-J_RMN37AANg/TZGXOTDuyFI/AAAAAAAACkA/Gj2S8GvFPMY/s1600/train+lightbox.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://2.bp.blogspot.com/-J_RMN37AANg/TZGXOTDuyFI/AAAAAAAACkA/Gj2S8GvFPMY/s400/train+lightbox.jpeg" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-gYyPBe8suaY/TZGXPwPvKVI/AAAAAAAACkI/qIdhBtM3lzs/s1600/useful+lightbox.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://3.bp.blogspot.com/-gYyPBe8suaY/TZGXPwPvKVI/AAAAAAAACkI/qIdhBtM3lzs/s400/useful+lightbox.jpeg" width="400" /></a></div><span style="font-family: georgia;"><br /></span></div><div><span style="font-family: arial,sans-serif;"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span></div><div><span style="font-family: arial,sans-serif;"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span></div><span style="font-family: verdana,Helvetica,sans-serif; font-size: 12px;"></span><br /><span style="font-family: verdana,Helvetica,sans-serif; font-size: 12px;"></span><br /><span style="font-family: verdana,Helvetica,sans-serif; font-size: 12px;"></span><br /><span style="font-family: verdana,Helvetica,sans-serif; font-size: 12px;"></span><br /><span style="font-family: verdana,Helvetica,sans-serif; font-size: 12px;"></span><br /><span style="font-family: verdana,Helvetica,sans-serif; font-size: 12px;"></span><br /><span style="font-family: verdana,Helvetica,sans-serif; font-size: 12px;"></span><br /><span style="font-family: verdana,Helvetica,sans-serif; font-size: 12px;"></span><br /><span style="font-family: verdana,Helvetica,sans-serif; font-size: 12px;"></span><br /><span style="font-family: verdana,Helvetica,sans-serif; font-size: 12px;"></span><br /><span style="font-family: verdana,Helvetica,sans-serif; font-size: 12px;"><div style="font-size: 12px; line-height: 17.2px; margin: 1.2em 0px; text-align: left;"><b><br /></b></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/--SDnGAZhTYE/TZH-6h4DcnI/AAAAAAAACkY/Gc_qj0pmkhA/s1600/applis.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://3.bp.blogspot.com/--SDnGAZhTYE/TZH-6h4DcnI/AAAAAAAACkY/Gc_qj0pmkhA/s400/applis.jpg" width="400" /></a></div><div style="font-size: 12px; line-height: 17.2px; margin: 1.2em 0px; text-align: left;"><b><br /></b><br /><b><br /></b><br /><b><br /></b><br /><b><br /></b><br /><b><br /></b><br /><b><br /></b><br /><b><br /></b><br /><b><br /></b></div><div style="font-size: 12px; line-height: 17.2px; margin: 1.2em 0px; text-align: left;"><b><br /></b></div><div style="font-size: 12px; line-height: 17.2px; margin: 1.2em 0px; text-align: left;"><a href="http://3.bp.blogspot.com/-igDaH01NwKA/TZH__nGi1EI/AAAAAAAACkc/1suIvaoigvY/s1600/1sculp_940x4145copy24.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://3.bp.blogspot.com/-igDaH01NwKA/TZH__nGi1EI/AAAAAAAACkc/1suIvaoigvY/s400/1sculp_940x4145copy24.jpg" width="400" /></a><b><br /></b></div><div style="font-size: 12px; line-height: 17.2px; margin: 1.2em 0px; text-align: left;"><b><br /></b></div><div style="font-size: 12px; line-height: 17.2px; margin: 1.2em 0px; text-align: left;"><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-igDaH01NwKA/TZH__nGi1EI/AAAAAAAACkc/1suIvaoigvY/s1600/1sculp_940x4145copy24.jpg" style="margin-left: 1em; margin-right: 1em;"></a><span style="font-family: Georgia,'Times New Roman',serif; line-height: 17px;">Be Dandy remercie Elodie D. </span></div><div style="font-size: 12px; line-height: 17.2px; margin: 1.2em 0px; text-align: left;"><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span><br /><span style="font-family: Georgia,'Times New Roman',serif;">Consulter l'</span><a href="http://logo-bedandy.blogspot.com/search/label/tourisme"><span style="font-family: Georgia,'Times New Roman',serif;">actu logo tourisme</span></a></div><div style="font-size: 12px; line-height: 17.2px; margin: 1.2em 0px; text-align: left;"><span style="font-family: Georgia,'Times New Roman',serif;"></span><span style="font-family: Georgia,'Times New Roman',serif;">l'</span><a href="http://logo-bedandy.blogspot.com/search/label/transport"><span style="font-family: Georgia,'Times New Roman',serif;">actu logo transport</span></a><span style="font-family: Georgia,'Times New Roman',serif;"> </span></div></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>457</wp:post_id>
		<wp:post_date><![CDATA[2011-03-29 11:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-29 09:01:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[refonte-totale-du-logo-deurostar]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510484992;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:369;}i:1;a:1:{s:2:"id";i:837;}i:2;a:1:{s:2:"id";i:563;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>777</wp:comment_id>
			<wp:comment_author><![CDATA[Béatrice]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://béatrice.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-29 15:48:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-29 13:48:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un logo en 3D métallik bien brillant ! Ca faisait longtemps.......]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>778</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-29 17:04:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-29 15:04:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Difficile d'être catégorique (en ce qui me concerne). La réalisation 3D est à des années lumière de celui du TGV - qui était un échec esthétique et sémantique (l'escargot retourné). Là on a une sculpture proche du "flame surfacing" des BMW - ce qui en soit est plutôt une réussite. Seul bémole :  l'espace de jonction entre la contre forme du E et la vague - qui accroche l'oeil et qui de fait brise la fluidité de l'ensemble. Dommage !<br />Autre point : le logo focntionne plus ou moins bien selon les supports et surtout selon le rapport entre la taille du E et la taille du nom Eurostar. Par exmple, le logo dans sa version principale n'est dans l'absolu pas très équilibré et donne une version un peu cheap de la marque. Par contre lorsque le E est utilisé en motif sculptural et est dissocié du mot EUROSTAR (par exemple sur les billets ou bien sur le plateau repas), l'ensemble devient beaucoup plus efficace et esthétique. Le rapport entre le signe au traité très singulier et la typo linéale du nom EUROSTAR confère à l'ensemble un aspect statutaire et dynamique. Il est clair que ce logo va faire couler de l'encre…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>782</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-29 18:32:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-29 16:32:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[[...] qui était un échec esthétique et sémantique (l'escargot retourné)[...] <br />Une explication sur cette phrase que je n'ai pas saisi, moi personnellement le logo "TGV" je le trouve juste super intelligent et beau graphiquement]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>783</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-29 18:49:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-29 16:49:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Lien intéressant me semble t-il !<br /><br />http://b1d51dbb416b93969a1123ef302494d18225524a.gripelements.com/img/ed2010logo_blue.png]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>796</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-05 21:51:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-05 19:51:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A peine sorti et déjà ringard. Le goût des grandes entreprises pour les logos "3D métal" est vraiment affligeant. A ranger dans le panthéon des horreurs graphiques avec LCL, TGV, etc.<br />Pourquoi ne pas faire appel à de vrais professionnels de l'identité visuelle, des graphistes par exemple ? Non, ce serait trop simple…]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>801</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-06 22:25:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-06 20:25:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["A peine sorti et déjà ringard."<br /><br />+1]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
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	<item>
		<title>Nouveau logo pour La République du Centre</title>
		<link>http://yannickbourenane.com/preprod/2011/03/29/nouveau-logo-pour-la-republique-du-centre/</link>
		<pubDate>Tue, 29 Mar 2011 08:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-DNVGd_BqqLc/TZl-6wGvrGI/AAAAAAAACpA/iQ4-x4ZDX54/s1600/presse_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-DNVGd_BqqLc/TZl-6wGvrGI/AAAAAAAACpA/iQ4-x4ZDX54/s400/presse_logo.jpg" width="400" /></a></div><br /><br /><br /><span style="font-family: Georgia, 'Times New Roman', serif;">Depuis le 29 Mars 2011, <a href="http://www.larep.com/infos.html">La République du Centre</a> a sorti une nouvelle formule pour son quotidien. </span><br /><span style="font-family: Georgia, 'Times New Roman', serif;"></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;"></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;"><a name='more'></a><div style="text-align: left;"><br /></div><div style="text-align: left;">Ce PQR (presse quotidienne régionale) basé à Orléans, édité à plus de 50,000 exemplaires chaque jour, propose un nouveau logo composant la têtière de la Une. Le premier numéro de la Rép' est daté du 27 Septembre 1944, il succède au quotidien Le Républicain Orléanais fondé en 1884. </div><div style="text-align: left;">Le changement se fait en profondeur, avec d'avantage d'actualités régionales, d'actualités d'entreprises et économie et d'infos d'Ile de France et région voisine.</div></span><br /><div style="clear: both; text-align: left;"><span style="font-family: Georgia, 'Times New Roman', serif;">L'actualité économique locale serait traitée de manière quotidienne, au lieu d'une cahier hebdomadaire auparavant. Cette refonte fait logiquement suite aux baisses que tout le monde connaît concernant les chiffres de la presse écrite. Avec une baisse du lectorat en France, il est nécessaire d'attirer le regard afin de modifier les habitudes du lecteur. </span></div><div style="clear: both; text-align: left;"><span style="font-family: Georgia, 'Times New Roman', serif;">Le version logo du site Internet est, elle est aussi revue. Concernant l'identité visuelle, le changement se fait essentiellement sur les couleurs et la typo. Le rouge est remplacé par un bordeaux. Une cartouche est rajoutée. Le nom de la marque reste en majuscule. Une ombre noire apparaît derrière les lettres. Le mot "Centre" prend plus d'ampleur que sur l'ancienne version. </span></div><span style="font-family: Georgia, 'Times New Roman', serif;">Version logo Web: </span><br /><a href="http://3.bp.blogspot.com/-MeU1hzE5gD4/TZmCt2o80VI/AAAAAAAACpE/nDz0UHPJJd8/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-MeU1hzE5gD4/TZmCt2o80VI/AAAAAAAACpE/nDz0UHPJJd8/s1600/Image+6.png" /></a><br /><br /><br /><br /><br /><br />Avant                Aprés<br /><span style="color: #333333; font-family: Tahoma, Verdana, Arial, sans-serif; font-size: 12px; line-height: 21px;"></span><br /><div style="border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-family: inherit; font-size: 12px; font-style: inherit; font-weight: inherit; margin-bottom: 1.8em; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: justify; vertical-align: baseline;"><span style="color: #999999;">.</span></div><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://2.gvt0.com/vi/agMhm8rqt2o/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/agMhm8rqt2o&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266" src="http://www.youtube.com/v/agMhm8rqt2o&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div><div style="border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-family: inherit; font-size: 12px; font-style: inherit; font-weight: inherit; margin-bottom: 1.8em; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><span style="color: maroon;"><b>V<span style="color: black;">oir les <a href="http://logo-bedandy.blogspot.com/search/label/media">actus logo média</a></span> </b></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>458</wp:post_id>
		<wp:post_date><![CDATA[2011-03-29 10:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-29 08:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Pradines revoit son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2011/03/28/pradines-revoit-son-identite-visuelle/</link>
		<pubDate>Mon, 28 Mar 2011 07:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/-QSQtt4DqONA/TZA7-wiTlEI/AAAAAAAAAQY/-PEX0PqB4Eg/s1600/logo_pradines.jpg"><img alt="" border="0" height="254" id="BLOGGER_PHOTO_ID_5589033086933505090" src="http://1.bp.blogspot.com/-QSQtt4DqONA/TZA7-wiTlEI/AAAAAAAAAQY/-PEX0PqB4Eg/s640/logo_pradines.jpg" style="display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" width="640" /></a><br />La ville de Pradines décide de changer de logo. A cette occasion elle quitte son blason vieux de plus de 20 ans.<br /><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-weight: normal;"></span></span><br /><span style="font-weight: normal;"></span><br /><span style="font-weight: normal;"></span><br /><span style="font-weight: normal;"><a name='more'></a><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span> </span><br /><div><a href="http://4.bp.blogspot.com/-C778dTmPvTg/TY-Q6C3TP-I/AAAAAAAACi4/fIjjFAAlt3w/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-27+a%25CC%2580+20.58.03.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span style="font-family: Georgia,'Times New Roman',serif;"><img border="0" height="240" src="http://4.bp.blogspot.com/-C778dTmPvTg/TY-Q6C3TP-I/AAAAAAAACi4/fIjjFAAlt3w/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-27+a%25CC%2580+20.58.03.png" width="400" /></span></a><span style="font-family: Georgia,'Times New Roman',serif;">Jeudi 24 Mars 2011, la ville de </span><a href="http://www.pradines.fr/fr/accueil.html"><span style="font-family: Georgia,'Times New Roman',serif;">Pradines</span></a><span style="font-family: Georgia,'Times New Roman',serif;"> dévoile sa nouvelle identité visuelle. La cité du Lot qui abrite 3449 habitants (chiffres Insee 2010) souhaite se renouveler. Dès septembre 2010, la commission culture communication lance les réunions de travail et c'est l'agence de graphisme Ré qui est sélectionnée. Le logo choisi porte la même typographie que celle utilisée pour le titre du magazine municipal Vivre@pradines. Le créateur, Sylvain Andraud, explique qu'il est parti des notions géographiques de la vallée, le concept de berceau lové dans la courbe du Lot et l'idée de nature représentée par la feuille de chêne et  les nervures qui symbolisent les hameaux. La couleur rouge illustre le dynamisme, la couleur verte la nature omniprésente sur Pradines. Le changement de logo est radical, rien ou presque n'est gardé de l'ancien blason de la ville. La jaune est supprimé du logo. L'emblème de la ville, les deux lions, ont quitté eux également l'identité visuelle. La forme change aussi. La typo choisie offre une bonne lisibilité au logo et donne quelque chose de simple et épuré à l'aide de bas de casse. Le ruban en forme de feuille de chêne décrédibilise légèrement le logo. Il lui donne en fait un côté "joyeux Noël et bonnes fêtes de fin d'année". </span></div><div><span style="font-family: Georgia,'Times New Roman',serif;">La signature de la ville n'a pas changé, gage, selon elle, de valeur et de stabilité. Une refonte de leur site Internet s'accompagne au nouveau logo avec la création de plusieurs nouvelles rubriques. </span></div><div><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span> <br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-lMOGzrcJCHM/TY-Q6wtfNtI/AAAAAAAACi8/G56i71PXssk/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-27+a%25CC%2580+21.31.25.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span style="font-family: Georgia,'Times New Roman',serif;"><img border="0" height="400" src="http://1.bp.blogspot.com/-lMOGzrcJCHM/TY-Q6wtfNtI/AAAAAAAACi8/G56i71PXssk/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-03-27+a%25CC%2580+21.31.25.png" width="291" /></span></a></div><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span> </div><div><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span> </div><div><span style="color: #b11116; font-weight: bold;"><b><span style="color: #444444; font-weight: normal; line-height: 17px;"><b><span style="font-family: Georgia,'Times New Roman',serif;"><span style="color: #444444; font-weight: normal; line-height: 17px;"></span></span></b></span></b></span><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span> <b><span style="color: #444444; font-weight: normal; line-height: 17px;"><b><span style="font-family: Georgia,'Times New Roman',serif;"><span style="color: #444444; font-weight: normal; line-height: 17px;"></span></span></b></span></b><br /><b><span style="color: #444444; font-weight: normal; line-height: 17px;"><b><span style="color: #444444; font-weight: normal; line-height: 17px;"></span></b></span></b><br /><b><span style="color: #444444; font-weight: normal; line-height: 17px;"><b><span style="color: #444444; font-weight: normal; line-height: 17px;"></span></b></span></b><br /><b><span style="color: #444444; font-weight: normal; line-height: 17px;"><b><span style="color: #444444; font-weight: normal; line-height: 17px;"><div style="display: inline ! important; margin: 10px 0px; padding: 0px;"><span style="font-family: Georgia,'Times New Roman',serif;"> Surfer plus longtemps sur blog de Be Dandy et consulter les</span><a href="http://logo-bedandy.blogspot.com/search/label/ville"><span style="font-family: Georgia,'Times New Roman',serif;"> actus logos ville</span></a><span style="font-family: Georgia,'Times New Roman',serif;">.</span></div></span></b></span></b><span style="font-family: Georgia,'Times New Roman',serif;"><br /><span style="font-family: Verdana;"><b><span style="color: #444444; font-weight: normal; line-height: 17px;"><b><span style="color: #444444; font-weight: normal; line-height: 17px;"><div style="display: inline ! important; margin: 10px 0px; padding: 0px;"><div style="display: inline ! important;"><a href="http://logo-bedandy.blogspot.com/search/label/tourisme"><span style="font-family: Georgia,'Times New Roman',serif;">Actus logos tourisme</span></a></div></div></span></b></span></b></span></span><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: x-small;"><span style="font-size: small;"><br /></span> <span style="font-family: Verdana;"><b><span style="color: #444444; font-family: Verdana,Arial,Helvetica,sans-serif; font-weight: normal; line-height: 17px;"><b><span style="color: #444444; font-family: Verdana,Arial,Helvetica,sans-serif; font-weight: normal; line-height: 17px;"><div style="display: inline ! important; margin: 10px 0px; padding: 0px;"><div style="display: inline ! important;"><a href="http://logo-bedandy.blogspot.com/search/label/polémique"><span style="font-family: Georgia,'Times New Roman',serif;"><span style="font-size: small;">Polémique logos</span></span></a></div></div></span></b></span></b></span></span></span></div>]]></content:encoded>
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		<wp:post_id>459</wp:post_id>
		<wp:post_date><![CDATA[2011-03-28 09:47:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-28 07:47:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:comment_id>776</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-03-28 23:33:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-28 21:33:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tu ne postes plus sur LeNodal, Alix? ^^]]></wp:comment_content>
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			<wp:comment_id>780</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-03-29 17:41:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-29 15:41:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils auraient pu s'abstenir. Certes le blason peut faire vieux jeu mais en changer pour un ruban de saltimbanque, ça frise le ridicule. Car la feuille de chêne et le baratin qui va avec ne sont pas convaincants. Ça pourrait être le l'identité visuelle d'un salon de beauté ou d'une boîte de crédit à la consommation. Quant au choix typographique, il décrédibilise complètement le statut de "ville" et ne s'accorde pas du tout avec la signature "une ville à la campagne" qui aurait pu être la phrase du brief. Bref, c'est la fête au village…]]></wp:comment_content>
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			<wp:comment_id>784</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-03-29 22:55:18]]></wp:comment_date>
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			<wp:comment_content><![CDATA[Je suis assez d'accord avec le lord !]]></wp:comment_content>
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		<title>Identifiez les logos de culture pub</title>
		<link>http://yannickbourenane.com/preprod/2011/03/26/identifiez-les-logos-de-culture-pub/</link>
		<pubDate>Sat, 26 Mar 2011 11:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-uaM8-GXzK0o/TYMuvlPQiRI/AAAAAAAACgw/OB4PwP0zc6c/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="160" src="https://lh6.googleusercontent.com/-uaM8-GXzK0o/TYMuvlPQiRI/AAAAAAAACgw/OB4PwP0zc6c/s200/Image+1.png" width="200" /></a></div>Voici un petit <a href="http://www.quizz.biz/quizz-192928.html">quiz</a> pour identifier quels sont les logos détournés dans le générique de culture pub.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>460</wp:post_id>
		<wp:post_date><![CDATA[2011-03-26 12:05:00]]></wp:post_date>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:comment_id>774</wp:comment_id>
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			<wp:comment_date><![CDATA[2011-03-27 02:36:48]]></wp:comment_date>
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			<wp:comment_content><![CDATA[9 sur 9 !]]></wp:comment_content>
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		<title>Clear Channel simplifie sa marque</title>
		<link>http://yannickbourenane.com/preprod/2011/03/25/clear-channel-simplifie-sa-marque/</link>
		<pubDate>Fri, 25 Mar 2011 00:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-_HVowsM7CLE/TYtar-ifFoI/AAAAAAAACiE/qBnhAkXdvZ0/s1600/clear-channel-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="108" src="https://lh6.googleusercontent.com/-_HVowsM7CLE/TYtar-ifFoI/AAAAAAAACiE/qBnhAkXdvZ0/s400/clear-channel-logo.jpg" width="400" /></a></div>Clarté, autorité et confiance. Voici l'objectif recherché par <a href="http://www.clearchannelinternational.com/">Clear Channel International </a>en simplifiant son logo.<br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-2k5oNy0ctIs/TYta0O7d2bI/AAAAAAAACiI/dvO_4AQgPTY/s1600/clearchannellogo4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="129" src="https://lh5.googleusercontent.com/-2k5oNy0ctIs/TYta0O7d2bI/AAAAAAAACiI/dvO_4AQgPTY/s320/clearchannellogo4.png" width="320" /></a></div>L'américain Clear Channel International emploie 5 000 collaborateurs dans 44 pays à travers le monde et génère 1 milliard $ de CA. Le groupe comprend Clear Channel Communications, en France, l'<a href="http://www.clearchannel.fr/site/index.html">entreprise </a>est représentée par sa filiale qui est l'afficheur en concurrence avec JC Decaux et CBS Outdoor. Le redesign de l'identité visuelle à l'aide de l'agence Proud creative, est simple et efficace, l'emblème a été simplifié, la typo perd son empattement et gagne en lisibilité avec le choix d'une Proxima Nova Alt qui gagne en impact.<br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-G9F31Z_o0DA/TYta-TFp3mI/AAAAAAAACig/TtGy_24l5ks/s1600/clearchannellogo98.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="251" src="https://lh6.googleusercontent.com/-G9F31Z_o0DA/TYta-TFp3mI/AAAAAAAACig/TtGy_24l5ks/s320/clearchannellogo98.png" width="320" /></a></div><a href="https://lh6.googleusercontent.com/-k2d5Vsm9Zo8/TYta4f49AhI/AAAAAAAACiM/dXHHr3gsFN0/s1600/clearchannellogo5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://lh6.googleusercontent.com/-k2d5Vsm9Zo8/TYta4f49AhI/AAAAAAAACiM/dXHHr3gsFN0/s1600/clearchannellogo5.png" /></a><br /><br />Selon Anthony Xydis, Directeur de marque pour Clear Channel International: “A<i>s  a global leader in the out-of-home and broader media industry, CCI  wanted to create a brand identity that reflected a shift in its  strategy. CCI is now focused on advertisers, not exclusively on assets,  with a vision of delivering inspiring out-of-home campaigns, championing  creativity and enabling brands to connect with<br />consumers. Proud has been a collaborative partner from the outset and  worked with us to develop a fresh, modern and vibrant approach to the  brand that acknowledges our diversity in 30 countries and is aligned</i>".<br /><br /><br /><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-tRuNyJ1_gfo/TYta8_Z2kyI/AAAAAAAACiQ/RI3L2U3Jwjc/s1600/clearchannellogo6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="156" src="https://lh5.googleusercontent.com/-tRuNyJ1_gfo/TYta8_Z2kyI/AAAAAAAACiQ/RI3L2U3Jwjc/s400/clearchannellogo6.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="https://lh4.googleusercontent.com/-QXjHNK2lwwE/TYta9KLgkAI/AAAAAAAACiU/20-ltzVaC8Q/s1600/clearchannellogo9.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="https://lh4.googleusercontent.com/-QXjHNK2lwwE/TYta9KLgkAI/AAAAAAAACiU/20-ltzVaC8Q/s1600/clearchannellogo9.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="https://lh4.googleusercontent.com/-QXjHNK2lwwE/TYta9KLgkAI/AAAAAAAACiU/20-ltzVaC8Q/s400/clearchannellogo9.png" style="cursor: move;" width="300" /></a><a href="https://lh5.googleusercontent.com/-UNuLRHySXG0/TYta9dlEFKI/AAAAAAAACiY/CsYw_PWy_iE/s1600/clearchannellogo23.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="266" src="https://lh5.googleusercontent.com/-UNuLRHySXG0/TYta9dlEFKI/AAAAAAAACiY/CsYw_PWy_iE/s400/clearchannellogo23.jpg" width="400" /> </a></div><br /><br /><div style="clear: both; text-align: center;"><a href="https://lh5.googleusercontent.com/-tkLVYDQeupg/TYta94AetSI/AAAAAAAACic/2TZMXIOtlv0/s1600/clearchannellogo97.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="262" src="https://lh5.googleusercontent.com/-tkLVYDQeupg/TYta94AetSI/AAAAAAAACic/2TZMXIOtlv0/s400/clearchannellogo97.png" width="400" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Voir les autres <a href="http://logo-bedandy.blogspot.com/search/label/services">actus de logo dans les services</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>461</wp:post_id>
		<wp:post_date><![CDATA[2011-03-25 01:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-25 00:06:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[clear-channel-simplifie-sa-marque]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510314090;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:138;}i:1;a:1:{s:2:"id";i:1224;}i:2;a:1:{s:2:"id";i:6477;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>773</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-25 20:59:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-25 19:59:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un peu dommage, même si ce changement est dans la "norme actuelle" de simplification des typos. La typo de l'ancien logo était plus classe.Dommage aussi pour le bleu qui change, mais c'est du, je pense, au succès du "bleu twitter".]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>779</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-29 17:11:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-29 15:11:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un petit coup de jeune qui ne fait pas de mal.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Demain TV change de logo</title>
		<link>http://yannickbourenane.com/preprod/2011/03/24/demain-tv-change-de-logo/</link>
		<pubDate>Thu, 24 Mar 2011 16:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/demain-tv-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-CNUFd5xlyD8/TYtewXaBpjI/AAAAAAAACik/2pgDDgTXvRI/s1600/demain-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="108" src="https://lh6.googleusercontent.com/-CNUFd5xlyD8/TYtewXaBpjI/AAAAAAAACik/2pgDDgTXvRI/s400/demain-logo.jpg" width="400" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">La chaîne de l'emploi <a href="http://www.demain.fr/">demain.tv </a>change  de ton et va devenir plus simplement "demain", "la télévision des  initiatives" qu'elle souligne désormais d'un point d'exclamation, la marque se veut plus dynamique en proposant un mélange de casse singulier. Merci à Bastien Margrit pour cette info qui n'est pas encore visible sur leur site.</div><div style="clear: both; text-align: center;"> <a href="https://lh4.googleusercontent.com/-fpp8Gg_g9xM/TYte--0N8lI/AAAAAAAACio/klLF7BQvubY/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="123" src="https://lh4.googleusercontent.com/-fpp8Gg_g9xM/TYte--0N8lI/AAAAAAAACio/klLF7BQvubY/s400/Image+3.png" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>462</wp:post_id>
		<wp:post_date><![CDATA[2011-03-24 17:13:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-24 16:13:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[demain-tv-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510143848;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:840;}i:1;a:1:{s:2:"id";i:814;}i:2;a:1:{s:2:"id";i:14772;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>775</wp:comment_id>
			<wp:comment_author><![CDATA[Manuela]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-28 00:26:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-27 22:26:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ahaha, dur dur.<br />Le précédent me semblait plus dynamique, et plus "orienté vers l'avenir", moins passe partout. Enfin toujours plus "original" que l'actuel finalement...<br />Le mélange des casses ne m'a pas non plus sauté au yeux :/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>781</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-29 17:45:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-29 15:45:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ni l'un ni l'autre.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>Le Cérébos s&#039;offre un nouvel envol</title>
		<link>http://yannickbourenane.com/preprod/2011/03/24/le-cerebos-soffre-un-nouvel-envol/</link>
		<pubDate>Thu, 24 Mar 2011 10:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-cerebos-soffre-un-nouvel-envol/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="https://lh3.googleusercontent.com/-Ax5-JJqPPws/TYsI-CAjJuI/AAAAAAAAChw/qQW9LEEInKg/s1600/logo-cerebos.jpg"><img src="https://lh3.googleusercontent.com/-Ax5-JJqPPws/TYsI-CAjJuI/AAAAAAAAChw/qQW9LEEInKg/s400/logo-cerebos.jpg" alt="" width="400" height="158" border="0" /></a></div>
C'est à l'occasion de son 110e anniversaire que <a href="http://www.cerebos.fr/">la marque française de sel Cérébos</a> détenue par le groupe européen <a href="http://www.esco-salt.com/fr">Esco</a>, se refait une beauté. Qui dit lifting dit refonte totale de l'identité visuelle ainsi que la totalité de ses outils de communication.
<a name="more"></a>Pour la petite histoire, <i>le sel Cérébos est entré au Panthéon des grandes marques historiques et de celle qui font tellement partie de notre quotidien qu'il est impossible de leur donner d'âge.</i>
C'est donc depuis les années 60 que la marque était représentée par un enfant courant après un canaris en lui jetant du sel.
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="https://lh3.googleusercontent.com/-6r2E5DuUFWU/TYsJRcNqpWI/AAAAAAAACh0/PYLIwsbWNzY/s1600/15-cerebos-04-500x123.jpg"><img src="https://lh3.googleusercontent.com/-6r2E5DuUFWU/TYsJRcNqpWI/AAAAAAAACh0/PYLIwsbWNzY/s400/15-cerebos-04-500x123.jpg" alt="" width="400" height="97" border="0" /></a></div>
Dans cette nouvelle version le petit garçon et le canaris ont fait évoluer leur relation, nous sommes désormais sur une relation de complicité symboliser par le bras tendu du garçon et l'envol du canaris.
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="https://lh3.googleusercontent.com/-VlTLP2SLJXQ/TYsJWiRpbMI/AAAAAAAACh4/WYTLbRRBWTY/s1600/15-cerebos-01-500x359.jpg"><img src="https://lh3.googleusercontent.com/-VlTLP2SLJXQ/TYsJWiRpbMI/AAAAAAAACh4/WYTLbRRBWTY/s320/15-cerebos-01-500x359.jpg" alt="" width="320" height="229" border="0" /></a></div>
Celui-ci n'est désormais plus un dessin mais une silhouette entourée d'un halo lumineux. La typographie a elle aussi été travaillé, plus en rondeur et d'avantage généreuse. Au niveau de la gamme couleur pas de surprise nous restons sur un bleu, bien que plus profond que dans sa version précédente. La signature "BLANC, NATUREL, ESSENTIEL" disparait pour être remplacer par la date de création de la marque, 1902. En bref un lifting certes, mais un lifting qui a su conserver son symbole tout en le dynamisant. Cette nouvelle identité se verra décliner sur l'ensemble des packaging de la marque ainsi que tous les outils de communication.
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="https://lh5.googleusercontent.com/-_X2Q1ccpOMg/TYsJmT64eqI/AAAAAAAACh8/iYPgTqVbZlQ/s1600/15-cerebos-03-500x224.jpg"><img src="https://lh5.googleusercontent.com/-_X2Q1ccpOMg/TYsJmT64eqI/AAAAAAAACh8/iYPgTqVbZlQ/s320/15-cerebos-03-500x224.jpg" alt="" width="320" height="143" border="0" /></a></div>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="https://lh4.googleusercontent.com/-l2UiNCaLsuQ/TYsJr7NhGjI/AAAAAAAACiA/ldIBTTiD7fs/s1600/15-cerebos-02-500x311.jpg"><img src="https://lh4.googleusercontent.com/-l2UiNCaLsuQ/TYsJr7NhGjI/AAAAAAAACiA/ldIBTTiD7fs/s320/15-cerebos-02-500x311.jpg" alt="" width="320" height="199" border="0" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>463</wp:post_id>
		<wp:post_date><![CDATA[2011-03-24 11:04:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-24 10:04:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:comment_id>768</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-24 11:10:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-24 10:10:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on a perdu le Petit Prince.... :(<br />mais le changement est beau !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>769</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-24 11:56:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-24 10:56:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par un administrateur du blog.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Comment Malabar s&#039;est fait expulser par un chat</title>
		<link>http://yannickbourenane.com/preprod/2011/03/23/comment-malabar-sest-fait-expulser-par-un-chat/</link>
		<pubDate>Wed, 23 Mar 2011 15:57:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/comment-malabar-sest-fait-expulser-par-un-chat/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-73OUrBFiKbs/TYoBGKxLG5I/AAAAAAAACho/308LIh-gEWY/s1600/05-01-250x250.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://lh6.googleusercontent.com/-73OUrBFiKbs/TYoBGKxLG5I/AAAAAAAACho/308LIh-gEWY/s1600/05-01-250x250.jpg" /></a></div>La bulle est perçée, si <a href="http://logo-bedandy.blogspot.com/2011/03/malabar-yen-marre-du-logo.html">Malabar s'est fait expulser par un chat</a>, c'est parce que Cadbury, désormais filiale de <a href="http://www.kraftrecipes.com/home.aspx">Kraft Foods</a>, entreprend une démarche de rationalisation de son portefeuille de marques et semble remplacer progressivement la marque Malabar par Bubbaloo<a href="http://logo-bedandy.blogspot.com/2011/03/malabar-yen-marre-du-logo.html"></a>.<br /><div style="clear: both; text-align: center;"><a href="https://lh6.googleusercontent.com/-hK-8LFrQBUY/TYoD1cBuqMI/AAAAAAAAChs/RSwBoCpRtXg/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>464</wp:post_id>
		<wp:post_date><![CDATA[2011-03-23 16:57:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-03-23 15:57:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[comment-malabar-sest-fait-expulser-par-un-chat]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2011/03/le-pourquoi-du-comment.html]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/994752090739433311]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510443640;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:474;}i:1;a:1:{s:2:"id";i:135;}i:2;a:1:{s:2:"id";i:333;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>766</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-23 21:01:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-23 20:01:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis furieux !!! Les Malabars c'est mon enfance !<br />Non de Non ! Tout fout le camps !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>770</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-24 17:00:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-24 16:00:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On avait déjà perdu Treets !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>771</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-24 18:12:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-24 17:12:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et pschitt citron, et le minitel et bien d'autre chose . C'est cruel, c'est la vie.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>772</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-03-24 19:59:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-03-24 18:59:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[les treets, les raiders etc...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La Carenne St Nazaire change de logo</title>
		<link>http://yannickbourenane.com/preprod/2011/04/28/la-carenne-st-nazaire-change-de-logo/</link>
		<pubDate>Wed, 27 Apr 2011 22:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-carenne-st-nazaire-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-6mxaWBwmg_w/Tbf7djr8bhI/AAAAAAAACzY/0umelLHvdyo/s1600/carenne-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="203" src="http://3.bp.blogspot.com/-6mxaWBwmg_w/Tbf7djr8bhI/AAAAAAAACzY/0umelLHvdyo/s400/carenne-logo.jpg" width="400" /></a></div><br />Après le changement d'identité de <a href="http://logo-bedandy.blogspot.com/2011/04/changement-de-marque-pour-lagglo-de.html">Carcassonne Agglo</a>, c'est au tour de la <a href="http://www.agglo-carene.fr/">Communauté d'Agglomération de la Région Nazairienne et de l'Estuaire</a> (CARENE) de changer de logotype après 10 ans de bons loyaux et services du précédent.<br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ar39u5UFFPw/Tbf8m1r-JjI/AAAAAAAACzc/3a2gttF91WE/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="223" src="http://1.bp.blogspot.com/-ar39u5UFFPw/Tbf8m1r-JjI/AAAAAAAACzc/3a2gttF91WE/s400/Image+6.png" width="400" /></a></div><br /><br />L'objectif est de montrer "deux panneaux en 2D" explique le Président de l'Agglomération, <b>« On peut choisir de mettre en avant l'un ou l'autre panneau en fonction du contexte »</b>.Le changement est structurant, e logo se simplifie, devient monochrome et perd la traduction de la <a href="http://www.agglo-carene.fr/">CARENE </a>pour plus clairement exprimer "Saint-Nazaire Agglomération". Le bémol est sur la perte de lisibilité due aux effets de perspectives.<br /><br /><br />Le logotype a été conçu par une agence nantaise Double Mixte et l'ensemble de la charte graphique représente un coût de 30 000 euros.<br /><br />Voir l'info sur <a href="http://www.saintnazaire-infos.fr/nouvelle-identite-visuelle-pour-la-carene-23-43-816.html">St Nazaire Infos</a><br />Voir les actus des <a href="http://logo-bedandy.blogspot.com/search/label/public">logos dans le secteur public</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>425</wp:post_id>
		<wp:post_date><![CDATA[2011-04-28 00:16:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-27 22:16:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-carenne-st-nazaire-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/4053052572419757181]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510356226;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:128;}i:1;a:1:{s:2:"id";i:12083;}i:2;a:1:{s:2:"id";i:14562;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>838</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-28 07:42:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-28 05:42:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mmmmmm... que dire... un logo France Télévisions bis + Helvetica on-ne-peut-plus-vue, et ça devient très compliqué de dire qu'il s'agit d'un travail de design réussi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Un logo cher payé ?</title>
		<link>http://yannickbourenane.com/preprod/2011/04/27/un-logo-cher-paye/</link>
		<pubDate>Wed, 27 Apr 2011 13:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-cher-paye/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-NUNnXkLUPOw/TbgWKqqbV4I/AAAAAAAACzg/ZPt8zKhZUQU/s1600/montreal-logo-espace-vie.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-NUNnXkLUPOw/TbgWKqqbV4I/AAAAAAAACzg/ZPt8zKhZUQU/s1600/montreal-logo-espace-vie.gif" /></a></div><span>«<i>Le logo est très bien fait, je trouve que c'est  du beau travail, mais 65 000 $, c'est un peu trop. Un logo comme ça pour  2000 $ ou 3000 $, ça pourrait bien se faire</i>» déclare une PME canadienne experte de la conception de logo au sujet du débat autour du nouveau "<a href="http://ville.montreal.qc.ca/portal/page?_pageid=5517,27301639&_dad=portal&_schema=PORTAL">Espace pour la vie</a>" du Museum d'Histoire naturelle de Montréal qui anime la communauté.<br /><a name='more'></a></span><span>  Un deuxième expert s'est prononcé : «<i>Écoutez, ça c'est fou! Selon nous, un logo ordinaire coûte entre 400 $  et 1500 $. Payer 65 000$, ça n'a pas de bons sens</i>», s’est-il exclamé. Le troisième spécialiste a proclamé «<i>C'est un très beau  logo. C'est certain que c'est un bon montant, mais il semble y avoir une  bonne recherche derrière.</i>»</span><br /><span>Selon <a href="http://fr.canoe.ca/infos/quebeccanada/archives/2011/04/20110422-172459.html">Canoe Infos</a>, </span><span>Les Museums nature de Montréal, qui regroupent le  Biodôme, l'Insectarium, le Jardin botanique et le Planétarium, ont  octroyé l'an dernier au plus bas soumissionnaire, Cossette, un lucratif  contrat doté d'une enveloppe de 900 000 $ pour se doter d'une nouvelle  image de marque.</span><br /><span><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>426</wp:post_id>
		<wp:post_date><![CDATA[2011-04-27 15:15:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-27 13:15:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-logo-cher-paye]]></wp:post_name>
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		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>Socopa met à jour son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/04/27/socopa-met-a-jour-son-logo/</link>
		<pubDate>Wed, 27 Apr 2011 11:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/socopa-met-a-jour-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-p_S0PpeGDyI/Tbf6iukB7TI/AAAAAAAACy8/qWjjmi5_AyM/s1600/socopa-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="203" src="http://4.bp.blogspot.com/-p_S0PpeGDyI/Tbf6iukB7TI/AAAAAAAACy8/qWjjmi5_AyM/s400/socopa-logo.jpg" width="400" /></a></div>Depuis 1953, <a href="http://socopa.digitalgarden.fr/presentation.php">Socopa</a> a développé des gammes de produits et de marques  commerciales adaptées à ses marchés et  ses clients, aujourd’hui, Socopa  devient la marque transversale à tous ses produits et adopte une  nouvelle identité. <br /><a name='more'></a><br />"Socopa Viandes est avant tout une histoire de femmes  et d'hommes, issus du monde agricole et du noble métier de la                         boucherie, animés de la même passion pour la  viande." La nouvelle signature est "la viande comme vous l'aimez" et s'affiche en typo manuscrite sous un logotype qui semble surtout avoir cédé aux caprices de la mode.                         <div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-ZdW6UacRQ8M/Tbf6wQv-oiI/AAAAAAAACzQ/-5G4BhtZrvw/s1600/socopa-4x3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="241" src="http://4.bp.blogspot.com/-ZdW6UacRQ8M/Tbf6wQv-oiI/AAAAAAAACzQ/-5G4BhtZrvw/s320/socopa-4x3.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-hCEjQUpeRIY/Tbf6xazRY1I/AAAAAAAACzU/3j8N1_LD6ls/s1600/socopa-presse.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-hCEjQUpeRIY/Tbf6xazRY1I/AAAAAAAACzU/3j8N1_LD6ls/s320/socopa-presse.jpg" width="253" /></a></div><br />Voir l'article sur <a href="http://www.neorestauration.com/article/socopa-une-nouvelle-identite-et-une-seule-marque-pour-tous-les-reseaux,24235">Neorestauration</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>427</wp:post_id>
		<wp:post_date><![CDATA[2011-04-27 13:09:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-27 11:09:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[socopa-met-a-jour-son-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/6434064320593804329]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510598105;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7175;}i:1;a:1:{s:2:"id";i:39;}i:2;a:1:{s:2:"id";i:3025;}}}}]]></wp:meta_value>
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		<title>La société de services aux entreprises Elis revoit son image</title>
		<link>http://yannickbourenane.com/preprod/2011/04/26/la-societe-de-services-aux-entreprises-elis-revoit-son-image/</link>
		<pubDate>Tue, 26 Apr 2011 07:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-societe-de-services-aux-entreprises-elis-revoit-son-image/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-11WV9kI7K8E/TbZ2Xlmn_VI/AAAAAAAACy0/J4Cxgjzib8M/s1600/logo-ellis.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-11WV9kI7K8E/TbZ2Xlmn_VI/AAAAAAAACy0/J4Cxgjzib8M/s400/logo-ellis.jpg" width="400" /></a></div><br />Afin de promouvoir des services parfois méconnus de leurs clients, tels que:location-entretien d'équipements sanitaires, de tapis, de fontaines à eau et machine à café... <a href="http://www.elis.com/fr/">la société Ellis créée en 1968 revoit l'ensemble de son identité.</a><br /><a name='more'></a><br />Quand d'un côté des logos délaisse leur effet 3d au profit de choses dites "plus plates" d'autres comme Ellis viennent jouer sur un effet volume. En effet dans sa nouvelle version le logo vient habiller ses deux flèches de reflets et vient les juxtaposer afin de leur donner plus d'ampleur. Au niveau des couleurs le bleu-vert reste, c'est la couleur orange qui se transforme en rouge et donne un élan de dynamisme et de modernité. La typographie est une police plus fine et travaillée, elle passe d'un gris clair à un gris plus marqué, créant ainsi un contraste et donnant un impact supplémentaire à l'ensemble.<br /><br />Au niveau des publicités, l'accent est clairement mis sur le jeu images/compétences tout en y associant l’une des deux nouvelles signatures, "simplifiez vous le linge"et " simplifiez vous l'hygiène".<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-BCrk__JCZtc/TbXppzT_54I/AAAAAAAACyk/rZcVSacGr1U/s1600/logo-ELIS-01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="257" src="http://4.bp.blogspot.com/-BCrk__JCZtc/TbXppzT_54I/AAAAAAAACyk/rZcVSacGr1U/s320/logo-ELIS-01.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-X5VPh4FCMug/TbXpqW4C5WI/AAAAAAAACyo/26wq4BxqVsw/s1600/logo-ELIS-02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="257" src="http://4.bp.blogspot.com/-X5VPh4FCMug/TbXpqW4C5WI/AAAAAAAACyo/26wq4BxqVsw/s320/logo-ELIS-02.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-7g56KDh-OuQ/TbXpqxzA9PI/AAAAAAAACys/7cQ_qM7oJUY/s1600/logo-ELIS-03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="257" src="http://3.bp.blogspot.com/-7g56KDh-OuQ/TbXpqxzA9PI/AAAAAAAACys/7cQ_qM7oJUY/s320/logo-ELIS-03.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3Ad9j5e541I/TbXprZ9br1I/AAAAAAAACyw/FKRXgE2m-d0/s1600/logo-ELIS-04.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="257" src="http://1.bp.blogspot.com/-3Ad9j5e541I/TbXprZ9br1I/AAAAAAAACyw/FKRXgE2m-d0/s320/logo-ELIS-04.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>428</wp:post_id>
		<wp:post_date><![CDATA[2011-04-26 09:45:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-26 07:45:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[la-societe-de-services-aux-entreprises-elis-revoit-son-image]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510369767;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7434;}i:1;a:1:{s:2:"id";i:839;}i:2;a:1:{s:2:"id";i:431;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>843</wp:comment_id>
			<wp:comment_author><![CDATA[suck]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-01 00:17:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-30 22:17:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Au niveau des couleurs le bleu-vert reste c'est la couleur orange qui se transforme en rouge et donne un élan de dynamise et modernité à celles-ci." -> je ne vois DÉFINITIVEMENT PAS en quoi le "rouge donne un élan de dynamise et modernité" plus que l'orange??? Ça m'éclate toujours les explications de texte des publicitaires et des créatifs. C'est du paluchage! Horreur des gens qui s'écoutent parler...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>845</wp:comment_id>
			<wp:comment_author><![CDATA[sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-01 17:30:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-01 15:30:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis assez d'accord sur le rouge, il crée une vraie vibration car il est en plus fort contraste avec le bleu que l'orange]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>854</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-09 14:14:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-09 12:14:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Trés beau logo certes, mais ce logo je l'ai plus vu en aplat qu'en couleur. Alors j'attends de voir son application sur les objets de la marque !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1266</wp:comment_id>
			<wp:comment_author><![CDATA[hélice]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-09 19:48:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-09 18:48:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[pas mal en effet c'est rare qu'un logo change et rend mieux<br />(si on prend l'exemple de leader price c'est tout simplement moche et sa manque de relief)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Détournement du logo Google Chrome</title>
		<link>http://yannickbourenane.com/preprod/2011/04/25/detournement-du-logo-google-chrome/</link>
		<pubDate>Sun, 24 Apr 2011 22:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/detournement-du-logo-google-chrome/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-p36n02E-2Rg/TahjC6rjJOI/AAAAAAAACwc/Hr_Q6r4nMME/s1600/googlechromechallengesm.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://1.bp.blogspot.com/-p36n02E-2Rg/TahjC6rjJOI/AAAAAAAACwc/Hr_Q6r4nMME/s400/googlechromechallengesm.jpg" width="400" /></a></div>Google Chrome <a href="http://logo-bedandy.blogspot.com/2011/04/les-navigateurs-google-se-mettent-au.html">change de logo</a> judicieusement car le précédent a été copieusement <a href="http://webilus.fr/illustration/origine-logo-google-navigateur-chrome">détourné</a>.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-LTGsq3Cs9wE/TahjfDYt_gI/AAAAAAAACwg/ZdNdLCi_TrU/s1600/logogooglechromeorigine.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-LTGsq3Cs9wE/TahjfDYt_gI/AAAAAAAACwg/ZdNdLCi_TrU/s400/logogooglechromeorigine.png" width="371" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>429</wp:post_id>
		<wp:post_date><![CDATA[2011-04-25 00:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-24 22:22:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[detournement-du-logo-google-chrome]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_type><![CDATA[post]]></wp:post_type>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510694936;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12086;}i:1;a:1:{s:2:"id";i:12061;}i:2;a:1:{s:2:"id";i:4967;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>835</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-26 08:53:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-26 06:53:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est pas de la news fraîche ça !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>836</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-26 10:14:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-26 08:14:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On profite des jours fériés pour se rattraper :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>837</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-26 10:22:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-26 08:22:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[^^, bien joué !]]></wp:comment_content>
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		<title>Adweek se relooke</title>
		<link>http://yannickbourenane.com/preprod/2011/04/22/adweek-se-relooke/</link>
		<pubDate>Fri, 22 Apr 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-So4Ab4gkkDw/TbAxo-C5vsI/AAAAAAAACx8/vJCdz8fxWDU/s1600/adweek_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="157" src="http://2.bp.blogspot.com/-So4Ab4gkkDw/TbAxo-C5vsI/AAAAAAAACx8/vJCdz8fxWDU/s400/adweek_logo.jpg" width="400" /></a></div><br />L'hebdomadaire  américain <a href="http://www.adweek.com/">Adweek</a> a décide de revoir sa maquette. Par la même occasion il opère une fusion avec ses filiales Brandweek et Mediaweek.<br /><br /><a name='more'></a><br /><br /><a href="http://2.bp.blogspot.com/-FCI3iK4NhZ8/TbA0cjYgMoI/AAAAAAAACyU/Go2r11K-TbE/s1600/Adweek.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/-FCI3iK4NhZ8/TbA0cjYgMoI/AAAAAAAACyU/Go2r11K-TbE/s200/Adweek.jpg" width="146" /></a> Après 33 ans d'existences, Adweek, change sa maquette. Pour cela, il a fait appel à l'agence Pentagram et à zone 17 pour l'élaboration de son nouveau site web. Cette nouvelle maquette marque aussi la fusion des trois entités qui se positionnent maintenant comme "The Voice Of Media". Adweek a été publié pour la première fois en 1978 et offre un large éventail de sujets médias, marketing, technologiques et publicitaires axés sur les mutations sociétales.<br />Michael Wolff, directeur de la rédaction du groupe depuis Septembre 2010, explique <i>"Avec un rapport minute par minute sur le web et une analyse approfondie dans le magazine, Adweek désire raconter l'histoire de la transformation de notre industrie."</i><br />Concernant la nouvelle maquette, l'essentiel se fait sur le logo. Adweek quitte son rouge pour un noir plus chic. La typo est légèrement dégraissée, les lettres tirées vers leur pointe. On ignore si le bloc marque sera toujours situé comme tel sur le haut de la une ou si la position est souple et variable.<br />Un première version après relooking chic et choc. Graphisme, couleur, typo tout y est.<br />Un changement réussi de la part de Pentagram. <br /><br /><i> </i><br />A suivre, l'ancienne version web et la nouvelle. Ainsi que les pages cœurs du quotidien <br /><a href="http://1.bp.blogspot.com/-wwGz9TMKEw8/TbA0UQzQBXI/AAAAAAAACyA/AV3s2nFQ_WM/s1600/ad-week.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="169" src="http://1.bp.blogspot.com/-wwGz9TMKEw8/TbA0UQzQBXI/AAAAAAAACyA/AV3s2nFQ_WM/s320/ad-week.png" width="320" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br />  <br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ld_HH4zLCiQ/TbA1FkUo6hI/AAAAAAAACyY/f6FhcTjk6mk/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="238" src="http://1.bp.blogspot.com/-ld_HH4zLCiQ/TbA1FkUo6hI/AAAAAAAACyY/f6FhcTjk6mk/s320/Image+3.png" width="320" /></a></div><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Q4nvskWLQ1w/TbA0VO6yXxI/AAAAAAAACyE/98Ninv8-eWs/s1600/ADW_01.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-Q4nvskWLQ1w/TbA0VO6yXxI/AAAAAAAACyE/98Ninv8-eWs/s320/ADW_01.jpg" width="269" /></a><a href="http://3.bp.blogspot.com/-gAUayebu8Uk/TbA0VjBlCUI/AAAAAAAACyI/1sMMYy60d10/s1600/ADW_03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-gAUayebu8Uk/TbA0VjBlCUI/AAAAAAAACyI/1sMMYy60d10/s320/ADW_03.jpg" width="269" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3wsuY709Cp0/TbA0W7TtOvI/AAAAAAAACyM/6c9Ct2noczo/s1600/ADW_05.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="197" src="http://1.bp.blogspot.com/-3wsuY709Cp0/TbA0W7TtOvI/AAAAAAAACyM/6c9Ct2noczo/s320/ADW_05.jpg" width="320" /></a></div><br /><br /><i><br /></i><br /><br /><a href="http://1.bp.blogspot.com/-TnVQlDC_8WQ/TbA0YTorZSI/AAAAAAAACyQ/PIFHgUl3jJ0/s1600/ADW_06.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="199" src="http://1.bp.blogspot.com/-TnVQlDC_8WQ/TbA0YTorZSI/AAAAAAAACyQ/PIFHgUl3jJ0/s320/ADW_06.jpg" width="320" /></a><i> </i>]]></content:encoded>
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		<wp:post_id>430</wp:post_id>
		<wp:post_date><![CDATA[2011-04-22 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-22 07:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>La ville de Pantin s&#039;offre un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/04/21/la-ville-de-pantin-soffre-un-nouveau-logo/</link>
		<pubDate>Thu, 21 Apr 2011 10:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-hq4ASS8XDl8/TbALrFHAU2I/AAAAAAAACx4/zrHWADvTYbo/s1600/logo-pantin.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-hq4ASS8XDl8/TbALrFHAU2I/AAAAAAAACx4/zrHWADvTYbo/s400/logo-pantin.jpg" width="400" /></a></div><br /><br />La ville de Pantin fait d'elle parler ces derniers jours. En effet, depuis le 7 Avril 2011 elle affiche un nouveau visage.<br /><a name='more'></a><a href="http://www.ville-pantin.fr/">Pantin, ville de Seine Saint Denis</a>, qui subit depuis quelques années une hausse de sa population et qui ne cesse de se développer a décidé de revoir son identité visuelle. Cette démarche est effectuer afin de venir consolider une image de ville qui est en plein essor. Suite à un appel d'offre lancé par la municipalité,  l'agence Euro-RSCG a été choisie pour réaliser la nouvelle identité de la ville.</div><div>La ville délaisse un logo au style vieux jeu, qui n'était plus en adéquation avec l'image actuelle de la ville, qui se veut, elle, dynamique et moderne. Dans sa nouvelle version le logo se construit autour d'un bloc typographique. La typographie choisie est une typo ronde et fluide et joue sur un effet de superposition des couleurs. Au niveau du choix couleur, le bleu reste et vient vivre en dégradé dans le mot "PANTIN" et lui donner une sensation de douceur et fluidité. Le vert quitte l'identité visuelle. La ville de Pantin est mise en valeur dans la nouvelle version, la formule ville-pantin.fr est bannie du logo. L'allure graphique du texte rappelle le modèle utilisé dans la <a href="http://logo-bedandy.blogspot.com/2010/01/bausch-lomb-change-didentite-visuelle.html">nouvelle identité</a> de Bausch & Lomb. </div><div>En bref, une nouvelle identité certes plus moderne mais qui garde tout de même quelques mollesses dans sa construction.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>431</wp:post_id>
		<wp:post_date><![CDATA[2011-04-21 12:53:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>832</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-21 13:21:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-21 11:21:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Marrant de voir le nouveau logo sur l'ancien site ( manque cruel d'harmonie) + le Favicon non mis à jour. <br />C'est vraiment pas un déploiement de PRO !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>833</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-21 16:35:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-21 14:35:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ca fait un peu penser au logo du port de Strasbourg<br />http://logo-bedandy.blogspot.com/2009/09/le-port-de-strasbourg-se-demarque-en.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>834</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-22 09:30:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-22 07:30:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et cette dernière, l'identité du Port de Strasbourg, bien que réussie visuellement... est fortement voire très fortement inspirée de celle du Centre des Monuments Nationaux.<br />http://www.monuments-nationaux.fr/]]></wp:comment_content>
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		<title>Le logo de la semaine.. ou pas</title>
		<link>http://yannickbourenane.com/preprod/2011/04/20/le-logo-de-la-semaine-ou-pas/</link>
		<pubDate>Wed, 20 Apr 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-la-semaine-ou-pas/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-38YhJOk1hHQ/Ta3CL7FlG-I/AAAAAAAACxg/ci6OGg6eY0s/s1600/semsoli_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-38YhJOk1hHQ/Ta3CL7FlG-I/AAAAAAAACxg/ci6OGg6eY0s/s400/semsoli_logo.jpg" width="400" /></a></div><br /><a href="http://www.lasemaine.org/">La Semaine de la solidarité internationale</a> change de fonctionnement et propose un logo unique pour chaque année.<br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-l3NFXid2bCI/Ta3GdrFbpgI/AAAAAAAACxw/tTMZcjPNdzw/s1600/Image+7.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="247" src="http://2.bp.blogspot.com/-l3NFXid2bCI/Ta3GdrFbpgI/AAAAAAAACxw/tTMZcjPNdzw/s320/Image+7.png" width="320" /></a></div>Cette nouvelle identité visuelle sera déployée lors de la prochaine semaine de la solidarité internationale, à savoir  du 12 au 20 Novembre 2011.<br />La semaine de la solidarité c'est 2000 manifestations, 6000 animations dans 90 départements, 600 acteurs, 7000 structures locales impliquées et 24 organisations au comité de pilotage national. Cet événement existe depuis 1998, durant la troisième semaine de Novembre.<br />Il est le rendez-vous national de sensibilisation à la solidarité et au développement durable. <br />Cette nouvelle identité visuelle se veut plus dynamique en utilisant le symbole des guillemets pour promouvoir l'idée d'échanges et d'expression citoyenne. Sa couleur initiale est le jaune mais il existe plusieurs variantes comme montrées plus bas. Avant ce changement l'événement pouvait se caractériser et se faire reconnaître grâce aux deux logos présentés plus haut. Désormais, le choix est de vouloir un modèle unique et reconnaissable, avec du jaune !<br /><a href="http://1.bp.blogspot.com/-HcXRHUPTEqg/Ta3Gpp8XFCI/AAAAAAAACx0/9b0UdrPvCD4/s1600/le-monde-bouge-et-vous.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="144" src="http://1.bp.blogspot.com/-HcXRHUPTEqg/Ta3Gpp8XFCI/AAAAAAAACx0/9b0UdrPvCD4/s320/le-monde-bouge-et-vous.png" width="320" /></a>Les bonshommes orange et bleu quittent le logo, en effet on avait tendance à les voir un peu partout ces fameux bonshommes. Assurance, mutuelles, hôpital..  Le nom même de l'événement est mis en avant. La typo est bancale cependant la typo choisie offre plus de lisibilité. Les couleurs changent, pour ne garder que deux couleurs possibles suivant les déclinaisons. Des guillemets viennent constituer les "a" et les "e" de "international". Ce qui était en bas de casse le reste, idem pour les majuscules.<br />On ignore quel sera le remplaçant du visuel ci-dessous et quelle sera la nouvelle signature.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-sUgKrftomhA/Ta3GN1FIOYI/AAAAAAAACxk/uigPUn36D1k/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-sUgKrftomhA/Ta3GN1FIOYI/AAAAAAAACxk/uigPUn36D1k/s320/Image+4.png" width="235" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-wQ0ViGSESAs/Ta3GOanLHhI/AAAAAAAACxo/JKqDRxDjV3Y/s1600/Image+5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-wQ0ViGSESAs/Ta3GOanLHhI/AAAAAAAACxo/JKqDRxDjV3Y/s320/Image+5.png" width="226" /></a></div><br /><br />Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/événement">actus logo événements</a> <br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-phz4ZHTdXjk/Ta3GPKYL5VI/AAAAAAAACxs/00WEJrbKshM/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-phz4ZHTdXjk/Ta3GPKYL5VI/AAAAAAAACxs/00WEJrbKshM/s320/Image+6.png" width="236" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>432</wp:post_id>
		<wp:post_date><![CDATA[2011-04-20 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-20 07:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>L&#039;aéroport de Genève prend de la hauteur</title>
		<link>http://yannickbourenane.com/preprod/2011/04/19/laeroport-de-geneve-prend-de-la-hauteur/</link>
		<pubDate>Tue, 19 Apr 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-V1o03_O7U2U/Taxloano7bI/AAAAAAAACxE/7LmBV6hkV3E/s1600/geneve_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img src="http://1.bp.blogspot.com/-V1o03_O7U2U/Taxloano7bI/AAAAAAAACxE/7LmBV6hkV3E/s400/geneve_logo.jpg" border="0" height="158" width="400" /></a></div><br />15 ans après la création de son identité visuelle, l'aéroport de Genève décide de changer de logo et opère son changement de marque.<br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-RuJBxhqTx94/TaxwACdQOkI/AAAAAAAACxI/rkGciLT-eV8/s1600/aig_2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://2.bp.blogspot.com/-RuJBxhqTx94/TaxwACdQOkI/AAAAAAAACxI/rkGciLT-eV8/s320/aig_2.jpg" border="0" height="211" width="320" /></a></div><br /><i>"Avec son nouveau nom de marque "Genève Aéroport" veut refélter les nombreux changements en cours, tant au plan des infrastructures, de la stratégie commerciale que de l'offre aérienne. Cette identité, capitalisant sur la notoriété et la réputation de Genève tout en marquant son attachement local, doit permettre à l'aéroport de poursuivre son développement en projetant une image plus moderne, dynamique et haut de gamme."</i><br />Avant d'analyser l'identité visuelle et de voir si les effets recherchés transparaissent à travers le changement de marque, découvrons qui est l'aéroport de Genève. Il est crée en 1919 et le premier atterrissage sur les pistes suisses aura lieu le 23 Septembre 1920. En 2010, 105 destinations y sont reliées, dont 78 en Europe.<br />Après d'importants travaux d'agrandissement et de modernisation de l'aérogare, de nouveaux projets sont appelés à modifier encore la physionomie future de l'aéroport de Genève. Une approche davantage orientée vers le service à la clientèle et la qualité des prestations est mise en place par la direction.<br />Tous ces changements souhaités et réalisés entrainent une refonte de la communication de l'aéroport.<br />A l'automne 2010 un concours de design sur invitation a été lancé auprès d'agences de communication de la région et présélectionnées sur dossier. Un budget de 30,000 francs aurait été consacré pour ce projet. La nouvelle identité se veut plus haut de gamme et souhaite donner une image de qualité et de sérieux.<br />Genève n'a pas simplement opérer un changement de logo, ici c'est tout une marque qui est revue. En effet, le nom est modifié. Désormais, l'aéroport ne sera plus reconnu comme "L'aéroport Internationale De Genève" mais comme "Genève" avec pour signature "Aéroport". Le nom se veut résolument plus simple et plus court que l'ancien. Ce qui assoit, en effet, son prestige. L'emblème, constitué des montagnes formées de l'arrière de l'engin qui évolue en 6 étapes vers un avion est effacé du logo. La nouvelle identité visuelle ne garde que le mouvement, transformé sous forme de trait bleu qui vient constituer l'accent de Genève, symbolisant atterrissage ou le décollage. La typo n'est pas en reste, le tout passe en haut de casse. Et Genève est littéralement mit en avant. Le logo gagne en lisibilité. Enfin, le tout est constitué à l'aide de couleurs très sobres, du noir et du bleu. Ce logo très aéré pour le domaine aérien a été réalisé par l'Atelier Vincent Zuppinger. Il a officiellement été inauguré le 18 Avril 2011.<br /><br />Consulter les autres <a href="http://logo-bedandy.blogspot.com/search/label/transport">actus logo transport</a><br /><a href="http://4.bp.blogspot.com/-uYGAK91IoIw/TaxwBhDwGCI/AAAAAAAACxM/vPmYyj7Ass0/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img src="http://4.bp.blogspot.com/-uYGAK91IoIw/TaxwBhDwGCI/AAAAAAAACxM/vPmYyj7Ass0/s320/Image+3.png" border="0" height="267" width="320" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>433</wp:post_id>
		<wp:post_date><![CDATA[2011-04-19 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-19 07:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<wp:comment>
			<wp:comment_id>829</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-20 08:25:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-20 06:25:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A peine sorti, déjà daté.<br />Symbolique surannée et trop utilisée, couleurs éteintes et quand au choix typographique... enfin, n'a-t-on rien de mieux en 2011 que le duo Optima + Helvetica ??<br />Extrêmement décevant pour un aéroport de ce calibre, les recherches ne sont pas allées bien loin...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>830</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-20 14:32:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-20 12:32:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un petit côté cosmétique, L'Oréal,...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>831</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-20 15:06:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-20 13:06:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai complétement pensé à L'oreal quand je l'ai vu ! Bien vu Mathilde !]]></wp:comment_content>
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	<item>
		<title>Nouveau logo pour The Voices of Youth</title>
		<link>http://yannickbourenane.com/preprod/2011/04/18/nouveau-logo-pour-the-voices-of-youth/</link>
		<pubDate>Mon, 18 Apr 2011 07:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-15JcanKEOjE/Tavr73Y1eLI/AAAAAAAACxA/JNkmoUXxRkU/s1600/voices_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-15JcanKEOjE/Tavr73Y1eLI/AAAAAAAACxA/JNkmoUXxRkU/s400/voices_logo.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-32k7u8EnmJE/Tas6RMa39rI/AAAAAAAACwk/3eVRTydDfs8/s1600/voices_of_youth_01.png" style="margin-left: 1em; margin-right: 1em;"><br /></a></div><a href="http://www.voicesofyouth.org/en">The Voices of Youth</a>, qui dépend de l'UNICEF,  a décidé de revoir son identité visuelle.<br /><a name='more'></a><br /><a href="http://2.bp.blogspot.com/-WSmoiSKppFQ/Tas8BKoykDI/AAAAAAAACws/vYZcE_fwDJ8/s1600/unicef_logo.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="60" src="http://2.bp.blogspot.com/-WSmoiSKppFQ/Tas8BKoykDI/AAAAAAAACws/vYZcE_fwDJ8/s200/unicef_logo.gif" width="200" /></a><br />The Voices for Youth, en français La voix des jeunes une organisation mondiale créée par<a href="http://www.unicef.org/"> l'UNICEF </a>en 1995. Elle a pour initiative de donner la paroles aux jeunes âgés de 10 à 25 ans en leur donnant la possibilité de s'informer sur les grands enjeux sociaux, environnementaux et ou politique qui nous entourent.<br />Le nouveau logo a été conçu par l'agence Brooklyn Hyperakt.<br />Concernant la nouvelle identité visuelle la couleur bleu ciel est gardée à l'image de celui de l'UNICEF.<br />La typo évolue pour passer en haut de casse et est graissée. Un emblème est crée. A savoir, un "V" majuscule qui est formé d' empattement et constitué à l'aide d'une bulle de parole. La forme générale du logo devient carré. Le logo est maintenant plus impactant.<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Lh14y1IYPcM/Tas8CdYu9dI/AAAAAAAACww/aII3T_RBgKI/s1600/voices_of_youth_02.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="218" src="http://2.bp.blogspot.com/-Lh14y1IYPcM/Tas8CdYu9dI/AAAAAAAACww/aII3T_RBgKI/s320/voices_of_youth_02.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-CygPa3ZIldE/Tas8DVhy9eI/AAAAAAAACw0/-zRZMxLiZIo/s1600/voices_of_youth_04.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="258" src="http://1.bp.blogspot.com/-CygPa3ZIldE/Tas8DVhy9eI/AAAAAAAACw0/-zRZMxLiZIo/s320/voices_of_youth_04.jpg" width="320" /></a></div><a href="http://3.bp.blogspot.com/-2dtXUvWWEX4/Tas8ApZm6GI/AAAAAAAACwo/oiTX5Y4IVj0/s1600/20110405_175341_250_1301944447.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="221" src="http://3.bp.blogspot.com/-2dtXUvWWEX4/Tas8ApZm6GI/AAAAAAAACwo/oiTX5Y4IVj0/s320/20110405_175341_250_1301944447.png" width="320" /></a><br /><br /><br /><div style="clear: both; text-align: center;"></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-x-N98F2KIQo/Tas8Hzd71jI/AAAAAAAACw8/eXWE5Q4GKaQ/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-04-17+a%25CC%2580+20.53.34.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><a href="http://1.bp.blogspot.com/-x-N98F2KIQo/Tas8Hzd71jI/AAAAAAAACw8/eXWE5Q4GKaQ/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-04-17+a%25CC%2580+20.53.34.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-x-N98F2KIQo/Tas8Hzd71jI/AAAAAAAACw8/eXWE5Q4GKaQ/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-04-17+a%25CC%2580+20.53.34.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="214" src="http://1.bp.blogspot.com/-x-N98F2KIQo/Tas8Hzd71jI/AAAAAAAACw8/eXWE5Q4GKaQ/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-04-17+a%25CC%2580+20.53.34.png" width="320" /></a></div><a href="http://2.bp.blogspot.com/-W9AycMngZjc/Tas8EygEyzI/AAAAAAAACw4/cDceehNTzDE/s1600/voices_of_youth_07.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="221" src="http://2.bp.blogspot.com/-W9AycMngZjc/Tas8EygEyzI/AAAAAAAACw4/cDceehNTzDE/s320/voices_of_youth_07.gif" width="320" /></a><br /><br /></div><div><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>434</wp:post_id>
		<wp:post_date><![CDATA[2011-04-18 09:47:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-18 07:47:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510648577;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:8957;}i:1;a:1:{s:2:"id";i:421;}i:2;a:1:{s:2:"id";i:671;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>828</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-18 17:52:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-18 15:52:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais ce n'était pas un logo celui d'avant?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>839</wp:comment_id>
			<wp:comment_author><![CDATA[Tim]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-28 23:54:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-28 21:54:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adore !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Les derniers gagnants de Graphis</title>
		<link>http://yannickbourenane.com/preprod/2011/04/16/les-derniers-gagnants-de-graphis/</link>
		<pubDate>Fri, 15 Apr 2011 22:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-derniers-gagnants-de-graphis/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><img border="0" height="224" src="http://4.bp.blogspot.com/-1OpjhIqg-O4/TagL8IEZJpI/AAAAAAAACwI/TtAE81I11V4/s320/11002DA_A.jpg" width="320" /></div><div style="text-align: left;">Very good job de l'agence allemande KMS Team qui remporte pour la partie branding les Graphis annual awards 2011.</div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-gHfTH6tAwKA/TagL9mM-AEI/AAAAAAAACwM/aMQ8tqJ0kSA/s1600/11002DA_B.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="224" src="http://3.bp.blogspot.com/-gHfTH6tAwKA/TagL9mM-AEI/AAAAAAAACwM/aMQ8tqJ0kSA/s320/11002DA_B.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8NV1dkjKRf0/TagL-p3bQ1I/AAAAAAAACwQ/SnVxBGJIM-E/s1600/11002DA_C.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="224" src="http://2.bp.blogspot.com/-8NV1dkjKRf0/TagL-p3bQ1I/AAAAAAAACwQ/SnVxBGJIM-E/s320/11002DA_C.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-3tOYtDSMU9Y/TagL-6-3MzI/AAAAAAAACwU/30PMfaW5_fw/s1600/11002DA_D.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="224" src="http://2.bp.blogspot.com/-3tOYtDSMU9Y/TagL-6-3MzI/AAAAAAAACwU/30PMfaW5_fw/s320/11002DA_D.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-JHPh_-CSWk8/TagL_VKTRPI/AAAAAAAACwY/LtuU3Iqd-AQ/s1600/11002DA_E.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="224" src="http://2.bp.blogspot.com/-JHPh_-CSWk8/TagL_VKTRPI/AAAAAAAACwY/LtuU3Iqd-AQ/s320/11002DA_E.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>435</wp:post_id>
		<wp:post_date><![CDATA[2011-04-16 00:11:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-15 22:11:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509946285;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2766;}i:1;a:1:{s:2:"id";i:153;}i:2;a:1:{s:2:"id";i:3263;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>824</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-16 16:35:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-16 14:35:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un boulot sérieux, efficace… Allemand quoi !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>827</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-18 17:48:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-18 15:48:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La classe, j'adore :) malgré le petit côté circuit de F1]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Les Pages Jaunes revoient leur identité</title>
		<link>http://yannickbourenane.com/preprod/2011/04/15/les-pages-jaunes-revoient-leur-identite/</link>
		<pubDate>Fri, 15 Apr 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-pages-jaunes-revoient-leur-identite/</guid>
		<description></description>
		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-AZHFN6mks5o/TaclxlhWNRI/AAAAAAAACwE/4WtA9GJ1iNY/s1600/logo-pages-jaunes.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-AZHFN6mks5o/TaclxlhWNRI/AAAAAAAACwE/4WtA9GJ1iNY/s400/logo-pages-jaunes.jpg" width="400" /></a></div><br />L'annuaire des professionnels, <span></span><a href="http://www.pagesjaunes.fr/">Pages Jaunes<span></span></a>, lifte son logo.<br /><a name='more'></a></div><div>A l'heure où le bottin n'est plus que de l'histoire ancienne au même titre que le minitel, les smartphones et autres service de géolocalisation ne cessent de grandir et <a href="http://www.pagesjaunes.fr/">Pages Jaunes </a>se devait de réagir afin de confirmer sa place en tant que leader sur le marché de l'information locale. La nouvelle identité, conçue par Publicis Royalties utilise les codes web et incarne une relation de complicité avec ses utilisateurs tout comme ses annonceurs, elle dénote d'une distanciation supplémentaire à l’égard des annuaires imprimés. Dans cette nouvelle identité, le sourire est maintenu mais dans une version plus moderne et structurée, il devient un visage complet. Cette nouvelle identité s'inscrit dans une nouvelle stratégie de marque axée sur un positionnement digital-local avec la signature "PagesJaunes, vivre ici". </div><div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-i5QuhB5y6Y4/TdTnmFf3MlI/AAAAAAAAC-Q/UaEXI0COdeU/s1600/PagesJaunes-08.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="266" src="http://1.bp.blogspot.com/-i5QuhB5y6Y4/TdTnmFf3MlI/AAAAAAAAC-Q/UaEXI0COdeU/s400/PagesJaunes-08.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-90baWSNg2gU/TdTnmTH9pxI/AAAAAAAAC-U/yZLH3mimIrM/s1600/PagesJaunes-09-1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="266" src="http://3.bp.blogspot.com/-90baWSNg2gU/TdTnmTH9pxI/AAAAAAAAC-U/yZLH3mimIrM/s400/PagesJaunes-09-1.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-cubz4ztSQtc/TdTnnxnFDMI/AAAAAAAAC-g/3WkJ5RoIJsE/s1600/PagesJaunes-16.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="266" src="http://1.bp.blogspot.com/-cubz4ztSQtc/TdTnnxnFDMI/AAAAAAAAC-g/3WkJ5RoIJsE/s400/PagesJaunes-16.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-QW3l_vYNflo/TdTnoDQcAMI/AAAAAAAAC-k/y3ozss9G-74/s1600/PagesJaunes-17.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="266" src="http://4.bp.blogspot.com/-QW3l_vYNflo/TdTnoDQcAMI/AAAAAAAAC-k/y3ozss9G-74/s400/PagesJaunes-17.jpg" width="400" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Une nouvelle identité expliquée au travers d'une petite vidéo :<br /><br /></div><div><object height="269" width="480"><param name="movie" value="http://www.dailymotion.com/swf/video/xi135h?theme=none"><param name="allowFullScreen" value="true"><param name="allowScriptAccess" value="always"><param name="wmode" value="transparent"><embed type="application/x-shockwave-flash" src="http://www.dailymotion.com/swf/video/xi135h?theme=none" width="480" height="269" wmode="transparent" allowfullscreen="true" allowscriptaccess="always"></embed></object><br /><a href="http://www.dailymotion.com/video/xi135h_le-nouveau-visage-de-pagesjaunes_lifestyle" target="_blank">Le nouveau visage de PagesJaunes</a> <i>par <a href="http://www.dailymotion.com/PagesJaunesGroupe" target="_blank">PagesJaunesGroupe</a></i></div><div><br /></div><div>Voici les nouveaux spots publicitaire Pages Jaunes:</div><div><br /></div><div><object height="269" width="480"><param name="movie" value="http://www.dailymotion.com/swf/video/xi11kg?theme=none"><param name="allowFullScreen" value="true"><param name="allowScriptAccess" value="always"><param name="wmode" value="transparent"><embed type="application/x-shockwave-flash" src="http://www.dailymotion.com/swf/video/xi11kg?theme=none" width="480" height="269" wmode="transparent" allowfullscreen="true" allowscriptaccess="always"></embed></object><br /><a href="http://www.dailymotion.com/video/xi11kg_nouveau-film-pub-pagesjaunes_lifestyle" target="_blank">Nouveau film pub PagesJaunes</a> <i>par <a href="http://www.dailymotion.com/PagesJaunesGroupe" target="_blank">PagesJaunesGroupe</a></i></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>436</wp:post_id>
		<wp:post_date><![CDATA[2011-04-15 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-15 07:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-pages-jaunes-revoient-leur-identite]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510637851;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:352;}i:1;a:1:{s:2:"id";i:5117;}i:2;a:1:{s:2:"id";i:563;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>811</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-15 10:43:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-15 08:43:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par l'auteur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>812</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-15 10:45:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-15 08:45:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Déjà je n'aime pas trop les logos souriants à la Amazone et cie qui déferlent en ce moment. Mais pour le coup là, celui est pour moi un échec. Comment peut-on à ce point ses banaliser]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>813</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-15 10:49:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-15 08:49:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[heu..."n'est plus que de l'histoire" et il y en a quelques autres...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>814</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-15 10:57:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-15 08:57:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci Anonyme, c'est corrigé.<br />Et pour STTZ, l'agence est Publicis Royalties, cela a été réalisé en amont d'une campagne conçue par BETC Euro RSCG.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>815</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-15 10:58:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-15 08:58:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ERRATUM : Je suis fatigué aujourd'hui, désolé .<br /><br />J'aimerai connaître le nom de l'agence à l'origine de cette nouvelle identité. Pour ma part, je pense que ce logo est simple et dynamique comme le service qu'il propose !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>816</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-15 14:31:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-15 12:31:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Heu, Merci Jules !?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>817</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-15 14:57:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-15 12:57:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je valide que ce nouveau logo ressemble à l'ancien logo jules. Je ne sais pas si on peut parler de plagiat !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>818</wp:comment_id>
			<wp:comment_author><![CDATA[Pierre Berget - Directeur artistique]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13321681222786707203</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-15 15:59:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-15 13:59:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne trouve pas qu'on puisse parler de plagiat. Certes le logo de Jules comportait cette ponctuation similaire à la forme de l'œil et composait sur la cartouche de fond un visage souriant. Mais en l'occurrence, la courbe avait l'utilité d'être le J de Jules. Dans les Pagesjaunes, l'usage n'est pas le même, la courbe est différente. L'ancien logo de Jules fait probablement partie des images enregistrées dans le patrimoine visuel de celui qui a conçu le logotype des Pagesjaunes, de là à parler de plagiat, je pense qu'il y a un pas supplémentaire.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>819</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.jenesaispas.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-15 17:37:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-15 15:37:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Changement très agréable. <br /><br />On ne modifie pas les fondamentales (couleurs, sourire) et on ajoute une touche de modernité.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>820</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.jenesaispas.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-15 17:50:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-15 15:50:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[EDIT: Fondamentaux]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>821</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-15 21:46:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-15 19:46:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[pas mal le j repris pour un visage. Changement intéressant.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>825</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-16 16:41:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-16 14:41:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le énième logo en bouton… Ça devient lassant !<br />Je serais curieux de voir la déclinaison sur la papeterie… ça doit valoir son pesant de cacahuètes !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>826</wp:comment_id>
			<wp:comment_author><![CDATA[AroundCasanova]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://aroundcasanova.tumblr.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-17 14:28:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-17 12:28:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,<br />J'aurais tendance a croire que le visage pleur mais bon surfer sur la vague des contours arrondis App iPhone, je pense qu'il y avait mieux a trouver, une valeur identitaire unique et qui se distinguerai tout en se rapprochant du logo des Yellow Pages aux Etats-Unis !<br /><br />Sinon bon c'est pas mal.. ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>842</wp:comment_id>
			<wp:comment_author><![CDATA[mondieu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-01 00:12:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-30 22:12:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quel... RATAGE!!! Un mot : bravo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>Jeu : less is more</title>
		<link>http://yannickbourenane.com/preprod/2011/04/14/jeu-less-is-more/</link>
		<pubDate>Thu, 14 Apr 2011 08:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/jeu-less-is-more/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-lp29-CEuNXA/TaauKWz9QmI/AAAAAAAACvs/FmkRNomNRIY/s1600/logo+rouge2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://4.bp.blogspot.com/-lp29-CEuNXA/TaauKWz9QmI/AAAAAAAACvs/FmkRNomNRIY/s320/logo+rouge2.jpg" width="320" /></a></div><a href="http://www.wearedorothy.com/">Petit jeu</a> : c'est les vacances, reconnaissez-vous ces marques sans leur nom ? De l'utilité d'avoir une forme et une couleur reconnaissable... <br /><a href="http://www.wearedorothy.com/"></a><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-nnzDbnAXnHQ/TaauK5IJiqI/AAAAAAAACvw/zJCpLLJtbMU/s1600/logo-rouge.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://1.bp.blogspot.com/-nnzDbnAXnHQ/TaauK5IJiqI/AAAAAAAACvw/zJCpLLJtbMU/s320/logo-rouge.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-aW_IMojIB7U/TaauL8a-CtI/AAAAAAAACv0/pPdAprxah3o/s1600/logo-vert.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://2.bp.blogspot.com/-aW_IMojIB7U/TaauL8a-CtI/AAAAAAAACv0/pPdAprxah3o/s320/logo-vert.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-yABRkDST-ts/TaauMLp_AfI/AAAAAAAACv4/H3RdLbzTEsE/s1600/logo3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://4.bp.blogspot.com/-yABRkDST-ts/TaauMLp_AfI/AAAAAAAACv4/H3RdLbzTEsE/s320/logo3.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-fggDUhGhzhs/TaauMg9q7aI/AAAAAAAACv8/NByLSQDIDqU/s1600/logo4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://4.bp.blogspot.com/-fggDUhGhzhs/TaauMg9q7aI/AAAAAAAACv8/NByLSQDIDqU/s320/logo4.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-_8xaOlYHT0k/TaauM7gP_xI/AAAAAAAACwA/hf2wSWfqT94/s1600/logo5.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://4.bp.blogspot.com/-_8xaOlYHT0k/TaauM7gP_xI/AAAAAAAACwA/hf2wSWfqT94/s320/logo5.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>437</wp:post_id>
		<wp:post_date><![CDATA[2011-04-14 10:21:00]]></wp:post_date>
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		<wp:post_name><![CDATA[jeu-less-is-more]]></wp:post_name>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>810</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.brandbrothers.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-14 10:41:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-14 08:41:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Coca-Cola, Levi's, Heineken, Kodak, Mastercard, Chupa Chups]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>822</wp:comment_id>
			<wp:comment_author><![CDATA[Aurélie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://blog.pasqunpeu.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-15 23:08:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-15 21:08:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ne manque que <a href="http://blog.pasqunpeu.fr/art-du-less-is-more-en-7-logos/" rel="nofollow">burger king</a> ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1260</wp:comment_id>
			<wp:comment_author><![CDATA[anonyme logo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-08 15:25:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-08 14:25:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[fastOOOche]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>La bière danoise Carlsberg revoit son univers de marque</title>
		<link>http://yannickbourenane.com/preprod/2011/04/14/la-biere-danoise-carlsberg-revoit-son-univers-de-marque/</link>
		<pubDate>Thu, 14 Apr 2011 08:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-biere-danoise-carlsberg-revoit-son-univers-de-marque/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-S7vz8DL7coA/TaY1m5bidNI/AAAAAAAACvg/Md1NyReE7dc/s1600/logo-carlsberg.jpg"><img src="http://3.bp.blogspot.com/-S7vz8DL7coA/TaY1m5bidNI/AAAAAAAACvg/Md1NyReE7dc/s400/logo-carlsberg.jpg" alt="" width="400" height="345" border="0" /></a></div>
<a href="http://www.carlsberggroup.com/Pages/default.aspx">Le groupe brasicole danois CarlsbergGroup</a> est l'une des quatrième plus grande brasserie au monde et compte plus de 41.000 employers à travers le monde et se démarque par un degré de diversité aussi bien dans ses marques que dans ses marchés.
<a name="more"></a>
Son portefeuille de bières comprend 500 marques tels que Carlsberg, Kronenbourg 1664, Baltika et évolue aussi bien en terme de volume, prix, public et secteurs géographique. Dans un soucis de repositionnement de la marque et de doubler ses profits pour 2015, <a href="http://www.carlsberg.com/">Carlsberg</a> revoit son identité visuelle et élargies ses canaux de distribution. Celle-ci s'axe sur un slogan bien particulier <b>"cela suppose une Carlsberg"</b> qui s'axe sur une notion d'effort récompensé.

Dans ce lifting le logo et la bouteille ne changent pas, c'est plus l'univers construit autour de la marque qui évolue. Au travers de cette nouvelle identité, Carlsberg met l'accent sur une cible plus jeune et fun et compte bien devenir plus cohérent, attractif et distinctif. À compter d'aujourd'hui, ce nouveau positionnement sera déployé à travers différents supports de communication et des circuits de commercialisation à l'aide de l'agence Uniform basée à Liverpool. Une nouvelle campagne télévisée sera lancée tout au long de 2011 pour renforcer ce nouveau positionnement de marque.
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-sJdkZswf550/TaY1tmo1TjI/AAAAAAAACvo/SB3C99RSUFU/s1600/carlsberg_logo.jpg"><img src="http://4.bp.blogspot.com/-sJdkZswf550/TaY1tmo1TjI/AAAAAAAACvo/SB3C99RSUFU/s320/carlsberg_logo.jpg" alt="" width="320" height="180" border="0" /></a></div>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-f49uJi8aWzg/TaY1tVf9LEI/AAAAAAAACvk/ML2_q-MTPHc/s1600/carlsberg_bottle_hero.jpg"><img src="http://2.bp.blogspot.com/-f49uJi8aWzg/TaY1tVf9LEI/AAAAAAAACvk/ML2_q-MTPHc/s320/carlsberg_bottle_hero.jpg" alt="" width="320" height="231" border="0" /></a></div>
<iframe title="YouTube video player" src="http://www.youtube.com/embed/IFJ9XLWN2rE" width="480" height="300" frameborder="0" allowfullscreen="allowfullscreen"></iframe>

<a href="http://www.carlsberggroup.com/investor/news/Pages/ThatcallsforaCarlsbergPR02.aspx">Source</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>438</wp:post_id>
		<wp:post_date><![CDATA[2011-04-14 10:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-14 08:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509147740;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14051;}i:1;a:1:{s:2:"id";i:13382;}i:2;a:1:{s:2:"id";i:14023;}}}}]]></wp:meta_value>
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	<item>
		<title>Les restaurants Courtepaille fêtent leurs cinquante ans</title>
		<link>http://yannickbourenane.com/preprod/2011/04/13/les-restaurants-courtepaille-fetent-leurs-cinquante-ans/</link>
		<pubDate>Wed, 13 Apr 2011 14:10:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-xasddB80oxs/TaWwDd5dsuI/AAAAAAAACu8/ur8kK4Ac2n4/s1600/logo-courtepaille.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-xasddB80oxs/TaWwDd5dsuI/AAAAAAAACu8/ur8kK4Ac2n4/s400/logo-courtepaille.jpg" width="400" /></a></div><br /><br />A l'occasion de ses cinquante ans la chaîne de restaurant Courtepaille lifte son logo. Avec une histoire qui débute en 1961 et un récent déploiement à l'international, les grills Courtepaille se devaient de rester dans la course. Pour ce faire la chaîne a fait appel à l'agence Dragon Rouge pour lifter leur identité.<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-02EPnXbLZIk/TaWwZ9pqQyI/AAAAAAAACvE/Olfyr5XcoeA/s1600/arton1408-de851.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://2.bp.blogspot.com/-02EPnXbLZIk/TaWwZ9pqQyI/AAAAAAAACvE/Olfyr5XcoeA/s320/arton1408-de851.jpg" width="320" /></a></div><br />Dans un soucis de retour aux sources et de modernité, cette nouvelle identité vient conforter le positionnement de la marque en venant souligné le mot Grill avec un toit en chaume rouge. Le mot Grill et le nom ont étaient scindés en deux parties distinctes afin de donner "une meilleure lisibilité de la<br />marque".<br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-OBlgf5PRbJk/TaWwi3zK6bI/AAAAAAAACvI/q5i57bzdkl8/s1600/arton1397-6430f.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://2.bp.blogspot.com/-OBlgf5PRbJk/TaWwi3zK6bI/AAAAAAAACvI/q5i57bzdkl8/s320/arton1397-6430f.jpg" width="320" /></a></div><div style="clear: both; text-align: auto;"><br /></div>Les codes couleurs ont eux aussi étaient revus en conséquence et font d'avantages référence à l'univers gustatif de la marque (à travers des jeux de rouges et marrons) que sa précédente version. La typographie quant à elle devient plus structurée et passe ainsi d'une typo "mal dessinée" a une typo à empattement qui vient asseoir l'ensemble. Cette nouvelle identité est déclinée sur tous les supports de communication de la chaîne, à savoir: cartes, sets de table, enseigne, site internet, tenues de service...<br />Une application mobiles et GPS vient aussi faire son apparition. Ce déploiement est éffectif sur les 222 restaurants France. Une nouvelle identité qui oscille entre nostalgie et modernité.<br /><br /><div style="clear: both; text-align: center;"></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-dbs9UhWS3Qs/TaWwkfWJuRI/AAAAAAAACvQ/IenO7I5xyno/s1600/arton1399-15d79.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://2.bp.blogspot.com/-dbs9UhWS3Qs/TaWwkfWJuRI/AAAAAAAACvQ/IenO7I5xyno/s320/arton1399-15d79.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-gGiVlWdCGUA/TaWwlOT2xxI/AAAAAAAACvU/HJS2MIhMExg/s1600/arton1406-c48cc.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://4.bp.blogspot.com/-gGiVlWdCGUA/TaWwlOT2xxI/AAAAAAAACvU/HJS2MIhMExg/s320/arton1406-c48cc.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-UQOq3it063U/TaWwmASfIkI/AAAAAAAACvY/Pk6vnQZ6CRw/s1600/arton1407-4d134.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://3.bp.blogspot.com/-UQOq3it063U/TaWwmASfIkI/AAAAAAAACvY/Pk6vnQZ6CRw/s320/arton1407-4d134.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ZyGwJv6GhaI/TaWxh64lS-I/AAAAAAAACvc/74smuHBXR1o/s1600/logo-courtepaille-siteweb.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="208" src="http://2.bp.blogspot.com/-ZyGwJv6GhaI/TaWxh64lS-I/AAAAAAAACvc/74smuHBXR1o/s320/logo-courtepaille-siteweb.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div>]]></content:encoded>
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		<wp:post_id>439</wp:post_id>
		<wp:post_date><![CDATA[2011-04-13 16:10:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-13 14:10:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Lifting made in Taïwan</title>
		<link>http://yannickbourenane.com/preprod/2011/04/13/lifting-made-in-taiwan/</link>
		<pubDate>Wed, 13 Apr 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-t9yvE85wvys/TaQo3xa6raI/AAAAAAAACuE/Ey9SCV84F80/s1600/acer_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-t9yvE85wvys/TaQo3xa6raI/AAAAAAAACuE/Ey9SCV84F80/s400/acer_logo.jpg" width="400" /></a></div><br /><br /><a href="http://www.acer.fr/ac/fr/FR/content/home">Acer</a> fait encore parler d'elle. Après la démission de son PDG Gianfranco Lanci fin Mars 2011, la marque Taïwanaise décide de lifter son identité visuelle.<br /><br /><a name='more'></a><br /><br /><a href="http://4.bp.blogspot.com/-F7q-8jxHmV4/TaQtiQGul-I/AAAAAAAACuI/uu-OSPHE66A/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="264" src="http://4.bp.blogspot.com/-F7q-8jxHmV4/TaQtiQGul-I/AAAAAAAACuI/uu-OSPHE66A/s320/Image+2.png" width="320" /></a>L'entreprise Acer, ou Acer Incorporated est un constructeur informatique made in Taïwan qui existe depuis 1976. Ce constructeur d'ordinateurs, de moniteurs et autres périphériques informatiques a été fondé par Stan Shih.<br />Suite à une incompatibilité d'humeur avec le conseil d'administration en place au sein de Acer, son PDG a décidé de quitter l'entreprise. Les trois derniers mauvais trimestres et l'explosion des smart-phones et tablettes sur le marché en serait plutôt la cause.<br />Afin de renouveler son image de marque l'entreprise a décidé d'un changement typographique et colorimétrique pour son identité visuelle. La typo est graissée et reste en bas de casse. Les lettres sont plus arrondies et souples. Et la marque décide de troquer son vert foncé pour un vert pomme "flashy". Ce lifting permet à la marque de se renouveler mais aussi et surtout de faire parler d'elle.  <br /><br /><br />Lire l'article du <a href="http://www.lefigaro.fr/societes/2011/03/31/04015-20110331ARTFIG00834-demission-forcee-du-president-d-acer.php">Figaro</a> sur la démission de Gianfranco Lanci.<br />Consulter les actus <a href="http://logo-bedandy.blogspot.com/search/label/nouvelles%20technos">logos nouvelles technologies</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>440</wp:post_id>
		<wp:post_date><![CDATA[2011-04-13 09:00:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>844</wp:comment_id>
			<wp:comment_author><![CDATA[anyway]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-01 00:21:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-30 22:21:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Waouw, le méga gros changement ^^! En effet, ça valait l'coup...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1274</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-09 22:40:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-09 21:40:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et un changement... très réussis et ouf il ont dit adieu au e qui fesait tache]]></wp:comment_content>
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		<title>42ème palmarès des DA</title>
		<link>http://yannickbourenane.com/preprod/2011/04/12/42eme-palmares-des-da/</link>
		<pubDate>Tue, 12 Apr 2011 13:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-UMsMTly1jKA/TaRQpi4LE0I/AAAAAAAACu0/xw4dGzSM5n4/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://3.bp.blogspot.com/-UMsMTly1jKA/TaRQpi4LE0I/AAAAAAAACu0/xw4dGzSM5n4/s320/Image+1.png" width="320" /></a></div> Pour l'édition 2010, ce sont les bons faiseurs avec la marque Lupains qui remportent le<a href="http://www.leclubdesad.org/archives/archives.php?annee=2010&media=296&secteur=&recompense=&annonceur=&prodmarque=&agence=&concepteur=&realisateur=&redacteur=&production=&dirartistique=&illustrateur=&dircreation=&realmultimedia=&photographe=&autreinter=&Submit=Rechercher&plage=0"> prix du design de l'identité visuelle de la part du club des DA</a>.<br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-hvg9Pi3vIp0/TaRQqmIujJI/AAAAAAAACu4/q5W7C5efk-A/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="225" src="http://1.bp.blogspot.com/-hvg9Pi3vIp0/TaRQqmIujJI/AAAAAAAACu4/q5W7C5efk-A/s320/Image+2.png" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>441</wp:post_id>
		<wp:post_date><![CDATA[2011-04-12 15:17:00]]></wp:post_date>
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		<title>Changement de marque pour l&#039;agglo de Carcassonne</title>
		<link>http://yannickbourenane.com/preprod/2011/04/12/changement-de-marque-pour-lagglo-de-carcassonne/</link>
		<pubDate>Tue, 12 Apr 2011 07:00:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-4lfgtWa7muA/TaNAAIj1JpI/AAAAAAAACts/9sEA8tHrcp8/s1600/logo_carcassonne.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="157" src="http://1.bp.blogspot.com/-4lfgtWa7muA/TaNAAIj1JpI/AAAAAAAACts/9sEA8tHrcp8/s400/logo_carcassonne.jpg" width="400" /></a></div><br /><a href="http://www.agglocarcassonnais.fr/">L'agglomération de Carcassonne</a> décide de renouveler son identité visuelle. Elle fête cette année ses 10 ans d'existence. <br /><br /><a name='more'></a><a href="http://4.bp.blogspot.com/-Yha4j3By7Jw/TaNDQFPsc5I/AAAAAAAACtw/NIad3IsEeOQ/s1600/Image+7.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="229" src="http://4.bp.blogspot.com/-Yha4j3By7Jw/TaNDQFPsc5I/AAAAAAAACtw/NIad3IsEeOQ/s320/Image+7.png" width="320" /></a>Depuis le 8 Avril 2011 les 23 communes que forment l'agglo de Carcassonne sont représentées par une nouvelle identité graphique. Créée en 2001, il est vrai que le logo qui lui était attribué commençait à vieillir. Le nom est également revu, autrefois appelé Communauté d'agglomération de Carcassonne (CAC) elle est aujourd'hui désignée comme Carcassonne Agglo. Ce changement de marque se veut plus simple et plus compréhensible mais également plus actuel. <br />La ville de Carcassonne agit, au sein de l'agglo, comme le véritable moteur économique. <br />Concernant l'identité visuelle, tout est changé. L'emblème hexagonale est gardé mais est complétement revu. Il est désormais beaucoup plus petit et placé en haut à droite du nom de la marque. Les couleurs pastelles sont modifiées pour des teintes beaucoup plus tranchées. Mais, les bases colorimétriques sont gardées. La typo mute aussi, fini les hauts de casse. La ville opte pour une typo à empattement tout en bas de casse sauf pour la signature. Alternance de gras et de typo standard. La forme globale change pour quelque chose de plus rectangulaire. Le nom, on l'a dit est rétréci.<br />Concernant la signature choisie elle fait écho à l'ambition de la nouvelle gouvernance, l'audace trait de caractère historiquement associé au peuple de ce territoire. Et enfin, afin de mettre en avant la diversité  des identités rassemblées en un projet communautaire commun le mot "terres" est au pluriel.<br /><br />Le teasing de la nouvelle campagne de communication de Carcassonne agglo : <br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-z-UmgfMiHuU/TaNDRhplGGI/AAAAAAAACt4/RA8cdW1dBoI/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="169" src="http://3.bp.blogspot.com/-z-UmgfMiHuU/TaNDRhplGGI/AAAAAAAACt4/RA8cdW1dBoI/s320/Image+5.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/--xfuhxf3tBQ/TaNDSqCiOJI/AAAAAAAACt8/Sog25FwD8fs/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="170" src="http://2.bp.blogspot.com/--xfuhxf3tBQ/TaNDSqCiOJI/AAAAAAAACt8/Sog25FwD8fs/s320/Image+4.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-zBNwbiQY1sM/TaNDTSAlbyI/AAAAAAAACuA/79DAjWKpYt0/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="238" src="http://3.bp.blogspot.com/-zBNwbiQY1sM/TaNDTSAlbyI/AAAAAAAACuA/79DAjWKpYt0/s320/Image+6.png" width="320" /></a></div> Le film officiel de Carcassonne Agglo :<br /><br /><div style="clear: both; text-align: center;"><object width="320" height="266" class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://1.gvt0.com/vi/W7QBNkxra80/0.jpg"><param name="movie" value="http://www.youtube.com/v/W7QBNkxra80&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266" src="http://www.youtube.com/v/W7QBNkxra80&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div><br />Consulter les<a href="http://logo-bedandy.blogspot.com/search/label/public"> actus logo public</a><br />Vous êtes susceptibles d'aimer <a href="http://logo-bedandy.blogspot.com/search/label/ville">actus logo ville</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>442</wp:post_id>
		<wp:post_date><![CDATA[2011-04-12 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-12 07:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[changement-de-marque-pour-lagglo-de-carcassonne]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>808</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-12 11:34:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-12 09:34:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai juste une réticence sur le mot Agglo qui signifie plus "Parpaing" qu'agglomération dans l'esprit des gens !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>809</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-12 21:07:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-12 19:07:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonne nouvelle que ce nouveau logo, l'ancien aux tons pastel était devenu très moche ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>823</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-16 16:34:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-16 14:34:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un contre pied graphique intéressant par rapport aux identités habituelles des agglomérations qui sont fades et qui ont tendance à être dans le même moule. Voilà une agglomération qui se réapproprie sont identité]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>Courtepaille évolue pour ses 50 ans</title>
		<link>http://yannickbourenane.com/preprod/2011/04/11/courtepaille-evolue-pour-ses-50-ans/</link>
		<pubDate>Mon, 11 Apr 2011 09:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/-0H0s4gySZNE/ThrFhwV-YnI/AAAAAAAAAU0/auJOa0SYib4/s1600/CourtePaille_logo.jpg"><img alt="" border="0" height="158" id="BLOGGER_PHOTO_ID_5628027868056281714" src="http://2.bp.blogspot.com/-0H0s4gySZNE/ThrFhwV-YnI/AAAAAAAAAU0/auJOa0SYib4/s400/CourtePaille_logo.jpg" style="display: block; margin: 0px auto 10px; text-align: center;" width="400" /></a><br /><br />A l'occasion de ses 50 ans les restaurants <a href="http://www.courtepaille.com/index.php">Courtepaille</a> changent leur identité visuelle ainsi que leur univers graphique. La chaîne a fait appel à Dragon Rouge pour rénover son logo, sa ligne de vaisselle, la tenue du personnel, la décoration intérieur et l'architecture externe des établissements.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>443</wp:post_id>
		<wp:post_date><![CDATA[2011-04-11 11:39:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510341280;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2570;}i:1;a:1:{s:2:"id";i:11504;}i:2;a:1:{s:2:"id";i:98;}}}}]]></wp:meta_value>
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		<title>Nettoyage de printemps à la Malta Post</title>
		<link>http://yannickbourenane.com/preprod/2011/04/11/nettoyage-de-printemps-a-la-malta-post/</link>
		<pubDate>Mon, 11 Apr 2011 07:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-DVf97ECbUKg/TaKxNZDJenI/AAAAAAAACto/wXRTOoki-Tg/s1600/maltapost.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-DVf97ECbUKg/TaKxNZDJenI/AAAAAAAACto/wXRTOoki-Tg/s400/maltapost.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-DVf97ECbUKg/TaKxNZDJenI/AAAAAAAACto/wXRTOoki-Tg/s1600/maltapost.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>L'opérateur postal national de Malte décide de revoir son identité visuelle. Et il est difficile de comprendre pourquoi. <br /><a name='more'></a><br />Le plus petit état de l'Union Européenne a décidé, afin d'ouvrir de nouveaux marchés pour les services postaux, d'opérer une refonte totale de l'identité de la marque. Cette idée ressort des propos du directeur général de Malta Post. <br />A savoir que Malte a rejoint la zone euro depuis le 1er Janvier 2008.<br />Concernant l'identité visuelle, le changement  est radical. Les couleurs sont totalement revues. Le bleu et le jaune sont supprimés pour un logo rouge, blanc et noir à l'image du drapeau de l'île. Il semblerait que la marque veut redonner une image plus traditionnelle auprès de ses clients. La typo est également modifiée, le haut de casse est remplacé pour des minuscules et le tout passe en italique. La forme rectangulaire du logo s'efface pour quelque de plus carré. La cartouche bleu est remplacée par une cartouche rouge avec un bloc blanc sous le nom de la marque. Le symbole € avec ses vagues jaunes quitte également l'identité visuelle pour un cor de chasse équipé de la croix maltaise. Bref, tout est supprimé et il est difficile d'en comprendre la réelle signification.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-hYmVno10K7M/TaIrLbGc1fI/AAAAAAAACtk/OjlCQ0Yn7TM/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-04-11+a%25CC%2580+00.11.31.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="231" src="http://1.bp.blogspot.com/-hYmVno10K7M/TaIrLbGc1fI/AAAAAAAACtk/OjlCQ0Yn7TM/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-04-11+a%25CC%2580+00.11.31.png" width="400" /></a></div>Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/services">actus logos service</a><br /><a href="http://logo-bedandy.blogspot.com/search/label/europe">Actus logo Europe</a><br /><span style="font-family: arial,sans-serif;"><span style="font-family: Times;"><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>444</wp:post_id>
		<wp:post_date><![CDATA[2011-04-11 09:46:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Le bouquet Canal +, un quelque chose en plus ?</title>
		<link>http://yannickbourenane.com/preprod/2011/05/23/le-bouquet-canal-un-quelque-chose-en-plus/</link>
		<pubDate>Mon, 23 May 2011 07:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-onNHRL2Az0A/TdEo0dVuzvI/AAAAAAAAC6A/S50OFYiCJNc/s1600/canalsat_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="157" src="http://2.bp.blogspot.com/-onNHRL2Az0A/TdEo0dVuzvI/AAAAAAAAC6A/S50OFYiCJNc/s400/canalsat_logo.jpg" width="400" /></a></div><br />Depuis le 17 Mai 2011, <a href="http://www.canalplus.fr/">Canal +</a> offre un nouvel habillage à l'ensemble de ses chaînes thématiques. Chacune aura son petit plus.<br /><br /><a name='more'></a>Toutes les chaînes disposent désormais du "+" pour montrer leur appartenance à un même groupe.<br />La chaîne <a href="http://www.cinecinema.fr/">Ciné Cinéma</a> devient Ciné +. Les sept autres chaînes Ciné dont Ciné Cinéma émotion, Ciné Cinéma Frisson ou encore Ciné Cinéma Club par exemple deviennent Ciné + Emotion, Ciné + Frisson et Ciné + Club. <br /><br />Les habillages à l'antenne sont également modifiés et harmonisés. Différentes agences ont travaillées sur le projet : Devilfish s'est vue accordée la refonte des chaînes cinéma, Dream on des chaînes sport, Water NYC de <a href="http://www.comedie.com/">Comédie</a>, Vector Soul s'est chargée de <a href="http://www.teletoon.fr/">Télétoon</a> et enfin Gédéon s'est occupée des chaînes <a href="http://www.piwi.fr/">Piwi</a> et <a href="http://www.planete.tm.fr/">Planète</a>.<br /><br />L'idée des cartouches de couleurs est gardée. Chacune garde sa couleur de base exceptée Cine + Star, qui passe du orange au violet. Ciné + Club a désormais une cartouche bleu plus claire, la chaîne InfoSport passe au vert, Planete + No Limite devient jaune. La chaîne enfant, Teletoon, voit ses couleurs passer au rouge et au violet. Piwi perd le orange de son "i".<br />A contrario des autres, la cartouche de couleur de Ciné + passe derrière le nom de la chaîne. <br />La typographie des quatre chaînes Planete s'accorde avec celle de ses voisines. <br />Une nouvelle chaîne HD est ajoutée au bouquet, il s'agit de <a href="http://www.mezzo.tv/recevoir-mezzo">Mezzo </a>Live HD. <br /><br />Les 20 chaînes du groupe sont désormais toutes accordées<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-njFrY65b7EU/TdEqowIzZrI/AAAAAAAAC6Q/dhvjfD3aS3M/s1600/mth-logos-cineplus.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="143" src="http://4.bp.blogspot.com/-njFrY65b7EU/TdEqowIzZrI/AAAAAAAAC6Q/dhvjfD3aS3M/s400/mth-logos-cineplus.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-jUnaUMXE9-M/TdOD9CEvTjI/AAAAAAAAC80/ANIw9eWXhFg/s1600/mth-2011-cineplus-cinestar.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="90" src="http://4.bp.blogspot.com/-jUnaUMXE9-M/TdOD9CEvTjI/AAAAAAAAC80/ANIw9eWXhFg/s320/mth-2011-cineplus-cinestar.jpg" width="320" /></a></div><a href="http://2.bp.blogspot.com/-TaPoG3aqH4M/TdEqmh_JN-I/AAAAAAAAC6I/yIrFZKNonqk/s1600/canal%252Bchaines.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="166" src="http://2.bp.blogspot.com/-TaPoG3aqH4M/TdEqmh_JN-I/AAAAAAAAC6I/yIrFZKNonqk/s400/canal%252Bchaines.png" width="400" /></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-eOCSs496R8E/TdEqnp1PSjI/AAAAAAAAC6M/hIQ-nzTLo5E/s1600/mth-2011-cineplus-cinestar.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a></div><br />Consulter l<a href="http://logo-bedandy.blogspot.com/search/label/media">'actu logos des médias </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>405</wp:post_id>
		<wp:post_date><![CDATA[2011-05-23 09:47:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-23 07:47:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510368898;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1043;}i:1;a:1:{s:2:"id";i:1237;}i:2;a:1:{s:2:"id";i:842;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>871</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.pouet.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-23 17:48:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-23 15:48:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Des changements très agréable ! Sauf le logo Comédie qui perd toute sa beauté.<br /><br />Juste pour signaler que les chaînes Jimmy, Cuisine.tv et Seasons n'ont pas changé de logos malgré qu'ils appartiennent à MultiThématique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>881</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-05-31 23:18:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-31 21:18:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[mais... QUELLE HO-RREUR!!!!!!!!!!!!!!!!!!]]></wp:comment_content>
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			<wp:comment_id>882</wp:comment_id>
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			<wp:comment_date><![CDATA[2011-06-01 00:04:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-31 22:04:25]]></wp:comment_date_gmt>
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		<wp:comment>
			<wp:comment_id>883</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-06-01 00:04:55]]></wp:comment_date>
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	<item>
		<title>Le Nouveau Nouvel Obs&#039;</title>
		<link>http://yannickbourenane.com/preprod/2011/05/20/le-nouveau-nouvel-obs/</link>
		<pubDate>Fri, 20 May 2011 11:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouveau-nouvel-obs/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-IHKooTEIPO8/TdOKiGCJh2I/AAAAAAAAC84/X35-xuDSL2c/s1600/nouvelobs_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-IHKooTEIPO8/TdOKiGCJh2I/AAAAAAAAC84/X35-xuDSL2c/s400/nouvelobs_logo.jpg" width="400" /></a></div><br />Depuis le 5 Mai 2011, <a href="http://tempsreel.nouvelobs.com/">Le Nouvel Observateur</a> a lancé une nouvelle version en kiosque.<br /><a name='more'></a><br /><a href="http://tempsreel.nouvelobs.com/">Le Nouvel Observateur</a>, créé en 1950, s'appelle initialement <i>L'observateur politique, économique et littéraire</i>. Il est fondé avec l'aide d'anciens résistants dont Gilles Martinet de l'AFP, Roger Stéphane, Claude Bourdet, Hector de Galard et avec la collaboration de Jean Paul Sartre. <br />En 1953 le journal devient <i>L'observateur aujourd'hui</i>, et en 1954, <i>France Observateur</i>. C'est en 1964 qu'il devient <i>Le Nouvel Observateur</i>. Le journal a toujours gardé sa sensibilité de gauche et est représentatif de l'évolution des mœurs.<br /><br />Depuis Juin 2010 c'est l'ancien directeur artistique de Télérama qui vient y exercer ses fonctions.<br />Concernant, le relooking de l'hebdomadaire son identité visuelle évolue. L'essentiel du changement se fait sur la typographie et les couleurs. "Le" reprend sa majuscule, le bleu s'évade du logo au profit de rouge et de noir. Le "r" et le "v" d'Observateur reste attaché. La typographie <a href="http://www.typography.com/fonts/font_styles.php?productLineID=100033">Archer</a> vient de la fonderie <a href="http://www.typography.com/index.php">Hoefler & Frere-Jones</a>. "Le nouvel" est dégraissé. .<br /><br />L'offre éditoriale s'enrichit de deux dossiers, le premier sera consacré à l'actualité "brulante", le second pensé comme un magazine de mode. La maquette est repensée, la mise en page est plus fluide, les iconographies renouvelées. Les rédactions du Net et de l'hebdo fusionnent afin d'offrir une diffusion simultanée sur les différents médias. Le développement numérique de l'hebdo se signe également sur les BlackBerry, Android et différentes tablettes. Entre 2009 et 2010 le magazine affiche<br />plus de 2 350 000 lecteurs.<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-MoM0ieoZ0GY/TdOTgq9mQWI/AAAAAAAAC9I/gbuFNyJi8X4/s1600/Image+12.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-MoM0ieoZ0GY/TdOTgq9mQWI/AAAAAAAAC9I/gbuFNyJi8X4/s320/Image+12.png" width="247" /></a></div><a href="http://3.bp.blogspot.com/-idNeLLD4Pog/TdOTdT1E1eI/AAAAAAAAC88/29h9DcYkqZw/s1600/Image+15.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="207" src="http://3.bp.blogspot.com/-idNeLLD4Pog/TdOTdT1E1eI/AAAAAAAAC88/29h9DcYkqZw/s320/Image+15.png" width="320" /></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-u7Tm8ovLpm8/TdOTeXbYGxI/AAAAAAAAC9A/blC0NIffjAE/s1600/Image+14.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="207" src="http://1.bp.blogspot.com/-u7Tm8ovLpm8/TdOTeXbYGxI/AAAAAAAAC9A/blC0NIffjAE/s320/Image+14.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-g3_OVI4PkMw/TdOTf7ql2BI/AAAAAAAAC9E/JINIiCyRPD8/s1600/Image+13.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="208" src="http://2.bp.blogspot.com/-g3_OVI4PkMw/TdOTf7ql2BI/AAAAAAAAC9E/JINIiCyRPD8/s320/Image+13.png" width="320" /></a></div>Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/media">actus logos médias </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>406</wp:post_id>
		<wp:post_date><![CDATA[2011-05-20 13:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-20 11:06:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509857280;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:10327;}i:1;a:1:{s:2:"id";i:782;}i:2;a:1:{s:2:"id";i:1119;}}}}]]></wp:meta_value>
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		<title>Nouvel aéroport, nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/05/19/nouvel-aeroport-nouveau-logo/</link>
		<pubDate>Thu, 19 May 2011 08:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouvel-aeroport-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-AZswfAvT1og/TdK6zqeUBkI/AAAAAAAAC8w/-Ql1gA_3YG0/s1600/airportB_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-AZswfAvT1og/TdK6zqeUBkI/AAAAAAAAC8w/-Ql1gA_3YG0/s400/airportB_logo.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div>Suite à des travaux pour fusionner ses deux terminaux, <a href="http://www.birminghamairport.co.uk/">Birmingham</a> Airport  a officiellement été inauguré le 13 Mai 2011 en présence de Philip Hammond, secrétaire d'État aux transports. <br /><a name='more'></a>Ce projet architectural représente un budget d'un peu moins de 15 000 000 d'euros. Il comprend la suppression des deux terminaux pour n'en faire qu'un, la création d'un filtre unique de sécurité, un hall d'arrivées plus grand et la création de plusieurs commerces faisant ainsi doubler l'espace de vente du duty free du terminal. Un projet plus large comprend également la construction d'une nouvelle jetée internationale, d'une nouvelle tour de contrôle et de parkings. D'ici 2014 la piste sera allongée afin d'accueillir des avions plus imposants.<br /><br />Le repositionnement de la marque a été confié à l'agence Connect Group. Le changement de marque s'effectue sur la disparition de "International". La marque sera désormais reconnue comme "Birmingham Airport". La typographie perd ses empattements, se graisse, passe en bas de casse et se teinte de deux bleus . L'emblème triangulaire bleu et rouge qui peut symboliser le tarmac de l'aéroport ou l'aile d'un avion laisse place à un plusieurs cercles enchevêtrés bleus. Le nouvel emblème semblerait symboliser un globe terrestre et les liaisons aériennes.<br /><br /><span style="font-size: 14pt; font-weight: bold;"><br /></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-JKVEujn7q2E/TdE83PclRWI/AAAAAAAAC6Y/b3BdlnDdj00/s1600/Birmingham-new-terminal-2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="214" src="http://4.bp.blogspot.com/-JKVEujn7q2E/TdE83PclRWI/AAAAAAAAC6Y/b3BdlnDdj00/s320/Birmingham-new-terminal-2.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-EpJKxCNcucs/TdE85xcZ3DI/AAAAAAAAC6c/Moib2_wmWIM/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="285" src="http://3.bp.blogspot.com/-EpJKxCNcucs/TdE85xcZ3DI/AAAAAAAAC6c/Moib2_wmWIM/s320/Image+4.png" width="320" /></a></div>Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/transport">actus logo dans le transport</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>407</wp:post_id>
		<wp:post_date><![CDATA[2011-05-19 10:47:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>870</wp:comment_id>
			<wp:comment_author><![CDATA[Gert van Duinen]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-05-20 01:13:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-19 23:13:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[I'm afraid the new logo is just one out of the other 3000 similar (circular) logo designs out there. To be honest I think it lacks some true recognition / distinction.]]></wp:comment_content>
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		<title>Changement de marque pour les parcs de New York</title>
		<link>http://yannickbourenane.com/preprod/2011/05/18/changement-de-marque-pour-les-parcs-de-new-york/</link>
		<pubDate>Wed, 18 May 2011 08:04:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-4X_3fyTHdZU/TdKt1vWy-xI/AAAAAAAAC7M/j9ixMv5Pg20/s1600/NYCpark_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-4X_3fyTHdZU/TdKt1vWy-xI/AAAAAAAAC7M/j9ixMv5Pg20/s400/NYCpark_logo.jpg" width="400" /></a></div><span lang="fr"><span title=""><a href="http://www.nycgovparks.org/">City of New York Parks & Recreation</a> a décidé de changer de marque et de modifier tout son programme de signalétique tout en liftant son emblème. L'emblématique feuille verte du ministère de New York ,symbole de 29 000 hectares de terres, est gardé. </span></span><br /><br /><a href="http://1.bp.blogspot.com/-Gs7-MG3hNmA/TdKv6H1-4FI/AAAAAAAAC7Q/MTQOLUB7k9g/s1600/canada.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><span lang="fr"><span title=""><a name='more'></a>Le service des parcs de New York anciennement appelé "City of New York Parks & Recreation" sera désormais connu sous le nom de <a href="http://www.nycgovparks.org/">NYC Parks</a>.  </span></span><br /><span lang="fr"><span title=""><br />Pour les New Yorkais le symbole de la feuille verte est assimilé au calme, à la relaxation et au repos. Appliqué dans tous les parcs de la ville, les New Yorkais sont habitués à ce symbole. </span></span><span lang="fr"><span title="">Le logo avec la feuille est introduit dans les documents officiels du ministère depuis 1934. Le type de feuille n'a jamais été officiellement identifié, sycomore, platane, érable... Elle n'est d'ailleurs pas sans rappeler celle du Canada. </span></span><br /><span lang="fr"><span title=""> </span></span><span lang="fr"><span title="">Le NYC Parks </span></span><span lang="fr"><span title="">comprend plus de 5 000 lieux publics dans la ville comme l'incontournable Central Park, Coney Island Beach, Prospect Park, Flushing Meadows, Corona Park, ou encore les terrains de jeux, piscines et autres jardins publics... </span></span><span lang="fr"><span title=""> </span></span><span lang="fr"><span title="">Le service des parcs embauche, en pleine saison, plus de 10 000 employés. </span></span><span lang="fr"><span title=""><br />Le <a href="http://www.nycgovparks.org/">NYC Parks</a> a fait appel à l'agence Pentagram pour réaliser le changement d'image et de signalétique dans le but de le rendre plus cohérent que le précédent. Paula Scher, Drew Freeman, Lisa Kitschenberg et Reed Burgoyne ont travaillé sur ce projet.</span></span><br /><span lang="fr"><span title="">Les logos des 5 000 lieux publics sont inchangés mais complétés du logo NYC Parks afin de leur donner une identité commune. Les systèmes graphiques d'orientation de tous les parcs ont été revus. </span></span><br /><span lang="fr"><span title=""><br /></span></span><br /><span lang="fr"><span title="">La nouvelle identité visuelle est modernisée. </span></span><span lang="fr"><span title="">La teinte a été modifiée  pour un vert vif plus contemporain. </span></span><span lang="fr"><span title="">La feuille est  très légèrement liftée, de telle sorte qu'elle pourrait paraître d'une forme plus proche de la réalité. Le contour du cercle est affiné. La Times New Roman est remplacée par une typographie bâton, Akkurat, décrétée plus lisible. La Chronicle est utilisée pour les signatures<br /></span></span><br /><span lang="fr"><span title="">De  manière générale le logo gagne en lisibilité et ce vert le rend moins  "triste". <br />De plus, le logo vit parfaitement sur chaque support.  </span></span><span lang="fr"><span title="">Le site Internet n'a pas encore été mis à jour.  </span></span><br /><span lang="fr"><span title=""></span></span><br /><span lang="fr"><span title=""></span></span><br /><br /><span lang="fr"><span title=""><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-DfLHEN89e_A/TdKxSjKflGI/AAAAAAAAC7Y/2xI_J_8u5qE/s1600/Image+9.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="177" src="http://3.bp.blogspot.com/-DfLHEN89e_A/TdKxSjKflGI/AAAAAAAAC7Y/2xI_J_8u5qE/s320/Image+9.png" width="320" /></a></div><span lang="fr"><span title=""><br /></span></span><br /><br /><br /><br /><span lang="fr"><span title=""></span><span title=""><br /></span><span title=""></span></span><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-wx6Pw3ZwyWc/TdKxTC0Vr6I/AAAAAAAAC7c/m1ZydTbCipA/s1600/Image+10.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="66" src="http://2.bp.blogspot.com/-wx6Pw3ZwyWc/TdKxTC0Vr6I/AAAAAAAAC7c/m1ZydTbCipA/s320/Image+10.png" width="320" /></a></div><a href="http://2.bp.blogspot.com/-gSTQGRdaqRw/TdKxRvVIE1I/AAAAAAAAC7U/V9Sr7Z3Wzq8/s1600/Image+8.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-gSTQGRdaqRw/TdKxRvVIE1I/AAAAAAAAC7U/V9Sr7Z3Wzq8/s1600/Image+8.png" /></a><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-WDTu3CH4GOQ/TdKxVF9S2KI/AAAAAAAAC7g/caC4a2REnUY/s1600/Image+11.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="207" src="http://3.bp.blogspot.com/-WDTu3CH4GOQ/TdKxVF9S2KI/AAAAAAAAC7g/caC4a2REnUY/s320/Image+11.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-8RgcDgzL5Gs/TdKxWCC9WkI/AAAAAAAAC7k/h6mVJkEb3Nk/s1600/Image+12.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="174" src="http://3.bp.blogspot.com/-8RgcDgzL5Gs/TdKxWCC9WkI/AAAAAAAAC7k/h6mVJkEb3Nk/s320/Image+12.png" width="320" /></a></div><br /><a href="http://1.bp.blogspot.com/-9pah2eJxflU/TdKxWgK8oBI/AAAAAAAAC7o/iiVI7qtCaYg/s1600/Image+13.png" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="219" src="http://1.bp.blogspot.com/-9pah2eJxflU/TdKxWgK8oBI/AAAAAAAAC7o/iiVI7qtCaYg/s320/Image+13.png" width="320" /></a>Ancienne version.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Jw5llJopdFU/TdKxXY1eDKI/AAAAAAAAC7s/RPnyRkZq0h4/s1600/Image+14.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="255" src="http://3.bp.blogspot.com/-Jw5llJopdFU/TdKxXY1eDKI/AAAAAAAAC7s/RPnyRkZq0h4/s320/Image+14.png" width="320" /></a></div>                            Nouvelle version.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-qq5YspGZYys/TdKxYdMGx8I/AAAAAAAAC7w/PFLdubeIIyY/s1600/Image+15.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-UqbK0KfsQ4M/TdKxZQ7qCTI/AAAAAAAAC70/DmwgcLD3gNw/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://1.bp.blogspot.com/-UqbK0KfsQ4M/TdKxZQ7qCTI/AAAAAAAAC70/DmwgcLD3gNw/s320/Image+16.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-qgRa3lM75s0/TdKxskmQu9I/AAAAAAAAC78/Ma7GBmHIWYQ/s1600/Image+15.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="181" src="http://4.bp.blogspot.com/-qgRa3lM75s0/TdKxskmQu9I/AAAAAAAAC78/Ma7GBmHIWYQ/s320/Image+15.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-dkVUFYr0-v4/TdKxuIAfWCI/AAAAAAAAC8A/bsaOY5p_eYA/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-P8PGPnyqGxg/TdKxvKW6JdI/AAAAAAAAC8E/xk8rLN4z-nY/s1600/Image+17.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="299" src="http://1.bp.blogspot.com/-P8PGPnyqGxg/TdKxvKW6JdI/AAAAAAAAC8E/xk8rLN4z-nY/s320/Image+17.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Xz0Wp2aPvxM/TdOnoWSNE_I/AAAAAAAAC94/OcxVbJojNrw/s1600/NYC_Parks_add_signage_11_sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="286" src="http://1.bp.blogspot.com/-Xz0Wp2aPvxM/TdOnoWSNE_I/AAAAAAAAC94/OcxVbJojNrw/s320/NYC_Parks_add_signage_11_sm.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-OgAZmUmfz0g/TdOoDT1F28I/AAAAAAAAC-A/BWpnHS8aHMs/s1600/NYC_Parks_add_signage_13_sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="265" src="http://4.bp.blogspot.com/-OgAZmUmfz0g/TdOoDT1F28I/AAAAAAAAC-A/BWpnHS8aHMs/s320/NYC_Parks_add_signage_13_sm.jpg" width="320" /></a></div><a href="http://4.bp.blogspot.com/-Pwd16ygpsl0/TdKxypBzQbI/AAAAAAAAC8I/svsMHUh1zqc/s1600/Image+19.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="219" src="http://4.bp.blogspot.com/-Pwd16ygpsl0/TdKxypBzQbI/AAAAAAAAC8I/svsMHUh1zqc/s320/Image+19.png" width="320" /></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-_o7d2-a9Rfc/TdKx055eoGI/AAAAAAAAC8M/MI7kQRzAkiY/s1600/Image+19.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-qTi-Kn7UM4g/TdKx2HyA08I/AAAAAAAAC8Q/xWgynjowxLk/s1600/Image+20.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="231" src="http://1.bp.blogspot.com/-qTi-Kn7UM4g/TdKx2HyA08I/AAAAAAAAC8Q/xWgynjowxLk/s320/Image+20.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/--ZzGaBqLOuY/TdKx3UeVGzI/AAAAAAAAC8U/zP6FJhwaaUw/s1600/Image+21.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://4.bp.blogspot.com/-OgAZmUmfz0g/TdOoDT1F28I/AAAAAAAAC-A/BWpnHS8aHMs/s1600/NYC_Parks_add_signage_13_sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://4.bp.blogspot.com/--ZzGaBqLOuY/TdKx3UeVGzI/AAAAAAAAC8U/zP6FJhwaaUw/s1600/Image+21.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/--ZzGaBqLOuY/TdKx3UeVGzI/AAAAAAAAC8U/zP6FJhwaaUw/s1600/Image+21.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="225" src="http://4.bp.blogspot.com/--ZzGaBqLOuY/TdKx3UeVGzI/AAAAAAAAC8U/zP6FJhwaaUw/s320/Image+21.png" width="320" /></a></div><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Mi7jaNeBh6k/TdKx4iv0N9I/AAAAAAAAC8Y/LxTmRSp97RI/s1600/Image+22.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-Mi7jaNeBh6k/TdKx4iv0N9I/AAAAAAAAC8Y/LxTmRSp97RI/s320/Image+22.png" width="247" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-dZqNt_jZcFw/TdKx5mpzvSI/AAAAAAAAC8c/mPIAwQYWNbk/s1600/Image+23.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-dZqNt_jZcFw/TdKx5mpzvSI/AAAAAAAAC8c/mPIAwQYWNbk/s320/Image+23.png" width="247" /></a></div><br /><div style="clear: both; text-align: center;"></div><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-PU7zfcemp-Y/TdOoEk7JblI/AAAAAAAAC-E/kspivbvLYoE/s1600/NYC_Parks_add_signage_15_sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="174" src="http://2.bp.blogspot.com/-PU7zfcemp-Y/TdOoEk7JblI/AAAAAAAAC-E/kspivbvLYoE/s320/NYC_Parks_add_signage_15_sm.jpg" width="320" /></a></div><a href="http://4.bp.blogspot.com/-ms1Ramw6C4g/TdOoCAU_-tI/AAAAAAAAC98/SHsUB83YFe8/s1600/NYC-Parks_Streetgames_postcard_03_sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="233" src="http://4.bp.blogspot.com/-ms1Ramw6C4g/TdOoCAU_-tI/AAAAAAAAC98/SHsUB83YFe8/s320/NYC-Parks_Streetgames_postcard_03_sm.jpg" width="320" /></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-PU7zfcemp-Y/TdOoEk7JblI/AAAAAAAAC-E/kspivbvLYoE/s1600/NYC_Parks_add_signage_15_sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-xh1SQj8zHlQ/TdKx6wgf0vI/AAAAAAAAC8g/AN_cjy5xjyA/s1600/Image+24.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-xh1SQj8zHlQ/TdKx6wgf0vI/AAAAAAAAC8g/AN_cjy5xjyA/s320/Image+24.png" width="248" /></a></div><a href="http://2.bp.blogspot.com/-tBqk8ZIYhaw/TdKx8FbNTvI/AAAAAAAAC8k/XhaP-vdGwFI/s1600/Image+25.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-w7c1bVJK9-U/TdOoGRA7bmI/AAAAAAAAC-I/jERblYRRqYk/s1600/NYCParks_EnewsLetters_01_sm.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-w7c1bVJK9-U/TdOoGRA7bmI/AAAAAAAAC-I/jERblYRRqYk/s320/NYCParks_EnewsLetters_01_sm.jpg" width="301" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-YIwgCRXvVAs/TdKx9RmwXXI/AAAAAAAAC8o/qj94v64uKE4/s1600/Image+26.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="154" src="http://1.bp.blogspot.com/-YIwgCRXvVAs/TdKx9RmwXXI/AAAAAAAAC8o/qj94v64uKE4/s320/Image+26.png" width="320" /></a></div>Consulter <a href="http://logo-bedandy.blogspot.com/search/label/public">l'actu logo dans le domaine public</a> <br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-1x0hTHE145M/TdKx-O-5qpI/AAAAAAAAC8s/iapX4JB1hsw/s1600/Image+27.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="165" src="http://4.bp.blogspot.com/-1x0hTHE145M/TdKx-O-5qpI/AAAAAAAAC8s/iapX4JB1hsw/s320/Image+27.png" width="320" /></a></div><span lang="fr"><span title=""></span><span title=""><br /></span><span title=""></span></span>]]></content:encoded>
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		<wp:post_id>408</wp:post_id>
		<wp:post_date><![CDATA[2011-05-18 10:04:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510523851;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7384;}i:1;a:1:{s:2:"id";i:4766;}i:2;a:1:{s:2:"id";i:671;}}}}]]></wp:meta_value>
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			<wp:comment_id>865</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.brandbrothers.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-18 12:12:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-18 10:12:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Efficace, graphique, professionnel et méthodique (du Pentagram quoi), dans l'air du temps (notamment les patterns), mais malheureusement sans grande surprise.]]></wp:comment_content>
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		<title>Faites votre choix !</title>
		<link>http://yannickbourenane.com/preprod/2011/05/18/faites-votre-choix/</link>
		<pubDate>Wed, 18 May 2011 07:57:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/faites-votre-choix/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-_KQYQ3KBbLQ/TdKl6earL9I/AAAAAAAAC7E/tIaZRUkSiBU/s1600/expo2015_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-_KQYQ3KBbLQ/TdKl6earL9I/AAAAAAAAC7E/tIaZRUkSiBU/s400/expo2015_logo.jpg" width="400" /></a></div><a href="http://en.expo2015.org/">Expo 2015</a> est la prochaine exposition universelle qui aura lieu à Milan en 2015. A cette occasion, de jeune diplômés ont été invités à réaliser le nouveau logo de l'événement.<br /><br /><a name='more'></a>L'exposition universelle a lieu tous les 5 ans et dure au minimum 6 mois. <br />La première fut celle de 1851 à Londres. Chacune est consacrée à un thème d'intérêt universel, cette année il est suivant : "Nourrir la planète, énergie pour la Vie". <br />Il inclut tout ce qui touche à l'alimentation, la faim dans le monde, la nutrition et les thématiques liées aux OGM.<br />Cette année, l'exposition aura lieu du 31 mars 2015 au 23 novembre 2015. La victoire de Milan est officielle depuis le 31 Mars 2008, le BIE (Bureau International des Expositions) en a décidé ainsi à Paris avec 86 voix contre 65 pour la ville concurrente Izmir.<br />Sachez que la dernière exposition a eu lieu à <a href="http://en.expo2010.cn/">Shanghai e</a>n 2010.  <br /><br />Concernant le vote vous pouvez vous rendre sur ce <a href="http://concorsologo.expo2015.org/">site</a> pour dire lequel est votre préféré.<br /><br />Le premier a été réalisé par Alice Ferrari, 27 ans. Le choix de l'œuf est justifié par l'ouverture et l'universalité de l'exposition, qui implique à son tour la renaissance de la vie symbolisée par l'œuf. Pour la créatrice il représente l'espoir d'un monde meilleur.<br /><br />Enfin concernant le logo n°2, réalisé par Andrea Puppa, il représente la lumière de la vie, utilisée dans les couleurs. La diversité et l'ouverture d'esprit de chacun se référent dans l'entremêlement des lignes et des formes.<br /><br />Sachez qu'ils sont les deux finalistes d'un concours ayant réuni plus 710 designers, alors votez!  <br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-A2hxwg0M28s/TdKnT1le7qI/AAAAAAAAC7I/Feviy5r3miM/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="172" src="http://3.bp.blogspot.com/-A2hxwg0M28s/TdKnT1le7qI/AAAAAAAAC7I/Feviy5r3miM/s320/Image+7.png" width="320" /></a></div><br /><span lang="fr"><br /><span title="Cliquer ici pour voir d'autres traductions"></span></span>]]></content:encoded>
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		<wp:post_id>409</wp:post_id>
		<wp:post_date><![CDATA[2011-05-18 09:57:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>863</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-18 10:15:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-18 08:15:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Numéro 2 direct !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>864</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-18 11:08:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-18 09:08:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve que c'est des création manque d'originalité, c'est dommage ! <br />Sinon je voterai plus pour le second car il est plus en accord avec l'idée que j'ai de ce genre d'évenement. De plus, l'idée de l'oeuf c'est pas une idée de folie ( déjà vu ), et le manque de couleur le rends austère.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>867</wp:comment_id>
			<wp:comment_author><![CDATA[CouleurVive]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.couleur-vive.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-19 07:18:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-19 05:18:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je trouve que l'oeuf répond mieux au brief (Nourrir la planète, énergie pour la Vie...) par contre la réalisation est un peu en dessous des attentes d'une telle expo, notamment le traitement de la typographie et le choix de couleur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>868</wp:comment_id>
			<wp:comment_author><![CDATA[Kévin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/01687082910706396438</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-19 09:22:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-19 07:22:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si l'idée de l'oeuf avait été plus développé, le choix aurait été rapide. Mais entre ces deux logo, le n°2 me parle plus que le n°1 en matière de couleurs, d'innovation ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>869</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-19 10:43:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-19 08:43:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'idée de l'oeuf est intéressante, bien que très à la mode (voir le dernier billet metrolab)... le problème du 2ème logo, bien que séduisant, est son illisibilité, pourquoi n'ont-ils pas affaire à des professionnels?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>874</wp:comment_id>
			<wp:comment_author><![CDATA[SUKIBI]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sukibi.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-24 12:03:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-24 10:03:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je préfère le second mais il a comme un goût de "déjà vu" non ? <br />http://poketo.com/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Le Groupe La Poste devient bleu</title>
		<link>http://yannickbourenane.com/preprod/2011/05/17/le-groupe-la-poste-devient-bleu/</link>
		<pubDate>Mon, 16 May 2011 22:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-d5o4I2m_k4g/TdD6nZxdApI/AAAAAAAAC4Y/UENnzF7mELo/s1600/grpposte_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-d5o4I2m_k4g/TdD6nZxdApI/AAAAAAAAC4Y/UENnzF7mELo/s400/grpposte_logo.jpg" width="400" /></a></div><br /><a href="http://www.laposte.fr/">La Poste</a>,  avec ses filiales constitue le deuxième opérateur postal européen et premier employeur en France. On  connait La Poste, l'entreprise chargée de la distribution du courrier  depuis 1576, ses marques diverses, <a href="https://www.labanquepostale.fr/index.html">La banque postale </a>et celui qui règne en maitre en haut de la pyramide: <a href="http://www.laposte.fr/Le-Groupe-La-Poste">Le Groupe La Poste</a>.<br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-lzZ_Tx_rIZw/TdD64FkJibI/AAAAAAAAC4c/3rO_-bkOmv4/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="91" src="http://1.bp.blogspot.com/-lzZ_Tx_rIZw/TdD64FkJibI/AAAAAAAAC4c/3rO_-bkOmv4/s400/Image+5.png" width="400" /></a></div><br />Cette  nouvelle marque a été révélée en interne au début de l'année 2011.  C'est sans grande surprise qu'elle apparaît dans les tons bleus puisque  le porte feuille de marques de La Poste jouit déjà d'un grand nombre de  logos bleus.<br /><br /><i>"L'accompagnement du Groupe La Poste  dans la définition d'une stratégie et d'une architecture de marque était  en phase avec son ambition : devenir un leader européen de services de  proximité postaux et financiers." </i>selon l'Agence Nude<i> </i>qui a conçu l'identité.<br /><br /><a href="http://2.bp.blogspot.com/-FyiYdZuzATE/TdEAskGaE4I/AAAAAAAAC4k/-EYreD0Oyjk/s1600/Image+12.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-FyiYdZuzATE/TdEAskGaE4I/AAAAAAAAC4k/-EYreD0Oyjk/s1600/Image+12.png" /></a><br />L'objectif clé était de "<i>moderniser</i> <i>la marque sans la renier"</i>. Autrement dit, effectuer une évolution et non pas une révolution, face à l'ouverture du marché postal.La typographie est inchangée et ne vit désormais plus en italique.<br />Le signe historique de <a href="http://www.laposte.fr/">La Poste</a>  a été lifté, c'est ainsi que l'oiseau bleu prend une troisième  dimension et comporte un dégradé voulu plus attractif. Finalement, en  lieu et place d'une modernisation, nous avons un logo daté.<br /><br /><br />C'est  un léger changement de nom qui s'opère avec l'apparition de l'article  "Le" au début du nom de la marque. Cependant, ce dernier révèle une  volonté incontestable d'imposer la marque comme la référence évidente  dans le domaine. La cartouche jaune, couleur emblématique de la marque,  est supprimée. La typo italique du début s'efface pour quelque chose de  plus statutaire et affiche désormais un gris plus affirmé. Les lettres  capitales restent sur la nouvelle identité. L'emblème se ferre désormais  à droite et non plus au centre.Comme il a été dit, le bleu s'impose  comme le fil conducteur de la nouvelle identité visuelle corporate et  caractérise le nouvel univers graphique du groupe. <br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-GlyHgQvz0vA/TdEAuTJLyEI/AAAAAAAAC4o/HxBIVckRP3o/s1600/Image+11.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="192" src="http://2.bp.blogspot.com/-GlyHgQvz0vA/TdEAuTJLyEI/AAAAAAAAC4o/HxBIVckRP3o/s400/Image+11.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-u13qGW3tAzU/TdEAzCtb4nI/AAAAAAAAC4s/_Ln9I4G6pJg/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="300" src="http://1.bp.blogspot.com/-u13qGW3tAzU/TdEAzCtb4nI/AAAAAAAAC4s/_Ln9I4G6pJg/s400/Image+4.png" width="400" /></a><a href="http://2.bp.blogspot.com/-Hab95B7KK1U/TdEA3dFihcI/AAAAAAAAC4w/TjEu3kWmqiQ/s1600/Image+8.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="100" src="http://2.bp.blogspot.com/-Hab95B7KK1U/TdEA3dFihcI/AAAAAAAAC4w/TjEu3kWmqiQ/s400/Image+8.png" width="400" /></a></div><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-t3lKoDxUmZ4/TdEA4IU17MI/AAAAAAAAC40/vf6FMEjhsGo/s1600/Image+9.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="223" src="http://3.bp.blogspot.com/-t3lKoDxUmZ4/TdEA4IU17MI/AAAAAAAAC40/vf6FMEjhsGo/s400/Image+9.png" width="400" /></a></div> Film de présentation de la nouvelle identité disponible sur le site de l'<a href="http://nude.eu/#/fr/creations/groupe-la-poste">agence</a> <br /><br /><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-_U7CWQOHqc8/TdECtmMoDfI/AAAAAAAAC48/WIJkNSQ8sb8/s1600/Image+13.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="361" src="http://2.bp.blogspot.com/-_U7CWQOHqc8/TdECtmMoDfI/AAAAAAAAC48/WIJkNSQ8sb8/s400/Image+13.png" width="400" /></a></div>Le site Internet du groupe n'a pas encore été mis à jour. <br /><br /><br />Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/services">actus logos des services</a> <br />Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/changement%20de%20marque">actus logos pour les changements de marque</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>410</wp:post_id>
		<wp:post_date><![CDATA[2011-05-17 00:43:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-16 22:43:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>La naissance de Constellium</title>
		<link>http://yannickbourenane.com/preprod/2011/05/16/la-naissance-de-constellium/</link>
		<pubDate>Mon, 16 May 2011 14:23:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="color: #333333; font-family: Georgia,"Times New Roman",serif; margin: 0px; padding: 0px;"><div style="clear: both; text-align: center;"><span style="font-size: small;"><a href="http://2.bp.blogspot.com/-ey-Qhl7tKYc/TdAVMuYzQzI/AAAAAAAAC3s/I2dUGAcSZdE/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-15+a%25CC%2580+20.01.53.png" style="margin-left: 1em; margin-right: 1em;"><span><span><img border="0" height="97" src="http://2.bp.blogspot.com/-ey-Qhl7tKYc/TdAVMuYzQzI/AAAAAAAAC3s/I2dUGAcSZdE/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-15+a%25CC%2580+20.01.53.png" width="400" /></span></span></a></span></div><span style="font-size: small;"><span><br /></span></span><br /><span style="font-size: small;"><span>Pechiney-Alcan, géant de l'industrie française fondé en 1855 devient désormais <a href="http://www.constellium.com/">Constellium</a> pour son activité dédiée à l'aluminium.</span></span><span style="font-size: small;"><span></span></span><br /><span style="font-size: small;"><span> </span></span><br /><a name='more'></a><span style="font-size: small;"><a href="http://www.constellium.com/"><span><span>Constellium</span></span></a></span><span style="font-size: small;"><span> a officiellement était révélé le 3 Mai 2011. </span></span></div><div style="color: #333333; font-family: Georgia,"Times New Roman",serif; margin: 0px; padding: 0px;"><span style="font-size: small;"><span><br /></span></span></div><div style="color: #333333; font-family: Georgia,"Times New Roman",serif; margin: 0px; padding: 0px;"><span style="font-size: small;"><span>Be Dandy, le blog consacré à l'actualité des identités visuelles vous parlait d'Alcan et de son </span></span><span style="font-size: small;"><a href="http://logo-bedandy.blogspot.com/2010/12/alcan-packaging-beauty-devient-albea.html"><span><span>changement de marque</span></span></a></span><span style="font-size: small;"><span> concernant sa filiale de packaging en Décembre 2010. Désormais c'est à Alcan EP (Aclan Engineered Products) de le faire. Cette branche héritière de Pechiney a subi deux offres publiques d'achats ces dix dernières années. Elle est d'abord rachetée par </span></span><span style="font-size: small;"><a href="http://www.riotintoalcan.com/"><span><span>Alcan</span></span></a></span><span style="font-size: small;"><span> en 2003, puis revendue quatre ans plus tard à l'anglo-australien </span></span><span style="font-size: small;"><a href="http://www.riotinto.com/"><span><span>Rio Tinto</span></span></a></span><span style="font-size: small;"><span>.</span></span><br /><span style="font-size: small;"><span>Le 4 Janvier 2011, 51% du capital est finalement cédé au Fonds d'investissement américain </span></span><span style="font-size: small;"><a href="http://www.apolloic.com/public/home.asp"><span><span>Apollo</span></span></a></span><span style="font-size: small;"><span>, 10% au </span></span><span style="font-size: small;"><a href="http://www.fonds-fsi.fr/"><span><span>Fonds stratégique d'investissement</span></span></a></span><span style="font-size: small;"><span>, le reste est conservé par Rio Tinto.</span></span><br /><span style="font-size: small;"><span><br /></span></span><br /><span style="font-size: small;"><span>La société compte sur trois grands domaines afin de se développer : le marché de l'automobile, des canettes et enfin de l'industrie aéronautique.</span></span><br /><span style="font-size: small;"><span>Selon Reuters, </span></span><span style="font-size: small;"><a href="http://www.constellium.com/"><span><span>Constellium</span></span></a></span><span style="font-size: small;"><span> vise des ventes mondiales de cinq milliards de dollars cette année contre 4,4 en 2010. La marque souhaite également développer des sites de production en Chine. </span></span><br /><div style="clear: both; text-align: center;"><span style="font-size: small;"><a href="http://2.bp.blogspot.com/-__B1m2MxSdk/TdAXeCrkSTI/AAAAAAAAC34/KlA2uScMQUk/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-15+a%25CC%2580+19.57.39.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="91" src="http://2.bp.blogspot.com/-__B1m2MxSdk/TdAXeCrkSTI/AAAAAAAAC34/KlA2uScMQUk/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-15+a%25CC%2580+19.57.39.png" style="cursor: move;" width="400" /></a></span></div><div style="clear: both; text-align: center;"><span style="font-size: small;"><br /></span></div><span style="font-size: small;"><span>C'est donc une ère nouvelle qu'incarne cette nouvelle dénomination et cette nouvelle identité visuelle. Le travail a été effectué par Interbrand, par ses équipes de Paris et de New York. </span></span><span style="font-size: small;"><a href="http://www.constellium.com/"><span><span>Constellium</span></span></a></span><span style="font-size: small;"><span>, dérivé de "constellation" a été choisi pour l'idée d'étoiles qui interagissent ensemble. </span></span><br /><span style="font-size: small;"><br /></span><br /><span style="font-size: small;"><span>Comme expliqué dans le communiqué de presse: </span></span><span style="font-size: small;"><i><span><span>"</span></span></i><i><a href="http://www.constellium.com/"><span><span>Constellium</span></span></a><span><span> évoque à la fois la volonté d'expansion de l'entreprise, sa capacité à développer des produits et services innovants grâce à des collaborations qui mettent en réseau l'interne, les clients, les fournisseurs, les laboratoires et les universités. </span></span></i><i><span><span>Pour l'identité visuelle, Interbrand reprend l'idée d'interconnexion en s'inspirant du cœur même de l'aluminium, son atome, et symbolise les possibilités sans limite qu’offre la matière.</span></span></i></span><br /><div style="font-size-adjust: none; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal; margin: 0px;"><span style="font-size: small;"><i><span><span>Interbrand a accompagné le lancement en interne, auprès des clients et des leaders d'opinion de l'entreprise grâce à des présentations et des kits de communication."</span></span></i></span></div><div style="font-size-adjust: none; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal; margin: 0px;"><span style="font-size: small;"><span>La nouvelle identité visuelle est fondée sur l'utilisation de formes géométriques afin de rappeler l'atome. Le logo utilise le bleu et deux teintes de vert. L'emblème du logo est difficilement qualifiable. A droite de celui-ci est posé le nom de la marque en bas de casse, dans une typographie très sobre, noire et graissée. Le logo est parfaitement visible. Chaque élément de l'emblème est réutilisable et est adapté au support de communication sur lequel il se trouve.</span></span></div><div style="font-size-adjust: none; font-stretch: normal; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal; margin: 0px;"><span style="font-size: small;"><span>L'agence Interbrands s'est également chargé de la création du site de </span></span><span style="font-size: small;"><a href="http://www.blogger.com/"><span><span>Constellium</span></span></a></span><span style="font-size: small;"><span>. </span></span><br /><span style="font-size: small;"><span>Le logo est également décliné sur une cartouche noire.  </span></span></div><div style="clear: both; text-align: center;"><span style="font-size: small;"><a href="http://3.bp.blogspot.com/-ERp6qntoGIM/TdDV8nUi-kI/AAAAAAAAC38/EeC2eVGG6W8/s1600/constelliumblack.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-ERp6qntoGIM/TdDV8nUi-kI/AAAAAAAAC38/EeC2eVGG6W8/s1600/constelliumblack.jpg" /></a></span></div><span style="font-size: small;"><span><br /></span></span><br /><span style="font-size: small;"><span><br /></span></span><br /><div style="clear: both; text-align: center;"><span style="font-size: small;"><a href="http://1.bp.blogspot.com/-LJSjf4jbD2A/TdAXbrK69II/AAAAAAAAC3w/L4W4BBKs3e4/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-15+a%25CC%2580+20.00.48.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span><span><img border="0" height="320" src="http://1.bp.blogspot.com/-LJSjf4jbD2A/TdAXbrK69II/AAAAAAAAC3w/L4W4BBKs3e4/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-15+a%25CC%2580+20.00.48.png" width="234" /></span></span></a></span></div><span style="font-size: small;"><br /></span><br /><div style="clear: both; text-align: center;"><span style="font-size: small;"><a href="http://1.bp.blogspot.com/-wu4uywhs5WA/TdAXcdZHbxI/AAAAAAAAC30/zmPDMwGZa7w/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-15+a%25CC%2580+20.00.39.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span><span><img border="0" height="320" src="http://1.bp.blogspot.com/-wu4uywhs5WA/TdAXcdZHbxI/AAAAAAAAC30/zmPDMwGZa7w/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-15+a%25CC%2580+20.00.39.png" width="237" /></span></span></a></span></div><span style="font-size: small;"><br /></span><br /><span style="font-size: small;"><span><br /></span></span><br /><span style="font-size: small;"><span><span><span>Voir les <a href="http://logo-bedandy.blogspot.com/search/label/industrie">actualités logos dans l'industrie</a></span></span></span></span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-6J7EM6LKSYw/TdEI46hSxsI/AAAAAAAAC5E/N0O1R0PzG8M/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="99" src="http://2.bp.blogspot.com/-6J7EM6LKSYw/TdEI46hSxsI/AAAAAAAAC5E/N0O1R0PzG8M/s320/Image+2.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-xeYzD5SphOM/TdEI5MQoZKI/AAAAAAAAC5I/GqB-Yrk513w/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="101" src="http://1.bp.blogspot.com/-xeYzD5SphOM/TdEI5MQoZKI/AAAAAAAAC5I/GqB-Yrk513w/s320/Image+3.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-RHO6DnXgk6s/TdEI5dLYY3I/AAAAAAAAC5M/VuQHZShCMVM/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="99" src="http://3.bp.blogspot.com/-RHO6DnXgk6s/TdEI5dLYY3I/AAAAAAAAC5M/VuQHZShCMVM/s320/Image+4.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-KfUdpptn7k0/TdEI5gnNwPI/AAAAAAAAC5Q/utTp7a2wyCo/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="102" src="http://4.bp.blogspot.com/-KfUdpptn7k0/TdEI5gnNwPI/AAAAAAAAC5Q/utTp7a2wyCo/s320/Image+5.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-cjqSfVVQ1yY/TdEI5-r8bcI/AAAAAAAAC5U/6W5RlzhB80k/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="101" src="http://4.bp.blogspot.com/-cjqSfVVQ1yY/TdEI5-r8bcI/AAAAAAAAC5U/6W5RlzhB80k/s320/Image+6.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Chsggaewx4M/TdEI6Hi1kFI/AAAAAAAAC5Y/joGmQs0PHhA/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="101" src="http://3.bp.blogspot.com/-Chsggaewx4M/TdEI6Hi1kFI/AAAAAAAAC5Y/joGmQs0PHhA/s320/Image+7.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-5VhoyeqLzQ4/TdEI6TxmavI/AAAAAAAAC5c/eGItGzMHtHk/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="100" src="http://3.bp.blogspot.com/-5VhoyeqLzQ4/TdEI6TxmavI/AAAAAAAAC5c/eGItGzMHtHk/s320/Image+8.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-W4dN-qHBL-I/TdEI6nINo_I/AAAAAAAAC5g/xaN8NRoUlbk/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="100" src="http://4.bp.blogspot.com/-W4dN-qHBL-I/TdEI6nINo_I/AAAAAAAAC5g/xaN8NRoUlbk/s320/Image+9.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-TANma-PwJXo/TdEI60LjjhI/AAAAAAAAC5k/jphNnN2VX1w/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="100" src="http://3.bp.blogspot.com/-TANma-PwJXo/TdEI60LjjhI/AAAAAAAAC5k/jphNnN2VX1w/s320/Image+10.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/--7R8N8H7U6I/TdEI7a23v3I/AAAAAAAAC5o/KmPxscJkJFE/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="100" src="http://3.bp.blogspot.com/--7R8N8H7U6I/TdEI7a23v3I/AAAAAAAAC5o/KmPxscJkJFE/s320/Image+11.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-go7hNZwzpmY/TdEI7j2Ff6I/AAAAAAAAC5s/3lu9LtL1gMA/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="100" src="http://2.bp.blogspot.com/-go7hNZwzpmY/TdEI7j2Ff6I/AAAAAAAAC5s/3lu9LtL1gMA/s320/Image+12.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-GXDce0vFj5E/TdEI7vEVn3I/AAAAAAAAC5w/o21X_AcXVLI/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-GXDce0vFj5E/TdEI7vEVn3I/AAAAAAAAC5w/o21X_AcXVLI/s1600/Image+13.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-TzEjMzi94Vo/TdEI74jgZgI/AAAAAAAAC50/62aI460sGAM/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://1.bp.blogspot.com/-TzEjMzi94Vo/TdEI74jgZgI/AAAAAAAAC50/62aI460sGAM/s320/Image+14.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-0maZttw2RLI/TdEI8ChiVGI/AAAAAAAAC54/z0Z2hca4K-Y/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="216" src="http://1.bp.blogspot.com/-0maZttw2RLI/TdEI8ChiVGI/AAAAAAAAC54/z0Z2hca4K-Y/s320/Image+15.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-JQIaZwHPrxU/TdEI8ek17jI/AAAAAAAAC58/P2ei8725rOo/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="205" src="http://3.bp.blogspot.com/-JQIaZwHPrxU/TdEI8ek17jI/AAAAAAAAC58/P2ei8725rOo/s320/Image+16.png" width="320" /></a></div><span style="font-size: small;"><span><span><span><br /></span></span></span></span><br /><span style="font-size: small;"><span><span><span><br /></span></span></span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>411</wp:post_id>
		<wp:post_date><![CDATA[2011-05-16 16:23:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510628229;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:286;}i:1;a:1:{s:2:"id";i:539;}i:2;a:1:{s:2:"id";i:10960;}}}}]]></wp:meta_value>
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			<wp:comment_id>861</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
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			<wp:comment_author_url>http://www.brandbrothers.fr</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-05-17 00:40:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-16 22:40:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est un beau cas de branding.<br />Pas le meilleur, certaines icônes sont maladroites mais l'ensemble fonctionne et crée un univers plutôt agréable. Il faut surtout saluer le fait qu'une boite du secteur des industries lourdes prenne en main son territoire graphique avec autant de profondeur, c'est plutôt rare.]]></wp:comment_content>
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			<wp:comment_id>862</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-05-17 10:33:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-17 08:33:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vrai que c'est rare, cela dit nous avons quand même affaire à un acteur du marché qui renouvelle sa marque et qui en a les moyens, cette situation est également rare]]></wp:comment_content>
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	<item>
		<title>Plus de 50% des logos sont monochromes</title>
		<link>http://yannickbourenane.com/preprod/2011/05/10/plus-de-50-des-logos-sont-monochromes/</link>
		<pubDate>Tue, 10 May 2011 10:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-4o2BH9qpy0o/TckTVtY941I/AAAAAAAAC3M/b3XLKfKIA9U/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://1.bp.blogspot.com/-4o2BH9qpy0o/TckTVtY941I/AAAAAAAAC3M/b3XLKfKIA9U/s400/Image+18.png" width="400" /></a></div>L'institut d'études Millward Brown vient d'éditer leur classement annuel des marques les plus puissantes, le <a href="http://www.millwardbrown.com/BrandZ/Default.aspx">BrandZ Top 100</a>. En regardant ces marques à la loupe, on peut en tirer quelques enseignements sur la composition des logotypes.<br /><br /><b>Top 3 de la composition chromatique des logos</b><br />1. Plus de 50% sont monochromes<br />2. 40% sont bichromes<br />3. Les logos à 3 ou 4 couleurs font figure d'exception, à l'image d'Ebay et Google, tous deux acteurs entrants par rapport aux marques centenaires, qui présentent un logo multicolore.<br /><br /><b>Top 3 des couleurs les plus utilisées dans les logos</b><br />1. Bleu, un tiers<br />2. Rouge, un tiers<br />3. Noir<br /><br /><b>Les couleurs peu utilisées</b> : marron, violet, gris, rose une fois, l'orange deux fois avec Orange et Hermés<br /><br /><b>Plus de 90% des logos sont en 2D<br /></b><br /><b>Top 5 de la construction des blocs marque </b><br />1. Typographie et emblème = 50% des logos<br />2. Typographie seule = 25% des logos<br />3. Typographie sur un fond de couleur<br />4. Typographie et monogramme<br />5. Emblème ou blason seuls]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>412</wp:post_id>
		<wp:post_date><![CDATA[2011-05-10 12:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-10 10:42:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[plus-de-50-des-logos-sont-monochromes]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>858</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-10 12:50:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-10 10:50:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Article plus qu'interéssant ! Bravo à toi Alix pour ce petit bijou de billet !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>859</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-10 14:03:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-10 12:03:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est bien trop d'honneur, merci :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>860</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-11 12:26:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-11 10:26:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Article à diffuser sur les sites de crowdsourcing proposant des logos discounts. <br /><br />who's'who]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>866</wp:comment_id>
			<wp:comment_author><![CDATA[Guillaume]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-18 17:28:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-18 15:28:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On ne comprend pas bien la phrase sur les logos en 2D. Forcémment, ils sont en 2D,non ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>886</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-02 12:26:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-02 10:26:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Guillaume,<br /><br />Vous avez raison :) En fait, il y a 10% de logos qui se parent d'effets 3D et ce sont ceux exclus des 90% de 2D. Typiquement, dans cette liste, Apple ou UPS sont dans la catégorie 3D.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Petit jeu : devinez la compagnie aérienne</title>
		<link>http://yannickbourenane.com/preprod/2011/05/08/petit-jeu-devinez-la-compagnie-aerienne/</link>
		<pubDate>Sun, 08 May 2011 15:57:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-4zj-B9-Y_IE/Ta2xMGYgOpI/AAAAAAAACxc/EV78oI7WwYM/s1600/AirlineTailQuiz.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-4zj-B9-Y_IE/Ta2xMGYgOpI/AAAAAAAACxc/EV78oI7WwYM/s400/AirlineTailQuiz.jpg" width="306" /></a></div>A partir des plans verticaux logotypés, <a href="http://www.atissuejournal.com/2011/04/07/quiz-the-tail-end-of-the-brand-story/">devinez</a> quelles sont les compagnies aériennes correspondantes  ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>413</wp:post_id>
		<wp:post_date><![CDATA[2011-05-08 17:57:00]]></wp:post_date>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510693395;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:944;}i:1;a:1:{s:2:"id";i:1167;}i:2;a:1:{s:2:"id";i:12035;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>853</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-09 10:03:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-09 08:03:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A- Air China<br />B- Korean Air<br />C- Qatar airlines<br />D- China Southern<br />E- Qantas Airways<br />G- Air france<br />I- lufthansa<br />L- Delta<br />M- JAL Airlines<br />N- Singapour airlines<br />O- Thai<br />P- Kowait Airlines]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>855</wp:comment_id>
			<wp:comment_author><![CDATA[Mehdiya]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://twitter.com/#!/LetSpreaditOut</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-09 14:30:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-09 12:30:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J - British Airways]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>856</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-09 15:36:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-09 13:36:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A. Air China<br />B. Korean airlines<br />C. Qatar Airways<br />D. China Southern<br />E. Qantas<br />F. JetBlue<br />G. Air France<br />H. Southwest<br />I. Lufthansa<br />J. British Airways<br />K. Continental (maintenant United)<br />L. Delta<br />M. Japan Airlines<br />N. Singapore Air<br />O. Thai airways<br />P. Emirates]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>857</wp:comment_id>
			<wp:comment_author><![CDATA[jo.jobert]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13773072180766651325</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-09 16:13:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-09 14:13:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A. Air China<br />B. Korean Air<br />C. Qatar Airways<br />D. China Southern<br />E. Quantas<br />F.<br />G. Air France<br />H. Southwest Airlines<br />I. Lufthansa<br />J. British Airways<br />K. Continental Airlines<br />L. Delta Airlines<br />M. Japan Airlines (Ancien)<br />N. Singapore Airlines<br />O. Thai Airways<br />P. Emirates]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Un logo en vogue ?</title>
		<link>http://yannickbourenane.com/preprod/2011/05/06/un-logo-en-vogue/</link>
		<pubDate>Fri, 06 May 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-en-vogue/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-O65Bim-uKFk/TcO4s9o5O1I/AAAAAAAAC24/0FsbCMh9U5A/s1600/logo-vog.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-O65Bim-uKFk/TcO4s9o5O1I/AAAAAAAAC24/0FsbCMh9U5A/s400/logo-vog.jpg" width="400" /></a></div><br /><br /><span style="color: #413f36; line-height: 22px;"><span style="font-family: Georgia,'Times New Roman',serif;">Les salons de coiffure <a href="http://www.vog.fr/">VOG</a> décident de changer d'identité visuelle. Afin de s'imposer sur le marché, la marque a décidé de s'afficher de manière plus "chic".</span></span><br /><span style="color: #413f36; line-height: 22px;"></span><br /><a name='more'></a><span style="color: #413f36; line-height: 22px;"><span style="font-family: Georgia,'Times New Roman',serif;">La marque décide de se positionner en tant que spécialiste de la couleur et choisie d'attirer de nouvelles cibles à l'aide d'une existence visuelle renouvelée et d'une nouvelle signature "color your life".<br />La marque existe depuis 30 ans et a fait appel à l'agence Stories pour réaliser un logo voulu plus élégant. La couleur bordeaux s'efface du logo. La typographie se graisse. Le "O" garde une place proéminente bien que l'ensemble soit mieux équilibré... A noter que le design des salons a lui aussi été revu. </span></span><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-UroEjJQ6DAk/TcNEbJ49ExI/AAAAAAAAC20/TGekA9gE2VY/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-06+a%25CC%2580+02.43.57.png" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Georgia,'Times New Roman',serif;"><img border="0" height="191" src="http://3.bp.blogspot.com/-UroEjJQ6DAk/TcNEbJ49ExI/AAAAAAAAC20/TGekA9gE2VY/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-06+a%25CC%2580+02.43.57.png" width="400" /></span></a></div><span style="color: #413f36; line-height: 22px;"><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></span><br /><span style="color: #413f36; line-height: 22px;"><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></span><br /><div style="clear: both; text-align: center;"><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></div><br /><div style="background-color: transparent; border-width: 0px; font-size: 12px; margin: 0px; outline-width: 0px; padding: 0px 0px 10px; vertical-align: baseline;"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>414</wp:post_id>
		<wp:post_date><![CDATA[2011-05-06 11:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-06 09:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-logo-en-vogue]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Le logo géométrique du mois</title>
		<link>http://yannickbourenane.com/preprod/2011/05/05/le-logo-geometrique-du-mois/</link>
		<pubDate>Thu, 05 May 2011 08:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-efhVxfxq_WQ/TcF_twhZPbI/AAAAAAAAC18/5o0kF5bxnMc/s1600/camh_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-efhVxfxq_WQ/TcF_twhZPbI/AAAAAAAAC18/5o0kF5bxnMc/s400/camh_logo.jpg" width="400" /></a></div><br />Le <a href="http://www.camh.org/">Comtemporary Arts Museum de Houston</a> a décidé de revoir son identité de marque un nouveau nom et un nouveau site qui joue avec les formes et les couleurs. <br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-felgwWC1DDk/TcGBP8pIUfI/AAAAAAAAC2A/3pb-kS7VTSU/s1600/7oau200710093310arc_pht.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="214" src="http://3.bp.blogspot.com/-felgwWC1DDk/TcGBP8pIUfI/AAAAAAAAC2A/3pb-kS7VTSU/s320/7oau200710093310arc_pht.jpg" width="320" /></a></div>Fondé en 1948, le musée regroupe une collection impressionnante d'œuvres collectées dans un rayon régional, national et international.  Il se situe dans le quartier des musées de Houston et est logé dans un bâtiment très peu conventionnel conçu par l'architecte Gunnar Birkerts.Vue du haut, les murs du bâtiment Nord et du Sud sont parallèles à la rue tandis que d'autres sont inclinés à 45 degrés. Pour son changement de marque il a fait appel à l'agence New Yorkaise LAH & CO. Et lorsqu'on le regarde depuis on voit que le bâtiment penche. Pourquoi toutes ces informations sur l'architecture me direz-vous ? Non, non pas parce que Be Dandy se lance les travaux mais parce que c'est sur ces bases architecturales que le nouveau logo a basé sa structure. <br />Le changement de marque s'accompagne également d'une refonte totale de leur site Internet. Le musée fait le choix de simplifier son nom et d'être désormais reconnu comme le CAMH. Selon l'agence créatrice, le choix est stratégique et permet de tirer parti d'un nom déjà utilisé par un public local. Il s'agit de le simplifier et de standardiser la façon dont le musée est appelé. Concernant le logo, la rupture est nette. L'emblème se constitue de quatre formes convergentes qui peuvent vivre l'une sans l'autre. Il se base sur le système de quadrichromie, avec le cyan, le jaune, le magenta et le noir. Un choix de couleur peut être trop attendu. <br />Le nom de la marque apparaît en capitales à l'aide de la Helvetica. Enfin, le gris qui était omniprésent sur l'ancienne identité visuelle est écarté. <br />Il est vrai que l'ancien logo représentait déjà l'architecture du musée mais sans trop prendre de risque, ici le style est osé et décalé.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-gTg26stewhI/TcGGuI1IECI/AAAAAAAAC2E/liBEDGz2dyo/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-gTg26stewhI/TcGGuI1IECI/AAAAAAAAC2E/liBEDGz2dyo/s1600/Image+3.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-JaliYEohfwg/TcGGv747HuI/AAAAAAAAC2I/wTegVRAuEv8/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="163" src="http://4.bp.blogspot.com/-JaliYEohfwg/TcGGv747HuI/AAAAAAAAC2I/wTegVRAuEv8/s320/Image+4.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-uN3V3vg3-5c/TcGGzoJGdEI/AAAAAAAAC2Q/rtNWhER92ww/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-uN3V3vg3-5c/TcGGzoJGdEI/AAAAAAAAC2Q/rtNWhER92ww/s320/Image+6.png" width="255" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-axt5c_zQ5bg/TcGG1s3HEPI/AAAAAAAAC2Y/j0hj2WMlVmM/s1600/Image+8.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="318" src="http://4.bp.blogspot.com/-axt5c_zQ5bg/TcGG1s3HEPI/AAAAAAAAC2Y/j0hj2WMlVmM/s320/Image+8.png" width="320" /></a></div><a href="http://1.bp.blogspot.com/-fn4YgC5juls/TcGGxyE0BCI/AAAAAAAAC2M/lybOhs4L2jM/s1600/Image+5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-fn4YgC5juls/TcGGxyE0BCI/AAAAAAAAC2M/lybOhs4L2jM/s320/Image+5.png" width="255" /></a><br /><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-NfYuOWxenHw/TcGG4Bf3lqI/AAAAAAAAC2c/dgU6TDXvWVE/s1600/Image+9.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="228" src="http://2.bp.blogspot.com/-NfYuOWxenHw/TcGG4Bf3lqI/AAAAAAAAC2c/dgU6TDXvWVE/s320/Image+9.png" width="320" /></a></div><a href="http://3.bp.blogspot.com/-nl7viRUmHRQ/TcGG00xzzOI/AAAAAAAAC2U/ovtjrx5QgAs/s1600/Image+7.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="228" src="http://3.bp.blogspot.com/-nl7viRUmHRQ/TcGG00xzzOI/AAAAAAAAC2U/ovtjrx5QgAs/s320/Image+7.png" width="320" /></a><br /><br /><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-owVWSpYTyzo/TcGG7VpdXEI/AAAAAAAAC2k/LDYJZjY-eyU/s1600/Image+11.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-owVWSpYTyzo/TcGG7VpdXEI/AAAAAAAAC2k/LDYJZjY-eyU/s320/Image+11.png" width="255" /></a></div><a href="http://4.bp.blogspot.com/-JKAI5fEpXII/TcGG6cjaMxI/AAAAAAAAC2g/vTZ6TcHv37I/s1600/Image+10.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="264" src="http://4.bp.blogspot.com/-JKAI5fEpXII/TcGG6cjaMxI/AAAAAAAAC2g/vTZ6TcHv37I/s320/Image+10.png" width="320" /></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-M3Frr6jGFfY/TcGG8D-QvjI/AAAAAAAAC2o/aY0YOdPCpyg/s1600/Image+12.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="224" src="http://2.bp.blogspot.com/-M3Frr6jGFfY/TcGG8D-QvjI/AAAAAAAAC2o/aY0YOdPCpyg/s320/Image+12.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-wpaGwNO1gcI/TcGG99OH0lI/AAAAAAAAC2s/4pN5LHXJizg/s1600/Image+13.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="126" src="http://3.bp.blogspot.com/-wpaGwNO1gcI/TcGG99OH0lI/AAAAAAAAC2s/4pN5LHXJizg/s320/Image+13.png" width="320" /></a></div><br /><br /><span lang="fr"><span title=""><br />  </span><span title=""></span><span title="">Consulter <a href="http://logo-bedandy.blogspot.com/search/label/culture">l'actualité des logos dans le domaine culturel</a></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>415</wp:post_id>
		<wp:post_date><![CDATA[2011-05-05 10:13:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>898</wp:comment_id>
			<wp:comment_author><![CDATA[dan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://dan.fr</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-06-08 16:07:36]]></wp:comment_date>
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			<wp:comment_content><![CDATA[I like it! Thx]]></wp:comment_content>
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		<title>The Leading Hotels of the World revoit son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2011/05/04/the-leading-hotels-of-the-world-revoit-son-identite-visuelle/</link>
		<pubDate>Wed, 04 May 2011 09:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-hL5XhPNFx9A/Tb_H2Twk4yI/AAAAAAAAC0g/2HktUozguEI/s1600/lhw_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-hL5XhPNFx9A/Tb_H2Twk4yI/AAAAAAAAC0g/2HktUozguEI/s400/lhw_logo.jpg" width="400" /></a></div><br />Le <a href="http://www.lhw.com/home.aspx">Leading Hotels of the World</a> est une organisation qui regroupe les plus beaux hôtels du monde. Axée vers le monde du luxe elle a choisi de renouveler son identité visuelle à travers une nouvelle campagne de publicité lancée au début du mois d'avril 2011. <br /><a name='more'></a>Fondée en 1928 par des dirigeants influents et avant-gardiste du monde hôtelier, cette organisation basée à New York comprend aujourd'hui 430 des plus beaux hôtels, resorts et spas dans plus de 80 pays. A sa création, seuls 38 membres en faisaient partie. Afin de mettre en avant ses valeurs historiques <a href="http://www.lhw.com/home.aspx">The Leading Hotels of the World</a> a choisi de changer sa stratégie de communication. <br /><br />Pour avoir la chance d'intégrer le groupe hôtelier il faut répondre à certaines exigences, le nombre d'étoiles est essentiel, l'établissement doit également respecter des normes strictes de qualité mais aussi et surtout savoir maîtriser l'art de l'hospitalité prestigieuse.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-pKC4ZNfL1ek/Tb_YG0J62iI/AAAAAAAAC0s/8D-MJzRXJy4/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="204" src="http://3.bp.blogspot.com/-pKC4ZNfL1ek/Tb_YG0J62iI/AAAAAAAAC0s/8D-MJzRXJy4/s320/Image+1.png" width="320" /></a></div>Aujourd'hui les clients fidèles se référent aux exigences tenues par <a href="http://www.lhw.com/home.aspx">The Leading Hotels Of The World</a>. Chaque hôtel est référencé dans leur répertoire d'hôtels. Cet annuaire des Leading Hotels of the World a été repensé visuellement et éditorialement afin d'en faire une source de motivation pour les clients en les incitant à faire l'expérience d'une certaine gamme d'hôtels très différents. Ce dernier a été revu par AgencySacks.<br /><br />L'agence a également été en charge de revoir le slogan et l'identité visuelle du groupe hôtelier. Le nouveau slogan "All Kinds of One-of-a-kind" exprime l'esprit de la marque. Puisqu'elle a réussi a réunir une gamme d'hôtels ayant leur propre savoir faire, leur goût, leur esprit et leurs particularités propres sous un même toit. <br />Selon Ted Teng, président et chef de la direction de LHW, " <i>la nouvelle image de marque issue de la campagne est absolument cohérente avec notre stratégie, une image profondément ancrée dans notre histoire".</i><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-W_WYN9XHvXQ/Tb_X-JGGX5I/AAAAAAAAC0o/wzHclq7gP3s/s1600/LHW-logo2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="96" src="http://4.bp.blogspot.com/-W_WYN9XHvXQ/Tb_X-JGGX5I/AAAAAAAAC0o/wzHclq7gP3s/s320/LHW-logo2.jpg" width="320" /></a></div>Concernant la nouvelle identité visuelle, le groupe met l'accent sur l'histoire de sa marque avec l'apparition du "est. 1928". Le but est de laisser transparaître l'héritage de la marque et de justifier sa qualité et son expertise à travers sa pérennité. De manière générale, le changement est important. Une cartouche apparaît sur le logo. La typographie quitte ses empattements et son italique. L'écriture en bas de casse s'efface pour des capitales, qui viennent assoir le pouvoir du nom de la marque. Effet qui est renforcé par la mise en valeur de "The Leading Hotels" par rapport à "of the World" qui le succède.  Un emblème apparaît à l'aide des monogrammes LHW.  Le logo se veut désormais plus élégant et plus institutionnel et beaucoup moins encombrant. Le budget concernant le projet est tenu secret.<i> </i><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-H0O_9-I2dGA/Tb_h9Dfu1JI/AAAAAAAAC0w/Ih565vETxw0/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="260" src="http://3.bp.blogspot.com/-H0O_9-I2dGA/Tb_h9Dfu1JI/AAAAAAAAC0w/Ih565vETxw0/s320/Image+2.png" width="320" /></a></div><i> </i> <br /><br /><br /><br />Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actualités logo dans le tourisme</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>416</wp:post_id>
		<wp:post_date><![CDATA[2011-05-04 11:19:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-04 09:19:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>852</wp:comment_id>
			<wp:comment_author><![CDATA[Cassandra]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-05-04 23:33:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-04 21:33:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Changement radical qui laisse apparaitre une image plus prestigieuse, j'aime beaucoup !]]></wp:comment_content>
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		<title>Une nouvelle identité à plus de 4 millions d&#039;€</title>
		<link>http://yannickbourenane.com/preprod/2011/05/03/une-nouvelle-identite-a-plus-de-4-millions-de/</link>
		<pubDate>Tue, 03 May 2011 04:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-YQlx4scZL-w/Tb53Lyvqx9I/AAAAAAAAC0M/Kd-XoImlnuE/s1600/92cg_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-YQlx4scZL-w/Tb53Lyvqx9I/AAAAAAAAC0M/Kd-XoImlnuE/s400/92cg_logo.jpg" width="400" /></a></div><br />Depuis le 29 Avril 2011, le <a href="http://www.hauts-de-seine.net/Portail/">Conseil général des Hauts-de-Seine</a> affiche une nouvelle identité visuelle. Mais, la stratégie créative adoptée révèle un certain paradoxe.<br /><a name='more'></a><br /><a href="http://3.bp.blogspot.com/-sw1dJPMLK6s/Tb54kXtuFsI/AAAAAAAAC0U/e20we2YFOhU/s1600/hauts-de-seine.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/-sw1dJPMLK6s/Tb54kXtuFsI/AAAAAAAAC0U/e20we2YFOhU/s200/hauts-de-seine.jpg" width="113" /></a>Le communiqué de presse indique que l'ancien logo du <a href="http://www.hauts-de-seine.net/Portail/">Conseil général </a>"<i>selon une étude réalisée il y a deux ans par BVA, n’était pas perçu par les Alto-Séquanais comme un signe institutionnel mais comme la délimitation d’un territoire</i>". Pour remédier à ce problème, le Conseil général a décidé de changer d'identité visuelle.  Cependant, la forme blanche choisie désigne justement la délimitation géographique du département dans laquelle elle s'inscrit !<br /><br />Le nouveau logo et la charte graphique ont été conçus par l'agence Pixelis Corporate. Par ailleurs, l'état des lieux, le recensement des besoins, la création de la signalétique globale et le suivi du déploiement de la nouvelle identité visuelle ont été réalisés par l'agence DPI Design. <br /><br />Le budget total de l'opération est de 4 680 550€ . Les candidats non retenus ont été indemnisés à hauteur de 9 000€, Pixelis a perçu 68 700€ pour la création du logo et de la charte et, DPI Design a perçu 111 850 € pour la signalétique. La dépose, la fabrication et la pose de la nouvelle signalétique revient à 4,5 millions € soit 2,5 millions € la première année et 2 millions € la deuxième année. Le Conseil général précise qu'il consacre chaque année 1,2 million € à sa signalétique courante.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-bVj4HXK9kSg/Tb-6aGdHjpI/AAAAAAAAC0c/krerq6X5avc/s1600/Logo-92-embleme.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-bVj4HXK9kSg/Tb-6aGdHjpI/AAAAAAAAC0c/krerq6X5avc/s320/Logo-92-embleme.png" width="284" /></a></div><br />Concernant la validation du projet, un comité de pilotage composé du président du Conseil général et de cinq élus, du directeur général des services, de la directrice du cabinet et du directeur général adjoint, a été réuni. <br /><a href="http://4.bp.blogspot.com/-XNlxBarHnIM/Tb58tAWdpgI/AAAAAAAAC0Y/aopgQGmESiE/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="212" src="http://4.bp.blogspot.com/-XNlxBarHnIM/Tb58tAWdpgI/AAAAAAAAC0Y/aopgQGmESiE/s320/Image+2.png" width="320" /></a><br />La nouvelle identité visuelle cherche à représenter les spécificités territoriales du département. Le nombre "92" disparaît au profit d'un losange vert dans lequel s'inscrit une pointe de flèche orientée vers la gauche, désigné par l'agence comme étant "<i>l’empreinte représentant précisément  le territoire géographique</i>". Le nom de la marque passe en bas de casse, ce choix est justifié sur le  communiqué de presse par le fait de vouloir <i>"afficher une plus  grande proximité entre l'Institution et ses administrés mais aussi pour  être plus proche du langage des nouvelles technologies (toutes les  adresses de sites Internet sont en minuscules)</i>".<br /><br />Le  "Conseil général" passe lui en capitales. La place des mots est  inversée, "hauts-de-seine" passe au dessus du "Conseil général". Le bloc marque évolue vers une forme  rectangulaire. Le vert cherche à  "<i>inspirer l’énergie. Le vert de manière générale, est bienvenu pour signifier un cadre de vie remarquable aux portes de Paris et les efforts déployés pour faire des Hauts-de-Seine un département exemplaire pour le développe-ment et la préservation de son environnement</i>".  Le bleu est la couleur historique du département, il rappelle également la Seine. De manière générale, le logo gagne en lisibilité et l'écrasement du nom par le "92", disparaît. <br /><br />Le déploiement de la signalétique concerne les bâtiments administratifs, les musées et bâtiments d'archives, les parcs et jardins, les collèges, les sites sociaux, la totalité du mobilier urbain, la voirie et les chantiers du département. Au total, c'est 1 243 sites ou éléments de signalétique qui ont été recensés et visités. Le Conseil Général va renouveler plus de 6 000 panneaux de signalétique en l'espace de deux ans. <br /><br /><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/public">actualité des logos dans le public.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>417</wp:post_id>
		<wp:post_date><![CDATA[2011-05-03 06:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-03 04:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[une-nouvelle-identite-a-plus-de-4-millions-de]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>851</wp:comment_id>
			<wp:comment_author><![CDATA[Adrien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.formes-vives.org/blog</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-03 23:01:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-03 21:01:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un signe sans saveur. Complètement fade et anodin. Une crotte insignifiante qui va demander bien du baratin et des frais de mise en place pour légèrement flotter à la surface de tous ces signes de merde qui pullulent dans l’espace public. Vive le gâchis d’argent public et la crasse bêtise des décideurs — une fois de plus.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>C&amp;A simplifie son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/05/02/ca-simplifie-son-logo/</link>
		<pubDate>Sun, 01 May 2011 22:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/ca-simplifie-son-logo/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-2p2djsU4NI0/TbggjMWU0wI/AAAAAAAACz4/sLcJmU2eO_I/s1600/c-a-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="203" src="http://3.bp.blogspot.com/-2p2djsU4NI0/TbggjMWU0wI/AAAAAAAACz4/sLcJmU2eO_I/s400/c-a-logo.jpg" width="400" /></a></div><br />L'enseigne <a href="http://www.c-and-a.com/fr/fr/corporate/">C&A</a>  franchit pour son anniversaire, un pas mûr pour l'ancrage de son  logotype dans le patrimoine visuel des européens en revenant à la 2D. En  1841, les frères Clemens et August Brenninkmeyer ouvrent un entrepôt et  fondent une société commerciale au nord des Pays-Bas. L'entreprise  C&A (Clemens & August), vend  alors du textile.  Aujourd'hui, leur identité visuelle est toujours proche de celle arborée  il y a 160 ans.<br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-ny6YqKd1jO4/TbgfqJmPJyI/AAAAAAAACz0/vZSyoqTZpQk/s1600/c-und-a-logohistorie-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="146" src="http://4.bp.blogspot.com/-ny6YqKd1jO4/TbgfqJmPJyI/AAAAAAAACz0/vZSyoqTZpQk/s400/c-und-a-logohistorie-1.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-3gZcJ9EhMxs/TbgfoZHuMAI/AAAAAAAACzs/4vOxBtaiBSc/s1600/c-und-a-lkw.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="260" src="http://2.bp.blogspot.com/-3gZcJ9EhMxs/TbgfoZHuMAI/AAAAAAAACzs/4vOxBtaiBSc/s400/c-und-a-lkw.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Tdi5M-9cbVw/Tbgfp0vSq7I/AAAAAAAACzw/pqWltdiUEhU/s1600/c-und-a-logo-2011-relief.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-Tdi5M-9cbVw/Tbgfp0vSq7I/AAAAAAAACzw/pqWltdiUEhU/s400/c-und-a-logo-2011-relief.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-ny6YqKd1jO4/TbgfqJmPJyI/AAAAAAAACz0/vZSyoqTZpQk/s1600/c-und-a-logohistorie-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="117" src="http://4.bp.blogspot.com/-ny6YqKd1jO4/TbgfqJmPJyI/AAAAAAAACz0/vZSyoqTZpQk/s320/c-und-a-logohistorie-1.jpg" width="320" /></a></div><br />Voir plus d'infos sur <a href="http://www.designtagebuch.de/ca-geht-frisch-und-modern-ins-jubilaumsjahr/">design tagebuch </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>418</wp:post_id>
		<wp:post_date><![CDATA[2011-05-02 00:56:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:comment_id>846</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-02 12:09:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-02 10:09:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ra pla pla pla]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>849</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-02 20:35:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-02 18:35:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca fait malheureusement tout sauf... textile et mode. Le logo ressemble trop à Dr.Oetker dans ce nouveau mix chromatique, et sur la découpe du camion, la reprise du bloc marque "denté" évoque une quelconque marque de pièces détachées automobiles...]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>850</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-02 22:40:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-02 20:40:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[De toute façon, le mode et C&A , ça fait deux ! Personnellement ça me fait penser un peu à un label rouge de boucherie, cela étant, n'est ce pas judicieux lorsqu'on a une clientèle fidèle de ne pas bouleverser leur repère]]></wp:comment_content>
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	</item>
	<item>
		<title>La subtilité de certains logos</title>
		<link>http://yannickbourenane.com/preprod/2011/05/01/la-subtilite-de-certains-logos/</link>
		<pubDate>Sun, 01 May 2011 09:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-subtilite-de-certains-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[Aujourd'hui, le <a href="http://logo-bedandy.blogspot.com/">blog des logos</a> Be Dandy vous offre un billet amusant. En effet, chaque logo proposé cache certaines subtilités à l'aide des espaces et des contres-formes. Dans le logo de Carrefour, l'œil doit se concentrer sur le blanc au centre afin de voir le "C". Amusez-vous à chercher d'autres subtilités dans la liste qui suit.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-4bDoYxoOCpc/TZscMstAniI/AAAAAAAACrM/Fx39QrksuW8/s1600/56792-carrefour-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="248" src="http://1.bp.blogspot.com/-4bDoYxoOCpc/TZscMstAniI/AAAAAAAACrM/Fx39QrksuW8/s320/56792-carrefour-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-1VkVOC1d7oo/TZsdyaYyWdI/AAAAAAAACrQ/-f53sj0wLko/s1600/345.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"> </a><a href="http://3.bp.blogspot.com/-1VkVOC1d7oo/TZsdyaYyWdI/AAAAAAAACrQ/-f53sj0wLko/s1600/345.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"> </a></div><br /><br /><br /><a name='more'></a><br /><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-1VkVOC1d7oo/TZsdyaYyWdI/AAAAAAAACrQ/-f53sj0wLko/s1600/345.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="204" src="http://3.bp.blogspot.com/-1VkVOC1d7oo/TZsdyaYyWdI/AAAAAAAACrQ/-f53sj0wLko/s320/345.jpg" width="320" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-1VkVOC1d7oo/TZsdyaYyWdI/AAAAAAAACrQ/-f53sj0wLko/s1600/345.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><br /><div style="text-align: left;">Cette entreprise américaine de plomberie a tous ses outils dans la poche. Réalisé par Astuteo. </div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-g1mBuCHZCkA/TZsfIvMRQ3I/AAAAAAAACrU/do3HJsce35U/s1600/1-center-arch-logo_sm.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://4.bp.blogspot.com/-g1mBuCHZCkA/TZsfIvMRQ3I/AAAAAAAACrU/do3HJsce35U/s320/1-center-arch-logo_sm.jpg" width="320" /></a></div>Le logo du Centre américain des architectes (AIA) réalisé par Pentagram.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-28iLOGz8c0E/TZsgVESjvMI/AAAAAAAACrY/FXHtEVmD7cY/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="89" src="http://2.bp.blogspot.com/-28iLOGz8c0E/TZsgVESjvMI/AAAAAAAACrY/FXHtEVmD7cY/s320/Image+1.png" width="320" /></a></div>Entreprise de création musicales très très humaine. Logo crée par Social UK<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-uo6FaCM3CJ4/TZshh_gVGkI/AAAAAAAACrc/EblcN70y5Ag/s1600/elefont-logo-design.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="208" src="http://4.bp.blogspot.com/-uo6FaCM3CJ4/TZshh_gVGkI/AAAAAAAACrc/EblcN70y5Ag/s320/elefont-logo-design.jpg" width="320" /></a></div><br />Un "E" en trompe. Un logo de Logo Motiv Design.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-V-8I1chkeUE/TZsiTVnMpmI/AAAAAAAACrg/gpbmiGfBOEw/s1600/blade-logo-design.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="208" src="http://4.bp.blogspot.com/-V-8I1chkeUE/TZsiTVnMpmI/AAAAAAAACrg/gpbmiGfBOEw/s320/blade-logo-design.jpg" width="320" /></a></div>Un "a" coupant. Un logo de Subversing design.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-IUk85KQR_F0/TZsjB5IEn4I/AAAAAAAACrk/cCYqldZC5AM/s1600/fedex-logo.jpeg.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="114" src="http://3.bp.blogspot.com/-IUk85KQR_F0/TZsjB5IEn4I/AAAAAAAACrk/cCYqldZC5AM/s320/fedex-logo.jpeg.jpg" width="320" /></a></div><br />La flèche de FedEx. Un logo de Landor<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-R2GRNtdyFno/TZsjuw3HNnI/AAAAAAAACro/KJQintpjER0/s1600/yoga-australia-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="208" src="http://1.bp.blogspot.com/-R2GRNtdyFno/TZsjuw3HNnI/AAAAAAAACro/KJQintpjER0/s320/yoga-australia-logo.jpg" width="320" /></a></div>Ayez l'Australie sur les fesses avec ce centre de yoga. Logo crée par Roy Smith Design.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-2dU2pU11NpY/TZskWER9dHI/AAAAAAAACrs/AALsC1g_xkM/s1600/logo-toblerone-ours.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="239" src="http://3.bp.blogspot.com/-2dU2pU11NpY/TZskWER9dHI/AAAAAAAACrs/AALsC1g_xkM/s320/logo-toblerone-ours.jpg" width="320" /></a></div><br />Petit ours brun mange du toblerone.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-TXL-0XigQPU/TZsl6fPAOMI/AAAAAAAACrw/tQVHzGZ4q6k/s1600/ed-logo-design.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="208" src="http://1.bp.blogspot.com/-TXL-0XigQPU/TZsl6fPAOMI/AAAAAAAACrw/tQVHzGZ4q6k/s320/ed-logo-design.jpg" width="320" /></a></div>ED, cette enseigne d'électroménager a le "E" dans la prise. Un logo de Gianni Bortoletti <br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-sbZks0neczQ/TZsok_To3fI/AAAAAAAACr0/I2-As5pAbCY/s1600/guild-food-writers-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="208" src="http://2.bp.blogspot.com/-sbZks0neczQ/TZsok_To3fI/AAAAAAAACr0/I2-As5pAbCY/s320/guild-food-writers-logo.jpg" width="320" /></a></div>Un guide anglais de critique culinaire qui prend sa plume avec le dos de sa cuillère. Un logo de 300million.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-jYmcGlr-7JY/TZspjPJkZJI/AAAAAAAACr4/NkrXea0nwR4/s1600/nexcite-logo-design.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="208" src="http://4.bp.blogspot.com/-jYmcGlr-7JY/TZspjPJkZJI/AAAAAAAACr4/NkrXea0nwR4/s320/nexcite-logo-design.jpg" width="320" /></a></div><br />Cette marque de boisson suédoise à base de plante promet-elle de courir comme un lapin...et de tomber amoureux ? Un logo de amore<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-vtEaTQKLKLA/TZsp68ecV2I/AAAAAAAACr8/hz5leT29apo/s1600/negative_space_logos_3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="256" src="http://4.bp.blogspot.com/-vtEaTQKLKLA/TZsp68ecV2I/AAAAAAAACr8/hz5leT29apo/s320/negative_space_logos_3.png" width="320" /></a></div>Un centre équestre qui mêle son initial à son activité première. <br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-iG-oEpHqZ8I/TZsqnEiDwvI/AAAAAAAACsA/yQl-kd_ZZok/s1600/negative_space_logos_6.png" style="margin-left: 1em; margin-right: 1em;"><br /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-prQLv1Hjxbk/TZsso0V9Y1I/AAAAAAAACsE/8yMK7QNzGO4/s1600/negative_space_logos_18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="256" src="http://3.bp.blogspot.com/-prQLv1Hjxbk/TZsso0V9Y1I/AAAAAAAACsE/8yMK7QNzGO4/s320/negative_space_logos_18.png" width="320" /></a></div><br />Un rideau couronné pour ce théâtre.]]></content:encoded>
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		<wp:post_id>419</wp:post_id>
		<wp:post_date><![CDATA[2011-05-01 11:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-01 09:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-subtilite-de-certains-logos]]></wp:post_name>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
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			<wp:comment_id>847</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-02 13:49:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-02 11:49:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[De très beau logo, s'il en est, mais dommage qu'il n'y ai pas de nouveauté.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>848</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-05-02 13:59:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-02 11:59:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai trouvé un lien intérrésant pour compléter votre article !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>876</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-05-29 11:31:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-29 09:31:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a aussi le logo de la fondation 30 millions d'amis, avec un lapin caché !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>La banque CGB se modernise</title>
		<link>http://yannickbourenane.com/preprod/2011/04/30/la-banque-cgb-se-modernise/</link>
		<pubDate>Sat, 30 Apr 2011 14:40:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-banque-cgb-se-modernise/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-7AAfnKr-g2I/TbgslRT0JrI/AAAAAAAACz8/Gi53-KI08VQ/s1600/cgb-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="93" src="http://1.bp.blogspot.com/-7AAfnKr-g2I/TbgslRT0JrI/AAAAAAAACz8/Gi53-KI08VQ/s400/cgb-logo.jpg" width="400" /></a></div>La première banque commerciale chinoise <a href="http://www.gdb.com.cn/">China Guangfa Bank</a>, fondée en septembre 1998 dans le cadre de la réforme économique, arbore un nouveau logo avec des changements notables dans une perspective d'internationalisation de ses activités : une réduction de son nom qui facilite son identification, une typographie moins caractéristique et plus épurée et enfin, un changement significatif du bleu au rouge, plus représentatif de la Chine.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>420</wp:post_id>
		<wp:post_date><![CDATA[2011-04-30 16:40:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>32 îles, un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/04/30/32-iles-un-nouveau-logo/</link>
		<pubDate>Sat, 30 Apr 2011 08:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-LreMPhcSFqo/Tbgcm-QumbI/AAAAAAAACzo/aNaLEI6kRq4/s1600/stvincent-grenadines.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="203" src="http://3.bp.blogspot.com/-LreMPhcSFqo/Tbgcm-QumbI/AAAAAAAACzo/aNaLEI6kRq4/s400/stvincent-grenadines.jpg" width="400" /></a></div>Le 9 avril 2011, <a href="http://www.discoversvg.com/">St. Vincent & the Grenadines Tourism Authority</a> (SVGTA) a dévoilé un nouveau logo pour son archipel de 32 îles situé dans les Caraïbes. Le logo a été conçu par créé par l’agence Lonsdale Saatchi & Saatchi Advertising Limited, une agence de pub et non de branding basée à Trinidad et Tobago. Comment une marque avec une collection de 32 îles dont l'ïle Moustique, le volcan de la Souffrière peut présenter une identité aussi pauvre et banale.<br />Révélation du <a href="http://yfrog.com/1n3hsz">logo en video</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>421</wp:post_id>
		<wp:post_date><![CDATA[2011-04-30 10:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-30 08:30:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510557472;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:11765;}i:2;a:1:{s:2:"id";i:14654;}}}}]]></wp:meta_value>
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			<wp:comment_id>840</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-30 11:10:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-30 09:10:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La vidéo est un sommet de kitsch et de mauvais goût. Et le logo serait déjà une horreur s'il était sorti en 1991. Couleurs pisseuses, symbolique on ne peut plus basique, exécution ratée et aucune recherche. Une vaste blague... dire qu'ils ont probablement payé une somme inavouable à Publicis pour ça...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>841</wp:comment_id>
			<wp:comment_author><![CDATA[sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-04-30 15:18:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-04-30 13:18:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne veux pas croire qu'une agence même de pub ait pu pondre un tel rien, on n'oserait même pas dans les a&nnées 80 porter un tel motif sur un tee shirt...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Nouveau look pour la mascotte Looky</title>
		<link>http://yannickbourenane.com/preprod/2011/04/29/nouveau-look-pour-la-mascotte-looky/</link>
		<pubDate>Fri, 29 Apr 2011 07:31:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-C8S-cQpFaSw/TbgaN6NxlYI/AAAAAAAACzk/_jRWLtHgdjw/s1600/looky.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="203" src="http://3.bp.blogspot.com/-C8S-cQpFaSw/TbgaN6NxlYI/AAAAAAAACzk/_jRWLtHgdjw/s400/looky.jpg" width="400" /></a></div>Après avoir <a href="http://logo-bedandy.blogspot.com/2011/01/look-voyage-affiche-un-nouveau-logo.html">changé de logo</a>, <a href="http://www.look-voyages.fr/">Look voyages </a>continue son rafraichissement visuel avec une mascotte, Looky, remise au goût du jour. De la 3D, un dessin voulu plus proche des univers actuels de dessins pour enfants.<br /><a name='more'></a><br />L’emblématique singe rouge de Look Voyages, absent de toute  communication depuis un an, prépare ainsi son retour en force dans le prochain  "consumer magazine", qui paraîtra prochainement dans les clubs  Lookéa, puis dans la brochure hiver.<br />Voir la <a href="http://www.dailymotion.com/video/x41qrh_looky-3d-fait-son-show_fun">danse de Looky</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>422</wp:post_id>
		<wp:post_date><![CDATA[2011-04-29 09:31:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-29 07:31:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="mascottes-de-marque"><![CDATA[Mascottes de marque]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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		<title>Le stade couvert de Liévin travaille son image</title>
		<link>http://yannickbourenane.com/preprod/2011/04/28/le-stade-couvert-de-lievin-travaille-son-image/</link>
		<pubDate>Thu, 28 Apr 2011 10:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/-eQOTolRa1Vo/TrEtQNWbitI/AAAAAAAAEAY/i26CHkqK8Xc/s1600/stade-lievin.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-eQOTolRa1Vo/TrEtQNWbitI/AAAAAAAAEAY/i26CHkqK8Xc/s1600/stade-lievin.jpg" /></a>Selon la<a href="http://www.lavoixdunord.fr/actualite/L_info_en_continu/Artois/2011/04/27/article_le-stade-couvert-n-est-plus-vive-l-arena.shtml"> Voix du Nord</a>, le syndicat mixte (ville de Liévin, conseil général du Pas-de-Calais,  conseil d'agglomération de Lens-Liévin et conseil régional du  Nord-Pas-de-Calais), présidé par Dominique Bailly, a modifié l'image du<a href="http://www.arena-stade-couvert-lievin.com/"> stade couvert de Liévin </a>et lui adjoint le nom Aréna à sa marque ainsi qu'un nouveau logo. L'enceinte s'émancipe de 'image "sang et or" lensoise du précédent logo pour se créer une identité propre.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-G8YNGMQrTMM/TrEsv2ZNhCI/AAAAAAAAEAQ/pkEIbp-SOyE/s1600/2-lievin-8-zoom.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="190" src="http://3.bp.blogspot.com/-G8YNGMQrTMM/TrEsv2ZNhCI/AAAAAAAAEAQ/pkEIbp-SOyE/s320/2-lievin-8-zoom.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>423</wp:post_id>
		<wp:post_date><![CDATA[2011-04-28 12:38:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-28 10:38:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Le métro du futur a désormais son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/04/28/le-metro-du-futur-a-desormais-son-logo/</link>
		<pubDate>Thu, 28 Apr 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-metro-du-futur-a-desormais-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-36qziNx7wYU/TbhygSzpPUI/AAAAAAAAC0A/YZ8Pw-EbdcU/s1600/metrolab.jpg" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Georgia,'Times New Roman',serif;"><img border="0" height="85" src="http://3.bp.blogspot.com/-36qziNx7wYU/TbhygSzpPUI/AAAAAAAAC0A/YZ8Pw-EbdcU/s200/metrolab.jpg" width="200" /></span></a></div><div style="margin-top: 0px; padding-top: 5px;"><span style="font-family: Georgia,'Times New Roman',serif;">C'est à l'occasion du 59ème congrès mondial de l'</span><a href="http://www.uitp.org/about/What_is_UITP.cfm"><span style="font-family: Georgia,'Times New Roman',serif;">UITP</span></a><span style="font-family: Georgia,'Times New Roman',serif;"> à Dubaï le 12 Avril 2011, que l'identité visuelle et la marque Metrolab ont été dévoilés. </span></div><div style="margin-top: 0px; padding-top: 5px;"></div><a name='more'></a><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span><br /><div style="margin-top: 0px; padding-top: 5px;"><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-xAuEFQvXqSo/Tbh3vFbgZAI/AAAAAAAAC0E/Qh1VULubNtc/s1600/Metrolab.jpg%2522.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span style="font-family: Georgia,'Times New Roman',serif;"><img border="0" height="213" src="http://4.bp.blogspot.com/-xAuEFQvXqSo/Tbh3vFbgZAI/AAAAAAAAC0E/Qh1VULubNtc/s320/Metrolab.jpg%2522.jpg" width="320" /></span></a></div><div style="margin-top: 0px; padding-top: 5px;"><span style="font-family: Georgia,'Times New Roman',serif;">Metrolab est un laboratoire de recherche commun entre la </span><a href="http://www.ratp.fr/"><span style="font-family: Georgia,'Times New Roman',serif;">RATP</span></a><span style="font-family: Georgia,'Times New Roman',serif;"> et </span><span style="font-family: Georgia,'Times New Roman',serif;"><a href="http://www.alstom.com/">Asltom</a> Transport. Il existe</span><span style="font-family: Georgia,'Times New Roman',serif;"> afin de mettre au point le métro du futur. Par métro du futur, est entendu métro automatique. Ici, c'est toute une entreprise qui voit le jour et qui est détenue à parts égales par les deux géants. Dotée de quelques dizaines de millions d'euros, l'entreprise doit concevoir d'ici 2013 son premier prototype de métro automatique. </span></div><div style="margin-top: 0px; padding-top: 5px;"><span style="color: #666666;"><span style="line-height: 18px;"><b><span style="color: black;"><span style="font-weight: normal; line-height: normal;"><span style="font-family: Georgia,'Times New Roman',serif;">Pour les deux dirigeants, Pierre Mongin président de la RATP et Philippe Mellier son homologue d'Alstom Transport, seul le métro peut répondre aux problèmes de saturation rencontrés dans les grandes villes.Le mot d'ordre du brief était la "simplexité" , c'est à dire donner à des systèmes complexes de transports urbains, une apparente simplicité. </span></span></span></b></span></span></div><div style="margin-top: 0px; padding-top: 5px;"><span style="font-family: Georgia,'Times New Roman',serif;">Concernant la création de la marque et de son identité visuelle plus particulièrement il est vrai qu'elle est sobre et simple. L'emblème de l'œuf a été choisi afin de symboliser la notion d'incubation et de laboratoire d'idées. <i>Lumière et transparence ont été choisies pour l'idée d'avenir. Le symbole de l'œuf est aussi peut être présent en rappel des deux ronds présents dans les deux logos des groupes fondateurs</i>.</span></div><div style="margin-top: 0px; padding-top: 5px;"><span style="font-family: Georgia,'Times New Roman',serif;">La typographie est sobre et en bas de casse, à l'aide d'un gris discret. Le nom de la marque s'associe sur la signature "incubating tomorrow's metro" qui est, elle, en capitales. Ce logo a été réalisé par l'agence Curius. </span></div><div style="margin-top: 0px; padding-top: 5px;"><span style="font-family: Georgia,'Times New Roman',serif;"></span></div><div style="margin-top: 0px; padding-top: 5px;"><span style="font-family: Georgia,'Times New Roman',serif;"><br /></span></div><div style="margin-top: 0px; padding-top: 5px;"><span style="font-family: Georgia,'Times New Roman',serif;">Consulter les actus</span><a href="http://logo-bedandy.blogspot.com/search/label/transport"><span style="font-family: Georgia,'Times New Roman',serif;"> logo transport</span></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>424</wp:post_id>
		<wp:post_date><![CDATA[2011-04-28 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-04-28 07:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<title>Une typo suisse pour un logo d&#039;Origine Garantie France</title>
		<link>http://yannickbourenane.com/preprod/2011/06/13/une-typo-suisse-pour-un-logo-dorigine-garantie-france/</link>
		<pubDate>Mon, 13 Jun 2011 12:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/une-typo-suisse-pour-un-logo-dorigine-garantie-france/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-6lv4Je5YIow/TfYlRxh5GUI/AAAAAAAADCc/M-yuErskYGw/s1600/France-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-6lv4Je5YIow/TfYlRxh5GUI/AAAAAAAADCc/M-yuErskYGw/s320/France-logo.jpg" width="320" /></a></div><br />Quelques jours après la révélation du<a href="http://logo-bedandy.blogspot.com/2011/05/made-in-france-le-logo.html"> nouveau logo</a> pour l'Origine Garantie France, l'agence Graphèmes rédige un billet pour déplorer la nationalité suisse de la typographie utilisée pour ce logotype, le Barbedor, alors que la France recèle de talentueux typographes. Point de vue chauvin ou véritable débat ? <br /><a name='more'></a>L'agence ajoute : "<i> Cela me rappelle l’identité du Mémorial de la Shoah et ses éléments de signalétique, réalisés en typographie FF DIN. La DIN pour Deutsches Institut für Normung (Institut Allemand de Standardisation) qui fut la typographie sélectionnée en Allemagne en 1936 pour habiller nombre de supports, et que les Français eurent la joie de découvrir sur la signalétique routière installée par les<br />Allemands lors de l’occupation. Un bien mauvais choix à l’époque, particulièrement pour ce musée.Ce choix typographique douteux pour “Origine FRANCE Garantie” alimente donc, une fois de plus, ma conviction : la typographie reste, encore aujourd’hui, le “parent pauvre” du design graphique..</i>."]]></content:encoded>
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		<wp:post_id>385</wp:post_id>
		<wp:post_date><![CDATA[2011-06-13 14:48:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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		<wp:comment>
			<wp:comment_id>900</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-13 17:07:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-13 15:07:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vraiment capillotracté ce débat. Si une agence suisse avait été missionnée, ça aurait été discutable mais là,... un choix graphique ne doit quand même pas être guidé par la nationalité de sa typo, non?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>901</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-06-13 17:42:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-13 15:42:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien d'accord, c'est du facisme graphique !!! A mon avis, l'objectif pour l'agence est de faire parler d'elle en pointant les faiblesses des autres... y'a mieux pour se faire remarquer]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>903</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-13 19:57:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-13 17:57:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Que de références typographique pour un logo sans saveur.<br />La remarque de Graphèmes se veut puriste ?!<br />Je viens de découvrir sur un blog d'actualités sur les logos, le nouveau logo créé par Graphèmes : "RégionsJob" Quelle surprise : un picto qui fait juste penser a un libre de droit et un système typographique (cap et bdc) déjà utilisé pour de nombreux logos. Que dire]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>904</wp:comment_id>
			<wp:comment_author><![CDATA[Max]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-14 09:12:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-14 07:12:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour moi, il peut réellement y avoir un débat. Et ce sur plusieurs points.<br />Tout d'abord, avec ce type de logo on se rend bien compte du peu de culture typographique qu'on certains graphiste/designer ce qui est vraiment regrettable. Car la typographie est vraiment une force dans notre métier et je dirais même que c'est un élément "pilier". Ca amène à de fâcheuses bourdes comme celle faite avec le mémorial sur la Shoah (un livre sur la Shoah avait aussi était écrit avec la DIN). Alors certes "un choix graphique ne doit quand même pas être guidé par la nationalité de sa typo" c'est sur, mais le choix d'une typographie doit être guidé par son histoire, ses origines... Car chaque typo, chaque choix graphique doit avoir un sens, un parti pris et donc si l'on utilisé des éléments graphiques déjà existant pourvu de sens, il faut le respecter ou du moins en tenir compte. S'en quoi se serait renier les fondements de notre métier.<br /><br />Et deuxième point, ce logo nous montre à quel point certains mettent peu de sens dans ce qu'ils réalisent. Dans le sens ou ce logo doit tout de même montrer le savoir faire français et que pour ça il utilise quelque chose qui n'est pas français...c'est con! C'est un peu comme si on allait faire fabriquer des montres suisses en chine...<br />Et sur ce point il me fait penser au logo de l'hadopi qui est l'autorité qui est la pour défendre les droits d'auteurs blablabla... et dont la première version du logotype utilisée une typographie non libre de droit... c'est l'hôpital qui se moque de la charité<br /><br />Voila mon point de vue]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>906</wp:comment_id>
			<wp:comment_author><![CDATA[Jean François Porchez]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.typofonderie.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-14 14:55:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-14 12:55:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le problème nº1 c'est déjà le design du truc-machin qui ne semble pas forcément adapté à d'autres choses que des fromages de chèvres? Et puis la nationalité du designer compte moins que l'esprit de la création.<br /><br />La symbolique du Din est autrement plus forte, car il s'agit de son histoire, ses usages, pas de la nationalité ni des origines de son/ses créateur(s) C'est risqué de demander que les logotypes d'institutions françaises soient créés pas des "designers français" avec des "caractères français," aillant vérifié leurs papiers… hum. L'esprit et les références comptent plus que les origines.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>907</wp:comment_id>
			<wp:comment_author><![CDATA[Geoffrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://graphism.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-14 15:01:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-14 13:01:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ne dit-on pas "le Barbedor" ? ;-)<br />Et au passage, je découvre avec plaisir le point godwin de la typographie, et ça c'est classe.]]></wp:comment_content>
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	<item>
		<title>9 000 logos de chaînes TV</title>
		<link>http://yannickbourenane.com/preprod/2011/06/12/9-000-logos-de-chaines-tv/</link>
		<pubDate>Sun, 12 Jun 2011 05:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="text-align: left;">Voici en un coup d'oeil 9000 logos de chaînes de télévision, visibles dans le monde entier, le visionnage en haute déf est très lourd mais faisable sur <a href="http://ustelevision.com/tv-channel-logos-1/">US Television</a>. Toutes les chaînes n'y sont pas surtout lorsqu'on compte le turnover et les chaînes TV sur le web mais cela donne une bonne idée du paysage télévisuel.</div><div style="clear: both; text-align: center;"><img border="0" src="http://3.bp.blogspot.com/-GN090lC03lU/TeXqwJ0z9eI/AAAAAAAADAc/W_S-2quQUGI/s1600/logos-TV.jpg" /></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div>]]></content:encoded>
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		<wp:post_id>386</wp:post_id>
		<wp:post_date><![CDATA[2011-06-12 07:30:00]]></wp:post_date>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
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			<wp:comment_id>899</wp:comment_id>
			<wp:comment_author><![CDATA[Thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15870600076429363446</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-06-13 17:06:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-13 15:06:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est le quel le 345 ème?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>902</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-06-13 17:49:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-13 15:49:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Allez, en allant sur le lien d'origine, vu que le tableau est bien fait et qu'il y a 12 logos par ligne, à la 28ème on voit la chaîne 5 de TV Cambodge !!!! Suis serviable einh ? :)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>905</wp:comment_id>
			<wp:comment_author><![CDATA[Thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15870600076429363446</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-06-14 13:33:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-14 11:33:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rha merde ma blague tombe à l'eau.]]></wp:comment_content>
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	<item>
		<title>La Compagnie Nationale de l&#039;Or révèle son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/06/10/la-compagnie-nationale-de-lor-revele-son-nouveau-logo/</link>
		<pubDate>Fri, 10 Jun 2011 07:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-jzFGyiGdYsY/TeY9v7xO4HI/AAAAAAAADBM/c3OmCTwuAUw/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-jzFGyiGdYsY/TeY9v7xO4HI/AAAAAAAADBM/c3OmCTwuAUw/s1600/Image+11.png" /></a></div><br /><br />Suite à la réouverture du magasin pilote parisien situé rue du Temple à Paris, <a href="http://www.compagnienationaledachatdor.com/">La Compagnie Nationale de l'Or</a> a inauguré son nouveau logo. <br /><a name='more'></a><a href="http://www.compagnienationaledachatdor.com/">La Compagnie Nationale de l'Or</a> est spécialiste dans le rachat et la vente d'or et de métaux précieux.<br /><br />Cette nouvelle identité visuelle a été créée par l'agence Design Day. La marque se développe en tant que franchise depuis le début de l'année 2011 et comptera bientôt 14 sites dans toute la France.<br />L'identité visuelle reprend les couleurs de la France avec au centre le nom de la marque inscrit en couleur or. L'ensemble de l'identité est en capitale. "Or" est graissé et mis en valeur par rapport au reste typographique. Cette identité se veut institutionnelle et rassurante.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-NDbln9TgLMY/TeZJ7aAJYsI/AAAAAAAADBU/4XX24cLHUc4/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="267" src="http://4.bp.blogspot.com/-NDbln9TgLMY/TeZJ7aAJYsI/AAAAAAAADBU/4XX24cLHUc4/s320/Image+4.png" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>387</wp:post_id>
		<wp:post_date><![CDATA[2011-06-10 09:33:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Le nouveau logo pluriel de Mc Cann</title>
		<link>http://yannickbourenane.com/preprod/2011/06/09/le-nouveau-logo-pluriel-de-mc-cann/</link>
		<pubDate>Wed, 08 Jun 2011 22:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-P9PbJbeDNgs/Te9JzovwR1I/AAAAAAAADCY/g4ekKPtzr-A/s1600/Sans+titre-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="193" src="http://4.bp.blogspot.com/-P9PbJbeDNgs/Te9JzovwR1I/AAAAAAAADCY/g4ekKPtzr-A/s400/Sans+titre-1.jpg" width="400" /></a></div>En 1963, Mc Cann absorbait l'agence de Mad Men, Sterling Cooper. Aujourd'hui, le groupe publicitaire  <a href="http://www.mccannworldgroup.com/about-us/">Mc Cann Worldgroup</a>, appartenant à l'un des cinq plus grands groupes de communication au monde <a href="http://www.interpublic.com/companyfinder">Interpublic</a>, vient de missionner l'une de ses agences, Futurebrand pour recréer son identité visuelle sur le thème "la seule constante est le changement".<br /><a name='more'></a><a href="http://4.bp.blogspot.com/-1Y5HP57_Gos/Te8w0nzqBqI/AAAAAAAADCE/ddoOMSescx8/s1600/mccan_wg_reception.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="275" src="http://4.bp.blogspot.com/-1Y5HP57_Gos/Te8w0nzqBqI/AAAAAAAADCE/ddoOMSescx8/s320/mccan_wg_reception.jpg" width="320" /></a>Il faut être un grand groupe de communication pour réussir à imprimer dans l'esprit des gens une identité plurielle, le chemin est un peu plus long, d'autant plus s'il manque de légitimité. La chaîne de librairie Waterstones au Royaume Uni avait entrepris la même démarche, les thèmes d'habillage du logo épousent cette fois ceux des univers de ses livres et se comprennent ainsi immédiatement. Mais Mc Cann n'est pas la première agence à adopter ce type d'identité, l'agence H, du Groupe Havas s'est récemment essayé à l'exercice avec un logo changeant.<br /><br />Hélas, les décors du logotype détourne d'une autre idée du logotype qui est elle, plus percutante : le fait de jouer du M et de son opposé le W pour les initiales du groupe. Cela peut paraître binaire mais c'est assez assez efficace dans le contraste qu'il dégage.<br /><a href="http://4.bp.blogspot.com/-1Y5HP57_Gos/Te8w0nzqBqI/AAAAAAAADCE/ddoOMSescx8/s1600/mccan_wg_reception.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://4.bp.blogspot.com/-1Y5HP57_Gos/Te8w0nzqBqI/AAAAAAAADCE/ddoOMSescx8/s1600/mccan_wg_reception.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://4.bp.blogspot.com/-1Y5HP57_Gos/Te8w0nzqBqI/AAAAAAAADCE/ddoOMSescx8/s1600/mccan_wg_reception.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://4.bp.blogspot.com/-1Y5HP57_Gos/Te8w0nzqBqI/AAAAAAAADCE/ddoOMSescx8/s1600/mccan_wg_reception.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://4.bp.blogspot.com/-1Y5HP57_Gos/Te8w0nzqBqI/AAAAAAAADCE/ddoOMSescx8/s1600/mccan_wg_reception.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://4.bp.blogspot.com/-1Y5HP57_Gos/Te8w0nzqBqI/AAAAAAAADCE/ddoOMSescx8/s1600/mccan_wg_reception.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://4.bp.blogspot.com/-1Y5HP57_Gos/Te8w0nzqBqI/AAAAAAAADCE/ddoOMSescx8/s1600/mccan_wg_reception.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://4.bp.blogspot.com/-1Y5HP57_Gos/Te8w0nzqBqI/AAAAAAAADCE/ddoOMSescx8/s1600/mccan_wg_reception.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-anrV4780gaY/Te8w17rCSPI/AAAAAAAADCI/igDFMGTKFsU/s1600/mccann_wg_logos_black.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-anrV4780gaY/Te8w17rCSPI/AAAAAAAADCI/igDFMGTKFsU/s320/mccann_wg_logos_black.png" width="251" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-PdBOehGDajw/Te8w3e6u7XI/AAAAAAAADCM/Y8RLcNrlBVI/s1600/mccann_wg_logos_white.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-PdBOehGDajw/Te8w3e6u7XI/AAAAAAAADCM/Y8RLcNrlBVI/s320/mccann_wg_logos_white.png" width="230" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-QMRfFGSQJk8/Te801hqSBAI/AAAAAAAADCQ/8ZLs4mygyno/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-06-08+a%25CC%2580+10.28.40.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="160" src="http://3.bp.blogspot.com/-QMRfFGSQJk8/Te801hqSBAI/AAAAAAAADCQ/8ZLs4mygyno/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-06-08+a%25CC%2580+10.28.40.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Me9sZ0uvU_w/Te802FGSzmI/AAAAAAAADCU/kkVeZ_MdaeI/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-06-08+a%25CC%2580+10.29.04.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://1.bp.blogspot.com/-Me9sZ0uvU_w/Te802FGSzmI/AAAAAAAADCU/kkVeZ_MdaeI/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-06-08+a%25CC%2580+10.29.04.png" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>388</wp:post_id>
		<wp:post_date><![CDATA[2011-06-09 00:19:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-08 22:19:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouveau-logo-pluriel-de-mc-cann]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510215388;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:724;}i:1;a:1:{s:2:"id";i:6382;}i:2;a:1:{s:2:"id";i:3508;}}}}]]></wp:meta_value>
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		<title>Peach voit la vie rose.</title>
		<link>http://yannickbourenane.com/preprod/2011/06/08/peach-voit-la-vie-rose/</link>
		<pubDate>Wed, 08 Jun 2011 07:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/peach-voit-la-vie-rose/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-gGv9c3dAQfo/TeYHC5U1ueI/AAAAAAAADAk/W4LURuWzOwo/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-gGv9c3dAQfo/TeYHC5U1ueI/AAAAAAAADAk/W4LURuWzOwo/s1600/Image+4.png" /></a></div><br /><span><span style="color: #000033;">La compagnie aérienne low cost de <a href="http://www.ana.co.jp/asw/LocaleSelectServlet">ANA</a> vient d'être dévoilée, il s'agit de <a href="http://www.flypeach.com/message/index.html?lang=en">Peach Aviation</a>. Une nouvelle filiale qui se veut jeune, énergique et généreuse. Shinichi Inoue, son PDG a présenté à l'identité visuelle et les premiers éléments opérationnels le 24 Mai 2011 à Osaka. </span></span><br /><span><span style="color: #000033;"></span></span><br /><a name='more'></a><span><span style="color: #000033;"> </span></span><span><span style="color: #000033;">Afin de renforcer le dynamisme de la jeune filiale, la marque visible sur les appareils sera juste "Peach". De plus, le choix de la couleur fushia renforce la visibilité de la marque.</span></span><br /><a href="http://2.bp.blogspot.com/-Gf7M6mT3ERg/TeYIwPlCEZI/AAAAAAAADAw/Fworhd6Kuqc/s1600/Image+5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="227" src="http://2.bp.blogspot.com/-Gf7M6mT3ERg/TeYIwPlCEZI/AAAAAAAADAw/Fworhd6Kuqc/s400/Image+5.png" width="400" /></a><span><span style="color: #000033;">La compagnie low-cost d’<a href="http://www.ana.co.jp/asw/LocaleSelectServlet">ANA</a> se veut jeune, énergique et généreuse. C’est pourquoi elle a été baptisée <a href="http://www.flypeach.com/message/index.html?lang=en">Peach Aviation</a>. </span></span><br /><br /><span><span style="color: #000033;"> Peach est basée à Osaka Kansai. Ses liaisons internationales ont débutées depuis le mois de Mai 2011. <br />La marque appartient à <a href="http://www.ana.co.jp/asw/LocaleSelectServlet">ANA</a>, au groupe hongkongais First Eastern et à l'Innovation Network Corporation of Japan. Chacun d'entre eux possède un tiers des parts de la compagnie. </span></span><br /><span><span style="color: #000033;"><br /></span></span><i><span lang="fr"><span title="">"<a href="http://www.flypeach.com/message/index.html?lang=en">Peach</a>" est un fruit qui invoque des images positives telles que la jeunesse, l'énergie, la générosité et la longévité.  </span></span></i><span lang="fr"><span title="">(traduit de leur communiqué de presse)</span></span><i><span lang="fr"><span title=""><br /></span></span></i><br /><i><span lang="fr"><span title=""> </span></span></i><span><span style="color: #000033;"><br /></span></span><br /><span><span style="color: #000033;">L'ensemble de l'identité visuelle est de couleur vive mais monochrome. La typographie est très arrondie, les lettres sont graissées. Les avions sont, eux, majoritairement magenta, il n'y que l'avant de l'appareil qui reste blanc. Les uniformes répondent aux codes graphiques avec du rose et du gris tout comme l'intérieur des appareils. Voila une nouvelle marque avec une visibilité fortement développée.</span></span><br /><br /><span><span style="color: #000033;">La compagnie japonaise nous offre le véritable avion de Barbie.  :) <br /></span></span><i><span lang="fr"><span title=""></span></span></i><span></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-fFdGYqdXsc4/TeYItxh_QtI/AAAAAAAADAo/KpaHw-lHIOQ/s1600/Image+7.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-fFdGYqdXsc4/TeYItxh_QtI/AAAAAAAADAo/KpaHw-lHIOQ/s1600/Image+7.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-yTJQVVoUyu0/TeYIvGn2VlI/AAAAAAAADAs/kJrhss55EVc/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="226" src="http://1.bp.blogspot.com/-yTJQVVoUyu0/TeYIvGn2VlI/AAAAAAAADAs/kJrhss55EVc/s400/Image+6.png" width="400" /></a></div><br /><span><span style="color: #000033;">Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/transport">actus logos tourisme</a></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>389</wp:post_id>
		<wp:post_date><![CDATA[2011-06-08 09:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-08 07:42:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[peach-voit-la-vie-rose]]></wp:post_name>
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		<wp:post_password><![CDATA[]]></wp:post_password>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510599596;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2526;}i:1;a:1:{s:2:"id";i:387;}i:2;a:1:{s:2:"id";i:259;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>893</wp:comment_id>
			<wp:comment_author><![CDATA[Jeanne.D]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://jdj.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-08 10:19:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-08 08:19:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ahaaa, ils sont fort ! C est vivant, j aime bien. Ca change.. mais c est vraiment l avion de barbie ! lol.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>894</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-08 10:42:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-08 08:42:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il a les ailes rétractables ? <br /><br />STTZ<br /><br />PS: Les comptes google ne passent plus ? Pourquoi ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>895</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-08 10:57:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-08 08:57:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[la compagnie Thai est aussi rose/aubergine ;) depuis un bon moment]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>896</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-08 11:12:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-08 09:12:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[RE-CT-A-QUE-TA-BLE ! <br />Ceci dit ca rigole ca rigole mais je trouve pas ca beau, ca ne donne vmt pas envie de voyager dedans]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>897</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-08 15:58:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-08 13:58:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un avion rose, des uniformes rose, un nom comme ca "PEACH". C pas PEACH mais CHEAP qu il fallait l appeler!!!!!! !!!!!<br />On paie vraiment des pers pour sortir un boulot pareil ???????????]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Mexx tente de se relancer</title>
		<link>http://yannickbourenane.com/preprod/2011/06/07/mexx-tente-de-se-relancer/</link>
		<pubDate>Mon, 06 Jun 2011 22:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/mexx-tente-de-se-relancer/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-TWMAnyOuV1g/Tes14AlwJLI/AAAAAAAADBw/mnWnwgUUgLA/s1600/franchise_MEXX_LOGO_TLF.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-TWMAnyOuV1g/Tes14AlwJLI/AAAAAAAADBw/mnWnwgUUgLA/s1600/franchise_MEXX_LOGO_TLF.jpg" /></a></div>Créée en 1986, la marque de prêt à porter d'origine néerlandaise, <a href="http://www.mexx.com/">Mexx</a>, a dévoilé, le 14 avril 2011 un plan de relance en France avec notamment une nouvelle couleur mauve pour son identité visuelle (dès 2010), un concept renouvelé et un réseau de distribution repensé. A l'<a href="http://www.mexx.com/#/company/company_about/facts/">origine</a>, Mexx est la fusion d'une marque de mode pour hommes, Moustaches et d'une marque de mode pour femmes Emmanuelle et deux baisers : XX.<br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-pu7IIg8HGnI/Tes2HbPO6vI/AAAAAAAADB0/MT_amY6ekEk/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-06-05+a%25CC%2580+09.36.45.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="193" src="http://1.bp.blogspot.com/-pu7IIg8HGnI/Tes2HbPO6vI/AAAAAAAADB0/MT_amY6ekEk/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-06-05+a%25CC%2580+09.36.45.png" width="320" /></a></div>Ouverture de 31  points de vente dans toute la France par le biais de la franchise en privilégiant les villes de 30 à 50 000 habitants dans un premier temps. L'objectif est d'atteindre fin 2011 une cinquantaine de magasins puis 70 à 80 dans le pays. Les magasins en succursales seront fermés. Après des années difficiles marquées par le départ de son fondateur, Rattan Chadha, Mexx enregistre une hausse des commandes de 21 % à périmètre comparable au second semestre.<br /><br />Désormais, Mexx adopte la couleur mauve et se développe sur des formats de magasin plus petits, passant ainsi d'une surface moyenne de 1 200 m² à 100 m² pour un magasin dédié à la femme, à 300 m² pour celui vendant les collections homme, femme et enfant, enfin à 150 m² pour celui consacré à l'homme et la femme. Le nouveau concept Mexx a déjà été implanté à Bruxelles et d'autres ouvertures sont prévues au second semestre : une boutique à Stockholm, 2 en Allemagne et 2 à Bruxelles.<br /><br />Définie par Yann Aert comme « une marque de l'Est », Mexx est fortement représentée en Russie avec 120 points de vente. L'enseigne est également présente au Canada et en Arabie-Saoudite (15 sites).]]></content:encoded>
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		<wp:post_id>390</wp:post_id>
		<wp:post_date><![CDATA[2011-06-07 00:28:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-06 22:28:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Milton Glaser conçoit un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/06/05/milton-glaser-concoit-un-nouveau-logo/</link>
		<pubDate>Sun, 05 Jun 2011 17:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-A9gVao3JKII/Teu60do_lXI/AAAAAAAADB4/acbxpp1w4Jc/s1600/main.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-A9gVao3JKII/Teu60do_lXI/AAAAAAAADB4/acbxpp1w4Jc/s320/main.jpg" width="214" /></a></div>Après 47 ans, la parade annuelle new-yorkaise pour Israël (une marche  le long de la 5eme avenue,  pour promouvoir Israël dans le monde) arbore une nouveau logo conçu par <a href="http://www.miltonglaser.com/">Milton Glaser, le célèbre designer du logo "I LOVE NY</a>", révélé en avril 2011. <br /><a name='more'></a>La composition, en rouge et bleu, aux couleurs patriotiques étasuniennes, comprend une étoile à 5 branches du drapeau américain dans l'étoile  de David. Cette dernière est doublée et crée ainsi une 3eme  étoile à douze branches sans signification particulière si ce n'est de dépasser les identités pour en créer une nouvelle, 1 et 1 font 3.<br /><br />Voir d'autres <a href="http://logo-bedandy.blogspot.com/2009/09/milton-glaser-designer-de-logos.html">logos de Milton Glaser </a><br />Voir plus <a href="http://www.thejewishweek.com/news/short_takes/israel_parade_sans_salute">d'infos</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>391</wp:post_id>
		<wp:post_date><![CDATA[2011-06-05 19:26:00]]></wp:post_date>
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		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
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		<title>L&#039;identité visuelle de Culture Denim</title>
		<link>http://yannickbourenane.com/preprod/2011/06/03/lidentite-visuelle-de-culture-denim/</link>
		<pubDate>Fri, 03 Jun 2011 07:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lidentite-visuelle-de-culture-denim/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ZzhaFYss-RI/TeYZi9QhZJI/AAAAAAAADBA/T7qFySPl78w/s1600/logo_cd.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-ZzhaFYss-RI/TeYZi9QhZJI/AAAAAAAADBA/T7qFySPl78w/s1600/logo_cd.jpg" /></a></div><br /><a href="http://www.culturedenim.com/store/">Culture Denim Store</a> est une nouvelle boutique installée dans la ville de Lille.<br />Sa devise : « Honorer les traditions, détruire les conventions ». La marque présente, en effet, un logo avec une culture traditionnelle et peu conventionnel avec une véritable identité de marque.<br /><br /><a name='more'></a><a href="http://www.culturedenim.com/store/">Culture Denim Store</a> propose plusieurs marques dans sa boutique. La marque revendique sa démarche de "sur-mesure utilitaire" puisque, selon elle, la vérité réside dans le soucis du détail. <br /><br /><i>"Attachés à toujours offrir les meilleures marques de denim à une nouvelle génération de consommateurs, nous sommes désireux de partager un univers à la fois traditionnel, avant-gardiste et urbain, vouant un respect sincère des traditions artisanales, car elles nous enseignent la qualité, tout en brisant les conventions."</i><br /><br />L'identité visuelle a été réalisée par Bruno Allard, graphique designer. Le défi était de renvoyer une connotation authentique, vis à vis des marques plutôt haut de gamme qui sont distribuées, tout en gardant l'aspect traditionnel voulu dans le rapport à la culture du produit. La couronne est symbole de tradition mais également et surtout d'élégance. <br /><br />Le logo est riche de diversité et le soucis du détail est également très présent.  Le mélange des typographies choisies apporte une véritable force au logo. "Culture" et "Denim" apparaissent tout deux avec des empattements. Le choix du bleu foncé renvoi au jean mais aussi à la notion de "brut".<br />La signature de "Lille" sous le nom de la marque laisse à penser que <a href="http://www.culturedenim.com/store/">Culture Denim Store</a> pourrait ne pas s'arrêter à la capitale nordiste.<br /><br />Le logo peut également vivre avec une cartouche bleue, ce qui laisse apparaitre une typographie blanche. Cette option lui permet peut être de faire ressortir chaque détail encore plus facilement.<br /><br />Voilà un logo réussi mais peut être un chargé cependant l'équilibre est respecté. Il est visuellement très beau et porte en lui une véritable posture de marque.<br /><br /><a href="http://4.bp.blogspot.com/-NZR2Ay4Mi3Y/TeYzg5D6ImI/AAAAAAAADBE/K9r7siKL0PM/s1600/Image+10.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="315" src="http://4.bp.blogspot.com/-NZR2Ay4Mi3Y/TeYzg5D6ImI/AAAAAAAADBE/K9r7siKL0PM/s400/Image+10.png" width="400" /></a><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-vguSPbL-upA/TeYZehmP4-I/AAAAAAAADA0/g2SqCokcsdo/s1600/logo+culture+denim+bois.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-vguSPbL-upA/TeYZehmP4-I/AAAAAAAADA0/g2SqCokcsdo/s400/logo+culture+denim+bois.jpg" width="398" /></a><a href="http://1.bp.blogspot.com/-n6I_J-sAHsM/TeYzhQRIG_I/AAAAAAAADBI/R33LD-APHtU/s1600/Image+9.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="120" src="http://1.bp.blogspot.com/-n6I_J-sAHsM/TeYzhQRIG_I/AAAAAAAADBI/R33LD-APHtU/s400/Image+9.png" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-UDt1BuoHpQk/TeYZfuWqD2I/AAAAAAAADA4/o1-w5rsKBqA/s1600/logo+en+boutique.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-UDt1BuoHpQk/TeYZfuWqD2I/AAAAAAAADA4/o1-w5rsKBqA/s400/logo+en+boutique.jpg" width="400" /></a></div>Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/mode">actualité des logos dans la mode</a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Ytt900VxmYc/TeYZiFO3STI/AAAAAAAADA8/CWsl_jSRHUQ/s1600/logo+magasin.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="290" src="http://2.bp.blogspot.com/-Ytt900VxmYc/TeYZiFO3STI/AAAAAAAADA8/CWsl_jSRHUQ/s400/logo+magasin.jpg" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>392</wp:post_id>
		<wp:post_date><![CDATA[2011-06-03 09:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-03 07:26:00]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510709506;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:265;}i:1;a:1:{s:2:"id";i:367;}i:2;a:1:{s:2:"id";i:104;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>888</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-07 09:13:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-07 07:13:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J adore ce logo! Ca a vraiment du chien !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>889</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-07 12:12:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-07 10:12:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement fort attractif, un visuel ne laissant pas indifférent, je valide ce rendu]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>891</wp:comment_id>
			<wp:comment_author><![CDATA[Pic's]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/00334673850130924918</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-06-07 14:35:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-07 12:35:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour l'article de mon travail cordialement Brut Bruno Allard]]></wp:comment_content>
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		<title>Vico rajeunit son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/06/02/vico-rajeunit-son-logo/</link>
		<pubDate>Thu, 02 Jun 2011 07:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-wFz3i3UeBS0/TeZNyd3JNnI/AAAAAAAADBY/GXoxdB3YlCo/s1600/vico_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-wFz3i3UeBS0/TeZNyd3JNnI/AAAAAAAADBY/GXoxdB3YlCo/s400/vico_logo.jpg" width="400" /></a></div><br />La marque de produits à base de pomme de terre, Vico, filiale du groupe allemand <a href="http://www.intersnack.com/">Intersnack</a> a choisi de modifier son identité visuelle mais aussi son emblème : le personnage Vico. Leader sur le marché des produits pour apéritifs, Intersnack est connu à  travers les marques Vico, Lorenz, Crunchips, Curly, Monster Munch…<br /><a name='more'></a>La marque existe depuis 1955. Ce changement a été opéré par l'agence Nude et a été dévoilé le 10 Mai 2011. Leur objectif était de faire de la marque Vico LA marque de l'apéritif multi-catégorielle : chips, biscuits, graines viennent désormais composer l'offre Vico. <br /><br />L'agence a accompagné la marque sur la redéfinition de leur positionnement qui prend forme dans le nouveau logo et le nouveau packaging. La mascotte de la marque a suivi, elle, aussi un relooking.<br />Le vrai chapeau remplace le chapeau à frites, moins gagesque. <br /><br />Les couleurs sont inchangées. La cartouche en forme de vague est remplacée par une ellipse. La signature est supprimée. La typographie évolue, les lettres sont rapprochées. "C"et "O" sont désormais joints. Le personnage Vico prend moins de place sur le nouveau logo mais se positionne devant, accueillant.L'identité gagne en lisibilité mais semble perdre en personnalité.<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-FUbXazeSdXo/TeZPvvzcb9I/AAAAAAAADBg/kqybDZma60s/s1600/Image+7.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="240" src="http://4.bp.blogspot.com/-FUbXazeSdXo/TeZPvvzcb9I/AAAAAAAADBg/kqybDZma60s/s400/Image+7.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ANCnpKYyLmU/TeZPnIpgnzI/AAAAAAAADBc/-7d_Jv2pp0A/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a></div><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/Biens%20de%20consommation">actus logos des bien de consommation</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>393</wp:post_id>
		<wp:post_date><![CDATA[2011-06-02 09:45:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-02 07:45:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[vico-rajeunit-son-logo]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510611820;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14933;}i:1;a:1:{s:2:"id";i:14964;}i:2;a:1:{s:2:"id";i:13678;}}}}]]></wp:meta_value>
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		<title>Le nouveau logo de Mango</title>
		<link>http://yannickbourenane.com/preprod/2011/06/01/le-nouveau-logo-de-mango/</link>
		<pubDate>Wed, 01 Jun 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouveau-logo-de-mango/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-19yBgyuve3k/TeT8_593NcI/AAAAAAAADAQ/OAhaPdcrFWE/s1600/mango_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-19yBgyuve3k/TeT8_593NcI/AAAAAAAADAQ/OAhaPdcrFWE/s400/mango_logo.jpg" width="400" /></a></div><br /><br /><div style="margin: 0px;">Le fabricant et distributeur catalan de prêt à porter <a href="http://www.toute-la-franchise.com/news-55592-la-compagnie-nationale-de-l-or-rouvre-son-point-pilote.html">Mango</a> a changé son identité visuelle et ce depuis le 15 Mai 2011. Ce changement a été discrètement dévoilé lors du Grand Défilé Parisien de la marque au<a href="http://www.centrepompidou.fr/"> Centre Pompidou</a>. </div><div style="margin: 0px;"></div><a name='more'></a><a href="http://shop.mango.com/home.faces?state=she_011_FR">Mango</a> est aujourd'hui le deuxième exportateur de textile espagnol. La marque a été créée en 1984. Ce lifting s'affiche dans une  nouvelle phase de développement ayant pour but de rénover l'image de la marque et de tous les supports de la marque.<br /><div style="margin: 0px;">Le lifitng s'effectue essentiellement sur la typographie, l'univers graphique de la marque est gardé. Le nom de la marque est, lui, "déshabillé". </div><div style="margin: 0px;">Il reste en capitales mais perd ses empattements. La typographie est dégraissée. Les petites scissures des lettres restent mais ne sont plus placées au même endroit, pour les lettres "N" et "G". Les lettres ne tirent plus vers le haut, elles sont plus espacées et s'étalent sur la largeur du bloc marque. De manière générale le logo gagne en lisibilité et en élégance grâce à des lettres dégraissées et plus espacées.</div><div style="margin: 0px;"><br /></div><div style="margin: 0px;">L'objectif est de donner à la marque <i>"l'occasion de s'adresser à une femme plus adulte"</i>. </div><div style="margin: 0px;"><br /></div><div style="margin: 0px;">Le nouveau concept de boutique tend vers le même objectif. Ce dernier baptisé "Wabi" en référence à l'esthétique japonaise met en avant le produit. Il s'agit désormais de faire appel à une décoration minimaliste inspirée de la nature. Ce changement peut paraître mineur, cependant il faut rappeler qu'il s'applique à 2000 boutiques à travers 105 pays. </div><div style="margin: 0px;">La marque a modifié son site Internet depuis le 26 Mai 2011.</div><div style="margin: 0px;"><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-e-d4ucoLkLs/TeXoEQ2up9I/AAAAAAAADAY/PMApJUmGDao/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-06-01+a%25CC%2580+09.18.23.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="202" src="http://4.bp.blogspot.com/-e-d4ucoLkLs/TeXoEQ2up9I/AAAAAAAADAY/PMApJUmGDao/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-06-01+a%25CC%2580+09.18.23.png" width="400" /></a></div><br /></div><div style="margin: 0px;"></div><div style="font-family: arial; font-size: 12px; font-weight: bold;"><div style="margin: 0px; text-align: justify;"><span style="font-weight: normal;"></span></div><div style="font-weight: bold;"><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-NcvF35WtNiI/TeT_xGxcYZI/AAAAAAAADAU/2ulyed317lM/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-31+a%25CC%2580+16.48.11.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="265" src="http://2.bp.blogspot.com/-NcvF35WtNiI/TeT_xGxcYZI/AAAAAAAADAU/2ulyed317lM/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-31+a%25CC%2580+16.48.11.png" width="400" /></a></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;"><br /></div><div style="text-align: justify;">consulter les <a href="http://logo-bedandy.blogspot.com/search/label/mode">actus logos mode</a>.<br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><i><b style="font-weight: normal;">Mango recense aujourd’hui 2 000 points de vente</b><span style="font-weight: normal;"> dans  105 pays (140 en France), dont environ la moitié exploités en propre et  l’autre en master franchise ou en commission-affiliation. Plus de 80% de  son activité -1,27 milliards d’euros pour l’exercice 2010, en  progression de 11% par rapport au précédent- a été réalisée à  l’international.</span></i> </div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>394</wp:post_id>
		<wp:post_date><![CDATA[2011-06-01 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-01 07:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510706684;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:13133;}i:1;a:1:{s:2:"id";i:14687;}i:2;a:1:{s:2:"id";i:1094;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>884</wp:comment_id>
			<wp:comment_author><![CDATA[Tangane]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-01 09:59:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-01 07:59:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime naïvement cette évolution, mais elle me fait beaucoup trop pensé au logo de la marque Mugler, qui est aussi dans le milieu de la mode...<br /><br />http://ficdn.fashionindie.com/wp-content/uploads/2011/01/MuglerLogo-560x302.jpg<br /><br />Bof.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>885</wp:comment_id>
			<wp:comment_author><![CDATA[sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-01 13:28:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-01 11:28:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui et puis cela fait aussi penser à KENZO]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>890</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-07 12:15:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-07 10:15:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[tres bof meme!]]></wp:comment_content>
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	<item>
		<title>Sanofi-Aventis devient Sanofi, simplement</title>
		<link>http://yannickbourenane.com/preprod/2011/05/31/sanofi-aventis-devient-sanofi-simplement/</link>
		<pubDate>Tue, 31 May 2011 10:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/sanofi-aventis-devient-sanofi-simplement/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-2pgCs_dxokc/TcvdJqNikjI/AAAAAAAAC3U/HY68ooUWpjQ/s1600/sanofi-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="184" src="http://1.bp.blogspot.com/-2pgCs_dxokc/TcvdJqNikjI/AAAAAAAAC3U/HY68ooUWpjQ/s640/sanofi-logo.jpg" width="640" /></a></div>Le géant pharmaceutique, n°1 en France et leader des vaccins dans le monde, <a href="http://www.sanofi-aventis.fr/l/fr/fr/index.jsp">Sanofi-Aventis</a> devient  <a href="http://www.sanofi.com/accueil.asp">Sanofi</a>. Sanofi-Synthélabo avait absorbé Aventis en 2004, groupe lui-même issu du rapprochement des laboratoires Rhône Poulenc et de Hoechst. Le géant de la santé, qui fabrique notamment le Doliprane et le Maalox semble tourner la page de son passé mouvementé.<br /><br /><a name='more'></a>"<i>Le nouveau logo de <a href="http://www.sanofi.com/accueil.asp">Sanofi </a>symbolise l'espoir que  nous apportons aux 7 milliards de personnes qui pourraient un jour avoir  besoin de nos soins et notre engagement en faveur des patients</i>" dixit le site de Sanofi. Ce qui marque, c'est l'humilité du logo et son positionnement sur le thème de "l'oiseau de l'espoir", Sanofi s'expose aux sarcasmes. La typo passe en capitales et s'accompagne d'un nouvel emblème bicolore, le tour reste dans des tonalités douces et la forme ronde de l'emblème pourra faire pesner à beaucoup d'autres logotypes. Enfin, le symbole de l'oiseau est banal car utilisé par de nombreuses marques et institutions, à commencer par les hôpitaux de France. L'oeuvre est de Saguez & Partners, le coût inconnu.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-CPQ-wFHwSEM/TcvgZsJ34JI/AAAAAAAAC3k/UgasmIRbEjw/s1600/Image+26.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="145" src="http://3.bp.blogspot.com/-CPQ-wFHwSEM/TcvgZsJ34JI/AAAAAAAAC3k/UgasmIRbEjw/s320/Image+26.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-NcfuppcBSN8/TcvgZ-iMQBI/AAAAAAAAC3o/LnMzZWCjO-Q/s1600/Image+27.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="119" src="http://2.bp.blogspot.com/-NcfuppcBSN8/TcvgZ-iMQBI/AAAAAAAAC3o/LnMzZWCjO-Q/s320/Image+27.png" width="320" /></a></div><br /><br /><a href="http://3.bp.blogspot.com/-ib-2-tuU_vE/TcvgYXhVFQI/AAAAAAAAC3g/2LkKcnepoIE/s1600/Image+23.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="227" src="http://3.bp.blogspot.com/-ib-2-tuU_vE/TcvgYXhVFQI/AAAAAAAAC3g/2LkKcnepoIE/s320/Image+23.png" width="320" /></a>"<i>C'est une volonté de simplification</i>", résume auprès de l'AFP un  porte-parole du groupe. Ce changement facilitera également le  développement du groupe à l'international, fait-il valoir, notant qu'"<i>il  y a des pays, la Chine par exemple, où un nom de six syllabes, c'est  extrêmement compliqué</i>".<br />Voir l'article du<a href="http://www.lefigaro.fr/flash-eco/2011/05/04/97002-20110504FILWWW00450-sanofi-aventis-se-rebaptise-sanofi.php"> figaro sur le nouveau logo</a>.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-1fbDPAGqBSM/TcvdRlzLwMI/AAAAAAAAC3Y/_AHG8klv33Q/s1600/Image+21.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="174" src="http://4.bp.blogspot.com/-1fbDPAGqBSM/TcvdRlzLwMI/AAAAAAAAC3Y/_AHG8klv33Q/s320/Image+21.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-_8hSmJ5g_bI/TcvdS2m7mLI/AAAAAAAAC3c/qog5D6ZnMng/s1600/Image+22.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="193" src="http://4.bp.blogspot.com/-_8hSmJ5g_bI/TcvdS2m7mLI/AAAAAAAAC3c/qog5D6ZnMng/s320/Image+22.png" width="320" /></a></div><br />Voir la <a href="http://www.youtube.com/watch?v=IqBgiO-_Cd8&feature=player_embedded">video de présentation du logo Sanofi </a>sur youtube.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>395</wp:post_id>
		<wp:post_date><![CDATA[2011-05-31 12:37:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-31 10:37:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Le Rosé du Var a son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/05/31/le-rose-du-var-a-son-logo/</link>
		<pubDate>Tue, 31 May 2011 08:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-kCk6jDKmn08/TeNlzPgod_I/AAAAAAAADAE/YTIgikalf2c/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-30+a%25CC%2580+11.29.42.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-kCk6jDKmn08/TeNlzPgod_I/AAAAAAAADAE/YTIgikalf2c/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-30+a%25CC%2580+11.29.42.png" /></a></div>Le <a href="http://www.syndicatdesvigneronsduvar.com/">Syndicat des Vignerons du Va</a>r a décidé de créer un logo pour la marque Rosé du Var. Cette nouvelle identité visuelle a été conçue comme étant un gage de qualité pour le consommateur.<br /><a name='more'></a><br /><br />A l'approche de l'été et des apéritifs ensoleillés, le <a href="http://www.syndicatdesvigneronsduvar.com/">Syndicat des Vignerons du Va</a>r a choisi de rendre plus visible et plus claire l'offre des vins de pays rosés du Var. Le nouveau logo déposé depuis peu ne pourra être utilisé que dans un cadre très stricte de la nouvelle reconnaissance européenne IGP, définie par un cahier de charges très précis et contrôlée par un organisme indépendant. Aider le client dans la reconnaissance rapide d'un vin produit dans le département est le but premier de la démarche.<br /><br />L'identité visuelle se compose d'un emblème rond réalisé à l'aide d'un effet "coup de pinceau". Le rond, symbole du soleil varois et du raisin.  Le symbole continue sous la marque avec deux vagues dessinées avec le même effet. Les deux éléments rapprochés révèlent un coucher du soleil sur la mer. La couleur choisie pour illustrer le logo est évidemment le rose. En rappel au logo du <a href="http://www.syndicatdesvigneronsduvar.com/">Syndicat des Vignerons du Var</a>. La nom de la marque apparaît en gris, en rappel au "gris de gris", vin très clair du sud de la France. La typographie est à empattement avec un jeu sur le "R" de Rosé. L'ensemble est en bas de casses.  <br />Un logo simple mais qui rappellera à bon nombre les soirs d'été... <br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-bnAKkGTudQo/TeNop7NOL-I/AAAAAAAADAI/TPkYtpn1Oz0/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-30+a%25CC%2580+11.50.02.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-bnAKkGTudQo/TeNop7NOL-I/AAAAAAAADAI/TPkYtpn1Oz0/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-30+a%25CC%2580+11.50.02.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Zndn6nkKkJo/TeNor5voHLI/AAAAAAAADAM/0EYXWhj-F98/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-30+a%25CC%2580+11.49.27.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="155" src="http://3.bp.blogspot.com/-Zndn6nkKkJo/TeNor5voHLI/AAAAAAAADAM/0EYXWhj-F98/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-05-30+a%25CC%2580+11.49.27.png" width="320" /></a></div><br />Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/Biens%20de%20consommation">actus logos pour les biens de consommation</a><br /><br /><br /><br /><br /><br /><br /><br /><br /><span style="font-size: x-small;"><span style="font-family: "Courier New",Courier,monospace;">L'abus d'alcool est dangereux pour la santé.  </span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>396</wp:post_id>
		<wp:post_date><![CDATA[2011-05-31 10:05:00]]></wp:post_date>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
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			<wp:comment_id>877</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-31 11:06:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-31 09:06:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est moche ! Rien de plus à dire !<br /><br />STTZ]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>878</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-31 16:06:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-31 14:06:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un fail total.<br />Les brushes sans aucune personnalité, ces couleurs sans âme et cette typo Goudy vue et revue rendent cette identité d'un cheap absolu.<br />Médiocre travail, sans recherche stratégique sur la marque.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>887</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-06 15:13:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-06 13:13:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est mou, c'est fade… Ça manque cruellement de sérieux pour un logo qui se veut réprésentatif de la qualité. Une étude préliminaire des logos existants pour des labels de qaulité n'aurait pas été inutile.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1467</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-06 15:01:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-06 13:01:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve ce logo jolie et explicite, trés reussi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1502</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2012-07-23 17:47:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-23 15:47:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Simple et efficace!]]></wp:comment_content>
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	<item>
		<title>Made In France, le logo</title>
		<link>http://yannickbourenane.com/preprod/2011/05/30/made-in-france-le-logo/</link>
		<pubDate>Mon, 30 May 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://1.bp.blogspot.com/-yqOROq-LpRc/TdowPE9wTJI/AAAAAAAAATc/Q2W3f606fDA/s1600/1799147.jpg"><img id="BLOGGER_PHOTO_ID_5609849321432304786" style="cursor: pointer; display: block; height: 198px; margin: 0px auto 10px; text-align: center; width: 400px;" src="http://1.bp.blogspot.com/-yqOROq-LpRc/TdowPE9wTJI/AAAAAAAAATc/Q2W3f606fDA/s400/1799147.jpg" alt="" border="0" /></a>

Il aura fallu attendre 18 mois avant que la marque <a href="http://www.profrance.org/index.html">Origine France Garantie</a> se dévoile. C'est jeudi 19 Mai 2011 que le député Yves Jégo a présenté devant l'Assemblée nationale le logo de la marque.
<a name="more"></a>
<div style="clear: both; text-align: center;"><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-TGn0xKNsggQ/TfZa_LeE-KI/AAAAAAAADCo/PwjqF_Ucyq0/s1600/origine-France-garantie-TM.jpg"><img src="http://2.bp.blogspot.com/-TGn0xKNsggQ/TfZa_LeE-KI/AAAAAAAADCo/PwjqF_Ucyq0/s320/origine-France-garantie-TM.jpg" alt="" width="320" height="315" border="0" /></a></div>
Ce nouveau label apparaît afin de justifier la provenance des produits. Il permet également de redorer l'image des productions françaises, souvent détournées à l'aide d'emballage type Made In France.
Ceux qui peuvent obtenir le label doivent répondre à deux critères. Premièrement, le lieu où le produit prend ses caractéristiques essentielles doit être en France (fabrication, assemblage, montage..). Et au moins 50% de la valeur du produit doit correspondre aux activités de production française.
<a href="http://www.kronenbourg.fr/">Kronenbourg</a>, <a href="http://www.opticiens-atol.com/">Atol</a> ont d'ores et déjà adoptés l'idée. L'identité visuelle se composent d'un cercle coupé, formé par le nom de la marque. "Origine" et "Garantie" sont autour de "France".
"France" est écrit à l'aide d'une typo type "plume", afin de lui donner un côté un peu plus "traditionnel".  La typographie choisie est à empattement, le tout est en capitales. Voici un logo très peu original.
La marque a fait le choix de ne pas prendre de risque sur le logo. Cependant, à ne pas aller au bout des choses la marque se retrouve par être transparente.
<div style="clear: both; text-align: center;"><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-9aSZUt_G0s4/Tdvjvrhn8LI/AAAAAAAADAA/F5XVewsnQ54/s1600/Image+1.png"><img src="http://4.bp.blogspot.com/-9aSZUt_G0s4/Tdvjvrhn8LI/AAAAAAAADAA/F5XVewsnQ54/s400/Image+1.png" alt="" width="400" height="291" border="0" /></a></div>
Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/agroalimentaire">actualité des logos dans l'agroalimentaire</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>397</wp:post_id>
		<wp:post_date><![CDATA[2011-05-30 09:00:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>Les meilleurs logos de l&#039;année 2010 ?</title>
		<link>http://yannickbourenane.com/preprod/2011/05/28/les-meilleurs-logos-de-lannee-2010/</link>
		<pubDate>Sat, 28 May 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-yA25SAsRNnQ/TdOcU0zHjqI/AAAAAAAAC9s/bHHcadq_u0o/s1600/Image+24.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="100" src="http://3.bp.blogspot.com/-yA25SAsRNnQ/TdOcU0zHjqI/AAAAAAAAC9s/bHHcadq_u0o/s320/Image+24.png" width="320" /></a></div><br />Le site de <a href="http://www.communicatemagazine.co.uk/transform2011enter">The Communicate Magazine</a> vient de dévoiler qui sont, selon eux, les 4 meilleurs logos de l'année 2010.<br /><a name='more'></a><br /><br /><br /><b><u>3ème place</u> </b>:<br /><br />Le <a href="http://www.roh.org.uk/"><b>Royal Opera House</b></a> de Londres<br />Agence créatrice : SomeOne<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-OiOZXsxjQYY/TdOaPlQ8vrI/AAAAAAAAC9M/svRBgUvxyUU/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-OiOZXsxjQYY/TdOaPlQ8vrI/AAAAAAAAC9M/svRBgUvxyUU/s1600/Image+16.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-O__UFkDDYPU/TdOaTNKDVHI/AAAAAAAAC9Q/chTaWNrCfzY/s1600/Image+17.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="239" src="http://2.bp.blogspot.com/-O__UFkDDYPU/TdOaTNKDVHI/AAAAAAAAC9Q/chTaWNrCfzY/s320/Image+17.png" width="320" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><b><u>3ème place execo</u> :</b><br /><br /><a href="http://imaqliq.com/en/"><b>Imaqliq</b></a>, entreprise russe de développement High-Tech<br /><b>  </b><br />Agence créatrice : Heavenly Group<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-_PiJMlKHoNQ/TdOa2ocF_yI/AAAAAAAAC9U/DhBYgin-IBE/s1600/Image+18.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="165" src="http://2.bp.blogspot.com/-_PiJMlKHoNQ/TdOa2ocF_yI/AAAAAAAAC9U/DhBYgin-IBE/s320/Image+18.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-C3Tv_erAIbc/TdOa5tOTFrI/AAAAAAAAC9Y/X1I5R-z63M4/s1600/Image+19.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="221" src="http://2.bp.blogspot.com/-C3Tv_erAIbc/TdOa5tOTFrI/AAAAAAAAC9Y/X1I5R-z63M4/s320/Image+19.png" width="320" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><b><u>2ème place </u>:</b><br /><b><br /></b><br /><a href="http://www.bbworkplace.com/"><b>Balfour Beatty WorkPlace</b></a>, société d'aide stratégique aux entreprises<br />Agence créatrice : The Workroom<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-01SqZDdF3O0/TdOdZJazpcI/AAAAAAAAC90/sRlEK5xi17Y/s1600/BBWlogoofficial.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="148" src="http://1.bp.blogspot.com/-01SqZDdF3O0/TdOdZJazpcI/AAAAAAAAC90/sRlEK5xi17Y/s320/BBWlogoofficial.jpg" width="320" /></a></div><a href="http://1.bp.blogspot.com/-QZCHthC29d0/TdObIYRfpSI/AAAAAAAAC9c/28S1Adoc_fg/s1600/Image+20.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-_oi6tj7csAE/TdObfGCS8hI/AAAAAAAAC9g/hc7NuVu8VOg/s1600/Image+23.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="215" src="http://1.bp.blogspot.com/-_oi6tj7csAE/TdObfGCS8hI/AAAAAAAAC9g/hc7NuVu8VOg/s320/Image+23.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-f-jeofgbUaQ/TdObf9dI1RI/AAAAAAAAC9k/B1SLEqB-xiM/s1600/Image+22.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="227" src="http://3.bp.blogspot.com/-f-jeofgbUaQ/TdObf9dI1RI/AAAAAAAAC9k/B1SLEqB-xiM/s320/Image+22.png" width="320" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><u><b>1ère place :</b></u><br /><a href="http://www.labormed.eu/"><b>Labormed</b></a>, entreprise médicamenteuse roumaine<br />Agence créatrice : Grapefruit<u><b></b></u><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-1PRTGq0lGzU/TdOcBj_Z7JI/AAAAAAAAC9o/9HJXn8DEgsw/s1600/Image+21.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="183" src="http://4.bp.blogspot.com/-1PRTGq0lGzU/TdOcBj_Z7JI/AAAAAAAAC9o/9HJXn8DEgsw/s400/Image+21.png" width="400" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-wiqtnlFSm1I/TdOsgpb_ZpI/AAAAAAAAC-M/fgtOSwUolW8/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="293" src="http://2.bp.blogspot.com/-wiqtnlFSm1I/TdOsgpb_ZpI/AAAAAAAAC-M/fgtOSwUolW8/s400/Image+3.png" width="400" /></a></div><a href="http://3.bp.blogspot.com/-QmbplEUJNwk/TdOdJg6MjJI/AAAAAAAAC9w/zC7kZXQi-n0/s1600/Image+26.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><br /><br /><br /><br /><br />Pour voir les lauréats des autres catégories rendez-vous sur le <a href="http://www.communicatemagazine.co.uk/transform2011enter">site </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>398</wp:post_id>
		<wp:post_date><![CDATA[2011-05-28 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-28 07:00:00]]></wp:post_date_gmt>
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			<wp:comment_id>879</wp:comment_id>
			<wp:comment_author><![CDATA[whiskas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-05-31 23:00:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-31 21:00:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouais... Y'avait quand même mieux, p't'être, non? Encore une fois, "les goûts et les couleurs"...]]></wp:comment_content>
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		<title>Historique grandes marques</title>
		<link>http://yannickbourenane.com/preprod/2011/05/27/historique-grandes-marques/</link>
		<pubDate>Fri, 27 May 2011 18:20:00 +0000</pubDate>
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		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/-iFKikSozxqQ/TfiSlmSpCHI/AAAAAAAAAHw/xQk_kvS5s5k/s1600/test-frise-logo.jpg"><img alt="" border="0" height="640" id="BLOGGER_PHOTO_ID_5618401709776242802" src="http://2.bp.blogspot.com/-iFKikSozxqQ/TfiSlmSpCHI/AAAAAAAAAHw/xQk_kvS5s5k/s640/test-frise-logo.jpg" style="display: block; margin: 0px auto 10px; text-align: center;" width="434" /></a><br /><a href="http://2.bp.blogspot.com/-BSf_nEDdBFQ/Td_rfYuXviI/AAAAAAAAAHk/SNuBT8QHICg/s1600/FRISE_LOGO_BEDANDT.jpg"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>399</wp:post_id>
		<wp:post_date><![CDATA[2011-05-27 20:20:00]]></wp:post_date>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<title>Schnock, la revue des Vieux</title>
		<link>http://yannickbourenane.com/preprod/2011/05/27/schnock-la-revue-des-vieux/</link>
		<pubDate>Thu, 26 May 2011 22:38:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-KNTxox_Mrqw/TdvRhn4qFjI/AAAAAAAAC_w/KBW2wjH0x9s/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="82" src="http://2.bp.blogspot.com/-KNTxox_Mrqw/TdvRhn4qFjI/AAAAAAAAC_w/KBW2wjH0x9s/s400/Image+6.png" width="400" /></a></div><br />Le 25 Mai 2011 est publié le 1er numéro de Schnock, la revue des Vieux de 27 à 87 ans. <br />Un style décalé et affirmé qui offre du nouveau pour l'œil et un regard différent sur la presse.<br /><br /><a name='more'></a><br /><i>"Si vous aussi, vous ressentez l'envie d'échapper à l'hystérie de l'époque en faisant un pas de côté et en tournant poliment le dos au jeunisme ambiant, cette revue est faite pour vous. Elle vous fera replonger dans des œuvres parfois oubliées, rencontrer des personnages hauts en couleur, mémoires encore vivaces de notre patrimoine culturel, vous permettant ainsi de satisfaire vos goûts de jeune ou vieux Schnock. Ni rétrograde, ni passéiste. Schnock, donc. Tout bonnement. Alors rejoignez-nous ! Après vous... </i>"<br /><br />La revue est distribuée par Flammarion et se trouve en librairie, essentiellement. La direction artistique a été confiée à Claire Bissara Barbe et Héloise Condroyer. Critiques, cinéma, arts, cultures, débats et portraits constituent l'essentiel de la nouvelle revu. Le tout relevé d'un réel second degré. <br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-kWaIaZP-EMs/TdvTDLGKUKI/AAAAAAAAC_4/b9kbMnVuG1c/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="178" src="http://4.bp.blogspot.com/-kWaIaZP-EMs/TdvTDLGKUKI/AAAAAAAAC_4/b9kbMnVuG1c/s400/Image+5.png" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>400</wp:post_id>
		<wp:post_date><![CDATA[2011-05-27 00:38:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-26 22:38:00]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>La Pologne à la présidence de l&#039;Europe</title>
		<link>http://yannickbourenane.com/preprod/2011/05/26/la-pologne-a-la-presidence-de-leurope/</link>
		<pubDate>Thu, 26 May 2011 09:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-rDco8XoS5L8/TduOTxMNImI/AAAAAAAAC_g/xdzHioBGWu4/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="201" src="http://3.bp.blogspot.com/-rDco8XoS5L8/TduOTxMNImI/AAAAAAAAC_g/xdzHioBGWu4/s400/Image+2.png" width="400" /></a></div><br />Dès le 1er juillet 2011 la Pologne va prendre en charge la présidence du Conseil de l'Union Européenne. Le 10 Mai 2011, le logo créé pour la <a href="http://prezydencjaue.gov.pl/fr/">Pologne 2011</a> a été dévoilé.<br /><a name='more'></a>Tous les 6 mois un pays membre de l'Union européenne exerce la présidence, c'est à dire qu'il préside aux travaux du Conseil de l'UE. Durant cette période, le pays en question devient l’hôte de la majorité de rencontres des représentants de différentes structures de l'UE. Il joue le rôle clé dans tous les domaines de l'activité de l'Union Européenne. Il donne de nouvelles orientations politiques à l'UE, il s'occupe du développement de la Communauté, de son intégration et de sa sécurité.<br /><br />Les valeurs que veut transmettre le créateur sont les suivantes : <i>dynamisme, énergie positive et solidarité</i>. Au premier coup d'œil, la traduction graphique pourrait être "d<i>es flèches qui pointent vers le haut et se donnent la main</i>".<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-KaLHs-HeCQI/TduQRvFkhHI/AAAAAAAAC_k/bAqKRi9RM6Q/s1600/Jerzy-Janiszewski-Solidarno%25C5%259B%25C4%2587-Logo-1980.-Courtesy-Jerzy-Janiszewski.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="133" src="http://4.bp.blogspot.com/-KaLHs-HeCQI/TduQRvFkhHI/AAAAAAAAC_k/bAqKRi9RM6Q/s200/Jerzy-Janiszewski-Solidarno%25C5%259B%25C4%2587-Logo-1980.-Courtesy-Jerzy-Janiszewski.jpg" width="200" /></a></div>Cependant, l'idée est plus profonde. Le logo a été conçu par Jerzy Janiszewski. Il est le créateur d'un logo encore connu aujourd'hui pour les grèves de 1980 en Pologne. Le mouvement <i>Solidarność</i> (solidarité en polonais) a joué un rôle clé dans l'opposition au régime de la République populaire de Pologne.<br />L'emblème du drapeau rouge est reprit puisqu'il est devenu en Pologne le symbole historique de la poursuite de la liberté et des changements démocratiques. Ce choix donne une touche symbolique qui est appropriée à l'événement de la présidence européenne, la première.<br />Le logo se constitue de six flèches, jaune, noire, verte, bleue, orange et rouge. Elles pointent vers le haut et se rejoignent. Le symbole prend une place proéminente par rapport au nom de la marque. "Pl2011" apparaît en capitale tandis que ".eu" est en bas de casse. Les gris clair et bleu foncé sont utilisés dans la construction graphique du nom.<a href="http://prezydencjaue.gov.pl/fr/"> Pl2011eu</a> a misé sur un symbole fort aux yeux des polonais.  <br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-9Tj-3-LtIUU/TduReLCW8NI/AAAAAAAAC_o/bT8tYcu_1tc/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="223" src="http://3.bp.blogspot.com/-9Tj-3-LtIUU/TduReLCW8NI/AAAAAAAAC_o/bT8tYcu_1tc/s320/Image+4.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ypknVItJ_MM/TduRfPJqPFI/AAAAAAAAC_s/XQBgt2W3kb4/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="224" src="http://2.bp.blogspot.com/-ypknVItJ_MM/TduRfPJqPFI/AAAAAAAAC_s/XQBgt2W3kb4/s320/Image+3.png" width="320" /></a></div><b><br /></b><br /><br /><br /><br /><a href="http://prezydencjaue.gov.pl/fr/quest-ce-que-la-presidence/457-linterview-avec-lauteur-du-logo-de-la-presidence-polonaise">Interview du créateur du logo </a>]]></content:encoded>
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		<wp:post_id>401</wp:post_id>
		<wp:post_date><![CDATA[2011-05-26 11:32:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-26 09:32:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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			<wp:comment_id>875</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-05-26 15:05:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-26 13:05:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci majorie pour cet aricle, tu viens de me faire découvrir un artiste polonais que je connaissais pas du tout. Il a réussi à sublimer son oeuvre original au nom de l'europe. J'adore ! Tout simplement sublime et d'une classe rare !<br /><br />STTZ]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>892</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-06-07 15:05:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-07 13:05:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne connaissais pas le sens du logo et dois avouer qu au 1er regard je n avais pas aime.. apres lecture de l article je comprends mieux ce logo! je pense ne pas etre le seul a ne pas connaitre ce symbole..]]></wp:comment_content>
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		<title>Lifting à la Bourse de Luxembourg</title>
		<link>http://yannickbourenane.com/preprod/2011/05/25/lifting-a-la-bourse-de-luxembourg/</link>
		<pubDate>Tue, 24 May 2011 22:34:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-DWaFlYAw4ZI/Tdt9uFQ2f1I/AAAAAAAAC_Y/31OtC_cIyDY/s1600/bourselux_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-DWaFlYAw4ZI/Tdt9uFQ2f1I/AAAAAAAAC_Y/31OtC_cIyDY/s400/bourselux_logo.jpg" width="400" /></a></div><br />Depuis le 17 Mai 2011 la <a href="http://www.bourse.lu/application?_flowId=AccueilFlow">Bourse de Luxembourg</a> a changé son identité visuelle. Cette modification apparaît dans la politique de diversification de la <a href="http://www.bourse.lu/application?_flowId=AccueilFlow">Bourse de Luxembourg</a>.<br /><a name='more'></a><br />Les valeurs fondamentales de la <a href="http://www.bourse.lu/application?_flowId=AccueilFlow">Bourse de Luxembourg</a> sont la solidité, la réglementation, la technologie et la transparence. Le logo a essayé de s'inspirer de chaque pilier fondamental.<br /><br /><i>"De fait, le nouveau logo de la <a href="http://www.bourse.lu/application?_flowId=AccueilFlow">Bourse de Luxembourg</a> réunit toutes ces caractéristiques sous la forme d’une image de marque. Ainsi la forme hexagonale symbolise la solidité d’un acteur majeur au cœur de la place financière. Son aspect bipartite laisse deviner l’évolution d’un indice boursier entre les deux parties. Enfin les couleurs, gris et rouge évoquent technologie et modernisme agrémentées d’une touche de chaleur et de douceur." </i>(extrait du communiqué de presse)<i><br /></i><br /><i> </i>            <br /><div align="justify">Pour ce qui est de la réglementation et de la transparence les inspirations graphiques se cherchent encore...</div><div align="justify"><a href="http://1.bp.blogspot.com/-CRc8vuLuL0Y/TduGrfzQsnI/AAAAAAAAC_c/og9nQGcpOXE/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-CRc8vuLuL0Y/TduGrfzQsnI/AAAAAAAAC_c/og9nQGcpOXE/s320/Image+1.png" width="299" /></a>Le logo a été créé par l'agence Mikado, du groupe Publicis. Le changement se fait essentiellement sur les couleurs et la typographie. </div><div align="justify">Le contour de l'emblème est inchangé, l'hexagone reste présent. Ce sont les couleurs et les motifs qui le composent qui évoluent. Le bleu s'efface au profit d'un bordeau et d'un gris qui  retrouvé dans le nom de la marque. "<a href="http://www.bourse.lu/application?_flowId=AccueilFlow">Bourse de Luxembourg</a>" prend désormais moins d'ampleur dans le bloc marque. </div><div align="justify">De manière générale, le logo est modernisé mais plus triste. </div><div align="justify"><br /></div><div align="justify">Ce changement est l'occasion de revoir la conception de leur site Internet.            </div><br /><div align="justify"><br /><a href="mailto:marketing@bourse.lu" target="_blank"></a> </div>]]></content:encoded>
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		<wp:post_id>402</wp:post_id>
		<wp:post_date><![CDATA[2011-05-25 00:34:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-05-24 22:34:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Air transat se renforce</title>
		<link>http://yannickbourenane.com/preprod/2011/05/24/air-transat-se-renforce/</link>
		<pubDate>Tue, 24 May 2011 08:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-sOK9xsooCbs/TdockycEfzI/AAAAAAAAC-o/OomPJ_poyLU/s1600/airtransat_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-sOK9xsooCbs/TdockycEfzI/AAAAAAAAC-o/OomPJ_poyLU/s400/airtransat_logo.jpg" width="400" /></a></div><br /><br />La compagnie aérienne canadienne <a href="http://www.airtransat.fr/fr/index.aspx">Air transat</a> lifte son identité visuelle.<br /><a name='more'></a>La compagnie aérienne <a href="http://www.airtransat.fr/fr/index.aspx">Air transat</a> trouve la majeure partie de sa clientèle en Europe et au Mexique. En 2010, trois millions de personnes ont voyagé sur <a href="http://www.airtransat.fr/fr/index.aspx">Air transat</a>.<br /><br /><a href="http://2.bp.blogspot.com/-FZtZpblarVk/TdofvR-zj7I/AAAAAAAAC-0/8BnuonDQ7Mw/s1600/Image+5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="231" src="http://2.bp.blogspot.com/-FZtZpblarVk/TdofvR-zj7I/AAAAAAAAC-0/8BnuonDQ7Mw/s320/Image+5.png" width="320" /></a> Le mot d'ordre autour de la stratégie créative a été <i>accueil</i>. En effet, les dirigeants ont choisi de mettre en avant l'exigence avec laquelle les touristes sont reçus à bord. A tel point que "Bienvenue" est écrit et traduit une cinquantaine de fois à l'arrière du fuselage.<br /><br /><br />Le nouveau logo sera déployé sur l'ensemble de sa flotte, douze <b style="font-weight: normal;">Airbus A310-300</b> et neuf <b style="font-weight: normal;">A330</b>, sans compter les trois A330 qui lui seront livrés d’ici 2012. Le lifting s'effectue essentiellement sur la typographie. "Air" passe en bleu ciel, retrouve sa majuscule et se positionne au dessus de "transat". L'emblème de l'étoile ne change pas.<br />Le logo prend désormais moins d'ampleur sur l'avion. Auparavant, il occupait une grande partie de l'appareil, désormais il se trouve avant la deuxième rangée de hublots. <br />Les changements s'appliquent également à <a href="http://www.vacancestransat.fr/">Vacances Transat</a> et <a href="http://www.nolitours.com/EN">Nolitours</a>, deux marques importantes au Canada, sous lesquelles la compagnie commercialise des séjours et des voyages. <a href="http://www.vacancestransat.fr/">Vacances transat</a> suit la même direction graphique qu'<a href="http://www.airtransat.fr/fr/index.aspx">Air transat</a>. Vacances passe en bas de casse. L'emblème et les couleurs ne changent pas. Cependant, <a href="http://www.nolitours.com/EN">Nolitours</a> subit une véritable transformation. L'emblème de l'étoile est effacé pour une spirale jaune. Une cartouche bleue est ajoutée et le nom de la marque passe en bas de casse.<br />Ces choix graphiques laissent à penser que la compagnie ne veut plus être associée à <a href="http://www.nolitours.com/EN">Nolitours</a>. Les sites Internet n'ont pas encore été modifiés. Le travail a été effectué par l'agence Bos<br /><div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ZYAgIhKq1_M/Tdoc9Ut7YdI/AAAAAAAAC-s/F7AhmlTLT34/s1600/vactransat_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://4.bp.blogspot.com/-0nAp393r2Ew/Tdodrgpi-dI/AAAAAAAAC-w/TffjwgBDfsg/s1600/nolitours_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/-ZYAgIhKq1_M/Tdoc9Ut7YdI/AAAAAAAAC-s/F7AhmlTLT34/s1600/vactransat_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/-ZYAgIhKq1_M/Tdoc9Ut7YdI/AAAAAAAAC-s/F7AhmlTLT34/s1600/vactransat_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-ZYAgIhKq1_M/Tdoc9Ut7YdI/AAAAAAAAC-s/F7AhmlTLT34/s400/vactransat_logo.jpg" width="400" /></a><a href="http://4.bp.blogspot.com/-0nAp393r2Ew/Tdodrgpi-dI/AAAAAAAAC-w/TffjwgBDfsg/s1600/nolitours_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-0nAp393r2Ew/Tdodrgpi-dI/AAAAAAAAC-w/TffjwgBDfsg/s400/nolitours_logo.jpg" width="400" /></a></div><br /></div><br /><br /><br /><div style="clear: both; text-align: center;"></div><br /><br /><br /><br /><div style="clear: both; text-align: left;"><a href="http://2.bp.blogspot.com/-tZqvud8JUx8/TdolR1gRNgI/AAAAAAAAC-8/CpUBIhNy0EQ/s1600/Image+14.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-QR4b9gxClSY/TdolNxh-4lI/AAAAAAAAC-4/lvj7Poptp_c/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="100" src="http://2.bp.blogspot.com/-QR4b9gxClSY/TdolNxh-4lI/AAAAAAAAC-4/lvj7Poptp_c/s320/Image+3.png" width="320" /></a></div><a href="http://2.bp.blogspot.com/-tZqvud8JUx8/TdolR1gRNgI/AAAAAAAAC-8/CpUBIhNy0EQ/s1600/Image+14.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://2.bp.blogspot.com/-tZqvud8JUx8/TdolR1gRNgI/AAAAAAAAC-8/CpUBIhNy0EQ/s320/Image+14.png" width="320" /></a><br /><div style="clear: both; text-align: left;">L'ancien logo appliqué.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actualités logos tourisme</a>  </div>]]></content:encoded>
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		<wp:post_id>403</wp:post_id>
		<wp:post_date><![CDATA[2011-05-24 10:39:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Le slogan centenaire &quot;Y&#039;a bon&quot; Banania est censuré</title>
		<link>http://yannickbourenane.com/preprod/2011/05/23/le-slogan-centenaire-ya-bon-banania-est-censure/</link>
		<pubDate>Mon, 23 May 2011 12:56:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-6JPlqw5m2lw/TdpZM2t0kBI/AAAAAAAAC_E/ubxL6S2gHng/s1600/Banania.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-6JPlqw5m2lw/TdpZM2t0kBI/AAAAAAAAC_E/ubxL6S2gHng/s1600/Banania.jpg" /></a></div><div>La <a href="http://www.banania.fr/">poudre chocolatée Banania,</a> vendue par Unilever en 2003 au picard Nutrimaine, filiale de la holding nutrial, elle-même contrôlée par deux fonds d'investissement de la Caisse des Dépôts vient d'être condamnée par la cour d'appel de Versailles à retirer de la vente tous les produits sur lesquels  apparaît le slogan «Y'a bon», utilisé depuis 1914.<span> </span>Le  <a href="http://www.mrap.fr/">Mouvement contre le racisme et pour l'amitié entre les peuples</a> (Mrap) a considéré que « Y'a bon Banania » participait à  la structuration des stéréotypes  qui ont prospéré dans le  contexte colonial français et qui humilient un groupe de personnes en  raison de l’origine et était, tout simplement, racistes. "<i>On ne peut pas distiller aux enfants, dès le biberon qu'un noir, au  visage grossier, dit 'Y'a bon' et ne sait pas parler autre chose qu'un  français simplifié</i>" a précisé Me David Marty, l'avocat de l'association. </div><div></div><div><br /><br /><br /><a name='more'></a></div><div>La Cour d’appel en conclut « …<i>dit que la SAS Nutrimaine devra faire  cesser conformément aux dispositions du protocole, sous quelque forme et  quelque soit le moyen, la fabrication et la commercialisation de toute  illustration sur laquelle apparaîtrait la mention ‘y a bon’ seule ainsi  que la mention ‘y’a bon’ accompagnée de la marque BANANIA et/ou un  personnage de couleur noire, à peine passé le délai d’un mois à compter  de la signification du présent arrêt, d’une astreinte  de 20 000 euros par jour à compter de la notification valant mise en  demeure de toute infraction constatée.</i> »        <br /><a href="http://www.mrap.fr/contre-le-racisme-sous-toutes-ses-formes/discriminations/aby2019a-bon-bananiabb-un-arret-historique">Source MRAP</a></div>]]></content:encoded>
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		<wp:post_date><![CDATA[2011-05-23 14:56:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>872</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-05-23 17:57:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-23 15:57:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Encore ce politiquement correct. Le mrap et les associations de ce type qui foutent des procès à n'importe qui au nom du bien pensant sont scandaleuses ! Ce slogan rappelle au contraire les origines du produit et le tirailleur noir (ai-je le droit de le qualifier ainsi sans me faire attaquer en justice ?) ne m'a pas du tout l'air antipathique. Au même titre, Tintin au Congo a plusieurs fois été attaqué, alors que les Afriquains -caricaturaux certes- n'étaient pas raillés par Hergé, au contraire.]]></wp:comment_content>
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			<wp:comment_id>873</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
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			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-05-24 08:25:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-05-24 06:25:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime les gens comme toi qui laisse des commentaires engagés sans les signer, c'est courageux de ta part en tout cas !]]></wp:comment_content>
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			<wp:comment_id>880</wp:comment_id>
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			<wp:comment_date><![CDATA[2011-05-31 23:13:55]]></wp:comment_date>
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			<wp:comment_id>1417</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2012-06-08 19:09:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-08 17:09:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["ya bon ya bon" la mrap a pas autre chose a faire  qu'attaqué en justice banania a cause de son slogan?parceque je voudrais rien dire mais il y en a des racistes et c'est pas des marques ni des tintin!<br />apres mon commentaire peut etre contredit chacun ses opinions et ça c'est la mienne]]></wp:comment_content>
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		<title>Sofia, capitale culturelle de l&#039;Europe.</title>
		<link>http://yannickbourenane.com/preprod/2011/07/05/sofia-capitale-culturelle-de-leurope/</link>
		<pubDate>Mon, 04 Jul 2011 22:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-m4M3kx8OJ5g/ThCw0_aPlOI/AAAAAAAADMA/9_4cMaxFACY/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-03+%25C3%25A0+20.08.41.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/-m4M3kx8OJ5g/ThCw0_aPlOI/AAAAAAAADMA/9_4cMaxFACY/s200/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-03+%25C3%25A0+20.08.41.png" width="144" /></a></div><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions">Le logo qui illustre la candidature de la ville de Sofia pour le titre de <a href="http://www.sofia2019.bg/">Capitale culturelle de L'Europe</a> en 2019 vient d'être dévoilé lors de la Design Week de la ville. </span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><a name='more'></a>Cette démarche existe depuis 1985. </span></span><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions">L'initiative</span> <span title="Cliquer ici pour voir d'autres traductions">"</span><a href="http://www.blogger.com/goog_1941047916"><span title="Cliquer ici pour voir d'autres traductions">Capitale européenne</span> </a><span title="Cliquer ici pour voir d'autres traductions"><a href="http://www.sofia2019.bg/">de la culture</a>"</span> <span title="Cliquer ici pour voir d'autres traductions">est l'une des</span> <span title="Cliquer ici pour voir d'autres traductions">plus prestigieuses</span> <span title="Cliquer ici pour voir d'autres traductions">manifestations culturelles en Europe</span>. Elle a été conçue<span title="Cliquer ici pour voir d'autres traductions"> </span><span title="Cliquer ici pour voir d'autres traductions">pour rassembler les différentes  </span><span title="Cliquer ici pour voir d'autres traductions">nations européennes</span><span title="Cliquer ici pour voir d'autres traductions">. </span></span><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions">La compétition a été lancée sur Internet à la mi-Juin. C'est l'identité visuelle de Boris Bonev qui a remporté le plus de voix. Le choix a été d'utiliser les quatre couleurs magenta, cyan, jaune et vert ainsi qu'une forme de base issue des armoiries de la ville de Sofia.</span></span><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"> Le choix des couleurs et des formes différentes est expliqué par l'idée de diversité culturelle. Les formes se déclinent différemment et peuvent vivre l'une sans l'autre. Le nom de la ville apparaît en capitales graissées. Les symboles sont mis avant par rapport au nom de la marque. </span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions">Voici l'explication en images de la composition du logotype :</span></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-7Iwz1ajHkG0/ThCxML3sI2I/AAAAAAAADME/qZId8oU6Ppo/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-03+%25C3%25A0+20.11.59.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="296" src="http://1.bp.blogspot.com/-7Iwz1ajHkG0/ThCxML3sI2I/AAAAAAAADME/qZId8oU6Ppo/s400/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-03+%25C3%25A0+20.11.59.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-WHSWFkKOMGQ/ThCxO34YuNI/AAAAAAAADMI/l4TeBb4SAgA/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-03+%25C3%25A0+20.12.16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="133" src="http://4.bp.blogspot.com/-WHSWFkKOMGQ/ThCxO34YuNI/AAAAAAAADMI/l4TeBb4SAgA/s400/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-03+%25C3%25A0+20.12.16.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/--_ZgdaoV99k/ThCxPlZH7eI/AAAAAAAADMM/oK8ok7568yA/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-03+%25C3%25A0+20.12.26.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="188" src="http://3.bp.blogspot.com/--_ZgdaoV99k/ThCxPlZH7eI/AAAAAAAADMM/oK8ok7568yA/s400/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-03+%25C3%25A0+20.12.26.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ovJXRIe1hUg/ThCxQTQ2JII/AAAAAAAADMQ/4ZwC7PY64Yk/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-03+%25C3%25A0+20.12.32.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="128" src="http://1.bp.blogspot.com/-ovJXRIe1hUg/ThCxQTQ2JII/AAAAAAAADMQ/4ZwC7PY64Yk/s400/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-03+%25C3%25A0+20.12.32.png" width="400" /></a></div><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"></span></span><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"></span></span><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"></span></span><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"></span></span><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"></span></span><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"></span></span><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-GXB5EXjXCfw/ThCzJiNTHFI/AAAAAAAADMU/e3jHlr23sPE/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-03+%25C3%25A0+20.20.53.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="186" src="http://3.bp.blogspot.com/-GXB5EXjXCfw/ThCzJiNTHFI/AAAAAAAADMU/e3jHlr23sPE/s400/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-03+%25C3%25A0+20.20.53.png" width="400" /></a></div><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions">Voici les trois finalistes de la compétition.</span></span><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span></span><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions">Consulter l<a href="http://logo-bedandy.blogspot.com/search/label/culture">'actu des logos concernant la culture</a>. </span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>365</wp:post_id>
		<wp:post_date><![CDATA[2011-07-05 00:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-04 22:06:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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		<title>La Ryder Cup s&#039;offre un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/07/04/la-ryder-cup-soffre-un-nouveau-logo/</link>
		<pubDate>Sun, 03 Jul 2011 23:00:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-TS_XXvTBTVg/ThDEV37cP4I/AAAAAAAADMY/3GrUOS_m_Ak/s1600/logos-ryder-cup.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-TS_XXvTBTVg/ThDEV37cP4I/AAAAAAAADMY/3GrUOS_m_Ak/s400/logos-ryder-cup.jpg" width="400" /></a></div><br />Prestigieuse compétition, la <a href="http://www.rydercup.com/2012/">Ryder Cup</a> oppose depuis 1922 l'Europe et les États-Unis lors d'un tournoi de golf se déroulant tous les deux ans tantôt sur le sol Européen tantôt sur le sol Américain. Identité la plus parts du temps élaboré pour rester en adéquation avec le pays sur lequel ce déroule l'exhibition, la Ryder Cup manquait considérablement de crédibilité face a d'autre compétition de golf.<br /><a name='more'></a>Pour l'édition 2012 (qui se déroulera au Medinah Counrty Club, en Illinois) la Ryder Cup décide de venir consolider son image et de gagner en visibilité. Une nouvelle identité construite autour de la mythique coupe la Coupe Ryder qui vient se positionner au centre d'un blason. De chaque côté de celui-ci nous retrouvons les drapeaux américains et européen, qui créent à eux deux une certaine dualité en rapport direct avec l'essence même de la compétition.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-dAG5_yNWPFU/ThF3y0spEgI/AAAAAAAADMc/MdwryDfF17M/s1600/blog-bedandy-logo-ridercup-site.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="152" src="http://4.bp.blogspot.com/-dAG5_yNWPFU/ThF3y0spEgI/AAAAAAAADMc/MdwryDfF17M/s400/blog-bedandy-logo-ridercup-site.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Sni5wNaAP2Q/ThF31L_t0HI/AAAAAAAADMg/blcDvzFDD4Q/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-07-04+a%25CC%2580+10.18.01.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="166" src="http://4.bp.blogspot.com/-Sni5wNaAP2Q/ThF31L_t0HI/AAAAAAAADMg/blcDvzFDD4Q/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-07-04+a%25CC%2580+10.18.01.png" width="400" /></a></div><br />Cette nouvelle identité garde ses attributs historiques tout en venant moderniser son image afin de donner à celle-ci une nouvelle envergure et l'ouvrir à de nouvelles perspectives comme celle de devenir l'un des plus grands événements sportifs associé au golf.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-R_Rqs830J8s/ThF398sv4WI/AAAAAAAADMk/iFYC1ozoHc4/s1600/blog-bedandy-logo-ryder-cup-balle.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/-R_Rqs830J8s/ThF398sv4WI/AAAAAAAADMk/iFYC1ozoHc4/s200/blog-bedandy-logo-ryder-cup-balle.jpg" width="175" /></a></div><br />A noter que pour 2018, ce sera au tour de la France d'accueillir la 42ème édition de la Ryder Cup au Golf National de Saint Quentin en Yvelines. (voir la vidéo)<br /><br /><div><object height="270" width="480"><param name="movie" value="http://www.wat.tv/swf2/230332nIc0K116191713"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.wat.tv/swf2/230332nIc0K116191713" type="application/x-shockwave-flash"  allowscriptaccess="always" allowfullscreen="true" width="480" height="270"></embed></object></div><div style="background: #CCCCCC; font-size: 11px; padding: 2px 0 4px 0; text-align: center; width: 480px;"><a href="http://www.wat.tv/video/eurosport/france-organisera-ryder-cup-2018-3opk1_2f1o7_.html" target="_blank" title="Vidéo La France organisera la Ryder Cup 2018 sur wat.tv"><strong>La France organisera la Ryder Cup 2018</strong></a> Vidéo <a href="http://www.wat.tv/eurosport" title="Retrouvez toutes les vidéos eurosport sur wat.tv">eurosport</a> sélectionnée dans <a href="http://www.wat.tv/guide/sport" title="Toutes les vidéos Sport sont sur wat.tv">Sport</a> </div>]]></content:encoded>
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		<wp:post_id>366</wp:post_id>
		<wp:post_date><![CDATA[2011-07-04 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-03 23:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Ben Sherman change de logo</title>
		<link>http://yannickbourenane.com/preprod/2011/07/01/ben-sherman-change-de-logo/</link>
		<pubDate>Fri, 01 Jul 2011 10:50:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-dlYvlSFhqMo/TrfGo1xwXiI/AAAAAAAAEJg/Iv78XjCAnfQ/s1600/bensherman_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-dlYvlSFhqMo/TrfGo1xwXiI/AAAAAAAAEJg/Iv78XjCAnfQ/s400/bensherman_logo.jpg" width="400" /></a></div><br /><span lang="fr"><span>La marque de vêtements anglaise très populaire fondée en 1963, <a href="http://www.bensherman.com/euro/">Ben Sherman</a> a modifié son identité visuelle depuis juin 2011. </span></span><br /><a name='more'></a>La marque est aujourd'hui emblématique au Royaume-Unis et dans le monde entier. Le logotype a été conçu en interne, la marque a fait appel à Brinkworth pour la nouvelle conception design de ses boutiques. L'identité visuelle qui était dans la lignée des logos type "Frigidaire" s'efface. On passe d'une typographie manuscrite aux capitales, de la couleur au noir et blanc. Le nom de la marque est désormais plus lisible et visible mais perd son charme emblématique des années 60.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-5MV0vfkqMJw/TrfItlF9EwI/AAAAAAAAEJo/7VwyjoarFCQ/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="333" src="http://2.bp.blogspot.com/-5MV0vfkqMJw/TrfItlF9EwI/AAAAAAAAEJo/7VwyjoarFCQ/s400/Image+5.png" width="400" /></a></div><span lang="fr"><span><br />Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/mode">actus logos dans la mode</a></span></span>]]></content:encoded>
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		<wp:post_id>367</wp:post_id>
		<wp:post_date><![CDATA[2011-07-01 12:50:00]]></wp:post_date>
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		<title>&quot; Stuttgart &quot;</title>
		<link>http://yannickbourenane.com/preprod/2011/06/30/stuttgart/</link>
		<pubDate>Wed, 29 Jun 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-_G3BnTKhLgE/TgssAJg_4nI/AAAAAAAADLk/QIewLEuBhok/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="267" src="http://4.bp.blogspot.com/-_G3BnTKhLgE/TgssAJg_4nI/AAAAAAAADLk/QIewLEuBhok/s400/Image+9.png" width="400" /></a></div><br /><span><span style="background-color: white;" title="Wie im letzten Jahr angekündigt präsentierte die Stuttgart-Marketing GmbH heute nun ein neues Corporate Design, ein neues Logo für die Region Stuttgart.">La <a href="http://www.jetzt-mitsprechen.de/">région de Stuttgart </a>a désormais son logo. L'idée essentielle de ce logo est le "dialogue" et depuis le lancement officiel de ce logo le 28 Juin 2011 les habitants sont appelés à apporter leur ressenti sur la région et à s'exprimer librement sur le <a href="http://www.jetzt-mitsprechen.de/">site</a> prévu à cet effet. Cette opération dure jusqu'au 22 Juillet 2011.<a name='more'></a>Suite à l'appel d'offres publié à l'automne 2010 plus de 200 agences ont postulé dans la création de la nouvelle identité visuelle, seules 10 ont été sélectionnées. C'est finalement l'agence Mutabor qui a remporté avec la création de ce "S" formé à l'aide de deux bulles de dialogue.</span></span><br /><span><span style="background-color: white;" title="Wie im letzten Jahr angekündigt präsentierte die Stuttgart-Marketing GmbH heute nun ein neues Corporate Design, ein neues Logo für die Region Stuttgart."><br /></span></span><br /><i><span><span style="background-color: white;" title="Aus der Pressemeldung heißt es: „Das Corporate Design und der Claim positionieren die Region Stuttgart als eine starke, selbstbewusste Marke, welche die emotionale Beziehung und das Vertrauen zu den Menschen der Region in den Vordergrund rückt.">"La conception et le positionnement de la région de Stuttgart reflètent une très forte auto-conscience de la marque, qui se concentre sur la relation affective et la confiance avec les gens de la région.</span></span></i><br /><i><span><span style="background-color: white;" title="Aus der Pressemeldung heißt es: „Das Corporate Design und der Claim positionieren die Region Stuttgart als eine starke, selbstbewusste Marke, welche die emotionale Beziehung und das Vertrauen zu den Menschen der Region in den Vordergrund rückt."> </span><span style="background-color: white;" title="Im Fokus des neuen Auftritts steht der Dialog, der durch die neue Bildmarke, das „Dialog-S“ und den Claim „Region Stuttgart – spricht für sich“ visualisiert wird.">L'objectif du nouveau site est le dialogue grâce au "S-dialogue" et le slogan "La Région de Stuttgart parle d'elle même".</span></span></i><br /><span><span style="background-color: white;" title="Im Fokus des neuen Auftritts steht der Dialog, der durch die neue Bildmarke, das „Dialog-S“ und den Claim „Region Stuttgart – spricht für sich“ visualisiert wird."><br /></span><span style="background-color: white;" title="Die neue Wort-Bild-Marke wird auf das gesamte Corporate Design übertragen.“"></span></span><br /><span lang="fr"><span title="">Afin de soutenir le processus de conception, cinq personnalités issues du monde du graphisme ont apporté leur soutien, telles que </span><span title="">Mme Judith M. Grieshaber, professeur de design graphique à l'Université des Sciences Appliquées de Constance, M. Niklaus Troxler, professeur de communication design à l'Académie des Beaux-Arts de Stuttgart, Hans-Rudolf Merz M. Markus, directeur de l'Akademie Merz de Stuttgart, M. </span><span title="">Rempen Thomas, professeur de design de communication intégrée à l'Université de Duisburg-Essen et M. Jochen Rädeker, président de l'Art Directors Club.</span></span><br /><span><span style="background-color: white;" title="Im Fokus des neuen Auftritts steht der Dialog, der durch die neue Bildmarke, das „Dialog-S“ und den Claim „Region Stuttgart – spricht für sich“ visualisiert wird."><br /></span><span style="background-color: white;" title="Die neue Wort-Bild-Marke wird auf das gesamte Corporate Design übertragen.“"></span></span><br /><span><span style="background-color: white;" title="Im Fokus des neuen Auftritts steht der Dialog, der durch die neue Bildmarke, das „Dialog-S“ und den Claim „Region Stuttgart – spricht für sich“ visualisiert wird.">Concernant le logo, le symbole du "S" se trouve à gauche du nom de la marque. "Region" garde la même couleur que le symbole tandis que "Stuttgart" est en noir. La typographie quant à elle est à empattements. La signature, elle, utilise une typo bâton.  </span></span><br /><br /><span><span style="background-color: white;" title="Im Fokus des neuen Auftritts steht der Dialog, der durch die neue Bildmarke, das „Dialog-S“ und den Claim „Region Stuttgart – spricht für sich“ visualisiert wird.">La démarche est intéressante cependant il faut avouer que le "S" formé par les bulles n'est pas flagrant. En se concentrant sur les contre-formes un "Z" à l'envers serait plutôt perceptible par l'œil. L'équilibre n'est pas respecté, le symbole est beaucoup trop fort par rapport au nom de la marque. L'utilisation de ce logo dans des formats plus raisonnables que sur des affiches risque d'être compliquée et difficilement proportionnelle. <br />C'est à se demander si l'exagération du symbole n'est pas la solution choisie par l'agence pour montrer la présence du "S". </span></span><br /><span><span style="background-color: white;" title="Im Fokus des neuen Auftritts steht der Dialog, der durch die neue Bildmarke, das „Dialog-S“ und den Claim „Region Stuttgart – spricht für sich“ visualisiert wird."><br /></span><span style="background-color: white;" title="Die neue Wort-Bild-Marke wird auf das gesamte Corporate Design übertragen.“"></span></span><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-99wMogWYE8E/TgsxUleGNRI/AAAAAAAADL0/UVOlWWvqhxQ/s1600/Image+5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="224" src="http://3.bp.blogspot.com/-99wMogWYE8E/TgsxUleGNRI/AAAAAAAADL0/UVOlWWvqhxQ/s320/Image+5.png" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-QBoJXyoCspg/TgsxUF881_I/AAAAAAAADLw/F_N0nBVl-GI/s1600/Image+8.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="245" src="http://4.bp.blogspot.com/-QBoJXyoCspg/TgsxUF881_I/AAAAAAAADLw/F_N0nBVl-GI/s320/Image+8.png" width="320" /></a></div><a href="http://4.bp.blogspot.com/-8voPX6-KMRU/TgsxS6FdeNI/AAAAAAAADLs/bBCtJTQfBMA/s1600/Image+7.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-8voPX6-KMRU/TgsxS6FdeNI/AAAAAAAADLs/bBCtJTQfBMA/s1600/Image+7.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-8voPX6-KMRU/TgsxS6FdeNI/AAAAAAAADLs/bBCtJTQfBMA/s320/Image+7.png" width="225" /></a></div><a href="http://3.bp.blogspot.com/-HzCV4GeozTI/TgsxRqSr5RI/AAAAAAAADLo/2fsQVuyiqsk/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-HzCV4GeozTI/TgsxRqSr5RI/AAAAAAAADLo/2fsQVuyiqsk/s320/Image+6.png" width="227" /></a><br /><br /><br /><span><span style="background-color: white;" title="Im Fokus des neuen Auftritts steht der Dialog, der durch die neue Bildmarke, das „Dialog-S“ und den Claim „Region Stuttgart – spricht für sich“ visualisiert wird."><br /></span><span style="background-color: white;" title="Die neue Wort-Bild-Marke wird auf das gesamte Corporate Design übertragen.“"></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>368</wp:post_id>
		<wp:post_date><![CDATA[2011-06-30 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-29 22:02:00]]></wp:post_date_gmt>
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		<title>Le logo qui fait parler de lui</title>
		<link>http://yannickbourenane.com/preprod/2011/06/29/le-logo-qui-fait-parler-de-lui/</link>
		<pubDate>Wed, 29 Jun 2011 14:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-JzILFTodPtE/TgsgZl9oUaI/AAAAAAAADLc/ygJW-9olkM8/s1600/martineaubry_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-JzILFTodPtE/TgsgZl9oUaI/AAAAAAAADLc/ygJW-9olkM8/s400/martineaubry_logo.jpg" width="400" /></a></div><br />Depuis quelques jours le logo de Martine Aubry provoque quelques moqueries et quelques critiques. En effet, beaucoup d'internautes voit dans cette identité visuelle le logo de <a href="http://www.pepsi.com/">Pepsi</a> et celui de la marque de jouet <a href="http://www.hasbro.com/en_GB/">Action Man</a>.<br /><a name='more'></a><br />La candidate aux primaires du parti socialiste a dévoilé officiellement son logo le 27 juin 2011. Ce dernier correspond également aux codes graphiques de son<a href="http://martineaubry.fr/"> site Internet</a>. <br />Un logo difficilement compréhensible mais qui n'est pas sans manquer pas de références...<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-yfh41VzFjSA/TgszhnEiurI/AAAAAAAADL8/-x5SxIQ0bP0/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="282" src="http://3.bp.blogspot.com/-yfh41VzFjSA/TgszhnEiurI/AAAAAAAADL8/-x5SxIQ0bP0/s320/Image+4.png" width="320" /></a></div><br />Consulter la rubrique <a href="http://logo-bedandy.blogspot.com/search/label/polémique">Polémique de Be Dandy </a><br /><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/--DdTvK4hJjY/Tgsht5hR8lI/AAAAAAAADLg/6HuGT3FuPoA/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>369</wp:post_id>
		<wp:post_date><![CDATA[2011-06-29 16:13:00]]></wp:post_date>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:comment_id>933</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-29 20:02:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-29 18:02:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime pas, J'adore !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>936</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-06-29 22:04:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-29 20:04:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[hum à quand Super Ségo avec le S de superman ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>938</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-06-29 23:22:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-29 21:22:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça commence bien le site plante sur iPad a cause de la vidéo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>940</wp:comment_id>
			<wp:comment_author><![CDATA[Julien Borne]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/12930674759643304299</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-01 14:23:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-01 12:23:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En attendant le "Super Sego", voilà le "Dsk" ^^ : http://twitpic.com/5jhoc4]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>942</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-03 12:53:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-03 10:53:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@julien borne : Pourquoi coca ? et non sofitel par exemple !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le Festival du nouveau cinéma revisite sa louve.</title>
		<link>http://yannickbourenane.com/preprod/2011/06/29/le-festival-du-nouveau-cinema-revisite-sa-louve/</link>
		<pubDate>Tue, 28 Jun 2011 23:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-L1IQVQhrid8/TgnYHQYkR8I/AAAAAAAADLE/fOAal7dO34k/s1600/fnc_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-L1IQVQhrid8/TgnYHQYkR8I/AAAAAAAADLE/fOAal7dO34k/s400/fnc_logo.jpg" width="400" /></a></div><br />Le <a href="http://www.nouveaucinema.ca/">Festival du nouveau cinéma</a> revisite le concept de la louve avec l'aide de l'agence Écorce. La nouvelle identité visuelle a été officiellement présentée lors du <a href="http://www.festival-cannes.com/fr/homepage.html">Festival de Cannes</a> en mai dernier.<br /><a name='more'></a>Le <a href="http://www.nouveaucinema.ca/">Festival du nouveau cinéma</a> a lieu chaque année à Montréal depuis 1971. Il a fait connaitre au grand public de nombreux cinéastes canadiens et québécois tels que François Girard, Guy Maddin, Léa Pool, ainsi que de nombreux cinéastes étrangers reconnus mondialement, dont Spike Lee, Raymond Depardon, Jane Campion, Pedro Almodovar ou encore Peter Greenaway. <br /><br />Claude Chamberlan et Dimitri Eipidès sont les fondateurs de l'événement. Karl-Frédéric Anctil a assuré la création de la nouvelle identité visuelle, il explique :<br /><br />"<i>Avec le gris et le jaune, nous voulions nous détacher du rouge, associé à plusieurs festivals montréalais. </i><i>Changer la louve a aussi été longuement discuté, mais nous désirions apporter un changement marqué qui actualiserait l'image du festival.</i>"<br /><br />Le choix fait a donc été de garder le symbole de la louve mais dessinée d'un seul trait. Cette alternative facilite la mémorisation et l'impact du logotype. <br /><br /><i>"La nouvelle louve est toujours aussi bienveillante : la tête tournée vers l’arrière, elle attend sa meute pour continuer. Ainsi positionnée, elle reconnaît ses 40 dernières années, tout en étant prête à continuer pour les années à venir."</i><br /><br /><i>"Avec sa typographie forte et son allure épurée, cette identité promet de laisser une trace unique dans le paysage urbain."</i><br /><br />La couleur jaune permet au festival de se démarquer<i>. </i>Désormais le logotype est plus lisible et plus institutionnel. L'effet du trait flottant, hésitant, "fait main" au feutre noir donnait à l'identité visuelle un aspect bancal. Désormais le symbole est mis en avant par rapport au nom de la marque. La typographie reste en capitales et l'alternance des phrases verticales et horizontales est gardée. <br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-iT8oNvKDPZU/TgndyoHHNsI/AAAAAAAADLI/rovHSXPrTQA/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-iT8oNvKDPZU/TgndyoHHNsI/AAAAAAAADLI/rovHSXPrTQA/s320/Image+1.png" width="241" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-qKbfLk3pOGs/TgndzHnXgBI/AAAAAAAADLM/MFlIHm1FE5c/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="192" src="http://3.bp.blogspot.com/-qKbfLk3pOGs/TgndzHnXgBI/AAAAAAAADLM/MFlIHm1FE5c/s320/Image+2.png" width="320" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />                                                                               <br /><a href="http://2.bp.blogspot.com/-XiV9Rj3blu0/Tgnd1PkPYgI/AAAAAAAADLQ/pLV8E27WGrc/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="287" src="http://2.bp.blogspot.com/-XiV9Rj3blu0/Tgnd1PkPYgI/AAAAAAAADLQ/pLV8E27WGrc/s320/Image+3.png" width="320" /></a><br /><br /><br /><br /><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/culture">actualité des logos dans le domaine culturel</a>. <br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://1.bp.blogspot.com/-4gkakGXdd2Q/TgnfokHZOjI/AAAAAAAADLU/p_YWLg3GNWk/s1600/festival-nouveau-cinema.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="169" src="http://1.bp.blogspot.com/-4gkakGXdd2Q/TgnfokHZOjI/AAAAAAAADLU/p_YWLg3GNWk/s320/festival-nouveau-cinema.jpg" width="320" /></a><br /><br /><br /><br /><br />L'ancienne louve du festival.<br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-_3DradzMq34/Tgni5IbXf0I/AAAAAAAADLY/AvraNmJpqnQ/s1600/liste.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-_3DradzMq34/Tgni5IbXf0I/AAAAAAAADLY/AvraNmJpqnQ/s400/liste.jpg" width="400" /> </a><a href="http://3.bp.blogspot.com/-_3DradzMq34/Tgni5IbXf0I/AAAAAAAADLY/AvraNmJpqnQ/s1600/liste.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"> </a><a href="http://3.bp.blogspot.com/-_3DradzMq34/Tgni5IbXf0I/AAAAAAAADLY/AvraNmJpqnQ/s1600/liste.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"> </a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>370</wp:post_id>
		<wp:post_date><![CDATA[2011-06-29 01:02:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510345278;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2499;}i:1;a:1:{s:2:"id";i:1114;}i:2;a:1:{s:2:"id";i:9628;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>934</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-06-29 21:39:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-29 19:39:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'aime assez l'aspect illustratif/fait main de l'ancien, mais c'est vrai que le nouveau est plus net et assuré.]]></wp:comment_content>
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	<item>
		<title>Le gagnant !</title>
		<link>http://yannickbourenane.com/preprod/2011/06/28/le-gagnant/</link>
		<pubDate>Tue, 28 Jun 2011 13:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<p style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/--vLq7EaOf7U/TgmyJCJhh_I/AAAAAAAADK4/C573K1t-KAg/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img src="http://2.bp.blogspot.com/--vLq7EaOf7U/TgmyJCJhh_I/AAAAAAAADK4/C573K1t-KAg/s400/Image+6.png" border="0" height="107" width="400" /></a></p><p><br /></p><p>En mai 2011 <a href="http://logo-bedandy.blogspot.com/2011/05/faites-votre-choix.html">Be Dandy</a> vous informait d'une compétition concernant la création de l'identité visuelle de l'<a href="http://en.expo2015.org/">EXPO</a> de 2015 qui se tiendra à Milan. Sans grande surprise c'est le logo d'Andrea Puppa qui sera l'officiel de l'événement. 4747 voix contre 2622 pour l'oeuf d'Alice Ferrari.</p><p>Le gagnant s'est vu récompensé de 15 000€.</p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>371</wp:post_id>
		<wp:post_date><![CDATA[2011-06-28 15:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-28 13:05:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-gagnant]]></wp:post_name>
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		<title>Un logo commun pour les parcs.</title>
		<link>http://yannickbourenane.com/preprod/2011/06/28/un-logo-commun-pour-les-parcs/</link>
		<pubDate>Tue, 28 Jun 2011 07:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-q6GiY884qWo/TgizOcImv2I/AAAAAAAADKA/997gQ_F6Kyg/s1600/parques-nacionales-de-canarias-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="165" src="http://1.bp.blogspot.com/-q6GiY884qWo/TgizOcImv2I/AAAAAAAADKA/997gQ_F6Kyg/s400/parques-nacionales-de-canarias-logo.jpg" width="400" /></a></div><br />"<a href="http://www.parquesnacionalesdecanarias.com/">Parques Nacionales de Canarias</a>", les parcs nationaux des  <span><span style="background-color: white;" title="´Inspiring Colors´ ha sido la propuesta seleccionada en el concurso convocado por la Consejería de Agricultura, Ganadería, Pesca y Medio Ambiente del Gobierno de Canarias para representar a esos cuatro espacios naturales emblemáticos de las islas.">îles</span></span> Canaries ont désormais un logo commun. Cette démarche fait suite à un concours regroupant plus de 462 créations proposées devant un jury qui en a sélectionné sept. <br /><br />La compétition a été organisée par le ministère de l'Agriculture et de la Pêche et celui de l'Environnement. L'identité visuelle représente désormais les quatres sites naturels des <span><span style="background-color: white;" title="´Inspiring Colors´ ha sido la propuesta seleccionada en el concurso convocado por la Consejería de Agricultura, Ganadería, Pesca y Medio Ambiente del Gobierno de Canarias para representar a esos cuatro espacios naturales emblemáticos de las islas.">îles</span></span>. <br /><br /><a name='more'></a>Le logo retenu est le fruit du travail de Pedro Olivares, choisi à l'unanimité. Il a reçu 5000€ pour la réalisation du logotype. Le jury se composait du <span><span style="background-color: white;" title="El Ejecutivo canario explica en un comunicado que el jurado estuvo formado por el titular del Área, Domingo Berriel; el viceconsejero de Presidencia, Javier González Ortiz; el director conservador del Parque Nacional del Teide, Manuel Durbán, en representación de los directores de los cuatro">ministre adjoint de la Présidence, du directeur conservateur du Parc National du Teide, d'un représentant de l'administration des quatre </span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido.">parcs, du chef du service de la coordination des parcs nationaux,  et enfin du représentant du ministre adjoint de la planification, Miguel Angel Pulido. </span></span>Ce nouveau logo reflètera les quatre régions suivantes : Caldera de Taburiente, Garajonay, Teide, Timanfaya. <br /><br />L'identité visuelle se compose d'un emblème formé par la superposition de sommet de différentes couleurs. Cette superposition de couleurs entraine différentes variantes. Ce qui offre un logotype riche en formes et en couleurs. L'emblème vient flotter au dessus du nom de la marque. Ce dernier est en gris souris, la totalité des caractères est en bas de casse et est graissée, sauf le "de". La liste des régions représentées se dresse à gauche du bloc marque.<br /><br />Le logo peut également vivre avec les "montagnes" en alternance de gris et de couleurs.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/--cFMpOT-8vs/Tgi13D-oy5I/AAAAAAAADKI/6iqtwGyhh44/s1600/parques-nacionales-de-canarias-logos.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/--cFMpOT-8vs/Tgi13D-oy5I/AAAAAAAADKI/6iqtwGyhh44/s1600/parques-nacionales-de-canarias-logos.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/--cFMpOT-8vs/Tgi13D-oy5I/AAAAAAAADKI/6iqtwGyhh44/s400/parques-nacionales-de-canarias-logos.jpg" width="400" /></a></div><a href="http://3.bp.blogspot.com/-quvDLPLEr80/Tgi12uHgPUI/AAAAAAAADKE/hVPsvR63a_4/s1600/parques-nacionales-de-canarias-logos-sw.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="186" src="http://3.bp.blogspot.com/-quvDLPLEr80/Tgi12uHgPUI/AAAAAAAADKE/hVPsvR63a_4/s400/parques-nacionales-de-canarias-logos-sw.jpg" width="400" /></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-GfobSPEI5go/Tgi13xEdElI/AAAAAAAADKM/OHT6-nGLRi8/s1600/parques-nacionales-de-canarias-tasche.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="362" src="http://1.bp.blogspot.com/-GfobSPEI5go/Tgi13xEdElI/AAAAAAAADKM/OHT6-nGLRi8/s400/parques-nacionales-de-canarias-tasche.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-a49Fh0U97AE/Tgi14ok9-sI/AAAAAAAADKQ/hmdJjBzxpas/s1600/parques-nacionales-de-canarias-visitenkarte.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="166" src="http://3.bp.blogspot.com/-a49Fh0U97AE/Tgi14ok9-sI/AAAAAAAADKQ/hmdJjBzxpas/s400/parques-nacionales-de-canarias-visitenkarte.jpg" width="400" /></a></div><br /><br /><br /><span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido."> </span><span style="background-color: white;" title="Como representantes del ámbito del diseño, comunicación y publicidad, participaron el coordinador del Observatorio del Paisaje de Canarias, Gilberto González; el responsable de la imagen institucional del Área de Museos del Cabildo de Tenerife, Domingo González; y José Jiménez, director de Valladares Diseño"><br /></span><span style="background-color: white;" title="y Comunicación, responsable del diseño del logotipo del Gobierno de Canarias."></span></span><br /><span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido."> </span><span style="background-color: white;" title="Como representantes del ámbito del diseño, comunicación y publicidad, participaron el coordinador del Observatorio del Paisaje de Canarias, Gilberto González; el responsable de la imagen institucional del Área de Museos del Cabildo de Tenerife, Domingo González; y José Jiménez, director de Valladares Diseño"><br /></span><span style="background-color: white;" title="y Comunicación, responsable del diseño del logotipo del Gobierno de Canarias."></span></span><br /><span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido."> </span><span style="background-color: white;" title="Como representantes del ámbito del diseño, comunicación y publicidad, participaron el coordinador del Observatorio del Paisaje de Canarias, Gilberto González; el responsable de la imagen institucional del Área de Museos del Cabildo de Tenerife, Domingo González; y José Jiménez, director de Valladares Diseño"><br /></span><span style="background-color: white;" title="y Comunicación, responsable del diseño del logotipo del Gobierno de Canarias."></span></span><br /><span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido."> </span><span style="background-color: white;" title="Como representantes del ámbito del diseño, comunicación y publicidad, participaron el coordinador del Observatorio del Paisaje de Canarias, Gilberto González; el responsable de la imagen institucional del Área de Museos del Cabildo de Tenerife, Domingo González; y José Jiménez, director de Valladares Diseño"><br /></span><span style="background-color: white;" title="y Comunicación, responsable del diseño del logotipo del Gobierno de Canarias."></span></span><br /><span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido."> </span><span style="background-color: white;" title="Como representantes del ámbito del diseño, comunicación y publicidad, participaron el coordinador del Observatorio del Paisaje de Canarias, Gilberto González; el responsable de la imagen institucional del Área de Museos del Cabildo de Tenerife, Domingo González; y José Jiménez, director de Valladares Diseño"><br /></span><span style="background-color: white;" title="y Comunicación, responsable del diseño del logotipo del Gobierno de Canarias."></span></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-RpmxB6tsihA/Tgi4ITppTlI/AAAAAAAADKU/iS6tSqsC0vM/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="333" src="http://1.bp.blogspot.com/-RpmxB6tsihA/Tgi4ITppTlI/AAAAAAAADKU/iS6tSqsC0vM/s400/Image+3.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-MoDXW_tDjJQ/Tgi4Kn4SGOI/AAAAAAAADKY/KIrnPkv2jp0/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="281" src="http://4.bp.blogspot.com/-MoDXW_tDjJQ/Tgi4Kn4SGOI/AAAAAAAADKY/KIrnPkv2jp0/s400/Image+2.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-l73OrNNE55M/Tgi4MYMxALI/AAAAAAAADKc/N7ixqSRDOhk/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="282" src="http://4.bp.blogspot.com/-l73OrNNE55M/Tgi4MYMxALI/AAAAAAAADKc/N7ixqSRDOhk/s400/Image+1.png" width="400" /></a></div><span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido."> </span><span style="background-color: white;" title="Como representantes del ámbito del diseño, comunicación y publicidad, participaron el coordinador del Observatorio del Paisaje de Canarias, Gilberto González; el responsable de la imagen institucional del Área de Museos del Cabildo de Tenerife, Domingo González; y José Jiménez, director de Valladares Diseño"><br /></span><span style="background-color: white;" title="y Comunicación, responsable del diseño del logotipo del Gobierno de Canarias."></span></span><br /><span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido."> </span><span style="background-color: white;" title="Como representantes del ámbito del diseño, comunicación y publicidad, participaron el coordinador del Observatorio del Paisaje de Canarias, Gilberto González; el responsable de la imagen institucional del Área de Museos del Cabildo de Tenerife, Domingo González; y José Jiménez, director de Valladares Diseño"><br /></span><span style="background-color: white;" title="y Comunicación, responsable del diseño del logotipo del Gobierno de Canarias."></span></span><br /><span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido."> </span><span style="background-color: white;" title="Como representantes del ámbito del diseño, comunicación y publicidad, participaron el coordinador del Observatorio del Paisaje de Canarias, Gilberto González; el responsable de la imagen institucional del Área de Museos del Cabildo de Tenerife, Domingo González; y José Jiménez, director de Valladares Diseño"><br /></span><span style="background-color: white;" title="y Comunicación, responsable del diseño del logotipo del Gobierno de Canarias."></span></span><br /><span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido."> </span><span style="background-color: white;" title="Como representantes del ámbito del diseño, comunicación y publicidad, participaron el coordinador del Observatorio del Paisaje de Canarias, Gilberto González; el responsable de la imagen institucional del Área de Museos del Cabildo de Tenerife, Domingo González; y José Jiménez, director de Valladares Diseño"><br /></span><span style="background-color: white;" title="y Comunicación, responsable del diseño del logotipo del Gobierno de Canarias."></span></span><br /><span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido."> </span><span style="background-color: white;" title="Como representantes del ámbito del diseño, comunicación y publicidad, participaron el coordinador del Observatorio del Paisaje de Canarias, Gilberto González; el responsable de la imagen institucional del Área de Museos del Cabildo de Tenerife, Domingo González; y José Jiménez, director de Valladares Diseño"><br /></span><span style="background-color: white;" title="y Comunicación, responsable del diseño del logotipo del Gobierno de Canarias."></span></span><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido.">Be Dandy joint la liste des 6 autres logos non retenus :</span></span><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-xrG0gu8j2eg/Tgi5iSQ9mrI/AAAAAAAADKg/JcozPXepEHY/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://4.bp.blogspot.com/-xrG0gu8j2eg/Tgi5iSQ9mrI/AAAAAAAADKg/JcozPXepEHY/s400/Image+4.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ELuq5oREJOY/Tgi5jaCLdxI/AAAAAAAADKk/zRPCUGqDk7E/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="175" src="http://3.bp.blogspot.com/-ELuq5oREJOY/Tgi5jaCLdxI/AAAAAAAADKk/zRPCUGqDk7E/s400/Image+5.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-9ZFTbMsATqc/Tgi5kH_e19I/AAAAAAAADKo/atWcVyFtr7A/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="171" src="http://4.bp.blogspot.com/-9ZFTbMsATqc/Tgi5kH_e19I/AAAAAAAADKo/atWcVyFtr7A/s400/Image+6.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-3rZgMy1WpBw/Tgi5kw8wUMI/AAAAAAAADKs/UTALcMoK0K0/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="234" src="http://2.bp.blogspot.com/-3rZgMy1WpBw/Tgi5kw8wUMI/AAAAAAAADKs/UTALcMoK0K0/s400/Image+7.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-E-uOEWsexZU/Tgi5mSPGMeI/AAAAAAAADKw/VH5gdwjHT54/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="219" src="http://4.bp.blogspot.com/-E-uOEWsexZU/Tgi5mSPGMeI/AAAAAAAADKw/VH5gdwjHT54/s400/Image+8.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-47O60H7BHqc/Tgi5nCP7ZkI/AAAAAAAADK0/C2eYitcR830/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="263" src="http://4.bp.blogspot.com/-47O60H7BHqc/Tgi5nCP7ZkI/AAAAAAAADK0/C2eYitcR830/s320/Image+9.png" width="320" /></a></div><br /><span><span style="background-color: white;" title="parques; y la jefa del servicio de Coordinación de Parques Nacionales, María José Jiménez, en representación del Viceconsejero de Ordenación del Territorio, Miguel Ángel Pulido."> </span><span style="background-color: white;" title="Como representantes del ámbito del diseño, comunicación y publicidad, participaron el coordinador del Observatorio del Paisaje de Canarias, Gilberto González; el responsable de la imagen institucional del Área de Museos del Cabildo de Tenerife, Domingo González; y José Jiménez, director de Valladares Diseño"><br /></span><span style="background-color: white;" title="y Comunicación, responsable del diseño del logotipo del Gobierno de Canarias."></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>372</wp:post_id>
		<wp:post_date><![CDATA[2011-06-28 09:42:00]]></wp:post_date>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510249092;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:925;}i:1;a:1:{s:2:"id";i:123;}i:2;a:1:{s:2:"id";i:769;}}}}]]></wp:meta_value>
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			<wp:comment_id>931</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas Bouillot]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-06-28 10:33:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-28 08:33:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouf, le jury a eu bon gout, quand on voit le reste de la sélection]]></wp:comment_content>
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			<wp:comment_id>932</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-06-28 12:51:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-28 10:51:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[tu m'étonnes… :-)]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>935</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-29 22:01:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-29 20:01:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[sympa !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>941</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-03 12:52:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-03 10:52:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tres joli mais il ne fait penser aux logo de http://www.sensation-bretagne.com/]]></wp:comment_content>
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	<item>
		<title>Logos détournés, logos honnêtes</title>
		<link>http://yannickbourenane.com/preprod/2011/06/27/logos-detournes-logos-honnetes/</link>
		<pubDate>Sun, 26 Jun 2011 22:57:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/logos-detournes-logos-honnetes/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-UXVI-m3gw4c/Tfx26kkCgNI/AAAAAAAADDo/KwYxZDnDdnk/s1600/179510f785556c90648daeb93564c0aa.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://4.bp.blogspot.com/-UXVI-m3gw4c/Tfx26kkCgNI/AAAAAAAADDo/KwYxZDnDdnk/s320/179510f785556c90648daeb93564c0aa.jpg" width="320" /></a></div><div style="text-align: left;"><a href="http://www.behance.net/gallery/Honest-logos/1222137">Victor Hertz</a> présente une série de logos détournés qu'il qualifie de logos honnêtes, le logo nintendo ci-dessus et plus encore avec le logo carslberg, le logo L'Oréal, le logo Camel, le logo Mc Donald, le logo Marlboro...<br /><a name='more'></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Smj39nQ7DWk/Tfx22E-NXiI/AAAAAAAADDU/_09d1AyDf1w/s1600/01e74b183dadd94d87d151c40b71d1b5.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://4.bp.blogspot.com/-Smj39nQ7DWk/Tfx22E-NXiI/AAAAAAAADDU/_09d1AyDf1w/s320/01e74b183dadd94d87d151c40b71d1b5.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-58WuvA6fMHw/Tfx22hmcqII/AAAAAAAADDY/K98ahc1XcI8/s1600/5d6f40af72e0114e903381dc4e2311ca.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://2.bp.blogspot.com/-58WuvA6fMHw/Tfx22hmcqII/AAAAAAAADDY/K98ahc1XcI8/s320/5d6f40af72e0114e903381dc4e2311ca.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-JClVFhM6KbQ/Tfx23NoOI1I/AAAAAAAADDc/DasqzQzpUZA/s1600/71f576ea80023578ca19134027a91d71.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://1.bp.blogspot.com/-JClVFhM6KbQ/Tfx23NoOI1I/AAAAAAAADDc/DasqzQzpUZA/s320/71f576ea80023578ca19134027a91d71.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-DL0-kG22VzQ/Tfx24PzDKQI/AAAAAAAADDg/vQJhLZ6OxBU/s1600/a085cdf3bb6f00631310c367b0a3b210.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://1.bp.blogspot.com/-DL0-kG22VzQ/Tfx24PzDKQI/AAAAAAAADDg/vQJhLZ6OxBU/s320/a085cdf3bb6f00631310c367b0a3b210.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-oth6oNf8Jac/Tfx25x1ThvI/AAAAAAAADDk/4A-6bXhUlno/s1600/3583dd690d170532de52ea0f7552862e.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://1.bp.blogspot.com/-oth6oNf8Jac/Tfx25x1ThvI/AAAAAAAADDk/4A-6bXhUlno/s320/3583dd690d170532de52ea0f7552862e.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>373</wp:post_id>
		<wp:post_date><![CDATA[2011-06-27 00:57:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-26 22:57:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logos-detournes-logos-honnetes]]></wp:post_name>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Le musée Van Gogh fait peau neuve</title>
		<link>http://yannickbourenane.com/preprod/2011/06/24/le-musee-van-gogh-fait-peau-neuve/</link>
		<pubDate>Thu, 23 Jun 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-1YktQybC66Q/TgM8vQuffEI/AAAAAAAADE8/Kf4fP8rARxE/s1600/logo-van-gogh-museum.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-1YktQybC66Q/TgM8vQuffEI/AAAAAAAADE8/Kf4fP8rARxE/s400/logo-van-gogh-museum.jpg" width="400" /></a></div><br />Fondée en 1973, <a href="http://www.vangoghmuseum.nl/vgm/index.jsp?page=paginas.talen.fr">le Musée Van Gogh</a> situé à Amsterdam, détient près de 200 peintures et croquis de l'artiste. Avec plus de 1,5 millions de visiteurs chaque année, il est l'un des musées le plus visité de la ville, voir des Pays-Bas. Le musée fait peau neuve avec une identité réalisée par un studio local nommé Koeweiden Postma.<br /><a name='more'></a><br />Dans sa nouvelle version, le logo fonctionne en bloc, typo ferrée à droite (peu commun), contrairement à son précédent qui lui fonctionnait de manière centré.<br /><br />Le logo vit dans une cartouche noire qui fait référence à la structure du musée et lui permet de mieux vivre avec les différents outils qui lui sont dédiés. Au niveau typographique, le choix se porte sur une police plus harmonieuse, aux angles ronds, type Gotham, pour lui donner plus de douceur et souplesse et contrebalancer l'esprit rigide de la cartouche. Le plus de cette identité ? La texture surnommée "empreinte" justement emprunté aux célèbres coups de pinceaux de Van Gogh, qui viennent être réinterprétés et utilisés tel un motif sur les différents outils de la marque. Certes l'idée est intéressante mais n'est-il pas curieux de voir un détail aussi caractéristique aux œuvres de Van Gogh sorti de son contexte artistique ? Une œuvre quelque qu'elle soit, vie dans sont ensemble et non en partie dissolue. <br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-LfmsTGZSo8g/TgNBqYyI9fI/AAAAAAAADFs/e2CsTLzKyc8/s1600/comparatif.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="203" src="http://1.bp.blogspot.com/-LfmsTGZSo8g/TgNBqYyI9fI/AAAAAAAADFs/e2CsTLzKyc8/s320/comparatif.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-68PSTr9oOkg/TgM-JTKXX2I/AAAAAAAADFA/UTXqsyj4-VM/s1600/van-gogh-10.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-68PSTr9oOkg/TgM-JTKXX2I/AAAAAAAADFA/UTXqsyj4-VM/s320/van-gogh-10.jpg" width="320" /></a></div><br />En somme, le résultat reste simple, mais efficace. Le motif utilisé devient un élément quasi prévisible de l'identité, mais chaque élément trouvent leur place et crée un semble homogène.<br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-fp8-b1GYRh4/TgM-K-J1WjI/AAAAAAAADFE/1hXdiKkHLMk/s1600/van-gogh-09.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://2.bp.blogspot.com/-fp8-b1GYRh4/TgM-K-J1WjI/AAAAAAAADFE/1hXdiKkHLMk/s320/van-gogh-09.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-kCT3S2Az434/TgM-L-0OozI/AAAAAAAADFI/hLOjSfrPw3s/s1600/van-gogh-08.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="212" src="http://4.bp.blogspot.com/-kCT3S2Az434/TgM-L-0OozI/AAAAAAAADFI/hLOjSfrPw3s/s320/van-gogh-08.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-lVPVj_8R2Vc/TgM-QKDMdnI/AAAAAAAADFQ/jHUyGQq8ur4/s1600/van-gogh-06.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="212" src="http://4.bp.blogspot.com/-lVPVj_8R2Vc/TgM-QKDMdnI/AAAAAAAADFQ/jHUyGQq8ur4/s320/van-gogh-06.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-8UilWrp_Xz0/TgM-TFNqHWI/AAAAAAAADFc/zXwHhztufxQ/s1600/van-gogh-03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="212" src="http://3.bp.blogspot.com/-8UilWrp_Xz0/TgM-TFNqHWI/AAAAAAAADFc/zXwHhztufxQ/s320/van-gogh-03.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-0uNHF5-3WR8/TgM-UTm1fgI/AAAAAAAADFk/EyNIKkYqqLo/s1600/van-gogh-01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="314" src="http://2.bp.blogspot.com/-0uNHF5-3WR8/TgM-UTm1fgI/AAAAAAAADFk/EyNIKkYqqLo/s320/van-gogh-01.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-VG9qbVFHBwA/TgM-Xl1oJoI/AAAAAAAADFo/JiMu5l7ZmGs/s1600/van-gogh-11.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="283" src="http://1.bp.blogspot.com/-VG9qbVFHBwA/TgM-Xl1oJoI/AAAAAAAADFo/JiMu5l7ZmGs/s320/van-gogh-11.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>374</wp:post_id>
		<wp:post_date><![CDATA[2011-06-24 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-23 22:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510705472;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:109;}i:1;a:1:{s:2:"id";i:2918;}i:2;a:1:{s:2:"id";i:7896;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>927</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-24 10:34:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-24 08:34:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sobre mais avec l'utilisation du motif et du module carré c'est très beau !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>l’Union Financière de France dévoile sa nouvelle identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2011/06/23/lunion-financiere-de-france-devoile-sa-nouvelle-identite-visuelle/</link>
		<pubDate>Wed, 22 Jun 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/-IzAXC9oI-uk/TgGsiGV8zPI/AAAAAAAAAH4/AMZ2b2WydFY/s1600/logo-uff.jpg"><img alt="" border="0" height="159" id="BLOGGER_PHOTO_ID_5620963511753297138" src="http://4.bp.blogspot.com/-IzAXC9oI-uk/TgGsiGV8zPI/AAAAAAAAAH4/AMZ2b2WydFY/s400/logo-uff.jpg" style="display: block; height: 159px; margin: 0px auto 10px; text-align: center; width: 400px;" width="400" /></a><br /><br /><br /><a href="http://www.unionfinancieredefrance.fr/">L'UFF</a> (Union Financière de France) est une société créée en 1968 qui est spécialisée dans le conseil et la gestion en patrimoine. Société qui compte plus de 1200 collaborateurs, l'UFF est à l'heure d'aujourd'hui une société <span style="color: black;"><span>qui a su s'adapter aux besoins et aux spécificités de chacun</span></span>. <br /><a name='more'></a>Celle-ci se devait d'avoir une identité plus forte et plus en adéquation avec ce qu'elle représente et ses ambitions. Pour ce faire, L'UFF a fait appel à l'agence Dragon Rouge.<br />Dans sa nouvelle version l'Union Financière de France change de signature en devenant "<i>Banque Conseil en Gestion de Patrimoine</i>". Une signature plus forte et affinée qui hélas ne permet plus de comprendre l'acronyme qui le précède. <br />Celui-ci se construit autour des trois lettres "UFF" et utilise une gamme chromatique créée autour des tons  dit "gris taupe, ébène et corail", difficiles en réalité à percevoir. qui voit du noir ébène ? ou du corail bien vif ? Dans son communiqué, l'agence précise "<i>les couleurs expriment la volonté d’élégance et d’expertise généralement associée au luxe, et peuvent se décliner sur tous les supports de communication</i>".<br /><br />Enfin, la typographie donne une certaine douceur à l'ensemble en contrebalancent les empattements et la finesse de la graisse qui eux donnent plutôt une rigidité au logo. En bref, l'UFF s'offre au travers de cette nouvelle identité l'occasion de devenir plus convaincante.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-qRDBQeluQN0/TgGuGnNqRoI/AAAAAAAAAIA/cpLE5iMmtto/s1600/uff.jpg" style="margin-left: 1em; margin-right: 1em;"><img alt="" border="0" height="356" id="BLOGGER_PHOTO_ID_5620965238563817090" src="http://4.bp.blogspot.com/-qRDBQeluQN0/TgGuGnNqRoI/AAAAAAAAAIA/cpLE5iMmtto/s400/uff.jpg" style="display: block; height: 356px; margin: 0px auto 10px; text-align: center; width: 400px;" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>375</wp:post_id>
		<wp:post_date><![CDATA[2011-06-23 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-22 22:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Marine -1947studio]]></wp:meta_value>
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		<title>Design Museum de Boston vs ST David Dewi Sant</title>
		<link>http://yannickbourenane.com/preprod/2011/06/22/design-museum-de-boston-vs-st-david-dewi-sant/</link>
		<pubDate>Wed, 22 Jun 2011 11:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/design-museum-de-boston-vs-st-david-dewi-sant/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-cnNGKTriDg0/TgB_fZBi78I/AAAAAAAADEs/nqI6uDIKGs4/s1600/logo-ressemblant-design.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="202" src="http://2.bp.blogspot.com/-cnNGKTriDg0/TgB_fZBi78I/AAAAAAAADEs/nqI6uDIKGs4/s400/logo-ressemblant-design.jpg" width="400" /></a></div>Plusieurs <a href="http://www.logodesignlove.com/st-davids-identity-design">billets</a> relèvent la ressemblance entre le logo de<a href="http://stdavidscardiff.com/"> St David's,</a> conçu en 2009, et le logo du <a href="http://designmuseumboston.org/">Design Museun de Boston</a>. Cette ressemblance souligne la force du logo du Design Museum de Boston qui dispose d'une architecture et d'une capacité vibratoire renforcée.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>376</wp:post_id>
		<wp:post_date><![CDATA[2011-06-22 13:30:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>922</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-21 13:32:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-21 11:32:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[sympa de se faire copier en mieux...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>925</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas Bouillot]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://twitter.com/#!/thomasbouillot</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-22 17:40:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-22 15:40:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dans le même esprit, je viens de découvrir ce logo réalisé par des étudiants http://www.disperse2011.co.uk/index.html<br /><br />Cette fois ci, le logo est vivant]]></wp:comment_content>
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		<title>L&#039;univers graphique du Design Museum de Boston</title>
		<link>http://yannickbourenane.com/preprod/2011/06/21/lunivers-graphique-du-design-museum-de-boston/</link>
		<pubDate>Tue, 21 Jun 2011 10:54:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-KLD88MdtRXU/TgB0BWnvY1I/AAAAAAAADEo/9nx1VczLaEI/s1600/design-museum-boston_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-KLD88MdtRXU/TgB0BWnvY1I/AAAAAAAADEo/9nx1VczLaEI/s1600/design-museum-boston_logo.png" /></a></div>Le <a href="http://designmuseumboston.org/">Design Museum de Boston</a> ouvert en 2010 a souhaité se doter une d'une marque dynamique traduisant l'accessibilité et le mouvement.<br /><br /><a name='more'></a><br /><a href="http://2.bp.blogspot.com/-qRjG5EFZFss/TgBz6YKPZaI/AAAAAAAADEM/FUt4WbTqxn4/s1600/dmboston_bug.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="217" src="http://2.bp.blogspot.com/-qRjG5EFZFss/TgBz6YKPZaI/AAAAAAAADEM/FUt4WbTqxn4/s320/dmboston_bug.jpg" width="320" /></a><a href="http://4.bp.blogspot.com/-ZaXXW-eFDwg/TgBz693ENKI/AAAAAAAADEQ/ystfIEYR9YQ/s1600/dmboston_bug_exploded.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://4.bp.blogspot.com/-ZaXXW-eFDwg/TgBz693ENKI/AAAAAAAADEQ/ystfIEYR9YQ/s320/dmboston_bug_exploded.gif" width="320" /></a> "<i>Design Museum Boston (DMB) is not your typical museum. It’s nomadic,  creating temporary pop-up exhibits throughout New England. This allows  DMB to share design with everyone, not just the design community, while  showcasing that design is all around us. To reinforce this mission,  their brand identity needed to express both accessibility and movement.  Using an <a href="http://www.core77.com/blog/object_culture/open_for_branding_continuums_transparent_design_project_for_design_museum_boston__17027.asp">open process</a>,  DMB broadcast the design exploration behind the brand identity on the  web. The resulting dynamic mark is a true metaphor for community coming  together to understand design</i>." proclame l'agence qui a conçu le logotype, l'agence Continuum.<br /><br />A cette adresse, découvrez les <a href="http://www.zoomerang.com/Survey/WEB22B4F6F2WUK">différents logos</a> imaginés pour le Musée.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-0i2jrhncw3o/TgBz7ecC94I/AAAAAAAADEU/N9f2HMstJKc/s1600/dmboston_elements.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://1.bp.blogspot.com/-0i2jrhncw3o/TgBz7ecC94I/AAAAAAAADEU/N9f2HMstJKc/s320/dmboston_elements.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-IIILt2E8xOw/TgBz7-XxY2I/AAAAAAAADEY/dRockip_KnY/s1600/dmboston_launch.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="217" src="http://1.bp.blogspot.com/-IIILt2E8xOw/TgBz7-XxY2I/AAAAAAAADEY/dRockip_KnY/s320/dmboston_launch.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-FRAppzUgsPU/TgBz8Cn9GbI/AAAAAAAADEc/MOFOqbQ6Ohk/s1600/dmboston_logo_detail.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="132" src="http://4.bp.blogspot.com/-FRAppzUgsPU/TgBz8Cn9GbI/AAAAAAAADEc/MOFOqbQ6Ohk/s320/dmboston_logo_detail.gif" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-uxKD8xdbIyQ/TgBz8pXZCUI/AAAAAAAADEg/HhRandYVDdk/s1600/dmboston_pin.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://4.bp.blogspot.com/-uxKD8xdbIyQ/TgBz8pXZCUI/AAAAAAAADEg/HhRandYVDdk/s320/dmboston_pin.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-HeZZoi8R-ro/TgB0BHpVPdI/AAAAAAAADEk/jitdin92PaA/s1600/dmboston_tshirt.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://3.bp.blogspot.com/-HeZZoi8R-ro/TgB0BHpVPdI/AAAAAAAADEk/jitdin92PaA/s320/dmboston_tshirt.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-kJwRITcO-qk/TgBzoqaRmHI/AAAAAAAADEI/LMEDRUBcu8Y/s1600/design-museum-boston_logo.gif" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>Source <a href="http://www.underconsideration.com/brandnew/archives/d_is_for_design_and_dots.php">underconsideration</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>377</wp:post_id>
		<wp:post_date><![CDATA[2011-06-21 12:54:00]]></wp:post_date>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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			<wp:comment_id>921</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-06-21 13:23:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-21 11:23:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un fort sentiment de déjà vu...]]></wp:comment_content>
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		<title>La banque populaire entre dans la 3ème dimension</title>
		<link>http://yannickbourenane.com/preprod/2011/06/21/la-banque-populaire-entre-dans-la-3eme-dimension/</link>
		<pubDate>Tue, 21 Jun 2011 10:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-xlDs_3epkYc/TgBu-6pb9TI/AAAAAAAADEA/zOLmNkP51ZQ/s1600/banque-populaire-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="179" src="http://1.bp.blogspot.com/-xlDs_3epkYc/TgBu-6pb9TI/AAAAAAAADEA/zOLmNkP51ZQ/s320/banque-populaire-logo.jpg" width="320" /></a></div>La <a href="http://www.banquepopulaire.fr/">Banque Populaire</a>, avec 7,8 millions de clients (dont 3,8 millions de sociétaires) et 3 300 agences, vient de céder aux caprices de la mode en donnant du relief à son logo, socle d'une campagne publicitaire visant à se rapprocher de ses clients. <br /><a name='more'></a><br />La Banque Populaire fait partie du 2e groupe bancaire en France : le Groupe BPCE, <a href="http://logo-bedandy.blogspot.com/2009/07/la-nouvelle-banque-bpce.html">nouvelle entité issue de la fusion de la Caisse d'Épargne et de la Banque Populaire</a> en 2009. Elle a mené cette campagne publicitaire TV et <a href="http://www.enviedagir.banquepopulaire.fr/">web</a> avec l'agence Euro RSCG C&O qui l'accompagne depuis 2007.<br /><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-rgaN-NBTeZg/TgBwnNgj8TI/AAAAAAAADEE/dlBWd4FzAPs/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="198" src="http://4.bp.blogspot.com/-rgaN-NBTeZg/TgBwnNgj8TI/AAAAAAAADEE/dlBWd4FzAPs/s400/Image+2.png" width="400" /></a></div><a href="http://4.bp.blogspot.com/-Rs1-yQOe9Ok/Tfj3OMOqKjI/AAAAAAAADC4/5GM-AvyCYQs/s1600/1492159_300c2b7a-95dd-11e0-b856-001517810df0.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-Rs1-yQOe9Ok/Tfj3OMOqKjI/AAAAAAAADC4/5GM-AvyCYQs/s320/1492159_300c2b7a-95dd-11e0-b856-001517810df0.jpg" width="240" /></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-N836oeevF9c/Tfj3RLfNlII/AAAAAAAADC8/KVC-3JENSUE/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-N836oeevF9c/Tfj3RLfNlII/AAAAAAAADC8/KVC-3JENSUE/s320/Image+2.png" width="231" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-hOrh1fLc29U/Tfj3Tm8mGRI/AAAAAAAADDA/8r0IAewWc5o/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-hOrh1fLc29U/Tfj3Tm8mGRI/AAAAAAAADDA/8r0IAewWc5o/s320/Image+3.png" width="235" /></a></div><br />http://www.groupe-casino.fr]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>378</wp:post_id>
		<wp:post_date><![CDATA[2011-06-21 12:27:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[/2011/06/la-banque-populaire-entre-dans-la-3eme.html]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509818556;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1078;}i:1;a:1:{s:2:"id";i:5284;}i:2;a:1:{s:2:"id";i:887;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>920</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-21 12:28:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-21 10:28:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je comprends moi bien le logo maintenant qu'il est en relief, c'est à dire que la flèche est moins visible]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>924</wp:comment_id>
			<wp:comment_author><![CDATA[Valentinsteph]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://twitter.com/valentinsteph</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-22 14:55:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-22 12:55:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour, nous c'est la Banque populaire, et on a 3 ans de retard.<br /><br />Depuis quand la 3D sur les logos est revenue à la mode ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>926</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-22 23:10:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-22 21:10:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[trop de 3D tue la 3D...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>291814</wp:comment_id>
			<wp:comment_author><![CDATA[desalins]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[marielauredes@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.18.97.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-12 19:31:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-12 17:31:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bonjour, je souhaiterai acquérir ces affiches avec les phrases:agir, rebondir, se lancer etc...pour mettre dans un forum scolaire  car l'impulsion est belle,( un p'tit coup de pub au passage pour banque populaire)merci de me dire comment faire?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>CB NEWS se relance avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/06/20/cb-news-se-relance-avec-un-nouveau-logo/</link>
		<pubDate>Mon, 20 Jun 2011 11:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/cb-news-se-relance-avec-un-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-tRh4H8Y6nnQ/Tf8oRe8uj9I/AAAAAAAADD0/diY2IO9TRXs/s1600/cbnews-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="176" src="http://4.bp.blogspot.com/-tRh4H8Y6nnQ/Tf8oRe8uj9I/AAAAAAAADD0/diY2IO9TRXs/s400/cbnews-logo.jpg" width="400" /></a></div>Racheté par le belge Dupuis Presse, l'ancien hebdomadaire professionnel <a href="http://www.cbnews.fr/">CB NEWS</a> dédié à la communication, disparu en décembre 2010, revient en formule mensuelle avec une nouvelle maquette plus dense et un logo lifté. La nouvelle belgitude du magazine se ressent avec le style "BD" du nouveau logo et ses airs éloignés de Marvel.<br /><br /><a name='more'></a> Ci-dessous le logo de la newsletter et la nouvelle une. <br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-h8YuirRIIew/TgBm3u5CGiI/AAAAAAAADD4/y0TjYvH_Ki0/s1600/logo_newsletter.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="132" src="http://1.bp.blogspot.com/-h8YuirRIIew/TgBm3u5CGiI/AAAAAAAADD4/y0TjYvH_Ki0/s320/logo_newsletter.png" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-4aL-HPK0pKc/TgBnOfOUNCI/AAAAAAAADD8/zG-dTX1ZFHc/s1600/CouvMedium.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-4aL-HPK0pKc/TgBnOfOUNCI/AAAAAAAADD8/zG-dTX1ZFHc/s1600/CouvMedium.jpg" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>379</wp:post_id>
		<wp:post_date><![CDATA[2011-06-20 13:03:00]]></wp:post_date>
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		<wp:post_name><![CDATA[cb-news-se-relance-avec-un-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509401012;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:934;}i:2;a:1:{s:2:"id";i:1040;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>915</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-20 15:08:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-20 13:08:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on aurait pu s'attendre à pire ;-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>916</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-20 16:01:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-20 14:01:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[2011 ? be dandy reprend les erreurs d autres sites maintenant ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>917</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-20 17:56:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-20 15:56:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour, merci d'avoir relevé cette coquille, c'est drôle qu'on soit plusieurs à l'avoir faite]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Elior s&#039;offre un lifting pour ses 20 ans</title>
		<link>http://yannickbourenane.com/preprod/2011/06/17/elior-soffre-un-lifting-pour-ses-20-ans/</link>
		<pubDate>Fri, 17 Jun 2011 11:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/elior-soffre-un-lifting-pour-ses-20-ans/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-v0jAPWzUbSA/TfyTVPt_yAI/AAAAAAAADDw/2NmtLrJAwtw/s1600/elior-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="169" src="http://2.bp.blogspot.com/-v0jAPWzUbSA/TfyTVPt_yAI/AAAAAAAADDw/2NmtLrJAwtw/s320/elior-logo.jpg" width="320" /></a></div>Le groupe de franchise de restauration collective <a href="http://www.elior.com/groupe-restauration/elior-france.htm">Elior </a>fête ses 20 ans et s'offre un lifting de son identité visuelle et refond son architecture de marque. En bonne santé financière, Elior décide de se rendre plus lisible afin de soutenir ses objectifs de croissance : atteindre 6 milliards de CA en 2015.<br /><br /><a name='more'></a>Exit la capitale, le noir la vague verte et les empattements. Le Groupe a souhaité rendre son identité plus lisible et diffuse une image plus humble. La nouvelle identité se construit en typographie bâton bas de casse, dans les tons gris et donne plus de place à l'emblème, un camélia rose, qui redessiné, dévoile le E d'Elior. Mais, ce symbole reste abscons pour les profanes. La symbolique fleurie et les couleurs douces du bloc marque semblent traduire une activité autour de l'hygiène ou de la cosmétique pour ceux qui ne connaissent pas la société.<br /><a href="http://2.bp.blogspot.com/-ePAUG04n3tM/TfyTSleGBvI/AAAAAAAADDs/tL08W2uuxus/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="229" src="http://2.bp.blogspot.com/-ePAUG04n3tM/TfyTSleGBvI/AAAAAAAADDs/tL08W2uuxus/s320/Image+6.png" width="320" /></a><br /><br /><span><span>Selon l’hôtellerie restauration<i>, « Nous avons décidé de renforcer notre image en nous présentant de manière plus claire, plus simple et plus impactante »</i>.  Priorité à la marque Elior avec 3 grands secteurs : Elior Restauration  (restauration entreprises, restauration enseignement et restauration  santé) ; Elior Concessions (concessions autoroutes, concessions  aéroports, concessions ville, concessions loisirs) ; Elior Services  (services propreté, services FM, services santé). Des marques telles  qu’Eliance ou Avenance disparaîtront progressivement, d’autres  subsisteront (L’Alsacienne de Restauration ou Arpège). Mais l’idée  générale est <i>« d’offrir un visage fédéré et plus fort à nos clients et nourrir l’image du groupe ».</i></span></span><br />La stratégie du groupe passe également par l'abandon progressif des  multiples noms de filiales (Avenance, Eliance, etc) au profit d'une mise  en avant du nom Elior, décliné en Elior restauration, Elior concessions  et Elior services à l'aide de l'agence Seenk.<br /><br /><span style="font-size: small;"><i>Voir l'article sur l'<a href="http://www.lhotellerie-restauration.fr/journal/restauration/2011-06/Les-ambitions-d-Elior.htm">Hôtellerie restauration </a></i></span><br /><i><span style="font-size: x-small;"><br /></span></i><br /><i><span style="font-size: x-small;">Elior occupe des  positions de premier plan en Restauration Collective et Facilities  Management d'une part, et en Restauration de Concession et Travel Retail d'autre part. Ses 82 000 collaborateurs servent chaque  jour 3 millions de clients dans près de 15 000 restaurants et points de  vente implantés dans 14 pays.</span></i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>380</wp:post_id>
		<wp:post_date><![CDATA[2011-06-17 13:58:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-17 11:58:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[elior-soffre-un-lifting-pour-ses-20-ans]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2011/06/elior-soffre-un-lifting-pour-ses-20-ans.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510646223;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:114;}i:1;a:1:{s:2:"id";i:5883;}i:2;a:1:{s:2:"id";i:890;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>913</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-19 04:40:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-19 02:40:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[D'un amateurisme... mais d'un amateurisme...<br />Que dire de plus ! Un groupe mondial de 82 000 collaborateurs n'a-t-il pas les moyens et surtout les compétences de faire intervenir des vrais spécialistes de la marque et de vrais designers pour sortir une identité et un branding valables ?<br />Le camélia rouge semble avoir été conçu par un DA qui découvre les courbes bézier et les gradients. Le site web ne vaut pas grand chose, tant en terme de charte que d'ergonomie.<br />Quel gâchis. Qui a commis tout cela ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>914</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-20 12:24:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-20 10:24:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi je trouve qu'ils ont su modernisé leur identité, mais hélas sans lui donner un aspect intemporel qui est très important pour les grands boîtes, je pense que ce logo ne vivrat pas plus de 5 ans. Il céde à la facilité de l'époque dans laquelle on est. <br /><br />Ps : De plus, j'ai l'impression de voir une ressemblance avec le logo de calor. <br />Ce n'est pas moche c'est juste dommage. <br /><br />STTZ]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>939</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-30 16:05:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-30 14:05:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[franchement ce logo fait le job, il est élégant, moderne, il introduit un peux de chaleur dans un monde assez technique (voir Sodexo), comparé à l'autre !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Dexia Private Banking lifte son logotype</title>
		<link>http://yannickbourenane.com/preprod/2011/06/17/dexia-private-banking-lifte-son-logotype/</link>
		<pubDate>Thu, 16 Jun 2011 22:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/dexia-private-banking-lifte-son-logotype/</guid>
		<description></description>
		<content:encoded><![CDATA[<div>Dexia Private Banking est l'enseigne des activités de  banque privée du groupe bancaire européen Dexia, l’un des premiers  groupes bancaires internationaux, coté entre autres sur le marché  Euronext 100 et qui bénéficie des notations A+ (Fitch), A (Standard  & Poor’s), A1 (Moody’s).</div><div>Les activités de banque privée du groupe s'adressent à une clientèle exigeante de particuliers fortunés, des entrepreneurs  pour des besoins corporate ou des institutions et associations. Dexia Private Banking met à leur disposition son savoir-faire  en matière de gestion de patrimoine et d'ingénierie financière.</div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-ochStJDJ8AE/TfjxMyYaJtI/AAAAAAAADC0/HxN_0aLDNBY/s1600/dexianlleidentite.png.crop_display.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://4.bp.blogspot.com/-ochStJDJ8AE/TfjxMyYaJtI/AAAAAAAADC0/HxN_0aLDNBY/s320/dexianlleidentite.png.crop_display.png" width="320" /></a></div><div>Ce métier est exercé par Dexia Private Banking au Luxembourg, en Belgique, à Monaco, en Suisse, à Jersey, en Espagne, au  Danemark ou encore à Bahreïn. La même philosophie de rigueur et de souci attentif porté à la singularité de chaque client  prévaut partout où Dexia Private Banking offre ses services. Par ailleurs, dans ces différents pays, Dexia Private Banking  s'insère dans le contexte législatif et fiscal national, offrant ainsi des produits et services adaptés aux attentes de ses  clients nationaux et internationaux.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>381</wp:post_id>
		<wp:post_date><![CDATA[2011-06-17 00:45:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-16 22:45:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[dexia-private-banking-lifte-son-logotype]]></wp:post_name>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510604667;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:13692;}i:1;a:1:{s:2:"id";i:864;}i:2;a:1:{s:2:"id";i:378;}}}}]]></wp:meta_value>
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	<item>
		<title>Petit Casino devient Casino Shopping</title>
		<link>http://yannickbourenane.com/preprod/2011/06/16/petit-casino-devient-casino-shopping/</link>
		<pubDate>Wed, 15 Jun 2011 22:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/petit-casino-devient-casino-shopping/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-kqswMPDU2uU/Tfj84N_C7HI/AAAAAAAADDE/I150tAVO6gA/s1600/casino-shopping-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="242" src="http://1.bp.blogspot.com/-kqswMPDU2uU/Tfj84N_C7HI/AAAAAAAADDE/I150tAVO6gA/s400/casino-shopping-logo.jpg" width="400" /></a></div><br />Le distributeur stéphanois <a href="http://www.groupe-casino.fr/">Groupe Casino</a>, fondé en 1898 par Geoffroy Guichard s'apprête à remplacer les supérettes de quartier Petit Casino par <a href="http://www.casino-proximite.fr/Pages/index.aspx">Casino Shopping et Casino Shop</a>, en riposte à l'offensive de  Carrefour (City et Contact), Auchan (City et A 2 Pas), Intermarché (Express) et Système U (Express et Utile). <br /><br /><a name='more'></a>Petit Casino change de nom : Casino Shopping pour les  magasins de plus de 350 m² et Casino Shop pour les moins de 350 m². La signature devient "<i>pour nous, l'essentiel c'est vous</i>" et remplace la base line encore "<i>mon épicier est un type formidable</i>" trop auto-centrée. Le premier Casino Shopping a ouvert ses portes à Marseille le 19 mai 2011. Trois nouvelles enseignes pourraient être déployées d'ici la fin de l'année.<br /><a href="http://1.bp.blogspot.com/-DnAfdvbBO1c/Tfj8_iPFQjI/AAAAAAAADDI/EiziVG3OY9s/s1600/Image+9.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="155" src="http://1.bp.blogspot.com/-DnAfdvbBO1c/Tfj8_iPFQjI/AAAAAAAADDI/EiziVG3OY9s/s320/Image+9.png" width="320" /></a> Visuellement, le changement est doux et ne perturbera certainement pas les fidèles. L'épicier a aussi disparu du bloc marque ainsi que le soulignement du nom, propre au Groupe. Comme les traditionnelles couleurs qui cherchent un ton moins agressif et s'orientent vers une association du rose et du marron,  le tout sur une forme d'ellipse. La typographie est inchangée. Jean-Pierre Lanzetti explique avoir voulu donner une touche  féminine avec la nouvelle identité et la surface de vente tout en  rondeur, « <i>66 % de notre clientèle est féminine</i> ».<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-XQA2Jz07ibo/Tfj9ElKEUCI/AAAAAAAADDM/hHkFL0Uw0t4/s1600/Image+10.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="156" src="http://4.bp.blogspot.com/-XQA2Jz07ibo/Tfj9ElKEUCI/AAAAAAAADDM/hHkFL0Uw0t4/s320/Image+10.png" width="320" /></a></div><a href="http://3.bp.blogspot.com/-hKKMkiplbrE/Tfj9FEkgPtI/AAAAAAAADDQ/0dUSPVo6iME/s1600/Image+11.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="156" src="http://3.bp.blogspot.com/-hKKMkiplbrE/Tfj9FEkgPtI/AAAAAAAADDQ/0dUSPVo6iME/s320/Image+11.png" width="320" /></a>«<i>Nous prenons le temps qu'il faudra, le déploiement éventuel des Shop et  Shopping n'interviendra que l'an prochain</i>» , explique  Jean-Pierre Lanzetti, directeur général Casino Proximité (Petit Casino, Vival, Spar, Via Italia) et précise "<i>pour combattre l'image de cherté des supérettes de centre-ville, les  prix ont été réduits de 15 % à 18 % par rapport à un Petit Casino  équivalent"</i> et un large assortiment de produit de 9000 références, "<i>nous voulons mettre en avant le plaisir et la convivialité, l'objectif : devenir le magasin préféré de tous les Français</i>".<br /><br /><br /><br /><br />Si les résultats sont positifs, l’ensemble des 1800 magasins Petit Casino sera amené à changer d’enseigne. Les concepts Vival et Spar bénéficieront eux aussi de nouveaux concepts, présentés lors du deuxième semestre 2011. Le Groupe Casino est également propriétaire de Chez Jean, CDiscount, Spar, Vival, Naturalia et pour moitié de Franprix, Monoprix, Leader Price.<br /><a href="http://www.blogger.com/goog_828090073"><br /></a><br /><a href="http://www.lsa-conso.fr/exclusif-lsa-casino-shopping-et-casino-shop-pour-remplacer-petit-casino,120705">En voir plus sur LSA</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>382</wp:post_id>
		<wp:post_date><![CDATA[2011-06-16 00:19:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-15 22:19:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509322460;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11768;}i:1;a:1:{s:2:"id";i:480;}i:2;a:1:{s:2:"id";i:920;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>909</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-16 15:26:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-16 13:26:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[insignifiant]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>910</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-16 15:46:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-16 13:46:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plus qu'insignifiant même !<br /><br />STTZ]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>911</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-16 20:34:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-16 18:34:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Découvrez ce nouveau concept en vidéo http://youtu.be/nnX4WxG-bGQ]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>912</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-17 12:13:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-17 10:13:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi j'aime bien, c'est moins égocentrique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>919</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-21 11:03:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-21 09:03:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et encore un anglicisme parce que "ça fait plus classe"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>923</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-21 13:33:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-21 11:33:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cela dit c'est intéressant car on peut avoir la version courte : shop et la version longue : shopping. Et puis il faut avouer que cela fait bien longtemps que le mot shopping est passé dans la langue française, il n'y a pas franchement d'abus]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>928</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-24 11:37:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-24 09:37:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui, j'avoue que "shopping" peut passer, mais quand même... Et après les "Carrefour Market", "Carrefour City" et autre "Simply Market", ça me fatigue...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>930</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-27 14:00:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-27 12:00:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi c'est le violet qui me choque....je trouve ça trop connoté "hygiène, cosmétique"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>RegionsJob change de logotype</title>
		<link>http://yannickbourenane.com/preprod/2011/06/15/regionsjob-change-de-logotype/</link>
		<pubDate>Tue, 14 Jun 2011 22:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-flfKLBOSOn4/TfeXLoU42_I/AAAAAAAADCs/-dNld7X80_w/s1600/regionsjob-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="131" src="http://1.bp.blogspot.com/-flfKLBOSOn4/TfeXLoU42_I/AAAAAAAADCs/-dNld7X80_w/s400/regionsjob-logo.jpg" width="400" /></a></div><br />Le <a href="http://entreprise.regionsjob.com/">site d'emploi RegionsJob</a> qui regroupe 8 sites régionaux et affiche 2,7 millions de visiteurs uniques par mois vient de faire évoluer son identité visuelle. <br /><a name='more'></a><a href="http://4.bp.blogspot.com/-TEk5UJVCHuA/TfeXdwIQycI/AAAAAAAADCw/q-y_Z5Xk22E/s1600/regionsjob-logo2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="292" src="http://4.bp.blogspot.com/-TEk5UJVCHuA/TfeXdwIQycI/AAAAAAAADCw/q-y_Z5Xk22E/s320/regionsjob-logo2.jpg" width="320" /></a>Le site d'emploi a saisi l'opportunité de l'annonce de bons résultats en terme de fréquentation pour dévoiler sa nouvelle identité visuelle. Selon le <a href="http://entreprise.regionsjob.com/info/communique.aspx?fichier=communique_09062011.inc">communiqué de presse</a>: <i>Désormais 1er site emploi privé en France*, RegionsJob devait se doter  d’un logo signifiant un territoire de marque élargi au-delà de l’emploi :  <i>« La nouvelle identité visuelle est l’étape ultime signant la  ‘révolution’ RegionsJob. Elle signifie que RegionsJob n’est  définitivement plus seulement un site d’offres d’emploi. Il s’agit d’un  site offrant des services web complets et innovants aux actifs pour bien  gérer leur carrière, aux recruteurs pour faciliter leur quotidien et  aux centres de formation pour optimiser leurs sessions »</i> explique Gwenaëlle Quénaon-Hervé co-fondatrice de RegionsJob et Responsable de la communication</i>.<br /><br /><i><i>« L’aboutissement de ce projet a été très long. Nous avons pris  beaucoup de temps avant de trouver LA bonne solution. Nous cherchions  l’évidence et c’est l’agence de communication Graphèmes qui nous l’a  apportée. Ces ‘bulles’ accolées avec une typo épurée et plus affirmée  reflètent exactement ce que propose RegionsJob aujourd’hui. Elles  symbolisent parfaitement notre métier : la mise en relation de candidats  et de recruteurs, mais aussi de candidats à la formation et de centres  de formation »</i> conclut Gwénaëlle Quénaon-Hervé</i>.<br /><br />Visuellement, un gap est franchi. L'ancien logo ressemblait à un bouton  ou une bannière web et transpirait la start-up. Le nouveau logo s'affranchit du.com dans son nom de marque et semble vouloir institutionnaliser la marque. Hélas, le jeu des capitales et des bas de casse crée un sentiment confus et ne se justifie pas tandis que le recours aux bulles reste assez commun. Enfin, le jeu des deux gris est certes utiles mais ces couleurs sont assez tristes. Éventuellement, la couleur présente dans les bulles pour chaque régions auraient pu être instillée dans le nom de marque pour le réhausser ?<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-TEk5UJVCHuA/TfeXdwIQycI/AAAAAAAADCw/q-y_Z5Xk22E/s1600/regionsjob-logo2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><a href="http://4.bp.blogspot.com/-TEk5UJVCHuA/TfeXdwIQycI/AAAAAAAADCw/q-y_Z5Xk22E/s1600/regionsjob-logo2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>383</wp:post_id>
		<wp:post_date><![CDATA[2011-06-15 00:59:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-06-14 22:59:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[regionsjob-change-de-logotype]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>929</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-06-26 12:36:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-26 10:36:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Déception. Rien de neuf, de "personnel".<br />Une impression de déjà vu aussi bien au niveau du picto (banal et générique) que de la typographie, qui suit un phénomène de mode et qui va jusque au manque de logique avec une lettre n qui reste en bas de casse.<br />Et que dire de la base line ? Informatique et manque d'humanité.<br />Un grand loupé, à la Gap.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Un logo mieux chaussant</title>
		<link>http://yannickbourenane.com/preprod/2011/06/14/un-logo-mieux-chaussant/</link>
		<pubDate>Tue, 14 Jun 2011 05:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-jAU5ClawMfI/TfYvM_PaTWI/AAAAAAAADCg/4lSeg9kViDQ/s1600/logo-merlet.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="141" src="http://4.bp.blogspot.com/-jAU5ClawMfI/TfYvM_PaTWI/AAAAAAAADCg/4lSeg9kViDQ/s320/logo-merlet.jpg" width="320" /></a></div><br />Le <a href="http://www.merletdance.com/accueil.php?id_langue=1">fabricant de chausson de danse Merlet</a> dévoile une nouvelle identité visuelle davantage en phase avec son identité, son histoire et sa vision d'un marché sur lequel il souhaite lancer des produits innovants.<br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-FvtioWDPaa4/TfYvSipoaEI/AAAAAAAADCk/A0HcPX3pBvY/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="209" src="http://4.bp.blogspot.com/-FvtioWDPaa4/TfYvSipoaEI/AAAAAAAADCk/A0HcPX3pBvY/s320/Image+3.png" width="320" /></a></div>Selon le communiqué de presse, « <i>Face à un marché de plus en plus concurrentiel, nous avons fait appel à 4uatre pour repositionner Merlet sur son savoir faire et son métier d’origine, afin de développer l’exportation et accompagner la montée en gamme des produits </i>» affirme Pierre Lassenne, Président Directeur Général Merlet. <br /><br />L'agence annonce avoir "<i>créer également une typographie originale, réalisée comme des points de couture, traduisant la dimension artisanale de la maison.  Enfin pour renforcer le caractère traditionnel de Merlet, la mention « Maître chaussonnier depuis 1974 » fait partie intégrante de l’identité</i>."]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>384</wp:post_id>
		<wp:post_date><![CDATA[2011-06-14 07:03:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>908</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-06-14 19:25:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-06-14 17:25:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[assez classique, le logo n'existe pas pour le print ?]]></wp:comment_content>
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		<title>[World food &amp; bars] DBGB Kitchen &amp; Bar à NYC</title>
		<link>http://yannickbourenane.com/preprod/2011/07/16/world-food-bars-dbgb-kitchen-bar-a-nyc/</link>
		<pubDate>Sat, 16 Jul 2011 14:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-PdJX0lFbxA0/TiGkwwInI5I/AAAAAAAADXM/ZsTAcBdujvk/s1600/hd_cf6f20303afe837581371d89dd9b15e0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="330" src="http://2.bp.blogspot.com/-PdJX0lFbxA0/TiGkwwInI5I/AAAAAAAADXM/ZsTAcBdujvk/s400/hd_cf6f20303afe837581371d89dd9b15e0.jpg" width="400" /> </a></div><br />[World food & bars] DBGB Kitchen & Bar à NYC by Ben Whitla<br /><a name='more'></a><br /><div style="clear: both; text-align: center;"> <a href="http://4.bp.blogspot.com/-pNYPJmINwhQ/TiGkve4d5VI/AAAAAAAADW8/BcKqAUeZQ24/s1600/hd_0d3f17462029211fe02f411424b811ba.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://4.bp.blogspot.com/-pNYPJmINwhQ/TiGkve4d5VI/AAAAAAAADW8/BcKqAUeZQ24/s400/hd_0d3f17462029211fe02f411424b811ba.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-g69Fk3pwQ78/TiGkvrA3O-I/AAAAAAAADXA/Uxy54AWZ9VE/s1600/hd_633b0f58eb99501df945b3762e653b92.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="243" src="http://3.bp.blogspot.com/-g69Fk3pwQ78/TiGkvrA3O-I/AAAAAAAADXA/Uxy54AWZ9VE/s400/hd_633b0f58eb99501df945b3762e653b92.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-rqVwzmFZDmA/TiGkwPgUm1I/AAAAAAAADXE/8mHYko9ZPMo/s1600/hd_878e1ebdd516a5cf9d0904ee66f87178.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="296" src="http://3.bp.blogspot.com/-rqVwzmFZDmA/TiGkwPgUm1I/AAAAAAAADXE/8mHYko9ZPMo/s400/hd_878e1ebdd516a5cf9d0904ee66f87178.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-esYWREFfAow/TiGkwZhvbKI/AAAAAAAADXI/U-Ak4PHdRB0/s1600/hd_c30b960cc0a117e346cf13158739ed3d.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://3.bp.blogspot.com/-esYWREFfAow/TiGkwZhvbKI/AAAAAAAADXI/U-Ak4PHdRB0/s400/hd_c30b960cc0a117e346cf13158739ed3d.jpg" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>345</wp:post_id>
		<wp:post_date><![CDATA[2011-07-16 16:49:00]]></wp:post_date>
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		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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		<title>[World food &amp; bars ] Logo de Still Liquor à Seattle</title>
		<link>http://yannickbourenane.com/preprod/2011/07/16/world-food-bars-logo-de-still-liquor-a-seattle/</link>
		<pubDate>Sat, 16 Jul 2011 14:39:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-XVLH_v0ylTc/TiGiUAH31jI/AAAAAAAADWg/RCvj6W0_yts/s1600/18_still01c.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://3.bp.blogspot.com/-XVLH_v0ylTc/TiGiUAH31jI/AAAAAAAADWg/RCvj6W0_yts/s400/18_still01c.jpg" width="400" /> </a></div><div style="clear: both; text-align: left;"> [World food & bars ] Logo de Still Liquor à Seattle by Javas Lehn </div><div style="clear: both; text-align: left;"></div><a name='more'></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-EPZrCz2olEI/TiGiUiF2abI/AAAAAAAADWk/KZwZkrk_A4E/s1600/18_still03b_v2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://3.bp.blogspot.com/-EPZrCz2olEI/TiGiUiF2abI/AAAAAAAADWk/KZwZkrk_A4E/s400/18_still03b_v2.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-bCc8SeV-G4g/TiGiVaXjQ3I/AAAAAAAADWo/AYToYD388VI/s1600/18_still06c.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://1.bp.blogspot.com/-bCc8SeV-G4g/TiGiVaXjQ3I/AAAAAAAADWo/AYToYD388VI/s400/18_still06c.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-OgzZyQmnBv0/TiGiVvdhLQI/AAAAAAAADWs/ku7xFIyoQ18/s1600/18_still07b.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://2.bp.blogspot.com/-OgzZyQmnBv0/TiGiVvdhLQI/AAAAAAAADWs/ku7xFIyoQ18/s400/18_still07b.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Y_nihYCemYw/TiGiW6E8JAI/AAAAAAAADWw/TckeS3dKh0g/s1600/18_still11.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://2.bp.blogspot.com/-Y_nihYCemYw/TiGiW6E8JAI/AAAAAAAADWw/TckeS3dKh0g/s400/18_still11.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-UthscUlWVXE/TiGiXMeMSvI/AAAAAAAADW0/gvrgQTWbv_8/s1600/18_still15c.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://1.bp.blogspot.com/-UthscUlWVXE/TiGiXMeMSvI/AAAAAAAADW0/gvrgQTWbv_8/s400/18_still15c.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-sdD60-ONkZA/TiGiXpHbGKI/AAAAAAAADW4/cvAEKLKpjjo/s1600/18_still18.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://4.bp.blogspot.com/-sdD60-ONkZA/TiGiXpHbGKI/AAAAAAAADW4/cvAEKLKpjjo/s400/18_still18.jpg" width="400" /></a></div>]]></content:encoded>
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		<wp:post_id>346</wp:post_id>
		<wp:post_date><![CDATA[2011-07-16 16:39:00]]></wp:post_date>
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		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>971</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas bouillot]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-17 00:09:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-16 22:09:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'un de mes préférés, j'adore]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>[World food &amp; bars ] Logo du Acorn à Londres</title>
		<link>http://yannickbourenane.com/preprod/2011/07/16/world-food-bars-logo-du-acorn-a-londres/</link>
		<pubDate>Sat, 16 Jul 2011 14:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-09TXOjCNHb8/TiGc3wgNr7I/AAAAAAAADV4/An9wAh3yYjE/s1600/Acorn_1-525x351.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-09TXOjCNHb8/TiGc3wgNr7I/AAAAAAAADV4/An9wAh3yYjE/s1600/Acorn_1-525x351.png" /> </a></div><div style="clear: both; text-align: left;">[World food & bars ] Logo du Acorn à Londres by Inventory </div><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-FBXs6BklHHc/TiGc5ky5t_I/AAAAAAAADWA/tt48eTMPDAc/s1600/Acorn_3_1-405x271.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://2.bp.blogspot.com/-FBXs6BklHHc/TiGc5ky5t_I/AAAAAAAADWA/tt48eTMPDAc/s400/Acorn_3_1-405x271.png" width="400" /></a><a href="http://4.bp.blogspot.com/-eagHa1pADro/TiGc5dmvIBI/AAAAAAAADV8/07diQhQtSC4/s1600/Acorn_2-405x271.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-eagHa1pADro/TiGc5dmvIBI/AAAAAAAADV8/07diQhQtSC4/s1600/Acorn_2-405x271.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-3bDg3yJOcsw/TiGc6MpphSI/AAAAAAAADWE/YiKgbGxkzkQ/s1600/Acorn_13_1-405x270.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://2.bp.blogspot.com/-3bDg3yJOcsw/TiGc6MpphSI/AAAAAAAADWE/YiKgbGxkzkQ/s400/Acorn_13_1-405x270.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-IRa_5CxMV5w/TiGc61xJZDI/AAAAAAAADWI/WD7M0yqzy3g/s1600/Acorn_15-405x269.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="263" src="http://4.bp.blogspot.com/-IRa_5CxMV5w/TiGc61xJZDI/AAAAAAAADWI/WD7M0yqzy3g/s400/Acorn_15-405x269.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-NuUN2GcI5Zg/TiGc7foiokI/AAAAAAAADWM/fGFLZ3pP69Q/s1600/Acorn_16-405x271.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://2.bp.blogspot.com/-NuUN2GcI5Zg/TiGc7foiokI/AAAAAAAADWM/fGFLZ3pP69Q/s400/Acorn_16-405x271.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-OVv1irZ3aHk/TiGc7vQmgiI/AAAAAAAADWQ/nuyBBFKTaXA/s1600/Acorn_17-405x271.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="267" src="http://4.bp.blogspot.com/-OVv1irZ3aHk/TiGc7vQmgiI/AAAAAAAADWQ/nuyBBFKTaXA/s400/Acorn_17-405x271.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-yvAghS4lKTY/TiGc8OB4vzI/AAAAAAAADWU/kX446yQnTnA/s1600/Acorn_House_03-285x378.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-yvAghS4lKTY/TiGc8OB4vzI/AAAAAAAADWU/kX446yQnTnA/s400/Acorn_House_03-285x378.png" width="301" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-9GrWRua-IGc/TiGc8U-K4SI/AAAAAAAADWY/Z7aie-fgGps/s1600/Acorn_House_Glasses-405x271.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://3.bp.blogspot.com/-9GrWRua-IGc/TiGc8U-K4SI/AAAAAAAADWY/Z7aie-fgGps/s400/Acorn_House_Glasses-405x271.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-o3bZSvzeL4I/TiGc82V47ZI/AAAAAAAADWc/xhG_npsTajc/s1600/AcornRestaurant_11-520x450.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="345" src="http://4.bp.blogspot.com/-o3bZSvzeL4I/TiGc82V47ZI/AAAAAAAADWc/xhG_npsTajc/s400/AcornRestaurant_11-520x450.jpg" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>347</wp:post_id>
		<wp:post_date><![CDATA[2011-07-16 16:16:00]]></wp:post_date>
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		<title>[World food &amp; bars ] Logo du Gene&#039;s à Chicago</title>
		<link>http://yannickbourenane.com/preprod/2011/07/15/world-food-bars-logo-du-genes-a-chicago/</link>
		<pubDate>Fri, 15 Jul 2011 13:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><img border="0" src="http://3.bp.blogspot.com/-vzq2Z7bIfgQ/TiBA4FABuXI/AAAAAAAADVc/tb6yBmUGoQw/s1600/genes1-1.jpg" /></div><div style="text-align: left;">[Restaurant branding] Logo du Gene's à Chicago by Knoed.<br /><a name='more'></a></div><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/--bALMCCFGbM/TiBA7iJ2SxI/AAAAAAAADVk/Qc3SdjSvS-I/s1600/genes2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/--bALMCCFGbM/TiBA7iJ2SxI/AAAAAAAADVk/Qc3SdjSvS-I/s1600/genes2.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-M4f3wtwr8kg/TiBA8rZinjI/AAAAAAAADVo/1dtcD5Hncv4/s1600/genes3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-M4f3wtwr8kg/TiBA8rZinjI/AAAAAAAADVo/1dtcD5Hncv4/s1600/genes3.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-fbJqXoufVbQ/TiBA9KBg-GI/AAAAAAAADVs/NvSCmcIG3B8/s1600/genes4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-fbJqXoufVbQ/TiBA9KBg-GI/AAAAAAAADVs/NvSCmcIG3B8/s1600/genes4.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-1T-j2Ce6CRs/TiBA-UwXNeI/AAAAAAAADVw/ol25xXChFu0/s1600/genes5.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-1T-j2Ce6CRs/TiBA-UwXNeI/AAAAAAAADVw/ol25xXChFu0/s1600/genes5.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-K1bCeXXpGNQ/TiBA_nVl_KI/AAAAAAAADV0/DmBeyjjQya4/s1600/genes6.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-K1bCeXXpGNQ/TiBA_nVl_KI/AAAAAAAADV0/DmBeyjjQya4/s1600/genes6.jpg" /></a></div>]]></content:encoded>
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		<wp:post_id>348</wp:post_id>
		<wp:post_date><![CDATA[2011-07-15 15:33:00]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>970</wp:comment_id>
			<wp:comment_author><![CDATA[Tangane]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-07-15 17:27:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-15 15:27:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est juste PARFAIT. Exactement le style de charte que j'aime !]]></wp:comment_content>
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		<title>[World food &amp; bars ] Logo du boot à Norfolk Logo du Commons à Darlinghust</title>
		<link>http://yannickbourenane.com/preprod/2011/07/15/world-food-bars-logo-du-boot-a-norfolk-logo-du-commons-a-darlinghust/</link>
		<pubDate>Fri, 15 Jul 2011 13:28:00 +0000</pubDate>
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		<guid isPermaLink="false">http://yannickbourenane.com/preprod/world-food-bars-logo-du-boot-a-norfolk-logo-du-commons-a-darlinghust/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><img border="0" height="320" src="http://1.bp.blogspot.com/-HZR2PdsWGWE/TiA_5kffV1I/AAAAAAAADVI/7ZkpWtkL0bc/s320/TheCommons2CraigKarl.jpg" width="312" /></div><div style="text-align: left;">[Restaurant branding] Logo du Commons à Darlinghust by Carl & Craig</div><div style="clear: both; text-align: center;"></div><a name='more'></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-0XjQ7F6384M/TiA_5OAn3xI/AAAAAAAADVE/2u5LvOUn5Fo/s1600/TheCommons1CraigKarl.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-0XjQ7F6384M/TiA_5OAn3xI/AAAAAAAADVE/2u5LvOUn5Fo/s320/TheCommons1CraigKarl.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-jGW6dc9wrTc/TiA_6sZ4XUI/AAAAAAAADVM/3BE7_Yp4jPw/s1600/TheCommons4CraigKarl.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://3.bp.blogspot.com/-jGW6dc9wrTc/TiA_6sZ4XUI/AAAAAAAADVM/3BE7_Yp4jPw/s320/TheCommons4CraigKarl.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-IzGS58Fqsks/TiA_7wTZlHI/AAAAAAAADVQ/YGCIyGypaR8/s1600/TheCommons5CraigKarl.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://2.bp.blogspot.com/-IzGS58Fqsks/TiA_7wTZlHI/AAAAAAAADVQ/YGCIyGypaR8/s320/TheCommons5CraigKarl.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-7IS5D8EZ5vA/TiA_8otPQ0I/AAAAAAAADVU/VbRRYGjT3S4/s1600/TheCommons6CraigKarl.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="253" src="http://1.bp.blogspot.com/-7IS5D8EZ5vA/TiA_8otPQ0I/AAAAAAAADVU/VbRRYGjT3S4/s320/TheCommons6CraigKarl.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-OiBr1fdtCVg/TiA_9sK2xPI/AAAAAAAADVY/9njS70Tf8Cs/s1600/TheCommons7CraigKarl.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="253" src="http://1.bp.blogspot.com/-OiBr1fdtCVg/TiA_9sK2xPI/AAAAAAAADVY/9njS70Tf8Cs/s320/TheCommons7CraigKarl.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>349</wp:post_id>
		<wp:post_date><![CDATA[2011-07-15 15:28:00]]></wp:post_date>
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		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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		<title>[World food &amp; bars ] Logo du boot à Norfolk</title>
		<link>http://yannickbourenane.com/preprod/2011/07/15/world-food-bars-logo-du-boot-a-norfolk/</link>
		<pubDate>Fri, 15 Jul 2011 13:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/world-food-bars-logo-du-boot-a-norfolk/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-4JZ36R62dIU/TiA9Ihi1FdI/AAAAAAAADU0/9XxfycqHH5A/s1600/forest_boot_04-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://2.bp.blogspot.com/-4JZ36R62dIU/TiA9Ihi1FdI/AAAAAAAADU0/9XxfycqHH5A/s320/forest_boot_04-1.jpg" width="320" /></a><br /><div style="text-align: left;">Nous profitons du viaduc du 14 juillet pour vous ouvrir une section sur  les <a href="http://logo-bedandy.blogspot.com/search/label/Restaurants">identités visuelles des restaurants</a> dans le monde entier. Pour cette première : The boot à Norfolk, Virginia by Forest</div></div><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-R6egcu8KLjE/TiA8YP7gsxI/AAAAAAAADUk/kWVXAPzV2F4/s1600/boot_01_900-1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://1.bp.blogspot.com/-R6egcu8KLjE/TiA8YP7gsxI/AAAAAAAADUk/kWVXAPzV2F4/s400/boot_01_900-1.png" width="400" /></a><a href="http://2.bp.blogspot.com/-a3W9L3TyCzw/TiA9JZL0E9I/AAAAAAAADU8/JIFZGZKI2vQ/s1600/forest_boot_05.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://2.bp.blogspot.com/-a3W9L3TyCzw/TiA9JZL0E9I/AAAAAAAADU8/JIFZGZKI2vQ/s400/forest_boot_05.jpg" width="400" /></a><a href="http://3.bp.blogspot.com/-xwDXq6tEGdY/TiA9JpC0iUI/AAAAAAAADVA/zCh0faUykFY/s1600/forest_boot_06.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://3.bp.blogspot.com/-xwDXq6tEGdY/TiA9JpC0iUI/AAAAAAAADVA/zCh0faUykFY/s400/forest_boot_06.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-f0pndEVWJBA/TiA8cGGBqcI/AAAAAAAADUs/NDCHEmslY1A/s1600/boot_02_900.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://1.bp.blogspot.com/-f0pndEVWJBA/TiA8cGGBqcI/AAAAAAAADUs/NDCHEmslY1A/s400/boot_02_900.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-e_iuH0PYZS0/TiA8eaZjHfI/AAAAAAAADUw/lnMR3MJmseI/s1600/boot_03_900.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://1.bp.blogspot.com/-e_iuH0PYZS0/TiA8eaZjHfI/AAAAAAAADUw/lnMR3MJmseI/s400/boot_03_900.png" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>350</wp:post_id>
		<wp:post_date><![CDATA[2011-07-15 15:14:00]]></wp:post_date>
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		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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		<title>A vous de jouer !</title>
		<link>http://yannickbourenane.com/preprod/2011/07/15/a-vous-de-jouer/</link>
		<pubDate>Fri, 15 Jul 2011 09:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/a-vous-de-jouer/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-A4PXs-v0Rvw/ThxE8ZledgI/AAAAAAAADSU/_Uyt5FVQB5U/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-A4PXs-v0Rvw/ThxE8ZledgI/AAAAAAAADSU/_Uyt5FVQB5U/s1600/Image+5.png" /></a></div><br />Saurez-vous reconnaître ces lettres issues de grandes marques ?<br />Les réponses seront dévoilées dans quelques jours... <br /><a name='more'></a><hr /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-XlJMWyHKd00/ThxFCUZ9tTI/AAAAAAAADSg/tzrveg7WhgU/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-XlJMWyHKd00/ThxFCUZ9tTI/AAAAAAAADSg/tzrveg7WhgU/s1600/Image+6.png" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-0qWxfqdEuWg/ThxFC7bnNvI/AAAAAAAADSk/MYI6w-WLO8U/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-0qWxfqdEuWg/ThxFC7bnNvI/AAAAAAAADSk/MYI6w-WLO8U/s1600/Image+7.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-euOaTl8t7Sg/ThxFDZA8u5I/AAAAAAAADSo/U6D20UnkzIg/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-euOaTl8t7Sg/ThxFDZA8u5I/AAAAAAAADSo/U6D20UnkzIg/s1600/Image+8.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-9C_6xfAGv38/ThxFDxMte2I/AAAAAAAADSs/NllBNlZw_TQ/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-9C_6xfAGv38/ThxFDxMte2I/AAAAAAAADSs/NllBNlZw_TQ/s1600/Image+10.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-JAsOPKLcMKI/ThxFEhYbvGI/AAAAAAAADSw/fGB11SGcEEo/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-JAsOPKLcMKI/ThxFEhYbvGI/AAAAAAAADSw/fGB11SGcEEo/s1600/Image+9.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-b2FUN1wgVWA/ThxFF_td-BI/AAAAAAAADS4/GNbCkrGVzdw/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-b2FUN1wgVWA/ThxFF_td-BI/AAAAAAAADS4/GNbCkrGVzdw/s1600/Image+11.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-JaE_Wh1K-jc/ThxFG7FyZQI/AAAAAAAADS8/8DzM-FZFY38/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-JaE_Wh1K-jc/ThxFG7FyZQI/AAAAAAAADS8/8DzM-FZFY38/s1600/Image+12.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-HCRMMuwoUmQ/ThxFHi7Qe6I/AAAAAAAADTA/12x2LVchJWA/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-HCRMMuwoUmQ/ThxFHi7Qe6I/AAAAAAAADTA/12x2LVchJWA/s1600/Image+13.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-IuyD3gBs6h0/ThxFII3XWHI/AAAAAAAADTE/_l74-NmlS2w/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-IuyD3gBs6h0/ThxFII3XWHI/AAAAAAAADTE/_l74-NmlS2w/s1600/Image+14.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-QYmmagJ5Als/ThxFI4NCCXI/AAAAAAAADTI/WsG2faDPPUY/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-QYmmagJ5Als/ThxFI4NCCXI/AAAAAAAADTI/WsG2faDPPUY/s1600/Image+15.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-u0OlFn-72Fk/ThxFJY9snCI/AAAAAAAADTM/91FroAjE8lg/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-u0OlFn-72Fk/ThxFJY9snCI/AAAAAAAADTM/91FroAjE8lg/s1600/Image+16.png" /></a></div><br /><br /><br /><a href="http://www.logoblog.org/one-letter-famous-logo-game/">Source</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>351</wp:post_id>
		<wp:post_date><![CDATA[2011-07-15 11:48:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-15 09:48:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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		<wp:comment>
			<wp:comment_id>967</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-15 12:43:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-15 10:43:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[H&M, FlickR,IKEA, DELL, Z?, HP, Le B de bing à l'envers, Canon, Facebook, Toy'R'us, Virgin, Microsoft !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>968</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-15 15:16:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-15 13:16:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[pfff trop rapide et trop fort !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>969</wp:comment_id>
			<wp:comment_author><![CDATA[Toosport]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.toosport.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-15 16:19:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-15 14:19:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas évident le Z et le 2e p (si ce n'est pas un b)...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>972</wp:comment_id>
			<wp:comment_author><![CDATA[alexis]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-17 23:04:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-17 21:04:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pepsi biensûr ! cette magnifique nouvelle identité que tout le monde a tellement envie d'oublier !<br /><br />Pour le Z je sais pas]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>973</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas Bouillot]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-18 09:33:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-18 07:33:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour le Z, peut-être Hertz, le nouveau logo ne comporte plus d'ombré : <br />http://www.hertz.com/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>975</wp:comment_id>
			<wp:comment_author><![CDATA[Marjorie - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10895514956243420321</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-18 12:34:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-18 10:34:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les réponses :<br /><br />H&M<br />FlickR<br />IKEA<br />DELL <br />HERTZ<br />HP<br />Pepsi<br />Facebook<br />Toy'R'us<br />Virgin<br />Microsoft<br /><br />Merci à tous.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>976</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-19 18:13:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-19 16:13:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci achille ! ^^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>EDP et Pages Jaunes, un logo tout sourire</title>
		<link>http://yannickbourenane.com/preprod/2011/07/14/edp-et-pages-jaunes-un-logo-tout-sourire/</link>
		<pubDate>Wed, 13 Jul 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/edp-et-pages-jaunes-un-logo-tout-sourire/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-w-E8hV3G2zg/Thr9ypG88sI/AAAAAAAADSA/K6vHH4l0rlA/s1600/pj_edp_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-w-E8hV3G2zg/Thr9ypG88sI/AAAAAAAADSA/K6vHH4l0rlA/s400/pj_edp_logo.jpg" width="400" /></a></div><br /><a href="http://www.edp.pt/en/Pages/homepage.aspx">EDP </a>leader de l'énergie au Portugal et l'opérateur <a href="http://www.pagesjaunes.fr/">Pages Jaunes</a> ont un point commun, leur logo. A l'heure où Pages Jaunes change de logo EDP fait de même et supprime l'identité visuelle montrée ci-dessus.<br /><a name='more'></a>Be Dandy vous en parlait il y'a quelques semaines dans cet <a href="http://logo-bedandy.blogspot.com/2011/04/les-pages-jaunes-revoient-leur-identite.html">article</a>, Pages Jaunes changeait son logotype pour y ajouter un carré 3D glossy jaune habité d'un visage souriant. L'ancien logo d'EDP transformé au début du mois de Juillet 2011 montrait le même symbole avec l'utilisation d'un carré rouge "heureux".<br /><br /><a href="http://www.pagesjaunes.fr/">Pages Jaunes</a> s'est-il inspiré de la marque portugaise pour sa nouvelle identité visuelle ? <br /><br /><br /><br /><br />Consulter la rubrique de Be Dandy sur les <a href="http://logo-bedandy.blogspot.com/search/label/Logos%20ressemblants">logos ressemblants</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>352</wp:post_id>
		<wp:post_date><![CDATA[2011-07-14 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-13 22:02:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[edp-et-pages-jaunes-un-logo-tout-sourire]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510230532;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:354;}i:1;a:1:{s:2:"id";i:436;}i:2;a:1:{s:2:"id";i:1051;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1096</wp:comment_id>
			<wp:comment_author><![CDATA[Gautier]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/07746731127980589126</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-22 15:33:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-22 14:33:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ressemblant étrangement à JetAir <br />http://pers.jetair.be/<br /><br />curieux non ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1106</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-24 16:10:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-24 15:10:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En fait le sourire semble un classique du logo : amazon aussi en a un]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Grand &quot;splash&quot; au National Maritime Museum !</title>
		<link>http://yannickbourenane.com/preprod/2011/07/13/grand-splash-au-national-maritime-museum/</link>
		<pubDate>Tue, 12 Jul 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/grand-splash-au-national-maritime-museum/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-t8SmezGTgQc/ThxQ-4JI6YI/AAAAAAAADTQ/Ahc6AfCUdWc/s1600/nmn_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-t8SmezGTgQc/ThxQ-4JI6YI/AAAAAAAADTQ/Ahc6AfCUdWc/s400/nmn_logo.jpg" width="400" /></a></div><br />Le <a href="http://www.nmm.ac.uk/">National Maritime Museum</a> (NMN) est l'un des plus grand musées du monde dans le secteur maritime. Il rassemble trois sites. L'ensemble des identités visuelles ont été revues afin d'offrir un grand splash à ses visiteurs !<br /><a name='more'></a>Le <a href="http://www.nmm.ac.uk/">National Maritime Museum</a> a été fondé en 1937. Il est situé à Greenwich, en Angleterre. Deux autres sites le constitue, le <a href="http://www.nmm.ac.uk/places/royal-observatory/">Royal Observatory </a>and le<a href="http://www.nmm.ac.uk/places/queens-house/"> Queen's House</a>. Ci-dessous les anciennes versions des logos :<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-d9zfb3BmuMA/ThxRyO0fgRI/AAAAAAAADTw/GVX91QzhJfE/s1600/nmn_old_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="85" src="http://1.bp.blogspot.com/-d9zfb3BmuMA/ThxRyO0fgRI/AAAAAAAADTw/GVX91QzhJfE/s400/nmn_old_logo.png" width="400" /></a></div><br />L'agence SomeOne, qui a réalisé il y'a peu de temps l'identité visuelle d'<a href="http://logo-bedandy.blogspot.com/2011/03/refonte-totale-du-logo-deurostar.html">Eurostar,</a> explique :<br /><br /><i>" Nous voulions faire un aussi grand "splash" que possible pour le Musée. Nous avons décidé de créer une image du 21ème siècle entièrement retranscrite en CGI. Ce qui donnerait l'occasion d'animer tout en lumière un véritable monde flexible capable d'évoluer et de s'adapter dans le temps."</i><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-_LuLOoJheVI/ThxRrlhgOmI/AAAAAAAADTU/3-M1sc5y_SE/s1600/nmn_3d_render.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="190" src="http://3.bp.blogspot.com/-_LuLOoJheVI/ThxRrlhgOmI/AAAAAAAADTU/3-M1sc5y_SE/s400/nmn_3d_render.jpg" width="400" /></a></div><br />Chacun des trois sites a son propre code colorimétrique : bleu pour le Musée Maritime, de l'or pour la Maison de la Reine et le pourpre, symbole royal, pour l'Observatoire Royal. Chacun peut alors y voir ce qu'il veut. La première chose qui ressort à l'œil est une couronne, d'autres disent y voir un navire ou encore une constellation.<br /><br /><a href="http://2.bp.blogspot.com/-iYqhkesByls/ThxSGK8EQGI/AAAAAAAADUI/eKPmXnkdRwo/s1600/nmn_logos_detail.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-iYqhkesByls/ThxSGK8EQGI/AAAAAAAADUI/eKPmXnkdRwo/s400/nmn_logos_detail.jpg" width="246" /></a>David Law, co-fondateur de SomeOne, explique qu'il s'est appuyé sur le concept des formes aperçues par notre œil et analysées par notre imagination dans les nuages dans son processus de création.<br />Cette identité visuelle connaît une évolution graphique très forte. Qui plus est, elle est mise à disposition "publique" dans le but de participer à son évolution. Il est rare d'avoir un logotype vivant, non figé. La forme globale n'est plus la même, l'emblème de l'eau est très fort, la typographie en capitale gagne des empattements et enfin, un bloc couleur noir est apposé à la marque. Le <a href="http://www.nmm.ac.uk/">National Maritime Museum</a> nous offre une identité très forte au concept novateur.<br />Cependant, peut-on réellement qualifier cette dernière comme étant un logotype ?<br /><span lang="fr"><span title=""></span></span><br /><div style="clear: both; text-align: center;"></div><a href="http://4.bp.blogspot.com/-TAo0-ZWYZhg/ThxSEXhN2zI/AAAAAAAADUA/TFcnyzLgvYY/s1600/nmn_drop_detail.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://2.bp.blogspot.com/-DADZprAuNy4/ThxRs-C_E4I/AAAAAAAADTY/GL3Gc4sNWCk/s1600/nmn_banner.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-DADZprAuNy4/ThxRs-C_E4I/AAAAAAAADTY/GL3Gc4sNWCk/s400/nmn_banner.jpg" width="266" /></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-TAo0-ZWYZhg/ThxSEXhN2zI/AAAAAAAADUA/TFcnyzLgvYY/s1600/nmn_drop_detail.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="141" src="http://4.bp.blogspot.com/-TAo0-ZWYZhg/ThxSEXhN2zI/AAAAAAAADUA/TFcnyzLgvYY/s320/nmn_drop_detail.jpg" width="320" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8fPrHEZPo0w/ThxRvR4oeoI/AAAAAAAADTk/mCACCc-CGso/s1600/nmn_merch.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="196" src="http://2.bp.blogspot.com/-8fPrHEZPo0w/ThxRvR4oeoI/AAAAAAAADTk/mCACCc-CGso/s400/nmn_merch.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-SdssPzw7nC4/ThxRwbeyoRI/AAAAAAAADTo/rovl3BLnEbU/s1600/nmn_patron.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://2.bp.blogspot.com/-SdssPzw7nC4/ThxRwbeyoRI/AAAAAAAADTo/rovl3BLnEbU/s1600/nmn_patron.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://2.bp.blogspot.com/-SdssPzw7nC4/ThxRwbeyoRI/AAAAAAAADTo/rovl3BLnEbU/s1600/nmn_patron.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="211" src="http://2.bp.blogspot.com/-SdssPzw7nC4/ThxRwbeyoRI/AAAAAAAADTo/rovl3BLnEbU/s400/nmn_patron.jpg" width="400" /></a><a href="http://3.bp.blogspot.com/--qNTu2KptsY/ThxRukSkyrI/AAAAAAAADTg/7gimA2XCJ6E/s1600/nmn_facade.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="176" src="http://3.bp.blogspot.com/--qNTu2KptsY/ThxRukSkyrI/AAAAAAAADTg/7gimA2XCJ6E/s400/nmn_facade.jpg" width="400" /></a></div><a href="http://2.bp.blogspot.com/-7XTKVvQTBeA/ThxRtueptnI/AAAAAAAADTc/NeTkgBGe36M/s1600/nmn_brochure.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="322" src="http://2.bp.blogspot.com/-7XTKVvQTBeA/ThxRtueptnI/AAAAAAAADTc/NeTkgBGe36M/s400/nmn_brochure.jpg" width="400" /></a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-zODlXpbFo3Y/ThxRxK6-FHI/AAAAAAAADTs/WLzxGNwCYcY/s1600/nmn_posters.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="267" src="http://2.bp.blogspot.com/-zODlXpbFo3Y/ThxRxK6-FHI/AAAAAAAADTs/WLzxGNwCYcY/s400/nmn_posters.jpg" width="400" /></a></div><br /><br /><br /><br /><span lang="fr"><span title=""><br /></span><span title=""></span><span title=""><br />Consulter les actus des <a href="http://logo-bedandy.blogspot.com/search/label/culture">logos dans le domaine culturel</a>.</span><span title=""></span><span title=""></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>353</wp:post_id>
		<wp:post_date><![CDATA[2011-07-13 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-12 22:02:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[grand-splash-au-national-maritime-museum]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>966</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-13 11:41:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-13 09:41:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oh, j'ai appris le mot récemment : c'est de la pareidolie !<br /><br />J'aime beaucoup les formes, elles sont souples. Je suis encore amateure dans le domaine, donc je demande : pourquoi ne pourrait-on pas qualifier cette identité visuelle comme un logotype ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>EDP change de logotype</title>
		<link>http://yannickbourenane.com/preprod/2011/07/12/edp-change-de-logotype/</link>
		<pubDate>Mon, 11 Jul 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/edp-change-de-logotype/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-UTZWiysui6M/Thr0JYgETrI/AAAAAAAADQ8/uSw2eTCRo4U/s1600/EDP_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-UTZWiysui6M/Thr0JYgETrI/AAAAAAAADQ8/uSw2eTCRo4U/s400/EDP_logo.jpg" width="400" /></a></div>Energias de Portugal <a href="http://www.edp.pt/en/Pages/homepage.aspx">(EDP</a>) est l'équivalent en France d'<a href="http://france.edf.com/france-45634.html">EDF</a>. Le géant de l'électricité fondé en 1976 a décidé de changer son identité visuelle mais pas seulement puisqu'il s'en est offert sept. <br /><br /><a name='more'></a>Début Juillet 2011, l'opérateur a dévoilé son nouveau logotype conçu par Sagmeister Inc. EDP est le leader dans l'énergie au Portugal mais il est aussi un acteur majeur au niveau mondial avec une présence en Espagne, au Brésil et aux Etats-Unis.<a href="http://www.edp.pt/en/Pages/homepage.aspx"> EDP </a>c'est plus de 12 000 employés dans le monde.<br /><br /><a href="http://2.bp.blogspot.com/-FWzFcQFxpJc/Thr15uWpM5I/AAAAAAAADRg/PcpD_j4LhnA/s1600/Image+9.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-FWzFcQFxpJc/Thr15uWpM5I/AAAAAAAADRg/PcpD_j4LhnA/s400/Image+9.png" width="340" /></a>Les sept logos sont interchangeables. L'utilisation des cercles, des carrés, des triangles et des demi-cercles permet une large combinaison possible. Le monogramme de "edp" reste sur chaque logo. <br />L'ancien logo qui n'est pas sans rappeler <a href="http://www.blogger.com/goog_797764426">le logo actuel de </a><a href="http://logo-bedandy.blogspot.com/2011/04/les-pages-jaunes-revoient-leur-identite.html">Pages Jaunes</a> quitte son aspect 3D-glossy. Un effet ombré vient nourrir l'identité au cœur en plus d'une ombre globale sous l'identité.<br /><br />La typographie, toujours en minuscules, se rapproche désormais d'une typographie manuscrite.  Les symboles évoluent tous au fil des sept identités visuelles. <br /><br />La marque crée un monde animé sur son site Internet à l'aide des formes géométriques déjà  utilisées dans les différents logotypes.<br /><br /><a href="http://www.edp.pt/en/Pages/homepage.aspx">EDP </a>nous offre ainsi une charte qui, dans son ensemble, fonctionne bien. Hélas, cette évolution n'a pas permis à EDP de quitter l'aspect enfantin de son identité. <br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-P3AIEqyV5fc/Thr169m8H3I/AAAAAAAADRk/KvkpPOSa_i0/s1600/Image+11.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-P3AIEqyV5fc/Thr169m8H3I/AAAAAAAADRk/KvkpPOSa_i0/s400/Image+11.png" width="360" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-J9KSu8a7jAw/Thr1vBmnchI/AAAAAAAADRE/MJwo_cypE_A/s1600/edp_color_variations.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-J9KSu8a7jAw/Thr1vBmnchI/AAAAAAAADRE/MJwo_cypE_A/s400/edp_color_variations.png" width="318" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Lcx63IxLYW4/Thr1zd-86sI/AAAAAAAADRI/Jo-L9b9TIHU/s1600/edp_id_hierarchy.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="327" src="http://3.bp.blogspot.com/-Lcx63IxLYW4/Thr1zd-86sI/AAAAAAAADRI/Jo-L9b9TIHU/s400/edp_id_hierarchy.png" width="400" /></a></div><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-GfuIGXmCUVo/Thr10aO0lOI/AAAAAAAADRM/sdsx4tUckfg/s1600/edp_tote.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="332" src="http://2.bp.blogspot.com/-GfuIGXmCUVo/Thr10aO0lOI/AAAAAAAADRM/sdsx4tUckfg/s400/edp_tote.jpg" width="400" /></a><a href="http://3.bp.blogspot.com/-zYFWyAaDCj4/Thr1oSSU3YI/AAAAAAAADRA/NA2S6oGrFPs/s1600/edp_bulb.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-zYFWyAaDCj4/Thr1oSSU3YI/AAAAAAAADRA/NA2S6oGrFPs/s400/edp_bulb.jpg" width="283" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-4tgQ2x09v1E/Thr11o7TrCI/AAAAAAAADRQ/_j-LkrEU4wU/s1600/edp_tshirt.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="331" src="http://1.bp.blogspot.com/-4tgQ2x09v1E/Thr11o7TrCI/AAAAAAAADRQ/_j-LkrEU4wU/s400/edp_tshirt.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-EF7QyMZSzEo/Thr128vgRBI/AAAAAAAADRU/mtUMOKfWjYs/s1600/edp_type.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="296" src="http://4.bp.blogspot.com/-EF7QyMZSzEo/Thr128vgRBI/AAAAAAAADRU/mtUMOKfWjYs/s400/edp_type.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-M940X0x3-LE/Thr13lxohTI/AAAAAAAADRY/VI7_aKJAt1w/s1600/edp_type_detail.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="270" src="http://1.bp.blogspot.com/-M940X0x3-LE/Thr13lxohTI/AAAAAAAADRY/VI7_aKJAt1w/s400/edp_type_detail.png" width="400" /></a><a href="http://1.bp.blogspot.com/-vz2t5iPx8m0/Thr19GIV9ZI/AAAAAAAADRw/g-uzStcyEtg/s1600/Image+14.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="238" src="http://1.bp.blogspot.com/-vz2t5iPx8m0/Thr19GIV9ZI/AAAAAAAADRw/g-uzStcyEtg/s400/Image+14.png" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-dQ3Z43AKMx4/Thr15KiGqlI/AAAAAAAADRc/kqWP46Qlk2o/s1600/Image+8.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="211" src="http://3.bp.blogspot.com/-dQ3Z43AKMx4/Thr15KiGqlI/AAAAAAAADRc/kqWP46Qlk2o/s400/Image+8.png" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-0z0Ze_rwsxM/Thr2Bn6ISlI/AAAAAAAADR8/jAEnc6GopQk/s1600/Image+18.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://1.bp.blogspot.com/-0z0Ze_rwsxM/Thr2Bn6ISlI/AAAAAAAADR8/jAEnc6GopQk/s400/Image+18.png" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-_FhFU9AHhJE/Thr17WZMXyI/AAAAAAAADRo/Vb0KVjw3Ubc/s1600/Image+12.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-G-HqnU_F8ok/Thr18A5Aw0I/AAAAAAAADRs/yzD0wuZs7CY/s1600/Image+13.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="347" src="http://4.bp.blogspot.com/-G-HqnU_F8ok/Thr18A5Aw0I/AAAAAAAADRs/yzD0wuZs7CY/s400/Image+13.png" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-piRSkU3q24A/Thr1-3EDWlI/AAAAAAAADR0/rt-OwkpAsaM/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="226" src="http://1.bp.blogspot.com/-piRSkU3q24A/Thr1-3EDWlI/AAAAAAAADR0/rt-OwkpAsaM/s400/Image+16.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-b2VggF4iE_E/Thr2AUgTrnI/AAAAAAAADR4/qh9dyXBos40/s1600/Image+17.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="276" src="http://4.bp.blogspot.com/-b2VggF4iE_E/Thr2AUgTrnI/AAAAAAAADR4/qh9dyXBos40/s400/Image+17.png" width="400" /></a></div><br /><span lang="fr"><span title=""><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>354</wp:post_id>
		<wp:post_date><![CDATA[2011-07-12 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-11 22:02:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[edp-change-de-logotype]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Transports de l&#039;Ain, leur nouvelle identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2011/07/11/transports-de-lain-leur-nouvelle-identite-visuelle/</link>
		<pubDate>Mon, 11 Jul 2011 16:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/transports-de-lain-leur-nouvelle-identite-visuelle/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-eFMbIsdurh8/ThsmtZjECgI/AAAAAAAADSI/6Y1nOnMKcSQ/s1600/tda_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="157" src="http://1.bp.blogspot.com/-eFMbIsdurh8/ThsmtZjECgI/AAAAAAAADSI/6Y1nOnMKcSQ/s400/tda_logo.jpg" width="400" /></a></div><br />En ce début d'été 2011 les <a href="http://www.transportsdelain.fr/">Transports de l'Ain</a> décident de changer leur identité visuelle. Le but premier étant de mettre en avant leur quatre activités en leur attribuant une couleur.<br /><a name='more'></a>La régie des <a href="http://www.transportsdelain.fr/">Transports de l'Ain</a> est en charge de quatre domaines de transport : le scolaire, l'urbain, le tourisme et les lignes dites régulières. Chacun s'est vu attribuer une couleur. Le jaune pour le scolaire en rapport à la signalétique connue du scolaire, le vert en référence à un transport urbain plus écologique, le bleu en symbole du tourisme et du voyage et enfin le violet pour les lignes régulières puisque c'est aussi la couleur utilisée dans la signalétique du département. La mise à jour sera effectuée sur tous les supports de communication et bien évidemment sur tous les bus. La mise en place de ce logotype accompagne la création d'un site Internet complet.<br />L'agence M Com'Media a réalisé la nouvelle charte graphique ainsi que le nouveau site. <br /><span>En ce qui concerne le graphisme du logotype l'évolution est plutôt déconcertante. Le placement des symboles et des lettres constitue une forme rectangulaire, pouvant rappeler celle d'un bus. Le "T" de "Transports" est réalisé à l'aide d'un boomerang ou peut être d'une illustration de route. "Transports" et "Ain" sont graissés avec un reflet d'ombres blanches. Une signature absolue illisible sauf sur un grand format est apportée, à savoir " Vos voyages au quotidien" écrite de manière manuscrite. </span><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-r6kkwcnlmn4/ThspZsx_yEI/AAAAAAAADSQ/UCFkvy_yiy4/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="226" src="http://4.bp.blogspot.com/-r6kkwcnlmn4/ThspZsx_yEI/AAAAAAAADSQ/UCFkvy_yiy4/s400/Image+2.png" width="400" /></a></div><br /><span><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>355</wp:post_id>
		<wp:post_date><![CDATA[2011-07-11 18:35:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-11 16:35:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Un logo pour DSK ?</title>
		<link>http://yannickbourenane.com/preprod/2011/07/11/un-logo-pour-dsk/</link>
		<pubDate>Mon, 11 Jul 2011 10:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-pour-dsk/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-5YvdWHXVxhU/ThSMpNlqZsI/AAAAAAAADOw/2MStVmPn9XQ/s1600/logo-DSK-2012.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="107" src="http://3.bp.blogspot.com/-5YvdWHXVxhU/ThSMpNlqZsI/AAAAAAAADOw/2MStVmPn9XQ/s400/logo-DSK-2012.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-eRijL3fCkAc/ThSEXj8sHWI/AAAAAAAADOo/Ll1RQk8LsJI/s1600/logo+DSK+2012.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>Après le <a href="http://logo-bedandy.blogspot.com/2011/06/le-logo-qui-fait-parler-de-lui.html">détournement du logo</a> de Martine Aubry, <a href="http://www.linkedin.com/pub/julien-borne/3/83/912/fr"></a><a href="http://www.jborne.com/">Julien Borne</a> nous propose le logo de DSK pour 2012.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>356</wp:post_id>
		<wp:post_date><![CDATA[2011-07-11 12:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-11 10:27:00]]></wp:post_date_gmt>
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		<title>Le nouveau logo de la ville de Saint Lô</title>
		<link>http://yannickbourenane.com/preprod/2011/07/11/le-nouveau-logo-de-la-ville-de-saint-lo/</link>
		<pubDate>Mon, 11 Jul 2011 07:49:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"> <a href="http://2.bp.blogspot.com/-dwxDdubYgJo/ThXJaBwl9II/AAAAAAAADQc/hViC2heG6oQ/s1600/800px-Statue_de_la_licorne_de_Saint-L%25C3%25B4.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"> </a> </div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Vzli7izG-hg/Thqn7PxCMdI/AAAAAAAADQw/B9FvPD7PAq8/s1600/stl%25C3%25B4_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-Vzli7izG-hg/Thqn7PxCMdI/AAAAAAAADQw/B9FvPD7PAq8/s400/stl%25C3%25B4_logo.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div>La <a href="http://www.saint-lo.fr/Actualites/Un-nouveau-logo-pour-la-ville">ville de St Lô</a> a décidé de changer son identité visuelle qui datait de 1992. Le maire a présenté cette dernière le 4 Juillet 2011.<br /><a name='more'></a><a href="http://2.bp.blogspot.com/-tHW0Pmy0aIk/ThXHxNwQ4VI/AAAAAAAADQY/JBE41QNIxr8/s1600/545px-Blason_ville_fr_SaintLo_%2528Manche%2529.svg.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/-tHW0Pmy0aIk/ThXHxNwQ4VI/AAAAAAAADQY/JBE41QNIxr8/s200/545px-Blason_ville_fr_SaintLo_%2528Manche%2529.svg.png" width="181" /></a><a href="http://www.saint-lo.fr/Actualites/Un-nouveau-logo-pour-la-ville">St Lô</a> est une commune française de 20 000 habitants chef lieu de la Manche. Neuf ans après la création de son ancien logotype la ville décide de se renouveler avec une image aux couleurs de l'identité nationale. Il met en avant une licorne déjà présente sur l'armoirie de la ville.<br /><br /><a href="http://2.bp.blogspot.com/-dwxDdubYgJo/ThXJaBwl9II/AAAAAAAADQc/hViC2heG6oQ/s1600/800px-Statue_de_la_licorne_de_Saint-L%25C3%25B4.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="150" src="http://2.bp.blogspot.com/-dwxDdubYgJo/ThXJaBwl9II/AAAAAAAADQc/hViC2heG6oQ/s200/800px-Statue_de_la_licorne_de_Saint-L%25C3%25B4.jpg" width="200" /></a>L'identité visuelle a été réalisé par l'agence Liner Communication et a coûté 15 600€. La typographie manuscrite devient une typo bâton. La mention "Ville de" fait son apparition. "Saint-Lô" est graissé. La licorne retrouve son corps sur une catouche rouge et bleu dont le jaune a disparu. Cette identité visuelle révèle probablement une volonté de revenir aux sources et se rapprocher d'une forme de blason plus modernisée. La licorne reste pourtant orientée vers la droite comme tournée vers l'avenir. <br /><br /><br />La statue de la licorne dans le centre ville de St Lô, reprise dans l'identité visuelle de la ville. <br /><br /><br /><br /><br />Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/public">actus des logos dans le domaine public</a>.]]></content:encoded>
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		<wp:post_id>357</wp:post_id>
		<wp:post_date><![CDATA[2011-07-11 09:49:00]]></wp:post_date>
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		<title>VOici</title>
		<link>http://yannickbourenane.com/preprod/2011/07/11/voici/</link>
		<pubDate>Mon, 11 Jul 2011 07:01:00 +0000</pubDate>
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		<content:encoded><![CDATA[Copier coller stratgies :<br /><div>Le magazine Voici veut s'offrir un coup de jeune</div><div><span>MAGAZINES.</span>  Plus de scoops, une maquette modernisée, un magazine plus féminin et  élégant mais au ton tout aussi piquant et décalé: c'est ce que promet le  nouveau Voici, qui sera dans les kiosques samedi 9 juillet.  L'hebdomadaire people de Prisma Presse fait face depuis plusieurs années  à une baisse de sa diffusion (–22% entre 2007 et 2010, à 412 747  exemplaires, selon l'OJD), conséquence du succès des concurrents Public  et Closer. Portée par la nouvelle rédactrice en chef du titre, Marion  Alombert, cette nouvelle formule, dont le premier numéro bénéficie d'un  prix de lancement de 1 euro, s'accompagne d'un renforcement de Voici sur  Internet, sur les mobiles et autres tablettes. </div>]]></content:encoded>
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		<wp:post_id>358</wp:post_id>
		<wp:post_date><![CDATA[2011-07-11 09:01:00]]></wp:post_date>
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		<title>Qui veut gagner des millions ? Avec Benetton</title>
		<link>http://yannickbourenane.com/preprod/2011/07/07/qui-veut-gagner-des-millions-avec-benetton/</link>
		<pubDate>Thu, 07 Jul 2011 08:59:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-jkANjCUkekg/ThVq5NYhpSI/AAAAAAAADO4/GDcWYk2EXA0/s1600/benetton-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="173" src="http://1.bp.blogspot.com/-jkANjCUkekg/ThVq5NYhpSI/AAAAAAAADO4/GDcWYk2EXA0/s400/benetton-logo.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-GphjX5-ItVU/ThVpS1WB0NI/AAAAAAAADO0/mhXgB5tPcec/s1600/logo-benetton.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>Grand jeu de l'été : trouvez les 5 différences entre le logo de gauche et le logo de droite. Hélas, ce n'est pas une blague, Pentagram est à l'origine de ce<i> redesign</i> parfaitement inutile. Certes, le nouveau logo est plus harmonieux mais ne répond à aucun besoin client, stratégique ou fonctionnel. Même en admettant que l'ancien ait de petits défauts, il constituait l'identité de la marque de mode et d'habillement. Les anciens combats idéologiques de <a href="http://www.benetton.com/portal/web/guest/home">Benetton</a> laissait perplexe, le rebranding de toute une marque, des enseignes, des étiquettes pour un changement invisible à l'œil nu d'un consommateur est un investissement superflu à l'encontre du bon sens.<br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ZNRT9-GN_Ss/ThWR1WdbcQI/AAAAAAAADQQ/W2PRrQ9Tjws/s1600/jeu-5differences.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="331" src="http://1.bp.blogspot.com/-ZNRT9-GN_Ss/ThWR1WdbcQI/AAAAAAAADQQ/W2PRrQ9Tjws/s400/jeu-5differences.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-kAgHWzG6CWQ/ThVrGJ-bgoI/AAAAAAAADPA/N7BrOkIgqTI/s1600/Benetton_01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="194" src="http://3.bp.blogspot.com/-kAgHWzG6CWQ/ThVrGJ-bgoI/AAAAAAAADPA/N7BrOkIgqTI/s320/Benetton_01.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-F61nAoq5N7g/ThVrGmjml9I/AAAAAAAADPE/9ALn2UQfrSE/s1600/Benetton_03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="138" src="http://4.bp.blogspot.com/-F61nAoq5N7g/ThVrGmjml9I/AAAAAAAADPE/9ALn2UQfrSE/s320/Benetton_03.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-dKHnvys1iLs/ThVrHaZnb0I/AAAAAAAADPI/8-12lroIAtw/s1600/Benetton_04.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="139" src="http://3.bp.blogspot.com/-dKHnvys1iLs/ThVrHaZnb0I/AAAAAAAADPI/8-12lroIAtw/s320/Benetton_04.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-sHeONwSOBk8/ThVrIFc3iRI/AAAAAAAADPM/t8ZatmfBtwk/s1600/Benetton_05.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="139" src="http://1.bp.blogspot.com/-sHeONwSOBk8/ThVrIFc3iRI/AAAAAAAADPM/t8ZatmfBtwk/s320/Benetton_05.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Pv7Z-Y4rQmk/ThVrJBCWNiI/AAAAAAAADPQ/1m2iEeinaHU/s1600/Benetton_06.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="136" src="http://1.bp.blogspot.com/-Pv7Z-Y4rQmk/ThVrJBCWNiI/AAAAAAAADPQ/1m2iEeinaHU/s320/Benetton_06.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-eRU-csRPoBI/ThVrJwiF8iI/AAAAAAAADPU/S65sr1dPp-A/s1600/Benetton_07.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="138" src="http://1.bp.blogspot.com/-eRU-csRPoBI/ThVrJwiF8iI/AAAAAAAADPU/S65sr1dPp-A/s320/Benetton_07.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/--Q8xKl4fnwo/ThVrLi8KfdI/AAAAAAAADPg/bJcd3BDi3_g/s1600/Benetton_08.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="137" src="http://3.bp.blogspot.com/--Q8xKl4fnwo/ThVrLi8KfdI/AAAAAAAADPg/bJcd3BDi3_g/s320/Benetton_08.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-J6KAz7eqocY/ThVrNG-TXrI/AAAAAAAADPo/npPO-1FvyeM/s1600/Benetton_09.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="138" src="http://2.bp.blogspot.com/-J6KAz7eqocY/ThVrNG-TXrI/AAAAAAAADPo/npPO-1FvyeM/s320/Benetton_09.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-j1RHiNf9JSU/ThVrOfYBalI/AAAAAAAADPs/Nb_8CS6SFp8/s1600/Benetton_10.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="139" src="http://1.bp.blogspot.com/-j1RHiNf9JSU/ThVrOfYBalI/AAAAAAAADPs/Nb_8CS6SFp8/s320/Benetton_10.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-9V8b5C3-RcA/ThVrPc0SzeI/AAAAAAAADPw/EyRRTuen4gM/s1600/Benetton_11.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="139" src="http://1.bp.blogspot.com/-9V8b5C3-RcA/ThVrPc0SzeI/AAAAAAAADPw/EyRRTuen4gM/s320/Benetton_11.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-aGu9JHB5GXk/ThVrQQjfm7I/AAAAAAAADP0/iBrcd9Q70fU/s1600/Benetton_12.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="139" src="http://1.bp.blogspot.com/-aGu9JHB5GXk/ThVrQQjfm7I/AAAAAAAADP0/iBrcd9Q70fU/s320/Benetton_12.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-GQ-3tZfuz_4/ThVrRfIWqZI/AAAAAAAADP4/IF4esXJDPeg/s1600/Benetton_22.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="231" src="http://2.bp.blogspot.com/-GQ-3tZfuz_4/ThVrRfIWqZI/AAAAAAAADP4/IF4esXJDPeg/s320/Benetton_22.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Xn58eT8IZBY/ThVrR5zhR9I/AAAAAAAADP8/APPn2d7vbmE/s1600/Benetton_25.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-Xn58eT8IZBY/ThVrR5zhR9I/AAAAAAAADP8/APPn2d7vbmE/s320/Benetton_25.jpg" width="250" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-was7wPeG_OA/ThVrS67GnlI/AAAAAAAADQA/Boo4G8SrLbo/s1600/Benetton_27.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="194" src="http://3.bp.blogspot.com/-was7wPeG_OA/ThVrS67GnlI/AAAAAAAADQA/Boo4G8SrLbo/s320/Benetton_27.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-faNZDR1bsuk/ThVrTnmwl7I/AAAAAAAADQE/KVrIaeuDG4s/s1600/Benetton_28.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="274" src="http://2.bp.blogspot.com/-faNZDR1bsuk/ThVrTnmwl7I/AAAAAAAADQE/KVrIaeuDG4s/s320/Benetton_28.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-GA3RD_7retA/ThVrUF1B32I/AAAAAAAADQI/K8gmgAkqu2Y/s1600/Benetton_Baby.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-GA3RD_7retA/ThVrUF1B32I/AAAAAAAADQI/K8gmgAkqu2Y/s320/Benetton_Baby.jpg" width="213" /></a></div>]]></content:encoded>
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		<wp:post_id>359</wp:post_id>
		<wp:post_date><![CDATA[2011-07-07 10:59:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2011/07/qui-veut-gagner-des-millions-avec.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510601258;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:10703;}i:1;a:1:{s:2:"id";i:14687;}i:2;a:1:{s:2:"id";i:14964;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>951</wp:comment_id>
			<wp:comment_author><![CDATA[PooLP]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/03802083207394059881</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 11:12:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 09:12:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oui, enfin, une identité graphique ne s'arrête pas au logo ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>952</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 11:48:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 09:48:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Avant, un graphiste avait écrit la typo dans un rectangle vert, maintenant il y a un vrai travail de réglage typographique. C'est mieux (pour un graphiste...).<br />Ensuite l'identité à été déclinée sur différents supports. <br />C'est léger, mais pas inintéressant...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>953</wp:comment_id>
			<wp:comment_author><![CDATA[Julien Borne]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/12930674759643304299</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 11:51:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 09:51:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils ont clairement fait un gros boulot sur la charte... <br /><br />Pour le logo ça sent le client casse **** qui veut un truc nouveau, au top, tendance etc.. Mais qui après 6 mois se rend compte que finalement il ne veut pas changer.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>954</wp:comment_id>
			<wp:comment_author><![CDATA[Julien Borne]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/12930674759643304299</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 11:52:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 09:52:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ceçi dit, je trouve le logo Benetton très classe, c'est une référence des logos "typo only" sobres.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>955</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 11:58:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 09:58:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui aux réglage typographiques, mais vendre cela à 200 000 euros, c'est quand même du foutage de gueule pour surtout plaire aux graphistes, suis pas sure que ce soit un besoin marketing... et je n'aime pas trop l'image que cela donne du métier]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>956</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 11:59:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 09:59:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le diable est dans les détails.....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>958</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 12:35:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 10:35:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@ Audrey : Ce n'est pas du foutage de gueule si ils ont relifté le logo (même très peu) + toute une charte. Et si tu travailles dans le métier tu sauras surement que la création c'est une chose, les droits en sont une autre.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>959</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 12:47:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 10:47:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@anonyme : il faudrait qu'on resdescende sur terre. Je ne dis pas qu'ils n'y ont pas passé du temps mais c'est de la branlette d'initiés, un débat opaque pour le public. 200 000 euros pour le lifting, cela ne comprend pas les déclinaisons et tout le boulot de mise en place dans les enseignes des 120 pays. Que va penser la vendeuse smicarde en région dont on ne peut pas augmenter le salaire quand on va lui changer son enseigne, tous les sacs etc etc.. et encore elle a le smic, que vont penser les autres collaborateurs dans le monde entier du coût d'un tel déploiement... eh bien moi, je pense qu'ils vont se dire "qu'on se fout d'eux et que Benetton a pété les plombs"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>960</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 12:55:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 10:55:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout ça pour ça ? Ils s'embêtent chez Pentagram?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>961</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 13:56:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 11:56:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Audrey : Je comprends, c'est malheureusement la loi des budgets... celui des petites mains n'est jamais celui dont on se soucie...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>962</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 15:49:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 13:49:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui c'est plus harmonieux avec la révision de la typo. Mais carrément d'accord avec Audrey sur la branlette d’initiés. Et dire que beaucoup se prennent pour des artistes dans ces agences ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>963</wp:comment_id>
			<wp:comment_author><![CDATA[Lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 16:51:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 14:51:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Essayons d'y voir clair : <br />1- quel est le brief exact de Benetton ?<br />2- la recommandation de Pentagram est-elle proche du résultat final ?<br />3- était-ce une compétition ou bien une consultatioN de Benneton auprès d'une seule agence ?<br /><br />En prenant l'hypothèse d'une consultation directe, et que la réponse de Pentagram soit celle qui est présentée ici alors, à mon sens,  il y a un problème d'éthique de la part de l'agence. <br />En effet, si cette approche "creative" est  de leur fait et non de celui du client (et de volonté farouche de changer sans rien changer), je pense que Pentagram frite avec l'escroquerie... Intellectuelle ! Dieu sait que j'ai de l'admiration pour leur travail mais là, j'e ne peux que m'interroger sur leurs motivations. <br /> Dans leur grande connaissance et maitrise de l'identité visuelle, ils ne pouvaient se  fourvoyer dans ce genre de réponse graphique fort discutable. Et oser vendre une charte, reprenant bon nombre de codes existants de la marque... C'est enfoncer le clou... Dans le foutage de gueule (désolé pour cette vulgarité).<br /><br />Il ne faudrait pas que ça devienne une habitude chez Pentagram....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>La FFBA devient la FFBaD</title>
		<link>http://yannickbourenane.com/preprod/2011/07/07/la-ffba-devient-la-ffbad/</link>
		<pubDate>Wed, 06 Jul 2011 22:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-ffba-devient-la-ffbad/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-CpS5G_2TVjE/ThRvF98kwNI/AAAAAAAADOk/gI267t4lvJ4/s1600/logo-ffbad.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="221" src="http://2.bp.blogspot.com/-CpS5G_2TVjE/ThRvF98kwNI/AAAAAAAADOk/gI267t4lvJ4/s400/logo-ffbad.jpg" width="400" /></a></div><a href="http://3.bp.blogspot.com/-iFWhMClx7Ws/ThRSB4b2-gI/AAAAAAAADOQ/ToosESkndzk/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-06+%25C3%25A0+14.06.58.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a> <br /><br /><a href="http://www.ffba.org/">La Fédération Français de Badminton</a> aussi appelée la <a href="http://www.ffba.org/">FFBA</a> a décidé de changer de nom et de logotype. Son identité visuelle était inchangée depuis 2005.<br /><a name='more'></a>Depuis 1978, la <a href="http://www.ffba.org/">Fédération Française de Badminton</a> a pour objet  de diriger, d’encourager, d’organiser, d’administrer et de développer la  pratique du Badminton en France.<br /><br />La marque explique son changement :  <i></i><i> </i><br /><i>"Simple, élégant et énergique, le nouveau logotype de la  Fédération Française de Badminton est à mi-chemin entre un logotype  fédéral affirmé et intemporel et un logotype de compétition,  connecté à son époque et dynamique. Il illustre tout ce que requière  le Badminton, vivacité, force et subtilité, et traduit graphiquement  notre baseline, en véhiculant l’idée de légèreté et d’émotions  fortes.<br />Nous avons profité de ce changement pour rebaptiser notre institution.  Ainsi, la <a href="http://www.ffba.org/">FFBA</a> devient la    . Contraction de “Badminton” et surnom  donné par les badistes à leur discipline. Plus impactant, plus  singulier et plus enthousiasmant, notre nouveau logotype nous donne  ainsi les moyens de faire de la une véritable marque.</i> "<br /><br />La marque explique la création de son logo par l'utilisation de différents symboles. <br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-tRELNnRlJnA/ThRSCo1I_zI/AAAAAAAADOU/9jX-aBJFTvU/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-06+%25C3%25A0+14.08.39.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="141" src="http://2.bp.blogspot.com/-tRELNnRlJnA/ThRSCo1I_zI/AAAAAAAADOU/9jX-aBJFTvU/s400/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-06+%25C3%25A0+14.08.39.png" width="400" /></a></div>Concernant leur nouvelle identité visuelle, le symbole du volant est gardé et rajeuni. Les couleurs françaises sont également conservées. L'essentiel du logotype est graissé. <br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-1gMccStN1Oo/ThRUb_fk9AI/AAAAAAAADOg/Nt5LzzxsmMo/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-06+%25C3%25A0+14.18.08.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="203" src="http://1.bp.blogspot.com/-1gMccStN1Oo/ThRUb_fk9AI/AAAAAAAADOg/Nt5LzzxsmMo/s400/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-06+%25C3%25A0+14.18.08.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Sdtcfcm_Dtw/ThRSEWHAH6I/AAAAAAAADOY/sVbpip7vuag/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-06+%25C3%25A0+14.09.03.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="132" src="http://3.bp.blogspot.com/-Sdtcfcm_Dtw/ThRSEWHAH6I/AAAAAAAADOY/sVbpip7vuag/s400/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-06+%25C3%25A0+14.09.03.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-uHpYqpdO6kc/ThRSE8VkaSI/AAAAAAAADOc/cRkg0-BDID4/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-06+%25C3%25A0+14.09.22.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="115" src="http://2.bp.blogspot.com/-uHpYqpdO6kc/ThRSE8VkaSI/AAAAAAAADOc/cRkg0-BDID4/s400/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-06+%25C3%25A0+14.09.22.png" width="400" /></a></div><br />L'évolution du logotype de la fédération depuis sa création. <br /><br /><br /><br /><br /><br />Consulter l'actu des<a href="http://logo-bedandy.blogspot.com/search/label/sport"> logotypes dans le sport</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>360</wp:post_id>
		<wp:post_date><![CDATA[2011-07-07 00:10:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-06 22:10:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-ffba-devient-la-ffbad]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>948</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 00:32:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-06 22:32:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Juste sublime !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>949</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 08:37:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 06:37:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on ne pouvait que faire mieux... cela a quand même l'air d'une patte d'ours]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>957</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 12:15:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 10:15:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne suis pas aussi enthousiaste que mes camarades :<br />- Encore cap et bas de casse sans justification. Nouvelle signature de Graphèmes ?<br />- Des courbes dans le picto qui manquent de finition, de tendu.<br />- Bad à l'international : pas top<br />- Une symbolique qui a plus l'allure d'un couvre chef turque<br />…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>965</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-12 23:10:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-12 21:10:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Celui de 79 est top ! Faut remettre celui là !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>NBC sacrifie son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/07/06/nbc-sacrifie-son-logo/</link>
		<pubDate>Tue, 05 Jul 2011 22:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nbc-sacrifie-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"> <a href="http://3.bp.blogspot.com/-njzOvBdXvss/ThMZpM0QouI/AAAAAAAADNM/49AeWS2cilk/s1600/logo-nbc.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="178" src="http://3.bp.blogspot.com/-njzOvBdXvss/ThMZpM0QouI/AAAAAAAADNM/49AeWS2cilk/s400/logo-nbc.jpg" width="400" /></a></div>Le groupe audiovisuel américain<a href="http://www.nbc.com/"> National Broadcasting Company,</a> NBC a choisi de donner une allure 3D à son <a href="http://logo-bedandy.blogspot.com/2010/08/histoire-nbc.html">logo,</a> le célèbre paon multicolore, avec Zoic studios. La chaîne cède ainsi aux caprices d'une mode rarement élégante. Et, cette évolution graphique dégrade le sens du logo dont les éléments ressemblent désormais davantage aux pétales d'une fleur qu'aux plumes d'un paon.<br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8SOIhJLEsLQ/ThMcHA9xvHI/AAAAAAAADNY/XvSlZg-W6F8/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="230" src="http://2.bp.blogspot.com/-8SOIhJLEsLQ/ThMcHA9xvHI/AAAAAAAADNY/XvSlZg-W6F8/s400/Image+1.png" width="400" /></a></div><a href="http://3.bp.blogspot.com/-whmcOLdTlEw/ThMcCV1uN2I/AAAAAAAADNQ/BJCrnE2P_Po/s1600/capture1jqy.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="216" src="http://3.bp.blogspot.com/-whmcOLdTlEw/ThMcCV1uN2I/AAAAAAAADNQ/BJCrnE2P_Po/s400/capture1jqy.png" width="400" /></a><br /><a href="http://1.bp.blogspot.com/-8VQ1j5q2yVw/ThMcFBkHfFI/AAAAAAAADNU/9WcTpAnUDJg/s1600/Histoire%252Bde%252BNBC-1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-8VQ1j5q2yVw/ThMcFBkHfFI/AAAAAAAADNU/9WcTpAnUDJg/s400/Histoire%252Bde%252BNBC-1.jpg" width="366" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>361</wp:post_id>
		<wp:post_date><![CDATA[2011-07-06 00:46:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-05 22:46:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nbc-sacrifie-son-logo]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>945</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-06 18:07:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-06 16:07:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une agression visuelle !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>947</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-06 22:55:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-06 20:55:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oh non... oh non... fail...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>950</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 10:11:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 08:11:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[NBC/ bling bling / SHIT]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>964</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-07 17:38:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-07 15:38:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tiens le nouveau jeu de Simon et ses touches musicales]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1067</wp:comment_id>
			<wp:comment_author><![CDATA[chez Martin / PHOTOBLOG]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/07452588760814791802</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-08 15:12:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-08 14:12:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour.<br />En effet, encore cette erreur de vouloir tout mettre en 3D ou " mieux s'adapter au monde du web ", agaçant et bien dommage.<br /><br />Mais ils rechangeront plus tard lorsque ce sera devenu ringard : )<br /><br />Puis je comprend pas le sens de faire un logo qui brille comme une marque de voiture sur la carrosserie !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La SNCF lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/07/05/la-scnf-lifte-son-logo/</link>
		<pubDate>Tue, 05 Jul 2011 17:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-scnf-lifte-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-z24kQTDVQ44/ThNC3PMFRJI/AAAAAAAADN0/VeiHpL3Vf_o/s1600/logo-sncf-redesign.jpg"><img src="http://1.bp.blogspot.com/-z24kQTDVQ44/ThNC3PMFRJI/AAAAAAAADN0/VeiHpL3Vf_o/s640/logo-sncf-redesign.jpg" alt="" width="640" height="288" border="0" /></a></div>
Dewey du <a href="http://forums.lenodal.com/viewtopic.php?p=303815#303815">Forum Le Nodal</a> a repéré le 20 mai le lifting du logo de la <a href="http://www.sncf.com/">SNCF</a> conçu par Carré Noir en 2005. Voici un lifting à contre-courant des tendances puisqu'il passe de la 3D à la 2D, le gain en lisibilité est immédiat, les lettre ont également été redessinées. Bien que le dégradé soit encore présent, les imprimeurs doivent déjà se réjouir de cette simplification.

<a name="more"></a>

Voici l'historique incomplet du <a href="http://fr.wikipedia.org/wiki/Histoire_de_la_SNCF#Histoire_des_logos_de_la_SNCF">logo publié sur wikipedia</a>.
<div style="clear: both; text-align: center;"><a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-KL1v-6zFgHs/ThNDx7qiRdI/AAAAAAAADN4/lagf7TTL8Po/s1600/histoire-logo-sncf.png"><img src="http://2.bp.blogspot.com/-KL1v-6zFgHs/ThNDx7qiRdI/AAAAAAAADN4/lagf7TTL8Po/s400/histoire-logo-sncf.png" alt="" width="400" height="245" border="0" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>362</wp:post_id>
		<wp:post_date><![CDATA[2011-07-05 19:08:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-05 17:08:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510687562;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:934;}i:1;a:1:{s:2:"id";i:215;}i:2;a:1:{s:2:"id";i:941;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>943</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-05 20:34:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-05 18:34:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Juste pour le retour à la 2D j'aime ! Mais le meilleur reste celui de Roger Tallon, pourquoi ne pas avoir imaginer des variantes (de forme, de couleur,...) sur celui-là pour l'actualiser ?..]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>944</wp:comment_id>
			<wp:comment_author><![CDATA[les précieuses alouettes]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/07228484591145541010</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-05 20:54:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-05 18:54:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis d'accord le meilleur est celui de Roger Tallon et Degrippes l'a bien fait évoluer…<br />J'ai eu beaucoup de mal avec le nouveau logo et pas facile à utiliser d'ailleurs…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>946</wp:comment_id>
			<wp:comment_author><![CDATA[N.R]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09687147387992628138</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-06 18:07:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-06 16:07:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est une blague.<br /><br />J'arrête le design.<br /><br />Je vais cultiver des merguez dans le Var.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>987</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-30 03:18:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-30 01:18:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adorais celui de 1967.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1267</wp:comment_id>
			<wp:comment_author><![CDATA[logo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-09 19:56:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-09 18:56:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aviez vous remarquez (a par le retour a la 2d)que les coins se sont arrondis et les couleurs sont moins vives ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1743</wp:comment_id>
			<wp:comment_author><![CDATA[Laurent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[laurent@insiderz.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.insiderz.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.227.82.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-12 19:02:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-12 18:02:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui, et c'est bien mieux d'ailleurs. Je préfère la version 2011 à celle de 2005, même si j'ai eu du mal au départ. D'ailleurs, toute une charte graphique officielle en a découlé, bien plus stricte et structurée qu'auparavant, ce qui renforce le sérieux de l'entreprise.

PS : c'est la SNCF qui lifte son logo, pas la SCNF ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1760</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.140.59.41]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-13 10:27:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-13 09:27:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement ! Merci ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1743</wp:comment_parent>
			<wp:comment_user_id>2</wp:comment_user_id>
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	<item>
		<title>MTV fait évoluer son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/07/05/mtv-fait-evoluer-son-logo/</link>
		<pubDate>Tue, 05 Jul 2011 16:36:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/mtv-fait-evoluer-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-1fuYBnw64lU/ThM9NZm88-I/AAAAAAAADNw/HRn6defabYg/s1600/MTV-logos.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-1fuYBnw64lU/ThM9NZm88-I/AAAAAAAADNw/HRn6defabYg/s1600/MTV-logos.png" /></a></div><span><a href="http://www.mtv.fr/">MTV Networks</a> a annoncé un lifting de l'identité visuelle de ses chaînes de télévision musicales : depuis jeudi 1er juillet, MTV, MTV Base, MTV Pulse, MTV Idol et MTV HD ont adopté un nouvel habillage, composé «d'éléments graphiques dynamiques» qui montrent l'avancée du programme suivi et le nom des émissions suivantes. MTV N HD est renommé MTV Live HD. Ce nouvel habillage a été conçu en interne par la structure MTV World Design Studio. Cet habillage se  rapproche de celui utilisé aux USA depuis 200. </span><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-71jmm0dnTsY/ThM7zIZyOWI/AAAAAAAADNs/wA77QeH_Pv4/s1600/identite_visuelle_mtv_dance.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>363</wp:post_id>
		<wp:post_date><![CDATA[2011-07-05 18:36:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-05 16:36:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[mtv-fait-evoluer-son-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Les Vignerons Catalans se séparent de leur papillon.</title>
		<link>http://yannickbourenane.com/preprod/2011/07/05/les-vignerons-catalans-se-separent-de-leur-papillon/</link>
		<pubDate>Tue, 05 Jul 2011 11:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><span style="font-size: small;"><a href="http://2.bp.blogspot.com/-T3OuaEmPJoY/ThL8K0Ob-KI/AAAAAAAADM8/VBfgvjwipkk/s1600/ancien.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a></span></div><div style="clear: both; text-align: center;"><span style="font-size: small;"><a href="http://4.bp.blogspot.com/-Co1HXQf8PFg/ThMkrNL44II/AAAAAAAADNc/2_3ctN-kH-I/s1600/vignerons-catalans.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="177" src="http://4.bp.blogspot.com/-Co1HXQf8PFg/ThMkrNL44II/AAAAAAAADNc/2_3ctN-kH-I/s320/vignerons-catalans.jpg" width="320" /></a></span></div><span style="font-size: small;"><br /></span><br /><div style="font-family: Verdana,sans-serif;"><span style="font-size: small;"><a href="http://www.vigneronscatalans.com/spip.php?rubrique3">Les Vigerons Catalans </a>ont dévoilé leur nouvelle identité visuelle lors de <a href="http://www.vinexpo.com/fr/">Vinexpo</a>, le salon international du vin et des spiritueux qui s'est tenu à Bordeaux du 19 au 23 Juin 2011.</span></div><div style="font-family: Verdana,sans-serif;"><a name='more'></a></div><div style="font-family: Verdana,sans-serif;"><span style="font-size: small;"><span color:="" font-family:="">Après <a href="http://logo-bedandy.blogspot.com/2011/05/le-rose-du-var-son-logo.html">Les Rosés du Var</a> c'est aux Vignerons Catalans de faire parler d'eux. Le groupement a été crée en 1964 et pour changer leur identité visuelle ils ont fait appel à l'agence DDB Nouveau Monde.  </span></span></div><div style="font-family: Verdana,sans-serif;"><div style="font-family: Verdana,sans-serif;"><span style="font-size: small;"><i><span color:="" font-family:="">  </span></i></span></div><div style="font-family: Verdana,sans-serif;"><span style="font-size: small;"><a href="http://2.bp.blogspot.com/-X9t4zPikk1w/ThL-YZxkyNI/AAAAAAAADNI/li1tcwW-2fA/s1600/Cathar_cross.svg.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-X9t4zPikk1w/ThL-YZxkyNI/AAAAAAAADNI/li1tcwW-2fA/s1600/Cathar_cross.svg.jpeg" /></a></span><span style="font-size: small;"><span color:="" font-family:="">Concernant l'analyse graphique du logo le changement est radical. La forme globale du bloc marque reste cependant la même. Le code colorimétrique est complétement revu. Le violet s'échappe pour un jaune orangé. La typographie est elle aussi revue, "Vignerons" garde ses empattements. Le reste est graissé, une signature est apportée à l'identité visuelle " Par amour du Roussillon". </span></span><br /><span style="font-size: small;"><span color:="" font-family:="">L'emblème du logotype est effacé, le soleil et le papillon en 3D sont remplacés par un symbole qui n'est pas sans rappeler la croix des Cathares aussi appelée la croix du Languedoc. Elle fut le symbole de ralliement cathare. Cette croix est ici formée à l'aide de bouteilles de vin. </span></span><br /><span style="font-size: small;"><br /></span></div><div style="font-family: Verdana,sans-serif;"><span style="font-size: small;"><br /></span></div><div style="clear: both; font-family: Verdana,sans-serif; text-align: center;"><span style="font-size: small;"><a href="http://1.bp.blogspot.com/-5fuhWI0ETuw/ThL9si5YJoI/AAAAAAAADNE/6Nt35CZs-qE/s1600/capt.bmp" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="251" src="http://1.bp.blogspot.com/-5fuhWI0ETuw/ThL9si5YJoI/AAAAAAAADNE/6Nt35CZs-qE/s400/capt.bmp" width="400" /></a></span></div><div><span style="font-size: small;"><br /><i><span color:="" font-family:=""></span></i></span></div><div></div><div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>364</wp:post_id>
		<wp:post_date><![CDATA[2011-07-05 13:46:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-05 11:46:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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	<item>
		<title>Anciennes étiquettes de bagages</title>
		<link>http://yannickbourenane.com/preprod/2011/08/04/anciennes-etiquettes-de-bagages/</link>
		<pubDate>Wed, 03 Aug 2011 22:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/anciennes-etiquettes-de-bagages/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ZePlhQ4lb1M/TimM9cpQA8I/AAAAAAAADeM/FvSGtzD93XQ/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://3.bp.blogspot.com/-ZePlhQ4lb1M/TimM9cpQA8I/AAAAAAAADeM/FvSGtzD93XQ/s320/Image+1.png" width="320" /></a></div><br />Art of the Luggage label vous offre un petit tour du monde des étiquettes d'hôtels apposées sur les valises. Ces représentions s'étalent sur une période allant de 1815 à 1910. <br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Z1lF4rRGqv0/TimNCs3lk4I/AAAAAAAADeQ/XiQs7EL9I-o/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="235" src="http://2.bp.blogspot.com/-Z1lF4rRGqv0/TimNCs3lk4I/AAAAAAAADeQ/XiQs7EL9I-o/s320/Image+2.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-T2MEaxFQxlg/TimNEV6MgNI/AAAAAAAADeU/4YZ030UZQC8/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="281" src="http://4.bp.blogspot.com/-T2MEaxFQxlg/TimNEV6MgNI/AAAAAAAADeU/4YZ030UZQC8/s320/Image+3.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-YZZFxl1AHoM/TimNGlY6egI/AAAAAAAADeY/Oc9l3iBH4uI/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="289" src="http://3.bp.blogspot.com/-YZZFxl1AHoM/TimNGlY6egI/AAAAAAAADeY/Oc9l3iBH4uI/s320/Image+4.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-JMV3Kzenmyg/TimNIRNSSPI/AAAAAAAADec/pxRMOWBedK4/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="290" src="http://4.bp.blogspot.com/-JMV3Kzenmyg/TimNIRNSSPI/AAAAAAAADec/pxRMOWBedK4/s320/Image+5.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-bw23sy5FeiE/TimNJpvKKkI/AAAAAAAADeg/YjyqBgWsoFI/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="288" src="http://2.bp.blogspot.com/-bw23sy5FeiE/TimNJpvKKkI/AAAAAAAADeg/YjyqBgWsoFI/s320/Image+6.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-RMUlC_5hWV8/TimNKkZ8LTI/AAAAAAAADek/w30NLB_teWY/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="284" src="http://4.bp.blogspot.com/-RMUlC_5hWV8/TimNKkZ8LTI/AAAAAAAADek/w30NLB_teWY/s320/Image+7.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/--_2PFQ9G_0k/TimNMe_iZOI/AAAAAAAADeo/62QS2j2IY9Q/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/--_2PFQ9G_0k/TimNMe_iZOI/AAAAAAAADeo/62QS2j2IY9Q/s320/Image+8.png" width="253" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-mpYie_vnWPM/TimNNrBNzKI/AAAAAAAADes/81loBZ-q0D8/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="228" src="http://3.bp.blogspot.com/-mpYie_vnWPM/TimNNrBNzKI/AAAAAAAADes/81loBZ-q0D8/s320/Image+9.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-AZ4SSlJmZ84/TimNPfX2OvI/AAAAAAAADew/A8N_ejmU8h0/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="262" src="http://1.bp.blogspot.com/-AZ4SSlJmZ84/TimNPfX2OvI/AAAAAAAADew/A8N_ejmU8h0/s320/Image+10.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-p8Hj5MnlXDc/TimNQhOK7wI/AAAAAAAADe0/Akfdh30NNJU/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="http://4.bp.blogspot.com/-p8Hj5MnlXDc/TimNQhOK7wI/AAAAAAAADe0/Akfdh30NNJU/s320/Image+11.png" width="320" /></a></div>Cliquez <a href="http://www.flickr.com/photos/wavesjax/sets/72157594337756950/">ici</a> pour voir d'autres logos.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>325</wp:post_id>
		<wp:post_date><![CDATA[2011-08-04 00:44:00]]></wp:post_date>
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		<title>Assemblage de logotypes.</title>
		<link>http://yannickbourenane.com/preprod/2011/08/03/assemblage-de-logotypes/</link>
		<pubDate>Tue, 02 Aug 2011 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-4EslgF8vthg/TghBOMiTeXI/AAAAAAAADGM/Xqeab7hKON8/s1600/596_gu_gle_400.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="170" src="http://3.bp.blogspot.com/-4EslgF8vthg/TghBOMiTeXI/AAAAAAAADGM/Xqeab7hKON8/s320/596_gu_gle_400.jpg" width="320" /></a></div><br />Le site <a href="http://johnsonbanks.co.uk/thoughtfortheweek/index.php">Johnson Banks</a>  offre une liste de logos "mashup", des  logos de différentes marques accolés pour n'en former qu'un. La marque <a href="http://www.gupuds.com/">Gü</a> collée aux dernières lettres de <a href="http://www.google.com/">Google</a>. Un logo qui offre une prononciation amusante à Gügle ! <br /><div style="clear: both; text-align: center;"></div><a name='more'></a><br /><br /><br /><div style="text-align: left;"><a href="http://2.bp.blogspot.com/-DN5oBhuAJ0c/TghBHEqNx5I/AAAAAAAADGE/Oq9PTfokKMA/s1600/596_blu_ray_ban_400.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="145" src="http://2.bp.blogspot.com/-DN5oBhuAJ0c/TghBHEqNx5I/AAAAAAAADGE/Oq9PTfokKMA/s320/596_blu_ray_ban_400.jpg" width="320" /></a>Ici le but n'était pas de confronter les logos de concurrents comme  cela a déjà été fait, mais de profiter de plusieurs lettres ou de  phonétique communes à différentes marques pour créer un mix souvent  amusant. C'est ainsi que le lunetier <a href="http://www.ray-ban.com/france">Ray Ban</a> devient <a href="http://www.blu-raydisc.com/en/index.aspx">Blu-ray</a> Ban.<br />Évidemment  le décalage saute rapidement à l'œil puisque certains logos  mondialement connus sont automatiquement captés par nos regards avertis.<br /><a href="http://2.bp.blogspot.com/-DN5oBhuAJ0c/TghBHEqNx5I/AAAAAAAADGE/Oq9PTfokKMA/s1600/596_blu_ray_ban_400.jpg" style="margin-left: 1em; margin-right: 1em;"></a></div><div style="clear: both; text-align: center;">  </div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-2qCMe2ZMuKE/TghBM2lZIMI/AAAAAAAADGI/pc97QR33gDA/s1600/596_dy_sony_400.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="101" src="http://3.bp.blogspot.com/-2qCMe2ZMuKE/TghBM2lZIMI/AAAAAAAADGI/pc97QR33gDA/s320/596_dy_sony_400.jpg" width="320" /></a></div> La marque d'électroménager britannique <a href="http://www.dyson.com/">Dyson</a> rencontre la multinationale <a href="http://www.sony.com/">Sony</a>. Voici un des rares logos qui pourrait presque fonctionner.  <br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-pAVxfhxDP28/TghBPoIDD9I/AAAAAAAADGQ/QJw2_qOfJZo/s1600/596_haagen_daz_400.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="215" src="http://4.bp.blogspot.com/-pAVxfhxDP28/TghBPoIDD9I/AAAAAAAADGQ/QJw2_qOfJZo/s320/596_haagen_daz_400.jpg" width="320" /></a></div><a href="http://www.haagen-dazs.com/"> H<i>ä</i>agen-Dazs</a> se mélange à <a href="http://www.dazwhite.co.uk/">Daz</a> et perd son "s".<br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-yBLeLgQqy24/TghBQ55yNxI/AAAAAAAADGU/FOCJGhzmbE0/s1600/596_IB_Q_400.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-yBLeLgQqy24/TghBQ55yNxI/AAAAAAAADGU/FOCJGhzmbE0/s320/596_IB_Q_400.jpg" width="320" /></a></div><br /><br /><br /><br />Les initiales d'<a href="http://www.ibm.com/us/en/">IBM</a> et de <a href="http://www.diy.com/diy/jsp/?_requestid=13770">B&Q</a> la marque d'ameublement se rencontrent pour ne faire qu'un. <br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-PC-3WP8SH-o/TghBSHMBVAI/AAAAAAAADGY/QNjxHOdH9Co/s1600/596_Microsoft_Office_World_400.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="260" src="http://3.bp.blogspot.com/-PC-3WP8SH-o/TghBSHMBVAI/AAAAAAAADGY/QNjxHOdH9Co/s320/596_Microsoft_Office_World_400.jpg" width="320" /></a></div><br /><br /><br /><a href="http://www.microsoft.com/en-us/default.aspx">Microsoft</a> vient prendre place dans le bloc marque de <a href="http://www.officeworld.ch/default.aspx">Office World</a>. <br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-vuG2q3DzlMs/TghBSulz86I/AAAAAAAADGc/POPLoXwraek/s1600/596_NI_kea_400.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="192" src="http://1.bp.blogspot.com/-vuG2q3DzlMs/TghBSulz86I/AAAAAAAADGc/POPLoXwraek/s320/596_NI_kea_400.jpg" width="320" /></a></div><br /><a href="http://www.nike.com/nikeos/p/nike/language_select/">Nike</a> et <a href="http://www.ikea.com/">Ikea</a> jouent de leur "K" pour s'assembler. <br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Xiand95RUHw/TghBTAruBKI/AAAAAAAADGg/C3EwJceZimE/s1600/596_northface_book_400.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/-Xiand95RUHw/TghBTAruBKI/AAAAAAAADGg/C3EwJceZimE/s320/596_northface_book_400.jpg" width="320" /></a></div><br /><br />Le logo de <a href="http://www.blu-raydisc.com/en/index.aspx">Facebook</a>, une fois de plus, détourné avec la marque de vêtements sportive <a href="http://eu.thenorthface.com/tnf-eu-en/cover/">The North Face. </a><br /><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-lyeW_LAOMy4/TghBTijZ-0I/AAAAAAAADGk/e1hUENLsuaI/s1600/596_orang_ina.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="291" src="http://1.bp.blogspot.com/-lyeW_LAOMy4/TghBTijZ-0I/AAAAAAAADGk/e1hUENLsuaI/s320/596_orang_ina.jpg" width="320" /></a></div><br /><br /><br /><br />La boisson qui se secoue <a href="http://orangina.com/">Orangina</a> se superpose à l'opérateur français <a href="http://www.orange.co.uk/">Orange. </a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-STymSbcWXWo/TghBUkFNBwI/AAAAAAAADGo/U2foufsklb0/s1600/596_rolex_box_400.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="112" src="http://2.bp.blogspot.com/-STymSbcWXWo/TghBUkFNBwI/AAAAAAAADGo/U2foufsklb0/s320/596_rolex_box_400.jpg" width="320" /></a></div><br />La marque de luxe <a href="http://www.rolex.com/">Rolex</a> rencontre la <a href="http://www.xbox.com/fr-FR/">X-Box</a>. <br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-4dOBub25zsk/TghBV3a_T2I/AAAAAAAADGs/OooUqOLvUK4/s1600/596_sky_PE_400.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="180" src="http://2.bp.blogspot.com/-4dOBub25zsk/TghBV3a_T2I/AAAAAAAADGs/OooUqOLvUK4/s320/596_sky_PE_400.jpg" width="320" /></a></div><br /> <a href="http://www.sky.com/shop/tv/">Sky Tv</a> se colle au logo de l'opérateur internet <a href="http://www.skype.com/intl/fr/home">Skype</a>.<br /><br /><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-2mjvwEcIrMo/TghBW3eu5mI/AAAAAAAADGw/OfwqTRLLs0w/s1600/596_timberland_rover_400.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="153" src="http://1.bp.blogspot.com/-2mjvwEcIrMo/TghBW3eu5mI/AAAAAAAADGw/OfwqTRLLs0w/s320/596_timberland_rover_400.jpg" width="320" /></a></div> <a href="http://www.timberland.com/">Timberland</a> et <a href="http://www.landrover.com/gl/en/lr/marketsel">Land Rover</a> s'assemblent pour créer Timberland-Rover.<br /><br /><br /><br /><br /><br /><br /><br />  <br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-zEyuitlC5AA/TghBX4RJprI/AAAAAAAADG0/lRRbU0k5M4k/s1600/596_wait_watchers_400.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="104" src="http://4.bp.blogspot.com/-zEyuitlC5AA/TghBX4RJprI/AAAAAAAADG0/lRRbU0k5M4k/s320/596_wait_watchers_400.jpg" width="320" /></a></div> <a href="http://www.waitrose.com/">Waitrose</a> se colle à <a href="http://www.weightwatchers.fr/Index.aspx">WeightWatchers </a>Un logo qui pourrait presque être crédible.<br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-7f77edE4pBg/TghBYARuwzI/AAAAAAAADG4/WTlATYI9xEo/s1600/596_way_trose_400.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="96" src="http://2.bp.blogspot.com/-7f77edE4pBg/TghBYARuwzI/AAAAAAAADG4/WTlATYI9xEo/s320/596_way_trose_400.jpg" width="320" /></a></div>Et <a href="http://www.subway.com/subwayroot/index.aspx">Subway </a>récupère la fin du logotype de Waitrose.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>326</wp:post_id>
		<wp:post_date><![CDATA[2011-08-03 00:00:00]]></wp:post_date>
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			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_content><![CDATA[Mouais...]]></wp:comment_content>
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		<title>TechCrunch, la nouvelle identité blogeuse</title>
		<link>http://yannickbourenane.com/preprod/2011/08/02/techcrunch-la-nouvelle-identite-blogeuse/</link>
		<pubDate>Mon, 01 Aug 2011 22:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/techcrunch-la-nouvelle-identite-blogeuse/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-na3G5n3WQko/Tils6XE5GZI/AAAAAAAADcw/bWUIDfZt-Js/s1600/tc_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-na3G5n3WQko/Tils6XE5GZI/AAAAAAAADcw/bWUIDfZt-Js/s400/tc_logo.jpg" width="400" /></a></div><br />Sujet rare dans l'univers des logotypes, Be Dandy vous propose aujourd'hui la nouvelle identité visuelle d'un blog, à savoir <a href="http://techcrunch.com/">TechCrunch</a>. <br /><a name='more'></a>Lancé en 2005, TechCrunch appartient depuis 2010 au groupe <a href="http://techcrunch.com/">AOL</a>. Ses chiffres sont impressionnants, 12 millions de visiteurs uniques par mois et 53 millions de pages vues. Ce blog dédié à Internet couvre plusieurs thèmes : logiciels, gadgets ou encore les start-up. <br />La nouvelle identité visuelle est dotée d'un monogramme. "TC" est pixelisé, avec un clin d'œil direct au Tetris, avec le "T" qui pourrait s'emboiter sur le haut du "C". Par ailleus, le nom de la marque a été graissé tandis que la casse est inchangée. Les codes couleurs restent les mêmes. <br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-8xk8rDxejtE/TiludNdi__I/AAAAAAAADc0/CzqIijis9BY/s1600/techcrunch_logo_3d.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="130" src="http://3.bp.blogspot.com/-8xk8rDxejtE/TiludNdi__I/AAAAAAAADc0/CzqIijis9BY/s400/techcrunch_logo_3d.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-EQp4qykMerI/TiludaniYuI/AAAAAAAADc4/q4LSOxOeNWA/s1600/techcrunch_logo_detail.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="220" src="http://4.bp.blogspot.com/-EQp4qykMerI/TiludaniYuI/AAAAAAAADc4/q4LSOxOeNWA/s400/techcrunch_logo_detail.gif" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-TcFjryxfaTs/TilueMx2EJI/AAAAAAAADc8/wRLvtcfNONE/s1600/techcrunch_tetris.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-TcFjryxfaTs/TilueMx2EJI/AAAAAAAADc8/wRLvtcfNONE/s400/techcrunch_tetris.png" width="302" /></a></div><br /><br /><br /><br /><span lang="fr"><span title="Cliquer ici pour voir d'autres traductions"><br /></span><span title="Cliquer ici pour voir d'autres traductions"></span></span>]]></content:encoded>
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		<wp:post_id>327</wp:post_id>
		<wp:post_date><![CDATA[2011-08-02 00:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-08-01 22:26:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[techcrunch-la-nouvelle-identite-blogeuse]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510596101;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9749;}i:1;a:1:{s:2:"id";i:487;}i:2;a:1:{s:2:"id";i:14264;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>989</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas Bouillot]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-08-02 09:30:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-02 07:30:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une bonne initiative, de parler des identités de blog]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>990</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-08-03 18:21:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-03 16:21:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve que l'interletteage est très très mal géré, et le logo graissé ainsi devient pataud. C'est pas une réussite.<br /><br />L'idée du monogramme est pas mal, mais manque de sens.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>Logo et religion</title>
		<link>http://yannickbourenane.com/preprod/2011/08/01/logo-et-religion/</link>
		<pubDate>Sun, 31 Jul 2011 22:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-2UveSMLbrOo/Tilxp5tnBWI/AAAAAAAADdA/R0tIDkeMfbQ/s1600/CRU_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-2UveSMLbrOo/Tilxp5tnBWI/AAAAAAAADdA/R0tIDkeMfbQ/s400/CRU_logo.jpg" width="400" /></a></div><br />Le campus de <a href="http://www.ccci.org/">Crusade for Christ</a> a décidé de transformer son image. Campus Crusade For Christ devient <a href="http://www.ccci.org/">CRU</a>.Est-ce plus clair ou mieux caché ?<br /><a name='more'></a>Fondé en 1951 dans le campus de l'UCLA l'organisme regroupe les étudiants autour d'une religion commune... Aujourd'hui, avec des organismes présents dans plus de 1000 collèges aux Etats-Unis. Le nouveau nom a été dévoilé il y a quelques jours, le nom 'croisade' à connotation négative a été supprimée. Désormais, à première vue il est difficile de voir de quoi il en retourne, si ce n'est la croix orange et rouge en haut à droite du logotype. <br /><br />L'intégralité de l'identité visuelle est revue. Le nom est désormais en bas de casse, il perd ses empattements. Le bleu est supprimé pour un gris. Le symbole du bouclier est remplacé par la croix. La signature illisible s'efface " Building Spiritual Movement Everywhere". <br /><br />Le site Internet n'a pas encore été mis à jour.<br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><img border="0" height="355" src="http://2.bp.blogspot.com/-hpPeZa1mj6o/Til3PEX4XEI/AAAAAAAADdE/tTQFEUgP2qQ/s400/Image+25.png" width="400" /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>328</wp:post_id>
		<wp:post_date><![CDATA[2011-08-01 00:45:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-31 22:45:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logo-et-religion]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2011/07/logo-et-religion.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509328512;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:40;}i:1;a:1:{s:2:"id";i:92;}i:2;a:1:{s:2:"id";i:12477;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>988</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-07-31 23:09:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-31 21:09:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[T'es déjà le 1er août toi? ^^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Tous les logos du Tour de France 2011</title>
		<link>http://yannickbourenane.com/preprod/2011/07/29/tous-les-logos-du-tour-de-france-2011/</link>
		<pubDate>Thu, 28 Jul 2011 22:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/tous-les-logos-du-tour-de-france-2011/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-zlVnWCaIN84/TjEVUHx3sKI/AAAAAAAADgY/g08j26FKfrU/s1600/tour-de-france-logo-yellow-jersey.jpg"><img border="0" height="210" src="http://4.bp.blogspot.com/-zlVnWCaIN84/TjEVUHx3sKI/AAAAAAAADgY/g08j26FKfrU/s320/tour-de-france-logo-yellow-jersey.jpg" width="320" /></a> </div><div style="clear: both; text-align: left;"><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-SFQ4Ay29ON8/TjEVO9hsN8I/AAAAAAAADfk/8wbHcsiWPp0/s1600/tour-de-france-astana-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://3.bp.blogspot.com/-SFQ4Ay29ON8/TjEVO9hsN8I/AAAAAAAADfk/8wbHcsiWPp0/s320/tour-de-france-astana-logo.jpg" width="320" /></a></div>La compétition cycliste, le <a href="http://www.letour.fr/2011/TDF/HISTO/fr/index.html">Tour de France</a>, lancée en 1903 par Henri Desgrange et le quotidien sportif de l'époque l'Auto, se déroule chaque année en France au mois de juillet. </div><a name='more'></a><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-q-FdJke5l7Q/TjEVOqV4fiI/AAAAAAAADfg/DpEVjPPDfAI/s1600/tour-de-france-ag2r-la-mondiale-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://1.bp.blogspot.com/-q-FdJke5l7Q/TjEVOqV4fiI/AAAAAAAADfg/DpEVjPPDfAI/s320/tour-de-france-ag2r-la-mondiale-logo.jpg" width="320" /></a></div>Cette année, la course a été remportée a consacré l'australien Cadel Evans, 34 ans,  champion 2011.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-B6_ntvU9ZDQ/TjEVPYYf3jI/AAAAAAAADfo/q55MSSp3Q-U/s1600/tour-de-france-bmc-racing-team-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://4.bp.blogspot.com/-B6_ntvU9ZDQ/TjEVPYYf3jI/AAAAAAAADfo/q55MSSp3Q-U/s320/tour-de-france-bmc-racing-team-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-f_YFq277jIs/TjEVPnHFaEI/AAAAAAAADfs/IvYEi87hqR8/s1600/tour-de-france-cofidis-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://1.bp.blogspot.com/-f_YFq277jIs/TjEVPnHFaEI/AAAAAAAADfs/IvYEi87hqR8/s320/tour-de-france-cofidis-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-2asxYEDUqoE/TjEVQDrgK-I/AAAAAAAADfw/f2kYewzyfHg/s1600/tour-de-france-europcar-logo-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="202" src="http://1.bp.blogspot.com/-2asxYEDUqoE/TjEVQDrgK-I/AAAAAAAADfw/f2kYewzyfHg/s320/tour-de-france-europcar-logo-1.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-iunS78-QvtY/TjEVQ5LSXMI/AAAAAAAADf4/vBrpHlMizfc/s1600/tour-de-france-euskaltel-euskadi-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://1.bp.blogspot.com/-iunS78-QvtY/TjEVQ5LSXMI/AAAAAAAADf4/vBrpHlMizfc/s320/tour-de-france-euskaltel-euskadi-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-_688KivfTAQ/TjEVRHSX0BI/AAAAAAAADf8/KDDQyQUb2og/s1600/tour-de-france-fdj-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://3.bp.blogspot.com/-_688KivfTAQ/TjEVRHSX0BI/AAAAAAAADf8/KDDQyQUb2og/s320/tour-de-france-fdj-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Dkb1sDxwTlA/TjEVRk5NxeI/AAAAAAAADgA/nKNj4qHHRgc/s1600/tour-de-france-garmin-cervelo-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://3.bp.blogspot.com/-Dkb1sDxwTlA/TjEVRk5NxeI/AAAAAAAADgA/nKNj4qHHRgc/s320/tour-de-france-garmin-cervelo-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-oqXmp6uUwq0/TjEVSBnJcYI/AAAAAAAADgE/8h8RoAnGZwE/s1600/tour-de-france-htc-highroad-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://1.bp.blogspot.com/-oqXmp6uUwq0/TjEVSBnJcYI/AAAAAAAADgE/8h8RoAnGZwE/s320/tour-de-france-htc-highroad-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-pxSn4CwmM6U/TjEVSaGefxI/AAAAAAAADgI/RkJHJmY_NlM/s1600/tour-de-france-katusha-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://2.bp.blogspot.com/-pxSn4CwmM6U/TjEVSaGefxI/AAAAAAAADgI/RkJHJmY_NlM/s320/tour-de-france-katusha-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-QuyMPzzjDQo/TjEVS3WYpvI/AAAAAAAADgM/ghWCyf9Pdlo/s1600/tour-de-france-lampre-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://1.bp.blogspot.com/-QuyMPzzjDQo/TjEVS3WYpvI/AAAAAAAADgM/ghWCyf9Pdlo/s320/tour-de-france-lampre-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-hQwU4DEyTlg/TjEVTFOc9eI/AAAAAAAADgQ/MhBG_qKKPag/s1600/tour-de-france-leopard-trek-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://1.bp.blogspot.com/-hQwU4DEyTlg/TjEVTFOc9eI/AAAAAAAADgQ/MhBG_qKKPag/s320/tour-de-france-leopard-trek-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-vlUL4PR7DNY/TjEVTu3QvJI/AAAAAAAADgU/DtTbAKhYQdE/s1600/tour-de-france-liquigas-cannondale-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://3.bp.blogspot.com/-vlUL4PR7DNY/TjEVTu3QvJI/AAAAAAAADgU/DtTbAKhYQdE/s320/tour-de-france-liquigas-cannondale-logo.jpg" width="320" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-gj17H81meeU/TjEVUSqBOEI/AAAAAAAADgc/rwC1pdINNBQ/s1600/tour-de-france-movistar-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="197" src="http://4.bp.blogspot.com/-gj17H81meeU/TjEVUSqBOEI/AAAAAAAADgc/rwC1pdINNBQ/s320/tour-de-france-movistar-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-qpYSlCumpco/TjEVUy8BK8I/AAAAAAAADgg/fK8CeFI6eY8/s1600/tour-de-france-omega-pharma-lotto-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="212" src="http://2.bp.blogspot.com/-qpYSlCumpco/TjEVUy8BK8I/AAAAAAAADgg/fK8CeFI6eY8/s320/tour-de-france-omega-pharma-lotto-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/--XAEkAD3Nr4/TjEVVNMjpHI/AAAAAAAADgk/BWWcPMYyN4o/s1600/tour-de-france-quick-step-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://2.bp.blogspot.com/--XAEkAD3Nr4/TjEVVNMjpHI/AAAAAAAADgk/BWWcPMYyN4o/s320/tour-de-france-quick-step-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-swf-ql36GZc/TjEVWgSecjI/AAAAAAAADgo/L8rY_3w7LPE/s1600/tour-de-france-rabobank-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="206" src="http://1.bp.blogspot.com/-swf-ql36GZc/TjEVWgSecjI/AAAAAAAADgo/L8rY_3w7LPE/s320/tour-de-france-rabobank-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-XgakH4FnD3I/TjEVXHy5--I/AAAAAAAADgs/aiqMWgyTDtU/s1600/tour-de-france-radioshack-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://2.bp.blogspot.com/-XgakH4FnD3I/TjEVXHy5--I/AAAAAAAADgs/aiqMWgyTDtU/s320/tour-de-france-radioshack-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-U0Db1YvLGOY/TjEVXf8xa_I/AAAAAAAADgw/SF1of2LxoUE/s1600/tour-de-france-saur-sojasun-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="204" src="http://4.bp.blogspot.com/-U0Db1YvLGOY/TjEVXf8xa_I/AAAAAAAADgw/SF1of2LxoUE/s320/tour-de-france-saur-sojasun-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-c1UKU3jzBmI/TjEVX5qBmnI/AAAAAAAADg0/vIii8kGhARQ/s1600/tour-de-france-saxo-bank-sungard-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="203" src="http://3.bp.blogspot.com/-c1UKU3jzBmI/TjEVX5qBmnI/AAAAAAAADg0/vIii8kGhARQ/s320/tour-de-france-saxo-bank-sungard-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-zwV-XtHdW3g/TjEVYOogzDI/AAAAAAAADg4/mHdpKRoF5e8/s1600/tour-de-france-sky-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="208" src="http://1.bp.blogspot.com/-zwV-XtHdW3g/TjEVYOogzDI/AAAAAAAADg4/mHdpKRoF5e8/s320/tour-de-france-sky-logo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-S06-t37Qtqk/TjEVYhQ4cTI/AAAAAAAADg8/AA6EuJHV2Is/s1600/tour-de-france-vacansoleil-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://1.bp.blogspot.com/-S06-t37Qtqk/TjEVYhQ4cTI/AAAAAAAADg8/AA6EuJHV2Is/s320/tour-de-france-vacansoleil-logo.jpg" width="320" /></a></div>Merci à <a href="http://annyas.com/tour-de-france-2011-team-logos-and-jerseys/">Christian Annyas</a>. Voir d'autres <a href="http://logo-bedandy.blogspot.com/search/label/sport">actualités de logos sportifs</a>.]]></content:encoded>
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		<wp:post_id>329</wp:post_id>
		<wp:post_date><![CDATA[2011-07-29 00:49:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-28 22:49:00]]></wp:post_date_gmt>
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		<title>Un logo Made In Britain sur initiative privée</title>
		<link>http://yannickbourenane.com/preprod/2011/07/28/un-logo-made-in-britain-sur-initiative-privee/</link>
		<pubDate>Thu, 28 Jul 2011 07:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-O80uF7ZlLtY/Tik86esjHjI/AAAAAAAADck/CJw4SG89_Hc/s1600/MadeinBritai_250.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://1.bp.blogspot.com/-O80uF7ZlLtY/Tik86esjHjI/AAAAAAAADck/CJw4SG89_Hc/s200/MadeinBritai_250.jpg" width="167" /></a></div><br /><span lang="fr"><span title=""><br /></span></span><span lang="fr"><span title="">Après la marque <a href="http://logo-bedandy.blogspot.com/2011/05/made-in-france-le-logo.html">Made In France</a>, un fabricant anglais <a href="http://www.stoves.co.uk/">Stoves</a> a décidé de mettre à l'honneur son pays en créant une identité visuelle qui prouve l'origine british de ses produits. Ainsi, si les autres industriels et producteurs le souhaitent, ils peuvent désormais estampiller leurss produits</span></span><span lang="fr"><span title="">. </span></span><span lang="fr"><span title=""></span></span><span lang="fr"><span title=""><a name='more'></a></span></span><span lang="fr"><span title="">Certes, la démarche est une initiative privée qui ne permet pas de développer un système contrôlé et suivi pour s'assurer de la réelle origine des produits. En revanche, c'est une idée qui aura certainement des retentissements et qui s'appuie sur les résultats d'une étude : les 2/3 des anglais souhaitent une marque britannique.</span></span><br /><br /><a href="http://3.bp.blogspot.com/-EZwYHLPdlo0/TjEOzwG0FSI/AAAAAAAADfQ/NLumtPnyCMk/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-28+%25C3%25A0+09.24.43.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="245" src="http://3.bp.blogspot.com/-EZwYHLPdlo0/TjEOzwG0FSI/AAAAAAAADfQ/NLumtPnyCMk/s320/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-28+%25C3%25A0+09.24.43.png" width="320" /></a>“<i>Half of UK consumers are baffled when it comes to buying ‘British’ and  two-thirds (67%) want an official seal of approval to show products made  in Britain, while half (52%) think British brands should bring  manufacturing back to the UK, according to new research by leading UK  cooker manufacturer Stoves</i>.”<span lang="fr"><span title=""> selon le site de <a href="http://www.stoves.co.uk/News/Two-Thirds-of-Brits-Want-Made-in-Britain-Marque/">Stoves.</a></span></span><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-L6IsretqTfg/TjEPFOb-rQI/AAAAAAAADfU/nHhDZ-JYPaI/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-28+%25C3%25A0+09.22.45.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="285" src="http://2.bp.blogspot.com/-L6IsretqTfg/TjEPFOb-rQI/AAAAAAAADfU/nHhDZ-JYPaI/s320/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-28+%25C3%25A0+09.22.45.png" width="320" /></a></div><span lang="fr"><span title=""> Le symbole se  constitue d'un ruban bleu, rouge et blanc à l'image du drapeau  britannique en forme de "V" comme pour valider la provenance des  produits.  Une typographie à empattements vient créer le nom de la  marque. </span></span><span lang="fr"><span title="">Elle est le fruit du travail d'une étudiante en design, Cynthia Lee, payé 200</span></span><span lang="fr"><span title="">£</span></span><span lang="fr"><span title=""> et choisie parmi 11 finalistes sur <a href="http://www.facebook.com/media/set/?set=a.229260590418102.69185.166755206668641">Facebook</a>.</span></span><span lang="fr"><span title=""><br /></span><span title=""><br /></span><span title=""></span></span>]]></content:encoded>
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		<wp:post_id>330</wp:post_id>
		<wp:post_date><![CDATA[2011-07-28 09:27:00]]></wp:post_date>
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		<title>Un logo pour la Zambie</title>
		<link>http://yannickbourenane.com/preprod/2011/07/27/un-logo-pour-la-zambie/</link>
		<pubDate>Tue, 26 Jul 2011 22:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-rsNdq6OxV8s/Tik5ha0zO0I/AAAAAAAADcg/7zAUyYHVjNM/s1600/jPGX8bttr8pK9LCzAhQLEjl72eJkfbmt4t8yenImKBU8NzMXDbey6A_oozMjJETc.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-rsNdq6OxV8s/Tik5ha0zO0I/AAAAAAAADcg/7zAUyYHVjNM/s1600/jPGX8bttr8pK9LCzAhQLEjl72eJkfbmt4t8yenImKBU8NzMXDbey6A_oozMjJETc.jpg" /></a></div>La Zambie, pays d'Afrique Australe sans accès à la mer mais recevant les célèbres chutes Victoria et doté de nombreux parcs nationaux, a dévoilé une nouvelle identité visuelle pour relancer le tourisme.<br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-gf35bvVfcvU/TjEQONMj2sI/AAAAAAAADfY/UoaoZbklXpw/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-28+%25C3%25A0+09.30.26.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="206" src="http://2.bp.blogspot.com/-gf35bvVfcvU/TjEQONMj2sI/AAAAAAAADfY/UoaoZbklXpw/s320/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-28+%25C3%25A0+09.30.26.png" width="320" /></a></div><a href="http://4.bp.blogspot.com/-quTigVn3KFQ/TjEQOiOcYjI/AAAAAAAADfc/dS6GkG63Jrs/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-28+%25C3%25A0+09.30.38.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="189" src="http://4.bp.blogspot.com/-quTigVn3KFQ/TjEQOiOcYjI/AAAAAAAADfc/dS6GkG63Jrs/s320/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-28+%25C3%25A0+09.30.38.png" width="320" /></a>Une façon de  "<span style="font-style: italic;">développer le tourisme à l’aide d’actions de promotion et à travers l’implantation de nouvelles structures d’accueil"</span>, précise l'office de tourisme de Zambie dans un communiqué au sujet de ce "rebranding". L'objectif étant "<span style="font-style: italic;">d'augmenter le nombre de touristes annuel de 815 000 à 1 250 000 d’ici 2015</span>."<br /><br />L'identité a fait l'objet d'un concours avec 956 propositions. Cinq finalistes ont été présentés sur <a href="http://www.facebook.com/zambiatourism#%21/zambiatourism?sk=photos">Facebook</a>. “<i>After 3,981 emails from 2,017 different people produced 4,445 slogans  and 956 different images from 45 countries….the Zambian Tourism Team,  with the help of a number of marketing professionals, chose the  shortlist of 5 slogans and 5 logos.  Over the last week the judges from  around the world and of course from within Zambia have voted and two  clear winners have been chosen</i>.” <br />Les deux gagnants, "Kelly et Michel" du <a href="http://www.facebook.com/zambiatourism#%21/zambiatourism?sk=photos">concours</a> lancé en février ont chacun obtenu un safari en Zambie de 15 jours pour 2 personnes tout inclus d’une valeur d’environ 22 000 €.<br /><br />Voir les <a href="http://logo-bedandy.blogspot.com/2010/08/carte-des-logos-de-tourisme.html">logos de tourisme du monde entier </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>331</wp:post_id>
		<wp:post_date><![CDATA[2011-07-27 00:48:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-26 22:48:00]]></wp:post_date_gmt>
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		<title>La ville de Zurich change de logo !</title>
		<link>http://yannickbourenane.com/preprod/2011/07/26/la-ville-de-zurich-change-de-logo/</link>
		<pubDate>Mon, 25 Jul 2011 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-UvGEWZjB-rA/TikwCtppFSI/AAAAAAAADcU/VgCIngpVc38/s1600/Zurich_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-UvGEWZjB-rA/TikwCtppFSI/AAAAAAAADcU/VgCIngpVc38/s400/Zurich_logo.jpg" width="400" /></a></div><br />La ville cosmopolite qu'est Zurich décide de renouveler son identité visuelle et de modifier sa signature. La changement s'appliquera au fil des mois.<br /><a name='more'></a><br />Pour ceux qui connaissent mal cette ville voici quelques précisions: Zurich est la première ville suisse du pays en terme de population avec en 2009 365 098 personnes recensées. Même si l'allemand est la langue officielle, les Zurichois parlent le Zurituutsch, dialecte cocktail du français, de l'italien et de l'anglais. La ville compte 30% d'étrangers, d'où son surnom de "ville cosmopolite". Elle est également un pôle économique, financier, scientifique et artistique sur le plan international.<br /><br /><a href="http://1.bp.blogspot.com/-5ADcsH3m8d4/Tikx45GXpaI/AAAAAAAADcY/cm_tG0JYbPc/s1600/Image+18.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-5ADcsH3m8d4/Tikx45GXpaI/AAAAAAAADcY/cm_tG0JYbPc/s1600/Image+18.png" /></a>Cette nouvelle identité visuelle a été créée par l'agence Valence Communication. La forme globale de l'identité visuelle reste la même. Les codes colorimétriques évoluent pour des tons plus affirmés. L'emblème du soleil/étoile flouté mute pour devenir l'étoile suisse. Le nom reste en haut de casse et garde ses empattements mais ressort d'avantage que sur l'ancien logotype. La signature autrefois "Downtown Switzerland" change et devient "World Classe. Swiss Made" et renvoi à l'aspect business et prestige de la ville avec la notion d'authenticité recherchée pour le tourisme. Un jeu d'ombres colorées vient s'ajouter sous le bloc marque.<br />Il est vrai qu'un changement de logo s'imposait pour la ville, cependant le nouveau reste encore hésitant. <br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-1gN82uq00XY/Tik0kSSMXcI/AAAAAAAADcc/n5woXGk1UdY/s1600/zurich-night-pano.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="296" src="http://1.bp.blogspot.com/-1gN82uq00XY/Tik0kSSMXcI/AAAAAAAADcc/n5woXGk1UdY/s400/zurich-night-pano.jpg" width="400" /></a></div>]]></content:encoded>
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		<wp:post_id>332</wp:post_id>
		<wp:post_date><![CDATA[2011-07-26 00:00:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>986</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-07-29 14:07:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-29 12:07:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les images ne marchent pas :/ ...]]></wp:comment_content>
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		<title>Dim se lifte !</title>
		<link>http://yannickbourenane.com/preprod/2011/07/25/dim-se-lifte/</link>
		<pubDate>Sun, 24 Jul 2011 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-doVGWE00iNU/Ti1s9NVLG2I/AAAAAAAADfM/W6zcUnWC5e8/s1600/dim-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="137" src="http://1.bp.blogspot.com/-doVGWE00iNU/Ti1s9NVLG2I/AAAAAAAADfM/W6zcUnWC5e8/s320/dim-logo.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-hCSgLq-vrG8/TilPV9lQ_gI/AAAAAAAADco/QaKi8Xzyubk/s1600/DIM_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div><br />Un nouveau logo pour la marque française de lingerie et de sous-vêtements <a href="http://www.dim.fr/#/Home/">Dim</a> a fait discrètement son apparition depuis quelques jours sur le site web de la marque. <br /><a name='more'></a><div style="clear: both; text-align: left;">Annoncé il y a quelques temps sur le site du <a href="http://www.pmdm.fr/wp/">Petit Musée Des Marques </a>le changement de logo est présent sur le site web de la marque. Le redesign est tout en finesse : le code coloriel est identique, a typo semble inchangée mais se dégraisse légèrement et prend de l'ampleur. Le changement le plus visible porte sur la cartouche du logo. L'effet ruban disparaît certainement pour rappeler que Dim conçoit autre chose que des collants, la marque a diversifié son activité et impose ainsi sa réelle stature.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>333</wp:post_id>
		<wp:post_date><![CDATA[2011-07-25 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-24 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Bertelsmann se simplifie</title>
		<link>http://yannickbourenane.com/preprod/2011/07/22/bertelsmann-se-simplifie/</link>
		<pubDate>Thu, 21 Jul 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-9wHUYw1C89E/TihiTjvZAEI/AAAAAAAADaQ/uovWYOfGmUQ/s1600/Bertelsmann_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-9wHUYw1C89E/TihiTjvZAEI/AAAAAAAADaQ/uovWYOfGmUQ/s400/Bertelsmann_logo.jpg" width="400" /></a></div><br />Le groupe de média allemand<a href="http://bertelsmann.de/"> Bertelsmann</a> a présenté sa nouvelle identité visuelle le 18 juillet 2011. Le choix fait est de revenir à l'essentiel et de supprimer la signature.<br /><a name='more'></a>L'origine de ce groupe remonte à 1835 avec la naissance de l'imprimerie de Carl Bertelsmann. <br />Aujourd'hui, le groupe a fait appel à l'agence BBDO pour la refonte de son identité visuelle. <a href="http://bertelsmann.de/">Bertelsmann</a> détient les groupes <a href="http://www.rtlgroup.com/www/htm/home.aspx">RTL</a>, <a href="http://www.randomhouse.com/">Random House</a>, <a href="http://adhesion.france-loisirs.com/default.aspx?CA=DK-sea-gmar-4l-T3-11-AL&gclid=CJSO_pqAk6oCFcEJtAodmQL1xA">France Loisirs</a> ou encore <a href="http://www.gujmedia.de/en/">Gruner & Jahr</a>. <br /><br /><a href="http://1.bp.blogspot.com/-ZWuwPgaLHyY/TihmVqGniAI/AAAAAAAADaY/M4AFoHnv-fI/s1600/Image+13.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="179" src="http://1.bp.blogspot.com/-ZWuwPgaLHyY/TihmVqGniAI/AAAAAAAADaY/M4AFoHnv-fI/s320/Image+13.png" width="320" /></a> <span lang="fr"><br /><i><span title="Click for alternate translations">«</span><span title="Click for alternate translations"> Nous avons transformé</span> <span title="Click for alternate translations">notre portefeuille clients et</span> <span title="Click for alternate translations">activement</span> <span title="Click for alternate translations">apporté</span> <span title="Click for alternate translations">à l'</span><span title="Click for alternate translations">entreprise beaucoup</span> <span title="Click for alternate translations">de structure et de nouveaux secteurs d'activité</span>. </i></span><span lang="fr"><i><span title="Click for alternate translations">Bertelsmann</span> <span title="Click for alternate translations">est maintenant rentable</span> <span title="Click for alternate translations">et stratégiquement</span><span title="Click for alternate translations"> bien placé</span> <span title="Click for alternate translations">pour aider à façonner</span> <span title="Click for alternate translations">l'avenir des médias</span> <span title="Click for alternate translations">et des services dans</span> <span title="Click for alternate translations">l'ère du numérique</span> <span title="Click for alternate translations">avec une</span><span title="Click for alternate translations"> position de leader</span></i><span title="Click for alternate translations">" a déclaré</span> <span title="Click for alternate translations">Hartmut Ostrowski</span><span title="Click for alternate translations">, PDG</span> <span title="Click for alternate translations">de Bertelsmann. </span></span><br /><br /><a href="http://3.bp.blogspot.com/-AsD0aW4xKao/TihmWHvrhDI/AAAAAAAADac/8oNySao0JyY/s1600/Image+12.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-AsD0aW4xKao/TihmWHvrhDI/AAAAAAAADac/8oNySao0JyY/s1600/Image+12.png" /></a><span lang="fr"><span title="">Le nouveau logotype souhaite renvoyer à un look plus classique inspirant la confiance des clients. Il transmet également une notion d'affirmation sans grande nécessite de superflu pour exister comme tel. <br />La forme globale de l'identité visuelle reste la même. Les codes colorimétriques, également. Cependant la présence du orange par le biais du trait à l'effet "rapide" est supprimée. "Media worldwide" s'efface. La typographie à empattements est remplacée pour une typo bâton et graissée. Un petit jeu subtil sur le "s" est à noter, il semble pencher. </span></span><span lang="fr"><span title="Click for alternate translations"> </span></span><br /><span lang="fr"><span title="Click for alternate translations">Enfin, voici les trois couleurs de la nouvelle charte graphique de Bertelsmann :</span></span><span lang="fr"><span title="Click for alternate translations"></span></span><br /><a href="http://4.bp.blogspot.com/-lBKHOcb94c4/TihmUUZJnYI/AAAAAAAADaU/Dl92l0q8_mU/s1600/Image+14.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="103" src="http://4.bp.blogspot.com/-lBKHOcb94c4/TihmUUZJnYI/AAAAAAAADaU/Dl92l0q8_mU/s320/Image+14.png" width="320" /></a><span lang="fr"><span title="Click for alternate translations"><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-XVjiJ2d5-RA/TihmweJ6cKI/AAAAAAAADao/P2isCPsMKY4/s1600/bertelsmann-aussenschild-guetersloh.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://1.bp.blogspot.com/-mJ2Qc2B3m34/TihmtAGqeYI/AAAAAAAADag/oyB-Bw7HJDs/s1600/Image+15.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-mJ2Qc2B3m34/TihmtAGqeYI/AAAAAAAADag/oyB-Bw7HJDs/s1600/Image+15.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="235" src="http://1.bp.blogspot.com/-mJ2Qc2B3m34/TihmtAGqeYI/AAAAAAAADag/oyB-Bw7HJDs/s320/Image+15.png" width="320" /></a></div><a href="http://1.bp.blogspot.com/-XVjiJ2d5-RA/TihmweJ6cKI/AAAAAAAADao/P2isCPsMKY4/s1600/bertelsmann-aussenschild-guetersloh.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="212" src="http://1.bp.blogspot.com/-XVjiJ2d5-RA/TihmweJ6cKI/AAAAAAAADao/P2isCPsMKY4/s320/bertelsmann-aussenschild-guetersloh.jpg" width="320" /></a><br /><span lang="fr"><span title="Click for alternate translations"><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-FQAfuwkiNv4/TihmviZzrsI/AAAAAAAADak/9QPFa2Yr7Oo/s1600/08_Branding_Berlin_1_orig.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://1.bp.blogspot.com/-FQAfuwkiNv4/TihmviZzrsI/AAAAAAAADak/9QPFa2Yr7Oo/s320/08_Branding_Berlin_1_orig.jpg" width="320" /></a></div>  <br /><span lang="fr"><span title="Click for alternate translations"><br /></span></span><br /><span lang="fr"><span title="Click for alternate translations"><br /></span></span><br /><span lang="fr"><span title="Click for alternate translations"><br /></span></span><br /><span lang="fr"><span title="Click for alternate translations"><br /></span></span><br /><span lang="fr"><span title="Click for alternate translations"><br /></span></span><br /><span lang="fr"><span title="Click for alternate translations"><br /></span></span><br /><span lang="fr"><span title="Click for alternate translations"><br /></span></span>]]></content:encoded>
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		<wp:post_id>334</wp:post_id>
		<wp:post_date><![CDATA[2011-07-22 00:02:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509183635;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1484;}i:1;a:1:{s:2:"id";i:227;}i:2;a:1:{s:2:"id";i:2703;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>983</wp:comment_id>
			<wp:comment_author><![CDATA[Bek]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://bek.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-22 18:24:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-22 16:24:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Enfin un peu de simplicité !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>La fusion de Apsylis et Mfp Soft</title>
		<link>http://yannickbourenane.com/preprod/2011/07/21/la-fusion-de-apsylis-et-mfp-soft/</link>
		<pubDate>Wed, 20 Jul 2011 22:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-fusion-de-apsylis-et-mfp-soft/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-3Iyf_PHmPXU/Th2R-grntpI/AAAAAAAADUM/V5TlQaPxgH8/s1600/everwin_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-3Iyf_PHmPXU/Th2R-grntpI/AAAAAAAADUM/V5TlQaPxgH8/s400/everwin_logo.jpg" width="400" /></a></div><br />Suite au rapprochement des éditeurs MFP Soft et Apsylis en janvier dernier, le groupe annonce sa fusion et son changement de nom afin de devenir <a href="http://www.everwin.fr/">Everwin</a>. Un nouveau logo et une nouvelle signature accompagnent la nouvelle stratégie de l'entreprise. <br /><a name='more'></a><br /><a href="http://www.everwin.fr/">Everwin</a> est un éditeur de progiciels. Ce terme un peu étrange est la contraction de "produit" et de "logiciel". <br />La marque édite des logiciels standardisés prévus pour différents corps de métiers. Aujourd'hui la société c'est 7 millions d'euros de chiffre d'affaire, 1500 clients, 40 000 utilisateurs, 8 agences régionales et plus de 15 ans d'existence.<br /><br /><i>"Le choix du nom reflète notre volonté d'accompagner chacun de nos clients vers la réussite de son projet, connaissant bien ses attentes et ses contraintes et en proposant les méthodologies, les outils et les compétences nécessaires pour y parvenir. Le choix du logo en rondeur, proche du yin et du yang, montre que nous privilégions toujours l'humain et la coopération pour réussir ensemble."</i><br /><i><br /></i><br />Ce nouveau nom permet d'accompagner la stratégie d'<a href="http://www.everwin.fr/">Everwin</a> en France et à l'international et conclut un processus de rapprochement commencé il y'a deux ans. La présentation officielle de celui-ci aura lieu à l'occasion du <a href="http://www.salons-solutions.com/">Salon Solutions</a> de 2011 qui se déroulera au CNIT à Paris. <br />Rien n'est gardé des deux anciennes entités. La sonorité de la marque n'est plus la même et graphiquement elle est désormais sortie de son code colorimétrique, à savoir le bleu.<br />Le choix du vert et de la sphère renvoi à une notion plus écologique et propre. Une nouvelle signature " Solutions de gestion d'affaires" est apportée à la marque. Le nom apparaît en bas de casse dans les tons gris. <br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-n8KTLHKz5v4/Th2YAq-bmII/AAAAAAAADUQ/hgDtt4Y0A9U/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://2.bp.blogspot.com/-n8KTLHKz5v4/Th2YAq-bmII/AAAAAAAADUQ/hgDtt4Y0A9U/s400/Image+4.png" width="400" /></a></div><br /><br /><i><br /></i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>335</wp:post_id>
		<wp:post_date><![CDATA[2011-07-21 00:10:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-20 22:10:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-fusion-de-apsylis-et-mfp-soft]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510607174;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:800;}i:1;a:1:{s:2:"id";i:1058;}i:2;a:1:{s:2:"id";i:3021;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>992</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-08-05 17:46:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-05 15:46:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comme, Sony Eriksson, eveerwin a opté pour la pastille de lavage bien consensuelle (3D bien sûr ! ca fait plus techno)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Atos ou A to S ?</title>
		<link>http://yannickbourenane.com/preprod/2011/07/20/atos-ou-a-to-s/</link>
		<pubDate>Tue, 19 Jul 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/atos-ou-a-to-s/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-jOwQu9TJHmY/TiPwuVSVuLI/AAAAAAAADZw/9JDY60Tn_78/s1600/AtoS_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-jOwQu9TJHmY/TiPwuVSVuLI/AAAAAAAADZw/9JDY60Tn_78/s400/AtoS_logo.jpg" width="400" /></a></div><br /><span lang="fr"><span title="">Le 1er juillet 2011 la société internationale de services informatiques</span></span><span lang="fr"><span title=""><a href="http://fr.atos.net/fr-fr/">, Atos Origin,</a></span></span><span lang="fr"><span title=""><a href="http://www.siemens.com/entry/cc/en/"></a> annonçait avoir finalisé la transaction </span></span><span lang="fr"><span title="">symbole de l'acquisition de Siemens IT Solutions et Services GmbH afin de devenir Atos. Be Dandy vous présente l'identité visuelle qui en est née. </span></span><br /><a name='more'></a><span lang="fr"><span title=""> </span></span><br /><span lang="fr"><span title=""><a href="http://fr.atos.net/fr-fr/">Atos</a> a été formé en 2000, la même année il est devenu Atos Origin. Aujourd'hui avec plus de 78 500 collaborateurs dans 42 pays <a href="http://fr.atos.net/fr-fr/">Atos</a> donne naissance à une nouvelle entreprise dont le chiffre d'affaire pour 2010 était de 8,7 milliards d'euros. </span></span><br /><a href="http://fr.atos.net/fr-fr/">Atos</a> délivre les technologies qui accélèrent le développement de ses clients et les aide à réaliser leur vision de l’entreprise du futur. <a href="http://fr.atos.net/fr-fr/">Atos</a> est le partenaire informatique mondial des Jeux Olympiques. Le Groupe est coté sur le marché Eurolist de Paris et exerce ses activités sous les noms d’Atos, Atos Consulting, Atos Worldline et Atos WorldGrid.<br /><br />En ce qui concerne l'identité visuelle de la marque, le symbole du poisson est supprimé. Les codes colorimétriques du magenta et du bleu turquoise sont supprimés pour un bleu foncé. Désormais le nom de la marque se lit comme "A" To "S". Le "o" de "to" formé d'une typographie manuscrite rappelle la forme d'un œil.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-rbQDhj1i-zI/TiP1dCiSGxI/AAAAAAAADZ8/IQz2MCcwWwE/s1600/atos_logo_detail.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://2.bp.blogspot.com/-CuwwEN7N6_Y/TiP1eDt8s_I/AAAAAAAADaA/Pgk_t3EcUSk/s1600/atos_logo_sub.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://2.bp.blogspot.com/-iHT9DjtlRh0/TiP1bRjNN3I/AAAAAAAADZ0/Fs9Lt-LktRM/s1600/atos_billboard.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://2.bp.blogspot.com/-CuwwEN7N6_Y/TiP1eDt8s_I/AAAAAAAADaA/Pgk_t3EcUSk/s1600/atos_logo_sub.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="257" src="http://2.bp.blogspot.com/-CuwwEN7N6_Y/TiP1eDt8s_I/AAAAAAAADaA/Pgk_t3EcUSk/s400/atos_logo_sub.gif" width="400" /></a><a href="http://1.bp.blogspot.com/-rbQDhj1i-zI/TiP1dCiSGxI/AAAAAAAADZ8/IQz2MCcwWwE/s1600/atos_logo_detail.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="171" src="http://1.bp.blogspot.com/-rbQDhj1i-zI/TiP1dCiSGxI/AAAAAAAADZ8/IQz2MCcwWwE/s400/atos_logo_detail.gif" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-CoWX7csWyBM/TiP1cPtdxCI/AAAAAAAADZ4/GgGRilX9MyE/s1600/atos_brand_video.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://2.bp.blogspot.com/-iHT9DjtlRh0/TiP1bRjNN3I/AAAAAAAADZ0/Fs9Lt-LktRM/s1600/atos_billboard.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="282" src="http://2.bp.blogspot.com/-iHT9DjtlRh0/TiP1bRjNN3I/AAAAAAAADZ0/Fs9Lt-LktRM/s400/atos_billboard.jpg" width="400" /></a><a href="http://2.bp.blogspot.com/-CoWX7csWyBM/TiP1cPtdxCI/AAAAAAAADZ4/GgGRilX9MyE/s1600/atos_brand_video.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="212" src="http://2.bp.blogspot.com/-CoWX7csWyBM/TiP1cPtdxCI/AAAAAAAADZ4/GgGRilX9MyE/s400/atos_brand_video.jpg" width="400" /></a></div><br /><br /><br /><br /><div><div aria-pressed="false" role="button" style="-moz-user-select: none; display: none;"><span></span><span>Écouter</span></div><div aria-pressed="false" role="button" style="-moz-user-select: none; display: none;"><span></span><span>Lire phonétiquement</span></div></div><span style="color: red;"></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>336</wp:post_id>
		<wp:post_date><![CDATA[2011-07-20 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-19 22:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/8738117340467990091]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510602359;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9922;}i:1;a:1:{s:2:"id";i:14264;}i:2;a:1:{s:2:"id";i:191;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>978</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas Bouillot]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-19 19:00:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-19 17:00:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Logo réalisé par Publicis Royalties. Et Being pour la communication. <br /><br />Un beau progrès, mais j'ai un tout petit peu de mal avec le fait qu'il empiète sur le territoire de marque d'IBM, avec sa typo mécane proche de l'ITC Lubalin]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>979</wp:comment_id>
			<wp:comment_author><![CDATA[Aurélie Durieux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-19 22:30:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-19 20:30:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La réalisation me semble malicieuse et l'exécution très belle mais personnellement mon problème porte plutôt sur l'incursion de la temporalité en racontant visuellement la fusion des deux entités. Pour moi, un logo doit être durable, hors du temps, et non pas transitoire]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>993</wp:comment_id>
			<wp:comment_author><![CDATA[Guillaume Krystlik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15785305489136359419</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-08-05 17:52:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-05 15:52:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[D'accord avec les deux, surtout que leur typo essaye de rivaliser avec IBM mais c'est bien raté ! elle est dégueulasse (surtout traitée en défonce avec une ombre portée bien ringardos sur la derniere image)<br /><br />Enfin je trouve les lettres du logo très mal dessinées : un A qui est le seul à être entièrement serif, et un S juste mal dessiné.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Cofinoga officialise son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/07/19/cofinoga-officialise-son-nouveau-logo/</link>
		<pubDate>Mon, 18 Jul 2011 22:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/cofinoga-officialise-son-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-yIneGesr0-g/TiP7uJ3ttMI/AAAAAAAADaE/DqfU5Y3VL6U/s1600/Cofinoga_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-yIneGesr0-g/TiP7uJ3ttMI/AAAAAAAADaE/DqfU5Y3VL6U/s400/Cofinoga_logo.jpg" width="400" /></a></div><br />En février 2011 Be Dandy vous annonçait le<a href="http://logo-bedandy.blogspot.com/2011/02/cofinoga-nouveau-logo.html"> changement de logo</a> de la société de crédit à la consommation <a href="http://www.cofinoga.fr/">Cofinoga</a>. Depuis le début du mois ce changement est officiel. Une signature y a été apportée. <br /><a name='more'></a>L'agence BETC Design a réalisé la nouvelle identité visuelle du groupe. Christophe Pradère, PDG de BETC Design explique :<br /><br /><i>" Nous avons compris que <a href="http://www.cofinoga.fr/">Cofinoga</a> ne devait plus simplement être un outil de crédit, mais une véritable marque, symbole de la qualité de ses services et de sa position de challenger sur le marché."</i><br /><br />Le but est de détacher la marque de ses concurrents en lui offrant des couleurs singulières, à savoir le  rose et le violet. La signature "Tout simplement, le crédit qui vous va" est apportée au bloc marque.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-47P2L266giE/TiP9pRFU_rI/AAAAAAAADaI/CDxuNysMIkU/s1600/Visuel+Cofinoga.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="261" src="http://3.bp.blogspot.com/-47P2L266giE/TiP9pRFU_rI/AAAAAAAADaI/CDxuNysMIkU/s400/Visuel+Cofinoga.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-rwzF7J1C9gk/TiP-D0PcF2I/AAAAAAAADaM/fBd1Z63IJ1A/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="272" src="http://3.bp.blogspot.com/-rwzF7J1C9gk/TiP-D0PcF2I/AAAAAAAADaM/fBd1Z63IJ1A/s400/Image+4.png" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>337</wp:post_id>
		<wp:post_date><![CDATA[2011-07-19 00:10:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-18 22:10:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>982</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-22 00:54:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-21 22:54:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tiens. Un rapprochement avec CrediGo ? http://www.credit-go.fr/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>La nouvelle identité visuelle de l&#039;Inria</title>
		<link>http://yannickbourenane.com/preprod/2011/07/18/la-nouvelle-identite-visuelle-de-linria/</link>
		<pubDate>Sun, 17 Jul 2011 22:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-bvmwNkXOkDw/Th204IcIaEI/AAAAAAAADUY/YhgxONXg9-g/s1600/Inria_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-bvmwNkXOkDw/Th204IcIaEI/AAAAAAAADUY/YhgxONXg9-g/s400/Inria_logo.jpg" width="400" /></a></div><br />L'Institut National de Recherche en Informatique et en Automatique<span>, l</span>'<a href="http://www.inria.fr/">Inria</a>, a décidé de changer son identité visuelle et de s'offrir une nouvelle signature. <br /><a name='more'></a>L'<a href="http://www.inria.fr/">Inria</a> a été crée en 1972 par Michel Laudet. Il a pour vocation d'œuvrer dans le cercle restreint des instituts de recherche faisant autorité au niveau mondial dans le domaine des sciences du numérique. Ses chercheurs inventent les technologies numériques de demain, en allant de la recherche fondamentale au développement technologique et au transfert industriel. Moteur du développement économique, ces technologies numériques, souvent invisibles, tendent à simplifier le quotidien de notre société.<br /><br />Laurent Stencel, directeur de la communication explique :<br /><br /><i>"Nous souhaitons également nous positionner comme un référent sur toutes les questions qui concernent la place du numérique dans la société. Pour atteindre cet objectif, nous avons collaboré avec Dragon Rouge,  afin de donner une meilleure lisibilité de nos activités de recherche et une meilleure visibilité de notre institut. »</i><br /><br />Afin de s'adapter à l'environnement dynamique, complexe et en forte mutation l'<a href="http://www.inria.fr/">Inria</a> a choisi de se renouveler pour aller vers un fonctionnement et une communication plus claire et plus efficace. C'est de cette logique que leur signature serait née.<i> </i><br />La nouvelle identité visuelle a été révélée le 7 Juillet 2011 dans les huit centres de recherche de l'Inria. <br /><br />Le logotype est changé en profondeur. L'esprit graphique du précédent est supprimé pour s'orienter vers des teintes plus chaudes. La typographie à empattements évolue pour une typo manuscrite en minuscules avec une accentuation sur le "a".<br />Le symbole violet disparait et c'est un logotype sans symbole qui nous est proposé. La signature "Inventeurs du monde numérique" est apportée au bloc marque. <br />Voici un logo qui, visuellement, semble ne pas correspondre au domaine de la recherche mais plutôt à celui des cosmétiques.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-CfdAWjQq_9E/Th23wqH8eeI/AAAAAAAADUc/rYKGmrTiIMQ/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="307" src="http://2.bp.blogspot.com/-CfdAWjQq_9E/Th23wqH8eeI/AAAAAAAADUc/rYKGmrTiIMQ/s400/Image+2.png" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>338</wp:post_id>
		<wp:post_date><![CDATA[2011-07-18 00:10:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-17 22:10:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-nouvelle-identite-visuelle-de-linria]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>974</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-18 12:00:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-18 10:00:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tiens donc, Dragon Rouge... ca m'étonne pas, une script pourrie avec un dégradé pourri <br /><br />bravo Dragon Rouge]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>[World food &amp; bars] Identité du Teplitzky&#039;s à Atlantic City</title>
		<link>http://yannickbourenane.com/preprod/2011/07/16/world-food-bars-identite-du-teplitzkys-a-atlantic-city/</link>
		<pubDate>Sat, 16 Jul 2011 18:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-tJ3gD1JzyqQ/TiHR9LVI5XI/AAAAAAAADZo/1998VxIOFpw/s1600/Teplitzkys_Logotype_2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://4.bp.blogspot.com/-tJ3gD1JzyqQ/TiHR9LVI5XI/AAAAAAAADZo/1998VxIOFpw/s400/Teplitzkys_Logotype_2.jpg" width="400" /></a></div><br /> [World food & bars] Identité du Teplitzky's à Atlantic City by Steven Jockish<br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-lg6gss9RpH8/TiHR6r8Zn5I/AAAAAAAADZQ/JToJSqowNcc/s1600/Teplitzkys_AllDayDetail_3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://1.bp.blogspot.com/-lg6gss9RpH8/TiHR6r8Zn5I/AAAAAAAADZQ/JToJSqowNcc/s400/Teplitzkys_AllDayDetail_3.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-FmtrPQ4QuhM/TiHR7OmUgPI/AAAAAAAADZU/B1YMyPk01Ko/s1600/Teplitzkys_AllDayGROUP_3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://1.bp.blogspot.com/-FmtrPQ4QuhM/TiHR7OmUgPI/AAAAAAAADZU/B1YMyPk01Ko/s400/Teplitzkys_AllDayGROUP_3.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-9luWQ-w7-f0/TiHR71Wy6EI/AAAAAAAADZY/DoUNRaY7pko/s1600/Teplitzkys_BreakfastDetail_2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://3.bp.blogspot.com/-9luWQ-w7-f0/TiHR71Wy6EI/AAAAAAAADZY/DoUNRaY7pko/s400/Teplitzkys_BreakfastDetail_2.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-3z3BZR8A228/TiHR8fW4P7I/AAAAAAAADZc/hOUPpJoqCwU/s1600/Teplitzkys_BreakfastGROUP_3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://2.bp.blogspot.com/-3z3BZR8A228/TiHR8fW4P7I/AAAAAAAADZc/hOUPpJoqCwU/s400/Teplitzkys_BreakfastGROUP_3.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-kK3c3qdMHz4/TiHR8kZmA2I/AAAAAAAADZg/Q9ejItteKh0/s1600/Teplitzkys_DessertDrinksGROUP_3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://1.bp.blogspot.com/-kK3c3qdMHz4/TiHR8kZmA2I/AAAAAAAADZg/Q9ejItteKh0/s400/Teplitzkys_DessertDrinksGROUP_3.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-tYW8sIwEaGc/TiHR86w-juI/AAAAAAAADZk/kVzEFK0SDy8/s1600/Teplitzkys_LateNightGROUP_3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://2.bp.blogspot.com/-tYW8sIwEaGc/TiHR86w-juI/AAAAAAAADZk/kVzEFK0SDy8/s400/Teplitzkys_LateNightGROUP_3.jpg" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-H4Z8FgFxpw0/TiHR9hEAjSI/AAAAAAAADZs/vFmkaJnl6cM/s1600/TeplitzkysBizCardPostcard_2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://1.bp.blogspot.com/-H4Z8FgFxpw0/TiHR9hEAjSI/AAAAAAAADZs/vFmkaJnl6cM/s400/TeplitzkysBizCardPostcard_2.jpg" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>339</wp:post_id>
		<wp:post_date><![CDATA[2011-07-16 20:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-16 18:02:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[world-food-bars-identite-du-teplitzkys-a-atlantic-city]]></wp:post_name>
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		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>[World food &amp; bars] Identité du Stellina à NYC</title>
		<link>http://yannickbourenane.com/preprod/2011/07/16/world-food-bars-identite-du-stellina-a-nyc/</link>
		<pubDate>Sat, 16 Jul 2011 17:55:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"> <a href="http://2.bp.blogspot.com/-1LY0xdm66wA/TiHPvEvEWtI/AAAAAAAADZI/Try9-IxQs5M/s1600/StellinaLogo_01c_640.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://2.bp.blogspot.com/-1LY0xdm66wA/TiHPvEvEWtI/AAAAAAAADZI/Try9-IxQs5M/s400/StellinaLogo_01c_640.jpg" width="400" /></a></div><div style="clear: both; text-align: left;"> [World food & bars] Identité du Stellina à NYC by Anchalee</div><div style="clear: both; text-align: center;"></div><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-bslPNqW-bTA/TiHPsECKyWI/AAAAAAAADYs/fGP69y7Kzbk/s1600/Stellina_Cards+Emma.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://2.bp.blogspot.com/-bslPNqW-bTA/TiHPsECKyWI/AAAAAAAADYs/fGP69y7Kzbk/s400/Stellina_Cards+Emma.jpg" width="400" /> </a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-hYcz_dwvVc8/TiHPsriPq3I/AAAAAAAADYw/CtcrSeDatmQ/s1600/Stellina_StoreFront_01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="222" src="http://2.bp.blogspot.com/-hYcz_dwvVc8/TiHPsriPq3I/AAAAAAAADYw/CtcrSeDatmQ/s320/Stellina_StoreFront_01.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://www.blogger.com/post-create.g?blogID=6679161551859023621" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" style="cursor: move;" xmlns="http://www.w3.org/1999/xhtml" /></a><a href="http://4.bp.blogspot.com/-Ao3PAHu4mtc/TiHPtF4B5oI/AAAAAAAADY0/yWauhai34J4/s1600/Stellina_StoreFront_02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-Ao3PAHu4mtc/TiHPtF4B5oI/AAAAAAAADY0/yWauhai34J4/s320/Stellina_StoreFront_02.jpg" width="295" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-B7F9oHcEW9A/TiHPtbsITsI/AAAAAAAADY4/C72OrE5ZDZ0/s1600/Stellina_StoreFront_03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://1.bp.blogspot.com/-B7F9oHcEW9A/TiHPtbsITsI/AAAAAAAADY4/C72OrE5ZDZ0/s320/Stellina_StoreFront_03.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Ny6zECbTRe4/TiHPuPUnvKI/AAAAAAAADY8/b0egMZfGT0E/s1600/StellinaBagCupMenu_01c_640.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://1.bp.blogspot.com/-Ny6zECbTRe4/TiHPuPUnvKI/AAAAAAAADY8/b0egMZfGT0E/s320/StellinaBagCupMenu_01c_640.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-6EOEYMK5sA8/TiHPua2bHiI/AAAAAAAADZA/vwktmeTOV1Y/s1600/StellinaGrissiniBox_01_640.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-6EOEYMK5sA8/TiHPua2bHiI/AAAAAAAADZA/vwktmeTOV1Y/s320/StellinaGrissiniBox_01_640.jpg" width="274" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-jyH8WIXwhKw/TiHPurr0hiI/AAAAAAAADZE/9inzjFEkPzA/s1600/StellinaGrissiniBox_02_640.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://3.bp.blogspot.com/-jyH8WIXwhKw/TiHPurr0hiI/AAAAAAAADZE/9inzjFEkPzA/s320/StellinaGrissiniBox_02_640.jpg" width="320" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-oN7gg7PJqac/TiHPvdfF8wI/AAAAAAAADZM/HqHWQ6KciLU/s1600/StellinaWeb_01a_640.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="177" src="http://1.bp.blogspot.com/-oN7gg7PJqac/TiHPvdfF8wI/AAAAAAAADZM/HqHWQ6KciLU/s320/StellinaWeb_01a_640.jpg" width="320" /></a></div>]]></content:encoded>
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		<wp:post_id>340</wp:post_id>
		<wp:post_date><![CDATA[2011-07-16 19:55:00]]></wp:post_date>
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		<title>[World food &amp; bars] Identité du Oak 63 à Kansas City</title>
		<link>http://yannickbourenane.com/preprod/2011/07/16/world-food-bars-identite-du-oak-63-a-kansas-city/</link>
		<pubDate>Sat, 16 Jul 2011 17:42:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-_CL2ZSKqEsk/TiHNP3J7S6I/AAAAAAAADYY/G4m3Dr1vrfk/s1600/nathaniel_cooper_01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://3.bp.blogspot.com/-_CL2ZSKqEsk/TiHNP3J7S6I/AAAAAAAADYY/G4m3Dr1vrfk/s400/nathaniel_cooper_01.jpg" width="400" /></a></div><br />[World food & bars] Identité du Oak 63 à Kansas City by Nathaniel Cooper <br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-WQdBq-FeiLc/TiHNQMd15wI/AAAAAAAADYc/K9ALJSv7LLw/s1600/nathaniel_cooper_02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://3.bp.blogspot.com/-WQdBq-FeiLc/TiHNQMd15wI/AAAAAAAADYc/K9ALJSv7LLw/s320/nathaniel_cooper_02.jpg" width="320" /></a><a href="http://1.bp.blogspot.com/-1Q6-cG6j7RM/TiHNNQ1yxQI/AAAAAAAADYU/0OO7OxiZFP8/s1600/0ak2_1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://1.bp.blogspot.com/-1Q6-cG6j7RM/TiHNNQ1yxQI/AAAAAAAADYU/0OO7OxiZFP8/s320/0ak2_1.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-FC2nuC6yP7s/TiHNREDZGCI/AAAAAAAADYg/5YU5sWH2_Lg/s1600/nathaniel_cooper_03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://3.bp.blogspot.com/-FC2nuC6yP7s/TiHNREDZGCI/AAAAAAAADYg/5YU5sWH2_Lg/s320/nathaniel_cooper_03.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-BJ7Q_ABEqJg/TiHNRZvzN-I/AAAAAAAADYk/vB3dYdwu5kw/s1600/nathaniel_cooper_04.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="237" src="http://3.bp.blogspot.com/-BJ7Q_ABEqJg/TiHNRZvzN-I/AAAAAAAADYk/vB3dYdwu5kw/s320/nathaniel_cooper_04.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Bbq_jG5uK0o/TiHNR9EK9mI/AAAAAAAADYo/lc2fH3PB1kk/s1600/OakSite.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="288" src="http://4.bp.blogspot.com/-Bbq_jG5uK0o/TiHNR9EK9mI/AAAAAAAADYo/lc2fH3PB1kk/s320/OakSite.png" width="320" /></a></div>]]></content:encoded>
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		<wp:post_id>341</wp:post_id>
		<wp:post_date><![CDATA[2011-07-16 19:42:00]]></wp:post_date>
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		<title>[World food &amp; bars] Identité du Pepper</title>
		<link>http://yannickbourenane.com/preprod/2011/07/16/world-food-bars-identite-du-pepper/</link>
		<pubDate>Sat, 16 Jul 2011 17:37:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-x308e5GMezw/TiHL6XVea4I/AAAAAAAADYQ/mZX32r3yqs0/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.33.34.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="323" src="http://3.bp.blogspot.com/-x308e5GMezw/TiHL6XVea4I/AAAAAAAADYQ/mZX32r3yqs0/s400/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.33.34.png" width="400" /> </a></div><div style="clear: both; text-align: left;">[World food & bars] Identité du Pepper by Menosunocerouno</div><div style="clear: both; text-align: left;"></div><a name='more'></a><br /><div style="clear: both; text-align: center;"> </div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-RNvtay70Y5w/TiHL3r3PccI/AAAAAAAADX4/A68N9KnvRr4/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.32.34.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="271" src="http://4.bp.blogspot.com/-RNvtay70Y5w/TiHL3r3PccI/AAAAAAAADX4/A68N9KnvRr4/s400/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.32.34.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-av4klCTtx50/TiHL4CjbwrI/AAAAAAAADX8/uVzNMmdho2Q/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.32.46.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="243" src="http://3.bp.blogspot.com/-av4klCTtx50/TiHL4CjbwrI/AAAAAAAADX8/uVzNMmdho2Q/s320/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.32.46.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-N_2_ufv1Zm4/TiHL4sVATpI/AAAAAAAADYA/-aPZZQBK6lg/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.32.55.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="244" src="http://3.bp.blogspot.com/-N_2_ufv1Zm4/TiHL4sVATpI/AAAAAAAADYA/-aPZZQBK6lg/s320/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.32.55.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-_RHJiDRu8FM/TiHL4zK5KgI/AAAAAAAADYE/P4nX0Xdvaug/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.33.06.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="250" src="http://1.bp.blogspot.com/-_RHJiDRu8FM/TiHL4zK5KgI/AAAAAAAADYE/P4nX0Xdvaug/s320/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.33.06.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-wKnT_Zt0JCU/TiHL5VgGsmI/AAAAAAAADYI/y5dvV6ICPXM/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.33.15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="189" src="http://2.bp.blogspot.com/-wKnT_Zt0JCU/TiHL5VgGsmI/AAAAAAAADYI/y5dvV6ICPXM/s320/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.33.15.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-F5-djHhyDS4/TiHL56wfC8I/AAAAAAAADYM/t42LYPMLX68/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.33.23.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="253" src="http://4.bp.blogspot.com/-F5-djHhyDS4/TiHL56wfC8I/AAAAAAAADYM/t42LYPMLX68/s320/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-07-16+%25C3%25A0+19.33.23.png" width="320" /></a></div>]]></content:encoded>
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		<wp:post_id>342</wp:post_id>
		<wp:post_date><![CDATA[2011-07-16 19:37:00]]></wp:post_date>
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		<title>[World food &amp; bars] Identité du Café 4 au Mineral Point</title>
		<link>http://yannickbourenane.com/preprod/2011/07/16/world-food-bars-identite-du-cafe-4-au-mineral-point/</link>
		<pubDate>Sat, 16 Jul 2011 17:22:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ZGQ5Vo1iZ-c/TiHIq4ABzdI/AAAAAAAADXo/e35KzV9L_cg/s1600/cafe4_01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="268" src="http://1.bp.blogspot.com/-ZGQ5Vo1iZ-c/TiHIq4ABzdI/AAAAAAAADXo/e35KzV9L_cg/s320/cafe4_01.jpg" width="320" /> </a></div>[World food & bars] Identité du Café 4 au Mineral Point by Mike Krol<br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-MW0Epvcd27c/TiHIrIvVKaI/AAAAAAAADXs/zAxeki_g7iQ/s1600/cafe4_02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="199" src="http://3.bp.blogspot.com/-MW0Epvcd27c/TiHIrIvVKaI/AAAAAAAADXs/zAxeki_g7iQ/s320/cafe4_02.jpg" width="320" /></a><a href="http://2.bp.blogspot.com/-z1QIW7sjwcc/TiHIr9XQxLI/AAAAAAAADX0/4uw4AqLak-0/s1600/cafe4_04.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="179" src="http://2.bp.blogspot.com/-z1QIW7sjwcc/TiHIr9XQxLI/AAAAAAAADX0/4uw4AqLak-0/s320/cafe4_04.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-AqncQd-hmyM/TiHIreLpeuI/AAAAAAAADXw/-YiX4WGfZyA/s1600/cafe4_03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="199" src="http://1.bp.blogspot.com/-AqncQd-hmyM/TiHIreLpeuI/AAAAAAAADXw/-YiX4WGfZyA/s320/cafe4_03.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-z1QIW7sjwcc/TiHIr9XQxLI/AAAAAAAADX0/4uw4AqLak-0/s1600/cafe4_04.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="179" src="http://2.bp.blogspot.com/-z1QIW7sjwcc/TiHIr9XQxLI/AAAAAAAADX0/4uw4AqLak-0/s320/cafe4_04.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>343</wp:post_id>
		<wp:post_date><![CDATA[2011-07-16 19:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-07-16 17:22:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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		<title>[World food &amp; bars] Identité du Buccaneer à Charleston</title>
		<link>http://yannickbourenane.com/preprod/2011/07/16/world-food-bars-identite-du-buccaneer-a-charleston/</link>
		<pubDate>Sat, 16 Jul 2011 14:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://1.bp.blogspot.com/-IsA8_jVG5MQ/TiGmg_jpuVI/AAAAAAAADXk/xGOcvu3jRko/s1600/13_logobuccaneer.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-IsA8_jVG5MQ/TiGmg_jpuVI/AAAAAAAADXk/xGOcvu3jRko/s400/13_logobuccaneer.jpg" width="387" /> </a></div><div style="clear: both; text-align: left;">[World food & bars] Identité du Buccaneer à Charleston by Alvin Diec</div><a name='more'></a><a href="http://2.bp.blogspot.com/-HsjNW-e0I3I/TiGme1hpjtI/AAAAAAAADXQ/ov2IYtni47s/s1600/13_buccaneer03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="368" src="http://2.bp.blogspot.com/-HsjNW-e0I3I/TiGme1hpjtI/AAAAAAAADXQ/ov2IYtni47s/s400/13_buccaneer03.jpg" width="400" /></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Nf-iQlV796c/TiGmfX4Jf3I/AAAAAAAADXU/i_hXcC7rKWc/s1600/13_buccaneer04.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="368" src="http://3.bp.blogspot.com/-Nf-iQlV796c/TiGmfX4Jf3I/AAAAAAAADXU/i_hXcC7rKWc/s400/13_buccaneer04.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-wSwaOXO3b-E/TiGmfwKSmOI/AAAAAAAADXY/P01QjZjXPP0/s1600/13_buccaneerbuscards.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-wSwaOXO3b-E/TiGmfwKSmOI/AAAAAAAADXY/P01QjZjXPP0/s400/13_buccaneerbuscards.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-LKwczItp6ts/TiGmgOQn1yI/AAAAAAAADXc/lLnCLRfwOdI/s1600/13_buccaneermenu.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="244" src="http://2.bp.blogspot.com/-LKwczItp6ts/TiGmgOQn1yI/AAAAAAAADXc/lLnCLRfwOdI/s320/13_buccaneermenu.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8tkzdbIxdC4/TiGmgvWwWMI/AAAAAAAADXg/e-zER-GPvi4/s1600/13_buccaneerstationery.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-8tkzdbIxdC4/TiGmgvWwWMI/AAAAAAAADXg/e-zER-GPvi4/s320/13_buccaneerstationery.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>344</wp:post_id>
		<wp:post_date><![CDATA[2011-07-16 16:58:00]]></wp:post_date>
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			<wp:comment_id>977</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-19 18:14:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-19 16:14:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ya un air de famille non ?<br />http://www.lookyourstyle.com/wp-content/uploads/2011/06/breitling_logo.png]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>980</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-19 22:31:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-19 20:31:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oh oui comme avec tous les logos blasons/marine, non ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>981</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-07-19 23:06:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-07-19 21:06:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[O_O ! Explique un peu plus ton idée de blason/marine cher anonyme !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<title>Combat de logos</title>
		<link>http://yannickbourenane.com/preprod/2011/09/13/combat-de-logos/</link>
		<pubDate>Tue, 13 Sep 2011 16:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/combat-de-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://2.bp.blogspot.com/-buYODeFVRZk/Tm-CGBn9txI/AAAAAAAADkg/69PbdG1Jlbs/s1600/10c6cb339914b137053169c293499e03.jpg"><img border="0" height="212" src="http://2.bp.blogspot.com/-buYODeFVRZk/Tm-CGBn9txI/AAAAAAAADkg/69PbdG1Jlbs/s320/10c6cb339914b137053169c293499e03.jpg" width="320" /><br /></a><a href="http://3.bp.blogspot.com/-4CUNODTJe2c/Tm-CKdaJwzI/AAAAAAAADkk/suVuuO5Gj_w/s1600/a229f82bdf53405216ebabc07b83aa78.jpg"><img border="0" height="212" src="http://3.bp.blogspot.com/-4CUNODTJe2c/Tm-CKdaJwzI/AAAAAAAADkk/suVuuO5Gj_w/s320/a229f82bdf53405216ebabc07b83aa78.jpg" width="320" /><br />Ils sont concurrents, le roumain </a><a href="http://www.behance.net/stefanasafti">Stefan Asfati</a> les a réuni au cœur de leur identité, au sein de leur logo. Ainsi le logo de Mc Donald est composé des logos de Burger King et vice versa. Les slogans sont également inversés, la distorsion sémantique est assez inatendue. Beau boulot. Voir ceux réalisés avec les logos MAC et WINDOWS, les logos CANON et NIKON etc.<br /><br /><a name='more'></a><br /><div style="color: black;"></div><div style="clear: both; color: black; text-align: center;"><a href="http://1.bp.blogspot.com/-hbwc4rPBcm4/Tm9-ZeUvyEI/AAAAAAAADjs/kyt3p6tUSIg/s1600/29f621a24cbbb257b963cc1c6fb4f14d.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-hbwc4rPBcm4/Tm9-ZeUvyEI/AAAAAAAADjs/kyt3p6tUSIg/s320/29f621a24cbbb257b963cc1c6fb4f14d.jpg" width="226" /></a><a href="http://4.bp.blogspot.com/-lUWFR4acrmU/Tm9-mgyCGgI/AAAAAAAADkU/wTQgvvKpjA8/s1600/de486db59acf92135a6c3a98d4d010d4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-lUWFR4acrmU/Tm9-mgyCGgI/AAAAAAAADkU/wTQgvvKpjA8/s320/de486db59acf92135a6c3a98d4d010d4.jpg" width="226" /></a><a href="http://1.bp.blogspot.com/-QYmc07T2tDc/Tm9-auPU9kI/AAAAAAAADjw/n-MABCMnp5U/s1600/58d6d5828396f1899025824f46648faa.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-QYmc07T2tDc/Tm9-auPU9kI/AAAAAAAADjw/n-MABCMnp5U/s320/58d6d5828396f1899025824f46648faa.jpg" width="226" /></a><a href="http://1.bp.blogspot.com/-KHf6bu-BQEs/Tm9-gLSjGVI/AAAAAAAADkA/M6XChyN2zRc/s1600/a57cdcaac31cd53beb5cd3ece1be30b6.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-KHf6bu-BQEs/Tm9-gLSjGVI/AAAAAAAADkA/M6XChyN2zRc/s320/a57cdcaac31cd53beb5cd3ece1be30b6.jpg" width="226" /></a></div><div style="clear: both; color: black; text-align: center;"></div><div style="color: black;"><br /></div><br /><div style="clear: both; color: black; text-align: center;"><a href="http://3.bp.blogspot.com/-7NTZNY-sOg4/Tm9-dq2BfgI/AAAAAAAADj4/m2T13QUk_Yw/s1600/96606c435741aa099dd835f008d5f5cf.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-7NTZNY-sOg4/Tm9-dq2BfgI/AAAAAAAADj4/m2T13QUk_Yw/s320/96606c435741aa099dd835f008d5f5cf.jpg" width="225" /></a><a href="http://2.bp.blogspot.com/-wISCzU-LMb8/Tm9-bwS3CmI/AAAAAAAADj0/OkmL6vYIyus/s1600/193d3ee273b3267421e61acd73632594.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-wISCzU-LMb8/Tm9-bwS3CmI/AAAAAAAADj0/OkmL6vYIyus/s320/193d3ee273b3267421e61acd73632594.jpg" width="226" /></a></div><div style="color: black;"><br /></div><div style="color: black;"><br /></div><div style="clear: both; color: black; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-zoXdt3ZHtEI/Tm9-jBzpngI/AAAAAAAADkI/8icExaHlvE0/s1600/c4f688d027577746c077617cae1d9ed7.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-zoXdt3ZHtEI/Tm9-jBzpngI/AAAAAAAADkI/8icExaHlvE0/s320/c4f688d027577746c077617cae1d9ed7.jpg" width="226" /></a><a href="http://1.bp.blogspot.com/-4tz_RzUlELs/Tm9-fBfE96I/AAAAAAAADj8/9sLOuMwJfFM/s1600/348633367df889f1944685b2b35968c9.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-4tz_RzUlELs/Tm9-fBfE96I/AAAAAAAADj8/9sLOuMwJfFM/s320/348633367df889f1944685b2b35968c9.jpg" width="226" /></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-KHGgzTgcz24/Tm9-o0VWjZI/AAAAAAAADkc/Coss-YbdrQg/s1600/f7b8e2db8100743ded88d3dadc05e7ef.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-KHGgzTgcz24/Tm9-o0VWjZI/AAAAAAAADkc/Coss-YbdrQg/s320/f7b8e2db8100743ded88d3dadc05e7ef.jpg" width="226" /></a></div><a href="http://4.bp.blogspot.com/-FGHJTwJgOaM/Tm9-lGdBf8I/AAAAAAAADkQ/wfHG4mZLPbE/s1600/d40d64d883d7423ed3de810e0d54f346.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-FGHJTwJgOaM/Tm9-lGdBf8I/AAAAAAAADkQ/wfHG4mZLPbE/s320/d40d64d883d7423ed3de810e0d54f346.jpg" width="226" /></a><br /><a href="http://4.bp.blogspot.com/-FGHJTwJgOaM/Tm9-lGdBf8I/AAAAAAAADkQ/wfHG4mZLPbE/s1600/d40d64d883d7423ed3de810e0d54f346.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"> </a><a href="http://4.bp.blogspot.com/-FGHJTwJgOaM/Tm9-lGdBf8I/AAAAAAAADkQ/wfHG4mZLPbE/s1600/d40d64d883d7423ed3de810e0d54f346.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"> </a><a href="http://4.bp.blogspot.com/-FGHJTwJgOaM/Tm9-lGdBf8I/AAAAAAAADkQ/wfHG4mZLPbE/s1600/d40d64d883d7423ed3de810e0d54f346.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;">Témoignage de </a><a href="http://www.behance.net/stefanasafti">Stefan Asfati</a> au sujet de son projet de logos sur son site : "<i>There   have always existed disputes among the competing parties, divergent   opinions, while the fans of each brand were convinced that theirs was   the best product. Last, but not least, the rivals have even conducted ad   campaigns against the competing brands. This project mostly approaches   the visual "conversations" between the company logos and the ways that   they influence each other, hence the name of the project,   Brandversations. It is a parallel between the modern and the old, some   of the slogans dating back to the 40s and 50s.<br /><br />I have switched  the slogans of the brands amongst themselves, the goal  of this being to  give them further meaning and to create a sort of a  confusion. It is  surprising how logos can influence other logos. The  truth is that each  pair of rivals has something in common, that  something which has helped  them to build one identity upon the other,  this way becoming the biggest  brands</i>."<a href="http://4.bp.blogspot.com/-FGHJTwJgOaM/Tm9-lGdBf8I/AAAAAAAADkQ/wfHG4mZLPbE/s1600/d40d64d883d7423ed3de810e0d54f346.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"> </a><br /><div style="color: black;"><br /></div><div style="color: black;"><br /></div><div style="color: black;"><br /></div><div style="color: black;"></div><div style="color: black;"><br /></div>]]></content:encoded>
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		<wp:post_id>305</wp:post_id>
		<wp:post_date><![CDATA[2011-09-13 18:15:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Les premiers logos des plus grandes marques</title>
		<link>http://yannickbourenane.com/preprod/2011/09/12/les-premiers-logos-des-plus-grandes-marques/</link>
		<pubDate>Mon, 12 Sep 2011 08:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-8GWPQDvAwwk/TlIWe13HTbI/AAAAAAAADhs/CRJAWtKojM4/s1600/frise-def.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="185" src="http://4.bp.blogspot.com/-8GWPQDvAwwk/TlIWe13HTbI/AAAAAAAADhs/CRJAWtKojM4/s400/frise-def.jpg" width="400" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Cliquez sur l'image afin de l'agrandir.  </div><span></span><span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>306</wp:post_id>
		<wp:post_date><![CDATA[2011-09-12 10:45:00]]></wp:post_date>
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		<title>Changement de marque chez LCDA</title>
		<link>http://yannickbourenane.com/preprod/2011/09/09/changement-de-marque-chez-lcda/</link>
		<pubDate>Thu, 08 Sep 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-5pP9RL5Gtxs/TmcrfpNCbTI/AAAAAAAADjM/awcrrjc50Q4/s1600/LCDA_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-5pP9RL5Gtxs/TmcrfpNCbTI/AAAAAAAADjM/awcrrjc50Q4/s400/LCDA_logo.jpg" width="400" /></a></div><br /><a href="http://www.beton-lcda.com/">LCDA</a>, le spécialiste de l'architecture d'intérieur autour du béton devient <a href="http://www.beton-lcda.com/">Concrete by LCDA</a>. Cette nouvelle identité sera lancée le 9 septembre 2011. <br /><a name='more'></a><i>"Organisée autour de quatre pôles, Fab, Collection, Lab et Hub, <a href="http://www.beton-lcda.com/">Concrete by LCDA</a> fabrique, édite, expérimente et échange autour d'un matériau mythique : le béton."</i><br /><br />La marque a fait appel à l'agence Bayadères Global Identity pour réaliser son changement de marque. Cette nouvelle identité visuelle fait appel à une typographie à empattements et quitte ses initiales. La couleur apparaît, l'agence a fait le choix d'utiliser le violet pour la référence à la dimension innovante de la nouvelle structure et de ses quatre pôles. Un jeu de dégradé est apposé sur le nom de la marque. Le tout reste en capitales. L'agence a également créée les différents supports d'édition de la marque qui seront distribués au Salon Maison & Objet de septembre avant de s'attaquer à la création des différents supports web (site, blog) et corporate.<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-sLOgk0am6xU/TmczIzXMTKI/AAAAAAAADjQ/mAmhuOySmh4/s1600/ref_concrete_02s.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-sLOgk0am6xU/TmczIzXMTKI/AAAAAAAADjQ/mAmhuOySmh4/s320/ref_concrete_02s.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-5eVCW5NOPQk/TmczKayUygI/AAAAAAAADjU/yZ5fRDeT28E/s1600/ref_concrete_03s.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-5eVCW5NOPQk/TmczKayUygI/AAAAAAAADjU/yZ5fRDeT28E/s320/ref_concrete_03s.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-wLFLIAboPSU/TmczLCri3fI/AAAAAAAADjY/WuJeJP27KHI/s1600/ref_concrete_04s.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-wLFLIAboPSU/TmczLCri3fI/AAAAAAAADjY/WuJeJP27KHI/s320/ref_concrete_04s.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-3L_6QG5fnSg/TmczMIDBP9I/AAAAAAAADjc/kdG9MsrinS8/s1600/ref_concrete_05s.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-3L_6QG5fnSg/TmczMIDBP9I/AAAAAAAADjc/kdG9MsrinS8/s320/ref_concrete_05s.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>307</wp:post_id>
		<wp:post_date><![CDATA[2011-09-09 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-09-08 22:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Le Conseil Général du Jura voit la vie en rose</title>
		<link>http://yannickbourenane.com/preprod/2011/09/08/le-conseil-general-du-jura-voit-la-vie-en-rose/</link>
		<pubDate>Wed, 07 Sep 2011 22:02:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Refl9jUyyjg/TmdvTn5gq8I/AAAAAAAADjg/oXlTeYSO7HM/s1600/CGjura_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-Refl9jUyyjg/TmdvTn5gq8I/AAAAAAAADjg/oXlTeYSO7HM/s400/CGjura_logo.jpg" width="400" /></a></div><br />Le <a href="http://www.cg39.fr/">Conseil Général du Jura</a> a décidé de modifier son identité visuelle. Cette nouvelle identité graphique est le fruit d'un travail construit sur la base d'une stratégie de communication mûrie : la marque unifiée "Jura". <br /><a name='more'></a><br /><i>"Ce choix politique a été élaboré sur des critères de cohérence, de modernité, d'efficacité, mais aussi d'économies et de développement durable." </i>(source: communiqué de presse)<i><br /></i><br /><br />La nouvelle marque, Jura, est et sera reprise dans tous les domaines de la région : tourisme, économie, savoir-faire, gastronomie, culture, histoire... Permettant ainsi de faire gagner à la marque une forte visibilité.<br />La marque insiste sur sa dimension économique et écologique, notamment avec le choix d'un logo à couleur unique, le fushia 233C.<br />Le bloc couleur dégradé vert et bleu symbole géographique du territoire est supprimé. L'alternance de typographie bâton et manuscrite est gardée. Jura apparaît désormais dans un style de calligraphie chinoise. "Conseil Général" se positionne maintenant au dessus du nom de la région.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-MjJvYIxDwC0/Tmd_MRnzdYI/AAAAAAAADjk/DKHz32Ynmx4/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="187" src="http://1.bp.blogspot.com/-MjJvYIxDwC0/Tmd_MRnzdYI/AAAAAAAADjk/DKHz32Ynmx4/s320/Image+2.png" width="320" /></a></div>  <br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actualité des logotypes dans le tourisme</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>308</wp:post_id>
		<wp:post_date><![CDATA[2011-09-08 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-09-07 22:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>1009</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-01 21:42:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-01 19:42:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un choix d'identité encore totalement subjectif et sans profondeur. Quand nous donnera-t-on de vrais dir'com ??]]></wp:comment_content>
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		<title>La refonte du logotype d&#039;Altedia</title>
		<link>http://yannickbourenane.com/preprod/2011/09/07/la-refonte-du-logotype-daltedia/</link>
		<pubDate>Tue, 06 Sep 2011 22:02:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-kp5nQqK22JU/TmSfiJyYReI/AAAAAAAADjA/m5RsFmaoyp8/s1600/Altedia_logo.jpg" style="margin-left: 1em; margin-right: 1em;"></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/--UwCBoVFpXw/TmSjkc4cS2I/AAAAAAAADjE/-FIcVb6jds0/s1600/Altedia_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/--UwCBoVFpXw/TmSjkc4cS2I/AAAAAAAADjE/-FIcVb6jds0/s400/Altedia_logo.jpg" width="400" /></a></div><br /><a href="http://www.altedia.fr/">Altedia</a> est un des principaux cabinets dans le conseil RH. A l'occasion de cette rentrée 2011 il change son identité visuelle ainsi que son site web.<br /><br /><a name='more'></a>L'entreprise se définie elle même comme une institution de conseil aux entreprises dans leurs projets de changement et d'évolution d'organisation. Elle accompagne également les hommes et les femmes tout au long de leur vie professionnelle et enfin suit les directions des ressources humaines dans leur stratégie sociale et leur politique de ressources humaines. <br />La refonte de l'identité a été effectué par l'agence 4uatre. Le communiqué de presse décrit quatre actifs forts. <br />"<i>Premièrement, le signe de la voile rouge qui puise dans le patrimoine identitaire de l'entreprise en exprimant le mouvement, la rencontre et le dialogue. La typographie, dessinée spécifiquement et utilisée pour designer l'ensemble des filiales du groupe. Troisièmement, le "consultants", qui fait partie intégrante du bloc-marque pour signifier le capital humain d'une entreprise de services. Et enfin, l'univers coloriel, composé de 4 teintes complémentaires qui rendent tangible et visible l'offre métiers du cabinet conseil."</i><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Zq-8j6EQZDk/TmSlEbp8ELI/AAAAAAAADjI/ed0rvBXwP5o/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="101" src="http://1.bp.blogspot.com/-Zq-8j6EQZDk/TmSlEbp8ELI/AAAAAAAADjI/ed0rvBXwP5o/s400/Image+8.png" width="400" /></a></div>Le site Internet met en évidence la nouvelle signature de l'entreprise "Créateurs de solutions humaines" sur une autre version de logotype. Ce dernier est beaucoup plus épuré et ressemble davantage à un logotype digne de ce nom. Puisque effectivement l'identité présentée ci-dessus est surchargée d'informations et donc illisible. En petite taille, il est impossible de lire les quatre compétences décrites dans les bulles de couleurs. "Consultants" un des quatre actifs forts cités par l'agence se lit à peine. <br />En ce qui concerne la refonte, la voile rouge est gardée et retravaillée. Altedia perd sa majuscule, ses empattements et est dégraissé. Le nom du groupe est ajouté à droite. Enfin, "Social Strategy", "Carrer Transition", "HR Solutions", " Change Management" sont apposés dans les icônes du bas.]]></content:encoded>
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		<wp:post_id>309</wp:post_id>
		<wp:post_date><![CDATA[2011-09-07 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-09-06 22:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>L&#039;AFNIC se dynamise</title>
		<link>http://yannickbourenane.com/preprod/2011/09/06/lafnic-se-dynamise/</link>
		<pubDate>Tue, 06 Sep 2011 07:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-LN08Rvot_fA/TmSWEyAMEvI/AAAAAAAADiw/04cvZtYyw-M/s1600/Afnic_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-LN08Rvot_fA/TmSWEyAMEvI/AAAAAAAADiw/04cvZtYyw-M/s400/Afnic_logo.jpg" width="400" /></a></div><br />L'<a href="http://www.afnic.fr/">AFNIC</a>, l'organisme gestionnaire des noms de domaine crée en 1998 vient de s'offrir une nouvelle identité visuelle. Cette dernière se veut beaucoup moins institutionnelle. Elle apparaît à l'occasion des 25 ans de la marque. <br /><a name='more'></a>L'<a href="http://www.afnic.fr/">Association Française pour le Nommage Internet en Coopération</a> vient de transformer son identité visuelle avec l'aide de  l'agence Emanika. A cette occasion un nouveau site web est dévoilé. Un magazine spécial "Les 25 ans du .fr" est lancé, il comprend 50 pages qui retracent les moments essentiels de l'histoire du .fr.<br /><br />« <i>Cet anniversaire est une occasion unique de réaffirmer les valeurs véhiculées par le .fr, </i>déclare Bertrand Louveau, Directeur du Marketing et de l'Innovation de l'<a href="http://www.afnic.fr/">AFNIC</a><i>. Nous avons donc décidé de décliner notre communication pour les mois qui arrivent autour de cette thématique forte. Dans cette optique, l'AFNIC a lancé un programme d'événements particulièrement ambitieux dont la pierre angulaire est la refonte de l'identité visuelle de l'<a href="http://www.afnic.fr/">AFNIC</a> et du .fr</i> »<br /><br />Concernant l'identité visuelle le changement se fait majoritairement sur la typographie. La marque passe d'une typo bâton capitale au manuscrit en bas de casse. De plus, le nom de la marque a été graissé. Le .fr est séparé du logotype et peut désormais vivre sans. Enfin, le logotype n'est maintenant plus qu'en noir et blanc. <br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-4EaMUvjXIf8/TmSZCa1eo0I/AAAAAAAADi0/mh-rVu1_Iv4/s1600/logo-point-fr-2011.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-4EaMUvjXIf8/TmSZCa1eo0I/AAAAAAAADi0/mh-rVu1_Iv4/s1600/logo-point-fr-2011.jpg" /></a></div><a href="http://2.bp.blogspot.com/-TMuDzhDl18g/TmSZ9T0qrRI/AAAAAAAADi4/Si8gGJt36y8/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><a href="http://2.bp.blogspot.com/-TMuDzhDl18g/TmSZ9T0qrRI/AAAAAAAADi4/Si8gGJt36y8/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><br /><br /><div style="text-align: left;">Pour ses 25 ans le .fr organise un concours afin d'élire les quatre vainqueurs de quatre catégories différentes qui illustreront la newsletter de <a href="http://www.strategies.fr/">Stratégies</a> durant une semaine. A cette occasion une soirée aura lieu le 11 octobre 2011 au premier étage de la Tour Eiffel. </div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/--CvDqScNycY/TmSah2z3zOI/AAAAAAAADi8/6VDG8_XF1gw/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="215" src="http://3.bp.blogspot.com/--CvDqScNycY/TmSah2z3zOI/AAAAAAAADi8/6VDG8_XF1gw/s400/Image+6.png" width="400" /></a></div>]]></content:encoded>
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		<wp:post_id>310</wp:post_id>
		<wp:post_date><![CDATA[2011-09-06 09:38:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-09-06 07:38:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510510425;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:443;}i:1;a:1:{s:2:"id";i:490;}i:2;a:1:{s:2:"id";i:487;}}}}]]></wp:meta_value>
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		<title>Toastmasters simplifie son logotype</title>
		<link>http://yannickbourenane.com/preprod/2011/09/05/toastmasters-simplifie-son-logotype/</link>
		<pubDate>Mon, 05 Sep 2011 08:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-TD3PkRZ8BbE/TmR_xTcFdiI/AAAAAAAADik/xwqaOGKGg7U/s1600/Toastmasters_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-TD3PkRZ8BbE/TmR_xTcFdiI/AAAAAAAADik/xwqaOGKGg7U/s400/Toastmasters_logo.jpg" width="400" /></a></div><br /><span lang="fr"><span><a href="http://www.toastmasters.org/default.aspx">Toastmasters International</a> (TI), l'organisme éducatif qui enseigne l'art oratoire à travers le monde a décidé de changer son identité visuelle. <a name='more'></a></span></span><br /><span lang="fr"><span>Fondé en 1924, le <a href="http://www.toastmasters.org/default.aspx">Toastmasters International</a> regroupe à ce jour 270 000 membres dans plus de 13 000 clubs à travers 116 pays. Il aide les personnes du monde entier à reprendre confiance en leurs compétences oratoires afin de mener un discours face un certain public. <br />Leur identité visuelle n'avait pas évolué de manière importante depuis 70 ans. <br />L'emblème du globe est gardé et revisité. Les codes colorimétriques changent. L'essentiel de l'identité visuelle vit maintenant en bleu, limitée par du rouge. Le nom de la marque apparaît désormais en deux lignes au centre du bloc marque. "Toastmasters" est graissé. De manière générale le logo a été largement épuré.</span></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-f1x2Sj2S274/TmSDpRfU7tI/AAAAAAAADio/-vOCBdKTCls/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="176" src="http://1.bp.blogspot.com/-f1x2Sj2S274/TmSDpRfU7tI/AAAAAAAADio/-vOCBdKTCls/s400/Image+4.png" width="400" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-KAZAAa1qMT4/TmSDvdoFRpI/AAAAAAAADis/uNpi3tEBhMk/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="106" src="http://2.bp.blogspot.com/-KAZAAa1qMT4/TmSDvdoFRpI/AAAAAAAADis/uNpi3tEBhMk/s400/Image+5.png" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><span lang="fr"><span><br /></span></span><br /><br /><span lang="fr"> <br /><span></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>311</wp:post_id>
		<wp:post_date><![CDATA[2011-09-05 10:13:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-09-05 08:13:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Reproduire le logo du Loto</title>
		<link>http://yannickbourenane.com/preprod/2011/09/03/reproduire-le-logo-du-loto/</link>
		<pubDate>Sat, 03 Sep 2011 08:45:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/reproduire-le-logo-du-loto/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Cupg49tVxFU/TjPEw7X05bI/AAAAAAAADhA/KBdQpcrrZ54/s1600/2907.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="136" src="http://2.bp.blogspot.com/-Cupg49tVxFU/TjPEw7X05bI/AAAAAAAADhA/KBdQpcrrZ54/s320/2907.jpg" width="320" /></a></div>Voici un <a href="http://www.wks.fr/Reproduire-le-nouveau-logo-du-loto.html">fan</a> du logo du Loto qui propose un tutorial photoshop... pour concevoir son propre<a href="http://www.wks.fr/Reproduire-le-nouveau-logo-du-loto.html"> logo du Loto</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>312</wp:post_id>
		<wp:post_date><![CDATA[2011-09-03 10:45:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-09-03 08:45:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Cure de jouvence au 100.7</title>
		<link>http://yannickbourenane.com/preprod/2011/09/01/cure-de-jouvence-au-100-7/</link>
		<pubDate>Wed, 31 Aug 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-LIliDVrBkQA/Tl4rnpvsV0I/AAAAAAAADig/hiY6CQ-WqcQ/s1600/radiond_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-LIliDVrBkQA/Tl4rnpvsV0I/AAAAAAAADig/hiY6CQ-WqcQ/s400/radiond_logo.jpg" width="400" /></a></div><br />Comme beaucoup de médias à cette période de l'année, <a href="http://www.radionotredame.net/">Radio Notre-Dame</a> change son identité visuelle. Une nouvelle grille des programmes accompagne le nouveau logotype. <br /><a name='more'></a>Créée en 1981, <a href="http://www.radionotredame.net/">Radio Notre-Dame</a> est la radio catholique et généraliste d’Ile de France. <br /><i> </i><br /><i>"Renforcer ses atouts et sa spécificités!" </i><br /><i> </i> <br />Avec une image vieillissante il était nécessaire de lui redonner un petit coup de pep's. <br />Un bloc couleur est apporté à la marque. Le symbole de Notre-Dame est toujours présent mais il a été revisité par bandes de couleurs. Un effet de reflets et de contrastes est également donné. Pour afficher la modernité de la marque l'adresse web est citée. Enfin, une signature accompagne désormais la marque " La vie prend un sens".<br /><br />Sachez que chaque jours 100 000 personnes écoutent <a href="http://www.radionotredame.net/">Radio Notre-Dame</a> appelée aussi communément RND. <br /><br />Découvrez l'actualité des<a href="http://logo-bedandy.blogspot.com/search/label/media"> logotypes dans les médias.</a> <br /><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>313</wp:post_id>
		<wp:post_date><![CDATA[2011-09-01 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-08-31 22:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Lifting de rentrée en Anjou</title>
		<link>http://yannickbourenane.com/preprod/2011/08/31/lifting-de-rentree-en-anjou/</link>
		<pubDate>Wed, 31 Aug 2011 09:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-QNg3UaU8JYE/Tl329v1ERjI/AAAAAAAADiQ/Fxcgp-R8whY/s1600/anjoubus_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-QNg3UaU8JYE/Tl329v1ERjI/AAAAAAAADiQ/Fxcgp-R8whY/s400/anjoubus_logo.jpg" width="400" /></a></div><br />En cette fin d'été ou ce début de rentrée, suivant les façons de voir, les actualités des logotypes se font rares. Une des premières nouveautés de la rentrée à faire son apparition est la région d'Anjou avec son nouveau réseau de bus <a href="http://www.anjoubus.fr/index.php?id=2171">Anjoubus</a>.<br /><a name='more'></a>Le <a href="http://www.cg49.fr/">Conseil Général de Maine et Loire</a> a décidé de modifier le mode de fonctionnement et l'aspect graphique de ses lignes de bus. En effet, ces derniers ne correspondaient plus à la demande et à l'évolution démographique du département. <br /><br /><br />« <span style="font-style: italic;">Rendre l’emploi, les services, les équipements plus accessibles en adoptant un mode déplacement durable sont les priorités sur lesquelles s’est construit ce nouveau schéma. </span><span style="font-style: italic;">À quelques jours de la rentrée scolaire, nous sommes heureux de présenter ce nouveau réseau, dont les élèves profitent grandement depuis trente ans, grâce à nos partenaires autocaristes</span> » affirmait Christophe BECHU, le président du Conseil Général. <br /><br />L'évolution est importante et était nécessaire avec un logotype visuellement très daté. L'effet typographie manuscrite est supprimé au profit d'une typo en bas de casse. Un bloc couleur violet est apporté à la marque. Le mélange de gris, de bleu, de rouge, de jaune et de noir s'efface pour une alternance de violet et blanc avec une pointe de vert clair. Une signature, peu lisible, est apposée à la marque "Anjoubus, le réseau de transport du<a href="http://www.cg49.fr/"> Conseil Général de Maine-et-Loire</a>".<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-2LSTqeoC4g8/Tl35InmKWtI/AAAAAAAADiY/FkLbRYhVKc8/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="58" src="http://4.bp.blogspot.com/-2LSTqeoC4g8/Tl35InmKWtI/AAAAAAAADiY/FkLbRYhVKc8/s400/Image+5.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-BEM7ISH5N8E/Tl35Jci6rJI/AAAAAAAADic/abow7oTCtFE/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="57" src="http://4.bp.blogspot.com/-BEM7ISH5N8E/Tl35Jci6rJI/AAAAAAAADic/abow7oTCtFE/s400/Image+4.png" width="400" /></a></div><br />Les bus scolaires ont leur variante. Et enfin, une nouvelle ligne appelée <a href="http://www.anjoubus.fr/index.php?id=2171">Anjoubus</a>, à la demande est créée. <br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-6KU5vWApHgs/Tl3410rLqiI/AAAAAAAADiU/t0gsTyYwZ8w/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="267" src="http://3.bp.blogspot.com/-6KU5vWApHgs/Tl3410rLqiI/AAAAAAAADiU/t0gsTyYwZ8w/s400/Image+3.png" width="400" /></a></div><br /><br />Retrouvez ici l'actualité des <a href="http://logo-bedandy.blogspot.com/search/label/transport">logotypes dans les transports</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>314</wp:post_id>
		<wp:post_date><![CDATA[2011-08-31 11:11:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-08-31 09:11:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<title>Votez pour votre préféré !</title>
		<link>http://yannickbourenane.com/preprod/2011/08/26/votez-pour-votre-prefere/</link>
		<pubDate>Thu, 25 Aug 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-LS4kRb9WGTI/TlUAzaX3P0I/AAAAAAAADiM/my3XcXpRrIc/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="207" src="http://3.bp.blogspot.com/-LS4kRb9WGTI/TlUAzaX3P0I/AAAAAAAADiM/my3XcXpRrIc/s320/Image+11.png" width="320" /></a></div><br /><br /><span><div>Un concours a été organisé dans le monde entier afin que les internautes choisissent le logo de l'Organisation des Droits de l'Homme. Le concours a été lancé le 3 mai 2011. Actuellement le jury sélectionne les dix meilleurs compositions. Les internautes auront ensuite du 27 août au 17 septembre 2011 pour récompenser leur favori. <br />Ce dernier remportera la somme de 5000€ et la fierté d'être le réalisateur. </div><div>Pour voter rendez-vous sur <a href="http://humanrightslogo.net/">ce site</a>.</div><div> </div><div>Que le meilleur gagne ! </div><div></div><a href="http://www.lyon-communiques.com/communiques/message-c70422.htm"><b></b></a></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>315</wp:post_id>
		<wp:post_date><![CDATA[2011-08-26 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-08-25 22:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
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		<title>L&#039;évolution de Beam Global Spirits &amp; Wine</title>
		<link>http://yannickbourenane.com/preprod/2011/08/25/levolution-de-beam-global-spirits-wine/</link>
		<pubDate>Wed, 24 Aug 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-fssWvox4AqA/TlT58O1IrjI/AAAAAAAADiA/T68JYhTfvKE/s1600/Beam_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-fssWvox4AqA/TlT58O1IrjI/AAAAAAAADiA/T68JYhTfvKE/s400/Beam_logo.jpg" width="400" /></a></div><br /><br /><a href="http://www.beamglobal.com/index.html">Beam Global Spirits & Wine</a> est la branche vins et spiritueux de <a href="http://www.fortunebrands.com/">Fortune Brands</a>. Celle qui se place au 4ème rang mondial de son secteur d'activité décide de bousculer son identité visuelle.  <br /><br /><a name='more'></a><br /><a href="http://www.beamglobal.com/index.html">Beam Global Spirits & Wine</a> détient le premier rang mondial sur le marché des bourbons. Il détient également d'autres marques de whiskies, d'eaux de vie de liqueurs... <br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-vb7jQ5Zf-3U/TlT-0CBYOeI/AAAAAAAADiI/80TX89z7ZuM/s1600/shattock_1902123c.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="124" src="http://2.bp.blogspot.com/-vb7jQ5Zf-3U/TlT-0CBYOeI/AAAAAAAADiI/80TX89z7ZuM/s200/shattock_1902123c.jpg" width="200" /></a></div><span lang="fr"><span title=""><i> </i></span></span><span lang="fr"><span title=""><i>«Notre nouvelle identité visuelle est simple, authentique, et mémorable. Elle est le reflet parfait de notre engagement et de la vision pionnière de la famille Beam créée il y'a plus de 216 ans"</i> </span><span title=""><br /> </span></span><br /><i><span lang="fr"><span title="">«La signature de Beam  sera désormais sur tous les aspects de notre activité mondiale, servant comme un endossement puissant et durable de notre dévouement à la qualité, à l'innovation et à l'authenticité. Nous entrons dans une nouvelle ère passionnante de croissance en tant que leader des spiritueux» </span></span></i><span lang="fr"><span title="">explique Matt Shattock, Président et CEO de Beam.</span></span><i><span lang="fr"><span title=""> </span></span></i><br /><span lang="fr"><span title=""><br /></span></span><br />Le choix est résolument risqué, il intervient dans la séparation future de <a href="http://www.beamglobal.com/index.html">Beam Global Spirits & Wine</a> et du géant <a href="http://www.fortunebrands.com/">Fortune Brands </a>! Le symbole formé par l'utilisation du monogramme est supprimé. La typographie à empattements, également. Et enfin la signature se voit expulsée à son tour du logotype. Ne reste alors que "Beam" écrit comme une signature de manière manuscrite. L'authenticité de la marque transpire à travers, cependant le prestige et son rang mondial, moins.<br />Le site Internet de la marque n'a pas encore été modifié.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-jGTTvRkwBIw/TlT-Ea3vLCI/AAAAAAAADiE/46DxWbBBTms/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="335" src="http://2.bp.blogspot.com/-jGTTvRkwBIw/TlT-Ea3vLCI/AAAAAAAADiE/46DxWbBBTms/s400/Image+10.png" width="400" /></a></div><br /><div><br /></div>]]></content:encoded>
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		<wp:post_id>316</wp:post_id>
		<wp:post_date><![CDATA[2011-08-25 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-08-24 22:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>RTL9 met de la couleur dans sa chaîne</title>
		<link>http://yannickbourenane.com/preprod/2011/08/24/rtl9-met-de-la-couleur-dans-sa-chaine/</link>
		<pubDate>Tue, 23 Aug 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-FgxqCFHp85g/TlOjA1EL6II/AAAAAAAADh8/iQU6iHlMMak/s1600/rtl9_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-FgxqCFHp85g/TlOjA1EL6II/AAAAAAAADh8/iQU6iHlMMak/s400/rtl9_logo.jpg" width="400" /></a></div><br />C'est souvent la tradition dans les médias, septembre est la période des nouveaux logotypes, des nouveaux habillages, des nouveaux génériques et bien évidemment des nouvelles émissions. <a href="http://www.rtl9.com/">RTL9 </a>n'échappe pas à la règle et rajeunie son identité visuelle.<br /><a name='more'></a>La chaîne de télévision <a href="http://www.rtl9.com/">RTL9</a>, chaîne du groupe <a href="http://www.ab-international.com/ChoixLanguage.aspx">AB</a>, décide de renouveler son identité visuelle. Des couleurs plus vivantes et un nouvel habillage accompagnent cette évolution qui sera dévoilée le 29 aout 2011.<br />Rond, carré, triangle sont effacés au profit de 4 rectangles. Seul, le "R" garde son rouge. Le "L" obtient un vert fluo et pour les autres lettres, des couleurs plus vives et chaudes. Une signature est apposée à la marque "RTL9.COM". <br />Le logotype a été réalisé par l'agence Télévision, habituée de ce type de clients. Il est vrai que l'ancien logotype de la chaîne avait une allure dépassée, cependant l'alternative choisie n'est peut être pas encore la bonne. <br /><br />Découvrez le nouvel habillage de la chaîne sur cette video. <br /><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><object width="320" height="266" class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://3.gvt0.com/vi/aje2iln4pb8/0.jpg"><param name="movie" value="http://www.youtube.com/v/aje2iln4pb8&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266"  src="http://www.youtube.com/v/aje2iln4pb8&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object> </div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"> Retrouvez l'actualités des <a href="http://logo-bedandy.blogspot.com/search/label/media">logotypes dans les médias</a>.  </div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>317</wp:post_id>
		<wp:post_date><![CDATA[2011-08-24 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-08-23 22:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Swiss supprime ses carrés</title>
		<link>http://yannickbourenane.com/preprod/2011/08/23/swiss-supprime-ses-carres/</link>
		<pubDate>Tue, 23 Aug 2011 08:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-VXryye_RFVg/TlNgjYMT3cI/AAAAAAAADhw/PvarGjHBR0A/s1600/Swiss_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-VXryye_RFVg/TlNgjYMT3cI/AAAAAAAADhw/PvarGjHBR0A/s400/Swiss_logo.jpg" width="400" /></a></div><br /><span>Afin de renforcer sa position et son profil de compagnie aérienne de la Suisse pour les années à venir, <a href="http://www.swiss.com/web/FR/Pages/index.aspx?Country=FR">Swiss</a> décide de modifier son identité visuelle. <a name='more'></a></span><br /><i>« En considération du nombre d’offres disponibles, c’est avant tout par notre image de marque que nous nous distinguons des autres prestataires. <a href="http://www.swiss.com/web/FR/Pages/index.aspx?Country=FR">Swiss</a> est synonyme de qualité en termes de produit et de services, de proximité client et de valeurs traditionnelles suisses »</i> explique Holger Hätty, Chief Commercial Officer de la compagnie.<br /><br />Le fait que <a href="http://www.swiss.com/web/FR/Pages/index.aspx?Country=FR">Swiss</a> soit une compagnie à taille humaine, en comparaison de certaines de ses concurrentes, est perçu par la direction de l’entreprise comme un avantage à mieux exploiter.<br /><i>« Cela nous permet d’être plus proches de nos clients et de réagir plus efficacement et d’une manière plus personnalisée à leurs attentes »</i>, déclare Holger Hätty.<br />À partir du mois d’octobre,<a href="http://www.swiss.com/web/FR/Pages/index.aspx?Country=FR"> Swiss</a> misera sur une nouvelle image de marque, l’empennage avec la croix suisse.<br /><i>« Ce logo reflète l’image de nos avions. Il identifie <a href="http://www.swiss.com/web/FR/Pages/index.aspx?Country=FR">Swiss</a> de loin, au premier regard, en tant que compagnie aérienne suisse ». </i><br />La présence publicitaire de la compagnie sera elle aussi précisée, les avions <a href="http://www.swiss.com/web/FR/Pages/index.aspx?Country=FR">Swiss</a> et l’empennage surmonté de la croix suisse se retrouvant au tout premier plan.<br /><a href="http://www.swiss.com/web/FR/Pages/index.aspx?Country=FR">Swiss</a> a formulé en quelques mots sa promesse de qualité envers sa clientèle. Sa nouvelle devise est : <br />« Our sign is a promise »<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-mycbUF9JemI/TlNiOdL2FyI/AAAAAAAADh0/eKF704_SJtA/s1600/SWISS_Claim_rgb.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="50" src="http://1.bp.blogspot.com/-mycbUF9JemI/TlNiOdL2FyI/AAAAAAAADh0/eKF704_SJtA/s400/SWISS_Claim_rgb.jpg" width="400" /></a></div><br />Harry Hohmeister, PDG de la compagnie explique : <i>« Je suis persuadé que notre profil plus clairement défini nous permettra de nous affirmer dans une concurrence de plus en plus exacerbée, et que notre aspiration à être la meilleure compagnie aérienne d’Europe en termes de qualité et de rentabilité trouvera confirmation ».</i><br /><br />En ce qui concerne l'évolution du logotype, les deux carrés sont supprimés. Les couleurs sont inversées, les blocs couleurs disparaissent au profit d'un blanc et d'une typographie qui, elle, ne change pas et reste rouge. Le symbole suisse est habillement placé dans l'empennage de l'appareil. <br />Un changement discret mais sans faux pas. <i></i><br /><br />A savoir, que le remplacement des anciens logos sur les supports de communication de <a href="http://www.swiss.com/web/FR/Pages/index.aspx?Country=FR">Swiss</a>, dans les aéroports et les escales étrangères commencera en octobre. <br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-7-N6aFTQZag/TlNiQFYZXFI/AAAAAAAADh4/Zn8EwISI5Mw/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="146" src="http://4.bp.blogspot.com/-7-N6aFTQZag/TlNiQFYZXFI/AAAAAAAADh4/Zn8EwISI5Mw/s400/Image+5.png" width="400" /></a></div><br /><br />Retrouvez l'actualité des logos dans le<a href="http://logo-bedandy.blogspot.com/search/label/tourisme"> tourisme</a> et dans les <a href="http://logo-bedandy.blogspot.com/search/label/transport">transports</a><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>318</wp:post_id>
		<wp:post_date><![CDATA[2011-08-23 10:24:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1000</wp:comment_id>
			<wp:comment_author><![CDATA[Manu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-08-23 12:23:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-23 10:23:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui, on aurait pas pu faire plus consensuel...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1001</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-08-24 15:59:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-24 13:59:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ma petite soeur de 12 ans fait pareil avec du Arial sur Word...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1002</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-08-25 09:13:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-25 07:13:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Trop forte la petite soeur !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>&quot;Excusez-moi, je cherche les toilettes&quot;</title>
		<link>http://yannickbourenane.com/preprod/2011/08/20/excusez-moi-je-cherche-les-toilettes/</link>
		<pubDate>Sat, 20 Aug 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/excusez-moi-je-cherche-les-toilettes/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-C9NEDJWz3BI/Tk5qDjbZx3I/AAAAAAAADho/Cppijlooyxs/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="397" src="http://1.bp.blogspot.com/-C9NEDJWz3BI/Tk5qDjbZx3I/AAAAAAAADho/Cppijlooyxs/s400/Image+3.png" width="400" /></a></div>Lorsque les marques forment des couples. Amusant !<br /><br />Voir la<a href="http://identitydesigned.com/wcie/"> source</a>. ]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>319</wp:post_id>
		<wp:post_date><![CDATA[2011-08-20 09:00:00]]></wp:post_date>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510497378;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2952;}i:1;a:1:{s:2:"id";i:3060;}i:2;a:1:{s:2:"id";i:1032;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>998</wp:comment_id>
			<wp:comment_author><![CDATA[Charles]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-08-22 09:53:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-22 07:53:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vous ne citez pas l'agence de communication qui est à l'initiative de cette signalétique ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>999</wp:comment_id>
			<wp:comment_author><![CDATA[Marjorie - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10895514956243420321</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-08-22 10:07:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-22 08:07:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La source est désormais citée. Merci d'avoir soulevé cet oubli.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1003</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-09-08 00:02:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-09-07 22:02:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Voici ma version ! http://santtchez.blogspot.com/2011/09/aux-chiottes-le-marketing-by-sttz.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>L&#039;apparence du concurrent</title>
		<link>http://yannickbourenane.com/preprod/2011/08/19/lapparence-du-concurrent/</link>
		<pubDate>Fri, 19 Aug 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[Le graphiste<a href="http://imjustcreative.com/"> Graham Smith</a> s'est amusé à donner l'apparence graphique des concurrents aux logos présentés ci-dessous. Tous les domaines y passent, automobile, nouvelles technologies, banque, bien de consommation, médias sociaux... Voici une démarche drôle, intéressante et de longue haleine qui mérite d'être pointée. <br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-wX43u3_bm0Y/TghVmz0TWLI/AAAAAAAADG8/Iw2-LUO0oJc/s1600/Image+45.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-wX43u3_bm0Y/TghVmz0TWLI/AAAAAAAADG8/Iw2-LUO0oJc/s1600/Image+45.png" /></a></div><br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-abnn8MIIkbM/TghVygy_O3I/AAAAAAAADHA/ReAP3CJGsLA/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="156" src="http://1.bp.blogspot.com/-abnn8MIIkbM/TghVygy_O3I/AAAAAAAADHA/ReAP3CJGsLA/s320/Image+1.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-taeWmXa-2AU/TghVzE9qOiI/AAAAAAAADHE/koBLcyNYrfo/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="143" src="http://3.bp.blogspot.com/-taeWmXa-2AU/TghVzE9qOiI/AAAAAAAADHE/koBLcyNYrfo/s320/Image+2.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-p7WhdzvceIs/TghV3n1qNpI/AAAAAAAADHI/vZYUklJNhd0/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="132" src="http://1.bp.blogspot.com/-p7WhdzvceIs/TghV3n1qNpI/AAAAAAAADHI/vZYUklJNhd0/s320/Image+3.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-mZwDjjc90U0/TghV4ostszI/AAAAAAAADHM/Co9OJ_EUhQQ/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="157" src="http://2.bp.blogspot.com/-mZwDjjc90U0/TghV4ostszI/AAAAAAAADHM/Co9OJ_EUhQQ/s320/Image+4.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-O8JmrQHrGC8/TghV5f52QXI/AAAAAAAADHQ/xQ4NeRhIUJk/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="144" src="http://1.bp.blogspot.com/-O8JmrQHrGC8/TghV5f52QXI/AAAAAAAADHQ/xQ4NeRhIUJk/s320/Image+5.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-XXJsmUKP4Zc/TghV6Lf3TeI/AAAAAAAADHU/D2hBUhgFPTQ/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="138" src="http://1.bp.blogspot.com/-XXJsmUKP4Zc/TghV6Lf3TeI/AAAAAAAADHU/D2hBUhgFPTQ/s320/Image+6.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-bHyQMKhf5-Y/TghV6wmwsqI/AAAAAAAADHY/sxFgfZFumUE/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="132" src="http://2.bp.blogspot.com/-bHyQMKhf5-Y/TghV6wmwsqI/AAAAAAAADHY/sxFgfZFumUE/s320/Image+7.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-bf_Hf698s8Y/TghV7j3DLMI/AAAAAAAADHc/RkWm4fkXaak/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="144" src="http://1.bp.blogspot.com/-bf_Hf698s8Y/TghV7j3DLMI/AAAAAAAADHc/RkWm4fkXaak/s320/Image+8.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-_1ind-va1_o/TghV8CaVq1I/AAAAAAAADHg/ZPnQPbs3Q9w/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="124" src="http://4.bp.blogspot.com/-_1ind-va1_o/TghV8CaVq1I/AAAAAAAADHg/ZPnQPbs3Q9w/s320/Image+9.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-j2pKeq0iL1g/TghV8ySWgPI/AAAAAAAADHk/BcfLxsFOrz4/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="142" src="http://1.bp.blogspot.com/-j2pKeq0iL1g/TghV8ySWgPI/AAAAAAAADHk/BcfLxsFOrz4/s320/Image+10.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-PZWjlpZESss/TghV9jdYOOI/AAAAAAAADHo/x0HyZOpDn2A/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="130" src="http://4.bp.blogspot.com/-PZWjlpZESss/TghV9jdYOOI/AAAAAAAADHo/x0HyZOpDn2A/s320/Image+11.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-V4Nj1cAqKWE/TghV-Y8UXPI/AAAAAAAADHs/p8yRJwuZ7_A/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="139" src="http://2.bp.blogspot.com/-V4Nj1cAqKWE/TghV-Y8UXPI/AAAAAAAADHs/p8yRJwuZ7_A/s320/Image+12.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-0dBjI1YUAHM/TghV-7IgifI/AAAAAAAADHw/lipaoIf17y8/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="148" src="http://3.bp.blogspot.com/-0dBjI1YUAHM/TghV-7IgifI/AAAAAAAADHw/lipaoIf17y8/s320/Image+13.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-IuZTnFr3BhY/TghV_r9aTmI/AAAAAAAADH0/PTsox25bvTA/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="143" src="http://4.bp.blogspot.com/-IuZTnFr3BhY/TghV_r9aTmI/AAAAAAAADH0/PTsox25bvTA/s320/Image+14.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-N_WNbtD4zps/TghWAbpsvYI/AAAAAAAADH4/6Guwj1Tr1JU/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="127" src="http://3.bp.blogspot.com/-N_WNbtD4zps/TghWAbpsvYI/AAAAAAAADH4/6Guwj1Tr1JU/s320/Image+15.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-3dH9qgbMpyw/TghWA9yjgZI/AAAAAAAADH8/dMWUGbghXMc/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="116" src="http://3.bp.blogspot.com/-3dH9qgbMpyw/TghWA9yjgZI/AAAAAAAADH8/dMWUGbghXMc/s320/Image+16.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-aDZVUz9TXXM/TghWBiYAm9I/AAAAAAAADIA/RJ6qjtDIeAw/s1600/Image+17.png" style="margin-left: 1em; 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margin-right: 1em;"><img border="0" height="131" src="http://2.bp.blogspot.com/-i3XqRlTTELQ/TghWPdyzYII/AAAAAAAADIk/l59-6qmPSZ0/s320/Image+26.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-E20t6GdoGW4/TghWQO30EbI/AAAAAAAADIo/64o5imj7n9w/s1600/Image+27.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="122" src="http://3.bp.blogspot.com/-E20t6GdoGW4/TghWQO30EbI/AAAAAAAADIo/64o5imj7n9w/s320/Image+27.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-FGea8tzlYa8/TghWQrCrwZI/AAAAAAAADIs/vK7ztWify2Q/s1600/Image+28.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="154" src="http://1.bp.blogspot.com/-FGea8tzlYa8/TghWQrCrwZI/AAAAAAAADIs/vK7ztWify2Q/s320/Image+28.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-CPnPSThQIWs/TghWRZq2urI/AAAAAAAADIw/Kavn3Y3UUSM/s1600/Image+29.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="131" src="http://3.bp.blogspot.com/-CPnPSThQIWs/TghWRZq2urI/AAAAAAAADIw/Kavn3Y3UUSM/s320/Image+29.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-xay6rwVH2Gc/TghWR9YrJ4I/AAAAAAAADI0/Qyn4cXDo-Wc/s1600/Image+30.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="140" src="http://4.bp.blogspot.com/-xay6rwVH2Gc/TghWR9YrJ4I/AAAAAAAADI0/Qyn4cXDo-Wc/s320/Image+30.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-jb-lQ8wU5vA/TghWSvVPYSI/AAAAAAAADI4/DpNOU3hlxvo/s1600/Image+31.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="132" src="http://3.bp.blogspot.com/-jb-lQ8wU5vA/TghWSvVPYSI/AAAAAAAADI4/DpNOU3hlxvo/s320/Image+31.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-FUQIWaHdsqY/TghWTOcSCGI/AAAAAAAADI8/7YYPULpaj4k/s1600/Image+32.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="161" src="http://1.bp.blogspot.com/-FUQIWaHdsqY/TghWTOcSCGI/AAAAAAAADI8/7YYPULpaj4k/s320/Image+32.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ULAAkiabDus/TghWTgT4n9I/AAAAAAAADJA/HHdFJnMtSGc/s1600/Image+33.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="178" src="http://1.bp.blogspot.com/-ULAAkiabDus/TghWTgT4n9I/AAAAAAAADJA/HHdFJnMtSGc/s320/Image+33.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-8hmYdH0tO-Q/TghWVNGVaYI/AAAAAAAADJE/QtWsj2PJHrs/s1600/Image+34.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-8hmYdH0tO-Q/TghWVNGVaYI/AAAAAAAADJE/QtWsj2PJHrs/s1600/Image+34.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-DogwDxZPNjc/TghWWq9tKfI/AAAAAAAADJI/bnuWGHK4qkY/s1600/Image+35.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-DogwDxZPNjc/TghWWq9tKfI/AAAAAAAADJI/bnuWGHK4qkY/s1600/Image+35.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-A5m0_Y_U7Ao/TghWXpHPByI/AAAAAAAADJM/KvDoNz8javw/s1600/Image+36.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-A5m0_Y_U7Ao/TghWXpHPByI/AAAAAAAADJM/KvDoNz8javw/s1600/Image+36.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-buACdoJOhII/TghWYgEM6uI/AAAAAAAADJQ/84skJZ2ouZw/s1600/Image+37.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-buACdoJOhII/TghWYgEM6uI/AAAAAAAADJQ/84skJZ2ouZw/s1600/Image+37.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-8M-AXwq686I/TghWZ7KIxRI/AAAAAAAADJU/o3y__FtQ5NA/s1600/Image+38.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="121" src="http://4.bp.blogspot.com/-8M-AXwq686I/TghWZ7KIxRI/AAAAAAAADJU/o3y__FtQ5NA/s320/Image+38.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-7xep6SCBmFo/TghWbGIp1tI/AAAAAAAADJY/eMvibQZKlu8/s1600/Image+39.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="183" src="http://3.bp.blogspot.com/-7xep6SCBmFo/TghWbGIp1tI/AAAAAAAADJY/eMvibQZKlu8/s320/Image+39.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-P0c-Pxb1xW4/TghWcKd2oHI/AAAAAAAADJc/f-RnAZ0WSRQ/s1600/Image+40.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-P0c-Pxb1xW4/TghWcKd2oHI/AAAAAAAADJc/f-RnAZ0WSRQ/s1600/Image+40.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-1x-3BtEHYoY/TghWda3Xy6I/AAAAAAAADJg/Y68Qi_1KADE/s1600/Image+41.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-1x-3BtEHYoY/TghWda3Xy6I/AAAAAAAADJg/Y68Qi_1KADE/s1600/Image+41.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-6oBadcrOWtw/TghWeTXnf-I/AAAAAAAADJk/uNyPtp_nxOk/s1600/Image+42.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-6oBadcrOWtw/TghWeTXnf-I/AAAAAAAADJk/uNyPtp_nxOk/s1600/Image+42.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-8N9XP2uuA08/TghWfVQWkPI/AAAAAAAADJo/2zZBSKRN3f0/s1600/Image+43.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-8N9XP2uuA08/TghWfVQWkPI/AAAAAAAADJo/2zZBSKRN3f0/s1600/Image+43.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-tCLaKhaGiko/TghWgNw5MeI/AAAAAAAADJs/C-M3CdrFno0/s1600/Image+44.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-tCLaKhaGiko/TghWgNw5MeI/AAAAAAAADJs/C-M3CdrFno0/s1600/Image+44.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-EFJ-iQMnN_Q/TghWg_iwF7I/AAAAAAAADJw/lC5Y8QSni_o/s1600/Image+45.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-EFJ-iQMnN_Q/TghWg_iwF7I/AAAAAAAADJw/lC5Y8QSni_o/s1600/Image+45.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-r1hNtbFqa94/TghWh0wm1TI/AAAAAAAADJ0/uKegmtN7fnw/s1600/Image+46.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-r1hNtbFqa94/TghWh0wm1TI/AAAAAAAADJ0/uKegmtN7fnw/s1600/Image+46.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-XOlIlAAfSLE/TghWitGhobI/AAAAAAAADJ4/QPk9nVsd730/s1600/Image+47.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-XOlIlAAfSLE/TghWitGhobI/AAAAAAAADJ4/QPk9nVsd730/s1600/Image+47.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-oRwBXqSmn88/TghWjnRsb-I/AAAAAAAADJ8/xmoBlCl983Q/s1600/Image+48.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://3.bp.blogspot.com/-oRwBXqSmn88/TghWjnRsb-I/AAAAAAAADJ8/xmoBlCl983Q/s320/Image+48.png" width="320" /></a></div><br /><br /><b>Be Dandy remercie Alexandre Motte pour son intervention sur la <a href="http://www.facebook.com/home.php#%21/profile.php?id=100001474800615">page officielle</a> de Be Dandy.</b>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>320</wp:post_id>
		<wp:post_date><![CDATA[2011-08-19 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-08-19 07:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[lapparence-du-concurrent]]></wp:post_name>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1004</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-09-08 14:43:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-09-08 12:43:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[une belle démonstration de la force du signe sur le nom !]]></wp:comment_content>
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		<title>D&#039;anciennes étiquettes</title>
		<link>http://yannickbourenane.com/preprod/2011/08/18/danciennes-etiquettes/</link>
		<pubDate>Thu, 18 Aug 2011 08:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/danciennes-etiquettes/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-6l-y8kK-qic/TimIDxTVkII/AAAAAAAADdI/RX_NtUVPtPo/s1600/Image+26.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="268" src="http://2.bp.blogspot.com/-6l-y8kK-qic/TimIDxTVkII/AAAAAAAADdI/RX_NtUVPtPo/s320/Image+26.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-9zOxH0BA0EY/TimIHi_Ct_I/AAAAAAAADdM/io8fkppnud4/s1600/Image+27.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-9zOxH0BA0EY/TimIHi_Ct_I/AAAAAAAADdM/io8fkppnud4/s1600/Image+27.png" /></a></div>Be Dandy vous offre une sélection de logos et d'anciennes étiquettes de bagages.<br />Un petit bonheur pour les yeux.<br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><img border="0" height="276" src="http://4.bp.blogspot.com/-02wTEUw1dCc/TimIJpq8sEI/AAAAAAAADdQ/KJi_qvfuUvw/s320/Image+28.png" width="320" /></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-CoXe-8ab6as/TimIK3xq1OI/AAAAAAAADdU/jylBS2Nl_lU/s1600/Image+29.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="192" src="http://3.bp.blogspot.com/-CoXe-8ab6as/TimIK3xq1OI/AAAAAAAADdU/jylBS2Nl_lU/s320/Image+29.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-qHgaizTUtfg/TimINa6PV4I/AAAAAAAADdc/dNToN0KfqnU/s1600/Image+31.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="288" src="http://4.bp.blogspot.com/-qHgaizTUtfg/TimINa6PV4I/AAAAAAAADdc/dNToN0KfqnU/s320/Image+31.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><img border="0" height="320" src="http://2.bp.blogspot.com/-cvvzKcQ_ej4/TimIRTjvl_I/AAAAAAAADdg/_beoUgFtEi8/s320/Image+32.png" width="203" /></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-ZitnTn4KvFo/TimIU0W3-PI/AAAAAAAADdk/qhdbPnnh9qs/s1600/Image+33.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="307" src="http://4.bp.blogspot.com/-ZitnTn4KvFo/TimIU0W3-PI/AAAAAAAADdk/qhdbPnnh9qs/s320/Image+33.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-GcV8F1RDe98/TimIWMJ-StI/AAAAAAAADdo/-FPdqYL-Mp0/s1600/Image+34.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="241" src="http://4.bp.blogspot.com/-GcV8F1RDe98/TimIWMJ-StI/AAAAAAAADdo/-FPdqYL-Mp0/s320/Image+34.png" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-3XTvtEfWMBg/TimJJRiX5oI/AAAAAAAADds/oOtXhqrzHZY/s1600/Image+35.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="284" src="http://4.bp.blogspot.com/-3XTvtEfWMBg/TimJJRiX5oI/AAAAAAAADds/oOtXhqrzHZY/s320/Image+35.png" width="320" /></a></div><br /><br />Accéder au <a href="http://www.flickr.com/photos/wavesjax/sets/72157604832012984/">site</a> pour en découvrir d'autres..]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>321</wp:post_id>
		<wp:post_date><![CDATA[2011-08-18 10:10:00]]></wp:post_date>
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		<title>L&#039;équipe de Soccer de Montréal s&#039;offre un lifting</title>
		<link>http://yannickbourenane.com/preprod/2011/08/17/lequipe-de-soccer-de-montreal-soffre-un-lifting/</link>
		<pubDate>Wed, 17 Aug 2011 08:16:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-to87909CkM8/Tkp7i6JD9fI/AAAAAAAADhk/i0tTGeUZVzw/s1600/impact_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="157" src="http://1.bp.blogspot.com/-to87909CkM8/Tkp7i6JD9fI/AAAAAAAADhk/i0tTGeUZVzw/s400/impact_logo.jpg" width="400" /></a></div><br />L'équipe de Soccer de <a href="http://www.montrealimpact.com/index.aspx?language=FR">L'Impact de Montréal</a> a décidé de lifter son identité visuelle. Ce changement est fait dans le but de devenir la plus grande ville de Soccer en Amérique du Nord. Espérons qu'ils ne comptent pas uniquement sur leur identité visuelle pour y parvenir.. <br /><a name='more'></a>Samedi 6 Aout 2011,<a href="http://www.montrealimpact.com/index.aspx?language=FR"> l'Impact de Montréal</a> a dévoile son logotype au Stade Saputo en vue de son entrée dans la Major League Soccer en 2012. L'ancienne identité visuelle datait de 2002. <br /><br /><i>« Aujourd’hui, nous tournons une page d’histoire. Ce logo est beaucoup plus qu’un logo, c’est un symbole de notre engagement envers tous les amateurs de soccer au Québec. Ce nouveau logo est d’abord celui de nos supporters. Je pense que Montréal peut devenir la plus grande ville de soccer en Amérique du Nord. »</i><br /><br /><i>« La nouvelle identité de l’Impact traduit l’évolution du club vers le soccer de niveau majeur, explique Olivier Chevillot, directeur de la création de Pigeon* branding + design. Le nouveau logo est plus sophistiqué, à l’image des grands clubs. Nous sommes fiers d’avoir participé à l’élaboration de ce symbole des ligues majeures. </i><br />Déclarations du président de l’<a href="http://www.montrealimpact.com/index.aspx?language=FR">Impact de Montréal</a>, Joey Saputo<i> </i><br /><br />La ville explique les huit composants du logotype :  <i><br /></i><br /><br />1- Le bleu : la couleur du club depuis ses débuts en 1993. Référence à la couleur du drapeau provincial et représente le Québec. Le bleu représente aussi le fleuve St-Laurent qui borde l’Île de Montréal. <br /><br />2- Les quatre étoiles : représentent les quatre peuples fondateurs de Montréal, tel qu’illustré par le drapeau de notre ville : les Français, les Anglais, les Irlandais et les Écossais. <br /><br />3- La fleur de lys : emblème officiel du Québec, symbole historique de la monarchie française, on la retrouve sur le drapeau de notre province.<br /><br />4- Les rayures noires et bleues : référence aux premières années du club, particulièrement à 1994, année où le club a remporté son premier championnat. <br /><br />5- Le foulard : symbole des supporters de l'équipe. <br /><br />6- "Tous pour gagner" : la nouvelle devise du club qui rappelle l’importance de l’unité dans la victoire. Elle souligne aussi l’importance du travail et des efforts considérables des joueurs, du personnel, des partenaires et des supporters, qui contribuent aux succès du club. <br /><br />7- L’écusson : la forme traditionnelle de l’écusson s’inscrit dans une longue tradition de logos de clubs de Soccer à travers le monde. <br /><br />8- La couleur argent : fait référence à la couleur argent utilisée dans les armoiries de la Ville de Montréal. <br /><br />En ce qui concerne les changements majeurs de l'identité visuelle, à noter l'apparition d'une signature et d'un large bandeau noir qui met désormais en avant la ville de Montréal à l'aide d'une nouvelle typographie à empattements. Un jeu de reflets est également apporté à l'ensemble.<br />Les nouveaux maillots sportifs seront dévoilés en Novembre prochain.<br /><br />Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/sport">actus logos SPORT</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>322</wp:post_id>
		<wp:post_date><![CDATA[2011-08-17 10:16:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-08-17 08:16:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>996</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-08-18 00:47:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-17 22:47:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Clairement MIEUX.]]></wp:comment_content>
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		<title>Les hôtels parisiens du XXème</title>
		<link>http://yannickbourenane.com/preprod/2011/08/16/les-hotels-parisiens-du-xxeme/</link>
		<pubDate>Tue, 16 Aug 2011 09:48:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-JoTWDykjGtQ/TimKoyiobrI/AAAAAAAADdw/xQL3Fzp60oI/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="317" src="http://1.bp.blogspot.com/-JoTWDykjGtQ/TimKoyiobrI/AAAAAAAADdw/xQL3Fzp60oI/s320/Image+5.png" width="320" /></a></div><br />Le charme de Paris n'est pas une légende... Voici une sélection de logos datant du début du XXème siècle des plus prestigieux hôtels parisiens.<br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-igjLNb146sA/TimKtrjUmMI/AAAAAAAADd0/-gXa3WiBwyQ/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="229" src="http://2.bp.blogspot.com/-igjLNb146sA/TimKtrjUmMI/AAAAAAAADd0/-gXa3WiBwyQ/s320/Image+1.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-EPgyY2gaY3A/TimKuIykoXI/AAAAAAAADd4/AjcOyFFap8M/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-EPgyY2gaY3A/TimKuIykoXI/AAAAAAAADd4/AjcOyFFap8M/s1600/Image+2.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-f51LaBI-EZs/TimKvzk6D2I/AAAAAAAADd8/CV7oAfWMOVE/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="214" src="http://4.bp.blogspot.com/-f51LaBI-EZs/TimKvzk6D2I/AAAAAAAADd8/CV7oAfWMOVE/s320/Image+3.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-WFytCnYnjAg/TimKxnBtlXI/AAAAAAAADeA/FBgrLl2Q8z4/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="249" src="http://3.bp.blogspot.com/-WFytCnYnjAg/TimKxnBtlXI/AAAAAAAADeA/FBgrLl2Q8z4/s320/Image+4.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-jqIKYdsTMZ4/TimK0RnxVHI/AAAAAAAADeI/4W_kMae4HAc/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/-jqIKYdsTMZ4/TimK0RnxVHI/AAAAAAAADeI/4W_kMae4HAc/s320/Image+6.png" width="320" /></a></div>Cliquez <a href="http://www.flickr.com/photos/wavesjax/sets/72157621462828804/">ici</a> pour découvrir d'autres hôtels parisiens.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>323</wp:post_id>
		<wp:post_date><![CDATA[2011-08-16 11:48:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510689336;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:257;}i:1;a:1:{s:2:"id";i:564;}i:2;a:1:{s:2:"id";i:324;}}}}]]></wp:meta_value>
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			<wp:comment_id>997</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-08-18 00:52:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-17 22:52:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'était quand même la grande classe, à l'époque... Y'a pas à dire! Fan ABSOLU!!! Merci.]]></wp:comment_content>
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	<item>
		<title>Carte du monde des logos de pays</title>
		<link>http://yannickbourenane.com/preprod/2011/08/05/carte-du-monde-des-logos-de-pays/</link>
		<pubDate>Fri, 05 Aug 2011 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2011/08/tourism_mapmonde_nov2011.jpg"><img class="aligncenter size-full wp-image-5656" alt="tourism_mapmonde_nov2011" src="http://yannickbourenane.com/preprod/wp-content/uploads/2011/08/tourism_mapmonde_nov2011.jpg" width="1600" height="901" /></a></div>
<div style="clear: both; text-align: left;"><b><span style="font-weight: normal;">C'est les vacances, voici une mise à jour des logos touristiques de pays du monde entier, le monde en identités visuelles. Alors, où partez-vous en vacances ?</span></b></div>
<div style="margin: 0px;"><span style="font-size: 12px;">Cliquer sur l'image pour la voir en grand</span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>324</wp:post_id>
		<wp:post_date><![CDATA[2011-08-05 09:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-08-05 07:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="infographies"><![CDATA[Infographies]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Thomas - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>436</wp:comment_id>
			<wp:comment_author><![CDATA[ActuLogo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.actulogo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-11 11:56:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-11 09:56:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,<br /><br />Très sympa cette carte, cependant j'ai pu remarquer que le logo de l'Australie utilisé ici n'est pas celui du tourisme mais celui du business international, contrairement à ce qu'on pourrait penser, l'Australie a conservé son kangourou pour le tourisme (cf. site du tourisme australien)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>437</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-11 14:19:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-11 12:19:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a également le logo du tourisme japonais qui a évolué: https://www.tourisme-japon.fr/Professionnels-du-tourisme/Courrier-Touristique-Japon/Courrier-Touristique-Japon-n-32/Decouvrez-notre-nouveau-logo<br />Le logo égyptien également.<br /><br />En tout cas merci pour cette carte :) !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>439</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-11 16:14:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-11 14:14:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Lorsqu'on regarde la carte, on a vraiment le sentiment que les logos de tourisme sont souvent composés de la même manière, beaucoup de couleurs, des formes vagues, un emblème et le nom du pays... C'est normal me direz-vous ? Regardez la RUssie, carré bleue et froide....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>440</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-11 16:17:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-11 14:17:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca m'étonne que Bali ou l'Indonésie nait pas de logo, c'est quand même une grande destination touristique... Pensez-vous que c'est indonesia 2008 le logo ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>441</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10309862694059591372</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2010-08-11 16:52:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2010-08-11 14:52:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci, pour les informations concernant le Japon, l'Egypte et l'Australie, les modifications ont été faites. <br /><br />Concernant Bali, le logo est celui de l'office du tourisme Indonésien, qui n'a pas changé, le 2008 en moins, bien sur.<br /><br />Si vous avez d'autres informations, n'hésitez pas.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>994</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-08-06 10:43:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-08-06 08:43:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Coucou, j'informe également que le Pérou a également changer de logo:<br /><br />http://www.peru.travel/fr/<br /><br />En tout cas merci pour la carte.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1069</wp:comment_id>
			<wp:comment_author><![CDATA[charlie2raromatai]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://charlie2raromatai.wordpress.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-08 18:36:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-08 17:36:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et il manque celui de Tahiti !!! C'est pas croyable !!! <br />Super boulot, en tout cas ! :-)]]></wp:comment_content>
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		<title>Hommage à Steve Jobs</title>
		<link>http://yannickbourenane.com/preprod/2011/10/07/hommage-a-steve-jobs/</link>
		<pubDate>Fri, 07 Oct 2011 08:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-aSNnjlPvSy8/TpKrRhWrTKI/AAAAAAAADs0/pd5JUlB4iiM/s1600/actu_10597_BigActuNews.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="203" src="http://1.bp.blogspot.com/-aSNnjlPvSy8/TpKrRhWrTKI/AAAAAAAADs0/pd5JUlB4iiM/s320/actu_10597_BigActuNews.jpg" width="320" /></a></div><div style="text-align: center;">Hommage à Steve Jobs. Image du logo Apple parue dans <a href="http://www.welt.de/">Die Welt</a> by Johnatan Mak et celle parue dans Libération<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ucLJzIHXoaQ/TpKyTERmTdI/AAAAAAAADs4/R23njrtj9dQ/s1600/Liberation.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-ucLJzIHXoaQ/TpKyTERmTdI/AAAAAAAADs4/R23njrtj9dQ/s320/Liberation.png" width="256" /> </a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-MLrVROyzSkE/Tud2GkgfL6I/AAAAAAAAEgc/DBpV9mkxV90/s1600/mac.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-MLrVROyzSkE/Tud2GkgfL6I/AAAAAAAAEgc/DBpV9mkxV90/s1600/mac.jpg" /></a></div><div style="clear: both; text-align: center;"><br /></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>285</wp:post_id>
		<wp:post_date><![CDATA[2011-10-07 10:19:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Rio +20, le logo se professionalise</title>
		<link>http://yannickbourenane.com/preprod/2011/10/06/rio-20-le-logo-se-professionalise/</link>
		<pubDate>Thu, 06 Oct 2011 17:07:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/rio-20-le-logo-se-professionalise/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-FpeXbypokeM/To3gNGtF6_I/AAAAAAAADsw/6BIDm8GmFuA/s1600/Logo-Sommet-Terre-Rio-1992_DR.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="155" src="http://3.bp.blogspot.com/-FpeXbypokeM/To3gNGtF6_I/AAAAAAAADsw/6BIDm8GmFuA/s200/Logo-Sommet-Terre-Rio-1992_DR.jpg" width="200" /></a><a href="http://3.bp.blogspot.com/-XcUja5c-DuI/TorbxiIWWRI/AAAAAAAADqg/FRs97XddKyE/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="86" src="http://3.bp.blogspot.com/-XcUja5c-DuI/TorbxiIWWRI/AAAAAAAADqg/FRs97XddKyE/s320/Image+2.png" width="320" /></a></div><br /><br /><br /><br /><br /><br />Vingt ans ans après le premier sommet décisif de Rio de Janeiro, sur la terre, en 1992, c'est l'heure des bilans pour  <a href="http://www.uncsd2012.org/rio20/index.php?menu=61">Rio +20</a>, du 4 au 6 juin 2012,  la Conférence des Nations Unies sur le développement durable.<br /><a name='more'></a><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-ecMK6-TL7J0/To3fZ6HFV0I/AAAAAAAADss/StvF6q0Uf1Q/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-10-06+%25C3%25A0+19.03.00.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="257" src="http://4.bp.blogspot.com/-ecMK6-TL7J0/To3fZ6HFV0I/AAAAAAAADss/StvF6q0Uf1Q/s400/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-10-06+%25C3%25A0+19.03.00.png" width="400" /></a></div>L'identité visuelle de l'événement cherche à montrer les trois  composantes du développement durable : l'équité sociale avec la présence  de l'être humain, la croissance économique avec l'indicateur de  croissance et enfin la protection de l'environnement symbolisée par la  feuille. Ces trois éléments rouge, bleu et vert sont reliés sous la  forme d'un globe. Chaque symboles se croise par leur forme et par la  connexion des couleurs. A droite le nom de l'événement apparaît ainsi  que sa version courte " <a href="http://www.uncsd2012.org/rio20/index.php?menu=61">Rio + 20</a>". L'ensemble de l'identité est graissée.<br /><br /><a href="http://3.bp.blogspot.com/-WNEpRQ5wwG8/TorkEpIKeGI/AAAAAAAADqk/VI7OihoUUHI/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="283" src="http://3.bp.blogspot.com/-WNEpRQ5wwG8/TorkEpIKeGI/AAAAAAAADqk/VI7OihoUUHI/s400/Image+3.png" width="400" /></a>L'objectif est d'assurer un engagement politique renouvelé pour le développement durable, d'évaluer les progrès accomplis, les lacunes qui subsistent et enfin de relever les nouveaux défis qui émergent. Cette conférence tient son nom du Sommet de la Terre qui s'est tenu à Rio en 1992. Celui-ci avait marqué un tournant dans la prise en compte des enjeux environnementaux au niveau international et la reconnaissance d’une approche globale du développement durable et de la lutte contre la pauvreté.<br />Deux thèmes dominent la préparation de <a href="http://www.uncsd2012.org/rio20/index.php?menu=61">Rio +20</a> : l'économie verte, c'est à dire l'ensemble des activités économiques générées par toutes les entreprises qui produisent des biens et services contribuant à éviter, réduire ou supprimer des nuisances pour l'environnement, et la réforme des institutions internationales. De nouveaux thèmes sont abordés, comme la lutte des inégalités, la réforme du PIB, la taxe sur le carbone, la correction du libre échange. Autant de thèmes pour une conférence de plus, où souvent les résultats sont flous. <br /><br />La position de la France face à cet événement ?<br /><div> <i>"<a href="http://www.uncsd2012.org/rio20/index.php?menu=61">Rio+20</a>" est, en premier lieu, une occasion unique de porter le projet d’une organisation mondiale de l’environnement (OME). Nous attendons de "Rio+20" un message clair en faveur de l’économie verte, des avancées concrètes sur la fixation d’indicateurs, au-delà du PIB, pour mesurer le progrès des sociétés. La conférence devrait également permettre de donner au développement durable la place qu’il mérite au sein des Nations unies, en impulsant une réforme de la Commission du développement durable, et si possible du Conseil économique et social." </i><b style="font-weight: normal;"> </b></div><div><b style="font-weight: normal;">Déclaration du porte-parole du ministère des Affaires étrangères et européennes - 1er août 2011 -</b></div><div><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-wBw4TXb4HnQ/TorkXa8JCQI/AAAAAAAADqo/BOH9UMP8IMU/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="86" src="http://1.bp.blogspot.com/-wBw4TXb4HnQ/TorkXa8JCQI/AAAAAAAADqo/BOH9UMP8IMU/s320/Image+4.png" width="320" /></a></div><br /><br /><br /><br />Consulter l'actualité des <a href="http://logo-bedandy.blogspot.com/search/label/France">identités visuelles en France</a>.<br />Consulter l'<a href="http://www.lemonde.fr/idees/article/2011/09/06/ola-rio-20_1568383_3232.html">article du Monde</a> à ce sujet.<br />Consulter les <a href="http://www.uncsd2012.org/rio20/index.php?menu=86">guidelines </a>]]></content:encoded>
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		<wp:post_id>286</wp:post_id>
		<wp:post_date><![CDATA[2011-10-06 19:07:00]]></wp:post_date>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
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		<title>Desperados version Fuego</title>
		<link>http://yannickbourenane.com/preprod/2011/10/06/desperados-version-fuego/</link>
		<pubDate>Thu, 06 Oct 2011 11:36:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-gU1ZCfGAQHc/ToslL-1JBBI/AAAAAAAADrc/itZd2guuHjQ/s1600/despe_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-gU1ZCfGAQHc/ToslL-1JBBI/AAAAAAAADrc/itZd2guuHjQ/s400/despe_logo.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-gU1ZCfGAQHc/ToslL-1JBBI/AAAAAAAADrc/itZd2guuHjQ/s1600/despe_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div> La bière blonde, aromatisée à la tequila, <a href="http://www.imagine-desperados.fr/">Desperados</a> du <a href="http://logo-bedandy.blogspot.com/2011/09/le-groupe-heineken-revient-aux-origines.html">groupe Heineken</a>, n°2 mondial des brasseurs, lance son nouveau produit Desperados Fuego. La marque est lancée depuis le début de mois. L'habillage a été conçu par l'agence Dufresne Corrigan Scarlett. Après Desperados Red et Desperados Mas Desperados, Fuego arrive chargée d'épices.<br /><br /><a name='more'></a>La Marque <a href="http://www.imagine-desperados.fr/">Desperados</a> Fuego inondera l’espace de la Gare du Nord début octobre 2011 avec un habillage conçu par la même agence. La bière sera également à découvrir en octobre dans les titres presse grand public et en affichage dans les réseaux métro et gare. <br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-wWN4_gFYrlo/TosAqmAfm0I/AAAAAAAADq0/IbSxy0cwfOo/s1600/image.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-wWN4_gFYrlo/TosAqmAfm0I/AAAAAAAADq0/IbSxy0cwfOo/s320/image.png" width="218" /></a></div>]]></content:encoded>
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		<wp:post_id>287</wp:post_id>
		<wp:post_date><![CDATA[2011-10-06 13:36:00]]></wp:post_date>
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		<title>LU ajoute une signature à sa marque !</title>
		<link>http://yannickbourenane.com/preprod/2011/10/05/lu-ajoute-une-signature-a-sa-marque/</link>
		<pubDate>Wed, 05 Oct 2011 07:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-RaypeKv9tVg/Tos0-aWWFMI/AAAAAAAADrk/fWFvvQICFVg/s1600/LU_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-RaypeKv9tVg/Tos0-aWWFMI/AAAAAAAADrk/fWFvvQICFVg/s400/LU_logo.jpg" width="400" /></a></div><br />La marque emblématique <a href="http://www.lu-france.fr/">LU</a> décide de lifter son identité visuelle. Issue de la ville de Nantes, elle est désormais détenue par le groupe <a href="http://www.kraftfoodscompany.com/welcome.aspx">Kraft Foods</a> après son rachat auprès de<a href="http://www.danone.com/"> Danone</a> en 2007. Vieille de 160 ans, la marque décide désormais d'intégrer son histoire dans la signature de son logotype.<abbr title="et cetera"></abbr><br /><a name='more'></a><br /><a href="http://4.bp.blogspot.com/-iT-NNn0atII/TowJk2JG7gI/AAAAAAAADsI/D9YKTgaXGdo/s1600/Image+21.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-iT-NNn0atII/TowJk2JG7gI/AAAAAAAADsI/D9YKTgaXGdo/s1600/Image+21.png" /></a><a href="http://2.bp.blogspot.com/-COLHluyCiGA/TotBVHT4CxI/AAAAAAAADr0/Q5AZ6vTRGl8/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><abbr title="et cetera"></abbr>La marque <a href="http://www.lu-france.fr/">LU</a>, a été créée en 1846, c'est la contraction des noms Lefèvre et Utile, ses créateurs. <br /><br />Qu'elle soit sous la marque Danone ou Kraft Foods, elle est le numéro 1 des biscuitiers français. C'est aussi le numéro 1 en Europe dans les biscuits secs, sucrés et salés. Et depuis son rachat par Kraft Foods, l'entreprise est devenue leader mondial.<br /><br />"<i>Aujourd'hui <a href="http://www.lu-france.fr/">LU</a> est la marque la plus diffusée au sein des foyers français : 86% de foyers consommateurs, la plus connue : 98% des foyers connaissent LU, la plus consommée : 800 millions de paquets par an et est intimement liée à l'histoire de chacun : 8 générations de croqueurs de LU</i>."<br /><div style="text-align: left;"></div><br />La nouvelle identité visuelle a été crée par Dragon Rouge et sont accompagnés d'une campagne publicitaire signés BETC Euro RSCG. La marque a voulu mettre en avant ses valeurs, à savoir : "<i>avancer</i>", "<i>aller de l'avant</i>" et "<i>offrir de nouvelles perspectives</i>". <br /><br />La marque garde ses fondements. Les codes couleurs du rouge et du blanc sont quasiment inchangés tandis que la cartouche et la typographie évoluent. Le rouge s'adoucit et devient plus dense. L'effet "<i>étiquette décollée</i>" disparait pour une forme plus dynamique aux angles inégaux. La typographie, quant à elle, perd ses empattements pour des biseaux arrondis. Hélas, la taille et la couleur choisies pour la signatue nuisent à sa lisibilité. <br /><br />La nouvelle campagne, sortie le 3 octobre 2011, repose sur un principe de connexion avec les consommateurs : elle propose un message qui se veut porteur d'espoir "Ouvrons le Champ des Possibles".<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-rAiqYRl3elM/TotB8b0RYvI/AAAAAAAADr8/W-SCzFeEWBk/s1600/Image+20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-rAiqYRl3elM/TotB8b0RYvI/AAAAAAAADr8/W-SCzFeEWBk/s1600/Image+20.png" /></a></div><br /><i>"<a href="http://www.lu-france.fr/">Lu</a> est un lien émotionnel fort avec les français et joue un rôle dans leur quotidien : celui de leur apporter, grâce à ses biscuits des céréales et de nourrir ainsi leur énergie. C'est ainsi qu'est née la nouvelle campagne de Lu, la marque est là pour nourrir leur énergie, l'énergie d'aller de l'avant, l'énergie de penser en terme de possibilités...."</i><br /><br /><i>Les nouveaux packaging de LU : </i><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-RjFLZMNGhno/TowaL7z_a4I/AAAAAAAADsU/hIWDwaT-3v8/s1600/pb_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-RjFLZMNGhno/TowaL7z_a4I/AAAAAAAADsU/hIWDwaT-3v8/s400/pb_logo.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-pAds-ZquU14/TowaNW_KbOI/AAAAAAAADsY/ZL6ajLy6ew8/s1600/ourson_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-pAds-ZquU14/TowaNW_KbOI/AAAAAAAADsY/ZL6ajLy6ew8/s400/ourson_logo.jpg" width="400" /></a></div><i> </i><br /><br /><br /><i> </i><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-NsXOY8vs818/TotBSKrTnNI/AAAAAAAADro/u3ME-vj2at8/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-NsXOY8vs818/TotBSKrTnNI/AAAAAAAADro/u3ME-vj2at8/s320/Image+19.png" width="229" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-grLepeEFAdo/TotBTMAEkEI/AAAAAAAADrs/SH_9Dq-qJMo/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="190" src="http://3.bp.blogspot.com/-grLepeEFAdo/TotBTMAEkEI/AAAAAAAADrs/SH_9Dq-qJMo/s320/Image+18.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-7B13FZVDK6I/TotBT3rOy3I/AAAAAAAADrw/1jEb1X30e80/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="164" src="http://2.bp.blogspot.com/-7B13FZVDK6I/TotBT3rOy3I/AAAAAAAADrw/1jEb1X30e80/s320/Image+17.png" width="320" /></a></div><br />Découvrez la nouvelle campagne "Ouvrons le Champ des Possibles".<abbr title="et cetera"><br /></abbr><br /><abbr title="et cetera"><br /></abbr><br /><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://3.gvt0.com/vi/2tvTYyWX5-c/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/2tvTYyWX5-c&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266"  src="http://www.youtube.com/v/2tvTYyWX5-c&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div><abbr title="et cetera"><br /></abbr>]]></content:encoded>
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		<wp:post_id>288</wp:post_id>
		<wp:post_date><![CDATA[2011-10-05 09:02:00]]></wp:post_date>
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			<wp:comment_id>1013</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-05 10:21:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-05 08:21:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[mouais...bof bof!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1014</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-05 11:34:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-05 09:34:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dragon Rouge a encore sévi - le nouveau logo donne l'impression d'un petit beurre qui aurait ramolli après avoir oublié de fermer le paquet… <br /><br />Quant à l'ersatz de dynamisme par un bloc en biais et arrondi, il me semble que c'est un artifice grossier pour vendre au client du changement et donc les honoraires qui vont avec.<br />("Il faut que ce soit graphique !")<br /><br />Enfin la signature "créateur de biscuits depuis 1846" est une escroquerie graphique : il semblerait qu'il faille rajouter cette phrase dans le bloc afin d'éviter que le commun des mortels ne se rende pas compte que sans cela le logo ne serait pas équilibré. Et sur le sens, qui ne sait pas que LU fait des biscuits ??? (selon le site de Lu 97% des Français connaissent Lu)<br /><br /><br />Bref, la précédente modification du logo n'était déjà une vraie réussite mais là tout ça pour ça… C'est du non-design !!! <br />Allez faire un tour sur le site de LU (http://www.lu-france.fr/), vous vous rendrez compte à quel point ce logo est bancal.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1015</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-10-05 11:47:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-05 09:47:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il est tres bien ce logo en revanche sur les paquets on ne retrouve pas la meme inclinaison en tete et en pied du logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1016</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-05 11:57:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-05 09:57:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais il était chouette le logo de LU! Pourquoi le changer ?!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1018</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-05 14:48:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-05 12:48:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[aucun intérêt :s]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1019</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-05 15:51:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-05 13:51:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est drôle... on fait du neuf et on précise désormais que c'est du vieux, alors, que veut-on faire ? Nouveau ou ancien ? DU vieux toujours jeune ? schyzophrène chez dragon rouge ? Ils feraient mieux de jouer la cultitude du produit et non pasla rendre factice]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1020</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-06 12:54:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-06 10:54:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sans commentaires sur le logo, qui anéantit l'héritage de la marque. On explique vouloir renouer avec les racines, mais on fait l'inverse : une typo générique, 2 angles arrondis, un air "2011" et c'est vendu.<br /><br />La campagne de pub est une véritable honte. Un pur produit de pubard à la française : on s'auto-congratule en sortant un spot à gros moyens, 500 figurants, quelques mots-clés mielleux et on aboutit sur une annonce qui pourrait autant s'appliquer à La Poste qu'à EDF, GDF-Suez, Orange, SFR, qu'apparemment à des biscuits. Hors sujet total, gâchis et incompétence.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1249</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-02-05 20:26:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-05 19:26:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[OUAIS CEST MOCHE]]></wp:comment_content>
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	</item>
	<item>
		<title>L&#039;université de Versailles se dote d&#039;un blason</title>
		<link>http://yannickbourenane.com/preprod/2011/10/04/luniversite-de-versailles-se-dote-dun-blason/</link>
		<pubDate>Mon, 03 Oct 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/luniversite-de-versailles-se-dote-dun-blason/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-uPYD39bHMT0/TomZYyIzfgI/AAAAAAAADpo/5kB_XpSnq4U/s1600/univ_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="127" src="http://1.bp.blogspot.com/-uPYD39bHMT0/TomZYyIzfgI/AAAAAAAADpo/5kB_XpSnq4U/s320/univ_logo.jpg" width="320" /></a></div><br />L'<a href="http://www.uvsq.fr/">université de Versailles Saint-Quentin-en-Yvelines</a> se dote d'une nouvelle identité visuelle ainsi que d'une nouvelle stratégie de marque. Cette université est réputée pour sa bibliothèque qui s'étale sur plus de 8400 mètres carrés et qui regroupe 100 000 ouvrages.<br /><a name='more'></a>L'<a href="http://www.uvsq.fr/">université</a> créée en 1991 enseigne les sciences humaines et sociales, les sciences juridiques et politiques, l'ingénierie, la technologie ainsi la médecine. <i><br /> </i><br /><i>" Implantée au cœur des Yvelines et ouverte au monde, l'<a href="http://www.uvsq.fr/">université de Versailles Saint-Quentin-en-Yvelines </a>souhaite par ce nouveau logo et le lancement de sa marque Université de Versailles Saint-Quentin-en-Yvelines mettre en avant ses valeurs et ses atouts en tant qu'établissement d'enseignement supérieur et de recherche"</i><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-pMhQmQEeEEw/TonKJy23I5I/AAAAAAAADp4/J6qTLJeAmEc/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-pMhQmQEeEEw/TonKJy23I5I/AAAAAAAADp4/J6qTLJeAmEc/s1600/Image+6.png" /></a></div>L'agence Dragon Rouge Identités et Architectures a réalisé le projet. L'<a href="http://www.uvsq.fr/">université</a> était caractérisée par deux logos qui cohabitaient. Le premier (montré plus haut) et l'acronyme de "UVSQ" qui apparaît sur certains outils de communication comme le site Internet.<br />Cette cohabitation diluait la visibilité des actions et était le témoin d'un manque de cohérence dans la marque. De plus, avec une concurrence de plus en plus forte entre les écoles françaises et mondiales il est nécessaire d'avoir une position fixe, affirmée et surtout reconnaissable. <i> </i><br /><br /><i>L'identité visuelle a été conçue avec deux volontés fortes : "Capitaliser sur la notoriété d'une marque mondiale "Versailles" et enfin pérenniser l'ancrage dans les Yvelines. C'est pourquoi la marque le revendique dans le déroulé de son nom. </i><br /><br /><br /><a href="http://2.bp.blogspot.com/-PusQmHDeWeg/TosgelcJ-JI/AAAAAAAADrI/eIhdd0KtozA/s1600/Image+8.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="262" src="http://2.bp.blogspot.com/-PusQmHDeWeg/TosgelcJ-JI/AAAAAAAADrI/eIhdd0KtozA/s400/Image+8.png" width="400" /></a>Les codes couleurs sont gardés, à savoir le cyan, le vert et le gris. Plus précisément, ils correspondent au Pantone P3135C, P369C et P424C.<i> </i>Le symbole du soleil est gardé, en référence à Versailles et au roi soleil, le nom de l'université l'est également. <br />L'élément fort est l'apparition du blason dans l'identité visuelle. Symbole de prestige, à l'image des universités américaines. La typographie reste en capitales. "Université de Versailles" est écrit à l'aide de la Trajan pour l'aspect académique, statuaire qu'elle offre. Elle marque le côté intellectuel et culturel de la faculté notamment grâce à ses empattements. Quant à "Saint-Quentin-en-Yvelines" il est écrit avec la Gotham. Une typographie plus moderne et plus dynamique. Le symbole du logotype prend désormais beaucoup moins de place face au nom. La sensation d'écrasement total et de démesure disparaît. Le logotype est désormais beaucoup plus lisible. <br /><br />Cependant, l'illustration du blason est traitée de manière trop réaliste, avec le bleu pour le ciel et le vert pour l'herbe...  L'art héraldique ( l'étude des armoiries) est un art codifié où l'abstraction prend une place très importante. Et ici ce n'est malheureusement pas le cas. L'œil a tendance à voir une sorte de tableau au sein d'un blason.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Uq4aFb6jf8s/TosgapRGKzI/AAAAAAAADrA/9bEoTrx11V8/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="191" src="http://1.bp.blogspot.com/-Uq4aFb6jf8s/TosgapRGKzI/AAAAAAAADrA/9bEoTrx11V8/s400/Image+6.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-J3SKal2eU6k/TosgeBwB45I/AAAAAAAADrE/x7iVkNjdbK4/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="136" src="http://3.bp.blogspot.com/-J3SKal2eU6k/TosgeBwB45I/AAAAAAAADrE/x7iVkNjdbK4/s400/Image+7.png" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8dsmiuWBufw/TosgflmtdcI/AAAAAAAADrM/c2-TVKg2Kbg/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://2.bp.blogspot.com/-8dsmiuWBufw/TosgflmtdcI/AAAAAAAADrM/c2-TVKg2Kbg/s400/Image+9.png" width="400" /></a><a href="http://3.bp.blogspot.com/-sLZR6f_dNnI/TosggECSiuI/AAAAAAAADrQ/xgBPLFeL4Ac/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="267" src="http://3.bp.blogspot.com/-sLZR6f_dNnI/TosggECSiuI/AAAAAAAADrQ/xgBPLFeL4Ac/s400/Image+10.png" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-M2WQYi6OK00/TosgiXotwXI/AAAAAAAADrY/bHuhscKTZBs/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="176" src="http://3.bp.blogspot.com/-M2WQYi6OK00/TosgiXotwXI/AAAAAAAADrY/bHuhscKTZBs/s400/Image+12.png" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-0E0TQ5-d3po/TonJHNKco3I/AAAAAAAADp0/8bITE77tiKA/s1600/uvsq-logo-nb-reserve_1317042118854.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><a href="http://4.bp.blogspot.com/-PVykFuU7_bw/TonJEg6k49I/AAAAAAAADps/id9C0z-iRIg/s1600/uvsq-logo-cyan-rvb_1317203180125.jpg" style="margin-left: 1em; margin-right: 1em;"></a></div><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-x5tvKCULR3o/Tosgh1ApF9I/AAAAAAAADrU/MZb-bsADMOI/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://3.bp.blogspot.com/-x5tvKCULR3o/Tosgh1ApF9I/AAAAAAAADrU/MZb-bsADMOI/s400/Image+11.png" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-EgKFQ0tBi4M/TonJFmSEarI/AAAAAAAADpw/V91YdHL_T3s/s1600/uvsq-logo-gris_1317028846783.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="145" src="http://3.bp.blogspot.com/-EgKFQ0tBi4M/TonJFmSEarI/AAAAAAAADpw/V91YdHL_T3s/s400/uvsq-logo-gris_1317028846783.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-PVykFuU7_bw/TonJEg6k49I/AAAAAAAADps/id9C0z-iRIg/s1600/uvsq-logo-cyan-rvb_1317203180125.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="145" src="http://4.bp.blogspot.com/-PVykFuU7_bw/TonJEg6k49I/AAAAAAAADps/id9C0z-iRIg/s400/uvsq-logo-cyan-rvb_1317203180125.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-0E0TQ5-d3po/TonJHNKco3I/AAAAAAAADp0/8bITE77tiKA/s1600/uvsq-logo-nb-reserve_1317042118854.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="145" src="http://2.bp.blogspot.com/-0E0TQ5-d3po/TonJHNKco3I/AAAAAAAADp0/8bITE77tiKA/s400/uvsq-logo-nb-reserve_1317042118854.jpg" width="400" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Consulter la <a href="http://www.uvsq.fr/chartegraphique%20">charte graphique</a> </div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>289</wp:post_id>
		<wp:post_date><![CDATA[2011-10-04 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-03 22:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1011</wp:comment_id>
			<wp:comment_author><![CDATA[Stéphane Potelle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.uvsq.fr</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-10-04 11:10:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-04 09:10:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour et merci pour votre billet. <br /><br />Le blason de l'université fait référence aux codes de l'héraldique sans vouloir y répondre totalement. La raison en est fort simple : une université qui fête ses vingt ans ne peut se targuer d'un blason aux codes séculaires...<br /><br />Nous avons retenu ce signe, ce symbole pour revendiquer notre appartenance au monde de l'enseignement supérieur et de la recherche en reprenant un code largement partagé, notamment à l'étranger. <br /><br />Il s'agit pour l'université de Versailles Saint-Quentin-en-Yvelines de s'inscrire dans un univers particulier en s'associant ses codes, sans les singer.<br /><br />Je profite de ce commentaire pour attirer l'attention du lecteur sur le fait que ce logotype s'accompagne d'une architecture de marque structurante pour les composantes de l'université que je vous propose de découvrir ici : www.uvsq.fr/chartegraphique]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1012</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-04 16:58:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-04 14:58:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Soit on joue le blason, soit on ne le joue pas... c'est sur il y a un mieux, mais j'ai l'impression d'avoir un logo entre Groupama et Ricoré, je ne dis pas qu'il y a plagiat car ces logos ne se ressemblent pas, c'est dans l'idée de...]]></wp:comment_content>
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	<item>
		<title>And the winner is...</title>
		<link>http://yannickbourenane.com/preprod/2011/10/03/and-the-winner-is-2/</link>
		<pubDate>Mon, 03 Oct 2011 08:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/and-the-winner-is-2/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-zrlUK-0dlM0/TolqVgtlyyI/AAAAAAAADpM/h6ViqYR0VX0/s1600/HumanRightsLogo_CO.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-zrlUK-0dlM0/TolqVgtlyyI/AAAAAAAADpM/h6ViqYR0VX0/s320/HumanRightsLogo_CO.jpg" width="306" /></a></div><br />Le logo qui symbolisera les droits de l'homme a été dévoilé le week end du 23 Septembre 2011 à New York. Il est le gagnant parmi 15000 propositions venant de plus de 190 pays. <br /><a name='more'></a>Be Dandy vous annonçait le lancement des <a href="http://logo-bedandy.blogspot.com/2011/08/votez-pour-votre-prefere.html">votes</a> fin aout 2011. C'est Predrag Stakic, un graphiste originaire de Serbie qui remporte le concours et la somme de 5000€. <br /><br />Il explique que <i>" Cette idée, je l'ai traduite dans un nouveau symbole crée à partir de deux symboles universels, la main et l'oiseau".</i><br /><br />L'initiative part du principe que le nouveau logo sera largement accepté car il a été crée et finalement sélectionné par les Hommes pour les Hommes. Dans le monde entier, il donnera au visage l'engagement pacifique au service des droits de l'homme. Depuis la cérémonie le logotype est en téléchargement libre sur le <a href="http://www.humanrightslogo.net/">site dédié</a>. <br />L'identité visuelle se compose donc du symbole de la main et de l'oiseau. Un dégradé de bleu compose l'image, bleu symbole de la paix.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-v8Z4cmsCTZM/Tols9xn9gEI/AAAAAAAADpQ/AbNHatuV-ik/s1600/HumanRightsLogo_GR.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-v8Z4cmsCTZM/Tols9xn9gEI/AAAAAAAADpQ/AbNHatuV-ik/s320/HumanRightsLogo_GR.jpg" width="307" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-coIBgdT2rq4/Tols-_qwx3I/AAAAAAAADpU/eZZ3OtoaBh8/s1600/HumanRightsLogo_LA.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-coIBgdT2rq4/Tols-_qwx3I/AAAAAAAADpU/eZZ3OtoaBh8/s320/HumanRightsLogo_LA.jpg" width="307" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-BBGWeB76MpA/ToltJozTazI/AAAAAAAADpY/ZXn97fvu-Uk/s1600/HUMANRIGHTSLOGO12.JPG" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://2.bp.blogspot.com/-BBGWeB76MpA/ToltJozTazI/AAAAAAAADpY/ZXn97fvu-Uk/s320/HUMANRIGHTSLOGO12.JPG" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>290</wp:post_id>
		<wp:post_date><![CDATA[2011-10-03 10:11:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-03 08:11:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1010</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-04 11:01:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-04 09:01:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une main, une colombe... Un peu classique. Je préférais celui-là : http://humanrightslogo.net/ideas/13076?n=3 , plus original, plus symbolique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>1021</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-10-08 15:59:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-08 13:59:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["hey Mc fly ? y a quelqu'un la dedans ?"<br />Désolé j'ai pas pu m'empêcher de faire la vanne, mais étonnamment je pense l'inverse de ce que tu dit. Le logo que tu donne en exemple est très bien lui aussi mais je le trouve justement très classique et peu original. De pictos de bonhommes les bras levés tous se tenant la main c'est pas ce qu'il y a de plus original. Dans le logo choisi je trouve qu'on voit trop en premier la main qui fait un peu trop "brut", mais la forme de la colombe est bien. bref…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1022</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-08 16:49:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-08 14:49:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[chacun son avis ;) Ok pour les "bonhommes les bras levés", c'est déjà vu, mais dans la façon dont c'est traité c'est sympa, il est pas parfait mais il forme + un symbole (on peut y voir le signe "égal" qui correspond bien, et les ronds se rapprochent d'un smiley). Ce que je n'aime pas trop dans celui qui a été choisi c'est encore une fois la main que l'on voit pour tout et partout, et toujours de façon assez proche, et la colombe trop "cliché" , sinon le signe lui meme est plutôt bien fait.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1024</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-10 10:43:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-10 08:43:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est cliché mais universellement reconnu, donc pertinent.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>La part du sexe dans une signature</title>
		<link>http://yannickbourenane.com/preprod/2011/09/30/la-part-du-sexe-dans-une-signature/</link>
		<pubDate>Fri, 30 Sep 2011 09:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-GILLp4rfY7c/ToWEeo73p5I/AAAAAAAADoc/knsTlWJumxo/s1600/2346.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://4.bp.blogspot.com/-GILLp4rfY7c/ToWEeo73p5I/AAAAAAAADoc/knsTlWJumxo/s320/2346.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-g_e8kbYHgRI/ToWEhCwSIcI/AAAAAAAADo0/cm3_PHBSBoY/s1600/tumblr_lkaj1xUFde1qjotg1o1_500.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://3.bp.blogspot.com/-g_e8kbYHgRI/ToWEhCwSIcI/AAAAAAAADo0/cm3_PHBSBoY/s320/tumblr_lkaj1xUFde1qjotg1o1_500.jpg" width="320" /> </a><a href="http://4.bp.blogspot.com/-fzrt3c_512o/ToWFYpBCkNI/AAAAAAAADo8/Gk-EfjzTlF4/s1600/tumblr_ljz77dYIVw1qjotg1o1_500.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://4.bp.blogspot.com/-fzrt3c_512o/ToWFYpBCkNI/AAAAAAAADo8/Gk-EfjzTlF4/s320/tumblr_ljz77dYIVw1qjotg1o1_500.jpg" width="320" /></a></div>Prendre la signature d'une grande marque et la mettre sur un préservatif : c'est un détournement réussi orchestré par<a href="http://newcondoms.tumblr.com/"> Max wright sur newcondoms</a>. <br /><br /><a name='more'></a> <br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-zBYcGBvJnvc/ToWFZxIyaaI/AAAAAAAADpA/eFcnQCdrq1I/s1600/tumblr_lk8exdl1cF1qjotg1o1_500.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://4.bp.blogspot.com/-zBYcGBvJnvc/ToWFZxIyaaI/AAAAAAAADpA/eFcnQCdrq1I/s320/tumblr_lk8exdl1cF1qjotg1o1_500.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-x6gCQ2QoBzs/ToWFaYJMYII/AAAAAAAADpE/2nKQpSCFoKM/s1600/tumblr_lk39irpftb1qjotg1o1_500.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://3.bp.blogspot.com/-x6gCQ2QoBzs/ToWFaYJMYII/AAAAAAAADpE/2nKQpSCFoKM/s320/tumblr_lk39irpftb1qjotg1o1_500.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-4X_ThASWVmA/ToWFa9zB21I/AAAAAAAADpI/AfAPIx5EG0o/s1600/tumblr_lpu7a6nPBT1qjotg1o1_500.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://1.bp.blogspot.com/-4X_ThASWVmA/ToWFa9zB21I/AAAAAAAADpI/AfAPIx5EG0o/s320/tumblr_lpu7a6nPBT1qjotg1o1_500.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-2-jtckpLbmo/ToWEe74udyI/AAAAAAAADog/0PcyjCSfzJM/s1600/2347.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://1.bp.blogspot.com/-2-jtckpLbmo/ToWEe74udyI/AAAAAAAADog/0PcyjCSfzJM/s320/2347.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-GcXc8-FSrFg/ToWEfIoO3JI/AAAAAAAADok/VxaGMV9pLdk/s1600/2348.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://2.bp.blogspot.com/-GcXc8-FSrFg/ToWEfIoO3JI/AAAAAAAADok/VxaGMV9pLdk/s320/2348.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-AW_XgA7lfcw/ToWEfgvWPvI/AAAAAAAADoo/n18IMxov3CM/s1600/2349.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://1.bp.blogspot.com/-AW_XgA7lfcw/ToWEfgvWPvI/AAAAAAAADoo/n18IMxov3CM/s320/2349.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-QnL-pJ1n0Po/ToWEgEdS8AI/AAAAAAAADos/8y1cQIEGXf0/s1600/2350.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://3.bp.blogspot.com/-QnL-pJ1n0Po/ToWEgEdS8AI/AAAAAAAADos/8y1cQIEGXf0/s320/2350.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-X2fUrg1-0fk/ToWEghPkezI/AAAAAAAADow/UCwhK_4cY6g/s1600/2351.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://3.bp.blogspot.com/-X2fUrg1-0fk/ToWEghPkezI/AAAAAAAADow/UCwhK_4cY6g/s320/2351.jpg" width="320" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-WvZyS2YNsVU/ToWEh9Vz-5I/AAAAAAAADo4/HuqjhbE4ztI/s1600/tumblr_lnsukeN1Je1qjotg1o1_500.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://2.bp.blogspot.com/-WvZyS2YNsVU/ToWEh9Vz-5I/AAAAAAAADo4/HuqjhbE4ztI/s320/tumblr_lnsukeN1Je1qjotg1o1_500.jpg" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>291</wp:post_id>
		<wp:post_date><![CDATA[2011-09-30 11:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-09-30 09:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1017</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-10-05 12:21:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-05 10:21:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Enorme. le sexe est partout!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1060</wp:comment_id>
			<wp:comment_author><![CDATA[Higgs Boson]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-05 12:32:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-05 11:32:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je vous suggère d'aller sur un site français des top slogans  et de vérifier que c'est hilarant pour un grand nombre de slogans français originaux aussi de les appliquer à un préservatif.  En  fait on pourrait imaginer un test de slogan sur une échelle "Eros/Thanatos" en appliquant un slogan successivement sur un condom, et sur un cercueil ou un corps sur un brancard et en analysant le fit, lantinomie ou le renforcement : faites le test vous verrez  !!]]></wp:comment_content>
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	<item>
		<title>Le futur des logos</title>
		<link>http://yannickbourenane.com/preprod/2011/09/29/le-futur-des-logos/</link>
		<pubDate>Thu, 29 Sep 2011 09:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-futur-des-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-hFUd8KbnFN0/ToQqACKgJfI/AAAAAAAADn0/KIALo7CsBlo/s1600/ibm_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="85" src="http://2.bp.blogspot.com/-hFUd8KbnFN0/ToQqACKgJfI/AAAAAAAADn0/KIALo7CsBlo/s320/ibm_0.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-aQXt0xAKwD4/ToQp--ctS2I/AAAAAAAADns/plrHVoyR1bk/s1600/gap_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="85" src="http://1.bp.blogspot.com/-aQXt0xAKwD4/ToQp--ctS2I/AAAAAAAADns/plrHVoyR1bk/s320/gap_0.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-yRSKcrmkk8k/ToQp_rRh7aI/AAAAAAAADnw/gp_Blz_9OEM/s1600/google.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="85" src="http://1.bp.blogspot.com/-yRSKcrmkk8k/ToQp_rRh7aI/AAAAAAAADnw/gp_Blz_9OEM/s320/google.jpg" width="320" /></a><a href="http://1.bp.blogspot.com/-26PSe-pTwms/ToQqA86OxQI/AAAAAAAADn8/xsLkymuwzLA/s1600/lg.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="85" src="http://1.bp.blogspot.com/-26PSe-pTwms/ToQqA86OxQI/AAAAAAAADn8/xsLkymuwzLA/s320/lg.jpg" width="320" /></a><a href="http://4.bp.blogspot.com/-srpu_p-nJrE/ToQqP6Py7sI/AAAAAAAADoQ/1XR9LhtNjC0/s1600/starbucks_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="61" src="http://4.bp.blogspot.com/-srpu_p-nJrE/ToQqP6Py7sI/AAAAAAAADoQ/1XR9LhtNjC0/s320/starbucks_0.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-iXTbrhjAJVw/ToQp-oOX8KI/AAAAAAAADno/a_j2kkJR6x0/s1600/firefox.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="85" src="http://2.bp.blogspot.com/-iXTbrhjAJVw/ToQp-oOX8KI/AAAAAAAADno/a_j2kkJR6x0/s320/firefox.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-wvJtO304eQ4/ToQqOZCiGCI/AAAAAAAADoE/ZfPYZnQcttI/s1600/motorola_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="85" src="http://4.bp.blogspot.com/-wvJtO304eQ4/ToQqOZCiGCI/AAAAAAAADoE/ZfPYZnQcttI/s320/motorola_0.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-AAYnpIsl06w/ToQqOyGVjPI/AAAAAAAADoI/rohNZP1jBrM/s1600/ms.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="85" src="http://1.bp.blogspot.com/-AAYnpIsl06w/ToQqOyGVjPI/AAAAAAAADoI/rohNZP1jBrM/s320/ms.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/--N4928hir9A/ToQqPTxGq4I/AAAAAAAADoM/vL0be7hSLdo/s1600/nokia.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="85" src="http://3.bp.blogspot.com/--N4928hir9A/ToQqPTxGq4I/AAAAAAAADoM/vL0be7hSLdo/s320/nokia.jpg" width="320" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-lltl8ZEJHbQ/ToQqQS-eEOI/AAAAAAAADoU/vjEIa-Er7Zo/s1600/vw.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="85" src="http://2.bp.blogspot.com/-lltl8ZEJHbQ/ToQqQS-eEOI/AAAAAAAADoU/vjEIa-Er7Zo/s320/vw.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-1Vsenm9h91c/ToQqQ4si-dI/AAAAAAAADoY/FRDtogJjEHY/s1600/xerox.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="85" src="http://4.bp.blogspot.com/-1Vsenm9h91c/ToQqQ4si-dI/AAAAAAAADoY/FRDtogJjEHY/s320/xerox.jpg" width="320" /></a></div> A quoi ressemblera dans 10 ans mon logo construit pour durer ? <a href="https://www.stocklogos.com/topic/past-and-future-famous-logos">StockPhotos</a> nous livre une réponse amusante. Sur 11 logos de grandes marques analysés, plus de la moitié semble perdurer et continuer à faire fortune car ils sont réduits à leur plus simple expression : Xerox, Starbucks, Microsoft, IBM... Quelques clins d'oeils avec Nokia qui disparait en 2015 ou bien GAP qui ne parvient pas à choisir un logo, on se souvient que GAP avait renoncé à son <a href="http://logo-bedandy.blogspot.com/2010/10/gap-renonce-son-nouveau-logo.html">nouveau logo</a> face au mécontentement des internautes.Enfin, l'absorption de géants de la communication comme M&Ms, Motorola et Google qui n'ont aucun rapport évident dans leur lettre M ou leur lettre O est intéressante, comme si seule l'apparence du logo avait du sens... Disons que cette prospective a été conçue par un graphiste très confiant dans l'avenir des logos, un peu moins dans celui des entreprises...]]></content:encoded>
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		<wp:post_id>292</wp:post_id>
		<wp:post_date><![CDATA[2011-09-29 11:12:00]]></wp:post_date>
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			<wp:comment_id>1283</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-02-21 08:57:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-21 07:57:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo Windows prévu pour 2020 est finalement arrivé plus vite !]]></wp:comment_content>
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		<title>British Airways enrichit sa marque</title>
		<link>http://yannickbourenane.com/preprod/2011/09/28/british-airways-enrichit-sa-marque/</link>
		<pubDate>Wed, 28 Sep 2011 09:31:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;" href="http://2.bp.blogspot.com/-hZPHUR8l7bo/ToLoyITDjkI/AAAAAAAADng/xysblwVr60E/s1600/inbrief_british_airways_detail.jpg"><img src="http://2.bp.blogspot.com/-hZPHUR8l7bo/ToLoyITDjkI/AAAAAAAADng/xysblwVr60E/s320/inbrief_british_airways_detail.jpg" alt="" width="320" height="280" border="0" /></a><img src="http://2.bp.blogspot.com/-3CGarz_Svqo/ToLoyTufZEI/AAAAAAAADnk/PnpWp1-2fX0/s1600/inbrief_british_airways_old.gif" alt="" border="0" /></div>
<div style="clear: both; text-align: left;"></div>
<div style="clear: both; text-align: left;">La compagnie aérienne britannique <a href="http://www.britishairways.com/travel/home/public/fr_fr">British Airways</a> ajoute un nouvel identifiant à sa marque et lance une campagne qui "<i>coïncide avec un programme d'investissement de cinq ans au bénéfice des passagers</i>". Bon,  toutes les entreprises qui veulent croître investissent pour leur client et amortissent leur investissement. Rien d'exceptionnel à cette annonce qui n'est d'ailleur pas assortie de promesses concrètes.</div>
<a name="more"></a>La campagne et le making of qui remettent au goût du jour le blason et la devise "to fly to serve" sont à découvrir sur <a href="http://www.facebook.com/britishairways#%21/britishairways?sk=app_141603719265157">Facebook</a>. « <i>La devise ‘To Fly. To Serve.’ est inscrite dans l’ADN de British Airways. Elle figure sur nos armoiries ainsi que sur les uniformes de nos équipages. Riche de sens, elle prend aujourd’hui une résonance particulière. Elle symbolise notre expertise du transport aérien et notre engagement en termes de service à la clientèle. Elle décrit aussi notre raison d’être</i> », déclare Keith Williams, Président-Directeur Général de British Airways. Le dispositif a été conçu par l'agence BBH.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>293</wp:post_id>
		<wp:post_date><![CDATA[2011-09-28 11:31:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Quelques marques à 550 000€</title>
		<link>http://yannickbourenane.com/preprod/2011/09/28/quelques-marques-a-550-000e/</link>
		<pubDate>Wed, 28 Sep 2011 08:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[Le <a href="http://www.parisot.com/">Groupe Parisot</a>, fabricant de meubles en kit, appartenant au groupe familial alsacien <a href="http://www.windhurst.com/">Windhurst </a>Industries, 4 300 personnes dans 35 pays, avec un  chiffre d’affaires de près de 600 millions d’euros a payé comptant le portefeuille de<a href="http://logo-bedandy.blogspot.com/2011/09/une-premiere-en-france-vente-de-marques.html"> marques et les noms de domaines </a><i>Vogica, Les Prêts à poser, Cucina, Cagivo, Cuisivosges, Vosges Cuisines, Cuisiland, 100% Déco...</i> à hauteur de <b>550 000 € HT </b>aux enchères à Paris.<br /><br />L'enseigne Vogica, spécialisée dans la vente de cuisines et salles  de bain sur mesure, avait été placée en liquidation judiciaire en  novembre 2010 faute de repreneur. Les stocks de Vogica avaient été  bradés, le millier de salariés licenciés et le site vendu.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>294</wp:post_id>
		<wp:post_date><![CDATA[2011-09-28 10:39:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Une première en France : vente de marques aux enchères</title>
		<link>http://yannickbourenane.com/preprod/2011/09/23/une-premiere-en-france-vente-de-marques-aux-encheres/</link>
		<pubDate>Thu, 22 Sep 2011 22:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[Après une liquidation judiciaire, <b>Vogica</b>, symbole industriel de l'est français, spécialiste de cuisines et  de salles de bain,placé en liquidation judiciaire en novembre 2010,  vend aux enchères en salle, à Paris 16ème, le mardi 27 septembre à 11h, par l'intermédiaire de Martin du Nord de Bouvet, son portefeuille de marques et les noms de domaine comme Vogica, Les Prêts à poser, Cucina, Cagivo, Cuisivosges, Vosges Cuisines, Cuisiland, 100% Déco, les .com et .fr. <br />«<i>L'intérêt pour l'acquéreur de marques vendues aux enchères est de disposer immédiatement de droits de propriété industrielle validés juridiquement, anciens, et de bénéficier d'une notoriété acquise auprès d'une partie du marché visé</i>», ajoute Paris Sud Enchères.<br />Conditions de règlement : paiement comptant par chèque avec deux pièces d'identité ou par carte bancaire.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>295</wp:post_id>
		<wp:post_date><![CDATA[2011-09-23 00:33:00]]></wp:post_date>
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		<title>Le Groupe Heineken revient aux origines</title>
		<link>http://yannickbourenane.com/preprod/2011/09/22/le-groupe-heineken-revient-aux-origines/</link>
		<pubDate>Thu, 22 Sep 2011 05:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-a6G0pbT4fHQ/TnrMdSIwQBI/AAAAAAAADnI/CuFUiFtqZfQ/s1600/heineken-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="90" src="http://1.bp.blogspot.com/-a6G0pbT4fHQ/TnrMdSIwQBI/AAAAAAAADnI/CuFUiFtqZfQ/s320/heineken-logo.jpg" width="320" /></a></div><div style="text-align: center;"><br /></div><span lang="fr"><span title="Amsterdam, 19th September 2011 – HEINEKEN today announced the launch of a new global company visual identity that reflects the significant transformation of the HEINEKEN business over the past decade."><a href="http://www.heineken.com/ca/fr/Home.aspx">Heineken </a>est la marque</span></span><span lang="fr"><span title="Amsterdam, 19th September 2011 – HEINEKEN today announced the launch of a new global company visual identity that reflects the significant transformation of the HEINEKEN business over the past decade."> préférée de bière des français, ils en consomment 2,5 millions d'hectolitres par an, d'ailleurs le logo produit ne change pas. L'entreprise Heineken, elle, basée à Amsterdam, est le</span></span><span lang="fr"><span title="Amsterdam, 19th September 2011 – HEINEKEN today announced the launch of a new global company visual identity that reflects the significant transformation of the HEINEKEN business over the past decade."> numéro n°1 des brasseurs de bière et de cidre en France et produit ainsi 15  autres marques comme Desperados, Affligen, Pelforth, Amstel, Strongbow. En  fait, le Groupe <a href="http://www.heinekeninternational.com/homepage.aspx">Heineken</a>, qui n'a cessé de croître réunit désormais 140  brasseries dans plus de 70 pays avec 250 marques et 70 000 employés, il est classé n°2 dans le monde derrière le brasseur InBev. Les  chiffres sont impressionnants. Heineken n'est plus la simple bière  chouchou des consommateurs, Heineken est devenu une multinationale  d'envergure dont l'identité visuelle du groupe ne reflétait plus cette réalité vécue durant la dernière décennie.<br /></span></span><br /><a name='more'></a><a href="http://4.bp.blogspot.com/-VuvO7avv0xo/TnrMmFW5UQI/AAAAAAAADnU/ERyttNP-Xa4/s1600/site-heineken.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/-VuvO7avv0xo/TnrMmFW5UQI/AAAAAAAADnU/ERyttNP-Xa4/s320/site-heineken.png" width="320" /></a><span lang="fr"><i><span title="The new identity differentiates the company from the Heineken brand.">"La nouvelle identité différencie l'entreprise de la marque Heineken. </span></i><span title="In doing so it better reflects who we are today and the company we aim to be tomorrow,” said Jean-François van Boxmeer, Chairman of the Executive Board and CEO."><i>Ce faisant, elle reflète mieux qui nous sommes aujourd'hui et la société que nous voulons être demain ",</i> a déclaré Jean-François van Boxmeer, Président du Conseil d'administration et PDG. En réalité, la marque corporate existait, c'est </span></span>un renforcement de la proximité esthétique/graphique du logo corporate avec le logo de la<a href="http://www.heineken.nl/"> bière Heineken</a> qui est opérée.<br /><br /><br /><a href="http://3.bp.blogspot.com/-CYiMwesN4aU/TnrMivca12I/AAAAAAAADnM/O-rHr50T0So/s1600/heineken-biere.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-CYiMwesN4aU/TnrMivca12I/AAAAAAAADnM/O-rHr50T0So/s320/heineken-biere.png" width="204" /></a><br />C'est un groupe<span lang="fr"><span title="In doing so it better reflects who we are today and the company we aim to be tomorrow,” said Jean-François van Boxmeer, Chairman of the Executive Board and CEO."> qui rend hommage à ses premiers succès. La nouvelle identité se distingue toujours de la marque produit iconique mais  reprend désormais certains de ses codes graphiques afin de ne pas se désolidariser de son essence.</span></span><span lang="fr"><span title="In doing so it better reflects who we are today and the company we aim to be tomorrow,” said Jean-François van Boxmeer, Chairman of the Executive Board and CEO."> La nouvelle identité visuelle a été conçue par l'agence VBAT. Ce  qui ne change pas ? L'utilisation de la couleur verte, mais la teinte  est renforcée. Le jaune est supprimé, le suffixe "International"  également. Désormais, la marque s'impose par sa typographie. Des  empattements sont apportée au H et au N final. L'emblématique étoile rouge de la marque est apportée et adaptée au nouveau  logotype. </span></span><span lang="fr"><span title="In doing so it better reflects who we are today and the company we aim to be tomorrow,” said Jean-François van Boxmeer, Chairman of the Executive Board and CEO.">Le nom de la société Heineken sera toujours utilisée en  capitales pour les raisons expliquées plus haut mais aussi puisque  c'est l'écriture initialement utilisée, clin d’œil historique, </span></span>“<i>it is also the way the company name was originally written when HEINEKEN was founded in 1864</i>”. Le  logotype sera utilisé par la majorité des  sociétés en exploitation dans le monde à compter du mois  d'octobre. <br /><br /><a href="http://4.bp.blogspot.com/-yELdCRBJBg4/TnrAfQxMCgI/AAAAAAAADnA/N0FkZyQ9gD8/s1600/110919140214.Flags.resized.200x0.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-yELdCRBJBg4/TnrAfQxMCgI/AAAAAAAADnA/N0FkZyQ9gD8/s1600/110919140214.Flags.resized.200x0.jpg" /></a>Résultat, certains y voient une ressemblance avec le logo Texaco ou bien des connotations soviétiques. L'étoile rouge est délicate à utiliser, cela étant, elle est absolument légitime dans ce cas et supporte ainsi facilement la critique.<br /><span lang="fr"></span><br /><br /><div style="clear: both; text-align: left;"><a href="http://2.bp.blogspot.com/-RxlrRSPeMLY/TnrMjUC_5hI/AAAAAAAADnQ/FUpGje81rw8/s1600/heineken-boite.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-RxlrRSPeMLY/TnrMjUC_5hI/AAAAAAAADnQ/FUpGje81rw8/s320/heineken-boite.png" width="246" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-F1_aRtbhCRw/Tnm7lNnxDSI/AAAAAAAADm8/4tziaVXd9LU/s1600/heineken_niou.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>Info <a href="http://www.thedrum.co.uk/news/2011/09/19/26214-heineken-to-release-new-international-corporate-identity/">source</a><br /><span lang="fr"><span title="Amsterdam, 19th September 2011 – HEINEKEN today announced the launch of a new global company visual identity that reflects the significant transformation of the HEINEKEN business over the past decade.">Historique de la <a href="http://www.prodimarques.com/sagas_marques/heineken/heineken.php">marque Heineken</a></span></span><span style="font-size: x-small;"><span style="font-family: "Courier New",Courier,monospace;"><br /></span></span>]]></content:encoded>
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		<wp:post_id>296</wp:post_id>
		<wp:post_date><![CDATA[2011-09-22 07:51:00]]></wp:post_date>
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		<title>Devred devient Devred 1902</title>
		<link>http://yannickbourenane.com/preprod/2011/09/21/devred-devient-devred-1902/</link>
		<pubDate>Wed, 21 Sep 2011 08:18:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-vVHpiGRrSeY/TnmW81u44BI/AAAAAAAADmg/-mxcgi3dBec/s1600/devred_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-vVHpiGRrSeY/TnmW81u44BI/AAAAAAAADmg/-mxcgi3dBec/s400/devred_logo.jpg" width="400" /></a></div><br /><a href="http://www.devred.com/">Devred</a>, la marque de prêt à porter masculin décide à l'aube de ses 110 ans de changer de nom, d'identité visuelle et de revoir la structure de ses boutiques. Le premier "City Club" sera dévoilé dans la jolie ville de Rouen le 23 septembre prochain. <br /><a name='more'></a>Devred, détenu par le groupe <a href="http://www.groupe-omnium.fr/index.php?r=devred">Omnium</a> change de nom et devient Devred 1902. Fière de son histoire, la marque met en avant l'année de sa création, et offre également un nouveau concept de vente plus chic et plus tendance avec des matières et des couleurs contrastées. Carré Noir a conçu la nouvelle identité de la marque. <br /><br />Concrètement, la typographie n'évolue pas, l'ambigramme formé par la symétrie des "e" et des "d" non plus. Cependant, il fonctionne désormais moins bien et a beaucoup moins d'impact. Brouillé par les éléments nouveaux. L'ajout de "1902" en rouge sur fond gris est peu lisible et n'est pas contrasté. Enfin, un effet de halo sur le nom de la marque est apporté, comme à l'image d'une enseigne lumineuse. <br /><br />En prévision, 40 nouvelles ouvertures d’ici la fin de l’année, 70 d’ici 2012, et ouverture de la 300ème boutique en 2013.<br /><br />La nouvelle façade des boutiques Devred<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Msip40_4ZUc/TnmZUm9rDXI/AAAAAAAADmk/tZWfYiIoZW8/s1600/devred-1902-interieur.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="223" src="http://1.bp.blogspot.com/-Msip40_4ZUc/TnmZUm9rDXI/AAAAAAAADmk/tZWfYiIoZW8/s400/devred-1902-interieur.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-iyUBqvifrAE/TnmZVU9JgoI/AAAAAAAADmo/HZYSSbQgCrw/s1600/devred-1902-vitrine.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="266" src="http://3.bp.blogspot.com/-iyUBqvifrAE/TnmZVU9JgoI/AAAAAAAADmo/HZYSSbQgCrw/s400/devred-1902-vitrine.jpg" width="400" /></a></div><br /><br /><br /><br /><div style="text-align: left;"> Boutique Devred, City Club<br /><br /><br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Drq_Mz6Ubxo/Tnmlr60olMI/AAAAAAAADms/40RJVDU0S1Q/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="271" src="http://1.bp.blogspot.com/-Drq_Mz6Ubxo/Tnmlr60olMI/AAAAAAAADms/40RJVDU0S1Q/s400/Image+1.png" width="400" /></a></div></div>]]></content:encoded>
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		<wp:post_id>297</wp:post_id>
		<wp:post_date><![CDATA[2011-09-21 10:18:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Retour aux sources de Canalsat ?</title>
		<link>http://yannickbourenane.com/preprod/2011/09/20/retour-aux-sources-de-canalsat/</link>
		<pubDate>Mon, 19 Sep 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Xt7FSgfZS4E/TndVcRCl3hI/AAAAAAAADmM/Ww5SCnbX9F0/s1600/canalsat.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-Xt7FSgfZS4E/TndVcRCl3hI/AAAAAAAADmM/Ww5SCnbX9F0/s400/canalsat.jpg" width="400" /></a></div><br />C'est lors de la conférence de presse de rentrée qui s'est tenue le 15 septembre 2011 que la marque <a href="http://www.canalsat.fr/">Canalsat</a> a révélé sa nouvelle identité visuelle. Celle détenue par le groupe <a href="http://www.canalplus.fr/">Canal +</a> depuis 2007 a choisi de mettre de la couleur dans son logo mais aussi et surtout de retourner vers le style graphique propre à <a href="http://logo-bedandy.blogspot.com/2009/09/etienne-robial-directeur-artistique.html">Etienne Robial</a> et Canal. <br /><a name='more'></a><br /><a href="http://3.bp.blogspot.com/-y7yApr4LDrU/TrEsaKCozxI/AAAAAAAAD_8/wrdushPnRkg/s1600/canalsat-chartegr-11.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-y7yApr4LDrU/TrEsaKCozxI/AAAAAAAAD_8/wrdushPnRkg/s1600/canalsat-chartegr-11.png" /></a><a href="http://www.canalsat.fr/">Canalsat</a> désigne un bouquet de télévision par satellite initialement lancé sous la dénomination Canal Satellite. Lancé le 14 novembre 1992 en version analogique, il passe en numérique le 27 avril 1996. Le nouveau logotype est accompagné de plusieurs nouveautés, comme la création d'un label HD +, l'élargissement de son offre HD ou encore le programme Eureka qui sélectionne automatiquement les émissions et diffusions susceptibles de plaire à l'abonné. <br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-3Q1PDoHjCKw/TrEsZcwOYMI/AAAAAAAAD_4/tYe8JMA3VI0/s1600/canalsat-11-identity-mag.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="88" src="http://2.bp.blogspot.com/-3Q1PDoHjCKw/TrEsZcwOYMI/AAAAAAAAD_4/tYe8JMA3VI0/s320/canalsat-11-identity-mag.png" width="320" /></a></div><a href="http://3.bp.blogspot.com/-yCHIurSZo7I/TrEsashz8JI/AAAAAAAAEAI/wqeC_ghuyYo/s1600/canalsat-event-label-11.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-yCHIurSZo7I/TrEsashz8JI/AAAAAAAAEAI/wqeC_ghuyYo/s1600/canalsat-event-label-11.png" /></a>L'agence Nude a réalisé le logotype. Le bloc marque se modifie avec la réapparition de la couleur. Elle avait été supprimé depuis 2005 dans le logotype. Des rectangles positionnées de manière décalée en dégradés qui évoluent du noir, au bleu vers le fushia apparaissent. Le style et la patte du directeur artistique <a href="http://logo-bedandy.blogspot.com/2009/09/etienne-robial-directeur-artistique.html">Etienne Robial</a> sont retrouvés. Le logo retrouve son impact mais aussi l'état d'esprit propre à Canal +. La typographie, quant à elle, ne change pas. L'italique vient toujours se mélanger aux lettres bâtons. <br /><br /><br /><br /><br /><br />Historique des logotypes de la marque :  <br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-zuMyed37rD0/TndXyXE8a7I/AAAAAAAADmQ/q06b2kHjUKo/s1600/575px-Canalsatellite92.svg.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="72" src="http://4.bp.blogspot.com/-zuMyed37rD0/TndXyXE8a7I/AAAAAAAADmQ/q06b2kHjUKo/s320/575px-Canalsatellite92.svg.png" width="320" /></a></div><br /><br />Logotype de 1992 à 1996<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Quvj1tGlMq4/TndYkxdgK9I/AAAAAAAADmU/3gJK2areVvg/s1600/canalsat_logo_home.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-Quvj1tGlMq4/TndYkxdgK9I/AAAAAAAADmU/3gJK2areVvg/s1600/canalsat_logo_home.gif" /></a></div><br />Logotype de 1996 à 2005<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-uwVxc7MFPjg/TndY0zJa7KI/AAAAAAAADmY/o26qs66n2yM/s1600/canalsat.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-uwVxc7MFPjg/TndY0zJa7KI/AAAAAAAADmY/o26qs66n2yM/s1600/canalsat.jpg" /></a></div><br /><br /><br />Logotype de 2005 à 2009<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-UFi6dTKoyqE/TndZRPkrIbI/AAAAAAAADmc/YnWhzYpAapk/s1600/logo_canalsat.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-UFi6dTKoyqE/TndZRPkrIbI/AAAAAAAADmc/YnWhzYpAapk/s1600/logo_canalsat.gif" /></a></div><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://2.gvt0.com/vi/O2Xzzeqlb_Y/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/O2Xzzeqlb_Y&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266"  src="http://www.youtube.com/v/O2Xzzeqlb_Y&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object>Logotype de 2009 à 2011<br />Retrouvez ici l'<a href="http://logo-bedandy.blogspot.com/search/label/media">actu des logotypes dans les médias</a> !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>298</wp:post_id>
		<wp:post_date><![CDATA[2011-09-20 00:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-09-19 22:02:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[retour-aux-sources-de-canalsat]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Ibis devient une mega marque</title>
		<link>http://yannickbourenane.com/preprod/2011/09/19/ibis-devient-une-mega-marque/</link>
		<pubDate>Mon, 19 Sep 2011 10:11:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-lKjiCncN3O4/TncQP8SI_II/AAAAAAAADmA/PnxOYpedejM/s1600/ibis_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-lKjiCncN3O4/TncQP8SI_II/AAAAAAAADmA/PnxOYpedejM/s400/ibis_logo.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-GJo6W9X3dcA/TncRqwF49aI/AAAAAAAADmE/_twhjI10sPw/s1600/ibisstyles_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>Comme annonçait dans l'<a href="http://logo-bedandy.blogspot.com/2011/09/lifting-general-pour-le-groupe-accor.html">article</a> consacré au groupe <a href="http://www.accor.com/fr.html">Accor</a>, les hôtels Ibis ont modifié leur identité visuelle. La marque Ibis Hôtel absorbe désormais <a href="http://www.all-seasons-hotels.com/fr/home/index.shtml?merchantid=ppc-ase-mar-goo-fr-fr-sear&sourceid=bp-cen&xtor=SEC-41">Hotel All Seasons</a> et <a href="http://www.all-seasons-hotels.com/fr/home/index.shtml?merchantid=ppc-ase-mar-goo-fr-fr-sear&sourceid=bp-cen&xtor=SEC-41">Etap Hôtel</a> pour devenir une méga-marque ombrelle. <br /><a name='more'></a>Le premier hôtel Ibis ouvre à Bordeaux en 1974, depuis ils n'ont cessé de se développer. Le 13 septembre 2011, la marque annonçait la fusion avec les hôtels<a href="http://www.all-seasons-hotels.com/fr/home/index.shtml?merchantid=ppc-ase-mar-goo-fr-fr-sear&sourceid=bp-cen&xtor=SEC-41"> All Seasons</a> et <a href="http://www.all-seasons-hotels.com/fr/home/index.shtml?merchantid=ppc-ase-mar-goo-fr-fr-sear&sourceid=bp-cen&xtor=SEC-41">Etap Hôtel</a>. Ainsi,  All Seasons devient Ibis Styles Hôtels et Etap Hôtel devient Ibis Budget Hôtels avec un positionnement de prix très attractifs tandis que les All Seasons défendent une gamme plus élevée avec un système où tout est compris. <br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-GJo6W9X3dcA/TncRqwF49aI/AAAAAAAADmE/_twhjI10sPw/s1600/ibisstyles_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-GJo6W9X3dcA/TncRqwF49aI/AAAAAAAADmE/_twhjI10sPw/s400/ibisstyles_logo.jpg" width="400" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-6QPb5fIJAm0/TncSdzps6vI/AAAAAAAADmI/nyjmbyOtXCo/s1600/ibisbudg_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-6QPb5fIJAm0/TncSdzps6vI/AAAAAAAADmI/nyjmbyOtXCo/s400/ibisbudg_logo.jpg" width="400" /></a></div><br /><br />Le lien entre les anciens et les nouveaux logos est assuré par les codes couleurs inchangés : rouge, vert et bleu. Ce qui unifie désormais les trois nouvelles enseignes sont la forme de la cartouche et la typographe. Enfin, les logos sont désormais traités en 3D, des reflets sont ajoutés, ce qui donne l'impression de voir la forme d'un oreiller. Les changements seront appliqués à partir de 2012 et ce jusque fin 2013.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-7rmqYCCZPJo/ToLmwo5znQI/AAAAAAAADnY/CxCM4306zzY/s1600/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-09-28+%25C3%25A0+11.19.32.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="208" src="http://2.bp.blogspot.com/-7rmqYCCZPJo/ToLmwo5znQI/AAAAAAAADnY/CxCM4306zzY/s320/Capture+d%25E2%2580%2599%25C3%25A9cran+2011-09-28+%25C3%25A0+11.19.32.png" width="320" /></a></div><br />Ce changement a été mené avec l'agence W&Cie.<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-BaZyFhOm0y4/TpLlZq--KPI/AAAAAAAADt8/LTq7wz6DmAs/s1600/IBIS_ecran_blog-01.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="300" src="http://3.bp.blogspot.com/-BaZyFhOm0y4/TpLlZq--KPI/AAAAAAAADt8/LTq7wz6DmAs/s400/IBIS_ecran_blog-01.jpg" width="400" /></a></div><a href="http://2.bp.blogspot.com/-hZ9KybElVks/TpLlcBIV5pI/AAAAAAAADuE/Gy93-rN_Zqk/s1600/IBIS_ecran_blog-03.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="300" src="http://2.bp.blogspot.com/-hZ9KybElVks/TpLlcBIV5pI/AAAAAAAADuE/Gy93-rN_Zqk/s400/IBIS_ecran_blog-03.jpg" width="400" /></a><a href="http://3.bp.blogspot.com/-pzUyfPZQMDg/TpLla_n00yI/AAAAAAAADuA/Fgo43BhtN_c/s1600/IBIS_ecran_blog-02.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="300" src="http://3.bp.blogspot.com/-pzUyfPZQMDg/TpLla_n00yI/AAAAAAAADuA/Fgo43BhtN_c/s400/IBIS_ecran_blog-02.jpg" width="400" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>299</wp:post_id>
		<wp:post_date><![CDATA[2011-09-19 12:11:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-09-19 10:11:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"557a940c79e95ea29362e60aa870ceb5";a:2:{s:7:"expires";i:1510707711;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4188;}i:1;a:1:{s:2:"id";i:452;}i:2;a:1:{s:2:"id";i:40;}}}}]]></wp:meta_value>
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			<wp:comment_id>1008</wp:comment_id>
			<wp:comment_author><![CDATA[La Chouette de Minerve]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-09-24 23:06:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-09-24 21:06:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hum... c'est juste catastrophique! Heureusement que mon Dioubi prend la poudre d'escampette et n'assistera pas à ce carnage d'identités... C'était TRÈS BIEN COMME ÇA, pas besoin de changer!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1023</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-10 02:16:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-10 00:16:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Accor n'a pas de stratégie et ça se voit !<br />Ils ont toujours adoré la valse des marques… avec des créations dans un premier temps, puis ensuite des repositionnements en catastrophe. On a déjà vu ça avec SuiteHotels qui est devenu SuiteNovotel, etc… <br />Alors même si cette rationalisation des marques d'entrée de gamme  va dans le bon sens, le client, lui, aura bien du mal à prendre ses marques…<br />Le principal, c'est qu'Accor est un bon gros compte pour les agences de branding :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1041</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-15 15:16:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-15 13:16:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais comment font tous les hôteliers qui doivent s'embêter à changer toutes les enseignes, les papeteries etc. et qui n'ont pas les moyens d'ACCOR pour rattraper leurs erreurs]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1049</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-02 01:51:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-02 00:51:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ultra pro !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1272</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-09 22:31:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-09 21:31:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est des logos a dormir debout si j'ose dire]]></wp:comment_content>
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	</item>
	<item>
		<title>Accor ne garde qu&#039;une bernache</title>
		<link>http://yannickbourenane.com/preprod/2011/09/19/accor-ne-garde-quune-bernache/</link>
		<pubDate>Mon, 19 Sep 2011 08:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/accor-ne-garde-quune-bernache/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ESvNmUmLO8Y/TnbzXupo-6I/AAAAAAAADlw/6t_gXhaBPYY/s1600/accor_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-ESvNmUmLO8Y/TnbzXupo-6I/AAAAAAAADlw/6t_gXhaBPYY/s400/accor_logo.jpg" width="400" /></a></div><br /><span lang="fr"><span title="Die Hotelgruppe Accor stellt sich und ihre Marken neu auf.">Le groupe <a href="http://www.accorhotels.com/fr/france/index.shtml">Accor</a> lifte son identité visuelle et la simplifie. Ce changement accompagne la  fusion de s</span></span>es hôtels <a href="http://www.ibishotel.com/fr/home/index.shtml">Ibis</a>, <a href="http://www.etaphotel.com/fr/home/index.shtml">Etap Hotel</a> et <a href="http://www.all-seasons-hotels.com/fr/home/index.shtml?merchantid=ppc-ase-mar-goo-fr-fr-sear&sourceid=bp-cen&xtor=SEC-41">All Seasons</a> sous une même enseigne. Le groupe annonce pour l'année 2011 un objectif de résultat d'exploitation compris entre 510 millions et 530 millions d'euros.<br /><a name='more'></a>C'est dans le but de de donner un rôle plus important à sa marque, Ibis, que le groupe français <a href="http://www.accorhotels.com/fr/france/index.shtml"> Accor</a> a effectué ces changements. De nombreuses modifications graphiques accompagnent cette mutation. ( consulter l<a href="http://logo-bedandy.blogspot.com/2011/09/ibis-uniformise-ses-logotypes-et-ses.html">'article de Be Dandy</a> sur les hôtels Ibis). <br />Une nouvelle signature est apposée au nom du groupe "Open New Frontiers in Hospitality". L'emblème de l'oiseau, plus précisément de la bernache reste intact cependant il est réduit. Il n'en reste plus qu'une. A savoir, que la bernache est la récompense reçue par les salariés les plus efficaces au sein du groupe. Les bernaches représentaient autrefois l'esprit d'équipe, il semblerait que l'esprit d'entreprise ait disparu au fil des années... Ce choix représente peut être désormais un symbole d'unité, de simplicité et ou d'efficacité. <br />Sur cette nouvelle identité visuelle la typographie évolue très légèrement. A remarquer, un effet nouveau sur le "r".  <br /><a href="http://3.bp.blogspot.com/-rmMjFm4chOw/Tnb0Mov6oFI/AAAAAAAADl0/-0eKBfB-LA4/s1600/Image+9.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="87" src="http://3.bp.blogspot.com/-rmMjFm4chOw/Tnb0Mov6oFI/AAAAAAAADl0/-0eKBfB-LA4/s320/Image+9.png" width="320" /></a><span lang="fr"><span title="Die Hotelgruppe Accor stellt sich und ihre Marken neu auf.">La marque a travaillé avec l'agence de communication W&Cie. </span></span><br /><span lang="fr"><span title="Die Hotelgruppe Accor stellt sich und ihre Marken neu auf."><br />La stratégie s'appuie sur quatre piliers: <br /><i>un marketing fort, avec notamment la dynamisation du pôle Hôtellerie Economique et de la "marque Accor", deuxièmement un savoir-faire opérationnel unique, lié à l'expertise d'Accor dans ses trois métiers complémentaires de propriétaire, d'opérateur et de franchiseur, présent sur l'ensemble des segments de la gamme et sur les cinq continents, une politique de management créatrice de valeur qui permet d'améliorer la performance économique, d'optimiser la structure de bilan et de faciliter la croissance du groupe, et enfin une politique de développement ayant pour objectif de consolider le leadership actuel en Europe et en Amérique Latine et de se positionner parmi les leaders en Asie Pacifique notamment en Chine. </i></span></span><br /><br /><span lang="fr"><span title="Die Hotelgruppe Accor stellt sich und ihre Marken neu auf."><br /></span></span><br /><span lang="fr"><span title="Die Hotelgruppe Accor stellt sich und ihre Marken neu auf.">Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actualité des logotype dans le tourisme</a>. </span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>300</wp:post_id>
		<wp:post_date><![CDATA[2011-09-19 10:12:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-09-19 08:12:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2011/09/lifting-general-pour-le-groupe-accor.html]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510703108;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:299;}i:1;a:1:{s:2:"id";i:4188;}i:2;a:1:{s:2:"id";i:14841;}}}}]]></wp:meta_value>
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			<wp:comment_id>1006</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-09-19 14:49:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-09-19 12:49:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La grippe aviaire est passée par là…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1007</wp:comment_id>
			<wp:comment_author><![CDATA[THIERRY]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-09-19 19:34:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-09-19 17:34:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[dommage pour les oiseaux en moins et le ton plus foncé du seul restant. Néanmoins, la légère modification sur le R est cohérente selon moi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1273</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-09 22:34:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-09 21:34:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est la saison de la casse chez Accor :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>296446</wp:comment_id>
			<wp:comment_author><![CDATA[Royster]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[royserd07@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[24.67.198.189]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-21 05:48:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-21 03:48:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Can someone please tell me the significance of the bird on the Accor logo?
Please reply asap if possible.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>297439</wp:comment_id>
			<wp:comment_author><![CDATA[DayPass]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Alexandremayol@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.67.135.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-22 10:07:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-22 09:07:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@royster
It used to be a V formation of  flying gooses symbol of travel &amp; unity.
Now it's just one goose

This is my reading only not official one]]></wp:comment_content>
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	</item>
	<item>
		<title>L&#039;identité du London Design Festival</title>
		<link>http://yannickbourenane.com/preprod/2011/09/18/lidentite-du-london-design-festival/</link>
		<pubDate>Sun, 18 Sep 2011 15:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lidentite-du-london-design-festival/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-tfhnMCZmRgg/TnYKo83ziOI/AAAAAAAADlM/G0ceA2NXj7I/s1600/LDF_Badgeslo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="224" src="http://2.bp.blogspot.com/-tfhnMCZmRgg/TnYKo83ziOI/AAAAAAAADlM/G0ceA2NXj7I/s320/LDF_Badgeslo.jpg" width="320" /> </a></div><div style="clear: both; text-align: left;">Le <a href="http://www.londondesignfestival.com/">London Design Festival</a> lieu en ce moment, depuis le samedi 17 septembre et se terminera le 25. L'identité a été conçue par Pentagram.</div><div style="clear: both; text-align: center;"></div><a name='more'></a> <br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Yywq9nLTAe0/TnYKpkB921I/AAAAAAAADlQ/Ys6Ks0leYpE/s1600/LDF_baglo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-Yywq9nLTAe0/TnYKpkB921I/AAAAAAAADlQ/Ys6Ks0leYpE/s320/LDF_baglo.jpg" width="240" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-xxkHmL5jy9w/TnYKqu7S5hI/AAAAAAAADlU/RckqnEDOgVQ/s1600/LDF_Guide+Coverslo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://4.bp.blogspot.com/-xxkHmL5jy9w/TnYKqu7S5hI/AAAAAAAADlU/RckqnEDOgVQ/s320/LDF_Guide+Coverslo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-gTjqqAz4VcQ/TnYKrDpDkSI/AAAAAAAADlY/1_hC1MABoWs/s1600/LDF_Guide_02lo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="269" src="http://4.bp.blogspot.com/-gTjqqAz4VcQ/TnYKrDpDkSI/AAAAAAAADlY/1_hC1MABoWs/s320/LDF_Guide_02lo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-vgxYodWlLLk/TnYKr2Vu8zI/AAAAAAAADlc/tzMxazrSbuY/s1600/LDF_Guide_03lo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="246" src="http://1.bp.blogspot.com/-vgxYodWlLLk/TnYKr2Vu8zI/AAAAAAAADlc/tzMxazrSbuY/s320/LDF_Guide_03lo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-u-x9GY_ljDU/TnYKssloH1I/AAAAAAAADlg/J7xr3mMqVu0/s1600/LDF_Inviteslo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://2.bp.blogspot.com/-u-x9GY_ljDU/TnYKssloH1I/AAAAAAAADlg/J7xr3mMqVu0/s320/LDF_Inviteslo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-W1NFqvRV4xY/TnYKta3GdYI/AAAAAAAADlk/c-wa2IPCwyg/s1600/LDF_Maplo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-W1NFqvRV4xY/TnYKta3GdYI/AAAAAAAADlk/c-wa2IPCwyg/s320/LDF_Maplo.jpg" width="213" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-bz4NNgTfNA0/TnYKuPwYxKI/AAAAAAAADlo/8KV22i1j2-c/s1600/LDF_Perforated+Postcardslo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://4.bp.blogspot.com/-bz4NNgTfNA0/TnYKuPwYxKI/AAAAAAAADlo/8KV22i1j2-c/s320/LDF_Perforated+Postcardslo.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-X3exC3f-S74/TnYKwFie9VI/AAAAAAAADls/Eo1TxR6HP10/s1600/LDF_tshirtlo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-X3exC3f-S74/TnYKwFie9VI/AAAAAAAADls/Eo1TxR6HP10/s320/LDF_tshirtlo.jpg" width="220" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>301</wp:post_id>
		<wp:post_date><![CDATA[2011-09-18 17:14:00]]></wp:post_date>
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		<wp:post_name><![CDATA[lidentite-du-london-design-festival]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Nike fête les 40 ans de son swoosh</title>
		<link>http://yannickbourenane.com/preprod/2011/09/18/nike-fete-les-40-ans-de-son-swoosh/</link>
		<pubDate>Sun, 18 Sep 2011 14:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-viA4BtdV0Gg/TnYCkrUaWcI/AAAAAAAADk4/Dya6TEmCboM/s1600/nike-logo-sketch-01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-viA4BtdV0Gg/TnYCkrUaWcI/AAAAAAAADk4/Dya6TEmCboM/s320/nike-logo-sketch-01.jpg" width="267" /></a></div>Apothéose; après les <a href="http://bedandy.blogspot.com/2011/03/coca-cola-fete-ses-125-ans.html">125 ans de Coca Cola</a>, c'est au tour d'un autre géant américain, la <a href="http://logo-bedandy.blogspot.com/2010/07/la-petite-histoire-des-logos-nike.html">marque Nike</a> de fêter ses 40 ans et plus précisément, ceux de sa virgule surnommée "swoosh". En effet, le logo a été créé en juin 1971 et la société en 1972. Étrange anniversaire. L'entreprise préfère fêter le symbole de la marque plutôt que la création de la société ou d'un modèle culte de basket, comme si la qualité de sa communication avait davantage conduit au succès que ses chaussures.<br /><a name='more'></a><a href="http://logo-bedandy.blogspot.com/2010/07/la-petite-histoire-des-logos-nike.html"> A l'occasion, Nike a édité un livret de 28 pages sur son logo.<br />Petite histoire du logo Nike</a><br />Un logo à 35$ ou le <a href="http://logo-bedandy.blogspot.com/2010/12/combien-coute-un-logo.html">coût comparé des logos</a><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><img border="0" height="320" src="http://4.bp.blogspot.com/-1IcLrpPW68c/TnYCm7ZRj7I/AAAAAAAADk8/UgaPoyA_2Dk/s320/nike-logo-sketch-02.jpg" width="281" /></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-XV9dVnvIeFA/TnYCpcPx-8I/AAAAAAAADlA/7JghRNsgNRM/s1600/swoosh001.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-XV9dVnvIeFA/TnYCpcPx-8I/AAAAAAAADlA/7JghRNsgNRM/s320/swoosh001.jpg" width="267" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-iIY-Z1qU1Zw/TnYCqEcozKI/AAAAAAAADlE/ptcU41cdFq4/s1600/swoosh006.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-iIY-Z1qU1Zw/TnYCqEcozKI/AAAAAAAADlE/ptcU41cdFq4/s320/swoosh006.jpg" width="267" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-g4PKBCzj6P0/TnYCrOHJfNI/AAAAAAAADlI/uM2QwywZHP8/s1600/swoosh007.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-g4PKBCzj6P0/TnYCrOHJfNI/AAAAAAAADlI/uM2QwywZHP8/s320/swoosh007.jpg" width="267" /></a></div>]]></content:encoded>
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		<wp:post_id>302</wp:post_id>
		<wp:post_date><![CDATA[2011-09-18 16:51:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>[Rumeurs] Renault gardera-t-il son losange ?</title>
		<link>http://yannickbourenane.com/preprod/2011/09/17/rumeurs-renault-gardera-t-il-son-losange/</link>
		<pubDate>Sat, 17 Sep 2011 16:09:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[L'équipe n'a pas pour habitude de colporter les ragots logos mais cette fois, ce serait une tellement bonne nouvelle que nous n'avons pas pu nous en empêcher, le constructeur français automobile Renault serait en réflexion sur son identité visuelle. Le géant français est en train de s'offrir l'ensemble des avis des agences les plus connues du marché. C'est amusant qu'avec un tel budget et une telle incapacité de décision, le constructeur n'ait pas pensé à également solliciter des agences de plus petite taille, faut-il juste se rassurer ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>303</wp:post_id>
		<wp:post_date><![CDATA[2011-09-17 18:09:00]]></wp:post_date>
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		<title>Camaïeu met les points sur le i</title>
		<link>http://yannickbourenane.com/preprod/2011/09/15/camaieu-met-les-points-sur-le-i/</link>
		<pubDate>Thu, 15 Sep 2011 15:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-tZzFktWR_WA/TnIf0LCCtRI/AAAAAAAADko/TELB8Bscow8/s1600/camaieu-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="181" src="http://4.bp.blogspot.com/-tZzFktWR_WA/TnIf0LCCtRI/AAAAAAAADko/TELB8Bscow8/s320/camaieu-logo.jpg" width="320" /></a></div>Face à une concurrence effrénée, mode et pas chère, l'enseigne de prêt à porter Camaïeu riposte et change d'identité visuelle. Exit le chichi : la cartouche, la fleur et les minuscules, épure oblige; le logo laisse désormais place à une identité rafraichie, qui s'affirme en majuscules avec un véritable tréma, Camïeu met deux points sur les i. <br /><i>Créée en 1984, la marque venue du nord recense 1000 magasins dans 17 pays et 810 millions € de CA en 2010.</i>         <br /><div align="justify"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>304</wp:post_id>
		<wp:post_date><![CDATA[2011-09-15 17:59:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>TBS dynamise sa marque</title>
		<link>http://yannickbourenane.com/preprod/2011/11/01/tbs-dynamise-sa-marque/</link>
		<pubDate>Tue, 01 Nov 2011 10:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><span style="font-size: small;"><a href="http://3.bp.blogspot.com/-hYfyOzWAYBw/Tq5e-W0EJCI/AAAAAAAAD8o/kmkkftcctug/s1600/TBS_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-hYfyOzWAYBw/Tq5e-W0EJCI/AAAAAAAAD8o/kmkkftcctug/s400/TBS_logo.jpg" width="400" /></a></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;">La marque d'habillement <a href="http://www.tbs.fr/home.php">TBS</a> a souhaité redynamiser sa gamme et son image. Et pour faire parler d'elle, elle s'est associée à François Gabart, figure montante de la course au large et symbole du "nouveau souffle" de la marque ainsi qu'à Michel Desjoyeaux, figure de la marque depuis plus de 15 ans, pour créer un film publicitaire. </span></div><a name='more'></a><div style="font-family: Georgia,"Times New Roman",serif;"><br /></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><i>"<a href="http://www.tbs.fr/home.php">TBS</a> met le cap sur un nouveau look vitaminé !" </i>(source : communiqué de presse)<i><br /></i></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><span style="font-size: small;"><a href="http://1.bp.blogspot.com/-EgdoACK0__0/Tq5hDOGXcPI/AAAAAAAAD8w/N99P-cSXc3w/s1600/facade+TBS.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="197" src="http://1.bp.blogspot.com/-EgdoACK0__0/Tq5hDOGXcPI/AAAAAAAAD8w/N99P-cSXc3w/s320/facade+TBS.jpg" width="320" /></a></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><a href="http://2.bp.blogspot.com/-VBzbLE9Qa2s/Tq5hN8BQ1AI/AAAAAAAAD9I/PdsSnsBknaY/s1600/Panorama+magasin+TBS+2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="146" src="http://2.bp.blogspot.com/-VBzbLE9Qa2s/Tq5hN8BQ1AI/AAAAAAAAD9I/PdsSnsBknaY/s320/Panorama+magasin+TBS+2.jpg" width="320" /></a></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><a href="http://4.bp.blogspot.com/-yR3IpdrKHqE/Tq5hR8JMswI/AAAAAAAAD9Q/Ixmq0HxmiV8/s1600/Tours.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://4.bp.blogspot.com/-yR3IpdrKHqE/Tq5hR8JMswI/AAAAAAAAD9Q/Ixmq0HxmiV8/s320/Tours.jpg" width="320" /></a><span style="font-size: small;"><a href="http://3.bp.blogspot.com/-33NI_FGLIzY/Tq5hHgHl7LI/AAAAAAAAD9A/lcp6mAy-I8A/s1600/Panorama+magasin+TBS+1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="102" src="http://3.bp.blogspot.com/-33NI_FGLIzY/Tq5hHgHl7LI/AAAAAAAAD9A/lcp6mAy-I8A/s320/Panorama+magasin+TBS+1.jpg" width="320" /></a><br />Accompagnée par l'agence de design Desdoigts et Associés la marque met un peu de nouveauté dans sa communication. <a href="http://www.tbs.fr/home.php">TBS</a> c'est un mélange entre l'univers maritime de la mode et le casual wear. Les quatre valeurs de la marque sont les suivantes : bien être, énergie, fiabilité et savoir-faire. <br />La nouvelle identité visuelle est déjà visible dans la boutique "pilote" de Tours, elle se déploiera ensuite à partir de janvier 2012. Le nouveau concept store est marqué par l'apparition d'un ponton en bois au sol, dès l'entrée du magasin. Le mobilier est désormais épuré dans les tons bleu, blanc et bois. <br />Le logotype garde la cartouche bleue, mais avec un bleu moins dense. <a href="http://www.tbs.fr/home.php">TBS</a> apparaît désormais en bas de casse, les lettres sont liées les unes aux autres. Les vingts points blancs, symbole de la marque, sont gardés et gardent la même place. <br />La marque profite de ce film pour dévoiler son nouveau partenariat nautique avec François Gabart.  <br />A travers toute cette démarche <a href="http://www.tbs.fr/home.php">TBS</a> cherche à conquérir de nouveaux clients et à dépoussiérer sa marque. </span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;">                                                          </span></div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><span style="font-size: small;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://1.gvt0.com/vi/FtvY1gHlvYk/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/FtvY1gHlvYk&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266"  src="http://www.youtube.com/v/FtvY1gHlvYk&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;">Le film a été réalisé par l'agence La septième vague.  </span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;">Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/mode">logos dans la mode</a>. </span></div>]]></content:encoded>
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		<wp:post_id>265</wp:post_id>
		<wp:post_date><![CDATA[2011-11-01 11:12:00]]></wp:post_date>
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			<wp:comment_id>1052</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-02 08:46:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-02 07:46:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["TBS met le cap sur un nouveau look vitaminé !"<br />Rhoo... Ces expressions ridicules. En quoi est-il vitaminé??? C'est le même bleu, il n'ya pas de typo funny ni de couleurs criardes... Faut arrêter de se palucher, les pseudo "créatifs" à la mords-moi l'noeud ^^... Redescendons sur Terre! Merci.]]></wp:comment_content>
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	<item>
		<title>British Gas se met au vert</title>
		<link>http://yannickbourenane.com/preprod/2011/10/31/british-gas-se-met-au-vert/</link>
		<pubDate>Mon, 31 Oct 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/british-gas-se-met-au-vert/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-IWzTrrX_v4w/Tq7BxdRJrJI/AAAAAAAAD-A/PDdKiw9cte0/s1600/britishg_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-IWzTrrX_v4w/Tq7BxdRJrJI/AAAAAAAAD-A/PDdKiw9cte0/s400/britishg_logo.jpg" width="400" /></a></div><br />Le principal fournisseur d'énergie de Grande-Bretagne, <a href="http://www.britishgas.co.uk/">British Gas</a>, a dévoilé il y'a quelques semaines son nouveau logotype auquel il a ajouté une signature : "Looking after your world". <br /><a name='more'></a>La société privatisée en 1986 utilisait ce logo depuis bientôt 17 ans. L'identité visuelle garde le symbole de la flamme mais elle est stylisée. Désormais l'oeil voit plutôt un ruban en forme de flamme composé d'un dégradé de vert et de bleu. La typographie italique s'efface pour une typo bâton, elle est également légérement dégraissée. De nouvelles couleurs forment le logo. La signature est ajoutée au bloc marque "Looking after your world". Elle donne une dimension "écologico-responsable" à la marque, accentuée par la présence du vert. <br />L'identité visuelle a été crée par l'agence CHI & Partners.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-trHTe65g2DM/Tq7DH_4yK5I/AAAAAAAAD-I/pPjiqY33lAs/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="243" src="http://1.bp.blogspot.com/-trHTe65g2DM/Tq7DH_4yK5I/AAAAAAAAD-I/pPjiqY33lAs/s400/Image+10.png" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-jdFrfwuONgc/Tq7Day2kM5I/AAAAAAAAD-Q/_eBPZpoAGQQ/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="258" src="http://4.bp.blogspot.com/-jdFrfwuONgc/Tq7Day2kM5I/AAAAAAAAD-Q/_eBPZpoAGQQ/s400/Image+11.png" width="400" /></a></div>Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/énergie">actu logos dans le domaine de l'énergie</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>266</wp:post_id>
		<wp:post_date><![CDATA[2011-10-31 01:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-31 00:05:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[british-gas-se-met-au-vert]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Ca change de la pizza à domicile</title>
		<link>http://yannickbourenane.com/preprod/2011/10/27/ca-change-de-la-pizza-a-domicile/</link>
		<pubDate>Thu, 27 Oct 2011 11:33:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-NCAeUnW1OaE/Tqk4keUxm9I/AAAAAAAAD70/0dPDDCOWUoo/s1600/speed-burger-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-NCAeUnW1OaE/Tqk4keUxm9I/AAAAAAAAD70/0dPDDCOWUoo/s1600/speed-burger-logo.jpg" /></a></div><br />Le nom <a href="http://www.speed-burger.com/">Speed Burger </a>est  explicite, le logo l'est également, de manière redondante. Ainsi, la nouvelle identité s'allège d'une cartouche bleu, des effets 3D et surtout de  son hamburger, c'est un progrès. N'étant pas Mac Donalds ou Quick,  l'enseigne, en quête de notoriété et de reconnaissance n'a pas résisté à l'envie d'utiliser son logo pour ajouter une signature qui précise son positionnement.<br /><a name='more'></a>Il semblerait que <a href="http://www.speed-burger.com/">Speed Burger</a> devrait surtout davantage travailler leur univers de marque. L'ensemble du graphisme paraît bien en retard pour faire face à la concurrence. Quant au site dédié aux franchisés, il est sans rapport avec l'identité visuelle de Speed Burger. L'agence est Batlthazar Communications.  L'enseigne <a href="http://www.speed-burger.com/client-inscription.php">Speed Burger</a>  exite depuis 1995 et s'étend comme franchise depuis 6 ans, elle est  devenue le leader de la livraison d'hamburgers à domicile. <br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/--20SnC8dk5M/TqlALywteVI/AAAAAAAAD8E/T--Y-KR3ve4/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-10-27+a%25CC%2580+12.39.35.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="217" src="http://1.bp.blogspot.com/--20SnC8dk5M/TqlALywteVI/AAAAAAAAD8E/T--Y-KR3ve4/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-10-27+a%25CC%2580+12.39.35.png" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-X6PicYs7y-c/TqlAJ96heJI/AAAAAAAAD78/WMn7lJngZcA/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-10-27+a%25CC%2580+12.38.33.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="247" src="http://2.bp.blogspot.com/-X6PicYs7y-c/TqlAJ96heJI/AAAAAAAAD78/WMn7lJngZcA/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-10-27+a%25CC%2580+12.38.33.png" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>267</wp:post_id>
		<wp:post_date><![CDATA[2011-10-27 13:33:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1044</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-27 20:31:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-27 18:31:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La nouvelle identité a elle aussi dûe être livrée en 30mn...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1045</wp:comment_id>
			<wp:comment_author><![CDATA[Mayou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-27 23:12:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-27 21:12:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout à fait d'accord avec johan !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1050</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-11-02 01:54:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-02 00:54:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[... Et pour le enseignes, ça va être pratique !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>The Portland Art Museum évolue</title>
		<link>http://yannickbourenane.com/preprod/2011/10/26/the-portland-art-museum-evolue/</link>
		<pubDate>Wed, 26 Oct 2011 05:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/the-portland-art-museum-evolue/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-qA3CUaDg3mU/TqaUIMC3gCI/AAAAAAAAD64/ZFSAjnFscxc/s1600/PLM_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-qA3CUaDg3mU/TqaUIMC3gCI/AAAAAAAAD64/ZFSAjnFscxc/s400/PLM_logo.jpg" width="400" /></a></div>La création de <a href="http://www.portlandartmuseum.org/">The Portland Art Museum</a> remonte à 1892. Cette date fait de lui le septième plus vieux musée des États-Unis. Durant le mois d'octobre 2011, le musée a révélé une nouvelle identité visuelle avec un grand "P". <br /><a name='more'></a><br /><a href="http://4.bp.blogspot.com/-Weg3SoAP_PU/TqaVERPBZTI/AAAAAAAAD7M/EI9eG0X1q54/s1600/Image+26.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-Weg3SoAP_PU/TqaVERPBZTI/AAAAAAAAD7M/EI9eG0X1q54/s400/Image+26.png" width="291" /></a><br />Après l'<a href="http://logo-bedandy.blogspot.com/2011/10/lasian-art-museum-marche-sur-la-tete.html">Asian Art Musuem</a> c'est au <a href="http://www.portlandartmuseum.org/">musée d'art de Portland</a>, situé dans l’État de l'Oregon, de renouveler son identité visuelle et de mettre en avant son initiale. Le musée propose une très large diversité d’œuvres (peintures, photographies, sculptures) et dont la provenance géographique est elle aussi très vaste. Plus de 42 000 œuvres retracent l'art de l'Antiquité à aujourd'hui. <br /><br />La nouvelle identité visuelle conçue par l'agence Ziba, garde uniquement l'orange de l'ancienne. Le nom du musée apparaît désormais sous le symbole du "P" qui domine l'ensemble. La signature "Experience the power of art" s'efface pour devenir "Portland Art Museum" en lettres capitales. Le jeu qui laissait apparaître la mention "Art"  du nom de la marque dans le nom de la ville s'efface pour se retrouver dans la signature. <br /><br />L'identité visuelle fonctionne et le "P" peut être habillé artistiquement cependant, l'impression première qui en ressort est que la nouveauté ne caractérise pas ce logotype. <br /><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-iiQqpUFL8NQ/TqaVCOcY0VI/AAAAAAAAD7A/6yRqqEvR7qI/s1600/Image+27.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-iiQqpUFL8NQ/TqaVCOcY0VI/AAAAAAAAD7A/6yRqqEvR7qI/s400/Image+27.png" width="331" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-2FLHfsFDnv4/TqaVD9wLbJI/AAAAAAAAD7I/2a--7ANWIHc/s1600/Image+28.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="197" src="http://1.bp.blogspot.com/-2FLHfsFDnv4/TqaVD9wLbJI/AAAAAAAAD7I/2a--7ANWIHc/s400/Image+28.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-hBh8ZACNKXo/TqawHFwL87I/AAAAAAAAD7Y/1Nm9uSTsGik/s1600/Image+29.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="298" src="http://2.bp.blogspot.com/-hBh8ZACNKXo/TqawHFwL87I/AAAAAAAAD7Y/1Nm9uSTsGik/s400/Image+29.png" width="400" /></a></div>Le <a href="http://www.portlandartmuseum.org/">site Internet</a> du musée n'a pas encore été mis à jour.  <br /><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/culture">actu logos dans la culture</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>268</wp:post_id>
		<wp:post_date><![CDATA[2011-10-26 07:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-26 05:42:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Du vieux avec du neuf chez Gulli Parc</title>
		<link>http://yannickbourenane.com/preprod/2011/10/25/du-vieux-avec-du-neuf-chez-gulli-parc/</link>
		<pubDate>Tue, 25 Oct 2011 10:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-j8DSdSuoAes/TqaJFC_muAI/AAAAAAAAD6o/RAuwJ6TquQc/s1600/Image+22.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="280" src="http://2.bp.blogspot.com/-j8DSdSuoAes/TqaJFC_muAI/AAAAAAAAD6o/RAuwJ6TquQc/s320/Image+22.png" width="320" /></a></div><br />La chaîne de la TNT à destination des enfants, la 2ème la plus regardée en France, <a href="http://www.gulli.fr/">Gulli</a>, a inauguré le 24 octobre 2011 un parc d'attractions. Voici un concept qui ressemble plutôt à l'une de ces grandes aires de jeux couvertes qui voient le jour depuis quelques années.  <br /><a name='more'></a>L'agence Nude, auteur du nouveau <a href="http://logo-bedandy.blogspot.com/2011/09/canalsat-remet-de-la-couleur-dans-son.html">logo Canalsat</a>, a travaillé avec  Gulli afin de créer l'identité visuelle du <a href="http://www.gulli-parc.com/">Gulli Parc</a>. La bulle verte 3D de Gulli est gardée, à laquelle une tâche de peinture qui répond aux même codes colorimétriques est ajoutée. Cela ne va pas sans rappeler la tâche présente dans l'<a href="http://logo-bedandy.blogspot.com/2009/12/nouveau-logo-nickelodeon.html">ancien logo</a> son principal concurrent Nickelodeon.<br /><br />"Parc" apparaît dans une typographie plus "enfantine" aux lettres décalées. Cette identité a été déployée par l'agence en habillage sur Internet, affiches, dépliants et papeterie. Le parc accueille les enfants âgés de 3 à 12 ans sur un espace d'environ 1000m<span>² au sein du centre commercial de Bry-sur-Marne, les Armoiries, géré par Ikea. </span><br /><span><br />Le <a href="http://logo-bedandy.blogspot.com/2010/04/gulli-lifte-son-logo.html">logo de Gulli</a> a été lifté en avril 2011.<br />Plus d'infos sur <a href="http://www.newsparcs.com/fr/article/00005252-gulli_parc_un_nouveau_centre_de_divertissement_pour_les_familles_ouvre_aux_abords_de_paris">Newsparc</a>s. </span><br /><span><br /></span><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/--VPzL4p1G5A/TqaKX3ZD1II/AAAAAAAAD6w/E450f3BjSOw/s1600/Image+23.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="287" src="http://1.bp.blogspot.com/--VPzL4p1G5A/TqaKX3ZD1II/AAAAAAAAD6w/E450f3BjSOw/s400/Image+23.png" width="400" /></a></div>]]></content:encoded>
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		<wp:post_id>269</wp:post_id>
		<wp:post_date><![CDATA[2011-10-25 12:46:00]]></wp:post_date>
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		<title>L&#039;Auvergne propose un logo étudié</title>
		<link>http://yannickbourenane.com/preprod/2011/10/25/lauvergne-propose-un-logo-etudie/</link>
		<pubDate>Tue, 25 Oct 2011 09:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-8IMPJ_LJCH4/TqZ1ABjV08I/AAAAAAAAD44/lpwfGRhNABM/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://1.bp.blogspot.com/-8IMPJ_LJCH4/TqZ1ABjV08I/AAAAAAAAD44/lpwfGRhNABM/s400/Image+9.png" width="400" /></a></div><br />Après le lancement de la <a href="http://logo-bedandy.blogspot.com/2011/10/la-region-franche-comte-lance-sa-marque.html">marque Franche-Comté </a>et celle de la <a href="http://logo-bedandy.blogspot.com/2011/02/la-bretagne-lance-sa-marque.html">marque Bretagne</a>, c'est au tour de l'Auvergne de renforcer son image en proposant un logo construit notamment à l'aide de "<i>174 experts dans l'identité de l'Auvergne</i>". Résultat ? Un relevé topographique aux couleurs de l'arc-en-ciel.<br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-TLFQuP8j5tU/TqZ8AAS2igI/AAAAAAAAD6Q/uYEGys4VNIg/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="168" src="http://1.bp.blogspot.com/-TLFQuP8j5tU/TqZ8AAS2igI/AAAAAAAAD6Q/uYEGys4VNIg/s400/Image+19.png" width="400" /></a></div><a href="http://3.bp.blogspot.com/-bGW6sdICN7k/TqZ74_0f7LI/AAAAAAAAD5E/CitzlHvnFrU/s1600/Image+10.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-bGW6sdICN7k/TqZ74_0f7LI/AAAAAAAAD5E/CitzlHvnFrU/s1600/Image+10.png" /></a>C'est le 18 octobre 2011 à Clermont-Ferrand, auprès de 600 personnes, que la marque "<a href="http://www.auvergne-nouveau-monde.fr/info/">Auvergne Nouveau Monde</a>" a été dévoilée. <br /><br />Selon la marque, "<i>l'étude a bénéficié d'une méthodologie rigoureuse et éprouvée qui s'est appuyée sur les éléments suivants.  :<br />Une enquête téléphonique sur l'identité de l'Auvergne auprès d'un échantillon de 1063 habitants<br />Une enquête en ligne sur l'identité de l'Auvergne auprès de 398  répondants (individus ayant séjourné en Auvergne 2 fois ou plus)<br />Une enquête en ligne sur l'identité de l'Auvergne auprès d'une sélection de 450 acteurs de la région<br />La contribution de plus de 174 experts de l'identité de l'Auvergne  composés d”érudits" et de spécialistes (historiens, géographes,  architectes, urbanistes, paysagistes, sociologues....)<br />Une enquête sur la marque Auvergne auprès d'une sélection de chefs d'entreprises<br />concernés par la promotion de la marque Auvergne sur leur perception de la marque.</i><br /><a href="http://2.bp.blogspot.com/-Ohwr6Zd7BKw/TqZ75Z7ghzI/AAAAAAAAD5M/he9I81Lkbac/s1600/Image+11.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-Ohwr6Zd7BKw/TqZ75Z7ghzI/AAAAAAAAD5M/he9I81Lkbac/s1600/Image+11.png" /></a><i>Une  analyse bibliographique large (livre, journaux, films, photos, site  Internet...) traitant d'un ou plusieurs aspects de l'identité de  l'Auvergne (patrimoine, paysage et environnement, sociologie, industries  et services, agriculture, gastronomie, climat, couleurs... etc.)<br />Une étude de concurrence de l'Auvergne, ainsi qu'un benchmark international de la communication des territoires,Enfin,  l'étude a pris appui également sur la contribution directe de 35  acteurs institutionnels et privés du développement de l'Auvergne,  associés à un Comité Technique, en particulier à travers trois  séminaires de travail."<br /></i><br /><a href="http://2.bp.blogspot.com/-HHdN75mzO_c/TqZ75xynhlI/AAAAAAAAD5U/s69ui_Ihk-I/s1600/Image+12.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="130" src="http://2.bp.blogspot.com/-HHdN75mzO_c/TqZ75xynhlI/AAAAAAAAD5U/s69ui_Ihk-I/s320/Image+12.png" width="320" /></a><br /><br />L'association Auvergne Nouveau Monde explique qu'<i>"il s'agissait de mobiliser les forces vives du territoire,  d'expliquer les enjeux de la démarche, de présenter les codes de la  marque et enfin de susciter les participations." </i><br /><br /><a href="http://3.bp.blogspot.com/-HxRDjpHXAoA/TqZ76sB0vaI/AAAAAAAAD5c/l2f5fmWgwlg/s1600/Image+13.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="285" src="http://3.bp.blogspot.com/-HxRDjpHXAoA/TqZ76sB0vaI/AAAAAAAAD5c/l2f5fmWgwlg/s320/Image+13.png" width="320" /></a>L'objectif de cette marque est de contribuer à l'attractivité et à la valorisation de la région. Comme pour la région Franche-Comté, l'arrivée du TGV explique le renouveau de la <a href="http://www.auvergne.fr/">région</a>. L'idée est de rassembler et de mobiliser le acteurs institutionnels et privés, concernés par l'attractivité de l'Auvergne. <i> </i><br /><br /><i>"Le but : mener ensemble des actions de promotion et de communication autour d'une marque partagée valorisante. L’intérêt : engager ainsi une réciprocité vertueuse : plus de valeur pour l'Auvergne = plus de valeur pour les produits issus d'Auvergne = plus de valeur pour le territoire = plus de faciliter à recruter... </i>" La région cherche ici à se démarquer et à être facilement identifiable.<br /><br /><a href="http://1.bp.blogspot.com/-DaWQAcF-Aw4/TqZ77XJfy9I/AAAAAAAAD5k/GVds0SA1HH8/s1600/Image+14.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="315" src="http://1.bp.blogspot.com/-DaWQAcF-Aw4/TqZ77XJfy9I/AAAAAAAAD5k/GVds0SA1HH8/s320/Image+14.png" width="320" /></a>L'identité visuelle se compose d'un symbole censé représenter un volcan. L'imagination de chacun peut aussi y voir un coquillage. Le volcan se compose d'une déclinaison de couleurs. Le nom de la marque apparaît à droite du symbole en gris. L'ensemble est écrit en capitales. Un jeu d'ombres et de reflets du logos est appliqué en arrière plan qui nuit à l lisibilité globale et donne le sentiment que c'est une erreur.<br /><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-iUAwjh4RmZM/TqZ78cjSU_I/AAAAAAAAD5s/KugHOk-31r8/s1600/Image+15.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-iUAwjh4RmZM/TqZ78cjSU_I/AAAAAAAAD5s/KugHOk-31r8/s400/Image+15.png" width="386" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-LoiWEFeOybw/TqZ79YhMF2I/AAAAAAAAD54/uJRn7abTGug/s1600/Image+16.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="242" src="http://2.bp.blogspot.com/-LoiWEFeOybw/TqZ79YhMF2I/AAAAAAAAD54/uJRn7abTGug/s400/Image+16.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-DvM8_yBjO8E/TqZ7-SK1C8I/AAAAAAAAD6A/WHD-RDJULBs/s1600/Image+17.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="170" src="http://3.bp.blogspot.com/-DvM8_yBjO8E/TqZ7-SK1C8I/AAAAAAAAD6A/WHD-RDJULBs/s400/Image+17.png" width="400" /></a></div><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-WOaQ-MqLE2I/TqZ8BZra2jI/AAAAAAAAD6Y/icdTaMTEqvc/s1600/Image+20.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-WOaQ-MqLE2I/TqZ8BZra2jI/AAAAAAAAD6Y/icdTaMTEqvc/s400/Image+20.png" width="315" /></a></div><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actus logos dans le tourisme</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>270</wp:post_id>
		<wp:post_date><![CDATA[2011-10-25 11:32:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-25 09:32:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>1043</wp:comment_id>
			<wp:comment_author><![CDATA[Thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15870600076429363446</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-25 14:32:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-25 12:32:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'auvergne c'est Gay Frendly?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1082</wp:comment_id>
			<wp:comment_author><![CDATA[thoaupe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09217518365346735381</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-11-15 14:04:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-15 13:04:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[donc tout ce qui est quadri, et qui évoque de prés ou de loin une pomme, c'est soit gay soit apple??]]></wp:comment_content>
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		<title>Logos de lacs</title>
		<link>http://yannickbourenane.com/preprod/2011/10/25/logos-de-lacs/</link>
		<pubDate>Tue, 25 Oct 2011 07:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-VdHGjLs7m_I/TqZnjEji-qI/AAAAAAAAD1Y/RzPYSvBBuVw/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="229" src="http://3.bp.blogspot.com/-VdHGjLs7m_I/TqZnjEji-qI/AAAAAAAAD1Y/RzPYSvBBuVw/s320/Image+13.png" width="320" /></a></div><div style="text-align: left;">Voici une jolie initiative qui mérite d'être soulignée. <a href="http://www.branding10000lakes.com/">Nicole Meyer</a>, une graphiste  américaine, a imaginé ce que pourrait être les logos de lacs. En voici  une petite sélection.</div><div style="clear: both; text-align: center;"></div><a name='more'></a><br /><div style="text-align: left;"><br /></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-48IEpNMhyY4/TqZm87GaDzI/AAAAAAAAD1I/IvIWnYrQttI/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="229" src="http://4.bp.blogspot.com/-48IEpNMhyY4/TqZm87GaDzI/AAAAAAAAD1I/IvIWnYrQttI/s320/Image+12.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-hld-6jmUkgQ/TqZnlkS5HKI/AAAAAAAAD1g/gvgBP6pjzcE/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="229" src="http://1.bp.blogspot.com/-hld-6jmUkgQ/TqZnlkS5HKI/AAAAAAAAD1g/gvgBP6pjzcE/s320/Image+14.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-F-jrL64JgRk/TqZnoKY69YI/AAAAAAAAD1o/uHF11XxgLng/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="229" src="http://2.bp.blogspot.com/-F-jrL64JgRk/TqZnoKY69YI/AAAAAAAAD1o/uHF11XxgLng/s320/Image+15.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-WSEg2sCrAuU/TqZnqTQPIaI/AAAAAAAAD1w/8viKrzYM800/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="229" src="http://1.bp.blogspot.com/-WSEg2sCrAuU/TqZnqTQPIaI/AAAAAAAAD1w/8viKrzYM800/s320/Image+16.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-LqmIjxGngNg/TqZnsvzAL_I/AAAAAAAAD14/RoNEk1wxWVM/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="229" src="http://4.bp.blogspot.com/-LqmIjxGngNg/TqZnsvzAL_I/AAAAAAAAD14/RoNEk1wxWVM/s320/Image+17.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-VqygbrDPGNw/TqZnt0Vck2I/AAAAAAAAD2A/xf1UWeh2b18/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="230" src="http://4.bp.blogspot.com/-VqygbrDPGNw/TqZnt0Vck2I/AAAAAAAAD2A/xf1UWeh2b18/s320/Image+18.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-z7JCG1vFReI/TqZnv_fEj5I/AAAAAAAAD2I/O8bxVUWGLAg/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="228" src="http://4.bp.blogspot.com/-z7JCG1vFReI/TqZnv_fEj5I/AAAAAAAAD2I/O8bxVUWGLAg/s320/Image+19.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-PhPyvokSsuU/TqZnydIbdtI/AAAAAAAAD2Q/Q7yRZ0tMEOs/s1600/Image+20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="230" src="http://2.bp.blogspot.com/-PhPyvokSsuU/TqZnydIbdtI/AAAAAAAAD2Q/Q7yRZ0tMEOs/s320/Image+20.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ADOkSaYHvhs/TqZnzo7lpwI/AAAAAAAAD2Y/JuT8bVwDGZw/s1600/Image+21.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="229" src="http://2.bp.blogspot.com/-ADOkSaYHvhs/TqZnzo7lpwI/AAAAAAAAD2Y/JuT8bVwDGZw/s320/Image+21.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-tAptTRUFaMY/TqZn1FFE_uI/AAAAAAAAD2g/wOmG3OULvgA/s1600/Image+22.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="230" src="http://4.bp.blogspot.com/-tAptTRUFaMY/TqZn1FFE_uI/AAAAAAAAD2g/wOmG3OULvgA/s320/Image+22.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-JuCrQZs9NAU/TqZn3MlmTDI/AAAAAAAAD2o/dfBTFlTyfn8/s1600/Image+23.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="230" src="http://2.bp.blogspot.com/-JuCrQZs9NAU/TqZn3MlmTDI/AAAAAAAAD2o/dfBTFlTyfn8/s320/Image+23.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-mMZlxi4K-Kc/TqZn5H1HrII/AAAAAAAAD2w/lG1pHlUxw34/s1600/Image+24.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="229" src="http://2.bp.blogspot.com/-mMZlxi4K-Kc/TqZn5H1HrII/AAAAAAAAD2w/lG1pHlUxw34/s320/Image+24.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-A0DPenbcZDQ/TqZn7YlVYII/AAAAAAAAD24/vFBD17VerZI/s1600/Image+25.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="229" src="http://2.bp.blogspot.com/-A0DPenbcZDQ/TqZn7YlVYII/AAAAAAAAD24/vFBD17VerZI/s320/Image+25.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-83mwoBrp66w/TqZn-TQn0TI/AAAAAAAAD3A/wucDrxTzxdw/s1600/Image+26.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="229" src="http://4.bp.blogspot.com/-83mwoBrp66w/TqZn-TQn0TI/AAAAAAAAD3A/wucDrxTzxdw/s320/Image+26.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-MYTqd4Twahc/TqZn_7v66FI/AAAAAAAAD3I/1691YhT_zfM/s1600/Image+27.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="230" src="http://1.bp.blogspot.com/-MYTqd4Twahc/TqZn_7v66FI/AAAAAAAAD3I/1691YhT_zfM/s320/Image+27.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-TLykj4qIhis/TqZoBnhwvfI/AAAAAAAAD3Q/rcFlADLuxAU/s1600/Image+28.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="230" src="http://2.bp.blogspot.com/-TLykj4qIhis/TqZoBnhwvfI/AAAAAAAAD3Q/rcFlADLuxAU/s320/Image+28.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-awnyl2CujPw/TqZoDGhi94I/AAAAAAAAD3Y/XaGyT7Ny_OE/s1600/Image+29.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="230" src="http://2.bp.blogspot.com/-awnyl2CujPw/TqZoDGhi94I/AAAAAAAAD3Y/XaGyT7Ny_OE/s320/Image+29.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Pvf8G_V1ajc/TqZoEs_WxEI/AAAAAAAAD3g/nuq-ZMVduL8/s1600/Image+30.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="230" src="http://4.bp.blogspot.com/-Pvf8G_V1ajc/TqZoEs_WxEI/AAAAAAAAD3g/nuq-ZMVduL8/s320/Image+30.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-uzXfbSX8YL8/TqZoF9ZLh7I/AAAAAAAAD3o/8f1LYXv7H-I/s1600/Image+31.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="228" src="http://4.bp.blogspot.com/-uzXfbSX8YL8/TqZoF9ZLh7I/AAAAAAAAD3o/8f1LYXv7H-I/s320/Image+31.png" width="320" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>271</wp:post_id>
		<wp:post_date><![CDATA[2011-10-25 09:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-25 07:22:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logos-de-lacs]]></wp:post_name>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
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		<title>La région Franche-Comté lance sa marque</title>
		<link>http://yannickbourenane.com/preprod/2011/10/24/la-region-franche-comte-lance-sa-marque/</link>
		<pubDate>Mon, 24 Oct 2011 07:47:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-vN_K7yeU_38/TqZt4MY29SI/AAAAAAAAD3w/xPoPVZbnkfw/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="175" src="http://2.bp.blogspot.com/-vN_K7yeU_38/TqZt4MY29SI/AAAAAAAAD3w/xPoPVZbnkfw/s320/Image+8.png" width="320" /></a></div><br />La région française de Franche-Comté profite de l'arrivée du TGV sur son territoire pour redorer son image avec le lancement de sa marque : L’<a href="http://www.originalefranchecomte.fr/">Originale Franche-Comté</a>. Elle est officiellement lancée depuis le 10 octobre 2011. <br /><a name='more'></a>L'agence de communication, Native, explique : <i>"L'Originale exprime l'identité de la Franche-Comté sous toutes  ses facettes : un territoire authentique, précurseur, unique et  excentrique, qu'il s'agisse de ses villes, de ses paysages, de ses  talents ou de ses entreprises. L'identité structurant cette marque  s'articule autour d'un logotype contemporain dans l'approche tout en  étant ancré dans la tradition par sa forme. La marque débutera sa vie  dans le cadre d'une campagne de communication print et digitale aux  messages à la fois concrets et décalés, et au traité visuel  percutant,  en adéquation avec l'attente de nos cibles (urbaines, connectées et  internationales)"</i><br /><br /><a href="http://3.bp.blogspot.com/-Mb-G9QCx34o/TqZv8H9Gy3I/AAAAAAAAD4o/LEt8gCeJZP0/s1600/Image+7.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="270" src="http://3.bp.blogspot.com/-Mb-G9QCx34o/TqZv8H9Gy3I/AAAAAAAAD4o/LEt8gCeJZP0/s400/Image+7.png" width="400" /></a><i> </i><br />La région souffrait d'un manque de notoriété mais avec la création de cette marque plus que dynamique, elle retrouve un peu de souffle.<i> </i>Il est perceptible que la région veut surprendre, notamment avec l'utilisation du magenta et du point d'exclamation. La cartouche est très imposante, et a tendance à rappeler les logos du domaine de la mode. La mention "L'Originale" est graissée et mise en valeur par rapport au nom de la région. L'ensemble de l'identité visuelle vit en capitales. Ce logotype offre un côté décalé et rétro face aux logos de région-marque qui sont souvent décevants. <br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/--U44wHCaK-k/TqZv1rbs-AI/AAAAAAAAD34/nnWJhfNCIxI/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="272" src="http://1.bp.blogspot.com/--U44wHCaK-k/TqZv1rbs-AI/AAAAAAAAD34/nnWJhfNCIxI/s400/Image+1.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Y5whVbJqxWA/TqZv2t91JuI/AAAAAAAAD4A/2RtWMSj1MsM/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="272" src="http://1.bp.blogspot.com/-Y5whVbJqxWA/TqZv2t91JuI/AAAAAAAAD4A/2RtWMSj1MsM/s400/Image+2.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-uZzCtiDvpAo/TqZv3ltNmcI/AAAAAAAAD4I/XAldAForwsI/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="272" src="http://2.bp.blogspot.com/-uZzCtiDvpAo/TqZv3ltNmcI/AAAAAAAAD4I/XAldAForwsI/s400/Image+3.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-1-tqelof_Eo/TqZv4wjp75I/AAAAAAAAD4Q/qosQvwSfJvw/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="275" src="http://4.bp.blogspot.com/-1-tqelof_Eo/TqZv4wjp75I/AAAAAAAAD4Q/qosQvwSfJvw/s400/Image+4.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-v-d0H8czNaQ/TqZv5rgII-I/AAAAAAAAD4Y/ptxp1qM91mQ/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://3.bp.blogspot.com/-v-d0H8czNaQ/TqZv5rgII-I/AAAAAAAAD4Y/ptxp1qM91mQ/s400/Image+5.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Mg-ZJq8d3ug/TqZv6thpdvI/AAAAAAAAD4g/agrP1no04Vs/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="267" src="http://1.bp.blogspot.com/-Mg-ZJq8d3ug/TqZv6thpdvI/AAAAAAAAD4g/agrP1no04Vs/s400/Image+6.png" width="400" /></a></div><br /><br />Consulter la <a href="http://www.facebook.com/pages/LOriginale-Franche-Comté/249829981722088">page Facebook</a> de la marque. <i></i><br />Consulter les<i> </i><a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actus logos dans le tourisme</a><i><br /></i><br /><br /><i></i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>272</wp:post_id>
		<wp:post_date><![CDATA[2011-10-24 09:47:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-24 07:47:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1071</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-09 00:37:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-08 23:37:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Idée du point d'exclamation déjà vu sur le logo de la ville de Valence. Somme toute beaucoup moins réussi que ce logo.]]></wp:comment_content>
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		<title>Les Hautes Alpes mettent du bleu dans leur logo</title>
		<link>http://yannickbourenane.com/preprod/2011/10/21/les-hautes-alpes-mettent-du-bleu-dans-leur-logo/</link>
		<pubDate>Fri, 21 Oct 2011 12:24:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-nT1YH-mj-0A/TspSqd0aNOI/AAAAAAAAESA/nwwHE7Z7nnk/s1600/hautesalpes_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-nT1YH-mj-0A/TspSqd0aNOI/AAAAAAAAESA/nwwHE7Z7nnk/s640/hautesalpes_logo.jpg" width="640" /></a></div><br />Depuis quelques jours le <a href="http://www.hautes-alpes.net/">Comité Départemental du Tourisme des Hautes-Alpes</a> a lancé sa nouvelle identité visuelle accompagnée d'une nouvelle signature.  Cette démarche laisse à penser que le département cherche à se faire remarquer à la veille du lancement officiel de la saison d'hiver. <br /><a name='more'></a>Le nouveau logo a été conçu par l'agence New Deal. L'identité visuelle reprend le symbole du carré occupé du chamois, de la montagne et du soleil. Le tout est revisité, le rouge est effacé pour une cartouche bleue. La forme globale du logotype est désormais carrée. Le nom de la marque passe en capitales. "Comité Département du Tourisme" s'efface pour "Naturellement au cœur des Alpes".<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-jYjNBMlJCng/TspTlzs6dNI/AAAAAAAAESI/JnbOvUaV9-k/s1600/Image+20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="446" src="http://2.bp.blogspot.com/-jYjNBMlJCng/TspTlzs6dNI/AAAAAAAAESI/JnbOvUaV9-k/s640/Image+20.png" width="640" /></a></div>Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">logos touristique</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>273</wp:post_id>
		<wp:post_date><![CDATA[2011-10-21 14:24:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-21 12:24:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:comment_id>1094</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-21 17:54:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-21 16:54:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Autant le logo peut effectivement remplir sa fonction (même s'il me fait toujours penser à une étiquette d'eau minérale).<br /><br />A noter que le conseil général de la région n'a pas encore adapté sa chartre graphique. Un oubli?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1101</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-23 00:12:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-22 23:12:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Logo d'agence de com pas de design.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1460</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-04 20:35:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-04 18:35:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas un oubli de la part du Conseil Général des Hautes-Alpes, mais un choix de conserver l'ancien logo du CDT. <br />C'est vrai pour l'eau minéral j'avais pas pensé... Mais c'est un peu vrai !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1612</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-18 14:27:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-18 12:27:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A chier ce putin de departement il y a que des arnaqueur <br />]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>RV ce soir chez Artazart</title>
		<link>http://yannickbourenane.com/preprod/2011/10/20/rv-ce-soir-chez-artazart/</link>
		<pubDate>Thu, 20 Oct 2011 16:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-EoLbB3689Yk/TqBKU5uV-kI/AAAAAAAAD1A/44n-XabuoiQ/s1600/Invitation-Ecce-Logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-EoLbB3689Yk/TqBKU5uV-kI/AAAAAAAAD1A/44n-XabuoiQ/s400/Invitation-Ecce-Logo.jpg" width="333" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>274</wp:post_id>
		<wp:post_date><![CDATA[2011-10-20 18:20:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>Steve Jobs rencontre Paul Rand, naissance d&#039;un logo</title>
		<link>http://yannickbourenane.com/preprod/2011/10/16/steve-jobs-rencontre-paul-rand-naissance-dun-logo/</link>
		<pubDate>Sun, 16 Oct 2011 15:18:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-L0orFiCJD1Q/Tpr1efez5eI/AAAAAAAAD0A/TTIbCyUanSk/s1600/Paul-Rand.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-L0orFiCJD1Q/Tpr1efez5eI/AAAAAAAAD0A/TTIbCyUanSk/s1600/Paul-Rand.jpg" /></a></div>Quand le designer du <a href="http://logo-bedandy.blogspot.com/2009/09/52-ans-le-logo-dibm-sanime.html">logo IBM</a>, <a href="http://logo-bedandy.blogspot.com/2009/09/paul-rand-graphiste.html">Paul Rand</a>, rencontre le fondateur d'Apple, <a href="http://logo-bedandy.blogspot.com/2011/10/hommage.html">Steve Jobs</a>, c'est pour créer le logo de NEXT, la société qu'a créée Steve Jobs en quittant Apple et qu'il a aussi vendue à Apple à son retour dans la firme. <a href="http://imprint.printmag.com/branding/paul-rand-steve-jobs/">Steven Heller </a>nous offre des <strong>scans du book de présentation du logo du designer à son client. Magique.</strong><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-4X2I-jChyhk/Tpr0mHgGKWI/AAAAAAAADyA/oJbwLuNDtQw/s1600/NeXT004.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-4X2I-jChyhk/Tpr0mHgGKWI/AAAAAAAADyA/oJbwLuNDtQw/s400/NeXT004.jpg" width="283" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-kd-XUXXRlUY/Tpr0oOjMU5I/AAAAAAAADyI/Dluz5cfpgnc/s1600/NeXT005.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-kd-XUXXRlUY/Tpr0oOjMU5I/AAAAAAAADyI/Dluz5cfpgnc/s400/NeXT005.jpg" width="268" /></a><a href="http://2.bp.blogspot.com/-lF5d-NTxIsU/Tpr0kLNOy3I/AAAAAAAADx4/OFWm5sTII5w/s1600/NeXT003.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-lF5d-NTxIsU/Tpr0kLNOy3I/AAAAAAAADx4/OFWm5sTII5w/s1600/NeXT003.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-rWN4_wn_h-Q/Tpr0pqnKPaI/AAAAAAAADyQ/OgwU1geASSI/s1600/NeXT007.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-rWN4_wn_h-Q/Tpr0pqnKPaI/AAAAAAAADyQ/OgwU1geASSI/s1600/NeXT007.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-rhqDZ4H8aH0/Tpr0qgXeUVI/AAAAAAAADyY/4w76FadeFns/s1600/NeXT008.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-rhqDZ4H8aH0/Tpr0qgXeUVI/AAAAAAAADyY/4w76FadeFns/s1600/NeXT008.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-LuwWIo7TB1o/Tpr0rRhc-NI/AAAAAAAADyg/d8X-5--Yuuk/s1600/NeXT009.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-LuwWIo7TB1o/Tpr0rRhc-NI/AAAAAAAADyg/d8X-5--Yuuk/s320/NeXT009.jpg" width="219" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-XwpuSBlrs7k/Tpr0r2T8hFI/AAAAAAAADyo/v-Ckd60pQP8/s1600/NeXT010.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-XwpuSBlrs7k/Tpr0r2T8hFI/AAAAAAAADyo/v-Ckd60pQP8/s1600/NeXT010.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ccksS-WyA7Y/Tpr0tLCoEyI/AAAAAAAADyw/vX2eEEzWlyc/s1600/NeXT011.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-ccksS-WyA7Y/Tpr0tLCoEyI/AAAAAAAADyw/vX2eEEzWlyc/s1600/NeXT011.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-tawx3RUSLDw/Tpr0t7NzMvI/AAAAAAAADy4/isC5yvoanD0/s1600/NeXT012.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-tawx3RUSLDw/Tpr0t7NzMvI/AAAAAAAADy4/isC5yvoanD0/s1600/NeXT012.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-ne4GJfcS0Dg/Tpr0vuj2VAI/AAAAAAAADzA/mXQqriufZP4/s1600/NeXT013.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-ne4GJfcS0Dg/Tpr0vuj2VAI/AAAAAAAADzA/mXQqriufZP4/s1600/NeXT013.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-ix10QuXDtE4/Tpr0wbq6mGI/AAAAAAAADzI/H6cnQ9q7V4A/s1600/NeXT015-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-ix10QuXDtE4/Tpr0wbq6mGI/AAAAAAAADzI/H6cnQ9q7V4A/s1600/NeXT015-1.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-TImH8M4xUOk/Tpr0w2YemgI/AAAAAAAADzQ/-4xGqGnpo6Y/s1600/NeXT015.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-FZN5YkjRBFc/Tpr0x7cI1uI/AAAAAAAADzY/xlxzqOm5qQs/s1600/NeXT016.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-FZN5YkjRBFc/Tpr0x7cI1uI/AAAAAAAADzY/xlxzqOm5qQs/s1600/NeXT016.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-JRi9fR_RNwQ/Tpr0yu4x7uI/AAAAAAAADzg/7QmJPQkSX2w/s1600/NeXT017.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-JRi9fR_RNwQ/Tpr0yu4x7uI/AAAAAAAADzg/7QmJPQkSX2w/s1600/NeXT017.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-U6WYpYzcFcI/Tpr0zTGrZiI/AAAAAAAADzo/-s91IAtnglU/s1600/NeXT018.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-U6WYpYzcFcI/Tpr0zTGrZiI/AAAAAAAADzo/-s91IAtnglU/s1600/NeXT018.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-pzqGZYfs1Vs/Tpr00Ne6HKI/AAAAAAAADzw/BY7D7q9zvLQ/s1600/NeXT019.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-pzqGZYfs1Vs/Tpr00Ne6HKI/AAAAAAAADzw/BY7D7q9zvLQ/s1600/NeXT019.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-8QCkcYweZuQ/Tpr01KBJ1MI/AAAAAAAADz4/9x0wCxzKJa0/s1600/NeXT020.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-8QCkcYweZuQ/Tpr01KBJ1MI/AAAAAAAADz4/9x0wCxzKJa0/s1600/NeXT020.jpg" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>275</wp:post_id>
		<wp:post_date><![CDATA[2011-10-16 17:18:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="designers"><![CDATA[Designers]]></category>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
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		<title>Publication : Le Grand Livre des Marques</title>
		<link>http://yannickbourenane.com/preprod/2011/10/15/publication-le-grand-livre-des-marques/</link>
		<pubDate>Sat, 15 Oct 2011 16:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Yuj6-2FU3K0/TpsI0jFCgFI/AAAAAAAAD0I/JyGJyxKH72Q/s1600/IMG_6956.JPG" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://2.bp.blogspot.com/-Yuj6-2FU3K0/TpsI0jFCgFI/AAAAAAAAD0I/JyGJyxKH72Q/s400/IMG_6956.JPG" width="400" /> </a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-SGYghN7_9sE/TpsI_zChFxI/AAAAAAAAD04/YwbSrDZHTTA/s1600/51ECHH4C3EL._SS500_.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div><i>Saviez-vous que 90 % des habitants de la planète reconnaissent Bibendum de  Michelin, élu en 2000 meilleur symbole de marque de tous les temps ? </i>Il est de retour.... Le<a href="http://www.cherche-midi.com/theme/Le_Grand_Livre_des_Marques-_COLLECTIF_-9782749121901.html"> Grand Livre des Marques</a> est à nouveau  édité, au <a href="http://grandesmarques.net/index.php">Cherche Midi</a>. Il a quelque peu modifié son ancien titre Le  Livre des Grandes Marques dont vous trouverez ci-dessus la couverture de  2003. C'est un ouvrage <i>collectif</i>, chaque marque  ayant contribué à l'écriture de leur double page. Au total, ce sont 36  marques pour 29 €.<br /><div style="clear: both; text-align: center;"> <a href="http://2.bp.blogspot.com/-Yuj6-2FU3K0/TpsI0jFCgFI/AAAAAAAAD0I/JyGJyxKH72Q/s1600/IMG_6956.JPG" style="margin-left: 1em; margin-right: 1em;"></a><a href="http://2.bp.blogspot.com/-SGYghN7_9sE/TpsI_zChFxI/AAAAAAAAD04/YwbSrDZHTTA/s1600/51ECHH4C3EL._SS500_.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-SGYghN7_9sE/TpsI_zChFxI/AAAAAAAAD04/YwbSrDZHTTA/s320/51ECHH4C3EL._SS500_.jpg" width="320" /> </a></div><div style="clear: both; text-align: center;"></div><a name='more'></a><br /><i>Saviez-vous que Coca-Cola était à l'origine un sirop contre les maux de  tête ? Que 3M, fabricant du célèbre Scotch, est une des trois entreprises les  plus innovantes au monde et qu'elle autorise ses chercheurs à consacrer  15 % de leur temps de travail à des projets d'innovation personnels ? <br />Ou encore que René Goscinny, le créateur d'Astérix, voulait que le parc s'appelle « Uderzo-Goscinny-Land » ?</i><br /><i><br /><br />Un regard original et documenté sur certaines des plus grandes marques présentes en France.</i><br /><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-P6yslkL5COE/TpsI2dJvsrI/AAAAAAAAD0Q/RFhXgEB7L5g/s1600/IMG_6957.JPG" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://2.bp.blogspot.com/-P6yslkL5COE/TpsI2dJvsrI/AAAAAAAAD0Q/RFhXgEB7L5g/s320/IMG_6957.JPG" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-nOTMQobPrTI/TpsI5HLkIlI/AAAAAAAAD0Y/-J8jmZFjUPM/s1600/IMG_6958.JPG" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://4.bp.blogspot.com/-nOTMQobPrTI/TpsI5HLkIlI/AAAAAAAAD0Y/-J8jmZFjUPM/s320/IMG_6958.JPG" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Vty0d5W9Ye4/TpsI7tz-54I/AAAAAAAAD0g/44lIq5J0MIU/s1600/IMG_6959.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://2.bp.blogspot.com/-Vty0d5W9Ye4/TpsI7tz-54I/AAAAAAAAD0g/44lIq5J0MIU/s320/IMG_6959.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-9_RXny50Ut0/TpsI9YkUn7I/AAAAAAAAD0o/iG2Y-tYVgTY/s1600/IMG_6960.JPG" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://1.bp.blogspot.com/-9_RXny50Ut0/TpsI9YkUn7I/AAAAAAAAD0o/iG2Y-tYVgTY/s320/IMG_6960.JPG" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-cJF2HnnT3Zs/TpsI_QJ-aRI/AAAAAAAAD0w/x3NWaLe8OWw/s1600/IMG_6961.JPG" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://3.bp.blogspot.com/-cJF2HnnT3Zs/TpsI_QJ-aRI/AAAAAAAAD0w/x3NWaLe8OWw/s320/IMG_6961.JPG" width="320" /></a></div>]]></content:encoded>
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		<wp:post_id>276</wp:post_id>
		<wp:post_date><![CDATA[2011-10-15 18:39:00]]></wp:post_date>
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		<wp:post_name><![CDATA[publication-le-grand-livre-des-marques]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Dis merci</title>
		<link>http://yannickbourenane.com/preprod/2011/10/14/dis-merci/</link>
		<pubDate>Thu, 13 Oct 2011 22:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-3Zj83TwTia0/TpcwfIiJKjI/AAAAAAAADxY/1fdeHrHdf3w/s1600/thank-a-type-designer4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-3Zj83TwTia0/TpcwfIiJKjI/AAAAAAAADxY/1fdeHrHdf3w/s400/thank-a-type-designer4.png" width="300" /> </a></div>Dis merci au designer ou au typographe qui a conçu ton logo... Petit  jeu de différences entre un logotype à la typo retravaillée et celui qui  ne l'est pas...<br /><br /><br /><a href="http://www.ladd-design.com/ladd--thank-a-type-designer.html">Source</a><br /><br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-62jLcsIrt3A/TpcwY-hyiQI/AAAAAAAADxA/71Vab7Nzgxc/s1600/thank-a-type-designer2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-62jLcsIrt3A/TpcwY-hyiQI/AAAAAAAADxA/71Vab7Nzgxc/s320/thank-a-type-designer2.png" width="240" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-hgPd64YEZH8/Tpcweg6n_CI/AAAAAAAADxQ/jRcUbW6uEos/s1600/thank-a-type-designer3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-hgPd64YEZH8/Tpcweg6n_CI/AAAAAAAADxQ/jRcUbW6uEos/s320/thank-a-type-designer3.png" width="240" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ISFP5aLzxlo/TpcwbrBsHrI/AAAAAAAADxI/2j68MAFuXYE/s1600/thank-a-type-designer1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-ISFP5aLzxlo/TpcwbrBsHrI/AAAAAAAADxI/2j68MAFuXYE/s320/thank-a-type-designer1.png" width="240" /></a></div><div style="text-align: center;"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>277</wp:post_id>
		<wp:post_date><![CDATA[2011-10-14 00:37:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510363948;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:48;}i:1;a:1:{s:2:"id";i:7381;}i:2;a:1:{s:2:"id";i:12467;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1037</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-14 11:45:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-14 09:45:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça pourrait donner de mauvaises idéees aux clients :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>1038</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-14 15:57:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-14 13:57:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ben oui pourquoi acheter quand on peut avoir la typo de base gratos, elle rend bien la typo de base ,non ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>1039</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-14 17:42:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-14 15:42:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dans certains cas, comme GAP... ah aha ah, je préfère le non retravaillé]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>1040</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-14 22:00:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-14 20:00:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quel intérêt?!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>L&#039;Asian Art Museum marche sur la tête ?</title>
		<link>http://yannickbourenane.com/preprod/2011/10/13/lasian-art-museum-marche-sur-la-tete/</link>
		<pubDate>Wed, 12 Oct 2011 22:35:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-UGFbHRxxuMA/TpWaS11EHSI/AAAAAAAADvg/5N3hyjkSUN0/s1600/asianmusee_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-UGFbHRxxuMA/TpWaS11EHSI/AAAAAAAADvg/5N3hyjkSUN0/s400/asianmusee_logo.jpg" width="400" /></a></div>L<a href="http://www.asianart.org/">'Asian Art Museum</a>, le Musée d'Art Asiatique, est situé à San Fransisco. Il est connu pour ses 17 000 œuvres d'art mais aussi pour une autre information moins glorieuse. Il a été l'un des musées les plus endettés dans le monde, avec une dette qui a atteint 120 millions de dollars. <br /><a name='more'></a><a href="http://1.bp.blogspot.com/-Qrq_p8aahvM/TpWcWFlI0UI/AAAAAAAADv4/kf7l5u0L36A/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-Qrq_p8aahvM/TpWcWFlI0UI/AAAAAAAADv4/kf7l5u0L36A/s400/Image+3.png" width="286" /></a>Cette situation financière n'est pas encore résolue mais le Musée souhaite miser sur l'avenir en relançant son image. L'initiative est remarquable mais le choix coûteux d'une grande agence donne probablement un indice sur leur difficulté de gestion. <br /><br /><span lang="fr"><i><span title="It was also one of the most financially troubled museums in the Western world devoted exclusively to Asian Art with a $120 million debt, which was recently announced would be solved, setting the museum up for a much needed reinvention: “Our new brand,” explains">"Notre nouvelle  marque» </span></i><span title="It was also one of the most financially troubled museums in the Western world devoted exclusively to Asian Art with a $120 million debt, which was recently announced would be solved, setting the museum up for a much needed reinvention: “Our new brand,” explains">explique </span><span title="Jay Xu, Director of the Asian Art Museum “promises to awaken the past and inspire the next.">Jay Xu, directeur du Musée d'Art Asiatique</span><i><span title="Jay Xu, Director of the Asian Art Museum “promises to awaken the past and inspire the next."> » promet de réveiller le passé et d'inspirer le futur. </span><span title="It means we'll unlock the past for visitors and bring it to life by sparking connections.">Elle signifie que nous allons débloquer le passé pour les visiteurs et lui donner vie par des connexions étincelles. </span></i><span title="We'll also be a catalyst for new art, new creativity and new thinking.” To help turn things around, literally, the Asian Art Museum worked with Wolff Olins to design its new identity."><i>Nous  allons aussi être un catalyseur pour l'art nouveau. Une nouvelle  créativité et des idées nouvelles s'imposent. "</i></span></span><br /><span lang="fr"><span title="We'll also be a catalyst for new art, new creativity and new thinking.” To help turn things around, literally, the Asian Art Museum worked with Wolff Olins to design its new identity."><i> </i><br />L'<a href="http://www.asianart.org/">Asian Art Museum</a> a travaillé avec Wolff Olins  pour concevoir sa nouvelle identité. Le logotype quitte la cartouche rouge pour le magenta. La typographie à empattements capitales s'efface au profit d'une typo bâton. Le jeu typographique ne s'effectue plus sur le 'N' mais sur le 'A' qui est retourné. L'agence explique ce choix <i>"le A inversé pousse les gens à s'interroger, à s'interpeller et à se questionner tout comme face aux œuvres présentent dans le musée. L'ouverture d'esprit est l'objectif premier du logotype." </i>Ou bien, le Musée marche sur la tête...<i><br /></i></span></span><br /><span lang="fr"><span title="We'll also be a catalyst for new art, new creativity and new thinking.” To help turn things around, literally, the Asian Art Museum worked with Wolff Olins to design its new identity."><i></i></span></span><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-74mrIqSt9Kw/TpWcW-WUCII/AAAAAAAADwA/4Qo1vS-jR00/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="386" src="http://3.bp.blogspot.com/-74mrIqSt9Kw/TpWcW-WUCII/AAAAAAAADwA/4Qo1vS-jR00/s400/Image+4.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-sOvijalFgKU/TpWcYUXLQOI/AAAAAAAADwI/Hh4b6P0Q0rM/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-sOvijalFgKU/TpWcYUXLQOI/AAAAAAAADwI/Hh4b6P0Q0rM/s400/Image+5.png" width="396" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-1mjEYUnF-a0/TpWcZh8AQYI/AAAAAAAADwQ/uZNRlqSLbBI/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="268" src="http://1.bp.blogspot.com/-1mjEYUnF-a0/TpWcZh8AQYI/AAAAAAAADwQ/uZNRlqSLbBI/s400/Image+6.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-7CQ8aRKT8n8/TpWccAhyOgI/AAAAAAAADwY/MZ3PJBm9sCs/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-7CQ8aRKT8n8/TpWccAhyOgI/AAAAAAAADwY/MZ3PJBm9sCs/s400/Image+7.png" width="287" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-0r1bhwruh74/TpWceYdJOtI/AAAAAAAADwg/y_eLxe5Yt3Q/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-0r1bhwruh74/TpWceYdJOtI/AAAAAAAADwg/y_eLxe5Yt3Q/s400/Image+8.png" width="291" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-YTxpUWSMXrY/TpWcfho77AI/AAAAAAAADwo/q1zK122GmAA/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-YTxpUWSMXrY/TpWcfho77AI/AAAAAAAADwo/q1zK122GmAA/s400/Image+9.png" width="288" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-uK7PNxNFz1s/TpWchWkHjTI/AAAAAAAADww/LZq2QD2j4Vc/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-uK7PNxNFz1s/TpWchWkHjTI/AAAAAAAADww/LZq2QD2j4Vc/s400/Image+10.png" width="287" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-GEfgktr80lM/TpWci21IgEI/AAAAAAAADw4/2G4xLiYrYTY/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-GEfgktr80lM/TpWci21IgEI/AAAAAAAADw4/2G4xLiYrYTY/s400/Image+11.png" width="287" /></a></div><span lang="fr"><span title="We'll also be a catalyst for new art, new creativity and new thinking.” To help turn things around, literally, the Asian Art Museum worked with Wolff Olins to design its new identity."><i><br /></i></span></span>]]></content:encoded>
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		<wp:post_id>278</wp:post_id>
		<wp:post_date><![CDATA[2011-10-13 00:35:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-12 22:35:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lasian-art-museum-marche-sur-la-tete]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:comment_id>1034</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-13 10:22:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-13 08:22:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[RENVERSANT !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1036</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-13 14:21:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-13 12:21:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est très à la mode, mais le signe marche bien sur les déclinaisons, donc plutôt pas mal !]]></wp:comment_content>
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		<title>Canalce devient Kalidea</title>
		<link>http://yannickbourenane.com/preprod/2011/10/12/canalce-devient-kalidea/</link>
		<pubDate>Tue, 11 Oct 2011 22:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/canalce-devient-kalidea/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-To5G-1rseA0/ToxnfFCI6-I/AAAAAAAADsc/GHIu-KiscDM/s1600/kalidea_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-To5G-1rseA0/ToxnfFCI6-I/AAAAAAAADsc/GHIu-KiscDM/s400/kalidea_logo.jpg" width="400" /></a></div><br /><a href="http://salarie.canalce.com/new_home.asp">Canalce</a>, spécialisé dans la prestation de services pour les comités d'entreprise décide de changer de nom et affiche de nouvelles ambitions. La petite entreprise devient un grand groupe.<br /><a name='more'></a><i>« Le groupe entame de nouveaux projets  qui seront incarnés par notre nouvelle identité. Kalidea devient ainsi  une marque fédératrice pour toutes les activités de l'entreprise »,  souligne Sandra Le Grand, fondatrice de Canalce.</i><br /><i><br /></i><br />Seule la couleur rouge est gardée pour le nouveau logo du groupe. Le symbole des quatre personnages présents à gauche du nom disparaît. Désormais, un  "K" formé à l'aide d'un ruban à trois couleurs le remplace. Le nouveau nom  de la marque est écrit par alternance de minuscules et de capitales. L'agence Zagass Design a conçu la nouvelle marque. Il semblerait que l'entreprise souhaite élargir ses activités, la mention CE disparaît du nom de marque, comme si cette cible ne suffisait plus et le nom de marque s'adjoint la notion de Groupe. Le nouveau nom semble être un joli fourre-tout de concepts en reprenant un peu des mots "cadeaux", "qualité" et "idée".<br /><br /><a href="http://salarie.canalce.com/new_home.asp">Kalidea</a> regroupe désormais Kalidea PME (<a href="http://mesavantages.net/">Mesavantages.net</a>), un site pratique, destiné  aux petites et moyennes entreprises de moins de 50 salariés n’ayant pas  de comité d'entreprise. Il propose aux dirigeants des économies  d’impôts, des avantages pour les salariés exonérés de charges sociales  ainsi qu’une boutique pro (chèques-vacances, titres restaurants,  fournitures bureau...).<br /><br />Le groupe œuvre aussi dans le domaine de la  motivation ou de la stimulation des équipes avec l'agence <a href="http://www.fidecity.com/">Fidcity</a>,  acquise en mai dernier.<b> <span style="font-weight: normal;">Et enfin <a href="http://tribalista.com/">Tribalista.com</a></span></b>,  site de shopping, qui s’appuie quant à lui sur la dimension  communautaire de ses 350 000 membres. Son objectif ? Ces “<i>Tribalisteurs</i>”  partagent leurs bons plans sur le Web et proposent de découvrir des  lieux de shopping recommandés par leurs amis afin d'avoir accès aux  meilleures offres de la ville de son choix.<br />Le site Internet de la marque n'a pas encore été mis à jour. <br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-F6g43pGWd9k/TpR1N8oW6BI/AAAAAAAADvI/62olSSn3PeU/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="283" src="http://4.bp.blogspot.com/-F6g43pGWd9k/TpR1N8oW6BI/AAAAAAAADvI/62olSSn3PeU/s400/Image+9.png" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>279</wp:post_id>
		<wp:post_date><![CDATA[2011-10-12 00:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-11 22:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510535140;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14348;}i:1;a:1:{s:2:"id";i:11768;}i:2;a:1:{s:2:"id";i:14195;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1030</wp:comment_id>
			<wp:comment_author><![CDATA[ZAGASS DESIGN]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.zagassdesign.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-12 17:34:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-12 15:34:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La nouvelle marque a été créée par la nouvelle agence ZAGASS DESIGN.<br />Plus d'information sur www.zagassdesign.com]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1031</wp:comment_id>
			<wp:comment_author><![CDATA[Marjorie - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10895514956243420321</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-12 18:49:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-12 16:49:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nous n'avions pas l'information. Voilà qui est rectifié. Merci]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1046</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-28 01:03:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-27 23:03:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[PAs très originale quand on connait ça http://3.bp.blogspot.com/-lunWvukbQvI/TlZ3Nrh71HI/AAAAAAAACBI/GDden5wKPzU/s400/Kemper+logo+2011.png]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le coeur de la Nouvelle Calédonie dans son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/10/12/le-coeur-de-la-nouvelle-caledonie-dans-son-logo/</link>
		<pubDate>Tue, 11 Oct 2011 22:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-coeur-de-la-nouvelle-caledonie-dans-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><img border="0" src="http://1.bp.blogspot.com/-ro6ihOgaYfY/ToxrcACRKlI/AAAAAAAADsg/NAdXHnbp7gE/s1600/nouvellecaledonie_niou.jpg" /></div><br /><br />L'archipel français de la <a href="http://www.visitnewcaledonia.com/">Nouvelle Calédonie </a>affiche un nouveau logo dont "<i> la symbolique est d'y intégrer le cœur de ses habitants"</i>. Ce logo est  inspiré de la célèbre photo aérienne de Yann Arthus Bertrand.<br /><a name='more'></a><a href="http://2.bp.blogspot.com/-ASY7O2y9qVw/Toxt6ZAOR_I/AAAAAAAADsk/4kR3sR55sEs/s1600/yann-arthus-bertrand-coeur-nouvelle-caledonie.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="212" src="http://2.bp.blogspot.com/-ASY7O2y9qVw/Toxt6ZAOR_I/AAAAAAAADsk/4kR3sR55sEs/s320/yann-arthus-bertrand-coeur-nouvelle-caledonie.jpg" width="320" /></a>L'identité visuelle a été dévoilée lors du salon professionnel Top Resa qui s'est tenu à Paris en septembre 2011. Elle se compose de l'illustration du cœur et du nom de l'archipel écrit en bas de casse, dans une typographie manuscrite arrondie. La signature "Pacifique au cœur" apparaît dans une typographie bâton. L'ensemble de l'identité visuelle utilise un camaïeu de gris, bleu et vert. <br /><br /><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actu logos tourisme</a>. <br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/ville">actu logos des villes</a>. <br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-6uacSpmkl3g/TpLGhsDKapI/AAAAAAAADt4/ELW3F62iT1g/s1600/nouvelle-caledonie-logo-site.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="124" src="http://3.bp.blogspot.com/-6uacSpmkl3g/TpLGhsDKapI/AAAAAAAADt4/ELW3F62iT1g/s400/nouvelle-caledonie-logo-site.jpg" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>280</wp:post_id>
		<wp:post_date><![CDATA[2011-10-12 00:02:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>1032</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-10-13 00:12:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-12 22:12:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils ont payé pour ça ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>1033</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2011-10-13 00:24:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-12 22:24:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est très joli. Mieux que l'horreur rouge de Kalidea ou chépakoi...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1035</wp:comment_id>
			<wp:comment_author><![CDATA[Mathilde McFly]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02504959461021035677</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-13 14:15:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-13 12:15:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait un clipart de Publisher 98...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1042</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-10-19 23:15:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-19 21:15:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Stagiaire de 3e ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1048</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-11-02 01:49:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-02 00:49:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pitoyable ! L'idée du cœur en sigle... Wahou ! Et cette typo, qu'elle horreur...]]></wp:comment_content>
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	</item>
	<item>
		<title>Hanovre homogéneise son image</title>
		<link>http://yannickbourenane.com/preprod/2011/10/11/hanovre-homogeneise-son-image/</link>
		<pubDate>Tue, 11 Oct 2011 07:39:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/hanovre-homogeneise-son-image/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Trz7tWEs7Q4/TpK19poCbOI/AAAAAAAADs8/f-pO6bVsB_M/s1600/hannover_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-Trz7tWEs7Q4/TpK19poCbOI/AAAAAAAADs8/f-pO6bVsB_M/s400/hannover_logo.jpg" width="400" /></a></div><br />La ville et Région de <a href="http://www.hannover.de/">Hanovre</a> décident d'unifier leurs identités visuelles afin d’homogénéiser son image de marque. Capitale du Land de Basse-Saxe Hanovre, elle est également la troisième plus grande ville du Nord de l'Allemagne après Hambourg et Brême.<br /><a name='more'></a>La ville d'<a href="http://www.hannover.de/">Hanovre</a> vient de dévoiler sa nouvelle image de marque qui sera officielle à partir de l'année 2012. Le travail a été effectué par l'agence DieVision.<br /><br /><a href="http://1.bp.blogspot.com/-liuei6NyieQ/TpLsb1IdIfI/AAAAAAAADuY/mnZV1PN36mo/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-liuei6NyieQ/TpLsb1IdIfI/AAAAAAAADuY/mnZV1PN36mo/s1600/Image+2.png" /></a>Hannover apparaît désormais en grandes capitales, graissées, sur trois lignes. Les deux "N" sont coupés. La typographie utilisée est Antena créée en 2007 par Cyrus Highsmith. Le rouge du symbole du logo de Hannover et le bleu de celui de Region Hannover sont gardés, mixés et superposés dans la nouvelle identité afin d'en créer le symbole des deux carrés en transparences. Un budget de 280 000 € a été consacré pour l'ensemble de la nouvelle campagne.<br /><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Hemks_w2Cno/TpK7mQU314I/AAAAAAAADtI/M2BcLfa0vwo/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="260" src="http://2.bp.blogspot.com/-Hemks_w2Cno/TpK7mQU314I/AAAAAAAADtI/M2BcLfa0vwo/s400/Image+7.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-VFj_sTb9WNg/TpP_4qRqDWI/AAAAAAAADug/IpkDVdK5Rzo/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="262" src="http://2.bp.blogspot.com/-VFj_sTb9WNg/TpP_4qRqDWI/AAAAAAAADug/IpkDVdK5Rzo/s400/Image+7.png" width="400" /></a></div><div style="clear: both; text-align: center;"><img border="0" height="260" src="http://4.bp.blogspot.com/--Xup-pIdsVM/TpK7n3WZeDI/AAAAAAAADtM/1UuagGn5aFE/s400/Image+9.png" width="400" /></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-860oxM0N10s/TpQAncMMT5I/AAAAAAAADuo/aVvud0AA1HM/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="260" src="http://1.bp.blogspot.com/-860oxM0N10s/TpQAncMMT5I/AAAAAAAADuo/aVvud0AA1HM/s400/Image+8.png" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-OHOw8PEEFC8/TpK7o0tIyMI/AAAAAAAADtQ/BMpcLPRdvJs/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="258" src="http://4.bp.blogspot.com/-OHOw8PEEFC8/TpK7o0tIyMI/AAAAAAAADtQ/BMpcLPRdvJs/s400/Image+10.png" width="400" /></a><a href="http://1.bp.blogspot.com/-6zOJkaa-qng/TpK767qqMfI/AAAAAAAADtY/SAXJgXGcxsw/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="227" src="http://1.bp.blogspot.com/-6zOJkaa-qng/TpK767qqMfI/AAAAAAAADtY/SAXJgXGcxsw/s320/Image+12.png" width="320" /></a></div><br />Découvrez l'actualité des <a href="http://logo-bedandy.blogspot.com/search/label/ville">identités visuelles des villes</a><br /><a href="http://www.hannover.de/hannover-macht-marke/data/meldungen/111004_hmm_logo.html">Lien</a> sur le site Internet d'Hanovre<br /><a href="http://www.designtagebuch.de/hannover-vereint-stadt-und-region-unter-dachmarke/">Source</a><br /><span lang="fr"><span style="color: #ebeff9;" title="Hannover vereint Stadt und Region unter Dachmarke"></span><span title="Letztendlich geht es darum, Hannover auf Dauer lebenswert und liebenswert zu erhalten”, so Michael Beck, Chef der 2008 gegründeten Hannover Holding für Wirtschaftsförderung, Marketing und Tourismus, der den Entstehungsprozess der neuen Hannover-Marke geleitet hat."></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>281</wp:post_id>
		<wp:post_date><![CDATA[2011-10-11 09:39:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1026</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-11 11:33:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-11 09:33:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Belle (r)évolution !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1027</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-10-11 14:29:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-11 12:29:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bravo, beau logo]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1028</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-10-11 18:06:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-11 16:06:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[beautiful !]]></wp:comment_content>
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	<item>
		<title>China Airline rejoint SkyTeam</title>
		<link>http://yannickbourenane.com/preprod/2011/10/11/china-airline-rejoint-skyteam/</link>
		<pubDate>Tue, 11 Oct 2011 07:38:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/china-airline-rejoint-skyteam/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-m2xVA5dgbkY/Tox2LrsnS9I/AAAAAAAADso/XzltiShepyo/s1600/china_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-m2xVA5dgbkY/Tox2LrsnS9I/AAAAAAAADso/XzltiShepyo/s400/china_logo.jpg" width="400" /></a></div><br />La compagnie aérienne<a href="http://www.china-airlines.fr/"> China Airlines </a>est devenue membre à part de SkyTeam fin septembre 2011. A cette occasion, elle se dote d'un nouveau logotype.<br /><br /><a name='more'></a>L'ensemble de l'identité est allégé. Fait marquant dans cette transformation, la compagnie a fait le choix de supprimer les signes chinois. Le soulignement l'est également. Ces différentes suppressions offrent plus de lisibilité à la marque. La typographie change, elle est graissée et le nom de la marque n'apparaît plus en italique. Le symbole de la fleur de lotus est gardé, simplement ferré à gauche du bloc marque. Enfin, le label de SkyTeam est apposé à droite du logo pour signifier son appartenance.<br /><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actu logos dans le tourisme </a><br />Consulter la <a href="http://logo-bedandy.blogspot.com/2009/10/le-monde-selon-les-logos-des-compagnies.html">carte du monde des logos des compagnies aériennes de Be Dandy</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>282</wp:post_id>
		<wp:post_date><![CDATA[2011-10-11 09:38:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-11 07:38:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Air Seychelles se modernise</title>
		<link>http://yannickbourenane.com/preprod/2011/10/10/air-seychelles-se-modernise/</link>
		<pubDate>Mon, 10 Oct 2011 10:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-fr5aMHoue0w/TomMn-WCheI/AAAAAAAADpk/6LRCRopcUsY/s1600/airseychelles_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/-fr5aMHoue0w/TomMn-WCheI/AAAAAAAADpk/6LRCRopcUsY/s400/airseychelles_logo.jpg" width="400" /></a></div><br />La compagnie aérienne <a href="http://www.airseychelles.com/fr/home/index.php">Air Seychelles </a>a décidé de modifier et de moderniser son identité visuelle. Lifting de son symbole et couleurs plus vives constituent l'essentiel du changement d'image. <br /><a name='more'></a><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-wtHr4D8ed_Y/TpLCjwKm62I/AAAAAAAADt0/EyTOr_bdw_I/s1600/air-seychelles-flugzeug-lackierung.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="232" src="http://2.bp.blogspot.com/-wtHr4D8ed_Y/TpLCjwKm62I/AAAAAAAADt0/EyTOr_bdw_I/s400/air-seychelles-flugzeug-lackierung.jpg" width="400" /></a></div>La compagnie créée en 1978 se définit comme <i>une jeune compagnie aérienne dynamique avec un passé illustre et de grands rêves pour l'avenir</i>. Afin de réaliser ses rêves d'expansion la marque décide de lifter son identité visuelle qui datait de 2007. <br />La sterne, symbole de l'archipel des Seychelles est gardée. Toujours au nombre de deux, elles sont désormais moins précises, une simple silhouette apparaît. La compagnie explique ce choix par ses valeurs, à savoir : la liberté, l'élégance, l'énergie et la nature. La nouvelle identité visuelle sera introduite courant octobre. Le site Internet n'a pas encore été mis à jour. <br />Concernant l'identité visuelle, les couleurs sont désormais plus vives. "Air" opte pour un bleu turquoise, "Seychelles" est lui éclairci. Le symbole reste en rouge et vert, mais beaucoup plus vif avec un jeu de dégradé. La forme du bloc couleur du symbole est inversé. Il a désormais la forme de l'aileron arrière d'un avion. Enfin "air" semble avoir été légèrement graissé.<br /><br /><br />Consulter l'actualité des <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">logotypes dans le tourisme</a> et la <a href="http://logo-bedandy.blogspot.com/2009/10/le-monde-selon-les-logos-des-compagnies.html"></a><a href="http://logo-bedandy.blogspot.com/2009/10/le-monde-selon-les-logos-des-compagnies.html">carte du monde des logos des compagnies aériennes</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>283</wp:post_id>
		<wp:post_date><![CDATA[2011-10-10 12:08:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-10 10:08:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>1025</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-10-10 19:07:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-10-10 17:07:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est à dire qu'on passe des oiseaux qui ressemblent à des vautours à des oiseaux un peu plus entrainants<br />dans les deux cas, on est un peu loin de la sterne, non ?]]></wp:comment_content>
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		<title>L&#039;EFAP dégraisse son logotype</title>
		<link>http://yannickbourenane.com/preprod/2011/10/10/lefap-degraisse-son-logotype/</link>
		<pubDate>Sun, 09 Oct 2011 22:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-q_RrENx5uAk/Torn0-WAmJI/AAAAAAAADqs/cWHt_ktzXEE/s1600/EFAP_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://1.bp.blogspot.com/-q_RrENx5uAk/Torn0-WAmJI/AAAAAAAADqs/cWHt_ktzXEE/s400/EFAP_logo.jpg" width="400" /></a></div><br />A l'occasion de ses 50 ans l'<a href="http://www.efap.com/">EFAP</a>, l'école des métiers de la communication, change de look et adopte une nouvelle identité visuelle. Elle a voulu garder ses codes graphiques, la gamme de couleurs reste proche de l'ancienne mais le logo est désormais plus moderne.<br /><a name='more'></a><a href="http://3.bp.blogspot.com/-L4fRKmdQdKQ/TosmK1V3XeI/AAAAAAAADrg/toFrg7i_NAQ/s1600/Image+13.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="332" src="http://3.bp.blogspot.com/-L4fRKmdQdKQ/TosmK1V3XeI/AAAAAAAADrg/toFrg7i_NAQ/s400/Image+13.png" width="400" /></a>L’école créée par Denis Huisman, membre de EDH,  avait pour but premier de former des attaché(e)s de presse. C’est ici que se trouve l’essence des initiales de cet établissement "École Française des Attaché(e)s de Presse". Le 13 septembre 2011 l'école a envahi l'Olympia pour une soirée exceptionnelle. Près de 1 200 anciens élèves se sont retrouvés autour de Denis Huisman, Président-Fondateur, pour fêter le 50ème anniversaire de leur école, avec la participation de Philippe Manoeuvre, Christian Blachas, Elsa Fayer, Lio… Après sa vie mondaine, c'est son image que l'école décide de mettre en avant. <br /><i><br />"La nouvelle identité visuelle de l’<a href="http://www.efap.com/">EFAP</a> a été inspirée par plusieurs mots clés, symboles de l’école : communication, réseau, référence, nouvelles technologies, adaptation, excellence, réussite, modernité, vision. Ce nouveau logo symbolise 2011, année qui marque un véritable tournant dans notre mode de pensée. L’école formant des communicants bien au-delà des frontières des relations médias, le terme EFAP n’a plus de raison d’être décliné. C’est dans cette logique que s’inscrit le graphisme de la nouvelle identité visuelle. Le ‘e’ accent aigu marque le début d’un mot à part entière, d’une marque et non plus d’un sigle. » </i>Selon Serge Le Strat, Directeur Général du Groupe EDH.<br /><br />Le changement majeur est le dégraissage du logotype ainsi que le passage en minuscules. "EFAP" dispose désormais d'un accent aigu sur le "e". Le triangle magenta est effacé, ce qui donne désormais un logotype sans symbole. La signature reste, "école" y est ajoutée. <br />Il est vrai que l'identité visuelle avait besoin de changement mais aussi d'un coup de jeune. Cependant, face à nous se présente désormais un logotype un peu fade qui ressemble à beaucoup. La robustesse et le poids de l'ancien collaient davantage avec le prestige et le niveau de l'école.<br /><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/Education">actualité des logotype dans l'éducation </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>284</wp:post_id>
		<wp:post_date><![CDATA[2011-10-10 00:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-10-09 22:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Mise à jour de logo pour Solvimo</title>
		<link>http://yannickbourenane.com/preprod/2011/11/28/mise-a-jour-de-logo-pour-solvimo/</link>
		<pubDate>Mon, 28 Nov 2011 20:20:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-WLt3LTnWrLU/TtPeZRE7OAI/AAAAAAAAEXc/oq2I-Cz0Gm8/s1600/solvimo_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-WLt3LTnWrLU/TtPeZRE7OAI/AAAAAAAAEXc/oq2I-Cz0Gm8/s1600/solvimo_logo.jpg" /></a></div>Né dans le Var, la septième franchise immobilière française, <a href="http://www.solvimo.com/">Solvimo</a>, avec 170 agences et une trentaine en cours d'ouverture, se choisit une nouvelle identité visuelle à l'occasion de ses 10 ans. Réalisée en interne, elle permet de moderniser le style mais ne distingue toujours pas cette enseigne d'une autre. Le secteur, en pleine mutation, voit des réseaux sans agences se multiplier, à l'image du logo Solvimo qui perd son enseigne en trompe l’œil.<br /><a name='more'></a>Olivier Alonso, fondateur du réseau, explique :<br />"<i>Nous avons opté pour un logo plus actuel qui reflète bien le  dynamisme et le professionnalisme du réseau. La problématique consistait  à faire évoluer graphiquement notre image de marque, sans dénaturer  l'identité de base qui accompagne <b>Solvimo </b>depuis son  lancement. Nous estimions que le logo précédent manquait de corps et de  présence et nous souhaitions que le nouveau soit plus impactant aux yeux  du public</i>"<br /><br />Tous les outils seront mis à jour, le site est d'ailleurs attendu. L'ensemble des agences aura normalement changé d'ici quelques  mois. <br /><br /><br /><br /><br /><br /><br /><table cellpadding="0" cellspacing="0" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><a href="http://4.bp.blogspot.com/-_mi2fyAh3QM/TtPaT1fpywI/AAAAAAAAEXU/zRINr4ywl8c/s1600/LOGO+SOLVIMO.png" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" height="240" src="http://4.bp.blogspot.com/-_mi2fyAh3QM/TtPaT1fpywI/AAAAAAAAEXU/zRINr4ywl8c/s400/LOGO+SOLVIMO.png" width="400" /></a></td></tr><tr><td style="text-align: center;">Le logo d'origine, déjà proche du logo Guy Hoquet</td></tr></tbody></table>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>245</wp:post_id>
		<wp:post_date><![CDATA[2011-11-28 21:20:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1116</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-11-29 04:45:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-29 03:45:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est pas une "mise à jour", c'est un nouveau logo... POINT! Arrêtons de se pignoler avec des mots qui font "staïl". Chaque mot a son sens. Ici, ils sont galvaudés, de toute évidence.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1118</wp:comment_id>
			<wp:comment_author><![CDATA[Thierry Bonnat]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/07476357320741419437</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-12-02 17:18:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-02 16:18:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,<br />Une mise au jour… plutôt un nouveau design. Un caractère humaniste contemporain + un effet d'ombre sous le "v" = un logo dit plus actuel. <br />Bien, sur le fond c'est pas faux, reste la mise au point du logo : réglage des approches du nom de marque, le ® dont la taille est sans doute à revoir. La composition de la signature mérite aussi un réglage.<br />Tout ceci tient du travail de typo-graphiste, il est sans doute délicat de demander cette expertise en interne. <br />Au vu du travail présenté, je trouve dommage qu' une entreprise comptant 170 agences bientôt 200 fasse le choix de l'internalisation pour la refonte de son identité de marque. <br />Thierry]]></wp:comment_content>
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		<title>Une pub dans le logo Palexpo</title>
		<link>http://yannickbourenane.com/preprod/2011/11/28/une-pub-dans-le-logo-palexpo/</link>
		<pubDate>Mon, 28 Nov 2011 10:15:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-qHb6nGaMCmg/TtNL7eMmUvI/AAAAAAAAEVU/x02e44-ekG0/s1600/palexpo_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-qHb6nGaMCmg/TtNL7eMmUvI/AAAAAAAAEVU/x02e44-ekG0/s1600/palexpo_logo.jpg" /></a></div><br />Après avoir organisé un concours, le centre de congrès de Genève <a href="http://www.palexpo.ch/index.php">Palexpo</a> a préféré choisir une agence de publicité pour réaliser son identité visuelle. Désormais, sur son site web, l'espace d'identification du centre est transformé en espace publicitaire, pendant 11 secondes, il y a une pub pour le logo avant que le logo n'apparaisse.  <br /><a name='more'></a>C'est à l'occasion de la foire automnale de Genève, le 17 novembre, que  le centre de congrès de Genève a révélé l'identité visuelle conçue pour  son 30ème anniversaire. Pour la somme de 30 000 francs suisse <a href="http://www.palexpo.ch/index.php">Palexpo</a> propose donc un <i>logotype vivant</i>, à l'image du centre, un <i>espace vivant</i>. L'ancien logotype datait de 10 ans tout comme la création de la marque de <a href="http://www.palexpo.ch/index.php">Genèva Palexpo</a>. Aujourd'hui elle devient <a href="http://www.palexpo.ch/index.php">Palexpo</a>. La marque se sépare du rouge pour imposer un camaïeu de couleurs dans les tons rose, violet, rouge et orange. Un symbole sous forme de carré arrondi est créé, un symbole bien grand qui ne permet pas une lecture en petit du nom. L'ensemble passe en bas de casse. L'identité visuelle est créée par M&C SAATCHI et rappelle maladroitement les logos 70's.  <br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-0jfflG7o8w8/TtNQwbQ2C5I/AAAAAAAAEVg/eU5xXYIa7N4/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+09.58.29.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="226" src="http://3.bp.blogspot.com/-0jfflG7o8w8/TtNQwbQ2C5I/AAAAAAAAEVg/eU5xXYIa7N4/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+09.58.29.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ATlOEdiIpcs/TtNQwwTQRHI/AAAAAAAAEVo/nqcViWrSGYQ/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+09.58.37.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="222" src="http://3.bp.blogspot.com/-ATlOEdiIpcs/TtNQwwTQRHI/AAAAAAAAEVo/nqcViWrSGYQ/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+09.58.37.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-eScx5bxJ2yo/TtNQxR8yuFI/AAAAAAAAEVw/IgAQ3C8pkwE/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+09.58.44.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="223" src="http://2.bp.blogspot.com/-eScx5bxJ2yo/TtNQxR8yuFI/AAAAAAAAEVw/IgAQ3C8pkwE/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+09.58.44.png" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-c-yIouOFbZo/TtNQx30YaXI/AAAAAAAAEV4/JnjKtOWYD8Y/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+09.58.51.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="223" src="http://2.bp.blogspot.com/-c-yIouOFbZo/TtNQx30YaXI/AAAAAAAAEV4/JnjKtOWYD8Y/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+09.58.51.png" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-n5wW5F0sur8/TtNQyTwQvhI/AAAAAAAAEWA/C9mDh9ybV9k/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+09.58.58.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="223" src="http://1.bp.blogspot.com/-n5wW5F0sur8/TtNQyTwQvhI/AAAAAAAAEWA/C9mDh9ybV9k/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+09.58.58.png" width="400" /></a></div><a href="http://1.bp.blogspot.com/-r2bthusUxYk/TtNQz-yUO9I/AAAAAAAAEWQ/LaMhtYP64bE/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+09.59.15.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="223" src="http://1.bp.blogspot.com/-r2bthusUxYk/TtNQz-yUO9I/AAAAAAAAEWQ/LaMhtYP64bE/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+09.59.15.png" width="400" /></a>Une signature est ajoutée sur certaines déclinaisons : « Espace vivant » <i>: « Ces deux mots incarnent  pleinement la réalité quotidienne de palexpo et son ambition collective :  faire vivre des halles, des salles, des espaces multiples,  transformables, modulables pour accueillir, en permanence, des  manifestations et des univers tous plus différents les uns que les  autres. L'ancien logotype renvoyait à la forme architecturale de l'espace, aujourd'hui les quatre couleurs font référence à la diversité et aux nombreuses diversités qu'offrent l'espace."</i><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Vad-n8pb3Ec/TtNQ00NuczI/AAAAAAAAEWc/Bb183fs_2KI/s1600/Palexpo_site.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="530" src="http://2.bp.blogspot.com/-Vad-n8pb3Ec/TtNQ00NuczI/AAAAAAAAEWc/Bb183fs_2KI/s640/Palexpo_site.png" width="640" /></a><a href="http://4.bp.blogspot.com/-LZ2H-RHMYRw/TtM6njmg1II/AAAAAAAAEVE/somb9uhuKEc/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+08.19.32.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="346" src="http://4.bp.blogspot.com/-LZ2H-RHMYRw/TtM6njmg1II/AAAAAAAAEVE/somb9uhuKEc/s640/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+08.19.32.png" width="640" /></a></div>Le prix du logo et surtout son aspect graphique entrainent la polémique sur la toile, Roger Pfund, graphiste renommé à Genève explique : <i>«Mon avis est peut-être un peu  sec, vu que j’ai participé au concours sans être retenu… Mais pour moi,  c’est vite vu, ce logo est une catastrophe! Il est encore pire que le  précédent. Genève mérite mieux! Cela n'a rien à voir avec le langage  graphique d'aujourd'hui. On pourrait tout à fait imaginer qu'il a été  créé dans les années 40 ou 50. Ce n'est pas punchy du tout.»</i><br /><br />Ou encore, Etienne Francey, fondateur et directeur créatif d'une agence, n'est pas plus positif:<i> «En le voyant, j'ai l'impression qu'on  tourne en rond, qu'on fait les cent pas. Je le trouve déséquilibré.»  </i>Ajoutant qu' <i>«on juge un logo à l'impression qui reste quand il n'est  plus là. Dans ce cas, je n'ai rien à quoi me raccrocher.» </i>Le côté  esthétique lui <i>«rappelle un peu un magasin de décoration, et le mobilier  design des années 70». (</i><a href="http://www.tdg.ch/geneve/actu/roger-pfund-nouveau-logo-palexpo-catastrophe-2011-11-22">source</a><i>) </i><br /><br />Voir la video du<a href="http://www.flickr.com/photos/palexpo-medias/6375382215/"> logo</a><i> </i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>246</wp:post_id>
		<wp:post_date><![CDATA[2011-11-28 11:15:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-28 10:15:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[une-pub-dans-le-logo-palexpo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1117</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-12-02 01:14:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-02 00:14:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve très intéressant la modularité de ce logo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Saul Bass inspire l&#039;Ined, paix à son âme.</title>
		<link>http://yannickbourenane.com/preprod/2011/11/27/saul-bass-inspire-lined-paix-a-son-ame/</link>
		<pubDate>Sun, 27 Nov 2011 17:14:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-jV1TEUgnyjo/Tsu2jfYt7wI/AAAAAAAAEUU/hKATbxfyb4o/s1600/INED_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-jV1TEUgnyjo/Tsu2jfYt7wI/AAAAAAAAEUU/hKATbxfyb4o/s640/INED_logo.jpg" width="640" /></a></div><br />L’Institut National d’Études Démographiques, l'<a href="http://www.ined.fr/fr/">Ined </a>est né après la seconde guerre mondiale, il a pour mission d'<i>"étudier les problèmes démographiques sous tous leurs aspects"</i> à en donner le vertige, comme sur l'affiche du film Vertigo d'Hitchcock, conçue par le célèbre designer Saul bass et qui aurait inspiré le logo, Saul doit se retourner dans sa tombe.<br /><a name='more'></a>L'<a href="http://www.ined.fr/fr/">Ined</a> est ainsi aujourd'hui une mine d'informations et de documentations sur nous autres humains (consulter le <a href="http://www.ined.fr/fr/ressources_documentation/">site</a>). Depuis début octobre 2011, l'<a href="http://www.ined.fr/fr/">Ined</a> a fait peau neuve, avec un nouveau logo ainsi qu'une nouvelle version de son site web. La symbolique du logo vient de l'affiche Vertigo d'Hitchcock, un film datant de 1953. Cette affiche a été conçue par le célèbre Saul Bass (1920-1996), créateur notamment d'une grande série d'affiches de films tout aussi célèbres et bien sûr de l'identité visuelle de Minolta, de United Airlines ou bien encore de AT&T, sans oublier la création de génériques de films, notamment pour Scorsese.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-tWHIZZVnIj0/TsvHexPj_tI/AAAAAAAAEUk/2kxgSw46ms8/s1600/vertigo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-tWHIZZVnIj0/TsvHexPj_tI/AAAAAAAAEUk/2kxgSw46ms8/s320/vertigo.jpg" width="204" /></a></div>" <i>La scène se déroule dans une forêt de  séquoias où est exposée une coupe transversale d'un tronc. Les anneaux  de croissance sont visibles et certains indiquent le jour de la bataille  d'Hastings ou la découverte de l'Amérique... Madeleine pointe un anneau  du doigt et dit : «Ici je suis née, et là je suis morte. Ce ne fut  qu'un moment pour toi. Les cercles concentriques du logo symbolisent  la naissance en son centre, ainsi que les décès dans leurs extrémités.  </i>" <br /><br />La marque désire inscrire son identité visuelle dans l'idée que l'homme est la mesure du temps. Les trois symboles carrés s'effacent au profit de la lettre "d" stylisée. INED apparaît désormais en bas de casses, la signature passe en capitales. Elle est désormais écrite sur 5 niveaux, ce qui perturbe la lisibilité. Les nouveaux codes colorimétriques de la marque sont le rouge et le noir.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-RF_u12T3ULc/TsvGJNhsjjI/AAAAAAAAEUc/c2MMsOELijM/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://2.bp.blogspot.com/-RF_u12T3ULc/TsvGJNhsjjI/AAAAAAAAEUc/c2MMsOELijM/s640/Image+14.png" width="632" /></a></div>Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/France">logo en France</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>247</wp:post_id>
		<wp:post_date><![CDATA[2011-11-27 18:14:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2011/11/hitchcock-inspire-lined.html]]></wp:meta_value>
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			<wp:comment_id>1112</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-28 01:27:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-28 00:27:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rouge et bleu nuit si l'on veut être plus précis ! Très joli logo en tout cas ! Fait par qu'elle agence ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1189</wp:comment_id>
			<wp:comment_author><![CDATA[JSO]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.pointligneplan.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-26 18:02:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-26 17:02:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,<br />c'est l'agence Point Ligne Plan qui a conçu le logo.<br />Ainsi que c'est expliqué sur le blog de l'agence, l'idée créative a été inspirée par une séquence du film (celle où Kim Novak montre les anneaux de croissance de l'arbre) et non par l'affiche de Saul Bass.<br />Merci, Marjorie, de lire jusqu'au bout les explications ...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1191</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-12-27 14:42:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-27 13:42:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[MErci pour l'info !]]></wp:comment_content>
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	</item>
	<item>
		<title>Le WEC dévoile son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/11/24/le-wec-devoile-son-logo/</link>
		<pubDate>Thu, 24 Nov 2011 12:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-7mMFBu3AoR0/Ts9iEJx0vFI/AAAAAAAAEUs/H-e4zCm1lck/s1600/FIA_WEC_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="249" src="http://2.bp.blogspot.com/-7mMFBu3AoR0/Ts9iEJx0vFI/AAAAAAAAEUs/H-e4zCm1lck/s640/FIA_WEC_logo.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-m2xBLhD5toE/TsukqNK_mrI/AAAAAAAAEUM/Uk9SR-yfORw/s1600/redimage.php.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>Le <a href="http://www.fia.com/en-GB/mediacentre/pressreleases/fiasport/2011/Pages/fia-wec.aspx">World Endurance Championship</a>, le <a href="http://www.fia.com/en-GB/mediacentre/pressreleases/fiasport/2011/Pages/fia-wec.aspx">WEC</a> a été crée par la <a href="http://www.fia.com/en-GB/Pages/HomePage.aspx">Fédération internationale de l'automobile</a> suite à un partenariat récent avec l'Automobile Club de l'Ouest . L'identité visuelle a été dévoilée lors des 6h de Zhuhai en Chine. A cette même occasion le calendrier du Championnat du Monde d'Endurance de la FIA 2012 a été officialisé.<br /><a name='more'></a><br />L'agence Leroy Tremblot a réalisé le logo du nouveau championnat. Le cabinet spécialisé dans l'identité visuelle sportive avait été choisi par Automobile Club de l'Ouest (ACO).<br /><br />L'agence, à propos du logotype : <i>Les nuances de bleu symbolisent le passage du jour à la nuit noire et le vert introduit une dimension environnementale.</i><br /><br />Le logotype se compose de deux teintes, bleu et vert. La typographie stylisée et en italique se rapproche des logos type <a href="http://tgv.voyages-sncf.com/">TGV</a> ou du nouveau symbole d'<a href="http://logo-bedandy.blogspot.com/2011/03/refonte-totale-du-logo-deurostar.html">Eurostar,</a> symbole de vitesse avec un effet 3D. La signature Fia World Endurance Championship est elle aussi écrit en italique. Ce qui accentue l'effet de mouvement voulu sur le logotype.<br /><br />Pour celles et ceux qui ne connaissent pas, voici le descriptif de l'événement : huit courses  organisées dans autant de pays différents et sur trois continents sont  au programme. Quatre se dérouleront le samedi, trois le dimanche et une –  les 24 Heures du Mans – le samedi et le dimanche.<br /><b></b><br />17 mars 2012 : 12 Heures de Sebring (USA)<br />5 mai 2012 : WEC 6 Heures de Spa-Francorchamps (BEL)<br />3 juin 2012 : journée test des 24 Heures du Mans (FRA)<br />16 & 17 juin 2012 : 80e 24 Heures du Mans (FRA)<br />25 août : 6 Heures de Silverstone (GBR)<br />16 septembre : 6 Heures de Sao Paulo (BRE) tbc<br />30 septembre 2012 : 6 Heures du Mont-Fuji (JAP)<br />20 octobre 2012 : 6 Heures de Bahreïn (BAH)<br />11 ou 18 novembre 2012 : 6 Heures de TBA, (CHI)<br /><i><br />Les  engagés du Championnat du monde d’Endurance de la FIA et des 24 Heures  du Mans 2012 seront révélés le 2 février 2012 après délibération du  Comité de Sélection. Tous les concurrents du Championnat du Monde  d’Endurance de la FIA sont sélectionnés d’office pour prendre part à la  80e édition des 24 Heures du Mans.</i><br /><br /><i>Consulter l'actu des <a href="http://logo-bedandy.blogspot.com/search/label/sport">logos sportifs </a></i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>248</wp:post_id>
		<wp:post_date><![CDATA[2011-11-24 13:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-24 12:27:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-wec-devoile-son-logo]]></wp:post_name>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510241772;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:266;}i:1;a:1:{s:2:"id";i:290;}i:2;a:1:{s:2:"id";i:873;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1105</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-24 16:00:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-24 15:00:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est le logo TGV ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1108</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-24 20:33:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-24 19:33:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très dynamique ! J'adore !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1109</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-24 22:45:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-24 21:45:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Enfin un VRAI championnat d'endurance, avec un logo plutôt réussi en prime.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>A chaque sport son logo</title>
		<link>http://yannickbourenane.com/preprod/2011/11/23/a-chaque-sport-son-logo/</link>
		<pubDate>Wed, 23 Nov 2011 00:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/a-chaque-sport-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-8c3cVj9j_hU/Tspb0ttwAsI/AAAAAAAAESU/8O-oq23bjco/s1600/FADU_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-8c3cVj9j_hU/Tspb0ttwAsI/AAAAAAAAESU/8O-oq23bjco/s640/FADU_logo.jpg" width="640" /></a></div>La  Fédération Académique des Sports Universitaires, la <a href="http://www.fadu.pt/">FADU</a> enseigne à des étudiants une  multitude de sports et a développé un système identitaire permettant à chaque sport d'avoir son propre logo. <br /><a name='more'></a>Depuis sa fondation en 1990, la FADU a  pour vocation d'intégrer le sport au mode de vie étudiant. Désormais, elle exprime dans son logo la volonté de rassembler des sports différents au sein d'une même identité.<br /><br /><br />L'identité visuelle, créée par l'agence Design Studio Braga, est déclinable en fonction du sport concerné, le nom  du sport possède sa propre couleur. Ainsi, les logos de chaque sport agglomérés forment le nouvel emblème de la Fédération. Ces logos secondaires se composent de formes qui s'inspirent de positions typiques du corps humain lors de certaines  pratiques sportives ou encore de matériels nécessaires à leur  réalisation.<br /><br /><br />Le jaune et le rouge sont supprimés au profit d'un violet seul. Ce qui permet de faire vivre les identités de chaque sport avec une couleur différente tout en se conjuguant harmonieusement avec le logo principal. La signature "university sports" est  ajoutée, pour les logos secondaires, c'est le nom du sport qui est désigné.<br /><br />Le nouvel emblème  peut faire penser au sabot d'un cheval ou à la vue aérienne d'un stade. La démarche est intéressante et transmet bien l'idée de solidarité  requise au sport menant à l'unité d'équipe cependant, le symbole est  trop grand en comparaison au nom de la marque, ce qui empêche sa lisibilité en petite taille.<br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-o80_wEYV4Xc/TspdjWRigDI/AAAAAAAAESc/XXM_z97yz_E/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-o80_wEYV4Xc/TspdjWRigDI/AAAAAAAAESc/XXM_z97yz_E/s1600/Image+1.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-pZVcmS2TODE/Tspdkn9FxXI/AAAAAAAAESk/jW9T4fOQrBA/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-pZVcmS2TODE/Tspdkn9FxXI/AAAAAAAAESk/jW9T4fOQrBA/s1600/Image+2.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-XmHZQQpRpSs/TspdlTkeI0I/AAAAAAAAESo/hJpjAsbqEl0/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-XmHZQQpRpSs/TspdlTkeI0I/AAAAAAAAESo/hJpjAsbqEl0/s1600/Image+3.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-0ntQWqTIy3E/TspdmFXFprI/AAAAAAAAESw/qzMEju2kvNU/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-0ntQWqTIy3E/TspdmFXFprI/AAAAAAAAESw/qzMEju2kvNU/s1600/Image+4.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-s-aDeoffoHY/TspdnJqbAAI/AAAAAAAAES8/1sPBoBOSLFM/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-s-aDeoffoHY/TspdnJqbAAI/AAAAAAAAES8/1sPBoBOSLFM/s1600/Image+5.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-3N1qi3fbptk/TspdoVrYTzI/AAAAAAAAETE/Ibw-vaosyx4/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-3N1qi3fbptk/TspdoVrYTzI/AAAAAAAAETE/Ibw-vaosyx4/s1600/Image+6.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-zbYGoi1vkro/Tspdp7fa1TI/AAAAAAAAETM/nuKyGYaxnE8/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-zbYGoi1vkro/Tspdp7fa1TI/AAAAAAAAETM/nuKyGYaxnE8/s1600/Image+7.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-1Qqz_Ft-aMw/TspdsL-CuXI/AAAAAAAAETU/Z1vdukBPCmo/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-1Qqz_Ft-aMw/TspdsL-CuXI/AAAAAAAAETU/Z1vdukBPCmo/s1600/Image+8.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-r7yULIcvvls/TspdtuJgG1I/AAAAAAAAETc/_srjG5ex4F0/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-r7yULIcvvls/TspdtuJgG1I/AAAAAAAAETc/_srjG5ex4F0/s1600/Image+9.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-kFwu9KuV-FI/Tspdu6ZKpLI/AAAAAAAAETk/xZJOvA4z8yk/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-kFwu9KuV-FI/Tspdu6ZKpLI/AAAAAAAAETk/xZJOvA4z8yk/s1600/Image+10.png" /></a><a href="http://4.bp.blogspot.com/-UwvTjxDU0EI/TspdwGVn3_I/AAAAAAAAETs/mrMKSmXooAU/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-UwvTjxDU0EI/TspdwGVn3_I/AAAAAAAAETs/mrMKSmXooAU/s1600/Image+11.png" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-BHNsIRhjbFc/TspdybqBUWI/AAAAAAAAET0/qRtOWJMaZlk/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-BHNsIRhjbFc/TspdybqBUWI/AAAAAAAAET0/qRtOWJMaZlk/s1600/Image+12.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://www.blogger.com/goog_1666074305" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-LmPSDRLBUeA/TspdzjwJOUI/AAAAAAAAET8/S0oYvNwgkeQ/s1600/Image+13.png" /></a></div><div style="clear: both; text-align: left;"><br />L'emblème mutlti-formes, dans lequel on pouvait retrouver la forme de  chaque lettre composant les initiales du FADU, est supprimé. Ce mode de  fonctionnement peut être assimilé à un anagramme visuel, comme celui de  la marque Vittel. </div><div style="text-align: left;"><a href="http://www.blogger.com/goog_1666074305"><br /></a></div><div style="clear: both; text-align: center;"><img border="0" height="200" src="http://2.bp.blogspot.com/-mk-IvbdMmK0/TspvyAH41bI/AAAAAAAAEUE/jUveewloS7k/s200/Vittel.jpg" width="200" /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-8c3cVj9j_hU/Tspb0ttwAsI/AAAAAAAAESU/8O-oq23bjco/s1600/FADU_logo.jpg" style="margin-left: 1em; margin-right: 1em;"> </a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>249</wp:post_id>
		<wp:post_date><![CDATA[2011-11-23 01:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-23 00:01:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[a-chaque-sport-son-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2011/11/chaque-sport-son-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510555061;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:215;}i:1;a:1:{s:2:"id";i:1252;}i:2;a:1:{s:2:"id";i:7452;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1102</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-23 13:09:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-23 12:09:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Franchement un beau boulot, complet, le fer à cheval reste une énigme pour moi]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1104</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.brandbrothers.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-24 02:08:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-24 01:08:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le concept est bon... mais soyons honnête, une fois exécuté ça ne rend pas du tout. C'est une usine à gaz, on comprend la moitié des sports et ce fer à cheval est une inspiration Unilever ratée.<br />De plus, la cohérence graphique entre les sports est loin d'être évidente : certains sont en dehors du symbole, d'autre à moitié, d'autres dedans... c'est une idée qui se vaut, mais qui a été traduite graphiquement de la mauvaise manière.]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1107</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-11-24 20:32:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-24 19:32:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tellement Smart ! J'adore ! Un vrai travail de recherche et de développement ! Un re-branding très réussi à mon goût ! <br />PS: La référence à Unilever est facile. Mais le global est vraiment différent.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>1119</wp:comment_id>
			<wp:comment_author><![CDATA[Thierry]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tbonnat.com</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-12-02 17:44:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-02 16:44:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bravo, un beau travail, rien à dire de plus<br />Thierry]]></wp:comment_content>
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	<item>
		<title>Le département du Doubs lance sa signature touristique</title>
		<link>http://yannickbourenane.com/preprod/2011/11/22/le-departement-du-doubs-lance-sa-signature-touristique/</link>
		<pubDate>Tue, 22 Nov 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-departement-du-doubs-lance-sa-signature-touristique/</guid>
		<description></description>
		<content:encoded><![CDATA[<span></span><span></span><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Pi2ooDwB5xQ/TsoeNilwiXI/AAAAAAAAEPg/M1wxZM1x7CQ/s1600/DOUBS_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="234" src="http://3.bp.blogspot.com/-Pi2ooDwB5xQ/TsoeNilwiXI/AAAAAAAAEPg/M1wxZM1x7CQ/s640/DOUBS_logo.jpg" width="640" /></a></div> Le département français du <a href="http://www.doubs.travel/">Doubs</a>, membre de la région Franche-Comté, et qui tient son nom de la rivière éponyme lance sa  marque. Le comité Départemental du Tourisme désigne <a href="http://prezi.com/kcx2f71epjqv/signature/">Doubs, les belles rencontres</a> comme étant une <i>signature touristique. </i>Le logotype est écrit en Baruta Black.<a href="http://prezi.com/kcx2f71epjqv/signature/"></a><br /><a name='more'></a>C'est dans le but d'unifier, de réunir ses ambassadeurs touristiques mais aussi de mettre en avant ses atouts que le département du Doubs a créé sa marque. Cette signature touristique sera commune aux différents agents touristiques. L'agence Staccato a conçu la nouvelle marque. L'identité visuelle prévoit de recourir au Pantone Cyan. Sachez que cette signature est le fruit d'un  groupe de travail qui a été réuni en avril 2011 à l'initiative du <a href="http://www.doubs.travel/">Comité Départemental du Tourisme</a> du Doubs. Quatorze professionnels du tourisme  ont alors choisi les valeurs et les axes à développer. La typographie d'accompagnement est une "The Sans".<br /><br /><i>" Désormais, tous les  messages de communication émis par les acteurs touristiques du  département seront signés "Les belles rencontres du Doubs". Une nouvelle  identité qui traduit l'échange humain et le ressenti émotionnel, deux  notions fondamentales qui se sont très souvent imposées durant les  réunions de travail à travers les témoignages."  </i>(Cf: communiqué de presse)<br /><br />L'agence locale parle d'un <i>"logo épuré et non figuratif qui se prête facilement à de nombreuses déclinaisons"</i>. Le logo joue essentiellement sur le "D" avec l'utilisation du point d'exclamation et d'interrogation. Le "D" est également utilisable seul à l'aide d'une bulle, d'un gimmink. L'agence explique ce choix : <i>"Les deux signes évoquent la surprise et les belles rencontres."</i><br /><a href="http://4.bp.blogspot.com/-3JX8IJEdfb0/Tsoj43dJjwI/AAAAAAAAERw/qfjlcLqq2-M/s1600/Image+18.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="368" src="http://4.bp.blogspot.com/-3JX8IJEdfb0/Tsoj43dJjwI/AAAAAAAAERw/qfjlcLqq2-M/s640/Image+18.png" width="640" /></a><br />Ce symbole est déclinable dans différents sens, la consigne est qu'il doit pointer vers l'élément visuel qui est caractéristique du département.<br /><br />Le logo existe en version longue et en version raccourcie, telle un favicon. Cette dernière comporte l'initiale seule au sein d'une bulle. <br /><br />La présence des deux points en-dessous du D peut nuire à lisibilité de la première lettre, certains pourraient lire Poubs au lieu de Doubs. Le principe de remplissage est réutilisé dans la signature, ce qui nuit là aussi à sa lisibilité. <br />Concernant les couleurs, l'identité visuelle peut vivre autour de 4 couleurs principales axées autour du camaïeu.<br /><br /><div style="clear: both; text-align: left;"><a href="http://4.bp.blogspot.com/-HnRpfGHGp6w/TsoibyFvM9I/AAAAAAAAEQo/OEPTBg6MXVw/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="206" src="http://4.bp.blogspot.com/-HnRpfGHGp6w/TsoibyFvM9I/AAAAAAAAEQo/OEPTBg6MXVw/s640/Image+9.png" width="640" /></a>Découvrez ci-dessous une partie de la charte graphique de la marque</div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"><img border="0" height="370" src="http://1.bp.blogspot.com/-icQGCjJd3eA/TsoiUaB8U_I/AAAAAAAAEPo/GtKDTFwcarw/s640/Image+1.png" width="640" /></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-zC-iQ-9Wlxc/TsoiVc0ZvDI/AAAAAAAAEP0/1FXNvihoDeE/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="324" src="http://1.bp.blogspot.com/-zC-iQ-9Wlxc/TsoiVc0ZvDI/AAAAAAAAEP0/1FXNvihoDeE/s640/Image+3.png" width="640" /></a><a href="http://3.bp.blogspot.com/-FSpbCU0hr7A/TsoiUtkE19I/AAAAAAAAEPs/J_3nIsr9oSA/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="298" src="http://3.bp.blogspot.com/-FSpbCU0hr7A/TsoiUtkE19I/AAAAAAAAEPs/J_3nIsr9oSA/s640/Image+2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-gjOU0uh355E/TsoiWu52_pI/AAAAAAAAEQA/qVnTgPdn2hI/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="282" src="http://3.bp.blogspot.com/-gjOU0uh355E/TsoiWu52_pI/AAAAAAAAEQA/qVnTgPdn2hI/s640/Image+4.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-k97rADNLhcU/TsoiXYviUWI/AAAAAAAAEQI/7hP8yLu73jk/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="324" src="http://4.bp.blogspot.com/-k97rADNLhcU/TsoiXYviUWI/AAAAAAAAEQI/7hP8yLu73jk/s640/Image+5.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ohsFJFwmx4k/TsoiYiWe93I/AAAAAAAAEQQ/XnsCJJ6aTFA/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="392" src="http://3.bp.blogspot.com/-ohsFJFwmx4k/TsoiYiWe93I/AAAAAAAAEQQ/XnsCJJ6aTFA/s640/Image+6.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-sY4m_qwW5TQ/TsoiZ7yRLNI/AAAAAAAAEQY/dGkCZOfMKO0/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="408" src="http://3.bp.blogspot.com/-sY4m_qwW5TQ/TsoiZ7yRLNI/AAAAAAAAEQY/dGkCZOfMKO0/s640/Image+7.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-GERfJgYcR_o/Tsoia9_ojXI/AAAAAAAAEQg/kKdhNt1Aw_E/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="358" src="http://3.bp.blogspot.com/-GERfJgYcR_o/Tsoia9_ojXI/AAAAAAAAEQg/kKdhNt1Aw_E/s640/Image+8.png" width="640" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-DkJ6bZI4qC0/Tsoic_i67cI/AAAAAAAAEQs/c1Uy15YnV78/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="256" src="http://1.bp.blogspot.com/-DkJ6bZI4qC0/Tsoic_i67cI/AAAAAAAAEQs/c1Uy15YnV78/s640/Image+10.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-xVGrhQtF7tM/Tsoie6uV79I/AAAAAAAAEQ4/7uIE7vLyPeY/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="342" src="http://1.bp.blogspot.com/-xVGrhQtF7tM/Tsoie6uV79I/AAAAAAAAEQ4/7uIE7vLyPeY/s640/Image+11.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-1Ax7XPpznZE/Tsoig3RcnOI/AAAAAAAAERA/DX_WMO1b9Js/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="394" src="http://2.bp.blogspot.com/-1Ax7XPpznZE/Tsoig3RcnOI/AAAAAAAAERA/DX_WMO1b9Js/s640/Image+12.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-u7keKkNMQks/TsoihbGqa0I/AAAAAAAAERE/SengpLg-YXM/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="390" src="http://4.bp.blogspot.com/-u7keKkNMQks/TsoihbGqa0I/AAAAAAAAERE/SengpLg-YXM/s640/Image+13.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-N3agq81xDhY/Tsoihx6bi1I/AAAAAAAAERM/v_XfykHTZDo/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://4.bp.blogspot.com/-N3agq81xDhY/Tsoihx6bi1I/AAAAAAAAERM/v_XfykHTZDo/s640/Image+14.png" width="564" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-B0qWHjsylvk/Tsoik-KCoQI/AAAAAAAAERY/AOqHNEug4e8/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="274" src="http://2.bp.blogspot.com/-B0qWHjsylvk/Tsoik-KCoQI/AAAAAAAAERY/AOqHNEug4e8/s640/Image+15.png" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-NJ0FKuOtpjA/TsolgV0MQdI/AAAAAAAAER4/S8U9k6H2xKo/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="448" src="http://3.bp.blogspot.com/-NJ0FKuOtpjA/TsolgV0MQdI/AAAAAAAAER4/S8U9k6H2xKo/s640/Image+19.png" width="640" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-IO3of8Uuqpk/TsoiosvIAKI/AAAAAAAAERo/2pTz-A0FuAo/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="386" src="http://1.bp.blogspot.com/-IO3of8Uuqpk/TsoiosvIAKI/AAAAAAAAERo/2pTz-A0FuAo/s640/Image+17.png" width="640" /> </a></div><div style="clear: both; text-align: left;">La  marque est en phase de diffusion auprès de ses partenaires   touristiques, les outils destinés au grand public apparaîtront à  partir de janvier 2012. </div>Retrouvez l'<a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actualité des logos dans le tourisme </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>250</wp:post_id>
		<wp:post_date><![CDATA[2011-11-22 01:05:00]]></wp:post_date>
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			<wp:comment_id>1097</wp:comment_id>
			<wp:comment_author><![CDATA[Brenda]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-11-22 19:22:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-22 18:22:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Lisibilité moyenne, choix de typo moyen, couleur... <br />Seule l'utilisation du point d'exclamation et d'interrogation dans la bulle m'intéresse.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1098</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-22 19:26:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-22 18:26:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Typographiquement… Un retour aux années 70!(inadaptée à une lecture facile)<br />Graphiquement… Un habillage de camions bâchés!<br />Sémantiquement, un département qui ne semble pas s'assumer (illisibilité de la signature et difficulté à lire nom (DOUBS ou POUBS ?)ni projeter son identité institutionnelle vers l'avenir. Le tout avec un travail graphique approximatif.<br />Dommage, car dans l'univers graphique éthéré des identités de régions ou de départements, cette piste était une ouverture intéressante vers une identité plus vivante et plus contemporaine. C'était à deux doitgs d'être bien…]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1099</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-11-22 19:51:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-22 18:51:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oubs, le Doups]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1100</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-11-23 00:05:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-22 23:05:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le point d'exclamation dans les logos devient obligatoire en ce moment ? Le choix du bleu cyan pour un logo "humain" et "émotionnel"... d'accord. Et puis ces chartes graphiques tellement complexes qu'elles ne seront jamais respectées...]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1110</wp:comment_id>
			<wp:comment_author><![CDATA[Thierry]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tbonnat.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-26 19:58:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-26 18:58:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,<br />Un département, une marque, c'est de la "géographie-marketing" une aubaine pour les agences de design, ou pas.<br /><br />Première remarque : la nouvelle signature du département laisse l'article "le" du nom de département au placard. Peut-être pour jouer sur l'idée de douceur… Idée reprise par le choix typographique bien dodu. Personnellement, j'ai toujours un peu de mal avec les logo-typos composés à partir de caractères free. Il aurait sans doute été plus judicieux de faire appel à un créateur de typo (ce ne sont pas les talents qui manquent), la signature aurait gagné en personnalité.<br /><br />Deuxièmement : l'idée du gimmick à partir des signes de ponctuation fonctionne plutôt bien (même si je lie "idée"). J'aime bien l'évocation de parole, de dialogue via les bulles. <br />Le bemol vient du fait que l'on soit passé du design graphique mode, au rayon bricolage typographique : un "d" composé avec !? + un "b" genre néon sans compter sur l'utilisation d'un caractère sans contre-forme pour la "baseline", Oups ! Baruta Black, tu nous "confusionnes"…<br />Pour en finir sur la typo, The Sans c'est du lourd, une linéale humaniste (généreuse en version black - merci encore à LucasFont une belle fonderie).<br />Je vote un grand oui.<br /><br />Troisièmement : la charte graphique, c'est un beau travail, maquettes d'éditions, gamme colorée, marquages. Eh ! le Web ?<br /><br />En conclusion, le Doubs change pour une signature dont le design graphique est à l'économie. DOUBS .. LES BELLES RENCONTRES, une belle promesse, une belle idée, reste la rencontre avec l'originalité typographique.]]></wp:comment_content>
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	</item>
	<item>
		<title>AIM dynamise sa marque</title>
		<link>http://yannickbourenane.com/preprod/2011/11/21/aim-dynamise-sa-marque/</link>
		<pubDate>Mon, 21 Nov 2011 09:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-vtLBF-rLJAs/TsoOXw_nHrI/AAAAAAAAEOw/TLMMBKFsST8/s1600/AIM_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-vtLBF-rLJAs/TsoOXw_nHrI/AAAAAAAAEOw/TLMMBKFsST8/s640/AIM_logo.jpg" width="640" /></a></div><br />Rappelez-vous d'AOL Instant Messenger, <a href="http://preview.aim.com/">AIM</a> d'<a href="http://www.aol.fr/">AOL</a>, il existe depuis 1997. Auparavant en situation de monopole, il fait aujourd'hui face à d'autres géants de la messagerie sur Internet, comme Skype ou encore la messagerie instantanée de Facebook, la marque riposte avec une nouvelle version du logiciel, comprenant des améliorations fonctionnelles et graphiques. <br /><a name='more'></a>Afin d'accompagner ce changement, <a href="http://preview.aim.com/">AIM</a> a revu son identité visuelle. Le personnage jaune disparaît. Désormais, la typographie est manuscrite, elle se rapproche des logos dans la lignée de <a href="http://vimeo.com/">Vimeo</a>. <br />Une application <a href="http://store.apple.com/fr?afid=p219%7CGOFR&cid=OAS-FR-KWG-GO_FR_Apple_Sitelinks-FR">Iphone</a> et <a href="http://android-france.fr/">Android </a>sera officiellement lancée dans la semaine.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-_6QsQrRLXs4/TsoPU38bHpI/AAAAAAAAEO4/Ll49Y5otkiI/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="568" src="http://2.bp.blogspot.com/-_6QsQrRLXs4/TsoPU38bHpI/AAAAAAAAEO4/Ll49Y5otkiI/s640/Image+13.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-PRKzVcFrwKw/TsoPVRzZYhI/AAAAAAAAEO8/t_2Ognm2qWM/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="332" src="http://4.bp.blogspot.com/-PRKzVcFrwKw/TsoPVRzZYhI/AAAAAAAAEO8/t_2Ognm2qWM/s640/Image+14.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-WWod5uCacRA/TsoPWlpiAuI/AAAAAAAAEPI/1c8pYN6N6wk/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="354" src="http://4.bp.blogspot.com/-WWod5uCacRA/TsoPWlpiAuI/AAAAAAAAEPI/1c8pYN6N6wk/s640/Image+15.png" width="640" /></a></div><br />Le fournisseur d'accès à Internet AOL avait revu son <a href="http://logo-bedandy.blogspot.com/2009/11/aol-vient-de-relifter-son-logo-et.html">identité</a> en 2009.<br />Consulter l'actu<a href="http://logo-bedandy.blogspot.com/search/label/nouvelles%20technos"> logos dans les nouvelles technologies </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>251</wp:post_id>
		<wp:post_date><![CDATA[2011-11-21 10:52:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1092</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-11-21 11:29:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-21 10:29:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup. Mieux que l'ancien. Dommage que le logo perde son emblème, le ptit bonhomme était sympathique!!Après ça fait penser au logo de Viméo. Mais ça marche bien!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1095</wp:comment_id>
			<wp:comment_author><![CDATA[Brenda]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-11-22 12:30:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-22 11:30:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas mal, un peu tendance, certaines mauvaises langues diront qu'il est pompé sur celui de l'application Path. Un rapport ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1113</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-28 13:58:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-28 12:58:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça fait vieux.]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Un savon qui ne coule pas</title>
		<link>http://yannickbourenane.com/preprod/2011/11/18/un-savon-qui-ne-coule-pas/</link>
		<pubDate>Fri, 18 Nov 2011 00:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-yowsd0ZfflM/TsORjED9TGI/AAAAAAAAENI/VRh0ouV8Elk/s1600/Ivory_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-yowsd0ZfflM/TsORjED9TGI/AAAAAAAAENI/VRh0ouV8Elk/s640/Ivory_logo.jpg" width="640" /></a></div><br /><br /><span lang="fr"><span title="First sold in 1879, Ivory soap is one of the flagship brands of giant Procter & Gamble as it was one of its first products.">L'historique savon Ivory est l'une des marques phares du groupe <a href="http://www.fr.pg.com/">Procter & Gamble</a>, le groupe qui a le plus gros budget publicitaire au monde. Peu connue en France, elle est présente dans beaucoup de foyers américains et canadiens. La marque <a href="http://www.pg.com/fr_FR/_php/search.php?searchtext=ivory&category=&numberOfRecord=10&start=0">Ivory</a> créée en en 1879 est connue pour une particularité : le savon Ivory ne coule pas sous l'eau.</span></span><br /><a name='more'></a>La marque lance une nouvelle campagne de publicité orchestrée par Wieden + Kennedy, elle introduit alors son nouveau logo et son nouveau packaging. La volonté première est de montrer que ce savon est simple, pure et efficace. C'est pourquoi l'identité visuelle a suivi le même chemin. De manière générale l'identité a été épurée. La typographie est dégraissée, simplifiée et ses perd ses empattement. Le nom de marque est désormais écrit sur une Gotham. La couleur, quant à elle, est adoucie.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-kStClpYfMGU/TsOZMMDVR-I/AAAAAAAAEOg/kcTBm7C5BtA/s1600/Ivorypack_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-kStClpYfMGU/TsOZMMDVR-I/AAAAAAAAEOg/kcTBm7C5BtA/s640/Ivorypack_logo.jpg" width="640" /></a></div><br /><span lang="fr"><span title="First sold in 1879, Ivory soap is one of the flagship brands of giant Procter & Gamble as it was one of its first products.">Ci-dessous la nouvelle campagne de publicité. </span></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-NaFl2PxiXvM/TsOZqMl7oKI/AAAAAAAAEOo/REGnt22Dxu4/s1600/Image+20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="264" src="http://4.bp.blogspot.com/-NaFl2PxiXvM/TsOZqMl7oKI/AAAAAAAAEOo/REGnt22Dxu4/s640/Image+20.png" width="640" /></a></div><span lang="fr"><span title="First sold in 1879, Ivory soap is one of the flagship brands of giant Procter & Gamble as it was one of its first products."><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-_A7lf7t5hEE/TsOVrZktwAI/AAAAAAAAENY/do28piClgAY/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="420" src="http://4.bp.blogspot.com/-_A7lf7t5hEE/TsOVrZktwAI/AAAAAAAAENY/do28piClgAY/s640/Image+7.png" width="640" /></a><a href="http://2.bp.blogspot.com/-wogcREJk5H0/TsOVpJKq7OI/AAAAAAAAENQ/g5jJohI1cEw/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="420" src="http://2.bp.blogspot.com/-wogcREJk5H0/TsOVpJKq7OI/AAAAAAAAENQ/g5jJohI1cEw/s640/Image+6.png" width="640" /></a></div><span lang="fr"><span title="First sold in 1879, Ivory soap is one of the flagship brands of giant Procter & Gamble as it was one of its first products.">Retrouvez aussi une historique graphique de l'univers de la marque, retraçant les anciens packagings. </span></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-zYnydPsg8nI/TsOYWci16uI/AAAAAAAAENg/NQH_701c9V8/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="215" src="http://4.bp.blogspot.com/-zYnydPsg8nI/TsOYWci16uI/AAAAAAAAENg/NQH_701c9V8/s320/Image+11.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-cGxNQXMuVJk/TsOYXeczw1I/AAAAAAAAENo/Ozn5KIj1dqU/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://2.bp.blogspot.com/-cGxNQXMuVJk/TsOYXeczw1I/AAAAAAAAENo/Ozn5KIj1dqU/s320/Image+12.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-aE_ZynSt4iU/TsOYZsVmiOI/AAAAAAAAENw/JD2--IiUyjY/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="205" src="http://4.bp.blogspot.com/-aE_ZynSt4iU/TsOYZsVmiOI/AAAAAAAAENw/JD2--IiUyjY/s320/Image+13.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-ycIqvU4yeDU/TsOYbvGYuEI/AAAAAAAAEN4/wtVzJB5Udzo/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="203" src="http://4.bp.blogspot.com/-ycIqvU4yeDU/TsOYbvGYuEI/AAAAAAAAEN4/wtVzJB5Udzo/s320/Image+14.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-LqEKHKPt8Qk/TsOYfMlg4NI/AAAAAAAAEOA/cD00DEO3v3w/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="207" src="http://1.bp.blogspot.com/-LqEKHKPt8Qk/TsOYfMlg4NI/AAAAAAAAEOA/cD00DEO3v3w/s320/Image+15.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-CG-HKwW07ho/TsOYiPJM-AI/AAAAAAAAEOI/fF1vmt0L8L8/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-CG-HKwW07ho/TsOYiPJM-AI/AAAAAAAAEOI/fF1vmt0L8L8/s320/Image+16.png" width="284" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-xt6Fgn_LiWo/TsOYj4YmTLI/AAAAAAAAEOQ/89fC6OaLB20/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="236" src="http://3.bp.blogspot.com/-xt6Fgn_LiWo/TsOYj4YmTLI/AAAAAAAAEOQ/89fC6OaLB20/s320/Image+17.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-P8eG0SFaG9o/TsOYmP2M2WI/AAAAAAAAEOY/97MrkL301Yo/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="251" src="http://4.bp.blogspot.com/-P8eG0SFaG9o/TsOYmP2M2WI/AAAAAAAAEOY/97MrkL301Yo/s320/Image+18.png" width="320" /></a></div><span lang="fr"><span title="First sold in 1879, Ivory soap is one of the flagship brands of giant Procter & Gamble as it was one of its first products.">La nouvelle publicité d'Ivory :</span></span><br /><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://3.gvt0.com/vi/FFVppiuiUPc/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/FFVppiuiUPc&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266"  src="http://www.youtube.com/v/FFVppiuiUPc&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div><span lang="fr"><span title="First sold in 1879, Ivory soap is one of the flagship brands of giant Procter & Gamble as it was one of its first products."><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>252</wp:post_id>
		<wp:post_date><![CDATA[2011-11-18 01:26:00]]></wp:post_date>
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		<wp:post_name><![CDATA[un-savon-qui-ne-coule-pas]]></wp:post_name>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Charles &amp; Alice les nouveaux rois de la compote</title>
		<link>http://yannickbourenane.com/preprod/2011/11/17/charles-alice-les-nouveaux-rois-de-la-compote/</link>
		<pubDate>Thu, 17 Nov 2011 00:02:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Js_xu40YSgc/TsJ0HMdF4dI/AAAAAAAAEMw/Wcs0-u5cvAY/s1600/Hero_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-Js_xu40YSgc/TsJ0HMdF4dI/AAAAAAAAEMw/Wcs0-u5cvAY/s640/Hero_logo.jpg" width="640" /></a></div><br />En septembre 2010 le producteur de compotes <a href="http://www.charlesetalice.fr/">Charles Faraud </a>reprenait au groupe suisse <a href="http://www.hero.ch/promo_1_f.html#n">Hero</a> sa filiale française de desserts à base de fruits. Un peu plus d'un an après voici le résultat : une nouvelle marque est née, <a href="http://www.charlesetalice.fr/">Charles et Alice</a>. <br /><a name='more'></a>Le groupe <a href="http://www.hero.ch/promo_1_f.html#n">Hero</a> existe toujours seul sa filiale a été racheté. Avec une image trop triste, des codes colorimétriques trop froids et trop austères Charles Faraud a jugé bon de changer de marque et de lui créer un univers graphique beaucoup plus gai. L'objectif étant de se démarquer dans les rayons face aux gros poissons : <a href="http://www.andros.fr/">Andros</a>, <a href="http://www.materne.fr/">Materne</a> ou encore Saint-Mamet.<br /><br />L'identité visuelle forme une grande partie de l'identité de la marque. Face à nous, un logo très enfantin, avec une ardoise pour bloc marque. "<a href="http://www.charlesetalice.fr/">Charles & Alice</a>" apparaît en typographie manuscrite. Des dessins "simplistes" accompagnent l'identité visuelle.<br /><br /><br /><br /><i> "Nous souhaitons parler à nos consommateurs de façon claire et  franche, pour les faire entrer dans l'aventure de cette nouvelle marque.</i> <i>Notre  objectif est d'emmener les fidèles de Hero vers cette nouvelle marque,  qui s 'appuie sur des valeurs porteuses de sens, comme le plaisir, la  gourmandise, la générosité et la passion. Nous avons changé notre image de marque sérieuse, Nous  avions un peu oublié notre créativité et nos émotions au fil des années.  Charles & Alice arrive au bon moment!</i> <i>Nous  avons fait le choix de ne pas incarner les personnages. Charles fait  référence à la qualité et au savoir-faire. Alice ajoute une touche de  fantaisie et de créativité. Ce nom de marque est le reflet de l'état  d'esprit de nos salariés. Nous sommes tous à la fois Charles et Alice.  Il est important de souder les équipes autour de valeurs fortes, qui  font sens. C'est de cette manière que l'on peut innover, se développer  et construire une histoire dont tous les salariés sont fiers." </i>commente Laurent Herlin, directeur marketing de Charles & Alice.<br /><i></i><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-kwaINLbkgJU/TsJ8DhGGO9I/AAAAAAAAEM4/9HD_EDx8Qfo/s1600/Hero_charAlice.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-kwaINLbkgJU/TsJ8DhGGO9I/AAAAAAAAEM4/9HD_EDx8Qfo/s640/Hero_charAlice.jpg" width="640" /></a></div><i><br /></i><br /><br />Un plan média a été mis en place efin d'accompagner le lancement de la marque. Le premier volet concerne un spot TV diffusé sur  les chaînes hertziennes et la TNT début septembre 2011, ainsi qu'en catch-up  TV. De nouvelles gammes sont lancées, bio, petit-déjeuner et sans sucres ajoutés.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-iWSDZko4gZ4/TsJ8ScoKvII/AAAAAAAAENA/wd-YENvhA1M/s1600/Image+20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="372" src="http://2.bp.blogspot.com/-iWSDZko4gZ4/TsJ8ScoKvII/AAAAAAAAENA/wd-YENvhA1M/s640/Image+20.png" width="640" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>253</wp:post_id>
		<wp:post_date><![CDATA[2011-11-17 01:02:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1093</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-21 11:31:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-21 10:31:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On est sauvés...ouiouinouin. A défaut d'avoir les rois du pétrole en france on a au moins les rois de la compote.c est moche.. on dirait un logo d'école ou de crèche.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>1103</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-11-24 00:34:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-23 23:34:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[TRÈS réussi. Bravo!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1111</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-28 00:17:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-27 23:17:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien besogneux, y'a de tout, et donc ça donne rien. Un bon logo dicté par un chef produit à un créatif sans courage.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>L&#039;Université Paris Sud 11 change de nom</title>
		<link>http://yannickbourenane.com/preprod/2011/11/16/luniversite-paris-sud-11-change-de-nom/</link>
		<pubDate>Wed, 16 Nov 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<span></span><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-MLlDEkbQbtc/TsI2YQ51SLI/AAAAAAAAEMY/ky_PCXOZKJQ/s1600/univps_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img src="http://1.bp.blogspot.com/-MLlDEkbQbtc/TsI2YQ51SLI/AAAAAAAAEMY/ky_PCXOZKJQ/s640/univps_logo.jpg" border="0" height="400" width="640" /></a></div><br /><br />Après l'<a href="http://logo-bedandy.blogspot.com/2011/11/luniversite-de-poitiers-se-dote-dun.html">Université de Poitiers</a> c'est au tour de l'<a href="http://www.u-psud.fr/fr/index.html">Université Paris-Sud 11</a> de faire parler d'elle. En effet, pour ses 40 ans elle devient l'<a href="http://www.u-psud.fr/fr/index.html">Université Paris Sud</a>. A cette occasion, elle décide de changer un logotype très vieillissant et d'y apposer une signature "Comprendre le monde, construire l'avenir".<br />C'est aussi une manière de faire face à la concurrence de plus en plus forte entre les Universités et de rappeler qu'elle est le plus grand campus étudiant de France. <span style="font-weight: bold;"></span><b><br /></b><br /><a name='more'></a><a href="http://www.u-psud.fr/fr/index.html">Paris Sud</a> est une faculté à dominante scientifique et médicale. Sa nouvelle charte graphique est officielle depuis le 1er novembre 2011, le site Internet a quant à lui été mis à jour le 15 novembre 2011. L'identité visuelle a été conçu par l'agence Enjoy.<br /><br /><i>"La valeur humaine, les sciences au sens universel de l’élaboration des connaissances, l’action comme engagement permanent pour la transformation, et enfin l’ouverture vers la société, vers les partenaires de l’université et vers l’international ont constitué la clé de voûte de la nouvelle plateforme identitaire. Celle-ci s’exprime à travers un logo, un territoire d’expression visuelle, une charte graphique et une signature qui porte son nouveau positionnement." </i>(Brigitte Bourdon, directrice de la communication de l'Université)<br /><br />Le "11" a été supprimé pour faciliter la compréhension<i> et éviter les malentendu, surtout à l'international. </i>L'identité visuelle change d'univers graphique, le bleu et le gris sont gardés cependant la typographie n'est plus la même, le symbole non plus enfin, la forme du bloc marque mute vers une structure plus carrée. Le soulignement reste. Le nouveau symbole se constitue d'un "S" et d'un "P" stylisés. "Paris-Sud" est légérement dégraissé. Un jeu s'effectue sur la liaison du "u" et du "d" de sud. En bref, la faculté s'offre une petit coup de jeune mais nous propose une identité qui n'a pas plus d'impact que la précédente.<br />En précision sur la faculté : <span style="font-style: italic;">"L'Université Paris-Sud 11 est le plus grand campus de France avec 270 hectares, présent sur 3 départements (91, 92, 94) et sur 13 communes situées au Sud de Paris. L’Université est constituée de 5 Unités de Formation et de Recherche (UFR), de 3 Instituts Universitaires de Technologie (IUT) et d’une école d’ingénieurs (Polytech'Paris-Sud). Son budget annuel consolidé est de 450 M€."</span><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-3ZJyim_FGps/TsJBlj2m7AI/AAAAAAAAEMg/1LV48U_pSX4/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img src="http://3.bp.blogspot.com/-3ZJyim_FGps/TsJBlj2m7AI/AAAAAAAAEMg/1LV48U_pSX4/s640/Image+18.png" border="0" height="322" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-jshn1hsffgw/TsJB2OqnjbI/AAAAAAAAEMo/sJRSPmdXyBQ/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img src="http://3.bp.blogspot.com/-jshn1hsffgw/TsJB2OqnjbI/AAAAAAAAEMo/sJRSPmdXyBQ/s640/Image+19.png" border="0" height="520" width="640" /></a></div><br />Consulter l'actualité des <a href="http://logo-bedandy.blogspot.com/search/label/Education">logotypes dans l'éducation</a><br /><span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>254</wp:post_id>
		<wp:post_date><![CDATA[2011-11-16 01:05:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510608524;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1171;}i:1;a:1:{s:2:"id";i:255;}i:2;a:1:{s:2:"id";i:29;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1085</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-16 10:39:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-16 09:39:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le symbole me fait penser au logo des autoroutes]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1086</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-11-16 10:56:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-16 09:56:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Le "11" a été supprimé pour faciliter la compréhension et éviter les malentendu, surtout à l'international."<br /><br />Dans certains classements à l'étranger, les gens croyaient que le 11 voulait dire 11eme fac de France en niveau ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1087</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-16 11:48:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-16 10:48:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Faut arrêter avec les signature débiles, et encore plus avec les signatures débiles déposées]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1088</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-16 15:00:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-16 14:00:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le signe fait penser au caducée et l'association des couleurs choisies accentue l'aspect médical ou pharmaceutique. Or  cette université n'est pas uniquement spécialisée en médecine et dérivés. N'y aurait-il pas un raccourci coloriel qui serait nuisible à une bonne interprétation des formations proposées ? <br />Par ailleurs, j'adhère au commentaire précédent et j'enfonce le clou : <br />signature débile déposée… Et pas calée typographiquement parlant. Un vrai travail de cochon !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1090</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-16 21:08:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-16 20:08:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@lord of logos : La signature est calé sur le copyright, du jamais vu !!! ça pique les yeux effectivement. Sinon le logo est sympa ( pas époustouflant non plus), il fallait le changer car l'ancien commençait à vraiment prendre la poussière.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1091</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-17 00:34:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-16 23:34:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Joli logo pour un parking. Signature type "branlette", en plus déposée, effectivement c'est pitoyable...]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>L&#039;Université de Poitiers se dote d&#039;un blason</title>
		<link>http://yannickbourenane.com/preprod/2011/11/15/luniversite-de-poitiers-se-dote-dun-blason/</link>
		<pubDate>Tue, 15 Nov 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/luniversite-de-poitiers-se-dote-dun-blason/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-oeO1RILBs8U/TsDghwKVMdI/AAAAAAAAEMA/Nmy4GfTsU10/s1600/univpoitier_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-oeO1RILBs8U/TsDghwKVMdI/AAAAAAAAEMA/Nmy4GfTsU10/s640/univpoitier_logo.jpg" width="640" /></a></div><br />Dans le cadre de sa politique de modernisation l'<a href="http://www.univ-poitiers.fr/">Université de Poitiers</a> annonçait il y'a quelques semaines le lancement d'une nouvelle stratégie de communication. L’<a href="http://www.univ-poitiers.fr/">Université de Poitiers</a> vient de fêter ses 580 ans et a donc décidé de  le faire savoir en introduisant son histoire dans son logo.<br /><a name='more'></a>Entre le 17 octobre et le 6 novembre 2011 l'<a href="http://www.univ-poitiers.fr/">Université de Poitiers</a> lançait une compétition entre plusieurs logos. Près de 9300 votants se sont exprimés. Le choix a majoritairement été orchestré en interne (étudiants et personnels confondus).<br /><br />La signification du logo est la suivante : <i>"On retrouve le blason historique de l'Université ajouté aux autres symboles forts de l'école à savoir le lion, la fleur de lys et le livre de sapience</i>. <i>C'est une manière pour nous de renouer avec nos racines."</i><br /><br />L'évolution du logo est assez importante. Les quatre blocs couleurs rouge, orange et bleu sont supprimés. "Université" apparaît désormais en bas de casses mais le tout garde ses empattements. L'apparition de la date "1431" apporte un certain prestige à l'Université. L'identité visuelle vit maintenant en rouge "groseille" ainsi qu'en sépia (brun clair). Et comme expliqué plus haut, les trois symboles de l'Université crées désormais le symbole général de l'identité visuelle. <br /><i><br /></i><br />Ci-dessous les autres choix possibles ainsi que les résultats de la compétition. Et vous, vous auriez choisi lequel ?<br /><i></i><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-VEzwlqQ8akk/TsDk9gXoH0I/AAAAAAAAEMI/P54bNq7je24/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="370" src="http://1.bp.blogspot.com/-VEzwlqQ8akk/TsDk9gXoH0I/AAAAAAAAEMI/P54bNq7je24/s640/Image+11.png" width="640" /></a></div><i><br /></i><br /><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/Education">actu logos dans l'éducation</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>255</wp:post_id>
		<wp:post_date><![CDATA[2011-11-15 01:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-15 00:05:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[luniversite-de-poitiers-se-dote-dun-blason]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510415484;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1171;}i:1;a:1:{s:2:"id";i:11498;}i:2;a:1:{s:2:"id";i:29;}}}}]]></wp:meta_value>
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			<wp:comment_id>1081</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-15 11:29:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-15 10:29:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bon ils ont choisi le mieux... mais c'est pas encore ça !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1083</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-15 15:38:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-15 14:38:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est tout de même du déjà vu non ? Bien l'idée de mettre la date, quand on est si vieux on peut en être fière. Ça apporte qqc c'est vrai. Mais j'ai tout de même l'impression d'avoir vu ce logo 10 fois auparavant et dans tous les domaines confondus. <br />Martial]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1084</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-15 16:57:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-15 15:57:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1089</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-16 18:12:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-16 17:12:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Prestige, codes de l'enseignement supérieur, affirmation d'une identité et d'un caractère, c'est le jour et la nuit, bravo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1130</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-08 01:04:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-08 00:04:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il y a quand meme 19 % de personnes aux gouts douteux. <br />JG]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>MCB devient MCB Group</title>
		<link>http://yannickbourenane.com/preprod/2011/11/14/mcb-devient-mcb-group/</link>
		<pubDate>Mon, 14 Nov 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/mcb-devient-mcb-group/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-2UFb-lvGxrM/TrlbdgzEm8I/AAAAAAAAELo/v8IvEp0Bh8c/s1600/MCBgroup_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-2UFb-lvGxrM/TrlbdgzEm8I/AAAAAAAAELo/v8IvEp0Bh8c/s640/MCBgroup_logo.jpg" width="640" /></a></div><br />C'est à l'occasion de l'inauguration de ses nouveaux locaux de Saint-Jean en Ile Maurice, le 31 octobre 2011 que la<a href="http://www.mcb.mu/group/"> Mauritius Commercial Bank</a> a dévoilé sa nouvelle identité visuelle. <i>Ce  fleuron architectural</i> <i>est officiellement le bâtiment le plus écologique  de l’hémisphère Sud</i>. <br /><a name='more'></a>Depuis quelques années la banque <a href="http://www.mcb.mu/group/">MCB</a> a entamé un processus de mutation qui comporte : sa modernisation, son expansion et enfin sa diversification. Pour ceux qui connaissent mal la MCB, aujourd'hui elle est la première banque de Maurice, de l'océan Indien et d'Afrique de l'Est. Elle regroupe 2700 employés au service de 900 000 clients et détient plus de 40% des cartes bancaires émises à Maurice.<br />Suite à cette volonté de changement la <a href="http://www.mcb.mu/group/">MCB</a> a entamé une évolution de son image, passant bien évidemment par la refonte de son logotype. Cependant, son emblème la caravelle est gardée. Sachez que la caravelle (du portugais caravela) est un navire à voiles inventé par les Portugais au début du 15ème siècle pour les voyages d'exploration.<br /><br />Comme beaucoup de marques lors de refonte d'image, la <a href="http://www.mcb.mu/group/">MCB</a> parle d'<i>une approche à 360 degrés</i>. "Group" est ajouté à l'identité visuelle, le rouge est placé sur l'emblème, l'emblème est modernisé en 3D. La typographie garde ses empattements cependant ils sont beaucoup moins accentués. La nom de la marque apparaît désormais en gris.  <br />La <a href="http://www.mcb.mu/group/">MCB</a> lancera sa nouvelle collection  de cartes bancaires avec un design <i>plus élégant et contemporain</i>. A  noter que les cartes bancaires et chéquiers qui arborent l’ancien logo  resteront valables jusqu’à expiration. <br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-EY5Fask5kbk/Trle1eCWoEI/AAAAAAAAELw/fH0DowZuU3I/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="592" src="http://1.bp.blogspot.com/-EY5Fask5kbk/Trle1eCWoEI/AAAAAAAAELw/fH0DowZuU3I/s640/Image+9.png" width="640" /></a></div><br /><br /><br /><b></b>Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurances">logos des banques</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>256</wp:post_id>
		<wp:post_date><![CDATA[2011-11-14 01:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-14 00:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Au dodo les logos</title>
		<link>http://yannickbourenane.com/preprod/2011/11/13/au-dodo-les-logos/</link>
		<pubDate>Sun, 13 Nov 2011 00:25:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/au-dodo-les-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-TMrNerg9XRU/TrLdqkh1XzI/AAAAAAAAECc/2RCPg4A55JQ/s1600/coussin-twitter-540x505.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="373" src="http://4.bp.blogspot.com/-TMrNerg9XRU/TrLdqkh1XzI/AAAAAAAAECc/2RCPg4A55JQ/s400/coussin-twitter-540x505.jpg" width="400" /></a></div><div style="clear: both; text-align: center;">A l'occasion du long week-end du 11 novembre, voici une sélection de coussins logos confectionnés par <a href="http://www.etsy.com/shop/craftsquatch">Craftsquatch</a>, le geek de l'oreiller. </div><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-whsALMwdEk4/TrLdoqHrR0I/AAAAAAAAECE/I2GjQf2hjog/s1600/coussin-gmail-540x421.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="311" src="http://2.bp.blogspot.com/-whsALMwdEk4/TrLdoqHrR0I/AAAAAAAAECE/I2GjQf2hjog/s400/coussin-gmail-540x421.jpg" width="400" /></a><a href="http://1.bp.blogspot.com/-9yxQQUoy0zY/TrLdoMWfH9I/AAAAAAAAECA/QJLX2w-FCAY/s1600/coussin-facebook-540x428.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="316" src="http://1.bp.blogspot.com/-9yxQQUoy0zY/TrLdoMWfH9I/AAAAAAAAECA/QJLX2w-FCAY/s400/coussin-facebook-540x428.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-G6RJmkiqKxo/TrLdpTytMoI/AAAAAAAAECM/aZ5_iZ7zwzE/s1600/coussin-rss-540x540.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-G6RJmkiqKxo/TrLdpTytMoI/AAAAAAAAECM/aZ5_iZ7zwzE/s400/coussin-rss-540x540.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-iNhIJjR0nGU/TrLdp6uqKuI/AAAAAAAAECY/MS0SipNZR7g/s1600/coussin-tmblr-540x472.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="348" src="http://3.bp.blogspot.com/-iNhIJjR0nGU/TrLdp6uqKuI/AAAAAAAAECY/MS0SipNZR7g/s400/coussin-tmblr-540x472.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-jvGOJMAkMFA/TrLdrO3-OjI/AAAAAAAAECo/gJ5hboN3EzQ/s1600/coussin-twitter-T-540x446.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="330" src="http://1.bp.blogspot.com/-jvGOJMAkMFA/TrLdrO3-OjI/AAAAAAAAECo/gJ5hboN3EzQ/s400/coussin-twitter-T-540x446.jpg" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-9LcoPGwrSbk/TrLduno2r0I/AAAAAAAAECw/qWQXMxvBrV4/s1600/197159_10150133374997258_90819062257_6529445_3155870_n.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-9LcoPGwrSbk/TrLduno2r0I/AAAAAAAAECw/qWQXMxvBrV4/s400/197159_10150133374997258_90819062257_6529445_3155870_n.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-9aFryiY3KQ8/TrLdvIjLvjI/AAAAAAAAEC0/ZnHxOOWBURU/s1600/227261_10150190961642258_90819062257_6904132_7162632_n.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="385" src="http://1.bp.blogspot.com/-9aFryiY3KQ8/TrLdvIjLvjI/AAAAAAAAEC0/ZnHxOOWBURU/s400/227261_10150190961642258_90819062257_6904132_7162632_n.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-yRzkhVMbzEg/TrLdvjQRy-I/AAAAAAAAEDA/aXY4N9y5kcI/s1600/268282_10150264233412258_90819062257_7452589_6409611_n.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://1.bp.blogspot.com/-yRzkhVMbzEg/TrLdvjQRy-I/AAAAAAAAEDA/aXY4N9y5kcI/s400/268282_10150264233412258_90819062257_7452589_6409611_n.jpg" width="400" /></a></div>]]></content:encoded>
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		<title>Une marque à un milliard de dollars</title>
		<link>http://yannickbourenane.com/preprod/2011/11/09/une-marque-a-un-milliard-de-dollars/</link>
		<pubDate>Wed, 09 Nov 2011 11:35:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/--9KhthIyo9Y/Trj4bLmLmgI/AAAAAAAAEKg/M_Z6A78hgkQ/s1600/USA_Logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/--9KhthIyo9Y/Trj4bLmLmgI/AAAAAAAAEKg/M_Z6A78hgkQ/s640/USA_Logo.jpg" width="640" /></a></div><br /><span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand.">Exit la doctrine Monroe, les américains ont besoin de nous, les américains ont besoin de touristes, les chiffres sont en berne, le billet vert est de sortie. Pour accroitre la manne du tourisme et renforcer son attractivité, une nouvelle marque <a href="http://www.thebrandusa.com/">USA</a> a été dévoilée, elle succède à l'</span></span>ex- "<a href="http://www.thebrandusa.com/">Corporation for Travel Promotion</a>"<span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand.">. Pour financer ce plan mamouthesque à 1 milliard de dollars sur 5 ans, les USA puisent en partie dans les revenus du visa touristique ESTA à 14$, entré en vigueur il y a 2 ans, période à laquelle les chiffres du tourisme ont également chuté. </span></span><br /><a name='more'></a><span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand.">La marque communique un montant global de 150 millions de dollars pour la première année. Selon Michel-Yves Labbé, fondateur de Directours : <i>"nous sommes certainement face au budget le plus élevé en matière de tourisme dans le monde"</i></span></span><span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand.">. </span></span><span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand.">Ainsi, les touristes Français ont déboursé 15 millions de dollars de visa aux Etats-Unis dont une partie sera versée pour le dispositif et la campagne de communication. </span></span><br /><br /><span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand.">Pour explication, sachez que les États-Unis, qui estiment que la géographie n'est pas utile d'être enseignée sur les bancs de l'école, a supprimé l'office de tourisme américain en France depuis 1996. A la suite de quoi, les chiffres tombent, annonçant <i>"une chute de 37% des parts de marché, une régression de 37% des arrivées touristiques et 78 millions de visiteurs en moins en l'espace de 10 ans." </i>Or, le tourisme serait</span></span> soit le premier, le second ou le troisième plus grand employeur dans 29 États. <br /><br /><span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand.">A côté de cela le </span></span><span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand.">PDG </span></span><span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand.">Jim Evans explique :<i> " les États-Unis offrent une gamme de destinations et d'expériences qui sont sans précédent dans le marché mondial du tourisme. Maintenant, grâce à la création de la marque <a href="http://www.thebrandusa.com/">USA</a>, nous invitons</i></span></span><span lang="fr"><span title="The logo also displays the URL DiscoverAmerica.com, Brand USA's official consumer web site."><i> les touristes du monde entier à explorer une infinité d'expériences aux États-Unis d'Amérique et à les partager avec autrui". </i></span></span><br /><br /><span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand.">La marque lancera sa première campagne officielle au printemps 2012 à l’occasion du <a href="http://www.itb-berlin.de/en/">salon international du tourisme  ITB</a>.</span></span><span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand."><i> </i></span></span><span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand.">Le logo veut être <i>frais, accueillant et inclusif</i>,<i> la collection de points s’unit pour les États-Unis.</i></span></span><span lang="fr"><span title="London, UK – The organization responsible for marketing the United States to world visitors today unveiled “Brand USA,” America's first-ever global consumer brand."> Le logotype peut vivre dans une large déclinaison de couleurs, suivant les sites et son utilisation sa couleur pourra varier.  </span></span><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-0p03bt4Mryg/TrjzikIUj_I/AAAAAAAAEKQ/b2oQKFKOY14/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://2.bp.blogspot.com/-0p03bt4Mryg/TrjzikIUj_I/AAAAAAAAEKQ/b2oQKFKOY14/s640/Image+1.png" width="640" /></a></div><span lang="fr"><span title="“Now, through the creation of Brand USA, we are inviting the world's travelers to come to visit us, and experience the limitless possibilities for themselves.”"><br /></span><span title="According to Brand USA, the logo was created to be “fresh, welcoming and inclusive.” It aspires to remind the world that “the United States of Awesome Possibilities welcomes everyone.” It features a collection of dots joining together to compose the letters USA">Le logotype a été conçu par l'agence Brand Union.</span><span title="The logo also displays the URL DiscoverAmerica.com, Brand USA's official consumer web site."> L'identité part de l'idée du pointillisme pour former "USA". La signature DiscoverAmerica.com est hélas omniprésente. Le logo plutôt illisible aurait été conçu <i>"pour être vu de loin</i>". En définitive, aucune solution n'a été trouvée dans les 150 millions de dollars rassemblés pour pourvoir le voir de près. </span></span><span lang="fr"><span title="The logo also displays the URL DiscoverAmerica.com, Brand USA's official consumer web site."><br /><br />En réalité, les points restent distincts les uns des autres et ne se fondent pas optiquement les uns dans les autres, ce qui donne un sentiment d'incomplétude et un rythme disgracieux. </span></span><span lang="fr"><span title="The logo also displays the URL DiscoverAmerica.com, Brand USA's official consumer web site.">Fini le cliché du patriotisme américain avec le drapeau, le rouge, le bleu et le globe. Le continent américain essaie ainsi de bousculer ses propres codes. </span></span><br /><br />La crainte des tours opérateurs français était que cette campagne oublie les marchés historiques pour se concentrer sur les marchés émergents cependant la France fait partie des neuf marchés prioritaires identifiés, avec notamment le Canada, la Grande-Bretagne, l'Allemagne et le Japon. Ensuite, les nouveaux marchés émetteurs comme la Chine, le Brésil, l’Argentine, l’Inde concentreront aussi  une part non négligeable. <span lang="fr"><span title="The logo also displays the URL DiscoverAmerica.com, Brand USA's official consumer web site."><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-G1xLe9V2LT4/Trj2RkxUiHI/AAAAAAAAEKY/rG5ciqvXCv0/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="504" src="http://3.bp.blogspot.com/-G1xLe9V2LT4/Trj2RkxUiHI/AAAAAAAAEKY/rG5ciqvXCv0/s640/Image+3.png" width="640" /></a></div><span lang="fr"><span title="The logo also displays the URL DiscoverAmerica.com, Brand USA's official consumer web site."><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-iHWimLk0M90/Trj6MSrgoFI/AAAAAAAAEKo/OBXa4GMTDas/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="564" src="http://2.bp.blogspot.com/-iHWimLk0M90/Trj6MSrgoFI/AAAAAAAAEKo/OBXa4GMTDas/s640/Image+7.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-kcfJA_IcDy4/Trj6NXDKtTI/AAAAAAAAEKw/h_I8sttRTgQ/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-kcfJA_IcDy4/Trj6NXDKtTI/AAAAAAAAEKw/h_I8sttRTgQ/s640/Image+6.png" width="638" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-HIjCM_tLPKQ/Trj6Opg0AcI/AAAAAAAAEK4/VqOsCDjU2dY/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-HIjCM_tLPKQ/Trj6Opg0AcI/AAAAAAAAEK4/VqOsCDjU2dY/s640/Image+5.png" width="638" /></a><a href="http://2.bp.blogspot.com/-6VKK8wtiGZE/TrkRy0tTdNI/AAAAAAAAELI/bxwyGoQV_do/s1600/Bedandy_usa-map.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="436" src="http://2.bp.blogspot.com/-6VKK8wtiGZE/TrkRy0tTdNI/AAAAAAAAELI/bxwyGoQV_do/s640/Bedandy_usa-map.jpg" width="640" /></a></div> Descriptif du budget consacré à la campagne de promotion pour l'année 2012 :<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-LtElQg6G8pM/TrkVEw77LFI/AAAAAAAAELQ/JBiu3j5mLhQ/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="478" src="http://4.bp.blogspot.com/-LtElQg6G8pM/TrkVEw77LFI/AAAAAAAAELQ/JBiu3j5mLhQ/s640/Image+1.png" width="640" /></a></div><br /><b><br />Les 10 villes les plus visitées des USA en 2010</b><br /><b><i style="font-weight: normal;">Selon <a href="http://www.americas-fr.com/tourisme/actualite/le-tourisme-en-baisse-aux-usa-3717.html">Americas</a></i> </b><br /><br />1. New York : 8,211 millions<br />2. Los Angeles : 2,788 millions<br />3. San Francisco : 2,610 millions<br />4. Miami : 2,585 millions<br />5. Orlando : 2,433 millions<br />6. La Vegas : 2,027 millions<br />7. Honolulu : 1,495 million<br />8. Washington : 1,470 million<br />9. Chicago : 1,147 million<br />10. Boston : 1,075 million<br /><br /><br /><br />Ci-dessus la carte de Be Dandy qui regroupe les <a href="http://logo-bedandy.blogspot.com/2009/11/les-etats-unis-illustre-par-les-logos.html">logos touristiques des USA</a><br />Retrouvez la carte des <a href="http://logo-bedandy.blogspot.com/2010/08/carte-des-logos-de-tourisme.html">logos touristiques du monde</a><span lang="fr"><span title="The logo also displays the URL DiscoverAmerica.com, Brand USA's official consumer web site."><br /></span></span><br /><span lang="fr"><span title="The logo also displays the URL DiscoverAmerica.com, Brand USA's official consumer web site.">Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/tourisme">actu logos tourisme</a></span></span>]]></content:encoded>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510309278;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2246;}i:1;a:1:{s:2:"id";i:659;}i:2;a:1:{s:2:"id";i:959;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1072</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-09 16:23:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-09 15:23:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Scandaleux.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1073</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-09 21:02:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-09 20:02:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je veux le commercial qui leur a vendu ça !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1074</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-09 22:15:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-09 21:15:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tant mieux on gardera les touristes en France !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1075</wp:comment_id>
			<wp:comment_author><![CDATA[Aurélie Durieux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-09 23:16:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-09 22:16:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La composition visuelle fait penser à une manifestation de fourmis]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1076</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-10 11:10:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-10 10:10:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Non!!! 1 milliard ?? mais il n'y a rien, on voit rien, ça ne représente rien! Ça coute cher le "rien" maintenant.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1077</wp:comment_id>
			<wp:comment_author><![CDATA[Frédéric Géhin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.staccato.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-10 14:42:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-10 13:42:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Personnellement je trouve ça excellent. En matière de marque rien n’est mieux que l’épure, et je sais — pour y être confronté au quotidien et pas que dans le tourisme — qu'il est très difficile de faire venir les commanditaires au signe...  qui deviendra signal à l’usage.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1078</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-12 22:35:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-12 21:35:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est devenu tellement compliquer d'entrer aux États-Unis, que la baisse de fréquentation peut s'expliquer en partie !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1114</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-28 21:25:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-28 20:25:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sincèrement, j'aime beaucoup l'idée que les points représentent des gens et que les gens venus de l'étranger sont ceux qui composent la population américaine actuelle, le seul hic est que cela ne cadre pas du tout avec la politique affichée des US et on a donc un peu  de mal à y croire]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1115</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-29 03:56:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-29 02:56:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[http://brandstack.com/logo-design/details/14626]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Strategic Airlines devient Air Australia</title>
		<link>http://yannickbourenane.com/preprod/2011/11/08/strategic-airlines-devient-air-australia/</link>
		<pubDate>Tue, 08 Nov 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/strategic-airlines-devient-air-australia/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-pjBZ9Wj-kq4/TrfQuRPTq0I/AAAAAAAAEJw/Hn0JbMQCol0/s1600/Strategic_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-pjBZ9Wj-kq4/TrfQuRPTq0I/AAAAAAAAEJw/Hn0JbMQCol0/s640/Strategic_logo.jpg" width="640" /></a></div>La compagnie aérienne fondée en 2008 <a href="http://www.flystrategic.com.au/">Strategic Airlines</a> change de nom et révèle à cette occasion sa nouvelle identité visuelle qui sera officielle à partir du 15 novembre 2011. <br /><a name='more'></a><span lang="fr"><span> <a href="http://www.flystrategic.com.au/">Strategic Airlines</a> a décidé d'abandonner son activité journalière de charter pour se lancer dans le low cost. Elle aura comme concurrents principaux <a href="http://www.jetcost.com/?utm_source=google&utm_medium=cpc&utm_campaign=compaEF">Jetstar Airways</a>, <a href="http://www.airasia.com/fr/fr/flightinfo/premium_home.page">Air Asia X</a> et <a href="http://www.scootairline.com/">Scoot Airlines</a>. L'objectif annoncé est de prévoir jusqu'a cinq vols par semaine vers Bali et trois vers les autres destinations étrangères. La compagnie est basée à Brisbane. </span></span><br /><br /><span lang="fr"><span>L'identité visuelle a été conçu par l'agence CumminsRoss. L'esprit de l'ancien logo a complètement disparu. Les nouveaux codes colorimétriques de la marque sont </span></span><span lang="fr"><span><i>"gris en rappel au kangourou et au koala et le vert en rappel à l'aspect verdoyant et écologique."</i> Le symbole du boomerang est utilisé en <i>"référence au vol et à la liberté</i>" et naturellement, tous ces éléments constituent des clichés de l'Australie. L'empennage sera habillé de l'emblème de la compagnie, la forme triangulaire s'y adapte parfaitement. </span></span><br /><span lang="fr"><span>Ci dessous les visuels des appareils. </span></span><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-GW_hY4fE_ps/TrfduxfSLiI/AAAAAAAAEJ4/RzhkoPXKakY/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="234" src="http://1.bp.blogspot.com/-GW_hY4fE_ps/TrfduxfSLiI/AAAAAAAAEJ4/RzhkoPXKakY/s640/Image+8.png" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-twmbtFQHW9c/Trfd5csSFNI/AAAAAAAAEKA/k366XQm11fg/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="338" src="http://1.bp.blogspot.com/-twmbtFQHW9c/Trfd5csSFNI/AAAAAAAAEKA/k366XQm11fg/s640/Image+9.png" width="640" /></a></div><span lang="fr"><span><br /></span></span><br /><span lang="fr"><span>Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">logos dans le domaine du tourisme</a> et des <a href="http://logo-bedandy.blogspot.com/search/label/transport">transports</a><br />Et vous pouvez consulter la ici la carte des <a href="http://logo-bedandy.blogspot.com/2009/10/le-monde-selon-les-logos-des-compagnies.html">logos des compagnies aériennes </a>(dernière mise à jour le 6/10/2011)</span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>259</wp:post_id>
		<wp:post_date><![CDATA[2011-11-08 01:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-08 00:05:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[strategic-airlines-devient-air-australia]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2011/11/strategic-airlines-devient-air.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/1259534085116074911]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509561910;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6680;}i:1;a:1:{s:2:"id";i:12428;}i:2;a:1:{s:2:"id";i:160;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1065</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-08 10:57:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-08 09:57:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouais, pas mal. Je trouve ça moins triste que l'ancien. Par contre j'accroche pas avec l'idée du boomerang...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1066</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-08 11:57:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-08 10:57:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cela donne de la profondeur à l'aileron sur le fuselage, c'est assez intéressant]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1068</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-08 16:51:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-08 15:51:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un boomerang pour une compagnie australienne, ça a du sens]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1070</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-09 00:34:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-08 23:34:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Logo nickel. Par contre le décor sur l'avion est raté. Y'avait franchement mieux à faire avec ce boomerang.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La ville de Bielefeld va bientôt fêter ses 800 ans</title>
		<link>http://yannickbourenane.com/preprod/2011/11/07/la-ville-de-bielefeld-va-bientot-feter-ses-800-ans/</link>
		<pubDate>Mon, 07 Nov 2011 09:57:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-ville-de-bielefeld-va-bientot-feter-ses-800-ans/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-PE9IpoPQg9U/TreYhiJB9BI/AAAAAAAAEJI/TugflEOQoy8/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="281" src="http://4.bp.blogspot.com/-PE9IpoPQg9U/TreYhiJB9BI/AAAAAAAAEJI/TugflEOQoy8/s640/Image+18.png" width="640" /></a></div><br /><br /><a href="http://www.bielefeld800.de/">Bielefeld </a>est une ville située dans le nord ouest de l'Allemagne.<b> </b>En 2010 elle comptait 323 000 habitants et en 2014 elle fêtera ses 800 ans d'histoire. A cette occasion un logotype a été crée.<br /><a name='more'></a>Le 21 octobre 2011 Pit Clausen, maire de la ville, et Hans-Rudolf Holtkamp, directeur Marketing du projet de Bielefeld dévoilaient le logo-anniversaire.<br /><br /><i>"Nous voulions un logo rond qui concentre la cérémonie sous un signe afin de lui apporter toute l'attention nécessaire". </i><br /><br />La ville fut célèbre pour l'industrie du lin, "le linge de Bielefeld" était un objet convoité et a aidé la ville à prospérer. Le fil de lin constitue une grande partie de l'Histoire de la ville et c'est pourquoi il se  retrouve dans la création même du symbole "800". Il est le fil rouge de l'identité visuelle. Elle a été créée par l'agence Ardventure. Elle se compose du nom de la ville écrit en capitales, la signature "Das gibts doch gar nicht!" la suit.  Les années "1214" et "2014" sont reliées par un fil conducteur afin de former le symbole "800". L'ensemble de l'identité visuelle vit en rouge. <br />L'impression générale du logo est une sensation de surcharge. En effet, il y'a trop d'informations présentes : d'abord le nom de la ville, ensuite la signature assez chargée, plus les deux dates et enfin "Jahre" au cas où le logo ne serait pas encore compris. Ajoutez à cela les mélanges typographiques, oui effectivement ça fait beaucoup! Puisque ne l'oublions pas le but d'un logo n'est pas d'en dire trop.<br />L'agence a également conçu le site <a href="http://www.bielefeld800.de/">Internet</a> consacré à l'événement.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-xF3goXFXSpw/Treagkha6eI/AAAAAAAAEJQ/GsPGShcUUyg/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://3.bp.blogspot.com/-xF3goXFXSpw/Treagkha6eI/AAAAAAAAEJQ/GsPGShcUUyg/s400/Image+19.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-bZj0IrWUCMk/TreaiYk8rxI/AAAAAAAAEJY/isAAxYJhYyE/s1600/Logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="265" src="http://4.bp.blogspot.com/-bZj0IrWUCMk/TreaiYk8rxI/AAAAAAAAEJY/isAAxYJhYyE/s400/Logo.jpg" width="400" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>260</wp:post_id>
		<wp:post_date><![CDATA[2011-11-07 10:57:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-07 09:57:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-ville-de-bielefeld-va-bientot-feter-ses-800-ans]]></wp:post_name>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510607776;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7781;}i:1;a:1:{s:2:"id";i:11993;}i:2;a:1:{s:2:"id";i:709;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1063</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-07 11:49:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-07 10:49:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'idée du fil (de lin) qui tisse 800 ans d'histoire est tout à fait intéressante. Cependant la réalisation de l'identité laisse un peu à désirer, en particulier le choix typographique qui n'est guère en accord avec la "rondeur" du signe. Quant à la fantaisie des corps de textes différents (4 au total) des capitales, des bas de casses et des graisses… Ça frise l'hérésie. Il y a quelques centaines d'années, ils auraient fini sur un bûcher !<br />Bref, c'est à mon sens un échec car un logo n'est pas là pour être un fourre-tout !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1064</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-07 17:35:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-07 16:35:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[WOHHH! Ca pique les yeux ! Aller du rond, du gros, du mélange, c'est la foire aux logos la!!!! C est dommage l'idée du fil de lin était une bonne base! <br />J'ose même pas deviner le prix..... bouhh...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>La Presse, c&#039;est carré !</title>
		<link>http://yannickbourenane.com/preprod/2011/11/04/la-presse-cest-carre/</link>
		<pubDate>Fri, 04 Nov 2011 00:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="font-family: Georgia,"Times New Roman",serif;"><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-A_uD60uO09k/TrEarRdBXBI/AAAAAAAAD_g/ublVQM4uN6Q/s1600/Lapresselogo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-A_uD60uO09k/TrEarRdBXBI/AAAAAAAAD_g/ublVQM4uN6Q/s640/Lapresselogo.jpg" width="640" /></a></div><br /><span style="font-size: small;">Le journal québecois, <a href="http://www.cyberpresse.ca/">La Presse</a> qui tire à plus de 800 000 exemplaires par semaine, a modifié son identité visuelle cet été. </span><span style="font-size: small;"><i>"Ce que doit être les attributs essentiels d'une source de renseignement aujourd'hui</i>" est la question qui a été posée aux lecteurs pour diriger la démarche de création du nouveau logo.</span><span style="font-size: small;"> </span></div><a name='more'></a><span style="font-family: Georgia,"Times New Roman",serif; font-size: small;">Le quotidien <a href="http://www.cyberpresse.ca/">La Presse</a> a été fondé en 1884 et est très populaire au Québec. Le nouveau logo de la marque repose sur les six attributs suivants (choisis par les lecteurs) : la crédibilité, la convivialité, la diversité, l'intégralité, l'accessibilité et l'immédiateté. </span><br /><div style="font-family: Georgia,"Times New Roman",serif;"><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/--f6dsCAnubM/TrEbouBIuVI/AAAAAAAAD_w/s-5KuhdFroI/s1600/unelapresse.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/--f6dsCAnubM/TrEbouBIuVI/AAAAAAAAD_w/s-5KuhdFroI/s640/unelapresse.jpg" width="640" /></a></div><span style="font-size: small;"><br />La direction explique <i>"Le carré renvoie à la forme du nouveau monde numérique. Un symbole simple et efficace utilisé en tant que tel sur toutes les plateformes mais qui offre un grand potentiel de variations. L'ancienne police est gardée pour donner un sentiment de continuité dans le changement"<br /></i></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><br /></div><div style="font-family: Georgia,"Times New Roman",serif;"></div><div style="font-family: Georgia,"Times New Roman",serif;"></div><div style="font-family: Georgia,"Times New Roman",serif;"></div><div style="font-family: Georgia,"Times New Roman",serif;"><br />Le changement de la forme du bloc-marque modifie toute l'identité de<a href="http://www.cyberpresse.ca/"> La Presse</a>. En effet, en passant d'un rectangle arrondi à un carré le nom de la marque est brisé et apparaît en deux lignes.</div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><a href="http://2.bp.blogspot.com/-ml4kuTgnO9k/TrEQ_5E5mjI/AAAAAAAAD-g/LiP-XsHqMfk/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-ml4kuTgnO9k/TrEQ_5E5mjI/AAAAAAAAD-g/LiP-XsHqMfk/s1600/Image+9.png" /></a></div><div style="font-family: Georgia,"Times New Roman",serif;"><br /></div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><a href="http://3.bp.blogspot.com/-Uoa6BcVIEpE/TrERBc_AyPI/AAAAAAAAD-o/drbU2WLlcaU/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-Uoa6BcVIEpE/TrERBc_AyPI/AAAAAAAAD-o/drbU2WLlcaU/s1600/Image+8.png" /></a></div><div style="font-family: Georgia,"Times New Roman",serif;"><br /></div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><a href="http://3.bp.blogspot.com/-m_Zgb-nH-h4/TrERCoHRLjI/AAAAAAAAD-w/Mhh9dmm3SmE/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-m_Zgb-nH-h4/TrERCoHRLjI/AAAAAAAAD-w/Mhh9dmm3SmE/s1600/Image+7.png" /></a></div><div style="font-family: Georgia,"Times New Roman",serif;"><br /></div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><a href="http://1.bp.blogspot.com/-UoUWVzMj3yo/TrEREMmlUWI/AAAAAAAAD-4/J2mw2SHS_O4/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-UoUWVzMj3yo/TrEREMmlUWI/AAAAAAAAD-4/J2mw2SHS_O4/s1600/Image+6.png" /></a></div><div style="font-family: Georgia,"Times New Roman",serif;">Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/media">actu logos des médias</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>261</wp:post_id>
		<wp:post_date><![CDATA[2011-11-04 01:10:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-04 00:10:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509668486;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1022;}i:1;a:1:{s:2:"id";i:1053;}i:2;a:1:{s:2:"id";i:393;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1059</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-05 00:47:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-04 23:47:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[mieux... AVANT!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1061</wp:comment_id>
			<wp:comment_author><![CDATA[achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-06 13:53:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-06 12:53:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ben oui on pense au Relais H là (ou bien SFR, direct assurances..?orange en rouge)]]></wp:comment_content>
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		<title>Le Finistère surfe sur la Bretagne</title>
		<link>http://yannickbourenane.com/preprod/2011/11/03/le-finistere-surfe-sur-la-bretagne/</link>
		<pubDate>Thu, 03 Nov 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-finistere-surfe-sur-la-bretagne/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><span style="font-size: small;"><a href="http://1.bp.blogspot.com/-OPkov8Fq4rA/TrFnpeVNR3I/AAAAAAAAEBQ/4aPiwgGBehs/s1600/BLOC+TCF+QUADRI+300dpi.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="308" src="http://1.bp.blogspot.com/-OPkov8Fq4rA/TrFnpeVNR3I/AAAAAAAAEBQ/4aPiwgGBehs/s640/BLOC+TCF+QUADRI+300dpi.jpg" width="640" /></a></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;">Dans la trajectoire de la <a href="http://logo-bedandy.blogspot.com/2011/02/la-bretagne-lance-sa-marque.html">marque Bretagne</a>, le <a href="http://pro.finisteretourisme.com/">Conseil Général</a> du Finistère a lancé le 27 septembre 2011 à l'Océanopolis de Brest sa marque de territoire "<a href="http://www.toutcommenceenfinistere.fr/">Tout commence en Finistère</a>". Le but est de redonner du souffle au département et de donner envie de s'y installer. En effet, selon un sondage Ifop, 64% du grand public national déclare en avoir une bonne image, mais seuls 4 % des décideurs économiques souhaitent s'installer pour y investir.</span></div><a name='more'></a><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;">La volonté globale est de renforcer l'attractivité de la région, une démarche très intéressante. La région Finistère possède donc maintenant une véritable identité de marque, avec son univers graphique, ses codes et ses symboles. La marque-signature est déclinée en anglais et breton. </span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><span style="font-size: small;"><a href="http://1.bp.blogspot.com/-hdgCMsHMIl4/TrFg0c98ZLI/AAAAAAAAEAg/HyiD67sFcTg/s1600/Traductions-Tout-commence-en-Finistere_lightbox.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="105" src="http://1.bp.blogspot.com/-hdgCMsHMIl4/TrFg0c98ZLI/AAAAAAAAEAg/HyiD67sFcTg/s640/Traductions-Tout-commence-en-Finistere_lightbox.png" width="640" /></a></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;">L'identité visuelle a été créée par l'agence Cadran Solaire. Le Conseil Général explique :<br /><br /><i>« Le logo dit la fierté de notre enracinement régional (les « E » à  rayures issus du code de <a href="http://logo-bedandy.blogspot.com/2011/02/la-bretagne-lance-sa-marque.html">marque Bretagne</a>), notre personnalité innovante  (design typographique moderne), notre besoin d’impulser les choses  (point d’origine stylisé dans le « O » du mot « commence »). » </i></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><a href="http://3.bp.blogspot.com/-ReIjpBwHcmg/TrFrDUmdZ-I/AAAAAAAAEB4/9Sz4VjElEfI/s1600/h-20-2386479-1296228245.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="280" src="http://3.bp.blogspot.com/-ReIjpBwHcmg/TrFrDUmdZ-I/AAAAAAAAEB4/9Sz4VjElEfI/s640/h-20-2386479-1296228245.jpg" width="640" /></a><b><br /></b>La marque "Tout commence en Finistère" est une marque partagée à destination de plusieurs "Ambassadeurs". Entreprise, associations, événements, collectivités ou même particuliers peuvent dès à présent s'en prévaloir en adhérant à la charte des Ambassadeurs. Le Conseil Général devient un nouveau partenaire de la marque Bretagne.</span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><span style="font-size: small;"><a href="http://3.bp.blogspot.com/-NILgA62SdOQ/TrFiS6-LJKI/AAAAAAAAEAo/QpnkRBnauKk/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-NILgA62SdOQ/TrFiS6-LJKI/AAAAAAAAEAo/QpnkRBnauKk/s1600/Image+14.png" /></a></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;">L'identité visuelle mélange les formes et les couleurs et reprend les codes de la <a href="http://logo-bedandy.blogspot.com/2011/02/la-bretagne-lance-sa-marque.html">marque Bretagne</a> avec l'utilisation des 3 barres du "E". Typographie bâton se mélange aux capitales ainsi qu'aux majuscules. Certaines lettres sont graissées, d'autres sont noires et d'autres bleues. On ne comprend pas réellement pourquoi un prolongement sur le "R". <br />L'identité visuelle est déclinable en cartouche noire et blanche. La budget de la marque est évalué à 100 00€. 50% consacré au diagnostic  et à sa traduction en marque (code, guide et bloc marque, clip de  lancement) le reste à la déclinaison en supports de communication. Ci-dessous l'adaptation du logo de la région Finistère aux nouveaux codes graphiques.</span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><a href="http://3.bp.blogspot.com/-Xh06VaCnPDA/TrFnzpILKmI/AAAAAAAAEBY/w9FbF7b0ZyI/s1600/fini_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-Xh06VaCnPDA/TrFnzpILKmI/AAAAAAAAEBY/w9FbF7b0ZyI/s640/fini_logo.jpg" width="640" /></a>Concernant l'identité visuelle du Finistère, on ne retrouve pas le mélange des typographies. Finistère apparaît désormais en capitales. La baseline "Bretagne" s'efface au profit de "Tourisme". Les "E" de la marque Bretagne sont retrouvés. Le symbole de la voile orange s'efface également. Cependant la signature "Agence de développement touristique" reste. La région possède une véritable identité de marque et l'affirme dans son logotype. Pour conclure, on peut dire que la continuité graphique avec la marque Bretagne fonctionne. </span></div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><span style="font-size: small;"><a href="http://2.bp.blogspot.com/-Nph5gxdhXiU/TrFon_8khpI/AAAAAAAAEBg/f-WDpQDTBKw/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="576" src="http://2.bp.blogspot.com/-Nph5gxdhXiU/TrFon_8khpI/AAAAAAAAEBg/f-WDpQDTBKw/s640/Image+17.png" width="640" /></a></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><br /></div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><span style="font-size: small;"><a href="http://2.bp.blogspot.com/-IcLifoeKrrQ/TrFopjz1MnI/AAAAAAAAEBo/_IAVpN21BdM/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="372" src="http://2.bp.blogspot.com/-IcLifoeKrrQ/TrFopjz1MnI/AAAAAAAAEBo/_IAVpN21BdM/s640/Image+16.png" width="640" /></a></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><br /></div><div style="clear: both; font-family: Georgia,"Times New Roman",serif; text-align: center;"><span style="font-size: small;"><a href="http://1.bp.blogspot.com/-Ma4dpgsjps8/TrFoq0HSeII/AAAAAAAAEBw/KtyDF1L9npM/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="544" src="http://1.bp.blogspot.com/-Ma4dpgsjps8/TrFoq0HSeII/AAAAAAAAEBw/KtyDF1L9npM/s640/Image+13.png" width="640" /></a></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><br /></span></div><div style="font-family: Georgia,"Times New Roman",serif;"><span style="font-size: small;"><i><br /></i></span></div>]]></content:encoded>
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		<wp:post_id>262</wp:post_id>
		<wp:post_date><![CDATA[2011-11-03 01:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-03 00:05:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-finistere-surfe-sur-la-bretagne]]></wp:post_name>
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		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510156232;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:156;}i:1;a:1:{s:2:"id";i:14536;}i:2;a:1:{s:2:"id";i:308;}}}}]]></wp:meta_value>
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			<wp:comment_id>1058</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-04 22:46:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-04 21:46:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le concept est bon et a un potentiel créatif très prometteur à la base... mais c'est mal exécuté, la typographie est maladroite, mal retouchée, sans esprit et mal calée. Quel dommage.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1269</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-09 20:06:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-09 19:06:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est brouillon tout ça]]></wp:comment_content>
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		<title>Les distributeurs prennent le pouvoir</title>
		<link>http://yannickbourenane.com/preprod/2011/11/02/les-distributeurs-prennent-le-pouvoir/</link>
		<pubDate>Wed, 02 Nov 2011 16:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-n8qzGwP7wEs/TrFlpx3yzGI/AAAAAAAAEBI/K7RGD8oWm7c/s1600/Logo-eco-responsable-leclerc.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-n8qzGwP7wEs/TrFlpx3yzGI/AAAAAAAAEBI/K7RGD8oWm7c/s1600/Logo-eco-responsable-leclerc.jpg" /></a></div>Les initiatives en étiquetage environnemental se succèdent et se ressemblent ou pas. Résultat : le paysage visuel du consommateur se brouille de plus en plus. Finalement, à qui s'en remettra -t-il ? Les supermarchés <a href="http://www.e-leclerc.com/">Leclerc</a> propose donc son label Eco-responsable à partir du 2 novembre.<br /><a name='more'></a><br /><a href="http://www.lsa-conso.fr/leclerc-propose-son-logo-approuve-conso-responsable-aux-industriels-et-aux-clients,125563">Selon LSA</a> :<br />"<i>Concrètement,<strong> il s’agit d’un logo « approuvé conso responsable  », qui bénéficiera aux PGC respectant au moins deux des quatre critères  techniques définis par Leclerc.</strong> Il s’agit de la composition du  produit (qualité des ingrédients ou composants, valeur nutritionnelle) ;  de la fabrication (processus de fabrication réduisant l’impact sur l’<a href="http://www.lsa-conso.fr/environnement/" rel="" target="" title="environnement : actualités marques, distribution et consommateurs">environnement</a>)  ; de l’emballage (quantité de matières utilisées et recyclabilité) ; et  de l’usage (favorise un usage moins impactant sur l’environnement). Un  cinquième critère, marketing celui-ci, doit être respecté : la qualité  des informations accessibles sur le produit. Cinq critères en tout,  donc, qui se subdivisent en 38 sous-critères. <strong>Et sans oublier la  première promesse de l’enseigne :  « évidemment », le prix d’un produit  « conso responsable » doit permettre « de préserver le pouvoir d’achat  des consommateurs ». </strong>L’ensemble du dispositif est explicité sur un site dédié (<a href="http://www.mouvement-leclerc.com/home/conso-responsable">www.conso-responsable.com</a>). <br /><strong>En phase de lancement, le 2 novembre, l’offre « approuvé conso  responsable » proposera une sélection de 50 produits, MDD et marques  nationales confondues, qui bénéficieront d’un stop rayon.</strong></i> <i> On y  retrouvera par exemple les eaux Volvic, dont les bouteilles sont à la  fois 100% recyclables et fabriquée en partie avec du matériau recyclé,  ou du Saumon la Ronde des mers (Marque Repère), qui a réduit son  emballage de 50% et valorise ses déchets à 95%. Leclerc compte sur 700  références « conso responsable » début 2012. </i><strong><i>Chaque produit  bénéficiera du logo pour une période de 12 mois, à l’issue de laquelle  il repasse au tamis du multi-critères, avec un « jury » composé  d’acheteurs, de responsables qualité ou de logisticiens de Leclerc.</i>"</strong>]]></content:encoded>
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		<wp:post_id>263</wp:post_id>
		<wp:post_date><![CDATA[2011-11-02 17:51:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-02 16:51:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Les Maldives se modernisent</title>
		<link>http://yannickbourenane.com/preprod/2011/11/02/les-maldives-se-modernisent/</link>
		<pubDate>Wed, 02 Nov 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-t8JULu-Rz7w/Tq6MgJpJDRI/AAAAAAAAD9Y/tdIO2_eGuos/s1600/Maldives_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-t8JULu-Rz7w/Tq6MgJpJDRI/AAAAAAAAD9Y/tdIO2_eGuos/s400/Maldives_logo.jpg" width="400" /></a></div><br /><span lang="fr"><span>La République des <a href="http://www.visitmaldives.com/en">Maldives</a> se constitue de 1199 îles, dont seulement 202 sont habitées et est située au sud de l'Inde. Fin octobre 2011 elle a dévoilé sa nouvelle identité visuelle. Finis les dessins enfantins la marque <a href="http://www.visitmaldives.com/en">Maldives</a> met désormais son empreinte dans son logo. </span></span><br /><a name='more'></a><a href="http://3.bp.blogspot.com/-rV-6Di9jHjM/Tq6OgsU1n7I/AAAAAAAAD9w/SjXy0czQUXE/s1600/Image+5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-rV-6Di9jHjM/Tq6OgsU1n7I/AAAAAAAAD9w/SjXy0czQUXE/s400/Image+5.png" width="325" /></a><span lang="fr"><span>C'est avec l'agence QUO que la marque a décidé de travailler. Un budget de 70 000€ aurait été consacré au développement de la nouvelle marque. L'ancien logo vieux de 11 ans montrait, il est vrai, quelques lacunes.<br />La nouvelle identité visuelle se compose du nom de la marque, d'un emblème et d'une nouvelle signature. "The sunny side of life" disparaît au profit de "Always natural". La typographie manuscrite est effacée. Le mélange de couleurs également, désormais la marque vit à travers un dégradé de bleu et de vert. Le nouvel emblème constitue une empreinte de doigt formé de poissons en tourbillon. <br />L'identité a été de manière générale largement simplifiée. L'ancien logotype était surchargé de couleurs, de mots et de dessins. Ici la marque nous offre un logo beaucoup institutionnel qui fonctionne plutôt bien. </span></span><br /><a href="http://3.bp.blogspot.com/-rV-6Di9jHjM/Tq6OgsU1n7I/AAAAAAAAD9w/SjXy0czQUXE/s1600/Image+5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><span lang="fr"><span> </span></span><br /><span lang="fr"><span><br /></span></span><br /><span lang="fr"><span>Consulter la carte de Be Dandy des l<a href="http://logo-bedandy.blogspot.com/2010/08/carte-des-logos-de-tourisme.html">ogos touristiques dans le monde</a>. </span></span><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-R9-xN4wxEso/Tq6OeBBUitI/AAAAAAAAD9o/ZbLCm2iLj0Y/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="242" src="http://3.bp.blogspot.com/-R9-xN4wxEso/Tq6OeBBUitI/AAAAAAAAD9o/ZbLCm2iLj0Y/s400/Image+4.png" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-W4wzINKpMeE/Tq6OhgoQfxI/AAAAAAAAD94/2aDacbUZLBE/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://4.bp.blogspot.com/-cbmkB0k5HRk/Tq6Ock6BeAI/AAAAAAAAD9g/WY4um-5Gb34/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://2.bp.blogspot.com/-W4wzINKpMeE/Tq6OhgoQfxI/AAAAAAAAD94/2aDacbUZLBE/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://2.bp.blogspot.com/-W4wzINKpMeE/Tq6OhgoQfxI/AAAAAAAAD94/2aDacbUZLBE/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="242" src="http://2.bp.blogspot.com/-W4wzINKpMeE/Tq6OhgoQfxI/AAAAAAAAD94/2aDacbUZLBE/s400/Image+6.png" width="400" /></a><a href="http://4.bp.blogspot.com/-cbmkB0k5HRk/Tq6Ock6BeAI/AAAAAAAAD9g/WY4um-5Gb34/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="220" src="http://4.bp.blogspot.com/-cbmkB0k5HRk/Tq6Ock6BeAI/AAAAAAAAD9g/WY4um-5Gb34/s400/Image+3.png" width="400" /></a></div><span lang="fr"><span></span></span>]]></content:encoded>
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		<wp:post_id>264</wp:post_id>
		<wp:post_date><![CDATA[2011-11-02 01:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-02 00:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2011/11/les-maldives-se-modernisent.html]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508721514;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:45;}i:1;a:1:{s:2:"id";i:839;}i:2;a:1:{s:2:"id";i:14604;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1047</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-02 01:45:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-02 00:45:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Belle copie du génial logo des parcs naturel, ça a du le inspirer pour la base Line aussi !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1051</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-02 08:43:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-02 07:43:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je vois pas EN QUOI ça se "modernise"!!! arrêtons avec les expressions galvaudées sans queue ni tête... Le précédent était bien meilleur!..]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1053</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-02 10:48:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-02 09:48:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il est clair que le logo était carement hold school, il était changer de changer ça!!!!!! Le nouveau logo est plus moderne et plus adapté aux Maldives. ...Parce que mon fils de 8 ans aurait pu faire l'ancien logo je pense!!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1054</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-02 11:07:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-02 10:07:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bien sûr que ce logo est plus moderne! on voit bien que le précédent fait très 90s. emblème percutant, par contre la baseline bof.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1055</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-02 16:29:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-02 15:29:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ou bine belle copie du logo Unilever]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1056</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-02 18:56:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-02 17:56:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Anonyme 1 : http://www.parcs-naturels-regionaux.fr/upload/doc_telechargement/grandes/logo%2045%20PNR.pdf Je ne vois pas de plagiat ! <br />Personnellement, je trouve la double lecture ( empreinte digital et bande de poisson) est très réussi, Bravo à l'agence QUO !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1057</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-02 23:24:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-02 22:24:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Désolé c'est pas les parcs naturels mais les parcs nationaux, c'est du copier/intégral... Lamentable !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1062</wp:comment_id>
			<wp:comment_author><![CDATA[jo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-11-06 16:07:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-11-06 15:07:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[belle refonte. Orientation moins "dynamique" et plus "spirituelle". ça donne une sensation plus haut de gamme, plus qualitatif. Avec les poisson qui tournent il y a un esprit "pureté de la nature" assez reposant. Je trouve l'orientation stratégique bien vu. J'aime pas trop le dégradé bleu vert mais sinon c'est un bon repositionnement. Rien de super original graphiquement mais je n'y vois aucun plagia.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>L_ disp_rition</title>
		<link>http://yannickbourenane.com/preprod/2011/12/21/l_-disp_rition/</link>
		<pubDate>Wed, 21 Dec 2011 15:23:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/l_-disp_rition/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-voiRtlno8G8/TvMF0VO03CI/AAAAAAAAEp8/SXGBX9B-8rI/s1600/x_lipogramme_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-voiRtlno8G8/TvMF0VO03CI/AAAAAAAAEp8/SXGBX9B-8rI/s320/x_lipogramme_logo.jpg" width="320" /> </a></div><div style="clear: both; text-align: left;">Une vie sans A ? Tandis que les agences de notation brandissent la  menace de la suppression d'un A, les créatifs ripostent et proposent des  lipogrammes sur les logos....</div><div style="text-align: left;"><a href="http://www.docnews.fr/actualites/vie-sans,11393.html">Source</a> 1 et <a href="http://tinyurl.com/cjfbzn6">Pierre Berget</a> ?</div><br /><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-bJnVKBmaEQ4/TvMF2-PMveI/AAAAAAAAEqE/1e1952Ndl94/s1600/evin_lipogramme_logo" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="208" src="http://1.bp.blogspot.com/-bJnVKBmaEQ4/TvMF2-PMveI/AAAAAAAAEqE/1e1952Ndl94/s320/evin_lipogramme_logo" width="320" /></a><a href="http://2.bp.blogspot.com/-TlsXJxKrbXA/TvHrwkau7iI/AAAAAAAAEoA/ZN8OgBXqTl4/s1600/2820.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="212" src="http://2.bp.blogspot.com/-TlsXJxKrbXA/TvHrwkau7iI/AAAAAAAAEoA/ZN8OgBXqTl4/s320/2820.jpg" width="320" /></a></div><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-a01Dngo5JPk/TvMGV3q_HiI/AAAAAAAAEqQ/sa259Q1mu-A/s1600/389986_10150540163507238_632532237_10632315_2144295116_n.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-a01Dngo5JPk/TvMGV3q_HiI/AAAAAAAAEqQ/sa259Q1mu-A/s320/389986_10150540163507238_632532237_10632315_2144295116_n.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-r34rTuROwW4/TvJx5YQkpWI/AAAAAAAAEpw/HhNkxr5FyQE/s1600/1612-le-figro.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="79" src="http://4.bp.blogspot.com/-r34rTuROwW4/TvJx5YQkpWI/AAAAAAAAEpw/HhNkxr5FyQE/s320/1612-le-figro.jpg" width="320" /><br /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-hFaaFv85C4g/TvHtjAxFriI/AAAAAAAAEoM/6BIeFliDq7s/s1600/3-perte-AAA-france.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-hFaaFv85C4g/TvHtjAxFriI/AAAAAAAAEoM/6BIeFliDq7s/s320/3-perte-AAA-france.jpg" width="199" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-gnG1Op94m-0/TvHtj12TuGI/AAAAAAAAEoQ/Q2q0Va-p1UE/s1600/4-perte-AAA-france.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="187" src="http://2.bp.blogspot.com/-gnG1Op94m-0/TvHtj12TuGI/AAAAAAAAEoQ/Q2q0Va-p1UE/s320/4-perte-AAA-france.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-HYCmusItQ9k/TvHtmERCu9I/AAAAAAAAEoc/q1u_Jp5wtPA/s1600/0-perte-AAA-france.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="162" src="http://2.bp.blogspot.com/-HYCmusItQ9k/TvHtmERCu9I/AAAAAAAAEoc/q1u_Jp5wtPA/s320/0-perte-AAA-france.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-1aigz3xjiMA/TvHtmULn6PI/AAAAAAAAEog/LPu3JS6tV5Y/s1600/1-perte-AAA-france.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-1aigz3xjiMA/TvHtmULn6PI/AAAAAAAAEog/LPu3JS6tV5Y/s320/1-perte-AAA-france.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-CrOmIovDL1Q/TvHtqtcrl-I/AAAAAAAAEos/en04RL0VSE0/s1600/2-perte-AAA-france.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="179" src="http://3.bp.blogspot.com/-CrOmIovDL1Q/TvHtqtcrl-I/AAAAAAAAEos/en04RL0VSE0/s320/2-perte-AAA-france.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-AMKu79aDuHE/TvHtrLQKJQI/AAAAAAAAEo0/7BiSPvdPVO0/s1600/6-perte-AAA-france.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://4.bp.blogspot.com/-AMKu79aDuHE/TvHtrLQKJQI/AAAAAAAAEo0/7BiSPvdPVO0/s320/6-perte-AAA-france.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-p63kcXk8oHo/TvHtsN3XVtI/AAAAAAAAEo8/-i9U2cmcXT0/s1600/7-perte-AAA-france.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://3.bp.blogspot.com/-p63kcXk8oHo/TvHtsN3XVtI/AAAAAAAAEo8/-i9U2cmcXT0/s320/7-perte-AAA-france.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8htui8bBIKM/TvHtssTq8YI/AAAAAAAAEpA/1BmdmhuClCY/s1600/8-perte-AAA-france.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="236" src="http://2.bp.blogspot.com/-8htui8bBIKM/TvHtssTq8YI/AAAAAAAAEpA/1BmdmhuClCY/s320/8-perte-AAA-france.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-m7eALiIEVY0/TvHttGlEzhI/AAAAAAAAEpM/yniE5QUyMfY/s1600/9-perte-AAA-france.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://4.bp.blogspot.com/-m7eALiIEVY0/TvHttGlEzhI/AAAAAAAAEpM/yniE5QUyMfY/s320/9-perte-AAA-france.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-0tENlX3FQkI/TvHtuG8VA-I/AAAAAAAAEpQ/5f03Z9PryyU/s1600/10-perte-AAA-france.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="154" src="http://1.bp.blogspot.com/-0tENlX3FQkI/TvHtuG8VA-I/AAAAAAAAEpQ/5f03Z9PryyU/s320/10-perte-AAA-france.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-yDN6mskOEVk/TvHtusUWFmI/AAAAAAAAEpY/-jXC5Glkjec/s1600/11-perte-AAA-france.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="206" src="http://3.bp.blogspot.com/-yDN6mskOEVk/TvHtusUWFmI/AAAAAAAAEpY/-jXC5Glkjec/s320/11-perte-AAA-france.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-iiGLR56Vr2E/TvHrwHlCf8I/AAAAAAAAEn8/YXFjKxdNg28/s1600/2819.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://4.bp.blogspot.com/-iiGLR56Vr2E/TvHrwHlCf8I/AAAAAAAAEn8/YXFjKxdNg28/s320/2819.jpg" width="320" /></a><a href="http://1.bp.blogspot.com/-qGlrwUNJ6dw/TvHrvPVaGsI/AAAAAAAAEn0/MPRLBXB5H7o/s1600/2818.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="134" src="http://1.bp.blogspot.com/-qGlrwUNJ6dw/TvHrvPVaGsI/AAAAAAAAEn0/MPRLBXB5H7o/s320/2818.jpg" width="320" /></a></div><a href="http://www.docnews.fr/actualites/vie-sans,11393.html"><br /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>222</wp:post_id>
		<wp:post_date><![CDATA[2011-12-21 16:23:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-12-21 15:23:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[l_-disp_rition]]></wp:post_name>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510612490;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12150;}i:1;a:1:{s:2:"id";i:983;}i:2;a:1:{s:2:"id";i:157;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1168</wp:comment_id>
			<wp:comment_author><![CDATA[gabarra]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lgetg.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-21 23:17:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-21 22:17:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[quelle initiative excellent, et le pire c'est que même sans le A ça fonctionne toujours je trouve!!!<br />bravo pour ce post !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1169</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-22 00:38:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-21 23:38:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très bon ce blog ! Beaucoup d'infos, on sent le regard d'experts (appréciable!). Ça change de sites dont l'analyse laisse à désirer.<br />Si vous êtes à la recherche de graphistes je suis preneur !<br />Continuez cette démarche.<br /><br />Boris.G]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>1174</wp:comment_id>
			<wp:comment_author><![CDATA[Ikram]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.micro-technica.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-22 16:15:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-22 15:15:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ton blog est super sympa!!<br />Bonne continuation à toi et à ton blog !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>1192</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-28 04:00:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-28 03:00:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouais... vois pas trop l'intérêt mais bon...]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>1240</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-30 21:18:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-30 20:18:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Intérêt ?]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Trop de logos tuent le logo ?</title>
		<link>http://yannickbourenane.com/preprod/2011/12/21/trop-de-logos-tuent-le-logo/</link>
		<pubDate>Wed, 21 Dec 2011 13:18:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/trop-de-logos-tuent-le-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://2.bp.blogspot.com/-LtpPe2O01q4/TvHRJu3GrbI/AAAAAAAAEns/NknEHTNgtj0/s1600/CDTCorse_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-LtpPe2O01q4/TvHRJu3GrbI/AAAAAAAAEns/NknEHTNgtj0/s1600/CDTCorse_logo.jpg" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-cUn4Rp8RZIA/TvCPJyIdMhI/AAAAAAAAEnc/_nmpuGW70tE/s1600/CDTCorse_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><br /></a></div><br />Le 15 décembre 2011 la<a href="http://www.corse.fr/"> Collectivit Territoriale de Corse</a> (CTC) a adopté un nouveau logotype. Il est issu d'un concours qui a suscité la soumission de 167 projets.<br /><a name='more'></a>La collectivité s'est illustrée par son processus de décision, certainement voulu démocratique, mais avant tout long et frileux. Une édifiante sélection qui est décrite sur le<a href="http://www.corse.fr/Le-nouveau-logotype-de-la-Collectivite-Territoriale-de-Corse-presente-aux-Conseillers-a-l-Assemblee-de-Corse_a3475.html"> site </a>: "<i>Composé de membres de l’Assemblée de Corse, du CESC, associés à des  professionnels des secteurs de la communication, de l’histoire, des arts  plastiques et de la culture, le jury s’est réuni sous la présidence de  Paul Giacobbi, Président du Conseil exécutif de Corse le 29 juillet 2011  et a décidé de consulter l’opinion publique via le site internet de la  CTC entre le 30 juillet et le 21 octobre 2011 qui a donné lieu à 24748  votes et à 50 000 « <i>clics</i> » sur l’article. Les internautes ont  classés les dix-sept projets initialement retenus et sélectionné comme  meilleur logotype le projet n°9 (plus de 20% des votes).  Le  27 octobre 2011, le jury a pris connaissance du vote des internautes et  a sélectionné les 10 meilleurs logos. Il a ensuite demandé aux 6  premiers de parfaire leur proposition initiale. "</i><br />Le logo devait répondre à trois objectifs : représenter la Corse et les Corses, montrer le champ d'action de la <a href="http://www.corse.fr/">CTC</a> et enfin être aisément déclinable. Un marché public de création de la charte graphique adaptée à ce nouveau logotype sera lancé prochainement.<br /><br />La nouvelle identité visuelle se dote du symbole corse, la tête de Maure. Elle garde les mêmes codes colorimétriques. "<i>Collectivité territoriale de Corse" est maintenant traduit en corse. la tête de Maure est stylisée de telle sorte qu'elle permette "d'évoquer les bancs de l'hémicycle de l'assemblée de Corse, les cultures en terrasse, les ondes qui se propagent depuis l'hôtel de Région</i>". Le bloc marque prend une forme rectangulaire, à l'image d'un timbre. <br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3W8y0NcBLvQ/TvCSkUr6oVI/AAAAAAAAEnk/GlWLiyFM9ls/s1600/Image+30.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="330" src="http://1.bp.blogspot.com/-3W8y0NcBLvQ/TvCSkUr6oVI/AAAAAAAAEnk/GlWLiyFM9ls/s640/Image+30.png" width="640" /></a></div>Ci dessus, les 10 créations jugées les meilleures. <br />Retrouvez l'actu des <a href="http://logo-bedandy.blogspot.com/search/label/public">logos publics</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>223</wp:post_id>
		<wp:post_date><![CDATA[2011-12-21 14:18:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-12-21 13:18:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<wp:comment>
			<wp:comment_id>1170</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-22 01:21:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-22 00:21:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Affligeant ! D'où vient le problème en France ? Les briefs ou les créa ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1171</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-22 01:53:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-22 00:53:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[euh...des commanditaires, du manque de professionnalisme, y compris dans les agences, repensez à Plan créatif qui utilise une typo sans l'acheter pour le logo de la protection des droits d'auteur sur interne.... On ajoute à cela les agences de pub ou web qui pensent savoir faire des logos et les agences de design qui pensent tellement qu'elle en oublient l'image.... on ne sait plus à quel saint se vouer]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1188</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.pasdesite.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-24 14:04:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-24 13:04:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve que ce logo représente d'avantage la Corse.<br /><br />Néanmoins, il y a pleins de petites erreurs sur cet article:<br />Tout d'abord le nouveau logo affiché dans la case "décembre 2011" est celui-ci:http://www.corse.fr/photo/art/default/3557767-5131172.jpg?v=1324056194 et non celui que vous affichez qui était le logo initial.<br /><br />Ensuite, dans la citation ils indiquent avoir demander aux 6 premiers de retravailler leur logos. Or vous indiquez à l'aide d'une image à la fin qu'il y a 10 logos qui étaient à retravailler.]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1195</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-04 12:16:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-04 11:16:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci Naturals pour les remarques, nous corrigeons !!!]]></wp:comment_content>
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		<title>Burghausen, le nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2011/12/21/burghausen-le-nouveau-logo/</link>
		<pubDate>Wed, 21 Dec 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/burghausen-le-nouveau-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://1.bp.blogspot.com/-8WgFmtBh6os/Tu940Y41iXI/AAAAAAAAElc/55oJq38O9zM/s1600/Brughausen_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-8WgFmtBh6os/Tu940Y41iXI/AAAAAAAAElc/55oJq38O9zM/s640/Brughausen_logo.jpg" width="640" /></a><span lang="fr"><span></span></span></div><div style="clear: both; text-align: left;"><span lang="fr"><span>La ville de <a href="http://www.burghausen.de/content/index.cfm/fuseaction/0,dsp,0,1,0,355,0,0,Bauflaechen.html">Burghausen</a> est située en Haute-Bavière au niveau de la frontière autrichienne. La particularité de cette ville est son château, les ducs de Bavière firent de Burghausen la plus grande forteresse d'Allemagne. Mais plus récemment la ville a fait parler d'elle grâce à sa nouvelle identité visuelle.</span></span></div><a name='more'></a>Le logotype connaît un véritable chamboulement. Rien n'est gardé. L'emblème multi-géométrique rouge, bleu et vert est effacé. La typographie perd ses empattements. Et enfin les nouveaux codes colorimétriques sont ceux du orange et du gris. L'emblème se constitue du '"B", inspiré de l'univers urbain de la ville (comme montré sur les visuels plus bas). Une signature est apportée "Burghausen welt längste burg" inspirée de l'immensité du château. <br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-91TIAeNTk4U/Tu96x0F-9ZI/AAAAAAAAEl0/jK3G9L5EVng/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="270" src="http://2.bp.blogspot.com/-91TIAeNTk4U/Tu96x0F-9ZI/AAAAAAAAEl0/jK3G9L5EVng/s640/Image+3.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-fIG51H6Y7b8/Tu96ywYzldI/AAAAAAAAEl8/nFfxawV9GO8/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="476" src="http://2.bp.blogspot.com/-fIG51H6Y7b8/Tu96ywYzldI/AAAAAAAAEl8/nFfxawV9GO8/s640/Image+4.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-AE2hsx_MCDk/Tu960jF-0II/AAAAAAAAEmE/pwAQmL-0Orc/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="376" src="http://3.bp.blogspot.com/-AE2hsx_MCDk/Tu960jF-0II/AAAAAAAAEmE/pwAQmL-0Orc/s640/Image+5.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-V1xwE43nih0/Tu962VX06GI/AAAAAAAAEmM/KlfxuiBLhTg/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-V1xwE43nih0/Tu962VX06GI/AAAAAAAAEmM/KlfxuiBLhTg/s640/Image+6.png" width="390" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-1s-yD-erZ9Y/Tu964T5ECzI/AAAAAAAAEmU/Y2rlpxBQofw/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="530" src="http://3.bp.blogspot.com/-1s-yD-erZ9Y/Tu964T5ECzI/AAAAAAAAEmU/Y2rlpxBQofw/s640/Image+7.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-G_9XVOzKXB0/Tu966v_G2oI/AAAAAAAAEmc/hTUDk9NzpWo/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="528" src="http://2.bp.blogspot.com/-G_9XVOzKXB0/Tu966v_G2oI/AAAAAAAAEmc/hTUDk9NzpWo/s640/Image+9.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-KCGD5V0gZH8/Tu9681UiIfI/AAAAAAAAEmk/GNGBJYIPufk/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="528" src="http://1.bp.blogspot.com/-KCGD5V0gZH8/Tu9681UiIfI/AAAAAAAAEmk/GNGBJYIPufk/s640/Image+10.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-lwF-fR0frcs/Tu96-H3ftRI/AAAAAAAAEms/wbXT7O1Kw9E/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="532" src="http://1.bp.blogspot.com/-lwF-fR0frcs/Tu96-H3ftRI/AAAAAAAAEms/wbXT7O1Kw9E/s640/Image+11.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-BdbMYLm4LzQ/Tu96_iZZoII/AAAAAAAAEm0/zyXttZmfeD8/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="526" src="http://2.bp.blogspot.com/-BdbMYLm4LzQ/Tu96_iZZoII/AAAAAAAAEm0/zyXttZmfeD8/s640/Image+12.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-OMfjvUoYu_M/Tu97CNc2m8I/AAAAAAAAEm8/MZwVe2IS8ms/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="530" src="http://4.bp.blogspot.com/-OMfjvUoYu_M/Tu97CNc2m8I/AAAAAAAAEm8/MZwVe2IS8ms/s640/Image+13.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-tyz-pElEYVc/Tu97CjR_v0I/AAAAAAAAEnA/zmssu7HNP8g/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="540" src="http://4.bp.blogspot.com/-tyz-pElEYVc/Tu97CjR_v0I/AAAAAAAAEnA/zmssu7HNP8g/s640/Image+14.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-3K0QcX7ftcg/Tu97DqOtcSI/AAAAAAAAEnM/f-n5ug4O1tk/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="448" src="http://3.bp.blogspot.com/-3K0QcX7ftcg/Tu97DqOtcSI/AAAAAAAAEnM/f-n5ug4O1tk/s640/Image+15.png" width="640" /> </a></div><div style="clear: both; text-align: left;">Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/ville">logos des villes </a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>224</wp:post_id>
		<wp:post_date><![CDATA[2011-12-21 01:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-12-21 00:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510692039;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12973;}i:1;a:1:{s:2:"id";i:843;}i:2;a:1:{s:2:"id";i:646;}}}}]]></wp:meta_value>
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			<wp:comment_id>1160</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-21 02:37:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-21 01:37:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Magnifique !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1163</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-21 06:16:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-21 05:16:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Par contre, il y a du texte en doublon au milieu...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1164</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.brandbrothers.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-21 09:21:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-21 08:21:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci à la ville de Melbourne ? Encore une identité qui surfe sur une grosse tendance bien actuelle...<br />L'application print est fraîche et sympathique, mais le logo est vraiment très inspiré de l'existant.<br /><br />http://www.underconsideration.com/brandnew/archives/pieces_of_melbourne.php]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1165</wp:comment_id>
			<wp:comment_author><![CDATA[Sylvain Mesnard]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10532891850485187334</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-21 12:01:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-21 11:01:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très bon travail d'identité visuelle.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1166</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-21 12:08:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-21 11:08:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bon en même temps l'Australie et l'Allemagne c'est loin, non ?<br />Plus sérieusement, je trouve les déclinaisons couleur ratées, la version bleue ne se lit pas de la même manière que la version orange ou celle en N&B par exemple,]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Le cadeau logo de l&#039;année</title>
		<link>http://yannickbourenane.com/preprod/2011/12/20/le-cadeau-logo-de-lannee/</link>
		<pubDate>Tue, 20 Dec 2011 17:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-cadeau-logo-de-lannee/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-N3CxSW2jtFU/TvH5x7muKCI/AAAAAAAAEpk/2qkaRn3mpkA/s1600/brand-memory-game.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-N3CxSW2jtFU/TvH5x7muKCI/AAAAAAAAEpk/2qkaRn3mpkA/s1600/brand-memory-game.jpg" /></a></div>Cette année, pour un<a href="http://logo-bedandy.blogspot.com/2010/12/un-cadeau-logo-pour-noel.html"> Noël en logos</a>, demandez le <a href="http://www.bispublishers.nl/bookpage.php?id=186">memory game.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>225</wp:post_id>
		<wp:post_date><![CDATA[2011-12-20 18:12:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-12-20 17:12:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Néonata devient Noé Duchaufour Lawrance</title>
		<link>http://yannickbourenane.com/preprod/2011/12/20/neonata-devient-noe-duchaufour-lawrance/</link>
		<pubDate>Tue, 20 Dec 2011 14:31:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><img border="0" height="82" src="http://1.bp.blogspot.com/-Ddw3jKXedwA/Tu8GRbMmAVI/AAAAAAAAEik/dhemCBiSJEI/s400/Image+13.png" width="400" /></div><br />L'agence <a href="http://www.noeduchaufourlawrance.com/">Néonata</a> a été créée en 2003 par <a href="http://www.noeduchaufourlawrance.com/">Noé Duchaufour-Lawrance</a>. Le designer architecte décide en cette fin d'année de rebaptiser son agence à son nom. Une manière pour lui de s'imposer et de faire de son nom une marque. <br /><a name='more'></a>L'identité visuelle a été réalisé par le directeur artistique <a href="http://arkitipintel.com/reporters/yorgo/">Yorgo Tloupas</a>. Elle s'articule autour du pictogramme "N" intelligemment formé par l'utilisation de lignes verticales. Le symbole sera utilisé comme un symbole de la marque et apposé sur les différents outils de communication. Ce dernier s'anime sur le site Internet de la marque. <br />Le nom de marque <a href="http://www.noeduchaufourlawrance.com/">Noé Duchaufour Lawrence</a> apparaît en capitales. L'identité vit en noir et blanc.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-QP_GVilUfgs/Tu8HmNI8_kI/AAAAAAAAEis/f3mpbubYRgc/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="420" src="http://1.bp.blogspot.com/-QP_GVilUfgs/Tu8HmNI8_kI/AAAAAAAAEis/f3mpbubYRgc/s640/Image+14.png" width="640" /></a></div><br /><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/France">actu logos en France</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>226</wp:post_id>
		<wp:post_date><![CDATA[2011-12-20 15:31:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510665325;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14195;}i:1;a:1:{s:2:"id";i:40;}i:2;a:1:{s:2:"id";i:49;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1162</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-21 02:47:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-21 01:47:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Prétentieux et laid.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1167</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-21 16:30:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-21 15:30:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Haut de gamme, épuré, design. Pour un architecte c'est cohérent. Ce n'est pas laid.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Voltage, un logo électrique !</title>
		<link>http://yannickbourenane.com/preprod/2011/12/20/voltage-un-logo-electrique/</link>
		<pubDate>Tue, 20 Dec 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/voltage-un-logo-electrique/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-1jdIfTQNI8E/Tu9m8R5yOBI/AAAAAAAAElM/_2jO8KcFZFg/s1600/Voltage_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-1jdIfTQNI8E/Tu9m8R5yOBI/AAAAAAAAElM/_2jO8KcFZFg/s640/Voltage_logo.jpg" width="640" /></a></div><br />La station parisienne <a href="http://www.voltage.fr/">Voltage</a> membre du groupe <a href="http://www.sudradio.fr/">Sud Radio</a> adoptait il y'a quelques jours une nouvelle identité visuelle. Elle a décide de supprimer sa "soucoupe volante" pour un...éclair ! <br /><a name='more'></a>La radio a fait appel à l'agence Bronx pour réaliser ce logotype. L'identité visuelle supprime la 3D. La forme du bloc marque devient carrée. Le carré ouvert laisse apparaître un éclair qui vient souligner le nom de la marque. Une signature est ajoutée. "Happy Hit Radio". Les codes colorimétriques ne changent pas, si ce n'est l'apparition du gris. Bref, radio <a href="http://www.voltage.fr/">Voltage</a> nous propose un logotype vu et déjà vu.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-doHU2b9Bq3Y/Tu9o4ovRrvI/AAAAAAAAElU/jFI9pyLPYns/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="428" src="http://4.bp.blogspot.com/-doHU2b9Bq3Y/Tu9o4ovRrvI/AAAAAAAAElU/jFI9pyLPYns/s640/Image+16.png" width="640" /> </a></div><div style="clear: both; text-align: left;">Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/media">actu logos médias </a></div>Consulter la <a href="http://www.radioactu.com/actualites-radio/139064/voltage-nouvelle-identite-visuelle-et-journee-en-direct-de-disneyland/">source</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>227</wp:post_id>
		<wp:post_date><![CDATA[2011-12-20 01:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-12-20 00:05:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[voltage-un-logo-electrique]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510623658;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:313;}i:1;a:1:{s:2:"id";i:367;}i:2;a:1:{s:2:"id";i:3199;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1155</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-20 12:43:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-20 11:43:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Affreux.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1157</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-20 18:34:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-20 17:34:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour, <br />Pour une marque de pile c'est bien aussi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1158</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-20 23:28:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-20 22:28:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve ce nouveau logo vraiment sympa ! fini le 3D glossy, il va direct à l'essentiel. J'adore !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1159</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-20 23:31:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-20 22:31:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et moi je ne suis pas anonyme !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1161</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-21 02:43:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-21 01:43:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien mieux qu'avant... C'était quoi ? Une gamelle pour chien ou chat ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1172</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-22 03:36:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-22 02:36:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'idée n'est pas mauvaise, mais dans la réalisation, c'est pas non plus génial; Pourquoi ce faux effet de bombage? Et les proportions texte-logo-carré ne sont pas non plus extremement harmonieuses...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Paramount lifte son identité visuelle pour ses 100 ans</title>
		<link>http://yannickbourenane.com/preprod/2011/12/19/paramount-lifte-son-identite-visuelle-pour-ses-100-ans/</link>
		<pubDate>Mon, 19 Dec 2011 10:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/paramount-lifte-son-identite-visuelle-pour-ses-100-ans/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-eZqbtq9H914/Tu77e8a1TcI/AAAAAAAAEiU/kCtB68jpkeM/s1600/Paramount100_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-eZqbtq9H914/Tu77e8a1TcI/AAAAAAAAEiU/kCtB68jpkeM/s640/Paramount100_logo.jpg" width="640" /></a></div><br />La <a href="http://www.paramountpictures.fr/">Paramount Pictures</a> fête ses 100 ans et reste aujourd'hui l'une des principales sociétés de production cinématographique au monde, avec la <a href="http://www.warnerbros.fr/?gclid=CJSP6drlja0CFYEhtAod7lDzGw">Warner Bros </a>ou encore <a href="http://www.universalstudios.com/">Universal Studios</a>. Elle est issue de la fusion en 1916 de la Famous Players et de la Feature Play Company. La filiale de Viacom révélera officiellement son nouveau logotype dans les salles obscures avec le dernier Mission-Impossible 4 : Protocole Fantôme le 21 décembre 2011.<br /><a name='more'></a><br />Le logo emblématique de la <a href="http://www.paramountpictures.fr/">Paramount</a>, symbole de robustesse de la marque, affiche fièrement depuis 1916 la chaîne de montagnes de Wasatch situées aux USA, qui forme la bordure occidentale des montagnes rocheuses. Le massif s'étend du sud de l'Idaho et du Wyoming jusqu'à l'Utah central sur plus de 200 km. Aujourd'hui, la marque décide de garder tout son univers en y apposant son ancienneté.<br /><br />Le logo, conçu par l'agence Devastudios.Inc, sera utilisé sur toute l'année 2012. A partir de 2013, les chiffres seront supprimés et la marque gardera le nouveau bloc. Le cadrage se desserre. Le soleil apparaît, le ciel s'éclaircit. L'image semble moins obscure, moins "dramatique" que l'ancienne. La typographie n'évolue pas, "Paramount" passe en gris. Ici, le distributeur a choisi de mettre en avant son âge, l'image emblématique renvoie directement à la marque.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/--ASca5MT-YU/Tu8IFltKR9I/AAAAAAAAEi8/DXNWgdJnHrI/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="139" src="http://1.bp.blogspot.com/--ASca5MT-YU/Tu8IFltKR9I/AAAAAAAAEi8/DXNWgdJnHrI/s320/Image+18.png" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-H___il2LMPE/Tu8IJKOVqnI/AAAAAAAAEjU/0Scv33WxgVg/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="140" src="http://4.bp.blogspot.com/-H___il2LMPE/Tu8IJKOVqnI/AAAAAAAAEjU/0Scv33WxgVg/s320/Image+15.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-PdGQgHyKv-E/Tu8IElWjKKI/AAAAAAAAEi0/gNCJiHdX7k0/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="137" src="http://4.bp.blogspot.com/-PdGQgHyKv-E/Tu8IElWjKKI/AAAAAAAAEi0/gNCJiHdX7k0/s320/Image+19.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-U54UCtTTPzw/Tu8IGgeotII/AAAAAAAAEjE/g-xSqUtlmqo/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="136" src="http://3.bp.blogspot.com/-U54UCtTTPzw/Tu8IGgeotII/AAAAAAAAEjE/g-xSqUtlmqo/s320/Image+17.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-TveRAENmtLA/Tu8IIFNXY0I/AAAAAAAAEjM/Na0po2pc-ag/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="136" src="http://2.bp.blogspot.com/-TveRAENmtLA/Tu8IIFNXY0I/AAAAAAAAEjM/Na0po2pc-ag/s320/Image+16.png" width="320" /></a></div><br /><br />Consulter la nouvelle <a href="http://www.devastudios.com/">bande annonce de la Paramount</a>.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-m-KwGgG7oBA/Tu7-gWEwefI/AAAAAAAAEic/my12tcaDdhM/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="486" src="http://3.bp.blogspot.com/-m-KwGgG7oBA/Tu7-gWEwefI/AAAAAAAAEic/my12tcaDdhM/s640/Image+12.png" width="640" /></a></div><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://3.gvt0.com/vi/WU8QbsKeOWM/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/WU8QbsKeOWM&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266"  src="http://www.youtube.com/v/WU8QbsKeOWM&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object><br /><br />Vidéo qui retrace l'historique des logos de la Paramount Pictures.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>228</wp:post_id>
		<wp:post_date><![CDATA[2011-12-19 11:10:00]]></wp:post_date>
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		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1154</wp:comment_id>
			<wp:comment_author><![CDATA[Rémy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.remyrichard.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-19 16:38:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-19 15:38:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour la première fois de son histoire, donc, les étoiles ne brillent plus (sur l'image de fin en tout cas) puisque le contraste s'est inversé. Faut-il y voir un signe ? les "stars" d'aujourd'hui sont elles devenues grises et ternes ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1156</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-20 12:44:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-20 11:44:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui, je suis d'accord c'est moins triste. Les couleurs sont plus douces.£<br />Je serais curieuse de connaître le prix du projet...!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>278019</wp:comment_id>
			<wp:comment_author><![CDATA[Sylvain]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sylvain.diolez@wanadoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[165.225.76.74]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-30 10:53:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-30 09:53:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Juste une correction : la montagne présentée n'a rien à voir avec les montagnes de Wasatch mais c'est l'Artesonraju dans le parc national de Huascarán au Pérou.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>[Rumeurs] Manoeuvres contre HP ?</title>
		<link>http://yannickbourenane.com/preprod/2011/12/16/rumeurs-manoeuvres-contre-hp/</link>
		<pubDate>Fri, 16 Dec 2011 12:32:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/rumeurs-manoeuvres-contre-hp/</guid>
		<description></description>
		<content:encoded><![CDATA[Des rumeurs circulent <a href="http://www.macgeneration.com/news/voir/227042/hp-se-reinvente-avec-un-nouveau-logo">deci</a> <a href="http://www.begeek.fr/hp-soffre-un-nouveau-logo-aux-lignes-epurees-47701">delà </a>sur un éventuel changement de logo pour <a href="http://www8.hp.com/fr/fr/home.html">Hewlett Packard </a>alors même que les sites des protagonistes : l'agence MovingBrands et le constructeur informatique ne proposent aucun élément en rapport avec cet éventuel changement d'identité. Alors que la firme cherche à tourner la page d'une <a href="http://www.latribune.fr/technos-medias/informatique/20111122trib000665907/hp-veut-tourner-la-page-d-une-annee-mouvementee.html">année fracassante,</a> ce buzz contrôlé ou non, n'est pas en faveur de leur image de marque.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>229</wp:post_id>
		<wp:post_date><![CDATA[2011-12-16 13:32:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:comment_id>1153</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-17 18:07:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-17 17:07:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["une année fracassante" ça veut dire l'inverse]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le Dieu du luxe ressuscite une marque désavouée</title>
		<link>http://yannickbourenane.com/preprod/2011/12/14/le-dieu-du-luxe-ressuscite-une-marque-desavouee/</link>
		<pubDate>Wed, 14 Dec 2011 01:13:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-dieu-du-luxe-ressuscite-une-marque-desavouee/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-tMjPlPsm2eE/TufmEruKYkI/AAAAAAAAEg8/Q45rgKpRTVE/s1600/moynat-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-tMjPlPsm2eE/TufmEruKYkI/AAAAAAAAEg8/Q45rgKpRTVE/s1600/moynat-logo.jpg" /></a></div>Juste avant les fêtes de Noël, sans tambours ni trompettes, le géant du luxe Bernard Arnault fait tranquillement renaître une marque disparue, positionnée sur le luxe et le sur-mesure, le malletier <a href="http://moynat.com/">Moynat</a>. Cette marque a de nombreuses qualités notamment celle d'avoir été fondée en 1849 mais aussi celle de créer une nouvelle concurrence à Goyard, Hermès ou bien même Louis Vuitton. <br /><a name='more'></a><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ngIvcUpsFqc/Tufor0rSAMI/AAAAAAAAEhU/gs81Qxcuoys/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-14+a%25CC%2580+00.40.24.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="227" src="http://1.bp.blogspot.com/-ngIvcUpsFqc/Tufor0rSAMI/AAAAAAAAEhU/gs81Qxcuoys/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-14+a%25CC%2580+00.40.24.png" width="400" /></a></div>Cette légitimité historique s'affiche sur la devanture de la boutique de  200m2 ouverte début décembre 2011 rue Saint Honoré à Paris, après 35  ans d'absence pendant lesquels la marque est passée entre les mains  d'actionnaires aussi divers que Scholl, Orocif ou Axa et enfin Bernard  Arnault. <br /><br /><a href="http://2.bp.blogspot.com/-VoBFT7A7Tzc/TufovcI3MfI/AAAAAAAAEhs/yTUfMIh2zbw/s1600/carte_postale_moynat.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://2.bp.blogspot.com/-VoBFT7A7Tzc/TufovcI3MfI/AAAAAAAAEhs/yTUfMIh2zbw/s320/carte_postale_moynat.jpg" width="320" /></a>A l'origine, le<a href="http://moynat.com/"> malletier </a>proposait également des produits d'entrée de  gamme, aujourd'hui les premiers prix des sacs ne descendront guère en  dessous de 1000 euros. La marque avait développé une grande diversité  d'étiquettes de marques, l'identité visuelle finale est un signe des  temps, élégant, en capitales plus incisées qu'une Gotham, proche d'une Oksana, bien équilibré et léger. Le quotidien Libération utilise également cette typographie pour les chapitres de rubrique en pages intérieures.<br /><br />Après recherches, la typo est retravaillée mais la base est une Neutraface. <br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-aLYYigrObdc/TufoiXGlf7I/AAAAAAAAEhE/VWjJqWTVfTw/s1600/6f_1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://1.bp.blogspot.com/-JGv_KTWk3Pc/Tufoj2vrxMI/AAAAAAAAEhM/Y_pdMXCxm4s/s1600/95.6.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-JGv_KTWk3Pc/Tufoj2vrxMI/AAAAAAAAEhM/Y_pdMXCxm4s/s1600/95.6.jpg" /></a></div><br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-aLYYigrObdc/TufoiXGlf7I/AAAAAAAAEhE/VWjJqWTVfTw/s1600/6f_1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-aLYYigrObdc/TufoiXGlf7I/AAAAAAAAEhE/VWjJqWTVfTw/s1600/6f_1.jpg" /></a></div><a href="http://4.bp.blogspot.com/-HMn3dDE03x8/Tufosgj2vlI/AAAAAAAAEhY/dN-XDrHH8x4/s1600/etiquette_moynat_204.6.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-HMn3dDE03x8/Tufosgj2vlI/AAAAAAAAEhY/dN-XDrHH8x4/s1600/etiquette_moynat_204.6.jpg" /></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ZP1pjhOHLgA/TufotIp_Q0I/AAAAAAAAEhc/H9BwFjWwFus/s1600/etiquette_moynat5_retoucher.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-ZP1pjhOHLgA/TufotIp_Q0I/AAAAAAAAEhc/H9BwFjWwFus/s1600/etiquette_moynat5_retoucher.jpg" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-zCOlRhvE8AM/TufoxGxJHMI/AAAAAAAAEh8/VUFEcR9yOWU/s1600/moynat__paris.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-zCOlRhvE8AM/TufoxGxJHMI/AAAAAAAAEh8/VUFEcR9yOWU/s1600/moynat__paris.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-tvQ57o7SxHg/Tufoxiv3ULI/AAAAAAAAEiA/NARbMjfNHQw/s1600/moynat_paris_1909.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-tvQ57o7SxHg/Tufoxiv3ULI/AAAAAAAAEiA/NARbMjfNHQw/s1600/moynat_paris_1909.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Tgo8oPrbkLs/TufoyXZZ60I/AAAAAAAAEiI/5urAOWHenWM/s1600/moynay_1921.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-Tgo8oPrbkLs/TufoyXZZ60I/AAAAAAAAEiI/5urAOWHenWM/s1600/moynay_1921.jpg" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>230</wp:post_id>
		<wp:post_date><![CDATA[2011-12-14 02:13:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1144</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-14 12:53:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-14 11:53:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[trop fort...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1145</wp:comment_id>
			<wp:comment_author><![CDATA[Thierry]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tbonnat.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-14 19:07:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-14 18:07:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,<br />Une identité sobre qui joue sur son seul nom et un caractère linéale géométrique. Ce genre de typo est tendance, retour en 1927 - le Bauhaus. <br />Je suis sensible à ce type de créa.  Bravo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1146</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-14 20:04:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-14 19:04:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Géniale l'animation sur le logo de Logonews !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1147</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-15 01:45:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-15 00:45:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bravo pour le Gif dans votre header ! J'adore ! Une idée vraiment sympa, LOGO NEWS a une vraie identité maintenant]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1148</wp:comment_id>
			<wp:comment_author><![CDATA[Harry]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-15 09:56:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-15 08:56:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est une gotham et pas une oksana...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1150</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-15 20:01:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-15 19:01:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci STTZ et Anonyme pour vos encourageants compliments,<br />Alix]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1151</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-16 01:07:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-16 00:07:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[De nada Alix, j'aime dire quand c'est nul et j'adore dire quand c'est bien et là, c'est ROYAL !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1152</wp:comment_id>
			<wp:comment_author><![CDATA[Thierry]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tbonnat.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-16 15:55:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-16 14:55:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,<br />Message à Harry, le caractère typo nes pas le Gotham des chez Hoefler & Frere-Jones. Un rapide test et voilà. Il m'arrive également de me tromper. je tenais juste à éclairer nos lanternes. <br />http://www.typography.com/testDriver/index.php?productLineID=100008<br />Thierry]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1193</wp:comment_id>
			<wp:comment_author><![CDATA[Jean François Porchez]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.zecraft.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-02 17:27:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-02 16:27:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce choix typographique "mode" va dans le sens contraire de la "légitimité historique" qu'ils semblent revendiquer.<br /><br />Coller a l'archétype du luxe, un sanserif géométrique ne suffit pas à reconstruire une marque qui n'a pas la même histoire que Chanel (sanserif géométrique)…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
	</item>
	<item>
		<title>Les vieux fantômes de LG</title>
		<link>http://yannickbourenane.com/preprod/2011/12/14/les-vieux-fantomes-de-lg/</link>
		<pubDate>Wed, 14 Dec 2011 00:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ZQTUFV4Xc-0/Tuc7Ci4Wu-I/AAAAAAAAEgU/kMbW5fYimc4/s1600/logo-lg-pacman.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-ZQTUFV4Xc-0/Tuc7Ci4Wu-I/AAAAAAAAEgU/kMbW5fYimc4/s400/logo-lg-pacman.jpg" width="335" /></a></div>Le designer du logo LG a-t-il été inspiré par Pacman ?<br /><a href="http://www.fabuzz.net/le-logo-lg-ressemble-a-pacman/4380/22">Source</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>231</wp:post_id>
		<wp:post_date><![CDATA[2011-12-14 01:46:00]]></wp:post_date>
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		<title>Bye bye la Française des Jeux, place à la FDJ ?</title>
		<link>http://yannickbourenane.com/preprod/2011/12/13/bye-bye-la-francaise-des-jeux-place-a-la-fdj/</link>
		<pubDate>Tue, 13 Dec 2011 00:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/bye-bye-la-francaise-des-jeux-place-a-la-fdj/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://1.bp.blogspot.com/-OZ6LrBxqYu8/TuaNxM2EQvI/AAAAAAAAEf8/dc_VxIhurLg/s1600/FDJ_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-OZ6LrBxqYu8/TuaNxM2EQvI/AAAAAAAAEf8/dc_VxIhurLg/s1600/FDJ_logo.jpg" /></a></div>Sans nostalgie apparente, la marque institutionnelle la <i>Française des Jeux</i> semble tirer un trait définitif sur son nom historique pour être baptisé à son tour <a href="http://www.groupefdj.com/"><i>FDJ</i>, le Groupe</a>, comme c'est le cas, depuis deux ans, de sa <a href="https://www.fdj.fr/">marque commerciale</a>. Exit l’appellation d'origine <i>Française</i> ? Exit le terme hasardeux <i>Jeux ? </i>Le  nouveau sigle, sibyllin et efficace comme celui du PMU, serait mieux adapté aux  nouveaux médias, prêt pour partir à l'assaut de nouvelles frontières.<br /><a name='more'></a><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-1AiVhwx2Omo/TuaOiZCDfpI/AAAAAAAAEgE/LEik_7-JhMc/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-12+a%25CC%2580+22.02.29.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="173" src="http://4.bp.blogspot.com/-1AiVhwx2Omo/TuaOiZCDfpI/AAAAAAAAEgE/LEik_7-JhMc/s200/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-12+a%25CC%2580+22.02.29.png" width="200" /></a></div><br /><a href="http://3.bp.blogspot.com/-AC_Twr0r95w/TuaOi0uG1vI/AAAAAAAAEgI/TMVmNpoeNJo/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-13+a%25CC%2580+00.15.54.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="99" src="http://3.bp.blogspot.com/-AC_Twr0r95w/TuaOi0uG1vI/AAAAAAAAEgI/TMVmNpoeNJo/s200/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-13+a%25CC%2580+00.15.54.png" width="200" /></a>Dans tous les cas, c'est ce que semble montrer le site web de l'organisateur de jeux. L'ancien logo disparaît peu à peu, comme le montre l'illustration ci-contre, tandis que l'adresse du site se nomme déjà <a href="http://www.groupefdj.com/">www.groupefdj.com</a>. Forte du succès rencontré par la <a href="http://www.groupefdj.com/fr/groupe/activite/marques/">marque <i>FDJ</i></a>, l'institution du divertissement a probablement franchi ce pas en toute sérénité. Inéluctable évolution, le groupe reprendrait donc le logotype du sigle, créé par Dragon rouge en 2009.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>232</wp:post_id>
		<wp:post_date><![CDATA[2011-12-13 01:29:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1139</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-13 10:42:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-13 09:42:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je pleurerai davantage sur la version de logo institutionnel qui précède celle affichée.<br />Finalement, il vaut mieux contracter FDJ, cela évite de voir la typo en entier et sa cédille volante]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>1142</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-13 21:16:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-13 20:16:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[hi pas vraiment une actualité... ça fait plusieurs mois qu'il en est ainsi, depuis la nouvelle formule du Loto en fait ! ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>1143</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-13 22:31:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-13 21:31:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Certes c'était une suite naturelle et logique mais la marque institutionnelle existait encore depuis 2 ans, alors que la marque commerciale se dénommait FDJ. Cette fois, la Française des Jeux abandonne intégralement son nom.]]></wp:comment_content>
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		<title>Le logo de la DCC se banalise</title>
		<link>http://yannickbourenane.com/preprod/2011/12/12/le-logo-de-la-dcc-se-banalise/</link>
		<pubDate>Mon, 12 Dec 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-la-dcc-se-banalise/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-vGs5j3xqpj8/Tt5K-Og5XwI/AAAAAAAAEfY/FBjK2UKs-ow/s1600/DCC_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-vGs5j3xqpj8/Tt5K-Og5XwI/AAAAAAAAEfY/FBjK2UKs-ow/s640/DCC_logo.jpg" width="640" /></a></div><br />La  <a href="http://ladcc.org/" target="_self">Délégation catholique pour la coopération</a>  fondée en 1967 (DCC) est un réseau de volontaires internationaux de l’Église de France. Le changement d'identité est radical, la délégation passe des codes d'un institut géopolitique à ceux d'une mission humanitaire, il s'accompagne d'une nouvelle signature.<br /><a name='more'></a><i>"Plus de 500 volontaires dans une soixantaine de pays agissent dans un but humanitaire tout en mettant l’Église et l'Homme en avant tout en respectant le message de l’Évangile."  </i><br /><br />Depuis le 6 décembre 2011, cette organisation française affiche un nouveau logotype ainsi qu'un site web complétement revisité. La devise "Nos mondes à partager" est ajoutée en assortiment du nouveau symbole composé de trois personnages reliés. La marque quitte ses codes colorimétriques, désormais la place est au cyan. Les initiales sont gardées, désormais elles apparaissent en base de casse. "La" est ajouté afin d'assoir le poids de la marque.  La dimension mondiale se transcrit désormais dans un globe simplifié. L'ancien logo se démarquait des logos religieux ou humanitaires et c'était tant mieux. Désormais il colle parfaitement à l'univers graphique de son secteur avec du bleu, un globe et de l'humain.Voila une démarche qui banalise l'image de l'association qui n'a pas su trouver un juste milieu.<br /><i><br /></i><i>« C’est bien dans cette rencontre entre partenaire et  volontaire que réside l’une des richesses les plus importantes du  volontariat DCC, commente le communiqué de l’ONG. Forte de la mission de  bâtir des ponts entre les hommes, la DCC invite partenaires et  volontaires à partager leurs propres mondes, à mieux se connaître pour  se reconnaître frères. »</i><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-5Ms_-MmcsqI/Tt5O42Nc5eI/AAAAAAAAEfg/EFl6cb0ttJY/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="404" src="http://3.bp.blogspot.com/-5Ms_-MmcsqI/Tt5O42Nc5eI/AAAAAAAAEfg/EFl6cb0ttJY/s640/Image+9.png" width="640" /></a></div><br /><br />Connaître l'<a href="http://logo-bedandy.blogspot.com/search/label/association">actu logos des associations</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>233</wp:post_id>
		<wp:post_date><![CDATA[2011-12-12 01:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-12-12 00:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510273485;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:96;}i:1;a:1:{s:2:"id";i:262;}i:2;a:1:{s:2:"id";i:4188;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1140</wp:comment_id>
			<wp:comment_author><![CDATA[Thierry]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tbonnat.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-13 19:30:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-13 18:30:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,<br />Cette nouvelle identité en forme de bloc marque me semble bien bavarde, c'est sans doute due à la composition. <br />Comme l'auteur de l'article, je trouve le côté "humanitaire" et religieux ennuyeux, je partage son analyse. <br />Mais, au-delà de cette avis, je vais donner mon avis sur la composition.<br /><br />1- une idée d'icône intéressante - quoique déjà vue - sa mise appoint si elle a eu lieu, c'est du vite fait : 3 profils identiques - dommage de limité le dessin à une simple rotation à 120° sous illustrator, quels détails et aspérités aurait ajouté de l'humanité  à cette icône ( quid en grand format ex. sur une bâche ! ); le détail du nez et des mains en forme de pince oups ! Les impératif de temps  ? <br />2 - Côté composition typographique, c'est du graphistolage® :  <br />- l'article (Cocon regular bdc.) en équilibre sur la panse du "d"<br />- les initiales "dcc" encore en bas de casse mais en linéale cette fois. <br />Je ne connais pas cette typo, elle me paraît retaillée :  l'ascendante du "d" est courte, le "c" est bizarre aussi (je suis preneur si quelqu'un connaît le nom de ce caractère). <br />- la signature en Cocon ital.  fait glisser ce montage, c'est en partie dû au choix du "d" minuscule du nom de la marque.<br />Enfin, la définition "Délégation Catholique pour la Coopération" apporte un autre enrichissement typo ! <br /><br />Les graphic-designer  talentueux connaissant la typo ne manque, consultons-les…<br />Thierry]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1173</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-22 03:52:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-22 02:52:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je partage le constat de Thierry. Je trouve personnellement que le logo marche très bien pour une association. Il est pas révolutionnaire, mais ce n'est pas non plus un besoin primordial dans le cadre des associations.<br /><br />Par contre au niveau de la composition... Le fond bleu n'était pas nécessaire; Si le logo marchait mieux dessus, autant en faire un globe et laisser le texte en dehors. Et en parlant du texte, tout l'aspect typographique est hideux... Je ne m'étendrai pas plus là dessus vu que tout a été dis dans le commentaire précédent.]]></wp:comment_content>
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	<item>
		<title>A vous de trouver les références cachées. Que la force soit avec vous!</title>
		<link>http://yannickbourenane.com/preprod/2011/12/11/a-vous-de-trouver-les-references-cachees-que-la-force-soit-avec-vous/</link>
		<pubDate>Sun, 11 Dec 2011 22:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-ucVn4fJ6QYQ/TtyrU1JJCUI/AAAAAAAAEbY/FEBlLAm-TyI/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="195" src="http://4.bp.blogspot.com/-ucVn4fJ6QYQ/TtyrU1JJCUI/AAAAAAAAEbY/FEBlLAm-TyI/s320/Image+11.png" width="320" /></a></div>"Star Wars Identités" est la nouvelle exposition de X3 Productions. Elle se considère comme <i>"une véritable expérience interactive</i>". Cette exposition itinérante commencera le 19 avril 2012 au Centre des sciences de Montréal. Dans l'affiche officielle de l’exposition se cachent de multiples références à la saga, saurez-vous les retrouver ?<br /><a name='more'></a>Après Indiana Jones c'est au tour de la saga de Gorges Lucas d'être décryptée. Ici le spectateur est placé au centre de l'exposition, autour de lui 200 objets inédits qui retracent les épisodes. L'agence bleublancrouge a réalisé l'identité visuelle de l'événement. Inspiré du fameux test de Rorscharch, un psychodiagnostic qui consiste à analyser l’interprétation personnelle de taches de couleurs.<br /><br /><a href="http://2.bp.blogspot.com/-n5z8aZYI8Kc/Ttyn-yWWHVI/AAAAAAAAEbE/Dp3uxGfPg8g/s1600/Image+10.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-n5z8aZYI8Kc/Ttyn-yWWHVI/AAAAAAAAEbE/Dp3uxGfPg8g/s400/Image+10.png" width="263" /></a><br /><br /><i>« Peu de marques dans le monde suscitent autant les passions et l'intérêt que <i>Star Wars.</i>  Traiter cette marque iconique de façon nouvelle et dans une  confidentialité totale a représenté un défi stimulant et le fruit d'un  travail d'équipe minutieux »</i>, explique Gaëtan Namouric, chef de la  création.<br /><br /><br /><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://0.gvt0.com/vi/ci_fN3owuyA/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/ci_fN3owuyA&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266"  src="http://www.youtube.com/v/ci_fN3owuyA&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>234</wp:post_id>
		<wp:post_date><![CDATA[2011-12-11 23:21:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-12-11 22:21:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[a-vous-de-trouver-les-references-cachees-que-la-force-soit-avec-vous]]></wp:post_name>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Wavesoft change de signature</title>
		<link>http://yannickbourenane.com/preprod/2011/12/09/wavesoft-change-de-signature/</link>
		<pubDate>Fri, 09 Dec 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/wavesoft-change-de-signature/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-9bhzym0OulA/TtyTiUN1ULI/AAAAAAAAEZ0/Vsq-obclc9I/s1600/WaveSoft_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-9bhzym0OulA/TtyTiUN1ULI/AAAAAAAAEZ0/Vsq-obclc9I/s640/WaveSoft_logo.jpg" width="640" /></a></div><br /><br /><a href="http://www.wavesoft.fr/">Wavesoft</a>, éditeur français de progiciels de gestion à destination des TPE et PME-PMI des secteurs du négoce, des services et de la petite industrie modifie son image et introduit une nouvelle signature à son logotype.<br /><a name='more'></a><br />Le terme progiciel provient de la contraction de produit et de logiciel. Il s'agit d'un logiciel applicatif, libre ou propriétaire standardisé et générique prévu pour répondre à des besoins ordinaires. Ce terme s'oppose à logiciels sur mesure développés en interne par une entreprise et conçus pour répondre à des besoins spécifiques. <br />L'objectif était de faire évoluer sa communication. "Surfer sur votre gestion" devient "Solutions ouvertes pour esprit ouverts". Son site web a été revu afin de lui apporter plus de lisibilité. Une fonction RSS a été ajouté afin d'informer les partenaires des mises à jour disponibles.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-kqMQfXEj1eQ/TtyVAvAJyMI/AAAAAAAAEZ8/WcUPCNyTL8s/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="546" src="http://4.bp.blogspot.com/-kqMQfXEj1eQ/TtyVAvAJyMI/AAAAAAAAEZ8/WcUPCNyTL8s/s640/Image+14.png" width="640" /></a></div><br />Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/nouvelles%20technos">logos des nouvelles technologies</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>235</wp:post_id>
		<wp:post_date><![CDATA[2011-12-09 01:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-12-09 00:05:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[wavesoft-change-de-signature]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>La Normandie accueille les Jeux Equestres de 2014</title>
		<link>http://yannickbourenane.com/preprod/2011/12/08/la-normandie-accueille-les-jeux-equestres-de-2014/</link>
		<pubDate>Thu, 08 Dec 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-HxAkCCvHZ8s/Ttyg4dHrJLI/AAAAAAAAEa8/j4fAj1N9ONc/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-HxAkCCvHZ8s/Ttyg4dHrJLI/AAAAAAAAEa8/j4fAj1N9ONc/s320/Image+9.png" width="317" /></a></div><br />Le 25 novembre 2011 marquait le j-1000 du lancement des <a href="http://www.jemfeialltech2014-normandie.fr/fr/news/actualites.php">Jeux Équestres Mondiaux Alltech FEI de 2014</a> qui se tiendront en Normandie, plus précisément en basse Normandie. A cette occasion le logotype de l'événement a été dévoilé. Le ministère des sports, David Douillet, avait fait le déplacement.<br /><a name='more'></a>C'est un très gros événement qui se prépare dans la région, une fête populaire qui rassemblera des millions de passionnés. Alltech partenaire officiel, et principal acteur financier accompagnera les jeux.<br />L'identité visuelle se compose d'une tête de cheval dans laquelle se cache un visage humain. <i>"Marque de relation intemporelle de respect et de complicité, établie bien au-delà du sport." </i>Le vert est très présent sur l'identité, et des représentations de feuillages sont aperçues en arrière plan. Le nom de marque est découpé. Normandie est placé au vert vers le haut du bloc marque.<br />L'agence Magic Garden présente une identité visuelle trop chargée et trop fragile. Les noms des partenaires "Alltech" et "FEI" prennent, eux, une place démesurée.<br /><br /><div style="clear: both; text-align: center;"><a href="http://www.drakkaronline.com/IMG/jpg/JEM-2014-1000.jpg" style="margin-left: 1em; margin-right: 1em;"><img alt="JPG - 52.5 ko" border="0" class="" height="294" src="http://www.drakkaronline.com/IMG/jpg/JEM-2014-1000.jpg" style="height: 294px; width: 430px;" width="430" /></a></div><br /><div style="margin-top: 5px;"><div style="clear: both; text-align: center;"></div><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/sport">actu logos sport </a><br /><dl></dl></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>236</wp:post_id>
		<wp:post_date><![CDATA[2011-12-08 01:05:00]]></wp:post_date>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[/2011/12/la-normandie-accueille-les-jeux.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1507965022;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14790;}i:1;a:1:{s:2:"id";i:9480;}i:2;a:1:{s:2:"id";i:11090;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1132</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-08 02:04:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-08 01:04:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Magnifique logo. Le logo FEI me laisse aussi bouche bée]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1135</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-08 17:08:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-08 16:08:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve le dessin et l'encastrement de l'humain dans l'animal très intéressants, dommage qu(ils aient eu besoin d'ajouter des motifs floraux, de la couleur, des typos etc....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1136</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-12 01:30:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-12 00:30:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[très jolie e très impressionnant]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1137</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-12 02:03:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-12 01:03:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Est-ce que le ministre à vu qu'il y a une tête de cheval ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1138</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-13 10:38:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-13 09:38:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[:) :)<br />le verre à moitié vide ou à moitié plein]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1141</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-13 20:17:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-13 19:17:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très jolie logo ; très dynamique. Le vert connote bien la Normandie mais j'ai un doute sur les fleurs exotiques du motif floral. Dommage que l'ensemble soit compliqué par les logos.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Autolib&#039;, un logo rond et bleu comme une orange</title>
		<link>http://yannickbourenane.com/preprod/2011/12/07/autolib-un-logo-rond-et-bleu-comme-une-orange/</link>
		<pubDate>Wed, 07 Dec 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/autolib-un-logo-rond-et-bleu-comme-une-orange/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-O6_4N3yWog4/Tt89M57GCJI/AAAAAAAAEfo/pcwR1HSbsQQ/s1600/800px-Autolib_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="190" src="http://3.bp.blogspot.com/-O6_4N3yWog4/Tt89M57GCJI/AAAAAAAAEfo/pcwR1HSbsQQ/s400/800px-Autolib_logo.png" width="400" /></a></div>Ça y est le <a href="http://www.20minutes.fr/article/837808/premier-accident-impliquant-autolib">1er accident</a> avec la voiture silencieuse Autolib a eu lieu dans le 12ème. Autolib' est l'équivalent de Velib pour les automobiles, une initiative de la ville de Paris pour améliorer la circulation, gérée par le groupe industriel <a href="http://www.bollore.com/">Bolloré</a> lancé officiellement le 5 décembre 2011, en voici le l'identité visuelle, toute ronde et bleue ! <br /><a name='more'></a>Le groupe <a href="http://www.bollore.com/">Bolloré</a> existe depuis 1822, fait aujourd'hui parti des 500 plus grandes compagnies mondiales et touche beaucoup de domaines d'activités. Son dernier investissement ? <a href="http://www.autolib.eu/">Autolib'</a>. 250 voitures électriques réparties dans 250 stations de la région parisienne. Une manière pour la ville de sensibiliser d'avantage ses riverains à l'écologie mais aussi et surtout de permettre aux parisiens d'avoir une voiture sans les inconvénients d'une voiture à Paris. C'est à dire, pas de garage, pas de parking et le confort d'une voiture. Les chiffres communiqués il y a un an lorsqu'on apprenait que <a href="http://www.bollore.com/">Bolloré</a> remportait le marché <a href="http://www.autolib.eu/">Autolib’</a>, étaient de: <i>"110 millions d’euros,  dont 60 millions à la charge de Bolloré, les 50 millions restants étant  financés par les collectivités locales pour équiper les communes en  stations de libre-service."</i><a href="http://1.bp.blogspot.com/-_zQkmwsdbgI/Tt4jDR7vciI/AAAAAAAAEeo/0I7dBbbUiy0/s1600/velib.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="93" src="http://1.bp.blogspot.com/-_zQkmwsdbgI/Tt4jDR7vciI/AAAAAAAAEeo/0I7dBbbUiy0/s200/velib.jpg" width="200" /></a> Fin 2012, 3000 voitures seront mises en circulation.<br /><br /><i> </i>L'identité cyan créée par l'agence BETC Design représente une voiture formée du nom de marque et "<i>aspire à la sérénité d'un environnement paisible</i>". Le guillemet et la contraction du mot "liberté" du <a href="http://www.velib.paris.fr/">Velib'</a> sont réutilisés dans la concept de l'<a href="http://www.autolib.eu/">autolib'</a>. Le haut d'un nuage peut également être aperçue dans le logo. La typographie est quant à elle très arrondie. L'ensemble comprend la signature suivante : "une belle idée qui va changer la ville.<i>"Ainsi l'agence s'est attachée à réaliser une identité visuelle qui porte l'image dynamique, rassurante et de proximité que souhaite véhiculer Autolib'"</i> confie le PDG de BETC Design.<br /><br />Autolib' pour l'instant provoque quelques critiques. Laissons à ce projet le temps de s'installer. Sachez qu'à l'heure actuelle le programme compte déjà plus de 600 abonnés, selon le groupe <a href="http://www.bollore.com/">Bolloré</a>. Bertrand Delanoë, expliquait hier confiant<i> : « Nous allons  autocorriger notre bébé pour qu'il soit parfait dans six mois ».</i><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-4r8meQAQ_54/Tt4kLctJVOI/AAAAAAAAEew/6HJbTkf30qI/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="283" src="http://1.bp.blogspot.com/-4r8meQAQ_54/Tt4kLctJVOI/AAAAAAAAEew/6HJbTkf30qI/s640/Image+2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-AjsShKZ9LRw/Tt4kMLosgPI/AAAAAAAAEe4/dzov18Eerto/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://1.bp.blogspot.com/-AjsShKZ9LRw/Tt4kMLosgPI/AAAAAAAAEe4/dzov18Eerto/s640/Image+3.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-BDNjEuU1eqQ/Tt4kN6AbFsI/AAAAAAAAEfA/ktOY9eixENM/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="464" src="http://4.bp.blogspot.com/-BDNjEuU1eqQ/Tt4kN6AbFsI/AAAAAAAAEfA/ktOY9eixENM/s640/Image+4.png" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-uH2rT3uVC3s/Tt4ljWpdRZI/AAAAAAAAEfI/ydkzkVXvQtY/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="466" src="http://3.bp.blogspot.com/-uH2rT3uVC3s/Tt4ljWpdRZI/AAAAAAAAEfI/ydkzkVXvQtY/s640/Image+5.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-WxvAzrnTZPI/Tt5EvHyVyOI/AAAAAAAAEfQ/e_0HVJzU8PQ/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-WxvAzrnTZPI/Tt5EvHyVyOI/AAAAAAAAEfQ/e_0HVJzU8PQ/s640/Image+6.png" width="640" /></a></div><i><br /></i><br /><br /> Consulter l'actualité des <a href="http://logo-bedandy.blogspot.com/search/label/transport">logos dans le transport</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>238</wp:post_id>
		<wp:post_date><![CDATA[2011-12-07 01:05:00]]></wp:post_date>
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		<wp:post_name><![CDATA[autolib-un-logo-rond-et-bleu-comme-une-orange]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1127</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-12-07 11:59:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-07 10:59:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Autolib: 1 - piéton: 0. Balle au centre.<br />Logo : on a vu pire - par contre, le discours ronflant de l'agence, on s'en serait passé.<br />Petit message à logo news : vous n'étiez pas obligé de mettre le logo aussi gros !:-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>1128</wp:comment_id>
			<wp:comment_author><![CDATA[Brendo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2011-12-07 12:14:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-07 11:14:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Univers auto-inspiré de la première auto-Twingo par des créas auto-proclamés...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1134</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2011-12-08 02:08:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-08 01:08:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Logo très sympathique ! J'aime les picto associés sur les place de parking ( véhicule fait en fil électrique avec une prise au bout )]]></wp:comment_content>
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		<title>São Paulo, son logo très coloré !</title>
		<link>http://yannickbourenane.com/preprod/2011/12/06/sao-paulo-son-logo-tres-colore/</link>
		<pubDate>Tue, 06 Dec 2011 00:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-tfuPGU1QjIo/TtyZHXioAUI/AAAAAAAAEaE/ZvhDo5CZqKs/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="273" src="http://3.bp.blogspot.com/-tfuPGU1QjIo/TtyZHXioAUI/AAAAAAAAEaE/ZvhDo5CZqKs/s320/Image+1.png" width="320" /></a></div><br /><span lang="fr"><span title="This month the São Paulo Turismo agency introduced a new identity designed by Romulo Castillho to help propel the city forward with a unified message as it enters a busy decade with the World Cup and Summer Olympic Games.">Avec 10 millions d'habitants, </span></span><span lang="fr"><span title="This month the São Paulo Turismo agency introduced a new identity designed by Romulo Castillho to help propel the city forward with a unified message as it enters a busy decade with the World Cup and Summer Olympic Games.">19 millions dans sa banlieue proche et 10 millions de touristes par an</span></span><span lang="fr"><span title="This month the São Paulo Turismo agency introduced a new identity designed by Romulo Castillho to help propel the city forward with a unified message as it enters a busy decade with the World Cup and Summer Olympic Games.">, São Paulo n'est pas seulement la plus grande ville du Brésil mais aussi son poumon économique. Et pour faire la nique à Rio de Janeiro, la ville la plus touristique du Brésil, la municipalité a choisi d'assoir son statut de ville touristique avec un nouveau logo.</span></span><br /><a name='more'></a>Le logo, conçu pour l'avenir, est supposé <i>représenter la diversité et la variété des peuples et donc des cultures</i>. <span lang="fr"><span title="This month the São Paulo Turismo agency introduced a new identity designed by Romulo Castillho to help propel the city forward with a unified message as it enters a busy decade with the World Cup and Summer Olympic Games.">São Paulo propose une typographie belle et dodue de type gotham, . Le symbole placé derrière le nom de marque est une sorte d'explosion de formes convergent vers le centre. </span></span>L'agence créatrice, Turismo, et le designer <a href="http://romulocastilho.com/case/sao-paulo/">Romulo Castillho</a> ont proposé une identité "festive" pour le caractère chaud et convivial de la ville, comme dans la plupart des logos de tourisme.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-4UTCWRvGCVY/TtybBSeREGI/AAAAAAAAEaM/UcNvxTwbyHQ/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://3.bp.blogspot.com/-4UTCWRvGCVY/TtybBSeREGI/AAAAAAAAEaM/UcNvxTwbyHQ/s640/Image+2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-CPl6kf2-xe4/TtybCjgI4-I/AAAAAAAAEaU/_C9OkNXjPvY/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="364" src="http://1.bp.blogspot.com/-CPl6kf2-xe4/TtybCjgI4-I/AAAAAAAAEaU/_C9OkNXjPvY/s640/Image+3.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-WQYbURgvfkE/TtybDobJYJI/AAAAAAAAEac/KJj5RNxNSCw/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="454" src="http://3.bp.blogspot.com/-WQYbURgvfkE/TtybDobJYJI/AAAAAAAAEac/KJj5RNxNSCw/s640/Image+4.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-3NeL65iMMDI/TtybFX4Bu8I/AAAAAAAAEak/nrUa4Gurlt8/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="594" src="http://3.bp.blogspot.com/-3NeL65iMMDI/TtybFX4Bu8I/AAAAAAAAEak/nrUa4Gurlt8/s640/Image+5.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-WZjC_FHndxM/TtybG_jXk4I/AAAAAAAAEas/N3E-zhZ5M7c/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="456" src="http://2.bp.blogspot.com/-WZjC_FHndxM/TtybG_jXk4I/AAAAAAAAEas/N3E-zhZ5M7c/s640/Image+6.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Lf0NeUfkcIY/TtybI1wUknI/AAAAAAAAEa0/Jo-GvgCrDoY/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="456" src="http://3.bp.blogspot.com/-Lf0NeUfkcIY/TtybI1wUknI/AAAAAAAAEa0/Jo-GvgCrDoY/s640/Image+7.png" width="640" /> </a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-t7gX_knk25s/Tt0IXma0rmI/AAAAAAAAEcg/ceUWBdg1Nck/s1600/R05_Marca_SP_031.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="272" src="http://4.bp.blogspot.com/-t7gX_knk25s/Tt0IXma0rmI/AAAAAAAAEcg/ceUWBdg1Nck/s640/R05_Marca_SP_031.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-x4YSr6jIzAE/Tt0IYjVLVuI/AAAAAAAAEco/prS1hruHKm4/s1600/R05_Marca_SP_041.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="307" src="http://4.bp.blogspot.com/-x4YSr6jIzAE/Tt0IYjVLVuI/AAAAAAAAEco/prS1hruHKm4/s640/R05_Marca_SP_041.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-u5GVDlf2938/Tt0IZsGooGI/AAAAAAAAEcw/RZzMzL78SPY/s1600/R05_Marca_SP_061.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="418" src="http://3.bp.blogspot.com/-u5GVDlf2938/Tt0IZsGooGI/AAAAAAAAEcw/RZzMzL78SPY/s640/R05_Marca_SP_061.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-5CY0LwFoV4k/Tt0KGysHAdI/AAAAAAAAEdA/m9aCOdmcckg/s1600/marca-spturis-10.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="452" src="http://3.bp.blogspot.com/-5CY0LwFoV4k/Tt0KGysHAdI/AAAAAAAAEdA/m9aCOdmcckg/s640/marca-spturis-10.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-GITTmGNWKYw/Tt0IaqM-ZgI/AAAAAAAAEc4/Qm8hicLDmnQ/s1600/R05_Marca_SP_071.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="592" src="http://2.bp.blogspot.com/-GITTmGNWKYw/Tt0IaqM-ZgI/AAAAAAAAEc4/Qm8hicLDmnQ/s640/R05_Marca_SP_071.jpg" width="640" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">Certains associent ce logo à la mouvance du logo <a href="http://logopond.com/gallery/detail/41412">metroplex</a> ou du <a href="http://mavieinthebubble.files.wordpress.com/2011/11/logo_tel-aviv-jaffa_logo.jpg">logo de Tel Aviv</a></div>Consulter la carte des<a href="http://logo-bedandy.blogspot.com/2010/08/carte-des-logos-de-tourisme.html"> logos du monde de Be Dandy</a><br /><span lang="fr"><span style="background-color: #ebeff9;" title="São Paulo is the largest city in Brazil and one of the most populated cities in the world with 10 million people in the city proper, being close to 19 million counting the surrounding metropolitan area, and it receives an additional 10 million visitors a year."></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>239</wp:post_id>
		<wp:post_date><![CDATA[2011-12-06 01:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-12-06 00:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>1122</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-06 12:27:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-06 11:27:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup ce logo, la typo est bien dessinée, c'est harmonieux et gourmand, l'univers se décline très bien]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1123</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-06 13:52:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-06 12:52:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien le Logonews!!!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1124</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-06 17:06:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-06 16:06:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Enfin un logo qui n'a pas la crise, joyeux, gai, coloré, désinhibé !<br />Faussement simple... très belle créa]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1126</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-07 01:06:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-07 00:06:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Excellent ! Faudrait que certaines régions ou départements français présentés sur ce blog fassent appel à des agences brésiliennes ! Ça doit moins se masturber l'esprit là-bas et c'est du très bon job !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1133</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-08 02:06:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-08 01:06:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Logo anti-crise, on aura tout entendu ! Bref, logo qui fait sourire et surtout qui donne envie !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>L&#039;académie royale devient un conservatoire royal</title>
		<link>http://yannickbourenane.com/preprod/2011/12/05/lacademie-royale-devient-un-conservatoire-royal/</link>
		<pubDate>Mon, 05 Dec 2011 09:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lacademie-royale-devient-un-conservatoire-royal/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-6W9ol_CJTyU/Tt4XBg6uPNI/AAAAAAAAEdo/XwcjjJkbuFw/s1600/rsmd_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-6W9ol_CJTyU/Tt4XBg6uPNI/AAAAAAAAEdo/XwcjjJkbuFw/s640/rsmd_logo.jpg" width="640" /></a></div><br />Le <a href="http://www.rcs.ac.uk/">Royal Scottish Academy of Music and Drama</a>  change de nom et devient le Royal Conservatoire of Scotland. Actif en  Écosse depuis 1968, le conservatoire enseigne à plus de 800 étudiants  l'art de la musique, de la musique écossaise, de la danse, ou encore du  théâtre. <br /><a name='more'></a>La démarche créative était de trouver un lien, un fil  conducteur pouvant relier toutes les disciplines enseignées au sein du  conservatoire. Le choix s'est donc axé sur ce symbole composé de bandes  noires. Il représente un séquenceur multi-pistes inspiré des logiciels  tels que Logic ou encore Final Cut qui sont utiles dans chaque disciplines.<br />L'agence créatrice Stand a introduit les lettres "R", "C" et "S" cachées  dans les bandes noires du symbole. Ces dernières seraient <i>volontairement discrètes</i>, tellement qu'il est difficile de les trouver sans l'explication suivante.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-dBtRTYmV0J0/Tt4XI8NEFKI/AAAAAAAAEdw/ZHOMMXmsfYw/s1600/bedandy1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="238" src="http://3.bp.blogspot.com/-dBtRTYmV0J0/Tt4XI8NEFKI/AAAAAAAAEdw/ZHOMMXmsfYw/s640/bedandy1.png" width="640" /></a></div>L'ancien logotype chargé en mélange typographique ne disposait pas  d'emblème, c'est chose faite. La nouvelle identité se dôte d'une  typographie à empattements, "of" reste en italique. L'ensemble est toujours en  noir et blanc.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-E5pe0Ewlhs4/Tt4XKd41wCI/AAAAAAAAEd4/2KeenoRsL8s/s1600/bedandy2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="384" src="http://2.bp.blogspot.com/-E5pe0Ewlhs4/Tt4XKd41wCI/AAAAAAAAEd4/2KeenoRsL8s/s640/bedandy2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-P7q47FNEpcU/Tt4XL1LA2BI/AAAAAAAAEeA/Pf3lkmX6LJ8/s1600/bedandy3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="450" src="http://1.bp.blogspot.com/-P7q47FNEpcU/Tt4XL1LA2BI/AAAAAAAAEeA/Pf3lkmX6LJ8/s640/bedandy3.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-BhWBB3N1Auc/Tt4XNPrtKuI/AAAAAAAAEeI/QQmvgBPC42c/s1600/bedandy4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="482" src="http://1.bp.blogspot.com/-BhWBB3N1Auc/Tt4XNPrtKuI/AAAAAAAAEeI/QQmvgBPC42c/s640/bedandy4.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Ee_TbM3AydA/Tt4XOYPCrqI/AAAAAAAAEeQ/jprfuJr8Yqw/s1600/bedandy5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="482" src="http://4.bp.blogspot.com/-Ee_TbM3AydA/Tt4XOYPCrqI/AAAAAAAAEeQ/jprfuJr8Yqw/s640/bedandy5.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-_HgAPqskYrg/Tt4XPq1IPUI/AAAAAAAAEeY/kT0pqyJ057U/s1600/bedandy6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="482" src="http://2.bp.blogspot.com/-_HgAPqskYrg/Tt4XPq1IPUI/AAAAAAAAEeY/kT0pqyJ057U/s640/bedandy6.png" width="640" /></a></div><br /><br /><br /><br />Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/culture">logos culture</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>240</wp:post_id>
		<wp:post_date><![CDATA[2011-12-05 10:51:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-12-05 09:51:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510706207;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:24;}i:1;a:1:{s:2:"id";i:1923;}i:2;a:1:{s:2:"id";i:14574;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1120</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-05 13:05:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-05 12:05:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[très chic, très beau, rien à dire,]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1121</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-05 14:18:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-05 13:18:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Magnifique !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1125</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-07 00:59:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-06 23:59:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Top !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1129</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-07 23:57:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-07 22:57:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouais, joli, sauf que je lis PCS, pour moi il manque un bout...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1131</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-08 02:02:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-08 01:02:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Assez d'accord avec la lecture de PCS malgré tout le reste est parfait !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Ajustements sur la nouvelle identité de Transat</title>
		<link>http://yannickbourenane.com/preprod/2011/11/30/ajustements-sur-la-nouvelle-identite-de-transat/</link>
		<pubDate>Wed, 30 Nov 2011 00:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/ajustements-sur-la-nouvelle-identite-de-transat/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-zwLvRr2pq5c/TtVTH-VHVII/AAAAAAAAEXk/8XxRwktPVSA/s1600/f73280b4c95654e14c6988f62aa5920d.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="195" src="http://1.bp.blogspot.com/-zwLvRr2pq5c/TtVTH-VHVII/AAAAAAAAEXk/8XxRwktPVSA/s320/f73280b4c95654e14c6988f62aa5920d.png" width="320" /></a></div>Il y a 6 mois, le plus grand voyagiste intégré <a href="http://www.transat.com/fr/">Transat</a>, modifiait son<a href="http://logo-bedandy.blogspot.com/2011/05/air-transat-se-dynamise.html"> identité visuelle </a>ainsi que celle de ses enseignes dont Air Transat, pour renforcer leur appartenance au groupe. Le canadien revient sur cette nouvelle identité visuelle, conçue par une agence de publicit. La nouvelle identité conçue autour du concept de l'accueil avait inscrit le mot <i>Bienvenue </i>en toutes les langues sur le fuselage arrière de l'avion. Hélas, la dérive s'effaçait dans le ciel. Debbie Cabana, la porte-parole de Transat précise «ce n'est pas une changement  de stratégie mais de légers ajustements afin de rendre notre nouvelle  identité plus visible».  <br /><br /><a name='more'></a><strong></strong>Les deux Airbus <em>A310</em> et <em>A330</em> qui arboraient les couleurs élaborées par<a href="http://www.lesaffaires.com/fiches-entreprise/bos/354" target="_blank"> Bos </a>seront  repeints au cours des prochains mois de manière à se conformer aux  nouveaux choix de la direction. Il en ira de même de tous les autres  appareils de la flotte de Transat.<br /><br />La direction de Transat a refusé de préciser combien lui coûtera ce  dernier ajustement visuel. Mais elle précise que cette modification  devrait être la dernière.<br /><br /><a href="http://1.bp.blogspot.com/-HYFUZ-fEnGE/TtVUr0737tI/AAAAAAAAEXs/yzQV3vcZ3XE/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-29+a%25CC%2580+22.41.55.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="328" src="http://1.bp.blogspot.com/-HYFUZ-fEnGE/TtVUr0737tI/AAAAAAAAEXs/yzQV3vcZ3XE/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-29+a%25CC%2580+22.41.55.png" width="400" /></a>Cette refonte de l’identité visuelle de Transat avait pour objectif à  l'origine d’introduire le message que le voyagiste québécois était  devenu avec le temps bien plus qu’une compagnie aérienne. Outre Air  Transat, Transat regroupe notamment les agences Look Voyages, Vacances  Transat et Nolitours.<br /><br /><i>Air Transat est le plus important transporteur aérien       canadien spécialisé dans les voyages vacances. Chaque année,       la société transporte environ 3 millions de passagers vers       près de 60 destinations dans 25 pays à l'aide d'une flotte de       gros porteurs Airbus. La société emploie environ 2 000       personnes. Air Transat est une filiale de Transat A.T. inc.,       un voyagiste international intégré qui compte plus de 60 pays       de destination et qui distribue des produits dans plus de 50       pays.     </i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>242</wp:post_id>
		<wp:post_date><![CDATA[2011-11-30 01:43:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-30 00:43:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<title>Telemarket, un seul logo du Minitel aux Magasins U</title>
		<link>http://yannickbourenane.com/preprod/2011/11/29/telemarket-un-seul-logo-du-minitel-aux-magasins-u/</link>
		<pubDate>Tue, 29 Nov 2011 00:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ID1-a5tYNJ0/TtNmhXPYpnI/AAAAAAAAEXM/AQr89WHiQHU/s1600/utelemarket_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-ID1-a5tYNJ0/TtNmhXPYpnI/AAAAAAAAEXM/AQr89WHiQHU/s1600/utelemarket_logo.jpg" /></a></div><div style="clear: both; text-align: left;">Le 1er s<a href="http://www.telemarket.fr/">upermarché en ligne Telemarket</a> aux 25 années d'expérience,puisqu'il  a démarré avec le téléphone et le minitel, a séduit les <a href="http://www.magasins-u.com/">Magasins U</a>,  en mal de stratégie web et de présence à Paris. Telemarket, avalé en  mai 2011 est devenu UTelemarket. Le nouveau logo donne davantage le  sentiment d'une juxtaposition de deux compagnies que l'intégration d'une  stratégie de l'une dans l'autre. Est-ce un logo de transition ?<br /></div><a name='more'></a><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-E9JlQudRAas/TtNivqTg8pI/AAAAAAAAEW8/owQNK8kVYEc/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+11.17.09.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="243" src="http://2.bp.blogspot.com/-E9JlQudRAas/TtNivqTg8pI/AAAAAAAAEW8/owQNK8kVYEc/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+11.17.09.png" width="400" /></a></div><a href="http://3.bp.blogspot.com/-kOaxPuBNE9A/TtNitY5okUI/AAAAAAAAEW0/CB4gkdJvxJc/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+11.15.04.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="255" src="http://3.bp.blogspot.com/-kOaxPuBNE9A/TtNitY5okUI/AAAAAAAAEW0/CB4gkdJvxJc/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+11.15.04.png" width="400" /></a><br />Avec <a href="http://www.coursesu.com/home">coursesU.com </a>adossé à ses 350 magasins pour seule stratégie eCommerce, les<a href="http://www.magasins-u.com/portailu/national/supermarche-hypermarche-u?xtor=SEC-120&gclid=CM3xne2P2awCFYYPfAodCU11qQ"> Magasins U </a>présentaient un certain retard face aux enseignes leader Carrefour, Auchan, Intermarché ou Cora. L'enseigne de grande distribution, qualifiée de "nouveaux commerçants" a repris l'offensive avec la 1ère plate-forme alimentaire à distance qui n'avait jusqu'à présent jamais été rentable. <br /><br />Le rachat d'un site intégré qui travaille à partir d'un entrepôt  ultra-moderne de 20 000 m² situé à Pantin répond à un modèle économique  bien différent de celui des livraisons dans les<strong> zones de chalandise</strong>,  pilotées magasin par magasin avec une petite équipe dédiée, même si,  dans les meilleurs, elles arrivent à représenter plus de 5% des ventes.  Serge Papin, président de Système U, le reconnaît d'ailleurs sans peine :  U-<strong>Telemarket</strong> est surtout destiné à devenir un outil de  conquête pour l'enseigne afin de pénétrer Paris où les U comptent  encore moins de 10 unités. <i>« Nous allons passer la vitesse supérieure et bousculer notre façon de conquérir Paris », </i>explique  le patron des U, peu prolixe cependant sur la façon dont il compte  procéder. Il est vrai que le dernier chiffre d'affaires connu de  Telemarket - 49 M € - équivaut à celui d'un Hyper U de 5 000 m² tandis que celui de coursesU équivaut au double soit 100 M €. Bonne chance.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-2Xvi_uPwJmU/TtNinga7e6I/AAAAAAAAEWs/6Df5nJFvW6c/s1600/ca-change-quoi-468x90.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="76" src="http://3.bp.blogspot.com/-2Xvi_uPwJmU/TtNinga7e6I/AAAAAAAAEWs/6Df5nJFvW6c/s400/ca-change-quoi-468x90.jpg" width="400" /></a></div><img border="0" height="76" src="http://3.bp.blogspot.com/-Cz_bN0L_o40/TtNimt1zUvI/AAAAAAAAEWk/eZRaBqKs8NU/s400/8500-produits-468x90.jpg" width="400" /><br /><div style="text-align: left;"> </div><div style="clear: both; text-align: left;"><a href="http://1.bp.blogspot.com/-TttUCxSKG3M/TtNixqczuAI/AAAAAAAAEXE/KZhK4Z2xkcA/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+11.25.30.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="360" src="http://1.bp.blogspot.com/-TttUCxSKG3M/TtNixqczuAI/AAAAAAAAEXE/KZhK4Z2xkcA/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-11-28+a%25CC%2580+11.25.30.png" width="400" /></a></div><div style="text-align: left;"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>244</wp:post_id>
		<wp:post_date><![CDATA[2011-11-29 01:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2011-11-29 00:22:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[telemarket-un-seul-logo-du-minitel-aux-magasins-u]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Le logo de l&#039;occupation</title>
		<link>http://yannickbourenane.com/preprod/2012/01/22/le-logo-de-loccupation/</link>
		<pubDate>Sun, 22 Jan 2012 17:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-c_GFn3wHADY/TxwxhWFCsxI/AAAAAAAAE3U/zGLB0FvGylI/s1600/ows-01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="271" src="http://4.bp.blogspot.com/-c_GFn3wHADY/TxwxhWFCsxI/AAAAAAAAE3U/zGLB0FvGylI/s400/ows-01.jpg" width="400" /> </a></div>Les mouvements d'indignation qui sont apparus à travers le monde ont besoin pour renforcer leur impact de se fédérer sous la houlette d'un seul  drapeau, ainsi le studio Mc Millian Furlow propose un logo pour les différents manifestants, de tous pays. L'enjeu est le renforcement de leur prise de parole. C'est justement le sujet sur lequel le Club des DA a fait plancher les étudiants d'école de graphisme cette année.  Il faut attendre le mois de mars pour connaître le résultat de ces travaux. Merci au <a href="http://newgrids.fr/">blog design New Grids</a> d'avoir repéré l'info.<br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-vap9_4YSnY8/Txwxh0u-N1I/AAAAAAAAE3Y/o80RP0w7_PI/s1600/ows-02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="271" src="http://3.bp.blogspot.com/-vap9_4YSnY8/Txwxh0u-N1I/AAAAAAAAE3Y/o80RP0w7_PI/s400/ows-02.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-04LsPpGTAfc/Txwxiosb_wI/AAAAAAAAE3k/MDVF-qIqqjY/s1600/ows-03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="271" src="http://4.bp.blogspot.com/-04LsPpGTAfc/Txwxiosb_wI/AAAAAAAAE3k/MDVF-qIqqjY/s400/ows-03.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-hAhfomrKrjA/TxwxjjPKTKI/AAAAAAAAE3s/C22a0DZuK2w/s1600/ows-04.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-hAhfomrKrjA/TxwxjjPKTKI/AAAAAAAAE3s/C22a0DZuK2w/s400/ows-04.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-SReizPXlsgc/TxwxkVp_0gI/AAAAAAAAE3w/a33We0S0tEA/s1600/ows-05.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="271" src="http://4.bp.blogspot.com/-SReizPXlsgc/TxwxkVp_0gI/AAAAAAAAE3w/a33We0S0tEA/s400/ows-05.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-uIUD8g7Hprc/Txwxk9iKAKI/AAAAAAAAE38/fBXuLaUl7dI/s1600/ows-06.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="271" src="http://1.bp.blogspot.com/-uIUD8g7Hprc/Txwxk9iKAKI/AAAAAAAAE38/fBXuLaUl7dI/s400/ows-06.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Cl5QQ0ngU8s/TxwxlycTprI/AAAAAAAAE4E/CqEDRVrKHPY/s1600/ows-07.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="271" src="http://4.bp.blogspot.com/-Cl5QQ0ngU8s/TxwxlycTprI/AAAAAAAAE4E/CqEDRVrKHPY/s400/ows-07.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-g9Z-0OKNTPA/TxwxmkvEI0I/AAAAAAAAE4M/Gg1l68KXwO8/s1600/Occupy4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="271" src="http://4.bp.blogspot.com/-g9Z-0OKNTPA/TxwxmkvEI0I/AAAAAAAAE4M/Gg1l68KXwO8/s400/Occupy4.jpg" width="400" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>202</wp:post_id>
		<wp:post_date><![CDATA[2012-01-22 18:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-22 17:01:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1226</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-01-22 19:22:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-22 18:22:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adore !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Nouvelle STAR en Turquie</title>
		<link>http://yannickbourenane.com/preprod/2012/01/20/nouvelle-star-en-turquie/</link>
		<pubDate>Fri, 20 Jan 2012 01:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouvelle-star-en-turquie/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-h-JfWcPcAfc/TxNbvsaYRFI/AAAAAAAAE2k/-1vAwHPdl9I/s1600/star_TV_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-h-JfWcPcAfc/TxNbvsaYRFI/AAAAAAAAE2k/-1vAwHPdl9I/s1600/star_TV_logo.jpg" /> </a></div><div style="clear: both; text-align: left;">Lancée en 1989, la première chaîne de télévision turque privée, <a href="http://www.startv.com.tr/haber/magazin-1/star-uyduda-kanal-degistirdi-15594.html">Star TV</a>, qui a notamment présenté des émissions internationales, vient de lancer une nouvelle identité visuelle qui dénote d'une belle maturité. Les effets de style, les couleurs voyantes ou racoleuses sont remisées au profit d'une construction plus simple, en 2D, qui repositionne au cœur de l'identité le mot et l'emblème de STAR.</div><div style="clear: both; text-align: left;"></div><a name='more'></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-b-iUClV8Fz0/TxNb0ZtaZsI/AAAAAAAAE2s/rewZFYxQ3r8/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-01-16+a%25CC%2580+00.03.28.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="273" src="http://3.bp.blogspot.com/-b-iUClV8Fz0/TxNb0ZtaZsI/AAAAAAAAE2s/rewZFYxQ3r8/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-01-16+a%25CC%2580+00.03.28.png" width="400" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>203</wp:post_id>
		<wp:post_date><![CDATA[2012-01-20 02:00:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Turquie]]></wp:meta_value>
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	<item>
		<title>Nouvel Hôtel OKKO et son LOGO</title>
		<link>http://yannickbourenane.com/preprod/2012/01/19/nouvel-hotel-okko-et-son-logo/</link>
		<pubDate>Thu, 19 Jan 2012 01:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouvel-hotel-okko-et-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Lmti8EpPN38/Txch0rDODEI/AAAAAAAAE3E/-U7nSqbejok/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-01-18+a%25CC%2580+20.47.20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-Lmti8EpPN38/Txch0rDODEI/AAAAAAAAE3E/-U7nSqbejok/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-01-18+a%25CC%2580+20.47.20.png" /></a></div><span>L'ancien co-président d'Accor, associé à un  autre ancien du groupe, lance deux nouveaux concepts d'hôtellerie. EKLO </span><span>est positionné low  cost, </span><span>à moins de 20€ la nuit, </span><span><a href="http://okkohotels.com/">OKKO</a> est positionné</span><span> haut de gamme. Voici le logo, la signature : <i>quatre étoiles et pas un nuage</i>.</span><br /><span></span><br /><a name='more'></a><i>"Il s'agit d'un hôtel de centre-ville, destiné à une clientèle d'affaires  et de loisirs. Le concept est celui d'une offre où tout est compris  dans le tarif de la chambre : le petit-déjeuner, le téléphone, le  haut-débit, ainsi que la restauration froide haut de gamme et les  boissons, proposées au club, midi et soir</i>".<br /><br />L'identité visuelle cherche l'élégance, la typographie n'est pas sans rappeler un univers japonais et donne le sentiment que ces hôtels proposeront une vision épurée et essentielle de leurs services.<br /><br /><span><br /></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-7Y9FY8iIAh4/TxchyYDUsWI/AAAAAAAAE28/3W3dGqwp7jI/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-01-18+a%25CC%2580+20.13.28.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="333" src="http://1.bp.blogspot.com/-7Y9FY8iIAh4/TxchyYDUsWI/AAAAAAAAE28/3W3dGqwp7jI/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-01-18+a%25CC%2580+20.13.28.png" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Db8XQQPFQzA/TxciMWbFi6I/AAAAAAAAE3M/ufF0fUPzK8g/s1600/Perspective%252Brue%252Bderni%2525C3%2525A8re%252Bversion%252Bdu%252B25%252B11%252B11.JPG" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="303" src="http://1.bp.blogspot.com/-Db8XQQPFQzA/TxciMWbFi6I/AAAAAAAAE3M/ufF0fUPzK8g/s400/Perspective%252Brue%252Bderni%2525C3%2525A8re%252Bversion%252Bdu%252B25%252B11%252B11.JPG" width="400" /></a></div><a href="http://www.20minutes.fr/nantes/855546-premier-hotel-4-etoiles-okko-nantes"><i>Le premier hôtel 4 étoiles OKKO sera à Nantes, l'illustration est celle de l'hôtel prévu à Grenoble</i></a><span> </span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>204</wp:post_id>
		<wp:post_date><![CDATA[2012-01-19 02:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-19 01:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouvel-hotel-okko-et-son-logo]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/01/nouvel-hotel-le-logo-dokko.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/227291453798860501]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510354086;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:299;}i:1;a:1:{s:2:"id";i:8147;}i:2;a:1:{s:2:"id";i:416;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1219</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-19 11:53:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-19 10:53:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je comprends pas l'histoire des quatre etoiles et pas un nuage...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1220</wp:comment_id>
			<wp:comment_author><![CDATA[Piti]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-19 12:04:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-19 11:04:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le concept c'est que vous passez la nuit avec Okko Siffredi, et avec okko, c'est pas un nuage, et 4 étoiles...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1221</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-19 12:18:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-19 11:18:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La maquette que vous avez mis en illustration est celui de Grenoble, prévu pour fin 2013 dans le nouveau quartier de Bonne]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1222</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-19 18:48:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-19 17:48:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Superbe logo, le dégradé est parfaitement géré ! J'aime beaucoup !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1224</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-19 23:12:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-19 22:12:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tro bo ce logo okko]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1225</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.brandbrothers.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-20 13:54:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-20 12:54:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est propre et de bon goût, beau travail.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le nouveau visage des verts, belges</title>
		<link>http://yannickbourenane.com/preprod/2012/01/18/le-nouveau-visage-des-verts-belges/</link>
		<pubDate>Wed, 18 Jan 2012 00:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouveau-visage-des-verts-belges/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://1.bp.blogspot.com/-_RuX2taS9Ww/TxNZNC3Ex_I/AAAAAAAAE2c/Cb_7gwwteZQ/s1600/groen_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-_RuX2taS9Ww/TxNZNC3Ex_I/AAAAAAAAE2c/Cb_7gwwteZQ/s1600/groen_logo.jpg" /> </a>Le parti politique flamand des verts "<a href="http://www.groen.be/nieuws_1.aspx">Groen</a>", présent en Belgique, s'est offert un nouveau logo le 11 janvier 2012 et un nouveau slogan "travail pour tous". La nouvelle identité se veut plus légère et propose une cartouche proche de celle du site d'achats groupés Groupon.</div><a name='more'></a><br /><br /><a href="http://4.bp.blogspot.com/-QVkvK5xU4aU/TxNZMBYiJzI/AAAAAAAAE2U/V0T-1kOQuTQ/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-01-15+a%25CC%2580+23.52.42.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-QVkvK5xU4aU/TxNZMBYiJzI/AAAAAAAAE2U/V0T-1kOQuTQ/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-01-15+a%25CC%2580+23.52.42.png" width="400" /></a>      Groen possède quelques atouts, selon son président Van Besien. "<em>En 2006, nous nous sommes présentés dans 196 communes. En 2012, ce chiffre passera à 220</em>", a annoncé Wouter Van Besien. "<em>Beaucoup de gens se manifestent afin de nous rejoindre</em>".<br /><br />Le <a href="http://www.groen.be/actualiteit/Nieuwsflash-groen-lanceert-nieuw-logo-en-ondertitel-werkt-voor-iedereen_2499.aspx">communiqué</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>205</wp:post_id>
		<wp:post_date><![CDATA[2012-01-18 01:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-18 00:30:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouveau-visage-des-verts-belges]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509444164;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14352;}i:1;a:1:{s:2:"id";i:1022;}i:2;a:1:{s:2:"id";i:109;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1223</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-19 21:59:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-19 20:59:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup cette nouvelle identité !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1227</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-23 11:04:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-23 10:04:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour un parti politique je trouve ce logo un peut trop "ludique". Et excepté la couleur il ne dit pas grand chose.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1237</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-27 03:27:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-27 02:27:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Waouw! Ils sont fun, ces logos. L'un comme l'autre, j'adore! À quand d'aussi jolies signatures en politique, par nos contrées?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>Le logo de Saumur</title>
		<link>http://yannickbourenane.com/preprod/2012/01/17/le-logo-de-saumur/</link>
		<pubDate>Tue, 17 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-saumur/</guid>
		<description></description>
		<content:encoded><![CDATA[<div><div style="visibility: visible;"><a href="http://www.courrierdelouest.fr/actualite/article_-Saumur.-Voici-le-nouveau-logo-de-la-Ville-de-Saumur_41899-47_actualite.Htm" title="envoyer par e-mail"><span></span></a>                <br /><div></div></div></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-pNtkJ-5pcQ0/TwwC1GO_tvI/AAAAAAAAEys/-_5w8Nxf7Jg/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-01-10+a%25CC%2580+10.19.07.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="120" src="http://3.bp.blogspot.com/-pNtkJ-5pcQ0/TwwC1GO_tvI/AAAAAAAAEys/-_5w8Nxf7Jg/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-01-10+a%25CC%2580+10.19.07.png" width="400" /></a></div><div></div><div>Le maire de la ville de <a href="http://www.ville-saumur.fr/">Saumur</a>, Michel Apchin, dévoilait le lundi 9 janvier 2012 sa nouvelle identité visuelle. Cette commune de la région Pays de la Loire est spécialement connue pour son école de cavalerie, son château, son histoire, ses vins... En bref, c'est une bien jolie ville aux richesses multiples dont rien ne transparait ici. <br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-YYUDX9nFNwU/Tw1qBH___RI/AAAAAAAAE1U/P2JHmwtHzZY/s1600/PO_tcotl_57_Chateau_de_Saumur.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="256" src="http://1.bp.blogspot.com/-YYUDX9nFNwU/Tw1qBH___RI/AAAAAAAAE1U/P2JHmwtHzZY/s320/PO_tcotl_57_Chateau_de_Saumur.jpg" width="320" /></a></div>L'identité visuelle joue avec la lettre S, typée Copperplate, en utilisant un exposant rond formé d'un cavalier qui effectue une courbette. Elle utilise également la lettre M, manuscrite, qui symbolise les mouvements de la Loire. Le choix du bleu et du rouge tirent leur origine du blason de la ville, existant depuis 1699. Des empattements sont placés au S et au R. La ville nous propose un logotype dont les choix graphiques paraissent incohérents. Il sera décliné plus largement au cours des mois à venir.</div><div></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-h7h6OjJbn_0/TwwHaRzQYiI/AAAAAAAAEy0/lhNQz6HP8RM/s1600/545px-Blason_ville_fr_Saumur_%2528Maine-et-Loire%2529_2.svg.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/-h7h6OjJbn_0/TwwHaRzQYiI/AAAAAAAAEy0/lhNQz6HP8RM/s200/545px-Blason_ville_fr_Saumur_%2528Maine-et-Loire%2529_2.svg.png" width="181" /></a></div><div> Consultez ici l'actu <a href="http://logo-bedandy.blogspot.com/search/label/ville">logos des villes</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>206</wp:post_id>
		<wp:post_date><![CDATA[2012-01-17 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-17 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-de-saumur]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/01/une-ville-qui-nutilise-pas-ses.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/2751728865747401333]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510558105;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:191;}i:1;a:1:{s:2:"id";i:821;}i:2;a:1:{s:2:"id";i:7286;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1215</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-17 12:08:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-17 11:08:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un bien triste logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1216</wp:comment_id>
			<wp:comment_author><![CDATA[Thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15870600076429363446</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-17 18:25:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-17 17:25:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[http://www.logo-de-ville.fr/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1217</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-17 19:08:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-17 18:08:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qui a fait cette horreur ? 3 typos pour une seule et même marque, ça me ce fait pas !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1218</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-18 00:42:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-17 23:42:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Encore un logo de merde pour un client public... C'est ahurissant !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
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	<item>
		<title>Genèse du logo PBS</title>
		<link>http://yannickbourenane.com/preprod/2012/01/16/genese-du-logo-pbs/</link>
		<pubDate>Mon, 16 Jan 2012 00:55:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/genese-du-logo-pbs/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-dOD3NPSLTIM/TxNnDmYE2rI/AAAAAAAAE20/aB1lSq6M68U/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-01-16+a%25CC%2580+00.51.20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="160" src="http://3.bp.blogspot.com/-dOD3NPSLTIM/TxNnDmYE2rI/AAAAAAAAE20/aB1lSq6M68U/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-01-16+a%25CC%2580+00.51.20.png" width="320" /></a></div>Voici une vidéo sur la <a href="http://www.youtube.com/watch?v=0eqgCuqDsz0&feature=player_embedded#%21">genèse du logo Public Broadcasting Service (PBD)</a> par le graphiste américain Herb Lubalin himself, enjoy.<br />Merci à la<a href="http://www.lacuisinedugraphiste.net/"> cuisine du graphiste</a><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>207</wp:post_id>
		<wp:post_date><![CDATA[2012-01-16 01:55:00]]></wp:post_date>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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	<item>
		<title>Croisières de France s&#039;offre un lifting</title>
		<link>http://yannickbourenane.com/preprod/2012/01/16/croisieres-de-france-soffre-un-lifting/</link>
		<pubDate>Mon, 16 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/croisieres-de-france-soffre-un-lifting/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-4X1ZpyIXhVk/Tw12CAxqk6I/AAAAAAAAE1c/g7C9pLtzF9Q/s1600/croisiers_de_france_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="278" src="http://1.bp.blogspot.com/-4X1ZpyIXhVk/Tw12CAxqk6I/AAAAAAAAE1c/g7C9pLtzF9Q/s640/croisiers_de_france_logo.jpg" width="640" /></a></div><span style="font-family: Times,'Times New Roman',serif;">La tragique actualité assombrit quelque peu </span><span style="font-family: Times,'Times New Roman',serif;">l'arrivée du nouveau navire, Horizon de la société <a href="http://www.cdfcroisieresdefrance.fr/">Croisières de France</a> qui en a profité pour dévoiler il y a quelques jours son nouveau logotype. Il s'agit d'un petit lifting pour cette entreprise créée en 2007 qui décide de mettre de côté ses initiales au profit d'un symbole maritime.</span><span style="font-family: Times,'Times New Roman',serif;"></span><br /><a name='more'></a><span style="font-family: Times,'Times New Roman',serif;">La société est basée à Paris et est une filiale du groupe norvégo-américain<a href="http://www.royalcaribbean.fr/"> Royal Caribbean Cruises Ltd</a>. La France est aujourd'hui le 5ème marché en terme de fréquentation pour le secteur de la croisière. </span><br /><span style="font-family: Times,'Times New Roman',serif;">La forme du bloc marque ne bouge pas. Les couleurs s'éclaircissent mais restent  celles du drapeau français. La typographie semble inchangée mis à part la taille de la casse. L'ancre se trouve maintenant au coeur de l'identité. Le bandeau blanc qui ferme le logo a été amincit.</span><br /><span style="font-family: Verdana,sans-serif; font-size: 12px;"><br /></span><br /><span style="font-family: Verdana,sans-serif; font-size: 12px;"><br /></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-aDrauC_pXk0/TwxpRsxg60I/AAAAAAAAEz8/BjOUK01g-Os/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="491" src="http://1.bp.blogspot.com/-aDrauC_pXk0/TwxpRsxg60I/AAAAAAAAEz8/BjOUK01g-Os/s640/Image+5.png" width="640" /></a></div><span style="font-family: Verdana,sans-serif; font-size: 12px;">Consulter l'actu l<a href="http://logo-bedandy.blogspot.com/search/label/tourisme">ogos dans le tourisme</a></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>208</wp:post_id>
		<wp:post_date><![CDATA[2012-01-16 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-16 00:00:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Naissance de l&#039;ACOOA</title>
		<link>http://yannickbourenane.com/preprod/2012/01/13/naissance-de-lacooa/</link>
		<pubDate>Fri, 13 Jan 2012 12:17:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<br /><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://4.bp.blogspot.com/-MfnXConJ87M/Tw12pfw79nI/AAAAAAAAE1k/2GmvoFfL3Vk/s1600/acooa_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-MfnXConJ87M/Tw12pfw79nI/AAAAAAAAE1k/2GmvoFfL3Vk/s640/acooa_logo.jpg" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">L'Alliance des Coopératives Agricoles, l'<a href="http://www.acooa.coop/?pre=off">ACOOA</a> est issue de l'association de <a href="http://www.coopdefrance.coop/fr/index.html">COOP de France</a> et d'<a href="http://invivo./">INVIVO.</a> Cette nouvelle alliance qui réunit l'expertise économique et agricole de chacun des acteurs a pour but de "<i>mobiliser les forces coopératives autour d’un nouveau modèle créateur de valeurs au niveau européen</i><i>."</i></div><a name='more'></a><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><a href="http://www.coopdefrance.coop/fr/index.html">COOP de France</a> est un syndicat pour coopératives agricoles, <a href="http://www.invivo-group.com/">INVIVO</a>, est lui, le premier groupe coopératif agricole. La nouvelle marque a été dévoilée officiellement le 29 novembre 2011 lors du congrès de COOP de France à Paris mais commence à communiquer autour d'elle depuis la rentrée 2012.</div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Selon le communiqué de presse, elle répond à quatre missions. "<i>Démultiplier et approfondir la présence et le lobbying des coopératives auprès des instances européennes ainsi que dans les organisations internationales. Ensuite, renforcer les capacités d’expression et promouvoir le modèle coopératif en structurant un plan de communication puissant et unitaire. Fédérer l’offre nationale et régionale de formation, l’enrichir de disciplines novatrices et la promouvoir plus largement auprès des élus, cadres et techniciens des entreprises coopératives. Enfin, structurer et développer les débouchés internationaux des coopératives pour les filières qui en expriment le besoin."</i></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><i><br /></i></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Concernant l'identité visuelle rien de <a href="http://www.coopdefrance.coop/fr/index.html">COOP de France</a> ou d'<a href="http://www.invivo-group.com/">INVIVO</a> n'est utilisé dans la création d'<a href="http://www.acooa.coop/?pre=off">ACCOA</a>. Le logotype ne rassemble aucun éléments des deux entités fondatrices. La marque utilise une typographie bâton capitale magenta. Des couleurs chaudes composent le logotype. Le symbole utilise des profils superposés à l'image du logo de la GMF. La signature "Alliance des Coopératives Agricoles" accompagne l'identité visuelle.</div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://1.bp.blogspot.com/-3NKq8RmvsTA/Twxb3YFPRxI/AAAAAAAAEzU/4vm1xkiCwys/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="356" src="http://1.bp.blogspot.com/-3NKq8RmvsTA/Twxb3YFPRxI/AAAAAAAAEzU/4vm1xkiCwys/s640/Image+2.png" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><i><br /></i></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/agroalimentaire">logos dans l'agro-alimentaire </a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>209</wp:post_id>
		<wp:post_date><![CDATA[2012-01-13 13:17:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-13 12:17:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[naissance-de-lacooa]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Cofidis lifte son soleil</title>
		<link>http://yannickbourenane.com/preprod/2012/01/12/cofidis-lifte-son-soleil/</link>
		<pubDate>Thu, 12 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-AYuBAcHc8SA/Twq53w2120I/AAAAAAAAEyM/jPoO34-4BWU/s1600/cofidis_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-AYuBAcHc8SA/Twq53w2120I/AAAAAAAAEyM/jPoO34-4BWU/s640/cofidis_logo.jpg" width="640" /></a></div><br />La société de crédit <a href="http://www.cofidis.fr/credit_en_ligne/">Cofidis</a> décide en cette nouvelle année de modifier et de moderniser son identité visuelle tout en gardant ses fondamentaux. Fondée en 1982 et prévue initialement pour financer les achats dans le catalogue de la <a href="http://www.3suisses.fr/html-sbg/soldes?xtor=SEC-4995&ectrans=1">3 Suisses </a><a href="http://www.cofidis.fr/credit_en_ligne/?xtor=SEC-216586--%5B417040%5D-%5B%5D-S-%5Bcofidis%5D">Cofidis</a> est aujourd'hui connue pour ses crédits à la consommation. <br /><a name='more'></a>La société dont le siège social est basé à Villeneuve d'Ascq emploie aujourd'hui 1500 collaborateurs en France. Elle est présente dans huit pays d'Europe, à savoir : la France, la Belgique,  l'Espagne, l'Italie, le Portugal, la République tchèque, la Hongrie et la Slovaquie.<br />La nouvelle identité visuelle a été revisitée par l'agence Brandimage. Le soleil repensé traduit, selon la marque, "<i>l'excellence de la relation client, la dimension de proximité et l'expertise de la marque"</i>. Le logo a été premièrement révélé au Portugal ainsi qu'en Espagne. <br />De manière générale le logotype est simplifié et désencombré. Le soleil est lifté, amincit et placé à gauche du bloc marque. Sa représentation est désormais plus schématique. La typographie perd ses empattements et passe en bas de casses. Le rouge de "Cofidis" semble tiré vers le magenta. Un jeu de lumière est effectué au centre du soleil.  <br />Ce nouveau logo est évidemment introduit à l'aide d'une nouvelle campagne publicitaire.  Les nouveaux maillots de l'équipe cycliste de <a href="http://www.cofidis.fr/credit_en_ligne/">Cofidis</a> ont également été présenté. <br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-_LJs7DonV4Y/Twq_HuE7xbI/AAAAAAAAEyU/noB6dVpKP-I/s1600/Image+32.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="222" src="http://4.bp.blogspot.com/-_LJs7DonV4Y/Twq_HuE7xbI/AAAAAAAAEyU/noB6dVpKP-I/s320/Image+32.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-1EXR9f1z6uY/Twq_IpKQZRI/AAAAAAAAEyY/0Wl4XE5l5Gk/s1600/Image+31.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-1EXR9f1z6uY/Twq_IpKQZRI/AAAAAAAAEyY/0Wl4XE5l5Gk/s1600/Image+31.png" /></a></div><br />Les déclinaisons pour Cofidis Assurances et Cofidis Mobile. <br />Retrouver l'actu <a href="http://logo-bedandy.blogspot.com/search/label/banque%20assurances">logos des banques et des assurances</a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-vOG8GMJvVUc/Twq_KGy7XkI/AAAAAAAAEyk/0Eo10VnWz3M/s1600/Image+28.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="91" src="http://4.bp.blogspot.com/-vOG8GMJvVUc/Twq_KGy7XkI/AAAAAAAAEyk/0Eo10VnWz3M/s200/Image+28.png" width="200" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://2.gvt0.com/vi/ErJCIp1DkuI/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/ErJCIp1DkuI&fs=1&source=uds" />   <param name="bgcolor" value="#FFFFFF" />   <embed width="320" height="266"  src="http://www.youtube.com/v/ErJCIp1DkuI&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>210</wp:post_id>
		<wp:post_date><![CDATA[2012-01-12 01:00:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1210</wp:comment_id>
			<wp:comment_author><![CDATA[Gularu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.gularu.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-12 15:11:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-12 14:11:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est quoi cette ombre portée ? Horreur !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1211</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-12 23:47:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-12 22:47:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[À part l'ombre portée ffectivement... C'est bien.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1213</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-13 11:12:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-13 10:12:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Belle évolution, mais il reprend le concept du nouveau logo de Gaumont je trouve...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1214</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-13 12:40:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-13 11:40:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[en effet on croirait davantage une fleur qu'un soleil... mais ce logo me paraît toujours aussi hypocrite > associer le fait de pouvoir consommer au soleil et au bonheur.... bof bof comme valeur]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1238</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-27 03:51:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-27 02:51:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait un logo de yaourt au bifidus actif!.. ^ ^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<title>Universal ne passera pas inaperçu</title>
		<link>http://yannickbourenane.com/preprod/2012/01/11/universal-ne-passera-pas-inapercu/</link>
		<pubDate>Wed, 11 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div>
<div style="clear: both; text-align: center;"><span style="font-family: 'Times New Roman', serif;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-FhNcmss7FS4/Tw1cX9-5MtI/AAAAAAAAE1M/BFUMN0g0_pQ/s1600/universal_logo.jpg"><img src="http://1.bp.blogspot.com/-FhNcmss7FS4/Tw1cX9-5MtI/AAAAAAAAE1M/BFUMN0g0_pQ/s640/universal_logo.jpg" alt="" width="640" height="326" border="0" /></a></span></div>
<div style="text-align: left;"><span style="font-family: 'Times New Roman', serif;"> </span></div>
<span style="background-color: white; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><span style="line-height: 21px;">10 janvier 2012, le studio Hollywoodien fondé par Carl Laemmle, <a href="http://www.universal100th.com/">Universal</a>,</span><span style="line-height: 21px;"> annonce la célébration de son centenaire. Il promet une année très riche pour les cinéphiles avec la restauration de grands films, la sortie en Blu-Ray de grands </span><span style="line-height: 21px;">classiques, des éditions prestige, des nouveautés dans les parcs à thèmes, un nouveau logotype et une surprésence dans les médias et réseaux sociaux. Et...action !</span></span>

<a name="more"></a><span style="background-color: white; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">Le 19 décembre 2011<a href="http://logo-bedandy.blogspot.com/2011/12/paramount-100-ans-et-un-nouveau-logo.html"> Paramount</a> annonçait ses 100 ans c'est maintenant au tour du géant Universal de faire parler de lui et d'asseoir son pouvoir. Aujourd'hui, ils sont à eux deux les plus vieux studios de cinéma américain encore en activité.</span>
<span style="background-color: white; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><span style="line-height: 21px;">
</span></span>
<a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-CJwb9ldZh9I/TwxxZCTOYsI/AAAAAAAAE0E/br3iJhoAwD0/s1600/universal-centennial-New-Logo.jpg"><span style="background-color: white; color: black; font-family: 'Times New Roman', serif;"><img style="cursor: move;" src="http://1.bp.blogspot.com/-CJwb9ldZh9I/TwxxZCTOYsI/AAAAAAAAE0E/br3iJhoAwD0/s640/universal-centennial-New-Logo.jpg" alt="" width="640" height="344" border="0" /></span></a><span style="background-color: white; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><span style="line-height: 21px;">
Pour cet événement majeur, des films comme </span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">Les dents de la mer</em></span><span style="line-height: 21px;">,</span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;"> E.T. : L'Extraterrestre</em></span><span style="line-height: 21px;">, </span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">Du silence et des ombres </em></span><span style="line-height: 21px;">ou les réalisations d'Hitchcock pour la firme, comme </span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">Fenêtre sur cour</em></span><span style="line-height: 21px;"> aux</span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;"> Les oiseaux seront adaptés en Blu-Ray. Au total, 13 longs métrages seront restaurés</em></span><span style="line-height: 21px;"> </span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">Dracula</em></span><span style="line-height: 21px;"> (deux versions), </span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">Frankenstein</em></span><span style="line-height: 21px;">, </span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">La Fiancée de Frankenstein</em></span><span style="line-height: 21px;">, </span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">Du silence et des ombres</em></span><span style="line-height: 21px;">,</span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;"> Buck Privates</em></span><span style="line-height: 21px;">, </span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">Confidences sur l'oreiller</em></span><span style="line-height: 21px;">,</span><span style="line-height: 21px;"> </span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">L'Arnaque</em></span><span style="line-height: 21px;">, </span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">Les Dents de la mer</em></span><span style="line-height: 21px;">, </span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">Out of Africa </em><span style="font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">ou encore </span></span><span style="line-height: 21px;"><em style="font-style: italic; font-weight: inherit; vertical-align: baseline; padding: 0px; margin: 0px; border: 0px initial initial;">La liste de Schindler</em></span><span style="line-height: 21px;">.</span></span>
<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><span style="background-color: white;"><span style="line-height: 21px;">Le logotype crée à l'occasion reste évidemment dans la lignée de la marque avec des codes toujours très imposants. Le ciel s'éclaircit et passe au bleu foncé. La typographie se métallise et semble tourner davantage autour du globe. </span></span><span style="background-color: white;"><span style="line-height: 21px;">Un globe qui, quant à lui, ne montre plus uniquement l'Amérique mais prend connaissance de l'existence de l'Europe sur sa gauche. Un reflet lumineux marque ici encore tout </span><span style="line-height: 21px;">le prestige</span><span style="line-height: 21px;"> </span><span style="line-height: 21px;">et le pouvoir du logo. De manière générale les couleurs s'uniformisent. La mention "100th anniversary" vient s'apposer au logotype et ne le quittera pas durant l'année 2012. </span></span></span>
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<div style="margin: 0px;"><span style="background-color: white; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; line-height: 21px;">Sur le site d'Universal a été mis à disposition une véritable mine d'or de photos, d'extraits et d'archives qui sont en visionnage libre. Ci-dessous vous trouverez l'historique des logotypes d'Universal depuis sa création en 1912.</span></div>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-syKBrmYGeEM/Twx1e77xHrI/AAAAAAAAE0U/VT08P2cXBCQ/s1600/Image+2.png"><span style="background-color: white; color: black; font-family: Times, 'Times New Roman', serif;"><img src="http://1.bp.blogspot.com/-syKBrmYGeEM/Twx1e77xHrI/AAAAAAAAE0U/VT08P2cXBCQ/s640/Image+2.png" alt="" width="640" height="338" border="0" /></span></a></div>
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<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-rfriYau1aUE/Twxzu3B6A9I/AAAAAAAAE0M/EeTI7rXZ76M/s1600/Image+1.png"><span style="background-color: white; color: black; font-family: Times, 'Times New Roman', serif;"><img src="http://1.bp.blogspot.com/-rfriYau1aUE/Twxzu3B6A9I/AAAAAAAAE0M/EeTI7rXZ76M/s640/Image+1.png" alt="" width="624" height="640" border="0" /></span></a></div>
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<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-Due7eSk4D7c/Twx2g7hcYWI/AAAAAAAAE0c/uHdulen1A6Y/s1600/Image+3.png"><span style="background-color: white; color: black; font-family: Times, 'Times New Roman', serif;"><img src="http://4.bp.blogspot.com/-Due7eSk4D7c/Twx2g7hcYWI/AAAAAAAAE0c/uHdulen1A6Y/s640/Image+3.png" alt="" width="640" height="383" border="0" /></span></a></div>
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<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-3TVEZU-Jnik/Twx2n9LPVVI/AAAAAAAAE0k/Ln-Wx8kY7Ws/s1600/Image+4.png"><span style="background-color: white; color: black; font-family: Times, 'Times New Roman', serif;"><img src="http://3.bp.blogspot.com/-3TVEZU-Jnik/Twx2n9LPVVI/AAAAAAAAE0k/Ln-Wx8kY7Ws/s640/Image+4.png" alt="" width="640" height="382" border="0" /></span></a></div>
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<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-imS9X18tv_8/Twx2xJeRGiI/AAAAAAAAE0s/c2TbwzEZJzo/s1600/Image+5.png"><span style="background-color: white; color: black; font-family: Times, 'Times New Roman', serif;"><img src="http://4.bp.blogspot.com/-imS9X18tv_8/Twx2xJeRGiI/AAAAAAAAE0s/c2TbwzEZJzo/s640/Image+5.png" alt="" width="640" height="380" border="0" /></span></a></div>
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<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-5i5sEU56r_c/Twx25Bv48eI/AAAAAAAAE00/_In-y4tBPdk/s1600/Image+6.png"><span style="background-color: white; color: black; font-family: Times, 'Times New Roman', serif;"><img src="http://2.bp.blogspot.com/-5i5sEU56r_c/Twx25Bv48eI/AAAAAAAAE00/_In-y4tBPdk/s640/Image+6.png" alt="" width="640" height="382" border="0" /></span></a></div>
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<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-TUuj7IB3Zac/Twx2_dGSUII/AAAAAAAAE08/S8of20FFk9s/s1600/Image+7.png"><span style="background-color: white; color: black; font-family: Times, 'Times New Roman', serif;"><img src="http://1.bp.blogspot.com/-TUuj7IB3Zac/Twx2_dGSUII/AAAAAAAAE08/S8of20FFk9s/s640/Image+7.png" alt="" width="640" height="380" border="0" /></span></a></div>
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<span style="color: #333333;"><span style="font-family: Times, 'Times New Roman', serif; line-height: 21px;">Retrouvez l'actu des<a href="http://logo-bedandy.blogspot.com/search/label/culture"> logos culture</a></span></span>]]></content:encoded>
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		<wp:post_id>211</wp:post_id>
		<wp:post_date><![CDATA[2012-01-11 01:00:00]]></wp:post_date>
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		<wp:post_name><![CDATA[universal-ne-passera-pas-inapercu]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>1208</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-11 12:06:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-11 11:06:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement ça en impose !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1209</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-01-11 12:16:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-11 11:16:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'adore le logo est vraiment bien. j'aime bien le commentaire sur l'Europe !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1212</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-01-12 23:51:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-12 22:51:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Y'a à dire, ils sont forts ces ricains]]></wp:comment_content>
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		<title>JO de 2020, les premiers logos</title>
		<link>http://yannickbourenane.com/preprod/2012/01/10/jo-de-2020-les-premiers-logos/</link>
		<pubDate>Tue, 10 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/jo-de-2020-les-premiers-logos/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-b2Al7XO7bCE/Tvxx_pr3qUI/AAAAAAAAEtM/zP0S-lggQEg/s1600/JO_2020logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-b2Al7XO7bCE/Tvxx_pr3qUI/AAAAAAAAEtM/zP0S-lggQEg/s640/JO_2020logo.jpg" width="640" /> </a></div><div style="clear: both; text-align: left;">Six villes sont en lice pour les <a href="http://www.olympic.org/fr/">Jeux Olympiques</a> d'été de 2020. Ce n'est que le 7 septembre 2013 lors d'une cérémonie officielle à Buenos Aires que l’élection de la ville hôte aura lieux. Les six villes annoncées par le Comité Internationel Olympique, le <a href="http://www.olympic.org/fr/cio">CIO</a>, le 2 septembre 2011 sont : Baku, Doha, Istanbul, Madrid, Rome et Tokyo.</div><div style="clear: both; text-align: left;"></div><a name='more'></a>Avant de parler de l'aspect graphique des logos officiels, resituons géographiquement les villes requérantes. Baku est la capitale d’Azerbaïdjan, Doha, du Qatar, Ankara ville de Turquie, Madrid de l'Espagne, Rome de l'Italie et Tokyo du Japon.<br /><div style="clear: both; text-align: left;"><br /><a href="http://3.bp.blogspot.com/-xO7fTZmH50g/Tvx30fX66iI/AAAAAAAAEtY/KiBNxZ1MhBw/s1600/Baki+sheherinin+2020-ci+il+Yay+Olimpiya+Oyunlarina+namizedliyini+ireli+surmesi+ile+elaqedar+teqdimat+211211+%25289%2529.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="239" src="http://3.bp.blogspot.com/-xO7fTZmH50g/Tvx30fX66iI/AAAAAAAAEtY/KiBNxZ1MhBw/s320/Baki+sheherinin+2020-ci+il+Yay+Olimpiya+Oyunlarina+namizedliyini+ireli+surmesi+ile+elaqedar+teqdimat+211211+%25289%2529.jpg" width="320" /></a>C'est la ville de Baku qui vient de recréer l'actualité autour de l'événement en dévoilant, il y'a quelques jours, son logotype. Il se constitue du chiffre 2 et 0 multiplié par deux qui se croisent. La réunion des deux symboles créé l'image d'unité forte aux Jeux Olympiques. Les couleurs du logotype des Jeux Olympiques constituées des 5 ronds croisés (bleu, rouge, jaune, vert et noir) forment les codes colorimétriques du logo. Baku nous propose un logo réussi et efficace. <br />Rome et Tokyo utilisent, eux, leurs symboles nationaux, le Colisée et la fleur japonisante. Avant de connaître officiellement la liste des logotypes pour les villes restantes, Be Dandy vous invite à consulter <a href="http://www.squidoo.com/collection-of-olympics-logos">cet article</a> qui regroupe une liste très précise de visuels et de logos consacrés aux JO depuis 1896. L'article propose une liste de logo pour les six villes requérantes de 2020, cependant ils n'ont pas encore été officiellement dévoilés. </div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-WLFaXTHVTMA/Tvx5WbLdWxI/AAAAAAAAEtk/J9AG0lbm4DA/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-29+a%25CC%2580+15.27.28.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="228" src="http://1.bp.blogspot.com/-WLFaXTHVTMA/Tvx5WbLdWxI/AAAAAAAAEtk/J9AG0lbm4DA/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-29+a%25CC%2580+15.27.28.png" width="400" /></a></div>Avant 2020, c'est 2012 qui fait parler d'elle avec les <a href="http://www.london2012.com/fr/">Jeux Olympiques de Londres</a>. Voici ce que les voyageurs de l'Eurostar  découvrent depuis le 20 décembre 2011. Le comité d’organisation des Jeux à Londres en 2012  (LOCOG) a dévoilé des anneaux olympiques spectaculaires à l’entrée du  tunnel sous la Manche. Installés à l’entrée française de Coquelles près de Calais, ces  anneaux de 9,4m par 4,6m seront vus par les centaines de milliers de  fans qui se rendront à Londres en train pour assister aux Jeux l’an  prochain.<br /><br />Consulter l'actu des <a href="http://logo-bedandy.blogspot.com/search/label/sport">logos sportifs</a><br /><div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>212</wp:post_id>
		<wp:post_date><![CDATA[2012-01-10 01:00:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510233920;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:173;}i:1;a:1:{s:2:"id";i:79;}i:2;a:1:{s:2:"id";i:6829;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1205</wp:comment_id>
			<wp:comment_author><![CDATA[claire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-10 14:27:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-10 13:27:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[superbe travail pour le logo de Baku, j'aime vraiment beaucoup]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1206</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-10 18:24:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-10 17:24:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ankara est la capitale de la Turquie pas Istanbul...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1207</wp:comment_id>
			<wp:comment_author><![CDATA[Marjorie - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10895514956243420321</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-10 19:06:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-10 18:06:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Correction faite !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Léger lifting pour LCI</title>
		<link>http://yannickbourenane.com/preprod/2012/01/09/leger-lifting-pour-lci/</link>
		<pubDate>Mon, 09 Jan 2012 11:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/leger-lifting-pour-lci/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-rXaSvPkGXhY/TzoxISbxxLI/AAAAAAAAFQ0/qFX3wYw9c6c/s1600/LCI_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-rXaSvPkGXhY/TzoxISbxxLI/AAAAAAAAFQ0/qFX3wYw9c6c/s640/LCI_logo.jpg" width="640" /></a></div><br />La chaîne d'information, <a href="http://lci.tf1.fr/" target="_blank">LCI</a> membre du groupe <a href="http://www.tf1.fr/" target="_blank">TF1</a> affiche une nouvelle identité visuelle. Basée sur le mode de fonctionnement de TF1, avec un jeu de lumière. LCI modifie également l'habillage général des programmes. L'agence des télécréateurs a réalisé le nouveau logotype.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>213</wp:post_id>
		<wp:post_date><![CDATA[2012-01-09 12:03:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-09 11:03:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[leger-lifting-pour-lci]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510038260;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:541;}i:1;a:1:{s:2:"id";i:14987;}i:2;a:1:{s:2:"id";i:5090;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1331</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-26 21:30:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-26 19:30:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il est très bien je trouve voici l'adresse ou on peut voir les habillages:<br />http://blog.lenodal.com/index.php?/archives/0192-Le-nouvel-habillage-de-LCI-maj.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Dokeo Tv, le logo !</title>
		<link>http://yannickbourenane.com/preprod/2012/01/09/dokeo-tv-le-logo/</link>
		<pubDate>Mon, 09 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/dokeo-tv-le-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/--goMetXeksU/TwLjQA4B_zI/AAAAAAAAExQ/MoCWVneYLow/s1600/logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/--goMetXeksU/TwLjQA4B_zI/AAAAAAAAExQ/MoCWVneYLow/s1600/logo.png" /></a></div><br /><br /><a href="http://www.sfr.com/">SFR</a> et <a href="http://www.nathan.fr/">Nathan</a> s'associent pour lancer une application TV interactive, <a href="http://www.dokeotv.net/">Dokeo Tv</a>. Elle est accessible uniquement depuis la Neufbox de SFR et est gratuite. Elle est active depuis le 6 décembre 2011 et sera disponible sur les tablettes et smartphones courant 2012.<br /><a name='more'></a><a href="http://www.dokeotv.net/">Dokeo Tv</a> est destinée aux enfants de 4 à 10 ans. L'application vit autour de quatre univers afin de répondre à la curiosité des plus jeunes. "Mes histoires", une sélection de récits illustrés et animés par Nathan. "Top Quiz", 2000 questions Nathan de culture générale. "The Rich Morning Show" une série de dessins animés en anglais et enfin "Gulli Planète" qui propose des vidéos, quiz et des chansons de la célèbre chaîne TNT. Le programme a pour but de sensibiliser les plus jeunes à l'écologie. <br />L'application sera enrichie suivant son succès par d'autres contenus. Le logotype crée par l'agence 4uatre se compose d'une typographie stylisée magenta et cyan. Un bonhomme est glissé dans le "O" et "TV" est apposé dans une typographie manuscrite. La signature "Réveille ta curiosité" compose l'identité visuelle. Chaque contenu est proposé pour une tranche d'âge spécifique.<br /><a href="http://4.bp.blogspot.com/-KoGHlQ_9uDo/TwLo8FlefwI/AAAAAAAAExc/L3n4CnUfII8/s1600/Image+23.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="180" src="http://4.bp.blogspot.com/-KoGHlQ_9uDo/TwLo8FlefwI/AAAAAAAAExc/L3n4CnUfII8/s320/Image+23.png" width="320" /></a> <br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-H7cSfHtE5Zk/TwLppvbHMtI/AAAAAAAAExo/8rBAtvGQpKY/s1600/Image+24.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="278" src="http://2.bp.blogspot.com/-H7cSfHtE5Zk/TwLppvbHMtI/AAAAAAAAExo/8rBAtvGQpKY/s320/Image+24.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-npQPBPzsQ_k/TwLpr9hgymI/AAAAAAAAExw/YOVsAw2m9Fw/s1600/Image+25.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="306" src="http://2.bp.blogspot.com/-npQPBPzsQ_k/TwLpr9hgymI/AAAAAAAAExw/YOVsAw2m9Fw/s320/Image+25.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-lzUPA8KP__4/TwLptjnz9ZI/AAAAAAAAEx4/GX-1eNIP5X0/s1600/Image+26.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="310" src="http://1.bp.blogspot.com/-lzUPA8KP__4/TwLptjnz9ZI/AAAAAAAAEx4/GX-1eNIP5X0/s320/Image+26.png" width="320" /></a></div><br /><br /><br /><div> Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/media">actu logos des médias</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>214</wp:post_id>
		<wp:post_date><![CDATA[2012-01-09 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-09 00:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[dokeo-tv-le-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/01/dokeo-tv-le-logo.html]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/442464902133545736]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510289220;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1343;}i:1;a:1:{s:2:"id";i:651;}i:2;a:1:{s:2:"id";i:9060;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1204</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-09 19:09:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-09 18:09:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[4uatre n'a pas pris de risque avec ce logo. Un peu trop classique pour être incontournable ! Dommage !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Il va y avoir du sport</title>
		<link>http://yannickbourenane.com/preprod/2012/01/07/il-va-y-avoir-du-sport/</link>
		<pubDate>Sat, 07 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/il-va-y-avoir-du-sport/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-YCUK0sHLtTI/Tv2aa8qXxzI/AAAAAAAAEvc/08KF_ffxmFM/s1600/European_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-YCUK0sHLtTI/Tv2aa8qXxzI/AAAAAAAAEvc/08KF_ffxmFM/s640/European_logo.jpg" width="640" /></a></div>Le logo des <a href="http://www.european-athletics.org/">Championnats d'Europ</a>e d’athlétisme de 2014 qui se tiendront à Zurich vient d'être dévoilé. Le logo a été crée par deux étudiantes Coralie Wipf et   Stephanie Ross. Il représente les 31 mâts du stade du Letzigrund, reconstruit pour l’Euro 2008. En rappel voici le logo de ceux de<a href="http://www.helsinki2012.fi/"> 2012</a>. <br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>215</wp:post_id>
		<wp:post_date><![CDATA[2012-01-07 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-07 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[il-va-y-avoir-du-sport]]></wp:post_name>
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		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/01/il-va-y-avoir-du-sport.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/5698265491666950923]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"bccf388c438889a7b883498bc0a4aed1";a:2:{s:7:"expires";i:1508788137;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1156;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:1051;}}}}]]></wp:meta_value>
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	<item>
		<title>Le CESI s&#039;offre une signature</title>
		<link>http://yannickbourenane.com/preprod/2012/01/06/le-cesi-soffre-une-signature/</link>
		<pubDate>Fri, 06 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-cesi-soffre-une-signature/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-7-ZC9qjwFBA/Tv2ReLrLIZI/AAAAAAAAEvQ/AL1qfhhbWbQ/s1600/CESI_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-7-ZC9qjwFBA/Tv2ReLrLIZI/AAAAAAAAEvQ/AL1qfhhbWbQ/s640/CESI_logo.jpg" width="640" /></a></div><br />Le Centre d'Etude Supérieures Industrielles, le <a href="http://www.cesi.fr/le-groupe-cesi-presentation-du-groupe.asp">CESI</a>, vient d'adopter une nouvelle identité visuelle. L'objectif était de moderniser et de mettre en avant la position de l'Ecole créée en 1958 en lui apportant une meilleur lisibilité. <br />Présente dans plusieurs villes de France, l'école met en avant sa qualité d'enseignement supérieur via l'alternance professionnelle. Une manière d'apprendre très bénéfique et qui, dans ce contexte de crise, se développe de plus en plus auprès des entreprises.<br /><a name='more'></a>Modernisation et simplification sont les deux mots d'ordre de ce changement d'identité visuelle. L'école décide de mettre l'accent sur la marque <a href="http://www.cesi.fr/le-groupe-cesi-presentation-du-groupe.asp">CESI</a>, de renforcer et de capitaliser davantage sur son nom avec une signature "Enseignement supérieur et formation professionnelle" tout en clarifiant le métier du groupe. <br />Les principaux codes couleurs existants sont préservés et s'accordent entre les différentes filiales. <br /><br />L'école garde son symbole cubique <i>"symbole de construction et d'évolution</i>."<br /><br /><span style="color: #313131; font-family: arial; font-size: 12px; font-weight: bold;"></span><br /><div>Ci dessous, la déclinaison de ses 3 marques commerciales, Ei.Cesi, Exia.Cesi et  Cesi Entreprises, de ses filiales en Algérie et en Espagne, et de ses  différentes activités satellites<i>.</i>Hilaire de Chergé, Directeur Général du CESI, explique <i>: </i><i>"Cesi Recherche, Cesi Alumni, Cesi  Certification est en pleine cohérence avec le logo du groupe. Chacune  d’entre elles peut vivre indépendamment mais s’inscrivent désormais dans <b style="font-weight: normal;">une même unité visuelle</b></i><i>. Cette  nouvelle identité visuelle et ses déclinaisons reflètent  la volonté  constante d’innovation et d’adaptation du CESI. Elle devrait induire une  meilleure visibilité de notre présence dans le paysage de  l’Enseignement Supérieur et de la Formation tout au long de la Vie».</i></div><br /><img alt="" src="http://www.cesi.fr/_uploads/images/LogoEicesi200px%5B1%5D.jpg" style="height: 102px; width: 202px;" /><br /><br /><br /> <img alt="" src="http://www.cesi.fr/_uploads/images/LogoEntreprises200px%5B1%5D.jpg" style="height: 102px; width: 202px;" />Consulter l'actu l<a href="http://logo-bedandy.blogspot.com/search/label/Education">ogos dans l'enseignement</a>. <br /><br /><br /><img alt="" src="http://www.cesi.fr/_uploads/images/LogoExia200px%5B1%5D.jpg" style="height: 102px; width: 202px;" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>216</wp:post_id>
		<wp:post_date><![CDATA[2012-01-06 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-06 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-cesi-soffre-une-signature]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1201</wp:comment_id>
			<wp:comment_author><![CDATA[Thierry]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tbonnat.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-06 17:32:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-06 16:32:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,<br />Une refonte de logotype qui essaie de faire la part belle aux compositions typographiques. Ou pas. Le choix du caractère DIN (linéale teutonne) est un peu frileux, quand aux compostions de noms c'est la fête chez Bricotypo, j'ai la dent dure - sans doute trop de plomb… -  un petit mélange BdC, CAP, signature sur 4 lignes en CAP (opus ! j'ai les yeux qui yoyotent  -  j'ai cru qu'il s'agissait de la définition du mot CESI ),ou sur 1 ligne coincée sur une justif.  quel que soit le nombre de signes, et vl'an une petite valse de justif. à gauche, à droite, pour finir des points sur les "i" en forme de gimmic graphic.  Bref, ce logo est terrible…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1202</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-06 19:03:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-06 18:03:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je ne comprends rien, c'est très bizarre qu'ils n'écrivent pas le sens de CESI dans leur signature, voilà qui va à l'encontre de toute logique, comment voulez vous qu'on retienne ?<br /><br />quand on voit leur choix de logo précédent....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Un logo gardé à peine 300 jours</title>
		<link>http://yannickbourenane.com/preprod/2012/01/05/un-logo-garde-a-peine-300-jours/</link>
		<pubDate>Thu, 05 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-InmunqUrOIg/Tv2MADGVv1I/AAAAAAAAEu4/PacjddFQW6Q/s1600/Vietnam_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-InmunqUrOIg/Tv2MADGVv1I/AAAAAAAAEu4/PacjddFQW6Q/s640/Vietnam_logo.jpg" width="640" /></a></div><br />Le <a href="http://www.vietnamtourism.gov.vn/index.php?cat=1001&itemid=10548">Vietnam</a> n'aura gardé son identité visuelle que quelques mois. Changée en<a href="http://logo-bedandy.blogspot.com/2011/02/nouvelle-identite-visuelle-pour-le.html"> février </a>dernier,  une nouvelle identité fait déjà son apparition en cette fin d'année. Le logotype  officiel du tourisme vietnamien sera, selon leur dire, celui de la fleur de lotus  jusqu'en 2020<br /><a name='more'></a>Le pays semble s'émanciper de l'étoile constitutive du drapeau national et adapte son discours aux touristes pour proposer une image adoucie. Cette image est hélas si douce qu'elle affleure l'anecdotique et ne semble pas à la mesure des grandeurs et splendeurs du pays, la Baie d'Along, le delta du Mékong, Hanoï ou encore Hồ Chí Minh-Ville.<br /><br />Le  Ministre de la culture, du tourisme et du sport à officiellement  approuvé le logotype constitué de la fleur de lotus avec ses cinq pétales  de couleurs. Réalisé par l'artiste Tran Duc Hoai, il symbolise l<i>e sens noble, la beauté de l'âme humaine propre au Vietnam</i>. L'objectif est de promouvoir une nouvelle idée touristique et de <i>montrer le pays avec un vaste horizon</i>. Les couleurs utilisées sont justifiées de la manière suivante :<i> le bleu pour la mer, le vert pour l'écotourisme, le orange en référence  au tourisme culturel, le violet symbole historique et le rose en  référence à l'hospitalité de la population vietnamienne. </i><br /><br />Le  symbole évolue, la typographique également et enfin la signature change.  "Timeless Charm", comprenez l'idée de charme intemporel, un pays sans  limite de ressource, de temps ni d'espace. <br />La fleur de lotus  constitue le "V" et le symbole du logo. La typographie obtient des  empattements plus marqués. Le bleu, quant à lui, s'éclaircit. <br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Y3CJ0Z7-1C4/Tv2PyOev4pI/AAAAAAAAEvE/Qlq5LxLme1c/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-30+a%25CC%2580+11.17.20.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-Y3CJ0Z7-1C4/Tv2PyOev4pI/AAAAAAAAEvE/Qlq5LxLme1c/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-30+a%25CC%2580+11.17.20.png" /></a></div><br /><br /><br /><br /><br /><br /><br /><br />La version vietnamienne du logo.  <br />Consulter la carte des <a href="http://logo-bedandy.blogspot.com/2010/08/carte-des-logos-de-tourisme.html">logos du monde</a> de Be Dandy.<br /><br /><br /><span lang="fr"><span title="Tin tưởng rằng tiêu đề và biểu tượng mới sẽ góp phần nâng cao hình ảnh, xây dựng thương hiệu, khả năng cạnh tranh của du lịch Việt Nam, góp phần thu hút ngày càng nhiều khách du lịch quốc tế tới Việt Nam."><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>217</wp:post_id>
		<wp:post_date><![CDATA[2012-01-05 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-05 00:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510709387;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:506;}i:1;a:1:{s:2:"id";i:158;}i:2;a:1:{s:2:"id";i:14108;}}}}]]></wp:meta_value>
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			<wp:comment_id>1199</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-05 01:05:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-05 00:05:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Incroyable les sommes d'argent dépensé pour rien !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>1203</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-01-06 19:04:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-06 18:04:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On croirait un logo pour désodorisant !]]></wp:comment_content>
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		<title>Donner du charme à un logo</title>
		<link>http://yannickbourenane.com/preprod/2012/01/04/donner-du-charme-a-un-logo/</link>
		<pubDate>Wed, 04 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/-IytPOIpf9Rk/TvyPRThPSnI/AAAAAAAAEtw/SlNaG4BU2hE/s1600/MGallery_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-IytPOIpf9Rk/TvyPRThPSnI/AAAAAAAAEtw/SlNaG4BU2hE/s640/MGallery_logo.jpg" width="640" /></a>Vouloir une image qui dise l'exception et le charme lorsqu'on est un géant mondial de l'hôtellerie, soit le <a href="http://www.accor.com/fr/groupe.html">Groupe Accor avec plus de 4700 hôtels dans le monde, </a>cela peut paraître contradictoire. Et pourtant, le défi a été relevé avec le changement d'image de la collection hôtelière <a href="http://www.mgallery.com/fr/discovering-mgallery-hotel/collection.shtml">MGallery</a>. <br /><a name='more'></a>Accor désirait distinguer la singularité de la gamme<a href="http://www.mgallery.com/fr/france/index.shtml"> M Gallery</a> et la rendre internationale alors que jusqu'à présent, elle disposait du même logo que les hôtels <a href="http://www.mercure.com/fr/france/index.shtml">Mercure</a>. Ce positionnement s'apparente à ceux des Relais & Châteaux & consorts, à ceci près que ces derniers sont des associations auxquelles différents hôtels peuvent adhérer mais auxquelles on n'appartient pas... Christine Scott Thomas est l'ambassadrice, pratique rencontrée dans d'autres groupements hôteliers qui ont besoin de nourrir leur image. Accor a pourtant fait le choix d'indiquer son nom dans la signature du logotype, "Memorable Hotels by Accor". C'est ainsi que MGallery compte élargir son parc  hôtelier à 100 destinations d'ici 2015.  <br /><br /><a href="http://2.bp.blogspot.com/-Nu3ZRU-xKbU/TvyRJNillBI/AAAAAAAAEt8/deoEXmIVrEQ/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-29+a%25CC%2580+17.10.24.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-Nu3ZRU-xKbU/TvyRJNillBI/AAAAAAAAEt8/deoEXmIVrEQ/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-29+a%25CC%2580+17.10.24.png" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />La  nouvelle identité visuelle se constitue d'un monogramme blanc, la signature est d'or. Une cartouche verticale noire forme la base du logotype, référence au luxe. Le symbole se veut retenu, élégant et singulier, il a été conçu pour s'inscrire sans<i> heurter dans des univers souvent très différents.</i> L'agence créatrice W&Cie explique que  ce choix peut être perçu comme <i>"la griffe d'un couturier  ou le poinçon d'un orfèvre.  Un territoire visuel délicat et sophistiqué  vient compléter le dispositif identitaire"</i>. <br /><br />L'agence précise avoir avoir puisé son inspiration dans les poinçons de la Sécession Viennoise (voir visuel ci-dessous), un courant de l'Art nouveau qui s'est épanoui en Autriche entre 1890 et 1905. Il s’inspire des mélanges des différents langages graphiques tirés de l'illustration, de la décoration et de la typographie. Il se caractérise souvent par des formes organiques et la représentation de thèmes comme les poissons, les oiseaux ou la végétation. A travers ce choix graphique, l'agence a désiré exprimer tant le caractère intemporel des bâtiments que la modernité des offres et services que l'on peut y trouver.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-U_OGXjuyaoE/TwF7AoQIbUI/AAAAAAAAEwY/EkRnxwZ0Tbk/s1600/Capture+d%253Fe%25CC%2581cran+2011-12-28+a%25CC%2580+15.28.20.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="496" src="http://1.bp.blogspot.com/-U_OGXjuyaoE/TwF7AoQIbUI/AAAAAAAAEwY/EkRnxwZ0Tbk/s640/Capture+d%253Fe%25CC%2581cran+2011-12-28+a%25CC%2580+15.28.20.png" width="640" /></a></div><br /><br /><a href="http://fr.wikipedia.org/wiki/Typographie" title="Typographie"></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-r4-7Em09Xgw/TvyVu4aPmKI/AAAAAAAAEus/byfI97i8PIY/s1600/Monocle-logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a></div><br /><a href="http://3.bp.blogspot.com/-i1Ba1DjkmmM/TvySdfhit5I/AAAAAAAAEuU/_o4W_GoPlTs/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-29+a%25CC%2580+17.16.05.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="213" src="http://3.bp.blogspot.com/-i1Ba1DjkmmM/TvySdfhit5I/AAAAAAAAEuU/_o4W_GoPlTs/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-29+a%25CC%2580+17.16.05.png" width="400" /></a><br /><a href="http://2.bp.blogspot.com/-YlhP4haULl8/TvyRmnA0rSI/AAAAAAAAEuI/HREzb3UeW20/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-29+a%25CC%2580+17.12.35.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="338" src="http://2.bp.blogspot.com/-YlhP4haULl8/TvyRmnA0rSI/AAAAAAAAEuI/HREzb3UeW20/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2011-12-29+a%25CC%2580+17.12.35.png" width="400" /></a><br /><br />Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/tourisme">logos dans le tourisme</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>218</wp:post_id>
		<wp:post_date><![CDATA[2012-01-04 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-04 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[donner-du-charme-a-un-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/01/donner-du-charme-un-logo.html]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510558258;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11826;}i:1;a:1:{s:2:"id";i:12247;}i:2;a:1:{s:2:"id";i:299;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1196</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-04 12:22:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-04 11:22:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[W&cie a réalisé un travail magnifique ! Chapeau bas !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1197</wp:comment_id>
			<wp:comment_author><![CDATA[Johan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.brandbrothers.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-04 15:53:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-04 14:53:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Contrairement au rebranding Ibis, ce monogramme est une vraie réussite. Good job !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1261</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-08 16:19:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-08 15:19:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[merci à Cb'a qui crée ce type de logo depuis....... 5, 6 ans]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1264</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-09 16:37:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-09 15:37:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah bon lequel ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
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	<item>
		<title>Un logo peu original pour les 100 ans de Sharp</title>
		<link>http://yannickbourenane.com/preprod/2012/01/03/un-logo-peu-original-pour-les-100-ans-de-sharp/</link>
		<pubDate>Tue, 03 Jan 2012 00:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-peu-original-pour-les-100-ans-de-sharp/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-DN4IaWKFwd4/TwGIT7MKj3I/AAAAAAAAEwk/r_47fXLWDT8/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><br /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-bq0bjRt8rX0/TwGIUs4jpGI/AAAAAAAAEws/-gy-EwHoAas/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-bq0bjRt8rX0/TwGIUs4jpGI/AAAAAAAAEws/-gy-EwHoAas/s1600/Image+2.png" /></a></div><br />Après <a href="http://logo-bedandy.blogspot.com/2011/12/paramount-100-ans-et-un-nouveau-logo.html">Paramount</a> il y'a quelques jours c'est au tour du fabricant japonais d’électronique, <a href="http://www.sharp-world.com/100th/">Sharp</a>, de fêter ses 100 ans d'existence. Un bon prétexte marketing pour faire parler de la marque qui dévoile l'identité visuelle conçue pour cette occasion. Le logotype sera utilisé dans les publicités télévisées, les journaux, sur le web, en interne et dans la communication externe du groupe.  <br /><a name='more'></a>En plus du logotype Sharp a effectué une refonte de son site web. Un historique de marque ainsi que l'histoire de vie de son fondateur <span lang="fr"><span title="The 100th Anniversary section will include the life story of Sharp founder Tokuji Hayakawa and the history of Sharp's one-of-a-kind products.">Tokuji Hayakawa sont présents sur le site. Quotidiennement il sera mis à jour par l'introduction de nouvelles informations relatives au 100 ans de la marque. </span></span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-t33mVrEGWjU/TwGKTkvttRI/AAAAAAAAEw4/9cKoY-0wbBQ/s1600/Image+3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="182" src="http://2.bp.blogspot.com/-t33mVrEGWjU/TwGKTkvttRI/AAAAAAAAEw4/9cKoY-0wbBQ/s400/Image+3.png" width="400" /></a></div>Le "100" est formé du chiffre "1" et de deux couronnes de laurier entrecroisées. Une typographie à empattements est utilisée pour l'ensemble général. Les deux couronnes se croisent, l'une en symbole du passé, l'autre du futur. L'anniversaire est ici envisagé comme une période charnière, une transition, une étape de mutation de la marque. Sharp montre son évolution à travers un logo tout en or. .<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-jgtzAmkXdkY/TwGM5V09KzI/AAAAAAAAExE/EwrjrlpRUCM/s1600/Image+1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="198" src="http://1.bp.blogspot.com/-jgtzAmkXdkY/TwGM5V09KzI/AAAAAAAAExE/EwrjrlpRUCM/s400/Image+1.png" width="400" /></a></div>Consulter ici l'actu <a href="http://logo-bedandy.blogspot.com/search/label/nouvelles%20technos">logos des nouvelles technologies</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>219</wp:post_id>
		<wp:post_date><![CDATA[2012-01-03 01:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-03 00:30:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510535663;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:32;}i:1;a:1:{s:2:"id";i:11504;}i:2;a:1:{s:2:"id";i:232;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1194</wp:comment_id>
			<wp:comment_author><![CDATA[Thierry]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tbonnat.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-03 16:54:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-03 15:54:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,<br />L'esprit de course et l'idée d'anniversaire sont bien présent dans cet emblème que j'ai du mal à appelé logo. Où est l'esprit nippon ? des lauriers ! emblème Athéniens ! Ce signe me fait penser à un trophée de cinéma… <br />Thierry]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>L&#039;Europe vue par le Danemark</title>
		<link>http://yannickbourenane.com/preprod/2012/01/02/leurope-vue-par-le-danemark/</link>
		<pubDate>Mon, 02 Jan 2012 01:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/leurope-vue-par-le-danemark/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-isPtfoLh6u8/Tv7ug55p9VI/AAAAAAAAEwM/tPOIcs0v4Q8/s1600/presidence_europeenne_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="144" src="http://3.bp.blogspot.com/-isPtfoLh6u8/Tv7ug55p9VI/AAAAAAAAEwM/tPOIcs0v4Q8/s320/presidence_europeenne_logo.jpg" width="320" /></a></div>Après la Pologne, incarnée par un l<a href="http://logo-bedandy.blogspot.com/2011/05/la-pologne-la-presidence-de-leurope.html">ogo engagé</a>, c'est au Danemark, non membre de la zone Euro, d'exercer la Présidence du Conseil de l'Union Européenne en période délicate pour l'union économique, à compter du 1erjanvier 2012. Le Danemark a présenté l'identité qui incarnera cette haute-fonction. La manifestation graphique de ses responsabilités se distingue par une rigueur de la composition. Le Danemark promet d'imprimer sa marque en habillant le logo européen de ses couleurs nationales. Enfin, l'idée de transition est animée par le mouvement du chiffre de l'année. Un positionnement délicat en zone trouble pour l'union.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>220</wp:post_id>
		<wp:post_date><![CDATA[2012-01-02 02:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-02 01:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1198</wp:comment_id>
			<wp:comment_author><![CDATA[Zapo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.behance.com/crazyouths</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-04 17:39:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-04 16:39:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le problème c'est que de loin, le changement entre le 1 et le 2, passe facilement pour un 5.... Dommage car l'idée en soit est intéressante.]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1200</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-05 01:05:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-05 00:05:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien vu pour le 5 !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Bonne année ! Les 28 marques</title>
		<link>http://yannickbourenane.com/preprod/2012/01/01/bonne-annee-les-28-marques/</link>
		<pubDate>Sun, 01 Jan 2012 07:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/bonne-annee-les-28-marques/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-mWiOMK-gNGo/TvCLKDT7VMI/AAAAAAAAEnU/-HLks0yaSco/s1600/BonneAnnee-2012.jpg"><img src="http://4.bp.blogspot.com/-mWiOMK-gNGo/TvCLKDT7VMI/AAAAAAAAEnU/-HLks0yaSco/s640/BonneAnnee-2012.jpg" alt="" width="436" height="640" border="0" /></a></div>
Bonne année à tous en 28 marques :
Les illustrations, étoiles et flocons viennent de San Pelegrino, Heineken, Mercedes, Philips et Picard
Et voici tous les logos utilisés pour typographier cette affiche :
<a name="more"></a>
J&amp;B
Spar
Yahoo
kEnzo
UGC
Xerox

Nike
cOca Cola
L'Equipe
Leffe

France Telecom
Evian
John Deer

Barbie
Orangina
Nescafé
SNCF
walt DisnEy

Adobe
Nous Deux
chaNel
Elle
Ebay]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>221</wp:post_id>
		<wp:post_date><![CDATA[2012-01-01 08:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-01 07:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[bonne-annee-les-28-marques]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2011/12/joyeux-noel.html]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/1992379360240060328]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510584190;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6761;}i:1;a:1:{s:2:"id";i:6524;}i:2;a:1:{s:2:"id";i:76;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1175</wp:comment_id>
			<wp:comment_author><![CDATA[Pinkfrenetik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.pinkfrenetik.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-23 11:23:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 10:23:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Spar, Yahoo, UGC, Xerox,  Snickers, Coca cola, L'Equipe, Leffe, France Telecom, Nescafé, Adobe, Elle ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1176</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-23 11:42:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 10:42:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas mal pas mal mais il n'y a pas de Snickers]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1177</wp:comment_id>
			<wp:comment_author><![CDATA[Damien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-23 11:53:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 10:53:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Evian, John Deere, Disney, BN ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1178</wp:comment_id>
			<wp:comment_author><![CDATA[Stan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-23 11:54:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 10:54:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Evian, Nescafé, Adobe]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1179</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-23 12:08:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 11:08:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Damien : oui à tout sauf BN...<br />@Stan : oui à tout]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1180</wp:comment_id>
			<wp:comment_author><![CDATA[frankie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-23 12:56:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 11:56:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J&B, Spar, Yahoo, UGC, NIKE, Equipe, Leffe, John deere, France telecom, barbie, Nescafé, SNCF, Adobe, Elle, ebay, evian, Picard]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1181</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-23 14:58:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 13:58:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@frankie : bravo, il en reste huit à trouver !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1182</wp:comment_id>
			<wp:comment_author><![CDATA[Guillaume Krystlik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15785305489136359419</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-23 16:08:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 15:08:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par l'auteur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1183</wp:comment_id>
			<wp:comment_author><![CDATA[golo-golo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-23 16:29:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 15:29:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[JB, SPAR, YAHOO, UGC, XEROX, NIKE, COCA-COLA, L'EQUIPE, LEFFE, JOHN-DEER, FRANCE TEL, EVIAN, BARBIE, NESCAFE, SNCF, ADOBE, DISNEY, ELLE,EBAY,PICARD, CONVERSE, MERCEDES, EADS,]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1184</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-23 17:36:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 16:36:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien ! Et pour les étoiles, il y a bien Mercedes mais pas Converse ni EADS, ce sont d'autres marques aux étoiles...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1185</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-23 23:05:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 22:05:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Subaru pour les étoiles et picard pour le flocon ! ^^ ( J'ai utilisé le flocon picard sur mon header blogspot)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1186</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-23 23:06:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 22:06:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les couleurs sont extraites du chocolat Toblerone aussi !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1187</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-24 00:22:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-23 23:22:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour les étoiles c'est Subaru Mercedes et l'équipe des "Dallas Cowboys"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1190</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2011-12-26 18:21:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2011-12-26 17:21:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui aux couleurs de Toblerone, bien vu ! Picard aussi, il manque encore quelques références :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La MACSF lifte son logotype</title>
		<link>http://yannickbourenane.com/preprod/2012/02/13/la-macsf-lifte-son-logotype/</link>
		<pubDate>Mon, 13 Feb 2012 15:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-macsf-lifte-son-logotype/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-t35GWhBP-Ko/Tzkd09XyKEI/AAAAAAAAFP0/5E9G8SlicdM/s1600/mascf_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Georgia, 'Times New Roman', serif;"><img border="0" height="362" src="http://4.bp.blogspot.com/-t35GWhBP-Ko/Tzkd09XyKEI/AAAAAAAAFP0/5E9G8SlicdM/s640/mascf_logo.jpg" width="640" /></span></a></div><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">La <a href="http://www.macsf.fr/index.html" target="_blank">Mutuelle d'Assurances du Corps de Santé Français</a>, la MACSF existe depuis 1935. Elle se revendique comme étant le <i>premier assureur des professionnels de santé</i> et affiche désormais une nouvelle identité visuelle, plus sobre.</span><br /><a name='more'></a><span style="font-family: Georgia, 'Times New Roman', serif;">Dans le communiqué de presse il est expliqué que le nouveau socle identitaire s'appuie sur trois piliers, <i>l'héritage culturel qui imprègne les valeurs de la <a href="http://www.macsf.fr/index.html" target="_blank">MACSF</a>, la performance qui engage à toujours proposer le meilleur produit et le meilleur service, enfin l</i><i>a relation avec les sociétaires pour comprendre les attentes et fournir des réponses claires, juste et utiles.</i></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">Le logotype a été crée par l'agence AKDV. Une signature accompagne le logo, elle est présente sur le site web : "notre engagement, c'est vous". Le style direct de la signature évoque, selon la marque, la relation directe étroite qu'ils tissent avec tous les professionnels de la santé.</span><br /><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">Quant à l'identité visuelle, le symbole du "M"est gardé, légèrement lifté avec l'apport d'ombres et une séparation désormais nette des trois 3 barres qui forment la lettre. La typographie est graissée et plus affirmée. Les points sont supprimés, c'est certainement ce qui apporte une meilleure lisibilité au logotype.</span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">L'architecture générale de la marque a été unifiée, la mutuelle d'assurance Le Sou Médical membre depuis 2003 et le MFPS membre depuis 2006 ont vu leurs logotype adapté.</span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-4A-Laub7kvI/T3BKqZd2P8I/AAAAAAAAFkA/dFngjVI3NzM/s1600/MACSF_HallSiege_2012.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://4.bp.blogspot.com/-4A-Laub7kvI/T3BKqZd2P8I/AAAAAAAAFkA/dFngjVI3NzM/s640/MACSF_HallSiege_2012.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ca0O771HurI/T3BKstTtlxI/AAAAAAAAFkI/nzqtll2qnok/s1600/MACSF.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="386" src="http://2.bp.blogspot.com/-ca0O771HurI/T3BKstTtlxI/AAAAAAAAFkI/nzqtll2qnok/s640/MACSF.png" width="640" /></a></div><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span><br /><div style="clear: both; text-align: center;"><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span></div><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-QlI8y1FyA6I/TzkkEPz4fKI/AAAAAAAAFQM/GbYgfj9RT0E/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Georgia, 'Times New Roman', serif;"><img border="0" height="354" src="http://3.bp.blogspot.com/-QlI8y1FyA6I/TzkkEPz4fKI/AAAAAAAAFQM/GbYgfj9RT0E/s640/Image+13.png" width="640" /></span></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>183</wp:post_id>
		<wp:post_date><![CDATA[2012-02-13 16:58:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-13 15:58:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-macsf-lifte-son-logotype]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1447</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-20 11:36:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-20 09:36:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[mouais je ne suis pas trop emballé par ce lifting de logo, les dégradés c'est parfois ringard et quand c'est l'identité visuelle qui est concernée, et ben c'est pas donner une image moderne de l'entreprise... Choix un peu bof selon mon humble avis]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>7981</wp:comment_id>
			<wp:comment_author><![CDATA[Reda]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[webmaster@reda-cherifi.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.reda-cherifi.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.253.234.5]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-03 11:15:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-03 09:15:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Leur communication visuelle s'est établie sur des nuances de rouge, le dégradé n'est pas choquant mais en 2012 c'est vrai que c'était pas le meilleur choix à faire.]]></wp:comment_content>
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		<title>La fusion d&#039;Humanis et de Novalis Taitbout</title>
		<link>http://yannickbourenane.com/preprod/2012/02/13/la-fusion-dhumanis-et-de-novalis-taitbout/</link>
		<pubDate>Mon, 13 Feb 2012 10:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-cRCs-DbngfY/TzjYT2CahUI/AAAAAAAAFN0/k5mrgeZD4pc/s1600/humanis_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-cRCs-DbngfY/TzjYT2CahUI/AAAAAAAAFN0/k5mrgeZD4pc/s640/humanis_logo.jpg" width="640" /></a></div><div style="color: black; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 15px; font-weight: normal; line-height: 18px; margin-bottom: 18px; margin-top: 5px;">Le groupe <a href="http://www.humanis.com/index.html" style="font-style: normal;" target="_blank">Humanis</a> est issu de la fusion de deux acteurs mutualistes et paritaires, Humanis et <a href="http://www.novalistaitbout.com/" style="font-style: normal;" target="_blank">Novalis Taitbout</a>. Le dévoilement l'identité visuelle a été effectué le 26 janvier 2012 lors de la cérémonie organisée au CNIT de la Défense à Paris. </div><a name='more'></a>Le groupe Humanis devient grâce à cette fusion un acteur majeur de la protection sociale en accompagnant plus de 700 000 entreprises et 10 millions de clients au quotidien. Chaikana, l'agence créatrice explique : <i>"Nous sommes partis d'une idée simple : Humanis, j'écris ton nom car... car signer c'est s'engager. L'engagement est une valeur forte du groupe Humanis, que nous avons souhaité faire vivre également dans la signature de marque Protéger c'est s'engager"</i><br /><div style="color: black; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 15px; font-weight: normal; line-height: 18px; margin-bottom: 18px; margin-top: 5px;">La marque garde le nom de marque d'Humanis. Le système de signature en trois mots reste et devient "Protéger c'est s'engager". Rien de Novalis Taitbout n'a été gardé et réintégrer dans l'identité visuelle d'Humanis. Humanis apparaît dans une typographie manuscrite. Le symbole est formé d'un croissant, référence au sourire sur une cartouche rouge.</div><div style="color: black; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 15px; font-weight: normal; line-height: 18px; margin-bottom: 18px; margin-top: 5px;">Affiches de la première campagne presse d'Humanis.</div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-SxczWf-VVpI/Tzjb-CbVsdI/AAAAAAAAFN8/5-MySJsxMJc/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-SxczWf-VVpI/Tzjb-CbVsdI/AAAAAAAAFN8/5-MySJsxMJc/s400/Image+1.png" width="306" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-n5MWxo7MllA/Tzjb_9bS3uI/AAAAAAAAFOE/N-8U8Mi3AoI/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-n5MWxo7MllA/Tzjb_9bS3uI/AAAAAAAAFOE/N-8U8Mi3AoI/s400/Image+2.png" width="306" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-sfMAdWqQoL4/TzjcBk-URuI/AAAAAAAAFOM/eL1jeo4935g/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-sfMAdWqQoL4/TzjcBk-URuI/AAAAAAAAFOM/eL1jeo4935g/s400/Image+3.png" width="311" /></a></div><div style="color: black; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 15px; font-weight: normal; line-height: 18px; margin-bottom: 18px; margin-top: 5px;"><br /></div><div style="color: black; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 15px; font-weight: normal; line-height: 18px; margin-bottom: 18px; margin-top: 5px;">Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/santé" target="_blank">actu logos santé</a></div><div style="font-family: Helvetica;"><div style="-webkit-line-break: after-white-space; -webkit-nbsp-mode: space; font-size: 12px; word-wrap: break-word;"><span style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span><br /><div style="-webkit-line-break: after-white-space; -webkit-nbsp-mode: space; word-wrap: break-word;"><span style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span></span><br /><div style="-webkit-line-break: after-white-space; -webkit-nbsp-mode: space; word-wrap: break-word;"><div><div style="-webkit-line-break: after-white-space; -webkit-nbsp-mode: space; word-wrap: break-word;"><div style="-webkit-line-break: after-white-space; -webkit-nbsp-mode: space; word-wrap: break-word;"><div style="-webkit-line-break: after-white-space; -webkit-nbsp-mode: space; word-wrap: break-word;"><div style="-webkit-line-break: after-white-space; -webkit-nbsp-mode: space; word-wrap: break-word;"><div><div><div><div><div></div></div></div></div></div></div></div></div></div></div></div><span style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"><span style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span></span></div><span style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; border-collapse: separate; color: black; font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;"></span></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>184</wp:post_id>
		<wp:post_date><![CDATA[2012-02-13 11:51:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Deauville Green Festival</title>
		<link>http://yannickbourenane.com/preprod/2012/02/10/deauville-green-festival/</link>
		<pubDate>Fri, 10 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/deauville-green-festival/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-mmQCi8NBugE/Tye8dFRHzOI/AAAAAAAAFIs/2kqVwXo5YmQ/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-mmQCi8NBugE/Tye8dFRHzOI/AAAAAAAAFIs/2kqVwXo5YmQ/s1600/Image+3.png" /></a></div><br />La ville de <a href="http://www.deauville.org/fr/" target="_blank">Deauville</a> est connue pour ses planches, ses plages, ses boutiques de luxe, son <a href="http://www.festival-deauville.com/DEV/index.php" target="_blank">Festival du Film Américain</a> et prochainement pour un nouveau événement. Initiés par l’association Un Ecran pour la Planète, les<a href="http://www.deauvillegreenawards.com/index.php/fr/" target="_blank"> Deauville Green  Awards</a> visent à valoriser les productions de la communication  audiovisuelle des entreprises, institutions et collectivités engagées  dans une démarche en faveur de l'environnement et du développement  durable. Cette première édition aura lieu les 11 et 12 avril 2012 au théâtre  du Casino de Deauville.<br /><a name='more'></a><br />Ce festival s'adresse aux acteurs de la  communication audiovisuelle responsable autour d’une compétition  internationale dotée de vingt-deux catégories spécifiques portant sur  des thématiques comme les énergies renouvelables, le climat,  l’éco-responsabilité, l’éco-mobilité, le cadre de vie, la préservation  de la santé, l’économie verte, la prévention des risques, les villes  nouvelles ou l’éco-tourisme. Le Jury  attribuera les Astérias d’Or et d’Argent aux deux meilleures productions  dans chaque catégorie et quatre Grands Prix qui récompenseront  respectivement la meilleure réalisation, la meilleure politique  audiovisuelle d’entreprise, la meilleure politique audiovisuelle de  collectivité et la meilleure production écoresponsable.<br />L'identité visuelle de l'événement se dévoile en ce début d'année 2012. Le nom de la marque apparaît en capitales dans un camaïeu de verts. Une étoile en tant que symbole à droite de "Deauville" à l'image d'un exposant.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-hMCLHe2mAYs/Tye_dYlJmmI/AAAAAAAAFI0/WG8-pF0j4tI/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="538" src="http://3.bp.blogspot.com/-hMCLHe2mAYs/Tye_dYlJmmI/AAAAAAAAFI0/WG8-pF0j4tI/s640/Image+4.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-fcbdO_016XY/Tye_fbnuurI/AAAAAAAAFI8/cwGNUxWcbI0/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="304" src="http://3.bp.blogspot.com/-fcbdO_016XY/Tye_fbnuurI/AAAAAAAAFI8/cwGNUxWcbI0/s640/Image+5.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-KXmJIBuTaJo/Tye_g48w53I/AAAAAAAAFJE/3z5sZrZELRk/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="338" src="http://1.bp.blogspot.com/-KXmJIBuTaJo/Tye_g48w53I/AAAAAAAAFJE/3z5sZrZELRk/s640/Image+6.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-GQBlIHnNssg/Tye_ib8tA0I/AAAAAAAAFJM/kleROHjUuXo/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="322" src="http://2.bp.blogspot.com/-GQBlIHnNssg/Tye_ib8tA0I/AAAAAAAAFJM/kleROHjUuXo/s640/Image+7.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-KwofJplzAiQ/Tye_jm1kP4I/AAAAAAAAFJU/LpTH1_iGeUM/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="324" src="http://3.bp.blogspot.com/-KwofJplzAiQ/Tye_jm1kP4I/AAAAAAAAFJU/LpTH1_iGeUM/s640/Image+8.png" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>185</wp:post_id>
		<wp:post_date><![CDATA[2012-02-10 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-10 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[deauville-green-festival]]></wp:post_name>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Hommage à Christian Blachas</title>
		<link>http://yannickbourenane.com/preprod/2012/02/09/hommage-a-christian-blachas/</link>
		<pubDate>Thu, 09 Feb 2012 13:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/hommage-a-christian-blachas/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://4.bp.blogspot.com/--9WohjFT8I8/TzO_xSuBrqI/AAAAAAAAFNM/fo6KgJesZTc/s1600/399910_10150675687811833_615576832_11065035_1763273140_n.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/--9WohjFT8I8/TzO_xSuBrqI/AAAAAAAAFNM/fo6KgJesZTc/s400/399910_10150675687811833_615576832_11065035_1763273140_n.jpg" width="300" /></a><a href="http://2.bp.blogspot.com/-_nXKiBUt2Gk/TzO_wD16tWI/AAAAAAAAFM8/t9YqfsDw1XE/s1600/395354_342061125826662_207292145970228_1138308_584373220_n.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-_nXKiBUt2Gk/TzO_wD16tWI/AAAAAAAAFM8/t9YqfsDw1XE/s400/395354_342061125826662_207292145970228_1138308_584373220_n.jpg" width="282" /></a><a href="http://www.blogger.com/goog_770591831"><br /></a>Beaucoup des hommages graphiques à Christian Blachas sont compilés <a href="http://www.advertisingtimes.fr/2012/02/la-publicite-rend-hommage-christian.html" target="_blank">ici,</a> ils peuvent être déposés sur la page <a href="http://www.facebook.com/cbnews" target="_blank">Facebook de CB News</a> pour paraître dans la prochaine édition. </div><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-KAn3nxbBkbU/TzO_zubl4bI/AAAAAAAAFNg/BenKYYcSRLI/s1600/423704_3133549534995_1152499185_4879516_381996355_n.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="282" src="http://2.bp.blogspot.com/-KAn3nxbBkbU/TzO_zubl4bI/AAAAAAAAFNg/BenKYYcSRLI/s400/423704_3133549534995_1152499185_4879516_381996355_n.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-phxp7OmeszE/TzO_zP38kiI/AAAAAAAAFNY/L2JCoIFbuEg/s1600/421867_10150675688706833_615576832_11065040_2040762741_n.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-phxp7OmeszE/TzO_zP38kiI/AAAAAAAAFNY/L2JCoIFbuEg/s400/421867_10150675688706833_615576832_11065040_2040762741_n.jpg" width="300" /></a><a href="http://3.bp.blogspot.com/-5u1eDdQljSM/TzO_0MTgAHI/AAAAAAAAFNo/TBP7q5jR_hA/s1600/424106_10150675688586833_615576832_11065039_989751124_n.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-5u1eDdQljSM/TzO_0MTgAHI/AAAAAAAAFNo/TBP7q5jR_hA/s400/424106_10150675688586833_615576832_11065039_989751124_n.jpg" width="300" /></a><a href="http://2.bp.blogspot.com/-B4kNdSDmp7Y/TzO_w4uxm4I/AAAAAAAAFNA/r1yrva6vhOw/s1600/396645_10150675688436833_615576832_11065038_593877933_n.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://1.bp.blogspot.com/-Ga0CGpUHkbE/TzO_yryxsdI/AAAAAAAAFNQ/0-cZ2H8lNXc/s1600/401529_10150675688891833_615576832_11065042_1441940063_n.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-Ga0CGpUHkbE/TzO_yryxsdI/AAAAAAAAFNQ/0-cZ2H8lNXc/s400/401529_10150675688891833_615576832_11065042_1441940063_n.jpg" width="300" /></a><img border="0" height="400" src="http://2.bp.blogspot.com/-B4kNdSDmp7Y/TzO_w4uxm4I/AAAAAAAAFNA/r1yrva6vhOw/s400/396645_10150675688436833_615576832_11065038_593877933_n.jpg" width="300" /></div><br /><br /><br /><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>186</wp:post_id>
		<wp:post_date><![CDATA[2012-02-09 14:49:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-09 13:49:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[hommage-a-christian-blachas]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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		<title>L&#039;équipe des Panthers Carolina</title>
		<link>http://yannickbourenane.com/preprod/2012/02/09/lequipe-des-panthers-carolina/</link>
		<pubDate>Thu, 09 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lequipe-des-panthers-carolina/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-C9-vE04blTM/TyfCSJne-oI/AAAAAAAAFJk/qgjp5MiVmrs/s1600/Panthers_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-C9-vE04blTM/TyfCSJne-oI/AAAAAAAAFJk/qgjp5MiVmrs/s640/Panthers_logo.jpg" width="640" /></a></div> L'équipe de football américain <a href="http://www.panthers.com/index.html" target="_blank">Carolina Panthers</a> vient de modifier son logotype. Il était inchangé depuis 1995, depuis son entrée dans la Ligue Nationale de Football. Il a été modifié pour offrir un côté plus agressif et plus contemporain à l'équipe professionnelle.<br /><a name='more'></a><br />L'équipe des <a href="http://www.panthers.com/index.html" target="_blank">Panthers </a>est issue de la Caroline du Nord. Selon elle : <i>"nous avons l'un des plus beaux logos et des plus reconnus dans la Ligue Nationale de Football, nous avons donc voulu le moderniser un maximum sans perdre l'essence même de l'identité". </i><br />De manière générale le logotype a été condensé. L'emblème de la panthère prend moins de place et se situe à gauche du nom de l'équipe. L'essentiel du changement porte que la typographie, exit la manuscrite effet 90's assuré. Désormais, c'est en capitales, sans jeu d'ombre et avec des effets de vitesse sur les lettres que la marque s'impose. A noter, la subtilité de la griffe sur le "A" de Panthers. <br />Le logotype sera déployé courant 2012. Le site Internet n'a pas encore été mis à jour.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-rUlypUZEUgA/TyaywYopuRI/AAAAAAAAFIE/Y6gXRG9Qcgg/s1600/Image+23.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="198" src="http://1.bp.blogspot.com/-rUlypUZEUgA/TyaywYopuRI/AAAAAAAAFIE/Y6gXRG9Qcgg/s640/Image+23.png" width="640" /></a></div><br />Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/sport" target="_blank">logos sport</a><br /><br /><div style="background-attachment: initial; background-clip: initial; background-color: whitesmoke; background-image: initial; background-origin: initial; border-bottom-color: rgb(245, 245, 245); border-bottom-style: solid; border-bottom-width: 1px; border-left-color: rgb(245, 245, 245); border-left-style: solid; border-left-width: 1px; border-right-color: rgb(245, 245, 245); border-right-style: solid; border-right-width: 1px; border-top-color: rgb(245, 245, 245); border-top-style: solid; border-top-width: 1px;"><div style="color: #888888; font-family: arial, sans-serif; font-size: 13px; height: 26px; margin-top: -7px; overflow-x: hidden; overflow-y: hidden; padding-bottom: 4px; padding-left: 4px; padding-right: 4px; padding-top: 0px;"><div style="float: left;"></div><div style="float: right;"><div aria-label="Donner son avis sur la traduction" data-tooltip-align="t,c" data-tooltip="Donner son avis sur la traduction" style="float: left;"><div aria-haspopup="true" role="button" style="-webkit-user-select: none; background-attachment: initial; background-clip: initial; background-color: initial; background-image: initial; background-origin: initial; background-position: 0px 50%; background-repeat: initial initial; border-bottom-color: transparent; border-bottom-left-radius: 2px 2px; border-bottom-right-radius: 2px 2px; border-bottom-style: solid; border-bottom-width: 1px; border-left-color: transparent; border-left-style: solid; border-left-width: 1px; border-right-color: transparent; border-right-style: solid; border-right-width: 1px; border-top-color: transparent; border-top-left-radius: 2px 2px; border-top-right-radius: 2px 2px; border-top-style: solid; border-top-width: 1px; color: #444444; cursor: default; display: inline-block; font-size: 11px; font-weight: bold; height: 24px; line-height: 24px; list-style-image: initial; list-style-position: initial; list-style-type: none; outline-color: initial; outline-style: none; outline-width: initial; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; position: relative; text-decoration: none; vertical-align: middle;" tabindex="0" title=""><div style="display: inline-block; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; position: relative;"><div style="border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; display: inline-block; padding-bottom: 0px; padding-left: 2px; padding-right: 2px; padding-top: 0px; position: relative; vertical-align: top;"><div style="display: inline-block; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; position: relative;"><span style="background-image: url("http://www.gstatic.com/translate/buttons6.png"); background-position: -94px -3px; display: inline-block; height: 21px; margin-top: -3px; opacity: 0.667; vertical-align: middle; width: 21px;"></span></div></div></div></div></div></div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>187</wp:post_id>
		<wp:post_date><![CDATA[2012-02-09 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-09 00:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<title>Le logo de l&#039;Eurovision 2012</title>
		<link>http://yannickbourenane.com/preprod/2012/02/08/le-logo-de-leurovision-2012/</link>
		<pubDate>Wed, 08 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-VYeFdbndcqw/Tyab0__EwPI/AAAAAAAAFFk/wX38-yhf6o8/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="334" src="http://2.bp.blogspot.com/-VYeFdbndcqw/Tyab0__EwPI/AAAAAAAAFFk/wX38-yhf6o8/s640/Image+8.png" width="640" /></a></div><br />Le 25 janvier 2012 était dévoilé le logotype de la 57ème édition de <a href="http://www.eurovision.tv/page/baku-2012" target="_blank">l'Eurovision</a>. Cette année, le concours aura lieu à Bakou en Azerbaïdjan le 26 mai 2012. Ceux pour qui le suspense est insoutenable, sachez que cette année c'est Anggun qui représentera la France.. Trêve de plaisanteries, voici donc l'identité visuelle avec un emblème... démesuré !<br /><a name='more'></a>La ville de Bakou a spécialement construit un complexe de concert composé de 25 000 sièges, le Baku Crystall Hall pour l'événement.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-WMzD8utKr1I/TyagsNELoYI/AAAAAAAAFHk/itujU1UfnAU/s1600/ab93ffbaada0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://4.bp.blogspot.com/-WMzD8utKr1I/TyagsNELoYI/AAAAAAAAFHk/itujU1UfnAU/s640/ab93ffbaada0.jpg" width="640" /></a></div><br />L'agence Turquoise a crée le logotype de cette édition. Basé sur un logo générique qui reprend la même typographie pour le nom de marque, le reste de l'identité est ensuite librement revu par le pays vainqueur.<br />Avec pour slogan "Light your fire!", le logotype ressemble à une explosion de couleurs, de typographies, de symboles, de reflets! En bref, un logo très chargé. L'emblème se constitue d'une fleur basée sur des formes humaines, des flammes et tourbillons en tous genres. La typographie alterne capitales et bas de casses, bâtons et italiques, typo graissée ou non. Un défilé de la typographie !<br />Les couleurs chaudes se confrontent aux couleurs froides. C'est à n'y rien comprendre.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-BzUcNFVoc-8/Tyae7oFSNMI/AAAAAAAAFFs/a1pjf-Kbqhc/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="500" src="http://2.bp.blogspot.com/-BzUcNFVoc-8/Tyae7oFSNMI/AAAAAAAAFFs/a1pjf-Kbqhc/s640/Image+7.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-UnqgZuAL7pQ/TyafAWcc0_I/AAAAAAAAFF8/d-yKfSiiHGo/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="366" src="http://2.bp.blogspot.com/-UnqgZuAL7pQ/TyafAWcc0_I/AAAAAAAAFF8/d-yKfSiiHGo/s640/Image+9.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-eDBlSVLUBxk/TyafBk4LPnI/AAAAAAAAFGE/IsUggk87KVg/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="378" src="http://2.bp.blogspot.com/-eDBlSVLUBxk/TyafBk4LPnI/AAAAAAAAFGE/IsUggk87KVg/s640/Image+10.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-xsTqgWGkkck/TyafDx83BGI/AAAAAAAAFGM/TM9HDQG9Qa4/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="424" src="http://2.bp.blogspot.com/-xsTqgWGkkck/TyafDx83BGI/AAAAAAAAFGM/TM9HDQG9Qa4/s640/Image+11.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-GeZTGSjYP6k/TyafFcQhe4I/AAAAAAAAFGU/sSmBEX9CO8U/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="424" src="http://2.bp.blogspot.com/-GeZTGSjYP6k/TyafFcQhe4I/AAAAAAAAFGU/sSmBEX9CO8U/s640/Image+12.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-CkfZN0EqoLs/TyafG1ns1oI/AAAAAAAAFGc/arQkTC06734/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="376" src="http://4.bp.blogspot.com/-CkfZN0EqoLs/TyafG1ns1oI/AAAAAAAAFGc/arQkTC06734/s640/Image+13.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-INad1KcqK48/TyafH7MtOiI/AAAAAAAAFGk/AuA8863XkMo/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="522" src="http://3.bp.blogspot.com/-INad1KcqK48/TyafH7MtOiI/AAAAAAAAFGk/AuA8863XkMo/s640/Image+14.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-t1BvwkX98jI/TyafJUVgxRI/AAAAAAAAFGs/LrgSJsmB5Ow/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-t1BvwkX98jI/TyafJUVgxRI/AAAAAAAAFGs/LrgSJsmB5Ow/s640/Image+15.png" width="562" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-tJZJodvK9zA/TyafLHWR1VI/AAAAAAAAFG0/jC4K9uX38yM/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="514" src="http://2.bp.blogspot.com/-tJZJodvK9zA/TyafLHWR1VI/AAAAAAAAFG0/jC4K9uX38yM/s640/Image+16.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-7UQrf98D56E/TyafMtOe-zI/AAAAAAAAFG8/xdQ1pOYRABU/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="514" src="http://3.bp.blogspot.com/-7UQrf98D56E/TyafMtOe-zI/AAAAAAAAFG8/xdQ1pOYRABU/s640/Image+17.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ILwo1TqOBlg/TyafOGSzWII/AAAAAAAAFHE/n98dibd1kQk/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="416" src="http://3.bp.blogspot.com/-ILwo1TqOBlg/TyafOGSzWII/AAAAAAAAFHE/n98dibd1kQk/s640/Image+18.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-fzagwuPRu4A/TyafPTbKtEI/AAAAAAAAFHM/EguKaG5LxJ0/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="414" src="http://1.bp.blogspot.com/-fzagwuPRu4A/TyafPTbKtEI/AAAAAAAAFHM/EguKaG5LxJ0/s640/Image+19.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-9b9GT96TsSs/TyafQaeWC2I/AAAAAAAAFHU/-PU2PZVkkSE/s1600/Image+20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="364" src="http://4.bp.blogspot.com/-9b9GT96TsSs/TyafQaeWC2I/AAAAAAAAFHU/-PU2PZVkkSE/s640/Image+20.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-xLQckYXcktk/TyafRcPb-vI/AAAAAAAAFHc/n8xHrUHJhKU/s1600/Image+21.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="430" src="http://4.bp.blogspot.com/-xLQckYXcktk/TyafRcPb-vI/AAAAAAAAFHc/n8xHrUHJhKU/s640/Image+21.png" width="640" /></a></div><br />Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/culture" target="_blank">logos culture</a><br /><br />Consulter un article regroupant la <a href="http://www.marcofolio.net/inspiration/evolution_of_the_eurovision_song_contest_logo_1956-2010.html" target="_blank">liste des logotypes de l'Eurovision</a> de 1956 à 2010.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>188</wp:post_id>
		<wp:post_date><![CDATA[2012-02-08 01:00:00]]></wp:post_date>
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		<wp:post_name><![CDATA[le-logo-de-leurovision-2012]]></wp:post_name>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1262</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-02-08 23:33:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-08 22:33:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Après le rythme dans la peau, c'est la flamme dans les yeux! 12 points, c'est l'heure Eurovision!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>1263</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2012-02-09 00:20:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-08 23:20:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[N'empêche ça a de la gueule !]]></wp:comment_content>
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	</item>
	<item>
		<title>La fin de 130 ans de marque</title>
		<link>http://yannickbourenane.com/preprod/2012/02/07/la-fin-de-130-ans-de-marque/</link>
		<pubDate>Tue, 07 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<br /><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://1.bp.blogspot.com/-jM9XlCkBToY/Tx6hJxrxfaI/AAAAAAAAE7g/sle4gYSnQb0/s1600/KODAK_0.PNG" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="http://1.bp.blogspot.com/-jM9XlCkBToY/Tx6hJxrxfaI/AAAAAAAAE7g/sle4gYSnQb0/s320/KODAK_0.PNG" style="cursor: move;" width="320" /></a></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;"><br /></span></span></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;">Le 19 janvier 2012, l'emblématique société américaine <a href="http://www.kodak.fr/ek/FR/fr/Accueil.htm" target="_blank">Kodak</a> se déclarait en faillite. Elle affiche aujourd'hui une dette de 6,751 milliards de dollars. La société Kodak n'a pas su s'adapter et sortir son épingle du jeu durant le boom du numérique de ces dix dernières années. Fondée en 1881 sous le nom de Eastman Dry Plate Company, du nom de son fondateur elle deviendra Kodak en 1888.</span></span><br /><a name='more'></a><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;">En 1888, le slogan " You press the buttton, we do the rest" ( Vous appuyez sur le bouton, nous nous chargeons du reste) fait son apparition. Ici le </span></span><span style="border-collapse: collapse; font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px;">fondateur, George Eastman, met le premier appareil photo simple d'utilisation entre les mains des consommateurs. Par cette initiative il rend ce procédé auparavant encombrant et difficile à utiliser simple et accessible à tous.</span></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;">Celui qui a permis au monde de voir les premiers pas sur la lune et de faire découvrir les films d'Hollywood est aujourd'hui dans une période de crise et fait appel au chapitre 11 de la loi américaine sur les faillites. (<i>Le chapitre 11 de la loi sur les faillites des Etats-Unis permet aux entreprises de se réorganiser sous la protection de cette même loi. Cette procédure est disponible pour tous les types d'entreprises ainsi que pour les particuliers, bien qu'elle soit le plus souvent utilisée par les sociétés. Par opposition, le chapitre 7 régit la mise en faillite pour liquidation et le chapitre 13 la réorganisation pour la majorité des particuliers)</i> . </span></span></div><div style="text-align: left;"><a href="http://4.bp.blogspot.com/-XFiO_fHPCVw/Tx71FRYb0KI/AAAAAAAAE7o/GWBbLD_P20U/s1600/bcle-09.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="299" src="http://4.bp.blogspot.com/-XFiO_fHPCVw/Tx71FRYb0KI/AAAAAAAAE7o/GWBbLD_P20U/s640/bcle-09.jpg" width="640" /></a><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;">Lorsqu'en 1989, George Eastman commercialise la première bobine de film transparente, les c</span></span><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;">onséquences sur le concept d'image s'étendent au-delà de la seule exploitation par des photographes professionnels et amateurs. Cette révolution permet notamment à l'inventeur Thomas Edison de développer en 1891 la première caméra cinématographique. En 1896, <a href="http://www.kodak.fr/ek/FR/fr/Accueil.htm" target="_blank">Kodak</a> commercialise une pellicule dotée d'une couche spéciale pour les films cinématographiques. </span></span><span style="border-collapse: collapse; font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px;">La même année, la marque présente le premier support de capture, un papier photographique, conçu spécifiquement pour la capture d'image au moyen de rayons X. La premier radio sera celle de Madame Roentgen. </span><span style="border-collapse: collapse; font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px;">En 1949, la marque reçoit son premier Oscar pour avoir fabriqué un support de film au triacétate sans danger destiné à l'industrie cinématographique. En tout la marque s'est vu décerner 8 Oscars. Kodak c'est également des films mis au point pour les chercheurs en chimie biomoléculaire. En 1975  la marque fait son apparition sur le marché des copieurs et de l'impression. Kodak s'est également associé à la <a href="http://www.nasa.gov/" target="_blank">NASA</a>. </span></div><div style="text-align: left;"></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;">En bref, Kodak est une marque qui a touché plusieurs générations et a révolutionner plusieurs procédés. La révolution numérique aura malheureusement eu raison d'elle.</span></span></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;"><br /></span></span></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-DUwKVs5evtY/Tx72Lqmlz_I/AAAAAAAAE8Y/f5_VCgESUQc/s1600/hand_w-ring.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-DUwKVs5evtY/Tx72Lqmlz_I/AAAAAAAAE8Y/f5_VCgESUQc/s1600/hand_w-ring.jpg" /></a></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;"><br /></span></span></div><div style="text-align: left;"><table style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; border-collapse: collapse; clear: both; font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px; margin-bottom: auto; margin-left: auto; margin-right: auto; margin-top: auto; text-align: left; width: 960px;"><tbody><tr valign="top"><td style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; border-collapse: collapse; border-left-color: rgb(243, 243, 243); border-left-style: solid; border-left-width: 5px; font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: left; vertical-align: top;"><div style="color: black; font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px; padding-bottom: 12px; padding-left: 12px; padding-right: 12px; padding-top: 12px; position: relative; width: 700px;"><div style="color: black; font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px;"><table border="0" cellpadding="0" cellspacing="0" style="width: 530px;"><tbody><tr><td style="font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 10px;">La première radio est celle de la main de Mme Roentgen.</span></td></tr></tbody></table><br /><table style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; border-collapse: collapse; clear: both; font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px; margin-bottom: auto; margin-left: auto; margin-right: auto; margin-top: auto; text-align: left; width: 960px;"><tbody></tbody></table></div></div></td></tr></tbody></table></div><div style="clear: both; text-align: center;"></div><br /><br /><br /><table style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; border-collapse: collapse; clear: both; font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px; margin-bottom: auto; margin-left: auto; margin-right: auto; margin-top: auto; text-align: left; width: 960px;"><tbody></tbody></table><br /><div style="text-align: left;"><a href="http://4.bp.blogspot.com/-typ331iQfsA/Tx72OLQtNKI/AAAAAAAAE8o/wZvsbbNGZTE/s1600/eastmanEdison2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-typ331iQfsA/Tx72OLQtNKI/AAAAAAAAE8o/wZvsbbNGZTE/s1600/eastmanEdison2.jpg" /></a><span style="font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px;"></span><br /><table style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; background-position: initial initial; background-repeat: initial initial; border-collapse: collapse; clear: both; margin-bottom: auto; margin-left: auto; margin-right: auto; margin-top: auto; text-align: left; width: 960px;"><tbody><tr valign="top"><td style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; background-position: initial initial; background-repeat: initial initial; border-collapse: collapse; border-left-color: rgb(243, 243, 243); border-left-style: solid; border-left-width: 5px; font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-align: left; vertical-align: top;"><div style="color: black; font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px; padding-bottom: 12px; padding-left: 12px; padding-right: 12px; padding-top: 12px; position: relative; width: 700px;"><div style="color: black; font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px;"><table cellpadding="0" cellspacing="0" style="width: 530px;"><tbody><tr><td style="font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px;" valign="top"><span style="font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 10px;">George Eastman et Thomas Edison en 1928.</span></td></tr></tbody></table></div></div></td></tr></tbody></table><span style="font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px;"></span></div><div style="text-align: left;"><a href="http://3.bp.blogspot.com/-nuooC60As1E/Tx72JhWXpFI/AAAAAAAAE8I/eZagKpNDhcQ/s1600/quad_monitor.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/-nuooC60As1E/Tx72JhWXpFI/AAAAAAAAE8I/eZagKpNDhcQ/s1600/quad_monitor.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/-nuooC60As1E/Tx72JhWXpFI/AAAAAAAAE8I/eZagKpNDhcQ/s1600/quad_monitor.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/-nuooC60As1E/Tx72JhWXpFI/AAAAAAAAE8I/eZagKpNDhcQ/s1600/quad_monitor.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="252" src="http://3.bp.blogspot.com/-nuooC60As1E/Tx72JhWXpFI/AAAAAAAAE8I/eZagKpNDhcQ/s320/quad_monitor.jpg" width="320" /></a><a href="http://3.bp.blogspot.com/-CwjLyKvNl9I/Tx72KSSAXAI/AAAAAAAAE8M/Msm0m96fza8/s1600/rover.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-CwjLyKvNl9I/Tx72KSSAXAI/AAAAAAAAE8M/Msm0m96fza8/s1600/rover.jpg" /></a><a href="http://3.bp.blogspot.com/-3cH__FKEOEo/Tx72M_bpFiI/AAAAAAAAE8g/42dPM3oeOMM/s1600/Ektaprint100Copier.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-3cH__FKEOEo/Tx72M_bpFiI/AAAAAAAAE8g/42dPM3oeOMM/s1600/Ektaprint100Copier.jpg" /></a><a href="http://3.bp.blogspot.com/-3cH__FKEOEo/Tx72M_bpFiI/AAAAAAAAE8g/42dPM3oeOMM/s1600/Ektaprint100Copier.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><a href="http://3.bp.blogspot.com/-3cH__FKEOEo/Tx72M_bpFiI/AAAAAAAAE8g/42dPM3oeOMM/s1600/Ektaprint100Copier.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;"><br /></span></span></div><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-QRaMXhho_iY/Tx71G_jAUII/AAAAAAAAE7w/bCaMhLEPxN8/s1600/Kodak+pellicules-Rush.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-QRaMXhho_iY/Tx71G_jAUII/AAAAAAAAE7w/bCaMhLEPxN8/s320/Kodak+pellicules-Rush.jpg" width="261" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-L3cuksFfJB8/Tx71IewsXeI/AAAAAAAAE74/q_UEAA7p3us/s1600/kodak1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="220" src="http://2.bp.blogspot.com/-L3cuksFfJB8/Tx71IewsXeI/AAAAAAAAE74/q_UEAA7p3us/s320/kodak1.jpg" width="320" /></a></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;"><br /></span></span></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;"><br /></span></span></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;">  </span></span></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;"><br /></span></span></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px;"><br /></span><br /><table style="-webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; background-position: initial initial; background-repeat: initial initial; border-collapse: collapse; clear: both; margin-bottom: auto; margin-left: auto; margin-right: auto; margin-top: auto; text-align: left; width: 960px;"><tbody></tbody></table><span style="font-family: Arial, Helvetica, Verdana, sans-serif; font-size: 12px;"></span></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;">Pour le plaisir : </span></span></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;"><br /></span></span></div><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://3.gvt0.com/vi/cgRnKPUh_Lc/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/cgRnKPUh_Lc&fs=1&source=uds" />  <param name="bgcolor" value="#FFFFFF" />  <embed width="320" height="266"  src="http://www.youtube.com/v/cgRnKPUh_Lc&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;"><br /></span></span></div><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://1.gvt0.com/vi/hzEr_lALSo0/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/hzEr_lALSo0&fs=1&source=uds" />  <param name="bgcolor" value="#FFFFFF" />  <embed width="320" height="266"  src="http://www.youtube.com/v/hzEr_lALSo0&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;"><br /></span></span></div><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://3.gvt0.com/vi/GHTgQyHGObM/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/GHTgQyHGObM&fs=1&source=uds" />  <param name="bgcolor" value="#FFFFFF" />  <embed width="320" height="266"  src="http://www.youtube.com/v/GHTgQyHGObM&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div><div style="text-align: left;"><span style="font-family: Arial, Helvetica, Verdana, sans-serif;"><span style="border-collapse: collapse; font-size: 12px;"><br /></span></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>189</wp:post_id>
		<wp:post_date><![CDATA[2012-02-07 01:00:00]]></wp:post_date>
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		<wp:post_name><![CDATA[la-fin-de-130-ans-de-marque]]></wp:post_name>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1258</wp:comment_id>
			<wp:comment_author><![CDATA[loganonyme]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-02-07 19:21:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-07 18:21:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[a ça c'est bête quand même<br />:)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>1358</wp:comment_id>
			<wp:comment_author><![CDATA[Vallier]]></wp:comment_author>
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			<wp:comment_author_url>http://www.blogger.com/profile/11823015238068509016</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-04-28 22:57:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-28 20:57:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dommage, surtout quand on connaît leur parcours d'innovation!]]></wp:comment_content>
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	</item>
	<item>
		<title>Logos d&#039;autos</title>
		<link>http://yannickbourenane.com/preprod/2012/02/06/logos-dautos/</link>
		<pubDate>Mon, 06 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/logos-dautos/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-erJYERk8x6Y/TyAOGgzrlBI/AAAAAAAAFAw/WAWjn2yTkHc/s1600/logo-saab-history.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-erJYERk8x6Y/TyAOGgzrlBI/AAAAAAAAFAw/WAWjn2yTkHc/s640/logo-saab-history.jpg" width="280" /></a></div><br />La marque Suédoise d'automobile <a href="http://www.saab.fr/fr/fr/start#/home/" target="_blank">Saab</a> annonçait sa faillite le 19 décembre 2011. Après un rachat possible de la part des chinois et maintenant des turcs l'avenir de la marque reste bien mystérieux...<br />Ceci étant voici un hommage graphique à la marque ainsi que, pour les passionnés d'auto, de logos et tout les autres, un historique des logos des plus grandes marques d'automobiles au monde.<br /><a name='more'></a><a href="http://www.alfaromeo.com/com/#/home" target="_blank">Alfa Romeo</a> :<br /><br /><br /><a href="http://2.bp.blogspot.com/-F0tflo9x8rM/TyAONhh3bYI/AAAAAAAAFA4/Al-IooOPjBk/s1600/576.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="310" src="http://2.bp.blogspot.com/-F0tflo9x8rM/TyAONhh3bYI/AAAAAAAAFA4/Al-IooOPjBk/s400/576.jpeg" width="400" /></a><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://www.astonmartin.com/" target="_blank">Aston Martin</a> :<br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-T6N5r1xKTLg/TyAOc5XtkGI/AAAAAAAAFBA/468U5v_dNFY/s1600/576.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="156" src="http://3.bp.blogspot.com/-T6N5r1xKTLg/TyAOc5XtkGI/AAAAAAAAFBA/468U5v_dNFY/s400/576.jpeg" width="400" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://www.bmw.com/" target="_blank">BMW</a> :<br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-n-2HNpiPGVc/TyAOmMuIVaI/AAAAAAAAFBI/CVS8qoLZXAQ/s1600/576.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="291" src="http://2.bp.blogspot.com/-n-2HNpiPGVc/TyAOmMuIVaI/AAAAAAAAFBI/CVS8qoLZXAQ/s400/576.jpeg" width="400" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://progress.audiusa.com/" target="_blank">Audi</a> :<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-kxp8LrFZI_c/TyAOtJ1ly9I/AAAAAAAAFBQ/UFfxnZEnKMU/s1600/576.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="256" src="http://2.bp.blogspot.com/-kxp8LrFZI_c/TyAOtJ1ly9I/AAAAAAAAFBQ/UFfxnZEnKMU/s400/576.jpeg" width="400" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://www.cadillac.com/flash.html" target="_blank">Cadillac</a> :<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-hw05ZJA3fxg/TyAO2hgbnnI/AAAAAAAAFBY/P2wllPSjaLI/s1600/576.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="263" src="http://4.bp.blogspot.com/-hw05ZJA3fxg/TyAO2hgbnnI/AAAAAAAAFBY/P2wllPSjaLI/s400/576.jpeg" width="400" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a href="http://www.fiat.com/cgi-bin/pbrand.dll/FIAT_COM/home.jsp" target="_blank">Fiat </a>:<br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-e2FNrbZUOxo/TyAPAFNRg3I/AAAAAAAAFBg/Jl3D5e2RgR8/s1600/576.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="360" src="http://2.bp.blogspot.com/-e2FNrbZUOxo/TyAPAFNRg3I/AAAAAAAAFBg/Jl3D5e2RgR8/s400/576.jpeg" width="400" /></a></div><br /><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.ford.com/" target="_blank">Ford </a>:</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-sRcxX9TiQ6o/TyAPBFpi2nI/AAAAAAAAFBo/HSX1ruirXr8/s1600/576.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="285" src="http://1.bp.blogspot.com/-sRcxX9TiQ6o/TyAPBFpi2nI/AAAAAAAAFBo/HSX1ruirXr8/s400/576.jpeg" width="400" /></a></div><br /><div style="clear: both; text-align: left;"><a href="http://www.blogger.com/goog_883554656"><br /></a></div><div style="clear: both; text-align: left;"><a href="http://www.mazdausa.com/MusaWeb/displayHomepage.actionc" target="_blank">Mazda</a> :</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-V4eXUCJXvLk/TyAPCrIVmNI/AAAAAAAAFBw/QhDOTUqYoRs/s1600/576.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="177" src="http://3.bp.blogspot.com/-V4eXUCJXvLk/TyAPCrIVmNI/AAAAAAAAFBw/QhDOTUqYoRs/s400/576.jpeg" width="400" /></a></div><br /><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.peugeot.com/fr.aspx" target="_blank">Peugeot</a> :</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-hd78tOc_HIM/TyAPFK0GVzI/AAAAAAAAFB4/VAD7XThT3M0/s1600/576.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-hd78tOc_HIM/TyAPFK0GVzI/AAAAAAAAFB4/VAD7XThT3M0/s400/576.jpeg" width="340" /></a></div><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.renault.fr/?ORIGIN=liens-commerciaux&CAMPAIGN=renault-brands&gclid=CJfVx_Cw660CFQcNtAodQwIA4w&mckv=mkwid%7Cshw26HqBw%7Cpcrid%7C9102296709%7Cplid%7C%7Ckword%7Crenault%7C" target="_blank">Renault </a>:</div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-gV_hyiZd8J4/TyAPFyo-p8I/AAAAAAAAFCA/mt7cUJzsA5k/s1600/576.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="392" src="http://3.bp.blogspot.com/-gV_hyiZd8J4/TyAPFyo-p8I/AAAAAAAAFCA/mt7cUJzsA5k/s400/576.jpeg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://www.blogger.com/goog_883554670"><br /></a></div><div style="clear: both; text-align: left;"><a href="http://www.vw.com/en.html" target="_blank">Volkswagen</a> :</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-S-cGoOeAAqk/TyAPHVspamI/AAAAAAAAFCI/o0tmEMJK2dU/s1600/576.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="135" src="http://3.bp.blogspot.com/-S-cGoOeAAqk/TyAPHVspamI/AAAAAAAAFCI/o0tmEMJK2dU/s400/576.jpeg" width="400" /></a></div><div style="text-align: left;"><br /></div><div style="text-align: left;"><br /></div><div style="text-align: left;"><br /></div><div style="text-align: left;"><br /></div><div style="text-align: left;"><br /></div><div style="text-align: left;"><br /></div><div style="text-align: left;"><br /></div><div style="text-align: left;"><br /></div><div style="text-align: left;"><br /></div><div style="text-align: left;"><br /></div><div style="text-align: left;"><a href="http://cllctr.com/" target="_blank">source</a></div><div style="text-align: left;">Pour la plus part des marques les derniers logos n'apparaissent pas, le charme réside dans l'histoire de la marque. </div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>190</wp:post_id>
		<wp:post_date><![CDATA[2012-02-06 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-06 00:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logos-dautos]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/02/logos-dautos.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/4575031357938218842]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510665535;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14427;}i:1;a:1:{s:2:"id";i:2286;}i:2;a:1:{s:2:"id";i:282;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1251</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-06 01:16:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-06 00:16:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Fiat et Peugeot ont déjà un autre logo !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1252</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-06 11:28:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-06 10:28:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comment avoir pu oublier le lion "nounours" de Peugeot ? Bref le logo actuel…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1254</wp:comment_id>
			<wp:comment_author><![CDATA[alix]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-06 13:48:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-06 12:48:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le lion http://logo-bedandy.blogspot.com/2010/01/peugeot-lifte-son-logo.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1255</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-06 23:40:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-06 22:40:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Pour la plus part des marques les derniers logos n'apparaissent pas, le charme réside dans l'histoire de la marque"<br />on sait que c pas les dernier logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1256</wp:comment_id>
			<wp:comment_author><![CDATA[lauraoza]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/03193553348509273221</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-07 00:03:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-06 23:03:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est marrant, certains logos sont plus beaux en ancienne version je trouve... comme Peugeot, ou Mazda (celui de 1936 ou de 1992).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1257</wp:comment_id>
			<wp:comment_author><![CDATA[logoman]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-07 19:17:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-07 18:17:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je trouve que c'est drôle que bmw n'a fait que lifté son logo au fil du temps !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>L&#039;identité de Saumur Habitat</title>
		<link>http://yannickbourenane.com/preprod/2012/02/03/lidentite-de-saumur-habitat/</link>
		<pubDate>Fri, 03 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lidentite-de-saumur-habitat/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-wJnX5KfmLVg/TyfBzHs_ZYI/AAAAAAAAFJc/90o_Ig79VjI/s1600/Saumur_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-wJnX5KfmLVg/TyfBzHs_ZYI/AAAAAAAAFJc/90o_Ig79VjI/s640/Saumur_logo.jpg" width="640" /></a></div><div style="clear: both; text-align: left;"><br /></div>En cette rentrée 2012 L'<a href="http://www.saumurloirehabitat.fr/" target="_blank">Office Public de l'Habitat Saumure Loire Habitat</a> dont le siège se situe à Paris et la Société d'Economie Mixte du Saumurois se réunissent afin de former l'Office Public de l'Habitat du Saumurois, simplifié par Saumur Habitat. Une nouvelle identité est née de cette fusion.<br /><a name='more'></a>Le nom de <a href="http://www.saumurloirehabitat.fr/" target="_blank">Saumur Habitat</a> a été choisi pour sa simplicité et évite les acronymes (SHL) identique à d'autres bailleurs sociaux. Le symbole des deux visages est gardé, toujours symbole de solidarité. Le jaune disparaît de l'identité. La typographie évolue vers des capitales. De manière générale l'identité visuelle se simplifie. Les petits symboles carrés rouge et bleu sont repris du logo de la SIEMS, il est cependant impossible de trouver un visuel digne de ce nom.<br /><a href="http://4.bp.blogspot.com/-m03giU6ygXk/TyAH_JWu5VI/AAAAAAAAFAk/QMZIU74-Kdw/s1600/Image+4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-m03giU6ygXk/TyAH_JWu5VI/AAAAAAAAFAk/QMZIU74-Kdw/s1600/Image+4.png" /></a>Le site Internet n'a pas encore été modifié.<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-GbW9V95RXP8/TyAH-Yk0WmI/AAAAAAAAFAg/ExhNvMTpp9A/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="529" src="http://2.bp.blogspot.com/-GbW9V95RXP8/TyAH-Yk0WmI/AAAAAAAAFAg/ExhNvMTpp9A/s640/Image+3.png" width="640" /></a></div><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/services" target="_blank">actu logos service</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>191</wp:post_id>
		<wp:post_date><![CDATA[2012-02-03 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-03 00:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[lidentite-de-saumur-habitat]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510569249;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:837;}i:1;a:1:{s:2:"id";i:9946;}i:2;a:1:{s:2:"id";i:485;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1245</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-03 21:55:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-03 20:55:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et encore un logo pourri pour un organisme public ! C'est un jeu en fait ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Lille et ses V&#039;Lille</title>
		<link>http://yannickbourenane.com/preprod/2012/02/02/lille-et-ses-vlille/</link>
		<pubDate>Thu, 02 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lille-et-ses-vlille/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-9oUOhaZNUpo/TyZ9cJzdXbI/AAAAAAAAFEc/2D7b0Yka4t8/s1600/Logo_V'Lille.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="180" src="http://2.bp.blogspot.com/-9oUOhaZNUpo/TyZ9cJzdXbI/AAAAAAAAFEc/2D7b0Yka4t8/s400/Logo_V'Lille.jpg" width="400" /></a></div><br />Le système de vélos en libre-service et de vélos longue durée de Lille, <a href="http://www.vlille.fr/" target="_blank">V'Lille</a>, membre du réseau <a href="http://transpole.mobi/" target="_blank">Transpole Lille Métropole</a> a été inauguré le 16 septembre 2011. Cependant, ce n'est qu'aujourd'hui que les non-lilois voient ce à quoi il ressemble. Rouge, à l'image de Martine Aubry maire de Lille depuis 2001 et première secrétaire du Parti Socialiste<span style="color: #454545; font-family: Helvetica, Arial, 'DejaVu Sans', 'Bitstream Vera Sans', sans-serif; font-size: x-small;"><span style="line-height: 17px;">. </span></span><br /><br /><a name='more'></a><br /><a href="http://4.bp.blogspot.com/-5ctVdDZx2XE/TyaBNYaOlqI/AAAAAAAAFEs/UqNcaen7kYY/s1600/Le-VLille-et-les-stations-porteront-les-couleurs-de-la-ville-de-Lille.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="234" src="http://4.bp.blogspot.com/-5ctVdDZx2XE/TyaBNYaOlqI/AAAAAAAAFEs/UqNcaen7kYY/s320/Le-VLille-et-les-stations-porteront-les-couleurs-de-la-ville-de-Lille.jpg" width="320" /></a>La ville de Lille et le réseau <a href="http://transpole.mobi/" target="_blank">Transpole</a> ont confiés la création du logotype, l'habillage des vélos, la signalétique des stations et des relais, l'agencement et l'habillage des maisons du vélo à l'agence PiKs.<br />En 2014 <a href="http://www.vlille.fr/" target="_blank">V'Lille</a> espère avoir un équipement de 10 000 vélos (2000 en VLS, c'est à dire en Vélo Libre Service et 8000 en VLD, Vélo Longue Durée). Cette offre nouvelle de VLD est idéale pour les étudiants ou salariés qui effectuent quotidiennement les mêmes trajets. L'usager dispose de son vélo <a href="http://www.vlille.fr/" target="_blank">V'Lille</a> à temps complet durant la période de son abonnement, moyennant un dépôt de garantie de 200€.<br />A terme la marque attend 3520 places de stationnement pour les vélos personnels dans Lille et ses alentours.<br /><a href="http://3.bp.blogspot.com/-N5qIjvI98eU/TyaBM2Bq7JI/AAAAAAAAFEk/7c5h1JjzC_Q/s1600/5181.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="175" src="http://3.bp.blogspot.com/-N5qIjvI98eU/TyaBM2Bq7JI/AAAAAAAAFEk/7c5h1JjzC_Q/s400/5181.png" width="400" /></a>En ce qui concerne l'aspect graphique de la marque, il se constitue du symbole formé de plusieurs éléments d'un vélo (la selle, la roue ou encore le cadre) formant la lettre "V" suivie d'un apostrophe. "lille" apparaît dans une typographie assez moderne mais assez commune.<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-vPTyHCuPCXE/TyaBTT6CGGI/AAAAAAAAFE8/XLhUTYNMtAg/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://2.bp.blogspot.com/-vPTyHCuPCXE/TyaBTT6CGGI/AAAAAAAAFE8/XLhUTYNMtAg/s640/Image+1.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-UpiXSTLzHy0/TyaBVJi8u2I/AAAAAAAAFFE/5yBzBc7BGFI/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="420" src="http://3.bp.blogspot.com/-UpiXSTLzHy0/TyaBVJi8u2I/AAAAAAAAFFE/5yBzBc7BGFI/s640/Image+2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-paf2m2J-2z0/TyaBWEcwnvI/AAAAAAAAFFM/vz5wj6DsuSE/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="424" src="http://3.bp.blogspot.com/-paf2m2J-2z0/TyaBWEcwnvI/AAAAAAAAFFM/vz5wj6DsuSE/s640/Image+3.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-O0LgE5Dzy00/TyaBXWDa0fI/AAAAAAAAFFU/HO5hjCNNc4o/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="424" src="http://2.bp.blogspot.com/-O0LgE5Dzy00/TyaBXWDa0fI/AAAAAAAAFFU/HO5hjCNNc4o/s640/Image+4.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-c60fbQ3FXz4/TyaBYGjHoAI/AAAAAAAAFFc/me7UeWX5h3k/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://1.bp.blogspot.com/-c60fbQ3FXz4/TyaBYGjHoAI/AAAAAAAAFFc/me7UeWX5h3k/s640/Image+5.png" width="640" /></a></div><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/transport" target="_blank">actu logos transports</a><br /><br />Consulter le plan des <a href="http://www.vlille.fr/stations/les-stations-vlille.aspx" target="_blank">stations V'Lille</a><br /><br />Pour vous abonner, rendez-vous sur cette <a href="https://www.vlille.fr/mon-compte/nouveau-vld.aspx" target="_blank">page</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>192</wp:post_id>
		<wp:post_date><![CDATA[2012-02-02 01:00:00]]></wp:post_date>
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			<wp:comment_id>1247</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-02-03 21:59:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-03 20:59:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très bon !]]></wp:comment_content>
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		<title>Naissance d&#039;Haropa</title>
		<link>http://yannickbourenane.com/preprod/2012/02/01/naissance-dharopa/</link>
		<pubDate>Wed, 01 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-_gq-pgukLP4/TyZjAc5G_TI/AAAAAAAAFCk/vn0taUT1w9I/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-_gq-pgukLP4/TyZjAc5G_TI/AAAAAAAAFCk/vn0taUT1w9I/s1600/Image+14.png" /></a></div><span style="font-family: Georgia, 'Times New Roman', Times, serif; font-size: 15px; line-height: 18px;"><span style="font-weight: normal;"><br /></span></span><br /><span style="line-height: 18px;"><span style="font-weight: normal;"><span style="font-family: Georgia, 'Times New Roman', serif;">Les ports du <a href="http://www.havre-port.com/" target="_blank">Havre</a>, de <a href="http://www.rouen.port.fr/" target="_blank">Rouen</a> et de la<a href="http://www.paris-ports.fr/" target="_blank"> ville de Paris </a>annonçaient le 19 janvier 2012 leur regroupement sous forme de GIE (groupement d'intérêt économique). L'objectif est de se rassembler afin de faciliter et de développer l'activité économique des trois acteurs. Son nom ? Haropa, 4ème dans la hiérarchie des grands ports nord-européens. </span></span></span><br /><a name='more'></a><span style="font-family: Georgia, 'Times New Roman', serif;">Haropa a été imaginé par l'agence CBA à partir de la première syllabe de chacune des trois villes. "<i>Ce choix évoque la coopération et les synergies entre ces trois ports</i>." Ce nom à la consonance proche du mot "Europa" renvoie aussi à l'activité du GIE en tant que contraction de Harbours of Paris (Ports de Paris). </span><br /><span style="line-height: 18px;"><span style="font-weight: normal;"><span style="font-family: Georgia, 'Times New Roman', serif;">"<i>Connecté au monde entier grâce à une offre maritime internationale de premier plan, Haropa génère un total de près de 130 millions de tonnes de trafics maritimes et fluviaux."</i></span></span></span><br /><span style="line-height: 18px;"><span style="font-weight: normal;"><span style="font-family: Georgia, 'Times New Roman', serif;">En terme d'emploi, Haropa annonce la création de 40 000 emplois directs et 120 000 emplois indirects. Ce groupement portuaire se dote bien évidemment d'une identité visuelle. Le lettrage se veut être très structuré affirmant "<i>l'association des différents partenaires, quant au jeu des blocs il rappelle l'architecture d'un port."</i></span></span></span><br /><span style="line-height: 18px;"><span style="font-weight: normal;"><span style="font-family: Georgia, 'Times New Roman', serif;">Une photographie peut également être incrustée dans le lettrage. L'ensemble de l'identité vit en bleu. Le nom de marque apparaît en capitales, chaque lettre est <span>collée à la suivante. Enfin, la signature Ports de Paris Seine Normandie est apposée à la marque. </span></span></span></span><br /><span style="font-family: Georgia, 'Times New Roman', Times, serif;"><span style="font-size: 15px; line-height: 18px;"><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-nqUpHB88d0Y/TyZnwyis7VI/AAAAAAAAFCs/GXY8slfsvXc/s1600/BEDANDY_Haropaphoto.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="188" src="http://4.bp.blogspot.com/-nqUpHB88d0Y/TyZnwyis7VI/AAAAAAAAFCs/GXY8slfsvXc/s640/BEDANDY_Haropaphoto.png" width="640" /></a></div><span style="font-family: Georgia, 'Times New Roman', Times, serif;"><span style="font-size: 15px; line-height: 18px;"><br /></span></span><br /><span style="font-family: Georgia, 'Times New Roman', Times, serif;"><span style="font-size: 15px; line-height: 18px;">Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/transport" target="_blank">actu logos transport</a></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>193</wp:post_id>
		<wp:post_date><![CDATA[2012-02-01 01:00:00]]></wp:post_date>
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			<wp:comment_id>1242</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-02-01 17:51:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-01 16:51:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[illisible]]></wp:comment_content>
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			<wp:comment_id>1246</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-02-03 21:58:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-03 20:58:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[MDR sur la branlette sur la création du nom... Aussi illisible que le logo...]]></wp:comment_content>
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		<title>BETC EURO RSCG devient BETC</title>
		<link>http://yannickbourenane.com/preprod/2012/01/31/betc-euro-rscg-devient-betc/</link>
		<pubDate>Tue, 31 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-EycVW9YdQwE/TyZxxlCuqWI/AAAAAAAAFC0/ya2qPQMIaEM/s1600/BETC_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-EycVW9YdQwE/TyZxxlCuqWI/AAAAAAAAFC0/ya2qPQMIaEM/s640/BETC_logo.jpg" width="640" /></a></div><br />L'agence de communication  <a href="http://www.betc-life.com/fr/#/fr/agence/" target="_blank">BETC EURO RSCG </a>membre du groupe <a href="http://www.havas.com/havas-dyn/en/" target="_blank">Havas</a> devient <a href="http://www.betc-life.com/fr/#/fr/agence/" target="_blank">BETC</a>. Elle a décidé la création d'un microréseau international, avec pour commencer, il y'a huit mois la naissance de sa filiale londonienne.<br />La changement est radical. BETC change tout et adopte comme emblème l'abeille, symbole de son ambition et de curiosité... Cependant, ce n'est ni le changement de nom, ni l'abeille qui font parler mais la typographie utilisée...<br /><a name='more'></a></div><div>Une abeille pour mascotte, un choix surprenant, qui est selon l'agence créatrice (Ich&Kar) est riche de symboles, d'éloquence, de poésie, d'intelligence...<br />"<i>L'abeille butine de-ci delà, se pose au gré des créations comme élément perturbateur, bloc géant doré à chaud où l'abeille se déplace de page en page, chemise blanche gaufrée dans laquelle l'abeille se balade, T-Shirt à badge logotypé. Un emblème vivant au coeur de l'identité ! Elles créent le miel, doux nectar qui renvoie à la sagesse, au savoir et à la connaissance"</i><br /><i><br /></i><br />En ce qui concerne le débat qui se passe sur la toile, la typographie choisie ressemble fortement à une typographie gratuite intitulée Prisma et présente sur Dafont.com. En réalité, la typo utilisée par le studio de création est une typo créée en 1931par Rudolf Koch. (voir visuels ci-dessous)<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Ye7-TZnQz7c/TyZ4EnI-YRI/AAAAAAAAFEM/PeCqk8tc2sM/s1600/Image+31.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="85" src="http://3.bp.blogspot.com/-Ye7-TZnQz7c/TyZ4EnI-YRI/AAAAAAAAFEM/PeCqk8tc2sM/s320/Image+31.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-sPFFtyeLe-M/TyZ4GsmRD_I/AAAAAAAAFEQ/okFGNTVpTY4/s1600/Image+32.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="233" src="http://3.bp.blogspot.com/-sPFFtyeLe-M/TyZ4GsmRD_I/AAAAAAAAFEQ/okFGNTVpTY4/s320/Image+32.png" width="320" /></a></div><br />L'identité se sépare donc de ses codes colorimétriques et identitaires. Exit le rouge et la petite étoile bleue. La marque passe en beige dans une typo constituée de plusieurs barres. Le logotype vit avec ou sans sa petite abeille. Une cartouche de couleur beige peut également être apposée à l'identité visuelle.<br /><br /><br /><br /><br /><br /><br />Outre le discours des deux agences, le choix de l'emblème reste peu développé et très superficiel. L'abeille était le symbole de Napoléon Bonaparte. Au printemps 1804, alors premier consul, il songe à instituer un nouveau régime impérial et à doter celui-ci d'emblèmes et de symboles nouveaux. Parmi les propositions : éléphant, lion, aigle, coq.. le choix ira vers les abeille. Elles sont, selon lui, à l'image d'une république qui a un chef.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-jAiD5TDYdiQ/TyZ2jj4K8_I/AAAAAAAAFC8/lfQ6Gjs79_k/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="456" src="http://3.bp.blogspot.com/-jAiD5TDYdiQ/TyZ2jj4K8_I/AAAAAAAAFC8/lfQ6Gjs79_k/s640/Image+17.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-MauFnx1-Hqs/TyZ2k-PI2FI/AAAAAAAAFDE/rSOGHdKAC3U/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="420" src="http://1.bp.blogspot.com/-MauFnx1-Hqs/TyZ2k-PI2FI/AAAAAAAAFDE/rSOGHdKAC3U/s640/Image+19.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/---KKqNLqpAI/TyZ2mfnLkcI/AAAAAAAAFDM/97gvcRLUlYA/s1600/Image+20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="440" src="http://4.bp.blogspot.com/---KKqNLqpAI/TyZ2mfnLkcI/AAAAAAAAFDM/97gvcRLUlYA/s640/Image+20.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-PO257WRd9vc/TyZ2nz_xkcI/AAAAAAAAFDU/cZsPEfFiBM8/s1600/Image+22.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="448" src="http://2.bp.blogspot.com/-PO257WRd9vc/TyZ2nz_xkcI/AAAAAAAAFDU/cZsPEfFiBM8/s640/Image+22.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-2HzqMXweLMg/TyZ2pkKYU6I/AAAAAAAAFDc/iZBhK12TK00/s1600/Image+24.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="374" src="http://4.bp.blogspot.com/-2HzqMXweLMg/TyZ2pkKYU6I/AAAAAAAAFDc/iZBhK12TK00/s640/Image+24.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-GDTAwK2w_iw/TyZ2rmeEo1I/AAAAAAAAFDk/oU1IjZWpqcs/s1600/Image+26.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="526" src="http://1.bp.blogspot.com/-GDTAwK2w_iw/TyZ2rmeEo1I/AAAAAAAAFDk/oU1IjZWpqcs/s640/Image+26.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ogLE8WyK8fE/TyZ2tvTE5qI/AAAAAAAAFDs/obvOvCMiBHY/s1600/Image+27.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="528" src="http://1.bp.blogspot.com/-ogLE8WyK8fE/TyZ2tvTE5qI/AAAAAAAAFDs/obvOvCMiBHY/s640/Image+27.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-K6-mLdY9rZw/TyZ2yswZqTI/AAAAAAAAFD8/ehZsp34FB0w/s1600/Image+28.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="528" src="http://2.bp.blogspot.com/-K6-mLdY9rZw/TyZ2yswZqTI/AAAAAAAAFD8/ehZsp34FB0w/s640/Image+28.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-SS_U0c1ywwY/TyZ20aNGltI/AAAAAAAAFEE/7Etnv3OuZYo/s1600/Image+29.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="532" src="http://4.bp.blogspot.com/-SS_U0c1ywwY/TyZ20aNGltI/AAAAAAAAFEE/7Etnv3OuZYo/s640/Image+29.png" width="640" /></a></div><br />Consulter les <a href="http://logo-bedandy.blogspot.com/search/label/changement%20de%20marque" target="_blank">changements de marque</a> recensés par LOGONEWS ces deux dernières années.</div><div><strong><em></em></strong><br /><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><strong><em><br /></em></strong></div></div><div></div>]]></content:encoded>
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		<wp:post_id>194</wp:post_id>
		<wp:post_date><![CDATA[2012-01-31 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-31 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[betc-euro-rscg-devient-betc]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:comment_id>1248</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-03 22:02:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-03 21:02:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hâte de voir comment ça sort en mini signature sur les pub presse...]]></wp:comment_content>
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		<title>La nouvelle gamme Access d&#039;Adagio City Aparthotel</title>
		<link>http://yannickbourenane.com/preprod/2012/01/30/la-nouvelle-gamme-access-dadagio-city-aparthotel/</link>
		<pubDate>Mon, 30 Jan 2012 09:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Orp-n5owtds/TyAucYw0egI/AAAAAAAAFCQ/uB2MWV6fr-8/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="168" src="http://1.bp.blogspot.com/-Orp-n5owtds/TyAucYw0egI/AAAAAAAAFCQ/uB2MWV6fr-8/s320/Image+11.png" width="320" /></a></div><br /><a href="http://www.adagio-city.com/fr/home/index.shtml" target="_blank">Adagio City Aparthotel</a> est membre du groupe <a href="http://www.pierreetvacances.com/fr-fr/?gclid=CPe9iorR660CFecmtAodMD2q5w&gclid" target="_blank">Pierre & Vacances.</a> La marque a été créée en 2007 et en cette rentrée 2012 c'est au tour d'Adagio City Aparthotel Access de faire son apparition. Son concept : proposer un large choix d'appartements pratiques et économiques à la location.<br /><a name='more'></a>Les hôtels Adagio sont présents en Belgique, en France, en Allemagne, en Italie, à Monaco, ou encore en Suisse.<br />Concernant la nouvelle gamme "access" : <i>" L'enjeu était de créer une marque en filiation avec l'identité d'Adagio, pour cela BETC Design (l'agence créatrice) est reparti du travail qu'elle avait déjà effectué lors de la création du logotype pour Adagio City Aparthotel." </i><br /><i><br /></i><br />Les enseignes Acess sont en cours de lancement. Le but est de réunir les deux marques dans un territoire graphique commun mais avec une identité propre répondant à des codes précis.<br />Le logotype garde le système de la cartouche, elle passe du bordeaux à l'orange. L'emblème du rond reste jaune et est rééquilibré face à l'apparition du mot "access". La typographie est elle aussi réadaptée, cependant elle reste la même, dans la forme.<br /><br /><i><br /></i><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-uIMV72OSgBY/TyAzkqwhccI/AAAAAAAAFCY/KbYe9RfbHwI/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="280" src="http://2.bp.blogspot.com/-uIMV72OSgBY/TyAzkqwhccI/AAAAAAAAFCY/KbYe9RfbHwI/s640/Image+13.png" width="640" /></a></div>Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/tourisme" target="_blank">actu logos tourisme</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>195</wp:post_id>
		<wp:post_date><![CDATA[2012-01-30 10:46:00]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Les JPEE 2013, logo ou pas logo ?</title>
		<link>http://yannickbourenane.com/preprod/2012/01/27/les-jpee-2013-logo-ou-pas-logo/</link>
		<pubDate>Fri, 27 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-zZp_5Dx58jU/Tx_jKi2mEQI/AAAAAAAAFAA/DZ2cV3IEAxQ/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/-zZp_5Dx58jU/Tx_jKi2mEQI/AAAAAAAAFAA/DZ2cV3IEAxQ/s200/Image+1.png" width="185" /></a></div><br />Le Luxembourg accueillera l'année prochaine la 15ème édition des <a href="http://www.luxembourg2013.lu/" target="_blank">Jeux des Petits Etats d'Europe.</a> Il s'agit de réunir les athlètes des pays européens de moins d'un million d'habitants : Chypre, Malte, Monaco, Saint-Marin, l'Islande, l'Andorre, le Luxembourg, le Liechtenstein et le Monténégro. L'identité visuelle de l'événement a été dévoilée le 24 janvier 2012.. cependant peut-on vraiment parler d'identité visuelle ?<br /><a name='more'></a>Selon la nouvelle édition du Petit Robert un logo est <i>un symbole formé d'un ensemble de signes graphiques constituant une marque pour un produit, une firme</i>. Dans ce cas peut-on réellement parler de logotype ? Effectivement nous sommes face à une suite de caractères, de mots. Ce qui pourrait davantage être vu comme un titrage ou encore une accroche sert ici d'identité visuelle pour l'événement. L'approche des lettres semble ne pas avoir été approfondie. Le travail et l'accord entre les couleurs est lui plutôt réussi. Le logotype crée par l'agence Binsfeld reprend les couleurs du drapeau luxembourgeois.  C'est dans le cadre de la BGL-BNP que le comité d'organisation a levé le voile sur l'événement qui a lieu tous les deux ans. La question "Are you ready for the games ? Luxembourg 2013" introduit la démarche créatrice. L'événement est les Jeux des Petits Etats d'Europe, pourquoi ne pas utiliser ce nom ou encore ses initiales Voici donc un logotype qui nous laisse perplexe.<br />Le logo sera utilisé plus largement dans les mois à venir.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Wk_SVlfNi0U/Tx_secm76SI/AAAAAAAAFAI/p0viLLLSOZE/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="188" src="http://4.bp.blogspot.com/-Wk_SVlfNi0U/Tx_secm76SI/AAAAAAAAFAI/p0viLLLSOZE/s640/Image+2.png" width="640" /></a></div><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/sport" target="_blank">actu logos sport</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>196</wp:post_id>
		<wp:post_date><![CDATA[2012-01-27 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-27 00:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>François Hollande, son identité visuelle pour 2012</title>
		<link>http://yannickbourenane.com/preprod/2012/01/26/francois-hollande-son-identite-visuelle-pour-2012/</link>
		<pubDate>Thu, 26 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Qp1tTrsPyq0/Tx_YgxELARI/AAAAAAAAE84/eoubEYcQXw4/s1600/Image+24.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="217" src="http://2.bp.blogspot.com/-Qp1tTrsPyq0/Tx_YgxELARI/AAAAAAAAE84/eoubEYcQXw4/s400/Image+24.png" width="400" /></a></div><br />Le candidat du PS aux élections présidentielles de 2012, <a href="http://francoishollande.fr/" target="_blank">François Hollande</a> vient de s'offrir un véritable logotype. Il est rare de voir des politiques avec une véritable identité graphique. Le principe est de jouer sur les deux premières lettres de son prénom pour incarner la France avec le "FR" en y ajoutant du bleu, du blanc et du rouge afin de réincarner la France ! En bref, c'est un peu François le Français !<br /><a name='more'></a>Le logotype reprend le rouge du logo de <a href="http://francoishollande.fr/" target="_blank">François Hollande</a> mais aussi celui du Parti Socialiste (C13 M50Y12K0), en couleur secondaire le bleu (C77 M50 Y12 K0) "<i>est destiné à inspirer maîtrise et profondeur". </i>Concernant la typographie, il s'agit pour les deux premières lignes d'une Avenir. La signature 2012 est graissée et ajoutée au logotype.<br />L'agence créatrice BDDP & Fils a choisi de jouer sur les deux lettres FR fermées par deux barres. Ce signe devient le signe de ralliement pour les militants d'Hollande (comme montré sur la bannière ci-dessous). A noter le choix de la prise de vue envers des personnes de toutes origines.<br /><a href="http://4.bp.blogspot.com/-fwYZkw_La2M/Tx_bSXlC1cI/AAAAAAAAE9A/8PWUGP2cMxs/s1600/Image+25.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="190" src="http://4.bp.blogspot.com/-fwYZkw_La2M/Tx_bSXlC1cI/AAAAAAAAE9A/8PWUGP2cMxs/s640/Image+25.png" width="640" /></a>Le slogan de campagne de <a href="http://francoishollande.fr/" target="_blank">François Hollande</a> "Le changement c'est maintenant" est également écrit en Avenir "c'est maintenant" est graissé. Une partie de la charte graphique circule sur la toile, en voici donc quelques extraits. Voici un logotype simple, mais qui a le mérite d'exister dans un milieu où la démarche se fait généralement rare.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-VQBwRwJlsH0/Tx_br5295SI/AAAAAAAAE9U/4NUAQoIbC-w/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://2.bp.blogspot.com/-VQBwRwJlsH0/Tx_br5295SI/AAAAAAAAE9U/4NUAQoIbC-w/s640/Image+3.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-0dAW0_UnLP4/Tx_bsayrRKI/AAAAAAAAE9c/vI7CIhSP_NU/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="456" src="http://2.bp.blogspot.com/-0dAW0_UnLP4/Tx_bsayrRKI/AAAAAAAAE9c/vI7CIhSP_NU/s640/Image+4.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-VBmPiawPN9c/Tx_btLL_ndI/AAAAAAAAE9k/SLoSXSDsHrU/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://2.bp.blogspot.com/-VBmPiawPN9c/Tx_btLL_ndI/AAAAAAAAE9k/SLoSXSDsHrU/s640/Image+5.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-DicHSJiAIsU/Tx_bt0iAxAI/AAAAAAAAE9s/pGs76no0DNo/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://2.bp.blogspot.com/-DicHSJiAIsU/Tx_bt0iAxAI/AAAAAAAAE9s/pGs76no0DNo/s640/Image+6.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-j6Y_CJ9bPlo/Tx_buSM6sbI/AAAAAAAAE94/WpA_9psurPI/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="460" src="http://4.bp.blogspot.com/-j6Y_CJ9bPlo/Tx_buSM6sbI/AAAAAAAAE94/WpA_9psurPI/s640/Image+7.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-8WxakhBeGpU/Tx_bvgxw1NI/AAAAAAAAE-A/PyFr2kU9dRk/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="448" src="http://3.bp.blogspot.com/-8WxakhBeGpU/Tx_bvgxw1NI/AAAAAAAAE-A/PyFr2kU9dRk/s640/Image+8.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-tGKLCypbqjk/Tx_bwW0wtVI/AAAAAAAAE-I/1E1TTSp2LGc/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://4.bp.blogspot.com/-tGKLCypbqjk/Tx_bwW0wtVI/AAAAAAAAE-I/1E1TTSp2LGc/s640/Image+9.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-UWAwXpgLCCM/Tx_bxCQgKHI/AAAAAAAAE-M/_oiNqSRi-as/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="460" src="http://1.bp.blogspot.com/-UWAwXpgLCCM/Tx_bxCQgKHI/AAAAAAAAE-M/_oiNqSRi-as/s640/Image+10.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-30fke5VYPMw/Tx_bxiPsE7I/AAAAAAAAE-Y/XWOWbHMof8Y/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="456" src="http://4.bp.blogspot.com/-30fke5VYPMw/Tx_bxiPsE7I/AAAAAAAAE-Y/XWOWbHMof8Y/s640/Image+11.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-gxeOeM_2j58/Tx_bzCPao6I/AAAAAAAAE-g/C90r6lXLVd0/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="456" src="http://4.bp.blogspot.com/-gxeOeM_2j58/Tx_bzCPao6I/AAAAAAAAE-g/C90r6lXLVd0/s640/Image+12.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/--Knl-26sNVU/Tx_b0UAu_uI/AAAAAAAAE-o/hseQ2FW2JBE/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://1.bp.blogspot.com/--Knl-26sNVU/Tx_b0UAu_uI/AAAAAAAAE-o/hseQ2FW2JBE/s640/Image+13.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-g4n2gmFizmc/Tx_b0_Cw8XI/AAAAAAAAE-s/dqbC4s9OUW4/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://3.bp.blogspot.com/-g4n2gmFizmc/Tx_b0_Cw8XI/AAAAAAAAE-s/dqbC4s9OUW4/s640/Image+14.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-v9jo-hsLofg/Tx_b1lmewAI/AAAAAAAAE-0/enlswUigi9A/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="456" src="http://2.bp.blogspot.com/-v9jo-hsLofg/Tx_b1lmewAI/AAAAAAAAE-0/enlswUigi9A/s640/Image+15.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-j8huDSuuSGw/Tx_b2M-7v7I/AAAAAAAAE-8/9k9dUkclIq4/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="456" src="http://3.bp.blogspot.com/-j8huDSuuSGw/Tx_b2M-7v7I/AAAAAAAAE-8/9k9dUkclIq4/s640/Image+16.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-OhN9hGs4z00/Tx_b3K1HO6I/AAAAAAAAE_E/sF3RYtY_uDQ/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://1.bp.blogspot.com/-OhN9hGs4z00/Tx_b3K1HO6I/AAAAAAAAE_E/sF3RYtY_uDQ/s640/Image+17.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-PSbQHeJc5lg/Tx_b3mhGGjI/AAAAAAAAE_Q/WuDuWynWruA/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="460" src="http://2.bp.blogspot.com/-PSbQHeJc5lg/Tx_b3mhGGjI/AAAAAAAAE_Q/WuDuWynWruA/s640/Image+18.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-dxBSxkE0EWw/Tx_b4pXZbRI/AAAAAAAAE_Y/0-D3ZbRqiaM/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="454" src="http://4.bp.blogspot.com/-dxBSxkE0EWw/Tx_b4pXZbRI/AAAAAAAAE_Y/0-D3ZbRqiaM/s640/Image+19.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-mxzZRV1cU2w/Tx_b5RQYcgI/AAAAAAAAE_c/FGtg5EzVPuo/s1600/Image+20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="456" src="http://2.bp.blogspot.com/-mxzZRV1cU2w/Tx_b5RQYcgI/AAAAAAAAE_c/FGtg5EzVPuo/s640/Image+20.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-5IR1xOmAQrM/Tx_b6DDaDjI/AAAAAAAAE_o/zqDG9lnILAQ/s1600/Image+21.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://1.bp.blogspot.com/-5IR1xOmAQrM/Tx_b6DDaDjI/AAAAAAAAE_o/zqDG9lnILAQ/s640/Image+21.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-jvBjZizdqE8/Tx_b7Vwih5I/AAAAAAAAE_w/cVdDPmmC43Y/s1600/Image+22.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="454" src="http://3.bp.blogspot.com/-jvBjZizdqE8/Tx_b7Vwih5I/AAAAAAAAE_w/cVdDPmmC43Y/s640/Image+22.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ozvI495-d4Y/Tx_b8Zso7jI/AAAAAAAAE_4/J1pZbTFH-2M/s1600/Image+23.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="456" src="http://2.bp.blogspot.com/-ozvI495-d4Y/Tx_b8Zso7jI/AAAAAAAAE_4/J1pZbTFH-2M/s640/Image+23.png" width="640" /></a></div><br /><br />Consulter l<a href="http://logo-bedandy.blogspot.com/search/label/politique" target="_blank">'actu logos politique </a><br /><br /><a href="http://www.scribd.com/doc/78758228/Charte-Francois-Hollande" target="_blank">Source</a> de l'article<br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>197</wp:post_id>
		<wp:post_date><![CDATA[2012-01-26 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-26 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[francois-hollande-son-identite-visuelle-pour-2012]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510032855;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4639;}i:1;a:1:{s:2:"id";i:179;}i:2;a:1:{s:2:"id";i:142;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1233</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-26 09:37:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-26 08:37:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une idée sur l'orientation de la cédille ? Le C avec le trait qui semble rejoindre le O symboliserait-il une paire de lunettes ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1234</wp:comment_id>
			<wp:comment_author><![CDATA[Serious Man]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-26 15:15:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-26 14:15:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'identité visuelle me fait penser à Vittel sinon je trouve que ça fonctionne vraiment bien.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1235</wp:comment_id>
			<wp:comment_author><![CDATA[Geoffrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://graphism.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-26 18:44:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-26 17:44:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[SOURCE http://graphism.fr/franois-hollande-le-candidat-du-graphisme-logo-charte-ps-elections]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1236</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-27 03:24:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-27 02:24:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bravo! En tout cas, c'est François Hollande qui gagnera. Viv'ment!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1241</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-01 15:26:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-01 14:26:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je ne suis pas favorable à ce candidat, mais force est de constater que l'idée du "FR" est très bonne.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1243</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-02 01:24:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-02 00:24:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Amoncellement de petites idées sans LA grande idée. Vidéo ridicule...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1279</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-16 18:37:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-16 17:37:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[en même temps quand on s'appelle Hollande, il vaut mieux valoriser le FR]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Une fusion et un nouveau logotype</title>
		<link>http://yannickbourenane.com/preprod/2012/01/25/une-fusion-et-un-nouveau-logotype/</link>
		<pubDate>Wed, 25 Jan 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/une-fusion-et-un-nouveau-logotype/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-4mmnzjnY6x0/Tx55VPQN9nI/AAAAAAAAE7A/cvNml-bSQkU/s1600/ign_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-4mmnzjnY6x0/Tx55VPQN9nI/AAAAAAAAE7A/cvNml-bSQkU/s640/ign_logo.jpg" width="640" /></a></div><div><br /></div><div>Depuis le 1er janvier 2012 l'<a href="http://www.ign.fr/" target="_blank">Institut Géographique National </a>est devenu l’Institut National de l'Information Géographique et Forestière. Ce changement fait suite à une fusion opérée fin 2011. Ce nouvel établissement public national à caractère administratif est  placé sous la double tutelle du ministère du développement durable et du  ministère chargé des forêts.<br /><a name='more'></a>L'<a href="http://www.ign.fr/" target="_blank">IGN</a> a pour vocation de décrire, d'un point de vue géométrique et physique, la surface du territoire national et l'occupation de son sol, d'élaborer et de mettre à jour l'inventaire et permanent des ressources forestières nationales. Il produit toutes les représentations appropriées des données ainsi rassemblées, les diffuse et les archive. Il contribue ainsi à l’aménagement du territoire, au développement durable et à la protection de l’environnement, à la défense et à la sécurité nationale, à la prévention des risques, au développement de l’information géographique et à la politique forestière en France et au niveau international.<br />Le logotype avait bien entendu besoin d'une refonte. Cette cartouche bleue électrique avec la petite étoile lui donnait un côté magique et enfantin qui ne colle absolument pas avec la dimension officielle de l'établissement. Exit donc les éléments superflus, le logotype se simplifie. la typographique est unifiée et passe en gris. Une feuille sert de symbole et de barre pour le "G". La signature "Institut National de l'Information Géographique et Forestière" finalise le tout. Travail effectué par l'agence Id&Co<br /><i>"Proximité, environnement et haute technologie incarnés par une nouvelle identité visuelle. En plaçant au centre du sigle IGN le symbole d'une feuille, la marque souligne de manière forte et pérenne la relation étroite qu'entretiennent l'Institut et l'environnement, l'observatoire du territoire et le développement durable. Cette feuille évoque également la proximité et la dimension humaine des missions de l'IGN. La couleur verte vient ponctuer le caractère institutionnel d'établissement public d'Etat de l'Institut apporté par la couleur grise et le traitement de son nom en lettres capitales. Le choix d'une typographie rappelant l'univers numérique et de la couleur grise évoque les technologies de pointe utilisées par l'IGN pour acquérir et traiter les données qui lui sont nécessaires ainsi que le savoir faire qu'il mobilise au profit de l'ensemble des acteurs chargés de valoriser, d'aménager et ou de protéger le territoire." </i>(selon le communiqué de presse)<br />    </div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-kD4yOwE8vng/Tx6GOyVJa0I/AAAAAAAAE7Q/TMeNa-017sQ/s1600/Image+2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="450" src="http://1.bp.blogspot.com/-kD4yOwE8vng/Tx6GOyVJa0I/AAAAAAAAE7Q/TMeNa-017sQ/s640/Image+2.png" width="640" /></a><a href="http://4.bp.blogspot.com/-T-O3G4E9EmQ/Tx6GNdDYceI/AAAAAAAAE7I/zVAvGXzpPSI/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="303" src="http://4.bp.blogspot.com/-T-O3G4E9EmQ/Tx6GNdDYceI/AAAAAAAAE7I/zVAvGXzpPSI/s400/Image+1.png" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Consulter la <a href="http://www.ign.fr/DISPLAY/000/531/410/5314101/CP_nouvelle_identite_IGN.pdf" target="_blank">source de l'article</a></div><br /><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><br /></div>]]></content:encoded>
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		<wp:post_id>198</wp:post_id>
		<wp:post_date><![CDATA[2012-01-25 01:00:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Bye bye Saab et Kodak</title>
		<link>http://yannickbourenane.com/preprod/2012/01/24/bye-bye-saab-et-kodak/</link>
		<pubDate>Tue, 24 Jan 2012 12:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-_0RCfDjZ2Nw/Tx6ZNifrBxI/AAAAAAAAE7Y/wHBE122rRKI/s1600/RIP_LOGOS_PIERRE_BERGET.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="377" src="http://1.bp.blogspot.com/-_0RCfDjZ2Nw/Tx6ZNifrBxI/AAAAAAAAE7Y/wHBE122rRKI/s400/RIP_LOGOS_PIERRE_BERGET.jpg" width="400" /></a></div>Le 19 décembre, Saab se déclare en faillite, le 19 janvier, Kodak se déclare en faillite, et le 19 février ?<br />Image de<a href="http://fr.linkedin.com/in/pierreberget" target="_blank"> Pierre Berget</a>. <br /><br />]]></content:encoded>
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		<wp:post_id>199</wp:post_id>
		<wp:post_date><![CDATA[2012-01-24 13:52:00]]></wp:post_date>
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			<wp:comment_id>1231</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-01-24 23:42:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-24 22:42:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sympa cette pierre tombale ! Mais Kodak aurait quand même mérité son dernier logo ! ^^]]></wp:comment_content>
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		<title>L&#039;entreprise Fayat change de logotype</title>
		<link>http://yannickbourenane.com/preprod/2012/01/24/lentreprise-fayat-change-de-logotype/</link>
		<pubDate>Tue, 24 Jan 2012 10:12:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Fdx29VeTJYw/Tx5xZDmMKtI/AAAAAAAAE6w/ETEZWfZkrO4/s1600/Faya_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-Fdx29VeTJYw/Tx5xZDmMKtI/AAAAAAAAE6w/ETEZWfZkrO4/s640/Faya_logo.jpg" width="640" /></a></div><br />Le groupe de BTP <a href="http://www.fayat.com/" target="_blank">Fayat</a> dévoilait il y'a quelques jours son nouveau logotype. Si ce groupe ne parle pas à tout le monde, sachez qu'il a réalisé 3,2 milliards d'euros de chiffres d'affaires en 2011. <br /><a name='more'></a><br />La nouveau logotype fait son apparition suite au rapprochement dans les  travaux publics de Razel, Bec, Fayat TP et Cari Travaux Publics, dans un  même pôle appelé <a href="http://www.razel.fr/fr/lentreprise_lentreprise_avisdeprojetdefusion.htm" target="_blank">Razel-Bec</a>.<br />Le logotype voit sa typographie revue, il s'équipe d'un emblème avec deux "F" qui s'emboite, symbole de construction. Une cartouche bleue compose le logotype. Lorsqu'il s'agit des chantiers Fayat, une deuxième identité visuelle sur fond blanc a été conçue.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-zoEa7cWusuo/Tx51xrV5suI/AAAAAAAAE64/OJI_2xwtxQQ/s1600/IMAGE_20120109_16170140.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="181" src="http://3.bp.blogspot.com/-zoEa7cWusuo/Tx51xrV5suI/AAAAAAAAE64/OJI_2xwtxQQ/s320/IMAGE_20120109_16170140.jpg" width="320" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/industrie" target="_blank">actu logos industrie </a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>200</wp:post_id>
		<wp:post_date><![CDATA[2012-01-24 11:12:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>DC Comics se dynamise</title>
		<link>http://yannickbourenane.com/preprod/2012/01/23/dc-comics-se-dynamise/</link>
		<pubDate>Mon, 23 Jan 2012 11:39:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-6TMDswKAZfg/Tx0leKi6GkI/AAAAAAAAE4U/Zd8W0Ch7qzM/s1600/DCComics_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-6TMDswKAZfg/Tx0leKi6GkI/AAAAAAAAE4U/Zd8W0Ch7qzM/s640/DCComics_logo.jpg" width="640" /></a></div><span style="line-height: 24px;"><br /></span><br /><span style="line-height: 24px;">Depuis le 19 janvier 2012, l'éditeur américain de bandes dessinées membre de Time Warner, </span><span style="line-height: 24px;"><a href="http://www.dccomics.com/dccomics/">DC Comics</a> </span><span style="line-height: 24px;">affiche une nouvelle identité visuelle. Ce logotype existe comme un symbole vivant qui se décline aux différentes licences et sera donc amené à changer régulièrement avec par exemple un logotype irradié de vert pour l'univers de Green Lantern.</span><br /><span style="line-height: 24px;"></span><br /><a name='more'></a><br /><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em;">La marque créée en 1935 et qui tient son nom de "Detective Comics" est aujourd'hui la principale concurrente des éditions Marvel. En ce début d'année elle a décidé de modifier son logo inchangé depuis 2005. DC Comics filiale de DC Entertainment s'inspire également du fonctionnement de logotype vivant. <i>"C'est une nouvelle ère pour DC Entertainment qui reflète une approche dynamique et audacieuse pour notre célèbre patrimoine".</i></div><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em;">La marque s'est associée à Landor Associates. Les nouveaux logotypes seront utilisés à partir du mois de Mars 2012. <i>"Nous croyons que notre nouvelle identité de marque sera fortement en résonance avec nos fans fidèles qui voudront exprimer leur fierté pour <a href="http://www.dccomics.com/dccomics/">DC Comics</a>. Ce nouveau look est très important pour nous puisqu'il est un changement profond de la marque DC Comics"</i></div><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em;">Le logotype utilise différemment ses initiales. Le "D" existe comme une page qui se tourne vers "C" qui n'est pas entier. La typographique italique est effacée. Autrefois dans les tons bleus, le logo générique est maintenant en noir mais sera amené à vivre dans une diversité de teintes. L'emblème de l'étoile est effacé. La signature "DC Comics" est apporté au logotype.</div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-FX0lrxwwmEA/Tx02uoY_2hI/AAAAAAAAE4c/TpOPyAbKMRI/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="416" src="http://2.bp.blogspot.com/-FX0lrxwwmEA/Tx02uoY_2hI/AAAAAAAAE4c/TpOPyAbKMRI/s640/Image+10.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-knwrZkJS-C4/Tx02vcME4ZI/AAAAAAAAE4k/a0J4aNYb7Fs/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="411" src="http://4.bp.blogspot.com/-knwrZkJS-C4/Tx02vcME4ZI/AAAAAAAAE4k/a0J4aNYb7Fs/s640/Image+11.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-S59EvyoNl2w/Tx02wFYYj-I/AAAAAAAAE4s/yZlsM3GfW9c/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="412" src="http://1.bp.blogspot.com/-S59EvyoNl2w/Tx02wFYYj-I/AAAAAAAAE4s/yZlsM3GfW9c/s640/Image+12.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-yfee3pEFrCY/Tx02xOrGF9I/AAAAAAAAE40/vEhHN_Vo2B0/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="412" src="http://1.bp.blogspot.com/-yfee3pEFrCY/Tx02xOrGF9I/AAAAAAAAE40/vEhHN_Vo2B0/s640/Image+13.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ru4I30TnREQ/Tx02yAX6Q8I/AAAAAAAAE48/liuyMRP3w20/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="412" src="http://1.bp.blogspot.com/-ru4I30TnREQ/Tx02yAX6Q8I/AAAAAAAAE48/liuyMRP3w20/s640/Image+14.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-x4EF-zthbqw/Tx02zLvgsMI/AAAAAAAAE5E/wrlyC09vtqw/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="412" src="http://1.bp.blogspot.com/-x4EF-zthbqw/Tx02zLvgsMI/AAAAAAAAE5E/wrlyC09vtqw/s640/Image+15.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-lXqj69aesIA/Tx020eFyHXI/AAAAAAAAE5M/X5hia7TMa98/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="414" src="http://4.bp.blogspot.com/-lXqj69aesIA/Tx020eFyHXI/AAAAAAAAE5M/X5hia7TMa98/s640/Image+16.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-fAXioGiUj0w/Tx02292gdjI/AAAAAAAAE5U/pQJZ3xsoXss/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="410" src="http://2.bp.blogspot.com/-fAXioGiUj0w/Tx02292gdjI/AAAAAAAAE5U/pQJZ3xsoXss/s640/Image+17.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8RJCFkB8kF8/Tx026oS7rqI/AAAAAAAAE5c/82x_w6eK8LE/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="410" src="http://2.bp.blogspot.com/-8RJCFkB8kF8/Tx026oS7rqI/AAAAAAAAE5c/82x_w6eK8LE/s640/Image+18.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-_w8634ytuac/Tx03AE_iULI/AAAAAAAAE5k/cTXp3jkDBKs/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="412" src="http://2.bp.blogspot.com/-_w8634ytuac/Tx03AE_iULI/AAAAAAAAE5k/cTXp3jkDBKs/s640/Image+19.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-A0fDaAjoNWY/Tx03BdZoRNI/AAAAAAAAE5s/ka_TytQ06j0/s1600/Image+20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="366" src="http://2.bp.blogspot.com/-A0fDaAjoNWY/Tx03BdZoRNI/AAAAAAAAE5s/ka_TytQ06j0/s640/Image+20.png" width="640" /></a></div><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em;"><br /></div><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em;">Consulter l'<a href="http://logo-bedandy.blogspot.com/search/label/culture">actu logos culture</a></div><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em;"><br /></div><div style="line-height: 1.5em; margin-bottom: 0.5em; margin-left: 0px; margin-right: 0px; margin-top: 0.4em;"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>201</wp:post_id>
		<wp:post_date><![CDATA[2012-01-23 12:39:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-01-23 11:39:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[dc-comics-se-dynamise]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510205675;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:118;}i:1;a:1:{s:2:"id";i:360;}i:2;a:1:{s:2:"id";i:88;}}}}]]></wp:meta_value>
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			<wp:comment_id>1228</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-23 13:48:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-23 12:48:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[graphisme proche de discovery history]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1229</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-23 20:21:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-23 19:21:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Very Good Job !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1230</wp:comment_id>
			<wp:comment_author><![CDATA[Tangane]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-24 13:25:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-24 12:25:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très réussi !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1232</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-25 22:25:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-25 21:25:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La claque ! Vraiment génial !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1239</wp:comment_id>
			<wp:comment_author><![CDATA[Virgile &quot;VILE&quot; (aka. Discorde)]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15144277852893047634</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-01-30 14:47:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-01-30 13:47:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il évoque tout sauf de glorieuses histoires de super héros. On dirait un logo de marque discount...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1244</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-03 03:05:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-03 02:05:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouverture de la boîte de pâté de sardine? check!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1253</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-06 12:03:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-06 11:03:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai cru que c'était un label de musique techno ou électro ! Graphiquement, je ne vois pas le rapport entre l'univers du comics américain (avec ses trames et ses couleurs flashies) et ce logo.  J'imagine que le D (qu'on lit difficilement) représente une page qui se tourne ; mais là, on dirait une étiquette qui se décolle, genre fotolia !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>Besson Chaussures change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/02/10/besson-chaussures-change-de-logo/</link>
		<pubDate>Fri, 10 Feb 2012 10:20:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2494</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Besson_Chaussures.jpg"><img class="aligncenter size-full wp-image-2495" title="Logo_Besson_Chaussures" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Besson_Chaussures.jpg" alt="" width="827" height="327" /></a>

Petite mise à jour : la chaîne de magasins Besson Chaussures a changé de logo en début de l'année dernière.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2494</wp:post_id>
		<wp:post_date><![CDATA[2012-02-10 11:20:57]]></wp:post_date>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="besson-chaussures"><![CDATA[Besson Chaussures]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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	<item>
		<title>Philippines, le logo</title>
		<link>http://yannickbourenane.com/preprod/2012/03/12/philippines-le-logo/</link>
		<pubDate>Mon, 12 Mar 2012 10:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/philippines-le-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-y_JmK4F6NVU/T12891q7qbI/AAAAAAAAFdU/Filph3Mhklk/s1600/Philippines_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="194" src="http://3.bp.blogspot.com/-y_JmK4F6NVU/T12891q7qbI/AAAAAAAAFdU/Filph3Mhklk/s640/Philippines_logo.png" width="640" /></a></div><br />La République des <a href="http://itsmorefuninthephilippines.com/" target="_blank">Philippines </a>est constituée de 7107 îles dont 2000 habitées. Le pays est découpé selon trois zones géographiques : Luçon, les Visayas et Mindanao. Et c'est afin d'harmoniser l'image des îles, que ce logotype a été crée.<br /><a name='more'></a><br />La marque a consacré un <a href="http://itsmorefuninthephilippines.com/" target="_blank">site</a> à son initiative. Quelques mots sont sur le site : <i>"Découvrez par vous même pourquoi c'est plus amusant aux </i><i>Philippines. Tirez le meilleur parti de vos vacances. Ceci est juste un aperçu des choses à venir."</i><br />L'identité visuelle existe sous forme de logo-phrase "It's more fun in the Philippines". Philippine est écrit en dégradé, le mélange des couleurs est réutilisé dans le symbole façon tetris. En bref le logotype est assez...chargé !<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-5zM0oWUlny8/T12_cGRYiOI/AAAAAAAAFdc/0o5GtVK3pOY/s1600/Philippines_siteweb.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="370" src="http://1.bp.blogspot.com/-5zM0oWUlny8/T12_cGRYiOI/AAAAAAAAFdc/0o5GtVK3pOY/s640/Philippines_siteweb.png" width="640" /></a></div><i><br /></i><br /><br />Consulter la <a href="http://logo-bedandy.blogspot.com/2010/08/carte-des-logos-de-tourisme.html" target="_blank">carte du monde</a> des logos touristiques.<br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>163</wp:post_id>
		<wp:post_date><![CDATA[2012-03-12 11:29:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-12 10:29:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[philippines-le-logo]]></wp:post_name>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/03/philippines-le-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/1526416138518198290]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510491798;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:95;}i:1;a:1:{s:2:"id";i:421;}i:2;a:1:{s:2:"id";i:11765;}}}}]]></wp:meta_value>
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	<item>
		<title>Cholet dévoile enfin son logo</title>
		<link>http://yannickbourenane.com/preprod/2012/03/09/cholet-devoile-enfin-son-logo/</link>
		<pubDate>Fri, 09 Mar 2012 01:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/cholet-devoile-enfin-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ibYk7Cb3MfQ/T1foO9ZZAWI/AAAAAAAAFcs/rck2m954ms0/s1600/cholet_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="199" src="http://1.bp.blogspot.com/-ibYk7Cb3MfQ/T1foO9ZZAWI/AAAAAAAAFcs/rck2m954ms0/s400/cholet_logo.jpg" width="400" /> </a></div><div style="clear: both; text-align: left;">Après une annone lors de la cérémonie des voeux aux agents de la  collectivité, le 12 janvier à la Meilleraie, voici  le nouveau logo de la <a href="http://www.cholet.fr/dossiers/dossier_2384_cholet+entreprenante+deacutevoile+son+nouveau+logo.html" target="_blank">Ville de Cholet</a> et son semi-copyright, probablement en rapport avec l'initiale de la ville, une identité dont l'équilibre général laisse perplexe bien que sa couleur et sa lisibilité soient une nouvelle force.  </div><a name='more'></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-LxPxmThIypE/T1foT76Zu4I/AAAAAAAAFc0/R59s2iDJlAY/s1600/120103191024428_33_000_apx_470_.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://3.bp.blogspot.com/-LxPxmThIypE/T1foT76Zu4I/AAAAAAAAFc0/R59s2iDJlAY/s320/120103191024428_33_000_apx_470_.jpg" width="320" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>164</wp:post_id>
		<wp:post_date><![CDATA[2012-03-09 02:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-09 01:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cholet-devoile-enfin-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_value><![CDATA[/2012/03/cholet-devoile-enfin-son-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/7857558308236453617]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510336407;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:709;}i:1;a:1:{s:2:"id";i:828;}i:2;a:1:{s:2:"id";i:11993;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1306</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-10 13:12:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-10 12:12:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[??? C'est le bordel ce logo ???<br />1/5 ème de dégradé, 3/4 de copyright, 2/6 en bas de casse.<br />Peut être la première ville autiste?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1309</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-13 02:32:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-13 01:32:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On sait pas des choses simple, alors on fait original, et les se croient intelligents, c'est triste...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Nouvelle ère pour Associated Press</title>
		<link>http://yannickbourenane.com/preprod/2012/03/08/nouvelle-ere-pour-associated-press/</link>
		<pubDate>Thu, 08 Mar 2012 01:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/nouvelle-ere-pour-associated-press/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-9w7qbyGNS6U/T1fbLVY17dI/AAAAAAAAFb8/CWG13v4IGa4/s1600/AP_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="199" src="http://2.bp.blogspot.com/-9w7qbyGNS6U/T1fbLVY17dI/AAAAAAAAFb8/CWG13v4IGa4/s400/AP_logo.jpg" width="400" /></a></div><br /><br /><br />"The <a href="http://www.ap.org/" target="_blank">Associated Press </a>is the hallmark of accuracy and the little character represented by the logotype... will become the mark upon accurate news as sterling is the mark on genuine silver, or as the chemist’s mark to the genuineness of gold"AP General Manager Kent Cooper (1925-1948). Voici l'introduction du brandbook au sujet de la marque qui <i>a changé de look mais pas de valeurs</i>, selon le Président actuel. <br /><a name='more'></a><i>"In 2009, AP undertook a strategic initiative to develop a masterbrand strategy that would define what makes us different from other news organizations, serve as a guide for business decisions and clarify the values and traits all AP staff embody. How do we best describe ourselves?<br />As gutsy, resourceful and connected. What do we value? Integrity, action and independence.<br />The AP visual identity system brings these traits and values to life. It allows us to leverage the great work we do by uniting under a comprehensive look and feel, driving competitive advantage and creating a distinct footprint in the media marketplace.</i>""“<i>This new look, from logo to color system, translates to AP’s growing  portfolio of digital products and platforms, and distinctively relays  our role as the definitive source for news</i>.”<br /><a href="http://3.bp.blogspot.com/-8sA7brVZcJM/T1fjk-1fe8I/AAAAAAAAFcU/6SuxsR7aIpc/s1600/Capture+d’écran+2012-03-07+à+23.17.28.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="305" src="http://3.bp.blogspot.com/-8sA7brVZcJM/T1fjk-1fe8I/AAAAAAAAFcU/6SuxsR7aIpc/s400/Capture+d’écran+2012-03-07+à+23.17.28.png" width="400" /></a>Fondée en 1846 par six journaux New-Yorkais, la coopérative Associated Press est un réseau d'informations mondial non lucratif qui fournit en contenu des milliers de journaux, via 3700 employés répartis dans 300 bureaux. La nouvelle identité qui se veut davantage en phase avec l'ère digitale est simple, efficace, cohérente avec l'esprit de la marque, traitée en stencil comme celle d'il y a 30 ans. Il reste une interrogation sur le soulignement rouge qui peut être vu comme un code, un trait de morse, le symbole d'une connexion continue ou bien à l'inverse, être révélateur de la faiblesse du logo qui manquerait de personnalité sans renforts.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-AIrTNo7WQEM/T1fjntvb0RI/AAAAAAAAFcg/OP2V0ESYkK4/s1600/Capture+d’écran+2012-03-07+à+23.18.35.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="155" src="http://1.bp.blogspot.com/-AIrTNo7WQEM/T1fjntvb0RI/AAAAAAAAFcg/OP2V0ESYkK4/s400/Capture+d’écran+2012-03-07+à+23.18.35.png" width="400" /></a><a href="http://2.bp.blogspot.com/-pYTcrfoaHrk/T1fjmYSc_yI/AAAAAAAAFcc/Emdiamj47FU/s1600/Capture+d’écran+2012-03-07+à+23.17.37.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="305" src="http://2.bp.blogspot.com/-pYTcrfoaHrk/T1fjmYSc_yI/AAAAAAAAFcc/Emdiamj47FU/s400/Capture+d’écran+2012-03-07+à+23.17.37.png" width="400" /></a><a href="http://2.bp.blogspot.com/-XXkxWYU7rf0/T1fji2-l40I/AAAAAAAAFcM/d1z54izOaj4/s1600/Capture+d’écran+2012-03-07+à+23.05.40.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="88" src="http://2.bp.blogspot.com/-XXkxWYU7rf0/T1fji2-l40I/AAAAAAAAFcM/d1z54izOaj4/s400/Capture+d’écran+2012-03-07+à+23.05.40.png" width="400" /></a></div>Voir la <a href="http://www.youtube.com/watch?v=j44VImqqgcE&feature=youtu.be" target="_blank">vidéo du changement</a> de logo.<br />Voir le <a href="http://www.ap.org/pages/about/pressreleases/pr_022312a.html" target="_blank">communiqué de presse</a> du changement de logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>165</wp:post_id>
		<wp:post_date><![CDATA[2012-03-08 02:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-08 01:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouvelle-ere-pour-associated-press]]></wp:post_name>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/1588481110821684366]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508511549;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5786;}i:1;a:1:{s:2:"id";i:11535;}i:2;a:1:{s:2:"id";i:6477;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1303</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-08 16:52:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-08 15:52:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ca fait un peu logo industriel]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
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	<item>
		<title>&quot;Pondus en France&quot; : le logo</title>
		<link>http://yannickbourenane.com/preprod/2012/03/07/pondus-en-france-le-logo/</link>
		<pubDate>Wed, 07 Mar 2012 21:50:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/pondus-en-france-le-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-zn6a39VZtFE/T1fI2NqQ3FI/AAAAAAAAFb0/iHNNDlpTIFw/s1600/oeufs_pondus_enfrance_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-zn6a39VZtFE/T1fI2NqQ3FI/AAAAAAAAFb0/iHNNDlpTIFw/s1600/oeufs_pondus_enfrance_logo.jpg" /></a></div>Cocorico, la France produit 14,4 milliards d'oeufs par an, c'est le 1er producteur européen. Les français en consomment 231 par an dont 95% sont pondus en France mais la concurrence, notamment espagnole, gagnerait du terrain. Sur ce marché très rentable, les producteurs veulent mettre en avant une "<i>qualité sanitaire optimale</i>" et la "<i>conformité aux nouvelles normes européennes 2012</i>" précise le communiqué du Comité national pour la  promotion de l'oeuf (<a href="http://www.cnpo.fr/" target="_blank">CNPO</a>),  qui regroupe éleveurs, accouveurs et transformateurs. Il sera commun  aux quatre types d'élevages français: biologique (code 0 sur les oeufs),  plein air (code 1), sol (code 2), cage (code 3). Cette phrase fragilement inscrite dans une forme proche de celle d'une cocarde ne semble hélas pas proposer les critères efficaces d'une identité visuelle.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>166</wp:post_id>
		<wp:post_date><![CDATA[2012-03-07 22:50:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-07 21:50:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[pondus-en-france-le-logo]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/03/pondu-en-france-un-logo.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/8681037505476572426]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509441137;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11526;}i:1;a:1:{s:2:"id";i:5991;}i:2;a:1:{s:2:"id";i:12284;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1305</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-09 23:43:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-09 22:43:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça sent le logo fait en 5 minutes sous Illustrator, avec l'effet "brush" bien cheap sur le cercle bleu. Même la typo pue la vectorisation dynamique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1308</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-13 02:29:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-13 01:29:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Encore un logo fait par une nièce...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Relax news change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/03/05/relax-news-change-de-logo/</link>
		<pubDate>Mon, 05 Mar 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/relax-news-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-UI8Wxe4VDHc/T0UjWRvChKI/AAAAAAAAFaU/yLJXVWaQnPk/s1600/RELAXNEWS_LOGO.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="242" src="http://1.bp.blogspot.com/-UI8Wxe4VDHc/T0UjWRvChKI/AAAAAAAAFaU/yLJXVWaQnPk/s640/RELAXNEWS_LOGO.jpg" width="640" /></a></div><br /></div>Depuis le 10 février 2012 <a href="http://www.relaxnews.com/index.php" target="_blank">Relaxnews</a> affiche un nouveau logotype. Il apparaît afin d'affirmer sa place de leader en tant que source d'informations sur les loisirs. Relaxnews est une agence d'information spécialisée dans l'animation, le conseil et la production de contenus. Le 16 décembre 2011 l'agence <a href="http://www.relaxnews.com/index.php" target="_blank">Relaxnews</a> faisait son introduction en bourse. Elle ambitionne de devenir le leader mondial de ce secteur en pleine croissance.<br /><a name='more'></a>Pour Jérôme et Pierre Doncieux, coprésidents de <a href="http://www.relaxnews.com/index.php" target="_blank">Relaxnews</a> "C<i>ette nouvelle identité visuelle traduit l'ambition, la fraîcheur et le dynamisme de l'agence qui a plus que jamais pour but de devenir la première source mondiale d'information sur les loisirs. Cette ambition passe par l'affirmation de plus en plus forte de la marque Relaxnews dont les contenus sont désormais visibles quotidiennement dans plus de 22 pays"</i><br /><i><br /></i><br />L'identité visuelle a été conçue par l'agence Creative Room. Les anciens emblèmes sont rassemblés au sein d'un globe, nouveau symbole. La typographie est épurée, la marque passe au violet. "Relax" est graissé, "news" ne l'est pas.<br /><br /><br /><a href="http://3.bp.blogspot.com/-iUqRi6f5jq8/T04TACNe6TI/AAAAAAAAFa8/6SiGqYTySDQ/s1600/Image+5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-iUqRi6f5jq8/T04TACNe6TI/AAAAAAAAFa8/6SiGqYTySDQ/s1600/Image+5.png" /></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-P_Oe85CwaAI/T04TBc_EIGI/AAAAAAAAFbE/yM178FzJv0I/s1600/Image+6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="109" src="http://1.bp.blogspot.com/-P_Oe85CwaAI/T04TBc_EIGI/AAAAAAAAFbE/yM178FzJv0I/s320/Image+6.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-KO29OlmcI40/T04TCLDwQ2I/AAAAAAAAFbM/D0JwprDe9WE/s1600/Image+7.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="132" src="http://3.bp.blogspot.com/-KO29OlmcI40/T04TCLDwQ2I/AAAAAAAAFbM/D0JwprDe9WE/s320/Image+7.png" width="320" /></a></div><br /><br /><div><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>167</wp:post_id>
		<wp:post_date><![CDATA[2012-03-05 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-05 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[relax-news-change-de-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/03/relax-news-change-de-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/3669847877540090915]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510659104;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:603;}i:1;a:1:{s:2:"id";i:213;}i:2;a:1:{s:2:"id";i:893;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1301</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-05 19:11:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-05 18:11:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bravo pour la censure !<br />C'est effectivement très pro de supprimer un commentaire en catimini lorsque l'on ose émettre un avis défavorable sur le travail des auteurs de ce blog.<br />La critique n'est donc pas acceptée ? C'est assez lamentable.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1302</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-08 12:29:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-08 11:29:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cher Anonyme, vos critiques ne sont pas les bienvenues car elles ne sont ni adressées, ni signées, ni fondées, ni constructives. Vous pouvez aller lire d'autres blogs.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1304</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-09 14:51:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-09 13:51:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si vous laissez la possibilité d'émettre des commentaires anonymes, c'est qu'implicitement vous acceptez le fait de recevoir une critique anonyme. Peut-être que le seul souci se situe autour du fait que vous n'acceptez pas la critique tout court. Ce qui est plus inquiétant.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1310</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-13 02:36:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-13 01:36:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un logo doit pouvoir se dire facilement. Là c'est raté.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1327</wp:comment_id>
			<wp:comment_author><![CDATA[mathilde]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-20 12:31:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-20 11:31:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est rare que je dise ça mais je trouve l'ancien beaucoup mieux, pas au niveau typo mais au niveau des pictogrammes plus simples et modernes.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Jaguar chrome son emblème</title>
		<link>http://yannickbourenane.com/preprod/2012/03/02/jaguar-chrome-son-embleme/</link>
		<pubDate>Fri, 02 Mar 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/jaguar-chrome-son-embleme/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Ci9EZPPxl04/T05eskk6LmI/AAAAAAAAFbs/87EAmnOg50w/s1600/Jaguar_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-Ci9EZPPxl04/T05eskk6LmI/AAAAAAAAFbs/87EAmnOg50w/s640/Jaguar_logo.jpg" width="640" /></a></div><div style="clear: both; text-align: left;"><br /></div><span style="font-family: Georgia, 'Times New Roman', serif;">Le constructeur automobile britannique <a href="http://www.jaguar.com/fr/fr/" target="_blank">Jaguar</a> connu pour ses voitures de luxe et ses modèles sportifs change d'identité visuelle. </span><span style="font-family: Georgia, 'Times New Roman', serif;">A l'image de</span><span style="font-family: Georgia, 'Times New Roman', serif;"><a href="http://logo-bedandy.blogspot.com/2010/01/peugeot-lifte-son-logo.html" target="_blank"> Peugeot</a></span><span style="font-family: Georgia, 'Times New Roman', serif;"> </span><span style="font-family: Georgia, 'Times New Roman', serif;">et de</span><span style="font-family: Georgia, 'Times New Roman', serif;"> </span><span style="font-family: Georgia, 'Times New Roman', serif;"><a href="http://logo-bedandy.blogspot.com/2009/02/citroen-perd-ses-chevrons.html" target="_blank">Citroen</a>,</span><span style="font-family: Georgia, 'Times New Roman', serif;"> </span><span style="font-family: Georgia, 'Times New Roman', serif;"><a href="http://www.jaguar.com/fr/fr/" target="_blank">Jaguar</a> décide de moderniser son emblème par un effet chromé. Cependant, là encore le logotype perd en élégance. </span><br /><a name='more'></a><span style="font-family: Georgia, 'Times New Roman', serif;">Sachez que</span><span style="font-family: Georgia, 'Times New Roman', serif;"><a href="http://www.jaguar.com/fr/fr/" target="_blank"> Jaguar </a></span><span style="font-family: Georgia, 'Times New Roman', serif;">s'appelait initialement Swallow Sidecar Company donnant les initiales SS.C. En 1945, 23 ans après sa création le choix est fait de changer de nom afin de ne pas évoquer les SS allemands. </span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">Ce changement de logo intervient dans une phase de lancement de nouveaux produits. En effet, en 2015 pas moins de 40 développements de nouveaux produits sont annoncés. </span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">La marque tourne le dos à Euro RSCG, avec qui elle travaillait depuis plusieurs années, pour la nouvelle agence conjointement détenue par Jaguar : Spark44. Son objectif est de promouvoir <a href="http://www.jaguar.com/fr/fr/" target="_blank">Jaguar </a>dans le monde avec un budget prévisionnel publicité de 60,000,000£. </span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">Le jaguar ne perd pas en précision. La typographie évolue vers quelque chose de plus écrasé. Un jeu de reflets et d'ombres vient se poser sur l'emblème et le nom de marque. </span><br /><span style="color: #333333; font-family: arial, sans-serif;"><br /></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-t6Jj-NiBBeY/T04QfygN3qI/AAAAAAAAFa0/XCA1z7UOygQ/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="434" src="http://1.bp.blogspot.com/-t6Jj-NiBBeY/T04QfygN3qI/AAAAAAAAFa0/XCA1z7UOygQ/s640/Image+4.png" width="640" /></a></div><span style="color: #333333; font-family: arial, sans-serif;"><br /></span><br /><span style="color: #333333; font-family: arial, sans-serif;"><br /></span><br /><span style="color: #333333; font-family: arial, sans-serif;"><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>168</wp:post_id>
		<wp:post_date><![CDATA[2012-03-02 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-02 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[jaguar-chrome-son-embleme]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/2623016609972663368]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509420435;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12228;}i:1;a:1:{s:2:"id";i:144;}i:2;a:1:{s:2:"id";i:40;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1294</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-02 01:14:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-02 00:14:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'effet chromé ramollit le logo, fait très cheap et (déjà) dépassé. Complètement à l'opposé de l'image que veut donner la marque, en gros.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1296</wp:comment_id>
			<wp:comment_author><![CDATA[Gary]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://garymael.illustrateur.org/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-02 11:26:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-02 10:26:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un peu lourd...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1297</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-02 12:11:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-02 11:11:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai du mal à saisir ce genre de refonte, à la mode, mais qui oublie simplement de revenir sur <br />les bases. On mise tout sur l'effet et plus sur le fond… le logo fonctionnait très bien dans sa<br />version antérieur, et en plus d'ajouter cet effet imitation chrome, la typo est mal dessinée, <br />et l'effet vient effectivement écraser le tout… je ne lui donne pas 2/3 ans pour être refait… ]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1299</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-02 17:31:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-02 16:31:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il auraient du suivre le chemin de Badoit... quel dommage]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Badoit : retour à la source</title>
		<link>http://yannickbourenane.com/preprod/2012/03/01/badoit-retour-a-la-source/</link>
		<pubDate>Thu, 01 Mar 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/badoit-retour-a-la-source/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-PlZGSy_hQjY/T05YsoPapmI/AAAAAAAAFbU/5JoWowG0Q88/s1600/badoit_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-PlZGSy_hQjY/T05YsoPapmI/AAAAAAAAFbU/5JoWowG0Q88/s640/badoit_logo.jpg" width="640" /></a></div><br />L'eau minérale gazeuse, <a href="http://www.badoit.fr/" target="_blank">Badoit</a> modifie son identité visuelle et revoit la totalité des ses packaging. Finies les bulles ! La marque fait le choix de s'offrir un logo moins fantaisiste qui, selon l'agence créatrice, se rapproche des codes du champagne. <a href="http://www.badoit.fr/" target="_blank">Badoit</a> est la propriété du géant agroalimentaire <a href="http://www.danone.com/?lang=en" target="_blank">Danone</a>.<br /><a name='more'></a>Dites au-revoir à <i>la Joie</i>, ce positionnement désormais utilisé par beaucoup d'acteurs comme BMW ou Coca Cola s'est banalisé, Badoit a choisi de monter en gamme, notamment en réaffirmant des qualités gastronomiques. <br /><br />Les enjeux de ce changement sont les suivants : <i>"Améliorer la valeur perçue et la désirabilité de l'offre, renforcer la cohérence visuelle de la gamme et se réaffirmer comme marque iconique du repas" "La première étape a été d'isoler et de hiérarchiser les éléments les plus iconiques, de plus nous avons retravaillé le bloc marque en radicalisant son expression graphique, en s'éloignant des codes habituel des "labels alimentaires" pour faire valoir au contraire l'essentialité d'une marque à la fois issue d'une Histoire et en même temps moderne" </i>explique Christophe Pradère, CEO de BETC Design, l'agence créatrice.<br /><br />La nouvelle identité s'appliquera courant mars 2012. L'identité visuelle se sépare de sa cartouche verte. Les bulles sont supprimées. La typographie perd ses empattements. Le nom ainsi que la date d'utilisation de la source apparaissent sur le logo, sauf pour la version plastique de la bouteille où ces informations étaient déjà. La date s'affiche dans un sceau dont la forme s'inspire d'une plaque de muselet (couramment appelé capsule de champagne).<br />Les codes colorimétriques sont retravaillés, mais restent dans l'esprit graphique de la marque. Les effets de dégradés sont supprimés.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-M2SgArTgZSs/T05b1I3NxqI/AAAAAAAAFbc/Yqa1JQ_uz8A/s1600/badoit_packaging.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-M2SgArTgZSs/T05b1I3NxqI/AAAAAAAAFbc/Yqa1JQ_uz8A/s640/badoit_packaging.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3R7O6VeDNuI/T05b2BetiUI/AAAAAAAAFbk/Adul_wk4SGk/s1600/badoit_packaging2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-3R7O6VeDNuI/T05b2BetiUI/AAAAAAAAFbk/Adul_wk4SGk/s640/badoit_packaging2.jpg" width="640" /></a></div><br />Consulter l'actu logos des <a href="http://logo-bedandy.blogspot.com/search/label/Biens%20de%20consommation" target="_blank">biens de consommation</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>169</wp:post_id>
		<wp:post_date><![CDATA[2012-03-01 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-01 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[badoit-retour-a-la-source]]></wp:post_name>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>1291</wp:comment_id>
			<wp:comment_author><![CDATA[Sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-01 13:37:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-01 12:37:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[chic mais banal, non ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1295</wp:comment_id>
			<wp:comment_author><![CDATA[Maxime]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-02 11:19:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-02 10:19:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le retour à l'ADN originel des marques est une tendance tendant à se confirmer ces dernières années. Simple certes, mais le produit en tant que tel est simple. En ces temps d'incertitude, rien de tel qu'une référence.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1385</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-30 11:43:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-30 09:43:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beaucoup moins banal qu'avant, au moins il y a un vrai parti-pris]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>Agrihub dévoile son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2012/02/29/agrihub-devoile-son-identite-visuelle/</link>
		<pubDate>Wed, 29 Feb 2012 15:28:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-EsVhRSYZ_IA/T19WaQJrBCI/AAAAAAAAFgc/rdn03D64vmw/s1600/Agrihub_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="136" src="http://1.bp.blogspot.com/-EsVhRSYZ_IA/T19WaQJrBCI/AAAAAAAAFgc/rdn03D64vmw/s640/Agrihub_logo.png" width="640" /></a></div><br />Agrihub est une centrale d'achat spécialisée dans l'agro-fourniture française et est présente depuis juin 2011. Elle regroupe quatre centrales d'achat : Caliance, Catelys, Euralis et Seveal. Elle est aujourd'hui la première plateforme au niveau national. Son objectif est de donner au monde agricole un aspect dynamique et novateur.<br /><a name='more'></a>Agrihub se positionne comme interface entre les fournisseurs et les centrales régionales. Pour la réalisation du logotype la marque a fait appel à l'agence AKDV. "<i>La typographie en capitales offre une lecture tout en rondeur du logotype d'Agrihub. Elle évoque à la fois le sérieux et la solidité de l'initiative tout en rappelant la richesse des liens entre les individus. Habillée des couleurs rouge pour AGRI et verte pour HUB, la nouvelle identité porte les message du naturel et du végétal."</i><br />La marque semble croire que l'essentiel de l'identité repose sur le point du "i" et explique ainsi trois facettes de son identité : "<i>Précision, le point est précis et maîtrisé. Transformation, le pied du "i" vrille pour devenir quelque chose de nouveau. Le guide, le point vert est l'élément central, la clé de voûte de l'identité comme un repère souligné par un éclat de lumière". </i><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-nCu6Tk2ParI/T19Yv6d8ucI/AAAAAAAAFgk/qHPn--K9aYk/s1600/Agrihub_visuel.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="272" src="http://1.bp.blogspot.com/-nCu6Tk2ParI/T19Yv6d8ucI/AAAAAAAAFgk/qHPn--K9aYk/s640/Agrihub_visuel.png" width="640" /></a></div>La marque ne dispose pas encore de site web.<br />Consulter l'actu<a href="http://logo-bedandy.blogspot.com/search/label/agroalimentaire" target="_blank"> logo agroalimentaire</a><br /><i><br /></i><br /><i><br /></i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>170</wp:post_id>
		<wp:post_date><![CDATA[2012-02-29 16:28:00]]></wp:post_date>
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		<title>Agrilait lifte son logotype</title>
		<link>http://yannickbourenane.com/preprod/2012/02/29/agrilait-lifte-son-logotype/</link>
		<pubDate>Wed, 29 Feb 2012 09:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-3xPtPBDeWaU/T0UjevYaCdI/AAAAAAAAFac/HMu1Fc9bJDs/s1600/AGRILAIT_LOGO.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="242" src="http://2.bp.blogspot.com/-3xPtPBDeWaU/T0UjevYaCdI/AAAAAAAAFac/HMu1Fc9bJDs/s640/AGRILAIT_LOGO.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div>La marque Bretonne <a href="http://www.agrilait.fr/" target="_blank">Agrilait</a> leader sur le segment du lait dans la région de Rennes ambitionne un déploiement régional avec la conquête de nouveaux territoires : la Bretagne et les Pays de la Loire. La marque a décidé de revoir la ligne graphique de sa gamme et d'introduire un nouveau logotype.<br /><a name='more'></a>La marque revendique d'être authentique régionale, familiale, généreuse et attentionnée. L'agence Carré Noir Nantes a été missionné pour créer sa nouvelle identité visuelle. Le symbole est désormais la vache bretonne aux couleurs du Gwen Ha Du, le drapeau régional. De nouveaux codes couleurs accompagnent les packaging.<br />Le logotype supprime le bleu ainsi que le petit chapeau. Le point "bleu" s'efface. La typographie est modifiée. L'ensemble est de manière générale simplifiée.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-1keKrOJ-YKU/T0T_BgO8D-I/AAAAAAAAFZ0/jgBgmH0ZANE/s1600/agrilait2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="414" src="http://1.bp.blogspot.com/-1keKrOJ-YKU/T0T_BgO8D-I/AAAAAAAAFZ0/jgBgmH0ZANE/s640/agrilait2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-nsZrkpXtwLA/T0T_Jx7vIGI/AAAAAAAAFZ8/riMAzwPwoy4/s1600/agrilait_pix.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://4.bp.blogspot.com/-nsZrkpXtwLA/T0T_Jx7vIGI/AAAAAAAAFZ8/riMAzwPwoy4/s640/agrilait_pix.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-J1s7wIKz508/T0T_PGDwRbI/AAAAAAAAFaE/lnCzHnFsemM/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="354" src="http://4.bp.blogspot.com/-J1s7wIKz508/T0T_PGDwRbI/AAAAAAAAFaE/lnCzHnFsemM/s640/Image+18.png" width="640" /></a></div><br />]]></content:encoded>
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		<wp:post_id>171</wp:post_id>
		<wp:post_date><![CDATA[2012-02-29 10:59:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Windows assume son positionnement</title>
		<link>http://yannickbourenane.com/preprod/2012/02/27/windows-assume-son-positionnement/</link>
		<pubDate>Mon, 27 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-_6INn3z3pcg/T0UhB10AiXI/AAAAAAAAFaM/w_fGk5alPlc/s1600/WINDOWS_LOGO.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="242" src="http://4.bp.blogspot.com/-_6INn3z3pcg/T0UhB10AiXI/AAAAAAAAFaM/w_fGk5alPlc/s640/WINDOWS_LOGO.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div>Après plusieurs rumeurs sur la toile et la divulgation d'un mauvais logotype il y a quelques jours <a href="http://windows.microsoft.com/fr-FR/windows/home" target="_blank">Microsoft</a> a annoncé que le logo du système d'exploitation Windows 8 abandonnera sa fameuse fenêtre quadricolore. Ce logotype monochrome est pour Microsoft un retour aux origines qui renvoie au logotype de <a href="http://windows.microsoft.com/fr-FR/windows/home" target="_blank">Windows</a> 1.0, sorti en 1985.<br /><a name='more'></a> Le nouveau logo, conçu par Pentagram, affiche un changement de positionnement. La marque semble désormais davantage en accord avec sa réalité produit. Pour Sam Moreau, directeur de l'expérience utilisateur de Windows le terme "fenêtre" est une<i> jolie métaphore pour l'informatique qui renvoie à l'idée d'ouverture sur le monde</i>, à travers ce logo la marque célèbre ce concept.<br /><br />Son rival historique, Apple, qui s'est toujours démarqué par son approche conviviale et coloré de l'ordinateur propose un logo au design complice et design, la pomme croquée métallique. Windows propose un environnement informatique, historiquement plus austère, est peu à peu devenu plus intuitif. Le produit montre avec ce nouveau logo la volonté de diffuser une image davantage maitrisée, épurée et souligne ainsi son expertise, proche du coeur de son métier, loin d'un développement d'univers dérivés tel que celui d'Apple avec l'iPod ou l'iPhone.<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-OzaB4P2dgFw/T0Twy74DdFI/AAAAAAAAFX0/rMWJfHAOWSA/s1600/Image+7.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="64" src="http://1.bp.blogspot.com/-OzaB4P2dgFw/T0Twy74DdFI/AAAAAAAAFX0/rMWJfHAOWSA/s320/Image+7.png" width="320" /></a></div><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-kQp1ZIPL8J8/T0T00xbR-oI/AAAAAAAAFX8/ZHrOdbEyOyQ/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="612" src="http://1.bp.blogspot.com/-kQp1ZIPL8J8/T0T00xbR-oI/AAAAAAAAFX8/ZHrOdbEyOyQ/s640/Image+10.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Cjyrf9gZ57E/T0T03f1nDnI/AAAAAAAAFYA/h2BfKjkXsFQ/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="616" src="http://3.bp.blogspot.com/-Cjyrf9gZ57E/T0T03f1nDnI/AAAAAAAAFYA/h2BfKjkXsFQ/s640/Image+11.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-RlOzqqd6aOo/T0T04-Tdn-I/AAAAAAAAFYI/p4dDrsbgsnI/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-RlOzqqd6aOo/T0T04-Tdn-I/AAAAAAAAFYI/p4dDrsbgsnI/s640/Image+12.png" width="638" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-gHFGjWXjoqk/T0T08onRu1I/AAAAAAAAFYY/A1kOpBxiaj4/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="611" src="http://3.bp.blogspot.com/-gHFGjWXjoqk/T0T08onRu1I/AAAAAAAAFYY/A1kOpBxiaj4/s640/Image+14.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-oNyIIzI68PU/T0T0-b6n_HI/AAAAAAAAFYk/E64oZMNs06A/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="274" src="http://3.bp.blogspot.com/-oNyIIzI68PU/T0T0-b6n_HI/AAAAAAAAFYk/E64oZMNs06A/s640/Image+15.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-N0KrZMbSZqs/T0T1CjVWdgI/AAAAAAAAFYs/o7PzyHLBIfw/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="526" src="http://2.bp.blogspot.com/-N0KrZMbSZqs/T0T1CjVWdgI/AAAAAAAAFYs/o7PzyHLBIfw/s640/Image+8.png" width="640" /></a></div>Aperçu de Windows 8 :<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-FbV-dL_rB2E/T0T2sXfEVyI/AAAAAAAAFZM/Yx5OtNQnICg/s1600/microsoft_1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="358" src="http://3.bp.blogspot.com/-FbV-dL_rB2E/T0T2sXfEVyI/AAAAAAAAFZM/Yx5OtNQnICg/s640/microsoft_1.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-_cnWY-Tbx7Y/T0T2th3J4pI/AAAAAAAAFZU/5ztvbQymhEY/s1600/microsoft_2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="358" src="http://3.bp.blogspot.com/-_cnWY-Tbx7Y/T0T2th3J4pI/AAAAAAAAFZU/5ztvbQymhEY/s640/microsoft_2.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-niySsJgmQTs/T0T2vS8WcUI/AAAAAAAAFZc/jxwq92BN-0c/s1600/microsoft_3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="358" src="http://3.bp.blogspot.com/-niySsJgmQTs/T0T2vS8WcUI/AAAAAAAAFZc/jxwq92BN-0c/s640/microsoft_3.jpg" width="640" /></a></div><br /><br /><br />Historique du logotype de Microsoft :<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-NIeT3KeWKd8/T0T1FV3b6KI/AAAAAAAAFY0/fZBkzRyZVeQ/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="134" src="http://4.bp.blogspot.com/-NIeT3KeWKd8/T0T1FV3b6KI/AAAAAAAAFY0/fZBkzRyZVeQ/s640/Image+9.png" width="640" /></a></div><br />Consulter l'actu<a href="http://logo-bedandy.blogspot.com/search/label/nouvelles%20technos" target="_blank"> logos des nouvelles technologies </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>172</wp:post_id>
		<wp:post_date><![CDATA[2012-02-27 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-27 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[windows-assume-son-positionnement]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508670256;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:30;}i:1;a:1:{s:2:"id";i:54;}i:2;a:1:{s:2:"id";i:935;}}}}]]></wp:meta_value>
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			<wp:comment_id>1290</wp:comment_id>
			<wp:comment_author><![CDATA[shikaku]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/01778931634461252306</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-27 01:06:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-27 00:06:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En blanc sur fond bleu ça a un certain charme et se rapproche de l’esthétique purifiée des Windows-Phones, avec des rectangles unis.<br /><br />Ça va être dur de s'y habituer, moi qui suis né avec le logo de 98. Enfin... j'aurais un Windows 8 surement à la sortie de 9 voir du 10 (XP2 ? :D)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Deux nouveaux logos pour les JO</title>
		<link>http://yannickbourenane.com/preprod/2012/02/24/deux-nouveaux-logos-pour-les-jo/</link>
		<pubDate>Fri, 24 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-13cRyXghJpM/T0NhS-Qq1lI/AAAAAAAAFVs/oR-Mdj70NHY/s1600/jo_2020_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-13cRyXghJpM/T0NhS-Qq1lI/AAAAAAAAFVs/oR-Mdj70NHY/s640/jo_2020_logo.jpg" width="640" /></a></div><br />Le 14 février dernier Rome annonçait le retrait de sa candidature pour les <a href="http://www.olympic.org/fr/" target="_blank">Jeux Olympiques</a> d'été de 2020. <a href="http://logo-bedandy.blogspot.com/2012/01/jo-de-2020-les-premiers-logos.html" target="_blank">Be Dandy</a> vous annonçait le 10 janvier 2012 la liste des cinq villes requérantes aux <a href="http://logo-bedandy.blogspot.com/2012/01/jo-de-2020-les-premiers-logos.html" target="_blank">Jeux Olympiques </a>de 2020. Aujourd'hui elle est la suivante : Baku, Doha, Istanbul, Madrid et Tokyo.<br />Baku et <a href="http://www.madrid2020.es/" target="_blank">Madrid</a> ont révélé il y'a quelques jours l'identité visuelle.<br /><a name='more'></a><br />Les deux logos suivent la trajectoire graphique déjà entamée par les autres villes en proposant des identités très colorées. Madrid nous offre une couronne composée de bandeaux. Madrid apparaît en bas de casse, avec de légers empattements. La signature "Applicant City" accompagne le logotype.<br />Doha, ville du Qatar utilise un arbre chargé de couleurs comme symbole. Doha apparaît en bas de casse, également suivi aussi de la mention "2020".<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-yCq4SJAXJg8/T0NpPuL9GcI/AAAAAAAAFWM/6NNoSnytnRE/s1600/Image+33.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-yCq4SJAXJg8/T0NpPuL9GcI/AAAAAAAAFWM/6NNoSnytnRE/s1600/Image+33.png" /></a></div><a href="http://4.bp.blogspot.com/-UDI5W06pDy0/T0NpQKm2tWI/AAAAAAAAFWQ/oo5c_sDfBI0/s1600/Image+34.png" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" src="http://4.bp.blogspot.com/-UDI5W06pDy0/T0NpQKm2tWI/AAAAAAAAFWQ/oo5c_sDfBI0/s1600/Image+34.png" /></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-kLscZIYZ98E/T0No6iuVslI/AAAAAAAAFWE/PgBCDv4XVJI/s1600/madrid_2124068b.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="250" src="http://3.bp.blogspot.com/-kLscZIYZ98E/T0No6iuVslI/AAAAAAAAFWE/PgBCDv4XVJI/s400/madrid_2124068b.jpg" width="400" /></a></div><br />Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/sport" target="_blank">logos sport</a><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>173</wp:post_id>
		<wp:post_date><![CDATA[2012-02-24 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-24 00:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1288</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-02-24 10:06:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-24 09:06:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le Quatar a vraiment le sens de l'humour (ou du foutage de gueule, au choix).<br />Un arbre ? Pour un pays désertique et accessoirement le plus gros émetteur de gaz à effet de serre de la planête ?]]></wp:comment_content>
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	<item>
		<title>Ressemblance ?</title>
		<link>http://yannickbourenane.com/preprod/2012/02/23/ressemblance/</link>
		<pubDate>Thu, 23 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-t2Kk2FEWaME/T0TDmpltDmI/AAAAAAAAFW8/t9Tkcl6E6Yc/s1600/beatsbocuse_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-t2Kk2FEWaME/T0TDmpltDmI/AAAAAAAAFW8/t9Tkcl6E6Yc/s640/beatsbocuse_logo.jpg" width="640" /></a></div><br />Quel est le rapport entre celui n'ayant pas perdu une étoile au guide Michelin depuis 1965 et l'un des plus grands producteurs de musique né à la même date ? Leur logo. Le chef cuisiner Paul Bocuse et la marque de casques sonores hautes performance fondé par Dr Dre, Beats by Dr Dre ont un logotype qui est à la limite du copier-coller.<br /><a name='more'></a>En effet, les logotypes sont extrêmement proches. Mêmes codes couleur, à quelques nuances prés. La typographie est la même. Le "b" est formé de manière identique dans l'incrustation. Paul Bocuse dispose de contours à son identité visuelle.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-QXbqZKMKLnY/T0TGuh2djZI/AAAAAAAAFXE/b9KrQXvPgeM/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="356" src="http://3.bp.blogspot.com/-QXbqZKMKLnY/T0TGuh2djZI/AAAAAAAAFXE/b9KrQXvPgeM/s640/Image+1.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-MfX8xHQvmWU/T0TG0qXVB8I/AAAAAAAAFXM/q_NXVf3x6Is/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="334" src="http://2.bp.blogspot.com/-MfX8xHQvmWU/T0TG0qXVB8I/AAAAAAAAFXM/q_NXVf3x6Is/s640/Image+2.png" width="640" /></a></div><br /><br />D'autres <a href="http://logo-bedandy.blogspot.com/search/label/Logos%20ressemblants" target="_blank">ressemblance de logos</a><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>174</wp:post_id>
		<wp:post_date><![CDATA[2012-02-23 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-23 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[ressemblance]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510618247;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4710;}i:1;a:1:{s:2:"id";i:95;}i:2;a:1:{s:2:"id";i:25;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1287</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-23 12:38:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-23 11:38:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et ressemblance avec le logo de Boulanger !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1289</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-24 22:12:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-24 21:12:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et alors qui a copié qui ? Des dates !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1300</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-02 17:51:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-02 16:51:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bah oui faudrait savoir qui a sorti le logo en premier...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1420</wp:comment_id>
			<wp:comment_author><![CDATA[octone]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://octone.myopenid.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-10 14:50:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-10 12:50:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je penche pour une coincidence sur ce coup]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1428</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-12 17:47:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-12 15:47:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour trancher vos questions, une identité qui date de 2006 : http://www.fake.fr/2006/04/iwd/displayer-logo/<br /><br />:)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Uniformisation du côté du Luxembourg</title>
		<link>http://yannickbourenane.com/preprod/2012/02/22/uniformisation-du-cote-du-luxembourg/</link>
		<pubDate>Wed, 22 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/uniformisation-du-cote-du-luxembourg/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-XnmVbjMjUW4/T0ISQM4PSLI/AAAAAAAAFT0/fvb3dzCXuXs/s1600/luxcity_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-XnmVbjMjUW4/T0ISQM4PSLI/AAAAAAAAFT0/fvb3dzCXuXs/s640/luxcity_logo.jpg" width="640" /></a></div><br />Un an après l'introduction du <a href="http://logo-bedandy.blogspot.com/2011/01/la-ville-de-luxembourg-enrichie-son.html" target="_blank">nouveau logotype</a> et de la signature "<a href="http://www.vdl.lu/#axzz1muSAmzDC" target="_blank">multiplicity</a>" l'Office de Tourisme de Luxembourg, le <a href="http://www.lcto.lu/fr/index" target="_blank">LCTO</a> dévoile son nouveau logo. De plus, le nouveau logo touristique de la ville fait également son apparition.<br /><a name='more'></a>C'est le 1er février 2012 que la ville de Luxembourg a révélé les identités visuelles qui suivent la nouvelle ligne graphique de la diversité recherchée par le mouvement "multiplicity".<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-YPNuotAYQHM/T0IXQugOdbI/AAAAAAAAFU0/5-RDcb1q1kw/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="176" src="http://2.bp.blogspot.com/-YPNuotAYQHM/T0IXQugOdbI/AAAAAAAAFU0/5-RDcb1q1kw/s320/Image+9.png" width="320" /></a></div><div><br /><br />L'actuel <a href="http://www.lcto.lu/fr/rd/48/215/mission" target="_blank">Luxembourg City Tourist Office</a> a été créé le 6 décembre 1933 en tant que Syndicat Officiel d'Initiative et de Tourisme de la Ville de Luxembourg sous la forme d'une association sans but lucratif.<br /><a href="http://3.bp.blogspot.com/-U10jdGG10sw/T0IVnbmvO5I/AAAAAAAAFT8/RSUCfUfBjzU/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="302" src="http://3.bp.blogspot.com/-U10jdGG10sw/T0IVnbmvO5I/AAAAAAAAFT8/RSUCfUfBjzU/s640/Image+14.png" style="cursor: move;" width="640" /></a><br />L'identité visuelle quitte sa typographie à empattements ainsi que ses codes colorométriques. Désormais, elle vit en violet, en vert ainsi qu'en magenta. La signature ne bouge pas, le symbole s'efface au profit des trois points sur "m" symbolisant une couronne. La couronne renvoie à la monarchie, le "m" est en référence au nombreux ponts présents dans la ville. L'identité de Luxembourg a donc été chargée au sein de la lettre "m".<br /><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-e-zohKa5cRs/T0IVo_l_SXI/AAAAAAAAFUE/chUMEdDvaFw/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="396" src="http://3.bp.blogspot.com/-e-zohKa5cRs/T0IVo_l_SXI/AAAAAAAAFUE/chUMEdDvaFw/s640/Image+15.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8ko_9ct5g3k/T0IVqkpHAdI/AAAAAAAAFUM/tF3_HXlqtOs/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-8ko_9ct5g3k/T0IVqkpHAdI/AAAAAAAAFUM/tF3_HXlqtOs/s640/Image+16.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-LzJFtm7cwLA/T0IVtNNuxvI/AAAAAAAAFUU/p4k0O6mhrAU/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="396" src="http://4.bp.blogspot.com/-LzJFtm7cwLA/T0IVtNNuxvI/AAAAAAAAFUU/p4k0O6mhrAU/s640/Image+17.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-uNE0vR-L2j0/T0IVwMXLtzI/AAAAAAAAFUc/9wbuxCPmMNw/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-uNE0vR-L2j0/T0IVwMXLtzI/AAAAAAAAFUc/9wbuxCPmMNw/s640/Image+18.png" width="640" /></a></div><br />Le logo touristique de la ville du Luxembourg a également changé. La cartouche rouge s'efface au profit d'un logo épuré. Il se base sur le même principe que le logo de l'Office de Tourisme. Même typographies, mêmes codes colorimétriques.<br />Ces changements, sans grandes forces apportent cependant un univers commun. Ils sont le fruit de l'agence Binsfeld.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-3fERdH34P1U/T0IWGf81dvI/AAAAAAAAFUs/rWQNrGVRlp8/s1600/lux_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-3fERdH34P1U/T0IWGf81dvI/AAAAAAAAFUs/rWQNrGVRlp8/s640/lux_logo.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://1.gvt0.com/vi/-JcFl4Bm3Uk/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/-JcFl4Bm3Uk&fs=1&source=uds" /> <param name="bgcolor" value="#FFFFFF" /> <embed width="320" height="266"  src="http://www.youtube.com/v/-JcFl4Bm3Uk&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div>Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/ville" target="_blank">logos des villes</a><br /><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>175</wp:post_id>
		<wp:post_date><![CDATA[2012-02-22 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-22 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[uniformisation-du-cote-du-luxembourg]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510217571;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:534;}i:1;a:1:{s:2:"id";i:7781;}i:2;a:1:{s:2:"id";i:137;}}}}]]></wp:meta_value>
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		<title>Bondy perd ses feuilles</title>
		<link>http://yannickbourenane.com/preprod/2012/02/21/bondy-perd-ses-feuilles/</link>
		<pubDate>Tue, 21 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/bondy-perd-ses-feuilles/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-LQoppyeGm5M/Tzp1sq2rWWI/AAAAAAAAFS0/bfIlHhV9qlg/s1600/bondy_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-LQoppyeGm5M/Tzp1sq2rWWI/AAAAAAAAFS0/bfIlHhV9qlg/s640/bondy_logo.jpg" width="640" /></a></div><br /><a href="http://www.ville-bondy.fr/" target="_blank">Bondy</a> est une commune de Seine Saint Denis qui compte plus de 54 000 habitants. Depuis quelques jours la ville affiche un nouveau logotype. La marque tient son symbole de l'arbre de son blason. Dans sa nouvelle identité visuelle il ne reste que 3 feuilles.<br /><a name='more'></a>L'ancien logotype de la ville était certes très "vieillo" cependant celui proposé est lui très triste. La signature "heureux sous son ombre" est supprimée au profit de "Seine-Saint-Denis". Les codes colorimétriques évoluent et s'assombrissent.  La totalité est écrit en capitales et perd ses empattements et l'essentiel est graissé.<br /><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Th08n0z69II/Tzp7y1THIxI/AAAAAAAAFTM/4eLoe6LCUNE/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="288" src="http://2.bp.blogspot.com/-Th08n0z69II/Tzp7y1THIxI/AAAAAAAAFTM/4eLoe6LCUNE/s640/Image+4.png" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-2Ch2lOd32U4/Tzp7sTW3T9I/AAAAAAAAFTE/_pLGPWhDm6w/s1600/Blason_bondy_bedandy.svg.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-2Ch2lOd32U4/Tzp7sTW3T9I/AAAAAAAAFTE/_pLGPWhDm6w/s320/Blason_bondy_bedandy.svg.png" width="290" /></a></div><br />Consulter l'actu<a href="http://logo-bedandy.blogspot.com/search/label/ville" target="_blank"> logos des villes</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>176</wp:post_id>
		<wp:post_date><![CDATA[2012-02-21 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-21 00:00:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510561173;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:605;}i:1;a:1:{s:2:"id";i:431;}i:2;a:1:{s:2:"id";i:1111;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1284</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-21 11:30:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-21 10:30:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un logo  de ville qui pour une fois ressemble vraiment à quelque chose… C'est tellement rare que je tire mon chapeau pour l'actu et pour la création.<br />Un vrai parti pris !<br />Pour une fois qu'on nous épargne la rivière bleue, la prairie verte et la typo à la main pour "plus de proximité". Ça tire le niveau par le haut. En espérant que cela donne de (bonnes) idées aux autres]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1286</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-21 22:34:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-21 21:34:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Même si c'est effectivement un peu triste, d'accord avec Lord, enin un logo pro pour une collectivité...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Tiji change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/02/20/tiji-change-de-logo/</link>
		<pubDate>Mon, 20 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/tiji-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-vtth454IfLo/TzpQM44sSrI/AAAAAAAAFSk/dyP_BJJrRnQ/s1600/tiji_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-vtth454IfLo/TzpQM44sSrI/AAAAAAAAFSk/dyP_BJJrRnQ/s640/tiji_logo.jpg" width="640" /></a></div><span style="font-family: 'Droid Sans', Arial, Verdana, sans-serif; font-size: x-small;"><span style="line-height: 19px;"><br /></span></span><br /><span style="font-family: 'Droid Sans', Arial, Verdana, sans-serif; font-size: x-small;"><span style="line-height: 19px;"><br /></span></span><br /><span style="font-family: 'Droid Sans', Arial, Verdana, sans-serif; font-size: x-small;"><span style="line-height: 19px;">12 ans que la chaîne de télévision thématique française adressée aux jeunes de moins de 7 ans,<a href="http://www.tiji.fr/" target="_blank"> Tiji</a>, avait la même identité visuelle, autrement depuis sa création. <a href="http://www.tiji.fr/" target="_blank">Tiji</a> est membre du groupe Lagardère Active, une sorte de déclinaison pour les plus jeunes de Canal J.</span></span><br /><a name='more'></a><br /><span style="font-family: 'Droid Sans', Arial, Verdana, sans-serif; font-size: x-small;"><span style="line-height: 19px;"> L'univers de la marque a été gardé, le nuage bleu reste la base du logotype. La typographie est modifiée, "Tiji" apparaît désormais uniquement en bas de casse et en blanc. Seul le point du "J" garde les précédents codes colorimétriques. Un jeu d'ombre est apporté au logotype. </span></span><br /><span style="font-family: 'Droid Sans', Arial, Verdana, sans-serif; font-size: x-small;"><span style="line-height: 19px;"><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-ZdhgL0zqujs/TzpbDIJSnBI/AAAAAAAAFSs/sufFIll6xJU/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="425" src="http://4.bp.blogspot.com/-ZdhgL0zqujs/TzpbDIJSnBI/AAAAAAAAFSs/sufFIll6xJU/s640/Image+2.png" width="640" /></a></div><span style="font-family: 'Droid Sans', Arial, Verdana, sans-serif; font-size: x-small;"><span style="line-height: 19px;"><br /></span></span><br /><span style="font-family: 'Droid Sans', Arial, Verdana, sans-serif; font-size: x-small;"><span style="line-height: 19px;"><br /></span></span><br /><span style="font-family: 'Droid Sans', Arial, Verdana, sans-serif; font-size: x-small;"><span style="line-height: 19px;">Consulter l'actu <a href="http://www.tiji.fr/" target="_blank">logos des médias</a></span></span><br /><span style="font-family: 'Droid Sans', Arial, Verdana, sans-serif; font-size: x-small;"><span style="line-height: 19px;"><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>177</wp:post_id>
		<wp:post_date><![CDATA[2012-02-20 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-20 00:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tiji-change-de-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/02/tiji-change-de-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/8919218464641170181]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510516128;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:25;}i:1;a:1:{s:2:"id";i:128;}i:2;a:1:{s:2:"id";i:360;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1292</wp:comment_id>
			<wp:comment_author><![CDATA[logotv]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-02 00:54:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-01 23:54:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[franchement je préfère l'ancien]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1421</wp:comment_id>
			<wp:comment_author><![CDATA[octone]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://octone.myopenid.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-10 14:52:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-10 12:52:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le nouveau est moins brouillon, plus abouti, l'évolution est sympa]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Quaker met son histoire en avant</title>
		<link>http://yannickbourenane.com/preprod/2012/02/17/quaker-met-son-histoire-en-avant/</link>
		<pubDate>Fri, 17 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/quaker-met-son-histoire-en-avant/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-XX14bU0ZS1s/TzpJuuwYmgI/AAAAAAAAFSE/P5NnczbqFr0/s1600/Quaker_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-XX14bU0ZS1s/TzpJuuwYmgI/AAAAAAAAFSE/P5NnczbqFr0/s640/Quaker_logo.jpg" width="640" /></a></div><br />Depuis plus de 135 ans la marque <a href="http://www.quakeroats.com/home.aspx" target="_blank">Quaker</a> fournit les céréales ainsi que des sirops et accompagnements pour crêpes  aux USA ainsi que dans monde. La marque est aujourd'hui la propriété de <a href="http://www.quakeroats.com/home.aspx" target="_blank">Pepsico</a> et propose plus de 40 sous-marques. Quaker décide d'afficher fièrement son âge avec l'apparition du "Est 1877".<br /><a name='more'></a><br />Cette marque est incontournable outre atlantique et également très connue en France. Le logotype est lui aussi très connu et facilement identifiable puisque extrêmement représentatif. L'effet affiche-photo est gardé et accentué par l'agrandissement et l'apparition du cadre. L'identité visuelle s'agence maintenant plus à l'image d'un blason. A noter que la typographie est également revue.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ZQQAqs7NF5s/TzpNLtIKOEI/AAAAAAAAFSU/6ujI2Wq3R6c/s1600/quaker_logo_bedandy.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-ZQQAqs7NF5s/TzpNLtIKOEI/AAAAAAAAFSU/6ujI2Wq3R6c/s320/quaker_logo_bedandy.png" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-7hze59R53a8/TzpOi3LK1NI/AAAAAAAAFSc/c9HoJzEJjEM/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://4.bp.blogspot.com/-7hze59R53a8/TzpOi3LK1NI/AAAAAAAAFSc/c9HoJzEJjEM/s640/Image+1.png" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>178</wp:post_id>
		<wp:post_date><![CDATA[2012-02-17 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-17 00:00:00]]></wp:post_date_gmt>
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		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[quaker-met-son-histoire-en-avant]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509598290;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:180;}i:1;a:1:{s:2:"id";i:1631;}i:2;a:1:{s:2:"id";i:333;}}}}]]></wp:meta_value>
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	<item>
		<title>Le Sarko Logo Show</title>
		<link>http://yannickbourenane.com/preprod/2012/02/16/le-sarko-logo-show/</link>
		<pubDate>Thu, 16 Feb 2012 19:08:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-sarko-logo-show/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="text-align: center;"><a href="http://1.bp.blogspot.com/-EwNDpDfBoVI/Tz0xxI4aUsI/AAAAAAAAFTU/Yi5uBfSV-Mg/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-02-16+a%25CC%2580+17.35.27.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="119" src="http://1.bp.blogspot.com/-EwNDpDfBoVI/Tz0xxI4aUsI/AAAAAAAAFTU/Yi5uBfSV-Mg/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-02-16+a%25CC%2580+17.35.27.png" width="400" /></a></div>Après la divulgation de l'i<a href="http://logo-bedandy.blogspot.com/2012/01/francois-hollande-son-identite-visuelle.html" target="_blank">dentité visuelle de François Hollande</a>, c'est à Nicolas Sarkozy de lancer son dispositif online de communication autour du slogan et du site la <a href="http://www.lafranceforte.fr/" target="_blank">France forte</a>, complété d'un twitter fort de plus de 75 000 followers depuis le 15 février d'un facebook "aimé" par plus de 500 000 personnes à ce jour. Le tout est conçu par l'agence web Emakina. Les tonalités sont proches de celles de François Hollande, à ceci près que la droite préfère la typo à empattements, une mécane et que la photo de campagne semblerait être celle de la <a href="http://www.numerama.com/magazine/21695-la-france-forte-de-nicolas-sarkozy-est-en-fait-grecque.html" target="_blank">mer Egée </a>selon <a href="http://yfrog.com/oep1zp" target="_blank">@shloren</a>. Ce qui frappe, au-delà de la déferlante de<a href="http://www.huffingtonpost.fr/2012/02/16/france-forte-detournement-affiche-sarkozy_n_1281123.html" target="_blank"> détournements </a>dont la campagne a été l'objet, est l'absence du nom du candidat dans son identité visuelle.  <br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-umzGdPTOOlg/Tz0yaC1Ou2I/AAAAAAAAFTc/tNkm7TQtlQw/s1600/Capture+d’écran+2012-02-16+à+17.43.23.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="235" src="http://1.bp.blogspot.com/-umzGdPTOOlg/Tz0yaC1Ou2I/AAAAAAAAFTc/tNkm7TQtlQw/s400/Capture+d’écran+2012-02-16+à+17.43.23.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-b4-Wa2ku3gc/Tz1CW8i4iGI/AAAAAAAAFTk/G2HZ9PwxqZ0/s1600/Capture+d’écran+2012-02-16+à+18.03.41.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-b4-Wa2ku3gc/Tz1CW8i4iGI/AAAAAAAAFTk/G2HZ9PwxqZ0/s1600/Capture+d’écran+2012-02-16+à+18.03.41.png" /></a><a href="http://1.bp.blogspot.com/-j2q1ECX1TIY/Tz1Ce5I8t5I/AAAAAAAAFTs/0OqGszOWLT4/s1600/Capture+d’écran+2012-02-16+à+18.04.01.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="311" src="http://1.bp.blogspot.com/-j2q1ECX1TIY/Tz1Ce5I8t5I/AAAAAAAAFTs/0OqGszOWLT4/s400/Capture+d’écran+2012-02-16+à+18.04.01.png" width="400" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>179</wp:post_id>
		<wp:post_date><![CDATA[2012-02-16 20:08:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-16 19:08:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-sarko-logo-show]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/02/le-logo-de-sarko-pour-2012.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510657717;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:197;}i:1;a:1:{s:2:"id";i:311;}i:2;a:1:{s:2:"id";i:773;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1281</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-18 20:14:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-18 19:14:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[manque de cohérence au niveau des typo entre le site et l'affiche... étrange]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1282</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-20 15:12:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-20 14:12:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça sonne déjà le passé...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1285</wp:comment_id>
			<wp:comment_author><![CDATA[Achille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-21 17:35:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-21 16:35:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ca surtout l'incompétence]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>L&#039;American Red Cross se dote d&#039;un bouton</title>
		<link>http://yannickbourenane.com/preprod/2012/02/16/lamerican-red-cross-se-dote-dun-bouton/</link>
		<pubDate>Thu, 16 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lamerican-red-cross-se-dote-dun-bouton/</guid>
		<description></description>
		<content:encoded><![CDATA[<br /><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://2.bp.blogspot.com/-NZtwPgtxhSQ/Tzo42wLBxsI/AAAAAAAAFQ8/h9iIBgwsEk0/s1600/arc_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-NZtwPgtxhSQ/Tzo42wLBxsI/AAAAAAAAFQ8/h9iIBgwsEk0/s640/arc_logo.jpg" style="cursor: move;" width="640" /></a></div><div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">The <a href="http://www.redcross.org/" target="_blank">American Red Cross</a>, la Croix Rouge américaine existe depuis 1881. Elle compte aujourd'hui plus d'un million de bénévoles et 35 000 employés à travers le monde. Le changement majeur pour le logotype se trouve dans l'apparition du bouton.</div><a name='more'></a><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">La Croix Rouge Américaine également connue sous le nom de la Croix-Rouge nationale américaine est une organisation humanitaire qui fournit l'aide d'urgence, de secours, de santé et intervient dans l'éducation auprès des personnes dans le besoin.</div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><br /></div><div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Depuis quelques semaines la nouvelle identité visuelle a été dévoilée. L'apparition du gris ainsi que du bouton blanc constituent les bouleversements majeurs. La marque explique son inspiration pour la création du bouton par cette affiche de Emmet Oldson. </div></div><div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div></div><div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><a href="http://3.bp.blogspot.com/-vU7ivV15iT8/Tzo_X_oy5qI/AAAAAAAAFRE/mi_lGzu6vPk/s1600/american_red_cross_inspiration.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-vU7ivV15iT8/Tzo_X_oy5qI/AAAAAAAAFRE/mi_lGzu6vPk/s640/american_red_cross_inspiration.jpg" style="cursor: move;" width="638" /></a></div></div><div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://1.bp.blogspot.com/-d5rjh3v-Zd4/TzpAE4tX6PI/AAAAAAAAFRM/1Uz-leorSeQ/s1600/american_red_cross_logo_detail.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="128" src="http://1.bp.blogspot.com/-d5rjh3v-Zd4/TzpAE4tX6PI/AAAAAAAAFRM/1Uz-leorSeQ/s320/american_red_cross_logo_detail.png" style="cursor: move;" width="320" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://1.bp.blogspot.com/-ijZCVB8wrjw/TzpAFWV6OtI/AAAAAAAAFRU/NcQnriIa9eE/s1600/american_red_cross_logo_simple.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="290" src="http://1.bp.blogspot.com/-ijZCVB8wrjw/TzpAFWV6OtI/AAAAAAAAFRU/NcQnriIa9eE/s320/american_red_cross_logo_simple.png" style="cursor: move;" width="320" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://1.bp.blogspot.com/-3xAu3IKX9ZY/TzpAGbUduZI/AAAAAAAAFRc/J80uEZ0ccVc/s1600/american_red_cross_pattern.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-3xAu3IKX9ZY/TzpAGbUduZI/AAAAAAAAFRc/J80uEZ0ccVc/s640/american_red_cross_pattern.gif" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://3.bp.blogspot.com/-nuTSA6rwTtg/TzpAI0kFZsI/AAAAAAAAFRk/YkXwJXIgdvE/s1600/american_red_cross_pattern_photo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-nuTSA6rwTtg/TzpAI0kFZsI/AAAAAAAAFRk/YkXwJXIgdvE/s640/american_red_cross_pattern_photo.jpg" style="cursor: move;" width="366" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://3.bp.blogspot.com/-JBPBWlkNWZg/TzpAKEtaIrI/AAAAAAAAFRs/pIc0vOncuyA/s1600/american_red_cross_sample_01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-JBPBWlkNWZg/TzpAKEtaIrI/AAAAAAAAFRs/pIc0vOncuyA/s640/american_red_cross_sample_01.jpg" style="cursor: move;" width="626" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://3.bp.blogspot.com/-NdCh8VFS6QY/TzpALq99I0I/AAAAAAAAFR0/fhbF4t3Sj5Y/s1600/american_red_cross_sample_02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="604" src="http://3.bp.blogspot.com/-NdCh8VFS6QY/TzpALq99I0I/AAAAAAAAFR0/fhbF4t3Sj5Y/s640/american_red_cross_sample_02.jpg" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://1.bp.blogspot.com/-YMC7sInJ8ig/TzpAMXnlxzI/AAAAAAAAFR8/rYF-Ceq6yw0/s1600/american_red_cross_sample_03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="332" src="http://1.bp.blogspot.com/-YMC7sInJ8ig/TzpAMXnlxzI/AAAAAAAAFR8/rYF-Ceq6yw0/s640/american_red_cross_sample_03.jpg" style="cursor: move;" width="640" /></a></div><div><br /></div><div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>180</wp:post_id>
		<wp:post_date><![CDATA[2012-02-16 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-16 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lamerican-red-cross-se-dote-dun-bouton]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510335908;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:43;}i:1;a:1:{s:2:"id";i:2431;}i:2;a:1:{s:2:"id";i:6680;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1278</wp:comment_id>
			<wp:comment_author><![CDATA[Tangane]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-16 10:59:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-16 09:59:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve ça assez étrange de montrer la déclinaison de leur identité visuelle sur une couverture avec une petite fille (normalement désoeuvrée...). Je sais pas si cette mauvaise impression est partagée...<br />En tout cas je ne trouve pas l'identité très travaillée ! Ce n'est que l'avis d'un amateur !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1280</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://blog.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-18 20:08:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-18 19:08:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils misent tout sur le symbole "croix rouge". D'une certaine façon ils vont droit à l'essentiel et c'est immédiatement reconnaissable.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Un logo dans la peau</title>
		<link>http://yannickbourenane.com/preprod/2012/02/15/un-logo-dans-la-peau/</link>
		<pubDate>Wed, 15 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-logo-dans-la-peau/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-N9pnP6dv-Ik/TzksDo2Z8FI/AAAAAAAAFQU/dPkxH579b74/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="634" src="http://3.bp.blogspot.com/-N9pnP6dv-Ik/TzksDo2Z8FI/AAAAAAAAFQU/dPkxH579b74/s640/Image+3.png" width="640" /></a></div><div style="clear: both; text-align: center;"></div><div style="text-align: left;">Certains écrivent qu'ils aiment leur mère ou Johnny Halliday ou dessinent un symbole fort à leur image et d'autres tatouent le logo d'une marque. Les photos ci dessous se passent de commentaires et certaines font vraiment sourire ! Enjoy. </div><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-PKzJ1aU469Q/TzksJIZHjrI/AAAAAAAAFQc/kHhXyYAlijo/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="634" src="http://3.bp.blogspot.com/-PKzJ1aU469Q/TzksJIZHjrI/AAAAAAAAFQc/kHhXyYAlijo/s640/Image+4.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-yAZbiVuonFU/TzksNqLZP4I/AAAAAAAAFQk/lJ4Li5q24ss/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="476" src="http://1.bp.blogspot.com/-yAZbiVuonFU/TzksNqLZP4I/AAAAAAAAFQk/lJ4Li5q24ss/s640/Image+1.png" width="640" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ejU-PbMt2Ic/TzksThs7WWI/AAAAAAAAFQs/fQ2RU-2LWok/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="634" src="http://2.bp.blogspot.com/-ejU-PbMt2Ic/TzksThs7WWI/AAAAAAAAFQs/fQ2RU-2LWok/s640/Image+2.png" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>181</wp:post_id>
		<wp:post_date><![CDATA[2012-02-15 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-15 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-logo-dans-la-peau]]></wp:post_name>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509067524;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1015;}i:1;a:1:{s:2:"id";i:652;}i:2;a:1:{s:2:"id";i:14006;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1277</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille Meneux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/13960296518684011492</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-02-15 22:22:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-02-15 21:22:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[S'ils sont payés, c'est un peu moins affligeant que si non. Mais ça reste déprimant.]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1293</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-02 00:59:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-01 23:59:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'aime bien les logo mais que les gens s'en font des tatouages il y a des limites]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1298</wp:comment_id>
			<wp:comment_author><![CDATA[seb]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/01605346453425283685</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-02 14:55:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-02 13:55:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on appel cela des Mongeons je crois ^^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>JCPenney devient jcp</title>
		<link>http://yannickbourenane.com/preprod/2012/02/14/jcpenney-devient-jcp/</link>
		<pubDate>Tue, 14 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/jcpenney-devient-jcp/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-QVu6uevkXW4/TzkN4CW7RRI/AAAAAAAAFPM/8NL5Weacayo/s1600/JCPenney_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="362" src="http://1.bp.blogspot.com/-QVu6uevkXW4/TzkN4CW7RRI/AAAAAAAAFPM/8NL5Weacayo/s640/JCPenney_logo.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><span style="font-family: 'Droid Sans', Arial, Verdana, sans-serif; font-size: 13px; line-height: 19px;"></span><br /><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><span style="font-family: Georgia, 'Times New Roman', serif;"><a href="http://www.jcpenney.com/jcp/default.aspx" target="_blank">JCPenney</a> a été fondé en 1902. La marque est aujourd'hui l'une des plus grandes chaîne de magasins aux Etats-Unis. Référence dans l'ameublement, les vêtements ou la décoration. La marque tient son nom de son fondateur James Cash Penney. 110 ans après sa création la marque introduit un nouveau logotype qui s'inspire des codes colorimétriques et de la forme du drapeau américain. </span></div><a name='more'></a><span style="font-family: Georgia, 'Times New Roman', serif;">Initialement appelé Golden Rule, JCPenney compte aujourd'hui plus de 1100 magasins à travers les Etats-Unis. La marque fait le choix de changer de nom et d'être désormais identifiable par ses initiales "jcp". </span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">Le bloc couleur couleur rouge présent sur les initiales jcp s'efface et devient un grand carré vide qui constitue le nouveau bloc marque. A l'image du drapeau des USA un carré bleu/violet vient se placer dans l'angle gauche du logotype. Il est difficile de comprendre le choix de l'agence ainsi que la démarche créative qui s'en est écoulée.  Cependant, le carré rouge prend son sens dans la nouvelle disposition des boutiques ainsi que dans l'habitation des vitrines.</span><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-t2DwDkv4H1A/TzkPNdIeaeI/AAAAAAAAFPU/8U4kIiiNznk/s1600/jcp_2012_bags_01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="424" src="http://3.bp.blogspot.com/-t2DwDkv4H1A/TzkPNdIeaeI/AAAAAAAAFPU/8U4kIiiNznk/s640/jcp_2012_bags_01.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-79HdXR1ULX0/TzkPN4sCOtI/AAAAAAAAFPY/rfFpMSn9REQ/s1600/jcp_2012_bags_02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="424" src="http://4.bp.blogspot.com/-79HdXR1ULX0/TzkPN4sCOtI/AAAAAAAAFPY/rfFpMSn9REQ/s640/jcp_2012_bags_02.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-zIHz8hMhliQ/TzkPOlhhwTI/AAAAAAAAFPg/WYniGExcdaQ/s1600/jcp_2012_entrance.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="364" src="http://4.bp.blogspot.com/-zIHz8hMhliQ/TzkPOlhhwTI/AAAAAAAAFPg/WYniGExcdaQ/s640/jcp_2012_entrance.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-uqtVnuH6MVg/TzkPPasaZmI/AAAAAAAAFPo/yShXxSJC800/s1600/jcp_2012_entrance_02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="434" src="http://2.bp.blogspot.com/-uqtVnuH6MVg/TzkPPasaZmI/AAAAAAAAFPo/yShXxSJC800/s640/jcp_2012_entrance_02.jpg" width="640" /></a></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 13px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;">Ci dessous un historique du logos de JCPenney. Le premier visuel comprend les logos jusque 1971, date où la marque devient officiellement JCPenney.</div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-HZVS93vT_sI/TzkHZSjy7II/AAAAAAAAFOk/Kw9g4zs2oOA/s1600/jc-penneys-logos-through-1971.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-HZVS93vT_sI/TzkHZSjy7II/AAAAAAAAFOk/Kw9g4zs2oOA/s320/jc-penneys-logos-through-1971.jpg" width="245" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-TQf8IsBOy_g/TzkHeq4UxuI/AAAAAAAAFOs/bh3CSylMdVI/s1600/the-last-logo-in-1971-before-the-chain-rebranded-from-penneys-to-jc-penney.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="88" src="http://4.bp.blogspot.com/-TQf8IsBOy_g/TzkHeq4UxuI/AAAAAAAAFOs/bh3CSylMdVI/s200/the-last-logo-in-1971-before-the-chain-rebranded-from-penneys-to-jc-penney.jpg" width="200" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-OGjRsjzwuLw/TzkHfkLJrSI/AAAAAAAAFO0/Co0po8l7liU/s1600/the-logo-in-2010.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://3.bp.blogspot.com/-OGjRsjzwuLw/TzkHfkLJrSI/AAAAAAAAFO0/Co0po8l7liU/s200/the-logo-in-2010.jpg" width="199" /></a></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 13px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 13px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 13px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 13px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 13px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 13px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 13px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 13px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 13px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 13px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-size: 13px; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;">Consulter ici la <a href="http://www.businessinsider.com/jc-penney-adopts-new-logoits-3rd-in-as-many-years-2012-1?op=1" target="_blank">source de l'article</a>. </div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>182</wp:post_id>
		<wp:post_date><![CDATA[2012-02-14 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-02-14 00:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Maxi home surcharge son logotype</title>
		<link>http://yannickbourenane.com/preprod/2012/04/04/maxi-home-surcharge-son-logotype/</link>
		<pubDate>Tue, 03 Apr 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-JPkVosq_yQ8/T3sfCijm7hI/AAAAAAAAFpo/UHJdSHJCdBU/s1600/Maxi_home_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-JPkVosq_yQ8/T3sfCijm7hI/AAAAAAAAFpo/UHJdSHJCdBU/s640/Maxi_home_logo.jpg" width="640" /></a></div><br /><a href="http://www.maxihome.net/" target="_blank">Maxihome</a> existe depuis 1990. En plus de ses offres immobilières l'enseigne offre des produits de financement, de défiscalisation, d'assurances et de crédits immobiliers. La marque décide de préciser ses activités en les introduisant dans son logotype, cependant le résultat est assez chargé...<br /><a name='more'></a>La marque répond à plusieurs exigences : "<i>accompagner les acheteurs dans leurs démarches de demande de prêt, solvabiliser les acheteurs auprès des vendeurs, conseiller les meilleures offres d'assurances des meilleures compagnies, gérer les biens à la location avec les meilleures garanties et enfin diffuser le plus possible les biens à la vente ou à la location"</i><br />Le logotype dispose maintenant d'une cartouche bleue, "Maxi home" apparaît en capitales. La signature passe au dessus du nom de marque. Quatre icônes sont ajoutées correspond aux activités de l'entreprise. Enfin, la date de création de la marque est ajoutée. L'identité visuelle proposée est surchargée, surchargée de couleurs, d'éléments textes et de symboles. De plus, est-il nécessaire d'afficher la date de création lorsqu'il s'agit de 1995 ?<br />L'entreprise recrute en ce moment, pour assister aux réunions d'information et peut être devenir mandataire <a href="http://www.maxihome.fr/recrutement/reunion.php" target="_blank">rendez vous ici</a>.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-LlvTmRqLXoA/T3sjglz58GI/AAAAAAAAFpw/5aJWJAhSzy0/s1600/Maxi_home_web.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="422" src="http://2.bp.blogspot.com/-LlvTmRqLXoA/T3sjglz58GI/AAAAAAAAFpw/5aJWJAhSzy0/s640/Maxi_home_web.png" width="640" /></a></div><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>143</wp:post_id>
		<wp:post_date><![CDATA[2012-04-04 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-03 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1341</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-04 11:41:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-04 09:41:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils ont oublié de rajouté l'adresse, le numéro de téléphone, et la liste des courses.]]></wp:comment_content>
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			<wp:comment_id>1342</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-04-04 14:07:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-04 12:07:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[MDR]]></wp:comment_content>
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			<wp:comment_id>1343</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-04 14:15:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-04 12:15:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Horrible, même Framboisier dans les années 90 aurait fait mieux !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1344</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-04 15:08:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-04 13:08:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ouais c'est pas  faut mais il manque le numero de carte bleue!!!!!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1341</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1345</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-04 22:23:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-04 20:23:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En fait, vu la tronche du nouveau logo, on sent qu'il date de 1995...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1359</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-30 15:19:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-30 13:19:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[lol que des remarques pertinentes, donc j'attends vos propos pour un logo maxihome...direction@maxihome.fr]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1360</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-01 16:50:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-01 14:50:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je comprends mieux pourquoi le logo est moche, voilà encore une boîte qui ne veut pas payer ou bien qui se sont dit qu'ils pouvaient bien s'improviser graphistes...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1419</wp:comment_id>
			<wp:comment_author><![CDATA[octone]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://octone.myopenid.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-10 14:15:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-10 12:15:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce logo est un exemple de tout ce qu'il ne faut pas faire… ça en devient presque amusant.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Ressuscitée après 31 ans d&#039;absence</title>
		<link>http://yannickbourenane.com/preprod/2012/04/03/ressuscitee-apres-31-ans-dabsence/</link>
		<pubDate>Mon, 02 Apr 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/ressuscitee-apres-31-ans-dabsence/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-_0h5fJdf2MA/T3m8jup278I/AAAAAAAAFpY/Oe-fnWuuh1I/s1600/Datsun_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-_0h5fJdf2MA/T3m8jup278I/AAAAAAAAFpY/Oe-fnWuuh1I/s640/Datsun_logo.jpg" width="640" /></a></div><div style="font-family: Arial, Verdana, Helvetica, sans-serif; font-size: 14px; margin-bottom: 0px; margin-left: 0px; margin-right: 10px; margin-top: 0px; padding-bottom: 8px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 10px; margin-top: 0px; padding-bottom: 8px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="font-family: Georgia, 'Times New Roman', serif;">En 1983 le constructeur automobile japonais, Nissan renonçait à la production de la Datsun. Aujourd'hui <a href="http://www.nissan-global.com/EN/" target="_blank">Nissan</a> marque un retour vers ses origines avec sa réintroduction, dans un premier temps, en Indonésie. L'automobile représente la première économie de la région et l'Indonésie est le quatrième pays le plus peuplé du monde. Deux données qui argumentent donc le choix géographique. </span></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 10px; margin-top: 0px; padding-bottom: 8px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"></div><a name='more'></a><br /><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 10px; margin-top: 0px; padding-bottom: 8px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="font-family: Georgia, 'Times New Roman', serif;">Nissan décide d'élargir sa gamme par le bas, en introduisant des véhicules bas de gamme à des tarifs très abordables.<i> "Datsun fait partie de notre histoire. Le nom était synonyme de voitures abordables et fiables. Nous voulons y ajouter de la modernité, avec un nouveau niveau de qualité, comme les économies de carburants.</i>" explique le patron de l'alliance Renault-Nissan. Le groupe met tout en oeuvre pour parvenir à devenir l'"<i>un des constructeurs les plus emblématiques et puissants de l'Indonésie</i>." </span></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 10px; margin-top: 0px; padding-bottom: 8px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="font-family: Georgia, 'Times New Roman', serif;">Faire renaître une marque de ses cendres implique une refonte de son logotype. Cependant, ici c'est un véritable échec. La marque offre une identité vue et déjà vue. L'emblème, la couleur, la typographie auxquels s'ajoute l'effet chromé vu également chez <a href="http://logo-bedandy.blogspot.fr/2010/06/mercedes-benz-le-meilleur-sinon-rien.html" target="_blank">Mercedes</a> Benz, Peugeot,<a href="http://logo-bedandy.blogspot.fr/2009/02/citroen-perd-ses-chevrons.html" target="_blank"> Citroen</a> et <a href="http://logo-bedandy.blogspot.fr/2012/03/jaguar-chrome-sona-embleme.html" target="_blank">Jaguar</a>, banalisent pleinement l'identité visuelle. </span></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-089I3ZXi6CA/T3nBcf43fiI/AAAAAAAAFpg/jyMQsmtjJSo/s1600/Ghosn_Datsun.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://4.bp.blogspot.com/-089I3ZXi6CA/T3nBcf43fiI/AAAAAAAAFpg/jyMQsmtjJSo/s640/Ghosn_Datsun.jpg" width="640" /></a></div><div style="font-family: Arial, Verdana, Helvetica, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 10px; margin-top: 0px; padding-bottom: 8px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="font-size: x-small;"><br /></span></div><div style="font-family: Arial, Verdana, Helvetica, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 10px; margin-top: 0px; padding-bottom: 8px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="font-size: x-small;">Consulter l'actu <a href="http://logo-bedandy.blogspot.fr/search/label/industrie" target="_blank">logos industrie</a></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>144</wp:post_id>
		<wp:post_date><![CDATA[2012-04-03 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-02 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>La marque Alsace officiellement dévoilée</title>
		<link>http://yannickbourenane.com/preprod/2012/04/02/la-marque-alsace-officiellement-devoilee/</link>
		<pubDate>Mon, 02 Apr 2012 09:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-marque-alsace-officiellement-devoilee/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-c8aFPX7CXZ8/T3lezRKuwKI/AAAAAAAAFn4/_MyR6OCZQJ4/s1600/Marque_Alsace_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="226" src="http://1.bp.blogspot.com/-c8aFPX7CXZ8/T3lezRKuwKI/AAAAAAAAFn4/_MyR6OCZQJ4/s640/Marque_Alsace_logo.png" width="640" /></a></div><br />Vendredi 30 mars 2012, la marque <a href="http://www.marque-alsace.fr/" target="_blank">Alsace</a> a été dévoilée. L'objectif est de donner une identité commune aux différents acteurs de la région. L'opération censée renforcer le rayonnement de la région coûtera 350 000 euros à la collectivité.<br /><a name='more'></a><br />L'<a href="http://www.marque-alsace.fr/" target="_blank">Alsace</a> veut imaginer et construire un modèle de vie meilleure, en phase avec les attentes des femmes et des hommes d'aujourd'hui et de demain.<i>" L'imagination est l'axe central de la communication de la marque. </i>La marque décide de mettre en avant <i>"la vitalité créative, le caractère vivant et humain de l'Alsace"</i><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-tv9Wugu-z3M/T3lhrzKaTkI/AAAAAAAAFoA/aKnWel8DXro/s1600/Imagine_Alsace.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="57" src="http://1.bp.blogspot.com/-tv9Wugu-z3M/T3lhrzKaTkI/AAAAAAAAFoA/aKnWel8DXro/s640/Imagine_Alsace.png" width="640" /></a></div>"Imagine" est le concept global de marque de l'Alsace. L'identité visuelle vit en Pantone 485 et 425. Elle peut s'adapter à différents cas et adopte alors de nouveaux codes coloriels.<i> "Le "A" rappelle les colombages alsaciens, le bretzel, la coiffe traditionnelle et le coeur." </i><br /><a href="http://4.bp.blogspot.com/-8j22PuxlP3I/T3ljFjMHeAI/AAAAAAAAFoI/o6NF2Qiuy0I/s1600/Déclinaisons_logo_Alsace.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="544" src="http://4.bp.blogspot.com/-8j22PuxlP3I/T3ljFjMHeAI/AAAAAAAAFoI/o6NF2Qiuy0I/s640/Déclinaisons_logo_Alsace.png" width="640" /></a>Le guide de marque de l'Alsace désigne les enjeux suivants : la création d'une dynamique vertueuse en Alsace, des retombées économiques et sociales directes et indirectes, l'amélioration de la qualité de vie et enfin des retombées culturelles. L'objectif du marketing opérationnel qui sera associé à la marque partagée Alsace est d'"<i>attirer de nouvelles entreprises, de développer des sièges sociaux pour les grands groupes et d'attirer une nouvelle clientèle, tout en confortant nos relations avec la clientèle</i>."<br /><a href="http://1.bp.blogspot.com/-4JA1C-VzU9U/T3lmFrvplAI/AAAAAAAAFoQ/Wd-NxzM8bXk/s1600/Label_Alsace_Excellence.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-4JA1C-VzU9U/T3lmFrvplAI/AAAAAAAAFoQ/Wd-NxzM8bXk/s1600/Label_Alsace_Excellence.png" /></a>Un label "Alsace Excellence" a également été conçu. Il sera programmé pour fin 2012 début 2013. Les critères d'obtention de ce label devront intégrer des notions de qualité, de développement durable et d'identité alsacienne.<br /><br />Pour obtenir la marque protégée rendez vous sur le site, dans la rubrique "<a href="http://www.marque-alsace.fr/devenir-partenaire/pourquoi-devenir-partenaire.html" target="_blank">devenir partenaire</a>"<br /><br /><br /><div><div><br /></div></div><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-hXzN1zwqFyU/T3lohPg90AI/AAAAAAAAFog/eDd1I2l6xLE/s1600/Marque_Alsace_1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="380" src="http://1.bp.blogspot.com/-hXzN1zwqFyU/T3lohPg90AI/AAAAAAAAFog/eDd1I2l6xLE/s640/Marque_Alsace_1.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Qnuvrx_HmUU/T3loiuEy4DI/AAAAAAAAFoo/cKvRQeImO_o/s1600/Marque_Alsace_2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="390" src="http://4.bp.blogspot.com/-Qnuvrx_HmUU/T3loiuEy4DI/AAAAAAAAFoo/cKvRQeImO_o/s640/Marque_Alsace_2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-nAGgQtiZxE0/T3lomArW9-I/AAAAAAAAFow/O-4zw2J2RKo/s1600/Marque_Alsace_3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="384" src="http://2.bp.blogspot.com/-nAGgQtiZxE0/T3lomArW9-I/AAAAAAAAFow/O-4zw2J2RKo/s640/Marque_Alsace_3.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-eNvhkF6IH6g/T3lopQNf_RI/AAAAAAAAFo4/6gYe-8dF3VE/s1600/Marque_Alsace_4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="402" src="http://4.bp.blogspot.com/-eNvhkF6IH6g/T3lopQNf_RI/AAAAAAAAFo4/6gYe-8dF3VE/s640/Marque_Alsace_4.png" width="640" /></a><a href="http://4.bp.blogspot.com/-e7dKArfd-dg/T3lofh_KWXI/AAAAAAAAFoY/YFD14EwR8jE/s1600/Marque_Alsace-7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="390" src="http://4.bp.blogspot.com/-e7dKArfd-dg/T3lofh_KWXI/AAAAAAAAFoY/YFD14EwR8jE/s640/Marque_Alsace-7.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-7AL06SebSfo/T3los58FmrI/AAAAAAAAFpA/v0eKgiIhFOc/s1600/Marque_Alsace_5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="388" src="http://1.bp.blogspot.com/-7AL06SebSfo/T3los58FmrI/AAAAAAAAFpA/v0eKgiIhFOc/s640/Marque_Alsace_5.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-n8_1dyDvVno/T3louzORyHI/AAAAAAAAFpI/zXjRdUZAjzE/s1600/Marque_Alsace_6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="386" src="http://2.bp.blogspot.com/-n8_1dyDvVno/T3louzORyHI/AAAAAAAAFpI/zXjRdUZAjzE/s640/Marque_Alsace_6.png" width="640" /></a></div><div><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-33ORHmsrhBA/T3lqKEikaMI/AAAAAAAAFpQ/J-OFT80gYN0/s1600/Facebook_Alsace.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="548" src="http://4.bp.blogspot.com/-33ORHmsrhBA/T3lqKEikaMI/AAAAAAAAFpQ/J-OFT80gYN0/s640/Facebook_Alsace.png" width="640" /></a></div><div><br /></div><div>Consulter l'actu <a href="http://logo-bedandy.blogspot.fr/search/label/ville" target="_blank">logos des villes</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>145</wp:post_id>
		<wp:post_date><![CDATA[2012-04-02 11:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-02 09:06:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-marque-alsace-officiellement-devoilee]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[/2012/04/la-marque-alsace-officiellement.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510623765;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:510;}i:1;a:1:{s:2:"id";i:11690;}i:2;a:1:{s:2:"id";i:860;}}}}]]></wp:meta_value>
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			<wp:comment_id>1334</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-02 16:46:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-02 14:46:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Symboliser une culture et des personnes par un bretzel me paraît complétement grotesque. Si encore il y avait une pointe d'humour...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1336</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-02 21:59:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-02 19:59:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le coeur c'est toujours un peu facile, mais là ça marche. Pour une fois un bon logo pour une collectivité territoriale ! Efficace, légitime et singulier.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1337</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-03 00:29:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-02 22:29:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ridicule...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1338</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-03 10:41:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-03 08:41:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Héhé, j'adore toujours les réflexions du genre : "Imagine + Alsace = Imaginalsace ". (j'vois bien le gars se frapper le front de la main dans la réunion de travail avant de balancer cette assertion : "bon sang mais bien sûr !")<br />A part l'idée du colombage pour le site internet qui est pas mal (sur la tablette) le reste est franchement pas top (on a même droit à une touche de "comics" sur la page facebook)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1346</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-13 11:41:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-13 09:41:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[réducteur ou emblématique ?<br />mon coeur balance]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1456</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-02 14:45:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-02 12:45:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un petit air de la marque Bretagne souffle sur l'Alsace avec cette présence fort du noir et du blanc ainsi que des lignes ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1530</wp:comment_id>
			<wp:comment_author><![CDATA[Création de logo Lyon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lyon-graphiste.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-17 13:43:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-17 11:43:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi je trouve que le symbole graphique est plutôt joli et qu'il s'intègre bien à la typo.<br />Maintenant est ce qu'il est judicieux de représenter une région uniquement via un clin d'oeil à UNE de ses spécialités culinaires...je ne sais pas...Après on ne peut pas tout résumer sur un seul et même symbole graphique donc oui pourquoi pas ce choix...<br />Je trouve également que ce clin d'oeil bretzelesque s'adapte assez bien au   marketing touristique, un peu moins pour le reste.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>17637</wp:comment_id>
			<wp:comment_author><![CDATA[Aurélien Debord]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@aureliendebord.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.aureliendebord.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.160.70.49]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-16 12:03:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-16 10:03:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un logo vraiment réussi à la symbolique forte :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le Festival d&#039;été de Québec fête ses 45 ans</title>
		<link>http://yannickbourenane.com/preprod/2012/03/30/le-festival-dete-de-quebec-fete-ses-45-ans/</link>
		<pubDate>Thu, 29 Mar 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-festival-dete-de-quebec-fete-ses-45-ans/</guid>
		<description></description>
		<content:encoded><![CDATA[<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-C0Ww-DIhRls/T3G5gZgMLWI/AAAAAAAAFnI/DsS4BkCyhZQ/s1600/Festival_Quebec_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Times, 'Times New Roman', serif;"><img border="0" height="400" src="http://4.bp.blogspot.com/-C0Ww-DIhRls/T3G5gZgMLWI/AAAAAAAAFnI/DsS4BkCyhZQ/s640/Festival_Quebec_logo.jpg" width="640" /></span></a></div><div style="color: #231f20; line-height: 15px; margin-bottom: 12px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="font-family: Times, 'Times New Roman', serif;"><a href="http://www.infofestival.com/" target="_blank">Le Festival d'été de Québec </a>fêtera cette année ses 45 ans. A cette occasion, il se pare d'une nouvelle identité visuelle. Le nouveau positionnement est "l'Emotion". Le logotype vit dans cinq déclinaisons possibles. </span></div><div style="color: #231f20; line-height: 15px; margin-bottom: 12px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"></div><a name='more'></a><br /><div style="color: #231f20; line-height: 15px; margin-bottom: 12px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="color: black; line-height: 16px;"><span style="font-family: Times, 'Times New Roman', serif;"><i><span style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;">"Le Festival est l’événement musical extérieur le plus important au Canada. Il nous fallait une identité à la fois prestigieuse et festive pour appuyer notre marque, qui est aujourd’hui très forte, et traduire toute cette émotion qui anime notre ville, habite les festivaliers et touche les artistes qui défilent sur nos scènes" </span></i>a exprimé la directrice des communications du <a href="http://www.infofestival.com/" target="_blank">Festival d’été de Québec</a>, Lucie Tremblay. L'agence leBel a été mandatée pour développer la stratégie de marque. </span></span></div><div style="color: #231f20; line-height: 15px; margin-bottom: 12px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="font-family: Times, 'Times New Roman', serif;"><span style="color: black; line-height: 16px;">Le fil conducteur, explique l'agence, est <i>"U</i></span><i>n carré noir, forme pure qui compte parmi les mieux comprises à l’échelle internationale. Nous l’avons choisie pour représenter la stabilité, la solidité et la crédibilité de l’organisation. Le carré peut également suggérer une scène vers laquelle se tournent des milliers de festivaliers heureux, qui sont représentés à leur tour par les formes et couleurs dynamiques qui s'éclatent derrière cette forme noire. « Le carré noir est sobre afin de créer le contraste nécessaire à l’efficacité du design. C’est en fait ce qui se passe en arrière-plan qui crée l’émotion et la touche de folie, toutes deux représentatives de l’événement</i> » confie Pascal Michaud, designer graphique. Les cinq déclinaisons qui, symboliquement, passent derrière la scène représentent l'émotion ressentie durant un concert par les festivaliers, vibrations, effervescence. </span></div><div style="color: #231f20; line-height: 15px; margin-bottom: 12px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><a href="http://2.bp.blogspot.com/-wNTSajbCmAI/T3G6FL5-DyI/AAAAAAAAFnY/VSrMjCyLmP8/s1600/Logos_festival_Quebec.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><span style="font-family: Times, 'Times New Roman', serif;"><img border="0" height="308" src="http://2.bp.blogspot.com/-wNTSajbCmAI/T3G6FL5-DyI/AAAAAAAAFnY/VSrMjCyLmP8/s640/Logos_festival_Quebec.png" width="640" /></span></a><span style="font-family: Times, 'Times New Roman', serif;"><span style="color: black; line-height: normal;"></span></span></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-7ONiJIDYqsw/T3G6ENG2s8I/AAAAAAAAFnQ/9LWBGz06CAc/s1600/Quebec_Festival_Photo.jpg" style="clear: left; margin-bottom: 1em; margin-right: 1em;"><span style="font-family: Times, 'Times New Roman', serif;"><img border="0" height="426" src="http://2.bp.blogspot.com/-7ONiJIDYqsw/T3G6ENG2s8I/AAAAAAAAFnQ/9LWBGz06CAc/s640/Quebec_Festival_Photo.jpg" width="640" /></span></a></div><span style="font-family: Times, 'Times New Roman', serif;"><br /></span><br /><span style="font-family: Times, 'Times New Roman', serif;">Il aura cette année, lieu du 5 au 15 juillet 2012. La programmation officielle sera dévoilée le 23 avril 2012. </span><br /><div style="color: #231f20; line-height: 15px; margin-bottom: 12px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><br /></div><div><span style="font-family: Times, 'Times New Roman', serif;">Consulter l'<a href="http://logo-bedandy.blogspot.fr/search/label/culture" target="_blank">actu logos culture</a></span></div><div style="color: #231f20; line-height: 15px; margin-bottom: 12px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="font-family: Verdana, Arial, Helvetica, sans-serif; font-size: x-small;"><b><br /></b></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>146</wp:post_id>
		<wp:post_date><![CDATA[2012-03-30 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-29 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510155211;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:370;}i:1;a:1:{s:2:"id";i:1114;}i:2;a:1:{s:2:"id";i:544;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1333</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-30 20:19:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-30 18:19:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le coup du carré noir est pourtant vu et revu, mais ça marche ! Bon choix de couleurs et de déclinaisons de forme en arrière.<br />Dommage qu'il faille rajouter les logos des sponsors à côté.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le logo du Liechtenstein soumis au vote</title>
		<link>http://yannickbourenane.com/preprod/2012/03/29/le-logo-du-liechtenstein-soumis-au-vote/</link>
		<pubDate>Thu, 29 Mar 2012 11:58:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-du-liechtenstein-soumis-au-vote/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-xcE3gXiwMbY/T3ROGJUXK8I/AAAAAAAAFno/L__3UW9bnsQ/s1600/17361_640.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="172" src="http://2.bp.blogspot.com/-xcE3gXiwMbY/T3ROGJUXK8I/AAAAAAAAFno/L__3UW9bnsQ/s400/17361_640.jpg" width="400" /></a></div>Il faudra attendre le 2 avril pour que le nouveau logo officiel du Liechtenstein soit choisi parmi les 5 finalistes ci-dessus et le 1er mai pour son lancement officiel.<br /><a href="http://www.vaterland.li/index.cfm?id=17262&source=lv&ressort=liechtenstein" target="_blank">En savoir plus</a><br /><a href="http://www.regierung.li/index.php?id=883" target="_blank">Le site officiel </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>147</wp:post_id>
		<wp:post_date><![CDATA[2012-03-29 13:58:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-29 11:58:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/03/le-logo-du-liechtenstein-soumis-au-vote.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/6873183416276995489]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509948806;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:862;}i:1;a:1:{s:2:"id";i:356;}i:2;a:1:{s:2:"id";i:1024;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1335</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-02 21:55:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-02 19:55:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'espère que le dernier avec son L sera choisi!<br />Nettement plus classe et évocateur que les autres logos faits de pixels et de polygones qui ne ressemblent finalement à rien.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1339</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-03 12:07:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-03 10:07:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Eh bien c'est celui qui a été choisi !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1340</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-03 22:48:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-03 20:48:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Excellent :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>St-Lazare Paris se dévoile</title>
		<link>http://yannickbourenane.com/preprod/2012/03/29/st-lazare-paris-se-devoile/</link>
		<pubDate>Wed, 28 Mar 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/st-lazare-paris-se-devoile/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Im01wWyriYE/T3B5omEpx4I/AAAAAAAAFlg/g_86fysYH1Q/s1600/Saint-Lazare-Paris.JPG" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="188" src="http://2.bp.blogspot.com/-Im01wWyriYE/T3B5omEpx4I/AAAAAAAAFlg/g_86fysYH1Q/s400/Saint-Lazare-Paris.JPG" width="400" /></a></div><div style="text-align: left;">Cela fait 5 ans que les 450 000 usagers de la <a href="http://www.stlazareparis.com/" target="_blank">Gare Saint Lazare</a> slaloment à travers des travaux qui ne s'arrêtaient plus. Le 21 Mars 2012, la nouvelle gare et son centre commercial ont enfin été inaugurés. Les nouveautés : quatre-vingt nouveaux commerces, 37 000m2 de rénovation, 250 millions d'euros investis, 250 places de parking et un pôle métro amélioré. </div><a name='more'></a>La gare édifiée en 1837 révèle désormais toute sa splendeur, en partie la magnifique verrière du XIXème siècle et la salle des pas perdus. De nombreuses animations attendaient les parisiens à l'occasion de l'inauguration. La nouvelle gare qui se compose d'une galerie commerciale baptisée <a href="http://www.stlazareparis.com/" target="_blank">St-Lazare Paris</a> affiche un logotype "<i>urbanistique</i>". Créé par l'agence Carré Noir, il représente les portes des 80 boutiques dans un code couleur bronze. St-Lazare est graissé. C'est la société immobilière Klépierre Ségécé qui a chargé l'agence de la conception du logotype, du nom ainsi que de l'habillage identitaire de la nouvelle galerie.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-PRxyLy16zgk/T3B4Dj7wTwI/AAAAAAAAFk4/DsPNKZUORtY/s1600/Saint_Lazare_Photo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-PRxyLy16zgk/T3B4Dj7wTwI/AAAAAAAAFk4/DsPNKZUORtY/s1600/Saint_Lazare_Photo.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-KwoI3mEsFUQ/T3B4j25AfYI/AAAAAAAAFlA/qlgsVLamPhE/s1600/St_Lazare_Paris1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="422" src="http://4.bp.blogspot.com/-KwoI3mEsFUQ/T3B4j25AfYI/AAAAAAAAFlA/qlgsVLamPhE/s640/St_Lazare_Paris1.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Lw8r-R5Aqls/T3B4sWoTdzI/AAAAAAAAFlI/igCuUBF-p3U/s1600/St_Lazare_Paris2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="424" src="http://2.bp.blogspot.com/-Lw8r-R5Aqls/T3B4sWoTdzI/AAAAAAAAFlI/igCuUBF-p3U/s640/St_Lazare_Paris2.png" width="640" /></a></div> Listing logotypé des boutiques :<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-TFFT4cudo8I/T3B4wSycn9I/AAAAAAAAFlQ/SgtAAbKBOSI/s1600/Commerces_St_Lazare_logos.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-TFFT4cudo8I/T3B4wSycn9I/AAAAAAAAFlQ/SgtAAbKBOSI/s640/Commerces_St_Lazare_logos.png" width="622" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-2paKcEYCTnU/T3B6y1212VI/AAAAAAAAFlo/8_Ehj1NNBM4/s1600/St_Lazare_Facebook.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="486" src="http://2.bp.blogspot.com/-2paKcEYCTnU/T3B6y1212VI/AAAAAAAAFlo/8_Ehj1NNBM4/s640/St_Lazare_Facebook.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/--1JIyhvYohY/T3CD23jxzXI/AAAAAAAAFmI/RnJwYiWVf_E/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://4.bp.blogspot.com/--1JIyhvYohY/T3CD23jxzXI/AAAAAAAAFmI/RnJwYiWVf_E/s640/Image+11.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-BGNtah_8XUg/T3CD5yyqCDI/AAAAAAAAFmQ/ZjyT2_UREqU/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="156" src="http://2.bp.blogspot.com/-BGNtah_8XUg/T3CD5yyqCDI/AAAAAAAAFmQ/ZjyT2_UREqU/s640/Image+12.png" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>148</wp:post_id>
		<wp:post_date><![CDATA[2012-03-29 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-28 22:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[st-lazare-paris-se-devoile]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510407877;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4694;}i:1;a:1:{s:2:"id";i:141;}i:2;a:1:{s:2:"id";i:544;}}}}]]></wp:meta_value>
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	<item>
		<title>Télérama fait peau neuve</title>
		<link>http://yannickbourenane.com/preprod/2012/03/28/telerama-fait-peau-neuve/</link>
		<pubDate>Tue, 27 Mar 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/telerama-fait-peau-neuve/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-dZfW_qBBGu4/T3GRrD_TSFI/AAAAAAAAFmo/BExHuv8ip5c/s1600/telerama_maquette.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-dZfW_qBBGu4/T3GRrD_TSFI/AAAAAAAAFmo/BExHuv8ip5c/s640/telerama_maquette.jpg" width="640" /></a></div><br /><span style="font-family: Georgia, 'Times New Roman', serif;">L'hebdomadaire <a href="http://www.telerama.fr/" target="_blank">Télérama</a> détenu par <a href="http://www.lemonde.fr/" target="_blank">Le Monde</a> et connu pour ses critiques cinématographiques tranchées et ses articles approfondis change sa maquette à compter d'aujourd'hui mercredi 28 mars 2012. Cette initiative répond à une baisse de régime sur l'année 2011. Selon l'<a href="http://www.ojd.com/" target="_blank">OJD</a> son taux de diffusion à chuté de 1,60%.</span><br /><a name='more'></a><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">Cela faisait 10 ans que <a href="http://www.telerama.fr/" target="_blank">Télérama</a> n'avait pas renouvelé sa maquette.<i style="font-weight: bold;"> </i>"Télérama doit s'élargir à de nouveaux publics"<i>. </i>Pour cela, la rédaction a décidé d'offrir des critiques cinéma plus courte sur le papier mais plus longues sur le web, une place pour le design, les jeux vidéo ou la télé de rattrapage. Désormais, le magazine ouvrira sur une double page qui répond à "qui, quoi, comment" autour d'un événement. Un "grand témoiné étranger, intellectuel ou artiste fera partager sa vision et une rubrique "infiltré" témoignera de l'intérieur d'un spectacle, d'un événement ou d'un meeting. La directrice de rédaction, Fabienne Pascaud, explique<i> "Cette nouvelle formule, à pagination constante, correspond à une ouverture de Télérama et à plus de partage, en tenant compte des nouvelles pratiques culturelles"</i></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;"><a href="http://www.telerama.fr/" target="_blank">Télérama</a> s'adapte à la tendance et essaie de rompre avec une image souvent "froide" de son style rédactionnel. L'identité visuelle est elle aussi revue. Pilier de la une de l'hebdomadaire, elle perd sa cartouche rouge. La typographie prend de l'ampleur sur la hauteur. Le corps n'a pas encore été dévoilé.</span><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-En3nUu8lvig/T3GifD4FA8I/AAAAAAAAFmw/iumJlJOY71I/s1600/Télérama_web.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="506" src="http://4.bp.blogspot.com/-En3nUu8lvig/T3GifD4FA8I/AAAAAAAAFmw/iumJlJOY71I/s640/Télérama_web.png" width="640" /></a></div><br /><br />L'ancienne version du site web :<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-y1UZlVpJ9d8/T3Gis5ngvwI/AAAAAAAAFm4/dPDTXaZoUUw/s1600/Capture_web_old.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-y1UZlVpJ9d8/T3Gis5ngvwI/AAAAAAAAFm4/dPDTXaZoUUw/s400/Capture_web_old.png" width="371" /></a></div><div style="clear: both; text-align: left;">La nouvelle version du site web :</div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-nURUCsCUkY0/T3GivRoYQDI/AAAAAAAAFnA/23RRjXEhLns/s1600/Capture_web_new.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="340" src="http://2.bp.blogspot.com/-nURUCsCUkY0/T3GivRoYQDI/AAAAAAAAFnA/23RRjXEhLns/s400/Capture_web_new.png" width="400" /></a></div><br />Consulter l'actu <a href="http://logo-bedandy.blogspot.fr/search/label/media" target="_blank">logos des médias</a><br /><div style="color: #1e1e1e; font-family: Arial, sans-serif; font-size: 14px; line-height: 19px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"></div></div><div style="clear: left; color: #1e1e1e; font-family: Arial, sans-serif; font-size: 14px; line-height: 19px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>149</wp:post_id>
		<wp:post_date><![CDATA[2012-03-28 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-27 22:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[telerama-fait-peau-neuve]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Une fusion contestée</title>
		<link>http://yannickbourenane.com/preprod/2012/03/27/une-fusion-contestee/</link>
		<pubDate>Mon, 26 Mar 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/une-fusion-contestee/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Wc8Qv0AVAOY/T3Bkx-YwNvI/AAAAAAAAFkQ/dsVr_Aa7vZk/s1600/Bois_Guillaume_Bihorel.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-Wc8Qv0AVAOY/T3Bkx-YwNvI/AAAAAAAAFkQ/dsVr_Aa7vZk/s640/Bois_Guillaume_Bihorel.jpg" width="640" /></a></div><br />Depuis le 1er Janvier 2012 <a href="http://www.boisguillaumebihorel.fr/" target="_blank">Bois-Guillaume</a> et <a href="http://www.boisguillaumebihorel.fr/" target="_blank">Bihorel </a>ont fusionné. Les deux communes, au total 22 000 habitants, de l'agglomération rouennaise provoquent le débat depuis quelques mois puisque les habitants sont opposés à cette fusion.<br /><a name='more'></a><br />Une consultation publique a été organisée en juin 2011, 60% des habitants était contre. La préfecture a rendu effective la fusion, en accord avec les deux maires malgré l'avis défavorable des riverains. La fusion, en partie, en réponse à la loi SRU adoptée sous le gouvernement de Lionel Jospin en 2000, relative à la solidarité et au renouvellement urbains. L'article le plus connu impose aux communes de disposer d'au moins 20% de logements sociaux.<br />Pour le président de région, il est "<i>inacceptable de mépriser les habitants qui se sont prononcés contre cette fusion. Là encore cette pratique me laisse stupéfait et inquiet quant au respect de l'expression démocratique". </i>Face à ces propos, les deux maires justifient leur choix par le faible taux de participation (45% sur Bihorel et 27% sur Bois-Guillaume) "<i>qui les autorise à décider seuls".</i><br />Des propos effectivement choquants. Concernant l'identité visuelle elle comprend les deux communes Bois-Guillaume-Bihorel. A noter que la typographie est simple, nous ne sommes pas face à un cocktail de capitales, de bas de casses ou de typographies graissées. Ce qui est souvent le cas dans ce secteur. "Ville de" est gardé. Le symbole du lion, le rouge et le jaune composent le symbole de l'identité. Ils sont les éléments fondateurs du blason de la Normandie.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Zd94aq6uTk8/T3BsruCEJPI/AAAAAAAAFkY/JrUvFwQcoEA/s1600/Bois-Guillaume_Bihorel.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="352" src="http://2.bp.blogspot.com/-Zd94aq6uTk8/T3BsruCEJPI/AAAAAAAAFkY/JrUvFwQcoEA/s640/Bois-Guillaume_Bihorel.png" width="640" /></a><a href="http://1.bp.blogspot.com/-bHB7xalCbQo/T3BsuIMxLyI/AAAAAAAAFkg/D2XB-oTrhgA/s1600/Blason_normandie.svg.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-bHB7xalCbQo/T3BsuIMxLyI/AAAAAAAAFkg/D2XB-oTrhgA/s640/Blason_normandie.svg.png" width="579" /></a></div><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/--qt9zLwDOHg/T3Bujz7MAwI/AAAAAAAAFko/lbc0Z6lnOMY/s1600/Bois-Guillaume_Bihorel.jpeg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/--qt9zLwDOHg/T3Bujz7MAwI/AAAAAAAAFko/lbc0Z6lnOMY/s640/Bois-Guillaume_Bihorel.jpeg" width="478" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>150</wp:post_id>
		<wp:post_date><![CDATA[2012-03-27 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-26 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[une-fusion-contestee]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508451088;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:13703;}i:1;a:1:{s:2:"id";i:6217;}i:2;a:1:{s:2:"id";i:1077;}}}}]]></wp:meta_value>
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			<wp:comment_id>1332</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-03-27 00:35:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-26 22:35:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Faire un bon logo aurait pu aider à faire passer la pilule...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Corsairfly devient Corsair International</title>
		<link>http://yannickbourenane.com/preprod/2012/03/26/corsairfly-devient-corsair-international/</link>
		<pubDate>Mon, 26 Mar 2012 09:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/corsairfly-devient-corsair-international/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-bbOxA_D-MsY/T3ApziAn9fI/AAAAAAAAFjw/bQnNGofEf5s/s1600/Corsair_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-bbOxA_D-MsY/T3ApziAn9fI/AAAAAAAAFjw/bQnNGofEf5s/s640/Corsair_logo.jpg" width="640" /></a></div><br />Le 22 mars 2012 la compagnie aérienne <a href="http://www.corsairfly.com/fr/index.do" target="_blank">Corsairfly</a> devenait Corsair International. Avec ce nouveau nom et cette nouvelle identité visuelle la marque montre clairement son nouveau positionnement de compagnie long courrier.<br /><a name='more'></a>La compagnie <a href="http://www.corsairfly.com/fr/index.do" target="_blank">Corsairfly</a> a été créée en 1981. Elle développe son réseau autour de trois zones : Grande Caraïbe, le Canada et l'Océan Indien. Le changement de marque est accompagné d'une montée en gamme et l'introduction de nouveaux services "<i>qui traduisent l'ambition de la compagnie sur les vols réguliers long-courriers"</i>, avec notamment la mise en place de nouvelles agences de vente à Orly et dans les départements outre-mer, une zone d'enregistrement revisitée et réorganisée sur la base de celle d'Orly, la mise à disposition de nouveaux salons d'accueil, de nouvelles prestations repas et de divertissements. De nouveaux appareils vont également être introduits dans la flotte de la compagnie. L'identité visuelle quitte ses codes coloriels, cependant le bleu est évidemment gardé en référence au ciel, au voyage. La typographie passe en capitales. Le symbole "sourire" est effacé au profit de la queue de l'appareil située à gauche du nom de marque.<br /><br />Pascal de Izaguirre, PDG de<a href="http://www.corsairfly.com/fr/index.do" target="_blank"> Corsair</a>, explique <i>"Notre identité visuelle conforte le positionnement de compagnie régulière long courrier. Le renouvellement de notre flotte et la mise en place de services innovants nous donnent un nouvel élan commercial et concrétisent pour nos clients une nouvelle expérience de voyage" </i><br /><i><br /></i><br />Une nouvelle signature (non présente sur l'identité visuelle) "Corsair, ouvrons d'autres horizons" est introduite. Le site web de l'agence n'a pas encore été mis à jour.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-8aiqCDJv6bM/T3AvZzrhaSI/AAAAAAAAFj4/KIwKgRVMWZg/s1600/Corsair_web.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="514" src="http://1.bp.blogspot.com/-8aiqCDJv6bM/T3AvZzrhaSI/AAAAAAAAFj4/KIwKgRVMWZg/s640/Corsair_web.png" width="640" /></a></div><br /><span style="color: #333333; font-family: 'Lucida Grande', 'Trebuchet MS', Verdana, Helvetica, Arial, sans-serif; font-size: x-small;"><span style="line-height: 18px;"><br /></span></span><br /><span style="color: #333333; font-family: 'Lucida Grande', 'Trebuchet MS', Verdana, Helvetica, Arial, sans-serif; font-size: x-small;"><span style="line-height: 18px;">Consulter l'actu <a href="http://logo-bedandy.blogspot.fr/search/label/tourisme" target="_blank">logo tourisme</a></span></span><br /><span style="color: #333333; font-family: 'Lucida Grande', 'Trebuchet MS', Verdana, Helvetica, Arial, sans-serif; font-size: x-small;">Consulter la carte du monde des <a href="http://logo-bedandy.blogspot.fr/2009/10/le-monde-selon-les-logos-des-compagnies.html" target="_blank">logos de compagnies aériennes</a></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>151</wp:post_id>
		<wp:post_date><![CDATA[2012-03-26 11:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-26 09:05:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/2108443868808307202]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510694097;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:160;}i:1;a:1:{s:2:"id";i:387;}i:2;a:1:{s:2:"id";i:2431;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1422</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-10 15:26:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-10 13:26:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle incohérence dans le lancement de cette nouvelle identité !! Pourquoi faire de la publicité (pub tv, 4x4...) et communiquer à tout va dès mars alors l'ancienne et la nouvelle livrée n'est pas attendue avant juillet ?? C'est un peu détruire la valeur de la marque dans l’œuf !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1531</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-18 13:41:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-18 11:41:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[pourquoi ce changement de logo, corsair aurais des problémes avec TUÏ ?<br />J'aimerais bien avoir une réponse - mon mail JPVAULRY@LAPOSTE.NET -<br />Merci a tous <br />jp de lyon]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Le logotype du Design Museum de Moscou</title>
		<link>http://yannickbourenane.com/preprod/2012/03/23/le-logotype-du-design-museum-de-moscou/</link>
		<pubDate>Fri, 23 Mar 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logotype-du-design-museum-de-moscou/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-XLhIe89pa2Y/T2nvX49UT8I/AAAAAAAAFig/0ZbQ1sc9o4w/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="252" src="http://3.bp.blogspot.com/-XLhIe89pa2Y/T2nvX49UT8I/AAAAAAAAFig/0ZbQ1sc9o4w/s640/Image+10.png" width="640" /></a></div><div style="clear: both; text-align: center;"></div><div style="margin: 0px; text-align: left;">L'exposition internationale du <a href="http://www.moscowdesignmuseum.com/" target="_blank">Design Museum de Moscou</a> vient de dévoiler son identité visuelle. Elle constitue le premier musée de design en Russie. Sa particularité ? Un musée "pop-up", à l'image de la grande tendance en France et outre atlantique des lieux éphémères. </div><div><a name='more'></a><div style="text-align: left;"><br /><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: left;"><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: -webkit-auto;">Fondée par quatre créatifs indépendants : Alexandra Sankova, Nadezhda Bakuradze, Stapan Loukianov et Valery Patkonen l'exposition offre au public un espace où les meilleurs exemples de design russes sont rassemblés. L'événement se sépare en deux collections, la première est fixe située dans un abri anti-bombes sur le site du ArtPlay (le centre culturel de Moscou), la deuxième imaginée nomade, dans un bus. L'identité visuelle, conçue par l'agence LAVA, se base sur une suite de formes géographiques produites sur une grille à angle dur pouvant prendre des dizaines de formes. Le logotype permet donc une déclinaison sans fin. L'identité est sobre mais semble hésitante sur certains supports. </div></div></div></div><br /><a href="http://2.bp.blogspot.com/-wqpBJ52pfvA/T2nv87p4c0I/AAAAAAAAFjI/6V6lyYFlYiM/s1600/moscow_design_museum_logo_variations.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-wqpBJ52pfvA/T2nv87p4c0I/AAAAAAAAFjI/6V6lyYFlYiM/s640/moscow_design_museum_logo_variations.gif" width="640" /></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-bamIXBiI-bI/T2nv2Y-uF7I/AAAAAAAAFio/XaFz2yp32RE/s1600/moscow_design_museum_bizcards.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="470" src="http://4.bp.blogspot.com/-bamIXBiI-bI/T2nv2Y-uF7I/AAAAAAAAFio/XaFz2yp32RE/s640/moscow_design_museum_bizcards.jpg" width="640" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-7O6wJRwzZdA/T2nv62NmhUI/AAAAAAAAFi4/5YdsA9LJL94/s1600/moscow_design_museum_catalog.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://2.bp.blogspot.com/-7O6wJRwzZdA/T2nv62NmhUI/AAAAAAAAFi4/5YdsA9LJL94/s640/moscow_design_museum_catalog.jpg" width="546" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-QGFJt06PaC0/T2nv_HdMCCI/AAAAAAAAFjY/jdRQo8kCBPY/s1600/moscow_design_museum_pattern.gif" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="626" src="http://3.bp.blogspot.com/-QGFJt06PaC0/T2nv_HdMCCI/AAAAAAAAFjY/jdRQo8kCBPY/s640/moscow_design_museum_pattern.gif" width="640" /></a><a href="http://2.bp.blogspot.com/-7AeXi1ulHic/T2nv78CQ6jI/AAAAAAAAFjA/CkYe_GAJ8eI/s1600/moscow_design_museum_construction.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://2.bp.blogspot.com/-7AeXi1ulHic/T2nv78CQ6jI/AAAAAAAAFjA/CkYe_GAJ8eI/s640/moscow_design_museum_construction.gif" width="478" /></a><a href="http://1.bp.blogspot.com/-exmlAnsEguk/T2nv3ygksiI/AAAAAAAAFiw/dQb9K1DfwpE/s1600/moscow_design_museum_bus.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="444" src="http://1.bp.blogspot.com/-exmlAnsEguk/T2nv3ygksiI/AAAAAAAAFiw/dQb9K1DfwpE/s640/moscow_design_museum_bus.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-TbnSaepQHD4/T2nv91phi8I/AAAAAAAAFjQ/sXUrfZ1H4k8/s1600/moscow_design_museum_merch.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="548" src="http://3.bp.blogspot.com/-TbnSaepQHD4/T2nv91phi8I/AAAAAAAAFjQ/sXUrfZ1H4k8/s640/moscow_design_museum_merch.jpg" width="640" /></a></div><br /><br /><br /><br /><span style="color: #333333; font-family: arial, sans-serif;"><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>152</wp:post_id>
		<wp:post_date><![CDATA[2012-03-23 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-23 00:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1330</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-23 20:12:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-23 19:12:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je vais me mettre créateur de logos : quand un organisme ou une marque me demandera un logo, je l'écrirai avec Word, par exemple, et je renverrai le courrier. Je toucherai alors un bon paquet d'euros.<br />La vie est simple finalement !...<br />Le créateur a réussi un beau coup car après quatre lignes d'écriture, il a refilé la planche de gommettes qu'il a piqué à son fils (3e année de maternelle).<br />A la rigueur le T-shirt pourrait se vendre dans un magasin de plage, mais le bus est effrayant. J'ai réellement sursauté en le voyant.<br />Mais bon, tant qu'il y aura des gogos pour cautionner ce genre d'arnaque...]]></wp:comment_content>
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		<title>Que font les logos après le boulot ?</title>
		<link>http://yannickbourenane.com/preprod/2012/03/22/que-font-les-logos-apres-le-boulot/</link>
		<pubDate>Thu, 22 Mar 2012 00:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/que-font-les-logos-apres-le-boulot/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-q678Sdqp1Is/TtVZDv9wQNI/AAAAAAAAEX0/1P9CTR2zqO4/s1600/logos-after-work1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"> </a><a href="http://3.bp.blogspot.com/-q678Sdqp1Is/TtVZDv9wQNI/AAAAAAAAEX0/1P9CTR2zqO4/s1600/logos-after-work1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-q678Sdqp1Is/TtVZDv9wQNI/AAAAAAAAEX0/1P9CTR2zqO4/s400/logos-after-work1.png" width="300" /> </a></div><br />Que font les <a href="http://www.ladd-design.com/ladd--logos-after-work.html">logos après le boulot</a>, le logo de Shell, le logo des Rolling Stones mais aussi les logo de Mistubishi, Apple etc.<br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-guKtcMjKPFg/TtVZE09dGaI/AAAAAAAAEX8/o1DUoBiTVNs/s1600/logos-after-work2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-guKtcMjKPFg/TtVZE09dGaI/AAAAAAAAEX8/o1DUoBiTVNs/s400/logos-after-work2.png" width="300" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-oMxqo9YvBFc/TtVZF1Ks8YI/AAAAAAAAEYE/lhbKSoY0Qzw/s1600/logos-after-work3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-oMxqo9YvBFc/TtVZF1Ks8YI/AAAAAAAAEYE/lhbKSoY0Qzw/s400/logos-after-work3.png" width="340" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Q4VjyWLqxo8/TtVZHfYGUrI/AAAAAAAAEYM/9JitTUK_-jA/s1600/logos-after-work4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-Q4VjyWLqxo8/TtVZHfYGUrI/AAAAAAAAEYM/9JitTUK_-jA/s400/logos-after-work4.png" width="300" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>153</wp:post_id>
		<wp:post_date><![CDATA[2012-03-22 01:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-22 00:01:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>L&#039;Android Market devient Google Play !</title>
		<link>http://yannickbourenane.com/preprod/2012/03/21/landroid-market-devient-google-play/</link>
		<pubDate>Wed, 21 Mar 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/landroid-market-devient-google-play/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-UItL1ajRu6o/T2hhffS_30I/AAAAAAAAFh4/ubPWvcwbi2U/s1600/Google_play_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-UItL1ajRu6o/T2hhffS_30I/AAAAAAAAFh4/ubPWvcwbi2U/s640/Google_play_logo.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Depuis le début du mois un nouveau logo fait parler de lui sur la toile, il s'agit du petit nouveau de chez <a href="http://www.google.com/" target="_blank">Google</a>. Il réunit l'Android Market et l'ancien Google Music. <a href="https://play.google.com/store" target="_blank">Google Play</a> permet de mettre en avant plus de 450 000 applications et des millions de chansons. </div><br /><a name='more'></a><br />La marque Google Play a été officialisé le 6 mars 2012. Son identité visuelle est plutôt réussie et efficace. Elle comporte l'image du "Play" comme symbole, commune à beaucoup de logos, certes. Cependant, il est très compliqué de ne pas jouer sur ce terrain avec un tel nom de marque. Le jeu des couleurs apporte une certaine souplesse à l'identité visuelle. La typographie de Google est respectée.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Y46naYUjqSM/T2hiseBsngI/AAAAAAAAFiA/e4zYVDInrT8/s1600/Google_play2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="364" src="http://2.bp.blogspot.com/-Y46naYUjqSM/T2hiseBsngI/AAAAAAAAFiA/e4zYVDInrT8/s640/Google_play2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-STrVXH43aJs/T2hitLHTeXI/AAAAAAAAFiI/X9TgRZwQASk/s1600/Google_play3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="418" src="http://3.bp.blogspot.com/-STrVXH43aJs/T2hitLHTeXI/AAAAAAAAFiI/X9TgRZwQASk/s640/Google_play3.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Kd_hYX1iXLY/T2hiuJAJYKI/AAAAAAAAFiQ/5fnn4OUPLIM/s1600/google_play1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="408" src="http://4.bp.blogspot.com/-Kd_hYX1iXLY/T2hiuJAJYKI/AAAAAAAAFiQ/5fnn4OUPLIM/s640/google_play1.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-GL-7Z9Oz1Y8/T2hgm5lNB5I/AAAAAAAAFhw/Mz-e9wx4CNQ/s1600/Google_play_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="470" src="http://3.bp.blogspot.com/-GL-7Z9Oz1Y8/T2hgm5lNB5I/AAAAAAAAFhw/Mz-e9wx4CNQ/s640/Google_play_logo.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://3.gvt0.com/vi/GdZxbmEHW7M/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/GdZxbmEHW7M&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><embed width="320" height="266"  src="http://www.youtube.com/v/GdZxbmEHW7M&fs=1&source=uds" type="application/x-shockwave-flash"></embed></object></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>154</wp:post_id>
		<wp:post_date><![CDATA[2012-03-21 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-21 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[landroid-market-devient-google-play]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510433854;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4135;}i:1;a:1:{s:2:"id";i:14017;}i:2;a:1:{s:2:"id";i:11090;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1329</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-21 19:06:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-21 18:06:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour être exact :<br /><br />Android Market > Google Play Store<br />Google Music > Google Play Music<br />Google eBooks > Google Play Books<br />Google Movies > Google Play Movies]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1689</wp:comment_id>
			<wp:comment_author><![CDATA[Referencement Google]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@referencement-top10.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.referencement-top10.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.193.5.147]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-06 14:57:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-06 13:57:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bravo pour votre post qui est un plaisir a lire. Ce blog est vraiment très bénéfique pour nous professionnels!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Rire et Chansons simplifie son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2012/03/20/rire-et-chansons-simplifie-son-identite-visuelle/</link>
		<pubDate>Tue, 20 Mar 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/rire-et-chansons-simplifie-son-identite-visuelle/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ODPJct-vnJU/T2dnrf31vkI/AAAAAAAAFhQ/2axexNQ_tnk/s1600/Rirechansons_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-ODPJct-vnJU/T2dnrf31vkI/AAAAAAAAFhQ/2axexNQ_tnk/s640/Rirechansons_logo.jpg" width="640" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">La radio <a href="http://www.rireetchansons.fr/" target="_blank">Rire et Chansons</a>, membre de <a href="http://www.nrjgroup.fr/" target="_blank">NRJ Group</a>, dévoile en ce début de semaine une nouvelle identité visuelle. Le dernier lifting datait de 2007. La marque décide de quitter l'effet 3D et de se rapprocher de la tendance des applications mobile aux logos carrés.</div><a name='more'></a><a href="http://www.blogger.com/goog_456044036"><br /></a><br /><a href="http://www.rireetchansons.fr/" target="_blank">Rire et Chansons</a> est créée par Jean-Paul Beaudecroux en 1989 à Paris sur la fréquence parisienne du défunt réseau Pacific FM (racheté par NRJ et dont les fréquences de province ont été distribuées à <a href="http://www.cheriefm.fr/" target="_blank">Chérie FM</a>). Sketches et musique sont alors proposés aux auditeurs. Concernant son changement graphique, le 3D du lettrage est massivement effacé. L'emblème sur le point du "i" quitte également l'identité visuelle. La marque garde son univers coloriel. Cette nouvelle identité visuelle permet d'accompagner la déclinaison des contenus de la station sur ses supports numériques : ses 10 webradios, disponibles via l'application <a href="http://www.rireetchansons.fr/" target="_blank">Rire et Chansons</a>, sa page Facebook, son compte Twitter et son site web. <br />Sur l'année 2011 Rire & Chansons a gagné 270 000 auditeurs. Pour conclure, il est possible de dire que le logo ne gagne pas en élégance mais est légèrement plus lisible.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-tfha0vLBDWM/T2dmTO-jadI/AAAAAAAAFhI/QSqs5m7g5sE/s1600/Facebook_rire&chansons.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="538" src="http://1.bp.blogspot.com/-tfha0vLBDWM/T2dmTO-jadI/AAAAAAAAFhI/QSqs5m7g5sE/s640/Facebook_rire&chansons.png" width="640" /></a></div><div style="clear: both; text-align: -webkit-auto;"><br /></div><div style="clear: both; text-align: -webkit-auto;">Consulter l'actu l<a href="http://logo-bedandy.blogspot.fr/search/label/media" target="_blank">ogos des médias</a></div><span style="font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: x-small;"><span style="line-height: 19px;"><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>155</wp:post_id>
		<wp:post_date><![CDATA[2012-03-20 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-20 00:00:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1328</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-20 20:41:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-20 19:41:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Avant ils avaient 20 ans de retard, maintenant ils en ont 15.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Le Conseil culturel de Bretagne modifie son image</title>
		<link>http://yannickbourenane.com/preprod/2012/03/19/le-conseil-culturel-de-bretagne-modifie-son-image/</link>
		<pubDate>Mon, 19 Mar 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-conseil-culturel-de-bretagne-modifie-son-image/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3rJzH4e6cuc/T188EwqjNMI/AAAAAAAAFf0/4jTY1Fi5sTM/s1600/Conseil_culturel_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-3rJzH4e6cuc/T188EwqjNMI/AAAAAAAAFf0/4jTY1Fi5sTM/s640/Conseil_culturel_logo.jpg" width="640" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;">La région Bretagne fait encore parler d'elle. Après la création de la marque <a href="http://logo-bedandy.blogspot.com/2011/02/la-bretagne-lance-sa-marque.html" target="_blank">Bretagne</a> il y'a plus d'un an et de la marque de territoire "<a href="http://logo-bedandy.blogspot.com/2011/11/le-finistere-surfe-sur-la-bretagne.html" target="_blank">Tout commence en Finistère</a>" c'est au <a href="http://www.bretagne.fr/internet/jcms/preprod_90480/le-conseil-culturel-de-bretagne" target="_blank">Conseil culturel de Bretagne</a> de faire du bruit. Le 10 mars 2012 la nouvelle identité visuelle était dévoilée.</div><a name='more'></a><a href="http://www.bretagne.fr/internet/jcms/preprod_90480/le-conseil-culturel-de-bretagne" target="_blank">Le Conseil culturel de Bretagne</a> ou CCB a été créé par la Charte Culturelle Bretonne signée en 1978 entre la République française et l'Etablissement public régional de Bretagne et les conseils généraux des Côtes d'Armor, du Finistère, d'Ile et Vilaine, de Loire-Atlantique et du Morbihan. Il oeuvre pour la reconnaissance de la diversité culturelle bretonne et plus largement pour la diversité culturelle.<br />Le communiqué de presse explique que l'identité du Conseil culturel de Bretagne évoque plusieurs éléments :<i> "comme le Gwen ha du, drapeau breton signé de Morvan Marchal en 1923 qui intègre neuf bandes, un cerf-volant omniprésent en Bretagne ou encore une sceau, symbole de savoir. "</i><br /><div style="clear: both; text-align: left;">Les "ingrédients" utilisés sont "<i>l'hermine en mouvement, identique à celle du Conseil Régional qui reprend la forme du territoire, le cercle qui symbolise l'univers, l'origine, le tout et l'unité. Et enfin les trois intitulés, respectivement en breton, français et gallo qui viennent prolonger le mouvement de l'hermine."</i></div><div style="clear: both; text-align: left;">La typographie utilisée est la Spoka, elle fut dessinée en 2003 par Xavier Dupré. Le noir et le magenta composent le logotype. Le symbole vit à gauche du nom de marque. Dans l'ancienne identité visuelle la version bretonne prenait plus de place, désormais les trois traduction sont à égalité. Le symbole de la terre bretonne est supprimé. La signature s'efface également. Globalement le logo est simplifié. </div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ja-ftZWSJdo/T14tddir2rI/AAAAAAAAFfM/_yw8y3md4yE/s1600/Bretagne1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="251" src="http://1.bp.blogspot.com/-ja-ftZWSJdo/T14tddir2rI/AAAAAAAAFfM/_yw8y3md4yE/s640/Bretagne1.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-wo_9b9SVcAk/T14te6BIOGI/AAAAAAAAFfU/oUgf2pk9PP0/s1600/Bretagne2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="409" src="http://1.bp.blogspot.com/-wo_9b9SVcAk/T14te6BIOGI/AAAAAAAAFfU/oUgf2pk9PP0/s640/Bretagne2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-7xQpTB5EQR0/T14tgrV1RiI/AAAAAAAAFfc/5n5YyAO_AHA/s1600/Bretagne3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-7xQpTB5EQR0/T14tgrV1RiI/AAAAAAAAFfc/5n5YyAO_AHA/s640/Bretagne3.png" width="473" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-T85vEMxQEvM/T14thJDB4ZI/AAAAAAAAFfk/5g7r5ICkqWY/s1600/Bretagne4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-T85vEMxQEvM/T14thJDB4ZI/AAAAAAAAFfk/5g7r5ICkqWY/s640/Bretagne4.png" width="315" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-icwEtms1PoE/T14ti0TI12I/AAAAAAAAFfs/ALBKJOmbHRs/s1600/Bretagne5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="505" src="http://3.bp.blogspot.com/-icwEtms1PoE/T14ti0TI12I/AAAAAAAAFfs/ALBKJOmbHRs/s640/Bretagne5.png" width="640" /></a></div><div style="clear: both; text-align: center;">Consulter l'actu l<a href="http://logo-bedandy.blogspot.com/search/label/tourisme" target="_blank">ogos dans le tourisme</a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>156</wp:post_id>
		<wp:post_date><![CDATA[2012-03-19 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-19 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-conseil-culturel-de-bretagne-modifie-son-image]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<wp:comment>
			<wp:comment_id>1323</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-19 12:10:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-19 11:10:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[…Surtout l'identité visuelle de cette belle région est désormais en phase avec son temps… fini les logos au fusain ou la craie grasse… Exit le bleu "institutionnel-chiant" qui a  régit les identités des régions pendant trop longtemps. On pourrait presque croire qu'il fait beau en Bretagne ;-) (et c'est un breton qui parle).<br />La seule critique serait sur le travail de déclinaisons qui manque de l'aspérité nécessaire pour rendre le tout moins "mécanique". La Bretagne est une terre de Culture, de contrastes mais cela ne se ressent pas dans ces applications une peu "gentilles"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<title>Logos de ville</title>
		<link>http://yannickbourenane.com/preprod/2012/03/18/logos-de-ville/</link>
		<pubDate>Sun, 18 Mar 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/logos-de-ville/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Lct9GI0v8h0/T19C_w0S7eI/AAAAAAAAFf8/pBOsWObezt8/s1600/CityMaps.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="382" src="http://1.bp.blogspot.com/-Lct9GI0v8h0/T19C_w0S7eI/AAAAAAAAFf8/pBOsWObezt8/s640/CityMaps.png" width="640" /></a></div><br />Le site <a href="http://www.citymaps.com/" target="_blank">CityMaps </a>offre une autre façon de voir la ville depuis 2010. Il permet de se balader et de se repérer par les logos du quartier. New York, Austin et Los Angeles sont à l'heure actuelle les trois villes segmentées par leurs commerces.<br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>157</wp:post_id>
		<wp:post_date><![CDATA[2012-03-18 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-18 00:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logos-de-ville]]></wp:post_name>
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		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1322</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-18 12:58:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-18 11:58:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rien à voir avec la forme. Mais le nombre de Starbucks dans cet exemple est impressionnant.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>1324</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-03-19 12:13:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-19 11:13:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Logorama a fait des petits… L'initiative est sympa.<br />Enfin des maps qui sortent du beige et du gris.]]></wp:comment_content>
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		<title>Appart&#039;City adopte un nouvel univers de marque</title>
		<link>http://yannickbourenane.com/preprod/2012/03/16/appartcity-adopte-un-nouvel-univers-de-marque/</link>
		<pubDate>Fri, 16 Mar 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Qz0eOocb7ww/T14mz50kewI/AAAAAAAAFe0/GT_PMsM820A/s1600/Appart_city_hotel_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-Qz0eOocb7ww/T14mz50kewI/AAAAAAAAFe0/GT_PMsM820A/s640/Appart_city_hotel_logo.jpg" width="640" /></a></div><br /><a href="http://www.appartcity.com/" target="_blank">Appart'City</a> se pare d'une nouvelle identité visuelle, cette dernière marque le changement global de l'enseigne courant 2012.<br /><a name='more'></a>La marque <a href="http://www.appartcity.com/" target="_blank">Appart'City</a> parle d'un style urbain et "lifestyle". Selon la marque, le logo dit " <i>refléter le positionnement privilégié de l'enseigne au coeur des villes, offrant à la fois confort, bien être et une nouvelle expérience de la ville à vivre en temps réel</i>."<br />La nouvelle identité visuelle accompagne des changements au sein de l'organisation de l'hôtel : nouvelle literie, nouvelle décoration, nouveau site web, nouvelle centrale de réservation 24/24 et 7/7 et bientôt une nouvelle application iPhone. La nouvelle identité sera déployée progressivement dans les soixante résidences en activité et dans les trente à venir.<br />Le logo garde l'alternance de la capitales et de la bas de casses en ajoutant des empattements. La signature est supprimée au profit de "Appart'hotels". Le logo vit sur une cartouche ronde avec un point qui semble dire "Vous êtes ici" à la manière d'un plan de ville.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-SCKdGUUDZh4/T14qE60v21I/AAAAAAAAFe8/91pRa5uWDOg/s1600/AppartCity_hotels.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="512" src="http://2.bp.blogspot.com/-SCKdGUUDZh4/T14qE60v21I/AAAAAAAAFe8/91pRa5uWDOg/s640/AppartCity_hotels.png" width="640" /></a></div><br /><br />Consulter l'actu <a href="http://logo-bedandy.blogspot.com/search/label/tourisme" target="_blank">logos Tourisme</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>158</wp:post_id>
		<wp:post_date><![CDATA[2012-03-16 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-16 00:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:comment_id>1321</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2012-03-17 01:38:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-17 00:38:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On sent la bonne intention mais qui s'est compliqué, dommage...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<title>L&#039;USEM devient EmeVia</title>
		<link>http://yannickbourenane.com/preprod/2012/03/15/lusem-devient-emevia/</link>
		<pubDate>Thu, 15 Mar 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lusem-devient-emevia/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-bFmvTYf2bEo/T14kw7AncyI/AAAAAAAAFec/lQlYy7ksiM8/s1600/Emevia_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-bFmvTYf2bEo/T14kw7AncyI/AAAAAAAAFec/lQlYy7ksiM8/s640/Emevia_logo.jpg" width="640" /></a></div><br /><br />Depuis le 8 mars 2012 et à l'occasion de ses 40 ans, l'<a href="http://emevia.com/" target="_blank">Union Nationale des Mutuelles Etudiantes</a> Régionales (l'USEM) affiche un nouveau nom et donc une nouvelle identité visuelle. L'objectif est de permettre une meilleur visibilité de son action et du réseau au niveau national.<br /><a name='more'></a>L'USEM devient <a href="http://emevia.com/" target="_blank">EmeVia</a>, le réseau regroupe onze mutuelle étudiantes de proximité présentes partout en France. L'identité vit en typographie manuscrite grise. L'emblème est formé dans le "V" et utilise un dégradé de vert, de jaune et de bleu. Ci-dessous quelques unes des mutuelles représentées par EmeVia.<br /><div style="font: 11.0px Helvetica; margin: 0.0px 0.0px 0.0px 0.0px;"><span style="font-size: small;"><br /></span></div><div style="font: 11.0px Helvetica; margin: 0.0px 0.0px 0.0px 0.0px;"><b><i><br /></i></b></div><div style="font: 11.0px Helvetica; margin: 0.0px 0.0px 0.0px 0.0px;"><b><i><br /></i></b></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Vhwo1f1XuDI/T14lli1MCwI/AAAAAAAAFes/rfoe--uq9_o/s1600/Image+35.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/-z864Z4plYtU/T14ljZq-m6I/AAAAAAAAFek/oWPaYfIh8io/s1600/Image+34.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://1.bp.blogspot.com/-Vhwo1f1XuDI/T14lli1MCwI/AAAAAAAAFes/rfoe--uq9_o/s1600/Image+35.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://3.bp.blogspot.com/-z864Z4plYtU/T14ljZq-m6I/AAAAAAAAFek/oWPaYfIh8io/s1600/Image+34.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="70" src="http://3.bp.blogspot.com/-z864Z4plYtU/T14ljZq-m6I/AAAAAAAAFek/oWPaYfIh8io/s400/Image+34.png" width="400" /></a><a href="http://1.bp.blogspot.com/-Vhwo1f1XuDI/T14lli1MCwI/AAAAAAAAFes/rfoe--uq9_o/s1600/Image+35.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><br /></a><img border="0" height="82" src="http://1.bp.blogspot.com/-Vhwo1f1XuDI/T14lli1MCwI/AAAAAAAAFes/rfoe--uq9_o/s400/Image+35.png" width="400" /></div>]]></content:encoded>
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		<wp:post_id>159</wp:post_id>
		<wp:post_date><![CDATA[2012-03-15 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-15 00:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Malaysia Airlines lifte son logotype</title>
		<link>http://yannickbourenane.com/preprod/2012/03/14/malaysia-airlines-lifte-son-logotype/</link>
		<pubDate>Wed, 14 Mar 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-XmhJIUP-fMk/T14dj8o_3UI/AAAAAAAAFeM/sibLIaYl0UQ/s1600/Malaysia_airlineslogo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-XmhJIUP-fMk/T14dj8o_3UI/AAAAAAAAFeM/sibLIaYl0UQ/s640/Malaysia_airlineslogo.jpg" width="640" /></a></div><br />La compagnie aérienne <a href="http://www.malaysiaairlines.com/fr/en.html?s_kwcid=TC%7C14643%7Cmalaysia%20airlines%7C%7CS%7Cb%7C8245236181" target="_blank">Malaysia Airlines</a> dévoilait jeudi 8 mars 2012 sa nouvelle identité visuelle. La compagnie affichait ce logotype depuis 1987. En 2008 la compagnie enregistrait 14 millions de passagers sur sa flotte.<br /><a name='more'></a>L'objectif était de donner un nouveau visage, d'apporter plus de prestance et de luxe à bord de la flotte. Le rouge est supprimé de l'identité visuelle. Le symbole du cerf volant est, quant à lui, déplacé et lifté.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-59JENJq6mt0/T14iA2poDSI/AAAAAAAAFeU/sKWL40y1PiQ/s1600/Malaysia_airlineslogo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="408" src="http://4.bp.blogspot.com/-59JENJq6mt0/T14iA2poDSI/AAAAAAAAFeU/sKWL40y1PiQ/s640/Malaysia_airlineslogo.png" width="640" /></a></div>Consulter la <a href="http://logo-bedandy.blogspot.com/2009/10/le-monde-selon-les-logos-des-compagnies.html" target="_blank">carte des logo</a>s de compagnies aériennes.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>160</wp:post_id>
		<wp:post_date><![CDATA[2012-03-14 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-03-14 00:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Virgin Mobile change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/03/13/virgin-mobile-change-de-logo/</link>
		<pubDate>Tue, 13 Mar 2012 14:53:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/virgin-mobile-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-EvhD-o_hKQM/T19OMXhP5QI/AAAAAAAAFgE/BoBDqOGuGkU/s1600/virgin-mobile-logo-01.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="169" src="http://4.bp.blogspot.com/-EvhD-o_hKQM/T19OMXhP5QI/AAAAAAAAFgE/BoBDqOGuGkU/s320/virgin-mobile-logo-01.jpg" width="320" /></a><a href="http://2.bp.blogspot.com/-Ie6iayz5Y-g/T19OM11idQI/AAAAAAAAFgI/wEnzPQp-ylo/s1600/arton11725-83e31.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-Ie6iayz5Y-g/T19OM11idQI/AAAAAAAAFgI/wEnzPQp-ylo/s1600/arton11725-83e31.png" /></a></div><br /><br /><br />Après six ans d'utilisation la marque <a href="http://www.virginmobile.fr/" target="_blank">Virgin Mobile</a> change de logotype. La marque explique qu'il s'agit de mettre en <i>cohérence ses activités et son identité</i>. Il s'agit surtout après l'arrivée de <a href="http://mobile.free.fr/" target="_blank">Free Mobile</a>, qui compte déjà plus d'1,5 million de clients, de faire comme il peut pour garder sa clientèle.<br /><a name='more'></a>Depuis le 13 mars et ce jusqu'au 16 la marque <a href="http://www.virginmobile.fr/" target="_blank">Virgin Mobile</a> brade ses forfaits (-30%) sur le site <a href="http://vente-privee.com/">Vente-privee.com</a>. Le logo sera déployée au courant du mois d'avril. L'identité visuelle garde l'esprit de sa typographie cependant les traits sont plus précis. L'effet glossy-3D est supprimé, les cartouches rouges et noires également. "Mobile" vient sur cartouche violette, "Virgin" est sur une cartouche blanche dont la forme rappelle celle d'une carte sim. Le travail a été réalisé par l'agence Dragon Rouge.<br />Dans quelques semaine Virgin lancera la Virgin Box avec SFR.<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-oIgiSM1CFUI/T19PQRsKhDI/AAAAAAAAFgU/bI22ALbm_Nw/s1600/Image+40.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="352" src="http://2.bp.blogspot.com/-oIgiSM1CFUI/T19PQRsKhDI/AAAAAAAAFgU/bI22ALbm_Nw/s640/Image+40.png" width="640" /></a></div><br /><span style="font-family: 'Trebuchet MS', Verdana, Arial, Helvetica, sans-serif;"><span style="-webkit-border-horizontal-spacing: 1px; -webkit-border-vertical-spacing: 1px;"><br /></span></span>]]></content:encoded>
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		<wp:post_id>161</wp:post_id>
		<wp:post_date><![CDATA[2012-03-13 15:53:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>La Mie Câline change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/03/13/la-mie-caline-change-de-logo/</link>
		<pubDate>Tue, 13 Mar 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-bsibSMnEh3Y/T14U0jInqKI/AAAAAAAAFdk/QSb__z7r3Fw/s1600/Lamiecaline_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-bsibSMnEh3Y/T14U0jInqKI/AAAAAAAAFdk/QSb__z7r3Fw/s640/Lamiecaline_logo.jpg" width="640" /></a></div><br />L'enseigne de boulangerie <a href="http://www.lamiecaline.com/" target="_blank">La Mie Câline </a>modifie son identité visuelle. Couleurs, typographie, emblème et signature sont changés ! Un réagencement total des boutiques est également entamé.  Les boutiques de Nantes et de la Roche-sur-Yon ont permis de tester la nouvelle décoration. <br /><a name='more'></a>La première boutique fut ouverte en 1985. La transformation graphique poursuit (selon le communiqué de presse) trois objectifs : le rayonnement commercial, la rentabilité des points de vente et l'optimisation de travail en magasins. Le changement veut être coloré et porteur d'énergie. Il a été opéré par l'agence Market Value. Le symbole de la boulangère est supprimé. La typographie manuscrite s'efface en grande partie, le rouge également. Une cartouche Pantone 3114C accompagne la nouvelle identité visuelle. La signature "Du bon grain au bon pain" devient "Atelier - Pains & Restauration". La marque cherche ici à développer le côté restauration rapide qui colle à la tendance actuelle du snacking et du "manger rapidement". Cependant, c'est à se demander si elle n'a pas emprunté la mascotte de "Tous au numérique."<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3pg462ZHay8/T14btMdYfQI/AAAAAAAAFeE/QAlR7MexQN0/s1600/Tous_au_numérique.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-3pg462ZHay8/T14btMdYfQI/AAAAAAAAFeE/QAlR7MexQN0/s1600/Tous_au_numérique.png" /></a></div><br /><br /><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-9NNRWOIyYPs/T14Y2rpg1eI/AAAAAAAAFds/N3dJRHpgQmA/s1600/MIE_CALINE.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="274" src="http://4.bp.blogspot.com/-9NNRWOIyYPs/T14Y2rpg1eI/AAAAAAAAFds/N3dJRHpgQmA/s640/MIE_CALINE.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ugwCt30kp10/T14Y5MjmgOI/AAAAAAAAFd0/QGz-LxZG5O4/s1600/MIE_CALINE2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="274" src="http://2.bp.blogspot.com/-ugwCt30kp10/T14Y5MjmgOI/AAAAAAAAFd0/QGz-LxZG5O4/s640/MIE_CALINE2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-4eQ1Tz8s1NE/T14Y6xvb7QI/AAAAAAAAFd8/8rRYFJPoH5s/s1600/MIE_CALINE3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="276" src="http://3.bp.blogspot.com/-4eQ1Tz8s1NE/T14Y6xvb7QI/AAAAAAAAFd8/8rRYFJPoH5s/s640/MIE_CALINE3.png" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>162</wp:post_id>
		<wp:post_date><![CDATA[2012-03-13 01:00:00]]></wp:post_date>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/03/la-mie-caline-change-sa-marque.html]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/8745410387150132490]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510626053;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1588;}i:1;a:1:{s:2:"id";i:840;}i:2;a:1:{s:2:"id";i:90;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1307</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-13 02:26:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-13 01:26:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Brouillon]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1311</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-13 09:31:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-13 08:31:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça fait un peu vêtements pour enfants, non ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1312</wp:comment_id>
			<wp:comment_author><![CDATA[monsieur pop]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.popavenue.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-13 10:15:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-13 09:15:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est la vie des marques naturellement, mais là honnêtement je ne suis pas sûr ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1313</wp:comment_id>
			<wp:comment_author><![CDATA[monsieur pop]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.popavenue.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-13 10:38:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-13 09:38:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tiens sinon, il y a un nouveau logo Apple (cf. dernière Keynote) :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1314</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-13 10:49:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-13 09:49:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[logo apple est pas officiel]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1315</wp:comment_id>
			<wp:comment_author><![CDATA[boufflet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.boufflet.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-13 11:02:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-13 10:02:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sympa la "mascotte-biscotte" je trouve!<br />vont-ils faire participer le public à ces ateliers ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1316</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-13 16:34:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-13 15:34:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui, cette identité m'évoque également la mode enfants : enseigne DPAM ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1317</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-13 17:53:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-13 16:53:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[beurk... je vomis tout de suite ou j'attend un peu ?<br />Les couleurs ne me semblent pas alimentaires mais bien industrielle... au moins le ton est donné.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1318</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-16 17:01:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-16 16:01:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[T'AS DES ENFANTS?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1311</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1319</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-16 17:04:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-16 16:04:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Des couleurs ludiques et fraîches, dans l'air du temps… c'est jeune et actuel, dynamique ; ça donne envie d'entrer dans le magasin et d'y déguster des cookies ! <br />D'ailleurs les petites mascottes sont à croquer !<br />Joli lifting.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1320</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-17 01:24:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-17 00:24:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[De toute évidence, bien plus belle que l'identité précédente!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1325</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-19 12:45:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-19 11:45:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi je trouve que ça fait beaucoup moins chaleureux et que ça ne colle pas du tout à une boulangerie ou même à quoi que ce soit qui touche à l'alimentaire, c'est bien dommage...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1326</wp:comment_id>
			<wp:comment_author><![CDATA[mathilde]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-03-20 12:24:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-03-20 11:24:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les couleurs sont fun !! Par contre le logo j'aime moins, moi aussi je trouve que ça marque de fringues pour enfants... Et pas besoin d'avoir d'enfants pour le remarquer ;) Il n'y a que 2 typos et pourtant on a l'impression d'en avoir 3, manque de cohérence...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1372</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-21 10:41:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-21 08:41:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'aime pas le nouveau logo il fait pas convivial, et "atelier "pain & restauration" je vois pas ce que ça fait là; on créé pas nous même le pain et les sandwichs.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Qui connaît le PCD ?</title>
		<link>http://yannickbourenane.com/preprod/2012/04/27/qui-connait-le-pcd/</link>
		<pubDate>Fri, 27 Apr 2012 11:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/qui-connait-le-pcd/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-yPFJ-v3wFpo/T5XCpPkIaiI/AAAAAAAAF2I/yort41L15CE/s1600/PCD-logo.jpg"><img src="http://3.bp.blogspot.com/-yPFJ-v3wFpo/T5XCpPkIaiI/AAAAAAAAF2I/yort41L15CE/s400/PCD-logo.jpg" alt="" width="400" height="182" border="0" /></a></div>
Le 17 mars dernier, Christine Boutin a présenté le nouveau logo du <a href="http://www.partichretiendemocrate.fr/" target="_blank">Parti Chrétien-Démocrate</a> lors du Conseil National. Seul le bleu reste, le parti se résume désormais en un acronyme, il semble comme allégé de sa substance. Il aurait même des allures de logo pour entreprises informatiques ou bien même serait-il proche de celui de Total ?

<a name="more"></a>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-B_3OpCvv06I/T5XC17aAe9I/AAAAAAAAF2Q/A2DzCIdKndo/s1600/Capture+d’écran+2012-04-23+à+22.58.42.png"><img src="http://3.bp.blogspot.com/-B_3OpCvv06I/T5XC17aAe9I/AAAAAAAAF2Q/A2DzCIdKndo/s1600/Capture+d’écran+2012-04-23+à+22.58.42.png" alt="" border="0" /></a></div>
D'après leur site, "<i>l’ancien logo du PCD était une variation de l’ancien logo du FRS – Forum des républicains sociaux, et datait donc de plus de 10 ans. Les initiales PCD sont entourées de quatre parenthèses bleu pâle et bleu foncé. Elles symbolisent la fraternité, le dynamisme et la cohérence des valeurs chrétiennes-démocrates. Le nouveau logo et la nouvelle identité visuelle du PCD seront déployés à partir du mois de mai 2012</i>."]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>123</wp:post_id>
		<wp:post_date><![CDATA[2012-04-27 13:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-27 11:06:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[qui-connait-le-pcd]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="category" nicename="ratages"><![CDATA[Ratages]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/04/qui-connait-le-pcd.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510422139;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1066;}i:1;a:1:{s:2:"id";i:1112;}i:2;a:1:{s:2:"id";i:902;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Landor s&#039;adjoint pas moins de 300 favicons... Qui dit mieux ?</title>
		<link>http://yannickbourenane.com/preprod/2012/04/25/landor-sadjoint-pas-moins-de-300-favicons-qui-dit-mieux/</link>
		<pubDate>Tue, 24 Apr 2012 22:07:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/landor-sadjoint-pas-moins-de-300-favicons-qui-dit-mieux/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-eA-Ai5AV_kA/T5chtP3sFqI/AAAAAAAAGAQ/SAurTaDAR2g/s1600/Landor_logo111.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-eA-Ai5AV_kA/T5chtP3sFqI/AAAAAAAAGAQ/SAurTaDAR2g/s1600/Landor_logo111.png" /></a></div><a href="http://4.bp.blogspot.com/-aEEg7VXcq9s/T5chxCcgfSI/AAAAAAAAGA0/wGBHSuD2uBE/s1600/Landor_logo116.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-aEEg7VXcq9s/T5chxCcgfSI/AAAAAAAAGA0/wGBHSuD2uBE/s1600/Landor_logo116.png" /></a><a href="http://1.bp.blogspot.com/-AxamJ1XjjKU/T5cEAj1hwCI/AAAAAAAAF7o/5OhkCx-lCX8/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-04-23+a%25CC%2580+12.50.42.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="298" src="http://1.bp.blogspot.com/-AxamJ1XjjKU/T5cEAj1hwCI/AAAAAAAAF7o/5OhkCx-lCX8/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-04-23+a%25CC%2580+12.50.42.png" width="400" /> </a><br /><div style="clear: both; text-align: left;">L'agence de branding <a href="http://www.landor.com/" target="_blank">Landor</a> vient d'enrichir son identité visuelle de<i> </i>plus  de 300 idéogrammes. Le logo est inchangé, seule l'initiale "L" est  extraite de la composition, pour évoluer au sein d'un simple carré,  telle une favicon. Cette incarnation du L atténue l'importance de la  typographie pour renforcer celle de la couleur jaune dans la structure  identitaire. Une initiative pleine de vie qui se décline aussi pour leur  emblème, le ferry, plus délicate à mettre en œuvre.</div><div style="clear: both; text-align: left;"> </div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-_G_U4hseQtA/T5chuE6hNJI/AAAAAAAAGAU/s_8BY2Zgz_I/s1600/Landor_logo112.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-_G_U4hseQtA/T5chuE6hNJI/AAAAAAAAGAU/s_8BY2Zgz_I/s1600/Landor_logo112.png" /></a><a href="http://4.bp.blogspot.com/-Y2dY-zrcfzk/T5chu456k2I/AAAAAAAAGAc/80amGOzwJbA/s1600/Landor_logo113.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-Y2dY-zrcfzk/T5chu456k2I/AAAAAAAAGAc/80amGOzwJbA/s1600/Landor_logo113.png" /></a><a href="http://4.bp.blogspot.com/-J_pJW_p5O2A/T5ch4Bh-UlI/AAAAAAAAGB4/O1M1vbRPCSo/s1600/Landor_logo9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-J_pJW_p5O2A/T5ch4Bh-UlI/AAAAAAAAGB4/O1M1vbRPCSo/s1600/Landor_logo9.png" /></a><a href="http://3.bp.blogspot.com/-lq4ZuLNdFzo/T5chxnS_h_I/AAAAAAAAGA8/1J68fKphZYM/s1600/Landor_logo117.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-lq4ZuLNdFzo/T5chxnS_h_I/AAAAAAAAGA8/1J68fKphZYM/s1600/Landor_logo117.png" /></a><a href="http://4.bp.blogspot.com/-07n-LEjGOPs/T5chy4sAwiI/AAAAAAAAGBM/nhPFu8ufs68/s1600/Landor_logo17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-07n-LEjGOPs/T5chy4sAwiI/AAAAAAAAGBM/nhPFu8ufs68/s1600/Landor_logo17.png" /></a><a href="http://3.bp.blogspot.com/-TTTcjXwx2tk/T5ch3WvytuI/AAAAAAAAGB0/-2nVDZqNiYU/s1600/Landor_logo8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-TTTcjXwx2tk/T5ch3WvytuI/AAAAAAAAGB0/-2nVDZqNiYU/s1600/Landor_logo8.png" /></a></div><br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-p9xz_FuPXuk/T5ci6oKBKAI/AAAAAAAAGCI/jWCZsO6B1mc/s1600/LandorL_100.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://1.bp.blogspot.com/-p9xz_FuPXuk/T5ci6oKBKAI/AAAAAAAAGCI/jWCZsO6B1mc/s200/LandorL_100.gif" width="200" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-RVgSmfKjUoU/T5ci7FyLtpI/AAAAAAAAGCM/7v2zJWX89mE/s1600/LandorL_15_100.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/-RVgSmfKjUoU/T5ci7FyLtpI/AAAAAAAAGCM/7v2zJWX89mE/s200/LandorL_15_100.gif" width="200" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-B_adKCttgDw/T5ci7gdof7I/AAAAAAAAGCY/57uWKm7tpkk/s1600/LandorL_2_100.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/-B_adKCttgDw/T5ci7gdof7I/AAAAAAAAGCY/57uWKm7tpkk/s200/LandorL_2_100.gif" width="200" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-i6i089G_B58/T5ci9jZ3A-I/AAAAAAAAGCc/DBBDg4bGoY0/s1600/LandorL_8_100.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/-i6i089G_B58/T5ci9jZ3A-I/AAAAAAAAGCc/DBBDg4bGoY0/s200/LandorL_8_100.gif" width="200" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Yw47nTO9Qf8/T5ci9xgqcjI/AAAAAAAAGCk/eR12aRY3ncU/s1600/LandorL_9_100-1.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="198" src="http://2.bp.blogspot.com/-Yw47nTO9Qf8/T5ci9xgqcjI/AAAAAAAAGCk/eR12aRY3ncU/s200/LandorL_9_100-1.gif" width="200" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-drRWQc7Ljo0/T5ci_6IdvJI/AAAAAAAAGC0/FC-wwkjYJ78/s1600/Landor_logo121.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="198" src="http://2.bp.blogspot.com/-drRWQc7Ljo0/T5ci_6IdvJI/AAAAAAAAGC0/FC-wwkjYJ78/s200/Landor_logo121.png" width="200" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-P0rOSWR4YSk/T5cjAxg2euI/AAAAAAAAGC8/r3M5XqxGBGM/s1600/Landor_logo122.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/-P0rOSWR4YSk/T5cjAxg2euI/AAAAAAAAGC8/r3M5XqxGBGM/s200/Landor_logo122.png" width="197" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-2WMg3Oic9s4/T5cjBeU7MnI/AAAAAAAAGDE/YTDfDzeG1DA/s1600/Landor_logo123.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="198" src="http://1.bp.blogspot.com/-2WMg3Oic9s4/T5cjBeU7MnI/AAAAAAAAGDE/YTDfDzeG1DA/s200/Landor_logo123.png" width="200" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-mMEPxVd9tI8/T5cjCDm6NaI/AAAAAAAAGDM/2nlO408YunM/s1600/Landor_logo124.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/-mMEPxVd9tI8/T5cjCDm6NaI/AAAAAAAAGDM/2nlO408YunM/s200/Landor_logo124.png" width="198" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-0YOcVVNRCU0/T5cjChGwQKI/AAAAAAAAGDU/xE0ZcDAP1aY/s1600/Landor_logo125.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="197" src="http://1.bp.blogspot.com/-0YOcVVNRCU0/T5cjChGwQKI/AAAAAAAAGDU/xE0ZcDAP1aY/s200/Landor_logo125.png" width="200" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-DSSf1YeEeDM/T5cjDJPegVI/AAAAAAAAGDc/raSjcymmMfI/s1600/Landor_logo126.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/-DSSf1YeEeDM/T5cjDJPegVI/AAAAAAAAGDc/raSjcymmMfI/s200/Landor_logo126.png" width="200" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-trfOk__iKQY/T5cjDypmtcI/AAAAAAAAGDk/pYGAhnyy_fU/s1600/Landor_logo127.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/-trfOk__iKQY/T5cjDypmtcI/AAAAAAAAGDk/pYGAhnyy_fU/s200/Landor_logo127.png" width="199" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-xStIIXmJI70/T5chyAYP3oI/AAAAAAAAGBE/JX3m72TTm88/s1600/Landor_logo118.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://1.bp.blogspot.com/-xStIIXmJI70/T5chyAYP3oI/AAAAAAAAGBE/JX3m72TTm88/s1600/Landor_logo118.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a><a href="http://1.bp.blogspot.com/-xStIIXmJI70/T5chyAYP3oI/AAAAAAAAGBE/JX3m72TTm88/s1600/Landor_logo118.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="192" src="http://1.bp.blogspot.com/-xStIIXmJI70/T5chyAYP3oI/AAAAAAAAGBE/JX3m72TTm88/s200/Landor_logo118.png" width="200" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-O7lLVrBygy0/T5chslOeJ7I/AAAAAAAAGAE/Ks3Y7SfqIEc/s1600/Landor_logo110.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://1.bp.blogspot.com/-O7lLVrBygy0/T5chslOeJ7I/AAAAAAAAGAE/Ks3Y7SfqIEc/s200/Landor_logo110.png" width="200" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-JzQfL252J5w/T5ch2vw92fI/AAAAAAAAGBs/ITmWeFN4cb4/s1600/Landor_logo5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="197" src="http://2.bp.blogspot.com/-JzQfL252J5w/T5ch2vw92fI/AAAAAAAAGBs/ITmWeFN4cb4/s200/Landor_logo5.png" width="200" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-BAs3fioXg3c/T5cjlYokTDI/AAAAAAAAGD4/o3BzXUelLAs/s1600/Capture+d’écran+2012-04-23+à+12.17.05.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="283" src="http://1.bp.blogspot.com/-BAs3fioXg3c/T5cjlYokTDI/AAAAAAAAGD4/o3BzXUelLAs/s400/Capture+d’écran+2012-04-23+à+12.17.05.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-BaxqtNoGa_c/T5cjmyrDAFI/AAAAAAAAGEA/Wp3cc8c3Ffc/s1600/Capture+d’écran+2012-04-23+à+12.27.48.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/-BaxqtNoGa_c/T5cjmyrDAFI/AAAAAAAAGEA/Wp3cc8c3Ffc/s640/Capture+d’écran+2012-04-23+à+12.27.48.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-rORZJDYvIiY/T5cjnZrNtYI/AAAAAAAAGEE/kaDBhFkPJWU/s1600/Capture+d’écran+2012-04-23+à+12.27.53.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="226" src="http://2.bp.blogspot.com/-rORZJDYvIiY/T5cjnZrNtYI/AAAAAAAAGEE/kaDBhFkPJWU/s640/Capture+d’écran+2012-04-23+à+12.27.53.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-g327tYamFdg/T5cjoBO5LbI/AAAAAAAAGEQ/Gr4Xv3GdJ7k/s1600/Capture+d’écran+2012-04-23+à+12.27.59.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="293" src="http://1.bp.blogspot.com/-g327tYamFdg/T5cjoBO5LbI/AAAAAAAAGEQ/Gr4Xv3GdJ7k/s640/Capture+d’écran+2012-04-23+à+12.27.59.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-TFtNmwV5VwI/T5cjo2YtvNI/AAAAAAAAGEU/fQWxTZiOt7U/s1600/Capture+d’écran+2012-04-23+à+12.28.05.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="202" src="http://4.bp.blogspot.com/-TFtNmwV5VwI/T5cjo2YtvNI/AAAAAAAAGEU/fQWxTZiOt7U/s640/Capture+d’écran+2012-04-23+à+12.28.05.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-MyHWW5Z5oWQ/T5cjpR8wEiI/AAAAAAAAGEg/hoKeTHlKWrA/s1600/Capture+d’écran+2012-04-23+à+12.28.08.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="222" src="http://3.bp.blogspot.com/-MyHWW5Z5oWQ/T5cjpR8wEiI/AAAAAAAAGEg/hoKeTHlKWrA/s640/Capture+d’écran+2012-04-23+à+12.28.08.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-mFKe6bipI7Q/T5cjqSZ5CxI/AAAAAAAAGEk/vghHur_rchI/s1600/Capture+d’écran+2012-04-23+à+12.28.11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="202" src="http://2.bp.blogspot.com/-mFKe6bipI7Q/T5cjqSZ5CxI/AAAAAAAAGEk/vghHur_rchI/s640/Capture+d’écran+2012-04-23+à+12.28.11.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Ux5QJ0qodEI/T5cjsd5P_PI/AAAAAAAAGEw/19SZdJDTOd8/s1600/Capture+d’écran+2012-04-23+à+12.47.41.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="384" src="http://4.bp.blogspot.com/-Ux5QJ0qodEI/T5cjsd5P_PI/AAAAAAAAGEw/19SZdJDTOd8/s640/Capture+d’écran+2012-04-23+à+12.47.41.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><span></span><span></span>]]></content:encoded>
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		<wp:post_id>124</wp:post_id>
		<wp:post_date><![CDATA[2012-04-25 00:07:00]]></wp:post_date>
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		<title>Le mini Hermès</title>
		<link>http://yannickbourenane.com/preprod/2012/04/24/le-mini-hermes/</link>
		<pubDate>Mon, 23 Apr 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-mini-hermes/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-UuB0fh3K9JQ/T5VQSkIYaxI/AAAAAAAAFz4/3kLiQ-YSJ14/s1600/Capture-d%25E2%2580%2599e%25CC%2581cran-2010-11-15-a%25CC%2580-08.51.231.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="162" src="http://3.bp.blogspot.com/-UuB0fh3K9JQ/T5VQSkIYaxI/AAAAAAAAFz4/3kLiQ-YSJ14/s320/Capture-d%25E2%2580%2599e%25CC%2581cran-2010-11-15-a%25CC%2580-08.51.231.png" width="320" /></a></div><br />En novembre 2011, la maison <a href="http://www.hermes.fr/" target="_blank">Hermès</a> a lancé une nouvelle collection baptisée Petit H, réconciliant la notion de  luxe à celle du recyclage. Hétéroclites et éphémères, les objets créés sont issus des matières et rebuts qui n'ont pas passé le contrôle qualité. A l'occasion d'une vente se déroulant à Berlin du 24 avril au 12 mai, la Maison propose un<a href="http://vimeo.com/40228843" target="_blank"> film</a> conçu par Partizan et Darkroom pour promouvoir Petit H.<br /><br /><a name='more'></a>Le petit h est une mise en image parfaite de ce qu'il signifie : à savoir le "petit" du logo de la marque-mère Hermès. La typo passe en minuscule et s'inscrit dans le médaillon existant d'Hermés. La métaphore s'arrête là, pas d'enfant avec un cheval de bois.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-RTdBtF4eYfM/T5VQe-UZ9vI/AAAAAAAAF1Q/uA9JyOb490M/s1600/images.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-RTdBtF4eYfM/T5VQe-UZ9vI/AAAAAAAAF1Q/uA9JyOb490M/s1600/images.jpg" /></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-f0L_7SqoEsQ/T5VQTlyGaKI/AAAAAAAAF0E/zIM8yyAMmCQ/s1600/Couv-Herme%25CC%2580s.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-f0L_7SqoEsQ/T5VQTlyGaKI/AAAAAAAAF0E/zIM8yyAMmCQ/s1600/Couv-Herme%25CC%2580s.png" /> </a></div><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-rV_iWS0vZI0/T5VQcWat5NI/AAAAAAAAF04/qnlhxXQY1v4/s1600/hermes-petit-h4-550x309.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-rV_iWS0vZI0/T5VQcWat5NI/AAAAAAAAF04/qnlhxXQY1v4/s1600/hermes-petit-h4-550x309.jpg" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-o6QrMVSUKY0/T5VQeWrYasI/AAAAAAAAF1M/XpaWi5P7GjI/s1600/hermes-petit-h6-550x309.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-o6QrMVSUKY0/T5VQeWrYasI/AAAAAAAAF1M/XpaWi5P7GjI/s1600/hermes-petit-h6-550x309.jpg" /> </a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-mp8nUoZHxnE/T5ZYd98FUgI/AAAAAAAAF3w/roW8TXbhIyw/s1600/RTEmagicC_petit_h.jpg.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="246" src="http://4.bp.blogspot.com/-mp8nUoZHxnE/T5ZYd98FUgI/AAAAAAAAF3w/roW8TXbhIyw/s400/RTEmagicC_petit_h.jpg.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-BcPaLhihQjo/T5ZYW4bl2gI/AAAAAAAAF3o/tB0VbPDAXnY/s1600/avec_la_collection_petit_h_hermes_se_met_au_recyclage21-1023x556.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="216" src="http://3.bp.blogspot.com/-BcPaLhihQjo/T5ZYW4bl2gI/AAAAAAAAF3o/tB0VbPDAXnY/s400/avec_la_collection_petit_h_hermes_se_met_au_recyclage21-1023x556.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-H0Pe_LZLU58/T5VQVAggZ-I/AAAAAAAAF0M/hC1ykPXxVj8/s1600/Petit-h-Herme%25CC%2580s-a%25CC%2582ne.jpg" style="margin-left: 1em; margin-right: 1em;"><br /><img border="0" height="262" src="http://3.bp.blogspot.com/-H0Pe_LZLU58/T5VQVAggZ-I/AAAAAAAAF0M/hC1ykPXxVj8/s400/Petit-h-Herme%25CC%2580s-a%25CC%2582ne.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-QiZAIrIoV3Q/T5VQRxieXII/AAAAAAAAFz0/kCEOuWg9ZEU/s1600/452251-jpg_304362.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="268" src="http://3.bp.blogspot.com/-QiZAIrIoV3Q/T5VQRxieXII/AAAAAAAAFz0/kCEOuWg9ZEU/s400/452251-jpg_304362.jpg" width="400" /></a></div><br /><br />]]></content:encoded>
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		<wp:post_id>125</wp:post_id>
		<wp:post_date><![CDATA[2012-04-24 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-23 23:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-mini-hermes]]></wp:post_name>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
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		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>La Catho de Paris s&#039;internationalise</title>
		<link>http://yannickbourenane.com/preprod/2012/04/23/la-catho-de-paris-sinternationalise/</link>
		<pubDate>Sun, 22 Apr 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-zAXZH0vq054/T46e3HIA-kI/AAAAAAAAAYo/hvN9IvkDAns/s1600/ICP_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-zAXZH0vq054/T46e3HIA-kI/AAAAAAAAAYo/hvN9IvkDAns/s640/ICP_logo.jpg" width="640" /></a></div><br />L'<a href="http://www.icp.fr/">Institut Catholique de Paris</a>, l'ICP fait évoluer son logotype et adopte une nouvelle signature institutionnelle "L'esprit grand ouvert sur le monde". Ces modifications apparaissent dans le cadre de son nouveau projet universitaire "Campus 2018". Il s'agit d'inscrire l'université sans le paysage mondial.<br /><a name='more'></a><div style="text-align: left;">Communément appelé "<a href="http://www.icp.fr/">La Catho</a>" cet établissement privé d'enseignement supérieur a été fondé en 1875. Il comprend plusieurs facultés (théologie et sciences religieuses, droit canonique, philosophie, lettres, sciences sociales et économie, éducation)</div><div style="text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-U6PhDDdCOFY/T5AMOFRnXvI/AAAAAAAAFzE/LtizSx9okD8/s1600/Cathoparis.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-U6PhDDdCOFY/T5AMOFRnXvI/AAAAAAAAFzE/LtizSx9okD8/s640/Cathoparis.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-WlJGzSYfZME/T5AMQx3S9pI/AAAAAAAAFzM/Ucbx-Qyr1y8/s1600/logo_ICP.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="401" src="http://4.bp.blogspot.com/-WlJGzSYfZME/T5AMQx3S9pI/AAAAAAAAFzM/Ucbx-Qyr1y8/s640/logo_ICP.jpg" width="640" /></a></div><br /><br /><div style="background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; background-position: initial initial; background-repeat: initial initial; margin-bottom: 0.0001pt; margin-left: 7.1pt; margin-right: 7.1pt; margin-top: 0cm; text-align: left;"><i><span style="font-family: Times,'Times New Roman',serif;">"Le nouveau logo de l’Institut Catholique de Paris souligne le caractère universitaire de l’établissement (modernisation du sceau historique de la Sorbonne), son ancrage francophone ainsi que sa dimension internationale. Il lui permet de réaffirmer son identité catholique, tout en soulignant sa modernité et son aptitude à relever de nouveaux défis. </span><span style="font-family: Times,'Times New Roman',serif;">Colonne vertébrale de Campus 2018, « L’esprit grand ouvert sur le monde », la nouvelle signature institutionnelle de l’ICP, traduit l’ouverture plurielle de l’université : ouverture à soi et aux autres, ouverture à toutes les formes de savoirs, mais également ouverture à la société, aux entreprise et au monde. Plus qu’une signature, « L’esprit grand ouvert sur le monde » est un état d’esprit qui irrigue la façon d’être et d’agir de l’ICP au quotidien. "</span></i></div><div style="background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; background-position: initial initial; background-repeat: initial initial; margin-bottom: 0.0001pt; margin-left: 7.1pt; margin-right: 7.1pt; margin-top: 0cm; text-align: left;"><i><span style="font-family: Times,'Times New Roman',serif;"><br /></span></i></div><div style="background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; background-position: initial initial; background-repeat: initial initial; margin-bottom: 0.0001pt; margin-left: 7.1pt; margin-right: 7.1pt; margin-top: 0cm; text-align: left;"><span style="font-family: Times,'Times New Roman',serif;">L'identité visuelle garde le sceau pour emblème.  La Catho sous forme d'initiales "ICP" fait son apparition. Le vert et le violet naissent, définissant les couleurs d'un nouveau campus. L'ensemble typographique utilise des capitales. Le sceau vit désormais en anglais, symbole de l'internationalisation de l'université. </span></div><div style="background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; background-position: initial initial; background-repeat: initial initial; margin-bottom: 0.0001pt; margin-left: 7.1pt; margin-right: 7.1pt; margin-top: 0cm; text-align: left;"><span style="font-family: Times,'Times New Roman',serif;"><br /></span></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-blNnhn1G-Nw/T46fhAZ13HI/AAAAAAAAAYw/sD1j6A0rUyU/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="466" src="http://3.bp.blogspot.com/-blNnhn1G-Nw/T46fhAZ13HI/AAAAAAAAAYw/sD1j6A0rUyU/s640/Image+6.png" width="640" /></a></div><div style="background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; background-position: initial initial; background-repeat: initial initial; margin-bottom: 0.0001pt; margin-left: 7.1pt; margin-right: 7.1pt; margin-top: 0cm; text-align: left;"><span style="font-family: Times,'Times New Roman',serif;"><br /></span></div><br /><div style="text-align: left;"><br /></div>]]></content:encoded>
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		<wp:post_id>126</wp:post_id>
		<wp:post_date><![CDATA[2012-04-23 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-22 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-catho-de-paris-sinternationalise]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>I LOVE ROMANYA</title>
		<link>http://yannickbourenane.com/preprod/2012/04/21/i-love-romanya/</link>
		<pubDate>Sat, 21 Apr 2012 10:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/i-love-romanya/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://2.bp.blogspot.com/-vuxiYDwK25o/T4_uR7A-imI/AAAAAAAAFyk/-t_fnBkL4PQ/s1600/ILOVEROMANYA.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-vuxiYDwK25o/T4_uR7A-imI/AAAAAAAAFyk/-t_fnBkL4PQ/s1600/ILOVEROMANYA.jpg" /></a></div>Détournement du logo I Love New-York au profit de la Roumanie]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>127</wp:post_id>
		<wp:post_date><![CDATA[2012-04-21 12:51:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-21 10:51:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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		<title>Virgin Mobile officialise son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2012/04/20/virgin-mobile-officialise-son-nouveau-logo/</link>
		<pubDate>Thu, 19 Apr 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-XrU30cEADYY/T46SlC_wzBI/AAAAAAAAAYY/QZDsuwauO1o/s1600/Virgin_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-XrU30cEADYY/T46SlC_wzBI/AAAAAAAAAYY/QZDsuwauO1o/s640/Virgin_logo.jpg" width="640" /></a></div><br />Il y'a quelques semaines l'<a href="http://www.facebook.com/photo.php?fbid=323280521064439&set=a.262160007176491.62718.100001474800615&type=1&theater">agence Be Dandy</a> vous annonçait un changement de logotype imminent pour <a href="http://www.virginmobile.fr/">Virgin Mobile</a>. L'introduction de ce nouveau logotype répond à un "<i>objectif de modernité"</i>. C'est également pour la marque l'occasion d'unifier sa gamme de forfaits mobile Extaz.<br /><a name='more'></a>Le logotype apparaît peu de temps après la révolution de Free Mobile. Chacun met alors tout en oeuvre pour rester dans la bataille avec entre autres de nouveaux forfaits et à la casse des prix. La marque choisie de se moderniser avec un logotype qui rappelle les logos d'applications. La marque change ses codes coloriels. L'effet glossy 3D disparaît. Virgin garde sa typographie. <div><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8XvzpRiVppE/T46U_vXqFHI/AAAAAAAAAYg/6MbpArl58LQ/s1600/Virgin_mobile_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="372" src="http://2.bp.blogspot.com/-8XvzpRiVppE/T46U_vXqFHI/AAAAAAAAAYg/6MbpArl58LQ/s640/Virgin_mobile_logo.png" width="640" /></a></div><div><br /></div><div>Consulter l'actu <a href="http://logo-bedandy.blogspot.fr/search/label/Télécommunications">logos télécommunications</a><br /><br /><br /><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>128</wp:post_id>
		<wp:post_date><![CDATA[2012-04-20 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-19 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:comment_id>1355</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-20 10:23:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-20 08:23:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le logo plus moderne, j'ai un doute quand même. Et le mot "mobile" s'intègre très mal dans l'ensemble...<br /><br />Après, le logo vit pas trop mal sur la page de leur site web.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1356</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-20 11:19:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-20 09:19:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le 1er logo était naze et ringard, le deuxième l'est tout autant.<br />BRAVO à l'agence qui vend des trucs pareils !!<br /><br />Après, je confirme le commentaire ci-dessus "le logo vit pas trop mal sur la page de leur site web"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1357</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-21 09:07:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-21 07:07:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La forme contenant Virgin dans le premier logo était hideuse.<br /><br />Dans le second logo, le contenant blanc se distingue à peine, et la languette mauve "Mobile" ne s'intègre pas à l'ensemble: on dirait qu'elle a juste été <br />posée là, comme ça, genre en dernière minute.<br /><br />Décidément, Virgin a des goûts bizarres pour ses logos...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Jeux de mots et de logos</title>
		<link>http://yannickbourenane.com/preprod/2012/04/19/jeux-de-mots-et-de-logos/</link>
		<pubDate>Thu, 19 Apr 2012 09:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/jeux-de-mots-et-de-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-UYz9f7VRMoo/T4_UUxq3X8I/AAAAAAAAFyc/ANtERYNAD-c/s1600/logos_detournes_etienne_ruze.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-UYz9f7VRMoo/T4_UUxq3X8I/AAAAAAAAFyc/ANtERYNAD-c/s1600/logos_detournes_etienne_ruze.jpg" /></a></div>Logos détournés par <a href="http://www.pubard.com/publicite/2009/02/28/logos-detournes/" target="_blank">Etienne Ruzé </a><br />Voir le blog des <a href="http://www.detournemen.com/" target="_blank">détournements de marques</a>, personnages cultes.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>129</wp:post_id>
		<wp:post_date><![CDATA[2012-04-19 11:03:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>11195</wp:comment_id>
			<wp:comment_author><![CDATA[Mwa]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[popo@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://lol.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.230.20.38]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-06 14:30:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-06 13:30:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[très vulgaire mais marrant je metterais la moyenne]]></wp:comment_content>
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	</item>
	<item>
		<title>Femmes du Tourisme évolue</title>
		<link>http://yannickbourenane.com/preprod/2012/04/19/femmes-du-tourisme-evolue/</link>
		<pubDate>Wed, 18 Apr 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/femmes-du-tourisme-evolue/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-JsiGcOIdPNw/T46MBhuyVCI/AAAAAAAAAYI/joJ93xzzkh8/s1600/Femmes_du_tourisme_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-JsiGcOIdPNw/T46MBhuyVCI/AAAAAAAAAYI/joJ93xzzkh8/s640/Femmes_du_tourisme_logo.jpg" width="640" /></a></div><br />Agnès Cascoin, présidente de l'association des <a href="http://www.femmesdutourisme.org/">Femmes du Tourisme</a> présentait fin mars 2012 le nouveau logotype et le nouveau site web de l'association. L'objectif est de dynamiser l'ensemble de sa communication. L'<a href="http://www.femmesdutourisme.org/">association</a> existe depuis 2005 et a pour objectif de favoriser la présence des femmes dans le secteur du tourisme.<br /><a name='more'></a><br />Le logotype avait, il est vrai, besoin d'un lifting. L'ancien se composait de portraits de femmes et du nom de marque écrit en orange. Le tout était bancal et fragile. Désormais, le logotype se compose d'un globe en référence au tourisme agrémenté d'une touche de féminité incarné par le magenta.<br /><i>"Nous avons pour ambition de vouloir à terme, rassembler toutes les composantes du métier, des agents de voyages aux institutionnelles, en passant par les métiers de l'hébergement" </i>(la présidente)<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-V6_KZeKirC4/T46NIEDFcbI/AAAAAAAAAYQ/9j7m3OLlTjI/s1600/Femmes_Du_Tourisme_WEB.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="482" src="http://4.bp.blogspot.com/-V6_KZeKirC4/T46NIEDFcbI/AAAAAAAAAYQ/9j7m3OLlTjI/s640/Femmes_Du_Tourisme_WEB.png" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>130</wp:post_id>
		<wp:post_date><![CDATA[2012-04-19 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-18 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[femmes-du-tourisme-evolue]]></wp:post_name>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Le nouveau logo de la ville de Mazingarbe</title>
		<link>http://yannickbourenane.com/preprod/2012/04/18/le-nouveau-logo-de-la-ville-de-mazingarbe/</link>
		<pubDate>Wed, 18 Apr 2012 08:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouveau-logo-de-la-ville-de-mazingarbe/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-6OdoD1fqvtQ/T4573XGai8I/AAAAAAAAAX4/f6aFOQJognw/s1600/Mazingarbe_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="206" src="http://1.bp.blogspot.com/-6OdoD1fqvtQ/T4573XGai8I/AAAAAAAAAX4/f6aFOQJognw/s400/Mazingarbe_logo.png" width="400" /></a></div><br />La commune française de <a href="http://www.ville-mazingarbe.fr/spip.php?rubrique2">Mazingarbe</a> située dans le département du Pas-de-Calais s'est dotée d'un nouveau logotype. Le conseil municipal s'est réuni le 4 avril 2012 afin d'approuver ce dernier. <i>Il incarne " la croissance, la nature et l'harmonie de la commune". </i><br /><a name='more'></a><a href="http://www.ville-mazingarbe.fr/spip.php?rubrique2">Mazingarbe</a> fait parti de la communauté d'agglomération de Lens-Liévin, elle regroupe 36 communes soit plus de 250 000 habitants. Le logotype a été réalisé par une agence de communication issue de la ville de Liévin. "<i>Cet outil de communication permettra ainsi de mieux identifier la ville par le biais de ses supports traditionnels (publications, signalétique, mobilier urbain, véhicules) et de doter la commune d'une véritable charte graphique</i>." Les choix coloriels sont en référence directe au blason de la ville. La typographie manuscrite est justifiée par <i>"le dynamisme de la ville"</i><br />Le logotype se compose de la représentation de la mairie, d'un grossier soleil jaune, du nom de marque introduit d'un mélange typographique et pour conclure le tout est souligné par un trait vert hésitant.<br /><br />Le blason n'est pas écarté de la signalétique de la ville puisqu'il sera toujours utilisé comme insigne et illustrera par exemple la Médaille de la Ville.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Uz7ggus-bWA/T459dVbZkcI/AAAAAAAAAYA/iIU9YNcKtqY/s1600/Blason_Mazingarbe.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://1.bp.blogspot.com/-Uz7ggus-bWA/T459dVbZkcI/AAAAAAAAAYA/iIU9YNcKtqY/s200/Blason_Mazingarbe.png" width="181" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>131</wp:post_id>
		<wp:post_date><![CDATA[2012-04-18 10:43:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1352</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-18 22:02:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-18 20:02:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pitoyable...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>1353</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-19 09:49:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-19 07:49:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[... d'un ringard effroyable]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>The New Mohawk</title>
		<link>http://yannickbourenane.com/preprod/2012/04/17/the-new-mohawk/</link>
		<pubDate>Tue, 17 Apr 2012 20:29:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/the-new-mohawk/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Ng6NeCh9Dgk/T43P9FHmFII/AAAAAAAAFws/1GqlYuP4uAQ/s1600/mohawk_03a.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-Ng6NeCh9Dgk/T43P9FHmFII/AAAAAAAAFws/1GqlYuP4uAQ/s1600/mohawk_03a.jpg" /></a></div><br /><br />Le papetier américain <a href="http://www.mohawkconnects.com/company/press" target="_blank">Mohawk</a>, fondé en 1931, employant près de 600 personnes, a dévoilé le 16 avril 2012 un nouveau logo conçu par Pentagram, déjà designer des deux précédents. L'identité visuelle se constitue de l'initiale M et représenterait des rouleaux de papier, d'impression et l'interconnexion entre les gens. Le design se veut friendly, ludique, inspiré de Paul Rand; voir l'interview de <a href="http://www.feltandwire.com/2012/04/17/michael-bierut-on-rebranding-mohawk/" target="_blank">Michael Bierut.</a><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ja9FHp-1gug/T43Ptd3SiJI/AAAAAAAAFvU/B98yXBEdX7c/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-04-17+a%25CC%2580+21.45.47.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-ja9FHp-1gug/T43Ptd3SiJI/AAAAAAAAFvU/B98yXBEdX7c/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-04-17+a%25CC%2580+21.45.47.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-RTKwvsGE6Mk/T43P6pUG4cI/AAAAAAAAFwc/w9J0KDkSaSk/s1600/mk_bc_prpl_front-back.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="172" src="http://3.bp.blogspot.com/-RTKwvsGE6Mk/T43P6pUG4cI/AAAAAAAAFwc/w9J0KDkSaSk/s400/mk_bc_prpl_front-back.jpg" width="400" /></a><a href="http://2.bp.blogspot.com/-xw85xAIce_0/T43P5qmdtZI/AAAAAAAAFwQ/JVjLTXN6ymE/s1600/mk_bc_2012_red.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="130" src="http://2.bp.blogspot.com/-xw85xAIce_0/T43P5qmdtZI/AAAAAAAAFwQ/JVjLTXN6ymE/s400/mk_bc_2012_red.jpg" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-KhlDVJ1IDSk/T43P-M6W00I/AAAAAAAAFw0/P2euYxaA0q8/s1600/mohawk_04.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="318" src="http://3.bp.blogspot.com/-KhlDVJ1IDSk/T43P-M6W00I/AAAAAAAAFw0/P2euYxaA0q8/s400/mohawk_04.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-iZNuj9bgHiI/T43QAlWK6YI/AAAAAAAAFw8/Mf5JhaLNtu4/s1600/mohawk_05.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="262" src="http://1.bp.blogspot.com/-iZNuj9bgHiI/T43QAlWK6YI/AAAAAAAAFw8/Mf5JhaLNtu4/s400/mohawk_05.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-DEJ8-nf_CeM/T43QBw1E9XI/AAAAAAAAFxE/tnfbiWU43bU/s1600/mohawk_07.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://1.bp.blogspot.com/-DEJ8-nf_CeM/T43QBw1E9XI/AAAAAAAAFxE/tnfbiWU43bU/s400/mohawk_07.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-EhEatix2rts/T43P790OFlI/AAAAAAAAFwk/eYpYwqDvZBw/s1600/mk_bc_red-pink_pile.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="260" src="http://3.bp.blogspot.com/-EhEatix2rts/T43P790OFlI/AAAAAAAAFwk/eYpYwqDvZBw/s400/mk_bc_red-pink_pile.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-yGda5_n4f38/T43QC5X9ntI/AAAAAAAAFxM/qvr9QONFfGc/s1600/mohawk_08.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-yGda5_n4f38/T43QC5X9ntI/AAAAAAAAFxM/qvr9QONFfGc/s400/mohawk_08.jpg" width="296" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-dP2nCkrJGaQ/T43QDsX-ZUI/AAAAAAAAFxQ/6BhB550dIrk/s1600/mohawk_09.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="31" src="http://1.bp.blogspot.com/-dP2nCkrJGaQ/T43QDsX-ZUI/AAAAAAAAFxQ/6BhB550dIrk/s400/mohawk_09.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-zQBpUO9ZhII/T43QE7cOxuI/AAAAAAAAFxc/WyVApvlb1po/s1600/mohawk_10.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="356" src="http://4.bp.blogspot.com/-zQBpUO9ZhII/T43QE7cOxuI/AAAAAAAAFxc/WyVApvlb1po/s400/mohawk_10.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-taB9kca6M58/T43QJiNcJ9I/AAAAAAAAFx8/UIsZLavNcg8/s1600/mohawk_logo_green-border.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="308" src="http://1.bp.blogspot.com/-taB9kca6M58/T43QJiNcJ9I/AAAAAAAAFx8/UIsZLavNcg8/s400/mohawk_logo_green-border.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-_oNcxe81DLY/T43PxbIyrXI/AAAAAAAAFvc/2-aHHH1VqgA/s1600/MOH_colorful_lead.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="262" src="http://4.bp.blogspot.com/-_oNcxe81DLY/T43PxbIyrXI/AAAAAAAAFvc/2-aHHH1VqgA/s400/MOH_colorful_lead.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-s5BpnOZSaIE/T43PyBydDEI/AAAAAAAAFvk/NalsfMLjEmU/s1600/Pentegram-pg2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="167" src="http://3.bp.blogspot.com/-s5BpnOZSaIE/T43PyBydDEI/AAAAAAAAFvk/NalsfMLjEmU/s320/Pentegram-pg2.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-yiY6zclh79I/T43PzWcI5VI/AAAAAAAAFvs/Ro28RjyNIGY/s1600/Pentegram-pg3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="249" src="http://4.bp.blogspot.com/-yiY6zclh79I/T43PzWcI5VI/AAAAAAAAFvs/Ro28RjyNIGY/s320/Pentegram-pg3.jpg" width="320" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-8DbwhxQ9GDs/T43P2uczryI/AAAAAAAAFwE/bCvT9bO3v1k/s1600/Pentegram-pg6.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="224" src="http://4.bp.blogspot.com/-8DbwhxQ9GDs/T43P2uczryI/AAAAAAAAFwE/bCvT9bO3v1k/s320/Pentegram-pg6.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-YTa0XuuCVLQ/T43P1VVFKjI/AAAAAAAAFv8/nmHczKUHY1Q/s1600/Pentegram-pg5.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="233" src="http://3.bp.blogspot.com/-YTa0XuuCVLQ/T43P1VVFKjI/AAAAAAAAFv8/nmHczKUHY1Q/s320/Pentegram-pg5.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-tozWBQFihEw/T43P0ds8tfI/AAAAAAAAFv0/4oPN0z_9J9E/s1600/Pentegram-pg4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="204" src="http://4.bp.blogspot.com/-tozWBQFihEw/T43P0ds8tfI/AAAAAAAAFv0/4oPN0z_9J9E/s320/Pentegram-pg4.jpg" width="320" /></a><a href="http://3.bp.blogspot.com/-F4yX85XTMII/T43P4tWfZ8I/AAAAAAAAFwM/ICa-K3XUCiA/s1600/mb_mohawk_570.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://3.bp.blogspot.com/-F4yX85XTMII/T43P4tWfZ8I/AAAAAAAAFwM/ICa-K3XUCiA/s320/mb_mohawk_570.jpg" width="320" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>132</wp:post_id>
		<wp:post_date><![CDATA[2012-04-17 22:29:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-17 20:29:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[the-new-mohawk]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510614500;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2448;}i:1;a:1:{s:2:"id";i:11652;}i:2;a:1:{s:2:"id";i:376;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1350</wp:comment_id>
			<wp:comment_author><![CDATA[Gary]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.garymael.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-18 10:13:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-18 08:13:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça fonctionne très bien ! J'aime beaucoup. C'est tout à fait dans l'air du temps, et solide en même temps. Je trouve cela très appétissant.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1351</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-18 10:50:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-18 08:50:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je m'abstiendrai de tirer à boulet rouge sur ce travail qui dans la démarche et dans le résultat peut laisser penser à l'identité de Melbourne… C'est une identité réfléchie et articulée autour des fondamentaux de la marque, ce qui est loin d'être une généralité. Bon, delà à revendiquer que ce logo est inspiré du travail de Paul Rand,je trouve cela un peu présomptueux ; cela réduit(rait) son travail à des mélanges de couleurs et de formes… Paul Rand est l'auteur de quelques identités mondialement connues (ABC, UPS, IBM, Westinghouse…).]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1354</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-19 12:44:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-19 10:44:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui on pense forcement à Melbourne, avec les déclinaisons de couleurs qui se recoupent et vu que c'est un "M". Néanmoins, ça y emprunte des choses tout en restant original et je trouve l'identité et les déclinaisons sur les différents support très réussis.<br />C'est plutôt du bon boulot.<br />(après je suis d'accord avec le commentaire au dessus "inspiré de Paul Rand", faut pas pousser trop loin)]]></wp:comment_content>
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	</item>
	<item>
		<title>Le logo de la plus grande tour américaine 1WTC</title>
		<link>http://yannickbourenane.com/preprod/2012/04/16/le-logo-de-la-plus-grande-tour-americaine-1wtc/</link>
		<pubDate>Mon, 16 Apr 2012 11:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-la-plus-grande-tour-americaine-1wtc/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-qsmLsT89MpI/T4v7qzO422I/AAAAAAAAFuo/L_m2ag3XJWE/s1600/Capture+d’écran+2012-04-16+à+12.44.41.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="225" src="http://2.bp.blogspot.com/-qsmLsT89MpI/T4v7qzO422I/AAAAAAAAFuo/L_m2ag3XJWE/s400/Capture+d’écran+2012-04-16+à+12.44.41.png" width="400" /> </a></div>Voici le logo du <a href="http://www.wtc.com/about/office-towers" target="_blank">One World Trade Center </a>ou  1WTC, tour centrale du complexe en cours de construction et comprenant 7  tours de bureaux en lieu et place du précédent démoli par les attentats  du 11 septembre 2011. Conçu par des architectes de Chicago, la tour  mesurera 1776 pieds en référence à l'année d'indépendance des  Etats-Utnis et sera la plus <a href="http://skyscraperpage.com/diagrams/?searchID=51471519" target="_blank">grande de leur continent</a>. Le logo a lui été conçu par un studio anglais, Wordsearch, en Gotham et suscite de nombreuses critiques. L'aspect graphique du "O"et le fait qu'il soit collé au "N" autorisent certains à ne lire que "NE" au lieu de "ONE". Plus tordus sont ceux qui imaginent deux avions tombés dans la contre-forme du "N" et deux tours allongées dans la contre-forme du "E".<a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-pP7ChZk-rAU/T4v7p1zx-zI/AAAAAAAAFuk/It12ngQFlt0/s1600/Capture+d’écran+2012-04-16+à+12.44.37.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://2.bp.blogspot.com/-pP7ChZk-rAU/T4v7p1zx-zI/AAAAAAAAFuk/It12ngQFlt0/s400/Capture+d’écran+2012-04-16+à+12.44.37.png" width="400" /></a><a href="http://1.bp.blogspot.com/-6W-c6xlL5gU/T4v7oRPrSPI/AAAAAAAAFuc/FKC6bOxsbhA/s1600/Capture+d’écran+2012-04-16+à+12.44.33.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="226" src="http://1.bp.blogspot.com/-6W-c6xlL5gU/T4v7oRPrSPI/AAAAAAAAFuc/FKC6bOxsbhA/s400/Capture+d’écran+2012-04-16+à+12.44.33.png" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-6QCKYi0b3OA/T4v7sKFU2GI/AAAAAAAAFu0/4DUH_tCN75k/s1600/Capture+d’écran+2012-04-16+à+12.44.54.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://4.bp.blogspot.com/-6QCKYi0b3OA/T4v7sKFU2GI/AAAAAAAAFu0/4DUH_tCN75k/s400/Capture+d’écran+2012-04-16+à+12.44.54.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-NwoE_JVEfaQ/T4v7s0GtthI/AAAAAAAAFu8/SAUo5AhAOuc/s1600/one_wtc_logo_colors.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="337" src="http://2.bp.blogspot.com/-NwoE_JVEfaQ/T4v7s0GtthI/AAAAAAAAFu8/SAUo5AhAOuc/s400/one_wtc_logo_colors.jpg" width="400" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>133</wp:post_id>
		<wp:post_date><![CDATA[2012-04-16 13:04:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-16 11:04:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1349</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-17 11:03:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-17 09:03:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est carré, c'est propre. L'idée d'utiliser l'épaisseur du lettrage comme le fond d'une skyline est intéressant. Par contre qu'est ce donc que cet appendice ? Le haut d'une burette d'huile ? Un clou à l'envers ? <br />La Gotham est certes une fonte tout à fait agréable à travailler et qui révèle une grande stabilité mais il serait temps que les créatifs envisagent d'autres typos… Sinon elle va subir le même sort que le Blur qui, il y a un peu plus dix ans était utilisée à tort et à travers.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>L&#039;origine des noms de marque</title>
		<link>http://yannickbourenane.com/preprod/2012/04/13/lorigine-des-noms-de-marque/</link>
		<pubDate>Fri, 13 Apr 2012 10:52:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lorigine-des-noms-de-marque/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-cZjPo4bcNUY/T4VtCYOEErI/AAAAAAAAFro/IbG3bj_5hzg/s1600/name-origin-explanation-lego.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="392" src="http://3.bp.blogspot.com/-cZjPo4bcNUY/T4VtCYOEErI/AAAAAAAAFro/IbG3bj_5hzg/s400/name-origin-explanation-lego.jpg" width="400" /></a></div> Merci à <a href="http://www.boredpanda.com/name-origins-meanings-of-famous-brands-companies/" target="_blank">Boredpanda</a> pour cette recherche.<br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-LqA3wv-pPwA/T4VtgxO7OtI/AAAAAAAAFsA/QWZaxKO0QNs/s1600/name-origin-explanation-3m.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="347" src="http://4.bp.blogspot.com/-LqA3wv-pPwA/T4VtgxO7OtI/AAAAAAAAFsA/QWZaxKO0QNs/s400/name-origin-explanation-3m.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-WOtHGbhOhJI/T4Vthqkd9bI/AAAAAAAAFsE/WF17x6ysZ-k/s1600/name-origin-explanation-7eleven.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-WOtHGbhOhJI/T4Vthqkd9bI/AAAAAAAAFsE/WF17x6ysZ-k/s400/name-origin-explanation-7eleven.jpg" width="381" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-FJbiHczGmXM/T4VtisuvspI/AAAAAAAAFsM/GYGH7D7_cr4/s1600/name-origin-explanation-adidas.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="332" src="http://1.bp.blogspot.com/-FJbiHczGmXM/T4VtisuvspI/AAAAAAAAFsM/GYGH7D7_cr4/s400/name-origin-explanation-adidas.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-s1QhApzbA7E/T4VtjNLAq5I/AAAAAAAAFsY/EDwgMln-CkM/s1600/name-origin-explanation-adobe.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="332" src="http://1.bp.blogspot.com/-s1QhApzbA7E/T4VtjNLAq5I/AAAAAAAAFsY/EDwgMln-CkM/s400/name-origin-explanation-adobe.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-4y64eaE0Eag/T4VtkbW0DUI/AAAAAAAAFsc/fRkGMUfINEQ/s1600/name-origin-explanation-canon.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="347" src="http://3.bp.blogspot.com/-4y64eaE0Eag/T4VtkbW0DUI/AAAAAAAAFsc/fRkGMUfINEQ/s400/name-origin-explanation-canon.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-xxIe0dPKIIk/T4VtlI8m3EI/AAAAAAAAFsk/LyChAcYzoL8/s1600/name-origin-explanation-intel.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="347" src="http://4.bp.blogspot.com/-xxIe0dPKIIk/T4VtlI8m3EI/AAAAAAAAFsk/LyChAcYzoL8/s400/name-origin-explanation-intel.jpg" width="400" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-X4FP02zBUD4/T4VtD2Nj9XI/AAAAAAAAFrw/YVqATabX0RY/s1600/name-origin-explanation-skype.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="347" src="http://2.bp.blogspot.com/-X4FP02zBUD4/T4VtD2Nj9XI/AAAAAAAAFrw/YVqATabX0RY/s400/name-origin-explanation-skype.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-T5tlwqQ7YjM/T4VtE9F4-wI/AAAAAAAAFr4/wDbh3URGMDg/s1600/name-origin-explanation-sony.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="292" src="http://1.bp.blogspot.com/-T5tlwqQ7YjM/T4VtE9F4-wI/AAAAAAAAFr4/wDbh3URGMDg/s400/name-origin-explanation-sony.jpg" width="400" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>134</wp:post_id>
		<wp:post_date><![CDATA[2012-04-13 12:52:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-13 10:52:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>La bijouterie Malabar</title>
		<link>http://yannickbourenane.com/preprod/2012/04/12/la-bijouterie-malabar/</link>
		<pubDate>Thu, 12 Apr 2012 17:04:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-HtVyORgDHW4/T4W7Q8RWoUI/AAAAAAAAFsw/v-2MuQoIzzQ/s1600/malabar_logo_gold.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="319" src="http://4.bp.blogspot.com/-HtVyORgDHW4/T4W7Q8RWoUI/AAAAAAAAFsw/v-2MuQoIzzQ/s640/malabar_logo_gold.jpg" width="640" /></a></div>Un peu d'exotisme... La chaîne de bijouterie indienne <a href="http://www.malabargoldanddiamonds.com/ar-SA/index" target="_blank">Malabar</a> s'exporte au moyen-orient. elle a ainsi dévoilé le 25 mars aux Emirats Arabes Unis une nouvelle identité visuelle. L'agence Brand Union a abandonné le logo aux allures de casino pour une image plus standardisée : sobriété, modernité, un brin banale, proche de l'univers de l'hôtellerie, avec un point rappelant probablement le bindi. Malabar Gold devient ainsi Malabar Gold & Diamonds, en typographie d'or.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>135</wp:post_id>
		<wp:post_date><![CDATA[2012-04-12 19:04:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
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			<wp:comment_id>1347</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-04-14 14:40:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-04-14 12:40:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En République Tchèque il y a les bijouteries Bibelot :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le zoo de Prague change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/04/12/le-zoo-de-prague-change-de-logo/</link>
		<pubDate>Wed, 11 Apr 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-sGa7Eurx0-k/T4RhyiWmRAI/AAAAAAAAFrI/pgpIXQrrSGw/s1600/Zoo_Praha_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-sGa7Eurx0-k/T4RhyiWmRAI/AAAAAAAAFrI/pgpIXQrrSGw/s640/Zoo_Praha_logo.jpg" width="640" /></a></div><br />Fondé en 1931, le <a href="http://www.zoopraha.cz/cs/" target="_blank">zoo de Prague</a> regroupe aujourd'hui plus de 4400 animaux. Depuis quelques semaines il affiche un nouveau logotype. Crée par l'agence Chermayeff et Geismar le logotype utilise des pattes d'animaux pour former un emblème multicolore. Voici un nouveau logo nettement plus lisible, légèrement inspiré de l'identité Unilever mais conçu de manière plus enfantine.<br /><br /><a name='more'></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-9Dtbq55hQvY/T4Ri0KT2q4I/AAAAAAAAFrQ/Rz-nR3w2AHo/s1600/Zoo_Prague_web.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="494" src="http://3.bp.blogspot.com/-9Dtbq55hQvY/T4Ri0KT2q4I/AAAAAAAAFrQ/Rz-nR3w2AHo/s640/Zoo_Prague_web.png" width="640" /></a></div><br />Consulter l'<a href="http://logo-bedandy.blogspot.fr/search/label/tourisme" target="_blank">actu logos tourisme</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>136</wp:post_id>
		<wp:post_date><![CDATA[2012-04-12 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-11 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Le Port de Kiel change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/04/11/le-port-de-kiel-change-de-logo/</link>
		<pubDate>Tue, 10 Apr 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-BoVtj30vAv8/T4Q6Mpes33I/AAAAAAAAFqg/Splj_zRWfhk/s1600/Kiel_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-BoVtj30vAv8/T4Q6Mpes33I/AAAAAAAAFqg/Splj_zRWfhk/s640/Kiel_logo.jpg" width="640" /></a></div><br /><br /><br /><br />La ville allemande <a href="http://www.port-of-kiel.de/index.php?clang=en" target="_blank">Kiel </a>réputée pour son port change son identité visuelle. L'objectif est de renforcer le commerce et le tourisme. Le nouveau logo se compose de cinq bateaux qui se rejoignent par leur sommet, formant une étoile. Le choix coloriel offre une signature "First trade" quasi illisible. Le nouveau territoire graphique a été conçu par l'agence Mutabor. <br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-3i7WNjSAlDA/T4Q7PQsZ4QI/AAAAAAAAFqs/0flB-vngT0E/s1600/Kiel_port_logo.png" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="372" src="http://4.bp.blogspot.com/-3i7WNjSAlDA/T4Q7PQsZ4QI/AAAAAAAAFqs/0flB-vngT0E/s640/Kiel_port_logo.png" width="640" /></a><a href="http://2.bp.blogspot.com/-Qwf4TOQWdlI/T4Q7QZza5iI/AAAAAAAAFq4/qAU0uD1UV_8/s1600/Kiel_visuel_bleu.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="254" src="http://2.bp.blogspot.com/-Qwf4TOQWdlI/T4Q7QZza5iI/AAAAAAAAFq4/qAU0uD1UV_8/s640/Kiel_visuel_bleu.png" width="640" /></a><a href="http://2.bp.blogspot.com/-zLyO5Ltx1ZM/T4Q7Ovt7TRI/AAAAAAAAFqo/VegHQFcaOdI/s1600/Kiel-Port_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="284" src="http://2.bp.blogspot.com/-zLyO5Ltx1ZM/T4Q7Ovt7TRI/AAAAAAAAFqo/VegHQFcaOdI/s640/Kiel-Port_logo.png" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-sFXdGUdBmLk/T4Q7SzW8ZpI/AAAAAAAAFrA/zhUVdD88-vs/s1600/Kiel_visuel_port.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="354" src="http://4.bp.blogspot.com/-sFXdGUdBmLk/T4Q7SzW8ZpI/AAAAAAAAFrA/zhUVdD88-vs/s640/Kiel_visuel_port.png" width="640" /></a></div><br />Le<a href="http://www.port-of-kiel.de/index.php?clang=en" target="_blank"> site Internet </a>n'a pas encore été mis à jour. <br />]]></content:encoded>
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		<wp:post_id>137</wp:post_id>
		<wp:post_date><![CDATA[2012-04-11 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-10 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510573983;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:703;}i:2;a:1:{s:2:"id";i:977;}}}}]]></wp:meta_value>
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		<title>Clear Channel Radio change de nom</title>
		<link>http://yannickbourenane.com/preprod/2012/04/10/clear-channel-radio-change-de-nom/</link>
		<pubDate>Tue, 10 Apr 2012 10:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/clear-channel-radio-change-de-nom/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-vcuzsvMAFCY/T4QBlVK_7HI/AAAAAAAAFqY/SEjJWrky6Sk/s1600/clear_chanel_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-vcuzsvMAFCY/T4QBlVK_7HI/AAAAAAAAFqY/SEjJWrky6Sk/s640/clear_chanel_logo.jpg" width="640" /></a></div><br /><a href="http://www.clearchannel.com/MediaAndEntertainment/" target="_blank">Clear Channel Radio</a> change de marque et devient <a href="http://www.clearchannel.com/MediaAndEntertainment/" target="_blank">Clear Channel Média et Entertainment</a>. Clear Channel regroupe certaines radios et télévisions aux Etats-Unis ainsi qu'au Canada et compte plus de 238 millions auditeurs par mois. La société sert 150 villes à travers 850 stations de radio membre.<br /><a name='more'></a><br />Le PDG de <a href="http://www.clearchannel.com/MediaAndEntertainment/" target="_blank">Clear Channel </a>explique que <i>"le groupe de radios à connu une expansion dans de nouveaux domaines comme : </i><i>la musique, la diffusion en ligne, le numérique, le HD, les smartphones et autres tablettes tactiles.</i> <i>L'apparition de nouveaux contenus et de nouveaux contenants oblige à se mettre à jour. Nous sommes en train de pousser les frontières traditionnelles de la radio" </i><br />Concernant l'identité visuelle le symbole du "C" est revu est simplifié. La typographie perd ses empattements. "Clear Channel" passe en bas de casse. La signature "media+entertainment" prend désormais plus de place.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>138</wp:post_id>
		<wp:post_date><![CDATA[2012-04-10 12:03:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-10 10:03:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[clear-channel-radio-change-de-nom]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509869211;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14531;}i:1;a:1:{s:2:"id";i:461;}i:2;a:1:{s:2:"id";i:7549;}}}}]]></wp:meta_value>
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		<title>Un logo spécial pour le Tour de France</title>
		<link>http://yannickbourenane.com/preprod/2012/04/10/un-logo-special-pour-le-tour-de-france/</link>
		<pubDate>Tue, 10 Apr 2012 07:42:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<br /><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://3.bp.blogspot.com/-MqbZxCX50Pw/T3CGew6xQSI/AAAAAAAAFmg/Q-eKTRR5ETk/s1600/tour_de_france2013.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-MqbZxCX50Pw/T3CGew6xQSI/AAAAAAAAFmg/Q-eKTRR5ETk/s640/tour_de_france2013.jpg" style="cursor: move;" width="640" /></a></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">En 2013 le <a href="http://www.letour.fr/" target="_blank">Tour de France</a> fêtera sa centième édition. A cette occasion, un nouveau logotype a été conçu. Appelé également "La Grande Boucle" il est considéré comme le plus prestigieux tour cycliste du monde. Plus de 78 chaînes de télévision retransmettent le Tour de France dans plus de 170 pays. Le nombre "100" est apposé au logotype, le gris apparaît.</div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>139</wp:post_id>
		<wp:post_date><![CDATA[2012-04-10 09:42:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-10 07:42:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509698829;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14710;}i:1;a:1:{s:2:"id";i:11526;}i:2;a:1:{s:2:"id";i:329;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1375</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-23 23:38:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-23 21:38:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[l'intégration du "100 e" parait évidente, mais c'est vraiment bien vu !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>Dexia devient Belfius</title>
		<link>http://yannickbourenane.com/preprod/2012/04/06/dexia-devient-belfius/</link>
		<pubDate>Thu, 05 Apr 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-q8Jpvv6Or3Y/T3xn82GH9hI/AAAAAAAAAXo/C-a1hifqAnA/s1600/Dexia_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-q8Jpvv6Or3Y/T3xn82GH9hI/AAAAAAAAAXo/C-a1hifqAnA/s640/Dexia_logo.jpg" width="640" /></a></div><span style="font-family: Arial, Helvetica, sans-serif; font-size: 14px; line-height: 20px;"><br /></span><br /><span style="font-family: Arial, Helvetica, sans-serif; font-size: 14px; line-height: 20px;">Depuis le 1er Mars 2012 la banque belge<a href="https://www.dexia.be/info/fr/iws/home.html#page=%2Finfo%2FFR%2Findex.aspx"> Dexia</a> est la banque <a href="https://www.dexia.be/info/fr/iws/home.html#page=%2Finfo%2FFR%2Findex.aspx">Belfius</a>. La chute du groupe franco-belge <a href="https://www.dexia.be/info/fr/iws/home.html#page=%2Finfo%2FFR%2Findex.aspx">Dexia</a> est l'histoire d'un double naufrage qui a coûté au moins 7 milliards d'euros à l'Etat belge : un premier sauvetage en 2008 avec une augmentation de capital cofinancée par la France et la Belgique à hauteur de 3 milliards d'euros chacune, puis le démantèlement du groupe fin 2011 qui a contraint le pays à verser 4 milliards d'euros pour son rachat. </span><br /><a name='more'></a><br /><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: 14px; line-height: 20px;">Qui dit changement de marque dit nouveau logo. Ce dernier a été conçu par l'agence Hoet&Hoet. La rupture est nette. Plus de cartouche, changement de codes coloriels, aucun rappel du nom précédent. <a href="https://www.dexia.be/info/fr/iws/home.html#page=%2Finfo%2FFR%2Findex.aspx">Belfius</a> vit en gris et magenta. </span></span><br /><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: 14px; line-height: 20px;"><br /></span></span><br /><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: 14px; line-height: 20px;">Lire l'article du <a href="http://bourse.lefigaro.fr/indices-actions/actu-conseils/dexia-bagarre-sur-le-montant-des-garanties-d-tat-168660">Figaro</a>.</span></span><br /><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: 14px; line-height: 20px;"><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-mjZwfi0sSbE/T3xqv0TdbnI/AAAAAAAAAXw/IvKVnvpGrRQ/s1600/Belfius_site_web.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://3.bp.blogspot.com/-mjZwfi0sSbE/T3xqv0TdbnI/AAAAAAAAAXw/IvKVnvpGrRQ/s640/Belfius_site_web.png" width="640" /></a></div><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: 14px; line-height: 20px;"><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>140</wp:post_id>
		<wp:post_date><![CDATA[2012-04-06 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-05 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Centenaire et un nouveau logotype</title>
		<link>http://yannickbourenane.com/preprod/2012/04/05/centenaire-et-un-nouveau-logotype/</link>
		<pubDate>Wed, 04 Apr 2012 22:01:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-1ZMOSnR4z-k/T3xeFZFQ3vI/AAAAAAAAAWY/awqNfL7zG38/s1600/Grand_central_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-1ZMOSnR4z-k/T3xeFZFQ3vI/AAAAAAAAAWY/awqNfL7zG38/s640/Grand_central_logo.jpg" width="640" /></a></div><br />La gare ferroviaire new-yorkaise située au centre du borough et de Manhattan, <a href="http://www.grandcentralterminal.com/">Grand Central Terminal</a> aussi souvent appelée <a href="http://www.grandcentralterminal.com/">Grand Central Station</a> va fêter ses 100 ans. A cette occasion l'agence Pentagram a réalisé un logotype inspiré de l'horloge du hall principal.<br /><a name='more'></a>Inaugurée en 1913 la Gare est aujourd'hui un monument historique, un trésor architectural. Sauvée de la démolition en 1970 elle a entièrement été rénovée en 1990. Plus de 700 000 personnes l'empruntent chaque jours. Le choix de l'heure : 7:13, 19:13 est en référence à sa création en 1913. L'horloge a été dessinée par Joe Marianek en collaboration avec l'agence. L'identité utilise l'horloge comme symbole, un imposant symbole. Le monogramme quitte l'identité. La typographie se sépare de ses empattements. La mention "100 years" s'effacera du logotype à partir de 2014.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-SjSwU8NQFMo/T3xh4ju2KNI/AAAAAAAAAWg/oVd4G57dxq8/s1600/Grand_Central_100years_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="372" src="http://4.bp.blogspot.com/-SjSwU8NQFMo/T3xh4ju2KNI/AAAAAAAAAWg/oVd4G57dxq8/s400/Grand_Central_100years_logo.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-DwXbGPxvdjo/T3xh92ABMWI/AAAAAAAAAWo/x9u68HFzLZU/s1600/Grand_Central_Rue.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="430" src="http://1.bp.blogspot.com/-DwXbGPxvdjo/T3xh92ABMWI/AAAAAAAAAWo/x9u68HFzLZU/s640/Grand_Central_Rue.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-mjlKJsR1Xfo/T3xiBVxDDJI/AAAAAAAAAWw/yTFATEr1pm0/s1600/Grand_Central_TAXI.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="372" src="http://2.bp.blogspot.com/-mjlKJsR1Xfo/T3xiBVxDDJI/AAAAAAAAAWw/yTFATEr1pm0/s640/Grand_Central_TAXI.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-42zLx7zRgOA/T3xiEdhWHvI/AAAAAAAAAW4/DqQ_gF994Cs/s1600/Grand_Central_Visuel.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="474" src="http://2.bp.blogspot.com/-42zLx7zRgOA/T3xiEdhWHvI/AAAAAAAAAW4/DqQ_gF994Cs/s640/Grand_Central_Visuel.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-I1ifn194KUc/T3xiGxs1iEI/AAAAAAAAAXA/RQZaMYCggv8/s1600/Grand_Central_hall.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="478" src="http://2.bp.blogspot.com/-I1ifn194KUc/T3xiGxs1iEI/AAAAAAAAAXA/RQZaMYCggv8/s640/Grand_Central_hall.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-BfXpvQKHiMQ/T3xiIFuUzhI/AAAAAAAAAXE/HurOSjqziVM/s1600/Grand_Central_heure.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="492" src="http://4.bp.blogspot.com/-BfXpvQKHiMQ/T3xiIFuUzhI/AAAAAAAAAXE/HurOSjqziVM/s640/Grand_Central_heure.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-MOSWvBkyOU0/T3xiMM0G1bI/AAAAAAAAAXQ/9OCG1Agx6qA/s1600/Grand_Central_pix.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="432" src="http://3.bp.blogspot.com/-MOSWvBkyOU0/T3xiMM0G1bI/AAAAAAAAAXQ/9OCG1Agx6qA/s640/Grand_Central_pix.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-DcNY-is5tVc/T3xiQ142EYI/AAAAAAAAAXY/5tryVu7jYXg/s1600/Grand_central_hall2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="420" src="http://4.bp.blogspot.com/-DcNY-is5tVc/T3xiQ142EYI/AAAAAAAAAXY/5tryVu7jYXg/s640/Grand_central_hall2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-oLL4GcKBpk8/T3xiUgpFM5I/AAAAAAAAAXg/NOvd0yYrAvY/s1600/Grand_central_sac.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://1.bp.blogspot.com/-oLL4GcKBpk8/T3xiUgpFM5I/AAAAAAAAAXg/NOvd0yYrAvY/s640/Grand_central_sac.png" width="640" /></a></div><br />]]></content:encoded>
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		<wp:post_id>141</wp:post_id>
		<wp:post_date><![CDATA[2012-04-05 00:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-04 22:01:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>And the winner is..</title>
		<link>http://yannickbourenane.com/preprod/2012/04/05/and-the-winner-is/</link>
		<pubDate>Wed, 04 Apr 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-HTpYviIs4Us/T3wbCkO90HI/AAAAAAAAFp4/rJdhTLHOM4E/s1600/Lichtenstein_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="478" src="http://2.bp.blogspot.com/-HTpYviIs4Us/T3wbCkO90HI/AAAAAAAAFp4/rJdhTLHOM4E/s640/Lichtenstein_logo.png" width="640" /></a></div><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">Le 29 mars 2012 Logonews consacrait un article aux cinq identités encore en lice pour le Lichtenstein. Un soudage ouvert sur plus de 30 000 personnes donne le logotype de Marc Weymann vainqueur. La consigne était de créer un logo aux couleurs nationales; c'est à dire avec du bleu, du rouge et de l'or. </span><br /><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><br /></span><br /><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><br /></span>]]></content:encoded>
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		<wp:post_id>142</wp:post_id>
		<wp:post_date><![CDATA[2012-04-05 00:00:00]]></wp:post_date>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Les meilleurs logos des trois dernières années vus par l&#039;Asie</title>
		<link>http://yannickbourenane.com/preprod/2012/05/21/les-meilleurs-logos-des-trois-dernieres-annees-vus-par-lasie/</link>
		<pubDate>Sun, 20 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-meilleurs-logos-des-trois-dernieres-annees-vus-par-lasie/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-cuqjG3c9g6g/T7ZnQH9XBqI/AAAAAAAAAgE/OkqGcqdu4iA/s1600/Image+16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="195" src="http://1.bp.blogspot.com/-cuqjG3c9g6g/T7ZnQH9XBqI/AAAAAAAAAgE/OkqGcqdu4iA/s320/Image+16.png" width="320" /></a></div><div style="clear: both; text-align: left;">Le site <a href="http://www.seecoostudio.com/about.html" target="_blank">Seecoostudio</a> a établi qui sont, selon eux, les meilleurs logos depuis 2008. La compétition s'intitule <a href="http://www.hiiibrand.com/" target="_blank">Hiiibrand</a>. </div><a name='more'></a><br /><div style="text-align: left;"><b><br /></b></div><div style="text-align: left;"><b><u>OR</u></b> :</div>Exposition "<i>From Great Earthquake to Re-Creation</i>"<br />Agence : Taste Inc<br />Japon - 2011<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-XijxqcJWvvs/T7Zd5F1uBTI/AAAAAAAAAes/nJwee-XA13c/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-XijxqcJWvvs/T7Zd5F1uBTI/AAAAAAAAAes/nJwee-XA13c/s320/Image+4.png" width="253" /></a></div><b><u>ARGENT</u></b> :<br />Fondation de reforestation <i>Clickplant</i><br />Agence : Webcore Design<br />Royaume-Unis - 2010<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-WZMdRfuDues/T7Zfu0MFoaI/AAAAAAAAAe0/vEPIHQDAgDk/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="265" src="http://4.bp.blogspot.com/-WZMdRfuDues/T7Zfu0MFoaI/AAAAAAAAAe0/vEPIHQDAgDk/s320/Image+5.png" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Organisation de lutte contre la pêche clandestine <i>Sea Sentinel Organization</i></div><div style="clear: both; text-align: left;">Agence : Actuart</div><div style="clear: both; text-align: left;">Suisse - 2011</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-QaAlh30YoqQ/T7ZgLifLLxI/AAAAAAAAAe8/mOdpPYNobCs/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-QaAlh30YoqQ/T7ZgLifLLxI/AAAAAAAAAe8/mOdpPYNobCs/s1600/Image+6.png" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><b><u>BRONZE</u></b> :</div><div style="clear: both; text-align: left;">Boutique de vente en ligne de vin <i>Vineria</i></div><div style="clear: both; text-align: left;">Designer : Sophia Georgopoulou</div><div style="clear: both; text-align: left;">Grèce - 2011</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Qb2ZjPClDLE/T7ZhaJ1Y4aI/AAAAAAAAAfE/WVsBHZeRGJI/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-Qb2ZjPClDLE/T7ZhaJ1Y4aI/AAAAAAAAAfE/WVsBHZeRGJI/s320/Image+8.png" width="253" /></a></div><div style="clear: both; text-align: left;"><br /></div>Jeu vidéo <i>Collision</i><br />Agence : Nalindesign<br />Allemagne - 2010<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-8KgADH3XuZo/T7ZhuDOjedI/AAAAAAAAAfM/MlKlgzea7ec/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="177" src="http://4.bp.blogspot.com/-8KgADH3XuZo/T7ZhuDOjedI/AAAAAAAAAfM/MlKlgzea7ec/s320/Image+9.png" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Association de sauvegarde de l'espèce <i>Save the Polar Bear</i></div>Agence : non disponible<br />Chine - 2011<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-CeERq1RECww/T7ZicFI6D6I/AAAAAAAAAfU/IglENUreEZI/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-CeERq1RECww/T7ZicFI6D6I/AAAAAAAAAfU/IglENUreEZI/s1600/Image+10.png" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Service Internet streaming <i>HD Live</i> </div>Agence : Actuart<br />Hongrie - 2011<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-xfAI5lwuHfU/T7ZjC_16S5I/AAAAAAAAAfk/dq0xDrqoJ3M/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-xfAI5lwuHfU/T7ZjC_16S5I/AAAAAAAAAfk/dq0xDrqoJ3M/s1600/Image+11.png" /></a></div><div style="clear: both; text-align: left;"><b><u>ESPOIRS</u></b> : </div>Club <i>678 </i><br />Designer : Chen Huarong<br />Chine - 2010<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-lY9-L-mlw64/T7ZkVJSFXTI/AAAAAAAAAfs/JT3OEZr92uM/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-lY9-L-mlw64/T7ZkVJSFXTI/AAAAAAAAAfs/JT3OEZr92uM/s1600/Image+12.png" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Entreprise liée à la technologie d'information <i>Tekunoroji</i></div><div style="clear: both; text-align: left;">Taste Inc</div><div style="clear: both; text-align: left;">Japon - 2011</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-4Dml073DPNw/T7ZmfMIYiZI/AAAAAAAAAf0/hSj2BTFGC7A/s1600/Image+13.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-4Dml073DPNw/T7ZmfMIYiZI/AAAAAAAAAf0/hSj2BTFGC7A/s1600/Image+13.png" /></a></div><div style="clear: both; text-align: left;">Concours de danse <i>Tango</i></div><div style="clear: both; text-align: left;">Agence : Brand Paradise</div><div style="clear: both; text-align: left;">Suisse - 2011</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-o8IrqkFASNg/T7ZmqoeRIeI/AAAAAAAAAf8/mndbAx-O9E0/s1600/Image+14.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="106" src="http://1.bp.blogspot.com/-o8IrqkFASNg/T7ZmqoeRIeI/AAAAAAAAAf8/mndbAx-O9E0/s320/Image+14.png" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><br /></div><br /><br />]]></content:encoded>
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		<wp:post_id>103</wp:post_id>
		<wp:post_date><![CDATA[2012-05-21 00:00:00]]></wp:post_date>
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	<item>
		<title>Inter Caves modifie son univers graphique</title>
		<link>http://yannickbourenane.com/preprod/2012/05/21/inter-caves-modifie-son-univers-graphique/</link>
		<pubDate>Sun, 20 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-t0GcJXONTgE/T7YI-Hv8g_I/AAAAAAAAAdE/VPbgZORA5_w/s1600/Inter_Caves_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-t0GcJXONTgE/T7YI-Hv8g_I/AAAAAAAAAdE/VPbgZORA5_w/s640/Inter_Caves_logo.jpg" width="640" /></a></div><br /><a href="http://www.intercaves.fr/cgi-bin/actualite.asp" target="_blank">Inter Caves</a> est un réseau de cavistes détenu par le groupe Richard. La marque regroupe 123 partenaires sur le territoire français. Depuis le 12 mars 2012 elle affiche un nouveau logotype.<br /><a name='more'></a><br />Le logotype a été dévoilé à l'ensemble des partenaires lors d'une convention nationale suivie d'une visite du magasin pilote de Boissy Saint Léger.<br />L'objectif a été pour la marque de redonner un souffle de modernité en offrant un cadre plus moderne à ses boutiques. L'agence créatrice Good2Know a fait le choix du gris ardoise afin de lui conférer "plus d'élégance", le magenta quant à lui, offre un côté "chaleureux et dynamique".<br />La forme globale du bloc marque est gardée. Le symbole des bouteilles de vin également. Changements coloriels et typographiques constituent la majorité des modifications. La signature "dégustation & découvertes" ne bouge pas.<br />La marque fait le choix de garder une identité visuelle illustrative, ce qui ne la différencie pas de la concurrence.<br />L'objectif d'<a href="http://www.intercaves.fr/cgi-bin/actualite.asp" target="_blank">Inter Caves</a> est le suivant : "Amener l'ensemble du réseau à adapter la nouvelle charte d'ici à fin 2013"<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-VNG6yPlJgsU/T7YQVNa2aaI/AAAAAAAAAdU/LPuRfiAB2-c/s1600/Caviste+exterieur.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://1.bp.blogspot.com/-VNG6yPlJgsU/T7YQVNa2aaI/AAAAAAAAAdU/LPuRfiAB2-c/s640/Caviste+exterieur.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-mpp5JVfEY-U/T7YQnGTfDsI/AAAAAAAAAdc/KW9p3qcatpc/s1600/Entrée.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://2.bp.blogspot.com/-mpp5JVfEY-U/T7YQnGTfDsI/AAAAAAAAAdc/KW9p3qcatpc/s640/Entrée.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-BLcQlkuGULg/T7YQ3GDk5rI/AAAAAAAAAdk/OEsjvvQ5xrE/s1600/Façade.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://4.bp.blogspot.com/-BLcQlkuGULg/T7YQ3GDk5rI/AAAAAAAAAdk/OEsjvvQ5xrE/s640/Façade.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-PvVZR74RVuo/T7YRKllCpCI/AAAAAAAAAds/evT1LN7eiKA/s1600/Intercaves3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://4.bp.blogspot.com/-PvVZR74RVuo/T7YRKllCpCI/AAAAAAAAAds/evT1LN7eiKA/s640/Intercaves3.jpg" width="426" /></a></div><br /><div style="font-size: 12pt; margin-bottom: 0.0001pt; margin-left: 0cm; margin-right: 0cm; margin-top: 0cm;"><span style="font-family: Calibri, sans-serif;"><br /></span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>104</wp:post_id>
		<wp:post_date><![CDATA[2012-05-21 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-20 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1373</wp:comment_id>
			<wp:comment_author><![CDATA[logowine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-21 18:10:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-21 16:10:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est pas mal]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1418</wp:comment_id>
			<wp:comment_author><![CDATA[octone]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://octone.myopenid.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-10 14:04:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-10 12:04:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on a l'impression de revenir 30 ans en arrière … il n'y a rien à garder dans ce logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1433</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-14 10:42:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-14 08:42:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La charte graphique ça fonctionne, le logo non...<br />la typographie sur "Caves" ne peut pas endosser <br />à elle seul l'ensemble des valeurs Inter Caves.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1542</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-23 20:48:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-23 18:48:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[voilà du logo !<br />www.universcaves.fr]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>New NYSE Euronext</title>
		<link>http://yannickbourenane.com/preprod/2012/05/18/new-nyse-euronext/</link>
		<pubDate>Fri, 18 May 2012 10:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/new-nyse-euronext/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-2W9-iPnA9bE/T7KvkColBCI/AAAAAAAAGQA/S24Y0Qfm8mE/s1600/NYSE_EURONEXT_LOGO.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="274" src="http://3.bp.blogspot.com/-2W9-iPnA9bE/T7KvkColBCI/AAAAAAAAGQA/S24Y0Qfm8mE/s640/NYSE_EURONEXT_LOGO.jpg" width="640" /></a></div>Le premier groupe mondial de places boursières, <a href="http://www.nyse.com/" target="_blank">New York Stock Exchange Euronext</a>, né du rapprochement de ces deux entités en 2007, vient de modifier son identité visuelle afin de refléter sa forte croissance et solidifier son positionnement.<br /><br /><a name='more'></a><br />L'identité, conçue par Interbrand, semble davantage entrer en résonance avec les activités du groupe, l'évocation des graphiques, la variation des couleurs, le passage en capitales et la sortie du bleu institutionnel autorisent une nouvelle expression à cet ensemble sans trahir son histoire.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-B0QiSzLTrnk/T7KypRiZgII/AAAAAAAAGQY/Hn40OeN-5e8/s1600/nyse_euronext_cover.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="186" src="http://2.bp.blogspot.com/-B0QiSzLTrnk/T7KypRiZgII/AAAAAAAAGQY/Hn40OeN-5e8/s320/nyse_euronext_cover.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ik5adBA9Y4A/T7KyqYCJU-I/AAAAAAAAGQg/jPQcuj5g96o/s1600/nyse_euronext_facade.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="170" src="http://1.bp.blogspot.com/-ik5adBA9Y4A/T7KyqYCJU-I/AAAAAAAAGQg/jPQcuj5g96o/s320/nyse_euronext_facade.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-20A65t945fg/T7Kyr1Rm5iI/AAAAAAAAGQo/YBy1iwjVW98/s1600/nyse_euronext_trading_room.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://3.bp.blogspot.com/-20A65t945fg/T7Kyr1Rm5iI/AAAAAAAAGQo/YBy1iwjVW98/s320/nyse_euronext_trading_room.jpg" width="320" /></a></div><br />1. Le <a href="http://www.nyse.com/press/1336646915783.html" target="_blank">communiqué de presse </a>du New York Stock Exchange Euronext<br />2. <a href="http://exchanges.nyx.com/en/marisa-ricciardi/brandrefresh" target="_blank"><u>Blog post by Marisa Ricciardi, Senior VP and Global Head of Marketing</u></a><br />3. <a href="http://player.vimeo.com/video/41781224?title=0&byline=0&portrait=0&color=ffffff&autoplay=1" target="_blank"><u>Video</u></a><br />4. <a href="http://www.nyx.com/timeline" target="_blank"><u>NYSE Euronext timeline</u></a><br />5. <a href="http://www.nysemagazine.com/ipad/" target="_blank"><u>NYSE Magazine iPad app</u></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>105</wp:post_id>
		<wp:post_date><![CDATA[2012-05-18 12:00:00]]></wp:post_date>
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		<title>Que repérez-vous ? L&#039;emblème ou la marque...</title>
		<link>http://yannickbourenane.com/preprod/2012/05/17/que-reperez-vous-lembleme-ou-la-marque/</link>
		<pubDate>Thu, 17 May 2012 13:22:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-mgkmAzs0MY0/T6vHZw79WFI/AAAAAAAAGMw/vApRfZKBJJ4/s1600/02.01_nike.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="479" src="http://1.bp.blogspot.com/-mgkmAzs0MY0/T6vHZw79WFI/AAAAAAAAGMw/vApRfZKBJJ4/s640/02.01_nike.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;">Tommaso Guerra nous présente son projet <a href="http://www.tommasoguerra.com/og/indifferenti.html" target="_blank">Indifferenti</a> via Logodesignlove</div><a name='more'></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-04p31QESDw4/T6vHbI2GOPI/AAAAAAAAGM4/f3wAID-iz1M/s1600/01.01_apple.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="478" src="http://1.bp.blogspot.com/-04p31QESDw4/T6vHbI2GOPI/AAAAAAAAGM4/f3wAID-iz1M/s640/01.01_apple.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-dNWIZTDL23k/T6vHcmQ9ecI/AAAAAAAAGNA/i_3DQ2J8Eas/s1600/04.01_shell-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="478" src="http://1.bp.blogspot.com/-dNWIZTDL23k/T6vHcmQ9ecI/AAAAAAAAGNA/i_3DQ2J8Eas/s640/04.01_shell-1.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-pyD59nsBRWE/T6vHfCSfHwI/AAAAAAAAGNQ/WPuEnwT6Y1Y/s1600/05.01_levis.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="478" src="http://2.bp.blogspot.com/-pyD59nsBRWE/T6vHfCSfHwI/AAAAAAAAGNQ/WPuEnwT6Y1Y/s640/05.01_levis.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-rXJfQG55Bh0/T6vHglcqthI/AAAAAAAAGNY/t72cJHZSTdI/s1600/06.01_ford.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="478" src="http://1.bp.blogspot.com/-rXJfQG55Bh0/T6vHglcqthI/AAAAAAAAGNY/t72cJHZSTdI/s640/06.01_ford.jpg" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>106</wp:post_id>
		<wp:post_date><![CDATA[2012-05-17 15:22:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-17 13:22:00]]></wp:post_date_gmt>
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	<item>
		<title>Logitech redesigne son logo</title>
		<link>http://yannickbourenane.com/preprod/2012/05/16/logitech-redesigne-son-logo/</link>
		<pubDate>Tue, 15 May 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/logitech-redesigne-son-logo/</guid>
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		<content:encoded><![CDATA[<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-mcpyEhJ8AX8/T7KrJR2myHI/AAAAAAAAGPg/JYR9shrMO_c/s1600/logitech_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="256" src="http://2.bp.blogspot.com/-mcpyEhJ8AX8/T7KrJR2myHI/AAAAAAAAGPg/JYR9shrMO_c/s640/logitech_logo.jpg" width="640" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Fondé en 1981, Logitech, le fabricant suisse en matériel lié aux <a href="http://www.logitech.com/fr-fr/about/logitech-story" target="_blank">nouvelles technologies</a>, qui s'était lancé en vendant des souris, a décidé d'assagir son image. Le logotype a discrètement été modifié au début de l'année : revalorisation du nom de la marque et diminution de l'encombrement de l'emblème, arrondissement de la typographie, suppression de l'effet 3D  mais surtout passage de la couleur au noir. Le résultat est plus simple, moins "gamer" et se veut plus professionnel. Merci à l'excellent Brand New.</div><a name='more'></a><br /><div style="clear: both; text-align: center;"> <a href="http://3.bp.blogspot.com/-RHOBRAspoX8/T7KrDwi2dxI/AAAAAAAAGPQ/6ZirG08SNIU/s1600/logitech-logo-stacked-80k.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="235" src="http://3.bp.blogspot.com/-RHOBRAspoX8/T7KrDwi2dxI/AAAAAAAAGPQ/6ZirG08SNIU/s320/logitech-logo-stacked-80k.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ETH6lSQsN3g/T7KrIoO4lnI/AAAAAAAAGPY/7JEaXQSr9tI/s1600/075e0fac061f8ed3e4ac635a8b34677e.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="179" src="http://2.bp.blogspot.com/-ETH6lSQsN3g/T7KrIoO4lnI/AAAAAAAAGPY/7JEaXQSr9tI/s320/075e0fac061f8ed3e4ac635a8b34677e.png" width="320" /></a></div><br />]]></content:encoded>
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		<wp:post_id>107</wp:post_id>
		<wp:post_date><![CDATA[2012-05-16 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-15 23:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<wp:comment>
			<wp:comment_id>1366</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-16 09:51:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-16 07:51:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vous appelez ça un "redesign" ?! Pour moi, il s'agit là du même logo en monochrome. Même le changement de typo ne se remarque pas.<br /><br />Sans intérêt]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>1367</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-16 09:59:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-16 07:59:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il s'agit d'un lifting. Le site Logonews a pour vocation de délivrer l'actualité des changements d'identité visuelle, quelque soit son niveau d'intérêt, si un logo français ou d'une marque connue change, cela est notifié. <br />Voyez le cas Benetton en passant par le module de recherche du site, vous constaterez que la modification est encore plus infime.<br />Pour ma part, je pense que le positionnement stratégique associé à ces simples modifications est intéressant, le sens est dans le détail.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1368</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-17 00:54:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-16 22:54:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Arrêtons le pignolage. Un logo qui passe de la couleur au noir et blanc, arrêtons de se palucher!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1370</wp:comment_id>
			<wp:comment_author><![CDATA[Alexis]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-19 21:38:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-19 19:38:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Désolé pour toi anonyme, tu peux trouver que c'est du pinaillage, mais l'ancien logo Logitech appartenait à un autre temps.<br />Il ne pouvais pas le garder. Donc lifting. Et désolé encore, mais je trouve honnêtement que cela colle plus.<br /><br />S'il y a tant d'attentions porter aux logo, c'est qu'ils donnent du sens. Et quand quelque chose d'aussi petit véhicule autant de sens, un rien change tout.<br />Par exemple, les effets dégelasse de 3D, n'étaient plus approprié.]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1382</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-29 01:04:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-28 23:04:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour moi, ils étaient TOUT À FAIT appropriés! Je maintiens que tout le bla-bla autour n'est QUE DU PIGNOLAGE!!!...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1435</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-14 11:11:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-14 09:11:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le changement d'identité visuelle est très réussit, elle colle bien à la stratégie, c'est vraiment agréable.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1611</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-17 23:13:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-17 21:13:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ici les effets de type Web 2.0 (relief et d'ombre portée) qui étaient dépassés ont été supprimés pour obtenir un logotype plus sobre.<br />Cette évolution suit celle du logo d'Apple qui les a abandonnés en 2006.<br />Une évolution subtile et de qualité.]]></wp:comment_content>
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	</item>
	<item>
		<title>Supermarché Match lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2012/05/15/supermarche-match-lifte-son-logo/</link>
		<pubDate>Mon, 14 May 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-1RZtz6j5DGE/T7FZvhQ6-EI/AAAAAAAAGO4/A_761MP1gZk/s1600/supermarches_match_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="242" src="http://1.bp.blogspot.com/-1RZtz6j5DGE/T7FZvhQ6-EI/AAAAAAAAGO4/A_761MP1gZk/s640/supermarches_match_logo.jpg" width="640" /></a></div>Les supermarchés Match ont opéré un léger lifting de son identité visuelle. Les lettres prennent un reflet, le mot supermarché perd son"s", le "c" fonce, gagne en intensité et revient dans l'alignement du mot Match. Des modifications essentiellement fonctionnelles qui donnent une touche de modernité au logotype. Source: l'excellent Forum Le Nodal.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>108</wp:post_id>
		<wp:post_date><![CDATA[2012-05-15 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-14 23:00:00]]></wp:post_date_gmt>
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		<title>Le logo serpentin</title>
		<link>http://yannickbourenane.com/preprod/2012/05/14/le-logo-serpentin/</link>
		<pubDate>Sun, 13 May 2012 22:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-F9adHrZoRI4/T6eUXVWbNBI/AAAAAAAAAbs/fINmg-941sg/s1600/Museum+Square_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="249" src="http://2.bp.blogspot.com/-F9adHrZoRI4/T6eUXVWbNBI/AAAAAAAAAbs/fINmg-941sg/s320/Museum+Square_logo.png" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><br />Le <a href="http://www.stedelijk.nl/en" target="_blank">Stedelijk</a> est un musée d'art moderne, d'art contemporain et de design situé à  Amsterdam. Il est abrité au Museum Square à coté du Musée Van Gogh. Il y'a quelques semaines, il dévoilait sa nouvelle identité visuelle.<br /><a name='more'></a><br />Le logotype a été conçu par Linda Van Deursen de l'agence Mevis & Van Deursen. L'agence offre un logotype typographique, très épuré. Actuellement le musée est fermé pour rénovation. Il réouvrira ses portes le 23 septembre 2012.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-bxwarFQ481Y/T6eVHFSILHI/AAAAAAAAAcE/BgrMgmULs1Q/s1600/Museum+Square3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="203" src="http://1.bp.blogspot.com/-bxwarFQ481Y/T6eVHFSILHI/AAAAAAAAAcE/BgrMgmULs1Q/s320/Museum+Square3.png" width="320" /></a></div><a href="http://4.bp.blogspot.com/-ySMmPrZvMdI/T6eVGOxBQ5I/AAAAAAAAAb8/pIb6IbKaPqU/s1600/Museum+Square2.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="210" src="http://4.bp.blogspot.com/-ySMmPrZvMdI/T6eVGOxBQ5I/AAAAAAAAAb8/pIb6IbKaPqU/s320/Museum+Square2.png" width="320" /></a><a href="http://1.bp.blogspot.com/-4q_klXjw824/T6eVE2W_VLI/AAAAAAAAAb0/Uis83p02_ZU/s1600/Museum+Square1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="206" src="http://1.bp.blogspot.com/-4q_klXjw824/T6eVE2W_VLI/AAAAAAAAAb0/Uis83p02_ZU/s320/Museum+Square1.png" width="320" /></a><br /><br />Consulter l'actu <a href="http://logo-bedandy.blogspot.fr/search/label/culture" target="_blank">logo culture</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>109</wp:post_id>
		<wp:post_date><![CDATA[2012-05-14 00:30:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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			<wp:comment_id>1365</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-05-14 23:47:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-14 21:47:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pendant les travaux ça laisse de travailler sur un vrai logo...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1371</wp:comment_id>
			<wp:comment_author><![CDATA[Alexis]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-19 21:41:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-19 19:41:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et c'est quoi un vrai logo?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1436</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-14 11:13:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-14 09:13:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Audacieux !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le téléthon renforce son image</title>
		<link>http://yannickbourenane.com/preprod/2012/05/13/le-telethon-renforce-son-image/</link>
		<pubDate>Sun, 13 May 2012 12:25:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-telethon-renforce-son-image/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://2.bp.blogspot.com/-ViXUHMPPn1E/UE8uCRQijuI/AAAAAAAAHXY/t5yc5dcDhvc/s1600/logo_afm_telethon_photo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="160" src="http://2.bp.blogspot.com/-ViXUHMPPn1E/UE8uCRQijuI/AAAAAAAAHXY/t5yc5dcDhvc/s640/logo_afm_telethon_photo.jpg" width="640" /></a>L'A<a href="http://www.afm-telethon.fr/" target="_blank">ssociation Française pour les Myopathes</a> s'allie au Téléthon et livre un nouveau logo, conçu avec l'agence Brand Brothers. </div><div style="clear: both; text-align: left;"></div><a name='more'></a>D'après <a href="http://www.afm-telethon.fr/news/2012-05-04/coup-de-jeune-pour-le-logo-afm-telethon" target="_blank">le site </a>: "<i>l'AFM et le Téléthon enfin réunis, un soleil plus moderne, aux  couleurs chatoyantes et, surtout, une baseline qui reprend le fil  conducteur du projet de l’AFM-Téléthon: <strong>"Innover pour guérir"</strong>.</i><i> Ce logo revitalisé symbolise ainsi le dynamisme de l’association et son combat. Il sera d’ailleurs prochainement décliné pour</i><i><strong> les laboratoires de l’Institut des biothérapies</strong>,  harmonisant ainsi visuellement ces entités qui travaillent déjà main  dans la main. Rendez-vous dans quelques semaines pour découvrir ces  déclinaisons.</i>"<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Wuiak1MX1vQ/UE8uRiCJ3RI/AAAAAAAAHXg/4KssPeAFpJA/s1600/f41_02_resize.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="502" src="http://3.bp.blogspot.com/-Wuiak1MX1vQ/UE8uRiCJ3RI/AAAAAAAAHXg/4KssPeAFpJA/s640/f41_02_resize.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-VRET89OmdPI/UE8uSfkCd8I/AAAAAAAAHXo/46oYVM4cpuM/s1600/f41_03_resize.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="502" src="http://2.bp.blogspot.com/-VRET89OmdPI/UE8uSfkCd8I/AAAAAAAAHXo/46oYVM4cpuM/s640/f41_03_resize.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Nmst4WyRunE/UE8uWf8ptjI/AAAAAAAAHXw/A6EIsJkMbVc/s1600/f41_04_resize.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="502" src="http://4.bp.blogspot.com/-Nmst4WyRunE/UE8uWf8ptjI/AAAAAAAAHXw/A6EIsJkMbVc/s640/f41_04_resize.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-cBcsMQKXAOc/UE8uXMhWedI/AAAAAAAAHX4/jX_zSvFmR1I/s1600/f41_06_resize.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="502" src="http://4.bp.blogspot.com/-cBcsMQKXAOc/UE8uXMhWedI/AAAAAAAAHX4/jX_zSvFmR1I/s640/f41_06_resize.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-cWmXv66YAyY/UE8uYD5WKAI/AAAAAAAAHYA/4CsK13zQy6w/s1600/f41_11_resize.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="502" src="http://3.bp.blogspot.com/-cWmXv66YAyY/UE8uYD5WKAI/AAAAAAAAHYA/4CsK13zQy6w/s640/f41_11_resize.jpg" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>110</wp:post_id>
		<wp:post_date><![CDATA[2012-05-13 14:25:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-13 12:25:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-telethon-renforce-son-image]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>ShutterStock renouvelle son territoire graphique</title>
		<link>http://yannickbourenane.com/preprod/2012/05/11/shutterstock-renouvelle-son-territoire-graphique/</link>
		<pubDate>Fri, 11 May 2012 12:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/shutterstock-renouvelle-son-territoire-graphique/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-RdAn16KvsTk/T6eNC1MtXfI/AAAAAAAAAZs/euXxY9vOPUg/s1600/Shutterstock_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-RdAn16KvsTk/T6eNC1MtXfI/AAAAAAAAAZs/euXxY9vOPUg/s640/Shutterstock_logo.jpg" width="640" /></a></div><br />L'incontournable site fournisseur d'images d'archives, photographies et autres illustrations, <a href="http://www.shutterstock.com/index.mhtml?language=fr&utm_source=Google&utm_medium=cpc&utm_term=%7Bkeyword%7D">Shutterstock </a>vient de dévoiler sa nouvelle identité visuelle. Avec plus de 19 millions d'images le site permet aux utilisateurs de télécharger une quantité de photos limitée par jour. <a href="http://www.shutterstock.com/index.mhtml?language=fr&utm_source=Google&utm_medium=cpc&utm_term=%7Bkeyword%7D" target="_blank">Shutterstock</a> bouscule ses codes avec, notamment l'introduction d'un nouveau code coloriel.<br /><br /><a name='more'></a>L'autre nouveauté du logotype est l'utilisation du "o" à l'image d'un viseur. Le symbole apparaît comme la nouvelle marque de propriété de <a href="http://www.shutterstock.com/index.mhtml?language=fr&utm_source=Google&utm_medium=cpc&utm_term=%7Bkeyword%7D">Shutterstock</a>. L'agence créatrice Lippincott décide de supprimer le symbole vert et d'espacer le lettrage. Le logotype vit maintenant à travers d'autres couleurs.<br /><br />Le site Internet offre désormais une véritable logique de création avec un caractère graphique identitaire propre.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-uBODKRnzhTA/T6eQ72OW9OI/AAAAAAAAAas/JgbOo_T2Ets/s1600/Shutterstock_historique.png" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="104" src="http://3.bp.blogspot.com/-uBODKRnzhTA/T6eQ72OW9OI/AAAAAAAAAas/JgbOo_T2Ets/s640/Shutterstock_historique.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-d9p58sp9ND8/T6eQ91V_fUI/AAAAAAAAAbA/_rDRv8MlV0k/s1600/Shutterstock_logotype.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="254" src="http://3.bp.blogspot.com/-d9p58sp9ND8/T6eQ91V_fUI/AAAAAAAAAbA/_rDRv8MlV0k/s640/Shutterstock_logotype.png" width="640" /></a></div><br /><a href="http://4.bp.blogspot.com/-v_8Ur27Ewlw/T6eQ7Map7kI/AAAAAAAAAao/LbgE79pXvv8/s1600/Shutterstock_cartes.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="446" src="http://4.bp.blogspot.com/-v_8Ur27Ewlw/T6eQ7Map7kI/AAAAAAAAAao/LbgE79pXvv8/s640/Shutterstock_cartes.png" width="640" /></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-sZzxBcmXo2U/T6eQ_9CKZoI/AAAAAAAAAbI/22sL67IATug/s1600/Shutterstock_peinture.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="374" src="http://4.bp.blogspot.com/-sZzxBcmXo2U/T6eQ_9CKZoI/AAAAAAAAAbI/22sL67IATug/s640/Shutterstock_peinture.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-u0mEZdnUsdo/T6eRA0DjAdI/AAAAAAAAAbQ/eXXqvbxdfRE/s1600/Shutterstock_peinture2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-u0mEZdnUsdo/T6eRA0DjAdI/AAAAAAAAAbQ/eXXqvbxdfRE/s640/Shutterstock_peinture2.png" width="500" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-X67Gd9DU064/T6eRDc9rGqI/AAAAAAAAAbY/5SO6hL5VHJs/s1600/Shutterstock_photo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="578" src="http://3.bp.blogspot.com/-X67Gd9DU064/T6eRDc9rGqI/AAAAAAAAAbY/5SO6hL5VHJs/s640/Shutterstock_photo.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-yMj8IobTO4E/T6eRGBagIbI/AAAAAAAAAbg/fPxteZBruog/s1600/Shutterstock_photos.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-yMj8IobTO4E/T6eRGBagIbI/AAAAAAAAAbg/fPxteZBruog/s640/Shutterstock_photos.png" width="556" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;"><br /></div><div style="background-attachment: initial; background-clip: initial; background-color: whitesmoke; background-image: initial; background-origin: initial; border-bottom-color: rgb(245, 245, 245); border-bottom-style: solid; border-bottom-width: 1px; border-left-color: rgb(245, 245, 245); border-left-style: solid; border-left-width: 1px; border-right-color: rgb(245, 245, 245); border-right-style: solid; border-right-width: 1px; border-top-color: rgb(245, 245, 245); border-top-style: solid; border-top-width: 1px;"><div style="color: #888888; font-family: arial, sans-serif; font-size: 13px; height: 26px; margin-top: -7px; overflow-x: hidden; overflow-y: hidden; padding-bottom: 4px; padding-left: 4px; padding-right: 4px; padding-top: 0px;"><div style="float: left;"></div><div style="float: right;"><div aria-label="Écouter" aria-pressed="false" data-tooltip-align="t,c" data-tooltip="Écouter" role="button" style="-webkit-user-select: none; background-attachment: initial; background-clip: initial; background-color: initial; background-image: initial; background-origin: initial; background-position: 0px 50%; background-repeat: initial initial; border-bottom-color: transparent; border-bottom-left-radius: 2px 2px; border-bottom-right-radius: 2px 2px; border-bottom-style: solid; border-bottom-width: 1px; border-left-color: transparent; border-left-style: solid; border-left-width: 1px; border-right-color: transparent; border-right-style: solid; border-right-width: 1px; border-top-color: transparent; border-top-left-radius: 2px 2px; border-top-right-radius: 2px 2px; border-top-style: solid; border-top-width: 1px; color: #444444; cursor: default; float: left; font-size: 11px; font-weight: bold; height: 24px; line-height: 24px; list-style-image: initial; list-style-position: initial; list-style-type: none; outline-color: initial; outline-style: none; outline-width: initial; padding-bottom: 0px; padding-left: 2px; padding-right: 2px; padding-top: 0px; text-decoration: none; vertical-align: middle;" tabindex="0"><span style="background-image: url("http://www.gstatic.com/translate/buttons6.png"); background-position: -124px -4px; display: inline-block; height: 21px; margin-top: -3px; opacity: 0.667; vertical-align: middle; width: 21px;"></span></div><div aria-label="Donner son avis sur la traduction" data-tooltip-align="t,c" data-tooltip="Donner son avis sur la traduction" style="float: left;"><div aria-haspopup="true" role="button" style="-webkit-user-select: none; background-attachment: initial; background-clip: initial; background-color: initial; background-image: initial; background-origin: initial; background-position: 0px 50%; background-repeat: initial initial; border-bottom-color: transparent; border-bottom-left-radius: 2px 2px; border-bottom-right-radius: 2px 2px; border-bottom-style: solid; border-bottom-width: 1px; border-left-color: transparent; border-left-style: solid; border-left-width: 1px; border-right-color: transparent; border-right-style: solid; border-right-width: 1px; border-top-color: transparent; border-top-left-radius: 2px 2px; border-top-right-radius: 2px 2px; border-top-style: solid; border-top-width: 1px; color: #444444; cursor: default; display: inline-block; font-size: 11px; font-weight: bold; height: 24px; line-height: 24px; list-style-image: initial; list-style-position: initial; list-style-type: none; outline-color: initial; outline-style: none; outline-width: initial; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; position: relative; text-decoration: none; vertical-align: middle;" tabindex="0" title=""><div style="display: inline-block; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; position: relative;"><div style="border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; display: inline-block; padding-bottom: 0px; padding-left: 2px; padding-right: 2px; padding-top: 0px; position: relative; vertical-align: top;"><div style="display: inline-block; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; position: relative;"><span style="background-image: url("http://www.gstatic.com/translate/buttons6.png"); background-position: -94px -3px; display: inline-block; height: 21px; margin-top: -3px; opacity: 0.667; vertical-align: middle; width: 21px;"></span></div></div></div></div></div></div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>111</wp:post_id>
		<wp:post_date><![CDATA[2012-05-11 14:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-11 12:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[shutterstock-renouvelle-son-territoire-graphique]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Ragot logo : Madonna poursuivie pour avoir plagié un logo</title>
		<link>http://yannickbourenane.com/preprod/2012/05/10/ragot-logo-madonna-poursuivie-pour-avoir-plagie-un-logo/</link>
		<pubDate>Thu, 10 May 2012 14:49:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/ragot-logo-madonna-poursuivie-pour-avoir-plagie-un-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-K_JCUOT8d9g/T6vTvYy5iAI/AAAAAAAAGNw/xifvPiEvGUM/s1600/madonna_logo.jpg"><img src="http://1.bp.blogspot.com/-K_JCUOT8d9g/T6vTvYy5iAI/AAAAAAAAGNw/xifvPiEvGUM/s640/madonna_logo.jpg" alt="" width="640" height="318" border="0" /> </a></div>
<div style="clear: both; text-align: left;">Un australien de 32 ans, RJ Williams, poursuit Madonna en justice. Il l'accuse d'utiliser un logo pour son nouveau parfum "Truth or Dare" qu'il a lui-même dessiné pour sa ligne de produits.  <i>« C'est mon intégrité en tant qu'artiste qui est en jeu »</i> a-t-il déclaré<i>. </i>L'australien réclame l'arrêt immédiat de l'utilisation de son logo ainsi que les bénéfices des ventes déjà réalisées, tiens tiens...Alors plagiat ou coïncidence ? A vous de juger</div>
<a name="more"></a>La rédaction de Logonews perçoit un brin d'opportunisme. Reste à savoir dans quel camp ? Le nouveau parfum de Madonna lancé aux Etats-Unis mais pas encore en France a déjà diffusé un spot publicitaire qui avait été jugé trop sulfureux par la chaîne américaine ABC.
<div style="clear: both; text-align: left;"></div>
<div style="clear: both; text-align: left;">D'un point de vue graphique, le M et la croix sont des symboles légitimes et récurrents de l'univers de Madonna.  Tandis que le monogramme composé d'un M et un T se comprend moins bien pour l'artiste australien. La graisse et la chasse des caractères sont nettement différents.</div>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-gCUDXh78rYY/T6vTz0PyM_I/AAAAAAAAGN4/o_DOXJO99gc/s1600/0312-madonna-truth-or-dare-fragrance-perfume-bd.jpg"><img src="http://2.bp.blogspot.com/-gCUDXh78rYY/T6vTz0PyM_I/AAAAAAAAGN4/o_DOXJO99gc/s640/0312-madonna-truth-or-dare-fragrance-perfume-bd.jpg" alt="" width="640" height="416" border="0" /></a></div>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-mnsnML5FB-8/T6vT4J-a0EI/AAAAAAAAGOA/MkiZ7nn4gyA/s1600/madonna-truth-or-dare-parfum.jpg"><img src="http://4.bp.blogspot.com/-mnsnML5FB-8/T6vT4J-a0EI/AAAAAAAAGOA/MkiZ7nn4gyA/s640/madonna-truth-or-dare-parfum.jpg" alt="" width="556" height="640" border="0" /></a></div>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-Arb1BPzVic8/T6vT6I50VhI/AAAAAAAAGOI/3fUXclXh2eA/s1600/truth-or-dare-by-madonna.jpg"><img src="http://4.bp.blogspot.com/-Arb1BPzVic8/T6vT6I50VhI/AAAAAAAAGOI/3fUXclXh2eA/s640/truth-or-dare-by-madonna.jpg" alt="" width="640" height="478" border="0" /></a></div>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-KUbhtdDgnuU/T6vU3i1WnLI/AAAAAAAAGOQ/5dYn3xq_0c8/s1600/078345-rj-williams.jpg"><img src="http://3.bp.blogspot.com/-KUbhtdDgnuU/T6vU3i1WnLI/AAAAAAAAGOQ/5dYn3xq_0c8/s640/078345-rj-williams.jpg" alt="" width="640" height="360" border="0" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>112</wp:post_id>
		<wp:post_date><![CDATA[2012-05-10 16:49:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-10 14:49:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[ragot-logo-madonna-poursuivie-pour-avoir-plagie-un-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="plagiats"><![CDATA[Plagiats]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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		<title>Cokoon dévoile son logotype</title>
		<link>http://yannickbourenane.com/preprod/2012/05/10/cokoon-devoile-son-logotype/</link>
		<pubDate>Wed, 09 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/cokoon-devoile-son-logotype/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-5k5YYa9pz3U/T6eD5O8eFCI/AAAAAAAAAZE/RFm0OhnhVac/s1600/Cokoon_logotype.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="226" src="http://4.bp.blogspot.com/-5k5YYa9pz3U/T6eD5O8eFCI/AAAAAAAAAZE/RFm0OhnhVac/s400/Cokoon_logotype.png" width="400" /></a></div><br />Le site de location d'appartements <a href="http://www.cokoon.com/fr">Cokoon </a>dévoile son identité visuelle. Le site Internet offre une sélection d'appartements de charme à des tarifs abordables dans la capitale parisienne. L'agence créatrice devait tenir compte de ses valeurs qui sont : l'originalité, la liberté, la sincérité et l'espièglerie.<br /><a name='more'></a><a href="http://www.cokoon.com/fr">Cokoon</a> propose une sélection pointue d'endroits charmants, chacun étant doté du petit "twist" qui fait la différence. "<i>L'ensemble est structuré en collections s'adaptant à différentes envies et besoins tant des touristes que des professionnels en déplacement sur Paris. "</i><br />L'agence créatrice du nouveau territoire visuel (y compris du site web), 4uatre déclare avoir puisé l'ADN dans l'image des contes et anciennes enseignes.<br />"<i>A l'opposé des chaînes d'hôtels, le logotype est conçu comme celui d'une boutique dans laquelle on viendrait chiner, dénicher une adresse différente, une petite rareté...comme on tomberait dans le terrier du lapin d'Alice</i>. "<br /><br />La signature "At home everywhere" est efficace et résume parfaitement l'objectif de confort de Cokoon.<br />L'identité visuelle est simple, elle utilise une typographie stylisée rappelant l'univers des contes et de sorcellerie. La signature, en capitales, casse avec l'originalité du nom de marque.<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-L3BypAJt2l0/T6eGYdEhVhI/AAAAAAAAAZQ/VFq12wBUyIk/s1600/Cokoon_papéteries.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="430" src="http://4.bp.blogspot.com/-L3BypAJt2l0/T6eGYdEhVhI/AAAAAAAAAZQ/VFq12wBUyIk/s640/Cokoon_papéteries.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-wt5C8RJ-vSU/T6eGbu2HTrI/AAAAAAAAAZY/hDkwV4pjhqY/s1600/Cokoon_siteweb.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="344" src="http://4.bp.blogspot.com/-wt5C8RJ-vSU/T6eGbu2HTrI/AAAAAAAAAZY/hDkwV4pjhqY/s640/Cokoon_siteweb.png" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-N26KbRskrE4/T6eHFDIYIYI/AAAAAAAAAZg/5x32vHlxpmQ/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://2.bp.blogspot.com/-N26KbRskrE4/T6eHFDIYIYI/AAAAAAAAAZg/5x32vHlxpmQ/s640/Image+2.png" width="498" /></a></div><br />Retrouver l'<a href="http://logo-bedandy.blogspot.fr/search/label/tourisme">actu logos tourisme</a><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>113</wp:post_id>
		<wp:post_date><![CDATA[2012-05-10 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-09 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cokoon-devoile-son-logotype]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Sojasun s&#039;offre un lifting</title>
		<link>http://yannickbourenane.com/preprod/2012/05/09/sojasun-soffre-un-lifting/</link>
		<pubDate>Tue, 08 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/sojasun-soffre-un-lifting/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-do4WFapfkBE/T56dLBnxVSI/AAAAAAAAGJ0/6GsthwsfTDw/s1600/Sojasun_logotype.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-do4WFapfkBE/T56dLBnxVSI/AAAAAAAAGJ0/6GsthwsfTDw/s640/Sojasun_logotype.jpg" width="640" /></a></div><span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"><span style="line-height: 20px;"><br /></span></span><br /><span style="font-family: Arial, Helvetica, sans-serif;"><span style="line-height: 20px;">La marque <a href="http://www.sojasun.com/" target="_blank">Sojasun</a>, référence dans les produits à base de Soja en grande distribution fait évoluer son identité visuelle. Ce lifting intervient lors de sa nouvelle campagne publicitaire articulée par la ligne directrice "Le végétal n'a pas fini de vous surprendre".</span></span><br /><a name='more'></a><span style="font-family: Arial, Helvetica, sans-serif;">Il y'a 20 ans <a href="http://www.sojasun.com/" target="_blank">Sojasun </a>ouvrait la voie du végétal dans l'alimentation en proposant des desserts au soja dans les grandes et moyennes surfaces. Aujourd'hui, pour plus de modernité la marque décide d'arrondir son logotype. Les deux losanges sont revus. Chaque élément a simplement été adouci, sauf les couleurs qui ont, elles, été renforcées. </span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-T_CFaSKN0Ls/T56gURNFFZI/AAAAAAAAGKI/-eC4O7Ljq1s/s1600/Sojasun_packaging1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://2.bp.blogspot.com/-T_CFaSKN0Ls/T56gURNFFZI/AAAAAAAAGKI/-eC4O7Ljq1s/s320/Sojasun_packaging1.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-62qCM1DJQhI/T56gZupdDEI/AAAAAAAAGKQ/Yaj-1wEVrnw/s1600/Sojasun_packaging2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="262" src="http://4.bp.blogspot.com/-62qCM1DJQhI/T56gZupdDEI/AAAAAAAAGKQ/Yaj-1wEVrnw/s320/Sojasun_packaging2.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-c3JXCNo9ppo/T56gh_scklI/AAAAAAAAGKY/9azSEzKaUE8/s1600/Sojasun_pub1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="478" src="http://4.bp.blogspot.com/-c3JXCNo9ppo/T56gh_scklI/AAAAAAAAGKY/9azSEzKaUE8/s640/Sojasun_pub1.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-gtsMohCBJ5w/T56gs-l0VBI/AAAAAAAAGKg/fFMjNmPVIkc/s1600/Sojasun_pub3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="478" src="http://2.bp.blogspot.com/-gtsMohCBJ5w/T56gs-l0VBI/AAAAAAAAGKg/fFMjNmPVIkc/s640/Sojasun_pub3.png" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-GZ1KcTPAFt8/T56g4wVqUCI/AAAAAAAAGKw/6fur6lgqqwk/s1600/sojasun_pub2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="478" src="http://2.bp.blogspot.com/-GZ1KcTPAFt8/T56g4wVqUCI/AAAAAAAAGKw/6fur6lgqqwk/s640/sojasun_pub2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-jbg0ZZpf6rM/T56gx8PR4LI/AAAAAAAAGKo/NOYvH4rNI5A/s1600/Sojasun_web.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="424" src="http://4.bp.blogspot.com/-jbg0ZZpf6rM/T56gx8PR4LI/AAAAAAAAGKo/NOYvH4rNI5A/s640/Sojasun_web.png" width="640" /></a></div><br /><span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"><span style="line-height: 20px;">Consulter l'actu logos des<a href="http://logo-bedandy.blogspot.fr/search/label/Biens%20de%20consommation" target="_blank"> biens de consommation</a></span></span><br /><span style="color: #363636; font-family: Arial, Helvetica, sans-serif; font-size: x-small;"><span style="line-height: 20px;"><b><br /></b></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>114</wp:post_id>
		<wp:post_date><![CDATA[2012-05-09 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-08 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[sojasun-soffre-un-lifting]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>1369</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-17 01:01:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-16 23:01:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Chaque élément a simplement étAIT adouci, sauf les couleurs qui ont, elles, étAIENT renforcées." <br /><br />Ouhla, vous bien parler la France! Mon Dieu, mon Dieu...<br /><br />Pour le reste : dommage. Le logo de "Sojasun" très marqué années 90 était top. POURQUOI Diable vouloir toujours suivre la tendance actuelle de l'arrondi. Ça fait déjà dépassé! C'était bon il y a encore 4 ou 5 ans... Pff...]]></wp:comment_content>
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	</item>
	<item>
		<title>Si les logos parlaient</title>
		<link>http://yannickbourenane.com/preprod/2012/05/08/si-les-logos-parlaient/</link>
		<pubDate>Mon, 07 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-5L0VXDr2k0c/T523i0JoqAI/AAAAAAAAGH8/Nc04AZLa2Eo/s1600/Capture+d’écran+2012-04-29+à+23.45.36.png" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" src="http://1.bp.blogspot.com/-5L0VXDr2k0c/T523i0JoqAI/AAAAAAAAGH8/Nc04AZLa2Eo/s1600/Capture+d’écran+2012-04-29+à+23.45.36.png" /></a><a href="http://4.bp.blogspot.com/-nppYiTsqXa8/T523hn0hKiI/AAAAAAAAGH0/rpK3EWKDVqo/s1600/Capture+d’écran+2012-04-29+à+23.45.24.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-nppYiTsqXa8/T523hn0hKiI/AAAAAAAAGH0/rpK3EWKDVqo/s1600/Capture+d’écran+2012-04-29+à+23.45.24.png" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-uF3-Hd22I0E/T523kzbXS5I/AAAAAAAAGII/15ElYcG18kk/s1600/Capture+d’écran+2012-04-29+à+23.46.06.png" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" src="http://3.bp.blogspot.com/-uF3-Hd22I0E/T523kzbXS5I/AAAAAAAAGII/15ElYcG18kk/s1600/Capture+d’écran+2012-04-29+à+23.46.06.png" /></a><a href="http://2.bp.blogspot.com/-LXgd5U3u0T0/T523kDcGCwI/AAAAAAAAGIA/LvHz72JolyM/s1600/Capture+d’écran+2012-04-29+à+23.45.49.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-LXgd5U3u0T0/T523kDcGCwI/AAAAAAAAGIA/LvHz72JolyM/s1600/Capture+d’écran+2012-04-29+à+23.45.49.png" /></a></div><br /><br /><br />Exit la langue de bois, le roumanien <a href="http://www.behance.net/gallery/naked-brands/2904981" target="_blank">MyHotJuly</a> donne la parole aux logos, s'ils disaient ce qu'ils pensaient vraiment. Drôles détournements de logos.<br /><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-fwSao5jGesk/T523wyLR0gI/AAAAAAAAGIU/vScMKimcKkE/s1600/181c5fe4ee9068e557c82f58ef95d16a.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://3.bp.blogspot.com/-fwSao5jGesk/T523wyLR0gI/AAAAAAAAGIU/vScMKimcKkE/s320/181c5fe4ee9068e557c82f58ef95d16a.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-kWPMpUcwEkU/T523xw7XfpI/AAAAAAAAGIY/b4cbKyL_Z1U/s1600/41ac7a07e631d8f31557ee4b3c4be0d8.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://4.bp.blogspot.com/-kWPMpUcwEkU/T523xw7XfpI/AAAAAAAAGIY/b4cbKyL_Z1U/s320/41ac7a07e631d8f31557ee4b3c4be0d8.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-o619n-PcGOI/T523y214amI/AAAAAAAAGIg/u-SxIDV1k6w/s1600/52ea691c1e9c323e21297157b1feadd6.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://2.bp.blogspot.com/-o619n-PcGOI/T523y214amI/AAAAAAAAGIg/u-SxIDV1k6w/s320/52ea691c1e9c323e21297157b1feadd6.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/--bS_eBKwpVs/T523zqEPQII/AAAAAAAAGIo/N1ykiyLXqlo/s1600/602b5c8af305c04e0d5893d647922735.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://2.bp.blogspot.com/--bS_eBKwpVs/T523zqEPQII/AAAAAAAAGIo/N1ykiyLXqlo/s320/602b5c8af305c04e0d5893d647922735.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-jb2OkZGMccs/T52346YLQMI/AAAAAAAAGI0/0qcS_ykyAKY/s1600/873e919c23792935ccd95657f6305e14.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://4.bp.blogspot.com/-jb2OkZGMccs/T52346YLQMI/AAAAAAAAGI0/0qcS_ykyAKY/s320/873e919c23792935ccd95657f6305e14.jpg" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-atFFCmSGpVg/T5239a6yn1I/AAAAAAAAGI8/oui0RNvY6iE/s1600/f13811ba230aab806575ca7544cefac8.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://1.bp.blogspot.com/-atFFCmSGpVg/T5239a6yn1I/AAAAAAAAGI8/oui0RNvY6iE/s320/f13811ba230aab806575ca7544cefac8.jpg" width="320" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>115</wp:post_id>
		<wp:post_date><![CDATA[2012-05-08 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-07 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[si-les-logos-parlaient]]></wp:post_name>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Le nouveau visage d&#039;Haïti</title>
		<link>http://yannickbourenane.com/preprod/2012/05/07/le-nouveau-visage-dhaiti/</link>
		<pubDate>Mon, 07 May 2012 20:23:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-pRx8inRprnY/T733WY_2j_I/AAAAAAAAGRE/9lrSpZxBjbw/s1600/Haiti_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-pRx8inRprnY/T733WY_2j_I/AAAAAAAAGRE/9lrSpZxBjbw/s640/Haiti_logo.jpg" width="640" /></a></div><div style="text-align: center;"><br /></div><br />Suite au concours lancé le 10 Mars 2012, le Ministère du Tourisme d'Haïti a choisi un nouveau logo et un nouveau slogan parmi 400 propositions reçues pour replacer le pays sur la carte du tourisme.<br /><br /><a name='more'></a> Le site n'est pas encore à jour mais la page facebook est bien au rendez-vous.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-IcCmtCBCJ5o/T6gsQ9D0_BI/AAAAAAAAGMQ/Bxn5sW1vQSo/s1600/Capture+d’écran+2012-05-07+à+22.08.51.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="376" src="http://2.bp.blogspot.com/-IcCmtCBCJ5o/T6gsQ9D0_BI/AAAAAAAAGMQ/Bxn5sW1vQSo/s640/Capture+d’écran+2012-05-07+à+22.08.51.png" width="640" /></a></div>Voir la carte du monde des <a href="http://logo-bedandy.blogspot.fr/2010/08/carte-des-logos-de-tourisme.html" target="_blank">logos de tourisme</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>116</wp:post_id>
		<wp:post_date><![CDATA[2012-05-07 22:23:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-07 20:23:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1364</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-09 22:39:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-09 20:39:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très beau !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Intercaves</title>
		<link>http://yannickbourenane.com/preprod/2012/05/07/intercaves/</link>
		<pubDate>Mon, 07 May 2012 16:19:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[Inter Caves dispose de 123 magasins en France. Il est aujourd'hui<br /><br /><br /><br /><br /><div style="font-family: 'Times New Roman', serif; font-size: 12pt; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-indent: -18pt;">Date de sortie officielle du logotype<span style="color: #1f497d;"> : le logo ainsi que le nouveau concept architectural du magasin ont été présentes le 12 mars à l’ensemble des partenaires cavistes, lors d’une convention nationale suivie d’une visite sur site du magasin pilote, situé à Boissy Saint Léger (94).</span><o:p></o:p></div><div style="font-family: 'Times New Roman', serif; font-size: 12pt; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm;"><br /></div><div style="font-family: 'Times New Roman', serif; font-size: 12pt; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-indent: -18pt;"><span style="font-family: Symbol;">·<span style="font: normal normal normal 7pt/normal 'Times New Roman';">         </span></span>La raison du changement<span style="color: #1f497d;"> : à partir des fondamentaux de la marque Inter Caves l’objectif était de construire un territoire identitaire plus distinctif, plus authentique et plus moderne. Le nouveau logo est parti du patrimoine de la marque, réinterprété avec modernité. Évolution plus que révolution, les choix colorimétriques et typographiques donnent une identité qualitative et moderne au concept et à l’enseigne. Le fond gris ardoise confère au logo élégance et sobriété tandis que le ton rouge rappelle l’univers chaleureux du vin. De même l’introduction de l’écriture manuscrite qui induit « la main de l’homme » donne au logo un caractère plus artisanal.</span><o:p></o:p></div><div style="font-family: 'Times New Roman', serif; font-size: 12pt; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm;"><br /></div><div style="font-family: 'Times New Roman', serif; font-size: 12pt; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-indent: -18pt;"><span style="font-family: Symbol;">·<span style="font: normal normal normal 7pt/normal 'Times New Roman';">         </span></span>L'agence créatrice<span style="color: #1f497d;"> Good2Know, cofondée par Hélène LAFOURCADE. 6 mois de travail lui auront été nécessaires pour mener à bien l’ensemble du projet jusqu’à sa concrétisation sur le site pilote.</span><o:p></o:p></div><div style="font-family: 'Times New Roman', serif; font-size: 12pt; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm;"><br /></div><div style="font-family: 'Times New Roman', serif; font-size: 12pt; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-indent: -18pt;"><span style="font-family: Symbol;">·<span style="font: normal normal normal 7pt/normal 'Times New Roman';">         </span></span>Les objectifs de communication<span style="color: #1f497d;"> : amener l’ensemble du réseau constitué de 123 magasins à ce jour, à adapter la nouvelle charte d’ici à fin 2012. La vingtaine d’ouverture de nouveaux points de vente, prévue sur 2012, sera à la nouvelle identité.</span><o:p></o:p></div><div style="font-family: 'Times New Roman', serif; font-size: 12pt; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm;"><br /></div><div style="font-family: 'Times New Roman', serif; font-size: 12pt; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-indent: -18pt;"><span style="font-family: Symbol;">·<span style="font: normal normal normal 7pt/normal 'Times New Roman';">         </span></span>Les autres changements ( papeteries, site web..etc.) ?<span style="color: #1f497d;"> : le site web est en cours de changement</span></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>117</wp:post_id>
		<wp:post_date><![CDATA[2012-05-07 18:19:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-07 16:19:00]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Valiant se dote d&#039;un chevron</title>
		<link>http://yannickbourenane.com/preprod/2012/05/07/valiant-se-dote-dun-chevron/</link>
		<pubDate>Sun, 06 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://1.bp.blogspot.com/-vx_ffpXmEoU/T55OqzCYuJI/AAAAAAAAAY4/JnpIR1AoLFk/s1600/Valiant_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-vx_ffpXmEoU/T55OqzCYuJI/AAAAAAAAAY4/JnpIR1AoLFk/s640/Valiant_logo.jpg" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: left;">Après <a href="http://logo-bedandy.blogspot.fr/2012/01/dc-comics-se-dynamise.html">DC Comics</a> en janvier 2012, c'est au tour de l'éditeur de comics fondé en 1990, <a href="http://valiantuniverse.com/" target="_blank">Valiant </a>de modifier son logotype. L'emblématique boussole est retravaillée par la superposition du "V" de Valiant. Le lettrage offre au logotype un look retro, ce qui lui procure plus de force. </div><a name='more'></a><span title="“It is always a challenging and interesting project to design the visual identity of a publisher from the ground up in every detail — logo, trade dress, title logos — and to cohesively pull all these elements together so one strong visual identity emerges."></span><br /><div style="text-align: left;"><span title="“It is always a challenging and interesting project to design the visual identity of a publisher from the ground up in every detail — logo, trade dress, title logos — and to cohesively pull all these elements together so one strong visual identity emerges."><span title="“It is always a challenging and interesting project to design the visual identity of a publisher from the ground up in every detail — logo, trade dress, title logos — and to cohesively pull all these elements together so one strong visual identity emerges."><i>"Il est toujours stimulant et intéressant de concevoir l'identité visuelle d'un éditeur à partir du sol dans les moindres détails - logo, habillage commercial, logos titre - de manière cohérente et de tirer de tous ces éléments le plus fort afin de faire émerger une identité visuelle forte</i></span><span title="The Valiant characters have a strong fanbase and heritage, and so the new logos are fresh and modern as befits a forward-looking publisher while still paying tribute to the originals, just as has been done with the characters themselves,” said Hughes, whose previously"><i>»</i>, a déclaré le créateur du logotype Hughes et ayant créé ou contribué à la création des logotypes de </span><span title="published work includes logos and design pieces for Marvel Comics, DC Comics, MTV Networks, Virgin Airlines, Penguin Books, Archaia Entertainment, and the BBC, among many others."><a href="http://marvel.com/" target="_blank">Marvel Comics</a>, <a href="http://www.dccomics.com/" target="_blank">DC Comics</a>, <a href="http://www.mtv.com/" target="_blank">MTV Networks</a>, <a href="http://www.virgin.com/gateways/virginairlines/" target="_blank">Virgin Airlines,</a> <a href="http://www.penguin.co.uk/" target="_blank">Penguin Books</a>, <a href="http://www.archaia.com/" target="_blank">Archaia Entertainment</a> ou encore </span>la <a href="http://bbc/" target="_blank">BBC</a>...</span></div><span title="“It is always a challenging and interesting project to design the visual identity of a publisher from the ground up in every detail — logo, trade dress, title logos — and to cohesively pull all these elements together so one strong visual identity emerges."></span><br /><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: left;">L'identité garde ses codes coloriels. La boussole vit derrière le "V"qui s'impose comme un chevron. Valiant perd ses empattements, son italique et passe en capitales. Une cartouche noire est ajoutée. Toutes ces modifications offrent une identité visuelle très impactante et plus aisément mémorisable. </div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ESsCb7WOcys/T55Y1Rj5M1I/AAAAAAAAGJQ/3nrr2EgNwcE/s1600/Valiant_couverture.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-ESsCb7WOcys/T55Y1Rj5M1I/AAAAAAAAGJQ/3nrr2EgNwcE/s640/Valiant_couverture.png" width="428" /></a></div><div style="clear: both; text-align: center;">Historique des logotypes de Valiant :</div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Cv_t3cFNA4M/T55Y2FD0sCI/AAAAAAAAGJU/gjouNMtMb9I/s1600/Valiant_historique_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="90" src="http://3.bp.blogspot.com/-Cv_t3cFNA4M/T55Y2FD0sCI/AAAAAAAAGJU/gjouNMtMb9I/s400/Valiant_historique_logo.png" width="400" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3qWalmSrvqc/T55Y564dTSI/AAAAAAAAGJg/FRLSV2P7GPo/s1600/Valiant_web.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="492" src="http://1.bp.blogspot.com/-3qWalmSrvqc/T55Y564dTSI/AAAAAAAAGJg/FRLSV2P7GPo/s640/Valiant_web.png" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: left;"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>118</wp:post_id>
		<wp:post_date><![CDATA[2012-05-07 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-06 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[valiant-se-dote-dun-chevron]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Et si les candidats étaient des logos ?</title>
		<link>http://yannickbourenane.com/preprod/2012/05/03/et-si-les-candidats-etaient-des-logos/</link>
		<pubDate>Wed, 02 May 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-O7cgo37tmpg/T5XS6hbjvRI/AAAAAAAAF3g/DiCtpDb1rNk/s1600/candidats_logos_2012.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-O7cgo37tmpg/T5XS6hbjvRI/AAAAAAAAF3g/DiCtpDb1rNk/s640/candidats_logos_2012.jpg" width="640" /></a></div><br />A  l'approche des élections présidentielles, Landor a demandé au panel  de familles de son observatoire d’attribuer, de manière qualitative, à  six candidats, des marques appartenant à une dizaine de secteurs. Voici  les logos qui s'affrontent. Pas de dominante chromatique. Les marques en  commun sont celles du constructeur Peugeot et la seule marque  américaine de cette étude, Coca Cola. Celles qui les distinguent se  différencient par leur caractère populaire ou luxueux. A une exception :  le magazine des people, Voici, est attribué à Sarkozy. Cliquez  ci-dessous pour voir les marques attribuées aux candidats recalés.<br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-nBNUrS3gs28/T5XIYQgGXnI/AAAAAAAAF2Y/vFK-ksxtzSA/s1600/Capture+d’écran+2012-04-23+à+23.14.56.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-nBNUrS3gs28/T5XIYQgGXnI/AAAAAAAAF2Y/vFK-ksxtzSA/s640/Capture+d’écran+2012-04-23+à+23.14.56.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-PVtH-lf-_xY/T5XIZ0R7vjI/AAAAAAAAF2g/x5Nmp34FQiI/s1600/Capture+d’écran+2012-04-23+à+23.15.05.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="305" src="http://2.bp.blogspot.com/-PVtH-lf-_xY/T5XIZ0R7vjI/AAAAAAAAF2g/x5Nmp34FQiI/s640/Capture+d’écran+2012-04-23+à+23.15.05.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3Wy6DIhV-_Y/T5XIa6clMtI/AAAAAAAAF2o/30tLwn-3HMo/s1600/Capture+d’écran+2012-04-23+à+23.15.12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="312" src="http://1.bp.blogspot.com/-3Wy6DIhV-_Y/T5XIa6clMtI/AAAAAAAAF2o/30tLwn-3HMo/s640/Capture+d’écran+2012-04-23+à+23.15.12.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-MWTv-_UBhAY/T5XIcAtmzXI/AAAAAAAAF2w/hPcycO2qzOs/s1600/Capture+d’écran+2012-04-23+à+23.16.09.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="297" src="http://1.bp.blogspot.com/-MWTv-_UBhAY/T5XIcAtmzXI/AAAAAAAAF2w/hPcycO2qzOs/s640/Capture+d’écran+2012-04-23+à+23.16.09.png" width="640" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Bynvhf6xdsE/T5XIeRyLmJI/AAAAAAAAF3A/opPpvbJL-3s/s1600/Capture+d’écran+2012-04-23+à+23.17.16.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="315" src="http://2.bp.blogspot.com/-Bynvhf6xdsE/T5XIeRyLmJI/AAAAAAAAF3A/opPpvbJL-3s/s640/Capture+d’écran+2012-04-23+à+23.17.16.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-SS3ERY150P0/T5XIg4gfpmI/AAAAAAAAF3Q/CEtD6o0o3i0/s1600/Capture+d’écran+2012-04-23+à+23.17.41.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="307" src="http://2.bp.blogspot.com/-SS3ERY150P0/T5XIg4gfpmI/AAAAAAAAF3Q/CEtD6o0o3i0/s640/Capture+d’écran+2012-04-23+à+23.17.41.png" width="640" /> </a></div><div style="clear: both; text-align: left;"><a href="http://blogs.lesechos.fr/echosconso/presidentielle-et-si-les-candidats-etaient-des-marques-a10185.html" target="_blank">Voir l'article des Echos</a> </div><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>119</wp:post_id>
		<wp:post_date><![CDATA[2012-05-03 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-02 23:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1361</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-04 10:26:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-04 08:26:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le constructeur automobile français Renault et ses millions d'investissements publicitaires est quand même le grand absent de cette étude...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1362</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-05-07 10:54:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-07 08:54:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est du grand n'importe quoi ce truc là !]]></wp:comment_content>
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		<title>Carte des marques de géants</title>
		<link>http://yannickbourenane.com/preprod/2012/05/02/carte-des-marques-de-geants/</link>
		<pubDate>Tue, 01 May 2012 23:00:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-FKOsnXK2zOI/T52kzwIZfrI/AAAAAAAAGFM/4UYY0FeGDzI/s1600/logo_marques-mere.jpg"><img alt="" src="http://1.bp.blogspot.com/-FKOsnXK2zOI/T52kzwIZfrI/AAAAAAAAGFM/4UYY0FeGDzI/s640/logo_marques-mere.jpg" width="640" height="401" border="0" /></a></div>
Voici une carte des marques de géants représentés par leur logo et déniché sur le web... Dommage qu'il n'y ait pas Danone.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>120</wp:post_id>
		<wp:post_date><![CDATA[2012-05-02 01:00:00]]></wp:post_date>
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		<title>Le logo de Jay-Z pour les Nets</title>
		<link>http://yannickbourenane.com/preprod/2012/05/01/le-logo-de-jay-z-pour-les-nets/</link>
		<pubDate>Mon, 30 Apr 2012 23:00:00 +0000</pubDate>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-KDKwW-LPOFc/T574Xd7vv4I/AAAAAAAAGLI/OG6dEGCGPhY/s1600/NETS_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="319" src="http://1.bp.blogspot.com/-KDKwW-LPOFc/T574Xd7vv4I/AAAAAAAAGLI/OG6dEGCGPhY/s640/NETS_logo.jpg" width="640" /></a></div><br />Lundi 30 avril à minuit, l'équipe de basket ball du rappeur/producteur Jay-Z, les New Jersey Nets sera  rebaptisée Brooklyn Nets à l'occasion de son déménagement à New-York. Jay-Z fait courir le bruit sur la toile qu'il est l'auteur de ce logo, une identité visuelle de retour à la 2D, en noir et blanc qui offre un ensemble nettement plus impactant. Les produits dérivés sont prêts sur la <a href="http://www.nba.com/nets/brooklyn/hello_brooklyn.html" target="_blank">boutique online</a>...<br /><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-P9aJO0Q2EWk/T5748yb_-fI/AAAAAAAAGL4/dlWydoO6PB4/s1600/jayznets.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-P9aJO0Q2EWk/T5748yb_-fI/AAAAAAAAGL4/dlWydoO6PB4/s1600/jayznets.jpg" /></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-KASl9vaoHVY/T574zGTjL1I/AAAAAAAAGLQ/R2qQIEcbJ9c/s1600/1053_large5-290x290.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-KASl9vaoHVY/T574zGTjL1I/AAAAAAAAGLQ/R2qQIEcbJ9c/s400/1053_large5-290x290.jpg" width="400" /></a></div><a href="http://3.bp.blogspot.com/-A1SA_glb9nQ/T574zgOe1sI/AAAAAAAAGLU/Xrs_XcmLfiw/s1600/1083_large5-290x290.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-A1SA_glb9nQ/T574zgOe1sI/AAAAAAAAGLU/Xrs_XcmLfiw/s640/1083_large5-290x290.jpg" width="640" /></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-8Xyv7aGpvLw/T5740P2vn-I/AAAAAAAAGLc/4gapyDyL-e8/s1600/1111_large5-290x290.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-8Xyv7aGpvLw/T5740P2vn-I/AAAAAAAAGLc/4gapyDyL-e8/s640/1111_large5-290x290.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-_5GN6otiLdU/T5740q38rcI/AAAAAAAAGLo/YaNcf3Y_Jps/s1600/1123_large-250x290.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://2.bp.blogspot.com/-_5GN6otiLdU/T5740q38rcI/AAAAAAAAGLo/YaNcf3Y_Jps/s640/1123_large-250x290.jpg" width="551" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Z6bFqYS2PN8/T5742A7BrBI/AAAAAAAAGLw/VQjkD0n_uIg/s1600/1280-brooklyn-nets.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://1.bp.blogspot.com/-Z6bFqYS2PN8/T5742A7BrBI/AAAAAAAAGLw/VQjkD0n_uIg/s640/1280-brooklyn-nets.jpg" width="640" /></a></div><br /><br />En savoir plus sur les <a href="http://en.wikipedia.org/wiki/New_Jersey_Nets" target="_blank">Brooklyn Nets</a><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>121</wp:post_id>
		<wp:post_date><![CDATA[2012-05-01 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-30 23:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<title>Les 15 tendances des logos pour 2012</title>
		<link>http://yannickbourenane.com/preprod/2012/04/29/les-15-tendances-des-logos-pour-2012/</link>
		<pubDate>Sun, 29 Apr 2012 20:57:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-cR_zsmZsK7k/T52peDmrTkI/AAAAAAAAGFs/KhKBAgAHWS4/s1600/13-tessellation.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-cR_zsmZsK7k/T52peDmrTkI/AAAAAAAAGFs/KhKBAgAHWS4/s1600/13-tessellation.jpg" /></a></div>Le site <a href="http://www.logolounge.com/article.asp?aid=llPo" target="_blank">LogoLounge</a> édite sa 10ème étude annuelle sur les tendances des logos. Globalement, seuls sont présentés des logos iconographiques mais aussi très peu sont des identités de grandes marques ou très reconnus. Ci-dessus, les logos éclatés en mosaïque et ci-dessous, les stickers faussement décollés. Le reste en cliquant sur le billet.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-nHyiddF_tho/T52pcnhQ5tI/AAAAAAAAGFc/Qdksu53vO_4/s1600/10-peel.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-nHyiddF_tho/T52pcnhQ5tI/AAAAAAAAGFc/Qdksu53vO_4/s1600/10-peel.jpg" /></a></div><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Ns3vEcU-eQQ/T52qn3SPX8I/AAAAAAAAGF0/JnAw4Q4j8Kc/s1600/1-icon-clusters.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-Ns3vEcU-eQQ/T52qn3SPX8I/AAAAAAAAGF0/JnAw4Q4j8Kc/s320/1-icon-clusters.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-dOmAJ7zhagM/T52qotRb-HI/AAAAAAAAGF8/fEweA04xj74/s1600/10-peel.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-dOmAJ7zhagM/T52qotRb-HI/AAAAAAAAGF8/fEweA04xj74/s320/10-peel.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-15pp9QwDyrg/T52qpq_g58I/AAAAAAAAGGE/-F_tG8GWe3w/s1600/11-carved-sphere.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-15pp9QwDyrg/T52qpq_g58I/AAAAAAAAGGE/-F_tG8GWe3w/s320/11-carved-sphere.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-KyCTV14NX3I/T52qqX5DMGI/AAAAAAAAGGI/rAUWAobHglo/s1600/12-apps.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-KyCTV14NX3I/T52qqX5DMGI/AAAAAAAAGGI/rAUWAobHglo/s320/12-apps.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-EaRe3OEKb9g/T52qrRSLaGI/AAAAAAAAGGU/2SG_7oubxLo/s1600/13-tessellation.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-EaRe3OEKb9g/T52qrRSLaGI/AAAAAAAAGGU/2SG_7oubxLo/s320/13-tessellation.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-baiOtn8xwbQ/T52qsdywaEI/AAAAAAAAGGc/dn_G4THaQUI/s1600/14-arc-twists.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-baiOtn8xwbQ/T52qsdywaEI/AAAAAAAAGGc/dn_G4THaQUI/s320/14-arc-twists.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-DXGhrOUgRYQ/T52qtPbjvWI/AAAAAAAAGGk/FjK2G0TFKOo/s1600/15-cousins.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-DXGhrOUgRYQ/T52qtPbjvWI/AAAAAAAAGGk/FjK2G0TFKOo/s320/15-cousins.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-zAgddkSktdc/T52quGoa23I/AAAAAAAAGGo/z7TTlvU5_5c/s1600/2-translinks.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-zAgddkSktdc/T52quGoa23I/AAAAAAAAGGo/z7TTlvU5_5c/s320/2-translinks.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-KP_pPIG_1Mc/T52quiSz4_I/AAAAAAAAGGw/5xZnCrNKa6Q/s1600/3-watercolor.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-KP_pPIG_1Mc/T52quiSz4_I/AAAAAAAAGGw/5xZnCrNKa6Q/s320/3-watercolor.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-aHGx0TrgV3s/T52qvKHz1NI/AAAAAAAAGG8/sL8mnAII5a0/s1600/4-potato-chip.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-aHGx0TrgV3s/T52qvKHz1NI/AAAAAAAAGG8/sL8mnAII5a0/s320/4-potato-chip.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-AU4N9kTw2tA/T52qwF-fCTI/AAAAAAAAGHA/WQAKUCHChfw/s1600/5-anaglyphs.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-AU4N9kTw2tA/T52qwF-fCTI/AAAAAAAAGHA/WQAKUCHChfw/s320/5-anaglyphs.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-_PFCrZnqr5U/T52qw9oxDkI/AAAAAAAAGHI/kF_BCEl2AFk/s1600/6-selective-focus.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-_PFCrZnqr5U/T52qw9oxDkI/AAAAAAAAGHI/kF_BCEl2AFk/s320/6-selective-focus.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-kCyGiOXgJNc/T52qxpnm_UI/AAAAAAAAGHM/UqMV-QLV17M/s1600/7-woven.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-kCyGiOXgJNc/T52qxpnm_UI/AAAAAAAAGHM/UqMV-QLV17M/s320/7-woven.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-NDx5rY1-lX4/T52qzTt4znI/AAAAAAAAGHc/xjs9Zkhi-ko/s1600/8-twined.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-NDx5rY1-lX4/T52qzTt4znI/AAAAAAAAGHc/xjs9Zkhi-ko/s320/8-twined.jpg" width="304" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8U4RupEIil4/T52q0Nhyj1I/AAAAAAAAGHk/1i7WlI_bplo/s1600/9-sprout.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-8U4RupEIil4/T52q0Nhyj1I/AAAAAAAAGHk/1i7WlI_bplo/s320/9-sprout.jpg" width="304" /></a></div><ol><li>Les groupes d'icônes</li><li>Les superpositions dans la transparence</li><li>Le style aquarelle</li><li>La forme de la chips</li><li>Les anaglyphes</li><li>La mise au point sélective</li><li>Le maillage</li><li>Le tressé blanc</li><li>Le bourgeon</li><li>Le sticker décollé en trompe l'oeil</li><li>Les sphères incurvées</li><li>Le format application</li><li>La mosaïque</li><li>Les arc twistés</li><li>Les logos dits vivants, à la forme identique mais au motif ou à la couleur différent<br /><br /> </li></ol>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>122</wp:post_id>
		<wp:post_date><![CDATA[2012-04-29 22:57:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-04-29 20:57:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
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		<title>Le nouveau logo de Hawthorne &amp; Wren</title>
		<link>http://yannickbourenane.com/preprod/2012/06/15/le-nouveau-logo-de-hawthorne-wren/</link>
		<pubDate>Thu, 14 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-0gYOdMTDwBE/T9nqbw1d9iI/AAAAAAAAAuc/QlonWlldxx8/s1600/HW_1_FINAL.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-0gYOdMTDwBE/T9nqbw1d9iI/AAAAAAAAAuc/QlonWlldxx8/s1600/HW_1_FINAL.jpg" /></a></div><br />Voici l'identité d'une boutique de création de cadeaux située à Salt Lake City, <a href="http://www.hawthorneandwren.com/categories/personal/" target="_blank">Hawthorne & Wren</a>. La marque propose des objets de décoration en son nom. Ce système complet est le fruit du travail du designer Kevin Cantrell.<br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-JxIGglTbSgw/T9nqgFoJjTI/AAAAAAAAAuo/qKuck2-d8GQ/s1600/HW_2_FINAL.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-JxIGglTbSgw/T9nqgFoJjTI/AAAAAAAAAuo/qKuck2-d8GQ/s1600/HW_2_FINAL.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-YYiqmXHzIf0/T9nqg5J3NsI/AAAAAAAAAuw/yU7U8bpw3Fg/s1600/HW_2b_FINAL.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-YYiqmXHzIf0/T9nqg5J3NsI/AAAAAAAAAuw/yU7U8bpw3Fg/s1600/HW_2b_FINAL.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-iDeJbshQQSo/T9nqhe5prkI/AAAAAAAAAu4/zEmadLdybNg/s1600/HW_3_FINAL.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-iDeJbshQQSo/T9nqhe5prkI/AAAAAAAAAu4/zEmadLdybNg/s1600/HW_3_FINAL.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-dodev3ffmic/T9nqiDoQivI/AAAAAAAAAvE/THRbdqFTdPo/s1600/HW_4_FINAL.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-dodev3ffmic/T9nqiDoQivI/AAAAAAAAAvE/THRbdqFTdPo/s1600/HW_4_FINAL.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-4iRQq1YU21Y/T9nqjNcOSmI/AAAAAAAAAvI/buzxMSiDqxM/s1600/HW_5_FINAL.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-4iRQq1YU21Y/T9nqjNcOSmI/AAAAAAAAAvI/buzxMSiDqxM/s1600/HW_5_FINAL.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-mFwVVMTgG8g/T9nqjwvr4ZI/AAAAAAAAAvU/l1VIloKguHM/s1600/HW_9_FINAL.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-mFwVVMTgG8g/T9nqjwvr4ZI/AAAAAAAAAvU/l1VIloKguHM/s1600/HW_9_FINAL.jpg" /></a></div><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>83</wp:post_id>
		<wp:post_date><![CDATA[2012-06-15 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-14 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/06/lidentite-de-la-marque-hawthorne-wren.html]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510366121;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:323;}i:1;a:1:{s:2:"id";i:12003;}i:2;a:1:{s:2:"id";i:441;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1442</wp:comment_id>
			<wp:comment_author><![CDATA[Gary]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.garymael.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-15 10:12:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-15 08:12:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adore ce genre de raffinement. Très inspirant.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1443</wp:comment_id>
			<wp:comment_author><![CDATA[Cooper]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-18 23:11:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-18 21:11:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très sympa.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Accor s&#039;engage dans le développement durable</title>
		<link>http://yannickbourenane.com/preprod/2012/06/14/accor-sengage-dans-le-developpement-durable/</link>
		<pubDate>Thu, 14 Jun 2012 10:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/accor-sengage-dans-le-developpement-durable/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-eDK9pjcHO_o/T9mv3drS-BI/AAAAAAAAAtc/GWWLdIqGrIE/s1600/Planet_21_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-eDK9pjcHO_o/T9mv3drS-BI/AAAAAAAAAtc/GWWLdIqGrIE/s1600/Planet_21_logo.jpg" /></a></div><br />En septembre 2011, le groupe <a href="http://www.accor.com/fr/developpement-durable/le-programme-planet-21.html" target="_blank">Accor </a>modifiait son identité visuelle en supprimant une bernache de son bloque marque. Aujourd'hui, la marque lance le programme<a href="http://www.accor.com/fr/developpement-durable/le-programme-planet-21.html" target="_blank"> Planet 21.</a> Celle qui représente prés de 530 000 chambres dans le monde s'engage en faveur du développement durable.<br /><a name='more'></a><br /><i>"Avec 40 000 nouvelles chambres par an, Accor entend conjuguer son développement avec une croissance respectueuse de l'environnement et des populations locales, en associant l'ensemble de ses hôtels et clients à son nouveau programme de développement durable : Planet 21."</i><br /><i><br /></i><br />Le nom de marque fait référence à l'<a href="http://www.agenda21france.org/agenda-21-de-territoire/index.html" target="_blank">Agenda 21</a>, un plan d'actions adopté par 173 chefs d'Etats au Sommet de la Terre à Rio en 1992.<br />Tous les hôtels devront atteindre ces objectifs avant 2015. L'agence Brandimage a conçu le logotype. Il s'inspire du logotype du groupe Accor (voir le <a href="http://logo-bedandy.blogspot.fr/2011/09/lifting-general-pour-le-groupe-accor.html" target="_blank">billet de Be dandy</a>). Les codes coloriels sont le bleu et le vert, en référence directe à la promesse faite. Le logo apparaît avec une signature anglaise révélant une démarche internationale. Ci-dessous la liste des 21 engagements :<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-G4PE4XXgktM/T9m1a48NaRI/AAAAAAAAAt0/9VqfHUdrM3c/s1600/engagements_planet21_fr.gif" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="572" src="http://4.bp.blogspot.com/-G4PE4XXgktM/T9m1a48NaRI/AAAAAAAAAt0/9VqfHUdrM3c/s640/engagements_planet21_fr.gif" width="640" /></a></div><i><br /></i><br /><i><br /></i><br /><i><br /></i><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-zIH6wZHs0lg/T9m278RknVI/AAAAAAAAAt8/jhKAOCo1LAY/s1600/planet21-accor-reso.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="392" src="http://1.bp.blogspot.com/-zIH6wZHs0lg/T9m278RknVI/AAAAAAAAAt8/jhKAOCo1LAY/s640/planet21-accor-reso.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-fCWG46iaE2g/T9m3f3OATyI/AAAAAAAAAuE/tt4VjYHcLYQ/s1600/Planet_21_facebook.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="544" src="http://2.bp.blogspot.com/-fCWG46iaE2g/T9m3f3OATyI/AAAAAAAAAuE/tt4VjYHcLYQ/s640/Planet_21_facebook.png" width="640" /></a></div><i><br /></i><br />Consulter l'<a href="http://logo-bedandy.blogspot.fr/search/label/tourisme" target="_blank">actu logos tourisme</a><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>84</wp:post_id>
		<wp:post_date><![CDATA[2012-06-14 12:12:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-14 10:12:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Actimel se sépare de ses vertus médicales ?</title>
		<link>http://yannickbourenane.com/preprod/2012/06/13/actimel-se-separe-de-ses-vertus-medicales/</link>
		<pubDate>Tue, 12 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/actimel-se-separe-de-ses-vertus-medicales/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-7BR0yUONpvQ/T8-AYKZkz4I/AAAAAAAAAq8/Dqga0nWTG4g/s1600/Actimel_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-7BR0yUONpvQ/T8-AYKZkz4I/AAAAAAAAAq8/Dqga0nWTG4g/s640/Actimel_logo.jpg" width="640" /></a></div><br />La marque de Danone, <a href="http://www.actimel.fr/?xtor=SEC-5-GOO-%5BMARQUE_ONLY%5D-%5B%5D-S-%5Bactimel%5D" target="_blank">Actimel</a> affiche depuis quelques semaines une nouvelle identité visuelle. Effacée du logotype la marque mère "<a href="http://www.danoneetvous.com/" target="_blank">Danone</a>" reste bien évidemment sur les nouveaux packaging.<br />En 2008 un scandale éclatait sur les valeurs de la bactérie commercialement appelée <i>L.Casei Defensis,</i> censée renforcer les défenses naturelles du corps. La marque a décidé de régler cette affaire à l'amiable avec les plaignants contre 35 millions de dollars de dédommagement.<br /><a name='more'></a><br />La marque de yaourt liquide présente en Europe depuis 1994 décide aujourd'hui de simplifier son logotype. La fameuse mension <i>L.Casei Defensis</i> est supprimée du logotype. L'univers coloriel n'évolue pas ou peu. L'italique est effacé et la typographie est graissée. Ces changements typographiques inscrivent la marque dans les tendances actuelles des logotypes de grandes distribution et/ ou des produits laitiers : typographie plus lisible, plus ronde, avec une propension à jouer sur les dégradés et les filets de lumière afin de donner du volume aux lettres. L'association typographie "linéale" et du dégradé donne à l'ensemble un aspect plus contemporain et plus homogène que le traité précédent qui alliait typographie à empattements et linéales.<br />Le dessin du soleil levant sur la prairie, qui figurait sur les bouteilles d'Actimel, s'inscrit désormais au sein du logotype. Cette modification permet à Danone de mettre en avant son nom sur les bouteilles.<br />On peut alors supposer que le changement d'identité visuelle s'inscrit dans un changement global des identités des produits Danone afin de les rendre cohérent avec le logo de la marque mère, qui a lui aussi changé depuis 2008.<br />Les changements ont été effectués par la filiale londonienne de l'agence française Dragon Rouge.<br /><br /><span style="font-family: Helvetica;"><br /></span><br /><br />Ancien packaging :<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-BEUxW-IX0SY/T9B1SKYLSAI/AAAAAAAAAsM/iNi1ObK438E/s1600/actimel.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="175" src="http://2.bp.blogspot.com/-BEUxW-IX0SY/T9B1SKYLSAI/AAAAAAAAAsM/iNi1ObK438E/s320/actimel.jpg" width="320" /></a></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Nouveau packaging :<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Tp5qCznCmXk/T9mniY_zlFI/AAAAAAAAAtE/1eGMGW8ZZZ4/s1600/NEW.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-Tp5qCznCmXk/T9mniY_zlFI/AAAAAAAAAtE/1eGMGW8ZZZ4/s320/NEW.jpg" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br />Retrouver l'actu logos des <a href="http://logo-bedandy.blogspot.fr/search/label/Biens%20de%20consommation" target="_blank">biens de consommation</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>85</wp:post_id>
		<wp:post_date><![CDATA[2012-06-13 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-12 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510468190;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:178;}i:1;a:1:{s:2:"id";i:367;}i:2;a:1:{s:2:"id";i:360;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>11577</wp:comment_id>
			<wp:comment_author><![CDATA[Sean Bruen]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bruener45@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.141.97.169]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-18 20:11:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-18 19:11:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[I prefer the old logo much more since then I've drinken less actimel.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Les magasins Weldom changent de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/06/12/les-magasins-weldom-changent-de-logo/</link>
		<pubDate>Mon, 11 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-magasins-weldom-changent-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-vXWEC8xKzzw/T89rV_Xk6XI/AAAAAAAAAp8/gw2YS6lb0SQ/s1600/Weldom_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-vXWEC8xKzzw/T89rV_Xk6XI/AAAAAAAAAp8/gw2YS6lb0SQ/s640/Weldom_logo.jpg" width="640" /></a></div><div><br /></div><a href="http://www.weldom.fr/" target="_blank">Weldom</a>, membre du groupe <a href="http://www.groupe-adeo.com/index.php?id=45" target="_blank">Adeo </a>voit le jour en 1999. Si le groupe ne parle pas à tout le monde, certaines de ses marques oui ; comme <a href="http://www.leroymerlin.fr/" target="_blank">Leroy Merlin</a> ou <a href="http://www.bricoman.fr/" target="_blank">Bricoman</a>. L'identité quitte sa cartouche grise et change ses codes coloriels. La signature devient "Ensemble, c'est mieux". Enfin, le symbole joue sur le "w" pour former une sorte de bâtiment.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>86</wp:post_id>
		<wp:post_date><![CDATA[2012-06-12 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-11 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510700182;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11208;}i:1;a:1:{s:2:"id";i:2703;}i:2;a:1:{s:2:"id";i:5672;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1426</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-12 09:56:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-12 07:56:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un léger doute sur le "l", mais sinon, ça semble plutôt propre et efficace.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1438</wp:comment_id>
			<wp:comment_author><![CDATA[rienaglander]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://rienaglander.wordpress.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-14 20:20:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-14 18:20:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup ce logo, plutôt classieux!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>285200</wp:comment_id>
			<wp:comment_author><![CDATA[herminie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bruno.herminie@bb-archi.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.198.111.87]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-19 10:59:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-19 09:59:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[quelle est la typo du nouveau logo de weldom, j'aimerai avoir ce renseignement
pour le vectoriser.Merci d'avance]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>Kellogg&#039;s s&#039;offre un lifting</title>
		<link>http://yannickbourenane.com/preprod/2012/06/11/kelloggs-soffre-un-lifting/</link>
		<pubDate>Sun, 10 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/kelloggs-soffre-un-lifting/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-mtbIPCy31aQ/T895fC9cgXI/AAAAAAAAAqU/Cb-EdqY_6wc/s1600/Kelloggs_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-mtbIPCy31aQ/T895fC9cgXI/AAAAAAAAAqU/Cb-EdqY_6wc/s640/Kelloggs_logo.jpg" width="640" /></a></div><br />Une publicité pour la marque Extra de 1998 raconte qu'en 1894, le livreur John Harvey Kellogg qui devait livrer un gâteau à base de céréales, chuta malheureusement avec son précieux chargement. Il fit quand même sa livraison bien que celle-ci fut partiellement détruite. Le mets fut apprécié par son destinataire, mélangé à du lait. La légende <a href="http://www.kelloggs.fr/" target="_blank">Kellogg's</a> était née.<br /><a name='more'></a><br />La marque <a href="http://www.kelloggs.fr/" target="_blank">Kellogg's</a> existe depuis 1906. Depuis quelques semaines elle affiche un nouveau logotype aux Etats-Unis. Certainement appliqué en France dans les mois à venir. Le lifting est très léger. L'essentiel se cache dans la colorimétrie et dans la proximité typographique. Désormais, seul le "K" est détaché de l'ensemble.<br />Le trait gris révèle l'ancienne typographie.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-yQU98TjOMsg/T896Zq4DBKI/AAAAAAAAAqc/FI9_Io6S5nc/s1600/Kellogg's_explication.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="236" src="http://2.bp.blogspot.com/-yQU98TjOMsg/T896Zq4DBKI/AAAAAAAAAqc/FI9_Io6S5nc/s640/Kellogg's_explication.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-vHGALCS9ECg/T896eu8FnGI/AAAAAAAAAqk/bLdS9QVBF7k/s1600/Kellogg's_K_explication.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-vHGALCS9ECg/T896eu8FnGI/AAAAAAAAAqk/bLdS9QVBF7k/s1600/Kellogg's_K_explication.png" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>87</wp:post_id>
		<wp:post_date><![CDATA[2012-06-11 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-10 22:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[kelloggs-soffre-un-lifting]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510041485;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9759;}i:1;a:1:{s:2:"id";i:12232;}i:2;a:1:{s:2:"id";i:463;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1437</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-14 17:04:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-14 15:04:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour.<br />On peux savoir le coût de ce "lifting" ? Merci]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1444</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-18 23:14:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-18 21:14:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah ouais, quand même... O_o]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Twitter s&#039;envole</title>
		<link>http://yannickbourenane.com/preprod/2012/06/08/twitter-senvole/</link>
		<pubDate>Thu, 07 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/twitter-senvole/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-wb2dfvh8EIM/T9Bv50lzNgI/AAAAAAAAAr0/iinEMvIGiCk/s1600/Twitter_logo_2012.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-wb2dfvh8EIM/T9Bv50lzNgI/AAAAAAAAAr0/iinEMvIGiCk/s640/Twitter_logo_2012.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div>Le logo <a href="https://twitter.com/" target="_blank">Twitter</a> est aujourd'hui unanimement connu. La marque l'explique très bien elle même par "<i>Twitter est l'oiseau, l'oiseau est Twitter</i>". C'est pourquoi elle fait le choix d'utiliser et d'afficher depuis le 6 juin 2012 un logotype sans apparition de son nom de marque.<br /><a name='more'></a> Le réseau social de microblogage existe depuis 2006 et comptait en Février 2012 plus de 500 millions d'utilisateurs. Son nouveau logotype est conçu à partir de 3 séries de cercles qui "<i>se chevauchent, semblables à la façon dont les réseaux, les intérêts et les idées se connectent et se croisent avec des pairs et des amis</i>." (voir vidéo explicative)<br /><a href="https://twitter.com/" target="_blank">Twitter</a> à changé trois fois de logotype depuis sa création (voir <a href="http://logo-bedandy.blogspot.fr/2010/11/nouvel-elan-pour-le-logo-twitter.html" target="_blank">article</a> de Be Dandy). La mention Twitter s'efface totalement de la nouvelle identité visuelle. L'oiseau regarde désormais vers le ciel et sa teinte est unifiée.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-J14pFYA-I_4/T9BuGCYcLeI/AAAAAAAAArs/t3rUnEbs-HY/s1600/Twitter_logos_interdits.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="260" src="http://4.bp.blogspot.com/-J14pFYA-I_4/T9BuGCYcLeI/AAAAAAAAArs/t3rUnEbs-HY/s640/Twitter_logos_interdits.png" width="640" /></a></div><br /><br /><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://1.gvt0.com/vi/Fh20pdCrCAU/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/Fh20pdCrCAU&fs=1&source=uds" />  <param name="bgcolor" value="#FFFFFF" />  <param name="allowFullScreen" value="true" />  <embed width="320" height="266"  src="http://www.youtube.com/v/Fh20pdCrCAU&fs=1&source=uds" type="application/x-shockwave-flash" allowfullscreen="true"></embed></object></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>88</wp:post_id>
		<wp:post_date><![CDATA[2012-06-08 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-07 22:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[twitter-senvole]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/06/twitter-sidentifie-uniquement-son.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/6701684726595743558]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510351576;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:78;}i:1;a:1:{s:2:"id";i:3733;}i:2;a:1:{s:2:"id";i:25;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Ça se complique pour Yahoo!</title>
		<link>http://yannickbourenane.com/preprod/2012/06/07/ca-se-complique-pour-yahoo/</link>
		<pubDate>Thu, 07 Jun 2012 12:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/ca-se-complique-pour-yahoo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Ib97JjHnZMc/T9B-QOs-bPI/AAAAAAAAAss/pb_GU_E8irI/s1600/Yahoo_logo_copie.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="297" src="http://2.bp.blogspot.com/-Ib97JjHnZMc/T9B-QOs-bPI/AAAAAAAAAss/pb_GU_E8irI/s320/Yahoo_logo_copie.png" width="320" /></a></div><br />Les mois sont rudes pour la société <a href="http://fr.yahoo.com/?p=us" target="_blank">Yahoo!</a> En effet, en avril 2012 le nouveau dirigeant Scott Thompson était remercié et la marque annonçait un licenciement pour 15% de ses salariés. Aujourd'hui c'est un scandale concernant son identité visuelle qui éclate. La marque se serait inspirée d'une publication de 1968 dans le magazine <a href="http://www.madmagazine.com/" target="_blank">MAD</a>.<br /><a href="http://startupgrind.com/2012/05/was-yahoos-logo-ripped-from-a-creepy-1960s-mad-magazine-comic-heres-the-proof/" target="_blank">Source</a><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>89</wp:post_id>
		<wp:post_date><![CDATA[2012-06-07 14:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-07 12:30:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510203590;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4324;}i:1;a:1:{s:2:"id";i:4802;}i:2;a:1:{s:2:"id";i:221;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1409</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-07 15:51:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-07 13:51:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis mitigé. Effectivement la ressemblance est frappante mais ça reste du texte. je sais pas trop quoi en penser]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1537</wp:comment_id>
			<wp:comment_author><![CDATA[onvatouscrever]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://xunor.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-22 19:32:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-22 17:32:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouais bon... Il y a pire comme "plagiat".]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Castorama supprime ses couleurs</title>
		<link>http://yannickbourenane.com/preprod/2012/06/07/castorama-supprime-ses-couleurs/</link>
		<pubDate>Wed, 06 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/castorama-supprime-ses-couleurs/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-xwDCh2G5r70/T89Y5OqDyJI/AAAAAAAAApE/ngkqoqpOJE4/s1600/Castorama_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-xwDCh2G5r70/T89Y5OqDyJI/AAAAAAAAApE/ngkqoqpOJE4/s640/Castorama_logo.jpg" width="640" /></a></div><br />L'enseigne française de grande distribution, de bricolage, de décoration et d'aménagement de la maison,  <a href="http://www.castorama.fr/store/" target="_blank">Castorama</a> change son logotype. Celle qui a été fondée en 1969 par un certain Christian Dubois pèse aujourd'hui quelques 2,3 milliards d'euros.<br /><a name='more'></a><br />La marque <a href="http://www.castorama.fr/store/" target="_blank">Castorama</a> avait adopté son logo coloré en 2009. Elle a aujourd'hui fait appel à l'agence Carré noir pour la refonte de son identité visuelle.  Les cartouches sont effacées. La typographie ne change pas, sauf le "t" et la signature manuscrite "C'est castoche" est apportée. La structure entière des boutiques a également était revue. Le site web n'a ,quant à lui, pas encore été modifié.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-aDQCg3rTxJA/T89d-6H29LI/AAAAAAAAApk/83h3V1NZg7o/s1600/CASTORAMA_FACADE.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="368" src="http://1.bp.blogspot.com/-aDQCg3rTxJA/T89d-6H29LI/AAAAAAAAApk/83h3V1NZg7o/s640/CASTORAMA_FACADE.png" width="640" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-pyUxqUcWVWI/T89dRc2wuRI/AAAAAAAAApc/tv3vAXtYE04/s1600/FACEBOOK_CASTORAMA.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="540" src="http://4.bp.blogspot.com/-pyUxqUcWVWI/T89dRc2wuRI/AAAAAAAAApc/tv3vAXtYE04/s640/FACEBOOK_CASTORAMA.png" width="640" /></a></div><br /><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>90</wp:post_id>
		<wp:post_date><![CDATA[2012-06-07 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-06 22:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[castorama-supprime-ses-couleurs]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510607784;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:982;}i:1;a:1:{s:2:"id";i:1039;}i:2;a:1:{s:2:"id";i:993;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1404</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-07 09:30:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-07 07:30:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Euh... "C'est castoche" ???. <br />C'est surtout bien moche. On dirait presque une enseigne des années 80/90 : forme géométrique incompréhensible devant le nom, en jaune qui plus est, signature (si on peut appeler ça une signature) en script...<br />Du logo générique est somme. <br />Et en plus ils perdent les répères visuels colorés associés à leurs thématiques... Non, vraiment je comprends pas.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1407</wp:comment_id>
			<wp:comment_author><![CDATA[Yoan M.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.yoanmaman.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-07 10:32:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-07 08:32:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[+1]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1404</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1410</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-07 15:52:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-07 13:52:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oh merde comme c moche! et c encore le travail d une gde agence. <br />on connait le prix ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1412</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-07 17:57:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-07 15:57:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[entierement daccord avec vous<br /><br />c'est carré noir qui a fait ça  je croi que c'est la meme agence qui a fait le logo de la sncf actuel (sans commentaires)<br />donc les logos carré noir c'est bien moche]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1404</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1413</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-07 20:41:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-07 18:41:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vrai que carré noir fait des logos bien moches, mais carré noir n'a fait que l'archi sur castorama, c'est publicis royalties qui a fait l'identité. Le "c'est castoche" est horrible et très con, mais la nouvelle identité reste une belle évolution sobre et signalétique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1415</wp:comment_id>
			<wp:comment_author><![CDATA[Armand]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-08 16:35:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-08 14:35:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Non, Royalties n'a pas fait l'identité visuelle, ils ont établi le nouveau concept magasin. Le reste, architecture, identité, logo et signalétique a été fait par Carré Noir. Je viens de lire ça sur un autre site et en lisant, effectivement on comprend mieux la forme jaune et pourquoi ils ont abandonné les couleurs du précédent logo http://www.actulogo.fr/2012/06/un-logo-pas-si-castoche/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1413</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1424</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-11 12:20:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-11 10:20:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je crois que tu te trompes vraiment :<br /><br />http://www.najielmir.com/Castorama-pictograms<br /><br />http://rodolphevladislas.com/portfolio/castorama/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1413</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1427</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-12 14:27:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-12 12:27:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[10 ans en arrière, perte du positionnement déco / femme, ... je suis curieux de la stratégie]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1538</wp:comment_id>
			<wp:comment_author><![CDATA[onvatouscrever]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://xunor.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-22 19:37:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-22 17:37:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle horreur ! Ils perdent vraiment leur identité avec ce manque de couleur. En plus leur jaune me défonce les yeux, LOL. On croirait un vieux logo des années 80. <br /><br />(PS : petite faute dans votre article -j'en fait surement tout autant que vous mais je vous le signale quand même- au paragraphe suivant : <br /><br />"La structure entière des boutiques a également était revue"<br /><br />ce n'est pas "était" , mais "été"<br /><br />Mode Bernard Pivot : OFF )]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Les anciens élèves de l&#039;EPFL changent de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/06/06/les-anciens-eleves-de-lepfl-changent-de-logo/</link>
		<pubDate>Tue, 05 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-anciens-eleves-de-lepfl-changent-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-XUNojx21Zzw/T84bJX_vOVI/AAAAAAAAAms/M955lieHWG0/s1600/ALUMNI_LOGO.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-XUNojx21Zzw/T84bJX_vOVI/AAAAAAAAAms/M955lieHWG0/s640/ALUMNI_LOGO.jpg" width="640" /></a></div>L'<a href="http://epflalumni.ch/" target="_blank">EPFL Alumni</a>, autrefois l'A3 est l'association d'anciens élèves de la prestigieuse <a href="http://www.epfl.ch/" target="_blank">Ecole Polytechnique Fédérale de Lausanne</a>. Elle regroupe aujourd'hui plus de 18000 membres. L'idée a été de produire une identité générative.<br /><br /><a name='more'></a><br />La marque explique : <i>"Loin du concept du logo unique que l'on retrouve partout, sur le site Internet, le papier à lettres ou les cartes de visite, cette nouvelle manière de s'afficher est conçue grâce à un procédé de design génératif. Technique hybride faisant appel à la programmation, elle permet au designer de créer un ensemble de règles qui prendra en charge le processus de génération produisant une infinité de résultats. Des milliers de logos différents, mais avec un air de famille : tel est le principe de ces "identités génératives", une nouvelle façon de reconnaître une marque, ou en l'occurrence, l'appartenance à une communauté : celle des Alumni de l'<a href="http://www.epfl.ch/" target="_blank">EPFL</a>."</i><br /><i><br /></i><br />L'agence créative Enigma explique que ce design se décline à l'infini en différentes couleurs et formes. Grâce à un logiciel mathématique et basé sur des paramètres aléatoires, 100 000 logos différents ont été générés en une journée. Chaque membre a alors reçu son logo unique et personnel, tout en étant immédiatement reconnaissable comme appartenant à la communauté de l'<a href="http://www.epfl.ch/" target="_blank">EPFL</a> <a href="http://epflalumni.ch/" target="_blank">Alumni</a>.<br /><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-YRlt8Fo2NgY/T84gHGQ5CdI/AAAAAAAAAnM/miqRqLFjt-A/s1600/EPFL-casestudy-gris-color-960-v1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="234" src="http://3.bp.blogspot.com/-YRlt8Fo2NgY/T84gHGQ5CdI/AAAAAAAAAnM/miqRqLFjt-A/s640/EPFL-casestudy-gris-color-960-v1.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-c7FQE7e2aCw/T84gH7hNP2I/AAAAAAAAAnQ/oo0EsR3pB7E/s1600/EPFL-casestudy-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="234" src="http://1.bp.blogspot.com/-c7FQE7e2aCw/T84gH7hNP2I/AAAAAAAAAnQ/oo0EsR3pB7E/s640/EPFL-casestudy-logo.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-GSygNAne86I/T84gLJehXzI/AAAAAAAAAnc/gFN5cZKe2KM/s1600/EPFL-casestudy.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="234" src="http://4.bp.blogspot.com/-GSygNAne86I/T84gLJehXzI/AAAAAAAAAnc/gFN5cZKe2KM/s640/EPFL-casestudy.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-huP86wJ2sbY/T84gMD_jAPI/AAAAAAAAAnk/RU5dbdzM034/s1600/EPFL-mac2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-huP86wJ2sbY/T84gMD_jAPI/AAAAAAAAAnk/RU5dbdzM034/s640/EPFL-mac2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3O239phkhF0/T84gMqrUQ2I/AAAAAAAAAno/KqvkIkdHjes/s1600/EPFL-palettes-960-032.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="332" src="http://1.bp.blogspot.com/-3O239phkhF0/T84gMqrUQ2I/AAAAAAAAAno/KqvkIkdHjes/s640/EPFL-palettes-960-032.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-SxCXGS_aNTs/T84gN4Ez1MI/AAAAAAAAAn0/E-QbvZWGcCI/s1600/EPFL-planche-couleurs_2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-SxCXGS_aNTs/T84gN4Ez1MI/AAAAAAAAAn0/E-QbvZWGcCI/s640/EPFL-planche-couleurs_2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ubj-pcQHAJI/T84gOyzy9NI/AAAAAAAAAn8/vuhcnnzVit0/s1600/EPFL.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="234" src="http://1.bp.blogspot.com/-ubj-pcQHAJI/T84gOyzy9NI/AAAAAAAAAn8/vuhcnnzVit0/s640/EPFL.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-BennszVIZ5I/T84gaL15j3I/AAAAAAAAAoc/G0au__hZguE/s1600/epfl-planchecouleurs.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="432" src="http://3.bp.blogspot.com/-BennszVIZ5I/T84gaL15j3I/AAAAAAAAAoc/G0au__hZguE/s640/epfl-planchecouleurs.jpg" width="640" /></a><a href="http://1.bp.blogspot.com/-5PkN_UYP13o/T84gSSuej8I/AAAAAAAAAoI/FL7FBfkbLC8/s1600/epfl-photo-ecran-ambroise-10.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="366" src="http://1.bp.blogspot.com/-5PkN_UYP13o/T84gSSuej8I/AAAAAAAAAoI/FL7FBfkbLC8/s640/epfl-photo-ecran-ambroise-10.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Mrp2OHsUVOg/T84gWJMNhHI/AAAAAAAAAoQ/SzHT3QzqM-Q/s1600/epfl-photo-ecran-ambroise-8.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="366" src="http://4.bp.blogspot.com/-Mrp2OHsUVOg/T84gWJMNhHI/AAAAAAAAAoQ/SzHT3QzqM-Q/s640/epfl-photo-ecran-ambroise-8.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-St9mR_SSeo8/T84gYRII-wI/AAAAAAAAAoY/BYa419VKrCg/s1600/epfl-photo-ecran-ambroise-9.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="366" src="http://4.bp.blogspot.com/-St9mR_SSeo8/T84gYRII-wI/AAAAAAAAAoY/BYa419VKrCg/s640/epfl-photo-ecran-ambroise-9.jpg" width="640" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-53ldXcgEovk/T84ga8zAV9I/AAAAAAAAAog/IYWZTxCLS0E/s1600/epfl-siteweb.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-53ldXcgEovk/T84ga8zAV9I/AAAAAAAAAog/IYWZTxCLS0E/s640/epfl-siteweb.png" width="640" /></a></div><br /><br />Vidéo de présentation :<br /><div style="clear: both; text-align: center;"><object width="320" height="266" class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://0.gvt0.com/vi/Qbg9be9yXaQ/0.jpg"><param name="movie" value="http://www.youtube.com/v/Qbg9be9yXaQ&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><param name="allowFullScreen" value="true" /><embed width="320" height="266"  src="http://www.youtube.com/v/Qbg9be9yXaQ&fs=1&source=uds" type="application/x-shockwave-flash" allowfullscreen="true"></embed></object></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>91</wp:post_id>
		<wp:post_date><![CDATA[2012-06-06 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-05 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-anciens-eleves-de-lepfl-changent-de-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<wp:comment>
			<wp:comment_id>1395</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-06 09:40:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-06 07:40:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[les formes résultante ne sont pas toujours très esthétiques, mais la réflexion derrière tout ça est géniale… à mon humble avis.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1400</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-06 11:55:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-06 09:55:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les couleurs sont tristes]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1402</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-06 14:26:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-06 12:26:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est ton commentaire qui est triste ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1406</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-07 10:16:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-07 08:16:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup l'idee de generer un logo unique pour chacun des membres. N'est-t-il pas cependant un peu reducteur de reduire l'activite des membres par de simples trajets entre un point et un autre ? Super projet en tout cas, bien realise et bien pense.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>215601</wp:comment_id>
			<wp:comment_author><![CDATA[YOAP]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hubweb33@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.237.247.38]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-13 10:20:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-13 08:20:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Super idée, ca dépoussière surtout complément la vision unique du logo et de sa conception? Savez vous si il existe des solutions (libres ou pas) en ligne ou pas pour s'initier à cela ? Merci]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Le Diocèse de Nanterre change de nom</title>
		<link>http://yannickbourenane.com/preprod/2012/06/05/le-diocese-de-nanterre-change-de-nom/</link>
		<pubDate>Tue, 05 Jun 2012 08:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-F_E8H2mACaE/T83FPy3GltI/AAAAAAAAAmM/ICODXtAbvk4/s1600/Diocese_92.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-F_E8H2mACaE/T83FPy3GltI/AAAAAAAAAmM/ICODXtAbvk4/s640/Diocese_92.jpg" width="640" /></a></div><br />Le <a href="http://92.catholique.fr/" target="_blank">diocèse de Nanterre</a> change de nom pour devenir l'<a href="http://92.catholique.fr/" target="_blank">Eglise Catholique des Hauts de Seine</a>. Le terme de diocèse a été adopté par les Eglises chrétiennes pour désigner le territoire canonique d'un évêché, initialement appelé paroisse.<br /><a name='more'></a><br />Cette nouvelle identité visuelle est introduite afin de répondre à un soucis de modernité. L'objectif étant de lui apporter plus de vie et plus de couleurs. "<i>Le nouveau logo veut refléter la vitalité du diocèse : dans une courbe dynamique, trois couleurs montent vers le Christ et enveloppent la croix, qui a été légèrement redessinée</i>.<i> Les couleurs reprennent les caractéristiques du département des Hauts-de-Seine : le gris rappelle la réalité concrète du monde actuel, le caractère urbain du diocèse mais aussi les bases solides, le roc sur lequel se repose l'Eglise. Le vert représente les forêts et espaces verts de notre département mais aussi la Terre qui nous nourrit. Le bleu symbolise l'air et la Seine qui enveloppe le département tout en faisant écho à l'eau du baptême et l'orange exprime la vie, l'énergie."</i><br />Le nom de marque apparaît désormais en bas de casses. Le gris a été éclairci tandis que le bleu et le vert font leur apparition.<br />Le site Internet qui revendique 25 000 connexions mensuelles a également été repensé.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-lD3pKVcWXfc/T83Gza81sNI/AAAAAAAAAmU/9aGkui-IMkQ/s1600/Diocèse_Nanterre.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://3.bp.blogspot.com/-lD3pKVcWXfc/T83Gza81sNI/AAAAAAAAAmU/9aGkui-IMkQ/s640/Diocèse_Nanterre.png" width="640" /></a></div><br /><br /><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://2.gvt0.com/vi/YU_MRiwXW-4/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/YU_MRiwXW-4&fs=1&source=uds" /> <param name="bgcolor" value="#FFFFFF" /> <param name="allowFullScreen" value="true" /> <embed width="320" height="266"  src="http://www.youtube.com/v/YU_MRiwXW-4&fs=1&source=uds" type="application/x-shockwave-flash" allowfullscreen="true"></embed></object></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>92</wp:post_id>
		<wp:post_date><![CDATA[2012-06-05 10:46:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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	<item>
		<title>Fly change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/06/04/fly-change-de-logo/</link>
		<pubDate>Mon, 04 Jun 2012 07:59:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/fly-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-xGHgw_pB974/T8iGVdIzk5I/AAAAAAAAAlM/mIPCunY2L6c/s1600/FLy_logotype.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-xGHgw_pB974/T8iGVdIzk5I/AAAAAAAAAlM/mIPCunY2L6c/s640/FLy_logotype.jpg" width="640" /></a></div><br />La marque d'ameublement<a href="http://www.fly.fr/fr/" target="_blank"> Fly</a> dévoilera officiellement dans quelques semaines son nouveau logotype. Les visuels et la nouvelle structure de boutique ne sont pas sans rappeler son concurrent suédois. <a href="http://www.ikea.com/" target="_blank">Ikea </a>qui a prit sa place de leader sur le marché depuis 2009.<br /><a name='more'></a><a href="http://www.fly.fr/fr/" target="_blank">Fly</a> voit le jour en 1975 sous l'impulsion de Paul Rapp. L'objectif de la marque est de s'implanter dans les zones d'activités de 50 000 habitants. Aujourd'hui la marque possède 130 magasins en France, 20 en Suisse et 2 en Espagne et souhaite développer son enseigne en Europe.<br />Cette nouvelle identité apparaît semble-t-il pour affronter avec nouveauté et modernité la puissance du génie suédois de l'ameublement. Cependant, les visuels ne sont pas sans rappeler ceux de la concurrence.<br />Le logotype a été crée par l'agence Malherbe. Petite subtilité, le "F" et "L" forment une chaise. Logique pour une boutique d'ameublement ! L'univers coloriel est modifié. L'emblème et la signature s'effacent. La marque apparaît désormais en bas de casse appuyée d'un point.<br />L'identité ne reste pas figée sur une cartouche noire. Elle est actuellement testée dans la boutique de Pontault-Combault et sera officialisée dans quelques semaines.<br /><span style="font-family: 'Droid Sans', 'Trebuchet MS', Helvetica, sans-serif; font-size: 12px; line-height: 18px;"></span><br /><div style="border-bottom-width: 0px; border-color: initial; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-style: initial; border-top-width: 0px; color: #545252; font-family: 'Trebuchet MS', Helvetica, sans-serif !important; font-size: 1em; font-style: inherit; font-weight: inherit; line-height: 1.81em; margin-bottom: 0.3em; margin-left: 20px; margin-right: 20px; margin-top: 0.8em; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></div><div><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-l-_yQruvkwY/T8iJgtNEUmI/AAAAAAAAAlk/rA8AFAVvMu0/s1600/Fly_boutique.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="316" src="http://2.bp.blogspot.com/-l-_yQruvkwY/T8iJgtNEUmI/AAAAAAAAAlk/rA8AFAVvMu0/s640/Fly_boutique.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-9V5oHLy6Sqo/T8iJh9lVzaI/AAAAAAAAAls/AZePG2c3pJA/s1600/Fly_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://1.bp.blogspot.com/-9V5oHLy6Sqo/T8iJh9lVzaI/AAAAAAAAAls/AZePG2c3pJA/s640/Fly_logo.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-o8HaO5xnpeQ/T8iJihKkUZI/AAAAAAAAAlw/tq_4vfEj8Ek/s1600/fly_nouvellepub.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-o8HaO5xnpeQ/T8iJihKkUZI/AAAAAAAAAlw/tq_4vfEj8Ek/s640/fly_nouvellepub.jpg" width="472" /></a></div><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>93</wp:post_id>
		<wp:post_date><![CDATA[2012-06-04 09:59:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-04 07:59:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[fly-change-de-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/06/fly-change-de-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510521540;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:265;}i:1;a:1:{s:2:"id";i:367;}i:2;a:1:{s:2:"id";i:182;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1393</wp:comment_id>
			<wp:comment_author><![CDATA[Simon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tribords.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-04 17:08:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-04 15:08:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'Ikeatisation est en marche ! :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1394</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-05 23:09:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-05 21:09:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est clair, suiveur...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1401</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-06 11:56:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-06 09:56:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On pourra regretter la gestion des approches typo....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1408</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-07 15:11:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-07 13:11:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je pense que le Fl en rouge représente une chaise...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1411</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-07 15:55:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-07 13:55:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[sans blague ? c écrit :)<br />ça me fait vmt penser à Ikea pour ma part. je comprends pas vmt ce chgmt]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1414</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-07 20:44:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-07 18:44:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Copie chinoise d'ikéa, malherbe tjrs au top du flop.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1425</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-12 09:25:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-12 07:25:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[AU SECOUUUUUUUUUUUUUUURS!!!<br />(massacre)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1441</wp:comment_id>
			<wp:comment_author><![CDATA[rienaglander]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://rienaglander.wordpress.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-14 20:26:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-14 18:26:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'idée du fly c'était justement le petit oiseau...<br />Fly sans l'oiseau n'est plus Fly :(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1539</wp:comment_id>
			<wp:comment_author><![CDATA[onvatouscrever]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://xunor.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-22 19:41:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-22 17:41:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'avais pas compris le coup de la chaise... ils sont fort (ironie) !<br /><br />C'est pas beau du tout :-( ce petit oiseau Fly était toute mon enfance ! Je déteste que l'on dénature les logos comme cela ! :'-(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le Havre en marche dévoile son logo</title>
		<link>http://yannickbourenane.com/preprod/2012/06/01/le-havre-en-marche-devoile-son-logo/</link>
		<pubDate>Thu, 31 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-havre-en-marche-devoile-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-O-YmYiK-Ovs/T8YyNcTfMAI/AAAAAAAAAk0/zIpvLOvrBtg/s1600/Le_havre_en_marche_2014.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="411" src="http://3.bp.blogspot.com/-O-YmYiK-Ovs/T8YyNcTfMAI/AAAAAAAAAk0/zIpvLOvrBtg/s640/Le_havre_en_marche_2014.png" width="640" /></a></div><br />Le Mouvement <i>Le Havre en marche 2014 </i>rassemble des dirigeants d'entreprise qui soutiennent activement l'économie de la ville du Havre. Le logotype a été réalisé par le graphiste François Beauval. Il fait parti des logotypes "largement illustratifs", avec pour emblème la ville, un train et des rubans auxquels s'ajoute une large palette colorielle.<br /><br /><a name='more'></a>La marque ne dispose pas de site web.<br />Consulter l'actu <a href="http://logo-bedandy.blogspot.fr/search/label/association" target="_blank">logos des associations</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>94</wp:post_id>
		<wp:post_date><![CDATA[2012-06-01 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-31 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-havre-en-marche-devoile-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/06/un-logo-pour-la-ville-du-havre.html]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/2758938941658686877]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510379559;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11890;}i:1;a:1:{s:2:"id";i:99;}i:2;a:1:{s:2:"id";i:131;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1387</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-01 10:29:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-01 08:29:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oh my god!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1388</wp:comment_id>
			<wp:comment_author><![CDATA[Michel Lepeu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02298153123870992650</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-01 11:28:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-01 09:28:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oups !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1389</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-01 13:23:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-01 11:23:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[beurk...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1390</wp:comment_id>
			<wp:comment_author><![CDATA[logo moche]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-01 17:51:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-01 15:51:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[plutot logo de jeux vidéo.c'est splendide...ment moche<br />trop de dégradé on peut pas faire pire]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1391</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-02 23:17:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-02 21:17:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait un logo vintage américain O_o<br />Par contre, on dirait plus la caricature d'un style qu'un logo "sérieux"...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1396</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-06 09:47:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-06 07:47:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[WOoooorhhh !! Mais que se passe t'il ????]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1397</wp:comment_id>
			<wp:comment_author><![CDATA[Maxime]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10024648385521358065</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-06 10:58:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-06 08:58:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le Havre version US... au Havre...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1403</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-06 23:09:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-06 21:09:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vous devriez changer votre titre, ce n'est pas un nouveau logo pour la VILLE du Havre, c'est celui d'une ASSOCIATION d'entrepreneurs...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1405</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-07 09:31:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-07 07:31:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sim City...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1431</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-14 10:17:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-14 08:17:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Trés beau blason pour cette association et bonne initiative.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1608</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-17 22:11:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-17 20:11:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il serait intéressant de voir la version monochrome du "logo"...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Les logos décomposés</title>
		<link>http://yannickbourenane.com/preprod/2012/05/31/les-logos-decomposes/</link>
		<pubDate>Wed, 30 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-logos-decomposes/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-4BXWsHAWMaA/T8YfIgunxqI/AAAAAAAAAkE/ZIS5aopKmfo/s1600/Nbc_logo_BeDandy.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-4BXWsHAWMaA/T8YfIgunxqI/AAAAAAAAAkE/ZIS5aopKmfo/s400/Nbc_logo_BeDandy.jpg" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><br /></div>A l'image du jeu chinois de Tangram un logotype se compose de plusieurs éléments, Vandana Jain membre du comité d'artistes<a href="http://www.artcodex.org/vandana_jain/" target="_blank"> Artcodex </a>a déstructuré plusieurs emblèmes de logotypes célèbres. Ci-dessus le logotype de la NBC. Amusant !<br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-gpbIrmf6Hu4/T8YfZM0yqaI/AAAAAAAAAkQ/o2oEZSggT5I/s1600/Daewoo_logo_BeDandy.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-gpbIrmf6Hu4/T8YfZM0yqaI/AAAAAAAAAkQ/o2oEZSggT5I/s400/Daewoo_logo_BeDandy.jpg" width="400" /></a></div><div style="clear: both; text-align: center;">LOGO DE DEAWOO</div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-jZ_jq_ADo04/T8YfZ-ov88I/AAAAAAAAAkY/qg1hCELlVwA/s1600/Logo_HSBC_bedandy.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-jZ_jq_ADo04/T8YfZ-ov88I/AAAAAAAAAkY/qg1hCELlVwA/s400/Logo_HSBC_bedandy.jpg" width="400" /></a></div><div style="clear: both; text-align: center;">LOGO DE HSBC </div><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-LgtPTH1k0Lw/T8YfpgjmUzI/AAAAAAAAAkk/2zu9_dOnMC8/s1600/Brita_Logo_BeDandy.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-LgtPTH1k0Lw/T8YfpgjmUzI/AAAAAAAAAkk/2zu9_dOnMC8/s400/Brita_Logo_BeDandy.jpg" width="400" /></a></div><div style="clear: both; text-align: center;">LOGO DE BRITA</div><br />Article aperçu sur le <a href="http://www.logodesignlove.com/logo-tangrams" target="_blank">site logodesignlove</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>95</wp:post_id>
		<wp:post_date><![CDATA[2012-05-31 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-30 22:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[les-logos-decomposes]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/05/les-logos-decomposes.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"4b5b6556887cd2241f70b8027657539c";a:2:{s:7:"expires";i:1510553143;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11765;}i:1;a:1:{s:2:"id";i:298;}i:2;a:1:{s:2:"id";i:200;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Un nouveau logo dans le tourisme français</title>
		<link>http://yannickbourenane.com/preprod/2012/05/30/un-nouveau-logo-dans-le-tourisme-francais/</link>
		<pubDate>Tue, 29 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/un-nouveau-logo-dans-le-tourisme-francais/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Jd02LOmcAZU/T8Tmhnb2MOI/AAAAAAAAAjY/d7mMs0bDyZw/s1600/Les_plus_beaux_villages_de_france_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-Jd02LOmcAZU/T8Tmhnb2MOI/AAAAAAAAAjY/d7mMs0bDyZw/s640/Les_plus_beaux_villages_de_france_logo.jpg" width="640" /></a></div><br />Depuis fin avril 2012 l'association <a href="http://www.les-plus-beaux-villages-de-france.org/" target="_blank">Les plus beaux villages de France</a> affiche un nouveau logotype. Celle qui regroupe aujourd'hui plus de 156 villages répartis dans 21 régions et 69 départements s'est offert à la veille de la saison touristique d'été un petit lifting.<br /><a name='more'></a>Depuis sa création en 1982 <a href="http://www.les-plus-beaux-villages-de-france.org/" target="_blank">Les plus beaux villages de France</a> ancre sa stratégie autour <i>de la préservation et la valorisation de la qualité du patrimoine des villages afin d'accroître leur notoriété tout en maîtrisant leur fréquentation et leur développement économique</i>. L'association met en valeur des villages aux richesses cachées. En s'associant à l'agence  Ceyarc-Lagabrielle elle a revu son territoire graphique, avec entre autres, un nouveau site web. Les codes coloriels ont été modifiés. Le symbole de l'église a été adouci sur les traits et précisé sur le contenu. Le nom de marque apparaît désormais en bas de casses.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-GACtHDpqf4A/T8TsaHA2BoI/AAAAAAAAAj0/k_S-ZVVZe6I/s1600/FACEBOOK_LPBVDF.png" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="315" src="http://1.bp.blogspot.com/-GACtHDpqf4A/T8TsaHA2BoI/AAAAAAAAAj0/k_S-ZVVZe6I/s640/FACEBOOK_LPBVDF.png" width="640" /></a><a href="http://4.bp.blogspot.com/-S2_NwmkBUQ0/T8TsXKvMN1I/AAAAAAAAAjs/UXs-5YCfTsI/s1600/Cartes_LPBVDF.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://4.bp.blogspot.com/-S2_NwmkBUQ0/T8TsXKvMN1I/AAAAAAAAAjs/UXs-5YCfTsI/s640/Cartes_LPBVDF.png" width="529" /></a></div><br /><br /><br /><br /><br /><span style="color: #474747; font-family: Arial, Tahoma, Verdana, Arial, Helvetica, 'Bitstream Vera Sans', sans-serif; font-size: x-small;"><span style="line-height: 18px;"><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>96</wp:post_id>
		<wp:post_date><![CDATA[2012-05-30 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-29 22:00:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/05/un-nouveau-logo-dans-le-tourisme.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510285926;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14710;}i:1;a:1:{s:2:"id";i:697;}i:2;a:1:{s:2:"id";i:139;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1386</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-31 23:31:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-31 21:31:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est beau ça ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1392</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-03 19:26:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-03 17:26:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Réponse : NON.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1430</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-14 10:07:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-14 08:07:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rouge et gris... <br />L'opinion sur des couleurs est subjective <br />mais l'utilisation d'une couleur renvoie à <br />des codes et des symboles passé qui sont <br />présent dans la conscience collective ! <br /><br />On a l'impression d'être à l'aube d'une guerre !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1595</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-13 22:36:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-13 20:36:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le orange du fond, donne un côté crépusculaire au logo. Ambiance apocalypse à mon sens. Plutôt négatif comme impression générale. Sinon le reste est plutôt sympa...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1609</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-17 22:17:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-17 20:17:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a un trop grand déséquilibre entre la taille de la forme et la taille du texte ; ce dernier est beaucoup trop petit.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>BeIn Sport dévoile son logo</title>
		<link>http://yannickbourenane.com/preprod/2012/05/29/bein-sport-devoile-son-logo/</link>
		<pubDate>Mon, 28 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/bein-sport-devoile-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<br /><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://3.bp.blogspot.com/-iQnM5EZJuks/T79Bbve6hmI/AAAAAAAAAi8/dh6M-p23yZE/s1600/Logo-beIN-SPORT-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="133" src="http://3.bp.blogspot.com/-iQnM5EZJuks/T79Bbve6hmI/AAAAAAAAAi8/dh6M-p23yZE/s320/Logo-beIN-SPORT-1.jpg" style="cursor: move;" width="320" /></a></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">La chaîne <a href="http://www.beinsport.fr/" target="_blank">BeIn Sport 1</a>, membre du groupe <a href="http://www.aljazeera.com/" target="_blank">Al-Jazeera</a>, sera lancée le 1er juin 2012 à 19h. Deux chaînes <a href="http://www.beinsport.fr/" target="_blank">BeIn Sport 1</a> et BeIn Sport 2 composent le bouquet. Pour 11€ (selon opérateurs) les abonnés auront accès à tous les matchs de la Ligue 1, de la ligue des Champions ainsi qu'à une large sélection de sports.</div><a name='more'></a><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">La petite soeur BeIn Sport 2 sera lancée au courant de l'été.</div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Informations tirées du dossier de presse : <i>BeIn Sport offre 100% de la Ligue 1, 100% de la ligue des Champions, 100% de la LIGA, 100% de la série A, 100% de la FA Cup, de la Carling Cup, de la Copa Libertadores, l'intégralité du Tournoi qualificatif pour les Jeux Olympiques dames du 25 juin au 1 juillet 2012 avec la participation de l'équipe de France, et les messieurs du 2 au 8 juillet 2012.</i></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">L'offre rugby sera également très riche. Charles Biétry, vice-président en charge des programmes de la chaîne explique <i>"Nous ne serons pas seulement la chaîne de tous les football mais aussi la chaîne de tous les sports"</i></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">L'identité visuelle, quant à elle, est sobre. Un jeu de reflet violet et une alternance de typographies (graissée ou non) forment l'essentiel des particularités du logotype. Le "1" vient s'afficher comme un symbole.</div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Ci-dessous l'équipe de présentateurs de la chaîne.</div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://3.bp.blogspot.com/-dqbr4Zi1ikk/T79EJIa5VaI/AAAAAAAAAjI/idEOtYA7FG0/s1600/Photo-équipe-Be-In-Sport-Copyright-DPPI-Media.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://3.bp.blogspot.com/-dqbr4Zi1ikk/T79EJIa5VaI/AAAAAAAAAjI/idEOtYA7FG0/s640/Photo-équipe-Be-In-Sport-Copyright-DPPI-Media.jpg" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;">Consulter l'actu <a href="http://logo-bedandy.blogspot.fr/search/label/media" target="_blank">logos médias</a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="color: #2c2f36; font-family: Arial, sans-serif; font-size: 13px; font-weight: normal; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 10px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>97</wp:post_id>
		<wp:post_date><![CDATA[2012-05-29 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-28 22:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[bein-sport-devoile-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/05/bein-sport-devoile-son-logo.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/946364429216558881]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510441659;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:13007;}i:1;a:1:{s:2:"id";i:842;}i:2;a:1:{s:2:"id";i:1252;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1381</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-29 00:02:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-28 22:02:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Leur logo me fait surtout penser à une chaîne de lifestyle qu'à une chaîne de sport...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1540</wp:comment_id>
			<wp:comment_author><![CDATA[onvatouscrever]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://xunor.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-22 19:45:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-22 17:45:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas terrible le logo, j'ai envie de vomir dès que je le voit. <br /><br />"Nous ne serons pas seulement la chaîne de tous les football mais aussi la chaîne de tous les sports"<br /><br />Cause toujours. A quand le hockey sur glace sur BeIn ? :-) pas demain la veille.. A part du foot, du rugby, du tennis et le Tour de France, ils ne vont rien proposer de neuf !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Ricard : 1932-2012</title>
		<link>http://yannickbourenane.com/preprod/2012/05/25/ricard-1932-2012/</link>
		<pubDate>Fri, 25 May 2012 09:03:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/ricard-1932-2012/</guid>
		<description></description>
		<content:encoded><![CDATA[<span style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; font-size: 13px;"></span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-tiV9oAHKweI/T79Ho0i-WfI/AAAAAAAAGRg/lwvLEO6O7VA/s1600/Ricard_80ans2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="248" src="http://2.bp.blogspot.com/-tiV9oAHKweI/T79Ho0i-WfI/AAAAAAAAGRg/lwvLEO6O7VA/s400/Ricard_80ans2.png" width="400" /></a></div><div style="clear: both; text-align: -webkit-auto;"><span style="line-height: 15px;"><br /></span></div><div style="border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; font-family: inherit; font-size: 13px; font-style: inherit; line-height: 1.2em; margin-bottom: 10px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: none; outline-width: initial; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;">La marque emblématique, <a href="http://www.ricard.com/publicite" target="_blank">Ricard</a> fête cette année ses 80 ans d'histoire. 80 ans que sa recette n'a pas changé. C'est sur cet axe que la marque a décidé de communiquer. A suivre les quatre affiches sorties dans la presse ainsi que des visuels emblématiques de la marque. </div><a name='more'></a><br /><span style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; font-size: 13px;"><a href="http://1.bp.blogspot.com/-gb-WdU04VVE/T79IJ0h3AkI/AAAAAAAAGS4/QMnC48SeaKo/s1600/Ricard_80ans9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-gb-WdU04VVE/T79IJ0h3AkI/AAAAAAAAGS4/QMnC48SeaKo/s640/Ricard_80ans9.png" width="440" /></a></span><span style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; font-size: 13px;"><a href="http://1.bp.blogspot.com/-bfRL81uYldc/T79IHgON8dI/AAAAAAAAGSw/EvNw3m_8IZE/s1600/Ricard_80ans8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-bfRL81uYldc/T79IHgON8dI/AAAAAAAAGSw/EvNw3m_8IZE/s640/Ricard_80ans8.png" width="438" /></a></span><span style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; font-size: 13px;"></span><br /><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"></div><span style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; font-size: 13px;"></span><br /><div style="clear: both; text-align: center;"><span style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; font-size: 13px;"><a href="http://3.bp.blogspot.com/-1joK2BRhsME/T79H4VwT-QI/AAAAAAAAGRw/ZlLC4nql5Xs/s1600/Ricard_80ans10.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-1joK2BRhsME/T79H4VwT-QI/AAAAAAAAGRw/ZlLC4nql5Xs/s640/Ricard_80ans10.png" width="440" /></a></span></div><span style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; font-size: 13px;"></span><br /><div style="clear: both; text-align: center;"><span style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; font-size: 13px;"><a href="http://1.bp.blogspot.com/-j4ekFi4tzRk/T79H6ZR6HAI/AAAAAAAAGR4/3litfGZD8UU/s1600/Ricard_80ans11.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-j4ekFi4tzRk/T79H6ZR6HAI/AAAAAAAAGR4/3litfGZD8UU/s640/Ricard_80ans11.png" width="436" /></a></span></div><span style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; font-size: 13px;"><a href="http://4.bp.blogspot.com/-pVNecPbIe6Q/T79H2OgT-GI/AAAAAAAAGRo/q8J58wyzipo/s1600/Ricard_80ans1.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-pVNecPbIe6Q/T79H2OgT-GI/AAAAAAAAGRo/q8J58wyzipo/s400/Ricard_80ans1.png" width="297" /></a></span><span style="font-size: 13px;"></span><br /><div style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><span style="font-size: 13px;"><br /></span></div><span style="font-size: 13px;"><div style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><br /></div><div style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://2.bp.blogspot.com/-qzGkzDpba-U/T79H9LOc8xI/AAAAAAAAGSI/KKWFuvzPAbg/s1600/Ricard_80ans3.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="271" src="http://2.bp.blogspot.com/-qzGkzDpba-U/T79H9LOc8xI/AAAAAAAAGSI/KKWFuvzPAbg/s400/Ricard_80ans3.png" width="400" /></a></div><div style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://4.bp.blogspot.com/-ZkSb0LFn574/T79H-14DQiI/AAAAAAAAGSQ/kphmwdygGQY/s1600/Ricard_80ans4.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-ZkSb0LFn574/T79H-14DQiI/AAAAAAAAGSQ/kphmwdygGQY/s400/Ricard_80ans4.png" width="241" /></a></div><div style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://2.bp.blogspot.com/-LY0CK1iZ4dU/T79IAAdyfmI/AAAAAAAAGSY/s5wHmZxPJqo/s1600/Ricard_80ans5.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="307" src="http://2.bp.blogspot.com/-LY0CK1iZ4dU/T79IAAdyfmI/AAAAAAAAGSY/s5wHmZxPJqo/s400/Ricard_80ans5.png" width="400" /></a></div><div style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://3.bp.blogspot.com/-djz695V8VPc/T79IB4bQ3pI/AAAAAAAAGSg/eu00iXOzyNQ/s1600/Ricard_80ans6.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="326" src="http://3.bp.blogspot.com/-djz695V8VPc/T79IB4bQ3pI/AAAAAAAAGSg/eu00iXOzyNQ/s400/Ricard_80ans6.png" width="400" /></a></div><div style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://4.bp.blogspot.com/-TylKzlLXYW4/T79IElmhkAI/AAAAAAAAGSo/DCRuO0M8hXw/s1600/Ricard_80ans7.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-TylKzlLXYW4/T79IElmhkAI/AAAAAAAAGSo/DCRuO0M8hXw/s400/Ricard_80ans7.png" width="277" /></a></div><div style="font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><br /></div><div style="clear: both; font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><br /></div><div style="clear: both; font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><span style="font-family: 'Courier New', Courier, monospace;">L'ABUS D'ALCOOL EST DANGEREUX POUR LA SANTE. A CONSOMMER AVEC MODERATION. </span></div><div style="clear: both; font-family: Helvetica, Arial, 'Lucida Grande', Verdana, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><br /></div></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>98</wp:post_id>
		<wp:post_date><![CDATA[2012-05-25 11:03:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-25 09:03:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:comment_id>1377</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-05-25 12:04:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-25 10:04:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La campagne est vraiment bien! Les visuels toujours aussi beaux, ça a vmt du charme! Y'a pas à chier..! Merci pour l'article]]></wp:comment_content>
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		<title>Concours de logos !</title>
		<link>http://yannickbourenane.com/preprod/2012/05/25/concours-de-logos/</link>
		<pubDate>Thu, 24 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-gdYe-1xYdy0/T74LxNODUEI/AAAAAAAAAic/1XqwFeBq3II/s1600/Lévis_logo_competition.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-gdYe-1xYdy0/T74LxNODUEI/AAAAAAAAAic/1XqwFeBq3II/s640/Lévis_logo_competition.jpg" width="640" /></a></div><br /><br />La ville de <a href="http://www.ville.levis.qc.ca/Fr/Index.asp" target="_blank">Lévis</a>, située au Quebec a dévoilé hier la sélection finale des 3 logotypes synonyme de la ville. C'est désormais à ses habitants de choisir. Le résultat aura lieux le 10 juin 2012. L'ancien logo qui date de 2002 est présenté ci-dessous. Vos avis ?<br /><a name='more'></a><br /><br /><a href="http://1.bp.blogspot.com/-0lwUi9kLdDk/T74L_u2WJCI/AAAAAAAAAik/vkNycRe8oQE/s1600/Logo+Ville+de+Levis+couleur.jpg" style="clear: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-0lwUi9kLdDk/T74L_u2WJCI/AAAAAAAAAik/vkNycRe8oQE/s320/Logo+Ville+de+Levis+couleur.jpg" style="cursor: move;" width="290" /></a> Consulter l'actu <a href="http://logo-bedandy.blogspot.fr/search/label/tourisme" target="_blank">logos tourisme</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>99</wp:post_id>
		<wp:post_date><![CDATA[2012-05-25 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-24 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1376</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-25 12:03:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-25 10:03:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C est normal si ça ressemble à des logos de piscines municipales ????]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1380</wp:comment_id>
			<wp:comment_author><![CDATA[gabarra]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://lgetg.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-27 18:35:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-27 16:35:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je trouve le blason sympa pas vous ? ils sont anodins et sans personnalité ces logos 2012 non ?]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1383</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-05-29 08:28:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-29 06:28:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oui je me disais pareil, perdre le blason au profit de symboles génériques c'est un peu dommage]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1384</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-05-30 11:16:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-30 09:16:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[3 logos semblables, sans concept ni idée, couleurs d'une banalité affligeante... Heureusement qu'ont à pas une débauche d'effets.]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1416</wp:comment_id>
			<wp:comment_author><![CDATA[anne]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/12651006565999086643</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-08 16:46:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-08 14:46:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tu t'es renseigné pour savoir ce qu'était Lévis ?<br /><br />logo1 l'idée c'est la fleur de lys re-designée (on est au Quebec et face à la ville de Quebec dont c'est le symbole).<br /><br />Pour le 2, ça peut faire eco à leur principe de "ville de coopération" puisque c'est ce dont ils parlent sur leur site et que c'est illustré par des mains tenant des anneaux. La ville est en fait un regroupement de municipalités. <br /><br />Enfin le 3, c'est surement le relief de la ville et le rapport à l'eau. <br /><br />Alors franchement "semblables et sans concept ni idée" non je ne crois pas, "une couleur d'une banalité affligeante" c'est une ville verte au bord de l'eau. on va pas mettre du rouge-canada, du orange alors qu'il y en a pas... Et il faut penser au cahier des charges qui a été donné, la ville avait probablement ses exigences. <br /><br />Après effectivement, c'est pas super réussis et pas forcement très approfondis (comme ton commentaire).]]></wp:comment_content>
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			<wp:comment_parent>1384</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1432</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-14 10:29:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-14 08:29:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beau commentaire Anne !<br />Il est fatiguant de voir des gens critiquer sans savoir le pourquoi du comment...<br />Je pense que le problème avec ces logos c'est qu'ils ne traduisent pas l'ensemble<br />des valeurs que la ville voudrait dégager dans son logo. Hélas comme il a été remarqué<br />dans le premier commentaire, on est plus dans l'univers des piscines municipales.]]></wp:comment_content>
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			<wp:comment_parent>1384</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<title>Le LOSC se dote d&#039;un blason</title>
		<link>http://yannickbourenane.com/preprod/2012/05/24/le-losc-se-dote-dun-blason/</link>
		<pubDate>Wed, 23 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-sVlgfSBZHR8/T73vubeQE-I/AAAAAAAAAiE/vikzSLvD63A/s1600/LOSC_logotype.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-sVlgfSBZHR8/T73vubeQE-I/AAAAAAAAAiE/vikzSLvD63A/s640/LOSC_logotype.jpg" width="640" /></a></div><div style="clear: both; text-align: left;">Le club de Michel Seydoux, le <a href="http://www.losc.fr/" target="_blank">LOSC</a> dévoile son nouveau logotype. L'équipe qui investira son nouveau stade, le<a href="http://www.grandstade-lillemetropole.com/" target="_blank"> Grand Stade Lille Métropole</a>, dés la saison prochaine, décide de faire peau neuve. Son objectif ? se renforcer et se développer notamment à l'international.</div><a name='more'></a>La ville de Lille garde le symbole du dogue et la couleur rouge. Le<a href="http://www.losc.fr/" target="_blank"> LOSC</a> ajoute un blason à son 8ème logo. L'inauguration, cet été, du nouveau stade sera l'occasion de dévoiler les différentes déclinaisons du logo. Créée par Dragon Rouge, <i>"l'identité et son blason sont la synthèse des racines, de la personnalité et des ambitions de l'écurie lilloise." </i><br />En animation, le nouveau logo vit en 3D ainsi, il répond parfaitement à la tendance des nouveaux logos avec l'effet chromé, et qui est comme souvent peu flatteur.<br /><span style="font-family: Times, 'Times New Roman', serif;"><span style="line-height: 16px;"><span style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"><br /></span></span></span><br /><span style="font-family: Times, 'Times New Roman', serif;"><i><span style="line-height: 16px;"><span style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;">"Un décalage qui couronne la différence du LOSC : l</span></span></i></span><span style="font-family: Times, 'Times New Roman', serif; line-height: 16px;"><i>e décalage dans l’axe du logo est une particularité dans l’univers des emblèmes de clubs. Il donne un mouvement à l’ensemble tout en bousculant le conformisme d’habitude rattaché à un visuel de blason. A sa façon, ce décroché illustre toute la singularité du LOSC : un club qui s’appuie sur ses valeurs propres ainsi que sur son patrimoine historique régionale pour célébrer sa vision du sport spectacle au plus haut niveau. Servi par une utilisation équilibrée des couleurs - un rouge vibrant et vivant typique du LOSC, avec un zeste de bleu sur fond blanc pour l’ancrage historique - le logo ainsi colorisé encapsule toute sa promesse : s’appuyer sur une histoire unique pour mieux s’élancer vers l’avenir, déployer un football jubilatoire et </i></span><br /><span style="font-family: Times, 'Times New Roman', serif; line-height: 16px;"><i>populaire, vecteur d’émotions à partager."</i></span><br /><span style="line-height: 16px;"><span style="font-family: Times, 'Times New Roman', serif;"><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-h5rBhB6O-no/T7tu8dL57mI/AAAAAAAAAh0/lIj0rM815Yw/s1600/LOSC_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="305" src="http://2.bp.blogspot.com/-h5rBhB6O-no/T7tu8dL57mI/AAAAAAAAAh0/lIj0rM815Yw/s640/LOSC_logo.png" width="640" /></a></div><span style="line-height: 16px;"><span style="font-family: Times, 'Times New Roman', serif;"><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Bk9YPZvfmcY/T73w1q2oR9I/AAAAAAAAAiM/QiiE1GQpr4Y/s1600/Lille_LOSC_newLogo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="366" src="http://1.bp.blogspot.com/-Bk9YPZvfmcY/T73w1q2oR9I/AAAAAAAAAiM/QiiE1GQpr4Y/s640/Lille_LOSC_newLogo.png" width="640" /></a></div><br /><span style="font-family: Times, 'Times New Roman', serif;"> Une <a href="http://www.grandstade-lillemetropole.com/cms/maquette-virtuelle.html" target="_blank">application 3D </a>permet de visiter le futur stade.</span><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>100</wp:post_id>
		<wp:post_date><![CDATA[2012-05-24 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-23 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:comment_id>1378</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
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			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-25 12:06:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-25 10:06:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est un peu "beauf" comme logo nan....???]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1379</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-25 22:41:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-25 20:41:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'idée du blason et le dessin sont pas mal, mais ils ont un peu abusé sur les effets...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1423</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-11 10:49:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-11 08:49:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on parle de foot nan ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1378</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1439</wp:comment_id>
			<wp:comment_author><![CDATA[BidouBidou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/08361320883780405897</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-14 20:21:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-14 18:21:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par l'auteur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1440</wp:comment_id>
			<wp:comment_author><![CDATA[rienaglander]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://rienaglander.wordpress.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-14 20:22:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-14 18:22:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un ratage total!!! <br />Et il faudrait limite publier le maillot qui va avec...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1470</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-09 19:25:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-09 17:25:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bof le Logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>The Australian Youth Orchestra devient The AYO</title>
		<link>http://yannickbourenane.com/preprod/2012/05/23/the-australian-youth-orchestra-devient-the-ayo/</link>
		<pubDate>Tue, 22 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/the-australian-youth-orchestra-devient-the-ayo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-nhAhAuWIesk/T7pH3hUxB5I/AAAAAAAAAg0/xaEE7fiDas0/s1600/AYO_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-nhAhAuWIesk/T7pH3hUxB5I/AAAAAAAAAg0/xaEE7fiDas0/s640/AYO_logo.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">L'<a href="http://www.apple.com/fr/" target="_blank">Australian Youth Orchestra</a> forme la jeunesse australienne au milieu orchestral. L'objectif à travers cette nouvelle identité visuelle est d'insuffler une position d'excellence plus dynamique au centre. "Il faut inspirer l'excellence chez les jeunes musiciens classiques d'une future carrière professionnelle. "</span><br /><a name='more'></a><span style="font-family: Georgia, 'Times New Roman', serif;">L'identité visuelle, conçue par Landor, s'inspire des lignes de portées musicales. Le centre est une référence dans la formation pré-professionnelle.  La marque supprime le symbole du violon. Les initiales d'<a href="http://www.apple.com/fr/" target="_blank">AYO </a>dominent l'identité. Une sensation de tremblement, de vibration apparaît sur le logo grâce à l'inspiration des portées musicales. L'autre changement majeur est l'apparition de la couleur. Bref, le centre marque une véritable rupture avec son ancien territoire graphique. Le choix coloriel est justifié par </span><span style="font-family: Georgia, 'Times New Roman', serif;"><i>"un reflet de l'état d'esprit australien". </i>Sachez enfin que dans l'application iPad, disponible sur <a href="http://www.apple.com/fr/" target="_blank">l'Apple Store</a>, le logotype apparaît dans de nombreuses juxtapositions différentes.</span><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-4KsMP3EqY54/T7pJrQ5SelI/AAAAAAAAAg8/sCvbf4i__mo/s1600/Ayo_Visuel.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="404" src="http://3.bp.blogspot.com/-4KsMP3EqY54/T7pJrQ5SelI/AAAAAAAAAg8/sCvbf4i__mo/s640/Ayo_Visuel.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-pn4ub6Zu_Js/T7pJt7buv7I/AAAAAAAAAhE/0bK3CQFjG2c/s1600/Ayo_visuel2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-pn4ub6Zu_Js/T7pJt7buv7I/AAAAAAAAAhE/0bK3CQFjG2c/s640/Ayo_visuel2.png" width="470" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-SHgg3YBB3_Y/T7pJvLs9CnI/AAAAAAAAAhM/coJG1qkXm4g/s1600/ayo_visuel3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="294" src="http://2.bp.blogspot.com/-SHgg3YBB3_Y/T7pJvLs9CnI/AAAAAAAAAhM/coJG1qkXm4g/s640/ayo_visuel3.png" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-96ET8G_GhKw/T7pKEjouEjI/AAAAAAAAAhU/fP9Kx_dagvM/s1600/Ayo_appli_iPad.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="386" src="http://2.bp.blogspot.com/-96ET8G_GhKw/T7pKEjouEjI/AAAAAAAAAhU/fP9Kx_dagvM/s640/Ayo_appli_iPad.png" width="640" /></a></div><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>101</wp:post_id>
		<wp:post_date><![CDATA[2012-05-23 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-22 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[the-australian-youth-orchestra-devient-the-ayo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509859738;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12769;}i:1;a:1:{s:2:"id";i:14322;}i:2;a:1:{s:2:"id";i:47;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1374</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-05-23 21:58:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-05-23 19:58:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Génial !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1398</wp:comment_id>
			<wp:comment_author><![CDATA[@mpub75]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10024648385521358065</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-06 11:03:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-06 09:03:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par l'auteur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1399</wp:comment_id>
			<wp:comment_author><![CDATA[@mpub75]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10024648385521358065</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-06 11:04:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-06 09:04:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[poétique et tendance, comme disait Baudelaire "La musique creuse le ciel"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1434</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-14 10:46:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-14 08:46:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Belle évolution]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1610</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-17 22:22:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-17 20:22:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Du beau travail avec une belle mise en scène du logotype.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La fondation de Michael J.Fox change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/05/22/la-fondation-de-michael-j-fox-change-de-logo/</link>
		<pubDate>Mon, 21 May 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-fondation-de-michael-j-fox-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-y2_bafOzP9g/T7oAaE5gJ0I/AAAAAAAAAgk/AaNcHCQZcpM/s1600/Michael_J_Fox_Foundation.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-y2_bafOzP9g/T7oAaE5gJ0I/AAAAAAAAAgk/AaNcHCQZcpM/s640/Michael_J_Fox_Foundation.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Michael J. Fox, figure emblématique de la trilogie <i>Retour vers le futur</i> dans le rôle de Marty McFly a fondé en 2000 sa fondation de recherche contre la maladie de Parkinson : <a href="http://www.michaeljfox.org/index.cfm" target="_blank">The Michael J.Fox Foundation</a>. En 1998 il révélait publiquement sa maladie.</div><a name='more'></a><br />La maladie de Parkinson est une maladie neurologique chronique dégénérative affectant le système nerveux central responsable de troubles essentiellement moteurs. C'est la deuxième maladie neuro-dégénérative après la maladie d'Alzheimer. En France elle touche plus de 100 000 personnes.<br />Véritable entité dans le combat de la maladie la fondation affiche depuis quelques jours un nouveau logotype. L'emblème du renard est gardé (traduction française de "Fox"). La cartouche orange dégradée est supprimée au profit d'un logotype plus aéré. Le renard gagne en détails, sur l'oreille et la queue. L'ensemble est unifié, la place des mots est revue. Ce qui offre une lecture plus logique.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-p03ON9yQMY8/T7ZR1UiSbuI/AAAAAAAAAec/WQrmr7msTFQ/s1600/MICHAEL_J_FOX_WEB.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="532" src="http://1.bp.blogspot.com/-p03ON9yQMY8/T7ZR1UiSbuI/AAAAAAAAAec/WQrmr7msTFQ/s640/MICHAEL_J_FOX_WEB.png" width="640" /></a></div><br /><br />Pour effectuer une donation rendez vous sur le site de la<a href="https://donate.michaeljfox.org/SSLPage.aspx?=&pid=202&srcid=202" target="_blank"> fondation</a><br />Consulter ici l'actualité des <a href="http://logo-bedandy.blogspot.fr/search/label/association" target="_blank">logos d'association </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>102</wp:post_id>
		<wp:post_date><![CDATA[2012-05-22 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-05-21 22:00:00]]></wp:post_date_gmt>
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		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>Le nouveau logo de Yesterday</title>
		<link>http://yannickbourenane.com/preprod/2012/07/12/le-nouveau-logo-de-yesterday/</link>
		<pubDate>Wed, 11 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouveau-logo-de-yesterday/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-TvWkLg7KJGA/T_2VtCYEKvI/AAAAAAAAGpw/jrew-5pJUis/s1600/Yesterday%252Bhero%252Blogo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-TvWkLg7KJGA/T_2VtCYEKvI/AAAAAAAAGpw/jrew-5pJUis/s1600/Yesterday%252Bhero%252Blogo.jpg" /></a></div><div style="text-align: left;"> Dans la série des chaînes de télévision anglaise, après <a href="http://logo-bedandy.blogspot.fr/2012/07/un-logo-pour-une-nouvelle-chaine-de-tv.html" target="_blank">4seven</a>, c'est au tour de <a href="http://uktv.co.uk/yesterday/homepage/sid/5008" target="_blank">Yesterday,</a> de changer d'identité visuelle. La chaîne dédiée à l'histoire du Royaume-Uni cherche à rajeunir et renforcer sa marque. Résultat : un vert vibrant et une forme de logo proche de l'origami qui s'adapte bien à univers plus jeune, made in DixonBaxi. </div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-yhW4lKy3DC8/T_2VvmgDgPI/AAAAAAAAGqI/Xdo3KADFRGQ/s1600/Yesterday_Action_Hero_Logo-552x310.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="358" src="http://2.bp.blogspot.com/-yhW4lKy3DC8/T_2VvmgDgPI/AAAAAAAAGqI/Xdo3KADFRGQ/s640/Yesterday_Action_Hero_Logo-552x310.png" width="640" /></a></div><div style="clear: both; text-align: center;"></div><a name='more'></a><a href="http://4.bp.blogspot.com/-EokMPQlHoQo/T_2Vnet57XI/AAAAAAAAGpg/T5EoY1_v8UU/s1600/2qvs201.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://4.bp.blogspot.com/-EokMPQlHoQo/T_2Vnet57XI/AAAAAAAAGpg/T5EoY1_v8UU/s640/2qvs201.jpg" width="481" /></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-PUBuWwKmZAU/T_2Vpg-zEoI/AAAAAAAAGpo/tUSXa_rpisg/s1600/beau6h.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-PUBuWwKmZAU/T_2Vpg-zEoI/AAAAAAAAGpo/tUSXa_rpisg/s640/beau6h.jpg" width="480" /></a><a href="http://3.bp.blogspot.com/-Nb4Lj_j97QQ/T_2Vw5WeNjI/AAAAAAAAGqQ/mloMlp2KKkw/s1600/xv9ky.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-Nb4Lj_j97QQ/T_2Vw5WeNjI/AAAAAAAAGqQ/mloMlp2KKkw/s640/xv9ky.jpg" width="480" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-TVJ-c28Ezec/T_2VuIkeEaI/AAAAAAAAGqA/nVZqc9p62G4/s1600/Yesterday%252Blogo%252B2012.png" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="111" src="http://4.bp.blogspot.com/-TVJ-c28Ezec/T_2VuIkeEaI/AAAAAAAAGqA/nVZqc9p62G4/s200/Yesterday%252Blogo%252B2012.png" width="200" /></a><a href="http://4.bp.blogspot.com/-aqn2MiuFIoM/T_2VtkZ3lPI/AAAAAAAAGp0/NwoCY0EenSg/s1600/Yesterday%252Blogo%252B2009.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="117" src="http://4.bp.blogspot.com/-aqn2MiuFIoM/T_2VtkZ3lPI/AAAAAAAAGp0/NwoCY0EenSg/s200/Yesterday%252Blogo%252B2009.png" width="200" /></a></div><br /><br /><br /><br /><br /><br /><br /><br />]]></content:encoded>
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		<wp:post_id>63</wp:post_id>
		<wp:post_date><![CDATA[2012-07-12 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-11 23:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouveau-logo-de-yesterday]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Un logo pour une nouvelle chaîne de TV : 4seven</title>
		<link>http://yannickbourenane.com/preprod/2012/07/11/un-logo-pour-une-nouvelle-chaine-de-tv-4seven/</link>
		<pubDate>Wed, 11 Jul 2012 00:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: left;"><a href="http://1.bp.blogspot.com/-XG1xbWmVtbQ/T_x1m_rwoMI/AAAAAAAAGpU/UW4WuaYGIk0/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-10+a%25CC%2580+20.33.31.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="359" src="http://1.bp.blogspot.com/-XG1xbWmVtbQ/T_x1m_rwoMI/AAAAAAAAGpU/UW4WuaYGIk0/s640/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-10+a%25CC%2580+20.33.31.png" width="640" /></a></div> <a href="http://www.channel4.com/explore/4seven/" target="_blank">4seven</a> est une nouvelle chaîne de télévision anglaise déclinée de la <a href="http://www.channel4.com/" target="_blank">chaîne 4,</a> tout comme son logo : le 7 s'ajoute au logo 4 existant. Fondée sur un concept à mi-chemin entre le bêtisier et la tendance web de la valorisation du commentaires, elle diffuse les émissions et shows qui ont été les plus populaires et  les plus commentés les 7 derniers jours. Conçu par ManvsMachine, le <a href="http://manvsmachine.co.uk/projects/project/4seven" target="_blank">spot de révélation</a> de l'identité est original est bien réalisé, il révèle le logo intégré en filigrane dans paysages. <br /><a href="http://1.bp.blogspot.com/-XclWLaqS-tA/T_x0Se0MWnI/AAAAAAAAGpE/Nt4S0-4XhIY/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-10+a%25CC%2580+20.19.50.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="364" src="http://1.bp.blogspot.com/-XclWLaqS-tA/T_x0Se0MWnI/AAAAAAAAGpE/Nt4S0-4XhIY/s640/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-10+a%25CC%2580+20.19.50.png" width="640" /> </a> <br /><a name='more'></a><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-upiij_WmoOo/T_x0LM9bWLI/AAAAAAAAGok/o4Rwdab6yqs/s1600/47_guide_02-710x502.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="226" src="http://4.bp.blogspot.com/-upiij_WmoOo/T_x0LM9bWLI/AAAAAAAAGok/o4Rwdab6yqs/s320/47_guide_02-710x502.jpg" width="320" /></a></div><a href="http://2.bp.blogspot.com/-UbTf1L2FrEc/T_x0KXRjNLI/AAAAAAAAGoc/HxekWkGhzDU/s1600/47_guide_01-710x501.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="450" src="http://2.bp.blogspot.com/-UbTf1L2FrEc/T_x0KXRjNLI/AAAAAAAAGoc/HxekWkGhzDU/s640/47_guide_01-710x501.jpg" width="640" /></a><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-YAW1zXGiPbs/T_x0MlrauvI/AAAAAAAAGos/9ptanBPrgLM/s1600/4seven_OSP_Layout-710x815.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://2.bp.blogspot.com/-YAW1zXGiPbs/T_x0MlrauvI/AAAAAAAAGos/9ptanBPrgLM/s640/4seven_OSP_Layout-710x815.jpg" width="556" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-jJoigI0Oxp4/T_x0cshSzVI/AAAAAAAAGpM/Chigv0iycLM/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-10+a%25CC%2580+20.19.35.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://1.bp.blogspot.com/-jJoigI0Oxp4/T_x0cshSzVI/AAAAAAAAGpM/Chigv0iycLM/s640/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-10+a%25CC%2580+20.19.35.png" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>64</wp:post_id>
		<wp:post_date><![CDATA[2012-07-11 02:00:00]]></wp:post_date>
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		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<wp:comment>
			<wp:comment_id>1474</wp:comment_id>
			<wp:comment_author><![CDATA[Guillaume Krystlik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15785305489136359419</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-12 19:23:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-12 17:23:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[assez malin l'angle décliné sur des images surréalistes]]></wp:comment_content>
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		<title>Variations sur le logo du New York Times</title>
		<link>http://yannickbourenane.com/preprod/2012/07/10/variations-sur-le-logo-du-new-york-times/</link>
		<pubDate>Tue, 10 Jul 2012 08:44:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/variations-sur-le-logo-du-new-york-times/</guid>
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		<content:encoded><![CDATA[<br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: left;"><a href="http://3.bp.blogspot.com/-7-IgtqYQcnY/T_vnPih6-dI/AAAAAAAAGoI/QQKNUoG974w/s1600/nyt5.jpg" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"></a><img border="0" src="http://3.bp.blogspot.com/-hHSMF40nrrQ/T_vnO_jkv1I/AAAAAAAAGoA/RhfUktqTQjI/s1600/nyt19.jpg" /></div>Aimeriez vous découvrir au réveil que le visage de votre femme a changé ?<br />C'est la question posée par un lecteur du <a href="http://www.nytimes.com/" target="_blank">New York Times</a> au directeur artistique du quotidien lorsqu'il décide en 1967 de lifter le logo alors inchangé depuis 117 ans. <span style="text-decoration: underline;"></span>Pour ses 161 ans, le journal a demandé à huit designers de le <a href="http://www.nytimes.com/slideshow/2012/06/03/magazine/logo-redesign-innovation.html" target="_blank">réimaginer à leur façon</a>.<br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: left;"><img border="0" src="http://3.bp.blogspot.com/-7-IgtqYQcnY/T_vnPih6-dI/AAAAAAAAGoI/QQKNUoG974w/s1600/nyt5.jpg" /></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-0R2zTa3aAEI/T_vnEoXEuSI/AAAAAAAAGmg/AA6h9RZa8oQ/s1600/NY3.jpg" style="margin-left: 1em; margin-right: 1em;"></a></div><a name='more'></a><br /><div style="text-align: left;">Parmi les logos proposés, quatre ont été retenus au mois de juin dernier, afin de faire la couverture de la publication du week-end. Afin de découvrir les agences et designers qui se son exercés ainsi que leur justifications, rendez-vous sur le <a href="http://www.nytimes.com/slideshow/2012/06/03/magazine/logo-redesign-innovation.html" target="_blank">site du New York Times</a>.</div><div style="clear: both; text-align: center;"><br /></div><a href="http://4.bp.blogspot.com/-0R2zTa3aAEI/T_vnEoXEuSI/AAAAAAAAGmg/AA6h9RZa8oQ/s1600/NY3.jpg" style="margin-left: 1em; margin-right: 1em;"><br /><br /><br /><br /><img border="0" src="http://4.bp.blogspot.com/-0R2zTa3aAEI/T_vnEoXEuSI/AAAAAAAAGmg/AA6h9RZa8oQ/s1600/NY3.jpg" /></a><br /><br /><a href="http://4.bp.blogspot.com/-7k7bOwt-7T4/T_vnHtX9eoI/AAAAAAAAGm8/WeHbM2JS7B0/s1600/NY7.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-7k7bOwt-7T4/T_vnHtX9eoI/AAAAAAAAGm8/WeHbM2JS7B0/s1600/NY7.jpg" /></a><a href="http://1.bp.blogspot.com/-nMFQ1MfwWfs/T_vnQycuL8I/AAAAAAAAGoQ/VRsYXgKpeok/s1600/nyt6.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-nMFQ1MfwWfs/T_vnQycuL8I/AAAAAAAAGoQ/VRsYXgKpeok/s1600/nyt6.jpg" /></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-HDV8CbV9TXQ/T_vnIrfkF8I/AAAAAAAAGnI/2lifPOyautE/s1600/NY8.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-HDV8CbV9TXQ/T_vnIrfkF8I/AAAAAAAAGnI/2lifPOyautE/s1600/NY8.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-cVT8R7yCRcE/T_vnJQdEgkI/AAAAAAAAGnQ/mtv8iPvVb7Q/s1600/NY9.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-cVT8R7yCRcE/T_vnJQdEgkI/AAAAAAAAGnQ/mtv8iPvVb7Q/s1600/NY9.jpg" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-hhcJUutUDQY/T_vnN55kopI/AAAAAAAAGn0/98u9BhoIACQ/s1600/nyt18.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-hhcJUutUDQY/T_vnN55kopI/AAAAAAAAGn0/98u9BhoIACQ/s1600/nyt18.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-kSfdk2zcz6A/T_vnMyrN2oI/AAAAAAAAGns/nHps2EurFFo/s1600/nyt16.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-kSfdk2zcz6A/T_vnMyrN2oI/AAAAAAAAGns/nHps2EurFFo/s1600/nyt16.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-K8jgT0_O1DQ/T_vnLuh6ZKI/AAAAAAAAGnc/QCVhjWMELMY/s1600/nyt14.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-K8jgT0_O1DQ/T_vnLuh6ZKI/AAAAAAAAGnc/QCVhjWMELMY/s1600/nyt14.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-TOW3sZ2I89k/T_vnEGr4UyI/AAAAAAAAGmU/hzUhtx62I7o/s1600/NY2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-TOW3sZ2I89k/T_vnEGr4UyI/AAAAAAAAGmU/hzUhtx62I7o/s1600/NY2.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-UwG7-FJigbg/T_vnDAedlYI/AAAAAAAAGmM/zLR71XT2mww/s1600/NY1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-UwG7-FJigbg/T_vnDAedlYI/AAAAAAAAGmM/zLR71XT2mww/s1600/NY1.jpg" /></a></div><br /><div style="clear: both; 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margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-d3Vzx90aLC4/T_vnG3meTqI/AAAAAAAAGm0/WXDqzk62GMY/s1600/NY6.jpg" /></a><a href="http://4.bp.blogspot.com/-ZLPatDUkuMM/T_vnB93fwyI/AAAAAAAAGmA/YrEIC0WSp0k/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-09+a%25CC%2580+18.04.22.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-ZLPatDUkuMM/T_vnB93fwyI/AAAAAAAAGmA/YrEIC0WSp0k/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-09+a%25CC%2580+18.04.22.png" /></a></div><br />]]></content:encoded>
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		<wp:post_id>65</wp:post_id>
		<wp:post_date><![CDATA[2012-07-10 10:44:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
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		<title>La Charente adopte un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2012/07/09/la-charente-adopte-un-nouveau-logo/</link>
		<pubDate>Sun, 08 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-0xGSCb-3czc/T_W6cvweQEI/AAAAAAAAGlU/D45I9mjD9cM/s1600/charente_departement_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://2.bp.blogspot.com/-0xGSCb-3czc/T_W6cvweQEI/AAAAAAAAGlU/D45I9mjD9cM/s640/charente_departement_logo.jpg" width="640" /></a></div><br />Deuxième employeur du territoire avec 2000 salariés, le Département de la Charente, situé en Poitou-Charentes a décidé de changer d'image sans pour autant abandonner l'escargot "La Charente a des ailes", un <a href="http://logo-bedandy.blogspot.fr/2009/08/la-charente-change-de-logo.html" target="_blank">logo-label</a> qui avait suscité de vives polémiques au regard de ses faiblesses graphiques.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-2DX9Tf8rHCk/T_W4jTSZWyI/AAAAAAAAGi8/kIY4Ut58zE0/s1600/33bkg1i.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-2DX9Tf8rHCk/T_W4jTSZWyI/AAAAAAAAGi8/kIY4Ut58zE0/s400/33bkg1i.png" width="247" /></a></div><br /><br /><a name='more'></a> La typo sans empattement, en capitales et la mention Le département sans futilité donnent un sentiment de modernité. Les couleurs, le brun réputé peu populaire, et les effets sur la typographie semblent plus obscurs, la véritable personnalité ne semble pas se dégager de l'ensemble. Pour autant, le progrès est notable entre le logo constitué de la carte du département et ce nouveau bloc visuel.<br /><br />"<i>20 ans après la création du premier logo du Conseil général, le logo de l'institution est appelé à changer. <strong>Le Conseil général de la Charente devient le "Département" et adopte un nouveau graphisme</strong>, de nouvelle couleurs en lien avec ce qui constitue son identité : le territoire Charente.</i>"  <br /><br /><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-7aPGMaF4-Us/T_W4prvV6WI/AAAAAAAAGjI/-n_cbne41fw/s1600/Charente+colour+universe.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://4.bp.blogspot.com/-7aPGMaF4-Us/T_W4prvV6WI/AAAAAAAAGjI/-n_cbne41fw/s640/Charente+colour+universe.png" width="638" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Qa_qmN44YNs/T_W5_KojwbI/AAAAAAAAGjs/W7Z9uakkcXU/s1600/Capture+d’écran+2012-07-05+à+17.55.48.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="210" src="http://3.bp.blogspot.com/-Qa_qmN44YNs/T_W5_KojwbI/AAAAAAAAGjs/W7Z9uakkcXU/s640/Capture+d’écran+2012-07-05+à+17.55.48.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-sITI90eAtJI/T_W5_3Uu-4I/AAAAAAAAGj0/fpxIgJPWJ9M/s1600/Capture+d’écran+2012-07-05+à+17.57.20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-sITI90eAtJI/T_W5_3Uu-4I/AAAAAAAAGj0/fpxIgJPWJ9M/s640/Capture+d’écran+2012-07-05+à+17.57.20.png" width="486" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-yLaTzU_fih4/T_W6Aq6sL4I/AAAAAAAAGj4/AUdxSPGp8pY/s1600/Capture+d’écran+2012-07-05+à+17.57.53.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="312" src="http://1.bp.blogspot.com/-yLaTzU_fih4/T_W6Aq6sL4I/AAAAAAAAGj4/AUdxSPGp8pY/s640/Capture+d’écran+2012-07-05+à+17.57.53.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-L7TDeKtOPL0/T_W6BBAxY1I/AAAAAAAAGkE/CG3ocq3KJOw/s1600/Capture+d’écran+2012-07-05+à+17.58.04.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="334" src="http://1.bp.blogspot.com/-L7TDeKtOPL0/T_W6BBAxY1I/AAAAAAAAGkE/CG3ocq3KJOw/s640/Capture+d’écran+2012-07-05+à+17.58.04.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-P6h8LLg-bPU/T_W6B9DOWXI/AAAAAAAAGkI/YPHWGQJ4K8U/s1600/Capture+d’écran+2012-07-05+à+17.58.09.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="340" src="http://3.bp.blogspot.com/-P6h8LLg-bPU/T_W6B9DOWXI/AAAAAAAAGkI/YPHWGQJ4K8U/s640/Capture+d’écran+2012-07-05+à+17.58.09.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-1K59uWgD3As/T_W6FRKDXVI/AAAAAAAAGkU/eLp1d1BL0QA/s1600/Capture+d’écran+2012-07-05+à+17.58.22.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="502" src="http://3.bp.blogspot.com/-1K59uWgD3As/T_W6FRKDXVI/AAAAAAAAGkU/eLp1d1BL0QA/s640/Capture+d’écran+2012-07-05+à+17.58.22.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-bWkHyXrJ97g/T_W6GSIP2HI/AAAAAAAAGkc/PQbYhUiU0G8/s1600/Capture+d’écran+2012-07-05+à+17.58.27.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="486" src="http://3.bp.blogspot.com/-bWkHyXrJ97g/T_W6GSIP2HI/AAAAAAAAGkc/PQbYhUiU0G8/s640/Capture+d’écran+2012-07-05+à+17.58.27.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-qkgLKCQ4Kyk/T_W6HV95ULI/AAAAAAAAGkk/vGUiwjn5-Vw/s1600/Capture+d’écran+2012-07-05+à+17.58.38.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="452" src="http://3.bp.blogspot.com/-qkgLKCQ4Kyk/T_W6HV95ULI/AAAAAAAAGkk/vGUiwjn5-Vw/s640/Capture+d’écran+2012-07-05+à+17.58.38.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-yKdRndwCl4g/T_W6IiY8mQI/AAAAAAAAGks/Npjw3oF5DXk/s1600/Capture+d’écran+2012-07-05+à+17.58.46.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="362" src="http://2.bp.blogspot.com/-yKdRndwCl4g/T_W6IiY8mQI/AAAAAAAAGks/Npjw3oF5DXk/s640/Capture+d’écran+2012-07-05+à+17.58.46.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-igyQVhtpxyY/T_W6J4n2j9I/AAAAAAAAGk0/i4ZAmo_m2rg/s1600/Capture+d’écran+2012-07-05+à+17.58.54.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="404" src="http://2.bp.blogspot.com/-igyQVhtpxyY/T_W6J4n2j9I/AAAAAAAAGk0/i4ZAmo_m2rg/s640/Capture+d’écran+2012-07-05+à+17.58.54.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Uoch_su1j8Q/T_W6LiVqDfI/AAAAAAAAGk8/N13gOVy49XQ/s1600/Capture+d’écran+2012-07-05+à+17.59.00.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="380" src="http://2.bp.blogspot.com/-Uoch_su1j8Q/T_W6LiVqDfI/AAAAAAAAGk8/N13gOVy49XQ/s640/Capture+d’écran+2012-07-05+à+17.59.00.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-CGRbIfesask/T_W6MaTy7OI/AAAAAAAAGlA/RqeHHVVVELI/s1600/Capture+d’écran+2012-07-05+à+17.59.07.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="530" src="http://2.bp.blogspot.com/-CGRbIfesask/T_W6MaTy7OI/AAAAAAAAGlA/RqeHHVVVELI/s640/Capture+d’écran+2012-07-05+à+17.59.07.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-vziF2txWUB8/T_W6NIXGVUI/AAAAAAAAGlM/0qkZi19xow4/s1600/Capture+d’écran+2012-07-05+à+17.59.11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="540" src="http://2.bp.blogspot.com/-vziF2txWUB8/T_W6NIXGVUI/AAAAAAAAGlM/0qkZi19xow4/s640/Capture+d’écran+2012-07-05+à+17.59.11.png" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-aK79tm9iq5A/T_W4sh2utzI/AAAAAAAAGjU/NMIIN327Ou0/s1600/dm34g7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://2.bp.blogspot.com/-aK79tm9iq5A/T_W4sh2utzI/AAAAAAAAGjU/NMIIN327Ou0/s640/dm34g7.png" width="488" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-NusTdpQkB2A/T_W4wMeqwjI/AAAAAAAAGjc/qHzAuf9PeDg/s1600/La+Charente+a+des+ailes+symbol.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://4.bp.blogspot.com/-NusTdpQkB2A/T_W4wMeqwjI/AAAAAAAAGjc/qHzAuf9PeDg/s640/La+Charente+a+des+ailes+symbol.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><br /></div><br />]]></content:encoded>
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		<wp:post_id>66</wp:post_id>
		<wp:post_date><![CDATA[2012-07-09 01:00:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_content><![CDATA[Ils ont payé combien pour ça?]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1472</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-10 17:37:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-10 15:37:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Graphiquement incompréhensible]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1473</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-10 23:32:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-10 21:32:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aïe ! j'espère qu'au moins pour un résultat aussi graphiquement raté c'est une petite agence charentaise qui leur a pondu ça. Parce que si en plus c'est fait en dehors, ils ont tout faux.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1541</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-23 09:44:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-23 07:44:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[7000€]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>Like le logo la République Tchèque</title>
		<link>http://yannickbourenane.com/preprod/2012/07/06/like-le-logo-la-republique-tcheque/</link>
		<pubDate>Thu, 05 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/like-le-logo-la-republique-tcheque/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-V6Ov0U_HuQU/T_WtvBwni5I/AAAAAAAAGgQ/__kQRVdEgB8/s1600/republique_tcheque_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://2.bp.blogspot.com/-V6Ov0U_HuQU/T_WtvBwni5I/AAAAAAAAGgQ/__kQRVdEgB8/s640/republique_tcheque_logo.jpg" width="640" /></a></div>Pour un pays sans accès à la mer, la République Tchèque ou Tchéquie réussit à attirer de nombreux visiteurs à Prague, en Moravie ou en Bohème. L'<a href="http://www.czechtourism.cz/media/tiskove-zpravy/cesko-meni-sve-turisticke-logo-i-vizualni-styl.html" target="_blank">office national du tourisme</a> passe à l'étape supérieure et décide d'émanciper son logo du drapeau national et opte pour une identité intégrant le fameux "like" des fans Facebook dans le nom du pays. <br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-2IbX93xbeoQ/T_WuWiJYXQI/AAAAAAAAGgY/StB0cmWTmYs/s1600/2d6ntzo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://1.bp.blogspot.com/-2IbX93xbeoQ/T_WuWiJYXQI/AAAAAAAAGgY/StB0cmWTmYs/s640/2d6ntzo.jpg" width="640" /></a></div><br /><a name='more'></a>L'univers graphique a été développé par l'agence Tchèque Marvil.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-1n9qmH8DWlE/T_Wugn3zqhI/AAAAAAAAGhA/DSjT3RxZgJA/s1600/15ge2dz.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://2.bp.blogspot.com/-1n9qmH8DWlE/T_Wugn3zqhI/AAAAAAAAGhA/DSjT3RxZgJA/s640/15ge2dz.jpg" width="640" /></a><a href="http://2.bp.blogspot.com/--1kkaf_oOc4/T_WuXvie4NI/AAAAAAAAGgg/cIQB9LVeDzw/s1600/2h4gx1d.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://2.bp.blogspot.com/--1kkaf_oOc4/T_WuXvie4NI/AAAAAAAAGgg/cIQB9LVeDzw/s640/2h4gx1d.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-fr7WZV-T6AQ/T_WujXH2P9I/AAAAAAAAGhI/jmaL6SCcWSw/s1600/530ck9.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://2.bp.blogspot.com/-fr7WZV-T6AQ/T_WujXH2P9I/AAAAAAAAGhI/jmaL6SCcWSw/s640/530ck9.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-xpTWIjGIHaY/T_Wu1Uk08BI/AAAAAAAAGhg/oKk3BhAy5lU/s1600/czech-republic-logo-international.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://1.bp.blogspot.com/-xpTWIjGIHaY/T_Wu1Uk08BI/AAAAAAAAGhg/oKk3BhAy5lU/s640/czech-republic-logo-international.jpg" width="640" /></a><a href="http://1.bp.blogspot.com/-kLIoW-xnpPA/T_WvHKQHUEI/AAAAAAAAGiQ/yRMWIWY9pOQ/s1600/czech-republic-tourism-design.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://1.bp.blogspot.com/-kLIoW-xnpPA/T_WvHKQHUEI/AAAAAAAAGiQ/yRMWIWY9pOQ/s640/czech-republic-tourism-design.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-B3cc0x9AcDU/T_Wuzu1kiuI/AAAAAAAAGhY/MranNhMyMao/s1600/czech-republic-logo-historie.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="256" src="http://3.bp.blogspot.com/-B3cc0x9AcDU/T_Wuzu1kiuI/AAAAAAAAGhY/MranNhMyMao/s640/czech-republic-logo-historie.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-SgUwsaLH4ik/T_WvK7FBmRI/AAAAAAAAGiY/a-JCNqpCot4/s1600/czech-republike-claim.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="618" src="http://3.bp.blogspot.com/-SgUwsaLH4ik/T_WvK7FBmRI/AAAAAAAAGiY/a-JCNqpCot4/s640/czech-republike-claim.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-JQ-xYv8eJZ4/T_Wu-iHhYII/AAAAAAAAGh4/qoDPkPtTHnU/s1600/czech-republic-tourism-design-3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://3.bp.blogspot.com/-JQ-xYv8eJZ4/T_Wu-iHhYII/AAAAAAAAGh4/qoDPkPtTHnU/s640/czech-republic-tourism-design-3.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Xk13e-VOfew/T_WvB-L2hWI/AAAAAAAAGiA/Andtpq6w_9U/s1600/czech-republic-tourism-design-4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://3.bp.blogspot.com/-Xk13e-VOfew/T_WvB-L2hWI/AAAAAAAAGiA/Andtpq6w_9U/s640/czech-republic-tourism-design-4.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-06uCoEnNDaY/T_WvDkxY57I/AAAAAAAAGiI/f_YvySQ6Z2k/s1600/czech-republic-tourism-design-5.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="458" src="http://3.bp.blogspot.com/-06uCoEnNDaY/T_WvDkxY57I/AAAAAAAAGiI/f_YvySQ6Z2k/s640/czech-republic-tourism-design-5.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-nv3rKm9YetM/T_WuawxQ13I/AAAAAAAAGgw/ZQZ9kSAhd0U/s1600/2zhmv7k.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://3.bp.blogspot.com/-nv3rKm9YetM/T_WuawxQ13I/AAAAAAAAGgw/ZQZ9kSAhd0U/s640/2zhmv7k.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-rYr9rPa0g4s/T_Wue1gZZEI/AAAAAAAAGg4/8kQex7RM-z8/s1600/11sfkw2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://4.bp.blogspot.com/-rYr9rPa0g4s/T_Wue1gZZEI/AAAAAAAAGg4/8kQex7RM-z8/s640/11sfkw2.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><a href="http://2.bp.blogspot.com/-oDTCXUwVePA/T_Wu3wbyFOI/AAAAAAAAGho/1pYSiWgDhr4/s1600/czech-republic-tourism-design-1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="458" src="http://2.bp.blogspot.com/-oDTCXUwVePA/T_Wu3wbyFOI/AAAAAAAAGho/1pYSiWgDhr4/s640/czech-republic-tourism-design-1.jpg" width="640" /></a><a href="http://vimeo.com/44807162" target="_blank"> </a><a href="http://2.bp.blogspot.com/-oDTCXUwVePA/T_Wu3wbyFOI/AAAAAAAAGho/1pYSiWgDhr4/s1600/czech-republic-tourism-design-1.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;">Voir la video de la nouvelle identité</a><a href="http://www.blogger.com/goog_1688953181" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;">Voir la carte du monde des logos de pays </a><br /><a href="http://logo-bedandy.blogspot.fr/2010/08/carte-des-logos-de-tourisme.html" target="_blank"><br /></a><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>67</wp:post_id>
		<wp:post_date><![CDATA[2012-07-06 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-05 23:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[like-le-logo-la-republique-tcheque]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510694850;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12973;}i:1;a:1:{s:2:"id";i:1026;}i:2;a:1:{s:2:"id";i:14608;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1466</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-06 10:42:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-06 08:42:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Like it a lot !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1468</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-06 15:22:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-06 13:22:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mon dieu... Monde de merde.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1469</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-08 12:27:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-08 10:27:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La mise en page des slogans est propre, ça s'imbrique bien, et Czech apparait clairement en début de phrase.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1496</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-17 16:51:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-17 14:51:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ty vole, co to je? :-D Telle fut ma réaction à cette abomination linguistique...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Daniel Jouvance se refait une beauté</title>
		<link>http://yannickbourenane.com/preprod/2012/07/05/daniel-jouvance-se-refait-une-beaute/</link>
		<pubDate>Wed, 04 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/daniel-jouvance-se-refait-une-beaute/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-avUEhzF2kfM/T_R_9xOygoI/AAAAAAAAGfA/8MFxXs_xVWU/s1600/daniel_jouvance_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="218" src="http://1.bp.blogspot.com/-avUEhzF2kfM/T_R_9xOygoI/AAAAAAAAGfA/8MFxXs_xVWU/s640/daniel_jouvance_logo.jpg" width="640" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">A l'âge de 32 ans, la marque de cosmétique <a href="http://www.danieljouvance.com/fr/" target="_blank">Daniel Jouvance,</a> concurrente de Thalgo, qui propose des produits de beauté utilisant les richesses biologiques de la mer a choisi de lifter à nouveau son identité visuelle.</div><a name='more'></a><a href="http://3.bp.blogspot.com/-eoMcO0bo9VQ/T_SC-YdJh8I/AAAAAAAAGfk/SB3AVHrdrtQ/s1600/Logo_DJ.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-eoMcO0bo9VQ/T_SC-YdJh8I/AAAAAAAAGfk/SB3AVHrdrtQ/s1600/Logo_DJ.jpg" /></a>L'agence Brand Union qui a conçu l'identité visuelle précise avoir réinterprété les contours de l’île de Houat au Sud de la Bretagne, là où est implanté le laboratoire de Recherche et de Développement Daniel Jouvance, pour redessiner l'emblème rond. Cela ne va pas sans le dire. L'emblème reste mystérieux et difficilement attribuable.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3Dl79qXZCEY/T_SEctwCitI/AAAAAAAAGfs/doP2-3NtejM/s1600/GoogleHouatVig.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="274" src="http://1.bp.blogspot.com/-3Dl79qXZCEY/T_SEctwCitI/AAAAAAAAGfs/doP2-3NtejM/s320/GoogleHouatVig.jpg" width="320" /></a></div>      <br /><div style="mso-layout-grid-align: none; mso-pagination: none; text-align: justify; text-autospace: none; text-justify: inter-ideograph;"><span style="font-family: Calibri;">"<i>L’île de Houat, petit bout de terre breton, s’est imposée naturellement comme fil conducteur pour la création du logo. Les contours de ce lieu magique et protégé ont été réinterprétés avec sensibilité pour donner naissance à un symbole très féminin, organique et mouvant. À la sensibilité précise de ce symbole chargé de sens s’accorde une typographie statutaire et élégante, soulignée par une signature de marque, gage de son expertise métier" </i></span>détaille l'agence.</div><br />Le nouveau logo offre une personnalité mieux affirmée notamment en s'éloignant de celle de son concurrent. Le bleu turquoise, proche de la couleur des mers qui font rêver et sa valorisation par contraste avec uun nom de marque anthracite crée une distinction. La typographie propose désormais une même épaisseur de bâtons sur les lettres, ce qui permet de le rendre plus harmonieux, l'ensemble paraît assez équilibré et généreux.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>68</wp:post_id>
		<wp:post_date><![CDATA[2012-07-05 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-04 23:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[daniel-jouvance-se-refait-une-beaute]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>1462</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-05 00:15:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-04 22:15:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo peut évoquer une goutte d'eau...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>1463</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-05 11:37:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-05 09:37:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En tout cas ce n'est pas l'imaginaire habituel de la goutte d'eau, j'y vois plutôt un galet genre spa... un peu faible]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1464</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-05 11:42:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-05 09:42:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je vois surtout pas l'ile de Houat !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>1465</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-05 16:52:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-05 14:52:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'île a été rêvé mais ils ont du oublier de regarder à quoi elle ressemblait]]></wp:comment_content>
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	</item>
	<item>
		<title>Strongbow renforce son logo</title>
		<link>http://yannickbourenane.com/preprod/2012/07/03/strongbow-renforce-son-logo/</link>
		<pubDate>Tue, 03 Jul 2012 07:31:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/strongbow-renforce-son-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Z4CZU6jh_fU/T_Kd-Ja5EuI/AAAAAAAAGd8/C-3ZSL37uxU/s1600/strongbow_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="294" src="http://2.bp.blogspot.com/-Z4CZU6jh_fU/T_Kd-Ja5EuI/AAAAAAAAGd8/C-3ZSL37uxU/s640/strongbow_logo.jpg" width="640" /></a></div>Le premier brasseur de cidre au monde, l'anglais <a href="http://www.strongbowcider.us/" target="_blank">Strongbow</a> détenu par <a href="http://www.strongbowcider.us/" target="_blank">Heineken</a>, a révélé le 12 juin 2012 une nouvelle identité et un nouveau packaging conçu par l'agence londonienne Bulletproof. Une volonté de montée en gamme et de renforcement de la marque se dessinent à travers les modifications typographiques (agrandissement de l'initiale, lettres biseautées et plus équilibrées en hauteur) ainsi que l'introduction d'un nouvel archer dont on ne voit que le buste, qui épouse la couleur du cidre et se positionne dans l'axe du nom de la marque. Certains regretteront les jeux de halo, les ombrages et autres effets qui risquent de passer de mode.<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-mosAjA_dvlk/T_KeGBPII7I/AAAAAAAAGeY/1sKn9g7UK_Q/s1600/strongbow_package_02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="490" src="http://4.bp.blogspot.com/-mosAjA_dvlk/T_KeGBPII7I/AAAAAAAAGeY/1sKn9g7UK_Q/s640/strongbow_package_02.jpg" width="640" /></a></div><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-P33ZOhdg8AA/T_KeEa9LtJI/AAAAAAAAGeI/ZeHKtG0m_i0/s1600/strongbow_logo_detail.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="392" src="http://2.bp.blogspot.com/-P33ZOhdg8AA/T_KeEa9LtJI/AAAAAAAAGeI/ZeHKtG0m_i0/s640/strongbow_logo_detail.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-H6ujs8mzQIc/T_KeDhT_OMI/AAAAAAAAGeE/ml2SAh57eoA/s1600/strongbow_exploding.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="226" src="http://4.bp.blogspot.com/-H6ujs8mzQIc/T_KeDhT_OMI/AAAAAAAAGeE/ml2SAh57eoA/s640/strongbow_exploding.jpg" width="640" /></a><a href="http://2.bp.blogspot.com/-4IF2XX5MeIc/T_KeFArjeNI/AAAAAAAAGeU/-00RHnBVYpg/s1600/strongbow_package_01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://2.bp.blogspot.com/-4IF2XX5MeIc/T_KeFArjeNI/AAAAAAAAGeU/-00RHnBVYpg/s640/strongbow_package_01.jpg" width="452" /></a></div><br />Lucy Harman, Brand manager de Strongbow de HEineken UK déclare: “<i>[The] new  iconic brand marque and distinctive design elements that will help widen  Strongbow’s consumer appeal and reinforce the brand’s position as  market leader. The brand icon is modern and dynamic whilst retaining a  link with the past, reflecting the brand’s strong, masculine image</i>.”<br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>69</wp:post_id>
		<wp:post_date><![CDATA[2012-07-03 09:31:00]]></wp:post_date>
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			<wp:comment_id>1457</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-07-03 11:07:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-03 09:07:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Certains regretteront les jeux de halo, les ombrages et autres effets qui risquent de passer de mode."<br /><br />Non, rien de rien, non je ne regrette rien. Quand c'est fait avec talent, ça devient pérenne.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>1458</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-07-03 12:05:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-03 10:05:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le logo original était bien plus réussi selon moi, au niveau de la simplicité graphique, tandis que le nouveau est trop chargé.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1459</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-07-03 15:17:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-03 13:17:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Logo simple, sobre, jolie. Rien à dire. Très bon travail.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1525</wp:comment_id>
			<wp:comment_author><![CDATA[matou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-08-03 19:38:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-03 17:38:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et bah en effet moi je regrette beaucoup " les jeux de halo, les ombrages et autres effets qui risquent de passer de mode", ce logo déjà dépassé alors que l'ancien était plus classe. Dommage.]]></wp:comment_content>
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	</item>
	<item>
		<title>Les 50 ans des Rolling Stones en logo</title>
		<link>http://yannickbourenane.com/preprod/2012/06/30/les-50-ans-des-rolling-stones-en-logo/</link>
		<pubDate>Fri, 29 Jun 2012 22:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-vtBfosvUbUE/T-3SEyTr-pI/AAAAAAAAGdY/4C3OfItkPUc/s1600/the-rolling-stones-photo-4fec53103cbd0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-vtBfosvUbUE/T-3SEyTr-pI/AAAAAAAAGdY/4C3OfItkPUc/s1600/the-rolling-stones-photo-4fec53103cbd0.jpg" /></a></div><div style="clear: both; text-align: left;">Pour fêter dignement leur 50 fulgurantes années de carrière rock, les Stones ont demandé à Shepard Fairey, street artist, auteur de l'affiche Hope de Barack Obama, d'animer leur emblème : la langue. Créée par John Pasche, graphiste du groupe jusqu’en 1974, encore étudiant en art au Royal College of Art de Londres, il avait cédé sa création au groupe pour environ 300 euros. Aujourd'hui, le logo apparaît dans un look rétro, où les 50 ans se dessinent dans les lettres Stones.</div><div style="clear: both; text-align: left;"></div><a name='more'></a><br /><div style="clear: both; text-align: left;"><a href="http://2.bp.blogspot.com/-U1BlrJvN0wI/T-3R_AFCXKI/AAAAAAAAGdE/jRVGRVaJVhw/s1600/images.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-U1BlrJvN0wI/T-3R_AFCXKI/AAAAAAAAGdE/jRVGRVaJVhw/s1600/images.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-U1BlrJvN0wI/T-3R_AFCXKI/AAAAAAAAGdE/jRVGRVaJVhw/s1600/images.jpg" /></a></div><a href="http://3.bp.blogspot.com/-7IwgDp6rh0M/T-3SCKuqT3I/AAAAAAAAGdM/7yoFMWnMoQY/s1600/Mick-Jagger-300x300.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-7IwgDp6rh0M/T-3SCKuqT3I/AAAAAAAAGdM/7yoFMWnMoQY/s1600/Mick-Jagger-300x300.jpg" /></a><br /><div style="clear: both; text-align: left;">En Septembre 2008, le dessin original du logo fut rapatrié au Musée  Victoria and Albert de Londres, vendu aux enchères 63 000 euros ! Le  responsable du Musée dira alors « cette image des lèvres et de la langue  des Rolling Stones est l’un des premiers exemples d’utilisation d’une  marque par un groupe et il est devenu sans aucun doute le plus célèbre  logo du rock dans le monde. »  LE raphiste s'était alors inspiré de la bouche de Mick Jagger.</div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><a href="http://ww3.advancedcreation.fr/blog/artistes/21-03-2011-la-langue-des-rolling-stones" target="_blank">Source</a> </div><div style="clear: both; text-align: left;">Source <a href="http://www.guardian.co.uk/music/2012/jun/28/rolling-stones-lips-logo" target="_blank">Guardian</a> </div><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>70</wp:post_id>
		<wp:post_date><![CDATA[2012-06-30 00:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-29 22:30:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>1515</wp:comment_id>
			<wp:comment_author><![CDATA[matou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-28 14:17:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-28 12:17:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[CULTE !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Votez pour le logo des Emirats arabes unis</title>
		<link>http://yannickbourenane.com/preprod/2012/06/29/votez-pour-le-logo-des-emirats-arabes-unis/</link>
		<pubDate>Thu, 28 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-p3_v2rWi7js/T-svJvGMeiI/AAAAAAAAA00/ue2Zv71tVv4/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="116" src="http://4.bp.blogspot.com/-p3_v2rWi7js/T-svJvGMeiI/AAAAAAAAA00/ue2Zv71tVv4/s400/Image+17.png" width="400" /></a></div><br /><span style="font-family: Times,'Times New Roman',serif;">Cinq logotypes ont été shortlisté pour devenir l'emblème des Emirats Arabes Unis (E.A.U.). Capitale économique : Dubaï, capitale fédérale : Abou Dabi. Les Emirats sont le huitième producteur de pétrole au monde, <span style="line-height: 19px;">voir-ci dessous la liste des identités visuelles proposées.</span></span><br /><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ozdZ-iy-SsA/T-svPhCSQUI/AAAAAAAAA08/lxA11bGwRzw/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://3.bp.blogspot.com/-ozdZ-iy-SsA/T-svPhCSQUI/AAAAAAAAA08/lxA11bGwRzw/s400/Image+18.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-HVesUTbfVYE/T-svQeU4JpI/AAAAAAAAA1A/AvMU5Y0D9tU/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="116" src="http://4.bp.blogspot.com/-HVesUTbfVYE/T-svQeU4JpI/AAAAAAAAA1A/AvMU5Y0D9tU/s400/Image+19.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-RMLQx6PQuLo/T-svRQ-WIyI/AAAAAAAAA1M/iwktU08n2RI/s1600/Image+20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="128" src="http://2.bp.blogspot.com/-RMLQx6PQuLo/T-svRQ-WIyI/AAAAAAAAA1M/iwktU08n2RI/s400/Image+20.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-8DQ0nI-cgpo/T-svSr-Y6PI/AAAAAAAAA1U/urXK6GxLLa8/s1600/Image+21.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="148" src="http://4.bp.blogspot.com/-8DQ0nI-cgpo/T-svSr-Y6PI/AAAAAAAAA1U/urXK6GxLLa8/s400/Image+21.png" width="400" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;">Pour voter <a href="http://services.moca.gov.ae/en/index.aspx" target="_blank">rendez-vous ici</a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>71</wp:post_id>
		<wp:post_date><![CDATA[2012-06-29 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-28 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1454</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-01 00:46:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-30 22:46:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A voté !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Vinexpo dévoile son logo pour 2013</title>
		<link>http://yannickbourenane.com/preprod/2012/06/28/vinexpo-devoile-son-logo-pour-2013/</link>
		<pubDate>Wed, 27 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/vinexpo-devoile-son-logo-pour-2013/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-GfvgKDRGf1A/T-snbcbrnEI/AAAAAAAAA0E/6PNL6soY0JQ/s1600/Vinexpo_2013_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-GfvgKDRGf1A/T-snbcbrnEI/AAAAAAAAA0E/6PNL6soY0JQ/s640/Vinexpo_2013_logo.jpg" width="640" /></a></div><br />Après le succès rencontré à Hong Kong pour la dernière <a href="http://www.vinexpo.com/fr/" target="_blank">Vinexpo</a> Asia-Pacific la marque décide de faire évoluer son logotype. "<i>Pour mettre en cohérence ses développements et son identité, l'évolution de son logo s'est imposée, avec le souhait de mettre l'accent sur son ADN : innovation, dynamisme et internationalisatio</i>n. "<br /><a name='more'></a>L'agence St John's a conçu la nouvelle identité visuelle. Cette dernière explique les choix graphiques de la manière suivante : les arcs de cercle autour du globe expriment la dynamique d'un secteur et l'accélération des échanges commerciaux mondiaux. La couleur attribuée pour l'année 2013 est le Lie de  vin.<br />Ce nouveau logo est censé est répondre à deux objectifs :<i> renforcer l'impact de la marque avec un langage identitaire commun, tout en faisant émerger les points forts du salon. </i><br />Les arcs de cercle autour du globe expriment "<i>à la fois la dynamique d'un secteur, l'accélération des échanges commerciaux mondiaux mais aussi le cercle professionnel dans lequel se déroule <a href="http://vinexpo./">Vinexpo.</a>"</i><br />La typographie utilisée est une Futura, <i>le noir renvoie à l'élégance. </i>Le principe de fonctionnement sera d'appliquer une couleur différente à chaque année.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-g2GSqYwuIL8/T-sqSFPKQLI/AAAAAAAAA0c/4KBV0uRoGME/s1600/Vinexpo_2013.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-g2GSqYwuIL8/T-sqSFPKQLI/AAAAAAAAA0c/4KBV0uRoGME/s640/Vinexpo_2013.png" width="438" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>72</wp:post_id>
		<wp:post_date><![CDATA[2012-06-28 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-27 22:00:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>L&#039;identité de Charles Schillings</title>
		<link>http://yannickbourenane.com/preprod/2012/06/27/lidentite-de-charles-schillings/</link>
		<pubDate>Tue, 26 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-p6vk3QYwdxE/T-M_sntxvlI/AAAAAAAAAy0/_GDWRnnLwIw/s1600/Charles_Schillings_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="185" src="http://1.bp.blogspot.com/-p6vk3QYwdxE/T-M_sntxvlI/AAAAAAAAAy0/_GDWRnnLwIw/s400/Charles_Schillings_logo.png" width="400" /></a></div><br />Afin de s'imposer face à la concurrence du secteur le DJ musicien <a href="http://www.myspace.com/charlesschillings" target="_blank">Charles Schillings</a> s'équipe d'une signature visuelle. Membre du label indépendant Pschent Music depuis 1996 l'artiste souhaite revendiquer sa personnalité pour apporter la mention "Charles Schillings" dans son identité visuelle.<br /><br /><a name='more'></a>L'agence créatrice 4uatre a décidé d'offrir un visuel sobre et simple, gage de sérieux et de caractère. Le symbole est formé du C et du S. <i>Il s'utilise comme un tampon qui se décline sur tous les supports de communication : compilations, Tee-shirts et cartes de visite</i>.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-J6RA11B3xvs/T-NBIHvaDGI/AAAAAAAAAy8/jM7ODhNYqG8/s1600/CHARLES-SCHILLINGS-LOGO.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="311" src="http://3.bp.blogspot.com/-J6RA11B3xvs/T-NBIHvaDGI/AAAAAAAAAy8/jM7ODhNYqG8/s400/CHARLES-SCHILLINGS-LOGO.png" width="400" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>73</wp:post_id>
		<wp:post_date><![CDATA[2012-06-27 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-26 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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		<title>Le logo du Théatre du Corps</title>
		<link>http://yannickbourenane.com/preprod/2012/06/26/le-logo-du-theatre-du-corps/</link>
		<pubDate>Mon, 25 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-WqZiwrIPBSc/T-M7iQTPEhI/AAAAAAAAAyc/fTSDKBSnceE/s1600/Theatre_du_corps.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="189" src="http://4.bp.blogspot.com/-WqZiwrIPBSc/T-M7iQTPEhI/AAAAAAAAAyc/fTSDKBSnceE/s320/Theatre_du_corps.png" width="320" /></a></div><div><br /></div>Les danseurs Marie-Claude <a href="http://www.pietragalla.com/" target="_blank">Pietragalla </a>et Julien Derouault ont formé en 2004 le Théâtre du Corps. Il s'agit d'un lieu dédié à la chorégraphie qui met en scène, propose des spectacles de danse et forme également les danseurs.<br /><a name='more'></a>Selon Marie-Claude Pietragalla <i>"Notre ambition est de dire le corps, c'est par lui que nous percevons le monde extérieur. Mais sa capacité d'expressivité et de transmission ne peut s'appréhender sans références aux idéologies, aux valeurs et aux normes, que la culture et la société lui imposent"</i><br /><div>L'agence créatrice 4uatre s'est inspiré de la notoriété des deux fondateurs pour signer le logotype. Le dédoublement des lettres renvoi à l'idée de mouvement, de mouvements des corps.</div><div><br /></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-lGsi-UzrWf4/T-M9FdLnXZI/AAAAAAAAAyk/ooydT0-yN8g/s1600/Theatre_du_corps_visu.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="462" src="http://4.bp.blogspot.com/-lGsi-UzrWf4/T-M9FdLnXZI/AAAAAAAAAyk/ooydT0-yN8g/s640/Theatre_du_corps_visu.png" width="640" /></a></div><div><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-blPn9WU8TBE/T-M92Lfv4DI/AAAAAAAAAys/YGXnChFC2Zc/s1600/Capture_web_theatre_corps.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="310" src="http://2.bp.blogspot.com/-blPn9WU8TBE/T-M92Lfv4DI/AAAAAAAAAys/YGXnChFC2Zc/s640/Capture_web_theatre_corps.png" width="640" /></a></div><div><br /><div><i><br /></i></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>74</wp:post_id>
		<wp:post_date><![CDATA[2012-06-26 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-25 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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			<wp:meta_value><![CDATA[/2012/06/le-logo-du-theatre-du-corps.html]]></wp:meta_value>
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			<wp:comment_id>1516</wp:comment_id>
			<wp:comment_author><![CDATA[matou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-28 14:21:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-28 12:21:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Joli !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1607</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-09-17 22:01:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-17 20:01:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un beau travail typographique !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>Oberthur Technologies met à jour son image</title>
		<link>http://yannickbourenane.com/preprod/2012/06/25/oberthur-technologies-met-a-jour-son-image/</link>
		<pubDate>Sun, 24 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-F0kl9D6o4kc/T-Q3mQjR5JI/AAAAAAAAAzU/mANcWLmk1V0/s1600/Oberthur_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-F0kl9D6o4kc/T-Q3mQjR5JI/AAAAAAAAAzU/mANcWLmk1V0/s640/Oberthur_logo.jpg" width="640" /></a></div><br />Fondé en 1842, le groupe français <a href="http://www.oberthur.com/" target="_blank">Oberthur Technologies</a> s'est imposé sur le marché des technologies de sécurité, il est imprimeur de documents fiduciaires et sécurisés (passeport, documents d'identification) et il est devenu l'un des tout premiers fournisseurs mondiaux de solutions à base de cartes à puce (cartes bancaires, cartes SIM). L'entreprise emploie aujourd'hui plus de 5700 personnes à travers 5 continents et réalise en 2010 un CA de 820 millions d'euros. Il était temps d'aligner son identité visuelle avec son positionnement.<br /><a name='more'></a>Depuis mars 2012, <a href="http://www.oberthur.com/" target="_blank">Oberthur Technologies</a> affiche une nouvelle identité visuelle. La marque passe d'un logotype de type manuscrit, calligraphié à une identité plus moderne et impactante. La typographie en capitale auquel s'ajoute un symbole replace la marque dans son secteur d'activité. <br /><br /><i>L'objectif de cette nouvelle identité est de signifier à la fois un nouvel élan commercial tout en préservant les atouts historiques de ce grand groupe : notoriété, image de fiabilité et d'expertise, équipe expérimentée et créative, ouverture internationale... </i><br /><br />Le concept est "<i>La sécurité est clé</i>". Le symbole du "O" est censé refléter le contrôle, l'or renvoit aux puces digitales. Le choix du bleu est justifié par "<i>la sécurité et la solidité</i>". Trois à quatre mois ont été nécessaires à l'agence IMASTE pour développer l'identité visuelle dévoilée lors du salon Mobile World Congress de Barcelone fin février 2012. <br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-U-PO-XutBRk/T-Q6DdMhGGI/AAAAAAAAAzs/Vv6Pb1jKkzQ/s1600/OBERTHUR_VISUEL.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="436" src="http://3.bp.blogspot.com/-U-PO-XutBRk/T-Q6DdMhGGI/AAAAAAAAAzs/Vv6Pb1jKkzQ/s640/OBERTHUR_VISUEL.png" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>75</wp:post_id>
		<wp:post_date><![CDATA[2012-06-25 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-24 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[oberthur-technologies-met-a-jour-son-image]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Sara Lee se rebaptise Hillshire Brands</title>
		<link>http://yannickbourenane.com/preprod/2012/06/22/sara-lee-se-rebaptise-hillshire-brands/</link>
		<pubDate>Thu, 21 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-fFWr_J8dqXY/T-MpGU_rmjI/AAAAAAAAAxs/IEYxLrUDgbs/s1600/SaraLee_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-fFWr_J8dqXY/T-MpGU_rmjI/AAAAAAAAAxs/IEYxLrUDgbs/s640/SaraLee_logo.jpg" width="640" /></a></div><div><br /></div>Le groupe alimentaire américain <a href="http://www.saralee.com/" target="_blank">Sara Lee</a> va devenir <a href="http://www.hillshirebrands.com/" target="_blank">Hillshire Brands</a> après la scission de ses activités "cafés et thés". La marque qui opérait sous ce nom depuis 1985, précise s'être inspirée d'une de ses marques phares dans la viande et la charcuterie, Hillshires Farm, rachetée en 1971. <a name='more'></a>Le changement de marque sera officiel le 28 juin 2012. Selon un communiqué de presse, la marque <a href="http://www.hillshirebrands.com/" target="_blank">Hillshire Brands</a> devrait "<i>afficher une croissance de son chiffre d'affaires de 4 à 5 % et une marge opérationnelle de 10% d'ici l'année fiscale 2015."</i><div>Sara Lee qui possédait au milieu de la dernière décennie des marques aussi diverses et puissantes que les collants <a href="http://www.dim.fr/" target="_blank">Dim</a>, la lingerie<a href="http://www.playtex.fr/" target="_blank"> Playtex</a>, les cirages <a href="http://www.kiwicare.com/" target="_blank">Kiwi</a>, les déodorants <a href="http://www.sanex.fr/" target="_blank">Sanex </a>ou les snacks apéritifs <a href="http://www.pepitesdesoleil.com/" target="_blank">Benenuts</a> se résumera à la fin de l'année à une société présente sur le seul marché américain des surgelés et de la viande, avec les marques<a href="http://www.saralee.com/" target="_blank"> Sara Lee</a>, Hillshire Farm ou encore Chef Pierre. </div><div>Ce changement de marque est entier. Rien de l'univers de Sara Lee ne se retrouve dans l'identité graphique d'<a href="http://www.hillshirebrands.com/" target="_blank">Hillshire Brands</a>. "Hillshire" apparaît en bas de casses à empattements et "brands" en capitales. Le symbole est formé d'un coucher ou lever de soleil schématisé par l'utilisation de cercles.</div><div> </div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-VJr8pA1vrM8/T-MvUhjZOuI/AAAAAAAAAyE/EJe9dB9r1t0/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="412" src="http://2.bp.blogspot.com/-VJr8pA1vrM8/T-MvUhjZOuI/AAAAAAAAAyE/EJe9dB9r1t0/s640/Image+4.png" width="640" /></a></div><div><br /></div><div><br /></div>]]></content:encoded>
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		<wp:post_id>76</wp:post_id>
		<wp:post_date><![CDATA[2012-06-22 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-21 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1449</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-06-22 12:14:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-22 10:14:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Soyez sympa ! remettez les logos dans le bon ordre :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1451</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-22 14:29:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-22 12:29:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[:D Ahah]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1453</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-24 22:04:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-24 20:04:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nouvelle marque de céréales ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>Le Grand Toulouse change de nom</title>
		<link>http://yannickbourenane.com/preprod/2012/06/21/le-grand-toulouse-change-de-nom/</link>
		<pubDate>Thu, 21 Jun 2012 13:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-grand-toulouse-change-de-nom/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-HXOrmPunHXg/T-MQdHwKJ8I/AAAAAAAAAwE/M7Ts8jD5dUc/s1600/Toulouse_metropole_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-HXOrmPunHXg/T-MQdHwKJ8I/AAAAAAAAAwE/M7Ts8jD5dUc/s640/Toulouse_metropole_logo.jpg" width="640" /></a></div><span><br /></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">Depuis le 31 mai 2012, la communauté urbaine du <a href="http://www.grandtoulouse.org/jsp/fiche_actualite.jsp?CODE=1338475207945&LANGUE=0&RH=ACTUALITES" target="_blank">Grand Toulouse</a> s'appelle la communauté urbaine <a href="http://www.grandtoulouse.org/jsp/fiche_actualite.jsp?CODE=1338475207945&LANGUE=0&RH=ACTUALITES" target="_blank">Toulouse Métropole</a>. Celle créée en 1992 regroupe aujourd'hui 37 communes pour 707 295 habitants et gère un budget de 1,6 milliard d'euros. Le changement de marque s'est inspiré des anneaux de M<span style="line-height: 22px;">öe</span>bius. </span><br /><br /><a name='more'></a><br /><br /><span style="font-family: Georgia, 'Times New Roman', serif;">L'objectif est d'élever Toulouse au rang des métropoles européennes. La nouvelle identité visuelle de la marque prend ses racines dans une figure mathématique <i>très connue et partagée par toute la communauté scientifique internationale.</i><i> Il incarne donc ici la Métropole de la connaissance, une des valeurs identitaires majeures de l'agglomération toulousaine. </i><span style="line-height: 22px;"><i>En réunissant les deux «o» de Toulouse et de Métropole, l’anneau de Möbius exprime l’union et la solidarité entre les villes du territoire. Sans Toulouse, pas de métropole ; sans la métropole, Toulouse ne peut plus aujourd’hui exister seule.</i></span><i> L'anneau renvoi également à l'idée d'infini, </i>explique Pierre Cohen, le maire de la ville. </span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">Le déploiement progressif sur les enseignes (bâtiments administratifs, déchèteries, véhicules..) est estimé à 200 000€. L'élaboration du logotype a été intégrée dans le budget communication de Toulouse Métropole, <i>sans engagé de dépenses supplémentaires.</i> </span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-EgLXz4krv6k/T-MdYF3eDqI/AAAAAAAAAxU/OO48hFqzrv8/s1600/image_recyclage_vert-2.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="200" src="http://2.bp.blogspot.com/-EgLXz4krv6k/T-MdYF3eDqI/AAAAAAAAAxU/OO48hFqzrv8/s200/image_recyclage_vert-2.jpg" width="200" /></a></div><div style="clear: both; text-align: center;"><br /></div><span style="font-family: Georgia, 'Times New Roman', serif;">Les codes coloriels sont revus. La typographie est elle aussi modifiée cependant la signature "communauté urbaine" reste en capitales. </span><br /><span style="font-family: Georgia, 'Times New Roman', serif;">Le ruban de Moebius a également inspiré un logotype mondialement connu, celui des matériaux recyclabes depuis 1970. </span><br /><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Q0BGCGRWb4Q/T-MXjggePLI/AAAAAAAAAwc/MWVDExb6j5A/s1600/Toulouse_Metropole.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="410" src="http://4.bp.blogspot.com/-Q0BGCGRWb4Q/T-MXjggePLI/AAAAAAAAAwc/MWVDExb6j5A/s640/Toulouse_Metropole.png" width="640" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-6S-Fh7TVHgU/T-MX5JK82AI/AAAAAAAAAwk/FBIKdoub74k/s1600/Toulouse_metropole_Facebook.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="374" src="http://1.bp.blogspot.com/-6S-Fh7TVHgU/T-MX5JK82AI/AAAAAAAAAwk/FBIKdoub74k/s640/Toulouse_metropole_Facebook.png" width="640" /></a></div><span style="font-family: Georgia, 'Times New Roman', serif;"><span style="line-height: 22px;"><br /></span></span><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-lwvx27J3krM/T-MYVMPnJnI/AAAAAAAAAws/JT3jtOqnB10/s1600/Photo_ObjectifNews.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="440" src="http://4.bp.blogspot.com/-lwvx27J3krM/T-MYVMPnJnI/AAAAAAAAAws/JT3jtOqnB10/s640/Photo_ObjectifNews.png" width="640" /></a></div><div style="font-family: Georgia, 'Times New Roman', serif; line-height: 22px; text-align: justify;">Photo prise par ObjectifNews.</div><div style="font-family: Georgia, 'Times New Roman', serif; line-height: 22px; text-align: justify;">Consulter l'<a href="http://logo-bedandy.blogspot.fr/search/label/tourisme" target="_blank">actu logos tourisme</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>77</wp:post_id>
		<wp:post_date><![CDATA[2012-06-21 15:12:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-21 13:12:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-grand-toulouse-change-de-nom]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/06/le-grand-toulouse-change-de-nom.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510275474;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:8991;}i:1;a:1:{s:2:"id";i:14513;}i:2;a:1:{s:2:"id";i:10561;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1452</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-22 14:48:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-22 12:48:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Changement réussi, bravo !<br />À titre de comparaison, la Communauté Urbaine du Grand Nancy a quant à elle réalisé un changement d'identité visuelle catastrophique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1455</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-02 12:13:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-02 10:13:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[- ok, coco dans toulouse et metropole y'a quoi qui matche<br />- bé y'a des O, y'a qu'a les relier et faire une forme pseudo infini/ recyclable<br />- ah oué t'es bon toi et comme on est à toulouse on met du rose (la ville rose) et on va y foutre un bon radian histoire de coller au logo trend de 2011<br />- putain t'as raison et on va utiliser de la Aaux en typo histoire de faire comme tous les graphistes depuis 5 ans.<br />- bon au final ça pourrait être un logo industriel ou pharmaceutique mais bon hein y vont pas faire les difficile <br />- c'est clair coco]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<title>Le nouvel emblème de Twitter encore détourné</title>
		<link>http://yannickbourenane.com/preprod/2012/06/21/le-nouvel-embleme-de-twitter-encore-detourne/</link>
		<pubDate>Wed, 20 Jun 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouvel-embleme-de-twitter-encore-detourne/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-iEOVzbLh3x4/T-HzdSbQCeI/AAAAAAAAAvs/cmFFw43aim4/s1600/Twitter_logo_détourné.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="562" src="http://2.bp.blogspot.com/-iEOVzbLh3x4/T-HzdSbQCeI/AAAAAAAAAvs/cmFFw43aim4/s640/Twitter_logo_détourné.png" width="640" /></a></div>Twitter annonçait le 6 juin 2012 la modification de son logotype. Les <a href="http://www.detournemen.com/" target="_blank">détournements</a> du petit oiseau bleu n'en finissent plus. Politiques, personnages de bandes dessinées ou encore héros en tous genres sont ici utilisés.. plus ou moins habilement.<br />Voir le <a href="http://apelad.blogspot.co.uk/" target="_blank">blog de l'artiste</a><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>78</wp:post_id>
		<wp:post_date><![CDATA[2012-06-21 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-20 22:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-nouvel-embleme-de-twitter-encore-detourne]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="mascottes-de-marque"><![CDATA[Mascottes de marque]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/06/le-nouvel-embleme-de-twitter-encore.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/8270074020803041105]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510462669;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:596;}i:1;a:1:{s:2:"id";i:88;}i:2;a:1:{s:2:"id";i:462;}}}}]]></wp:meta_value>
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		<title>Dernier jour : votez pour le logo d&#039;Istanbul 2020</title>
		<link>http://yannickbourenane.com/preprod/2012/06/20/dernier-jour-votez-pour-le-logo-distanbul-2020/</link>
		<pubDate>Tue, 19 Jun 2012 22:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/dernier-jour-votez-pour-le-logo-distanbul-2020/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-toPWBDNdXrs/T-DnNG1EZPI/AAAAAAAAGaA/rlwru7VV3AU/s1600/Capture+d’écran+2012-06-19+à+22.50.38.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-toPWBDNdXrs/T-DnNG1EZPI/AAAAAAAAGaA/rlwru7VV3AU/s1600/Capture+d’écran+2012-06-19+à+22.50.38.png" /></a></div><div style="clear: both; text-align: left;">Tokyo, Madrid et Istanbul sont les trois villes qui ont été retenues le 23 mai 2012 par le CIO comme  candidates officielles pour accueillir les Jeux Olympiques d’été en  2020. <a href="http://logo-bedandy.blogspot.fr/2012/02/deux-nouveaux-logos-pour-les-jo.html" target="_blank">Bakou et Doha</a> ont été éliminées lors de la sélection. Tokyo et Madrid ont déjà dévoilé leur identité visuelle, Istanbul a revu sa copie et propose au public de choisir sur Internet le meilleur logo et ce jusqu'au 20 juin 2012.<a href="http://www.istanbul2020.com.tr/" target="_blank"> A vous de voter</a> ! </div><div style="clear: both; text-align: left;"></div><a name='more'></a><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-J6eyPewDtyg/T-DnQ7w9sgI/AAAAAAAAGaI/q813vFjWt_U/s1600/Capture+d’écran+2012-06-19+à+22.54.06.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-J6eyPewDtyg/T-DnQ7w9sgI/AAAAAAAAGaI/q813vFjWt_U/s1600/Capture+d’écran+2012-06-19+à+22.54.06.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-b9NGTben6MM/T-DnSCICvPI/AAAAAAAAGaQ/yvw9yL5VHfc/s1600/tokyo2020.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-b9NGTben6MM/T-DnSCICvPI/AAAAAAAAGaQ/yvw9yL5VHfc/s320/tokyo2020.jpg" width="320" /></a></div><br /><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>79</wp:post_id>
		<wp:post_date><![CDATA[2012-06-20 00:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-19 22:30:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[dernier-jour-votez-pour-le-logo-distanbul-2020]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/06/dernier-jour-votez-pour-le-logo.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/150969113419586992]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509327716;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12698;}i:1;a:1:{s:2:"id";i:173;}i:2;a:1:{s:2:"id";i:12290;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1448</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-20 16:37:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-20 14:37:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A voté ! :p]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1511</wp:comment_id>
			<wp:comment_author><![CDATA[matou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-28 14:02:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-28 12:02:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le gagnant est... le 2eme d'après ce qu'on voit sur le site officiel. Le dernier était vraiment beau dommage !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>University of the Arts - London</title>
		<link>http://yannickbourenane.com/preprod/2012/06/19/university-of-the-arts-london/</link>
		<pubDate>Mon, 18 Jun 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/university-of-the-arts-london/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-AA7LvbnaAWM/T9-XRXzvXJI/AAAAAAAAGWU/4eBYphjok2I/s1600/ual_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="306" src="http://4.bp.blogspot.com/-AA7LvbnaAWM/T9-XRXzvXJI/AAAAAAAAGWU/4eBYphjok2I/s640/ual_logo.jpg" width="640" /></a></div>The new logo UAL with the USUAL font Helvetica. L'<a href="http://www.arts.ac.uk/" target="_blank">University of the Arts London </a>est un réseau réputé de six collèges fondé en 1986 et qui réunit environ 20 000 étudiants et 1200 employés. <br /><a name='more'></a>Camberwell College of Arts, Central Saint Martins College of Arts and  Design, Chelsea College of Art and Design, London College of  Communication, London College of Fashion, and Wimbledon College of Art sont les campus désormais représentés par cette identité full helvetica qui démontre volonté d'afficher une identité statutaire.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3KKfZBHdL9Y/T-BQjj5_NEI/AAAAAAAAGY4/_5fV4q32cfY/s1600/05_ual_collateral1_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-3KKfZBHdL9Y/T-BQjj5_NEI/AAAAAAAAGY4/_5fV4q32cfY/s1600/05_ual_collateral1_0.jpg" /></a></div>  <br />Hélas, le logo conçu par Pentagram semble déjà légèrement dépassée alors que l'objet éducatif de ce réseau, l'art, la mode, la communication aurait pu prétendre à une marque plus avant-gardiste sans tomber dans les effets de mode. Davantage graissé et avec un interlettrage moins espacé, le logo aurait déjà davantage d'allure. Le recours à la ponctuation est insuffisant pour se démarquer, il a par ailleurs déjà été employé de manière <a href="http://logo-bedandy.blogspot.fr/search/label/Education?updated-max=2009-10-05T22:19:00%2B02:00&max-results=20&start=20&by-date=false" target="_blank">plus audacieuse</a>.<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-iGmCxeC0Wos/T-BQ10YKayI/AAAAAAAAGZA/pnFDDQgK1jk/s1600/07_ual_stationery569_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-iGmCxeC0Wos/T-BQ10YKayI/AAAAAAAAGZA/pnFDDQgK1jk/s1600/07_ual_stationery569_0.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-rhapLACa7Dw/T-BQ2jZdboI/AAAAAAAAGZE/SUJpy4lKegc/s1600/08_ual_tote_bags569_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-rhapLACa7Dw/T-BQ2jZdboI/AAAAAAAAGZE/SUJpy4lKegc/s1600/08_ual_tote_bags569_0.jpg" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-DygwZY-TG_Q/T-BQ3o8BBxI/AAAAAAAAGZM/tJCV6vP2VYg/s1600/09_ual_badges569_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-DygwZY-TG_Q/T-BQ3o8BBxI/AAAAAAAAGZM/tJCV6vP2VYg/s1600/09_ual_badges569_0.jpg" /> </a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ZvqXMmxQUZQ/T-BRE0w1U-I/AAAAAAAAGZY/z1DpBbBlaDY/s1600/ual_logos_all.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-ZvqXMmxQUZQ/T-BRE0w1U-I/AAAAAAAAGZY/z1DpBbBlaDY/s1600/ual_logos_all.gif" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-O6M_FOZ7Y0s/T-BRH9tBsyI/AAAAAAAAGZg/oRgp0I01_5g/s1600/05_ual_collateral2_1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-O6M_FOZ7Y0s/T-BRH9tBsyI/AAAAAAAAGZg/oRgp0I01_5g/s1600/05_ual_collateral2_1.jpg" /></a></div><div style="clear: both; text-align: center;"><br /></div><br /><br /><br /><a href="http://www.creativereview.co.uk/cr-blog/2012/june/opinion-ual-identity" target="_blank">Témoignage </a><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>80</wp:post_id>
		<wp:post_date><![CDATA[2012-06-19 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-18 23:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[university-of-the-arts-london]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/06/university-of-th-arts-london.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/816201040630698279]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510649075;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11535;}i:1;a:1:{s:2:"id";i:971;}i:2;a:1:{s:2:"id";i:1095;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1445</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-19 10:44:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-19 08:44:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Euh...j'aimais mieux avant]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1446</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-06-19 13:53:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-06-19 11:53:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cela ma fait penser fortement à l'identité visuelles du magazine "Étapes:"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1506</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-24 16:26:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-24 14:26:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui pareil, on croirait voir un magazine "étapes:" !<br />Aucun intérêt, du déjà-vu en moins bien...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La sirène de Starbuck vue de dos</title>
		<link>http://yannickbourenane.com/preprod/2012/06/18/la-sirene-de-starbuck-vue-de-dos/</link>
		<pubDate>Mon, 18 Jun 2012 14:50:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-sirene-de-starbuck-vue-de-dos/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-OQpfbzaOEQU/T98_5yXupqI/AAAAAAAAGV4/kYhQCTrwqq4/s1600/detournement_logo_starbuck.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-OQpfbzaOEQU/T98_5yXupqI/AAAAAAAAGV4/kYhQCTrwqq4/s1600/detournement_logo_starbuck.png" /></a></div><a href="http://www.detournemen.com/" target="_blank">Détournement du logo </a>de Starbuck, la petite sirène vue de dos par <a href="http://9gag.com/ray" target="_blank">Ray</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>81</wp:post_id>
		<wp:post_date><![CDATA[2012-06-18 16:50:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-18 14:50:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-sirene-de-starbuck-vue-de-dos]]></wp:post_name>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/8153212363418773354]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508526522;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:477;}i:1;a:1:{s:2:"id";i:1615;}i:2;a:1:{s:2:"id";i:6502;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Et Twitter devint Batman</title>
		<link>http://yannickbourenane.com/preprod/2012/06/18/et-twitter-devint-batman/</link>
		<pubDate>Mon, 18 Jun 2012 00:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/et-twitter-devint-batman/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-LkpxegRPugo/T9p_wnpKvrI/AAAAAAAAGU4/kwto5Uqn_0M/s1600/tumblr_m5lmmzZduV1qbw4u1o1_400.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-LkpxegRPugo/T9p_wnpKvrI/AAAAAAAAGU4/kwto5Uqn_0M/s1600/tumblr_m5lmmzZduV1qbw4u1o1_400.png" /></a></div><div style="clear: both; text-align: left;">Le <a href="http://logo-bedandy.blogspot.fr/2012/06/twitter-sidentifie-uniquement-son.html" target="_blank">nouveau logo de Twitter</a> ne doit absolument pas être inversé, ce qui le ferait ressembler à Batman. Découvrez les fausses et les vraies guidelines du nouveau logo du réseau de micro-blogging.</div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-9QN8CUXKOcM/T9qASoeAymI/AAAAAAAAGVA/2E6wTE242EI/s1600/ssssssssssonifcsilhklnrs-dsmsssss.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-9QN8CUXKOcM/T9qASoeAymI/AAAAAAAAGVA/2E6wTE242EI/s1600/ssssssssssonifcsilhklnrs-dsmsssss.png" /></a></div><a name='more'></a>Les fausses guidelines qui circulent sur le web :<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-RFZGE2SJvg0/T9p_UiCSTRI/AAAAAAAAGUw/tkqo8jSUyCY/s1600/Auu1mJyCAAAlovJ.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-RFZGE2SJvg0/T9p_UiCSTRI/AAAAAAAAGUw/tkqo8jSUyCY/s1600/Auu1mJyCAAAlovJ.jpg" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Les vraies guidelines issues du site <a href="https://twitter.com/logo" target="_blank">Twitter </a>: </div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-9FN6O8UUsxM/T9s36041UzI/AAAAAAAAGVc/Q38vn-gS18Y/s1600/Capture+d’écran+2012-06-15+à+15.24.30.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-9FN6O8UUsxM/T9s36041UzI/AAAAAAAAGVc/Q38vn-gS18Y/s320/Capture+d’écran+2012-06-15+à+15.24.30.png" width="286" /></a></div><div style="clear: both; text-align: left;"><br /></div><br /><a href="http://dribbble.com/addictedtocoffee"></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>82</wp:post_id>
		<wp:post_date><![CDATA[2012-06-18 02:26:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-06-18 00:26:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[et-twitter-devint-batman]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509909807;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:14570;}i:2;a:1:{s:2:"id";i:1022;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>L&#039;Independence Blue Cross change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/08/08/lindependence-blue-cross-change-de-logo/</link>
		<pubDate>Tue, 07 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lindependence-blue-cross-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-rq1QgpeHxj4/UBj7d7_Qb-I/AAAAAAAABA4/5znYDsfLHw0/s1600/Independance_blue_cross_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-rq1QgpeHxj4/UBj7d7_Qb-I/AAAAAAAABA4/5znYDsfLHw0/s640/Independance_blue_cross_logo.jpg" width="640" /></a></div><br />L'IBC, l'<a href="http://change.ibx.com/" target="_blank">Independence Blue Cross </a>est un assureur de santé américain qui couvre plus de 3 millions de membres. Il y'a quelques jours la marque dévoilait son nouvel univers de marque comportant une nouvelle identité visuelle accompagnée d'une campagne publicitaire.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-fxrQP0nKKFg/UBj98t-jcqI/AAAAAAAABBA/EXDty56adBg/s1600/independance_blue_cross_visuel.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="378" src="http://3.bp.blogspot.com/-fxrQP0nKKFg/UBj98t-jcqI/AAAAAAAABBA/EXDty56adBg/s640/independance_blue_cross_visuel.png" width="640" /></a></div><br /><a name='more'></a><br />L'objectif a été de donner à la marque <i>une image plus contemporaine, audacieuse et chaleureuse</i>. La nouvelle campagne, présente sur le site Internet de la marque, met en avant le corps humain, métaphore de la puissance physique. La campagne comporte la télévision, la presse écrite, la radio, la signalisation ainsi que les panneaux publicitaires.<br />La nouvelle identité visuelle garde l'emblème de la croix animé du corps humain. La mention "Blue Cross" est effacée du logotype. Les codes coloriels sont modifiés et marque la suppression du noir. La forme globale du logo est changée. De manière globale on assiste à une simplification du logotype.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-dXeoyIgShNE/UBj-CDyWKtI/AAAAAAAABBI/bTlxlkmrJWU/s1600/IBC_VISUEL_2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="398" src="http://2.bp.blogspot.com/-dXeoyIgShNE/UBj-CDyWKtI/AAAAAAAABBI/bTlxlkmrJWU/s400/IBC_VISUEL_2.png" width="400" /></a></div><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>43</wp:post_id>
		<wp:post_date><![CDATA[2012-08-08 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-07 22:00:00]]></wp:post_date_gmt>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510377321;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:819;}i:1;a:1:{s:2:"id";i:12232;}i:2;a:1:{s:2:"id";i:367;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1527</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-08 21:06:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-08 19:06:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[nouveau logo bof, on ne voit même plus le corps humain...déclinaisons pas mal]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Zodiac change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/08/07/zodiac-change-de-logo/</link>
		<pubDate>Mon, 06 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/zodiac-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Kdr1bF88odg/UBo2uN4uPII/AAAAAAAABBw/ki8xv0tbew0/s1600/Zodiac_logo_Be_Dandy.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-Kdr1bF88odg/UBo2uN4uPII/AAAAAAAABBw/ki8xv0tbew0/s640/Zodiac_logo_Be_Dandy.jpg" width="640" /></a></div><span style="font-family: Verdana, Arial, sans-serif;"><span style="font-size: 12px; line-height: 16px;"><br /></span></span><span style="font-family: Verdana, Arial, sans-serif;"><span style="font-size: 12px; line-height: 16px;">Le groupe<a href="http://www.zodiac.com/en/" target="_blank"> Zodiac Marine & Pool</a><a href="http://www.zodiac.fr/" target="_blank"> </a>a souhaité réaffirmer le positionnement de son activité Plaisance représentée par la société <a href="http://www.zodiac.fr/" target="_blank">Zodiac International</a> en se dotant d'une nouvelle identité visuelle. Avec un réseau de plus de 1600 points de vente dans le monde, présent dans plus de 90 pays, Zodiac International est le leader mondial du bateau semi-rigide et pneumatique. </span></span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-6dkZ4yDrUUM/UBo8yhHXEbI/AAAAAAAABCY/uAxDLvCGbE0/s1600/Zodiac_visuel.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="236" src="http://2.bp.blogspot.com/-6dkZ4yDrUUM/UBo8yhHXEbI/AAAAAAAABCY/uAxDLvCGbE0/s640/Zodiac_visuel.png" width="640" /></a></div><span style="font-family: Verdana, Arial, sans-serif;"><span style="font-size: 12px; line-height: 16px;"></span></span><br /><a name='more'></a><br /><span style="font-family: Verdana, Arial, sans-serif; font-size: 12px; line-height: 16px;">Le nouveau logotype de la marque est censé véhiculer toute la dynamique et le renouveau qui caractérisent son activité internationale. L'identité vit uniquement en bleu, rappel de l'univers marin. Le symbole du "Z" voudrait être plus moderne cependant il perd en lisibilité et visibilité. Le nom de marque perd, quant à lui, ses empattements. </span><span style="font-family: Verdana, Arial, sans-serif; font-size: 12px; line-height: 16px;">La marque affiche cette nouvelle image depuis avril 2012, elle sera déclinée dans quelques mois à l'ensemble des supports de communication. </span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-sMzkFqu1SyM/UCYZ0k29V0I/AAAAAAAAHNA/SqvOXCvujOc/s1600/image-375-250-8451-r.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="282" src="http://2.bp.blogspot.com/-sMzkFqu1SyM/UCYZ0k29V0I/AAAAAAAAHNA/SqvOXCvujOc/s400/image-375-250-8451-r.jpg" width="400" /></a></div><br /><span style="font-family: Verdana, Arial, sans-serif;"><span style="font-size: 12px; line-height: 16px;">Les valeurs fondatrices de la marque sont les suivantes : la qualité, la sécurité, la confiance et l'aventure. </span></span><br /><span style="font-family: Verdana, Arial, sans-serif;"><span style="font-size: 12px; line-height: 16px;"><br /></span></span><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-uckg-vBWzGY/UBo-NUf-cvI/AAAAAAAABCg/OXOH39fRLPs/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="334" src="http://1.bp.blogspot.com/-uckg-vBWzGY/UBo-NUf-cvI/AAAAAAAABCg/OXOH39fRLPs/s640/Image+1.png" width="640" /></a></div><span style="font-family: Verdana, Arial, sans-serif;"><span style="font-size: 12px; line-height: 16px;"><br /></span></span><span style="font-family: Verdana, Arial, sans-serif;"><span style="font-size: 12px; line-height: 16px;"><br /></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>44</wp:post_id>
		<wp:post_date><![CDATA[2012-08-07 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-06 22:00:00]]></wp:post_date_gmt>
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		<title>Seat modifie son emblème</title>
		<link>http://yannickbourenane.com/preprod/2012/08/06/seat-modifie-son-embleme/</link>
		<pubDate>Sun, 05 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-UncymUeGDGM/UBpTOytuwvI/AAAAAAAABDQ/xMIxUUGFHjA/s1600/Seat_Leon_Logo.jpg"><img alt="" src="http://2.bp.blogspot.com/-UncymUeGDGM/UBpTOytuwvI/AAAAAAAABDQ/xMIxUUGFHjA/s640/Seat_Leon_Logo.jpg" width="640" height="400" border="0" /></a></div>
La marque <a href="http://www.seat.fr/content/fr/brand/fr.html" target="_blank">Seat</a>, membre de <a href="http://www.volkswagen.fr/fr.html" target="_blank">Volkswagen</a> dévoilait il y'a quelques jours les premières images de la  nouvelle voiture Seat Leon. On remarque alors une nouvelle version de son logo. La marque n'a officiellement pas dévoilée sa nouvelle identité visuelle. A noter, la refonte du symbole "S" moins arrondi que la précédente version. L'emblème est désormais découpé par une seule bande. Dans ce contexte financier compliqué, la marque confie : "E<i>n ce moment nous concentrons tous les efforts de marketing sur la présentation et l'introduction de la nouvelle SEAT Leon"<!--more--></i>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/10c511e14e12f08aaa700279fffe0d3d.jpg"><img class="aligncenter size-full wp-image-4003" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/10c511e14e12f08aaa700279fffe0d3d.jpg" width="600" height="771" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/032efdddab0e15c2b9570790b6ba35be.jpg"><img class="aligncenter size-full wp-image-4004" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/032efdddab0e15c2b9570790b6ba35be.jpg" width="600" height="392" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/66bfccca6ed6332b333db6b965822fd2.jpg"><img class="aligncenter size-full wp-image-4005" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/66bfccca6ed6332b333db6b965822fd2.jpg" width="600" height="360" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/79c5ba4be7675981bf6f124bc467f6eb.jpg"><img class="aligncenter size-full wp-image-4006" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/79c5ba4be7675981bf6f124bc467f6eb.jpg" width="600" height="394" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/4340e443f03859cfbbaee6c5bfb3ef0d.jpg">
<img class="aligncenter size-full wp-image-4007" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/4340e443f03859cfbbaee6c5bfb3ef0d.jpg" width="600" height="424" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/a167b8987223e31962e0ff256e650b3c.jpg"><img class="aligncenter size-full wp-image-4008" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/a167b8987223e31962e0ff256e650b3c.jpg" width="600" height="422" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/af8f475478b457c3bb4992d31dd47f59.jpg"><img class="aligncenter size-full wp-image-4009" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/af8f475478b457c3bb4992d31dd47f59.jpg" width="600" height="396" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/b4c6cc76aaa993aeb40638ba6fb61f96.jpg"><img class="aligncenter size-full wp-image-4010" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/b4c6cc76aaa993aeb40638ba6fb61f96.jpg" width="600" height="467" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/e27dde8b92e9e0fb1f2a8d80a619618e.jpg"><img class="aligncenter size-full wp-image-4011" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/08/e27dde8b92e9e0fb1f2a8d80a619618e.jpg" width="600" height="634" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>45</wp:post_id>
		<wp:post_date><![CDATA[2012-08-06 00:00:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>12 logos sexy</title>
		<link>http://yannickbourenane.com/preprod/2012/08/03/12-logos-sexy/</link>
		<pubDate>Thu, 02 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/12-logos-sexy/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-ac9CTcQgnQY/UBf8Z0Bbc1I/AAAAAAAAA64/qHBzAVz-kNc/s1600/logo-sexy1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="187" src="http://3.bp.blogspot.com/-ac9CTcQgnQY/UBf8Z0Bbc1I/AAAAAAAAA64/qHBzAVz-kNc/s400/logo-sexy1.png" width="400" /></a></div><br />C'est l'été, il fait (presque) chaud, alors voici une sélection de logos sexy.<br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-2m80whtxLVg/UBf8fG5rclI/AAAAAAAAA7A/td6UjWXq94s/s1600/logo-sexy10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-2m80whtxLVg/UBf8fG5rclI/AAAAAAAAA7A/td6UjWXq94s/s1600/logo-sexy10.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-9fiI-uz0RdU/UBf8flDaqFI/AAAAAAAAA7I/kXVdYgFJngI/s1600/logo-sexy11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-9fiI-uz0RdU/UBf8flDaqFI/AAAAAAAAA7I/kXVdYgFJngI/s1600/logo-sexy11.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-xMIUdvca6e4/UBf8gb_M8QI/AAAAAAAAA7Q/5Olhq92M2oM/s1600/logo-sexy12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-xMIUdvca6e4/UBf8gb_M8QI/AAAAAAAAA7Q/5Olhq92M2oM/s1600/logo-sexy12.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-agcBIPhHuao/UBf8hD-hpTI/AAAAAAAAA7U/CvN0PbyUVGQ/s1600/logo-sexy2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="188" src="http://4.bp.blogspot.com/-agcBIPhHuao/UBf8hD-hpTI/AAAAAAAAA7U/CvN0PbyUVGQ/s400/logo-sexy2.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-N165pWYFSgQ/UBf8iAMNyVI/AAAAAAAAA7g/sAbnezKCHws/s1600/logo-sexy3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="190" src="http://2.bp.blogspot.com/-N165pWYFSgQ/UBf8iAMNyVI/AAAAAAAAA7g/sAbnezKCHws/s400/logo-sexy3.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Hmw6QROjbdk/UBf8i41xTnI/AAAAAAAAA7k/q07ebCscEoc/s1600/logo-sexy4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="190" src="http://4.bp.blogspot.com/-Hmw6QROjbdk/UBf8i41xTnI/AAAAAAAAA7k/q07ebCscEoc/s400/logo-sexy4.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-2vL0oE8-XLs/UBf8n5Fji7I/AAAAAAAAA7w/btBmcqt7OQI/s1600/logo-sexy5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="318" src="http://3.bp.blogspot.com/-2vL0oE8-XLs/UBf8n5Fji7I/AAAAAAAAA7w/btBmcqt7OQI/s400/logo-sexy5.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-39scfPG3zAQ/UBf8oVAGBWI/AAAAAAAAA74/FQxTn8OTasA/s1600/logo-sexy6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="321" src="http://3.bp.blogspot.com/-39scfPG3zAQ/UBf8oVAGBWI/AAAAAAAAA74/FQxTn8OTasA/s400/logo-sexy6.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-W_fG8XkEaIQ/UBf8pVjz-1I/AAAAAAAAA78/kMcKaWW3u0c/s1600/logo-sexy7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://2.bp.blogspot.com/-W_fG8XkEaIQ/UBf8pVjz-1I/AAAAAAAAA78/kMcKaWW3u0c/s400/logo-sexy7.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/--7QfxFNMW2c/UBf8qHkhWNI/AAAAAAAAA8I/iqt4zPtTgK8/s1600/logo-sexy8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="313" src="http://1.bp.blogspot.com/--7QfxFNMW2c/UBf8qHkhWNI/AAAAAAAAA8I/iqt4zPtTgK8/s400/logo-sexy8.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-OEc4N-TG0Dw/UBf8q9_XV0I/AAAAAAAAA8Q/Mf97btAku_E/s1600/logo-sexy9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="317" src="http://3.bp.blogspot.com/-OEc4N-TG0Dw/UBf8q9_XV0I/AAAAAAAAA8Q/Mf97btAku_E/s400/logo-sexy9.png" width="400" /></a></div><br /><a href="http://blog.shanegraphique.com/logos-sexy/" target="_blank">Source</a><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>46</wp:post_id>
		<wp:post_date><![CDATA[2012-08-03 00:00:00]]></wp:post_date>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510340717;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7381;}i:1;a:1:{s:2:"id";i:5579;}i:2;a:1:{s:2:"id";i:324;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1524</wp:comment_id>
			<wp:comment_author><![CDATA[Marie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.gosisp-shoes.be</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-03 12:15:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-03 10:15:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Excellent, j'adore]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1536</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-22 16:18:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-22 14:18:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il n'y a que des nanas à poils ! moi je veux voir des mecs :-(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Une identité haute en couleurs !</title>
		<link>http://yannickbourenane.com/preprod/2012/08/02/une-identite-haute-en-couleurs/</link>
		<pubDate>Wed, 01 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/une-identite-haute-en-couleurs/</guid>
		<description></description>
		<content:encoded><![CDATA[<br /><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://1.bp.blogspot.com/-K580oVDLMMY/UBjr6XtcQhI/AAAAAAAAA-g/qvs81S4cxUg/s1600/caseymartin_farmhouse_01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="297" src="http://1.bp.blogspot.com/-K580oVDLMMY/UBjr6XtcQhI/AAAAAAAAA-g/qvs81S4cxUg/s400/caseymartin_farmhouse_01.jpg" style="cursor: move;" width="400" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><a href="http://www.farmhouselb.com/" target="_blank">Farmhouse</a>, nouvelle division du réseau d'agences de publicité Leo Burnett dévoilait il y'a quelques jours son identité visuelle. Farmhouse se positionne comme <i>le nouveau centre d'innovation de Leo Burnett. </i>L'univers de marque est le fruit du travail de Casey Martin.</div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://3.bp.blogspot.com/-3vIwpPgfReA/UBj0oiOi1JI/AAAAAAAAA_I/RXkNyAu3rFA/s1600/caseymartin_farmhouse_02.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="446" src="http://3.bp.blogspot.com/-3vIwpPgfReA/UBj0oiOi1JI/AAAAAAAAA_I/RXkNyAu3rFA/s640/caseymartin_farmhouse_02.jpg" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><a name='more'></a><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://4.bp.blogspot.com/-UDt3zCEqREQ/UBj0wzlpFxI/AAAAAAAAA_g/na0wIC_yqIM/s1600/caseymartin_farmhouse_03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="402" src="http://4.bp.blogspot.com/-UDt3zCEqREQ/UBj0wzlpFxI/AAAAAAAAA_g/na0wIC_yqIM/s640/caseymartin_farmhouse_03.jpg" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://1.bp.blogspot.com/-Z2u_NzMPWb8/UBj0yng4X7I/AAAAAAAAA_k/nZS32XgD19s/s1600/caseymartin_farmhouse_04.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="316" src="http://1.bp.blogspot.com/-Z2u_NzMPWb8/UBj0yng4X7I/AAAAAAAAA_k/nZS32XgD19s/s640/caseymartin_farmhouse_04.jpg" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://2.bp.blogspot.com/-nHw7WJ5-bSU/UBj0zOYRFZI/AAAAAAAAA_w/q20w-YNVQYA/s1600/caseymartin_farmhouse_05.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="316" src="http://2.bp.blogspot.com/-nHw7WJ5-bSU/UBj0zOYRFZI/AAAAAAAAA_w/q20w-YNVQYA/s640/caseymartin_farmhouse_05.jpg" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://2.bp.blogspot.com/-mZXWMFfnf8I/UBj01HpnzoI/AAAAAAAAA_4/VM3tr5eqcmU/s1600/caseymartin_farmhouse_06.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://2.bp.blogspot.com/-mZXWMFfnf8I/UBj01HpnzoI/AAAAAAAAA_4/VM3tr5eqcmU/s640/caseymartin_farmhouse_06.jpg" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://1.bp.blogspot.com/-kPYbm61Tnes/UBj011vzyBI/AAAAAAAAA_8/83Nat9Y_DlI/s1600/caseymartin_farmhouse_07.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://1.bp.blogspot.com/-kPYbm61Tnes/UBj011vzyBI/AAAAAAAAA_8/83Nat9Y_DlI/s640/caseymartin_farmhouse_07.jpg" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://4.bp.blogspot.com/-NaIsmu-SOwA/UBj02v2FedI/AAAAAAAABAA/uIA0koGUCHw/s1600/caseymartin_farmhouse_08.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://4.bp.blogspot.com/-NaIsmu-SOwA/UBj02v2FedI/AAAAAAAABAA/uIA0koGUCHw/s640/caseymartin_farmhouse_08.jpg" style="cursor: move;" width="640" /></a></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: center;"><a href="http://2.bp.blogspot.com/-pjGaghb4_8A/UBj03aLTHAI/AAAAAAAABAI/Kv9a1gHKVOs/s1600/caseymartin_farmhouse_09.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="544" src="http://2.bp.blogspot.com/-pjGaghb4_8A/UBj03aLTHAI/AAAAAAAABAI/Kv9a1gHKVOs/s640/caseymartin_farmhouse_09.jpg" style="cursor: move;" width="640" /></a></div><div><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>47</wp:post_id>
		<wp:post_date><![CDATA[2012-08-02 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-01 22:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[une-identite-haute-en-couleurs]]></wp:post_name>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_value><![CDATA[/2012/08/une-identite-haute-en-couleurs_2.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509883159;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1068;}i:1;a:1:{s:2:"id";i:1218;}i:2;a:1:{s:2:"id";i:6751;}}}}]]></wp:meta_value>
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		<title>Les logos des Jeux olympiques</title>
		<link>http://yannickbourenane.com/preprod/2012/08/01/les-logos-des-jeux-olympiques/</link>
		<pubDate>Tue, 31 Jul 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-logos-des-jeux-olympiques/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: left;">A l'occasion des <a href="http://fr.london2012.com/fr/" target="_blank">Jeux Olympiques </a>qui se tiennent à Londres depuis le 25 juillet et ce jusqu'au 12 août 2012 Be Dandy vous offre un article qui regroupe un peu moins de 90 ans de logos.</div><div style="clear: both; text-align: center;"></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-R-GopLAqX78/UB94ZoPeIUI/AAAAAAAAHAM/5TDKJNl0m9k/s1600/Logos_JO_Be_Dandy+copie+copie.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-R-GopLAqX78/UB94ZoPeIUI/AAAAAAAAHAM/5TDKJNl0m9k/s1600/Logos_JO_Be_Dandy+copie+copie.jpg" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; text-align: left;"><br /></div>Merci au site <a href="http://mydesignstories.com/88-years-of-olympic-games-logo-design/" target="_blank">Design Stories</a> pour cette belle initiative.<br /><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-i-sXA1b5820/UBjq0U-t6kI/AAAAAAAAA-Y/3d6tRLVNsGE/s1600/Mascotte_Jo_Be_Dandy.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-i-sXA1b5820/UBjq0U-t6kI/AAAAAAAAA-Y/3d6tRLVNsGE/s640/Mascotte_Jo_Be_Dandy.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Voir la <a href="http://www.lemonde.fr/jeux-olympiques/visuel/2012/07/26/a-chaque-jeux-sa-mascotte_1738813_1616891.html" target="_blank">source</a> </div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>48</wp:post_id>
		<wp:post_date><![CDATA[2012-08-01 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-31 22:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[les-logos-des-jeux-olympiques]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510453880;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1059;}i:1;a:1:{s:2:"id";i:6936;}i:2;a:1:{s:2:"id";i:1166;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1523</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-01 22:53:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-01 20:53:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Attention, pour Séoul et Calgary, vous avez mis 98 au lieu de 88 !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>L&#039;éditeur hongrois Mora change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/07/31/lediteur-hongrois-mora-change-de-logo/</link>
		<pubDate>Mon, 30 Jul 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lediteur-hongrois-mora-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-D806dyfIY3Y/UBZHwiW_-5I/AAAAAAAAA1w/fUbvrELQV-I/s1600/mora_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-D806dyfIY3Y/UBZHwiW_-5I/AAAAAAAAA1w/fUbvrELQV-I/s640/mora_logo.jpg" width="640" /></a></div><br /><a href="http://www.mora.hu/" target="_blank">Mora</a> est l'un des plus grands éditeurs spécialisé jeunesse en Hongrie. Fondée en 1957, cette maison d'édition sort plus de 76 000 livres par an. Le changement essentiel du logotype est l'apparition d'un symbole mobile. En effet, ce "M" tricolore peut arborer une dizaine de combinaisons possibles. <br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-xyVKs0qE3NI/UBZNbIP_76I/AAAAAAAAA2g/mVlsXwgd0G8/s1600/12_nyitolapi_sliderimage_4.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="206" src="http://2.bp.blogspot.com/-xyVKs0qE3NI/UBZNbIP_76I/AAAAAAAAA2g/mVlsXwgd0G8/s640/12_nyitolapi_sliderimage_4.jpg" width="640" /></a></div><br /><a name='more'></a><br />Il n'est pas évident de lire le "M" dans le nouveau symbole du logotype, cependant la présence du nom de marque comme une signature facilite sa lecture. La nouvelle identité visuelle de <a href="http://www.mora.hu/" target="_blank">Mora</a> est le fruit de l'agence Zwoelf située à Budapest. Le nom de marque a été graissé et perd ses empattements. C'est tout un nouvel univers graphique qui a été offert à la marque. Les codes couleurs sont beaucoup plus impactants. Une version monochrome a également été réalisée.<br />Le site Internet n'a quant à lui, pas encore été mis à jour.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-KiwGr81XVWM/UBZNZF79epI/AAAAAAAAA2U/i3kE0y8gCRQ/s1600/12_nyitolapi_sliderimage_1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="206" src="http://4.bp.blogspot.com/-KiwGr81XVWM/UBZNZF79epI/AAAAAAAAA2U/i3kE0y8gCRQ/s640/12_nyitolapi_sliderimage_1.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-2JapQNJcdmo/UBZNaoAZuOI/AAAAAAAAA2c/CAj6SI6MRlk/s1600/12_nyitolapi_sliderimage_2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="206" src="http://1.bp.blogspot.com/-2JapQNJcdmo/UBZNaoAZuOI/AAAAAAAAA2c/CAj6SI6MRlk/s640/12_nyitolapi_sliderimage_2.jpg" width="640" /></a></div><div style="clear: both; text-align: -webkit-auto;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Mb93airn3SA/UBZNboDaUrI/AAAAAAAAA2o/_gPy2ZL5RvY/s1600/12_nyitolapi_sliderimage_5.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="206" src="http://1.bp.blogspot.com/-Mb93airn3SA/UBZNboDaUrI/AAAAAAAAA2o/_gPy2ZL5RvY/s640/12_nyitolapi_sliderimage_5.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-LUDJTuRTDhA/UBZNccro2tI/AAAAAAAAA20/a0jUoIgQtNw/s1600/m_mora_1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://3.bp.blogspot.com/-LUDJTuRTDhA/UBZNccro2tI/AAAAAAAAA20/a0jUoIgQtNw/s640/m_mora_1.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-6QbQTULAi8s/UBZNdS3QZXI/AAAAAAAAA28/5xejUWa255U/s1600/m_mora_2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://4.bp.blogspot.com/-6QbQTULAi8s/UBZNdS3QZXI/AAAAAAAAA28/5xejUWa255U/s640/m_mora_2.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-_uvc5D1a9Lc/UBZNeWdihjI/AAAAAAAAA3E/Mh6d-1H6AQ8/s1600/m_mora_3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://4.bp.blogspot.com/-_uvc5D1a9Lc/UBZNeWdihjI/AAAAAAAAA3E/Mh6d-1H6AQ8/s640/m_mora_3.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-rwt66IIN5oo/UBZNfXybUUI/AAAAAAAAA3M/5y0AYyqmBbw/s1600/m_mora_4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://3.bp.blogspot.com/-rwt66IIN5oo/UBZNfXybUUI/AAAAAAAAA3M/5y0AYyqmBbw/s640/m_mora_4.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-wQmkUPzS8O0/UBZNgKGWsRI/AAAAAAAAA3U/ZNU_lfWgW68/s1600/mora_1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://2.bp.blogspot.com/-wQmkUPzS8O0/UBZNgKGWsRI/AAAAAAAAA3U/ZNU_lfWgW68/s640/mora_1.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-OenCz_OwR-o/UBZNhAGKorI/AAAAAAAAA3c/CkYhYEGINSc/s1600/mora_2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://3.bp.blogspot.com/-OenCz_OwR-o/UBZNhAGKorI/AAAAAAAAA3c/CkYhYEGINSc/s640/mora_2.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-1Eu898v00xM/UBZNh-Jy8ZI/AAAAAAAAA3k/LVdt7B-eJmI/s1600/mora_3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://4.bp.blogspot.com/-1Eu898v00xM/UBZNh-Jy8ZI/AAAAAAAAA3k/LVdt7B-eJmI/s640/mora_3.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-2HCmF4jLYno/UBZNivfMybI/AAAAAAAAA3s/xVBhMZa6KSU/s1600/mora_4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://2.bp.blogspot.com/-2HCmF4jLYno/UBZNivfMybI/AAAAAAAAA3s/xVBhMZa6KSU/s640/mora_4.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-WstvFhwv4es/UBZNjqGToNI/AAAAAAAAA3w/tiPU5E4bXtw/s1600/mora_5.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://3.bp.blogspot.com/-WstvFhwv4es/UBZNjqGToNI/AAAAAAAAA3w/tiPU5E4bXtw/s640/mora_5.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-iOt64-Y2ehA/UBZNkZU69_I/AAAAAAAAA34/owNDtl7aV80/s1600/mora_6.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://4.bp.blogspot.com/-iOt64-Y2ehA/UBZNkZU69_I/AAAAAAAAA34/owNDtl7aV80/s640/mora_6.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-lCE4hnxxlbE/UBZNlKySTJI/AAAAAAAAA4E/j7YcPKbT6hQ/s1600/mora_7.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://1.bp.blogspot.com/-lCE4hnxxlbE/UBZNlKySTJI/AAAAAAAAA4E/j7YcPKbT6hQ/s640/mora_7.jpg" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>49</wp:post_id>
		<wp:post_date><![CDATA[2012-07-31 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-30 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lediteur-hongrois-mora-change-de-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Rapid&#039;Flore lance une nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2012/07/30/rapidflore-lance-une-nouvelle-identite/</link>
		<pubDate>Sun, 29 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/rapidflore-lance-une-nouvelle-identite/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><img border="0" height="300" src="http://1.bp.blogspot.com/-2x7d-ZUq5LY/UBUTmNwPWvI/AAAAAAAAG-U/YxASIl37KMM/s640/rapidflore_logo.jpg" width="640" /> </div><div style="clear: both; text-align: left;">Études internes, études consommateurs, il aura fallu 18 mois au réseau de franchises, Rapid'Flore n°1 en France des fleurs coupées en libre-service, pour abandonner son ancien logo et 10 ans de couleur jaune, à l'aide de son "<i>agence de publicité basée à Paris</i>". Résultat : la nouvelle identité visuelle monochrome se dote d'une fleur plus lisible et renforce ainsi l'impact du bloc identitaire. Il est regrettable d'avoir choisi une typographie peu lisible lui additionnant un signe, l'étoile, trop anecdotique.</div><div style="clear: both; text-align: left;"><a href="http://4.bp.blogspot.com/-YAH4GC7_fSc/UBUT1u1B2eI/AAAAAAAAG_E/2Tzu7aQ-H6w/s1600/nouvelle-photo-rapid-flore.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="424" src="http://4.bp.blogspot.com/-YAH4GC7_fSc/UBUT1u1B2eI/AAAAAAAAG_E/2Tzu7aQ-H6w/s640/nouvelle-photo-rapid-flore.jpg" width="640" /></a> </div><div style="clear: both; text-align: left;"></div><a name='more'></a><br /><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;"></div><div style="clear: both; text-align: left;">Le directeur, Patrick Hautot commente :  « <i>les tendances de consommation évoluent de plus en plus  vite et nous avons jugé que c'était le bon moment pour faire évoluer nos  couleurs, afin de créer une véritable différenciation visuelle, et  créer encore plus d'attractivité</i> ».  «  <i>Nous avons voulu donner à la marque un signe fort de dynamisme et  d'ambition, par un graphisme et des couleurs contemporaines, à l'image  d'une entreprise moderne, communicante et à l'écoute de ses clients.  Autre avantage majeur, ce nouveau logo peut se décliner sous de  multiples  formes, en fonction de son utilisation</i>.»  </div><br />Cette nouvelle identité visuelle est déclinée depuis  juin aux nouveaux points de vente tandis  que le relookage des 160 magasins du réseau a débuté en juillet. <br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-CmIIeCXu6ho/UBUTptjNivI/AAAAAAAAG-c/QT5bhLcl0wI/s1600/acceuil_nv_concept_Rapid_Flore_Saintes_web-df018.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="424" src="http://2.bp.blogspot.com/-CmIIeCXu6ho/UBUTptjNivI/AAAAAAAAG-c/QT5bhLcl0wI/s640/acceuil_nv_concept_Rapid_Flore_Saintes_web-df018.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-63Zgwu9IgFU/UBUTuXrvt4I/AAAAAAAAG-s/1sUm5cUnVW4/s1600/rapid-flor_img2_interieur.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="434" src="http://3.bp.blogspot.com/-63Zgwu9IgFU/UBUTuXrvt4I/AAAAAAAAG-s/1sUm5cUnVW4/s640/rapid-flor_img2_interieur.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-An2HwHBHGjw/UBUTvBDqPrI/AAAAAAAAG-0/rdocY3ixsmI/s1600/rapid-flor_img_exterieur.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://4.bp.blogspot.com/-An2HwHBHGjw/UBUTvBDqPrI/AAAAAAAAG-0/rdocY3ixsmI/s640/rapid-flor_img_exterieur.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-eRXCmGKXz5g/UBUTwKCHEZI/AAAAAAAAG-8/fB559ewAdmY/s1600/rapid-flor_img_interieur.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-eRXCmGKXz5g/UBUTwKCHEZI/AAAAAAAAG-8/fB559ewAdmY/s640/rapid-flor_img_interieur.jpg" width="640" /></a></div><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>50</wp:post_id>
		<wp:post_date><![CDATA[2012-07-30 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-29 23:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[rapidflore-lance-une-nouvelle-identite]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509266227;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:849;}i:1;a:1:{s:2:"id";i:839;}i:2;a:1:{s:2:"id";i:840;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1518</wp:comment_id>
			<wp:comment_author><![CDATA[Matthieu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-30 10:39:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-30 08:39:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi perso, la rose + l'étoile + l'apostrophe stylisée, je trouve que cela fait beaucoup. <br />Qu'en penses ds pros ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1519</wp:comment_id>
			<wp:comment_author><![CDATA[Logotek]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.logotek-online.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-30 23:34:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-30 21:34:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'étoile sur le "i"est pour moi de trop ! L'objectif d'un logo est une mémorisation rapide et la simplicité. Ici dans ce nouveau logo le symbole la rose en forme de coeur est bien pensé et bien réalisé graphiquement . Maintenant je préfère ce nouveau logo à l'ancien plus dans la modernité et l'air du temps!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1522</wp:comment_id>
			<wp:comment_author><![CDATA[Michel Lepeu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/02298153123870992650</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-31 18:33:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-31 16:33:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Encombré" avec cette étoile et ce "coeur-fleur" compliqué. Quant à la typo, elle vieillira vite et la couleur triste rappel le mortuaire. Pas convaincu]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>10 détournements de logos</title>
		<link>http://yannickbourenane.com/preprod/2012/07/27/10-detournements-de-logos/</link>
		<pubDate>Thu, 26 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/10-detournements-de-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-_foJhJY9u50/UBFhxDkB-WI/AAAAAAAAG9c/t3u720pgyPE/s1600/tumblr_m7maw78xIE1rt1q01o1_1280.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="281" src="http://2.bp.blogspot.com/-_foJhJY9u50/UBFhxDkB-WI/AAAAAAAAG9c/t3u720pgyPE/s320/tumblr_m7maw78xIE1rt1q01o1_1280.jpg" width="320" /></a></div><br />C'est vendredi, on racole avec des <a href="http://www.detournemen.com/" target="_blank">détournements de logos</a> repérés ces derniers temps. N'hésitez pas à envoyer les vôtres ou à les poster sur la <a href="http://www.facebook.com/Logonews" target="_blank">fanpage de l'actu des logos</a> Logonews sur Facebook. Tout y passe, les JO, Mac Do, Ikea et Nike, du gore et du propret.... Cliquez sur "lire et voir plus"<br /><div style="clear: both; text-align: center;"><img border="0" height="235" src="http://4.bp.blogspot.com/-bCVR7Rz4NCM/UBFhooWc3XI/AAAAAAAAG9E/hoCqT2EVZWM/s320/detournement_Twitter_Icon.png" width="320" /></div><a name='more'></a><br /><img border="0" height="388" src="http://1.bp.blogspot.com/-AY6XUVwmMt4/UBFhrMUKxEI/AAAAAAAAG9M/0ptJ0A4BnT8/s640/Ikea_Nike_logo_detournement.png" width="640" /><a href="http://3.bp.blogspot.com/-S_t538qESjU/UBFhZHd1-7I/AAAAAAAAG8U/s_Biv2BtXBk/s1600/318718_447308778624504_1820638850_n.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-S_t538qESjU/UBFhZHd1-7I/AAAAAAAAG8U/s_Biv2BtXBk/s400/318718_447308778624504_1820638850_n.jpg" width="400" /></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-1-VxnePo7-w/UBFhbMqLn6I/AAAAAAAAG8c/kdmqgA7Y3B0/s1600/AyQJnNfCUAAnuh4.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/-1-VxnePo7-w/UBFhbMqLn6I/AAAAAAAAG8c/kdmqgA7Y3B0/s200/AyQJnNfCUAAnuh4.jpg" width="175" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-v5lIXYLGBaE/UBFhei05sdI/AAAAAAAAG8k/XGLVAhrxrWA/s1600/detournement_burger_king.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-v5lIXYLGBaE/UBFhei05sdI/AAAAAAAAG8k/XGLVAhrxrWA/s640/detournement_burger_king.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/--ffuGZOtfwk/UBFhheKpVtI/AAAAAAAAG8s/ATBihJA1R-s/s1600/detournement_logoapplexxl.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="438" src="http://4.bp.blogspot.com/--ffuGZOtfwk/UBFhheKpVtI/AAAAAAAAG8s/ATBihJA1R-s/s640/detournement_logoapplexxl.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-bYHPMn7NZhc/UBFhjNVgSgI/AAAAAAAAG80/dgeZNm-Zxs0/s1600/detournement_mac_do.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="555" src="http://1.bp.blogspot.com/-bYHPMn7NZhc/UBFhjNVgSgI/AAAAAAAAG80/dgeZNm-Zxs0/s640/detournement_mac_do.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-XxcXQPfcQpw/UBFhlZx6DlI/AAAAAAAAG88/zwD9c8ph2IA/s1600/detournement_Mr_propre.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-XxcXQPfcQpw/UBFhlZx6DlI/AAAAAAAAG88/zwD9c8ph2IA/s640/detournement_Mr_propre.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-wQi6wkuCqEA/UBFhuBNe8RI/AAAAAAAAG9U/QnKG2M0Maq4/s1600/MacDo_logo_detournement.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="606" src="http://3.bp.blogspot.com/-wQi6wkuCqEA/UBFhuBNe8RI/AAAAAAAAG9U/QnKG2M0Maq4/s640/MacDo_logo_detournement.jpg" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>51</wp:post_id>
		<wp:post_date><![CDATA[2012-07-27 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-26 23:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[10-detournements-de-logos]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_permalink]]></wp:meta_key>
			<wp:meta_value><![CDATA[/2012/07/10-detournement-de-logos.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/4277048262714919173]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510449185;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4681;}i:1;a:1:{s:2:"id";i:14861;}i:2;a:1:{s:2:"id";i:1243;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1521</wp:comment_id>
			<wp:comment_author><![CDATA[Logotek]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.logotek-online.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-30 23:48:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-30 21:48:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mon préféré est le détournement du logo d'Apple !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Air New Zealand change d&#039;air</title>
		<link>http://yannickbourenane.com/preprod/2012/07/26/air-new-zealand-change-dair/</link>
		<pubDate>Wed, 25 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/air-new-zealand-change-dair/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-n3WTgD7BEe8/UBAD0VtlPqI/AAAAAAAAG78/CwQu8v9aGL4/s1600/air_new-Zealand_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="283" src="http://1.bp.blogspot.com/-n3WTgD7BEe8/UBAD0VtlPqI/AAAAAAAAG78/CwQu8v9aGL4/s640/air_new-Zealand_logo.jpg" width="640" /></a></div>Après le changement d'<a href="http://logo-bedandy.blogspot.fr/2012/07/aloha-island-air.html" target="_blank">identité visuelle </a>d'Island Air, c'est au tour de <a href="http://www.airnewzealand.fr/" target="_blank">Air New Zealand</a>, compagnie aérienne fondée en 1940 qui exploite désormais 52 avions de lifter son logo et sa flotte. La nouvelle apparence renforce les origines patriotiques en choisissant le noir, couleur nationale, elle conserve son signe tribal maori et épouse davantage le fuselage de l'avion, l'italique parait néanmoins superflu. <br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-JltOhCqCAkk/UBAEq_CH_hI/AAAAAAAAG8E/DDhAGbKz29M/s1600/ANZ-new-livery.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://1.bp.blogspot.com/-JltOhCqCAkk/UBAEq_CH_hI/AAAAAAAAG8E/DDhAGbKz29M/s640/ANZ-new-livery.jpg" width="640" /></a></div><br /><a name='more'></a><br />Le CEO de la compagnie aérienne Rob Fyfe, qui part à la fin de l'année 2012, a  précisé avoir préféré les couleurs nationales (le noir) au lieu des tons vert et  bleu actuels.  

<br />«<i>Le noir est bien perçu par nos clients et nos salariés qui l’identifient comme la couleur du pays un choix naturel pour la compagnie nationale. Il inspire le respect, fait partie de notre identité nationale et est un symbole du succès de la nation sur la scène mondiale</i>.»<br /><br /><span style="font-size: small;"><span style="color: #333333; font-family: 'Lucida Grande','Trebuchet MS',Verdana,Helvetica,Arial,sans-serif;">Consulter la carte du monde des <a href="http://logo-bedandy.blogspot.fr/2009/10/le-monde-selon-les-logos-des-compagnies.html" target="_blank">logos de compagnies aériennes</a></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>52</wp:post_id>
		<wp:post_date><![CDATA[2012-07-26 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-25 23:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[air-new-zealand-change-dair]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="avion"><![CDATA[Avion]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/07/air-new-zealand-change-dair.html]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/4009128467450914041]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510646745;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4392;}i:1;a:1:{s:2:"id";i:12428;}i:2;a:1:{s:2:"id";i:283;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1509</wp:comment_id>
			<wp:comment_author><![CDATA[Anne]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-26 12:01:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-26 10:01:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'italique n'est d'ailleurs pas présent sur le fuselage de l'avion, un oubli?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1510</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-26 12:13:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-26 10:13:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui finalement, fort heureusement, ils n'ont pas l'air de l'utiliser, tant mieux parce que c'était vraiment moche]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1512</wp:comment_id>
			<wp:comment_author><![CDATA[matou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-28 14:03:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-28 12:03:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca fait très.... breton !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1517</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-30 01:44:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-29 23:44:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est le côté signe tribal comme les celtiques]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Aloha Island Air</title>
		<link>http://yannickbourenane.com/preprod/2012/07/25/aloha-island-air/</link>
		<pubDate>Tue, 24 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/aloha-island-air/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Cyvi68-S80E/UA67-A4Dx-I/AAAAAAAAG64/7OQ4aFajbQs/s1600/island_air_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="264" src="http://3.bp.blogspot.com/-Cyvi68-S80E/UA67-A4Dx-I/AAAAAAAAG64/7OQ4aFajbQs/s640/island_air_logo.jpg" width="640" /></a></div><br /><br /><br /><br /><br />La compagnie aérienne <a href="http://www.islandair.com/" target="_blank">Island Air</a> qui dessert les merveilleuses îles d'Hawai 352 fois par semaine viennent de revoir leur identité visuelle, leur flotte ainsi que leur modèle économique. En forte croissance, la <a href="http://www.islandairgroup.com/" target="_blank">compagnie </a>a choisi de mettre en valeur la typicité hawaiienne du lei (collier de fleurs) en signe de bienvenue, d'amour et d'amitié.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-6tLfw1Gyay4/UA68oLzPUTI/AAAAAAAAG7E/OdpklcpNaRo/s1600/241968_10151310891379498_380325057_o.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-6tLfw1Gyay4/UA68oLzPUTI/AAAAAAAAG7E/OdpklcpNaRo/s640/241968_10151310891379498_380325057_o.jpg" width="640" /></a></div><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Dd0qZPItavQ/UA679eWGnnI/AAAAAAAAG60/fV9h_ItLFLU/s1600/island_air_logo_detail.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://2.bp.blogspot.com/-Dd0qZPItavQ/UA679eWGnnI/AAAAAAAAG60/fV9h_ItLFLU/s640/island_air_logo_detail.gif" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-a32wheJqJNk/UA675gTy2zI/AAAAAAAAG6c/gderwUwRNlc/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-24+a%25CC%2580+17.11.24.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="336" src="http://4.bp.blogspot.com/-a32wheJqJNk/UA675gTy2zI/AAAAAAAAG6c/gderwUwRNlc/s640/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-24+a%25CC%2580+17.11.24.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-26P_K9Q5JiI/UA7FxUWdYeI/AAAAAAAAG7c/JOhNQVOx-Nw/s1600/Capture+d’écran+2012-07-24+à+17.56.30.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="424" src="http://1.bp.blogspot.com/-26P_K9Q5JiI/UA7FxUWdYeI/AAAAAAAAG7c/JOhNQVOx-Nw/s640/Capture+d’écran+2012-07-24+à+17.56.30.png" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-omWgtBP0njI/UA68o2cTEEI/AAAAAAAAG7I/_J5bAJ7aQFU/s1600/295428_10151309355689498_1381639267_n.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-omWgtBP0njI/UA68o2cTEEI/AAAAAAAAG7I/_J5bAJ7aQFU/s400/295428_10151309355689498_1381639267_n.jpg" width="400" /></a></div><br /><span style="font-size: small;"><br /></span><br /><b> </b>      Design : ClarkHuot, NY/Winnepeg<br /><span style="font-size: small;"><span style="color: #333333; font-family: 'Lucida Grande','Trebuchet MS',Verdana,Helvetica,Arial,sans-serif;">Consulter la carte du monde des <a href="http://logo-bedandy.blogspot.fr/2009/10/le-monde-selon-les-logos-des-compagnies.html" target="_blank">logos de compagnies aériennes</a></span></span><br />Voir l'article sur l'<a href="http://www.examiner.com/article/island-air-unveils-new-business-model-and-aircraft-fleet" target="_blank">Examiner</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>53</wp:post_id>
		<wp:post_date><![CDATA[2012-07-25 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-24 23:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[aloha-island-air]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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		<title>Le nouvel Office by Microsoft</title>
		<link>http://yannickbourenane.com/preprod/2012/07/24/le-nouvel-office-by-microsoft/</link>
		<pubDate>Mon, 23 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouvel-office-by-microsoft/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Il5Gwc4mvNk/UA2ZhP6lAFI/AAAAAAAAG3k/v78oIOqQMF8/s1600/office_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="344" src="http://2.bp.blogspot.com/-Il5Gwc4mvNk/UA2ZhP6lAFI/AAAAAAAAG3k/v78oIOqQMF8/s640/office_logo.jpg" width="640" /></a></div><br />Microsoft a dévoilé sa <a href="http://www.microsoft.com/france/office/office15.aspx" target="_blank">nouvelle suite bureautique,</a> nom de code Office 15.  Conçu comme un logiciel en nuage qui réagit au toucher, au stylet, à  la souris et au clavier sur différents terminaux, y compris les  tablettes et les smartphones, Office 15 ne sera proposé que par le biais  d’abonnements en ligne. Visuellement, le logo reprend la nouvelle ligne graphique initiée par Pentagram, avec la typographie "Metro" développé par Microsoft pour Windows iPhone7.<br /><img border="0" height="426" src="http://1.bp.blogspot.com/-7XNgEI9Edac/UA2dNhrRRbI/AAAAAAAAG5s/74l_zDLni_Y/s640/Microsoft-Office-San-Francisco.jpg" width="640" /><br /><br /><div style="clear: both; text-align: left;"></div><a name='more'></a>Le <a href="http://logo-bedandy.blogspot.fr/2012/02/windows-assume-son-positionnement.html" target="_blank">logo Windows 8</a> récemment conçu par Pentagram.<br /><br /><div style="clear: both; text-align: center;"></div><div style="clear: both; text-align: center;"><img border="0" height="636" src="http://2.bp.blogspot.com/-baxlCK5znwA/UA2aj1wFd6I/AAAAAAAAG3w/WsbZFeX9iLM/s640/Guidelines-1_embed2.jpg" width="640" /></div><br /><br /><br /><br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-UbvGgC8TQhU/UA2akeNdMjI/AAAAAAAAG30/hQJHJdRakiU/s1600/Guidelines-2_embed2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="632" src="http://4.bp.blogspot.com/-UbvGgC8TQhU/UA2akeNdMjI/AAAAAAAAG30/hQJHJdRakiU/s640/Guidelines-2_embed2.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ABLzOlSSvrU/UA2alNgLBEI/AAAAAAAAG34/lF873EmeqE0/s1600/Guidelines-3_embed3.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="638" src="http://1.bp.blogspot.com/-ABLzOlSSvrU/UA2alNgLBEI/AAAAAAAAG34/lF873EmeqE0/s640/Guidelines-3_embed3.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-wBedUOiOqOo/UA2alXVIE2I/AAAAAAAAG4I/EYArRPOOO5U/s1600/Guidelines-5_embed.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-wBedUOiOqOo/UA2alXVIE2I/AAAAAAAAG4I/EYArRPOOO5U/s640/Guidelines-5_embed.jpg" width="640" /></a><a href="http://2.bp.blogspot.com/-aEqdQH7Sq6M/UA2bwEOTxKI/AAAAAAAAG5g/syrEW_oWbis/s1600/Off5.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="http://2.bp.blogspot.com/-aEqdQH7Sq6M/UA2bwEOTxKI/AAAAAAAAG5g/syrEW_oWbis/s400/Off5.jpg" width="400" /></a> </div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Découvrez le <a href="http://www.microsoft.com/france/office/preview/" target="_blank">preview</a> du nouvel Office 15 qui paraîtra en 2013.</div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-2dKDq-TqG0o/UA2bh7hWxKI/AAAAAAAAG5M/mCh_YfyMJNY/s1600/Off2.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://2.bp.blogspot.com/-2dKDq-TqG0o/UA2bh7hWxKI/AAAAAAAAG5M/mCh_YfyMJNY/s640/Off2.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-yVA6ksr_75g/UA2bXTy_UsI/AAAAAAAAG5E/AqWlAWrJDJc/s1600/Off1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="220" src="http://4.bp.blogspot.com/-yVA6ksr_75g/UA2bXTy_UsI/AAAAAAAAG5E/AqWlAWrJDJc/s640/Off1.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-kVo378yuKVI/UA2awLhO6VI/AAAAAAAAG4M/8UIfN-XsAJ8/s1600/Microsoft%252BOffice%252Bicon%252B2012.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-kVo378yuKVI/UA2awLhO6VI/AAAAAAAAG4M/8UIfN-XsAJ8/s1600/Microsoft%252BOffice%252Bicon%252B2012.png" /></a></div><br /><div style="clear: both; text-align: center;"><br /></div><br /><br />Le projet d'un étudiant pour le<a href="http://logo-bedandy.blogspot.fr/2012/07/le-logo-de-microsoft-dans-le-futur.html" target="_blank"> logo Microsoft </a>dans le futur.<br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>54</wp:post_id>
		<wp:post_date><![CDATA[2012-07-24 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-23 23:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouvel-office-by-microsoft]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<title>Yves Saint Laurent crée la marque Saint Laurent Paris</title>
		<link>http://yannickbourenane.com/preprod/2012/07/23/yves-saint-laurent-cree-la-marque-saint-laurent-paris/</link>
		<pubDate>Mon, 23 Jul 2012 13:27:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/yves-saint-laurent-cree-la-marque-saint-laurent-paris/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-xhAnWSp4f6U/UA1P1CuypPI/AAAAAAAAG3E/WDiJ34etEPI/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-23+a%25CC%2580+15.10.50.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-xhAnWSp4f6U/UA1P1CuypPI/AAAAAAAAG3E/WDiJ34etEPI/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-23+a%25CC%2580+15.10.50.png" /></a></div>La maison de haute-couture <a href="http://www.ysl.fr/fr" target="_blank">Yves Saint Laurent</a> rebaptise sa ligne de prêt à porter "Saint Laurent Paris" à  partir de la collection printemps-été 2013. Hedi Slimane, nouveau directeur artistique de la maison de luxe appartenant à <a href="http://www.ppr.com/fr/nos-marques/pole-luxe-ppr" target="_blank">PPR</a>, maintient le logo conçu par Cassandre en 1961 pour la marque institutionnelle, les parfums et cosmétiques de luxe.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8O7jIY6GxIg/UA1PxHzc6GI/AAAAAAAAG28/QxyHeN-vgeY/s1600/saint-laurent-paris-nouveau-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-8O7jIY6GxIg/UA1PxHzc6GI/AAAAAAAAG28/QxyHeN-vgeY/s1600/saint-laurent-paris-nouveau-logo.jpg" /></a></div><br /><a name='more'></a><br />Yves Saint Laurent avait déclaré à propos de Cassandre : "Cassandre était le plus  grand, le meilleur graphiste de son temps. La première chose que nous  avons faite, avant même de réunir les fonds ou de trouver les  collaborateurs, fut de le rencontrer. Il avait dessiné le sigle de  Christian Dior, il était oublié. C'était en 1961. Il nous a fait une  seule proposition, celle des initiales entrelacées."<br /><table align="center" cellpadding="0" cellspacing="0" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody><tr><td style="text-align: center;"><a href="http://4.bp.blogspot.com/-SM-lYLzSXDU/UA1U6LYGFzI/AAAAAAAAG3U/wbiWUadbU7w/s1600/affiche_expo_saint_laurent_rive_gauche.jpg" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://4.bp.blogspot.com/-SM-lYLzSXDU/UA1U6LYGFzI/AAAAAAAAG3U/wbiWUadbU7w/s1600/affiche_expo_saint_laurent_rive_gauche.jpg" /></a></td></tr><tr><td style="text-align: center;">La collection Saint-Laurent lancée en 1966</td></tr></tbody></table><br /><br />L'<a href="https://twitter.com/kegrand" target="_blank">image du logo</a> est révélée sur <a href="http://instagram.com/p/NEcGkpN52g/" target="_blank">Twitter par Katie Eleanor Grand, la rédactrice en chef de Love Magazine</a> et se trouve également sur le <a href="https://twitter.com/YSL/status/226704537698848769/photo/1" target="_blank">twitter officiel d'Yves Saint Laurent</a>.<br />Si vous cherchez une <a href="http://www.bedandy.fr/" target="_blank">agence de communication Luxe</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>55</wp:post_id>
		<wp:post_date><![CDATA[2012-07-23 15:27:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-23 13:27:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1503</wp:comment_id>
			<wp:comment_author><![CDATA[@mpub75]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10024648385521358065</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-24 09:49:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-24 07:49:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce commentaire a été supprimé par l'auteur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1504</wp:comment_id>
			<wp:comment_author><![CDATA[@mpub75]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10024648385521358065</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-24 09:50:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-24 07:50:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[DÉSASTRE... tombé dans le gouffre du commun !<br />Supprimés l'histoire et les racines de marque au profit d'une Helvetica sans âme...<br />Le logo "YSL" c'était quelque chose quand même !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1505</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-24 12:32:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-24 10:32:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[so sad]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1507</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-24 22:14:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-24 20:14:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je comprends le choix de nommer la marque Saint Laurent Paris mais alors graphiquement...<br />On a plus le sentiment que les lettres fusionnent et non qu'elles s'entrelacent.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1508</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-25 11:07:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-25 09:07:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On sent poindre une espèce de monogramme sportswear NT]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1513</wp:comment_id>
			<wp:comment_author><![CDATA[matou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-28 14:05:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-28 12:05:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bye bye Cassandre :/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1529</wp:comment_id>
			<wp:comment_author><![CDATA[Amandine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lyon-graphiste.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-17 12:32:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-17 10:32:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A vouloir faire très simple (ce qui fait parte des qualités d'un logo) on tombe dans l'excès, le simple devient le chic on dirait...]]></wp:comment_content>
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	<item>
		<title>Le vrai visage de Lyons Cakes enfin dévoilé</title>
		<link>http://yannickbourenane.com/preprod/2012/07/20/le-vrai-visage-de-lyons-cakes-enfin-devoile/</link>
		<pubDate>Thu, 19 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; color: black; text-align: center;"><a href="http://2.bp.blogspot.com/-EX3pZ-bxZcs/UAbJ8CyXrQI/AAAAAAAAG1g/9OoGkTva4Xs/s1600/Lyons_logo.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="286" src="http://2.bp.blogspot.com/-EX3pZ-bxZcs/UAbJ8CyXrQI/AAAAAAAAG1g/9OoGkTva4Xs/s640/Lyons_logo.jpg" width="640" /></a></div><div style="color: black; direction: ltr; margin-bottom: 0pt; margin-left: 0in; margin-top: 0pt; text-align: justify; unicode-bidi: embed;"><span style="font-family: Aparajita; font-size: 12pt;">Fondée en 1894, la marque de gâteaux et de biscuits britannique </span><a href="http://www.premierfoods.co.uk/our-brands/grocery/lyons/" target="_blank"><span style="font-family: Aparajita; font-size: 12pt;">Lyons Cakes</span></a><span style="font-family: Aparajita; font-size: 12pt; font-weight: bold;"> </span><span style="font-family: Aparajita; font-size: 12pt;">nous offre un rappel de ses origines sur une note colorée de modernité.</span><span style="color: black;"></span><span style="font-family: Aparajita; font-size: 12pt;"> Ce nouveau packaging, réalisé par l’agence londonienne JKR laisse apercevoir une typographie d’un style d’antan</span><span style="color: black;"></span><span style="font-family: Aparajita; font-size: 12pt;"> et o</span>ffre un clin d’œil décidé à l’ancienneté de la marque.</div><span style="font-family: Aparajita; font-size: 12pt;"></span><div style="color: black; direction: ltr; margin-bottom: 0pt; margin-left: 0in; margin-top: 0pt; text-align: justify; unicode-bidi: embed;"><a href="http://4.bp.blogspot.com/-wkI5dqaFh0M/UAbJMqr3ELI/AAAAAAAAG1U/Hvid4Pg102A/s1600/30jspah.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="448" src="http://4.bp.blogspot.com/-wkI5dqaFh0M/UAbJMqr3ELI/AAAAAAAAG1U/Hvid4Pg102A/s640/30jspah.jpg" width="640" /></a><span style="font-family: Aparajita; font-size: 12pt;"> </span></div><a name='more'></a> <br /><span style="color: black;"></span><div style="color: black; direction: ltr; margin-bottom: 0pt; margin-left: 0in; margin-top: 0pt; text-align: justify; unicode-bidi: embed;"><span style="font-family: Aparajita; font-size: 12pt;">Fière de son histoire, </span><span style="font-family: Aparajita; font-size: 12pt; font-weight: bold;">Lyons Cakes </span><span style="font-family: Aparajita; font-size: 12pt;">s’incarne dorénavant à travers le visage d’une serveuse de salon de thé britannique du 19</span><span style="font-family: Aparajita; font-size: 12pt; vertical-align: super;">ème</span><span style="font-family: Aparajita; font-size: 12pt;">siècle sur des tonalités d’aujourd’hui. En effet, ces tons vifs et colorés </span><span style="font-family: Aparajita; font-size: 12pt;">(rouge, bleu, jaune ou vert)</span><span style="font-family: Aparajita; font-size: 12pt;"> nous rappellent que </span><span style="font-family: Aparajita; font-size: 12pt; font-weight: bold;">Lyons Cakes </span><span style="font-family: Aparajita; font-size: 12pt;">s’adapte aux époques qu’elle traverse tout en restant fidèle à ses racines.</span><span style="color: black;"></span><span style="font-family: Aparajita; font-size: 12pt;"> Le logo d’une écriture bleue est entouré d’une arabesque de même couleur qui épouse la forme d’un biscuit, voire d’un nuage évocateur de la légèreté des denrées. Le buste de la jeune serveuse surplombe le logo en-dessous duquel figure la date de création de la marque et sa spécialité.</span><span style="font-family: Aparajita; font-size: 12pt;"> Sur la gauche figure un lien double comme fixé par un sceau marquant le raffinement du choix du consommateur.</span><span style="font-family: Aparajita; font-size: 12pt;"></span> </div><span style="color: black;"></span>   <div style="clear: both; color: black; text-align: center;"><a href="http://2.bp.blogspot.com/-uyUrKzWhwGk/UAbJL0I5NhI/AAAAAAAAG1Q/VkWfICncn2Q/s1600/14e05e1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://2.bp.blogspot.com/-uyUrKzWhwGk/UAbJL0I5NhI/AAAAAAAAG1Q/VkWfICncn2Q/s640/14e05e1.jpg" width="640" /></a></div><div style="color: black;"><br /></div><div style="color: black;"><br /></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>56</wp:post_id>
		<wp:post_date><![CDATA[2012-07-20 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-19 23:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>L&#039;insoutenable poids du logo</title>
		<link>http://yannickbourenane.com/preprod/2012/07/19/linsoutenable-poids-du-logo/</link>
		<pubDate>Wed, 18 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/linsoutenable-poids-du-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Evs3cq50Pok/UAQZTzBJ2QI/AAAAAAAAGsI/Bup5LVuPzJA/s1600/Capture+d’écran+2012-07-16+à+15.37.09.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="356" src="http://2.bp.blogspot.com/-Evs3cq50Pok/UAQZTzBJ2QI/AAAAAAAAGsI/Bup5LVuPzJA/s640/Capture+d’écran+2012-07-16+à+15.37.09.png" width="640" /></a></div>Ton Meijdam du <a href="http://www.studiosmack.nl/" title="Studio Smack">Studio Smack</a> propose une vidéo sur le concept de la combinaison transparente.<br /><a href="http://3.bp.blogspot.com/-SL90fYZLVR8/UAQYjx8qWBI/AAAAAAAAGsA/T-rOBWgaqXM/s1600/brand-suit-literal.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="640" src="http://3.bp.blogspot.com/-SL90fYZLVR8/UAQYjx8qWBI/AAAAAAAAGsA/T-rOBWgaqXM/s640/brand-suit-literal.jpg" width="384" /></a>Source : <a href="http://www.logodesignlove.com/transparency-suit%20" target="_blank">logo design love</a><br />Merci à <a href="http://www.popavenue.com/" target="_blank">monsieur pop</a>. <br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><br /><a name='more'></a>“A data body is a collection of personal data that  consists of all the information you have ever left behind through your  buying behaviour, mobile phone, surfing habits, online social  communities et cetera. Everywhere you fill in something personal it  immediately enters your data body, which then grows without you even  being aware of it. And the only thing you have to do is be a consumer or  civilian. Therefore our existence has become increasingly transparent  on virtually every level. Decisions are aligned with our desires and  needs, and technology is used to track us as accurately as possible.<br /><blockquote>“The ‘Transparency Suit’ visualizes the unseen flow of information  around us (in this case as a result of our buying behaviour). It shows  us an aesthetic and expressive solution that reveals a new field of  visual code. The hidden information of the data body is made visible  through a second skin, a suit that falls outside of the everyday  experience.”</blockquote><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>57</wp:post_id>
		<wp:post_date><![CDATA[2012-07-19 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-18 23:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1499</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-07-19 10:44:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-19 08:44:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'HOMME SANDWICH RÉINVENTÉ :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Le logo de Microsoft dans le futur</title>
		<link>http://yannickbourenane.com/preprod/2012/07/18/le-logo-de-microsoft-dans-le-futur/</link>
		<pubDate>Wed, 18 Jul 2012 07:06:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-logo-de-microsoft-dans-le-futur/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-SJU0nhd8mmI/UAZecfR-SFI/AAAAAAAAGwQ/UjV1hZIItpo/s1600/m01.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://4.bp.blogspot.com/-SJU0nhd8mmI/UAZecfR-SFI/AAAAAAAAGwQ/UjV1hZIItpo/s640/m01.jpg" width="470" /> </a></div><div style="clear: both; text-align: left;">L'étudiant coréen <a href="http://www.minimallyminimal.com/journal/2012/7/3/the-next-microsoft.html" target="_blank">Andrew Kim</a>, 21 ans, déclare avoir pris trois jours pour retravailler sur le branding et les messages que diffuse <a href="http://www.microsoft.com/fr-fr/default.aspx" target="_blank">Microsoft</a>. Voici le résultat. </div><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-TeDbsxCB75Q/UAZev7oAPfI/AAAAAAAAGwY/AVT1TGIFJ9w/s1600/m03.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="550" src="http://2.bp.blogspot.com/-TeDbsxCB75Q/UAZev7oAPfI/AAAAAAAAGwY/AVT1TGIFJ9w/s640/m03.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-7gS8ILGx8QE/UAZexnpthkI/AAAAAAAAGwo/DxdjkAEBkdg/s1600/m05.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="548" src="http://4.bp.blogspot.com/-7gS8ILGx8QE/UAZexnpthkI/AAAAAAAAGwo/DxdjkAEBkdg/s640/m05.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Ns2J64ObKwI/UAZezhhBPtI/AAAAAAAAGww/TIg9gb37lSk/s1600/m06.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="548" src="http://3.bp.blogspot.com/-Ns2J64ObKwI/UAZezhhBPtI/AAAAAAAAGww/TIg9gb37lSk/s640/m06.jpg" width="640" /> </a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-P6r_5tGGNwU/UAZe5z4YZ8I/AAAAAAAAGxU/V4LrLvikd0w/s1600/m12.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="484" src="http://3.bp.blogspot.com/-P6r_5tGGNwU/UAZe5z4YZ8I/AAAAAAAAGxU/V4LrLvikd0w/s640/m12.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-NfRVtG6Fpgs/UAZe7VnbK4I/AAAAAAAAGxk/7dHkIntGcEU/s1600/m14.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="484" src="http://1.bp.blogspot.com/-NfRVtG6Fpgs/UAZe7VnbK4I/AAAAAAAAGxk/7dHkIntGcEU/s640/m14.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-GTji2OjpUEo/UAZe-sKkpTI/AAAAAAAAGyA/JSrhwc1eF1E/s1600/m17.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="380" src="http://4.bp.blogspot.com/-GTji2OjpUEo/UAZe-sKkpTI/AAAAAAAAGyA/JSrhwc1eF1E/s640/m17.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-MgkfDFv_Te8/UAZfBx6XaNI/AAAAAAAAGyM/L2AJIfGgKZY/s1600/m19.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="486" src="http://4.bp.blogspot.com/-MgkfDFv_Te8/UAZfBx6XaNI/AAAAAAAAGyM/L2AJIfGgKZY/s640/m19.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-7OKvh8j58mk/UAZfAZMSEdI/AAAAAAAAGyI/8eSev723vAI/s1600/m18.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="552" src="http://1.bp.blogspot.com/-7OKvh8j58mk/UAZfAZMSEdI/AAAAAAAAGyI/8eSev723vAI/s640/m18.jpg" width="640" /> </a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>58</wp:post_id>
		<wp:post_date><![CDATA[2012-07-18 09:06:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-18 07:06:00]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>LONDRES 2012 : le design des Jeux Olympiques</title>
		<link>http://yannickbourenane.com/preprod/2012/07/17/londres-2012-le-design-des-jeux-olympiques/</link>
		<pubDate>Mon, 16 Jul 2012 23:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/londres-2012-le-design-des-jeux-olympiques/</guid>
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		<content:encoded><![CDATA[<a href="http://4.bp.blogspot.com/-7dtyEz2Op1s/UAQjDZTA1rI/AAAAAAAAGto/mVGK6SUYyU8/s1600/lanes2_0.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="436" src="http://4.bp.blogspot.com/-7dtyEz2Op1s/UAQjDZTA1rI/AAAAAAAAGto/mVGK6SUYyU8/s640/lanes2_0.jpg" width="640" /></a>Conçu en 2007 par Wolf Ollins, le logo des <a href="http://fr.london2012.com/fr/" target="_blank">Jeux Olympiques de Londres</a> avait fait <a href="http://fr.london2012.com/fr/" target="_blank">polémique</a>.  Le lookbook avec toute la signalétique vient de paraître. Développé par FutureBrand, il donne enfin forme  à l'univers de marque d'une identité visuelle aboutie, qui change des  univers sportifs habituels, sans mascotte ni emblème. Le coût des JO est  estimé à 14 milliards d'euros. Ils se dérouleront du 27 juillet au 12  août 2012. <br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-Y3-poNQdUks/UAbGR_meo4I/AAAAAAAAG0o/4onPmQ8gJwo/s1600/Case-Study-BMW.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="288" src="http://3.bp.blogspot.com/-Y3-poNQdUks/UAbGR_meo4I/AAAAAAAAG0o/4onPmQ8gJwo/s640/Case-Study-BMW.jpg" width="640" /></a></div><a name='more'></a><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-YSEVN6B8VAc/UAbF_C-7_PI/AAAAAAAAG0g/nERIhDwhuEQ/s1600/Case-Study-Torch-BMW.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="288" src="http://3.bp.blogspot.com/-YSEVN6B8VAc/UAbF_C-7_PI/AAAAAAAAG0g/nERIhDwhuEQ/s640/Case-Study-Torch-BMW.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-3s30VpoxlHk/UAbGTn-B_0I/AAAAAAAAG0w/2D8xP2phBM4/s1600/Case-Study-Shop.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="288" src="http://3.bp.blogspot.com/-3s30VpoxlHk/UAbGTn-B_0I/AAAAAAAAG0w/2D8xP2phBM4/s640/Case-Study-Shop.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-gX0rwjHAuAw/UAbGW5Q27TI/AAAAAAAAG04/8_RJMGFNyVw/s1600/Case-Study-Stadium-seats.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="288" src="http://1.bp.blogspot.com/-gX0rwjHAuAw/UAbGW5Q27TI/AAAAAAAAG04/8_RJMGFNyVw/s640/Case-Study-Stadium-seats.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-XFXBzD23OnQ/UAbGYqYHYyI/AAAAAAAAG1A/xb7qXZz7lSE/s1600/Case-Study-Torch-Aircraft.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="288" src="http://2.bp.blogspot.com/-XFXBzD23OnQ/UAbGYqYHYyI/AAAAAAAAG1A/xb7qXZz7lSE/s640/Case-Study-Torch-Aircraft.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-MFRZspdXaOs/UAQjQEIuEvI/AAAAAAAAGuA/agMLUj8kzB8/s1600/pres_pictos_0.jpg" style="margin-left: 1em; margin-right: 1em;"><br /><img border="0" height="480" src="http://3.bp.blogspot.com/-MFRZspdXaOs/UAQjQEIuEvI/AAAAAAAAGuA/agMLUj8kzB8/s640/pres_pictos_0.jpg" width="640" /></a><a href="http://1.bp.blogspot.com/-geZtGFd_WWk/UAQjZK32AJI/AAAAAAAAGu8/cP3FWyrXpWY/s1600/splash_community_enter.jpg" style="margin-left: 1em; 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text-align: center;"><a href="http://2.bp.blogspot.com/-9JT5yoanO-s/UAQjM49qdBI/AAAAAAAAGt4/W4cxKghpThE/s1600/lookbook_cvr_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://2.bp.blogspot.com/-9JT5yoanO-s/UAQjM49qdBI/AAAAAAAAGt4/W4cxKghpThE/s640/lookbook_cvr_0.jpg" width="452" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-Tyw2NT33IW8/UAQjRYHDM8I/AAAAAAAAGuI/d71P-ydosiQ/s1600/press_pictos_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://1.bp.blogspot.com/-Tyw2NT33IW8/UAQjRYHDM8I/AAAAAAAAGuI/d71P-ydosiQ/s640/press_pictos_0.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-bVQwcEsonME/UAQjSwYYulI/AAAAAAAAGuQ/cjHE6LpADZo/s1600/press_room2_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://4.bp.blogspot.com/-bVQwcEsonME/UAQjSwYYulI/AAAAAAAAGuQ/cjHE6LpADZo/s640/press_room2_0.jpg" width="478" /></a></div><br /><div style="clear: both; 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text-align: center;"><a href="http://4.bp.blogspot.com/-nbz1wjeq6aQ/UAQjbUqXS6I/AAAAAAAAGvQ/KaAn-dU3Qko/s1600/stratford_gate1_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="436" src="http://4.bp.blogspot.com/-nbz1wjeq6aQ/UAQjbUqXS6I/AAAAAAAAGvQ/KaAn-dU3Qko/s640/stratford_gate1_0.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-7WAgyMHyXQI/UAQjc7OpjpI/AAAAAAAAGvY/Fo6Ny8TyoBg/s1600/stratford_gate_0-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://2.bp.blogspot.com/-7WAgyMHyXQI/UAQjc7OpjpI/AAAAAAAAGvY/Fo6Ny8TyoBg/s640/stratford_gate_0-1.jpg" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-YSSh4kuB5kc/UAQjnuQ3f6I/AAAAAAAAGvo/OCT-La5aIlw/s1600/ticket_designs2_0_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="406" src="http://3.bp.blogspot.com/-YSSh4kuB5kc/UAQjnuQ3f6I/AAAAAAAAGvo/OCT-La5aIlw/s640/ticket_designs2_0_0.jpg" width="640" /></a></div><br /><div style="clear: both; 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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>59</wp:post_id>
		<wp:post_date><![CDATA[2012-07-17 01:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-16 23:30:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510359009;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:539;}i:1;a:1:{s:2:"id";i:470;}i:2;a:1:{s:2:"id";i:212;}}}}]]></wp:meta_value>
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			<wp:comment_id>1497</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-18 12:08:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-18 10:08:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour info, la déclinaison de toute l'identité visuelle (look&feel..) a été développé par l'agence de branding FutureBrand]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>1498</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2012-07-18 16:22:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-18 14:22:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour ce commentaire, le billet est amendé.]]></wp:comment_content>
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	</item>
	<item>
		<title>Le nouveau logo de Bruxelles ?</title>
		<link>http://yannickbourenane.com/preprod/2012/07/16/le-nouveau-logo-de-bruxelles/</link>
		<pubDate>Sun, 15 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nouveau-logo-de-bruxelles/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-3eUP2KPE7w4/UAPWN16xHEI/AAAAAAAAGrI/F1xi4qsqu54/s1600/bruxelles-logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://4.bp.blogspot.com/-3eUP2KPE7w4/UAPWN16xHEI/AAAAAAAAGrI/F1xi4qsqu54/s640/bruxelles-logo.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"></div>On pourrait croire à un hoax. <a href="http://www.bruxelles.be/" target="_blank">Bruxelles</a>, capitale d'une Belgique qui regorge de talentueux designers,  vient de modifier son emblème pour un nouvel iris bien éloigné de l'image de la ville-région. Une opération à 150 000 € orchestrée par l'agence Base Design. Depuis la loi spéciale du 12 janvier 1989,  la  Région de Bruxelles-Capitale est une région autonome comparable aux  Régions wallonne et flamande, son emblème, l'iris, dessiné par Jacques Richez, a été choisi en 1991 en raison de sa présence millénaire sur le territoire. <br /><div style="clear: both; text-align: center;"><img border="0" height="480" src="http://1.bp.blogspot.com/-HlP8ozrl55o/UAPWdodG7wI/AAAAAAAAGrw/qz3J_-j_aSc/s640/Press-Material-Fabian6_1.jpg" width="640" /> </div><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-dS7iIg_nC7g/UAPWV0pBfHI/AAAAAAAAGrY/ZzdnVvsbS4w/s1600/Capture+d’écran+2012-07-16+à+10.38.32.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="478" src="http://1.bp.blogspot.com/-dS7iIg_nC7g/UAPWV0pBfHI/AAAAAAAAGrY/ZzdnVvsbS4w/s640/Capture+d’écran+2012-07-16+à+10.38.32.png" width="640" /> </a></div>«<i>Un logo, aussi juste ou beau soit-il, ne suffit pas à faire une  marque, précise Thierry Brunfaut, un des trois fondateurs de l’agence  Base Design. Ce qui rend une marque dynamique et forte, c'est avant tout  sa capacité à créer l'engagement et l'adhésion de ceux qui vont s’y  référer. C'est d'autant plus vrai pour le <i>city marketing</i> d'une  région comme Bruxelles avec cette nouvelle identité qui se doit d'être  ouverte à tous les acteurs de la ville et de vivre tant comme élément  rassembleur que comme outil de promotion vers l'extérieur</i>.»<br /><br />"<i>Le nouveau nom de domaine "brussels" sera systématiquement associé au  code de la Belgique (be), plaçant Bruxelles au centre de la Belgique  fédérale</i>" ont expliqué le ministre-président bruxellois  Charles Picqué et le ministre bruxellois des Relations extérieures, Guy  Vanhengel (Open VLD). <br />Coût de l’opération : entre 150.000 et 200.000 euros si l’on en croit le ministre bruxellois des finances Guy Vanhengel.<br /><div style="clear: both; text-align: center;"><br /></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-3AdaROGjmpk/UAPWX1eWFsI/AAAAAAAAGrg/-faaSiScaNI/s1600/Capture+d’écran+2012-07-16+à+10.38.44.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="474" src="http://1.bp.blogspot.com/-3AdaROGjmpk/UAPWX1eWFsI/AAAAAAAAGrg/-faaSiScaNI/s640/Capture+d’écran+2012-07-16+à+10.38.44.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-yOxN43BFIRA/UAPWc5YbfbI/AAAAAAAAGro/zSPIbEMc1Q8/s1600/Press-Material-Fabian5_0.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="368" src="http://4.bp.blogspot.com/-yOxN43BFIRA/UAPWc5YbfbI/AAAAAAAAGro/zSPIbEMc1Q8/s640/Press-Material-Fabian5_0.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-rdeCicg1rY0/UAPWUS-LKbI/AAAAAAAAGrQ/kis39l2nMtg/s1600/Capture+d’écran+2012-07-16+à+10.38.22.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="398" src="http://2.bp.blogspot.com/-rdeCicg1rY0/UAPWUS-LKbI/AAAAAAAAGrQ/kis39l2nMtg/s640/Capture+d’écran+2012-07-16+à+10.38.22.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-Rir2Gu7BCBU/UAMIomZa7CI/AAAAAAAAGqs/fwK31oHRd1Q/s1600/624_341_46138094b1b336311460c731ea2d5e5d-1342099003.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="348" src="http://4.bp.blogspot.com/-Rir2Gu7BCBU/UAMIomZa7CI/AAAAAAAAGqs/fwK31oHRd1Q/s640/624_341_46138094b1b336311460c731ea2d5e5d-1342099003.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-6mOxRO2ZZ-k/UAMIpXsAqDI/AAAAAAAAGq0/pxiSJxkquTA/s1600/624_341_47073f03c8d3d8dfb43e2d0c4c5975fd-1342099028.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="348" src="http://3.bp.blogspot.com/-6mOxRO2ZZ-k/UAMIpXsAqDI/AAAAAAAAGq0/pxiSJxkquTA/s640/624_341_47073f03c8d3d8dfb43e2d0c4c5975fd-1342099028.jpg" width="640" /></a></div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-VOOlvFrElCQ/UAMIrnwSbpI/AAAAAAAAGq8/TkUCsRCs0ck/s1600/4000138953002.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="416" src="http://3.bp.blogspot.com/-VOOlvFrElCQ/UAMIrnwSbpI/AAAAAAAAGq8/TkUCsRCs0ck/s640/4000138953002.jpg" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>60</wp:post_id>
		<wp:post_date><![CDATA[2012-07-16 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-15 23:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-nouveau-logo-de-bruxelles]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510451196;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2360;}i:1;a:1:{s:2:"id";i:14000;}i:2;a:1:{s:2:"id";i:893;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1486</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-16 10:49:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-16 08:49:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[UN LOGO À POURFENDRE !!!<br />Devant tant de médiocrité, il est préférable de se taire (au risque d'être foncièrement désagréable) mais une question :<br />Qu'est ce qui est le plus pitoyable dans cette refonte d'identité ? La refonte en elle-même ou le discours foireux du fondateur de l'agence pour "refourguer" sa créa ? <br />"sa capacité à créer l'engagement et l'adhésion de ceux qui vont s’y référer": En voyant les commanditaires de cette refonte, on est en droit se s'interroger sur leur représentativité de la population Bruxelloise…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1487</wp:comment_id>
			<wp:comment_author><![CDATA[JackieShow]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-16 11:48:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-16 09:48:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un bleu, comment dire..... euh du type "Blue screen of the death".... non vous trouvez pas ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1488</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-16 12:13:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-16 10:13:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un manque complet d'ambition pour une pseudo solution culturelle. Pour générer de la croissance, une marque doit aller bien au-delà messieurs. Comment fédérer citoyens et acteurs bruxellois avec une solution sans ambition. Une identité qui n'est certainement pas au niveau de la richesse de Bruxelles. En plus un concept vu à Berlin (BeBerlin) et ailleurs ... On est une fois de plus ridicule face à bon nombre de villes européennes.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1489</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-16 12:35:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-16 10:35:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A part le "be. ... be.brussels". Le reste est dépassé, moche et honteux!<br />Le jaune et le bleu sont horribles. On se croirait revenu à l'époque où les trams de la STIB étaient jaune et bleu.<br />Ce logo va à l'encontre des tendances actuelles qui sont simplicité et sobriété.<br />Un Logo reprenant l'Atomium ou l'iris revu aux goûts du jour aurait été nettement mieux.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1490</wp:comment_id>
			<wp:comment_author><![CDATA[Roy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-16 17:26:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-16 15:26:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vraiment dommage, les couleurs sont moches, le remplaçant de l'iris est moche, leur application dans des situations réelles est moche.<br /><br />Déprimant pour la ville que j'habite...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1491</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-16 19:22:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-16 17:22:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tendance Ikea ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1492</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-16 19:41:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-16 17:41:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très gros défi en vue pour ceux qui auront à remplacer un jour cette horreur : y a-t-il vraiment moyen de faire pire encore ? Je ne crois pas. Ce serait un exploit surhumain.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1493</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-16 19:45:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-16 17:45:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils paient combien pour qu'on accepte de porter leurs t-shirts de m.... ? (quel que soit le prix, pas en public et pas plus de 10 minutes, faut pas déconner non plus !)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1494</wp:comment_id>
			<wp:comment_author><![CDATA[Mathieu Vézant]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10128617709912306814</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-16 22:01:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-16 20:01:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[MOCHE ! PAS DU TOUT GRAPHIQUE ! VRAIMENT HONTEUX !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1495</wp:comment_id>
			<wp:comment_author><![CDATA[Brenda]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-17 10:02:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-17 08:02:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça pique les yeux, point.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
	</item>
	<item>
		<title>Paris en logos</title>
		<link>http://yannickbourenane.com/preprod/2012/07/14/paris-en-logos/</link>
		<pubDate>Fri, 13 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/paris-en-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-sue72fFe1T8/T5AIQCSdhHI/AAAAAAAAFy8/e5kVZr-zu8A/s1600/3_paris.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="379" src="http://3.bp.blogspot.com/-sue72fFe1T8/T5AIQCSdhHI/AAAAAAAAFy8/e5kVZr-zu8A/s640/3_paris.jpg" width="640" /> </a></div><div style="clear: both; text-align: center;">Les <a href="http://www.logotourist.com/index.php?/cities/paris/" target="_blank">monuments de Paris</a> en logos par Risto-Jussi Isopahkala </div><div style="clear: both; text-align: center;"></div><a name='more'></a><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-d54slyXGZzU/T5AIJVKAUgI/AAAAAAAAFy0/yRn9IcEAfOI/s1600/3_pantheon.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-d54slyXGZzU/T5AIJVKAUgI/AAAAAAAAFy0/yRn9IcEAfOI/s320/3_pantheon.jpg" width="270" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>61</wp:post_id>
		<wp:post_date><![CDATA[2012-07-14 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-13 23:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510200880;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:743;}i:1;a:1:{s:2:"id";i:907;}i:2;a:1:{s:2:"id";i:1135;}}}}]]></wp:meta_value>
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	<item>
		<title>La reconnaissance du logo</title>
		<link>http://yannickbourenane.com/preprod/2012/07/13/la-reconnaissance-du-logo/</link>
		<pubDate>Thu, 12 Jul 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-reconnaissance-du-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-dhG6QRwT-iU/T_2XziCBr9I/AAAAAAAAGqY/r0C0ADnC3IA/s1600/294392_10150312202431898_1636530038_n.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="416" src="http://4.bp.blogspot.com/-dhG6QRwT-iU/T_2XziCBr9I/AAAAAAAAGqY/r0C0ADnC3IA/s640/294392_10150312202431898_1636530038_n.jpg" width="640" /></a></div>Impressionant...<br /><i>Source: le mur de John Gamble via Matthieu Devillers</i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>62</wp:post_id>
		<wp:post_date><![CDATA[2012-07-13 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-07-12 23:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1475</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-13 09:39:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-13 07:39:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[LAPACOMPRIS ???]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1476</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-13 10:03:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-13 08:03:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui je m'étais déjà fait la réflexion.<br />En particulier auprès des enfants, qui sont capables d'énumérer un grand nombre de marques (ou un grand nombre de personnages de dessins animés, de jeux vidéos (genre je connais par cœur toutes les cartes Pokemon ou autre)) et à l'inverse ont des difficultés à reconnaître des espèces naturelles qu'ils côtoient pourtant quotidiennement.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1477</wp:comment_id>
			<wp:comment_author><![CDATA[alix]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-13 10:42:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-13 08:42:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Santtchez,<br /><br />Je pense qu'anonyme répond à tes interrogations.<br />En fait, il est surprenant de réaliser qu'on ne reconnait pas des espèces d'arbre au contraire des logos dont on reconnait immédiatement les marques.<br /><br />Alix]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1478</wp:comment_id>
			<wp:comment_author><![CDATA[Gary]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.garymael.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-13 12:50:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-13 10:50:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Alors je dirais. Chêne, érable, pin, charme, le frêne, et pour la dernière, je sèche. Le noisetier peut-être ? Non, je ne crois pas.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1479</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-13 12:53:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-13 10:53:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui sauf qu'on "intègre" ces logos en entendant/voyant/lisant les noms des marques je ne sais combien de fois par jours (autant de sens et de biais sollicités pour mémoriser ces infos). Les feuilles, si personne ne vient te dire le nom de l'arbre (ou plutôt, te l'apprendre), ben..c'est pas marqué dessus! Donc oui, les marques s'incrustent efficacement dans notre cerveau, mais je trouve que ce test est un peu "facile"...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1480</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-13 13:02:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-13 11:02:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour les explications !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1481</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-13 14:22:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-13 12:22:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien sur que c'est facile mais cela donne tout de même à réfléchir malgré la ruse que tu déjoues]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1482</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-13 15:47:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-13 13:47:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comme quoi les feuilles n'arrivent pas être assez impactante pour être reconnues rapidement ! Quand l'Homme dépasse la nature !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1483</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-13 18:40:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-13 16:40:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Héhé, ça c'est un peu facile. Les marques ont tout intérêt à être reconnues par les êtres humains, les arbres non. <br />Et les feuilles ont un rôle purement fonctionnel ; on me montrerait les usines des marques, je n'y verrais que de grosses boîtes difficiles à différencier. Les fleurs seraient un meilleur exemple "d'image de marque" diffusée par les plantes, avec comme but d'attirer tel ou tel pollinisateur (mais comme là non plus l'homme n'est pas la cible, on galère toujours à les identifier)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1482</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1484</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-14 06:33:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-14 04:33:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je crois qu'Anonyme ci-dessous a tout dit.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1482</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1485</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-15 12:27:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-15 10:27:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je crois surtout qu'anonyme est complètement barré !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1514</wp:comment_id>
			<wp:comment_author><![CDATA[matou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-07-28 14:14:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-07-28 12:14:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moui... c'est comme si je demandais entre les cris des oiseaux et les musiques qui passent tous les jours à la radio, ce qu'on reconnaît le plus...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Eram se met en boule</title>
		<link>http://yannickbourenane.com/preprod/2012/09/05/eram-se-met-en-boule/</link>
		<pubDate>Tue, 04 Sep 2012 22:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/eram-se-met-en-boule/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-JmGJoZROqVI/UEYdTTjQssI/AAAAAAAAHRg/0pOYEf5nuhw/s1600/logo_eram.jpg"><img alt="" src="http://3.bp.blogspot.com/-JmGJoZROqVI/UEYdTTjQssI/AAAAAAAAHRg/0pOYEf5nuhw/s640/logo_eram.jpg" width="640" height="257" border="0" /></a></div>
<a href="http://www.eram.fr/" target="_blank">Eram</a>, enseigne française fondée en 1927, aujourd'hui leader dans le secteur de la distribution et de la fabrication de chaussures s'offre un relooking. Ce nouveau logotype, conçu par l'agence Saguez and Partners, sera déployé dans les 1755 points de ventes du chausseur en hiver 2012.
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-5DsINyezsRs/UEX63ee6kPI/AAAAAAAAHQA/3HEkyqKGCP8/s1600/Eram_lifting.png"><img alt="" src="http://4.bp.blogspot.com/-5DsINyezsRs/UEX63ee6kPI/AAAAAAAAHQA/3HEkyqKGCP8/s400/Eram_lifting.png" width="310" height="400" border="0" /></a></div>
<a name="more"></a>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-Dsm8X0WCjok/UEX7wZJAM4I/AAAAAAAAHQI/2-E4XJcsERw/s1600/Eram_nouveau+logo.jpg"><img alt="" src="http://1.bp.blogspot.com/-Dsm8X0WCjok/UEX7wZJAM4I/AAAAAAAAHQI/2-E4XJcsERw/s400/Eram_nouveau+logo.jpg" width="400" height="400" border="0" /></a></div>
La marque souhaite s'affirmer et se moderniser. Dorénavant rond, il évoque les rondeurs de la femme, principale cible de la marque. Les coloris s'intervertissent. La marque semble vouloir monter en gamme : le cercle propose un fond noir, couleur généralement attribuée au luxe et la typographie gagne des empattements. La mention "éram" est désormais inscrite en blanc et surplombée d'un accent devenu jaune électrique et anguleux. La nouvelle typographie du "é" rappelle le style utilisé dans les magazines américains.

Le lifting a été annoncé le 3 septembre depuis la <a href="http://www.facebook.com/eram.fr" target="_blank">page Facebook d'Eram</a>, à la suite d'un teaser posté 3 jours auparavant.

Ce changement de logo permet au groupe industriel Eram, premier fabricant en France de chaussures avec 14 marques (France Arno, Tbs, Texto, NA!, Bocage, Heyraud, Buggy, Parade, Taneo, Divergence, Rigoletto, Jorcel, Gémo et Staggy) de se distinguer de son enseigne de chaussures avec laquelle il partageait le même logo. Eram acquiert ainsi l'autonomie visuelle qui lui manquait.
Cette nouvelle identité visuelle paraît cependant encombrante et risque de poser problème lors de son application en petite taille. La mention "éram" pourrait être difficile à discerner.

Il n'aura pas fallu attendre longtemps pour déjà voir apparaître une version très critique de ce nouveau logo :
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-V5imvLL7m9U/UEYAR1gSlcI/AAAAAAAAHQ0/yop6DZhGfgs/s1600/Eram_détourné.png"><img alt="" src="http://4.bp.blogspot.com/-V5imvLL7m9U/UEYAR1gSlcI/AAAAAAAAHQ0/yop6DZhGfgs/s400/Eram_détourné.png" width="400" height="400" border="0" /></a></div>
<div style="clear: both; text-align: center;"></div>
La nouvelle campagne avec le nouveau logo, signée Euro RSCG
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-TCtiLeP1PUg/UE2wq7vtIXI/AAAAAAAAHWk/cBwbYhiTvpw/s1600/1200*1500-eram4.jpg"><img alt="" src="http://3.bp.blogspot.com/-TCtiLeP1PUg/UE2wq7vtIXI/AAAAAAAAHWk/cBwbYhiTvpw/s640/1200*1500-eram4.jpg" width="512" height="640" border="0" /></a></div>
<div style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-CtR4A9GAIBM/UE2ww8OvDSI/AAAAAAAAHWs/e09zvqSNHmg/s1600/1200*1500-vinyle.jpg"><img alt="" src="http://3.bp.blogspot.com/-CtR4A9GAIBM/UE2ww8OvDSI/AAAAAAAAHWs/e09zvqSNHmg/s640/1200*1500-vinyle.jpg" width="512" height="640" border="0" /></a></div>
Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/industrie" target="_blank">logos dans l'industrie</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>23</wp:post_id>
		<wp:post_date><![CDATA[2012-09-05 00:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-04 22:30:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[eram-se-met-en-boule]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/09/eram-se-met-en-boule.html]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510532471;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:412;}i:1;a:1:{s:2:"id";i:8580;}i:2;a:1:{s:2:"id";i:367;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1571</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-05 08:29:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-05 06:29:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup le détournement ! L'auteur ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1572</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-05 08:47:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-05 06:47:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Au secours !<br />Mais que se passe t'il dans les agences de design ?<br />Non, je devrais dire : pourquoi ne sont ils pas passés par une agence de design ?<br />Alors, Pimkie c'est le carré noir, éram c'est le cercle noir, qui pour le triangle noir ?<br />Espérons que l'univers de marque sera plus réussi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1573</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-05 12:07:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-05 10:07:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo détourné, présent sur la page Facebook d'Eram a été transmis par Emiland De Cubber]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1574</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-05 12:46:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-05 10:46:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le détournement est plus réussi...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1575</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-05 13:08:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-05 11:08:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci Alixxxxx ! ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1577</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-05 14:08:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-05 12:08:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[11:48<br />http://vimeo.com/43892509]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1578</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-05 14:12:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-05 12:12:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[9:06 plutôt]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1577</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1579</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-05 14:40:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-05 12:40:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais c'est quoi ce "e" pourri !!?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1580</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-05 16:27:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-05 14:27:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Non pas que l'intégration dans un rond noir me déplaise, au contraire, mais j'ai un mal fou à comprendre ce genre d'expérimentations en terme de mariage typographique. C'est complétement improbable, déséquilibré et génant.<br />Le fail m'a en revanche bien plu !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1582</wp:comment_id>
			<wp:comment_author><![CDATA[Laetitia Chenuc]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/08717480001757671562</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-07 17:32:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-07 15:32:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Emiland De Cubber pour le "fail"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1571</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1583</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-10 12:10:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-10 10:10:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais alors c'est qui l'agence?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1584</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Be Dandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/09148604451896643185</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-10 12:26:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-10 10:26:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est Saguez and Partners !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1585</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-10 16:42:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-10 14:42:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça pique les yeux]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1589</wp:comment_id>
			<wp:comment_author><![CDATA[lord]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-11 11:18:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-11 09:18:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[PITOYABLE. Faire de l'architecture commerciale est une chose, une identité visuelle une autre. À chacun son métier. Demander à un graphiste de vous construire un magasin…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La Royal Roads University change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/09/04/la-royal-roads-university-change-de-logo/</link>
		<pubDate>Mon, 03 Sep 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/la-royal-roads-university-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-KgWd3zeuSd8/UECunSUvjCI/AAAAAAAABU4/1Z0eBpf6BgU/s1600/Royal_Roads_university.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-KgWd3zeuSd8/UECunSUvjCI/AAAAAAAABU4/1Z0eBpf6BgU/s640/Royal_Roads_university.jpg" width="640" /></a></div><br />Depuis plusieurs semaines la<a href="http://www.royalroads.ca/about/about-campus" target="_blank"> Royal Roads Universit</a>y affiche une nouvelle identité visuelle. Connue pour son château Hatley (notamment utilisé dans le film X-Men), l'université canadienne offre une rencontre entre technologie et tradition.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-hPfl0Q59YeU/UEC3wyCmIGI/AAAAAAAABWM/NaemmERWPcI/s1600/Royal_univ.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="323" src="http://1.bp.blogspot.com/-hPfl0Q59YeU/UEC3wyCmIGI/AAAAAAAABWM/NaemmERWPcI/s640/Royal_univ.png" width="640" /></a></div><br /><a name='more'></a><br />C'est le château de Hatley qui est utilisé une fois encore comme symbole du logotype. Refondu et pixialisé il symbolise désormais l'évolution technique de son système universitaire.<br /><a href="http://3.bp.blogspot.com/-GTUb-XPcRtA/UEC4VJyT2_I/AAAAAAAABWU/6UwX4wPisp8/s1600/Chateau_Royal_Roads.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="222" src="http://3.bp.blogspot.com/-GTUb-XPcRtA/UEC4VJyT2_I/AAAAAAAABWU/6UwX4wPisp8/s400/Chateau_Royal_Roads.png" width="400" /></a>L'<a href="http://www.royalroads.ca/about/about-campus" target="_blank">Université</a> a été fondé en 1940 sous le nom de la Royal Roads Military College. En 1995 elle prend son nom actuel. La nouvelle identité a été fondée par l'agence canadienne Cossette.<br />La marque perd ses empattements, le tout passe en gris. La typographie est modernisée et partiellement graissée. L'emblème est agrémenté de pixels colorés.<br />Le site web a totalement été refondu.<br /><br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-53tR6NqLODY/UEC4V9JZ9II/AAAAAAAABWc/srFXk7fbQPA/s1600/royal_univ_papeterie.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://2.bp.blogspot.com/-53tR6NqLODY/UEC4V9JZ9II/AAAAAAAABWc/srFXk7fbQPA/s640/royal_univ_papeterie.png" width="494" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: left;">Vidéo de présentation disponible sur Youtube :</div><div style="clear: both; text-align: left;"><span></span><span></span><br /></div><br /><div style="clear: both; text-align: center;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://2.gvt0.com/vi/XkNc-eroPTY/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/XkNc-eroPTY&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><param name="allowFullScreen" value="true" /><embed width="320" height="266"  src="http://www.youtube.com/v/XkNc-eroPTY&fs=1&source=uds" type="application/x-shockwave-flash" allowfullscreen="true"></embed></object></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>24</wp:post_id>
		<wp:post_date><![CDATA[2012-09-04 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-03 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-royal-roads-university-change-de-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510156223;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1923;}i:1;a:1:{s:2:"id";i:9950;}i:2;a:1:{s:2:"id";i:252;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1586</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-10 20:49:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-10 18:49:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plus on s’amplifie un logo plus on prends le risque de faire une idée identique à une autre ! http://www.musee-moyenage.fr/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Relooking de rentrée chez NT1</title>
		<link>http://yannickbourenane.com/preprod/2012/09/03/relooking-de-rentree-chez-nt1/</link>
		<pubDate>Sun, 02 Sep 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/relooking-de-rentree-chez-nt1/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ZqNL3TJzXX4/UD4dW5saf9I/AAAAAAAABSg/D-yg_8MNc3c/s1600/NT1_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-ZqNL3TJzXX4/UD4dW5saf9I/AAAAAAAABSg/D-yg_8MNc3c/s640/NT1_logo.jpg" width="640" /></a></div><br />Aujourd'hui, 3 septembre 2012 <a href="http://www.nt1.tv/" target="_blank">NT1</a> dévoile son nouveau logotype. La chaîne de télévision généraliste privée membre du groupe TF1 décide de bouleverser ces codes avec un logotype très.. jaune !<br /><br /><a name='more'></a>La chaîne NT1 utilisait son ancien logo depuis 2008. La nouvelle version colorée du logotype ne rencontre pas un vif succès sur la toile. La typographie est modifiée et arrondie. L'effet globe est gardé et accentué nous offrant ainsi un logotype dans la vague du 3D.<br /><br />Consulter l'actu<a href="http://logo-bedandy.blogspot.fr/search/label/media" target="_blank"> logo média</a><br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>25</wp:post_id>
		<wp:post_date><![CDATA[2012-09-03 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-02 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509906297;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:95;}i:1;a:1:{s:2:"id";i:317;}i:2;a:1:{s:2:"id";i:139;}}}}]]></wp:meta_value>
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			<wp:comment_id>1567</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-03 08:30:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-03 06:30:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["La nouvelle version colorée du logotype ne rencontre pas un vif succès sur la toile" <br />On peut en savoir plus ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1568</wp:comment_id>
			<wp:comment_author><![CDATA[@mpub75]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10024648385521358065</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-03 10:13:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-03 08:13:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[De toute façon l'ancien était moche, et le nouveau l'est tout aussi !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1569</wp:comment_id>
			<wp:comment_author><![CDATA[Kyo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://wwww.internet.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-03 22:25:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-03 20:25:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Whooo on dirai un logo d'antivirus de chez Symantec...<br />http://www.antiviruscomparatif.fr/wp-content/uploads/2012/06/symantec_logo.gif]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Tournis de logos</title>
		<link>http://yannickbourenane.com/preprod/2012/08/31/tournis-de-logos/</link>
		<pubDate>Thu, 30 Aug 2012 23:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/tournis-de-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-sxk_OmU3ptI/UA6Wtb5WNSI/AAAAAAAAG58/vsjQG2rnp-k/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-24+a%25CC%2580+14.27.58.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="540" src="http://3.bp.blogspot.com/-sxk_OmU3ptI/UA6Wtb5WNSI/AAAAAAAAG58/vsjQG2rnp-k/s640/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-24+a%25CC%2580+14.27.58.png" width="640" /></a></div>C'est vendredi, voici une rosace de logos ronds à donner <a href="http://www.art404.com/work/#spots.html" target="_blank">le tournis, proposé par ART 404.</a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-FRYzPtbOCb4/UA6Wv6BP4jI/AAAAAAAAG6E/qINCOHAo4SY/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-24+a%25CC%2580+14.28.20.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://1.bp.blogspot.com/-FRYzPtbOCb4/UA6Wv6BP4jI/AAAAAAAAG6E/qINCOHAo4SY/s640/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-24+a%25CC%2580+14.28.20.png" width="640" /></a></div><a name='more'></a><a href="http://1.bp.blogspot.com/-FRYzPtbOCb4/UA6Wv6BP4jI/AAAAAAAAG6E/qINCOHAo4SY/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-24+a%25CC%2580+14.28.20.png" style="margin-left: 1em; margin-right: 1em;"><br /></a><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-8115_UTTzz0/UA6WyMWCaOI/AAAAAAAAG6M/LEvnG3jVIWw/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-24+a%25CC%2580+14.28.32.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="546" src="http://4.bp.blogspot.com/-8115_UTTzz0/UA6WyMWCaOI/AAAAAAAAG6M/LEvnG3jVIWw/s640/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-07-24+a%25CC%2580+14.28.32.png" width="640" /></a></div><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>26</wp:post_id>
		<wp:post_date><![CDATA[2012-08-31 01:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-30 23:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[tournis-de-logos]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Senseo change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/08/30/senseo-change-de-logo/</link>
		<pubDate>Wed, 29 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/senseo-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-W5HsVHTyFN4/UDzVuiZv7aI/AAAAAAAABQ4/LuUyixusD9Q/s1600/Senseo_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-W5HsVHTyFN4/UDzVuiZv7aI/AAAAAAAABQ4/LuUyixusD9Q/s640/Senseo_logo.jpg" width="640" /></a></div><br />A l'occasion de ses 10 ans, la marque <a href="http://www.senseo.fr/Pages/Home.aspx" target="_blank">Senseo </a>part en quête d'une nouvelle impulsion avec une refonte totale de son identité visuelle. Fondée en 2002, Senseo marque de <a href="http://www.philips-shop.fr/?origin=google_3692997_0_E&esvcid=S1346165282_ADOGOE_AGI3692997_ADI5849434_TRMcGhpbGlwcHM%3D_RFDd3d3Lmdvb2dsZS5mcg%3D%3D" target="_blank">Philipps</a> et <a href="http://www.saralee.com/" target="_blank">Sara Lee</a> pèse aujourd'hui 290 millions d'euros de chiffre d'affaires.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-O0Vx29GmDdg/UDzYMmduW1I/AAAAAAAABRA/KAP_1obYLU4/s1600/senseo_packaging.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://1.bp.blogspot.com/-O0Vx29GmDdg/UDzYMmduW1I/AAAAAAAABRA/KAP_1obYLU4/s640/senseo_packaging.jpg" width="640" /></a></div><br /><a name='more'></a><br />"Pour projeter la marque dans les dix prochaines années, il fallait créer une rupture, donner plus de personnalité à Senseo" indique Marc Antoine Hennel, directeur marketing.<br />Le nouveau logotype annonce l'arrivée d'une nouvelle machine<a href="http://www.senseo.fr/Pages/Home.aspx" target="_blank"> Senseo</a> Twist, machine tactile. Dés septembre 2012 les dosettes souples vont voir leur emballage actuel bousculés et basculer vers un packaging plus sobre, épuré assorti de la nouvelle identité visuelle. Depuis sa création dix millions de machines Senseo ont été vendues.<br />L'identité visuelle est déclinée en différentes versions colorielles. La marque passe en typographie manuscrite. Le partenariat avec <a href="http://www.maisonducafe.com/fr-FR/retail" target="_blank">Maison du Café</a> est désormais affiché. Senseo s'offre un logo rétro.<br />La page web n'a pas encore été modifié.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-tQ6rxlvV4yc/UDzYNvqvO0I/AAAAAAAABRE/ku25QBs_wx4/s1600/senseo_packaging_1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="222" src="http://1.bp.blogspot.com/-tQ6rxlvV4yc/UDzYNvqvO0I/AAAAAAAABRE/ku25QBs_wx4/s640/senseo_packaging_1.jpg" width="640" /></a></div><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>27</wp:post_id>
		<wp:post_date><![CDATA[2012-08-30 00:00:00]]></wp:post_date>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510369382;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:43;}i:1;a:1:{s:2:"id";i:12232;}i:2;a:1:{s:2:"id";i:414;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1561</wp:comment_id>
			<wp:comment_author><![CDATA[rienaglander]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://rienaglander.wordpress.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-30 10:10:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-30 08:10:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve ce relookage très réussi !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1562</wp:comment_id>
			<wp:comment_author><![CDATA[@mpub75]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10024648385521358065</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-30 10:26:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-30 08:26:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Grand bravo ! Bien plus quali et dans l'air du temps avec ce faux look rétro.<br />Seul bémol, le look change mais le jus de chaussette est le même.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1563</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-30 14:57:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-30 12:57:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Lenseo ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1564</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-30 18:49:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-30 16:49:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Heu c'est quoi ça]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le Nord change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/08/29/le-nord-change-de-logo/</link>
		<pubDate>Tue, 28 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/le-nord-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-tz0DAIruhfQ/UDTh9XdmUII/AAAAAAAABNI/YkvR4HEP7EY/s1600/Nord_département_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-tz0DAIruhfQ/UDTh9XdmUII/AAAAAAAABNI/YkvR4HEP7EY/s640/Nord_département_logo.jpg" width="640" /></a></div><br />Celui réputé pour son mauvais temps constant vient de changer d'identité visuelle. Le<a href="http://www.cg59.fr/frontoffice/Accueil.aspx" target="_blank"> Département du Nord </a>change d'emblème et modifie ses codes coloriels.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-YaX_nqFpoYI/UDTjqRn1qAI/AAAAAAAABNQ/t8N9O1O9RvM/s1600/NORD_LOGO_CONFIG.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="232" src="http://3.bp.blogspot.com/-YaX_nqFpoYI/UDTjqRn1qAI/AAAAAAAABNQ/t8N9O1O9RvM/s640/NORD_LOGO_CONFIG.png" width="640" /></a></div><a name='more'></a><br />Le logotype a officiellement était mis à jour sur le site Internet de la marque cependant, peu d'informations sont disponibles quant à son évolution et son installation sur les différents supports de communication. Le logotype se présente sous la forme d'un bloc rectangulaire d'une couleur "gris nord". La typographie utilisée est une Frutiger.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-1Oo3dUwcmns/UDTmG_MvymI/AAAAAAAABNg/iP8tPO97Vyw/s1600/NORD_LOGO_QUADRI.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="135" src="http://3.bp.blogspot.com/-1Oo3dUwcmns/UDTmG_MvymI/AAAAAAAABNg/iP8tPO97Vyw/s320/NORD_LOGO_QUADRI.png" width="320" /></a></div><br />Il a également été conçu une version monochrome disponible pour les parutions presse, reprographie et autres objets promotionnels.<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-srs0u4NiDJM/UDTkwWbziTI/AAAAAAAABNY/LpylilgoC04/s1600/Ecran_web_dpt_nord.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="562" src="http://1.bp.blogspot.com/-srs0u4NiDJM/UDTkwWbziTI/AAAAAAAABNY/LpylilgoC04/s640/Ecran_web_dpt_nord.png" width="640" /></a></div><br /><br />Consulter l'actu <a href="http://logo-bedandy.blogspot.fr/search/label/public" target="_blank">logos public</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>28</wp:post_id>
		<wp:post_date><![CDATA[2012-08-29 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-28 22:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-nord-change-de-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_key><![CDATA[blogger_blog]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[/2012/08/le-nord-change-de-logo.html]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_blogger_self]]></wp:meta_key>
			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/5581978853392856161]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510582827;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:200;}i:1;a:1:{s:2:"id";i:982;}i:2;a:1:{s:2:"id";i:360;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1552</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-29 08:54:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-29 06:54:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qui a osé ?<br />Si l'on prend le principe que le logo reflète l’évolution sociétale et technologique de notre civilisation, le Nord est en crise profonde, voir dépression.<br />L'ancien logo n'était peut être plus "d'actualité", mais il avait le mérite d'avoir du caractère.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1553</wp:comment_id>
			<wp:comment_author><![CDATA[William]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.behance.net/crazyouths</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-29 10:25:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-29 08:25:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout à fait d'accord ! <br />J'ai du mal à comprendre le parti pris....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1554</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-29 10:29:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-29 08:29:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je dirai même plus le parti gris !!! ^^<br />Bref, n'aillons pas peur des mots, c'est un logo merdique !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1555</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-29 12:45:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-29 10:45:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Digne d'un Tabloid distribué dans le Nord de la France...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1556</wp:comment_id>
			<wp:comment_author><![CDATA[B-Boz]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-29 13:10:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-29 11:10:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est de la Nord la typo ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1557</wp:comment_id>
			<wp:comment_author><![CDATA[@mpub75]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/10024648385521358065</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-29 15:12:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-29 13:12:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[qu'on arrête d'appeler ça un logo... pitié]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1558</wp:comment_id>
			<wp:comment_author><![CDATA[STTZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11330057769449544631</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-29 15:16:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-29 13:16:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Au fait, ça coûte combien cette ouvre d'art ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1560</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-29 15:30:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-29 13:30:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[+1 pour le côté dépressif. Le Nord devient bien terne.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>1552</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1565</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-31 10:17:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-31 08:17:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On peut faire simple mais ici rien n'est maitrisé. Je n'ose pas croire qu'un professionnel soit derrière cette proposition.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1576</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-05 13:49:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-05 11:49:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est un peu triste quand on voit le nombre d'écoles d'infographie et autres dans ce département...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1590</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-11 11:36:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-11 09:36:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils voulaient peut-être se détacher de Nespresso ? :-)<br />Cette identité est tout sauf représentative de ce département (J'y passe de temps en temps) et un logo pareil n'a pas pu être conçu par une agence locale. C'est une caricature (dans le même genre que le film les Ch'tis - l'humour en moins).<br />Graphiquement, c'est un non sens. Le choix typographique (si on peut appeler cela comma ça) ramène le logo 30 ou 40 ans en arrière. Le choix couleur pourrait être considéré comme un choix nostalgique du temps des mines. Les commanditaires et l'agence auraient mieux fait de se pencher sur l'Histoire du département. À bon entendeur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>L&#039;Université de Denver se dote d&#039;un blason</title>
		<link>http://yannickbourenane.com/preprod/2012/08/28/luniversite-de-denver-se-dote-dun-blason/</link>
		<pubDate>Mon, 27 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/luniversite-de-denver-se-dote-dun-blason/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-2ZSmxHVSV-M/UDTncE2n0ZI/AAAAAAAABNo/OZyzrAoiwmM/s1600/Unversité_Denver_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-2ZSmxHVSV-M/UDTncE2n0ZI/AAAAAAAABNo/OZyzrAoiwmM/s640/Unversité_Denver_logo.jpg" width="640" /></a></div><br />Fondée en 1864 l'<a href="http://www.du.edu/" target="_blank">Université de Denver</a>, capitale de l'Etat du Colorado, elle est aujourd'hui la plus ancienne université privée de la région des Rocheuses. Elle accueille environ 11 000 étudiants. Fière de son histoire elle a prit l'initiative d'afficher qui elle est et depuis quand à travers un blason.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/--A-9Rw4jmLg/UDTsEa6jmRI/AAAAAAAABOY/mXw99T1n9GA/s1600/uni-denver-logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/--A-9Rw4jmLg/UDTsEa6jmRI/AAAAAAAABOY/mXw99T1n9GA/s640/uni-denver-logo.png" width="640" /></a></div><br /><a name='more'></a>L'ancienne identité s'affichait dans un carré rouge formant l'initiale "D". Désormais l'<a href="http://www.du.edu/" target="_blank">Université de Denver </a>affiche son année de création, mélangée à son architecture sur fond de rocheuses. L'essence de l'Université transpire dans l'univers graphique de la marque. La typographie garde ses empattements, l'interlettrage est retravaillé afin d'offrir un ensemble plus rapproché. "Of" passe en minuscule italique.<br /><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-pagutQHG1Rw/UDTslUef18I/AAAAAAAABOo/z9QriXzVZHM/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="522" src="http://3.bp.blogspot.com/-pagutQHG1Rw/UDTslUef18I/AAAAAAAABOo/z9QriXzVZHM/s640/Image+1.png" width="640" /></a></div><div style="clear: both; text-align: center;"><br /></div><br />Consulter l'actu <a href="http://logo-bedandy.blogspot.fr/search/label/Education" target="_blank">logos éducation</a>,<br /><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>29</wp:post_id>
		<wp:post_date><![CDATA[2012-08-28 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-27 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<wp:comment>
			<wp:comment_id>1551</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-28 11:45:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-28 09:45:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très bon travail, j'adore !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1559</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-29 15:24:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-29 13:24:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vraiment propre comme blason]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1566</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-31 14:25:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-31 12:25:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[approche pourrie, interligne insuffisante, "of" flottant…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1570</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-04 02:49:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-04 00:49:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour ton commentaire Anonyme31 août 2012 14:25<br />Ce sont effectivement des choses à prendre en compte...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1606</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-09-17 21:22:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-09-17 19:22:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une logo qui passe d'une forme abstraite à une représentation plus détaillée. C'est un choix stratégique. Le dessin du blason est équilibré. Par contre je rejoins la critique sur le traitement typographique : un interlettrage trop serré et un interlignage insuffisant.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Microsoft passe à la couleur</title>
		<link>http://yannickbourenane.com/preprod/2012/08/27/microsoft-passe-a-la-couleur/</link>
		<pubDate>Sun, 26 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/microsoft-passe-a-la-couleur/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-KZA3Nos6dFY/UDdE2SfG0XI/AAAAAAAABPY/axrrhQ98hxM/s1600/Microsoft_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Georgia, 'Times New Roman', serif;"><img border="0" height="400" src="http://1.bp.blogspot.com/-KZA3Nos6dFY/UDdE2SfG0XI/AAAAAAAABPY/axrrhQ98hxM/s640/Microsoft_logo.jpg" width="640" /></span></a></div><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span><span style="font-family: 'Trebuchet MS', sans-serif;">La multinationale informatique, <a href="http://emea.microsoftstore.com/fr/fr-FR?WT.term=microsoft&WT.mc_id=pointitsem_Microsoft+FR_google_Microsoft&WT.medium=cpc&WT.campaign=Microsoft&WT.content=3NGSvWyQ&WT.srch=1&WT.source=google&cshift_ck=74e266b0-dfdb-48fc-a7b6-207b4d7d43f9cs3NGSvWyQ" target="_blank">Microsoft </a>fondée par Bill Gates et Paul Allen le 4 avril 1975 a changé son logotype le jeudi 23 août 2012. Avec un chiffre d'affaire atteignant 70 milliards de dollars en 2011 le géant décide de bousculer ses codes afin de faire face à <a href="http://store.apple.com/fr?afid=p219%7CGOFR&cid=AOS-FR-KWG-GO_FR_Apple_Sitelinks" target="_blank">Apple</a>. </span><br /><a name='more'></a><span style="font-family: 'Trebuchet MS', sans-serif;">Il est évident que <a href="http://emea.microsoftstore.com/fr/fr-FR?WT.term=microsoft&WT.mc_id=pointitsem_Microsoft+FR_google_Microsoft&WT.medium=cpc&WT.campaign=Microsoft&WT.content=3NGSvWyQ&WT.srch=1&WT.source=google&cshift_ck=74e266b0-dfdb-48fc-a7b6-207b4d7d43f9cs3NGSvWyQ" target="_blank">Microsoft</a> a raté le virage du tactile alors, c'est une sorte de come back pour le quasi-monopolistique. Devancé par le géant Apple et le marché des smartphones et tablettes, la marque lance Windows 8 et mise beaucoup sur cette dernière. </span><br /><span style="font-family: 'Trebuchet MS', sans-serif; line-height: 21px;"><i>"Cela fait 25 ans que nous n'avons pas mis à jour le logo de Microsoft, et maintenant c'est le moment parfait pour un changement"</i>, a commenté Jeff Hansen, responsable de la stratégie du groupe évoquant <i>"une année incroyablement excitante pour Microsoft, alors que nous nous préparons à lancer de nouvelles versions de presque tous nos produits"</i>.</span><br /><span style="font-family: 'Trebuchet MS', sans-serif;">La marque se modernise. Adieu les caractères lourds et massifs, place à une typographie moderne et aérée (Segoe) sans empattement. Le seul point commun entre le logo de 1987 et celui d'aujourd'hui est la jonction entre le "f" et le "t", une sorte d'héritage.</span><br /><span style="font-family: 'Trebuchet MS', sans-serif;">Le logotype achève l'unification du design entrepris depuis 3 ans. </span><br /><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-eVZksirxDfg/UDdI3UseVnI/AAAAAAAABQI/qDKJ63I-dM0/s1600/historique_logo_microsoft.jpg" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Georgia, 'Times New Roman', serif;"><img border="0" height="400" src="http://3.bp.blogspot.com/-eVZksirxDfg/UDdI3UseVnI/AAAAAAAABQI/qDKJ63I-dM0/s640/historique_logo_microsoft.jpg" width="640" /></span></a></div><div style="clear: both; text-align: left;"><span style="font-family: Georgia, 'Times New Roman', serif;">Présentation vidéo du nouveau logotype :</span></div><div style="clear: both; text-align: center;"><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span></div><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span><br /><div style="clear: both; text-align: center;"><span style="font-family: Georgia, 'Times New Roman', serif;"><object class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://1.gvt0.com/vi/eemxJNJTqCk/0.jpg" height="266" width="320"><param name="movie" value="http://www.youtube.com/v/eemxJNJTqCk&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><param name="allowFullScreen" value="true" /><embed width="320" height="266"  src="http://www.youtube.com/v/eemxJNJTqCk&fs=1&source=uds" type="application/x-shockwave-flash" allowfullscreen="true"></embed></object></span></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>30</wp:post_id>
		<wp:post_date><![CDATA[2012-08-27 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-26 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1549</wp:comment_id>
			<wp:comment_author><![CDATA[Création logo Lyon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lyon-graphiste.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-27 13:51:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-27 11:51:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce nouveau logo respecte une des qualités premières que l'on demande à un logo : simple et facilement mémorisable...<br />Les designers ne se sont pas éloignés des couleurs de base du logo, représentatives de l'image de Windows depuis des années, donc encrées profondément dans l'esprit de la cible, donc on peut dire que le contrat est rempli.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1550</wp:comment_id>
			<wp:comment_author><![CDATA[David Boyer]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/11231234394333169847</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-27 21:38:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-27 19:38:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Unité avec l'interface de Windows 8/Windows Phone 8/Xbox, très bien fait. Plus que le logo Xbox a relooker.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>7802</wp:comment_id>
			<wp:comment_author><![CDATA[graphiste freelance]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nesk@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.nesk.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.26.63.96]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-23 10:11:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-23 08:11:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Enfin les agences de communication font des logos simples et d'autant plus efficaces. On peut juste regretter le manque de continuité dans toutes ces versions...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Sac de logos</title>
		<link>http://yannickbourenane.com/preprod/2012/08/24/sac-de-logos/</link>
		<pubDate>Thu, 23 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/sac-de-logos/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-aj36DbS2rwQ/UDTWXh1KppI/AAAAAAAABLU/yIYOEsxZ1WU/s1600/Image+19.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-aj36DbS2rwQ/UDTWXh1KppI/AAAAAAAABLU/yIYOEsxZ1WU/s1600/Image+19.png" /></a></div>C'est vendredi et comme promis Logonews vous offre une série de logos qui utilisent comme emblème des sacs. Petite ou grande taille, précis ou non. Lequel préférez-vous ?<br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-GEug7A3xhD4/UDTWcKggr7I/AAAAAAAABLc/HYJgoUeIvoA/s1600/Sac1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-GEug7A3xhD4/UDTWcKggr7I/AAAAAAAABLc/HYJgoUeIvoA/s1600/Sac1.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-J3LuZPlGHW8/UDTWezp1pAI/AAAAAAAABLk/rY2KiyZjA10/s1600/Image+21.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-J3LuZPlGHW8/UDTWezp1pAI/AAAAAAAABLk/rY2KiyZjA10/s1600/Image+21.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-gT7b11IVcwM/UDTWgXEkWPI/AAAAAAAABLs/C0lDoIHAy4g/s1600/Image+22.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://2.bp.blogspot.com/-gT7b11IVcwM/UDTWgXEkWPI/AAAAAAAABLs/C0lDoIHAy4g/s1600/Image+22.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-XLpi426rYQU/UDTWhE-oStI/AAAAAAAABLw/f0fnMtoj0wk/s1600/Image+23.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-XLpi426rYQU/UDTWhE-oStI/AAAAAAAABLw/f0fnMtoj0wk/s1600/Image+23.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-zcWsPaUCnsM/UDTWhyVMwAI/AAAAAAAABL0/U-9D0EA4ycU/s1600/Image+24.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-zcWsPaUCnsM/UDTWhyVMwAI/AAAAAAAABL0/U-9D0EA4ycU/s1600/Image+24.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-qBD2qqh7iWI/UDTWkrB7saI/AAAAAAAABME/epFGln9pMeA/s1600/Image+25.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-qBD2qqh7iWI/UDTWkrB7saI/AAAAAAAABME/epFGln9pMeA/s1600/Image+25.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-gJqqq4ewAU8/UDTWln2K-MI/AAAAAAAABMI/dDlYsuN3IXY/s1600/Image+26.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-gJqqq4ewAU8/UDTWln2K-MI/AAAAAAAABMI/dDlYsuN3IXY/s1600/Image+26.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-t1UYdIHtGiw/UDTWmKNv10I/AAAAAAAABMQ/QFNBrjVuo-M/s1600/Image+27.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-t1UYdIHtGiw/UDTWmKNv10I/AAAAAAAABMQ/QFNBrjVuo-M/s1600/Image+27.png" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-r1PbnGtAlo8/UDTWmmWbomI/AAAAAAAABMY/smTBvR9-wj4/s1600/Image+28.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-r1PbnGtAlo8/UDTWmmWbomI/AAAAAAAABMY/smTBvR9-wj4/s1600/Image+28.png" /></a></div><div style="clear: both; text-align: center;"><a href="http://www.blogger.com/goog_1083601345"><br /></a></div><div style="clear: both; text-align: left;"><a href="http://blog.shanegraphique.com/des-logos-qui-utilisent-sac/" target="_blank">Source</a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>31</wp:post_id>
		<wp:post_date><![CDATA[2012-08-24 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-23 22:00:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[sac-de-logos]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_key><![CDATA[blogger_author]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[https://www.blogger.com/feeds/6679161551859023621/posts/default/4923311437365070328]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509384191;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:963;}i:1;a:1:{s:2:"id";i:1059;}i:2;a:1:{s:2:"id";i:477;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1543</wp:comment_id>
			<wp:comment_author><![CDATA[Gary]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.garymael.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-24 00:30:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-23 22:30:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi j'aime bien "city treasures" et "Sounz interesting".]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1544</wp:comment_id>
			<wp:comment_author><![CDATA[Cédric Stoetzer]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/15116941210340062536</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-24 10:06:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-24 08:06:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo Gifts Import donne l'impression de voir l'oiseau de Twitter apporter le nouvea logo (recoloré) de Microsoft ^^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1545</wp:comment_id>
			<wp:comment_author><![CDATA[Matthieu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-24 11:50:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-24 09:50:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[city treasures, pour moi]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	<item>
		<title>L&#039;équipe des Phénix change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/08/23/lequipe-des-phenix-change-de-logo/</link>
		<pubDate>Wed, 22 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/lequipe-des-phenix-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-mfS53kTfqBM/UDSs4xrvp_I/AAAAAAAABJ8/gfP9zuhJedE/s1600/Phenix_Reims_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-mfS53kTfqBM/UDSs4xrvp_I/AAAAAAAABJ8/gfP9zuhJedE/s640/Phenix_Reims_logo.jpg" width="640" /></a></div><br />L'équipe de hockey de Reims, les<a href="http://www.lesphenix.fr/" target="_blank"> Phénix</a> vient de modifier son identité visuelle. C'est à l'occasion de ses 10 ans que la marque fait le choix de s'offrir un nouvel univers de marque accompagné d'une refonte totale de son site web.<br /><br /><a name='more'></a><br /><i>"Dynamique, esthétique et original, le design du logo marque une évolution majeure du Reims Champagne Hockey. Ce nouveau phénix incarne la puissance et l'engagement du Hockey sur glace"</i><br />Les objectifs de la marque sont les suivants : redynamiser l'image du club, gagner en visibilité, augmenter sa notoriété et fédérer les supporters et partenaires autour d'une image forte.<br />Les maillots sont également revus. Concernant l'évolution graphique, l'emblème du phénix se voit préciser. La couleur or fait son apparition (référence à la région Champagne). La typographie est modernisée. Enfin, la signature Reims est apportée au bloc marque.<br />L'ancien logotype était utilisé par la marque depuis 2006.<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-nJgIBs7uj48/UDS1sVf9yHI/AAAAAAAABKo/0IXQs7EPlSc/s1600/Image+17.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="350" src="http://4.bp.blogspot.com/-nJgIBs7uj48/UDS1sVf9yHI/AAAAAAAABKo/0IXQs7EPlSc/s640/Image+17.png" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>32</wp:post_id>
		<wp:post_date><![CDATA[2012-08-23 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-22 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510644344;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:15092;}i:1;a:1:{s:2:"id";i:700;}i:2;a:1:{s:2:"id";i:1147;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1546</wp:comment_id>
			<wp:comment_author><![CDATA[Damien GILLES Création de logo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.damiengilles.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-26 09:30:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-26 07:30:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo donne un air beaucoup plus actuel et surtout plus agressif à cette équipe. Beau boulot!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
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	<item>
		<title>Air Malta change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/08/22/air-malta-change-de-logo/</link>
		<pubDate>Tue, 21 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-6QdK-cGWsIM/UDJWXzbq6qI/AAAAAAAABH0/6oEGVXxSJD0/s1600/Air_malta_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://2.bp.blogspot.com/-6QdK-cGWsIM/UDJWXzbq6qI/AAAAAAAABH0/6oEGVXxSJD0/s640/Air_malta_logo.jpg" width="640" /></a></div><br />La compagnie aérienne<a href="http://www.airmalta.com/homepage?l=4+" target="_blank"> Air Malta</a> existe depuis 1974. Depuis quelques jours elle affiche un nouveau logotype impliquant un nouvel habillage de la flotte. La croix de malte reste l'emblème du logotype.<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-gG8UMo4DoaQ/UDJe_h-q7VI/AAAAAAAABJQ/I5rONwcz22Y/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="356" src="http://3.bp.blogspot.com/-gG8UMo4DoaQ/UDJe_h-q7VI/AAAAAAAABJQ/I5rONwcz22Y/s640/Image+11.png" width="640" /></a></div><br /><a name='more'></a><br />L'identité visuelle a été créée par l'agence londonienne FuturBrand. <a href="http://www.airmalta.com/homepage?l=4" target="_blank">Air Malta</a> dispose d'une petite flotte de douze appareils vers cinquante destinations. Le changement principal de l'identité est l'apport de couleurs. <i>"Les couleurs traditionnelles rouge et blanche de Malte sont mélangées au bleu, jaune, blanc, or, orange et vert symbolisant la mer, le sable et les couleurs vibrantes des fêtes maltaises et autres carnavals."</i><br />Le nom de marque perd ses empattements. "Malta" est graissée. D'une manière générale la marque a cherché à se moderniser.<br /><div style="text-align: center;">Ancien appareil :</div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-nEjYVtdWqZQ/UDJXiRSWbsI/AAAAAAAABH8/OPpLoDzhiYM/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="205" src="http://2.bp.blogspot.com/-nEjYVtdWqZQ/UDJXiRSWbsI/AAAAAAAABH8/OPpLoDzhiYM/s320/Image+6.png" width="320" /></a></div><br /><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;">Nouvel appareil :</div><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-YpM45U3xmZ4/UDJXjmc4wnI/AAAAAAAABIE/vsVp5oSO6J0/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="201" src="http://4.bp.blogspot.com/-YpM45U3xmZ4/UDJXjmc4wnI/AAAAAAAABIE/vsVp5oSO6J0/s320/Image+7.png" width="320" /></a></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /><object width="320" height="266" class codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="http://2.gvt0.com/vi/1DdT--if6XI/0.jpg"><param name="movie" value="http://www.youtube.com/v/1DdT--if6XI&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /><param name="allowFullScreen" value="true" /><embed width="320" height="266"  src="http://www.youtube.com/v/1DdT--if6XI&fs=1&source=uds" type="application/x-shockwave-flash" allowfullscreen="true"></embed></object></div><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>33</wp:post_id>
		<wp:post_date><![CDATA[2012-08-22 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-21 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[air-malta-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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	<item>
		<title>Air Pacific change de marque</title>
		<link>http://yannickbourenane.com/preprod/2012/08/21/air-pacific-change-de-marque/</link>
		<pubDate>Mon, 20 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-EqpR7zZ0X1w/UDJO6gKAPLI/AAAAAAAABHM/sXICAWiJeuc/s1600/Fiji_airways_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-EqpR7zZ0X1w/UDJO6gKAPLI/AAAAAAAABHM/sXICAWiJeuc/s640/Fiji_airways_logo.jpg" width="640" /></a></div><br />La compagnie aérienne Air Pacific change de marque et devient Fidji Airways. Il s'agit en réalité d'un retour à son nom d'origine, utilisé de 1958 à 1970.<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ySFLPOvvUT4/UDJSJlhcgeI/AAAAAAAABHY/xBU8sEpTiIo/s1600/Fidji_Airways_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="196" src="http://1.bp.blogspot.com/-ySFLPOvvUT4/UDJSJlhcgeI/AAAAAAAABHY/xBU8sEpTiIo/s640/Fidji_Airways_logo.png" width="640" /></a></div><br /><br /><a name='more'></a><br /><i>"La marque retourne vers origines. Fiji Airways s'embarque sur un nouveau chapitre, et pour le dire nous avions besoin d'un nouveau symbole. Un symbole qui honore notre passé tout en célébrant l'avenir. Nous cherchions quelque chose d'authentique, de naturel. C'est pourquoi le choix du symbole antique tissé dans le tissu des Fidji. "</i><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-pPi2j5LAWcI/UDJSkRHjIPI/AAAAAAAABHo/5JzmmbKYSBw/s1600/Makereta-with-her-Fiji-Airways-Masi-desig_482.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://2.bp.blogspot.com/-pPi2j5LAWcI/UDJSkRHjIPI/AAAAAAAABHo/5JzmmbKYSBw/s640/Makereta-with-her-Fiji-Airways-Masi-desig_482.jpg" width="640" /></a></div><br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-uEKXzk9wGr0/UDJSWIXp6_I/AAAAAAAABHg/2iMgeVuUBZ0/s1600/Image+3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="409" src="http://1.bp.blogspot.com/-uEKXzk9wGr0/UDJSWIXp6_I/AAAAAAAABHg/2iMgeVuUBZ0/s640/Image+3.png" width="640" /></a></div><br />La flotte entière est donc revue, les services seront améliorés à bord des avions. Le changement graphique et identitaire est important puisque rien n'est gardé. Le nom de marque, la typographie, les codes coloriels, l'emblème et la forme globale du bloc marque sont modifiés.<br />Le changement sera officiel en 2013.<br /><br /><br />Consulter l'actu<a href="http://logo-bedandy.blogspot.fr/search/label/tourisme" target="_blank"> logos tourisme</a>.]]></content:encoded>
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		<wp:post_id>34</wp:post_id>
		<wp:post_date><![CDATA[2012-08-21 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-20 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Créez le nouveau logo du groupe No Doubt</title>
		<link>http://yannickbourenane.com/preprod/2012/08/20/creez-le-nouveau-logo-du-groupe-no-doubt/</link>
		<pubDate>Sun, 19 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-bkWX9alRc_s/UCN2I3_KnLI/AAAAAAAAHGg/T395qppBr6A/s1600/No_Doubt_visuel.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="336" src="http://3.bp.blogspot.com/-bkWX9alRc_s/UCN2I3_KnLI/AAAAAAAAHGg/T395qppBr6A/s640/No_Doubt_visuel.png" width="640" /></a></div><br />Le groupe de rock <a href="http://www.nodoubt.com/settledown/default.aspx" target="_blank">Do Doubt</a> porté par Gwen Stefani sortira son nouvel album le 25 septembre 2012 <i>Push and Shove</i>. Pour célébrer la sortie de cet album, le groupe invite tous ses fans à créer leur nouveau logo.<br /><a name='more'></a><br />L'identité visuelle sélectionnée sera édité sur tous les produits liés à l'album <i>Push and Shove</i>. L'auteur du logo gagnant,choisi par le groupe, recevra 3000$, le vote du public compte beaucoup. Pour participer vous avez jusqu'au 2 septembre 2012. Les votes auront lieux du 3 au 9 septembre 2012 et l'annonce des gagnants sera faite le 16 septembre 2012. No Doubt compte aujourd'hui plus de 27 millions d'albums vendus.<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-dXHSuFm7RbU/UCN4pM3f18I/AAAAAAAAHGo/KnoUltZ0WRQ/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="410" src="http://2.bp.blogspot.com/-dXHSuFm7RbU/UCN4pM3f18I/AAAAAAAAHGo/KnoUltZ0WRQ/s640/Image+5.png" width="640" /></a></div><br /><a href="http://www.talenthouse.com/creer-un-logo-pour-no-doubt?ref=tw#details" target="_blank">Participer</a><br /><br /><br /><div style="color: #262626; font-family: Helvetica; font-size: 15px; font-weight: 100; line-height: 21px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><div style="font-family: Helvetica; font-size: 15px; font-weight: 100; margin-bottom: 10px; margin-left: 0px; margin-right: 0px; margin-top: 10px; padding-bottom: 0px; padding-left: 0px; padding-right: 5px; padding-top: 0px;"><em style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"><span style="font-style: normal;"></span></em></div><div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"></div></div></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>35</wp:post_id>
		<wp:post_date><![CDATA[2012-08-20 00:00:00]]></wp:post_date>
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		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1532</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-20 00:36:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-19 22:36:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Alerte au crowdsourcing! ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>1533</wp:comment_id>
			<wp:comment_author><![CDATA[Tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.blogger.com/profile/06919212279198027500</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-20 15:37:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-20 13:37:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quid des royalties sur la vente des produits dérivés avec ce nouveau logo?! <br />Le groupe aurait-il l'intention de spolier ses fans artistes et graphistes?!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1547</wp:comment_id>
			<wp:comment_author><![CDATA[Damien GILLES Création de logo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.damiengilles.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-26 09:34:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-26 07:34:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On va réunir quelques groupes de rock et ne régler que celui qui produit la meilleure chanson. Les autres iront faire la queue au resto du cœur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<title>Les subtilités cachées</title>
		<link>http://yannickbourenane.com/preprod/2012/08/17/les-subtilites-cachees/</link>
		<pubDate>Thu, 16 Aug 2012 22:05:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/les-subtilites-cachees/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-A73NHoO6iy4/Tu8LFO3P9II/AAAAAAAAEjc/w6AdT8O2ATA/s1600/Image+1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="207" src="http://4.bp.blogspot.com/-A73NHoO6iy4/Tu8LFO3P9II/AAAAAAAAEjc/w6AdT8O2ATA/s400/Image+1.png" width="400" /></a></div><br /><span lang="fr"><span>C'est vendredi, Be Dandy vous propose une sélection de logotypes qui cachent certaines subtilités. Certains sont très connus, d'autres moins.  Ci-dessus, il s'agit du syndicat universitaire Big Ten</span><span>, qui se composait de</span> <span>10 universités jusqu'en 1990</span> mais qui ne veut pas modifier son nom avec l'arrivée de la <span>Pennsylvania State Universit</span><span>y</span>. <span>Ils </span><span>ont donc décidé</span><span> d'ajouter</span> <span>le numéro 11</span> <span>sur le logo</span>.</span><br /><a name='more'></a><u>Le logo de Amazon </u>:<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-1boa_bW5tKU/Tu8L3k1iHmI/AAAAAAAAEjk/1pljNtKZlr8/s1600/Image+2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="164" src="http://1.bp.blogspot.com/-1boa_bW5tKU/Tu8L3k1iHmI/AAAAAAAAEjk/1pljNtKZlr8/s320/Image+2.png" width="320" /></a></div><span lang="fr"></span><span lang="fr"></span><br /><span lang="fr"><span lang="fr"></span>Le site de vente en ligne utilise la forme du Swoosh de Nike pour former un sourire. De plus, il relie le A et le Z, laissant entendre que le site a tout de A à Z.</span><br /><span lang="fr"><br /></span><br /><u>Le logo de Fedex </u>:<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-zd7c4pCyY3Q/Tu8NPevlCVI/AAAAAAAAEkE/UM4N4aCG9VA/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="162" src="http://1.bp.blogspot.com/-zd7c4pCyY3Q/Tu8NPevlCVI/AAAAAAAAEkE/UM4N4aCG9VA/s320/Image+4.png" width="320" /></a></div>Un logo dont la subtilité est maintenant très connue. Il est question de la flèche entre le "E" et le "X", symbole de la <i>vitesse et de la précision de la marque</i>.<br /><u><br /></u><br /><u>Le logo de Continental</u> :<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-HSDwE3arOYo/Tu8NuYDgDGI/AAAAAAAAEkM/4qkNO8Vfe7E/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="163" src="http://1.bp.blogspot.com/-HSDwE3arOYo/Tu8NuYDgDGI/AAAAAAAAEkM/4qkNO8Vfe7E/s320/Image+5.png" width="320" /></a></div>Le logo de la marque emblématique cache en son "C" un pneu en 3 dimensions.<br /><br /><u>Le logo de Toblerone</u> :<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-ZOIMD5Jad2U/Tu8N-N4WDEI/AAAAAAAAEkU/9zltDqnNS1s/s1600/Image+6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="162" src="http://1.bp.blogspot.com/-ZOIMD5Jad2U/Tu8N-N4WDEI/AAAAAAAAEkU/9zltDqnNS1s/s320/Image+6.png" width="320" /></a></div><br />Un logo dont beaucoup ont remarqué la subtilité. Toblerone, produit dans la ville de Bern en Suisse, aussi appelée "la ville des ours", a choisi de cacher la silhouette d'un ours dans son symbole.<br /><br /><u>Le logo de Eight</u> :<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-6IPWN9aniDM/Tu8Opij3XcI/AAAAAAAAEkc/ukN6_x1bwVw/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="163" src="http://1.bp.blogspot.com/-6IPWN9aniDM/Tu8Opij3XcI/AAAAAAAAEkc/ukN6_x1bwVw/s320/Image+9.png" width="320" /></a></div>La société Eight a habilement composé chaque lettre de son nom de marque par son nom de marque. Un logo uniquement composé de "8".<br /><br /><u><br /></u><br /><u>Le logo de Carrefour </u>:<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-0tNZX48zl6w/Tu8PJf3f07I/AAAAAAAAEkk/eRRAUcicl40/s1600/Image+10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="156" src="http://1.bp.blogspot.com/-0tNZX48zl6w/Tu8PJf3f07I/AAAAAAAAEkk/eRRAUcicl40/s320/Image+10.png" width="320" /></a></div>Carrefour, on y remarque les deux flèches qui s'opposent en référence au nom de marque. Et enfin le "C" subtilement placé entre les deux éléments rouge et bleu. <br /><u><br /></u><br /><u>Le logo de Roxy</u> :<br /><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-r2EubOxTt38/Tu8PlhVxkBI/AAAAAAAAEks/6xTIVsy22Fc/s1600/Image+11.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="163" src="http://1.bp.blogspot.com/-r2EubOxTt38/Tu8PlhVxkBI/AAAAAAAAEks/6xTIVsy22Fc/s320/Image+11.png" width="320" /></a></div>Roxy, filiale féminine de la marque Quiksilver a formé son logotype en utilisant l'identité visuelle de la marque mère, multipliée afin de former un cœur. <br /><br /><u>Le logo d'Unilever</u> :<br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-u5yCvJ48Ues/Tu8QGvIGXvI/AAAAAAAAEk0/-eErvP2OBFQ/s1600/Image+12.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="168" src="http://1.bp.blogspot.com/-u5yCvJ48Ues/Tu8QGvIGXvI/AAAAAAAAEk0/-eErvP2OBFQ/s320/Image+12.png" width="320" /></a></div>Unilever, principal producteurs de biens de consommation (boisson, nourriture, beauté, entretien...) a choisi de montrer sa diversité dans son symbole.<br /><br /><u>Le logo des Milwaukee Brewers</u> :<br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-zChny4e836E/Tu8Qf_jh8nI/AAAAAAAAEk8/mZ3cnWWZbv0/s1600/Image+15.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="162" src="http://4.bp.blogspot.com/-zChny4e836E/Tu8Qf_jh8nI/AAAAAAAAEk8/mZ3cnWWZbv0/s320/Image+15.png" width="320" /></a></div>L'équipe professionnelle de baseball utilise ses initiales "M" et "B" afin de constituer un gant de baseball. <br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-ikaKERppS5M/Tu8Q8d8y0HI/AAAAAAAAElE/xrpa5ZnslNM/s1600/Image+18.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="165" src="http://2.bp.blogspot.com/-ikaKERppS5M/Tu8Q8d8y0HI/AAAAAAAAElE/xrpa5ZnslNM/s320/Image+18.png" width="320" /></a></div><u>Le logo F1</u> :<br />En y regardant de plus prés on peut apercevoir un "1" placé entre le "F" et "1" schématisant également la vitesse.<br /><br /><br /><a href="http://theroxor.com/2009/10/22/23-brilliant-logos-with-hidden-messages/">Source</a>]]></content:encoded>
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		<wp:post_id>36</wp:post_id>
		<wp:post_date><![CDATA[2012-08-17 00:05:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-16 22:05:00]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510198919;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6382;}i:1;a:1:{s:2:"id";i:419;}i:2;a:1:{s:2:"id";i:9557;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1534</wp:comment_id>
			<wp:comment_author><![CDATA[LeLoup]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.carrefouruncombatpourlaliberte.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-20 22:41:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-20 20:41:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour Carrefour, voici une étude plus poussée http://www.carrefouruncombatpourlaliberte.fr/2010/05/logo-d-carrefour-des-premiers-magasins/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>1548</wp:comment_id>
			<wp:comment_author><![CDATA[Damien GILLES Création de logo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.damiengilles.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-08-26 09:35:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-26 07:35:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour cet excellent post!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1614</wp:comment_id>
			<wp:comment_author><![CDATA[fabulousF]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ffabulousf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://fabulousfabien.free.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.67.182.52]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-04 14:40:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-04 12:40:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ah j'allais dire que le logo Carrefour c'était l'ancien !
le nouveau et plus rond ! mais je me suis fait un peu couper l'herbe sous le pied ! http://blog.oxynel.com/wp-content/uploads/2009/09/carrefour_logo2.jpg]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Histoire du logo de La vache qui rit</title>
		<link>http://yannickbourenane.com/preprod/2012/08/16/histoire-du-logo-de-la-vache-qui-rit/</link>
		<pubDate>Thu, 16 Aug 2012 12:26:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-p5v5uyogIeg/T5AEFXOyP3I/AAAAAAAAFys/Qr-IlYoMUqg/s1600/La-Vache-Qui-Rit-Logo-Evolution.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-p5v5uyogIeg/T5AEFXOyP3I/AAAAAAAAFys/Qr-IlYoMUqg/s320/La-Vache-Qui-Rit-Logo-Evolution.jpg" width="280" /> </a></div><div style="clear: both; text-align: center;">Petite <a href="http://vouloirtoujourstoutsavoir.blogspot.fr/2010/04/lorigine-du-logo-de-la-vache-qui-rit.html" target="_blank">histoire de l'évolution </a>du logo de la Vache qui rit, qui fêtait ses <a href="http://bedandy.blogspot.fr/2011/03/la-vache-qui-rit-fete-ses-90-ans.html" target="_blank">90 ans en 2011</a>. </div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>37</wp:post_id>
		<wp:post_date><![CDATA[2012-08-16 14:26:00]]></wp:post_date>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>292612</wp:comment_id>
			<wp:comment_author><![CDATA[Haidar Ibrahim]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[haidar_ibrahim@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[105.154.26.221]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-31 22:52:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-31 20:52:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bonsoir, alors moi je voudrais s'avoir bien sur si quelqu'un pourra me répondre...comment le dernier logo de la vache qui rit a-t-il pu durer jusqu'a nos jours ??????]]></wp:comment_content>
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		<title>La légende raconte...</title>
		<link>http://yannickbourenane.com/preprod/2012/08/15/la-legende-raconte/</link>
		<pubDate>Tue, 14 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-o5GY9wjoflg/UCUhgOKULtI/AAAAAAAAHLw/R2L9cx5BJhU/s1600/LOGO_JEUX_OLYMPIQUES_BE_DANDY.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="201" src="http://1.bp.blogspot.com/-o5GY9wjoflg/UCUhgOKULtI/AAAAAAAAHLw/R2L9cx5BJhU/s400/LOGO_JEUX_OLYMPIQUES_BE_DANDY.jpg" width="400" /></a></div><br />Le <a href="http://www.nytimes.com/2012/07/15/magazine/who-made-the-olympic-rings.html?_r=2&ref=design" target="_blank">New York Times</a> rapportait cette semaine ce qui, peut être, est l'origine des cinq anneaux. Le baron Pierre de Coubertin, riche aristocrate français rénovateur des <a href="http://fr.london2012.com/fr/" target="_blank">jeux modernes</a> se serait-il inspiré d'une gravure ?<br /><a name='more'></a>En 1914, le baron annonce qu'il vient de créer l'emblème des Jeux, les cinq anneaux. Ils symbolisent l'unité de l'humanité. Soixante dix ans plus tard l'historien chargé du sport, Robert Barney explore un site archéologique grec. Il se penche alors pour refaire son lacet et voit au sol gravé dans une pierre hâlée : les cinq anneaux liés.<br />Pierre de Coubertin aurait-il, plusieurs décennies avant, vu cette même gravure ?<br /><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-qyn0G9r9g0U/UCUmEA8RetI/AAAAAAAAHMY/TC1vJR5YEhA/s1600/olympics_opening_ceremony__2012__tower_bridge__london.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="http://2.bp.blogspot.com/-qyn0G9r9g0U/UCUmEA8RetI/AAAAAAAAHMY/TC1vJR5YEhA/s640/olympics_opening_ceremony__2012__tower_bridge__london.jpg" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>38</wp:post_id>
		<wp:post_date><![CDATA[2012-08-15 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-14 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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		<title>Une nouvelle promotion publicitaire ?</title>
		<link>http://yannickbourenane.com/preprod/2012/08/14/une-nouvelle-promotion-publicitaire/</link>
		<pubDate>Mon, 13 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/une-nouvelle-promotion-publicitaire/</guid>
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		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-TrRYoYWO0Os/UCJn0Sf126I/AAAAAAAAHFA/IU8U9E3Junk/s1600/Midi_Pile_logo.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://4.bp.blogspot.com/-TrRYoYWO0Os/UCJn0Sf126I/AAAAAAAAHFA/IU8U9E3Junk/s640/Midi_Pile_logo.png" width="640" /></a></div><br /><span style="font-family: Georgia, 'Times New Roman', serif;">Depuis quelques jours une nouvelle marque a fait son apparition sur la toile, <a href="http://www.midipile.com/" target="_blank">Midipile</a>. Le site se base sur la promotion de marques via le concept des concours. Chaque midi les internautes ont accès à une sélection de produits proposée par les marques. En un clic, ils peuvent sélectionner leur produit préféré pour tenter de le remporter. Le nom du gagnant est révélé dés le lendemain, en même temps que les nouvelles offres.</span><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-tMUzuSi4a3c/UCJozcro2zI/AAAAAAAAHFI/YWkvQmdSaok/s1600/Image+4.png" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Georgia, 'Times New Roman', serif;"><img border="0" height="236" src="http://2.bp.blogspot.com/-tMUzuSi4a3c/UCJozcro2zI/AAAAAAAAHFI/YWkvQmdSaok/s640/Image+4.png" width="640" /></span></a></div><span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span><a name='more'></a><br /><span style="font-family: Georgia, 'Times New Roman', serif;">L'un des fondateurs de la marque explique : "<span style="font-style: italic; line-height: 20px;"><em style="font-style: italic; margin-bottom: 0pt; margin-left: 0pt; margin-right: 0pt; margin-top: 0pt; padding-bottom: 0pt; padding-left: 0pt; padding-right: 0pt; padding-top: 0pt;">Notre expertise des concours nous a permis de comprendre que les consommateurs sont à la recherche de divertissement et d’exclusivité. <a href="http://www.midipile.com/" target="_blank">Midipile</a> se définit comme une nouvelle alternative ludique et participative. C’est un nouveau média qui permet aux annonceurs de présenter leurs actualités à une large audience tout en personnalisant leur univers de marque. A terme, <a href="http://www.midipile.com/" target="_blank">Midipile</a> doit permettre aux marques de recruter des milliers de fans en quelques heures."</em></span></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;"><span style="line-height: 20px;">L'identité visuelle est sobre, uniquement typographique. Elle utilise le magenta et le marron. </span></span><br /><span style="font-family: Georgia, 'Times New Roman', serif;"><span style="line-height: 20px;"><br /></span></span><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-UH0XnuBHAzI/UCJqumSFATI/AAAAAAAAHFQ/CrVei1aPlAs/s1600/Image+5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="528" src="http://1.bp.blogspot.com/-UH0XnuBHAzI/UCJqumSFATI/AAAAAAAAHFQ/CrVei1aPlAs/s640/Image+5.png" width="640" /></a></div><span style="font-family: Georgia, 'Times New Roman', serif;"><span style="line-height: 20px;"><br /></span></span><br /><br /><div style="color: #4d4d4f; font-family: Arial, Helvetica, sans-serif; font-size: 13px; line-height: 20px; margin-bottom: 15px; margin-left: 0pt; margin-right: 0pt; margin-top: 10px; padding-bottom: 0pt; padding-left: 0pt; padding-right: 0pt; padding-top: 0pt; text-align: justify;"><b><br /></b></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>39</wp:post_id>
		<wp:post_date><![CDATA[2012-08-14 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-13 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[une-nouvelle-promotion-publicitaire]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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	<item>
		<title>La compagnie nationale des hôtels du Qatar change de nom</title>
		<link>http://yannickbourenane.com/preprod/2012/08/13/la-compagnie-nationale-des-hotels-du-qatar-change-de-nom/</link>
		<pubDate>Sun, 12 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-EW2Fi1PL2cI/UB_KssDvOPI/AAAAAAAAHAw/zPhztOSlJiw/s1600/Katara_hotel_logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-EW2Fi1PL2cI/UB_KssDvOPI/AAAAAAAAHAw/zPhztOSlJiw/s640/Katara_hotel_logo.jpg" width="640" /></a></div><br /><a href="http://www.katarahospitality.com/" target="_blank">Qatar National Hotels Company</a> devient <a href="http://www.katarahospitality.com/" target="_blank">Katara Hospitality</a>. Cette société du Qatar possède et gère plus de 5000 chambres disposant de quatre et ou cinq étoiles au Qatar, en Europe, en Afrique et en Extrême Orient.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Dc4bDwNgfl4/UB_O6qGphqI/AAAAAAAAHB0/rDcbwk9KXMc/s1600/Katara_Hospitality_visuel.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="326" src="http://2.bp.blogspot.com/-Dc4bDwNgfl4/UB_O6qGphqI/AAAAAAAAHB0/rDcbwk9KXMc/s640/Katara_Hospitality_visuel.png" width="640" /></a></div><br /><a name='more'></a>La marque supprime ses codes et change de marque. Pour cela elle a fait appel à l'agence Lambie-Nairn. L'emblème monogramme est effacé au profit de l'emblème rond. Le nom de marque perd ses empattements. L'identité vit désormais dans deux nouvelles teintes.<br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-8HRR5XQd83I/UB_ORiEnAcI/AAAAAAAAHBc/MKcy-zfrnjY/s1600/Katara_1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="364" src="http://2.bp.blogspot.com/-8HRR5XQd83I/UB_ORiEnAcI/AAAAAAAAHBc/MKcy-zfrnjY/s640/Katara_1.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-EYvtJ8rtvn8/UB_OSv3VN_I/AAAAAAAAHBk/ZXRnB7r-rfU/s1600/Katara_2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="386" src="http://1.bp.blogspot.com/-EYvtJ8rtvn8/UB_OSv3VN_I/AAAAAAAAHBk/ZXRnB7r-rfU/s640/Katara_2.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-TNARo7G3CzU/UB_OTtVF_TI/AAAAAAAAHBo/h3J4wQ3TIS0/s1600/Katara_3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="546" src="http://4.bp.blogspot.com/-TNARo7G3CzU/UB_OTtVF_TI/AAAAAAAAHBo/h3J4wQ3TIS0/s640/Katara_3.png" width="640" /></a></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>40</wp:post_id>
		<wp:post_date><![CDATA[2012-08-13 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-12 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[logo-bedandy.blogspot.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Alix - Be Dandy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509418470;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:982;}i:1;a:1:{s:2:"id";i:759;}i:2;a:1:{s:2:"id";i:34;}}}}]]></wp:meta_value>
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		<title>7 logos à croquer</title>
		<link>http://yannickbourenane.com/preprod/2012/08/10/7-logos-a-croquer/</link>
		<pubDate>Thu, 09 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/7-logos-a-croquer/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-A3A6TaZKPo8/UBf_8xaSHvI/AAAAAAAAA84/-Fa09pWr38E/s1600/logo-appli1.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="321" src="http://2.bp.blogspot.com/-A3A6TaZKPo8/UBf_8xaSHvI/AAAAAAAAA84/-Fa09pWr38E/s400/logo-appli1.png" width="400" /></a></div><br />Aujourd'hui, c'est vendredi Logonews vous offre donc une série de logos. Le graphiste hollandais Jean Burford s'est amusé à réaliser des<a href="http://blog.shanegraphique.com/des-logos-dappli-croquer/" target="_blank"> logos d'application </a>iPhone sous Illustrator pour des biens de consommation mondialement connus. Le résultat est amusant !<br /><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-b9go5vOsZWA/UBgAC7G_T1I/AAAAAAAAA9I/Yf6gNb1v-1M/s1600/logo-appli3.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://4.bp.blogspot.com/-b9go5vOsZWA/UBgAC7G_T1I/AAAAAAAAA9I/Yf6gNb1v-1M/s400/logo-appli3.png" width="400" /></a></div><br /><a name='more'></a><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-3a0gBc-BJhE/UBgACEdnHlI/AAAAAAAAA9A/kB5ZpTuZ5qg/s1600/logo-appli2.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="323" src="http://3.bp.blogspot.com/-3a0gBc-BJhE/UBgACEdnHlI/AAAAAAAAA9A/kB5ZpTuZ5qg/s400/logo-appli2.png" width="400" /></a></div><div style="clear: both; text-align: -webkit-auto;"><br /></div><div style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-5P7oh2kFzns/UBgADrfa-kI/AAAAAAAAA9M/8ycre8OWxUo/s1600/logo-appli4.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://1.bp.blogspot.com/-5P7oh2kFzns/UBgADrfa-kI/AAAAAAAAA9M/8ycre8OWxUo/s400/logo-appli4.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-vv_mQGKSa2k/UBgAEaZZoNI/AAAAAAAAA9Y/AkPg-24M7RU/s1600/logo-appli5.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="318" src="http://3.bp.blogspot.com/-vv_mQGKSa2k/UBgAEaZZoNI/AAAAAAAAA9Y/AkPg-24M7RU/s400/logo-appli5.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-jQsOJb_uvhI/UBgAFY0-8KI/AAAAAAAAA9g/uq9-Zekv7XE/s1600/logo-appli6.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="317" src="http://4.bp.blogspot.com/-jQsOJb_uvhI/UBgAFY0-8KI/AAAAAAAAA9g/uq9-Zekv7XE/s400/logo-appli6.png" width="400" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-qstG7erW4YA/UBgAGV4-hvI/AAAAAAAAA9o/HzY2rXqk-wQ/s1600/logo-appli7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="318" src="http://2.bp.blogspot.com/-qstG7erW4YA/UBgAGV4-hvI/AAAAAAAAA9o/HzY2rXqk-wQ/s400/logo-appli7.png" width="400" /></a></div><br /><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>41</wp:post_id>
		<wp:post_date><![CDATA[2012-08-10 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-09 22:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1528</wp:comment_id>
			<wp:comment_author><![CDATA[Anonymous]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[noreply@blogger.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2012-08-10 11:07:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-08-10 09:07:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adore]]></wp:comment_content>
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	</item>
	<item>
		<title>Bigsky Conference change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/08/09/bigsky-conference-change-de-logo/</link>
		<pubDate>Wed, 08 Aug 2012 22:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/bigsky-conference-change-de-logo/</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-AOLs1dFTn9U/UBqCDcCT6NI/AAAAAAAABEw/hx7N-N2tlD8/s1600/BigSky_Conference_Logo.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://3.bp.blogspot.com/-AOLs1dFTn9U/UBqCDcCT6NI/AAAAAAAABEw/hx7N-N2tlD8/s640/BigSky_Conference_Logo.jpg" width="640" /></a></div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: left;"><a href="http://www.bigskyconf.com/" target="_blank">Bigsky Conference</a> est un groupement de neuf universités gérant les compétitions sportives universitaires dans sept disciplines masculines et huit féminine dans l'ouest des Etats-Unis. Les disciplines vont du volley, au football en passant par le tennis. Cette association affiche depuis quelques jours une nouvelle identité visuelle. </div><div style="clear: both; text-align: left;"><br /></div><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-Rqfx1qHabV0/UBqFQ8uFFFI/AAAAAAAABFc/IZci5l0Xwe8/s1600/visuel_facebook_bigsky.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="376" src="http://2.bp.blogspot.com/-Rqfx1qHabV0/UBqFQ8uFFFI/AAAAAAAABFc/IZci5l0Xwe8/s640/visuel_facebook_bigsky.png" width="640" /></a></div><div style="clear: both; text-align: left;"><br /></div><a name='more'></a>Les universités membres sont les suivantes : l'Eastern Washington Eagles, l'Idaho State Bengals, Montana Grizzlies, Montana State Bobcats, la Northern Colorado Bears, Portland State Vikings, Sacramento State Hornets, Weber State Wildcats et enfin la Nothern Arizona Lumberjacks.<br /><div style="clear: both; text-align: left;"><a href="http://www.bigskyconf.com/" target="_blank">Bigsky Conference</a> existe depuis 1963 et fêtera bientôt ses 50 ans. A cette occasion son rebranding se poursuivra jusqu'en 2014.</div><div style="clear: both; text-align: left;"><a href="http://4.bp.blogspot.com/-5WxvrjjwiG8/UBqI3oImUGI/AAAAAAAABGg/ww4292buKiI/s1600/Image+10.png" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="376" src="http://4.bp.blogspot.com/-5WxvrjjwiG8/UBqI3oImUGI/AAAAAAAABGg/ww4292buKiI/s400/Image+10.png" width="400" /></a>Le changement graphique est important. Les codes coloriels, la typographie, l'emblème et la forme générale du bloc marque sont totalement modifiés. L'étoile filante est troquée au profit de montagnes. Désormais l'identité officielle vit uniquement grâce au bleu. "Conference" utilise des empattements. Cependant, l'identité visuelle est déclinable suivant les différentes disciplines.  </div><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-HW9pnEJ8dEU/UBqIul7Bf1I/AAAAAAAABGI/irU8yaIh2C4/s1600/Image+9.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="316" src="http://3.bp.blogspot.com/-HW9pnEJ8dEU/UBqIul7Bf1I/AAAAAAAABGI/irU8yaIh2C4/s640/Image+9.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/-58yUSsMwHOU/UBqI0KWtfgI/AAAAAAAABGQ/hEbayfW6dpc/s1600/Image+8.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="316" src="http://3.bp.blogspot.com/-58yUSsMwHOU/UBqI0KWtfgI/AAAAAAAABGQ/hEbayfW6dpc/s640/Image+8.png" width="640" /></a></div><br /><div style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/-MxbzBXh40wI/UBqI2JFJ0CI/AAAAAAAABGY/bGxkNip6nt8/s1600/Image+7.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="638" src="http://2.bp.blogspot.com/-MxbzBXh40wI/UBqI2JFJ0CI/AAAAAAAABGY/bGxkNip6nt8/s640/Image+7.png" width="640" /></a></div><br /><div style="clear: both; text-align: left;"><br /></div><br />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>42</wp:post_id>
		<wp:post_date><![CDATA[2012-08-09 00:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-08-08 22:00:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[bigsky-conference-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
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			<wp:meta_value><![CDATA[Marjorie - Be Dandy]]></wp:meta_value>
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		<title>Une part de Domino’s Pizza se coupe</title>
		<link>http://yannickbourenane.com/preprod/2012/09/06/une-part-de-dominos-pizza-se-coupe-2/</link>
		<pubDate>Thu, 06 Sep 2012 14:47:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1198</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Montage-logo-Eram.jpeg"><img class="alignnone size-full wp-image-1202" title="Montage logo Eram" alt="" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/Montage-logo-Eram.jpeg" width="640" height="331" /></a>

La chaîne internationale<a href="http://www.dominos.com/" target="_blank"> </a><a href="http://www.dominos.com/" target="_blank">Domino’s Pizza</a>, leader dans le secteur de la « pizzeria rapide », s’offre pour son 52èmeanniversaire un nouveau logo. Cette identité visuelle, qui n’a pas été modifiée en 15 ans, n'apparaît pour le moment qu'en Australie et Nouvelle-Zélande.

<img class="alignnone size-full wp-image-1199" title="dominos_nouveau logo" alt="" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/dominos_nouveau-logo.png" width="640" height="350" />

&nbsp;
<div>"<em>Domino's is one of the world's most recognised pizza companies and we are very proud of our heritage. However, our business, particularly here in New Zealand, has evolved significantly over the years from new store designs to better quality ingredients and greater menu choices. It was time to improve the one thing that signifies our brand - by creating a new clean, crisp and strong brand logo that reflects our new directions. We want to signal outside that something has changed inside, we want people to think differently about Domino's and believe this new logo design is the right step</em>", précise M. Meij, CEO Australien.</div>
<div><a href="http://www.scoop.co.nz/stories/BU1208/S00192/dominos-unveils-new-logo.htm" target="_blank">En savoir plus</a></div>
<div></div>
<div>A quand ce changement de logo en France ?</div>
<div></div>
<div>Par ailleurs, les points de ventes de la marque vont, par souci de confort et de transparence, se doter de fauteuils, de cuisines ouvertes et de bars à salade sur fond d’un nouveau décor design.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/dominos_nouveau-point-de-vent-Melbourne.jpeg"><img class="alignnone size-full wp-image-1200" title="dominos_nouveau point de vent-Melbourne" alt="" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/09/dominos_nouveau-point-de-vent-Melbourne.jpeg" width="640" height="306" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1198</wp:post_id>
		<wp:post_date><![CDATA[2012-09-06 16:47:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-06 14:47:56]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[une-part-de-dominos-pizza-se-coupe-2]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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		<title>Akuo Energy renaît de ses cendres</title>
		<link>http://yannickbourenane.com/preprod/2012/09/07/akuo-energy-renait-de-ses-cendres-2/</link>
		<pubDate>Fri, 07 Sep 2012 16:42:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1204</guid>
		<description></description>
		<content:encoded><![CDATA[<!--StartFragment-->

&nbsp;
<div style="direction: ltr; margin-bottom: 0pt; margin-left: 0in; margin-top: 0pt; mso-line-break-override: none; punctuation-wrap: hanging; text-align: justify; text-justify: inter-ideograph; unicode-bidi: embed; word-break: normal;">
<div class="separator" style="clear: both; text-align: center;"><img class="alignnone" src="http://1.bp.blogspot.com/-JzTr40o6oqc/UEdUu97CAyI/AAAAAAAAHS4/UL4MjpTbAFs/s1600/Montage+logo+Akuo+2.jpg" alt="" width="533" height="235" /></div>
<span style="font-family: Calibri; font-size: 11pt;">
</span>
<a href="http://www.akuoenergy.com/fr/accueil.html" target="_blank"><span style="font-family: Calibri; font-size: 11pt;">Akuo</span><span style="font-family: Calibri; font-size: 11pt;"> E</span><span style="font-family: Calibri; font-size: 11pt;">nergy</span></a><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;">est
un groupe industriel français producteur d’électricité. Son nom, d’origine japonaise, fait
référence au Phoenix Chinois. La particularité de l’opérateur est de produire
de l’énergie exclusivement à partir de ressources renouvelables (solaire,
hydraulique, éolien, biogaz, biomasse et biocarburants). Son ambition consistant à poursuivre son implantation à
l’étranger le conduit à s’offrir une nouvelle image.</span>

<span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;"><span style="color: black; font-family: Calibri; font-size: 11pt;">T</span><span style="color: black; font-family: Calibri; font-size: 11pt;">out comme le Phoenix, </span><span style="font-family: Calibri; font-size: 11pt;">Akuo Energy</span><span style="color: black; font-family: Calibri; font-size: 11pt;"> renaît de ses cendres à travers ce nouveau logo. Déjà</span> implanté en France, en Italie, en Espagne, au Maroc, en Turquie, en Pologne, en Croatie, en Bulgarie, aux US et en Inde,   le groupe aspire à retranscrire son dynamisme et sa volonté d'accélérer son déploiement international à travers cette nouvelle identité visuelle. </span>

</div>
<div style="direction: ltr; margin-bottom: 0pt; margin-left: 0in; margin-top: 0pt; mso-line-break-override: none; punctuation-wrap: hanging; text-align: justify; text-justify: inter-ideograph; unicode-bidi: embed; word-break: normal;"></div>
<div style="direction: ltr; margin-bottom: 0pt; margin-left: 0in; margin-top: 0pt; mso-line-break-override: none; punctuation-wrap: hanging; text-align: justify; text-justify: inter-ideograph; unicode-bidi: embed; word-break: normal;"><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;">Le logo, réalisé par l’agence
Française de création d’identité de marque By Benoît, conserve ses couleurs,
dont le vert évocateur de l’énergie </span><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;">r</span><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;">enouvelable, dans une organisation
cependant différente. La typographie est retravaillée, plus homogène
elle s’inscrit sur une même ligne comme pour accentuer le nom de la marque.</span></div>
<div style="direction: ltr; margin-bottom: 0pt; margin-left: 0in; margin-top: 0pt; mso-line-break-override: none; punctuation-wrap: hanging; text-align: justify; text-justify: inter-ideograph; unicode-bidi: embed; word-break: normal;"><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;">Le symbole précédent, faisant penser au
visuel du recyclage, se modernise en épousant les couleurs de la
marque.  Son mouvement est dynamisé notamment grâce au contraste des 2 couleurs. Mais peut toutefois faire penser aux logos des marques de sports de glisse.</span></div>
<div style="direction: ltr; margin-bottom: 0pt; margin-left: 0in; margin-top: 0pt; mso-line-break-override: none; punctuation-wrap: hanging; text-align: justify; text-justify: inter-ideograph; unicode-bidi: embed; word-break: normal;"><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;">La révision de la proportion
marque/symbole permet de mettre en avant celui-ci comme icône facile à identifier et rapidement évocatrice d'Akuo Energy</span><span style="font-family: Calibri; font-size: 11pt;">.</span><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;"><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;">
</span></span> <span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;"><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;">Le groupe industriel (Akuo Energy, Akuo Solar, Austral Energy et FPV Agrinergie) a déployé son nouveau logo sur tous ses supports visuels :</span></span>
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-twt4nULDk-w/UEdeYqhKWyI/AAAAAAAAHTk/KH761kofs7g/s1600/Akuo_page+d'accueil.png"><img src="http://3.bp.blogspot.com/-twt4nULDk-w/UEdeYqhKWyI/AAAAAAAAHTk/KH761kofs7g/s640/Akuo_page+d'accueil.png" alt="" width="640" height="414" border="0" /></a></div>
<span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;"><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;">
</span></span> <span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;"><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;">Une version métallisée de celui-ci est également présente sur le site du groupe :</span></span>
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-dryAPGPU8oQ/UEdeq_Bsb_I/AAAAAAAAHTs/QhkulAwgQvo/s1600/Akuo_nouveau+logo+N&amp;B.png"><img src="http://1.bp.blogspot.com/-dryAPGPU8oQ/UEdeq_Bsb_I/AAAAAAAAHTs/QhkulAwgQvo/s320/Akuo_nouveau+logo+N&amp;B.png" alt="" width="320" height="229" border="0" /></a></div>
<span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;"><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;">Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/%C3%A9nergie" target="_blank">logos dans l'énergie</a></span></span><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;"><span style="color: black; font-family: Calibri; font-size: 11.0pt; language: fr-FR; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: +mn-cs; mso-bidi-theme-font: minor-bidi; mso-color-index: 1; mso-fareast-font-family: +mn-ea; mso-fareast-theme-font: minor-fareast; mso-font-kerning: 12.0pt; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; mso-style-textfill-fill-themecolor: text1; mso-style-textfill-type: solid;">
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		<wp:post_id>1204</wp:post_id>
		<wp:post_date><![CDATA[2012-09-07 18:42:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-07 16:42:13]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[akuo-energy-renait-de-ses-cendres-2]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Des logos hipstés</title>
		<link>http://yannickbourenane.com/preprod/2012/09/08/des-logos-hipstes-2/</link>
		<pubDate>Sat, 08 Sep 2012 16:43:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1215</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;">
<a href="http://3.bp.blogspot.com/-yjNbl7t_85w/T-h7gv0AopI/AAAAAAAAGbI/lEWTqMN_DYw/s1600/Capture+d%E2%80%99e%CC%81cran+2012-06-25+a%CC%80+13.04.10.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-yjNbl7t_85w/T-h7gv0AopI/AAAAAAAAGbI/lEWTqMN_DYw/s1600/Capture+d%E2%80%99e%CC%81cran+2012-06-25+a%CC%80+13.04.10.png" /></a></div>
<a href="http://www.detournemen.com/" target="_blank">C'est vendredi, détournement de logos</a> dans la tendance 40's<a href="http://hipsterbranding.tumblr.com/" target="_blank"> Hipster</a><br />
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<a href="http://3.bp.blogspot.com/-yjNbl7t_85w/T-h7gv0AopI/AAAAAAAAGbI/lEWTqMN_DYw/s1600/Capture+d%E2%80%99e%CC%81cran+2012-06-25+a%CC%80+13.04.10.png" style="margin-left: 1em; margin-right: 1em;"><br /></a></div>
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		<wp:post_id>1215</wp:post_id>
		<wp:post_date><![CDATA[2012-09-08 18:43:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-08 16:43:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[des-logos-hipstes-2]]></wp:post_name>
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		<title>Avis change d&#039;avis</title>
		<link>http://yannickbourenane.com/preprod/2012/09/10/avis-change-davis-2/</link>
		<pubDate>Mon, 10 Sep 2012 16:44:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1218</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-y-jsT2C-tnk/UEdzFYM3A3I/AAAAAAAAHUY/z7ycffB0OFw/s1600/Montage+logo+Avis.jpg"><img alt="" src="http://2.bp.blogspot.com/-y-jsT2C-tnk/UEdzFYM3A3I/AAAAAAAAHUY/z7ycffB0OFw/s640/Montage+logo+Avis.jpg" width="640" height="283" border="0" /></a></div>
Parce qu'il n'arrivait plus à trouver de transports terrestres après avoir atterri, le pilote de ligne américain Warren Avis fonde en 1946 la société <a href="http://www.avis.fr/default.aspx" target="_blank">Avis</a>. Aujourd'hui, le géant américain de la location de voitures change de logo et fait polémique.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-qmbYj15JzQ4/UEd-Is6MylI/AAAAAAAAHVw/pgrQIpzADV4/s1600/Avis+nouvelle+pub.gif"><img alt="" src="http://2.bp.blogspot.com/-qmbYj15JzQ4/UEd-Is6MylI/AAAAAAAAHVw/pgrQIpzADV4/s400/Avis+nouvelle+pub.gif" width="400" height="245" border="0" /></a></div>
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<a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-lFXu31JIZug/UEd5rsYMdpI/AAAAAAAAHVE/e1i81W_p_Fg/s1600/Avis+cle%CC%81s.jpg"><img alt="" src="http://4.bp.blogspot.com/-lFXu31JIZug/UEd5rsYMdpI/AAAAAAAAHVE/e1i81W_p_Fg/s640/Avis+cle%CC%81s.jpg" width="640" height="324" border="0" /></a>

Avis fait polémique, il ôte de son logo ce qui faisait sa particularité : les italiques. La typographie en italique laisse place à une écriture droite, plus allégée. Ce nouveau logo étonne par son manque de personnalité et sa ressemblance avec la marque de vêtement <a href="http://eu.levi.com/fr_FR/index.html" target="_blank">Levi's</a>.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-0UQkxgMn6w0/UEd-cVxld-I/AAAAAAAAHV4/0YvleznEWYU/s1600/Avis+nouvelle+pub.png"><img alt="" src="http://4.bp.blogspot.com/-0UQkxgMn6w0/UEd-cVxld-I/AAAAAAAAHV4/0YvleznEWYU/s400/Avis+nouvelle+pub.png" width="400" height="118" border="0" /></a></div>
Cette modification d'identité visuelle fait suite à un nouveau slogan : "It's your space" qui remplace celui qui faisait ses preuves depuis 50 ans "We try Harder" par Bernbach, un des fondateurs de l'agence de pub DDB.<span class="Apple-style-span" style="font-family: arial, sans-serif;"><span class="Apple-style-span" style="font-size: 12px; line-height: 20px;"> </span></span>Ainsi qu'<a href="http://www.youtube.com/avis" target="_blank">une nouvelle campagne de pub</a> signée Leo Burnett.

Lire le <a href="https://www.avis.com/car-rental/content/display.ac?contentId=press-release-US_en-036051" target="_blank">communiqué de presse</a> concernant la campagne publicitaire.

L'agence est implantée dans 165 pays et se classe au rang de 2ème loueur mondial de voitures. Avis est la 1ère entreprise à avoir fourni des voitures aux clients directement à l'aéroport.

Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/transport" target="_blank">logos dans les transports</a>]]></content:encoded>
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		<wp:post_id>1218</wp:post_id>
		<wp:post_date><![CDATA[2012-09-10 18:44:43]]></wp:post_date>
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		<title>Une nouveauté au musée</title>
		<link>http://yannickbourenane.com/preprod/2012/09/11/une-nouveaute-au-musee-2/</link>
		<pubDate>Tue, 11 Sep 2012 16:46:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1221</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-Kwa4ZTXeWR0/UE4I6bAozII/AAAAAAAAAB8/Tc42b6Z4Ssw/s1600/Nouveau+logo+MAM.png"><img src="http://4.bp.blogspot.com/-Kwa4ZTXeWR0/UE4I6bAozII/AAAAAAAAAB8/Tc42b6Z4Ssw/s1600/Nouveau+logo+MAM.png" alt="" border="0" /></a></div>
Le Musée d'Art Moderne de Paris (<a href="http://www.mam.paris.fr/fr">MAM</a>) dévoile son nouveau logo le 30 août sur <a href="http://www.facebook.com/pages/Mus%C3%A9e-dArt-moderne-de-la-Ville-de-Paris/104220355682">sa page Facebook</a>.

A l'occasion de ses 51 ans, le musée fait peau neuve.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/--eCBcDUj1h4/UE4NhaZsRbI/AAAAAAAAACM/okhiMnYu9QM/s1600/Page+accueil+MAM.png"><img src="http://3.bp.blogspot.com/--eCBcDUj1h4/UE4NhaZsRbI/AAAAAAAAACM/okhiMnYu9QM/s640/Page+accueil+MAM.png" alt="" width="640" height="436" border="0" /></a></div>
<!--more-->En 1937, à l'occasion de l'Exposition internationale des arts et techniques dans la vie moderne, les architectes Aubert, Dastugue, Dondel et Viard ont édifié le Palais de Tokyo. Scindé en 2, une partie appartient à la Ville de Paris tandis que l'autre est propriété de l'Etat. En 1961, la Ville de Paris y crée le MAM. Les fonds d'oeuvres d'art moderne du Petit Palais constituent sa 1ère collection. Le musée est situé au coeur de Paris, en bordure de Seine, dans le 16ème arrondissement.

Ce nouveau logo signé CB'a, agence d'identité et design de marque, se dote d'une typographie sans serif avec un effet mêlant décalage et superposition tout en noir et blanc.

Les logos aux contours imprécis sont une tendance pour plusieurs musées, comme on peut l'observer sur ce logo conçu par le designer Ruedi Baur pour le Musée Rodin :
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-N0s2mtsqRu8/UE71Yfbmp3I/AAAAAAAAACc/tGwGkjP7Ufw/s1600/1.1205a_m.jpeg"><img src="http://4.bp.blogspot.com/-N0s2mtsqRu8/UE71Yfbmp3I/AAAAAAAAACc/tGwGkjP7Ufw/s400/1.1205a_m.jpeg" alt="" width="400" height="300" border="0" /></a></div>
L'exposition du moment au MAM est "Double You" de Joël Bartoloméo. Elle se tient jusqu'au 30 septembre. C'est une exposition vidéographique et photographique plongeant les visiteurs dans l'intimité de la cellule familiale de l'artiste.

L'article sera prochainement complété d'informations livrées par l'agence créatrice.

Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/culture">logos dans la culture</a>.]]></content:encoded>
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		<wp:post_id>1221</wp:post_id>
		<wp:post_date><![CDATA[2012-09-11 18:46:44]]></wp:post_date>
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		<title>Les CCI se serrent les coudes</title>
		<link>http://yannickbourenane.com/preprod/2012/09/12/les-cci-se-serrent-les-coudes-2/</link>
		<pubDate>Wed, 12 Sep 2012 16:48:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1224</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-v9m3g18Gysw/UE3HlJXuaxI/AAAAAAAAAAM/6mpjefoAm2c/s1600/Nouveau+logo+CCi+1.png"><img src="http://3.bp.blogspot.com/-v9m3g18Gysw/UE3HlJXuaxI/AAAAAAAAAAM/6mpjefoAm2c/s640/Nouveau+logo+CCi+1.png" alt="" width="640" height="160" border="0" /></a></div>
<span class="Apple-style-span" style="border-collapse: collapse; color: #343434;">Les Chambres de Commerce et d'Industrie de France (<a href="http://www.cci.fr/web/portail-acfci/accueil">CCI</a>) dévoilent leur nouveau logo unique pour les 154 CCI, à l'occasion de l'Université des CCI à Versailles, le 30 août 2012. Une homogénéité d'identité visuelle qui arrive plusieurs années après celle de ses homologues européens (Allemagne, Espagne, Finlande).</span>
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-206ATRutAhk/UE3L_A5Fb_I/AAAAAAAAAAc/4CLQoTqtZ48/s1600/Nouveau+logo+CCi+2.png"><img src="http://4.bp.blogspot.com/-206ATRutAhk/UE3L_A5Fb_I/AAAAAAAAAAc/4CLQoTqtZ48/s320/Nouveau+logo+CCi+2.png" alt="" width="308" height="320" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: center;"></div>
<!--more-->Depuis juillet 1991 chaque CCI régionale et territoriale disposait de son propre logo, avec pour la plupart un hexagone bleu,blanc, rouge en en-tête. Exemple avec l'ancien logo de la CCI de Caen :
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-NlgeacGEzEs/UE3xgfnQcMI/AAAAAAAAABk/lvpB_hLN_zI/s1600/Ancien+logo+CCI+Caen.jpg"><img src="http://4.bp.blogspot.com/-NlgeacGEzEs/UE3xgfnQcMI/AAAAAAAAABk/lvpB_hLN_zI/s320/Ancien+logo+CCI+Caen.jpg" alt="" width="216" height="320" border="0" /></a></div>
Aujourd'hui les CCI se modernisent et se fédéralisent autour d'une même identité visuelle : les couleurs nationales s'illustrent dans des rondeurs nouvelles, le symbole est une imbrication des 3 initiales et se mémorise facilement. Les appellations propres à chaque région disparaissent au profit de la mention "CCI de France". Témoin d'une <em>"forte cohésion et d'une même volonté"</em> de développement économique des territoires, ce nouveau logo, créé par l'agence BDDP &amp; Fils, sera installé dans tous les CCI de France avant le 31 décembre 2012.
<div class="separator" style="clear: both; text-align: left;"></div>
<div class="separator" style="clear: both; text-align: left;"><a href="http://weickmann.visibli.com/share/H4CkK8">Vidéo de présentation du nouveau logo</a> des CCI de France, qui prend la place des anciens :</div>
<div class="separator" style="clear: both; text-align: left;"></div>
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/--i52wFRzVJc/UE3yZLO7qYI/AAAAAAAAABs/yeSJKphEINk/s1600/Rassemblement+anciens+logos.png"><img src="http://1.bp.blogspot.com/--i52wFRzVJc/UE3yZLO7qYI/AAAAAAAAABs/yeSJKphEINk/s400/Rassemblement+anciens+logos.png" alt="" width="400" height="224" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: left;"></div>
<div class="separator" style="clear: both; text-align: left;">L'Assemblée des Chambres Françaises de Commerce et d'Industrie (ACFCI), établissement national fédérateur des 154 CCI de France, s'appelle désormais "CCI France". Ce porte-parole qui défend les intérêts des entreprises ressortissantes auprès des pouvoirs publics, se dote du même logo :</div>
<a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-0g3u6o7Yn74/UE3jTjVKteI/AAAAAAAAABE/YEedxeToUjk/s1600/Image+2.png"><img src="http://4.bp.blogspot.com/-0g3u6o7Yn74/UE3jTjVKteI/AAAAAAAAABE/YEedxeToUjk/s1600/Image+2.png" alt="" border="0" /></a>

CCI déclare :

« Acteurs du développement économique des territoires, les CCI partagent désormais un même logo, symbole
 d’une cohésion forte et d’une même volonté : se mettre en ordre de marche et se mobiliser partout en France
 pour relancer l’économie.

A l’heure où les entreprises subissent les effets de la crise, où le redressement productif est une priorité et où
 l’enjeu est de gagner en compétitivité, elles ont en effet plus que jamais besoin des CCI.
La nouvelle identité s’articule autour de la marque « CCI » et d’un sigle visuel représentant l’imbrication 
symbolique des trois lettres CCI. Ce nouveau sigle plus moderne, plus rond remplace l’ancienne version 
hexagonale mise en place en juillet 1991. Les couleurs bleu et rouge rappellent la dimension institutionnelle du
 réseau. »

Lire le <a href="http://www.cci.fr/web/presse/communiques-de-presse">communiqué de presse</a> sur le nouveau logo.

Pour info, certaines CCI avaient investi de leur côté pour changer de logo avant cette modification générale. La CCI de Toulouse n'aura conservé le sien que 1 an à peine :
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-PolfFJHtthc/UE3qWj2fPbI/AAAAAAAAABU/yAu6TTmi2e8/s1600/Ancien+logo+CCI+Toulouse.png"><img src="http://4.bp.blogspot.com/-PolfFJHtthc/UE3qWj2fPbI/AAAAAAAAABU/yAu6TTmi2e8/s320/Ancien+logo+CCI+Toulouse.png" alt="" width="320" height="104" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: left;"></div>
<div class="separator" style="clear: both; text-align: left;">Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/public">logos dans le public</a>.</div>]]></content:encoded>
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		<wp:post_id>1224</wp:post_id>
		<wp:post_date><![CDATA[2012-09-12 18:48:12]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Le MET&#039; rentre en scène</title>
		<link>http://yannickbourenane.com/preprod/2012/09/13/le-met-rentre-en-scene-2/</link>
		<pubDate>Thu, 13 Sep 2012 16:49:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1227</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-IAarSIuhccU/UE8MZJNIMCI/AAAAAAAAACs/snGkh4X7dvk/s1600/Logo+1+Met'.jpg"><img src="http://3.bp.blogspot.com/-IAarSIuhccU/UE8MZJNIMCI/AAAAAAAAACs/snGkh4X7dvk/s320/Logo+1+Met'.jpg" alt="" width="320" height="320" border="0" /></a></div>
La <a href="http://www.metzmetropole.fr/site/index.php">ville de Metz</a> dévoile le logo de son nouveau réseau de transports en commun. L'ensemble du réseau sera réorganisé en octobre 2013 mais des nouveautés font déjà leur apparition pour la rentrée 2012.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-oso-ogYyRsE/UE8Nken6G3I/AAAAAAAAAC0/_D74kfEu3yg/s1600/Nouveaux+bus+Proxis.jpeg"><img src="http://3.bp.blogspot.com/-oso-ogYyRsE/UE8Nken6G3I/AAAAAAAAAC0/_D74kfEu3yg/s640/Nouveaux+bus+Proxis.jpeg" alt="" width="640" height="425" border="0" /></a></div>
<!--more-->

Les nouvelles lignes de transports s'accordent au logo  : Le MET', choisit pour rappeler les 3 premières lettres de Metz Métropole, s'illustre dans une typographie grasse où le "M" et le "E" se superposent. Le symbole qui surplombe le logo fait penser aux lignes de réseau urbain. Sa forme épouse celle des mouvements d'un cardio-encéphalogramme comme pour illustrer que ce nouveau réseau rythme la vie des Messins. Les coloris du logo, vert, bleu, <em>"prune"</em> et <em>"mirabelle"</em>, reprennent les 4 couleurs phares des nouvelles lignes de bus.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-_owJcfN6oKk/UE8Yy2AzTwI/AAAAAAAAADE/YZNlRfiBg5Y/s1600/Nouveau+Mettis.jpeg"><img src="http://4.bp.blogspot.com/-_owJcfN6oKk/UE8Yy2AzTwI/AAAAAAAAADE/YZNlRfiBg5Y/s400/Nouveau+Mettis.jpeg" alt="" width="400" height="265" border="0" /></a></div>
Le projet de rénovation des transports en commun de l'agglomération vise à faciliter la liaison entre les communes suburbaines et le centre ville de Metz. Pour cela, l'ancien réseau de Transports en Commun de la Région Messine (TCRM) disparaît au profit de MET'. Réseau réunissant de nouveaux concepts de transports en commun : les bus suburbains "Proxis" et les Bus à Haut Niveau de Services (BHNS) "Mettis" (pouvant s'assimiler à des tramways sans rail, plus confortables et moins polluants).

Dominique Gros, chargé des transports à Metz Métropole, explique : "C'est un véritable lien entre les communes de l'agglomération". Le réseau de bus Proxis prend son service en septembre 2012 tandis que les BHNS Mettis seront inaugurés le 4 octobre 2013 durant la Nuit Blanche.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-MkevKdKICJE/UE8Y5meZS-I/AAAAAAAAADM/ClwGBJPx84E/s1600/Mettis+en+marche.jpeg"><img src="http://4.bp.blogspot.com/-MkevKdKICJE/UE8Y5meZS-I/AAAAAAAAADM/ClwGBJPx84E/s400/Mettis+en+marche.jpeg" alt="" width="400" height="265" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: left;">Pour info, le réseau de BHNS Mettis prend son nom à celui de la ville de Metz qui s'appellait Mettis au Moyen-Age.</div>
<div style="text-align: left;"></div>
Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/transport">logos dans les transports</a>.]]></content:encoded>
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		<wp:post_id>1227</wp:post_id>
		<wp:post_date><![CDATA[2012-09-13 18:49:45]]></wp:post_date>
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		<title>Le raccourci de Direct 8</title>
		<link>http://yannickbourenane.com/preprod/2012/09/14/le-raccourci-de-direct-8-2/</link>
		<pubDate>Fri, 14 Sep 2012 16:55:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1237</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;"></div>
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-7YEamc9gU84/UFCBxlyDHqI/AAAAAAAAADs/ZRVyN9oXigE/s1600/direct8_logo.jpg"><img src="http://1.bp.blogspot.com/-7YEamc9gU84/UFCBxlyDHqI/AAAAAAAAADs/ZRVyN9oXigE/s640/direct8_logo.jpg" alt="" width="640" height="236" border="0" /></a></div>
Quelques jours avant l'officialisation du rachat de la chaîne de télévision <a href="http://www.direct8.fr/">Direct 8</a> par Canal+, le groupe dévoile le nouveau logo de la chaîne rebaptisée "D8".

<!--more-->Le nouveau nom de la chaîne s'illustre à travers cette nouvelle identité visuelle : d'une sobriété sans égale ce logo en noir et blanc s'accorde aux couleurs du logo de Canal+, nouveau propriétaire de la chaîne. Le "D", entièrement noir, et le "8", de couleur blanche, se superposent et créent ainsi un contraste. Ils prennent de l'ampleur mais pourtant le nouveau logo de la chaîne est moins déchiffrable que l'ancien.

Le groupe Bolloré vend Direct 8 à Canal+ qui annonce que le budget alloué à la chaîne sera multiplié par 3, il s'élèvera ainsi à 120 millions d'euros, soit 4 fois plus que ses chaînes concurrentes de la TNT. Ce changement de logo était nécessaire afin de dissocier la chaîne des autres "Direct" qui appartiennent toujours au groupe Bolloré.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-2YJRPqCBwHo/UFCGwo-uLQI/AAAAAAAAAD8/iKQ8ueL3N-k/s1600/Capture_d_cran_2010_07_27_14.42.39.png"><img src="http://2.bp.blogspot.com/-2YJRPqCBwHo/UFCGwo-uLQI/AAAAAAAAAD8/iKQ8ueL3N-k/s640/Capture_d_cran_2010_07_27_14.42.39.png" alt="" width="640" height="57" border="0" /></a></div>
Le slogan de D8 <em>"La nouvelle grande chaîne" </em>est une sorte de retour aux sources car ce slogan était celui de Direct 8 lors de sa création en 2005. Le lancement de la chaîne est prévu pour octobre 2012.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-OiP78VwUFpM/UFMVZwGyIpI/AAAAAAAAHaI/daQgWJ-G5RI/s1600/A2dJyYKCEAEer4l.jpg"><img src="http://1.bp.blogspot.com/-OiP78VwUFpM/UFMVZwGyIpI/AAAAAAAAHaI/daQgWJ-G5RI/s1600/A2dJyYKCEAEer4l.jpg" alt="" border="0" /></a></div>
Sur Twitter, Laurent Guimier s'amuse "Et 1/4 de tour vers la gauche... c'est le fantôme de Pac Man !!!"

Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/media">logos dans les médias</a>.]]></content:encoded>
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		<wp:post_id>1237</wp:post_id>
		<wp:post_date><![CDATA[2012-09-14 18:55:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-14 16:55:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-raccourci-de-direct-8-2]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Ebay s&#039;est rangé</title>
		<link>http://yannickbourenane.com/preprod/2012/09/14/ebay-sest-range-2/</link>
		<pubDate>Fri, 14 Sep 2012 16:58:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1240</guid>
		<description></description>
		<content:encoded><![CDATA[<a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-3F8k9iwWJm4/UFMRC_7eiZI/AAAAAAAAHYw/wPWnPTnn35Y/s1600/ebay_logo.jpg"><img alt="" src="http://4.bp.blogspot.com/-3F8k9iwWJm4/UFMRC_7eiZI/AAAAAAAAHYw/wPWnPTnn35Y/s640/ebay_logo.jpg" width="640" height="318" border="0" /></a>La start-up spécialiste des ventes aux enchères en ligne a grandi depuis ses débuts en septembre 1995. A 17 ans, avec 100 millions d’utilisateurs et 25
millions de
vendeurs, <a href="http://www.ebay.com/" target="_blank">ebay</a>
choisit de changer de logo pour la première fois : elle passe d'une
image funky à une nouvelle identité visuelle plus statutaire.

&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;" href="http://4.bp.blogspot.com/-xgRzsi-Wv10/UFMROE9u8GI/AAAAAAAAHZA/i6QPnGCZeoM/s1600/ss-bags.jpg"><img alt="" src="http://4.bp.blogspot.com/-xgRzsi-Wv10/UFMROE9u8GI/AAAAAAAAHZA/i6QPnGCZeoM/s640/ss-bags.jpg" width="640" height="416" border="0" /></a></div>
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La conversion visuelle, orchestrée par l'agence
Lippincott, est réussie. Désormais les lettres ne superposent plus,
s'affinent et s'alignent. La typo reste en bas de casse,
les lettres proches et les couleurs sont presque inchangées, le bleu est
plus brillant et le jaune plus dense. La marque reste ainsi
parfaitement reconnaissable. En effet, le choix de la Univers extended est contestable mais le progrès est net.

Devin Wenig, président
d’eBay, précise : « <i>nous avons retenu les éléments essentiels de notre logo, y
compris notre palette de couleurs emblématiques. Le logo eBay est connu
dans le monde entier, le changer n'était pas une décision à prendre à la
légère.</i> »

Le logo sera déployé en octobre. Faudra-t-il désormais écrire ebay et non plus eBay ?
<a style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-3R-CUzGIcJM/UFMRJPIxCbI/AAAAAAAAHY4/KfNOSNZZrVA/s1600/ebay-logo-01.jpg"><img alt="" src="http://2.bp.blogspot.com/-3R-CUzGIcJM/UFMRJPIxCbI/AAAAAAAAHY4/KfNOSNZZrVA/s640/ebay-logo-01.jpg" width="640" height="472" border="0" /></a>

&nbsp;

&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-hoOTeMQLFr8/UFMRP0ok8wI/AAAAAAAAHZI/OMa_xjQERIk/s1600/ss-ipad.jpg"><img alt="" src="http://2.bp.blogspot.com/-hoOTeMQLFr8/UFMRP0ok8wI/AAAAAAAAHZI/OMa_xjQERIk/s640/ss-ipad.jpg" width="640" height="416" border="0" /></a></div>
&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-VVCyg12O7gM/UFMRRf-zdnI/AAAAAAAAHZQ/f9pQpvpm6i0/s1600/ss-iphone.jpg"><img alt="" src="http://3.bp.blogspot.com/-VVCyg12O7gM/UFMRRf-zdnI/AAAAAAAAHZQ/f9pQpvpm6i0/s640/ss-iphone.jpg" width="640" height="416" border="0" /></a></div>
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<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-Ap3KxiuWZ9E/UFNWPuZBPkI/AAAAAAAAHa4/ZWBGNif9dQA/s1600/ebay_logo_on_ice.gif"><img alt="" src="http://1.bp.blogspot.com/-Ap3KxiuWZ9E/UFNWPuZBPkI/AAAAAAAAHa4/ZWBGNif9dQA/s640/ebay_logo_on_ice.gif" width="640" height="480" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: center;"><img alt="" src="http://3.bp.blogspot.com/-4EiTGVoZQHI/UFMRTefX5BI/AAAAAAAAHZY/AytyzZh2BLw/s640/ss-nyc-1.jpg" width="640" height="416" border="0" /></div>
Le <a href="http://pages.ebay.com/announcements/new/index.html" target="_blank">communiqué de presse d'eBay</a>]]></content:encoded>
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		<wp:post_id>1240</wp:post_id>
		<wp:post_date><![CDATA[2012-09-14 18:58:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-14 16:58:07]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[ebay-sest-range-2]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="e-commerce"><![CDATA[e-commerce]]></category>
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		<title>10 détournements de logos #2</title>
		<link>http://yannickbourenane.com/preprod/2012/09/14/10-detournements-de-logos-2-2/</link>
		<pubDate>Fri, 14 Sep 2012 17:00:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1243</guid>
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		<content:encoded><![CDATA[<br />
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<img border="0" height="400" src="http://3.bp.blogspot.com/-4tajf_MEp4Q/UFNqhLB533I/AAAAAAAAHeo/6L0WqocIdlo/s400/KFC_detournemen.jpg" width="260" />&nbsp;</div>
<div class="separator" style="clear: both; text-align: left;">
C'est <a href="http://logo-bedandy.blogspot.fr/search/label/c%27est%20vendredi" target="_blank">vendredi</a>, voici 10 nouveaux <a href="http://www.detournemen.com/" target="_blank">logos détourné</a>s, plus ou moins subtils...Les autres sont moins sanglants...Retrouvez LVMH, Lego, Nike... </div>
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<a href="http://3.bp.blogspot.com/-xa9_QiJEk5c/UFNtrSLQOtI/AAAAAAAAHfo/u86XffzBG6k/s1600/tumblr_lgz5r6lRN61qasf5xo1_500.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="http://3.bp.blogspot.com/-xa9_QiJEk5c/UFNtrSLQOtI/AAAAAAAAHfo/u86XffzBG6k/s320/tumblr_lgz5r6lRN61qasf5xo1_500.png" width="320" /></a></div>
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1243</wp:post_id>
		<wp:post_date><![CDATA[2012-09-14 19:00:05]]></wp:post_date>
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		<title>Le nouveau géant de la santé s&#039;harmonise</title>
		<link>http://yannickbourenane.com/preprod/2012/09/17/le-nouveau-geant-de-la-sante-sharmonise-2/</link>
		<pubDate>Mon, 17 Sep 2012 17:02:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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<a href="http://1.bp.blogspot.com/-5FeQ0wGbrx0/UFCa5xQxKeI/AAAAAAAAAEQ/EYnBzhYBnKU/s1600/Harmonie+Mututelle_logo.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="298" src="http://1.bp.blogspot.com/-5FeQ0wGbrx0/UFCa5xQxKeI/AAAAAAAAAEQ/EYnBzhYBnKU/s640/Harmonie+Mututelle_logo.jpg" width="640" /></a></div>
5 mutuelles de santé régionales fusionnent et donnent naissance à <a href="https://www.harmonie-mutuelle.fr/web/tout-harmonie">Harmonie mutuelle</a>. Ce géant de la santé déploie son nouveau logo tandis qu'il se classe au rang de 1ère mutuelle française.<br />
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<!--more-->Ce nouveau logo reflète la dimension nationale de la mutuelle : un prisme hexagonal, pouvant représenter le territoire français, s'illustre dans un dégradé de couleurs chaudes (jaune, orange, rouge) pouvant symboliser la vie humaine. "Harmonie mutuelle", mention inscrite d'une typographie légère en rouge et gris, s'inscrit sous le symbole. On peut se demander quelle est la raison de cette construction de logo en pyramide ?<br />
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Harmonie mutuelle, née de la fusion de Prévadiès, Harmonie Mutualité, Spheria Val de France, Santévie et Mutuelle existence, devient n°1 du secteur devant la MGEN (Mutuelle Générale de l'Education Nationale) avec 4,5 millions de bénéficiaires contre 3,5 millions.<br />
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Le logo est déjà apposé sur 80% des agences ainsi que sur les supports de communication de la mutuelle :<br />
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<a href="http://2.bp.blogspot.com/-QLT8zH9b_iA/UFCnruEX4UI/AAAAAAAAAEg/49wlHRwhJ_A/s1600/Page+d'accueil+HM.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="246" src="http://2.bp.blogspot.com/-QLT8zH9b_iA/UFCnruEX4UI/AAAAAAAAAEg/49wlHRwhJ_A/s400/Page+d'accueil+HM.png" width="400" /></a></div>
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Deux nouvelles fusions sont déjà prévues pour 2013, les noms des mutuelles ne sont pas encore dévoilés. Guy Herry, président d'Harmonie mutuelle, a cependant déclaré :&nbsp;<em>«La mutuelle que nous créons va être le socle d'un groupe et autour de ce groupe il y aura une union de premier niveau qui va regrouper des mutuelles d'entreprises, interprofessionnelles qui s'adossent au groupe sans pour autant fusionner.»</em></div>
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Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/sant%C3%A9">logos dans la santé</a>.</div>
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		<wp:post_date><![CDATA[2012-09-17 19:02:28]]></wp:post_date>
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		<wp:post_name><![CDATA[le-nouveau-geant-de-la-sante-sharmonise-2]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Pimp Usa Today</title>
		<link>http://yannickbourenane.com/preprod/2012/09/17/pimp-usa-today-2/</link>
		<pubDate>Mon, 17 Sep 2012 17:04:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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<img border="0" height="300" src="http://1.bp.blogspot.com/-zODWPE-N6Z8/UFNiat3CtFI/AAAAAAAAHbo/yVAMRvv-wyk/s640/USA_TODAY_LOGO.jpg" width="640" />&nbsp;</div>
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Pour ses 30 ans, le quotidien américain <a href="http://www.usatoday.com/marketing/media_kit/pressroom/2012/releases/091312_USATODAY_UNVEILS_DRAMATIC_REDESIGN_ON_ALL_PLATFORMS.html" target="_blank">USA Today</a> se cherche une nouvelle jeunesse pour attirer les lecteurs mais surtout les annonceurs. Davantage de couleurs, une maquette revisitée, des applications mobiles plus fluides.</div>
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<!--more-->Difficile de reconnaître le quotidien, l'idée du globe, une typo bâton et la couleur sont à peu près maintenues mais la composition diffère totalement. Voiçi un journal qui affronte la crise et ose bouleverser ses lecteurs. Une nouvelle identité visuelle qui ne représente pas moins d'un an de travail, quelques dollars et l'agence Wolf Ollins. Récemment, la chaîne du sport EUronews avait également adopté le rond pour son logo.<br />
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<a href="http://4.bp.blogspot.com/-9yEvjdIUizw/UFNih6DysOI/AAAAAAAAHbw/R4DpfmxP-SI/s1600/bgoisg.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://4.bp.blogspot.com/-9yEvjdIUizw/UFNih6DysOI/AAAAAAAAHbw/R4DpfmxP-SI/s640/bgoisg.jpg" width="640" /></a></div>
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<a href="http://4.bp.blogspot.com/-9ckz5i_bC6M/UFNilidW-AI/AAAAAAAAHb4/v3WmmtXU504/s1600/2w3z1px.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="426" src="http://4.bp.blogspot.com/-9ckz5i_bC6M/UFNilidW-AI/AAAAAAAAHb4/v3WmmtXU504/s640/2w3z1px.jpg" width="640" /></a></div>
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<a href="http://1.bp.blogspot.com/-fUJy7zz0QbI/UFNn2IVK-mI/AAAAAAAAHcw/ATEniSco78c/s1600/120913UsaTodayBrandingNews.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="312" src="http://1.bp.blogspot.com/-fUJy7zz0QbI/UFNn2IVK-mI/AAAAAAAAHcw/ATEniSco78c/s640/120913UsaTodayBrandingNews.jpg" width="640" /></a></div>
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<a href="http://1.bp.blogspot.com/-0neeKxGYdm4/UFNn24POdhI/AAAAAAAAHc4/10wxANEkAQ4/s1600/120913UsaTodayDot.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="634" src="http://1.bp.blogspot.com/-0neeKxGYdm4/UFNn24POdhI/AAAAAAAAHc4/10wxANEkAQ4/s640/120913UsaTodayDot.jpg" width="640" /></a></div>
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<a href="http://3.bp.blogspot.com/-LOaJjvKMwKg/UFNn79ZTCAI/AAAAAAAAHdA/IIg_wfpdLFQ/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-14+a%25CC%2580+19.07.14.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="616" src="http://3.bp.blogspot.com/-LOaJjvKMwKg/UFNn79ZTCAI/AAAAAAAAHdA/IIg_wfpdLFQ/s640/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-14+a%25CC%2580+19.07.14.png" width="640" /></a></div>
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<a href="http://2.bp.blogspot.com/-W_AUgAXoceY/UFNn9eZZ6RI/AAAAAAAAHdI/lmo3XovRAxg/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-14+a%25CC%2580+19.07.29.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="630" src="http://2.bp.blogspot.com/-W_AUgAXoceY/UFNn9eZZ6RI/AAAAAAAAHdI/lmo3XovRAxg/s640/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-14+a%25CC%2580+19.07.29.png" width="640" /></a></div>
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<a href="http://3.bp.blogspot.com/-qnXq4jfrzmQ/UFNn-zcHkDI/AAAAAAAAHdQ/4Ud5DOMSF-0/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-14+a%25CC%2580+19.07.45.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="608" src="http://3.bp.blogspot.com/-qnXq4jfrzmQ/UFNn-zcHkDI/AAAAAAAAHdQ/4Ud5DOMSF-0/s640/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-14+a%25CC%2580+19.07.45.png" width="640" /></a></div>
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<a href="http://1.bp.blogspot.com/-cQWIzD_bTFE/UFNoALndNrI/AAAAAAAAHdY/Ywdfs6hxbfo/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-14+a%25CC%2580+19.08.08.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://1.bp.blogspot.com/-cQWIzD_bTFE/UFNoALndNrI/AAAAAAAAHdY/Ywdfs6hxbfo/s400/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-14+a%25CC%2580+19.08.08.png" width="207" /></a></div>
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		<wp:post_id>1249</wp:post_id>
		<wp:post_date><![CDATA[2012-09-17 19:04:04]]></wp:post_date>
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		<title>Sport 365, le nouveau né de la TV</title>
		<link>http://yannickbourenane.com/preprod/2012/09/18/sport-365-le-nouveau-ne-de-la-tv-2/</link>
		<pubDate>Tue, 18 Sep 2012 17:05:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1252</guid>
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<a href="http://4.bp.blogspot.com/-L3TZcVd_MrY/UFbq4VlbVWI/AAAAAAAAAFA/c3625YSL2-Y/s1600/e8986f54f293a2223f738e8c2884d703.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="383" src="http://4.bp.blogspot.com/-L3TZcVd_MrY/UFbq4VlbVWI/AAAAAAAAAFA/c3625YSL2-Y/s400/e8986f54f293a2223f738e8c2884d703.png" width="400" /></a></div>
La nouvelle chaîne d'information sportive <a href="http://www.sport365.fr/">Sport 365</a>, débarque aujourd'hui à 20h45 sur nos écrans. Nouvelle chaîne, nouveau concept, voici le nouveau logo.<br />
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<a href="http://3.bp.blogspot.com/-TmqSXQztB0Y/UFbpZVDYjoI/AAAAAAAAAEw/jhtCWgqSHOI/s1600/Nouveau+logo+Sport+365.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="223" src="http://3.bp.blogspot.com/-TmqSXQztB0Y/UFbpZVDYjoI/AAAAAAAAAEw/jhtCWgqSHOI/s400/Nouveau+logo+Sport+365.jpeg" width="400" /></a></div>
<!--more-->Le groupe audiovisuel Media 365, acteur majeur de l'information sportive en France, adapte son logo pour le lancement de sa nouvelle chaîne TV, Sport 365. Ce logo épouse l'identité du groupe : la typographie sans sérif de couleur grise reste identique. Seule la mention "Sport"apparaît. Les chiffres du groupe se superposent et seul le "6" se démarque, dynamisé par la flèche jaune qu'il contient. Il n'est pas sans rappeler le "6" du groupe M6.<br />
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<a href="http://1.bp.blogspot.com/-YQoMxK4cun0/UFb7OKoWtLI/AAAAAAAAAFQ/RkL1-mYsafs/s1600/logo_media365.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-YQoMxK4cun0/UFb7OKoWtLI/AAAAAAAAAFQ/RkL1-mYsafs/s1600/logo_media365.jpg" /></a></div>
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Disponible sur la TV d'Orange, CanalSat, Free &amp; Numéricable, Sport 365 a dévoilé son logo grâce à un spot original, signé par l'agence Buyideas :&nbsp;</div>
<iframe allowfullscreen="allowfullscreen" frameborder="0" height="360" src="http://www.youtube.com/embed/6eY0YwMRssY" width="640"></iframe><br />
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Le slogan de la chaîne <i>"Bien plus qu'une chaîne de sport"</i> illustre sa volonté de diversifier l'information sportive, grâce à des éclairages économiques et culturels. Sur son site, le groupe Media 365 dirigé par Patrick Chêne, explique que "l'aventure débute pour 365 jours de passion du sport par an."<br />
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Pour sa campagne de lancement, la chaîne s'offre les services de célébrités : <a href="http://www.youtube.com/watch?feature=player_embedded&amp;v=SxmQnEe6AZs">voir la vidéo</a>.<br />
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Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/media">logos dans les médias.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1252</wp:post_id>
		<wp:post_date><![CDATA[2012-09-18 19:05:21]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>La nouvelle Prisma Touch</title>
		<link>http://yannickbourenane.com/preprod/2012/09/19/la-nouvelle-prisma-touch-2/</link>
		<pubDate>Wed, 19 Sep 2012 17:07:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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<a href="http://4.bp.blogspot.com/-Lwy6ooURWLc/UFcfCo3FNGI/AAAAAAAAAFg/B1QU-RQgYqU/s1600/Montage+logo_Prisme.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="270" src="http://4.bp.blogspot.com/-Lwy6ooURWLc/UFcfCo3FNGI/AAAAAAAAAFg/B1QU-RQgYqU/s640/Montage+logo_Prisme.jpg" width="640" /></a>La régie publicitaire française <a href="http://www.prismapub.com/">PrismaPub</a>, du groupe Prisma Média, dévoile son nouveau logo. Cette nouvelle identité visuelle s'adapte au changement de nom du groupe, 2ème éditeur de presse en France et 1er sur internet.</div>
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<a href="http://1.bp.blogspot.com/-fYjrBjqtEB0/UFcjopsUELI/AAAAAAAAAFw/QiNKfAzv91s/s1600/Capture+d%E2%80%99e%CC%81cran+2012-09-17+a%CC%80+15.18.51.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="449" src="http://1.bp.blogspot.com/-fYjrBjqtEB0/UFcjopsUELI/AAAAAAAAAFw/QiNKfAzv91s/s640/Capture+d%E2%80%99e%CC%81cran+2012-09-17+a%CC%80+15.18.51.png" width="640" /></a></div>
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<!--more-->Le groupe, créateur de magazines et de services multisupports, regroupant Femme Actuelle, Gala, Voici, GEO, Capital, Télé-Loisirs, VSD, Prima, Guide Cuisine, Management, NEON, Télé 2 semaines.. change de nom et passe de Prisma Presse à Prisma Média.<br />
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La régie publicitaire du groupe, PrismaPub, modifie donc son logo : le symbole illustrant les anciennes initiales du groupe "PP" laisse place à celui des nouvelles "PM". Le "P" de Prisma précède dorénavant le "M" et s'inscrit dans un rouge plus vif. La typographie est inchangée. Le nouveau slogan <i>"Vivez la Prisma Touch"</i> accompagne le logo.</div>
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Ce nouveau logo signé par l'agence Odéon, s'accompagne d'une nouvelle campagne de communication créée par l'agence Herezie visant à illustrer les 3 piliers de la marque : Puissance, Précision et Innovation.</div>
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<a href="http://4.bp.blogspot.com/-H-PZb8CsaII/UFcpFH6rKGI/AAAAAAAAAGA/QWoG_IhB8c8/s1600/Puissance.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="280" src="http://4.bp.blogspot.com/-H-PZb8CsaII/UFcpFH6rKGI/AAAAAAAAAGA/QWoG_IhB8c8/s400/Puissance.jpeg" width="400" /></a></div>
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<a href="http://4.bp.blogspot.com/-9FfhJh2OFJM/UFcpHj-_tkI/AAAAAAAAAGI/67pr8dKv7Ao/s1600/Pre%CC%81cision.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="280" src="http://4.bp.blogspot.com/-9FfhJh2OFJM/UFcpHj-_tkI/AAAAAAAAAGI/67pr8dKv7Ao/s400/Pre%CC%81cision.jpeg" width="400" /></a></div>
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<a href="http://2.bp.blogspot.com/-vY7EsK9Wp4c/UFcpL_S_iaI/AAAAAAAAAGQ/UDG82DrHK94/s1600/Innovation.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="281" src="http://2.bp.blogspot.com/-vY7EsK9Wp4c/UFcpL_S_iaI/AAAAAAAAAGQ/UDG82DrHK94/s400/Innovation.jpg" width="400" /></a></div>
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Aurore Domont, Directrice de PrismaPub, explique : <i>« Nous avons souhaité donner à PrismaPub une identité en harmonie avec l'esprit qui nous anime et en lien avec l'extraordinaire potentiel de puissance et de créativité de nos marques. Une campagne qui, annonce après annonce, va donner encore plus l'envie au marché de vivre la Prisma Touch ! ».</i><br />
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Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/media">logos dans les médias.</a></div>
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		<wp:post_id>1255</wp:post_id>
		<wp:post_date><![CDATA[2012-09-19 19:07:11]]></wp:post_date>
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		<wp:post_name><![CDATA[la-nouvelle-prisma-touch-2]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Le rugby s&#039;offre un lifting</title>
		<link>http://yannickbourenane.com/preprod/2012/09/20/le-rugby-soffre-un-lifting-2/</link>
		<pubDate>Thu, 20 Sep 2012 17:08:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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<a href="http://4.bp.blogspot.com/-jQT9TesVRAQ/UFgye31Lo4I/AAAAAAAAAGo/ap32RmcadVs/s1600/Montage+logo_Top+14+Pro+D2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="446" src="http://4.bp.blogspot.com/-jQT9TesVRAQ/UFgye31Lo4I/AAAAAAAAAGo/ap32RmcadVs/s640/Montage+logo_Top+14+Pro+D2.jpg" width="640" /></a></div>
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La <a href="http://www.lnr.fr/">Ligue Nationale de Rugby</a> (LNR) dévoile les nouveaux logos des championnats de France de rugby &nbsp;à XV : le Top 14 et le Pro D2. La saison 2012-2013 est sous le signe de la nouveauté.</div>
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<a href="http://1.bp.blogspot.com/-mwxfOXDvB6k/UFg5lS9aQtI/AAAAAAAAAG4/ETMtxE4tzgY/s1600/Photo+Officielle+TOP+14.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://1.bp.blogspot.com/-mwxfOXDvB6k/UFg5lS9aQtI/AAAAAAAAAG4/ETMtxE4tzgY/s400/Photo+Officielle+TOP+14.jpeg" width="400" /></a></div>
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<!--more-->A la suite d'un appel d'offres, la LNR confie à l'agence Logic Design la refonte des logos des championnats : celui du Top 14 s'illustre désormais en noir, blanc &amp; or tandis que celui du Pro D2 s'illustre en bleu, blanc &amp; argent. Les contrastes présents veulent offrir une meilleure lisibilité. Comme indiqué dans le communiqué de presse, <i>"la typographie est structurée de façon à évoquer la carrure des joueurs"</i>, la ligne d'essai traversée par le ballon ovale est témoin de la qualité de jeu du rugby français.</div>
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Le "4" du Top 14 évoque les poteaux de rugby et la couleur or du logo renvoie au bouclier de Brennus, trophée remporté par l'équipe gagnante.</div>
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La volonté de la LNR est d'accroître la notoriété et la valeur du rugby français tout en le dynamisant.</div>
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En savoir plus sur le <a href="http://www.rugby365.fr/top-14/top-14-pro-d2-un-nouveau-logo-devoile-841669.shtml">communiqué de presse de la LNR</a>.</div>
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<a href="http://2.bp.blogspot.com/-pg3fsVHSYwM/UFhAuz236-I/AAAAAAAAAHc/KXklcuMXkSU/s1600/Visuel_TOP14_Photo-7a91a.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="251" src="http://2.bp.blogspot.com/-pg3fsVHSYwM/UFhAuz236-I/AAAAAAAAAHc/KXklcuMXkSU/s400/Visuel_TOP14_Photo-7a91a.jpg" width="400" /></a></div>
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<a href="http://1.bp.blogspot.com/-EZt_flOJsuU/UFhAwr8ZemI/AAAAAAAAAHk/L2ncIUrIT7I/s1600/PRO_D2-cce89.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="286" src="http://1.bp.blogspot.com/-EZt_flOJsuU/UFhAwr8ZemI/AAAAAAAAAHk/L2ncIUrIT7I/s400/PRO_D2-cce89.jpg" width="400" /></a></div>
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Pour info, le Top 14 créé en 1892, est le championnat de France de rugby à XV tandis que le Pro D2 est celui de 2ème division.</div>
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Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/sport">logos dans le sport</a>.</div>
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		<wp:post_id>1258</wp:post_id>
		<wp:post_date><![CDATA[2012-09-20 19:08:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-20 17:08:20]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-rugby-soffre-un-lifting-2]]></wp:post_name>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Le nouvel iceberg de l&#039;Antarctique</title>
		<link>http://yannickbourenane.com/preprod/2012/09/21/le-nouvel-iceberg-de-lantarctique/</link>
		<pubDate>Fri, 21 Sep 2012 17:09:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;">
<a href="http://1.bp.blogspot.com/-qqCNOK7VSrc/UFiS5wCJACI/AAAAAAAAAIo/K--cqvhu1rU/s1600/Montage+logo_NZ.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="272" src="http://1.bp.blogspot.com/-qqCNOK7VSrc/UFiS5wCJACI/AAAAAAAAAIo/K--cqvhu1rU/s640/Montage+logo_NZ.jpg" width="640" /></a></div>
<a href="http://www.antarcticanz.govt.nz/home"><span class="Apple-style-span" style="color: blue;">The New Zealand Antarctic Research Institute</span></a>, fondé en 1996, dévoile son nouveau logo. Un changement d'identité visuelle aux nombreuses significations.<br />
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<a href="http://4.bp.blogspot.com/-6fLesfmPYtg/UFiY8LnOIMI/AAAAAAAAAJM/6VfpS_iRiAc/s1600/images.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-6fLesfmPYtg/UFiY8LnOIMI/AAAAAAAAAJM/6VfpS_iRiAc/s1600/images.jpeg" /></a></div>
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<!--more-->The New Zealand Antarctic Research Institute confie la refonte de son logo et de l'ensemble de ses supports visuels à l'agence BRR. Adieu le symbole de l'Antarctique (pingouin) et celui de la Nouvelle-Zélande (branche de fougère). Ce nouveau logo en noir et blanc, couleur illustrant la terre blanche qu'est l'Antarctique, présente le nom complet de l'Institut dans une typographie sobre. Le logo présente également un iceberg avec une partie émergée et une autre immergée, symbolique de l'étendue de l'inconnu présent sur ce continent, nécessitant donc un travail poussé de recherche.<br />
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Cet organisme de recherche scientifique néo-zélandais oeuvre pour la conservation de l'Antarctique et de l'Océan Austral. Il lutte pour sensibiliser le public à l'importance de la préservation de ce continent indispensable à la survie de la planète.</div>
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<a href="http://1.bp.blogspot.com/-K2xOyRoQ4fk/UFidjUwtRiI/AAAAAAAAAJg/qODV_Quc3tU/s1600/Futur+accueil+site+NZ.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="312" src="http://1.bp.blogspot.com/-K2xOyRoQ4fk/UFidjUwtRiI/AAAAAAAAAJg/qODV_Quc3tU/s400/Futur+accueil+site+NZ.jpg" width="400" /></a></div>
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<a href="http://2.bp.blogspot.com/-E0V4FanYT1A/UFidl2F-K8I/AAAAAAAAAJo/Ohf96TcLm2U/s1600/Brochure+2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="372" src="http://2.bp.blogspot.com/-E0V4FanYT1A/UFidl2F-K8I/AAAAAAAAAJo/Ohf96TcLm2U/s400/Brochure+2.jpg" width="400" /></a></div>
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Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/Education">logos dans l'éducation</a>.</div>
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		<wp:post_id>1261</wp:post_id>
		<wp:post_date><![CDATA[2012-09-21 19:09:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-21 17:09:36]]></wp:post_date_gmt>
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		<title>De la place pour La Place Media</title>
		<link>http://yannickbourenane.com/preprod/2012/09/24/de-la-place-pour-la-place-media-2/</link>
		<pubDate>Mon, 24 Sep 2012 17:10:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1264</guid>
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		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-rhPMARIkuTA/UFhOOewQ2kI/AAAAAAAAAH4/MTuwm3Pxg4U/s1600/Logo+Place+Me%CC%81dia.jpeg"><img src="http://4.bp.blogspot.com/-rhPMARIkuTA/UFhOOewQ2kI/AAAAAAAAAH4/MTuwm3Pxg4U/s640/Logo+Place+Me%CC%81dia.jpeg" alt="" width="640" height="100" border="0" /></a></div>
Le 4 septembre 2012, le 1er adexchange privé issu de l'alliance de grandes régies de marques médias est lancé sur le marché. <a href="http://www.laplacemedia.com/"><span class="Apple-style-span" style="color: blue;">La Place Media</span></a> fait son entrée sur un marché dont l'acteur principal n'est autre que Google.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-kGSj-V8wMXU/UFhPwPdozkI/AAAAAAAAAIA/55Bcf4ByVo8/s1600/Strat+LPM.png"><img src="http://1.bp.blogspot.com/-kGSj-V8wMXU/UFhPwPdozkI/AAAAAAAAAIA/55Bcf4ByVo8/s400/Strat+LPM.png" alt="" width="285" height="400" border="0" /></a></div>
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<div style="text-align: left;"><!--more-->A l'issue d'une compétition lancée cet été, la réalisation du logo et de la campagne de communication de La Place Media est confiée à l'agence Mademoiselle Scarlett : ce logo tout en longueur s'inscrit dans une typographie sans sérif de couleur grise. Les mentions "Place" et "audience premium" s'illustrent dans un orange vif de façon plus grasse. Le symbole, un carré orange surplombé d'un rond blanc, représente la place de choix offerte par la plateforme qui assure de placer ses partenaires au coeur de l'audience digitale.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-7R_MyXPw7zo/UFhhTgD_VpI/AAAAAAAAAIU/Rax1ZsV3R7U/s1600/Logo&amp;partenaires+PM.jpeg"><img src="http://2.bp.blogspot.com/-7R_MyXPw7zo/UFhhTgD_VpI/AAAAAAAAAIU/Rax1ZsV3R7U/s1600/Logo&amp;partenaires+PM.jpeg" alt="" border="0" /></a></div>
La Place Media, lancée par Amaury Médias, Figaro Medias, Lagardère Publicité et TF1 Publicité, commercialise aujourd'hui les espaces publicitaires internet de plus de 80 marques médias (Le Figaro, Le Parisien, ELLE, Le JDD, 20minutes, Auféminin.com, Boursorama, L'Equipe, Doctissimo, France Télévisions, Marie-Claire, June...)

</div>
<div style="text-align: left;"></div>
<div style="text-align: left;">
<div style="text-align: left;">Fabien Magalon, Directeur général de La Place Media, explique : <em>"Le lancement de La Place Media montre la volonté de tous ces groupes médias de mieux valoriser leur inventaire publicitaire en atteignant la taille critique indispensable pour opérer dans l'écosystème du real-time-bidding".</em>

<a href="http://laplacemedia.com/assets/Kit-presse-LA-PLACE-MEDIA.pdf">Lire le communiqué de presse.</a>Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/media">logos dans les médias.</a>

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		<wp:post_id>1264</wp:post_id>
		<wp:post_date><![CDATA[2012-09-24 19:10:52]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>Le nouveau paysage de La Réunion</title>
		<link>http://yannickbourenane.com/preprod/2012/09/25/le-nouveau-paysage-de-la-reunion/</link>
		<pubDate>Tue, 25 Sep 2012 17:12:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1267</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-JhSiDb6Kosk/UGAhiZo3nzI/AAAAAAAAAJ8/DGUaBYAe_QA/s1600/Montage+logo_IRT.jpg"><img src="http://1.bp.blogspot.com/-JhSiDb6Kosk/UGAhiZo3nzI/AAAAAAAAAJ8/DGUaBYAe_QA/s640/Montage+logo_IRT.jpg" alt="" width="640" height="224" border="0" /></a></div>
L'organisme <a href="http://www.reunion.fr/">Île de la Réunion Tourisme</a> (IRT) a dévoilé son nouveau logo le 18 septembre à l'occasion du salon professionnel du tourisme et des voyages en France, le Top Resa 2012. Une nouvelle identité visuelle qui signe la hausse de popularité de l'île. En effet, La Réunion a accueilli 210 000 visiteurs en juin 2012, soit une hausse de 4,9% en comparaison avec la même période de l'an passé.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-18_riIQCF1Y/UGAn6p4EAaI/AAAAAAAAAKQ/AnkZyP7grJI/s1600/Page+accueil+IRT.png"><img src="http://1.bp.blogspot.com/-18_riIQCF1Y/UGAn6p4EAaI/AAAAAAAAAKQ/AnkZyP7grJI/s640/Page+accueil+IRT.png" alt="" width="640" height="321" border="0" /></a></div>
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<div style="margin-left: 1em; margin-right: 1em; text-align: left;">L'IRT a confié à l'agence de communication Being la refonte de son logo afin de donner une véritable personnalité à la destination et de mettre en avant la diversité de l'île : le caractère rassurant de l'île est illustré grâce à une nouvelle typographie plus ronde et sa couleur chaude renvoie au caractère volcanique de La Réunion. La mention "Tourisme" disparaît au profit de courbes colorées qui illustrent la pluralité des activités présentes sur l'île : visite de lieux remarquables faits de volcans, de l'océan et de paysages somptueux. Le jaune désigne <em>"la chaleur de l'accueil réunionnais."</em></div>
Frédéric Veyrier, Président de l'Union des Hôteliers de La Réunion, explique : <em>"Jusqu’à présent, l’île était sans doute trop tournée vers la nature et le balnéaire était assez négligé alors que nous avons quand même des kilomètres de plages. Avec le nouveau logo, visiblement, c’est en train d’évoluer et c’est bien, car le balnéaire a aussi des choses à proposer : il y a peu d’endroits notamment, où l’on peut voir d’énormes baleines à 100 mètres à peine des côtes."</em>

L'IRT a également dévoilé sa nouvelle campagne de communication qui illustre et explique notamment les courbes colorées du logo :
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<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-H1yOhhLUXIs/UGAwxx4jJxI/AAAAAAAAAKk/W0a9Ms5-NxI/s1600/Campagne+IRT+vert.jpg"><img src="http://3.bp.blogspot.com/-H1yOhhLUXIs/UGAwxx4jJxI/AAAAAAAAAKk/W0a9Ms5-NxI/s640/Campagne+IRT+vert.jpg" alt="" width="366" height="640" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-H8jERZTdtYI/UGAxFZQY3hI/AAAAAAAAAKs/GYvuUqY7lXs/s1600/Campagne+IRT+horiz.jpg"><img src="http://4.bp.blogspot.com/-H8jERZTdtYI/UGAxFZQY3hI/AAAAAAAAAKs/GYvuUqY7lXs/s640/Campagne+IRT+horiz.jpg" alt="" width="640" height="236" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: center;"></div>
Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/tourisme">logos dans le tourisme</a>.]]></content:encoded>
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		<wp:post_id>1267</wp:post_id>
		<wp:post_date><![CDATA[2012-09-25 19:12:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-25 17:12:02]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Butagaz bulle pour ses 80 ans</title>
		<link>http://yannickbourenane.com/preprod/2012/09/26/butagaz-bulle-pour-ses-80-ans/</link>
		<pubDate>Wed, 26 Sep 2012 17:13:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1270</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;"></div>
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-zC0MpEp39Q8/UGMEkC-2k6I/AAAAAAAAAV4/XCD5mDhIda8/s1600/Montage+2.jpg"><img src="http://3.bp.blogspot.com/-zC0MpEp39Q8/UGMEkC-2k6I/AAAAAAAAAV4/XCD5mDhIda8/s640/Montage+2.jpg" alt="" width="640" height="250" border="0" /></a></div>
Pour ses 80 ans, <a href="http://www.butagaz.fr/index.aspx">Butagaz</a> le n°1 en France de la distribution du gaz en bouteille et en citerne (butane et propane) s'offre un nouveau logo. Bob l'ours bleu, mascotte de la marque, revêt donc un nouveau t-shirt.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-YTqs85fXcoA/UGB7u7qONDI/AAAAAAAAAMM/CoMEsiouO6c/s1600/BOB_Newshirt.png"><img src="http://4.bp.blogspot.com/-YTqs85fXcoA/UGB7u7qONDI/AAAAAAAAAMM/CoMEsiouO6c/s640/BOB_Newshirt.png" alt="" width="640" height="246" border="0" /></a></div>
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<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-7opaEd17VRY/UGOFuyAb_zI/AAAAAAAAHiY/lYpp0Gg2PiM/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-27+a%25CC%2580+00.41.58.png"><img src="http://3.bp.blogspot.com/-7opaEd17VRY/UGOFuyAb_zI/AAAAAAAAHiY/lYpp0Gg2PiM/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-27+a%25CC%2580+00.41.58.png" alt="" width="320" height="161" border="0" /></a></div>
Ce nouveau logo, signé par l'Agence V, souligne la capacité d'innovation de Butagaz : plus aérien, plus moderne, il conserve les couleurs emblématiques de la marque : le bleu et le rouge. "Butagaz" s'inscrit désormais dans une typographie plus fine et en minuscule comme si la marque était presque devenue un  nom commun grâce à son rang de leader. La barre horizontale disparaît au profit de bulles bleues illustrant "le confort et la proximité", les 2 valeurs de Butagaz.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-tVuyqpaAg4k/UGOFv1lbovI/AAAAAAAAHic/JaLGsjy10vE/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-27+a%25CC%2580+00.42.08.png"><img src="http://4.bp.blogspot.com/-tVuyqpaAg4k/UGOFv1lbovI/AAAAAAAAHic/JaLGsjy10vE/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-27+a%25CC%2580+00.42.08.png" alt="" width="320" height="157" border="0" /></a></div>
La filiale du pétrolier Shell va améliorer ses services axés sur l'économie d'énergie en 2014. En effet, Butagaz commercialisera la Butabox : boîtier connectable aux box internet permettant de suivre et modifier à distance sa consommation d'énergie via des prises intelligentes.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-XcWeUUaqhhQ/UGOFwvzNbkI/AAAAAAAAHik/lHppVL2hCTk/s1600/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-27+a%25CC%2580+00.42.57.png"><img src="http://4.bp.blogspot.com/-XcWeUUaqhhQ/UGOFwvzNbkI/AAAAAAAAHik/lHppVL2hCTk/s320/Capture+d%25E2%2580%2599e%25CC%2581cran+2012-09-27+a%25CC%2580+00.42.57.png" alt="" width="320" height="159" border="0" /></a></div>
L'évolution en vidéo du logo de la marque depuis sa création:

<object width="640" height="360" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.youtube.com/v/pOm4Fifs6Yk&amp;hl=en_US&amp;feature=player_embedded&amp;version=3" /><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><embed width="640" height="360" type="application/x-shockwave-flash" src="http://www.youtube.com/v/pOm4Fifs6Yk&amp;hl=en_US&amp;feature=player_embedded&amp;version=3" allowFullScreen="true" allowScriptAccess="always" allowfullscreen="true" allowscriptaccess="always" /></object>

Voir la <a href="http://www.youtube.com/watch?v=ubxG8L8klKU&amp;feature=youtu.be">vidéo de présentation du logo</a>, avec Bob comme acteur principal.

Tout sur l'actu <a href="http://logo-bedandy.blogspot.fr/search/label/%C3%A9nergie"><span class="Apple-style-span" style="color: #351c75;">des logos dans l'énergie</span></a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1270</wp:post_id>
		<wp:post_date><![CDATA[2012-09-26 19:13:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-26 17:13:19]]></wp:post_date_gmt>
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		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
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		<title>Foires de nouveaux logos</title>
		<link>http://yannickbourenane.com/preprod/2012/09/27/foires-de-nouveaux-logos/</link>
		<pubDate>Thu, 27 Sep 2012 17:15:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;">
<a href="http://3.bp.blogspot.com/-GA2xItQ2Qu8/UGL6fxQ-rlI/AAAAAAAAAVA/cAppUvwbo3M/s1600/Montage+logos+foires.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="284" src="http://3.bp.blogspot.com/-GA2xItQ2Qu8/UGL6fxQ-rlI/AAAAAAAAAVA/cAppUvwbo3M/s640/Montage+logos+foires.jpg" width="640" /></a></div>
La <a href="http://www.foiredeparis.fr/">Foire de Paris</a> et la <a href="http://www.foiredautomne.fr/">Foire d'Automne</a> dévoilent leurs nouveaux logos. De nouvelles identités visuelles qui apparaissent peu de temps avant le démarrage de la Foire d'Automne, qui se tiendra du 26 octobre au 4 novembre. Tandis que la Foire de Paris est attendue du 30 avril au 12 mai 2013.<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="http://2.bp.blogspot.com/-c78FepcUpbc/UGL-zyTkx7I/AAAAAAAAAVc/nJtyd8q9oWI/s1600/Bande+image+Foire+d%27Automne.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="236" src="http://2.bp.blogspot.com/-c78FepcUpbc/UGL-zyTkx7I/AAAAAAAAAVc/nJtyd8q9oWI/s640/Bande+image+Foire+d%27Automne.jpg" width="640" /></a></div>
<br />
<!--more-->A la suite d'un appel d'offres, l'agence M&amp;C Saatchi Corporate s'est vue confier la refonte des logos et la mise en place d'une nouvelle stratégie de marque pour la Foire de Paris et la Foire d'Automne : ces nouveaux logos s'inscrivent dans une même typographie linéale, redessinée et stylisée pour l'occasion. Ils se déclinent en plusieurs couleurs : orange et rouge pour la Foire d'Automne, blanc et bleu pour la Foire de Paris. Une homogénéité d'identité visuelle qui illustre mieux le lien qui unit ces foires. La Foire d'Automne étant un évènement de la Foire de Paris.<br />
<div class="separator" style="clear: both; text-align: left;">
<a href="http://2.bp.blogspot.com/-IKDjBIls59g/UGMIQ251-dI/AAAAAAAAAWU/P2yGHbmCGyQ/s1600/Bande+image+Foire+de+Paris.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="222" src="http://2.bp.blogspot.com/-IKDjBIls59g/UGMIQ251-dI/AAAAAAAAAWU/P2yGHbmCGyQ/s640/Bande+image+Foire+de+Paris.png" width="640" /></a></div>
<div class="separator" style="clear: both; text-align: left;">
La Foire de Paris, née en 1904, est la plus importante foire généraliste d'Europe. Les visiteurs peuvent y dénicher des astuces pour faciliter le quotidien et voyager autour du monde au travers des 3 univers de la Foire :</div>
<div class="separator" style="clear: both; text-align: left;">
- le secteur maison &amp; environnement</div>
<div class="separator" style="clear: both; text-align: left;">
- le secteur cultures du Monde</div>
<div class="separator" style="clear: both; text-align: left;">
- le secteur bien-être &amp; loisirs</div>
<div class="separator" style="clear: both; text-align: left;">
La Foire d'Automne, dont les mots d'ordre sont "Tendances", "Dégustations" et "Curiosités", propose de rencontrer des professionnels de la décoration, de la gastronomie et de l'artisanat pour s'informer, apprendre et découvrir des astuces.</div>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://4.bp.blogspot.com/-ZYAW0eTMMTc/UGMLfyBtMOI/AAAAAAAAAWw/CkTfbAr7RNU/s1600/Capture+d%E2%80%99e%CC%81cran+2012-09-26+a%CC%80+16.02.55.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="360" src="http://4.bp.blogspot.com/-ZYAW0eTMMTc/UGMLfyBtMOI/AAAAAAAAAWw/CkTfbAr7RNU/s640/Capture+d%E2%80%99e%CC%81cran+2012-09-26+a%CC%80+16.02.55.png" width="640" /></a></div>
<div class="separator" style="clear: both; text-align: left;">
<br /></div>
<div class="separator" style="clear: both; text-align: left;">
Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/culture">logos dans la culture.</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1274</wp:post_id>
		<wp:post_date><![CDATA[2012-09-27 19:15:36]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Courrier International rechange</title>
		<link>http://yannickbourenane.com/preprod/2012/09/27/courrier-international-rechange/</link>
		<pubDate>Thu, 27 Sep 2012 17:17:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1277</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-K2FL5LT1xnY/UGN80GYom9I/AAAAAAAAHgw/zEdGRmcqoYk/s1600/septembre.jpg"><img src="http://3.bp.blogspot.com/-K2FL5LT1xnY/UGN80GYom9I/AAAAAAAAHgw/zEdGRmcqoYk/s640/septembre.jpg" alt="" width="640" height="365" border="0" /></a></div>
"<em>Envoyez promener votre vision du monde</em>". L'hebdomadaire du Groupe le Monde, <a href="http://www.courrierinternational.com/" target="_blank">Courrier Internationa</a>l, titre bénéficiaire et diffusé à près de 200 000 exemplaires, fondé en 1990 par Jacques Rosselin, lance une nouvelle formule le 4 octobre, deux ans après sa <a href="http://logo-bedandy.blogspot.fr/2010/09/courrier-international-se-refait-une.html" target="_blank">précédente refonte</a>.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-fFMRxn0ut8s/UGOFTQjUpEI/AAAAAAAAHiQ/Uycg67RTsLI/s1600/actu_14411_vignette_bandeaufiche.jpg"><img src="http://2.bp.blogspot.com/-fFMRxn0ut8s/UGOFTQjUpEI/AAAAAAAAHiQ/Uycg67RTsLI/s640/actu_14411_vignette_bandeaufiche.jpg" alt="" width="456" height="640" border="0" /></a></div>
<!--more-->Concept simple et unique à la vision Nieztchienne: Courrier International fait découvrir
les articles de la a presse du monde entier (plus de 900 publications) en les traduisant en
français. Désormais, la direction a choisi de mettre en avant son l'originalité de son regard plutôt que son rôle de traducteur.

"<em>Ce news magazine au
concept unique en France accentue ses fondamentaux : aller défricher
les signaux précurseurs de la planète, observer les nouveaux modes de
vie, interpréter les tendances, s'intéresser à la France telle  qu'on la
voit d'ailleurs</em>…"

La maquette, a été repensée par <a href="http://erreacomunicacion.com/es/clientes/diseno-periodistico" target="_blank">Javier Errea</a>,
directeur
artistique espagnol, spécialisé dans la presse qui est notamment à
l'origine de la refonte de Libération. Exit le jaune racoleur qui figure
désormais comme un lointain souvenir au sein du globe, le fameux globe
qui lui a toujours gardé une place au fil des nouvelles maquettes à ceci que la France n'est plus au coeur. Le
titre est à l'image de sa typographie, il apporte une certaine
originalité mais globalement l'identité visuelle perd nettement en
impact et flirte encore avec un style vintage, aux limites du
professionnalisme. La mention "international" revient à la hauteur du
mot courrier.
Le lancement du nouveau Courrier International sera accompagné d'une
campagne publicitaire signée BETC : "Envoyez promener votre vision du monde".
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-eCpm8HqdG0k/UGOEYmwevaI/AAAAAAAAHhg/L8haacWXWy4/s1600/4668.jpg"><img src="http://3.bp.blogspot.com/-eCpm8HqdG0k/UGOEYmwevaI/AAAAAAAAHhg/L8haacWXWy4/s640/4668.jpg" alt="" width="480" height="640" border="0" /></a></div>
&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-RKD9LfbZeH8/UGOEa4TSyCI/AAAAAAAAHho/kEKpHkBzbKE/s1600/Capture+d%E2%80%99e%CC%81cran+2012-09-26+a%CC%80+15.12.40.png"><img src="http://4.bp.blogspot.com/-RKD9LfbZeH8/UGOEa4TSyCI/AAAAAAAAHho/kEKpHkBzbKE/s640/Capture+d%E2%80%99e%CC%81cran+2012-09-26+a%CC%80+15.12.40.png" alt="" width="488" height="640" border="0" /></a><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-xN6LyEJ1psg/UGOEecNVOHI/AAAAAAAAHiE/4bPf4ht0c9I/s1600/Capture+d%E2%80%99e%CC%81cran+2012-09-26+a%CC%80+15.13.31.png"><img src="http://3.bp.blogspot.com/-xN6LyEJ1psg/UGOEecNVOHI/AAAAAAAAHiE/4bPf4ht0c9I/s640/Capture+d%E2%80%99e%CC%81cran+2012-09-26+a%CC%80+15.13.31.png" alt="" width="498" height="640" border="0" /></a></div>
&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-pW7bxGVmS9s/UGOEbgVD2SI/AAAAAAAAHhw/B5CdJy1SiT8/s1600/Capture+d%E2%80%99e%CC%81cran+2012-09-26+a%CC%80+15.12.56.png"><img src="http://3.bp.blogspot.com/-pW7bxGVmS9s/UGOEbgVD2SI/AAAAAAAAHhw/B5CdJy1SiT8/s640/Capture+d%E2%80%99e%CC%81cran+2012-09-26+a%CC%80+15.12.56.png" alt="" width="496" height="640" border="0" /></a></div>
&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-cFZv-EoCgB8/UGOEcmHOuhI/AAAAAAAAHh0/oDe3yswLcfg/s1600/Capture+d%E2%80%99e%CC%81cran+2012-09-26+a%CC%80+15.13.08.png"><img src="http://2.bp.blogspot.com/-cFZv-EoCgB8/UGOEcmHOuhI/AAAAAAAAHh0/oDe3yswLcfg/s640/Capture+d%E2%80%99e%CC%81cran+2012-09-26+a%CC%80+15.13.08.png" alt="" width="492" height="640" border="0" /></a></div>
&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-MpaDQReKFgs/UGOEdkFDPVI/AAAAAAAAHiA/Ue1KWNWxBMU/s1600/Capture+d%E2%80%99e%CC%81cran+2012-09-26+a%CC%80+15.13.17.png"><img src="http://1.bp.blogspot.com/-MpaDQReKFgs/UGOEdkFDPVI/AAAAAAAAHiA/Ue1KWNWxBMU/s640/Capture+d%E2%80%99e%CC%81cran+2012-09-26+a%CC%80+15.13.17.png" alt="" width="498" height="640" border="0" /></a></div>
<div style="text-align: justify;"></div>
<div style="text-align: justify;"></div>
<div style="text-align: justify;"></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1277</wp:post_id>
		<wp:post_date><![CDATA[2012-09-27 19:17:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-27 17:17:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[courrier-international-rechange]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[1278]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510025477;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:655;}i:1;a:1:{s:2:"id";i:11614;}i:2;a:1:{s:2:"id";i:1114;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1617</wp:comment_id>
			<wp:comment_author><![CDATA[Gary]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mg.tramon@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.garymael.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.67.219.181]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-11 17:41:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-11 15:41:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mon dieu mais qu'est-ce qui leur a pris ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La Colombie prend des couleurs</title>
		<link>http://yannickbourenane.com/preprod/2012/09/28/la-colombie-prend-des-couleurs/</link>
		<pubDate>Fri, 28 Sep 2012 17:19:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1281</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;">
<a href="http://2.bp.blogspot.com/-mMCjocF6ua0/UGHMf8uGCGI/AAAAAAAAAMg/JSWTVY5y03c/s1600/Montage+logo+Colombie.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="264" src="http://2.bp.blogspot.com/-mMCjocF6ua0/UGHMf8uGCGI/AAAAAAAAAMg/JSWTVY5y03c/s640/Montage+logo+Colombie.jpg" width="640" /></a></div>
La 4ème puissance économique d'Amérique Latine dévoile son nouveau logo. En période de crise mondiale, la <a href="http://www.colombia.co/">Colombie</a> souhaite asseoir une image positive et cette nouvelle identité visuelle est porteuse de nombreux symboles.<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="http://4.bp.blogspot.com/-R_WxRfQVrrY/UGHM4OmqaRI/AAAAAAAAAMo/U_P6Sxmxal0/s1600/slogan+&amp;+logo.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="288" src="http://4.bp.blogspot.com/-R_WxRfQVrrY/UGHM4OmqaRI/AAAAAAAAAMo/U_P6Sxmxal0/s640/slogan+&amp;+logo.gif" width="640" /></a></div>
<br />
<!--more-->L'agence Sancho BBDO signe ce nouveau logo emblématique de la richesse du pays : la typographie Futura de couleur blanche inscrit le nom du pays ainsi que la mention "CO" qui désigne l'extension web de la Colombie. Le logo est également composé de 5 formes géométriques multicolores qui &nbsp;désignent les 5 régions du pays. Le rose symbolise ici les talents des habitants, le jaune le soleil, le vert les montagnes et les vallées, le violet les fleurs et le bleu symbolise les fleuves et les mers.<br />
<br />
De nombreuses déclinaisons du logo existent afin de pouvoir l'adapter aux différents messages qu'il accompagne (touristique, économique, culturel, scientifique..)<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="http://2.bp.blogspot.com/-64Q_MpmibzE/UGHQ6rrpEyI/AAAAAAAAAM8/8h4yCy5mpQ0/s1600/de%CC%81clinaison+logo+1.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="384" src="http://2.bp.blogspot.com/-64Q_MpmibzE/UGHQ6rrpEyI/AAAAAAAAAM8/8h4yCy5mpQ0/s640/de%CC%81clinaison+logo+1.jpeg" width="640" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
&nbsp;<a href="http://4.bp.blogspot.com/-8lUmqsPw9JA/UGHQ8xruq7I/AAAAAAAAANM/jPh9aDUTc7E/s1600/de%CC%81clinaison+logo+3.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="384" src="http://4.bp.blogspot.com/-8lUmqsPw9JA/UGHQ8xruq7I/AAAAAAAAANM/jPh9aDUTc7E/s640/de%CC%81clinaison+logo+3.jpeg" width="640" /></a></div>
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="http://2.bp.blogspot.com/-Ky_xYvbVH20/UGHQ74sjGpI/AAAAAAAAANE/Ps94YbmXCcM/s1600/de%25CC%2581clinaison+logo+2.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="384" src="http://2.bp.blogspot.com/-Ky_xYvbVH20/UGHQ74sjGpI/AAAAAAAAANE/Ps94YbmXCcM/s640/de%25CC%2581clinaison+logo+2.jpeg" width="640" /></a></div>
<br />
Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/public">logos dans le public.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1281</wp:post_id>
		<wp:post_date><![CDATA[2012-09-28 19:19:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-09-28 17:19:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[la-colombie-prend-des-couleurs]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[1282]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508213759;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1115;}i:1;a:1:{s:2:"id";i:803;}i:2;a:1:{s:2:"id";i:1026;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>72087</wp:comment_id>
			<wp:comment_author><![CDATA[POETTOZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mpoettoz@avipur.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.35.150]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 06:14:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 04:14:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

Est il possible d avoir l image vectorielle du logo de septembre 2012
Ou sur quel site puis je le trouver

Cordialement
Michel POETTOZ]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>De célèbres logos devenus frenchy</title>
		<link>http://yannickbourenane.com/preprod/2012/09/29/de-celebres-logos-devenus-frenchy/</link>
		<pubDate>Sat, 29 Sep 2012 17:24:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1284</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-dcrSpZv6f34/UGK00OwO74I/AAAAAAAAANg/DvP2NJ4HuUw/s1600/vectos-marques-CS5-42.jpg"><img src="http://3.bp.blogspot.com/-dcrSpZv6f34/UGK00OwO74I/AAAAAAAAANg/DvP2NJ4HuUw/s400/vectos-marques-CS5-42.jpg" alt="" width="400" height="400" border="0" /></a></div>
C'est vendredi, de célèbres logos connus mondialement sont revisités à la française. Une fois traduits, l'effet est... différent.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-T1T8_b6Q0Ag/UGK153aRgtI/AAAAAAAAANo/SG06cJU_W5g/s1600/vectos-marques-CS5-21.jpg"><img src="http://2.bp.blogspot.com/-T1T8_b6Q0Ag/UGK153aRgtI/AAAAAAAAANo/SG06cJU_W5g/s400/vectos-marques-CS5-21.jpg" alt="" width="400" height="400" border="0" /></a></div>
<!--more-->
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-yg5RqLwVZNU/UGK2gR-_HBI/AAAAAAAAANw/olPVT6_Aj9o/s1600/chemin-laiteux.jpg"><img src="http://4.bp.blogspot.com/-yg5RqLwVZNU/UGK2gR-_HBI/AAAAAAAAANw/olPVT6_Aj9o/s320/chemin-laiteux.jpg" alt="" width="320" height="320" border="0" /></a></div>
&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-ud-4pmWIFMs/UGK2lCNtYjI/AAAAAAAAAN4/HTx5Cs9u5Ck/s1600/samsung.jpg"><img src="http://2.bp.blogspot.com/-ud-4pmWIFMs/UGK2lCNtYjI/AAAAAAAAAN4/HTx5Cs9u5Ck/s320/samsung.jpg" alt="" width="320" height="320" border="0" /></a></div>
&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-IaOrMGX9oSs/UGK2lmkwkVI/AAAAAAAAAOA/Xc6FnfN472g/s1600/vectos-marques-CS5-01.jpg"><img src="http://1.bp.blogspot.com/-IaOrMGX9oSs/UGK2lmkwkVI/AAAAAAAAAOA/Xc6FnfN472g/s320/vectos-marques-CS5-01.jpg" alt="" width="320" height="320" border="0" /></a></div>
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<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-st3FrxeebIU/UGK2mb8DpoI/AAAAAAAAAOI/DESGXjNrvwE/s1600/vectos-marques-CS5-03.jpg"><img src="http://2.bp.blogspot.com/-st3FrxeebIU/UGK2mb8DpoI/AAAAAAAAAOI/DESGXjNrvwE/s320/vectos-marques-CS5-03.jpg" alt="" width="320" height="320" border="0" /></a></div>
&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-c6277pvATFk/UGK2nSkFyGI/AAAAAAAAAOQ/4CEmHFT3O0g/s1600/vectos-marques-CS5-04.jpg"><img src="http://1.bp.blogspot.com/-c6277pvATFk/UGK2nSkFyGI/AAAAAAAAAOQ/4CEmHFT3O0g/s320/vectos-marques-CS5-04.jpg" alt="" width="320" height="320" border="0" /></a></div>
&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-8In61JOMO4k/UGK2oX9Qw3I/AAAAAAAAAOY/IP28vp6cQb8/s1600/vectos-marques-CS5-05.jpg"><img src="http://2.bp.blogspot.com/-8In61JOMO4k/UGK2oX9Qw3I/AAAAAAAAAOY/IP28vp6cQb8/s320/vectos-marques-CS5-05.jpg" alt="" width="320" height="320" border="0" /></a></div>
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<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-fUVL1Kd376k/UGK2oweyRdI/AAAAAAAAAOg/WGy0gD043Ek/s1600/vectos-marques-CS5-06.jpg"><img src="http://2.bp.blogspot.com/-fUVL1Kd376k/UGK2oweyRdI/AAAAAAAAAOg/WGy0gD043Ek/s320/vectos-marques-CS5-06.jpg" alt="" width="320" height="320" border="0" /></a></div>
&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-GCKv5SCQHt0/UGK2puTThXI/AAAAAAAAAOo/JNu78BK3sV4/s1600/vectos-marques-CS5-07.jpg"><img src="http://3.bp.blogspot.com/-GCKv5SCQHt0/UGK2puTThXI/AAAAAAAAAOo/JNu78BK3sV4/s320/vectos-marques-CS5-07.jpg" alt="" width="320" height="320" border="0" /></a></div>
&nbsp;
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-BEnFIFixaMY/UGK2qKXdjlI/AAAAAAAAAOw/o0QStHU5a-c/s1600/vectos-marques-CS5-08.jpg"><img src="http://1.bp.blogspot.com/-BEnFIFixaMY/UGK2qKXdjlI/AAAAAAAAAOw/o0QStHU5a-c/s320/vectos-marques-CS5-08.jpg" alt="" width="320" height="320" border="0" /></a></div>
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<a href="http://www.topito.com/top-logos-marques-version-francaise" target="_blank">Source : Topito</a>]]></content:encoded>
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		<wp:post_id>1284</wp:post_id>
		<wp:post_date><![CDATA[2012-09-29 19:24:29]]></wp:post_date>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1616</wp:comment_id>
			<wp:comment_author><![CDATA[lili la souris]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lili_lasouris@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.175.40.226]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-06 15:08:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-06 13:08:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour facebook c'est plutot livre de tête que tête de livre.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1618</wp:comment_id>
			<wp:comment_author><![CDATA[Geoffroy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ygddrasill@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://foudebassan.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.53.248.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-13 11:58:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-13 09:58:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Facebook serait plutôt "trombinoscope", Milky Way c'est "Voie Lactée", pas chemin laiteux...
Et QuickSilver c'est "Vifargent" et non pas Argent Vite.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1622</wp:comment_id>
			<wp:comment_author><![CDATA[mmmhhh]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mmmhhh@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[91.183.60.139]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-18 14:36:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-18 12:36:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[on pourrait même dire Jeannot Marcheur]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1623</wp:comment_id>
			<wp:comment_author><![CDATA[Alfafa]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[drfa02@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[132.198.78.230]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-18 18:15:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-18 16:15:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quicksilver = Mercure
Très drôle en tout cas...merci ^^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1922</wp:comment_id>
			<wp:comment_author><![CDATA[Pierre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pep1985@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[115.92.70.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-23 11:00:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-23 10:00:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En suivant la logique des logos de Mitsubishi, Volkswagen... Samsung aurait du être traduit par "Trois Etoiles".

Sam= Trois et  Sung= Etoiles .]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>129577</wp:comment_id>
			<wp:comment_author><![CDATA[Pascontent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jehace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.38.40.34]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-08 15:05:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-08 14:05:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quand c'est pour faire de la merde on s'abstient..

Et notre galaxie c'est le chemin laiteux aussi?! Sans déconner qui ne saurait pas traduire milky way par voie lactée?

Vieux le passage sinon.. t'es français sinon? L'auteur de ces merdes est un abruti fini qui se fie à Google Trad sans se poser de questions j'ai l'impression u_u]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
			</wp:commentmeta>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>1 logo - 0 Forfait</title>
		<link>http://yannickbourenane.com/preprod/2012/10/01/1-logo-0-forfait/</link>
		<pubDate>Mon, 01 Oct 2012 08:00:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1287</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-ClTrAfz3VBQ/UGBVS2M4_JI/AAAAAAAAALA/nQe1FRnCiR8/s1600/Montage+logo_ZF.jpg"><img src="http://3.bp.blogspot.com/-ClTrAfz3VBQ/UGBVS2M4_JI/AAAAAAAAALA/nQe1FRnCiR8/s640/Montage+logo_ZF.jpg" alt="" width="640" height="248" border="0" /></a></div>
L'opérateur de réseau mobile virtuel <a href="http://www.zeroforfait.fr/">Zero Forfait</a>, créé en 2009, qui utilise le réseau SFR et propose des offres low-cost et sans engagement aborde la rentrée sous l'angle du changement. Nouveau site internet, ouverture de boutiques, nouvelles offres et voici le nouveau logo.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-fZAu7Ihxqvg/UGBm91PwdcI/AAAAAAAAALU/UgH_2qTyRPo/s1600/Campagne+pub+ZF.jpg"><img src="http://3.bp.blogspot.com/-fZAu7Ihxqvg/UGBm91PwdcI/AAAAAAAAALU/UgH_2qTyRPo/s640/Campagne+pub+ZF.jpg" alt="" width="640" height="236" border="0" /></a></div>
<!--more-->Le nouveau logo de Zero Forfait, dont l'agence créatrice est toujours inconnue, accompagne les nouveautés proposées par la marque : le jaune et le noir disparaissent au profit du blanc, du rouge et du gris. La mention "Zero" est grassement inscrite en blanc sur un fond rouge et la mention "Forfait" est désormais grise. Le code couleur n'est pas sans rappeler celui d'SFR, qui est d'ailleurs l'opérateur qui vend des minutes de téléphonie à Zero Forfait pour qu'il puisse les revendre à ses clients. Le polygone rouge rappelle certains titres de magazine. Ce nouveau logo se veut plus minimaliste et plus clair, tout comme les nouvelles offres proposées par l'opérateur.
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-F2GNM2uW1K0/UGBo6kaNygI/AAAAAAAAALc/hapumVz2bWo/s1600/Page+d'accueil+ZF.png"><img src="http://3.bp.blogspot.com/-F2GNM2uW1K0/UGBo6kaNygI/AAAAAAAAALc/hapumVz2bWo/s640/Page+d'accueil+ZF.png" alt="" width="640" height="256" border="0" /></a></div>
Tout sur l'actu des <a href="http://logo-bedandy.blogspot.fr/search/label/T%C3%A9l%C3%A9communications"><span class="Apple-style-span" style="color: #351c75;">logos dans les télécommunications</span></a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1287</wp:post_id>
		<wp:post_date><![CDATA[2012-10-01 10:00:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-01 08:00:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[1-logo-0-forfait]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1288]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509527721;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1169;}i:1;a:1:{s:2:"id";i:14702;}i:2;a:1:{s:2:"id";i:1470;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>25 nouveaux logos du mois de septembre 2012</title>
		<link>http://yannickbourenane.com/preprod/2012/10/01/25-nouveaux-logos-du-mois-de-septembre-2012/</link>
		<pubDate>Mon, 01 Oct 2012 08:01:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1290</guid>
		<description></description>
		<content:encoded><![CDATA[Voici un petit récapitulatif de toutes les nouveautés parues au mois de septembre 2012.
<div>
<div class="separator" style="clear: both; text-align: center;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-jYWamsFsRiQ/UGMYsn0E-CI/AAAAAAAAAXM/D6ZJ9Q3BFv0/s1600/Montage2+logo_Bilan+septembre+2012.jpg"><img src="http://2.bp.blogspot.com/-jYWamsFsRiQ/UGMYsn0E-CI/AAAAAAAAAXM/D6ZJ9Q3BFv0/s640/Montage2+logo_Bilan+septembre+2012.jpg" alt="" width="556" height="640" border="0" /></a></div>
</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1290</wp:post_id>
		<wp:post_date><![CDATA[2012-10-01 10:01:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-01 08:01:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[25-nouveaux-logos-du-mois-de-septembre-2012]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1291]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510631857;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14896;}i:1;a:1:{s:2:"id";i:1771;}i:2;a:1:{s:2:"id";i:2136;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1613</wp:comment_id>
			<wp:comment_author><![CDATA[Agora41]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[agora-line@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.232.4.17]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-03 21:50:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-03 19:50:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si vous pouviez utiliser le VRAI logo de D8, c'est-à-dire celui avec l'effet 3D et rajouter celui de D17 ce serait super pour l'exactitude de cet article !

Cdlt,]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Les nouveautés d&#039;E.Leclerc</title>
		<link>http://yannickbourenane.com/preprod/2012/10/02/les-nouveautes-de-leclerc/</link>
		<pubDate>Mon, 01 Oct 2012 22:30:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1319</guid>
		<description></description>
		<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Leclerc.jpg"><img class="size-full wp-image-1320 aligncenter" title="Logo E.Leclerc" alt="" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Leclerc.jpg" width="827" height="288" /></a></p>
<p style="text-align: left;">Le géant de la grande distribution, <a href="http://www.e-leclerc.com/magasin/le-breuil" target="_blank">E.Leclerc</a>, dévoile son nouveau logo. Le groupe créé en 1949, dont le fondateur Edouard Leclerc est décédé le 17 septembre 2012, dévoile sa nouvelle identité visuelle peu de temps avant l'inauguration du nouvel hypermarché du Breuil.</p>
<p style="text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Macaron-Leclerc-logo.jpg"><img class="wp-image-1324 aligncenter" title="Macaron Leclerc logo" alt="" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Macaron-Leclerc-logo.jpg" width="479" height="344" /><!--more--></a>Le nouveau logo, déployé sur l'ensemble des supports de la marque en novembre 2012, est plus épuré : la casse est modifiée, le nom du groupe s'inscrit dorénavant en minuscule dans une typographie Eurostile. Le symbole désormais sur fond blanc, conserve le cercle orange de la marque qui s'élargit et s'harmonise avec le point de l'initiale d' "Edouard". Pour info, le cercle orange symbolise la "Lune de Landerneau", emblème de la petite ville de Bretagne, Landerneau, où Edouard Leclerc ouvrit son premier magasin en 1949.</p>
<p style="text-align: left;">Voici la vidéo de présentation du nouveau centre E.Leclerc du Breuil qui ouvrira ses portes en octobre :</p>
http://www.dailymotion.com/video/xlxotq_nouveau-centre-leclerc-du-breuil_lifestyle
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/les-nouveautes-de-leclerc/devant-mag-leclerc-2/" rel="attachment wp-att-1332"><img class="wp-image-1332" title="Magasin E.Leclerc" alt="" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Devant-mag-Leclerc1.jpg" width="709" height="497" /></a></p>
<p style="text-align: left;">Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/distribution/" target="_blank">logos dans la distribution</a>.</p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1319</wp:post_id>
		<wp:post_date><![CDATA[2012-10-02 00:30:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-01 22:30:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[les-nouveautes-de-leclerc]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="alimentation-generale"><![CDATA[Alimentation générale]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="distribution-2"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="e-leclerc"><![CDATA[E.Leclerc]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="hypermarche"><![CDATA[hypermarché]]></category>
		<category domain="post_tag" nicename="leclerc"><![CDATA[Leclerc]]></category>
		<category domain="post_tag" nicename="supermarche"><![CDATA[supermarché]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1320]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_oembed_dfdb4a74adf1f3274fd5ebdc491f507c]]></wp:meta_key>
			<wp:meta_value><![CDATA[<iframe frameborder="0" width="500" height="281" src="https://www.dailymotion.com/embed/video/xlxotq" allowfullscreen></iframe>]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_oembed_time_dfdb4a74adf1f3274fd5ebdc491f507c]]></wp:meta_key>
			<wp:meta_value><![CDATA[1472508734]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		<title>Ushuaïa TV change d&#039;image</title>
		<link>http://yannickbourenane.com/preprod/2012/10/03/ushuaia-tv-change-dimage/</link>
		<pubDate>Tue, 02 Oct 2012 22:30:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1343</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/2012/10/03/ushuaia-tv-change-dimage/montage-logo-ushuaia/" rel="attachment wp-att-1344"><img class="aligncenter size-full wp-image-1344" title="Logo Ushuaïa TV" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Ushuaïa.jpg" alt="" width="827" height="302" /></a>

<a title="Ushuaïa TV" href="http://www.ushuaiatv.fr/">Ushuaïa TV</a>, la chaîne de télévision française consacrée à la nature propriété du groupe TF1, dévoile son nouveau logo. Un changement d'identité visuelle récurrent car c'est le 4ème changement de logo depuis la création de la chaîne en 2005.
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/2012/10/03/ushuaia-tv-change-dimage/image-ushuaia/" rel="attachment wp-att-1346"><img class="aligncenter size-full wp-image-1346" title="Image Ushuaïa" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Image-Ushuaia.jpg" alt="" width="448" height="298" /></a></p>
<p style="text-align: center;"><!--more--></p>
<p style="text-align: left;">Ce nouveau logo conserve la thématique phare d'Ushuaïa TV, la nature : le nom de la chaîne s'inscrit dans une typographie dont la graisse est retravaillée mais conserve sa couleur blanche. Le fond du logo s'illustre dans un rouge orangé plus vif. La feuille disparaît au profit d'une courbe illustrant un lever de soleil, idée qui s'harmonise avec la couleur du logo.</p>
<p style="text-align: left;">La chaîne est créée en 2005 par le groupe TF1 suite au succès de l'émission "Ushuaïa Nature" présentée par Nicolas Hulot sur TF1. Pour accompagner sa montée d'audience, Ushuaïa TV organise une nouvelle ligne éditoriale  avec plus de 400h de programmes en HD et de nouveaux magazines.</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/2012/10/03/ushuaia-tv-change-dimage/accueil-site-ushuaia/" rel="attachment wp-att-1348"><img class="aligncenter  wp-image-1348" title="Accueil site Ushuaïa" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Accueil-site-Ushuaia.png" alt="" width="650" height="449" /></a></p>
<p style="text-align: left;">Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/media/">logos dans les médias.</a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1343</wp:post_id>
		<wp:post_date><![CDATA[2012-10-03 00:30:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-02 22:30:07]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="post_tag" nicename="nature"><![CDATA[nature]]></category>
		<category domain="post_tag" nicename="television"><![CDATA[télévision]]></category>
		<category domain="post_tag" nicename="tv"><![CDATA[TV]]></category>
		<category domain="post_tag" nicename="ushuaia"><![CDATA[Ushuaïa]]></category>
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		<title>Initiative France s&#039;inverse</title>
		<link>http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/</link>
		<pubDate>Wed, 03 Oct 2012 22:30:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1359</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/montage-logo-init-france/" rel="attachment wp-att-1360"><img class="aligncenter size-full wp-image-1360" title="Logo Initiative France" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Init-France.jpg" alt="" width="827" height="313" /></a>

Le 1er réseau associatif français de financement et d'accompagnement de création d'entreprise, France Initiative, change de nom et devient <a href="http://www.initiative-france.fr/">Initiative France</a>. A cette occasion, le réseau effectue son 1er changement de logo depuis sa création en 1985.
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/tous-les-nvx-logos-3/" rel="attachment wp-att-1365"><img class="aligncenter  wp-image-1365" title="Les nouveaux logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Tous-les-nvx-logos2.png" alt="" width="603" height="416" /><!--more--></a></p>
<p style="text-align: left;">Chaque plate-forme du réseau disposait auparavant de son propre logo mais dans un esprit de cohérence les logos se sont harmonisés afin d'accroître la notoriété d'Initiative France : "Initiative", le terme commun à toutes les associations, est dorénavant placé devant. Le logo est formé de "2 à-plats de couleur : d'un trapèze bleu commun, qui symbolise le dynamisme et l'avenir, ainsi que d'un rectangle dont la couleur est choisie par la plate-forme". Cette nouvelle identité visuelle déclinée suivant les régions est signée par l'agence Fondamenti.</p>
<p style="text-align: left;">Louis Schweitzer, Président d'Initiative France, explique : "Nous sommes un réseau décentralisé dans lequel les plateformes sont autonomes tout en partageant des valeurs, une exigence de qualité et une mission communes. Cet ancrage local et cette proximité avec les créateurs constituent une force et une richesse. Notre logo avait vieilli et nous souffrions d’une trop grande dispersion des noms et des signes visuels. La nouvelle marque affiche à la fois l’appartenance de chacun au réseau Initiative et son ancrage local. Elle est une condition indispensable au développement du réseau".</p>
<p style="text-align: left;">Pour info, les 238 associations du réseau, composées de 14 000 bénévoles et de 800 salariés, ont permis la création de 75 000 entreprises depuis ces 5 dernières années.</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/2012/10/04/initiative-france-sinverse/montage/" rel="attachment wp-att-1378"><img class="aligncenter  wp-image-1378" title="Montage" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage.jpg" alt="" width="416" height="985" /></a></p>
<p style="text-align: left;"> Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/association/">logos dans les associations.</a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1359</wp:post_id>
		<wp:post_date><![CDATA[2012-10-04 00:30:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-03 22:30:11]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="creation-dentreprises"><![CDATA[Création d'entreprises]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france-initiative"><![CDATA[France Initiative]]></category>
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		<title>J.Riu change de mode</title>
		<link>http://yannickbourenane.com/preprod/2012/10/08/j-riu-change-de-mode/</link>
		<pubDate>Sun, 07 Oct 2012 22:30:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1410</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/j-riu-change-de-mode/montage-logo-jr/" rel="attachment wp-att-1411"><img class="aligncenter size-full wp-image-1411" title="Montage logo JR" alt="" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-JR.jpg" width="827" height="323" /></a>

L'enseigne de prêt-à-porter française <a href="http://www.jacquelineriu.fr/">Jacqueline Riu</a>, créée en 1971, dévoile son nouveau logo. Cette nouvelle identité visuelle s'accompagne d'un nouveau concept nommé "Dress'in Joy"  qui sera déployé dans l'ensemble des points de vente de la marque d'ici à fin 2014.

<a href="http://yannickbourenane.com/preprod/j-riu-change-de-mode/point-de-vente-1-jr/" rel="attachment wp-att-1412"><img class="aligncenter size-full wp-image-1412" title="Point de vente JR" alt="" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Point-de-vente-1-JR.jpg" width="500" height="332" /><!--more--></a>

La marque de vêtement pour femme a confié à l'agence Carré noir la refonte de son logo : le symbole, initiales de Jacqueline Riu, reprend sa véritable signature tout en la modernisant d'un rose vif  et en l'adoucissant. Ce symbole peut faire penser à la forme d'un papillon. Le nom entier de la fondatrice de la marque s'inscrit au bas du logo dans une typographie plus grasse de couleur noir .

La nouvelle architecture des magasins de Jacqueline Riu est porteuse du concept "Dress'in Joy" de la marque consistant à reprendre l'univers d'un dessing-room tout en créant une ambiance intimiste .

<a href="http://yannickbourenane.com/preprod/j-riu-change-de-mode/point-de-vente-2-jr/" rel="attachment wp-att-1414"><img class="aligncenter size-full wp-image-1414" title="Point de vente JR" alt="" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Point-de-vente-2-JR.jpg" width="500" height="324" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/mode/">logos dans la mode.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1410</wp:post_id>
		<wp:post_date><![CDATA[2012-10-08 00:30:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-07 22:30:57]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>8 logos à la mode Microsoft</title>
		<link>http://yannickbourenane.com/preprod/2012/10/05/8-logos-a-la-mode-microsoft/</link>
		<pubDate>Thu, 04 Oct 2012 22:30:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1417</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi, 8 logos sont revisités et mis à la mode de Microsoft pour un résultat très carré :

<a href="http://yannickbourenane.com/preprod/8-logos-a-la-mode-microsoft/apple/" rel="attachment wp-att-1418"><img class="aligncenter size-full wp-image-1418" title="apple" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/apple.png" alt="" width="700" height="371" /></a>

<a href="http://yannickbourenane.com/preprod/8-logos-a-la-mode-microsoft/firefox/" rel="attachment wp-att-1419"><img class="aligncenter size-full wp-image-1419" title="firefox" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/firefox.png" alt="" width="700" height="371" /></a>

<a href="http://yannickbourenane.com/preprod/8-logos-a-la-mode-microsoft/google/" rel="attachment wp-att-1420"><img class="aligncenter size-full wp-image-1420" title="google" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/google.png" alt="" width="700" height="371" /></a>

<a href="http://yannickbourenane.com/preprod/8-logos-a-la-mode-microsoft/londres/" rel="attachment wp-att-1421"><img class="aligncenter size-full wp-image-1421" title="londres" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/londres.png" alt="" width="700" height="371" /></a>

<a href="http://yannickbourenane.com/preprod/8-logos-a-la-mode-microsoft/pepsi/" rel="attachment wp-att-1423"><img class="aligncenter size-full wp-image-1423" title="pepsi" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/pepsi.png" alt="" width="700" height="371" /></a>

<a href="http://yannickbourenane.com/preprod/8-logos-a-la-mode-microsoft/pepsi-2/" rel="attachment wp-att-1422"><img class="aligncenter size-full wp-image-1422" title="pepsi 2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/pepsi-2.png" alt="" width="700" height="371" /></a>

<a href="http://yannickbourenane.com/preprod/8-logos-a-la-mode-microsoft/starbucks/" rel="attachment wp-att-1424"><img class="aligncenter size-full wp-image-1424" title="starbucks" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/starbucks.png" alt="" width="700" height="371" /></a>

<a href="http://yannickbourenane.com/preprod/8-logos-a-la-mode-microsoft/twitter/" rel="attachment wp-att-1425"><img class="aligncenter size-full wp-image-1425" title="twitter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/twitter.png" alt="" width="700" height="371" /></a>

Lire l'article sur le <a href="http://yannickbourenane.com/preprod/microsoft-passe-a-la-couleur/">nouveau logo Microsoft.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1417</wp:post_id>
		<wp:post_date><![CDATA[2012-10-05 00:30:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-04 22:30:03]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<title>Kraft Foods le retour aux sources</title>
		<link>http://yannickbourenane.com/preprod/2012/10/09/kraft-foods-le-retour-aux-sources/</link>
		<pubDate>Mon, 08 Oct 2012 22:30:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1436</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/2012/10/09/kraft-foods-le-retour-aux-sources/montage-logo-kraft/" rel="attachment wp-att-1437"><img class="aligncenter size-full wp-image-1437" title="Montage logo Kraft" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Kraft.jpg" alt="" width="827" height="309" /></a>

Le géant américain de l'industrie agro-alimentaire <a href="http://freu.kraftfoodscompany.com/">Kraft Foods</a>, 2ème leader mondial derrière Nestlé, dévoile son nouveau logo. Alors que le dernier changement logo datait de 2009, cette nouvelle identité visuelle s'inspire largement de leur 1er logo. Un retour aux sources qui illustre la division de la firme en 2 entités : Kraft Foods Group et Mondelez International.
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/2012/10/09/kraft-foods-le-retour-aux-sources/nouvelle-affiche-kraft/" rel="attachment wp-att-1438"><img class="aligncenter  wp-image-1438" title="Nouvelle affiche Kraft" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-affiche-Kraft.jpg" alt="" width="402" height="582" /></a></p>
<p style="text-align: center;"><!--more--></p>
<p style="text-align: left;">Ce nouveau logo, finalisant la division de la firme, nous évoque des souvenirs : il s'illustre dans une typographie sans sérif plus moderne. Le polygone fait son retour dans un rouge plus vif et le nom de la marque dans un bleu plus foncé. Le logo est dorénavant inscrit en minuscule et légèrement plus grand.</p>
<p style="text-align: left;">Voici le logo historique de Kraft Foods :</p>
<a href="http://yannickbourenane.com/preprod/2012/10/09/kraft-foods-le-retour-aux-sources/1er-logo-kraft/" rel="attachment wp-att-1440"><img class="size-full wp-image-1440  aligncenter" title="1er logo Kraft" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/1er-logo-Kraft.png" alt="" width="500" height="187" /></a>

Kraft Foods opère dans 5 catégories majeures : le chocolat, le café, les biscuits, le fromage &amp; l'épicerie et les chewing-gum &amp; les bonbons. Elle possède beaucoup de grandes marques mondialement connues : LU, Cadbury, Milka, Carte Noire, Belin, Carambar, Oréo, Jacques Vabre, Toblerone, Côte d'Or, Mikado, Tuc, Hollywood, Maxwell House etc.

En 2012, la firme se divise en 2 entités : Mondelez International pour le commerce mondial de snacking et Kraft Foods Group.

<a href="http://yannickbourenane.com/preprod/2012/10/09/kraft-foods-le-retour-aux-sources/chi-kraft-shareholders-ok-mondelez-name-for-sn-001/" rel="attachment wp-att-1446"><img class="aligncenter size-full wp-image-1446" title="chi-kraft-shareholders-ok-mondelez-name-for-sn-001" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/chi-kraft-shareholders-ok-mondelez-name-for-sn-001.jpeg" alt="" width="580" height="326" /></a>

<a href="http://yannickbourenane.com/preprod/2012/10/09/kraft-foods-le-retour-aux-sources/nouvelle-pub-kraft/" rel="attachment wp-att-1442"><img class="aligncenter size-full wp-image-1442" title="Nouvelle Pub Kraft" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-Pub-Kraft.jpg" alt="" width="574" height="246" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/distribution/">logos dans la distribution</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1436</wp:post_id>
		<wp:post_date><![CDATA[2012-10-09 00:30:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-08 22:30:34]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="agroalimentaire-2"><![CDATA[agroalimentaire]]></category>
		<category domain="post_tag" nicename="americain"><![CDATA[américain]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="distribution-2"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="kraft"><![CDATA[Kraft]]></category>
		<category domain="post_tag" nicename="kraft-foods"><![CDATA[Kraft Foods]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="snacking"><![CDATA[snacking]]></category>
		<category domain="post_tag" nicename="usa"><![CDATA[USA]]></category>
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		<title>Le RBM déploie son logo</title>
		<link>http://yannickbourenane.com/preprod/2012/10/10/le-rbm-deploie-son-logo/</link>
		<pubDate>Tue, 09 Oct 2012 22:30:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1455</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/image.jpeg"><img class="aligncenter size-full wp-image-1456" title="RBM" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/image.jpeg" alt="" width="630" height="315" /></a>

Le Rassemblement Bleu Marine (RBM), coalition politique française de partis souverainistes lancée par Marine Le Pen le 8 mai 2012, dévoile son logo. Le RBM ne compte pas remplacer le Front National (FN) mais souhaite l'aider à diffuser l'influence du FN, avec comme prochain objectif les élections municipales de 2014.<!--more-->

Le RBM, imaginé et créé par le FN de Marine Le Pen dans le cadre de la dernière campagne législative de 2012, déploie sa nouvelle identité visuelle : les initiales de la coalition s'illustrent en majuscule, dans les couleurs nationales (bleu, blanc, rouge). Ce logo ressemble d'avantage à celui d'un logo de média (le "M" de "Marine" rappelle celui du logo de Morandini) et n'offre pas une bonne lisibilité. La flamme tricolore, emblème du FN, ne se joint pas au logo.

Pour info, cette coalition politique d'extrême droite se compose entre autres du FN, de l'Entente Républicaine, du Rassemblement Républicain, de Souveraineté, Indépendance et Libertés (SIEL) avec le soutien du Parti de l'In-nocence.

<a href="http://yannickbourenane.com/preprod/?attachment_id=1462" rel="attachment wp-att-1462"><img class="aligncenter size-full wp-image-1462" title="FB RBM" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Image-1.png" alt="" width="883" height="511" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/politique/">logos dans la politique.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1455</wp:post_id>
		<wp:post_date><![CDATA[2012-10-10 00:30:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-09 22:30:10]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Myspace tente de reprendre son titre</title>
		<link>http://yannickbourenane.com/preprod/2012/10/11/myspace-tente-de-reprendre-son-titre/</link>
		<pubDate>Wed, 10 Oct 2012 22:30:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1470</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/2012/10/11/myspace-tente-de-reprendre-son-titre/montage-logo-myspace/" rel="attachment wp-att-1471"><img class="aligncenter size-full wp-image-1471" title="Montage logo Myspace" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Myspace.jpg" alt="" width="827" height="355" /></a>

Le réseau social du début des années 2000, <a href="http://fr.myspace.com/">Myspace</a>, tente de reconquérir sa place après avoir été largement évincé par le géant Facebook. Myspace revient au devant de la scène avec un nouveau design et un nouveau logo. Alors que News Corp l'avait acheté 580 millions de dollars, Tim et Chris Vanderhook, les nouveaux patrons de Myspace ont racheté le réseau social en faillite pour 35 millions de dollars.<!--more-->

<a href="http://yannickbourenane.com/preprod/2012/10/11/myspace-tente-de-reprendre-son-titre/nouvelle-pub/" rel="attachment wp-att-1473"><img class="aligncenter size-full wp-image-1473" title="Nouvelle pub Myspace" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-pub.jpg" alt="" width="500" height="378" /></a>

Ce nouveau logo est très largement inspiré du logo historique de Myspace : c'est le retour du symbole aux 3 silhouettes qui s'illustrent de façon ascendante et sans effet de perspective. Il représente la communauté du réseau. La mention "Myspace" est inscrite dans une typographie retravaillée, plus fine et de façon plus rapprochée. Le noir et blanc perdure. On remarque également que le pictogramme est parfois utilisé seul, sans la mention "Myspace".

Voici le logo historique de Myspace :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/1er-logo-Myspace.jpg"><img class="aligncenter size-full wp-image-1474" title="1er logo Myspace" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/1er-logo-Myspace.jpg" alt="" width="500" height="124" /></a>

Justin Timberlake est partenaire de la société Specific Media qui entreprend ce nouveau départ du réseau social, il est donc personnellement très impliqué dans ce projet.

<a href="http://vimeo.com/50071857">Voir la vidéo</a> mise en ligne par Myspace, offrant un aperçu de la nouvelle interface.

"Nous travaillons dur pour construire le nouveau MySpace à partir de zéro". "Mais nous restons fidèles à nos racines d'une manière très importante: en donnant aux gens le pouvoir de s'exprimer comme ils veulent"."Que vous soyez musicien, photographe, cinéaste, créateur de mode ou simplement un fan engagé, nous aimerions que vous fassiez partie de notre toute nouvelle communauté", soulignait Myspace sur son site internet.

<a href="http://yannickbourenane.com/preprod/2012/10/11/myspace-tente-de-reprendre-son-titre/nouvelle-interface/" rel="attachment wp-att-1480"><img class="aligncenter size-full wp-image-1480" title="Nouvelle interface Myspace" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-interface.jpg" alt="" width="645" height="320" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1470</wp:post_id>
		<wp:post_date><![CDATA[2012-10-11 00:30:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-10 22:30:47]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<title>Havas la nouvelle ère Worldwide</title>
		<link>http://yannickbourenane.com/preprod/2012/10/12/havas-la-nouvelle-ere-worldwide/</link>
		<pubDate>Thu, 11 Oct 2012 22:15:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1484</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/havas-la-nouvelle-ere-worldwide/montage-logo-havasworldwide/" rel="attachment wp-att-1485"><img class="aligncenter size-full wp-image-1485" title="Montage logo HavasWorldWide" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-HavasWorldWide.jpg" alt="" width="827" height="308" /></a>

Le groupe Français Havas, géant de la communication, rebaptise son réseau Euro RSCG Worldwide en <a href="http://www.havasworldwide.com/">Havas Worldwide</a>. "Un nouveau nom pour une nouvelle ère" explique le groupe qui prépare également une nouvelle identité visuelle pour Havas Media début 2013.<!--more-->
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/havas-la-nouvelle-ere-worldwide/nouveau-site/" rel="attachment wp-att-1486"><img class="aligncenter  wp-image-1486" title="Nouveau site Havas WW" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-site.png" alt="" width="764" height="519" /></a></p>
<p style="text-align: left;">Ce changement de nom donne naissance à un logo qui s'inscrit dans la lignée Havas : la mention "Havas" reprend le logo du groupe, d'une typographie grasse sans sérif de couleur rouge, la mention "Worldwide" s'illustre dans une typographie plus fine sans sérif de couleur grise. Le logo se décline afin de s'adapter aux différentes villes du réseau.</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/havas-la-nouvelle-ere-worldwide/nouveau-header/" rel="attachment wp-att-1489"><img class="aligncenter  wp-image-1489" title="Nouveau Header" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-Header.png" alt="" width="659" height="350" /></a></p>
David Jones, Directeur Général du groupe, explique : "<em>Il y a dix ans, nous nous sommes distingués pour avoir été le premier groupe de communication à placer le digital au centre de toutes nos agences dans le monde. Avec ce changement de nom et le rassemblement de nos agences médias et création à Paris et à New York, nous avons pour objectif de renforcer un de nos atouts majeurs: être le groupe de communication le plus intégré du secteur avec une structure simplifiée qui assure à nos clients une offre associant excellence créative, expertise digitale, agilité et innovation.</em>"

Le groupe Havas est désormais composé de Havas Media, Havas Creative (qui inclut le réseau Havas Worldwide dont BETC et Leg), Arnold Worldwide et les autres agences de communication du micro-réseau.

Vidéo de lancement d'Havas Worldwide :

<code><iframe src="http://www.youtube.com/embed/MjpqPsNAhuk" frameborder="0" width="640" height="390"></iframe></code>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/media/">logos dans les medias.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1484</wp:post_id>
		<wp:post_date><![CDATA[2012-10-12 00:15:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-11 22:15:30]]></wp:post_date_gmt>
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		<title>Arby&#039;s prend du volume</title>
		<link>http://yannickbourenane.com/preprod/2012/10/15/arbys-prend-du-volume/</link>
		<pubDate>Mon, 15 Oct 2012 07:46:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1501</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/2012/10/15/arbys-prend-du-volume/montage-logo-arbys/" rel="attachment wp-att-1502"><img class="aligncenter size-full wp-image-1502" title="Montage logo Arby's" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Arbys.jpg" alt="" width="827" height="346" /></a>

<a href="http://www.arbys.com/">Arby's</a>, la chaîne de restauration rapide née en 1964, connue pour ses sandwich au rosbif et ses frites torsadées, change de logo. Présent aux Etats-Unis et au Canada, Arby's lance également une nouvelle campagne de pub visant notamment à attirer une clientèle plus adulte que celle de ses concurrents.

<!--more-->
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/2012/10/15/arbys-prend-du-volume/nouvelle-pub-2/" rel="attachment wp-att-1505"><img class="aligncenter  wp-image-1505" title="Nouvelle pub" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-pub1.jpg" alt="" width="459" height="353" /></a></p>
<p style="text-align: left;">Ce nouveau logo, développé en partenariat avec Adrienne Weiss Corporation et Alcone marketing, prend de l'ampleur : le chapeau emblématique de la marque est désormais en 3D accompagné d'effets lumineux. "arby's" s'inscrit en minuscule dans un typographie Avant Garde rouge foncé.</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/2012/10/15/arbys-prend-du-volume/nouveau-packaging-2/" rel="attachment wp-att-1510"><img class="aligncenter  wp-image-1510" title="Nouveau packaging" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-packaging-2.png" alt="" width="800" height="345" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/2012/10/15/arbys-prend-du-volume/nouveau-pakaging/" rel="attachment wp-att-1511"><img class="aligncenter  wp-image-1511" title="Nouveau pakaging" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-pakaging.jpeg" alt="" width="173" height="178" /></a></p>
<p style="text-align: left;">La nouvelle campagne de pub accompagnée du nouveau slogan "Slicing up freshness" mettent en avant l'argument fraîcheur des produits de la chaîne, en effet la viande est fraîchement coupée chaque jour dans chaque restaurant et non en usine :</p>
<code><iframe src="http://www.youtube.com/embed/jyh9hATGu2w" frameborder="0" width="640" height="390"></iframe></code>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/distribution/">logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1501</wp:post_id>
		<wp:post_date><![CDATA[2012-10-15 09:46:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-15 07:46:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[arbys-prend-du-volume]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="arbys"><![CDATA[Arby's]]></category>
		<category domain="post_tag" nicename="canada"><![CDATA[Canada]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="etats-unis"><![CDATA[Etats-Unis]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="restauration-rapide"><![CDATA[restauration rapide]]></category>
		<category domain="post_tag" nicename="sandwich"><![CDATA[sandwich]]></category>
		<category domain="post_tag" nicename="usa"><![CDATA[USA]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1502]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510505695;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:941;}i:1;a:1:{s:2:"id";i:1237;}i:2;a:1:{s:2:"id";i:977;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1624</wp:comment_id>
			<wp:comment_author><![CDATA[Gary]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mg.tramon@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.garymael.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.67.219.181]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-19 10:42:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-19 08:42:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouai, pas convaincu par le changement. Je ne trouve pas que ça ait apporté ni en lisibilité ni en impact. Le logo aurait mérité une vraie refonte.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Babymoov a grandi</title>
		<link>http://yannickbourenane.com/preprod/2012/10/16/babymoov-a-grandi/</link>
		<pubDate>Mon, 15 Oct 2012 22:15:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1519</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/2012/10/16/babymoov-a-grandi/montage-logo-babymoov/" rel="attachment wp-att-1520"><img class="aligncenter size-full wp-image-1520" title="Montage logo babymoov" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-babymoov.jpg" alt="" width="827" height="308" /></a>

Le spécialiste français de la puériculture, <a href="http://www.babymoov.fr/">Babymoov</a>, fête ses 15 ans cette année et change pour la 1ère fois de logo pour l'occasion. 3 étudiants auvergnats de l'ESC Clermont-Ferrand ont créé Babymoov en 1997 avec l'idée de concevoir des produits de puériculture innovants et offrent aujourd'hui une nouvelle signature à la marque.<!--more-->
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/2012/10/16/babymoov-a-grandi/nouvelle-pub-2-2/" rel="attachment wp-att-1521"><img class="aligncenter  wp-image-1521" title="Babymoov" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-pub-2.jpg" alt="" width="367" height="367" /></a></p>
<p style="text-align: left;">Babymoov confie la refonte de son logo à l'agence Team Créatif avec comme maîtres-mots : "Sécurité, Technologie, Qualité, Dynamisme et Proximité ". Un logo dorénavant moins ludique : la marque s'inscrit en minuscule dans une typographie plus ronde de couleur grise. L'hippopotame, emblème de Babymoov depuis sa création symbolisant la déesse égyptienne de l'accouchement et de la maternité, s'illustre nu dans un rose couleur chair. Une arabesque de couleur verte pour "une touche de légèreté" est rajoutée ainsi que la mention "with mums" symbolisant leur proximité vis à vis des mamans et leur développement à l'international.</p>
<p style="text-align: left;">Vidéo de lancement du nouveau logo Babymoov :</p>
<code><iframe src="http://player.vimeo.com/video/49595177?color=CCD940" frameborder="0" width="400" height="300"></iframe></code>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-pub2.jpg"><img class="aligncenter  wp-image-1524" title="Nouvelle pub" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-pub2.jpg" alt="" width="681" height="252" /></a></p>
<p style="text-align: left;">Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/industrie/">logos dans l'industrie.</a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1519</wp:post_id>
		<wp:post_date><![CDATA[2012-10-16 00:15:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-15 22:15:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[babymoov-a-grandi]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="babymoov"><![CDATA[Babymoov]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="industrie-2"><![CDATA[industrie]]></category>
		<category domain="post_tag" nicename="puericulture"><![CDATA[puériculture]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1520]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510620469;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1115;}i:1;a:1:{s:2:"id";i:815;}i:2;a:1:{s:2:"id";i:11198;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Top 10 des logos les plus chers au monde</title>
		<link>http://yannickbourenane.com/preprod/2012/10/12/top-10-des-logos-les-plus-chers-au-monde/</link>
		<pubDate>Fri, 12 Oct 2012 13:52:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1538</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/cout_logonews_Prix.jpg"><img class="alignnone size-full wp-image-1554" title="cout_logonews_Prix" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/cout_logonews_Prix.jpg" alt="" width="535" height="640" /></a>

Puisque c'est vendredi, voici un <strong>Top 10 des logos les plus chers au monde</strong> dont les prix ont plus ou moins été rendus publics et qui sont plus ou moins contestés. Naturellement, les coûts de logos établis dans ce top ne comparent pas des missions à périmètre constant, par ailleurs, il est assez difficile de s'assurer de la véracité des ces informations. Si vous connaissez le prix d'autres logos qui dépasse ceux-là, c'est le moment de partager l'info. Merci.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1538</wp:post_id>
		<wp:post_date><![CDATA[2012-10-12 15:52:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-12 13:52:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[top-10-des-logos-les-plus-chers-au-monde]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1554]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510703516;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1243;}i:1;a:1:{s:2:"id";i:2286;}i:2;a:1:{s:2:"id";i:51;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1619</wp:comment_id>
			<wp:comment_author><![CDATA[Rémi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[remi_scz33@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.217.173.72]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-14 14:21:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-14 12:21:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les 500k attribués au logo de Pôle Emploi ne concernent que le montant reversé à l'agence Nomen pour le nom. En ajoutant l'identité on doit donc être largement au dessus... ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1620</wp:comment_id>
			<wp:comment_author><![CDATA[fabulousF]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ffabulousf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://fabulousfabien.free.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.67.182.52]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-16 09:34:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-16 07:34:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est toujours sympa de savoir que les logos moches de l'ANPE et celui du pôle  emploi qui l'a remplacé un an plus tard font partis des logos les plus chers !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1621</wp:comment_id>
			<wp:comment_author><![CDATA[Rod]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hail_rod@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://rodleg.wordpress.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.27.14.226]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-17 12:43:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-17 10:43:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[quand on connais toutes les histoires  qu'il y a eut autour du logo de l'ANPE ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1625</wp:comment_id>
			<wp:comment_author><![CDATA[Gary]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mg.tramon@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.garymael.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.67.219.181]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-19 10:44:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-19 08:44:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est tout de même assez injustifiable, ces sommes. On nage en plein surréalisme.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1626</wp:comment_id>
			<wp:comment_author><![CDATA[Aurels]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[aduvallet@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.actulogo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.49.203.146]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-19 16:09:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-19 14:09:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Rémi : La part de Nomen dans ce coût ne représente "que" 135 000 euros, les 365 000 euros restant correspondent aux changements d'enseignes, de papeterie, de goodies, etc... D'nue manière générale, il faut relativiser ces chiffres, par exemple pour BP, la société est présente dans 54 pays, multiplié par le nombre de bureaux, de stations (21 800 dans le monde au dernier comptage), de véhicules et de vêtements à estampiller BP, le chiffre est tout de suite impressionnant, forcément ! Concrètement, sur les 170 millions annoncés, le travail de design (avec la recherche, les déclinaisons, la charte graphique, etc...) a coûté environ 5,6 millions d'euros. Le reste étant le coût global de l'application de cette nouvelle identité.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1705</wp:comment_id>
			<wp:comment_author><![CDATA[pez]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[peziz@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.creanantes.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[217.128.119.202]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-08 12:54:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-08 11:54:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aurels&gt;&gt;&gt; tout à fait d'accord avec toi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>17120</wp:comment_id>
			<wp:comment_author><![CDATA[L&rsquo;importance du graphisme &#8211; V. Bocquelet - Blog]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.vivienbocquelet.fr/blog/2014/05/limportance-du-graphisme/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[213.251.189.209]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-14 09:16:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-14 07:16:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[[&#8230;] Des exemples parfois fous prouvent que le design et tout ce qui va avec (identité graphique, charte complète, ergonomie&#8230;) peut atteindre des sommes astronomiques (le logo de BP a coûté 170 millions d&rsquo;euros : http://yannickbourenane.com/preprod/2012/10/12/top-10-des-logos-les-plus-chers-au-monde/) [&#8230;]]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>153699</wp:comment_id>
			<wp:comment_author><![CDATA[Communication visuelle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mashovf791@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.112.163]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-04 10:33:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-04 09:33:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Des sommes astronomiques, mais pas seulement liées au logo en lui même. Cela doit aussi représenter les frais annexes, renouvellement de la papeterie, etc.]]></wp:comment_content>
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	<item>
		<title>Wendy&#039;s a grandi</title>
		<link>http://yannickbourenane.com/preprod/2012/10/17/wendys-a-grandi/</link>
		<pubDate>Tue, 16 Oct 2012 22:30:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1572</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wendys-a-grandi/montage-logo-wendys/" rel="attachment wp-att-1573"><img class="aligncenter size-full wp-image-1573" title="Montage logo Wendy's" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Wendys.jpg" alt="" width="827" height="344" /></a>

La célèbre chaîne de restauration rapide américaine fondée en 1969, <a href="http://www.wendys.com/">Wendy's</a>, change de logo pour la 1ère fois depuis 1983. Le 3ème leader mondial dans ce secteur derrière McDonald's et Burger King prévoit le lancement de sa nouvelle identité visuelle pour mars 2013.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-restaurant.jpeg"><img class="aligncenter size-full wp-image-1574" title="Nouveau restaurant" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-restaurant.jpeg" alt="" width="560" height="276" /></a>

Ce nouveau logo témoigne des innovations prévues par la marque à savoir de nouvelles préparations fraîches inclues dans le menu et un nouveau design de restaurant. Wendy's, célèbre pour ses hamburgers et ses sandwiches carrés, reste fidèle à ses valeurs : exit le style western et les cadres, le nouveau logo s'inscrit librement dans une typographie plus ronde. La couleur rouge et la vague inscrivant le nom de la marque sont préservées. La mention "Old fashioned hamburgers" est retirée du logo. L'emblématique petite fille rousse, inspirée de Wendy la fille du fondateur de la marque Dave Thomas, prend de la couleur et apparaît un peu plus âgée. Ses tresses débordent du cercle qui l'entoure afin d'illustrer la "dynamique  Wendy's".

Wendy Thomas explique la philosophie de la marque et ses valeurs :

<code><iframe src="http://www.youtube.com/embed/WJPGPIxgXUY" frameborder="0" width="640" height="390"></iframe></code>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/distribution/">logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1572</wp:post_id>
		<wp:post_date><![CDATA[2012-10-17 00:30:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-16 22:30:41]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[wendys-a-grandi]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="etats-unis"><![CDATA[Etats-Unis]]></category>
		<category domain="post_tag" nicename="fast-food"><![CDATA[fast food]]></category>
		<category domain="post_tag" nicename="marques"><![CDATA[marques]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="restauration-rapide"><![CDATA[restauration rapide]]></category>
		<category domain="post_tag" nicename="usa"><![CDATA[USA]]></category>
		<category domain="post_tag" nicename="wendys"><![CDATA[Wendy's]]></category>
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		<title>R/Y way of life</title>
		<link>http://yannickbourenane.com/preprod/2012/10/18/ry-way-of-life/</link>
		<pubDate>Wed, 17 Oct 2012 22:30:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1579</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/2012/10/18/ry-way-of-life/montage-logo-la-roche-sur-yon/" rel="attachment wp-att-1580"><img class="aligncenter size-full wp-image-1580" title="Montage logo La Roche sur Yon" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-La-Roche-sur-Yon.jpg" alt="" width="827" height="335" /></a>

<a href="http://www.larochesuryonagglomeration.fr/">La Roche-sur-Yon agglomération</a> dévoile son nouveau logo et sa nouvelle marque territoriale "La Roche-sur-Yon, Vendée way of life". Le 1er pôle économique de la Vendée souhaite par ce biais accroître la notoriété et l'attractivité de l'agglomération.<!--more-->
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/2012/10/18/ry-way-of-life/digital-camera/" rel="attachment wp-att-1582"><img class="aligncenter  wp-image-1582" title="R/Y assemblée générale" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/assemblee-generale-de-la-Roche-Agglomeration.jpg" alt="" width="640" height="480" /></a></p>
<p style="text-align: left;">La Roche-sur-Yon confie la refonte de son logo à l'agence Souple/hop! afin de mettre en avant l'art de vivre et l'audace de la Vendée : le nom de la ville s'inscrit dans une typographie sans sérif et ses "initiales" R/Y, élément visuel omniprésent, illustrent la façon dont le nom de la ville est le plus souvent écrit. La nouvelle signature de l'agglomération "Vendée way of life" permet une référence géographique et s'inscrit dans une typographie au style manuscrit qui accentue l'aspect humain et "fait des habitants les principaux ambassadeurs de leur territoire."</p>
<p style="text-align: left;">«L’Agglomération de La Roche-sur-Yon est un territoire qui se vit tous les jours, par ses services, ses activités et les liens humains qui se forment. C’est tous les jours un peu plus que les habitants, entreprises, enfants, retraités, salariés, entrepreneurs portent la réussite de leurs projets personnels et professionnels. Et nous sommes fiers de ce quotidien qui crée des moments exceptionnels. C’est cet ordinaire, partagé de moments et de réussites, qui devient si rare, presque extraordinaire. Un nouvel art de vivre. Ici, l’avenir se crée tous les jours. La Roche-sur-Yon, c’est notre audace au quotidien.», peut-on lire sur le site de l'agglomération.</p>
<p style="text-align: left;">Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/ville/">logos dans les villes.</a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1579</wp:post_id>
		<wp:post_date><![CDATA[2012-10-18 00:30:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-17 22:30:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[ry-way-of-life]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="la-roche-sur-yon"><![CDATA[La Roche-sur-Yon]]></category>
		<category domain="post_tag" nicename="la-rocheyon"><![CDATA[La Roche/Yon]]></category>
		<category domain="post_tag" nicename="ry"><![CDATA[R/Y]]></category>
		<category domain="post_tag" nicename="vendee"><![CDATA[Vendée]]></category>
		<category domain="post_tag" nicename="ville-2"><![CDATA[ville]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1580]]></wp:meta_value>
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	<item>
		<title>&quot;Conforama, C&#039;est bon de changer&quot;</title>
		<link>http://yannickbourenane.com/preprod/2012/10/16/conforama-cest-bon-de-changer/</link>
		<pubDate>Mon, 15 Oct 2012 22:20:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1588</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/1561/montage-logo-conforama/" rel="attachment wp-att-1562"><img class="aligncenter size-full wp-image-1562" title="Montage logo Conforama" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Conforama.jpg" alt="" width="827" height="318" /></a>

L'acteur majeur Français de l'équipement de la maison en Europe, <a href="http://www.conforama.fr/">Conforama</a>, multiplie les nouveautés. De l'apparition d'un nouveau logo à une nouvelle signature et d'une nouvelle campagne de pub qui signe son retour à la TV, l'enseigne créée en 1967 comptant 261 magasins change de positionnement.<!--more-->

<a href="http://yannickbourenane.com/preprod/1561/nouveau-header-2/" rel="attachment wp-att-1563"><img class="aligncenter size-full wp-image-1563" title="Nouveau header" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-header.jpg" alt="" width="850" height="315" /></a>

Le nouveau logo, signé par l'agence W&amp;Cie, simplifie l'ancien : exit le mirage de l'île paradisiaque à portée de main, la nouvelle identité visuelle conserve uniquement la typographie et le nom de la marque. Il se décline dans différentes couleurs (blanc, violet, orange..)

La nouvelle signature de la marque "Conforama, C'est bon de changer" s'accompagne d'une nouvelle campagne de pub, signée par l'agence Proximity BBDO, qui se compose de 3 films de 25 sec. Ils racontent avec humour comment la vie d'un célibataire, d'une famille et d'un couple a changé grâce à leurs achats chez Conforama.

<code><iframe src="http://www.youtube.com/embed/FQiftFcjt1k" frameborder="0" width="640" height="390"></iframe></code>

<code><iframe src="http://www.youtube.com/embed/1msk5RTEvxI" frameborder="0" width="640" height="390"></iframe></code>

<code><iframe src="http://www.youtube.com/embed/tdKRpRIKYjY" frameborder="0" width="640" height="390"></iframe></code>

Sophie Mouillard, Directrice Marketing, explique : « <em>La mission de Conforama est de </em><em>rendre la décoration et l’aménagement intérieur accessible à tous. Notre retour à la télé marque </em><em>notre volonté de faire savoir au grand public que notre marque s’est complètement renouvelée. </em><em>Cette campagne illustre notre complicité avec les Français et notre volonté d’être proches de leurs </em><em>vies. Ce retour à la télévision est aussi l’occasion pour nous de communiquer sur notre nouvelle </em><em>signature : C’est bon de changer. Cela correspond bien à ce qu’est Conforama, une enseigne qui </em><em>permet de changer son intérieur, au gré de ses envies, petites ou grandes, et en fonction des </em><em>surprises que la vie réserve à chacun d’entre nous.</em>»

<a href="http://lentreprise.conforama.fr/pdf/1349080369.pdf#titre_news">Lire le communiqué de presse.</a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/distribution/">logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1588</wp:post_id>
		<wp:post_date><![CDATA[2012-10-16 00:20:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-15 22:20:25]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[conforama-cest-bon-de-changer]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="conforama"><![CDATA[Conforama]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="distribution-2"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[1600]]></wp:meta_value>
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		<title>10 histoires de logos</title>
		<link>http://yannickbourenane.com/preprod/2012/10/26/histoires-de-logos/</link>
		<pubDate>Thu, 25 Oct 2012 22:30:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1297</guid>
		<description></description>
		<content:encoded><![CDATA[<div style="text-align: left;"></div>
<div class="separator" style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-fj3d1Kfo5N8/UCTVAeollsI/AAAAAAAAHIo/cJZCs1YRkE4/s1600/Air_France_historique_logo+copie.jpg"><img class="aligncenter" src="http://1.bp.blogspot.com/-fj3d1Kfo5N8/UCTVAeollsI/AAAAAAAAHIo/cJZCs1YRkE4/s640/Air_France_historique_logo+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: left;">C'est vendredi, on trace un historique consacré aux logos de grandes marques françaises. Découvrez les avant/après d'Air France, Petit Bateau, Carambar, Clairefontaine, Crédit Agricole, DOP, Europe 1, France Telecom, Michelin, La Vache qui Rit...</div>
<div style="text-align: left;"><!--more--></div>
<div style="text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-aOC-_NVQm08/UCTpDcHFVvI/AAAAAAAAHLI/softXVTpoXQ/s1600/Petit_bateau_logo_historique+copie.jpg"><img class="aligncenter" src="http://1.bp.blogspot.com/-aOC-_NVQm08/UCTpDcHFVvI/AAAAAAAAHLI/softXVTpoXQ/s640/Petit_bateau_logo_historique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
<a href="http://www.petit-bateau.fr/?SOU=google&amp;TYP=cpc&amp;KW=petit-bateau&amp;VER=9687822762&amp;CMP=Marque+seule2&amp;gclid=CMGwrPmL2LECFYzbfAodFQ4A2Q" target="_blank">Petit Bateau</a> voit le jour en 1918 grâce à Etienne Valton qui va créer la culotte Petit Bateau inspirée de la chanson "Maman les p'tits bateaux qui vont sur l'eau ont-ils des jambes ?". Depuis 1988, la marque fait partie du groupe Yves Rocher et dégage plus de 265 millions d'euros de chiffres d'affaires.
<div class="separator" style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-2W-I8vRfy8U/UCTU7uNNGHI/AAAAAAAAHIg/3U5mkeyZzes/s1600/Carambar_logo_historique+copie.jpg"><img class="aligncenter" src="http://3.bp.blogspot.com/-2W-I8vRfy8U/UCTU7uNNGHI/AAAAAAAAHIg/3U5mkeyZzes/s640/Carambar_logo_historique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: left;"><a href="http://www.carambar.fr/" target="_blank">Carambar</a>, marque commerciale de caramels industriels, voit le jour en 1954 à Marcq-en-Baroeul. Les blagues sont introduites en 1969 dans l'enveloppe du caramel. En France, chaque année, environ un milliard d'unités de ces confiseries sont consommées.</div>
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<div class="separator" style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-ZEFeUXjoxQo/UCTlhpHMz-I/AAAAAAAAHJQ/FcVRtH2L658/s1600/Clairefontaine_logo_historique+copie.jpg"><img class="aligncenter" src="http://4.bp.blogspot.com/-ZEFeUXjoxQo/UCTlhpHMz-I/AAAAAAAAHJQ/FcVRtH2L658/s640/Clairefontaine_logo_historique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: left;"><a href="http://www.clairefontaine.com/" target="_blank">Clairefontaine</a> voit le jour en 1858 sous la direction de Jean Baptiste Bichelberger. Le papetier a gardé l'univers graphique de sa marque. C'est une marque qui génère aujourd'hui plus de 180 millions d'euros de chiffres d'affaires.</div>
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<div class="separator" style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-biHLabukXNc/UCTlrWLPJ-I/AAAAAAAAHJY/loEGzey_FFU/s1600/Cre%CC%81dit_Agricole_Logo_historique+copie.jpg"><img class="aligncenter" src="http://3.bp.blogspot.com/-biHLabukXNc/UCTlrWLPJ-I/AAAAAAAAHJY/loEGzey_FFU/s640/Cre%CC%81dit_Agricole_Logo_historique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: left;"><a href="http://www.credit-agricole.fr/" target="_blank">Le Crédit Agricole</a> est un réseau français de banques coopératives et mutualistes qui est devenu depuis 1990 un groupe bancaire généraliste international. Fondé en 1885 au service du monde agricole, il a été introduit en bourse en 2001.</div>
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<div class="separator" style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-gCMmmTZPmC0/UCTl3j4yqVI/AAAAAAAAHJg/kkfkTuy5bwQ/s1600/DOP_LOGO_historique+copie.jpg"><img class="aligncenter" src="http://1.bp.blogspot.com/-gCMmmTZPmC0/UCTl3j4yqVI/AAAAAAAAHJg/kkfkTuy5bwQ/s640/DOP_LOGO_historique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: left;"><a href="http://www.dop.fr/" target="_blank">Dop</a> est le premier shampoing de grande consommation lancé par l'Oréal en 1934. Les français ayant pour réputation de préférer le bistro à la salle de bain. L'histoire raconte que le fondateur de L'Oréal ordonne à ses publicitaires de dire aux gens "<em>qu'ils sont dégoûtants, qu'ils ne sentent pas bon et qu'ils ne sont pas beaux</em>". L'idée sera prise de créer les <a href="http://www.prodimarques.com/sagas_marques/dop/dop.php" target="_blank">Journées des Enfants Propres </a>afin de toucher la cible des parents dans un second temps.</div>
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<div class="separator" style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://3.bp.blogspot.com/-hXYXFM_qjzI/UCTmY3f_hfI/AAAAAAAAHJo/TrhaxeEVbxk/s1600/Europe_1_logo_historique+copie.jpg"><img class="aligncenter" src="http://3.bp.blogspot.com/-hXYXFM_qjzI/UCTmY3f_hfI/AAAAAAAAHJo/TrhaxeEVbxk/s640/Europe_1_logo_historique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: left;"><a href="http://www.dop.fr/" target="_blank">Europe 1</a> prend ses origines après-guerre . Son premier slogan était "Je choisis, Europe 1!" Aujourd'hui la radio est détenue à 100% par Lagardère Active et n'est plus cotée à la bourse de Paris. Les codes couleurs ont été uniformisés, l'identité vit désormais en bleu et blanc.</div>
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<div class="separator" style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-oiowFtpecfM/UCTm37OyWZI/AAAAAAAAHJw/gpiKMqQEIVs/s1600/France_telecom_logo+copie+copie.jpg"><img class="aligncenter" src="http://1.bp.blogspot.com/-oiowFtpecfM/UCTm37OyWZI/AAAAAAAAHJw/gpiKMqQEIVs/s640/France_telecom_logo+copie+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: left;"><a href="http://pro.orange.fr/" target="_blank">France Télécom</a> est une entreprise française de télécommunications. Créée en 1988, elle emploie aujourd'hui 172 000 personnes et sert plus de 226 millions de clients dans le monde.</div>
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<div class="separator" style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-UVSk93V8Gu0/UCTnIsCMx9I/AAAAAAAAHKA/b4IiouWnblU/s1600/La_vache_qui_rit_logo+copie.jpg"><img class="aligncenter" src="http://4.bp.blogspot.com/-UVSk93V8Gu0/UCTnIsCMx9I/AAAAAAAAHKA/b4IiouWnblU/s640/La_vache_qui_rit_logo+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: left;">Le brevet de la marque <a href="http://www.lavachequirit.com/" target="_blank">La Vache Qui Rit</a> a été déposé le 16 avril 1921. La marque tient ses origines de son fondateur Léon Bel, affineur de fromage comté. Lors de la première Guerre Mondiale il est affecté au régiment de Ravitaillement en Viande Fraîche (RVF). L'état-major décide de doter chaque unité d'une emblème spécifique qui sera apposée sur tous les véhicules, en particulier les camions. Pour obtenir le meilleur résultat, un concours est lancé. Le dessin qui orne les camions du RVF est une vache hilare, surnommée la Wachkyrie, allusion aux Valkyries, rendues célèbres par Richard Wagner et emblème des transports de troupes allemandes. En 1921, Léon Bel à la recherche d'un nom pour son fromage fondu, se souvient de ce nom d'emblème et dépose alors la marque La Vache Qui Rit.</div>
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<div class="separator" style="clear: both; text-align: left;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-uNIDue9FQ_w/UCPbZzrtUnI/AAAAAAAAHH4/uRT0mY6Rxfc/s1600/Michelin_logo_historique+copie.jpg"><img class="aligncenter" src="http://2.bp.blogspot.com/-uNIDue9FQ_w/UCPbZzrtUnI/AAAAAAAAHH4/uRT0mY6Rxfc/s640/Michelin_logo_historique+copie.jpg" alt="" width="640" height="400" border="0" /> </a></div>
<div class="separator" style="clear: both; text-align: left;"><a href="http://www.viamichelin.fr/" target="_blank">Michelin</a>, fabricant français de pneumatiques a vu le jour en 1889. Il est aujourd'hui le deuxième vendeur derrière Bridgestones et devant Goodyear. Implantée dans 19 pays, la marque emploie plus de 125 000 personnes et est connue pour ses pneumatiques, ses cartes routières et le fameux guide Michelin. En 2000, grâce à l'emblème de Bibendum son logo a été déclaré <a href="http://www.live2times.com/2000-bibendum-michelin-elue-logo-du-siecle-e--11955/" target="_blank">logo du siècle</a>.</div>]]></content:encoded>
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		<wp:post_date><![CDATA[2012-10-26 00:30:54]]></wp:post_date>
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		<title>7 histoires de logos</title>
		<link>http://yannickbourenane.com/preprod/2012/11/09/la-suite-des-histoires-de-logos-2/</link>
		<pubDate>Thu, 08 Nov 2012 23:30:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1300</guid>
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		<content:encoded><![CDATA[&nbsp;
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<div class="separator" style="clear: both; text-align: center; margin: 0px;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-OREoXdKh1Ac/UCTnXVdsV8I/AAAAAAAAHKQ/df3KxC4_qpw/s1600/Renault_logo_historique+copie.jpg"><img style="cursor: move;" src="http://1.bp.blogspot.com/-OREoXdKh1Ac/UCTnXVdsV8I/AAAAAAAAHKQ/df3KxC4_qpw/s640/Renault_logo_historique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
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C’est vendredi, on complète notre série consacrée aux <a href="http://yannickbourenane.com/preprod/histoires-de-logos/">histoires des logos</a> de grandes marques françaises. Découvrez les avant/après de Renault, SNCF, Ricard, Seb, TF1, Total et La Poste.

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<div class="separator" style="clear: both; text-align: left; margin: 0px;">La marque automobile <a href="http://www.renault.fr/?ORIGIN=jumppage" target="_blank">Renault</a> a été officiellement fondée le 25 février 1899 par les frères Louis, Marcel et Fernand Renault. Nationalisée après la seconde Guerre Mondiale à cause de la collaboration des dirigeants avec l'occupant nazi, elle est privatisée en 1990. Les monogrammes de la marque ont disparu mais elle est aujourd'hui facilement identifiable grâce à la couleur jaune et à son losange métallique.<!--more--></div>
<div class="separator" style="clear: both; text-align: left; margin: 0px;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-fbejiKjGZlQ/UCTn8iBoidI/AAAAAAAAHKo/9oGlsQMAB9Y/s1600/SNCF_logo_historique+copie.jpg"><img class="aligncenter" src="http://4.bp.blogspot.com/-fbejiKjGZlQ/UCTn8iBoidI/AAAAAAAAHKo/9oGlsQMAB9Y/s640/SNCF_logo_historique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
<div class="separator" style="clear: both; text-align: left; margin: 0px;">La Société Nationale des Chemins de Fer, <a href="http://www.sncf.com/fr/">SNCF</a>, est une entreprise publique fondée en 1937. Elle affichait un chiffre d'affaires de plus de 18 milliards d'euros en 2009. La marque n'a rien gardé de son identité de 1938. Le principe de juxtaposition des lettres est effacé au profit d'un logo dégradé où cependant les lettres se suivent.</div>
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<div class="separator" style="clear: both; text-align: center; margin: 0px;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-p8Av-2Cz1HA/UCTnc6TmNPI/AAAAAAAAHKY/3nRX9xx_Zo8/s1600/Ricard_logo_historique+copie.jpg"><img style="cursor: move;" src="http://2.bp.blogspot.com/-p8Av-2Cz1HA/UCTnc6TmNPI/AAAAAAAAHKY/3nRX9xx_Zo8/s640/Ricard_logo_historique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
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<div style="text-align: left;"><a href="http://www.ricard.com/" target="_blank">Ricard</a> est une société française de distillerie fondée en 1932. Aujourd'hui, elle appartient au groupe Pernod Ricard et produit le fameux pastis le plus vendu au monde. Soixante ans après, la marque a gardé ses codes coloriels. L'emblème du soleil a été ajouté au bloc marque de couleur bleu.</div>
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<div class="separator" style="clear: both; text-align: center; margin: 0px;"><a style="margin-left: 1em; margin-right: 1em;" href="http://2.bp.blogspot.com/-9MdHbDe-Eqg/UCTnpOqpDyI/AAAAAAAAHKg/mRNsP4Sle1M/s1600/SEB_logo_historique+copie.jpg"><img src="http://2.bp.blogspot.com/-9MdHbDe-Eqg/UCTnpOqpDyI/AAAAAAAAHKg/mRNsP4Sle1M/s640/SEB_logo_historique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
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<div style="text-align: left;"><a href="http://www.seb.fr/" target="_blank">Seb</a>, crée en 1857, est le sigle de Société d'Embouteillage de Bourgogne. Aujourd'hui la marque réalise un chiffre d'affaires de trois milliards d'euros. Elle a gardé le même univers de marque. Le triangle rouge reste l'emblème de Seb, la typographie a été modernisée.</div>
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<div class="separator" style="clear: both; text-align: center; margin: 0px;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-Ko7N9kNxgZE/UCToSwdiPiI/AAAAAAAAHK4/NFAjvjo01Kk/s1600/TF1-logo-historique+copie.jpg"><img src="http://1.bp.blogspot.com/-Ko7N9kNxgZE/UCToSwdiPiI/AAAAAAAAHK4/NFAjvjo01Kk/s640/TF1-logo-historique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
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<div style="text-align: left;"><a href="http://www.tf1.fr/" target="_blank">TF1</a>, abréviation de Télévision Française 1 est la première et plus ancienne chaîne de télévision généraliste nationale française. Elle a pris son nom actuel en 1975. Radiovision PTT voit le jour en 1938 grâce à un émetteur fixé sur la tour Eiffel, nous sommes alors au début de la télévision.</div>
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<div class="separator" style="clear: both; text-align: center; margin: 0px;"><a style="margin-left: 1em; margin-right: 1em;" href="http://4.bp.blogspot.com/-mZLnB1OcHPU/UCTob2Ki_pI/AAAAAAAAHLA/_MEJTqW9Crk/s1600/Total_logo_historique+copie.jpg"><img style="cursor: move;" src="http://4.bp.blogspot.com/-mZLnB1OcHPU/UCTob2Ki_pI/AAAAAAAAHLA/_MEJTqW9Crk/s640/Total_logo_historique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
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<div style="text-align: left;"><a href="http://www.total.fr/" target="_blank">Total</a> voit le jour 1924, elle est aujourd'hui la première entreprise française en terme de chiffre d'affaires. Depuis 2003, elle utilise le globe comme emblème, cherchant à obtenir un statut plus écologique.</div>
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<div class="separator" style="clear: both; text-align: center; margin: 0px;"><a style="margin-left: 1em; margin-right: 1em;" href="http://1.bp.blogspot.com/-9sZguq8XlDU/UCTm-nmRwKI/AAAAAAAAHJ4/VREgfDO8FDs/s1600/La_Poste_logo_hidtorique+copie.jpg"><img style="cursor: move;" src="http://1.bp.blogspot.com/-9sZguq8XlDU/UCTm-nmRwKI/AAAAAAAAHJ4/VREgfDO8FDs/s640/La_Poste_logo_hidtorique+copie.jpg" alt="" width="640" height="400" border="0" /></a></div>
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<div style="text-align: left;">En 1879, un premier T pour "Télégraphe" forme l’enseigne P&amp;T. L’apparition du téléphone, au tournant du siècle, ajoute un second T pour "Téléphone", puis pour "Télécommunications". Les PTT traversent les deux Guerres Mondiales avant d’assister en 1959, à l’extinction du télégraphe. Les P&amp;T renaîtront alors un temps avant d’intégrer la Télédiffusion en 1980. C’est en 1987 que la marque <a href="http://www.laposte.fr/">La Poste</a> remplace définitivement et officiellement les PTT.</div>
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		<title>Un géant fête ses 90 ans</title>
		<link>http://yannickbourenane.com/preprod/2012/10/19/un-geant-fete-ses-90-ans/</link>
		<pubDate>Thu, 18 Oct 2012 22:15:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/un-geant-fete-ses-90-ans/montage-logo-warner-bros/" rel="attachment wp-att-1604"><img class="aligncenter size-full wp-image-1604" title="Montage logo Warner Bros" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Warner-Bros.jpg" alt="" width="827" height="370" /></a>

L'un des géants de la production et de la distribution au cinéma et en TV, <a href="http://www.warnerbros.fr/">Warner Bros</a>, célébrera son 90ème anniversaire tout au long de l'année 2013. Pour se faire, un nouveau logo est déployé. Dévoilé par Barry Meyer, Directeur Général de la filiale, lors d'une conférence de presse en Californie, ce nouveau logo sera utilisé à partir de janvier 2013 sur les produits promotionnels, les évènements, les DVD et Blu-ray.<!--more-->

<a href="http://yannickbourenane.com/preprod/un-geant-fete-ses-90-ans/cinema-annonce-anniv/" rel="attachment wp-att-1605"><img class="aligncenter size-full wp-image-1605" title="Cinema" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Cinema-annonce-anniv.jpg" alt="" width="620" height="375" /></a>

Fondé en 1923 par les frères Warner, le 3ème plus vieux studio cinématographique américain derrière Paramount et Universal Pictures dévoile son "logo de fête" : le mythique bouclier d'or emblématique de la marque est conservé dans une couleur or moins clinquante. La mention "Warner Bros Pictures" est remplacée par "90 years", l'âge fêté. La mention "Entertaining the world" est ajoutée au logo. Le tout sur fond d'un rideau rouge de cinéma entouré d'un cadre couleur or. Certains commentateurs américains regrettent cet ensemble faisant penser à "un cercueil d'or".

En janvier 2013, 2 coffrets spéciaux seront commercialisés pour l'occasion : The Best of Warner Bros qui regroupera 100 DVD dont les 22 films Warner Bros qui ont gagné l'Oscar du meilleur film et le 2nd coffret du même nom qui réunira 50 films Blu-ray Collection.

Vidéo de présentation de ces coffrets :

<code><iframe src="http://www.youtube.com/embed/M_7-RjaSc54" frameborder="0" width="640" height="390"></iframe></code>

<a href="http://yannickbourenane.com/preprod/un-geant-fete-ses-90-ans/nouveau-header-2-2/" rel="attachment wp-att-1610"><img class="aligncenter size-full wp-image-1610" title="Nouveau header" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-header-2.jpg" alt="" width="851" height="315" /></a>

<a href="http://yannickbourenane.com/preprod/un-geant-fete-ses-90-ans/nouvelle-affiche/" rel="attachment wp-att-1606"><img class="aligncenter size-full wp-image-1606" title="Nouvelle affiche" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-affiche.jpg" alt="" width="640" height="960" /></a>

Tout sur l'actu des<a href="http://yannickbourenane.com/preprod/category/divertissement/"> logos dans les divertissements.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1603</wp:post_id>
		<wp:post_date><![CDATA[2012-10-19 00:15:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-18 22:15:37]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="anniversaire"><![CDATA[Anniversaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="cinema"><![CDATA[Cinéma]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="post_tag" nicename="divertissement-2"><![CDATA[divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="production"><![CDATA[Production]]></category>
		<category domain="post_tag" nicename="usa"><![CDATA[USA]]></category>
		<category domain="post_tag" nicename="warner-bros"><![CDATA[Warner Bros]]></category>
		<category domain="post_tag" nicename="wb"><![CDATA[WB]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1604]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510379156;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:7461;}i:2;a:1:{s:2:"id";i:1826;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>10 détournements de logos</title>
		<link>http://yannickbourenane.com/preprod/2012/10/19/10-detournements-de-logos-3/</link>
		<pubDate>Thu, 18 Oct 2012 22:30:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1615</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/10-detournements-de-logos-3/vomit2/" rel="attachment wp-att-1618"><img class="aligncenter size-full wp-image-1618" title="Vodka" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/vomit2.jpg" alt="" width="500" height="375" /></a>

C'est vendredi, nous vous présentons 10 détournements de logos de marques mondialement connues. Du luxe à la restauration rapide, tout y passe !<!--more-->

<a href="http://yannickbourenane.com/preprod/10-detournements-de-logos-3/tumblr_madaw42hbu1qba2too1_500/" rel="attachment wp-att-1629"><img class="aligncenter size-full wp-image-1629" title="Hermès" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/tumblr_madaw42hbU1qba2too1_500.jpg" alt="" width="500" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/10-detournements-de-logos-3/loreal2/" rel="attachment wp-att-1627"><img class="aligncenter size-full wp-image-1627" title="L'Oréal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/loreal2.jpg" alt="" width="500" height="375" /></a>

<a href="http://yannickbourenane.com/preprod/10-detournements-de-logos-3/brandversations-burger-king-mcdonalds/" rel="attachment wp-att-1626"><img class="aligncenter size-full wp-image-1626" title="Burger King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/brandversations-burger-king-mcdonalds.jpg" alt="" width="500" height="707" /></a>

<a href="http://yannickbourenane.com/preprod/10-detournements-de-logos-3/nike_logo_parody-7/" rel="attachment wp-att-1628"><img class="aligncenter size-full wp-image-1628" title="Nike" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/nike_logo_parody-7.jpg" alt="" width="500" height="399" /></a>

<a href="http://yannickbourenane.com/preprod/10-detournements-de-logos-3/vuittonparody1-2/" rel="attachment wp-att-1621"><img class="aligncenter size-full wp-image-1621" title="Louis Vuitton" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/vuittonparody11.jpg" alt="" width="620" height="1027" /></a>

<a href="http://yannickbourenane.com/preprod/10-detournements-de-logos-3/detournement_starbuck/" rel="attachment wp-att-1625"><img class="aligncenter size-full wp-image-1625" title="Starbuck Coffee" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/detournement_starbuck.jpg" alt="" width="500" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/10-detournements-de-logos-3/62554_10151150166089732_2030111239_n/" rel="attachment wp-att-1623"><img class="aligncenter size-full wp-image-1623" title="Apple" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/62554_10151150166089732_2030111239_n.jpg" alt="" width="960" height="838" /></a>

<a href="http://yannickbourenane.com/preprod/10-detournements-de-logos-3/418959_268647126569061_496843180_n/" rel="attachment wp-att-1622"><img class="aligncenter size-full wp-image-1622" title="JO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/418959_268647126569061_496843180_n.jpg" alt="" width="500" height="637" /></a><a href="http://yannickbourenane.com/preprod/10-detournements-de-logos-3/kfc_detournemen-2/" rel="attachment wp-att-1620"><img class="aligncenter size-full wp-image-1620" title="KFC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/KFC_detournemen.jpg" alt="" width="411" height="630" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1615</wp:post_id>
		<wp:post_date><![CDATA[2012-10-19 00:30:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-18 22:30:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[10-detournements-de-logos-3]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="marques"><![CDATA[marques]]></category>
		<category domain="post_tag" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1618]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510616816;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2410;}i:1;a:1:{s:2:"id";i:7493;}i:2;a:1:{s:2:"id";i:11176;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Top 100 des marques les plus performantes</title>
		<link>http://yannickbourenane.com/preprod/2012/10/22/top-100-des-marques-les-plus-performantes/</link>
		<pubDate>Sun, 21 Oct 2012 22:30:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1631</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/2012/10/22/top-100-des-marques-les-plus-performantes/classement-interbrand/" rel="attachment wp-att-1632"><img class="aligncenter size-full wp-image-1632" title="Classement Interbrand" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Classement-Interbrand.jpg" alt="" width="768" height="1294" /></a>

Le groupe de conseil sur les marques, <a href="http://www.interbrand.com/fr/Default.aspx">Interbrand</a>, publie la 13ème édition de l<em>'Interbrand Best Global Brands</em> : le classement 2012 des 100 marques mondiales les plus performantes.<!--more-->

Le classement est effectué selon 3 critères : la performance financière des produits de la marque, son influence sur le choix final du client et la rentabilité de la marque pour l'entreprise.

Les leaders sont Coca-Cola, Apple qui a connu la progression la plus importante de l'année, IBM, Google et Microsoft. Les nouveaux entrants de l'année sont Facebook, Pampers, Prada, Kia et MasterCard.

On peut constater que les nouvelles technologies dominent en matière de résultats car elles opèrent les meilleures progressions (Apple, Amazon, Samsung et Oracle), on constate également que le luxe se maintient.

<a href="http://yannickbourenane.com/preprod/top-100-des-marques-les-plus-performantes/interbrand/" rel="attachment wp-att-1636"><img class="aligncenter size-full wp-image-1636" title="Interbrand" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Interbrand.png" alt="" width="650" height="652" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1631</wp:post_id>
		<wp:post_date><![CDATA[2012-10-22 00:30:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-21 22:30:39]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[top-100-des-marques-les-plus-performantes]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="post_tag" nicename="interbrand"><![CDATA[Interbrand]]></category>
		<category domain="post_tag" nicename="interbrand-best-global-brand"><![CDATA[Interbrand Best Global Brand]]></category>
		<category domain="post_tag" nicename="marques"><![CDATA[marques]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="top-100"><![CDATA[Top 100]]></category>
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			<wp:meta_value><![CDATA[1632]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1512700309;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5152;}i:1;a:1:{s:2:"id";i:13511;}i:2;a:1:{s:2:"id";i:3953;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>278509</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Logo Designer]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-01 12:23:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-01 11:23:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Parmi les 10 premiers, tout les logos sont en flat design, sauf celui de Toyota, ça lance quant même un signal fort]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:2:{s:4:"time";d:1446377034.183701992034912109375;s:5:"event";s:9:"check-ham";}]]></wp:meta_value>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>Le nouveau né de l&#039;Hôpital de Chambéry</title>
		<link>http://yannickbourenane.com/preprod/2012/10/23/le-nouveau-ne-de-lhopital-de-chambery/</link>
		<pubDate>Mon, 22 Oct 2012 22:30:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1643</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/le-nouveau-ne-de-lhopital-de-chambery/montage-logo-hopital-chambery/" rel="attachment wp-att-1644"><img class="aligncenter size-full wp-image-1644" title="Montage logo Hopital Chambéry" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Hopital-Chambéry.jpg" alt="" width="827" height="283" /></a>

Le <a href="http://www.ch-chambery.fr/chc/c_5038/accueil">Centre Hospitalier de Chambéry</a>, établissement public de santé, dévoile son nouveau logo. Alors que la construction de son nouvel hôpital est prévue pour 2015, plus grosse construction de la ville en terme de volume, le Centre Hospitalier prend les devants et dévoile sa nouvelle identité visuelle.<!--more-->

Le nouveau logo du Centre prend des couleurs et passe en format paysage : son nom s'inscrit désormais sur 2 niveaux dans une typographie qui semble être Eurostile. La croix rouge perdure mais s'illustre de façon oblique. La silhouette qui essaye de toucher l'étoile, pouvant illustrer les efforts mis en oeuvre par le Centre pour soigner ses malades, est devenue bleue tout comme l'étoile et s'accompagne d'une vague bleue et d'une autre grise.

<a href="http://yannickbourenane.com/preprod/le-nouveau-ne-de-lhopital-de-chambery/presentation2/" rel="attachment wp-att-1646"><img class="aligncenter size-full wp-image-1646" title="Projet Hôpital Chambéry" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-projet-2.jpg" alt="" width="600" height="221" /></a>

Le Centre Hospitalier est réparti sur 4 sites : Hôtel-Dieu, Les Berges de l'Hyères, Les Césalets et Jacques Dorstter. Ce dernier, qui réunissait la Clinique Saint Joseph et la maternité, sera remplacé en 2015 par un nouvel hôpital de 73000 m2 sur 5 étages. Ces travaux de 220 millions deuro répondent aux besoins de modernisation et d'agrandissement du site. Le défi étant d'allier modernité, qualités architecturales d'où les parois en verre qui reflètent l'environnement du futur hôpital et intégration au site urbain.

Vidéo de la démolition de la maternité :

<code><iframe src="http://player.vimeo.com/video/35573758?title=0&amp;byline=0&amp;portrait=0&amp;color=ffffff" frameborder="0" width="400" height="300"></iframe></code>

Le chantier est à suivre en temps réel <a href="http://www.nouvelhopitalchy.fr/?page_id=364">via le site internet qui lui est dédié.</a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/sante/">logos dans la santé.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1643</wp:post_id>
		<wp:post_date><![CDATA[2012-10-23 00:30:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-22 22:30:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-nouveau-ne-de-lhopital-de-chambery]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="chambery"><![CDATA[Chambéry]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="hopital"><![CDATA[Hôpital]]></category>
		<category domain="post_tag" nicename="hopital-de-chambery"><![CDATA[Hôpital de Chambéry]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
		<category domain="post_tag" nicename="sante"><![CDATA[Santé]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1644]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510561074;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11522;}i:1;a:1:{s:2:"id";i:2097;}i:2;a:1:{s:2:"id";i:6334;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1628</wp:comment_id>
			<wp:comment_author><![CDATA[Gary]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mg.tramon@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.garymael.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.67.219.181]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-24 11:12:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-24 09:12:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement l'ancien avait besoin d'un lifting... qui laisse à désirer je trouve. Je trouve la partie iconographique assez brouillon et peu structurée.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Savoiexpo, le nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2012/10/24/savoiexpo/</link>
		<pubDate>Tue, 23 Oct 2012 22:30:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1650</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/savoiexpo/montage-logo-savoiexpo/" rel="attachment wp-att-1651"><img class="aligncenter size-full wp-image-1651" title="Montage logo Savoiexpo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Savoiexpo.jpg" alt="" width="827" height="317" /></a>

Le Parc des Expositions de Chambéry, organisateur d'événements, dévoile son nouveau logo. <a href="http://www.savoiexpo.com/index.html">Savoiexpo</a> crée et organise sur son site de 11300 m2 les événements économiques les plus importants de Savoie.<!--more-->

Le nouveau logo, signé par l'agence Pamplemousse, est déployé peu de temps avant leur nouveau salon du mois de novembre. "Savoiexpo" n'est plus souligné et s'illustre désormais entièrement en minuscule dans un rouge vif, seul le "e" commun à Savoie et Expo est noir et incliné. Les trois drapeaux se regroupent en un seul plus petit.

<a href="http://yannickbourenane.com/preprod/savoiexpo/nouveau-header-5/" rel="attachment wp-att-1654"><img class="aligncenter size-full wp-image-1654" title="Nouveau header" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-header2.png" alt="" width="760" height="223" /></a>

Savoiexpo permet au grand public d'assouvir ses envies de découverte et de faciliter ses achats tout en favorisant les relations d'affaires des professionnels.

Le prochain rendez-vous est fixé du 23 novembre au 25 novembre 2012 pour le Salon Saveurs &amp; Terroirs.

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/culture/">logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1650</wp:post_id>
		<wp:post_date><![CDATA[2012-10-24 00:30:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-23 22:30:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[savoiexpo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="post_tag" nicename="culture-2"><![CDATA[culture]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="organisateur-devenements"><![CDATA[Organisateur d'évènements]]></category>
		<category domain="post_tag" nicename="savoiexpo"><![CDATA[Savoiexpo]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1651]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509743012;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:772;}i:1;a:1:{s:2:"id";i:12912;}i:2;a:1:{s:2:"id";i:12039;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1627</wp:comment_id>
			<wp:comment_author><![CDATA[Virginie Mahé]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mahevirginie@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>https://twitter.com/virginiemahe</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.202.144.224]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-24 10:05:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-24 08:05:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

Qui a réalisé ce logo ?
Le e penché, un grand classique ces derniers temps quand même...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1629</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.212.49.26]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-24 14:11:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-24 12:11:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est l'agence Pamplemousse]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>2</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Montpellier Unlimited un début qui fait polémique</title>
		<link>http://yannickbourenane.com/preprod/2012/10/25/montpellier-unlimited-un-debut-qui-fait-polemique/</link>
		<pubDate>Wed, 24 Oct 2012 22:30:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1677</guid>
		<description></description>
		<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-logo.jpg"><img class="aligncenter" title="Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-logo.jpg" alt="" width="600" height="138" /></a></p>
Montpellier Agglomération lance <a href="http://www.montpellier-unlimited.com/">Montpellier Unlimited</a>, sa nouvelle marque économique territoriale au service d'une nouvelle stratégie de développement économique. Montpellier, 8ème ville de France et détentrice de la plus forte croissance démographique du pays, accuse un taux de chômage de 13%. La ville espère devenir par ce biais une ville d'innovation, accroître sa compétitivité et son attractivité, rationaliser les investissements publics et pouvoir soutenir et favoriser les conditions de croissance des entreprises.<!--more-->

La marque et le logo sont signés par l'agence Sens inédit. Le nom de l'agglomération s'inscrit en majuscule dans une typographie sans sérif de couleur or. Le "O" offre un rayonnement important à travers de nombreux cercles fins or et blancs qui l'entourent pouvant illustrer les ambitions de la ville. "Unlimited" s'inscrit en majuscule au travers du nom de l'agglomération dans une typographie blanche sans sérif. Cette mention signifie que Montpellier est "Un territoire ancré dans le réel, un territoire précieux, un territoire dont il faut prendre soin et qui rassure", peut-on lire sur leur site.

Jean-Pierre Moure, Président de Montpellier Agglomération, explique : "Montpellier ne doit plus être perçue comme une simple destination touristique agréable". Cette nouvelle stratégie économique s'accompagne d'une Gouvernance Economique qui doit établir un plan d'actions économiques à 10 ans pour la ville en concertation avec les consulaires, les organisations professionnelles, les universités et les pôles de compétitivité.

Une onéreuse soirée de lancement a été organisée au Zénith, accompagnée d'un show et d'un buffet de luxe. Une soirée qui fait polémique tandis que certains élus expliquent ne pas avoir été concertés à propos des coûts dépensés pour la campagne de pub. Une campagne d'affichage dans les aéroports, sur les écrans de la Défense et sur le web estimée à 5 millions d'euros.

<a href="http://www.strategies.fr/support/image/197795/montpellier-agglomeration-collectivite-locale-montpellier-unlimited-octobre-2012.html">Voir la campagne d'affichage.</a>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/les_ambassadeurs.jpg"><img class="aligncenter" title="les_ambassadeurs" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/les_ambassadeurs.jpg" alt="" width="960" height="344" /></a></p>
Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/ville/">logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1677</wp:post_id>
		<wp:post_date><![CDATA[2012-10-25 00:30:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-24 22:30:29]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[montpellier-unlimited-un-debut-qui-fait-polemique]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="post_tag" nicename="creation-de-marque"><![CDATA[Création de marque]]></category>
		<category domain="post_tag" nicename="economie"><![CDATA[Economie]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="montpellier"><![CDATA[Montpellier]]></category>
		<category domain="post_tag" nicename="montpellier-unlimited"><![CDATA[Montpellier unlimited]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="ville-2"><![CDATA[ville]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[1678]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510588841;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1579;}i:1;a:1:{s:2:"id";i:10561;}i:2;a:1:{s:2:"id";i:13997;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1633</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[195.132.178.153]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-25 23:36:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-25 21:36:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Que penser de ce I faisant barrière au préfixe "un" d'unlimited...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1660</wp:comment_id>
			<wp:comment_author><![CDATA[La campagne Montpellier Unlimited en images &laquo; Entreprendre en Languedoc]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[]]></wp:comment_author_email>
			<wp:comment_author_url>http://entreprendreenlanguedoc.com/2012/11/01/la-campagne-montpellier-unlimited-en-images/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[74.200.244.101]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-01 14:47:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-01 13:47:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[[...] Montpellier Unlimited continue à générer des commentaires. Un des derniers en date est le blog Logo News, tenu par l&#8217;agence Be Dandy, qui commente (entre autres) le logo Montpellier Unlimited [...]]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[pingback]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Lutz Huelle réintègre son patronyme</title>
		<link>http://yannickbourenane.com/preprod/2012/10/29/lutz-huelle-reintegre-son-patronyme/</link>
		<pubDate>Sun, 28 Oct 2012 23:30:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1690</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Lutz-Huelle.jpg"><img class="aligncenter size-full wp-image-1691" title="Montage logo Lutz Huelle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Lutz-Huelle.jpg" alt="" width="827" height="296" /></a>

Le créateur de mode, <a href="http://www.lutzparis.com/">Lutz Huelle</a>, dévoile dans le calendrier officiel de la Semaine des créateurs saison Printemps-été 2013 le nouveau nom de sa marque qui réintègre désormais son patronyme. La marque française créée en 2000, notamment réputée pour la noblesse des matières utilisées pour ses créations, reste exploitée par la société Polux fondée par Lutz Huelle et son partenaire David Ballu.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Image-nouveau-logo.jpg"><img class="aligncenter size-full wp-image-1693" title="Image nouveau logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Image-nouveau-logo.jpg" alt="" width="470" height="313" /></a>

Le nom de la marque s'inscrit dorénavant en capitale dans une typographie sans sérif dont la graisse est travaillée. Il peut être blanc sur fond noir ou noir sur fond blanc. Le "¨" que porte le "U" de "Huelle" à l'origine, n'a pas été utilisé dans le logo <em>"pour des raisons de graphisme et pour inciter à une prononciation à la française"</em>.

David Ballu, partenaire de Lutz Huelle, explique : <em>«A la suite de l'arrivée au capital de Mode &amp; Finance et dans la logique du développement déjà en place avec la création d'une ligne de chaussures (fabriquée en Italie), de maroquinerie ainsi que l'augmentation de l'importance de la collection de prêt-à-porter, le choix d'un nom complet devenait tout naturel.»</em> Il explique également qu'une marque composée d'un seul prénom est très difficile à protéger au niveau international.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Défilé.jpg"><img class="aligncenter size-full wp-image-1694" title="Défilé" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Défilé.jpg" alt="" width="630" height="420" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/mode/">logos dans la mode.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1690</wp:post_id>
		<wp:post_date><![CDATA[2012-10-29 00:30:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-28 23:30:18]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lutz-huelle-reintegre-son-patronyme]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="lutz"><![CDATA[Lutz]]></category>
		<category domain="post_tag" nicename="lutz-huelle"><![CDATA[Lutz Huelle]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1691]]></wp:meta_value>
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	</item>
	<item>
		<title>Corvette prend du volume</title>
		<link>http://yannickbourenane.com/preprod/2012/10/30/corvette-prend-du-volume/</link>
		<pubDate>Mon, 29 Oct 2012 23:30:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1729</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Corvette.jpg"><img class="aligncenter size-full wp-image-1730" title="Montage logo Corvette" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Corvette.jpg" alt="" width="827" height="344" /></a>

La célèbre marque automobile américaine <a href="http://www.chevrolet.fr/la-gamme/corvette/">Chevrolet Corvette</a>, fondée en 1953, dévoile son nouveau logo. Dans l'attente du lancement de la nouvelle Corvette 7ème génération, prévu pour janvier 2013 à Détroit, la marque déploie sa nouvelle identité visuelle aux drapeaux croisés.<!--more-->

Afin de s'offrir une image plus moderne, la marque dévoile son nouveau logo plus anguleux accompagné d'effets en 3D ombrés et chromés. Les emblématiques drapeaux croisés sont désormais plus inclinés. Le nom de la marque disparaît du logo.

La première Corvette, dévoilée en janvier 1953 sous la forme d'un prototype, disposait d'un logo mêlant un drapeau à damier et un drapeau américain. Mais l'utilisation du drapeau américain étant interdite à des fins commerciales, il fut remplacé par un drapeau réunissant le noeud papillon Chevrolet et une fleur de lys, au moment du démarrage de la production en juin 1953. Le logo de la Corvette 7ème génération représente le 7ème changement d'identité visuelle de la marque :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/282178-medium-jpg_075740.jpg"><img class="aligncenter size-full wp-image-1732" title="Evolution du logo Corvette" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/282178-medium-jpg_075740.jpg" alt="" width="512" height="512" /></a>

Teaser de la Corvette 7ème génération :

<code><iframe src="http://www.youtube.com/embed/lZ0JGkjtZXQ" frameborder="0" width="640" height="390"></iframe></code>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/industrie/">logos dans l'industrie</a> et <a href="http://yannickbourenane.com/preprod/category/transport/">dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1729</wp:post_id>
		<wp:post_date><![CDATA[2012-10-30 00:30:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-29 23:30:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[corvette-prend-du-volume]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="chevrolet"><![CDATA[Chevrolet]]></category>
		<category domain="post_tag" nicename="corvette"><![CDATA[Corvette]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="industrie-2"><![CDATA[industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="usa"><![CDATA[USA]]></category>
		<category domain="post_tag" nicename="voiture"><![CDATA[Voiture]]></category>
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			<wp:meta_value><![CDATA[1730]]></wp:meta_value>
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	</item>
	<item>
		<title>Volvo se met à la mode</title>
		<link>http://yannickbourenane.com/preprod/2012/10/30/volvo-se-met-a-la-mode/</link>
		<pubDate>Mon, 29 Oct 2012 23:45:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1736</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Volvo.jpg"><img class="aligncenter size-full wp-image-1737" title="Montage logo Volvo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Volvo.jpg" alt="" width="827" height="329" /></a>

Le constructeur automobile Suédois, <a href="http://www.volvocars.com/fr/Pages/default.aspx">Volvo</a>, déploie son nouveau logo. Lors de sa création en 1927, la marque appartenait à Volvo AB, constructeur de voitures et de camions. En 1999, la branche automobile est vendue à Ford qui la vendra à son tour au chinois Geely en 2010.<!--more-->
Le logo chromé accompagné d'effets 3D semble être à la mode dans le monde de l'automobile : l'emblématique symbole de la masculinité et de Mars, Dieu de la guerre, s'illustre désormais avec un effet métallique ombré et chromé, accompagné de reflets lumineux. La flèche est plus épatée et plus courte. Le nom de la marque conserve sa typographie et s'inscrit dans un bandeau plus large au bleu plus clair.

Pour info, Volvo signifiant <em>"Je roule"</em> en latin, avait besoin au moment de sa création d'une barre pour maintenir son insigne, aujourd'hui elle est conservée et s'intègre au logo.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Image-2-nouveau-logo-Volvo.jpg"><img class="aligncenter size-full wp-image-1738" title="Nouveau logo Volvo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Image-2-nouveau-logo-Volvo.jpg" alt="" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Image-nouveau-logo-Volvo.jpg"><img class="aligncenter size-full wp-image-1739" title="Nouveau logo Volvo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Image-nouveau-logo-Volvo.jpg" alt="" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/306514_10151096089997083_1092337308_n.jpg"><img class="aligncenter size-full wp-image-1740" title="Volvo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/306514_10151096089997083_1092337308_n.jpg" alt="" width="851" height="313" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/industrie/">logos dans l'industrie</a> et <a href="http://yannickbourenane.com/preprod/category/transport/">dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1736</wp:post_id>
		<wp:post_date><![CDATA[2012-10-30 00:45:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-29 23:45:27]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[volvo-se-met-a-la-mode]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="industrie-2"><![CDATA[industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="suede"><![CDATA[suède]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="voiture"><![CDATA[Voiture]]></category>
		<category domain="post_tag" nicename="volvo"><![CDATA[Volvo]]></category>
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			<wp:meta_value><![CDATA[1737]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1645</wp:comment_id>
			<wp:comment_author><![CDATA[Gary]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mg.tramon@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.garymael.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.67.219.181]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-30 10:55:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-30 09:55:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Le logo chromé accompagné d’effets 3D semble être à la mode dans le monde de l’automobile" - le "semble" est de trop, c'est clair et net. Du coup c'est une aubaine pour les créas qui n'ont pas besoin de trop trop se creuser la tête pour mettre à jours les logos de voiture tant que c'est dans l'air de temps. Le jeu serait de trouver ce qui sera dans l'air du temps d'ici 3 ou 4 ans, parce que ça devrait s'essouffler à la longue.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1646</wp:comment_id>
			<wp:comment_author><![CDATA[Wendy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[wendy.pittion@bbox.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.88.161.107]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-30 16:15:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-30 15:15:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien ;-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Un Chivas en or</title>
		<link>http://yannickbourenane.com/preprod/2012/11/02/un-chivas-en-or/</link>
		<pubDate>Fri, 02 Nov 2012 15:30:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1751</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Chivas.jpg"><img class="aligncenter size-full wp-image-1752" title="Montage logo Chivas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Chivas.jpg" alt="" width="827" height="328" /></a>

<a href="http://www.facebook.com/ChivasRegalUK?fref=ts">Chivas Regal</a>, la marque écossaise de scotch whisky fondée en 1801, dévoile sa nouvelle identité visuelle. Les frères Chivas, créateurs de la marque, furent désignés "fournisseurs de la famille royale" en 1842 . Aujourd'hui, Chivas Regal est produit par l'entreprise Chivas Brothers, filiale du groupe Pernod Ricard. C'est le whisky le plus vendu en Europe et en Asie.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-header-Chivas2.jpg"><img class="aligncenter size-large wp-image-1757" title="Nouveau header Chivas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouveau-header-Chivas2-1024x379.jpg" alt="" width="1024" height="379" /></a>

Ce nouveau logo vise à offrir à la marque une image plus simple tout en restant haut de gamme. Il est signé par l'agence SomeOne. Dorénavant le logo est uniquement illustré en doré. Le nom de la marque s'inscrit en capitale, il est apposé au côté du symbole illustrant un coeur transpercé d'ornements, évoquant la noblesse liée à l'histoire de la marque et la passion du whisky. La mention "Live with Chivalry" est aujoutée dans une typographie sans sérif de couleur or.

Chivas Regal, réputé pour son whisky de 12 ans d'âge aux notes de miel, de vanille, de noisette et de caramel, dispose d'une gamme comprenant deux autres whiskys : le 18 ans d'âge accompagné de notes de chocolat et d'orange et le 25 ans d'âge aux notes d'abricot et de pêche.

<img class="aligncenter" src="webkit-fake-url://4080DC57-9320-48B7-8AB0-58CA64291DED/image.tiff" alt="" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Dossier-de-presse-Chivas.jpg"><img class="aligncenter size-full wp-image-1760" title="Dossier de presse Chivas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Dossier-de-presse-Chivas.jpg" alt="" width="500" height="220" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-pub-Chivas.jpg"><img class="aligncenter size-full wp-image-1761" title="Nouvelle pub Chivas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Nouvelle-pub-Chivas.jpg" alt="" width="500" height="220" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/luxe/">logos dans le luxe.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1751</wp:post_id>
		<wp:post_date><![CDATA[2012-11-02 16:30:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-02 15:30:52]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-chivas-en-or]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="chivas"><![CDATA[Chivas]]></category>
		<category domain="post_tag" nicename="chivas-regal"><![CDATA[Chivas Regal]]></category>
		<category domain="post_tag" nicename="ecosse"><![CDATA[Ecosse]]></category>
		<category domain="post_tag" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="whisky"><![CDATA[Whisky]]></category>
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			<wp:meta_value><![CDATA[1752]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510602011;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12232;}i:1;a:1:{s:2:"id";i:1109;}i:2;a:1:{s:2:"id";i:14348;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>1672</wp:comment_id>
			<wp:comment_author><![CDATA[3minutes30.com]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[redaction@3minutes30.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.3minutes30.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.14.219.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-02 10:11:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-02 09:11:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très bonne initiative de dissocier le logo du packaging, je trouve le tout très réussi et classieux.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>23 nouveaux logos du mois d&#039;octobre 2012</title>
		<link>http://yannickbourenane.com/preprod/2012/11/05/21-nouveaux-logos-du-mois-doctobre-2012/</link>
		<pubDate>Sun, 04 Nov 2012 23:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1771</guid>
		<description></description>
		<content:encoded><![CDATA[Voici un petit récapitulatif des nouveautés parues au mois d'octobre 2012.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logos-octobre-2012.jpg"><img class="aligncenter size-full wp-image-1794" title="Montage logos octobre 2012" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logos-octobre-2012.jpg" alt="" width="836" height="1197" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1771</wp:post_id>
		<wp:post_date><![CDATA[2012-11-05 00:30:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-04 23:30:33]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[21-nouveaux-logos-du-mois-doctobre-2012]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
		<wp:postmeta>
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		<wp:comment>
			<wp:comment_id>1682</wp:comment_id>
			<wp:comment_author><![CDATA[3minutes30.com]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[redaction@3minutes30.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.3minutes30.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.14.219.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-05 07:36:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-05 06:36:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le "é l" caché dans le logo de Leclerc disparaît... en même temps que son créateur, pas très sympa !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1685</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.176.3]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-05 15:34:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-05 14:34:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[My [ _____ ] logo parfait, qui rerechange pour une bouse... quel bande con.
Ils coulent et c'est bien fait pour leur gueule tiens (méchant gniark gniark gniark).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La FFN fait peau neuve</title>
		<link>http://yannickbourenane.com/preprod/2012/10/31/la-ffn-fait-peau-neuve/</link>
		<pubDate>Tue, 30 Oct 2012 23:15:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1778</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-FFN.jpg"><img class="aligncenter size-full wp-image-1779" title="Montage logo FFN" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-FFN.jpg" alt="" width="827" height="333" /></a>

La <a href="http://www.ffnatation.fr/webffn/">Fédération Française de Natation</a> (FFN) dévoile son nouveau logo faisant suite au succès de la France aux Jeux Olympiques 2012. Cette association, fondée en 1920, regroupe les clubs de natation sportive, de natation en eau libre, de water-polo, de plongeon et de natation synchronisée français. En plus du logo, le nom est également modifié : la FFN est rebaptisée FFNatation.<!--more-->

Cette nouvelle identité visuelle, signée par l'agence Graphèmes, modernise l'image de la FFNatation : le symbole du coq, emblème de la France, épouse la forme d'une vague offrant un nouveau dynamisme au logo. Le nom de l'association s'inscrit sur deux niveaux : la mention "Fédération Française" s'illustre en capitale dans une typographie sans sérif de couleur or, tandis que la mention "Natation" s'inscrit en capital de plus grande taille dans une typographie bleu marine sans sérif.

Voici la construction du logo illustrée par l'agence créatrice Graphèmes :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Explication-du-logo-par-agence.png"><img class="aligncenter size-full wp-image-1780" title="Explication du logo par agence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Explication-du-logo-par-agence.png" alt="" width="500" height="98" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Podium-FFN.jpg"><img class="aligncenter size-full wp-image-1782" title="Podium FFN" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Podium-FFN.jpg" alt="" width="500" height="353" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/sport/">logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1778</wp:post_id>
		<wp:post_date><![CDATA[2012-10-31 00:15:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-30 23:15:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[la-ffn-fait-peau-neuve]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="federation-francaise-de-natation"><![CDATA[Fédération Française de Natation]]></category>
		<category domain="post_tag" nicename="ffn"><![CDATA[FFN]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1779]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510690557;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6326;}i:1;a:1:{s:2:"id";i:1826;}i:2;a:1:{s:2:"id";i:2104;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1651</wp:comment_id>
			<wp:comment_author><![CDATA[Gary]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mg.tramon@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.garymael.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.67.219.181]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-31 09:48:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-31 08:48:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beau travail je trouve. D'autant plus que le logo précédent flirtait visuellement avec une formation politique peu recommandable. Le nouveau logo est solide et cohérent.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>1652</wp:comment_id>
			<wp:comment_author><![CDATA[Anne]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ann_kief@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.171.49.20]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-10-31 10:12:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-10-31 09:12:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est visuellement beaucoup plus fort, j'aime beaucoup. Il serait intéressant de faire une planche pour comparer tous les logotypes des fédérations française de sport.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Dallas est fière de son histoire</title>
		<link>http://yannickbourenane.com/preprod/2012/10/31/dallas-est-fiere-de-son-histoire/</link>
		<pubDate>Tue, 30 Oct 2012 23:30:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1786</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Dallas.jpg"><img class="aligncenter size-full wp-image-1787" title="Montage logo Dallas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Montage-logo-Dallas.jpg" alt="" width="827" height="320" /></a>

<a href="http://www.visitdallas.com/">Dallas</a>, ville du Texas fondée en 1841, dévoile son nouveau logo touristique. C'est une des plus grandes villes du Texas qui met en avant son histoire à travers son logo afin de redéfinir sa marque. Son slogan fait notamment référence aux événements marquants vécus par la ville : le célèbre feuilleton Dallas, l'assassinat du Président JF Kennedy, le tournage de la série américaine Walker Texas Ranger...<!--more-->Cette nouvelle identité visuelle est signée par l'agence TracyLocke. Exit le nom de la ville inscrit en coups de pinceau, il s'illustre désormais en capital dans une typographie bleu marine qui semble être de la Neutraface. L'étoile, emblème de la ville, est inclue dans le "D". Le nouveau slogan s'inscrit au bas du logo, il remplace celui de 2004 "Live Large. Think big".

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Image-2.png"><img class="aligncenter size-large wp-image-1790" title="Dallas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Image-2-1024x448.png" alt="" width="1024" height="448" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/ville/">logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1786</wp:post_id>
		<wp:post_date><![CDATA[2012-10-31 00:30:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-30 23:30:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[dallas-est-fiere-de-son-histoire]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="dallas"><![CDATA[Dallas]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="tourisme-2"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1787]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510022518;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2441;}i:1;a:1:{s:2:"id";i:12900;}i:2;a:1:{s:2:"id";i:5834;}}}}]]></wp:meta_value>
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	<item>
		<title>Merci aux 2012 Fans de LOGONEWS</title>
		<link>http://yannickbourenane.com/preprod/2012/11/02/merci-aux-2012-fans-de-logonews/</link>
		<pubDate>Fri, 02 Nov 2012 10:17:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1799</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Logonews_2012fans.jpg"><img class="alignnone size-full wp-image-1800" title="Logonews_2012fans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Logonews_2012fans.jpg" alt="" width="843" height="292" /></a>

C'est vendredi et le magazine de l'<a href="http://yannickbourenane.com/preprod" target="_blank">actu des logos</a>, LOGONEWS, édité par l'<a href="http://www.bedandy.fr" target="_blank">agence de branding</a> Be Dandy, en profite pour remercier ses 2012 fans et les suivants.
L'année 2012 nous permet de franchir de nouveaux scores de visiteurs tout en migrant sur une nouvelle plate-forme et vers cette nouvelle adresse : www.yannickbourenane.com/preprod]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1799</wp:post_id>
		<wp:post_date><![CDATA[2012-11-02 11:17:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-02 10:17:40]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[merci-aux-2012-fans-de-logonews]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[1800]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510523525;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:35;}i:1;a:1:{s:2:"id";i:78;}i:2;a:1:{s:2:"id";i:158;}}}}]]></wp:meta_value>
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	<item>
		<title>Halloween : 10 logos iconiques apocalyptiques</title>
		<link>http://yannickbourenane.com/preprod/2012/10/31/halloween-10-logos-iconiques-apocalyptiques/</link>
		<pubDate>Wed, 31 Oct 2012 13:26:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1805</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-0.jpg"><img class="aligncenter size-medium wp-image-1807" title="Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-0" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-0-300x152.jpg" alt="Logo Starbucks détourné" width="300" height="152" /></a>

Le graphiste<a href="http://inspirationfeed.com/inspiration/logo-inspiration/10-classic-logos-re-imagined-for-the-zombie-apocalypse/" target="_blank"> Ben Fellowes</a> propose pour Halloween une vision apocalyptique de logos iconiques. Voici les 10 logos.
Merci à <a href="http://crazy-youths.blogspot.fr/">Zapo /Cray Youth</a> pour l'info.
<p style="text-align: center;"><!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/fed_on.jpg"><img class="aligncenter size-medium wp-image-1806" title="fed_on" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/fed_on-300x115.jpg" alt="" width="300" height="115" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-1.jpg"><img class="aligncenter size-medium wp-image-1808" title="Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-1-300x234.jpg" alt="" width="300" height="234" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-2.jpg"><img class="aligncenter size-medium wp-image-1809" title="Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-2-300x206.jpg" alt="" width="300" height="206" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-4.jpg"><img class="aligncenter size-medium wp-image-1810" title="Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-4-272x300.jpg" alt="" width="272" height="300" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-5.jpg"><img class="aligncenter size-medium wp-image-1811" title="Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-5" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-5-300x225.jpg" alt="" width="300" height="225" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-6.jpg"><img class="aligncenter size-medium wp-image-1812" title="Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-6" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-6-300x264.jpg" alt="" width="300" height="264" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-7.jpg"><img class="aligncenter size-medium wp-image-1813" title="Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-7" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-7-264x300.jpg" alt="" width="264" height="300" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-9.jpg"><img class="aligncenter size-medium wp-image-1814" title="Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-9" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-9-300x189.jpg" alt="" width="300" height="189" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-10.jpg"><img class="aligncenter size-medium wp-image-1815" title="Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/10/Iconic-Brand-Logos-Re-Imagined-for-the-Zombie-Apocalypse-10-300x138.jpg" alt="" width="300" height="138" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1805</wp:post_id>
		<wp:post_date><![CDATA[2012-10-31 14:26:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-10-31 13:26:17]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[halloween-10-logos-iconiques-apocalyptiques]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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		<title>L&#039;Église protestante s&#039;unit</title>
		<link>http://yannickbourenane.com/preprod/2012/11/07/leglise-protestante-sunit/</link>
		<pubDate>Tue, 06 Nov 2012 23:30:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1826</guid>
		<description></description>
		<content:encoded><![CDATA[<p style="text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/L-Eglise-protestante-unie-de-France-presente-son-nouveau-logo_article_main.jpg"><img class="aligncenter size-full wp-image-1827" title="Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/L-Eglise-protestante-unie-de-France-presente-son-nouveau-logo_article_main.jpg" alt="" width="475" height="347" /></a>L’Église évangélique luthérienne de France et l’Église réformée de France s'unissent en une seule et même Église : <a href="http://www.eglise-protestante-unie.fr/">l’Église protestante unie de France</a>. Le nouveau logo est dévoilé peu de temps avant son lancement prévu pour l'année 2013.<!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Image-1.png"><img class="aligncenter  wp-image-1828" title="Site web" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Image-1.png" alt="" width="744" height="545" /></a></p>
<p style="text-align: left;">A la suite d'un vote en mai dernier, les Réformés et les Luthériens ont décidé à une quasi-unanimité la création de l’Église protestante unie de France. Ce nouveau logo s'inscrit sur plusieurs étages : le nom de la nouvelle Église s'inscrit en capitale dans une typographie sans sérif de couleur rose fuchsia dont la graisse est plus prononcée sur la mention "Église protestante unie" comme une volonté de mettre en avant l'aspect d'union et de solidarité des Protestants. La mention "communion luthérienne et réformée" s'inscrit au bas du logo en minuscule dans une typographie sans sérif de même couleur. Le symbole, fait d'une superposition de couleurs inclue en partie dans un polygone jaune, illustre les emblèmes protestants : la croix et la croix huguenote.</p>
<p style="text-align: left;">Vidéo de lancement du logo :</p>
<code><iframe src="http://www.youtube.com/embed/S5BoLZIDV9g" frameborder="0" width="635" height="357"></iframe></code>
<p style="text-align: left;">Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/culture/">logos dans la culture.</a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1826</wp:post_id>
		<wp:post_date><![CDATA[2012-11-07 00:30:40]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>007 fête son anniversaire avec Bollinger</title>
		<link>http://yannickbourenane.com/preprod/2012/11/08/007-fete-son-anniversaire-avec-bollinger/</link>
		<pubDate>Wed, 07 Nov 2012 23:30:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1835</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Logo-James-Bond-50-ans.jpg"><img class="aligncenter size-full wp-image-1836" title="Logo James Bond 50 ans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Logo-James-Bond-50-ans.jpg" alt="" width="640" height="480" /></a>

<em>Skyfall</em>, le 23ème opus de la saga James Bond, signe le 50ème anniversaire de l'apparition du célèbre agent 007 sur grand écran. A cette occasion, le nouveau logo James Bond est dévoilé. Il apparaît à l'issue du dernier long métrage et sur les DVD. C'est un double anniversaire qui est célébré car <em>Skyfall</em> marque également la 13ème apparition du champagne <a href="http://www.champagne-bollinger.com/fr_FR?lcbpoptin=1352296755">Bollinger</a> dans la saga. La maison, fondée en 1829, déploie pour l'occasion un nouveau coffret spécial.

<!--more-->

Apparu pour la 1ère fois en 1973 dans <em>Vivre et laisser mourir</em>, le champagne Bollinger s'illustre à une 13ème occasion dans <em>Skyfall</em>. Le nouveau coffret accompagnant cet anniversaire prend la forme d'un silencieux de Walther PPK, l'arme fétiche de James Bond et s'ouvre grâce à l'alignement des chiffres 0 0 7. Il contient une bouteille de Bollinger millésime 2002.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage.jpg"><img class="aligncenter size-full wp-image-1844" title="Coffret" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage.jpg" alt="" width="836" height="897" /></a>

A l'occasion de la sortie de <em>Quantum of Solace</em>, la maison Bollinger avait commercialisé en 2008 un premier coffret James Bond nommé <em>007 Bullet</em>, inspiré de la forme d'une balle de Walther PPK :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-2.jpg"><img class="aligncenter size-full wp-image-1854" title="Coffret 2008" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-2.jpg" alt="" width="836" height="594" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/luxe/">logos dans le luxe</a> et <a href="http://yannickbourenane.com/preprod/category/divertissement/">les divertissements</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1835</wp:post_id>
		<wp:post_date><![CDATA[2012-11-08 00:30:15]]></wp:post_date>
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		<title>Montfort fait peau neuve avant les fêtes</title>
		<link>http://yannickbourenane.com/preprod/2012/11/12/montfort-fait-peau-neuve-avant-les-fetes/</link>
		<pubDate>Sun, 11 Nov 2012 23:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1859</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo.jpg"><img class="aligncenter size-full wp-image-1860" title="Montage logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo.jpg" alt="" width="827" height="248" /></a>

La marque des denrées gastronomiques et tout particulièrement du foie gras, <a href="http://www.montfort.com/">Montfort</a>, dévoile son nouveau logo. Vendu dans toute la France depuis 1988, Montfort s'offre une nouvelle identité de marque afin de devenir la référence dans le secteur des produits gastronomiques.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-packaging.jpg"><img class="aligncenter size-full wp-image-1861" title="Nouveau packaging" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-packaging.jpg" alt="" width="800" height="498" /></a>

Montfort confie la refonte de son logo à l'agence C'Capital. Exit le registre médiéval, le nom de la marque s'inscrit désormais en capitale dans une typographie sans sérif de couleur bleu marine. Le blason reprenant l'initiale de la marque surplombe les arabesques qui offrent un ensemble évocant l'ancienneté de la marque et la noblesse des produits qu'elle offre. Le tout inclu dans un rectangle permettant une meilleure lisibilité.

De nouveaux packagings bleu marine plus sobres accompagnent cette nouvelle identité visuelle.

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">logos dans l'agroalimentaire</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1859</wp:post_id>
		<wp:post_date><![CDATA[2012-11-12 00:30:37]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Cristiano Ronaldo dévoile son coeur</title>
		<link>http://yannickbourenane.com/preprod/2012/11/13/cristiano-ronaldo-devoile-son-coeur/</link>
		<pubDate>Mon, 12 Nov 2012 23:30:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1867</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-logo.jpg"><img class="aligncenter size-full wp-image-1868" title="Nouveau logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-logo.jpg" alt="" width="836" height="419" /></a>

Le célèbre footballeur, Cristiano Ronaldo, dévoile son nouveau logo. La star du Real Madrid signe une nouvelle ligne de vêtements avec <a href="http://store.nike.com/fr/fr_fr/">Nike</a> et déploie sa principale nouveauté : la Nike Mercurial Vapor VIII, une nouvelle paire de crampons porteuse de la nouvelle identité visuelle du joueur.<!--more-->

Le nouveau logo de Cristiano Ronaldo illustre sa philosophie : un coeur, symbolisant son amour de la victoire, s'entremêle avec une croix qui témoigne de sa haine de la défaite. Il existe en blanc et en doré. Sa nouvelle devise "Love to win, hate to lose" est apposée sur les sacs vendus avec la paire de crampons et sur la <a href="http://www.facebook.com/Cristiano?fref=ts">page facebook du joueur.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouvelle-collection.jpg"><img class="aligncenter size-full wp-image-1869" title="Nouvelle collection" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouvelle-collection.jpg" alt="" width="836" height="1191" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/sport/">logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1867</wp:post_id>
		<wp:post_date><![CDATA[2012-11-13 00:30:25]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Des subtilités cachées</title>
		<link>http://yannickbourenane.com/preprod/2012/11/16/des-subtilites-cachees/</link>
		<pubDate>Thu, 15 Nov 2012 23:30:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1878</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/3logo.jpg"><img class="aligncenter size-full wp-image-1879" title="Wiesinger Music" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/3logo.jpg" alt="" width="450" height="317" /></a>

C'est vendredi, nous vous présentons 10 logos qui cachent des subtilités à l'aide de leurs espaces et leurs contres-formes. Dans le logo de Wiesinger Music, les initiales de la marque cachent des touches de piano.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/10logo.jpg"><img class="aligncenter size-full wp-image-1882" title="Effective Sport" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/10logo.jpg" alt="" width="450" height="244" /></a>

La contre-forme du "e", herculéenne, représente un biceps contracté.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/39logo.jpg"><img class="aligncenter size-full wp-image-1895" title="Missing" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/39logo.jpg" alt="" width="450" height="202" /></a>

Les deux "i" ont disparu de ce logo, ils apparaissent lorsque l'on fixe les espaces.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/19logo1.jpg"><img class="aligncenter size-full wp-image-1903" title="Pelican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/19logo1.jpg" alt="" width="450" height="231" /></a>

La contre-forme du "p" représente une tête de pélican.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/26logo1.jpg"><img class="aligncenter size-full wp-image-1904" title="Eat" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/26logo1.jpg" alt="" width="450" height="320" /></a>

Les contres-formes du "e" et du "a" illustrent une cuillère ainsi qu'un nuage.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/34logo1.jpg"><img class="aligncenter size-full wp-image-1905" title="34logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/34logo1.jpg" alt="" width="450" height="204" /></a>

Le nom de la clinique cache une croix de secours.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/45logo1.jpg"><img class="aligncenter size-full wp-image-1906" title="45logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/45logo1.jpg" alt="" width="450" height="318" /></a>

Les initiales de Edge Board sont inclues dans le symbole.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/27logo1.jpg"><img class="aligncenter size-full wp-image-1907" title="27logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/27logo1.jpg" alt="" width="450" height="359" /></a>

Une chaussure est visible entre le "t" et le "s".

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/38logo1.jpg"><img class="aligncenter size-full wp-image-1908" title="38logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/38logo1.jpg" alt="" width="450" height="175" /></a>

Une ligne sépare ce logo en deux parties égales et illustre les bâtons manquants.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/49logo1.jpg"><img class="aligncenter size-full wp-image-1909" title="49logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/49logo1.jpg" alt="" width="450" height="356" /></a>

Les "c" de Black Cat cachent les yeux d'un chat noir.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1878</wp:post_id>
		<wp:post_date><![CDATA[2012-11-16 00:30:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-15 23:30:02]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
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	<item>
		<title>Royal Brunei voit jaune</title>
		<link>http://yannickbourenane.com/preprod/2012/11/14/royal-brunei-voit-jaune/</link>
		<pubDate>Tue, 13 Nov 2012 23:30:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1923</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage1.jpg"><img class="aligncenter size-full wp-image-1930" title="Montage" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage1.jpg" alt="" width="827" height="370" /></a>

<strong></strong><a href="http://www.bruneiair.com/">Royal Brunei</a>, la compagnie aérienne du sultanat de Brunei, situé en Asie du Sud-Est, dévoile son nouveau logo. La compagnie, fondée en 1974, annonce pour 2013 la mise en place de sa nouvelle identité sur l'ensemble de ses supports visuels, de ses uniformes et de sa flotte.<!--more-->
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/royal-brunei-new-livery1.jpg"><img class="aligncenter size-full wp-image-1927" title="royal-brunei-new-livery" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/royal-brunei-new-livery1.jpg" alt="" width="600" height="388" /></a>
Royal Brunei a choisi le jaune comme couleur principale. En effet, le nom de la compagnie inscrit en capitale dans une typographie sans sérif de couleur noir, est superposé à une bande jaune pouvant illustrer la queue de l'avion. Les armoiries du sultanat sont dorénavant présentes en noir et surplombent "Royal Brunei". La mention "Airlines" est ajoutée au logo.

Sa flotte, composée d'Airbus et d'une majorité de Boeing, offre des destinations vers l'Asie et l'Océanie. En Europe, elle dessert Londres.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/royal-brunei-design-1.jpg"><img class="aligncenter" title="royal-brunei-design-1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/royal-brunei-design-1.jpg" alt="" width="600" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/royal-brunei-promo-design1.jpg"><img class="aligncenter" title="royal-brunei-promo-design" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/royal-brunei-promo-design1.jpg" alt="" width="600" height="500" /></a>

Pour info, voici la carte des logos des différentes compagnies aériennes dans le monde :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Mapmonde-logo_novembre_2012.jpg"><img class="aligncenter size-full wp-image-1933" title="Mapmonde logo_novembre_2012" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Mapmonde-logo_novembre_2012.jpg" alt="" width="1191" height="750" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/transport/">logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1923</wp:post_id>
		<wp:post_date><![CDATA[2012-11-14 00:30:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-13 23:30:22]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[royal-brunei-voit-jaune]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="avion"><![CDATA[Avion]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="royal-brunei"><![CDATA[Royal Brunei]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[1930]]></wp:meta_value>
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		<title>L&#039;Opéra comique de Berlin s&#039;offre un lifting</title>
		<link>http://yannickbourenane.com/preprod/2012/11/15/lopera-comique-de-berlin-soffre-un-lifting/</link>
		<pubDate>Wed, 14 Nov 2012 23:30:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1935</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo3.jpg"><img class="aligncenter size-full wp-image-1936" title="Montage logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo3.jpg" alt="" width="827" height="323" /></a>

<a href="http://www.komische-oper-berlin.de/">L'Opéra comique de Berlin</a> spécialisé dans les opéras, les opérettes et les comédies musicales en langue allemande, dévoile son nouveau logo. Fondé en 1947, l'Opéra se dote d'un nouveau Directeur Artistique, Barrie Kosky, pour la saison 2012/2013.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Image-11.png"><img class="aligncenter size-full wp-image-1937" title="Image 1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Image-11.png" alt="" width="963" height="436" /></a>

Le nom de l'opéra s'inscrit dorénavant dans un polygone qui conserve sa couleur rouge renvoyant à celle d'un rideau de scène. "Oper" s'inscrit en capitale dans une typographie de couleur blanche tout comme le nom de la ville. La mention "Komische" s'inscrit en minuscule. On observe la redisposition des deux ronds, symboles du logo. Le premier s'illustre dorénavant à l'intérieur du "o" de "Oper" et le second est présent en bas à droite du logo comme pour marquer sa signature.

Il se décline en plusieurs couleurs :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/komische-oper-logos.jpg"><img class="aligncenter size-full wp-image-1939" title="komische-oper-logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/komische-oper-logos.jpg" alt="" width="600" height="220" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/komische-oper-logo-600.jpg"><img class="aligncenter size-full wp-image-1940" title="komische-oper-logo-600" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/komische-oper-logo-600.jpg" alt="" width="600" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/komische-oper-spielplan.jpg"><img class="aligncenter size-full wp-image-1941" title="komische-oper-spielplan" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/komische-oper-spielplan.jpg" alt="" width="600" height="280" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/culture/">logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1935</wp:post_id>
		<wp:post_date><![CDATA[2012-11-15 00:30:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-14 23:30:21]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lopera-comique-de-berlin-soffre-un-lifting]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="allemagne"><![CDATA[allemagne]]></category>
		<category domain="post_tag" nicename="berlin"><![CDATA[berlin]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="post_tag" nicename="culture-2"><![CDATA[culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="opera"><![CDATA[opéra]]></category>
		<category domain="post_tag" nicename="opera-comique-de-berlin"><![CDATA[Opera comique de berlin]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1936]]></wp:meta_value>
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		<title>Shaw prend vie</title>
		<link>http://yannickbourenane.com/preprod/2012/11/19/shaw-prend-vie/</link>
		<pubDate>Sun, 18 Nov 2012 23:30:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1945</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo4.jpg"><img class="aligncenter size-full wp-image-1946" title="Montage logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo4.jpg" alt="" width="827" height="301" /></a>

<a href="http://www.shaw.ca/">Shaw Communications</a>, un géant canadien de la télécommunication fondé en 1971, dévoile son nouveau logo. Il fournit plus de 3 millions de clients dont certains médias en services internet, téléphone et télévision. Au Canada, Shaw Communications est placé 4ème dans le secteur des télécommunications derrière Bell, Rogers et Telus.<!--more-->

Le nouveau logo est monochrome : il reprend le bleu du logo précédent. Le nom de la marque s'inscrit dorénavant en minuscule dans une typographie plus ronde dont la graisse est retravaillée. Celle de la parenthèse l'est également tout comme sa taille.

A leur nouveau slogan "You won't miss a thing" s'ajoute deux nouvelles mascottes : Bit et Bud.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/shaw_bit_and_bud.jpg"><img class="aligncenter size-full wp-image-1947" title="shaw_bit_and_bud" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/shaw_bit_and_bud.jpg" alt="" width="418" height="359" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/shaw_bit_and_bud_in_pipe.jpg"><img class="aligncenter size-full wp-image-1948" title="shaw_bit_and_bud_in_pipe" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/shaw_bit_and_bud_in_pipe.jpg" alt="" width="574" height="212" /></a>

Video de lancement des nouveautés de Shaw :

<code><iframe src="http://www.youtube.com/embed/yQyaSQGByVU" frameborder="0" width="640" height="390"></iframe></code>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/telecommunications/">logos dans les télécommunications.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1945</wp:post_id>
		<wp:post_date><![CDATA[2012-11-19 00:30:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-18 23:30:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[shaw-prend-vie]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="canada"><![CDATA[Canada]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="redesign"><![CDATA[redesign]]></category>
		<category domain="post_tag" nicename="shaw"><![CDATA[Shaw]]></category>
		<category domain="post_tag" nicename="telecommunication"><![CDATA[Télécommunication]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1946]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510456430;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:607;}i:1;a:1:{s:2:"id";i:1040;}i:2;a:1:{s:2:"id";i:565;}}}}]]></wp:meta_value>
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		<title>Keria nouveau logo, nouveau concept</title>
		<link>http://yannickbourenane.com/preprod/2012/11/20/keria-nouveau-logo-nouveau-concept/</link>
		<pubDate>Mon, 19 Nov 2012 23:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1976</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo5.jpg"><img class="aligncenter" title="Montage logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo5.jpg" alt="" width="827" height="293" /></a>

Le géant européen du luminaire, <a href="http://www.keria.com/">Keria</a>, dévoile son nouveau logo. Cette nouvelle identité visuelle s'accompagne d'un nouveau concept de point de vente, les 90 magasins seront rénovés à l'aide de matériaux bruts. Le point de vente d'Angoulême est la dernière rénovation en date.<!--more-->

Le logo conserve son organisation : le nom de la marque, qui s'inscrit en minuscule dans une typographie de la famille des Stencil, s'illustre au-dessus de la mention "Luminaires" inscrite en majuscule. L'ensemble s'écrit en gris à l'exception des barres du "k" qui sont blanches. Le symbole des lampes entremêlées a disparu du logo.

Le nouveau concept de la marque, signé par l'agence Workshop, habille les magasins d'un sol en béton ciré, de mobilier en tôle laquée brune, de tablettes et d'éléments centraux en bois brut. Cette modernisation génère une hausse de 30% de la fréquentation des points de vente.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-logo1.jpg"><img class="aligncenter" title="Nouveau logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-logo1.jpg" alt="" width="624" height="1120" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/industrie/">logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1976</wp:post_id>
		<wp:post_date><![CDATA[2012-11-20 00:30:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-19 23:30:37]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[keria-nouveau-logo-nouveau-concept]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="industrie-2"><![CDATA[industrie]]></category>
		<category domain="post_tag" nicename="keria"><![CDATA[Keria]]></category>
		<category domain="post_tag" nicename="keria-luminaires"><![CDATA[Keria luminaires]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[1983]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509574728;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2139;}i:1;a:1:{s:2:"id";i:1410;}i:2;a:1:{s:2:"id";i:2787;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>2180</wp:comment_id>
			<wp:comment_author><![CDATA[Aurels]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[aduvallet@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.actulogo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.49.203.146]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-27 13:55:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-27 12:55:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En fait ce logo date déjà de février 2011, on peut le voir sur la date des photos postés sur leur page Facebook]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Babou change tout</title>
		<link>http://yannickbourenane.com/preprod/2012/11/21/babou-change-tout/</link>
		<pubDate>Tue, 20 Nov 2012 23:30:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=1999</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo7.jpg"><img class="aligncenter" title="Montage logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo7.jpg" alt="" width="827" height="313" /></a>

Le 10 octobre, nous vous avions annoncé sur la <a href="http://www.facebook.com/Logonews">fanpage de Logonews</a> que l'enseigne de magasins franchisés <a href="http://www.babou.fr/">Babou</a> allait changer de logo, le voici enfin. Fondé en 1979, ce géant du marché du discount prévoit prochainement l'apparition d'un nouveau concept de magasin.<!--more-->

Le nouveau logo conserve les couleurs jaune et noir emblématiques de la marque. Dorénavant inclus dans une bulle de bande dessinée accompagnée d'effets d'ombrage et de 3D, le nom de la marque s'illustre dans une typographie légèrement plus anguleuse. Le slogan "Tout à prix fous" est remplacé par "Des bons plans ! Des prix fous !"

Pour info, "Babou" était le surnom d'enfance donné au fondateur de la marque, René Kleboth, par ses parents.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-FB1.png"><img class="aligncenter size-full wp-image-2003" title="Nouveau FB" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-FB1.png" alt="" width="860" height="419" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/industrie/">logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>1999</wp:post_id>
		<wp:post_date><![CDATA[2012-11-21 00:30:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-20 23:30:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[babou-change-tout]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="babou"><![CDATA[Babou]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="discount"><![CDATA[discount]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="industrie-2"><![CDATA[industrie]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2004]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510534272;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:931;}i:1;a:1:{s:2:"id";i:1410;}i:2;a:1:{s:2:"id";i:977;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1895</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.176.181]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-21 10:02:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-21 09:02:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai l'impression que les manequins ont changer de couleur de peaux!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Shang Xia s&#039;installe à Paris</title>
		<link>http://yannickbourenane.com/preprod/2012/11/22/shang-xia-sinstalle-a-paris/</link>
		<pubDate>Wed, 21 Nov 2012 23:30:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2011</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo9.jpg"><img class="aligncenter size-full wp-image-2014" title="Logo Shang Xia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo9.jpg" alt="" width="567" height="277" /></a>

<a href="http://www.shang-xia.com/en">Shang Xia</a>, la marque chinoise du groupe Hermès lancée en 2010 à Shanghai, prévoit son installation à Paris fin 2012. Fondée pour conquérir le marché chinois, premier marché du luxe d'ici 2015 selon les estimations du secteur, la marque se positionne comme "la vitrine d'un savoir-faire chinois" selon Patrick Thomas, Directeur Général du groupe.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Shang-Xia.jpg"><img class="aligncenter size-full wp-image-2019" title="Shang Xia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Shang-Xia.jpg" alt="" width="567" height="275" /></a>

Shang Xia, "Haut-bas" en français, présente un logo géométrique : le symbole, fait d'un carré de couleur taupe incluant lui-même plusieurs carrés et rectangles, surplombe le nom de la marque. "Shang Xia" s'inscrit en capitale dans une typographie sans sérif de couleur rouge.

Les 12 créateurs de la marque, qui fonctionne indépendamment vis à vis de sa maison mère, proposent des lignes de chaussures, de bijoux, de textiles, d'objets pour la maison et de mobilier liées à la culture chinoise.

Début 2012, Shang Xia, bénéficiant d'une clientèle à 60% chinoise et à 40% étrangère, a ouvert une boutique dans le centre de Pékin :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Boutique-Shang-Xia-Pékin.jpg"><img class="aligncenter size-full wp-image-2021" title="Boutique Shang Xia Pékin" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Boutique-Shang-Xia-Pékin.jpg" alt="" width="567" height="741" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/luxe/">logos dans le luxe.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2011</wp:post_id>
		<wp:post_date><![CDATA[2012-11-22 00:30:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-21 23:30:24]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[shang-xia-sinstalle-a-paris]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="chine"><![CDATA[Chine]]></category>
		<category domain="post_tag" nicename="hermes"><![CDATA[Hermès]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="post_tag" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouvelle-marque"><![CDATA[Nouvelle marque]]></category>
		<category domain="post_tag" nicename="shang-xia"><![CDATA[Shang Xia]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2014]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509914787;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1631;}i:1;a:1:{s:2:"id";i:76;}i:2;a:1:{s:2:"id";i:410;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Les marques préférées des Français en 2012</title>
		<link>http://yannickbourenane.com/preprod/2012/11/23/les-marques-preferees-des-francais-en-2012/</link>
		<pubDate>Thu, 22 Nov 2012 23:30:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2026</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/TOP-3-2012.jpg"><img class="aligncenter size-full wp-image-2027" title="TOP 3 2012" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/TOP-3-2012.jpg" alt="" width="896" height="267" /></a>

C'est vendredi, nous vous dévoilons le classement des marques préférées des Français en 2012, fourni par Le Grand Livre des Marques pour la publication de son deuxième volume. Le top 3, toutes catégories confondues, classe Lu en première place, suivi de Google et de Yoplait. Une étude détaillée par secteur (Alimentation, Boisson, Auto, Loisirs etc.) est également dévoilée, classant les marques de la première à la troisième place.<!--more-->

On observe une prédominance des logos de couleur rouge ainsi que ceux de couleur bleue. Les gagnants des différents top 3 sont également majoritairement inclus dans un cadre et inscrits en lettres capitales.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-catégories.jpg"><img class="aligncenter size-full wp-image-2029" title="Montage catégories" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-catégories.jpg" alt="" width="476" height="2295" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2026</wp:post_id>
		<wp:post_date><![CDATA[2012-11-23 00:30:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-22 23:30:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[les-marques-preferees-des-francais-en-2012]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="classement"><![CDATA[Classement]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
		<category domain="post_tag" nicename="marques"><![CDATA[marques]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2027]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509851101;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1631;}i:1;a:1:{s:2:"id";i:14195;}i:2;a:1:{s:2:"id";i:5152;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>HD1 la petite nouvelle de la TNT</title>
		<link>http://yannickbourenane.com/preprod/2012/11/26/hd1-la-petite-nouvelle-de-la-tnt/</link>
		<pubDate>Sun, 25 Nov 2012 23:30:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2033</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/HD1_2012-600x332.jpg"><img class="aligncenter size-full wp-image-2036" title="Logo HD1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/HD1_2012-600x332.jpg" alt="" width="600" height="332" /></a>

Le groupe TF1 dévoile le logo de sa nouvelle chaîne de la TNT dont le lancement est prévu pour le 12 décembre 2012.<a href="http://www.hd1.tv/"> HD1</a> se consacre à l'univers de la fiction à travers des longs métrages, des séries et des téléfilms. Son slogan est "Toutes les histoires sont sur HD1".<!--more-->

Le logo de la chaîne s'illustre en lettres capitales dans un dégradé de bleu. Le "H" et le "D" se confondent, on observe également dans la contre forme du "D" un autre "D".

Voici le premier projet de logo pour le lancement de la chaîne :<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-1.jpg"><img class="aligncenter size-full wp-image-2045" title="Sans titre-1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-1.jpg" alt="" width="567" height="259" /></a>

&nbsp;

Vidéo de lancement d'HD1 :

<code><iframe style="width: 320px; height: 180px;" src="http://www.wat.tv/embedframe/309078chuPP3r8994041" frameborder="0" width="320" height="240"></iframe></code>

<code><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/images-1.jpeg"><img class="aligncenter size-full wp-image-2041" title="images-1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/images-1.jpeg" alt="" width="327" height="154" /></a></code>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/media/">logos dans les médias.</a>
<div class="watlinks" style="width: WIDTHpx; font-size: 11px; background: #CCCCCC; padding: 2px 0 4px 0; text-align: center;"><a class="waturl" title="Vidéo Embarquez pour une nouvelle histoire avec HD1 sur wat.tv" href="http://www.wat.tv/video/embarquez-pour-nouvelle-histoire-5cruh_5crud_.html" target="_blank"><strong>Embarquez pour une nouvelle histoire avec HD1</strong></a> Vidéo <a class="waturl altuser" title="Retrouvez toutes les vidéos hd1-les-bandes-annonces sur wat.tv" href="http://www.wat.tv/hd1-les-bandes-annonces">hd1-les-bandes-annonces</a> sélectionnée dans <a class="waturl alttheme" title="Toutes les vidéos Replay TV sont sur wat.tv" href="http://www.wat.tv/guide/tv">Replay TV</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2033</wp:post_id>
		<wp:post_date><![CDATA[2012-11-26 00:30:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-25 23:30:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[hd1-la-petite-nouvelle-de-la-tnt]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="groupe-tf1"><![CDATA[groupe tf1]]></category>
		<category domain="post_tag" nicename="hd1"><![CDATA[HD1]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="media-2"><![CDATA[média]]></category>
		<category domain="post_tag" nicename="tf1"><![CDATA[TF1]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2036]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510609225;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1237;}i:1;a:1:{s:2:"id";i:7164;}i:2;a:1:{s:2:"id";i:803;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>1929</wp:comment_id>
			<wp:comment_author><![CDATA[Benjamin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[btubiana@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.179.16.234]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-11-26 07:30:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-11-26 06:30:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un logo et des couleurs qui ressemble à ceux de HBO pour une chaine de TF1... :/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>ITV prend des couleurs</title>
		<link>http://yannickbourenane.com/preprod/2012/11/27/itv-prend-des-couleurs/</link>
		<pubDate>Mon, 26 Nov 2012 23:30:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2049</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo-ITV.jpg"><img class="aligncenter size-full wp-image-2050" title="Montage logo ITV" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Montage-logo-ITV.jpg" alt="" width="827" height="313" /></a>

<a href="http://www.itv.com/">ITV</a>, le plus grand réseau de télévision commerciale du Royaume-Uni fondé en 1955, dévoile son nouveau logo. Le principal concurrent de la BBC et de Channel 4 dispose de cinq chaînes : ITV1, ITV2, ITV3, ITV4 et CITV et présente des programmes allant des émissions pour enfants, au sport, à la télé-réalité en passant par les films et les informations. La nouvelle identité visuelle du groupe sera déployée sur l'ensemble des chaînes en janvier 2013.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_version_colorful.jpg"><img class="aligncenter size-full wp-image-2051" title="Logo ITV" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_version_colorful.jpg" alt="" width="618" height="344" /></a>

Ce nouveau logo marque le premier changement d'identité visuelle de la chaîne depuis 2006. Le nom de la chaîne s'inscrit désormais dans une typographie liée et plus arrondie voulant rappeler "une écriture humaine". Dorénavant multicolore, le logo s'adapte et change de couleurs selon le fond sur lequel il est apposé afin d'illustrer le dynamisme et la pluralité du groupe.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_version_gray.jpg"><img class="aligncenter size-full wp-image-2055" title="itv_version_gray" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_version_gray.jpg" alt="" width="618" height="344" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_version_purple.jpg"><img class="aligncenter size-full wp-image-2056" title="itv_version_purple" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_version_purple.jpg" alt="" width="618" height="344" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_on_stage.jpg"><img class="aligncenter size-full wp-image-2053" title="itv_on_stage" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_on_stage.jpg" alt="" width="719" height="466" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_on_stage_02.jpg"><img class="aligncenter size-full wp-image-2054" title="itv_on_stage_02" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/itv_on_stage_02.jpg" alt="" width="719" height="466" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/media/">logos dans les médias.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2049</wp:post_id>
		<wp:post_date><![CDATA[2012-11-27 00:30:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-26 23:30:35]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>2307</wp:comment_id>
			<wp:comment_author><![CDATA[Gary]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mg.tramon@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.garymael.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.67.252.235]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-12-06 12:18:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-12-06 11:18:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adore !]]></wp:comment_content>
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	</item>
	<item>
		<title>Logo anniversaire de Yamaha</title>
		<link>http://yannickbourenane.com/preprod/2012/11/28/logo-anniversaire-de-yamaha/</link>
		<pubDate>Tue, 27 Nov 2012 23:30:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2060</guid>
		<description></description>
		<content:encoded><![CDATA[<div><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/brodyha.jpg"><img class="aligncenter size-full wp-image-2061" title="Logo anniversaire" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/brodyha.jpg" alt="" width="620" height="177" /></a></div>
<div>On ne présente plus la marque <a href="http://fr.yamaha.com/">Yamaha</a> (motos, scooters, moteurs, instruments, appareils électroniques…). En octobre dernier, la firme japonaise multi-casquette a fêté ses 125 ans d'existence. À cette occasion, elle s'est octroyée le droit de présenter son mythique logo dans une version spécialement conçue pour l'évènement. Elle espérait sans doute souligner une nouvelle fois sa suprématie dans l'histoire de l'industrie nipponne.<!--more--></div>
<div> La marque a ainsi fait appel à Neville Brody, typographe et directeur artistique anglais de renom. Le résultat est éloquent et respire cruellement l'univers de la marque. Brody décrit lui-même son travail comme "une approche géométrique qui reflète la pureté du design des produits Yamaha. Les blocs modulaires représentent toutes les différentes facettes de la marque au travers des âges."</div>
<div> Une analyse juste à laquelle peut être également soulignée la ressemblance de celui-ci avec les touches d'un piano, un secteur d'activité où Yamaha excelle depuis longtemps.</div>
<div></div>
<div>Le logo Yamaha :</div>
<div></div>
<div> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-11.jpg"><img class="aligncenter size-full wp-image-2069" title="Sans titre-1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-11.jpg" alt="" width="799" height="368" /></a></div>
<div>Le typographe et directeur artistique anglais Neville Brody est un des plus reconnus de sa génération :</div>
<div></div>
<div></div>
<div><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/nb.jpg"><img class="aligncenter size-full wp-image-2064" title="nb" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/nb.jpg" alt="" width="300" height="273" /></a></div>
<div>Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/industrie/">logos dans l'industrie.</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2060</wp:post_id>
		<wp:post_date><![CDATA[2012-11-28 00:30:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-27 23:30:21]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>Allianz Riviera le nouveau stade de Nice</title>
		<link>http://yannickbourenane.com/preprod/2012/11/29/allianz-riviera-le-nouveau-stade-de-nice/</link>
		<pubDate>Wed, 28 Nov 2012 23:30:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2073</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Logo-Allianz-Riviera.jpg"><img class="aligncenter size-full wp-image-2075" title="Logo Allianz Riviera" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Logo-Allianz-Riviera.jpg" alt="" width="799" height="207" /></a>

Allianz, leader de l'assurance en Europe, dévoile le logo de l'<a href="http://allianz-riviera.fr/">Allianz Riviera</a> le nouveau stade de Nice. Allianz a associé son nom au stade et versera à ce titre 1,8 millions d'euros pendant 9 ans. Ce stade se présente avant tout comme un nouveau lieu de vie qui accueillera, dès son ouverture à l'été 2013, des matchs de football, de rugby, de tennis, des séminaires d'entreprises et des événements musicaux.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-stade-jour.jpg"><img class="aligncenter size-full wp-image-2077" title="Nouveau stade jour" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-stade-jour.jpg" alt="" width="983" height="401" /></a>

L'Allianz Riviera, qui tire son nom de son emplacement situé au coeur de la French Riviera à Nice, accueillera l'Euro 2016 grâce aux 35000 places qu'il contient. La création du logo est confiée à l'agence Terre de Sienne. Le logo du stade reprend celui d'Allianz avec l'ajout de la mention "Riviera". Le symbole en 3D illustre la façade du stade dont les facettes témoignent de la pluralité des événements qui s'y dérouleront. La rondeur et la transparence du symbole renvoient à l'effort architectural effectué afin d'intégrer harmonieusement le stade dans son environnement fait de verdure. Le bleu du logo reprend la couleur d'Allianz et symbolise également la Côte d'Azur.

Allianz est un habitué de ce genre de partenariat. En effet, il a déjà donné son nom à plusieurs autres stades: l'Allianz Arena stade du Bayern de Munich, l'Allianz Stadium à Sydney et l'Allianz Park à Londres.

Jean-Pierre Rivière, Président de l'OGC Nice, a déclaré : "Le<em> nouveau stade sera pour nous un atout pour grandir et on espère être à la hauteur". </em>Le premier match de l'OGC Nice à l'Allianz Riviera se déroulera en août 2013.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Intérieur-nouveau-stade.jpg"><img class="aligncenter size-full wp-image-2078" title="Intérieur nouveau stade" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Intérieur-nouveau-stade.jpg" alt="" width="983" height="407" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-stade-nuit.jpg"><img class="aligncenter size-full wp-image-2079" title="Nouveau stade nuit" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Nouveau-stade-nuit.jpg" alt="" width="984" height="400" /></a>
<div> Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/sport/">logos dans le sport.</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2073</wp:post_id>
		<wp:post_date><![CDATA[2012-11-29 00:30:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-28 23:30:10]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="allianz-riviera"><![CDATA[Allianz Riviera]]></category>
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		<category domain="post_tag" nicename="nice"><![CDATA[Nice]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Histoire du logo Chupa Chups</title>
		<link>http://yannickbourenane.com/preprod/2012/11/30/histoire-du-logo-chupa-chups/</link>
		<pubDate>Thu, 29 Nov 2012 23:30:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2081</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Dali.jpg"><img class="aligncenter size-full wp-image-2083" title="Chupa Chups Dali" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Dali.jpg" alt="" width="799" height="366" /></a>

C'est vendredi, nous vous présentons l'histoire du logo de la célèbre sucette <a href="http://www.chupachups.fr/">Chupa Chups</a>. La marque est créée en 1958 par le Catalan Enric Bernat et nous permet de côtoyer chaque jour une oeuvre de l'artiste Salvador Dalì : le logo Chupa Chups.<!--more-->

Chupa Chups tire son nom du verbe espagnol "chupar" signifiant "sucer" et du mot "chups" illustrant le bruit de la sucette sortant de la bouche. L'inventeur de la marque explique l'origine de son inspiration : <em>«J'ai regardé les bonbons et j'ai été surpris de m’apercevoir qu’il n'y avait pas de bonbons faits pour les enfants, alors qu’ils en sont les principaux consommateurs (…) Cela ne convenait pas bien à leur bouche, cela salissait les mains et cela embêtait les mères. C'est pourquoi j'ai eu l'idée de mettre le bonbon sur un bâton.» </em>

<em></em>Les sucettes Chupa Chups sont les premiers bonbons vendus dans des pots posés sur les comptoirs des magasins permettant ainsi aux enfants d'y accéder sans l'aide de leurs parents.

11 ans après la création de la marque, Enric Bernat réalise qu'une bonne marque n'est rien sans un bon logo. Il fait donc appel à son ami et artiste Salvador Dalì. C'est lui qui fera également apposer le logo sur le dessus de la sucette et non sur le côté afin d'être plus impactant vis à vis des consommateurs.

Le logo est quasi inchangé depuis sa création.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-12.jpg"><img class="aligncenter size-full wp-image-2086" title="Sans titre-1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/Sans-titre-12.jpg" alt="" width="799" height="1024" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2081</wp:post_id>
		<wp:post_date><![CDATA[2012-11-30 00:30:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-29 23:30:10]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="chupa-chups"><![CDATA[Chupa Chups]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
		<category domain="post_tag" nicename="marques"><![CDATA[marques]]></category>
		<category domain="post_tag" nicename="salvador-dali"><![CDATA[salvador dali]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510693010;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:571;}i:1;a:1:{s:2:"id";i:14551;}i:2;a:1:{s:2:"id";i:992;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>2256</wp:comment_id>
			<wp:comment_author><![CDATA[monsieur pop]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[xavier@popflower.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.popavenue.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.153.33.36]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-12-03 17:21:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-12-03 16:21:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les sucettes de mon enfance ;-) Ma marraine travaillait dans l'usine.  Je me suis inspiré de ce logo pour le logo de mon blog mais avec 10 pétales à la place de 8 ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>6649</wp:comment_id>
			<wp:comment_author><![CDATA[laura]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[laurapeyre5@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.141.194.37]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-15 18:00:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-15 16:00:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bonjour
savez-vous quel est le lien entre le logo de Chupa Chups et le Pop Art ? 
merci de vos reponses :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La Laitière s&#039;internationalise</title>
		<link>http://yannickbourenane.com/preprod/2012/12/03/la-laitiere-sinternationalise/</link>
		<pubDate>Sun, 02 Dec 2012 23:30:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2088</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/LL-TABLEAU-640x400.png"><img class="aligncenter size-full wp-image-2089" title="La Laitière" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/LL-TABLEAU-640x400.png" alt="" width="640" height="400" /></a>

La célèbre marque de yaourts et de desserts <a href="http://www.lalaitiere.ch/fr/">La Laitière</a> apparue en France en 1973 s'internationalise à la suite de la décision du groupe Lactalis. Le fameux tableau de l'artiste néerlandais Johannes Vermeer peint au XVII ème siècle est toujours repris par le logo qui s'harmonise dans tous les pays européens.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/LL-vignette-3-640x400.png"><img class="aligncenter size-full wp-image-2090" title="LL-vignette-3-640x400" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/LL-vignette-3-640x400.png" alt="" width="640" height="400" /></a>

Le groupe a confié l'hormonisation de son identité visuelle à l'international à l'agence Logic Design. "Un rôle pivot est donné à l'icône de la marque et la structure du tableau est soulignée", la couleur emblématique de la marque est conservée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/LL-vignette-5-640x400.png"><img class="aligncenter size-full wp-image-2091" title="LL-vignette-5-640x400" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/LL-vignette-5-640x400.png" alt="" width="640" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/LL-vignette-8-640x4001.png"><img class="aligncenter size-full wp-image-2093" title="LL-vignette-8-640x400" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/11/LL-vignette-8-640x4001.png" alt="" width="640" height="400" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2088</wp:post_id>
		<wp:post_date><![CDATA[2012-12-03 00:30:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-02 23:30:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[la-laitiere-sinternationalise]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="la-laitiere"><![CDATA[La laitière]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2089]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510670093;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12586;}i:1;a:1:{s:2:"id";i:14348;}i:2;a:1:{s:2:"id";i:3666;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>2255</wp:comment_id>
			<wp:comment_author><![CDATA[monsieur pop]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[xavier@popflower.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.popavenue.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.153.33.36]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-12-03 17:19:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-12-03 16:19:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très belle marque et bons produits : ce jaune est de plus une vraie réussite (alors que c'est pas simple le jaune en pub)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>2296</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.91.28]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-12-06 00:12:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-12-05 23:12:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je n'aime vraiment pas le fait que l'œuvre soit réduite au coin supérieur gauche de certains packagings (excepté celui du yaourt saveur vanille). Je vois cela comme un manque de respect, et à ce niveau là, elle est totalement désacralisée et dépouillée de sa valeur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Caen se dote d&#039;un nouveau centre commercial</title>
		<link>http://yannickbourenane.com/preprod/2012/12/04/caen-se-dote-dun-nouveau-centre-commercial/</link>
		<pubDate>Mon, 03 Dec 2012 23:30:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2097</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/cid_ECBC855D-F14A-48A1-9998-E9ECC39AB15A@home.jpg"><img class="aligncenter size-full wp-image-2114" title="!cid_ECBC855D-F14A-48A1-9998-E9ECC39AB15A@home" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/cid_ECBC855D-F14A-48A1-9998-E9ECC39AB15A@home.jpg" alt="" width="283" height="283" /></a>La ville de Caen inaugure et dévoile le logo de son nouveau centre commercial éco-responsable :<a href="http://www.val-saint-clair.com/accueil"> le Val Saint Clair</a>. Celui-ci est uni par une passerelle au centre commercial Saint Clair déjà existant et ainsi ils forment le deuxième pôle commercial de Basse-Normandie avec une superficie de 50000 m2 et plus de 80 magasins.<!--more-->

Le logo est signé par l'agence AKDV. Le nom du centre commercial s'inscrit au bas du logo dans une typographie sans serif de couleur blanche. Un phare surplombe et éclaire une vallée comme pour indiquer que le Val Saint Clair est désormais le repère de la région. Les couleurs jaune, blanche et rouge utilisées renvoient à celles du drapeau Normand mais également à celles d'un levé de soleil pouvant illustrer la naissance du centre commercial et le début d'une nouvelle ère pour la ville.

La société d'investissement immobilier Klépierre est porteuse du projet et propriétaire du centre commercial à 83%.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/4145-photoIntro.landscape.jpg"><img class="aligncenter size-full wp-image-2099" title="Val Saint Clair" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/4145-photoIntro.landscape.jpg" alt="" width="535" height="250" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Val-St-Clair-une.jpg"><img class="aligncenter size-full wp-image-2101" title="Val-St-Clair" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Val-St-Clair-une.jpg" alt="" width="425" height="260" /></a>

Tout sur l'actu des<a href="http://yannickbourenane.com/preprod/category/ville/"> logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2097</wp:post_id>
		<wp:post_date><![CDATA[2012-12-04 00:30:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-03 23:30:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[caen-se-dote-dun-nouveau-centre-commercial]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="caen"><![CDATA[Caen]]></category>
		<category domain="post_tag" nicename="centre-commercial"><![CDATA[Centre commercial]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="val-saint-clair"><![CDATA[Val Saint Clair]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2114]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510632415;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:799;}i:1;a:1:{s:2:"id";i:14792;}i:2;a:1:{s:2:"id";i:11522;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>La CFDT devient monochrome</title>
		<link>http://yannickbourenane.com/preprod/2012/12/05/la-cfdt-devient-monochrome/</link>
		<pubDate>Tue, 04 Dec 2012 23:30:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2104</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/cid_78F4C16A-5345-48DB-8DCD-9A1F88567E8A.jpg"><img class="aligncenter size-full wp-image-2130" title="!cid_78F4C16A-5345-48DB-8DCD-9A1F88567E8A" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/cid_78F4C16A-5345-48DB-8DCD-9A1F88567E8A.jpg" alt="" width="827" height="335" /></a>La <a href="http://www.cfdt.fr/rewrite/site/3926/site-de-la-confederation.htm?idRubrique=4599">Confédération Française Démocratique du Travail (CFDT)</a> a dévoilé son nouveau logo lors d'une Assemblée générale, celui-ci faisant suite à l'arrivée de Laurent Berger comme nouveau dirigeant.<!--more-->

Ce nouveau logo est signé par l'agence MC Saatchi Corporate. Le logo est désormais orange, le nom de la confédération s'inscrit en blanc dans une typographie propre à la CFDT et est inclu dans un cercle voulant illustrer "l'humain". Les deux points symbolisent "la volonté d'ouverture et de dialogue de la confédération" selon Laurent Berger, le nouveau dirigeant. Le slogan "S'engager pour chacun. Agir pour tous" s'inscrit dans une typographie sans sérif de couleur orange.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/cfdt_2-428x600.jpg"><img class="aligncenter size-full wp-image-2110" title="cfdt_2-428x600" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/cfdt_2-428x600.jpg" alt="" width="428" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/cfdt_kit.jpg"><img class="aligncenter size-full wp-image-2108" title="cfdt_kit" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/cfdt_kit.jpg" alt="" width="600" height="424" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/public/">logos dans le public.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2104</wp:post_id>
		<wp:post_date><![CDATA[2012-12-05 00:30:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-04 23:30:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[la-cfdt-devient-monochrome]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="cfdt"><![CDATA[CFDT]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="post_tag" nicename="syndicat"><![CDATA[Syndicat]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2130]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510605700;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:722;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:15089;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>13 nouveaux logos du mois de novembre 2012</title>
		<link>http://yannickbourenane.com/preprod/2012/12/07/13-nouveaux-logos-du-mois-de-novembre-2012/</link>
		<pubDate>Thu, 06 Dec 2012 23:30:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2136</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi, voici un récapitulatif des nouveaux logos dévoilés au mois de novembre 2012 et diffusés sur le blog de l'actualité des identités visuelles, Logonews :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/cid_89E3042E-912C-4DDB-8EC9-020BA2405937.jpg"><img class="aligncenter size-full wp-image-2137" title="!cid_89E3042E-912C-4DDB-8EC9-020BA2405937" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/cid_89E3042E-912C-4DDB-8EC9-020BA2405937.jpg" alt="" width="560" height="900" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2136</wp:post_id>
		<wp:post_date><![CDATA[2012-12-07 00:30:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-06 23:30:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[13-nouveaux-logos-du-mois-de-novembre-2012]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2137]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510601641;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2306;}i:1;a:1:{s:2:"id";i:1290;}i:2;a:1:{s:2:"id";i:1771;}}}}]]></wp:meta_value>
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	<item>
		<title>Beauty Success le nouveau concept</title>
		<link>http://yannickbourenane.com/preprod/2012/12/06/beauty-success-le-nouveau-concept/</link>
		<pubDate>Wed, 05 Dec 2012 23:30:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2139</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/para_institut_beautysuccess.png"><img class="aligncenter size-full wp-image-2140" title="para_institut_beautysuccess" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/para_institut_beautysuccess.png" alt="" width="311" height="310" /></a>

L'enseigne de parfumerie <a href="http://www.beautysuccess.fr/">Beauty Success</a> créée en 1994 dévoile sa nouvelle identité et son nouveau concept de point de vente. Le concept de "Beauté globale", associant la parfumerie, l'institut de beauté et la parapharmacie au sein d'un même point de vente, sera déployé dans les 280 magasins de la marque au cours des cinq prochaines années.<!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/institut_beautysuccess.png"><img class="aligncenter size-full wp-image-2148" title="institut_beautysuccess" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/institut_beautysuccess.png" alt="" width="282" height="283" /></a>

Les nouveaux logos de l'institut de beauté et de la parapharmacie de Beauty Success sont donc dévoilés. La rosace de papillons, fil conducteur de la communication de la marque depuis 2000, est reprise et déclinée en vert pour la parapharmacie et en gris pour l'institut de beauté, les mentions sont précisées sous la rosace dans la même couleur que celle-ci. Le nom de la marque s'inscrit en capitale au bas du logo.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/BS-IdB_012.jpg"><img class="aligncenter size-large wp-image-2149" title="BS IdB_012" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/BS-IdB_012-682x1024.jpg" alt="" width="682" height="1024" /></a>

L'institut de beauté s’articule dorénavant autour de six bulles sensorielles : Orientale, Tropicale, Océane, Nordique, Minérale et Solaire. La parapharmacie offre une expertise et une aide individualisée tout en proposant des produits de marques connues.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Para_9260.jpg"><img class="aligncenter size-large wp-image-2150" title="Para_9260" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Para_9260-771x1024.jpg" alt="" width="771" height="1024" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/industrie/">logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2139</wp:post_id>
		<wp:post_date><![CDATA[2012-12-06 00:30:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-05 23:30:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[beauty-success-le-nouveau-concept]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="beaute"><![CDATA[beauté]]></category>
		<category domain="post_tag" nicename="beauty-success"><![CDATA[Beauty Success]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="industrie-2"><![CDATA[industrie]]></category>
		<category domain="post_tag" nicename="parapharmacie"><![CDATA[parapharmacie]]></category>
		<category domain="post_tag" nicename="parfumerie"><![CDATA[parfumerie]]></category>
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		<title>L&#039;Université de Californie fait peau neuve</title>
		<link>http://yannickbourenane.com/preprod/2012/11/12/luniversite-de-californie-fait-peau-neuve/</link>
		<pubDate>Mon, 12 Nov 2012 14:00:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2775</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Université_Californie.jpg"><img class="aligncenter size-full wp-image-2776" alt="Logo_Université_Californie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Université_Californie.jpg" width="827" height="303" /></a>

L'<a href="http://translate.googleusercontent.com/translate_c?act=url&amp;depth=1&amp;hl=fr&amp;ie=UTF8&amp;prev=_t&amp;rurl=translate.google.fr&amp;sl=auto&amp;tl=fr&amp;u=http://www.universityofcalifornia.edu/&amp;usg=ALkJrhhLfXGgS9K81zAt27hWzpclTNit9w" target="_blank">Université de Californie</a>, fondée en 1868, dévoile sa nouvelle identité visuelle conçue en interne. Cette université englobe dix campus : Berkeley, San Francisco, Los Angeles, Santa Barbara, Riverside, Davis, San Diego, Irvine, Santa Cruz et Merced.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/uni_of_california_app_print.jpg"><img class="aligncenter size-full wp-image-2777" alt="Université_Californie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/uni_of_california_app_print.jpg" width="574" height="674" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/uni_of_california_app_truck.jpg"><img class="aligncenter size-full wp-image-2778" alt="uni_of_california_app_truck" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/uni_of_california_app_truck.jpg" width="574" height="495" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/uni_of_california_logo_detail.gif"><img class="aligncenter size-full wp-image-2780" alt="uni_of_california_logo_detail" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/uni_of_california_logo_detail.gif" width="574" height="209" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/uni_of_california_monogram_detail.gif"><img class="aligncenter size-full wp-image-2781" alt="uni_of_california_monogram_detail" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/uni_of_california_monogram_detail.gif" width="521" height="875" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/uni_of_california_seal_detail.gif"><img class="aligncenter size-full wp-image-2782" alt="uni_of_california_seal_detail" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/uni_of_california_seal_detail.gif" width="574" height="615" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/uni_of_california_stuff.jpg"><img class="aligncenter size-full wp-image-2783" alt="uni_of_california_stuff" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/uni_of_california_stuff.jpg" width="574" height="672" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/education/">des logos dans l'éducation.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2775</wp:post_id>
		<wp:post_date><![CDATA[2012-11-12 15:00:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-11-12 14:00:06]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[luniversite-de-californie-fait-peau-neuve]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="universite-de-californie"><![CDATA[université de californie]]></category>
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			<wp:meta_value><![CDATA[2776]]></wp:meta_value>
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		<title>Le Parisien change de logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/10/le-parisien-seclaircit/</link>
		<pubDate>Sun, 09 Dec 2012 23:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2153</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/leparisien_logo.jpg"><img class="aligncenter size-full wp-image-2154" title="leparisien_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/leparisien_logo.jpg" alt="" width="827" height="321" /></a>

<a href="http://www.leparisien.fr/">Le Parisien</a>, célèbre journal d'information fondé en 1944, dévoile son nouveau logo. Disposant d'une édition nationale intitulée <em>Aujourd'hui en France</em> et comptabilisant à eux deux une diffusion de 500 000 exemplaires, ils sont aujourd'hui les premiers quotidiens d'information en France.<!--more-->

Le nouveau logo du Parisien conserve sa structure : le nom du journal, débutant désormais par une lettre capitale, s'inscrit dans une typographie de couleur blanche et ne dispose plus d'effet de relief. On observe également que l'approche est retravaillée. Le rectangle bleu incluant le nom du journal surplombe la ligne rouge qui est également conservée, bien qu'éloignée du reste du logo, comme pour illustrer la ligne continue d'information offerte par le journal.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/483616_10151290011179063_671408693_n.jpg"><img class="aligncenter size-full wp-image-2155" title="483616_10151290011179063_671408693_n" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/483616_10151290011179063_671408693_n.jpg" alt="" width="679" height="960" /></a>

Tout sur l'actu des<a href="http://yannickbourenane.com/preprod/category/media/"> logos dans les médias.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2153</wp:post_id>
		<wp:post_date><![CDATA[2012-12-10 00:30:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-09 23:30:37]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="journal"><![CDATA[journal]]></category>
		<category domain="post_tag" nicename="le-parisien"><![CDATA[Le Parisien]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="presse"><![CDATA[presse]]></category>
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			<wp:meta_value><![CDATA[2154]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>2453</wp:comment_id>
			<wp:comment_author><![CDATA[Alex]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alex.lmcool@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.11.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-12-13 21:15:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-12-13 20:15:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne sais pas mais à priori l'effet de relief est gardé sur l'exemple que vous donnez.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Le logo Weight Watchers se graisse</title>
		<link>http://yannickbourenane.com/preprod/2012/12/11/le-degrade-weight-watchers/</link>
		<pubDate>Mon, 10 Dec 2012 23:30:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Montage_logo_Weightwatchers.jpg"><img class="aligncenter size-full wp-image-2163" title="Montage_logo_Weightwatchers" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Montage_logo_Weightwatchers.jpg" alt="" width="827" height="281" /></a>

<a href="http://www.weightwatchers.fr/index.aspx">Weight Watchers</a>, la célèbre marque américaine fondée en 1963 proposant des programmes alimentaires pour favoriser la perte de poids, dévoile son nouveau logo. La marque, qui va fêter ses 50 ans au cours de l'année 2013, accompagne son changement d'identité visuelle d'un nouveau programme de régime : Weight Watchers 360°.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouveaux_logos.png"><img class="aligncenter size-full wp-image-2166" title="Nouveaux_logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouveaux_logos.png" alt="" width="574" height="446" /></a>

Jean Nidetch, fondatrice de la marque, avait pour habitude de s'entretenir régulièrement avec ses amies afin d'échanger leurs idées et de se motiver pour perdre du poids. Suite au succès obtenu, elle décide de créer sa société grâce à l'appui de financiers et le soutien de nutritionnistes et de médecins. Le principe d'origine consiste donc à réunir les adhérents qui, accompagnés par une animatrice, échangent et se soutiennent afin de répondre à leur objectif de perte de poids.

Weight Watchers est lancé en 1973 en France, soit 10 ans après sa création.

Le nom de la marque s'illustre désormais dans un dégradé monochrome allant de gauche à droite et décliné en plusieurs coloris. Celui-ci illustre la perte de poids et l'allégement promis par Weight Watchers. L'identité visuelle est également présentée sous forme d'initiales. Le nom de la marque s'illustre dorénavant en bas de casse dans une typographie plus ronde dont la graisse est plus prononcée.

Weight Watchers dévoile également son nouveau programme : Weight Watchers 360° visant à établir un environnement alimentaire sain et à créer des habitudes saines sur le long terme grâce notamment à de nouveaux ouvrages.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouveaux_livres.jpg"><img class="aligncenter size-full wp-image-2168" title="Nouveaux_livres" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouveaux_livres.jpg" alt="" width="620" height="422" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouveaux_livres-2.png"><img class="aligncenter size-full wp-image-2170" title="Nouveaux_livres 2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouveaux_livres-2.png" alt="" width="574" height="433" /></a>Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/industrie/">logos dans l'industrie</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2162</wp:post_id>
		<wp:post_date><![CDATA[2012-12-11 00:30:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-10 23:30:27]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
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			<wp:meta_value><![CDATA[2163]]></wp:meta_value>
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		<title>iTunes nouvelle version, nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2012/12/12/itunes-nouvelle-version-nouveau-logo/</link>
		<pubDate>Tue, 11 Dec 2012 23:30:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2172</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Montage_logo_iTunes.jpg"><img class="aligncenter size-full wp-image-2173" title="Montage_logo_iTunes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Montage_logo_iTunes.jpg" alt="" width="827" height="337" /></a>

<a href="http://www.apple.com/fr/itunes/">iTunes</a>, le célèbre logiciel de lecture et de gestion de bibliothèque multimédia distribué gratuitement par Apple, dévoile son nouveau logo qui accompagne la sortie de sa nouvelle version : iTunes 11.<!--more-->

Ce logiciel permet de créer des listes de lecture musicales intelligentes, de lire des vidéos, d'écouter des podcasts ainsi que les radios du monde entier via un logiciel de streaming. iTunes est compatible avec les différents iPod, les iPad et les iPhone, tous étant des produits Apple.

L'apport des différents contenus est permis via l'iTunes Store. C'est le magasin en ligne d'iTunes permettant d'accéder à la musique, aux clips vidéo, aux films, aux séries, aux podcasts, aux jeux et aux applications des différents supports.

Le dernier changement de logo date de 2010. L'identité visuelle de la nouvelle interface conserve la précédente structure. Le cercle bleu bordé d'argent est conservé, de nouveaux effets chromés et de relief sont ajoutés. La double croche, légèrement réduite, s'illustre dorénavant en argenté et dispose de hampes plus épaisses.

La nouvelle interface iTunes 11 :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouvelle_interface.jpg"><img class="aligncenter size-full wp-image-2176" title="Nouvelle_interface" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouvelle_interface.jpg" alt="" width="855" height="524" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouvelle_interface1.jpg"><img class="aligncenter size-full wp-image-2175" title="Nouvelle_interface1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouvelle_interface1.jpg" alt="" width="571" height="364" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouvelle_interface2.jpg"><img class="aligncenter size-full wp-image-2174" title="Nouvelle_interface2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouvelle_interface2.jpg" alt="" width="855" height="524" /></a>

Petite comparaison avec l'iTunes 10 :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Interface_iTunes10.jpg"><img class="aligncenter size-full wp-image-2177" title="Interface_iTunes10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Interface_iTunes10.jpg" alt="" width="600" height="411" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2172</wp:post_id>
		<wp:post_date><![CDATA[2012-12-12 00:30:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-11 23:30:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[itunes-nouvelle-version-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="apple"><![CDATA[Apple]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="interface-itunes"><![CDATA[interface iTunes]]></category>
		<category domain="post_tag" nicename="itunes"><![CDATA[iTunes]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="musique"><![CDATA[musique]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[2173]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510602938;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:658;}i:1;a:1:{s:2:"id";i:2975;}i:2;a:1:{s:2:"id";i:935;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>La nouvelle identité de marque de Düsseldorf</title>
		<link>http://yannickbourenane.com/preprod/2012/12/13/la-nouvelle-identite-de-marque-de-dusseldorf/</link>
		<pubDate>Wed, 12 Dec 2012 23:30:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2194</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/duesseldorf-marke-logo.png"><img class="aligncenter" title="Duesseldorf_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/duesseldorf-marke-logo.png" alt="" width="600" height="450" /></a>

<a href="http://www.duesseldorf.de/de/">Düsseldorf</a> est une ville de l'ouest de l'Allemagne, capitale de la Rhénanie-du-Nord-Westphalie. Elle se situe au coeur de l'agglomération de Rhin-Ruhr peuplée de plusieurs millions d'habitants. Düsseldorf dévoile son logo, sa nouvelle identité de marque.<!--more-->

Cette nouvelle marque est le résultat de plusieurs mois de développement afin de mettre en évidence les infrastructures sociales, les offres culturelles et la qualité de vie offerte par la ville.

Le logo présente l'initiale de la ville grâce à une lettre capitale rouge dont la graisse est prononcée ainsi qu'un smiley souriant à grande échelle afin de témoigner de la convivialité et de l'hospitalité dont Düsseldorf fait preuve.

Une campagne de publicité a également été lancée par la ville autour de cette nouvelle identité. On observe que la couleur rouge est une constante établie :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Image-2.png"><img class="aligncenter" title="Image 2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Image-2.png" alt="" width="617" height="489" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/plakat-duesseldorf.jpg"><img class="aligncenter" title="plakat-duesseldorf" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/plakat-duesseldorf.jpg" alt="" width="600" height="741" /></a>

Rappel des logos des différents bureaux du Conseil Municipal de la ville. Déclinés en plusieurs couleurs, ils combinent une représentation stylisée du Rhin ainsi que le lion, emblème de la ville :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/dachmarke-duesseldorf-stadtverwaltung-logo.png"><img class="aligncenter" title="Logo_Conseil Municipal_Düsseldorf" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/dachmarke-duesseldorf-stadtverwaltung-logo.png" alt="" width="600" height="220" /></a>

Tout sur l'actu des<a href="http://yannickbourenane.com/preprod/category/ville/"> logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2194</wp:post_id>
		<wp:post_date><![CDATA[2012-12-13 00:30:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-12 23:30:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[la-nouvelle-identite-de-marque-de-dusseldorf]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="allemagne"><![CDATA[allemagne]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="dusseldorf"><![CDATA[Düsseldorf]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouvelle-marque"><![CDATA[Nouvelle marque]]></category>
		<category domain="post_tag" nicename="ville-2"><![CDATA[ville]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2196]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509901542;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:281;}i:1;a:1:{s:2:"id";i:158;}i:2;a:1:{s:2:"id";i:13962;}}}}]]></wp:meta_value>
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	<item>
		<title>La nouvelle Université des Arts d&#039;Helsinki</title>
		<link>http://yannickbourenane.com/preprod/2012/12/17/la-nouvelle-universite-des-arts-dhelsinki/</link>
		<pubDate>Sun, 16 Dec 2012 23:30:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2201</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/montage.jpg"><img class="aligncenter size-full wp-image-2203" title="montage" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/montage.jpg" alt="" width="827" height="370" /></a>

Les trois universités : l'Académie finlandaise des beaux-arts, Sibelius et l'Académie de théâtre d'Helsinki fusionnent et donnent naissance à <a href="http://www.uniarts.fi/fi">l'Université des Arts d'Helsinki</a> dont l'ouverture est prévue pour le début de l'année 2013. A cette occasion, sa nouvelle identité visuelle est dévoilée.<!--more-->

Ce nouveau logo souhaite offrir une image moderne à l'Université : le symbole illustre une épaisse croix noire positionnée à gauche du nom de la faculté. Celui-ci est organisé sur trois niveaux, en capitale dans une typographie sans sérif de couleur noire. Un effet de pliage en accordéon et de perspective lui est donné.

Voici les avant/après des logos des trois universités fondatrices :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/uni_arts_helsinki_old_logos.gif"><img class="aligncenter size-full wp-image-2204" title="uni_arts_helsinki_old_logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/uni_arts_helsinki_old_logos.gif" alt="" width="574" height="240" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/uni_arts_helsinki_logo_3_large.gif"><img class="aligncenter size-full wp-image-2205" title="uni_arts_helsinki_logo_3_large" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/uni_arts_helsinki_logo_3_large.gif" alt="" width="574" height="900" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/uni_arts_helsinki_assets.jpg"><img class="aligncenter size-full wp-image-2206" title="uni_arts_helsinki_assets" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/uni_arts_helsinki_assets.jpg" alt="" width="574" height="373" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouveau_site.png"><img class="aligncenter size-large wp-image-2207" title="Nouveau_site" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Nouveau_site-1024x411.png" alt="" width="1024" height="411" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/education/">des logos dans l'éducation.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2201</wp:post_id>
		<wp:post_date><![CDATA[2012-12-17 00:30:16]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-16 23:30:16]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[la-nouvelle-universite-des-arts-dhelsinki]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="post_tag" nicename="education-2"><![CDATA[éducation]]></category>
		<category domain="post_tag" nicename="finlande"><![CDATA[Finlande]]></category>
		<category domain="post_tag" nicename="helsinki"><![CDATA[Helsinki]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="universite"><![CDATA[université]]></category>
		<category domain="post_tag" nicename="universite-des-arts-dhelsinki"><![CDATA[université des arts d'helsinki]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2203]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509596211;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2775;}i:1;a:1:{s:2:"id";i:255;}i:2;a:1:{s:2:"id";i:1171;}}}}]]></wp:meta_value>
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	<item>
		<title>10 subtilités cachées</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/10-subtilites-cachees/</link>
		<pubDate>Thu, 13 Dec 2012 23:30:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2209</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/28logo.jpg"><img class="aligncenter size-full wp-image-2210" title="Logo_UP" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/28logo.jpg" alt="" width="450" height="222" /></a>

C’est vendredi, nous vous présentons 10 logos qui cachent des subtilités à l’aide de leurs espaces et leurs contres-formes.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/1logo.jpg"><img class="aligncenter size-full wp-image-2212" title="1logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/1logo.jpg" alt="" width="450" height="243" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/50logo.jpg"><img class="aligncenter size-full wp-image-2220" title="50logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/50logo.jpg" alt="" width="450" height="321" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/48logo.jpg"><img class="aligncenter size-full wp-image-2219" title="48logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/48logo.jpg" alt="" width="450" height="183" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/42logo.jpg"><img class="aligncenter size-full wp-image-2218" title="42logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/42logo.jpg" alt="" width="450" height="280" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/15logo.jpg"><img class="aligncenter size-full wp-image-2217" title="15logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/15logo.jpg" alt="" width="450" height="243" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/13logo.jpg"><img class="aligncenter size-full wp-image-2216" title="13logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/13logo.jpg" alt="" width="450" height="272" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/9logo.jpg"><img class="aligncenter size-full wp-image-2215" title="9logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/9logo.jpg" alt="" width="450" height="293" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/8logo.jpg"><img class="aligncenter size-full wp-image-2214" title="8logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/8logo.jpg" alt="" width="450" height="274" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/4logo.jpg"><img class="aligncenter size-full wp-image-2213" title="4logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/4logo.jpg" alt="" width="450" height="341" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2209</wp:post_id>
		<wp:post_date><![CDATA[2012-12-14 00:30:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-13 23:30:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[10-subtilites-cachees]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
		<category domain="post_tag" nicename="marques"><![CDATA[marques]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2210]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510288686;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1015;}i:1;a:1:{s:2:"id";i:632;}i:2;a:1:{s:2:"id";i:5579;}}}}]]></wp:meta_value>
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	<item>
		<title>Le logo du PSG change ? Polémique</title>
		<link>http://yannickbourenane.com/preprod/2012/12/14/le-logo-du-psg-change-polemique/</link>
		<pubDate>Fri, 14 Dec 2012 09:03:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2222</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Base-Photoshop1.jpg"><img class="aligncenter size-full wp-image-2258" title="Base Photoshop" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Base-Photoshop1.jpg" alt="" width="827" height="370" /></a>

Le logo du club de football le <a href="http://www.psg.fr/fr/Pre-home/001001/Pre-Home" target="_blank">Paris Saint-Germain</a>, PSG, dont les Qataris, propriétaires depuis juin 2011 semblent vouloir faire évoluer l'identité visuelle, fait un tollé sur la toile. Les clients qui ne sont autres que des supporters, se sentent partie prenante de l'identité. Ils se sentent floués. L'objectif du club ? Valoriser le mot "Paris" bien plus signifiant que le mot "Saint-Germain". Michel Mimram, le directeur marketing du club, souhaite faire du PSG «<em> l’une des 10 plus grandes marques de sport de la planète</em> ». <a href="http://www.leparisien.fr/psg-foot-paris-saint-germain/le-psg-va-changer-son-logo-14-12-2012-2406237.php" target="_blank">Source Le Parisien</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2222</wp:post_id>
		<wp:post_date><![CDATA[2012-12-14 10:03:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-14 09:03:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-logo-du-psg-change-polemique]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="foot"><![CDATA[Foot]]></category>
		<category domain="post_tag" nicename="football"><![CDATA[Football]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="post_tag" nicename="psg"><![CDATA[PSG]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2258]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508872790;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2753;}i:1;a:1:{s:2:"id";i:7817;}i:2;a:1:{s:2:"id";i:14217;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>2499</wp:comment_id>
			<wp:comment_author><![CDATA[sylvain]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[magicsyl83@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.219.208.217]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-12-15 12:43:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-12-15 11:43:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi qui ne suis pas foot du tout, je commenterais par ce qui suit : Ne serait-ce pas un peu le bleu de l'OM?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>2501</wp:comment_id>
			<wp:comment_author><![CDATA[Rahan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rahanduponan@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.159.12.1]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-12-15 12:57:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-12-15 11:57:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[n'est-ce pas le bleu OM ???
looooooool]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>2596</wp:comment_id>
			<wp:comment_author><![CDATA[zlatatane]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[zlatata@footdemerde.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.26.139.191]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2012-12-18 19:27:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2012-12-18 18:27:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[peut être que les joueurs pourraient faire une cagnotte et payer un ptit graphiste freelance qui ferait une vrai évolution du logo… mieux ils ont qu'a organiser un concours avec maillot à la clef...
arf, monde de merde…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>La Chine se dote d&#039;un nouveau musée</title>
		<link>http://yannickbourenane.com/preprod/2012/12/18/la-chine-se-dote-dun-nouveau-musee/</link>
		<pubDate>Mon, 17 Dec 2012 23:30:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2233</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Montage_Logo_Sifang_Art_Museum.jpg"><img class="aligncenter size-full wp-image-2236" title="Montage_Logo_Sifang_Art_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Montage_Logo_Sifang_Art_Museum.jpg" alt="" width="827" height="574" /></a>

<a href="http://www.sifangartmuseum.org/index_en.php">Sifang Art Museum</a>, le nouveau musée d'art contemporain et d'architecture de la ville de Nanjing, dévoile son logo. La ville, capitale de la province de Jiangsu située à l'Est de la Chine, compte plus de 7 millions d'habitants et annonce l'ouverture de son nouveau musée pour juin 2013.<!--more-->

Le musée a confié la création de son identité visuelle au Foreign Policy Design Group. Le logo est monochrome et sa structure s'organise sur six niveaux. Le nom du musée s'inscrit sur les trois derniers niveaux dans une typographie sans serif de couleur noire dont l'approche est très prononcée.

Le Sifang Art Museum a été conçu par Steven Holl et s'étend sur 30000 m2. On observe que les indications intérieures du musée reprennent le design du logo :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Sifang_Art_Museum.jpg"><img class="aligncenter size-full wp-image-2238" title="Sifang_Art_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Sifang_Art_Museum.jpg" alt="" width="600" height="346" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Sifang_Art_Museum_Intérieur-4.jpg"><img class="aligncenter size-full wp-image-2239" title="Sifang_Art_Museum_Intérieur 4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Sifang_Art_Museum_Intérieur-4.jpg" alt="" width="574" height="477" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Sifang_Art_Museum_Intérieur-2.jpg"><img class="aligncenter size-full wp-image-2240" title="Sifang_Art_Museum_Intérieur 2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Sifang_Art_Museum_Intérieur-2.jpg" alt="" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Sifand_Art_Museum_Intérieur.jpg"><img class="aligncenter size-full wp-image-2241" title="Sifand_Art_Museum_Intérieur" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Sifand_Art_Museum_Intérieur.jpg" alt="" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/sifang_art_museum_collateral_01.jpg"><img class="aligncenter size-full wp-image-2242" title="sifang_art_museum_collateral_01" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/sifang_art_museum_collateral_01.jpg" alt="" width="574" height="616" /></a>

Tout sur l'actu des <a href="http://yannickbourenane.com/preprod/category/culture/">logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2233</wp:post_id>
		<wp:post_date><![CDATA[2012-12-18 00:30:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-17 23:30:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[la-chine-se-dote-dun-nouveau-musee]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="chine"><![CDATA[Chine]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="post_tag" nicename="culture-2"><![CDATA[culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="musee"><![CDATA[Musée]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2236]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510239551;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:813;}i:1;a:1:{s:2:"id";i:109;}i:2;a:1:{s:2:"id";i:576;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Le tourisme australien prend des couleurs</title>
		<link>http://yannickbourenane.com/preprod/2012/12/20/le-tourisme-australien-prend-des-couleurs/</link>
		<pubDate>Wed, 19 Dec 2012 23:30:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2246</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Montage_logo_Tourism_Australia.jpg"><img class="aligncenter size-full wp-image-2247" title="Montage_logo_Tourism_Australia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Montage_logo_Tourism_Australia.jpg" alt="" width="827" height="335" /></a>

<a href="http://www.tourism.australia.com/en-au/">L'office du tourisme d'Australie</a> dévoile son nouveau logo. Celui-ci apparaît 8 ans après le dernier changement d'identité visuelle. Il sera progressivement mis en place sur l'ensemble des supports visuels au cours des premiers mois de l'année 2013.<!--more-->

Ce nouveau logo se chiffre à environ 200 000 dollars. Le kangourou, emblème du tourisme australien, est conservé dans sa dynamique. Les effets lumineux et de dégradé sont supprimés au profit d'un symbole multicolore voulant illustrer les multiples activités possibles en Australie. Le soleil s'agrandit légèrement. Une seule des pattes avant du kangourou est dorénavant visible. Le nom de l'office du tourisme s'inscrit en Brandon Grotesque sur deux niveaux.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Paysages_Australie.jpg"><img class="aligncenter size-full wp-image-2251" title="Paysages_Australie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Paysages_Australie.jpg" alt="" width="827" height="289" /></a>

On observe que les logos multicolores sont à la mode dans l'univers du tourisme. Petit rappel du logo de l'organisme Île de la Réunion Tourisme (IRT) :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Logo_IRT.jpg"><img class="aligncenter size-full wp-image-2253" title="Logo_IRT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Logo_IRT.jpg" alt="" width="827" height="168" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/tourisme/">des logos dans le tourisme</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2246</wp:post_id>
		<wp:post_date><![CDATA[2012-12-20 00:30:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-19 23:30:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-tourisme-australien-prend-des-couleurs]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="australie"><![CDATA[Australie]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="tourisme-2"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="voyage"><![CDATA[Voyage]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2247]]></wp:meta_value>
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	<item>
		<title>La FFVoile s&#039;homogénéise</title>
		<link>http://yannickbourenane.com/preprod/2013/01/01/la-ffvoile-shomogeneise/</link>
		<pubDate>Mon, 31 Dec 2012 23:30:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2260</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Logo_FFV.jpg"><img class="aligncenter size-full wp-image-2261" title="Logo_FFV" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Logo_FFV.jpg" alt="" width="827" height="370" /></a>

<a href="http://www.ffvoile.fr/ffv/web/#10">La Fédération Française de Voile (FFV)</a>, fondée en 1946, dévoile sa nouvelle identité visuelle ainsi que son nouveau logo. La dernière évolution de leur logo date de plus de 15 ans, celle-ci est prévue pour être utilisée durant les 10 prochaines années.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/b3jml1798f49f.jpg"><img class="aligncenter size-full wp-image-2262" title="Remise_prix_FFV" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/b3jml1798f49f.jpg" alt="" width="700" height="465" /></a>

La nouvelle identité visuelle de la fédération est signée par l'agence Leroy Tremblot. Le logo reprend les couleurs du drapeau national. Le "V" de "Voile" s'illustre grâce à deux voiles qui s'entrelacent à travers un jeu de transparence bleu et rouge. "Elles sont comme gonflées par le vent et tournées vers l'avenir", comme l'explique l'agence créatrice. Les initiales "FF" s'illustrent en capitale dans une typographie sans serif de couleur bleue marine.

Ce nouveau logo se décline suivant les événements, les clubs et les catégories pour lesquels il est utilisé :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/FFVoile-architecture-de-marque.jpg"><img class="aligncenter size-full wp-image-2358" title="FFVoile architecture de marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/FFVoile-architecture-de-marque.jpg" alt="" width="1492" height="2292" /></a>

&nbsp;

Jean-Pierre Champion, Président de la fédération, explique : "La démarche que nous avons entamée il y a déjà plusieurs mois est ambitieuse. Elle a pour objectif d’unifier nos différentes entités sous une même charte graphique. Elle vise aussi à moderniser notre image pour être en adéquation avec notre époque et le travail accompli au sein de la FFVoile. Par ailleurs, il ne s'agit pas uniquement du logo de la FFVoile mais aussi celui des ligues, comités départementaux, équipes de France, centres d'excellence, les labels dont les EFV et les championnats de France. Il s'agit donc d'un dispositif complet qui a pour objectif de moderniser et d'homogénéiser l'image de la Fédération."

<a href="http://www.ffvoile.fr/ffv/web/actualites/actus_detail.asp?ID=2461">Lire le communiqué de presse.</a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2260</wp:post_id>
		<wp:post_date><![CDATA[2013-01-01 00:30:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-31 23:30:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[la-ffvoile-shomogeneise]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="federation-francaise-de-voile"><![CDATA[Fédération Française de Voile]]></category>
		<category domain="post_tag" nicename="ffv"><![CDATA[FFV]]></category>
		<category domain="post_tag" nicename="ffvoile"><![CDATA[FFVoile]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2261]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>Le Mount Sinai Medical Center s&#039;illustre</title>
		<link>http://yannickbourenane.com/preprod/2012/12/19/le-mount-sinai-medical-center-sillustre/</link>
		<pubDate>Tue, 18 Dec 2012 23:30:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2275</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Logo_Mount_Sinai.jpg"><img class="aligncenter size-full wp-image-2276" title="Logo_Mount_Sinai" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Logo_Mount_Sinai.jpg" alt="" width="827" height="349" /></a>

Le Mount Sinai Medical Center change le logo de ses deux entités à savoir, le <a href="http://www.mountsinai.org/">Mount Sinai Hospital</a> fondé en 1852 qui est l'un des hôpitaux les plus connus des Etats-Unis et la <a href="http://www.mssm.edu/">Mount Sinai School of Medicine</a> créée en 1968 qui est l'une des plus grandes écoles de médecine américaines.<!--more-->

La nouvelle identité visuelle du centre est signée par l'agence Siegel + Gale. Le nouveau logo harmonise l'image des deux entités et vise à créer une connexion entre le nom et le logo. Le symbole représente la célèbre montagne égyptienne qui, selon les trois religions monothéistes serait l'endroit où Moïse a reçu les 10 Commandements, ainsi qu'un subtil et asymétrique "M". Il illustre également la connexion présente entre les médecins, les scientifiques, le personnel hospitalier, les patients et les étudiants à l'aide de lignes cyan et magenta qui se croisent et se chevauchent. Le nom de l'établissement s'inscrit au bas du logo dans une typographie de couleur noire.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Logo_Mount_Sinai_School_of_Medicine.jpg"><img class="aligncenter size-full wp-image-2277" title="Logo_Mount_Sinai_School_of_Medicine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Logo_Mount_Sinai_School_of_Medicine.jpg" alt="" width="827" height="303" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/mount_sinai_ad.jpg"><img class="aligncenter size-full wp-image-2278" title="Mount_Sinai" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/mount_sinai_ad.jpg" alt="" width="574" height="673" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sante/">des logos dans la santé.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2275</wp:post_id>
		<wp:post_date><![CDATA[2012-12-19 00:30:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-18 23:30:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-mount-sinai-medical-center-sillustre]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="etats-unis"><![CDATA[Etats-Unis]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="mount-sinai"><![CDATA[Mount Sinai]]></category>
		<category domain="post_tag" nicename="mount-sinai-hospital"><![CDATA[Mount Sinai Hospital]]></category>
		<category domain="post_tag" nicename="mount-sinai-medical-center"><![CDATA[Mount Sinai Medical Center]]></category>
		<category domain="post_tag" nicename="mount-sinai-school-of-medicine"><![CDATA[Mount Sinai School of Medicine]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
		<category domain="post_tag" nicename="sante"><![CDATA[Santé]]></category>
		<category domain="post_tag" nicename="usa"><![CDATA[USA]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2276]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508926194;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14806;}i:1;a:1:{s:2:"id";i:918;}i:2;a:1:{s:2:"id";i:14775;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Imaginer le futur</title>
		<link>http://yannickbourenane.com/preprod/2012/12/21/imaginer-le-futur/</link>
		<pubDate>Thu, 20 Dec 2012 23:30:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2286</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque51.png"><img class="aligncenter size-full wp-image-2287" title="Logo_Pepsi" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque51.png" alt="" width="751" height="198" /></a>

C'est vendredi, nous vous présentons ce à quoi pourraient ressembler, avec un peu d'imagination, les logos de 17 grandes marques telles que Pepsi, Apple, Gap, Google, KFC... dans un futur plus ou moins proche.<a href="http://stocklogos.com/" target="_blank"><!--more--></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque1.png"><img class="aligncenter size-full wp-image-2288" title="Logo_Apple" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque1.png" alt="" width="748" height="201" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque17.png"><img class="aligncenter size-full wp-image-2302" title="Logo_Firefox" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque17.png" alt="" width="749" height="196" /></a>

&nbsp;
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque16.png"><img class="aligncenter size-full wp-image-2301" title="Logo_Starbucks" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque16.png" alt="" width="751" height="146" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque15.png"><img class="aligncenter size-full wp-image-2300" title="Logo_Gap" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque15.png" alt="" width="745" height="200" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque14.png"><img class="aligncenter size-full wp-image-2299" title="Logo_Volkswagen" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque14.png" alt="" width="747" height="194" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque13.png"><img class="aligncenter size-full wp-image-2298" title="Logo_Google" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque13.png" alt="" width="748" height="197" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque12.png"><img class="aligncenter size-full wp-image-2297" title="Logo_Shell" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque12.png" alt="" width="747" height="198" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque11.png"><img class="aligncenter size-full wp-image-2296" title="Logo_Xerox" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque11.png" alt="" width="750" height="198" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque10.png"><img class="aligncenter size-full wp-image-2295" title="Logo_LG" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque10.png" alt="" width="748" height="199" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque9.png"><img class="aligncenter size-full wp-image-2294" title="Logo_Microsoft" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque9.png" alt="" width="748" height="199" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque8.png"><img class="aligncenter size-full wp-image-2293" title="Logo_Internet_Explorer" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque8.png" alt="" width="749" height="202" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque7.png"><img class="aligncenter size-full wp-image-2292" title="Logo_IBM" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque7.png" alt="" width="747" height="198" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque6.png"><img class="aligncenter size-full wp-image-2291" title="Logo_Coca_Cola" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque6.png" alt="" width="748" height="200" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque3.png"><img class="aligncenter size-full wp-image-2290" title="Logo_Ford" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque3.png" alt="" width="751" height="201" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque2.png"><img class="aligncenter size-full wp-image-2289" title="Logo_KFC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque2.png" alt="" width="749" height="200" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque18.png"><img class="aligncenter size-full wp-image-2303" title="Logo_Motorola" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/logomarque18.png" alt="" width="747" height="198" /></a></p>
<p style="text-align: left;">Source : <a href="http://stocklogos.com/" target="_blank">Stock Logos</a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2286</wp:post_id>
		<wp:post_date><![CDATA[2012-12-21 00:30:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-20 23:30:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[imaginer-le-futur]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
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		<category domain="post_tag" nicename="apple"><![CDATA[Apple]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="firefox"><![CDATA[firefox]]></category>
		<category domain="post_tag" nicename="gap"><![CDATA[gap]]></category>
		<category domain="post_tag" nicename="google"><![CDATA[google]]></category>
		<category domain="post_tag" nicename="ibm"><![CDATA[IBM]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
		<category domain="post_tag" nicename="marques"><![CDATA[marques]]></category>
		<category domain="post_tag" nicename="pepsi"><![CDATA[pepsi]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2287]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510271349;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6761;}i:1;a:1:{s:2:"id";i:1149;}i:2;a:1:{s:2:"id";i:14861;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8126</wp:comment_id>
			<wp:comment_author><![CDATA[itti]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[itti6259@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[93.9.186.199]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-08-14 00:05:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-08-13 22:05:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour microsoft ils n'étaient pas loin!A part que le logo de 2020 on l'a eu en 2012]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1376469263.1701500415802001953125;s:7:"message";s:61:"Lisa - Bedandy a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
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	</item>
	<item>
		<title>13 nouveaux logos du mois de décembre 2012</title>
		<link>http://yannickbourenane.com/preprod/2013/01/02/13-nouveaux-logos-du-mois-de-decembre-2012/</link>
		<pubDate>Tue, 01 Jan 2013 23:30:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2306</guid>
		<description></description>
		<content:encoded><![CDATA[Voici un récapitulatif des nouveaux logos dévoilés au mois de décembre 2012 et diffusés sur le blog de l’actualité des identités visuelles, Logonews :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Bilan_décembre-2012.jpg"><img class="aligncenter size-full wp-image-2307" title="Bilan_décembre 2012" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/Bilan_décembre-2012.jpg" alt="" width="827" height="990" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2306</wp:post_id>
		<wp:post_date><![CDATA[2013-01-02 00:30:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-01 23:30:56]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[13-nouveaux-logos-du-mois-de-decembre-2012]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bilan"><![CDATA[Bilan]]></category>
		<category domain="post_tag" nicename="decembre-2012"><![CDATA[décembre 2012]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2307]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509174550;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2136;}i:1;a:1:{s:2:"id";i:1290;}i:2;a:1:{s:2:"id";i:1771;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Logonews vous souhaite de Joyeuses Fêtes</title>
		<link>http://yannickbourenane.com/preprod/2012/12/24/logonews-vous-souhaite-de-joyeuses-fetes/</link>
		<pubDate>Sun, 23 Dec 2012 23:30:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2310</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/PereNono4.gif"><img class="aligncenter size-full wp-image-2315" title="Joyeuses Fêtes !" src="http://yannickbourenane.com/preprod/wp-content/uploads/2012/12/PereNono4.gif" alt="" width="600" height="602" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2310</wp:post_id>
		<wp:post_date><![CDATA[2012-12-24 00:30:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2012-12-23 23:30:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logonews-vous-souhaite-de-joyeuses-fetes]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="2013"><![CDATA[2013]]></category>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bonne-annee"><![CDATA[Bonne année]]></category>
		<category domain="post_tag" nicename="joyeuses-fetes"><![CDATA[Joyeuses Fêtes]]></category>
		<category domain="post_tag" nicename="joyeux-noel"><![CDATA[Joyeux Noël]]></category>
		<category domain="post_tag" nicename="noel"><![CDATA[Noël]]></category>
		<category domain="post_tag" nicename="nouvel-an"><![CDATA[Nouvel An]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2315]]></wp:meta_value>
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		<title>Envie de plus a répondu à ses envies</title>
		<link>http://yannickbourenane.com/preprod/2013/01/03/envie-de-plus-a-repondu-a-ses-envies/</link>
		<pubDate>Wed, 02 Jan 2013 23:30:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2317</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Envie_de_plus.jpg"><img class="aligncenter size-full wp-image-2318" title="Logo_Envie_de_plus" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Envie_de_plus.jpg" alt="" width="827" height="310" /></a>

Le site internet <a href="http://www.enviedeplus.com/"><em>Envie de plus</em></a>, conçu par le groupe américain Procter &amp; Gamble, change de logo. Le groupe, qui a fêté ses 175 ans en 2012, est propriétaire de nombreuses marques d'hygiène et de produits de consommation courante telles que Tampax, Ariel, Mr. Propre, Duracell, Swiffer, Lenor, Always, Gillette etc. Procter &amp; Gamble propose sur son site <em>Envie de plus</em> des articles, des idées pratiques, des tests produits, des bons plans et des conseils relatifs aux marques qu'il possède.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Image-3.png"><img class="aligncenter size-full wp-image-2319" title="Site_internet_Envie_de_plus" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Image-3.png" alt="" width="1053" height="756" /></a>

Le nouveau logo du site internet s'illustre à travers deux typographies différentes, une de type manuscrite de couleur noire accompagnée d'un effet d'ombre portée et une de couleur blanche sans serif. La mention "plus" est inclue dans une bulle bleue aux bords roses. La précédente signature est remplacée par une nouvelle mentionnant le groupe Procter &amp; Gamble, concepteur du site.

Voici les marques appartenant au groupe Procter &amp; Gamble :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Image-4.png"><img class="aligncenter size-full wp-image-2321" title="Procter &amp; Gamble" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Image-4.png" alt="" width="902" height="274" /></a>

&nbsp;

Les articles et les astuces du site portent sur différents thèmes tels que le bien-être, l'horoscope, la maison, la mode et la vie de famille.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2317</wp:post_id>
		<wp:post_date><![CDATA[2013-01-03 00:30:21]]></wp:post_date>
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		<wp:post_name><![CDATA[envie-de-plus-a-repondu-a-ses-envies]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="envie-de-plus"><![CDATA[Envie de plus]]></category>
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		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="pg"><![CDATA[P&amp;G]]></category>
		<category domain="post_tag" nicename="procter-gamble"><![CDATA[Procter &amp; Gamble]]></category>
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		<title>11 logos architecturaux</title>
		<link>http://yannickbourenane.com/preprod/2013/01/04/10-logos-architecturaux/</link>
		<pubDate>Thu, 03 Jan 2013 23:30:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2324</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logos_Architecturaux..jpg"><img class="aligncenter size-full wp-image-2329" title="Logos_Architecturaux." src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logos_Architecturaux..jpg" alt="" width="827" height="554" /></a>

C'est vendredi, nous vous présentons 11 logos illustrant graphiquement l'architecture des célèbres bâtiments qu'ils représentent. Le Jardin Botanique de New York possède un logo créé par Pentagram dont la conception s'inspire de ses lignes extérieures.

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logos_Architecturaux.jpg"><img class="aligncenter size-full wp-image-2327" title="Logos_Architecturaux" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logos_Architecturaux.jpg" alt="" width="827" height="6020" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Architectural.jpg"><img class="aligncenter size-full wp-image-2341" title="Logo_Architectural" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Architectural.jpg" alt="" width="827" height="550" /></a>

Source : <a href="http://www.logodesignlove.com/">Logo Design Love</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2324</wp:post_id>
		<wp:post_date><![CDATA[2013-01-04 00:30:43]]></wp:post_date>
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		<category domain="post_tag" nicename="architecture"><![CDATA[architecture]]></category>
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		<category domain="post_tag" nicename="logos-architecturaux"><![CDATA[logos architecturaux]]></category>
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		<title>Du changement chez les amants</title>
		<link>http://yannickbourenane.com/preprod/2013/01/07/du-changement-chez-les-amants/</link>
		<pubDate>Sun, 06 Jan 2013 23:30:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2333</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Meetic_logo.jpg"><img class="aligncenter size-full wp-image-2334" title="Meetic_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Meetic_logo.jpg" alt="" width="827" height="325" /></a>

Créé en 2001 par le Français Marc Simoncini, <a href="http://www.meetic.fr/">Meetic</a>, le leader européen de la rencontre en ligne s'est récemment doté d'un nouveau look en reliftant sa charte graphique.<!--more-->

Le logo est plus contemporain proposant une typographie sans serif, ronde et généreuse. Le symbole du coeur, élément fondamental de l'identité et des valeurs de la marque, est également relifté de manière plus moderne en s'arrondissant. Côté couleurs, un gris anthracite est préféré au noir originel tandis que le rose se fait plus franc.
La lettre "m" est passée en rose de manière à distinguer les mots "me" et "etic" se regardant et s'entremêlant par le coeur. "Me" car bien que communautaire, le site est avant tout une expérience entre individus tous uniques. "Etic" souligne la place de la confiance au coeur de la marque.

Enfin, la signature de la marque, installée en 2012, répond parfaitement au nouveau logo avec : «Voyez plus grand pour vos rencontres».

L'interface du site et les e-mails sont également changés au profit d'un design plus clair comprenant les nouvelles couleurs de l'identité. Chaque email doit déjouer la posture trop rigide et froide d'un e-mail classique. La marque doit évoquer une certaine chaleur et tenter d'établir une proximité avec ses utilisateurs parfois réticents ou hésitants à l'idée de s'inscrire sur un site de rencontres.
Il s'agit de rendre tangible l'émotion que procure l'utlisation du site.

Plus qu'une simple refonte de son identité, Meetic ouvre sa communication et tente ainsi d'ouvrir de nouveaux horizons de rencontres à ses clients. De nouveaux services sont ainsi proposés aux célibataires tels que "Le Mag" un magazine en ligne au contenu "spécial célibataires" comprenant des infos, des avis d'experts, des témoignages, des tendances.. On assiste également à la création du service de recherches "Algo" qui fait correspondre des profils de personnes en fonction de critères plus précis selon leur comportement. Enfin un service "Soirées" est instauré pour affiner ses rencontres hors connexion dans plus de 35 villes différentes.

La rencontre en ligne s'est démocratisée et décomplexée depuis quelques années maintenant. Les attentes des clients ne sont plus les mêmes et la concurrence augmente sensiblement chaque année. Meetic, pionnier du genre, nous fait l'étendue de sa créativité en matière de recherche concubine par ces évolutions graphiques parfois minimes mais essentielles dans le but de rassurer sa clientèle.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/524941_402122513197866_974807956_n.jpg"><img class="aligncenter size-full wp-image-2335" title="Meetic" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/524941_402122513197866_974807956_n.jpg" alt="" width="960" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/407309_403974329679351_626489449_n.jpg"><img class="aligncenter size-full wp-image-2336" title="Meetic_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/407309_403974329679351_626489449_n.jpg" alt="" width="851" height="314" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2333</wp:post_id>
		<wp:post_date><![CDATA[2013-01-07 00:30:29]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<title>Canovia, la nouvelle holding du marché financier</title>
		<link>http://yannickbourenane.com/preprod/2013/01/08/canovia-la-nouvelle-holding-du-marche-financier/</link>
		<pubDate>Mon, 07 Jan 2013 23:30:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2343</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Canovia.jpg"><img class="aligncenter size-full wp-image-2344" title="Logo_Canovia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Canovia.jpg" alt="" width="806" height="709" /></a>

<a href="http://www.lem3n.fr/">LEM3N</a>, cabinet français spécialisé dans la stratégie financière, a donné naissance à son nouveau produit financier de gestion de patrimoine, <a href="http://canovia.fr/">Canovia</a>. Née du regroupement du cabinet d'expertise comptable Adexiam, du cabinet d'avocats Ajuriss, du cabinet de conseil en gestion de patrimoine Alyanse Partenaires, de l'association Wild Touch et de LEM3N, l'association Canovia est un nouveau fonds de placement privé.<!--more-->

L'agence Vincenti Design est à l'origine du nom et de la conception de l'identité visuelle de Canovia. Comme l'explique l'agence, le nom de l'association est issu du mélange de "Canopée", désignant l'étage supérieur d'une forêt, invisible à l'oeil nu et qui assure la pérennité de la biodiversité. De "Nova", à savoir une étoile très brillante servant de repère et mettant en lumière les autres et de "Via" symbolisant la vie et la transmission.

Le logo est composé du symbole de l'arbre, celui-ci renvoie une "image de solidité, de protection, de sûreté, de transmission et de pérennité". Le dégradé du marron ou du blanc vers le doré offre une certaine luminosité et une notion de valeur croissante, de prospérité. "Canovia" s'inscrit en capitale dans une typographie sans serif de couleur dorée voulant exprimer "l'innovation, le sérieux et la qualité".

Le code couleur rappelle celui du logo de LEM3N :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_Logo_LEM3N.jpg"><img class="aligncenter size-full wp-image-2346" title="Montage_Logo_LEM3N" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_Logo_LEM3N.jpg" alt="" width="827" height="207" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Canovia_Header.png"><img class="aligncenter size-full wp-image-2347" title="Canovia_Header" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Canovia_Header.png" alt="" width="927" height="410" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Canovia_Site-internet.png"><img class="aligncenter size-full wp-image-2348" title="Canovia_Site internet" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Canovia_Site-internet.png" alt="" width="1041" height="499" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/banque-assurances/">des logos dans la banque et l'assurance.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2343</wp:post_id>
		<wp:post_date><![CDATA[2013-01-08 00:30:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-07 23:30:07]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="finance"><![CDATA[finance]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="post_tag" nicename="lem3n"><![CDATA[LEM3N]]></category>
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		<title>Direct Energie allume la lumière</title>
		<link>http://yannickbourenane.com/preprod/2013/01/09/direct-energie-allume-la-lumiere/</link>
		<pubDate>Tue, 08 Jan 2013 23:30:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_logo_Direct_Energie.jpg"><img class="aligncenter size-full wp-image-2352" title="Montage_logo_Direct_Energie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_logo_Direct_Energie.jpg" alt="" width="827" height="332" /></a>

<a href="http://www.direct-energie.com/">Direct Energie</a>, fournisseur privé d'électricité et de gaz en France, dévoile son nouveau logo. La fusion de Poweo et de Direct Energie en juillet 2012 a récemment conduit le groupe, à ne plus communiquer que sous une seule marque à savoir Direct Energie. Celle-ci devient le premier fournisseur alternatif français de gaz et d'électricité en concurrençant EDF et GDF Suez avec plus d'1 million d'utilisateurs.<!--more-->

L'agence Dragon Rouge signe la nouvelle identité visuelle de la marque. Direct Energie se dote donc d'une nouvelle identité plus proche des consommateurs et des enjeux énergétiques tout en faisant transparaître ses valeurs à savoir "l'avant-gardisme, la simplicité et l'intimité". La marque souhaite "réinventer la relation des Français avec l'énergie. Direct Energie est un intermédiaire simplificateur, le consommateur devient un acteur responsable."

Le logo est composé d'un cercle jaune symbolisant l'invitation à rejoindre le cercle des consommateurs ayant compris l'intérêt du changement de fournisseur. La couleur jaune illustre la chaleur et l'énergie. Le nom de la marque s'inscrit en minuscule "pour plus d'intimité et de proximité", dans une typographie sans serif de couleur grise.

Le nouveau slogan de Direct Energie est "Mon énergie, tout simplement".

Le nom de la marque se décline suivant les publics auxquels elle s'adresse, on découvre donc Direct Energie Collectivités, Direct Energie Génération, Direct Energie Entreprises etc.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/16115_10151110650667109_95418448_n.jpg"><img class="aligncenter size-full wp-image-2353" title="Direct_Energie_header" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/16115_10151110650667109_95418448_n.jpg" alt="" width="803" height="403" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/252292_10151110649842109_533370478_n.jpg"><img class="aligncenter size-full wp-image-2354" title="Direct_Energie_Nouveau_Header" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/252292_10151110649842109_533370478_n.jpg" alt="" width="851" height="315" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_Direct_Energie.jpg"><img class="aligncenter size-full wp-image-2355" title="Montage_Direct_Energie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_Direct_Energie.jpg" alt="" width="827" height="520" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/energie/">des logos dans l'énergie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2351</wp:post_id>
		<wp:post_date><![CDATA[2013-01-09 00:30:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-08 23:30:46]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[direct-energie-allume-la-lumiere]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="direct-energie"><![CDATA[Direct Energie]]></category>
		<category domain="post_tag" nicename="electricite"><![CDATA[électricité]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="post_tag" nicename="energie-2"><![CDATA[énergie]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="gaz"><![CDATA[gaz]]></category>
		<category domain="post_tag" nicename="nouvelle-marque"><![CDATA[Nouvelle marque]]></category>
		<category domain="post_tag" nicename="poweo"><![CDATA[Poweo]]></category>
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	</item>
	<item>
		<title>Le logo de la Présidence Irlandaise de l&#039;Union Européenne 2013</title>
		<link>http://yannickbourenane.com/preprod/2013/01/02/le-logo-de-la-presidence-irlandaise-de-lunion-europeenne-2013/</link>
		<pubDate>Wed, 02 Jan 2013 09:00:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2852</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Presidence_Union_2013.jpg"><img class="aligncenter size-full wp-image-2853" alt="Logo_Presidence_Union_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Presidence_Union_2013.jpg" width="827" height="370" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2852</wp:post_id>
		<wp:post_date><![CDATA[2013-01-02 10:00:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-02 09:00:49]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="irlande"><![CDATA[irlande]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="post_tag" nicename="presidence-ue"><![CDATA[présidence ue]]></category>
		<category domain="post_tag" nicename="ue"><![CDATA[UE]]></category>
		<category domain="post_tag" nicename="union-europeenne"><![CDATA[Union Européenne]]></category>
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	<item>
		<title>Le Limousin ose la différence</title>
		<link>http://yannickbourenane.com/preprod/2013/01/10/le-limousin-ose-la-difference/</link>
		<pubDate>Wed, 09 Jan 2013 23:30:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2360</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/limousin_niou-600x198.jpg"><img class="aligncenter size-full wp-image-2363" title="limousin_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/limousin_niou-600x198.jpg" alt="" width="600" height="198" /></a>

<a href="http://www.marquelimousin.fr/">Le Limousin</a>, région française du Massif Central composée de trois départements à savoir la Corrèze, la Creuse et la Haute-Vienne, dévoile le logo de sa nouvelle marque territoriale.<!--more-->

La conception de cette nouvelle marque est attribuée à l'agence Co-Managing. Ce logo présente le nom de la région en capitale dans un léger dégradé. On observe le travail effectué sur le "O" composé de trois teintes de vert et formé avec deux "L" renvoyant à l'initiale de la région. Ceux-ci sont apposés sur l'ensemble des supports visuels de la marque. Le slogan "Osez la différence" s'inscrit au bas du logo dans une typographie de couleur verte claire légèrement italique. On observe que le "O" et la signature se déclinent en différentes couleurs :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Limousin_marque..jpg"><img class="aligncenter size-full wp-image-2368" title="Limousin_marque." src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Limousin_marque..jpg" alt="" width="827" height="1275" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Limousin_marque1.jpg"><img class="aligncenter size-full wp-image-2369" title="Limousin_marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Limousin_marque1.jpg" alt="" width="827" height="2332" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2360</wp:post_id>
		<wp:post_date><![CDATA[2013-01-10 00:30:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-09 23:30:44]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-limousin-ose-la-difference]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="limousin"><![CDATA[Limousin]]></category>
		<category domain="post_tag" nicename="nouvelle-marque"><![CDATA[Nouvelle marque]]></category>
		<category domain="post_tag" nicename="region"><![CDATA[région]]></category>
		<category domain="post_tag" nicename="territoire"><![CDATA[territoire]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[2363]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>3222</wp:comment_id>
			<wp:comment_author><![CDATA[Virginie Mahé]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mahevirginie@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>https://twitter.com/virginiemahe</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.202.221.81]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-01-10 12:58:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-01-10 11:58:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Attention : la stratégie de marque relève de Comanaging en revanche la créa a été réalisée par l'agence MMAP]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>La Creuse se met à la mode</title>
		<link>http://yannickbourenane.com/preprod/2013/01/14/la-creuse-se-met-a-la-mode/</link>
		<pubDate>Sun, 13 Jan 2013 23:30:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2372</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_La_Creuse.jpg"><img class="aligncenter size-full wp-image-2373" title="Logo_La_Creuse" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_La_Creuse.jpg" alt="" width="827" height="330" /></a>

<a href="http://www.tourismecreuse.com/">La Creuse</a>, département français fondé en 1790, situé dans la région du Limousin, dévoile le nouveau logo de sa marque territoriale. Des changements de logos et des créations de marques de territoires qui semblent être dans l'air du temps.<!--more-->

C'est l'agence toulousaine Nomad &amp; Co qui est à l'origine de ce changement de logo. Le nom du département et son nouveau slogan sont inclus dans un cercle bleu/gris. Seule la lettre "a" se démarque, elle s'illustre en rouge et se superpose avec un jeu de transparence aux autres lettres. "La Creuse" s'inscrit dans une typographie de couleur blanche tout comme la nouvelle signature "Être libre". Ce logo est accompagné d'une nouvelle campagne de publicité visant à mettre en avant la liberté et l'évasion offertes par la région :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/creuse2012_1-424x600.jpg"><img class="aligncenter size-full wp-image-2375" title="La_Creuse" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/creuse2012_1-424x600.jpg" alt="" width="424" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/creuse2012_3-424x600.jpg"><img class="aligncenter size-full wp-image-2377" title="La_Creuse." src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/creuse2012_3-424x600.jpg" alt="" width="424" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/creuse2012_4-424x600.jpg"><img class="aligncenter size-full wp-image-2378" title="La_Creuse.." src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/creuse2012_4-424x600.jpg" alt="" width="424" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/creuse2012_2-424x600.jpg"><img class="aligncenter size-full wp-image-2376" title="La_Creuse1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/creuse2012_2-424x600.jpg" alt="" width="424" height="600" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2372</wp:post_id>
		<wp:post_date><![CDATA[2013-01-14 00:30:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-13 23:30:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[la-creuse-se-met-a-la-mode]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="departement"><![CDATA[département]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="la-creuse"><![CDATA[La creuse]]></category>
		<category domain="post_tag" nicename="marque-territoriale"><![CDATA[marque territoriale]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2373]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510367169;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2360;}i:1;a:1:{s:2:"id";i:6997;}i:2;a:1:{s:2:"id";i:893;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>10901</wp:comment_id>
			<wp:comment_author><![CDATA[KIKI-129]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kija.deixgau@laposte.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://naturerandomontagne.blog4ever.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.23.175.175]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-27 11:47:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-27 10:47:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ce nouveau logo est NUL, affreux,
  par contre les affiches sont bien

où trouver des images de l'ancien slogan "en Creuse vacances heureuses" ? on dirait qu'il a été mis aux oubliettes, pourtant maintenant il serait bien plus actuel]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1393506232.5899250507354736328125;s:7:"message";s:61:"Lisa - Bedandy a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
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	</item>
	<item>
		<title>Les logos de l&#039;année 2012</title>
		<link>http://yannickbourenane.com/preprod/2013/01/11/bilan-des-logos-apparus-durant-lannee-2012/</link>
		<pubDate>Thu, 10 Jan 2013 23:30:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2380</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi, pour bien commencer l'année nous vous présentons tous les nouveaux logos de l'année 2012 publiés sur Logonews.fr

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logos_2012_LOGONEWS.jpg"><img class="aligncenter size-full wp-image-2384" title="Logos_2012_LOGONEWS" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logos_2012_LOGONEWS.jpg" alt="" width="600" height="3543" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2380</wp:post_id>
		<wp:post_date><![CDATA[2013-01-11 00:30:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-10 23:30:29]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[bilan-des-logos-apparus-durant-lannee-2012]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="logos-2012"><![CDATA[logos 2012]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>3279</wp:comment_id>
			<wp:comment_author><![CDATA[DIDIER]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[micka0195@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.88.161.107]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-01-11 13:12:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-01-11 12:12:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et Samsung devait pas changer de logo ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le Secours Catholique s&#039;affirme</title>
		<link>http://yannickbourenane.com/preprod/2013/01/15/le-secours-catholique-saffirme/</link>
		<pubDate>Mon, 14 Jan 2013 23:30:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2391</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_logo_Secours_Catholique_Caritas.jpg"><img class="aligncenter size-full wp-image-2392" title="Montage_logo_Secours_Catholique_Caritas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_logo_Secours_Catholique_Caritas.jpg" alt="" width="827" height="319" /></a>

Le <a href="http://www.secours-catholique.org/">Secours Catholique</a>, association française fondée en 1946 par l'abbé Jean Rodhain, oeuvre contre les problèmes de pauvreté et d'exclusion. En 1962, elle est reconnue d'utilité publique. Le nom d'usage de l'association et celui sous lequel elle est connue à l'étranger est Secours Catholique-Caritas France. Son nouveau logo est dévoilé.<!--more-->

Le réseau Caritas Internationalis, dont est membre l'assocation, est apparu en Europe au début du XXe siècle. C'est un organisme caritatif Catholique qui regroupe les différentes initiatives de secours aux plus démunis. Ce réseau compte aujourd'hui 165 Caritas locales dans les différents pays d'Europe.

Le Secours Catholique-Caritas France s'offre un nouveau logo afin de "mettre en cohérence son appellation nationale et son appellation d'usage à l'international" ainsi que pour souligner son action en France et s'offrir une meilleure lisibilité.

Ce nouveau logo s'inscrit dans le prolongement de l'ancien mais son organisation est différente. La structure est désormais pyramidale : le symbole de la croix est conservé, il surplombe le nom de l'association et la mention "Caritas France". La typographie est conservée bien que la graisse soit légèrement plus prononcée. Le nom s'inscrit désormais en blanc et le tout est inclus dans un carré bleu dont deux de ses coins sont arrondis.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Secours_Catholique_Caritas.jpg"><img class="aligncenter size-full wp-image-2393" title="Secours_Catholique_Caritas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Secours_Catholique_Caritas.jpg" alt="" width="827" height="701" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/association/">des logos dans les associations.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2391</wp:post_id>
		<wp:post_date><![CDATA[2013-01-15 00:30:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-14 23:30:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-secours-catholique-saffirme]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="post_tag" nicename="associations"><![CDATA[Associations]]></category>
		<category domain="post_tag" nicename="caritas"><![CDATA[caritas]]></category>
		<category domain="post_tag" nicename="caritas-france"><![CDATA[caritas france]]></category>
		<category domain="post_tag" nicename="caritas-internationalis"><![CDATA[caritas internationalis]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="secours-catholique"><![CDATA[secours catholique]]></category>
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			<wp:meta_value><![CDATA[2392]]></wp:meta_value>
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	<item>
		<title>Le Sicoval se modernise</title>
		<link>http://yannickbourenane.com/preprod/2013/01/16/le-sicoval-se-modernise/</link>
		<pubDate>Tue, 15 Jan 2013 23:30:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2395</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Sicoval_logo.jpg"><img class="aligncenter size-full wp-image-2396" title="Sicoval_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Sicoval_logo.jpg" alt="" width="827" height="301" /></a>

<a href="http://www.sicoval.fr/">Le Sicoval</a> est une Communauté d'Agglomération du Sud-Est Toulousain réunissant 36 communes soit 70 000 habitants. Le Conseil de Communauté, composé de 127 délégués représentant les conseillers municipaux des communes membres, se réunit une fois par mois afin d'élaborer et de conduire les projets de développement du Sicoval. Créée il y a 38 ans, la communauté qui se définit comme une "Terre créative &amp; solidaire" dévoile son nouveau logo.<!--more-->

Par ce changement d'identité visuelle le Sicoval souhaite moderniser son image. Le nom de la communauté s'inscrit dans une typographie plus ronde dont la graisse est plus prononcée. Le "co" de Sicoval est mis en avant afin de "valoriser l'esprit collectif, la cohésion, l'éco-citoyenneté, l'écologie et la communauté". La syllabe est également incluse dans une bulle afin "d'illustrer la parole donnée, le dialogue, le débat et l'échange d'idées". La zone géographique où opère le Sicoval est mise en avant par la mention "Le Sud-Est Toulousain". Le logo s'illustre dorénavant dans des couleurs chaudes telles que le jaune, l'orange et le fuchsia afin d'illustrer la terre du Lauragais, région du Sud-Est de Toulouse.

On observe un code couleur qui se rapproche de celui du logo de la métropole toulousaine :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Toulouse_Métropole.jpg"><img class="aligncenter size-full wp-image-2399" title="Logo_Toulouse_Métropole" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Toulouse_Métropole.jpg" alt="" width="827" height="171" /></a>

Le Sicoval a lancé une campagne d'affichage depuis le 15 janvier afin de mettre en avant le nouveau logo et de communiquer sur les engagements de la communauté à savoir l'emploi et l'habitat pour tous, les transports et les services à la personne.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/une_voeux_sicoval_2013.jpg"><img class="aligncenter size-full wp-image-2401" title="Sicoval" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/une_voeux_sicoval_2013.jpg" alt="" width="600" height="700" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2395</wp:post_id>
		<wp:post_date><![CDATA[2013-01-16 00:30:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-15 23:30:35]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-sicoval-se-modernise]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="communaute-dagglomeration"><![CDATA[communauté d'agglomération]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="sicoval"><![CDATA[Sicoval]]></category>
		<category domain="post_tag" nicename="toulouse"><![CDATA[toulouse]]></category>
		<category domain="post_tag" nicename="ville-2"><![CDATA[ville]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2396]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510626722;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:13979;}i:1;a:1:{s:2:"id";i:6217;}i:2;a:1:{s:2:"id";i:131;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>3700</wp:comment_id>
			<wp:comment_author><![CDATA[| Baziège Autrement]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.baziege-autrement.fr/actus/363.html</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[213.251.189.203]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-01-18 09:44:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-01-18 08:44:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[[...] Le logo du Sicoval se modernise. En effet cette info est accessible sur le site http://yannickbourenane.com/preprod/le-sicoval-se-modernise [...]]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[pingback]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Deux modèles de Skoda adoptent le nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/01/17/deux-modeles-de-skoda-adoptent-le-nouveau-logo/</link>
		<pubDate>Wed, 16 Jan 2013 23:30:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2404</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_Logo_Skoda.jpg"><img class="aligncenter size-full wp-image-2405" title="Montage_Logo_Skoda" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_Logo_Skoda.jpg" alt="" width="827" height="307" /></a>

<a href="http://www.skoda.fr/">Skoda</a>, constructeur automobile tchèque fondé en 1919 et appartenant au groupe allemand Volkswagen depuis 1991, appose son nouveau logo sur ses modèles Fabia et Roomster. La nouvelle identité visuelle de la marque dévoilée en 2011 n'avait jusqu'alors été apposée que sur les modèles Citigo et Rapid. L'année 2013 est placée sous le signe de la nouveauté pour Skoda qui prévoit, outre la diffusion de son nouveau logo, la commercialisation de six nouveaux modèles automobiles.<!--more-->

Le logo Skoda se modernise : le symbole de la flèche ailée est conservé mais il est désormais chromé et il s'illustre sur un fond noir bordé d'une ligne également chromée. Le nom de la marque et la couronne de lauriers n'apparaissent plus. Le logo sera présent à plusieurs endroits : sur la calandre, les enjoliveurs, le volant, le hayon, le cache-moteur et la clé de contact.

L'inscription "Skoda" sera présente sur les véhicules dans une nouvelle typographie tout comme les désignations "TDI" et "TSI".

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Skoda_Nouveau_logo.jpg"><img class="aligncenter size-full wp-image-2406" title="Skoda_Nouveau_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Skoda_Nouveau_logo.jpg" alt="" width="827" height="1314" /></a>

&nbsp;

Le logo Skoda se décline donc en deux versions : celle chromée sur fond noir pour les modèles automobiles et la version verte accompagnée du nom de la marque pour tous les supports de communication :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Skoda.jpg"><img class="aligncenter size-full wp-image-2408" title="Skoda" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Skoda.jpg" alt="" width="827" height="263" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2404</wp:post_id>
		<wp:post_date><![CDATA[2013-01-17 00:30:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-16 23:30:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[deux-modeles-de-skoda-adoptent-le-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="automobile"><![CDATA[automobile]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouvelle-identite-visuelle"><![CDATA[nouvelle identité visuelle]]></category>
		<category domain="post_tag" nicename="skoda"><![CDATA[Skoda]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="voiture"><![CDATA[Voiture]]></category>
		<category domain="post_tag" nicename="volkswagen"><![CDATA[Volkswagen]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2405]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510379495;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:565;}i:1;a:1:{s:2:"id";i:484;}i:2;a:1:{s:2:"id";i:11955;}}}}]]></wp:meta_value>
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	<item>
		<title>10 détournements de logos</title>
		<link>http://yannickbourenane.com/preprod/2013/01/18/10-detournements-de-logos-2/</link>
		<pubDate>Thu, 17 Jan 2013 23:30:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2410</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Michelin.jpg"><img class="aligncenter size-full wp-image-2411" title="Michelin" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Michelin.jpg" alt="" width="827" height="486" /></a>

C’est vendredi, nous vous présentons 10 détournements de logos de marques mondialement connues. Tout y passe : Michelin, Nike, Evian, KFC, Red Bull...<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Détournement_logos.jpg"><img class="aligncenter size-full wp-image-2413" title="Détournement_logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Détournement_logos.jpg" alt="" width="827" height="4175" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2410</wp:post_id>
		<wp:post_date><![CDATA[2013-01-18 00:30:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-17 23:30:35]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[10-detournements-de-logos-2]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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	<item>
		<title>CGI s&#039;agrandit, son logo aussi</title>
		<link>http://yannickbourenane.com/preprod/2013/01/21/cgi-sagrandit-son-logo-aussi/</link>
		<pubDate>Sun, 20 Jan 2013 23:30:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2415</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_CGI.jpg"><img class="aligncenter size-full wp-image-2416" title="Logo_CGI" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_CGI.jpg" alt="" width="827" height="370" /></a>

Le groupe québécois <a href="http://www.cgi.com/fr">CGI</a>, fondé en 1976 par S.Godin et A.Imbeau, dévoile son nouveau logo. CGI, dont les initiales signifient "Conseillers en Gestion et Informatique", produit des services en technologie de l'information et de la communication ainsi qu'en gestion des processus d'affaires à des entreprises de différents secteurs tels que l'assurance, la banque, le commerce de détail, la distribution, le pétrole..<!--more-->

Suite à sa fusion en août 2012 avec l'entreprise Logica, CGI a souhaité renouveler son image de marque. Le nouveau logo ne présente plus que le nom du groupe en capitale dans une nouvelle typographie de couleur rouge. Tout comme sa présence géographique et son nombre de salariés, le logo s'est agrandi.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/CGI_LOGO.jpg"><img class="aligncenter size-full wp-image-2417" title="CGI_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/CGI_LOGO.jpg" alt="" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/393079_10151369853394243_1643999771_n.png"><img class="aligncenter size-full wp-image-2418" title="CGI_Nouveau_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/393079_10151369853394243_1643999771_n.png" alt="" width="851" height="316" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2415</wp:post_id>
		<wp:post_date><![CDATA[2013-01-21 00:30:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-20 23:30:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[cgi-sagrandit-son-logo-aussi]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="cgi"><![CDATA[CGI]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="industrie-2"><![CDATA[industrie]]></category>
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		<title>Nivea capitalise sur son produit culte</title>
		<link>http://yannickbourenane.com/preprod/2013/01/21/nivea-sarrondit/</link>
		<pubDate>Mon, 21 Jan 2013 11:05:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2420</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_Logo_Nivea.jpg"><img class="aligncenter size-full wp-image-2421" title="Montage_Logo_Nivea" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_Logo_Nivea.jpg" alt="" width="827" height="288" /></a>

La marque de produits de soins <a href="http://www.nivea.fr/">Nivea</a>, appartenant au groupe allemand Beiersdorf, change de logo. Celui-ci sera visible dans plus de 200 pays, sur le packaging des produits soins du corps de la marque, dès janvier 2013. Le célèbre pot rond de crème hydratante Nivea a inspiré le nouveau logo de la marque. Celle-ci s'appuie sur son produit culte afin de renforcer son image.<!--more-->

Ce nouveau packaging est signé par le designer suisse, Yves Béhar, qui a travaillé en collaboration avec les créatifs du groupe Beiersdorf. Ce nouveau logo est né de la volonté de Nivea de s'offrir un style plus épuré, de gagner en visibilité et d'uniformiser ses produits. Le nom de la marque s'illustre dorénavant dans un cercle de couleur bleue, la typographie est conservée. Ce logo est inspiré du célèbre pot de crème hydratante Nivea. Les bouchons des produits seront désormais inclinés rappelant ainsi ceux des déodorants de la marque.

Le petit plus offert par ces nouveaux packagings est leur valeur écologique. En effet, les matériaux utilisés sont entièrement recyclables.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/nivea_packaging_tilted_cap_detail.jpg"><img class="aligncenter size-full wp-image-2424" title="Nivea_nouveau_packaging" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/nivea_packaging_tilted_cap_detail.jpg" alt="" width="574" height="861" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Original_10340_1604637_NIVEA_NewDesignLanguage_11-600x463.jpg"><img class="aligncenter size-full wp-image-2425" title="Nivea_nouveau_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Original_10340_1604637_NIVEA_NewDesignLanguage_11-600x463.jpg" alt="" width="600" height="463" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/nivea_packaging_01.jpg"><img class="aligncenter size-full wp-image-2423" title="nivea_packaging_01" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/nivea_packaging_01.jpg" alt="" width="546" height="897" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/nivea_concept_sketches.jpg"><img class="aligncenter size-full wp-image-2422" title="Nivea_nouveaux_packaging" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/nivea_concept_sketches.jpg" alt="" width="574" height="428" /></a>

&nbsp;

Pour info, voici l'évolution du pot de crème Nivea depuis sa création :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/NIvea_rond.jpg"><img class="aligncenter size-full wp-image-2426" title="NIvea_rond" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/NIvea_rond.jpg" alt="" width="827" height="370" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2420</wp:post_id>
		<wp:post_date><![CDATA[2013-01-21 12:05:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-21 11:05:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[nivea-sarrondit]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="allemagne"><![CDATA[allemagne]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nivea"><![CDATA[Nivea]]></category>
		<category domain="post_tag" nicename="nouveau-packaging"><![CDATA[nouveau packaging]]></category>
		<category domain="post_tag" nicename="produits-de-soin"><![CDATA[produits de soin]]></category>
		<category domain="post_tag" nicename="soins"><![CDATA[soins]]></category>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2421]]></wp:meta_value>
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	<item>
		<title>Russian Railways attaquent Apple</title>
		<link>http://yannickbourenane.com/preprod/2013/01/21/russian-railways-attaquent-apple/</link>
		<pubDate>Mon, 21 Jan 2013 12:59:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2428</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_RSD_VS_APPLE.jpg"><img class="aligncenter size-full wp-image-2429" title="Montage_RSD_VS_APPLE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Montage_RSD_VS_APPLE.jpg" alt="" width="827" height="370" /></a>La société des chemins de fer russes, détenue à 100% par l'Etat, assigne en justice le géant américain Apple pour l'utilisation frauduleuse de leur logo RZD par plusieurs applications vendues sur l'Apple Store. Russian Railways réclament 50 000€ à Apple. Affaire à suivre...]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2428</wp:post_id>
		<wp:post_date><![CDATA[2013-01-21 13:59:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-21 12:59:01]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[russian-railways-attaquent-apple]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="apple"><![CDATA[Apple]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="post_tag" nicename="rzd"><![CDATA[RZD]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2429]]></wp:meta_value>
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	<item>
		<title>American Airlines rajeunit</title>
		<link>http://yannickbourenane.com/preprod/2013/01/22/american-airlines-rajeunit/</link>
		<pubDate>Mon, 21 Jan 2013 23:30:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2431</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/American_Airlines_Logo.jpg"><img class="aligncenter size-full wp-image-2432" title="American_Airlines_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/American_Airlines_Logo.jpg" alt="" width="827" height="302" /></a>

La compagnie aérienne <a href="http://www.americanairlines.fr/intl/fr/index.jsp?locale=fr_FR">American Airlines</a>, fondée en 1930 sous le nom d'American Airways, dévoile son nouveau logo. Malgré les difficultés financières que l'entreprise a subies ces dernières années, elle a lourdement investi dans une nouvelle flotte d'avions et une nouvelle identité de marque. American Airlines, opérant des vols intérieurs et internationaux sur quatre continents, fera apparaître son nouveau logo sur ses avions dans les semaines à venir.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/img_aa_newamerican2_0.jpg"><img class="aligncenter size-full wp-image-2433" title="American_Airlines_flotte" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/img_aa_newamerican2_0.jpg" alt="" width="569" height="388" /></a>

La nouvelle identité de marque est signée par l'agence FutureBrand. La compagnie explique qu'il s'agit d'une "mise à jour propre et moderne des icônes fondamentales de notre société" afin de rafraîchir son style et de mettre en avant ses progrès concernant sa flotte, ses services, ses cabines... "American Airlines" s'illustre désormais dans une typographie sans serif de couleur grise à côté du nouveau symbole de la compagnie. Celui-ci représente à la fois la lettre "A" et l'aigle, tout en bleu, blanc, rouge afin de rappeler les couleurs du drapeau américain avec des effets 3D. La queue des avions illustrera également le drapeau américain, les étoiles en moins.

Le Boeing 777-300ER Flagship fera ses premiers pas le 31 janvier 2013 suivi de 550 nouveaux appareils commandés par la compagnie.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/newlook3_0.jpg"><img class="aligncenter size-full wp-image-2437" title="American_Airlines" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/newlook3_0.jpg" alt="" width="460" height="460" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/14823_10151200413686078_2106048004_n.jpg"><img class="aligncenter size-full wp-image-2434" title="American_Airlines_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/14823_10151200413686078_2106048004_n.jpg" alt="" width="560" height="560" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/59516_10151200413901078_111573627_n.jpg"><img class="aligncenter size-full wp-image-2435" title="American_Airlines." src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/59516_10151200413901078_111573627_n.jpg" alt="" width="560" height="560" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/59911_10151200414001078_1785737558_n.jpg"><img class="aligncenter size-full wp-image-2436" title="American_Airlines_" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/59911_10151200414001078_1785737558_n.jpg" alt="" width="560" height="560" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2431</wp:post_id>
		<wp:post_date><![CDATA[2013-01-22 00:30:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-21 23:30:34]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[american-airlines-rajeunit]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="american-airlines"><![CDATA[american airlines]]></category>
		<category domain="post_tag" nicename="avion"><![CDATA[Avion]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[2432]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510628363;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:160;}i:1;a:1:{s:2:"id";i:6680;}i:2;a:1:{s:2:"id";i:282;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>4564</wp:comment_id>
			<wp:comment_author><![CDATA[Clem]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clementnicolle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.151.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-01-22 12:27:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-01-22 11:27:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup. Pour un symbole de l'Amérique, ça reste élégant et efficace.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Garges-lès-Gonesse s&#039;offre un logo et un slogan</title>
		<link>http://yannickbourenane.com/preprod/2013/01/23/garges-les-gonesse-soffre-un-logo-et-un-slogan/</link>
		<pubDate>Tue, 22 Jan 2013 23:30:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Garges_lès_gonesses.jpg"><img class="aligncenter size-full wp-image-2442" title="Logo_Garges_lès_gonesses" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Garges_lès_gonesses.jpg" alt="" width="827" height="337" /></a>

La commune française <a href="http://www.garges.net/">Garges-lès-Gonesse</a>, située à Sarcelles au Sud-Est du Val d'Oise, dévoile son nouveau logo et s'offre un slogan. Ce changement, annoncé lors de la cérémonie des voeux de la commune, vise à moderniser son image sans renier son passé.

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Garges-lès-Gonesse.jpg"><img class="aligncenter size-full wp-image-2444" title="Garges-lès-Gonesse" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Garges-lès-Gonesse.jpg" alt="" width="827" height="370" /></a>

Le lion présent sur les armoiries et les couleurs du blason sont les seuls éléments conservés. Le lion symbolise la force, le courage et la souveraineté. Dans un communiqué, la ville explique que "l'idée était de garder les éléments du blason qui font la noblesse de la ville tout en l'épurant". Le bleu illustre la sérénité et l'apaisement tandis que le jaune renvoie à la lumière et à la noblesse. Le nom de la ville s'inscrit en capitale et on observe que le "R" rejoint le nouveau slogan "Forte &amp; Fière" affirmant l'ambition de la ville "Forte de sa diversité et fière de ses habitants".

La mention géographique "-lès-Gonesse" est supprimée afin d'épurer le logo et de renforcer sa lisibilité.

La municipalité explique : "Les armoiries sont un symbole d'une fierté d'antan qui ne parle plus qu'aux férus d'histoire. Aujourd’hui, à l’instar de nombreuses villes, il était temps pour Garges-lès-Gonesse de se doter d’un logo, une signalétique qui symbolisent la fierté quotidienne des habitants de la ville."

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2441</wp:post_id>
		<wp:post_date><![CDATA[2013-01-23 00:30:34]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="garges-les-gonesse"><![CDATA[Garges-lès-Gonesse]]></category>
		<category domain="post_tag" nicename="sarcelles"><![CDATA[sarcelles]]></category>
		<category domain="post_tag" nicename="ville-2"><![CDATA[ville]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<title>Top 3 des branding 2012</title>
		<link>http://yannickbourenane.com/preprod/2013/01/25/top-3-des-branding-2012/</link>
		<pubDate>Thu, 24 Jan 2013 23:30:07 +0000</pubDate>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/2e02de71cdd0f417f03e387ff765b45f.png"><img class="aligncenter size-full wp-image-2449" title="Cristina Bassols" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/2e02de71cdd0f417f03e387ff765b45f.png" alt="" width="600" height="428" /></a>

C'est vendredi, nous vous présentons, du premier au dernier, le Top 3 des branding les plus appréciés en 2012.<!--more-->

<strong>N°1 : Cristina Bassols </strong>- <em>Brand Design</em>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/6f65f546e1a5b553e9bd13d0826af88b.png"><img class="aligncenter size-full wp-image-2450" title="Cristina Bassols" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/6f65f546e1a5b553e9bd13d0826af88b.png" alt="" width="600" height="428" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/eeb526fbc4b45664beef68409d5762b3.png"><img class="aligncenter size-full wp-image-2456" title="Cristina Bassols" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/eeb526fbc4b45664beef68409d5762b3.png" alt="" width="600" height="428" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/b4ab7a6423808aed6edb229111379738.png"><img class="aligncenter size-full wp-image-2454" title="Cristina Bassols" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/b4ab7a6423808aed6edb229111379738.png" alt="" width="600" height="428" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/720f27e4dfcd6aa1fdd67d10d387bdb5.png"><img class="aligncenter size-full wp-image-2453" title="Cristina Bassols" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/720f27e4dfcd6aa1fdd67d10d387bdb5.png" alt="" width="600" height="428" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/9ce2ccb104535b5adadcbe6be81be7f5.png"><img class="aligncenter size-full wp-image-2451" title="Cristina Bassols" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/9ce2ccb104535b5adadcbe6be81be7f5.png" alt="" width="600" height="428" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/240eef54bbff9008cb769e24c98f9fdc.png"><img class="aligncenter size-full wp-image-2452" title="Cristina Bassols" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/240eef54bbff9008cb769e24c98f9fdc.png" alt="" width="600" height="428" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/b69fa18395d6dea6ae098ba60eeb7edf.png"><img class="aligncenter size-full wp-image-2455" title="Cristina Bassols" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/b69fa18395d6dea6ae098ba60eeb7edf.png" alt="" width="600" height="2715" /></a>

&nbsp;

<strong>N°2 : Renhand Corporate and Brand Identity </strong>- <em>Branding, Web Design</em>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/5cb5251bbfc82f09ac53d3d74b6cdbe3.jpg"><img class="aligncenter size-full wp-image-2458" title="Renhand Corporate" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/5cb5251bbfc82f09ac53d3d74b6cdbe3.jpg" alt="" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/4557b470b9a4ce1f5389936e6077c98f.jpg"><img class="aligncenter size-full wp-image-2463" title="Renhand Corporate" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/4557b470b9a4ce1f5389936e6077c98f.jpg" alt="" width="600" height="350" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/5709410465033ef4593e2ab716330644.jpg"><img class="aligncenter size-full wp-image-2464" title="Renhand Corporate" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/5709410465033ef4593e2ab716330644.jpg" alt="" width="600" height="420" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/e31de9f1427695a928706657223e5ec5.jpg"><img class="aligncenter size-full wp-image-2466" title="Renhand Corporate" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/e31de9f1427695a928706657223e5ec5.jpg" alt="" width="600" height="420" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/874aa2b227828b105d2697f7c13fff55.jpg"><img class="aligncenter size-full wp-image-2462" title="Renhand Corporate" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/874aa2b227828b105d2697f7c13fff55.jpg" alt="" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/3ac27643cb958136618c6b013562b54b.jpg"><img class="aligncenter size-full wp-image-2457" title="Renhand Corporate" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/3ac27643cb958136618c6b013562b54b.jpg" alt="" width="600" height="333" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/17ec65d08802b957f845096ba4970143.jpg"><img class="aligncenter size-full wp-image-2460" title="Renhand Corporate" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/17ec65d08802b957f845096ba4970143.jpg" alt="" width="600" height="333" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/ac85d08ab0f4776f5c3cf4c2b5f9c3f9.jpg"><img class="aligncenter size-full wp-image-2465" title="Renhand Corporate" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/ac85d08ab0f4776f5c3cf4c2b5f9c3f9.jpg" alt="" width="600" height="352" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/165b8e77f03a8a576e4b2375afbad276.jpg"><img class="aligncenter size-full wp-image-2461" title="Renhand Corporate" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/165b8e77f03a8a576e4b2375afbad276.jpg" alt="" width="600" height="420" /></a>

&nbsp;

&nbsp;

<strong>N°3 : Cioccolato </strong>- <em>Branding, Design industriel, Design d'intérieur</em>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/a0da8cdd84492dcbf8cfc3f4ef30073f.jpg"><img class="aligncenter size-full wp-image-2473" title="CIOCCOLATO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/a0da8cdd84492dcbf8cfc3f4ef30073f.jpg" alt="" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/ddcef136392cbfe5031f7f2f323d840a.jpg"><img class="aligncenter size-full wp-image-2475" title="CIOCCOLATO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/ddcef136392cbfe5031f7f2f323d840a.jpg" alt="" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/038f0b0d02a487a36533ed0cd6179faf.jpg"><img class="aligncenter size-full wp-image-2469" title="CIOCCOLATO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/038f0b0d02a487a36533ed0cd6179faf.jpg" alt="" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/13fb317940f111fe70c5d2928c786770.jpg"><img class="aligncenter size-full wp-image-2467" title="CIOCCOLATO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/13fb317940f111fe70c5d2928c786770.jpg" alt="" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/35c09384a0dd1e86f37a04f169cd4af4.jpg"><img class="aligncenter size-full wp-image-2468" title="CIOCCOLATO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/35c09384a0dd1e86f37a04f169cd4af4.jpg" alt="" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/52dcfc59b73baa99aaf7d582fad198e3.jpg"><img class="aligncenter size-full wp-image-2470" title="CIOCCOLATO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/52dcfc59b73baa99aaf7d582fad198e3.jpg" alt="" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/268a39c7f512bc9ffd2c665881a85b05.jpg"><img class="aligncenter size-full wp-image-2471" title="CIOCCOLATO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/268a39c7f512bc9ffd2c665881a85b05.jpg" alt="" width="600" height="427" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/e4c564acacc80b4c7abcffafc12fc2a6.jpg"><img class="aligncenter size-full wp-image-2476" title="CIOCCOLATO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/e4c564acacc80b4c7abcffafc12fc2a6.jpg" alt="" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/fbd29683107324ee35ad271809952f98.jpg"><img class="aligncenter size-full wp-image-2477" title="CIOCCOLATO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/fbd29683107324ee35ad271809952f98.jpg" alt="" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/a3947fb6a87671f57ccefb21d99b80b0.jpg"><img class="aligncenter size-full wp-image-2474" title="CIOCCOLATO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/a3947fb6a87671f57ccefb21d99b80b0.jpg" alt="" width="600" height="400" /></a>

&nbsp;

Source : Behance]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2448</wp:post_id>
		<wp:post_date><![CDATA[2013-01-25 00:30:07]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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	<item>
		<title>Le nouveau paysage bulgare</title>
		<link>http://yannickbourenane.com/preprod/2013/01/24/le-nouveau-paysage-bulgare/</link>
		<pubDate>Wed, 23 Jan 2013 23:30:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2479</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Bulgarie_Tourisme.jpg"><img class="aligncenter size-full wp-image-2480" title="Logo_Bulgarie_Tourisme" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Bulgarie_Tourisme.jpg" alt="" width="827" height="316" /></a>

<a href="http://la-bulgarie.fr/">La Bulgarie</a>, pays du Sud-Est de l'Europe peuplé de 7 millions d'habitants et accueillant plus de 8 millions de touristes par an, dévoile son nouveau logo touristique. Il sera utilisé sur l'ensemble des supports visuels à partir du mois de septembre 2013.<!--more-->

Cette nouvelle identité visuelle est signée par l'agence Publicis. L'un des produits emblématiques de la Bulgarie, la rose, à partir de laquelle l'huile est produite, est conservé dans le logo et les symboles de la plage, du soleil et des montagnes sont ajoutés afin de retranscrire les possibilités offertes par la destination touristique. Le nom du pays s'inscrit dans une typographie plus grasse de couleur verte. On observe le travail effectué sur le point du "i" qui s'illustre par un cercle de même couleur. Deux cercles sont également présents de chaque côté de la mention "Bulgaria" comme pour l'encadrer et la mettre en valeur.

On peut lire dans un communiqué de la marque touristique du pays : "On attend du nouveau logo touristique de la Bulgarie qu’au cours des cinq prochaines années le nombre de touristes internationaux double et qu’il augmente les recettes de l’économie touristique de 25%. Sur la base du logo principal, dix autres logos qui représentent les différents segments du secteur du tourisme ont été développés, tels que les opportunités offertes par la Bulgarie pour les sensations fortes et les sports extrêmes."

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bulgaria_logo_detail.gif.png"><img class="aligncenter size-full wp-image-2481" title="Bulgarie_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bulgaria_logo_detail.gif.png" alt="" width="483" height="427" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bulgaria_logos_all.jpg"><img class="aligncenter size-full wp-image-2482" title="Bulgarie_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bulgaria_logos_all.jpg" alt="" width="574" height="801" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bulgaria_photos_01a.jpg"><img class="aligncenter size-full wp-image-2484" title="Bulgarie_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bulgaria_photos_01a.jpg" alt="" width="620" height="348" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bulgaria_photos_01.jpg"><img class="aligncenter size-full wp-image-2483" title="Bulgarie_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bulgaria_photos_01.jpg" alt="" width="620" height="348" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bulgaria_photos_04.jpg"><img class="aligncenter size-full wp-image-2486" title="Bulgarie_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bulgaria_photos_04.jpg" alt="" width="620" height="348" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bulgaria_photos_02.jpg"><img class="aligncenter size-full wp-image-2485" title="Bulgarie_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bulgaria_photos_02.jpg" alt="" width="620" height="348" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/tourisme/">des logos dans le tourisme.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2479</wp:post_id>
		<wp:post_date><![CDATA[2013-01-24 00:30:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-23 23:30:24]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouveau-paysage-bulgare]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>5184</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[90.37.27.157]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-01-25 09:24:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-01-25 08:24:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logotype et l'ensemble de ses déclinaisons rendent vraiment très bien ! Beau travail]]></wp:comment_content>
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	</item>
	<item>
		<title>La Coface simplifie son logo</title>
		<link>http://yannickbourenane.com/preprod/2013/01/28/la-coface-simplifie-son-logo/</link>
		<pubDate>Sun, 27 Jan 2013 23:30:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2488</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Coface.jpg"><img class="aligncenter size-full wp-image-2489" title="Logo_Coface" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Coface.jpg" alt="" width="827" height="304" /></a>

<a href="http://www.coface.fr/">La Coface</a>, Compagnie Française d'Assurance pour le Commerce Extérieur, un des leaders de l'assurance-crédit proposant aux entreprises des solutions afin de les protéger du risque de défaillance financière de leurs clients, dévoile son nouveau logo ainsi que son nouveau slogan déployés depuis janvier 2013 dans les 66 entités du groupe.<!--more-->

Cette nouvelle identité visuelle est signée par l'agence W &amp; Cie. Exit le symbole, le logo ne présente plus que le nom du groupe. On observe le jeu graphique présent entre les lettres "c" et "o" qui, comme l'explique la Coface, "se rencontrent comme deux bras illustrant ainsi la relation de confiance que nous entretenons avec nos clients". Un jeu de couleur à partir du bleu et du vert est également utilisé afin d'évoquer la complémentarité. On observe également que le signe de l'infini se dessine afin "d'évoquer l'univers des données et le champ des possibles".

La nouvelle signature du groupe, "Coface for safer trade" symbolise l'engagement pris par la Coface envers ses clients.

Jean-Marc Pillu, Directeur Général du groupe, explique : "La nouvelle identité visuelle que nous révélons aujourd’hui est le reflet de la transformation profonde de Coface depuis deux ans. Notre nouvelle signature exprime notre valeur ajoutée spécifique d’assureur-crédit et une promesse forte envers nos clients : des échanges plus sûrs à travers le monde".

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Coface..jpg"><img class="aligncenter size-full wp-image-2490" title="Logo_Coface." src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Coface..jpg" alt="" width="827" height="740" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/banque-assurances/">des logos dans les assurances.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2488</wp:post_id>
		<wp:post_date><![CDATA[2013-01-28 00:30:39]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Tous les chemins mènent au Festival de Sundance</title>
		<link>http://yannickbourenane.com/preprod/2013/01/29/tous-les-chemins-menent-au-festival-de-sundance/</link>
		<pubDate>Mon, 28 Jan 2013 23:30:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Sundance_Festival_2013.jpg"><img class="aligncenter size-full wp-image-2500" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Sundance_Festival_2013.jpg" alt="" width="827" height="370" /></a>

<a href="http://www.sundance.org/festival/">Le Sundance Film Festival</a>, principal festival américain de cinéma indépendant se tenant chaque année au mois de janvier à Park City et Salt Lake City dans l'Utah, a dévoilé le logo de sa 29e édition. Organisé du 17 au 27 janvier 2013, 119 longs métrages représentant 32 pays ont été présentés et c'est <em>Fruitvale</em>, un film de Ryan Coogler, qui a remporté le Prix du Jury.

<!--more-->

Pentagram signe pour la deuxième année consécutive l'identité du festival. Un signature annuelle lui est généralement donnée, "Look Again" était celle de 2012, mais pour 2013 l'agence créatrice explique "qu'une idée simple et moderne, purement visuelle" a été préférée. L'identité s'articule autour de flèches aux multiples tailles, formes et orientations. Elles sont comme dessinées à la main et illustrent l'idée que tout est possible. Des photos de l'environnement du festival ou des images de films présentés habillent les flèches. Le rouge et le noir sont les couleurs phares de cette année.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/SD13_Arrows_400.jpg"><img class="aligncenter size-full wp-image-2503" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/SD13_Arrows_400.jpg" alt="" width="400" height="423" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_editpair.jpg"><img class="aligncenter size-full wp-image-2508" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_editpair.jpg" alt="" width="550" height="475" /></a>

Organisé par la Sundance Institute, une association à but non lucratif, et présidé par Robert Redford, le festival a contribué au lancement de la carrière de nombreux réalisateurs tels que Quentin Tarantino, Darren Aronofsky ou Steven Soderbergh.

Pour info, une nouvelle identité visuelle est prévue pour la Sundance Institute courant 2013.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance_final1b1.jpg"><img class="aligncenter size-full wp-image-2519" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance_final1b1.jpg" alt="" width="400" height="597" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance_yellow3.jpg"><img class="aligncenter size-full wp-image-2523" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance_yellow3.jpg" alt="" width="400" height="594" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance_yellow1.jpg"><img class="aligncenter size-full wp-image-2522" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance_yellow1.jpg" alt="" width="400" height="596" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance_final2a1.jpg"><img class="aligncenter size-full wp-image-2521" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance_final2a1.jpg" alt="" width="400" height="595" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance_final1c1.jpg"><img class="aligncenter size-full wp-image-2520" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance_final1c1.jpg" alt="" width="400" height="595" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final17.jpg"><img class="aligncenter size-full wp-image-2516" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final17.jpg" alt="" width="620" height="371" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final14.jpg"><img class="aligncenter size-full wp-image-2515" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final14.jpg" alt="" width="620" height="365" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final13b1.jpg"><img class="aligncenter size-full wp-image-2514" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final13b1.jpg" alt="" width="620" height="365" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final13a.jpg"><img class="aligncenter size-full wp-image-2513" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final13a.jpg" alt="" width="620" height="457" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final10.jpg"><img class="aligncenter size-full wp-image-2512" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final10.jpg" alt="" width="620" height="442" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final9b.jpg"><img class="aligncenter size-full wp-image-2511" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final9b.jpg" alt="" width="620" height="355" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final8c.jpg"><img class="aligncenter size-full wp-image-2510" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final8c.jpg" alt="" width="450" height="572" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final8b.jpg"><img class="aligncenter size-full wp-image-2509" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final8b.jpg" alt="" width="450" height="224" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_edit3.jpg"><img class="aligncenter size-full wp-image-2507" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_edit3.jpg" alt="" width="620" height="116" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_edit2.jpg"><img class="aligncenter size-full wp-image-2506" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_edit2.jpg" alt="" width="620" height="233" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final13b.jpg"><img class="aligncenter size-full wp-image-2501" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/sundance2013_final13b.jpg" alt="" width="620" height="365" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/SD13_Zoe_375.jpg"><img class="aligncenter size-full wp-image-2505" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/SD13_Zoe_375.jpg" alt="" width="375" height="535" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/SD13_LondonBanner_400.jpg"><img class="aligncenter size-full wp-image-2504" title="Logo_Sundance_Festival_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/SD13_LondonBanner_400.jpg" alt="" width="400" height="614" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2499</wp:post_id>
		<wp:post_date><![CDATA[2013-01-29 00:30:47]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Et HOP dans le ciel !</title>
		<link>http://yannickbourenane.com/preprod/2013/01/29/et-hop-dans-le-ciel/</link>
		<pubDate>Tue, 29 Jan 2013 11:37:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Hop.jpg"><img class="aligncenter size-full wp-image-2528" title="Logo_Hop" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_Hop.jpg" alt="" width="827" height="249" /></a>

Le groupe Air France a donné naissance à une nouvelle compagnie aérienne régionale française, nommée <a href="http://www.hop.fr/">HOP !</a><em>, </em>suite à l'alliance de ses trois compagnies Airlinair, Brit Air et Regional. HOP ! exploitera 530 vols par jour vers 136 destinations, à des tarifs proches de ceux des compagnies low-cost, à partir du 31 mars 2013.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/voyageurs-business_7.jpg"><img class="aligncenter size-full wp-image-2529" title="HOP_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/voyageurs-business_7.jpg" alt="" width="655" height="530" /></a>

Le logo de la nouvelle compagnie est signé par l'agence Brandimage. "HOP" s'inscrit en capitale dans une typographie de couleur rouge dont la graisse est prononcée. Selon l'agence créatrice, "le rouge coquelicot, couleur dynamique et signalétique, affirme force, passion, engagement et caractère, en accord avec l’audace du nom de la compagnie". On observe l'inclinaison du point d'exclamation qui rappelle celle d'un avion au moment du décollage. Aucune allusion au groupe Air France n'est faite dans le logo.

HOP ! proposera des vols à destination des régions françaises et vers l'Europe. Les programmes de fidélité du groupe Air France seront conservés et mis à disposition des clients de la nouvelle compagnie.

Les valeurs de la marque sont "Agilité, Attention et Accessibilité" bien que celle-ci reconnaisse que les prix d'appel sont légèrement plus élevés que ceux des autres compagnies low-cost. Lionel Guérin, Directeur Général de la compagnie, explique : "La différence avec les low-cost c'est la fréquence des vols. Sur la majorité de nos destinations nous pouvons faire des aller-retour dans la journée, ce qui n'est pas le cas de la plupart des low-cost."

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Image-1.png"><img class="aligncenter size-full wp-image-2531" title="HOP_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Image-1.png" alt="" width="939" height="462" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Hop_LOGO.jpg"><img class="aligncenter size-full wp-image-2532" title="Hop_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Hop_LOGO.jpg" alt="" width="827" height="939" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2526</wp:post_id>
		<wp:post_date><![CDATA[2013-01-29 12:37:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-29 11:37:02]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[et-hop-dans-le-ciel]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="air-france"><![CDATA[Air France]]></category>
		<category domain="post_tag" nicename="avion"><![CDATA[Avion]]></category>
		<category domain="post_tag" nicename="compagnie-aerienne"><![CDATA[compagnie aérienne]]></category>
		<category domain="post_tag" nicename="hop"><![CDATA[Hop !]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="nouvelle-marque"><![CDATA[Nouvelle marque]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="voyage"><![CDATA[Voyage]]></category>
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			<wp:meta_value><![CDATA[2528]]></wp:meta_value>
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		<title>Frelon est devenu Pélican</title>
		<link>http://yannickbourenane.com/preprod/2013/01/30/frelon-est-devenu-pelican/</link>
		<pubDate>Tue, 29 Jan 2013 23:30:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2534</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_NBA_NVELLE-ORLEAN.jpg"><img class="aligncenter size-full wp-image-2535" title="Logo_NBA_NVELLE ORLEAN" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Logo_NBA_NVELLE-ORLEAN.jpg" alt="" width="827" height="330" /></a>

L'équipe NBA de la Nouvelle-Orléans se dotera d'un nouveau nom et d'un nouveau logo la saison prochaine. Anthony Davis et consorts sont sur le point de tirer des dunks vêtus de leur tunique frappée du nouvel emblème de la franchise de Louisiane. Ainsi, les frelons "Hornets" se muent en pélicans "Pelicans".<!--more-->

Pourquoi le pélican ? Car c'est un des nombreux symboles historiques de la ville. D'ailleurs le logo en comprend pas moins de trois en comptant le pélican, la fleur-de-lys, qui rappelle les origines françaises de la ville et le croissant de lune se reflétant dans le ballon qui représente l'implantation de la ville autour du Mississipi au XIXème siècle. En poussant l'analyse, on découvre que le choix des couleurs a également été murement réfléchi. Le bleu, symbole de la liberté, représente l'Etat du pavillon de la Louisiane. Le rouge représente l'union par le sang, symbole d'une équipe soudée bien plus que par les liens strictement professionnels tandis que la couleur or confère à l'ensemble un aspect majestueux.

Et si s'habiller avec un maillot floqué d'un volatile au regard si féroce pouvait impressionner l'adversaire avant même le match commencé ? C'est le pari lancé par l'agence RARE Design récidiviste en matière de logo sportif : l'agence avait déjà conçu celui des Memphis Grizzlies.

Un logo héraldique couronné par une chevalière de champion ? Réponse en fin de saison…

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/New-Orleans-Pelicans-Logos.jpg"><img class="aligncenter size-full wp-image-2538" title="LOGO_Nouvelle_Orleans_NBA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/New-Orleans-Pelicans-Logos.jpg" alt="" width="500" height="600" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2534</wp:post_id>
		<wp:post_date><![CDATA[2013-01-30 00:30:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-29 23:30:46]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[frelon-est-devenu-pelican]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="basketball"><![CDATA[basketball]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nba"><![CDATA[NBA]]></category>
		<category domain="post_tag" nicename="new-orleans"><![CDATA[New Orleans]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[2535]]></wp:meta_value>
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	<item>
		<title>7 logos pris sous un autre angle</title>
		<link>http://yannickbourenane.com/preprod/2013/02/01/7-logos-pris-sous-un-autre-angle/</link>
		<pubDate>Thu, 31 Jan 2013 23:30:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2541</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Vendredi_Nespresso.jpg"><img class="aligncenter size-full wp-image-2543" title="Vendredi_Nespresso" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Vendredi_Nespresso.jpg" alt="" width="827" height="714" /></a>

C'est vendredi, nous vous présentons 7 logos vus sous un angle inhabituel qui trouvent alors une nouvelle signification. De Facebook à Nespresso en passant par SwissLife, aucun n'y échappe.<!--more-->

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Cest_vendredi1.jpg"><img class="aligncenter size-full wp-image-2568" title="C'est_vendredi" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Cest_vendredi1.jpg" alt="" width="827" height="4954" /></a>

Source : Only 90 Degrees]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2541</wp:post_id>
		<wp:post_date><![CDATA[2013-02-01 00:30:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-31 23:30:07]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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		<title>Le café suédois par 7-Eleven</title>
		<link>http://yannickbourenane.com/preprod/2013/01/31/le-cafe-suedois-par-7-eleven/</link>
		<pubDate>Wed, 30 Jan 2013 23:30:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2552</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_01.jpg"><img class="aligncenter size-full wp-image-2553" title="7-eleven_nouveau_concept" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_01.jpg" alt="" width="1400" height="919" /></a>

La célèbre enseigne de commerces de proximité, <a href="http://translate.googleusercontent.com/translate_c?depth=1&amp;hl=fr&amp;rurl=translate.google.fr&amp;sl=auto&amp;tl=fr&amp;twu=1&amp;u=http://www.7-eleven.se/&amp;usg=ALkJrhgWrRPNPa9uvH81zqC02mN8wZ0iGg">7-Eleven</a>, principalement implantée en Amérique du Nord et en Asie, dévoile son nouveau concept de café destiné au marché suédois. Fondée en 1927 sous le nom de Southland Ice au Texas, l'enseigne dispose aujourd'hui de plus de 42000 points de vente répartis dans 16 pays.<!--more-->

Ce nouveau concept est signé par l'agence BVD. Leur conception, destinée à donner à la marque une image moderne, claire et pratique, s'est fondée à partir de l'idée de rayures. Celles-ci sont présentes sur l'ensemble de leurs supports visuels en rouge, orange et vert. Le vert, couleur prédominante de ce nouveau concept, rappelle celui utilisé par la marque Starbucks, fondée en 1971. Kaffe, signifiant "café" en français, s'inscrit dans une typographie de type Stencil de couleur blanche dont la graisse est prononcée.

Pour la petite histoire, 7-Eleven, nom donné à la marque en 1946, puise ses origines dans ses horaires d'ouverture. En effet, l'enseigne était ouverte de 7h00 à 23h00, 7 jours par semaine alors que les autres épiceries étaient fermées. Aujourd'hui, la plupart de leurs magasins sont ouverts 24h/24h.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_02_1.jpg"><img class="aligncenter size-full wp-image-2556" title="7-eleven_nouveau_concept" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_02_1.jpg" alt="" width="693" height="919" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_03.jpg"><img class="aligncenter size-full wp-image-2558" title="7-eleven_nouveau_concept" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_03.jpg" alt="" width="1400" height="919" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_02_2.jpg"><img class="aligncenter size-full wp-image-2557" title="7-eleven_nouveau_concept" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_02_2.jpg" alt="" width="693" height="919" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_04.jpg"><img class="aligncenter size-full wp-image-2559" title="7-eleven_nouveau_concept" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_04.jpg" alt="" width="1400" height="919" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_05.jpg"><img class="aligncenter size-full wp-image-2560" title="7-eleven_nouveau_concept" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_05.jpg" alt="" width="1400" height="919" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_06.jpg"><img class="aligncenter size-full wp-image-2561" title="7-eleven_nouveau_concept" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_06.jpg" alt="" width="1400" height="919" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_12.jpg"><img class="aligncenter size-full wp-image-2566" title="7-eleven_nouveau_concept" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_12.jpg" alt="" width="1400" height="919" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_07.jpg"><img class="aligncenter size-full wp-image-2562" title="7-eleven_nouveau_concept" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_07.jpg" alt="" width="1400" height="919" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_10.jpg"><img class="aligncenter size-full wp-image-2565" title="7-eleven_nouveau_concept" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_10.jpg" alt="" width="1400" height="919" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_08.jpg"><img class="aligncenter size-full wp-image-2563" title="7-eleven_nouveau_concept" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/bvd_7-eleven_08.jpg" alt="" width="1400" height="919" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2552</wp:post_id>
		<wp:post_date><![CDATA[2013-01-31 00:30:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-01-30 23:30:09]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="7-eleven"><![CDATA[7-Eleven]]></category>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="kaffe"><![CDATA[kaffe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-concept"><![CDATA[nouveau concept]]></category>
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		<title>18 nouveaux logos du mois de janvier 2013</title>
		<link>http://yannickbourenane.com/preprod/2013/02/04/18-nouveaux-logos-du-mois-de-janvier-2013/</link>
		<pubDate>Sun, 03 Feb 2013 23:30:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2545</guid>
		<description></description>
		<content:encoded><![CDATA[Voici un récapitulatif des nouveaux logos dévoilés au mois de janvier 2013 et diffusés sur le blog de l’actualité des identités visuelles, Logonews :<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Bilan_Logos_Janvier_2013..jpg"><img class="aligncenter size-full wp-image-2549" title="Bilan_Logos_Janvier_2013." src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/Bilan_Logos_Janvier_2013..jpg" alt="" width="600" height="901" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2545</wp:post_id>
		<wp:post_date><![CDATA[2013-02-04 00:30:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-03 23:30:53]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bilan"><![CDATA[Bilan]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509615780;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2710;}i:1;a:1:{s:2:"id";i:3010;}i:2;a:1:{s:2:"id";i:2136;}}}}]]></wp:meta_value>
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	<item>
		<title>50 logos pour les 50 ans des Rolling Stones</title>
		<link>http://yannickbourenane.com/preprod/2013/02/08/50-logos-pour-les-50-ans-des-rolling-stones/</link>
		<pubDate>Thu, 07 Feb 2013 23:30:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2570</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi, nous vous présentons 50 logos créés à l'occasion du 50e anniversaire des Rolling Stones fêté en 2012. Le célèbre groupe a déchaîné les foules durant toutes ces années avec l'emblématique langue dessinée par John Pasche en 1974, de jeunes designers du monde entier offrent leur vision de ce qu'elle pourrait devenir. A vous de choisir votre logo préféré.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/50_LOGOS_RSTONES.jpg"><img class="aligncenter size-full wp-image-2571" title="50_LOGOS_RSTONES" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/50_LOGOS_RSTONES.jpg" alt="" width="600" height="2200" /></a>

A lire à ce sujet : <a href="http://yannickbourenane.com/preprod/les-50-ans-des-rolling-stones-en-logo/">"Les 50 ans des Rolling Stones en logo"</a>

Source : The Fifty New Logos Project]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2570</wp:post_id>
		<wp:post_date><![CDATA[2013-02-08 00:30:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-07 23:30:53]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[50-logos-pour-les-50-ans-des-rolling-stones]]></wp:post_name>
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		<category domain="post_tag" nicename="anniversaire"><![CDATA[Anniversaire]]></category>
		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="rock"><![CDATA[rock]]></category>
		<category domain="post_tag" nicename="rolling-stones"><![CDATA[Rolling Stones]]></category>
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			<wp:meta_value><![CDATA[2571]]></wp:meta_value>
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	<item>
		<title>Le Made in France à la portée de tous</title>
		<link>http://yannickbourenane.com/preprod/2013/02/05/le-made-in-france-a-la-portee-de-tous/</link>
		<pubDate>Mon, 04 Feb 2013 23:30:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2574</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/LOGO_MADEINFRANCE.jpg"><img class="aligncenter size-full wp-image-2577" title="LOGO_MADEINFRANCE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/LOGO_MADEINFRANCE.jpg" alt="" width="604" height="291" /></a>

Un nouveau logo pour les produits "<a href="http://logomadeinfrance.tumblr.com/">Made in France</a>" est dévoilé. A la suite du lancement de la marque France par le gouvernement, un directeur d'agence de publicité a décidé de concevoir un logo, mis gratuitement à la disposition des entrepreneurs sur son site internet, afin de leur "redonner un peu d'optimisme".<!--more-->

Arnaud Pigounides, directeur et fondateur de l'agence Just a Kiss, explique : "Cela fait des années que l’on parle du "Made in France" et pourtant il n’y a toujours pas d’identité forte derrière ce concept. Aucun logo ne le représente simplement et universellement." "Il en faut un facile à utiliser en grand ou en petit, sur des produits ou des étiquettes."

Sa création présente la mention "Made in France" en capitale de couleur noire dont la graisse est prononcée comme pour mettre en évidence le pays et la fierté de ses créations. Le "A" est mis en avant par sa taille et les trois couches de couleurs qui le composent, celles-ci reprenant les couleurs nationales.

&nbsp;
<div> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Image-2.png"><img class="aligncenter size-full wp-image-2580" title="Logo_MadeinFrance" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Image-2.png" alt="" width="1188" height="188" /></a></div>
<div></div>
<div></div>
<div>Le logo se décline en français :</div>
<div><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/598850_332965413480738_40330470_n.jpg"><img class="aligncenter size-full wp-image-2581" title="MadeinFrance_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/598850_332965413480738_40330470_n.jpg" alt="" width="587" height="289" /></a></div>
<div></div>
<div>Il n'aura pas fallu attendre longtemps pour qu'il soit détourné, par O.Maxime :</div>
<div><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/LOGO_MADEINFRANCE-CHAMPAGNE.jpg"><img class="aligncenter size-full wp-image-2582" title="LOGO_MADEINFRANCE_CHAMPAGNE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/LOGO_MADEINFRANCE-CHAMPAGNE.jpg" alt="" width="698" height="389" /></a></div>
<div>Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2574</wp:post_id>
		<wp:post_date><![CDATA[2013-02-05 00:30:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-04 23:30:12]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="made-in-france"><![CDATA[Made in France]]></category>
		<category domain="post_tag" nicename="marque-france"><![CDATA[marque france]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2577]]></wp:meta_value>
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	<item>
		<title>Billboard change de ton</title>
		<link>http://yannickbourenane.com/preprod/2013/02/06/billboard-change-de-ton/</link>
		<pubDate>Tue, 05 Feb 2013 23:30:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2584</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Montage_logo_Billboard.jpg"><img class="aligncenter size-full wp-image-2585" title="Montage_logo_Billboard" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Montage_logo_Billboard.jpg" alt="" width="827" height="322" /></a>

<a href="http://www.billboard.com/">Billboard</a>, le célèbre magazine hebdomadaire américain consacré à l'industrie du disque, dévoile son nouveau logo. Fondé en 1894, le magazine qui ne couvrait à l'origine que les carnavals s'est spécialisé dans la musique autour des années 1950 et est aujourd'hui internationalement reconnu pour ses différents classements de ventes d'albums et de singles.<!--more-->

La nouvelle identité visuelle du magazine est signée par l'agence Pentagram. Billboard s'inscrit désormais en bas de casse dans une typographie graissée de couleur noire. Le système de couleurs de l'ancien logo disparaît des couvertures de magazines mais est maintenu sur le logo du site internet. Le bleu, le jaune et le rouge sont conservés tandis que le vert est foncé et qu'un orange est ajouté :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Billboard_Nouveau_Logo_Web.jpg"><img class="aligncenter size-full wp-image-2587" title="Billboard_Nouveau_Logo_Web" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Billboard_Nouveau_Logo_Web.jpg" alt="" width="827" height="263" /></a>

Voici la refonte du magazine en images :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/BB_CoverPrince_4501.jpeg"><img class="aligncenter size-full wp-image-2592" title="Billboard_Nouvelle_couverture" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/BB_CoverPrince_4501.jpeg" alt="" width="450" height="554" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/BB_Topline_620.jpeg"><img class="aligncenter size-full wp-image-2596" title="Billboard_Nouvelle_couverture" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/BB_Topline_620.jpeg" alt="" width="620" height="394" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/BB_PrinceSp_620.jpeg"><img class="aligncenter size-full wp-image-2595" title="Billboard_Nouvelle_couverture" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/BB_PrinceSp_620.jpeg" alt="" width="620" height="395" /></a>

&nbsp;

Petit rappel de l'ancienne couverture :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/BB_OldCover_400.jpeg"><img class="aligncenter size-full wp-image-2594" title="Billboard_ancienne_couverture" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/BB_OldCover_400.jpeg" alt="" width="400" height="492" /></a>

&nbsp;

Historique du logo Billboard depuis sa création :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/226113_10151371396314581_20747749_n.jpg"><img class="aligncenter size-full wp-image-2588" title="Historique_logo_Billboard" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/226113_10151371396314581_20747749_n.jpg" alt="" width="843" height="403" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les médias.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2584</wp:post_id>
		<wp:post_date><![CDATA[2013-02-06 00:30:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-05 23:30:02]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[billboard-change-de-ton]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="billboard"><![CDATA[Billboard]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="magazine"><![CDATA[magazine]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="musique"><![CDATA[musique]]></category>
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			<wp:meta_value><![CDATA[2585]]></wp:meta_value>
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		<title>Intimy se féminise</title>
		<link>http://yannickbourenane.com/preprod/2013/02/07/intimy-se-feminise/</link>
		<pubDate>Wed, 06 Feb 2013 23:30:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2599</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Intimy.jpg"><img class="aligncenter size-full wp-image-2600" title="Logo_Intimy" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Intimy.jpg" alt="" width="827" height="337" /></a>

La marque française d'hygiène sexuelle,<a href="http://www.intimy.fr/"> Intimy</a>, fondée en 1987, dévoile son nouveau logo. Connue pour être la première marque à proposer des sex toys en grandes surfaces en 2005, Intimy, distribuée par les Laboratoires Mercurochrome, décide de changer de look tout en conservant son bleu identitaire.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel1.jpg"><img class="aligncenter size-full wp-image-2601" title="Intimy_nouveau_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel1.jpg" alt="" width="755" height="425" /></a>

Le nouveau design d'Intimy est signé par l'agence Dragon Rouge. D'après celle-ci, le challenge est "d'affirmer une personnalité statutaire pour faire face aux concurrents tout en revendiquant des valeurs de protection et de sécurité, sans oublier la notion de plaisir". Les deux valeurs centrales de la marque sont donc la protection et la féminité. La notion de sécurité est retranscrite dans le logo à travers l'intégration et la maîtrise de la typographie dans une forme ronde donc plus féminine. La typographie, dont la couleur bleue est conservée, est elle-même arrondie. Le "Y" est également raccourci et arrondi toujours pour illustrer une image plus féminine et protectrice.

Le packaging des préservatifs et des gels lubrifiants de la marque s'accorde à cette nouvelle identité :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/home-intimy.jpg"><img class="aligncenter size-full wp-image-2602" title="intimy_nouveau_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/home-intimy.jpg" alt="" width="600" height="304" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel2.jpg"><img class="aligncenter size-full wp-image-2604" title="intimy_nouveau_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel2.jpg" alt="" width="755" height="425" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel6.jpg"><img class="aligncenter size-full wp-image-2607" title="intimy_nouveau_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel6.jpg" alt="" width="755" height="425" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel4.jpg"><img class="aligncenter size-full wp-image-2606" title="intimy_nouveau_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel4.jpg" alt="" width="755" height="425" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel3.jpg"><img class="aligncenter size-full wp-image-2605" title="intimy_nouveau_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Intimyvisuel3.jpg" alt="" width="755" height="425" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sante/">des logos dans la santé.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2599</wp:post_id>
		<wp:post_date><![CDATA[2013-02-07 00:30:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-06 23:30:06]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="hygiene-sexuelle"><![CDATA[hygiene sexuelle]]></category>
		<category domain="post_tag" nicename="intimy"><![CDATA[Intimy]]></category>
		<category domain="post_tag" nicename="preservatif"><![CDATA[préservatif]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
		<category domain="post_tag" nicename="sante"><![CDATA[Santé]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2600]]></wp:meta_value>
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		<title>Du changement au Palais</title>
		<link>http://yannickbourenane.com/preprod/2013/02/11/du-changement-au-palais/</link>
		<pubDate>Sun, 10 Feb 2013 23:30:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2609</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Montage_Logo_Palais_Thés.jpg"><img class="aligncenter size-full wp-image-2610" title="Montage_Logo_Palais_Thés" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Montage_Logo_Palais_Thés.jpg" alt="" width="827" height="370" /></a>

La célèbre maison du <a href="http://www.palaisdesthes.com/fr/">Palais des Thés,</a> fondée à Paris en 1986, dévoile sa nouvelle identité visuelle. Spécialisé dans l'importation et la commercialisation de thés et d'accessoires, le Palais des Thés disposant aujourd'hui de plus de 30 points de vente, modernise son image afin d'asseoir sa position face à ses concurrents tels que Mariage Frères et Kusmi Tea.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/734903_10151352935535914_329572877_n.jpg"><img class="aligncenter size-full wp-image-2611" title="Nouveau_Logo_Palais_Thé" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/734903_10151352935535914_329572877_n.jpg" alt="" width="960" height="960" /></a>

&nbsp;

La structure du nouveau logo est retravaillée. En effet, le nom de la maison de thé s'inscrit désormais sur trois niveaux dans une typographie sans serif plus fine et plus arrondie. On observe que le pronom "Le" est supprimé du logo. Le symbole de la marque est conservé tout en étant légèrement retravaillé : certaines branches se rapprochent tandis que d'autres sont effacées.

La signature "A la découverte des cultures du Monde" est supprimée au profit de "Vivons le thé".

On observe également les nouveaux packaging sur lesquels apparaissent des illustrations comme finement dessinées à la main.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/14951_10151398950955914_856770576_n.jpg"><img class="aligncenter size-full wp-image-2612" title="Nouveau_Logo_Palais_Thé" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/14951_10151398950955914_856770576_n.jpg" alt="" width="403" height="403" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/coffret_orange_mousseline.jpg"><img class="aligncenter size-full wp-image-2613" title="Nouveau_Logo_Palais_Thé" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/coffret_orange_mousseline.jpg" alt="" width="600" height="537" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">des logos dans l'agro-alimentaire</a> <a href="http://yannickbourenane.com/preprod/category/distribution/">et la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2609</wp:post_id>
		<wp:post_date><![CDATA[2013-02-11 00:30:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-10 23:30:41]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[du-changement-au-palais]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="boisson"><![CDATA[boisson]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="palais-des-thes"><![CDATA[Palais des thés]]></category>
		<category domain="post_tag" nicename="the"><![CDATA[thé]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2610]]></wp:meta_value>
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	<item>
		<title>Logonews vous souhaite une joyeuse Saint Valentin</title>
		<link>http://yannickbourenane.com/preprod/2013/02/14/logonews-vous-souhaite-une-joyeuse-saint-valentin/</link>
		<pubDate>Wed, 13 Feb 2013 23:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2617</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/14Fevrier_V2.jpg"><img class="aligncenter size-full wp-image-2618" title="Saint_Valentin_Logonews" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/14Fevrier_V2.jpg" alt="" width="600" height="1000" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2617</wp:post_id>
		<wp:post_date><![CDATA[2013-02-14 00:30:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-13 23:30:37]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logonews-vous-souhaite-une-joyeuse-saint-valentin]]></wp:post_name>
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		<category domain="post_tag" nicename="14-fevrier"><![CDATA[14 février]]></category>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="amour"><![CDATA[amour]]></category>
		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="post_tag" nicename="logos-coeur"><![CDATA[logos coeur]]></category>
		<category domain="post_tag" nicename="saint-valentin"><![CDATA[Saint Valentin]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2618]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510486447;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2310;}i:1;a:1:{s:2:"id";i:31;}i:2;a:1:{s:2:"id";i:437;}}}}]]></wp:meta_value>
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	<item>
		<title>Mappy indique le Nord</title>
		<link>http://yannickbourenane.com/preprod/2013/02/12/mappy-indique-le-nord/</link>
		<pubDate>Mon, 11 Feb 2013 23:30:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2620</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Montage_Logo_Mappy.jpg"><img class="aligncenter size-full wp-image-2622" title="Montage_Logo_Mappy" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Montage_Logo_Mappy.jpg" alt="" width="827" height="297" /></a>

L'un des leader de la cartographie online, <a href="http://fr.mappy.com/">Mappy</a>, dévoile son nouveau logo. Fondée en 1987 par France Télécom, la marque est aujourd'hui un acteur central du marché européen des services géolocalisés sur le web et le mobile. Une nouvelle identité visuelle qui accompagne le lancement de l'application Mappy sur Android.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/644313_479380268790934_2022824508_n1.jpg"><img class="aligncenter size-full wp-image-2624" title="Mappy_nouveau_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/644313_479380268790934_2022824508_n1.jpg" alt="" width="851" height="315" /></a>

Le nouveau logo conserve le code couleur de la marque. "Mappy" s'inscrit en bas de casse dans une typographie plus fine de couleur bleue marine. Le symbole de la Terre est supprimé au profit d'une flèche directionnelle pointée vers le Nord-Est qui prend la place de la lettre "a" et épouse la forme d'un "a" majuscule. Celle-ci s'illustre dans un dégradé de vert accompagné d'un léger effet de relief.

Mappy décide donc de mettre en avant dans son logo une image de guide, de boussole, d'aide et d'accompagnement au déplacement à travers le symbole de la flèche. Ceci permet de souligner son efficacité et la promesse faite par la marque. Une décision judicieuse au regard du malentendu que pouvait provoquer le symbole du logo précédent. En effet, Mappy ne couvre que l'Europe et non le monde entier comme l'illustre le symbole de la Terre.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Mappy_logo.jpg"><img class="aligncenter size-full wp-image-2625" title="Mappy_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Mappy_logo.jpg" alt="" width="827" height="314" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2620</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 00:30:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-11 23:30:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[mappy-indique-le-nord]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="deplacement"><![CDATA[déplacement]]></category>
		<category domain="post_tag" nicename="mappy"><![CDATA[Mappy]]></category>
		<category domain="post_tag" nicename="marques"><![CDATA[marques]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouvelle-technologie"><![CDATA[nouvelle technologie]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[2622]]></wp:meta_value>
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	<item>
		<title>La psychologie des couleurs</title>
		<link>http://yannickbourenane.com/preprod/2013/02/12/la-psychologie-des-couleurs/</link>
		<pubDate>Tue, 12 Feb 2013 11:15:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2630</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Color_Emotion_Guide22.png"><img class="aligncenter size-full wp-image-2631" title="Psychologie_Des_Couleurs" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Color_Emotion_Guide22.png" alt="" width="1500" height="1314" /></a>

<a href="http://thelogocompany.net/">The Logo Company</a> a créé une infographie qui associe les émotions aux couleurs à travers les logos.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2630</wp:post_id>
		<wp:post_date><![CDATA[2013-02-12 12:15:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 11:15:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[la-psychologie-des-couleurs]]></wp:post_name>
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		<category domain="post_tag" nicename="associations"><![CDATA[Associations]]></category>
		<category domain="post_tag" nicename="couleurs"><![CDATA[couleurs]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="emotions"><![CDATA[émotions]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2631]]></wp:meta_value>
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	<item>
		<title>Philadelphie devient PHL</title>
		<link>http://yannickbourenane.com/preprod/2013/02/13/philadelphie-devient-phl/</link>
		<pubDate>Tue, 12 Feb 2013 23:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2633</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Montage_Logo_Philadelphie.jpg"><img class="aligncenter size-full wp-image-2634" title="Montage_Logo_Philadelphie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Montage_Logo_Philadelphie.jpg" alt="" width="827" height="269" /></a>

L'office du tourisme de Philadelphie, <a href="http://www.discoverphl.com/">Philadelphia Convention &amp; Visitors Bureau (PHLCVB)</a>, dévoile la nouvelle identité visuelle de la ville. Fondée en 1682, Philadelphie est aujourd'hui une des villes les plus importantes des Etats-Unis. Afin d'accroitre son activité économique, celle-ci mise sur la modernité de sa nouvelle identité pouvant presque s'apparenter à une signalétique.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Banners_21.jpg"><img class="aligncenter size-full wp-image-2637" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Banners_21.jpg" alt="" width="949" height="600" /></a>

Cette nouvelle identité est signée par l'agence J2 Design Partnership. Le nom de la ville s'illustre à travers un trigramme inclus dans un carré offrant au logo un aspect urbain, architectural. La typographie Avant Garde Gothic Bold apporte de la modernité à l'ensemble. Un jeu de lettres ouvertes est utilisé comme pour illustrer l'ouverture de la ville au tourisme. Le logo ne comprend aucun élément iconographique. Ses déclinaisons présentent un jeu de couleurs étendu en fonction des thèmes mentionnés : le rose pour "Liberté, Démocratie + America", le vert pour "La vie en plein air + les sports"... Le logo, capable d'exister sur un fond photographique, est parfois utilisé comme pochoir pour présenter la ville. Il révèle ou masque un visuel.

Le trigramme PHL, choisi pour représenter la ville, renvoie au code à trois lettres servant à désigner l'Aéroport International de Philadelphie et la 30th Street Station, principale gare de la ville.

"NYC" pour New York City ou "LA" pour Los Angeles ont peut être inspiré les créateurs de cette nouvelle identité, il est important de noter que dans ce cas, ce sont les initiales de la ville qui sont utilisées et non un trigramme. PHL n'est pas facilement déchiffrable ce qui est dommage pour un logo destiné au tourisme.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_photo_1.jpg"><img class="aligncenter size-full wp-image-2647" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_photo_1.jpg" alt="" width="949" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Posters_31.jpg"><img class="aligncenter size-full wp-image-2652" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Posters_31.jpg" alt="" width="949" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Posters_4.jpg"><img class="aligncenter size-full wp-image-2651" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Posters_4.jpg" alt="" width="949" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_7.jpg"><img class="aligncenter size-full wp-image-2645" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_7.jpg" alt="" width="949" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_5.jpg"><img class="aligncenter size-full wp-image-2643" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_5.jpg" alt="" width="949" height="475" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_6.jpg"><img class="aligncenter size-full wp-image-2644" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_6.jpg" alt="" width="949" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_DVD_11.jpg"><img class="aligncenter size-full wp-image-2640" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_DVD_11.jpg" alt="" width="949" height="582" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Stadiums_1.jpg"><img class="aligncenter size-full wp-image-2654" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Stadiums_1.jpg" alt="" width="949" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_photo_3.jpg"><img class="aligncenter size-full wp-image-2649" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_photo_3.jpg" alt="" width="949" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_photo_2.jpg"><img class="aligncenter size-full wp-image-2648" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_photo_2.jpg" alt="" width="949" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Billboard_1.jpg"><img class="aligncenter size-full wp-image-2638" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Billboard_1.jpg" alt="" width="949" height="633" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_2.jpg"><img class="aligncenter size-full wp-image-2641" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_2.jpg" alt="" width="949" height="475" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_8.jpg"><img class="aligncenter size-full wp-image-2646" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/PHL_Logo_8.jpg" alt="" width="949" height="475" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/phl_preview_cover.gif"><img class="aligncenter size-full wp-image-2653" title="PHL_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/phl_preview_cover.gif" alt="" width="556" height="718" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/tourisme/">des logos dans le tourisme.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2633</wp:post_id>
		<wp:post_date><![CDATA[2013-02-13 00:30:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-12 23:30:33]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>10 logos qui prêtent à confusion</title>
		<link>http://yannickbourenane.com/preprod/2013/02/15/10-logos-qui-pretent-a-confusion/</link>
		<pubDate>Thu, 14 Feb 2013 23:30:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2660</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Cest_Vendredi..jpg"><img class="aligncenter size-full wp-image-2661" title="C'est_Vendredi." src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Cest_Vendredi..jpg" alt="" width="827" height="579" /></a>

C'est vendredi, nous vous présentons 10 logos qui prêtent à confusion et créent des images à double sens.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Cest_Vendredi.jpg"><img class="aligncenter size-full wp-image-2662" title="C'est_Vendredi" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Cest_Vendredi.jpg" alt="" width="827" height="4404" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2660</wp:post_id>
		<wp:post_date><![CDATA[2013-02-15 00:30:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-14 23:30:28]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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			<wp:meta_value><![CDATA[2661]]></wp:meta_value>
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	<item>
		<title>Une nouvelle identité pour les contrôleurs du web</title>
		<link>http://yannickbourenane.com/preprod/2013/02/18/une-nouvelle-identite-pour-les-controleurs-du-web/</link>
		<pubDate>Sun, 17 Feb 2013 23:30:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2678</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Point_De_Contact.jpg"><img class="aligncenter size-full wp-image-2679" alt="Logo_Point_De_Contact" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Point_De_Contact.jpg" width="827" height="277" /></a>

&nbsp;

<a href="http://www.pointdecontact.net/">Point de Contact,</a> le service français d'assistance en ligne luttant contre les contenus internet illégaux et choquants, dévoile son nouveau logo à l'occasion de la "Safer Internet Day 2013" ou "La Journée pour un Internet plus sûr" organisée le 5 février dernier. Ce service, fondé par l'Association des Fournisseurs d'Accès et de Services Internet (AFA) et soutenu par la Commission Européenne, fêtera son 15e anniversaire au cours de l'année 2013.<!--more-->

Point de Contact présente son nouveau logo qui s'organise désormais sur quatre niveaux inscrivant le nom du service. Il s'illustre en majuscule dans une typographie sans serif, le orange est conservé et une nouvelle teinte bleue-grise apparaît. Le symbole, au code couleur identique, présente une flèche coupant un cercle comme pour illustrer le coeur et l'importance du geste permettant la signalisation des contenus choquants présents sur le web. L'ensemble de ces contenus illégaux serait présent dans la cible, pointée, dénoncée et rompue par le curseur d'une souris symbolisant l'alerte des internautes. La signature "Comprendre pour Agir" est supprimée.

Point de contact lutte précisément contre la pornographie enfantine, l'incitation à la haine raciale, les crimes ou délits contre les personnes, les incitations au suicide et au terrorisme présents sur le web. Les internautes peuvent les signaler par le biais d'un formulaire anonyme disponible sur le site du service.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/531559_559380014073461_751188764_n.jpg"><img class="aligncenter size-full wp-image-2681" alt="Point_de_Contact_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/531559_559380014073461_751188764_n.jpg" width="950" height="260" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Point_De_Contact_logo.jpg"><img class="aligncenter size-full wp-image-2682" alt="Point_De_Contact_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Point_De_Contact_logo.jpg" width="827" height="534" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2678</wp:post_id>
		<wp:post_date><![CDATA[2013-02-18 00:30:55]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="danger-du-web"><![CDATA[danger du web]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="internet"><![CDATA[Internet]]></category>
		<category domain="post_tag" nicename="point-de-contact"><![CDATA[Point de Contact]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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	<item>
		<title>FutureBrand adopte les pixels</title>
		<link>http://yannickbourenane.com/preprod/2013/02/19/futurebrand-adopte-les-pixels/</link>
		<pubDate>Mon, 18 Feb 2013 23:30:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2684</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_FutureBrand.jpg"><img class="aligncenter size-full wp-image-2685" alt="Logo_FutureBrand" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_FutureBrand.jpg" width="827" height="293" /></a>

&nbsp;

Après avoir signé le logo des Jeux Olympiques de Londres et plus récemment celui d'American Airlines, la célèbre agence de design <a href="http://www.futurebrand.com/">FutureBrand</a> dévoile sa nouvelle identité visuelle. Fondée en 1999, l'agence compte aujourd'hui 26 bureaux présents dans 18 pays.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/3.jpg"><img class="aligncenter size-full wp-image-2686" alt="Logo_FutureBrand" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/3.jpg" width="574" height="388" /></a>

La nouvelle identité visuelle de l'agence présente un logo ainsi qu'un élément graphique fonctionnant de façon indépendante. "FutureBrand" précédemment inscrit en Trade Gothic, s'illustre dorénavant dans une typographie plus affirmée où le noir et blanc offre un meilleur contraste. Le pictogramme présente à travers un effet pixelisé la lettre "F" inscrite en italique et libérée de son empattement présent à l'angle supérieur droit dans le logo. Il récupère la tonalité du fond photographique sur lequel il est apposé et sert de loupe aux travaux de l'agence. Un manque de lisibilité est parfois regrettable.

Une nouvelle signature est également dévoilée : "The creative future company" :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/futurebrand_logo_detail.gif"><img class="aligncenter size-full wp-image-2688" alt="Signature_Futurebrand" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/futurebrand_logo_detail.gif" width="574" height="305" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/2.jpg"><img class="aligncenter size-full wp-image-2689" alt="Logo_FutureBrand" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/2.jpg" width="574" height="388" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/futurebrand_icon_01.jpg"><img class="aligncenter size-full wp-image-2691" alt="futurebrand_icon_01" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/futurebrand_icon_01.jpg" width="574" height="388" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/futurebrand_icon_03.jpg"><img class="aligncenter size-full wp-image-2692" alt="futurebrand_icon_03" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/futurebrand_icon_03.jpg" width="574" height="388" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/futurebrand_icon_05.jpg"><img class="aligncenter size-full wp-image-2693" alt="futurebrand_icon_05" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/futurebrand_icon_05.jpg" width="574" height="388" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/futurebrand_icon_06.jpg"><img class="aligncenter size-full wp-image-2694" alt="futurebrand_icon_06" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/futurebrand_icon_06.jpg" width="574" height="388" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/823553_10151438777563749_1724617548_o.png"><img class="aligncenter size-full wp-image-2690" alt="Logo_FutureBrand" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/823553_10151438777563749_1724617548_o.png" width="1596" height="589" /></a>

&nbsp;

Voici la vidéo de présentation de l'agence :

<code><iframe src="http://www.youtube.com/embed/aUWPis2oPwA" height="390" width="640" allowfullscreen="" frameborder="0"></iframe></code>

&nbsp;

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2684</wp:post_id>
		<wp:post_date><![CDATA[2013-02-19 00:30:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-18 23:30:35]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="agence-de-design"><![CDATA[agence de design]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="futurebrand"><![CDATA[FutureBrand]]></category>
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		<title>Tetley réaffirme ses origines</title>
		<link>http://yannickbourenane.com/preprod/2013/02/20/tetley-reaffirme-ses-origines/</link>
		<pubDate>Tue, 19 Feb 2013 23:30:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2698</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Tetley.jpg"><img class="aligncenter size-full wp-image-2699" alt="Logo_Tetley" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Tetley.jpg" width="827" height="370" /></a>

&nbsp;

L'un des plus grands fabricants et distributeurs de thé, <a href="http://www.tetley.fr/">Tetley</a>, dévoile sa nouvelle identité visuelle destinée au marché français. Fondée en 1837, la marque avait, il y a deux ans, implanté un packaging commun sur tous ses marchés mais celui-ci n'a pas tenu ses promesses en France. C'est donc une nouvelle identité pour un nouveau départ.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Tetley_Logo.jpg"><img class="aligncenter size-full wp-image-2700" alt="Tetley_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Tetley_Logo.jpg" width="827" height="370" /></a>L'agence créatrice, Landor Associates, a souhaité mettre en avant les origines britanniques de la marque. La précédente typographie est conservée et la lettre "y" l'adopte. Un effet de relief est cependant ajouté. La date de création de la marque vient compléter le logo comme pour garantir un savoir-faire, une qualité ayant fait ses preuves à travers les âges. La signature "Tirez le meilleur de l'Angleterre" apparaît en mettant en scène le système de sachet de thé Tir'Press datant de 1994.

De nouveaux packaging mettant en lumière les pays lointains où les feuilles de thé sont cultivées sont également dévoilés.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Tetley_Nouveaux_Packaging.jpg"><img class="aligncenter size-full wp-image-2701" alt="Nouveaux_Packaging_Tetley" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Tetley_Nouveaux_Packaging.jpg" width="827" height="1121" /></a>

&nbsp;

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">l'agro-alimentaire</a> et <a href="http://yannickbourenane.com/preprod/category/distribution/">la distribution.</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2698</wp:post_id>
		<wp:post_date><![CDATA[2013-02-20 00:30:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-19 23:30:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[tetley-reaffirme-ses-origines]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="agroalimentaire-2"><![CDATA[agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="distribution-2"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="tetley"><![CDATA[Tetley]]></category>
		<category domain="post_tag" nicename="the"><![CDATA[thé]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2699]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510544369;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4501;}i:1;a:1:{s:2:"id";i:999;}i:2;a:1:{s:2:"id";i:673;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Bye bye PagesJaunes Groupe</title>
		<link>http://yannickbourenane.com/preprod/2013/02/21/bye-bye-pagesjaunes-groupe/</link>
		<pubDate>Wed, 20 Feb 2013 23:30:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2703</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Solocal_Group1.jpg"><img class="aligncenter size-full wp-image-2705" alt="Logo_Solocal_Group" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Solocal_Group1.jpg" width="827" height="307" /></a>

PagesJaunes Groupe, le célèbre service de cartographie, d'annuaires, de géolocalisation et de régie publicitaire, dévoile sa nouvelle identité de marque créée afin de confirmer son basculement dans l'ère numérique et sa vocation internationale. L'activité digitale du groupe représente 58% de leur chiffre d'affaires, tandis que l'activité papier ne cesse de décliner. <a href="http://www.solocalgroup.com/">Solocal group</a> vient donc désormais chapeauter les 17 marques du groupe telles que PagesJaunes, Mappy, A Vendre A Louer, Horyzon Media, ChronoResto...<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Image-12.png"><img class="aligncenter size-full wp-image-2706" alt="Solocal_Group" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Image-12.png" width="1111" height="428" /></a>

&nbsp;

Cette nouvelle identité est signée par Havas Paris. "Solocal" s'inscrit dans une typographie de type manuscrit de couleur noire. Le point apposé près de la lettre "l" donne à l'ensemble l'aspect d'une signature. La mention "Group" s'inscrit en majuscule dans une typographie sans serif de même couleur. Aucun élément iconographique n'est présent dans le logo.

Voici la vidéo de présentation de Solocal Group :

<code><iframe src="http://www.youtube.com/embed/hjocZGKZy8M" height="390" width="640" allowfullscreen="" frameborder="0"></iframe></code>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/427330_413956108698882_1733738959_n.jpg"><img class="aligncenter size-full wp-image-2707" alt="Solocal_Group" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/427330_413956108698882_1733738959_n.jpg" width="851" height="314" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2703</wp:post_id>
		<wp:post_date><![CDATA[2013-02-21 00:30:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-20 23:30:46]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[bye-bye-pagesjaunes-groupe]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="nouvelle-marque"><![CDATA[Nouvelle marque]]></category>
		<category domain="post_tag" nicename="pagesjaunes"><![CDATA[pagesjaunes]]></category>
		<category domain="post_tag" nicename="pagesjaunes-groupe"><![CDATA[pagesjaunes groupe]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="services-2"><![CDATA[services]]></category>
		<category domain="post_tag" nicename="solocal-group"><![CDATA[solocal group]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2705]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510655875;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5672;}i:1;a:1:{s:2:"id";i:5947;}i:2;a:1:{s:2:"id";i:4468;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>14 nouveaux logos du mois de février 2013</title>
		<link>http://yannickbourenane.com/preprod/2013/02/25/10-nouveaux-logos-du-mois-de-fevrier-2013/</link>
		<pubDate>Mon, 25 Feb 2013 09:03:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2710</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Bilan_Fevier_20132.jpg"><img class="aligncenter size-full wp-image-2800" alt="Bilan_Fevier_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Bilan_Fevier_20132.jpg" width="600" height="678" /></a>

Voici un récapitulatif des nouveaux logos dévoilés au mois de février 2013 et diffusés sur le blog de l’actualité des identités visuelles, Logonews.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2710</wp:post_id>
		<wp:post_date><![CDATA[2013-02-25 10:03:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-25 09:03:03]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[10-nouveaux-logos-du-mois-de-fevrier-2013]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bilan"><![CDATA[Bilan]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_value><![CDATA[2800]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508643904;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2545;}i:1;a:1:{s:2:"id";i:3010;}i:2;a:1:{s:2:"id";i:2136;}}}}]]></wp:meta_value>
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	<item>
		<title>QUIZ : Le zoo des logos #1</title>
		<link>http://yannickbourenane.com/preprod/2013/02/22/quiz-le-zoo-des-logos-1/</link>
		<pubDate>Thu, 21 Feb 2013 23:30:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2714</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Quiz_Animaux_Tempérés_V2.jpg"><img class="aligncenter size-full wp-image-2747" alt="Quiz_Animaux_Tempérés_V2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Quiz_Animaux_Tempérés_V2.jpg" width="600" height="2444" /></a>

C'est vendredi, nous vous présentons un quiz mettant en scène des animaux terrestres de climat tempéré présents dans de fameux logos. Mais dans quels logos sont-ils présents ? A vous de jouer !

De nouveaux quiz sont à venir sur Logonews.fr<!--more-->

Voici les réponses :

1) FERRARI

2) VACHE QUI RIT

3) PLAYBOY

4) DARK DOG

5) CHOCAPIC

6) LA CAISSE D'EPARGNE

7) LEVIS

8) TOBLERONE

9) HELLO KITTY

10) DODGE

11) LONGCHAMP

12) RALPH LAUREN

13) SPEED RABBIT PIZZA

14) CENDRINE GABARET

15) RED BULL

16) OFFICE NATIONAL DE LA CHASSE

17) LAMBORGHINI

18) ABERCROMBIE

19) PMU

20) NESQUIK

21) BAKERS

22) HERMES

23) SHEBA

24) HADFIELDS

25) MILKA

26) JOHN DEERE

27) JOHN PAUL

28) PAMPERO

29) BUFFALO GRILL

30) TAUREAU AILE

31) BURBERRY

32) DEMECO

33) SALAKIS

34) FIREFOX

35) MALABAR]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2714</wp:post_id>
		<wp:post_date><![CDATA[2013-02-22 00:30:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-21 23:30:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[quiz-le-zoo-des-logos-1]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="post_tag" nicename="quiz"><![CDATA[quiz]]></category>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510001952;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6337;}i:1;a:1:{s:2:"id";i:6761;}i:2;a:1:{s:2:"id";i:14861;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Le PSG quitte le berceau</title>
		<link>http://yannickbourenane.com/preprod/2013/02/26/le-psg-quitte-le-berceau/</link>
		<pubDate>Mon, 25 Feb 2013 23:30:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2753</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_PSG.jpg"><img class="aligncenter size-full wp-image-2754" alt="Logo_PSG" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_PSG.jpg" width="827" height="312" /></a>

&nbsp;

Le club de football du <a href="http://www.psg.fr/fr/Pre-home/001001/Pre-Home">Paris Saint-Germain (PSG)</a>, racheté il y a plus d'un an et demi par le Qatar Sports Investments, a dévoilé sa nouvelle identité de marque sur son site internet. Le nouveau logo du club sera présent sur les maillots des joueurs à partir de juin 2013. Le PSG souhaite donc développer son image autour de la ville de Paris tout en respectant ses fondamentaux.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/958786-15741326-640-360.jpg"><img class="aligncenter size-full wp-image-2755" alt="PSG_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/958786-15741326-640-360.jpg" width="640" height="360" /></a>

&nbsp;

Le nouveau logo du club, signé par l'agence Dragon Rouge, se veut plus aérien, plus minimaliste. Il s'organise sur trois niveaux : l'acronyme développé du club s'inscrit dans le premier cercle dans une typographie sans serif de couleur blanche. La mention "Paris" est mise en avant par le choix d'une police en majuscule de taille importante. La Tour Eiffel, symbole de la ville de Paris, s'illustre en rouge dans le deuxième cercle. La fleur de lys, symbole de Saint-Germain-en-Laye, est présente dans une couleur or au centre du dernier cercle. La date de création du PSG, 1970, disparaît tout comme le berceau faisant référence à la naissance de Louis XIV à Saint-Germain-en-Laye. Des effets de lumière et de 3D sont donnés au logo afin d'offrir une image de bouclier héroïque qui transmet des valeurs sportives de défense et d'attaque.

Jean-Claude Blanc, Directeur Général du club, explique : "Au moment où le PSG se transforme, il était indispensable de revisiter les symboles graphiques qui portent l’image du club. C’est une évolution mais pas une révolution. On souhaite préserver ce qui fait les racines du club. A aucun moment nous n'avons pensé supprimer St Germain, mais on a souhaité mettre Paris beaucoup plus en valeur. Deux éléments disparaissent : le landau, car beaucoup de gens ont du mal à comprendre sa signification et la référence à la création du club en 1970. Elle ne tient la comparaison avec d’autres grands clubs européens qui ont plutôt 1800 au début de leur date."

Voici la version 2D du logo :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/958799.png"><img class="aligncenter size-full wp-image-2757" alt="Logo_2D_PSG" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/958799.png" width="458" height="455" /></a>

&nbsp;

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2753</wp:post_id>
		<wp:post_date><![CDATA[2013-02-26 00:30:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-25 23:30:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[le-psg-quitte-le-berceau]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="club-paris-saint-germain"><![CDATA[club paris saint-germain]]></category>
		<category domain="post_tag" nicename="foot"><![CDATA[Foot]]></category>
		<category domain="post_tag" nicename="football"><![CDATA[Football]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="paris"><![CDATA[paris]]></category>
		<category domain="post_tag" nicename="psg"><![CDATA[PSG]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2754]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510528881;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2222;}i:1;a:1:{s:2:"id";i:926;}i:2;a:1:{s:2:"id";i:14772;}}}}]]></wp:meta_value>
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	<item>
		<title>Manutan prend des couleurs</title>
		<link>http://yannickbourenane.com/preprod/2013/02/27/manutan-prend-des-couleurs/</link>
		<pubDate>Tue, 26 Feb 2013 23:30:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2760</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Manutan.jpg"><img class="aligncenter size-full wp-image-2761" alt="Logo_Manutan" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Manutan.jpg" width="827" height="333" /></a>

&nbsp;

Le groupe français <a href="http://www.manutan.fr/">Manutan</a>, distributeur d'équipements et de consommables pour les entreprises et les collectivités locales, dévoile sa nouvelle identité visuelle. Fondée en 1966, la marque est aujourd'hui présente dans 19 pays et souhaite témoigner de ce multiculturalisme à travers son nouveau logo et sa nouvelle signature.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/424453_472239606168229_1011248370_n.jpg"><img class="aligncenter size-full wp-image-2763" alt="Nouveau_Logo_Manutan" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/424453_472239606168229_1011248370_n.jpg" width="760" height="322" /></a>

&nbsp;

Cette nouvelle identité est signée par l'agence Dragon Rouge. La forme arrondie est conservée tandis que la structure du logo est modifiée. Le nom de la marque s'inscrit désormais à l'intérieur du cercle dans une typographie de style manuscrit de couleur grise afin de souligner la proximité de Manutan avec ses clients. Une large gamme de couleurs s'articule autour du nom afin d'illustrer l'étendue des offres de produits du groupe et son multiculturalisme. Cet élément graphique se retrouve sur les supports visuels de la marque.

La nouvelle signature "All you need. With love." réaffirme la promesse du groupe faite aux clients quant à la satisfaction de leurs besoins à travers leurs 200 000 références de produits tout en installant une relation forte et sincère. Celle-ci offre une certaine musicalité en se référant au célèbre titre des Beatles "All you need is love". Le choix d'une signature en anglais souligne également leur dimension internationale.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/582453_472238629501660_1363573888_n.jpg"><img class="aligncenter size-full wp-image-2764" alt="Manutan_Header" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/582453_472238629501660_1363573888_n.jpg" width="851" height="315" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2760</wp:post_id>
		<wp:post_date><![CDATA[2013-02-27 00:30:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-26 23:30:05]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[manutan-prend-des-couleurs]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="manutan"><![CDATA[Manutan]]></category>
		<category domain="post_tag" nicename="manutan-groupe"><![CDATA[manutan groupe]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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	<item>
		<title>Matkroken fait peau neuve</title>
		<link>http://yannickbourenane.com/preprod/2013/02/28/matkroken-fait-peau-neuve/</link>
		<pubDate>Wed, 27 Feb 2013 23:25:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2787</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Matkroken.jpg"><img class="aligncenter size-full wp-image-2788" alt="Logo_Matkroken" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Matkroken.jpg" width="827" height="295" /></a>

&nbsp;

La chaîne norvégienne de supermarchés, Matkroken, dévoile sa nouvelle identité visuelle au moment où elle inaugure son nouveau concept de point de vente. Détenue par le groupe ICA, la marque propose dorénavant aux détaillants indépendants de façonner leurs magasins pour les besoins locaux en proposant restauration rapide, café..<!--more-->

Cette nouvelle identité est signée par l'agence norvégienne Grille. Le nom de la marque s'inscrit désormais dans une typographie de style manuscrit de couleur rouge qui n'est pas sans rappeler celle utilisée par la marque Coca-Cola. Le tout s'illustre légèrement en biais. Exit le coeur utilisé pour la lettre "o", aucun élément iconographique n'est présent dans ce nouveau logo.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/33c56qb.jpg"><img class="aligncenter size-full wp-image-2789" alt="Matkroken_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/33c56qb.jpg" width="960" height="540" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2787</wp:post_id>
		<wp:post_date><![CDATA[2013-02-28 00:25:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-27 23:25:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[matkroken-fait-peau-neuve]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="distribution-2"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="matkroken"><![CDATA[Matkroken]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="norvege"><![CDATA[norvège]]></category>
		<category domain="post_tag" nicename="supermarche"><![CDATA[supermarché]]></category>
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			<wp:meta_value><![CDATA[2788]]></wp:meta_value>
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	<item>
		<title>QUIZ : Le zoo des logos #2</title>
		<link>http://yannickbourenane.com/preprod/2013/03/01/quiz-le-zoo-des-logos-2/</link>
		<pubDate>Thu, 28 Feb 2013 23:30:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2766</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Quiz_Animaux_Tropical_Equatorial.jpg"><img class="aligncenter size-full wp-image-2767" alt="Quiz_Animaux_Tropical_Equatorial" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Quiz_Animaux_Tropical_Equatorial.jpg" width="2500" height="10183" /></a>C'est vendredi, nous vous présentons le deuxième volet de notre Quiz : Le zoo des logos. Voici les animaux terrestres de climat tropical/équatorial, reconnaissez-vous les logos ? A vous de jouer !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2766</wp:post_id>
		<wp:post_date><![CDATA[2013-03-01 00:30:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-28 23:30:57]]></wp:post_date_gmt>
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		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[quiz-le-zoo-des-logos-2]]></wp:post_name>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="post_tag" nicename="le-zoo-des-logos"><![CDATA[le zoo des logos]]></category>
		<category domain="post_tag" nicename="quiz"><![CDATA[quiz]]></category>
		<category domain="post_tag" nicename="serie-de-logos-2"><![CDATA[série de logos]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>5642</wp:comment_id>
			<wp:comment_author><![CDATA[Miss Logo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[miss@logo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-03-01 22:36:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-03-01 21:36:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a Peugeot, Publicis, UGC ?, Airness, WWF, Jaguar, Lacoste, Cöte dOr]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>5671</wp:comment_id>
			<wp:comment_author><![CDATA[acsa]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ac.vilo@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.88.35]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-03-04 14:20:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-03-04 13:20:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Peugeot, publicis, Lacoste, Jaguar, Camel, Puma, Ecko, Lion, hyppopotamus, WWF, chocopops, le roi lion, airness et la MGM connais pas le reste]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>5758</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.150.129.241]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-03-11 09:46:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-03-11 08:46:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Peugeot, Côte d'Ivoire, Lacoste, Publicis, ING Direct, Camel, Ecko, Jaguar, Puma, Elephant Bleu, Hippopotamus, Lion, WWF, Chocapic, Airness]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>5827</wp:comment_id>
			<wp:comment_author><![CDATA[katell]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[katell_lenagard@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.86.164.123]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-03-14 14:15:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-03-14 13:15:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Peugeot, côte d’or, Lacoste, ing direct, Camel, jaguar, Puma, Ecko, elephant bleu, AC cobra, Lion, Franck smith, goldwen mayer,  hyppopotamus, Frosties,WWF, Dulux Valentine,chocopops, GOP, crocs, qantas, le roi lion,  airness]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Le T Magazine change de style</title>
		<link>http://yannickbourenane.com/preprod/2013/02/28/le-t-magazine-change-de-style/</link>
		<pubDate>Wed, 27 Feb 2013 23:30:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2770</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_T_Magazine.jpg"><img class="aligncenter size-full wp-image-2771" alt="Logo_T_Magazine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_T_Magazine.jpg" width="827" height="321" /></a>

&nbsp;

<a href="http://www.nytimes.com/pages/t-magazine/index.html">T Magazine</a>, le magazine de style du New York Times dirigé par Deborah Needleman, dévoile son nouveau logo. Créé en 2004, le T magazine est dédié à la mode, la beauté, les vacances et les voyages. Edité 15 fois par an, il est distribué dans l'édition du dimanche du New York Times mais souhaite souligner à travers ce changement d'identité son indépendance vis à vis du célèbre journal.<!--more-->

Cette nouvelle identité est signée par l'agence In-house. La célèbre typographie du New York Times de type Blackletter, dessinée par l'agence new-yorkaise Hoefler &amp; Frere-Jones, qui avait donné naissance au premier logo du T Magazine disparaît au profit d'une typographie sans serif. Le "T" s'inscrit en majuscule avec des effets d'ombrage et de relief. "The New York Times Style Magazine" s'inscrit en majuscule sur cinq niveaux dans une typographie sans serif de couleur noire. On observe que la couleur rouge choisie pour inscrire la mention "style", utile pour distinguer le magazine du journal, disparaît dans le nouveau logo comme si le changement de typographie suffisait dorénavant à émanciper cette publication spéciale.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Couverture_T_Magazine.jpg"><img class="aligncenter size-full wp-image-2772" alt="Couverture_T_Magazine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Couverture_T_Magazine.jpg" width="827" height="320" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Image-21.png"><img class="aligncenter size-full wp-image-2773" alt="T_Magazine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Image-21.png" width="834" height="756" /></a>

&nbsp;

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les médias.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2770</wp:post_id>
		<wp:post_date><![CDATA[2013-02-28 00:30:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-02-27 23:30:47]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-t-magazine-change-de-style]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="media-2"><![CDATA[média]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="new-york-times-style-magazine"><![CDATA[New york times style magazine]]></category>
		<category domain="post_tag" nicename="t-magazine"><![CDATA[t magazine]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2771]]></wp:meta_value>
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	<item>
		<title>Bréal s&#039;émancipe de son prénom</title>
		<link>http://yannickbourenane.com/preprod/2013/03/04/breal-semancipe-de-son-prenom/</link>
		<pubDate>Sun, 03 Mar 2013 23:30:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2791</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Bréal.jpg"><img class="aligncenter size-full wp-image-2792" alt="Logo_Bréal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/Logo_Bréal.jpg" width="827" height="303" /></a>

&nbsp;

&nbsp;

L'enseigne de prêt à porter féminin Patrice Bréal devient <a href="http://www.patrice-breal.com/">Bréal</a> et dévoile sa nouvelle identité visuelle. La marque, appartenant au groupe Beaumanoir depuis 2003, a fêté ses 40 ans en 2012 et aborde cette nouvelle année avec une nouvelle égérie : Emmanuelle Béart.<!--more-->

La nouvelle identité visuelle de la marque vise à plus de sobriété et de féminité. Exit l'arc en ciel de couleurs superposées, "Bréal" s'inscrit désormais en majuscule dans une typographie sans serif de couleur blanche, mention à coté de laquelle s'illustre une rosace. La couleur noire sur laquelle vit le logo permet à la marque de rapprocher son identité des codes du luxe.

Mathieu Hamelle, Directeur Général de la marque, explique : "Cette nouvelle identité va permettre à Bréal de s’affirmer et de servir notre ambition de devenir le leader d’une mode créative, accessible pour la femme de 40 ans et plus."

Ce n'est donc pas par hasard que la comédienne Emmanuelle Béart, 49 ans, ait été choisie comme égérie : " Elle est une icône générationnelle, menant sa vie de front et assumant ses choix, allant toujours de l’avant, fraîche, en harmonie avec ce qu’elle est et l’image qu’elle projette."

La signature "Libérez votre élément féminin" relaye également cette idée de liberté et de féminité sur les supports visuels de la marque.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/182632_461517273901843_1340036489_n.jpg"><img class="aligncenter size-full wp-image-2793" alt="Bréal_égérie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/02/182632_461517273901843_1340036489_n.jpg" width="851" height="315" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2791</wp:post_id>
		<wp:post_date><![CDATA[2013-03-04 00:30:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-03 23:30:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[closed]]></wp:ping_status>
		<wp:post_name><![CDATA[breal-semancipe-de-son-prenom]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="breal"><![CDATA[bréal]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="patrice-breal"><![CDATA[patrice bréal]]></category>
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		<title>Le nouvel oiseau du ciel d&#039;Hawaï</title>
		<link>http://yannickbourenane.com/preprod/2013/03/05/le-nouvel-oiseau-du-ciel-dhawai/</link>
		<pubDate>Mon, 04 Mar 2013 23:30:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2802</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Ohana.jpg"><img class="aligncenter size-full wp-image-2803" alt="Logo_Ohana" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Ohana.jpg" width="827" height="273" /></a>

&nbsp;

Hawaiian Airlines dévoile le logo de sa nouvelle compagnie aérienne régionale, <a href="http://www.hawaiianairlines.com/ohana">Ohana by Hawaiian</a>, qui proposera des vols à destination des différentes îles de l'archipel à savoir Kaua'i, Ni'ihau, Mahui etc.<!--more-->

L'identité visuelle de la compagnie est signée par le designer Sig Zane. "Ohana", signifiant famille, s'illustre en capitale dans une typographie sans serif dont l'encombrement est prononcé. "By Hawaiian" fait référence à la compagnie mère et s'illustre dans la même typographie que celle-ci. La couleur violette choisie pour le logo est également une des couleurs présentes dans le logo d'Hawaiian Airlines.

Les éléments graphiques visibles sur les supports visuels de la compagnie ainsi que sur sa flotte présentent des motifs inspirés d'éléments réels :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_pattern_01.png"><img class="aligncenter size-full wp-image-2804" alt="Ohana_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_pattern_01.png" width="574" height="379" /></a>
Le symbole piko s'inspire des feuilles de ti tressées.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_pattern_02.png"><img class="aligncenter size-full wp-image-2805" alt="Ohana_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_pattern_02.png" width="574" height="379" /></a>
Huakai reproduit la forme d'un oiseau à son envol.

&nbsp;
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_pattern_03.png"><img class="aligncenter size-full wp-image-2806" alt="Ohana_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_pattern_03.png" width="574" height="379" /></a>

Kalo illustre la forme d'une feuille de taro.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_livery_diagram.png"><img class="aligncenter size-full wp-image-2808" alt="Ohana_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_livery_diagram.png" width="574" height="334" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_flight_path_photo.jpg"><img class="aligncenter size-full wp-image-2807" alt="Ohana_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_flight_path_photo.jpg" width="574" height="319" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_livery_photo_01.jpg"><img class="aligncenter size-full wp-image-2809" alt="Ohana_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_livery_photo_01.jpg" width="574" height="319" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_livery_photo_02.jpg"><img class="aligncenter size-full wp-image-2810" alt="ohana_livery_photo_02" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_livery_photo_02.jpg" width="574" height="319" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_livery_photo_03.jpg"><img class="aligncenter size-full wp-image-2811" alt="Ohana_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_livery_photo_03.jpg" width="574" height="319" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_livery_photo_04.jpg"><img class="aligncenter size-full wp-image-2812" alt="Ohana_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ohana_livery_photo_04.jpg" width="574" height="319" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2802</wp:post_id>
		<wp:post_date><![CDATA[2013-03-05 00:30:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-04 23:30:17]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouvel-oiseau-du-ciel-dhawai]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="avion"><![CDATA[Avion]]></category>
		<category domain="post_tag" nicename="hawai"><![CDATA[hawai]]></category>
		<category domain="post_tag" nicename="hawaiian-airlines"><![CDATA[Hawaiian airlines]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="ohana"><![CDATA[Ohana]]></category>
		<category domain="post_tag" nicename="ohana-by-hawaiian-airlines"><![CDATA[ohana by hawaiian airlines]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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	<item>
		<title>L&#039;Harvard University Press change de logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/06/lharvard-university-press-change-de-logo/</link>
		<pubDate>Tue, 05 Mar 2013 23:30:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2819</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Harvard_University_Press.jpg"><img class="aligncenter size-full wp-image-2820" alt="Logo_Harvard_University_Press" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Harvard_University_Press.jpg" width="827" height="312" /></a>

&nbsp;

La maison d'édition universitaire américaine fondée en 1913, <a href="http://www.hup.harvard.edu/">Harvard University Press</a>, dévoile sa nouvelle identité visuelle. Cette filiale de l'université d'Harvard publie des ouvrages académiques dans le domaine des sciences, des sciences humaines, des sciences sociales... Les enjeux de cette nouveauté sont d'apporter modernité et fraîcheur à la maison d'édition tout en adaptant son identité aux formats des médias numériques.<!--more-->

Cette nouvelle identité est signée par l'agence Chermayeff &amp; Geismar. Précédemment occulté à l'intérieur du sceau, "Harvard" est dorénavant mis en avant, agrandi et centré dans une typographie de couleur rouge, afin de souligner son aspect historique. Six rectangles de couleur rouge à proportion égale s'illustrent sur deux niveaux, un "H" se dessine dans la contre-forme mais ils peuvent également être considérés comme des livres sur une étagère. Cela donne alors à la maison d'édition la dimension de presse qui n'est plus mentionnée dans le logo. Le sceau, utilisé afin de garantir l'authenticité d'un document et de rendre évidente sa divulgation, s'efface comme si la réputation de l'Harvard University Press n'était plus à faire et que son seul nom permettait de garantir le caractère authentique de ses publications. C'est un logo efficace qui peut facilement s'adapter à différents formats et supports.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/harvard_university_press_book.jpg"><img class="aligncenter size-full wp-image-2821" alt="Logo_Harvard_University_Press" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/harvard_university_press_book.jpg" width="574" height="544" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/harvard_university_press_ipad.jpg"><img class="aligncenter size-full wp-image-2822" alt="Logo_Harvard_University_Press" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/harvard_university_press_ipad.jpg" width="574" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/harvard_university_press_shelf.jpg"><img class="aligncenter size-full wp-image-2823" alt="Logo_Harvard_University_Press" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/harvard_university_press_shelf.jpg" width="574" height="430" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les médias.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2819</wp:post_id>
		<wp:post_date><![CDATA[2013-03-06 00:30:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-05 23:30:27]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lharvard-university-press-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="harvard"><![CDATA[Harvard]]></category>
		<category domain="post_tag" nicename="harvard-university"><![CDATA[Harvard University]]></category>
		<category domain="post_tag" nicename="harvard-university-press"><![CDATA[Harvard University Press]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="medias"><![CDATA[médias]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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	<item>
		<title>Un léger vent de nouveauté souffle sur l&#039;Insee</title>
		<link>http://yannickbourenane.com/preprod/2013/03/07/un-leger-vent-de-nouveaute-souffle-sur-linsee/</link>
		<pubDate>Wed, 06 Mar 2013 23:30:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2825</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_INSEE.jpg"><img class="aligncenter size-full wp-image-2826" alt="Logo_INSEE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_INSEE.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://www.insee.fr/fr/">L'Insee</a>, Institut National de la Statistique et des Etudes Economiques, chargé de la production, de l'analyse et de la diffusion de statistiques en lien avec l'économie et la société française, dévoile sa nouvelle identité visuelle. Fondé en 1946, ce célèbre institut indépendant s'offre un léger lifting ainsi qu'une nouvelle signature.<!--more-->

La structure du logo précédent est conservée : le carré, servant à exprimer la rigueur scientifique et l'objectivité, inclut une courbe rouge illustrant les explications offertes par l'institut. Celle-ci est dorénavant dotée d'effets lumineux afin d'offrir du dynamisme à l'ensemble. L'oiseau blanc, symbole d'ouverture, d'indépendance et de vie, s'agrandit et s'affine. "Insee" s'inscrit désormais en bas de casse comme si la notoriété acquise de l'institut faisait de lui un nom commun et non plus un sigle. La couleur grise, renvoyant à l'analyse, la réflexion et le sérieux est conservée.

Une nouvelle signature : "Mesurer pour comprendre", illustrant le travail de l'Insee, est ajoutée au bas du logo.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Image-1.png"><img class="aligncenter size-full wp-image-2828" alt="Insee_Nouveau_Site" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Image-1.png" width="999" height="383" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2825</wp:post_id>
		<wp:post_date><![CDATA[2013-03-07 00:30:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-06 23:30:55]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="insee"><![CDATA[Insee]]></category>
		<category domain="post_tag" nicename="institut-de-sondage"><![CDATA[institut de sondage]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="sondages"><![CDATA[sondages]]></category>
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	<item>
		<title>14 détournements de marques</title>
		<link>http://yannickbourenane.com/preprod/2013/03/08/14-detournements-de-marques/</link>
		<pubDate>Thu, 07 Mar 2013 23:30:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2830</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/522563_571203852890713_2066773952_n.jpg"><img class="aligncenter size-full wp-image-2831" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/522563_571203852890713_2066773952_n.jpg" width="735" height="735" /></a>

C'est vendredi, nous vous présentons 14 détournements de marques mixant logos et baseline. De Total en passant par Heineken et par Durex, tout y passe.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/31476_571203812890717_1942501320_n.jpg"><img class="aligncenter size-full wp-image-2832" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/31476_571203812890717_1942501320_n.jpg" width="735" height="735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/64193_571203669557398_2066159286_n.jpg"><img class="aligncenter size-full wp-image-2833" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/64193_571203669557398_2066159286_n.jpg" width="735" height="735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/69199_571203706224061_782263179_n.jpg"><img class="aligncenter size-full wp-image-2834" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/69199_571203706224061_782263179_n.jpg" width="735" height="735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/394649_571203719557393_1443748672_n.jpg"><img class="aligncenter size-full wp-image-2835" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/394649_571203719557393_1443748672_n.jpg" width="735" height="735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/426490_571203779557387_1624810051_n.jpg"><img class="aligncenter size-full wp-image-2836" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/426490_571203779557387_1624810051_n.jpg" width="735" height="735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/429633_571203649557400_110959697_n.jpg"><img class="aligncenter size-full wp-image-2837" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/429633_571203649557400_110959697_n.jpg" width="735" height="735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/482835_571203849557380_1734510363_n.jpg"><img class="aligncenter size-full wp-image-2838" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/482835_571203849557380_1734510363_n.jpg" width="735" height="735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/484901_571203789557386_206950309_n.jpg"><img class="aligncenter size-full wp-image-2839" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/484901_571203789557386_206950309_n.jpg" width="735" height="735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/522666_571203609557404_2137823841_n.jpg"><img class="aligncenter size-full wp-image-2840" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/522666_571203609557404_2137823841_n.jpg" width="735" height="735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/529770_571203619557403_874575170_n.jpg"><img class="aligncenter size-full wp-image-2841" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/529770_571203619557403_874575170_n.jpg" width="735" height="735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/601306_571203772890721_682117645_n.jpg"><img class="aligncenter size-full wp-image-2842" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/601306_571203772890721_682117645_n.jpg" width="735" height="735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/602837_571203622890736_1505172475_n.jpg"><img class="aligncenter size-full wp-image-2843" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/602837_571203622890736_1505172475_n.jpg" width="735" height="735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/644728_571203692890729_1103327112_n.jpg"><img class="aligncenter size-full wp-image-2844" alt="Detournement_Marque" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/644728_571203692890729_1103327112_n.jpg" width="735" height="735" /></a>

&nbsp;

Source : Tumblr Baise-Line

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2830</wp:post_id>
		<wp:post_date><![CDATA[2013-03-08 00:30:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-07 23:30:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[14-detournements-de-marques]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510481039;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:129;}i:1;a:1:{s:2:"id";i:7493;}i:2;a:1:{s:2:"id";i:291;}}}}]]></wp:meta_value>
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	<item>
		<title>Du nouveau à la Bourse</title>
		<link>http://yannickbourenane.com/preprod/2013/03/11/du-nouveau-a-la-bourse/</link>
		<pubDate>Sun, 10 Mar 2013 23:30:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2846</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_JPX.jpg"><img class="aligncenter size-full wp-image-2847" alt="Logo_JPX" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_JPX.jpg" width="827" height="334" /></a>

&nbsp;

La Bourse de Tokyo, Tokyo Stock Exchange, deuxième plus grande place de marché au monde après la Bourse de New York a fusionné avec l'Osaka Securities Exchange pour donner naissance au <a href="http://www.jpx.co.jp/">Japan Exchange Group.</a> Ce nouveau groupe, désigné par la codification boursière JPX, dévoile son identité visuelle.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Image-11.png"><img class="aligncenter size-full wp-image-2848" alt="Logo_JPX" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Image-11.png" width="1058" height="428" /></a>

&nbsp;

Le logo du nouveau groupe est composé de quatre barres évaluées à la hausse illustrant les "4C", à savoir les valeurs du JPX : "Client d'abord", "Créativité", "Crédibilité" et "Compétence". Le tout se présente à travers des couleurs chaudes avec une prédominance de rouge ce qui est étrange pour une identité visuelle dans le domaine de la Bourse où cette couleur n'est pas bon signe lorsqu'elle s'applique au marché. La codification boursière du groupe s'illustre en capitale dans une typographie sans serif de couleur noire dont l'approche est importante.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Image-2.png"><img class="aligncenter size-full wp-image-2849" alt="Logo_JPX" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Image-2.png" width="1023" height="435" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/banque-assurances/">des logos dans les banques.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2846</wp:post_id>
		<wp:post_date><![CDATA[2013-03-11 00:30:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-10 23:30:35]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[du-nouveau-a-la-bourse]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="post_tag" nicename="bourse"><![CDATA[bourse]]></category>
		<category domain="post_tag" nicename="bourse-de-tokyo"><![CDATA[bourse de tokyo]]></category>
		<category domain="post_tag" nicename="finance"><![CDATA[finance]]></category>
		<category domain="post_tag" nicename="fusion-marche"><![CDATA[fusion marché]]></category>
		<category domain="post_tag" nicename="japan-exchange-group"><![CDATA[japan exchange group]]></category>
		<category domain="post_tag" nicename="jpx"><![CDATA[JPX]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="nouvelle-marque"><![CDATA[Nouvelle marque]]></category>
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			<wp:meta_value><![CDATA[2847]]></wp:meta_value>
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		<title>Firefox OS pointe le bout de son nez</title>
		<link>http://yannickbourenane.com/preprod/2013/03/12/firefox-os-pointe-le-bout-de-son-nez/</link>
		<pubDate>Mon, 11 Mar 2013 23:30:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2855</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_main_logo.png"><img class="aligncenter size-full wp-image-2856" alt="firefox_os_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_main_logo.png" width="574" height="195" /></a>

&nbsp;

Mozilla Corporation a dévoilé son nouveau système d'exploitation mobile conçu pour s'adapter aux smartphones, <a href="http://www.mozilla.org/en-US/firefox/new/">Firefox OS</a>. Alors que Firefox OS adapte le logo officiel, le célèbre renard roux prend vie pour enfin nous dévoiler son visage.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_charge_2.png"><img class="aligncenter size-full wp-image-2857" alt="firefox_os_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_charge_2.png" width="574" height="329" /></a>

&nbsp;

L'identité visuelle du nouveau système d'exploitation est signée par l'agence Wolff Olins. Alors que le choix de l'adaptation du logo s'est fait par la volonté de souligner la connexion entre Firefox OS et Firefox, le renard est mis en mouvement afin d'affirmer la nouveauté offerte par le système.

Les valeurs principales de Firefox OS sont d'apporter liberté et innovation, gratuitement, sur tous les mobiles. Un effort graphique est alors fait afin d'offrir au renard un air "amusant et convivial, solidaire et protecteur, rapide et puissant". Il est partout, toujours en mouvement et imposant par sa longue queue de feu afin de souligner la promesse d'accompagnement permanent faite aux utilisateurs.

Voici le stand de Firefox OS au Mobile World Congress à Barcelone. L'idée de grandeur et de puissance de feu est plus que jamais mise en avant :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_booth_011.jpg"><img class="aligncenter size-full wp-image-2870" alt="firefox_os" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_booth_011.jpg" width="574" height="410" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_booth_02.jpg"><img class="aligncenter size-full wp-image-2871" alt="firefox_os" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_booth_02.jpg" width="574" height="410" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_ad_01.jpg"><img class="aligncenter size-full wp-image-2858" alt="firefox_os_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_ad_01.jpg" width="574" height="410" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_ad_02.jpg"><img class="aligncenter size-full wp-image-2859" alt="firefox_os_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_ad_02.jpg" width="574" height="410" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_phone.jpg"><img class="aligncenter size-full wp-image-2861" alt="firefox_os_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_phone.jpg" width="574" height="525" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_sketch.jpg"><img class="aligncenter size-full wp-image-2862" alt="firefox_os_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_sketch.jpg" width="574" height="410" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_bolt.png"><img class="aligncenter size-full wp-image-2863" alt="firefox_os_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_bolt.png" width="574" height="329" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_charge.png"><img class="aligncenter size-full wp-image-2864" alt="firefox_os_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_charge.png" width="574" height="329" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_leap.png"><img class="aligncenter size-full wp-image-2865" alt="firefox_os_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_pose_the_leap.png" width="574" height="329" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_sketches.png.jpeg"><img class="aligncenter size-full wp-image-2866" alt="firefox_os_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_sketches.png.jpeg" width="574" height="410" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_with_type_01.jpg"><img class="aligncenter size-full wp-image-2867" alt="firefox_os_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_with_type_01.jpg" width="574" height="410" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_with_type_02.jpg"><img class="aligncenter size-full wp-image-2868" alt="firefox_os_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/firefox_os_with_type_02.jpg" width="574" height="410" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2855</wp:post_id>
		<wp:post_date><![CDATA[2013-03-12 00:30:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-11 23:30:38]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[firefox-os-pointe-le-bout-de-son-nez]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="firefox"><![CDATA[firefox]]></category>
		<category domain="post_tag" nicename="firefox-os"><![CDATA[Firefox OS]]></category>
		<category domain="post_tag" nicename="internet"><![CDATA[Internet]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="mozilla"><![CDATA[mozilla]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="nouvelle-marque"><![CDATA[Nouvelle marque]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[2856]]></wp:meta_value>
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	<item>
		<title>20 minutes entre dans une nouvelle dimension</title>
		<link>http://yannickbourenane.com/preprod/2013/03/13/20-minutes-entre-dans-une-nouvelle-dimension/</link>
		<pubDate>Tue, 12 Mar 2013 23:30:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2875</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_20_Minutes.jpg"><img class="aligncenter size-full wp-image-2876" alt="Logo_20_Minutes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_20_Minutes.jpg" width="827" height="370" /></a>

&nbsp;

Le quotidien gratuit d'information générale, <a href="http://www.20minutes.fr/">20 minutes</a>, fondé par l'éditeur norvégien Schibsted en 1999, dévoile son nouveau logo prévu pour être utilisé à partir du mois de mai 2013. Publié en allemand, en français et en italien, le quotidien, financé exclusivement par la publicité, est distribué en France depuis 2002.<!--more-->

Cette nouvelle identité est signée par l'agence Rod Kommunikation. Les proportions, la structure et le code couleur du logo sont conservés. La mention "minutes" s'inscrit en bas de casse dans une typographie plus arrondie afin d'offrir une image "plus actuelle" à l'ensemble. Le changement majeur offert par cette nouvelle identité est l'aspect tridimensionnel adopté par le cadre bleu qui présente également des effets lumineux.

"Ce nouveau logo commun symbolise parfaitement les axes de collaboration entre les secteurs du print et du web" explique le 20 minutes dans <a href="http://e1.marco.ch/publish/tamedia/33_2733/20130305_MIT_20_Minuten_Redesign_F_EL.pdf">son communiqué de presse.</a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les médias.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2875</wp:post_id>
		<wp:post_date><![CDATA[2013-03-13 00:30:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-12 23:30:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[20-minutes-entre-dans-une-nouvelle-dimension]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="post_tag" nicename="20-minutes"><![CDATA[20 minutes]]></category>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="journal"><![CDATA[journal]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="quotidien-gratuit"><![CDATA[quotidien gratuit]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2876]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510195328;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:747;}i:1;a:1:{s:2:"id";i:563;}i:2;a:1:{s:2:"id";i:66;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>5801</wp:comment_id>
			<wp:comment_author><![CDATA[Gene Ivan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Rui.Filipe.cm@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.63.134.97]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-03-13 09:07:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-03-13 08:07:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[N'oubliez pas que c'est aussi publié en espagnol.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>5804</wp:comment_id>
			<wp:comment_author><![CDATA[Anne]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ann_kief@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.171.45.104]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-03-13 11:08:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-03-13 10:08:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le 20 respire mieux et la typo est définitivement plus actuelle mais POURQUOI la 3D?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>VoyagerMoinsCher.com prend des couleurs</title>
		<link>http://yannickbourenane.com/preprod/2013/03/14/voyagermoinscher-com-prend-des-couleurs/</link>
		<pubDate>Wed, 13 Mar 2013 23:30:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2879</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Voyager_Moins_Cher.jpg"><img class="aligncenter size-full wp-image-2880" alt="Logo_Voyager_Moins_Cher" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Voyager_Moins_Cher.jpg" width="827" height="274" /></a>

&nbsp;

Fondé en 2000,<a href="http://www.voyagermoinscher.com/?gclid=CLyZ5aKG-rUCFZDKtAodSg0A7Q"> VoyagerMoinsCher.com</a>, le comparateur de prix français spécialisé dans la recherche et la comparaison d'offres de voyages, dévoile sa nouvelle identité visuelle.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/482302_491643034204125_1185788873_n.jpg"><img class="aligncenter size-full wp-image-2881" alt="Voyager_Moins_Cher_Nouveau_Site" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/482302_491643034204125_1185788873_n.jpg" width="720" height="263" /></a>

&nbsp;

Le nom du site s'inscrit dorénavant sur un seul niveau dans une typographie de couleur bleu turquoise évocatrice de la mer et des voyages. Un élément iconographique apparaît, une boussole symbolisant le voyage et soulignant la promesse d'accompagnement et de guide faite par le site. Celle-ci s'illustre à travers un jaune orangé évocateur du soleil tout comme le jeu d'ombrage apporté sous la boussole.

Voici le nouveau site web :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Image-12.png"><img class="aligncenter size-full wp-image-2882" alt="Voyager_Moins_Cher_Nouveau_Site" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Image-12.png" width="974" height="577" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2879</wp:post_id>
		<wp:post_date><![CDATA[2013-03-14 00:30:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-13 23:30:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[voyagermoinscher-com-prend-des-couleurs]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="comparateur-de-site"><![CDATA[comparateur de site]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="site-web"><![CDATA[site web]]></category>
		<category domain="post_tag" nicename="voyage"><![CDATA[Voyage]]></category>
		<category domain="post_tag" nicename="voyagermoinscher-com"><![CDATA[voyagermoinscher.com]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2880]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>10 marques sans logo</title>
		<link>http://yannickbourenane.com/preprod/2013/03/15/10-marques-sans-logo/</link>
		<pubDate>Thu, 14 Mar 2013 23:30:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2885</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/MARQUE_SANS_LOGO.jpg"><img class="aligncenter size-full wp-image-2886" alt="MARQUE_SANS_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/MARQUE_SANS_LOGO.jpg" width="827" height="339" /></a>

C'est vendredi, nous vous présentons 10 marques célèbres sans leur logo. Saurez-vous les reconnaître ?

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/MARQUES_SANS_LOGO.jpg"><img class="aligncenter size-full wp-image-2887" alt="MARQUES_SANS_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/MARQUES_SANS_LOGO.jpg" width="827" height="3454" /></a>

Source : Hendrik-Jan Grievink]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2885</wp:post_id>
		<wp:post_date><![CDATA[2013-03-15 00:30:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-14 23:30:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
		<category domain="post_tag" nicename="marques"><![CDATA[marques]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[2886]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510686275;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:437;}i:1;a:1:{s:2:"id";i:1615;}i:2;a:1:{s:2:"id";i:2410;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>7848</wp:comment_id>
			<wp:comment_author><![CDATA[Christophe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[c.lamproye@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.166.57.66]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-12 13:53:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-12 11:53:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[1. Ferrari
2. Absolut Vodka
3. Burger king
4. Jagermeister
5. 
6. Starbucks
7. 
8. Mars
9. Oreo
10. 

C'est un pathétique  at least 7/10 mais j'ai essayé et ça ,c'est top ! 

Thanks pour ce joli jeu sooo Dandy !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
			</wp:commentmeta>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>QUIZ : Le zoo des logos #2</title>
		<link>http://yannickbourenane.com/preprod/2013/03/14/quiz-le-zoo-des-logos-2-2/</link>
		<pubDate>Thu, 14 Mar 2013 14:21:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2890</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Quiz_Animaux_Tropical_Equatorial.jpg"><img class="aligncenter size-full wp-image-2891" alt="Quiz_Animaux_Tropical_Equatorial" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Quiz_Animaux_Tropical_Equatorial.jpg" width="2500" height="10183" /></a>

Nous vous dévoilons les solutions du deuxième volet de notre Quiz : Le zoo des logos aux animaux terrestres de climat tropical/équatorial.<!--more-->

1. Peugeot

2. Cote d'Or

3. Lacoste

4. Publicis

5. Olympique Lyonnais

6. ING

7. Camel

8. Babymoov

9. Jaguar

10. Puma

11. Ecko

12. Elephant Bleu

13. AC Cobra

14. Lion

15. Paul Frank

16. Metro Goldwyn

17. Hippopotamus

18. Frosties

19. KNVB - Equipe Nationale de Football des Pays-Bas

20. WWF

21. Only Lyon

22. Dulux Valentin

23. Kipling

24. Okay

25. Whisky Lodge

26. Le chameau

27. Le Groupe Rhinos

28. Choco Pops

29. Equipe Nationale de Football d'Angleterre

30. Delirium Tremens

31. Parti Républicain Américain

32. Crocs

33. Alfa Romeo

34. Qantas

35. La Comédie Musicale du Roi Lion

36. Airness]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2890</wp:post_id>
		<wp:post_date><![CDATA[2013-03-14 15:21:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-14 14:21:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[quiz-le-zoo-des-logos-2-2]]></wp:post_name>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="jeu"><![CDATA[jeu]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
		<category domain="post_tag" nicename="marques"><![CDATA[marques]]></category>
		<category domain="post_tag" nicename="quiz"><![CDATA[quiz]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2891]]></wp:meta_value>
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		</wp:postmeta>
	</item>
	<item>
		<title>La Redoute change tout</title>
		<link>http://yannickbourenane.com/preprod/2013/03/15/la-redoute-change-tout/</link>
		<pubDate>Fri, 15 Mar 2013 13:31:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2894</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_La_Redoute.jpg"><img class="aligncenter size-full wp-image-2895" alt="Logo_La_Redoute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_La_Redoute.jpg" width="827" height="282" /></a>

&nbsp;

L'enseigne française <a href="http://www.laredoute.fr/">La Redoute</a>, propriété du groupe PPR, dévoile sa nouvelle identité visuelle. Ce soir une nouvelle campagne télévisée sera lancée sur nos écrans, celle-ci s'accompagne d'un nouveau logo, d'une nouvelle signature et d'un nouveau site internet.<!--more-->

Ces nouveautés sont signées par l'agence Kids Love Jetlag du groupe Fred &amp; Farid. Exit les effets de relief et les effets lumineux, le nom de la marque s'illustre désormais dans une typographie de couleur noire tout en sobriété. Aucun élément iconographique n'est présent, l'approche est retravaillée. Dans son communiqué de presse, la marque explique : "En puisant dans son ADN, La Redoute fait évoluer son logo en utilisant des codes simples, féminins et vecteurs de proximité " .

La Redoute se dote également d'une nouvelle signature : "On a tous une raison d'aimer La Redoute".

La campagne s'articule autour de trois spots de 20 secondes présentant des histoires courtes racontées par les produits "afin de les sublimer". Ceci illustre le nouveau concept d'expression de la marque. "Le concept est de mettre en scène la ligne éditoriale de La Redoute, son œil de sélectionneur et de décodeur de mode, de tendances et d'objets", explique Fred &amp; Farid Group.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/6578_10151475273884235_1310810476_n.jpg"><img class="aligncenter size-full wp-image-2896" alt="La_Redoute_Nouvelle_Campagne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/6578_10151475273884235_1310810476_n.jpg" width="815" height="315" /></a>

&nbsp;

<code><iframe src="http://www.youtube.com/embed/Def9eXrlyso" height="264" width="470" allowfullscreen="" frameborder="0"></iframe></code>

&nbsp;

<code><iframe src="http://www.youtube.com/embed/8FAUDLT_fwk" height="264" width="470" allowfullscreen="" frameborder="0"></iframe></code>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2894</wp:post_id>
		<wp:post_date><![CDATA[2013-03-15 14:31:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-15 13:31:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[la-redoute-change-tout]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="la-redoute"><![CDATA[La Redoute]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510444940;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:999;}i:1;a:1:{s:2:"id";i:2372;}i:2;a:1:{s:2:"id";i:977;}}}}]]></wp:meta_value>
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			<wp:comment_id>5869</wp:comment_id>
			<wp:comment_author><![CDATA[Sebastien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sarelo@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.88.161.107]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-03-15 17:36:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-03-15 16:36:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien ;-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>5872</wp:comment_id>
			<wp:comment_author><![CDATA[loran]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[loran750-referencement@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.coeurduweb.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.86.53]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-03-15 21:47:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-03-15 20:47:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[euh mouais non bof.
franchement je ne vois aucun motif à s'extasier de ce nouveau logo et de la nouvelle campagne.

Je suis hyper dubitatif, j'ose pas demander le coût de conception du logo ....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>5909</wp:comment_id>
			<wp:comment_author><![CDATA[jarreweb]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jarreweb@jarreweb.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.jarreweb.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.171.230.134]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-03-16 10:57:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-03-16 09:57:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[tu parles d'un logo !
et le prix que ça a du coûter.

limite, ils ont pris une police sur internet et c'est tout.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>5946</wp:comment_id>
			<wp:comment_author><![CDATA[Mike]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mfeuillet@krealid.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.218.203.38]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-03-18 14:17:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-03-18 13:17:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo a été réalisé par les équipes internes apparemment.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Monceau Fleurs est fier de son histoire</title>
		<link>http://yannickbourenane.com/preprod/2013/03/18/monceau-fleurs-est-fier-de-son-histoire/</link>
		<pubDate>Sun, 17 Mar 2013 23:30:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2898</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/actu_16383_vignette_bandeaufiche.jpg"><img class="aligncenter size-full wp-image-2899" alt="Nouveau_Logo_Monceau_Fleurs" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/actu_16383_vignette_bandeaufiche.jpg" width="666" height="431" /></a>

&nbsp;

<a href="http://www.monceaufleurs.com/">Monceau Fleurs</a>, fleuriste français, dévoile sa nouvelle identité visuelle trois ans après la refonte de son logotype signée par le créateur Ora-Ïto qui avait choisi d'enrichir la symbolique végétale autour de l'anneau.<!--more-->

Cette nouvelle identité est signée par l'agence de design AKDV. La marque, originaire du Parc Monceau à Paris, s'inspire de ce lieu, des courbes de ses grilles, de la couleur craie de ses colonnes et de ses statues, de la dorure de ses portails et de sa végétation pour son nouveau logotype. "Monceau Fleurs" s'illustre sur deux niveaux dans une typographie sans serif de couleur blanche. L'origine de la marque est mise en avant par la graisse donnée à la mention "Monceau" ainsi que par la taille de la typographie. Deux arabesques végétales blanches et or entourent le nom du fleuriste. Le tout s'illustre désormais sur un bleu plus profond, faisant référence aux plaques des rues parisiennes.

La nouvelle signature : "Marché floral depuis 1965" met en avant l'ancienneté de la marque et lui accorde "un statut de référent sur le marché".

Une nouvelle architecture de point de vente a été dévoilée dans le magasin pilote de Meudon, les fleurs sont présentées par couleur sur un mobilier adapté au libre-service.

Voici l'ancien logotype de Monceau Fleurs signé par le designer Ora-Ïto :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Monceau_Fleurs_Ancien_Logo.jpg"><img class="aligncenter size-full wp-image-2901" alt="Monceau_Fleurs_Ancien_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Monceau_Fleurs_Ancien_Logo.jpg" width="827" height="370" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2898</wp:post_id>
		<wp:post_date><![CDATA[2013-03-18 00:30:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-17 23:30:06]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>La Dinette de Pologne</title>
		<link>http://yannickbourenane.com/preprod/2013/03/19/la-dinette-de-pologne/</link>
		<pubDate>Mon, 18 Mar 2013 23:30:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2905</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Dinette_Logo.jpg"><img class="aligncenter size-full wp-image-2908" alt="Dinette_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Dinette_Logo.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.facebook.com/bistrodinette">Dinette</a> est un nouveau bistrot qui a ouvert ses portes en Pologne, celui-ci dévoile pour l'occasion son identité visuelle. Décrit comme un "bistrot de tous les jours à l'ambiance informelle", Dinette s'illustre au travers d'un design intérieur inspiré des années 1950 et conçu à partir de matériaux naturels.<!--more-->

L'identité visuelle ainsi que le design intérieur sont signés par Buck Architekci. Le nom du bistro s'inscrit dans une typographie de type manuscrit comme pour illustrer la proximité et l'accueil promis par la Dinette. La barre des "T" est utilisée comme fil conducteur et donne à l'ensemble un aspect de signature. Les mentions "Bistrot", "Salle à manger " et "Café" s'illustrent en majuscule au bas du logotype et retranscrivent cette idée d'ambiance informelle, de salle commune ouverte à tous. Le blanc et le noir s'intervertissent.

Le design intérieur est conçu à partir de matériaux naturels à savoir le marbre italien, le bouleau et le chêne.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/426572_368867839895433_486848779_n.jpg"><img class="aligncenter size-full wp-image-2910" alt="Dinette_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/426572_368867839895433_486848779_n.jpg" width="960" height="638" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/480492_349176858531198_652713643_n.jpg"><img class="aligncenter size-full wp-image-2911" alt="Dinette_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/480492_349176858531198_652713643_n.jpg" width="960" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/487805_263787773736774_362796123_n.jpg"><img class="aligncenter size-full wp-image-2912" alt="Dinette_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/487805_263787773736774_362796123_n.jpg" width="843" height="403" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/555613_254508614664690_1560944703_n.jpg"><img class="aligncenter size-full wp-image-2913" alt="Dinette_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/555613_254508614664690_1560944703_n.jpg" width="403" height="403" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/580115_280222458759972_1441719117_n.jpg"><img class="aligncenter size-full wp-image-2914" alt="Dinette_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/580115_280222458759972_1441719117_n.jpg" width="960" height="490" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/dinette-bistro-by-BUCK-ARCHITEKCI-Wroclaw.jpg"><img class="aligncenter size-full wp-image-2915" alt="Dinette_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/dinette-bistro-by-BUCK-ARCHITEKCI-Wroclaw.jpg" width="720" height="550" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/restaurants-et-bars/">des logos dans les restaurants et les bars.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2905</wp:post_id>
		<wp:post_date><![CDATA[2013-03-19 00:30:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-18 23:30:50]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bar"><![CDATA[bar]]></category>
		<category domain="post_tag" nicename="dinette"><![CDATA[Dinette]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="nouvelle-marque"><![CDATA[Nouvelle marque]]></category>
		<category domain="post_tag" nicename="pologne"><![CDATA[pologne]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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		<title>Le musée Kröller-Müller s&#039;ouvre sur le monde</title>
		<link>http://yannickbourenane.com/preprod/2013/03/20/le-musee-kroller-muller-souvre-sur-le-monde/</link>
		<pubDate>Tue, 19 Mar 2013 23:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2918</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/KRÖLLER-MÜLLER_Logo.jpg"><img class="aligncenter size-full wp-image-2919" alt="KRÖLLER-MÜLLER_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/KRÖLLER-MÜLLER_Logo.jpg" width="827" height="304" /></a>

&nbsp;

<a href="http://www.kmm.nl/">Le musée Kröller-Müller</a>, situé près d'Amsterdam au coeur du Parc national De Hoge Veluwe, dévoile sa nouvelle identité visuelle. Fondé en 1938, ce musée est le foyer de la deuxième plus grande collection mondiale de peintures de Vincent Van Gogh et dispose également d'un jardin abritant la plus grande collection de sculptures modernes d'Europe signées par Rodin, Dubuffet, Fontana etc.<!--more-->

Cette nouvelle identité est signée par l'agence Edenspiekermann et a pour objectif de faire connaître ce musée qui l'est encore trop peu afin d'attirer un plus grand nombre de visiteurs.

Le nom du musée est dévoilé grâce à une fenêtre qui s'ouvre comme pour illustrer l'ouverture du musée sur le monde, son envie de se faire connaître et l'accueil fait aux visiteurs. Celui-ci s'inscrit dans une typographie sans serif de couleur blanche dont la graisse est accentuée. Le logotype se décline au travers de couleurs basées sur celles des feuilles au fil des saisons afin de faire référence au jardin du musée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_logo_colors.gif"><img class="aligncenter size-full wp-image-2929" alt="kroller_muller_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_logo_colors.gif" width="574" height="600" /></a>

Ces volumes, ces dimensions et ces jeux de lumière sont également utilisés par la typographie des supports visuels du musée, dans de nombreuses couleurs, afin de promouvoir les expositions qu'il abrite. Différents niveaux d'ouverture sont utilisés.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_alphabet.gif"><img class="aligncenter size-full wp-image-2920" alt="kroller_muller_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_alphabet.gif" width="574" height="611" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_alphabet_detail.gif"><img class="aligncenter size-full wp-image-2921" alt="kroller_muller_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_alphabet_detail.gif" width="574" height="302" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_alphabet_new_year.gif"><img class="aligncenter size-full wp-image-2922" alt="kroller_muller_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_alphabet_new_year.gif" width="574" height="293" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_alphabet_open.jpg"><img class="aligncenter size-full wp-image-2923" alt="kroller_muller_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_alphabet_open.jpg" width="574" height="321" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_arte_povera_exhibit.jpg"><img class="aligncenter size-full wp-image-2924" alt="kroller_muller_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_arte_povera_exhibit.jpg" width="574" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_caiguoqiang_poster.jpg"><img class="aligncenter size-full wp-image-2925" alt="kroller_muller_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_caiguoqiang_poster.jpg" width="574" height="771" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_vincent_exhibit_01.jpg"><img class="aligncenter size-full wp-image-2926" alt="kroller_muller_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_vincent_exhibit_01.jpg" width="574" height="430" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_vincent_poster.jpg"><img class="aligncenter size-full wp-image-2930" alt="kroller_muller_vincent_affiche" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/kroller_muller_vincent_poster.jpg" width="574" height="848" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/open-type-6.jpg"><img class="aligncenter size-full wp-image-2927" alt="kroller_muller_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/open-type-6.jpg" width="480" height="320" /></a>

&nbsp;

Tout sur l'actu<a href="http://yannickbourenane.com/preprod/category/culture/"> des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2918</wp:post_id>
		<wp:post_date><![CDATA[2013-03-20 00:30:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-19 23:30:33]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Le champagne Mercier fait peau neuve</title>
		<link>http://yannickbourenane.com/preprod/2013/03/22/le-champagne-mercier-fait-peau-neuve/</link>
		<pubDate>Thu, 21 Mar 2013 23:30:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2932</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Champagne_Mercier.jpg"><img class="aligncenter size-full wp-image-2933" alt="Logo_Champagne_Mercier" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Champagne_Mercier.jpg" width="827" height="315" /></a>

&nbsp;

Fondée en 1858, <a href="http://www.champagnemercier.fr/fr/">la maison de champagne Mercier</a> dévoile sa nouvelle identité visuelle. Propriété du groupe LVMH depuis 1987, la marque a développé un nouveau logotype, un nouveau packaging, une nouvelle campagne ainsi qu'un nouveau site internet afin de mieux refléter l'air du temps tout en respectant l'histoire de la Maison.<!--more-->

Le nom de la marque s'inscrit désormais dans une typographie sans serif de couleur or à l'intérieur d'un bandeau rouge vif débordant de l'étiquette. Celle-ci exprime l'énergie, la pureté et la simplicité de la Maison. La couleur de l'étiquette ainsi que celle des cartons de bouteilles changent selon le champagne : un blanc cassé pour le Mercier Brut, un jaune paille pour le Mercier Demi-Sec et un rose poudré pour le Mercier Rosé.

Sur les bouteilles, une collerette comporte un médaillon dans lequel s'inscrivent les initiales d'Eugène Mercier, le fondateur. Ce choix ainsi que la mention "Fondé en 1858" affirment la fierté que la marque porte à son histoire.

Une nouvelle signature est également dévoilée : "Champagne maison* A déguster chez soi".

La maison Mercier explique : "L’impact visuel est ainsi plus fort, le nom fait presque figure de blason, tout en restant visible et en harmonie avec les codes d’un champagne démocratique qui ne cherche pas les effets tape à l’œil".

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Mercier_visuel.jpg"><img class="aligncenter size-full wp-image-2935" alt="Mercier_campagne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Mercier_visuel.jpg" width="453" height="640" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/MG_6115.jpg"><img class="aligncenter size-full wp-image-2936" alt="Mercier_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/MG_6115.jpg" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/MG_6117.jpg"><img class="aligncenter size-full wp-image-2937" alt="Mercier_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/MG_6117.jpg" width="600" height="400" /></a>

&nbsp;

&nbsp;

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Mercier_flacon1.jpg"><img class="aligncenter size-full wp-image-2939" alt="Mercier_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Mercier_flacon1.jpg" width="414" height="640" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/luxe/">des logos dans le luxe.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2932</wp:post_id>
		<wp:post_date><![CDATA[2013-03-22 00:30:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-21 23:30:21]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-champagne-mercier-fait-peau-neuve]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="champagne"><![CDATA[Champagne]]></category>
		<category domain="post_tag" nicename="champagne-mercier"><![CDATA[champagne mercier]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>10 détournements Louis Vuitton</title>
		<link>http://yannickbourenane.com/preprod/2013/03/22/10-detournements-louis-vuitton/</link>
		<pubDate>Fri, 22 Mar 2013 11:30:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Madone_Louis_Vuitton.jpg"><img class="aligncenter size-full wp-image-2953" alt="Madone_Louis_Vuitton" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Madone_Louis_Vuitton.jpg" width="827" height="370" /></a>

&nbsp;

C'est vendredi, pour l'occasion nous vous présentons 10 détournements, des plus déroutants aux plus amusants, de la célèbre marque de luxe Louis Vuitton.

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Detournemen_Louis_Vuitton.jpg"><img class="aligncenter size-full wp-image-2954" alt="Detournemen_Louis_Vuitton" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Detournemen_Louis_Vuitton.jpg" width="827" height="4490" /></a>Source : <a href="http://bedandy.blogspot.fr/">le blog de l'agence Be Dandy</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2952</wp:post_id>
		<wp:post_date><![CDATA[2013-03-22 12:30:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-22 11:30:17]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="louis-vuitton"><![CDATA[louis vuitton]]></category>
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		<title>C&#039;est le printemps: Monoprix change de look</title>
		<link>http://yannickbourenane.com/preprod/2013/03/21/cest-le-printemps-monoprix-change-de-look/</link>
		<pubDate>Wed, 20 Mar 2013 23:30:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2960</guid>
		<description></description>
		<content:encoded><![CDATA[<p style="text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-20-à-22.53.29.png"><img class="aligncenter" alt="Monoprix_New_logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-20-à-22.53.29.png" width="160" height="204" /></a>Finie la corvée des courses ? Stéphane Maquaire, directeur général de <a href="http://www.monoprix.fr/">Monoprix </a>annonce : " <em>nous voulons réinventer chaque jour pour que le quotidien soit pétillant et surprenant. Notre nouvelle signature <b>" Vivement aujourd'hui " </b>est donc une façon de voir le verre à moitié plein et de donner envie d'aller chez Monoprix</em> ". L'enseigne de distribution paraît plus jeune que jamais alors qu'elle fête ses 80 ans.</p>
<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/465500.jpg"><img class="aligncenter" alt="Monoprix_New_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/465500.jpg" width="580" height="290" /></a>Exit le M dans un losange qui symbolisait les murs du magasin (détail: le nouveau site a oublié de mettre à jour son favicon) :" <em>nous avons fait tomber ces murs pour illustrer la relation au-delà du magasin sur tous les canaux. Nous avons choisi <b>l'apostrophe de Monop'</b>, sigle déjà présent dans notre ADN et l'avons restylisé</em> ", précise Hubert Hémard, directeur général adjoint. Le logo "M" sur les devantures des magasins présent depuis sa fondation en 1932 sera remplacé par ce symbole de l'apostrophe qui interpelle.

<b>Les noms des enseignes sont à nouveau changés pour être harmonisés : </b>dailymonop devient monop' daily, beautymonop' devient monop ' beauty au même titre que monop' station et monop' qui conservent leurs noms.

Plus étrangement, le site web conserve la typographie en capitales tandis que les enseignes sont en bas de casse. Pour l'instant, le monop seul semble plus gras que ses congénères station, daily et beauty. L'architecture de marque semble assez littérale. Monop station, lancé en 2011 conserve ses codes couleurs tandis que le daily se positionne sur la fraicheur avec un vert vif et beauty passe du bleu clair au noir pour monter en gamme.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-20-à-22.51.28.png"><img class="aligncenter size-full wp-image-2963" alt="Monoprix_slider_New_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-20-à-22.51.28.png" width="691" height="223" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-20-à-22.52.40.png"><img class="aligncenter size-full wp-image-2964" alt="Monoprix_New_magasin" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-20-à-22.52.40.png" width="798" height="532" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Monop_Station325x241.jpg"><img class="aligncenter size-full wp-image-2967" alt="Monop_Station325x241" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Monop_Station325x241.jpg" width="325" height="241" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-20-à-22.53.03.png"><img class="aligncenter size-full wp-image-2965" alt="Monoprix_New" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-20-à-22.53.03.png" width="465" height="666" /></a>

Pour illustrer cette vision, <a href="http://www.monoprix.fr/">Monoprix </a>a fait appel à l'agence Rosapark. Un film publicitaire "<strong></strong><a href="http://www.youtube.com/watch?v=A9ZzzZKHEFo">Monoprix : la bataille d'eau"</a> sera diffusé en télévision du 24 mars au 7 avril, au cinéma du 27 mars au 17 avril et sur le Web du 20 mars au 7 avril.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2960</wp:post_id>
		<wp:post_date><![CDATA[2013-03-21 00:30:58]]></wp:post_date>
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		<title>Le nouveau visage du festival Ici &amp; Demain</title>
		<link>http://yannickbourenane.com/preprod/2013/03/25/le-nouveau-visage-du-festival-ici-demain/</link>
		<pubDate>Sun, 24 Mar 2013 23:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2944</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Festival_Ici_Demain_Logo.jpg"><img class="aligncenter size-full wp-image-2945" alt="Festival_Ici_Demain_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Festival_Ici_Demain_Logo.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://icietdemain.fr/">Ici &amp; Demain,</a> le festival artistique étudiant créé en 2004 par la Mairie de Paris, dévoile sa nouvelle identité à l'occasion de sa 10e édition. Ce festival pluridisciplinaire propose de découvrir gratuitement plus de 40 spectacles, concerts, expositions et projections dans 14 lieux culturels de la capitale comme le Point Ephémère, l'Espace Pierre Cardin, le Forum des images etc.<!--more-->

C'est l'agence Pschhh qui signe l'identité 2013 du festival Ici &amp; Demain en imaginant "un visuel poétique qui exprime la modernité, l'audace, l'avant-gardisme et l'ambition".

Le nom du festival s'inscrit en majuscule sur deux niveaux dans une typographie de couleur noire. Une maquette de bateau en pièces détachées s'illustre en apesanteur afin de métaphoriser le processus créatif. Le bateau suggère la mise en mouvement. Un rouge-orangé rehausse l'ensemble. Les dates du festival et son site internet sont surlignés de cette même couleur afin "de parler aux étudiants" en évoquant les célèbres surligneurs qu'ils utilisent.

Tous les étudiants de Paris et d’Ile-de-France peuvent participer à ce festival en présentant, individuellement ou collectivement, un projet artistique en amateur correspondant à l'une des quatre catégories proposées. Ici &amp; Demain a pour but d'encourager la création artistique et l'émergence de nouveaux talents tout en faisant la promotion des créations étudiantes en amateur.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Festival_Ici_Demain.jpg"><img class="aligncenter size-full wp-image-2949" alt="Festival_Ici_Demain" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Festival_Ici_Demain.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/MrCrock_960.jpg"><img class="aligncenter size-full wp-image-2947" alt="Festival_Ici_Demain" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/MrCrock_960.jpg" width="960" height="350" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Network_960.jpg"><img class="aligncenter size-full wp-image-2948" alt="Festival_Ici_Demain" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Network_960.jpg" width="960" height="350" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2944</wp:post_id>
		<wp:post_date><![CDATA[2013-03-25 00:30:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-24 23:30:37]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="ici-demain"><![CDATA[Ici &amp; demain]]></category>
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		<title>Le nouveau logo de Spotify s&#039;aplatit</title>
		<link>http://yannickbourenane.com/preprod/2013/03/27/le-nouveau-logo-de-spotify-saplatit/</link>
		<pubDate>Tue, 26 Mar 2013 23:30:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2975</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Spotify.jpg"><img class="aligncenter size-full wp-image-2976" alt="Logo_Spotify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_Spotify.jpg" width="827" height="329" /></a>

&nbsp;

Le logiciel de streaming musical suédois <a href="https://www.spotify.com/fr/">Spotify</a> dévoile une nouvelle identité visuelle applatie, assagie. Le suédois semble se concentrer sur l'essentiel : la représentation symbolique de la musique par ses ondes vibratoires et l'ajout de la signature "For music".<!--more-->

Le lifting du logo donne globalement un look plus statutaire à la plateforme et perd ainsi ses effets un peu gadgets. Le code couleur du précédent logo est conservé. Le cercle incluant les ondes musicales, dorénavant blanches, s'illustre dans une couleur verte pomme sans effet d'ombrage. Le nom du logiciel s'inscrit au bas du logo dans une typographie de couleur noire. La lettre "o" s'aligne sur les autres lettres du nom de la marque sans rappel graphique des ondes musicales. La signature "For music" apparaît.

Voici le nouveau site internet de Spotify :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Nouveau_Logo_Spotify.jpg"><img class="aligncenter size-full wp-image-2977" alt="Nouveau_Logo_Spotify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Nouveau_Logo_Spotify.jpg" width="827" height="497" /></a>

&nbsp;

Créé en 2006, ce logiciel permet une écoute quasi-instantanée au travers d'un catalogue musical classé par artiste ou par album et propose également d'établir des listes de lecture personnalisées.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2975</wp:post_id>
		<wp:post_date><![CDATA[2013-03-27 00:30:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-26 23:30:35]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<title>Chouette, le nouveau logo Kering</title>
		<link>http://yannickbourenane.com/preprod/2013/03/26/chouette-le-nouveau-logo-kering/</link>
		<pubDate>Mon, 25 Mar 2013 23:30:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=2986</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Kering-logo_RVB_KERING_10cm.jpg"><img class="aligncenter" alt="Kering logo_RVB_KERING_10cm" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Kering-logo_RVB_KERING_10cm.jpg" width="727" height="322" /></a>

Consolider un nouveau positionnement et accélérer les derniers changements en délivrant au marché un message fort et positif : telle est l'ambition de la nouvelle identité visuelle de PPR que l'on nommera désormais <a href="http://www.kering.com/en/group/about-kering">Kering</a> à travers le monde y compris en Chine, où l'expression "Kai Yun" signifie ciel dégagé. Depuis l'arrivée de François-Henri Pinault, le conglomérat d'entreprises de distribution et de vente par correspondance tourné tout au plus vers l'Europe a amorcé son virage vers un groupe de luxe, sport et lifestyle à dimension internationale sur des segments de croissance beaucoup plus porteurs. Il y a trois ans, PPR revendiquait 75 000 employés, aujourd'hui ils sont 33 000. PPR s'est séparé de Rexel, du Printemps, de CFAO puis de Conforama. Il est ainsi su que l'ex-PPR doit encore se désengluer intégralement de Redcats (la Redoute, Cyrillus, Vertbaudet) et de la FNAC pour parachever son œuvre largement honorée par des titres boursiers qui tutoie des sommets, encourageant ainsi l'imagination, comme le présage sa nouvelle signature.  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/1zznuja.png"><img class="aligncenter size-full wp-image-2988" alt="1zznuja" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/1zznuja.png" width="696" height="160" /></a>

<!--more-->

Pour sécuriser cette brillante opération de communication, l'ex-PPR s'est adressé à pas moins de trois agences de communication : Havas Lifestyle pour le logo et le site web, Dragon Rouge pour la signature et la stratégie et TBWA pour la campagne. Cela donne notamment des communiqués de presse qui se déroulent à merveille, prévoient la version chinoise et la version chinoise traditionnelle, le tout agrémenté des photos nécessaires. Ainsi, pour qui cela intéresse, l'ensemble des motifs qui ont conduit au choix d'une chouette stylisée sont largement énoncés dans ce<a href="http://www.kering.com/fr/communiques-de-presse/ppr_devient_kering"> corpus</a> et repris par la presse.
<em>"Kering figure parmi les leaders mondiaux de l’habillement et des accessoires, développe un ensemble de marques puissantes de Luxe et de Sport &amp; Lifestyle : Gucci, Bottega Veneta, Saint Laurent, Alexander McQueen, Balenciaga, Brioni, Christopher Kane, Stella McCartney, Sergio Rossi, Boucheron, Girard-Perregaux, Jeanrichard, Qeelin, Puma, Volcom, Cobra, Electric et Tretorn. En encourageant l’imagination sous toutes ses formes, Kering permet à ses marques de réaliser leur potentiel de croissance et ouvre la voie à des méthodes plus durables.</em>"

En ce qui concerne l'identité visuelle, la légèreté et l'agilité de l'ensemble est remarquable. Désormais compétiteur revendiqué du groupe LVMH, Kering développe une approche alternative qui paraît plus enlevée et aérienne face à son concurrent qui semble relégué au statut de poids lourd du secteur. La chouette s'envole, la signature pourrait être celle de F.H. Pinault, les couleurs s'affichent en nuance, le tour se joue aisément. A contrario d'une signature qui équilibre bien l'ensemble, quelques maladresses semblent présentes. Nous pourrions pousser le comble jusqu'à imaginer que le petit défaut visible symbolise la signature de la main humaine, bien loin de l'implacabilité de la machine. Mais, il paraît tout de même dommage d'avoir eu un traité plus illustratif de la face de la chouette que de son corps. Tandis que le rapport entre la typographie de Kering et le signe semble désavantager quelque peu ce dernier.

Il ne vous reste qu'à découvrir <a href="http://www.facebook.com/photo.php?v=229361600542733&amp;set=vb.153403888138505&amp;type=3&amp;theater">le film</a> qui dévoile le logo.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-25-à-23.34.14.png"><img class="size-full wp-image-2989" alt="Capture d’écran 2013-03-25 à 23.34.14" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-25-à-23.34.14.png" width="512" height="139" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-25-à-23.34.49.png"><img class="size-full wp-image-2990 alignleft" alt="Capture d’écran 2013-03-25 à 23.34.49" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-25-à-23.34.49.png" width="616" height="58" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-25-à-23.35.07.png"><img class="size-full wp-image-2991 alignleft" alt="Capture d’écran 2013-03-25 à 23.35.07" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-25-à-23.35.07.png" width="220" height="531" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-25-à-23.35.44.png"><img class="size-full wp-image-2992 alignleft" alt="Capture d’écran 2013-03-25 à 23.35.44" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-25-à-23.35.44.png" width="463" height="654" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-25-à-23.35.59.png"><img class="size-full wp-image-2993 alignleft" alt="Capture d’écran 2013-03-25 à 23.35.59" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-25-à-23.35.59.png" width="686" height="313" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-25-à-23.36.52.png"><img class="aligncenter size-full wp-image-2994" alt="Capture d’écran 2013-03-25 à 23.36.52" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Capture-d’écran-2013-03-25-à-23.36.52.png" width="650" height="918" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>2986</wp:post_id>
		<wp:post_date><![CDATA[2013-03-26 00:30:54]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510666059;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:740;}i:1;a:1:{s:2:"id";i:778;}i:2;a:1:{s:2:"id";i:102;}}}}]]></wp:meta_value>
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			<wp:comment_id>6367</wp:comment_id>
			<wp:comment_author><![CDATA[bruno78]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ggg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.164.156.11]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-05 16:17:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-05 14:17:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beurk. Drôle de nom... O_o]]></wp:comment_content>
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		<title>Le ROM se dévoile</title>
		<link>http://yannickbourenane.com/preprod/2013/03/28/le-rom-se-devoile/</link>
		<pubDate>Wed, 27 Mar 2013 23:30:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3004</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_ROM.jpg"><img class="aligncenter size-full wp-image-3005" alt="Logo_ROM" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Logo_ROM.jpg" width="827" height="254" /></a>

&nbsp;

<a href="http://www.rom.on.ca/fr">Le Royal Ontario Museum (ROM)</a>, le plus grand musée du Canada propriété du gouvernement, dévoile sa nouvelle identité visuelle en vue de la célébration de son 100e anniversaire en 2014. Il présente des collections sur les dinosaures, l'art du Proche-Orient, l'art d'Afrique, l'histoire européenne et l'histoire du Canada au travers de six millions d'objets répartis dans 30 galeries. Le nouveau logotype du musée participe aujourd'hui à la mise en avant de ses collections sur l'histoire naturelle et les cultures du monde.<!--more-->

Cette nouvelle identité est signée par l'agence LaPlaca Cohen basée à New York. L'acronyme du musée s'inscrit en majuscule dans une typographie dont la graisse est accentuée. La lettre "O" s'illustre par contreforme, une légère inclinaison est attribuée à la lettre "M". L'approche est diminuée. Le nom développé du musée s'inscrit désormais en majuscule sur trois niveaux à côté de son acronyme.

Ce logotype est capable de vivre sur fond photographique, la lettre "O" est conçue comme une lentille permettant de mettre en avant les collections du musée.

L'agence créatrice explique : "Ce n'est pas un logo d'un musée autoritaire qui présente une expérience rigide, mais une institution qui évolue avec le temps, qui est influencée par les communautés auxquelles elle répond. Ce logotype est vivant et surprenant."

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ROM_Nouveau_Logo.jpg"><img class="aligncenter size-full wp-image-3007" alt="ROM_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/ROM_Nouveau_Logo.jpg" width="827" height="2135" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3004</wp:post_id>
		<wp:post_date><![CDATA[2013-03-28 00:30:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-27 23:30:34]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="rom"><![CDATA[ROM]]></category>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>18 nouveaux logos du mois de mars 2013</title>
		<link>http://yannickbourenane.com/preprod/2013/04/01/18-nouveaux-logos-du-mois-de-mars-2013/</link>
		<pubDate>Sun, 31 Mar 2013 22:30:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3010</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Nouveaux_Logos_Mars_2013.jpg"><img class="aligncenter size-full wp-image-3011" alt="Nouveaux_Logos_Mars_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/Nouveaux_Logos_Mars_2013.jpg" width="600" height="852" /></a>

&nbsp;

Voici un récapitulatif des nouveaux logos dévoilés au mois de mars 2013 et diffusés sur le blog de l’actualité des identités visuelles, Logonews.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3010</wp:post_id>
		<wp:post_date><![CDATA[2013-04-01 00:30:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-31 22:30:47]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[18-nouveaux-logos-du-mois-de-mars-2013]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bilan"><![CDATA[Bilan]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
		<wp:postmeta>
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	</item>
	<item>
		<title>Votez pour les meilleurs logos Madness - 4ème round</title>
		<link>http://yannickbourenane.com/preprod/2013/03/29/votez-pour-les-meilleurs-logos-madness-4eme-round/</link>
		<pubDate>Thu, 28 Mar 2013 23:30:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3015</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/March-Logo-Madness-2013-Rnd4-1200px.jpg"><img class="aligncenter size-full wp-image-3016" alt="Finale_Logos_Madness" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/03/March-Logo-Madness-2013-Rnd4-1200px.jpg" width="1200" height="1855" /></a>

&nbsp;

C'est vendredi, nous vous présentons le 4e round de l'élection des meilleurs logos de la culture jeune et des marques de sports d'action.

Dans la catégorie Skate : Powell vs Element

Dans la catégorie Surf : Quiksilver vs Volcom

Dans la catégorie Snow : Burton vs Santa Cruz

Dans la catégorie Lifestyle : Adidas vs Vans

Allez voter sur <a href="http://www.wedesignandconquer.com/">We Design &amp; Conquer</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3015</wp:post_id>
		<wp:post_date><![CDATA[2013-03-29 00:30:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-03-28 23:30:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[votez-pour-les-meilleurs-logos-madness-4eme-round]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="post_tag" nicename="logos-madness"><![CDATA[logos madness]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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	<item>
		<title>Un nouveau collectif pour un quotidien bio</title>
		<link>http://yannickbourenane.com/preprod/2013/04/02/un-nouveau-collectif-pour-un-quotidien-bio/</link>
		<pubDate>Tue, 02 Apr 2013 11:00:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3018</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Mon_Quotidien_Bio.jpg"><img class="aligncenter size-full wp-image-3019" alt="Logo_Mon_Quotidien_Bio" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Mon_Quotidien_Bio.jpg" width="827" height="370" /></a>

&nbsp;

Afin de promouvoir les produits biologiques sur les réseaux sociaux, une vingtaine de marques Bio se sont réunies, à savoir Biocoop, Naturalia, Le Picoreur, Sojade, Prosain, Bjorg... pour fonder <a href="http://www.facebook.com/MonQuotidienBio?fref=ts">Mon Quotidien Bio</a>. L'identité visuelle du nouveau collectif est dévoilée.<!--more-->

Le logotype est réalisé par l'agence Creads à la demande de l'agence Sopexa, en charge du lancement de Mon Quotidien Bio.

Le nom du collectif s'inscrit en bas de casse sur trois niveaux dans des tons taupe et vert anis rappelant la nature. Un panier multicolore surplombe le logotype illustrant ainsi l'idée de produits frais achetés au marché.

Fondé au début de l'année 2013, le collectif organise un quiz sur sa page facebook proposant ainsi de remporter des paniers de produits Bio d'une valeur comprise entre 100€ et 40€. Cette démarche vise à faire connaître Mon Quotidien Bio tout en faisant un clin d'oeil à son logotype.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/34ik6zc.jpg"><img class="aligncenter size-full wp-image-3020" alt="Quiz_Mon_Quotidien_Bio" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/34ik6zc.jpg" width="606" height="522" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/149105_453172774754746_153145764_n.jpg"><img class="aligncenter size-full wp-image-3022" alt="Collectif_Mon_Quotidien_Bio" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/149105_453172774754746_153145764_n.jpg" width="851" height="315" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">des logos dans l'agroalimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3018</wp:post_id>
		<wp:post_date><![CDATA[2013-04-02 13:00:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-02 11:00:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[un-nouveau-collectif-pour-un-quotidien-bio]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="bio"><![CDATA[Bio]]></category>
		<category domain="post_tag" nicename="collectif-bio"><![CDATA[Collectif Bio]]></category>
		<category domain="post_tag" nicename="facebook"><![CDATA[facebook]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="mon-quotidien-bio"><![CDATA[Mon quotidien bio]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="produits-bio"><![CDATA[Produits Bio]]></category>
		<wp:postmeta>
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	<item>
		<title>Assu 2000 change de logo pour mieux traduire ses valeurs</title>
		<link>http://yannickbourenane.com/preprod/2013/04/03/assu-2000-change-de-logo-pour-mieux-traduire-ses-valeurs/</link>
		<pubDate>Tue, 02 Apr 2013 22:30:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3021</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Assu_2000.jpg"><img class="aligncenter size-full wp-image-3028" alt="Logo_Assu_2000" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Assu_2000.jpg" width="827" height="271" /></a>

<a href="http://www.assu2000.fr/">Assu 2000</a>, premier réseau de courtage en assurance pour les particuliers, passe d'un logo strict et classique à un logo plus ludique. Prônant une relation privilégiée avec ses clients, l'entreprise se dote d'une nouvelle identité visuelle à l'image de ses valeurs: "Ouverture, dialogue et proximité".<!--more-->

Le logo conserve un format géométrique avec une nouvelle base carrée, symbole de solidité, qui véhicule le "contrat de confiance" existant entre l'entreprise et ses clients. Toutefois, les courbes apportées par les lignes latérales donnent plus de douceur à la géométrie du logo. "Assu" s'inscrit en majuscule dans une typographie sans serif de couleur blanche dont l'approche est accentuée. Le choix du blanc, pour le nom de l'entreprise et pour l'espace de séparation entre les deux blocs, nuance les couleurs vives du logo et contribue à l'impression de douceur.

Dans une animation proposée sur le site, les deux blocs sont ainsi présentés comme deux boîtes de dialogue. Le nom de l'entreprise s'efface pour mieux mettre en avant l'idée de relation et de service. Ces éléments donnent un aspect ludique et réconfortant au logo qui met en avant la capacité d'écoute et de dialogue de l'entreprise. Le logotype s'illustre au travers d'un bleu marine pour le bloc supérieur et d'un vert pomme pour le bloc inférieur, un contraste servant à mettre en avant l'esprit de conciliation d'une entreprise au service de ses clients.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-1.png"><img class="aligncenter size-full wp-image-3029" alt="Site_Assu_2000" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-1.png" width="1027" height="698" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/banque-assurances/">des logos dans la banque et l'assurance.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3021</wp:post_id>
		<wp:post_date><![CDATA[2013-04-03 00:30:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-02 22:30:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[assu-2000-change-de-logo-pour-mieux-traduire-ses-valeurs]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="assu-2000"><![CDATA[Assu 2000]]></category>
		<category domain="post_tag" nicename="assurance"><![CDATA[Assurance]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[3028]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510547375;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:565;}i:1;a:1:{s:2:"id";i:15189;}i:2;a:1:{s:2:"id";i:14806;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>6313</wp:comment_id>
			<wp:comment_author><![CDATA[Rahan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rahanduponan@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.159.95.201]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-03 09:52:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-03 07:52:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[la première image qui m'est venue est celle d'une pince coupante ... dans laquelle je n'y mettrais pas les doigts !
@llez savoir ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>6366</wp:comment_id>
			<wp:comment_author><![CDATA[bruno78]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ggg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.164.156.11]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-05 16:16:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-05 14:16:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et pourquoi cette survivance du terme "2000" dans ce nom, tout comme pour "Optic 2000" et "Sport 2000"? L'année 2000 étant passée, loin et révolue... Une explication?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>6372</wp:comment_id>
			<wp:comment_author><![CDATA[Khp]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kevinplet@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.220.53.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-05 19:35:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-05 17:35:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je confirme tu n'es pas le seul à avoir penser à sa !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Arcimbo, le nouveau-né du groupe Auchan</title>
		<link>http://yannickbourenane.com/preprod/2013/04/04/arcimbo-archibeau-archibon/</link>
		<pubDate>Wed, 03 Apr 2013 22:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3025</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Arcimbo1.jpg"><img class="aligncenter size-full wp-image-3037" alt="Logo_Arcimbo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Arcimbo1.jpg" width="827" height="271" /></a>

Après Auchan Drive et GrosBill, le groupe Auchan élargit sa gamme de sites de vente par internet avec <a href="http://www.arcimbo.fr/">Arcimbo</a>. Le concept : s'aligner sur l'offre des marchés en proposant des produits frais. Le défi : parvenir à vendre ces produits via un site internet quand leur particularité est justement d'être choisis et achetés en direct par le client. Le site internet s'accompagne de l'implantation d'un magasin à Villeparisis, en Seine et Marne, où les clients pourront venir récupérer les commandes passées via le site ou acheter directement leurs produits.<!--more-->

Le nom de marque et l'identité visuelle de l'enseigne ont été réalisés par l'agence Nomen qui s'est directement inspirée du peintre maniériste du XVIe siècle : Giuseppe Arcimboldo. Ses portraits construits autour d'ensembles végétaux confèrent ainsi à la marque, de manière figurée et implicite, une identité fondée sur les produits frais.

Le logo se compose du nom de marque surmonté par des vignettes et sous-titré par un slogan : "Goûtez les saisons". Les vignettes colorées présentent un panel de produits frais typiques : cerises (fruits), poulet (viandes), confiture (épicerie) et pain. Les couleurs choisies renvoient à la catégorie d'articles auxquelles elles se réfèrent : vert pour les fruits et légumes, rouge pour les viandes, jaune or pour le pain. Le mauve de la confiture renvoie directement au produit illustré ce qui atténue l'introduction d'une couleur "non-naturelle". Le choix des couleurs contribue à véhiculer les sens classiques associés au marché : nature, agriculture, campagne. Le marron du nom apporte un aspect rustique accentué par le site (fond en lattes de bois, icônes de paniers) mais la typographie fine et arrondie nuance cet aspect. La signature, inscrite dans une typographie de type manuscrit de couleur grise, insiste sur le concept du site : vendre des produits frais, donc sélectionnés en fonction des saisons et offre une proximité avec les clients.

L'agence créatrice explique : "Le nom Arcimbo revêt une sonorité atypique dans l'univers de l'alimentaire, ses sonorités rondes expriment la sympathie et la proximité". La référence directe à l'idée du "goût" finit de positionner la nouvelle marque.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Arcimbo_Logo.jpg"><img class="aligncenter size-full wp-image-3035" alt="Arcimbo_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Arcimbo_Logo.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-4.png"><img class="aligncenter size-full wp-image-3036" alt="Site_Arcimbo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-4.png" width="1099" height="683" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3025</wp:post_id>
		<wp:post_date><![CDATA[2013-04-04 00:30:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-03 22:30:37]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[arcimbo-archibeau-archibon]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="arcimbo"><![CDATA[Arcimbo]]></category>
		<category domain="post_tag" nicename="auchan"><![CDATA[Auchan]]></category>
		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510415340;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14241;}i:1;a:1:{s:2:"id";i:39;}i:2;a:1:{s:2:"id";i:3084;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>6344</wp:comment_id>
			<wp:comment_author><![CDATA[Rahan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rahanduponan@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.64.24.226]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-04 18:25:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-04 16:25:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'adore le texte alternatif à leur logo : "Magento commerce" ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>L&#039;institut CSA réaffirme son positionnement</title>
		<link>http://yannickbourenane.com/preprod/2013/04/08/linstitut-csa-reaffirme-son-positionnement/</link>
		<pubDate>Sun, 07 Apr 2013 22:30:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3047</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_CSA.jpg"><img class="aligncenter size-full wp-image-3048" alt="Logo_CSA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_CSA.jpg" width="827" height="308" /></a>

&nbsp;

Acteur des études de marché et des sondages d'opinion, <a href="http://www.csa-fr.com/">l'institut CSA</a> (Conseil, Sondage et Analyse) dévoile sa nouvelle identité visuelle, visant à mieux traduire son positionnement, à l'heure de son déménagement. Filiale du Groupe Bolloré depuis 2006, l'institut CSA emménage à Suresnes rejoignant ainsi le siège du groupe.<!--more-->

La nouvelle identité s'inspire du carré oblique présent dans l'ancien logotype afin d'en faire sa base, symbole de solidité, dans une couleur bleue turquoise. Le nom de l'institut s'inscrit en bas de casse dans une typographie de couleur blanche où les lettres se superposent. Une nouvelle signature apparaît : "Comprendre pour mieux décider", celle-ci s'inscrit en majuscule dans une typographie sans serif de couleur blanche. Ce contraste de couleurs claires illustre la volonté de clarté d'information de la part de l'institut.

Bernard Sananès, Président de CSA depuis 2010, explique : "Dans un contexte où les évolutions s'accélèrent, où les repères deviennent flous, notre mission est d'accompagner nos clients dans les moments clés de la prise de décision. Cette nouvelle identité se veut l'expression des ambitions de CSA en apportant clarté, solidité, modernité et dynamisme."

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-11.png"><img class="aligncenter size-full wp-image-3049" alt="Site_CSA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-11.png" width="1105" height="688" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3047</wp:post_id>
		<wp:post_date><![CDATA[2013-04-08 00:30:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-07 22:30:54]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[linstitut-csa-reaffirme-son-positionnement]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="conseil-sondage-analyse"><![CDATA[conseil sondage analyse]]></category>
		<category domain="post_tag" nicename="csa"><![CDATA[CSA]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="institut-csa"><![CDATA[Institut CSA]]></category>
		<category domain="post_tag" nicename="institut-de-sondage"><![CDATA[institut de sondage]]></category>
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	</item>
	<item>
		<title>Transdev, nouveau nom, nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/04/09/transdev-nouveau-nom-nouveau-logo/</link>
		<pubDate>Mon, 08 Apr 2013 22:30:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3055</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Transdev.jpg"><img class="aligncenter size-full wp-image-3056" alt="Logo_Transdev" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Transdev.jpg" width="827" height="237" /></a>

La multinationale française <a href="http://www.transdev.net/fr/">Transdev</a>, née de la fusion de Veolia Transport et de Transdev en 2011, dévoile sa nouvelle identité visuelle à l'heure de son changement de nom. En effet, cet opérateur de transport public appelé Veolia Transdev depuis 2 ans se rebaptise aujourd'hui Transdev.<!--more-->

C'est l'agence W&amp;Cie qui signe cette nouvelle identité visuelle.

De Veolia, il ne reste donc que la couleur rouge du logotype. Celui-ci se compose du nom de la nouvelle marque inscrit en bas de casse et accompagnė à gauche d'un dessin aux traits épurés représentant  un personnage en plein sans détail, sortant d'un cercle. Ce dessin est essentiel car il symbolise la volonté de la marque de se rapprocher de ses clients et de se développer à une échelle plus humaine. Les récentes "errances stratégiques et financières" de la marque sont en effet à l'origine de son nouveau positionnement et du processus de communication engagé. La typographie du logotype se veut plus ronde conférant ainsi une certaine douceur à la marque. La signature "Inventons votre mobilité" s'illustre en majuscule dans une typographie sans serif de couleur grise au bas du logotype. Celle-ci marque la volonté de Transdev de s'illustrer comme un acteur innovant au service de ses clients.

Jean Marc Janaillac, Directeur Général de la marque, explique sur le site internet : "Notre nouvelle identité incarne désormais notre ambition, celle de rester un partenaire de long terme pour nos clients, à l'écoute de leurs besoins et soucieux de prendre en compte les spécificités de leurs territoires."

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-12.png"><img class="aligncenter size-full wp-image-3057" alt="Site_Transdev" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-12.png" width="1204" height="831" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3055</wp:post_id>
		<wp:post_date><![CDATA[2013-04-09 00:30:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-08 22:30:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[transdev-nouveau-nom-nouveau-logo]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="transdev"><![CDATA[Transdev]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="transports-publics"><![CDATA[transports publics]]></category>
		<category domain="post_tag" nicename="veolia"><![CDATA[Veolia]]></category>
		<category domain="post_tag" nicename="veolia-transdev"><![CDATA[Veolia Transdev]]></category>
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			<wp:meta_value><![CDATA[3056]]></wp:meta_value>
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	<item>
		<title>10 détournements Chanel</title>
		<link>http://yannickbourenane.com/preprod/2013/04/05/10-detournements-chanel-2/</link>
		<pubDate>Thu, 04 Apr 2013 22:30:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3060</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement_Logo_Chanel.jpg"><img class="aligncenter size-full wp-image-3061" alt="Détournement_Logo_Chanel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement_Logo_Chanel.jpg" width="827" height="294" /></a>

&nbsp;

C’est vendredi, pour l’occasion nous vous présentons 10 détournements, des plus déroutants aux plus amusants, de la célèbre marque de luxe Chanel.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement1_Logo_Chanel.jpg"><img class="aligncenter size-full wp-image-3062" alt="Détournement1_Logo_Chanel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement1_Logo_Chanel.jpg" width="827" height="369" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement2_Logo_Chanel.jpg"><img class="aligncenter size-full wp-image-3063" alt="Détournement2_Logo_Chanel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement2_Logo_Chanel.jpg" width="827" height="296" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement3_Logo_Chanel.jpg"><img class="aligncenter size-full wp-image-3064" alt="Détournement3_Logo_Chanel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement3_Logo_Chanel.jpg" width="827" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement4_Logo_Chanel.jpg"><img class="aligncenter size-full wp-image-3065" alt="Détournement4_Logo_Chanel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement4_Logo_Chanel.jpg" width="827" height="407" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement5_Logo_Chanel.jpg"><img class="aligncenter size-full wp-image-3066" alt="Détournement5_Logo_Chanel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement5_Logo_Chanel.jpg" width="827" height="376" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement6_Logo_Chanel.jpg"><img class="aligncenter size-full wp-image-3067" alt="Détournement6_Logo_Chanel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement6_Logo_Chanel.jpg" width="827" height="356" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement7_Logo_Chanel.jpg"><img class="aligncenter size-full wp-image-3068" alt="Détournement7_Logo_Chanel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement7_Logo_Chanel.jpg" width="827" height="406" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement8_Logo_Chanel.jpg"><img class="aligncenter size-full wp-image-3070" alt="Détournement8_Logo_Chanel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement8_Logo_Chanel.jpg" width="827" height="462" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement9_Logo_Chanel.jpg"><img class="aligncenter size-full wp-image-3071" alt="Détournement9_Logo_Chanel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Détournement9_Logo_Chanel.jpg" width="827" height="336" /></a>

&nbsp;

Source : <a href="http://bedandy.blogspot.fr/">le blog de l'agence Be Dandy</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3060</wp:post_id>
		<wp:post_date><![CDATA[2013-04-05 00:30:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-04 22:30:20]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[10-detournements-chanel-2]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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	<item>
		<title>La résurrection de la Seita</title>
		<link>http://yannickbourenane.com/preprod/2013/04/10/seita-revendique-ses-origines-et-son-appartenance/</link>
		<pubDate>Tue, 09 Apr 2013 22:30:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3074</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Nouveau_Logo_Seita1.jpg"><img class="aligncenter size-full wp-image-3081" alt="Nouveau_Logo_Seita" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Nouveau_Logo_Seita1.jpg" width="827" height="269" /></a>

La Société nationale d'Exploitation Industrielle des Tabacs et Allumettes, plus connue sous l'acronyme Seita, revient sur le devant du marché du tabac en s'appuyant sur le groupe britannique <a href="http://www.imperial-tobacco.com/index.asp?page=637">Imperial Tobacco</a> dont elle est la propriété depuis 2008. Après avoir eu le monopole de la fabrication et de la distribution du tabac en France pendant 50 ans, Seita disparaît puis revient aujourd'hui en revendiquant son savoir-faire et ses origines françaises.

<!--more-->

La Seita, entreprise française fondée en 1926, avait le monopole d'Etat de la production et de la vente de tabac et d'allumettes pour le marché français jusqu'en 1976. Avec la suppression des barrières douanières, la Seita perd le monopole, elle est privatisée en 1995 et prend alors le nom d'Altadis. En 2008, Altadis est racheté par le groupe Imperial Tobacco. La Seita refait aujourd'hui son apparition et dévoile sa nouvelle identité.

C'est l'agence 4uatre qui signe cette nouvelle identité visuelle. Se positionnant comme le représentant du patrimoine français du tabac, l'agence créatrice a imaginé pour Seita un logotype "exprimant à la fois la différence de la marque et sa filiation assumée à l'un des principaux acteurs mondiaux de marché du tabac." Le nom de la marque s'inscrit en bas de casse dans une typographie de couleur bordeaux rappelant celle du groupe. La mention "Seita" émerge du logotype du groupe à partir de la lettre "S" qui se dessine "comme une volute à l'aplomb du signe identifiant d'Imperial Tobacco."

L'objectif de cette identité est de traduire les valeurs d'engagement dans l'économie française, d'innovation et de confiance.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Nouveau_Logo_Seita.jpg"><img class="aligncenter size-full wp-image-3076" alt="Nouveau_Logo_Seita" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Nouveau_Logo_Seita.jpg" width="827" height="1292" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3074</wp:post_id>
		<wp:post_date><![CDATA[2013-04-10 00:30:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-09 22:30:19]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[seita-revendique-ses-origines-et-son-appartenance]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="imperial-tobacco"><![CDATA[Imperial Tobacco]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="industrie-2"><![CDATA[industrie]]></category>
		<category domain="post_tag" nicename="seita"><![CDATA[Seita]]></category>
		<category domain="post_tag" nicename="tabac"><![CDATA[tabac]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[3081]]></wp:meta_value>
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	</item>
	<item>
		<title>01net voit rouge</title>
		<link>http://yannickbourenane.com/preprod/2013/04/11/01net-voit-rouge/</link>
		<pubDate>Wed, 10 Apr 2013 22:30:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3084</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Nouveau_Logo_01Net.jpg"><img class="aligncenter size-full wp-image-3085" alt="Nouveau_Logo_01Net" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Nouveau_Logo_01Net.jpg" width="827" height="253" /></a>

&nbsp;

<a href="http://www.01net.com/">01net</a>, site internet français traitant de l'actualité informatique et des nouvelles technologies, dévoile sa nouvelle identité visuelle. Propriété de Groupe 01, lui-même filiale du groupe français NextRadioTV, <a href="http://www.01net.com/">01net</a> a souhaité rafraîchir son identité tant sur ses supports digitaux que sur le magazine décryptant le secteur des nouvelles technologies qu'il propose.<!--more-->

La structure du précédent logotype est conservée : la base rectangulaire est dorénavant monochrome et adopte la couleur rouge. Le nom de la marque s'illustre dans une typographie unifiée de couleur blanche. On observe la disparition du point pouvant marquer la volonté de <a href="http://www.01net.com/">01net</a> de ne plus vivre uniquement comme un site web mais également comme un magazine d'actualité existant en version papier.

S'adressant aux professionnels comme aux particuliers, <a href="http://www.01net.com/">01net</a> propose également des cours d'informatique, des rubriques de produits et des astuces.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Magazine_01net.jpg"><img class="aligncenter size-full wp-image-3087" alt="Magazine_01net" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Magazine_01net.jpg" width="827" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-2.png"><img class="aligncenter size-full wp-image-3086" alt="Site_01net" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-2.png" width="994" height="716" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3084</wp:post_id>
		<wp:post_date><![CDATA[2013-04-11 00:30:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-10 22:30:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[01net-voit-rouge]]></wp:post_name>
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		<category domain="post_tag" nicename="01net"><![CDATA[01net]]></category>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="post_tag" nicename="nouvelles-technologies"><![CDATA[nouvelles technologies]]></category>
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			<wp:meta_value><![CDATA[3085]]></wp:meta_value>
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	<item>
		<title>Canberra est centenaire</title>
		<link>http://yannickbourenane.com/preprod/2013/04/15/canberra-est-centenaire/</link>
		<pubDate>Sun, 14 Apr 2013 22:30:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3089</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Canberra.jpg"><img class="aligncenter size-full wp-image-3090" alt="Logo_Canberra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Canberra.jpg" width="827" height="297" /></a>

L'année 2013 marque la célébration du <a href="http://www.canberra100.com.au/">100e anniversaire de Canberra</a>, la capitale de l’Australie. Un vaste programme a été mis en place autour de la ville afin de consolider le lien des australiens à leur capitale tout en attirant de nouveaux visiteurs. A cette occasion, une grande campagne de communication a été lancée notamment à travers un site dédié à l’évènement et la création d’un logotype.<!--more-->

Le logotype s'organise sur trois niveaux : il se compose du chiffre 100 sous-titré par le nom de la ville ainsi que des dates du centenaire au bas du logotype. Les deux zéros sont scindés en diagonale et la partie inférieure est décalée vers le bas par glissement. Cette structure permet ainsi de dessiner un "A" pour Australie. Les barres transversales de ce "A" sont fondues dans celles des "A" de <a href="http://www.canberra100.com.au/">Canberra</a> dont le nom s'inscrit en majuscule dans une typographie sans serif de couleur bleue. Cette découpe permet également de transformer les zéros en deux "C" dans une structure en miroir qui renvoie au nom de l’événement : <a href="http://www.canberra100.com.au/">Celebrating Canberra Centenary.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Canberra_Logo.jpg"><img class="aligncenter size-full wp-image-3091" alt="Canberra_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Canberra_Logo.jpg" width="827" height="536" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-3.png"><img class="aligncenter size-full wp-image-3092" alt="Site_Canberra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-3.png" width="1002" height="670" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3089</wp:post_id>
		<wp:post_date><![CDATA[2013-04-15 00:30:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-14 22:30:09]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[canberra-est-centenaire]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="anniversaire"><![CDATA[Anniversaire]]></category>
		<category domain="post_tag" nicename="australie"><![CDATA[Australie]]></category>
		<category domain="post_tag" nicename="canberra"><![CDATA[Canberra]]></category>
		<category domain="post_tag" nicename="capitale"><![CDATA[Capitale]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[3090]]></wp:meta_value>
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		<title>11 détournements du PS</title>
		<link>http://yannickbourenane.com/preprod/2013/04/12/11-detournements-du-ps/</link>
		<pubDate>Thu, 11 Apr 2013 22:30:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3094</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-06.jpg"><img class="aligncenter size-full wp-image-3095" alt="PS_Planches_Détournement-06" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-06.jpg" width="1701" height="1134" /></a>

C'est vendredi, suite aux actualités liées au Parti Socialiste, nous vous présentons 11 détournements du logotype du PS des plus dérangeants aux plus amusants by Valentin D.<!--more-->

Le PS, un parti en or

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-01.jpg"><img class="aligncenter size-full wp-image-3096" alt="PS_Planches_Détournement-01" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-01.jpg" width="1701" height="1135" /></a>P.U.B.S et le logotype de la banque suisse UBS

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-02.jpg"><img class="aligncenter size-full wp-image-3100" alt="PS_Planches_Détournement-02" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-02.jpg" width="1701" height="1134" /></a>

&nbsp;

Mange ma glace

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-03.jpg"><img class="aligncenter size-full wp-image-3101" alt="PS_Planches_Détournement-03" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-03.jpg" width="1701" height="1134" /></a>

Le PS règle ses comptes en Suisse

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-04.jpg"><img class="aligncenter size-full wp-image-3102" alt="PS_Planches_Détournement-04" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-04.jpg" width="1701" height="1134" /></a>

&nbsp;

Les vacances du PS aux îles Caymans

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-05.jpg"><img class="aligncenter size-full wp-image-3103" alt="PS_Planches_Détournement-05" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-05.jpg" width="1701" height="1134" /></a>Le PS Edelweiss

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-07.jpg"><img class="aligncenter size-full wp-image-3104" alt="PS_Planches_Détournement-07" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-07.jpg" width="1701" height="1134" /></a>Le PS vendeur de fleurs

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-08.jpg"><img class="aligncenter size-full wp-image-3105" alt="PS_Planches_Détournement-08" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-08.jpg" width="1701" height="1134" /></a>Le PS presse les riches

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-09.jpg"><img class="aligncenter size-full wp-image-3106" alt="PS_Planches_Détournement-09" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-09.jpg" width="1701" height="1134" /></a>Le PS se protège

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-10.jpg"><img class="aligncenter size-full wp-image-3107" alt="PS_Planches_Détournement-10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-10.jpg" width="1701" height="1134" /></a>Le PS des chauves

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-11.jpg"><img class="aligncenter size-full wp-image-3108" alt="PS_Planches_Détournement-11" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/PS_Planches_Détournement-11.jpg" width="1701" height="1134" /></a>Par Valentin pour <a href="http://www.detournemen.com/">Détournemen</a>

&nbsp;

&nbsp;

&nbsp;

&nbsp;

&nbsp;

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3094</wp:post_id>
		<wp:post_date><![CDATA[2013-04-12 00:30:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-11 22:30:56]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="parti-socialiste"><![CDATA[Parti Socialiste]]></category>
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		<category domain="post_tag" nicename="ps"><![CDATA[PS]]></category>
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	</item>
	<item>
		<title>&quot;La laideur se vend mal&quot;</title>
		<link>http://yannickbourenane.com/preprod/2013/04/16/la-laideur-se-vend-mal/</link>
		<pubDate>Tue, 16 Apr 2013 09:40:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Lucky_Strike.jpg"><img class="aligncenter" alt="Logo_Lucky_Strike" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Lucky_Strike.jpg" width="827" height="370" /></a>

La marque de cigarettes américaine Lucky Strike, fondée en 1871, dévoile une nouvelle identité visuelle, pour l'instant visible uniquement en Allemagne. La marque n'a pas encore rendu public sa décision d'élargir ou non ce changement aux autres pays. Lucky Strike décide donc de faire table rase de ses éléments identitaires emblématiques qui ont fait son succès : le bullseye dessiné par Raymond Loewy et sa signature : "It's toasted".<!--more--> Entrée dans la légende durant la Seconde Guerre Mondiale en ayant été la marque de cigarettes des GI's puis pour avoir été distribuée aux populations libérées, Lucky Strike a fait sa fortune grâce à son célèbre logotype et sa signature : "It's toasted". Aujourd'hui le cigarettier fait table rase de toute son identité.

La nouvelle identité de marque se compose d'un logotype, d'un site internet et d'un nouveau packaging conçu par l'agence G2. Le bullseye, le coeur de cible, essentiel élément identitaire disparaît. Le nom de la marque s'illustre dorénavant dans une typographie de couleur blanche retravaillée pour l'occasion. Aujourd'hui propriété du groupe British American Tobacco, Lucky Strike est pourtant encerclé du nom de l'ancienne société productrice : RA Patterson sur un fond rouge. Il s'inspire largement de celui présent sur les anciens packaging en étain de la marque.

Ce changement d'identité entraînera-t-il la refonte du <a href="http://www.raymondloewyfoundation.com/de/lucky-strike-designer-award.html">Prix Lucky Strike Designer</a> décerné chaque année aux meilleurs designers par la Fondation Raymond Loewy depuis 1991 ? En effet, le trophée se compose de l'ancien logotype Lucky Strike. Les gagnants de ce prix comprennent notamment : Philippe Starck, Donna Karan, Peter Lindbergh, Michael Ballhaus, Karl Lagerfeld...

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Trophée_Lucky_Strike.jpg"><img class="aligncenter size-full wp-image-3123" alt="Trophée_Lucky_Strike" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Trophée_Lucky_Strike.jpg" width="827" height="332" /></a>

Ce nouveau logotype s'inspire de celui présent sur les anciens packaging en étain de la marque :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Lucky_Strike_Vintage.jpg"><img class="aligncenter" alt="Lucky_Strike_Vintage" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Lucky_Strike_Vintage.jpg" width="827" height="370" /></a>
<div></div>
Le nouveau paquet de cigarettes Lucky Strike :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Nouveau_Paquet_Lucky_Strike.jpg"><img class="aligncenter" alt="Nouveau_Paquet_Lucky_Strike" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Nouveau_Paquet_Lucky_Strike.jpg" width="827" height="370" /></a>Voici les déclinaisons du logotype :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Lucky_Strike_Déclinaisons.jpg"><img class="aligncenter" alt="Logo_Lucky_Strike_Déclinaisons" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Lucky_Strike_Déclinaisons.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Nouveau_Logo_Lucky_Strike.jpg"><img class="aligncenter size-full wp-image-3124" alt="Nouveau_Logo_Lucky_Strike" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Nouveau_Logo_Lucky_Strike.jpg" width="827" height="370" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3122</wp:post_id>
		<wp:post_date><![CDATA[2013-04-16 11:40:54]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>TCM affiche sa passion pour le cinéma</title>
		<link>http://yannickbourenane.com/preprod/2013/04/17/tcm-affiche-sa-passion-pour-le-cinema/</link>
		<pubDate>Tue, 16 Apr 2013 22:30:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_TCM_Cinema.jpg"><img class="aligncenter size-full wp-image-3132" alt="Logo_TCM_Cinema" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_TCM_Cinema.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://tcmcinema.fr/">Turner Classic Movies (TCM)</a>, la chaîne spécialisée dans le 7e art produit outre-Atlantique, changera de nom à partir du 6 mai prochain pour devenir TCM Cinéma. Ce changement vise à renforcer son positionnement et à afficher clairement sa thématique, une nouvelle identité est dévoilée pour l'occasion.<!--more-->

La chaîne est créée en 1994 par le groupe audiovisuel Turner Broadcasting System qui sera racheté par Warner Bros en 1996. En avril 2012, TCM a été lancée en haute définition sur les chaînes du câble, du satellite et de l'ADSL et se place aujourd'hui en troisième position des chaînes cinéma avec près de 5 millions de téléspectateurs par mois.

La typographie utilisée pour inscrire l'acronyme de la chaîne dans le précédent logotype est conservée. Celui-ci s'illustre dorénavant en noir. Un demi-cercle de même couleur, rappelant le "C" de cinéma, laisse émerger le nom de la chaîne comme pour souligner la dévotion et la passion que TCM Cinéma voue à cet art. La mention "cinéma" s'illustre en bas de casse dans une typographie sans serif de couleur noire au bas du logotype.

Une nouvelle signature est également dévoilée, visant à souligner la thématique et la qualité de la chaîne : "Le Meilleur du Cinéma Américain".

Le catalogue proposé par TCM Cinéma comprend majoritairement des films des années 1930 à 1960, certaines productions contemporaines sont ponctuellement présentées.La chaîne propose également une sélection de films à la demande à ses abonnés.

Un cycle Las Vegas et une intégrale Cary Grant sont programmés pour le mois de mai.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-21.png"><img class="aligncenter size-full wp-image-3134" alt="Site_TCM" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-21.png" width="979" height="646" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3131</wp:post_id>
		<wp:post_date><![CDATA[2013-04-17 00:30:45]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Les 25 ans du Magic d&#039;Orlando sous le signe de la saison d&#039;argent</title>
		<link>http://yannickbourenane.com/preprod/2013/04/18/les-25-ans-du-magic-dorlando-sous-le-signe-de-la-saison-dargent/</link>
		<pubDate>Wed, 17 Apr 2013 22:30:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Anniversaire_Orlando_Magic.jpg"><img class="aligncenter size-full wp-image-3141" alt="Logo_Anniversaire_Orlando_Magic" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Anniversaire_Orlando_Magic.jpg" width="827" height="442" /></a>

&nbsp;

La célèbre franchise de basket-ball de la <a href="http://www.nba.com/">NBA </a>fondée en 1989, <a href="http://www.nba.com/magic/">le Magic d'Orlando</a>, fêtera son 25e anniversaire à la saison prochaine. Elle dévoile une nouvelle identité visuelle pour l'occasion. Après avoir atteint deux fois les finales, s'inclinant face aux Rockets en 1995 puis face aux Lakers en 2009, l'équipe souhaite offrir un<em> "regard supplémentaire sur le passé, le présent et intègre un aperçu de l'avenir"</em> en déclarant la prochaine saison sous le signe de l'argent.<!--more-->

Les 25 ans de l'équipe marquent une période de reconstruction dans laquelle le Magic d'Orlando s'appuie sur son célèbre passé pour mieux triompher et enfin réussir à remporter la finale.

Ce logotype fait en partie référence au premier maillot extérieur du Magic qui était noir aux rayures blanches. L'anniversaire et ses dates clés s'inscrivent au centre d'une forme circulaire rappelant celle d'un ballon de basket-ball. Le nom de l'équipe ainsi que celui de la saison encerclent le tout en capitale dans une typographie sans serif de couleur blanche. Une bordure ainsi que des étoiles reprennent la couleur de la saison prochaine.

Alex Martin, l'un des dirigeants du Magic, explique : " <em>Le Magic est une organisation qui vise l’excellence sur et en dehors des terrains. Ce logo d’argent signifie que notre histoire se crée chaque jour, à chaque match, à chaque action. Nous sommes excités de la direction que prend la franchise alors que nous avons déjà créé l’une des équipes les plus victorieuses de la Conférence Est au cours de ces 20 dernières années</em>."

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-13.png"><img class="aligncenter size-full wp-image-3142" alt="Site_Anniversaire_Magic_Orlando" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-13.png" width="1022" height="918" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
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		<wp:post_date><![CDATA[2013-04-18 00:30:58]]></wp:post_date>
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		<category domain="post_tag" nicename="anniversaire"><![CDATA[Anniversaire]]></category>
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		<title>Retour vers le futur</title>
		<link>http://yannickbourenane.com/preprod/2013/04/18/retour-vers-le-futur/</link>
		<pubDate>Thu, 18 Apr 2013 15:16:09 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3163</guid>
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		<content:encoded><![CDATA[&nbsp;

<img class="size-medium wp-image-3164 aligncenter" alt="21st_century_fox" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/21st-century-fox-300x166.jpg" width="300" height="166" />

La <a href="http://www.foxfrance.com">20th Century Fox</a> met son logo à jour et devient la 21st Century Fox.

<!--more-->

Le logotype mythique conserve sa forme originelle et change simplement son chiffre. Rupert Murdoch précise : « Les studios de cinéma et de télévision conserveront le nom de Twentieth Century Fox ».  C’est donc seulement son empire médiatique NewsCorp qui prendra désormais le nom de 21st Century Fox.

<a href="http://yannickbourenane.com/preprod/category/media/">Tout sur l'actu dans logos dans Media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3163</wp:post_id>
		<wp:post_date><![CDATA[2013-04-18 17:16:09]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>QUIZ : Le zoo des logos #3</title>
		<link>http://yannickbourenane.com/preprod/2013/04/19/quiz-le-zoo-des-logos-3/</link>
		<pubDate>Thu, 18 Apr 2013 22:30:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3137</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Quiz_Animaux_Aériens.jpg"><img class="aligncenter size-full wp-image-3138" alt="Quiz_Animaux_Aériens" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Quiz_Animaux_Aériens.jpg" width="2500" height="10183" /></a>

C’est vendredi, nous vous présentons le troisième volet de notre Quiz : le zoo des logos. Voici celui des oiseaux et autres animaux aériens, reconnaissez-vous les logos ? A vous de jouer !]]></content:encoded>
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		<wp:post_id>3137</wp:post_id>
		<wp:post_date><![CDATA[2013-04-19 00:30:09]]></wp:post_date>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="post_tag" nicename="serie-de-logos-2"><![CDATA[série de logos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[3138]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509584707;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2766;}i:1;a:1:{s:2:"id";i:3263;}i:2;a:1:{s:2:"id";i:3254;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>6994</wp:comment_id>
			<wp:comment_author><![CDATA[jg]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jergon37@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.9.19.241]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-25 12:58:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-25 10:58:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il m'en manque encore 5

01 - Angry Birds
02 - Stabilo
03 - ANCV chèques vacances
04 - Linux
05 - American Airlines
06 - Bacardi
07 - Dove
08 - Batman
09 - Auchan
10 - Japan Airlines
11 - Hollister
12 - Giorgio Armani
13 - Le coq sportif
14 - NBC
15 - Twitter
16 - Sanofi
17 - Val d'Isère
18 - 
16 - Nestlé
20 - Swarovski
21 - Pelikan
22 - Lov organic
23 - Aigle
24 - Miel pops
25 - Lufthansa
26 - La Pie qui Chante
27 - Winston
28 - 
29 - American Eagle
30 - MSN
31 - Penguin
32 - 
33 - 
34 - Equipe de France de Football
35 - SAAB
36 - Mobil]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>7038</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.52.222.246]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-26 12:20:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-26 10:20:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est plus marrant, il a tout trouvé !
Il reste que des logos impossibles à nommer ! lol]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Awango, le nouveau soleil de Total</title>
		<link>http://yannickbourenane.com/preprod/2013/04/22/awango-le-nouveau-soleil-de-total/</link>
		<pubDate>Sun, 21 Apr 2013 22:30:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3146</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Awango.jpg"><img class="aligncenter size-full wp-image-3147" alt="Logo_Awango" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Awango.jpg" width="827" height="370" /></a>

&nbsp;

Afin de contribuer à l'émergence de solutions énergétiques nouvelles dans les pays où il est présent, Total lance <a href="http://www.total.com/fr/groupe/actualites/actualites-820005.html&amp;idActu=2900&amp;xtor=RSS-2">Awango</a>. Cette offre, issue du programme Total Access to Energy, propose des solutions solaires accessibles aux populations à faibles revenus et disponibles dans des régions reculées.<!--more-->Le nom, créé par l'agence Nomen, a été formé à partir des termes "awareness" et "advancing", soit "conscience" et "progrès", associés au verbe "go" symbolisant le mouvement. Le logotype est signé par l'agence 4uatre. Le nom de la marque s'inscrit en capitale dans une typographie sans serif aux bords arrondis se dégradant du orange vers le jaune offrant des connotations tribales. La lettre "O" est utilisée comme centre du soleil auquel s'ajoutent des rayons afin de traduire le caractère solaire de l'offre. Le logotype de Total s'illustre en dessous afin de rassurer la cible.

La signature "Make it solar" complète la nouvelle identité de la marque.

Sur le site internet, <a href="http://www.total.fr/">Total</a> explique : "<em>Proposer des solutions solaires photovoltaïques innovantes et fiables pour résoudre les problèmes quotidiens de populations qui vivent sans électricité, avec de faibles revenus : tel est l'objectif de la nouvelle offre Awango by Total</em>".

Awango by Total est déjà présent au Sénégal, au Burkina Faso, au Cambodge et en Haïti. Il sera déployé cette année dans 8 autres pays dont le Cameroun, l'Indonésie, le Nigeria, l'Ouganda et le Bangladesh.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Signature_Awango.jpg"><img class="aligncenter size-full wp-image-3148" alt="Signature_Awango" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Signature_Awango.jpg" width="827" height="349" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/energie/">des logos dans l'énergie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3146</wp:post_id>
		<wp:post_date><![CDATA[2013-04-22 00:30:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-21 22:30:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[awango-le-nouveau-soleil-de-total]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="awango"><![CDATA[Awango]]></category>
		<category domain="post_tag" nicename="awango-by-total"><![CDATA[Awango by Total]]></category>
		<category domain="post_tag" nicename="creation-logo"><![CDATA[création logo]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="post_tag" nicename="energie-2"><![CDATA[énergie]]></category>
		<category domain="post_tag" nicename="energie-solaire"><![CDATA[énergie solaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="total"><![CDATA[Total]]></category>
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		<wp:comment>
			<wp:comment_id>293252</wp:comment_id>
			<wp:comment_author><![CDATA[Rena]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[950ebrkx6ed@mail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://cclxvfkzyqr.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.143.232.27]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-08 08:32:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-08 06:32:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Taking the oviwreev, this post hits the spot]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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	</item>
	<item>
		<title>La CGN prend le large</title>
		<link>http://yannickbourenane.com/preprod/2013/04/23/la-cgn-prend-le-large-2/</link>
		<pubDate>Mon, 22 Apr 2013 22:00:04 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3172</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/AvantApres.jpg"><img class="size-full wp-image-3173 aligncenter" alt="Logo-CGN" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/AvantApres.jpg" width="827" height="370" /></a>

La <a href="http://www.cgn.ch">CGN</a> - Compagnie Générale de Navigation sur le Lac Léman - s’offre un logo-marinière pour ses 140 ans.

<!--more-->

La nouvelle identité visuelle crée par l’agence Moser Design à Lausanne se veut plus moderne et harmonieuse.

L’ancien logotype, très figuratif, fait place à un logo typographique qui reprend les initiales de la compagnie. Allégé, ce dernier met en lumière la compagnie. Le nom s’inscrit toujours en majuscules mais sur un fond blanc. Le logotype est ainsi plus aéré, plus lisible. La typographie Gotham Medium bleue marine, a été choisie en référence aux rayures des marinières. L’ouverture des lettres allège le logotype et renforce l’idée de navigation et de flux. Idée également rappelée par la barre du « G » sous forme de vague. L’ondulation est reprise dans les barres des lettres « E » et « Q ». Placée en haut à droite du logotype, l’encre se fait plus discrète : la taille est réduite, la casse Gotham Medium rend le dessin plus fin.

La nouvelle charte graphique prévoit également des pictogrammes construits sous le même mode ainsi que des couleurs spécifiques pour chacune de leur gamme inspirées des drapeaux de signalisation maritimes.

L’identité maritime de la CNG n’est plus signifiée de manière figurative, elle est suggérée par des indices incorporés au logotype.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/96wyua.jpg"><img class="size-full wp-image-3174 aligncenter" alt="CGN_HORIZONS" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/96wyua.jpg" width="1240" height="1476" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/2dt54x3.jpg"><img class="size-full wp-image-3175 aligncenter" alt="CGN_EXCLUSIVE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/2dt54x3.jpg" width="1240" height="1476" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/2ag0vwx.jpg"><img class="size-full wp-image-3176 aligncenter" alt="CGN_TECHNIQUE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/2ag0vwx.jpg" width="1240" height="1476" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/2zrzthh.jpg"><img class="size-full wp-image-3177 aligncenter" alt="CGN_MOBILITE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/2zrzthh.jpg" width="1240" height="1476" /></a>

<a href="http://yannickbourenane.com/preprod/category/transport/">Tout sur l'actu des logos dans les transports. </a>

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3172</wp:post_id>
		<wp:post_date><![CDATA[2013-04-23 00:00:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-22 22:00:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[la-cgn-prend-le-large-2]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="bateau"><![CDATA[bateau]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="ferry"><![CDATA[ferry]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="lac-leman"><![CDATA[lac Léman]]></category>
		<category domain="post_tag" nicename="mariniere"><![CDATA[marinière]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="suisse"><![CDATA[Suisse]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>7039</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.52.222.246]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-26 12:26:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-26 10:26:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca claque bien ! Beau boulot]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>EUROPCAR on the move</title>
		<link>http://yannickbourenane.com/preprod/2013/04/24/europcar-on-the-move/</link>
		<pubDate>Tue, 23 Apr 2013 22:00:37 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3182</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/AvantApres1.jpg"><img class="size-full wp-image-3183 aligncenter" alt="LOGO_EUROPCAR" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/AvantApres1.jpg" width="827" height="370" /></a>

Plus qu’un loueur de véhicules, <a href="http://www.europcar.fr">Europcar</a> souhaite désormais se positionner comme une société de service. La nouvelle signature : « moving your way » et les modifications apportées au logotype et au site mettent en avant ce nouveau positionnement.

<!--more-->

Dans un communiqué de presse, la marque explique avoir voulu souligner "(sa) volonté de devenir un acteur majeur du développement de la mobilité dans lesannées à venir". La nouvelle signature vient sous-titrer le nom de marque et met en avant le dynamisme insufflé à la marque. Le fond vert se dégrade désormais d’un vert clair, en haut à droite, à un vert plus soutenu. Le nom de marque en blanc paraît plus lumineux et s’accompagne de la signature « moving your way », elle aussi inscrite en blanc. La typographie « Avenir » redessinée et le choix d’une signature en bas de casse en font un moyen subtil de souligner le nouveau positionnement de la marque. L’adresse à un destinataire par le pronom « your » met en avant la proximité de la marque avec ses clients et son envie de proposer des <b>services</b> adaptés à leurs besoins et à leur mobilité. D’après la marque, le site internet accueille ainsi un système de réservation plus intuitif et plus complet. Il permettrait également à ses utilisateurs de trouver le véhicule qui correspond le mieux à leurs besoins.

La signature a été conçue par Ogilvy et le logo par Brand Image.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Capture-d’écran-2013-04-22-à-13.37.15.png"><img class="size-full wp-image-3185 aligncenter" alt="SITE_EUROPCAR" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Capture-d’écran-2013-04-22-à-13.37.15.png" width="1403" height="674" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/category/services/">Toute l'actu des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3182</wp:post_id>
		<wp:post_date><![CDATA[2013-04-24 00:00:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-23 22:00:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[europcar-on-the-move]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="location-de-vehicules"><![CDATA[location de véhicules]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510588626;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4188;}i:1;a:1:{s:2:"id";i:700;}i:2;a:1:{s:2:"id";i:3055;}}}}]]></wp:meta_value>
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		<title>Le Musée Palestinien : une identité manifeste</title>
		<link>http://yannickbourenane.com/preprod/2013/04/25/le-musee-palestinien-une-identite-manifeste/</link>
		<pubDate>Wed, 24 Apr 2013 22:00:27 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3188</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/palestinian_museum_01.gif"><img class="size-medium wp-image-3191 aligncenter" alt="palestinian_museum_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/palestinian_museum_01-199x300.gif" width="199" height="300" /></a>

Automne 2014. Birzeit, Cisjordanie. Le <a href="http://thepalestinianmuseum.org">musée palestinien</a> ouvre ses portes. En attendant de le découvrir par vous-mêmes, quelques lignes sur l’identité visuelle du musée.

<!--more-->

L’identité visuelle du musée semble d’autant plus marquer les esprits qu’elle est simple, élégante et contemporaine.

Le logotype en noir et blanc présente une bulle de dialogue au format rectangulaire dans laquelle s’inscrit le nom du musée. La typographie Futura redessinée et l’utilisation du bas de casse apportent une forme d’épure au logo qui se recentre sur un message simple : communiquer. Le logotype se décline ainsi en blanc sur fond noir pour la version latine et en noir sur fond blanc pour la version arabe. Pour chaque version la bulle est orientée de façon différente ce qui souligne encore l’idée de dialogue. La simplicité du logotype lui permet d’être extrêmement clair et lisible et lui confère une portée internationale. Le logotype a été conçu ainsi pour pouvoir être réutilisé sur un maximum de support offline et online.

Le logotype agit enfin comme une invitation à la discussion autour des nombreux projets du musée. L’ambition du musée est en effet de proposer un lieu de dialogue entre les cultures et autour de la culture palestinienne. Aux expositions, s’ajouteront ainsi des programmes de recherche, d’éducation et des évènements culturels. Ces programmes auront lieu à l’échelle locale, nationale mais aussi internationale notamment grâce aux technologies digitales intégrées au musée.

L’agence Venturethree qui a réalisé l’identité visuelle du musée a également réalisé <a href="http://vimeo.com/62106498">cette vidéo</a> qui met en scène le projet du musée, et le site internet.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/palestinian_museum_05.jpg"><img class="size-full wp-image-3192 aligncenter" alt="palestinian_museum_05" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/palestinian_museum_05.jpg" width="574" height="406" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/palestinian_museum_07.jpg"><img class="size-full wp-image-3193 aligncenter" alt="palestinian_museum_07" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/palestinian_museum_07.jpg" width="574" height="395" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/palestinian_museum_11.jpg"><img class="size-full wp-image-3194 aligncenter" alt="palestinian_museum_11" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/palestinian_museum_11.jpg" width="574" height="395" /></a>

Toute l'actu des logos <a href="http://yannickbourenane.com/preprod/category/culture/">dans la culture.</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3188</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 00:00:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-24 22:00:27]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-musee-palestinien-une-identite-manifeste]]></wp:post_name>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="post_tag" nicename="culture-2"><![CDATA[culture]]></category>
		<category domain="post_tag" nicename="dialogue"><![CDATA[dialogue]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="musee"><![CDATA[Musée]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="palestine"><![CDATA[palestine]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[3]]></wp:meta_value>
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	<item>
		<title>Facebook, une nouvelle icône</title>
		<link>http://yannickbourenane.com/preprod/2013/04/25/facebook-une-nouvelle-icone/</link>
		<pubDate>Thu, 25 Apr 2013 13:15:28 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3199</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/AvantAprès.jpg"><img class="size-full wp-image-3200 aligncenter" alt="AvantAprès" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/AvantAprès.jpg" width="827" height="370" /></a>

<a href="https://www.facebook.com/index.php?stype=lo&amp;jlou=AfdKI0MnMpJ19TSgD1s2_Y7rGiUpQ1hx3CzvsvQqG7pIIPmDNQ05SuwCp9m5aQj0O6XUjRjVOLrYzhUQtaFdhL3g&amp;smuh=13406&amp;lh=Ac-Nh36Ctt035QQ1&amp;aik=V6VSkr_p-xfOshfW_1YIgg">Facebook</a> fait rimer simplicité avec une redoutable efficacité en modifiant légèrement son identité visuelle.

<!--more-->

Deux nouveautés : la bande blanche transparente au bas du logotype a été supprimée et son design a été appliqué aux icônes du site. Ce changement, si léger soit-il, réaffirme la marque par une identité visuelle plus moderne, forte et cohérente.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/FacebookIcons-284x600.jpg"><img class="size-full wp-image-3201 aligncenter" alt="NEW_ICONS_FB" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/FacebookIcons-284x600.jpg" width="284" height="600" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/category/media/">Toute l'actu des logos dans les médias.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3199</wp:post_id>
		<wp:post_date><![CDATA[2013-04-25 15:15:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 13:15:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[facebook-une-nouvelle-icone]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="facebook"><![CDATA[facebook]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="reseaux-sociaux"><![CDATA[réseaux sociaux]]></category>
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		<wp:comment>
			<wp:comment_id>7009</wp:comment_id>
			<wp:comment_author><![CDATA[Sidnah]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[em.misson@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://em-misson.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.82.11.33]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-25 16:30:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-25 14:30:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A noter que sur l'icone iOS (et peut-être autres OS mobiles, je ne sais pas), on remarque un léger dégradé dans le fond bleu. Dommage qu'il ne soit pas généralisé car ça donne un peu plus de matière que juste un f blanc sur un fond uni.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>7033</wp:comment_id>
			<wp:comment_author><![CDATA[Cédric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[cedr@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.13.72.149]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-26 10:08:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-26 08:08:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Sidnah : c'est également le cas sur Androïd.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>7048</wp:comment_id>
			<wp:comment_author><![CDATA[l'Ours]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mescouilles@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.chesnot.org/jerome/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.144.238.193]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-26 17:51:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-26 15:51:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plus important encore que le retrait de la bande transparente, le F qui s'ouvre sur le monde extérieur (monde réel) en sortant du cadre.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
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	<item>
		<title>C&#039;est vendredi, tout est permis !</title>
		<link>http://yannickbourenane.com/preprod/2013/04/26/cest-vendredi-tout-est-permis/</link>
		<pubDate>Thu, 25 Apr 2013 22:00:34 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3210</guid>
		<description></description>
		<content:encoded><![CDATA[<p style="text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/3.jpg"><img class="size-full wp-image-3213 aligncenter" alt="3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/3.jpg" width="500" height="500" /></a>Après avoir adopté un logo spécifique pour soutenir le mariage homosexuel, <a href="http://www.hrc.org">Human Rights Campaign</a> a rencontré un succès fou sur facebook.</p>
<p style="text-align: center;"><!--more--></p>
<p style="text-align: left;">Plusieurs internautes, des marques et des stars ont en effet crée et affiché, sur leur profile, leur version du fameux logo. En voici quelque uns des plus amusants, créatifs, touchants, inattendus, incongrus, combatifs…</p>
<p style="text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/1.jpg"><img class="size-full wp-image-3211 aligncenter" alt="1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/1.jpg" width="950" height="534" /></a></p>
<p style="text-align: center;">Logo original</p>
<p style="text-align: center;">et détournements....</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/2.jpg"><img class="alignnone size-full wp-image-3212" alt="2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/2.jpg" width="530" height="530" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/3.jpg"><img class="alignnone size-full wp-image-3213" alt="3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/3.jpg" width="500" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/4.jpg"><img class="alignnone size-full wp-image-3214" alt="4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/4.jpg" width="480" height="322" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/5.jpg"><img class="alignnone size-full wp-image-3215" alt="5" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/5.jpg" width="442" height="442" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/6.jpg"><img class="alignnone size-full wp-image-3216" alt="6" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/6.jpg" width="400" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/7.jpg"><img class="alignnone size-full wp-image-3217" alt="7" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/7.jpg" width="625" height="625" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/8.jpg"><img class="alignnone size-full wp-image-3218" alt="8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/8.jpg" width="648" height="637" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/9.jpg"><img class="alignnone size-full wp-image-3219" alt="9" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/9.jpg" width="635" height="635" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/10.jpg"><img class="alignnone size-full wp-image-3220" alt="10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/10.jpg" width="640" height="640" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/11.jpg"><img class="alignnone size-full wp-image-3221" alt="11" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/11.jpg" width="400" height="300" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/12.jpg"><img class="alignnone size-full wp-image-3222" alt="12" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/12.jpg" width="530" height="530" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/13.jpg"><img class="alignnone size-full wp-image-3223" alt="13" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/13.jpg" width="640" height="640" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/14.jpg"><img class="alignnone size-full wp-image-3224" alt="14" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/14.jpg" width="489" height="489" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/15.jpg"><img class="alignnone size-full wp-image-3225" alt="15" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/15.jpg" width="480" height="480" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/16.jpg"><img class="alignnone size-full wp-image-3226" alt="16" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/16.jpg" width="403" height="403" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/17.jpg"><img class="alignnone size-full wp-image-3227" alt="17" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/17.jpg" width="356" height="376" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/18.jpg"><img class="alignnone size-full wp-image-3228" alt="18" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/18.jpg" width="576" height="576" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/19.png"><img class="alignnone size-full wp-image-3229" alt="19" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/19.png" width="156" height="141" /></a></p>
<p style="text-align: left;"><a href="http://www.detournemen.com/image/48853166790">Pour le bonus, c'est ici.</a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3210</wp:post_id>
		<wp:post_date><![CDATA[2013-04-26 00:00:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-25 22:00:34]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cest-vendredi-tout-est-permis]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="facebook"><![CDATA[facebook]]></category>
		<category domain="post_tag" nicename="gay"><![CDATA[gay]]></category>
		<category domain="post_tag" nicename="human-rights"><![CDATA[human rights]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
		<category domain="post_tag" nicename="mariage-homosexuel"><![CDATA[mariage homosexuel]]></category>
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	<item>
		<title>Stern s&#039;offre une coupe de printemps</title>
		<link>http://yannickbourenane.com/preprod/2013/04/29/stern-soffre-une-coupe-de-printemps/</link>
		<pubDate>Sun, 28 Apr 2013 22:00:39 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3233</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/AvantAprès1.jpg"><img class="size-full wp-image-3234 aligncenter" alt="AvantAprès" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/AvantAprès1.jpg" width="827" height="370" /></a>

Le <a href="http://www.stern.de">célèbre magazine d’actu allemand</a> modernise son logo.

<!--more-->

Le logotype conserve le nom du magazine inscrit en noir sur fond blanc, accompagné à gauche de l’étoile blanche dans un rectangle rouge.

Le logo a néanmoins été rafraîchit notamment grâce à un changement de typographie qui modernise le nom. Selon le designer Ludwig Übelen, ce changement devrait rendre le nom « plus fort, plus sympathique et plus moderne ».  Les lettres sont plus rondes et plus épaisses donnant un aspect plus doux et moderne au logotype.

&nbsp;

Le magazine se construit désormais autour d’une grille à dix colonnes pour plus de flexibilité. La présence de blancs permet de mettre en place des jeux d’échelles entre des icônes, des images tout en conservant une structure claire. Les rubriques et dossiers sont annoncés de manière apparente par la reprise de la cartouche étoilée ou par une photo en double page. Les typographies utilisées ont été modifiées : Soft Press, Metric et Nimbus Roman No. 9 pour les titres, Tundra pour les textes.

&nbsp;

C’est Pentagram qui s’est occupé de la refonte de l’identité visuelle du magazine.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Stern_Mutter_425.jpg"><img class="size-full wp-image-3235 aligncenter" alt="Stern_Mutter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Stern_Mutter_425.jpg" width="425" height="570" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/pentagram-2013-03_mf10973.jpg"><img class="size-full wp-image-3236 aligncenter" alt="STERN_RUBRIQUE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/pentagram-2013-03_mf10973.jpg" width="620" height="453" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/pentagram-2013-03_mf10976.jpg"><img class="size-full wp-image-3237 aligncenter" alt="STERN_RUBRIQUE_2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/pentagram-2013-03_mf10976.jpg" width="620" height="442" /></a>

&nbsp;

Toute l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/media/">les médias</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3233</wp:post_id>
		<wp:post_date><![CDATA[2013-04-29 00:00:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-28 22:00:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[stern-soffre-une-coupe-de-printemps]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="magazine-allemand"><![CDATA[magazine allemand]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="medias"><![CDATA[médias]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="stern"><![CDATA[stern]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[3234]]></wp:meta_value>
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	<item>
		<title>QUIZ : Le zoo des logos #3</title>
		<link>http://yannickbourenane.com/preprod/2013/04/29/quiz-le-zoo-des-logos-3-2/</link>
		<pubDate>Mon, 29 Apr 2013 08:39:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3254</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Quiz_Animaux_Aériens.jpg"><img class="aligncenter size-full wp-image-3138" alt="Quiz_Animaux_Aériens" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Quiz_Animaux_Aériens.jpg" width="2500" height="10183" /></a>

Nous vous dévoilons les solutions du troisième volet de notre Quiz : Le zoo des logos aux animaux aériens.<!--more-->

1. Angry Birds

2. BIC

3. ANCV

4. Linux

5. American Airlines

6. Bacardi

7. Dove

8. Batman

9. Auchan

10. Japan Airlines

11. Hollister

12. Giorgio Armani

13. Coq Sportif

14. NBC

15. Twitter

16. Sanofi

17. Val d'Isère

18. Smirnoff

19. Nestlé

20. Swarovski

21. Pelikan

22. Lov Organic

23. Aigle

24. Miel Pops

25. Lufthansa

26. La Pie Qui Chante

27. Winston

28. Unilever

29. American Eagle

30. MSN

31. Penguin

32. Nationalmannschaft (Equipe Nationale de Football Allemande)

33. Artisan Coutelier

34. Equipe de France de Football

35. Saab

36. Mobil]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3254</wp:post_id>
		<wp:post_date><![CDATA[2013-04-29 10:39:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-29 08:39:29]]></wp:post_date_gmt>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="post_tag" nicename="serie-de-logos-2"><![CDATA[série de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>7151</wp:comment_id>
			<wp:comment_author><![CDATA[Rahan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rahanduponan@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.250.45.54]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-04-29 11:04:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-04-29 09:04:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et l'abeille laguiole ???
un petit coup de pouce pour notre "marque" qui est en train de se faire voler ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>7280</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.163.60.33]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-03 12:44:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-03 10:44:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Exact.... on n'a pas pensé à tout !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>1</wp:comment_user_id>
		</wp:comment>
	</item>
	<item>
		<title>Selectour Afat annonce la couleur</title>
		<link>http://yannickbourenane.com/preprod/2013/04/30/selectour-afat-annonce-la-couleur-2/</link>
		<pubDate>Mon, 29 Apr 2013 22:30:06 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3256</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/AvantAprès2.jpg"><img class="aligncenter" alt="AvantAprès" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/AvantAprès2.jpg" width="827" height="370" /></a>

En 2010, <a href="http://www.selectour.com/?gclid=CMmcyfWe5rYCFYHHtAodGEIAgA&amp;xts=425940&amp;xtor=SEC-2-GOO-[Search_MARQUE]-[]-S-[selectour]&amp;xtdt=22781790">Selectour et Afat</a> fusionnaient et devenaient Selectour Afat. Trois ans plus tard, la nouvelle marque s’inscrit dans une démarche personnalisée et orientée vers le client ; en témoigne sa nouvelle identité visuelle.<!--more-->

Le logotype reprend les noms des deux enseignes mis bout à bout. Le nouveau nom s’inscrit en blanc sur fond bleu et s’accompagne toujours du fameux hippocampe. Un jeu de lumière par le centre permet toutefois de dynamiser le logo. L’hippocampe tient également une plus grande place ce qui conforte son statut d’emblème forte de la marque.

Le grand changement réside dans le choix de la couleur qui figurera sur les façades des enseignes de la marque. S’éloignant des couleurs traditionnelles du secteur du voyage : bleu et rouge, Selectour Afat se singularise avec un orange « mangue ». D’après les responsables du réseau, « c’est une couleur tonique et pétillante qui est en totale adéquation avec les valeurs sur lesquelles le réseau se positionne : convivialité, passion, créativité (conseil / expertise /diversité de l’offre), communication et proximité (relation humaine)… ». La nouvelle signature « Nous vous ferons aimer le monde » joue sur l’association nous/vous et participe de la construction d’une relation privilégiée avec les clients.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/5401214-8057998.jpg"><img class="aligncenter" alt="5401214-8057998" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/5401214-8057998.jpg" width="673" height="395" /></a>

Tout sur l'actu dans <a href="http://yannickbourenane.com/preprod/category/tourisme/">le tourisme</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3256</wp:post_id>
		<wp:post_date><![CDATA[2013-04-30 00:30:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-29 22:30:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[selectour-afat-annonce-la-couleur-2]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="selectour"><![CDATA[selectour]]></category>
		<category domain="post_tag" nicename="selectour-afat"><![CDATA[Selectour Afat]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="tourisme-2"><![CDATA[Tourisme]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[3241]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>7794</wp:comment_id>
			<wp:comment_author><![CDATA[Laurent Bayssac]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[l.bayssac@hotshop.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.hotshop.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.235.191.137]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-17 16:04:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-17 14:04:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La Team Branding est fière de cette nouvelle identité visuelle :-)
Laurent Bayssac &amp; Jean Marc Torelli
DA chez Hotshop Design Agency]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>QUIZ : Le zoo des logos #4</title>
		<link>http://yannickbourenane.com/preprod/2013/05/03/quiz-le-zoo-des-logos-4-2/</link>
		<pubDate>Fri, 03 May 2013 10:30:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3263</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Quiz_Animaux_Aquatiques.jpg"><img class="aligncenter size-full wp-image-3264" alt="Quiz_Animaux_Aquatiques" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Quiz_Animaux_Aquatiques.jpg" width="2500" height="10183" /></a>

C’est vendredi, nous vous présentons le quatrième et dernier volet de notre Quiz : le zoo des logos. Voici celui des animaux aquatiques, reconnaissez-vous les logos ? A vous de jouer !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3263</wp:post_id>
		<wp:post_date><![CDATA[2013-05-03 12:30:06]]></wp:post_date>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="post_tag" nicename="serie-de-logos-2"><![CDATA[série de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>7285</wp:comment_id>
			<wp:comment_author><![CDATA[Choucroute Garnie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nicooooooooooooooooooooooooo@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.49.203.146]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-03 14:17:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-03 12:17:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[1. La Baleine
2. Croustibat
3. MAAF
4. Hot Tuna
5. Irisbus
6. Locanda all' Aragosta
7. Starbucks
8. 
9. Shark Helmets
10. Nordsee
11. Lacoste
12. Beuchat
13. Shell
14. Grooveshark
15. 
16. BeDandy
17. Océanopolis
18. Ancien logo d'Air France
19. AC Cesena
20. La Seyne-sur-Mer

Les autres je chercherais plus tard, là pas le temps de réfléchir]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>7286</wp:comment_id>
			<wp:comment_author><![CDATA[fabulousF]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ffabulousf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://fabulousfabien.free.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.67.182.52]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-03 14:22:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-03 12:22:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rah la vache, il est balèze celui là !

1- La baleine
2- Croustibat
3- Maaf assurance
4- 
5- Irisbus ?
6- Red Lobster
7- Starbucks Coffee
8- Sushi Shop
9- Shark helmets
10-
11- Lacoste
12-
13- Shell
14-
15- 
16-
17-
18- Air France
19- 
20- 
21- Big Fish
22- 
23- 
24- 
25- 
26- Paul &amp; Shark
27- Miami Dolphin
28- Bob l'éponge
29- MarineLand 
30- 
31-
32- Rainett
33- Tintin et les crabe aux pinces d'or
34- PoissonFrais.fr
35- 
36- WorldFish]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>7291</wp:comment_id>
			<wp:comment_author><![CDATA[Miss Logo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[miss@logo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-03 16:08:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-03 14:08:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[1. Sel la baleine
2. une marque d'essence ?
3. la MAAF
4. une marque de surf
5. inconnu
6. un seafood quelconque !
7. STARBEURCKKKKK
8. ahhh, je l'connais celui-là
9. Ben ce n'est pas un animal ça ?
10. pfff
11. lalalacoste
12. Pinochio ?
13. Shell ? c'est l'intrus ?
14. il s'est noyé ?
15. Fininfo ?
16 Ah ah ah Be Dandy !!
17 un truc pour disney
18. ancien logo air france nope ?
19. hipocampus
20. gémeau-poisson
21. sympa celui-là 
22. le new unilever
23. Elvis Presley ?
24. oh j'ai le tourneys
25. bof
26 : Paul and Shark
27 les dolphins !!
28 : bob mais pas dans tain peaks
29 orlando ?
30 le cirque de la mer ?
31 Kaspia
32 la météo
33 nice
34 je sais plus !
35 marmara ?
36 grrr]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>7616</wp:comment_id>
			<wp:comment_author><![CDATA[MrJulo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[juroweb@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[213.245.127.106]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-13 14:36:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-13 12:36:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Grosse grosse erreur t'as oublié hippocampe de Bénéteau, vive les frenchy N°1 ! ;-) [img]http://portsvendeens.com/images/logos/BENETEAU_logo_Q%202007.jpg[/img]]]></wp:comment_content>
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	</item>
	<item>
		<title>18 nouveaux logos du mois d&#039;avril 2013</title>
		<link>http://yannickbourenane.com/preprod/2013/05/01/18-nouveaux-logos-du-mois-davril-2013/</link>
		<pubDate>Tue, 30 Apr 2013 22:15:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3266</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Bilan_Logos_Avril_2013.jpg"><img class="aligncenter size-full wp-image-3293" alt="Bilan_Logos_Avril_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Bilan_Logos_Avril_2013.jpg" width="600" height="863" /></a>

Voici un récapitulatif des nouveaux logos dévoilés au mois d'avril 2013 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : <a href="https://www.facebook.com/MonQuotidienBio">Mon Quotidien Bio</a>, <a href="http://www.assu2000.fr/">Assu 2000</a>, <a href="http://www.arcimbo.fr/">Arcimbo</a>, <a href="http://www.csa-fr.com/">CSA</a>, <a href="http://www.transdev.net/fr/">Transdev</a>, <a href="http://www.imperial-tobacco.com/index.asp?page=637">Seita</a>, <a href="http://www.01net.com/">01net</a>, <a href="http://www.canberra100.com.au/">Canberra</a>, Lucky Strike, <a href="http://tcmcinema.fr/">TCM Cinéma</a>, <a href="http://www.nba.com/magic/">Orlando Magic</a>, <a href="http://www.foxfrance.com/">Fox</a>, <a href="http://www.total.com/fr/groupe/actualites/actualites-820005.html&amp;idActu=2900">Awango</a>, <a href="http://www.cgn.ch/">CGN</a>, <a href="www.europcar.fr/">Europcar</a>, <a href="www.palmuseum.org/">The Palestinian Museum</a>, <a href="fr-fr.facebook.com">Facebook</a> et <a href="www.stern.de/">Stern</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3266</wp:post_id>
		<wp:post_date><![CDATA[2013-05-01 00:15:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-30 22:15:33]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[18-nouveaux-logos-du-mois-davril-2013]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bilan"><![CDATA[Bilan]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
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	<item>
		<title>Autosécurité dévoile son blason</title>
		<link>http://yannickbourenane.com/preprod/2013/05/06/autosecurite-devoile-son-blason/</link>
		<pubDate>Sun, 05 May 2013 22:30:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3269</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Autosecurite.jpg"><img class="aligncenter size-full wp-image-3270" alt="Logo_Autosecurite" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Autosecurite.jpg" width="827" height="300" /></a>

&nbsp;

<a href="http://www.autosecurite.com/">Autosécurité</a>, marque du groupe SGS, précurseur du contrôle technique automobile en France, dévoile sa nouvelle identité visuelle. Créé en 1992, Autosécurité souhaite aujourd'hui fédérer son réseau d'affiliés, renforcer l'impact de la marque et retranscrire ses valeurs fortes qui lui ont permis de se positionner comme leader du secteur.<!--more-->

C'est l'agence AKDV qui signe ce nouveau logotype ainsi qu'un nouveau territoire graphique et visuel se composant d'un nouveau site internet, de nouvelles applications et d'un nouveau concept de centre.

Le nouveau logotype vise à offrir plus de puissance et de simplicité à la marque. Il capitalise les couleurs historiques d'Autosécurité : le jaune, revisité et dorénavant plus orangé pour plus de modernité, <em>symbolisant l'énergie</em>, le bleu <em>illustrant le service et le sérieux</em> et le blanc <em>symbole d'ouverture et de modernité</em>. Un gris, <em>symbolisant l'aspect professionnel et le savoir-faire</em>, est ajouté. La marque se dote d'un blason reprenant ses initiales pouvant également exister seul. Avoir choisi de faire exister les initiales "AS" seules vise peut être également à leur conférer une image de leader, des as du contrôle technique. Le nom s'inscrit en bas de casse dans une typographie qui crée une ligne horizontale, expression du dynamisme de l'enseigne et de son regard novateur sur le marché. La signature "Vous êtes tranquille..." apparaît, gage de la confiance que les clients peuvent apporter à la marque.

L'enseigne explique : "Ce nouveau logo représente avant tout un état d’esprit. Autosécurité a de nouvelles ambitions et souhaite se renouveler tout en renforçant sa mission première : être au plus près des attentes des automobilistes".

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-14.png"><img class="aligncenter size-full wp-image-3272" alt="Site_Internet_Autosecurite" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-14.png" width="1344" height="681" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3269</wp:post_id>
		<wp:post_date><![CDATA[2013-05-06 00:30:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-05 22:30:52]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[autosecurite-devoile-son-blason]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="automobile"><![CDATA[automobile]]></category>
		<category domain="post_tag" nicename="autosecurite"><![CDATA[Autosécurité]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="controle-technique"><![CDATA[contrôle technique]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:meta_value><![CDATA[3270]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>7365</wp:comment_id>
			<wp:comment_author><![CDATA[Didier]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[solomanuel64@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.88.161.107]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-06 09:48:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-06 07:48:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien ;-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
	</item>
	<item>
		<title>Mediametrie accompagne les mutations de l&#039;ère numérique</title>
		<link>http://yannickbourenane.com/preprod/2013/05/02/mediametrie-accompagne-les-mutations-de-lere-numerique/</link>
		<pubDate>Wed, 01 May 2013 22:30:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3277</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Mediametrie.jpg"><img class="aligncenter size-full wp-image-3278" alt="Logo_Mediametrie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Mediametrie.jpg" width="827" height="312" /></a>

&nbsp;

Créée en 1985, <a href="http://www.mediametrie.fr/">Mediametrie</a> est une société spécialisée dans la mesure d'audience des media audiovisuels et interactifs. Elle observe, mesure et analyse la part que représente le volume d'écoute d'un media dans le volume global d'écoute. Dans un environnement numérique en mutation, la société a souhaité retranscrire sa capacité à anticiper et à accompagner ses clients au travers de cette nouvelle identité visuelle.<!--more-->

Cette nouvelle identité de marque est signée par l'agence 4uatre. Afin de s'adapter à l'ère numérique, Mediametrie a modernisé son approche de la mesure d'audience, enrichi ses études et développé son offre de services. Ce sont ces changements que l'agence a souhaité illustrer dans ce nouveau logotype.

Le nom de la société débute désormais par une capitale, le corps est augmenté. L'initiale s'illustre dans une bulle multicolore, pouvant symboliser que Mediametrie fait parler le public. Des tons chauds sont choisis pour habiller ce logotype : un rouge-orangé et un bordeaux. Les multiples facettes de cette bulle de dialogue illustrent la pluralité des services offerts par la société.

Née dans un contexte de mutation du paysage audiovisuel français avec la multiplication des chaînes de télévision et l'apparition des radios privées, Mediametrie est donc créée pour répondre à une volonté commune des différents media d'avoir une mesure scientifique indépendante et reconnue par l'ensemble du secteur. Aujourd'hui, l'augmentation du nombre de chaînes, l'explosion d'Internet et de l'ADSL ainsi que l'apparition des nouveaux modes d'écoute de la radio et la numérisation des salles de cinéma ont bouleversé les comportements du public, nécessitant alors cette modernisation de Mediametrie.

<a href="http://www.mediametrie.fr/">Mediametrie</a> mesure aujourd'hui les audiences de la télévision, de la radio, du cinéma, d'Internet et de l'Internet Mobile.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-31.png"><img class="aligncenter size-full wp-image-3279" alt="Site_Internet_Mediametrie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-31.png" width="1074" height="847" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3277</wp:post_id>
		<wp:post_date><![CDATA[2013-05-02 00:30:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-01 22:30:09]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="audience"><![CDATA[audience]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="media-2"><![CDATA[média]]></category>
		<category domain="post_tag" nicename="mediametrie"><![CDATA[Mediametrie]]></category>
		<category domain="post_tag" nicename="mesure"><![CDATA[mesure]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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	<item>
		<title>Microsoft présente de nouveaux logos</title>
		<link>http://yannickbourenane.com/preprod/2013/04/30/microsoft-presente-de-nouveaux-logos/</link>
		<pubDate>Tue, 30 Apr 2013 09:28:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3281</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Bing.jpg"><img class="aligncenter size-full wp-image-3283" alt="Logo_Bing" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_Bing.jpg" width="827" height="251" /></a>

&nbsp;

Après Windows et la suite bureautique Office, Microsoft semble vouloir homogénéiser les identités des grandes marques du groupe avec comme maître-mot : sobriété. C'est aujourd'hui au tour de Bing de dévoiler son nouveau logotype. Skype, Yammer et Xbox vont également suivre. La présentation de la nouvelle console Xbox, prévue pour le 21 mai prochain, marquera sûrement la date de présentation de son nouveau logotype. Affaire à suivre...]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3281</wp:post_id>
		<wp:post_date><![CDATA[2013-04-30 11:28:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-30 09:28:21]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[microsoft-presente-de-nouveaux-logos]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Nouveau logo pour la banque des PME</title>
		<link>http://yannickbourenane.com/preprod/2013/05/01/la-banque-des-pme-depense-sans-compter/</link>
		<pubDate>Tue, 30 Apr 2013 22:30:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3286</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_BPI_FRANCE.jpg"><img class="aligncenter size-full wp-image-3287" alt="Logo_BPI_FRANCE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Logo_BPI_FRANCE.jpg" width="827" height="338" /></a>

&nbsp;

La Banque Publique d'Investissement, projet initié par François Hollande et chargé de soutenir les PME, est rebaptisée <a href="http://www.bpifrance.fr/">BPI France</a>. Pour l'occasion, elle dévoile sa nouvelle identité visuelle. La compagnie financière affiche un investissement de 76 000 euros pour la conception du logo seul.<!--more-->

Créée par le gouvernement Ayrault en décembre 2012, la BPI France a pour objectif de soutenir financièrement les PME et en priorité celles exportatrices et innovantes. Elle pallie donc le manque de business angels lié à la conjoncture actuelle. Cet effort financier de la part de l'Etat représente un budget supérieur à celui alloué à la Défense. Le directeur général est Nicolas Dufourcq, la vice-présidente, Ségolène Royal.

Cette nouvelle identité est signée par l'agence Saguez &amp; Partners. Le nom de la compagnie financière s'inscrit en bas de casse grise et blanche sur un fond jaune. Seule particularité pour ce logotype, le "i" de BPI dont le double point cherche à symboliser la solidarité dans la prise de risque financière.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-15.png"><img class="aligncenter size-full wp-image-3288" alt="Site_Internet_BPI_France" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/04/Image-15.png" width="1029" height="724" /></a>

&nbsp;

Découvrir <a href="http://yannickbourenane.com/preprod/category/cout-dun-logo/">les articles concernant le coût des logos.</a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/banque-assurances/">des logos dans la banque et les assurances</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3286</wp:post_id>
		<wp:post_date><![CDATA[2013-05-01 00:30:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-04-30 22:30:11]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-banque-des-pme-depense-sans-compter]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="banque-publique-dinvestissement"><![CDATA[Banque Publique d'Investissement]]></category>
		<category domain="post_tag" nicename="bpi-france"><![CDATA[BPI France]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="financement"><![CDATA[financement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="investissement"><![CDATA[investissement]]></category>
		<category domain="post_tag" nicename="pme"><![CDATA[PME]]></category>
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			<wp:meta_value><![CDATA[3287]]></wp:meta_value>
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		<title>Flash info : quand la suisse doit choisir son camp</title>
		<link>http://yannickbourenane.com/preprod/2013/05/03/flash-info-quand-la-suisse-doit-choisir-son-camp/</link>
		<pubDate>Fri, 03 May 2013 09:18:12 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3308</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/logo-fribourg.jpg"><img class="size-full wp-image-3309 aligncenter" alt="LOGO_FRIBOURG" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/logo-fribourg.jpg" width="640" height="360" /></a>

La polémique a eu raison du logo de la ville de<a href="http://www.ville-fribourg.ch/vfr/fr/pub/index.cfm"> Fribourg</a>. Proposé uniquement en version francophone, celui-ci ne verra jamais le jour.

<!--more-->

Le système visuel conçu uniquement en langue française a été rejeté par les membres alémaniques du conseil général de la ville. L’identité visuelle sera donc repensée afin de promouvoir sa double culture franco-allemande. Toutefois rien ne garantit que le logo final sera en version bilingue. <a href="http://www.rts.ch/info/regions/fribourg/4865741-le-nouveau-logo-francophone-de-la-ville-de-fribourg-abandonne.html">Affaire à suivre…</a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/category/ville/">Tout sur l'actu des logos des villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3308</wp:post_id>
		<wp:post_date><![CDATA[2013-05-03 11:18:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-03 09:18:12]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="franco-allemand"><![CDATA[franco-allemand]]></category>
		<category domain="post_tag" nicename="fribourg"><![CDATA[fribourg]]></category>
		<category domain="post_tag" nicename="logo-abandonne"><![CDATA[logo abandonné]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="post_tag" nicename="suisse"><![CDATA[Suisse]]></category>
		<category domain="post_tag" nicename="ville-bilingue"><![CDATA[ville bilingue]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<title>Le roi des jambons fête son cinquantenaire</title>
		<link>http://yannickbourenane.com/preprod/2013/05/07/le-roi-des-jambons-fete-son-cinquantenaire/</link>
		<pubDate>Mon, 06 May 2013 22:30:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3312</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Anniversaire_Jambon_Parme.jpg"><img class="aligncenter size-full wp-image-3313" alt="Logo_Anniversaire_Jambon_Parme" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Anniversaire_Jambon_Parme.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.prosciuttodiparma.com/">Le Prosciutto di Parma</a>, ou Jambon de Parme, célèbre cette année son 50e anniversaire. Pour l'occasion, le Consortium, partenariat unissant les producteurs de ce produit d'exception à l'appellation d'origine protégée, dévoile le logotype anniversaire de la marque ainsi que le programme des manifestations prévues afin de promouvoir le jambon de Parme. Aujourd'hui, 9 millions de jambons de Parme sont confectionnés chaque année par plus de 160 producteurs. Destinée en premier lieu au marché italien, la production s'exporte également sur tous les continents.<!--more-->

C'est l'<a href="http://www.liceoartisticotoschi.gov.it/">école d'Art Toschi</a> de Parme qui signe la nouvelle identité visuelle. Largement inspirée du logotype de la marque, celle-ci présente la couronne ducale, griffe d'authenticité du Roi des jambons dans une couleur or. L'âge de la marque s'illustre dans un rouge-bordeaux pouvant rappeler la couleur du jambon cru. Utilisé comme une signature, il vient tracer l'assise de la couronne. Parme, la seule province d'Italie où est produit ce jambon, s'inscrit en italien dans une typographie sans serif dont la couleur s'accorde à celle de la couronne.

A l'occasion du cinquantenaire du label, des compétitions seront organisées en Italie et à l'international afin de récompenser les "Ambassadeurs du Prosciutto" par une trancheuse traditionnelle made in Italy en édition limitée, porteuse du logotype anniversaire :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Prix_Jambon_Parme.jpg"><img class="aligncenter size-full wp-image-3315" alt="Prix_Jambon_Parme" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Prix_Jambon_Parme.jpg" width="827" height="370" /></a>

Le festival du <a href="http://www.prosciuttodiparma.com/">Prosciutto di Parma</a>, prévu pour septembre 2013, sera le théâtre de nombreuses manifestations notamment dans les bars et les restaurants qui proposeront des menus à thème, des dégustations et des apéritifs autour du jambon de Parme.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Jambon_Parme.jpg"><img class="aligncenter size-full wp-image-3316" alt="Jambon_Parme" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Jambon_Parme.jpg" width="827" height="248" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3312</wp:post_id>
		<wp:post_date><![CDATA[2013-05-07 00:30:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-06 22:30:32]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-roi-des-jambons-fete-son-cinquantenaire]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="anniversaire"><![CDATA[Anniversaire]]></category>
		<category domain="post_tag" nicename="cinquantenaire"><![CDATA[cinquantenaire]]></category>
		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="post_tag" nicename="italie"><![CDATA[italie]]></category>
		<category domain="post_tag" nicename="jambon"><![CDATA[jambon]]></category>
		<category domain="post_tag" nicename="jambon-de-parme"><![CDATA[Jambon de Parme]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="prosciutto-di-parma"><![CDATA[Prosciutto di Parma]]></category>
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		<title>Un léger vent de nouveauté souffle sur Instagram</title>
		<link>http://yannickbourenane.com/preprod/2013/05/06/un-leger-vent-de-nouveaute-souffle-sur-instagram/</link>
		<pubDate>Mon, 06 May 2013 13:07:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3328</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Instagram.jpg"><img class="aligncenter size-full wp-image-3329" alt="Logo_Instagram" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Instagram.jpg" width="827" height="299" /></a>

&nbsp;

Le célèbre service de partage de photos <a href="http://instagram.com/">Instagram </a>accorde un léger lifting à son logotype. Précédemment basée sur la Billabong, la nouvelle typographie du logo conserve son style manuscrit mais se veut plus fluide et familière. Cette identité est signée par le designer Mackey Saturday.<!--more-->
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Nouveau_Logo_Instagram1.jpg"><img class="aligncenter size-full wp-image-3330" alt="Nouveau_Logo_Instagram1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Nouveau_Logo_Instagram1.jpg" width="827" height="924" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Nouveau_Logo_Instagram2.jpg"><img class="aligncenter size-full wp-image-3331" alt="Nouveau_Logo_Instagram2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Nouveau_Logo_Instagram2.jpg" width="827" height="576" /></a>Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3328</wp:post_id>
		<wp:post_date><![CDATA[2013-05-06 15:07:41]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="instagram"><![CDATA[Instagram]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="photos"><![CDATA[photos]]></category>
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		<title>El Rancho change de logo</title>
		<link>http://yannickbourenane.com/preprod/2013/05/03/el-rancho-change-de-logo/</link>
		<pubDate>Thu, 02 May 2013 22:30:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3687</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_El_Rancho.jpg"><img class="aligncenter size-full wp-image-3688" alt="Logo_El_Rancho" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_El_Rancho.jpg" width="827" height="295" /></a>

&nbsp;

<a href="www.elrancho.fr/">El Rancho</a>, enseigne leader de la restauration tex-mex en France, dévoile sa nouvelle identité visuelle. Créé en 1992, <a href="www.elrancho.fr/">El Rancho</a>, qui souhaite aujourd'hui mettre en avant son offre grill tout en conservant son positionnement "exotique", accompagne ce premier changement de logotype d'une nouvelle carte de restaurant.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3687</wp:post_id>
		<wp:post_date><![CDATA[2013-05-03 00:30:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-02 22:30:38]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[el-rancho-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="el-rancho"><![CDATA[El Rancho]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="restaurant"><![CDATA[restaurant]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
		<category domain="post_tag" nicename="tex-mex"><![CDATA[Tex Mex]]></category>
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		<title>Accostage à la Bastille</title>
		<link>http://yannickbourenane.com/preprod/2013/05/08/accostage-a-la-bastille/</link>
		<pubDate>Tue, 07 May 2013 22:30:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3319</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Cafe_Francais.jpg"><img class="aligncenter size-full wp-image-3320" alt="Logo_Cafe_Francais" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Cafe_Francais.jpg" width="827" height="254" /></a>

&nbsp;

&nbsp;

La célèbre famille Costes, propriétaire de nombreux établissements à la mode, a inauguré sa nouvelle brasserie new style au coeur de la Bastille, <a href="http://www.beaumarly.com/cafe-francais/accueil">le Café Français</a>. Après deux ans de travaux, cette<em> brasserie d'aujourd'hui</em> ouvre ses portes et dévoile un logotype, élément central décliné jusque dans les moindres détails des espaces, des matériaux et du mobilier.<!--more-->

Situé partiellement sur l'empreinte de l'ancienne prison de la Bastille, <a href="http://www.beaumarly.com/cafe-francais/accueil">le Café Français</a> fait référence à l'histoire et a donc souhaité s'offrir une présence et une identité visuelle forte et impactante. La conception artistique est signée par <a href="http://www.india-mahdavi.com/1/news.html">India Mahdavi</a> avec la collaboration du studio parisien M/M.

Le nom de la brasserie s'inscrit dans une typographie très géométrique de couleur bleue et rouge à l'intérieur d'une base carrée. Les couleurs du drapeau national s'illustrent dans ce logotype afin de faire référence au nom de l'établissement tout en soulignant l'aspect historique de la célèbre place qui l'accueille. L'ancienneté du lieu se marie donc parfaitement avec la modernité de la marque. Cette identité se déstructure afin de se décliner de façon omniprésente sur l'ensemble des éléments de la brasserie, du sol en passant par les mûrs, le mobilier et la vaisselle. A noter que les fauteuils du café, fabriqués en France, ont coûté près de 2000 euros pièce.

Appartenant au groupe Beaumarly, tout comme les célèbres établissements Thoumieux, Café Beaubourg, Hôtel Amour, Chez Julien, Le Germain, Le Georges... le Café Français a fait appel au chef doublement étoilé Pascal Lognon-Duval afin de proposer une carte digne des grands restaurants. Au premier étage, on peut découvrir une salle décorée par Louis Benzoni, primé au concours organisé par le magazine AD.

Pour info, Gilbert et Jean-Louis Costes sont arrivés à Paris au milieu des années 1960 et sont aujourd'hui, avec leur famille, à la tête de nombreux établissements parisiens tels que Le Rival Deluxe, Le Madrigal, Le Tourville, Le Vieux-Colombier, le Café du Marché, Le Georges... C'est avec son fils Thierry que Gilbert Costes a ouvert <a href="http://www.beaumarly.com/cafe-francais/accueil">le Café Français</a> situé à l'angle du boulevard Henri-IV et de la rue Saint-Antoine.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/cafe-francais-photo-1_medium.jpg"><img class="aligncenter size-full wp-image-3321" alt="Café_Français_Bastille" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/cafe-francais-photo-1_medium.jpg" width="552" height="828" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/cafe-francais-photo-2_medium.jpg"><img class="aligncenter size-full wp-image-3322" alt="Café_Français_Bastille" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/cafe-francais-photo-2_medium.jpg" width="552" height="828" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/cafe-francais-photo-3_medium.jpg"><img class="aligncenter size-full wp-image-3323" alt="Café_Français_Bastille" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/cafe-francais-photo-3_medium.jpg" width="552" height="828" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/cafe-francais-photo-4_medium.jpg"><img class="aligncenter size-full wp-image-3324" alt="Café_Français_Bastille" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/cafe-francais-photo-4_medium.jpg" width="552" height="828" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DSC06795.jpg"><img class="aligncenter size-full wp-image-3340" alt="Le_Café_Français" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DSC06795.jpg" width="640" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DSC06808.jpg"><img class="aligncenter size-full wp-image-3341" alt="Le_Café_Français" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DSC06808.jpg" width="640" height="480" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Café_Francais.jpg"><img class="aligncenter size-full wp-image-3326" alt="Café_Francais" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Café_Francais.jpg" width="827" height="665" /></a>

&nbsp;

Voir<a href="http://www.lefigaro.fr/sortir-paris/2013/04/15/30004-20130415ARTFIG00591-cafe-francais-les-freres-costes-prennent-la-bastille.php"> le reportage vidéo du Figaro.</a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/restaurants-et-bars/">des logos dans les bars et les restaurants.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3319</wp:post_id>
		<wp:post_date><![CDATA[2013-05-08 00:30:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-07 22:30:21]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[accostage-a-la-bastille]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bar"><![CDATA[bar]]></category>
		<category domain="post_tag" nicename="bastille"><![CDATA[Bastille]]></category>
		<category domain="post_tag" nicename="brasserie"><![CDATA[brasserie]]></category>
		<category domain="post_tag" nicename="cafe-francais"><![CDATA[Café Français]]></category>
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		<category domain="post_tag" nicename="famille-costes"><![CDATA[Famille Costes]]></category>
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		<title>Monsieur Bleu sens dessus dessous</title>
		<link>http://yannickbourenane.com/preprod/2013/05/09/monsieur-bleu-sens-dessus-dessous/</link>
		<pubDate>Wed, 08 May 2013 22:00:22 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3354</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/logo_mr_bleu.jpg"><img class="size-full wp-image-3355 aligncenter" alt="logo_mr_bleu" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/logo_mr_bleu.jpg" width="657" height="447" /></a>

Le <a href="http://monsieurbleu.com">nouveau restaurant</a> du Palais de Tokyo a ouvert ses portes le 2 Mai. Si l’envie vous prend de rencontrer ce Monsieur Bleu, ne vous fiez pas aux apparences, ni au logotype…

<!--more-->

Le logotype se présente de manière simple : une typographie bâton, condensée et élancée. Les lettres s’inscrivent en alternance par un décalage vers le bas et un changement de couleur (vert/bleu) une lettre sur deux. Jouant sur les rapports d’espaces entre les lettres, le logotype semble évoquer l’architecture du lieu, notamment les 650m2 de terrasse en bord de seine, face à la Tour Eiffel. L’écriture visuelle du patronyme contraste avec le sérieux du « monsieur » et apporte une touche de légèreté et de fraîcheur tout en restant pointu. Monsieur Bleu serait-il un dandy ? Si le logotype du lieu lui confère une image friendly et chaleureuse, le restaurant, pensé et designé par l’architecte Joseph Dirand, se déploie dans une architecture pointue et un intérieur sophistiqué.

Le site du musée d’affirmer : <em id="__mceDel">« A l’image du Palais de Tokyo, Monsieur Bleu est unique et insaisissable : ouvert et exigeant, convivial et pointu, festif et intime, il se mêle à l’atmosphère générale du lieu pour agiter plus encore les esprits et les corps. »</em>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Monsieur-Bleu-Restaurant-Paris-Palais-de-Tokyo-interieur-Joseph-dirant.jpg"><img class="size-full wp-image-3359 aligncenter" alt="Monsieur_Bleu_Interieur" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Monsieur-Bleu-Restaurant-Paris-Palais-de-Tokyo-interieur-Joseph-dirant.jpg" width="1300" height="900" /></a>

Toute l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/restaurants/">les restaurants</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3354</wp:post_id>
		<wp:post_date><![CDATA[2013-05-09 00:00:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-08 22:00:22]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="monsieur-bleu"><![CDATA[monsieur bleu]]></category>
		<category domain="post_tag" nicename="musee"><![CDATA[Musée]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="palais-de-tokyo"><![CDATA[palais de tokyo]]></category>
		<category domain="post_tag" nicename="paris"><![CDATA[paris]]></category>
		<category domain="post_tag" nicename="restaurant"><![CDATA[restaurant]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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		<title>Bande de pubs</title>
		<link>http://yannickbourenane.com/preprod/2013/05/10/cest-vendredi-on-se-paie-la-pub/</link>
		<pubDate>Thu, 09 May 2013 22:00:12 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3361</guid>
		<description></description>
		<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/tumblr_mjx7kef3pt1s8kr9fo1_1280.jpg"><img class="size-full wp-image-3362 aligncenter" alt="TDP_1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/tumblr_mjx7kef3pt1s8kr9fo1_1280.jpg" width="1280" height="908" /></a></p>
<p style="text-align: left;">C'est vendredi, on se paie la pub. Toute marque a une identité propre.  Mais quand la publicité lave son linge en famille, il y a de quoi rire.</p>
<p style="text-align: center;"><!--more--></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-36.jpg"><img class="alignnone size-full wp-image-3397" alt="TDP_36" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-36.jpg" width="1280" height="908" /></a></p>
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<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-24.jpg"><img class="alignnone size-full wp-image-3385" alt="TDP_24" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-24.jpg" width="1280" height="908" /></a></p>
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<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-21.jpg"><img class="alignnone size-full wp-image-3382" alt="TDP_21" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-21.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-20.jpg"><img class="alignnone size-full wp-image-3381" alt="TDP_20" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-20.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-19.jpg"><img class="alignnone size-full wp-image-3380" alt="TDP_19" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-19.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-18.jpg"><img class="alignnone size-full wp-image-3379" alt="TDP_18" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-18.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-17.jpg"><img class="alignnone size-full wp-image-3378" alt="TDP_17" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-17.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-16.jpg"><img class="alignnone size-full wp-image-3377" alt="TDP_16" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-16.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-15.jpg"><img class="alignnone size-full wp-image-3376" alt="TDP_15" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-15.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-14.jpg"><img class="alignnone size-full wp-image-3375" alt="TDP_14" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-14.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-13.jpg"><img class="alignnone size-full wp-image-3374" alt="TDP_13" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-13.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-12.jpg"><img class="alignnone size-full wp-image-3373" alt="TDP_12" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-12.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-11.jpg"><img class="alignnone size-full wp-image-3372" alt="TDP_11" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-11.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-10.jpg"><img class="alignnone size-full wp-image-3371" alt="TDP_10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-10.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-9.jpg"><img class="alignnone size-full wp-image-3370" alt="TDP_9" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-9.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-8.jpg"><img class="alignnone size-full wp-image-3369" alt="TDP_8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-8.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-7.jpg"><img class="alignnone size-full wp-image-3368" alt="TDP_7" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-7.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-6.jpg"><img class="alignnone size-full wp-image-3367" alt="TDP_6" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-6.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-5.jpg"><img class="alignnone size-full wp-image-3366" alt="TDP_5" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-5.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-4.jpg"><img class="alignnone size-full wp-image-3365" alt="TDP_4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-4.jpg" width="1280" height="908" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-3.jpg"><img class="alignnone size-full wp-image-3364" alt="TDP_3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/TDP-3.jpg" width="1280" height="908" /></a></p>
<p style="text-align: left;">Source : <a href="http://toutesdespubs.tumblr.com">Toutes des pubs</a>.</p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3361</wp:post_id>
		<wp:post_date><![CDATA[2013-05-10 00:00:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-09 22:00:12]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cest-vendredi-on-se-paie-la-pub]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="marques-celebres"><![CDATA[marques célèbres]]></category>
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		<title>Salomon, back to the roots</title>
		<link>http://yannickbourenane.com/preprod/2013/05/13/salomon-back-to-the-roots/</link>
		<pubDate>Sun, 12 May 2013 22:00:51 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3407</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Base-photoshop.jpg"><img class="size-full wp-image-3408 aligncenter" alt="Logo_Salomon" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Base-photoshop.jpg" width="827" height="370" /></a>

<a href="http://www.salomon.com/fr/">L’équipementier français</a> spécialisé en sports de montagne présente un nouveau logo étrangement familier.  L'extension des gammes de la marque a complexifié sa présence et son identité. Salomon réaffirme son positionnement avec un logo unique, héritier du logo original.

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Le nouveau logotype reprend en réalité le tout premier logo : le « S » inscrit en blanc dans un cadre noir. La nouvelle typographie du nom, crée sur mesure pour la marque, diffère néanmoins beaucoup de l’ancienne. Inscrite en bas de casse, elle est plus ronde et véhicule l’engagement de la marque auprès de ses clients, depuis 1947. Le « S » conserve la typographie des deux premiers logotypes. Ce mélange des genres souligne le double visage de la marque : tournée vers l’innovation et la performance mais aussi proche de ses clients et soucieuse de son authenticité.

En associant des références du passé à une approche visuelle plus moderne, ce nouveau logotype assoit les valeurs de la marque et son expertise avec plus de cohérence. Nick Hard, le co-fondateur de l’agence Planning Unit en charge du projet confie ainsi : « it had got a bit messy – each discipline was using their own version, so we needed a new umbrella brand ».

Le nouveau logotype a été réalisé par les agence Fresh Britain et Planning Unit.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1636235_110721153701_IMG_0402.jpg"><img class="size-full wp-image-3410 aligncenter" alt="SALOMON_VINTAGE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1636235_110721153701_IMG_0402.jpg" width="500" height="376" /></a>

&nbsp;
<p style="text-align: center;">Le fameux "S" vintage, héritage de la marque</p>
&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/image002.jpg"><img class="size-full wp-image-3409 aligncenter" alt="SALOMON_BOUTIQUE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/image002.jpg" width="485" height="340" /></a>

&nbsp;

Toute l’actu des logos dans <a href="http://yannickbourenane.com/preprod/category/sport/">le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3407</wp:post_id>
		<wp:post_date><![CDATA[2013-05-13 00:00:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-12 22:00:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[salomon-back-to-the-roots]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="reprise-de-logo"><![CDATA[reprise de logo]]></category>
		<category domain="post_tag" nicename="salomon"><![CDATA[salomon]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<title>Procter &amp; Gamble : quand l&#039;union fait la force</title>
		<link>http://yannickbourenane.com/preprod/2013/05/13/procter-gamble-quand-lunion-fait-la-force/</link>
		<pubDate>Mon, 13 May 2013 14:27:34 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3415</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/AvantAprès.jpg"><img class="size-full wp-image-3416 aligncenter" alt="AvantAprès" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/AvantAprès.jpg" width="827" height="370" /></a>

<a href="http://www.pg.com/fr_FR/index.shtml">Le 1er annonceur mondial </a>avec 300 marques dans plus de 180 pays (Mr Propre, Ariel, Gillette, Pampers, Tampax) choisit de renforcer son identité corporate en puisant le meilleur de son logo originel. L’entreprise au budget pub de 9 Mds$/an, souhaite ainsi gagner en visibilité auprès des consommateurs.

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Le logotype originel représentait un visage d’homme dans un croissant de lune, inséré dans un cercle, regardant treize étoiles. C’est en 1991 qu’il prend une forme typographique avec les initiales de la marque. Le nouveau logotype reprend le cercle et le croissant du logo originel mais les treize étoiles ont été remplacées par les initiales de la marque et le croissant se situe désormais à gauche. Les initiales s’inscrivent en blanc et conservent l’ancienne typographie. Le bleu emblématique de la marque se décline désormais en deux teintes: un bleu foncé pour le cercle et une teinte plus claire pour le croissant. Un reflet de lumière vient éclairer le logo par le haut. Cette forme arrondie, à l’image du label, construit une unité de marque.

Souhaitant désormais s’adresser de manière plus directe à ses consommateurs, Procter &amp; Gamble avait besoin d’une identité visuelle claire, porteuse de sens. Dans un communiqué, l’agence Landor, chargée du projet, explique qu’elle a voulu extraire du logo originel l’essence de la marque. Les étoiles et le croissant de lune évoquaient la présence de la marque dans le quotidien des consommateurs et au fil des générations. Le nouveau logo modernise cet héritage et réaffirme la présence de la marque dans notre quotidien.

Dommage que le site n’ait pas encore été mis à jour…
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Procter__Gamble_1_logo.png"><img class="alignnone size-full wp-image-3417" alt="Procter_&amp;_Gamble_former_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Procter__Gamble_1_logo.png" width="269" height="269" /></a></p>
<p style="text-align: center;">Le logo originel de Procter &amp; Gamble</p>
&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/11mdifr.jpg"><img class="size-full wp-image-3418 aligncenter" alt="P&amp;G_1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/11mdifr.jpg" width="728" height="434" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Capture-d’écran-2013-05-13-à-12.40.48.png"><img class="size-full wp-image-3419 aligncenter" alt="P&amp;G_2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Capture-d’écran-2013-05-13-à-12.40.48.png" width="935" height="392" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/t6rmev.jpg"><img class="size-full wp-image-3420 aligncenter" alt="P&amp;G_3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/t6rmev.jpg" width="728" height="434" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/category/distribution/">Tout sur l'actu des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3415</wp:post_id>
		<wp:post_date><![CDATA[2013-05-13 16:27:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-13 14:27:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[procter-gamble-quand-lunion-fait-la-force]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="distribution-2"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="marque-ombrelle"><![CDATA[marque ombrelle]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="procter-gamble"><![CDATA[Procter &amp; Gamble]]></category>
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		<wp:comment>
			<wp:comment_id>7620</wp:comment_id>
			<wp:comment_author><![CDATA[Khp]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kevinplet@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.220.53.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-13 17:51:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-13 15:51:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sympa le logo, par conter 
'Le logotype originel ' original...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>21st Century Fox sous les feux de la rampe</title>
		<link>http://yannickbourenane.com/preprod/2013/05/14/21st-century-fox-sous-les-feux-de-la-rampe/</link>
		<pubDate>Mon, 13 May 2013 22:00:44 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3422</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="size-full wp-image-3423 aligncenter" alt="21stCenturyFox_Pentagram" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/21stCenturyFox_Pentagram.png" width="619" height="275" />

Rassurez-vous, la légendaire société de production ne change pas de nom. Ce nouveau logotype est celui de la nouvelle marque de Rupert Murdoch. Le magnat des médias restructure son empire médiatique en deux entités : News Corp consacrée à la presse et à l’édition et 21st Century Fox consacrée à l’audiovisuel.

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Le logotype et le nom de marque font néanmoins volontairement écho à la célèbre société de production. On retrouve les faisceaux lumineux des spots ainsi qu’une typographie dérivée de celle du logo de la 20th Century Fox et du réseau de chaînes télévisées : la Fox. Le cercle bleu marine en fond fait référence, d’après le site de l’agence Pentagram en charge du projet, à la lentille optique des caméras.  Ces références directes à la 20th Century Fox mettent en lumière l’héritage créatif de la marque. Le choix d’une typographie moderne inscrite en gris clair sans relief, ainsi que le nom « 21st Century Fox » renvoie à la capacité d’innovation de la marque et l’inscrit dans son temps. Riche de son passé, la marque se tourne vers l’avenir d’autant mieux armée.

Dans une note adressée au personnel, Rupert Murdoch déclarait ainsi : « Today I am proud to unveil our new logo, which serves as a powerful symbol of the inspiration and high bar set by our company. Like our name, the logo reflects the rich creative heritage of Twentieth Century Fox and signals the promise of the 21st century and our restless drive toward the future. Ultimately, our new logo celebrates the powerful commitment of you and your colleagues to the excellence and innovation that will propel 21st Century Fox forward. »

Le logo a été développé par Michael Gericke et Emily Oberman de l’agence Pentagram à New York.
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/6a00d83451d69069e200e5521470a48834-800wi.jpg"><img class="alignnone size-full wp-image-3424" alt="20th" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/6a00d83451d69069e200e5521470a48834-800wi.jpg" width="800" height="446" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/21st-century-fox.jpg"><img class="alignnone size-full wp-image-3425" alt="21st" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/21st-century-fox.jpg" width="656" height="364" /></a></p>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/fox-logo1_300x206.jpg"><img class="alignnone size-full wp-image-3426 aligncenter" alt="FOX_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/fox-logo1_300x206.jpg" width="300" height="206" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/category/media/">Tout sur l'actu des logos dans les médias.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3422</wp:post_id>
		<wp:post_date><![CDATA[2013-05-14 00:00:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-13 22:00:44]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[21st-century-fox-sous-les-feux-de-la-rampe]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="century-fox"><![CDATA[Century fox]]></category>
		<category domain="post_tag" nicename="cinema"><![CDATA[Cinéma]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="rupert-murdoch"><![CDATA[rupert murdoch]]></category>
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		<title>Le nouveau symbole de la fête royale néerlandaise</title>
		<link>http://yannickbourenane.com/preprod/2013/05/15/la-nouvelle-image-de-la-royaute-neerlandaise/</link>
		<pubDate>Tue, 14 May 2013 22:30:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3430</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Roi_Pays_Bas.jpg"><img class="aligncenter size-full wp-image-3431" alt="Logo_Roi_Pays_Bas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Roi_Pays_Bas.jpg" width="827" height="306" /></a>

&nbsp;

Le 30 avril 2013, <a href="https://www.facebook.com/KoningVanNederland?fref=ts">Willem-Alexander Claus George Ferdinand</a> ou plus simplement <a href="https://www.facebook.com/KoningVanNederland?fref=ts">Willem-Alexander</a> est devenu le roi des Pays-Bas en succédant à sa mère Beatrix alors redevenue princesse après 33 ans de règne. A 46 ans, il est le plus jeune souverain d'Europe et le premier roi à prendre le trône néerlandais depuis plus de 120 ans. Le symbole de cette intronisation a du répondre à de nombreuses exigences lors de sa conception.<!--more-->

C'est l'agence amsterdamaise <a href="http://www.koeweidenpostma.com/html/">Koeweiden Postma</a> qui est à l'origine de l'identité déployée sur plus de 1100 drapeaux et bannières, 500 Abribus et affiches, 30 bâtiments et 140000 couronnes en papier distribuées dans la ville aux 800000 visiteurs.

Les principaux enjeux étaient de concevoir une identité à la fois festive et majestueuse sans y inclure de couronne, de texte ou d'image du nouveau roi. Le logotype présente les initiales du souverain dans un dégradé d'orange, couleur d'Amsterdam inspirée par le patronyme de la famille royale, Orange-Nassau. Une impression d'éclat et de lumière est offerte par des pointes de jaune inclues au logotype. Cette identité est déployée dans l'ensemble de la ville, qui a également revêtu les couleurs nationales rouge, blanc et bleu au travers de drapeaux aux bases diagonales.

Willem-Alexander a expliqué vouloir être <em>"un monarque du XXIe siècle, conciliant tradition et modernité sans entretenir un fétichisme du protocole". </em>Un style moderne et décontracté qui se retrouve dans cette identité.

Cette journée d'intronisation, durant laquelle le roi prête serment devant les deux chambres du Parlement, est marquée par deux grands absents : le frère du roi, plongé dans le coma suite à un accident de ski et le père de sa femme, la reine Maxima, en raison de son rôle controversé durant la dictature argentine. En effet, Jorge Zorreguieta était alors ministre de l'agriculture.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_01.jpg"><img class="aligncenter size-full wp-image-3432" alt="Willem_Alexander_Intronisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_01.jpg" width="574" height="382" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_02.jpg"><img class="aligncenter size-full wp-image-3433" alt="Willem_Alexander_Intronisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_02.jpg" width="574" height="382" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_03.jpg"><img class="aligncenter size-full wp-image-3434" alt="Willem_Alexander_Intronisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_03.jpg" width="574" height="382" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_04.jpg"><img class="aligncenter size-full wp-image-3435" alt="Willem_Alexander_Intronisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_04.jpg" width="574" height="382" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_05.jpg"><img class="aligncenter size-full wp-image-3437" alt="Willem_Alexander_Intronisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_05.jpg" width="574" height="382" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_06.jpg"><img class="aligncenter size-full wp-image-3438" alt="Willem_Alexander_Intronisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_06.jpg" width="574" height="383" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_07.jpg"><img class="aligncenter size-full wp-image-3439" alt="Willem_Alexander_Intronisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_07.jpg" width="574" height="382" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_08.jpg"><img class="aligncenter size-full wp-image-3440" alt="Willem_Alexander_Intronisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_08.jpg" width="574" height="382" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_09.jpg"><img class="aligncenter size-full wp-image-3441" alt="Willem_Alexander_Intronisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_09.jpg" width="574" height="383" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_10.jpg"><img class="aligncenter size-full wp-image-3442" alt="Willem_Alexander_Intronisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_10.jpg" width="574" height="382" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_11.jpg"><img class="aligncenter size-full wp-image-3443" alt="Willem_Alexander_Intronisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/willem_alexander_11.jpg" width="574" height="382" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/politique/">des logos dans la politique.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3430</wp:post_id>
		<wp:post_date><![CDATA[2013-05-15 00:30:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-14 22:30:38]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="intronisation"><![CDATA[Intronisation]]></category>
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		<title>Onet réaffirme ses valeurs</title>
		<link>http://yannickbourenane.com/preprod/2013/05/16/onet-reaffirme-ses-valeurs/</link>
		<pubDate>Wed, 15 May 2013 22:30:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3445</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Onet.jpg"><img class="aligncenter size-full wp-image-3446" alt="Logo_Onet" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Onet.jpg" width="827" height="259" /></a>

&nbsp;

Fondée en 1860, la société française <a href="http://fr.groupeonet.com/">Onet</a>, acronyme d'<a href="http://fr.groupeonet.com/">Office nouveau du Nettoyage</a>, fédère aujourd'hui six marques commerciales regroupées en trois pôles. Spécialiste dans les services de nettoyage et de propreté, Onet revendique la place de leader du marché français de la propreté et dévoile sa nouvelle identité destinée à offrir puissance et modernité à ses 70 sociétés reparties dans toute l'Europe.<!--more-->

Forte de ses trois valeurs fondamentales <em>"Ecoute, Respect et Audace"</em>, la marque a souhaité affirmer <em>"sa volonté d'innovation et de modernité en véhiculant puissance, énergie et simplicité."</em>

Le nom de la marque s'inscrit dans une typographie sans serif de couleur bleue mêlant bas de casse et capitales. La rondeur utilisée ainsi que la signature : "De l'ingénierie, des services et des hommes" visent à souligner la place centrale qu'occupe l'humain dans les activités d'Onet. Une griffe pouvant faire gage de signature s'illustre en gris et rouge afin d'offrir une certaine vivacité au logotype.

Présent sur le marché de la propreté, des services en milieux extrêmes notamment dans le nucléaire, sur le marché de la sécurité humaine, de la formation et de la négoce, Onet s'articule autour de trois pôles. Le pôle services incluant les marques Onet Propreté &amp; Services, Onet Logistique et Onet Airport Services. Le pôle technologies avec Onet Technologies et le pôle sécurité avec Onet Sécurité et Onet Accueil. Leurs nouveaux logotypes, s'appuyant sur celui du groupe auquel s'ajoute le nom de la marque, sont également dévoilés :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Nouvelles_Marques_Onet.jpg"><img class="aligncenter size-full wp-image-3447" alt="Nouvelles_Marques_Onet" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Nouvelles_Marques_Onet.jpg" width="827" height="259" /></a>Pour info, le groupe a également développé une fondation visant à lutter contre l'insalubrité, l'insécurité et le mal être inhérent aux logements : <a href=" http://www.fondation-onet.org">la Fondation Onet.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Image-5.png"><img class="aligncenter size-full wp-image-3448" alt="Onet_Nouveau_Site" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Image-5.png" width="1104" height="825" /></a>Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2013-05-16 00:30:32]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>7810</wp:comment_id>
			<wp:comment_author><![CDATA[JEFF]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dddd@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-24 09:05:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-24 07:05:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hum... "modernité"? Le nouveau fait plus vieux, hélas.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>9716</wp:comment_id>
			<wp:comment_author><![CDATA[JEFF 2]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pkrobar@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.102.65.40]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-14 14:43:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-14 13:43:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Perso je le trouve complétement en rupture avec son ancêtre, l'ancien ressemble à une chevalière gravé chez "Benetton"(le graveur, pas le fringueur), alors que le nouveau a bien les deux pied dans le 21 ème siècle et en jette fort quand on observe leurs secteurs d'activité et la concurrence question modernité il est plutôt très bien placé...]]></wp:comment_content>
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	<item>
		<title>100 logos XXX</title>
		<link>http://yannickbourenane.com/preprod/2013/05/17/100-logos-xxx/</link>
		<pubDate>Thu, 16 May 2013 22:30:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3450</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logos_Not_Hardcore.jpg"><img class="aligncenter size-full wp-image-3451" alt="Logos_Not_Hardcore" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logos_Not_Hardcore.jpg" width="600" height="4252" /></a>

C'est vendredi, la tendance aux logos X, dits "hipster" se confirme, la preuve avec cette compilation de 100 logos faite par <a href="https://twitter.com/LO_X_GO">Ean MacKaye</a>.

Source : <a href="http://www.logodesignlove.com/">Logo Design Love</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3450</wp:post_id>
		<wp:post_date><![CDATA[2013-05-17 00:30:27]]></wp:post_date>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
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		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="logos-en-x"><![CDATA[logos en X]]></category>
		<category domain="post_tag" nicename="serie-de-logos-2"><![CDATA[série de logos]]></category>
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	<item>
		<title>Un logo arc-en-ciel pour les bénévoles</title>
		<link>http://yannickbourenane.com/preprod/2013/05/20/the-benevolent-society-fait-eclater-sa-joie/</link>
		<pubDate>Sun, 19 May 2013 22:30:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3453</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Benevolent_Society.jpg"><img class="aligncenter size-full wp-image-3454" alt="Logo_Benevolent_Society" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Benevolent_Society.jpg" width="827" height="248" /></a>

&nbsp;

<a href="http://www.benevolent.org.au/">The Benevolent Society</a>, 1er organisme de bienfaisance en Australie, fête ses 200 ans cette année. Afin de renforcer son image et d'exprimer sa vitalité, l'association a opté pour une identité toute en couleur. L'association emploie 900 personnes et dispose d'une force de plus de 800 bénévoles qui soutiennent environ 41000 personnes par an.<!--more-->

Le logotype met dorénavant en avant la mention "benevolent" au travers d'une typographie sans serif aux couleurs acidulées dont les bas de casse s'entremêlent illustrant ainsi la solidarité et l'union. Les couleurs véhiculent les valeurs de l'organisme à savoir l'amour, l'espoir, la force et la sagesse. Les rondeurs données au logotype peuvent évoquer l'humain et la proximité dont l'association fait preuve vis à vis de la société australienne. Cette expression d'espoir et de vitalité s'illustre également aux travers de visuels présentant des objets du quotidiens dans un arc-en-ciel de couleurs flashy.

Fondée par Edward Smith Salle en 1813, l'organisme bénévole est d'autant plus fière de célébrer ses 200 ans que dans ce milieu la pérennité dépend du soutien de individus, des collectivités et du gouvernement.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/4e04558c740caab3629d0ad9f804ab99.jpg"><img class="aligncenter size-full wp-image-3456" alt="The_Benevolent_Society" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/4e04558c740caab3629d0ad9f804ab99.jpg" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/082e87502ac6495a43c3212af9ed43ed.jpg"><img class="aligncenter size-full wp-image-3457" alt="The_Benevolent_Society" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/082e87502ac6495a43c3212af9ed43ed.jpg" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/393994_379102608831400_678556346_n.jpg"><img class="aligncenter size-full wp-image-3458" alt="The_Benevolent_Society" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/393994_379102608831400_678556346_n.jpg" width="815" height="315" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/943576_456732177735109_397466219_n.jpg"><img class="aligncenter size-full wp-image-3459" alt="The_Benevolent_Society" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/943576_456732177735109_397466219_n.jpg" width="851" height="315" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/benev.jpg"><img class="aligncenter size-full wp-image-3460" alt="The_Benevolent_Society" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/benev.jpg" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/benev2.jpg"><img class="aligncenter size-full wp-image-3461" alt="The_Benevolent_Society" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/benev2.jpg" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/benev4.jpg"><img class="aligncenter size-full wp-image-3462" alt="The_Benevolent_Society" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/benev4.jpg" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/benev5.jpg"><img class="aligncenter size-full wp-image-3463" alt="The_Benevolent_Society" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/benev5.jpg" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/benev6.jpg"><img class="aligncenter size-full wp-image-3464" alt="The_Benevolent_Society" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/benev6.jpg" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/benev9.jpg"><img class="aligncenter size-full wp-image-3465" alt="The_Benevolent_Society" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/benev9.jpg" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/c0d805ba2544674cd079a476341052f0.jpg"><img class="aligncenter size-full wp-image-3466" alt="The_Benevolent_Society" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/c0d805ba2544674cd079a476341052f0.jpg" width="600" height="450" /></a>

Cette identité est signée par <a href="http://www.behance.net/annikaweis">Annika Weis</a>, designer du studio <a href="http://www.designworks.com.au/">Designworks Sidney</a>.
Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/association/">des logos dans les associations.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3453</wp:post_id>
		<wp:post_date><![CDATA[2013-05-20 00:30:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-19 22:30:04]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="anniversaire"><![CDATA[Anniversaire]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="post_tag" nicename="associations"><![CDATA[Associations]]></category>
		<category domain="post_tag" nicename="australie"><![CDATA[Australie]]></category>
		<category domain="post_tag" nicename="benevole"><![CDATA[Bénévole]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="organisme"><![CDATA[Organisme]]></category>
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	<item>
		<title>Manger en capitales</title>
		<link>http://yannickbourenane.com/preprod/2013/05/17/manger-cest-capitales/</link>
		<pubDate>Fri, 17 May 2013 09:26:59 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3482</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/555033_351247178315034_422763242_n.jpg"><img class="size-full wp-image-3483 aligncenter" alt="MANGER_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/555033_351247178315034_422763242_n.jpg" width="960" height="960" /></a>

Si l'identité visuelle du nouveau restaurant <em>où il faut être, </em>Manger, s'érige en capitales, c'est pour honorer un pari improbable et essentiel : « déguster des plats confectionnés par de grands chefs dans un lieu à la déco pointue » et « être solidaire » ne sont désormais plus des propositions incompatibles. La preuve par <a href="http://www.manger-leresto.com">Manger</a>.

<!--more-->

Si simple soit-il, le logotype minimaliste du nouveau restaurant, installé rue Keller à deux pas de la Bastille, en dit pourtant long sur l’intention de son fondateur, Thierry Monassier. Inscrit en noir et blanc dans une typographie bâton en capitales, le logotype décortique le verbe en trois parties. Cette tripartition agit comme un retour à l’essentiel : MA-NG-ER ; tout simplement. Le bloc rectangulaire ainsi formé par les lettres, appuyé par les barres horizontales en haut et en bas, construit une image claire et structurée, à l’image du concept et du lieu.

&nbsp;

Premier restaurant d’insertion haut de gamme, Manger offre en effet la possibilité à des personnes en difficulté professionnelle de se former et de trouver un emploi. 10% de votre note est ainsi reversée à l’association Toque et Partage qui finance des emplois en insertion.

Cerise sur le gâteau : non seulement la carte est confectionnée par de grands chefs tels que William Pradeleix, Michel Trama, Pierre Gagnaire, Yannick Alléno ou Christophe Michalak mais ceux sont aussi eux qui forment l’équipe du restaurant.

&nbsp;

Faire d’un acte quotidien, simple et banalisé, une bonne action, voilà une vraie bonne idée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/manger-edit-37rethd-805409975.jpg"><img class="size-full wp-image-3484 aligncenter" alt="MANGER_1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/manger-edit-37rethd-805409975.jpg" width="800" height="533" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/547568_354160441357041_693578809_n.jpg"><img class="alignnone size-full wp-image-3487" alt="MANGER_4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/547568_354160441357041_693578809_n.jpg" width="960" height="647" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/526629_354542974652121_1756615204_n.jpg"><img class="size-full wp-image-3486 aligncenter" alt="MANGER_3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/526629_354542974652121_1756615204_n.jpg" width="960" height="700" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/225660_360515520721533_1276822996_n.jpg"><img class="size-full wp-image-3485 aligncenter" alt="MANGER_2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/225660_360515520721533_1276822996_n.jpg" width="960" height="624" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Capture-d’écran-2013-05-17-à-11.29.36.png"><img class="size-full wp-image-3493 aligncenter" alt="MANGER_WEBSITE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Capture-d’écran-2013-05-17-à-11.29.36.png" width="1415" height="654" /></a>

&nbsp;

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/restaurants/">les restaurants.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3482</wp:post_id>
		<wp:post_date><![CDATA[2013-05-17 11:26:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-17 09:26:59]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="post_tag" nicename="bastille"><![CDATA[Bastille]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="insertion"><![CDATA[insertion]]></category>
		<category domain="post_tag" nicename="manger"><![CDATA[manger]]></category>
		<category domain="post_tag" nicename="michalak"><![CDATA[michalak]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="restaurant"><![CDATA[restaurant]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
		<category domain="post_tag" nicename="rue-keller"><![CDATA[rue keller]]></category>
		<category domain="post_tag" nicename="solidaire"><![CDATA[solidaire]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510304425;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3354;}i:1;a:1:{s:2:"id";i:13217;}i:2;a:1:{s:2:"id";i:11890;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>7793</wp:comment_id>
			<wp:comment_author><![CDATA[Cornelia van der Putten]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[cornelia@nish-design.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://nish-design.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.120.95.28]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-17 15:14:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-17 13:14:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo crée par cornelia van der Putten de NISH DESIGN est basé sur la humilité du lieu et du concept.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>L&#039;identité des Jeux Olympiques 2018</title>
		<link>http://yannickbourenane.com/preprod/2013/05/21/lidentite-des-jeux-olympiques-2018/</link>
		<pubDate>Tue, 21 May 2013 12:00:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3499</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_JO_2018.jpg"><img class="aligncenter size-full wp-image-3500" alt="Logo_JO_2018" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_JO_2018.jpg" width="827" height="335" /></a>

&nbsp;

L'identité des<a href="http://www.olympic.org/fr/"> Jeux Olympiques</a> d'hiver 2018 est enfin dévoilée. Élue en Afrique du Sud le 6 juillet 2011 par le Comité International Olympique, la <a href="http://www.olympic.org/fr/pyeongchang-2018-olympiques-hiver">ville sud-coréenne de PyeongChang</a> accueillera ces jeux du 9 au 25 février 2018. Alors que les Jeux d'hiver n'avaient plus été organisés dans une ville de montagne depuis 1994, PyeongChang marque sa fierté en soulignant l'identité coréenne dans ce nouveau logo.<!--more-->

Le nom de la ville s'inscrit dans une typographie sans serif de couleur noire au-dessus des célèbres anneaux olympiques. Une référence est faite à l'alphabet coréen, le hangûl, au travers de la forme carrée illustrant à la fois la consonne "P" et le lieu dans lequel les jeux vont se dérouler. L'étoile rappelle à la fois la lettre "C' de l'alphabet coréen présentant ainsi les initiales de la ville et un flocon de neige servant à illustrer les Jeux Olympiques d'hiver.

Un heureux hasard fait que les couleurs olympiques sont quasi-identiques aux couleurs traditionnelles coréennes, appelées Obangsaek. Celles-ci illustrent à la fois les 5 éléments, le bois, le feu, la terre, le métal et l'eau ainsi que les 5 directions. Le jaune est donc associé au Centre, le bleu à l'Est, le blanc à l'Ouest, le rouge au Sud et le noir au Nord.

Cette identité, conçue par le designer coréen Ha Jong-ju, permet d'illustrer les Jeux Olympiques tout en faisant référence à l'identité du pays d'accueil.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Déclinaisons_Logo_JO_2018.jpg"><img class="aligncenter size-full wp-image-3502" alt="Déclinaisons_Logo_JO_2018" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Déclinaisons_Logo_JO_2018.jpg" width="827" height="776" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3499</wp:post_id>
		<wp:post_date><![CDATA[2013-05-21 14:00:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 12:00:39]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lidentite-des-jeux-olympiques-2018]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="coree"><![CDATA[Corée]]></category>
		<category domain="post_tag" nicename="coree-du-sud"><![CDATA[Corée du Sud]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="post_tag" nicename="jeux-olympiques"><![CDATA[Jeux Olympiques]]></category>
		<category domain="post_tag" nicename="jo"><![CDATA[JO]]></category>
		<category domain="post_tag" nicename="jo-2018"><![CDATA[JO 2018]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="pyeongchang"><![CDATA[PyeongChang]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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	<item>
		<title>Continental dresse un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/05/22/continental-dresse-un-nouveau-logo/</link>
		<pubDate>Tue, 21 May 2013 22:30:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3508</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Continental.jpg"><img class="aligncenter size-full wp-image-3509" alt="Logo_Continental" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Continental.jpg" width="827" height="267" /></a>

&nbsp;

Le fabriquant de pièces automobiles allemand, <a href="http://www.conti-online.com/generator/www/start/fr/fr/index_fr.html">Continental</a>, dévoile sa nouvelle identité visuelle. Fondé en 1871, <a href="http://www.continental-pneus.fr/">Continental</a> est aujourd'hui le 2ème plus grand fabriquant de pneus en Europe et le 4ème au niveau mondial derrière Michelin, Bridgestone et Goodyear.<!--more-->

Ce changement d'identité est une légère mise à jour du précédent logotype. Le nom de la marque s'inscrit dans une typographie plus arrondie de couleur noire aux empattements plus prononcés. Le cheval, élément identitaire de Continental depuis 1882, se libère de son cadre circulaire afin de s'agrandir et de mieux se cabrer.

Cette identité est signée par l'agence Peter Schmidt Group.

Le slogan "The Future in Motion" marque l'entrée de l'entreprise dans l'ère technologique.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Nouveau_Logo_Continental.jpg"><img class="aligncenter size-full wp-image-3510" alt="Nouveau_Logo_Continental" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Nouveau_Logo_Continental.jpg" width="827" height="265" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Image-1.png"><img class="aligncenter size-full wp-image-3511" alt="Continental_Site_Internet" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Image-1.png" width="1007" height="714" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3508</wp:post_id>
		<wp:post_date><![CDATA[2013-05-22 00:30:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-21 22:30:46]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[continental-dresse-un-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="automobile"><![CDATA[automobile]]></category>
		<category domain="post_tag" nicename="continental"><![CDATA[Continental]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="pneus"><![CDATA[Pneus]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510689923;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12232;}i:1;a:1:{s:2:"id";i:14427;}i:2;a:1:{s:2:"id";i:14933;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>7809</wp:comment_id>
			<wp:comment_author><![CDATA[JEFF]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dddd@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-24 08:35:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-24 06:35:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un peu du foutage de gueule, pour si peu... 
On ne voit AUCUNE différence (comme pour bien des logos soit disant "rafraîchis" ces temps derniers : UNITED COLORS OF BENETTON en tête...) O_o! Quelle idée de claquer de la thune pour un résultat invisible?!?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Minsk adopte une identité rayée</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/minsk-adopte-une-identite-rayee/</link>
		<pubDate>Tue, 28 May 2013 22:30:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3516</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Minsk.jpg"><img class="aligncenter size-full wp-image-3517" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Minsk.jpg" width="827" height="239" /></a>

&nbsp;

Minsk, qui est à la fois la capitale et la plus grande ville de Biélorussie, dévoile son identité visuelle. Alors que cette ville de 2 millions d'habitants concentre plus de 20% de la population du pays, "<em>son manque de culture et de tradition propre</em>" a conduit le <a href="http://minsk.gov.by/en/">comité exécutif de la ville</a> à s'offrir une identité dont le maître-mot est rayure.<!--more-->

Afin d'améliorer la reconnaissance internationale de Minsk, d'attirer les investisseurs étrangers et de développer le tourisme, l'agence Instid a imaginé une identité qui sera déployée pour l'été 2013.

Le nom de la ville s'inscrit en capitale dans une typographie sans serif de couleur cyan afin d'illustrer "<em>la couleur de la communication, la pensée abstraite et l'intellect</em>". L'identité se compose ensuite d'une multitude de rayures utilisées pour former l'initiale de la ville ou comme symbole décoratif servant à former certains motifs afin de "<em>canaliser l'énergie créatrice des habitants en définissant des principes clairs et laconiques</em>".

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_13a.jpg.gif"><img class="aligncenter size-full wp-image-3532" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_13a.jpg.gif" width="574" height="450" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_14.jpg"><img class="aligncenter size-full wp-image-3533" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_14.jpg" width="574" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_02.jpg"><img class="aligncenter size-full wp-image-3519" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_02.jpg" width="574" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_13.jpg"><img class="aligncenter size-full wp-image-3531" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_13.jpg" width="574" height="401" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_12.jpg"><img class="aligncenter size-full wp-image-3530" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_12.jpg" width="574" height="331" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_11.gif"><img class="aligncenter size-full wp-image-3529" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_11.gif" width="574" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_10.jpg"><img class="aligncenter size-full wp-image-3528" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_10.jpg" width="574" height="383" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_09.jpg"><img class="aligncenter size-full wp-image-3527" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_09.jpg" width="574" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_08.jpg"><img class="aligncenter size-full wp-image-3526" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_08.jpg" width="574" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_07.jpg"><img class="aligncenter size-full wp-image-3525" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_07.jpg" width="574" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_06.jpg"><img class="aligncenter size-full wp-image-3524" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_06.jpg" width="574" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_05.jpg"><img class="aligncenter size-full wp-image-3523" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_05.jpg" width="574" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_04.jpg"><img class="aligncenter size-full wp-image-3522" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_04.jpg" width="574" height="565" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_03a.jpg"><img class="aligncenter size-full wp-image-3521" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_03a.jpg" width="574" height="430" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_03.jpg"><img class="aligncenter size-full wp-image-3520" alt="Logo_Minsk" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/minsk_03.jpg" width="574" height="431" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3516</wp:post_id>
		<wp:post_date><![CDATA[2013-05-29 00:30:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-28 22:30:30]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bielorussie"><![CDATA[Biélorussie]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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		<wp:comment>
			<wp:comment_id>7821</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.150.135.246]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-30 14:48:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-30 12:48:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sympathique !]]></wp:comment_content>
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		<title>A la découverte de la Foodology</title>
		<link>http://yannickbourenane.com/preprod/2013/05/23/a-la-decouverte-de-la-foodology/</link>
		<pubDate>Wed, 22 May 2013 22:30:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3536</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Foodology1.jpg"><img class="aligncenter size-full wp-image-3601" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Foodology1.jpg" width="827" height="257" /></a>

<a href="http://www.foodology.sg/">Foodology</a> est un nouveau concept de fast food qui a récemment ouvert ses portes dans le quartier financier de Singapour. Il propose un large choix de plats préparés à la minute provenant des quatre coins du Monde. Le logotype présente six déclinaisons où les "o" s'inscrivent au travers de multiple symboles abstraits afin d'illustrer la diversité des mets proposés.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-02.jpg"><img class="aligncenter size-full wp-image-3540" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-02.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-03.jpg"><img class="aligncenter size-full wp-image-3541" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-03.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-05.jpg"><img class="aligncenter size-full wp-image-3542" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-05.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-06.jpg"><img class="aligncenter size-full wp-image-3543" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-06.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-07.jpg"><img class="aligncenter size-full wp-image-3544" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-07.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-08.jpg"><img class="aligncenter size-full wp-image-3545" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-08.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-09.jpg"><img class="aligncenter size-full wp-image-3546" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-09.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-10.jpg"><img class="aligncenter size-full wp-image-3547" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-10.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-11.jpg"><img class="aligncenter size-full wp-image-3548" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-11.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-12.jpg"><img class="aligncenter size-full wp-image-3549" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-12.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-13.jpg"><img class="aligncenter size-full wp-image-3550" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-13.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-14.jpg"><img class="aligncenter size-full wp-image-3551" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-14.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-15.jpg"><img class="aligncenter size-full wp-image-3552" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-15.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-16.jpg"><img class="aligncenter size-full wp-image-3553" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-16.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-17.jpg"><img class="aligncenter size-full wp-image-3554" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-17.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-18.jpg"><img class="aligncenter size-full wp-image-3555" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-18.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-19.jpg"><img class="aligncenter size-full wp-image-3556" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-19.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-20.jpg"><img class="aligncenter size-full wp-image-3557" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-20.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-21.jpg"><img class="aligncenter size-full wp-image-3558" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-21.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-22.jpg"><img class="aligncenter size-full wp-image-3559" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else-22.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else.jpg"><img class="aligncenter size-full wp-image-3560" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Foodology-Identity-Branding-by-Somewhere-Else.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/slide2-622x314.jpg"><img class="aligncenter size-full wp-image-3561" alt="Logo_Foodology" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/slide2-622x314.jpg" width="622" height="314" /></a>

&nbsp;

L'identité est signée par l'agence singapourienne Somewhere Else.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/restaurants-et-bars/">des logos dans les bars et les restaurants.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3536</wp:post_id>
		<wp:post_date><![CDATA[2013-05-23 00:30:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-22 22:30:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[a-la-decouverte-de-la-foodology]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="fast-food"><![CDATA[fast food]]></category>
		<category domain="post_tag" nicename="foodology"><![CDATA[Foodology]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="nouvelle-identite-visuelle"><![CDATA[nouvelle identité visuelle]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
		<category domain="post_tag" nicename="singapour"><![CDATA[Singapour]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510206642;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1154;}i:1;a:1:{s:2:"id";i:5498;}i:2;a:1:{s:2:"id";i:3308;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>8242</wp:comment_id>
			<wp:comment_author><![CDATA[Octopus Creative]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[info@octopus-creative.co.uk]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.octopus-creative.co.uk</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.147.253.70]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-01 22:55:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-01 20:55:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Great branding design work. Absolutely love it!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>L&#039;identité of the day</title>
		<link>http://yannickbourenane.com/preprod/2013/05/23/lidentite-of-the-day/</link>
		<pubDate>Wed, 22 May 2013 23:00:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3563</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Day.jpg"><img class="aligncenter size-full wp-image-3564" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Day.jpg" alt="Logo_Day" width="827" height="235" /></a>

&nbsp;

<a href="http://www.day.dk/eu/en/">Day Birger et Mikkelsen</a> est une société de mode danoise qui propose des collections pour femmes, pour hommes et pour la maison dans plus de 25 pays. La marque dévoile sa nouvelle identité fondée sur un esprit bohème de "<em>vieux luxe</em>" dont l'univers pictographique se compose d'éléments orientaux dessinés à la main et de gravures à l'ancienne.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-01.jpg"><img class="aligncenter size-full wp-image-3565" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-01.jpg" alt="Logo_DAY_Birger_et_Mikkelsen" width="720" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-02.jpg"><img class="aligncenter size-full wp-image-3566" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-02.jpg" alt="Logo_DAY_Birger_et_Mikkelsen" width="720" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-04.jpg"><img class="aligncenter size-full wp-image-3567" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-04.jpg" alt="Logo_DAY_Birger_et_Mikkelsen" width="720" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-05.jpg"><img class="aligncenter size-full wp-image-3568" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-05.jpg" alt="Logo_DAY_Birger_et_Mikkelsen" width="720" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-06.jpg"><img class="aligncenter size-full wp-image-3569" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-06.jpg" alt="Logo_DAY_Birger_et_Mikkelsen" width="720" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-07.jpg"><img class="aligncenter size-full wp-image-3570" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-07.jpg" alt="Logo_DAY_Birger_et_Mikkelsen" width="720" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-08.jpg"><img class="aligncenter size-full wp-image-3571" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-08.jpg" alt="Logo_DAY_Birger_et_Mikkelsen" width="720" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-09.jpg"><img class="aligncenter size-full wp-image-3572" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-09.jpg" alt="Logo_DAY_Birger_et_Mikkelsen" width="720" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-10.jpg"><img class="aligncenter size-full wp-image-3573" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS-10.jpg" alt="Logo_DAY_Birger_et_Mikkelsen" width="720" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS.jpg"><img class="aligncenter size-full wp-image-3574" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/DAY-Birger-et-Mikkelsen-branding-by-BAS.jpg" alt="Logo_DAY_Birger_et_Mikkelsen" width="720" height="480" /></a>

&nbsp;

L'identité est signée par l'agence BAS.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/mode/">des logos dans la mode.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3563</wp:post_id>
		<wp:post_date><![CDATA[2013-05-23 01:00:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-22 23:00:02]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lidentite-of-the-day]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="danemark"><![CDATA[Danemark]]></category>
		<category domain="post_tag" nicename="day"><![CDATA[Day]]></category>
		<category domain="post_tag" nicename="day-birger-et-mikkelsen"><![CDATA[Day Birger et Mikkelsen]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-packaging"><![CDATA[nouveau packaging]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="nouvelle-identite"><![CDATA[nouvelle identité]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[3564]]></wp:meta_value>
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	<item>
		<title>Les 15 tendances des logos pour 2013</title>
		<link>http://yannickbourenane.com/preprod/2013/05/24/les-15-tendances-des-logos-pour-2013/</link>
		<pubDate>Fri, 24 May 2013 10:27:02 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3616</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/trends-2013.jpg"><img class="aligncenter" alt="TRENDS_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/trends-2013.jpg" width="363" height="220" /></a>

Voici les tendances de logos pour l’année 2013 à découvrir en images : des croix, des vagues, des molécules, des monogrammes, la suite en cliquant ci-dessous.

<!--more-->
<p style="text-align: center;">1. POINTAGE</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1-here.jpg"><img alt="Logos_curseurs" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1-here.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">2. CROIX</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/2-crossed.jpg"><img alt="Tendance2_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/2-crossed.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">3. VAGUE</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/3-wave.jpg"><img alt="Tendance3_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/3-wave.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">4. MOLECULES</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/4-molecules.jpg"><img alt="Tendance4_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/4-molecules.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">5. EMPREINTES NATURELLES</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/5-nature-marks.jpg"><img alt="Tendance5_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/5-nature-marks.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">6. MEMBRANES</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/6-membrane.jpg"><img alt="Tendance6_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/6-membrane.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;"> 7. FORMULES</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/7-formula.jpg"><img alt="Tendance7_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/7-formula.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">8. LIGNES COURBES</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/8-bracketing.jpg"><img alt="Tendance8_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/8-bracketing.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">9. OEILLETS</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/9-eyelet.jpg"><img alt="Tendance9_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/9-eyelet.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">10. SLASH</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/10-slash.jpg"><img alt="Tendance10_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/10-slash.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">11. ECRITURES</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/11-written.jpg"><img alt="Tendance11_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/11-written.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">12. UNITE D'EPAISSEUR DU TRAIT
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/12-line-craft.jpg"><img alt="Tendance12_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/12-line-craft.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">13. BADGES</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/13-badges.jpg"><img alt="Tendance13_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/13-badges.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">14. BANNIERES</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/14-banners.jpg"><img alt="Tendance14_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/14-banners.jpg" width="500" height="467" /></a></p>
<p style="text-align: center;">15. MONOGRAMMES</p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/15-monograms.jpg"><img alt="Tendance15_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/15-monograms.jpg" width="500" height="467" /></a></p>
Comme tous les ans, logolounge nous livre une analyse des tendances des identités visuelles parmi 20 000 marques et 204 000 logos étudiés. Si certains logotypes épousent des formes géométriques, épurées et  design, beaucoup d’entre eux revêtent un aspect vintage.  Pourquoi ?

Se tourner vers le passé pour mieux construire l’avenir. Proposition vintage certes, et pourtant des plus actuelles. Comme l’indique logolounge en introduction, les petites entreprises produisent des logos à l’échelle de leurs clients et consommateurs pour paraitre proches et authentiques. Les grandes entreprises produisent des logos moins pompeux pour s’inscrire dans le temps et traverser les générations. Faire sens, tel est l’enjeu majeur des organisations aujourd’hui. Le consommateur n’est plus passif. Il participe, collabore à l’élaboration des identités de marques. L’image de chacun se reflète à l’infini dans le miroir d’internet. Essor du self-branding, haut degré de personnalisation des identités visuelles sont autant de signes d’un besoin d’ancrage.

Les marques puisent dans leur passé leur raison d’être et leur force. Une marque n’est plus seulement un produit ; son identité visuelle doit l’incarner en transmettant une émotion, une idée. Prendre racine n’est plus synonyme d’immobilisme ; au contraire, c’est donner un nouvel essor.

Se ressourcer, voilà ce dont nous avons indéniablement besoin.

Pour l’analyse complète des tendances, <a href="http://logolounge.com/article/2013logotrends">rendez-vous sur logolounge</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3616</wp:post_id>
		<wp:post_date><![CDATA[2013-05-24 12:27:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-24 10:27:02]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-15-tendances-des-logos-pour-2013]]></wp:post_name>
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		<category domain="post_tag" nicename="2013"><![CDATA[2013]]></category>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Une banque 100% digitale, Hello quoi !</title>
		<link>http://yannickbourenane.com/preprod/2013/05/27/une-banque-100-digitale-hello-quoi-3/</link>
		<pubDate>Mon, 27 May 2013 07:00:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368723185hello_web_seenk1.jpg"><img alt="HELLOBANK_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368723185hello_web_seenk1.jpg" width="750" height="450" /></a>

BNP Paribas, premier groupe bancaire français, lance sa nouvelle marque : <a href="http://www.hellobank.com/fr/">Hello Bank</a>, et instaure une nouvelle façon de penser la banque : mobile et digitale.  Cette innovation se traduit dans l’identité visuelle de la marque, en rupture avec la communication bancaire traditionnelle.

<img title="Lire la suite…" alt="" src="http://yannickbourenane.com/preprod/wp-includes/js/tinymce/plugins/wordpress/img/trans.gif" /><!--more-->

Le système visuel conçu pour la marque incarne son positionnement innovant.  Sur son site, l’agence Seenk en charge du projet explique :<em id="__mceDel"> <em>« Hello bank! représente une offre stratégique pour le premier groupe
bancaire français, et souhaite convaincre les sceptiques de la banque en ligne par une marque 
résolument humaine, proche de ses clients, même si elle ne dispose pas d’agences « physiques »</em> .</em>

Le nom choisi pour la marque, littéralement « Bonjour ma banque ! », souligne la proximité avec le client et la possibilité, pour ce dernier, de pouvoir être facilement et rapidement en contact avec sa banque. Le logotype renvoie clairement au digital. La forme carrée de la bulle de dialogue s’apparente au format d’une application. Les jeux de dégradé et de lumière ainsi que la découpe des lettres créent un effet 3D très virtuel et technologique. La couleur turquoise, associée au blanc, participe de cet effet et apporte une certaine fraîcheur à la marque, loin de l’austérité traditionnellement associée aux banques. Comme le souligne l’agence Seenk, « la bulle contient la promesse d’une relation simplifiée et d’un dialogue direct avec sa banque ». Promesse incarnée par la typographie bâton légèrement arrondie. Les couleurs diffèrent des tons verts et blancs de la BNP et positionnent Hello Bank comme une marque autonome, émancipée des codes institutionnels de la communication bancaire.

Le parti-pris de la nouvelle marque est d’être humaine et accessible. Les sites et applications ont été conçus pour être pédagogiques et clairs. La navigation se doit d’être fluide et mobile. Une banque qui se met enfin au pas de ses clients.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368708209hello_web_seenk2.jpg"><img alt="HB_SITE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368708209hello_web_seenk2.jpg" width="750" height="450" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368723312hello_web_seenk8.jpg"><img alt="HB_APPLIS" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368723312hello_web_seenk8.jpg" width="750" height="450" /></a> <img alt="HB_TYPO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368723295hello_web_seenk6.jpg" width="750" height="450" /><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368723821hello_web_seenk4.jpg"><img alt="HB_CB" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1368723821hello_web_seenk4.jpg" width="750" height="450" /></a>

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/banque-assurances/">les banques</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3657</wp:post_id>
		<wp:post_date><![CDATA[2013-05-27 09:00:24]]></wp:post_date>
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		<wp:post_name><![CDATA[une-banque-100-digitale-hello-quoi-3]]></wp:post_name>
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		<title>Sarenza s&#039;affirme avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/05/28/sarenza-saffirme-avec-un-nouveau-logo/</link>
		<pubDate>Mon, 27 May 2013 22:30:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3666</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Sarenza.jpg"><img class="aligncenter size-full wp-image-3667" alt="Logo_Sarenza" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Sarenza.jpg" width="827" height="247" /></a>

Le leader européen de la vente en ligne de chaussures et d'accessoires, <a href="http://m.sarenza.com/">Sarenza</a>, dévoile sa nouvelle identité visuelle. Créée en 2005, cette marque française s'internationalise à partir de 2009 et propose aujourd'hui plusieurs centaines de marques à livrer dans plus de 25 pays. Le nouveau logotype s'accompagne d'un <a href="http://m.sarenza.com/">nouveau site internet</a> et d'un nouveau spot TV plongé dans l'univers de la jungle.<!--more-->

L'identité est signée par l'agence TBWA Paris. Désoermais, la marque s'émancipe de la mention ".com" ainsi que de la boîte à chaussures, ce qui assoit son statut de leader. Quant au nom de la marque, il s'affirme en noir dans une typographie plus élégante qui mêle bas de casse et capitales. La signature, suffisamment explicite, "N°1 de la chaussure sur Internet" est maintenue.

Un nouveau spot TV, réalisé par Leigh des Blue Source de l'agence SmileUnlimited, met en scène la jouissance procurée par une expérience shopping sur le site Sarenza. Il plonge les femmes dans le rêve éveillé de la chasse aux chaussures dans la jungle luxuriante de la marque :

<code><iframe src="http://www.youtube.com/embed/cOMctessGLs" height="529" width="590" allowfullscreen="" frameborder="0"></iframe></code>

&nbsp;

Un nouveau dispositif Facebook va également être mis en place. "Chasse Aux Shoes " permet de partager un tableau de chasse de chaussures avec ses amis et de remporter les paires sélectionnées.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Image-11.png"><img class="aligncenter size-full wp-image-3668" alt="Site_Sarenza" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Image-11.png" width="1041" height="761" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3666</wp:post_id>
		<wp:post_date><![CDATA[2013-05-28 00:30:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-27 22:30:48]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[sarenza-saffirme-avec-un-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="chaussures"><![CDATA[Chaussures]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="sarenza"><![CDATA[Sarenza]]></category>
		<category domain="post_tag" nicename="sarenza-jungle"><![CDATA[Sarenza jungle]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<wp:comment>
			<wp:comment_id>7816</wp:comment_id>
			<wp:comment_author><![CDATA[Francardin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[judith.aquien@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.141.6.159]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-29 15:47:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-29 13:47:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Précisons que le nouveau site n'est pas signé TBWA.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Un logo à l&#039;huile</title>
		<link>http://yannickbourenane.com/preprod/2013/05/29/un-logo-a-lhuile/</link>
		<pubDate>Wed, 29 May 2013 10:30:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3673</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Huile_Olive_Espagnole.jpg"><img class="aligncenter size-full wp-image-3674" alt="Logo_Huile_Olive_Espagnole" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Huile_Olive_Espagnole.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.interprofesionaldelaceitedeoliva.com/en/">L'interprofessionnelle de l'Huile d'Olive Espagnole</a> dévoile la nouvelle identité des activités de promotion de ce produit à l'étranger. Ce nouveau logotype vise à asseoir la position de leader de l'Espagne dans ce secteur et à accroître les ventes d'huile d'olive.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3673</wp:post_id>
		<wp:post_date><![CDATA[2013-05-29 12:30:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-29 10:30:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[un-logo-a-lhuile]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="espagne"><![CDATA[Espagne]]></category>
		<category domain="post_tag" nicename="huile-dolive"><![CDATA[Huile d'olive]]></category>
		<category domain="post_tag" nicename="huile-olive-espagnole-etranger"><![CDATA[Huile Olive Espagnole étranger]]></category>
		<category domain="post_tag" nicename="interprofessionnelle-de-lhuile-dolive-espagnole"><![CDATA[Interprofessionnelle de l'huile d'olive espagnole]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[3674]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510380637;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1117;}i:1;a:1:{s:2:"id";i:917;}i:2;a:1:{s:2:"id";i:2479;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>7815</wp:comment_id>
			<wp:comment_author><![CDATA[J.Gaudin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[julien_gaudin@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.250.28.139]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-29 15:14:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-29 13:14:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est quand même beaucoup plus recherché et plus professionnel que le logo actuel présent sur leur site. J'ai une question qui me taraude : après avoir regardé plusieurs images du logo et lu des communiqués espagnols je n'ai pas réussi à définir si le rendu de l'huile d'olive était vectoriel ou tout simplement une image encastré dans la typo. Si quelqu'un à la réponse je suis preneur! Merci d'avance.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1369835529.5200049877166748046875;s:7:"message";s:61:"Lisa - Bedandy a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>7817</wp:comment_id>
			<wp:comment_author><![CDATA[Benoit / Design Absolu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[benoittaillefer@designabsolu.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://designabsolu.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[174.89.228.160]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-05-29 16:22:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-05-29 14:22:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien le logo, le concept est génial  . J.Gaudin Voici un article sur le logo qui  ne confirme pas que le logo est vectoriel mais qui donne le nom de l’agence qui a crée le logo ( designed by the Morillas branding agency  //  http://www.morillas.com/en/ ) donc ce qui confirme que le logo a été crée par des professionnelle donc a mon avis le logo est bien vectoriel .
Voici le lien de l'article en question . http://www.oliveoiltimes.com/olive-oil-business/europe/spanish-olive-oil-gets-new-look/33799 . 

A+]]></wp:comment_content>
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	</item>
	<item>
		<title>Intégrale des logos Marc Dorcel</title>
		<link>http://yannickbourenane.com/preprod/2013/05/31/integrales-des-logos-marc-dorcel/</link>
		<pubDate>Thu, 30 May 2013 22:30:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3676</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Evolutions_Logo_Marc_Dorcel.jpg"><img class="aligncenter size-full wp-image-3685" alt="Evolutions_Logo_Marc_Dorcel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Evolutions_Logo_Marc_Dorcel.jpg" width="827" height="1157" /></a>

&nbsp;

C'est vendredi, voici <a href="http://www.youtube.com/watch?v=rifP1D5200M&amp;feature=youtu.be">l'intégrale des logos</a> des vidéos <a href="http://www.dorcel.com/fr/">Marc Dorcel</a>, depuis la création de cette société française de production de films pornographiques en 1979 jusqu'en 2011, date de l'abandon de l'emblématique toucan. Marc Dorcel, de son vrai nom Marcel Herskovits, s'était lancé dans la vidéo au travers de sa société de production éponyme après la publication d’œuvres érotiques.  <a href="http://yannickbourenane.com/preprod/marc-dorcel-flirte-avec-le-luxe/">En savoir plus sur l'identité visuelle de Marc Dorcel</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3676</wp:post_id>
		<wp:post_date><![CDATA[2013-05-31 00:30:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-30 22:30:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[integrales-des-logos-marc-dorcel]]></wp:post_name>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="evolution-de-logo"><![CDATA[évolution de logo]]></category>
		<category domain="post_tag" nicename="logos-marc-dorcel"><![CDATA[Logos Marc Dorcel]]></category>
		<category domain="post_tag" nicename="marc-dorcel"><![CDATA[Marc Dorcel]]></category>
		<category domain="post_tag" nicename="serie-de-logos-2"><![CDATA[série de logos]]></category>
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			<wp:meta_value><![CDATA[3685]]></wp:meta_value>
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	</item>
	<item>
		<title>Méditel dévoile sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2013/05/30/meditel-devoile-sa-nouvelle-identite/</link>
		<pubDate>Wed, 29 May 2013 22:30:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3692</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Méditel.jpg"><img class="aligncenter size-full wp-image-3693" alt="Logo_Méditel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Méditel.jpg" width="827" height="300" /></a>

&nbsp;

Le n°2 de la téléphonie au Maroc, <a href="http://www.meditel.ma/">Méditel</a>, dévoile sa nouvelle identité visuelle, pierre angulaire d'un dispositif complet destiné à devenir l'opérateur préféré des Marocains, alors que le taux d'équipement en téléphonie des marocains atteint  les 120%.
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Le nom de la marque perd sa capitale comme pour indiquer que Méditel fait dorénavant partie du quotidien des marocains au point de pratiquement devenir un nom commun. Il s'inscrit dans une typographie de couleur blanche à l'intérieur d'une cartouche rectangulaire d'un rouge plus dense. En dessous du logotype, la calligraphie arabe du nom de la marque ferait penser à une ligne téléphonique parcourue de vibrations. L'identité globale de l'opérateur est renforcée, s'éloigne de l'univers "agences de voyages" de la précédente identité, et présente un signe de marque assez malin : l'accent jaune sur le "e" prend des allures de gimmick qui assure le trait d'union entre tous les éléments de communication : il est utilisé comme trait séparateur, souligneur, favicon, ce qui contribue, au-delà des couleurs, à renforcer la cohérence du territoire visuel.

Créé en 1999, cet opérateur a rendu la téléphonie accessible à tous les marocains et s'engage aujourd'hui dans une nouvelle expérience de marque en simplifiant son offre prépayée afin d'améliorer le quotidien de ses utilisateurs. La marque a souhaité se recentrer sur ses valeurs fondamentales à savoir <em>la simplicité, la proximité, la transparence, la générosité et l'attention</em> afin de développer une nouvelle campagne publicitaire basée sur le bien-être et la famille qui présente des scènes de la vie quotidienne accompagnées par Méditel. Dorénavant, <a href="http://www.meditel.ma/">Méditel</a>, dont le premier actionnaire est France Telecom à hauteur de 40%, propose une facturation à la seconde ainsi qu'une offre "60 secondes dayma" qui propose une minute supplémentaire de communication après l'épuisement du solde.

Alors que la marque ne s'exprimait qu'en français, la campagne de communication est désormais arabophone : "Dima rahtek". Wassila Zitoune, Vice Présidente de Méditel, explique : "<em>Nous sommes au Maroc… nous ne voulions pas dénaturer l’expression "Dima rahtek" en la traduisant, lui faire perdre son sens originel : le confort, l’aise.</em>"

Ce sont les agences W&amp;Cie et Mozaïk qui signent cette identité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Méditel_Logo.jpg"><img class="aligncenter size-full wp-image-3721" alt="Méditel_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Méditel_Logo.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/600915_10151370406701256_1545723765_n.jpg"><img class="aligncenter size-full wp-image-3694" alt="Logo_Méditel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/600915_10151370406701256_1545723765_n.jpg" width="851" height="315" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/942157_10151378430321256_1067819340_n.png"><img class="aligncenter size-full wp-image-3695" alt="Logo_Méditel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/942157_10151378430321256_1067819340_n.png" width="851" height="315" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/telecommunications/">des logos dans les télécommunications.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3692</wp:post_id>
		<wp:post_date><![CDATA[2013-05-30 00:30:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-29 22:30:04]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[meditel-devoile-sa-nouvelle-identite]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="maroc"><![CDATA[Maroc]]></category>
		<category domain="post_tag" nicename="meditel"><![CDATA[Méditel]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="operateur-telephonique"><![CDATA[Opérateur téléphonique]]></category>
		<category domain="post_tag" nicename="telecommunication"><![CDATA[Télécommunication]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:meta_value><![CDATA[3693]]></wp:meta_value>
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	<item>
		<title>Les 22 nouveaux logos du mois de mai 2013</title>
		<link>http://yannickbourenane.com/preprod/2013/06/03/22-nouveaux-logos-du-mois-de-mai-2013/</link>
		<pubDate>Sun, 02 Jun 2013 22:30:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3697</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/BILAN-MAI-2013.jpg"><img class="aligncenter size-full wp-image-3698" alt="BILAN MAI 2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/BILAN-MAI-2013.jpg" width="600" height="1052" /></a>

&nbsp;

Voici un récapitulatif des nouveaux logos dévoilés au mois de mai 2013 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : <a href="http://www.bpifrance.fr/">BPI France</a>, <a href="http://www.mediametrie.fr/">Médiamétrie</a>, <a href="http://www.autosecurite.com/">Auto Sécurité</a>, <a href="http://instagram.com/">Instagram</a>, <a href="www.prosciuttodiparma.com">Jambon de Parme</a>, <a href="www.beaumarly.com">Le Café Français</a>, <a href="http://monsieurbleu.com/">Monsieur Bleu</a>, <a href="www.salomon.com/fr/">Salomon</a>, <a href="www.pg.com/">Procter &amp; Gamble</a>, <a href="www.foxfrance.com">Century Fox</a>, Intronisation du roi des Pays-Bas, <a href="www.benevolent.org.au/‎">The Benevolent Society</a>, JO d'hiver 2018, <a href="www.continental-france.fr/‎">Continental</a>, <a href="www.foodology.sg">Foodology</a>, <a href="www.day.dk/‎">Day</a>, <a href="www.hellobank.com/fr/">Hello Bank!</a>, <a href="www.sarenza.com/">Sarenza</a>, Minsk, <a href="http://www.interprofesionaldelaceitedeoliva.com/en/">Aceites De Oliva De Espana</a>, <a href="www.manger-leresto.com/">Manger</a> et <a href="www.meditel.ma/‎">Méditel</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3697</wp:post_id>
		<wp:post_date><![CDATA[2013-06-03 00:30:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-02 22:30:12]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[22-nouveaux-logos-du-mois-de-mai-2013]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bilan"><![CDATA[Bilan]]></category>
		<category domain="post_tag" nicename="nouveaux-logos-moi-de-mai-2013"><![CDATA[Nouveaux logos moi de mai 2013]]></category>
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		<title>Éco-mobilier dévoile son logo</title>
		<link>http://yannickbourenane.com/preprod/2013/06/03/eco-mobilier-devoile-son-logo/</link>
		<pubDate>Sun, 02 Jun 2013 22:30:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3701</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Eco_Immobilier.jpg"><img class="aligncenter size-full wp-image-3702" alt="Logo_Eco_Immobilier" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Eco_Immobilier.jpg" width="827" height="166" /></a>

<a href="http://www.eco-mobilier.fr/">Éco-mobilier</a> est un éco-organisme fondé par des professionnels de l'ameublement et agréé par le ministère de l'Écologie qui a pour but de collecter et de recycler le mobilier domestique. Chaque année, près de 2 millions de tonnes de produits mobiliers arrivent en fin de vie, ce qui représente l'équivalent de 170 fois la Tour Eiffel, seuls 23% ont été recyclés en 2012.<!--more-->

Le nom de l'organisme s'illustre en vert et brun, deux couleurs signifiantes des univers qui se rencontrent : l'environnement et le mobilier. Paradoxalement, la lettre "é" en bas de casse est utilisée comme une capitale. La typographie, appelée "Ecomob", a été créée pour l'occasion.

Selon l'agence : "<em>Le code graphique est suffisamment souple afin de pouvoir intégrer de nouveaux éléments graphiques et permettre une cohabitation visuelle harmonieuse avec les marques partenaires</em>", à savoir <a href="www.ikea.com/fr/">Ikéa</a>, <a href="www.but.fr/">But</a>, <a href="www.conforama.fr/‎">Conforama</a>, <a href="www.ligneroset.fr/">Ligne Roset</a>...

C'est l'agence Seenk qui signe cette identité visuelle.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1369037334eco_cdv.jpg"><img class="aligncenter size-full wp-image-3703" alt="Logo_Eco_Mobilier" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1369037334eco_cdv.jpg" width="750" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1369037363eco_typo.jpg"><img class="aligncenter size-full wp-image-3704" alt="Logo_Eco_Mobilier" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1369037363eco_typo.jpg" width="750" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1369037380eco_overview.jpg"><img class="aligncenter size-full wp-image-3705" alt="Logo_Eco_Mobilier" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1369037380eco_overview.jpg" width="750" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1369037412eco_edition.jpg"><img class="aligncenter size-full wp-image-3706" alt="Logo_Eco_Mobilier" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1369037412eco_edition.jpg" width="750" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1369037446eco_web.jpg"><img class="aligncenter size-full wp-image-3707" alt="Logo_Eco_Mobilier" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/1369037446eco_web.jpg" width="750" height="450" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3701</wp:post_id>
		<wp:post_date><![CDATA[2013-06-03 00:30:50]]></wp:post_date>
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		<wp:post_name><![CDATA[eco-mobilier-devoile-son-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="eco-mobilier"><![CDATA[Eco-mobilier]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="ministere-de-lecologie"><![CDATA[Ministère de l'Ecologie]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="recyclage"><![CDATA[Recyclage]]></category>
		<category domain="post_tag" nicename="recyclage-mobilier"><![CDATA[Recyclage mobilier]]></category>
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		<title>Splendia monte en gamme</title>
		<link>http://yannickbourenane.com/preprod/2013/05/30/splendia-monte-en-gamme/</link>
		<pubDate>Thu, 30 May 2013 11:00:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3710</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Splendia.jpg"><img class="aligncenter size-full wp-image-3711" alt="Logo_Splendia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Logo_Splendia.jpg" width="827" height="244" /></a>

&nbsp;

Le site internet de réservation <a href="http://www.splendia.com/fr/">Splendia</a>, réunissant plus de 3000 hôtels de charme, dévoile sa nouvelle identité visuelle. A l'approche de son 10ème anniversaire en 2014, la marque a souhaité faire évoluer son logotype et son <a href="http://www.splendia.com/fr/">site internet</a> avec pour objectif de monter en gamme. Le logotype arbore désormais un prisme proche de la forme d'un diamant.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Image-12.png"><img class="aligncenter size-full wp-image-3723" alt="Site_Splendia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/05/Image-12.png" width="1629" height="491" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3710</wp:post_id>
		<wp:post_date><![CDATA[2013-05-30 13:00:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-05-30 11:00:29]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="site-internet-reservation-hotel"><![CDATA[Site internet réservation hôtel]]></category>
		<category domain="post_tag" nicename="splendia"><![CDATA[Splendia]]></category>
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			<wp:meta_value><![CDATA[3711]]></wp:meta_value>
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		<title>Avianca se prépare au décollage</title>
		<link>http://yannickbourenane.com/preprod/2013/06/05/avianca-se-prepare-au-decollage/</link>
		<pubDate>Tue, 04 Jun 2013 22:30:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3733</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Avianca.jpg"><img class="aligncenter size-full wp-image-3745" alt="Logo_Avianca" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Avianca.jpg" width="827" height="273" /></a>

&nbsp;

La compagnie aérienne colombienne <a href="http://www.avianca.com/">Avianca</a> dévoile sa nouvelle identité visuelle. Fondée en 1919, Avianca, qui est la plus ancienne compagnie aérienne en activité sur le continent américain, souhaite devenir la préférée des voyageurs américains.<!--more-->

Après la fusion en 2009 des deux compagnies aériennes majeures en Amérique Latine, <a href="http://www.avianca.com/">Avianca</a> et TACA, Avianca a été choisi pour devenir le nom du groupe. Inchangé depuis 2005, la refonte de son logotype a été confiée aux agences Lippincott et Sancho BBDO.

Le nom de la marque s'inscrit dans une typographie d'un rouge plus profond ce qui lui offre une image plus haut de gamme. Les représentations graphiques d'oiseaux, déjà présentes dans les logotypes des deux compagnies avant la fusion du groupe, se retrouvent dans ce nouveau logotype monochrome. Le mouvement de la représentation de cet oiseau en vol épouse la forme de la carte des Amériques.
Ce parallèle iconographique entre l'avion et l'oiseau n'est pas très original. C'est une tendance très présente pour les logotypes des compagnies aériennes.

<a href="http://yannickbourenane.com/preprod/le-monde-selon-les-logos-des-compagnies-aeriennes/">Voir la carte du monde selon les logos des compagnies aériennes.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/1j5f2f.jpg"><img class="aligncenter size-full wp-image-3746" alt="Logo_Avianca" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/1j5f2f.jpg" width="1400" height="930" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2repcg0.jpg"><img class="aligncenter size-full wp-image-3747" alt="Logo_Avianca" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2repcg0.jpg" width="640" height="487" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/15y6kis.jpg"><img class="aligncenter size-full wp-image-3748" alt="Logo_Avianca" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/15y6kis.jpg" width="640" height="487" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/34oqbyt.jpg"><img class="aligncenter size-full wp-image-3749" alt="Logo_Avianca" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/34oqbyt.jpg" width="959" height="487" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/375042_10151703497717642_470720723_n.png"><img class="aligncenter size-full wp-image-3750" alt="Logo_Avianca" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/375042_10151703497717642_470720723_n.png" width="960" height="459" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/971691_10151705573712642_1341204771_n.jpg"><img class="aligncenter size-full wp-image-3751" alt="Logo_Avianca" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/971691_10151705573712642_1341204771_n.jpg" width="960" height="574" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/bi00hs.jpg.png"><img class="aligncenter size-full wp-image-3752" alt="Logo_Avianca" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/bi00hs.jpg.png" width="851" height="315" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/do9gup.jpg"><img class="aligncenter size-full wp-image-3753" alt="Logo_Avianca" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/do9gup.jpg" width="959" height="487" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3733</wp:post_id>
		<wp:post_date><![CDATA[2013-06-05 00:30:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-04 22:30:24]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="avianca"><![CDATA[Avianca]]></category>
		<category domain="post_tag" nicename="avion"><![CDATA[Avion]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="colombie"><![CDATA[Colombie]]></category>
		<category domain="post_tag" nicename="compagnie-aerienne"><![CDATA[compagnie aérienne]]></category>
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		<title>News Corp à l&#039;ombre de Rupert Murdoch</title>
		<link>http://yannickbourenane.com/preprod/2013/06/04/news-corp-a-lombre-de-rupert-murdoch/</link>
		<pubDate>Mon, 03 Jun 2013 22:30:49 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3734</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_News_Corporation.jpg"><img class="size-full wp-image-3735 aligncenter" alt="Logo_News_Corporation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_News_Corporation.jpg" width="827" height="262" /></a>

L’empire médiatique de Rupert Murdoch <a href="http://www.newscorp.com">News Corporation</a> a été restructuré en deux entités : News Corp consacrée à la presse et à l’édition et 21st Century Fox consacrée à l’audiovisuel. Cette scission s’accompagne d’un travail de fond sur les identités visuelles de chaque entité. Après celle de la <a href="http://yannickbourenane.com/preprod/21st-century-fox-sous-les-feux-de-la-rampe/">21st Century Fox</a>, voici donc celle de News Corp.<!--more-->

<a href="http://www.lemonde.fr/actualite-medias/article/2011/11/07/murdoch-le-scandale-des-ecoutes-s-etend-au-sun_1599942_3236.html">L’affaire des mises sur écoute</a> a entaché l’image de News Corporation et de son fondateur Rupert Murdoch. Elle a en effet menée à l’arrestation de plusieurs journalistes, à la mise en examen du journal <i>The Sun</i> et à la fermeture du journal <i>News of the World</i>. En réponse à cette situation de crise, l’entreprise se restructure et repense son image.

Le logotype passe d’une écriture dactylographiée à une écriture manuelle. Et quelle écriture ! Il s’agit ni plus ni moins de celle de Rupert Murdoch, légèrement redessinée à l’occasion. Elle s’inscrit en noir sur fond blanc et renvoie ainsi au domaine d’activité de News Corp : presse et édition, en rappelant le geste d’écriture. Ce choix typographique a également pour but de donner une image plus sympathique et proche de la filiale, de même que l’abréviation du mot « corporation ».

Si le nouveau logo contribue à forger une nouvelle image, lavée du scandale des mises sur écoute, on constate néanmoins que Rupert Murdoch a toujours la main mise sur son empire médiatique. En témoigne <a href="http://nymag.com/daily/intelligencer/2013/05/analyzing-rupert-murdoch-handwritting-news-corp-logo.html">l’analyse graphologique du nouveau logo proposée par le New York Mag</a>.

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/media/">les médias</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3734</wp:post_id>
		<wp:post_date><![CDATA[2013-06-04 00:30:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-03 22:30:49]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[news-corp-a-lombre-de-rupert-murdoch]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<category domain="post_tag" nicename="news-corporation"><![CDATA[News Corporation]]></category>
		<category domain="post_tag" nicename="news-of-the-wolrd"><![CDATA[News of the Wolrd]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="presse"><![CDATA[presse]]></category>
		<category domain="post_tag" nicename="rupert-murdoch"><![CDATA[rupert murdoch]]></category>
		<category domain="post_tag" nicename="rupertgate"><![CDATA[Rupertgate]]></category>
		<category domain="post_tag" nicename="the-sun"><![CDATA[The Sun]]></category>
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	</item>
	<item>
		<title>L&#039;AS Monaco fait honneur à son rang</title>
		<link>http://yannickbourenane.com/preprod/2013/06/06/las-monaco-fait-honneur-a-son-rang/</link>
		<pubDate>Wed, 05 Jun 2013 22:30:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3772</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_AS_Monaco.jpg"><img class="aligncenter size-full wp-image-3773" alt="Logo_AS_Monaco" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_AS_Monaco.jpg" width="827" height="346" /></a>

&nbsp;

<a href="http://www.asm-fc.com/fr/">L'Association Sportive Monaco Football Club</a> (<a href="http://www.asm-fc.com/fr/">AS Monaco</a>) dévoile sa nouvelle identité qui témoigne de son entrée dans une nouvelle ère. En effet, le club de football monégasque fondé en 1924, célèbre aujourd'hui son retour en Ligue 1 et l'arrivée de son nouveau joueur, Radamel Falcao.<!--more-->

Les maillots de l'équipe arboreront le nouveau logotype à partir de la saison prochaine. L'objectif principal était d'apporter de la modernité dans le respect des codes identitaires historiques du club. Ainsi, la couronne, le blason et le code couleur de l'équipe ont été conservés, libérés de leur liserait noir. Le nom du club s'inscrit en capitale dans une typographie sans serif de couleur blanche. Une place plus importante est donnée au nom de la Principauté afin de souligner leur attachement. L'aspect bombé donné au blason et l'éclaircissement des couleurs rouge et or n'aident pas cette identité à monter en gamme.

Konstantin Zyryanov, directeur général du club, explique : "<em>Nous sommes très fiers de dévoiler aujourd’hui une nouvelle identité visuelle pour notre club. Un logo moderne qui laisse une large place à la tradition et traduit notre volonté de redonner à l’AS Monaco FC la place qui est la sienne sur la scène française et internationale.</em>"

C'est l'agence Leroy Tremblot qui signe cette identité sportive.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-11.png"><img class="aligncenter size-full wp-image-3775" alt="Site_AS_Monaco" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-11.png" width="1046" height="818" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3772</wp:post_id>
		<wp:post_date><![CDATA[2013-06-06 00:30:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-05 22:30:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[las-monaco-fait-honneur-a-son-rang]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="as-monaco-fc"><![CDATA[AS Monaco FC]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="club-de-football-logo"><![CDATA[Club de football logo]]></category>
		<category domain="post_tag" nicename="football"><![CDATA[Football]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="sport"><![CDATA[Sport]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>7838</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.68.174.138]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-07 00:03:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-06 22:03:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le nom du club est vraiment compressé, il n'a pas assez d'espace pour le laisser respirer.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
	</item>
	<item>
		<title>Superman fête ses 75 ans</title>
		<link>http://yannickbourenane.com/preprod/2013/06/05/superman-fete-ses-75-ans/</link>
		<pubDate>Wed, 05 Jun 2013 09:44:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3783</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_75ans_Superman.jpg"><img class="aligncenter size-full wp-image-3784" alt="Logo_75ans_Superman" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_75ans_Superman.jpg" width="827" height="427" /></a>

&nbsp;

Superman, le premier super-héros apparu en juin 1938 en couverture du comic book américain <em>Action Comics</em>, fête cette année ses 75 ans. Pour l'occasion, l'entreprise DC Entertainment lui offre un nouveau logotype.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3783</wp:post_id>
		<wp:post_date><![CDATA[2013-06-05 11:44:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-05 09:44:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[superman-fete-ses-75-ans]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="anniversaire"><![CDATA[Anniversaire]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="superman"><![CDATA[Superman]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[3784]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509839847;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1024;}i:1;a:1:{s:2:"id";i:1045;}i:2;a:1:{s:2:"id";i:11228;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>A quel point connaissez-vous ces logos ? Pas facile...</title>
		<link>http://yannickbourenane.com/preprod/2013/06/07/a-quel-point-connaissez-vous-ces-logos/</link>
		<pubDate>Thu, 06 Jun 2013 22:30:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3786</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Cest-vendredi_Logos_Couleurs.png"><img class="aligncenter size-full wp-image-3787" alt="C'est vendredi_Logos_Couleurs" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Cest-vendredi_Logos_Couleurs.png" width="935" height="524" /></a>

C'est vendredi, testons nos connaissances. A quel point connaissez-vous certains des logos les plus connus au monde ? Faites le test. Choisissez la couleur que vous associez à chaque logo, votre précision est notée. Qui a le meilleur sens de l'observation ? <a href="http://brandseenapp.com/">A vous de jouer.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3786</wp:post_id>
		<wp:post_date><![CDATA[2013-06-07 00:30:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-06 22:30:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[a-quel-point-connaissez-vous-ces-logos]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[3787]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>7839</wp:comment_id>
			<wp:comment_author><![CDATA[mat]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[matbullyz@wanadoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.130.213.164]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-07 11:03:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-07 09:03:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[71% ! pas très compliqué (sauf Yahoo où j'ai mis rouge au lieu de violet...)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>7845</wp:comment_id>
			<wp:comment_author><![CDATA[Bigueu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[itti6259@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.14.88.226]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-11 17:53:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-11 15:53:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[75%Yes]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>7846</wp:comment_id>
			<wp:comment_author><![CDATA[Lau]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[scarxme@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.232.203.26]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-11 20:49:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-11 18:49:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Avec le lien du site, c'est mieux.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>7959</wp:comment_id>
			<wp:comment_author><![CDATA[mounari]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[boudah2012@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.201.64.203]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 20:49:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 18:49:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[80 % désolé les mecs ;o)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le nouveau logo de la Capitale des Flandres</title>
		<link>http://yannickbourenane.com/preprod/2013/06/10/le-nouveau-logo-de-la-capitale-des-flandres-2/</link>
		<pubDate>Mon, 10 Jun 2013 08:28:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3800</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Lille.jpg"><img class="aligncenter" alt="Logo_Lille" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Lille.jpg" width="827" height="333" /></a>

<a href="http://www.mairie-lille.fr/cms">Lille</a>, chef-lieu du Nord-Pas-de-Calais, dévoile sa nouvelle identité après plus de deux ans de recherche et de réflexion. Alors que l'ancien logotype de la ville datait de près de 30 ans, <a href="http://www.mairie-lille.fr/cms">Lille</a> a souhaité s'offrir un souffle de modernité. L'identité sera déployée progressivement à partir du mois de juin sur l'ensemble des supports de communication municipale.<!--more-->

La ville de Lille passe d'une identité générique "écrite" à une identité graphique dotée d'un véritable potentiel d'expression en terme de territoire visuel. Le style architectural du logo pourrait faire allusion à des gratte-ciel, des tours, aux hautes et étroites maisons typiques du nord ? Hélas, malgré sa qualité esthétique, le rendu froid et monolithique de l'ensemble ne semble pas correspondre à l'esprit réputé chaleureux de la municipalité.

Le nom de la ville prend une place prépondérante et s'inscrit en quinconce dans une typographie sans serif mêlant bas de casse et capitale. La fleur de lys, emblème de la ville, est conservée. Un graphisme stylisé et anguleux lui confère plus de modernité.

Une déclinaison du logotype sur fond blanc sera également déployée :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Lille_V2.jpg"><img class="aligncenter" alt="Logo_Lille_V2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Lille_V2.jpg" width="827" height="201" /></a>

&nbsp;

<a href="http://www.20minutes.fr/lille/1161029-lille-va-adopter-nouveau-logo">Selon le 20minutes</a> : "D'un coût total de 42.000€, le nouveau sigle sera progressivement déployé sur les documents et équipements de la ville, à mesure que les anciens seront épuisés. "Ainsi le coût de déploiement sera neutre", indique la municipalité."

L'agence Graphèmes a réalisé cette identité à la suite de questionnaires en ligne et d'entretiens individuels auprès de Lillois afin de percevoir au mieux l'identité de la ville.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3800</wp:post_id>
		<wp:post_date><![CDATA[2013-06-10 10:28:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 08:28:23]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouveau-logo-de-la-capitale-des-flandres-2]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="lille"><![CDATA[Lille]]></category>
		<category domain="post_tag" nicename="ville-2"><![CDATA[ville]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<title>Une nouvelle identité pour les Rueillois</title>
		<link>http://yannickbourenane.com/preprod/2013/06/11/une-nouvelle-identite-pour-les-rueillois/</link>
		<pubDate>Mon, 10 Jun 2013 22:30:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3807</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Rueil_Malmaison1.jpg"><img class="aligncenter size-full wp-image-3809" alt="Logo_Rueil_Malmaison" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Rueil_Malmaison1.jpg" width="827" height="301" /></a>

<a href="http://www.mairie-rueilmalmaison.fr/">Rueil-Malmaison</a>, la commune la plus étendue du département des Hauts-de-Seine, dévoile sa nouvelle identité visuelle. Tout en respectant son patrimoine, la ville a souhaité s'offrir "<em>une image plus moderne illustrant son dynamisme</em>". Cette ancienne ville impériale disposait d'un blason représentant le château de la reine Hortense, fille de Joséphine de Beauharnais qui était elle-même l'épouse de Napoléon Ier. Etaient également représentés, les hortensias de la serre de Joséphine et le "N" de Napoléon Ier. Le dernier élément graphique qui faisait référence au blason de la ville a donc disparu du logotype.<!--more-->

Exit le château, la ville présente ses initiales dans une couleur or auxquelles s'ajoute une étoile. Le nom de la ville s'inscrit en entier au bas du logo dans un typographie sans serif de couleur blanche. Le logotype s'illustre sur une cartouche de couleur bleu nuit, peut-être un clin d'oeil impérial à la couleur des rois de France.
Les changements n'en restent pas moins abscons, le symbole pourrait représenter une esquisse biblique arborant l'étoile du Berger.

C'est l'agence Carré Noir qui signe cette identité visuelle.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Site_Rueil_Malmaison.png"><img class="aligncenter size-full wp-image-3810" alt="Site_Rueil_Malmaison" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Site_Rueil_Malmaison.png" width="999" height="1001" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3807</wp:post_id>
		<wp:post_date><![CDATA[2013-06-11 00:30:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-10 22:30:50]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[une-nouvelle-identite-pour-les-rueillois]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>7969</wp:comment_id>
			<wp:comment_author><![CDATA[honteux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ffe@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-29 11:17:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-29 09:17:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça fait un peu moins "UMP", en effet... ^^]]></wp:comment_content>
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	<item>
		<title>Stanley arbore une nouvelle coupe</title>
		<link>http://yannickbourenane.com/preprod/2013/06/12/stanley-arbore-une-nouvelle-coupe-2/</link>
		<pubDate>Wed, 12 Jun 2013 09:37:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3864</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Stanley.jpg"><img alt="Logo_Stanley" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Stanley.jpg" width="827" height="285" /></a>

&nbsp;

<a href="http://www.stanleyoutillage.fr/">Fondée il y a plus de 170 ans, Stanley</a>, la célèbre marque américaine de matériel de bricolage, dévoile sa nouvelle identité visuelle. Après sa fusion il y a trois ans avec Black &amp; Decker pour former Stanley Black &amp; Decker, les deux marques continuent d'exister séparément. Stanley décide de s'offrir un nouveau look afin de s'élever au rang de "<em>leader mondial multi-industriel</em>".<img title="Lire la suite…" alt="" src="http://yannickbourenane.com/preprod/wp-includes/js/tinymce/plugins/wordpress/img/trans.gif" />

L'univers de marque s'articule désormais autour d'un "N" coupé. Cette coupe angulaire de la lettre "N" renvoie à la notion de construction et d'action grâce à la flèche noire ainsi formée. Elle constitue un principe graphique qui pourra être réutilisé dans tout l'univers de marque comme par exemple sur les packaging et les brochures. Le nom de la marque s'inscrit en capitale dans une typographie sans serif de couleur noire dont la graisse est diminuée. L'identité est désormais noire sur fond jaune ce qui augmente sa visibilité.

C'est l'agence Lippincott qui signe cette identité visuelle. Elle explique : "<em>This cohesion was achieved with “Performance in action", the new brand essence that focuses on the excellence that is inherent in every Stanley product, employee and business. This vital new direction was communicated through the new positioning, tagline, brand architecture and comprehensive messaging guidelines.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2s9f8gl.jpg"><img alt="Logo_Stanley" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2s9f8gl.jpg" width="959" height="487" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2u5tjcz.jpg"><img alt="Logo_Stanley" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2u5tjcz.jpg" width="959" height="487" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2wc199d.jpg"><img alt="Logo_Stanley" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2wc199d.jpg" width="959" height="487" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/4j2t0z.jpg"><img alt="Logo_Stanley" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/4j2t0z.jpg" width="959" height="487" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/33o5lip.jpg"><img alt="Logo_Stanley" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/33o5lip.jpg" width="959" height="487" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/e04t8g.jpg"><img alt="Logo_Stanley" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/e04t8g.jpg" width="959" height="487" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/jjojk4.jpg"><img alt="Logo_Stanley" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/jjojk4.jpg" width="959" height="487" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3864</wp:post_id>
		<wp:post_date><![CDATA[2013-06-12 11:37:23]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>7893</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.8.236.36]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-18 13:58:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-18 11:58:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sobre et classe !]]></wp:comment_content>
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		<title>Le nouveau courant identitaire d&#039;Eindhoven</title>
		<link>http://yannickbourenane.com/preprod/2013/06/13/le-nouveau-courant-identitaire-deindhoven-2/</link>
		<pubDate>Thu, 13 Jun 2013 08:07:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3870</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Eindhoven.jpg"><img class="aligncenter" alt="Logo_Eindhoven" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Eindhoven.jpg" width="827" height="284" /></a>

<a href="http://www.eindhoven.eu/">Eindhoven</a>, la cinquième plus grande ville des Pays-Bas située dans la province du Brabant-Septentrional, dévoile sa nouvelle identité visuelle. Avec près de 215000 habitants, la municipalité souhaite "<em>développer une politique de marque forte</em>" afin d'accroître la reconnaissance de la ville et développer le tourisme.<!--more-->

Trois bandes en dents de scie, pouvant symboliser le filament d'une ampoule, traduisent l'énergie de la ville et le courant dynamique dont elle fait preuve pour innover. Son nom s'inscrit en capitale dans une typographie de couleur rouge spécialement créée pour l'occasion. Ce nouveau logotype peut s'apparenter à celui de la ville de Lille. Ils cherchent tous deux à illustrer une dynamique et développer une véritable identité graphique, le code couleur et l'aspect géométrique du logo sont communs aux deux.

L'univers de marque est complet et bien développé, l'élément graphique se décline en 3D grâce à des jeux d'ombrage.

L'identité est signée par la Virtual Design Agency, une collaboration d'entreprises locales, à l'initiative de l'organisation <a href="http://eindhoven365.nl/">Eindhoven365</a> qui regroupe les activités de l'office du tourisme régional et du CityDynamiek.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_flag.jpg"><img class="aligncenter" alt="Logo_Eindhoven" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_flag.jpg" width="574" height="319" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_grid.gif"><img class="aligncenter" alt="Logo_Eindhoven" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_grid.gif" width="574" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_grid_02.gif"><img class="aligncenter" alt="Logo_Eindhoven" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_grid_02.gif" width="574" height="524" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_grid_03.gif"><img class="aligncenter" alt="Logo_Eindhoven" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_grid_03.gif" width="574" height="112" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_logo_detail.gif"><img class="aligncenter" alt="Logo_Eindhoven" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_logo_detail.gif" width="574" height="212" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_stationery.jpg"><img class="aligncenter" alt="Logo_Eindhoven" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_stationery.jpg" width="574" height="319" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_typography.gif"><img class="aligncenter" alt="Logo_Eindhoven" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eindhoven_typography.gif" width="574" height="434" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/tumblr_mntqv5Zi7O1stn8qjo1_1280.jpg"><img class="aligncenter" alt="Logo_Eindhoven" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/tumblr_mntqv5Zi7O1stn8qjo1_1280.jpg" width="720" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/tumblr_mnx1dnBnjd1stn8qjo1_500.jpg"><img class="aligncenter" alt="Logo_Eindhoven" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/tumblr_mnx1dnBnjd1stn8qjo1_500.jpg" width="500" height="334" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/tumblr_mnx1dnBnjd1stn8qjo2_500.jpg"><img class="aligncenter" alt="Logo_Eindhoven" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/tumblr_mnx1dnBnjd1stn8qjo2_500.jpg" width="500" height="334" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/tumblr_mo6iyfHSfD1stn8qjo1_1280.jpg"><img alt="Logo_Eindhoven" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/tumblr_mo6iyfHSfD1stn8qjo1_1280.jpg" width="1280" height="244" /></a>

Découvrir le<a href="http://yannickbourenane.com/preprod/eindhoven-un-logo-design/"> logo de la prestigieuse école de design, l'Eindhoven Design Academy.</a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3870</wp:post_id>
		<wp:post_date><![CDATA[2013-06-13 10:07:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-13 08:07:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-nouveau-courant-identitaire-deindhoven-2]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_type><![CDATA[post]]></wp:post_type>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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	<item>
		<title>Les 25 logos les plus admirés</title>
		<link>http://yannickbourenane.com/preprod/2013/06/14/les-25-logos-les-plus-admires-2/</link>
		<pubDate>Fri, 14 Jun 2013 12:21:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3873</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logos_Admirés.jpg"><img class="aligncenter" alt="Logos_Admirés" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logos_Admirés.jpg" width="827" height="788" /></a>

&nbsp;

C'est vendredi, voici le classement des 25 logos les plus admirés en 50 ans d'histoire selon les lecteurs du magazine Graphic Design USA.

Plusieurs tendances se dessinent. On observe que 22 des logos les mieux classés contiennent du rouge ou du noir et près de la moitié ont une forme ronde. Ce sont majoritairement des logos de marques mondialement connues. Ils contiennent pour la plupart des éléments iconographiques et ne sont pas uniquement typographiques.

Nous sommes en droit de nous poser la question si ce classement n'est en faite pas celui des logos les mieux mémorisés ? Ceux au code coloriel simple donc facilement mémorisable sont très présents tout comme les logos iconographiques. Les formes rondes sont facteurs de proximité et peuvent donc expliquer leur présence plus que remarquée. Qu'en pensez-vous ?

Source : <a href="http://www.gdusa.com/">Graphic Design USA</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3873</wp:post_id>
		<wp:post_date><![CDATA[2013-06-14 14:21:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-14 12:21:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-25-logos-les-plus-admires-2]]></wp:post_name>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
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			<wp:meta_value><![CDATA[3859]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510375371;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:8173;}i:1;a:1:{s:2:"id";i:6761;}i:2;a:1:{s:2:"id";i:14861;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>7870</wp:comment_id>
			<wp:comment_author><![CDATA[Nowak Adrien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@adriennowak.be]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.adriennowak.be</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[194.183.247.254]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-14 16:12:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-14 14:12:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est plus le titre de l'image qui me pique aux yeux]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>7935</wp:comment_id>
			<wp:comment_author><![CDATA[Claire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[cler6@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[94.245.87.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-24 12:02:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-24 10:02:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le lien de la source renvoie vers une erreur 404 :( Je serais très preneuse de l'étude qui a menée à ce résultats svp.

Merci,
Claire]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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	</item>
	<item>
		<title>Le diocèse de Versailles change tout</title>
		<link>http://yannickbourenane.com/preprod/2013/06/17/le-diocese-de-versailles-change-tout-2/</link>
		<pubDate>Mon, 17 Jun 2013 07:55:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3880</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Diocèse_Versailles.jpg"><img class="aligncenter" alt="Logo_Diocèse_Versailles" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Diocèse_Versailles.jpg" width="827" height="325" /></a>

<a href="http://www.catholique78.fr/">Le diocèse de Versailles</a> est un diocèse de l'Église catholique romaine française fondé en 1801 qui couvre le département des Yvelines. Alors que son identité datait de plus de 10 ans, le diocèse de Versailles a décidé de changer de nom et de logotype afin "<em>d'illustrer la diversité de sa communauté et l'unité de la vie chrétienne dans le département."<!--more--></em>

Le diocèse de Versailles communiquera dorénavant sous le nom d'<a href="http://www.catholique78.fr/">Église catholique en Yvelines</a>.

Selon le communiqué du diocèse, les triangles multicolores symbolisent une grappe de raisin et servent à illustrer "<em>la diversité dans l'unité</em>". Les couleurs du logotype précédent ont été réutilisées afin de conserver une continuité visuelle. Un "<em>bleu marial</em>" a été introduit afin d'illustrer la croix de Jésus, ouverte sur le monde et tremplin vers l'extérieur, ainsi que le triangle le plus éloigné montrant ainsi "<em>l'amour que Dieu porte à ses enfants même les plus éloignés.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-12.png"><img class="aligncenter" alt="Site_Eglise_Catholique_Yvelines" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-12.png" width="982" height="802" /></a>

Découvrir <a href="http://yannickbourenane.com/preprod/le-diocese-de-nanterre-change-de-nom/">le nouveau logo de l'Église catholique des Hauts-de-Seine.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3880</wp:post_id>
		<wp:post_date><![CDATA[2013-06-17 09:55:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-17 07:55:58]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-diocese-de-versailles-change-tout-2]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="diocese"><![CDATA[Diocèse]]></category>
		<category domain="post_tag" nicename="diocese-versailles"><![CDATA[Diocèse Versailles]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="versailles"><![CDATA[Versailles]]></category>
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			<wp:meta_value><![CDATA[3847]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508598236;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:92;}i:1;a:1:{s:2:"id";i:289;}i:2;a:1:{s:2:"id";i:360;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>7933</wp:comment_id>
			<wp:comment_author><![CDATA[estelletfox]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[artel@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.14.230.251]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-24 11:28:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-24 09:28:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je préferais largement celui d'avant, il suffisait de "rafraichir un peu" l'ancien ... bref! c fait!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le musée Grévin change son logo sans faire de cirque</title>
		<link>http://yannickbourenane.com/preprod/2013/06/18/le-musee-grevin-change-son-logo-sans-faire-de-cirque-2/</link>
		<pubDate>Tue, 18 Jun 2013 08:18:30 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3924</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/LOGO_MUSEE_GREVIN.jpg"><img class="aligncenter" alt="LOGO_MUSEE_GREVIN" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/LOGO_MUSEE_GREVIN.jpg" width="827" height="370" /></a>

Au mois d’avril, le <a href="http://www.grevin-paris.com/">musée parisien aux 450 personnages de cire</a> s’est implanté à Montréal. Le déploiement de la marque à l’international s’accompagne de la refonte de l’identité visuelle. Exit la représentation de l’offre de loisirs dans le logo, le musée met désormais en avant le sourire de ses clients.<!--more-->

Concrètement, la référence graphique à l’univers du cirque et du spectacle, avec la typographie à empattements, les couleurs rouge et doré, le personnage dans le G, a été écartée au profit d’un logotype simplifié à l’écriture manuscrite, désormais complété d’un sourire, à l’apparence légèrement enfantine. L'ensemble est enlevé et la typographie joliment dessinée. Dans une perspective d’internationalisation de l’offre, le logo fonctionne avec l’ajout du nom de la ville à droite du logo.

Que reste-t-il de l’héritage de cette maison centenaire ? L’ancien logo, reprenant les codes de l’univers du cirque, traduisait bien la dimension spectaculaire du lieu et la magie des statues de cire figées dans le temps. Il dénotait également du caractère historique du lieu. Certes suranné, il aurait peut-être mérité d’être lifté. Si le nouveau logo se recentre sur le divertissement pour se mettre au goût du jour, il semble pourtant moins traduire l’identité du lieu. Hélas, le sourire, largement utilisé par d’autres marques telles qu’Amazon ou les Pages Jaunes, est moins identitaire ou identifiable, même s'il est légitime. L'identité visuelle a été conçue par l'agence CB'A.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Capture-d’écran-2013-06-17-à-17.45.15.png"><img class="aligncenter" alt="MUSEE_GREVIN_SITE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Capture-d’écran-2013-06-17-à-17.45.15.png" width="1416" height="657" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3924</wp:post_id>
		<wp:post_date><![CDATA[2013-06-18 10:18:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-18 08:18:30]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-musee-grevin-change-son-logo-sans-faire-de-cirque-2]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="musee"><![CDATA[Musée]]></category>
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			<wp:comment_id>7970</wp:comment_id>
			<wp:comment_author><![CDATA[honteux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ffe@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-29 11:18:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-29 09:18:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oh mon Dieu... Décidément, la tendance est aux ratages de logos, ces temps-ci... O_o]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>8023</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.57.72.104]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-17 16:44:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-17 14:44:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Alors il y a Grévin goût orange et Grévin goût citron...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>La Lituanie dévoile son logo européen</title>
		<link>http://yannickbourenane.com/preprod/2013/06/19/la-lituanie-devoile-son-logo-europeen/</link>
		<pubDate>Tue, 18 Jun 2013 22:30:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3942</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Lituanie_Présidence_Conseil_UE.jpg"><img class="aligncenter size-full wp-image-3943" alt="Logo_Lituanie_Présidence_Conseil_UE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Lituanie_Présidence_Conseil_UE.jpg" width="827" height="318" /></a>

A partir du 1er juillet 2013, le <a href="http://www.consilium.europa.eu/homepage.aspx?lang=fr">Conseil de l'Union Européenne</a> sera présidé par la <a href="http://www.president.lt/fr/pirmas.html">Lituanie</a>. Ce mandat de 6 mois sera accompagné d'une nouvelle identité visuelle créée pour l'occasion. Les cercles successifs illustrent "<em>la coopération entre les pays et leur capacité à surmonter ensemble les défis qui les concernent tous</em>". Ces cercles se mêlent aux couleurs du drapeau lituanien.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3942</wp:post_id>
		<wp:post_date><![CDATA[2013-06-19 00:30:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-18 22:30:04]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-lituanie-devoile-son-logo-europeen]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="post_tag" nicename="europe-2"><![CDATA[europe]]></category>
		<category domain="post_tag" nicename="lituanie"><![CDATA[Lituanie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="post_tag" nicename="presidence-conseil-ue"><![CDATA[Présidence Conseil UE]]></category>
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			<wp:meta_value><![CDATA[3943]]></wp:meta_value>
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		</wp:postmeta>
	</item>
	<item>
		<title>Aigle Azur prend le large</title>
		<link>http://yannickbourenane.com/preprod/2013/06/18/aigle-azur-prend-le-large-2/</link>
		<pubDate>Tue, 18 Jun 2013 11:37:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3947</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Aigle_Azur.jpg"><img class="aligncenter" alt="Logo_Aigle_Azur" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Aigle_Azur.jpg" width="827" height="276" /></a>

<a href="http://www.aigle-azur.com/">Aigle Azur</a>, la deuxième compagnie aérienne française, dévoile sa nouvelle identité visuelle visant à accompagner son internationalisation croissante. Créée en 1946, elle fut la première compagnie privée d'après-guerre. Aigle Azur, du groupe <a href="http://www.gofast-group.com/">GoFast</a>, propose des vols vers six destinations : la France, l'Algérie, la Tunisie, le Mali, le Portugal et la Russie.<!--more-->

Alors que l'identité <a href="http://www.aigle-azur.com/">Aigle Azur</a> était inchangée depuis 13 ans, elle a souhaité s'offrir un logotype plus haut de gamme. Le nom de la compagnie s'inscrit en Soho Gothic dans une couleur bleue marine, l'approche est augmentée. La représentation graphique de l'aigle en vol est reprise en bleu azur et s'inscrit désormais sur la dérive d'un avion à laquelle s'ajoute trois bandes d'un même bleu. Ce logotype s'accorde avec les codes du secteur mais n'est malheureusement pas très distinctif.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Aigle_Azur_Logo.jpg"><img class="aligncenter" alt="Aigle_Azur_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Aigle_Azur_Logo.jpg" width="827" height="362" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Aigle_Azur_Nouveau_Logo.jpg"><img class="aligncenter" alt="Aigle_Azur_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Aigle_Azur_Nouveau_Logo.jpg" width="827" height="770" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Nouveau_Logo_Aigle_Azur.jpg"><img class="aligncenter" alt="Nouveau_Logo_Aigle_Azur" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Nouveau_Logo_Aigle_Azur.jpg" width="827" height="991" /></a>

L'identité est signée par l'agence Respublika.

<a href="http://yannickbourenane.com/preprod/le-monde-selon-les-logos-des-compagnies-aeriennes/">Voir la carte du monde selon les logos des compagnies aériennes.</a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3947</wp:post_id>
		<wp:post_date><![CDATA[2013-06-18 13:37:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-18 11:37:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="aigle-azur"><![CDATA[Aigle Azur]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="compagnie-aerienne"><![CDATA[compagnie aérienne]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[3891]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>7892</wp:comment_id>
			<wp:comment_author><![CDATA[Chloe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[chloe.Dapeca@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.88.161.107]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-18 13:42:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-18 11:42:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Milly change de style</title>
		<link>http://yannickbourenane.com/preprod/2013/06/17/milly-change-de-style/</link>
		<pubDate>Sun, 16 Jun 2013 22:30:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5081</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Milly.jpg"><img class="aligncenter size-full wp-image-5082" alt="Logo_Milly" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Milly.jpg" width="827" height="370" /></a>

&nbsp;

Milly, la marque de mode signée par la créatrice Michelle Smith, dévoile sa nouvelle identité visuelle. Gwyneth Paltrow, Victoria Beckham et Beyoncé font partie de ses nombreuses clientes.<!--more-->

L'identité est signée par l'agence Pentagram.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/mode/">des logos dans la mode.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5081</wp:post_id>
		<wp:post_date><![CDATA[2013-06-17 00:30:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-16 22:30:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[milly-change-de-style]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="milly"><![CDATA[Milly]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="post_tag" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5082]]></wp:meta_value>
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		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510540862;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3563;}i:1;a:1:{s:2:"id";i:6883;}i:2;a:1:{s:2:"id";i:11740;}}}}]]></wp:meta_value>
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	<item>
		<title>La nouvelle oeuvre du Whitney Museum</title>
		<link>http://yannickbourenane.com/preprod/2013/06/19/la-nouvelle-oeuvre-du-whitney-museum/</link>
		<pubDate>Wed, 19 Jun 2013 11:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3950</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Whitney_Museum.jpg"><img class="aligncenter size-full wp-image-3951" alt="Logo_Whitney_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Whitney_Museum.jpg" width="827" height="284" /></a>

&nbsp;

<a href="http://whitney.org/">Le Whitney Museum of Modern Art </a> de New York dévoile sa nouvelle identité visuelle. Fondé en 1931, cette galerie d'art et musée, très réputé pour ses collections d'art contemporain, adopte un logotype qui s'adapte à son décor. L'initiale du musée se transforme, s'étend, se plie et s'étire suivant les fonds sur laquelle elle est apposée. Ce logotype en constante évolution cherche à traduire l'état d'esprit du musée et sa quête de nouveauté notamment illustrée par son exposition biennale permettant de faire connaître des artistes émergents.<!--more-->

<code><iframe src="http://player.vimeo.com/video/66258368?title=0&amp;byline=0&amp;portrait=0&amp;color=f1c735" height="300" width="400" allowfullscreen="" frameborder="0"></iframe></code>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/whitney1.jpg"><img class="aligncenter size-full wp-image-3965" alt="Logo_Whitney_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/whitney1.jpg" width="1000" height="738" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_Buttons.jpg"><img class="aligncenter size-full wp-image-3966" alt="Logo_Whitney_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_Buttons.jpg" width="1000" height="738" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_MemberCalendar.jpg"><img class="aligncenter size-full wp-image-3967" alt="Logo_Whitney_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_MemberCalendar.jpg" width="1000" height="738" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_MembershipBrochures.jpg"><img class="aligncenter size-full wp-image-3968" alt="Logo_Whitney_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_MembershipBrochures.jpg" width="1000" height="738" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_MuseumGuide.jpg"><img class="aligncenter size-full wp-image-3969" alt="Logo_Whitney_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_MuseumGuide.jpg" width="1000" height="738" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_PuzzleGame.jpg"><img class="aligncenter size-full wp-image-3970" alt="Logo_Whitney_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_PuzzleGame.jpg" width="1000" height="738" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_ShoppingBags.jpg"><img class="aligncenter size-full wp-image-3971" alt="Logo_Whitney_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_ShoppingBags.jpg" width="1000" height="738" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_Stationery.jpg"><img class="aligncenter size-full wp-image-3972" alt="Logo_Whitney_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_Stationery.jpg" width="1000" height="738" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_Tickets.jpg"><img class="aligncenter size-full wp-image-3973" alt="Logo_Whitney_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_Tickets.jpg" width="1000" height="738" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_Totebags.jpg"><img class="aligncenter size-full wp-image-3974" alt="Logo_Whitney_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Whitney_2013Redesign_Totebags.jpg" width="1000" height="738" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3950</wp:post_id>
		<wp:post_date><![CDATA[2013-06-19 13:30:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-19 11:30:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[la-nouvelle-oeuvre-du-whitney-museum]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="musee"><![CDATA[Musée]]></category>
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			<wp:comment_id>7905</wp:comment_id>
			<wp:comment_author><![CDATA[Hohler Kévin alias Kaache]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[admin@kaache.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.kaache.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.63.232.126]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-20 08:01:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-20 06:01:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vraiment sympa cette nouvelle identité.]]></wp:comment_content>
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	</item>
	<item>
		<title>Top 50 des marques les plus &quot;écolos&quot;</title>
		<link>http://yannickbourenane.com/preprod/2013/06/21/top-50-des-marques-les-plus-ecolos/</link>
		<pubDate>Thu, 20 Jun 2013 22:30:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3953</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Top_50_Marques_Vertes.jpg"><img class="aligncenter size-full wp-image-3954" alt="Top_50_Marques_Vertes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Top_50_Marques_Vertes.jpg" width="827" height="726" /></a>

&nbsp;

C'est vendredi, le groupe de conseil sur les marques, <a href="http://www.interbrand.com/fr/Default.aspx">Interbrand</a>, publie le <em>Best Global Green Brands</em> 2013 (le classement des 50 marques mondiales les plus respectueuses de l'environnement) ou plutôt le top du greenwashing ? La perception de la marque par les consommateurs et sa performance mesurée à partir des prises de conscience écologiques, de la création et du maintien de produits et de services respectueux de l'environnement ainsi qu'une sensibilisation des consommateurs aux avantages de ces pratiques ont permis de réaliser ce classement.

Ironiquement, les leaders sont les concepteurs automobiles, Toyota, Ford, Honda, Nissan, cela grâce à la commercialisation de voitures électriques et hybrides. On constate également que les marques de technologie et télécommunications dominent le classement notamment grâce à la création des ampoules à économie d'énergie. Spéciale mention pour Shell (!) qui réussit à faire partie du classement...

Voir l'<a href="http://www.interbrand.com/en/best-global-brands/Best-Global-Green-Brands/2013/Best-Global-Green-Brands-2013-Brand-View.aspx">étude sur le site d'Interbrand</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3953</wp:post_id>
		<wp:post_date><![CDATA[2013-06-21 00:30:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-20 22:30:54]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="ecologie"><![CDATA[écologie]]></category>
		<category domain="post_tag" nicename="interbrand"><![CDATA[Interbrand]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="top-50-marques-vertes"><![CDATA[Top 50 marques vertes]]></category>
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			<wp:comment_id>7946</wp:comment_id>
			<wp:comment_author><![CDATA[bonscott313]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bonscott313@hotmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[188.154.53.242]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 10:07:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 08:07:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[...Facepalm]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7947</wp:comment_id>
			<wp:comment_author><![CDATA[Piloupe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[piloupe@yopmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.173.78.41]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 10:12:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 08:12:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nan mais LOL.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>7948</wp:comment_id>
			<wp:comment_author><![CDATA[www.citoyen-et-responsable.fr]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mathieu@citoyen-et-responsable.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.citoyen-et-responsable.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.23.152.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 10:46:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 08:46:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas possible!! Ils se basent sur quels critères et sur quelle population d'entreprises?
Nous pourrions en citer 50 autres qui ont l'environnement réellement dans leur ADN.
H&amp;M est n°42 mondial? Quelle tromperie...
Effectivement, il s'agit surement plutôt du top 50 du green-super-washing!
Vous voulez connaître des marques de textile qui sont réellement vertueuses et consciente's de leur environnement (quel qu'il soit)? Consultez notre annuaire (en cours de construction) sur www.citoyen-et-responsable.fr et vous découvrirez par exemple Ardelaine, 1083, Plim et bien d'autres encore!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7949</wp:comment_id>
			<wp:comment_author><![CDATA[Petronille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[petronillem@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.137.242.22]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 10:52:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 08:52:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Brrr, ça fait froid dans le dos parce qu'il n'y en a aucun qui soit crédible à mon humble avis  sur le sujet.]]></wp:comment_content>
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			<wp:comment_id>7950</wp:comment_id>
			<wp:comment_author><![CDATA[Mariquita]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[latinoandplus@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.118.72.232]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 11:02:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 09:02:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bullshit!!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7951</wp:comment_id>
			<wp:comment_author><![CDATA[OscarKapac]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oscarkapac13@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[184.95.55.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 12:06:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 10:06:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est bien, il y a la tous les plus gros pollueurs et empoisonneurs de la planete...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7952</wp:comment_id>
			<wp:comment_author><![CDATA[estivals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[felicitesandrou@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.136.146.189]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 12:08:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 10:08:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Avec coca cola, macdo... OGM c'est écolo???? Et depuis quand pourrir l'eau des nappes phréatiques indiennes (entre AUTRE) et priver des population locale d'eau potables est-il respectueux???(coca!)
Pitoyable...]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>7953</wp:comment_id>
			<wp:comment_author><![CDATA[Pierre-Marc Blanchet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[blanchet2@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[202.137.156.92]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 13:42:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 11:42:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Franchement, c'est vraiment une vaste blague et je trouve cette liste extrèmement choquante. 
Les constructeurs de voiture utilise toujours des carburants fossiles très polluants et font de beaucoup trop lents progrès vers des motorisations plus écologiques alors que des technologies moins polluantes sont disponibles depuis des lustres, Coke and Pepsi sont des boissons toxiques, les produits L'Oréal sont bourrés de produits chimiques hautement nocifs, Nike, quand ils ne font pas travailler des enfants, sous-payent totalement les gens qui fabriquent leurs articles, les produits Kellog's sont bourrés d'OGM, sans même parler des produits Mc Donalds, si nocifs pour la santé, etc, etc, etc. Cette liste est vraiment un foutage de gueule du public et prend VRAIMENT les citoyens consommateurs pour des cons. Je veux crier haut et fort mon indignation et le refus de considerer cette liste comme ayant une quelconque légitimité.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7954</wp:comment_id>
			<wp:comment_author><![CDATA[Candie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[didounette1804@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[72.53.92.156]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 15:08:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 13:08:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Foutage de gueule...
L'oréal: Test sur les animaux!
Coca, Kellogs, Pepsi: Monsanto!
Ikéa: on retrouve de la merde dans leurs tartes!
...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>7955</wp:comment_id>
			<wp:comment_author><![CDATA[Hugo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[stavritch@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.123.86.210]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 15:28:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 13:28:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Du foutage de gueule, encore et encore ....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>7957</wp:comment_id>
			<wp:comment_author><![CDATA[Koneyn]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ze_burijn@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.134.185.233]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 16:23:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 14:23:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'argent, c'est bien pratique pour s'acheter de jolies licences "écolo" pour faire de la publicité.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7958</wp:comment_id>
			<wp:comment_author><![CDATA[lol]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[waccoo@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.238.104.116]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 16:35:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 14:35:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est du tapage dans le dos entre marques ce classement, scandaleux

Le ridicule ne tue pas]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>7960</wp:comment_id>
			<wp:comment_author><![CDATA[Lux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[celine.lux@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.26.85.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-27 21:36:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-27 19:36:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[HA ha ha HA HA ha ha, c'était super drôle ='D ....

Comment? Oo

C'est pas une blague? 

Lobby power !!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7962</wp:comment_id>
			<wp:comment_author><![CDATA[Ilu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[truelink@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.40.83.18]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-28 12:40:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-28 10:40:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Est ce qu'il save au moins que Shell (et d'autre) pratique le torchage (c'est à dire bruler 24h/24 le gaz naturel qui s'échappe en pompant le pétrole qui a un impact des plus important sur l'écologie, avant de faire ce top? J'hallucine.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7964</wp:comment_id>
			<wp:comment_author><![CDATA[urss1er]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[urss1er@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.148.126.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-28 13:28:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-28 11:28:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[vous avez pas honte ttes ces marques n'ont rien d'écolo çà serait plutot le contraire vous nous prennez vraiment pour des gogols]]></wp:comment_content>
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	</item>
	<item>
		<title>Post Luxembourg naît d&#039;une union</title>
		<link>http://yannickbourenane.com/preprod/2013/06/25/post-luxembourg-nait-dune-union/</link>
		<pubDate>Mon, 24 Jun 2013 22:30:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3957</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Poste_Luxembourg.jpg"><img class="aligncenter size-full wp-image-3958" alt="Logo_Poste_Luxembourg" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Poste_Luxembourg.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.pt.lu/portal/">P&amp;T Luxembourg</a>, la poste luxembourgeoise créée en 1842, a regroupé ses services de téléphonie fixe et mobile en 2010 sous le nom de LuxGSM. Aujourd'hui les services de postes et de télécommunications se repositionnent comme une marque unique : <a href="http://www.pt.lu/portal/">Post Luxembourg</a>. Une nouvelle identité est dévoilée pour remplacer entre autres, celle des P&amp;T inchangée depuis plus de 40 ans.<!--more-->

Le logotype s'inspire d'un mélange de couleurs des deux logos précédents. Le jaune des P&amp;T et le bleu de LuxGSM s'unissent et donnent ainsi naissance au vert de la Post Luxembourg. Le nom s'inscrit dans une typographie sans serif d'un même vert.

Chaque entité du groupe intègre ensuite le nom de son service au logotype :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/post-luxembourg-unternehmensbereiche-600x266.jpg"><img class="aligncenter size-full wp-image-3959" alt="Logo_Post_Luxembourg" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/post-luxembourg-unternehmensbereiche-600x266.jpg" width="600" height="266" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/post-luxembourg-design-600x457.jpg"><img class="aligncenter size-full wp-image-3960" alt="Logo_Post_Luxembourg" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/post-luxembourg-design-600x457.jpg" width="600" height="457" /></a>

&nbsp;

L'identité est signée par l'agence Minale Design Strategy.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3957</wp:post_id>
		<wp:post_date><![CDATA[2013-06-25 00:30:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-24 22:30:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[post-luxembourg-nait-dune-union]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="luxembourg"><![CDATA[Luxembourg]]></category>
		<category domain="post_tag" nicename="luxgsm"><![CDATA[LuxGSM]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="pt-luxembourg"><![CDATA[P&amp;T Luxembourg]]></category>
		<category domain="post_tag" nicename="post-luxembourg"><![CDATA[Post Luxembourg]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:comment_id>7938</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.68.174.138]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-25 03:47:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-25 01:47:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est surprenant et rafraîchissant !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>72475</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:23:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:23:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[…il a un côté www.bebat.be pour ne pas dire recyclage. Ce qui est littéralement le cas en lisant les explications.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>7938</wp:comment_parent>
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	</item>
	<item>
		<title>AMP VISUAL TV fait sa mue</title>
		<link>http://yannickbourenane.com/preprod/2013/06/20/amp-visual-tv-fait-ca-mue/</link>
		<pubDate>Wed, 19 Jun 2013 22:30:53 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3979</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/LOGO_AMP.jpg"><img class="size-full wp-image-3980 aligncenter" alt="LOGO_AMP" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/LOGO_AMP.jpg" width="827" height="370" /></a><a href="http://www.ampvisualtv.tv">Le n°2 français des prestataires de tournage audiovisuel</a> s’affirme à travers une toute nouvelle identité visuelle. Après avoir racheté diverses sociétés, AMP Visual TV avait besoin de revoir ses codes identitaires pour affirmer son image.<!--more-->

Au cours de son développement, AMP Visual TV a racheté de nombreuses sociétés dont les codes visuels avaient été intégrés au logo de la marque. L’ancien logo comportait ainsi trop de signes divergents et ne portait pas assez la marque. AMP avait donc besoin d’une identité neuve porteuse de sens et de cohérence.

Le nouveau logo abandonne le rouge du carré AMP. Il se compose du nom de la marque inscrit dans une typographie dessinée pour l’occasion qui joue avec des signes identiques pour le « A » et le « V ». Le mot « VISUAL », qui renvoie au cœur d’activité de la marque, est placé au centre du nom dans une couleur éclatante : le fuchsia. La forme arrondie, pouvant illustrer la lentille d’une caméra, est toujours présente dans les deux arcs de cercle rose et gris. Les dégradés, du rose au blanc et du gris au blanc, créent un effet de dynamisme accentué par la typographie qui semble lier les lettres du nom.

L’agence Art Seine Design chargée du projet explique ainsi : « Le nouveau logo a été conçu avec la volonté d'instaurer un signe fort totalement nouveau portant l'image de la société. Moderne, puissant et dynamique il évoque également l'aspect technique et précis du métier. Le nouveau logo “AMP VISUAL TV” est simple, mémorisable, intemporel et représentatif de l'activité de l'entreprise. »

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Capture-d’écran-2013-06-19-à-17.03.13.png"><img class="size-full wp-image-3981 aligncenter" alt="AMP_SITE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Capture-d’écran-2013-06-19-à-17.03.13.png" width="1089" height="677" /></a>

&nbsp;

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/media/">les médias</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3979</wp:post_id>
		<wp:post_date><![CDATA[2013-06-20 00:30:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-19 22:30:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[amp-visual-tv-fait-ca-mue]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="amp"><![CDATA[AMP]]></category>
		<category domain="post_tag" nicename="amp-visual-tv"><![CDATA[AMP VISUAL TV]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="television"><![CDATA[télévision]]></category>
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		<wp:comment>
			<wp:comment_id>7907</wp:comment_id>
			<wp:comment_author><![CDATA[luc]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[luc.monfort@me.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.67.133.195]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-20 12:16:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-20 10:16:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Fait SA mue !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>7930</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.68.174.138]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-23 00:19:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-22 22:19:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["ça" mue ???]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le BHV se perd dans le marais</title>
		<link>http://yannickbourenane.com/preprod/2013/06/24/le-bhv-se-perd-dans-le-marais-2/</link>
		<pubDate>Mon, 24 Jun 2013 07:52:47 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=3997</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/LOGO_BHV.jpg"><img class="aligncenter" alt="LOGO_BHV" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/LOGO_BHV.jpg" width="827" height="370" /></a><a href="http://www.bhv.fr">Le Bazar de l’Hôtel de Ville</a>, grand magasin parisien créé en 1856 et plus largement connu sous le nom de BHV, transforme son identité : nouveau logo, nouveaux espaces marchands et surtout, nouveau nom.<!--more-->

Plus qu’un simple changement de logo, l’enseigne parisienne change de nom. L’ancien logo avait réellement besoin d’être rafraichi.

La couleur orange du nouveau logo connote de manière efficace l’idée de créativité - référence aux univers du bricolage, des arts décoratifs, de la mode – caractéristique du BHV.

Toutefois, l’ajout de l’article défini « Le » affaiblit la marque désormais traitée comme un nom commun et plus comme un nom propre. Certes l’abréviation, par définition, n’est pas élégante. Elle fait en effet référence à l’univers du syndicat ou de l’informatique.

Depuis quelques années, le BHV tente de monter en gamme en s’éloignant de son titre de Bazar. Le choix d’une typographie bâton fine et l’utilisation de gravures en fond témoignent d’un désir de raffinement et tendent à construire une image plus design de la marque. La mention « Marais » ajoutée au nom va dans ce sens en associant les codes du marais : style, art de vivre, créativité, élégance, au magasin. Toutefois, le nouveau nom de la marque sonne comme un contre sens. En ce qui concerne la localisation du magasin, il n’est pas situé dans le Marais mais à Hôtel de ville, comme son nom l’indique. Par ailleurs, le BHV ne sera pas ouvert le dimanche, ouverture qui caractérise les boutiques du marais. Faut-il enfin rappeler que le BHV de part son offre et son positionnement, n’a rien à voir avec les fameuses boutiques du Marais ? L’association du magasin au cœur symbolique de la ville de Paris : sa mairie, en faisait un incontournable unique.

La nouvelle identité du BHV a été réalisée par l'agence Publicis Royalties.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Capture-d’écran-2013-06-21-à-10.58.05.png"><img class="aligncenter" alt="BHV_1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Capture-d’écran-2013-06-21-à-10.58.05.png" width="1053" height="552" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Capture-d’écran-2013-06-21-à-10.57.49.png"><img class="aligncenter" alt="BHV_2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Capture-d’écran-2013-06-21-à-10.57.49.png" width="1053" height="559" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/image29.jpg"><img class="aligncenter" alt="BHV_3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/image29.jpg" width="747" height="500" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/image31.jpg"><img class="aligncenter" alt="BHV_4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/image31.jpg" width="747" height="528" /></a>

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/distribution/">la distribution</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>3997</wp:post_id>
		<wp:post_date><![CDATA[2013-06-24 09:52:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-24 07:52:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-bhv-se-perd-dans-le-marais-2]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bhv"><![CDATA[BHV]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<wp:comment>
			<wp:comment_id>7934</wp:comment_id>
			<wp:comment_author><![CDATA[estelletfox]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[artel@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.14.230.251]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-24 11:30:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-24 09:30:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'adore ! c trés reussi]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7936</wp:comment_id>
			<wp:comment_author><![CDATA[Paul]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[paul@monsieurpaul.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.monsieurpaul.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.166.98]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-24 14:00:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-24 12:00:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne suis vraiment fan du changement de nom, mais j'aime beaucoup la nouvelle direction artistique !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7937</wp:comment_id>
			<wp:comment_author><![CDATA[adrien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[adrien.joulie@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://adrienjoulie.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.161.160.128]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-24 14:11:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-24 12:11:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Est ce que quelqu'un aurait le nom de la typo utilisé pour ce nouveau logo ?

Merci d'avance]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7941</wp:comment_id>
			<wp:comment_author><![CDATA[Jo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[johanne.casagrande@royalties.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.royalties.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.200.189.6]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-25 14:06:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-25 12:06:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La typographie a été conçue spécialement avec Jean-François Porchez afin de correspondre à l'inclinaison du signe. Ce dernier sera aussi utilisé en trames. A découvrir bientôt.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7944</wp:comment_id>
			<wp:comment_author><![CDATA[Lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pierre@210x297.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-26 22:31:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-26 20:31:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Lorsqu'on se lance dans la refonte d'une identité visuelle, il est toujours important de se (re)plonger dans l'histoire de la marque. Il semble que cela ait été oublié… Dommage. Comment peut-on transformer le célèbre BHV (Bazar de l'Hotel de Ville) en Le BHV / Marais ? C'est un affaiblissement notoire de la marque. Je n'ai rien contre le Marais mais sauf si le BHV monte d'autres magasins (BHV/Ternes, BHV/Panthéon…) la juxtaposition BHV/Marais est assez "malheureuse". Le choix couleur est discutable mais admettons… Pour finir, le choix typographique favorise la lisibilité mais est dépourvu de caractère ; c'est froid, lisse sans âme et un peu trop dans la tendance. Bref, qu'on me dise que le BHV change d'enseigne, je veux bien, mais de logo, désolé… C'est un non logo !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7961</wp:comment_id>
			<wp:comment_author><![CDATA[DameDom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fideldominique@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.194.219.46]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-28 12:29:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-28 10:29:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est surtout très très inspiré de la démarche suivie par l'autre "petit" grand magasin sur la rive d'en face, j'ai nommé Le Bon Marché Rive Gauche... Même "Le", même valorisation du terroir, même famille de typo... Outre Seine, le changement d'identité a été la première étape d'un repositionnement intégral qui a été couronné de succès. Attendons de voir ce qu'il adviendra de ce copycat !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7966</wp:comment_id>
			<wp:comment_author><![CDATA[honteux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ffe@gmail.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2013-06-29 10:48:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-29 08:48:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[AUCUNE identité! HONTEUX. C'était mieux AVANT.]]></wp:comment_content>
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			<wp:comment_id>7967</wp:comment_id>
			<wp:comment_author><![CDATA[honteux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ffe@gmail.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2013-06-29 10:49:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-29 08:49:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Fin d'une époque. On dilapide l'héritage d'une marque forte, graphiquement. Fadasse...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>7979</wp:comment_id>
			<wp:comment_author><![CDATA[voitou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pierre.jegat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.10.159.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-01 19:06:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-01 17:06:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le type qui dit que c'est un non logo, il a bien raison et c'est tant mieux! s'il prefere les grosses daubes 80's dans des carres verts c'est qu'il doit plus être tout jeune non plus! 
je dis bravo]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8022</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.57.72.104]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-17 16:41:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-17 14:41:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[merci Le bon marché. Ça ôte au BHV son caractère propre.]]></wp:comment_content>
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	</item>
	<item>
		<title>Une nouveauté sur les ondes d&#039;ABC</title>
		<link>http://yannickbourenane.com/preprod/2013/06/26/une-nouveaute-sur-les-ondes-dabc/</link>
		<pubDate>Tue, 25 Jun 2013 22:30:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4013</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_ABC.jpg"><img class="aligncenter size-full wp-image-4014" alt="Logo_ABC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_ABC.jpg" width="827" height="370" /></a>

&nbsp;

Le groupe audiovisuel américain, <a href="http://beta.abc.go.com/">American Broadcasting Company (ABC)</a>, dévoile sa nouvelle identité visuelle. Fondé en 1943, ce réseau de télévisions composé de la chaîne généraliste du même nom, de plusieurs chaînes thématiques et de sociétés de production, s'offre un nouveau logotype afin d'accompagner la saison 2013-2014.<!--more-->

Les changements sont minimes, la structure du logo est conservée. Le nom de la chaîne s'inscrit dans une cartouche circulaire dont les effets de reflet ont été supprimés. Seuls les effets lumineux et l'aspect chromé sont conservés tout en étant atténués. Le dégradé varie en fonction du moment de la journée et du type de programme diffusé. La version primetime arbore du jaune, tandis que les news s'illustrent en bleu, la journée est en rose et la nuit, le logotype présente un dégradé de vert. La typographie est conservée, l'approche est légèrement diminuée.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2zspils.jpg"><img class="aligncenter size-full wp-image-4015" alt="Logo_ABC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2zspils.jpg" width="610" height="610" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/r05bsx.jpg"><img alt="Logo_ABC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/r05bsx.jpg" width="1280" height="720" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/amcqxl.jpg"><img class="aligncenter size-full wp-image-4017" alt="Logo_ABC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/amcqxl.jpg" width="1280" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-14.png"><img class="aligncenter size-full wp-image-4018" alt="Logo_ABC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-14.png" width="1071" height="900" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4013</wp:post_id>
		<wp:post_date><![CDATA[2013-06-26 00:30:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-25 22:30:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[une-nouveaute-sur-les-ondes-dabc]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="chaine-de-television"><![CDATA[chaîne de télévision]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="media-2"><![CDATA[média]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="television"><![CDATA[télévision]]></category>
		<category domain="post_tag" nicename="usa"><![CDATA[USA]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[4014]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509754915;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3131;}i:1;a:1:{s:2:"id";i:842;}i:2;a:1:{s:2:"id";i:11504;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>7968</wp:comment_id>
			<wp:comment_author><![CDATA[honteux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ffe@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-06-29 10:53:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-06-29 08:53:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comment peut-on parler de "nouvelle identité" dès lors que l'on conserve exactement le même logo mais qu'on touche légèrement à sa brillance?!? C'est d'un ridicule, masturbation intellectuelle.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1372664963.171392917633056640625;s:7:"message";s:61:"Lisa - Bedandy a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
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	</item>
	<item>
		<title>L&#039;impressionnante évolution des produits Apple</title>
		<link>http://yannickbourenane.com/preprod/2013/06/28/limpressionnante-evolution-des-produits-apple/</link>
		<pubDate>Thu, 27 Jun 2013 22:30:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4021</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/PopChartLab_HistoryofApple_Large.jpg"><img class="aligncenter size-full wp-image-4022" alt="Apple_Infographie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/PopChartLab_HistoryofApple_Large.jpg" width="1800" height="2475" /></a>C'est vendredi, voici une infographie qui présente l'étonnante évolution des produits Apple depuis 1983. Celle-ci débute avec l'Apple Lisa, le premier modèle comportant une interface graphique et une sorte de précurseur du Macintosh d'origine. Certains modèles redondants ont été ignorés.

Source : <a href="http://popchartlab.com/">Pop Chart Lab</a>

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4021</wp:post_id>
		<wp:post_date><![CDATA[2013-06-28 00:30:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-27 22:30:26]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[limpressionnante-evolution-des-produits-apple]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4022]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510220921;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2428;}i:1;a:1:{s:2:"id";i:1631;}i:2;a:1:{s:2:"id";i:4548;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>7980</wp:comment_id>
			<wp:comment_author><![CDATA[Kowalkowski]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian@kowalkowski.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.kowalkowski.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.142.254.24]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-01 21:25:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-01 19:25:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Infographie sympa mais c'est dommage car elle n'a pas été mise à jour (il manque l'iPad mini, le MacBook pro rétina, l'iPad 3, l'iPhone 5. Aussi il manque l'Apple TV et le Time Capsule qui sont quand même deux produits importants de la marque.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Phillip Lim défend ses droits à coup de logo</title>
		<link>http://yannickbourenane.com/preprod/2013/06/27/phillip-lim-defend-ses-droits-a-coup-de-logo/</link>
		<pubDate>Wed, 26 Jun 2013 22:30:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4025</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Nouveau_Logo_Phillip_Lim_Chine1.jpg"><img class="aligncenter size-full wp-image-4051" alt="Nouveau_Logo_Phillip_Lim_Chine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Nouveau_Logo_Phillip_Lim_Chine1.jpg" width="827" height="347" /></a>

Le couturier new-yorkais <a href="http://www.31philliplim.com/">Phillip Lim</a> dévoile sa nouvelle identité visuelle conçue spécialement pour le marché chinois. Alors qu'il est en pleine bataille juridique pour récupérer ses droits sur la marque en Chine, Phillip Lim utilisera ce nouveau logotype à partir de la saison prochaine afin de pouvoir continuer son expansion. En effet, <a href="http://www.lemonde.fr/style/article/2013/06/19/un-nouveau-logo-phillip-lim-pour-la-chine_3432806_1575563.html">selon le Monde</a>, un usurpateur détient actuellement tous les droits chinois pour la vente de prêt-à-porter et de chaussures dans le pays.<!--more-->

Les créations Phillip Lim seront donc vendues à travers le monde avec ce nouveau logotype auquel s'ajoutera la griffe <a href="http://www.31philliplim.com/">3.1 Phillip Lim</a>. En revanche, en Chine, seul ce nouveau logo sera utilisé.

L'initiale de la marque s'inscrit dans une typographie de couleur noire. L'ensemble peut s'apparenter à un sceau comme pour garantir l'authenticité des produits vendus par le créateur.

Pour info, 3.1 Phillip Lim a été fondée en 2005 par Wen Zhou et Phillip Lim. Ce dernier a récemment remporté le prestigieux prix CFDA du créateur d'accessoires 2013.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-23.png"><img class="aligncenter size-full wp-image-4027" alt="Phillip_Lim_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Image-23.png" width="1672" height="670" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/mode/">des logos dans la mode.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4025</wp:post_id>
		<wp:post_date><![CDATA[2013-06-27 00:30:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-26 22:30:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[phillip-lim-defend-ses-droits-a-coup-de-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="post_tag" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="phillip-lim"><![CDATA[Phillip Lim]]></category>
		<category domain="post_tag" nicename="phillip-lim-logo-chine"><![CDATA[Phillip Lim logo Chine]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[4051]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510467719;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:282;}i:1;a:1:{s:2:"id";i:95;}i:2;a:1:{s:2:"id";i:14687;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Les 20 nouveaux logos du mois de juin 2013</title>
		<link>http://yannickbourenane.com/preprod/2013/07/01/les-20-nouveaux-logos-du-mois-de-juin-2013/</link>
		<pubDate>Sun, 30 Jun 2013 22:30:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4029</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Bilan_Juin_2013.jpg"><img class="aligncenter size-full wp-image-4078" alt="Bilan_Juin_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Bilan_Juin_2013.jpg" width="600" height="876" /></a>

Voici un récapitulatif des nouveaux logos dévoilés au mois de juin 2013 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : <a href="www.mairie-lille.fr/">Lille</a>, <a href="www.asm-fc.com/‎">AS Monaco</a>, <a href="www.avianca.com/‎">Avianca</a>, 75 ans de Superman, <a href="www.eco-mobilier.fr/‎">Éco-mobilier</a>, <a href="www.newscorp.com/‎">News Corp</a>, <a href="www.mairie-rueilmalmaison.fr/‎">Rueil-Malmaison</a>, <a href="www.stanleytools.com/">Stanley</a>, <a href="www.eindhoven.eu/‎">Eindhoven</a>, <a href="www.catholique78.fr/">Église Catholique en Yvelines</a>, <a href="www.grevin.com/">Musée Grévin</a>, <a href="www.aigle-azur.com/‎">Aigle Azur</a>, Présidence Lituanienne du Conseil Européen, <a href="whitney.org/">Whitney</a>, <a href="www.ampvisualtv.tv/">AMP Visual</a>, <a href="www.bhv.fr/‎">BHV</a>, <a href="abc.go.com">ABC</a>, <a href="www.pt.lu/‎">Post Luxembourg</a>, <a href="www.31philliplim.com/">Phillip Lim</a> et <a href="http://www.mobilinkgsm.com/">Mobilink</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4029</wp:post_id>
		<wp:post_date><![CDATA[2013-07-01 00:30:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-30 22:30:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[les-20-nouveaux-logos-du-mois-de-juin-2013]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="nouveaux-logos-juin-2013"><![CDATA[Nouveaux logos juin 2013]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
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			<wp:meta_value><![CDATA[4078]]></wp:meta_value>
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	</item>
	<item>
		<title>Seat dévoile son univers de marque</title>
		<link>http://yannickbourenane.com/preprod/2013/06/25/seat-devoile-son-univers-de-marque/</link>
		<pubDate>Tue, 25 Jun 2013 12:30:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4053</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/66bfccca6ed6332b333db6b965822fd2.jpg"><img class="aligncenter" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/66bfccca6ed6332b333db6b965822fd2.jpg" width="600" height="360" /></a>

Après vous avoir annoncé l'arrivée du <a href="http://yannickbourenane.com/preprod/seat-modifie-son-embleme/">nouveau logo Seat</a> au moment de la sortie de la Seat Leon en août 2012, le constructeur automobile dévoile aujourd'hui l'intégralité de son univers de marque aux tons coloriels vintage.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2cb75e0229a361b301c0d4a30e4a92e0.jpg"><img class="aligncenter size-full wp-image-4055" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2cb75e0229a361b301c0d4a30e4a92e0.jpg" width="600" height="293" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2e70ef22819e5fbe131e8e8bd51b3374.jpg"><img class="aligncenter size-full wp-image-4056" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2e70ef22819e5fbe131e8e8bd51b3374.jpg" width="600" height="406" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/9b91c3ad9da6456dad97316152c48e10.jpg"><img class="aligncenter size-full wp-image-4057" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/9b91c3ad9da6456dad97316152c48e10.jpg" width="600" height="178" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/10c511e14e12f08aaa700279fffe0d3d.jpg"><img class="aligncenter size-full wp-image-4058" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/10c511e14e12f08aaa700279fffe0d3d.jpg" width="600" height="771" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/032efdddab0e15c2b9570790b6ba35be.jpg"><img class="aligncenter size-full wp-image-4059" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/032efdddab0e15c2b9570790b6ba35be.jpg" width="600" height="392" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/45e8c5c2d2cc14897434df49d34d38e7.jpg"><img class="aligncenter size-full wp-image-4060" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/45e8c5c2d2cc14897434df49d34d38e7.jpg" width="600" height="435" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/66bfccca6ed6332b333db6b965822fd2.jpg"><img class="aligncenter size-full wp-image-4062" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/66bfccca6ed6332b333db6b965822fd2.jpg" width="600" height="360" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/59a31a99d24376b5250abb32df1a1964.jpg"><img class="aligncenter size-full wp-image-4061" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/59a31a99d24376b5250abb32df1a1964.jpg" width="600" height="382" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/79c5ba4be7675981bf6f124bc467f6eb.jpg"><img class="aligncenter size-full wp-image-4063" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/79c5ba4be7675981bf6f124bc467f6eb.jpg" width="600" height="394" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/85b5f2bf9adfe998d0d76f991328a891.jpg"><img class="aligncenter size-full wp-image-4064" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/85b5f2bf9adfe998d0d76f991328a891.jpg" width="600" height="430" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/222a8f5ac62a12c29ac1de883bee84c0.png"><img class="aligncenter size-full wp-image-4065" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/222a8f5ac62a12c29ac1de883bee84c0.png" width="600" height="335" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/4340e443f03859cfbbaee6c5bfb3ef0d.jpg"><img class="aligncenter size-full wp-image-4066" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/4340e443f03859cfbbaee6c5bfb3ef0d.jpg" width="600" height="424" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/a8e37817025b055136ed2293b485528c.jpg"><img class="aligncenter size-full wp-image-4067" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/a8e37817025b055136ed2293b485528c.jpg" width="600" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/a167b8987223e31962e0ff256e650b3c.jpg"><img class="aligncenter size-full wp-image-4068" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/a167b8987223e31962e0ff256e650b3c.jpg" width="600" height="422" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/b4c6cc76aaa993aeb40638ba6fb61f96.jpg"><img class="aligncenter size-full wp-image-4069" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/b4c6cc76aaa993aeb40638ba6fb61f96.jpg" width="600" height="467" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/bb91d4e15bc48919ed1abe3e661c4e4d.jpg"><img class="aligncenter size-full wp-image-4070" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/bb91d4e15bc48919ed1abe3e661c4e4d.jpg" width="600" height="451" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/bc91b3920edcfc7f66ac5653216bf7ab.jpg"><img class="aligncenter size-full wp-image-4071" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/bc91b3920edcfc7f66ac5653216bf7ab.jpg" width="600" height="1035" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/c85a85849d7a4c19146018e78d3e7308.jpg"><img class="aligncenter size-full wp-image-4072" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/c85a85849d7a4c19146018e78d3e7308.jpg" width="600" height="675" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/ca7a715e6a4190bea7f027869e04bcd5.jpg"><img class="aligncenter size-full wp-image-4073" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/ca7a715e6a4190bea7f027869e04bcd5.jpg" width="600" height="587" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/e27dde8b92e9e0fb1f2a8d80a619618e.jpg"><img class="aligncenter size-full wp-image-4074" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/e27dde8b92e9e0fb1f2a8d80a619618e.jpg" width="600" height="634" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eba73433ab03e190a75ddaed0a30922c.jpg"><img class="aligncenter size-full wp-image-4075" alt="Seat_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/eba73433ab03e190a75ddaed0a30922c.jpg" width="600" height="318" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>

Voir sur <a href="http://www.behance.net/gallery/Seat-Identity/7786919">Behance</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4053</wp:post_id>
		<wp:post_date><![CDATA[2013-06-25 14:30:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-25 12:30:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[seat-devoile-son-univers-de-marque]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="marque"><![CDATA[Marque]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="seat"><![CDATA[Seat]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="univers-graphique"><![CDATA[Univers graphique]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4062]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509502482;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:45;}i:1;a:1:{s:2:"id";i:265;}i:2;a:1:{s:2:"id";i:673;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8021</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.57.72.104]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-17 16:37:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-17 14:37:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[moi je trouve ces tons coloriels un peu trop chromatiques...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1374557627.3079741001129150390625;s:7:"message";s:52:"admin a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:5:"admin";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>72472</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:17:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:17:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et moi je trouve que c'est une fausse refonte…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>8021</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>Mobilink fait appel au rouge</title>
		<link>http://yannickbourenane.com/preprod/2013/06/26/mobilink-fait-appel-au-rouge/</link>
		<pubDate>Wed, 26 Jun 2013 12:30:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4081</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Mobilink.jpg"><img class="aligncenter size-full wp-image-4082" alt="Logo_Mobilink" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Mobilink.jpg" width="827" height="288" /></a>

&nbsp;

<a href="http://www.mobilinkgsm.com/">Mobilink</a>, principal fournisseur de téléphonie mobile pakistanais, disposait de trois produits indépendants, à savoir Jazz pour les services prépayés, Indigo pour les abonnements et Jazba pour les jeunes. La marque a décidé de toutes les recentrer autour de Mobilink et dévoile pour l'occasion sa nouvelle identité visuelle.<!--more-->

Seule la structure du logotype précédent est conservée. Le nom de la marque s'inscrit dans une typographie de couleur noire dont l'approche est prononcée. Une sphère constituée d'un ruban rouge illustre l'initiale de la marque. La nouvelle campagne de communication <a href="http://www.mobilinkgsm.com/">Mobilink</a> déploie ce ruban qui symbolise le lien entre les clients et la marque.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2qbdm6f.jpg"><img class="aligncenter size-full wp-image-4083" alt="Logo_Mobilink" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/2qbdm6f.jpg" width="500" height="341" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/5o9f6u.jpg"><img class="aligncenter size-full wp-image-4084" alt="Logo_Mobilink" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/5o9f6u.jpg" width="1170" height="435" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/30iwea0.jpg"><img class="aligncenter size-full wp-image-4085" alt="Logo_Mobilink" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/30iwea0.jpg" width="843" height="403" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/mobilink_ad_01.jpg"><img class="aligncenter size-full wp-image-4086" alt="Logo_Mobilink" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/mobilink_ad_01.jpg" width="574" height="213" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/mobilink_ad_02.jpg"><img class="aligncenter size-full wp-image-4087" alt="Logo_Mobilink" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/mobilink_ad_02.jpg" width="574" height="213" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/mobilink_ad_04.png"><img class="aligncenter size-full wp-image-4088" alt="Logo_Mobilink" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/mobilink_ad_04.png" width="574" height="487" /></a>

&nbsp;

C'est l'agence Wolff Olins qui signe cette identité.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/telecommunications/">des logos dans les télécommunications.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4081</wp:post_id>
		<wp:post_date><![CDATA[2013-06-26 14:30:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-06-26 12:30:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[mobilink-fait-appel-au-rouge]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="mobilink"><![CDATA[mobilink]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="pakistan"><![CDATA[pakistan]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<category domain="post_tag" nicename="telephonie-mobile"><![CDATA[téléphonie mobile]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4082]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508431174;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12232;}i:1;a:1:{s:2:"id";i:10528;}i:2;a:1:{s:2:"id";i:2787;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Merci à nos 2500 fans... We like !</title>
		<link>http://yannickbourenane.com/preprod/2013/07/01/merci-a-nos-2500-fans-we-like/</link>
		<pubDate>Mon, 01 Jul 2013 08:31:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4121</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/2500Fans_AlaUne-01.jpg"><img class="aligncenter size-full wp-image-4122" alt="2500Fans_AlaUne-01" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/2500Fans_AlaUne-01.jpg" width="3513" height="1679" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4121</wp:post_id>
		<wp:post_date><![CDATA[2013-07-01 10:31:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-01 08:31:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[merci-a-nos-2500-fans-we-like]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="logonews"><![CDATA[Logonews]]></category>
		<wp:postmeta>
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		<wp:comment>
			<wp:comment_id>8133</wp:comment_id>
			<wp:comment_author><![CDATA[pleurer2rire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[christophegest@sfr.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.pleurer-2-rire.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.176.75.43]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-08-15 19:51:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-08-15 17:51:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[2500 fans bravo à vous]]></wp:comment_content>
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	</item>
	<item>
		<title>Motorola prend des couleurs avec Google</title>
		<link>http://yannickbourenane.com/preprod/2013/07/01/motorola-prend-des-couleurs-avec-google-2/</link>
		<pubDate>Mon, 01 Jul 2013 12:21:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4135</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Motorola.jpg"><img class="aligncenter" alt="Logo_Motorola" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Motorola.jpg" width="827" height="370" /></a>

La scission de Motorola en janvier 2011 a donné naissance à deux entreprises indépendantes : <a href="http://www.motorolasolutions.com/FR-FR/Home">Motorola Solutions</a> et <a href="http://www.motorola.fr/consumers/home">Motorola Mobility</a>. Google rachète <a href="http://www.motorola.fr/consumers/home">Motorola Mobility</a> en août 2011 et dévoile aujourd'hui sa nouvelle identité visuelle. Le géant de l'électronique et des télécommunications, notamment inventeur des talkie-walkie en 1941, prend un nouveau départ tout en couleur et affiche fièrement sa filiation.<!--more-->

La structure générale du logotype est conservée. Le célèbre "M" stylisé s'illustre dorénavant au cœur d'une cartouche circulaire multicolore rappelant sa filiation à Google. Le nom de la marque s'inscrit en bas de casse dans une typographie gris clair peu impactante. Un manque de cohérence est à noter, alors que le sigle affiche l'initiale de la marque en capitale, Motorola n'y a pas droit. En revanche, Google conserve la sienne. Alors que l'identité précédente nécessitait un lifting, le nouveau logotype ne fonctionne pas en noir et blanc, il perd en visibilité. L'interlettrage de "motorola" et le choix typographique font perdre à la marque sa puissance visuelle, le logotype semble s'être étiolé.

Une déclinaison sur fond uni violet est également dévoilée mais n'est pas cohérente avec l'autre version du logo :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/motorola_google_logo_detail_01.gif"><img class="aligncenter" alt="Logo_Motorola" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/motorola_google_logo_detail_01.gif" width="366" height="423" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/telecommunications/">des logos dans les télécommunications.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4135</wp:post_id>
		<wp:post_date><![CDATA[2013-07-01 14:21:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-01 12:21:18]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[motorola-prend-des-couleurs-avec-google-2]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="google"><![CDATA[google]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="motorola"><![CDATA[Motorola]]></category>
		<category domain="post_tag" nicename="motorola-mobility"><![CDATA[motorola mobility]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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	<item>
		<title>La Wallonie s&#039;offre un logo qui fait polémique</title>
		<link>http://yannickbourenane.com/preprod/2013/07/02/la-wallonie-soffre-un-logo-qui-fait-polemique/</link>
		<pubDate>Mon, 01 Jul 2013 22:30:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4139</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Wallonie.jpg"><img class="aligncenter size-full wp-image-4140" alt="Logo_Wallonie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Wallonie.jpg" width="827" height="319" /></a>

&nbsp;

<a href="http://www.wallonie.be/">La Wallonie</a>, région francophone du sud de la Belgique, dévoile sa nouvelle identité visuelle destinée à développer la promotion de la région à l'étranger. L'ancienne charte graphique datait de plus de 10 ans et nécessitait un lifting selon la région. La Wallonie a voulu donner naissance à une "<em>marque wallonne</em>" afin de booster son économie qui dépend à 40% des exportations. A peine dévoilé, les critiques concernant le logotype font rage.<!--more-->

Alors que l'identité précédente s'appuyait sur le drapeau de la région, le nouveau logotype s'articule autour de cinq points noirs. Ils illustrent à la fois un "W" mais peuvent également évoquer "<em>des pixels afin d'illustrer l'idée de réseaux et de technologies, mais aussi les cinq continents à la croisée desquels se trouve la Wallonie</em>." Ce sigle donne donc une impression de fourre-tout dont les explications sont plus ou moins compréhensibles.

Le nom choisi par la région, Wallonia.be, s'inscrit dans une typographie de couleur noire de deux graisses différentes comme pour signifier des niveaux d'importance. La mention ".be" n'était donc peut être pas indispensable. Le site internet issu de ce nom renvoie à une page d'erreur. En effet, ce nom de domaine appartient à un citoyen flamand, petit détail qui avait échappé à la région. Les négociations pour un rachat du site sont en cours et devraient aboutir en janvier 2015 pour une somme avoisinant les 2500 €. En attendant, la Wallonie louera le nom à son propriétaire.

Cette identité, qui s'accompagne du slogan "Feel inspired", sera utilisée dès la fin de l'année par les organismes de promotion de la Wallonie à l'étranger. En revanche, elle ne sera pas utilisée à l'intérieur même de la région avant plusieurs années.

Pour info, l'ensemble de la conception se chiffre à 537 000 €. Cette somme se compose d'une étude préalable menée par McKinsey pour 477 000 € et du coût du logo en lui-même, 60 000 €.

C'est l'agence VO Communication qui signe cette identité visuelle.

Il n'aura pas fallu attendre longtemps pour que le logotype soit détourné :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Wallonie_Det.jpg"><img class="aligncenter size-full wp-image-4141" alt="Logo_Wallonie_Det" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Wallonie_Det.jpg" width="827" height="215" /></a>

&nbsp;

Voici le drapeau de la Wallonie :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Drapeau_Wallonie.jpg"><img class="aligncenter size-full wp-image-4145" alt="Drapeau_Wallonie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Drapeau_Wallonie.jpg" width="827" height="192" /></a>

&nbsp;

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/tourisme/">des logos dans le tourisme.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4139</wp:post_id>
		<wp:post_date><![CDATA[2013-07-02 00:30:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-01 22:30:14]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="belgique"><![CDATA[Belgique]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="wallonia-be"><![CDATA[wallonia.be]]></category>
		<category domain="post_tag" nicename="wallonie"><![CDATA[wallonie]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510099297;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4357;}i:1;a:1:{s:2:"id";i:4710;}i:2;a:1:{s:2:"id";i:5991;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8415</wp:comment_id>
			<wp:comment_author><![CDATA[Christian@Destresse-Marketing]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[christian@destresse-marketing.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.destresse-marketing.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[91.180.216.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-13 09:32:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-13 08:32:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Salut Lysa,

Exceeelent!

Et pour ceux qui apprécient la situation de notre pays, ils se roulent par terre avec l'histoire du site qui appartient à un flamand.

C'est trop!!!

Pour le prix, je rappelle que nous avons envoyé une équipe médicalisée aux Philippines dont coût: 500 000 euros...on aurait pu en envoyer une deuxième.

Enfin, la prochaine fois, ils peuvent passer chez moi :D .

@+
Christian.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>8762</wp:comment_id>
			<wp:comment_author><![CDATA[Carine I.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@agence-imago.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.agence-imago.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.210.239.202]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-02 10:13:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-02 09:13:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[personnellement, je trouve que ce logo en jette! (il a d'ailleurs un côté hypnotique)  il signe une volonté d'ouverture, de modernité et de rupture totale avec l'ancienne image plutôt poussiéreuse.  Audace et simplicité !

De toute évidence, les choix stratégiques qui ont été faits par l'agence V.O. de Strasbourg pour cette nouvelle image de marque ne sont pas sortis tout droit du cul du coq, non ils ont été pensés, réfléchis, travaillés...

les Wallons devraient être fiers  ! (à moins qu'il y ait encore une question de rivalité mal digérée sur le projet, vu que c'est une boite de com' française qui a obtenu le projet et que finalement toute la polémique autour de ce projet a été savamment orchestrée) bref

En tout cas, quand je vois la nouvelle identité visuelle de mon département de naissance, la Charente, j'ai un peu honte...(oui oui allez voir ce bon logo pourri qui n'a pas été conçu par des professionnels) ou pire, quand je vois que ce sont les gens qui choisissent le logo de leur département par vote ! mon dieu ..... 

Ce que je trouve affligeant, c'est qu'aujourd'hui les gens donnent leur avis sur tout et sur rien, sans même réfléchir ... 
pire: ils sont même capables de t'apprendre ton métier, alors qu'ils y pipent rien !!!! 

Formez vous messieurs mesdames, à l'image, à l'art, au design, lisez des livres sur le sujet, éduquez votre œil, faites travailler votre cerveau.

Et après donnez votre avis, seulement après]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>72466</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:14:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:14:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[T'es contente avec rien toi… hein?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>8762</wp:comment_parent>
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	</item>
	<item>
		<title>L&#039;Euro 2016 a son logo</title>
		<link>http://yannickbourenane.com/preprod/2013/07/02/leuro-2016-a-son-logo/</link>
		<pubDate>Tue, 02 Jul 2013 12:30:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4147</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Euro_2016.jpg"><img class="aligncenter size-full wp-image-4148" alt="Logo_Euro_2016" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Euro_2016.jpg" width="827" height="286" /></a>

&nbsp;

Le Championnat d'Europe UEFA de football masculin 2016 dévoile le logotype de sa 15 ème édition. La coupe se dessine au centre d'une cartouche circulaire épousant le symbole du Yin et du Yang auquel s'ajoute un sourire. Cela peut illustrer la joie et la sérénité dans lesquelles les organisateurs souhaitent voir se dérouler la compétition. L'Euro 2016 se disputera du 10 juin au 10 juillet 2016.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4147</wp:post_id>
		<wp:post_date><![CDATA[2013-07-02 14:30:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-02 12:30:58]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[leuro-2016-a-son-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="euro-2016"><![CDATA[Euro 2016]]></category>
		<category domain="post_tag" nicename="football"><![CDATA[Football]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<wp:comment>
			<wp:comment_id>8088</wp:comment_id>
			<wp:comment_author><![CDATA[Rage]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pub@abergeur.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://navigoo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.64.133.95]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-08-01 11:20:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-08-01 09:20:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oups, le Yin Yang bleu/blanc/rouge me fait penser l'ancien logo PEPSI...]]></wp:comment_content>
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	</item>
	<item>
		<title>Moleskine assume ses rondeurs</title>
		<link>http://yannickbourenane.com/preprod/2013/07/03/moleskine-assume-ses-rondeurs/</link>
		<pubDate>Tue, 02 Jul 2013 22:30:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4150</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Moleskine.jpg"><img class="aligncenter size-full wp-image-4151" alt="Logo_Moleskine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Moleskine.jpg" width="827" height="238" /></a>

&nbsp;

<a href="http://www.moleskine.com/fr/">Moleskine</a>, le célèbre fabriquant italien de carnets de notes, dévoile sa nouvelle identité visuelle. Autrefois produite par la société milanaise Modo &amp; Modo, <a href="http://www.moleskine.com/fr/">Moleskine</a> est, depuis 2007, commercialisée par la maison mère éponyme. Présente dans 90 pays à travers le monde, la marque réintroduit les codes de ses produits phares : le bord arrondi. <!--more-->

Moleskine a choisi de capitaliser dans son logo et son nouvel emblème sur ce qui fait sa différence : les célèbres bords arrondis de ses carnets de cuir. Ainsi, la typographie a juste été liftée pour infléchir les courbes de ses empattements. Par ailleurs, le nouvel emblème est constitué d'un "M" et des huit autres lettres du nom de la marque, qui sont représentées par des carrés aux fameux bords arrondis. L'initiative est intéressante mais la forme carrée n'est pas native de la marque, les carnets étant rectangulaires. Ainsi, le format du monogramme paraît peu légitime et s'apparente davantage à un clavier numérique, ce qui donne une dimension utilitariste à une marque traditionnellement associée à une dimension onirique par ses carnets de voyages et pensées intimes.
Enfin, il est à noter que le "M" qui préside au monogramme est si petit qu'il risque d'être bien peu lisible dans certains formats.

La marque précise qu'elle souhaitait une identité vivante et modulable véhiculant "<em>les valeurs de partage et de communication</em>". Ainsi, chaque carré est un espace modulable qui peut vivre en intégrant des fonds iconographiques, le nom de la marque, les collections du moment... Cette adaptabilité du logo cherche à présenter Moleskine comme "<em>un concepteur de plates-formes ouvertes à la créativité". </em>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-1.png"><img class="aligncenter size-full wp-image-4152" alt="Logo_Moleskine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-1.png" width="1134" height="698" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_00.gif"><img class="aligncenter size-full wp-image-4153" alt="Logo_Moleskine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_00.gif" width="382" height="407" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_01.jpg"><img class="aligncenter size-full wp-image-4154" alt="Logo_Moleskine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_01.jpg" width="382" height="407" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_02.jpg"><img class="aligncenter size-full wp-image-4155" alt="Logo_Moleskine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_02.jpg" width="382" height="407" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_03.jpg"><img class="aligncenter size-full wp-image-4156" alt="Logo_Moleskine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_03.jpg" width="382" height="407" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_04.jpg"><img class="aligncenter size-full wp-image-4157" alt="Logo_Moleskine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_04.jpg" width="382" height="407" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_green_background.jpg"><img class="aligncenter size-full wp-image-4158" alt="Logo_Moleskine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_monogram_green_background.jpg" width="574" height="354" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_sketch_logo_fake.jpg"><img class="aligncenter size-full wp-image-4159" alt="Logo_Moleskine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/moleskine_sketch_logo_fake.jpg" width="574" height="533" /></a>

<a href="http://www.moleskine.com/documents/10192/381902/Moleskine_monogram_press_release.pdf">Pour plus d'images.</a>

C'est l'agence Achilli Ghizzardi Associati qui signe cette identité.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/biens-de-consommation/">des logos dans les biens de consommation.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4150</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 00:30:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-02 22:30:57]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[moleskine-assume-ses-rondeurs]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="post_tag" nicename="carnets"><![CDATA[carnets]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="post_tag" nicename="moleskine"><![CDATA[Moleskine]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
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	<item>
		<title>Beobank, le &quot;nouveau né&quot; du secteur bancaire</title>
		<link>http://yannickbourenane.com/preprod/2013/07/04/beobank-le-nouveau-ne-du-secteur-bancaire/</link>
		<pubDate>Wed, 03 Jul 2013 22:30:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4167</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Beobank1.jpg"><img class="aligncenter size-full wp-image-4208" alt="Logo_Beobank" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Beobank1.jpg" width="827" height="295" /></a>

Après le rachat de Citibank Belgium par le <a href="https://www.creditmutuel.fr/cmne/fr/">Crédit Mutuel Nord Europe</a> en avril 2012, la banque de détail s'était engagée auprès de Citi bank à changer de nom pour l'été 2013. Voici <a href="https://www.beobank.be/fr/Accueil.aspx">Beobank</a>, une banque qui souhaite mettre l'accent sur "<em>son ouverture et sa proximité au service de ses clients"</em> dans son identité. Seul le Benelux dit adieu à l'identité conçue par Paula Scher de l'agence <a href="http://www.behance.net/gallery/Citi/8539745">Pentagram</a>.<!--more-->

Forte d'un réseau existant de 192 points de vente, Beobank a souhaité mettre en avant la capacité d'ouverture dont elle se réclame au travers de son identité visuelle. La lettre "O" et la typographie aux boucles interrompues veulent en être l'expression. Le "O" s'illustre par une couleur rouge vif et permet d'isoler la mention "be", qui est également le code de la Belgique. En revanche, l'épaisseur et la taille plus importante accordées à cette lettre gênent la lecture du nom de la banque.

<a href="https://www.beobank.be/pdf/beobank_press_fr.pdf?v=293">Lire le communiqué de presse.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/6en66e.png"><img class="aligncenter size-full wp-image-4169" alt="Logo_Beobank" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/6en66e.png" width="783" height="994" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/34s352w.jpg"><img class="aligncenter size-full wp-image-4170" alt="Logo_Beobank" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/34s352w.jpg" width="729" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-2.png"><img class="aligncenter size-full wp-image-4171" alt="Logo_Beobank" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-2.png" width="981" height="705" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/s27i4m.jpg"><img class="aligncenter size-full wp-image-4173" alt="Logo_Beobank" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/s27i4m.jpg" width="729" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/spk9oi.jpg"><img class="aligncenter size-full wp-image-4174" alt="Logo_Beobank" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/spk9oi.jpg" width="729" height="500" /></a>
<div>
<div>

&nbsp;

</div>
Le Crédit Mutuel Nord Europe, lui, n’est pas concerné par ce changement de marque et l'activité de banque d’affaires de Citibank en Belgique ne fait pas non plus partie de la cession. C'est l'agence Minale Design Strategy qui signe cette identité.

</div>
Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/banque-assurances/">des logos dans les banques.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4167</wp:post_id>
		<wp:post_date><![CDATA[2013-07-04 00:30:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-03 22:30:42]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[beobank-le-nouveau-ne-du-secteur-bancaire]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="post_tag" nicename="beobank"><![CDATA[Beobank]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="citibank-belgium"><![CDATA[Citibank Belgium]]></category>
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		<wp:comment>
			<wp:comment_id>7984</wp:comment_id>
			<wp:comment_author><![CDATA[Roy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[maccoinnich.roy@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.113.78.245]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-06 14:34:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-06 12:34:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Habitant en belgique, j'ai vu la campagne de beobank placardée un peu partout, et je dois dire que j'ai pensé pendant tout un temps que c'était "Be bank"...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>72463</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:12:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:12:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pareil…]]></wp:comment_content>
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			<wp:comment_parent>7984</wp:comment_parent>
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	<item>
		<title>10 détournements Hermès</title>
		<link>http://yannickbourenane.com/preprod/2013/07/05/10-detournements-hermes/</link>
		<pubDate>Thu, 04 Jul 2013 22:30:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4176</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-1.jpg"><img class="aligncenter size-full wp-image-4177" alt="Détournement_Hermès 1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-1.jpg" width="827" height="370" /></a>

&nbsp;

C’est vendredi, pour l’occasion nous vous présentons 10 détournements, des plus déroutants aux plus amusants, de la célèbre marque de luxe Hermès.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-2.jpg"><img class="aligncenter size-full wp-image-4178" alt="Détournement_Hermès 2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-2.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-3.jpg"><img class="aligncenter size-full wp-image-4179" alt="Détournement_Hermès 3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-3.jpg" width="827" height="295" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-4.jpg"><img class="aligncenter size-full wp-image-4180" alt="Détournement_Hermès 4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-4.jpg" width="827" height="268" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-5.jpg"><img class="aligncenter size-full wp-image-4181" alt="Détournement_Hermès 5" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-5.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-6.jpg"><img class="aligncenter size-full wp-image-4182" alt="Détournement_Hermès 6" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-6.jpg" width="827" height="202" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-7.jpg"><img class="aligncenter size-full wp-image-4183" alt="Détournement_Hermès 7" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-7.jpg" width="827" height="319" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-8.jpg"><img class="aligncenter size-full wp-image-4184" alt="Détournement_Hermès 8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-8.jpg" width="827" height="113" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-9.jpg"><img class="aligncenter size-full wp-image-4185" alt="Détournement_Hermès 9" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-9.jpg" width="827" height="334" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-10.jpg"><img class="aligncenter size-full wp-image-4186" alt="Détournement_Hermès 10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Détournement_Hermès-10.jpg" width="827" height="334" /></a>

&nbsp;

Source : <a href="http://www.detournemen.com/">Détournemen</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4176</wp:post_id>
		<wp:post_date><![CDATA[2013-07-05 00:30:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-04 22:30:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[10-detournements-hermes]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_type><![CDATA[post]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="hermes"><![CDATA[Hermès]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="post_tag" nicename="luxe"><![CDATA[Luxe]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8005</wp:comment_id>
			<wp:comment_author><![CDATA[Nein]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rfrtrfrfggg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-13 09:50:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-13 07:50:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne vois pas trop l'intérêt et cela n'apporte rien.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Mercure s&#039;adjoint une signature</title>
		<link>http://yannickbourenane.com/preprod/2013/07/04/mercure-sadjoint-une-signature/</link>
		<pubDate>Thu, 04 Jul 2013 12:30:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4188</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Hotel_Mercure.jpg"><img class="aligncenter size-full wp-image-4189" alt="Logo_Hotel_Mercure" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Hotel_Mercure.jpg" width="827" height="345" /></a>

&nbsp;

La chaîne d'<a href="http://www.mercure.com/fr/home/index.shtml">hôtels Mercure</a>, du <a href="www.accor.com/fr.html‎">groupe Accor</a>, dévoile une signature ainsi que son nouveau territoire graphique destinés à accompagner leur nouvel objectif de croissance à savoir une ouverture d'hôtel par semaine durant les cinq prochaines années. Le logotype vit désormais à 80% sur fond blanc pour plus de luminosité et s'appose sur des tons "<em>bronze patiné et bleu frais</em>". Au nom de la marque s'ajoute la mention "Hôtels" en capitale, la lettre "M" se raccourcit légèrement au centre.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/10-TERRITOIRE-1024x576.jpg"><img class="aligncenter size-full wp-image-4190" alt="Logo_Mercure" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/10-TERRITOIRE-1024x576.jpg" width="1024" height="576" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/13-AMENITIES-GLOBAL-1024x576.jpg"><img class="aligncenter size-full wp-image-4191" alt="Logo_Mercure" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/13-AMENITIES-GLOBAL-1024x576.jpg" width="1024" height="576" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/965648_10151680797894061_1905814962_o.jpg"><img class="aligncenter size-full wp-image-4192" alt="Logo_Mercure" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/965648_10151680797894061_1905814962_o.jpg" width="2048" height="1151" /></a>

&nbsp;

C'est l'agence W&amp;Cie qui signe cette identité.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/tourisme/">des logos dans le tourisme.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4188</wp:post_id>
		<wp:post_date><![CDATA[2013-07-04 14:30:03]]></wp:post_date>
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		<wp:post_name><![CDATA[mercure-sadjoint-une-signature]]></wp:post_name>
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		<category domain="post_tag" nicename="accor"><![CDATA[Accor]]></category>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="hotels-mercure"><![CDATA[Hôtels Mercure]]></category>
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	<item>
		<title>Ernst&amp;Young devient EY</title>
		<link>http://yannickbourenane.com/preprod/2013/07/08/ernstyoung-devient-ey/</link>
		<pubDate>Sun, 07 Jul 2013 22:30:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4194</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_EY.jpg"><img class="aligncenter size-full wp-image-4214" alt="Logo_EY" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_EY.jpg" width="827" height="370" /></a>

Le troisième cabinet d'audit financier, <a href="http://www.ey.com/FR/fr/Home/Article">Ernst &amp; Young</a>, se rebaptise <a href="http://www.ey.com/FR/fr/Home/Article">EY</a> et dévoile pour l'occasion sa nouvelle identité visuelle. Fondé en 1989, ce cabinet se classe derrière <a href="www.pwc.fr/‎">PricewaterhouseCoopers</a> et <a href="https://www.deloitte.com/fr">Deloitte</a> en terme de chiffre d'affaires et souhaite illustrer sa volonté de devenir le numéro un du secteur. Le nouveau logotype apparaît au moment de la nomination du nouveau président et du directeur général.<!--more-->

Le faisceau lumineux jaune, autrefois présent dans l'univers graphique de la marque, fait désormais partie intégrante du logotype. Symbole de phare, de guide, d'éclaireur, ce faisceau naît du nom du cabinet. Rebaptisé EY, le nom s'inscrit en capitale dans une typographie de couleur grise dont la graisse est prononcée. Les lettres semblent pouvoir s'emboîter, ce clin d'oeil graphique peut faire référence aux compétences logiques et stratégiques nécessaires au secteur.

L'identité s'accompagne du slogan : "Building a better working world".

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/2ltrbqd.jpg"><img class="aligncenter size-full wp-image-4196" alt="Logo_EY" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/2ltrbqd.jpg" width="960" height="640" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/2sajyqb.jpg"><img class="aligncenter size-full wp-image-4197" alt="Logo_EY" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/2sajyqb.jpg" width="960" height="640" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/33ojuck.jpg"><img class="aligncenter size-full wp-image-4198" alt="Logo_EY" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/33ojuck.jpg" width="960" height="640" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ey_office_02.jpg"><img class="aligncenter size-full wp-image-4199" alt="Logo_EY" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ey_office_02.jpg" width="960" height="640" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/jgh3px.jpg"><img class="aligncenter size-full wp-image-4200" alt="Logo_EY" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/jgh3px.jpg" width="960" height="640" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/rcrgat.jpg"><img class="aligncenter size-full wp-image-4201" alt="Logo_EY" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/rcrgat.jpg" width="960" height="640" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/v5lp1j.jpg"><img class="aligncenter size-full wp-image-4202" alt="Logo_EY" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/v5lp1j.jpg" width="960" height="640" /></a>

&nbsp;

Voici le précédent univers graphique d'Ernst &amp; Young :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ey_old.jpg"><img class="aligncenter size-full wp-image-4203" alt="ey_ancien" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ey_old.jpg" width="980" height="541" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4194</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 00:30:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-07 22:30:01]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[ernstyoung-devient-ey]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="cabinet-audit"><![CDATA[cabinet audit]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="ernstyoung"><![CDATA[Ernst&amp;Young]]></category>
		<category domain="post_tag" nicename="ey"><![CDATA[EY]]></category>
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		<wp:comment>
			<wp:comment_id>7986</wp:comment_id>
			<wp:comment_author><![CDATA[NOW]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gregrggrt@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-08 13:15:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-08 11:15:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouhla! Y'a un problème avec "Pin it" qui apparaît en ÉNORME...]]></wp:comment_content>
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			<wp:comment_id>7989</wp:comment_id>
			<wp:comment_author><![CDATA[Isa]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[isabellecabu@hotmail.fr]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[89.88.161.107]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-08 23:36:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-08 21:36:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo précédent ressemblait à celui de "Eiffage" http://www.eiffage.com/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>7990</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.198.239]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-09 09:51:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-09 07:51:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci, cela a été corrigé.
A bientôt.

L'équipe Logonews]]></wp:comment_content>
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	</item>
	<item>
		<title>New Look, new logo</title>
		<link>http://yannickbourenane.com/preprod/2013/07/09/new-look-new-logo/</link>
		<pubDate>Mon, 08 Jul 2013 22:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4226</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_New_Look.jpg"><img class="aligncenter size-full wp-image-4227" alt="Logo_New_Look" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_New_Look.jpg" width="827" height="274" /></a>

<a href="http://www.newlook.com/">New Look</a>, l'enseigne britannique d'habillement à bas prix  vise à monter en gamme tout en maintenant des prix abordables : nouveaux points de vente, accélération des approvisionnements, meilleure qualité de produits et nouvelle identité visuelle. Fondée en 1969, l'enseigne aux 1100 points de vente est présente dans 125 pays.<!--more-->

New Look précise : "<em>On peut parler d’un rebranding complet, embelli par des graphismes modernes, un ton de voix réchauffé et un changement de cap de la direction artistique clairement annoncé dans l’univers de la mode à prix compétitifs</em>". En effet, le logotype répond d'avantage aux codes du luxe. Le style "extended" de l'ancienne identité s'efface au profit d'un graphisme plus sage. Le nom de la marque s'inscrit en capitale dans une typographie sans serif de couleur noire dont l'interlettrage est important.

Un nouveau slogan est également dévoilé : "New Look &amp; Me".

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/1013404_10151794709409809_548762854_n.jpg"><img class="aligncenter size-full wp-image-4230" alt="New_Look_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/1013404_10151794709409809_548762854_n.jpg" width="480" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/a4ee.jpg"><img class="aligncenter size-full wp-image-4231" alt="New_Look_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/a4ee.jpg" width="500" height="329" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-11.png"><img class="aligncenter size-full wp-image-4232" alt="New_Look_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-11.png" width="987" height="598" /></a>Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/mode/">des logos dans la mode.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4226</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 00:30:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 22:30:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[new-look-new-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="post_tag" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="vetements"><![CDATA[vêtements]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4227]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510610136;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1410;}i:1;a:1:{s:2:"id";i:7384;}i:2;a:1:{s:2:"id";i:527;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>7992</wp:comment_id>
			<wp:comment_author><![CDATA[Pétronille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[petronillem@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.38.211.79]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-10 07:48:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-10 05:48:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai tjs détesté le logo de New Look, voyant tjs dans le W un bidon ave un nombril. Pas vraiment flatteur...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>72457</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:09:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:09:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[for ploucs only…   ¬¬]]></wp:comment_content>
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	</item>
	<item>
		<title>Tiger Airways devient Tigerair</title>
		<link>http://yannickbourenane.com/preprod/2013/07/10/tiger-airways-devient-tigerair/</link>
		<pubDate>Tue, 09 Jul 2013 22:30:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4234</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Tigerair.jpg"><img class="aligncenter size-full wp-image-4235" alt="Logo_Tigerair" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Tigerair.jpg" width="827" height="311" /></a>

&nbsp;

La compagnie aérienne low-cost basée à Singapour, Tiger Airways, change de nom pour devenir <a href="http://www.tigerairways.com/sg/en/">Tigerair</a>. Fondée en 2004, la compagnie propose aujourd'hui de nouveaux services qui visent à améliorer les conditions d'embarquement et à proposer un service en ligne afin de pouvoir enregistrer et modifier sa réservation. Tigerair dessert des vols à destination de l'Asie et de l'Australie.<!--more-->

Le logotype de la compagnie s'est apprivoisé. Exit l'illustration du tigre bondissant, il est dorénavant suggéré par la branche orange de la lettre "g" qui symbolise la queue de l'animal. Cette idée est difficilement décelable, on semble plutôt apercevoir un sourire. Les deux "i" s'inscrivent avec des points de couleurs différentes, la compagnie explique : "<em>Le premier en gris et le second en orange permettent de symboliser le rôle de <a href="http://www.tigerairways.com/sg/en/">Tigerair</a> dans l'accompagnement de nos clients d'un point à un autre</em>." Le nom s'inscrit en bas de casse dans une typographie grise clair plus arrondie, facteur de proximité.

L'empennage des appareils conservera ses rayures félines tandis que le fuselage s'habillera du nouveau logotype.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/tiger_air_livery.jpg"><img class="aligncenter size-full wp-image-4236" alt="Logo_Tiger_Air" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/tiger_air_livery.jpg" width="1000" height="304" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-3.png"><img class="aligncenter size-full wp-image-4237" alt="Image 3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-3.png" width="1267" height="677" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/wwc4ra.jpg"><img class="aligncenter size-full wp-image-4238" alt="wwc4ra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/wwc4ra.jpg" width="1599" height="988" /></a>

C'est l'agence singapourienne The Secret Little Agency qui signe cette identité.

<a href="http://yannickbourenane.com/preprod/le-monde-selon-les-logos-des-compagnies-aeriennes/">Voir la carte du monde selon les logos des compagnies aériennes</a>.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4234</wp:post_id>
		<wp:post_date><![CDATA[2013-07-10 00:30:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-09 22:30:07]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[tiger-airways-devient-tigerair]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="compagnie-aerienne"><![CDATA[compagnie aérienne]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="tiger-airways"><![CDATA[Tiger Airways]]></category>
		<category domain="post_tag" nicename="tigerair"><![CDATA[Tigerair]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[4235]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>72455</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:06:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:06:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup la refonte.

7/10]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Telecom Egypt s&#039;offre un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/07/11/telecom-egypt-soffre-un-nouveau-logo/</link>
		<pubDate>Wed, 10 Jul 2013 22:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4240</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Telecom_Egypt.jpg"><img class="aligncenter size-full wp-image-4241" alt="Logo_Telecom_Egypt" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Telecom_Egypt.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.telecomegypt.com.eg/">Telecom Egypt</a>, le plus grand opérateur de téléphonie fixe du Moyen-Orient et d'Afrique en terme d'abonnés, dévoile sa nouvelle identité visuelle. Fondé en 1854, l'opérateur aux 12 millions d'abonnés se réaffirme visuellement afin d'illustrer sa position de leader.<!--more-->

Telecom Egypt ne présente plus que son acronyme comme si sa notoriété seule lui permettait d'être reconnaissable. Les initiales "te" s'inscrivent en bas de casse dans une typographie de couleur rouge au sein d'une cartouche rectangulaire de même couleur. Trois carrés, pouvant symboliser les ondes téléphoniques, s'échappent du nom de l'opérateur. Le tout s'illustre en rouge et blanc, les couleurs du drapeau égyptien.
Certains pourraient y voir une ressemblance avec le <a href="http://www.lesieur.fr/">logo Lesieur.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/941141_550778064981276_1602284311_n.png"><img class="aligncenter size-full wp-image-4242" alt="Logo_Telecom_Egypt" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/941141_550778064981276_1602284311_n.png" width="851" height="315" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/1002398_551644734894609_1920591198_n.png"><img class="aligncenter size-full wp-image-4243" alt="Logo_Telecom_Egypt" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/1002398_551644734894609_1920591198_n.png" width="851" height="315" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-12.png"><img class="aligncenter size-full wp-image-4244" alt="Logo_Telecom_Egypt" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-12.png" width="1006" height="763" /></a>

&nbsp;

Le drapeau égyptien :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Drapeau_Egypt.jpg"><img class="aligncenter size-full wp-image-4245" alt="Drapeau_Egypt" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Drapeau_Egypt.jpg" width="827" height="200" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/telecommunications/">des logos dans les télécommunications.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4240</wp:post_id>
		<wp:post_date><![CDATA[2013-07-11 00:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-10 22:30:00]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[telecom-egypt-soffre-un-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="egypte"><![CDATA[Egypte]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="operateur-telephonique"><![CDATA[Opérateur téléphonique]]></category>
		<category domain="post_tag" nicename="telecom-egypt"><![CDATA[Telecom Egypt]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4241]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510477863;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1287;}i:1;a:1:{s:2:"id";i:11782;}i:2;a:1:{s:2:"id";i:11361;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>72453</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:05:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:05:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime pas… on dirait Maroc télécom qui a bouffé la box SFR…

http://blog.blanee.com/wp-content/uploads/2012/12/logo-maroc-telecom.png]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le nouveau Coca Cola vert</title>
		<link>http://yannickbourenane.com/preprod/2013/07/08/le-nouveau-coca-cola-vert/</link>
		<pubDate>Mon, 08 Jul 2013 16:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4270</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Cocacola-Life.jpg"><img class="aligncenter size-full wp-image-4271" alt="Cocacola-Life" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Cocacola-Life.jpg" width="900" height="832" /></a>En France, le fast food Mc Donalds était passé d'un logo rouge à un logo vert, cette fois, c'est Coca Cola qui lance en Argentine une version verte de son célèbre soda, Coca Cola Life, à base de Stevia, une plante à l'effet sucrant naturel.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4270</wp:post_id>
		<wp:post_date><![CDATA[2013-07-08 18:30:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-08 16:30:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-nouveau-coca-cola-vert]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4271]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510148261;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5754;}i:1;a:1:{s:2:"id";i:7493;}i:2;a:1:{s:2:"id";i:324;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>7988</wp:comment_id>
			<wp:comment_author><![CDATA[lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pierre@210x297.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.198.239]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-08 20:02:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-08 18:02:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ou à base de coke…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8004</wp:comment_id>
			<wp:comment_author><![CDATA[Nein]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rfrtrfrfggg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-13 09:48:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-13 07:48:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouais bof... Ça ne marchera pas. Qu'ils nous remettent le Coca-Cola BlāK.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>72461</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:10:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:10:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Typo ringarde pour le mot life… couleur beurk. Ça fait très moisi :x]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>15 détournements du logo de la Wallonie</title>
		<link>http://yannickbourenane.com/preprod/2013/07/12/15-detournements-du-logo-de-la-wallonie/</link>
		<pubDate>Thu, 11 Jul 2013 22:30:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4293</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-8.jpg"><img class="aligncenter" alt="Wallonie_DET 8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-8.jpg" width="827" height="229" /></a>

C'est vendredi, nous vous présentons les actualités liées au nouveau logo de la <a href="www.wallonie.be/‎">Wallonie</a> (<a href="http://yannickbourenane.com/preprod/la-wallonie-soffre-un-logo-qui-fait-polemique/">Lire l'article</a>). Après avoir déclenché une vive polémique liée à son prix total : 1 240 000 €, le logotype est aujourd'hui largement détourné. On vous laisse apprécier.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-2.jpg"><img class="aligncenter size-full wp-image-4295" alt="Wallonie_DET 2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-2.jpg" width="827" height="284" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-3.jpg"><img class="aligncenter size-full wp-image-4296" alt="Wallonie_DET 3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-3.jpg" width="827" height="302" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-4.jpg"><img class="aligncenter size-full wp-image-4297" alt="Wallonie_DET 4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-4.jpg" width="827" height="327" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-5.jpg"><img class="aligncenter size-full wp-image-4298" alt="Wallonie_DET 5" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-5.jpg" width="827" height="183" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-6.jpg"><img class="aligncenter size-full wp-image-4299" alt="Wallonie_DET 6" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-6.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-7.jpg"><img class="aligncenter size-full wp-image-4300" alt="Wallonie_DET 7" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-7.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-8.jpg"> </a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-9.jpg"><img class="aligncenter size-full wp-image-4302" alt="Wallonie_DET 9" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-9.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-10.jpg"><img class="aligncenter size-full wp-image-4303" alt="Wallonie_DET 10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-10.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-11.jpg"><img class="aligncenter size-full wp-image-4304" alt="Wallonie_DET 11" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-11.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-1.jpg"><img class="aligncenter size-full wp-image-4294" alt="Wallonie_DET 1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-1.jpg" width="827" height="313" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-12.jpg"><img class="aligncenter size-full wp-image-4305" alt="Wallonie_DET 12" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-12.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-14.jpg"><img class="aligncenter size-full wp-image-4307" alt="Wallonie_DET 14" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-14.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-15.jpg"><img class="aligncenter size-full wp-image-4308" alt="Wallonie_DET 15" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-15.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-13.jpg"><img class="aligncenter" alt="Wallonie_DET 13" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Wallonie_DET-13.jpg" width="827" height="241" /></a>

&nbsp;

Voici "<em>les outils qui ont servi à faire le logo."</em><b>
</b>

Sources : <a href="http://www.rtbf.be/info/etcetera/detail_quand-la-wallonie-fait-le-mauvais-buzz-sur-twitter?id=8029039">Rtbf</a>, <a href="http://www.sudinfo.be/756855/article/actualite/politique/2013-06-28/walloniabe-le-logo-de-la-wallonie-a-60000-euros-parodie-et-critique-sur-le-web-t">Sudinfo</a> et <a href="http://www.creads.org/blog/logos/nouveau-logo-de-la-wallonie-parodie-sur-la-toile-net-rudy-demotte/">Creads</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4293</wp:post_id>
		<wp:post_date><![CDATA[2013-07-12 00:30:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-11 22:30:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[15-detournements-du-logo-de-la-wallonie]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<category domain="post_tag" nicename="wallonie"><![CDATA[wallonie]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_value><![CDATA[4301]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509157760;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6382;}i:1;a:1:{s:2:"id";i:1156;}i:2;a:1:{s:2:"id";i:935;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>72452</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:03:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:03:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est du belge quoi…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>The American Philosophical Association s&#039;offre un lifting</title>
		<link>http://yannickbourenane.com/preprod/2013/07/15/the-american-philosophical-association-soffre-un-lifting/</link>
		<pubDate>Sun, 14 Jul 2013 22:30:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4310</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_APA.jpg"><img class="aligncenter size-full wp-image-4311" alt="Logo_APA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_APA.jpg" width="827" height="324" /></a>

<a href="http://www.apaonline.org/">The American Philosophical Association (APA)</a>, organisation professionnelle de philosophie comptant 10 000 membres, cherche à promouvoir les échanges d'idées entre philosophes. A l'approche de sa conférence annuelle, qui se déroulera du 27 au 30 décembre 2013, l'APA dévoile sa nouvelle identité visuelle.<!--more-->

L'ancien emblème est transformé en monogramme, inspiré de la lettre "Phi" de l'alphabet grec. Elle est stylisée et légèrement coupée à gauche. L'association ne présente plus que son acronyme, en capitale dans une typographie sans serif, comme si sa notoriété seule suffisait dorénavant pour être reconnaissable. Le tout s'illustre en gris clair et orange.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/9749_202023759947495_1341729111_n.jpg"><img class="aligncenter size-full wp-image-4312" alt="Logo_APA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/9749_202023759947495_1341729111_n.jpg" width="851" height="315" /></a>

&nbsp;

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&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/apa_logo_detail.png"><img class="aligncenter size-full wp-image-4313" alt="Logo_APA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/apa_logo_detail.png" width="644" height="239" /></a>

&nbsp;

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&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-51.png"><img class="aligncenter size-full wp-image-4314" alt="Logo_APA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-51.png" width="1046" height="751" /></a>

&nbsp;

C'est l'agence Super Runaway qui signe cette identité.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/association/">des logos dans les associations.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4310</wp:post_id>
		<wp:post_date><![CDATA[2013-07-15 00:30:40]]></wp:post_date>
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		<wp:post_name><![CDATA[the-american-philosophical-association-soffre-un-lifting]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="apa"><![CDATA[APA]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="post_tag" nicename="associations"><![CDATA[Associations]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Adieu Altavista</title>
		<link>http://yannickbourenane.com/preprod/2013/07/09/adieu-altavista/</link>
		<pubDate>Tue, 09 Jul 2013 19:19:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4324</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/AltaVista+logos.png"><img class="aligncenter size-full wp-image-4325" alt="AltaVista+logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/AltaVista+logos.png" width="640" height="233" /></a>Yahoo vient de fermer les portes de l'historique Altavista, moteur de recherche textuel pionnier sur le web. Né en 1995 après Yahoo mais avant Google, il a connu son heure de gloire en tant que véritable moteur de recherche alternative à l'annuaire Yahoo de l'époque. Une page est tournée depuis le 8 juillet 2013, l'ensemble des logos d'Altavista compilés par Branding source s'ajoutent à notre cimetière des marques.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4324</wp:post_id>
		<wp:post_date><![CDATA[2013-07-09 21:19:50]]></wp:post_date>
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		<wp:post_name><![CDATA[adieu-altavista]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Le branding à 400 000€ de Jean-Paul Huchon</title>
		<link>http://yannickbourenane.com/preprod/2013/07/10/le-branding-a-400-000e-de-jean-paul-huchon/</link>
		<pubDate>Wed, 10 Jul 2013 10:51:56 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4328</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-10-à-11.35.08.png"><img class="aligncenter" alt="UNE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-10-à-11.35.08.png" width="581" height="210" /></a>

&nbsp;

D'après <a href="http://lecanardenchaine.fr">Le Canard Enchaîné</a>, la région disposait déjà d'un logo mais "<em>Jean-Paul Huchon en voulait un second"</em>. Etalage de dépenses : l'agence Equancy structure le projet pour 108 000€, ViaVoice a mené une étude pour 44 000€, un site internet dédié est conçu pour 58 000€, le logo seul s'élève à 70 000€ etc. Et le Canard enchaîné semble dubitatif non pas sur les moyens mis en oeuvre par ces agences pour mener leur mission mais sur les résultats. En effet, on y apprend que <em>"la région est une grande capitale politique"</em>, <em>"la première destination touristique mondiale, dotée d'un art de vivre unique, universellement connu et reconnu"</em>. Le logo aurait du être présenté le 2 juillet mais les partenaires et la Mairie de Paris font désormais la fine bouche, il craignent le tollé et reportent la présentation et donc l'utilisation de tous ces nouveaux outils en 2014, date des élections municipales.

Le nouveau logo fonctionne tel un rébus : il se compose de 8 batons colorés <em>"pour autant de départements en Ile de France"</em> dessinant <em>"en creux les contours de la Tour Eiffel"</em>. Il s’accompagne d’une incongrue signature en anglais : <em>« source of inspiration »</em>.

Merci au bureau créatif <a href="http://www.lesbarbus.net">les Barbus</a> de nous avoir fait passer l'info.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Numériser-27.jpeg"><img class="alignnone size-full wp-image-4330" alt="ARTICLE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Numériser-27.jpeg" width="868" height="629" /></a>]]></content:encoded>
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		<wp:post_id>4328</wp:post_id>
		<wp:post_date><![CDATA[2013-07-10 12:51:56]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="canard-enchaine"><![CDATA[canard enchaîné]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="huchon"><![CDATA[Huchon]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="paris-region"><![CDATA[paris région]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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		<wp:comment>
			<wp:comment_id>7994</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[millau.anonyme@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://gratuiste.tumblr.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[87.91.237.84]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-10 15:38:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-10 13:38:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je le trouve très bien ce logo!
La recherche et la communication ont un prix. 
Ok c'est peut-etre pas la meilleure période pour dépenser autant d'argent, et surtout dommage qu'il ne semblent pas l'utiliser.
Ils auraient pu demander a Creads de lancer un concours et faire travailler des amateurs sur le projet, ça aurait couté moins cher ;P]]></wp:comment_content>
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			<wp:comment_id>7995</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2013-07-11 00:07:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-10 22:07:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Paris Region: Source of inspiration
Wallonia: Feel inspired

...]]></wp:comment_content>
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			<wp:comment_id>8010</wp:comment_id>
			<wp:comment_author><![CDATA[James]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[james.boutet@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[92.160.248.182]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-15 14:36:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-15 12:36:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Graphiste
"Ils auraient pu demander a Creads de lancer un concours et faire travailler des amateurs sur le projet, ça aurait couté moins cher ;P"

Pardon mais un logo et spécialement une image institutionnelle est pour beaucoup le résultat d'une démarche intellectuelle... Donc d'un travail de fond.
Faire un concours de "Mickeys" n'est certes pas une solution... quand à l'économie réalisée, si toutefois un "amateur" effectuait le travail comme un pro il mériterait la rémunération... d'un pro! 
Si je suis votre raisonnement en ce cas pourquoi ne pas généraliser le système de "l'amateurisme gratuit " à tous les secteurs d'activité? qui songe à faire intervenir un "amateur" pour concevoir un bâtiment, une route, un réseau informatique, ou n'importe quelle étude... de plus quand on parle de "pro" on parle d'agence, d'entreprise qui réunissent des "pros" aux compétences et formations multiples... il s'agit donc d'un travail d'équipe. Pensez vous qu'un amateur seul  puisse faire le travail de plusieurs personnes qualifiées dans leurs différents domaines d'expertise? Quand au tarif s'il semble élevé il est difficile d'en juger car comme vous le savez (peut-être) travailler pour une grosse institution/entreprise n'est pas la même chose que de bosser pour le charcutier du coin de votre rue... la taille de la structure génère souvent de multiples contraintes et temps passé en RDV, réunions, comités de pilotage... nécessite des études et vérifications... tout simplement un gros projet mobilise souvent une grosse équipe.
Par conséquent je trouve que comme toujours lorsque l'on parle de "logos trop cher" dans la presse il y a toujours un relent nauséabond... véhiculé par des journalistes qui ignorent tout de notre métier et qui ne s'intéressent jamais à ce que représente effectivement la réalisation d'une telle étude... On s'excite sur les prix annoncés par les agences qui sont de toute façon présumées "coupables". 
Enfin bref "un logo à ce prix là c'est forcément louche" semble être la posture systématique de la presse lorsque l'on parle de logo pour des institutions ou des entreprises de taille considérable. Est-ce que l'on s'émeut du prix de telle étude d'urbanisme ou de telle mission de formation qui se chiffrent parfois en chiffres à six zéros... la réponse est "non" parce que dans l'inconscient collectif ce sont des métiers "sérieux"... un logo c'est un dessin, des dessins mon petit neveux en fait de très jolis sur son Mac (sic)... 
C'est bien pour cette raison que l'annonce de ce nouveau logo est reportée... c'est parce que ce n'est pas du sérieux... dépenser autant d'argent pour cela!!
Cette histoire en dit long sur la façon dont nos contemporains tiennent en estime nos professions.
j'ai exercé dans d'autres pays et  la situation est totalement différente. Cette "exception culturelle française" n'est pas à la gloire de notre vieille nation qui a encore du mal à voir dans ses bureau de design de dignes représentants d'un "style français" au-delà de nos frontières et surtout à prendre au sérieux des entreprises qui sont pour certaines implantés et reconnues partout dans le monde. 
Je tiens à préciser que de près ou de loin je n'ai aucuns lien avec les politiques et les institutions cités dans l'article et aucun liens non plus avec l'agence qui a réalisée cette étude... Je suis juste un "pro" qui aimerait que l'on regarde sa profession avec un peu plus de considération et d'objectivité.
Cordiales salutations]]></wp:comment_content>
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			<wp:comment_id>8011</wp:comment_id>
			<wp:comment_author><![CDATA[James]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[james.boutet@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.160.248.182]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-15 14:43:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-15 12:43:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[PS. Par ailleurs je ne suis pas fan de ce logo mais au fond ce n'est même pas la question. ;-))]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8025</wp:comment_id>
			<wp:comment_author><![CDATA[Abara Zzam]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[retorsion@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.232.212.115]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-18 00:12:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-17 22:12:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[400 000 €, 
je suis graphiste et illustrateur je n'ai  pas le même "talent" que l'agence qui a décroché la timbale mais qd même...
400 000€
comme l'anpe, le pole emploi, la poste, edf, la sncf etc...
je pense que les premier a critiquer le service publique sont les premiers a se goinfrer ...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8039</wp:comment_id>
			<wp:comment_author><![CDATA[Tedrass]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[stephane.sardet@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[87.231.172.152]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-19 11:27:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-19 09:27:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le métier changerait il à ce point?
Les agences n'ont elles plus du tout d'idée, plus de culture de marque? Mais ou se cache la déontologie?

Pomper le logo développé en 2010 par Saguez pour Nocibé, une petite arnaque?
On demande tout de même à une identité d'être unique... surtout pour 70K€.

Cependant, elle n'a pas du prendre bcp de temps de dév…

Alors, efficace... ou pitoyable? A vous de juger.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8630</wp:comment_id>
			<wp:comment_author><![CDATA[cpagrave]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[cpagrave@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.103.51.122]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-28 15:32:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-28 14:32:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@James

Arrête avec ta critique sur la "vision française", tu vas nous faire pleurer...

Tu parles d'études en urbanisme, ça tombe bien moi j'y bosse en urbanisme et j'exerce un métier proche du tien. J'ai réalisé un atlas composé d'une trentaine de cartes au format A3 pour une interco pour un appel d'offres à 30 000 euros. Et c'est loin de les valoir et de valoir le temps passé dessus...

Alors cause toujours mais quand tu seras capable d'expliquer la quantité de travail qui justifie 400 000 euros pour un logo je suis toute ouïe...

Graphiste c'est un métier sérieux on est d'accord, mais ça ce n'est pas une pratique sérieuse. Et oui mon petit cousin aurait pu faire pareil voire mieux. Parce que c'est quoi le travail qui a été réalisé là ?

Donc on a :
- Un logo qui doit être tourné vers l'international : donc faut prendre un symbole qui parle aussi au chinois qu'au finlandais. Tiens la Tour Eiffel, original non ? 
- La région Ile-de-France : 8 départements qui doivent apparaître sur le logo : on déclinera donc un symbole 8 fois
= la tour Eiffel et 8 bandelettes qui rayonne.

Moi je dis bravo ! Pour pondre ça faut pas plus que quelques jours de boulot pur, ou alors on a affaire à des créa qui n'en ont que le nom... Ok les élus pinaillent sans cesse, les graphistes ont du participer à 100 réunions, changer 35 fois la couleur des bandelettes... Ok, argument recevable. Mais j'arrive toujours pas à 400 000 euros...

Donc oui graphiste c'est un métier sérieux, mais pas toujours... On pourrait aussi regarder les logos créés pour les intercommunalités qui sont tous vert et bleu avec à chaque fois le même discours à deux balles des "communicants" sur la nature, le cadre de vie etc. Je sais bien que les graphistes sont souvent aussi prisonniers des exigences du client mais quand même...

En dehors de ces cas qui ne sont pas à mettre aux crédits des graphistes, c'est pas en général le travail graphique en tant que tel qui est critiqué mais le plus souvent les pratiques tarifaires de sa boîte, et disons le tout net la plupart du temps à cause du copinage entre la boîte de com' et la collectivité...

Donc à mon sens tu choisis mal ton exemple pour défendre ta profession.]]></wp:comment_content>
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	<item>
		<title>Dow Jones s&#039;offre un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/07/16/dow-jones-soffre-un-nouveau-logo/</link>
		<pubDate>Mon, 15 Jul 2013 22:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4341</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Dow_Jones.jpg"><img class="aligncenter size-full wp-image-4342" alt="Logo_Dow_Jones" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Dow_Jones.jpg" width="827" height="303" /></a>

&nbsp;

<a href="http://www.dowjones.com/">Dow Jones</a>, l'entreprise d'édition d'informations financières mieux connue pour sa publication phare, le Wall Street Journal, dévoile sa nouvelle identité visuelle destinée à mettre en avant la position de leader de Dow Jones dans le secteur de l'édition. Fondée en 1882 par trois reporters, également à l'origine du célèbre indice boursier le Dow Jones Industrial Average, l'entreprise est depuis 2007 une filiale du groupe <a href="http://newscorp.com/">News Corporation</a> (<a href="http://yannickbourenane.com/preprod/news-corp-a-lombre-de-rupert-murdoch/">Lire l'article</a>).<!--more-->

L'élément le plus faible du précédent logotype, la ligne fuyante, est réintégrée au nouveau logo pour en faire sa force. Elle éclaire les lettres "ONE" mettant ainsi en avant la position de leader de <a href="http://www.dowjones.com/">Dow Jones</a> dans l'édition et crée ainsi un langage de marque. Le nom s'inscrit en capitale dans une typographie de couleur noire. L'interlettrage est accentué.

Un monogramme reprenant les initiales de l'entreprise est également dévoilé :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/dow_jones_logo_monogram.png"><img class="aligncenter size-full wp-image-4343" alt="Logo_Dow_Jones" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/dow_jones_logo_monogram.png" width="400" height="400" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/dow_jones_bizcard_concept.jpg"><img class="aligncenter size-full wp-image-4344" alt="Logo_Dow_Jones" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/dow_jones_bizcard_concept.jpg" width="722" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/dow_jones_logo_explanation.png"><img class="aligncenter size-full wp-image-4345" alt="Logo_Dow_Jones" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/dow_jones_logo_explanation.png" width="722" height="314" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/dow_jones_logo_one_words.png"><img class="aligncenter size-full wp-image-4346" alt="Logo_Dow_Jones" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/dow_jones_logo_one_words.png" width="524" height="587" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/dow_jones_newsletter_concept.jpg"><img class="aligncenter size-full wp-image-4347" alt="Logo_Dow_Jones" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/dow_jones_newsletter_concept.jpg" width="722" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/dow_jones_stationery_concept.jpg"><img class="aligncenter size-full wp-image-4348" alt="Logo_Dow_Jones" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/dow_jones_stationery_concept.jpg" width="722" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-41.png"><img class="aligncenter size-full wp-image-4349" alt="Logo_Dow_Jones" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-41.png" width="1001" height="615" /></a>

&nbsp;

L'identité est signée par le Studio Newwork.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4341</wp:post_id>
		<wp:post_date><![CDATA[2013-07-16 00:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-15 22:30:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[dow-jones-soffre-un-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bourse"><![CDATA[bourse]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="dow-jones"><![CDATA[Dow Jones]]></category>
		<category domain="post_tag" nicename="finance"><![CDATA[finance]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="wall-street-journal"><![CDATA[Wall Street Journal]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510352359;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3673;}i:1;a:1:{s:2:"id";i:1113;}i:2;a:1:{s:2:"id";i:810;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8017</wp:comment_id>
			<wp:comment_author><![CDATA[Roy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[maccoinnich.roy@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.129.139.116]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-17 00:51:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-16 22:51:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A travers la ligne fuyante, je vois aussi la courbe de fluctuation d'un titre d'action.]]></wp:comment_content>
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	</item>
	<item>
		<title>Le logo patriotique de l&#039;aéroport de Glasgow</title>
		<link>http://yannickbourenane.com/preprod/2013/07/17/le-logo-patriotique-de-laeroport-de-glasgow/</link>
		<pubDate>Tue, 16 Jul 2013 22:30:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4351</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Glasgow_Airport.jpg"><img class="aligncenter size-full wp-image-4352" alt="Logo_Glasgow_Airport" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Glasgow_Airport.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.glasgowairport.com/">L'aéroport de Glasgow</a>, le deuxième aéroport le plus fréquenté en Ecosse, dévoile sa nouvelle identité visuelle. Celle-ci fait partie du vaste programme d'investissements engagé par la ville afin d'accueillir en 2014 la célèbre compétition multisports : les Jeux du Commonwealth.<!--more-->

L'identité de l'aéroport dévoile de nombreux symboles patriotiques. Un monogramme, reprenant l'initiale de la ville, épouse la forme du célèbre symbole écossais : le chardon, désignant une famille de plantes épineuses. Le bleu et le blanc, les couleurs nationales écossaises, habillent le logotype. La signature : "Proud to serve Scotland" apparaît et achève de souligner les liens importants qu'entretiennent le pays et l'aéroport.
Cela est cependant particulier pour un aéroport, alors que l'ancienne signature "Discover the world" témoignait d'une ouverture sur le monde, celle-ci se recentre sur le pays cherchant peut-être à le mettre en avant à l'approche de la célèbre compétition sportive. Le nom s'inscrit en capitale dans une typographie sans serif.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/2h67sy8.jpg"><img class="aligncenter size-full wp-image-4353" alt="2h67sy8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/2h67sy8.jpg" width="1024" height="1024" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ga-bus-cards-600x409.jpg"><img class="aligncenter size-full wp-image-4354" alt="ga-bus-cards-600x409" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ga-bus-cards-600x409.jpg" width="600" height="409" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-19.png"><img class="aligncenter size-full wp-image-4355" alt="Image 1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-19.png" width="984" height="697" /></a>

&nbsp;

L'identité est signée par l'agence écossaise Design Line.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/tourisme/">des logos dans le tourisme.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4351</wp:post_id>
		<wp:post_date><![CDATA[2013-07-17 00:30:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-16 22:30:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-patriotique-de-laeroport-de-glasgow]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="aeroport"><![CDATA[Aéroport]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="ecosse"><![CDATA[Ecosse]]></category>
		<category domain="post_tag" nicename="glasgow"><![CDATA[Glasgow]]></category>
		<category domain="post_tag" nicename="glasgow-airport"><![CDATA[Glasgow Airport]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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		<wp:comment>
			<wp:comment_id>8040</wp:comment_id>
			<wp:comment_author><![CDATA[Tedrass]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[stephane.sardet@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[87.231.172.152]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-19 11:32:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-19 09:32:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Militant!
On verra si il sont obligé de retourner leur veste l'année prochaine…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>72450</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:01:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:01:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[G pour gros? ah non, c'est pour Glasgow… ¬¬]]></wp:comment_content>
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	</item>
	<item>
		<title>Après la Wallonie, la Flandre dévoile sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2013/07/18/apres-la-wallonie-la-flandre-devoile-sa-nouvelle-identite/</link>
		<pubDate>Wed, 17 Jul 2013 22:30:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4357</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Flandre.jpg"><img class="aligncenter size-full wp-image-4358" alt="Logo_Flandre" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Flandre.jpg" width="827" height="339" /></a>Après la Wallonie (<a href="http://yannickbourenane.com/preprod/la-wallonie-soffre-un-logo-qui-fait-polemique/">Lire l'article</a>), c'est au tour de <a href="http://www.tourismebelgique.com/ou-se-rendre/la-flandre/">la Flandre</a>, région néerlandophone du nord de la Belgique, de dévoiler une nouvelle identité visuelle. Son ambition principale est de gommer l'aspect agressif que dégageait, selon certains, le précédent logotype. <!--more-->

Exit le traditionnel lion des Flandres toutes griffes dehors, la nouvelle identité ne présente plus qu'un demi portrait du félin. Un graphisme plus moderne, un regard fixe qui nous fait face, cela devrait pouvoir rassurer les inquiets. Le nom de la région s'inscrit dans une typographie de couleur noire et surplombe la signature : "State of the art" qui souhaite mettre en avant la richesse artistique de la Flandre mais uniquement à l'étranger. En effet, le logotype dispose d'une version flamande qui n'inscrira qu'un simple "<em>Vlaanderen</em>", "<em>Flandre</em>" en néerlandais.

Tout comme le logotype de la Wallonie, celui-ci devrait s'installer au cours des deux prochaines années.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/tourisme/">des logos dans le tourisme.</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4357</wp:post_id>
		<wp:post_date><![CDATA[2013-07-18 00:30:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-17 22:30:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[apres-la-wallonie-la-flandre-devoile-sa-nouvelle-identite]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="belgique"><![CDATA[Belgique]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="la-flandre"><![CDATA[La Flandre]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[4358]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>8058</wp:comment_id>
			<wp:comment_author><![CDATA[les internets]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[blog.lesinternets@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.les-internets.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.47.131.7]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-22 22:47:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-22 20:47:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cool ce site que je viens de découvrir. 
Le logo est pas mal,  j'aurais aimé que la coupure de la tête du lion suive le trait de séparation.
Que pensez vous ?]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>8143</wp:comment_id>
			<wp:comment_author><![CDATA[Gewijde]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[guytummers@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[194.78.128.246]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-08-20 11:00:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-08-20 09:00:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Exit donc le lion des flandres et désormais il faudra chanter le léopard des flandres... Cul... ture quand tu nous tiens]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>72443</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 13:57:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 11:57:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cherche pas, c'est du Belge, même si ça se dit flamand…]]></wp:comment_content>
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			<wp:comment_parent>8058</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>72448</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:00:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:00:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il est toujours mieux que les 5 petites crottes de lapin wallon ^-^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>8143</wp:comment_parent>
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	</item>
	<item>
		<title>Chronologie de bulles célèbres</title>
		<link>http://yannickbourenane.com/preprod/2013/07/19/chronologie-de-bulles-celebres/</link>
		<pubDate>Thu, 18 Jul 2013 22:30:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4361</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Evolution_Coca_Cola.jpg"><img class="aligncenter size-full wp-image-4362" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Evolution_Coca_Cola.jpg" alt="Evolution_Coca_Cola" width="827" height="264" /></a>

C'est vendredi, un peu de nostalgie. Nous vous présentons l'évolution des canettes des trois sodas les plus consommés dans le monde depuis le milieu des années 1950. Alors que <a href="www.coca-cola.fr/‎">Coca-Cola</a> reste plutôt constant, on observe que <a href="www.7up.com/‎">7 Up</a> n'a pas toujours utilisé le jaune pour représenter le citron et <a href="www.pepsi.com/">Pepsi</a> avait fait un choix morphologique particulier. Lesquelles préférez-vous ?<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Evolution_7_UP.jpg"><img class="aligncenter size-full wp-image-4363" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Evolution_7_UP.jpg" alt="Evolution_7_UP" width="827" height="354" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Evolution_Pepsi.jpg"><img class="aligncenter size-full wp-image-4364" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Evolution_Pepsi.jpg" alt="Evolution_Pepsi" width="827" height="294" /></a>

Source : <a href="http://boldpost.leibold.com/">Bold Post</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4361</wp:post_id>
		<wp:post_date><![CDATA[2013-07-19 00:30:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-18 22:30:59]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[chronologie-de-bulles-celebres]]></wp:post_name>
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		<category domain="post_tag" nicename="7-up"><![CDATA[7 Up]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="coca-cola"><![CDATA[Coca-cola]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="evolution-marque"><![CDATA[évolution marque]]></category>
		<category domain="post_tag" nicename="pepsi"><![CDATA[pepsi]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8038</wp:comment_id>
			<wp:comment_author><![CDATA[Bigueu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[itti6259@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[93.10.28.11]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-19 11:19:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-19 09:19:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour cet article très interressant  mai s lors de la création de l'article original ils ont oublié de mettre la canette actuelle de 7 up qui est quand même un changement majeur de la marque]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Gustave Roussy fait honneur à son fondateur</title>
		<link>http://yannickbourenane.com/preprod/2013/07/22/gustave-roussy-fait-honneur-a-son-fondateur/</link>
		<pubDate>Sun, 21 Jul 2013 22:30:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4368</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Gustave_Roussy.jpg"><img class="aligncenter size-full wp-image-4369" alt="Logo_Gustave_Roussy" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Gustave_Roussy.jpg" width="827" height="312" /></a>

&nbsp;

Fondé en 1926, le <a href="http://www.gustaveroussy.fr/">centre régional de lutte contre le cancer Gustave-Roussy</a> dévoile sa nouvelle identité visuelle. Alors que la zone de réaménagement urbain qui entoure l'institut a récemment été rebaptisée Campus Grand Parc, le centre Gustave Roussy en profite pour opérer de nombreux changements visant à s'offrir une dénomination unique basée sur le nom du fondateur.<!--more-->

Le centre était connu sous de multiples appellations : IGR, Villejuif, Institut de cancérologie... Il a alors décidé d'épouser pleinement le nom de son fondateur : Gustave Roussy.

Le nom s'inscrit en capitale dans une typographie sans serif de couleur grise. Quatre rayons s'articulent autour de la lettre "y" et veulent, grâce à leurs différentes couleurs, illustrer plusieurs messages : "<em>le bleu pour le soin et l'hôpital universitaire, le vert pour la recherche, le orange pour l'enseignement à travers l'École des sciences du cancer et le fuchsia pour la collecte de fonds.</em>"

La mention "Cancer Campus" est ajoutée ainsi que "Grand Paris" en référence aux projets de développement de l'institut.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/983972_612872135398818_1429275321_n.jpg"><img class="aligncenter size-full wp-image-4370" alt="Gustave_Roussy_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/983972_612872135398818_1429275321_n.jpg" width="800" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-110.png"><img class="aligncenter size-full wp-image-4371" alt="Gustave_Roussy_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Image-110.png" width="992" height="712" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sante/">des logos dans la santé.</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4368</wp:post_id>
		<wp:post_date><![CDATA[2013-07-22 00:30:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-21 22:30:28]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[gustave-roussy-fait-honneur-a-son-fondateur]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="cancer"><![CDATA[cancer]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="gustave-roussy"><![CDATA[Gustave Roussy]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
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		<wp:comment>
			<wp:comment_id>8062</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.57.72.104]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-23 21:39:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-23 19:39:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est sûr qu'à côté "d'institut de cancérologie", Cancer Campus c'est plus sympa, ça fait club de vacances...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>72441</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 13:55:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 11:55:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[mdrr]]></wp:comment_content>
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			<wp:comment_parent>8062</wp:comment_parent>
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	<item>
		<title>BN Pocket devi1 BN xD</title>
		<link>http://yannickbourenane.com/preprod/2013/07/23/bn-pocket-devi1-bn-xd/</link>
		<pubDate>Mon, 22 Jul 2013 22:30:42 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4411</guid>
		<description></description>
		<content:encoded><![CDATA[<p style="text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BN.jpg"><img class="size-full wp-image-4412 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BN.jpg" alt="BN" width="827" height="370" /></a>Le <a href="http://bn-biscuits.fr">célèbre biscuit BN</a>, dont le sourire séduit les enfants depuis 1992, repense l’identité visuelle et le nom de sa gamme goûter « Pocket ». Le nouveau nom « BN XD » s’adresse aux jeunes ados dans un langage qu’ils connaissent bien : celui des SMS.<!--more--></p>
<p style="text-align: left;">Décliné en version « pocket », le biscuit BN peut être emporté facilement grâce au conditionnement en sachet. Positionnée sur les enfants, la marque souhaite étendre sa cible aux jeunes adolescents et a donc décidé de revoir son identité. L’agence Logic Design chargée du projet explique ainsi avoir : « mené une étude des codes culturels de cette cible pour trouver un langage graphique adapté, mais aussi communautaire. {BN Pocket} devient BN XD : extra drôle dans le langage SMS. Les sachets arborent des blagues et devinettes tout en se parant d’un style graphique coloré et pop ».</p>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-carrousel1-640x400.png"><img class="alignnone size-full wp-image-4413" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-carrousel1-640x400.png" alt="BNXD-carrousel1-640x400" width="640" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-carrousel2-640x400.png"><img class="alignnone size-full wp-image-4414" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-carrousel2-640x400.png" alt="BNXD-carrousel2-640x400" width="640" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-carrousel3-640x400.png"><img class="alignnone size-full wp-image-4415" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-carrousel3-640x400.png" alt="BNXD-carrousel3-640x400" width="640" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-rough1-640x400.png"><img class="alignnone size-full wp-image-4416" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-rough1-640x400.png" alt="BNXD-rough1-640x400" width="640" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-rough2-640x400.png"><img class="alignnone size-full wp-image-4417" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-rough2-640x400.png" alt="BNXD-rough2-640x400" width="640" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-rough3-640x400.png"><img class="alignnone size-full wp-image-4418" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-rough3-640x400.png" alt="BNXD-rough3-640x400" width="640" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-rough4-640x400.png"><img class="alignnone size-full wp-image-4419 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/BNXD-rough4-640x400.png" alt="BNXD-rough4-640x400" width="640" height="400" /></a>

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">l'agroalimentaire</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4411</wp:post_id>
		<wp:post_date><![CDATA[2013-07-23 00:30:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-22 22:30:42]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[bn-pocket-devi1-bn-xd]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="biscuit"><![CDATA[biscuit]]></category>
		<category domain="post_tag" nicename="bn"><![CDATA[BN]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="gouter"><![CDATA[goûter]]></category>
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		<wp:comment>
			<wp:comment_id>8061</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.57.72.104]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-23 21:35:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-23 19:35:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[naming ? x_x]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8066</wp:comment_id>
			<wp:comment_author><![CDATA[Manon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[manon@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.212.100.103]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-25 18:23:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-25 16:23:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Correction effectuée.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>8061</wp:comment_parent>
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	<item>
		<title>Etihad fête ses 10 ans</title>
		<link>http://yannickbourenane.com/preprod/2013/07/23/etihad-fete-ses-10-ans/</link>
		<pubDate>Tue, 23 Jul 2013 12:53:01 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4424</guid>
		<description></description>
		<content:encoded><![CDATA[<p style="text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/10YearsMarathon_Wide.gif.jpg"><img class="size-full wp-image-4442 aligncenter" alt="10YearsMarathon_Wide.gif" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/10YearsMarathon_Wide.gif.jpg" width="448" height="170" /></a></p>
<p style="text-align: left;"></p>
<p style="text-align: left;">Si la plupart des bénéfices des compagnies aériennes sont en repli, <a href="http://www.etihad.com/fr-fr/">la compagnie d'Abu Dhabi Etihad Airways</a>, par l'excellence de ses services et son positionnement géographique idéal, réalise des records de croissance et célèbre son 10ème anniversaire avec une identité visuelle plutôt éloquente.</p>
<p style="text-align: left;"><!--more--></p>
&nbsp;

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/transport/">les transports</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4424</wp:post_id>
		<wp:post_date><![CDATA[2013-07-23 14:53:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-23 12:53:01]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="abu-dhabi"><![CDATA[Abu Dhabi]]></category>
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		<category domain="post_tag" nicename="etihad"><![CDATA[Etihad]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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	<item>
		<title>Sonia, Marc et les autres</title>
		<link>http://yannickbourenane.com/preprod/2013/07/24/sonia-marc-et-les-autres/</link>
		<pubDate>Tue, 23 Jul 2013 22:30:07 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4445</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Sonia.jpg"><img class="size-full wp-image-4446 aligncenter" alt="Sonia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Sonia.jpg" width="827" height="370" /></a>A l’occasion de la sortie en boutique de la collection Automne-Hiver 2013, la ligne bis de la créatrice <a href="http://www.soniarykiel.com">Sonia Rykiel</a>, s’offre un <a href="http://soniaby.com/fr/">site évènementiel</a> et, surprise ! , présente sa nouvelle identité visuelle.

<!--more-->

Comme de nombreuses lignes bis telles que Marc by Marc Jacobs ou Miu Miu pour Miuccia Prada, la ligne de Sonia Rykiel reprend le prénom de la créatrice. « Sonia » s’inscrit en capitales dans une typographie plus élancée et surplombe le reste du nom de marque « By Sonia Rykiel ». Plus féminin et élégant, le nouveau logotype paraît également plus intemporel, émancipé des codes visuels de Sonia Rykiel auxquels l’ancien logo faisait écho - notamment les rayures. Ce vent de fraîcheur et de féminité ne balaie pas pour autant l’intensité d’une marque emblématique, originale et décalée tout en étant profondément ancrée dans son époque. La dernière collection de Sonia by Sonia Rykiel cultive ainsi cet état d’esprit et propose toujours les célèbres pulls pailletés et/ou à rayures.

Le nouveau logo a été créé par l’agence Maison Nue.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-23-à-19.17.34.png"><img class="size-full wp-image-4447 aligncenter" alt="Capture d’écran 2013-07-23 à 19.17.34" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-23-à-19.17.34.png" width="1049" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-23-à-19.17.48.png"><img class="size-full wp-image-4448 aligncenter" alt="Capture d’écran 2013-07-23 à 19.17.48" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-23-à-19.17.48.png" width="1049" height="718" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-23-à-19.17.59.png"><img class="size-full wp-image-4449 aligncenter" alt="Capture d’écran 2013-07-23 à 19.17.59" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-23-à-19.17.59.png" width="1048" height="716" /></a>

&nbsp;

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/mode/">la mode</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4445</wp:post_id>
		<wp:post_date><![CDATA[2013-07-24 00:30:07]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<wp:comment>
			<wp:comment_id>8063</wp:comment_id>
			<wp:comment_author><![CDATA[guillaume]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[guillaume@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.123.154.70]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-24 23:00:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-24 21:00:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est le fameux système graphique de mini!]]></wp:comment_content>
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	<item>
		<title>De la Cité au Musée : le nouveau logo doré du Musée de l’Immigration</title>
		<link>http://yannickbourenane.com/preprod/2013/07/25/de-la-cite-au-musee-le-nouveau-logo-dore-du-musee-de-limmigration/</link>
		<pubDate>Wed, 24 Jul 2013 22:30:12 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4458</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Musée-de-lhistoire-de-limmigration.jpg"><img class="size-full wp-image-4459 aligncenter" alt="Musée de l'histoire de l'immigration" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Musée-de-lhistoire-de-limmigration.jpg" width="827" height="370" /></a>

Un Français sur quatre est issu de l’immigration. <a href="http://www.histoire-immigration.fr">Un musée consacré à leur histoire a ouvert ses portes depuis 2007</a>. Anciennement désigné comme « Cité », ce lieu logé dans le mythique Palais de la Porte Dorée devient une véritable institution muséale et transforme son identité.<!--more-->L’ancien logo mettait en avant le mot « Cité » dans une typographie aux formes arrondies jouant sur les pleins et les creux formés par des zones noires et blanches. Mauvaise blague ou pas, l’idée d’appeler un lieu consacré à l’histoire de l’immigration « Cité » pouvait être mal perçue. Sans couleurs, l’ancien logotype paraissait compliqué et ne traduisait pas l’importance de la nouvelle institution culturelle. En effet, inscrits en bas de casse, les termes « histoire » et « immigration » n’apparaissaient pas de manière claire.

Or le nouveau statut de la Cité de l’histoire de l’immigration lui confère un rôle institutionnel fort : celui de musée. Le nouveau logotype reprend ainsi le logo statutaire du Palais de la Porte Dorée qui abritait le célèbre Musée des Arts d’Afrique et d’Océanie. Rattaché à un lieu historique du paysage parisien, le Musée de l’histoire de l’immigration gagne en assurance et en visibilité. Le nom s’inscrit en capitales noires dans une typographie bâton grasse de telle sorte que le mot « immigration » rempli presque la dernière ligne. L’objet thématique du Musée est donc plus lisible et plus affirmé.

&nbsp;

Pour accompagner son changement d’identité, le Musée a déployé une campagne de communication percutante, réalisée par BETC, reprenant les tons dorés du Palais de la Porte Dorée. Sur le site du Musée on peut lire : « À travers des messages qui interpellent le grand public, avec une accroche simple, directe et humoristique, cette campagne entend rappeler que l’histoire de l’immigration est l’histoire de tous, et fait partie de l’histoire de la France ».

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/couple.jpg"><img class="size-full wp-image-4462 aligncenter" alt="couple" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/couple.jpg" width="190" height="248" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/gaulois.jpg"><img class="aligncenter" alt="gaulois" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/gaulois.jpg" width="190" height="279" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ecole.jpg"><img class="size-full wp-image-4463 aligncenter" alt="ecole" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ecole.jpg" width="270" height="396" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/grandpere.jpg"><img class="size-full wp-image-4465 aligncenter" alt="grandpere" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/grandpere.jpg" width="270" height="396" /></a>

&nbsp;

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/culture/">la culture</a>.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4458</wp:post_id>
		<wp:post_date><![CDATA[2013-07-25 00:30:12]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="musee"><![CDATA[Musée]]></category>
		<category domain="post_tag" nicename="palais-de-la-porte-doree"><![CDATA[palais de la porte dorée]]></category>
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		<wp:comment>
			<wp:comment_id>8064</wp:comment_id>
			<wp:comment_author><![CDATA[Thellis]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thellis@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[195.7.118.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-25 10:28:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-25 08:28:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["abritait" le musée des arts d'afrique et d'océanie : ce musée a fermé en 2003. Le musée de l'histoire de l'immigration s'est installé en 2007 dans des locaux inoccupés.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8065</wp:comment_id>
			<wp:comment_author><![CDATA[Manon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[manon@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.212.100.103]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-07-25 18:20:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-07-25 16:20:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La correction a été faite ! Merci :)]]></wp:comment_content>
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			<wp:comment_parent>8064</wp:comment_parent>
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	</item>
	<item>
		<title>Les nouvelles couleurs du logo Groupe SOS</title>
		<link>http://yannickbourenane.com/preprod/2013/07/29/les-nouvelles-couleurs-du-logo-groupe-sos/</link>
		<pubDate>Sun, 28 Jul 2013 22:30:39 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4468</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/GROUPE-SOS.jpg"><img class="size-full wp-image-4470 aligncenter" alt="GROUPE SOS" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/GROUPE-SOS.jpg" width="827" height="370" /></a>

Fort de ses actions contre les discriminations, <a href="http://www.groupe-sos.org">le Groupe SOS</a> regroupe près de 300 établissements réunis sous 44 entités qui veillent à développer des dispositifs d’excellence pour tous. La nouvelle identité du groupe fédère les multiples filiales autour d’un logo unique qui incarne « la diversité, l’agilité et la cohésion ».<!--more-->Chaque entité possédait auparavant une identité visuelle propre. Désormais, un logotype unique et plus lisible unit les différentes activités du groupe autour de cinq pôles majeurs : Jeunesse, Emploi, Solidarités, Santé et Séniors.

Le nom s’inscrit toujours dans une typographie bâton bleue fine, aux formes arrondies. En place du mot SOS, un anneau composé de plusieurs symboles géométriques enserre le nom à droite. Les couleurs vives et les formes évoquent le dynamisme du groupe et la diversité de ses actions.

Si la nouvelle forme proposée déséquilibre quelque peu le logo, les couleurs vives et le ludisme des formes semblent entrer en dissonance avec le nom du groupe. Elles apportent toutefois un peu de fraîcheur et de gaieté dans un univers souvent trop froid ou conventionnel.

Le site internet a également été restructuré.

&nbsp;

Le nouveau logotype du Groupe SOS a été réalisé par Interbrand.

&nbsp;

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/association/">les associations</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4468</wp:post_id>
		<wp:post_date><![CDATA[2013-07-29 00:30:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-28 22:30:39]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>Les super héros se battent pour leurs nouveaux logos</title>
		<link>http://yannickbourenane.com/preprod/2013/07/26/les-super-heros-se-battent-pour-leurs-nouveaux-logos/</link>
		<pubDate>Thu, 25 Jul 2013 22:30:10 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4474</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/news_illustre_1374398585_539.jpg"><img class="size-full wp-image-4475 aligncenter" alt="news_illustre_1374398585_539" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/news_illustre_1374398585_539.jpg" width="1024" height="768" /></a>

Lors du <a href="http://www.comic-con-france.com/fr/">Comic Con’</a> qui a eu lieu en juillet à Paris, plusieurs logos des films de super héros les plus attendus ont été dévoilés. Entre les hurlements des fans, Captain America 2, Avengers 2 et Superman 2 ont ainsi présenté leurs nouvelles armes.

<em id="__mceDel"><!--more--></em>

Pour éviter l’effet recyclage du succès des précédents films, leur nom abandonnent le chiffre 2 au profit de sous-titres evocateurs : Captain America, The Winter Soldier ; Avenger, The Age of Ultron. Superman quant à lui promet un deux-en-un avec un fight mémorable contre Batman. En attendant, nous vous laissons départager le meilleur…ne vous battez pas ;)

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/cap-2-feat.jpg"><img class="alignnone size-full wp-image-4476" alt="cap-2-feat" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/cap-2-feat.jpg" width="600" height="300" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/image.jpg"><img class="alignnone size-full wp-image-4477" alt="image" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/image.jpg" width="1277" height="473" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/superman-batman-official-logo-hd.jpg"><img class="alignnone size-full wp-image-4478" alt="superman-batman-official-logo-hd" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/superman-batman-official-logo-hd.jpg" width="1280" height="853" /></a>

&nbsp;

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/divertissement/">les divertissements</a>.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4474</wp:post_id>
		<wp:post_date><![CDATA[2013-07-26 00:30:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-25 22:30:10]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-super-heros-se-battent-pour-leurs-nouveaux-logos]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<wp:comment>
			<wp:comment_id>8166</wp:comment_id>
			<wp:comment_author><![CDATA[nonopool]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.catteau1986@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://rienaglander.wordpress.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.93.33.150]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-08-29 01:07:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-08-28 23:07:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Petite précision, c'était le comic-con de San Diego et non celui de Paris :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>La presse se réveille : nouveau logo pour Vosges Matin</title>
		<link>http://yannickbourenane.com/preprod/2013/07/30/la-presse-se-reveille-nouveau-logo-pour-vosges-matin/</link>
		<pubDate>Mon, 29 Jul 2013 22:30:57 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4486</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/VOSGESMATIN.jpg"><img class="size-full wp-image-4487 aligncenter" alt="VOSGESMATIN" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/VOSGESMATIN.jpg" width="827" height="370" /></a>Alors que la presse quotidienne souffre des revers du numérique, le quotidien <a href="http://www.vosgesmatin.fr">Vosges Matin</a> dévoilait son nouveau logo à la une le 1<sup>er</sup> Juillet. Simplifié et plus impactant, il modernise et assoit l’image du quotidien régional dans le groupe EBRA qui compte également le Grand Est, l’Est Républicain, le Républicain lorrain, les Dernières nouvelles d’Alsace et l’Alsace. <!--more-->

L’ancien logo du quotidien était démodé. Le contour noir sur fond de typographie rouge datait l’identité visuelle du journal. La typographie fine dissonait entre le mot « Vosges » en capitales et le mot « matin » en italique manuscrit. Par ailleurs, les lettres du nom de région étaient inscrites en quinconce. Ces multiples effets affaiblissaient le nom du quotidien de même que l’illustration associée au logo représentant un journal.

Le nouveau logotype conserve la couleur rouge du nom mais celui-ci s’inscrit désormais en blanc dans un cartouche rouge pour plus de lisibilité. Le nom de la région et le terme « matin » sont ordonnés dans une typographie en bas de casse.  L’alignement à droite et la typographie roman en serif fine du terme « matin » confèrent plus de sérieux au logo.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-29-à-11.48.02.png"><img class="size-full wp-image-4488 aligncenter" alt="VOSGESMATIN_SITE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-29-à-11.48.02.png" width="1043" height="603" /></a>

&nbsp;

&nbsp;

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/media/">les medias</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4486</wp:post_id>
		<wp:post_date><![CDATA[2013-07-30 00:30:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-29 22:30:57]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-presse-se-reveille-nouveau-logo-pour-vosges-matin]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="presse-quotidienne-regionale"><![CDATA[presse quotidienne régionale]]></category>
		<category domain="post_tag" nicename="vosges-matin"><![CDATA[vosges matin]]></category>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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	<item>
		<title>Histoire du logo Caisse d&#039;Épargne</title>
		<link>http://yannickbourenane.com/preprod/2013/08/05/histoire-du-logo-caisse-depargne/</link>
		<pubDate>Mon, 05 Aug 2013 12:30:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4386</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Histoire_Logo_Caisse_Epargne.jpg"><img class="aligncenter size-full wp-image-4387" alt="Histoire_Logo_Caisse_Epargne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Histoire_Logo_Caisse_Epargne.jpg" width="827" height="1518" /></a>Voici l'histoire du logo de la <a href="https://www.caisse-epargne.fr/‎">Caisse d'Épargne</a>, l'écureuil le plus célèbre du secteur bancaire. La première Caisse d'Épargne date de 1818 mais le fameux écureuil n'apparaît que dans les années 1950 à la suite d'un concours d'invention de contes et nouvelles.<!--more-->

Jusqu'à la fin de la Seconde Guerre Mondiale, la Caisse d'Épargne changeait régulièrement d'emblème. De la fourmi en passant par l'abeille puis par la ruche... jusqu'à l'apparition de l'écureuil sur lequel elle jettera son dévolu.

En 1942, René Laurent,directeur-adjoint du Bureau central des Caisse d'Épargne, alors tout juste de retour de captivité décide d'organiser un concours de contes et nouvelles ouvert aux prisonniers de guerre français en Allemagne afin de trouver un nouvel emblème pour son groupe bancaire.

Le premier prix fut décerné à William Bate pour le conte "<em>Didy et Rascassot</em>".

"C’est l’histoire de Didy, l’écureuil, mascotte d’un prisonnier qui, un jour où lui et ses compagnons d’infortune étaient particulièrement tourmentés par la faim, envisagèrent de manger le petit animal… Ils allèrent donc débusquer Didy dans le chêne qui lui servait d’abri. Après avoir pratiqué une ouverture dans le tronc, l’arbre se vida de son contenu : noisettes, biscuits, amandes, mille choses données à Didy que ce maître banquier avait épargné à l’insu du groupe de prisonniers qui récupérèrent de quoi tenir une semaine et grâce à son sens de l’épargne, l’écureuil eût la vie sauve."

René Laurent dira : "<em>Ce récit renouvelle le genre des fables en faisant application de l'épargne.</em>" Il le choisira alors comme emblème des Éditions de l'Épargne.

Très figuratif jusqu'en 1965, le logo est ensuite stylisé. En 1975, l'écureuil change de sens pour regarder vers l'avenir. En 1991, le logo adopte un graphisme géométrique épousant les traits principaux de l'animal. "<em>Sa couleur rouge évoque le dynamisme commercial.</em>"

Depuis plusieurs années, l'écureuil figure dans une saga animalière, évoluant dans un monde de fables peuplé d'ours, de canards et autres animaux. Joli clin d'oeil à l'histoire de sa naissance.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Caisse_Epargne.jpg"><img class="aligncenter size-full wp-image-4389" alt="Logo_Caisse_Epargne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Caisse_Epargne.jpg" width="827" height="247" /></a>

&nbsp;

Source : <a href="http://www.caisse-epargne.fr/particuliers/accueil.aspx">Caisse d'Épargne</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4386</wp:post_id>
		<wp:post_date><![CDATA[2013-08-05 14:30:39]]></wp:post_date>
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		<category domain="post_tag" nicename="caisse-depargne"><![CDATA[Caisse d'épargne]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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		<wp:comment>
			<wp:comment_id>286281</wp:comment_id>
			<wp:comment_author><![CDATA[ETE Eliabeth]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Elisabeth.ete@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.231.151.233]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-20 18:21:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-20 17:21:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est mon amie Annalisa Marsilio qui a gagné ce concours avec ce petit écureuil.. Elle vit aujourd'hui en Italie à Schio]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>286286</wp:comment_id>
			<wp:comment_author><![CDATA[ETE Elisabeth]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Elisabeth.ete@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.231.151.233]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-20 19:14:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-20 18:14:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Exactement en 1959]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Histoire du logo Air France</title>
		<link>http://yannickbourenane.com/preprod/2013/08/06/histoire-du-logo-air-france/</link>
		<pubDate>Tue, 06 Aug 2013 12:30:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4392</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Evolution_Logo_Air_France.jpg"><img class="aligncenter size-full wp-image-4393" alt="Evolution_Logo_Air_France" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Evolution_Logo_Air_France.jpg" width="827" height="460" /></a>

&nbsp;

Voici l'histoire du logo de la principale compagnie aérienne française, <a href="http://www.airfrance.fr/cgi-bin/AF/FR/fr/common/home/vols/billet-avion.do">Air France</a>. Alors que le célèbre hippocampe ou "Pégase à queue de dragon" fait partie intégrante du logo depuis sa création, il a subi de multiples mutations. Fondée en 1933, la compagnie fait aujourd'hui partie du groupe Air France-KLM.<!--more-->

Emblème repris à son prédécesseur Air Orient, cet hippocampe est un symbole d'aviation rappelant l'hydravion. Il naît grâce au célèbre aviateur Maurice Noguès.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Air_Orient.jpg"><img class="aligncenter size-full wp-image-4394" alt="Logo_Air_Orient" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Logo_Air_Orient.jpg" width="827" height="275" /></a>

Il épouse les couleurs nationales tout comme le nom de la compagnie à partir de 1976.

Le logo actuel, signé par l'agence Brandimage, inscrit pour la première fois "AirFrance" en un seul mot. L'historique bande tricolore disparaît au profit d'une unique bande rouge. Seuls l'empennage et le fuselage des avions conservent les couleurs nationales. Cette nouvelle identité n'a pas fait l'unanimité, beaucoup l'ont critiquée pour la ressemble de son ruban rouge avec celui présent dans le logotype de la compagnie British Airways.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_British_Airways.jpg"><img class="aligncenter size-full wp-image-4408" alt="Logo_British_Airways" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_British_Airways.jpg" width="827" height="119" /></a>

<a href="http://corporate.airfrance.com/airfrancelasaga/videos/historique-des-logos-air-france/">Voir la vidéo de l'évolution du logotype.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4392</wp:post_id>
		<wp:post_date><![CDATA[2013-08-06 14:30:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-06 12:30:42]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[histoire-du-logo-air-france]]></wp:post_name>
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		<category domain="post_tag" nicename="air-france"><![CDATA[Air France]]></category>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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			<wp:meta_value><![CDATA[4393]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>298783</wp:comment_id>
			<wp:comment_author><![CDATA[Blanchon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[corinne.blanchon@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.153.137.120]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-05 17:08:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-05 16:08:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Air France, bonjour,
Merci de retrouver votre communication antérieure.
Air France, c'est la retenue, la sobriété.
Le logo ne peut-il pas évoluer, retrouver ses couleurs notemment?
Le bleu marine, surtout.
Merci d'avance.]]></wp:comment_content>
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	<item>
		<title>L&#039;historique du billet Air France</title>
		<link>http://yannickbourenane.com/preprod/2013/08/08/lhistorique-du-billet-air-france/</link>
		<pubDate>Thu, 08 Aug 2013 12:30:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4400</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/airfrance_ticket.jpg"><img class="aligncenter size-full wp-image-4401" alt="Billet_Airfrance" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/airfrance_ticket.jpg" width="984" height="414" /></a>

&nbsp;

En pleine période estivale, tandis que certains décollent pour des destinations paradisiaques, nous vous proposons un historique du billet <a href="www.airfrance.fr/">Air France</a>, du premier au célèbre billet électronique actuel. Que le temps passe vite...<!--more-->

<a href="http://corporate.airfrance.com/airfrancelasaga/a-la-une/lhistorique-du-billet-air-francede-1933-a-2012/">Voir l'évolution du billet Air France en vidéo.</a>

<a href="http://yannickbourenane.com/preprod/histoire-du-logo-air-france/">Lire l'article sur l'histoire du logo Air France.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Billet_Air_France-2.jpg"><img class="aligncenter size-full wp-image-4402" alt="Billet_Air_France 2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Billet_Air_France-2.jpg" width="827" height="229" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Billet_Air_France.jpg"><img class="aligncenter size-full wp-image-4403" alt="Billet_Air_France" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Billet_Air_France.jpg" width="827" height="257" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4400</wp:post_id>
		<wp:post_date><![CDATA[2013-08-08 14:30:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-08 12:30:32]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="air-france"><![CDATA[Air France]]></category>
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	<item>
		<title>Le M qui monte : une nouvelle identité pour Mahola</title>
		<link>http://yannickbourenane.com/preprod/2013/08/06/le-m-qui-monte-une-nouvelle-identite-pour-mahola/</link>
		<pubDate>Tue, 06 Aug 2013 12:00:59 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4431</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/MAHOLA.jpg"><img class="size-full wp-image-4432 aligncenter" alt="MAHOLA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/MAHOLA.jpg" width="827" height="370" /></a>

Afin d’affirmer son positionnement premium, <a href="http://www.mahola-hotesses.fr">l’agence Mahola</a> a revu son identité visuelle. Mobilisée lors d’évènements prestigieux tels que le Tournoi de Roland Garros, le Salon Maison &amp; Objets ou le Salon International de l’Aéronautique et de l’Espace, l’agence se positionne en effet sur un segment haut de gamme du service d’hôte et connaît un succès croissant. <!--more-->

Le nouveau logo propose une approche plus luxe et délicate de l’agence en misant sur la sobriété. Le nom est en effet inscrit en noir et blanc dans une typographie fine. Le « M » surplombe le nom et agit comme un signe identitaire clair. La mention « Hôtesses » sous-titre le nom de marque et rappelle l’activité du groupe. Claude Guillaume, Directrice Générale de Mahola, indique ainsi : « Cette nouvelle identité visuelle marque une étape décisive dans notre développement. Nous renforçons notre image haut de gamme et transmettons un message fort à nos différents publics. ».

Le nouveau logotype s’accompagne d’une signature : « Le prestige, un point c’est tout » qui réaffirme le positionnement et les ambitions de la marque. Claude Guillaume affirme : « Avec notre nouveau slogan « Le prestige, un point c’est tout », nous garantissons un niveau d’engagement pour mettre en œuvre nos promesses ».

Dommage que le site n'ait pas encore été mis à jour...

La nouvelle identité de Mahola a été réalisée par les agences Tildé Paris et Atelier 130.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/960208_448035021956371_759118140_n.png"><img class="size-full wp-image-4433 aligncenter" alt="960208_448035021956371_759118140_n" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/960208_448035021956371_759118140_n.png" width="636" height="888" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/384993_448035011956372_549960639_n.png"><img class="size-full wp-image-4434 aligncenter" alt="384993_448035011956372_549960639_n" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/384993_448035011956372_549960639_n.png" width="627" height="891" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/581929_448035035289703_692283043_n.png"><img class="size-full wp-image-4435 aligncenter" alt="581929_448035035289703_692283043_n" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/581929_448035035289703_692283043_n.png" width="636" height="895" /></a>

&nbsp;

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/services/">les services</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4431</wp:post_id>
		<wp:post_date><![CDATA[2013-08-06 14:00:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-06 12:00:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-m-qui-monte-une-nouvelle-identite-pour-mahola]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="agence-hotesses"><![CDATA[agence hôtesses]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="mahola"><![CDATA[mahola]]></category>
		<category domain="post_tag" nicename="phone-regie"><![CDATA[phone régie]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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	<item>
		<title>Mount Gay monte en gamme avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/07/31/mount-gay-monte-en-gamme-avec-un-nouveau-logo/</link>
		<pubDate>Tue, 30 Jul 2013 22:30:14 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4501</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/MOUNTGAY.jpg"><img class="size-full wp-image-4492 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/MOUNTGAY.jpg" alt="MOUNTGAY" width="827" height="370" /></a>

A l’occasion de ses 310 ans, <a href="http://www.mountgayrum.com">Mont Gay</a>, le rhum qui aurait inventé le rhum – sa première distillerie date de 1703 – s’offre une nouvelle image et met en valeur son prestigieux patrimoine et son savoir-faire.

<em id="__mceDel"><!--more--></em>La marque de rhum Mount Gay, qui appartient au groupe Rémy Cointreau a revu l’intégralité de son territoire de marque : nom, identité visuelle : packaging, logo. Inscrit en doré dans une typographie avec serif, l’ancien logo devait évoquer le prestige de la marque, de même que le blason et la date de création attachés au nom. Le nouveau logo a pour fonction de suggérer le prestige de la maison en mettant en valeur ses racines et la notion de patrimoine. Les ornements factices et trop usés associés au luxe (blason, or) ont été remplacés par des codes plus artisanaux et plus authentiques. Le nouveau logo fonctionne ainsi en noir et blanc. Inscrit dans une typographie sans serif avec un effet de patine, le nouveau nom se compose de la date et insiste sur l’origine géographique du rhum : les barbades. La signature qu’on peut lire sous le nouveau logo : « There is a time and a place » souligne la volonté de la marque de monter en gamme et d’affirmer son statut de leader en s’appuyant sur la notion d’origine : date et lieu. En effet, le rhum Mount Gay se revendique comme étant le plus vieux rhum jamais crée, donc le premier.

Cette refonte du territoire de la marque comprend également de nouveaux packaging ainsi qu’un nouveau site internet.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-29-à-15.59.32.png"><img src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-29-à-15.59.32.png" alt="Capture d’écran 2013-07-29 à 15.59.32" width="1073" height="673" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-29-à-16.30.00.png"><img src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Capture-d’écran-2013-07-29-à-16.30.00.png" alt="Capture d’écran 2013-07-29 à 16.30.00" width="1381" height="670" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/MOUNT-GAY-BOUTEILLES.jpg"><img src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/MOUNT-GAY-BOUTEILLES.jpg" alt="MOUNT-GAY-BOUTEILLES" width="550" height="400" /></a>

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">l'agroalimentaire</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4501</wp:post_id>
		<wp:post_date><![CDATA[2013-07-31 00:30:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-30 22:30:14]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="mount-gay"><![CDATA[mount gay]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="premium"><![CDATA[premium]]></category>
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			<wp:comment_id>72440</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2014-09-28 13:53:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 11:53:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Failure alert…]]></wp:comment_content>
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		<title>La Réunion redessine son Label Qualité Tourisme</title>
		<link>http://yannickbourenane.com/preprod/2013/08/01/la-reunion-redessine-son-label-qualite-tourisme/</link>
		<pubDate>Wed, 31 Jul 2013 22:30:28 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4507</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Labelqualitétoursime_Réunion.jpg"><img class="size-full wp-image-4508 aligncenter" alt="Labelqualitétoursime_Réunion" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/Labelqualitétoursime_Réunion.jpg" width="827" height="370" /></a>

Malgré une période difficile depuis 2005 – notamment due au Chikungunya - <a href="http://www.reunion.fr">l’île de la Réunion</a> dépassait, en 2011, son record de fréquentation touristique avec plus de 470 000 touristes. Cette affluence croissante s’accompagne d’une politique engagée par la Chambre du commerce et de l’industrie et l’Ile de la réunion Tourisme, pour asseoir et promouvoir la qualité du tourisme sur l’île. Le label qualité tourisme a été repensé et redessiné dans ce but.

<em id="__mceDel"><!--more--></em>

L’ancien logotype du label était assez classique. Le changement du nom du label désormais intitulé « Qualité Tourisme -  Ile de la Réunion », s’accompagne d’une modernisation du logotype. La lettre « Q » est mise au premier plan afin d’insister sur la promesse de qualité, compréhensible à l’international. L’illustration du « paille-en-queue », oiseau emblématique de l’île, colore et complète la lettre. Les jeux de couleurs évoquent ainsi la richesse et la variété de la Réunion. La typographie utilisée pour le nom du label est plus ronde et plus ludique.  Le nom du label est désormais sous-titré par la mention « Ile de la Réunion » ce qui apporte plus de cohérence et de lisibilité au logotype. Les effets de couleurs et de typographie stylisent le logo et le rendent plus dynamique, à l’image de l’île.

Le nouveau logo est accompagné d'une nouvelle signature qui met l'accent sur la promesse de qualité : "L'engagement satisfaction". Le site de tourisme de la Réunion explique que  <i>« </i><i>les professionnels titulaires de la marque se sont engagés à garantir le respect des dix promesses de la charte qualité, établies pour chaque secteur d’activité  afin d’améliorer la qualité de leurs prestations.  De plus, la marque, nouvelle formule, se positionne sur deux valeurs fondamentales, actuelles, la protection de l’environnement et l’authenticité de la destination. »</i>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ZOORIT_SITE_CREA_IRT_CDV_600X480.jpg"><img class="size-full wp-image-4509 aligncenter" alt="ZOORIT_SITE_CREA_IRT_CDV_600X480" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/07/ZOORIT_SITE_CREA_IRT_CDV_600X480.jpg" width="600" height="480" /></a>

&nbsp;

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/tourisme/">le tourisme</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4507</wp:post_id>
		<wp:post_date><![CDATA[2013-08-01 00:30:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-07-31 22:30:28]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-reunion-redessine-son-label-qualite-tourisme]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="label-qualite"><![CDATA[label qualité]]></category>
		<category domain="post_tag" nicename="reunion"><![CDATA[Réunion]]></category>
		<category domain="post_tag" nicename="signature"><![CDATA[signature]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="tourisme-2"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8150</wp:comment_id>
			<wp:comment_author><![CDATA[Reunion - Le Blog]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@leblog.re]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.leblog.re/qualite-tourisme-ile-de-la-reunion/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.160.237.118]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-08-25 13:42:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-08-25 11:42:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce nouveau label s'inscrit dans une vraie démarche de qualité de services vis-à-vis des voyageurs. Tant mieux ! Rappelons que le territoire est classé au Patrimoine Mondial de l'Humanité de l'Unesco. Dans cet esprit de sélectivité, le label Qualité Tourisme Ile de la Réunion nous apparait comme une évidence pour les professionnels du tourisme de l'île de la Réunion qui souhaitent valoriser leurs savoir-faire...]]></wp:comment_content>
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		<title>Les 22 nouveaux logos du mois de Juillet</title>
		<link>http://yannickbourenane.com/preprod/2013/08/02/les-22-nouveaux-logos-du-mois-de-juillet/</link>
		<pubDate>Thu, 01 Aug 2013 22:30:10 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4517</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/LOGOS_JUILLET.jpg"><img class="size-full wp-image-4522 aligncenter" alt="LOGOS_JUILLET" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/LOGOS_JUILLET.jpg" width="600" height="1049" /></a>

&nbsp;

Voici un récapitulatif des nouveaux logos dévoilés au mois de juillet 2013 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : <a href="http://yannickbourenane.com/preprod/motorola-prend-des-couleurs-avec-google-2/">Motorola</a>, <a href="http://yannickbourenane.com/preprod/la-wallonie-soffre-un-logo-qui-fait-polemique/">Wallonie</a>, <a href="http://yannickbourenane.com/preprod/leuro-2016-a-son-logo/">Euro 2016</a>, <a href="http://yannickbourenane.com/preprod/moleskine-assume-ses-rondeurs/">Moleskine</a>, <a href="http://yannickbourenane.com/preprod/beobank-le-nouveau-ne-du-secteur-bancaire/">Beobank</a>, <a href="http://yannickbourenane.com/preprod/ernstyoung-devient-ey/">Ernst&amp;Young</a>, <a href="http://yannickbourenane.com/preprod/new-look-new-logo/">New Look</a>, <a href="http://yannickbourenane.com/preprod/le-nouveau-coca-cola-vert/">Coca-Cola Life</a>, <a href="http://yannickbourenane.com/preprod/tiger-airways-devient-tigerair/">Tigerair</a>, <a href="http://yannickbourenane.com/preprod/telecom-egypt-soffre-un-nouveau-logo/">Telecom Egypt</a>, <a href="http://yannickbourenane.com/preprod/the-american-philosophical-association-soffre-un-lifting/">American Philosophical Association</a>, <a href="http://yannickbourenane.com/preprod/dow-jones-soffre-un-nouveau-logo/">Dow Jones</a>, <a href="http://yannickbourenane.com/preprod/le-logo-patriotique-de-laeroport-de-glasgow/">Glasgow Airport</a>, <a href="http://yannickbourenane.com/preprod/apres-la-wallonie-la-flandre-devoile-sa-nouvelle-identite/">Flandre</a>, <a href="http://yannickbourenane.com/preprod/gustave-roussy-fait-honneur-a-son-fondateur/">Gustave Roussy</a>, <a href="http://yannickbourenane.com/preprod/bn-pocket-devi1-bn-xd/">BN Pocket</a>, <a href="http://yannickbourenane.com/preprod/sonia-marc-et-les-autres/">Sonia by Sonia Rykiel</a>, <a href="http://yannickbourenane.com/preprod/de-la-cite-au-musee-le-nouveau-logo-dore-du-musee-de-limmigration/">Musée de l'Histoire de l'Immigration</a>, <a href="http://yannickbourenane.com/preprod/les-nouvelles-couleurs-du-logo-groupe-sos/">Groupe SOS</a>, <a href="http://yannickbourenane.com/preprod/la-presse-se-reveille-nouveau-logo-pour-vosges-matin/">Vosges Matin</a>, <a href="http://yannickbourenane.com/preprod/mount-gay-monte-en-gamme-avec-un-nouveau-logo/">Mount Gay</a>, <a href="http://yannickbourenane.com/preprod/la-reunion-redessine-son-label-qualite-tourisme/">Label Qualité Tourisme - Ile de la Réunion.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4517</wp:post_id>
		<wp:post_date><![CDATA[2013-08-02 00:30:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-01 22:30:10]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-22-nouveaux-logos-du-mois-de-juillet]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="logos-juillet-2013"><![CDATA[logos juillet 2013]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveaux-logos-juillet-2013"><![CDATA[Nouveaux logos juillet 2013]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
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			<wp:meta_value><![CDATA[4522]]></wp:meta_value>
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			<wp:comment_id>8106</wp:comment_id>
			<wp:comment_author><![CDATA[Anonyme]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[anonyme@anonyme.fr]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[2.11.109.112]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-08-04 17:40:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-08-04 15:40:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les chaînes Chasse &amp; Pêche ainsi que Ciné Fx ont respectivement modifié leur logo fin-juin et fin juillet ;).]]></wp:comment_content>
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		<title>Austin la moderne : le nouveau logo du musée d’art contemporain</title>
		<link>http://yannickbourenane.com/preprod/2013/08/05/austin-la-moderne-le-nouveau-logo-du-musee-dart-contemporain/</link>
		<pubDate>Sun, 04 Aug 2013 22:30:23 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4525</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/LOGO_AUSTIN_MUSEUM.jpg"><img class="size-full wp-image-4526 aligncenter" alt="LOGO_AUSTIN_MUSEUM" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/LOGO_AUSTIN_MUSEUM.jpg" width="827" height="370" /></a>

En 2011, le Musée d’Arts d’Austin (AMoA) fusionnait avec le musée d’art contemporain de la ville texane : Arthouse. <a href="http://thecontemporaryaustin.org">Cette nouvelle institution</a> en quête d’identité s'est dotée le 18 juillet d’un système de marque complet qui fait la part belle aux Arts et à Austin.<!--more-->

Le nouveau logotype présente une typographie sans serif en bas de casse. Le terme « musée » n’a pas été retenu dans le nouveau nom car il donnait un aspect trop figé à un lieu qui se veut dynamique et innovant. En effet, le centre culturel propose une structure surprenante composée de deux lieux : Le Jone’s Center et le Laguna Gloria, qui mêlent un bâtiment urbain et un centre ancré dans son environnement naturel, près du lac d’Austin. Malgré cette scission, le nouveau logo parvient à donner un sentiment d’unité en soulignant l’approche unique de ce musée d’art fier de son origine géographique. Dotée d’une université mondialement reconnue, la ville d’Austin est en effet de plus en plus réputée comme un centre dynamique et jeune du Texas et plus largement des Etats-Unis.

Le « A » de contemporary est inscrit en turquoise en majuscule et renvoie directement à l’initiale d’ « Austin » qui est mise au premier plan. Stout, associé chez Pentagram et chargé du projet explique ce choix : « I started my design career in Dallas, The Big D, and I’ve always called Austin The Little A. The small cap ‘A’ in the new logotype refers to Austin (which ain’t that little anymore) but it also stands for Art, as in contemporary Art ». Le nouveau centre culturel s’institue ainsi comme « un musée international, reflétant la culture avant-gardiste d’Austin » d’après son site internet.

Le nouveau logotype reprend la couleur bleu turquoise qui fait écho au Lac d’Austin. Ce lac est en effet situé près d’un des deux centres majeurs du musée : le Laguna Gloria. L’autre bâtiment, le Jone’s Center, présente, sur sa façade de nuit, des briques illuminées dans les tons turquoise, d’où le choix de la couleur.

Essentialiste, le logotype incarne parfaitement le lieu et lui confère une identité propre et cohérente. Stout confie ainsi : « The key to designing a successful identity for a major cultural institution is to keep it simple and unfussy, it has to be timeless ».

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Launch-FULL.jpg"><img class="size-full wp-image-4527 aligncenter" alt="Launch-FULL" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Launch-FULL.jpg" width="720" height="443" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Capture-d’écran-2013-08-01-à-12.52.31.png"><img class="size-full wp-image-4528 aligncenter" alt="Capture d’écran 2013-08-01 à 12.52.31" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Capture-d’écran-2013-08-01-à-12.52.31.png" width="1093" height="649" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/TheContemporary_BannerMock.jpg"><img class="size-full wp-image-4530 aligncenter" alt="TheContemporary_BannerMock" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/TheContemporary_BannerMock.jpg" width="415" height="620" /></a>

<img class="size-full wp-image-4529 aligncenter" alt="ContAustinBag_500" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/ContAustinBag_500.jpg" width="500" height="461" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/TheContemporary_CoffeeCup1.jpg"><img class="size-full wp-image-4532 aligncenter" alt="TheContemporary_CoffeeCup1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/TheContemporary_CoffeeCup1.jpg" width="415" height="620" /></a>

<img class="size-full wp-image-4531 aligncenter" alt="TheContemporary_Catalog_620" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/TheContemporary_Catalog_620.jpg" width="613" height="291" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/TheContemporary_Pencils2.jpg"><img class="size-full wp-image-4533 aligncenter" alt="TheContemporary_Pencils2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/TheContemporary_Pencils2.jpg" width="620" height="415" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/TheContemporary_StationeryRT_620.jpg"><img class="size-full wp-image-4534 aligncenter" alt="TheContemporary_StationeryRT_620" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/TheContemporary_StationeryRT_620.jpg" width="620" height="505" /></a>

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/culture/">la culture</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4525</wp:post_id>
		<wp:post_date><![CDATA[2013-08-05 00:30:23]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Convergences fête ses 5 ans et s’offre un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/08/07/convergences-fete-ses-5-ans-et-soffre-un-nouveau-logo/</link>
		<pubDate>Tue, 06 Aug 2013 22:30:18 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4542</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Convergences.jpg">
<img class="size-full wp-image-4545 aligncenter" alt="Convergences" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Convergences.jpg" width="827" height="370" /></a>

Engagé depuis 2008 dans la réduction de la pauvreté et la promotion des <a href="http://www.un.org/fr/millenniumgoals/">Objectifs du Millénaire pour le Développement</a>, <a href="http://www.convergences2015.org/fr/">Convergences</a> célèbre cette année ses 5 ans et affirme son engagement grâce à une nouvelle identité visuelle.<!--more-->

Initialement appelé « Convergences 2015 », l’organisme se nomme aujourd’hui simplement « Convergences ». Le premier nom avait en effet été choisi dans « la continuité de la promotion des Objectifs du Millénaire pour le Développement qui se donnaient pour horizon l’année 2015 ». Or « la réduction de la pauvreté, des inégalités et de la dégradation de l’environnement demeure un défi majeur » au-delà de l’échéance 2015. La nouvelle signature « vers un monde équitable et durable » traduit cet engagement sur le long terme.

La partie illustrative du logo a été remodelée tout en conservant l’idée de faisceaux  entrecroisés. Convergences se présente désormais comme le « point de rencontre d’acteurs différents qui convergent et se mélangent pour co-construire un monde équitable et durable ».

&nbsp;

<em>Lancée en 2008, <a href="http://www.convergences2015.org/fr/">Convergences</a> est la première plateforme de réflexion en Europe destinée à établir de nouvelles convergences entre acteurs publics, privés et solidaires pour co-construire un monde équitable et durable. Pour lutter contre la pauvreté et la précarité au Nord comme au Sud, la mobilisation de tous les acteurs est indispensable. En jetant des passerelles entre les différents acteurs pour la réduction de la pauvreté, Convergences formule un projet de rassemblement d’envergure donnant lieu à des débats d’idées, des plaidoyers pour des alternatives économiques et des solutions innovantes. La plateforme de réflexion rassemble aujourd’hui plus de 200 organisations partenaires. Chaque année, le Forum Mondial Convergences rassemble 5000 participants internationaux à Paris autour des grands enjeux du monde d’aujourd’hui et de demain.</em>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Capture-d’écran-2013-08-02-à-15.32.15.png"><img class="size-full wp-image-4546 aligncenter" alt="Capture d’écran 2013-08-02 à 15.32.15" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Capture-d’écran-2013-08-02-à-15.32.15.png" width="1383" height="678" /></a>

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/association/">les associations</a>.]]></content:encoded>
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		<wp:post_id>4542</wp:post_id>
		<wp:post_date><![CDATA[2013-08-07 00:30:18]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>La nouvelle campagne NO LOGO de McDonald’s</title>
		<link>http://yannickbourenane.com/preprod/2013/08/09/la-nouvelle-campagne-no-logo-de-mcdonalds/</link>
		<pubDate>Thu, 08 Aug 2013 23:30:21 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4548</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/mcdo_logo_3-300x197.jpg"><img class="size-full wp-image-4554 aligncenter" alt="mcdo_logo_3-300x197" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/mcdo_logo_3-300x197.jpg" width="300" height="197" /></a>

La renommée de l’enseigne de fast food américaine <a href="http://www.mcdonalds.fr">McDonald’s</a> n’est plus à faire. C’est autour de ce constat que la nouvelle campagne s’est articulée…sans logo.<!--more-->

Après la campagne innovante d'Apple en 1984 sans produits, voici la campagne MC Do sans logo. L'enseigne choisit une stratégie à l'opposé de celle d'Apple à l'époque et donne une place de premier ordre à ses produits. Une campagne intelligente  qui démontre la force de la marque à travers eux et son ancrage dans notre quotidien.

Les affiches et la campagne presse présentent en effet uniquement des plans serrés sur les produits iconiques de Mc Donald : le big mac, les frites, les nuggets, le sundae etc…
Sur certains produits on remarque néanmoins quelques signes forts de la marque : le carton rouge et jaune des frites, le papier siglé du M pour le Filet O’Fish et le Cheeseburger.

Le projet réalisé par l’agence TBWA a également été décliné dans <a href="http://www.youtube.com/watch?feature=player_embedded&amp;v=Tx2ZaXmP8nA">une campagne TV</a> qui reprend cette idée de zoom et montre la réaction de spectateurs face aux affiches dans des scènes fictives. Ces <a href="http://www.youtube.com/watch?feature=player_embedded&amp;v=S-C5jKAFFj0">spots</a> <a href="http://www.youtube.com/watch?feature=player_embedded&amp;v=vfkLaKfCpJ4">télévisuels</a> permettent de mieux identifier la marque en contextualisant les affiches. Ils se terminent en effet par le logo et le jingle de McDonald’s.

<img class="size-full wp-image-4555 aligncenter" alt="mcdo_logo_4-300x201" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/mcdo_logo_4-300x201.jpg" width="300" height="201" />

&nbsp;

<img class="size-full wp-image-4556 aligncenter" alt="mcdo_logo_5-300x203" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/mcdo_logo_5-300x203.jpg" width="300" height="203" />

<img class="size-full wp-image-4552 aligncenter" alt="mcdo_logo_1-300x225" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/mcdo_logo_1-300x225.jpg" width="300" height="225" />

<img class="size-full wp-image-4553 aligncenter" alt="mcdo_logo_2-300x202" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/mcdo_logo_2-300x202.jpg" width="300" height="202" />

&nbsp;

Tout sur l'actu des logos dans <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">l'agroalimentaire</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4548</wp:post_id>
		<wp:post_date><![CDATA[2013-08-09 01:30:21]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>La FFFA dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/08/13/la-fffa-devoile-son-nouveau-logo/</link>
		<pubDate>Mon, 12 Aug 2013 22:30:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4565</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Nouveau_Logo_FFFA.jpg"><img class="aligncenter size-full wp-image-4566" alt="Nouveau_Logo_FFFA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Nouveau_Logo_FFFA.jpg" width="827" height="313" /></a>

&nbsp;

<a href="http://www.fffa.org/">La Fédération Française de Football Américain (FFFA)</a> dévoile son nouveau logotype destiné à accompagner l'importante croissance du nombre de licenciés de la fédération qui en compte aujourd'hui plus de 22 000. Afin de leur faire honneur, la FFFA a soumis le choix de son nouveau logo à ses licenciés par l'intermédiaire d'un sondage. Élu à 64% des votes, le logo a été dévoilé lors de la mi-temps du match France/Augustana College au Stadium Lille Métropole.<!--more-->

Ce logo sportif est également très patriotique. L'acronyme de la fédération s'inscrit en capitale, la couleur rouge met en avant l'initiale de la France. Un représentation graphique du coq s'illustre dans une forme incisive et tournée vers l'avenir. La crête, le bec et le corps de l'oiseau s'appuient sur un casque de football américain. Le corps du coq est également intégré au ballon de football. Le tout s'illustre au travers des couleurs nationales.

Le logo est utilisé pour représenter les trois disciplines de la FFFA. Le football américain, le cheerleading et le flag qui est un dérivé du football américain, mixte et sans contact.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Nouveaux_Logos_FFFA.jpg"><img class="aligncenter size-full wp-image-4568" alt="Nouveaux_Logos_FFFA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Nouveaux_Logos_FFFA.jpg" width="827" height="370" /></a>

Voici le deuxième logotype soumis aux votes, on observe que c'est le ballon de football américain qui a fait la différence :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Choix_Logo_FFFA.jpg"><img class="aligncenter size-full wp-image-4567" alt="Choix_Logo_FFFA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Choix_Logo_FFFA.jpg" width="827" height="174" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-8.png"><img class="aligncenter size-full wp-image-4569" alt="Image 8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-8.png" width="1010" height="529" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-9.png"><img class="aligncenter size-full wp-image-4570" alt="Image 9" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-9.png" width="1017" height="500" /></a>

&nbsp;

C'est l'agence Infographie Peinture qui signe cette identité.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4565</wp:post_id>
		<wp:post_date><![CDATA[2013-08-13 00:30:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-12 22:30:42]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="fffa"><![CDATA[FFFA]]></category>
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		<title>MasterChef s&#039;offre un lifting</title>
		<link>http://yannickbourenane.com/preprod/2013/08/14/masterchef-soffre-un-lifting-2/</link>
		<pubDate>Tue, 13 Aug 2013 22:30:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4584</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Master_Chef_Nouveau_Logo.jpg"><img class="aligncenter" alt="Master_Chef_Nouveau_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Master_Chef_Nouveau_Logo.jpg" width="827" height="370" /></a>

<a href="http://www.tf1.fr/masterchef/">MasterChef</a>, la célèbre émission de télé-réalité culinaire, dévoile son nouveau logotype. Arrivée en France en 2010 et diffusée aujourd'hui dans plus de 35 pays, MasterChef s'impose également en tant que véritable marque de produits de cuisine, de livres et de magazines.<!--more-->

Exit l'effet néon qui rappelait les plaques de cuisson, le monogramme de l'émission s'inscrit désormais grâce à de légers effets de matière et de relief dans un orange vif. "MasterChef" s'inscrit dans une typographie plus lisible. Un léger manque de cohérence est cependant regrettable, les proportions entre le monogramme et la typographie varient constamment.

Pour info, MasterChef met en compétition plusieurs cuisiniers tentant de produire différentes recettes sous les yeux d'un jury de professionnels avec à la clé un contrat de publication d'un livre de recettes, 100 000€ et 6 mois de formation dans de prestigieuses écoles de cuisine à travers le monde.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_02.png"><img class="aligncenter" alt="masterchef_02" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_02.png" width="850" height="599" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_03_packaging.jpg"><img class="aligncenter" alt="masterchef_03_packaging" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_03_packaging.jpg" width="613" height="962" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_07_advertising.jpg"><img class="aligncenter" alt="masterchef_07_advertising" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_07_advertising.jpg" width="850" height="912" /></a>

<img class="aligncenter" alt="masterchef_09" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_09.png" width="850" height="599" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_08_premium.png"><img class="aligncenter" alt="masterchef_08_premium" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_08_premium.png" width="850" height="599" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_10.png"><img class="aligncenter" alt="masterchef_10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_10.png" width="850" height="599" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_11.png"><img class="aligncenter" alt="masterchef_11" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/masterchef_11.png" width="850" height="599" /></a>

C'est l'agence londonienne The Plant qui signe cette identité.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/divertissement/">des logos dans le divertissement.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4584</wp:post_id>
		<wp:post_date><![CDATA[2013-08-14 00:30:47]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="post_tag" nicename="emission-cuisine"><![CDATA[émission cuisine]]></category>
		<category domain="post_tag" nicename="masterchef"><![CDATA[MasterChef]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="tv"><![CDATA[TV]]></category>
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			<wp:meta_value><![CDATA[4574]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510400932;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7745;}i:1;a:1:{s:2:"id";i:5905;}i:2;a:1:{s:2:"id";i:4486;}}}}]]></wp:meta_value>
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			<wp:comment_id>8134</wp:comment_id>
			<wp:comment_author><![CDATA[ébé]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ffefeef@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-08-17 03:20:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-08-17 01:20:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouhla! La régression est à la mode m'enfin quand même... O_o]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Nouvelle application, nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/08/15/nouvelle-application-nouveau-logo/</link>
		<pubDate>Wed, 14 Aug 2013 22:30:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4618</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_IO.jpg"><img class="aligncenter size-full wp-image-4619" alt="Logo_IO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_IO.jpg" width="827" height="275" /></a><a href="http://www.swisscom.ch/fr/clients-prives.html">Swisscom</a>, l'entreprise phare du marché des télécommunications suisses, présente <a href="https://io.swisscom.ch/fr/introduction">sa nouvelle application : iO</a>. Disponible sur Android et iOS, elle permet aux utilisateurs d'appeler, d'envoyer des messages et de partager des images gratuitement via n'importe quel réseau Wi-Fi ou 3G. 24h après son lancement, iO a déjà été téléchargée plus de 120 000 fois.<!--more-->

Le "i" représente l'individu et le "O" symbolise le monde, "<em>leur rapprochement est donc possible grâce à l'application.</em>"

La typographie utilisée s'inspire de celle du logo de Swisscom. L'éventail arc-en-ciel qui émerge de la lettre "O", symbolique du monde, cherche à souligner "<em>le caractère dynamique, innovant et pluriel</em>" de l'application. Cette spirale multicolore se décline et s'illustre sur les différents supports visuels de la marque.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_me_world_graphic.png"><img class="aligncenter size-full wp-image-4620" alt="Logo_iO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_me_world_graphic.png" width="531" height="531" /></a>

&nbsp;
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-23.png"><img class="aligncenter size-full wp-image-4621" alt="Logo_iO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-23.png" width="1290" height="729" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_iphone_screens.jpg"><img class="aligncenter size-full wp-image-4622" alt="Logo_iO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_iphone_screens.jpg" width="708" height="531" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_logo_detail.png"><img class="aligncenter size-full wp-image-4623" alt="Logo_iO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_logo_detail.png" width="842" height="595" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_patterns.png"><img class="aligncenter size-full wp-image-4624" title="Logo_iO" alt="Logo_iO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_patterns.png" width="600" height="450" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_system.jpg"><img class="aligncenter size-full wp-image-4625" alt="Logo_iO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/io_system.jpg" width="708" height="998" /></a></p>
<p style="text-align: center;"></p>
<p style="text-align: left;">Le logo <a href="http://www.swisscom.ch/fr/clients-prives.html">Swisscom</a> :</p>
<p style="text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Swisscom.jpg"><img class="aligncenter size-full wp-image-4626" alt="Logo_Swisscom" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Swisscom.jpg" width="827" height="162" /></a></p>
<p style="text-align: left;"></p>
<p style="text-align: left;">C'est l'agence Moving Brands qui signe cette identité.</p>
<p style="text-align: left;">Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/telecommunications/">des logos dans les télécommunications</a> et les <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">nouvelles technologies.</a></p>
&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4618</wp:post_id>
		<wp:post_date><![CDATA[2013-08-15 00:30:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-14 22:30:29]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouvelle-application-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="application"><![CDATA[application]]></category>
		<category domain="post_tag" nicename="io"><![CDATA[iO]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="swisscom"><![CDATA[swisscom]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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	</item>
	<item>
		<title>Angry Birds s&#039;empare des logos</title>
		<link>http://yannickbourenane.com/preprod/2013/08/16/angry-birds-sempare-des-logos/</link>
		<pubDate>Thu, 15 Aug 2013 22:30:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4628</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-71.png"><img class="aligncenter size-full wp-image-4629" alt="Détournement_Angry_Birds" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-71.png" width="593" height="393" /></a>

&nbsp;

C'est vendredi, le fameux jeu <a href="http://chrome.angrybirds.com/">Angry Birds</a> s'empare du monde des marques pour épouser leurs logos. <a href="www.adidas.fr/‎">Adidas</a>, <a href="store.nike.com/fr/fr_fr/‎">Nike</a> ou encore <a href="www.pepsi.fr/">Pepsi</a>, tout y passe.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-110.png"><img class="aligncenter size-full wp-image-4630" alt="Détournement_Angry_Birds" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-110.png" width="589" height="393" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-24.png"><img class="aligncenter size-full wp-image-4631" alt="Détournement_Angry_Birds" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-24.png" width="591" height="390" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-31.png"><img class="aligncenter size-full wp-image-4632" alt="Détournement_Angry_Birds" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-31.png" width="596" height="396" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-41.png"><img class="aligncenter size-full wp-image-4633" alt="Détournement_Angry_Birds" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-41.png" width="591" height="394" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-51.png"><img class="aligncenter size-full wp-image-4634" alt="Détournement_Angry_Birds" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-51.png" width="594" height="391" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-61.png"><img class="aligncenter size-full wp-image-4635" alt="Détournement_Angry_Birds" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-61.png" width="593" height="393" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-82.png"><img class="aligncenter size-full wp-image-4636" alt="Détournement_Angry_Birds" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-82.png" width="593" height="395" /></a>

&nbsp;

Source : <a href="http://iletaitunepub.fr/">Il était une pub</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4628</wp:post_id>
		<wp:post_date><![CDATA[2013-08-16 00:30:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-15 22:30:43]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509955166;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3254;}i:1;a:1:{s:2:"id";i:11176;}i:2;a:1:{s:2:"id";i:654;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>L&#039;Élan Chalon est fier de ses couleurs</title>
		<link>http://yannickbourenane.com/preprod/2013/08/19/lelan-chalon-est-fier-de-ses-couleurs/</link>
		<pubDate>Sun, 18 Aug 2013 22:30:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4639</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Elan_Chalon.jpg"><img class="aligncenter size-full wp-image-4640" alt="Logo_Elan_Chalon" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Elan_Chalon.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.elanchalon.com/accueil">L'Élan sportif chalonnais</a>, champion de France de basket-ball en 2012, dévoile son nouveau logotype. Également connue sous le nom <a href="http://www.elanchalon.com/accueil">"Pro A"</a>, l'équipe deux fois victorieuse en coupe de France 2011 et 2012 accompagne l'arrivée de son nouveau capitaine, Mickaël Hay, d'une identité aux allures de bouclier.<!--more-->

Le rouge et le blanc, couleurs historiques du club, retrouvent une place prépondérante dans l'identité visuelle. L'élan s'illustre dorénavant au coeur d'une cartouche circulaire à la bordure chromée. Ce bouclier se veut "<em>protecteur de la philosophie du club."</em>

L'identité se dote d'une signature : "Au-delà d'un club", afin de souligner "<em>la démarche citoyenne</em>" menée par le club.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/1003043_498417480250125_59910171_n.jpg"><img class="aligncenter size-full wp-image-4641" alt="Logo_Elan_Chalon" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/1003043_498417480250125_59910171_n.jpg" width="639" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-25.png"><img class="aligncenter size-full wp-image-4642" alt="Logo_Elan_Chalon" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-25.png" width="1033" height="714" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4639</wp:post_id>
		<wp:post_date><![CDATA[2013-08-19 00:30:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-18 22:30:53]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="basketball"><![CDATA[basketball]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="elan-chalon"><![CDATA[Elan Chalon]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[4640]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8141</wp:comment_id>
			<wp:comment_author><![CDATA[larcintong]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[larcintong@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.12.90.242]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-08-19 11:16:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-08-19 09:16:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[euh... Le nouveau c'est vraiment celui de droite? Même en refaisant le logo, il arrive limite à avoir le pire logo de Pro A et Pro B confondues...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>8435</wp:comment_id>
			<wp:comment_author><![CDATA[scootaloo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[scootaloo@voila.fr]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[88.163.11.59]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-17 18:58:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-17 17:58:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le nouveau logo est quand même plus moche.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72430</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 13:46:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 11:46:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nul à souhait et surtout Illisible!!  On ne voit plus du tout ce que c'est ni le lien avec le nom à moins de forcer les yeux et de comparer avec l'ancien! 

0/10.]]></wp:comment_content>
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	<item>
		<title>La Maison Birks dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/08/20/la-maison-birks-devoile-son-nouveau-logo/</link>
		<pubDate>Mon, 19 Aug 2013 22:30:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4645</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Birks.jpg"><img class="aligncenter size-full wp-image-4646" alt="Logo_Birks" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Birks.jpg" width="827" height="338" /></a>

&nbsp;

A l'aube de son 135e anniversaire, la <a href="http://www.birks.com/">Maison Birks</a>, chef de file canadien de la bijouterie-joaillerie, dévoile sa nouvelle identité visuelle. Fondée à Montréal en 1879, la marque souhaite aujourd'hui s'offrir une image plus moderne et accessible dans le respect de sa tradition.<!--more-->

Exit le lion rugissant, la <a href="http://www.birks.com/">Maison Birks</a> déploie un design plus épuré se rapprochant des codes du luxe tout en mettant l'accent sur son ancienneté. Le nom s'inscrit à l'intérieur d'un losange qui illustre l'expertise de la marque en matière de diamant. La mention "maison" ainsi que la date de création sont ajoutées au logo afin de souligner la richesse et l'ancienneté de la tradition Birks.

Une nouvelle campagne publicitaire est également dévoilée utilisant le losange comme un kaléidoscope, une porte ouverte, sur l'univers et les créations de la Maison Birks.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/1185160_10151602043387106_748431068_n.png"><img class="aligncenter size-full wp-image-4647" alt="Logo_Birks" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/1185160_10151602043387106_748431068_n.png" width="600" height="600" /></a>

&nbsp;

Ce vent de nouveauté s'accompagne de l'ouverture au Canada des deux premiers magasins vendant uniquement les créations de la Maison Birks.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Birks_Nouveau_Magasin.jpg"><img class="aligncenter size-full wp-image-4648" alt="Birks_Nouveau_Magasin" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Birks_Nouveau_Magasin.jpg" width="827" height="852" /></a>

C'est l'agence montréalaise Sid Lee qui signe cette identité.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/luxe/">des logos dans le luxe</a>.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4645</wp:post_id>
		<wp:post_date><![CDATA[2013-08-20 00:30:14]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bijouterie"><![CDATA[bijouterie]]></category>
		<category domain="post_tag" nicename="birks"><![CDATA[Birks]]></category>
		<category domain="post_tag" nicename="canada"><![CDATA[Canada]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="joaillerie"><![CDATA[joaillerie]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="post_tag" nicename="maison-birks"><![CDATA[Maison Birks]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<wp:comment>
			<wp:comment_id>8144</wp:comment_id>
			<wp:comment_author><![CDATA[Thomfolio]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas_seynaeve@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.thomfolio.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.253.49.89]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-08-20 12:21:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-08-20 10:21:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dommage d'abandonner le lion au profit d'un logo certe actuel et tendance mais ayant beaucoup moins de caractère.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>72428</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 13:44:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 11:44:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En effet, ils aurait pu l'intégrer d'une façon ou une autre.  Ce nouveau logo peut faire chocolatier, peintre en bâtiment renommé, pâtisserie industrielle "de faux luxe"  et j'en passe. Bref, tu m'aura compris, il est passe-partout…]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>8144</wp:comment_parent>
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	<item>
		<title>Le Sydney Symphony Orchestra change de ton</title>
		<link>http://yannickbourenane.com/preprod/2013/08/21/le-sydney-symphony-orchestra-change-de-ton/</link>
		<pubDate>Tue, 20 Aug 2013 22:30:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4658</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Sydney_Symphonie_Orchestra.jpg"><img class="aligncenter size-full wp-image-4659" alt="Logo_Sydney_Symphonie_Orchestra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Sydney_Symphonie_Orchestra.jpg" width="827" height="305" /></a>

&nbsp;

<a href="http://www.sydneysymphony.com/">L'orchestre symphonique de Sydney</a>, appelé Sydney Symphony ou SSO, réintègre après plus de 10 ans la mention "orchestre" à son nom. A l'approche de la saison 2014, le <a href="http://www.sydneysymphony.com/">Sydney Symphony Orchestra </a>dévoile donc son nouveau logo ainsi qu'un nouveau chef d'orchestre : David Robertson. Fondé en 1932, cet orchestre est le plus ancien et le plus important d'Australie avec sa centaine de musiciens et ses 180 concerts annuels.<!--more-->

Le logotype cherche à retranscrire l'énergie musicale dégagée lors des concerts et partagée entre l'orchestre et son public. Cet éclatement de pixels aux couleurs chaudes semble pourtant évoquer un certain désordre et peine à vivre sur fond noir. Le nom de l'orchestre s'inscrit en bas de casse dans une typographie de couleur noire.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sydney-symphony-orchestra-logo-invers.png"><img class="aligncenter size-full wp-image-4660" alt="Logo_Sydney_Symphony_Orchestra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sydney-symphony-orchestra-logo-invers.png" width="900" height="498" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/1150957_10151519191116502_1418922421_n.jpg"><img class="aligncenter size-full wp-image-4661" alt="Logo_Sydney_Symphony_Orchestra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/1150957_10151519191116502_1418922421_n.jpg" width="849" height="313" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-112.png"><img class="aligncenter size-full wp-image-4662" alt="Logo_Sydney_Symphony_Orchestra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-112.png" width="983" height="604" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sydney-symphony-orchestra-spielzeitheft-600x435.jpg"><img class="aligncenter size-full wp-image-4663" alt="Logo_Sydney_Symphony_Orchestra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sydney-symphony-orchestra-spielzeitheft-600x435.jpg" width="600" height="435" /></a>

&nbsp;

C'est l'agence Sametz Blackstone qui signe cette identité.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4658</wp:post_id>
		<wp:post_date><![CDATA[2013-08-21 00:30:14]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="musique"><![CDATA[musique]]></category>
		<category domain="post_tag" nicename="sydney"><![CDATA[sydney]]></category>
		<category domain="post_tag" nicename="sydney-symphony-orchestra"><![CDATA[sydney symphony orchestra]]></category>
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		<title>Le Sundance Institute dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/08/22/le-sundance-institute-devoile-son-nouveau-logo/</link>
		<pubDate>Wed, 21 Aug 2013 22:30:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4665</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Sundance_Institute.jpg"><img class="aligncenter size-full wp-image-4666" alt="Logo_Sundance_Institute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Sundance_Institute.jpg" width="827" height="370" /></a><a href="http://www.sundance.org/">Le Sundance Institute</a>, fondé par Robert Redford en 1981, dévoile sa nouvelle identité visuelle. Cette organisation à but non lucratif est vouée à soutenir les cinéastes indépendants à travers le monde. Elle organise également le plus important festival de cinéma indépendant : <a href="http://www.sundance.org/festival/">le Sundance Film Festival</a> dont la 30e édition se déroulera du 16 au 26 janvier 2014.<!--more-->

L'identité se construit toujours autour de cercles jaunes faisant ainsi allusion au nom de l'institut. Les bords floutés donnant l'illusion d'un soleil qui brille disparaissent au profit d'un jaune plus vif. Le nom de l'institut s'aligne sur la droite en bas de casse dans une typographie de couleur noire. La différence d'interlettrage présente entre les deux mentions du nom est regrettable.

L'identité est flexible, en multipliant les cercles dans des teintes allant du jaune à l'orangé, elle peut vivre sur fond photographique laissant découvrir l'univers et les programmes de l'institut.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/2mdpahz.jpg"><img class="aligncenter size-full wp-image-4667" alt="Logo_Sundance_Institute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/2mdpahz.jpg" width="450" height="417" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-33.png"><img class="aligncenter size-full wp-image-4668" alt="Logo_Sundance_Institute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-33.png" width="1040" height="780" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_institute_colors.png"><img class="aligncenter size-full wp-image-4669" alt="Logo_Sundance_Institute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_institute_colors.png" width="450" height="92" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_institute_labs_01.jpg"><img class="aligncenter size-full wp-image-4671" alt="Logo_Sundance_Institute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_institute_labs_01.jpg" width="620" height="384" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_institute_labs_02.png"><img class="aligncenter size-full wp-image-4672" alt="Logo_Sundance_Institute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_institute_labs_02.png" width="600" height="251" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_institute_logo_detail.png"><img class="aligncenter size-full wp-image-4673" alt="Logo_Sundance_Institute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_institute_logo_detail.png" width="600" height="483" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_institute_logo_variations.png"><img class="aligncenter size-full wp-image-4674" alt="Logo_Sundance_Institute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_institute_logo_variations.png" width="450" height="454" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_invitation.jpg"><img class="aligncenter size-full wp-image-4675" alt="Logo_Sundance_Institute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_invitation.jpg" width="586" height="418" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_patterns.png"><img class="aligncenter size-full wp-image-4676" alt="Logo_Sundance_Institute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_patterns.png" width="960" height="300" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_postcard.jpg"><img class="aligncenter size-full wp-image-4677" alt="Logo_Sundance_Institute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_postcard.jpg" width="620" height="486" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_stationery.png"><img class="aligncenter size-full wp-image-4678" alt="Logo_Sundance_Institute" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_stationery.png" width="620" height="364" /></a>

&nbsp;

&nbsp;

L'identité est signée par l'agence Pentagram.

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_institute_film_festival_20141.jpg"><img class="aligncenter size-full wp-image-4679" alt="sundance_institute_film_festival_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/sundance_institute_film_festival_20141.jpg" width="837" height="579" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/tous-les-chemins-menent-au-festival-de-sundance/">Lire l'article sur le logo du Sundance Film Festival 2013.</a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/association/">des logos dans les associations.</a>

&nbsp;

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4665</wp:post_id>
		<wp:post_date><![CDATA[2013-08-22 00:30:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-21 22:30:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-sundance-institute-devoile-son-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="cinema"><![CDATA[Cinéma]]></category>
		<category domain="post_tag" nicename="cinema-independant"><![CDATA[cinéma indépendant]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="sundance-institute"><![CDATA[sundance institute]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[4666]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>72421</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 13:41:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 11:41:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[À chier. Désolé mais je n'ai pas pu m'en empêcher :x]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>10 détournements de logos</title>
		<link>http://yannickbourenane.com/preprod/2013/08/23/10-detournements-de-logos-4/</link>
		<pubDate>Thu, 22 Aug 2013 22:30:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4681</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_3.jpg"><img class="aligncenter size-full wp-image-4682" alt="Détournement_logo_3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_3.jpg" width="827" height="358" /></a>

&nbsp;

C'est vendredi, nous vous présentons 10 détournements de logos. De <a href="shop-fr.lacoste.com/‎">Lacoste</a> en passant par <a href="www.apple.com/fr/‎">Apple</a> ou par <a href="www.ikea.com/fr/‎">Ikea</a>, tout y passe.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_1.jpg"><img class="aligncenter size-full wp-image-4683" alt="Détournement_logo_1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_1.jpg" width="827" height="333" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_Logo_2.jpg"><img class="aligncenter size-full wp-image-4684" alt="Détournement_Logo_2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_Logo_2.jpg" width="827" height="358" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_Logo_4.jpg"><img class="aligncenter size-full wp-image-4685" alt="Détournement_Logo_4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_Logo_4.jpg" width="827" height="365" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_Logo_5.jpg"><img class="aligncenter size-full wp-image-4686" alt="Détournement_Logo_5" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_Logo_5.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_6.jpg"><img class="aligncenter size-full wp-image-4687" alt="Détournement_logo_6" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_6.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_7.jpg"><img class="aligncenter size-full wp-image-4688" alt="Détournement_logo_7" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_7.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_8.jpg"><img class="aligncenter size-full wp-image-4689" alt="Détournement_logo_8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_8.jpg" width="827" height="363" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_9.jpg"><img class="aligncenter size-full wp-image-4690" alt="Détournement_logo_9" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_9.jpg" width="827" height="360" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_10.jpg"><img class="aligncenter size-full wp-image-4691" alt="Détournement_logo_10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Détournement_logo_10.jpg" width="827" height="365" /></a>

&nbsp;

Source : <a href="http://www.detournemen.com/">Détournemen</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4681</wp:post_id>
		<wp:post_date><![CDATA[2013-08-23 00:30:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-22 22:30:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[10-detournements-de-logos-4]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4682]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"a0be6bb2de734ec7117a425baf164472";a:2:{s:7:"expires";i:1510639042;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1243;}i:1;a:1:{s:2:"id";i:51;}i:2;a:1:{s:2:"id";i:14861;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8148</wp:comment_id>
			<wp:comment_author><![CDATA[Barcino]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sergi38070@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://sergi38070.wix.com/barcino#!</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.219.97.164]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-08-23 11:15:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-08-23 09:15:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je vous propose mon détournement de logo favori, créé en 2010 par mes soins. https://www.facebook.com/photo.php?fbid=10201225127767794&amp;set=a.2825419792167.145796.1159190605&amp;type=1&amp;theater]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>La Mairie de Paris se jette à l&#039;eau</title>
		<link>http://yannickbourenane.com/preprod/2013/08/26/la-mairie-de-paris-se-jette-a-leau/</link>
		<pubDate>Sun, 25 Aug 2013 22:30:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4694</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Piscines_Paris_Logo.jpg"><img class="aligncenter size-full wp-image-4696" alt="Piscines_Paris_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Piscines_Paris_Logo.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.paris.fr/">La Mairie de Paris</a> dévoile la nouvelle identité visuelle <a href="http://www.paris.fr/piscines">des piscines de la ville</a>. Déployé au travers d'une large campagne d'affichage intitulée "Cet été jetez-vous à l'eau", le logotype vise à "<em>valoriser et donner davantage de visibilité à ce service public.</em>"<!--more-->

Le logotype illustre l'infrastructure qu'il représente. Le nom s'inscrit à l'intérieur de lignes horizontales rappelant les couloirs de natation dans une typographie dont l'interlettrage est prononcé. La représentation graphique d'une nageuse en plein plongeon s'illustre sur le côté gauche. Son traitement en clair-obscur semble manquer de finition.

C'est l'agence Logic Design qui signe cette identité.

Dans son communiqué, l'agence explique : "<em>Le logotype est inspiré de l'imagerie d'Epinal des piscines parisiennes ainsi que des affiches années 30.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/PP1_flyer.jpg"><img class="aligncenter size-full wp-image-4698" alt="Logo_Piscines_Paris" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/PP1_flyer.jpg" width="2000" height="1250" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4694</wp:post_id>
		<wp:post_date><![CDATA[2013-08-26 00:30:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-25 22:30:42]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-mairie-de-paris-se-jette-a-leau]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="mairie-de-paris"><![CDATA[Mairie de Paris]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="paris"><![CDATA[paris]]></category>
		<category domain="post_tag" nicename="piscine"><![CDATA[Piscine]]></category>
		<category domain="post_tag" nicename="piscine-paris"><![CDATA[Piscine Paris]]></category>
		<category domain="post_tag" nicename="piscines-publiques"><![CDATA[Piscines publiques]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4696]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510356865;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4710;}i:1;a:1:{s:2:"id";i:2898;}i:2;a:1:{s:2:"id";i:4081;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8173</wp:comment_id>
			<wp:comment_author><![CDATA[JMichel creation logo Paris]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lydc@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesyeuxdecarole.com/creation-logo-paris.php</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.247.80.25]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-03 00:37:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-02 22:37:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup l'esprit couloirs de natation dans ce logo des piscines de Paris, couloirs coupés par la plongeuse. En revanche une esquisse de cette dernière d'accord mais là elle est vraiment bizarre cette plongeuse.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>72413</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 13:35:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 11:35:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je l'adore celui-ci.
Il 'est sublime, tout y est :  - Couleur, symbolisme, jeu de perception et lisibilité.
Du grand art! 

10/10.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>72420</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 13:39:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 11:39:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bizarre n'est pas le mot, elle est plutôt là sans l'être, elle est tantôt éclaboussure d'eau tantôt plongeuse ;) Phénoménologie de la perception.]]></wp:comment_content>
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	<item>
		<title>VAMA dévoile son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2013/08/27/vama-devoile-son-identite-visuelle/</link>
		<pubDate>Mon, 26 Aug 2013 22:30:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4703</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_VAMA_China.jpg"><img class="aligncenter size-full wp-image-4704" alt="Logo_VAMA_China" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_VAMA_China.jpg" width="827" height="166" /></a>

&nbsp;

<a href="http://www.vamachina.com/">Valin ArcelorMittal Automotive Steel (VAMA)</a>, la co-entreprise du leader mondial de la sidérurgie <a href="http://corporate.arcelormittal.com/">ArcelorMittal</a> et de <a href="http://www.valin.cn/2009en/">Valin Steel</a>, entreprise dédiée à l'acier automobile en Chine, dévoile son identité visuelle. Formée en 2008, VAMA donnera le coup d'envoi de ses activités en mai 2014.<!--more-->

Lancée à l'initiative d'ArcelorMittal afin de développer son marché en Chine, qui est l'un des premiers pays consommateurs d'acier dans le monde, VAMA déploie un logotype qui s'inspire de celui des deux entreprises fondatrices.

Il associe le phénix, symbole identitaire de Valin Steel, à la couleur orange d'ArcelorMittal. L'acronyme de l'entreprise s'inscrit en capitale dans une typographie de couleur noire.

Voici les logotypes de Valin Steel et ArcelorMittal :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logos_Valin_Steel_ArcelorMittal.jpg"><img class="aligncenter size-full wp-image-4705" alt="Logos_Valin_Steel_ArcelorMittal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logos_Valin_Steel_ArcelorMittal.jpg" width="827" height="229" /></a>

VAMA fournira donc des acteurs chinois de l'industrie automobile tels que <a href="http://www.geely.com/welcome/index.html">Geely</a>, <a href="http://www.cheryinternational.com/">Chery</a>, <a href="http://www.dfmc.com.cn/dfmczg/main_en.aspx">Dongfeng</a> ou <a href="http://www.autoshanghai.org/Zh/Index.aspx">Auto Shanghai</a> ainsi que d'importants constructeurs occidentaux tels que <a href="www.volkswagen.fr/">Volkswagen</a>, <a href="www.psa-peugeot-citroen.com/‎">PSA</a>, <a href="www.toyota.fr/‎">Toyota</a> ou encore <a href="www.renault.fr/">Renault</a>.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-114.png"><img class="aligncenter size-full wp-image-4708" alt="Logo_VAMA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-114.png" width="1023" height="749" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-113.png"> </a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4703</wp:post_id>
		<wp:post_date><![CDATA[2013-08-27 00:30:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-26 22:30:48]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[vama-devoile-son-identite-visuelle]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="acier"><![CDATA[acier]]></category>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="arcelormittal"><![CDATA[ArcelorMIttal]]></category>
		<category domain="post_tag" nicename="automobile"><![CDATA[automobile]]></category>
		<category domain="post_tag" nicename="chine"><![CDATA[Chine]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="industrie-2"><![CDATA[industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="valin-steel"><![CDATA[Valin Steel]]></category>
		<category domain="post_tag" nicename="vama"><![CDATA[VAMA]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[4704]]></wp:meta_value>
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	<item>
		<title>Le Musée de la Civilisation présente sa nouvelle oeuvre</title>
		<link>http://yannickbourenane.com/preprod/2013/08/28/le-musee-de-la-civilisation-presente-sa-nouvelle-oeuvre/</link>
		<pubDate>Tue, 27 Aug 2013 22:30:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4710</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Musée_De_La_Civilisation.jpg"><img class="aligncenter size-full wp-image-4711" alt="Logo_Musée_De_La_Civilisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Musée_De_La_Civilisation.jpg" width="827" height="370" /></a>

&nbsp;

Créé en 1988 au Québec, <a href="http://www.mcq.org/index_fr.php">le Musée de la Civilisation</a> fête cette année ses 25 ans. Cette institution composée de cinq musées dévoile pour l'occasion un nouveau logotype destiné à offrir une identité commune à ses cinq entités.<!--more-->

Le logotype s'articule autour de la représentation graphique de la lettre "M" qui se compose de cinq barres transversales pouvant illustrer les cinq musées. Le choix de la lettre mise en avant est discutable, il aurait été plus approprié et différenciant d'accentuer l'identité autour de la lettre "C". Un code couleur est attribué à chaque musée. Le nom s'inscrit en capitale dans une typographie sans serif de couleur grise.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_logos_all.png"><img class="aligncenter size-full wp-image-4712" alt="Logo_Musées_Civilisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_logos_all.png" width="1000" height="376" /></a>

&nbsp;

&nbsp;

L'identité est signée par l'agence lg2.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-43.png"><img class="aligncenter size-full wp-image-4713" alt="Logo_Musée_De_La_Civilisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-43.png" width="956" height="692" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_01.jpg"><img class="aligncenter size-full wp-image-4714" alt="Logo_Musée_De_La_Civilisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_01.jpg" width="700" height="481" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_02.jpg"><img class="aligncenter size-full wp-image-4715" alt="Logo_Musée_De_La_Civilisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_02.jpg" width="700" height="481" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_03.jpg"><img class="aligncenter size-full wp-image-4716" alt="Logo_Musée_De_La_Civilisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_03.jpg" width="700" height="481" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_04.jpg"><img class="aligncenter size-full wp-image-4717" alt="Logo_Musée_De_La_Civilisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_04.jpg" width="700" height="481" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_05.jpg"><img class="aligncenter size-full wp-image-4718" alt="Logo_Musée_De_La_Civilisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_05.jpg" width="700" height="481" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_06.jpg"><img class="aligncenter size-full wp-image-4719" alt="Logo_Musée_De_La_Civilisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_06.jpg" width="700" height="481" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_07.jpg"><img class="aligncenter size-full wp-image-4720" alt="Logo_Musée_De_La_Civilisation" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/musee_civilisation_redux_07.jpg" width="700" height="481" /></a>

&nbsp;

Une certaine ressemblance avec le logotype d'Eindhoven est à noter (<a href="http://yannickbourenane.com/preprod/le-nouveau-courant-identitaire-deindhoven-2/">Lire l'article</a>) :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/eindhoven_logo_detail.gif"><img class="aligncenter size-full wp-image-4721" alt="Eindhoven_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/eindhoven_logo_detail.gif" width="574" height="212" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4710</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 00:30:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-27 22:30:09]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-musee-de-la-civilisation-presente-sa-nouvelle-oeuvre]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="musee"><![CDATA[Musée]]></category>
		<category domain="post_tag" nicename="quebec"><![CDATA[Québec]]></category>
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	<item>
		<title>Le DHM est fier de son pays</title>
		<link>http://yannickbourenane.com/preprod/2013/08/29/le-dhm-est-fier-de-son-pays/</link>
		<pubDate>Wed, 28 Aug 2013 22:30:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4729</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Deutsches_Historisches_Museum.jpg"><img class="aligncenter size-full wp-image-4730" alt="Logo_Deutsches_Historisches_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Deutsches_Historisches_Museum.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.dhm.de/">Le Deutsches Historisches Museum (DHM)</a>, fondé en 1987 pour les 750 ans de la ville de Berlin, dévoile sa nouvelle identité visuelle. Ce musée de 7500 m2 consacré à l'histoire de l'Allemagne souhaite ainsi s'offrir une image plus contemporaine "<em>dans un paysage culturel en mutation."</em>
<!--more-->

Alors que le logotype précédent mettait en avant l'aspect historique, la lumière est dorénavant mise sur l'Allemagne au travers de son initiale.

La représentation graphique de la lettre "D" présente un jeu de transparence permis grâce à des diagonales qui se chevauchent. Elle peuvent s'apparenter à des spots de scène ce qui serait un choix discutable pour un musée. Ce système de transparence alloue une certaine flexibilité au logo. Il peut vivre sur fond photographique et ainsi dévoiler des oeuvres du musée. Le nom s'inscrit en capitale dans une typographie sans serif de couleur grise dont l'interlettrage est prononcé.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/deutsches-historisches-museum-plakat-600x833.jpg"><img class="aligncenter size-full wp-image-4732" alt="Logo_Deutsches_Historisches_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/deutsches-historisches-museum-plakat-600x833.jpg" width="600" height="833" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/deutsches-historisches-museum-quartalsprogramm.jpg"><img class="aligncenter size-full wp-image-4733" alt="Logo_Deutsches_Historisches_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/deutsches-historisches-museum-quartalsprogramm.jpg" width="900" height="900" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/deutsches-historisches-museum-zeughaus-kinoprogramm.jpg"><img class="aligncenter size-full wp-image-4734" alt="Logo_Deutsches_Historisches_Museum" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/deutsches-historisches-museum-zeughaus-kinoprogramm.jpg" width="900" height="900" /></a>

&nbsp;

C'est l'agence Thoma+Schekorr qui signe cette identité visuelle.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4729</wp:post_id>
		<wp:post_date><![CDATA[2013-08-29 00:30:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 22:30:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-dhm-est-fier-de-son-pays]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="allemagne"><![CDATA[allemagne]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="post_tag" nicename="culture-2"><![CDATA[culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="musee"><![CDATA[Musée]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4730]]></wp:meta_value>
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		</wp:postmeta>
	</item>
	<item>
		<title>15 &quot;Like&quot; à démasquer</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/15-like-a-demasquer/</link>
		<pubDate>Thu, 29 Aug 2013 22:30:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4740</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like8.jpg"><img class="aligncenter size-full wp-image-4741" alt="Like8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like8.jpg" width="827" height="320" /></a>

&nbsp;

C'est vendredi, voici un quiz pour réviser vos classiques avant la rentrée. Êtes-vous capables de reconnaître à qui appartiennent ces "Like" VIP ?<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like1.jpg"><img class="aligncenter size-full wp-image-4742" alt="Like1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like1.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like2.jpg"><img class="aligncenter size-full wp-image-4743" alt="Like2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like2.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like3.jpg"><img class="aligncenter size-full wp-image-4744" alt="Like3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like3.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like4.jpg"><img class="aligncenter size-full wp-image-4745" alt="Like4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like4.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like5.jpg"><img class="aligncenter size-full wp-image-4746" alt="Like5" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like5.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like6.jpg"><img class="aligncenter size-full wp-image-4747" alt="Like6" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like6.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like7.jpg"><img class="aligncenter size-full wp-image-4748" alt="Like7" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like7.jpg" width="827" height="300" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like9.jpg"><img class="aligncenter size-full wp-image-4749" alt="Like9" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like9.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like10.jpg"><img class="aligncenter size-full wp-image-4750" alt="Like10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like10.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like11.jpg"><img class="aligncenter size-full wp-image-4751" alt="Like11" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like11.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like12.jpg"><img class="aligncenter size-full wp-image-4752" alt="Like12" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like12.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like13.jpg"><img class="aligncenter size-full wp-image-4753" alt="Like13" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like13.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like14.jpg"><img class="aligncenter size-full wp-image-4754" alt="Like14" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like14.jpg" width="827" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like15.jpg"><img class="aligncenter size-full wp-image-4755" alt="Like15" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Like15.jpg" width="827" height="320" /></a>

&nbsp;

Source : <a href="http://www.detournemen.com/">Détournemen</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4740</wp:post_id>
		<wp:post_date><![CDATA[2013-08-30 00:30:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-29 22:30:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[15-like-a-demasquer]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="like-facebook"><![CDATA[Like Facebook]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4741]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509642074;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:67;}i:1;a:1:{s:2:"id";i:586;}i:2;a:1:{s:2:"id";i:14608;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Youtube renouvelle son application</title>
		<link>http://yannickbourenane.com/preprod/2013/08/28/youtube-renouvelle-son-application/</link>
		<pubDate>Wed, 28 Aug 2013 13:23:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4759</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Application_Youtube.jpg"><img class="aligncenter size-full wp-image-4760" alt="Logo_Application_Youtube" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Application_Youtube.jpg" width="827" height="321" /></a>

&nbsp;

<a href="http://www.youtube.com/?gl=FR&amp;hl=fr">Youtube</a> profite de la mise à jour de son application sur Android et iOS pour lui attribuer un nouveau logotype. Dorénavant, l'application s'illustre au travers d'un simple signe "play" sur fond rouge.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4759</wp:post_id>
		<wp:post_date><![CDATA[2013-08-28 15:23:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-28 13:23:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[youtube-renouvelle-son-application]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="application-youtube"><![CDATA[Application Youtube]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="youtube"><![CDATA[Youtube]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4760]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510561087;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14997;}i:1;a:1:{s:2:"id";i:12324;}i:2;a:1:{s:2:"id";i:540;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>72410</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 13:30:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 11:30:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il ne s'agit pas du "nouveau" logo, c'est bêtement l'icône de l'application…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
			</wp:commentmeta>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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			</wp:commentmeta>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1411990600.45522594451904296875;s:7:"message";s:50:"admin a changé l'état du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:5:"admin";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>Air France Magazine renoue avec l&#039;hippocampe ailé</title>
		<link>http://yannickbourenane.com/preprod/2013/08/30/air-france-magazine-renoue-avec-lhippocampe-aile/</link>
		<pubDate>Fri, 30 Aug 2013 12:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4763</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Magazine_Air_France.jpg"><img class="aligncenter size-full wp-image-4764" alt="Logo_Magazine_Air_France" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_Magazine_Air_France.jpg" width="827" height="370" /></a>

&nbsp;

Alors qu'<a href="http://www.airfrance.fr/cgi-bin/AF/FR/fr/common/home/vols/billet-avion.do">Air France</a> fête aujourd'hui ses 80 ans, <a href="http://magazines.airfrance.com/fr/">son magazine</a> se refait une beauté. Le logo historique de la compagnie, l'hippocampe ailé, est réintégré à celui du magazine, tiré à près de 420 000 exemplaires par mois. Une nouvelle typographie s'ajoute à une nouvelle ligne éditoriale accordant plus de place aux images.<!--more-->

Ce travail est signé par l'agence Funny Bones.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4763</wp:post_id>
		<wp:post_date><![CDATA[2013-08-30 14:30:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-08-30 12:30:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[air-france-magazine-renoue-avec-lhippocampe-aile]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="air-france"><![CDATA[Air France]]></category>
		<category domain="post_tag" nicename="air-france-magazine"><![CDATA[Air France Magazine]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4764]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510475507;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:450;}i:1;a:1:{s:2:"id";i:1147;}i:2;a:1:{s:2:"id";i:4392;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>La School of Visual Arts of NYC vote pour le Flower Power</title>
		<link>http://yannickbourenane.com/preprod/2013/09/02/la-school-of-visual-arts-of-nyc-vote-pour-le-flower-power/</link>
		<pubDate>Sun, 01 Sep 2013 22:30:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4766</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_SVA_NYC.jpg"><img class="aligncenter size-full wp-image-4767" alt="Logo_SVA_NYC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Logo_SVA_NYC.jpg" width="827" height="370" /></a>

&nbsp;

Fondée en 1947, <a href="http://www.sva.edu/">l'École d'arts visuels de New York (School of Visual Arts of New York)</a> est l'une des plus prisées en matière d'art et de dessin. Elle dévoile son nouveau logotype, réalisé en interne, à l'aube de la rentrée de ses plus de 4000 étudiants.<!--more-->

Bien que la fleur ait été conservée, l'établissement ne présente plus que son acronyme auquel s'ajoute les initiales de la ville de New York. Cette introduction du nom de la ville cherche à "<em>refléter le lien étroit qui existe entre New York et l'école.</em>"  Le nom s'inscrit en capitale dans une typographie arrondie de couleur noire. La typographie Brevia offre un aspect plus ludique au logo et s'adapte mieux au design de la fleur. Cette fleur, principal élément identitaire de l'établissement, s'illustre en bleu dans une version plus texturée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-45.png"><img class="aligncenter size-full wp-image-4768" alt="Logo_School_of_Visual_Arts_NYC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/Image-45.png" width="1014" height="878" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/SVA_continuing-education-bulletin-1.jpg"><img class="aligncenter size-full wp-image-4769" alt="Logo_School_of_Visual_Arts_NYC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/SVA_continuing-education-bulletin-1.jpg" width="1000" height="1294" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/SVA_on_pictures.jpg"><img class="aligncenter size-full wp-image-4770" alt="Logo_School_of_Visual_Arts_NYC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/SVA_on_pictures.jpg" width="879" height="699" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/SVA_secondary_logos.png"><img class="aligncenter size-full wp-image-4771" alt="Logo_School_of_Visual_Arts_NYC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/08/SVA_secondary_logos.png" width="1000" height="237" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/education/">des logos dans l'éducation.</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4766</wp:post_id>
		<wp:post_date><![CDATA[2013-09-02 00:30:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-01 22:30:00]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-school-of-visual-arts-of-nyc-vote-pour-le-flower-power]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="school-of-visual-arts"><![CDATA[School of Visual Arts]]></category>
		<category domain="post_tag" nicename="school-of-visual-arts-of-new-york"><![CDATA[School of Visual Arts of New York]]></category>
		<category domain="post_tag" nicename="sva-nyc"><![CDATA[SVA NYC]]></category>
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			<wp:comment_id>8175</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.52.90.251]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-04 14:10:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-04 12:10:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pourquoi avoir tant collé les lettres à la fleur ?
C'est dommage !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Les 17 nouveaux logos du mois d&#039;août 2013</title>
		<link>http://yannickbourenane.com/preprod/2013/09/03/les-17-nouveaux-logos-du-mois-daout-2013/</link>
		<pubDate>Mon, 02 Sep 2013 22:30:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4774</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveaux_Logos_Août_2013.jpg"><img class="aligncenter size-full wp-image-4775" alt="Nouveaux_Logos_Août_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveaux_Logos_Août_2013.jpg" width="600" height="878" /></a>

Voici un récapitulatif des nouveaux logos dévoilés au mois d'août 2013 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : <a href="http://thecontemporaryaustin.org/">le Musée d'Arts d'Austin</a>, <a href="www.mahola-hotesses.fr/‎">Mahola</a>, <a href="http://www.convergences2015.org/fr/">Convergences</a>, <a href="www.fffa.org/">la FFFA</a>, <a href="www.tf1.fr/masterchef/‎">MasterChef</a>, <a href="https://io.swisscom.ch/fr/introduction">iO</a>, <a href="www.elanchalon.com/‎">Élan Chalon</a>, <a href="www.birks.com/‎">la Maison Birks</a>, <a href="www.sydneysymphony.com/‎">le Sydney Symphony Orchestra</a>, <a href="www.sundance.org/‎">la Sundance Institute</a>, <a href="www.paris.fr/piscines">Paris Piscines</a>, <a href="http://www.arcelormittal.com/china/inner.asp?lang=en&amp;topid=21&amp;secondid=30&amp;thirdid=31&amp;fourthid=274&amp;menu_id=274">VAMA</a>, <a href="www.mcq.org/">le Musée de la Civilisation</a>, l'application Youtube, <a href="www.dhm.de/">le Deutsches Historisches Museum</a>, <a href="magazines.airfrance.com/">Air France Magazine</a> et <a href="www.sva.edu/‎">la School of Visual Arts.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4774</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 00:30:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-02 22:30:34]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-17-nouveaux-logos-du-mois-daout-2013]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
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	<item>
		<title>Air Serbia prend son envol</title>
		<link>http://yannickbourenane.com/preprod/2013/09/03/air-serbia-prend-son-envol/</link>
		<pubDate>Tue, 03 Sep 2013 12:15:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4778</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Air_Serbia.jpg"><img class="aligncenter size-full wp-image-4779" alt="Logo_Air_Serbia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Air_Serbia.jpg" width="827" height="317" /></a>

&nbsp;

<a href="http://www.jat.com/">Jat Airways</a>, le plus important transporteur aérien de Serbie et d'ex-Yougoslavie, se rebaptise Air Serbia après un accord passé avec son principal actionnaire Etihad Airways, la compagnie aérienne d'Abu Dhabi. Une nouvelle identité visuelle est dévoilée pour l'occasion.<!--more-->

Air Serbia opte pour un logo patriotique. Alors que l'aigle est monnaie courante concernant les identités visuelles de compagnies aériennes, il est également présent sur les armoiries serbes. Une représentation graphique de l'aigle à deux têtes s'illustre donc à gauche du nom de la compagnie. Celui-ci combine bas de casse et capitales ce qui est un choix esthétiquement discutable et qui n'offre pas une bonne lisibilité.

Les armoiries serbes :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Armoiries_Serbie.jpg"><img class="aligncenter size-full wp-image-4780" alt="Armoiries_Serbie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Armoiries_Serbie.jpg" width="827" height="243" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/air_serbia_livery.jpg"><img class="aligncenter size-full wp-image-4781" alt="Logo_Air_Serbia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/air_serbia_livery.jpg" width="779" height="440" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/le-monde-selon-les-logos-des-compagnies-aeriennes/">Voir la carte du monde selon les logos des compagnies aériennes.</a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4778</wp:post_id>
		<wp:post_date><![CDATA[2013-09-03 14:15:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-03 12:15:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[air-serbia-prend-son-envol]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="air-serbia"><![CDATA[Air Serbia]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="compagnie-aerienne"><![CDATA[compagnie aérienne]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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	<item>
		<title>Le Colorado s&#039;offre une identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2013/09/05/le-colorado-soffre-une-identite-visuelle/</link>
		<pubDate>Wed, 04 Sep 2013 22:30:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4783</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Colorado.jpg"><img class="aligncenter size-full wp-image-4784" alt="Logo_Colorado" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Colorado.jpg" width="827" height="295" /></a>

&nbsp;

Formé en 1876, <a href="http://www.brandcolorado.gov/">le Colorado</a>, 38e État des États-Unis, s'offre une identité visuelle. Alors que le logotype s'inspire des larges paysages montagneux qui forment cet État, beaucoup s'interrogent sur la volonté de l'avoir autant distingué du drapeau du Colorado.<!--more-->

Plusieurs agences locales ont travaillé ensemble afin de donner naissance à cette identité. La peur principale inspirée par le drapeau du Colorado était d'être confondu avec la Californie ou Chicago. En effet, suite à un large sondage effectué auprès de la population américaine, seules 18% des personnes interrogées reconnaissaient le Colorado à partir de son drapeau tandis que 33% pensaient à Chicago. En revanche, la plaque d'immatriculation de l'État conduisait 47% des personnes interrogées à reconnaître le Colorado.

Le drapeau du <a href="http://www.brandcolorado.gov/">Colorado</a> :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Drapeau_Colorado.jpg"><img class="aligncenter size-full wp-image-4785" alt="Drapeau_Colorado" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Drapeau_Colorado.jpg" width="827" height="314" /></a>

&nbsp;

&nbsp;

Une plaque d'immatriculation du Colorado :

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Plaque_Immatriculation_Colorado.jpg"><img class="aligncenter size-full wp-image-4786" alt="Plaque_Immatriculation_Colorado" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Plaque_Immatriculation_Colorado.jpg" width="827" height="287" /></a>

Le paysage montagneux, la couleur verte et l'abréviation officielle "CO" présents sur les plaques d'immatriculation ont donc été repris. Cette abréviation <em>"permet également d'évoquer la coopération et la cocréation soit une volonté de travailler ensemble, d'être un État uni." </em>Le nom entier s'inscrit au bas du logo en capitale dans une typographie sans serif de couleur verte.

La signature : "It's our nature" est également dévoilée.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4783</wp:post_id>
		<wp:post_date><![CDATA[2013-09-05 00:30:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-04 22:30:52]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-colorado-soffre-une-identite-visuelle]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="colorado"><![CDATA[Colorado]]></category>
		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="post_tag" nicename="etats-unis"><![CDATA[Etats-Unis]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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	<item>
		<title>Le MECA dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/09/09/le-meca-devoile-son-nouveau-logo/</link>
		<pubDate>Sun, 08 Sep 2013 22:30:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4796</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_MECA.jpg"><img class="aligncenter size-full wp-image-4797" alt="Logo_MECA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_MECA.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://meca.edu/">Le Maine College of Art (MECA)</a>, situé au coeur de quartier artistique de Portland dans le Maine aux États-Unis, dévoile son identité visuelle. Celle-ci est née d'une collaboration originale entre les professeurs et les étudiants du MECA ainsi que l'agence Pentagram.<!--more-->

Fondé en 1882, le Maine College of Art a choisi de se présenter aujourd'hui par ses initiales. Il combine l'abréviation officielle de l'État "ME" au reste de ses initiales. Le nom entier s'inscrit tout de même au bas du logo en capitale dans une typographie sans serif de couleur grise. On observe le travail effectué sur la lettre "E", celle-ci épouse la couleur ainsi que les cinq étages de la cage d'escalier du MECA. Elle illustre également les cinq domaines éducatifs proposés par l'établissement.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/1292271_10152374342336992_561458377_o.jpg"><img class="aligncenter size-full wp-image-4798" alt="Logo_MECA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/1292271_10152374342336992_561458377_o.jpg" width="2048" height="1365" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-41.png"><img class="aligncenter size-full wp-image-4799" alt="Logo_MECA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-41.png" width="1011" height="658" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/education/">des logos dans l'éducation.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4796</wp:post_id>
		<wp:post_date><![CDATA[2013-09-09 00:30:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-08 22:30:13]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-meca-devoile-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="post_tag" nicename="maine-college-of-art"><![CDATA[Maine College of Art]]></category>
		<category domain="post_tag" nicename="meca"><![CDATA[MECA]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="usa"><![CDATA[USA]]></category>
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		<title>Le nouveau logo Yahoo enfin dévoilé</title>
		<link>http://yannickbourenane.com/preprod/2013/09/05/le-nouveau-logo-yahoo-enfin-devoile/</link>
		<pubDate>Thu, 05 Sep 2013 14:00:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4802</guid>
		<description></description>
		<content:encoded><![CDATA[<div>
<div><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveau_Logo_Yahoo.jpg"><img class="aligncenter size-full wp-image-4817" alt="Nouveau_Logo_Yahoo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveau_Logo_Yahoo.jpg" width="827" height="370" /></a></div>
<div></div>
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<div>Après une campagne étonnante d'un mois destinée à entretenir le suspens en déployant 29 faux logos, le pionnier américain et géant de l'internet <a href="http://fr.yahoo.com/">Yahoo !</a> dévoile enfin sa véritable identité visuelle.<img title="Lire la suite…" alt="" src="http://yannickbourenane.com/preprod/wp-includes/js/tinymce/plugins/wordpress/img/trans.gif" /> Déception. Hélas, bien qu'efficace, ce lifting semble diminuer la visibilité de la marque qui existe essentiellement sur écran. Finalement l'ingénieuse annonce de sa sortie apparait disproportionnée et contribuera plutôt à donner l'idée qu'un logo ne consiste qu'à faire des essais typographiques alors qu'il aurait pu déployer un véritable système identitaire.</div>
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<div></div>
Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services</a> et <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">les nouvelles technologies.</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/yahoo_logo_grid.png"><img class="aligncenter size-full wp-image-4818" alt="yahoo_logo_grid" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/yahoo_logo_grid.png" width="1000" height="561" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/yahoo_logo_versions.png"><img class="aligncenter size-full wp-image-4819" alt="yahoo_logo_versions" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/yahoo_logo_versions.png" width="1000" height="175" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Yahoo_Logo.png"><img class="aligncenter size-full wp-image-4820" alt="Yahoo_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Yahoo_Logo.png" width="2292" height="1023" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/yahoo_29_logos_large.png"><img class="aligncenter size-full wp-image-4822" alt="yahoo_29_logos_large" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/yahoo_29_logos_large.png" width="3000" height="1560" /></a></div>
<div></div>
</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4802</wp:post_id>
		<wp:post_date><![CDATA[2013-09-05 16:00:56]]></wp:post_date>
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		<wp:post_name><![CDATA[le-nouveau-logo-yahoo-enfin-devoile]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="yahoo"><![CDATA[Yahoo]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>8177</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.206.206.45]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-05 17:21:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-05 15:21:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Complètement d'accord avec vous.

Je suis même écœuré de la façon dont on nous présente le logo avec la vidéo de "construction" bidon du logo. Partir de cercles pour créer cette typo qui existe déja... en tout cas chapeau, comment faire du buzz avec du vent. Je veux savoir le prix de cette poudre aux yeux.]]></wp:comment_content>
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			<wp:comment_id>8186</wp:comment_id>
			<wp:comment_author><![CDATA[cuicui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rfgrggr@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-08 14:32:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-08 12:32:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mon Dieu... mais quelle honte!!! O_o]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8203</wp:comment_id>
			<wp:comment_author><![CDATA[joanna]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[joannab44@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.joannabehar.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.158.250.203]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-16 22:33:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-16 20:33:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si vous vous penchez dessus, vous remarquerez également que ce nouveau logo ressemble comme deux gouttes d'eau a la typo Optima. Du travail de fainéant...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72375</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 13:01:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 11:01:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[…très belge aussi celui-ci]]></wp:comment_content>
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	</item>
	<item>
		<title>10 logos qui ont bien évolué</title>
		<link>http://yannickbourenane.com/preprod/2013/09/06/10-logos-qui-ont-bien-evolue/</link>
		<pubDate>Thu, 05 Sep 2013 22:30:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4804</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Canon.jpg"><img class="aligncenter size-full wp-image-4805" alt="Logo_Canon" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Canon.jpg" width="827" height="370" /></a>

&nbsp;

C'est vendredi, voici une petite comparaison entre la première version et celle actuelle de logos de marques mondialement connues telles que <a href="www.canon.fr/‎">Canon</a>, <a href="www.mozilla.org/fr/firefox/‎">Firefox</a>, <a href="www.apple.com/fr/‎">Apple</a>, <a href="www.mcdonalds.fr/fr‎">McDonald's</a> etc. Un retour dans le passé qui peut parfois faire sourire.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Firefox.jpg"><img class="aligncenter size-full wp-image-4806" alt="Logo_Firefox" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Firefox.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_IBM.jpg"><img class="aligncenter size-full wp-image-4807" alt="Logo_IBM" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_IBM.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Lays.jpg"><img class="aligncenter size-full wp-image-4808" alt="Logo_Lay's" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Lays.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Lego.jpg"><img class="aligncenter size-full wp-image-4809" alt="Logo_Lego" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Lego.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_McDonalds.jpg"><img class="aligncenter size-full wp-image-4810" alt="Logo_McDonald's" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_McDonalds.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Microsoft.jpg"><img class="aligncenter size-full wp-image-4811" alt="Logo_Microsoft" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Microsoft.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Nintendo.jpg"><img class="aligncenter size-full wp-image-4812" alt="Logo_Nintendo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Nintendo.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Apple.jpg"><img class="aligncenter size-full wp-image-4814" alt="Logo_Apple" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Apple.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Nissan.jpg"><img class="aligncenter size-full wp-image-4813" alt="Logo_Nissan" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Nissan.jpg" width="827" height="370" /></a>

&nbsp;

Source : Viralogo]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4804</wp:post_id>
		<wp:post_date><![CDATA[2013-09-06 00:30:11]]></wp:post_date>
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		<wp:post_name><![CDATA[10-logos-qui-ont-bien-evolue]]></wp:post_name>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
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		<wp:comment>
			<wp:comment_id>8178</wp:comment_id>
			<wp:comment_author><![CDATA[Kevin G.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kevin.gallois@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.241.253.163]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-06 10:52:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-06 08:52:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le premier logo de Nintendo à un côté très Marlboro ... ;)

Excellent billet comme toujours!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8179</wp:comment_id>
			<wp:comment_author><![CDATA[Steeve]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pineau.steeve@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.steevepineau.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.6.120.244]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-06 11:42:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-06 09:42:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour et merci pour ces petites "pépites" historiques !

Je pense qu'ils ont bien fait de se pencher sur la cas de l'image de la société chez Canon :)
L'évolution est vraiment énorme pour certaines de ces multinationales.

En revanche, je suis surpris de l'image originale de McDo (que je n'avais jamais vu avant).
Ça pourrait presque être tendance aujourd'hui, dans un univers original et vintage.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>8180</wp:comment_id>
			<wp:comment_author><![CDATA[Blafafoire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rjrb2000@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.66.197.126]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-06 13:38:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-06 11:38:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas du tout d'accord pour Lays, Nissan et Microsoft.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>72370</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:59:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:59:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une petite argumentation de justification svp?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>8180</wp:comment_parent>
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	</item>
	<item>
		<title>Vaniteux Vanity Fair</title>
		<link>http://yannickbourenane.com/preprod/2013/09/10/vaniteux-vanity-fair/</link>
		<pubDate>Tue, 10 Sep 2013 20:15:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4824</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/VANITY_FAIR-LOGO_LOGONEWS.jpg"><img class="aligncenter size-full wp-image-4825" alt="VANITY_FAIR-LOGO_LOGONEWS" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/VANITY_FAIR-LOGO_LOGONEWS.jpg" width="827" height="370" /></a>

La "Foire aux vanités" porte bien son nom. Le magazine Vanity Fair s'offre un nouveau logo pour ses "100 ans". Un anniversaire qui occulte près d'un demi-siècle d'absence sur le marché, entre 1936 et 1983. Ainsi, le logo se construit avec une didone, histoire d'être à pied d'égalité avec des titres séculaires comme Vogue ou Harpers Bazaar.

<!--more-->Lancé en juin 2013 en France, quelques années après GQ par les Éditions américaines <a href="http://www.condenast.com/">Condé Nast (</a>GQ, Vogue, AD, Wired...), <a href="http://www.vanityfair.com/100-years-of-vanity-fair">Vanity Fair</a> précède l'arrivée du grand concurrent de Vogue, Harpers Bazaar. Echec en Allemagne, succès fulgurant en Italie, il se positionne comme "glamour et mordant" et "haut de gamme".

Le numéro américain commémoratif des cent ans, propose en couverture la très sexy Kate Upton, mannequin de l'année 2013, mimant la couverture des 1 an. Cette usurpation d'âge apparaitra telle une coquetterie pour un magazine qui a réuni de talentueux photographes et plumes, qui aura dévoilé le corps nu de Demi Morre enceinte en 1991 ou encore révélé en 2005, la véritable identité de la mystérieuse source du Washington Post dans l'affaire du Watergate, trente après le scandale (ndlr : c'était le directeur adjoint du FBI !).

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/kate-upton-cover-600x862.jpg"><img class="aligncenter size-full wp-image-4826" alt="kate-upton-cover-600x862" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/kate-upton-cover-600x862.jpg" width="600" height="862" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/i-1.0.vf-at-100-logo.png"><img class="aligncenter size-full wp-image-4827" alt="i-1.0.vf-at-100-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/i-1.0.vf-at-100-logo.png" width="866" height="117" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/418px-Vanity_Fair_June_1914b.jpg"><img class="aligncenter size-full wp-image-4829" alt="418px-Vanity_Fair_June_1914b" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/418px-Vanity_Fair_June_1914b.jpg" width="418" height="599" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4824</wp:post_id>
		<wp:post_date><![CDATA[2013-09-10 22:15:26]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="magazine"><![CDATA[magazine]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Nouvelle marque territoriale : le Val de Marne s&#039;aide de Paris</title>
		<link>http://yannickbourenane.com/preprod/2013/09/12/4837/</link>
		<pubDate>Thu, 12 Sep 2013 13:57:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4837</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/val-de-marne-89003.jpg"><img class="aligncenter size-full wp-image-4839" alt="val-de-marne-89003" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/val-de-marne-89003.jpg" width="1000" height="399" /></a>

&nbsp;

&nbsp;

L'agence de développement du Val de Marne qui se veut un outil innovant au service des entreprises vient de lancer sa propre marque pour soutenir son développement et son impact auprès d'un public international. On note l'accrochage du mot Paris à celui du Val de Marne pour gagner en lisibilité. La signature "générateur de vitalité économique" est maintenue. Le choix de l'emblème montre un souhait de modernité par son abstraction et ses transparences. Hélas, le proéminent triangle supérieur gauche, en magenta et orange, donnerait peut être le sentiment d'un bouton play mais vers l'arrière. L'ensemble reste très lisible et de qualité au regard d'autres collectivités territoriales, il est signé par l'agence bordelaise St John's.

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-12-à-14.57.50.png"><img alt="Capture d’écran 2013-09-12 à 14.57.50" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-12-à-14.57.50.png" width="1206" height="754" /></a>

<em>Association créée à l’initiative du Conseil général du Val de Marne, l’Agence de développement du Val de Marne assure par sa dynamique, une expertise territoriale liée à l’accompagnement d’entreprises innovantes et  à l’implantation d’activités. Son champ d’action couvre 4 axes stratégiques : prospection, développement économique  territorial et partenarial, promotion du territoire et accompagnement de projets innovants.   </em>

<em>Chaque année, elle reçoit plus de 700 dirigeants d’entreprises dans le cadre de ses animations collectives : Meet Innov (convention d’affaires internationale pour les PME innovantes, les grands groupes, les laboratoires de recherche et les investisseurs), les Matinales (matinées d’information sur des sujets liés à l’innovation), Spinnoval (formation et accompagnement à la propriété intellectuelle), et les Ecoles de l’innovation (formation et accompagnement aux programmes européens). Pour ces actions collectives, l’Agence de développement est en convention avec la DRIRE, l’ANRT et l’INPI. Par ailleurs, elle assure un accompagnement personnalisé de l’entreprise innovante qui intègre, tant la mise en œuvre du projet R&amp;D dans l’entreprise, que ses conséquences structurelles (recrutements, stratégie marketing, financements, recherche de locaux, etc.).</em>

<a href="http://www.marketing-territorial.org/article-l-agence-de-developpement-du-val-de-marne-un-outil-innovant-au-service-de-l-entreprise-proche-de-paris-45472309.html">Source</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4837</wp:post_id>
		<wp:post_date><![CDATA[2013-09-12 15:57:33]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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	<item>
		<title>Nouvelle marque pour le Costa Rica</title>
		<link>http://yannickbourenane.com/preprod/2013/09/13/nouvelle-marque-pour-le-costa-rica/</link>
		<pubDate>Fri, 13 Sep 2013 08:42:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4846</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveau_Logo_Costa_rica.jpg"><img class="aligncenter size-full wp-image-4847" alt="Nouveau_Logo_Costa_rica" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveau_Logo_Costa_rica.jpg" width="827" height="370" /></a>Première nation du monde à avoir constitutionnellement supprimé son armée, le <a href="http://www.visitcostarica.com/ict/paginas/home.asp?ididioma=3">Costa Rica</a> a décidé de renforcer son attrait pour les investisseurs et les entreprises en lançant une nouvelle identité visuelle ainsi qu'une campagne au mois de septembre. "Pas d'ingrédient artificiel", le Costa Rica est<a href="http://www.costarica.fr/actualites/esencial-costa-rica-nouvelle-marque-pays/"> essentiel</a>, c'est le thème sur lequel Futurebrand a planché pour concevoir le logo. Bizarrement, pour un logo simple aux typographies plutôt élégantes, il parait assez alambiqué et encombrant, enfin, le mot Esencial prend le pas sur le nom du pays.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Esencial-Costa-Rica_newsfull_h.jpg"><img class="aligncenter size-full wp-image-4848" alt="Esencial-Costa-Rica_newsfull_h" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Esencial-Costa-Rica_newsfull_h.jpg" width="640" height="424" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-1.jpg"><img class="aligncenter size-full wp-image-4849" alt="essential-costa-rica-1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-1.jpg" width="792" height="612" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-2.jpg"><img class="aligncenter size-full wp-image-4850" alt="essential-costa-rica-2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-2.jpg" width="792" height="612" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-3.jpg"><img class="aligncenter size-full wp-image-4851" alt="essential-costa-rica-3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-3.jpg" width="792" height="612" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-4.jpg"><img class="aligncenter size-full wp-image-4852" alt="essential-costa-rica-4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-4.jpg" width="792" height="612" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-5.jpg"><img class="aligncenter size-full wp-image-4853" alt="essential-costa-rica-5" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-5.jpg" width="792" height="612" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-6.jpg"><img class="aligncenter size-full wp-image-4854" alt="essential-costa-rica-6" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-6.jpg" width="792" height="612" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-7.jpg"><img class="aligncenter size-full wp-image-4855" alt="essential-costa-rica-7" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-7.jpg" width="792" height="612" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-8.jpg"><img class="aligncenter size-full wp-image-4856" alt="essential-costa-rica-8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-8.jpg" width="792" height="612" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-9.jpg"><img class="aligncenter size-full wp-image-4857" alt="essential-costa-rica-9" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-9.jpg" width="792" height="612" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-10.jpg"><img class="aligncenter size-full wp-image-4858" alt="essential-costa-rica-10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-10.jpg" width="792" height="612" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-600x400.jpg"><img class="aligncenter size-full wp-image-4859" alt="essential-costa-rica-600x400" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/essential-costa-rica-600x400.jpg" width="600" height="400" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4846</wp:post_id>
		<wp:post_date><![CDATA[2013-09-13 10:42:31]]></wp:post_date>
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		<wp:post_name><![CDATA[nouvelle-marque-pour-le-costa-rica]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:comment_id>72366</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:56:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:56:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Magnifique.]]></wp:comment_content>
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	</item>
	<item>
		<title>Plus de 100 logos en 15 ans</title>
		<link>http://yannickbourenane.com/preprod/2013/09/13/plus-de-100-logos-en-15-ans/</link>
		<pubDate>Fri, 13 Sep 2013 13:13:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4864</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/cc030cbefacfff59f19d63dbd7c43dc8.jpg"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/1f6988486fcad62dfcb723a545dc6423.jpg"><img alt="1f6988486fcad62dfcb723a545dc6423" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/1f6988486fcad62dfcb723a545dc6423.jpg" width="600" height="397" /></a></a>

C'est vendredi , voici plus de 100 logos en 15 ans de carrière de Mash Creative. A découvrir dans son livre 15/115 ou sur<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/cc030cbefacfff59f19d63dbd7c43dc8.jpg"> <a href="http://www.behance.net/gallery/100-Marques-Logotypes/10884105">Behance.</a><img class="aligncenter size-full wp-image-4865" alt="cc030cbefacfff59f19d63dbd7c43dc8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/cc030cbefacfff59f19d63dbd7c43dc8.jpg" width="600" height="397" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/426b3e6e5c99f5aafffe10ea90cbe1d7.jpg"><img class="aligncenter size-full wp-image-4866" alt="426b3e6e5c99f5aafffe10ea90cbe1d7" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/426b3e6e5c99f5aafffe10ea90cbe1d7.jpg" width="600" height="397" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/824e1a8abcd10e712badf93e8c1e83a0.jpg"><img class="aligncenter size-full wp-image-4867" alt="824e1a8abcd10e712badf93e8c1e83a0" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/824e1a8abcd10e712badf93e8c1e83a0.jpg" width="600" height="397" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4864</wp:post_id>
		<wp:post_date><![CDATA[2013-09-13 15:13:59]]></wp:post_date>
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	<item>
		<title>Neoma, la nouvelle business school française</title>
		<link>http://yannickbourenane.com/preprod/2013/09/16/neoma-la-nouvelle-business-school-francaise/</link>
		<pubDate>Mon, 16 Sep 2013 08:25:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4871</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Neoma_Business_School.jpg"><img class="aligncenter size-full wp-image-4872" alt="Logo_Neoma_Business_School" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Neoma_Business_School.jpg" width="827" height="370" /></a>

&nbsp;

Née de la fusion de Rouen Business School et Reims Management School, la <a href="http://www.neoma-bs.fr/">Neoma Business School</a> lancera sa nouvelle offre de programmes à la rentrée 2014.<!--more-->

Le nom de l'établissement doit permettre une meilleure visibilité internationale afin d'être classé à terme parmi les meilleures écoles européennes. Il renvoie à "<em>l'idée de ce qui est nouveau, ce qui reste à créer ou à renouveler</em>". "Neo" pour la nouveauté et "Ma" pour management. La signature "Empowering Management" s'ajoute au bas du logo.

Toutefois, la typographie semble plus appartenir au monde de la joaillerie et du luxe.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-1.png"><img class="aligncenter size-full wp-image-4873" alt="Neoma_Business_School" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-1.png" width="1274" height="889" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/education/">des logos dans l'éducation.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4871</wp:post_id>
		<wp:post_date><![CDATA[2013-09-16 10:25:22]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="post_tag" nicename="education-2"><![CDATA[éducation]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="neoma-business-school"><![CDATA[Neoma Business School]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="reims-management-school"><![CDATA[Reims Management School]]></category>
		<category domain="post_tag" nicename="rouen-business-school"><![CDATA[Rouen Business School]]></category>
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		<wp:comment>
			<wp:comment_id>8585</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thumbsuck@wanadoo.Fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[194.254.248.62]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-27 17:30:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-27 16:30:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le même O que celui de Nymphomaniac, le nouveau Lars Von Trier blindé de sesk. Leurs soirées étudiantes vont peut être valoir le coup.]]></wp:comment_content>
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	<item>
		<title>Google aplatit son logo</title>
		<link>http://yannickbourenane.com/preprod/2013/09/16/google-aplatit-son-logo/</link>
		<pubDate>Mon, 16 Sep 2013 10:01:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4877</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Google.jpg"><img class="aligncenter size-full wp-image-4878" alt="Logo_Google" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Google.jpg" width="827" height="370" /></a>

&nbsp;

Après <a href="fr.yahoo.com/‎">Yahoo !</a> (<a href="http://yannickbourenane.com/preprod/le-nouveau-logo-yahoo-enfin-devoile/">Lire l'article</a>), c'est au tour de <a href="http://www.google.fr/webhp?hl=fr">Google</a> de dévoiler un nouveau logo uniquement présent pour l'instant sur son application Chrome bêta pour Android. Le géant de l'internet pourrait choisir de le généraliser à l'ensemble de ses produits. Affaire à suivre...<!--more-->

Bien que minime, le changement apporté au logotype lui confère une meilleure lisibilité. L'effet de relief disparaît au profit d'un design flat. La typographie multicolore est conservée.

Tout sur l’actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services</a> et <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4877</wp:post_id>
		<wp:post_date><![CDATA[2013-09-16 12:01:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-16 10:01:25]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="google"><![CDATA[google]]></category>
		<category domain="post_tag" nicename="internet"><![CDATA[Internet]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="moteur-de-recherche"><![CDATA[Moteur de recherche]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<wp:comment>
			<wp:comment_id>8201</wp:comment_id>
			<wp:comment_author><![CDATA[monsieurpop]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[xavier@popflower.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.popavenue.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.1.151.251]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-16 12:17:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-16 10:17:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nouveau Flat Design qui se généralise suite au Windows 8 et qui touche les sites web, les icones, les applis ...]]></wp:comment_content>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1379331631.8026750087738037109375;s:7:"message";s:61:"Lisa - Bedandy a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>8202</wp:comment_id>
			<wp:comment_author><![CDATA[Mehdi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[midi30@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://about.me/midi30</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.104.57.69]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-16 12:33:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-16 10:33:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cela fait déjà un bon moment que ceci fut communiqué auprès des partenaires de google. Travaillant avec la firme de près, je peux vous informé que toute l'identité visuelle de Google est passée au Flat design, en partant du logo et passant par les icônes des différents produits/services, sans parler des sites web liés etc.

Apparemment le web de demain est à 1seule dimension ;-)]]></wp:comment_content>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1379331647.756412029266357421875;s:7:"message";s:61:"Lisa - Bedandy a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8216</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[grgge@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-18 15:01:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-18 13:01:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ÉNORME changement, donc. O_o]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Oberthur Technologies change de logo</title>
		<link>http://yannickbourenane.com/preprod/2013/09/15/oberthur-technologies-change-de-logo/</link>
		<pubDate>Sun, 15 Sep 2013 07:00:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7304</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Oberthur_Technologies.jpg"><img class="aligncenter size-full wp-image-7305" alt="Logo_Oberthur_Technologies" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Oberthur_Technologies.jpg" width="827" height="336" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7304</wp:post_id>
		<wp:post_date><![CDATA[2013-09-15 09:00:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-15 07:00:50]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[oberthur-technologies-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="oberthur-technologies"><![CDATA[Oberthur Technologies]]></category>
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			<wp:meta_value><![CDATA[7305]]></wp:meta_value>
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	<item>
		<title>Le Portland&#039;5 Centers for the Arts adopte l&#039;art géométrique</title>
		<link>http://yannickbourenane.com/preprod/2013/09/17/le-portland5-centers-for-the-arts-adopte-lart-geometrique/</link>
		<pubDate>Mon, 16 Sep 2013 22:30:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4880</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/PCPA_Logo.jpg"><img class="aligncenter size-full wp-image-4881" alt="PCPA_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/PCPA_Logo.jpg" width="827" height="370" /></a>

&nbsp;

Fondé en 1980, le <a href="http://www.portland5.com/">Portland'5 Centers for the Arts</a>, le 5e plus grand organisme de gestion des sites artistiques aux États-Unis dévoile sa nouvelle identité visuelle. L'organisme change de nom et de logo afin de mettre en avant les sites qu'il gère tout en s'octroyant une vague de modernité grâce à un design plus géométrique.<!--more-->

Le fil conducteur de l'identité est la représentation graphique de l'initiale de chaque site grâce à un système modulaire de projecteurs. Cela permet de "<em>représenter visuellement la diversité et les performances de chaque lieu.</em>" Les variations de couleurs offrent aux logos luminosité et énergie. Les couleurs n'ont pas été choisies au hasard, chacune est un clin d'oeil au site qu'elle illustre.

Par exemple, le bleu de l'initiale du Newmark Theatre renvoie au velours bleu des sièges de la salle.

Le chiffre 5 désigne le nombre de sites gérés par l'organisme, l'apostrophe illustre l'appartenance de ces cinq lieux à la ville de Portland.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/portlands_center_for_the_arts_all.gif.png"><img class="aligncenter size-full wp-image-4882" alt="Logo_Portlands_Center_For_The_Arts" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/portlands_center_for_the_arts_all.gif.png" width="900" height="220" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-31.png"><img class="aligncenter size-full wp-image-4883" alt="Logo_Portland'5_Centers_For_The_Arts" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-31.png" width="1097" height="789" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/portlands_center_for_the_arts_facade.jpg"><img class="aligncenter size-full wp-image-4885" alt="Logo_Portland'5_Centers_For_The_Arts" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/portlands_center_for_the_arts_facade.jpg" width="990" height="253" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/portlands_center_for_the_arts_facade_single.jpg"><img class="aligncenter size-full wp-image-4886" alt="Logo_Portland'5_Centers_For_The_Arts" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/portlands_center_for_the_arts_facade_single.jpg" width="612" height="612" /></a>

&nbsp;

L'identité est signée par l'agence Sockeye Creative.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4880</wp:post_id>
		<wp:post_date><![CDATA[2013-09-17 00:30:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-16 22:30:15]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-portland5-centers-for-the-arts-adopte-lart-geometrique]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="post_tag" nicename="gestion-des-arts"><![CDATA[Gestion des arts]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="portland-center-for-the-performing-arts"><![CDATA[Portland Center for the Performing Arts]]></category>
		<category domain="post_tag" nicename="portland5-centers-for-the-arts"><![CDATA[Portland'5 centers for the Arts]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4881]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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	</item>
	<item>
		<title>Optique E.Leclerc : un logo moins cher ?</title>
		<link>http://yannickbourenane.com/preprod/2013/09/18/e-leclerc-veut-voir-plus-clair/</link>
		<pubDate>Tue, 17 Sep 2013 22:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4904</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Optique_Leclerc.jpg"><img class="aligncenter size-full wp-image-4905" alt="Logo_Optique_Leclerc" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Optique_Leclerc.jpg" width="827" height="192" /></a>

&nbsp;

Après avoir racheté en mars dernier Candelens, un des acteurs du web de renouvellement de lentilles, le géant de la distribution Leclerc se lance avec <a href="http://optique.e-leclerc.com/Home.aspx">optique E-Leclerc.com</a> sur son <em>crédo de la défense du pouvoir d'achat</em> et des prix moins chers. On imagine que l'identité visuelle a du être réalisée pour un prix défiant toute concurrence.<!--more-->

Comme tous les acteurs de ce marché, à l'exception du leader lentillesmoinscheres.com, l'enseigne a choisi de faire figurer dans son logo ce qui ressemblerait à une lentille (malgré le caractère explicite du nom de la marque) mais ce rond, doté de deux branches fait également penser à des lunettes... La mention "optique" s'inscrit en bas de casse dans une typographie dont les rondeurs peuvent rappeler celles d'un œil, encore. Le logo E.Leclerc se juxtapose en bas de l'identité sans souci de créer un rapport de l'une avec l'autre, qu'il soit typographique, syntaxique ou chromatique. Résultat, les deux marques se cannibalisent...

Alors que 3 millions de français portent des lentilles, le site de vente en ligne déclare proposer "<em>toutes les plus grandes marques à des prix très compétitifs afin de continuer son combat pour la défense du pouvoir d'achat.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-13.png"><img class="aligncenter size-full wp-image-4906" alt="Logo_Optique_Leclerc" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-13.png" width="1377" height="783" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4904</wp:post_id>
		<wp:post_date><![CDATA[2013-09-18 00:30:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-17 22:30:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[e-leclerc-veut-voir-plus-clair]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="e-leclerc"><![CDATA[E.Leclerc]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="optique_leclerc"><![CDATA[Optique_Leclerc]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4905]]></wp:meta_value>
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	<item>
		<title>Malba Joven dévoile un bel univers de marque</title>
		<link>http://yannickbourenane.com/preprod/2013/09/24/malba-joven-devoile-son-nouveau-logo/</link>
		<pubDate>Mon, 23 Sep 2013 22:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4908</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Association_Amis_Malba.jpg"><img class="aligncenter size-full wp-image-4909" alt="Logo_Association_Amis_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Association_Amis_Malba.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.malba.org.ar/web/amigos/">L'Association des Amis de Malba (Malba Joven)</a>, destinée à soutenir la collecte d'oeuvres et promouvoir les activités du <a href="http://www.malba.org.ar/web/home.php">Musée d'Art Latino-américain de Buenos Aires (MALBA)</a>, dévoile sa nouvelle identité visuelle. Après le Portland’5 Centers for the Arts (<a href="http://yannickbourenane.com/preprod/le-portland5-centers-for-the-arts-adopte-lart-geometrique/">Lire l'article</a>), l'Association déploie également une identité aux formes géométriques qui sont inspirées de trois éléments majeurs du lieu.<!--more-->

Le musée et son origine sont au coeur de l'identité de l'association. Au travers de deux formes géométriques de couleur noire, sont représentées l'architecture du musée, les initiales de l'association ainsi que la carte d'Amérique Latine. Un choix identitaire intéressant qui permet une importante flexibilité.

On observe la double utilisation du point de la lettre "j" qui sert également à l'initiale de la mention "asociacion".

L'identité est signée par l'agence Empatia.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/122cb78e58e0fd6b80674d08d5689912.jpg"><img class="aligncenter size-full wp-image-4910" alt="122cb78e58e0fd6b80674d08d5689912" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/122cb78e58e0fd6b80674d08d5689912.jpg" width="600" height="400" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/fc29b538921c606a74a112dc9e58a9b6.jpg"><img class="aligncenter size-full wp-image-4940" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/fc29b538921c606a74a112dc9e58a9b6.jpg" width="600" height="400" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/fc25f628c7de82daa713bc44467c98db.jpg"><img class="aligncenter size-full wp-image-4939" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/fc25f628c7de82daa713bc44467c98db.jpg" width="600" height="394" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/f2699223be2360be5529579ac3948f08.jpg"><img class="aligncenter size-full wp-image-4938" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/f2699223be2360be5529579ac3948f08.jpg" width="600" height="400" /></a>

&nbsp;

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/ee63c865524b1f436855bd8aea163800.jpg"><img class="aligncenter size-full wp-image-4937" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/ee63c865524b1f436855bd8aea163800.jpg" width="600" height="400" /></a>

&nbsp;

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/df2e7a4f11fd36d69ac80ef0b5cf077e.jpg"><img class="aligncenter size-full wp-image-4936" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/df2e7a4f11fd36d69ac80ef0b5cf077e.jpg" width="600" height="400" /></a>

&nbsp;

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/d88aca8dadd9eb94556da982b4026b60.jpg"><img class="aligncenter size-full wp-image-4935" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/d88aca8dadd9eb94556da982b4026b60.jpg" width="600" height="395" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/8947be6a87bbf6b7d377bac16ec65577.jpg"><img class="aligncenter size-full wp-image-4928" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/8947be6a87bbf6b7d377bac16ec65577.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/911582f033c11a7fd9b06154db760898.jpg"><img class="aligncenter size-full wp-image-4929" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/911582f033c11a7fd9b06154db760898.jpg" width="600" height="400" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/b2231ef1425df7546bddda7cca34d8f0.jpg"><img class="aligncenter size-full wp-image-4931" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/b2231ef1425df7546bddda7cca34d8f0.jpg" width="600" height="400" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/c502dfc757611a1b2fca0747d5816003.jpg"><img class="aligncenter size-full wp-image-4932" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/c502dfc757611a1b2fca0747d5816003.jpg" width="600" height="395" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/d0d2f53d3cd8a9c649d79f62958ac6f2.jpg"><img class="aligncenter size-full wp-image-4933" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/d0d2f53d3cd8a9c649d79f62958ac6f2.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/d2c660d1cc0be6c6db510e9655b1abb4.jpg"><img class="aligncenter size-full wp-image-4934" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/d2c660d1cc0be6c6db510e9655b1abb4.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/4496e1f782f36b54cf6c56438e4e50bf.jpg"><img class="aligncenter size-full wp-image-4927" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/4496e1f782f36b54cf6c56438e4e50bf.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/88be048743516fe029da7337080e8a40.jpg"><img class="aligncenter size-full wp-image-4925" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/88be048743516fe029da7337080e8a40.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/81f4c7f115e88db55d9c8c7186439be0.jpg"><img class="aligncenter size-full wp-image-4924" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/81f4c7f115e88db55d9c8c7186439be0.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/68d0a4736ba5727508738a8ae953dd27.gif"><img class="aligncenter size-full wp-image-4923" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/68d0a4736ba5727508738a8ae953dd27.gif" width="600" height="394" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/51bd4de83b52836d73954f4201defd66.jpg"><img class="aligncenter size-full wp-image-4922" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/51bd4de83b52836d73954f4201defd66.jpg" width="600" height="395" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/39effff1d62390fb9fcf04728ed7d85f.jpg"><img class="aligncenter size-full wp-image-4921" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/39effff1d62390fb9fcf04728ed7d85f.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/35c012c34c046ab305b166581fc80098.jpg"><img class="aligncenter size-full wp-image-4920" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/35c012c34c046ab305b166581fc80098.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/27f0c7a799b232d8fdbbf490ded7c3b7.jpg"><img class="aligncenter size-full wp-image-4919" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/27f0c7a799b232d8fdbbf490ded7c3b7.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/8a0d89e0f537535759ba732257ad4f58.gif"><img class="aligncenter size-full wp-image-4918" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/8a0d89e0f537535759ba732257ad4f58.gif" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/7f8eda692474960065f10615c93581be.jpg"><img class="aligncenter size-full wp-image-4917" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/7f8eda692474960065f10615c93581be.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/3f43ef3dcfb6f3f00012cfd66b229e7d.jpg"><img class="aligncenter size-full wp-image-4915" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/3f43ef3dcfb6f3f00012cfd66b229e7d.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/2d3c2c760bb74cc24d05dbd45d5cf5d2.jpg"><img class="aligncenter size-full wp-image-4914" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/2d3c2c760bb74cc24d05dbd45d5cf5d2.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/2a2f1aa4cab456358dba1758e9bca570.jpg"><img class="aligncenter size-full wp-image-4913" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/2a2f1aa4cab456358dba1758e9bca570.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/0ea25c6532b1c623381ad789fb3e9812.jpg"><img class="aligncenter size-full wp-image-4912" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/0ea25c6532b1c623381ad789fb3e9812.jpg" width="600" height="400" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/0b34592f6d3d979c1a8df7a50ebec15c.jpg"><img class="aligncenter size-full wp-image-4911" alt="Logo_Amigos_De_Malba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/0b34592f6d3d979c1a8df7a50ebec15c.jpg" width="600" height="400" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/association/">des logos dans les associations</a> et <a href="http://yannickbourenane.com/preprod/category/culture/">la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4908</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 00:30:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-23 22:30:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[malba-joven-devoile-son-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_type><![CDATA[post]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="post_tag" nicename="associations"><![CDATA[Associations]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4909]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509233684;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3950;}i:1;a:1:{s:2:"id";i:7507;}i:2;a:1:{s:2:"id";i:2918;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Le Barbican déploie sa nouvelle identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2013/09/23/le-barbican-deploie-sa-nouvelle-identite-visuelle/</link>
		<pubDate>Sun, 22 Sep 2013 22:30:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4943</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_The_Barbican.jpg"><img class="aligncenter size-full wp-image-4944" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_The_Barbican.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.barbican.org.uk/">The Barbican</a>, le plus grand centre des arts du spectacle d'Europe, dévoile sa nouvelle identité non sans un clin d'oeil à son précédent logotype. Situé au nord de la Cité de Londres, il accueille des concerts, des représentations théâtrales ainsi que des projections de films et des expositions d'art.<!--more-->

Le cercle du précédent logo est déployé de manière plus créative afin de devenir un véritable langage visuel identitaire. Les rondeurs englobent l'identité et se déclinent en plusieurs dégradés. La typographie est conservée tandis que la graisse est augmentée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_02.jpg"><img class="aligncenter size-full wp-image-4945" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_02.jpg" width="818" height="545" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_03.jpg"><img class="aligncenter size-full wp-image-4946" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_03.jpg" width="818" height="545" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_04.jpg"><img class="aligncenter size-full wp-image-4947" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_04.jpg" width="818" height="581" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_05.jpg"><img class="aligncenter size-full wp-image-4948" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_05.jpg" width="818" height="581" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_06.jpg"><img class="aligncenter size-full wp-image-4949" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_06.jpg" width="818" height="581" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_07.jpg"><img class="aligncenter size-full wp-image-4950" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_07.jpg" width="818" height="581" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_08.jpg"><img class="aligncenter size-full wp-image-4951" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_08.jpg" width="818" height="544" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_09.jpg"><img class="aligncenter size-full wp-image-4952" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_09.jpg" width="818" height="818" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_10.jpg"><img class="aligncenter size-full wp-image-4953" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_10.jpg" width="818" height="544" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_11.jpg"><img class="aligncenter size-full wp-image-4954" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_11.jpg" width="818" height="581" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_12.jpg"><img class="aligncenter size-full wp-image-4955" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_12.jpg" width="818" height="544" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_13.jpg"><img class="aligncenter size-full wp-image-4956" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_13.jpg" width="818" height="544" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_14.jpg"><img class="aligncenter size-full wp-image-4957" alt="Logo_The_Barbican" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/North_Barbican_14.jpg" width="818" height="818" /></a>

&nbsp;

L'identité est signée par l'agence North.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4943</wp:post_id>
		<wp:post_date><![CDATA[2013-09-23 00:30:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-22 22:30:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-barbican-deploie-sa-nouvelle-identite-visuelle]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="the-barbican"><![CDATA[The Barbican]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[4944]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509130604;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:563;}i:1;a:1:{s:2:"id";i:839;}i:2;a:1:{s:2:"id";i:3508;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Les tendances des logos</title>
		<link>http://yannickbourenane.com/preprod/2013/09/20/les-tendances-des-logos/</link>
		<pubDate>Thu, 19 Sep 2013 22:30:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4959</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-22.png"><img class="aligncenter size-full wp-image-4961" alt="Etude_Logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-22.png" width="599" height="723" /></a>

C'est vendredi, voici quelques chiffres qui font parler les marques les plus connues mondialement et la façon dont s'organisent leurs logos. Est-ce la clé du succès ?<!--more-->

Source : Yoolight]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>4959</wp:post_id>
		<wp:post_date><![CDATA[2013-09-20 00:30:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-19 22:30:44]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[les-tendances-des-logos]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[4961]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510172901;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1046;}i:1;a:1:{s:2:"id";i:1130;}i:2;a:1:{s:2:"id";i:880;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Et Bing, un nouveau logo !</title>
		<link>http://yannickbourenane.com/preprod/2013/09/18/et-bing-un-nouveau-logo/</link>
		<pubDate>Wed, 18 Sep 2013 18:55:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4967</guid>
		<description></description>
		<content:encoded><![CDATA[<i><i><img class="aligncenter" alt="Nouveau_Logo_BING" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveau_Logo_BING.jpg" width="827" height="331" /></i></i>

Après <a href="http://yannickbourenane.com/preprod/le-nouveau-logo-yahoo-enfin-devoile/">Yahoo</a> en 30 épisodes et <a href="http://yannickbourenane.com/preprod/google-aplatit-son-logo/">Google</a> sur une seule interface pour l'instant, <a href="http://www.bing.com">Bing</a> arbore un nouveau logo. Contrairement à ses congénères, l'identité apparaît comme l'aboutissement d'une stratégie de marque (rapprochement typographique et chromatique des autres marques de Microsoft) et propose une nouvelle interface et de nouvelles fonctionnalités. Mais une bonne stratégie n'est pas toujours garante d'une bonne identité visuelle. Le logo semble si proche des logiciels de Microsoft office que Bing semblerait se "bureaucratiser". Espérons que cela devienne une véritable alternative au seul leader des moteurs de recherche.
<i><i>"A new visual identity doesn’t just happen overnight. We spent months looking at ways to update the look of Bing to represent what the product offers today, while achieving visual parity with Microsoft’s over-arching new look for the company. We worked with product, graphic and user experience designers to create a look that matches and grows with the product.

We knew our products were evolving beyond just the traditional search page. We were building apps for Windows 8, we were integrating search into Windows Phone and Xbox. This was much more than just a new logo or a single brainstorm. We re-architected our brand vision in alignment with our product roadmap. We interviewed our teams. We talked with people who loved us, as well as people who had barely heard of us. We learned more about what sets Bing apart in their minds and how we can continue to make better products that really matter. That was the formula to create a new visual identity that best reflected Bing as part of the Microsoft family.

With principles and frameworks in hand, we looked at the art. We revisited the current logo and diagnosed what wasn’t working. We looked at the new Microsoft identity and we did hundreds of studies to look at motion, font, color, size and form. We built out mock ads, localized product examples for China and fictitious billboards to see what was working. From simple evolutions to ridiculous explorations, we learned something in each one.

In the end, our new logo was created to be simple, real and direct.

The wordmark is a customized version of our corporate font Segoe. We retained the lowercase ‘b’ in tribute to our Bing logo heritage and to provide a slightly less obtrusive stance. The descender on the ‘g’ has been slightly modified to curve upward in a friendlier manner and the cut on the top of the ‘b’ mirrors the angle on the cut of the ‘t’ in our Microsoft logo. The kerning pairs of the ‘i’ and the ‘n’ are exactly the same as the ‘i’ and the ‘n’ in the Windows wordmark. The symbol, a stylized ‘b’, evokes a sense of movement, direction and energy. The color loosely pays tribute to the orange dot from the previous Bing logo while also fully embracing the Microsoft color palette and taking inspiration from one quadrant of the corporate flag logo.</i>" -<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/3-Bing-grid_5F00_small.jpg"> Source : <a href="http://www.bing.com/blogs/site_blogs/b/search/archive/2013/09/17/refresh.aspx">le blog de Bing</a>'<img class="aligncenter size-full wp-image-4968" alt="3-Bing-grid_5F00_small" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/3-Bing-grid_5F00_small.jpg" width="300" height="150" /></a></i>

<i> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/7183.88grid.jpg"><img class="aligncenter size-full wp-image-4969" alt="7183.88grid" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/7183.88grid.jpg" width="467" height="402" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/7268.segoe-light-small.jpg"><img class="aligncenter size-full wp-image-4970" alt="7268.segoe-light-small" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/7268.segoe-light-small.jpg" width="300" height="126" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/bing_2013_logo_family.png"><img class="aligncenter size-full wp-image-4971" alt="bing_2013_logo_family" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/bing_2013_logo_family.png" width="444" height="244" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/bing_2013_logo_rays_anim.gif"><img class="aligncenter size-full wp-image-4972" alt="bing_2013_logo_rays_anim" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/bing_2013_logo_rays_anim.gif" width="1000" height="432" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/bing_2013_logo_rays.png"><img class="aligncenter size-full wp-image-4973" alt="bing_2013_logo_rays" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/bing_2013_logo_rays.png" width="960" height="300" /></a>  </i>]]></content:encoded>
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		<wp:post_id>4967</wp:post_id>
		<wp:post_date><![CDATA[2013-09-18 20:55:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-18 18:55:10]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>iStock. Un nouveau logo de pro.</title>
		<link>http://yannickbourenane.com/preprod/2013/09/19/istock-un-nouveau-logo-de-pro-2/</link>
		<pubDate>Thu, 19 Sep 2013 09:14:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=4996</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveau_Logo_Istock_photo.jpg"><img alt="Nouveau_Logo_Istock_photo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveau_Logo_Istock_photo.jpg" width="827" height="370" /></a>La librairie de photos libres de droit, <a href="http://www.istockphoto.com/">iStockphoto.com</a>, fondée en 2001, vient de hisser sa marque au rang d'icône en un tour de magie : délestée du superflu (l'icône et le mot photo), elle devient évidente en se dotant d'un nom simple, phonétiquement proche de l'iPhone, l'iPad et l'iPod, propulsée par un design parfaitement construit, sans ambages. Un logo simple, essentiel, qui rend hommage au "point" du web, positionné en parfaite symétrie inversée avec celui du "i" de la même manière que le "o" et le "c" se répondent harmonieusement. Un travail de pro signé Michaël C Place de Build. Il est également à noter qu'iStock revendique désormais clairement sa filiation à Getty Images, son propriétaire depuis 7 ans, comme une dernière subtilité qui vient parachever l'évidence de ce positionnement.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-18-à-20.17.48.png"><img alt="Capture d’écran 2013-09-18 à 20.17.48" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-18-à-20.17.48.png" width="844" height="338" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-18-à-20.18.00.png"><img alt="Capture d’écran 2013-09-18 à 20.18.00" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-18-à-20.18.00.png" width="1663" height="529" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-18-à-20.18.09.png"><img alt="Capture d’écran 2013-09-18 à 20.18.09" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-18-à-20.18.09.png" width="1670" height="757" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-18-à-20.18.17.png"><img alt="Capture d’écran 2013-09-18 à 20.18.17" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-18-à-20.18.17.png" width="1141" height="820" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-18-à-20.18.49.png"><img alt="Capture d’écran 2013-09-18 à 20.18.49" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-18-à-20.18.49.png" width="1208" height="593" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-18-à-21.38.50.png"><img alt="Capture d’écran 2013-09-18 à 21.38.50" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Capture-d’écran-2013-09-18-à-21.38.50.png" width="1055" height="895" /></a>]]></content:encoded>
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		<wp:post_id>4996</wp:post_id>
		<wp:post_date><![CDATA[2013-09-19 11:14:10]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Le Commonwealth s&#039;incline</title>
		<link>http://yannickbourenane.com/preprod/2013/09/23/le-commonwealth-sincline/</link>
		<pubDate>Mon, 23 Sep 2013 09:50:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5004</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveau_Logo_commonwealth.jpg"><img class="aligncenter size-full wp-image-5005" alt="Nouveau_Logo_commonwealth" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveau_Logo_commonwealth.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://thecommonwealth.org/">Le Commonwealth</a>, l'organisation intergouvernementale comptant 54 États membres qui sont pour la plupart d'anciennes colonies ou protectorats de l'Empire britannique, dévoile sa nouvelle identité visuelle. Ces pays, unis par leur intérêt commun visant à défendre la démocratie et les droits de l'homme, ont choisi une identité qui repose sur l'axe de basculement de la Terre.<!--more-->

Le logotype, présent également sur le drapeau du Commonwealth, apparaît comme revitalisé. En effet, le symbole de la Terre dont l'axe reprend celui du basculement de la planète ainsi que le nombre réduit de lignes lui offre une certaine dynamique. Le nom de l'organisation s'inscrit dans une typographie de couleur blanche sur fond d'une nouvelle nuance de bleu à laquelle semble s'être ajouté "<em>un soupçon de magenta.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/variations-on-the-identit_660.jpg"><img class="aligncenter size-full wp-image-5012" alt="Nouveau_Logo_commonwealth" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/variations-on-the-identit_660.jpg" width="482" height="340" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/the-logo-is-based-on-the-tilt-of-the-earths-axi_660.jpg"><img class="aligncenter size-full wp-image-5011" alt="Nouveau_Logo_commonwealth" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/the-logo-is-based-on-the-tilt-of-the-earths-axi_660.jpg" width="482" height="340" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/the-commonwealth-stationer_660.jpg"><img class="aligncenter size-full wp-image-5010" alt="Nouveau_Logo_commonwealth" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/the-commonwealth-stationer_660.jpg" width="482" height="340" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/the-branding-as-a-backdrop-for-public-speakin_660.jpg"><img class="aligncenter size-full wp-image-5009" alt="Nouveau_Logo_commonwealth" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/the-branding-as-a-backdrop-for-public-speakin_660.jpg" width="482" height="340" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/report_660.jpg"><img class="aligncenter size-full wp-image-5008" alt="Nouveau_Logo_commonwealth" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/report_660.jpg" width="482" height="340" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-15.png"><img class="aligncenter size-full wp-image-5007" alt="Nouveau_Logo_commonwealth" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-15.png" width="968" height="843" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/commonwealth-literatur_660.jpg"><img class="aligncenter size-full wp-image-5006" alt="Nouveau_Logo_commonwealth" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/commonwealth-literatur_660.jpg" width="482" height="340" /></a>

L'identité est signée par l'agence Earth.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/politique/">des logos dans la politique.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5004</wp:post_id>
		<wp:post_date><![CDATA[2013-09-23 11:50:09]]></wp:post_date>
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		<title>Today, le soleil est orange</title>
		<link>http://yannickbourenane.com/preprod/2013/09/25/today-le-soleil-est-orange/</link>
		<pubDate>Tue, 24 Sep 2013 22:30:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5014</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Today_Show.jpg"><img class="aligncenter size-full wp-image-5015" alt="Logo_Today_Show" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Today_Show.jpg" width="827" height="370" /></a>

&nbsp;

L'une des plus anciennes émissions de télévision américaines, <a href="http://www.today.com/?_r=1">The Today Show</a>, dévoile sa nouvelle identité visuelle. Apparue pour la première fois en 1952 et récemment doublée en terme d'audience par son concurrent <em>Good Morning America</em>, la célèbre matinale s'offre une identité monochrome et flexible.<!--more-->

Exit le dégradé, le nombre d'arcs de cercle illustrant le lever du soleil est réduit et adoptent uniquement l'orange, ce qui faicilite sa lecture et donc sa reconnaissance. Le logotype se transforme parfois afin d'épouser la forme des objets phares des rubriques de l'émission. L'identité gagne en lisibilité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/today_show_logo_detail.jpg"><img class="aligncenter size-full wp-image-5017" alt="Logo_Today_Show" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/today_show_logo_detail.jpg" width="1000" height="563" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/today_show_variations.jpg"><img class="aligncenter size-full wp-image-5021" alt="Logo_Today_Show" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/today_show_variations.jpg" width="1000" height="562" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/today_show_set.jpg"><img class="aligncenter size-full wp-image-5020" alt="Logo_Today_Show" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/today_show_set.jpg" width="560" height="703" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/lo.png"><img class="aligncenter size-full wp-image-5016" alt="Logo_Today_Show" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/lo.png" width="1023" height="852" /></a>

L'identité est signée par l'agence Ferroconcrete.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/divertissement/">des logos dans les divertissements.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5014</wp:post_id>
		<wp:post_date><![CDATA[2013-09-25 00:30:24]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="post_tag" nicename="emission-tv"><![CDATA[Emission tv]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="the-today-show"><![CDATA[The Today Show]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8227</wp:comment_id>
			<wp:comment_author><![CDATA[nonopool]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.catteau1986@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://rienaglander.wordpress.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.93.33.150]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-25 10:52:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-25 08:52:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'avoue que la principale info retenue de cet article, c'est que Cher est toujours en tournée!!! :p]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>72358</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:51:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:51:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ok ok see you tomorrow then…]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Un vent de nouveauté souffle sur Contrex</title>
		<link>http://yannickbourenane.com/preprod/2013/09/24/un-vent-de-nouveaute-souffle-sur-contrex/</link>
		<pubDate>Tue, 24 Sep 2013 08:34:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5032</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Contrex2.jpg"><img class="aligncenter size-full wp-image-5033" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Contrex2.jpg" alt="Logo_Contrex" width="827" height="321" /></a>

&nbsp;

L'eau minérale <a href="http://www.contrex.fr/">Contrex</a> déploie une nouvelle identité ainsi qu'un nouveau packaging. Le célèbre "<em>Partenaire Minceur</em>" de la gent féminine souhaite consolider son coeur de cible, à savoir les femmes de plus de 50 ans, tout en séduisant de nouvelles consommatrices plus jeunes.<!--more-->

La structure globale du logotype est conservée mais s'illustre avec plus de légèreté. Une succession de bulles remplace les flèches descendantes afin de mener aux bienfaits minéraux délivrés par Contrex. Le nom s'inscrit dans une typographie affinée qui contribue au sentiment de légèreté. La mention "<em>Mon Partenaire Minceur</em>", slogan de la marque depuis 1988, occupe désormais une place centrale du logo.

Les choix graphiques semblent cependant être à double tranchant. En effet, les lignes verticales du logo précédent évoquaient mieux la minceur que les multiples rondeurs qui construisent dorénavant l'identité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/actu_18412_vignette_bandeaufiche.jpg"><img class="aligncenter size-full wp-image-5034" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/actu_18412_vignette_bandeaufiche.jpg" alt="Nouveau_Packaging_Contrex" width="666" height="375" /></a>

L'identité est signée par l'agence Dragon Rouge.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5032</wp:post_id>
		<wp:post_date><![CDATA[2013-09-24 10:34:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-24 08:34:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[un-vent-de-nouveaute-souffle-sur-contrex]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="contrex"><![CDATA[Contrex]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="nouveau-packaging"><![CDATA[nouveau packaging]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5033]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510622986;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12232;}i:1;a:1:{s:2:"id";i:11022;}i:2;a:1:{s:2:"id";i:64;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>L&#039;évolution du logo GTA</title>
		<link>http://yannickbourenane.com/preprod/2013/09/27/levolution-du-logo-gta/</link>
		<pubDate>Thu, 26 Sep 2013 22:30:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5046</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/fourth_gta_v_wallpaper_ver_1_0_b_by_ferino_design-d5jtyzy.png"><img class="aligncenter size-full wp-image-5047" alt="Logo_GTA_V" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/fourth_gta_v_wallpaper_ver_1_0_b_by_ferino_design-d5jtyzy.png" width="750" height="374" /></a>

&nbsp;

C'est vendredi, afin de fêter la récente sortie du petit dernier de la saga <a href="http://www.rockstargames.com/grandtheftauto/">Grand Theft Auto</a>, nous vous présentons l'évolution de son logo depuis sa première parution en 1997.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-11.jpg"><img class="aligncenter size-full wp-image-5048" alt="Logo_GTA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-11.jpg" width="750" height="555" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-10.jpg"><img class="aligncenter size-full wp-image-5058" alt="Logo_GTA_II" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-10.jpg" width="750" height="555" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-9.jpg"><img class="aligncenter size-full wp-image-5057" alt="Logo_GTA_III" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-9.jpg" width="750" height="555" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-8.jpg"><img class="aligncenter size-full wp-image-5056" alt="Logo_GTA_VICE_CITY" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-8.jpg" width="750" height="555" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-7.jpg"><img class="aligncenter size-full wp-image-5055" alt="Logo_GTA_San_Andreas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-7.jpg" width="750" height="555" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-6.jpg"><img class="aligncenter size-full wp-image-5054" alt="Logo_GTA_LCS" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-6.jpg" width="750" height="555" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-5.jpg"><img class="aligncenter size-full wp-image-5053" alt="Logo_GTA_IV" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-5.jpg" width="750" height="555" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-4.jpg"><img class="aligncenter size-full wp-image-5052" alt="Logo_GTA_IV_LD" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-4.jpg" width="750" height="555" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-3.jpg"><img class="aligncenter size-full wp-image-5051" alt="Logo_GTA_CW" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-3.jpg" width="750" height="555" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-2.jpg"><img class="aligncenter size-full wp-image-5050" alt="Logo_GTA_BGT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-2.jpg" width="750" height="555" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-1.jpg"><img class="aligncenter size-full wp-image-5049" alt="Logo_GTA_V" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/gta-logo-1.jpg" width="750" height="555" /></a>

&nbsp;

Source : Stock Logos]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5046</wp:post_id>
		<wp:post_date><![CDATA[2013-09-27 00:30:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-26 22:30:21]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[levolution-du-logo-gta]]></wp:post_name>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="post_tag" nicename="evolution-de-logo"><![CDATA[évolution de logo]]></category>
		<category domain="post_tag" nicename="grand-theft-auto"><![CDATA[Grand Theft Auto]]></category>
		<category domain="post_tag" nicename="grand-theft-auto-v"><![CDATA[Grand Theft Auto V]]></category>
		<category domain="post_tag" nicename="gta"><![CDATA[GTA]]></category>
		<category domain="post_tag" nicename="gta-v"><![CDATA[GTA V]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5047]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510472009;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:37;}i:1;a:1:{s:2:"id";i:12086;}i:2;a:1:{s:2:"id";i:7381;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8234</wp:comment_id>
			<wp:comment_author><![CDATA[trevor]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[t-vor@gta.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.11.213.18]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-09-30 16:01:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-09-30 14:01:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il vous manque juste le GTA London

http://images3.wikia.nocookie.net/__cb20091105202948/gta/fr/images/5/53/Gtallogo.jpg]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Italie Deux combine deux 2</title>
		<link>http://yannickbourenane.com/preprod/2013/09/26/italie-deux-combine-deux-2/</link>
		<pubDate>Wed, 25 Sep 2013 22:30:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5060</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Italie_2.jpg"><img class="aligncenter size-full wp-image-5061" alt="Logo_Italie_2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Italie_2.jpg" width="827" height="284" /></a>

&nbsp;

<a href="http://www.italiedeux.com/">Italie Deux</a>, centre commercial du sud-est parisien, dévoile sa nouvelle identité visuelle. Créé au début des années 90, le célèbre établissement opte aujourd'hui pour un nom en toute lettre accompagné d'un monogramme tout en misant sur son emplacement rive gauche.<!--more-->

Le centre commercial a bouleversé ses codes et dévoile dorénavant son nom en lettre dans une typographie en capitale, bicolore et sans serif. Espérant peut-être gagner en visibilité, la marque a également opté pour un monogramme venant compléter le logo. Deux chiffres "2", dont un utilisé comme un "i", s'illustrent au coeur d'une cartouche circulaire afin d'inscrire "les initiales" de l'établissement : "i2".

Malheureusement, il semble que l'effet inverse se soit produit, l'identité paraît confuse et perd en lisibilité.

Tout comme <a href="http://www.lebonmarche.com/">Le Bon Marché</a>, Italie Deux a souhaité souligner son emplacement sur la rive gauche parisienne.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-24.png"><img class="aligncenter size-full wp-image-5064" alt="Logo_Italie_Deux" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Image-24.png" width="1018" height="626" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Carte-Avantages.jpg"><img class="aligncenter size-full wp-image-5062" alt="Logo_Italie_Deux" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Carte-Avantages.jpg" width="647" height="236" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5060</wp:post_id>
		<wp:post_date><![CDATA[2013-09-26 00:30:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-25 22:30:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[italie-deux-combine-deux-2]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="centre-commercial"><![CDATA[Centre commercial]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="italie-2"><![CDATA[Italie 2]]></category>
		<category domain="post_tag" nicename="italie-deux"><![CDATA[Italie Deux]]></category>
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			<wp:comment_id>72355</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:51:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:51:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adore 10/10.]]></wp:comment_content>
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	</item>
	<item>
		<title>Hudl, la nouvelle étoile du numérique ?</title>
		<link>http://yannickbourenane.com/preprod/2013/09/30/hudl-la-nouvelle-etoile-du-numerique/</link>
		<pubDate>Sun, 29 Sep 2013 22:30:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5066</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Hudl.jpg"><img class="aligncenter size-full wp-image-5067" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Logo_Hudl.jpg" width="827" height="272" /></a>

&nbsp;

<a href="http://www.tesco.com/">Tesco</a>, le numéro trois mondial de la grande distribution en terme de points de vente et de clients, derrière <a href="http://www.walmart.com/">Walmart</a> et <a href="www.carrefour.fr/‎">Carrefour</a>, commercialise à partir d'aujourd'hui sa propre tablette : Hudl. Le géant britannique souhaite ainsi développer ses ventes en ligne et ses services de divertissement.<!--more-->

L'identité visuelle s'articule autour de la métaphore du système solaire. Alors que la tablette numérique tend à devenir "un élément central de la vie familiale et professionnelle", le logotype présente une étoile, utilisée comme un point, autour de laquelle tourne l'identité. C'est un élément graphique charnière. Le nom s'inscrit en bas de casse dans une typographie dont les hampes sont importantes.

La tablette ne sera vendue dans un premier temps qu'en Grande-Bretagne, son lancement dans d'autres pays d'Europe et d'Asie est cependant envisagé. Elle se décline dans 4 coloris et se vend au prix de 119 £.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_tablet_01.jpg"><img class="aligncenter size-full wp-image-5077" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_tablet_01.jpg" width="985" height="959" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_tablet_02.jpg"><img class="aligncenter size-full wp-image-5078" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_tablet_02.jpg" width="999" height="883" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_04.jpg"><img class="aligncenter size-full wp-image-5074" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_04.jpg" width="940" height="415" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_013.jpg"><img class="aligncenter size-full wp-image-5075" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_013.jpg" width="940" height="415" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_02.jpg"><img class="aligncenter size-full wp-image-5073" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_02.jpg" width="940" height="415" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_01.jpg"><img class="aligncenter size-full wp-image-5072" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_01.jpg" width="940" height="415" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Hudl_logo_detail.jpg"><img class="aligncenter size-full wp-image-5071" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Hudl_logo_detail.jpg" width="940" height="415" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_website.jpg"><img class="aligncenter size-full wp-image-5079" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_website.jpg" width="940" height="415" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_kid_friendly.jpg"><img class="aligncenter size-full wp-image-5070" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_kid_friendly.jpg" width="567" height="634" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_stuffs.jpg"><img class="aligncenter size-full wp-image-5076" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_packaging_stuffs.jpg" width="940" height="415" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_icons.jpg"><img class="aligncenter size-full wp-image-5068" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_icons.jpg" width="940" height="415" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_kid.jpg"><img class="aligncenter size-full wp-image-5069" alt="Logo_Hudl" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/hudl_kid.jpg" width="1000" height="693" /></a>

L'identité est signée par l'agence SomeOne.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5066</wp:post_id>
		<wp:post_date><![CDATA[2013-09-30 00:30:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-09-29 22:30:18]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="hudl"><![CDATA[Hudl]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="tablette"><![CDATA[tablette]]></category>
		<category domain="post_tag" nicename="tablette-numerique"><![CDATA[tablette numérique]]></category>
		<category domain="post_tag" nicename="tesco"><![CDATA[Tesco]]></category>
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			<wp:meta_value><![CDATA[5067]]></wp:meta_value>
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	<item>
		<title>Les 20 nouveaux logos du mois de septembre 2013</title>
		<link>http://yannickbourenane.com/preprod/2013/10/01/les-20-nouveaux-logos-du-mois-de-septembre-2013-2/</link>
		<pubDate>Mon, 30 Sep 2013 22:30:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5086</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveaux_Logos_Septembre_2013.jpg"><img class="aligncenter size-full wp-image-5087" alt="Nouveaux_Logos_Septembre_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/09/Nouveaux_Logos_Septembre_2013.jpg" width="600" height="901" /></a>

&nbsp;

Voici un récapitulatif des nouveaux logos dévoilés au mois de septembre 2013 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : Hudl, <a href="www.italiedeux.com/">Italie Deux</a>, <a href="http://www.today.com/">Today</a>, <a href="www.contrex.fr/">Contrex</a>, <a href="http://www.malba.org.ar/web/amigos/">Malba Joven</a>, <a href="thecommonwealth.org/">The Commonwealth</a>, <a href="www.barbican.org.uk/‎">Barbican</a>, <a href="www.istockphoto.com/‎">iStock</a>, <a href="www.bing.com/‎">Bing</a>, <a href="http://optique.e-leclerc.com/Home.aspx?gclid=CJSi6oqp87kCFRPItAod3VMAEQ">Optique E.Leclerc</a>, <a href="www.portland5.com/‎">Portland'5 Centers for the Arts</a>, <a href="http://www.google.fr">Google</a>, <a href="www.neoma-bs.fr/fr/‎">Neoma</a>, <a href="http://www.costarica.fr/actualites/esencial-costa-rica-nouvelle-marque-pays/">Costa Rica</a>, Paris Val de Marne, <a href="www.vanityfair.fr/‎">Vanity Fair</a>, <a href="http://meca.edu/">MECA</a>, <a href="fr.yahoo.com/">Yahoo!</a>, <a href="http://www.brandcolorado.gov/">Colorado</a> et Air Serbia.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5086</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 00:30:21]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8235</wp:comment_id>
			<wp:comment_author><![CDATA[Tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.trojani@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[217.108.133.59]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-01 09:42:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-01 07:42:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tiens, il n'y a pas le nouveau logo de la chaine I-télé...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>9184</wp:comment_id>
			<wp:comment_author><![CDATA[Joyce Blog autourdemayline]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dsgforever@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://wwww.autourdemayline.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[128.79.79.61]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-12 21:43:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-12 20:43:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il n'y a pas le logo du blog de maman et bébé Autour de Mayline :-)]]></wp:comment_content>
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	</item>
	<item>
		<title>TF1 dynamise son logo historique</title>
		<link>http://yannickbourenane.com/preprod/2013/10/01/tf1-se-separe-de-son-logo-historique/</link>
		<pubDate>Tue, 01 Oct 2013 08:11:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5090</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_TF1.jpg"><img class="aligncenter size-full wp-image-5091" alt="Logo_TF1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_TF1.jpg" width="827" height="285" /></a>

&nbsp;

<a href="http://www.tf1.fr/">TF1</a>, la célèbre chaîne de télévision généraliste fondée en 1975, abandonne son logo historique et dévoile sa nouvelle identité visuelle. Quasi inchangée en 23 ans d'antenne, cette nouvelle identité vise à "<em>réaffirmer le leadership de TF1 et mieux promouvoir ses programmes</em>" tandis que le nombre de chaînes du groupe s'élève aujourd'hui à 25 sur la TNT.<!--more-->

La structure générale du logo est conservée bien que deux éléments majeurs apparaissent : un dégradé ainsi qu'un effet 3D, visiblement en vogue dans le milieu audiovisuel (<a href="www.nt1.tv/‎">NT1</a>, <a href="http://yannickbourenane.com/preprod/relooking-de-rentree-chez-nt1/">lire l'article</a>). Une teinte violacée s'illustre au centre du logo. La typographie est inchangée.

L'identité présente également un nouvel habillage en "lamelles" des bandes-annonces et autres jingles, permettant une certaine flexibilité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/tf1-2013-dals-ba-g.png"><img class="aligncenter size-full wp-image-5092" alt="Nouveau_Logo_TF1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/tf1-2013-dals-ba-g.png" width="640" height="360" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/tf1-ba-josephine-2013-g.png"><img class="aligncenter size-full wp-image-5093" alt="Nouveau_Logo_TF1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/tf1-ba-josephine-2013-g.png" width="640" height="360" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/tf1-cesoir-11000714astwu-92007.jpg"><img class="aligncenter size-full wp-image-5094" alt="Nouveau_Logo_TF1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/tf1-cesoir-11000714astwu-92007.jpg" width="728" height="338" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/tf1-cn-teleshopping-2013-g.png"><img class="aligncenter size-full wp-image-5095" alt="Nouveau_Logo_TF1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/tf1-cn-teleshopping-2013-g.png" width="640" height="360" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-4.png"><img class="aligncenter size-full wp-image-5096" alt="Nouveau_Logo_TF1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-4.png" width="1000" height="877" /></a>

&nbsp;

L'identité a été conçue par l'agence Naked sélectionnée lors d'une compétition entre 5 agences

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5090</wp:post_id>
		<wp:post_date><![CDATA[2013-10-01 10:11:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 08:11:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[tf1-se-separe-de-son-logo-historique]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="media-2"><![CDATA[média]]></category>
		<category domain="post_tag" nicename="television"><![CDATA[télévision]]></category>
		<category domain="post_tag" nicename="tf1"><![CDATA[TF1]]></category>
		<category domain="post_tag" nicename="tv"><![CDATA[TV]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5091]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510640973;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:213;}i:1;a:1:{s:2:"id";i:541;}i:2;a:1:{s:2:"id";i:960;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8236</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.206.206.45]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-01 11:12:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-01 09:12:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour le dégradé : un logo plus homogène avec ce dégradé qui, de loin ressemble toujours à l'ancien. Mais par contre la visibilité de logo devrait, en 1 couleur, en prendre un coup (toujours le même problème)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8237</wp:comment_id>
			<wp:comment_author><![CDATA[Zimzima]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[benny8ball@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.94.210.221]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-01 13:14:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-01 11:14:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je ne comprend pas leur choix, alors que la mode est à la simplification de logos (nouvel OS iphone par exemple) eux nous donne du "Glossy Apple aqua style web2.0"...... bienvenue en 2005 TF1.... :/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8238</wp:comment_id>
			<wp:comment_author><![CDATA[lacasts]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sebastien.lacasta@sfr.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.11.199.209]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-01 14:35:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-01 12:35:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[vraiment du n'importe quoi ce dégrader !!!
mais " l'interface " en lamelles est assez sympas]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8239</wp:comment_id>
			<wp:comment_author><![CDATA[jrgoodtime]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jrgoodtime@tobechanged.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tobechanged.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[194.119.85.99]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-01 15:04:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-01 13:04:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Donc tout le monde supprime els effets 3D/glossy pour passer au full flat... sauf...tf1 ;)

pq pas... (le violet fait crade en effet...)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>8240</wp:comment_id>
			<wp:comment_author><![CDATA[Kadran]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kadranweb@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.fonte-et-refonte.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.91.128.54]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-01 19:58:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-01 17:58:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Gros travail de refonte !! Ouah ! J'aimerai connaître le coût du dégradé !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>8241</wp:comment_id>
			<wp:comment_author><![CDATA[Random]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Nothing@Nothing.Nothing]]></wp:comment_author_email>
			<wp:comment_author_url>http://Nothing.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.156.44.27]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-01 21:28:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-01 19:28:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils ont juste fait des effets d'image, on peut pas appeler ça une séparation...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>8258</wp:comment_id>
			<wp:comment_author><![CDATA[lucky]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[erreerer@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-05 01:03:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-04 23:03:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mon Dieu... quelle arnaque! O_o]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>146633</wp:comment_id>
			<wp:comment_author><![CDATA[Ane]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ane@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.81.122.150]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-26 20:06:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-26 19:06:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je crois bien que le graphiste à oublié l'ombre interne dans TF1  :o)]]></wp:comment_content>
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	</item>
	<item>
		<title>Opera Australia dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/10/07/opera-australia-devoile-son-nouveau-logo/</link>
		<pubDate>Sun, 06 Oct 2013 22:30:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5105</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Opera_Australia.jpg"><img class="aligncenter size-full wp-image-5106" alt="Logo_Opera_Australia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Opera_Australia.jpg" width="827" height="370" /></a>

&nbsp;

Fondé en 1956, <a href="http://www.opera-australia.org.au/">Opera Australia</a>, résident permanent de l'Opéra de Sydney et du Centre des Arts de Melbourne, dévoile sa nouvelle identité visuelle. Dénombrant plus de 600 représentations par an, l'opéra a souhaité s'offrir "<em>un logotype témoignant de la diversité de son offre.</em>"<!--more-->

Ce logo dynamique a pour maître mot "l'ouverture". En effet, les lignes verticales, inspirées par la notation musicale, permettent une importante flexibilité et pourraient illustrer les portes de l'opéra ou les rideaux de scène. Ces lignes permettent également une lecture multiple du nom de l'opéra : "Opera Australia", "Opera" ou "OA", les initiales de l'établissement. Malheureusement, ces lignes peuvent entraîner une perte de lisibilité du nom qui semble "coupé".

Le territoire visuel s'appuie sur ces lignes verticales afin de dévoiler l'univers de l'opéra grâce à des fonds photographiques.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/opera_australia_logo_detail.png"><img class="aligncenter size-full wp-image-5112" alt="Logo_Opera_Australia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/opera_australia_logo_detail.png" width="1000" height="965" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/opera_australia_brochures.jpg"><img class="aligncenter size-full wp-image-5111" alt="Logo_Opera_Australia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/opera_australia_brochures.jpg" width="1000" height="768" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/opera_australia_brochure_spreads.jpg"><img class="aligncenter size-full wp-image-5110" alt="Logo_Opera_Australia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/opera_australia_brochure_spreads.jpg" width="1000" height="664" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/opera_australia_brochure_cover.jpg"><img class="aligncenter size-full wp-image-5109" alt="Logo_Opera_Australia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/opera_australia_brochure_cover.jpg" width="1000" height="664" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/opera_australia_tickets.jpg"><img class="aligncenter" alt="Logo_Opera_Australia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/opera_australia_tickets.jpg" width="1000" height="664" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/opera_australia_ad.jpg"><img class="aligncenter size-full wp-image-5108" alt="Logo_Opera_Australia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/opera_australia_ad.jpg" width="1000" height="1000" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-31.png"><img class="aligncenter size-full wp-image-5107" alt="Logo_Opera_Australia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-31.png" width="1618" height="800" /></a>

L'identité est signée par Interbrand Sydney.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5105</wp:post_id>
		<wp:post_date><![CDATA[2013-10-07 00:30:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-06 22:30:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[opera-australia-devoile-son-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="australie"><![CDATA[Australie]]></category>
		<category domain="post_tag" nicename="chagement-de-logo"><![CDATA[Chagement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="opera"><![CDATA[opéra]]></category>
		<category domain="post_tag" nicename="opera-australia"><![CDATA[Opera Australia]]></category>
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		<wp:comment>
			<wp:comment_id>8287</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[feefefefef@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-12 20:41:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-12 18:41:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oh non! Tellement mieux AVANT... Oo :(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Les Pages Jaunes italiennes adoptent la 3D</title>
		<link>http://yannickbourenane.com/preprod/2013/10/03/les-pages-jaunes-italiennes-adoptent-la-3d/</link>
		<pubDate>Wed, 02 Oct 2013 22:30:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5117</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Pagine_Gialle.jpg"><img class="aligncenter size-full wp-image-5118" alt="Logo_Pagine_Gialle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Pagine_Gialle.jpg" width="827" height="314" /></a>

&nbsp;

Le service d'annuaire téléphonique italien, <a href="http://www.paginegialle.it/">Pagine Gialle</a> (<em>Pages jaunes)</em>, dont la première édition est dévoilée en 1967, déploie sa nouvelle identité visuelle ainsi que le nouveau logotype de son service <a href="http://www.paginebianche.it/index_fr.html">Pagine Bianche</a> (<em>Pages blanches</em>) et de son standard téléphonique.<!--more-->

Les effets de brillance et de 3D sont très utilisés en ce moment (<a href="http://yannickbourenane.com/preprod/tf1-se-separe-de-son-logo-historique/">Lire l'article TF1</a>). Il semblerait pourtant que la quête de modernité des marques ne puisse se résoudre grâce à ces techniques graphiques.

L'identité s'articule autour de l'initiale principale du service proposé. Ici, la lettre "G" s'illustre grâce à une ligne courbe mêlant brillance et 3D. Le nom s'inscrit dorénavant en bas de casse ce qui lui confère une meilleure lisibilité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1juw5c.jpg"><img class="aligncenter size-full wp-image-5119" alt="Logo_Pagine_Gialle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1juw5c.jpg" width="640" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-42.png"><img class="aligncenter size-full wp-image-5120" alt="Logo_Pagine_Gialle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-42.png" width="1039" height="763" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services</a> et <a href="http://yannickbourenane.com/preprod/category/telecommunications/">les télécommunications.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5117</wp:post_id>
		<wp:post_date><![CDATA[2013-10-03 00:30:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-02 22:30:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[les-pages-jaunes-italiennes-adoptent-la-3d]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="italie"><![CDATA[italie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="pages-blanches"><![CDATA[Pages Blanches]]></category>
		<category domain="post_tag" nicename="pages-jaunes"><![CDATA[Pages Jaunes]]></category>
		<category domain="post_tag" nicename="pagine-bianche"><![CDATA[Pagine Bianche]]></category>
		<category domain="post_tag" nicename="pagine-gialle"><![CDATA[Pagine Gialle]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5118]]></wp:meta_value>
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	</item>
	<item>
		<title>i&gt;TELE adopte le flat design</title>
		<link>http://yannickbourenane.com/preprod/2013/10/02/itele-adopte-le-flat-design/</link>
		<pubDate>Tue, 01 Oct 2013 22:30:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5135</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_iTELE1.jpg"><img class="aligncenter size-full wp-image-5145" alt="Logo_iTELE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_iTELE1.jpg" width="827" height="370" /></a>

La chaîne d'information en continu <a href="http://www.itele.fr/?q=pkk">i&gt;TELE</a>, filiale du <a href="www.canalplus.fr/‎">groupe Canal+</a>, a dévoilé sa nouvelle identité visuelle en juillet dernier. Devenue une chaîne gratuite depuis son apparition sur la TNT en 2005, i&gt;TELE cherche aujourd'hui à réaffirmer sa place sur le paysage audiovisuel français tandis que son principal concurrent <a href="www.bfmtv.com/">BFM TV</a> gagne en audience.

<!--more-->

Exit les effets de brillance et de 3D, l'identité d'i&gt;TELE adopte le flat design. Le nom de la chaîne s'inscrit toujours au coeur d'un triangle noir. La typographie est simplifiée et confère au logo une meilleure lisibilité. Le nom s'inscrit en capitale dans une typographie dont la graisse a été accentuée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-12.png"><img class="aligncenter size-full wp-image-5149" alt="Logo_itélé" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-12.png" width="638" height="277" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-11.png"><img class="aligncenter size-full wp-image-5137" alt="Logo_iTELE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-11.png" width="1038" height="846" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5135</wp:post_id>
		<wp:post_date><![CDATA[2013-10-02 00:30:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-01 22:30:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[itele-adopte-le-flat-design]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="itele"><![CDATA[i&gt;TÉLÉ]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="tele"><![CDATA[télé]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8256</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.96.10]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-04 14:00:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-04 12:00:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est étrange, ils ont un système de grille triangle et il ne l'utilise plus. Du coup y'as un soucis avec le concept... Comprend pas...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>8257</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.96.10]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-04 14:01:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-04 12:01:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Question, est ce que Bruce Toussaint c'est du Fat Design? Mouahahaha]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1380888097.269465923309326171875;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>72353</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:49:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:49:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout comme le cercle… le triangle c'est très casse gueule, surtout quand on a pas réfléchi au reste!!! Triangles et cercles sont à éviter surtout quand on est forcé de se contraindre à un rectangle (l'écran).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Top 100 des marques les plus performantes en 2013</title>
		<link>http://yannickbourenane.com/preprod/2013/10/04/top-100-des-marques-les-plus-performantes-en-2013/</link>
		<pubDate>Thu, 03 Oct 2013 22:30:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5152</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Best_Global_Brands_2013.jpg"><img class="aligncenter size-full wp-image-5153" alt="Best_Global_Brands_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Best_Global_Brands_2013.jpg" width="827" height="1308" /></a>

&nbsp;

C'est vendredi, <a href="http://www.interbrand.com/fr/Default.aspx">Interbrand</a>, publie la 14ème édition de l<em>‘Interbrand Best Global Brands</em> : le classement 2013 des 100 marques mondiales les plus performantes. Le classement est effectué selon 3 critères : la performance financière des produits de la marque, son influence sur le choix final du client et la rentabilité de la marque pour l’entreprise. Alors que <a href="www.coca-cola.fr/">Coca-Cola</a> était numéro 1 du classement depuis 13 ans, <a href="www.apple.com/fr/">Apple</a> et <a href="www.google.fr/‎">Google</a> l'ont détrôné. Le rapport estime la valeur d'Apple à 98,3 milliards de dollars, soit une hausse de 28% en 1 an. Tout comme l'année dernière, on peut constater que les nouvelles technologies dominent en matière de résultats car elles opèrent les meilleures progressions, on constate également que le luxe est très présent.

On observe que sur l'ensemble du classement, seuls 8 logos sont purement iconographiques, 37 sont typographiques et 55 combinent les deux.

<a href="http://yannickbourenane.com/preprod/top-100-des-marques-les-plus-performantes/">Voir le classement 2012.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5152</wp:post_id>
		<wp:post_date><![CDATA[2013-10-04 00:30:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-03 22:30:57]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[top-100-des-marques-les-plus-performantes-en-2013]]></wp:post_name>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
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	<item>
		<title>Thomas Cook Group, son coeur balance</title>
		<link>http://yannickbourenane.com/preprod/2013/10/07/thomas-cook-group-son-coeur-balance/</link>
		<pubDate>Mon, 07 Oct 2013 12:40:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5158</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Thomas_Cook_Group.jpg"><img class="aligncenter size-full wp-image-5159" alt="Logo_Thomas_Cook_Group" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Thomas_Cook_Group.jpg" width="827" height="311" /></a><a href="http://www.thomascookgroup.com/">Thomas Cook Group</a>, la doyenne des enseignes de voyage avec ses 3000 agences, ses 33 tour-opérateurs et ses 97 avions, dévoile une nouvelle identité visuelle qui unifiera toutes ses marques autour d'un symbole commun : "<em>the sunny heart</em>". Ce coeur fait pourtant déjà polémique, une entreprise belge de développement de sites internet, <a href="http://www.madewithlove.be/">Madewithlove</a>, dispose d'un logo présentant d'étranges similitudes avec cette nouvelle identité.<!--more-->

La société anglaise abandonne son célèbre globe. Le nom du groupe s'inscrit désormais au bas d'un coeur stylisé à l'intérieur duquel semble s'être invité un soleil. Ce symbole cherche à traduire une certaine proximité vis à vis des consommateurs. Un nouveau slogan est également dévoilé : "Let's go !"

Les grandes marques du groupe, telles que <a href="http://www.neckermann.be/general.aspx">Neckermann</a>, <a href="http://www.ving.no/">Ving</a>, <a href="http://www.condor.com/fr/index.jsp">Condor</a> et <a href="http://www.airtours.co.uk/lp/airtours-holidays/">Airtours</a> adoptent cet emblème.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_flag.jpg"><img class="aligncenter size-full wp-image-5164" alt="Thomas_Cook_Group_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_flag.jpg" width="1000" height="544" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_livery.jpg"><img class="aligncenter size-full wp-image-5165" alt="Thomas_Cook_Group_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_livery.jpg" width="1000" height="544" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_logo_detail.jpg"><img class="aligncenter size-full wp-image-5166" alt="Thomas_Cook_Group_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_logo_detail.jpg" width="1000" height="544" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_org_chart.jpg"><img class="aligncenter size-full wp-image-5167" alt="Thomas_Cook_Group_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_org_chart.jpg" width="1000" height="954" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_pool.jpg"><img class="aligncenter size-full wp-image-5168" alt="Thomas_Cook_Group_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_pool.jpg" width="1000" height="544" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_touchpoints.jpg"><img class="aligncenter size-full wp-image-5169" alt="Thomas_Cook_Group_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_touchpoints.jpg" width="1000" height="690" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_ving_store.jpg"><img class="aligncenter size-full wp-image-5170" alt="Thomas_Cook_Group_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas_cook_ving_store.jpg" width="1000" height="544" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/524c559435703eef3a0cc9c0.jpg"><img class="aligncenter size-full wp-image-5161" alt="Thomas_Cook_Group_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/524c559435703eef3a0cc9c0.jpg" width="620" height="310" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/JAV20131003111610.jpg"><img class="aligncenter size-full wp-image-5163" alt="Thomas_Cook_Group_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/JAV20131003111610.jpg" width="600" height="350" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-14.png"><img class="aligncenter size-full wp-image-5162" alt="Thomas_Cook_Group_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-14.png" width="1008" height="890" /></a>

&nbsp;

Voici le logo de l'entreprise <a href="http://www.madewithlove.be/">Madewithlove</a> :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-13.png"><img class="aligncenter size-full wp-image-5160" alt="Logo_Madewithlove" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-13.png" width="719" height="380" /></a>

&nbsp;

"<em>Selon Thomas Cook, sa version jaune du même symbole n'est pas une copie. "L'idée du 'sunny heart' a été développée en interne, un bureau spécialisé nous a ensuite aidé à réaliser la version finale", précise Baptiste van Outryve, porte-parole de Thomas Cook Belgique. "Nous avons entre-temps veillé à protéger cette image, dont nous détenons les droits pour l'Europe et la Belgique. S'il s'agissait d'une copie, nous n'aurions jamais pu avoir ces droits", explique encore le porte-parole, qui insiste sur le fait qu'un coeur est en soi un symbole universel, mais que les couleurs et la création "Thomas Cook " sont uniques." </em>Affaire à suivre...

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/tourisme/">des logos dans le tourisme.</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5158</wp:post_id>
		<wp:post_date><![CDATA[2013-10-07 14:40:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-07 12:40:35]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[thomas-cook-group-son-coeur-balance]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="thomas-cook-group"><![CDATA[Thomas Cook Group]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="tourisme-2"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="voyage"><![CDATA[Voyage]]></category>
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			<wp:meta_value><![CDATA[5159]]></wp:meta_value>
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	<item>
		<title>Le Dauphiné Libéré s&#039;octroie de discrets changements</title>
		<link>http://yannickbourenane.com/preprod/2013/10/08/le-dauphine-libere-soctroie-de-discrets-changements/</link>
		<pubDate>Mon, 07 Oct 2013 22:30:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5173</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Dauphiné_Libéré.jpg"><img class="aligncenter size-full wp-image-5174" alt="Logo_Dauphiné_Libéré" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Dauphiné_Libéré.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.ledauphine.com/">Le Dauphiné Libéré</a>, quotidien français de presse écrite régionale bénéficiant d'environ 1 million de lecteurs par jour, dévoile sa nouvelle identité visuelle. Édité à Grenoble et distribué dans 9 départements, le journal déploie également une nouvelle formule présentant une organisation des pages par repères de couleur.<!--more-->

La structure globale du logo ainsi que son rectangle rouge sont conservés. Les deux changements portent sur la typographie et l'emplacement du nom.

Le nom, qui se présente sur un seul niveau, inscrit désormais la mention "Libéré" en bas de casse ce qui semble plus cohérent. La typographie intègre des serifs et présente un style "biseauté" aux rondeurs plus discrètes qui offre un aspect plus institutionnel au logo.

On peut noter la particularité du journal qui ne présente pas le même logo sur ses supports imprimés et sur son site web. Cette étrangeté ne facilite pas la cohérence identitaire.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-15.png"><img class="aligncenter size-full wp-image-5175" alt="Logo_Le_Dauphiné_Libéré" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-15.png" width="1027" height="832" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5173</wp:post_id>
		<wp:post_date><![CDATA[2013-10-08 00:30:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-07 22:30:18]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-dauphine-libere-soctroie-de-discrets-changements]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="journal"><![CDATA[journal]]></category>
		<category domain="post_tag" nicename="le-dauphine-libere"><![CDATA[Le Dauphiné Libéré]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="presse-ecrite"><![CDATA[Presse écrite]]></category>
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			<wp:meta_value><![CDATA[5174]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510374982;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:8957;}i:1;a:1:{s:2:"id";i:446;}i:2;a:1:{s:2:"id";i:1343;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8269</wp:comment_id>
			<wp:comment_author><![CDATA[ISABELLE]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[isabellecabu@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.88.161.107]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-08 17:31:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-08 15:31:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo sur leur site internet à déjà été signaler mais apparement, ils ne veulent rien faire.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>8270</wp:comment_id>
			<wp:comment_author><![CDATA[Wendy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[wendyK@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.88.161.107]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-08 17:52:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-08 15:52:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En espérant qu'il refasse entièrement leur site internet]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>10324</wp:comment_id>
			<wp:comment_author><![CDATA[Camille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[camilleberenge@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.88.161.107]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-08 11:29:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-08 10:29:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Des élèves avaient proposé une refonte dans le cadre de leurs études 

http://workshopechirolles9010.blogspot.fr/2010/11/atelier-de-carolina-rojas-theme-le.html]]></wp:comment_content>
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	<item>
		<title>Antler adopte un joyeux mélange</title>
		<link>http://yannickbourenane.com/preprod/2013/10/09/antler-adopte-un-joyeux-melange/</link>
		<pubDate>Wed, 09 Oct 2013 11:30:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5186</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Nouveau_Logo_Antler-.jpg"><img class="aligncenter size-full wp-image-5185" alt="Nouveau_Logo_Antler" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Nouveau_Logo_Antler-.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.antler.co.uk/">Antler</a>, société britannique de bagages depuis près de 100 ans, dévoile sa nouvelle identité visuelle. Face à l'avancée de la concurrence en terme de parts de marché, Antler a souhaité réaffirmer sa place en marquant les esprits d'une nouvelle identité mêlant gothique et modernité.<!--more-->

Exit le cerf et le carré rouge, le logotype ne présente plus que le nom de la marque qui a enfin récupéré sa lettre capitale.

Certains pourraient s'interroger sur le choix d'une typographie de style gothique pour gagner en modernité. Il s'avère que l'ingénieux mélange de deux typographies différentes, une de style gothique et une plus moderne, comme présenté sur les campagnes publicitaires, accorde à la marque une identité originale et plutôt tendance.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/antler-a_660.jpg"><img class="aligncenter size-full wp-image-5196" alt="Nouveau_Logo_Antler" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/antler-a_660.jpg" width="482" height="311" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/06-Antler-Campaign.jpg"><img class="aligncenter size-full wp-image-5191" alt="Nouveau_Logo_Antler" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/06-Antler-Campaign.jpg" width="600" height="420" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/04-Antler-Tags.jpg"><img class="aligncenter size-full wp-image-5189" alt="Nouveau_Logo_Antler" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/04-Antler-Tags.jpg" width="600" height="420" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/03-Antler-Logo.jpg"><img class="aligncenter size-full wp-image-5188" alt="Nouveau_Logo_Antler" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/03-Antler-Logo.jpg" width="600" height="426" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/10-Antler-Luggage.jpg"><img class="aligncenter size-full wp-image-5195" alt="Nouveau_Logo_Antler" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/10-Antler-Luggage.jpg" width="600" height="420" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/09-Antler-Luggage.jpg"><img class="aligncenter size-full wp-image-5194" alt="Nouveau_Logo_Antler" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/09-Antler-Luggage.jpg" width="600" height="420" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/05-Antler-Website.jpg"><img class="aligncenter size-full wp-image-5190" alt="Nouveau_Logo_Antler" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/05-Antler-Website.jpg" width="600" height="470" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/07-Antler-Campaign.jpg"><img class="aligncenter size-full wp-image-5192" alt="Nouveau_Logo_Antler" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/07-Antler-Campaign.jpg" width="600" height="420" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/08-Antler-Campaign.jpg"><img class="aligncenter size-full wp-image-5193" alt="Nouveau_Logo_Antler" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/08-Antler-Campaign.jpg" width="600" height="420" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/antlerproduct_660.jpg"><img class="aligncenter size-full wp-image-5197" alt="Nouveau_Logo_Antler" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/antlerproduct_660.jpg" width="482" height="311" /></a>

L'identité est signée par l'agence Mammal.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5186</wp:post_id>
		<wp:post_date><![CDATA[2013-10-09 13:30:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-09 11:30:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[antler-adopte-un-joyeux-melange]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="antler"><![CDATA[Antler]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<wp:comment>
			<wp:comment_id>8275</wp:comment_id>
			<wp:comment_author><![CDATA[Tom Gordon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Tom@lebonbon.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.95.65]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-10 00:06:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-09 22:06:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est plutôt Gareth Hague (le typographe qui a dessiné la Harbour il y a quelque temps) qu'il faut féliciter !

http://www.myfonts.com/fonts/fw-alias/harbour/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>72347</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:41:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:41:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[loll en effet!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>8275</wp:comment_parent>
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	</item>
	<item>
		<title>Hutchins Center, quand une lettre peut en cacher une autre</title>
		<link>http://yannickbourenane.com/preprod/2013/10/09/hutchins-center-quand-une-lettre-peu-en-cacher-une-autre/</link>
		<pubDate>Tue, 08 Oct 2013 22:30:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5201</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Hutchins_Center.jpg"><img class="aligncenter size-full wp-image-5202" alt="Logo_Hutchins_Center" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Hutchins_Center.jpg" width="827" height="335" /></a>

&nbsp;

Suite à une donation de 15 millions de dollars de la part de la Fondation Hutchins, <a href="http://dubois.fas.harvard.edu/">le Centre Hutchins pour la recherche africaine et afro-américaine </a>de <a href="http://www.harvard.edu/">l'Université d'Harvard</a> voit le jour. Destiné à soutenir la recherche sur l'histoire et la culture africaine dans le monde, ce centre se compose de 6 six instituts différents dont l'ensemble des identités a été dévoilé.<!--more-->

Alors que la première impression offerte par le logotype est celle décevante d'un "H" affublé d'une barre transversale, la seconde permet de déceler l'ingénieuse idée de deux lettres "A", reprenant les initiales de "African" et "African American", qui forment également la lettre "H" évoquant l'initiale commune d'Harvard et de Hutchins. Seule cette subtilité un peu trop subtile est à regretter.

Les couleurs du logo se déclinent pour chacun des instituts du Centre.

Pour info, l'Institut W.E.B. Du Bois, fondé en 1975, tire son nom de William Edward Burghardt Du Bois, le premier afro-américain à être diplômé d'un doctorat de l'Université d'Harvard, c'était en 1895.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/hutchins_center_logos_all.png"><img class="aligncenter size-full wp-image-5204" alt="Logo_Hutchins_Center" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/hutchins_center_logos_all.png" width="1041" height="517" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/hutchins_center_stationery_color.png"><img class="aligncenter size-full wp-image-5206" alt="Logo_Hutchins_Center" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/hutchins_center_stationery_color.png" width="945" height="550" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/hutchins_center_stationery.png"><img class="aligncenter size-full wp-image-5205" alt="Logo_Hutchins_Center" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/hutchins_center_stationery.png" width="945" height="551" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/hutchins_annual_report_cover.jpg"><img class="aligncenter size-full wp-image-5203" alt="Logo_Hutchins_Center" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/hutchins_annual_report_cover.jpg" width="780" height="536" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-22.png"><img class="aligncenter size-full wp-image-5207" alt="Logo_Hutchins_Center" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-22.png" width="1637" height="914" /></a>

L'identité est signée par l'agence Bruce Mau Design.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5201</wp:post_id>
		<wp:post_date><![CDATA[2013-10-09 00:30:54]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="centre-hutchins-pour-la-recherche-africaine-et-afro-americaine"><![CDATA[Centre Hutchins pour la recherche africaine et afro-américaine]]></category>
		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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		<title>Quand Burger King crée la stupeur</title>
		<link>http://yannickbourenane.com/preprod/2013/10/08/quand-burger-king-cree-la-stupeur/</link>
		<pubDate>Tue, 08 Oct 2013 13:55:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5209</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/551227_734096069937065_796089372_n.jpg"><img class="aligncenter size-full wp-image-5210" alt="Logo_Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/551227_734096069937065_796089372_n.jpg" width="720" height="960" /></a>

&nbsp;

Le géant des fast-food <a href="www.bk.com/‎">Burger King</a> sait comment faire parler de lui. A l'occasion de la commercialisation de ses nouvelles frites ondulées "Satisfries", contenant 30% de calories en moins que ses frites habituelles, l'enseigne fait croire à l'appui d'une mise en scène grandiose qu'elle se rebaptise "Fries King."<!--more-->

&nbsp;

Annonce d'une surprise sur les réseaux sociaux, nouveau logo, nouveaux packaging et même nouvelle devanture d'un de ses points de vente, tout est mis en oeuvre pour berner les consommateurs. Mais rassurez-vous, malgré cette campagne géante, <a href="www.bk.com/‎">Burger King</a> reste Burger King.

La marque explique : "<em>Sometimes we get so excited by our new Satisfries, we just need to do something big! Even if it's only for a few days. FRIES KING®, BURGER KING®, either way, Taste Is King!</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1383329_734095809937091_98284251_n.jpg"><img class="aligncenter size-full wp-image-5220" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1383329_734095809937091_98284251_n.jpg" width="960" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1382257_734095703270435_294761942_n.jpg"><img class="aligncenter size-full wp-image-5219" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1382257_734095703270435_294761942_n.jpg" width="720" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1381558_734095679937104_735503683_n.jpg"><img class="aligncenter size-full wp-image-5218" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1381558_734095679937104_735503683_n.jpg" width="720" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1380843_734095933270412_534268531_n.jpg"><img class="aligncenter size-full wp-image-5217" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1380843_734095933270412_534268531_n.jpg" width="960" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/598935_734095646603774_711510132_n.jpg"><img class="aligncenter size-full wp-image-5211" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/598935_734095646603774_711510132_n.jpg" width="960" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1013576_734095946603744_507618882_n.jpg"><img class="aligncenter size-full wp-image-5212" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1013576_734095946603744_507618882_n.jpg" width="720" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1374193_734096023270403_1528293150_n.jpg"><img class="aligncenter size-full wp-image-5213" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1374193_734096023270403_1528293150_n.jpg" width="960" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1383540_734095903270415_62241323_n.jpg"><img class="aligncenter size-full wp-image-5221" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1383540_734095903270415_62241323_n.jpg" width="960" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1379851_734095653270440_605871073_n.jpg"><img class="aligncenter size-full wp-image-5215" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1379851_734095653270440_605871073_n.jpg" width="960" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1378044_734095856603753_1251019965_n.jpg"><img class="aligncenter size-full wp-image-5214" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1378044_734095856603753_1251019965_n.jpg" width="720" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1383551_734096226603716_1107539860_n.jpg"><img class="aligncenter size-full wp-image-5222" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1383551_734096226603716_1107539860_n.jpg" width="720" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1384105_734095683270437_526102596_n.jpg"><img class="aligncenter size-full wp-image-5223" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1384105_734095683270437_526102596_n.jpg" width="720" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1380573_734096146603724_72074193_n.jpg"><img class="aligncenter size-full wp-image-5216" alt="Fries_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1380573_734096146603724_72074193_n.jpg" width="720" height="960" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5209</wp:post_id>
		<wp:post_date><![CDATA[2013-10-08 15:55:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-08 13:55:13]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[quand-burger-king-cree-la-stupeur]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="burger-king"><![CDATA[Burger King]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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	<item>
		<title>Roc-Eclerc trébuche</title>
		<link>http://yannickbourenane.com/preprod/2013/10/10/roc-eclerc-saute-le-pas/</link>
		<pubDate>Wed, 09 Oct 2013 22:30:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5229</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Roc_Eclerc.jpg"><img class="aligncenter size-full wp-image-5230" alt="Logo_Roc_Eclerc" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Roc_Eclerc.jpg" width="827" height="328" /></a>

&nbsp;

Une identité malheureuse pour un lieu funeste. <a href="http://www.groupe-roc-eclerc.com/">Le groupe Roc-Eclerc</a>, 1er réseau en France de pompes funèbres, a mis à jour son logo au lieu de le changer. Roc Eclerc conserve une communication de hardselleur innapropriée à la réserve incombant à son métier et clame "parce que la vie est déjà assez chère" comme pour s'adosser à son quasi-homonyme E Leclerc.<!--more-->

Le groupe d'organisation d'obsèques, aux 500 magasins n'avait pas fait évoluer son logo depuis 28 ans. Il souhaite ainsi "<em>affirmer sa volonté d'accélérer sa croissance tant en France qu'à l'international.</em>" Plus de 50 000 services funéraires réalisés en moyenne sur le territoire, soit 12% de parts de marché et plus de 20 000 monuments commercialisés chaque année.

Certes, la structure du logo est conservée et gagne en homogénéité. Exit les couleurs criardes, la farandole d'étoiles mais le groupe opte pour une identité qui reste dans le même esprit. Les effets d'ombrage, de luminosité et de relief sont regrettables. La forme ronde et joyeuse, les couleurs bleu et jaune plutôt postales semblent inadaptées. Globalement, la démarche est trop marketing et ne peut correspondre à l'image de sobriété et de respect dont devrait bénéficier ce groupe. Une identité malheureuse pour un lieu funeste.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-33.png"><img class="aligncenter size-full wp-image-5231" alt="Logo_Roc_Eclerc" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-33.png" width="998" height="802" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5229</wp:post_id>
		<wp:post_date><![CDATA[2013-10-10 00:30:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-09 22:30:43]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[roc-eclerc-saute-le-pas]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="pompes-funebres"><![CDATA[Pompes funèbres]]></category>
		<category domain="post_tag" nicename="roc-eclerc"><![CDATA[Roc - Eclerc]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<wp:comment>
			<wp:comment_id>8280</wp:comment_id>
			<wp:comment_author><![CDATA[James]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[james.boutet@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.160.223.203]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-11 10:06:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-11 08:06:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne suis pas d'accord avec vos commentaires qui ne prennent pas en compte le positionnement marketing de l'entreprise qui a en juger par les captures du site web demeure un hard seller des pompes funèbres.
Par conséquent la marque cultive l'atypisme dans un paysage concurrentiel très codifié... une stratégie visiblement payante...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>8283</wp:comment_id>
			<wp:comment_author><![CDATA[Clément]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clementnicolle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.151.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-11 15:26:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-11 13:26:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Surprenant comme critique.
Vous avez perdu le marché ou quoi ?
On a vu passer des identités visuelles bien plus malheureuses ces derniers temps. Je le trouve plutôt correct comme logo. D'ordinaire peu enclin à apprécier les dégradés inutiles, je trouve que celui-ci possède un rôle identifiable, quelque chose de "lumière céleste". Quant au positionnement de la marque, heureusement qu'il existe des hard discounters en la matière quand on voit le prix des obsèques et l'impossibilité pour de nombreuses familles à honorer leur défunt.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8286</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[feefefefef@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-12 20:31:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-12 18:31:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas fan non plus et puis "la maison du deuil", je trouve ça déplacé. Il faut imaginer les gens qui se rendent dans ces établissements dans la douleur. Il faudrait un logo sobre, sans fioriture et sans slogan tout court. Où tout doit se suffire à lui-même. Là, le côté marketing et argent qu'on se fait sur les morts et je trouve cela odieux.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8293</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.96.10]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-15 10:27:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-15 08:27:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qui dit Hard-seller dit forcément mauvais gout? Je ne pense pas faire le même métier que vous alors. Au contraire il faut rendre un esprit de pas chère, et là c'est pas le cas. C'est faussement sophistiquer pour un sujet qui ne l'ai pas.
Là la com est réussite: http://www.lentilles-moins-cheres.com/]]></wp:comment_content>
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	</item>
	<item>
		<title>La variété est parfois trompeuse</title>
		<link>http://yannickbourenane.com/preprod/2013/10/18/la-variete-est-parfois-trompeuse/</link>
		<pubDate>Thu, 17 Oct 2013 22:30:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5233</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/brands.jpg"><img class="aligncenter size-full wp-image-5234" alt="brands" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/brands.jpg" width="1176" height="791" /></a>

&nbsp;

C'est vendredi, aujourd'hui faisons tomber les masques. Bien qu'il existe des millions de marques de produits dans le monde, cet organigramme nous prouve que seuls 16 grands groupes dominent le marché de la consommation avec une multitude de marques à leur actif. On vous laisse apprécier...]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5233</wp:post_id>
		<wp:post_date><![CDATA[2013-10-18 00:30:45]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:comment_id>8304</wp:comment_id>
			<wp:comment_author><![CDATA[Bourmlt]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bourmlt@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.adrienbourmault.com</wp:comment_author_url>
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			<wp:comment_date><![CDATA[2013-10-18 12:33:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-18 10:33:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Est-ce qu'on peut trouver le pdf ou alors une image plus grande quelque part ?]]></wp:comment_content>
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			<wp:comment_id>8318</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.123.118.80]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-21 15:08:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-21 13:08:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

En cliquant sur l'image vous pouvez la voir dans une taille plus grande.

A bientôt]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>8304</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>8354</wp:comment_id>
			<wp:comment_author><![CDATA[vini]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent_caudry@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[197.249.244.171]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-29 16:00:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-29 15:00:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'image reste trop petite pour être lisible... c'est fort dommage ! un pdf ???]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8370</wp:comment_id>
			<wp:comment_author><![CDATA[Bourmlt]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bourmlt@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://adrienbourmault@gmail.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.64.107.193]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-02 23:22:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-02 22:22:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai trouvé ça :
http://markenkraken.eulu.info/bilder/infografik-marken.pdf]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>8384</wp:comment_id>
			<wp:comment_author><![CDATA[Xor]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mpzpl@poczta.fm]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.129.114.52]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-07 00:35:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-06 23:35:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'union fait la force. Il y a quoi de mal à ça ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1383920650.70668697357177734375;s:7:"message";s:52:"admin a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:5:"admin";}]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>8521</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-24 21:34:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-24 20:34:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Que si ces groupes sont trop puissants, c'est eux qui finissent par faire les lois, en pressurisant les politiques. Et on n'est donc plus dans des démocraties. Moi ça m'embête un peu, perso.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>9127</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent_caudry@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[197.249.244.171]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-10 14:54:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-10 13:54:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cher Xor, tu devrais retourner dans ton monde parallèle combattre les monstrosores de l'espace, c'est un univers plus réaliste que ta vision du capitalisme...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>The Royal Academy of Engineering développe son identité</title>
		<link>http://yannickbourenane.com/preprod/2013/10/14/the-royal-academy-of-engineering-developpe-son-identite/</link>
		<pubDate>Sun, 13 Oct 2013 22:30:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5236</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Royal_Academy_Of_Engineering.jpg"><img class="aligncenter size-full wp-image-5237" alt="Logo_Royal_Academy_Of_Engineering" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Royal_Academy_Of_Engineering.jpg" width="827" height="370" /></a>

&nbsp;

Fondée en 1976 au Royaume-Uni, <a href="http://www.raeng.org.uk/">The Royal Academy of Engineering</a> vise à promouvoir et développer les différents métiers de l'ingénierie dans le monde. L'établissement offre un redesign à son identité visuelle qui apparaît comme liquide.<!--more-->

L'Académie a souhaité redynamiser son précédent logotype. Le symbole graphique, déployé comme ligne conductrice dans l'identité, se dote d'effets d'ombrage et de 3D qui peuvent être regrettables. En revanche l'apparition de couleurs vives offre un degrés de modernité au logo.

Le nom est mis en avant comme pour mettre en avant l'Académie. Il s'inscrit entièrement en capitale dans une typographie dont le corps a été augmenté. Une dimension particulière est donnée à la mention "Engineering" grâce à une graisse importante, comme pour souligner la fierté qu'éprouvent les membres de l'Académie pour leur métier. Ce contraste n'est pourtant pas très joyeux et détonne avec l'élément graphique.

L'application de l'identité sur le site internet est quelque peu décevante. La majorité des éléments identitaires est absente.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1qpnbq.jpg"><img class="aligncenter size-full wp-image-5238" alt="Logo_The_Royal_Academy_of_Engineering" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1qpnbq.jpg" width="1599" height="1066" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2dj3v2e.jpg"><img class="aligncenter size-full wp-image-5239" alt="Logo_The_Royal_Academy_of_Engineering" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2dj3v2e.jpg" width="1599" height="1066" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2drf50k.jpg"><img class="aligncenter size-full wp-image-5240" alt="Logo_The_Royal_Academy_of_Engineering" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2drf50k.jpg" width="1599" height="1066" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2ez1p43.jpg"><img class="aligncenter size-full wp-image-5241" alt="Logo_The_Royal_Academy_of_Engineering" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2ez1p43.jpg" width="1599" height="1066" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/20ffdxj.jpg"><img class="aligncenter size-full wp-image-5242" alt="Logo_The_Royal_Academy_of_Engineering" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/20ffdxj.jpg" width="1599" height="1066" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/29dbcd0.jpg"><img class="aligncenter size-full wp-image-5243" alt="Logo_The_Royal_Academy_of_Engineering" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/29dbcd0.jpg" width="1599" height="1066" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/312tkkh.jpg"><img class="aligncenter size-full wp-image-5244" alt="Logo_The_Royal_Academy_of_Engineering" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/312tkkh.jpg" width="1599" height="1066" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1628uu.jpg"><img class="aligncenter size-full wp-image-5245" alt="Logo_The_Royal_Academy_of_Engineering" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1628uu.jpg" width="1599" height="1066" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/o77zhv.jpg"><img class="aligncenter size-full wp-image-5246" alt="Logo_The_Royal_Academy_of_Engineering" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/o77zhv.jpg" width="1599" height="1066" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/rlxe7n.jpg"><img class="aligncenter size-full wp-image-5247" alt="Logo_The_Royal_Academy_of_Engineering" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/rlxe7n.jpg" width="1599" height="1066" /></a>

La page d'accueil du site internet :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-17.png"><img class="aligncenter size-full wp-image-5249" alt="Site_Internet" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-17.png" width="1653" height="816" /></a>

&nbsp;

L'identité est signée par l'agence Firedog.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/education/">des logos dans l'éducation.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5236</wp:post_id>
		<wp:post_date><![CDATA[2013-10-14 00:30:35]]></wp:post_date>
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		<wp:post_name><![CDATA[the-royal-academy-of-engineering-developpe-son-identite]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="the-royal-academy-of-engineering"><![CDATA[The Royal Academy of Engineering]]></category>
		<category domain="post_tag" nicename="uk"><![CDATA[UK]]></category>
		<wp:postmeta>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509233543;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6368;}i:1;a:1:{s:2:"id";i:5639;}i:2;a:1:{s:2:"id";i:6020;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>72343</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:39:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:39:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup. Mais je suis étonné tout de même… les ingénieurs sont très carrés et sont fermés à ce genre de designs en général. Il y aurait des exceptions.]]></wp:comment_content>
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	</item>
	<item>
		<title>Des logos emblématiques réincarnés</title>
		<link>http://yannickbourenane.com/preprod/2013/10/11/des-logos-emblematiques-reincarnes/</link>
		<pubDate>Thu, 10 Oct 2013 22:57:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5258</guid>
		<description></description>
		<content:encoded><![CDATA[[caption id="attachment_5264" align="aligncenter" width="589"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/930324-le-logo-xx-revu-par-mike-frederiqo-620x0-1-1.jpg"><img class="size-full wp-image-5264" alt="Chanel logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/930324-le-logo-xx-revu-par-mike-frederiqo-620x0-1-1.jpg" width="589" height="472" /></a> Chanel logo[/caption]

C'est vendredi, le designer néerlandais <a href="https://www.facebook.com/mike.frederiqo.5">Mike Frederiqo</a> s'est amusé à redonner vie à des logos emblématiques de marques de mode en y intégrant leur créateur ou figure mythique. Voici 6 détournements de logo: Marc Jacobs, Ralph Lauren, Vogue, Yves Saint-Laurent, Louis Vuitton et Chanel. Parcourez le tumblr Detournemen pour découvrir d'autres <a href="http://www.detournemen.com/">détournements de logos</a>, des <a href="http://www.detournemen.com/">détournements de marques</a> ou des <a href="http://www.detournemen.com/">détournements de super héros </a>et autres figures mythiques.

[caption id="attachment_5260" align="aligncenter" width="600"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/MikeFrederiqo06.jpg"><img class="size-full wp-image-5260" alt="Vogue logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/MikeFrederiqo06.jpg" width="600" height="400" /></a> Vogue logo[/caption]

[caption id="attachment_5262" align="aligncenter" width="780"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Yves-Saint-Laurent_exact780x1040_p.jpg"><img class="size-full wp-image-5262" alt="Yves Saint Laurent logo réincarné" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Yves-Saint-Laurent_exact780x1040_p.jpg" width="780" height="1040" /></a> Yves Saint Laurent logo réincarné[/caption]

[caption id="attachment_5259" align="aligncenter" width="780"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Marc-Jacobs_exact780x585_l.jpg"><img class="size-full wp-image-5259" alt="Marc Jacobs logo réincarné" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Marc-Jacobs_exact780x585_l.jpg" width="780" height="585" /></a> Marc Jacobs logo réincarné[/caption]

[caption id="attachment_5261" align="aligncenter" width="780"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Ralph-Lauren_exact780x1040_p.jpg"><img class="size-full wp-image-5261" alt="Ralph Lauren logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Ralph-Lauren_exact780x1040_p.jpg" width="780" height="1040" /></a> Ralph Lauren logo[/caption]

[caption id="attachment_5263" align="aligncenter" width="780"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Louis-Vuitton_exact780x1040_p.jpg"><img class="size-full wp-image-5263" alt="Louis Vuitton logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Louis-Vuitton_exact780x1040_p.jpg" width="780" height="1040" /></a> Louis Vuitton logo[/caption]]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5258</wp:post_id>
		<wp:post_date><![CDATA[2013-10-11 00:57:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-10 22:57:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[des-logos-emblematiques-reincarnes]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
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	<item>
		<title>8 logos honnêtes de fast food</title>
		<link>http://yannickbourenane.com/preprod/2013/10/10/8-logos-honnetes-de-fast-food/</link>
		<pubDate>Thu, 10 Oct 2013 13:59:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5268</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/mcdonalds-fat-logo.jpg"><img class="aligncenter size-full wp-image-5269" alt="mcdonalds-fat-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/mcdonalds-fat-logo.jpg" width="782" height="360" /></a>

Le royaume d'Arabie Saoudite recense 30% d'obèses.  En août 2013, un obèse de 610kgs incapable de se mouvoir a du voir son appartement partiellement détruit puis en être extrait <a href="http://www.lefigaro.fr/international/2013/08/20/01003-20130820ARTFIG00406-arabie-saoudite-il-pese-610-kg-le-roi-ordonne-son-hospitalisation.php">via un chariot élévateur </a> pour pouvoir en sortir et aller à l'hôpital sur ordre du roi. Cela marque les esprits. Un ex-obèse et designer <a href="http://www.behance.net/gallery/thats-how-i-see-it/11144587">Abdelbanfeel </a>a décidé de revoir les logos de fast food en les rendant plus honnêtes. <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/pepsi-fat-logo.jpg"><img class="aligncenter size-full wp-image-5270" alt="pepsi-fat-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/pepsi-fat-logo.jpg" width="782" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/pizza-hut-fat-logo.jpg"><img class="aligncenter size-full wp-image-5271" alt="pizza-hut-fat-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/pizza-hut-fat-logo.jpg" width="782" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/burger-king-fat-logo1.jpg"><img class="aligncenter size-full wp-image-5272" alt="burger-king-fat-logo1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/burger-king-fat-logo1.jpg" width="782" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/chillis-fat-logo.jpg"><img class="aligncenter size-full wp-image-5273" alt="chillis-fat-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/chillis-fat-logo.jpg" width="782" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/hardees-fat-logo.jpg"><img class="aligncenter size-full wp-image-5274" alt="hardees-fat-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/hardees-fat-logo.jpg" width="782" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/kfc-fat-logo.jpg"><img class="aligncenter size-full wp-image-5275" alt="kfc-fat-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/kfc-fat-logo.jpg" width="782" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/little-ceasers-fat-logo.jpg"><img class="aligncenter size-full wp-image-5276" alt="little-ceasers-fat-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/little-ceasers-fat-logo.jpg" width="782" height="360" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5268</wp:post_id>
		<wp:post_date><![CDATA[2013-10-10 15:59:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-10 13:59:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[8-logos-honnetes-de-fast-food]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>8277</wp:comment_id>
			<wp:comment_author><![CDATA[valentinsteph]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[stephanvalentin@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://twitter.com/valentinsteph</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.255.116.40]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-10 17:47:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-10 15:47:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Serieux, vous voulez pas arreter de poster ces "best of de logos remixés", ca devient n'importe quoi. Les 3/4 du temps ca n'a aucun sens, et ca n'apporte vraiment rien. 
Il y a quand même des actus plus importantes dans le monde du graphisme qu'un remix de logo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>8362</wp:comment_id>
			<wp:comment_author><![CDATA[luka]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[huynhthien.vincent@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[107.3.154.10]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-30 15:51:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-30 14:51:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ta gueule ici t'es sur internet]]></wp:comment_content>
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	<item>
		<title>Madewithlove attaque le nouveau logo de Thomas Cook</title>
		<link>http://yannickbourenane.com/preprod/2013/10/13/madewithlove-attaque-le-nouveau-logo-de-thomas-cook/</link>
		<pubDate>Sun, 13 Oct 2013 16:47:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5278</guid>
		<description></description>
		<content:encoded><![CDATA[<div><dl id="attachment_5280"><dt><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas-cook-logo-sunny-heart.jpg"><img src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/thomas-cook-logo-sunny-heart.jpg" alt="Logo de Thomas Cook - 2013" width="249" height="247" /></a></dt><dd>Logo de Thomas Cook - 2013</dd></dl></div>
<div><dl id="attachment_5279"><dt><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/logo.png"><img src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/logo.png" alt="Logo de Madewithlove - 2010" width="246" height="246" /></a></dt><dd>Logo de Madewithlove - 2010</dd></dl></div>
<em> </em>

Le <a href="http://yannickbourenane.com/preprod/thomas-cook-group-son-coeur-balance/">logo du voyagiste Thomas Cook</a>, lancé en octobre, est accusé par l'agence web belge <a href="http://www.madewithlove.be/work">Madewithlove</a> de plagiat. L'avocat de la société, Jeroen Raskin, demande au juge d'interdire l'usage du logo de Thomas Cook sous peine d'astreintes. "<em>Madewithlove a développé son logo voici trois ans</em>", explique l'avocat. Selon la société, le logo de Thomas Cook montre des "<em>similitudes frappantes</em>" avec celui de Madewithlove. "<em>Nous réclamons un arrêt des infractions contre le droit d'auteur et contre les pratiques de commerce honnêtes</em>".

Selon Thomas Cook, sa version jaune du même symbole n'est pas une copie. "<em>L'idée du 'sunny heart' a été développée en interne, un bureau spécialisé nous a ensuite aidé à réaliser la version finale</em>", a précisé Baptiste van Outryve, porte-parole de Thomas Cook Belgique. "<em>Nous avons entre-temps veillé à protéger cette image, dont nous détenons les droits pourl'Europe et la Belgique. S'il s'agissait d'une copie, nous n'aurions jamais pu avoir ces droits</em>",]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5278</wp:post_id>
		<wp:post_date><![CDATA[2013-10-13 18:47:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-13 16:47:40]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[madewithlove-attaque-le-nouveau-logo-de-thomas-cook]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="plagiats"><![CDATA[Plagiats]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<title>Les Gaulois peuplent la planète Havas</title>
		<link>http://yannickbourenane.com/preprod/2013/10/15/les-gaulois-peuplent-la-planete-havas/</link>
		<pubDate>Mon, 14 Oct 2013 22:30:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5284</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Les_Gaulois.jpg"><img class="aligncenter size-full wp-image-5285" alt="Logo_Les_Gaulois" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Les_Gaulois.jpg" width="827" height="370" /></a>

Il y a du mouvement au sein du groupe Havas. Alors que l'agence de publicité <a href="http://www.leg-agency.com/">Leg</a> semblait désincarnée depuis le départ de son président-fondateur Gabriel Gaultier, elle a fusionné avec l'agence H afin de donner naissance à une nouvelle entité : <a href="http://www.lesgaulois.com/">Les Gaulois</a>.

<!--more-->

L'agence publicitaire se dote d'une identité centrée sur un élément : le carnyx. C'est un instrument de musique celtique à caractère guerrier destiné à motiver les troupes et à effrayer l'ennemi.

Le ton est donc donné. Cette nouvelle entité dont la marge brute se chiffre à 33 millions d'euros compte bien se faire une place sur le marché. L'équipe de 300 salariés, 230 en provenance de H et 70 venant de l'agence Leg, compte parmi ses clients deux des plus gros annonceurs français à savoir <a href="www.sfr.fr/">SFR</a> et <a href="www.citroen.fr/‎">Citroën</a> mais également <a href="www.ouifm.fr/‎">Ouï FM</a>, <a href="store.nike.com/fr/fr_fr/">Nike</a>, <a href="www.vinci.com/‎">Vinci</a>, <a href="www.airfrance.fr/">Air France</a> etc.

L'agence explique le choix de son appellation par son envie de "<em>marquer sa différenciation, son aspérité et son patriotisme publicitaire.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Agence_Les_Gaulois.jpg"><img class="aligncenter size-full wp-image-5288" alt="Logo_Les_Gaulois" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Agence_Les_Gaulois.jpg" width="827" height="343" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/les_gaulois_1.jpg"><img class="aligncenter size-full wp-image-5287" alt="Logo_Les_Gaulois" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/les_gaulois_1.jpg" width="494" height="719" /></a>

&nbsp;

Pour info, voici un carnyx :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image_Carnyx.jpg"><img class="aligncenter size-full wp-image-5289" alt="Image_Carnyx" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image_Carnyx.jpg" width="827" height="314" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5284</wp:post_id>
		<wp:post_date><![CDATA[2013-10-15 00:30:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-14 22:30:34]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-gaulois-peuplent-la-planete-havas]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>The Blue Goose Pure Foods est fier de ses bêtes</title>
		<link>http://yannickbourenane.com/preprod/2013/10/21/the-blue-goose-pure-foods-est-fier-de-ses-betes/</link>
		<pubDate>Sun, 20 Oct 2013 22:30:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5302</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Blue_Goose_Pure_Foods.jpg"><img class="aligncenter size-full wp-image-5303" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Blue_Goose_Pure_Foods.jpg" width="827" height="369" /></a>

&nbsp;

<a href="http://www.bluegoosepurefoods.com/">The Blue Goose Pure Foods</a> est une marque alimentaire canadienne axée sur l'agriculture biologique et le bon traitement animalier. Dans un secteur où la couleur rouge est gage de qualité, la marque choisit une position novatrice et opte pour la couleur opposée : le bleu. <!--more-->

Le logotype est constitué par un monogramme reprenant les deux premières initiales du nom. La lettre "B" réinvente ses contre-formes pour intégrer la lettre "G". Le tout s'illustre dans une couleur bleu marine qui confère à l'ensemble un aspect plutôt haut de gamme et permet un clin d'oeil au nom de la marque.

L'identité se compose également d'illustrations animalières signées par Ben Kwok. Les poules, les vaches et les poissons témoignent de l'environnement dans lequel ils ont été élevés en s'habillant de paysages champêtres ou montagneux. L'ensemble est abouti et harmonieux.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_illo_chicken_01.jpg"><img class="aligncenter size-full wp-image-5307" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_illo_chicken_01.jpg" width="1000" height="1213" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_illo_chicken_02.jpg"><img class="aligncenter size-full wp-image-5308" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_illo_chicken_02.jpg" width="1000" height="584" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_ad_01.jpg"><img class="aligncenter size-full wp-image-5304" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_ad_01.jpg" width="1000" height="555" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_packaging_chicken_full.jpg"><img class="aligncenter size-full wp-image-5314" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_packaging_chicken_full.jpg" width="600" height="964" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_packaging_sausage.jpg"><img class="aligncenter size-full wp-image-5317" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_packaging_sausage.jpg" width="1000" height="376" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_packaging_strips.jpg"><img class="aligncenter size-full wp-image-5318" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_packaging_strips.jpg" width="1000" height="745" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_packaging_chicken.jpg"><img class="aligncenter size-full wp-image-5313" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_packaging_chicken.jpg" width="1510" height="1692" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_illo_cow.jpg"><img class="aligncenter size-full wp-image-5309" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_illo_cow.jpg" width="1000" height="742" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_packaging_meat.jpg"><img class="aligncenter size-full wp-image-5315" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_packaging_meat.jpg" width="1000" height="1107" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_illo_fish_02.jpg"><img class="aligncenter size-full wp-image-5311" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_illo_fish_02.jpg" width="951" height="581" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_illo_fish_01.jpg"><img class="aligncenter size-full wp-image-5310" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_illo_fish_01.jpg" width="1000" height="983" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_packaging_salmon.jpg"><img class="aligncenter size-full wp-image-5316" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_packaging_salmon.jpg" width="1000" height="739" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_logos_all.png"><img class="aligncenter size-full wp-image-5312" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_logos_all.png" width="1000" height="715" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_statements.png"><img class="aligncenter size-full wp-image-5319" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_statements.png" width="1000" height="914" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_identity_elements.png"><img class="aligncenter size-full wp-image-5306" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_identity_elements.png" width="700" height="495" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_ad_02.jpg"><img class="aligncenter size-full wp-image-5305" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/blue_goose_ad_02.jpg" width="1000" height="555" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-24.png"><img class="aligncenter size-full wp-image-5320" alt="Logo_Blue_Goose_Pure_Foods" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-24.png" width="1517" height="785" /></a>

L'identité est signée par l'agence Sid Lee.

Tout sur l'actu<a href="http://yannickbourenane.com/preprod/category/agroalimentaire/"> des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5302</wp:post_id>
		<wp:post_date><![CDATA[2013-10-21 00:30:10]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510110906;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9566;}i:1;a:1:{s:2:"id";i:5342;}i:2;a:1:{s:2:"id";i:819;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>8337</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.208.205.60]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-24 12:54:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-24 10:54:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très belle identité !!
En revanche, c'est un peu dommage d'avoir à chaque fois la signature de l'illustrateur en mode "graffeur" qui ne s'accorde pas bien avec l'univers de la marque.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1382612061.5803830623626708984375;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>72330</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:27:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:27:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne trouve pas ça gênant, surtout que la signature est plus liée aux illustration qu'au reste. Pas d'accord.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>8337</wp:comment_parent>
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	</item>
	<item>
		<title>JCPenney comes back</title>
		<link>http://yannickbourenane.com/preprod/2013/10/17/jcpenney-back-to-basics/</link>
		<pubDate>Thu, 17 Oct 2013 12:30:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5322</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_JCPenney.jpg"><img class="aligncenter size-full wp-image-5323" alt="Logo_JCPenney" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_JCPenney.jpg" width="827" height="370" /></a>

&nbsp;

La chaîne texane de grands magasins, <a href="http://www.jcpenney.com/">JCPenney</a>, dévoile sa nouvelle identité visuelle... qui n'est autre que celle datant de 2008. Fondée en 1902, la marque aux 160 000 salariés s'est largement cherchée au cours de ces cinq dernières années pour finalement revenir à ses classiques identitaires rassurant ainsi les consommateurs désoeuvrés.<!--more-->

L'ancien directeur général de JCPenney, Ron Johnson, avait choisi de résumer la marque à ses initiales. A celles-ci j'ajoutaient des carrés dont les couleurs et l'emplacement rappelaient le drapeau américain. Cet élan de patriotisme n'a pas fait l'unanimité. La marque a essuyé de nombreuses plaintes de la part de ses consommateurs.

Ron Johnson est parti, la marque réintroduit son logo dévoilé en 2008. Exit les carrés et les initiales, le nom s'inscrit en toute simplicité dans une typographie sans serif de couleur rouge.

Kate Coultas, porte-parole de la marque, explique : "<em>The classic J.C. Penney logo is familiar, as it is the same logo displayed on most of our stores today, and reignites pride in J.C. Penney and symbolizes the company who has faithfully served communities across America for over 100 years.</em>"

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-71.png"><img class="aligncenter size-full wp-image-5324" alt="Logo_JCPenney" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-71.png" width="1006" height="645" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5322</wp:post_id>
		<wp:post_date><![CDATA[2013-10-17 14:30:47]]></wp:post_date>
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			<wp:comment_id>8302</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[83.206.206.45]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-18 10:15:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-18 08:15:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Combien leur agence leur a fait payer pour revenir au logo de 2008 ? C'est magouille et compagnie :)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72335</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:31:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:31:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[De toutes façon ce nom est problématique pour ne pas dire "retarded" comme les jeunes américains disent…  Il y a moyen de faire autre chose. mais bien sur, si ce  sont des ringards, ce sera ringard!! Et vu leur choix rétrograde… ma main à couper que ça doit être de super cons ces gens!]]></wp:comment_content>
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	<item>
		<title>Tourism Fiji change de logo</title>
		<link>http://yannickbourenane.com/preprod/2013/10/17/tourism-fiji-change-de-logo/</link>
		<pubDate>Wed, 16 Oct 2013 22:30:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5331</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Tourism_Fiji.jpg"><img class="aligncenter size-full wp-image-5332" alt="Logo_Tourism_Fiji" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Tourism_Fiji.jpg" width="827" height="275" /></a>

&nbsp;

Alors qu'en 2011 le baromètre international du bonheur WIN-Gallup a identifié Fidji comme étant l'endroit le plus joyeux du monde, l'organisation <a href="http://www.fiji.travel/">Tourism Fiji</a> dévoile sa nouvelle identité visuelle destinée à retranscrire ce sentiment. Il semble pourtant que le "J" en forme de sourire n'y suffira pas.<!--more-->

Le logotype abandonne le feu au profit de l'océan. Le nom de l'organisation s'inscrit dans une typographie de couleur bleu turquoise rappelant celle de l'océan Pacifique. Les graisses différentes accordées aux mentions du nom sont particulièrement regrettables et nuisent à la lisibilité. La prolongation de la jambe du "J" qui épouse la forme d'un sourire est une solution pauvre pour illustrer le bonheur.

Le slogan :"Where happiness finds you" apparaît.

Rick Hamilton, directeur de Tourism Fiji, explique : “<em>When you think about it, the whole world is continually looking for happiness. But actually, it’s Fijians, the people who are trying the least, who have it the most. We wanted to demonstrate why Fiji is the happiest place in the world and ultimately to show how this happiness can be transferred to our visitors.</em>”

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-25.png"><img class="aligncenter size-full wp-image-5333" alt="Logo_Tourism_Fiji" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-25.png" width="1348" height="750" /></a>

L'identité est signée par l'agence N/A.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/tourisme/">des logos dans le tourisme.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5331</wp:post_id>
		<wp:post_date><![CDATA[2013-10-17 00:30:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-16 22:30:23]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[tourism-fiji-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="tourisme-2"><![CDATA[Tourisme]]></category>
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		<wp:comment>
			<wp:comment_id>8299</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nicooooooooooooooooooooooooo@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.49.203.146]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-17 09:13:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-17 07:13:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour, ce logo date de 2012 à en croire votre confrère actulogo http://www.actulogo.fr/2013/01/la-longue-liste-des-logos-de-2012-quon-navait-pas-encore-montres-partie-44/]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8300</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kirofrffefr@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-18 01:24:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-17 23:24:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[D'un logo chaud... à un logo froid. Mouais, dommage.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72338</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:34:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:34:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas d'accord, il est très marin et ludique, ça respire le fun des vacances à sur la côte. En plus, il est rond ce qui rappel la notion d'île. Très réussi désolé. Leur logo précédent était mal foutu!]]></wp:comment_content>
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			<wp:comment_parent>8300</wp:comment_parent>
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	</item>
	<item>
		<title>Une part de l&#039;identité espagnole s&#039;envole</title>
		<link>http://yannickbourenane.com/preprod/2013/10/15/une-part-de-lidentite-espagnole-senvole/</link>
		<pubDate>Tue, 15 Oct 2013 21:32:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5336</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Nouveau_Logo_Iberia.jpg"><img class="aligncenter size-full wp-image-5337" alt="Nouveau_Logo_Iberia" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Nouveau_Logo_Iberia.jpg" width="827" height="370" /></a>Trois ans après sa fusion avec British Airways, les résultats de la compagnie aérienne espagnole Iberia, fondée en 1927, sont en chute libre : moins de pilotes, moins d'avions, moins d'heures de vol... Mais un nouveau logo et plus de 9 000 personnes sondées, employés et passagers, pour choisir cette identité qui s'émancipe de son caractère national.
<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1391456_483431281755059_968551169_n.jpg"><img class="aligncenter size-full wp-image-5338" alt="1391456_483431281755059_968551169_n" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1391456_483431281755059_968551169_n.jpg" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/617774_0203068324609_web_tete.jpg"><img class="aligncenter size-full wp-image-5339" alt="617774_0203068324609_web_tete" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/617774_0203068324609_web_tete.jpg" width="570" height="570" /></a>Certes le logo de la compagnie nécessitait un sérieux redesign pour se délester de son aspect seventies. Sous la houlette de la holding International Airlines Groupe (IAG) qui rassemble Iberia et Bristish Airways, le choix a été plus tranchant. La filiation monarchique disparait avec sa couronne mais aussi l'emblématique et astucieux acronyme IB, ce qui déçoit de nombreux usagers, et sur <a href="https://www.facebook.com/IberiaEN">Facebook</a>, Iberia s'explique : "<em>Con el cambio buscamos contribuirde forma significativa al objetivo de lograr una Iberia más fuerte, moderna y competitiva. Además de que se ha tomado como inspiración la cultura española y su influencia en el mundo, la nueva imagen busca construir un discurso expresivo, vitalista y relevante, reflejo del profundo cambio que se está llevando a cabo en Iberia</em>". La typographie reste en capitales, en rouge mais quitte son italique pour réellement s'assouplir.

Bien que les couleurs nationales soient maintenues dans un emblème générique représentant une dérive d'avion, une part de l'identité de la compagnie espagnole s'envole avec la transformation du logotype. Certains associent cette image à celle de la compagnie aérienne colombienne, Avianca, 2ème compagnie la plus ancienne au monde après KLM. Les uniformes ont été revus, l’intérieur des avions rénové et le site Internet mis à jour. Le 15 novembre prochain, le lancement du premier Airbus 330 paré de sa nouvelle identité aura lieu depuis l’aéroport madrilène de Barajas. Le nouveau logo sera ensuite progressivement déployé.

L'identité est signée par l'agence Interbrand.

Voir la vidéo : aujourd'hui, <a href="http://www.youtube.com/watch?v=YAExfkyrawU">Iberia change</a>.]]></content:encoded>
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		<wp:post_id>5336</wp:post_id>
		<wp:post_date><![CDATA[2013-10-15 23:32:36]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="espagne"><![CDATA[Espagne]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>8303</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.96.10]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-18 11:25:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-18 09:25:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pourquoi ne pas redisgner l'acronyme IB ? C'est dommage d'abandonner un beau signe comme ça... C'est un peu ce qui faisait la singularité de la compagnie. La le logo est clairement aligner au autres compagnies et se démarque pas du tout je trouve. Pour la 1000ème fois on retrouve l'aileron dans le signe.
Quel prise de parti, quel originalité WHAOUUU !!!
C'est d'un chiant...


http://yannickbourenane.com/preprod/wp-content/uploads/2013/01/American_Airlines_Logo.jpg
http://1.bp.blogspot.com/-bbOxA_D-MsY/T3ApziAn9fI/AAAAAAAAFjw/bQnNGofEf5s/s640/Corsair_logo.jpg
http://yannickbourenane.com/preprod/wp-content/uploads/2013/06/Logo_Aigle_Azur.jpg
http://upload.wikimedia.org/wikipedia/fr/0/02/Balkan_airlines_logo.png
http://www.aeroport.com/uploads/logos/airlines/Logo_Air_Moldova.png
http://www.aeroport.com/uploads/logos/airlines/Logo_Tarom.png]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72340</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:36:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:36:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout à fait d'accord. C'est triste.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>8303</wp:comment_parent>
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	</item>
	<item>
		<title>Siemens Enterprise Communications devient Unify</title>
		<link>http://yannickbourenane.com/preprod/2013/10/22/siemens-enterprise-communications-devient-unify/</link>
		<pubDate>Mon, 21 Oct 2013 22:30:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5342</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Unify.jpg"><img class="aligncenter size-full wp-image-5343" alt="Logo_Unify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Unify.jpg" width="827" height="370" /></a>

&nbsp;

Siemens Enterprise Communications, né en 2008 de la collaboration de <a href="http://www.gores.com/">Gores Group</a> et de <a href="http://www.siemens.com/entry/cc/en/">Siemens AG</a>, s'appellera désormais <a href="http://www.unify.com/fr/">Unify</a>. L'entreprise propose des logiciels et des services de communication globale à 75% des 500 plus grandes entreprises de la planète. Unify s'émancipe de sa filiation avec le géant Siemens et articule son identité autour de sa lettre centrale : "i".<!--more-->

Le nom cherche à traduire la principale mission de l'entreprise : "<em>Unifier les systèmes de communication de nos clients.</em>"

Le nom s'inscrit en bas de casse dans une typographie de couleur blanche. La lettre centrale "i" sert de point d'ancrage à l'identité et crée une symétrie horizontale dans le nom. Sa couleur dégradée du jaune vers le vert vif offre de la fraîcheur au logo. Cette lettre est également utilisée en tant que pronom : "I" ("Je"). L'agence McMillan explique : "<em>At the center of the logo is a vibrant, single "I", representing the concept of unification—bringing the many into one. The energy given off by this "I" symbolizes the power of collective energy. The "I" also represents the individual, employee or end user who is empowered by Unify technology</em>."

On souligne la façon ingénieuse dont il est utilisé dans la brochure de la marque.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/unify_logo_construction.png"><img class="aligncenter size-full wp-image-5347" alt="Logo_Unify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/unify_logo_construction.png" width="1000" height="606" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/unify_type.png"><img class="aligncenter size-full wp-image-5350" alt="unify_type" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/unify_type.png" width="1000" height="316" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/unify_logo_detail.png"><img class="aligncenter size-full wp-image-5348" alt="Logo_Unify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/unify_logo_detail.png" width="1000" height="254" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/unify_brochure.jpg"><img class="aligncenter size-full wp-image-5346" alt="Logo_Unify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/unify_brochure.jpg" width="940" height="1395" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/unify_print_ad.jpg"><img class="aligncenter size-full wp-image-5349" alt="Logo_Unify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/unify_print_ad.jpg" width="1000" height="663" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/995208_10151849837783280_1839556328_n.png"><img class="aligncenter size-full wp-image-5355" alt="Logo_Unify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/995208_10151849837783280_1839556328_n.png" width="762" height="563" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1395996_10151857819673280_643510414_n.jpg"><img class="aligncenter size-full wp-image-5359" alt="Logo_Unify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1395996_10151857819673280_643510414_n.jpg" width="720" height="480" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1383414_10151847921763280_1684589865_n.jpg"><img class="aligncenter size-full wp-image-5358" alt="Logo_Unify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1383414_10151847921763280_1684589865_n.jpg" width="720" height="266" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1381390_10151851868878280_1052661626_n.png"><img class="aligncenter size-full wp-image-5357" alt="Logo_Unify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1381390_10151851868878280_1052661626_n.png" width="709" height="536" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1374262_10151818937388280_2031196133_n.png"><img class="aligncenter size-full wp-image-5356" alt="Logo_Unify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1374262_10151818937388280_2031196133_n.png" width="455" height="416" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/unify_billboard.jpg"><img class="aligncenter size-full wp-image-5345" alt="Logo_Unify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/unify_billboard.jpg" width="900" height="476" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-45.png"><img class="aligncenter size-full wp-image-5344" alt="Logo_Unify" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-45.png" width="1328" height="786" /></a>

Découvrir <a href="http://harmonizenow.unify.com/">le lancement de l'identité en vidéo.</a>

L'identité est signée par l'agence McMillan.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5342</wp:post_id>
		<wp:post_date><![CDATA[2013-10-22 00:30:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-21 22:30:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[siemens-enterprise-communications-devient-unify]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="communication"><![CDATA[communication]]></category>
		<category domain="post_tag" nicename="gores-group"><![CDATA[Gores Group]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="siemens-ag"><![CDATA[Siemens AG]]></category>
		<category domain="post_tag" nicename="siemens-enterprise-communications"><![CDATA[Siemens Enterprise Communications]]></category>
		<category domain="post_tag" nicename="unify"><![CDATA[Unify]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5343]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509925655;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11535;}i:1;a:1:{s:2:"id";i:6636;}i:2;a:1:{s:2:"id";i:80;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8328</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.206.206.45]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-22 11:29:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-22 09:29:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le logo est bien sans être extraordinaire. Par contre il prend tout son sens dans cette charte bien utilisée.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8336</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.208.205.60]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-24 12:40:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-24 10:40:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Complétement d'accord avec Studdywax !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le zoo de Moscou s&#039;animalise</title>
		<link>http://yannickbourenane.com/preprod/2013/10/23/le-zoo-de-moscou-sanimalise/</link>
		<pubDate>Tue, 22 Oct 2013 22:30:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5363</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Zoo_Moscou.jpg"><img class="aligncenter size-full wp-image-5364" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Zoo_Moscou.jpg" width="827" height="370" /></a>

Fondé en 1864, <a href="http://www.moscowzoo.ru/">le parc zoologique de Moscou</a> est l'un des plus anciens zoos du continent. A l'approche de son 150e anniversaire, le parc aux 25 hectares et aux 1127 espèces d'animaux s'offre un véritable rebranding à l'aide d'une identité aux allures de kaléidoscope.

<!--more-->

Le logo est désormais composé d'un emblème et de la date de création du zoo, un fier clin d'oeil à son ancienneté. Une représentation graphique animalière surplombe le logo. L'écureuil est présenté au travers d'une double symétrie axiale à laquelle s'ajoute un jeu de transparence. Trois variantes du logo viennent compléter l'identité : le dauphin, le pélican et le faisan qui offrent une multichromie et une luminosité ludiques.

Le défaut de symétrie horizontale présent sur la déclinaison du dauphin est regrettable.

Une nouvelle signalisation du parc est également dévoilée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/azaqvr.png"><img class="aligncenter size-full wp-image-5365" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/azaqvr.png" width="1144" height="555" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/lftp5.jpg"><img class="aligncenter size-full wp-image-5377" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/lftp5.jpg" width="1599" height="1111" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/3465dev.jpg"><img class="aligncenter size-full wp-image-5376" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/3465dev.jpg" width="1600" height="901" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/xmn8y1.jpg"><img class="aligncenter size-full wp-image-5379" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/xmn8y1.jpg" width="1599" height="901" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2zxo0zq.jpg"><img class="aligncenter size-full wp-image-5372" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2zxo0zq.jpg" width="1599" height="901" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2yoe8sp.jpg"><img class="aligncenter size-full wp-image-5371" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2yoe8sp.jpg" width="1599" height="901" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2v84gts.jpg"><img class="aligncenter size-full wp-image-5370" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2v84gts.jpg" width="1599" height="901" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/33paly0.jpg"><img class="aligncenter size-full wp-image-5375" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/33paly0.jpg" width="1599" height="1128" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/24v5zyq.jpg"><img class="aligncenter size-full wp-image-5374" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/24v5zyq.jpg" width="1598" height="899" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2l8bw9y.jpg"><img class="aligncenter size-full wp-image-5368" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2l8bw9y.jpg" width="1599" height="901" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/9k5y79.jpg"><img class="aligncenter size-full wp-image-5373" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/9k5y79.jpg" width="1599" height="901" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2d6tgte.jpg"><img class="aligncenter size-full wp-image-5366" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2d6tgte.jpg" width="1600" height="901" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2l6vt.jpg"><img class="aligncenter size-full wp-image-5367" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2l6vt.jpg" width="1600" height="901" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2nw0gp.jpg"><img class="aligncenter size-full wp-image-5369" alt="Logo_Zoo_Moscou" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/2nw0gp.jpg" width="1599" height="894" /></a>

&nbsp;

L'identité est signée par l'agence RIA Novosti.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/divertissement/">des logos dans les divertissements</a> <a href="http://yannickbourenane.com/preprod/category/tourisme/">et le tourisme.</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5363</wp:post_id>
		<wp:post_date><![CDATA[2013-10-23 00:30:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-22 22:30:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-zoo-de-moscou-sanimalise]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="moscou"><![CDATA[Moscou]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="zoo"><![CDATA[Zoo]]></category>
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			<wp:meta_value><![CDATA[5364]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8331</wp:comment_id>
			<wp:comment_author><![CDATA[Rémi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[remin88@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[217.128.32.136]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-23 08:18:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-23 06:18:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pardon, mais je ne vois pas le "défaut de symétrie horizontale" dont vous parlez sur le dauphin. Est-ce que vous pourriez préciser ce point ? Merci :)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8332</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.123.118.80]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-23 09:15:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-23 07:15:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Rémi,

Sur les autres variantes du logo, si vous tracez un axe horizontal, les animaux sont parfaitement symétriques. En revanche, les dauphins se chevauchent et ne respectent pas cette distance. Afin de garder les mêmes proportions en hauteur sur le logo, le rapport de symétrie n'a pas été respecté étant donné la taille du dauphin. C'est un détail qui a son importance :)]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>8333</wp:comment_id>
			<wp:comment_author><![CDATA[Colin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[colin.philippe-jan@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.187.10]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-23 13:56:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-23 11:56:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une contreforme de la variante dauphin me rappelle étrangement l'emblème de Batman...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8335</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.208.205.60]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-24 12:34:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-24 10:34:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vrai que c'est dommage pour le dauphin mais je trouve qu'il n'y a que l'écureuil qui rende vraiment bien !]]></wp:comment_content>
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	</item>
	<item>
		<title>Le monde des logos à la verticale</title>
		<link>http://yannickbourenane.com/preprod/2013/10/25/le-monde-des-logos-a-la-verticale/</link>
		<pubDate>Thu, 24 Oct 2013 22:30:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5416</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_8.jpg"><img class="aligncenter size-full wp-image-5470" alt="Logo_Barres_8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_8.jpg" width="827" height="251" /></a>

&nbsp;

C'est vendredi, voici une petite sélection de 8 logos tout en barres, simples et élégants. Qu'en pensez-vous ? Voici <a href="http://mitpress.mit.edu/main/home/default.asp" target="_blank">MIT Press</a> signé par Muriel Cooper en 1963.

Grâce au générateur présent sur Graphism.fr, <a href="http://mud.mitplw.com/MITPTyper/">créez vos propres logos en barres</a>.

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_1.jpg"><img class="aligncenter size-full wp-image-5480" alt="Logo_Barres_1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_1.jpg" width="827" height="318" /></a>

<a href="http://web.mit.edu/">MIT</a> by Tim Blackburn et Matthew Carter en 2003.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_2.jpg"><img class="aligncenter size-full wp-image-5481" alt="Logo_Barres_2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_2.jpg" width="827" height="370" /></a>

Le logo de <a href="http://www.lip.fr/fr/">Lip</a>.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_3.jpg"><img class="aligncenter size-full wp-image-5482" alt="Logo_Barres_3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_3.jpg" width="827" height="226" /></a>Le logo pour la galerie <a href="http://www.haunchofvenison.com/en/" target="_blank">Haunch of Venison</a> by Spin.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_5.jpg"><img class="aligncenter size-full wp-image-5484" alt="Logo_Barres_5" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_5.jpg" width="827" height="164" /></a>

Le logo du <a href="http://www.mattandphreds.com/" target="_blank">Matt &amp; Phreds Jazz Club</a>.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_6.jpg"><img class="aligncenter size-full wp-image-5485" alt="Logo_Barres_6" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_6.jpg" width="827" height="164" /></a>

<a href="http://www.the-mill.com/" target="_blank">The Mill</a> signé par North en 1999.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_7.jpg"><img class="aligncenter size-full wp-image-5486" alt="Logo_Barres_7" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_7.jpg" width="827" height="276" /></a>

Le logo <a href="http://www.manpower.fr/" target="_blank">Manpower</a>.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_9.jpg"><img class="aligncenter size-full wp-image-5487" alt="Logo_Barres_9" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Barres_9.jpg" width="827" height="252" /></a>

&nbsp;

Le logo de Mika Ohtsuki signé par<a href="http://www.emmi.co.uk/" target="_blank"> </a>Emmi en 2005.

&nbsp;

Source : Graphism.fr]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5416</wp:post_id>
		<wp:post_date><![CDATA[2013-10-25 00:30:28]]></wp:post_date>
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		<wp:post_name><![CDATA[le-monde-des-logos-a-la-verticale]]></wp:post_name>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="post_tag" nicename="logos-en-barres"><![CDATA[Logos en barres]]></category>
		<category domain="post_tag" nicename="serie-de-logos-2"><![CDATA[série de logos]]></category>
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			<wp:meta_value><![CDATA[5470]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8340</wp:comment_id>
			<wp:comment_author><![CDATA[Corentin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[eriaktorreno@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[217.74.103.18]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-25 09:40:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-25 07:40:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a le logotype de Lille dans un style proche.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8359</wp:comment_id>
			<wp:comment_author><![CDATA[Hohler Kévin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[admin@kaache.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.kaache.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.63.238.131]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-30 07:41:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-30 06:41:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour cette sélection. Il y a aussi :
- le logo de 60|40 par Purpose
- le logo de The Goldman Warehouse par karissonwilker, 
- le logo de Tucuman par Bernardo + Celis
- le logo de Codarts par 75B]]></wp:comment_content>
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	</item>
	<item>
		<title>L&#039;école Isart Digital change de logo</title>
		<link>http://yannickbourenane.com/preprod/2013/10/24/lecole-isart-digital-change-de-logo/</link>
		<pubDate>Wed, 23 Oct 2013 22:30:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5494</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Isart_Digital.jpg"><img class="aligncenter size-full wp-image-5495" alt="Logo_Isart_Digital" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Isart_Digital.jpg" width="827" height="293" /></a>

&nbsp;

<a href="http://www.isartdigital.com/fr/">Isart Digital</a>, école supérieure spécialisée dans l'enseignement des métiers du jeu vidéo et de l'animation 3D, dévoile sa nouvelle identité visuelle. L'objectif principal de l'école est de "<em>retrouver une cohérence visuelle sur l'ensemble de ses supports de communication.</em>" L'absence d'effet 3D dans le logo de l'établissement est une bonne surprise étant donné la spécialité de son enseignement.<!--more-->

Le logo apparaît comme plus sérieux, plus solide. Le nom s'inscrit en capitale dans une typographie personnalisée qui donne l'idée d'animation. La coupure présente sur la lettre "T" nuit malheureusement à la lisibilité et crée une sorte de symétrie horizontale inversée confondante avec la lettre "L" présente en-dessous. La lettre "A" manque également de lisibilité mais peut se deviner. L'interlettrage important octroyé à la mention "Digital" permet d'asseoir le logo et harmonise l'identité.

Xavier Rousselle, directeur de l'école, explique : "<em>Le challenge était grand et pas des plus simples à relever pour une école de l’entertainment : dépoussiérer notre logo historique et refondre totalement le site tout en restant dans une continuité pour ne pas être en rupture avec nos valeurs.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-110.png"><img class="aligncenter size-full wp-image-5496" alt="Site_Isart_Digital" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-110.png" width="1318" height="689" /></a>

L'identité est signée par l'agence Vanksen.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/education/">des logos dans l'éducation.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5494</wp:post_id>
		<wp:post_date><![CDATA[2013-10-24 00:30:02]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="ecole"><![CDATA[école]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="isart-digital"><![CDATA[Isart Digital]]></category>
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		<title>Zero Motorcycles dévoile sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2013/10/28/zero-motorcycles-devoile-sa-nouvelle-identite/</link>
		<pubDate>Sun, 27 Oct 2013 23:30:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5520</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Zero_Motorcycles.jpg"><img class="aligncenter size-full wp-image-5521" alt="Logo_Zero_Motorcycles" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Zero_Motorcycles.jpg" width="827" height="370" /></a>

<a href="http://www.zeromotorcycles.com/fr/">Zero Motorcycles</a>, fabricant américain de motos électriques né en 2006, dévoilera en novembre sa gamme de modèles 2014 au <a href="http://www.andiamo.fr/article-milan-116309430.html">Salon International de la Moto</a>. Pour soutenir ce lancement, le leader mondial du secteur déploie sa nouvelle identité visuelle voulant illustrer "<em>le frisson de l'électrique"</em>.<!--more-->

Le logo gagne en lisibilité et apparaît comme solidifié. Un monogramme rond, reprenant la contre-forme du "o" de "zéro", intègre un zig zag qui illustre à la fois un virage, un "z" et un éclair électrique, clin d'oeil aux produits de la marque. Le nom s'inscrit dans une typographie de couleur noire. La signature géographique disparaît témoignant ainsi de l'ampleur internationale du fabricant.

Scot Harden, président marketing de Zero Motorcycles, explique : "<em>Depuis la création de Zero Motorcycles en 2006, nous avons énormément contribué à l'évolution de l'industrie de la moto électrique et nous sommes fiers de poursuivre le développement de notre groupe, notre marque et notre style de vie. Au-delà du marché de la moto électrique, Zero Motorcycles touche désormais de nouveaux publics tels que les primo-pratiquants et les vétérans. Nous avons ressenti le besoin de faire évoluer notre logo pour faire ressentir les émotions associées à nos valeurs et partager pleinement la dynamique et la passion suscitées par nos produits et l'expérience de pilotage.</em>"

<a href="http://www.zeromotorcycles.com/press-releases/oct-22-2013-new-zero-logo.php?stnd&amp;utm_source=zero-db&amp;utm_medium=Email&amp;utm_campaign=2013%2BNew%2BLogo">Lire le communiqué de presse</a>.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-111.png"><img class="aligncenter size-full wp-image-5522" alt="Logo_Zero_Motorcycles" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-111.png" width="1178" height="815" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5520</wp:post_id>
		<wp:post_date><![CDATA[2013-10-28 00:30:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-27 23:30:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[zero-motorcycles-devoile-sa-nouvelle-identite]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="zero-motorcycles"><![CDATA[Zero Motorcycles]]></category>
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			<wp:meta_value><![CDATA[5521]]></wp:meta_value>
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		<title>L&#039;EuroBasket 2015 danse en Ukraine</title>
		<link>http://yannickbourenane.com/preprod/2013/10/29/leurobasket-2015-danse-en-ukraine/</link>
		<pubDate>Mon, 28 Oct 2013 23:30:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5527</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_EuroBasket_2015.jpg"><img class="aligncenter size-full wp-image-5530" alt="Logo_EuroBasket_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_EuroBasket_2015.jpg" width="827" height="370" /></a>

&nbsp;

Alors que l'<a href="http://www.eurobasket2013.org/en/default.asp">Euro 2013</a> s'est achevé le mois dernier avec la victoire de l'équipe de France, la Fédération Internationale de Basket-ball (FIBA) dévoile l'identité visuelle de l'EuroBasket 2015. Ce championnat d'Europe de basket-ball se déroulera en Ukraine. Pour l'occasion, le logo rend hommage aux danses traditionnelles du pays.<!--more-->

Il ne faut pas se fier aux apparences. Alors qu'à première vue le logo semble présenter un simple ballon de basket, il est en fait inspiré d'un danseur ukrainien. Les versants naturels de la balle sont utilisés afin d'illustrer l'Arkan et l'Hopak, danses traditionnelles connues pour leurs sauts rappelant ceux des basketteurs pour marquer des paniers.

Les couleurs reprennent celles des drapeaux des différents pays participants. L'identité est appropriée, seul le choix de plusieurs typographies pour inscrire le nom de l'événement nuit à la lisibilité.

<a href="http://basketsession.com/actu/la-fiba-devoile-le-logo-de-leurobasket-2015-121547/">Voir le lancement du logo en vidéo.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/eurobasket_2015_logo_explanation.jpg"><img class="aligncenter size-full wp-image-5538" alt="Logo_EuroBasket_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/eurobasket_2015_logo_explanation.jpg" width="1000" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/eurobasket_2015_logo_broken.jpg"><img class="aligncenter size-full wp-image-5537" alt="Logo_EuroBasket_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/eurobasket_2015_logo_broken.jpg" width="1000" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/eurobasket_2015_app_figures.jpg"><img class="aligncenter size-full wp-image-5534" alt="Logo_EuroBasket_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/eurobasket_2015_app_figures.jpg" width="1000" height="460" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/eurobasket_2015_app_tee_tote.jpg"><img class="aligncenter size-full wp-image-5535" alt="Logo_EuroBasket_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/eurobasket_2015_app_tee_tote.jpg" width="1000" height="337" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/eurobasket_2015_ads.jpg"><img class="aligncenter size-full wp-image-5533" alt="Logo_EuroBasket_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/eurobasket_2015_ads.jpg" width="1000" height="644" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/eurobasket_2015_logo_black_and_white.jpg"><img class="aligncenter size-full wp-image-5536" alt="Logo_EuroBasket_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/eurobasket_2015_logo_black_and_white.jpg" width="997" height="934" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1383179_588126027913235_1602837153_n.png"><img class="aligncenter size-full wp-image-5532" alt="Logo_EuroBasket_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1383179_588126027913235_1602837153_n.png" width="851" height="315" /></a>

&nbsp;

&nbsp;

Pour info, voici le logo de <a href="http://www.eurobasket2013.org/en/default.asp">l'EuroBasket 2013</a> :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_EuroBasket_2013.jpg"><img class="aligncenter size-full wp-image-5531" alt="Logo_EuroBasket_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_EuroBasket_2013.jpg" width="827" height="370" /></a>

L'identité est signée par l'agence Brandia Central.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5527</wp:post_id>
		<wp:post_date><![CDATA[2013-10-29 00:30:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-28 23:30:03]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[leurobasket-2015-danse-en-ukraine]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="basketball"><![CDATA[basketball]]></category>
		<category domain="post_tag" nicename="eurobasket-2015"><![CDATA[EuroBasket 2015]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="ukraine"><![CDATA[Ukraine]]></category>
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		<title>Happy Halloween</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/happy-halloween/</link>
		<pubDate>Wed, 30 Oct 2013 23:30:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5540</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-zombie.png"><img class="aligncenter size-full wp-image-5541" alt="android-logo-zombie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-zombie.png" width="750" height="400" /></a>

&nbsp;

Aujourd'hui c'est Halloween, nous le fêtons avec le célèbre robot <a href="http://www.android.com/">Android</a>. Attention le costume est de rigueur.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-adam.png"><img class="aligncenter size-full wp-image-5542" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-adam.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-angrybird.png"><img class="aligncenter size-full wp-image-5543" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-angrybird.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-avatar.png"><img class="aligncenter size-full wp-image-5544" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-avatar.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-batman_1.png"><img class="aligncenter size-full wp-image-5545" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-batman_1.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-cheerleader.png"><img class="aligncenter size-full wp-image-5546" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-cheerleader.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-chewbacca.png"><img class="aligncenter size-full wp-image-5547" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-chewbacca.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-death_1.png"><img class="aligncenter size-full wp-image-5548" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-death_1.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-devil.png"><img class="aligncenter size-full wp-image-5549" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-devil.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-domo.png"><img class="aligncenter size-full wp-image-5550" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-domo.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-frankenshtein.png"><img class="aligncenter size-full wp-image-5551" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-frankenshtein.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-hotdog.png"><img class="aligncenter size-full wp-image-5552" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-hotdog.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-hulk.png"><img class="aligncenter size-full wp-image-5553" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-hulk.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-ironman.png"><img class="aligncenter size-full wp-image-5554" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-ironman.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-ninja.png"><img class="aligncenter size-full wp-image-5555" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-ninja.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-pirate.png"><img class="aligncenter size-full wp-image-5556" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-pirate.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-pumpkin.png"><img class="aligncenter size-full wp-image-5557" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-pumpkin.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-queen.png"><img class="aligncenter size-full wp-image-5558" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-queen.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-r2d2.png"><img class="aligncenter size-full wp-image-5559" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-r2d2.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-spongebob.png"><img class="aligncenter size-full wp-image-5560" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-spongebob.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-startrooper.png"><img class="aligncenter size-full wp-image-5561" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-startrooper.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-superman.png"><img class="aligncenter size-full wp-image-5562" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-superman.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-things.png"><img class="aligncenter size-full wp-image-5563" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-things.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-vampire.png"><img class="aligncenter size-full wp-image-5564" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logo-vampire.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-angel.png"><img class="aligncenter size-full wp-image-5565" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-angel.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-bee.png"><img class="aligncenter size-full wp-image-5566" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-bee.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-cat.png"><img class="aligncenter size-full wp-image-5567" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-cat.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-caveman.png"><img class="aligncenter size-full wp-image-5568" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-caveman.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-doctor.png"><img class="aligncenter size-full wp-image-5569" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-doctor.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-ghost.png"><img class="aligncenter size-full wp-image-5570" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-ghost.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-lil-red-riding-hood.png"><img class="aligncenter size-full wp-image-5571" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-lil-red-riding-hood.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-mummy.png"><img class="aligncenter size-full wp-image-5572" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-mummy.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-priest.png"><img class="aligncenter size-full wp-image-5573" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-priest.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-skeleton.png"><img class="aligncenter size-full wp-image-5574" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-skeleton.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-spider.png"><img class="aligncenter size-full wp-image-5575" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-spider.png" width="750" height="400" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-zebra.png"><img class="aligncenter" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-zebra.png" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-thomb.png"><img class="aligncenter size-full wp-image-5576" alt="Logo_Halloween_Android" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/android-logos-thomb.png" width="750" height="400" /></a>

Source : StockLogos]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5540</wp:post_id>
		<wp:post_date><![CDATA[2013-10-31 00:30:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-30 23:30:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[happy-halloween]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="android"><![CDATA[Android]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="halloween"><![CDATA[Halloween]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5541]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
	</item>
	<item>
		<title>Quand le produit crée le logo</title>
		<link>http://yannickbourenane.com/preprod/2013/11/01/quand-le-produit-cree-le-logo/</link>
		<pubDate>Thu, 31 Oct 2013 23:30:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5579</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/112.jpg"><img class="aligncenter size-full wp-image-5580" alt="Logo_Colgate" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/112.jpg" width="700" height="325" /></a>

&nbsp;

C'est vendredi, voici 9 logos de grandes marques réalisés à partir d'échantillons de leurs propre produit.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-112.png"><img class="aligncenter size-full wp-image-5581" alt="Logo_Heinz" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-112.png" width="601" height="399" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-27.png"><img class="aligncenter size-full wp-image-5582" alt="Logo_CheezWhiz" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-27.png" width="600" height="397" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-47.png"><img class="aligncenter size-full wp-image-5584" alt="Logo_Skippy" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-47.png" width="595" height="396" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-36.png"><img class="aligncenter size-full wp-image-5583" alt="Logo_Nutella" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-36.png" width="596" height="396" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-54.png"><img class="aligncenter size-full wp-image-5585" alt="Logo_Miracle_Whip" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-54.png" width="595" height="395" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-72.png"><img class="aligncenter size-full wp-image-5587" alt="Logo_Sharpie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-72.png" width="595" height="396" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-64.png"><img class="aligncenter size-full wp-image-5586" alt="Logo_French's" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-64.png" width="595" height="395" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-81.png"><img class="aligncenter size-full wp-image-5588" alt="Logo_Gillette" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-81.png" width="596" height="395" /></a>

&nbsp;

Source : Il Etait Une Pub

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5579</wp:post_id>
		<wp:post_date><![CDATA[2013-11-01 00:30:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-31 23:30:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[quand-le-produit-cree-le-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5580]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509888839;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12467;}i:1;a:1:{s:2:"id";i:1161;}i:2;a:1:{s:2:"id";i:6502;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Le centre Beaugrenelle dévoile son logo</title>
		<link>http://yannickbourenane.com/preprod/2013/10/30/le-centre-beaugrenelle-devoile-son-logo/</link>
		<pubDate>Wed, 30 Oct 2013 08:10:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5599</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Beaugrenelle.jpg"><img class="aligncenter size-full wp-image-5600" alt="Logo_Beaugrenelle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Beaugrenelle.jpg" width="827" height="290" /></a>

Après 10 ans d'attente, le <a href="http://www.beaugrenelle-paris.com/">centre commercial Beaugrenelle</a> rouvre ses portes dans le XVe à Paris et souhaite devenir "<em>The place to B"</em>. Cet espace de 50 000 m2 espère attirer entre 12 et 15 millions de visiteurs par an.<!--more-->

Le logo semble être très influencé par la culture web. L'initiale du nom s'illustre au coeur d'une cartouche circulaire de couleur rouge pouvant être assimilée à un favicon. La lettre "B" se veut lumineuse, clin d'oeil au bâtiment et ses façades en verre. La typographie est personnalisée, ses coupures nuisent légèrement à la lisibilité. On remarque l'étrangeté de la mention "Paris" dont la typographie et le soulignement alourdissent le logo.

L'univers graphique met également en scène des illustrations de Paris.

Pour info, le centre commercial compte 120 boutiques, 10 restaurants et un cinéma de 10 salles.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/903182_492270390887467_1351234813_o.jpg"><img class="aligncenter size-full wp-image-5601" alt="Logo_Beaugrenelle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/903182_492270390887467_1351234813_o.jpg" width="1280" height="434" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1379489_490749007706272_620241647_n.jpg"><img class="aligncenter size-full wp-image-5602" alt="Logo_Beaugrenelle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1379489_490749007706272_620241647_n.jpg" width="843" height="403" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Pub_Beaugrenelle.jpg"><img class="aligncenter size-full wp-image-5610" alt="Logo_Beaugrenelle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Pub_Beaugrenelle.jpg" width="827" height="249" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-28.png"><img class="aligncenter size-full wp-image-5609" alt="Logo_Beaugrenelle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Image-28.png" width="1647" height="742" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/6566160-centre-commercial-beaugrenelle-veut-attirer-12-millions-de-visiteurs-par-an.jpg"><img class="aligncenter size-full wp-image-5608" alt="Logo_Beaugrenelle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/6566160-centre-commercial-beaugrenelle-veut-attirer-12-millions-de-visiteurs-par-an.jpg" width="833" height="413" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/6560732.jpg"><img class="aligncenter size-full wp-image-5606" alt="Beaugrenelle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/6560732.jpg" width="770" height="576" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1401527_490948467686326_740876794_o.jpg"><img class="aligncenter size-full wp-image-5605" alt="Beaugrenelle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1401527_490948467686326_740876794_o.jpg" width="1000" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1398924_490948407686332_1675121648_o.jpg"><img class="aligncenter size-full wp-image-5604" alt="Beaugrenelle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1398924_490948407686332_1675121648_o.jpg" width="1000" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/6560736.jpg"><img class="aligncenter size-full wp-image-5607" alt="Beaugrenelle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/6560736.jpg" width="770" height="576" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1383026_490956794352160_114920428_n.jpg"><img class="aligncenter size-full wp-image-5603" alt="Beaugrenelle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/1383026_490956794352160_114920428_n.jpg" width="960" height="639" /></a>

&nbsp;

L'identité est signée par l'agence Brandimage qui a collaboré avec l'agence Sixième Son pour l'identité sonore du centre commercial.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5599</wp:post_id>
		<wp:post_date><![CDATA[2013-10-30 09:10:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-30 08:10:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-centre-beaugrenelle-devoile-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="centre-beaugrenelle"><![CDATA[Centre Beaugrenelle]]></category>
		<category domain="post_tag" nicename="centre-commercial"><![CDATA[Centre commercial]]></category>
		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5600]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510143060;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2097;}i:1;a:1:{s:2:"id";i:875;}i:2;a:1:{s:2:"id";i:14631;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8360</wp:comment_id>
			<wp:comment_author><![CDATA[Montfort]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bouarf@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.177.95.123]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-30 12:07:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-30 11:07:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour info, "cartouche" est un nom masculin quand il s'agit d'un ornement graphique (comme ce n'est pas la première fois que je vois la faute ici, je me permets de le signaler quoi).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1383141309.4754989147186279296875;s:7:"message";s:61:"Lisa - Bedandy a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8361</wp:comment_id>
			<wp:comment_author><![CDATA[Julien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[julien.delahaye55@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.49.97]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-30 15:36:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-30 14:36:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bravo ! Ca fait quand même deux ans que le logo a été dévoilé. Vous êtes au taquet :) http://www.apsysgroup.com/upload/Contenu/Documents/communqiué%20de%20presse%20-%20Beaugrenelle%20-%20mapic_ID_visuelle.pdf]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8363</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.46.123.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-10-30 16:14:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-10-30 15:14:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'ouverture du centre commercial date de la semaine dernière d'où l'article sur son logo cette semaine :)]]></wp:comment_content>
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			<wp:comment_parent>8361</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>Le nouveau concept Franprix</title>
		<link>http://yannickbourenane.com/preprod/2013/10/31/le-nouveau-concept-franprix/</link>
		<pubDate>Thu, 31 Oct 2013 12:30:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5614</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Franprix.jpg"><img class="aligncenter size-full wp-image-5615" alt="Logo_Franprix" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Logo_Franprix.jpg" width="827" height="135" /></a>

<a href="http://www.franprix.fr/">Franprix</a>, l'enseigne de proximité du <a href="http://www.groupe-casino.fr/">groupe Casino</a>, teste un nouveau concept de magasin en région parisienne (Ivry-sur-Seine). Bien que la marque n'ait pas encore communiqué à ce sujet, c'est l'occasion pour elle d'essayer une nouvelle identité visuelle dont l'aspect multicolore n'est pas sans rappeler celui d'une autre marque du groupe : <a href="http://www.monoprix.fr/">Monoprix</a>.<!--more-->

Alors que le secteur alimentaire est très marqué par la couleur rouge, Franprix adopte ici une position démarquante. Deux couleurs particulières sont adoptées : une teinte de violet associée à un jaune moutarde. Le nom s'inscrit en lettres capitales et met en avant la mention "Prix" à l'aide d'un slash. Cette marque de ponctuation semble partager le nom en deux parties, bien qu'elle s'intègre à la typographie, ce qui peut nuire à la lisibilité.

La signature "<em>Vivons au goût du jour !</em>" est conservée.

Il va donc falloir patienter pour savoir quel est le réel avenir de cette nouvelle identité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/FRANPRIX-6860.jpg"><img class="aligncenter size-full wp-image-5622" alt="Nouveau_Logo_Franprix" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/FRANPRIX-6860.jpg" width="599" height="448" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Nouveau_Logo_Franprix1.jpg"><img class="aligncenter size-full wp-image-5623" alt="Nouveau_Logo_Franprix" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Nouveau_Logo_Franprix1.jpg" width="827" height="358" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/FRANPRIX-6851.jpg"><img class="aligncenter size-full wp-image-5620" alt="Nouveau_Logo_Franprix" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/FRANPRIX-6851.jpg" width="448" height="599" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/FRANPRIX-6856-1.jpg"><img class="aligncenter size-full wp-image-5621" alt="Nouveau_Logo_Franprix" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/FRANPRIX-6856-1.jpg" width="599" height="448" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/FRANPRIX-6808.jpg"><img class="aligncenter size-full wp-image-5617" alt="Nouveau_Logo_Franprix" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/FRANPRIX-6808.jpg" width="448" height="599" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/FRANPRIX-6822.jpg"><img class="aligncenter size-full wp-image-5618" alt="Nouveau_Logo_Franprix" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/FRANPRIX-6822.jpg" width="448" height="599" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/FRANPRIX-6848.jpg"><img class="aligncenter size-full wp-image-5619" alt="Nouveau_Logo_Franprix" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/FRANPRIX-6848.jpg" width="448" height="599" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5614</wp:post_id>
		<wp:post_date><![CDATA[2013-10-31 13:30:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-10-31 12:30:22]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouveau-concept-franprix]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="franprix"><![CDATA[Franprix]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-concept"><![CDATA[nouveau concept]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[5616]]></wp:meta_value>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510649955;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2787;}i:1;a:1:{s:2:"id";i:14348;}i:2;a:1:{s:2:"id";i:15214;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8372</wp:comment_id>
			<wp:comment_author><![CDATA[fabulousF]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ffabulousf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://fabulousfabien.free.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.67.182.52]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-04 11:28:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-04 10:28:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un des Franprix de Levallois à déjà adopté cette nouvelle identité aussi. et je dois dire que la première fois j'ai lu "FRANAPRIX".]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>8520</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-24 21:30:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-24 20:30:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Infiniment mieux que leur précédent logo. ...bon, c'est vrai, ils partaient de très très loin.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>9855</wp:comment_id>
			<wp:comment_author><![CDATA[gioncoltrein]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[elio.diraimondo@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.115.13.144]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-20 13:26:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-20 12:26:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi aussi, j’ai lu “FranaPrix”… En plus, je ne comprends pas la mode du “slash” dans les logos. BVH / Marais aussi a adopté cette solution discutable : est-ce que la modernité et l’ère numérique sont à représenter de cette façon, à tout (fran)prix ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>63292</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[huuu@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[93.10.76.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-18 13:37:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-18 11:37:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup. Un côté rétro qui fait du bien...]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>72320</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:17:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:17:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le jeu du N est raté pour moi. C'est bien Franaprix qu'on lit. Pourtant le fût du N pouvait aisément faire office de ligature avec le P pour ainsi marqué la transition de couleur. Deux pierres d'un coup!

On perds la notion de fraîcheur, on est plut trop dan de l'alimentaire. Ceci dit, ils ont peut être changé de secteur? je ne sais pas on a pas ça chez nous…]]></wp:comment_content>
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	</item>
	<item>
		<title>Les 22 nouveaux logos du mois d&#039;octobre 2013</title>
		<link>http://yannickbourenane.com/preprod/2013/11/04/les-22-nouveaux-logos-du-mois-doctobre-2013/</link>
		<pubDate>Sun, 03 Nov 2013 23:30:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5639</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Bilan_octobre_2013.jpg"><img class="aligncenter size-full wp-image-5641" alt="Bilan_octobre_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Bilan_octobre_2013.jpg" width="600" height="1014" /></a>

Voici un récapitulatif des nouveaux logos dévoilés au mois d'octobre 2013 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : <a href="tf1.fr‎">TF1</a>, <a href="itele.fr">i&gt;TELE</a>, <a href="paginegialle.it">Pagine Gialle</a>, <a href="opera.org.au‎">Opera Australia</a>, <a href="thomascookgroup.com‎">Thomas Cook Group</a>, <a href="ledauphine.com">Le Dauphiné Libéré</a>, <a href="dubois.fas.harvard.edu">Hutchins Center</a>, <a href="antler.co.uk‎">Antler</a>, <a href="groupe-roc-eclerc.com">Roc-Eclerc</a>, <a href="raeng.org.uk‎">Royal Academy of Engineering</a>, Les Gaulois, <a href="iberia.com‎">Iberia</a>, <a href="fiji.travel‎">Tourism Fiji</a>, <a href="jcpenney.com">JCPenney</a>, <a href="bluegoosepurefoods.com">Blue Goose Pure Foods</a>, <a href="unify.com">Unify</a>, <a href="moscowzoo.ru">le zoo de Moscou</a>, <a href="isartdigital.com">Isart Digital</a>, <a href="zeromotorcycles.com">Zero Motorcycles</a>, EuroBasket 2015, <a href="beaugrenelle-paris.com‎">Beaugrenelle</a> et <a href="franprix.fr‎">Franprix</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5639</wp:post_id>
		<wp:post_date><![CDATA[2013-11-04 00:30:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-03 23:30:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-22-nouveaux-logos-du-mois-doctobre-2013]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
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		<wp:comment>
			<wp:comment_id>8381</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dccnfcnfecdccd@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-06 23:47:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-06 22:47:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Euh les amis, j'voudrais pas dire mais... TF1 c'était en septembre (le 26), pas en octobre! Oo]]></wp:comment_content>
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	</item>
	<item>
		<title>Le tourisme grec dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/11/05/le-tourisme-grec-devoile-son-nouveau-logo/</link>
		<pubDate>Mon, 04 Nov 2013 23:30:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5644</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Tourisme_Grèce.jpg"><img class="aligncenter size-full wp-image-5645" alt="Logo_Tourisme_Grèce" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Tourisme_Grèce.jpg" width="827" height="370" /></a>

Après avoir subi de plein fouet la crise économique, <a href="http://www.visitgreece.gr/en">la Grèce</a> enregistre un record de tourisme cette année. En 2014, 17 millions de visiteurs sont attendus, le pays offre donc un renouveau à <a href="http://www.visitgreece.gr/en">sa marque touristique</a>.

<!--more-->

La Grèce profite de sa fréquentation retrouvée pour se positionner comme une destination incontournable. Le nom du pays s'inscrit dorénavant en capitale pouvant ainsi faire penser que la Grèce se réaffirme. La typographie Bodoni est classique. Elle semble plus authentique et évidente pour un pays qui est le berceau de l'Antiquité. La couleur bleu, élément identitaire fondamental du pays, n'est plus présentée que sous une seule teinte évocatrice de la mer, possible clin d'oeil à la mer Méditerranée qui borde la Grèce.

La mention "<em>All time classic</em>" contribue à présenter le pays comme une destination historique.

<a href="http://yannickbourenane.com/preprod/2011/08/05/carte-du-monde-des-logos-de-pays/">Voir la carte du monde des logos touristiques.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/greece-all-time-classic-600x424.jpg"><img class="aligncenter size-full wp-image-5647" alt="Logo_Tourisme_Grèce" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/greece-all-time-classic-600x424.jpg" width="600" height="424" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/greece-broschueres-600x400.jpg"><img class="aligncenter size-full wp-image-5648" alt="Logo_Tourisme_Grèce" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/greece-broschueres-600x400.jpg" width="600" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/greece-all-time-classic-1.jpg"><img class="aligncenter size-full wp-image-5646" alt="Logo_Tourisme_Grèce" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/greece-all-time-classic-1.jpg" width="900" height="635" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/greece-messestand-1.jpg"><img class="aligncenter size-full wp-image-5649" alt="Logo_Tourisme_Grèce" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/greece-messestand-1.jpg" width="900" height="635" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/greece-messestand.jpg"><img class="aligncenter size-full wp-image-5650" alt="Logo_Tourisme_Grèce" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/greece-messestand.jpg" width="900" height="635" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-3.png"><img class="aligncenter size-full wp-image-5651" alt="Logo_Tourisme_Grèce" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-3.png" width="1292" height="840" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/tourisme/">des logos dans le tourisme.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5644</wp:post_id>
		<wp:post_date><![CDATA[2013-11-05 00:30:53]]></wp:post_date>
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		<wp:post_name><![CDATA[le-tourisme-grec-devoile-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="tourisme-2"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
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		<wp:comment>
			<wp:comment_id>8377</wp:comment_id>
			<wp:comment_author><![CDATA[Sylvain MESNARD]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dadaweb@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sylvainmesnard.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.249.101.244]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-05 11:19:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-05 10:19:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dans la série des logos ennuyeux au possible... Dommage.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>8383</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dccnfcnfecdccd@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-06 23:49:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-06 22:49:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bauer Bodoni valeur sûre certes mais on régresse, là.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>72313</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:07:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:07:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le choix du carré est un fail…]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>RueDuCommerce dévoile sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2013/11/06/rueducommerce-devoile-sa-nouvelle-identite/</link>
		<pubDate>Tue, 05 Nov 2013 23:30:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5666</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Rue_Du_Commerce.jpg"><img class="aligncenter size-full wp-image-5667" alt="Logo_Rue_Du_Commerce" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Rue_Du_Commerce.jpg" width="827" height="313" /></a>

Élu en 2011 "<em>Meilleur site de vente de produits techniques en France</em>" par les internautes, <a href="http://www.rueducommerce.fr/home/index.htm">RueDuCommerce</a> dévoile sa nouvelle identité visuelle. Fort de ses 3 millions de produits à la vente et de ses 8 millions de clients, le site décide de s'affranchir de sa célèbre plaque de rue qui est pourtant au coeur de son concept de vente.<!--more-->

Le site présente chaque rubrique de produit comme une rue, la plaque de rue du logo disparaît pourtant au profit d'une voûte qui peut rappeler l'entrée d'un marché couvert. Le symbole n'est pas évident à déchiffrer et conduit à une perte de signification de l'identité. La disparition de cet ancrage physique pourra en décevoir plus d'un. Étant donné que l'e-commerce est aujourd'hui largement entré dans les moeurs, le site se sépare également de son adresse URL dans son logo afin de se présenter comme une véritable boutique.

L'ensemble s'illustre au travers d'un design flat qui permet une meilleure lisibilité. Le code couleur est conservé bien qu'éclairci.

La signature : "<em>Ma rue, mes boutiques, mes envies</em>" apparaît.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/529416_10152049180809203_193318508_n.jpg"><img class="aligncenter size-full wp-image-5668" alt="Logo_Rue_Du_Commerce" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/529416_10152049180809203_193318508_n.jpg" width="960" height="458" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-21.png"><img class="aligncenter size-full wp-image-5669" alt="Logo_Rue_Du_Commerce" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-21.png" width="1018" height="777" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5666</wp:post_id>
		<wp:post_date><![CDATA[2013-11-06 00:30:27]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="e-commerce"><![CDATA[e-commerce]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="rueducommerce"><![CDATA[RueDuCommerce]]></category>
		<category domain="post_tag" nicename="site-vente-en-ligne"><![CDATA[site vente en ligne]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5667]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>8382</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dccnfcnfecdccd@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-06 23:48:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-06 22:48:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et un ratage de plus en 2013, un...]]></wp:comment_content>
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	</item>
	<item>
		<title>Le Groupe Marck change d&#039;uniforme</title>
		<link>http://yannickbourenane.com/preprod/2013/11/07/le-groupe-marck-change-duniforme/</link>
		<pubDate>Wed, 06 Nov 2013 23:30:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5672</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Groupe_Marck.jpg"><img class="aligncenter size-full wp-image-5673" alt="Logo_Groupe_Marck" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Groupe_Marck.jpg" width="827" height="314" /></a>

<a href="http://www.groupemarck.fr/">Le groupe Marck</a>, spécialisé depuis 1850 dans la confection d'uniformes et d'équipements pour les administrations et les armées, a absorbé son principal concurrent, Fasia Industries. Ce rapprochement donne naissance au leader français dans le domaine de l'uniforme. Son chiffre d'affaires prévisionnel s'élève à plus 120 millions d'euros. <!--more-->

Le groupe déploie une identité très proche des codes visuels du précédent logo de sa principale entité. Les drapeaux, symbole d'une activité au service des nations, sont toujours présents mais sont réduits à trois et se superposent. Une réorganisation pouvant témoigner des changements faits au sein du groupe. Le nom s'inscrit dans une typographie aux allures institutionnelles en référence aux domaines d'activités auxquels la marque s'adresse. Le code couleur est conservé, le nom du groupe est mis en avant grâce à la couleur bordeaux.

<a href="http://www.youtube.com/embed/GhKwCyibSiI">Voir le lancement du logo en vidéo.</a>

Les identités des composantes du groupe ont été homogénéisées. Un code couleur spécifique, auquel s'ajoute un dégradé de gris, est octroyé à chacune d'elle.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-32.png"><img class="aligncenter size-full wp-image-5679" alt="Logos_Groupe_Marck" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-32.png" width="746" height="283" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-1.png"><img class="aligncenter size-full wp-image-5678" alt="Logo_Groupe_Marck" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-1.png" width="1073" height="686" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5672</wp:post_id>
		<wp:post_date><![CDATA[2013-11-07 00:30:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-06 23:30:50]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-groupe-marck-change-duniforme]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="groupe-marck"><![CDATA[Groupe Marck]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5673]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510375787;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5947;}i:1;a:1:{s:2:"id";i:4468;}i:2;a:1:{s:2:"id";i:2703;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>A un bleu près</title>
		<link>http://yannickbourenane.com/preprod/2013/11/08/a-un-bleu-pres/</link>
		<pubDate>Thu, 07 Nov 2013 23:30:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5681</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Quel_Bleu.jpg"><img class="aligncenter size-full wp-image-5683" alt="Quel_Bleu" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Quel_Bleu.jpg" width="827" height="369" /></a>

C'est vendredi, testons notre sens de la précision. A quel point connaissez-vous certains des logos les plus connus au monde ? Faites le test. Un bleu vous est présenté, à vous de définir à quel logo il appartient. Attention les nuances sont parfois trompeuses. <a href="http://namethatblue.com/">A vous de jouer</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5681</wp:post_id>
		<wp:post_date><![CDATA[2013-11-08 00:30:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-07 23:30:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[a-un-bleu-pres]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="couleur-des-logos"><![CDATA[Couleur des logos]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[5683]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8391</wp:comment_id>
			<wp:comment_author><![CDATA[Sidnah]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[em.misson@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://twitter.com/sidnah</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[91.90.102.214]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-08 09:03:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-08 08:03:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Twitter, facile !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>8393</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vr84160@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.143.123.72]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-08 12:45:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-08 11:45:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je dirai Twitter ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>8394</wp:comment_id>
			<wp:comment_author><![CDATA[Facy5]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[snapsh@live.ca]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.51.198.136]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-08 15:31:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-08 14:31:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si je dit Skype, ou bleu secondaire de Photoshop CS6, j'ai le droit à un gage ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Du changement chez Sofinco</title>
		<link>http://yannickbourenane.com/preprod/2013/11/11/du-changement-chez-sofinco/</link>
		<pubDate>Sun, 10 Nov 2013 23:30:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5686</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Sofinco.jpg"><img class="aligncenter size-full wp-image-5687" alt="Logo_Sofinco" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Sofinco.jpg" width="827" height="296" /></a>

Alors que chaque année le crédit à la consommation représente près de 7% du PIB en France, l'organisme de crédit <a href="http://www.sofinco.fr/">Sofinco</a> offre un redesign à son identité. Ce changement intervient seulement deux ans après le précédent. Plus le temps passe, plus l'étoile, principal élément identitaire de la marque, s'amenuise.<!--more-->

Aucune nouveauté marquante ne vient bousculer Sofinco. Après deux redesign successifs, il semble évident que l'organisme souhaite conserver ses principaux éléments identitaires : l'étoile et son code couleur.

L'étoile, qui ne présente plus que ses branches, s'illustre au travers d'un flat design. Le code couleur est conservé, un bleu clair s'y ajoute. Le nom s'inscrit dorénavant en bas de casse dans une typographie dont la graisse est accentuée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-22.png"><img class="aligncenter size-full wp-image-5690" alt="Logo_Sofinco" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-22.png" width="1059" height="639" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/919335_736219349730989_1398264892_o.jpg"><img class="aligncenter size-full wp-image-5689" alt="Logo_Sofinco" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/919335_736219349730989_1398264892_o.jpg" width="1200" height="627" /></a>

Voici le logo de Sofinco jusqu'en 2011, de cette double étoile ne reste aujourd'hui que les branches :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Ancien_Logo_Sofinco.jpg"><img class="aligncenter size-full wp-image-5688" alt="Ancien_Logo_Sofinco" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Ancien_Logo_Sofinco.jpg" width="827" height="133" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/banque-assurances/">des logos dans les banques et les assurances.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5686</wp:post_id>
		<wp:post_date><![CDATA[2013-11-11 00:30:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-10 23:30:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[du-changement-chez-sofinco]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="credit-a-la-consommation"><![CDATA[crédit à la consommation]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="sofinco"><![CDATA[sofinco]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5687]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510554369;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:10667;}i:1;a:1:{s:2:"id";i:391;}i:2;a:1:{s:2:"id";i:7274;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8416</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.52.198.142]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-13 13:08:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-13 12:08:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On va vers du mieux quand même !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>8433</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jijiddddd@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-17 01:55:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-17 00:55:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[TOUT est relatif...]]></wp:comment_content>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8519</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-24 21:27:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-24 20:27:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'était naze... c'est toujours naze. Ils sont bloqués en 92, je dirai.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>8761</wp:comment_id>
			<wp:comment_author><![CDATA[gu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kiji@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-02 08:01:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-02 07:01:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[LOL "une fille".]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72312</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:05:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:05:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Combien de fois ont ils changé de logo au juste? je ne comprends pas…]]></wp:comment_content>
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	</item>
	<item>
		<title>La Suède est fière de son drapeau</title>
		<link>http://yannickbourenane.com/preprod/2013/11/13/la-suede-est-fiere-de-son-drapeau/</link>
		<pubDate>Tue, 12 Nov 2013 23:30:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5706</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Suède.jpg"><img class="aligncenter size-full wp-image-5707" alt="Logo_Suède" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Suède.jpg" width="827" height="328" /></a>

&nbsp;

A l'occasion de la refonte de <a href="http://sweden.se/">son site internet, la Suède</a> s'offre une nouvelle identité visuelle. Également appelé Royaume de Suède, le pays abandonne pourtant les trois couronnes de son précédent logo au profit de son drapeau, un choix patriotique visant à être plus facilement reconnaissable à l'international.<!--more-->

L'ensemble de l'identité se réorganise donc autour du drapeau. Le nom du pays s'inscrit dans une typographie personnalisée sans serif épousant le bleu suédois. "Sverige", qui signifie "Suède", s'illustre en permanence au bas du logo. La signature et la mention ".se" disparaissent. Le pays témoigne également de son ouverture à l'international et dévoile différentes versions du logo dans lesquelles le nom du pays est présent dans plusieurs langues.

Malheureusement, l'identité manque de cohérence. Plusieurs typographies sont utilisées sur le site internet, les rubriques sont mises en avant à l'aide de lettres capitales tandis que le nom du pays n'y a pas droit.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/21l8i2x.gif"><img class="aligncenter size-full wp-image-5737" alt="Logo_Suède" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/21l8i2x.gif" width="1140" height="680" /></a>

&nbsp;

L'agence explique : "<em>Sweden’s government asked us to develop a new identity for the country, to be used when communicating on behalf of Sweden. Our brief was to replace the many fragmented organizational identities of Swedish ministries, agencies and corporations with one integrated visual brand identity system, to unambiguously represent Sweden in the world.</em>"

"<em>We placed two obligatory elements at the apex: The Swedish flag, in the exact proportions and colors used since the 17th century, and the textual mark 'Sverige', accompanied by a local translation for the country's name.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/2d8iek2.png"><img class="aligncenter size-full wp-image-5735" alt="Logo_Suède" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/2d8iek2.png" width="1140" height="487" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/zxlnkp.png"><img class="aligncenter size-full wp-image-5740" alt="Logo_Suède" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/zxlnkp.png" width="1145" height="877" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/2uroy86.png"><img class="aligncenter size-full wp-image-5736" alt="Logo_Suède" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/2uroy86.png" width="1138" height="702" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/292pgnb.jpg"><img class="aligncenter size-full wp-image-5738" alt="Logo_Suède" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/292pgnb.jpg" width="944" height="450" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Sweden-09x.png"><img class="aligncenter size-full wp-image-5746" alt="Logo_Suède" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Sweden-09x.png" width="1146" height="557" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Sweden-14-15.png"><img class="aligncenter size-full wp-image-5748" alt="Logo_Suède" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Sweden-14-15.png" width="1140" height="2331" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Sweden1-e1383580524570.png"><img class="aligncenter size-full wp-image-5749" alt="Logo_Suède" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Sweden1-e1383580524570.png" width="1137" height="663" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Sweden-10-13.png"><img class="aligncenter size-full wp-image-5747" alt="Logo_Suède" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Sweden-10-13.png" width="1146" height="3544" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Sweden-08.png"><img class="aligncenter size-full wp-image-5745" alt="Logo_Suède" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Sweden-08.png" width="1139" height="510" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-23.png"><img class="aligncenter size-full wp-image-5739" alt="Logo_Suède" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-23.png" width="1657" height="832" /></a>

L'identité est signée par l'agence Söderhavet.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/tourisme/">des logos dans le tourisme.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5706</wp:post_id>
		<wp:post_date><![CDATA[2013-11-13 00:30:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-12 23:30:48]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-suede-est-fiere-de-son-drapeau]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="suede"><![CDATA[suède]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[5707]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510483470;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:67;}i:1;a:1:{s:2:"id";i:5527;}i:2;a:1:{s:2:"id";i:8920;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>64296</wp:comment_id>
			<wp:comment_author><![CDATA[lucile]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[l.grimonprez62@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.drapeau-banderole.com/359-drapeaux-et-pavillons-personnalises</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.165.96.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-19 16:10:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-19 14:10:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quand on y réfléchit; l'identité visuelle d'un pays devrait forcément être organisée
autour du <a href="http://www.drapeau-banderole.com/359-drapeaux-et-pavillons-personnalises" rel="nofollow">drapeau</a>  du pays non ? Beau travail graphique en tout cas, on reconnait bien la volonté de pureté visuelle des pays nordiques.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72309</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 12:04:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 10:04:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très beau boulot au niveau des support. Côté identité c'est juste plus cohérent qu'avant, mais pas du tout folichon. Je préfère le made in Britain.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Gameblog se met à jour</title>
		<link>http://yannickbourenane.com/preprod/2013/11/14/gameblog-se-met-a-jour/</link>
		<pubDate>Wed, 13 Nov 2013 23:30:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5743</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Gameblog.jpg"><img class="aligncenter size-full wp-image-5751" alt="Logo_Gameblog" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Gameblog.jpg" width="827" height="320" /></a>

Le site français spécialisé dans les jeux vidéo, <a href="http://www.gameblog.fr/">Gameblog</a>, s'offre d'importants changements peu de temps avant la sortie des consoles Next Gen. Un nouveau site internet accompagné d'une nouvelle identité visuelle sont dévoilés.<!--more-->

A l'aube de son 7e anniversaire, le site internet souhaite monter en gamme et dévoile une identité épurée. La croix, symbole du jeu vidéo et des manettes de jeu, se redresse afin d'ajouter à sa signification le symbole "plus" pour "<em>plus de contenus, plus de chroniques, plus de débats, plus de vidéos, plus de PC, plus de rédacteurs, plus de qualité sur le site internet.</em>" Le nom du blog s'inscrit dans une typographie à l'allure plus digitale. Bien que les couleurs aient été homogénéisées, la mention "Game" s'illustre au travers d'une graisse accentuée qui n'est pas indispensable à une bonne visibilité.

Voici le lancement du logo en vidéo :

<code><iframe src="http://www.dailymotion.com/embed/video/k3pr23rmQpslqA4QA8k" height="270" width="480" frameborder="0"></iframe>
<a href="http://www.dailymotion.com/video/x16nfp0_teaser-gameblog-next_videogames" target="_blank">
</a><i></i></code>

La version du logo sur fond noir :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/GameblogNext_01.jpg"><img class="aligncenter size-full wp-image-5752" alt="Logo_Gameblog" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/GameblogNext_01.jpg" width="2500" height="1620" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5743</wp:post_id>
		<wp:post_date><![CDATA[2013-11-14 00:30:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-13 23:30:13]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="gameblog"><![CDATA[Gameblog]]></category>
		<category domain="post_tag" nicename="jeux-video"><![CDATA[Jeux vidéo]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5751]]></wp:meta_value>
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	</item>
	<item>
		<title>14 logos ultra minimalistes</title>
		<link>http://yannickbourenane.com/preprod/2013/11/15/14-logos-ultra-minimalistes/</link>
		<pubDate>Thu, 14 Nov 2013 23:30:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5754</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-coke.png"><img class="aligncenter size-full wp-image-5755" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-coke.png" width="750" height="500" /></a>

&nbsp;

C'est vendredi, voici 14 logos de marques mondialement connues dans un style ultra minimaliste, une façon d'aller à l'essentiel. Découvrez <a href="coca-cola.fr‎">Coca-Cola</a>, <a href="disney.fr">Disney</a>, <a href="shell.fr‎">Shell</a>, <a href="hardees.com">Hardee's</a>, <a href="fedex.com">FedEx</a> et bien d'autres.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-disney.png"><img class="aligncenter size-full wp-image-5757" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-disney.png" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-burgerking.png"><img class="aligncenter size-full wp-image-5756" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-burgerking.png" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-fedex.png"><img class="aligncenter size-full wp-image-5758" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-fedex.png" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-google.png"><img class="aligncenter size-full wp-image-5759" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-google.png" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-hardees.png"><img class="aligncenter size-full wp-image-5760" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-hardees.png" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-kfc.png"><img class="aligncenter size-full wp-image-5761" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-kfc.png" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-target.png"><img class="aligncenter size-full wp-image-5767" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-target.png" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-shell_1.png"><img class="aligncenter size-full wp-image-5766" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-shell_1.png" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-pepsi.png"><img class="aligncenter size-full wp-image-5765" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-pepsi.png" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-nike.png"><img class="aligncenter size-full wp-image-5764" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-nike.png" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-mcdonalds.png"><img class="aligncenter size-full wp-image-5763" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-mcdonalds.png" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-lego.png"><img class="aligncenter size-full wp-image-5762" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-lego.png" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-youtube.png"><img class="aligncenter size-full wp-image-5768" alt="Minimaliste_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/ultra-minimalist-logo-youtube.png" width="750" height="500" /></a>

&nbsp;

Source : StockLogos]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5754</wp:post_id>
		<wp:post_date><![CDATA[2013-11-15 00:30:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-14 23:30:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[14-logos-ultra-minimalistes]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:comment_id>8760</wp:comment_id>
			<wp:comment_author><![CDATA[gu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kiji@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-02 08:00:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-02 07:00:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'vois pas trop l'intérêt mais bon... Par contre celui-de Google serait sympa en officiel.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Les pictogrammes des Jeux de Rio 2016</title>
		<link>http://yannickbourenane.com/preprod/2013/11/18/les-pictogrammes-des-jeux-de-rio-2016/</link>
		<pubDate>Sun, 17 Nov 2013 23:30:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5770</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/pictos_cores-04_0.jpg"><img class="aligncenter size-full wp-image-5772" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/pictos_cores-04_0.jpg" alt="pictos_Rio_2016" width="960" height="620" /></a>

Alors que les logos des <a href="http://rio2016.com/">Jeux Olympiques de Rio 2016</a> ont été dévoilés en décembre 2010, les pictogrammes sportifs sont aujourd'hui déployés. Ces icônes graphiques, tradition des Jeux Olympiques, facilitent l'identification de chaque sport. Pour la première fois en 2016, chaque sport olympique et paralympique disposera d'un pictogramme unique. L'ensemble est minimaliste et efficace.<!--more-->

Voici les 41 pictogrammes olympiques :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Picto_Olympiques_Rio_2016.jpg"><img class="aligncenter size-full wp-image-5774" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Picto_Olympiques_Rio_2016.jpg" alt="Picto_Olympiques_Rio_2016" width="827" height="1542" /></a>

Et les 23 pictogrammes paralympiques :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Picto_Paralympiques_Rio_2016.jpg"><img class="aligncenter size-full wp-image-5775" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Picto_Paralympiques_Rio_2016.jpg" alt="Picto_Paralympiques_Rio_2016" width="827" height="876" /></a>

&nbsp;

Une partie du processus créatif est également dévoilée :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/pictos_alexferro_28102013-6159.jpg"><img class="aligncenter size-full wp-image-5780" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/pictos_alexferro_28102013-6159.jpg" alt="pictos_Rio_2016" width="675" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/pictos_alexferro_28102013-6107.jpg"><img class="aligncenter size-full wp-image-5779" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/pictos_alexferro_28102013-6107.jpg" alt="pictos_Rio_2016" width="675" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/pictos_alexferro_28102013-05132.jpg"><img class="aligncenter size-full wp-image-5776" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/pictos_alexferro_28102013-05132.jpg" alt="pictos_Rio_2016" width="675" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/pictos_alexferro_28102013-6084.jpg"><img class="aligncenter size-full wp-image-5777" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/pictos_alexferro_28102013-6084.jpg" alt="pictos_Rio_2016" width="675" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/pictos_alexferro_28102013-6087.jpg"><img class="aligncenter size-full wp-image-5778" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/pictos_alexferro_28102013-6087.jpg" alt="pictos_Rio_2016" width="651" height="450" /></a>

En petit rappel, voici les logos des Jeux de Rio 2016 :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logos_Rio_2016.jpg"><img class="aligncenter size-full wp-image-5771" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logos_Rio_2016.jpg" alt="Logos_Rio_2016" width="827" height="370" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport</a>.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5770</wp:post_id>
		<wp:post_date><![CDATA[2013-11-18 00:30:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-17 23:30:01]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="jo-rio-2016"><![CDATA[JO Rio 2016]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="pictogrammes"><![CDATA[pictogrammes]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<wp:comment>
			<wp:comment_id>8436</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.96.10]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-18 10:13:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-18 09:13:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très beau travail]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>276005</wp:comment_id>
			<wp:comment_author><![CDATA[Azzouz]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[aaaazouz@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[105.158.190.117]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-22 22:25:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-22 20:25:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai bien aimé le style graphique de ces pictos, bien que certains sont empreints d'un peu de mollesse... Bravo pour le graphiste.]]></wp:comment_content>
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	</item>
	<item>
		<title>Le bouclier Philips présente de légers changements</title>
		<link>http://yannickbourenane.com/preprod/2013/11/18/le-bouclier-philips-presente-de-legers-changements/</link>
		<pubDate>Mon, 18 Nov 2013 13:56:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5786</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Nouveau_Logo_Philips.jpg"><img class="aligncenter size-full wp-image-5787" alt="Nouveau_Logo_Philips" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Nouveau_Logo_Philips.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.philips.fr/">Philips</a>, l'un des leaders mondiaux en matière d'électroménager, d'équipement médical et d'éclairage, offre un léger redesign à son célèbre bouclier. L'objectif principal est de permettre au logo une meilleure adaptation au monde numérique. Introduit dans les années 1930, le bouclier symbolise "<em>les produits qui améliorent la vie des gens"</em>. Il se trouve que se sont également les produits phares de la marque en 1930.<!--more-->

Philips exprime une volonté de modernisation tout en conservant son identité qui fait sa force. Le bouclier prend des rondeurs. Le sommet présente une légère courbe, les étoiles, qui symbolisent les ampoules électriques, s'arrondissent également. Les vagues, qui illustrent les transmissions émises par les ampoules et les radios, sont réduites à deux et s'épaississent. L'inversion des couleurs permet une meilleure lisibilité.

Le slogan "Innovation and You" apparaît.

La société néerlandaise explique : "<i>The Philips brand is a familiar sight in millions of households and buildings throughout the world with its instantly recognizable wordmark of seven blue capitalized letters and the shield emblem with its stars and waves. Over more than 120 years Philips has evolved and grown, becoming a leading, highly trusted brand in markets all over the world. The company’s visual identity has remained true to its legacy, rooted in its early years at the beginning of the 20th century.
Our brand line is rooted in Philips’ strong belief that innovation is only meaningful if it is based on a deep understanding of people’s needs and desires. “Innovation and you” communicates our approach to innovation, enabling people to be healthy, live well and enjoy life. It encapsulates our starting point in understanding people’s needs and desires. When we bring the two together – people and innovation – we create the next generation of technology and things that people truly want and need. This sets us apart and makes us Philips.
The Philips shield, with the stars and waves, was defined and registered for trademark in the Netherlands in 1934 and quickly became a globally known visual icon. The stars represented the pioneering role we played in industrializing and globalizing lighting. The waves were radio transmissions, signifying our major contribution to the first global wireless communication platform. The circle came later, symbolizing the world and the people whose lives we touched.
The new shield is modernized for use in this digital age while retaining its heritage of stars and waves. In designing the new shield, the stark symmetry was replaced with curvier lines in the waves and in the top edge of the emblem. With two thicker and softer waves and a solid fill, the shield was made to look more robust, visually impactful and easier to apply on digital platforms. The trusted Philips shield continues to communicate the company’s commitment in delivering new healthcare and lighting technologies as well as innovative and locally relevant consumer products that make a real difference across the globe.</i>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/s1q0eg.jpg"><img class="aligncenter size-full wp-image-5790" alt="Nouveau_Logo_Philips" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/s1q0eg.jpg" width="1131" height="1599" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1gg8lh.png"><img class="aligncenter size-full wp-image-5788" alt="Nouveau_Logo_Philips" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1gg8lh.png" width="904" height="514" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-11.png"><img class="aligncenter size-full wp-image-5789" alt="Nouveau_Logo_Philips" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-11.png" width="1024" height="653" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/biens-de-consommation/">des logos dans les biens de consommation.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5786</wp:post_id>
		<wp:post_date><![CDATA[2013-11-18 14:56:24]]></wp:post_date>
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		<wp:post_name><![CDATA[le-bouclier-philips-presente-de-legers-changements]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="post_tag" nicename="pays-bas"><![CDATA[Pays-Bas]]></category>
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		<wp:comment>
			<wp:comment_id>8440</wp:comment_id>
			<wp:comment_author><![CDATA[Wendy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[wendy.pittion@outlook.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.88.161.107]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-18 18:58:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-18 17:58:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8445</wp:comment_id>
			<wp:comment_author><![CDATA[psd]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[phil_psd@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.223.245]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-19 22:56:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-19 21:56:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle inutilité : un simple restyling d"un logo vieux comme Hérode !
Quel désastre graphique : c'est moche et pas moderne. Bouclier : Beurk !
Espérons que cette "vieille"  identité ne porte pas chance avec cette société.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>8518</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-24 21:25:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-24 20:25:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quand un logo a tenu depuis les années 30, c'est qu'il y a un truc qui fonctionne dedans... pour moi, le revamping n'était pas nécessaire. Mais au moins : pas de glossy, pas de dégradé, pas de recherche d'une "modernité"  qui serait désuète dans 5 ans. C'est déjà ça...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8758</wp:comment_id>
			<wp:comment_author><![CDATA[gu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kiji@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-02 07:41:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-02 06:41:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>8759</wp:comment_id>
			<wp:comment_author><![CDATA[gu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kiji@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-02 07:57:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-02 06:57:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["présente de légers changements" -&gt; en tous cas, bien plus de changements que Marvel qui, pour vous, "s'émancipe" (ce qui ne veut RIEN dire car c'est le même).]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>8815</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.159.227.254]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-03 15:49:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-03 14:49:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

Nous avons intitulé l'article de cette façon car lorsque le nouveau logo a été dévoilé, c'était la première apparition du logo de la société sans qu’il soit précédé du logo de son partenaire. Donc il s'émancipe de ses partenaires.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>8759</wp:comment_parent>
			<wp:comment_user_id>2</wp:comment_user_id>
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	</item>
	<item>
		<title>Le logo de Marvel Studios s&#039;émancipe</title>
		<link>http://yannickbourenane.com/preprod/2013/11/19/le-logo-de-marvel-studios-semancipe/</link>
		<pubDate>Mon, 18 Nov 2013 23:30:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5793</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Nouveau_Logos_Marvel_Studios.jpg"><img class="aligncenter size-full wp-image-5794" alt="Nouveau_Logos_Marvel_Studios" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Nouveau_Logos_Marvel_Studios.jpg" width="827" height="370" /></a>

La société de production cinématographique <a href="http://marvel.com/">Marvel Studios</a>, qui appartenait autrefois à <a href="www.paramount.com/">Paramount</a>, a été rachetée en 2009 par <a href="www.disney.fr/‎">Walt Disney</a>, son nouveau partenaire de distribution. Le film <em>Thor : Le Monde des Ténèbres</em>, sorti il y a trois semaines au cinéma, marque la première apparition du logo de la société sans qu'il soit précédé du logo de son partenaire. Cet élan d'indépendance offert par Disney conduit Marvel Studios à offrir un redesign à son identité.

<!--more-->

L'objectif principal était de conserver l'identité en la rendant plus imposante. Des couleurs vives apparaissent : un rouge accompagné d'un blanc aux contours lumineux. Le nom s'inscrit au coeur d'un cartouche rectangulaire, la mention "Studios" adopte une typographie à l'allure digitale.

La mise en scène qui introduit le logo conserve le fameux concept des pages qui se tournent :

<iframe style="border: 0px; overflow: hidden;" src="http://cinema.jeuxactu.com/embed-12516.htm" height="354" width="630" allowfullscreen="" scrolling="no"></iframe>

&nbsp;
<div style="align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-33.png"><img class="aligncenter size-full wp-image-5795" alt="Nouveau_Logos_Marvel_Studios" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-33.png" width="1320" height="547" /></a></div>
<div style="align: center;"></div>
<div style="align: center;">Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5793</wp:post_id>
		<wp:post_date><![CDATA[2013-11-19 00:30:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-18 23:30:49]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-de-marvel-studios-semancipe]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="marvel-studios"><![CDATA[Marvel Studios]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8757</wp:comment_id>
			<wp:comment_author><![CDATA[gu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kiji@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-02 07:40:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-02 06:40:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien les termes tout faits comme "s'émancipent"... Je n'vois pas en quoi. C'est strictement LE MÊME logo... Oo]]></wp:comment_content>
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	</item>
	<item>
		<title>L&#039;imprimerie Nationale se met aux couleurs de la France</title>
		<link>http://yannickbourenane.com/preprod/2013/11/20/limprimerie-nationale-se-met-aux-couleurs-de-la-france/</link>
		<pubDate>Tue, 19 Nov 2013 23:30:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5799</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Imprimerie_Nationale.jpg"><img class="aligncenter size-full wp-image-5800" alt="Logo_Imprimerie_Nationale" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Imprimerie_Nationale.jpg" width="827" height="279" /></a>

<a href="http://www.imprimerienationale.fr/fr/">Le groupe Imprimerie Nationale</a> est l'imprimerie de l'Etat français mais pas uniquement. Aujourd'hui c'est également une entreprise d'engineering qui oeuvre pour le développement technologique des titres régaliens et de la gestion des identités et des droits en France et à l'international. Le groupe aux 98 millions d'euros de chiffre d'affaires décide d'offrir quelques changements à son identité.<!--more-->

François Ier, dont l'emblème fétiche était la salamandre, fut le premier à accorder à un imprimeur le privilège d'être "Imprimeur officiel du Roi" en 1538. L'imprimerie qui lui est consacrée devient "Imprimerie Royale" sous Louis XIII. En 1871, le titre d'Imprimerie Nationale est donné.

L'identité du groupe se modernise tout en conservant son emblème historique : la salamandre. La représentation graphique de l'animal est simplifiée. Le cercle bleu qui l'accueille présente un léger dégradé qui ne sert pas cette envie de modernité. Le nom s'inscrit dans une typographie sans serif. Le tout épouse les couleurs du drapeau français.

Les logos des différentes entités du groupe s'homogénéisent :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logos_Imprimerie_Nationale.jpg"><img class="aligncenter size-full wp-image-5802" alt="Logos_Imprimerie_Nationale" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logos_Imprimerie_Nationale.jpg" width="827" height="242" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-41.png"><img class="aligncenter size-full wp-image-5801" alt="Logo_Imprimerie_Nationale" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-41.png" width="1359" height="524" /></a>

L'identité est signée par l'agence Carré Noir.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/public/">des logos dans le public.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5799</wp:post_id>
		<wp:post_date><![CDATA[2013-11-20 00:30:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-19 23:30:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[limprimerie-nationale-se-met-aux-couleurs-de-la-france]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="imprimerie-nationale"><![CDATA[Imprimerie nationale]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[5800]]></wp:meta_value>
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	<item>
		<title>Cadeau Maestro dévoile de discrets changements</title>
		<link>http://yannickbourenane.com/preprod/2013/11/21/cadeau-maestro-devoile-de-discrets-changements/</link>
		<pubDate>Wed, 20 Nov 2013 23:30:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5815</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Cadeau_Maestro.jpg"><img class="aligncenter size-full wp-image-5816" alt="Logo_Cadeau_Maestro" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Cadeau_Maestro.jpg" width="827" height="296" /></a>

<a href="http://www.cadeau-maestro.com/">Cadeau Maestro</a> est une société d'e-commerce française qui propose un service de cadeaux au travers d'une large gamme de produits allant de la culture à la mode en passant par la décoration... Fondée en 2008, la société est aujourd'hui leader du marché du cadeau et dispose d'un chiffre d'affaires d'un million d'euros. Afin d'asseoir sa position, la marque dévoile un nouveau site web et offre un léger redesign à son identité.<!--more-->

Cadeau Maestro a souhaité s'offrir une image plus haut de gamme tout en conservant ses principaux codes identitaires. La structure générale du logo est maintenue. La représentation graphique du paquet cadeau se sépare de son aspect "glossy" et adopte le flat design. Ses bords son légèrement arrondis. La signature disparaît de l'identité. L'ensemble parait plus homogène. En revanche, la représentation du sourire, très répandue dans les sociétés de services, n'aide pas la marque à monter en gamme.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-13.png"><img class="aligncenter size-full wp-image-5817" alt="Logo_Cadeau_Maestro" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Image-13.png" width="1262" height="799" /></a>Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5815</wp:post_id>
		<wp:post_date><![CDATA[2013-11-21 00:30:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-20 23:30:06]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cadeau-maestro-devoile-de-discrets-changements]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="cadeau-maestro"><![CDATA[Cadeau Maestro]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5816]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508936265;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7434;}i:1;a:1:{s:2:"id";i:5883;}i:2;a:1:{s:2:"id";i:3710;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8454</wp:comment_id>
			<wp:comment_author><![CDATA[Nicolas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nicolas@cadeau-maestro.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.cadeau-maestro.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.91.19.220]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-21 16:47:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-21 15:47:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci d'avoir parlé de la refonte de notre logo.

Merci de vos remarques, en effet nous avons fait le choix de garder le sourire lors de la refonte (par réflexe). On en tiendra compte pour des prochains changements.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>12 logos adoptent le &quot;black metal style&quot;</title>
		<link>http://yannickbourenane.com/preprod/2013/11/22/12-logos-adoptent-le-black-metal-style/</link>
		<pubDate>Thu, 21 Nov 2013 23:30:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5819</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/microsoft-black-metal.jpg"><img class="aligncenter size-full wp-image-5820" alt="microsoft-black-metal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/microsoft-black-metal.jpg" width="750" height="500" /></a>

C'est vendredi, 12 logos de marques mondialement connues adoptent le "black metal style". Êtes-vous adepte du monde des ténèbres ?<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/apple-black-metal.jpg"><img class="aligncenter size-full wp-image-5821" alt="apple-black-metal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/apple-black-metal.jpg" width="750" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/facebook-black-metal.jpg"><img class="aligncenter size-full wp-image-5822" alt="facebook-black-metal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/facebook-black-metal.jpg" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/fast-black-metal.jpg"><img class="aligncenter size-full wp-image-5823" alt="fast-black-metal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/fast-black-metal.jpg" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/google-black-metal.jpg"><img class="aligncenter size-full wp-image-5824" alt="google-black-metal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/google-black-metal.jpg" width="750" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/martha-steward-black-metal.jpg"><img class="aligncenter size-full wp-image-5825" alt="martha-steward-black-metal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/martha-steward-black-metal.jpg" width="750" height="550" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/martha-steward2-black-metal.jpg"><img class="aligncenter size-full wp-image-5826" alt="martha-steward2-black-metal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/martha-steward2-black-metal.jpg" width="750" height="550" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/nyt-black-metal.jpg"><img class="aligncenter size-full wp-image-5827" alt="nyt-black-metal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/nyt-black-metal.jpg" width="750" height="300" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/prada-black-metal.jpg"><img class="aligncenter size-full wp-image-5828" alt="prada-black-metal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/prada-black-metal.jpg" width="750" height="550" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/twitter-black-metal.jpg"><img class="aligncenter size-full wp-image-5829" alt="twitter-black-metal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/twitter-black-metal.jpg" width="750" height="300" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/walt-disney-black-metal.jpg"><img class="aligncenter size-full wp-image-5830" alt="walt-disney-black-metal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/walt-disney-black-metal.jpg" width="750" height="550" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/yahoo-black-metal.jpg"><img class="aligncenter size-full wp-image-5831" alt="yahoo-black-metal" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/yahoo-black-metal.jpg" width="750" height="493" /></a>

&nbsp;

Source : Christophe Szpadjel]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5819</wp:post_id>
		<wp:post_date><![CDATA[2013-11-22 00:30:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-21 23:30:45]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[12-logos-adoptent-le-black-metal-style]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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			<wp:meta_value><![CDATA[5820]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8557</wp:comment_id>
			<wp:comment_author><![CDATA[Eyeln]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[eyelne@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[128.78.102.125]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-26 17:04:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-26 16:04:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Style gothique plutôt. Si vous pouviez  vous moquer au moins avec justesse ce serait appréciable.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1385482152.6314179897308349609375;s:7:"message";s:61:"Lisa - Bedandy a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
			</wp:commentmeta>
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		<wp:comment>
			<wp:comment_id>8558</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.141.49.61]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-26 17:16:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-26 16:16:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

Cela n'a rien d'une moquerie et nous avons repris l'appellation donnée par l'artiste lui même, Christophe Szpajdel : http://www.youtube.com/watch?v=5WfP_yLZaqw]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>8557</wp:comment_parent>
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	</item>
	<item>
		<title>La Chaux-de-Fonds dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/la-chaux-de-fonds-devoile-son-nouveau-logo/</link>
		<pubDate>Sun, 24 Nov 2013 23:30:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5834</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_La_Chaux_De_Fonds.jpg"><img class="aligncenter size-full wp-image-5835" alt="Logo_La_Chaux_De_Fonds" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_La_Chaux_De_Fonds.jpg" width="827" height="370" /></a>

&nbsp;

<a href="http://www.chaux-de-fonds.ch/">La Chaux-de-Fonds</a>, ville suisse classée au patrimoine mondial de l'<a href="fr.unesco.org/‎">Unesco</a> et située à 10 km de la frontière française, dévoile sa nouvelle identité visuelle née à la suite d'un concours organisé entre 32 agences de graphisme locales. Le précédent logo, plutôt énigmatique (<a href="http://yannickbourenane.com/preprod/2010/07/07/lenigmatique-logo-de-la-chaux-de-fonds/">Lire l'article</a>), est remplacé par une identité qui se veut plus proche du blason de la ville. <!--more-->

La Chaux-de-Fonds a souhaité s'offrir une identité plus moderne offrant un clin d'oeil à ses armoiries, toujours utilisées sur l'ensemble des documents officiels. La succession de lignes horizontales illustre "l'architecture de la ville et la ruche présente sur le blason." Bien que la représentation soit faite aux couleurs de la ville, la ressemblance avec les emblèmes du blason n'est pas évidente. Le nom s'inscrit dans une typographie de couleur noire.

La mention "Métropole horlogère" présente un décalage qui nuit à la structure de l'identité. C'est une référence à l'histoire de la ville qui doit son essor à l'horlogerie.

Le blason de La Chaux-de-Fonds :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Blason_Chaux_De_Fonds.jpg"><img class="aligncenter size-full wp-image-5836" alt="Blason_Chaux_De_Fonds" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Blason_Chaux_De_Fonds.jpg" width="827" height="292" /></a>

L'identité est signée par l'agence Zébulon.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5834</wp:post_id>
		<wp:post_date><![CDATA[2013-11-25 00:30:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-24 23:30:52]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-chaux-de-fonds-devoile-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="la-chaux-de-fonds"><![CDATA[La Chaux-de-Fonds]]></category>
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	<item>
		<title>Les 15 remix de logos part.1</title>
		<link>http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/</link>
		<pubDate>Fri, 06 Dec 2013 07:21:42 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5840</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/01_remix_logo_societe_generale_nouvelles_frontieres.jpg"><img class="alignnone size-full wp-image-5974" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/01_remix_logo_societe_generale_nouvelles_frontieres.jpg" alt="01_remix_logo_societe_generale_nouvelles_frontieres" width="2083" height="1458" /></a>

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/02_remix_logo_ebly_palme_dor.jpg"><img class="alignnone size-full wp-image-5975" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/02_remix_logo_ebly_palme_dor.jpg" alt="02_remix_logo_ebly_palme_dor" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/03_remix_logo_saint_marc_secours_catholique.jpg"><img class="alignnone size-full wp-image-5976" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/03_remix_logo_saint_marc_secours_catholique.jpg" alt="03_remix_logo_saint_marc_secours_catholique" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/04_logonews_logo_vache_qui_rie_laitière.jpg"><img class="aligncenter size-full wp-image-6339" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/04_logonews_logo_vache_qui_rie_laitière.jpg" alt="04_logonews_logo_vache_qui_rie_laitière" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/05_remix_logo_ps_monceau.jpg"><img class="alignnone size-full wp-image-5978" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/05_remix_logo_ps_monceau.jpg" alt="05_remix_logo_ps_monceau" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/06_remix_logo_francine_republique_francaise.jpg"><img class="alignnone size-full wp-image-5979" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/06_remix_logo_francine_republique_francaise.jpg" alt="06_remix_logo_francine_republique_francaise" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/07_remix_logo_ump_jardiland.jpg"><img class="alignnone size-full wp-image-5980" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/07_remix_logo_ump_jardiland.jpg" alt="07_remix_logo_ump_jardiland" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/08_remix_logo_larousse_elle.jpg"><img class="alignnone size-full wp-image-5981" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/08_remix_logo_larousse_elle.jpg" alt="08_remix_logo_larousse_elle" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/09_remix_logo_vendee_globe_petit_bateau.jpg"><img class="alignnone size-full wp-image-5982" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/09_remix_logo_vendee_globe_petit_bateau.jpg" alt="09_remix_logo_vendee_globe_petit_bateau" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/10_remix_logo_picard_mont_blanc.jpg"><img class="alignnone size-full wp-image-5983" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/10_remix_logo_picard_mont_blanc.jpg" alt="10_remix_logo_picard_mont_blanc" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/11_remix_logo_club_med_interflora.jpg"><img class="alignnone size-full wp-image-5984" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/11_remix_logo_club_med_interflora.jpg" alt="11_remix_logo_club_med_interflora" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/12_remix_logo_anpe_jacques_vabre.jpg"><img class="alignnone size-full wp-image-5985" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/12_remix_logo_anpe_jacques_vabre.jpg" alt="12_remix_logo_anpe_jacques_vabre" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/13_remix_logo_equipe_cad.jpg"><img class="alignnone size-full wp-image-5986" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/13_remix_logo_equipe_cad.jpg" alt="13_remix_logo_equipe_cad" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/14_remix_logo_asterix_gauloise.jpg"><img class="alignnone size-full wp-image-5987" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/14_remix_logo_asterix_gauloise.jpg" alt="14_remix_logo_asterix_gauloise" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/15_remix_logo_peugeot_coeur_lion.jpg"><img class="alignnone size-full wp-image-5988" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/15_remix_logo_peugeot_coeur_lion.jpg" alt="15_remix_logo_peugeot_coeur_lion" width="2083" height="1458" /></a>

L'équipe de <a href="yannickbourenane.com/preprod/">Logonews</a> s'est amusé à mixer des <a href="yannickbourenane.com/preprod/?s=logos">logos</a> célèbres pour donner naissance à des identités visuelles uniques. Dans cette première édition, le personnage d'Uderzo est devenu la nouvelle mascotte de <a href="http://fr.wikipedia.org/wiki/Gauloises">Gauloises</a>, <a href="http://www.montblanc.com">Mont Blanc</a> s'est mis au surgelé et <a href="http://www.monceaufleurs.com/">Monceau Fleurs</a> à la politique.
<h2 style="text-align: center;"><span style="text-decoration: underline;"><em><strong>CONCOURS</strong></em></span></h2>
En attendant la seconde partie du “Remix des Logos”, nous vous avons préparé un concours qui reprend le principe des logos ci-dessus :
<ol>
	<li style="text-align: center;"><em><strong>Trouvez deux marques/logos qui fonctionnent pour un remix</strong></em></li>
	<li style="text-align: center;"><em><strong>Tweetez votre idée à <a href="https://twitter.com/search?q=%23RemixLogonews"><s>#</s>RemixLogonews</a> ou commenter sur le Facebook de <a href="https://www.facebook.com/Logonews">Logonews</a></strong></em></li>
	<li style="text-align: center;"><em><strong>Attendez les résultats</strong></em></li>
</ol>
Les meilleures idées seront réalisées par nos équipes et publiées lors de la seconde partie du Remix des logos
<blockquote class="twitter-tweet" lang="fr">Envoyez-nous vos suggestions de remix à <a href="https://twitter.com/search?q=%23RemixLogonews&amp;src=hash">#RemixLogonews</a> en associant deux logos. Les meilleurs idées seront réalisées <a href="http://t.co/oeCLXsbhRE">http://t.co/oeCLXsbhRE</a>

— BE DANDY _ Alix (@bedandy) <a href="https://twitter.com/bedandy/statuses/408858998889148417">6 Décembre 2013</a></blockquote>
&nbsp;

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		<wp:post_id>5840</wp:post_id>
		<wp:post_date><![CDATA[2013-12-06 08:21:42]]></wp:post_date>
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			<wp:comment_id>8955</wp:comment_id>
			<wp:comment_author><![CDATA[Boucher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[anso.grafik@voila.fr]]></wp:comment_author_email>
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			<wp:comment_content><![CDATA[Eurosport et Pepsi]]></wp:comment_content>
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	<item>
		<title>Pernod Ricard dévoile Sipstor</title>
		<link>http://yannickbourenane.com/preprod/2013/11/26/pernod-ricard-devoile-sipstor/</link>
		<pubDate>Mon, 25 Nov 2013 23:30:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5875</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Sipstor.jpg"><img class="aligncenter size-full wp-image-5876" alt="Logo_Sipstor" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Sipstor.jpg" width="827" height="313" /></a>

<a href="http://pernod-ricard.fr/20/accueil">Pernod Ricard</a>, premier fabricant et distributeur français de vins et spiritueux, dévoile son portail e-commerce de boissons alcoolisées : <a href="http://www.sipstor.co.uk">Sipstor</a>. Alors que son principal concurrent, leader du secteur au niveau mondial, <a href="http://www.diageo.com/en-row/Pages/default.aspx">Diageo</a>, prenait la même initiative il y a quelques mois, le groupe décide de s'aligner et de capitaliser sur le nombre croissant de consommateurs d'alcool via Internet. Créé pour le marché anglais qui a vu ses ventes d'alcool en ligne doublées en 5 ans, le site sera déployé dans toute l'Europe au cours des prochains mois.

<!--more-->

L'identité adopte les codes numériques et épouse la forme d'un favicon. Le nom s'inscrit au coeur d'un cartouche circulaire dans une typographie de couleur blanche. Le jambage inférieur de la lettre "p" est allongé afin de créer un langage visuel à partir d'un réseau dynamique de lignes. Celles-ci annoncent les différentes marques, différenciées par un code couleur. Un clin d'oeil à l'identité du groupe Pernod Ricard est permis grâce à la couleur bleue du logo.

A. Boita, directeur marketing de la marque au Royaume-Uni, explique : "<em>The current trends around online shopping and its growth in the UK are an indication as to how purchasing habits are evolving, therefore we think this is the optimum time to introduce this new digital platform to the market. We believe the site will appeal to our digitally savvy target audience who will be keen to get their hands on the range of exclusive limited edition products, from a number of our popular brands that they wouldn’t normally be able to buy in the UK on- or off-trade.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/29ggbw9.jpg"><img class="aligncenter size-full wp-image-5877" alt="Logo_Sipstor" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/29ggbw9.jpg" width="1599" height="1131" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/33ddx0l.jpg"><img class="aligncenter size-full wp-image-5878" alt="Logo_Sipstor" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/33ddx0l.jpg" width="1599" height="1131" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/995472_509513325795957_1781988758_n.jpg"><img class="aligncenter size-full wp-image-5879" alt="Logo_Sipstor" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/995472_509513325795957_1781988758_n.jpg" width="960" height="720" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Capture-d’écran-2013-11-25-à-10.31.23.png"><img class="aligncenter size-full wp-image-5880" alt="Logo_Sipstor" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Capture-d’écran-2013-11-25-à-10.31.23.png" width="986" height="582" /></a>

Le logo du groupe Pernod Ricard :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Pernod_Ricard.jpg"><img class="aligncenter size-full wp-image-5881" alt="Logo_Pernod_Ricard" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Pernod_Ricard.jpg" width="827" height="212" /></a>

L'identité est signée par l'agence Coley Porter Bell.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/luxe/">des logos dans le luxe</a> <a href="http://yannickbourenane.com/preprod/category/distribution/">et la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5875</wp:post_id>
		<wp:post_date><![CDATA[2013-11-26 00:30:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-25 23:30:13]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[pernod-ricard-devoile-sipstor]]></wp:post_name>
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		<category domain="post_tag" nicename="alcool"><![CDATA[alcool]]></category>
		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="pernod-ricard"><![CDATA[Pernod Ricard]]></category>
		<category domain="post_tag" nicename="sipstor"><![CDATA[Sipstor]]></category>
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	</item>
	<item>
		<title>Coursiers.com se dote d&#039;un emblème</title>
		<link>http://yannickbourenane.com/preprod/2013/11/25/coursiers-com-se-dote-dun-embleme/</link>
		<pubDate>Mon, 25 Nov 2013 13:45:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5883</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Coursier.com_.jpg"><img class="aligncenter size-full wp-image-5884" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Coursier.com_.jpg" width="827" height="288" /></a>

<a href="http://www.coursier.com">Coursiers.com</a>, entreprise du groupe A Toute Vitesse, leader des sociétés de coursier en France, dévoile sa nouvelle identité visuelle. La marque, qui opère principalement à Paris et en Ile-de-France depuis 20 ans, voit l'éclosion de la concurrence s'accélérer et décide de s'offrir une image qui se veut plus identifiante.

<!--more-->

Coursiers.com tente d'asseoir son identité en dévoilant un emblème. Malheureusement illisible et gluante, la représentation graphique de la lettre ne sert pas le logo et crée une certaine confusion. Sa couleur orange s'accorde à celle de la mention "Coursiers" qui s'inscrit dorénavant au pluriel. L'homogénéité offerte à la graisse de la typographie permet une meilleure lisibilité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers4.jpg"><img class="aligncenter size-full wp-image-5890" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers4.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers3.jpg"><img class="aligncenter size-full wp-image-5889" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers3.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers1.jpg"><img class="aligncenter size-full wp-image-5887" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers1.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers5.jpg"><img class="aligncenter size-full wp-image-5891" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers5.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers15.jpg"><img class="aligncenter size-full wp-image-5901" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers15.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers16.jpg"><img class="aligncenter size-full wp-image-5902" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers16.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers14.jpg"><img class="aligncenter size-full wp-image-5900" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers14.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers2b.jpg"><img class="aligncenter size-full wp-image-5888" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers2b.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers6.jpg"><img class="aligncenter size-full wp-image-5892" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers6.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers10.jpg"><img class="aligncenter size-full wp-image-5896" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers10.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers9.jpg"><img class="aligncenter size-full wp-image-5895" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers9.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/62478_537949049615101_1983391001_n.jpg"><img class="aligncenter size-full wp-image-5885" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/62478_537949049615101_1983391001_n.jpg" width="720" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers7.jpg"><img class="aligncenter size-full wp-image-5893" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers7.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers8.jpg"><img class="aligncenter size-full wp-image-5894" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers8.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers11.jpg"><img class="aligncenter size-full wp-image-5897" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers11.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers12.jpg"><img class="aligncenter size-full wp-image-5898" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers12.jpg" width="920" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers13.jpg"><img class="aligncenter size-full wp-image-5899" alt="Logo_Coursier.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/coursiers13.jpg" width="920" height="720" /></a>

&nbsp;

L'identité est signée par l'agence Brand Brothers.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5883</wp:post_id>
		<wp:post_date><![CDATA[2013-11-25 14:45:43]]></wp:post_date>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="coursiers-com"><![CDATA[coursiers.com]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="services-2"><![CDATA[services]]></category>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8554</wp:comment_id>
			<wp:comment_author><![CDATA[@ptitmorveux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@ptitmorveux.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.ptitmorveux.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.14.219.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-26 14:54:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-26 13:54:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un mot pour définir ce logo : horrible.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>8574</wp:comment_id>
			<wp:comment_author><![CDATA[Paul]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[p.hortens@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.6.47.154]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-11-27 10:28:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-11-27 09:28:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Heu... ça veut dire quoi, un "logo gluant" ? :o]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>8731</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net/blog</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.69.140.206]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-01 08:06:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-01 07:06:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est très...vieillot o.o
Mais au moins ils ont un logo reconnaissable...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>8816</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.159.227.254]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-03 15:52:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-03 14:52:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

Cela signifie illisible, grossier...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>72306</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 11:54:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 09:54:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beurk.]]></wp:comment_content>
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	</item>
	<item>
		<title>Maxicours.com déploie un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/11/28/maxicours-com-deploie-un-nouveau-logo/</link>
		<pubDate>Wed, 27 Nov 2013 23:30:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5905</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Maxicours.com_.jpg"><img class="aligncenter size-full wp-image-5906" alt="Logo_Maxicours.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Maxicours.com_.jpg" width="827" height="284" /></a>Fondé en 2000, <a href="http://www.maxicours.com">Maxicours.com</a>, est un site français de soutien scolaire en ligne qui s'adresse aux élèves du CP à la Terminale. Fort de son équipe d'auteurs d'exercices uniquement composée d'enseignants de l'Education Nationale, le site a longtemps été n°1 du secteur. La signature dévoilée par le nouveau logo ne mentionne plus cette place de leader. Est-ce une nouvelle identité pour un nouveau départ ?<!--more-->

Le site décide de conserver l'aspect ludique du logo et lui ajoutant un emblème géométrique synonyme de rigueur. La typographie multicolore épouse des teintes plus vives présentant un léger dégradé qui ne permet pas à l'ensemble de gagner en modernité. Le nom s'inscrit désormais entièrement en capitale. La mention ".com" présente une taille réduite, un choix particulier qui ne semble pas cohérent. En effet, la signature "<em>Le soutien scolaire sur Internet</em>" s'inscrit dans une typographie de couleur noire plus visible que la mention elle-même.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/550920_530050160356871_2141796998_n.jpg"><img class="aligncenter size-full wp-image-5907" alt="Logo_Maxicours.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/550920_530050160356871_2141796998_n.jpg" width="851" height="315" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Capture-d’écran-2013-11-25-à-15.12.37.png"><img class="aligncenter size-full wp-image-5908" alt="Logo_Maxicours.com" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Capture-d’écran-2013-11-25-à-15.12.37.png" width="1046" height="702" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/education/">des logos dans l'éducation.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5905</wp:post_id>
		<wp:post_date><![CDATA[2013-11-28 00:30:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-27 23:30:47]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[maxicours-com-deploie-un-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="maxicours-com"><![CDATA[maxicours.com]]></category>
		<category domain="post_tag" nicename="soutien-scolaire"><![CDATA[soutien scolaire]]></category>
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			<wp:meta_value><![CDATA[5906]]></wp:meta_value>
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		<title>Quand la pub s&#039;unit au rap français</title>
		<link>http://yannickbourenane.com/preprod/2013/11/29/quand-la-pub-sunit-au-rap-francais/</link>
		<pubDate>Thu, 28 Nov 2013 23:30:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5911</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1479301_701486249862472_1847736983_n.jpg"><img class="aligncenter size-full wp-image-5912" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1479301_701486249862472_1847736983_n.jpg" width="640" height="512" /></a>

C'est vendredi, l'heure est à la poésie. Les paroles du célèbre rappeur français Booba sont extraites et transformées en slogans publicitaires. Un mélange tout en finesse pour le meilleur et pour le pire.

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/998796_701486276529136_1941026848_n.jpg"><img class="aligncenter size-full wp-image-5914" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/998796_701486276529136_1941026848_n.jpg" width="640" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1450136_701486279862469_1351424358_n.jpg"><img class="aligncenter size-full wp-image-5916" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1450136_701486279862469_1351424358_n.jpg" width="640" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1425689_701486626529101_761401125_n.png"><img class="aligncenter size-full wp-image-5915" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1425689_701486626529101_761401125_n.png" width="960" height="768" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1450864_701486423195788_185988151_n.jpg"><img class="aligncenter size-full wp-image-5917" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1450864_701486423195788_185988151_n.jpg" width="640" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1458693_701486333195797_1043292565_n.jpg"><img class="aligncenter size-full wp-image-5918" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1458693_701486333195797_1043292565_n.jpg" width="640" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/988355_701486446529119_696894225_n.jpg"><img class="aligncenter size-full wp-image-5913" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/988355_701486446529119_696894225_n.jpg" width="640" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1459743_701486306529133_579073014_n.jpg"><img class="aligncenter size-full wp-image-5919" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1459743_701486306529133_579073014_n.jpg" width="640" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1459950_701486363195794_2124723915_n.jpg"><img class="aligncenter size-full wp-image-5920" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1459950_701486363195794_2124723915_n.jpg" width="640" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1463729_701486486529115_1520807931_n.jpg"><img class="aligncenter size-full wp-image-5921" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1463729_701486486529115_1520807931_n.jpg" width="640" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1465386_701486456529118_1247540735_n.jpg"><img class="aligncenter size-full wp-image-5922" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1465386_701486456529118_1247540735_n.jpg" width="640" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1466112_701486463195784_848013265_n.jpg"><img class="aligncenter size-full wp-image-5923" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1466112_701486463195784_848013265_n.jpg" width="640" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1469960_701486326529131_944108741_n.jpg"><img class="aligncenter size-full wp-image-5924" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1469960_701486326529131_944108741_n.jpg" width="640" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1471221_701486569862440_535694209_n.png"><img class="aligncenter size-full wp-image-5925" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1471221_701486569862440_535694209_n.png" width="640" height="507" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1476208_701486573195773_1059997657_n.png"><img class="aligncenter size-full wp-image-5926" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1476208_701486573195773_1059997657_n.png" width="640" height="509" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1476639_701486546529109_584277482_n.png"><img class="aligncenter size-full wp-image-5927" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1476639_701486546529109_584277482_n.png" width="640" height="508" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1480560_701486379862459_847867934_n.jpg"><img class="aligncenter size-full wp-image-5928" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1480560_701486379862459_847867934_n.jpg" width="640" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1480743_701486389862458_692698931_n.jpg"><img class="aligncenter size-full wp-image-5929" alt="Slogan_Booba" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/1480743_701486389862458_692698931_n.jpg" width="640" height="512" /></a>

&nbsp;

Source : B2OBACR]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5911</wp:post_id>
		<wp:post_date><![CDATA[2013-11-29 00:30:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-28 23:30:44]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="booba"><![CDATA[booba]]></category>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509965592;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9826;}i:1;a:1:{s:2:"id";i:11526;}i:2;a:1:{s:2:"id";i:14202;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Le Groupe Pochet dévoile un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/11/27/le-groupe-pochet-devoile-un-nouveau-logo/</link>
		<pubDate>Tue, 26 Nov 2013 23:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5947</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Groupe_Pochet.jpg"><img class="aligncenter size-full wp-image-5948" alt="Logo_Groupe_Pochet" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Groupe_Pochet.jpg" width="827" height="146" /></a>

Le Groupe Pochet, leader français connu pour ses quatre siècles d'expérience et de savoir-faire d'excellence dans le packaging haut de gamme, dévoile sa nouvelle identité visuelle. Désireux de poursuivre son expansion internationale, de consolider ses positions dans le parfum et de développer son offre dans le secteur du soin et du maquillage, le groupe choisit de capitaliser sur son emblème : l'hexagone.

<!--more-->

Les pôles d'activité du groupe sont le flaconnage verre avec <a href="http://www.verreries-pochet.fr/menu.php?id=1">Pochet du Courval</a>, le parachèvement avec Pochet of America et Solev ainsi que la plasturgie-métal avec <a href="http://www.qualipac.fr/menu.php?id=5">Qualipac</a>.

Alors que la filiale verrière du groupe, Pochet du Courval, arbore une identité dont l'élément principal est l'hexagone, le groupe décide de le pérenniser tout en le modernisant afin de respecter une certaine continuité. L'hexagone est une forme jugée complexe dans la création de flacon, ce choix est donc ici le symbole du savoir-faire du groupe. L'hexagone symbolise également le territoire français, pays dont la marque est originaire. Il s'illustre dans une couleur rouge afin de témoigner de "<em>la passion des collaborateurs et de l'émotion que procurent les réalisations.</em>" Le nom s'inscrit en capitale dans une typographie sans serif de couleur grise.

La signature : "<em>L'excellence en héritage</em>" souligne le positionnement du groupe et permet un clin d'oeil à son ancienneté et son histoire.

Le logo du verrier Pochet du Courval :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Pochet_Du_Courval.jpg"><img class="aligncenter size-full wp-image-5950" alt="Logo_Pochet_Du_Courval" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/Logo_Pochet_Du_Courval.jpg" width="827" height="262" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie</a> et <a href="http://yannickbourenane.com/preprod/category/luxe/">le luxe</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5947</wp:post_id>
		<wp:post_date><![CDATA[2013-11-27 00:30:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-11-26 23:30:37]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="groupe-pochet"><![CDATA[Groupe Pochet]]></category>
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		<title>La Coupe du Monde 2014 dévoile son affiche officielle</title>
		<link>http://yannickbourenane.com/preprod/2013/12/02/la-coupe-du-monde-2014-devoile-son-affiche-officielle/</link>
		<pubDate>Sun, 01 Dec 2013 23:30:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5957</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/fifa-world-cup-2014-poster-600x850.jpg"><img class="aligncenter size-full wp-image-5958" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/fifa-world-cup-2014-poster-600x850.jpg" alt="Affiche_Officielle_Coupe_Du_Monde_2014" width="600" height="850" /></a>

&nbsp;

Le 12 juin 2014, <a href="http://fr.fifa.com/worldcup/">la Coupe de Monde de la FIFA</a> donnera son coup d'envoi au Brésil. Alors que le logo de la compétition a été dévoilé en 2010, c'est au tour de l'affiche officielle d'être déployée. Un visuel jovial et coloré à l'image du pays d'accueil.<!--more-->

Le logo de la Coupe du Monde 2014 :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/logo-fifa-weltmeisterschaft-2014.jpg"><img class="aligncenter size-full wp-image-5959" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/11/logo-fifa-weltmeisterschaft-2014.jpg" alt="Logo_Coupe_Du_Monde_2014" width="600" height="500" /></a>

&nbsp;

L'affiche est signée par l'agence Crama.

<a href="http://fr.fifa.com/worldcup/archive/photogallery/gallery=771026.html#768973">Voir l'ensemble des affiches officielles des précédentes Coupes du Monde de la FIFA.</a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5957</wp:post_id>
		<wp:post_date><![CDATA[2013-12-02 00:30:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-01 23:30:04]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bresil"><![CDATA[Brésil]]></category>
		<category domain="post_tag" nicename="coupe-du-monde-fifa-2014"><![CDATA[Coupe du Monde FIFA 2014]]></category>
		<category domain="post_tag" nicename="football"><![CDATA[Football]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<wp:comment>
			<wp:comment_id>8795</wp:comment_id>
			<wp:comment_author><![CDATA[Kaache]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[admin@kaache.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.kaache.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.63.238.179]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-03 07:55:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-03 06:55:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne suis pas fan du logo mais les motifs de l'affiche sont plutôt sympas.]]></wp:comment_content>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>9171</wp:comment_id>
			<wp:comment_author><![CDATA[Caroline]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[caroline.renou@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.access-com.fr/agence-de-communication/studio-graphique/creation-de-votre-logo/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.2.83.95]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-12 12:02:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-12 11:02:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Kaache,

Pour ma part je trouve au contraire que  le logo est plutôt pas mal.

Très représentatif du Brésil. Vivement le 12 Juin 2014 !

Merci Lisa pour cet article.

A bientôt. Caroline]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>L&#039;Ile-de-France dévoile sa marque de territoire</title>
		<link>http://yannickbourenane.com/preprod/2013/12/03/lile-de-france-devoile-sa-marque-de-territoire/</link>
		<pubDate>Tue, 03 Dec 2013 10:00:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5991</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/nouveau-logo-region.jpg"><img class="aligncenter size-full wp-image-5992" alt="Logo_Paris_Region" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/nouveau-logo-region.jpg" width="640" height="360" /></a>

<a href="http://www.iledefrance.fr">L'Ile-de-France</a> est le premier pôle économique européen avec plus de 600 milliards d'euros de PIB et la première région touristique mondiale. Afin d'attirer les investisseurs et de développer le tourisme, la région dévoile son identité de marque internationale qui sera prochainement adoptée par les offices du tourisme et de développement régional.

<!--more-->

Alors que de nombreuses capitales européennes font concurrence à Paris et sa région, l'Ile-de-France mise sur son attractivité et son dynamisme en s'appuyant sur son principal monument et un prisme multicolore. 8 lignes s'entrecroisent afin d'illustrer le "rayonnement de la capitale" et découvrent en contre-forme la Tour Eiffel. L'aspect multicolore cherche à symboliser la diversité de la région, les couleurs du drapeau français habillent le sommet de la Tour Eiffel. L'Ile-de-France étant moins connue à l'international que la ville de Paris, elle épouse le nom de la capitale et s'inclut dans le slogan "<em>Paris Region, source of inspiration.</em>"

Le site internet sera prochainement dévoilé.

J.P. Planchou, vice-président du Conseil régional d'Ile-de-France, explique : "<em>Créer une marque de territoire était une nécessité absolue, alors que l'attractivité de l'Ile-de-France est menacée dans un contexte de très grande concurrence. La région est aussi le premier pôle européen d'implantation des 500 plus grandes entreprises internationales et le leader européen de la recherche et de l'innovation avec 100 000 chercheurs. C'est une région très créative mais on ne le sait pas forcément.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/fmoy68.png"><img class="aligncenter size-full wp-image-5994" alt="Logo_Paris_Region" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/fmoy68.png" width="640" height="651" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/hvzalt.png"><img class="aligncenter size-full wp-image-5995" alt="Logo_Paris_Region" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/hvzalt.png" width="640" height="683" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/2zhi26r.jpg"><img class="aligncenter size-full wp-image-5993" alt="Logo_Paris_Region" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/2zhi26r.jpg" width="900" height="442" /></a> Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes</a> <a href="http://yannickbourenane.com/preprod/category/tourisme/">et le tourisme.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5991</wp:post_id>
		<wp:post_date><![CDATA[2013-12-03 11:00:46]]></wp:post_date>
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		<wp:post_name><![CDATA[lile-de-france-devoile-sa-marque-de-territoire]]></wp:post_name>
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		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="ile-de-france"><![CDATA[Ile de France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[5992]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510522674;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7207;}i:1;a:1:{s:2:"id";i:14587;}i:2;a:1:{s:2:"id";i:827;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>8869</wp:comment_id>
			<wp:comment_author><![CDATA[François]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[francois@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.123.24.224]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-04 18:06:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-04 17:06:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Résumer toute la région parisienne à la tour eiffel, c'est terriblement réducteur, non? Adieu Versailles, les guinguettes, le zoo de vincennes, les puces de saint ouen etc… Paris sera toujours Paris et se logo montre bien qu'il sera difficile d'en faire une région, comment dire aux acteurs étrangers qu'il n'y a pas que la tour eiffel à Paris et que la région parisienne à bien plus à offrir qu'un attrape touriste? certainement pas avec ce logo. En tant que francilien je suis terriblement déçu.]]></wp:comment_content>
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	<item>
		<title>Doc News devient L&#039;ADN</title>
		<link>http://yannickbourenane.com/preprod/2013/12/04/doc-news-devient-ladn/</link>
		<pubDate>Wed, 04 Dec 2013 08:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6009</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_LADN.jpg"><img class="aligncenter size-full wp-image-6039" alt="Logo_L'ADN" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_LADN.jpg" width="827" height="370" /></a>

Le remarquable magazine dédié à la communication, Doc News, change de nom et devient <a href="http://www.ladn.eu">L'ADN</a>. Pour l'occasion, ce quotidien français d'actualité qui s'adresse à plus de 90 000 professionnels du marketing, de la communication et de la publicité, dévoile son nouveau logo ainsi qu'un nouveau design de site et de newsletter.<!--more-->

Pourquoi ce nouveau nom ? Le magazine s'explique : "<em>Nous avons tous notre ADN. C’est notre élément commun et celui qui nous distingue, qui nous rend unique. Ce n’est pas un hasard si le marketing s’est approprié le terme. L’essence commune à toutes les grandes marques est simplement là : toutes, elles ont trouvé leur ADN et chaque jour, elles le rendent plus singulier. Dans L’ADN, il y a « AD »… comme ADvertising ! Car on aura beau dire, on aura beau faire… ce qui est bien conçu doit s’exprimer clairement.</em>"

On remarque également le choix d'un nom en langue française, clin d'oeil aux origines du media.

Le logo du magazine change d'ADN et ne conserve de son identité précédente que le code couleur. Le nom s'inscrit dans une typographie personnalisée aux empattements triangulaires symbole d'originalité. La signature "<em>L'essentiel de la com'" </em>apparaît<em>.</em>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/1474557_596557880405963_417568944_n.jpg"><img class="aligncenter size-full wp-image-6010" alt="Doc_News_ADN_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/1474557_596557880405963_417568944_n.jpg" width="960" height="354" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Capture-d’écran-2013-12-03-à-14.07.22.png"><img class="aligncenter size-full wp-image-6011" alt="Doc_News_ADN_Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Capture-d’écran-2013-12-03-à-14.07.22.png" width="1044" height="580" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6009</wp:post_id>
		<wp:post_date><![CDATA[2013-12-04 09:30:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-04 08:30:33]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[doc-news-devient-ladn]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="doc-news"><![CDATA[Doc News]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="ladn"><![CDATA[L'ADN]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510082351;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1115;}i:1;a:1:{s:2:"id";i:379;}i:2;a:1:{s:2:"id";i:619;}}}}]]></wp:meta_value>
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	<item>
		<title>L&#039;Afdas dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/12/04/lafdas-devoile-son-nouveau-logo/</link>
		<pubDate>Wed, 04 Dec 2013 13:00:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6013</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Afdas.jpg"><img class="aligncenter size-full wp-image-6041" alt="Logo_Afdas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Afdas.jpg" width="827" height="370" /></a>

<a href="https://www.afdas.com">L'Assurance Formation Des Activités du Spectacle (<em>AFDAS</em>)</a> est chargée de mettre en oeuvre la politique de formation des secteurs de la culture, de la communication, des media et des loisirs. L'organisme a récemment connu d'importantes évolutions à savoir l'accueil des auteurs et des secteurs de la presse et de l'édition. Afin d'accompagner ces nouveautés, l'Afdas décide de s'offrir une nouvelle identité visuelle, inchangée depuis 15 ans.<!--more-->

Une de ses principales missions est la collecte des contributions obligatoires des employeurs, utilisées pour financer aux salariés des actions de formation et de professionnalisation.

Le nouveau logo repose essentiellement sur son "expressivité typographique" qui se veut plus "littéraire", un geste de bienvenue aux métiers de la presse et de l'édition.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/LABEL_AFDAS_P_150dpi.jpg"><img class="aligncenter size-full wp-image-6018" alt="Logo_Afdas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/LABEL_AFDAS_P_150dpi.jpg" width="591" height="591" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/logo_en_cours.jpeg"><img class="aligncenter size-full wp-image-6017" alt="Logo_Afdas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/logo_en_cours.jpeg" width="655" height="449" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Capture-d’écran-2013-12-03-à-14.53.48.png"><img class="aligncenter size-full wp-image-6016" alt="Logo_Afdas" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Capture-d’écran-2013-12-03-à-14.53.48.png" width="1056" height="599" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/banque-assurances/">des logos dans les assurances.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6013</wp:post_id>
		<wp:post_date><![CDATA[2013-12-04 14:00:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-04 13:00:48]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lafdas-devoile-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="afdas"><![CDATA[Afdas]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510266707;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:2415;}i:2;a:1:{s:2:"id";i:903;}}}}]]></wp:meta_value>
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			<wp:comment_id>16139</wp:comment_id>
			<wp:comment_author><![CDATA[Lucie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lucie.sauget@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.214.41]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-09 16:15:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-09 14:15:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qui sont les créateurs de ce logo ? Très beau par ailleurs!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>21143</wp:comment_id>
			<wp:comment_author><![CDATA[Marc ANDRE]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.andre@afdas.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.afdas.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[217.128.52.168]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-23 14:20:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-23 12:20:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Lucie: c'est l'Atelier Marge Design (ex atelier Chévara). Merci, je leur transmet le compliment.
Note pour l'auteur : le A "coupé" fût le dernier débat du groupe de travail, avant stabilisation de la forme. Il fait plutôt référence à l'émergence (de la page, et par extension d'une nouvelle dimension institutionnelle) qu'à une anomalie d'impression.]]></wp:comment_content>
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			<wp:comment_parent>16139</wp:comment_parent>
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	</item>
	<item>
		<title>Le Seef Mall dévoile sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2013/12/05/le-seef-mall-deploie-sa-nouvelle-identite/</link>
		<pubDate>Wed, 04 Dec 2013 23:30:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6020</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Seef_Mall.jpg"><img class="aligncenter size-full wp-image-6044" alt="Logo_Seef_Mall" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Seef_Mall.jpg" width="827" height="370" /></a>

Ouvert en 1997, le <a href="http://www.seef.net">Seef Mall</a> est l'un des principaux centres commerciaux du Royaume de Bahreïn. Situé à Manama, la capitale du pays, il regroupe plus de 370 magasins et accueille près de 20 000 visiteurs par semaine. Le Bahreïn chérit les valeurs familiales et les enfants, le centre commercial décide de mettre ces valeurs au coeur de sa nouvelle identité. Cet archipel du golfe Persique de 765 km2 est également une région de paradoxes tristement connue pour son important tourisme sexuel dans une région du monde où les lois sont particulièrement sévères à ce sujet. On comprend la volonté du Seef Mall de miser sur une identité ludique et familiale donnant l'impression d'un havre de paix.

<!--more-->

Alors que le précédent logo était entièrement typographique, la promesse d'un moment de plaisir en famille est dorénavant au coeur de l'identité. La représentation graphique d'un adulte entouré de ses deux enfants surplombe le nom du centre commercial. Les rondeurs du graphisme et la typographie Verveine de type manuscrit offrent une idée de proximité. Le logo est également décliné en arabe.

Ce centre commercial haut de gamme mise entre autres sur le plaisir de l'enfant et développe un langage visuel et une signalétique à l'allure enfantine avec des éléments graphiques épurés ressemblants à des dessins.

L'agence explique : "<em>The brand required a dynamic new strategy to address an increasingly competitive landscape and a changing market conditions. Our strategy builds on the familiar heritage of the mall (one of Bahrain’s best loved), as well as the promise of family-friendly fun and convenience. The convenience factor has also been pushed forward in the messaging of ‘it’s easier’, creating a useful messaging platform for all aspects of mall visits — fashion, food, entertainment, they’re all easier at Seef ! Despite the fairly dramatic transformation the new brand promised to deliver, the board unanimously approved the work citing its alignment to the strategy and clear communication of the friendly nature of the mall.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_logo_detail.png"><img class="aligncenter size-full wp-image-6025" alt="Logo_Seef_Mall" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_logo_detail.png" width="1000" height="394" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_icon_set.png"><img class="aligncenter size-full wp-image-6024" alt="Logo_Seef_Mall" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_icon_set.png" width="758" height="276" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_pattern.png"><img class="aligncenter size-full wp-image-6026" alt="Logo_Seef_Mall" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_pattern.png" width="1000" height="625" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_publication.jpg"><img class="aligncenter size-full wp-image-6027" alt="Logo_Seef_Mall" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_publication.jpg" width="1000" height="625" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_trash.jpg"><img class="aligncenter size-full wp-image-6028" alt="Logo_Seef_Mall" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_trash.jpg" width="1000" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_banner.jpg"><img class="aligncenter size-full wp-image-6022" alt="Logo_Seef_Mall" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_banner.jpg" width="1000" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_columns.jpg"><img class="aligncenter size-full wp-image-6023" alt="Logo_Seef_Mall" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_columns.jpg" width="1000" height="625" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_unveil.jpg"><img class="aligncenter size-full wp-image-6029" alt="Logo_Seef_Mall" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/seef_mall_unveil.jpg" width="720" height="688" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Capture-d’écran-2013-12-03-à-16.10.51.png"><img class="aligncenter size-full wp-image-6021" alt="Logo_Seef_Mall" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Capture-d’écran-2013-12-03-à-16.10.51.png" width="1017" height="590" /></a>

&nbsp;

L'identité est signée par l'agence Unisono.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6020</wp:post_id>
		<wp:post_date><![CDATA[2013-12-05 00:30:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-04 23:30:47]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
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		<category domain="post_tag" nicename="seef-mall"><![CDATA[Seef Mall]]></category>
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		<wp:comment>
			<wp:comment_id>8992</wp:comment_id>
			<wp:comment_author><![CDATA[GU]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rfgggtgtg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-07 11:40:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-07 10:40:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[RATAGE. Ça fait déjà vieux. L'autre était beaucoup plus classe et intemporel.]]></wp:comment_content>
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	<item>
		<title>Canberra, une ville aux multiples logos</title>
		<link>http://yannickbourenane.com/preprod/2013/12/09/canberra-une-ville-aux-multiples-logos/</link>
		<pubDate>Sun, 08 Dec 2013 23:30:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6061</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Canberra.jpg"><img class="aligncenter size-full wp-image-6062" alt="Logo_Canberra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Canberra.jpg" width="827" height="264" /></a>

<a href="http://www.brandcanberra.com.au/">Canberra</a>, la capitale australienne, déploie son logo qui sera utilisé en tant qu'identité de marque afin de promouvoir la ville et développer sa compétitivité. Tandis que la célébration du centenaire de la capitale a dévoilé un logo spécialement créé pour l'occasion (<a href="http://yannickbourenane.com/preprod/2013/04/15/canberra-est-centenaire/">Lire l'article</a>), Canberra dispose également d'une identité exclusivement destinée au <a href="http://tourism.act.gov.au/">secteur du tourisme</a>. Ces multiples logos peuvent parfois prêter à confusion...

<!--more-->

L'identité s'articule autour du code de l'aéroport de Canberra : CBR. Ces trois lettres sont également les initiales du nouveau slogan de la ville : "<em>Confident. Bold. Ready.</em>"

La mention s'inscrit en capitale dans une typographie sans serif dont les lignes intérieures s'inspirent du plan des rues de la ville. Ce choix graphique fait polémique. Tandis que certains diront qu'il marque une continuité logique avec le logo du centenaire de la capitale, d'autres affirment qu'il est largement inspiré de l'identité de <a href="http://www.melbourne.vic.gov.au/Pages/default.aspx">Melbourne</a>. Le logo peut également vivre sur fond coloré ou photographique.

L'ensemble du projet se chiffre à 2,6 millions de dollars.

Dans un communiqué, les responsables de la nouvelle marque de la ville expliquent : "<em>Canberra is about connectedness and the exchange of ideas, with unique interaction between government, science, research, education and business. Because it’s Australia’s capital city, big things happen here. It’s a city for all Australians, because of the stories told in our great national institutions. Most of all, as we pass our 100th birthday, it’s a city that has come of age. Our new brand needs to reflect all that, and more.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/canberra_brand_logo_detail.png"><img class="aligncenter size-full wp-image-6070" alt="Logo_Canberra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/canberra_brand_logo_detail.png" width="970" height="603" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/canberra_brand_logo_stroke.png"><img class="aligncenter size-full wp-image-6071" alt="Logo_Canberra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/canberra_brand_logo_stroke.png" width="1000" height="279" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/canberra-cbr-5.jpg"><img class="aligncenter size-full wp-image-6066" alt="Logo_Canberra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/canberra-cbr-5.jpg" width="900" height="505" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/canberra-cbr-2.jpg"><img class="aligncenter size-full wp-image-6065" alt="Logo_Canberra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/canberra-cbr-2.jpg" width="900" height="505" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/canberra_brand_designers.jpg"><img class="aligncenter size-full wp-image-6067" alt="Logo_Canberra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/canberra_brand_designers.jpg" width="620" height="723" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/canberra_brand_newspaper.jpg"><img class="aligncenter size-full wp-image-6072" alt="Logo_Canberra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/canberra_brand_newspaper.jpg" width="384" height="512" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/brand-website-canberra.jpg"><img class="aligncenter size-full wp-image-6064" alt="Logo_Canberra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/brand-website-canberra.jpg" width="900" height="1776" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-1.png"><img class="aligncenter size-full wp-image-6073" alt="Logo_Canberra" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-1.png" width="1207" height="797" /></a>

L'identité est signée par l'agence Coordonner en collaboration avec le cabinet Content Group.

Le logo de la ville de Melbourne :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Melbourne.jpg"><img class="aligncenter size-full wp-image-6063" alt="Logo_Melbourne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Melbourne.jpg" width="827" height="190" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6061</wp:post_id>
		<wp:post_date><![CDATA[2013-12-09 00:30:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-08 23:30:43]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[canberra-une-ville-aux-multiples-logos]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="ville-2"><![CDATA[ville]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[6062]]></wp:meta_value>
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	<item>
		<title>André monte en gamme</title>
		<link>http://yannickbourenane.com/preprod/2013/12/10/andre-monte-en-gamme/</link>
		<pubDate>Tue, 10 Dec 2013 02:00:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6136</guid>
		<description></description>
		<content:encoded><![CDATA[<p style="text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/logo_andré.jpg"><img class="aligncenter size-full wp-image-6145" alt="logo_andré" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/logo_andré.jpg" width="827" height="370" /></a>L'enseigne de chaussure <a href="http://www.andre.fr/">André</a> (groupe <a href="http://www.vivarte.com/">Vivarte</a>) change d'identité visuelle. Elle se dote d'une <a href="http://yannickbourenane.com/preprod/category/nouvelle-signature/">nouvelle signature</a> et modifie ses points de vente. Ce changement de logo affiche la volonté de monter en gamme de la marque, bien que l'utilisation de souliers soit un peu pompeux. Un changement de stratégie qui peut être expliqué par les deux années de baisse consécutives du chiffre d'affaire du groupe <a href="http://www.vivarte.com/">Vivarte</a>.</p>
<p style="text-align: left;">Le nouveau logo troque son rouge carmin pour un violet indigo, la typographie devient sans serif rounded, proche de l'Ultima light. Elle adoucit davantage le logo en comparaison de la précédente typo proche de l'OCR-A. La signature est écrite en Minion, elle permet de souligner les intentions haut de gamme de la marque. Une réalisation de l'agence Hérézie.</p>
&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6136</wp:post_id>
		<wp:post_date><![CDATA[2013-12-10 03:00:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-10 02:00:53]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[andre-monte-en-gamme]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="chaussure"><![CDATA[chaussure]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="habillement"><![CDATA[habillement]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
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	<item>
		<title>Le retour au vintage du téléphérique du Salève</title>
		<link>http://yannickbourenane.com/preprod/2013/12/11/le-retour-au-vintage-du-telepherique-du-saleve/</link>
		<pubDate>Wed, 11 Dec 2013 02:03:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6147</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/telepherique_saleve_nouveau_logo.jpg"><img class="aligncenter size-full wp-image-6148" alt="telepherique_saleve_nouveau_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/telepherique_saleve_nouveau_logo.jpg" width="685" height="514" /></a>

&nbsp;

Le <a href="http://www.saleveautrement.ch/Telepherique">Téléphérique du Salève</a> change de logo à l'occasion de quelques rénovations. Construit en 1932 par l'architecte Suisse Maurice Braillard, la partie supérieur du téléphérique qui culmine à 1.100m offre un panorama sur le lac Léman. Le nouveau logo fait directement référence au logo original des années 30, d'un style art décoratif. Un choix affirmé qui contraste avec le précédent logo peu identifiant.  Le point négatif est l'illustration à gauche du logo qui peut sembler un peu superflu.

&nbsp;

<img alt="LOGO TƒLƒPHƒRIQUE 2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/telepherique_saleve_ancien_logo.jpg" width="758" height="263" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/affiche_telephérique_saleve.jpg"><img class="aligncenter size-full wp-image-6149" alt="affiche_telephérique_saleve" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/affiche_telephérique_saleve.jpg" width="1320" height="2008" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/telepherique_saleve0021.jpg"><img class="aligncenter size-full wp-image-6151" alt="telepherique_saleve0021" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/telepherique_saleve0021.jpg" width="513" height="700" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6147</wp:post_id>
		<wp:post_date><![CDATA[2013-12-11 03:03:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-11 02:03:14]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-retour-au-vintage-du-telepherique-du-saleve]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="vintage"><![CDATA[vintage]]></category>
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	<item>
		<title>Le retour en arrière d&#039;Arby&#039;s</title>
		<link>http://yannickbourenane.com/preprod/2013/12/12/le-retour-en-arriere-darbys/</link>
		<pubDate>Thu, 12 Dec 2013 02:00:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6156</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/arbys_redesign_logo.jpg"><img class="aligncenter size-full wp-image-6157" alt="arbys_redesign_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/arbys_redesign_logo.jpg" width="827" height="370" /></a>

La chaine de fast-food Américaine Arby's abandonne son effet 3D, seulement une année après son adoption. La marque s'est également retourné vers une typographie slab serif plus proche de son logo original, ce qui renforce l'aspect cow-boy. Un lifting de logo qui rectifie le tir après le raté de l'an passé.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/arbys1.png"><img class="aligncenter size-full wp-image-6158" alt="arbys1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/arbys1.png" width="457" height="599" /></a>

source : brand new]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6156</wp:post_id>
		<wp:post_date><![CDATA[2013-12-12 03:00:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-12 02:00:12]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-retour-en-arriere-darbys]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="fast-food"><![CDATA[fast food]]></category>
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		<wp:comment>
			<wp:comment_id>9172</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.208.148.232]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-12 12:45:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-12 11:45:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est beaucoup mieux !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1386848749.06834506988525390625;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>9182</wp:comment_id>
			<wp:comment_author><![CDATA[Kevin G.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kevin.gallois@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.241.253.163]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-12 18:27:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-12 17:27:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La marque S’EST également ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Les 15 remix de logos part.2</title>
		<link>http://yannickbourenane.com/preprod/2013/12/13/les-15-remix-de-logos-part-2/</link>
		<pubDate>Thu, 12 Dec 2013 23:01:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6162</guid>
		<description></description>
		<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/01_-logonews_remix_adobe_interflora.jpg"><img class="aligncenter size-full wp-image-6164" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/01_-logonews_remix_adobe_interflora.jpg" alt="01_ logonews_remix_adobe_interflora" width="2083" height="1458" /></a></p>
<p style="text-align: center;"><!--more--> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/02_-logonews_remix_loft_story_nouvel_observateur.jpg"><img class="aligncenter size-full wp-image-6165" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/02_-logonews_remix_loft_story_nouvel_observateur.jpg" alt="02_ logonews_remix_loft_story_nouvel_observateur" width="2083" height="1458" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/03_-logonews_remix_pmu_longchamp.jpg"><img class="aligncenter size-full wp-image-6166" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/03_-logonews_remix_pmu_longchamp.jpg" alt="03_ logonews_remix_pmu_longchamp" width="2083" height="1458" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/04_-logonews_remix_hermes_poulain.jpg"><img class="aligncenter size-full wp-image-6167" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/04_-logonews_remix_hermes_poulain.jpg" alt="04_ logonews_remix_hermes_poulain" width="2083" height="1458" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/06_-logonews_remix_cartier_microsoft.jpg"><img class="aligncenter size-full wp-image-6169" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/06_-logonews_remix_cartier_microsoft.jpg" alt="06_ logonews_remix_cartier_microsoft" width="2083" height="1458" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/07_-logonews_remix_point_soleil_cofidis.jpg"><img class="aligncenter size-full wp-image-6170" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/07_-logonews_remix_point_soleil_cofidis.jpg" alt="07_ logonews_remix_point_soleil_cofidis" width="2083" height="1458" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/08_-logonews_remix_dupont_StGobain.jpg"><img class="aligncenter size-full wp-image-6171" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/08_-logonews_remix_dupont_StGobain.jpg" alt="08_ logonews_remix_dupont_StGobain" width="2083" height="1458" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/09_-logonews_remix_swarovski_canard_duchene.jpg"><img class="aligncenter size-full wp-image-6172" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/09_-logonews_remix_swarovski_canard_duchene.jpg" alt="09_ logonews_remix_swarovski_canard_duchene" width="2083" height="1458" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/10_-logonews_remix_bonne_maman_grand-mere.jpg"><img class="aligncenter size-full wp-image-6173" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/10_-logonews_remix_bonne_maman_grand-mere.jpg" alt="10_ logonews_remix_bonne_maman_grand-mere" width="2083" height="1458" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/11_-logonews_remix_laitiere_vache_qui_rit.jpg"><img class="aligncenter size-full wp-image-6174" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/11_-logonews_remix_laitiere_vache_qui_rit.jpg" alt="11_ logonews_remix_laitiere_vache_qui_rit" width="2083" height="1458" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/12_-logonews_remix_le_monde_.jpg"><img class="aligncenter size-full wp-image-6175" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/12_-logonews_remix_le_monde_.jpg" alt="12_ logonews_remix_le_monde_" width="2083" height="1458" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/13_-logonews_remix_canada_abercombie.jpg"><img class="aligncenter size-full wp-image-6177" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/13_-logonews_remix_canada_abercombie.jpg" alt="13_ logonews_remix_canada_abercombie" width="2083" height="1458" /></a></p>
<p style="text-align: center;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/15_-logonews_remix_lion_cannes_publicite-copie.png"><img class="aligncenter size-full wp-image-6345" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/15_-logonews_remix_lion_cannes_publicite-copie.png" alt="15_ logonews_remix_lion_cannes_publicite - copie" width="2083" height="1458" /></a></p>
<img class="aligncenter size-full wp-image-6179" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/15_-logonews_remix_payson_breton_petit_marsaillais.jpg" alt="15_ logonews_remix_payson_breton_petit_marsaillais" width="2083" height="1458" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/16_-logonews_remix_mecenat-cardiaque_miko.jpg"><img class="aligncenter size-full wp-image-6180" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/16_-logonews_remix_mecenat-cardiaque_miko.jpg" alt="16_ logonews_remix_mecenat cardiaque_miko" width="2083" height="1458" /></a>Voici la seconde édition du remix des logos avec au programme un choc des régions entre <a href="http://www.paysanbreton.fr">Paysan Breton</a> et <a href="http://www.lepetitmarseillais.com">Le Petit Marseillais</a>, une <a href="http://www.bonne-maman.com">Bonne Maman</a> devenue <a href="http://www.cafegrandmere.fr">Grand-Mère</a> et l'oeil de <a href="https://www.google.fr/search?client=safari&amp;rls=en&amp;q=Loft+Story&amp;ie=UTF-8&amp;oe=UTF-8&amp;gws_rd=cr&amp;ei=gp6pUo3fI6rI0wWe4oDoDg">Loft Story</a> qui accompagne <a href="http://tempsreel.nouvelobs.com">Le Nouvel Observateur</a>.
Nous avions également lancé un concours demandant aux lecteurs du blog de nous faire part de leurs suggestions. Des idées ont été partagées sur #logonewsremix et <a href="https://twitter.com/rockshow1_8_2">@rockshow1_8_2</a> nous a conseillé de mixer <a href="http://www.pepsi.com/en-us/d">Pepsi</a> et <a href="http://www.rolandgarros.com/index.html">Roland Garros</a>, <a href="https://twitter.com/thomasbouillot">@thomasbouillot</a> nous a proposé un mix de Kill Bill et Bic, et pour finir <a href="https://twitter.com/Quentin_Gillet">@quentin_gillet</a> nous a tweeté une ribambelle de proposition visible ci-dessous :

Il ne vous reste plus que quelques jours avant de suggérer vos idées pour les voir apparaître la semaine prochaine.
<blockquote class="twitter-tweet" lang="fr">Découvrez les 15 nouveau remix de logos <a href="http://t.co/BCjFxCOzDW">http://t.co/BCjFxCOzDW</a> Et tweetez vos suggestions de remix à <a href="https://twitter.com/search?q=%23RemixLogonews&amp;src=hash">#RemixLogonews</a>

— BE DANDY _ Alix (@bedandy) <a href="https://twitter.com/bedandy/statuses/411429627400175616">13 Décembre 2013</a></blockquote>
&nbsp;

<a class="twitter-timeline" href="https://twitter.com/search?q=%23RemixLogonews" data-widget-id="408868799476011008">Tweets concernant "#RemixLogonews"</a>
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		<wp:post_id>6162</wp:post_id>
		<wp:post_date><![CDATA[2013-12-13 00:01:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-12 23:01:46]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-15-remix-de-logos-part-2]]></wp:post_name>
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		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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			<wp:comment_id>9194</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.4.173.172]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-13 10:01:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-13 09:01:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les 3 bandes d'Adidas et 3M ou le coquillage de Shell avec le nom Picard en dessous.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Polytechnique met en avant l&#039;X</title>
		<link>http://yannickbourenane.com/preprod/2013/12/12/polytechnique-met-en-avant-lx/</link>
		<pubDate>Thu, 12 Dec 2013 14:04:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6194</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/polytechnique.jpg"><img class="aligncenter size-full wp-image-6195" alt="polytechnique" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/polytechnique.jpg" width="827" height="370" /></a>

&nbsp;

&nbsp;

La prestigieuse école <a href="http://www.polytechnique.edu">Polytechnique</a> a dévoilé aujourd'hui sa nouvelle identité visuelle. Son surnom l'X qui tire son origine de la présence de deux canons croisés sur l'insigne de l'École et la prééminence des mathématiques dans la formation des polytechniciens, fait son introduction dans le logo. Le surnom aussi célèbre que le nom officiel le remplace désormais, ce qui est assez unique pour être souligné. Une lettre qui devient l'élément majeur de l'identité au détriment du blason de l'école désormais difficilement lisible.

Une identité dont la structure est en trois parties : Le haut constitué du blason séculaire, le centre avec le surnom l'X utilisé depuis le 19eme et le nom de l'école utilisant la typographie Avant-Garde de Herb Luballin. Une transition de classique au moderne qui affiche les ambitions de cette école.
<blockquote>Jacques Biot, président de l’École polytechnique, considère que cette nouvelle identité reflète les  nouveaux enjeux stratégiques auxquels l’établissement est confronté : « Par sa capacité à faire changer les perceptions, par son impact sur les imaginaires collectifs et individuels, l’identité visuelle a une fonction essentielle pour accompagner le projet de transformation de l’École polytechnique. Elle doit devenir le vecteur d’une image renouvelée, contemporaine et projetée vers l’avenir ».</blockquote>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo-AX-vertical-jpeg.jpg"><img class="aligncenter size-full wp-image-6199" alt="LogoAX_cmjn" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo-AX-vertical-jpeg.jpg" width="2610" height="3470" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo-Ecole-polytechnique-horizontal-jpeg-HD.jpg"><img class="aligncenter size-full wp-image-6200" alt="LOGO_ECOLE_POLYTECHNIQUE_horizontal_cmjn" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo-Ecole-polytechnique-horizontal-jpeg-HD.jpg" width="783" height="354" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo-Fondation-vertical-jpeg.jpg"><img class="aligncenter size-full wp-image-6203" alt="LOGO_FONDATION_POLYTECHNIQUE_vertical_cmjn" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo-Fondation-vertical-jpeg.jpg" width="2610" height="3292" /></a>

Voici un lien pour pouvoir consulter en ligne le <a href="http://www.polytechnique.fr/html/brandbook/">Brandbook de l'identité</a> réalisée par Babel.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6194</wp:post_id>
		<wp:post_date><![CDATA[2013-12-12 15:04:01]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="ecole"><![CDATA[école]]></category>
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		<wp:comment>
			<wp:comment_id>9175</wp:comment_id>
			<wp:comment_author><![CDATA[Anne]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ann_kief@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.64.156.211]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-12 15:34:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-12 14:34:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne suis pas sure du l' et de la forme en elle même du X... Pour moi ça me parait étrange.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>9193</wp:comment_id>
			<wp:comment_author><![CDATA[Tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.7.20.89]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-13 09:11:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-13 08:11:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui, je suis pas convaincu non plus. Chaque élément est élégant, mais l'ensemble ne fonctionne pas.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1386927523.8908059597015380859375;s:7:"message";s:61:"Lisa - Bedandy a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>9195</wp:comment_id>
			<wp:comment_author><![CDATA[Sidnah]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[em.misson@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[91.90.102.214]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-13 11:21:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-13 10:21:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour moi ce logo est une vaste blague, il n'y a aucune unité graphique, pas d'équilibre... Les logos hipsters  basés sur la croix on été tournés en ridicule et complètement décrédibilisés, ce n'est pas pour rien.]]></wp:comment_content>
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	</item>
	<item>
		<title>Le Grand Périgueux s&#039;offre un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/12/16/le-grand-perigueux-soffre-un-nouveau-logo/</link>
		<pubDate>Mon, 16 Dec 2013 02:00:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6217</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/le_grand_perigeux.jpg"><img class="aligncenter size-full wp-image-6218" alt="le_grand_perigeux" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/le_grand_perigeux.jpg" width="827" height="370" /></a>

Voici le nouveau logo du grand Périgueux dessiné par la graphiste périgourdine Annabelle Duclaud. Il a été réalisé suite à la décision de fusionner en Janvier 2014 les communes de la Communauté d'agglomération périgourdine et d'Isle-Manoire. Le logo, tous droits compris à la communauté aura couté 7.000€, soit un coût des plus élevé pour un résultat vraiment mitigé.

Le nouveau logo garde les couleurs et formes de la précédente réalisation. La typographie devient moins fantaisiste et appuie en capitale sur le mot “grand”, symbole de cette fusion de commune.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6217</wp:post_id>
		<wp:post_date><![CDATA[2013-12-16 03:00:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-16 02:00:20]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
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		<wp:comment>
			<wp:comment_id>9232</wp:comment_id>
			<wp:comment_author><![CDATA[Tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.155.10.213]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-16 09:37:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-16 08:37:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouch !
Au moins, ça annonce la couleur :-)
Ca a dû être un cauchemar politico-créatif, pour en arriver là...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>9233</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.140.70.207]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2013-12-16 13:49:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2013-12-16 12:49:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Affligeant
Même la typo n'est pas sauver, 4 tailles pour trois lignes. Mais que fait la brigade du bon goût? 
http://www.logo-de-ville.fr/]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>10221</wp:comment_id>
			<wp:comment_author><![CDATA[EGg]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[e.wallabys@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.137.105.127]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-05 16:29:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-05 15:29:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis d'accord avec Tom : ce logotype sent à plein nez le travail tué par la recherche de consensus. 

Je ne suis pas du tout d'accord quand vous dites que le logo a eu un "cout des plus élevé". Compte tenu du temps passé et de l'expérience, il me semble que c'est un cout relativement dérisoire.

Il ne me semble pas que ce soit un logo "minute"  et donc le tarif me semble plutôt faible. Certes le résultat n'est franchement pas au rendez-vous, mais nous ignorons le brief, la méthodologie de travail et le type de client (son caractère). 

Ce logo est certainement un compromis entre les traditionnels et fatals trois axes créatifs. Bon sang (je m'agace), quand arrêterons nous cette pratique stupide qui consiste à proposer plusieurs axes ? Cette coutume revient à dire au client, "je n'ai pas de cerveau pour comprendre vos besoins". Comme si au restaurant nous goutions trois plats avant de faire notre choix. Quant on travail sur une identité visuelle, nous devons imposer notre point de vu en postulat de départ, quitte à reprendre de la souplesse avec le client dans le travail qui suit (la finalisation du logo). Présenter plusieurs axes en plus d'introduire le doute permet au client de faire son marché et piocher un peu de ci et de ça. 

Ceux qui travaillent de cette manière devraient y réfléchir à deux fois et surtout ils ne devraient plus avoir peur de leurs clients.

Pour conclure, je rappellerais modestement à LaGoutte que le graphisme n'est pas une question de goût, de beau ou de je ne sais quoi en rapport avec une valeur totalement subjective. 

La seule règle qu'il y a dans le graphisme c'est : soit cela fonctionne, soit ça ne fonctionne pas. Tous le reste vient après.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72294</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 11:43:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 09:43:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui, ça a tout l'air d'un logo mort-né.]]></wp:comment_content>
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	<item>
		<title>Liège dévoile son identité internationale</title>
		<link>http://yannickbourenane.com/preprod/2013/12/17/liege-devoile-son-identite-internationale/</link>
		<pubDate>Mon, 16 Dec 2013 23:30:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6229</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Liège.jpg"><img class="aligncenter size-full wp-image-6230" alt="Logo_Liège" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Liège.jpg" width="827" height="212" /></a>

<a href="http://www.liege.be/">Liège</a>, ville francophone belge, s'est portée candidate pour accueillir <a href="http://fr.wikipedia.org/wiki/Exposition_internationale_de_2017">l'Exposition Internationale de 2017</a>. En 2012, le nom de la ville d'accueil a été dévoilé : Astana, la capitale du Kazakhstan. Malgré cet échec, la métropole liégeoise décide de surfer sur la notoriété que lui a apporté cette candidature et s'offre une <a href="http://www.liegetogether.be/">identité visuelle destinée à la scène internationale.</a><!--more-->

Alors que nous connaissons les slogans "<em>I Am sterdam</em>" et "<em>Only Lyon"</em>, Liège décide également de jouer avec les mots et dévoile sa nouvelle signature : "<em>Liège Get Together"</em>, une déclinaison de "Let's get together".

Le tout s'inscrit dans un dégradé de gris mettant en lumière les trois mots de la signature. Bien que la mention "Get" soit soulignée d'un barre multicolore, la première lecture qu'offre ce logo est "Liège Together". La ville dévoile également son idée d'une "Métropole Puissance 3" : "Ouverte, créative et connectée."

J.C. Peterkenne, directeur stratégique de la ville, explique : "<em>Les trois caractéristiques principales à partir desquelles nous voulons asseoir la promotion et la notoriété de la métropole liégeoise, c'est le fait que nous sommes remarquablement connectés, nous sommes au cœur de tous les réseaux. Le fait également que nous sommes une métropole qui a des tas de talents, des tas de compétences créatives. Et enfin nous avons une caractéristique très particulière, c'est que nous sommes ouverts d'esprit, nous sommes ouverts sur le monde, ne fût-ce que par la réalité multiculturelle qui existe chez nous et dont nous pouvons être fiers.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/1456017_547797561963472_2108824981_n.jpg"><img class="aligncenter size-full wp-image-6232" alt="Logo_Liège" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/1456017_547797561963472_2108824981_n.jpg" width="960" height="354" /></a>

Tandis que les différents acteurs économiques, culturels et politiques sont invités à arborer cette nouvelle identité, la ville conserve son logo propre qui ne se destinera plus qu'à la scène nationale. Cette diversité identitaire peut prêter à confusion.

Voici le logo de la ville de Liège :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Ville_Liège.jpg"><img class="aligncenter size-full wp-image-6231" alt="Logo_Ville_Liège" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Ville_Liège.jpg" width="827" height="272" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6229</wp:post_id>
		<wp:post_date><![CDATA[2013-12-17 00:30:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-16 23:30:59]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[liege-devoile-son-identite-internationale]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="belgique"><![CDATA[Belgique]]></category>
		<category domain="post_tag" nicename="liege"><![CDATA[Liège]]></category>
		<category domain="post_tag" nicename="logo-international"><![CDATA[Logo international]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
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		<wp:comment>
			<wp:comment_id>72290</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 11:40:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 09:40:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a beaucoup de logos ringards en Belgique. Il faut dire que ce sont des gens aux goûts et aux idées bizarres. Beaucoup de piston aussi au niveau des délibérations… 

Le premier est très années 80 et clairement inspiré par la mire ? — oui! je crois bien : —  http://www.1-epok-formidable.fr/wp-content/uploads/2011/01/La-mire.jpg

Le 2e est en fait une déformation du logo Cisco systems :D
http://www.secuip.fr/wp-content/uploads/2013/10/cisco.jpg

Il faut dire qu'en Belgiuque ils estiment qu'un logo ne sert à rien, mais le plus fâcheux c'est que plus c'est ringard, plus ça plaît! Quand on voit ça (537 000 euros, tout de même) :
http://www.awex.be/fr-BE/LiensHome/PublishingImages/LOGO_WALLONIA_BE.jpg

Ces gens sont fous!! Faites leur du pure graphisme à ce prix là et ils vous remballent directement! Ils veulent di kitch et du déjà vu.]]></wp:comment_content>
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	<item>
		<title>Marques froissées</title>
		<link>http://yannickbourenane.com/preprod/2013/12/20/marques-froissees/</link>
		<pubDate>Thu, 19 Dec 2013 23:30:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=5498</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold1.jpg"><img class="aligncenter size-full wp-image-5499" alt="Rolled-Gold1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold1.jpg" width="1000" height="669" /></a>

C'est vendredi, pour terminer cette semaine, on vous propose un ouvrage du graphiste danois <a href="http://www.danielsiim.dk/">Daniel Slim</a>. Il a compilé 150 scans de marques plutôt distordus mais assez iconiques pour rester identifiables. Un bel ouvrage produit avec l'imprimerie Parisienne <a href="http://www.onestarpress.com/">Onestarpress</a>.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold2.jpg"><img class="aligncenter size-full wp-image-5500" alt="Rolled-Gold2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold2.jpg" width="1000" height="732" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold3.jpg"><img class="aligncenter size-full wp-image-5501" alt="Rolled-Gold3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold3.jpg" width="1000" height="732" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold4.jpg"><img class="aligncenter size-full wp-image-5502" alt="Rolled-Gold4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold4.jpg" width="1000" height="732" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold5.jpg"><img class="aligncenter size-full wp-image-5503" alt="Rolled-Gold5" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold5.jpg" width="1000" height="732" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold6.jpg"><img class="aligncenter size-full wp-image-5504" alt="Rolled-Gold6" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold6.jpg" width="1000" height="732" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold7.jpg"><img class="aligncenter size-full wp-image-5505" alt="Rolled-Gold7" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold7.jpg" width="1000" height="732" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold8.jpg"><img class="aligncenter size-full wp-image-5506" alt="Rolled-Gold8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/10/Rolled-Gold8.jpg" width="1000" height="732" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>5498</wp:post_id>
		<wp:post_date><![CDATA[2013-12-20 00:30:04]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="danemark"><![CDATA[Danemark]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="livre"><![CDATA[livre]]></category>
		<category domain="post_tag" nicename="ouvrage"><![CDATA[ouvrage]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510640135;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:276;}i:1;a:1:{s:2:"id";i:982;}i:2;a:1:{s:2:"id";i:14427;}}}}]]></wp:meta_value>
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	<item>
		<title>Quand les logos se chamaillent</title>
		<link>http://yannickbourenane.com/preprod/2014/01/03/quand-les-logos-se-chamaillent/</link>
		<pubDate>Thu, 02 Jan 2014 23:30:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6031</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/306362360f8e243089808f3e798c97e3.png"><img class="aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/306362360f8e243089808f3e798c97e3.png" alt="Marques_Duels" width="487" height="327" /></a>C'est vendredi, le temps des chamailleries est arrivé. Voici six duels de logos de marques qui ne s'affrontent pas toujours à la loyale...<!--more-->
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/2c169819e51eabc4f71b19b1b0c8998f.png"><img class="aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/2c169819e51eabc4f71b19b1b0c8998f.png" alt="Marques_Duels" width="453" height="304" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/5b467a117552b54bcd988cec7a61a5d9.png"><img class="aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/5b467a117552b54bcd988cec7a61a5d9.png" alt="Marques_Duels" width="481" height="323" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/7b6c43233d430dee9909d6f3f50ec983.png"><img class="aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/7b6c43233d430dee9909d6f3f50ec983.png" alt="Marques_Duels" width="479" height="322" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/94b7041c84320e693e54e5ad89b4c57d.png"><img class="aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/94b7041c84320e693e54e5ad89b4c57d.png" alt="Marques_Duels" width="473" height="318" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/56531a31f9e68558c733d49dbf43a42d.png"><img class="aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/56531a31f9e68558c733d49dbf43a42d.png" alt="Marques_Duels" width="505" height="339" /></a>Source : Salim Zerrouki]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6031</wp:post_id>
		<wp:post_date><![CDATA[2014-01-03 00:30:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-02 23:30:39]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[quand-les-logos-se-chamaillent]]></wp:post_name>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="series-de-logo"><![CDATA[Séries de logo]]></category>
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			<wp:meta_value><![CDATA[6032]]></wp:meta_value>
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	<item>
		<title>1/8. Les logos que vous n&#039;avez jamais vus – L&#039;autre logo de BPI. </title>
		<link>http://yannickbourenane.com/preprod/2014/01/13/18-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-bpi/</link>
		<pubDate>Mon, 13 Jan 2014 10:48:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6250</guid>
		<description></description>
		<content:encoded><![CDATA[Compétition perdue, choix politiques, excès de prudence, incompréhension ou simple désaffection, de nombreuses raisons peuvent empêcher de belles créations de voir le jour. Logonews a mené l'enquête. Tous les lundi pendant 2 mois, nous vous présentons un logo qui aurait pu exister mais, que vous ne verrez jamais, faute d'avoir été  choisi. A vous de voir celui que vous préférez !<i> </i>

<!--more-->
<h2><span style="text-decoration: underline;"><strong>L'autre logo BPI</strong>
</span></h2>
Première série de notre dossier spécial sur les logos inédits : les « versus ». En mai dernier Logonews vous présentait le <a href="http://yannickbourenane.com/preprod/2013/05/01/la-banque-des-pme-depense-sans-compter/">nouveau logo de la Banque Publique d'investissement,</a> conçu par l'agence Saguez &amp; Partners, budget de 76 000€. Pour rappel, le voici ci-dessous. En concurrence avec Havas et Seenk, Saguez &amp; Partners a remporté l'appel d'offres auquel 15 entreprises avaient répondu.

<b>Premier match </b>: Mollesse vs Caractère.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/bpifrance.jpg"><img class="aligncenter size-medium wp-image-6254" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/bpifrance-300x168.jpg" alt="bpifrance" width="300" height="168" /></a>

<strong>Les commentaires vus sur le logo actuel </strong>
L'identité visuelle de la Banque a surpris plus d'une personne. Sceptique, le Figaro rapportait "<em>Ce «i» représente une cordée, une solidarité dans la prise de risque, <span style="text-decoration: underline;">a tenté d'expliquer</span> Nicolas Dufourcq ce matin au micro de BFM Business</em>". La double ponctuation étonne "<em>marche-t-on sur la tête ?</em>". D'autres considèrent que ce logo a davantage l'allure d'une radio que celle d'une banque.

<strong>Le logo de SEENK, que vous ne verrez jamais</strong>
Julien Soyer, Directeur Artistique au sein de l’agence Seenk - agence à l’origine, entre autres, du lifting très réussi du logo Lacoste mais aussi de l’identité d’Hello Bank – a été mobilisé sur le projet d'identité visuelle pour la <a href="http://www.bpifrance.fr/">BPI</a>. Leur agence n'est pas retenue. Les formes rondes du nouveau logo, incarnées notamment par le jeu sur le point, s’opposent en effet littéralement aux formes anguleuses et aux lettres capitales proposées par Seenk.
L'identité visuelle proposée par Seenk développait un territoire visuel fort, facilement reconnaissable, l'identité s'exprimait de manière plus élégante et statutaire, tout en se teintant d'une volonté féroce adressée par le rouge.

<strong>Sur la qualité des identités visuelles en France et dans le Monde</strong>
Julien Soyer, comme d'autres, se « <em>pose des questions sur les raisons qui font qu'un logo est choisi</em> ». Force est d'admettre que «<em> le logo sélectionné manque d’innovation et de caractère. Il ne confère pas une identité forte à l’institution</em>. »
<strong>
Alors, lequel préférez-vous ?
</strong>Et, n'oubliez jamais que le logo final est parfois l'aboutissement de décisions si diverses ou nombreuses chez le client que celles-ci peuvent d'autant l'éloigner de son apparence initiale ou voulue par l'agence.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/bpifrance_piste_02.jpg"><img class="aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/bpifrance_piste_02-255x300.jpg" alt="bpifrance_piste_02" width="255" height="300" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/bpifrance_piste_01.jpg"><img class="aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/bpifrance_piste_01-300x202.jpg" alt="bpifrance_piste_01" width="300" height="202" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/bpifrance_piste_03.jpg"><img class="size-medium wp-image-6253 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/bpifrance_piste_03-300x211.jpg" alt="bpifrance_piste_03" width="300" height="211" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6250</wp:post_id>
		<wp:post_date><![CDATA[2014-01-13 11:48:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-13 10:48:12]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[18-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-bpi]]></wp:post_name>
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		<category domain="post_tag" nicename="banque"><![CDATA[Banque]]></category>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="post_tag" nicename="jamais-vus"><![CDATA[jamais vus]]></category>
		<category domain="category" nicename="logos-inedits"><![CDATA[Logos Inédits]]></category>
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		<wp:comment>
			<wp:comment_id>9689</wp:comment_id>
			<wp:comment_author><![CDATA[GRAPHICMAN]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ggggrrrr@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.228.143.55]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-13 14:10:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-13 13:10:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si le premier fait penser à une radio le deuxième ne vous ferait pas penser à SFR par hasard?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>9698</wp:comment_id>
			<wp:comment_author><![CDATA[@ptitmorveux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@ptitmorveux.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.ptitmorveux.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.207.183.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-13 20:00:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-13 19:00:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les deux sont horribles.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>9699</wp:comment_id>
			<wp:comment_author><![CDATA[lordlogo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lordlogo@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-13 21:12:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-13 20:12:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Franchement, les petits points sont ridicules, trop ludiques, inadaptés....
En revanche je ne vois pas @ptitmorveux en quoi ils sont horribles
Quand au deuxième, le petit principe origami est certes pas mal déjà vu, mais il a l'avantage de faire "souple" "adaptable" et beaucoup plus banque que l'actuel.
Disons que cela fait sérieux et moins enfumade à la Royal]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72273</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 11:12:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 09:12:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je n'aime ni l'un n'i l'autre… et surtout, je ne comprends pas leur choix. On dirait une refonte de bwin.fr]]></wp:comment_content>
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	<item>
		<title>2/8. Les logos que vous n&#039;avez jamais vus – L’autre logo de Wanda.</title>
		<link>http://yannickbourenane.com/preprod/2014/01/20/28-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-wanda/</link>
		<pubDate>Sun, 19 Jan 2014 23:30:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6257</guid>
		<description></description>
		<content:encoded><![CDATA[Compétition perdue, choix politiques, excès de prudence, incompréhension ou simple désaffection, de nombreuses raisons peuvent empêcher de belles créations de voir le jour. Logonews a mené l’enquête. Tous les lundis, pendant 2 mois, nous vous présentons un logo qui aurait pu exister mais que vous ne verrez jamais faute d’avoir été choisi. A vous de voir celui que vous préférez !<!--more-->
<h2><strong><span style="text-decoration: underline;">L’autre logo de Wanda</span></strong></h2>
<a href="http://yannickbourenane.com/preprod/2014/01/13/18-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-bpi/">Après un premier article sur l'autre logo de la BPI</a> la semaine dernière, voici la deuxième série de notre dossier spécial sur les logos inédits : les "versus".

<b>Deuxième match </b>: Sobriété vs Sophistication

Cléo Charuet, designer free lance, a dessiné le nouveau logo de <a href="http://www.wanda.net/fr">Wanda Productions</a>, une société de production de films, musiques et plateformes digitales :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/wanda_logo.png"><img class="aligncenter size-full wp-image-6265" alt="wanda_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/wanda_logo.png" width="220" height="200" /></a>

Mais ce n’était pas sa "<em>piste favorite"</em>. La piste retenue, toute en sobriété, est en effet moins complexe que celle qu’elle préférait :

<img class="aligncenter size-medium wp-image-6266" alt="wanda_piste_01" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/wanda_piste_01-233x300.png" width="233" height="300" />

Elle explique ainsi avoir "<em>dessiné un sigle/schéma décrivant l'entrée de la lumière dans l'oeil tout en y incluant toutes les lettres du mot "Wanda." Le sigle obtenu, même si un peu tendance, tendait vers un symbole mystico-sectaire {qu’elle} trouvait intéressant pour une structure de production dont le principe est de mettre en commun des compétences pour produire un film.</em>"

<strong>Alors, lequel préférez-vous ?
</strong>Et, n’oubliez jamais que le logo final est parfois l’aboutissement de décisions si diverses ou nombreuses chez le client que celles-ci peuvent d’autant l’éloigner de son apparence initiale ou voulue par l’agence.

<img class="aligncenter size-medium wp-image-6267" alt="wanda_piste_03" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/wanda_piste_03-211x300.png" width="211" height="300" />

<img class="aligncenter size-medium wp-image-6268" alt="wanda_piste_04" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/wanda_piste_04-300x200.jpeg" width="300" height="200" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6257</wp:post_id>
		<wp:post_date><![CDATA[2014-01-20 00:30:53]]></wp:post_date>
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		<wp:post_name><![CDATA[28-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-wanda]]></wp:post_name>
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		<title>Warsteiner se réapproprie son nom</title>
		<link>http://yannickbourenane.com/preprod/2013/12/18/warsteiner-se-reapproprie-son-nom/</link>
		<pubDate>Tue, 17 Dec 2013 23:30:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6308</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Warsteiner.jpg"><img class="aligncenter size-full wp-image-6309" alt="Logo_Warsteiner" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Warsteiner.jpg" width="827" height="370" /></a>

La marque de bière allemande fondée en 1753, <a href="http://warsteiner.de/">Warsteiner</a>, dévoile sa nouvelle identité visuelle. Tandis que la structure générale du logo est quasi inchangée depuis 1962, la marque s'est aperçue que la typographie faussait la lecture du nom. En effet, beaucoup lisaient "<em>Warfteiner"</em> au lieu de "<em>Warsteiner"</em>. Il n'est donc jamais trop tard pour réagir...

<!--more-->

La marque souhaite s'offrir une image plus haut de gamme et capitalise sur son histoire et son savoir-faire en héritage.

Le cartouche circulaire est conservé, ses bords dorés sont affinés. Les effets de luminosité et d'ombrage s'atténuent, ce qui sert l'envie de la marque de monter en gamme. Le nom s'inscrit dans une typographie dont le style gothique retravaillé permet une meilleure lisibilité. La date de création de Warsteiner et une représentation graphique du houblon viennent habiller le bas du logo dans des tons or. Le célèbre slogan "<em>Une reine parmi les bières</em>" disparaît.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/warsteiner_logo-600x410.jpg"><img class="aligncenter size-full wp-image-6312" alt="Logo_Warsteiner" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/warsteiner_logo-600x410.jpg" width="600" height="410" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/warsteiner-anzeige.jpg"><img class="aligncenter size-full wp-image-6311" alt="Logo_Warsteiner" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/warsteiner-anzeige.jpg" width="900" height="636" /></a>

&nbsp;

Les nouvelles bouteilles de bière Warsteiner :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Nouvelle_Bouteille_Warsteiner.jpg"><img class="aligncenter size-full wp-image-6310" alt="Nouvelle_Bouteille_Warsteiner" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Nouvelle_Bouteille_Warsteiner.jpg" width="827" height="370" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6308</wp:post_id>
		<wp:post_date><![CDATA[2013-12-18 00:30:29]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="biere"><![CDATA[Bière]]></category>
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		<title>La Fédération Française de Gymnastique dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2013/12/19/la-federation-francaise-de-gymnastique-devoile-son-nouveau-logo/</link>
		<pubDate>Wed, 18 Dec 2013 23:30:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6326</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Nouveau_Logo_FFG.jpg"><img class="aligncenter size-full wp-image-6327" alt="Nouveau_Logo_FFG" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Nouveau_Logo_FFG.jpg" width="827" height="336" /></a>

<a href="http://www.ffgym.fr/">La Fédération Française de Gymnastique (<em>FFG</em>)</a>, instance nationale qui gère cette discipline sportive en France depuis 1942, dévoile sa nouvelle identité visuelle à l'occasion de son 190e Congrès Fédéral à Orléans. L'objectif principal de ce renouveau est de permettre à la FFG de s'imposer comme une véritable marque.<!--more-->

La FFG se dote d'une identité plus imposante et mieux structurée afin de gagner en visibilité. Le nom de la fédération s'inscrit sur trois niveaux. La mention "Gym" est mise en avant grâce à une typographie de style manuscrit dont les courbes peuvent évoquer les notions de souplesse et d'élasticité, nécessaires en gymnastique. Le tout s'illustre au travers des couleurs du drapeau français.

Deux versions du logo existent, une sur fond blanc pour un usage institutionnel et une sur fond bleu destinée au marketing. Le jeu de lumière et de dégradé présent sur cette déclinaison du logo ne lui permet pas de gagner en modernité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_FFG_Bleu.jpg"><img class="aligncenter size-full wp-image-6328" alt="Logo_FFG_Bleu" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_FFG_Bleu.jpg" width="827" height="300" /></a>

L'identité est signée par l'agence Graphèmes.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6326</wp:post_id>
		<wp:post_date><![CDATA[2013-12-19 00:30:26]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Les 15 remix de logos part.3</title>
		<link>http://yannickbourenane.com/preprod/2014/01/10/les-15-remix-de-logos-part-3/</link>
		<pubDate>Thu, 09 Jan 2014 23:10:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6337</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/01_-logonews_remix_kill_bill_bic.jpg"><img class="aligncenter size-full wp-image-6387" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/01_-logonews_remix_kill_bill_bic.jpg" alt="01_ logonews_remix_kill_bill_bic" width="2083" height="1458" /></a>
Suggestion de <a href="https://twitter.com/thomasbouillot">@thomasbouillot</a>

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/02_-logonews_remix_durex_volvo.jpg"><img class="aligncenter size-full wp-image-6388" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/02_-logonews_remix_durex_volvo.jpg" alt="02_ logonews_remix_durex_volvo" width="2083" height="1458" /></a>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/04_-logonews_remix_hello_kitty_puma.jpg"><img class="aligncenter size-full wp-image-6390" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/04_-logonews_remix_hello_kitty_puma.jpg" alt="04_ logonews_remix_hello_kitty_puma" width="2083" height="1458" /></a>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/05_-logonews_remix_Burger_king_rolex.jpg"><img class="aligncenter size-full wp-image-6391" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/05_-logonews_remix_Burger_king_rolex.jpg" alt="05_ logonews_remix_Burger_king_rolex" width="2083" height="1458" /></a>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/06_-logonews_remix_michelin_weight_watchers.jpg"><img class="aligncenter size-full wp-image-6392" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/06_-logonews_remix_michelin_weight_watchers.jpg" alt="06_ logonews_remix_michelin_weight_watchers" width="2083" height="1458" /></a>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/07_-logonews_remix_nike_boomerang.jpg"><img class="aligncenter size-full wp-image-6393" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/07_-logonews_remix_nike_boomerang.jpg" alt="07_ logonews_remix_nike_boomerang" width="2083" height="1458" /></a>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/08_-logonews_remix_PS_jurassic.jpg"><img class="aligncenter size-full wp-image-6394" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/08_-logonews_remix_PS_jurassic.jpg" alt="08_ logonews_remix_PS_jurassic" width="2083" height="1458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/14_logonews_remix_honda_ffr.jpg"><img class="aligncenter size-full wp-image-6400" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/14_logonews_remix_honda_ffr.jpg" alt="14_logonews_remix_honda_ffr" width="2083" height="1458" /></a>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/15_logonews_remix_Body_shop_Mr-Propre.jpg"><img class="aligncenter size-full wp-image-6401" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/15_logonews_remix_Body_shop_Mr-Propre.jpg" alt="15_logonews_remix_Body_shop_Mr-Propre" width="2083" height="1458" /></a>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/11_logonews_remix_canon_arsenal.jpg"><img class="aligncenter size-full wp-image-6397" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/11_logonews_remix_canon_arsenal.jpg" alt="11_logonews_remix_canon_arsenal" width="2083" height="1458" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/13_logonews_remix_esprit.jpg"><img src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/13_logonews_remix_esprit.jpg" alt="13_logonews_remix_esprit" width="2083" height="1458" /></a>
Suggestion de <a href="https://twitter.com/Quentin_Gillet">@Quentin_Gillet</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/10_-logonews_remix_roland_garros_pepsi.jpg"><img class="aligncenter size-full wp-image-6396" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/10_-logonews_remix_roland_garros_pepsi.jpg" alt="10_ logonews_remix_roland_garros_pepsi" width="2083" height="1458" /></a>
Suggestion de <a href="https://twitter.com/rockshow1_8_2">@rockshow1_8_2</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/12_logonews_remix_lotus_adidas.jpg"><img class="aligncenter size-full wp-image-6398" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/12_logonews_remix_lotus_adidas.jpg" alt="12_logonews_remix_lotus_adidas" width="2083" height="1458" /></a>
Suggestion de <a href="https://twitter.com/paongraphism">@paongraphism</a>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/03_-logonews_remix__facebook_CIA.jpg"><img class="aligncenter size-full wp-image-6389" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/03_-logonews_remix__facebook_CIA.jpg" alt="03_ logonews_remix__facebook_CIA" width="2083" height="1458" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/09_-logonews_remix_ps_jurrasic2.jpg"><img src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/09_-logonews_remix_ps_jurrasic2.jpg" alt="09_ logonews_remix_ps_jurrasic2" width="2083" height="1458" /></a>

Logonews vous présente la troisième et dernière partie du remix des logos. Nous avons relevé toutes les suggestions et idées de remix que nos lecteurs ont tweeté à #RemixLogonews. Pour cette édition, le petit écolier <a href="http://www.bicworld.com/fr/homepage/homepage/">Bic</a> manie le sabre, <a href="http://fr.wikipedia.org/wiki/Bibendum">Bidendum</a> se met au régime et <a href="http://www.adidas.fr/">adidas</a> se lance dans le papier toilette.

Rendez-vous lundi pour le lancement d'un nouveau dossier sur les logos que vous ne verrez jamais !

Retrouvez les deux articles précédent :
<a href="http://yannickbourenane.com/preprod/2013/12/06/les-15-remix-de-logos-part-1/">Les 15 remix de logos part.1</a>
<a href="http://yannickbourenane.com/preprod/2013/12/13/les-15-remix-de-logos-part-2/">Les 15 remix de logos part.2</a>

&nbsp;]]></content:encoded>
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		<title>Les 15 nouveaux logos du mois de décembre 2013</title>
		<link>http://yannickbourenane.com/preprod/2014/01/02/les-15-nouveaux-logos-du-mois-de-decembre-2013/</link>
		<pubDate>Wed, 01 Jan 2014 23:30:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6353</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Bilan_Logos_Décembre_2013.jpg"><img class="aligncenter size-full wp-image-6354" alt="Bilan_Logos_Décembre_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Bilan_Logos_Décembre_2013.jpg" width="600" height="725" /></a>

Voici un récapitulatif des nouveaux logos dévoilés au mois de décembre 2013 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : <a href="www.ffgym.fr/‎">Fédération Française de Gymnastique</a>, <a href="warsteiner.de/‎">Warsteiner</a>, <a href="http://www.liegetogether.be/">Liège</a>, Le Grand Périgueux, <a href="www.polytechnique.fr/‎">École Polytechnique</a>, <a href="arbys.com/‎">Arby's</a>, <a href="www.telepherique-saleve.com/‎">Téléphérique Salève</a>, <a href="www.andre.fr/‎">André</a>, <a href="www.seef.net/">Seef Mall</a>, <a href="https://www.afdas.com/‎">Afdas</a>, <a href="www.ladn.eu/‎">L'ADN</a>, <a href="www.paris-region.com/‎">Ile-de-France</a>, <a href="www.australia.com/fr/explore/cities/canberra.aspx‎">Canberra</a>, <a href="www.oscars.org">les Oscars</a> et <a href="www.eurovision.tv/‎">l'Eurovision</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6353</wp:post_id>
		<wp:post_date><![CDATA[2014-01-02 00:30:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-01 23:30:11]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-15-nouveaux-logos-du-mois-de-decembre-2013]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
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		<title>Le logo du concours de l&#039;Eurovision 2014 est dévoilé</title>
		<link>http://yannickbourenane.com/preprod/2013/12/30/le-logo-du-concours-de-leurovision-2014-est-devoile/</link>
		<pubDate>Sun, 29 Dec 2013 23:30:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6359</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Eurovision_2014.jpg"><img class="aligncenter size-full wp-image-6360" alt="Logo_Eurovision_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Eurovision_2014.jpg" width="827" height="370" /></a>

La finale de la 59e édition du <a href="http://www.eurovision.tv/page/timeline">concours Eurovision de la chanson</a>, le plus grand événement annuel de la télévision en Europe et l'un des plus anciens programmes au monde, se déroulera le 10 mai 2014. Tout comme en 2001, c'est le Danemark qui accueille la compétition, son identité visuelle est dévoilée.

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Le concours a souhaité s'offrir une image moderne et inclut dans son slogan le célèbre hashtag. En effet, la mention "#JoinUs" s'inscrit au coeur du logo. Clin d'oeil au célèbre réseau social, ce choix permet également à l'événement de développer sa notoriété et de faire parler de lui. En revanche, le diamant hexagonal et son traitement graphique ne servent pas cette envie de modernité.

Dans un communiqué, le producteur exécutif de l'émission explique : "<em>The diamond symbolises the contest as gathering point that is at once sparkling and strong and that its different sides show the diversity and difference that will be on the Eurovision stage.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/2zyeg3r.jpg"><img class="aligncenter size-full wp-image-6361" alt="Logo_Eurovision_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/2zyeg3r.jpg" width="900" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/10wp5ds.jpg"><img class="aligncenter size-full wp-image-6362" alt="Logo_Eurovision_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/10wp5ds.jpg" width="900" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/ng6jq8.jpg"><img class="aligncenter size-full wp-image-6365" alt="Logo_Eurovision_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/ng6jq8.jpg" width="900" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/mrb5us.jpg"><img class="aligncenter size-full wp-image-6364" alt="Logo_Eurovision_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/mrb5us.jpg" width="900" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-13.png"><img class="aligncenter size-full wp-image-6363" alt="Logo_Eurovision_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-13.png" width="1288" height="563" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/divertissement/">des logos dans les divertissements.</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6359</wp:post_id>
		<wp:post_date><![CDATA[2013-12-30 00:30:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-29 23:30:38]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-du-concours-de-leurovision-2014-est-devoile]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="post_tag" nicename="eurovision-2014"><![CDATA[Eurovision 2014]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
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		<title>L&#039;AMPAS est sous de nouveaux projecteurs</title>
		<link>http://yannickbourenane.com/preprod/2013/12/31/lampas-est-sous-de-nouveaux-projecteurs/</link>
		<pubDate>Mon, 30 Dec 2013 23:30:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6368</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Academy_Of_Motion_Picture_Arts_And_Sciences.jpg"><img class="aligncenter size-full wp-image-6369" alt="Logo_Academy_Of_Motion_Picture_Arts_And_Sciences" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Logo_Academy_Of_Motion_Picture_Arts_And_Sciences.jpg" width="827" height="370" /></a>

<a href="http://www.oscars.org/">L’Academy of Motion Picture Arts and Sciences (<em>AMPAS</em>)</a>, organisation professionnelle composée de 6000 membres et dédiée à l'amélioration et à la promotion du 7e art, dévoile sa nouvelle identité visuelle. L'AMPAS, également connue pour organiser la cérémonie annuelle de remise des Oscars du cinéma, décide de s'offrir un logo non plus uniquement centré sur les Oscars mais également sur elle-même afin de développer sa notoriété.

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Le halo de lumière dorée qui éclaire la statuette des Oscars n'épouse plus le "O" de "<em>Oscars</em>" mais le "A" de "<em>Academy.</em>" Ce changement de projecteur est en effet destiné à améliorer la visibilité de l'organisation. Un choix astucieux qui se décline intelligemment dans l'ensemble de l'univers graphique. La suppression du dégradé lumineux permet d'homogénéiser l'identité. Le nom s'inscrit en capitale dans une typographie sans serif de couleur or. La mention "<em>Academy</em>" est de nouveau mise en avant à l'aide d'une graisse plus prononcée.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/the_academy_A_usage.png"><img class="aligncenter size-full wp-image-6373" alt="Logo_Academy_Of_Motion_Picture_Arts_And_Sciences" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/the_academy_A_usage.png" width="977" height="453" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/the_academy_the_oscars.png"><img class="aligncenter size-full wp-image-6378" alt="Logo_Academy_Of_Motion_Picture_Arts_And_Sciences" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/the_academy_the_oscars.png" width="1046" height="312" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/the_academy_envelope.jpg"><img class="aligncenter size-full wp-image-6375" alt="Logo_Academy_Of_Motion_Picture_Arts_And_Sciences" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/the_academy_envelope.jpg" width="1008" height="734" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/the_academy_magazine.jpg"><img class="aligncenter size-full wp-image-6377" alt="Logo_Academy_Of_Motion_Picture_Arts_And_Sciences" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/the_academy_magazine.jpg" width="1000" height="644" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/the_academy_cover.jpg"><img class="aligncenter size-full wp-image-6374" alt="Logo_Academy_Of_Motion_Picture_Arts_And_Sciences" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/the_academy_cover.jpg" width="864" height="864" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/rruma9.jpg"><img class="aligncenter size-full wp-image-6372" alt="Logo_Academy_Of_Motion_Picture_Arts_And_Sciences" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/rruma9.jpg" width="480" height="676" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/2u4ldhu.jpg"><img class="aligncenter size-full wp-image-6370" alt="Logo_Academy_Of_Motion_Picture_Arts_And_Sciences" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/2u4ldhu.jpg" width="704" height="704" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/the_academy_key_ideas.jpg"><img class="aligncenter size-full wp-image-6376" alt="Logo_Academy_Of_Motion_Picture_Arts_And_Sciences" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/the_academy_key_ideas.jpg" width="1800" height="1012" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-32.png"><img class="aligncenter size-full wp-image-6371" alt="Logo_Academy_Of_Motion_Picture_Arts_And_Sciences" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image-32.png" width="1021" height="788" /></a>

&nbsp;

L'identité est signée par l'agence 180LA.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6368</wp:post_id>
		<wp:post_date><![CDATA[2013-12-31 00:30:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-30 23:30:35]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lampas-est-sous-de-nouveaux-projecteurs]]></wp:post_name>
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		<category domain="post_tag" nicename="academy-of-motion-picture-arts-and-sciences"><![CDATA[Academy of Motion Picture Arts and Sciences]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="oscars"><![CDATA[Oscars]]></category>
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		<wp:comment>
			<wp:comment_id>9556</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.37.11.79]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-06 11:28:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-06 10:28:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très belle identité !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Le coût des logos</title>
		<link>http://yannickbourenane.com/preprod/2014/01/01/le-cout-des-logos-2/</link>
		<pubDate>Tue, 31 Dec 2013 23:30:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6382</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image_Noel_logonews_2013.jpg"><img class="aligncenter size-full wp-image-6317" alt="Image_Noel_logonews_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Image_Noel_logonews_2013.jpg" width="2500" height="3333" /></a>

<a href="http://yannickbourenane.com/preprod/category/cout-des-logos/">Combien coûte un logo ?</a> A l’occasion des fêtes de fin d’année, <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles Logonews</a>, vous présente en un sapin le coût de certains logos récents et de quelques autres logos célèbres dont nous connaissons les tarifs. Cela va de 0€ à plus de 169 millions d’€ ! Naturellement, certains projets recouvrent plus que le logo seul. En cliquant sur le lien « Lire la suite », vous trouverez la liste détaillée de tous les tarifs.<!--more-->

<a href="http://yannickbourenane.com/preprod/2010/07/26/la-petite-histoire-des-logos-nike/">Coût du logo de NIKE</a> : 25€ Logo seul
1971 – Caroline Davidson

Coût du logo de BP : 169 170 400€ Logo+charte graphique
2000 – Landor Associates

Coût du logo de l’ANPE : 2 400 000€ Logo seul
2003 – RSCG

Coût du logo de POSTEN : 44 000 000€ Logo+charte graphique
2008 – Agence inconnue

Coût du logo de MONTRÉAL : 390 000€ Logo+charte graphique
2008 – Agence inconnue

Coût du logo de DOUAI : 6000€ Logo seul
2010 – Pascal Dubois

<a href="http://yannickbourenane.com/preprod/2011/04/27/un-logo-cher-paye/">Coût du logo du PLANETARIUM DE MONTRÉAL </a>: 47 295€ Logo+charte graphique
2011 – Cossette

Coût du logo d’ACCENTURE : 80 000 000€ Logo+charte graphique
2000 – Agence inconnue

Coût du logo de STARZ : 20 000 000€ Logo+charte graphique
2008 – Agence inconnue

<a href="http://yannickbourenane.com/preprod/2013/07/02/la-wallonie-soffre-un-logo-qui-fait-polemique/">Coût du logo de la WALLONIE</a> : 537 000€ Logo+étude préalable
2013 – VO Communication

Coût du logo de BBC ONE : 1 500 000€ Logo+charte graphique
2006 – Agence inconnue

Coût du logo de TRANSLINK : 1 120 000€ Logo+charte graphique
2002 – Agence inconnue

Coût du logo d’EDINBURGH : 1 300 000€ Logo seul
2006 – Agence inconnue

<a href="http://yannickbourenane.com/preprod/2013/07/10/le-branding-a-400-000e-de-jean-paul-huchon/">Coût du logo de l’ILE-DE-FRANCE</a> : 400 000€ Projet global (logo, charte, site, étude)
2013 – Equancy

<a href="http://yannickbourenane.com/preprod/2013/12/09/canberra-une-ville-aux-multiples-logos/">Coût du logo de CANBERRA</a> : 1 891 185€ Logo+charte graphique
2013 – Coordonner

Coût du logo des JO DE LONDRES 2012 : 506 000€ Logo seul
2007 – Wolf Ollins et FutureBrand pour le lookbook

Coût du logo d’ANZ : 12 000 000€ Logo+charte graphique
2008 – Agence inconnue

Coût du logo de PEPSI : 800 000€ Logo+charte graphique
2008 – Arnell

Coût du logo du GRAND MONTAUBAN : 200 000€ Logo+charte graphique
2010 – Pierre de Faveri

<a href="http://yannickbourenane.com/preprod/2013/06/10/le-nouveau-logo-de-la-capitale-des-flandres-2/">Coût du logo de LILLE</a> : 42 000€ Logo+charte graphique
2013 – Graphèmes

Coût du logo de COCA-COLA : 0€ Logo seul
1885 – Frank Mason Robinson

Coût du logo de SAINT-LÔ : 15 600€ Logo+charte graphique
2011 – Liner Communication

Coût du logo de CARENE : 30 000€ Logo+charte graphique
2011 – Double Mixte

<a href="http://yannickbourenane.com/preprod/2008/10/29/lemploi-en-france/">Coût du logo de PÔLE EMPLOI</a> : 500 000€ Logo seul
2008 – Nomen

<a href="http://yannickbourenane.com/preprod/2013/05/01/la-banque-des-pme-depense-sans-compter/">Coût du logo de BPI FRANCE</a> : 76 000€ Logo seul
2013 – Saguez &amp; Partners

Coût du logo de GOOGLE : 0€ Logo seul
1998 – Fait en interne par Sergueï Brin

<a href="http://yannickbourenane.com/preprod/2011/02/01/le-polemique-cout-du-logo-de-la-lozere/">Coût du logo de la LOZÈRE</a> : 60 700€ Projet global
2010 – Symaps

Coût du logo de BBC THREE : 320 000€ Logo+charte graphique
2008 – L.N. Agency

Coût du logo de BE. BRUSSELS : 150 000€ Logo+charte graphique
2012 – Base Design]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6382</wp:post_id>
		<wp:post_date><![CDATA[2014-01-01 00:30:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2013-12-31 23:30:32]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
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		<title>Made in Britain montre la direction</title>
		<link>http://yannickbourenane.com/preprod/2014/01/07/made-in-britain-montre-la-direction/</link>
		<pubDate>Tue, 07 Jan 2014 14:26:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6406</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/made_in_britain_logo.jpg"><img class="aligncenter size-full wp-image-6407" alt="made_in_britain_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/made_in_britain_logo.jpg" width="827" height="370" /></a>

En 2011, <a href="http://www.stoves.co.uk/">Stoves</a>, une marque britannique avait organisé un concours étudiant de logo pour promouvoir le <a href="http://www.madeingb.org/">Made in Britain</a>. Avec aujourd'hui plus de 1000 compagnies membres, le mouvement se professionnalise avec une nouvelle identité. Réalisé cette fois par une agence de design, il reprend un quart de l'Union Jack, la typographie passe en capitale avec un nouveau bleu/gris qui adoucit l'ensemble. Le point fort de cette nouvelle identité est dans sa facilité de déclinaison et d'intégration aux produits.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/p12-300x177.jpg"><img class="aligncenter size-full wp-image-6409" alt="p12-300x177" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/p12-300x177.jpg" width="300" height="177" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/p13-300x235.jpg"><img class="aligncenter size-full wp-image-6410" alt="p13-300x235" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/p13-300x235.jpg" width="300" height="235" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/USING-THE-MARQUE.jpg"><img class="aligncenter size-full wp-image-6411" alt="USING-THE-MARQUE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/USING-THE-MARQUE.jpg" width="300" height="300" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/p5-300x253.jpg"><img class="aligncenter size-full wp-image-6412" alt="p5-300x253" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/p5-300x253.jpg" width="300" height="253" /></a>

Une réalisation The Partner, source Brand New]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6406</wp:post_id>
		<wp:post_date><![CDATA[2014-01-07 15:26:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-07 14:26:05]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[made-in-britain-montre-la-direction]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="angleterre"><![CDATA[Angleterre]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="uk"><![CDATA[UK]]></category>
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		<title>Bus Azur devient Palm Bus</title>
		<link>http://yannickbourenane.com/preprod/2014/01/08/bus-azur-devient-palm-bus/</link>
		<pubDate>Wed, 08 Jan 2014 10:07:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6414</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm_azur_logo.jpg"><img class="aligncenter size-full wp-image-6415" alt="palm_azur_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm_azur_logo.jpg" width="827" height="370" /></a>

Le réseaux de transport urbains de l'agglomération Cannoise, <a href="http://www.busazur.info/">Bus Azur</a> devient <a href="http://www.busazur.info/">Palm Bus</a> et s'offre au passage un nouveau logo. Un lifting bienvenue après de nombreuses années de services de l'ancienne identité. Le nouveau branding affiche le symbole de la ville, le palmier  (présent dans les <a href="http://2.bp.blogspot.com/-PHTDM_Ff3as/T7yBMk_1MdI/AAAAAAAAIPY/5P95uU2vQZQ/s320/Cannes_blason.jpg">armoiries de la ville</a>, le <a href="http://1.bp.blogspot.com/--Y9nvZO_4bA/TgmHxBhuF7I/AAAAAAAAAGU/AeHZoox4olo/s1600/palme-dor.1207913454.jpg">festival du cinéma</a> et l’<a href="http://yannickbourenane.com/preprod/2010/06/14/refonte-graphique-pour-les-aeroports-de-la-cote-dazur/">aéroport</a>). Le résultat est beaucoup plus haut de gamme, proche de l'image que la ville souhaite donner. En clin d’œil on peut signaler que le palmier est un arbre exotique et non local, un symbole résolument tourné vers l'international.

Cependant, le motif extrait du logo, additionné à la couleur or, donne un effet assez vintage et ancien, à l'instar de re-branding du <a href="http://www.cannes.com/_contents-images/ametys-internal%253Asites/mairiecannes/ametys-internal%253Acontents/parc-montfleury-en-tete-de-page-3/_metadata/header/1/header-illustration/image_287x1072/bandeau_sport_parc_montfleury.jpg?objectId=defaultWebContent://c280d1b9-2e97-40b6-8999-82a2eea147d2">parc Montfleury.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_01.jpg"><img class="aligncenter size-full wp-image-6416" alt="palm-bus_01" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_01.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_02.jpg"><img class="aligncenter size-full wp-image-6417" alt="palm-bus_02" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_02.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_03.jpg"><img class="aligncenter size-full wp-image-6418" alt="palm-bus_03" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_03.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_05.jpg"><img class="aligncenter size-full wp-image-6419" alt="palm-bus_05" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_05.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_06.jpg"><img class="aligncenter size-full wp-image-6420" alt="palm-bus_06" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_06.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_07.jpg"><img class="aligncenter size-full wp-image-6421" alt="palm-bus_07" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_07.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_08.jpg"><img class="aligncenter size-full wp-image-6422" alt="palm-bus_08" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_08.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_09.jpg"><img class="aligncenter size-full wp-image-6423" alt="palm-bus_09" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_09.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_10.jpg"><img class="aligncenter size-full wp-image-6424" alt="palm-bus_10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_10.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_11.jpg"><img class="aligncenter size-full wp-image-6425" alt="palm-bus_11" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_11.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_12.jpg"><img class="aligncenter size-full wp-image-6426" alt="palm-bus_12" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_12.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_14.jpg"><img class="aligncenter size-full wp-image-6427" alt="palm-bus_14" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_14.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_15.jpg"><img class="aligncenter size-full wp-image-6428" alt="palm-bus_15" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_15.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_16.jpg"><img class="aligncenter size-full wp-image-6429" alt="palm-bus_16" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_16.jpg" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_17.jpg"><img class="aligncenter size-full wp-image-6430" alt="palm-bus_17" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/palm-bus_17.jpg" width="1754" height="1240" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6414</wp:post_id>
		<wp:post_date><![CDATA[2014-01-08 11:07:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-08 10:07:56]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[bus-azur-devient-palm-bus]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="cannes"><![CDATA[cannes]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="premium"><![CDATA[premium]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="vintage"><![CDATA[vintage]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[6415]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510642701;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:926;}i:1;a:1:{s:2:"id";i:722;}i:2;a:1:{s:2:"id";i:728;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>9594</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.37.11.79]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-08 12:40:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-08 11:40:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Belle déclinaison mais c'est vrai que sur le bus, l'effet est un peu vintage !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			<wp:comment_id>9612</wp:comment_id>
			<wp:comment_author><![CDATA[Clément]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clementnicolle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.151.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-09 09:47:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-09 08:47:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelqu'un connaît l'agence ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>9613</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.2.180.50]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-09 10:56:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-09 09:56:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il' s'agit d'une réalisation de <a href="https://www.behance.net/SylvainBoyer" rel="nofollow">Sylvain Boyer</a>, <del datetime="2014-01-09T13:07:11+00:00">sûrement avec l'agence Royalties.</del> (Merci Sylvain pour la précision)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>9612</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>9614</wp:comment_id>
			<wp:comment_author><![CDATA[Sylvain]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sylvain.boyer.da@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[90.84.144.252]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-09 13:44:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-09 12:44:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C est du fait maison, sans agence, et totalement indépendant.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72284</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 11:25:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 09:25:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien. Le bus n'est pas très réussi, il aurait peut être fallu faire moins de fioritures. Mais bon, habiller des véhicules, ce n'est pas facile! Et je sais de quoi je parle.]]></wp:comment_content>
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	</item>
	<item>
		<title>La géométrie Italienne par Bologne</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/la-geometrie-italienne-par-bologne/</link>
		<pubDate>Thu, 09 Jan 2014 09:53:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6433</guid>
		<description></description>
		<content:encoded><![CDATA[<p style="text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_01.png"><img class="aligncenter  wp-image-6434" alt="bologna_01" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_01.png" width="185" height="227" /></a>
La ville de Bologne a organisé l'an dernier un concours pour créer l'identité de la ville, l'une des principales d'Italie du Nord. Avec plus de 500 propositions, le choix s'est porté sur une création basé sur la géométrie et la superposition de couleurs. Un concept réalisé par Matteo Bartoli et Michele Pastore, parfaitement illustré sur le site du projet <a href="http://ebologna.it/" target="_blank">ebologna.it</a>. Chaque catégories (culture, commerce), lieux (port, marché) pourra posséder sa propre identité grâce à un algorithme.</p>
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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_02.png"><img class="aligncenter size-full wp-image-6435" alt="bologna_02" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_02.png" width="672" height="460" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_03.png"><img class="aligncenter size-full wp-image-6436" alt="bologna_03" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_03.png" width="837" height="535" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_04.png"><img class="aligncenter size-full wp-image-6437" alt="bologna_04" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_04.png" width="819" height="491" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_05.jpg"><img class="aligncenter size-full wp-image-6438" alt="bologna_05" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_05.jpg" width="661" height="441" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_09.png"><img class="aligncenter size-full wp-image-6442" alt="bologna_09" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_09.png" width="700" height="730" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_11.png"><img class="aligncenter size-full wp-image-6444" alt="bologna_11" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_11.png" width="700" height="730" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_12.png"><img class="aligncenter size-full wp-image-6445" alt="bologna_12" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/bologna_12.png" width="700" height="730" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6433</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 10:53:44]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="geometrique"><![CDATA[géométrique]]></category>
		<category domain="post_tag" nicename="italie"><![CDATA[italie]]></category>
		<category domain="post_tag" nicename="logos-pluriels-2"><![CDATA[logos pluriels]]></category>
		<category domain="post_tag" nicename="logos-vivants-2"><![CDATA[logos vivants]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<wp:comment>
			<wp:comment_id>9695</wp:comment_id>
			<wp:comment_author><![CDATA[yaj]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yajuve@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.97.181.82]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-13 15:48:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-13 14:48:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[awesome]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72280</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 11:19:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 09:19:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui, mais non… l'affiche, c'est très beau, mais ça ne marche pas je trouve, on se perd :/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Une nouvelle identité pour les vins de Graves</title>
		<link>http://yannickbourenane.com/preprod/2014/01/09/une-nouvelle-identite-pour-les-vins-de-graves/</link>
		<pubDate>Thu, 09 Jan 2014 13:19:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6450</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/graves_bordeaux.jpg"><img class="aligncenter size-full wp-image-6451" alt="graves_bordeaux" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/graves_bordeaux.jpg" width="827" height="370" /></a>Les <a href="http://www.vinsdegraves.com/">vignobles de Graves</a> sont parmi les plus ancien du Bordelais, les premières vignes datant du Moyens Âge. Le nouveau logo commandé par le syndicat des vins de Graves se dote d'une signature "L'origine des Bordeaux" ainsi que d'une frise d'agates polies, possible référence au type de sol unique du vignoble, dit de <a href="http://fr.wikipedia.org/wiki/Grave_%28terrain%29">Graves.</a> La nouvelle typographie de type Art Déco, favorise la lecture et modernise l'identité, mais le résultat reste assez plat et manque de sophistication.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6450</wp:post_id>
		<wp:post_date><![CDATA[2014-01-09 14:19:08]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="alcool"><![CDATA[alcool]]></category>
		<category domain="post_tag" nicename="bordeaux"><![CDATA[bordeaux]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="vins"><![CDATA[vins]]></category>
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		<wp:comment>
			<wp:comment_id>72278</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 11:14:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 09:14:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est pour des pralines? :D]]></wp:comment_content>
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	</item>
	<item>
		<title>Le logo de la présidence hellénique du Conseil de l&#039;UE</title>
		<link>http://yannickbourenane.com/preprod/2014/01/13/le-logo-de-la-presidence-hellenique-du-conseil-de-lue/</link>
		<pubDate>Mon, 13 Jan 2014 10:30:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6461</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Grèce_Présidence_Conseil_UE_2014.jpg"><img class="aligncenter size-full wp-image-6464" alt="Logo_Grèce_Présidence_Conseil_UE_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Grèce_Présidence_Conseil_UE_2014.jpg" width="827" height="246" /></a>

La <a href="http://gr2014.eu/">Grèce prend officiellement la présidence tournante du Conseil de l'Union Européenne</a> jusqu'au 1er juillet 2014, date à laquelle l'Italie prendra le relais. Le logo de la présidence grecque est dévoilé et présente le symbole d'un voilier, un choix lourd de significations.

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Le voilier se présente comme "<em>un message d'espoir"</em>. La mer, "<em>élément fondamental de l'identité grecque"</em>, est un générateur de croissance et d'emplois en Europe. C'est également le symbole de l'exploration et de la transition. "<em>Il aspire à transmettre la décision de naviguer ensemble vers un avenir commun, surmonter les difficultés et les tempêtes."</em> Le voilier serait également formé par les initiales de l'Union Européenne, ce qui n'est pas évident à observer.

Les formes géométriques de l'embarcation illustreraient également "<em>la côte découpée de la terre grecque ainsi que le Parlement et le théâtre antique, berceau des traditions démocratiques en Europe.</em>"

Dans un communiqué officiel, nous pouvons lire : "<em>The Greek Presidency logo is austere and concise, extending a note of realistic optimism. It depicts a sailboat in full sail, formed by the initials of the European Union. It aspires to unite common European values and Greece’s unique identity, the beginning of the continent’s union and its future course, the solid principles that formed our past with our common aspirations for the future. The symbolic background of the logo is the sea: a fundamental element of Greek identity, but also a pivotal component of Europe’s past and future. The sea has historically united people and is nowadays a generator of growth and jobs across Europe thus, forming a horizontal thematic running through the Greek Presidency’s priorities. Against this background, the individual motifs forming the logo illustrate the Greek land’s indented terrain and coastline, while the “semicircle” represents the Parliament and the ancient theatre, cradles of Europe’s democratic traditions, institutional equality and our common cultural heritage.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/osfhih.jpg"><img class="aligncenter size-full wp-image-6469" alt="Logo_Grèce_Présidence_Conseil_UE_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/osfhih.jpg" width="1536" height="864" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/o69n4w.jpg"><img class="aligncenter size-full wp-image-6468" alt="Logo_Grèce_Présidence_Conseil_UE_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/o69n4w.jpg" width="1200" height="830" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/29f4dpl.png"><img class="aligncenter size-full wp-image-6466" alt="Logo_Grèce_Présidence_Conseil_UE_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/29f4dpl.png" width="772" height="342" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-1.png"><img class="aligncenter size-full wp-image-6467" alt="Logo_Grèce_Présidence_Conseil_UE_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-1.png" width="1454" height="817" /></a>

L'identité est signée par l'agence Beetroot.

Voici le logo de la précédente présidence du Conseil de l'Union Européenne par la Grèce en 2003 :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Grece_Présidence_Conseil_UE_2003.jpg"><img class="aligncenter size-full wp-image-6465" alt="Logo_Grece_Présidence_Conseil_UE_2003" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Grece_Présidence_Conseil_UE_2003.jpg" width="827" height="315" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/politique/">des logos dans la politique.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6461</wp:post_id>
		<wp:post_date><![CDATA[2014-01-13 11:30:57]]></wp:post_date>
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		<wp:post_name><![CDATA[le-logo-de-la-presidence-hellenique-du-conseil-de-lue]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="grece"><![CDATA[grèce]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="post_tag" nicename="presidence-conseil-ue"><![CDATA[Présidence Conseil UE]]></category>
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		<title>Beiersdorf modifie son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/01/14/beiersdorf-modifie-son-logo/</link>
		<pubDate>Tue, 14 Jan 2014 10:00:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6477</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Beiersdorf.jpg"><img class="aligncenter size-full wp-image-6478" alt="Logo_Beiersdorf" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Beiersdorf.jpg" width="827" height="310" /></a>

Deuxième acteur mondial de la cosmétique, <a href="http://www.beiersdorf.fr/">Beiersdorf,</a> géant allemand, est présent dans plus de 180 pays avec des marques iconiques telles que <a href="www.nivea.fr/">Nivea</a> et <a href="www.labello.fr/">Labello</a>. La précédente identité, introduite il y a 35 ans, est aujourd'hui remplacée par un logo entièrement typographique qui adopte le bleu Nivea afin de "<em>créer un lien avec sa marque phare.</em>"

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Longtemps réparti en quatre divisions (cosmétique, médical, pharmaceutique et <a href="www.tesa.com/‎">Tesa</a>), le groupe n'en compte aujourd'hui plus que deux : la consommation et Tesa. La représentation graphique de ces divisions, à savoir les quatre points, disparaît donc du logo tout comme l'abréviation du nom du groupe. L'identité est entièrement typographique et adopte un style plus arrondi afin d'évoquer "<em>les soins et la confiance.</em>"

Dans un communiqué, la marque explique : "<em>Beiersdorf AG, Hamburg, has a new company logo with a clean, clear and future-oriented design. It symbolizes the company’s focus on skin care and its concentration on the essential. It stands for the company’s comprehensive strategic development and its upward movement from the foundation of the “Blue Agenda”. At the same time, it creates a connection to the roots of the company’s rich historical tradition: founded in 1882 by pharmacist Paul C. Beiersdorf, the company became the inventor of modern skin care with the brand NIVEA and remains an international leader in its field today. CEO Stefan F. Heidenreich remarks, “Beiersdorf stands for quality, reliability and trust, for tradition and innovation. Most of all Beiersdorf stands for outstanding products and skin care expertise. The new Beiersdorf logo clearly reflects these values, our core competence and our identity. It is a development of the former logo oriented toward the future and builds a bridge between the company’s tradition and its future.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-11.png"><img class="aligncenter size-full wp-image-6479" alt="Image 1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-11.png" width="1085" height="663" /></a>

L'identité est signée par l'agence Justblue Design.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6477</wp:post_id>
		<wp:post_date><![CDATA[2014-01-14 11:00:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 10:00:38]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[beiersdorf-modifie-son-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="beiersdorf"><![CDATA[Beiersdorf]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>9721</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.37.27.229]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-15 13:35:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-15 12:35:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce serait bien de mettre la traduction des communiqués car pour ceux qui ne parlent pas anglais couramment, c'est inutile !
Merci d'avance]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Black &amp; Decker devient Black+Decker</title>
		<link>http://yannickbourenane.com/preprod/2014/01/15/black-decker-devient-blackdecker/</link>
		<pubDate>Tue, 14 Jan 2014 23:30:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6502</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Black_Decker.jpg"><img class="aligncenter size-full wp-image-6503" alt="Logo_Black_Decker" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Black_Decker.jpg" width="827" height="370" /></a>

<a href="http://www.blackanddecker.fr/">Black &amp; Decker</a>, l'un des leaders mondiaux du secteur de l'outillage fondé il y a plus de 100 ans, se rebaptise Black+Decker et dévoile pour l'occasion sa nouvelle identité visuelle. Alors qu'en 2010 la marque a fusionné avec son principal concurrent, <a href="http://www.stanleytools.com/default.asp?TYPE=STATIC&amp;PAGE=HOME.HTM">Stanley Tools</a>, ce vent de nouveauté vise à "<em>renforcer la position de Black+Decker en tant que leader.</em>"

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Le logo, décrit par la marque comme "<em>simple, propre et puissant</em>", cherche à mettre en valeur les produits et adopte donc un style épuré. Le nom, inclus dans un cartouche rectangulaire aux bords arrondis, s'inscrit en capitale dans une typographie sans serif. La couleur orange est conservée. Le tout est plus impactant et gagne en visibilité. On observe que la découpe de l'hexagone et le bord biseauté du précédent logo, clin d'oeil à l'univers du bricolage, ont disparu. Cela peut indiquer que la notoriété acquise de la marque lui suffit pour être reconnaissable.

Frank DeSantis, directeur marketing de la marque, explique : "<em>Over the years Black+Decker has consistently provided consumers with innovative, affordable, and quality products. As a result of this, the brand is deeply entrenched in and around the home. The Black+Decker brand extends beyond product features and product innovation, it is about being honest, intuitive, involved and thoughtful. Everything we do will be focused on giving people the products, the knowhow and the support to get their job done."</em>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/kf1vh4.jpg"><img class="aligncenter size-full wp-image-6510" alt="Logo_Black_Decker" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/kf1vh4.jpg" width="1584" height="1600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/4lip2s.jpg"><img class="aligncenter size-full wp-image-6505" alt="Logo_Black_Decker" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/4lip2s.jpg" width="1599" height="1236" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/976syc.jpg"><img class="aligncenter size-full wp-image-6508" alt="Logo_Black_Decker" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/976syc.jpg" width="1599" height="1505" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/15r1fsm.jpg"><img class="aligncenter size-full wp-image-6507" alt="Logo_Black_Decker" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/15r1fsm.jpg" width="1599" height="1236" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/inhkdw.jpg"><img class="aligncenter size-full wp-image-6509" alt="Logo_Black_Decker" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/inhkdw.jpg" width="1600" height="947" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/11qidtg.jpg"><img class="aligncenter size-full wp-image-6506" alt="Logo_Black_Decker" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/11qidtg.jpg" width="1599" height="1067" /></a>

&nbsp;

L'identité est signée par l'agence Lippincott.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6502</wp:post_id>
		<wp:post_date><![CDATA[2014-01-15 00:30:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-14 23:30:42]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>9746</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.167.27.97]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-16 14:09:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-16 13:09:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo et surtout ses différent packaging font surtout bien low cost !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>72270</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 11:06:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 09:06:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le choix de mettre autrement le logo sur les packaging n'a pas de sens et donne un tout autre air aux produits! Fail.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>154760</wp:comment_id>
			<wp:comment_author><![CDATA[Ota]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ota@welco.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.welco.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.155.104.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-05 08:41:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-05 07:41:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C’est très moche et du coup çà change même le nom de la marque...]]></wp:comment_content>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>301671</wp:comment_id>
			<wp:comment_author><![CDATA[CARBONNIERES]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[creasyweb@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://Brice</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.201.31.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-26 19:24:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-04-26 17:24:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai acheté un chargeur de batterie de la marque j'ai cru que c'était une contrefaçon chinoise tellement ce nouveau logo est moche (et en plus ça change le nom + a la place de &amp;)... Fail]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>301672</wp:comment_id>
			<wp:comment_author><![CDATA[Gyzmo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[creasyweb@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.201.31.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-26 19:27:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-04-26 17:27:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai acheté un chargeur de batterie de la marque j'ai cru que c'était une contrefaçon chinoise tellement ce nouveau logo est moche (et en plus ça change le nom + a la place de &amp;)... Fail]]></wp:comment_content>
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	<item>
		<title>Cadillac dévoile son nouveau blason</title>
		<link>http://yannickbourenane.com/preprod/2014/01/16/cadillac-devoile-son-nouveau-blason/</link>
		<pubDate>Wed, 15 Jan 2014 23:30:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6515</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Cadillac.jpg"><img class="aligncenter size-full wp-image-6516" alt="Logo_Cadillac" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Cadillac.jpg" width="827" height="370" /></a>

Le constructeur automobile américain, <a href="http://www.cadillac.com/">Cadillac</a>, a dévoilé sa nouvelle identité visuelle lors du Salon International de l'automobile nord-américain (<em>NAIAS</em>) à Détroit. L'entreprise aurait choisi de "<em>moderniser son logo</em>" après avoir pris connaissance d'une étude d'opinion réalisée auprès de plusieurs consommateurs qui auraient déclaré que l'emblème était "<em>vieux et obsolète.</em>"

<!--more-->

Le constructeur, division du groupe <a href="www.gm.com/‎">General Motors</a>, recentre son identité autour du bouclier et abandonne la couronne de laurier. Sa forme est étirée, agrandie et l'aspect chromé est accentué. Le graphisme géométrique est conservé.

La marque espère ainsi "<em>s'offrir une image plus moderne et développer ses ventes à l'international."</em>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-21.png"><img class="aligncenter size-full wp-image-6520" alt="Logo_Cadillac" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-21.png" width="968" height="687" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/2013-cadillac-elmiraj-concept-001-700x399.jpg"><img class="aligncenter size-full wp-image-6517" alt="Logo_Cadillac" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/2013-cadillac-elmiraj-concept-001-700x399.jpg" width="700" height="399" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1545104_10152227308059923_37032279_n.jpg"><img class="aligncenter size-full wp-image-6518" alt="Logo_Cadillac" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1545104_10152227308059923_37032279_n.jpg" width="960" height="526" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1554439_10152227315694923_495573529_n.jpg"><img class="aligncenter size-full wp-image-6519" alt="Logo_Cadillac" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1554439_10152227315694923_495573529_n.jpg" width="960" height="611" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports</a> <a href="http://yannickbourenane.com/preprod/category/industrie/">et l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6515</wp:post_id>
		<wp:post_date><![CDATA[2014-01-16 00:30:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-15 23:30:41]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cadillac-devoile-son-nouveau-blason]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="automobile"><![CDATA[automobile]]></category>
		<category domain="post_tag" nicename="cadillac"><![CDATA[Cadillac]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[6516]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>72269</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 11:03:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 09:03:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mort de rire! :x quelle honte.]]></wp:comment_content>
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	</item>
	<item>
		<title>Les 207 logos de l&#039;année 2013</title>
		<link>http://yannickbourenane.com/preprod/2014/01/17/les-207-logos-de-lannee-2013/</link>
		<pubDate>Thu, 16 Jan 2014 23:30:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6524</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logos_2013_LOGONEWS.jpg"><img class="aligncenter size-full wp-image-6525" alt="Logos_2013_LOGONEWS" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logos_2013_LOGONEWS.jpg" width="600" height="9735" /></a>

C'est vendredi et en ce mois de janvier 2014, nous vous présentons tous les nouveaux logos de l’année 2013 publiés sur Logonews.fr

L'équipe Logonews a établi son Top 3 et son Flop 3 de l'année. Cliquez sur le lien "<em>Lire la suite</em>" pour découvrir le classement et voter à votre tour !<!--more-->

Top 3 des logos de l'année 2013 :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Top_2013.jpg"><img class="size-full wp-image-6534 alignleft" alt="Top_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Top_2013.jpg" width="455" height="189" /></a>

&nbsp;

&nbsp;

&nbsp;

&nbsp;

&nbsp;

Flop 3 des logos de l'année 2013 :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Flop_2013.jpg"><img class="size-full wp-image-6535 alignleft" alt="Flop_2013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Flop_2013.jpg" width="465" height="127" /></a>

&nbsp;

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/2013/01/11/bilan-des-logos-apparus-durant-lannee-2012/">Revoir les logos de l'année 2012.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6524</wp:post_id>
		<wp:post_date><![CDATA[2014-01-17 00:30:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-16 23:30:11]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="post_tag" nicename="logos-de-lannee-2013"><![CDATA[Logos de l'année 2013]]></category>
		<category domain="post_tag" nicename="series-de-logos"><![CDATA[Séries de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[6525]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>9854</wp:comment_id>
			<wp:comment_author><![CDATA[Caroline]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[caroline.renou@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.access-com.fr/agence-de-communication/studio-graphique/creation-de-votre-logo/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.120.224.183]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-20 12:44:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-20 11:44:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Lisa,

Merci pour ce partage.

Je vous souhaite une très belle année 2014.

A bientôt, Caroline]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>9856</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.187.109]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-20 13:47:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-20 12:47:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Caroline,

Merci et bonne année à vous aussi !
À bientôt]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>9854</wp:comment_parent>
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	<item>
		<title>3/8. Les logos que vous n&#039;avez jamais vus – L&#039;autre logo de 4DX.</title>
		<link>http://yannickbourenane.com/preprod/2014/01/27/38-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-4dx/</link>
		<pubDate>Sun, 26 Jan 2014 23:30:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6271</guid>
		<description></description>
		<content:encoded><![CDATA[Compétition perdue, choix politiques, excès de prudence, incompréhension ou simple désaffection, de nombreuses raisons peuvent empêcher de belles créations de voir le jour. Logonews a mené l’enquête. Tous les lundis, pendant 2 mois, nous vous présentons un logo qui aurait pu exister mais que vous ne verrez jamais faute d’avoir été choisi. A vous de voir celui que vous préférez !<!--more-->
<h2><span style="text-decoration: underline;"><strong>L'autre logo de </strong>4DX</span></h2>
Après deux premiers articles sur <a href="http://yannickbourenane.com/preprod/2014/01/13/18-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-bpi/">l’autre logo de la BPI</a> <a href="http://yannickbourenane.com/preprod/2014/01/20/28-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-wanda/">et l'autre logo de Wanda</a>, Logonews vous transporte dans les technologies du futur avec <a href="http://www.newlyn.com/">Miles Newlyn</a> pour <a href="http://www.cj4dx.com/">4DX</a>. Ceci est la troisième série de notre dossier spécial sur les logos inédits : les « versus ».

<b>Troisième match </b>: Efficacité vs Déjà vu

Certains logos ont besoin d’être liftés, revus, repensés. Ce fut le cas de celui de 4DX. 4DX est une technologie cinématographique développée par la chaîne de cinéma coréenne CJ CGV. Cette nouvelle technologie propose de réaliser des films en réalité augmentée en prenant en compte le mouvement, les odeurs, le taux d’humidité. Les salles de cinéma sont donc équipées d'un matériel et de fauteuils spéciaux. En 2012, <a href="www.cnn.com/‎">la CNN</a> a élu le cinéma 4DX de Séoul comme l’un des meilleurs cinémas au monde. Le logo apparaît ainsi :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/4DX_logo.png"><img class="aligncenter size-medium wp-image-6272" alt="4DX_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/4DX_logo-300x130.png" width="300" height="130" /></a>

Miles Newlyn, designer free lance mondialement reconnu notamment pour avoir créé l'identité d'Unilever, la Société Générale ou bien Suez, avait proposé un logo totalement différent :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/4dx_piste.jpg"><img class="aligncenter size-medium wp-image-6273" alt="4dx_piste" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/4dx_piste-300x212.jpg" width="300" height="212" /></a><br clear="all" /> Si l’on peut s’interroger sur la couleur et l’aspect figé du logo de Newlyn, sa fonctionnalité et donc son efficacité sont indéniables. Le logo actuel est très technologique mais les effets de décalage renvoient à un dysfonctionnement visuel et donc à un écran hors d’état de marche. Plutôt ironique pour une société de technologie cinématographique de pointe.

Miles Newlyn explique que "<em>le logo actuel correspond exactement à ce que le client voulait</em>". Il confie néanmoins que la situation était délicate car il a été briefé par une agence de conseil au nom de l’entreprise 4DX. "<em>Ce scénario, dans lequel le client est d’abord pris en charge par une agence de conseil avant même de commencer le travail graphique, peut être un formidable atout comme une perte d’argent.</em>" Qui est, en effet, mieux placé pour décider d’une identité visuelle : une agence de conseil ou une agence de design ? D’après Miles Newlyn, "<em>les designers sont souvent les meilleurs consultants.</em>"

<strong>Alors, lequel préférez-vous ?
</strong>]]></content:encoded>
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		<wp:post_id>6271</wp:post_id>
		<wp:post_date><![CDATA[2014-01-27 00:30:14]]></wp:post_date>
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		<title>4/8. Les logos que vous n&#039;avez jamais vus – L&#039;autre logo de la SBCF.</title>
		<link>http://yannickbourenane.com/preprod/2014/02/03/48-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-la-sbcf/</link>
		<pubDate>Sun, 02 Feb 2014 23:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6275</guid>
		<description></description>
		<content:encoded><![CDATA[Compétition perdue, choix politiques, excès de prudence, incompréhension ou simple désaffection, de nombreuses raisons peuvent empêcher de belles créations de voir le jour. Logonews a mené l’enquête. Tous les lundis, pendant 2 mois, nous vous présentons un logo qui aurait pu exister mais que vous ne verrez jamais faute d’avoir été choisi. A vous de voir celui que vous préférez !<!--more-->
<h2><strong><span style="text-decoration: underline;">L'autre logo de la SBCF</span></strong></h2>
Le quatrième match de notre dossier spécial sur les logos inédits s'ouvre avec à l'affiche le logo de la <a href="http://www.sbcf.fr/index.php?lang=fr">Société de Biologie Cellulaire de France</a> (<em>SBCF</em>). Erwan Soyer, designer free lance, arbitre.

<strong>Quatrième</strong> <b>match </b>: Attendu vs Audacieux

Lorsqu’Erwan Soyer décide de participer à l’appel d’offre pour la SBCF, son idée est de créer un contraste entre l’ancien logo et le nouveau. Constatant "<em>le manque d’audace</em>" de l’ancien, il décide "<em>d’utiliser le logiciel Processing pour créer un visuel futuriste.</em>" La typographie choisie pour ce nouveau logo s’inspirait des "<em>lettres lapidaires gravées sur le <a href="http://www.mnhn.fr/fr">Muséum national d’Histoire Naturelle de Paris</a>, à savoir le Daubenton, caractère créé par Olivier Dolbeau de la fondation VTF.</em>"

Voici le logo actuel de la SBCF :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/sbcf.png"><img class="aligncenter size-full wp-image-6276" alt="sbcf" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/sbcf.png" width="287" height="158" /></a>

Et celui proposé par Erwan Soyer :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/logo.jpg"><img class="aligncenter" alt="logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/logo-300x300.jpg" width="300" height="300" /></a>

&nbsp;

&nbsp;

On peut constater qu’en effet, le logo actuel manque d’innovation et de modernité. Encore une fois, pour une société scientifique de pointe, cela peut paraître étrange de présenter une identité si "ludique" aux couleurs superposées et acidulées, comme celles utilisées pour attirer des enfants.

<strong>Alors, lequel préférez-vous ?
</strong>Et, n’oubliez jamais que le logo final est parfois l’aboutissement de décisions si diverses ou nombreuses chez le client que celles-ci peuvent d’autant l’éloigner de son apparence initiale ou voulue par l’agence.]]></content:encoded>
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		<wp:post_id>6275</wp:post_id>
		<wp:post_date><![CDATA[2014-02-03 00:30:33]]></wp:post_date>
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			<wp:comment_id>10169</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thumbsuck@wanadoo.Fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[194.254.248.62]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-03 11:13:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-03 10:13:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai réalisé le logo d'un laboratoire national l'année dernière... A la base, le directeur voulait demander à tous les chercheurs du labo de proposer des logos.  Malgré mes mises en garde, il a lancé le concours (sur 6 semaines en juillet/aout). Bien entendu le résultat était infame. Une échéance arrivant très rapidement, j'ai du refaire un logo pour ce labo en 2 jours... Inutile de dire que le résultat est relativement médiocre (mais toujours mieux que les propositions envoyées par les chercheurs...)]]></wp:comment_content>
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			<wp:comment_id>72239</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 10:22:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 08:22:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ceci dit, celui de Erwan Soyer ne peut être considéré comme étant un bon logo.
Et par là je ne parle pas de sa signification ou du choix des couleurs, mais plutôt de son aspect technique et de sa lisibilité sur différents support (notamment imprimés)… une fois en réduction on se retrouve soit avec un moirage dinant un aspect complètement différent, ou alors la disparition de certaines lignes. Niveau typo, c'est  un gros bof…]]></wp:comment_content>
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	<item>
		<title>Taxinomie des noms d&#039;agences</title>
		<link>http://yannickbourenane.com/preprod/2014/01/24/taxinomie-des-noms-dagences/</link>
		<pubDate>Thu, 23 Jan 2014 23:30:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6456</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/TAXINOMIE_BEDANDY_A3_27.01.14.jpg"><img class="aligncenter size-full wp-image-6615" alt="TAXINOMIE_BEDANDY_A3_27.01.14" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/TAXINOMIE_BEDANDY_A3_27.01.14.jpg" width="4961" height="3508" /></a>C'est vendredi, des plus extravagants aux plus classiques, Logonews a compilé les noms des agences de design présents dans le guide Stratégie pour les rassembler en familles. Quel est votre nom d'agence favori ? <em>(Cliquez sur l'image pour la voir en plus grand)</em>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6456</wp:post_id>
		<wp:post_date><![CDATA[2014-01-24 00:30:57]]></wp:post_date>
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		<title>L&#039;aéroport de Bruxelles dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/01/21/laeroport-de-bruxelles-devoile-son-nouveau-logo/</link>
		<pubDate>Mon, 20 Jan 2014 23:30:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6539</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Brussels_Airport.jpg"><img class="aligncenter size-full wp-image-6540" alt="Logo_Brussels_Airport" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Brussels_Airport.jpg" width="827" height="370" /></a>

Deuxième pôle de croissance économique en Belgique, <a href="http://www.brusselsairport.be/fr/">l'aéroport de Bruxelles</a> est considéré comme l'un des meilleurs d'Europe avec ses 20 millions de passagers par an. Tandis que la société aéroportuaire investit depuis plusieurs années dans son infrastructure afin de devenir "<em>l'un des aéroports les plus conviviaux et connectés d'Europe"</em>, celle-ci décide de s'offrir une nouvelle identité visuelle, inchangée depuis 2006.

<!--more-->

La représentation graphique du globe laisse place à un "B" stylisé qui évoque plusieurs symboles. Il renvoie à la fois à la première lettre commune de "Belgique" et de "Bruxelles" et également à un coeur "<em>illustrant la passion de l'entreprise pour la qualité et le service client.</em>" La lettre cherche d'autre part à épouser la forme d'un oiseau en vol "<em>symbole du secteur de l'aviation et du dynamisme.</em>"

La signature : "<em>The heart of Europe</em>" apparaît.

Arnaud Feist, directeur général de Brussels Airport Company, explique : "<em>Nous avons adopté une nouvelle stratégie en 2011 visant à positionner nos clients - passagers ou entreprises - au centre de nos préoccupations quotidiennes. L’objectif poursuivi est de faire de Brussels Airport, en tant que hub de Star Alliance, un aéroport centré sur la satisfaction de ses clients et en mesure de leur offrir une expérience agréable, une accessibilité aisée et une qualité des services unique et différentiée. C’est la raison pour laquelle nous avons relevé le défi de bousculer l’image que nous donnions afin de rendre une perception qui corresponde réellement à ce que nous sommes. Désormais, notre nouvelle identité visuelle met clairement l’accent sur les valeurs essentielles de l’aéroport."</em>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/994125_655011561209145_1313460565_n.jpg"><img class="aligncenter size-full wp-image-6541" alt="Logo_Brussels_Airport" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/994125_655011561209145_1313460565_n.jpg" width="960" height="720" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1536618_655223821187919_700479024_n.png"><img class="aligncenter size-full wp-image-6542" alt="Logo_Brussels_Airport" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1536618_655223821187919_700479024_n.png" width="640" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-15.png"><img class="aligncenter size-full wp-image-6543" alt="Logo_Brussels_Airport" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-15.png" width="1245" height="735" /></a>

L'identité est signée par l'agence Megaluna en collaboration avec Brussels Airport.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6539</wp:post_id>
		<wp:post_date><![CDATA[2014-01-21 00:30:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-20 23:30:46]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="aeroport-de-bruxelles"><![CDATA[Aéroport de Bruxelles]]></category>
		<category domain="post_tag" nicename="brussels-airport"><![CDATA[Brussels Airport]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>72266</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 10:58:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 08:58:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je déteste le nouveau.  Ringard et peu professionnel.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Bellewaerde modifie son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2014/01/22/bellewaerde-modifie-son-identite-visuelle/</link>
		<pubDate>Tue, 21 Jan 2014 23:30:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6547</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Bellewaerde_Park.jpg"><img class="aligncenter size-full wp-image-6548" alt="Logo_Bellewaerde_Park" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Bellewaerde_Park.jpg" width="827" height="370" /></a>

Fondé en 1954, <a href="http://www.bellewaerde.be/fr">Bellewaerde</a> est un parc d'attractions et animalier situé à Ypres en Belgique. Plus de 800 000 visiteurs sont présents chaque année sur les 54 hectares du parc. Au printemps 2014, Bellewaerde accueillera trois léopards de l'Amour, fait unique en Belgique. Il n'en reste environ que 150 spécimens dans le monde dont seulement 30 à 50 à l'état sauvage. À cette occasion, le parc modifie son identité visuelle.

<!--more-->

Le lion, principal élément identitaire du parc, est conservé et présente un léger redesign. Au feuillage amoindri s'ajoutent les rails d'une montagne russe de couleur bleue. On observe que le parc ne se présente plus que sous la dénomination "<em>Bellewaerde.</em>" La suppression de la mention "<em>Park</em>" peut être due à la notoriété du lieu qui lui suffit pour être reconnaissable. La disparition des effets lumineux permet un léger gain de modernité.

La signature "<em>L'aventure à l'état pur</em>" apparaît.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1044792_10152151100572943_618576087_n.png"><img class="aligncenter size-full wp-image-6549" alt="Logo_Bellewaerde" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1044792_10152151100572943_618576087_n.png" width="851" height="390" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-16.png"><img class="aligncenter size-full wp-image-6550" alt="Logo_Bellewaerde" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-16.png" width="1382" height="651" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/divertissement/">des logos dans les divertissements.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6547</wp:post_id>
		<wp:post_date><![CDATA[2014-01-22 00:30:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-21 23:30:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[bellewaerde-modifie-son-identite-visuelle]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bellewaerde"><![CDATA[Bellewaerde]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
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	</item>
	<item>
		<title>Visa s&#039;octroie un léger redesign</title>
		<link>http://yannickbourenane.com/preprod/2014/01/21/visa-soctroie-un-leger-redesign/</link>
		<pubDate>Tue, 21 Jan 2014 12:00:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6553</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Visa.jpg"><img class="aligncenter size-full wp-image-6554" alt="Logo_Visa" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Visa.jpg" width="827" height="370" /></a>

<a href="http://www.visa.fr/">Visa</a>, réseau mondial de paiements numériques, a dévoilé le léger redesign offert à son identité visuelle à l'occasion d'une campagne de publicité lancée aux États-Unis pour les Jeux Olympiques d'hiver dont il est l'un des sponsors. La marque américaine explique que ce changement vise à accompagner la campagne de communication qui s'articule autour de son nouveau slogan "<em>Everywhere you want to be.</em>"

<!--more-->

Les modifications ne concernent que la couleur du logotype qui devient monochrome. La typographie s'illustre désormais dans un bleu foncé accompagné d'effets lumineux.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/visa_2014_ad.jpg"><img class="aligncenter size-full wp-image-6555" alt="Logo_Visa" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/visa_2014_ad.jpg" width="1000" height="563" /></a>

<a href="http://www.youtube.com/watch?v=_b37OFIorPU#t=28">Voir en vidéo l'évolution du logo Visa depuis sa création en 1958.</a>

L'identité est signée par l'agence N/A.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6553</wp:post_id>
		<wp:post_date><![CDATA[2014-01-21 13:00:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-21 12:00:58]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[visa-soctroie-un-leger-redesign]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="visa"><![CDATA[Visa]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[6554]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510195915;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9141;}i:1;a:1:{s:2:"id";i:7713;}i:2;a:1:{s:2:"id";i:7274;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Fitness First dévoile sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2014/01/23/fitness-first-devoile-sa-nouvelle-identite/</link>
		<pubDate>Wed, 22 Jan 2014 23:30:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6564</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Fitness_First.jpg"><img class="aligncenter size-full wp-image-6565" alt="Logo_Fitness_First" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Fitness_First.jpg" width="827" height="370" /></a>

Fondé en 1993, <a href="http://www.fitnessfirst.co.uk/rewritefitness/">Fitness First</a> est aujourd'hui l'un des plus grands clubs de santé privés avec plus de 400 sites dans le monde et plus d'un million de membres. La société anglaise a récemment introduit sa nouvelle identité visuelle dans une vingtaine de clubs au Royaume-Uni. Celle-ci constitue la première phase d'un plan d'investissement de 225 millions de £ au niveau mondial pour améliorer l'image de la marque.

<!--more-->

C'est un monogramme qui est dorénavant au coeur de l'identité de Fitness First. Celui-ci combine le chiffre "1" et la lettre "F" renvoyant ainsi intelligemment au nom de la marque. Le nom entier s'inscrit au bas du logo dans une typographie sans serif dont on observe l'interlettrage. Seules les lettres "F" et "i", communes aux deux mentions du nom, sont liées.

L'agence The Clearing, à l'origine de cette nouvelle identité, explique : "<em>Our brief was clear and incredibly ambitious: redefine the category and help return the business to profit. Our strategy aims to deliver a new approach to fitness that won’t get you into fitness for a matter of weeks but naturally introduces fitness into your life. We’ve created a number of brand signatures that affect every customer touch point — from gym floor activity and service experience to employee engagement and fitness apps. We’ve also redefined the look and feel of the brand to reflect that of a contemporary apparel lifestyle brand whilst the new symbol is designed to make sense of the brand name.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_logo_signage.jpg"><img class="aligncenter size-full wp-image-6574" alt="Logo_Fitness_First" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_logo_signage.jpg" width="1000" height="707" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_app.jpg"><img class="aligncenter size-full wp-image-6568" alt="Logo_Fitness_First" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_app.jpg" width="1000" height="855" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_interior_02.jpg"><img class="aligncenter size-full wp-image-6573" alt="Logo_Fitness_First" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_interior_02.jpg" width="1000" height="707" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_interior_01.jpg"><img class="aligncenter size-full wp-image-6572" alt="Logo_Fitness_First" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_interior_01.jpg" width="1000" height="707" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_cards.jpg"><img class="aligncenter size-full wp-image-6570" alt="Logo_Fitness_First" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_cards.jpg" width="1000" height="495" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1102444_641064809294137_1156299132_o.jpg"><img class="aligncenter size-full wp-image-6567" alt="Logo_Fitness_First" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1102444_641064809294137_1156299132_o.jpg" width="2048" height="1326" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_gear.jpg"><img class="aligncenter size-full wp-image-6571" alt="Logo_Fitness_First" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_gear.jpg" width="800" height="1709" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_banners.jpg"><img class="aligncenter size-full wp-image-6569" alt="Logo_Fitness_First" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/fitness_first_banners.jpg" width="1000" height="820" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-161.png"><img class="aligncenter size-full wp-image-6575" alt="Logo_Fitness_First" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-161.png" width="1621" height="669" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sante/">des logos dans la santé</a> <a href="http://yannickbourenane.com/preprod/category/sport/">et dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6564</wp:post_id>
		<wp:post_date><![CDATA[2014-01-23 00:30:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-22 23:30:23]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[fitness-first-devoile-sa-nouvelle-identite]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="fitness-first"><![CDATA[Fitness First]]></category>
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			<wp:meta_value><![CDATA[6565]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509611487;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:10528;}i:1;a:1:{s:2:"id";i:6477;}i:2;a:1:{s:2:"id";i:11963;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>9922</wp:comment_id>
			<wp:comment_author><![CDATA[Gasp]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kparone@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.39.76.28]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-23 11:27:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-23 10:27:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un peu obèse pour du Fitness...
La Formule 1 aussi combine le "F" et le "1"... pas très novateur...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1390473065.819981098175048828125;s:7:"message";s:61:"Lisa - Bedandy a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>9964</wp:comment_id>
			<wp:comment_author><![CDATA[Paco]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.132.159]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-25 01:39:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-25 00:39:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien vu tout de même les Fi liés qui ont l'air de faire du vélo ou du step ;)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72262</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 10:55:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 08:55:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Paco, je pense que tu cherches ce qu'il n'y a pas… Personnellement, cette typo n'est pas tip top. D'autre part j'aurais incliné un peu plus le "F" (1st) que je trouve très bien quoi qu'un peu trop massif effectivement. Quand le F est tout seul sur fond rouge, il perd en dynamisme, il est moins élancé jugez par vous mêmes sur la dernière affiche, il faut un peu plus l'incliner.]]></wp:comment_content>
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	<item>
		<title>Island Air dévoile sa nouvelle identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2014/01/29/island-air-devoile-sa-nouvelle-identite-visuelle/</link>
		<pubDate>Tue, 28 Jan 2014 23:30:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6595</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Island_Air.jpg"><img class="aligncenter size-full wp-image-6599" alt="Logo_Island_Air" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Island_Air.jpg" width="827" height="370" /></a>

Fondée en 1980, <a href="http://www.islandair.com/">Island Air</a> est la première compagnie aérienne d'Hawaï. Basée à Honolulu, elle dessert l'ensemble des îles hawaïennes. L'identité précédente, introduite en juillet 2012, n'ayant pas fait ses preuves, la compagnie décide de s'en offrir une nouvelle. Du monogramme à la typographie en passant par la couleur, tout change.

<!--more-->

La couronne de fleurs disparaît au profit d'un liwi rouge. Cet oiseau, espèce endémique d'Hawaï en voie de disparition, est très apprécié par les habitants de l'archipel. Les oiseaux sont très présents dans les identités des compagnies aériennes, cette espèce rare apporte une touche d'originalité au logo. Le nom s'inscrit dans une nouvelle typographie qui présente deux tailles et deux teintes de marron différentes.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/island_air_2014_livery.jpg"><img class="aligncenter size-full wp-image-6607" alt="Logo_Island_Air" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/island_air_2014_livery.jpg" width="500" height="356" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/2382574.jpg"><img class="aligncenter size-full wp-image-6605" alt="Logo_Island_Air" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/2382574.jpg" width="1200" height="812" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1460156_10152577987834498_1000707351_n.jpg"><img class="aligncenter size-full wp-image-6604" alt="Logo_Island_Air" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/1460156_10152577987834498_1000707351_n.jpg" width="851" height="315" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-18.png"><img class="aligncenter size-full wp-image-6606" alt="Logo_Island_Air" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-18.png" width="1005" height="903" /></a>

&nbsp;

L'identité est signée par Wall-to-Wall Studios.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6595</wp:post_id>
		<wp:post_date><![CDATA[2014-01-29 00:30:25]]></wp:post_date>
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		<wp:post_name><![CDATA[island-air-devoile-sa-nouvelle-identite-visuelle]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="compagnie-aerienne"><![CDATA[compagnie aérienne]]></category>
		<category domain="post_tag" nicename="island-air"><![CDATA[Island Air]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<wp:comment>
			<wp:comment_id>72249</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 10:37:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 08:37:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bizarre… sa refonte lui a donné un coup de vieux, j'aurais mis le air autrement :/  Il était plus contemporain avant, même si sa typo était "disgracieuse", ce A majuscule trop présent déséquilibrait le tout. L'habillage de leur avions est vraiment ringard et ne colle pas avec la nouvelle identité!]]></wp:comment_content>
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	<item>
		<title>Jimmy présente son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/01/29/jimmy-presente-son-nouveau-logo/</link>
		<pubDate>Wed, 29 Jan 2014 12:00:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6610</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Jimmy.jpg"><img class="aligncenter size-full wp-image-6611" alt="Logo_Jimmy" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Jimmy.jpg" width="827" height="370" /></a>

Fondée en 1990, <a href="http://www.jimmy.fr/">Jimmy</a> est une chaîne de télévision française, filiale du <a href="www.canalplus.fr/‎">groupe Canal+</a>. Le précédent logo, introduit en 2007, sera remplacé à partir du 18 février 2014 par une nouvelle identité visuelle toute en barres.

<!--more-->

La ligne verticale de la précédente identité est généralisée et utilisée comme principe créatif du nouveau logo. Le tout forme un bloc à l'allure codifiée, clin d'oeil ingénieux pour une chaîne de télévision câblée. Il est cependant possible d'imaginer le manque de lisibilité dont souffrira le logo en petite taille.

<a href="http://yannickbourenane.com/preprod/2013/10/25/le-monde-des-logos-a-la-verticale/">Revoir l'article sur le monde des logos à la verticale.</a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6610</wp:post_id>
		<wp:post_date><![CDATA[2014-01-29 13:00:06]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="chaine-de-television"><![CDATA[chaîne de télévision]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="jimmy"><![CDATA[Jimmy]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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		<wp:comment>
			<wp:comment_id>10073</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[v.cruvellier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.vincentcruvellier.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.150.154.226]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-29 15:12:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-29 14:12:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Au premier coup d'œil je trouvais ça sympa, mais au second, c'est vrai que le logo manque beaucoup de lisibilité, et aussi je ne peux pas m'empêcher de voir un lit de profil avec la tête d'un bonhomme qui dépasse à gauche.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>10075</wp:comment_id>
			<wp:comment_author><![CDATA[nlx]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[neuelex@no-log.org]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.193.40.106]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-29 16:52:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-29 15:52:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle agence ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>10076</wp:comment_id>
			<wp:comment_author><![CDATA[Tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.155.136.134]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-29 19:30:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-29 18:30:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est gonflé !!! Chapeau.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>10168</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.93.227]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-03 10:49:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-03 09:49:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Jimmy aka "the human centipede channel"
Moi j'aime beaucoup à par ça.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>10218</wp:comment_id>
			<wp:comment_author><![CDATA[flydiz]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arnaud.conton@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.flydiz.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.137.163.207]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-05 14:04:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-05 13:04:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un peu pompé sur celui de The Mill non?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>72254</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 10:42:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 08:42:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il est très graphique, il n'y a pas de doute. Maintenant, est ce adéquat comme choix? je sais pas…]]></wp:comment_content>
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	</item>
	<item>
		<title>Le Musée de l&#039;Armée avec un grand &quot;A&quot;</title>
		<link>http://yannickbourenane.com/preprod/2014/01/28/le-musee-de-larmee-avec-un-grand-a/</link>
		<pubDate>Mon, 27 Jan 2014 23:30:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6617</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Musée_Armée.jpg"><img class="aligncenter size-full wp-image-6618" alt="Logo_Musée_Armée" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Musée_Armée.jpg" width="827" height="370" /></a>

<a href="http://www.musee-armee.fr/accueil.html">Le Musée de l'Armée</a>, 5e plus grand musée de l'Armée du monde, dévoile sa nouvelle identité visuelle née de la volonté de "<em>réaffirmer le caractère scientifique des actions culturelles et des expositions de cet espace."</em> Fondé en 1905 suite à la fusion du musée de l'Artillerie et du musée historique de l'Armée, ce musée militaire national français présente un logotype qui s'appuie dorénavant sur le symbole du monument qui l'abrite : l'Hôtel des Invalides.

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Dans la précédente identité, le nom du musée s'inscrivait sous la représentation graphique des Invalides. Le logotype englobe et surplombe désormais le monument, il affirme ainsi la grandeur et la renommée de ce lieu. C'est le dôme des Invalides qui est mis en avant, "<em>symbole majeur de ce lieu historique qui renferme le tombeau de Napoléon.</em>" On observe que le nom du monument s'ajoute à celui du musée.

"<em>Après le grand "H" de l'histoire, voici le grand "A" de l'Armée.</em>" Il est mis en avant et est inscrit dans un carré pour "<em>souligner la rigueur et l'architecture du dôme.</em>" La typographie "<em>Kelvin</em>" cherche à "<em>souligner la rigueur scientifique objective que s'efforce d'avoir le musée dans ses propos historiques.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_01.jpg"><img class="aligncenter size-full wp-image-6620" alt="Logo_Musée_Armée" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_01.jpg" width="700" height="467" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_05.jpg"><img class="aligncenter size-full wp-image-6624" alt="Logo_Musée_Armée" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_05.jpg" width="700" height="467" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_03.jpg"><img class="aligncenter size-full wp-image-6622" alt="Logo_Musée_Armée" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_03.jpg" width="700" height="467" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_04.jpg"><img class="aligncenter size-full wp-image-6623" alt="Logo_Musée_Armée" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_04.jpg" width="700" height="467" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-52.png"><img class="aligncenter size-full wp-image-6619" alt="Logo_Musée_Armée" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-52.png" width="1461" height="896" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_02.jpg"><img class="aligncenter size-full wp-image-6621" alt="Logo_Musée_Armée" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/logo_armee_02.jpg" width="700" height="467" /></a>

L'identité est signée par le studio 923a.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6617</wp:post_id>
		<wp:post_date><![CDATA[2014-01-28 00:30:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-27 23:30:17]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-musee-de-larmee-avec-un-grand-a]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="musee"><![CDATA[Musée]]></category>
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			<wp:meta_value><![CDATA[6618]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>10156</wp:comment_id>
			<wp:comment_author><![CDATA[Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alexandre.revert@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.66.164.20]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-02 14:24:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-02 13:24:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est un peu une pâle copie de l'académie des Oscar non ? 

http://www.capitalfm.co.ke/lifestyle/files/2013/12/oscars-logo.jpg

http://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_the_academy_of_motion_picture_arts_and_sciences_by_180la.php#.Uu5GYvl5MlA]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>72258</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 10:47:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 08:47:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas fan de la typo, ni du texte incliné… il est cheap. Il n'est pas abouti pour moi, je pense qu'on peut aller plus loin.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Absolut Vodka adopte un look minimaliste</title>
		<link>http://yannickbourenane.com/preprod/2014/01/28/absolut-vodka-adopte-un-look-minimaliste/</link>
		<pubDate>Tue, 28 Jan 2014 12:00:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6636</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Absolut.jpg"><img class="aligncenter size-full wp-image-6637" alt="Logo_Absolut" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Absolut.jpg" width="827" height="370" /></a>

<a href="http://www.absolut.com/fr/">Absolut Vodka</a>, célèbre fabricant suédois de vodka, dévoile sa nouvelle identité visuelle. Propriété du groupe Vin &amp; Sprit jusqu'à son rachat en 2008 par <a href="pernod-ricard.fr/‎">Pernod Ricard</a> pour 5,6 milliards d'euros, la marque décide aujourd'hui d'adopter un look minimaliste symbole de sa renommée.

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Absolut Vodka ne se présente plus que sous le nom "Absolut." Les mentions "<em>Country of Sweden</em>" et "<em>Vodka</em>" disparaissent de l'identité. Le "." qui s'inscrit à la suite du nom transmet cette idée de "<em>complet, de parfait et de nec plus ultra</em>" voulue par la marque. Le code couleur est inversé, le nom s'inscrit désormais dans une nouvelle police de couleur blanche sur fond bleu.

Anna Kamjou, directrice design stratégie, explique : "<em>The brand has become so iconic that we no longer needed the full three-line logo to convey ourselves. By removing ‘Country of Sweden’, and ‘Vodka’, we’re putting the focus on the most important part of the brand–Absolut. The word itself not only means the perfect, the complete, and the ultimate, but it also means the open-ended, infinite and indefinite."</em>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6636</wp:post_id>
		<wp:post_date><![CDATA[2014-01-28 13:00:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-01-28 12:00:15]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[absolut-vodka-adopte-un-look-minimaliste]]></wp:post_name>
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		<category domain="post_tag" nicename="absolut-vodka"><![CDATA[Absolut Vodka]]></category>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<wp:comment>
			<wp:comment_id>10095</wp:comment_id>
			<wp:comment_author><![CDATA[David]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@webodyssee.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.webodyssee.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.61.133.42]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-30 12:59:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-30 11:59:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas convaincu.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>20 slogans honnêtes</title>
		<link>http://yannickbourenane.com/preprod/2014/01/31/20-slogans-honnetes/</link>
		<pubDate>Fri, 31 Jan 2014 10:00:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6641</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/tumblr_lxjtkerMet1r9pgsuo1_500.jpg"><img class="aligncenter size-full wp-image-6642" alt="tumblr_lxjtkerMet1r9pgsuo1_500" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/tumblr_lxjtkerMet1r9pgsuo1_500.jpg" width="500" height="354" /></a>

C'est vendredi, nous vous présentons 20 marques mondialement connues qui arborent des slogans honnêtes traduisant ce que les gens pensent vraiment. Partagez-vous ces avis ?

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Source : Honest Slogans

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6641</wp:post_id>
		<wp:post_date><![CDATA[2014-01-31 11:00:47]]></wp:post_date>
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		<wp:post_name><![CDATA[20-slogans-honnetes]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<title>Triumph renforce son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/01/30/triumph-redesign-son-logo/</link>
		<pubDate>Thu, 30 Jan 2014 11:30:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Triumph.jpg"><img class="aligncenter size-full wp-image-6667" alt="Logo_Triumph" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Triumph.jpg" width="827" height="370" /></a>

Le mythique constructeur britannique de motocycls, <a href="http://www.triumphmotorcycles.fr/">Triumph</a>, dévoile un redesign de son identité visuelle. Fondée en 1886, la marque décide d'assagir légèrement son logo tout en conservant ses principaux codes identitaires, partie intégrante d'un patrimoine légendaire.

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La célèbre ligature "RH", introduite en 1934, est conservée tout comme le code couleur. Le changement réside dans la typographie qui arbore désormais des coins arrondis et abandonne ses empattements. On observe la mise à niveau de la lettre "T" qui s'aligne dorénavant sur l'ensemble des autres lettres du nom. La marque renforce également ses origines, elle se dote d'un nouvel emblème en forme de triangle inversé, proche du blason, composé de son initiale qui par un jeu géométrique rappelle le drapeau britannique.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_logo_detail_nerd.png"><img class="aligncenter size-full wp-image-6676" alt="Logo_Triumph" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_logo_detail_nerd.png" width="1000" height="409" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_logo_repeat.jpg"><img class="aligncenter size-full wp-image-6678" alt="Logo_Triumph" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_logo_repeat.jpg" width="1000" height="678" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_bike_shot_02.jpg"><img class="aligncenter size-full wp-image-6671" alt="Logo_Triumph" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_bike_shot_02.jpg" width="1000" height="678" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_bike_shot_01.jpg"><img class="aligncenter size-full wp-image-6670" alt="Logo_Triumph" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_bike_shot_01.jpg" width="1000" height="678" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_bike_shot_03.jpg"><img class="aligncenter size-full wp-image-6672" alt="Logo_Triumph" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_bike_shot_03.jpg" width="1000" height="678" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_bike_shot_04.jpg"><img class="aligncenter size-full wp-image-6673" alt="Logo_Triumph" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_bike_shot_04.jpg" width="1000" height="678" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_display_02.jpg"><img class="aligncenter size-full wp-image-6675" alt="Logo_Triumph" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_display_02.jpg" width="1000" height="678" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_display_01.jpg"><img class="aligncenter size-full wp-image-6674" alt="Logo_Triumph" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_display_01.jpg" width="800" height="454" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-33.png"><img class="aligncenter size-full wp-image-6669" alt="Logo_Triumph" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Image-33.png" width="1384" height="845" /></a>

&nbsp;

Voici l'évolution du logo Triumph :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_logo_history.jpg"><img class="aligncenter size-full wp-image-6677" alt="Logo_Triumph" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/triumph_motorcycles_logo_history.jpg" width="1000" height="630" /></a>

L'identité est signée par Wolff Olins.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6666</wp:post_id>
		<wp:post_date><![CDATA[2014-01-30 12:30:58]]></wp:post_date>
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		<wp:post_name><![CDATA[triumph-redesign-son-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>10098</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.37.45.251]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-30 13:51:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-30 12:51:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très belle évolution !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>American Eagle Airlines devient Envoy</title>
		<link>http://yannickbourenane.com/preprod/2014/01/31/american-eagle-airlines-devient-envoy/</link>
		<pubDate>Thu, 30 Jan 2014 23:05:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6680</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Envoy.jpg"><img class="aligncenter size-full wp-image-6681" alt="Logo_Envoy" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Logo_Envoy.jpg" width="827" height="370" /></a>

American Eagle Airlines, filiale de transport régional de la compagnie aérienne <a href="http://www.americanairlines.fr/intl/fr/index.jsp?locale=fr_FR">American Airlines</a>, se rebaptise Envoy et dévoile pour l'occasion sa nouvelle identité visuelle. Envoy s'émancipe notamment pour se distinguer d'une autre compagnie régionale homonyme.

<!--more-->

Envoy opte pour une identité entièrement typographique, lisible et simple. Le nom s'inscrit désormais en bas de casse et le bleu présente désormais des tonalités violettes. La coupure du dernier fût de la lettre "y" rappelle la dérive de l'avion, soulignée par un rouge qui permet de garder les trois couleurs nationales dans l'identité visuelle. Le lancement de la nouvelle identité visuelle est prévu pour le printemps 2014. Bon vol !

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/transport/">des logos dans les transports.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6680</wp:post_id>
		<wp:post_date><![CDATA[2014-01-31 00:05:16]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="compagnie-aerienne"><![CDATA[compagnie aérienne]]></category>
		<category domain="post_tag" nicename="envoy"><![CDATA[Envoy]]></category>
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		<title>La French Tech à une L</title>
		<link>http://yannickbourenane.com/preprod/2014/01/29/la-french-tech-a-une-l/</link>
		<pubDate>Wed, 29 Jan 2014 21:00:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6689</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

Pour soutenir les start-up françaises, la<a href="http://www.lafrenchtech.com/la-french-tech/quest-ce-que-linitiative-french-tech"> French Tech</a>, ex "<a href="http://frenchweb.fr/la-french-tech-remplace-les-quartiers-numeriques/134164">quartiers numériques</a>", est doté de plus de 200 millions d'euros. Projet Label, imaginé par la ministre déléguée en charge de l'Économie numérique, Fleur Pellerin, il vise à soutenir et accélérer le déploiement des métropoles en pointe sur le développement de son tissu numérique. Ce 29 janvier 2014, la ministre a dévoilé son identité visuelle proche du rébus : une initiative moderne (origami), française (coq) ... Pour les femmes ? (magenta) ou par les femmes puisque c'est l'agence L, stratégiquement féminine, qui l'a conçue.

En savoir plus sur la<a href="http://www.redressement-productif.gouv.fr/l-initiative-quartiers-numeriques-devient-la-french-tech"> French Tech</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/BfKweKmIUAAC_hQ.jpg"><img class="alignleft" alt="FrenchTech_logo_Pres" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/BfKweKmIUAAC_hQ.jpg" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/BfK4Zu7IcAAxDV-.jpg"><img class="aligncenter size-full wp-image-6690" alt="FrenchTech_logo_Fleur" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/BfK4Zu7IcAAxDV-.jpg" width="1024" height="1024" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Capture-d’écran-2014-01-29-à-21.26.30.png"><img class="aligncenter size-full wp-image-6693" alt="FrenchTech_logo_Annonce" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Capture-d’écran-2014-01-29-à-21.26.30.png" width="505" height="336" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Capture-d’écran-2014-01-29-à-21.25.38.png"><img class="aligncenter size-full wp-image-6692" alt="FrenchTech_logo_Site" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Capture-d’écran-2014-01-29-à-21.25.38.png" width="1072" height="794" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Capture-d’écran-2014-01-29-à-21.23.35.png"><img alt="FrenchTech_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/01/Capture-d’écran-2014-01-29-à-21.23.35.png" width="107" height="164" /></a>]]></content:encoded>
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		<wp:post_id>6689</wp:post_id>
		<wp:post_date><![CDATA[2014-01-29 22:00:07]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:comment_id>10092</wp:comment_id>
			<wp:comment_author><![CDATA[Monfort]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[crea@stephanemonfort.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.stephanemonfort.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.71.40.180]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-01-30 10:18:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-01-30 09:18:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'avoue être un peu étonné par le concept visuel sensé incarner “La French Tech”… en quoi le choix du style “origami” est synonyme de modernité ? Au final je trouve l'ensemble assez lourd et sans originalité. D'autre part je pense serait bon que certains graphistes arrêtent de s'inspirer directement ou indirectement de la bande rouge papier animant la charte graphique (imaginée avec talent par l'agence 4uatre SFR) et que l'on commence à voir ici ou là.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>10167</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.93.227]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-03 10:46:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-03 09:46:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est dure ce que tu viens de dire Nelson, mais criant de vérité.
L'analogie france = coq ... Très moyen en effet, sa marche pour la FFF, mais là ?!@#?!.
Mais faut pas oublier que Mme Fleur Pélerin à organise un concour photos avec comme récompense la gloire d'être afficher dans son bureau et de figurer sur des timbres, sans bien-sure aucune récompense pécuniaire ... Elle soutiens des agence de supos de Satan de crownsourcing ahhahah.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>10634</wp:comment_id>
			<wp:comment_author><![CDATA[marc]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mataninamu64@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.23.41.38]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-17 21:59:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-17 20:59:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est quoi la bande rouge animée SFR ?  et le coq, oui, ça reste un symbole voilà, c'est comme ça, faut faire avec, vous vouliez un logo en 3D avec des stripes, des dégradés, des trucs à la mode. déjà le nom est bon. et l'origami reste et restera un symbole universel que ça vous gave ou non, et puis les réflexions sur les logos, leur pertinence, leur coût,il y en a pléthore, c'est bon, que chacun s'occupe de sa brindille dans son oeil...]]></wp:comment_content>
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		<title>Les géomètres-experts dévoilent deux nouveaux logos</title>
		<link>http://yannickbourenane.com/preprod/2014/02/03/les-geometres-experts-devoilent-deux-nouveaux-logos/</link>
		<pubDate>Mon, 03 Feb 2014 13:00:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6705</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Géomètre_Expert.jpg"><img class="aligncenter size-full wp-image-6706" alt="Logo_Géomètre_Expert" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Géomètre_Expert.jpg" width="827" height="370" /></a>

<a href="http://www.geometre-expert.fr/oge/accueil-stu_5078">La profession des géomètres-experts</a>, qui compte 1850 experts en France, présente deux nouveaux logos : un pour la profession et l'autre pour son groupement professionnel, l'Ordre des géomètres-experts. La création d'une marque emblème est destinée à "<em>apporter plus de visibilité au métier</em>" et sera utilisée par tous les professionnels du secteur. Parallèlement à cela, l'Ordre des géomètres-experts explique son changement de logo par sa volonté de "<em>réaffirmer la mission d'encadrement de son organisation.</em>"

<!--more-->

A l'issue d'une compétition qui l'opposait à Carré Noir et Being/TBWA, l’agence Havas Paris a remporté, en avril 2013, la création de cette marque. Sous la direction créative de Christophe Coffre, co-président en charge de la création, le pôle design de l'agence présente une identité qui se compose d'un monogramme reprenant les initiales de la profession "GE" à l'aide de formes géométriques. Les couleurs grise et rouge ont été choisies pour leur aspect "<em>élégant et urbain.</em>" Le nom s'inscrit au singulier au bas du logo dans le but "<em>d'exprimer l'unité et l'idée que chacun des membres fait partie d'un collectif.</em>" On découvre également la signature "<em>Conseiller, valoriser, garantir.</em>" Cette nouvelle identité est efficace et retranscrit la rigueur que nécessite cette profession. Le monogramme pourra aisément fonctionner en favicon.

Voici le nouveau logo de l'Ordre des géomètres-experts (OGE), fondé en 1946 :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Ordre_Des_Géomètres_Experts.jpg"><img class="aligncenter" alt="Logo_Ordre_Des_Géomètres_Experts" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Ordre_Des_Géomètres_Experts.jpg" width="827" height="370" /></a>

&nbsp;

Déclinable en région, il s'appuie sur le même monogramme. "<em>La cohérence visuelle valorise son rôle de partenaire de proximité de la profession.</em>" Il s'illustre en blanc sur fond rouge.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Papeterie-GE.jpg"><img class="aligncenter size-full wp-image-6710" alt="Logo_Géomètre_Expert" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Papeterie-GE.jpg" width="3504" height="2336" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Brochure-GE.jpg"><img class="aligncenter size-full wp-image-6707" alt="Logo_Géomètre_Expert" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Brochure-GE.jpg" width="2994" height="1453" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Kakemono-GE.jpg"><img class="aligncenter size-full wp-image-6709" alt="Logo_Géomètre_Expert" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Kakemono-GE.jpg" width="767" height="1179" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Plaque-GE.jpg"><img class="aligncenter size-full wp-image-6711" alt="Logo_Géomètre_Expert" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Plaque-GE.jpg" width="2801" height="2184" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-1.png"><img class="aligncenter size-full wp-image-6708" alt="Logo_Géomètre_Expert" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-1.png" width="1298" height="929" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Brochure-OGE.jpg"><img class="aligncenter size-full wp-image-6713" alt="Logo_Ordre_Des_Géomètres_Experts" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Brochure-OGE.jpg" width="3772" height="2886" /></a>

<img class="aligncenter size-full wp-image-6715" alt="Logo_Ordre_Des_Géomètres_Experts" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Plaque-OGE.jpg" width="3259" height="2211" />

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6705</wp:post_id>
		<wp:post_date><![CDATA[2014-02-03 14:00:48]]></wp:post_date>
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		<wp:post_name><![CDATA[les-geometres-experts-devoilent-deux-nouveaux-logos]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="geometre-expert"><![CDATA[Géomètre-expert]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="ordre-des-geometres-experts"><![CDATA[Ordre des géomètres experts]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<title>Les 19 nouveaux logos du mois de janvier 2014</title>
		<link>http://yannickbourenane.com/preprod/2014/02/06/les-19-nouveaux-logos-du-mois-de-janvier-2014/</link>
		<pubDate>Wed, 05 Feb 2014 23:30:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6719</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Bilan_Logos_Janvier_2014_V0.jpg"><img class="aligncenter size-full wp-image-6765" alt="Bilan_Logos_Janvier_2014_V0" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Bilan_Logos_Janvier_2014_V0.jpg" width="600" height="892" /></a>Voici un récapitulatif des nouveaux logos dévoilés au mois de janvier 2014 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : Bologne, Made in Britain, <a href="http://www.busazur.info/">Palm Bus</a>, <a href="www.vinsdegraves.com/‎">Graves</a>, <a href="www.consilium.europa.eu/homepage.aspx?lang=fr‎">Présidence du Conseil de l'UE par la Grèce</a>, <a href="www.beiersdorf.fr/‎">Beiersdorf</a>, <a href="www.blackanddecker.com/‎">Black+Decker</a>, <a href="www.cadillac.com/‎">Cadillac</a>, <a href="www.brusselsairport.be/fr/‎">Aéroport de Bruxelles</a>, <a href="www.visa.fr/‎">Visa</a>, <a href="www.bellewaerde.be/fr‎">Bellewaerde</a>, <a href="www.fitnessfirst.com/‎">Fitness First</a>, <a href="www.musee-armee.fr/‎">Musée de l'Armée</a>, <a href="www.absolut.com/fr/‎">Absolut</a>, <a href="www.islandair.com/‎">Island Air</a>, <a href="www.jimmy.fr/">Jimmy</a>, <a href="www.lafrenchtech.com/‎">La French Tech</a>, <a href="www.triumphmotorcycles.fr/‎">Triumph</a> et Envoy.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6719</wp:post_id>
		<wp:post_date><![CDATA[2014-02-06 00:30:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-05 23:30:20]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-19-nouveaux-logos-du-mois-de-janvier-2014]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="nouveaux-logos-janvier-2014"><![CDATA[Nouveaux logos janvier 2014]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
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	<item>
		<title>Le groupe Fiat S.p.A. devient Fiat Chrysler Automobiles</title>
		<link>http://yannickbourenane.com/preprod/2014/02/04/le-groupe-fiat-s-p-a-devient-fiat-chrysler-automobiles/</link>
		<pubDate>Mon, 03 Feb 2014 23:30:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6732</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_FCA.jpg"><img class="aligncenter size-full wp-image-6733" alt="Logo_FCA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_FCA.jpg" width="827" height="370" /></a>

Depuis 2009, le constructeur automobile américain <a href="http://www.chrysler.com/en/">Chrysler</a> a été progressivement racheté par <a href="http://www.fiat.fr/">Fiat</a> en raison de ses difficultés financières. L'acquisition s'est achevée fin janvier 2014, le <a href="http://www.fiatspa.com/it-IT/Pages/home.aspx">groupe Fiat S.p.A.</a> se rebaptise Fiat Chrysler Automobiles et dévoile pour l'occasion sa nouvelle identité visuelle. Celle-ci marque donc la disparition du célèbre symbole "Pentastar" de Chrysler, créé il y a plus de 50 ans par Lippincott.

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Le groupe opte pour une identité entièrement typographique mettant en avant un monogramme formé à l'aide des initiales de son nom. Ces trois lettres cherchent à former "<em>un ensemble géométrique qui puise son inspiration dans les trois formes de base en usage dans l'industrie automobile.</em>" La lettre "F" souhaite symboliser "<em>le concret et le solide</em>" et se veut être un dérivé d'un carré. Le léger différentiel de taille entre les deux branches horizontales du "F" donne l'impression d'un manque de rigueur et de précision. L'écart aurait dû être accentué ou supprimé. Le "C" est un dérivé du cercle et le "A" du triangle cherchant à exprimer "<em>l'énergie et l'évolution croissante des choses.</em>"

Dans un communiqué, la marque explique : "<em>Following an initial phase with the two corporate logos appearing side-by-side – symbolizing the desire to respect the history, culture and industrial roots of the two groups – both Fiat and Chrysler now require a new corporate identity representative of an organization that is much more than the sum of its two component parts, based on strong core values that represents a unique corporate culture, a common vision and a Group with an international reach</em>."

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/fiat_chrysler_automobiles_unveil.jpg"><img class="aligncenter size-full wp-image-6734" alt="Logo_FCA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/fiat_chrysler_automobiles_unveil.jpg" width="620" height="413" /></a>

L'identité est signée par Robilant Associati.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6732</wp:post_id>
		<wp:post_date><![CDATA[2014-02-04 00:30:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-03 23:30:36]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-groupe-fiat-s-p-a-devient-fiat-chrysler-automobiles]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="fiat-chrysler-automobiles"><![CDATA[Fiat Chrysler Automobiles]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<wp:comment>
			<wp:comment_id>10192</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.210.195.208]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-04 13:38:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-04 12:38:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cela me semble un peu pauvre pour un groupe de cette envergure !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>10202</wp:comment_id>
			<wp:comment_author><![CDATA[Thomfolio]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas_seynaeve@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.thomfolio.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.233.147.204]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-05 02:26:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-05 01:26:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça a beaucoup moins de "gueule" et de "force" que les chevrons ou le lion de PSA. D'ailleurs, un article de Courrier International à ce sujet : http://www.courrierinternational.com/article/2014/02/04/fiat-c-est-fini?page=all]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Voter pour le logo du parlement israélien</title>
		<link>http://yannickbourenane.com/preprod/2014/02/04/voter-pour-le-logo-du-parlement-israelien/</link>
		<pubDate>Tue, 04 Feb 2014 12:03:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6751</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Capture-d’écran-2014-02-04-à-12.49.04.png"><img class="aligncenter size-full wp-image-6752" alt="Knesset_logo_vote" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Capture-d’écran-2014-02-04-à-12.49.04.png" width="1006" height="183" /></a>

Le <a href="http://main.knesset.gov.il/Pages/default.aspx">parlement israélien,</a> la Kneset, a choisi de confier la réalisation de son identité visuelle à des étudiants en design à travers un concours. C'est le round final, la sélection des meilleurs logos est désormais soumise au vote des internautes, quels qu'ils soient, c'est anonyme. Au regard du peu de considération accordée à son identité visuelle, il n'est pas étonnant de voir des identités qui n'intègrent pas les mêmes contraintes ou qui proposent d'écrire Knesset avec selon un ou deux S.
Vous pouvez parcourir l'univers de chaque identité et choisir celui qui vous plaît, <a href="http://knessetlogo.gov.il/index.aspx?id=4254">c'est içi</a>. Le site enregistre déjà plus de 3800 votants.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Capture-d’écran-2014-02-04-à-12.49.16.png"><img class="aligncenter size-medium wp-image-6753" alt="knesset_logo_design" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Capture-d’écran-2014-02-04-à-12.49.16-300x227.png" width="300" height="227" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo4.jpg"><img class="aligncenter size-full wp-image-6758" alt="logo print" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo4.jpg" width="300" height="232" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo3.jpg"><img class="aligncenter size-medium wp-image-6757" alt="logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo3.jpg" width="300" height="110" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo2.jpg"><img class="aligncenter size-medium wp-image-6756" alt="יצחקי טל - 300069549" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo2.jpg" width="300" height="103" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo1.jpg"><img class="aligncenter size-medium wp-image-6755" alt="A4logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo1.jpg" width="300" height="158" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo.jpg"><img class="aligncenter size-full wp-image-6754" alt="Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo.jpg" width="300" height="254" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6751</wp:post_id>
		<wp:post_date><![CDATA[2014-02-04 13:03:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-04 12:03:04]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[voter-pour-le-logo-du-parlement-israelien]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="knesset"><![CDATA[knesset]]></category>
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			<wp:meta_value><![CDATA[6752]]></wp:meta_value>
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	<item>
		<title>Le Conseil Européen dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/02/05/le-conseil-europeen-devoile-son-nouveau-logo/</link>
		<pubDate>Tue, 04 Feb 2014 23:30:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6767</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Conseil_UE.jpg"><img class="aligncenter size-full wp-image-6768" alt="Logo_Conseil_UE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Conseil_UE.jpg" width="827" height="370" /></a>

<a href="http://www.european-council.europa.eu/home-page.aspx?lang=fr">Le Conseil Européen</a>, à savoir le sommet qui réunit deux fois par an les dirigeants européens à Bruxelles, dévoile son nouveau logotype qui sera effectif à partir du 1er juillet 2014. Ce changement, qui intervient 18 ans après l'introduction de la précédente identité, vise à accompagner l'inauguration du nouveau siège du Conseil, prévue pour cette année. Ce logo a coûté 60 000 €.

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"L'oeil européen" disparaît, le logo est désormais d'inspiration architecturale. En effet, ce qui pourrait s'apparenter à une cage grise se veut être en réalité la représentation graphique simplifiée du nouveau siège du Conseil Européen. Un choix particulier pour une Europe qui se présente comme ouverte sur le monde tandis que son identité semble évoquer l'enferment au travers de ces barreaux gris. Le drapeau européen s'illustre en bas à droite du logo.

Voici le nouveau siège du Conseil Européen :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/europa.jpg"><img class="aligncenter size-full wp-image-6769" alt="Siège_Conseil_Européen" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/europa.jpg" width="522" height="600" /></a>

L'identité est signée par Hoet &amp; Hoet.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/public/">des logos dans le public.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6767</wp:post_id>
		<wp:post_date><![CDATA[2014-02-05 00:30:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-04 23:30:24]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-conseil-europeen-devoile-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="conseil-europeen"><![CDATA[Conseil Européen]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510693135;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3942;}i:1;a:1:{s:2:"id";i:11981;}i:2;a:1:{s:2:"id";i:607;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>10216</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.210.195.208]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-05 12:55:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-05 11:55:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[À chier grave !! 60 000 euros quoi !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>10220</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dumont.rezo@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.118.139.190]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-05 15:46:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-05 14:46:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai fais ça. je peux avoir 60k€, svp ?

http://hpics.li/6dd3b73]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>10241</wp:comment_id>
			<wp:comment_author><![CDATA[Yann Lebout]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ylebout@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.iamyannlebout.be</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[158.169.150.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-06 10:05:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-06 09:05:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A noter que c'est cohérent par rapport au logo de la Commission, lui ausi inspiré de son bâtiment central, le Berlaymont:

http://europa.eu/rapid/exploit/2013/04/IP/FR/i13_344.fri/Pictures/100000000000045000000221B4ACF9CC.png

Ca participe au renforcement global de l'identité grahique des institutions européennes...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>10276</wp:comment_id>
			<wp:comment_author><![CDATA[Vob]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[max@viensonbuzz.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://viensonbuzz.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.141.121.175]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-07 10:11:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-07 09:11:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dîtes, c'est par où les appels d'offres ? à 60k la bouse, je veux bien me remettre à Illustrator !]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>10875</wp:comment_id>
			<wp:comment_author><![CDATA[Tery]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hilaire.tresmont@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.180.132]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-26 11:08:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-26 10:08:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Donc maintenant on a 2 logos cohérents (Commission et Conseil) ... mais franchement pas glamour !! Quand je pense qu'on nous dit qu'il faut "réenchanter le projet européen"... Je ne suis pas certain que ces logos aillent dans le sens d'une plus grande adhésion des citoyens.]]></wp:comment_content>
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	<item>
		<title>5/8. Les logos que vous n&#039;avez jamais vus – L&#039;autre logo de Parmigiani Fleurier.</title>
		<link>http://yannickbourenane.com/preprod/2014/02/10/58-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-parmigiani-fleurier/</link>
		<pubDate>Sun, 09 Feb 2014 23:30:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6279</guid>
		<description></description>
		<content:encoded><![CDATA[Compétition perdue, choix politiques, excès de prudence, incompréhension ou simple désaffection, de nombreuses raisons peuvent empêcher de belles créations de voir le jour. Logonews a mené l’enquête. Tous les lundis, pendant 2 mois, nous vous présentons un logo qui aurait pu exister mais que vous ne verrez jamais faute d’avoir été choisi. A vous de voir celui que vous préférez !<!--more-->
<h2><strong><span style="text-decoration: underline;">L'autre logo de Parmigiani Fleurier</span></strong></h2>
À l’heure du cinquième match de notre dossier spécial sur les logos inédits, le typographe <a href="https://twitter.com/jfporchez">Jean François Porchez</a> nous présente sa réalisation pour <a href="http://www.parmigiani.ch/fr">Parmigiani Fleurier</a>, une manufacture horlogère suisse installée à Fleurier dans le canton de Neuchâtel et spécialisée dans la haute technologie horlogère.

C<strong>inquième match :</strong> Tradition vs Changement

Jean François Porchez a travaillé pour la société de conseil The Creative Factory sur le logo de Parmigiani Fleurier. L’idée était de reprendre le nom de la marque ainsi que son monogramme. Le logo actuel s’inscrit en noir et blanc dans une typographie élancée et surmontée du monogramme traditionnel de la marque :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/parmigiani.png"><img class="aligncenter size-medium wp-image-6280" alt="parmigiani" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/parmigiani-300x200.png" width="300" height="200" /></a>

Selon Jean François Porchez, le logo choisi est de facture assez traditionnelle ce qui convient à la marque "<em>même si la piste refusée était plus franche, solide et métallique</em>" :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/parmigiani_piste.jpg"><img class="aligncenter size-medium wp-image-6281" alt="parmigiani_piste" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/parmigiani_piste-300x176.jpg" width="300" height="176" /></a>

Il déclare être moins satisfait en ce qui concerne le monogramme de la marque qui témoigne d’un "<em>manque de risque ou de confiance du côté client.</em>" Il explique ceci par "<em>la possible volonté {de la marque} de ne pas brouiller les pistes entre le monogramme existant – qui le sera encore longtemps car un cadran de montre ne change pas aussi facilement… - et le futur."</em>

<strong>Alors, lequel préférez-vous ?
</strong>Et, n’oubliez jamais que le logo final est parfois l’aboutissement de décisions si diverses ou nombreuses chez le client que celles-ci peuvent d’autant l’éloigner de son apparence initiale ou voulue par l’agence.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6279</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 00:30:18]]></wp:post_date>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
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		<category domain="category" nicename="logos-inedits"><![CDATA[Logos Inédits]]></category>
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		<title>7/8. Les logos que vous n&#039;avez jamais vus – Les logos similaires.</title>
		<link>http://yannickbourenane.com/preprod/2014/02/24/78-les-logos-que-vous-navez-jamais-vus-logos-similaires/</link>
		<pubDate>Sun, 23 Feb 2014 23:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6287</guid>
		<description></description>
		<content:encoded><![CDATA[Après la déception des designers, place à la stupéfaction. Cette deuxième catégorie de notre dossier spécial sur les logos inédits pourrait être considérée comme un jeu des 7 différences. Elle est en effet consacrée aux logos refusés au profit d’une piste qui leur ressemble étrangement. La preuve en images.<!--more-->
<h2><b><span style="text-decoration: underline;">1- Le MUMO se dédouble</span></b></h2>
Eric Colin, responsable création design chez Havas Worldwide, en compétition sur l’identité visuelle du <a href="www.musee-mobile.fr/">Musée Mobile (MUMO)</a> a accepté de nous envoyer leurs réalisations. Le MUMO est un musée mobile qui a pour projet de rendre accessible l’art contemporain aux enfants de 6 à 12 ans. Il est constitué de containers dans lesquels se réunissent les enfants pour découvrir les œuvres d’artistes contemporains.

Voici la première piste, "un logo qui était proche du concept du container et transmettait l’idée de mobilité" :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Mumo_2.jpg"><img class="aligncenter size-medium wp-image-6288" alt="Mumo_2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/Mumo_2-300x153.jpg" width="300" height="153" /></a>

Et voici la deuxième piste, "le logo actuel ressemble à cette piste que nous avons développée mais pas présentée au client." Elle représentait un garçon (bleu) et une fille (rose) tout en inscrivant l'acronyme du musée :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/46aea97c0115848c204fbe6dd48a94f9.jpg"><img class="aligncenter size-medium wp-image-6289" alt="46aea97c0115848c204fbe6dd48a94f9" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/46aea97c0115848c204fbe6dd48a94f9-300x200.jpg" width="300" height="200" /></a>

&nbsp;

Or, voici le logo actuel du MUMO :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/mumo-1f19c.jpg"><img class="aligncenter size-medium wp-image-6290" alt="mumo-1f19c" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/mumo-1f19c-300x225.jpg" width="300" height="225" /></a>

&nbsp;

&nbsp;
<h2><b><span style="text-decoration: underline;">2- Le double apostrophe de Monoprix</span></b></h2>
Dans le même registre, Alain Doré, directeur artistique pour Brand Image, a été particulièrement intrigué de voir que le logo actuel de <a href="www.monoprix.fr/‎">Monoprix</a> ... :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/monoprix-logo1.jpg"><img class="aligncenter size-medium wp-image-6291" alt="monoprix-logo1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/monoprix-logo1-300x252.jpg" width="300" height="252" /></a>

&nbsp;

... ressemblait trait pour trait au logo qu’il avait proposé. "On nous a renvoyé en nous disant que ça ne correspondait pas du tout à leurs attentes alors que le nouveau logo est strictement le même." Quand nous lui avons demandé s’il pouvait nous envoyer les visuels de leur création, Alain Doré nous a répondu : "Que je vous l’envoie ? Oh écoutez je ne sais pas si cela servirait à grand chose…vous n’avez qu’à le prendre sur internet, c’est le même." CQFD.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6287</wp:post_id>
		<wp:post_date><![CDATA[2014-02-24 00:30:37]]></wp:post_date>
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		<title>6/8. Les logos que vous n&#039;avez jamais vus – L&#039;autre logo du CHAL.</title>
		<link>http://yannickbourenane.com/preprod/2014/02/17/68-les-logos-que-vous-navez-jamais-vus-lautre-logo-du-chal/</link>
		<pubDate>Sun, 16 Feb 2014 23:30:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6334</guid>
		<description></description>
		<content:encoded><![CDATA[Compétition perdue, choix politiques, excès de prudence, incompréhension ou simple désaffection, de nombreuses raisons peuvent empêcher de belles créations de voir le jour. Logonews a mené l’enquête. Tous les lundis, pendant 2 mois, nous vous présentons un logo qui aurait pu exister mais que vous ne verrez jamais faute d’avoir été choisi. A vous de voir celui que vous préférez !<!--more-->
<h2><strong><span style="text-decoration: underline;">L'autre logo du CHAL</span></strong></h2>
Rendez-vous au bloc pour le sixième et dernier match de notre dossier spécial sur les logos inédits avec le logo du <a href="www.ch-alpes-leman.fr/‎">Centre Hospitalier Alpes Léman (CHAL).</a>

<strong>Sixième match :</strong> Conventionnel vs Moderne/Fonctionnel

En 2009, année de sa construction, le nouvel hôpital public de la communauté hospitalière de Haute-Savoie lance un appel d’offres pour créer son identité visuelle et son naming.

Pierre Berget, directeur artistique de l’agence Be Dandy  participe alors au projet mais sa proposition est écartée au profit d’un logo qu'il trouve "<em>conventionnel et attendu.</em>" Selon lui, c’est un "<em>non logo</em>" :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/chal_logo.jpg"><img class="aligncenter size-medium wp-image-6284" alt="chal_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/chal_logo-300x199.jpg" width="300" height="199" /></a>

Il explique que le projet était d’autant plus intéressant qu’il s’agissait de définir l’identité d’un nouveau centre hospitalier, anciennement nommé le CHIAB, Centre Hospitalier Annemasse Bonneville, un acronyme plutôt malheureux.

L’idée était de "<em>créer une identité forte qui sorte des codes graphiques habituels de l’univers hospitalier</em>" selon Pierre Berget. Le niveau de soins prodigué, la concurrence des établissements privés supposaient d'afficher  une certaine exigence de qualité. Il ne s'agissait pas de sortir des codes couleur du secteur : le "H" bleu et la croix rouge. Un logo efficace et rassurant qui met aussi en avant une certaine fierté, la nationalité française d'un établissement à la frontière de la Suisse et de l'Italie. Ce principe graphique est le point de départ d'un système visuel qui identifiait chacun des services par ses propres couleurs et formes reprises de l'emblème du logo. À noter enfin que l'agence n'a pas été retenue au cours de cet appel d'offres public mais le centre hospitalier a quand même gardé (volé?) le nom de marque.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/chal_piste.png"><img class="aligncenter size-medium wp-image-6285" alt="chal_piste" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/chal_piste-300x172.png" width="300" height="172" /></a>

<strong>Alors, lequel préférez-vous ?
</strong>Et, n’oubliez jamais que le logo final est parfois l’aboutissement de décisions si diverses ou nombreuses chez le client que celles-ci peuvent d’autant l’éloigner de son apparence initiale ou voulue par l’agence.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-02-17 00:30:41]]></wp:post_date>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="post_tag" nicename="hopital"><![CDATA[Hôpital]]></category>
		<category domain="category" nicename="logos-inedits"><![CDATA[Logos Inédits]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510297871;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6257;}i:1;a:1:{s:2:"id";i:570;}i:2;a:1:{s:2:"id";i:6271;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>10607</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-17 09:14:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-17 08:14:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve le coup de la croix suisse moyen...Revendiquer une qualité française en jouant sur les codes suisse représente en mon sens une espèce de complexe d'infériorité au niveau de notre savoir-faire qualité!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>10608</wp:comment_id>
			<wp:comment_author><![CDATA[Benoît]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[benoit@benoitlebarbu.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.185.121.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-17 09:46:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-17 08:46:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Petite remarque sur le commentaire précédent :  la croix suisse est blanche sur fond rouge. Alors que la croix médicale est rouge sur fond blanc... Donc il faudrait y voir ce qu'il y a à y voir, et non pas ce que l'on croit deviner en se trompant de références ^^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>10623</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.212.104.184]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-17 14:51:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-17 13:51:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logotype retenu est d'avantage médical dans sa chromie, mais son design est déjà "dépassé". J'imagine le discours autour des reflets dans le lac des bâtiments... Le problème est que l'architecture même du centre hospitalier est plus proche du second logotype. Cet établissement, même s'il était située physiquement en France, visait un public transfrontalier. Le clin d'oeil à la Suisse se justifiait parfaitement. Le rouge à gauche représente d'avantage nos voisins helvètes que la croix qui symbolise le corps "médical". Vraiment dommage que ce second logotype ne l'ai pas remporté... comme tant d'autres logos.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:commentmeta>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>12214</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-06 13:56:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-06 11:56:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le 2e est un vrai logo. Le premier, c'est de la soupe consensuelle pas dessinée, mais qui parait plus travaillée et sophistiquée à des yeux profanes. Le problème, c'est que c'est les profanes qui ont le dernier mot.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Cimetière des logos de l&#039;année 2013</title>
		<link>http://yannickbourenane.com/preprod/2014/02/07/cimetiere-des-logos-de-lannee-2013/</link>
		<pubDate>Thu, 06 Feb 2014 23:30:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6761</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Cimetière_Logos_2013_LOGONEWS.jpg"><img class="aligncenter size-full wp-image-6762" alt="Cimetière_Logos_2013_LOGONEWS" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Cimetière_Logos_2013_LOGONEWS.jpg" width="600" height="7423" /></a>

&nbsp;

C'est vendredi, après vous avoir présenté <a href="http://yannickbourenane.com/preprod/2014/01/17/les-207-logos-de-lannee-2013/">les 207 nouveaux logos de l'année 2013</a>, publiés sur Logonews.fr, voici le cimetière des logos de cette même année à savoir tous les logos qui ont été remplacés et que vous ne verrez jamais plus.

<a href="http://yannickbourenane.com/preprod/2013/01/11/bilan-des-logos-apparus-durant-lannee-2012/">Revoir les logos de l'année 2012.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6761</wp:post_id>
		<wp:post_date><![CDATA[2014-02-07 00:30:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-06 23:30:22]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cimetiere-des-logos-de-lannee-2013]]></wp:post_name>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[6762]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>10655</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jjdiijiddd@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-18 08:24:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-18 07:24:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci ALix pour ton super site! Une référence, pour moi. En tout cas, beaucoup de regrets pour certains logos disparus en 2013. Y'en avait des bons.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le gouvernement monégasque présente son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/02/10/le-gouvernement-monegasque-presente-son-nouveau-logo/</link>
		<pubDate>Mon, 10 Feb 2014 13:00:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6774</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Gouvernement_Monaco.jpg"><img class="aligncenter size-full wp-image-6775" alt="Logo_Gouvernement_Monaco" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Gouvernement_Monaco.jpg" width="827" height="301" /></a>

<a href="http://www.gouv.mc/">Le gouvernement de la Principauté de Monaco</a> dévoile sa nouvelle identité visuelle. Cette volonté de changement, née en 2012, vise à uniformiser la communication de tous les services de l'État qui présentaient des déclinaisons différentes et manquaient de cohérence visuelle.

<!--more-->

L'objectif principal est de clarifier l'identité : les symboles graphiques s'organisent donc désormais en un seul bloc et contrairement au précédent logo, le gouvernement est mentionné, le blason devient lisible. La couronne, symbole monarchique, surplombe 15 losanges qui forment un rectangle, tel un drapeau. Ils évoquent les armes de la famille princière. La mention "<em>Gouvernement Princier</em>" s'inscrit dans une typographie à empattements classique. La localisation "<em>Principauté de Monaco</em>" est conservée et se modernise capitale dans une typographie sans serif.

<a href="http://www.youtube.com/watch?v=2dp2g4R05Mw">Voir la présentation du logo en vidéo.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-12.png"><img class="aligncenter size-full wp-image-6778" alt="Logo_Gouvernement_Monaco" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-12.png" width="1032" height="878" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/politique/">des logos dans la politique.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6774</wp:post_id>
		<wp:post_date><![CDATA[2014-02-10 14:00:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-10 13:00:12]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="gouvernement-princier-monaco"><![CDATA[Gouvernement Princier Monaco]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[6775]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>10414</wp:comment_id>
			<wp:comment_author><![CDATA[Tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.155.141.166]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-11 08:36:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-11 07:36:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le P majuscule me semble un peu Pédant. Pour le reste, c'est quand même beaucoup mieux qu'avant !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Netgear redesign son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/netgear-redesign-son-logo/</link>
		<pubDate>Tue, 11 Feb 2014 12:30:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6784</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Netgear.jpg"><img class="aligncenter size-full wp-image-6785" alt="Logo_Netgear" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Netgear.jpg" width="827" height="335" /></a>

Fondée en 1996, <a href="http://www.netgear.fr/">Netgear</a> est une entreprise informatique de gestion de réseau qui fournit des produits novateurs aux particuliers, aux entreprises et aux fournisseurs de services. La société dévoile le redesign offert à son identité. Celui-ci vise à "<em>optimiser le logo existant tout en développant un nouveau système de présence visuelle robuste et jeune.</em>"

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Le logo reste entièrement typographique. Le nom de la société s'inscrit dans une nouvelle police de caractères légèrement épaissie. L'interlettrage est réduit. Le tout s'illustre dorénavant en violet.

L'identité se compose également d'un univers centré autour "<em>d'un motif graphique à facettes</em>" présentant une large palette de couleurs. Cela apporte un certain dynamisme à l'ensemble.

L'agence Siegel+Gale, à l'origine de cette identité, explique : "<em>To express the brand's new direction, we optimized the existing NETGEAR logo and developed an adaptive and robust visual design system with a faceted graphic motif as the centerpiece. By introducing a tiered color palette and photographic categories, we were able to tailor communications to key customer segments and help NETGEAR gain more ground in the business networking space.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_logo_detail.png"><img class="aligncenter size-full wp-image-6790" alt="Logo_Netgear" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_logo_detail.png" width="1000" height="564" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_business_card.jpg"><img class="aligncenter size-full wp-image-6788" alt="Logo_Netgear" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_business_card.jpg" width="1000" height="510" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_brochure_cover.jpg"><img class="aligncenter size-full wp-image-6787" alt="Logo_Netgear" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_brochure_cover.jpg" width="1000" height="859" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_commercial.jpg"><img class="aligncenter size-full wp-image-6789" alt="Logo_Netgear" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_commercial.jpg" width="1000" height="527" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_retail.jpg"><img class="aligncenter size-full wp-image-6791" alt="Logo_Netgear" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/netgear_retail.jpg" width="1000" height="529" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1545704_10152020817648705_1872583820_n.jpg"><img class="aligncenter size-full wp-image-6786" alt="Logo_Netgear" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1545704_10152020817648705_1872583820_n.jpg" width="600" height="600" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6784</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 13:30:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 12:30:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[netgear-redesign-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="netgear"><![CDATA[Netgear]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[6785]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510136078;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1146;}i:1;a:1:{s:2:"id";i:5786;}i:2;a:1:{s:2:"id";i:1140;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>10605</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dededeed@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-17 08:20:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-17 07:20:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui enfin si un simple changement de couleur peut se voir glorifier du terme "redesign". Ce serait plutôt une déclinaison, auquel cas.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le logo d&#039;Amsterdam, une polémique justifiée ?</title>
		<link>http://yannickbourenane.com/preprod/2014/02/11/le-logo-damsterdam-une-polemique-justifiee/</link>
		<pubDate>Mon, 10 Feb 2014 23:30:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6796</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Amsterdam1.jpg"><img class="aligncenter size-full wp-image-6798" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Amsterdam1.jpg" width="827" height="293" /></a>

En dévoilant le redesign offert au logo d'<a href="http://www.amsterdam.nl/">Amsterdam</a>, les responsables ne s'attendaient pas à une telle polémique. En effet, la somme de 100 000 € déboursée par la ville est jugée exorbitante par un grand nombre d'internautes pour qui ces "<em>changements minimes</em>" se résument à "<em>un retour à la ligne.</em>" Pourtant, cette somme comprend également la charte graphique de l'ensemble des outils de communication nécessaires au déploiement de l'identité.

<!--more-->

Ce redesign peut apparaître en premier lieu comme une simple réorganisation graphique. C'est pourtant l'ensemble du système visuel qui a été repensé afin d'offrir à la ville un logo unique. En effet, Amsterdam présentait plus de 40 déclinaisons différentes de son logo :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/5.jpeg"><img class="aligncenter size-full wp-image-6802" alt="5" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/5.jpeg" width="1440" height="765" /></a>

&nbsp;

À partir du printemps 2014, seul ce nouveau modèle de logo "<em>compact</em>" sera utilisé :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/71.jpeg"><img class="aligncenter size-full wp-image-6804" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/71.jpeg" width="1440" height="181" /></a>

Les trois croix évocatrices du drapeau de la ville sont conservées. Les mentions "<em>Gemeente</em>" ("c<em>ongrégation"</em>) et "<em>Amsterdam</em>" sont regroupées afin d'exprimer "<em>plus d'unité</em>."

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/11.jpeg"><img class="aligncenter size-full wp-image-6808" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/11.jpeg" width="1440" height="908" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/12.jpeg"><img class="aligncenter size-full wp-image-6810" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/12.jpeg" width="1440" height="1070" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/10.jpeg"><img class="aligncenter size-full wp-image-6807" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/10.jpeg" width="1440" height="687" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/19.jpeg"><img class="aligncenter size-full wp-image-6815" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/19.jpeg" width="1440" height="1000" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/22.jpeg"><img class="aligncenter size-full wp-image-6816" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/22.jpeg" width="1440" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/16.jpeg"><img class="aligncenter size-full wp-image-6814" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/16.jpeg" width="1440" height="724" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/15.jpeg"><img class="aligncenter size-full wp-image-6813" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/15.jpeg" width="1440" height="709" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/14.jpeg"><img class="aligncenter size-full wp-image-6812" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/14.jpeg" width="1440" height="862" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/13.jpeg"><img class="aligncenter size-full wp-image-6811" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/13.jpeg" width="1440" height="918" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/9.jpeg"><img class="aligncenter size-full wp-image-6806" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/9.jpeg" width="1440" height="956" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/0.jpeg"><img class="aligncenter size-full wp-image-6805" alt="Logo_Amsterdam" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/0.jpeg" width="1440" height="900" /></a>

&nbsp;

L'identité est signée par Edenspiekermann en partenariat avec l'agence Thonik.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6796</wp:post_id>
		<wp:post_date><![CDATA[2014-02-11 00:30:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-10 23:30:46]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-damsterdam-une-polemique-justifiee]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="amsterdam"><![CDATA[amsterdam]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[6798]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>10606</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dededeed@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-17 08:22:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-17 07:22:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah les 3 croix... Tellement sympa. Y'en a partout là-bas. Au début je me demandais ce que c'était ce signe... puis en le voyant sur les poubelles de la ville, j'ai compris! ^^]]></wp:comment_content>
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	</item>
	<item>
		<title>43 logos des Jeux Olympiques de 1924 à 2020</title>
		<link>http://yannickbourenane.com/preprod/2014/02/14/43-logos-des-jeux-olympiques-de-1924-a-2020/</link>
		<pubDate>Thu, 13 Feb 2014 23:30:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6829</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1924-paris-summer-olympics.png"><img class="aligncenter size-full wp-image-6830" alt="1924-paris-summer-olympics" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1924-paris-summer-olympics.png" width="1000" height="600" /></a>

C'est vendredi, alors que les Jeux Olympiques d'hiver 2014 ont débuté à Sotchi la semaine dernière, nous vous proposons de revoir ou de découvrir les 43 logos olympiques de 1924 à 2020. Lequel préférez-vous ?

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1932-lake-placid-winter-olympics.png"><img class="aligncenter size-full wp-image-6831" alt="1932-lake-placid-winter-olympics" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1932-lake-placid-winter-olympics.png" width="800" height="422" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1932_Summer_Olympics_Los_Angeles.png"><img class="aligncenter size-full wp-image-6832" alt="1932_Summer_Olympics_Los_Angeles" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1932_Summer_Olympics_Los_Angeles.png" width="800" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1936_berlin_olympic_logo.png"><img class="aligncenter size-full wp-image-6833" alt="1936_berlin_olympic_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1936_berlin_olympic_logo.png" width="800" height="580" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1936_Winter_Olympics_Garmisch_Partenkirchen_logo.png"><img class="aligncenter size-full wp-image-6834" alt="1936_Winter_Olympics_Garmisch_Partenkirchen_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1936_Winter_Olympics_Garmisch_Partenkirchen_logo.png" width="800" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1948-London–Summer-olympics-logo.png"><img class="aligncenter size-full wp-image-6835" alt="1948-London–Summer-olympics-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1948-London–Summer-olympics-logo.png" width="800" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1948-St-Moritz–Winter-olympics-logo.png"><img class="aligncenter size-full wp-image-6836" alt="1948-St-Moritz–Winter-olympics-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1948-St-Moritz–Winter-olympics-logo.png" width="800" height="560" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1952-Oslo-Winter-olympics-logo.png"><img class="aligncenter size-full wp-image-6837" alt="1952-Oslo-Winter-olympics-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1952-Oslo-Winter-olympics-logo.png" width="800" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1952_Helsinki_Summer_Olympics_logo.png"><img class="aligncenter size-full wp-image-6838" alt="1952_Helsinki_Summer_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1952_Helsinki_Summer_Olympics_logo.png" width="800" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1956_Cortina-dAmpezzo_Winter_Olympics_logo.png"><img class="aligncenter size-full wp-image-6839" alt="1956_Cortina-dAmpezzo_Winter_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1956_Cortina-dAmpezzo_Winter_Olympics_logo.png" width="800" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1956_Melbourne_Summer_Olympics_logo.png"><img class="aligncenter size-full wp-image-6840" alt="1956_Melbourne_Summer_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1956_Melbourne_Summer_Olympics_logo.png" width="800" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1960-Rome-Italy-Olympics-Logo.png"><img class="aligncenter size-full wp-image-6841" alt="1960-Rome-Italy-Olympics-Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1960-Rome-Italy-Olympics-Logo.png" width="800" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1960_California_Winter_Olympics_logo.png"><img class="aligncenter size-full wp-image-6842" alt="1960_California_Winter_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1960_California_Winter_Olympics_logo.png" width="1600" height="1000" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1964_Innsbruck_Winter_Olympics_logo.png"><img class="aligncenter size-full wp-image-6843" alt="1964_Innsbruck_Winter_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1964_Innsbruck_Winter_Olympics_logo.png" width="800" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1964_Tokyo_Summer_Olympics_logo.png"><img class="aligncenter size-full wp-image-6844" alt="1964_Tokyo_Summer_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1964_Tokyo_Summer_Olympics_logo.png" width="1600" height="1040" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1968-Mexico-City-Summer-Olympic-Games-Logo.png"><img class="aligncenter size-full wp-image-6845" alt="1968-Mexico-City-Summer-Olympic-Games-Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1968-Mexico-City-Summer-Olympic-Games-Logo.png" width="1800" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1968_Grenoble_Winter_Olympics_logo.png"><img class="aligncenter size-full wp-image-6846" alt="1968_Grenoble_Winter_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1968_Grenoble_Winter_Olympics_logo.png" width="800" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1972-Sapporo–Winter-olympics.png"><img class="aligncenter size-full wp-image-6847" alt="1972-Sapporo–Winter-olympics" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1972-Sapporo–Winter-olympics.png" width="900" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1972_munich_olympics_logo.png"><img class="aligncenter size-full wp-image-6848" alt="1972_munich_olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1972_munich_olympics_logo.png" width="800" height="585" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1976-Montreal-Summer-olympic-Logo.png"><img class="aligncenter size-full wp-image-6849" alt="1976-Montreal-Summer-olympic-Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1976-Montreal-Summer-olympic-Logo.png" width="1600" height="1164" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1976_Innsbruck_Olympics_logo.png"><img class="aligncenter size-full wp-image-6850" alt="1976_Innsbruck_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1976_Innsbruck_Olympics_logo.png" width="800" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1980-lake-placid-winter-olympics.png"><img class="aligncenter size-full wp-image-6851" alt="1980-lake-placid-winter-olympics" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1980-lake-placid-winter-olympics.png" width="800" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1980-Moscow-Soviet-Union-Olympics.png"><img class="aligncenter size-full wp-image-6852" alt="1980-Moscow-Soviet-Union-Olympics" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1980-Moscow-Soviet-Union-Olympics.png" width="1000" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1984-Los-Angeles-Summer-Olympics-logo.png"><img class="aligncenter size-full wp-image-6853" alt="1984-Los-Angeles-Summer-Olympics-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1984-Los-Angeles-Summer-Olympics-logo.png" width="1600" height="1091" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1984_Sarajevo_Winter_Olympics_logo.png"><img class="aligncenter size-full wp-image-6854" alt="1984_Sarajevo_Winter_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1984_Sarajevo_Winter_Olympics_logo.png" width="1600" height="862" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1988-Seoul-Summer-Olympic-Logo.png"><img class="aligncenter size-full wp-image-6855" alt="1988-Seoul-Summer-Olympic-Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1988-Seoul-Summer-Olympic-Logo.png" width="2200" height="1600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1988_Calgary_Winter_Olympics_logo.png"><img class="aligncenter size-full wp-image-6856" alt="1988_Calgary_Winter_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1988_Calgary_Winter_Olympics_logo.png" width="800" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1992-Albertville-Winter-Olympics-logo.png"><img class="aligncenter size-full wp-image-6857" alt="1992-Albertville-Winter-Olympics-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1992-Albertville-Winter-Olympics-logo.png" width="800" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1992-Barcelona-Summer-Olympic-Logo.png"><img class="aligncenter size-full wp-image-6858" alt="1992-Barcelona-Summer-Olympic-Logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1992-Barcelona-Summer-Olympic-Logo.png" width="1600" height="1133" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1994_Lillehammer_Winter_Olympics_logo.png"><img class="aligncenter size-full wp-image-6859" alt="1994_Lillehammer_Winter_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1994_Lillehammer_Winter_Olympics_logo.png" width="1400" height="919" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1996-Atlanta–Summer-Olympics-logo.png"><img class="aligncenter size-full wp-image-6860" alt="1996-Atlanta–Summer-Olympics-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1996-Atlanta–Summer-Olympics-logo.png" width="900" height="615" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1998_Nagano_Winter_Olympics_logo.png"><img class="aligncenter size-full wp-image-6861" alt="1998_Nagano_Winter_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1998_Nagano_Winter_Olympics_logo.png" width="1600" height="1249" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2000-Sydney-Summer-Olympics-logo-.png"><img class="aligncenter size-full wp-image-6862" alt="2000-Sydney-Summer-Olympics-logo-" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2000-Sydney-Summer-Olympics-logo-.png" width="1200" height="605" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2002_Salt_lake_Winter_Olympics_logo.png"><img class="aligncenter size-full wp-image-6863" alt="2002_Salt_lake_Winter_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2002_Salt_lake_Winter_Olympics_logo.png" width="1600" height="1013" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2004_Athens_Summer_Olympics_logo.png"><img class="aligncenter size-full wp-image-6864" alt="2004_Athens_Summer_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2004_Athens_Summer_Olympics_logo.png" width="1600" height="1053" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2006_Torino_Winter_Olympics_logo.png"><img class="aligncenter size-full wp-image-6865" alt="2006_Torino_Winter_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2006_Torino_Winter_Olympics_logo.png" width="1200" height="863" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2008_Beijing_Summer_Olympics_logo.png"><img class="aligncenter size-full wp-image-6866" alt="2008_Beijing_Summer_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2008_Beijing_Summer_Olympics_logo.png" width="1900" height="1080" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2010_Vancouver_Winter_Olympics_logo.png"><img class="aligncenter size-full wp-image-6867" alt="2010_Vancouver_Winter_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2010_Vancouver_Winter_Olympics_logo.png" width="1900" height="1232" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2012-london-olympics-logo.png"><img class="aligncenter size-full wp-image-6868" alt="2012-london-olympics-logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2012-london-olympics-logo.png" width="1200" height="905" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2014_Sochi_Winter_Olympics_logo.png"><img class="aligncenter size-full wp-image-6869" alt="2014_Sochi_Winter_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2014_Sochi_Winter_Olympics_logo.png" width="1200" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2016_Rio_Summer_Olympics_logo.png"><img class="aligncenter size-full wp-image-6870" alt="2016_Rio_Summer_Olympics_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2016_Rio_Summer_Olympics_logo.png" width="1000" height="630" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/PyeongChang_2018_Winter_Olympics.png"><img class="aligncenter size-full wp-image-6871" alt="PyeongChang_2018_Winter_Olympics" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/PyeongChang_2018_Winter_Olympics.png" width="1400" height="850" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Tokyo_2020_Olympic_logo.png"><img class="aligncenter size-full wp-image-6872" alt="Tokyo_2020_Olympic_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Tokyo_2020_Olympic_logo.png" width="1600" height="1067" /></a>Source : Colorlib

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6829</wp:post_id>
		<wp:post_date><![CDATA[2014-02-14 00:30:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-13 23:30:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[43-logos-des-jeux-olympiques-de-1924-a-2020]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="post_tag" nicename="jeux-olympiques"><![CDATA[Jeux Olympiques]]></category>
		<category domain="post_tag" nicename="jo"><![CDATA[JO]]></category>
		<category domain="post_tag" nicename="serie-de-logos-2"><![CDATA[série de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[6830]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510651871;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5770;}i:1;a:1:{s:2:"id";i:539;}i:2;a:1:{s:2:"id";i:173;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>10519</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.208.151.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-14 13:26:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-14 12:26:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo des JO de 1960 en Californie est vraiment resté moderne !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
			</wp:commentmeta>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1392380806.723248958587646484375;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>10521</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-14 16:03:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-14 15:03:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[1960 vraiment top, mais après de lourdes hésitation je choisi Tokyo!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>Oslo dévoile son logo de ville candidate aux JO 2022</title>
		<link>http://yannickbourenane.com/preprod/2014/02/12/oslo-devoile-son-logo-de-ville-candidate-aux-jo-2022/</link>
		<pubDate>Tue, 11 Feb 2014 23:30:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6876</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Oslo_2022.jpg"><img class="aligncenter size-full wp-image-6877" alt="Logo_Oslo_2022" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Oslo_2022.jpg" width="827" height="370" /></a>

Tandis que les 22e Jeux Olympiques d'hiver viennent à peine de débuter à Sotchi, <a href="http://www.ol22.no/">Oslo pose d'ores et déjà sa candidature pour accueillir les Jeux Olympiques et Paralympiques d'hiver de 2022</a>. La capitale norvégienne est la première des cinq villes candidates (Oslo, Pékin, Lviv, Almaty et Cracovie) à dévoiler son logo officiel. La ville organisatrice sera désignée le 31 juillet 2015 à Kuala Lumpur.

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L'identité s'appuie sur une combinaison ludique de lettres et de chiffres. Les mentions "Oslo" et "2022" semblent être renvoyées en miroir comme pour illustrer l'évidence de l'organisation des Jeux en ce lieu. Le monogramme circulaire évoque les rondeurs du symbole olympique et intègre ce jeu de caractères "<em>comme dans un kit de construction.</em>" Les multiples couleurs présentes dans ce logo renforcent l'aspect ludique recherché.

Par ailleurs, la ville s'est engagée à ne pas dépasser un budget de 4,4 milliards d'€ si l'organisation des Jeux lui est confiée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2d8i711.jpg"><img class="aligncenter size-full wp-image-6878" alt="Logo_Oslo_2022" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2d8i711.jpg" width="1599" height="1066" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-15.png"><img class="aligncenter size-full wp-image-6879" alt="Logo_Oslo_2022" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-15.png" width="1430" height="812" /></a>

&nbsp;

L'identité est signée par Snøhetta Design.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6876</wp:post_id>
		<wp:post_date><![CDATA[2014-02-12 00:30:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-11 23:30:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[oslo-devoile-son-logo-de-ville-candidate-aux-jo-2022]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="jeux-olympiques-hiver-2022"><![CDATA[Jeux Olympiques hiver 2022]]></category>
		<category domain="post_tag" nicename="jo"><![CDATA[JO]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="oslo-2022"><![CDATA[Oslo 2022]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[6877]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	</item>
	<item>
		<title>Le Musée du Design d&#039;Helsinki présente son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/02/12/le-musee-du-design-dhelsinki-presente-son-nouveau-logo/</link>
		<pubDate>Wed, 12 Feb 2014 12:00:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6883</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Musée_Design_Helsinki.jpg"><img class="aligncenter size-full wp-image-6884" alt="Logo_Musée_Design_Helsinki" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Musée_Design_Helsinki.jpg" width="827" height="294" /></a>

Fondé en 1873, le <a href="http://www.designmuseum.fi/">Musée du Design d'Helsinki</a> propose une exposition permanente sur le design finlandais de 1870 à nos jours et un espace consacré aux expositions d'oeuvres étrangères autour du design industriel, de la mode et du design graphique. Le musée, propriété de l'état finlandais, dévoile sa nouvelle identité visuelle.

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Le logo conserve son aspect entièrement typographique mais gagne en visibilité. La précédente identité, qui ne présentait aucun intérêt particulier, laisse place à un logo construit à l'aide de caractères modulaires, le tout en noir et blanc. Ce choix redonne du caractère à l'ensemble et lui octroie un aspect presque futuriste.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2mwxd9w.png"><img class="aligncenter size-full wp-image-6885" alt="Logo_Musée_Design_Helsinki" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2mwxd9w.png" width="766" height="573" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/4j2jw1.png"><img class="aligncenter size-full wp-image-6886" alt="Logo_Musée_Design_Helsinki" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/4j2jw1.png" width="640" height="576" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/jaf9nb.png"><img class="aligncenter size-full wp-image-6888" alt="Logo_Musée_Design_Helsinki" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/jaf9nb.png" width="776" height="576" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-16.png"><img class="aligncenter size-full wp-image-6887" alt="Logo_Musée_Design_Helsinki" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-16.png" width="1231" height="658" /></a>

L'identité est signée par Bond.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6883</wp:post_id>
		<wp:post_date><![CDATA[2014-02-12 13:00:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-12 12:00:53]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-musee-du-design-dhelsinki-presente-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="musee"><![CDATA[Musée]]></category>
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		<wp:comment>
			<wp:comment_id>10460</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.153.37.212]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-12 14:07:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-12 13:07:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'ancienne identité présentait certes moins d'intérêt mais elle était plus lisible contrairement à ce qui est marqué dans l'explication de ce nouveau logo !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>10475</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-13 10:27:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-13 09:27:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Graphiquement intéressant, mais la lisibilité n'est pas au rdv et l'aspect modulaire des éléments aurait mérité d'être un peu plus poussé. En effet, certaines lettres comme les "d" "p""q"brisent la cohérence...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>10604</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dededeed@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-17 08:18:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-17 07:18:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hum... "futuriste"? Perso, je trouve que ça fait déjà vieux!]]></wp:comment_content>
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	</item>
	<item>
		<title>Le Ministère polonais de la Santé s&#039;offre un logo</title>
		<link>http://yannickbourenane.com/preprod/2014/02/13/le-ministere-polonais-de-la-sante-soffre-un-logo/</link>
		<pubDate>Wed, 12 Feb 2014 23:30:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6893</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Ministère_Santé_Pologne.jpg"><img class="aligncenter size-full wp-image-6894" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Ministère_Santé_Pologne.jpg" width="827" height="247" /></a>

La Pologne ne dispose pas d'un système visuel uniforme pour l'identification des institutions de l'État, y compris pour les ministères. Seul l'aigle blanc, au coeur du blason polonais, est commun aux différents logos et pour cause, il est obligatoire. <a href="http://www2.mz.gov.pl/">Le Ministère de la Santé</a> décide de s'offrir un logo "<em>moderne et devant permettre de l'identifier immédiatement</em>" avec donc pour seule contrainte l'introduction de l'aigle.

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Le défi principal était de créer une identité moderne malgré la présence de l'aigle blanc. Le choix s'est porté sur un monogramme reprenant les initiales "M" et "Z" dans une couleur bleue. Le tout évoque le tracé d'un électrocardiogramme, clin d'oeil astucieux au domaine d'activité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/15pl6z8.jpg"><img class="aligncenter size-full wp-image-6901" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/15pl6z8.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/sq2y5v.jpg"><img class="aligncenter size-full wp-image-6909" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/sq2y5v.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/3038mxw.jpg"><img class="aligncenter size-full wp-image-6906" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/3038mxw.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/105uyrk.jpg"><img class="aligncenter size-full wp-image-6905" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/105uyrk.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/9icz6a.jpg"><img class="aligncenter size-full wp-image-6899" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/9icz6a.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/nmfbbo.jpg"><img class="aligncenter size-full wp-image-6908" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/nmfbbo.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/6salw4.jpg"><img class="aligncenter size-full wp-image-6898" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/6salw4.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/16hqid3.jpg"><img class="aligncenter size-full wp-image-6902" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/16hqid3.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/21jd99t.jpg"><img class="aligncenter size-full wp-image-6903" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/21jd99t.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/5wa6pi.jpg"><img class="aligncenter size-full wp-image-6897" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/5wa6pi.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2lik3yf.jpg"><img class="aligncenter size-full wp-image-6896" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2lik3yf.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/ajqjwg.jpg"><img class="aligncenter size-full wp-image-6907" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/ajqjwg.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/28mrmc.jpg"><img class="aligncenter size-full wp-image-6904" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/28mrmc.jpg" width="785" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2h2gs5k.jpg"><img class="aligncenter size-full wp-image-6895" alt="Logo_Ministère_Santé_Pologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2h2gs5k.jpg" width="785" height="521" /></a>

&nbsp;

L'identité est signée par Peppermint.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/public/">des logos dans le public.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6893</wp:post_id>
		<wp:post_date><![CDATA[2014-02-13 00:30:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-12 23:30:25]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-ministere-polonais-de-la-sante-soffre-un-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="ministere-sante-pologne"><![CDATA[Ministère Santé Pologne]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510151826;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:10460;}i:1;a:1:{s:2:"id";i:1051;}i:2;a:1:{s:2:"id";i:3947;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>10476</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-13 10:33:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-13 09:33:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'association entre le blason ancien et la ligne futuriste fonctionne étrangement bien, la typo au dessous se place bien et offre un ensemble très cohérent et bien "ficelé"...Les pictos cependant, restent trop sommaires pas assez travaillés et hétérogènes....Cette nouvelle identité est quand même très réussie pour ma part.]]></wp:comment_content>
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	</item>
	<item>
		<title>La Cour des comptes se dote d&#039;un sceau</title>
		<link>http://yannickbourenane.com/preprod/2014/02/18/la-cour-des-comptes-se-dote-dun-sceau/</link>
		<pubDate>Mon, 17 Feb 2014 23:30:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6921</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Cour_Des_Comptes.jpg"><img class="aligncenter size-full wp-image-6922" alt="Logo_Cour_Des_Comptes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Cour_Des_Comptes.jpg" width="827" height="334" /></a>

<a href="http://www.ccomptes.fr/">La Cour des comptes</a>, juridiction financière française chargée de contrôler la régularité de l'usage des fonds publics et d'en informer le Parlement, le Gouvernement et les citoyens, dévoile sa nouvelle identité visuelle. Cette institution bicentenaire, présidée par Didier Migaud depuis 2010, choisit d'uniformiser son identité, précédemment composée de plusieurs déclinaisons différentes, et de s'offrir un logo unique, "<em>plus accessible aux citoyens.</em>"

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Le double "C" historique de la Cour des comptes est conservé, clin d'oeil à l'ornement présent à l'entrée du Palais Cambon, siège de l'institution. Il est inclus dans un cartouche circulaire donnant à l'ensemble l'allure d'un sceau. La mention "Cour des comptes" s'inscrit dans une typographie sans serif. Le tout s'illustre en noir et blanc dans une quête de "<em>sobriété et d'élégance.</em>"

L'agence Havas Paris, qui a remporté la refonte de l'univers graphique de la Cour des comptes après une consultation d'agences en 2013, dévoile également le nouveau code couleurs offert aux différentes publications de l'institution dans une logique de gain de lisibilité pour le citoyen.

Cette identité, créée par le pôle design de l'agence sous la direction de Christophe Coffre, sera déclinée à l'ensemble des chambres régionales et territoriales des comptes et représentera également l'institution à l'international.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/DownloadedFile-1.jpeg"><img class="aligncenter size-full wp-image-6925" alt="Logo_Cour_Des_Comptes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/DownloadedFile-1.jpeg" width="3508" height="2480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/DownloadedFile.jpeg"><img class="aligncenter size-full wp-image-6927" alt="Logo_Cour_Des_Comptes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/DownloadedFile.jpeg" width="3508" height="2480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/DownloadedFile-2.jpeg"><img class="aligncenter size-full wp-image-6926" alt="Logo_Cour_Des_Comptes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/DownloadedFile-2.jpeg" width="3508" height="2480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-17.png"><img class="aligncenter size-full wp-image-6929" alt="Logo_Cour_Des_Comptes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-17.png" width="1089" height="677" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/public/">des logos dans le public.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6921</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 00:30:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-17 23:30:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[la-cour-des-comptes-se-dote-dun-sceau]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="cour-des-comptes"><![CDATA[Cour des comptes]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		<wp:comment>
			<wp:comment_id>10656</wp:comment_id>
			<wp:comment_author><![CDATA[@ptitmorveux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@ptitmorveux.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.ptitmorveux.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.207.183.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-18 10:01:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-18 09:01:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une typo non travaillée et un cercle dans un cercle avec un logo qui existait. Combien est-ce que cela a coûté au contribuable ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>10659</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.208.151.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-19 13:11:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-19 12:11:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est très pauvre je trouve !
Ils auraient pu aller plus loin.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>12213</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-06 13:51:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-06 11:51:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi j'aime. C'est intemporel. C'est déjà ça.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>12220</wp:comment_id>
			<wp:comment_author><![CDATA[Gasse]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dgasse1@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.217.107.79]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-06 17:14:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-06 15:14:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'article est un peu inexact. En effet, la Cour change de logo en même temps que de Premier président. Chacun veut imprimer sa "marque". A la fin du siècle dernier, avec André Chandernagor, c'était deux C l'un dans l'autre ; puis avec Pierre Joxe, le jacobinisme est revenu en force et la Cour a pris le même logo que les ministères avec drapeau ; avec Philippe Seguin, on est revenu à un logo avec deux C un peu plus travaillé que le premier ; et, patatras, avec Didier Migaud on se dote d'un logo à mon sens moins bien que le précédent. Le logo servait surtout au papier à lettres et au cartes de visite. Le "sceau" que l'article reproduit pour "avant 2014" n'était pas le logo de la Cour, mais était une marque reproduite dans les coins de la jaquette des rapports publiés ces dernières années, en reprenant le dessin des C du premier logo cité. Je ne peux malheureusement illustrer mon propos car on ne peut copier des images dans le cadre de cette réponse.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>The World Olympians Association dévoile sa nouvelle flamme</title>
		<link>http://yannickbourenane.com/preprod/2014/02/18/the-world-olympians-association-devoile-sa-nouvelle-flamme/</link>
		<pubDate>Tue, 18 Feb 2014 12:00:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6936</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_World_Olympians_Association1.jpg"><img class="aligncenter size-full wp-image-6937" alt="Logo_World_Olympians_Association" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_World_Olympians_Association1.jpg" width="827" height="370" /></a>

<a href="http://olympians.org/">The World Olympians Association (WOA)</a> est une association qui fédère plus de 100 000 athlètes olympiques à travers le monde dans le but de promouvoir les valeurs olympiques, la protection de l'environnement et de sensibiliser contre le dopage. Tandis qu'un changement de direction est opéré au sein de l'association, celle-ci en profite pour dévoiler sa nouvelle identité visuelle.

<!--more-->

La flamme olympique, précédemment au coeur du logo, se simplifie et s'offre un graphisme plus abstrait, "<em>plus moderne.</em>" Le manche de la torche disparaît. Le nom de l'association est mis en avant et s'inscrit désormais au centre de l'identité dans une typographie dont le corps est agrandi. Le logo olympique récupère ses couleurs.

Dans un communiqué, l'association explique : "<em>The new brand and dynamic, interactive website [www.olympians.org] symbolises the new direction of the WOA - showcasing the work which has been done in the last two years to revitalise the international organisation for Olympians and give it a renewed sense of purpose."</em>

Elle précise également :<em> "The WOA's new online presence is a celebration of the work being carried out by Olympians and National Olympians Associations worldwide with the communities in which they live. The new website will also offer its Olympian members powerful new ways to connect and communicate with each other, share experiences and pass on useful opportunities.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2hyjk39.jpg"><img class="aligncenter size-full wp-image-6938" alt="Logo_World_Olympians_Association" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/2hyjk39.jpg" width="1000" height="750" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1658615_444313112362901_73285679_o.jpg"><img class="aligncenter size-full wp-image-6939" alt="Logo_World_Olympians_Association" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1658615_444313112362901_73285679_o.jpg" width="2048" height="1537" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-18.png"><img class="aligncenter size-full wp-image-6940" alt="Logo_World_Olympians_Association" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-18.png" width="1046" height="813" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport</a> <a href="http://yannickbourenane.com/preprod/category/association/">et les associations.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6936</wp:post_id>
		<wp:post_date><![CDATA[2014-02-18 13:00:56]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="post_tag" nicename="associations"><![CDATA[Associations]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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	</item>
	<item>
		<title>Le nouveau logo des 24h du Mans</title>
		<link>http://yannickbourenane.com/preprod/2014/02/19/le-nouveau-logo-des-24h-du-mans/</link>
		<pubDate>Tue, 18 Feb 2014 23:30:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6952</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_24h_Du_Mans.jpg"><img class="aligncenter size-full wp-image-6953" alt="Logo_24h_Du_Mans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_24h_Du_Mans.jpg" width="827" height="305" /></a>

<a href="http://www.lemans.org/">L'Automobile Club de l'Ouest (ACO)</a>, créateur et organisateur des <a href="http://www.24h-lemans.com/">24 heures du Mans</a> depuis 1923, dévoile la nouvelle identité visuelle de la plus grande course d'endurance au monde. Tandis que la 82e édition se déroulera les 14 et 15 juin 2014, l'ACO a choisi de modifier le logo, inchangé depuis 1978, afin de faire de cette course "<em>une marque à part entière, au-delà de sa dimension sportive</em>" et de développer sa notoriété à l'international.

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L'objectif principal était d'offrir à l'identité un caractère intemporel, "<em>la moindre des choses pour une épreuve reine de l'endurance.</em>" Le principe créatif s'organise autour de l'idée d'alternance jour/nuit, grâce à un jeu de couleurs et de luminosité, renvoyant ainsi aux codes essentiels de la course. L'événement se présente désormais sous la dénomination "24h Le Mans" et devient ainsi international en abandonnant les caractéristiques françaises "heures" et "du". Un jeu de contre-forme laisse apparaître le chiffre "4" tout en rappelant le logo de la <a href="www.formula1.com/‎">F1</a>. L'ensemble paraît plus homogène et gagne en stabilité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/24hmans.jpg"><img class="aligncenter size-full wp-image-6954" alt="Logo_24h_Du_Mans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/24hmans.jpg" width="750" height="338" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1654346_10152034539822912_616663419_n.jpg"><img class="aligncenter size-full wp-image-6955" alt="Logo_24h_Du_Mans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1654346_10152034539822912_616663419_n.jpg" width="960" height="639" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-23.png"><img class="aligncenter size-full wp-image-6956" alt="Logo_24h_Du_Mans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-23.png" width="1139" height="821" /></a>

&nbsp;

Voici le logo de la F1 :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_F1.jpg"><img class="aligncenter size-full wp-image-6957" alt="Logo_F1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_F1.jpg" width="827" height="229" /></a>

L'identité est signée par Leroy Tremblot.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6952</wp:post_id>
		<wp:post_date><![CDATA[2014-02-19 00:30:42]]></wp:post_date>
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		<wp:post_name><![CDATA[le-nouveau-logo-des-24h-du-mans]]></wp:post_name>
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		<category domain="post_tag" nicename="24h-du-mans"><![CDATA[24h du Mans]]></category>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<wp:comment>
			<wp:comment_id>153962</wp:comment_id>
			<wp:comment_author><![CDATA[Ota]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ota@welco.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.welco.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.155.104.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-04 17:29:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-04 16:29:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très réussi !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Le plan Vigipirate passe au rouge</title>
		<link>http://yannickbourenane.com/preprod/2014/02/19/le-plan-vigipirate-passe-au-rouge/</link>
		<pubDate>Wed, 19 Feb 2014 12:00:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6961</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Nouveau_Logo_Vigipirate.jpg"><img class="aligncenter size-full wp-image-6962" alt="Nouveau_Logo_Vigipirate" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Nouveau_Logo_Vigipirate.jpg" width="827" height="370" /></a>

Le plan Vigipirate, dispositif de sécurité français destiné à prévenir les menaces et à réagir face aux actions terroristes, simplifie son code graphique et ne garde que le rouge. Cette rénovation est due à la constatation d'une démobilisation importante de la part des citoyens face aux alertes.

<!--more-->

Le niveau rouge, en vigueur en France depuis les attentats de Londres en 2005, devient donc unique afin de renforcer la vigilance des citoyens. Le logo conserve sa forme triangulaire et se borde de noir. La mention "Vigipirate" s'inscrit en capitale dans une typographie sans serif de couleur noire dont la graisse est prononcée.

Si une menace précise est détectée ou qu'un attentat a été commis, ce logo sera déployé :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/logo_vigipirate_alratt.jpg"><img class="aligncenter size-full wp-image-6963" alt="Nouveau_Logo_Vigipirate" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/logo_vigipirate_alratt.jpg" width="1200" height="1191" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/public/">des logos dans le public.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6961</wp:post_id>
		<wp:post_date><![CDATA[2014-02-19 13:00:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-19 12:00:21]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-plan-vigipirate-passe-au-rouge]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="plan-vigipirate"><![CDATA[Plan Vigipirate]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		<wp:comment>
			<wp:comment_id>10728</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rfrfrf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-22 14:13:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-22 13:13:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça fait déjà daté. Dommage... Retour de la Futura un peu partout et à toutes les sauces. Ainsi que de l'AvantGarde. Alors qu'il y a un milliard de typos qui existent dans la nature... Bref.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>10730</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rfrfrf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-22 14:16:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-22 13:16:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils auraient pu travailler un peu l'approche des caractères, surtout pour un logo qui va rester une plombe. Les 2 "T" quasi collés de "ATTENTAT", ça l'fait pas trop. Soit on les colle complètement (à visée esthétique) soit on met la même distance entre chaque caractère. Grr... C'est la base quand même. On prend pas la première typo venue et hop on la jette. Y'a un travail à faire derrière, visuel, esthétique... Je comprendrai jamais parfois... Oo]]></wp:comment_content>
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	</item>
	<item>
		<title>Le nouveau label &quot;Viandes de France&quot;</title>
		<link>http://yannickbourenane.com/preprod/2014/02/20/le-nouveau-label-viandes-de-france/</link>
		<pubDate>Wed, 19 Feb 2014 23:30:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6965</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Viandes_De_France.jpg"><img class="aligncenter size-full wp-image-6966" alt="Logo_Viandes_De_France" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Viandes_De_France.jpg" width="827" height="303" /></a>
Un an après le scandale de la viande de cheval, les professionnels de la filière viandes françaises lancent, avec le soutien du ministère de l'agriculture, de l'agro-alimentaire et de la forêt, le label "Viandes de France." Ce secteur d'activité, qui réunit près de 600 000 emplois en France, souhaite ainsi garantir aux consommateurs l'origine et la traçabilité de ses produits. 8 logos sont dévoilés.

<!--more-->

Chaque logo se présente dans un cadre pentagonal, en référence au territoire français. Le drapeau national est déployé au-dessus du nom de chaque viande. La représentation graphique de l'animal s'illustre au centre. Il est possible de s'interroger sur le manque d'homogénéité de ces identités. En effet, le logo de la viande de porc s'inscrit dans une typographie différente, le drapeau français présent sur le logo de "la volaille" s'illustre sur près de la moitié de l'hexagone tandis que  "le lapin" ne dispose pas de sa représentation graphique animalière ni de la même typographie. Un choix particulier pour une profession qui s'unit.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/BgNY1ihCUAAM8cU1.jpg"><img class="aligncenter size-full wp-image-6969" alt="Logos_Viandes_De_France" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/BgNY1ihCUAAM8cU1.jpg" width="598" height="358" /></a>

Le ministre de l'agriculture, Stéphane Le Foll, explique : "<em>C’est une formidable victoire collective des professionnels. J’ai toujours été convaincu que cela constituerait un atout sur le plan économique car cela répond à une véritable attente des Français qui ont été échaudés ces dernières années par des scandales à répétition."</em>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6965</wp:post_id>
		<wp:post_date><![CDATA[2014-02-20 00:30:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-19 23:30:32]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouveau-label-viandes-de-france]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="viandes-de-france"><![CDATA[Viandes de France]]></category>
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		<wp:comment>
			<wp:comment_id>10661</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.37.5.43]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-20 13:18:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-20 12:18:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vrai que c'est dommage le manque de cohérence mais c'est tellement "gros" que j'aurais envie de croire à un bug !!
Sinon, c'est sympa ces petits labels.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>10662</wp:comment_id>
			<wp:comment_author><![CDATA[La laitière]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[moniquecanapeli@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.101.2.247]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-20 14:13:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-20 13:13:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et sinon le fait que vous qualifiez ces pentagones d'hexagones ? ça ne choque personne ?
(penta&gt;5 , hexa&gt;6)
Et du coup, la France étant un hexagone, c'est aussi un bug dans les logos ou bien ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>10663</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.169.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-20 20:08:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-20 19:08:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[hello la laitière
la modification est faite, merci !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>10665</wp:comment_id>
			<wp:comment_author><![CDATA[gazcrea]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[creagaz@incominglinerz.fr]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[82.245.185.176]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-21 10:25:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-21 09:25:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[si je ne m'abuse le veau est normalement une viande bovine. Etonnant qu'ils décident de la classifier comme un type de viande à part entière...]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>10771</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-24 08:43:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-24 07:43:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas mal le jeu graphique sur le groin du porc!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Un vendredi à la galerie</title>
		<link>http://yannickbourenane.com/preprod/2014/02/21/un-vendredi-a-la-galerie/</link>
		<pubDate>Thu, 20 Feb 2014 23:30:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6973</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_apple.jpg"><img class="aligncenter size-full wp-image-6974" alt="Brandnew_apple" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_apple.jpg" width="480" height="480" /></a>

C'est vendredi, gros plan sur l'exposition "Brand New" qui se déroule en ce moment à la <a href="http://nineteeneightyeight.com/">Galerie 1988</a> de Los Angeles. Un artiste de Seattle nommé Bruce Yan présente 13 détournements de logos célèbres et des montages réalisés à partir de personnages de la culture pop issus de dessins animés signés <a href="www.disney.fr/‎">Disney</a> et Studio Ghibli. Ci-dessous le profil de Blanche-Neige et l'ombre de la sorcière dans la pomme croquée, clin d'oeil à <a href="www.apple.com/fr/">Apple</a>.

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Astro_large.jpg"><img class="aligncenter size-full wp-image-6975" alt="Astro_large" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Astro_large.jpg" width="282" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_ghostbusters.jpg"><img class="aligncenter size-full wp-image-6976" alt="brandnew_ghostbusters" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_ghostbusters.jpg" width="377" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_girlscouts.jpg"><img class="aligncenter size-full wp-image-6977" alt="brandnew_girlscouts" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_girlscouts.jpg" width="471" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_letterpress_01_large.jpg"><img class="aligncenter size-full wp-image-6978" alt="brandnew_letterpress_01_large" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_letterpress_01_large.jpg" width="480" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_letterpress_04_large.jpg"><img class="aligncenter size-full wp-image-6979" alt="brandnew_letterpress_04_large" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_letterpress_04_large.jpg" width="480" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_letterpress_06_a201285d-567b-4e1e-ae10-84e9f53d9bc6_large.jpg"><img class="aligncenter size-full wp-image-6980" alt="brandnew_letterpress_06_a201285d-567b-4e1e-ae10-84e9f53d9bc6_large" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_letterpress_06_a201285d-567b-4e1e-ae10-84e9f53d9bc6_large.jpg" width="377" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_littlemermaid.jpg"><img class="aligncenter size-full wp-image-6981" alt="brandnew_littlemermaid" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/brandnew_littlemermaid.jpg" width="480" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/hayao_bruceyan_preview_large.jpg"><img class="aligncenter size-full wp-image-6982" alt="hayao_bruceyan_preview_large" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/hayao_bruceyan_preview_large.jpg" width="360" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/image_large.jpeg"><img class="aligncenter size-full wp-image-6983" alt="image_large" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/image_large.jpeg" width="480" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Miyazaki_Salt_large.jpg"><img class="aligncenter size-full wp-image-6984" alt="Miyazaki_Salt_large" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Miyazaki_Salt_large.jpg" width="327" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Shishi_Gami_large.jpg"><img class="aligncenter size-full wp-image-6985" alt="Shishi_Gami_large" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Shishi_Gami_large.jpg" width="480" height="473" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/The_Bunny_large.jpg"><img class="aligncenter size-full wp-image-6986" alt="The_Bunny_large" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/The_Bunny_large.jpg" width="354" height="480" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6973</wp:post_id>
		<wp:post_date><![CDATA[2014-02-21 00:30:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-20 23:30:17]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-vendredi-a-la-galerie]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="bruce-yan"><![CDATA[Bruce Yan]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="galerie-1988"><![CDATA[Galerie 1988]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[6974]]></wp:meta_value>
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		<wp:postmeta>
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	</item>
	<item>
		<title>Le Loiret dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/02/25/le-loiret-devoile-son-nouveau-logo/</link>
		<pubDate>Mon, 24 Feb 2014 23:30:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6997</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Le_Loiret.jpg"><img class="aligncenter size-full wp-image-6998" alt="Logo_Le_Loiret" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Le_Loiret.jpg" width="827" height="308" /></a>

<a href="http://www.loiret.com/">Le département du Loiret</a>, situé à l'est de la région Centre à une centaine de kilomètres au sud de Paris, dévoile sa nouvelle identité visuelle créée par "<em>les services du département.</em>" Institué en 1790, le Loiret décide aujourd'hui d'adresser directement les Loirétains avec la mention "votre Département".

<!--more-->

Si le changement de logo s'accompagne d'une réforme, les conseillers généraux deviendront des conseillers départementaux. La mention "Conseil Général" disparaît donc au profit de "votre Département." Les principaux codes identitaires, issus des armes du département, sont conservés : la couleur bleue et la fleur de lys. "Loiret" s'inscrit désormais sans la mention "le" dans une typographie dont le corps est agrandi. L'ensemble, toujours très classique, gagne néanmoins en lisibilité.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes</a> <a href="http://yannickbourenane.com/preprod/category/public/">et le public.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6997</wp:post_id>
		<wp:post_date><![CDATA[2014-02-25 00:30:11]]></wp:post_date>
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		<wp:post_name><![CDATA[le-loiret-devoile-son-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="le-loiret"><![CDATA[Le Loiret]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[6998]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>10820</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ygyg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-25 06:37:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-25 05:37:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas fan. Je préférais avant. Suppression du jaune, on perd en chaleur -&gt; effet glaçon!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1393319152.2007310390472412109375;s:7:"message";s:52:"admin a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:5:"admin";}]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>10821</wp:comment_id>
			<wp:comment_author><![CDATA[Tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.14.31.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-25 09:30:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-25 08:30:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dommage d'avoir sacrifié à l'inclinaison vers la droite... Le lys était mieux posé avant.
Un lys ne devrait jamais s'incliner : Lille vient enfin de le comprendre.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>10825</wp:comment_id>
			<wp:comment_author><![CDATA[STE.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ste@nomail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.80.49.89]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-25 11:14:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-25 10:14:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le lys est tellement stylisé que l'on dirait un épis de maïs ! Et encore plus en étant penché !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>10836</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.37.5.43]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-25 12:31:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-25 11:31:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il me semble que le cartouche est un peu petit par rapport au reste, tout semble "serré" à l'intérieur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>10874</wp:comment_id>
			<wp:comment_author><![CDATA[Tery]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hilaire.tresmont@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.180.132]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-26 10:46:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-26 09:46:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les codes graphiques ont été conservés (couleurs, typo, lys), ce qui permet une certaine cohérence dans la continuité. Par ailleurs, la mention "Conseil général" en défonce blanche sur du jaune n'était pas très lisible dans la version précédente. Le nouveau logo gagne effectivement en clarté ce qu'il perd un peu en dynamisme.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>12212</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-06 13:48:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-06 11:48:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La malédiction de la baseline a encore frappé. 
"Votre département". Sérieux, ça apporte quoi ? Encore un truc de bullshiteurs. 
Et le lys n'est plus un lys.
Malgré tout, c'est quand même mieux que l'ancien !]]></wp:comment_content>
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	<item>
		<title>Radio Classique présente sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2014/02/26/radio-classique-presente-sa-nouvelle-identite/</link>
		<pubDate>Tue, 25 Feb 2014 23:30:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7015</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Radio_Classique.jpg"><img class="aligncenter size-full wp-image-7016" alt="Logo_Radio_Classique" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Radio_Classique.jpg" width="827" height="370" /></a>

Créée en 1983, <a href="http://www.radioclassique.fr/">Radio Classique</a> est une radio privée française qui, comme son nom l'indique, diffuse principalement de la musique classique. La station dévoile sa nouvelle identité visuelle qui présente, contre toute attente, une allure plutôt rock.<!--more-->

La station cherche manifestement à renouveler son image, voire à la rajeunir. Seul le nom de la marque et le code couleur sont maintenus. Visuellement, les autres éléments sont tous pris à contrepied : le rectangle devient rond, les bas de casse passent en capitales, les ondes deviennent anguleuses. On observe "<em>la baguette de chef d'orchestre</em>" qui remplace le point de la lettre "i" et qui apparaît malheureusement comme cassée en deux. Celle-ci cherche à rappeler l'univers musical de la radio mais semble au contraire renvoyer une image plutôt rock au travers de sa forme aiguisée, presque électrique.

L'identité est signée par l'agence BDDP M6.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7015</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 00:30:16]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="radio-classique"><![CDATA[Radio Classique]]></category>
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		<wp:comment>
			<wp:comment_id>10937</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[feefffeef@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-28 08:06:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-28 07:06:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très franchement, il n'était pas utile d'en changer au vu du résultat. Le précédent était très bien.]]></wp:comment_content>
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	</item>
	<item>
		<title>Tumblr s&#039;offre de discrets changements</title>
		<link>http://yannickbourenane.com/preprod/2014/02/25/tumblr-soffre-de-discrets-changements/</link>
		<pubDate>Tue, 25 Feb 2014 12:00:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7038</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Tumblr.jpg"><img class="aligncenter size-full wp-image-7039" alt="Logo_Tumblr" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Tumblr.jpg" width="827" height="311" /></a>

Des changements si discrets qu'ils ont failli nous échapper ! Fin 2013, la plate-forme de micro-blogging <a href="https://www.tumblr.com/login">Tumblr</a> s'est offerte un léger lifting. Fondé par David Karp et propriété de <a href="fr.yahoo.com/‎">Yahoo!</a>, ce service aux plus de 170 millions de blogs permet aux utilisateurs de publier facilement du contenu multimédia allant du texte, à la musique en passant par des vidéos.

<!--more-->

La marque a souhaité conserver ses principaux codes identitaires : son aspect entièrement typographique, ses bas de casse et sa couleur. Toutes les petites imperfections ont été corrigées de telle sorte que l'ensemble paraît plus solide. Chaque lettre présente de minutieux changements. Étant donné que le nom est composé de 7 caractères, nous vous invitons à jouer au jeu des 7 différences afin de les découvrir en détail.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-110.png"><img class="aligncenter size-full wp-image-7041" alt="Logo_Tumblr" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-110.png" width="1257" height="655" /></a>

&nbsp;

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/tumblr_logo_detail.png"><img class="aligncenter size-full wp-image-7044" alt="Logo_Tumblr" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/tumblr_logo_detail.png" width="1000" height="922" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7038</wp:post_id>
		<wp:post_date><![CDATA[2014-02-25 13:00:52]]></wp:post_date>
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		<wp:post_name><![CDATA[tumblr-soffre-de-discrets-changements]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="tumblr"><![CDATA[Tumblr]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[7039]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510459518;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5173;}i:1;a:1:{s:2:"id";i:5686;}i:2;a:1:{s:2:"id";i:11976;}}}}]]></wp:meta_value>
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	<item>
		<title>8/8. Les logos que vous n&#039;avez jamais vus – Les retournements de situation.</title>
		<link>http://yannickbourenane.com/preprod/2014/03/03/les-logos-que-vous-navez-jamais-vus-88-retournements-de-situation/</link>
		<pubDate>Sun, 02 Mar 2014 23:30:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=6293</guid>
		<description></description>
		<content:encoded><![CDATA[Après les matchs de logos et <a href="http://yannickbourenane.com/preprod/2014/02/24/78-les-logos-que-vous-navez-jamais-vus-logos-similaires/">les logos similaires</a>, voici les retournements de situation. Les refus de logos sont multiples et difficiles à cerner. Les plus déroutants restent néanmoins ceux qui sont liés à un changement de situation ou de stratégie du client. Comme vous le savez, les retournements arrivent toujours à la fin, cette dernière catégorie clôt donc notre dossier spécial sur les logos inédits.<!--more-->
<h2><span style="text-decoration: underline;"><b>1- L’envers du Moulin Rouge</b></span></h2>
Mandaté par Brandimage, Jean François Porchez a travaillé sur la nouvelle identité du <a href="www.moulinrouge.fr/‎">Moulin Rouge</a>. Les différents logos qu’il avait proposés n’ont pas été retenus :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_01.jpg"><img class="aligncenter size-medium wp-image-6295" alt="moulin_rouge_01" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_01-300x163.jpg" width="300" height="163" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_02.jpg"><img class="aligncenter size-medium wp-image-6296" alt="moulin_rouge_02" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_02-300x128.jpg" width="300" height="128" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_03.jpg"><img class="aligncenter size-medium wp-image-6297" alt="moulin_rouge_03" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_03-300x77.jpg" width="300" height="77" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_04.jpg"><img class="aligncenter size-medium wp-image-6298" alt="moulin_rouge_04" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_04-300x209.jpg" width="300" height="209" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_05.jpg"><img class="aligncenter size-medium wp-image-6299" alt="moulin_rouge_05" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_05-300x69.jpg" width="300" height="69" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_06.jpg"><img class="aligncenter size-medium wp-image-6300" alt="moulin_rouge_06" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_06-300x106.jpg" width="300" height="106" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_07.jpg"><img class="aligncenter size-medium wp-image-6301" alt="moulin_rouge_07" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/moulin_rouge_07-300x117.jpg" width="300" height="117" /></a>

Sans savoir comment, il a vu que ses logos avaient été postés sur le site UnderConsideration où ils ont été largement appréciés par les internautes. La reconnaissance du travail d’un designer n’est donc pas seulement professionnelle. Difficile d’évaluer à l’avance la propension d’une identité à avoir ou non du succès mais il faut croire que certains ont l’œil. (Ce qui semble on ne peut plus souhaitable pour les designers ceci-dit).
<h2><span style="text-decoration: underline;"><b>2- Logo et politique en Aquitaine</b></span></h2>
En ce qui concerne le travail qu’Étienne Robial a effectué pour le <a href="http://www.ter-sncf.com/Regions/Aquitaine/fr/Default.aspx">TER Aquitaine</a>, on peut dire que la retournette s’est faite à son insu mais aussi à son détriment. Voici les explications du maître : "<em>Ce n’était pas vraiment un refus car j’avais gagné le concours. Il s’agissait d’une commande de la région pour le TER. J’ai décliné l’identité visuelle à partir de formes géométriques qui m’étaient très chères.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/TER1_4a253f28418db.jpg"><img class="aligncenter size-medium wp-image-6302" alt="TER1_4a253f28418db" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/TER1_4a253f28418db-300x170.jpg" width="300" height="170" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/TER2_4a253fc3eda34.jpg"><img class="aligncenter size-medium wp-image-6303" alt="TER2_4a253fc3eda34" src="http://yannickbourenane.com/preprod/wp-content/uploads/2013/12/TER2_4a253fc3eda34-300x180.jpg" width="300" height="180" /></a>

"<em>Le projet devait être lancé et proposé au public avant le démarrage officiel des élections pour montrer que la région socialiste faisait beaucoup pour ses administrés. Or, les sondages étaient tellement favorables pour les réélections qu’ils n’ont pas donné suite à la fabrication des TER.</em>" Pour une économie de près de 17 millions d’€ (coût de la fabrication), on comprend mieux cette décision.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6293</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 00:30:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-02 23:30:42]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-logos-que-vous-navez-jamais-vus-88-retournements-de-situation]]></wp:post_name>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="logos-inedits"><![CDATA[Logos Inédits]]></category>
		<category domain="post_tag" nicename="moulin-rouge"><![CDATA[Moulin Rouge]]></category>
		<category domain="post_tag" nicename="ter-aquitaine"><![CDATA[TER Aquitaine]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510608860;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:8173;}i:1;a:1:{s:2:"id";i:10460;}i:2;a:1:{s:2:"id";i:7404;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>11534</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.173.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-17 10:53:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-17 09:53:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je n'ai jamais apprécié le travail de Robial sur ces TER: l'Aquitaine pouvait être nettement mieux représenté que par les sempiternelles formes et typos chères à Robial mais déjà maintes fois utilisées sur Canal Plus et itélé. Ou alors faut qu'on m'explique où est l'Aquitaine là-dedans.]]></wp:comment_content>
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	<item>
		<title>Les logos que vous n&#039;avez jamais vus – Le Bilan.</title>
		<link>http://yannickbourenane.com/preprod/2014/03/10/les-logos-que-vous-navez-jamais-vus-le-bilan/</link>
		<pubDate>Sun, 09 Mar 2014 23:30:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[Nombreuses et obscures sont les raisons qui poussent un client à ne pas retenir une piste créative. Qu’on les comprenne ou non, il en résulte toujours un sentiment de regret ou de déception, d’autant plus fort quand on constate que la piste choisie n’est pas bonne. Julien Soyer, directeur artistique de l’agence Seenk affirme ainsi : "<em>De manière générale, on veut que notre projet soit retenu et dans tous les cas on est déçus lorsque ce n’est pas le cas. On présente des projets dans lesquels on croit. La deuxième déception arrive quand on voit le projet retenu : manque d’ambition, de caractère. On se pose des questions sur les raisons qui ont fait que ce logo a été choisi.</em>"

Partageant cette interrogation, Logonews s’est mis en tête d’obtenir les points de vue des designers sur ces mystérieuses raisons qui font qu’un logo est refusé ou sélectionné. Nous leur avons également demandé leur point de vue sur les logos qui avaient réussis là ou les leurs avaient échoué. Exercice périlleux qui n’a pas pour but de critiquer gratuitement des créations mais simplement de donner une opinion subjective et argumentée sur un objet de création. À l’heure du bilan, un remerciement s’impose à tous les designers qui ont accepté de discuter honnêtement de leurs points de vue et qui, par leur sincérité, ouvrent des discussions : Julien Soyer pour Seenk, Alain Doré pour Brand Image, Eric Colin pour Havas Worldwide, Pierre Berget pour Be Dandy, Cléo Charuet, Etienne Robial, Erwan Soyer, Max Newlyn et Jean François Porchez. Sur 32 personnes contactées, 5 ont refusé de participer, 11 n’ont pas donné suite à notre proposition et 4 ont refusé de donner leur opinion lors de l’interview.<!--more-->

<span style="text-decoration: underline;"><strong>1- Quelles sont les "raisons" des refus ?</strong></span>

Sans faire un tour exhaustif des raisons qui poussent les annonceurs à dire "non", ce dossier spécial propose d’étudier la question à travers trois catégories : les versus, les similitudes et les retournements de situation.

Dans la catégorie des "versus", certains graphistes s’interrogent sur les raisons qui ont fait que leur logo a été éliminé face à un logo moins fort, moins bon, moins efficace, moins fonctionnel. Logonews a tenté de dresser un panorama des combats de logos en interviewant leurs créateurs.

<a href="http://yannickbourenane.com/preprod/2014/01/13/18-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-bpi/"><b>Premier Match : </b>Mollesse vs Caractère</a>

<a href="http://yannickbourenane.com/preprod/2014/01/20/28-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-wanda/"><b>Deuxième Match : </b>Sobriété vs Sophistication</a>

<a href="http://yannickbourenane.com/preprod/2014/01/27/38-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-4dx/"><b>Troisième match </b>: Efficacité vs Déjà vu</a>

<a href="http://yannickbourenane.com/preprod/2014/02/03/48-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-la-sbcf/"><strong>Quatrième</strong> <b>match </b>: Attendu vs Audacieux</a>

<a href="http://yannickbourenane.com/preprod/2014/02/10/58-les-logos-que-vous-navez-jamais-vus-lautre-logo-de-parmigiani-fleurier/"><strong>Cinquième match :</strong> Tradition vs Changement</a>

<a href="http://yannickbourenane.com/preprod/2014/02/17/68-les-logos-que-vous-navez-jamais-vus-lautre-logo-du-chal/"><strong>Sixième match :</strong> Conventionnel vs Moderne/Fonctionnel</a>

&nbsp;

Dans la catégorie des similitudes, certains graphistes se demandent avec beaucoup d’incompréhension pourquoi le logo choisi ressemble tant au logo qu’ils avaient proposé mais qui a été refusé.

<a href="http://yannickbourenane.com/preprod/2014/02/24/78-les-logos-que-vous-navez-jamais-vus-logos-similaires/"><b>Le MUMO se dédouble</b></a>

<a href="http://yannickbourenane.com/preprod/2014/02/24/78-les-logos-que-vous-navez-jamais-vus-logos-similaires/"><b>Le double apostrophe de Monoprix</b></a>

&nbsp;

Dans la catégorie des retournements de situation, les graphistes, à la merci des clients, peuvent parfois obtenir de belles victoires inattendues, ou ne rien obtenir du tout.

<a href="http://yannickbourenane.com/preprod/2014/03/03/les-logos-que-vous-navez-jamais-vus-88-retournements-de-situation/"><b>L’envers du Moulin Rouge</b></a>

<a href="http://yannickbourenane.com/preprod/2014/03/03/les-logos-que-vous-navez-jamais-vus-88-retournements-de-situation/"><b>Logo et politique en Aquitaine</b></a>

&nbsp;

<span style="text-decoration: underline;"><strong>2- Quelle place pour le client, quelle place pour le designer ?</strong></span>

Certains designers, qui donnent une place prédominante à la relation avec le client, conçoivent la perte d’une compétition comme le résultat consécutif d’une proposition inadaptée à ses attentes ou à sa demande. Mais est-ce au client de "savoir ce qui lui va" ? Est-ce qu’un patient dirait à son chirurgien : "Non le scalpel doit inciser à cet endroit" ? Les designers, choisis sur des références, créent en fonction d’un brief qui peut parfois changer. Est-ce pour autant que le client est à même d’évaluer à long terme l’efficacité d’un logo ?

Si le client sait ce qui lui va, n’est-ce pas aussi à l’agence de faire preuve d’inventivité ? Une agence efficace ne doit-elle pas être en mesure de proposer des solutions adaptées aux besoins du client, sans qu’elles soient nécessairement conformes à l’idée qu’il s’en fait ? Lors d’une compétition, l’annonceur est aussi directement mis en cause dans le choix final en fonction de sa propension à innover, à prendre des risques.

Enfin, que l’on l’admette ou non, la question du goût et des lignes artistiques propres à l’agence et à l’annonceur entrent également en compte. Guillaume Bazin reconnaît ainsi qu’il y a "<em>une frustration à titre personnel, car créer implique toujours un goût, une préférence pour une piste plutôt que pour une autre."</em> Rappelons tout de même qu’un logo a pour fonction de référencer une marque et de permettre sa mémorisation. Un bon logo, s’il se construit nécessairement autour de critères esthétiques, répond d’abord à des contraintes de fonctionnalité. Paul Rand affirmait ainsi : "<em>N’essayez pas d’être original, contentez-vous d’être bon.</em>" Pour mesurer l’efficacité d’un logo on pourrait alors se poser les questions suivantes : Sera-t-il lisible sur différents supports ? Est-il simple et percutant? Correspond-t-il bien à la marque ? Sort-il du lot ? Autant de questions rencontrées lors des interviews et que Logonews abordera dans un second dossier spécial consacré aux identités visuelles perçues et analysées par ceux qui les font.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>6305</wp:post_id>
		<wp:post_date><![CDATA[2014-03-10 00:30:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-09 23:30:06]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-logos-que-vous-navez-jamais-vus-le-bilan]]></wp:post_name>
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		<category domain="post_tag" nicename="bilan"><![CDATA[Bilan]]></category>
		<category domain="post_tag" nicename="dossier-special"><![CDATA[Dossier spécial]]></category>
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			<wp:comment_id>11337</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.93.227]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-10 11:07:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-10 10:07:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vite vite, chuis impatiens  de lire la suite.]]></wp:comment_content>
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		<title>Le crocodile Lacoste devient fou</title>
		<link>http://yannickbourenane.com/preprod/2014/02/26/le-crocodile-lacoste-devient-fou/</link>
		<pubDate>Wed, 26 Feb 2014 12:00:40 +0000</pubDate>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_9.jpg"><img class="aligncenter size-full wp-image-7002" alt="Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_9" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_9.jpg" width="784" height="441" /></a>

Clin d'oeil à une info qu'on avait laissé passer. Le célèbre designer Peter Saville a honoré les 80 ans de <a href="http://shop-fr.lacoste.com/">Lacoste</a> : c'est le crocodile qui est devenu fou ! Ondulés, hérissés, floutés ou minimalistes, ces "crazy crocodiles" arborent le mythique polo blanc de la marque, dévoilé par la nouvelle collection "Holiday Collector N°8".

<!--more-->

Peter Saville explique : "<em>Le polo devient dès lors une oeuvre d'art. Je trouve toujours intéressant quand on arrive à faire une oeuvre unique d'un produit universellement reconnu.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_6.jpg"><img class="aligncenter size-full wp-image-7006" alt="Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_6" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_6.jpg" width="468" height="468" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_5.jpg"><img class="aligncenter size-full wp-image-7005" alt="Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_5" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_5.jpg" width="468" height="468" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_2.jpg"><img class="aligncenter size-full wp-image-7003" alt="Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_2.jpg" width="468" height="468" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_3.jpg"><img class="aligncenter size-full wp-image-7004" alt="Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_3" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_3.jpg" width="468" height="468" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_8.jpg"><img class="aligncenter size-full wp-image-7007" alt="Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_8" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Peter-Saville-holiday-collector-polo-shirts-for-Lacoste_dezeen_8.jpg" width="468" height="468" /></a>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/mode/">des logos dans la mode.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7001</wp:post_id>
		<wp:post_date><![CDATA[2014-02-26 13:00:40]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>14 packaging dénudés</title>
		<link>http://yannickbourenane.com/preprod/2014/02/28/14-packaging-denudes/</link>
		<pubDate>Thu, 27 Feb 2014 23:30:51 +0000</pubDate>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_15.jpg"><img class="aligncenter size-full wp-image-7060" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_15.jpg" alt="packaging_minimaliste_15" width="600" height="400" /></a>

C'est vendredi, stop au superflu ! L'artiste Mehmet Gozetlik présente 14 packaging de marques mondialement connues réduits à leur plus simple appareil. Alors, quelle version préférez-vous ?

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_01.jpg"><img class="aligncenter size-full wp-image-7061" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_01.jpg" alt="packaging_minimaliste_01" width="600" height="435" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_02.jpg"><img class="aligncenter size-full wp-image-7062" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_02.jpg" alt="packaging_minimaliste_02" width="600" height="435" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_03.jpg"><img class="aligncenter size-full wp-image-7063" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_03.jpg" alt="packaging_minimaliste_03" width="600" height="435" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_04.jpg"><img class="aligncenter size-full wp-image-7064" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_04.jpg" alt="packaging_minimaliste_04" width="600" height="435" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_05.jpg"><img class="aligncenter size-full wp-image-7065" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_05.jpg" alt="packaging_minimaliste_05" width="600" height="435" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_06.jpg"><img class="aligncenter size-full wp-image-7066" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_06.jpg" alt="packaging_minimaliste_06" width="600" height="435" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_07.jpg"><img class="aligncenter size-full wp-image-7067" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_07.jpg" alt="packaging_minimaliste_07" width="600" height="435" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_08.jpg"><img class="aligncenter size-full wp-image-7068" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_08.jpg" alt="packaging_minimaliste_08" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_09.jpg"><img class="aligncenter size-full wp-image-7069" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_09.jpg" alt="packaging_minimaliste_09" width="600" height="435" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_11.jpg"><img class="aligncenter size-full wp-image-7070" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_11.jpg" alt="packaging_minimaliste_11" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_12.jpg"><img class="aligncenter size-full wp-image-7071" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_12.jpg" alt="packaging_minimaliste_12" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_14.jpg"><img class="aligncenter size-full wp-image-7072" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_14.jpg" alt="packaging_minimaliste_14" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_17.jpg"><img class="aligncenter size-full wp-image-7073" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/packaging_minimaliste_17.jpg" alt="packaging_minimaliste_17" width="600" height="300" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7059</wp:post_id>
		<wp:post_date><![CDATA[2014-02-28 00:30:51]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="packaging"><![CDATA[Packaging]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7060]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510080190;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5754;}i:1;a:1:{s:2:"id";i:2830;}i:2;a:1:{s:2:"id";i:869;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>11148</wp:comment_id>
			<wp:comment_author><![CDATA[BERNARD]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bernardpj1937@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.baladesentomologiques.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[93.13.29.66]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-05 14:19:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-05 13:19:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonsoir, 
Je préfère la version initiale des illustrations des marques ! C'est vrai que j'ai 77 ans !  lol.
Cordialement]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>11188</wp:comment_id>
			<wp:comment_author><![CDATA[JEDELE Christophe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[christophej54@aol.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.194.144.251]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-06 10:21:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-06 09:21:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,
Je pense que la juste réinterprétation est l'étape intermédiaire.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>11367</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-10 18:20:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-10 17:20:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En fait ça dépend lesquelles

Pour Schweppes j'aime beaucoup la version épurée, pour Guiness, j'aime la 3e (Evian aussi)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1394474992.9947030544281005859375;s:7:"message";s:52:"admin a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:5:"admin";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>12211</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-06 13:42:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-06 11:42:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Conclusion : 
less is more, pour tous, surtout Schweppes !
Pour Guiness  Nutella Pringles M&amp;Ms Smint, les versions intermédiaires.
Et Tabasco : là faut pas toucher à l'original ! son habillage est son patrimoine.]]></wp:comment_content>
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	</item>
	<item>
		<title>Cap vers la polémique</title>
		<link>http://yannickbourenane.com/preprod/2014/02/27/cap-vers-la-polemique/</link>
		<pubDate>Wed, 26 Feb 2014 23:30:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7076</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Le_Cap.jpg"><img class="aligncenter size-full wp-image-7077" alt="Logo_Le_Cap" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_Le_Cap.jpg" width="827" height="337" /></a>

En dévoilant sa nouvelle identité visuelle, <a href="https://www.capetown.gov.za/en/Pages/default.aspx">la ville du Cap</a>, en Afrique du Sud, ne s'attendait pas à un tel rejet de la part de ses habitants. En effet, un sondage réalisé par <a href="www.news24.com/‎">News24</a> auprès de 10 000 sud-africains a révélé que 80 % d'entre-eux sont défavorables à ce nouveau logo. Au-delà d'un graphisme jugé "<em>horrible"</em>, les habitants s'insurgent face à la somme engagée pour ce rebranding : 313 720 rands soit environ 21 300 €. Alors que le logo doit encore être validé par le Conseil Municipal, la ville a publié <a href="https://www.capetown.gov.za/en/Documents/CCT_Rebrand_FAQ.pdf">sur son site une FAQ</a> visant à calmer la colère des habitants.

<!--more-->

Introduit il y a 10 ans, le précédent logo de la ville est utilisé par de nombreuses entreprises, des institutions et des organismes politiques. Par conséquent, la ville du Cap, capitale parlementaire considérée comme la "cité-mère" du pays, a souhaité s'offrir une "<em>identité propre et distinctive.</em>"

Le Cap capitalise sur l'un de ses principaux éléments identitaires et le généralise : la montagne de la Table, massif qui surplombe la ville. La silhouette montagneuse se démultiplie de façon circulaire dans un ensemble qui rappelle un kaléidoscope. Ceci cherche peut-être à illustrer les multiples perspectives offertes par la ville. Le tout s'illustre à travers plusieurs couleurs vives voulant témoigner du "<em>dynamisme</em>" du Cap.

L'ancienne signature "<em>Cette ville travaille pour vous"</em>, jugée passive et "<em>incapable de refléter la relation gouvernement-citoyen"</em>, est remplacée par "<em>Making Progress Possible. Together.</em>" Celle-ci est désormais intégrée au logo.

<a href="http://www.youtube.com/watch?v=kikjgHNyOlc#t=248">Découvrir le lancement du logo en vidéo.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1798617_10152232153144061_663932990_n.png"><img class="aligncenter size-full wp-image-7078" alt="Logo_Ville_Cap" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/1798617_10152232153144061_663932990_n.png" width="329" height="315" /></a>

&nbsp;

Voici la montagne de la Table :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/IMG_5564.jpg"><img class="aligncenter size-full wp-image-7090" alt="IMG_5564" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/IMG_5564.jpg" width="1500" height="1000" /></a>

L'identité est signée par Yellowwood.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7076</wp:post_id>
		<wp:post_date><![CDATA[2014-02-27 00:30:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-26 23:30:18]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cap-vers-la-polemique]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="afrique-du-sud"><![CDATA[Afrique du Sud]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="post_tag" nicename="le-cap"><![CDATA[Le Cap]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7077]]></wp:meta_value>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>10899</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://pascaldesbled.wix.com/systemd</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[159.84.54.227]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-02-27 10:52:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-02-27 09:52:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si l'on faisait un référendum sur la peine de mort, il n'est pas certain que les français ne se déclareraient pas favorable... tout cela pour dire, que l'avis collectif n'est pas toujours constructif, ne serait-ce parce que nous sommes naturellement conservateur et que le changement requière un certain courage. Nous savons qu'avoir le Quorum d'une assemblée sur une proposition graphique n'est pas toujours gage de Qualité. Je trouve ce nouveau logo plutôt mieux que l'ancien (les coups de pinceaux des années 80 ont fait leur temps !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>11039</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jijiiji@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-03 07:46:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-03 06:46:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve le précédent plus "chaud", plus coloré. Lui ne ressemble pas à un logo pour un magasin de botanique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>11045</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.37.69.107]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-03 13:08:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-03 12:08:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je pense comme Pascal que ce logo est mieux que le précédent qui fait assez "daté" !
L'interprétation graphique plus moderne est très sympa.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11238</wp:comment_id>
			<wp:comment_author><![CDATA[Clément]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clementnicolle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.151.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-07 15:48:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-07 14:48:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pascal a posé les bons mots. Exactement.]]></wp:comment_content>
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	</item>
	<item>
		<title>Les 18 nouveaux logos du mois de février 2014</title>
		<link>http://yannickbourenane.com/preprod/2014/03/03/les-18-nouveaux-logos-du-mois-de-fevrier-2014/</link>
		<pubDate>Mon, 03 Mar 2014 12:00:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7082</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Nouveaux_Logos_Février_2014.jpg"><img class="aligncenter size-full wp-image-7083" alt="Nouveaux_Logos_Février_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Nouveaux_Logos_Février_2014.jpg" width="600" height="832" /></a>Voici un récapitulatif des nouveaux logos dévoilés au mois de février 2014 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : <a href="www.geometre-expert.fr/">Géomètre-Expert</a>, FCA, <a href="www.european-council.europa.eu/home-page.aspx?lang=fr‎">le Conseil Européen</a>, <a href="www.gouv.mc/‎">le gouvernement monégasque</a>, Amsterdam, <a href="www.netgear.fr/‎">Netgear</a>, <a href="www.ol22.no/en/path-to-2022/‎">candidature à l'accueil des JO d'Oslo</a>, <a href="www.designmuseum.fi/‎">le Musée du Design d’Helsinki</a>, le ministère polonais de la Santé, <a href="https://www.capetown.gov.za/">Le Cap</a>, <a href="www.ccomptes.fr/‎">la Cour des comptes</a>, <a href="www.olympic.org › The IOC‎">World Olympians Association</a>, <a href="www.24h-lemans.com/‎">les 24h du Mans</a>, le plan Vigipirate, Viandes de France, <a href="www.loiret.com/‎">Le Loiret</a>, <a href="https://www.tumblr.com/‎">Tumblr</a> et <a href="www.radioclassique.fr/">Radio Classique</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7082</wp:post_id>
		<wp:post_date><![CDATA[2014-03-03 13:00:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 12:00:21]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-18-nouveaux-logos-du-mois-de-fevrier-2014]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7083]]></wp:meta_value>
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	<item>
		<title>Mac ou 30 ans de tentation</title>
		<link>http://yannickbourenane.com/preprod/2014/02/27/mac-ou-30-ans-de-tentation/</link>
		<pubDate>Thu, 27 Feb 2014 11:45:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7093</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_30_Ans_Mac.jpg"><img class="aligncenter size-full wp-image-7094" alt="Logo_30_Ans_Mac" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Logo_30_Ans_Mac.jpg" width="827" height="309" /></a>

Le 24 janvier 1984, <a href="http://www.apple.com/fr/30-years/">Apple</a> lançait le Macintosh et révolutionnait le monde de l'informatique. Aujourd'hui, la célèbre marque à la pomme fête les 30 ans de son invention. Et vous, avez vous croqué la pomme et succombé à la tentation ?

<!--more-->

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-113.png"><img class="aligncenter size-full wp-image-7095" alt="Image 1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/02/Image-113.png" width="1044" height="817" /></a>

<a href="http://www.apple.com/fr/30-years/">Découvrir la vidéo sur les 30 ans de Mac.</a>

Un changement de logo se prépare chez Apple ? <a href="http://www.gentside.com/apple/le-logo-d-039-apple-va-t-il-devenir-multicolore_art37023.html">Cliquez sur le lien pour en savoir plus sur la rumeur.</a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7093</wp:post_id>
		<wp:post_date><![CDATA[2014-02-27 12:45:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-02-27 11:45:06]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[mac-ou-30-ans-de-tentation]]></wp:post_name>
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		<category domain="post_tag" nicename="apple"><![CDATA[Apple]]></category>
		<category domain="post_tag" nicename="mac"><![CDATA[Mac]]></category>
		<category domain="post_tag" nicename="macintosh"><![CDATA[Macintosh]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:comment_id>293239</wp:comment_id>
			<wp:comment_author><![CDATA[Roby]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[2ac6zvac7@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://flqfvkytdfl.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.143.232.32]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-08 08:31:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-08 06:31:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[I bow down humbly in the presence of such grneatess.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Reebok dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/03/04/reebok-devoile-son-nouveau-logo/</link>
		<pubDate>Mon, 03 Mar 2014 23:30:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7100</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Reebok.jpg"><img class="aligncenter size-full wp-image-7101" alt="Logo_Reebok" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Reebok.jpg" width="827" height="315" /></a>

Racheté en 2005 par le géant <a href="http://www.adidas.fr/">Adidas</a> pour plus de 3 milliards d'€, l'équipementier sportif <a href="http://www.reebok.fr/">Reebok</a> dévoile sa nouvelle identité visuelle. Celle-ci accompagne le revirement stratégique emprunté par la marque il y a plusieurs années consistant en un recentrage sur l'univers du fitness et des sports de bien-être. Il ne s'agit donc plus pour Reebok de promettre "<em>la vitesse et la performance mais l'équilibre de soi.</em>"

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Reebok s'offre un emblème, appelé "Delta", symbole des changements "physiques, mentaux et sociaux" générés par la pratique d'un sport. Ce signe visuel semble pourtant plus évoquer l'univers de l'ingénierie que celui du sport. Il renvoie également aux codes utilisés pour annoncer un danger. Il s'illustre dans une couleur rouge évoquant le sport et la tonicité à droite du nom de la marque, inscrit désormais en noir. La typographie est conservée.

"<em>Plus qu'un logo, c'est un style de vie</em>" explique Reebok.

<a href="http://www.youtube.com/watch?v=5b3Qv84zfIQ">Découvrir le lancement du logo en vidéo.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1623507_227273304130979_1912344710_n.jpg"><img class="aligncenter size-full wp-image-7106" alt="Logo_Reebok" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1623507_227273304130979_1912344710_n.jpg" width="856" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1385055_224291034429206_647270631_n.png"><img class="aligncenter size-full wp-image-7105" alt="Logo_Reebok" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1385055_224291034429206_647270631_n.png" width="869" height="829" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/923060_216289231896053_2109370416_n.png"><img class="aligncenter size-full wp-image-7104" alt="Logo_Reebok" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/923060_216289231896053_2109370416_n.png" width="843" height="547" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1795258_222382037953439_1116193469_o.jpg"><img class="aligncenter size-full wp-image-7107" alt="Logo_Reebok" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1795258_222382037953439_1116193469_o.jpg" width="1200" height="900" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-2.png"><img class="aligncenter size-full wp-image-7108" alt="Logo_Reebok" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-2.png" width="1267" height="848" /></a>

&nbsp;

En observant l'évolution du logo, le "Delta" s'illustre comme étant le troisième symbole de la marque. En effet, le drapeau anglais clin d'oeil aux origines de Reebok fut le premier puis le "vecteur" est apparu en 1986 pour disparaître définitivement en 2006 :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/reebok-logo-relook-history-brand.jpg"><img class="aligncenter size-full wp-image-7102" alt="reebok-logo-relook-history-brand" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/reebok-logo-relook-history-brand.jpg" width="595" height="1035" /></a>

L'identité est signée par Venables Bell &amp; Partners.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7100</wp:post_id>
		<wp:post_date><![CDATA[2014-03-04 00:30:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-03 23:30:09]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[reebok-devoile-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="reebok"><![CDATA[Reebok]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[7101]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>11172</wp:comment_id>
			<wp:comment_author><![CDATA[lordlogo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lordlogo@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-05 22:23:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-05 21:23:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oh la la
et quand on regarde l'historique c'est pire !
Appauvrissement de la typo
et apparition d'un emblème sorti du chapeau
ce n'est pas une méthode pour une grande marque


et ça n'aurait pas un petit look dynastar ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11327</wp:comment_id>
			<wp:comment_author><![CDATA[nein]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rggrgrggr@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-09 23:46:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-09 22:46:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout à fait d'accord avec "lordlogo". C'est quoi cet emblème archi-daté sorti tout droit des années 1980??? Oo OMG!!!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11328</wp:comment_id>
			<wp:comment_author><![CDATA[nein]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rggrgrggr@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-09 23:48:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-09 22:48:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et puis ce blanc-rouge-noir archi vu et revu... Le précédent faisait plus moderne, à l'heure où seule la typo se suffit, pour un logo. Ce n'est pas pour faire machine arrière, quand même... Et on valide "ça"?!? Eh ben...]]></wp:comment_content>
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			<wp:comment_id>11355</wp:comment_id>
			<wp:comment_author><![CDATA[DZC]]></wp:comment_author>
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			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.105.8.129]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-10 16:07:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-10 15:07:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oh mon dieu "mais pourquoille ?"

Dès que j'ai vu ce nouveau logo j'ai cru à un concept d'un obscure graphiste en herbe ou un stockshot de logo gratuit prêt à télécharger comme on en trouve tant sur le net. 

Cette nouvelle mode m’insupporte, la version 2014 pourrait se trouver sur un compteur de gaz de ville, sur un chargeur de batteries, sur les containers d'une compagnie d'import/export chinoise ou sur n'importe quoi d'industriel et sans âme en fait.

Je vois très bien ce logo comme étant celui de la branche R&amp;D de la Wayland Kutani...

Je note que ça devient une tendance ces derniers temps.

Triste. ce logo est triste.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11607</wp:comment_id>
			<wp:comment_author><![CDATA[gigi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[torrent2boue@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.203.66.229]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-20 21:47:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-20 20:47:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il me semblait que l'association du delta rouge au logo était uniquement appliquée pour les produits destinés au Crossfit, marque de Fitness auquel Reebok s'est associé de manière exclusive...]]></wp:comment_content>
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	</item>
	<item>
		<title>NRJ redesign légèrement son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/03/05/nrj-redesign-legerement-son-logo/</link>
		<pubDate>Wed, 05 Mar 2014 12:00:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7114</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveau_Logo_NRJ.jpg"><img class="aligncenter size-full wp-image-7115" alt="Nouveau_Logo_NRJ" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveau_Logo_NRJ.jpg" width="827" height="316" /></a>

<a href="http://www.nrj.fr/">NRJ</a>, la première radio de France en terme d'audience, dévoile le léger redesign offert à son identité. Fondée en 1981, la station décide aujourd'hui d'adopter le flat design.

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La Nouvelle Radio Jeune (NRJ), en quête perpétuelle de modernité pour toujours mieux correspondre à sa cible, fait un choix judicieux en passant au flat design, considéré comme indémodable.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-1.png"><img class="aligncenter size-full wp-image-7116" alt="Image 1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-1.png" width="1054" height="617" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7114</wp:post_id>
		<wp:post_date><![CDATA[2014-03-05 13:00:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-05 12:00:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[nrj-redesign-legerement-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="nrj"><![CDATA[NRJ]]></category>
		<category domain="post_tag" nicename="radio"><![CDATA[Radio]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[7115]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510485165;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1097;}i:1;a:1:{s:2:"id";i:5686;}i:2;a:1:{s:2:"id";i:9656;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>11149</wp:comment_id>
			<wp:comment_author><![CDATA[STE.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ste@nomail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.84.144.247]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-05 14:32:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-05 13:32:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour être flat, c'est flat... Peut-être un peu trop même ! 
La chaîne NRJ12 quant à elle conserve son design avec relief. Pour le moment ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11174</wp:comment_id>
			<wp:comment_author><![CDATA[lordlogo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lordlogo@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-05 22:25:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-05 21:25:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et surout j'ai l'impression de voir les logos du tout début....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>11194</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.93.227]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-06 13:19:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-06 12:19:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il aurait pu refaire le panthère noir, elle fait la tronche franchement. 

http://www.sportslogos.net/logos/view/346/Carolina_Panthers/1995/Primary_Logo
http://www.sportslogos.net/logos/view/91523812011/Wisconsin-Milwaukee_Panthers/2011/Primary_Logo
http://www.sportslogos.net/logos/view/3lsk1f1xd9e7jgr9f703/Northern_Iowa_Panthers/2002/Alternate_Logo
http://www.sportslogos.net/logos/view/5675/Michigan_Panthers/1983/Alternate_Logo
http://www.sportslogos.net/logos/view/lanuf9atfo9osskd9xsq/_FIU_Panthers/1994/Primary_Logo
http://www.sportslogos.net/logos/view/ehguox06c1riemugygfdtawze/High_Point_Panthers/2004/Primary_Logo
http://www.sportslogos.net/logos/view/jtn14i7solykqiqs29qkxgrja/Florida_Panthers/1994/Anniversary_Logo]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11326</wp:comment_id>
			<wp:comment_author><![CDATA[nein]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rggrgrggr@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-09 23:45:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-09 22:45:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["un choix judicieux en passant au flat design" -&gt; un choix judicieux, enfin c'est subjectif! Pas pour moi. La version précédente reflets web 2.0 (celle qui date de 6 ou 7 ans) était magnifique. AUCUNE utilité d'en changer. GROSSE erreur!!! Berk.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>12210</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-06 13:30:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-06 11:30:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["web 2.0", arf, rien que le "2.0", ça me file des boutons. 
Moi, ce retour au flat, ça me fait bien plaisir : avant, 80% des changements de logos c'était pour des plastifications/effets chromes/dégradés mal gérés/logos à 15 couleurs avec une illustration à côté, ça me déprimait sur les goûts désastreux des clients. Là, j'ai l'impression que pendant 2-3 ans, on va moins souffrir.]]></wp:comment_content>
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	</item>
	<item>
		<title>29 jeux de mots bien pensés</title>
		<link>http://yannickbourenane.com/preprod/2014/03/07/29-jeux-de-mots-bien-penses/</link>
		<pubDate>Thu, 06 Mar 2014 23:30:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7122</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1901377_742279835783113_1541013041_n.jpg"><img class="aligncenter size-full wp-image-7123" alt="Jeux de mots_c'est_Vendredi" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1901377_742279835783113_1541013041_n.jpg" width="500" height="667" /></a>

C'est vendredi, jeux de mots, jeux de logos. Prenez le logo d'une marque, ajoutez-y quelques syllabes et vous obtiendrez des jeux de mots bien corsés. Voici 29 noms de marques détournés. Et vous, êtes-vous inspirés ?

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/3565_742279932449770_1110075142_n.jpg"><img class="aligncenter size-full wp-image-7124" alt="3565_742279932449770_1110075142_n" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/3565_742279932449770_1110075142_n.jpg" width="500" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/10091_742362789108151_1989558947_n.jpg"><img class="aligncenter size-full wp-image-7125" alt="10091_742362789108151_1989558947_n" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/10091_742362789108151_1989558947_n.jpg" width="600" height="800" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/10777_742279895783107_1563096201_n.jpg"><img class="aligncenter size-full wp-image-7126" alt="10777_742279895783107_1563096201_n" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/10777_742279895783107_1563096201_n.jpg" width="500" height="374" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/12401_742280052449758_1316467052_n.jpg"><img class="aligncenter size-full wp-image-7127" alt="12401_742280052449758_1316467052_n" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/12401_742280052449758_1316467052_n.jpg" width="500" height="670" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1476176_742279942449769_1446479773_n.jpg"><img class="aligncenter size-full wp-image-7128" alt="1476176_742279942449769_1446479773_n" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1476176_742279942449769_1446479773_n.jpg" width="500" height="375" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1499394_742279772449786_1504978427_n.jpg"><img class="aligncenter size-full wp-image-7129" alt="1499394_742279772449786_1504978427_n" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1499394_742279772449786_1504978427_n.jpg" width="500" height="375" /></a>

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&nbsp;

Source : Tumblr LPLPP]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7122</wp:post_id>
		<wp:post_date><![CDATA[2014-03-07 00:30:29]]></wp:post_date>
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		<wp:post_name><![CDATA[29-jeux-de-mots-bien-penses]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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		<wp:comment>
			<wp:comment_id>11221</wp:comment_id>
			<wp:comment_author><![CDATA[STE.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ste@nomail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.208.44.163]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-07 06:47:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-07 05:47:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très bon !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11223</wp:comment_id>
			<wp:comment_author><![CDATA[fabulousF]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ffabulousf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://ffabulousf.wix.com/fabulous-soundbox</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[178.16.165.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-07 10:10:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-07 09:10:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Même si il y'a la source, je trouve que ça manque d'un petit lien vers le tumblR d'où proviennent toute ces perles dans l'intro... non ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11226</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.150.129.74]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-07 12:38:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-07 11:38:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Excellent, y'a pas grand chose à jeter !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11264</wp:comment_id>
			<wp:comment_author><![CDATA[escafre d.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[denise.escafre@wanadoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.215.56.242]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-08 07:42:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-08 06:42:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[not bad! not bad!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11286</wp:comment_id>
			<wp:comment_author><![CDATA[_fab42]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fabrice.bergez@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[93.19.77.231]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-08 19:27:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-08 18:27:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La source? Le tumblr LPLPP de @samparlebien et @tomme_blur]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11335</wp:comment_id>
			<wp:comment_author><![CDATA[Christian]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[coach@less-stress-more-success.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.205.146.140]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-10 09:31:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-10 08:31:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Voir ça sur son Mac Bouc, ça inspire!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11365</wp:comment_id>
			<wp:comment_author><![CDATA[Jerome]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[webmaster@jeromeweb.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.jeromeweb.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.163.32.178]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-10 18:11:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-10 17:11:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[trop fort!]]></wp:comment_content>
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		<title>Téva s&#039;offre un léger relooking</title>
		<link>http://yannickbourenane.com/preprod/2014/03/05/teva-soffre-un-leger-relooking/</link>
		<pubDate>Tue, 04 Mar 2014 23:30:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7164</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveau_Logo_Téva.jpg"><img class="aligncenter size-full wp-image-7165" alt="Nouveau_Logo_Téva" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveau_Logo_Téva.jpg" width="827" height="370" /></a>

Créée en 1996, <a href="http://www.teva.fr/">Téva</a> est une chaîne de télévision française à vocation féminine et familiale. Propriété du <a href="www.groupem6.fr/‎">Groupe M6</a>, c'est la première chaîne à avoir choisi ce positionnement et elle fait aujourd'hui partie des 15 chaînes numériques les plus diffusées en France. Afin de "<em>gagner en énergie et toucher un public féminin plus moderne"</em>, Téva redesign son logo et dévoile un nouveau système de présence visuel multicolore.

<!--more-->

La chaîne a conservé ses principaux codes identitaires : un logo entièrement typographique sur fond vert. Pour ce qui est des nouveautés, le nom s'inscrit dans une nouvelle typographie dont l'interlettrage est diminué et le cartouche, dorénavant carré, adopte un vert plus dense. Cette couleur verte, signature de la chaîne, est complétée par une gamme de couleurs vives à partir desquelles se décline l'identité.

Une nouvelle identité sonore est également dévoilée. Téva explique : "<em>Nous voulons être une source d'inspiration pour les femmes d'aujourd'hui et insuffler optimisme et énergie.</em>"

<a href="http://www.teva.fr/la_rentree_2013_2014/videos/11348422-nouvel_habillage_teva.html">Découvrir le lancement du logo en vidéo.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/69i6hu.png"><img class="aligncenter size-full wp-image-7170" alt="Nouveau_Logo_Téva" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/69i6hu.png" width="839" height="836" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/14e2du9.jpg"><img class="aligncenter size-full wp-image-7169" alt="Nouveau_Logo_Téva" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/14e2du9.jpg" width="963" height="619" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/azforc.jpg"><img class="aligncenter size-full wp-image-7171" alt="Nouveau_Logo_Téva" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/azforc.jpg" width="1144" height="748" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2uyrwk3.jpg"><img class="aligncenter size-full wp-image-7168" alt="Nouveau_Logo_Téva" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2uyrwk3.jpg" width="1598" height="525" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2ptqvch.jpg"><img class="aligncenter size-full wp-image-7167" alt="Nouveau_Logo_Téva" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2ptqvch.jpg" width="1005" height="588" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-12.png"><img class="aligncenter size-full wp-image-7172" alt="Nouveau_Logo_Téva" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-12.png" width="1081" height="717" /></a>

&nbsp;

L'identité est signée par Motionfanclub.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7164</wp:post_id>
		<wp:post_date><![CDATA[2014-03-05 00:30:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-04 23:30:46]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[teva-soffre-un-leger-relooking]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="television"><![CDATA[télévision]]></category>
		<category domain="post_tag" nicename="teva"><![CDATA[Téva]]></category>
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			<wp:comment_id>11173</wp:comment_id>
			<wp:comment_author><![CDATA[lordlogo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lordlogo@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-05 22:24:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-05 21:24:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[avec ou sans ride, quand on est moche c'est pour la vie !]]></wp:comment_content>
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	<item>
		<title>Le Charolais Label Rouge présente ses nouveaux logos</title>
		<link>http://yannickbourenane.com/preprod/2014/03/06/le-charolais-label-rouge-presente-ses-nouveaux-logos/</link>
		<pubDate>Wed, 05 Mar 2014 23:30:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7175</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logos_Charolais_Label_Rouge.jpg"><img class="aligncenter size-full wp-image-7177" alt="Logos_Charolais_Label_Rouge" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logos_Charolais_Label_Rouge.jpg" width="827" height="370" /></a>Après le récent lancement du nouveau label "<a href="http://yannickbourenane.com/preprod/2014/02/20/le-nouveau-label-viandes-de-france/">Viandes de France"</a>, c'est au tour de <a href="http://www.charolaislabelrouge.com/">l'Association Charolais Label Rouge (ACLR)</a> de dévoiler ses deux nouvelles marques boeuf : Plaisir Charolais et Tendre Charolais. Fondée en 1996, l'ACLR réunit 3400 éleveurs habilités autour de cette race de boeuf qui est "<em>la plus connue en France"</em>.

<!--more-->

Le logo présente une base carrée dans laquelle s'inscrit le nom de la marque. Le drapeau français vient préciser l'origine garantie des produits. On observe la lettre "O" surmontée d'une paire de cornes, clin d'oeil à la viande vendue. L'utilisation en noir et blanc de ces logos semble impossible et nuirait à l'identification des marques.

La marque Plaisir Charolais est destinée aux grandes et moyennes surfaces, qui représentent 64% des 183 points de vente de la viande bovine charolaise Label Rouge. Tendre Charolais est consacrée aux boucheries artisanales. Celles-ci se différencient par un code couleur : noir avec un liseré rouge pour la première et vert pour la seconde.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-41.png"><img class="aligncenter size-full wp-image-7179" alt="Image 4" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-41.png" width="939" height="721" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7175</wp:post_id>
		<wp:post_date><![CDATA[2014-03-06 00:30:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-05 23:30:27]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-charolais-label-rouge-presente-ses-nouveaux-logos]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="charolais-label-rouge"><![CDATA[Charolais Label Rouge]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="plaisir-charolais"><![CDATA[Plaisir Charolais]]></category>
		<category domain="post_tag" nicename="tendre-charolais"><![CDATA[Tendre Charolais]]></category>
		<category domain="post_tag" nicename="viande"><![CDATA[Viande]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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	<item>
		<title>Le logo de Canderel au régime</title>
		<link>http://yannickbourenane.com/preprod/2014/03/11/le-logo-de-canderel-au-regime/</link>
		<pubDate>Tue, 11 Mar 2014 06:10:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7191</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveau_Logo_canderel.jpg"><img class="aligncenter size-medium wp-image-7192" alt="Nouveau_Logo_canderel" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveau_Logo_canderel-300x114.jpg" width="300" height="114" /></a>En 2000, le groupe américain <a href="http://www.canderel.fr/groupemerisant">Merisant</a> rachète à Monsato les marques Canderel et Equal (Canderel à l'étranger) puis lance PureVia en 2010. Spécialiste des édulcorants, le groupe a décidé de faire suivre un régime à <a href="http://www.canderel.fr/">Canderel </a>pour les packagings de la sucralose et du stevia. Le site web n'est pas encore à jour, difficile de savoir si le produit iconique à base d'aspartame, initialement vendu uniquement en pharmacie puis dans toutes les surfaces, suivra le même régime.
<!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/nouveau-canderel_logonews.png"><img class="aligncenter size-medium wp-image-7193" alt="nouveau-canderel_logonews" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/nouveau-canderel_logonews-300x284.png" width="300" height="284" /></a>
Globalement, l'identité visuelle garde un esprit similaire tout en s'allégeant de quelques éléments superflus. La couleur rouge, loin des codes du naturel et la typographie, renforcée d'un ombré sont quasiment inchangés. Certaines courbes du lettrage s'arrondissent tandis que d'autres épaississent pour donner un meilleur équilibre à l'ensemble. Selon l'agence : "<em>avec un nouveau logo et une charte graphique plus épurés, cette nouvelle identité visuelle se veut plus moderne et plus en phase avec les attributs forts de la marque : gourmandise, légèreté, féminité</em>".

L'emblème, abscons, est heureusement  simplifié et seule l'idée de trois pétales, qui désormais trônent sur le nom de marque, est maintenue. Les pétales semblent également être fonctionnels et développer un code couleur lié aux produits, encore difficile à déchiffrer. Certains s'étonneront que malgré ces petits lifting, des incongruités persistent et empêche cette identité visuelle de donner à la marque l'aura dont elle aurait besoin pour pousser son marché. Logic Design Envie est à l'origine de ce remaniement. Une campagne de marque est lancée à partir du 10 mars 2014.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/SUCRALOSE-POT-75G.jpg"><img class="aligncenter size-medium wp-image-7194" alt="SUCRALOSE-POT 75G" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/SUCRALOSE-POT-75G-250x300.jpg" width="250" height="300" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7191</wp:post_id>
		<wp:post_date><![CDATA[2014-03-11 07:10:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-11 06:10:43]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-de-canderel-au-regime]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="sucre"><![CDATA[sucre]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>11403</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.93.227]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-11 13:56:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-11 12:56:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sa change absolument tout.
Ou pas...]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>DraftFCB devient FCB</title>
		<link>http://yannickbourenane.com/preprod/2014/03/12/draftfcb-devient-fcb/</link>
		<pubDate>Tue, 11 Mar 2014 23:10:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7198</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/draftfcb_devientFCB.jpg"><img class="aligncenter size-full wp-image-7199" alt="draftfcb_devientFCB" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/draftfcb_devientFCB.jpg" width="827" height="316" /></a>Le réseau d'agence globales de publicités <a href="http://www.fcb.com/">Draftfcb</a> ( groupe <a href="http://www.interpublic.com/">Interpublic</a>) simplifie son nom pour FCB. Un retour au source donc suite à la <a href="http://yannickbourenane.com/preprod/?s=fusion">fusion</a> en 2006 de FCB (3ème plus ancienne agence de publicité au monde, fondé en 1873) et Draft (fondé en 1978). Le changement de nom serait dû à l’impulsion donnée par Carter Murray, récemment nommé au poste de CEO Worldwide de DraftFCB.

La nouvelle identité a été produite en interne par <a href="http://adsoftheworld.com/creative/luis_silva_dias">Luis Silvas Dias</a>, directeur de création chez FCB International. Les trois éléments clés du nouveau logo sont l'intégration de la ville au logo afin de répondre à une logique de réseau international. La présence de couleurs qui apportent désormais un peu de chaleur et d'émotion. Le dernier point intéressant réside en la réapparition du nom des fondateurs “<a href="http://adage.com/article/adage-encyclopedia/foote-cone-belding-fcb-worldwide/98467/">Foote, Cone &amp; Belding</a>”, un retour au racine pour humaniser l'agence. Un rebranding réussi d'un point de vue stratégique, mais assez peu original d'un point de vu créatif.
<blockquote>«Deux marques distinctes, Draft et FCB, ont fusionné il y a sept ans, rappelle Carter Murray. Depuis, les deux entités se sont unifiées, proposant une offre transparente et homogène. C'est maintenant le moment de simplifier le nom de notre marque pour refléter l'unité de notre direction et de notre identité.»</blockquote>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/DraftFCB_devient_01FCB.png"><img class="aligncenter size-full wp-image-7200" alt="DraftFCB_devient_01FCB" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/DraftFCB_devient_01FCB.png" width="2880" height="1078" /></a>

Voir d'autres changements de logo dans les <a href="http://yannickbourenane.com/preprod/category/media/">Médias</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7198</wp:post_id>
		<wp:post_date><![CDATA[2014-03-12 00:10:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-11 23:10:05]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>11525</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fedffrf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-17 02:44:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-17 01:44:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très joli.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Nouveau logo pour l&#039;Île Maurice Tourisme</title>
		<link>http://yannickbourenane.com/preprod/2014/03/13/nouveau-logo-pour-lile-maurice/</link>
		<pubDate>Wed, 12 Mar 2014 23:10:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7207</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/nouveau_logo_ile_maurice.jpg"><img class="aligncenter size-full wp-image-7208" alt="nouveau_logo_ile_maurice" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/nouveau_logo_ile_maurice.jpg" width="827" height="316" /></a>

L'Île Maurice Tourisme change son logo vieux de 5ans à l'occasion de la fête nationale de l'île. La nouvelle identité se voulait d'après l'organisme privé  plus “<a href="http://ilemaurice-tourisme.info/wwwilemaurice-tourismeinfo-devoile-son-nouveau-logo-2555.html">moderne et épurée</a>”. Un objectif bien lointain lorsque l'on voit la nouvelle réalisation avec sa myriade de couleurs, de dégradés et sa typographie biseautée. Le résultat global rend la marque certes un peu plus professionnelle, mais perd au passage toute authenticité.

Les couleurs reprennent le drapeau de l'île Maurice (excepté le gris). La forme étoilée fait référence à l'étoile de mer, parfois utilisée par la communication de l'office de tourisme de l'île.

Note : L'Île Maurice Tourisme n'est pas le logo de l'office du tourisme de l'Île Maurice, visible ici : <a href="http://www.tourism-mauritius.mu/">Tourism Office</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7207</wp:post_id>
		<wp:post_date><![CDATA[2014-03-13 00:10:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-12 23:10:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="maurice"><![CDATA[maurice]]></category>
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		<wp:comment>
			<wp:comment_id>11460</wp:comment_id>
			<wp:comment_author><![CDATA[TomA_Dix9]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas019@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.37.250.94]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-13 08:01:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-13 07:01:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On peut savoir quelle agence a créé ce logo ?

J'avoue ne pas piger le concept mais j'aimerais vraiment qu'on me l'explique.
Et ajouter une couleur en plus des couleurs du drapeau, ça fait un peu bricolage pour avoir les 5 branches aux "étoiles" qui se superposent.]]></wp:comment_content>
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	<item>
		<title>Phone Régie modernise son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/phone-regie-modernise-son-logo/</link>
		<pubDate>Thu, 13 Mar 2014 23:10:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7215</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/nouveau_logo_phone_regie.jpg"><img class="aligncenter size-full wp-image-7216" alt="nouveau_logo_phone_regie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/nouveau_logo_phone_regie.jpg" width="827" height="316" /></a>

Le leader français de l’accueil en entreprise, <a href="http://www.phone-regie.fr/">Phone Régie</a> (groupe <a href="http://www.groupe-armonia.com/fr">Armonia)</a> a modernisé son logo à l'occasion du lancement de sa campagne publicitaire. L'objectif déclaré de ce changement, "<em>moderniser son identité graphique et traduire les évolutions du métier de l’accueil en perpétuelle mutation</em>". L'identité est passée en monochrome et la typographie utilisée est devenue plus affinée, espacée, pour un rendu voulu plus haut de gamme. Une tagline manuscrite a été ajoutée, rompant avec la volonté de modernité, seul le monogramme est resté identique.

Ce <a href="http://yannickbourenane.com/preprod/category/changements-de-logos/">changement de logo</a> semble insuffisant pour la stature voulue par le groupe. Il s'agit d'un simple lifting, heureusement rehaussé par une affiche publicitaire assez réussie. Un résultat qui peut être expliqué par le choix d'une agence de publicité (TMP Worldwide) pour un travail de branding.
<blockquote>L’objectif de cette campagne, qui se déclinera au travers d’un triptyque s’échelonnant sur toute l’année, est de faire émerger et de rendre attractif un métier trop peu connu du public, mais aussi de valoriser les collaborateurs.</blockquote>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/phone_regie.jpg"><img class="aligncenter size-full wp-image-7219" alt="phone_regie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/phone_regie.jpg" width="1237" height="1596" /></a>

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7215</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 00:10:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-13 23:10:23]]></wp:post_date_gmt>
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		<wp:comment>
			<wp:comment_id>11503</wp:comment_id>
			<wp:comment_author><![CDATA[Laet2Caum]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[laetdecaumont@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://behance.laetdecaumont.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.156.60.232]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-14 11:43:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-14 10:43:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve le choix de communiquer sur les deux lettre PR un peu déroutant car pour beaucoup "PR" signifie "Public Relation".]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11524</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fedffrf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-17 02:22:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-17 01:22:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne comprendrai jamais le terme "modernise son logo". C'est tellement sujectif... Moi je ne trouve pas que cela le modernise. Passer de la couleur au noir et blanc / gris, c'est de l'anti-modernisme, pris sous un certain angle... Attention aux expressions toutes faites si employées à tort et à travers, galvaudées, qu'elles en ont perdu toute leur substance!.. Oo]]></wp:comment_content>
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	<item>
		<title>Welcome in China !</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/welcome-in-china/</link>
		<pubDate>Fri, 14 Mar 2014 10:37:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7232</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_01.jpg"><img alt="welcome_in_china_01" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_01.jpg" width="600" height="360" /></a>

C'est vendredi, les logos s'exportent. Le designer <a id="owner" href="http://www.behance.net/nicosbandidos">Niek van Wingerden</a> a relevé le défi de transposer 7 logos mondialement connus en caractères chinois tout en respectant l'esprit de la marque, voici le résultat. Pour mémoire, en Europe, sur les 9 premiers mois de 2013, 1,6 milliards de dollars ont été investis par des entreprises privées chinoises en Europe.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_02.jpg"><img class="aligncenter size-full wp-image-7249" alt="welcome_in_china_02" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_02.jpg" width="600" height="212" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_03.jpg"><img class="aligncenter size-full wp-image-7250" alt="welcome_in_china_03" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_03.jpg" width="600" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_04.jpg"><img class="aligncenter size-full wp-image-7251" alt="welcome_in_china_04" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_04.jpg" width="600" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_05.jpg"><img class="aligncenter size-full wp-image-7252" alt="welcome_in_china_05" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_05.jpg" width="600" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_06.jpg"><img class="aligncenter size-full wp-image-7253" alt="welcome_in_china_06" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_06.jpg" width="600" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_07.jpg"><img class="aligncenter size-full wp-image-7254" alt="welcome_in_china_07" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_07.jpg" width="600" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_08.jpg"><img class="aligncenter size-full wp-image-7255" alt="welcome_in_china_08" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_08.jpg" width="600" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_09.jpg"><img class="aligncenter size-full wp-image-7256" alt="welcome_in_china_09" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_09.jpg" width="600" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_10.jpg"><img class="aligncenter size-full wp-image-7257" alt="welcome_in_china_10" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_10.jpg" width="600" height="319" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_11.jpg"><img class="aligncenter size-full wp-image-7258" alt="welcome_in_china_11" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/welcome_in_china_11.jpg" width="600" height="334" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7232</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 11:37:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-14 10:37:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[welcome-in-china]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<title>La créativité des marques de mode ?</title>
		<link>http://yannickbourenane.com/preprod/2014/03/17/la-creativite-des-marques-de-mode/</link>
		<pubDate>Mon, 17 Mar 2014 08:41:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7260</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/NIKE_SIZED.jpg"><img class="aligncenter size-full wp-image-7261" alt="NIKE_SIZED" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/NIKE_SIZED.jpg" width="1074" height="650" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/LV_SIZED.jpg"><img class="aligncenter size-full wp-image-7262" alt="LV_SIZED" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/LV_SIZED.jpg" width="1074" height="650" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Supreme_SIZED.jpg"><img class="aligncenter size-full wp-image-7263" alt="Supreme_SIZED" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Supreme_SIZED.jpg" width="1074" height="650" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/YSL_SIZED.jpg"><img class="aligncenter size-full wp-image-7264" alt="YSL_SIZED" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/YSL_SIZED.jpg" width="1074" height="650" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/HBA_SIZED.jpg"><img class="aligncenter size-full wp-image-7265" alt="HBA_SIZED" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/HBA_SIZED.jpg" width="1074" height="650" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Givenchy_SIZED.jpg"><img class="aligncenter size-full wp-image-7266" alt="Givenchy_SIZED" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Givenchy_SIZED.jpg" width="1074" height="650" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Gucci_SIZED.jpg"><img class="aligncenter size-full wp-image-7267" alt="Gucci_SIZED" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Gucci_SIZED.jpg" width="1074" height="650" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/COMME_SIZED.jpg"><img class="aligncenter size-full wp-image-7268" alt="COMME_SIZED" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/COMME_SIZED.jpg" width="1074" height="650" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Chanel_SIZED.jpg"><img class="aligncenter size-full wp-image-7269" alt="Chanel_SIZED" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Chanel_SIZED.jpg" width="1074" height="650" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Adidas_SIZED.jpg"><img class="aligncenter size-full wp-image-7270" alt="Adidas_SIZED" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Adidas_SIZED.jpg" width="1074" height="650" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/40_SIZED.jpg"><img class="aligncenter size-full wp-image-7271" alt="40_SIZED" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/40_SIZED.jpg" width="1074" height="650" /></a>

Le blog <a href="http://slamxhype.com/culture/every-streetwear-font-and-fashion-house-font-in-one-infographic/">Slamxhype</a> a reproduit la charte visuelle de quelques marques de mode et streetwear. Ces images montrent à quel point ces grands marques ont des identités visuelles proches avec l'utilisation massive de l'Helvetica et de la Futura. Une réalité déjà bien connue, mais assez frappante lorsqu'elle est exposée de cette manière.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7260</wp:post_id>
		<wp:post_date><![CDATA[2014-03-17 09:41:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-17 08:41:04]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-creativite-des-marques-de-mode]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[7270]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>11571</wp:comment_id>
			<wp:comment_author><![CDATA[Kaache, infographiste freelance]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[admin@kaache.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.kaache.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.63.232.104]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-18 09:07:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-18 08:07:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En effet, c'est assez surprenant. Heureusement qu'il n'y a pas que les typos qui composent une identité.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>OÜI FM réaffirme son identité rock</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/oui-fm-reaffirme-son-identite-rock/</link>
		<pubDate>Mon, 17 Mar 2014 23:30:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7274</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Oüi_Fm.jpg"><img class="aligncenter size-full wp-image-7275" alt="Logo_Oüi_Fm" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Oüi_Fm.jpg" width="827" height="304" /></a>

<a href="http://www.ouifm.fr/page/8">OÜI FM</a>, l'unique radio française exclusivement consacrée au rock depuis 27 ans, dévoile le redesign offert à son identité ainsi que son nouveau slogan visant à "<em>renforcer sa visibilité et confirmer son identité rock'n'roll.</em>"

<!--more-->

La radio décide de conserver son principal code identitaire à savoir le célèbre badge rouge réalisé il y a plusieurs années par feu l'agence LEG devenue depuis Les Gaulois <a href="http://yannickbourenane.com/preprod/2013/10/15/les-gaulois-peuplent-la-planete-havas/">(Lire l'article)</a>. L'objectif premier est de gagner en lisibilité, ainsi le découpage des caractères de la mention "OÜI" est modifié et un effet de relief est donné à la lettre "O". Le nouveau slogan "Le rock a sa radio" vient souligner l'identité musicale de la station.

Une campagne publicitaire est également dévoilée :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_5.png"><img class="aligncenter size-full wp-image-7282" alt="Logo_Oüi_Fm" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_5.png" width="299" height="431" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_4.png"><img class="aligncenter size-full wp-image-7281" alt="Logo_Oüi_Fm" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_4.png" width="296" height="421" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_3.png"><img class="aligncenter size-full wp-image-7280" alt="Logo_Oüi_Fm" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_3.png" width="307" height="424" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_2.png"><img class="aligncenter size-full wp-image-7279" alt="Logo_Oüi_Fm" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_2.png" width="304" height="425" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_1.png"><img class="aligncenter size-full wp-image-7278" alt="Logo_Oüi_Fm" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/ouifm_pub2014_1.png" width="298" height="426" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-13.png"><img class="size-full wp-image-7277 alignnone" alt="Logo_Oüi_Fm" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-13.png" width="1171" height="821" /></a>

Avec ces changements identitaires signés par l'agence CLM-BBDO, OÜI FM "<em>tourne donc la page LEG</em>" qui avait réalisé, en plus du précédent logo, une magnifique campagne couronnée par le Grand Prix Stratégies 2008 et 2010 de la meilleure campagne presse :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-111.png"><img class="aligncenter size-full wp-image-7283" alt="Image 11" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-111.png" width="640" height="535" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7274</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 00:30:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-17 23:30:18]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[oui-fm-reaffirme-son-identite-rock]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="oui-fm"><![CDATA[OÜI FM]]></category>
		<category domain="post_tag" nicename="radio"><![CDATA[Radio]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7275]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509882169;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9886;}i:1;a:1:{s:2:"id";i:573;}i:2;a:1:{s:2:"id";i:6553;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>11574</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.93.227]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-18 10:32:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-18 09:32:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est la 3 ème voir la  4 ème fois qu'il change leur signature en 2ans. Je prends les paris qu'ils vont encore changer en milieu d'année.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>63429</wp:comment_id>
			<wp:comment_author><![CDATA[StephDesire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[stephane33320@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.5.81.12]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-18 17:26:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-18 15:26:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Paris gagné!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Lifting des Thés Lipton</title>
		<link>http://yannickbourenane.com/preprod/2014/03/14/lifting-des-thes-lipton/</link>
		<pubDate>Thu, 13 Mar 2014 23:03:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11718</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_Lipton_04.2015.jpg"><img class="aligncenter size-full wp-image-11719" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_Lipton_04.2015.jpg" alt="Logonews_Lipton_04.2015" width="827" height="370" /></a>Voici le lifting de l'identité visuelle des Thés Lipton, biseautée, liftée et recentrée, problablement plus de style et de lisibilité, le tout sur un thé, tel un soleil radieux]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11718</wp:post_id>
		<wp:post_date><![CDATA[2014-03-14 00:03:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-13 23:03:31]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lifting-des-thes-lipton]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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	<item>
		<title>Florence joue aux mots croisés</title>
		<link>http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/</link>
		<pubDate>Tue, 18 Mar 2014 12:00:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7286</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Florence.jpg"><img class="aligncenter size-full wp-image-7287" alt="Logo_Florence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Florence.jpg" width="827" height="370" /></a>

Considérée comme le berceau de la Renaissance, la ville de Florence, capitale de la région Toscane en Italie, dévoile son identité visuelle. Alors que son centre-ville a été déclaré site du patrimoine mondial de <a href="https://fr.unesco.org/‎">l'UNESCO</a>, Florence souhaite développer sa notoriété à l'international. Ce logo résulte d'un concours organisé par la <a href="http://www.comune.fi.it/export/sites/retecivica/">Città di Firenze</a>. Parmi les 5000 participants, c'est le graphiste Fabio Chiantini qui a été choisi pour cette identité à 15 000 €.

<!--more-->

L'ouverture à l'international de Florence est représentée par le choix de ce logo multilingue. Le nom italien de la ville, "Firenze", est révélé par le bold parmi sa traduction en cinq langues : latin, anglais/français, espagnol et allemand. Le latin offre un clin d'oeil à l'histoire de la ville. L'identité se décline en noir et en rouge et peut également vivre sur fond photographique. Il est agréable de découvrir que la ville a évité les écueils des clichés toscans.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/firenze_logo_variations.png"><img class="aligncenter size-full wp-image-7298" alt="Logo_Florence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/firenze_logo_variations.png" width="1000" height="483" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2dhhgyf.png"><img class="aligncenter size-full wp-image-7289" alt="Logo_Florence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2dhhgyf.png" width="1599" height="1142" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2s9t0z9.png"><img class="aligncenter size-full wp-image-7294" alt="Logo_Florence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2s9t0z9.png" width="1599" height="1142" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2n07cw4.png"><img class="aligncenter size-full wp-image-7291" alt="Logo_Florence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2n07cw4.png" width="1599" height="1142" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2mnlwgh.png"><img class="aligncenter size-full wp-image-7290" alt="Logo_Florence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2mnlwgh.png" width="1599" height="1142" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1zf0qwy.png"><img class="aligncenter size-full wp-image-7288" alt="Logo_Florence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1zf0qwy.png" width="1599" height="1142" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/rrmvt0.png"><img class="aligncenter size-full wp-image-7300" alt="Logo_Florence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/rrmvt0.png" width="1599" height="1142" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/sc6qom.png"><img class="aligncenter size-full wp-image-7301" alt="Logo_Florence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/sc6qom.png" width="1599" height="1142" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/o69qoj.png"><img class="aligncenter size-full wp-image-7299" alt="Logo_Florence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/o69qoj.png" width="1599" height="1142" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/33xkb2w.png"><img class="aligncenter size-full wp-image-7297" alt="Logo_Florence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/33xkb2w.png" width="1599" height="1142" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/23kt36s.png"><img class="aligncenter size-full wp-image-7295" alt="Logo_Florence" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/23kt36s.png" width="1599" height="1142" /></a><a href="http://blog.zooppa.it/2014/03/shortlist-contest-brand-per-firenze/">Découvrir les autres pistes du concours.</a>

Le concept de cette identité peut se rapprocher de celui du logo de la ville de Prague :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Prague.jpg"><img class="aligncenter size-full wp-image-7302" alt="Logo_Prague" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Prague.jpg" width="827" height="277" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7286</wp:post_id>
		<wp:post_date><![CDATA[2014-03-18 13:00:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 12:00:18]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[florence-joue-aux-mots-croises]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="post_tag" nicename="florence"><![CDATA[Florence]]></category>
		<category domain="post_tag" nicename="italie"><![CDATA[italie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="ville-2"><![CDATA[ville]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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	<item>
		<title>SFR adopte le flat design</title>
		<link>http://yannickbourenane.com/preprod/2014/03/19/sfr-adopte-le-flat-design/</link>
		<pubDate>Tue, 18 Mar 2014 23:30:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7319</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_SFR.jpg"><img class="aligncenter size-full wp-image-7320" alt="Logo_SFR" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_SFR.jpg" width="827" height="370" /></a>

Au coeur de l'actualité pour la négociation de son rachat par <a href="www.numericable.fr/Site_Officiel‎">Numericable</a>, <a href="http://www.sfr.fr/">la Société Française du Radiotéléphone (SFR)</a> décide d'offrir un redesign à son logo. L'opérateur français de télécommunications au carré rouge choisit de passer au flat design.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7319</wp:post_id>
		<wp:post_date><![CDATA[2014-03-19 00:30:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-18 23:30:09]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[sfr-adopte-le-flat-design]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="sfr"><![CDATA[SFR]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<category domain="post_tag" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:meta_value><![CDATA[7320]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510476363;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4759;}i:1;a:1:{s:2:"id";i:628;}i:2;a:1:{s:2:"id";i:48;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>11581</wp:comment_id>
			<wp:comment_author><![CDATA[STE.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ste@nomail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.80.49.89]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-19 12:46:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-19 11:46:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est une véritable épidémie de flat design ! 
Quand même moins raté que celui d'NRJ, SFR a gardé l'ombrage intérieur pour que le tout ne se résume pas qu'à 2 couleurs...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11582</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[90.37.173.7]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-19 13:37:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-19 12:37:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est quand même beaucoup mieux pour ce logo !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11587</wp:comment_id>
			<wp:comment_author><![CDATA[Starborz]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Starborz1234@yopmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[82.245.185.176]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-19 21:57:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-19 20:57:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce n'est pas tout à fait du flat design, il y a toujours le dégradé intérieur mais moins dur. Le flat design c'est de l'applat...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11588</wp:comment_id>
			<wp:comment_author><![CDATA[Nineill]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Nineill@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.183.128.231]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-19 21:59:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-19 20:59:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vivement la fin de cette mode affreuse qui rend tout moche ...]]></wp:comment_content>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>11590</wp:comment_id>
			<wp:comment_author><![CDATA[Sneakyflo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gb@qome.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.62.71.36]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-19 23:33:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-19 22:33:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca fait quand même bien plus propre qu'avant et bien plus agréable à l'oeil...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11615</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fefeff@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-21 08:51:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-21 07:51:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne suis pas du tout d'accord avec vous. Je trouve qu'on régresse, de nos jours. Satané flat design qui, comme son nom l'indique, est totalement plat! Sans saveur et sans odeur. Quelle mouche les a piqués? Manque plus que de passer à la couleur orange... oups ça existe déjà!]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>11621</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-21 16:39:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-21 15:39:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouais, je trouve que ça fait assez amateur, du genre logo fait en 2 minutes sous Photoshop... Je te fais un carré, un petit style de calque dessus et on écrit SFR en blanc en DIN ou un truc du genre et hop !]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>12209</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-06 13:20:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-06 11:20:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est clairement moins pire que cette dalle plastifiée ignoble. Après, ils auraient pu retravailler le calage du SFR (plus bas et plus à gauche pour moi).
Quant au flat : c'est juste un  mot contemporain pour parler du design dans ce qu'il a de plus classique, pur et exigeant. Les plus grands logos étaient flats avant que le terme apparaisse.]]></wp:comment_content>
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	</item>
	<item>
		<title>Les mutations de Wolverine de 1974 à 2013</title>
		<link>http://yannickbourenane.com/preprod/2014/03/21/les-mutations-de-wolverine-de-1974-a-2013/</link>
		<pubDate>Thu, 20 Mar 2014 23:30:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7324</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/wolverine-infographic-FULL.jpg"><img class="aligncenter size-full wp-image-7325" alt="Evolution_Costume_Wolverine" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/wolverine-infographic-FULL.jpg" width="1000" height="6156" /></a>

C'est vendredi, focus sur Wolverine. Depuis sa première apparition en 1974, ce super-héros membre des X-Men et des New Avengers s'est présenté dans de multiples costumes. Aujourd'hui, nous vous présentons leur évolution. Alors, quel est votre look favori ?<!--more-->

Source : HalloweenCostumes.com

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7324</wp:post_id>
		<wp:post_date><![CDATA[2014-03-21 00:30:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-20 23:30:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-mutations-de-wolverine-de-1974-a-2013]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="wolverine"><![CDATA[Wolverine]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7325]]></wp:meta_value>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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	</item>
	<item>
		<title>La 15e édition du Sommet de la Francophonie dévoile son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/03/20/la-15e-edition-du-sommet-de-la-francophonie-devoile-son-logo/</link>
		<pubDate>Wed, 19 Mar 2014 23:30:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7327</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_15e_Sommet_Francophonie.jpg"><img class="aligncenter size-full wp-image-7328" alt="Logo_15e_Sommet_Francophonie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_15e_Sommet_Francophonie.jpg" width="827" height="370" /></a>

C'est à l'issue d'un concours réunissant 150 participants que le logo de la 15e édition du Sommet de la Francophonie a été choisi. Ce sommet se déroulera en novembre 2014 à Dakar au Sénégal autour du thème "Les femmes et les jeunes : vecteurs de paix, acteurs de développement." Cet événement mondial qui a lieu tous les deux ans conduit à la rencontre des chefs d'État et de gouvernement des pays ayant en commun l'usage de la langue française.

<!--more-->

Le pays organisateur doit s'offrir une identité visuelle propre à l'événement intégrant obligatoirement le logo de <a href="http://www.francophonie.org/">l'Organisation Internationale de la Francophonie</a>. Dakar a intégré ce logo en lieu et place du "0" de "2014". Le symbole au coeur de l'identité est celui du lion de Teranga, terme Wolof signifiant "La terre du bon accueil." La crinière du félin épouse la forme du continent africain et s'illustre dans les couleurs du drapeau sénégalais.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-15.png"><img class="aligncenter size-full wp-image-7330" alt="Logo_15e_Sommet_Francophonie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-15.png" width="613" height="685" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-32.png"><img class="aligncenter size-full wp-image-7331" alt="Logo_15e_Sommet_Francophonie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-32.png" width="645" height="745" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-43.png"><img class="aligncenter size-full wp-image-7332" alt="Logo_15e_Sommet_Francophonie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-43.png" width="632" height="381" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-52.png"><img class="aligncenter size-full wp-image-7333" alt="Logo_15e_Sommet_Francophonie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-52.png" width="509" height="652" /></a>

L'identité est signée par les agences ByBenoît et Groupe Africa Media.

Voici le logo de l'Organisation Internationale de la Francophonie :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Organisation_Internationale_Francophonie.jpg"><img class="aligncenter size-full wp-image-7329" alt="Logo_Organisation_Internationale_Francophonie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Organisation_Internationale_Francophonie.jpg" width="827" height="160" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/politique/">des logos dans la politique</a> <a href="http://yannickbourenane.com/preprod/category/culture/">et la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7327</wp:post_id>
		<wp:post_date><![CDATA[2014-03-20 00:30:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-19 23:30:03]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="15e-edition-du-sommet-de-la-francophonie"><![CDATA[15e édition du Sommet de la Francophonie]]></category>
		<category domain="post_tag" nicename="creation-de-logo"><![CDATA[Création de logo]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[7328]]></wp:meta_value>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510144029;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9409;}i:1;a:1:{s:2:"id";i:832;}i:2;a:1:{s:2:"id";i:820;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>11602</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://pascaldesbled.wix.com/systemd</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.94.48.224]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-20 18:05:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-20 17:05:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo de l'OIF ressemble beaucoup à une proposition de  logo faite il y a quelques années la FFQB.

http://pascaldesbled.wix.com/systemd#!FFQB/zoom/c1fvg/image1fgw]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11674</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.173.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-25 03:09:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-25 02:09:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo de la Francophonie (visible sur ses drapeaux) a été adopté en 1990 et fut initialement le logo du Sommet de la Francophonie à Québec de 1987.]]></wp:comment_content>
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	</item>
	<item>
		<title>Le Conseil Général de Savoie s&#039;adapte à son nouveau nom</title>
		<link>http://yannickbourenane.com/preprod/2014/03/19/le-conseil-general-de-savoie-sadapte-a-son-nouveau-nom/</link>
		<pubDate>Wed, 19 Mar 2014 12:00:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7336</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Savoie_Département.jpg"><img class="aligncenter size-full wp-image-7337" alt="Logo_Savoie_Département" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Savoie_Département.jpg" width="827" height="288" /></a>

Les élections départementales, programmées en mars 2015, seront organisées sur les bases d'un nouveau découpage de territoire en Savoie. Ainsi le <a href="http://www.savoie.fr/">Conseil Général de Savoie</a>, assemblée délibérante du département, changera de nom pour devenir Conseil Départemental de Savoie. Afin d'anticiper ce changement, la collectivité fait le choix d'adapter son logo dès à présent.

<!--more-->

Bien que le principal code identitaire à savoir les quatre carrés rouges ait été conservé, la collectivité a choisi de profiter de ce changement de nom pour adopter une nouvelle typographie. Son traitement est différent selon les deux mentions inscrites : "Savoie" est mis en avant par le bold et "Le département" présente un interlettrage prononcé. L'identité perd malheureusement en homogénéité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-16.png"><img class="aligncenter size-full wp-image-7338" alt="Logo_Savoie_Département" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-16.png" width="1074" height="706" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7336</wp:post_id>
		<wp:post_date><![CDATA[2014-03-19 13:00:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-19 12:00:36]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-conseil-general-de-savoie-sadapte-a-son-nouveau-nom]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="conseil-departemental-de-savoie"><![CDATA[Conseil Départemental de Savoie]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="post_tag" nicename="savoie"><![CDATA[Savoie]]></category>
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			<wp:meta_value><![CDATA[7337]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510145532;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11981;}i:1;a:1:{s:2:"id";i:6997;}i:2;a:1:{s:2:"id";i:1111;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>11608</wp:comment_id>
			<wp:comment_author><![CDATA[STE.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ste@nomail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.208.58.33]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-20 22:04:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-20 21:04:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dommage pour l'ancienne typo qui faisait bien couleur locale...
Il faut s'attendre a beaucoup d'autres changement de ce genre cette année parmi les Départements qui affichent encore l'appellation Conseil Général ! 
A noter que les Hautes-Alpes ont fait également le même changement en ce début d'année, "le département" a remplacé "Conseil Général".]]></wp:comment_content>
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	</item>
	<item>
		<title>AFE devient Safe</title>
		<link>http://yannickbourenane.com/preprod/2014/03/24/afe-devient-safe/</link>
		<pubDate>Sun, 23 Mar 2014 23:30:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7341</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Safe1.jpg"><img class="aligncenter size-full wp-image-7343" alt="Logo_Safe" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Safe1.jpg" width="827" height="281" /></a>

AFE, spécialiste des composantes en acier moulé, change de nom et se rebaptise : <a href="http://www.safe-industry.com/">Safe</a>. Le groupe souhaite ainsi favoriser son développement à l'international. Dans cette optique, le choix d'une signature en français peut laisser perplexe.

<!--more-->

Le groupe choisit une identité évocatrice de son secteur en déployant son nom sur fond métallisé. Le nom s'inscrit en bleu dans une typographie sans serif.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-53.png"><img class="aligncenter size-full wp-image-7344" alt="Logo_Safe" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-53.png" width="1284" height="872" /></a>

L'identité est signée par Marque et Valeurs.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7341</wp:post_id>
		<wp:post_date><![CDATA[2014-03-24 00:30:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-23 23:30:15]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[afe-devient-safe]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="industrie-2"><![CDATA[industrie]]></category>
		<category domain="post_tag" nicename="safe"><![CDATA[Safe]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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	<item>
		<title>Gênes cultive son mystère</title>
		<link>http://yannickbourenane.com/preprod/2014/03/25/genes-cultive-son-mystere/</link>
		<pubDate>Mon, 24 Mar 2014 23:30:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7348</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Gênes.jpg"><img class="aligncenter size-full wp-image-7349" alt="Logo_Gênes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Gênes.jpg" width="827" height="370" /></a>

Après le <a href="http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/">nouveau logo</a> de Florence, c'est au tour de <a href="http://www.comune.genova.it/">Gênes</a> de dévoiler son identité visuelle. Afin de "<em>développer son attractivité et de promouvoir son image"</em>, la troisième plus grande ville italienne mise sur ce logo "<em>suggérant le mystère"</em>, choisi à l'issue d'un concours ayant attiré 373 propositions. Il est signé par Valeria Morando et Anna Giudice du studio 7vicocrema pour un montant de 14 000 €.

<!--more-->

Aucun clin d'oeil n'est fait aux monuments de la ville qui choisit de s'illustrer au travers d'une identité entièrement typographique. "<em>Genova"</em>, le nom italien de la ville, s'inscrit en capitale sur trois niveaux dans une typographie de couleur rouge. Chaque extrémité des caractères apparaît comme coupée afin de suggérer l'idée que Gênes possède "<em>une part de mystère même pour ses plus fervents admirateurs.</em>" La signature "<em>More than this</em>" vient appuyer ce message.

<a href="https://www.youtube.com/watch?v=HfDAaQnBCqY&amp;list=UUlsANaQxh9TE-JsdR3aTUNw">Découvrir le lancement du logo en vidéo.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Genova-logo-2014-horizontal.png"><img class="aligncenter size-full wp-image-7352" alt="Logo_Gênes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Genova-logo-2014-horizontal.png" width="940" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/4zzszo.jpg"><img class="aligncenter size-full wp-image-7351" alt="Logo_Gênes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/4zzszo.jpg" width="1599" height="815" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2i0q2ax.jpg"><img class="aligncenter size-full wp-image-7350" alt="Logo_Gênes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/2i0q2ax.jpg" width="1599" height="815" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-17.png"><img class="aligncenter size-full wp-image-7353" alt="Logo_Gênes" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-17.png" width="1104" height="893" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7348</wp:post_id>
		<wp:post_date><![CDATA[2014-03-25 00:30:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-24 23:30:50]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[genes-cultive-son-mystere]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="post_tag" nicename="genes"><![CDATA[Gênes]]></category>
		<category domain="post_tag" nicename="italie"><![CDATA[italie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="ville-2"><![CDATA[ville]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7349]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>11678</wp:comment_id>
			<wp:comment_author><![CDATA[Duran]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[duran@duran.du]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.42.247.76]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-25 11:09:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-25 10:09:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il faut qu'ils arrêtent avec les concours ! Comme le dit Milton Glaser à propos du logo de la ville de Florence ayant fait appel au même procédé récemment : 

 “When you had a thousand submissions there was no possibility that the best could be selected. You can’t select the best from a thousand anything.”

(http://www.logodesignlove.com/milton-glaser-on-the-florence-logo)

Non seulement ce procédé détruit la profession en la rabaissant et en ôtant du travail a de vrais designers mais en plus le résultat a de grandes chance de n'avoir aucun sens au final...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>11679</wp:comment_id>
			<wp:comment_author><![CDATA[La laitière]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[moniquecanapeli@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.223.246.211]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-25 15:35:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-25 14:35:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Gênes n'est pas la troisième plus grande ville d'Italie :
http://fr.wikipedia.org/wiki/Liste_des_villes_italiennes_de_plus_de_25_000_habitants]]></wp:comment_content>
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	<item>
		<title>Cracovie entre dans la course olympique</title>
		<link>http://yannickbourenane.com/preprod/2014/03/25/cracovie-entre-dans-la-course-olympique/</link>
		<pubDate>Tue, 25 Mar 2014 12:00:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7358</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Cracovie_Candidature_JO_2022.jpg"><img class="aligncenter size-full wp-image-7359" alt="Logo_Cracovie_Candidature_JO_2022" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Cracovie_Candidature_JO_2022.jpg" width="827" height="238" /></a>

Après le <a href="http://yannickbourenane.com/preprod/2014/02/12/oslo-devoile-son-logo-de-ville-candidate-aux-jo-2022/">logo de ville candidate d'Oslo</a>, c'est au tour de la ville polonaise de <a href="http://www.krakow2022.org/fr">Cracovie de dévoiler le logo de sa candidature pour accueillir les Jeux Olympiques et Paralympiques d'hiver de 2022</a>. La ville organisatrice sera désignée le 31 juillet 2015 à Kuala Lumpur, six villes sont en compétition à savoir Oslo, Cracovie, Lviv, Almaty, Stockholm et Pékin. Cracovie cherche ainsi à promouvoir sa ville, en effet elle est déjà l'hôte du Championnat du monde de volley-ball masculin qui se déroulera en 2014 ainsi que des Journées mondiales de la jeunesse et du Championnat d'Europe de handball masculin prévus en 2016.

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La ville choisit de miser sur ses deux principaux symboles : la place du marché, appelée "<em>Rynek Gl</em><i>ó</i><em>wnyw"</em>, qui est la plus grande place médiévale d'Europe et inscrite au patrimoine mondial de <a href="http://whc.unesco.org/fr/list">l'UNESCO</a> ainsi que les ornements floraux caractéristiques de la région montagneuse de Cracovie. La place se présente sous la forme d'un carré jaune orangé. Le nom de la ville s'inscrit en polonais suivi de la date des Jeux Olympiques d'hiver.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/cracovie-2022-logo-de-ville-requc3a9rante.jpg"><img class="aligncenter size-full wp-image-7360" alt="Logo_Cracovie_Candidature_JO_2022" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/cracovie-2022-logo-de-ville-requc3a9rante.jpg" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-18.png"><img class="aligncenter size-full wp-image-7362" alt="Logo_Cracovie_Candidature_JO_2022" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-18.png" width="1108" height="766" /></a>

L'identité est signée par Event Knowledge Services.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7358</wp:post_id>
		<wp:post_date><![CDATA[2014-03-25 13:00:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-25 12:00:52]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cracovie-entre-dans-la-course-olympique]]></wp:post_name>
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		<category domain="post_tag" nicename="cracovie"><![CDATA[Cracovie]]></category>
		<category domain="post_tag" nicename="jeux-olympiques-hiver-2022"><![CDATA[Jeux Olympiques hiver 2022]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="pologne"><![CDATA[pologne]]></category>
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	</item>
	<item>
		<title>L&#039;évolution des logos de 1886 à 2013</title>
		<link>http://yannickbourenane.com/preprod/2014/03/28/levolution-des-logos-de-1886-a-2013/</link>
		<pubDate>Thu, 27 Mar 2014 23:30:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7381</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/logoevolution.jpg"><img class="aligncenter size-full wp-image-7382" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/logoevolution.jpg" alt="logoevolution" width="800" height="7123" /></a>

C'est vendredi, voici une infographie qui présente l'évolution des logos de marques mondialement connues au cours des dernières décennies. Alors quels sont vos logos préférés ?<!--more-->

Source : <a href="www.graphicdesigndegreehub.com/‎">Graphic Design Degree Hub</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7381</wp:post_id>
		<wp:post_date><![CDATA[2014-03-28 00:30:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-27 23:30:15]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[levolution-des-logos-de-1886-a-2013]]></wp:post_name>
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		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="post_tag" nicename="evolution-des-logos"><![CDATA[Évolution des logos]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>11781</wp:comment_id>
			<wp:comment_author><![CDATA[Stéphane D]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[stephane33320@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.5.65.141]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-31 02:06:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-31 00:06:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a un truc qui me gène:
Le logo de Pepsi depuis 2008.
Il est où?

Sinon j'aime quand l'idée principal reste indémodable, l'idée que le design peut être une espèce d'idéal.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le NYC FC dévoile son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/03/26/le-nyc-fc-devoile-son-identite/</link>
		<pubDate>Tue, 25 Mar 2014 23:30:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7384</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_NYC_FC.jpg"><img class="aligncenter size-full wp-image-7385" alt="Logo_NYC_FC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_NYC_FC.jpg" width="827" height="370" /></a>

Voici un logo qui a été placardé 4 jours dans les rues de New York. Le <a href="http://www.nycfc.com/">New York City Football Club (NYC FC)</a>, né en 2013 de l'association entre Manchester City et les New York Yankees, entamera sa première saison professionnelle en Major League Soccer en 2015. Tandis que le club a payé 100 millions de dollars de frais d'entrée pour participer à ce championnat, il décide de soumettre le choix de son logo au vote populaire. Deux visuels ont été proposés dans les rues de New York pendant 4 jours, 100 000 votes ont été comptabilisés et voici le grand vainqueur.

<!--more-->

Le club souhaite "<em>refléter au maximum l'esprit new yorkais au travers de son identité.</em>" La forme circulaire du logo s'inspire de celle des jetons qui servaient à payer le métro de New York jusqu'en 2003. Les deux hexagones situés de chaque côté du monogramme du club illustrent les cinq arrondissements de la ville. Les trois couleurs, bleu, blanc et orange, reprennent celles du drapeau new yorkais.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/new-york-city-football-club-Logo-MLS.jpg"><img class="aligncenter size-full wp-image-7397" alt="Logo_NYC_FC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/new-york-city-football-club-Logo-MLS.jpg" width="960" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/t-shirt-new-york-city-FC-adidas-MLS.jpg"><img class="aligncenter size-full wp-image-7398" alt="Logo_NYC_FC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/t-shirt-new-york-city-FC-adidas-MLS.jpg" width="640" height="640" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/casquette-NYCFC-adidas-MLS.jpg"><img class="aligncenter size-full wp-image-7393" alt="Logo_NYC_FC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/casquette-NYCFC-adidas-MLS.jpg" width="640" height="640" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/NEW-YORK-CITY-FC-scarf-adidas-MLS.jpg"><img class="aligncenter size-full wp-image-7396" alt="Logo_NYC_FC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/NEW-YORK-CITY-FC-scarf-adidas-MLS.jpg" width="640" height="640" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/BjRELlpCQAA09pH.jpg"><img class="aligncenter size-full wp-image-7392" alt="Logo_NYC_FC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/BjRELlpCQAA09pH.jpg" width="599" height="448" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1509726_263039087202888_1768961966_n.jpg"><img class="aligncenter size-full wp-image-7386" alt="Logo_NYC_FC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1509726_263039087202888_1768961966_n.jpg" width="960" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1601758_264354170404713_1993247655_o.jpg"><img class="aligncenter size-full wp-image-7388" alt="Logo_NYC_FC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1601758_264354170404713_1993247655_o.jpg" width="843" height="526" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/adidas-New-york-city-FC-gears-1024x449.jpg"><img class="aligncenter size-full wp-image-7390" alt="Logo_NYC_FC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/adidas-New-york-city-FC-gears-1024x449.jpg" width="1024" height="449" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-23.png"><img class="aligncenter size-full wp-image-7394" alt="Logo_NYC_FC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-23.png" width="1166" height="658" /></a>

&nbsp;

Voici les deux logos qui étaient en compétition dans les rues de New York :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/new-york-city-FC-badge-logo-MLS.jpg"><img class="aligncenter size-full wp-image-7395" alt="Logo_NYC_FC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/new-york-city-FC-badge-logo-MLS.jpg" width="960" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1511031_260311334142330_1095144666_n.jpg"><img class="aligncenter size-full wp-image-7387" alt="Logo_NYC_FC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1511031_260311334142330_1095144666_n.jpg" width="640" height="480" /></a>

L'identité est signée par Alfalfa Studio.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7384</wp:post_id>
		<wp:post_date><![CDATA[2014-03-26 00:30:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-25 23:30:56]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nyc-fc-devoile-son-identite]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="football"><![CDATA[Football]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="nyc-fc"><![CDATA[NYC FC]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[7385]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>11681</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.197.230]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-26 10:36:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-26 09:36:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Classe!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>11686</wp:comment_id>
			<wp:comment_author><![CDATA[Ludovic François]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@ludovicfrancois.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ludovicfrancois.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.202.254.228]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-26 20:33:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-26 19:33:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adore, préférence pour celui qui n'a pas été sélectionné par contre, je le trouve plus original.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>11690</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.14.182.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-03-27 11:16:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-03-27 10:16:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Juste un truc qui m'interpelle, pourquoi appeler le club "Football" dans un pays où le mot "Soccer" représente ce sport ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Cologne cherche à s&#039;homogénéiser</title>
		<link>http://yannickbourenane.com/preprod/2014/03/27/cologne-cherche-a-shomogeneiser/</link>
		<pubDate>Wed, 26 Mar 2014 23:30:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7404</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Cologne.jpg"><img class="aligncenter size-full wp-image-7405" alt="Logo_Cologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Cologne.jpg" width="827" height="370" /></a>

<a href="http://www.stadt-koeln.de/">Cologne/Köln</a>, la plus grande ville de la Rhénanie-du-Nord-Westphalie en Allemagne, dévoile un nouvel élément graphique. Cette identité est présentée comme "<em>une marque ombrelle</em>" devant chapeauter les 10 logos de la ville et fédérer les identités en s'intégrant à celles-ci.

<!--more-->

Le logo s'appuie sur les deux principaux symboles de Cologne : la cathédrale, ses deux tours, et le Rhin. Tous deux apparaissent dans une représentation stylisée et minimaliste. La représentation de la cathédrale, en rouge, épouse également la forme d'un électrocardiogramme afin d'illustrer l'idée que "<em>Cologne est un sentiment.</em>"

Cette identité a coûté 40 000 €.

<a href="https://www.youtube.com/watch?v=L7AdKeVRgv4">Découvrir le lancement de la marque en vidéo.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/stadt-koeln-markenzeichen-invers.png"><img class="aligncenter size-full wp-image-7410" alt="Logo_Cologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/stadt-koeln-markenzeichen-invers.png" width="1070" height="539" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/stadt-koeln-markenzeichen.jpg"><img class="aligncenter size-full wp-image-7411" alt="Logo_Cologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/stadt-koeln-markenzeichen.jpg" width="1070" height="1235" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/stadt-koeln-markenzeichen-anwendungsbeispiele.jpg"><img class="aligncenter size-full wp-image-7409" alt="Logo_Cologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/stadt-koeln-markenzeichen-anwendungsbeispiele.jpg" width="1070" height="785" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/stadt-koeln-markenzeichen-1-700x342.jpg"><img class="aligncenter size-full wp-image-7407" alt="Logo_Cologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/stadt-koeln-markenzeichen-1-700x342.jpg" width="700" height="342" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/stadt-koeln-website.jpg"><img class="aligncenter size-full wp-image-7412" alt="Logo_Cologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/stadt-koeln-website.jpg" width="1070" height="892" /></a>

&nbsp;

Voici une infographie des logos de Cologne conçue par <a href="http://www.designtagebuch.de/">Design Tagebuch</a>:

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/stadt-koeln-marken.jpg"><img class="aligncenter size-full wp-image-7406" alt="Logos_Cologne" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/stadt-koeln-marken.jpg" width="1070" height="1650" /></a>

L'identité est signée par Boros.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7404</wp:post_id>
		<wp:post_date><![CDATA[2014-03-27 00:30:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-26 23:30:59]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cologne-cherche-a-shomogeneiser]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="allemagne"><![CDATA[allemagne]]></category>
		<category domain="post_tag" nicename="cologne"><![CDATA[Cologne]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7405]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510269748;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2194;}i:1;a:1:{s:2:"id";i:14933;}i:2;a:1:{s:2:"id";i:8580;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>ERA présente son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/03/31/era-presente-son-nouveau-logo/</link>
		<pubDate>Sun, 30 Mar 2014 22:30:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7416</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Era_Immobilier.jpg"><img class="aligncenter size-full wp-image-7417" alt="Logo_Era_Immobilier" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Era_Immobilier.jpg" width="827" height="370" /></a>

Le <a href="http://www.erafrance.com/">réseau d'agences immobilières ERA</a>, "<em>leader en France et en Europe</em>" et présent dans près de 40 pays avec ses 2400 points de vente, dévoile sa nouvelle identité visuelle qui sera effective à partir du mois de juillet 2014.

<!--more-->

Cette organisation, née aux États-Unis, choisit de souligner ses origines et sa dimension internationale à travers sa signature. La mention "Immobilier" est donc remplacée par sa traduction anglophone "Real Estate." La représentation graphique de la maison est simplifiée, ne présentant plus que le toit et la fondation, et arbore des effets d'ombre et de relief. "ERA" s'inscrit dans une nouvelle typographie sans empattement à l'allure plus moderne. La couleur rouge est densifiée. Ces changements signent une montée en gamme de l'identité.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7416</wp:post_id>
		<wp:post_date><![CDATA[2014-03-31 00:30:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-30 22:30:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[era-presente-son-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="era"><![CDATA[ERA]]></category>
		<category domain="post_tag" nicename="era-immobilier"><![CDATA[ERA Immobilier]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7417]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510344335;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9141;}i:1;a:1:{s:2:"id";i:14057;}i:2;a:1:{s:2:"id";i:2684;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Les 20 nouveaux logos du mois de mars 2014</title>
		<link>http://yannickbourenane.com/preprod/2014/04/01/les-20-nouveaux-logos-du-mois-de-mars-2014/</link>
		<pubDate>Mon, 31 Mar 2014 22:30:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7429</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveaux_Logos_Mars_2014.jpg"><img class="aligncenter size-full wp-image-7430" alt="Nouveaux_Logos_Mars_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Nouveaux_Logos_Mars_2014.jpg" width="600" height="847" /></a>

Une vague rouge s'empare du monde des logos ce mois-ci. Voici un récapitulatif des nouveaux logos dévoilés au mois de mars 2014 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : <a href="www.reebok.fr/">Reebok</a>, <a href="www.teva.fr/‎">Téva</a>, <a href="www.nrj.fr/‎">NRJ</a>, <a href="www.charolaislabelrouge.com/‎">Charolais Label Rouge</a>, <a href="www.canderel.fr/‎">Canderel</a>, <a href="www.fcb.com/">FCB</a>, <a href="ilemaurice-tourisme.info/‎">Île Maurice Tourisme</a>, <a href="www.phone-regie.fr/‎">Phone Régie</a>, <a href="www.ouifm.fr/‎">OUÏ FM</a>, <a href="www.comune.firenze.it/‎">Florence</a>, <a href="www.sfr.fr/‎">SFR</a>, <a href="www.savoie.fr/‎">Conseil départemental de Savoie</a>, <a href="www.francophonie.org/Le-Sommet.html‎">Sommet de la Francophonie 2014</a>, <a href="www.safe-industry.com">Safe</a>, <a href="www.comune.genova.it/‎">Gênes</a>, Cracovie JO 2022, <a href="www.nycfc.com/‎">NYC FC</a>, Cologne et <a href="www.erafrance.com/">ERA</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7429</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 00:30:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-31 22:30:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[les-20-nouveaux-logos-du-mois-de-mars-2014]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="nouveaux-logos-mars-2014"><![CDATA[Nouveaux logos mars 2014]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[7430]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510541603;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6524;}i:1;a:1:{s:2:"id";i:6719;}i:2;a:1:{s:2:"id";i:7082;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Sotheby&#039;s dévoile sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2014/04/01/sothebys-devoile-sa-nouvelle-identite/</link>
		<pubDate>Tue, 01 Apr 2014 11:00:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7434</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Sothebys.jpg"><img class="aligncenter size-full wp-image-7435" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Sothebys.jpg" width="827" height="370" /></a>

Fondée en 1744 à Londres, <a href="http://www.sothebys.com/fr.html">Sotheby's</a> est la plus ancienne société internationale de vente aux enchères d'oeuvres d'art. Le groupe organise plus de 350 ventes par an à New York, Londres, Hong Kong, Paris, Milan... C'est également le premier à proposer des ventes aux enchères en ligne. Fière de ses 270 ans d'existence, le société choisit de modifier son identité afin de "<em>mettre en avant sa dimension internationale avec modernité tout en soulignant son patrimoine historique.</em>"

<!--more-->

Le logo conserve son aspect entièrement typographique et se dote d'empattements. Le tout s'inscrit en noir pour un résultat plus moderne et haut de gamme.

L'ensemble du territoire visuel du groupe a été repensé par Pentagram sur une période de deux ans.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1921066_595897657163082_403090009_o.jpg"><img class="aligncenter size-full wp-image-7436" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/1921066_595897657163082_403090009_o.jpg" width="1536" height="1024" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/penta_2013-12_40951.jpg"><img class="aligncenter size-full wp-image-7440" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/penta_2013-12_40951.jpg" width="620" height="456" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Sothebys_Facade_620.jpg"><img class="aligncenter size-full wp-image-7446" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Sothebys_Facade_620.jpg" width="620" height="693" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Sothebys_2.jpg"><img class="aligncenter size-full wp-image-7444" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Sothebys_2.jpg" width="620" height="357" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/penta_2013-12_41031.jpg"><img class="aligncenter size-full wp-image-7441" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/penta_2013-12_41031.jpg" width="620" height="561" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/penta_2013-12_4109.jpg"><img class="aligncenter size-full wp-image-7439" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/penta_2013-12_4109.jpg" width="620" height="540" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/sidebyside.jpg"><img class="aligncenter size-full wp-image-7442" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/sidebyside.jpg" width="620" height="406" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/AM_Sothebys_AD_2014_022.jpg"><img class="aligncenter size-full wp-image-7437" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/AM_Sothebys_AD_2014_022.jpg" width="620" height="414" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/penta_2013-12_4085-copy.jpg"><img class="aligncenter size-full wp-image-7438" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/penta_2013-12_4085-copy.jpg" width="620" height="510" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/video_1.jpg"><img class="aligncenter size-full wp-image-7447" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/video_1.jpg" width="620" height="462" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/video_6.jpg"><img class="aligncenter size-full wp-image-7448" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/video_6.jpg" width="620" height="462" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Sothebys_1.jpg"><img class="aligncenter size-full wp-image-7443" alt="Logo_Sothebys" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Sothebys_1.jpg" width="620" height="420" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7434</wp:post_id>
		<wp:post_date><![CDATA[2014-04-01 13:00:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 11:00:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[sothebys-devoile-sa-nouvelle-identite]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="sothebys"><![CDATA[Sotheby's]]></category>
		<category domain="post_tag" nicename="vente-aux-encheres"><![CDATA[Vente aux enchères]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7435]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508965020;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6515;}i:1;a:1:{s:2:"id";i:5883;}i:2;a:1:{s:2:"id";i:9925;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>12208</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-06 13:08:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-06 11:08:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca fait du bien quand une marque fait un bon choix. C'est classe, et ça sera encore beau dans des décennies.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1396782484.39019298553466796875;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>La Fédération Française de Canoë-Kayak présente son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/02/la-federation-francaise-de-canoe-kayak-presente-son-nouveau-logo/</link>
		<pubDate>Tue, 01 Apr 2014 22:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7452</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_FFCK.jpg"><img class="aligncenter size-full wp-image-7453" alt="Logo_FFCK" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_FFCK.jpg" width="827" height="370" /></a>

<a href="http://www.ffck.org/">La Fédération Française de Canoë-Kayak (FFCK)</a> décide de s'offrir une nouvelle identité visuelle après avoir introduit son précédent logo il y a près d'un quart de siècle. Créée en 1932, la fédération souhaite ainsi "<em>s'adapter aux changements et aux évolutions du monde tout en créant sa marque.</em>"

<!--more-->

La fédération choisit de se présenter sous son acronyme FFCK qui n'est malheureusement pas sans rappeler l'orthographe de la célèbre grossièreté F*CK. Les initiales se présentent dans un dégradé de bleu faisant référence aux trois milieux de pratique de ce sport à savoir "<em>l'eau vive, l'eau calme et la mer.</em>" Deux pagaies, difficiles à reconnaître, illustrent "<em>le mouvement et l'activité</em>" du Canoë-Kayak. Le tout reprend les couleurs du drapeau français.

Voici les déclinaisons du logo :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Club_FFCK.jpg"><img class="aligncenter size-full wp-image-7454" alt="Logo_Club_FFCK" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_Club_FFCK.jpg" width="827" height="224" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_EFCK.jpg"><img class="aligncenter size-full wp-image-7455" alt="Logo_EFCK" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_EFCK.jpg" width="827" height="251" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-19.png"><img class="aligncenter size-full wp-image-7457" alt="Logo_FFCK" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Image-19.png" width="992" height="717" /></a>

L'identité a été conçue en interne.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7452</wp:post_id>
		<wp:post_date><![CDATA[2014-04-02 00:30:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-01 22:30:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[la-federation-francaise-de-canoe-kayak-presente-son-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="federation-francaise-de-canoe-kayak"><![CDATA[Fédération Française de Canoë-Kayak]]></category>
		<category domain="post_tag" nicename="ffck"><![CDATA[FFCK]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>11995</wp:comment_id>
			<wp:comment_author><![CDATA[@ptitmorveux]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@ptitmorveux.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.ptitmorveux.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.207.183.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-02 09:06:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-02 07:06:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Première chose lue : FUCK. Il aurait fallu choisir autre chose...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>11996</wp:comment_id>
			<wp:comment_author><![CDATA[louis-marie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lmdefombelle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://louis-marie.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.67.45.106]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-02 10:06:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-02 08:06:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et un coton-tige pour faire joli]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>11997</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://pascaldesbled.wix.com/systemd</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.94.48.224]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-02 10:13:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-02 08:13:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est un poisson d'avril ! On dirait un logo contre les coton-tiges.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>12000</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.93.227]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-02 14:29:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-02 12:29:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["L’identité a été conçue en interne."
J'ai bien l'impression que ça se voit ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>12003</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.14.182.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-02 15:22:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-02 13:22:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Heuresement que c'est pas la fédé Ukrainienne !! Comment ils n'ont pas vu le F*CK ??? Incroyable...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>12148</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jiji@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-04 22:59:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-04 20:59:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Lol! Ça fait un peu “FUCK”, c'est drôle! Mais joli redesign.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>12207</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-06 13:04:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-06 11:04:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'ai aussi lu "fuck" immédiatement]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>12358</wp:comment_id>
			<wp:comment_author><![CDATA[gd]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[atori2@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.193.81.171]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-08 12:01:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-08 10:01:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[une alternative... https://www.behance.net/gallery/Fdration-Francaise-de-Canoe-Kayak/15942725]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Batman fête ses 75 ans</title>
		<link>http://yannickbourenane.com/preprod/2014/03/31/batman-fete-ses-75-ans/</link>
		<pubDate>Mon, 31 Mar 2014 12:50:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7461</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_75_Ans_Batman.jpg"><img class="aligncenter size-full wp-image-7462" alt="Logo_75_Ans_Batman" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/03/Logo_75_Ans_Batman.jpg" width="827" height="370" /></a>

Batman, le super-héros le plus populaire au monde qui a inspiré plus de films que n'importe quel autre héros de bande dessinée, célèbre son 75ème anniversaire. Apparu pour la première fois en 1939 dans le n°27 de <em>Detective Comics</em>, l'homme chauve-souris sera au cœur de plusieurs festivités organisées par <a href="www.warnerbros.fr/">Warner Bros. Entertainment</a> et <a href="www.dcentertainment.com/‎">DC Entertainment</a> tout au long de l'année. Le logo commémoratif est dévoilé.

<!--more-->

Redécouvrir le <a href="http://yannickbourenane.com/preprod/2013/06/05/superman-fete-ses-75-ans/">logo des 75 ans de Superman.</a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/divertissement/">des logos dans les divertissements.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7461</wp:post_id>
		<wp:post_date><![CDATA[2014-03-31 14:50:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-03-31 12:50:18]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[batman-fete-ses-75-ans]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="anniversaire"><![CDATA[Anniversaire]]></category>
		<category domain="post_tag" nicename="batman"><![CDATA[Batman]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Wall Street Institute devient Wall Street English</title>
		<link>http://yannickbourenane.com/preprod/2014/04/03/wall-street-institute-devient-wall-street-english/</link>
		<pubDate>Wed, 02 Apr 2014 22:30:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7481</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Wall_Street_English.jpg"><img class="aligncenter size-full wp-image-7482" alt="Logo_Wall_Street_English" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Wall_Street_English.jpg" width="827" height="370" /></a>

Leader de la formation en anglais en France avec 62 écoles et 19 000 élèves formés chaque année, <a href="http://wallstreetenglish.fr/">Wall Street Institute se rebaptise Wall Street English</a>. Forte d'un chiffre d'affaires de 40 millions d'euros, l'entreprise prévoit l'ouverture de 100 nouveaux centres de formation en France d'ici 2024. Cette nouvelle identité signe le début de l'évolution de la marque.

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Le logo perd son aspect entièrement typographique. Une bulle de texte qui s'ouvre "<em>telle une porte sur le monde</em>" accompagne le nouveau nom de l'organisme. Celle-ci cherche à illustrer l'idée que Wall Street English "<em>change le futur grâce à l'apprentissage de l'anglais et ouvre de nombreuses opportunités.</em>" Le traitement graphique conduit à pouvoir lire la lettre "C" dans la contre-forme de la bulle ce qui peut prêter à confusion. La couleur rouge apparaît et permet ainsi à l'identité d'épouser les couleurs du drapeau du Royaume-Uni. Le nom s'inscrit sur trois niveaux dans une typographie de style manuscrit.

L'ensemble présente un aspect "bande dessinée" et perd de sa stature. L'idée peut être de montrer une volonté de la part de l'organisme de proposer une méthode pédagogique différente, plus accessible.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Campagne_Wall_Street_English.jpg"><img class="aligncenter size-full wp-image-7483" alt="Campagne_Wall_Street_English" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Campagne_Wall_Street_English.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Campagne_Wall_Street_English2.jpg"><img class="aligncenter size-full wp-image-7484" alt="Campagne_Wall_Street_English2" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Campagne_Wall_Street_English2.jpg" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-11.png"><img class="aligncenter size-full wp-image-7485" alt="Logo_Wall_Street_English" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-11.png" width="1031" height="592" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/education/">des logos dans l'éducation.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7481</wp:post_id>
		<wp:post_date><![CDATA[2014-04-03 00:30:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-02 22:30:25]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[wall-street-institute-devient-wall-street-english]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="wall-street-english"><![CDATA[Wall Street English]]></category>
		<category domain="post_tag" nicename="wall-street-institute"><![CDATA[Wall Street Institute]]></category>
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		<wp:comment>
			<wp:comment_id>12206</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-06 13:03:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-06 11:03:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[les t-shirts  de la campagne sont bien plus convaincants que le logo. Incompréhensible, ce choix, en 2014.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1396782182.5115349292755126953125;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>12272</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thibaut@lesbarbus.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.lesbarbus.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.93.227]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-07 10:25:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-07 08:25:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo veut peu être dire que l'on peu parler l'argo de Queens Bridge.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>12284</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.173.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-07 23:12:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-07 21:12:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je préfère le nouveau: l'ancien m'évoque trop un institut de beauté...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>10 détournements de logos</title>
		<link>http://yannickbourenane.com/preprod/2014/04/04/10-detournements-de-logos-5/</link>
		<pubDate>Thu, 03 Apr 2014 22:30:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7493</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/4-burger-king-murder-king-logo-parody.jpg"><img class="aligncenter size-full wp-image-7494" alt="Détournement_Burger_King" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/4-burger-king-murder-king-logo-parody.jpg" width="600" height="450" /></a>

C'est vendredi, voici 10 détournements de logos de marques mondialement connues. De <a href="www.shell.fr/‎">Shell</a> à <a href="www.playboy.com/‎">Playboy</a> en passant par <a href="https://www.coca-cola.fr/‎">Coca-Cola</a>, tout y passe.

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/2-kfc-kenpachi-fried-chicken-logo-parody.jpg"><img class="aligncenter size-full wp-image-7495" alt="Détournement_KFC" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/2-kfc-kenpachi-fried-chicken-logo-parody.jpg" width="600" height="446" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/9-nescafe-nocoffee-logo-parody.jpg"><img class="aligncenter size-full wp-image-7496" alt="Détournement_Nescafé" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/9-nescafe-nocoffee-logo-parody.jpg" width="600" height="438" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/27-shell-hell-logo-parody.jpg"><img class="aligncenter size-full wp-image-7497" alt="Détournement_Shell" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/27-shell-hell-logo-parody.jpg" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/30-world-wildlife-foundation-wwf-logo-parody.jpg"><img class="aligncenter size-full wp-image-7498" alt="Détournement_WWF" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/30-world-wildlife-foundation-wwf-logo-parody.jpg" width="600" height="400" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/banksy-olympic-rings.jpg"><img class="aligncenter size-full wp-image-7499" alt="Détournement_JO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/banksy-olympic-rings.jpg" width="1600" height="1070" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/brandnew_littlemermaid.jpg"><img class="aligncenter size-full wp-image-7500" alt="Détournement_Starbucks" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/brandnew_littlemermaid.jpg" width="480" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-12.png"><img class="aligncenter size-full wp-image-7501" alt="Détournement_Coca_Cola" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-12.png" width="293" height="478" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/share.jpg"><img class="aligncenter size-full wp-image-7502" alt="Détournement_Apple" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/share.jpg" width="580" height="820" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/The_Bunny_large.jpg"><img class="aligncenter size-full wp-image-7503" alt="Détournement_Playboy" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/The_Bunny_large.jpg" width="354" height="480" /></a>

&nbsp;

Source : <a href="http://www.tumblr.com/blog/detournemen">Détournemen</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7493</wp:post_id>
		<wp:post_date><![CDATA[2014-04-04 00:30:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-03 22:30:06]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[10-detournements-de-logos-5]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<title>L&#039;AGDA dévoile sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2014/04/07/lagda-devoile-sa-nouvelle-identite/</link>
		<pubDate>Sun, 06 Apr 2014 22:30:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7507</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_AGDA.jpg"><img class="aligncenter size-full wp-image-7508" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_AGDA.jpg" width="827" height="327" /></a>

<a href="http://www.agda.com.au/">L'Association Australienne du Design Graphique (AGDA)</a>, qui comme son nom l'indique représente les acteurs de l'industrie du design graphique en Australie, dévoile sa nouvelle identité visuelle. Fondée en 1988, l'association compte aujourd'hui 2600 membres.

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L'objectif principal est d'illustrer "<em>la force de liaison qui unit cette industrie.</em>" Le logo reste entièrement typographique et présente désormais le nom de l'association avec une particularité : les deux lettres "A", présentes à chaque extrémité de l'acronyme, sont coupées afin d'évoquer l'idée qu'elles peuvent se connecter, se lier à d'autres mots "<em>tout comme sont liés les membres de l'association.</em>" Les empattements disparaissent et la graisse est accentuée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_logo_strip.jpg"><img class="aligncenter size-full wp-image-7519" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_logo_strip.jpg" width="1000" height="114" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_01.jpg"><img class="aligncenter size-full wp-image-7509" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_01.jpg" width="1000" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_02.jpg"><img class="aligncenter size-full wp-image-7510" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_02.jpg" width="1000" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_03.jpg"><img class="aligncenter size-full wp-image-7511" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_03.jpg" width="1000" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_04.jpg"><img class="aligncenter size-full wp-image-7512" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_04.jpg" width="1000" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_05.jpg"><img class="aligncenter size-full wp-image-7513" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_05.jpg" width="1000" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_08.jpg"><img class="aligncenter size-full wp-image-7516" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_08.jpg" width="1000" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_07.jpg"><img class="aligncenter size-full wp-image-7515" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_07.jpg" width="1000" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_06.jpg"><img class="aligncenter size-full wp-image-7514" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_06.jpg" width="1000" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_09.jpg"><img class="aligncenter size-full wp-image-7517" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_09.jpg" width="1000" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_10.jpg"><img class="aligncenter size-full wp-image-7518" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/agda_10.jpg" width="1000" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-41.png"><img class="aligncenter size-full wp-image-7520" alt="Logo_AGDA" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-41.png" width="1219" height="824" /></a>

L'identité est signée par Interbrand.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/association/">des logos dans les associations.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7507</wp:post_id>
		<wp:post_date><![CDATA[2014-04-07 00:30:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-06 22:30:22]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lagda-devoile-sa-nouvelle-identite]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="agda"><![CDATA[AGDA]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7508]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>12233</wp:comment_id>
			<wp:comment_author><![CDATA[STE.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ste@nomail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.208.61.166]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-07 07:23:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-07 05:23:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement plutôt pas mal l'idée du A coupé en deux. Tres réussi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>CyanogenMod change de marque</title>
		<link>http://yannickbourenane.com/preprod/2014/04/08/cyanogenmod-change-de-marque/</link>
		<pubDate>Mon, 07 Apr 2014 22:30:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7528</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Cyanogen.jpg"><img class="aligncenter size-full wp-image-7529" alt="Logo_Cyanogen" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Cyanogen.jpg" width="827" height="307" /></a>

Du succès d'un produit au lancement d'une société. Le système d'exploitation alternatif basé sur <a href="www.android.com/‎">Android</a>, <a href="http://www.cyanogenmod.org/">CyanogenMod</a> a désormais son entreprise, <a href="cyngn.com/‎">Cyanogen Inc</a>. Forte d'un nouveau logo, elle prépare le lancement de OnePlus One, le premier smartphone équipé nativement de CyanogenMod.

<!--more-->

Cid, le robot mascotte de la marque, disparaît du logo. Il ne vivra plus que sur le forum et ne fera plus partie de la communication de l'entreprise. Celle-ci cherche à s'offrir un logo plus institutionnel mettant en exergue les trois piliers du projet : "<em>customization, security et open source</em>" à travers deux hexagones concentriques. Un premier hexagone, au centre, illustre "<em>l'importance de l'utilisateur.</em>" Un second hexagone, extérieur, est composé d'une première partie en forme de "C" qui représente "<em>l'entreprise et la communauté ainsi que la sécurité du produit</em>" et d'une deuxième partie de l'hexagone qui désigne "<em>l'open source</em>" et prend la forme d'une flèche "<em>pointée vers l'avenir.</em>" Le nom s'inscrit désormais en capitale, le tout épouse la couleur bleue.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/cyanogen-inc-logo-explanation.jpg"><img class="aligncenter size-full wp-image-7532" alt="Logo_Cyanogen" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/cyanogen-inc-logo-explanation.jpg" width="640" height="264" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/cyanogen-650x351.jpg"><img class="aligncenter size-full wp-image-7531" alt="Logo_Cyanogen" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/cyanogen-650x351.jpg" width="650" height="351" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/cyanogen-inc-void-your-warranty.jpg"><img class="aligncenter size-full wp-image-7533" alt="Logo_Cyanogen" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/cyanogen-inc-void-your-warranty.jpg" width="640" height="400" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7528</wp:post_id>
		<wp:post_date><![CDATA[2014-04-08 00:30:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-07 22:30:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[cyanogenmod-change-de-marque]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="cyanogenmod"><![CDATA[CyanogenMod]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[7529]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>12356</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.14.182.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-08 10:29:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-08 08:29:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Perdre son âme au profit d'une communication (trop ?) lissé. Je pense qu'ils en reviendront.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>12373</wp:comment_id>
			<wp:comment_author><![CDATA[Agora41]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[agora-line@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.157.192.148]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-08 23:35:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-08 21:35:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca fait bizarre de parler de CM et de ses ROM Customs sur un site de graphisme ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>12446</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fgrggrtgtg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-11 08:23:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-11 06:23:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'hexagone revient en force. La mode, éternel recommencement. La typo fait moderne, l'emblème daté.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le Syndicat National des Radios Libres présente son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/09/le-syndicat-national-des-radios-libres-presente-son-nouveau-logo/</link>
		<pubDate>Tue, 08 Apr 2014 22:30:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7549</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_SNRL.jpg"><img class="aligncenter size-full wp-image-7550" alt="Logo_SNRL" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_SNRL.jpg" width="827" height="370" /></a>

Fondé en 2004, le <a href="www.snrl.fr/‎">Syndicat National des Radios Libres (SNRL)</a> est l'organisation professionnelle des radios non commerciales la plus importante du monde et la plus puissante d'Europe. Il réunit 600 radios locales privées françaises à statut associatif. À l'occasion du lancement de son nouveau site internet, le syndicat fait peau neuve et s'offre une nouvelle identité visuelle.<!--more-->

Introduit il y a 8 ans, le précédent logo ne correspondait plus "<em>à la dynamique du syndicat.</em>" L'organisme a pourtant choisi de conserver ses principaux codes identitaires "<em>en les modernisant</em>." Le pictogramme, qui cherche à illustrer les ondes, est simplifié. Il ne réunit plus que 9 cercles de tailles variées. L'acronyme du syndicat s'inscrit toujours en capitale mais perd ses empattements. Le tout adopte la couleur grise et ne présente plus que quelques touches de rouge.

Voici les déclinaisons du logo :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/6491163-9789897.jpg"><img class="aligncenter size-full wp-image-7551" alt="Logo_SNRL" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/6491163-9789897.jpg" width="1512" height="558" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/6491163-9789899.jpg"><img class="aligncenter size-full wp-image-7552" alt="Logo_SNRL" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/6491163-9789899.jpg" width="1644" height="618" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Capture-d’écran-2014-04-08-à-09.52.47.png"><img class="aligncenter size-full wp-image-7559" alt="Logo_SNRL" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Capture-d’écran-2014-04-08-à-09.52.47.png" width="1053" height="797" /></a>

L'identité est signée par Lilabox.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans media</a> <a href="http://yannickbourenane.com/preprod/category/services/">et les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7549</wp:post_id>
		<wp:post_date><![CDATA[2014-04-09 00:30:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-08 22:30:49]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-syndicat-national-des-radios-libres-presente-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="snrl"><![CDATA[SNRL]]></category>
		<category domain="post_tag" nicename="syndicat-national-des-radios-libres"><![CDATA[Syndicat National des Radios Libres]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7550]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510077144;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14531;}i:1;a:1:{s:2:"id";i:11198;}i:2;a:1:{s:2:"id";i:778;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>12445</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fgrggrtgtg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-11 07:43:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-11 05:43:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les deux (avant comme après) font, quand même, très datés! Oo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>L&#039;évolution du logo Pixar en vidéo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/11/levolution-du-logo-pixar-en-video/</link>
		<pubDate>Thu, 10 Apr 2014 22:30:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7567</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Pixar.jpg"><img class="aligncenter size-full wp-image-7568" alt="Pixar" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Pixar.jpg" width="637" height="346" /></a>

C'est vendredi, voici l'évolution du logo <a href="www.pixar.com/‎">Pixar</a> en vidéo. Le célèbre studio d'animation américain, qui comptabilise 22 Oscars, a de nombreuses fois fait évoluer son identité depuis sa création en 1979. Il aura fallu attendre l'apparition de la mascotte de l'entreprise, la Luxo Jr., pour définitivement asseoir la notoriété de Pixar.<!--more-->

La lampe Luxo est un grand classique du design industriel. En 1986, le studio d'animation <a href="www.pixar.com/‎">Pixar</a> invente et intègre la version "bébé" de cette lampe à un court métrage : "Luxo Jr." D'une durée de 2 minutes environ, le film d'animation se veut la vitrine du savoir-faire des créateurs Pixar en matière d'images de synthèse. La lampe devient la mascotte officielle du studio qui l'intègre aux génériques de ses films et à son logo.

Plusieurs variantes de ce logo animé naissent ensuite, notamment une où Wall-E, le robot, apparaît pour changer l'ampoule de Luxo Jr.

Voici l'évolution du logo Pixar en vidéo :

<code><iframe src="//www.youtube.com/embed/ES0FyPbU11o?feature=player_detailpage" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></code>]]></content:encoded>
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		<wp:post_id>7567</wp:post_id>
		<wp:post_date><![CDATA[2014-04-11 00:30:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-10 22:30:30]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[levolution-du-logo-pixar-en-video]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="dossiers"><![CDATA[Dossiers]]></category>
		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
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			<wp:meta_value><![CDATA[7568]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1511320640;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1108;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:361;}}}}]]></wp:meta_value>
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			<wp:comment_id>12444</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fgrggrtgtg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-11 07:42:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-11 05:42:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouais... Je ne vois rien qu'une répétition du même film 5 à 6 fois à la fin quand la lampe saute sur le I pour l'aplatir.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>OptimHome cherche à monter en gamme</title>
		<link>http://yannickbourenane.com/preprod/2014/04/10/optimhome-cherche-a-monter-en-gamme/</link>
		<pubDate>Wed, 09 Apr 2014 22:30:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7575</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_OptimHome.jpg"><img class="aligncenter size-full wp-image-7576" alt="Logo_OptimHome" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_OptimHome.jpg" width="827" height="330" /></a>

<a href="http://www.optimhome.com/">OptimHome</a> est un réseau immobilier en ligne composé de conseillers en immobilier indépendants qui exercent depuis leur domicile. Au cœur d'un environnement fortement concurrentiel, le réseau souhaite se démarquer et développer sa visibilité à l'international. Il modifie pour cela son identité visuelle et cherche à "<em>monter en gamme</em>" tout en "<em>réaffirmant son positionnement.</em>" On remarque la disparition de la signature qui les positionnait comme leader.

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L'identité abandonne les codes visuels pouvant évoquer un univers low cost, discount : couleurs criardes, effets de relief etc. Un cartouche carré d'un orange densifié inclut les initiales du réseau. Le point présent dans la lettre "h" laisse apparaître dans la contre-forme une porte, clin d'oeil au secteur d'activité. Le nom s'inscrit en capitale dans une nouvelle typographie de couleur grise et orange. L'ensemble paraît plus stable et plus homogène.

La nouvelle signature : "<em>Vous méritez l'exclusivité</em>" souhaite offrir une double lecture en s'adressant à la fois aux conseillers du réseau et à leurs clients vendeurs ou acquéreurs.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/1544284_617938864947815_118680202_n.jpg"><img class="aligncenter size-full wp-image-7577" alt="Logo_OptimHome" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/1544284_617938864947815_118680202_n.jpg" width="851" height="315" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-14.png"><img class="aligncenter size-full wp-image-7578" alt="Logo_OptimHome" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-14.png" width="1272" height="752" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7575</wp:post_id>
		<wp:post_date><![CDATA[2014-04-10 00:30:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-09 22:30:44]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="immobilier"><![CDATA[Immobilier]]></category>
		<category domain="post_tag" nicename="optimhome"><![CDATA[OptimHome]]></category>
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		<title>La Copa América 2015 présente son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/14/la-copa-america-2015-presente-son-logo/</link>
		<pubDate>Sun, 13 Apr 2014 22:30:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7582</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Copa_America_2015.jpg"><img class="aligncenter size-full wp-image-7583" alt="Logo_Copa_America_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Copa_America_2015.jpg" width="827" height="297" /></a>

La Copa América est la plus ancienne compétition internationale de football. Elle est organisée tous les 4 ans dans un pays d'Amérique du Sud par la <a href="www.conmebol.com/‎">Confédération sud-américaine de football (CONMEBOL)</a>. La 44ème édition de ce tournoi se déroulera du 12 juin au 4 juillet 2015 au Chili. Son identité est dévoilée.

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Tandis que les identités des précédentes éditions présentaient une certaine cohérence visuelle, celle de 2015 innove et impose ses propres codes. Les quatre mots emblématiques de la compétition ("<em>Le triomphe, l'effort, la fête et la passion"</em>) sont représentés dans un design minimaliste et multicolore qui illustre le caractère festif du tournoi. Le nom s'inscrit en capitale dans une typographie sans serif de couleur rouge. Celui du pays organisateur adopte une typographie de style manuscrit de couleur bleue.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_logo_explanation.png"><img class="aligncenter size-full wp-image-7584" alt="Logo_Copa_America_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_logo_explanation.png" width="586" height="494" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_logo_colors.png"><img class="aligncenter size-full wp-image-7587" alt="Logo_Copa_America_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_logo_colors.png" width="1000" height="321" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_logo_full_of_stuff.jpg"><img class="aligncenter size-full wp-image-7588" alt="Logo_Copa_America_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_logo_full_of_stuff.jpg" width="1000" height="439" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_logo_with_tagline.png"><img class="aligncenter size-full wp-image-7592" alt="Logo_Copa_America_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_logo_with_tagline.png" width="1000" height="198" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_logo_sede_stuff.png"><img class="aligncenter size-full wp-image-7590" alt="Logo_Copa_America_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_logo_sede_stuff.png" width="1000" height="608" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_icons.jpg"><img class="aligncenter size-full wp-image-7586" alt="Logo_Copa_America_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_icons.jpg" width="1000" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_logo_sede_stuff_more.png.jpeg"><img class="aligncenter size-full wp-image-7591" alt="Logo_Copa_America_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_logo_sede_stuff_more.png.jpeg" width="1000" height="369" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_sources.jpg"><img class="aligncenter size-full wp-image-7593" alt="Logo_Copa_America_2015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_sources.jpg" width="1000" height="461" /></a>

Voici les logos des précédentes éditions de la Copa América :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_previous_logos.jpg"><img class="aligncenter size-full wp-image-7585" alt="copa_america_logos" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/copa_america_2015_previous_logos.jpg" width="1200" height="162" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7582</wp:post_id>
		<wp:post_date><![CDATA[2014-04-14 00:30:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-13 22:30:11]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-copa-america-2015-presente-son-logo]]></wp:post_name>
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		<category domain="post_tag" nicename="copa-america-2015"><![CDATA[Copa América 2015]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Club Med Gym devient CMG Sports Club</title>
		<link>http://yannickbourenane.com/preprod/2014/04/15/club-med-gym-devient-cmg-sports-club/</link>
		<pubDate>Mon, 14 Apr 2014 22:30:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7599</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Nouveau_Logo_CMG.jpg"><img class="aligncenter size-full wp-image-7600" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Nouveau_Logo_CMG.jpg" alt="Nouveau_Logo_CMG" width="827" height="306" /></a>

<a href="http://www.clubmedgym.com/fr/">Club Med Gym</a>, leader du fitness à Paris avec ses 22 clubs et ses 400 coachs, se rebaptise CMG Sports Club à l'occasion de son 35ème anniversaire. Le réseau sportif souhaite ainsi abandonner la référence directe au Club Med afin de s'éloigner de "<em>l'image très haut de gamme véhiculée désormais par l'exploitant de villages de vacances.</em>"

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Un éloignement qui reste pourtant fidèle aux principaux codes de la marque : CMG, acronyme de Club Med Gym, "<em>traduit la fidélité au passé</em>" tout comme le code couleur qui est conservé. La lettre "G" épouse la forme d'une flèche circulaire comme pour illustrer l'accompagnement de la clientèle par les professionnels du club.

CMG Sports Club en profite également pour mieux identifier sa gamme de salles : One (classiques), Waou (version luxe) et Pure (concept exclusif "<em>très haut de gamme</em>" limité à 2000 adhérents).

Une rénovation des espaces sportifs et l'installation de nouveaux équipements sont prévues dans les prochains mois par le club qui compte également poursuivre son expansion sur le rythme d'une ouverture par an.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/ENSEIGNE_CMG-1024x682.jpg"><img class="aligncenter size-full wp-image-7603" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/ENSEIGNE_CMG-1024x682.jpg" alt="CMG_Logo" width="1024" height="682" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/CMG_Logo.jpg"><img class="aligncenter size-full wp-image-7602" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/CMG_Logo.jpg" alt="CMG_Logo" width="827" height="665" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/3CARTES-866x1024.jpg"><img class="aligncenter size-full wp-image-7601" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/3CARTES-866x1024.jpg" alt="CMG_Logo" width="866" height="1024" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_CMG.jpg"><img class="aligncenter size-full wp-image-7604" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_CMG.jpg" alt="Logo_CMG" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/20cc81bac4b041b51188e1f953528d7c.jpg"><img class="aligncenter size-full wp-image-7853" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/20cc81bac4b041b51188e1f953528d7c.jpg" alt="20cc81bac4b041b51188e1f953528d7c" width="600" height="398" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/e62e944569508f3255d3685b5467edfa.jpg"><img class="aligncenter size-full wp-image-7854" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/e62e944569508f3255d3685b5467edfa.jpg" alt="e62e944569508f3255d3685b5467edfa" width="600" height="398" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/2a3cc4ec6bd6c6c3dc0b8da95639abff.jpg"><img class="aligncenter size-full wp-image-7855" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/2a3cc4ec6bd6c6c3dc0b8da95639abff.jpg" alt="2a3cc4ec6bd6c6c3dc0b8da95639abff" width="600" height="398" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/5a77595a24707f94dadfe59dad090f82.jpg"><img class="aligncenter size-full wp-image-7856" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/5a77595a24707f94dadfe59dad090f82.jpg" alt="5a77595a24707f94dadfe59dad090f82" width="600" height="398" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/5ac1520a34e6a341b830588b473edd98.jpg"><img class="aligncenter size-full wp-image-7857" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/5ac1520a34e6a341b830588b473edd98.jpg" alt="5ac1520a34e6a341b830588b473edd98" width="600" height="398" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/4072c5b3c13013463079527ce01dc035.jpg"><img class="aligncenter size-full wp-image-7858" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/4072c5b3c13013463079527ce01dc035.jpg" alt="4072c5b3c13013463079527ce01dc035" width="600" height="398" /></a>

&nbsp;

L'identité est signée par Royalties.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7599</wp:post_id>
		<wp:post_date><![CDATA[2014-04-15 00:30:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-14 22:30:42]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[club-med-gym-devient-cmg-sports-club]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="cmg-sports-club"><![CDATA[CMG Sports Club]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[7600]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>16546</wp:comment_id>
			<wp:comment_author><![CDATA[Faure-LLorens]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sebastien.faure-llorens@royalties.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.64.64.215]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-12 11:51:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-12 09:51:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Salut des images du rebranding Club Meg Gym - CMG Ici: 
https://www.behance.net/gallery/16107611/CMG-SPORTS-CLUB]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>16778</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.221.32]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-13 09:35:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-13 07:35:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci, les images supplémentaires ont été ajoutées]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>16546</wp:comment_parent>
			<wp:comment_user_id>2</wp:comment_user_id>
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	</item>
	<item>
		<title>La 10ème édition de la Route du Rhum dévoile son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/16/la-10eme-edition-de-la-route-du-rhum-devoile-son-logo/</link>
		<pubDate>Tue, 15 Apr 2014 22:30:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7608</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Route_Du_Rhum_2014.jpg"><img class="aligncenter size-full wp-image-7609" alt="Logo_Route_Du_Rhum_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Route_Du_Rhum_2014.jpg" width="827" height="370" /></a>

La 10ème édition de la mythique <a href="http://www.routedurhum.com/">Route du Rhum</a>, course transatlantique en solitaire organisée tous les 4 ans, partira le 2 novembre 2014 de Saint-Malo en direction de Point-à-Pitre en Guadeloupe. 36 ans après la première édition, la Guadeloupe devient pour la première fois le partenaire titre de l'événement. Une nouvelle identité visant à "<em>faire la part belle aux couleurs des partenaires historiques de la course</em>" est dévoilée.

<!--more-->

La Guadeloupe et la Bretagne sont donc mises à l'honneur : le drapeau breton rayé noir et blanc et les couleurs du logo de la Région Guadeloupe habillent deux voiles qui se superposent. Le nom de la course et ceux des partenaires s'inscrivent en capitale sans serif.

Le record de la traversée est détenu depuis 2006 par Lionel Lemonchois en 7 jours 17 heures 19 minutes et 6 secondes.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/1082592_10152343584490921_6100416398028578096_o.jpg"><img class="aligncenter size-full wp-image-7610" alt="Logo_Route_Du_Rhum_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/1082592_10152343584490921_6100416398028578096_o.jpg" width="2048" height="1324" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-15.png"><img class="aligncenter size-full wp-image-7611" alt="Logo_Route_Du_Rhum_2014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-15.png" width="1080" height="810" /></a>

Voici le logo de la Région Guadeloupe :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Région_Guadeloupe.jpg"><img class="aligncenter size-full wp-image-7614" alt="Logo_Région_Guadeloupe" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Région_Guadeloupe.jpg" width="827" height="191" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7608</wp:post_id>
		<wp:post_date><![CDATA[2014-04-16 00:30:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-15 22:30:51]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[la-10eme-edition-de-la-route-du-rhum-devoile-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="route-du-rhum-2014"><![CDATA[Route du Rhum 2014]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[7609]]></wp:meta_value>
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		<wp:postmeta>
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	</item>
	<item>
		<title>L&#039;Arial pour tous</title>
		<link>http://yannickbourenane.com/preprod/2014/04/18/larial-pour-tous/</link>
		<pubDate>Thu, 17 Apr 2014 22:30:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7616</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/branding-logos-famous-less-is-more-1.png"><img class="aligncenter size-full wp-image-7617" alt="branding-logos-famous-less-is-more-1" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/branding-logos-famous-less-is-more-1.png" width="597" height="608" /></a>

C'est vendredi, tandis que la mode dans l'univers des logos est à l'homogénéisation et au minimalisme, imaginons un monde où tous les logos de grandes marques adopteraient un style entièrement typographique à l'aide d'une classique Arial. Il ne resterait alors aux marques que leur nom et leur notoriété. Alors, ça donne envie ?

<!--more-->

Source : <a href="http://www.grapheine.com/">Graphéine</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7616</wp:post_id>
		<wp:post_date><![CDATA[2014-04-18 00:30:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-17 22:30:15]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7617]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>12855</wp:comment_id>
			<wp:comment_author><![CDATA[lulu_castagnette]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kjrgfrggrg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-18 16:56:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-18 14:56:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah j'savais pas que "Budget" avait changé son logo. Merci! J'en étais encore resté à l'ancien. Pas vu de news ici ou là quant à ce changement... qui date de décembre 2012, après recherches. Sinon, "Gap" a conservé son logo après la polémique engendrée par l'éventuel nouveau qui a finalement été remisé. En tout cas, cette tendance, ces dernières années à la minimalisation et au flat design est d'une platitude sans nom. Les logos de 
Yahoo!, eBay, YvesSaintLaurent et tant d'autres avaient tellement plus de gueule avant... :(]]></wp:comment_content>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1398153314.2019870281219482421875;s:7:"message";s:61:"Lisa - Bedandy a changé le statut du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>14689</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-01 18:45:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-01 16:45:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[&gt;Lulu. Faut pas tout mélanger. Le flat et le minimalisme ça ne veut pas dire tout passer en arial, et tuer les identités. Ça veut juste dire faire dessiner les  logos par des gens compétents et arrêter les logos à 15 couleurs, avec effets de matière, effet dessiné, alourdis d'une illustration ou d'une baseline cliché. Les exemples ci-dessus sont très parlants car, pour la plupart, leur typographie est très distinctive, et souvent réussie (YSL, c'est un grand classique, ça serait trop triste de l'arialiser). Par contre, ebay, le logo d'origine est tellement moche que ça ne me gênerait pas qu'ils le "neutralisent".]]></wp:comment_content>
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	</item>
	<item>
		<title>Le logo de la Galerie Nationale de Singapour ou le minimalisme à l&#039;excès</title>
		<link>http://yannickbourenane.com/preprod/2014/04/17/le-logo-de-la-galerie-nationale-de-singapour-ou-le-minimalisme-a-lexces/</link>
		<pubDate>Wed, 16 Apr 2014 22:30:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7626</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_National_Gallery_Singapore.jpg"><img class="aligncenter size-full wp-image-7627" alt="Logo_National_Gallery_Singapore" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_National_Gallery_Singapore.jpg" width="827" height="370" /></a>

<a href="http://www.nationalgallery.sg/">National Gallery Singapore</a> est une galerie d'art dont le lancement officiel est prévu en 2015 au coeur du centre-ville de Singapour. Elle intégrera deux monuments nationaux : l'ancien bâtiment de la Cour Suprême et l'Hôtel de Ville pour une surface d'environ 60 000 m2. Cette galerie présentera la plus grande collection publique au monde d'art moderne du Sud-Est asiatique tout en mettant l'accent sur la culture singapourienne. L'objectif pour cette ville qui souhaite devenir "<em>la ville mondiale des arts</em>" est d'attirer dans cette galerie environ 5 millions de visiteurs par an.

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À quelques mois de l'ouverture, un changement d'identité visuelle est opéré. Fiers des monuments d'accueil, les dirigeants de la galerie ont souhaité intégrer leur représentation graphique au logo. Ils s'illustrent à travers deux blocs rectangulaires gris anthracite. Ce minimalisme poussé à l'excès réduit ces monuments à deux blocs de béton sans substance, tout le contraire de ce qu'ils sont réellement. Le logo semble appauvri. La mention "<em>Art</em>" disparaît du nom de la galerie qui se présente en capitale dans une typographie sans serif. Le choix de deux graisses différentes dans l'inscription du nom nuit à l'homogénéité de l'ensemble.

<a href="https://www.youtube.com/watch?v=LvEu88BK85M">Découvrir le lancement du logo en vidéo.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-33.png"><img class="aligncenter size-full wp-image-7630" alt="Logo_National_Gallery_Singapore" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-33.png" width="1001" height="858" /></a>

&nbsp;

Voici les deux monuments dont le logo s'est inspiré :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/457812_417713404911055_2126665555_o.jpg"><img class="aligncenter size-full wp-image-7629" alt="Monument_National_Gallery_Singapore" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/457812_417713404911055_2126665555_o.jpg" width="2026" height="1023" /></a>

L'identité est signée par Asylum.

Le logo est déjà détourné :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/national_gallery_singapore_logo_fun.png"><img class="aligncenter size-full wp-image-7631" alt="Détournements_Logo_National_Gallery_Singapore" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/national_gallery_singapore_logo_fun.png" width="1000" height="1122" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7626</wp:post_id>
		<wp:post_date><![CDATA[2014-04-17 00:30:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-16 22:30:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-logo-de-la-galerie-nationale-de-singapour-ou-le-minimalisme-a-lexces]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="national-gallery-singapore"><![CDATA[National Gallery Singapore]]></category>
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			<wp:meta_value><![CDATA[7627]]></wp:meta_value>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509842869;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:576;}i:1;a:1:{s:2:"id";i:843;}i:2;a:1:{s:2:"id";i:1085;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>12708</wp:comment_id>
			<wp:comment_author><![CDATA[Tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.155.13.215]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-17 10:10:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-17 08:10:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca pourrait être le logo du Louvre Lens...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>Indiegogo dévoile sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2014/04/21/indiegogo-devoile-sa-nouvelle-identite/</link>
		<pubDate>Sun, 20 Apr 2014 22:30:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7637</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Indiegogo.jpg"><img class="aligncenter size-full wp-image-7638" alt="Logo_Indiegogo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Indiegogo.jpg" width="827" height="370" /></a>

<a href="https://www.indiegogo.com/?locale=fr">Indiegogo</a> est la première plate-forme internationale de crowdfunding. Lancé en 2008, le site permet "<em>à n'importe qui de collecter de l'argent pour n'importe quel projet.</em>" Ainsi, les utilisateurs créent une page pour leur campagne de levée de fonds, récoltent l'argent nécessaire sur un compte <a href="https://www.paypal.com/fr/webapps/mpp/home‎">PayPal</a> puis le site récupère 4% des sommes perçues. Fière de ce concept, la plate-forme décide de s'offrir une nouvelle identité visuelle qui met à l'honneur les projets des utilisateurs.

<!--more-->

Alors que le précédent logo mettait en avant l'aspect généreux de la démarche et "<em>la diversité de la communauté</em>" grâce à un graphisme multicolore, le nouveau logo se présente comme "<em>une fenêtre pour le consommateur.</em>" Le carré rose est conçu pour vivre sur fond photographie afin de présenter les campagnes de financement menées sur le site. Lorsqu'il est utilisé hors connexion, au mur du siège de l'entreprise par exemple, le carré est vide. Le nom du site s'inscrit dorénavant en capitale dans une typographie dont la graisse est prononcée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/indiegogo_logo_various.jpg"><img class="aligncenter size-full wp-image-7642" alt="Logo_Indiegogo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/indiegogo_logo_various.jpg" width="1000" height="1305" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/indiegogo_BusinessCards.jpg"><img class="aligncenter size-full wp-image-7641" alt="Logo_Indiegogo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/indiegogo_BusinessCards.jpg" width="1000" height="744" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/10001093_10152316424217867_713524022_o.jpg"><img class="aligncenter size-full wp-image-7639" alt="Logo_Indiegogo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/10001093_10152316424217867_713524022_o.jpg" width="2048" height="1366" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/10003678_10152325422622867_8336678696637542243_o.jpg"><img class="aligncenter size-full wp-image-7640" alt="Logo_Indiegogo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/10003678_10152325422622867_8336678696637542243_o.jpg" width="1702" height="630" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/indiegogo_website.jpg"><img class="aligncenter size-full wp-image-7643" alt="Logo_Indiegogo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/indiegogo_website.jpg" width="1000" height="940" /></a>

L'identité est signée par PUSH Offices.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7637</wp:post_id>
		<wp:post_date><![CDATA[2014-04-21 00:30:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-20 22:30:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[indiegogo-devoile-sa-nouvelle-identite]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="indiegogo"><![CDATA[Indiegogo]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_key><![CDATA[_thumbnail_id]]></wp:meta_key>
			<wp:meta_value><![CDATA[7638]]></wp:meta_value>
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	</item>
	<item>
		<title>Tribord présente son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/22/tribord-presente-son-nouveau-logo/</link>
		<pubDate>Tue, 22 Apr 2014 13:00:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7655</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Tribord.jpg"><img class="aligncenter size-full wp-image-7656" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Tribord.jpg" alt="Logo_Tribord" width="827" height="370" /></a>

Créée en 1996, <a href="http://www.tribord.com/fr">Tribord</a> est une marque du <a href="www.decathlon.fr/‎">groupe Décathlon</a> qui propose des équipements de sports d'eau. Afin de se positionner comme "<em>leader des activités nautiques"</em>, la marque décide de s'offrir une nouvelle identité visuelle qui a pour perspective "<em>une osmose avec les éléments et une mise en avant de l'eau comme milieu originel.</em>"

<!--more-->

Tribord passe d'un emblème figuratif à un symbole épuré proposant plusieurs lectures. Cette forme arrondie peut évoquer une goutte d'eau, une vague ou encore une bulle. Ce n'est donc plus le sport en lui-même qui est mis en avant dans l'identité mais le milieu dans lequel il s'exerce. Une démarche qui vise peut-être à se rapprocher de la nature mais qui peut prêter à confusion quant à l'activité de la marque. Le nom et la signature s'inscrivent dans une nouvelle typographie arrondie. La disparition de l'italique supprime l'idée de vitesse suggérée par le précédent logo.

Arnaud Gauquelin, directeur de la marque, explique : "<em>L'eau est le milieu originel de l'homme. À son contact, chacun peut mettre en éveil ses sens et se ressourcer. C'est dans cette perspective d'osmose avec les éléments que nous travaillons.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_07.jpg"><img class="aligncenter size-full wp-image-7662" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_07.jpg" alt="Logo_Tribord" width="1778" height="1112" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_09.jpg"><img class="aligncenter size-full wp-image-7663" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_09.jpg" alt="Logo_Tribord" width="1778" height="1112" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_03.jpg"><img class="aligncenter size-full wp-image-7659" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_03.jpg" alt="Logo_Tribord" width="1778" height="1112" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_04.jpg"><img class="aligncenter size-full wp-image-7660" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_04.jpg" alt="Logo_Tribord" width="2187" height="1367" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_06.jpg"><img class="aligncenter size-full wp-image-7671" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_06.jpg" alt="Logo_Tribord" width="1778" height="1112" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_02.jpg"><img class="aligncenter size-full wp-image-7658" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_02.jpg" alt="Logo_Tribord" width="1778" height="1112" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_01.jpg"><img class="aligncenter size-full wp-image-7657" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_01.jpg" alt="Logo_Tribord" width="1778" height="1112" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_15.jpg"><img class="aligncenter size-full wp-image-7669" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_15.jpg" alt="Logo_Tribord" width="1778" height="1112" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_12.jpg"><img class="aligncenter size-full wp-image-7666" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_12.jpg" alt="Logo_Tribord" width="1778" height="1112" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_11.jpg"><img class="aligncenter size-full wp-image-7665" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_11.jpg" alt="Logo_Tribord" width="1778" height="1112" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_10.jpg"><img class="aligncenter size-full wp-image-7664" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_10.jpg" alt="Logo_Tribord" width="1778" height="1112" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_14.jpg"><img class="aligncenter size-full wp-image-7668" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_14.jpg" alt="Logo_Tribord" width="1778" height="1112" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_13.jpg"><img class="aligncenter size-full wp-image-7667" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Cas_Tribord_BD_Page_13.jpg" alt="Logo_Tribord" width="1760" height="1078" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-24.png"><img class="aligncenter size-full wp-image-7670" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-24.png" alt="Logo_Tribord" width="1058" height="809" /></a>

&nbsp;

L'identité est signée par 4uatre.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sport/">des logos dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7655</wp:post_id>
		<wp:post_date><![CDATA[2014-04-22 15:00:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-22 13:00:52]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[tribord-presente-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="tribord"><![CDATA[Tribord]]></category>
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		<wp:comment>
			<wp:comment_id>13748</wp:comment_id>
			<wp:comment_author><![CDATA[Yan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yan44000@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.16.40.252]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-25 16:04:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-25 14:04:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le symbole de Vodaphone passe au bleu... différent, certes, mais instinctivement on pense à Vodaphone...]]></wp:comment_content>
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	<item>
		<title>Béziers, le retour aux sources</title>
		<link>http://yannickbourenane.com/preprod/2014/04/23/beziers-le-retour-aux-sources/</link>
		<pubDate>Tue, 22 Apr 2014 22:30:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7675</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Béziers.jpg"><img class="aligncenter size-full wp-image-7676" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Béziers.jpg" alt="Logo_Béziers" width="827" height="293" /></a>

<a href="http://www.ville-beziers.fr/">Béziers</a> est une ville française de plus de 70 000 habitants située en région Languedoc-Roussillon. Robert Ménard, qui a récemment pris ses nouvelles fonctions de maire, a décidé de modifier le logo de la ville. Adieu "<em>L'esprit de conquête</em>" introduit en 1995 et place au blason historique de Béziers.

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En dépit d'une nouveauté, ce logo se présente comme un retour aux sources. Le nom de la ville s'inscrit en capitale au-dessus du blason. Celui-ci est composé de trois fleurs de lys et de rayures blanches et rouges faisant référence aux armes de la famille Trencavel qui dirigeait Béziers jusqu'en 1247. Le tout apparaît comme très classique.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7675</wp:post_id>
		<wp:post_date><![CDATA[2014-04-23 00:30:17]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="beziers"><![CDATA[Béziers]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<wp:comment>
			<wp:comment_id>13330</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://pascaldesbled.wix.com/systemd</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.29.107.22]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-23 16:12:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-23 14:12:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'observe avec grand intérêt l'évolution des identités visuelles des villes, départements et régions depuis la fin des années 80. Comme beaucoup de DA, je désespérais de voir disparaître l'héraldique au profit de coup de pinceaux ou de Stabilo bleus (pour la rivière), jaune (soleil) et vert (végétal)... pour soit disant faire "moderne". Je ne suis pas un grand fan de l'extrémisme typographique de la Région Rhones Alpes. C'est donc plutôt bon signe de voir une grande ville revenir à ses origines. Les fusions de régions annoncées, devraient donner du travail aux graphistes. Si je devais briefer des créatifs, je leur dirais "de regarder vers l'avenir, sans oublier le passé".]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>13604</wp:comment_id>
			<wp:comment_author><![CDATA[Simon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[simon2568@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[213.223.63.134]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-25 08:27:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-25 06:27:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pourquoi ne pas rappeler dans ce petit article que Robert Ménard a été élu maire sous l'étiquette du front national ? ça change la perception de ce "relooking"...
@Pascal : j'adore aussi l'héraldique mais pas quand l'extrême droite se le réapproprie... alors ton "c’est donc plutôt bon signe " me fout un peu la gerbe.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>13924</wp:comment_id>
			<wp:comment_author><![CDATA[Mousetic]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@mousetic.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.mousetic.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.169.136.146]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-26 18:36:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-26 16:36:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vu les frais qu'engage un changement de logo, c'est à dire les répercutions sur l'ensemble des supports de communications, je ne suis pas sur que les biterrois vont être content de voir leurs impôts partir la dedans.]]></wp:comment_content>
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	</item>
	<item>
		<title>Quand le luxe nous fait manger</title>
		<link>http://yannickbourenane.com/preprod/2014/04/25/quand-le-luxe-nous-fait-manger/</link>
		<pubDate>Thu, 24 Apr 2014 22:30:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7680</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/coffee1.png"><img class="aligncenter size-full wp-image-7681" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/coffee1.png" alt="Peddy_Mergui_Café_Cartier" width="700" height="500" /></a>

C'est vendredi, et si les marques de luxe vendaient des produits alimentaires ? Focus sur l'exposition "<em>Wheat is Wheat is Wheat</em>" proposée par l'artiste <a href="http://www.peddymergui.com/">Peddy Mergui</a> à San Francisco. <a href="www.cartier.fr/Officiel‎">Cartier</a> qui commercialiserait du café, <a href="fr.versace.com/‎">Versace</a> qui proposerait des oeufs et <a href="www.louisvuitton.fr/‎">Louis Vuitton</a> qui vendrait du saucisson, ça ouvre l'appétit ?

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/baby_f_1.png"><img class="aligncenter size-full wp-image-7682" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/baby_f_1.png" alt="baby_f_1" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/butter1.png"><img class="aligncenter size-full wp-image-7683" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/butter1.png" alt="butter1" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/eggs1.png"><img class="aligncenter size-full wp-image-7684" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/eggs1.png" alt="eggs1" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/flour1.png"><img class="aligncenter size-full wp-image-7685" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/flour1.png" alt="flour1" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/frui1.png"><img class="aligncenter size-full wp-image-7686" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/frui1.png" alt="frui1" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/milk1.png"><img class="aligncenter size-full wp-image-7687" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/milk1.png" alt="milk1" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/noodles1.png"><img class="aligncenter size-full wp-image-7688" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/noodles1.png" alt="noodles1" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/olive1.png"><img class="aligncenter size-full wp-image-7689" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/olive1.png" alt="olive1" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/pasta1.png"><img class="aligncenter size-full wp-image-7690" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/pasta1.png" alt="pasta1" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/petiber2.png"><img class="aligncenter size-full wp-image-7691" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/petiber2.png" alt="petiber2" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/pickles1.png"><img class="aligncenter size-full wp-image-7692" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/pickles1.png" alt="pickles1" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/products_12.png"><img class="aligncenter size-full wp-image-7693" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/products_12.png" alt="products_12" width="590" height="300" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/rice1.png"><img class="aligncenter size-full wp-image-7694" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/rice1.png" alt="rice1" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/salami1.png"><img class="aligncenter size-full wp-image-7695" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/salami1.png" alt="salami1" width="700" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/yogurt1.png"><img class="aligncenter size-full wp-image-7696" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/yogurt1.png" alt="yogurt1" width="700" height="500" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7680</wp:post_id>
		<wp:post_date><![CDATA[2014-04-25 00:30:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-24 22:30:41]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="peddy-mergui"><![CDATA[Peddy Mergui]]></category>
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		<wp:comment>
			<wp:comment_id>13634</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-25 10:35:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-25 08:35:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Raté]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>13770</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.173.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-25 20:18:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-25 18:18:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est classe! Mais les prix seraient multipliés par 10!]]></wp:comment_content>
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	<item>
		<title>Le Fonds culturel franco-allemand change de logo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/29/le-fonds-culturel-franco-allemand-change-de-logo/</link>
		<pubDate>Mon, 28 Apr 2014 22:30:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7700</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Fonds_Culturel_Franco_Allemand.jpg"><img class="aligncenter size-full wp-image-7701" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Fonds_Culturel_Franco_Allemand.jpg" alt="Logo_Fonds_Culturel_Franco_Allemand" width="827" height="370" /></a>

<a href="http://www.institutfrancais.com/fr/actualités/fonds-franco-allemand">Le Fonds culturel franco-allemand</a>, créé en 2003 afin de favoriser la coopération culturelle franco-allemande à l'étranger, dévoile sa nouvelle identité visuelle. La célèbre petite souris de Plantu disparaît donc au profit d'un logo qui se veut "<em>plus universel et sans stéréotype.</em>"

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L'identité s'articule autour de la notion "<em>d'échanges croisés.</em>" La couleur jaune du drapeau allemand et le bleu du drapeau français habillent deux axes qui se croisent afin de faire naître une nouvelle couleur "<em>symbole de la collaboration et de l'échange.</em>" Le logotype avait pour obligation de comporter les mentions "<em>Deutsch-französischer Kulturfonds</em>" et "<em>Fonds culturel franco-allemand"</em>. Ainsi, afin de permettre une lecture simple du logo, le mot "fonds", commun aux deux langues, n'est utilisé qu'une fois et sert aux deux traductions. Cela souligne la notion de partage.

Plusieurs déclinaisons multicolores du logo sont présentées afin de renforcer l'idée de "<em>créativité et de dynamisme.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/franco_german_cultural_fund_logo_explanation.jpg"><img class="aligncenter size-full wp-image-7705" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/franco_german_cultural_fund_logo_explanation.jpg" alt="Logo_Fonds_Culturel_Franco_Allemand" width="878" height="736" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/franco_german_cultural_fund_logo_detail_animated.gif"><img class="aligncenter size-full wp-image-7704" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/franco_german_cultural_fund_logo_detail_animated.gif" alt="Logo_Fonds_Culturel_Franco_Allemand" width="600" height="492" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/franco_german_cultural_fund_cards.jpg"><img class="aligncenter size-full wp-image-7702" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/franco_german_cultural_fund_cards.jpg" alt="Logo_Fonds_Culturel_Franco_Allemand" width="1000" height="616" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/franco_german_cultural_fund_stationery.jpg"><img class="aligncenter size-full wp-image-7706" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/franco_german_cultural_fund_stationery.jpg" alt="Logo_Fonds_Culturel_Franco_Allemand" width="1000" height="616" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/franco_german_cultural_fund_flyer.jpg"><img class="aligncenter size-full wp-image-7703" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/franco_german_cultural_fund_flyer.jpg" alt="Logo_Fonds_Culturel_Franco_Allemand" width="1000" height="616" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/rapport-ouvert-projet-fond-culturel-franco-allemand-1800x1107.jpg"><img class="aligncenter size-full wp-image-7707" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/rapport-ouvert-projet-fond-culturel-franco-allemand-1800x1107.jpg" alt="Logo_Fonds_Culturel_Franco_Allemand" width="1800" height="1107" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/rapport-projet-fond-culturel-franco-allemand-1800x1107.jpg"><img class="aligncenter size-full wp-image-7708" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/rapport-projet-fond-culturel-franco-allemand-1800x1107.jpg" alt="Logo_Fonds_Culturel_Franco_Allemand" width="1800" height="1107" /></a>

L'identité est signée par Graphéine.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture</a> <a href="http://yannickbourenane.com/preprod/category/public/">et le public.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7700</wp:post_id>
		<wp:post_date><![CDATA[2014-04-29 00:30:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-28 22:30:59]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-fonds-culturel-franco-allemand-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="post_tag" nicename="fonds-culturel-franco-allemand"><![CDATA[Fonds culturel franco-allemand]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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	</item>
	<item>
		<title>IDEAT redesign son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/04/24/ideat-redesign-son-identite/</link>
		<pubDate>Wed, 23 Apr 2014 22:30:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7713</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Ideat.jpg"><img class="aligncenter size-full wp-image-7714" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Ideat.jpg" alt="Logo_Ideat" width="827" height="335" /></a>

<a href="http://www.ideat.fr/">Idées Design Architecture Tendances (IDEAT)</a> est un magazine mensuel français consacré au design et à la décoration d'intérieur. Créé en 1999, le magazine célèbre cette année son 15 ème anniversaire et offre pour l'occasion un redesign à son identité.

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Le magazine semble vouloir s'offrir une légère touche d'originalité tout en conservant ses principaux codes graphiques. Le logo, noir sur fond blanc, reste entièrement typographique. Le nom s'inscrit cependant dans une nouvelle typographie à la graisse plus légère. On observe la particularité donnée à la lettre "E" ainsi que le sommet de la lettre "A" qui est dorénavant pointu. Il peut ainsi rappeler le toit d'une maison, clin d'oeil au sujet du magazine.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/1939471_755691731121564_2403458587311250988_n.jpg"><img class="aligncenter size-full wp-image-7716" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/1939471_755691731121564_2403458587311250988_n.jpg" alt="Logo_Ideat" width="750" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/1510992_755691477788256_4271461809121532968_n.png"><img class="aligncenter size-full wp-image-7715" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/1510992_755691477788256_4271461809121532968_n.png" alt="Logo_Ideat" width="851" height="315" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-18.png"><img class="aligncenter size-full wp-image-7717" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-18.png" alt="Logo_Ideat" width="1002" height="906" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7713</wp:post_id>
		<wp:post_date><![CDATA[2014-04-24 00:30:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-23 22:30:27]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[ideat-redesign-son-identite]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="ideat"><![CDATA[IDEAT]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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			<wp:meta_value><![CDATA[7714]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>13428</wp:comment_id>
			<wp:comment_author><![CDATA[typodetector]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nomail@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.houseind.com/fonts/neutraface</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.95.65]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-24 10:15:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-24 08:15:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oui enfin ils ont juste changé de typo et pris la Neutra qui est tres tres populaire depuis 3, 4 ans (meme libération l'a utilisé à une époque)

http://www.houseind.com/fonts/neutraface]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1398327718.058414936065673828125;s:7:"message";s:59:"Lisa - Bedandy a changé l'état du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>13454</wp:comment_id>
			<wp:comment_author><![CDATA[nlx]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[neuelex@no-log.org]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.193.40.106]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-24 11:18:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-24 09:18:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouai ils vaudraient qu'ils arrêtent de changer la maquette tout le temps ils en perdent toute identité je trouve…

Le tout Neutra parait en effet assez paresseux ; bof (et ça plus que 3/4 ends, je dirais 10 ans)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>13457</wp:comment_id>
			<wp:comment_author><![CDATA[nlx]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[neuelex@no-log.org]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.193.40.106]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-24 11:18:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-24 09:18:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[(pardon pour les fautes on ne peut pas corriger :/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>13479</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://pascaldesbled.wix.com/systemd</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.29.107.22]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-24 12:04:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-24 10:04:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je rêve, où il y a des problèmes d'approche entre le "D" et le "E"]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>14255</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.158.64.217]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-29 13:40:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-29 11:40:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une évolution pas vraiment utile et que dire de la maquette !! C'est quoi ce "surlignage" rose du plus mauvais effet ?!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>14483</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fjkfifrefff@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-30 20:10:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-30 18:10:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah la mode est à la Gotham quoiqu'elle commence à dater de 2-3 ans déjà. Mais l'AvantGarde est partout.]]></wp:comment_content>
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		<title>Vente-privee modifie son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/04/28/vente-privee-modifie-son-identite/</link>
		<pubDate>Sun, 27 Apr 2014 22:30:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7721</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Vente_Privée.jpg"><img class="aligncenter size-full wp-image-7722" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Vente_Privée.jpg" alt="Logo_Vente_Privée" width="827" height="304" /></a>

Créé en 2001, le site français d'e-commerce <a href="https://secure.fr.vente-privee.com/vp4/Login/Portal_FR.aspx?CountryCode=FR">Vente-privee</a> décide de modifier son identité visuelle. Fort de son concept de ventes dites "événementielles", le site comptabilise 18 millions de membres en Europe dont 12 millions en France. Les changements apportés à l'identité peuvent en décevoir plus d'un, en effet ceux-ci ne font que simplifier le logo. L'ensemble ne paraît toujours pas à la hauteur d'une entreprise qui bénéficie d'un tel succès commercial.

<!--more-->

Il n'y a donc aucune volonté de nouveauté qui transparaît de cette identité, les principaux codes graphiques de la marque sont conservés. Le nom s'inscrit dans une typographie plus grasse et <span class="Apple-style-span">se sépare de son adresse URL afin de se présenter comme une véritable boutique. Seul un papillon rose vient désormais accompagner le nom du site.</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/10168038_732382953448700_488777651681745512_n.jpg"><img class="aligncenter size-full wp-image-7723" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/10168038_732382953448700_488777651681745512_n.jpg" alt="Logo_Vente_Privée" width="851" height="315" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/10178043_737188282968167_8043270871383023302_n.jpg"><img class="aligncenter size-full wp-image-7724" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/10178043_737188282968167_8043270871383023302_n.jpg" alt="Logo_Vente_Privée" width="800" height="800" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-19.png"><img class="aligncenter size-full wp-image-7725" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-19.png" alt="Logo_Vente_Privée" width="1507" height="843" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7721</wp:post_id>
		<wp:post_date><![CDATA[2014-04-28 00:30:34]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="vente-privee"><![CDATA[Vente-privee]]></category>
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		<title>ESRF offre un redesign à son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/04/30/esrf-offre-un-redesign-a-son-logo/</link>
		<pubDate>Tue, 29 Apr 2014 22:30:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7730</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_ESRF.jpg"><img class="aligncenter size-full wp-image-7731" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_ESRF.jpg" alt="Logo_ESRF" width="827" height="370" /></a>

Créé en 1994, l'<a href="http://www.esrf.eu/">European Synchrotron Radiation Facility (ESRF)</a> est un institut de recherche européen spécialisé dans l'exploration de "<em>la matière sous toutes ses formes</em>" à l'aide de rayons X. Afin d'affirmer sa position de "<em>leader mondial du secteur</em>" et de développer sa notoriété à l'international, l'institut choisit de modifier sa charte graphique tout en offrant un redesign à son logo.

<!--more-->

Les principaux codes identitaires ont été conservés. L'institut décide de développer une partie de son acronyme au bas du logo pour "<em>plus de clarté</em>" et pour se positionner dans une dimension internationale. Le bleu a été densifié.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-25.png"><img class="aligncenter size-full wp-image-7733" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-25.png" alt="Logo_ESRF" width="607" height="859" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-35.png"><img class="aligncenter size-full wp-image-7735" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-35.png" alt="Logo_ESRF" width="604" height="858" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-110.png"><img class="aligncenter size-full wp-image-7732" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Image-110.png" alt="Logo_ESRF" width="1010" height="841" /></a>

L'identité est signée par BETC Design.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
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		<wp:post_id>7730</wp:post_id>
		<wp:post_date><![CDATA[2014-04-30 00:30:04]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>14460</wp:comment_id>
			<wp:comment_author><![CDATA[G]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[g@g.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.129.98.202]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-04-30 17:29:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-04-30 15:29:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils auraient quand pu en profiter pour le moderniser un peu... les lettres à patins et les 2 filets en haut et en bas dans le genre vieillot y'a pas mieux...]]></wp:comment_content>
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	<item>
		<title>Béarn et Pays Basque changent de logo</title>
		<link>http://yannickbourenane.com/preprod/2014/05/02/bearn-et-pays-basque-changent-de-logo/</link>
		<pubDate>Thu, 01 May 2014 22:10:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7741</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Fonds_Culturel_Franco_Allemand-copie.jpg"><img class="aligncenter size-full wp-image-7742" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/Logo_Fonds_Culturel_Franco_Allemand-copie.jpg" alt="logo_bearn_pays_basque" width="827" height="370" /></a>

Le <a href="http://www.tourisme64.com/">comité départemental du tourisme des Pyrénées-Atlantiques</a> change de logo. Le choc de l'océan sur les montagnes laisse place à deux coups de pinceaux symbolisant la neige des montagnes pour le blanc et le rouge de la région Basque. Ce nouveau logo est le bienvenu au regard de l'ancienne réalisation. Cependant, vue la taille de l'identité, son application sur les différentes plateformes digitales risque de poser problème.

&nbsp;
<blockquote><span style="color: #000000;">"Le département n'était pas </span>reconnu comme une destination touristique<span style="color: #000000;">, explique le directeur Jean Otazu. Les nouveaux outils de communication mettent en évidence les différences tout en respectant l'unité."</span></blockquote>
&nbsp;]]></content:encoded>
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		<wp:post_id>7741</wp:post_id>
		<wp:post_date><![CDATA[2014-05-02 00:10:11]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="tourisme-2"><![CDATA[Tourisme]]></category>
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		<wp:comment>
			<wp:comment_id>14832</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-02 09:25:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-02 07:25:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très joli!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>14860</wp:comment_id>
			<wp:comment_author><![CDATA[La Goutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.vank@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.67.185]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-02 15:05:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-02 13:05:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Logo de ville à encore frapper:
http://www.logo-de-ville.fr/]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16441</wp:comment_id>
			<wp:comment_author><![CDATA[unefille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-11 11:55:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-11 09:55:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aaaaaaah ! Les fameux coups de pinceaux pour symboliser des éléments ! Bienvenue dans les années 90, Béarn !
Et dans 5 ans il payent 120.000 euros pour se faire pondre un "BEARN-PAYS BASQUE" en helvetica bold.
(... cela dit, il y a quand même un net progrès.)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>21651</wp:comment_id>
			<wp:comment_author><![CDATA[Le Basque]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lebasque@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.pays-basque-tourisme.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.141.186.239]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-25 09:53:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-25 07:53:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si on pouvait nous expliquer la signification...car même si le premier est plus old, il est déjà plus significatif rien que par l'image....]]></wp:comment_content>
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		<title>PayPal s&#039;offre un monogramme</title>
		<link>http://yannickbourenane.com/preprod/2014/05/01/paypal-soffre-un-monogramme/</link>
		<pubDate>Wed, 30 Apr 2014 22:10:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7745</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/logo_paypal.jpg"><img class="aligncenter size-full wp-image-7758" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/logo_paypal.jpg" alt="logo_paypal" width="827" height="370" /></a>

Le célèbre service de paiement sécurisé en ligne <a href="https://www.paypal.com/">Paypal</a> a légèrement modifié sont logo et ajouté un monogramme. Ce changement d'identité a été initié pour être plus lisible sur smartphone, smartwatch et écrans de boutique qui utilisent le service. Un redesign bienvenu qui permet à la marque de renforcer son lien avec ses utilisateurs et permet de rester au niveau des nouveaux concurrents dont le design est la force de vente, comme <a href="https://www.simple.com/">Simple.</a>

Fondé en 1998, Paypal a effectué de nombreuses retouches à son logo, cette fois-ci, la typographie a été retravaillée pour être plus harmonieuse et ronde. Le contraste entre les deux bleus a été renforcé et utilisé dans le nouveau monogramme.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_01.jpeg"><img class="aligncenter size-full wp-image-7746" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_01.jpeg" alt="PayPal_rebrand_01" width="1440" height="544" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_01.jpg"><img class="aligncenter size-full wp-image-7747" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_01.jpg" alt="PayPal_rebrand_01" width="468" height="468" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_02.jpeg"><img class="aligncenter size-full wp-image-7748" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_02.jpeg" alt="PayPal_rebrand_02" width="1440" height="544" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_03.jpeg"><img class="aligncenter size-full wp-image-7749" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_03.jpeg" alt="PayPal_rebrand_03" width="1440" height="544" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_04.jpeg"><img class="aligncenter size-full wp-image-7750" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_04.jpeg" alt="PayPal_rebrand_04" width="1440" height="544" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_05.jpeg"><img class="aligncenter size-full wp-image-7751" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_05.jpeg" alt="PayPal_rebrand_05" width="1440" height="544" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_06.jpeg"><img class="aligncenter size-full wp-image-7752" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_06.jpeg" alt="PayPal_rebrand_06" width="1440" height="544" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_07.jpeg"><img class="aligncenter size-full wp-image-7753" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_07.jpeg" alt="PayPal_rebrand_07" width="1440" height="544" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_08.jpeg"><img class="aligncenter size-full wp-image-7754" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_08.jpeg" alt="PayPal_rebrand_08" width="1440" height="544" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_09.jpeg"><img class="aligncenter size-full wp-image-7755" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_09.jpeg" alt="PayPal_rebrand_09" width="1440" height="544" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_10.jpeg"><img class="aligncenter size-full wp-image-7756" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_10.jpeg" alt="PayPal_rebrand_10" width="1440" height="544" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_11.jpeg"><img class="aligncenter size-full wp-image-7757" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/04/PayPal_rebrand_11.jpeg" alt="PayPal_rebrand_11" width="1440" height="544" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7745</wp:post_id>
		<wp:post_date><![CDATA[2014-05-01 00:10:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-04-30 22:10:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[paypal-soffre-un-monogramme]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="post_tag" nicename="bleu"><![CDATA[bleu]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<wp:comment>
			<wp:comment_id>14827</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fefff@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-02 08:51:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-02 06:51:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça fait déjà vieux. En tout cas la typo. Le logo précédent faisait plus moderne. Et puis ce choix de couleurs fait très poissonnerie ou sanitaires. Oo. Régression, pour moi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>New York Times Vidéo</title>
		<link>http://yannickbourenane.com/preprod/2014/05/05/new-york-times-video/</link>
		<pubDate>Sun, 04 May 2014 22:10:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7760</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/adpry3yq.png"><img class="aligncenter size-full wp-image-7761" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/adpry3yq.png" alt="adpry3yq" width="300" height="300" /></a>Le logo du <a href="http://www.nytimes.com/">New York Times</a>, véritable institution américaine, a très peu évolué depuis sa création. Cependant, le bouleversement dû aux nouvelles technologies dans le domaine de l'information a poussé le journal à s'adapter. L'illustre logotype avec sa typographie gothique a légèrement été modifié pour la section <a href="http://www.nytimes.com/video">vidéo du journal</a>, un simple changement qui transforme le losange initial en un bouton de player vidéo. Simple et intelligente, cette retouche ne sauvera pas le magazine du retard pris dans l'information online, mais a le mérite d'afficher sa volonté de le rattraper.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/000_PlayerT_evolution.jpg"><img class="aligncenter size-full wp-image-7762" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/000_PlayerT_evolution.jpg" alt="000_PlayerT_evolution" width="1500" height="398" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7760</wp:post_id>
		<wp:post_date><![CDATA[2014-05-05 00:10:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-04 22:10:21]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[new-york-times-video]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="media-2"><![CDATA[média]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[7761]]></wp:meta_value>
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			<wp:meta_value><![CDATA[new-york-time-video]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509964585;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:65;}i:1;a:1:{s:2:"id";i:2770;}i:2;a:1:{s:2:"id";i:8587;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>15650</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.champenois@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.atelier-a-propos.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.176.208]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-07 14:46:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-07 12:46:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Belle évolution, belle réflexion de la part du NYT. On regrette cependant que l'angle de la flèche et celui de la brisure du fut du T ne soient pas le même.
Un léger ajustement du fut aurait pourtant suffi.]]></wp:comment_content>
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	<item>
		<title>Bacardi </title>
		<link>http://yannickbourenane.com/preprod/2014/05/06/bacardi/</link>
		<pubDate>Mon, 05 May 2014 22:10:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7765</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_01.jpg"><img class="aligncenter size-full wp-image-7766" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_01.jpg" alt="bacardi_01" width="827" height="370" /></a>Fondé en 1862 à Cuba par Facundo BACARDÍ Massó, le rhum <a href="https://www.bacardi.com">Bacardi</a> est le premier à être “blanc”. Aujourd'hui, il s'agit de l'un des groupes de spiritueux les plus puissants au monde, mais la marque a connu de nombreux obstacles, tremblement de terre, révolution, prohibition, exil. Cette histoire a été le point de départ de la dernière campagne du groupe, réalisée par BETC London. À cette occasion le logo a été revisité.

Résolument vintage, le nouveau logo s'inspire de sa version réalisée dans les années 30, avec une chauve-souris plus détaillée. A été ajouté “Bacardi - Marca de Fabrica” soulignant l'origine de la marque, ainsi qu'une typographie qui s'inspire du siège de la marque de La Havane. Un choix graphique audacieux qui va cependant être assez difficile à utiliser sur les différentes bouteilles de la marque.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_03.jpg"><img class="aligncenter size-full wp-image-7767" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_03.jpg" alt="bacardi_03" width="700" height="990" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_04.jpg"><img class="aligncenter size-full wp-image-7768" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_04.jpg" alt="bacardi_04" width="700" height="990" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_05.jpg"><img class="aligncenter size-full wp-image-7769" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_05.jpg" alt="bacardi_05" width="700" height="990" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_06.jpg"><img class="aligncenter size-full wp-image-7770" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_06.jpg" alt="bacardi_06" width="1000" height="790" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_08.png"><img class="aligncenter size-full wp-image-7771" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_08.png" alt="bacardi_08" width="1000" height="407" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_09.jpg"><img class="aligncenter size-full wp-image-7772" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_09.jpg" alt="bacardi_09" width="1000" height="1104" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_057.jpg"><img class="aligncenter size-full wp-image-7773" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/bacardi_057.jpg" alt="bacardi_057" width="1000" height="666" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7765</wp:post_id>
		<wp:post_date><![CDATA[2014-05-06 00:10:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-05 22:10:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[bacardi]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="alcool"><![CDATA[alcool]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<wp:postmeta>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>16440</wp:comment_id>
			<wp:comment_author><![CDATA[unefille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-11 11:50:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-11 09:50:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[vachement bien !]]></wp:comment_content>
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	</item>
	<item>
		<title>Netflix s&#039;aplatit</title>
		<link>http://yannickbourenane.com/preprod/2014/05/07/netflix-saplatit/</link>
		<pubDate>Tue, 06 May 2014 22:10:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7778</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/netflix-logo.jpg"><img class="aligncenter size-full wp-image-7779" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/netflix-logo.jpg" alt="netflix-logo" width="827" height="370" /></a>La compagnie américaine de vidéo à la demande <a href="https://www.netflix.com/global">Netflix</a> modifie légèrement son logo. Une évolution qui s'accorde à son développement à l'international, avec une possible introduction sur le marché français et allemand en septembre. La marque cherche surement à simplifier son identité pour faciliter son déploiement sur les marché locaux.

La fameuse ombre portée disparaît presque entièrement du logo, désormais un simple filet noir est présent. La typographie "condensed" a été épaissie pour faciliter la lecture. Un changement de logo qui pourrait également être dû à des problèmes d'affichages, en petite taille, les ombres rendaient difficile la lecture. De la même manière, la combinaison rouge vibrant/noir/blanc rendait la compréhension difficile.

&nbsp;

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7778</wp:post_id>
		<wp:post_date><![CDATA[2014-05-07 00:10:15]]></wp:post_date>
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		<wp:post_name><![CDATA[netflix-saplatit]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="tv"><![CDATA[TV]]></category>
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		<wp:comment>
			<wp:comment_id>15611</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-07 09:42:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-07 07:42:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Compréhension?lol. Celà dit, le logo est cool!]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>15651</wp:comment_id>
			<wp:comment_author><![CDATA[La Goutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.vank@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.67.185]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-07 14:56:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-07 12:56:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve ça dommage.
Il perd de sa singularité.
Après si son seuil de lisibilité est mis en cause ... 
La seul chose que je reproche à l'ancien logo c'est sont ombre placé du mauvais coté à mon sens.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16439</wp:comment_id>
			<wp:comment_author><![CDATA[unefille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2014-05-11 11:46:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-11 09:46:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le nouveau est très chouette, mais l'ancien était une telle réussite... dommage.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>19211</wp:comment_id>
			<wp:comment_author><![CDATA[Mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Tdgvc@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.90.21.1]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-19 18:00:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-19 16:00:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Non mais qu'est-ce qu'ils ont tous à nous sortir des logos fadasses en ce moment? Véritables massacres... Oo]]></wp:comment_content>
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	<item>
		<title>Tournai délaisse son blason</title>
		<link>http://yannickbourenane.com/preprod/2014/05/09/tournai-delaisse-son-blason/</link>
		<pubDate>Fri, 09 May 2014 07:04:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7781</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/tournai.jpg"><img class="aligncenter size-full wp-image-7782" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/tournai.jpg" alt="tournai" width="827" height="370" /></a>

La ville de Tournai en Belgique a décidé d'adopter le logo de l'office du tourisme pour l'ensemble de sa communication officielle.  Cependant, l'ancien blason de la ville ne devrait pas totalement disparaître.

D'un point de vue graphique, le nouveau logo a voulu reprendre les éléments clés de l'identité de la ville : la tour qui apparaît via le T de la ville, ainsi que les bandes colorées pouvant faire écho à un agencement de briques. Une nouvelle identité dont l'histoire aura été quelque peu sacrifiée sur l'autel de la modernité et des compromis graphiques. <i></i>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7781</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 09:04:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-09 07:04:43]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="ville-2"><![CDATA[ville]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[tournai-abandonne-son-blason]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510216090;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5834;}i:1;a:1:{s:2:"id";i:1154;}i:2;a:1:{s:2:"id";i:840;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>16113</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.14.182.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-09 10:22:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-09 08:22:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Même si je suis attaché aux blasons, il faut avouer que celui-là pourrait ressemblait à tous les blasons de France, de Navarre et de Belgique et donc pour le futur touriste un manque de visibilité. Le nouveau logo, même si il oublie totalement le passé, apporte au moins un démarcation et se différencie pour la "bataille" du tourisme dans les villes.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16133</wp:comment_id>
			<wp:comment_author><![CDATA[Tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.7.145.169]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-09 14:42:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-09 12:42:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est peut-être mon imagination, mais j'y retrouve la tour !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16134</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[paieur97@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.87.218.110]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-09 15:25:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-09 13:25:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo est déjà complètement ringard. En sus, il est trop complexe graphiquement. Il est impossible à décrire et à reproduire de mémoire. Bref, il n'a aucun intérêt, sinon nous faire croire en la religion de la com'.
Le blason a franchi des siècles d'existence sans souffrir d'aucune ride, il a très largement fait la preuve de son efficacité et de sa noblesse.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16172</wp:comment_id>
			<wp:comment_author><![CDATA[FRANCOIS Patrick]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[louptrap@hotmail.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2014-05-09 21:16:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-09 19:16:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je trouve cela complètement débile comme nouveau blason, cela n'a plus rien à voir avec la fierté de nos armoiries...le nouveau blason me fait plutôt penser à une foire aux boudins!!!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16174</wp:comment_id>
			<wp:comment_author><![CDATA[Trefois]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[shanaaa@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.201.141.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-09 21:23:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-09 19:23:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais quelle horreur pourquoi tout changer...on veut vraiment nous faire perdre nos racines...tout ce qui vient de nos prédécesseurs va changer ??Moi je dis non ....]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16648</wp:comment_id>
			<wp:comment_author><![CDATA[BECÄRT.D]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[becart.dom@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.241.96.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-13 00:50:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-12 22:50:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est très moche surtout , notre ville a deja subit beaucoup d'attaques dont dernièrement la volonté de la part de Mr Demotte et de sa clique , de detruire en partie le "pont des trous" !!! Ce changement d’armoiries ne sera que négatif pour notre ville, franchement ...ça ressemble a quoi ce truc ? On dirait une étiquette de boite de cassoulet ! A combien s’élève le coût de ce "chef-d’œuvre" pour la population ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16650</wp:comment_id>
			<wp:comment_author><![CDATA[Mutien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pirates971@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[93.22.223.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-13 01:03:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-12 23:03:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est quoi cette Horreur ?

Qui a réalisé ce logo qui ressemble plus à une marque de serviette hygiénique qu'aux armes d'une ville ?

Il est clair que le politique qui gère la ville est soit très Incompétent, soit il y a des pots de vin qui ont été perçu, soit ils ont un membre de la famille qui a du faire une école d'art de bas quartier...

Après la grandeur, la décadence...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16804</wp:comment_id>
			<wp:comment_author><![CDATA[René]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fb455179@skynet.be]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.134.187.5]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-13 10:36:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-13 08:36:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et comme d'habitude, on a payé bien cher un changement qui n'était utile à personne, sauf au politicien qui ne manquera pas d'y associer son nom ... tout en jurant ses grands dieux que ce n'est en aucun cas électoraliste !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16877</wp:comment_id>
			<wp:comment_author><![CDATA[Lecat]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nadialecat@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.89.79.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-13 18:12:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-13 16:12:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[HORRIBLE ... RIDICULE ... INUTILE... IRRESPECTUEUX ... DÉSOLANT... etc etc]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16886</wp:comment_id>
			<wp:comment_author><![CDATA[ALL Wright]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Arnaud_landrieu@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.245.26.103]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-13 19:26:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-13 17:26:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Faut arrêter le massacre à tournai, on est en pleine hémorragie d'idées stupides, il ne faut pas changer l'hymne et le blason d'une ville, pour une médiatisation banale qui va noyer la ville dans un conformisme occultant.
Changer des visuelles, c'est de la poudre aux yeux alors que la ville se meurt, une image moderne, pour une ville vide, qui pourrit faute d'aides à l'initiative quand elle ne sert pas les intérêts du partie au pouvoir.
Moderniser le vieux blason oui, l'effacer et le faire oublier ? Pourquoi? On a une ville touristique pour son folklore, on ne laisse rien créer de nouveau et on veut faire croire que la ville évolue, c'est contre productif, soit on avance dans un sens soit dans l'autre, jouer sur les deux plans on fini en grand écart on a l'air con, et on reste coincé au même endroit.

Pitié je demande à la ville de commencer par s'entourer correctement au lieu de laisser le travail de communication à des fonctionnaires  amateurs qui utilise paint.]]></wp:comment_content>
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			<wp:comment_id>16926</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Fredpte@hotmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[109.133.182.203]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-13 22:32:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-13 20:32:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Encore du baratin de markéteux à la noix ... Je les ai tellement fréquenté que je n'ai même plus envie d'argumenter contre ce genre d'explications graphiques à la mort moi le nœud ... La technique : pomper quelque chose qui existe déjà , le modifier à minima et puis y coller une explication bidon ... Et surtout le vendre très cher aux gogos qui les écoutent !!!]]></wp:comment_content>
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			<wp:comment_id>16928</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Fredpte@hotmail.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2014-05-13 22:36:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-13 20:36:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[De plus il est complètement has been ce logo ... Au moins cinq ans de retard ... On dirait un tetris :-)  et si on perd, on paye la Tournai :-))))]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16946</wp:comment_id>
			<wp:comment_author><![CDATA[Julien Alborghetti]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[l1dien@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[94.165.59.35]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-13 23:21:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-13 21:21:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On peut "moderniser" notre vieux blason. Mais le nouveau logo est incompréhensible. Tournai est une ville médiévale, pourquoi éliminer son histoire et donc son identité. Tournai est à ses tournaisiens, à ses touristes, à ses visiteurs et non à un politicien quelque soit son orientation.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>16957</wp:comment_id>
			<wp:comment_author><![CDATA[Rod]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Berlousse.connie@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[149.154.239.49]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-13 23:57:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-13 21:57:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Catastrophique mais après tout, les citoyens restent maîtres. Je propose à tous les indignés d'arborer l'ancien blason en signe de protestation.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>17167</wp:comment_id>
			<wp:comment_author><![CDATA[michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alainmade@mail.be]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[149.154.227.0]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-14 11:37:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-14 09:37:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est moche et inutile voila encore un belle exemple de gaspillage des deniers publique]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>17196</wp:comment_id>
			<wp:comment_author><![CDATA[ZeMiaL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[zemialm@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://WWW.ZEMIAL.COM</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.241.18.250]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-14 12:41:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-14 10:41:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce genre de modification esthétique ne devrait-il pas être le sujet d'une délibération citoyenne plutôt qu'être arbitrairement décidé par un conseil mal avisé ?

La ville dispose de deux grandes écoles artistiques. Plutôt que de financer le copinage, n'aurait-il pas mieux valu organiser un concours dans ces écoles ou au-delà ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>17215</wp:comment_id>
			<wp:comment_author><![CDATA[M]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[talyaproutquipue@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.241.0.51]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-14 14:15:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-14 12:15:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour reprendre les expressions qui circulent, c'est digne d'un "set de table de resto d'autoroute"!

C'est honteux!

Après avoir voulu détruire le Pont des Trous, un nouveau "blason", y en a vraiment qui manquent pas d'air!

Au lieu de détruire ce qu'il reste du patrimoine, il y a des trous béants à réparer dans les routes... si vraiment vous ne savez pas quoi faire...

Reste plus qu'à attendre qu'il leur prenne l'envie de faire des logements sociaux dans la cathédrale après...

Maintenant on sait pour qui ne surtout pas voter en tous cas :) 

MERCI!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>17219</wp:comment_id>
			<wp:comment_author><![CDATA[Ludovic Nys]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nyslud@bipweb.be]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2014-05-14 14:53:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-14 12:53:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est de la com. Est-ce vraiment utile ? On peut se poser la question. En outre, c'est une option qui n'est pas nécessairement en phase avec ce qui se fait ailleurs. Dans les pays anglo-saxons, l'usage de logos traditionnels, sous forme héraldique, est au contraire considéré comme le label d'un sérieux fondé sur une tradition ancienne. Il suffit pour cela de vérifier la plupart des logos des villes britanniques et même américaines, de même que de la plupart des universités anglaises, écossaises, irlandaises ou américaines. D'ordinaire y figurent l'écu aux armes de l'institution avec un lambel sur lequel se trouve la devise.
Il n'est pas, que je sache, de Britanniques ou d'Américains qui auraient l'idée de remettre ces identifiants graphiques en cause.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>17224</wp:comment_id>
			<wp:comment_author><![CDATA[lenoir]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[isabellelenoir@hotmail.be]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2014-05-14 16:12:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-14 14:12:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c est vraiment moche oui a la modenité je suis d accord mais la!!!!!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>43263</wp:comment_id>
			<wp:comment_author><![CDATA[slash]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[louloute@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[213.181.38.88]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-25 10:23:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-25 08:23:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne pense pas que c'était nécessaire. Sûrement un mélange des genres, l'idée qu'un logo "moderne" suivrait une ville qui se veut "jeune" avec, notamment, l'arrivée d'une école tournée (sans jeu de mot) sur le Web.

@Ludovic
Non, toutes les villes anglo-saxonnes n'ont pas d' "anciens" logos. C'est faux. 

@all wright
Votre commentaire sur l'amateurisme de la réalisation et l'idée de Paint fait sourire. Vous n'y connaissez certainement pas grand chose.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>280073</wp:comment_id>
			<wp:comment_author><![CDATA[Françoise]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[akhesa2009@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.129.41.230]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-18 15:20:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-18 14:20:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oublier son blason, c'est oublier ses origines.
Pourquoi vouloir tout changer sous prétexte que c'est le peuple qui le demande.
On ne retrouve plus ses marques et celles-ci me font penser à une pub de nappes à carreaux pour la caravane ou des mouchoirs en papier. Je connais Mr Demotte, des manières un peu précieuses et beau parleur ( les tournaisiens finalement l'ont voulu) 
bref, on n'avait vraiment pas besoin de cette "chose" inutile pour le plaisir du politicien d'y laisser une trace indélébile ( ou débile)]]></wp:comment_content>
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	<item>
		<title>Les 18 nouveaux logos du mois d&#039;avril 2014</title>
		<link>http://yannickbourenane.com/preprod/2014/05/09/les-18-nouveaux-logos-du-mois-davril-2014/</link>
		<pubDate>Fri, 09 May 2014 11:00:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7787</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Nouveaux_Logos_Avril_2014.jpg"><img class="aligncenter size-full wp-image-7788" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Nouveaux_Logos_Avril_2014.jpg" alt="Nouveaux_Logos_Avril_2014" width="600" height="875" /></a>

<span class="Apple-style-span">C'est vendredi, voici un récapitulatif des nouveaux logos dévoilés au mois d'avril 2014 et diffusés sur <a style="color: #000000;" href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : <a href="www.sothebys.com">Sotheby's</a>, <a href="www.ffck.org">FFCK</a>, <a href="www.wallstreetenglish.fr/">Wall Street English</a>, AGDA, <a href="www.cyanogenmod.org">Cyanogen</a>, <a href="www.snrl.fr/">SNRL</a>, <a href="www.optimhome.com/">OptimHome</a>, Copa América 2015, <a href="www.cmgsportsclub.com/">CMG Sports Club</a>, <a href="www.routedurhum.com/">Route du Rhum</a>, National Gallery Singapore, <a href="https://www.indiegogo.com/?locale=fr">Indiegogo</a>, <a href="www.tribord.com/">Tribord</a>, <a href="www.ville-beziers.fr/">Béziers</a>, <a href="www.ideat.fr/">IDEAT</a>, <a href="fr.vente-privee.com/">Vente-privee</a>, <a href="www.institutfrancais.com/fr/actualités/fonds-franco-allemand">Fonds Culturel Franco-Allemand</a> et <a href="http://www.esrf.eu/">ESRF</a>.</span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7787</wp:post_id>
		<wp:post_date><![CDATA[2014-05-09 13:00:04]]></wp:post_date>
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		<wp:post_name><![CDATA[les-18-nouveaux-logos-du-mois-davril-2014]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="nouveaux-logos-avril-2014"><![CDATA[Nouveaux logos avril 2014]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
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			<wp:meta_value><![CDATA[7788]]></wp:meta_value>
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	</item>
	<item>
		<title>Le Chamois Niortais FC s&#039;offre un nouveau blason</title>
		<link>http://yannickbourenane.com/preprod/2014/05/12/7817/</link>
		<pubDate>Sun, 11 May 2014 22:30:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7817</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/chamois_niortais.jpg"><img class="aligncenter size-full wp-image-7820" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/chamois_niortais.jpg" alt="chamois_niortais" width="827" height="370" /></a>

Le <a href="http://www.chamoisniortais.fr/">Chamois Niortais Football Club</a> modernise son blason. Le club de Ligue 2 a gardé les éléments historiques du logo, qui sont le chamois et le fond bleu royal, présents depuis la création du club en 1925. Les objectifs du redesign du logo sont de mettre en avant le mot “Chamois” et la longue histoire du club via l'intégration de la date de fondation. Le chamois a été retravaillé avec la volonté de lui donner une véritable attitude, qui se traduit une posture plus statutaire.

Dans l'ensemble, le nouveau logo est une réussite, la marque “Chamois Niortais” gagne en force et en professionnalisme : éléments indispensables pour maintenir et faire croître l'attachement au club.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7817</wp:post_id>
		<wp:post_date><![CDATA[2014-05-12 00:30:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-11 22:30:46]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="football"><![CDATA[Football]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:comment_id>297156</wp:comment_id>
			<wp:comment_author><![CDATA[Ally]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[feimrs970@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://qliofqpcxov.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.143.232.32]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-16 07:25:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-16 06:25:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[why make test code another assembly? put them together, rooted from different folder  but share the same folder layout, like in Java. Use coodntiinal compilation to exclude the test codes from release version of assembly.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Jewish Museum modifie son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/05/13/jewish-museum-modifie-son-identite/</link>
		<pubDate>Mon, 12 May 2014 22:30:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7824</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Jewish_Museum.jpg"><img class="aligncenter size-full wp-image-7825" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Jewish_Museum.jpg" alt="Logo_Jewish_Museum" width="827" height="370" /></a>

Créé en 1904, <a href="http://www.thejewishmuseum.org/">le musée juif de New York</a> possède la plus grande collection d'art juif des États-Unis avec près de 30 000 objets. Aménagé au sein d'un ancien hôtel particulier de 7 étages sur la Cinquième Avenue, le musée décide aujourd'hui de s'offrir une nouvelle identité visuelle "<em>plus authentique et reflétant mieux ses origines.</em>"

<!--more-->

Le logo gagne en originalité et modifie l'ensemble de ses codes identitaires. Le principe créatif s'organise autour de la géométrie de base de l'étoile de David. Le style et la taille des éléments graphiques s'en inspirent et intègrent ses formes. L'ensemble reste entièrement typographique, le nom se sépare de la mention "The". La couleur bleue électrique est singulière pour un musée.

Le nouveau site web est attendu pour le mois de juin 2014.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_icons_grid_animated.gif"><img class="aligncenter size-full wp-image-7835" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_icons_grid_animated.gif" alt="Logo_Jewish_Museum" width="600" height="558" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_icons.gif.png"><img class="aligncenter size-full wp-image-7834" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_icons.gif.png" alt="Logo_Jewish_Museum" width="1800" height="1114" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_custom_type.png"><img class="aligncenter size-full wp-image-7832" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_custom_type.png" alt="Logo_Jewish_Museum" width="1000" height="619" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_stationery.jpg"><img class="aligncenter size-full wp-image-7837" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_stationery.jpg" alt="Logo_Jewish_Museum" width="1000" height="619" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_stationery_detail.jpg"><img class="aligncenter size-full wp-image-7838" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_stationery_detail.jpg" alt="Logo_Jewish_Museum" width="1000" height="619" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_logo_monogram.png.jpeg"><img class="aligncenter size-full wp-image-7836" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_logo_monogram.png.jpeg" alt="Logo_Jewish_Museum" width="600" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_color_palette.png"><img class="aligncenter size-full wp-image-7831" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_color_palette.png" alt="Logo_Jewish_Museum" width="1000" height="390" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_type_pattern.png"><img class="aligncenter size-full wp-image-7839" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_type_pattern.png" alt="Logo_Jewish_Museum" width="1000" height="619" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_type_pattern_wrapper.jpg"><img class="aligncenter size-full wp-image-7840" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_type_pattern_wrapper.jpg" alt="Logo_Jewish_Museum" width="1000" height="619" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_brochure.jpg"><img class="aligncenter size-full wp-image-7830" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_brochure.jpg" alt="Logo_Jewish_Museum" width="1000" height="1000" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_bag_animated.gif"><img class="aligncenter size-full wp-image-7829" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_bag_animated.gif" alt="Logo_Jewish_Museum" width="600" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_bag_and_other_stuff.jpg"><img class="aligncenter size-full wp-image-7828" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_bag_and_other_stuff.jpg" alt="Logo_Jewish_Museum" width="1000" height="619" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_ads_02.jpg"><img class="aligncenter size-full wp-image-7827" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_ads_02.jpg" alt="Logo_Jewish_Museum" width="1000" height="619" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_ads_01.jpg"><img class="aligncenter size-full wp-image-7826" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_ads_01.jpg" alt="Logo_Jewish_Museum" width="1000" height="619" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_digital.jpg"><img class="aligncenter size-full wp-image-7833" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/the_jewish_museum_digital.jpg" alt="Logo_Jewish_Museum" width="1000" height="619" /></a>

L'identité est signée par Sagmeister &amp; Walsh.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7824</wp:post_id>
		<wp:post_date><![CDATA[2014-05-13 00:30:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-12 22:30:24]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[jewish-museum-modifie-son-identite]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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			<wp:comment_id>17432</wp:comment_id>
			<wp:comment_author><![CDATA[Joë]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jmpersocompte@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.121.101.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-15 12:44:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-15 10:44:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je préférais l'ancien, dommage.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
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	<item>
		<title>Air Lituanica</title>
		<link>http://yannickbourenane.com/preprod/2014/05/14/air-lituanica/</link>
		<pubDate>Tue, 13 May 2014 22:10:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7847</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/air_lituanica.jpg"><img class="aligncenter size-full wp-image-7848" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/air_lituanica.jpg" alt="air_lituanica" width="438" height="253" /></a>

Depuis 2013, la Lituanie possède une nouvelle compagnie aérienne : <a href="http://www.airlituanica.com/en/home-page.html">Air Lituanica</a>. Depuis 3 ans, le pays était dépendant des compagnies étrangères, les entreprises nationales ayant fait faillite (Lithuanian Airlines en 2009 et Star1 Airlines en 2010). Lancé avec l'aide d'Estonian Airlines, l'entreprise Lituanienne compte devenir leader dans son pays dès 2015 et d'atteindre une quinzaine de destinations dès 2016.

<!--more-->

La compagnie utilise assez intelligemment la double Croix de Lorraine, symbole de l'ordre de la <a href="http://fr.wikipedia.org/wiki/Ordre_de_la_Croix_de_Vytis">Croix de Vytis,</a> (équivalent de la légion d'honneur en Lituanie) qui avec sa profondeur fait référence à un empannage d'avion. On peut cependant déplorer le travail typographique assez pauvre pour le nom de la marque.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Air-lituanica.png"><img class="aligncenter wp-image-7849 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Air-lituanica.png" alt="Air lituanica" width="2880" height="3908" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/sekmadieni-air-lituanica-pirma-karta-kils-skrydziui-su-nauju-orlaiviu.jpg"><img class="aligncenter size-full wp-image-7850" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/sekmadieni-air-lituanica-pirma-karta-kils-skrydziui-su-nauju-orlaiviu.jpg" alt="sekmadieni-air-lituanica-pirma-karta-kils-skrydziui-su-nauju-orlaiviu" width="2362" height="1849" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7847</wp:post_id>
		<wp:post_date><![CDATA[2014-05-14 00:10:11]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="avion"><![CDATA[Avion]]></category>
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		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Dubai lance sa marque </title>
		<link>http://yannickbourenane.com/preprod/2014/05/15/dubai-lance-sa-marque/</link>
		<pubDate>Wed, 14 May 2014 22:10:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7860</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/qsdDmfFzNRhZhAUhEeQn.jpg"><img class="aligncenter size-full wp-image-7861" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/qsdDmfFzNRhZhAUhEeQn.jpg" alt="qsdDmfFzNRhZhAUhEeQn" width="727" height="519" /></a>

&nbsp;

La ville de Dubai a lancé le 5 mai dernier lors de l'Arabian Travel Market, une nouvelle campagne de communication pour promouvoir la ville à un niveau local et international. Le nouveau logo a été développé pour compléter les multiples logos du gouvernement : tourisme (<a href="http://www.definitelydubai.com/">Definitely Dubai</a>), événements (<a href="http://www.dubaicalendar.ae/en">Dubai Calendar</a>)…

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L'identité utilise les alphabets arabes et romains pour écrire Dubai, un choix intéressant qui souligne la volonté de la ville de s'ouvrir à un plus large public. Le rouge à laissé place à un bleu ciel et violet dégradé assez éloigné des couleurs de la ville (vert,rouge,blanc,noir).
<blockquote><span style="color: #394951;">“Today we launched Dubai’s new brand identity which will be used to promote our city regionally and internationally. The new brand identity focuses on Dubai being a credible, unique and welcoming destination for tourists and visitors,” said Sheikh Mohammed, ruler of Dubai.</span></blockquote>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/BnCoRMKCUAE4Nuw.jpg"><img class="aligncenter  wp-image-7865" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/dubai-in-arabic.jpg" alt="dubai-in-arabic" width="304" height="228" /><img class="aligncenter size-full wp-image-7863" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/BnCoRMKCUAE4Nuw.jpg" alt="BnCoRMKCUAE4Nuw" width="600" height="450" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Bnf6YiSCQAAoZCx.jpg"><img class="aligncenter size-full wp-image-7864" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Bnf6YiSCQAAoZCx.jpg" alt="Bnf6YiSCQAAoZCx" width="600" height="800" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7860</wp:post_id>
		<wp:post_date><![CDATA[2014-05-15 00:10:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-14 22:10:56]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[dubai-lance-sa-marque]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="moyen-orient"><![CDATA[moyen-orient]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="tourisme-2"><![CDATA[Tourisme]]></category>
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		<wp:comment>
			<wp:comment_id>17393</wp:comment_id>
			<wp:comment_author><![CDATA[c]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[c@c.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.122.236.77]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-15 08:38:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-15 06:38:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et ils ont vraiment payé quelqu'un pour... ça ?

A partir du moment où il faut relire 3 fois pour identifier ce dont il s'agit je pense que c'est raté...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>17399</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://neilhabibgeorges.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-15 09:18:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-15 07:18:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[frais]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>17648</wp:comment_id>
			<wp:comment_author><![CDATA[Appolo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.132.159]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-16 12:47:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-16 10:47:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Coïncidence intelligemment trouvée et conçue !]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>18424</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.173.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-18 00:21:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-17 22:21:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La combinaison des deux écritures est bien pensée. Mais le choix des couleurs me parait peu judicieux: ce bleu est tellement glacial...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>21129</wp:comment_id>
			<wp:comment_author><![CDATA[Oody]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Actu@high-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.high-design.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.187.98.163]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-23 13:38:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-23 11:38:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très malin le mélange des deux typos par contre c'est vrais que les couleur électrique me font davantage penser à Tokyo par exemple]]></wp:comment_content>
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	<item>
		<title>La renaissance de Lagonda </title>
		<link>http://yannickbourenane.com/preprod/2014/05/16/la-renaissance-de-lagonda/</link>
		<pubDate>Thu, 15 May 2014 22:10:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7869</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/logo_lagonda.jpg"><img class="aligncenter size-full wp-image-7870" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/logo_lagonda.jpg" alt="logo_lagonda" width="827" height="370" /></a>

<a href="http://fr.wikipedia.org/wiki/Lagonda">Lagonda</a> est un constructeur automobile de luxe anglais fondé en 1906 et racheté en 1946 par <a href="http://www.astonmartin.com/">Aston Martin</a>. La marque inactive depuis les années 80 avait présenté au S<span style="color: #252525;">alon International de l'Automobile de Genève en 2009 un concept-car SUV, finalement, Lagonda produira des berlines de luxe.</span>
<p class="p1"><!--more--></p>
<p class="p1">La nouvelle version est beaucoup mieux, plus statutaire et luxueuse, elle délaisse l'effet 3D, qui avait été adopté il y a quelques années par la quasi-totalité du secteur automobile. Cependant on peut regretter un manque de modernité et d'ambition pour une marque d'Aston Martin qui doit renaître après deux décennies de silence.</p>
<span style="color: #252525;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/LAGONDA-1898-1965.gif"><img class="aligncenter size-full wp-image-7871" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/LAGONDA-1898-1965.gif" alt="LAGONDA - 1898 - 1965" width="560" height="220" /></a></span>

&nbsp;

La logo Aston Martin, détenteur de la marque Lagonda

<span style="color: #252525;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Aston_Martin.jpg"><img class="aligncenter  wp-image-7872" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Aston_Martin.jpg" alt="Logo_Aston_Martin" width="492" height="333" /></a> </span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7869</wp:post_id>
		<wp:post_date><![CDATA[2014-05-16 00:10:13]]></wp:post_date>
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		<wp:post_name><![CDATA[la-renaissance-de-lagonda]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="automobile"><![CDATA[automobile]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="voiture"><![CDATA[Voiture]]></category>
		<wp:postmeta>
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		<wp:comment>
			<wp:comment_id>19137</wp:comment_id>
			<wp:comment_author><![CDATA[c]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[c@c.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.122.211.115]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-19 14:21:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-19 12:21:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bah moi perso je préférait la version précédente. Je trouve la nouvelle beaucoup trop complexe,  encore plus quand il est petit avec toutes ces lignes...]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>20043</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[huhuhu@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-05-21 08:31:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-05-21 06:31:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien. Ça reste vintage. Par contre, on dirait que le nouveau est l'ancien (et inversement) ^^...]]></wp:comment_content>
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	</item>
	<item>
		<title>G.F Smith modifie son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/05/19/g-f-smith-modifie-son-identite/</link>
		<pubDate>Mon, 19 May 2014 09:30:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7878</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_G_F_Smith.jpg"><img class="aligncenter size-full wp-image-7879" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_G_F_Smith.jpg" alt="Logo_G_F_Smith" width="827" height="370" /></a>

À l'approche de son 130ème anniversaire, le fabricant et distributeur britannique de papier  <a href="http://www.gfsmith.com/">G.F Smith</a> modifie son identité visuelle. La marque souhaite ainsi mettre en avant "<em>son héritage, sa stature ainsi que ses ambitions futures.</em>"

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L'ensemble paraît plus statutaire et gagne en homogénéité. Le nom de la marque s'inscrit en capitale dans une typographie sans serif qui permet une meilleure lisibilité. 1885, la date de création de G.F Smith, met en avant son ancienneté. La mention "<em>Onwards"</em>, qui signifie "<em>En avant"</em>, affiche la volonté de l'entreprise de continuer d'évoluer avec son temps en s'adaptant aux tendances. Cet esprit progressiste s'illustre également au travers de la large gamme de papiers colorés dévoilée par la marque.

Afin de souligner la qualité des produits, une représentation graphique qui évoque le travail fait main accompagne parfois le logo.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-03.jpg"><img class="aligncenter size-full wp-image-7880" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-03.jpg" alt="G.F-Smith-Made-Thought-03" width="900" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-02.jpg"><img class="aligncenter size-full wp-image-7881" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-02.jpg" alt="Logo_G_F_Smith" width="900" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-04.jpg"><img class="aligncenter size-full wp-image-7882" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-04.jpg" alt="Logo_G_F_Smith" width="900" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-05.jpg"><img class="aligncenter size-full wp-image-7883" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-05.jpg" alt="Logo_G_F_Smith" width="900" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-21.png"><img class="aligncenter size-full wp-image-7889" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-21.png" alt="Image 2" width="998" height="668" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-06.jpg"><img class="aligncenter size-full wp-image-7884" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-06.jpg" alt="Logo_G_F_Smith" width="900" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-07.jpg"><img class="aligncenter size-full wp-image-7885" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-07.jpg" alt="Logo_G_F_Smith" width="900" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-08.jpg"><img class="aligncenter size-full wp-image-7887" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/G.F-Smith-Made-Thought-08.jpg" alt="G.F-Smith-Made-Thought-08" width="900" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-16.png"><img class="aligncenter size-full wp-image-7888" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-16.png" alt="Image 1" width="1185" height="905" /></a>

&nbsp;

L'identité est signée par Made Thought.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/industrie/">des logos dans l'industrie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7878</wp:post_id>
		<wp:post_date><![CDATA[2014-05-19 11:30:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-19 09:30:44]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[g-f-smith-modifie-son-identite]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Le musée Santa Monica change de logo</title>
		<link>http://yannickbourenane.com/preprod/2014/05/20/le-musee-santa-monica-change-de-logo/</link>
		<pubDate>Mon, 19 May 2014 22:30:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=7896</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Musée_Santa_Monica.jpg"><img class="aligncenter size-full wp-image-7897" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Musée_Santa_Monica.jpg" alt="Logo_Musée_Santa_Monica" width="827" height="370" /></a>

Ouvert en 1988 à Barcelone, <a href="http://www.artssantamonica.cat/default.aspx">Arts Santa Monica</a> est un musée d'art contemporain sans collection permanente qui cherche à mettre en valeur "<em>l'art catalan, l'innovation et la pensée.</em>" Situé dans un ancien couvent remis au goût du jour par les architectes Helio Pinon et Albert Viaplana, le musée s'est inspiré de la rampe diagonale qui habille sa façade pour redéfinir son identité visuelle.

<!--more-->

Le musée entreprend donc une démarche plus artistique en réinterprétant un élément de son architecture. Ce choix est le bienvenu et permet de remplacer le précédent "logo-pendu" très peu évocateur de l'activité du Santa Monica. Désormais entièrement typographique, le logo s'inscrit dans un style condensé et épouse l'inclinaison de la rampe dans quatre sens différents. Ce système est généralisé à l'ensemble de la communication du musée ce qui marque durablement l'identité du lieu. La mention "<em>Arts</em>" disparaît du nom du musée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_logo_detail.png"><img class="aligncenter size-full wp-image-7904" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_logo_detail.png" alt="Logo_Musée_Santa_Monica" width="1000" height="1143" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_pattern.png"><img class="aligncenter size-full wp-image-7905" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_pattern.png" alt="Logo_Musée_Santa_Monica" width="1500" height="900" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_brochure.jpg"><img class="aligncenter size-full wp-image-7902" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_brochure.jpg" alt="Logo_Musée_Santa_Monica" width="1000" height="731" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_exhibit.jpg"><img class="aligncenter size-full wp-image-7903" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_exhibit.jpg" alt="Logo_Musée_Santa_Monica" width="1000" height="1500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_scipt.jpg"><img class="aligncenter size-full wp-image-7907" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_scipt.jpg" alt="Logo_Musée_Santa_Monica" width="1000" height="826" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_poster.jpg"><img class="aligncenter size-full wp-image-7906" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_poster.jpg" alt="Logo_Musée_Santa_Monica" width="1000" height="1361" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_banners_01.jpg"><img class="aligncenter size-full wp-image-7900" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_banners_01.jpg" alt="Logo_Musée_Santa_Monica" width="1000" height="728" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_banners_02.jpg"><img class="aligncenter size-full wp-image-7901" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts_santa_monica_banners_02.jpg" alt="Logo_Musée_Santa_Monica" width="1000" height="728" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/10372321_10152425032483766_188792648646212982_n.jpg"><img class="aligncenter size-full wp-image-7899" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/10372321_10152425032483766_188792648646212982_n.jpg" alt="Logo_Musée_Santa_Monica" width="499" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-41.png"><img class="aligncenter size-full wp-image-7908" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-41.png" alt="Logo_Musée_Santa_Monica" width="1329" height="910" /></a>

&nbsp;

Voici la façade du musée :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts-santa-monica-general.jpg"><img class="aligncenter size-full wp-image-7898" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/arts-santa-monica-general.jpg" alt="Musée_Santa_Monica" width="785" height="500" /></a>

L'identité est signée par Mario Eskenazi.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>7896</wp:post_id>
		<wp:post_date><![CDATA[2014-05-20 00:30:18]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Cambria s&#039;offre un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/05/21/cambria-soffre-un-nouveau-logo/</link>
		<pubDate>Tue, 20 May 2014 22:30:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8147</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Cambria_Suites1.jpg"><img class="aligncenter size-full wp-image-8148" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Cambria_Suites1.jpg" alt="Logo_Cambria_Suites" width="827" height="370" /></a>

<a href="http://www.cambriasuites.com/fr/">Cambria Hotels &amp; Suites</a> est une franchise du groupe américain <a href="http://www.choicehotels.fr/">Choice Hotels International,</a> l'un des plus grands franchiseurs d'hôtels au monde avec plus de            6 100 hôtels. Tandis que l'enseigne lance un nouveau concept de chambre "<em>mieux adapté aux marchés urbains et aux nouvelles attentes des voyageurs d'affaires"</em>, elle en profite pour s'offrir une nouvelle identité visuelle.

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L'ensemble des codes identitaires de la marque est modifié. Le logo est dorénavant entièrement typographique. Le nom s'inscrit en capitale dans une typographie sans serif de couleur grise. La mention "Hotels" est ajoutée.

On observe une certaine similitude avec le logo de la compagnie aérienne <a href="http://www.tigerair.com/">Tigerair</a>, basée à Singapour :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/tiger_air_logo_detail.png"><img class="aligncenter size-full wp-image-8154" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/tiger_air_logo_detail.png" alt="tiger_air_logo_detail" width="634" height="239" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/?s=tourisme">des logos dans le tourisme.</a>]]></content:encoded>
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		<wp:post_id>8147</wp:post_id>
		<wp:post_date><![CDATA[2014-05-21 00:30:21]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>L&#039;ACNO change d&#039;identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2014/05/22/lacno-change-didentite-visuelle/</link>
		<pubDate>Wed, 21 May 2014 22:30:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8167</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_ACNO.jpg"><img class="aligncenter size-full wp-image-8168" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_ACNO.jpg" alt="Logo_ACNO" width="827" height="370" /></a>

Créée en 1979, <a href="http://acno.franceolympique.com/art.php?id=34625">l'Association des Comités Nationaux Olympiques (ACNO)</a> réunit les 204 comités nationaux olympiques membres de l'une des cinq associations continentales (africaine, américaine, asiatique, européenne ou océanienne). Le nouveau logo vise à "<em>accompagner le processus de modernisation entrepris par l'association, à refléter le dynamisme de l'organisation et l'universalité de ses 204 membres.</em>"

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L'association choisit désormais de se présenter sous son acronyme anglophone : ANOC (Association of the National Olympic Committees). Cinq rubans, aux couleurs olympiques, sont entrelacés afin de former un globe. Chacun d'eux cherche à représenter l'une des cinq associations continentales. Le tout apparaît comme épuré et plus homogène, le logo gagne en lisibilité.

Cheikh Ahmad Al-Fahad Al-Sabah, le président de l'association, explique : "<em>Le logo symbolise un bon nombre de nos valeurs telles que la coopération, l'innovation, la transparence et le respect, tout en conservant en son sein ce qui nous est le plus cher : le service aux CNO du monde entier et leurs athlètes.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-18.png"><img class="aligncenter size-full wp-image-8169" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-18.png" alt="Logo_ACNO" width="994" height="447" /></a>

L'identité est signée par JTA Design.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/?s=sport">des logos dans le sport</a> <a href="http://yannickbourenane.com/preprod/?s=association">et les associations.</a>]]></content:encoded>
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		<wp:post_id>8167</wp:post_id>
		<wp:post_date><![CDATA[2014-05-22 00:30:43]]></wp:post_date>
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		<title>Les 15 tendances des logos pour 2014</title>
		<link>http://yannickbourenane.com/preprod/2014/05/23/les-15-tendances-des-logos-pour-2014/</link>
		<pubDate>Thu, 22 May 2014 22:30:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8173</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-03.png"><img class="aligncenter size-full wp-image-8175" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-03.png" alt="trend-03" width="501" height="468" /></a>

C'est vendredi, comme tous les ans <a href="http://www.logolounge.com/article.asp?aid=lkSf#.U3ygthzVXIu">LogoLounge</a> présente une analyse des tendances des logos parmi 212 000 identités étudiées. Voici les tendances pour l'année 2014 à découvrir en images. Ci-dessus, les logos reposant sur le poids d'une seule ligne.

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2- Les noms empilés

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-04.png"><img class="aligncenter size-full wp-image-8174" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-04.png" alt="trend-04" width="501" height="468" /></a>

3- La typographie de style manuscrit

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-05.png"><img class="aligncenter size-full wp-image-8177" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-05.png" alt="trend-05" width="501" height="468" /></a>

4- "L'éblouissement" ou la typographie mal imprimée

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-06.png"><img class="aligncenter size-full wp-image-8178" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-06.png" alt="trend-06" width="501" height="468" /></a>

5- Les logos à facettes 3D

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-07.png"><img class="aligncenter size-full wp-image-8179" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-07.png" alt="trend-07" width="501" height="468" /></a>

6- La géométrie filaire

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-08.png"><img class="aligncenter size-full wp-image-8180" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-08.png" alt="trend-08" width="501" height="468" /></a>

7- Les animaux géométriques

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-09.png"><img class="aligncenter size-full wp-image-8181" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-09.png" alt="trend-09" width="500" height="467" /></a>

8- Les ondes

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-10.png"><img class="aligncenter size-full wp-image-8182" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-10.png" alt="trend-10" width="501" height="468" /></a>

9- L'hexagone

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-11.png"><img class="aligncenter size-full wp-image-8183" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-11.png" alt="trend-11" width="501" height="468" /></a>

10- Les logos géographiques

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-12.png"><img class="aligncenter size-full wp-image-8184" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-12.png" alt="trend-12" width="500" height="467" /></a>

11- Les pompons

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-13.png"><img class="aligncenter size-full wp-image-8185" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-13.png" alt="trend-13" width="501" height="468" /></a>

12- Les logos tissés

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-14.png"><img class="aligncenter size-full wp-image-8186" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-14.png" alt="trend-14" width="501" height="468" /></a>

13- Les logos basiques, unis

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-15.png"><img class="aligncenter size-full wp-image-8187" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-15.png" alt="trend-15" width="501" height="468" /></a>

14- Les logos emboîtés, construits

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-16.png"><img class="aligncenter size-full wp-image-8188" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-16.png" alt="trend-16" width="501" height="468" /></a>

15- Les lignes de mouvement

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-17.png"><img class="aligncenter size-full wp-image-8189" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/trend-17.png" alt="trend-17" width="501" height="468" /></a>

Globalement la tendance est à la simplification et au design plat afin de permettre aux logos de s'adapter à des supports numériques sur lesquels nous passons un temps croissant. L'homme semble de plus en plus attiré par ce qui est réel afin de s'offrir l'illusion de contrôler la marée numérique qui menace de nous dépasser. On observe donc une prédominance des logos géométriques, aux formes simples ou donnant l'illusion du mouvement. On observe également des rappels à la nature ou à l'homme par la typographie manuscrite. La dimension est toujours présente mais souvent suggérée par des ombres.

Voici des exemples de logos parus dans le magazine de l'actualité des identités visuelles, Logonews, qui confirment ces tendances :

<a href="http://yannickbourenane.com/preprod/2014/03/18/florence-joue-aux-mots-croises/">Florence - Les noms empilés</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Florence.jpg"><img class="aligncenter size-full wp-image-8194" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Florence.jpg" alt="Logo_Florence" width="827" height="184" /></a>

<a href="http://yannickbourenane.com/preprod/2013/12/04/lafdas-devoile-son-nouveau-logo/">L'AFDAS - <span class="Apple-style-span">"L'éblouissement" ou la typographie mal imprimée</span></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_AFDAS.jpg"><img class="aligncenter size-full wp-image-8193" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_AFDAS.jpg" alt="Logo_AFDAS" width="827" height="89" /></a>

<a href="http://yannickbourenane.com/preprod/2014/01/29/la-french-tech-a-une-l/">La French Tech - <span class="Apple-style-span">Les animaux géométriques</span></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_French_Tech.jpg"><img class="aligncenter size-full wp-image-8195" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_French_Tech.jpg" alt="Logo_French_Tech" width="827" height="232" /></a>

<a href="http://yannickbourenane.com/preprod/2013/12/03/lile-de-france-devoile-sa-marque-de-territoire/">Région Ile-de-France - Les pompons</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Région_Ile_De_France.jpg"><img class="aligncenter size-full wp-image-8196" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Région_Ile_De_France.jpg" alt="Logo_Région_Ile_De_France" width="827" height="125" /></a>

<a href="http://yannickbourenane.com/preprod/2012/04/29/les-15-tendances-des-logos-pour-2012/">Redécouvrir les tendances des logos pour les années 2012</a> <a href="http://yannickbourenane.com/preprod/2013/05/24/les-15-tendances-des-logos-pour-2013/">et 2013.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8173</wp:post_id>
		<wp:post_date><![CDATA[2014-05-23 00:30:17]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>The Dieline Awards 2014 - Prix du design et du packaging</title>
		<link>http://yannickbourenane.com/preprod/2014/05/26/the-dieline-awards-2014-prix-du-design-et-du-packaging/</link>
		<pubDate>Sun, 25 May 2014 22:15:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8370</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/dla14_winner_post_cover.jpg"><img class="aligncenter wp-image-8371 size-large" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/dla14_winner_post_cover-1024x512.jpg" alt="dla14_winner_post_cover" width="500" height="250" /></a>

Les lauréats du <a href="http://www.thedielineawards.com/#introduction-1">Dieline Awards 2014</a> sont dévoilés. Pour la 5ème année consécutive, ce prix récompense les meilleurs design et packaging au monde. Un jury composé de 14 experts de l'industrie et du design a évalué plus de 1000 créations selon trois critères : la créativité, l'innovation et la qualité marchande. Découvrez les gagnants des 16 catégories établies dans la suite de l'article.

<!--more-->

<span style="text-decoration: underline;">1- Le projet le plus apprécié toutes catégories confondues</span>

Harmonian conçu par Mousegraphics

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/03.jpg"><img class="aligncenter size-full wp-image-8373" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/03.jpg" alt="03" width="1000" height="789" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/04.jpg"><img class="aligncenter size-full wp-image-8374" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/04.jpg" alt="04" width="1000" height="1189" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/06.jpg"><img class="aligncenter size-full wp-image-8375" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/06.jpg" alt="06" width="1000" height="691" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399622473472.jpeg"><img class="aligncenter size-full wp-image-8376" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399622473472.jpeg" alt="1399622473472" width="1500" height="750" /></a>

<span style="text-decoration: underline;">2- Le choix de la rédaction</span>

Marc Jacobs Cosmetics en partenariat avec Sephora conçu par Established

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/DLA14_WinnerPost_Top-02.jpg"><img class="aligncenter size-full wp-image-8377" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/DLA14_WinnerPost_Top-02.jpg" alt="DLA14_WinnerPost_Top-02" width="1000" height="500" /></a>

<span style="text-decoration: underline;">3-  Le prix durable éco-responsable </span>

Jawbone Era et Jawbone UP24 (technologie audio) conçu par Fuseproject et Jawbone

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/DLA14_WinnerPost_Top-03.jpg"><img class="aligncenter size-full wp-image-8379" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/DLA14_WinnerPost_Top-03.jpg" alt="DLA14_WinnerPost_Top-03" width="1500" height="750" /></a>

<span style="text-decoration: underline;">4- Les aliments frais</span>

Blue Goose conçu par Sid Lee

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399622836492.jpeg"><img class="aligncenter size-full wp-image-8380" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399622836492.jpeg" alt="1399622836492" width="1000" height="500" /></a>

<span style="text-decoration: underline;">5- Les aliments préparés</span>

Extrem conçu par Lavernia &amp; Cienfuegos

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399622926829.jpeg"><img class="aligncenter size-full wp-image-8381" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399622926829.jpeg" alt="1399622926829" width="1000" height="500" /></a>

<span style="text-decoration: underline;">6- Les condiments</span>

Myllyn Paras 1928 (farine) conçu par Depot WPF

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399623307225.jpeg"><img class="aligncenter size-full wp-image-8382" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399623307225.jpeg" alt="1399623307225" width="1000" height="500" /></a>

<span style="text-decoration: underline;">7- Les confiseries</span>

Bamsrudlaven Gardsis (crèmes glacées) conçu par OlssonBarbieri

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399624179329.jpeg"><img class="aligncenter size-full wp-image-8383" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399624179329.jpeg" alt="1399624179329" width="1000" height="500" /></a>

<span style="text-decoration: underline;">8- Les boissons non alcoolisées</span>

Ridna Marka conçu par Yurko Gutsulyak

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399624322470.jpeg"><img class="aligncenter size-full wp-image-8384" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399624322470.jpeg" alt="1399624322470" width="1000" height="500" /></a>

<span style="text-decoration: underline;">9- Les boissons alcoolisées</span>

Dolina (bière artisanale) - réalisation non mentionnée

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/DLA14_WinnerPost_Beer_Cover-01.jpg"><img class="aligncenter size-full wp-image-8385" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/DLA14_WinnerPost_Beer_Cover-01.jpg" alt="DLA14_WinnerPost_Beer_Cover-01" width="1000" height="500" /></a>

&nbsp;

<span style="text-decoration: underline;">10- Vin et champagne</span>

Paperboy Wine conçu par Stranger &amp; Stranger

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399644026864.jpeg"><img class="aligncenter size-full wp-image-8386" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399644026864.jpeg" alt="1399644026864" width="1000" height="500" /></a>

<span style="text-decoration: underline;">11- Les spiritueux</span>

Mr Black Cold Drip Coffee Liqueur - réalisation non mentionnée

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399644148626.jpeg"><img class="aligncenter size-full wp-image-8387" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399644148626.jpeg" alt="1399644148626" width="1000" height="500" /></a>

&nbsp;

<span style="text-decoration: underline;">12- Santé, beauté et fashion</span>

Penhaligon's conçu par JKR

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399644259388.jpeg"><img class="aligncenter size-full wp-image-8388" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399644259388.jpeg" alt="1399644259388" width="1000" height="500" /></a>

<span style="text-decoration: underline;"> 13- Maison, jardin et animaux</span>

Un air de diptyque conçu par R'Pure Studio

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399645270353.jpeg"><img class="aligncenter size-full wp-image-8390" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399645270353.jpeg" alt="1399645270353" width="1000" height="500" /></a>

&nbsp;

<span style="text-decoration: underline;">14- Technologies</span>

Era by Jawbone conçu par Fuseproject et Jawbone

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399645432362.jpeg"><img class="aligncenter size-full wp-image-8391" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399645432362.jpeg" alt="1399645432362" width="1000" height="500" /></a>

<span style="text-decoration: underline;">15- La multicatégorie</span>

Makers &amp; Merchants conçu par Horse

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/DLA14_WinnerPost_MultiCategory_Cover-01.jpg"><img class="aligncenter size-full wp-image-8392" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/DLA14_WinnerPost_MultiCategory_Cover-01.jpg" alt="DLA14_WinnerPost_MultiCategory_Cover-01" width="1000" height="500" /></a>

<span style="text-decoration: underline;">16- Les étudiants</span>

Tiney Feather conçu par In-young Bae et Shang-lung Yang

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399645756100.jpeg"><img class="aligncenter size-full wp-image-8393" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/1399645756100.jpeg" alt="1399645756100" width="1000" height="500" /></a>

Pour en savoir plus sur les résultats du concours rendez-vous sur <a href="http://www.thedieline.com/blog/2014/5/16/the-dieline-awards-2014-winners?utm_source=The+Wrap&amp;utm_campaign=b8ef78c0e3-DLAwards_PR&amp;utm_medium=email&amp;utm_term=0_f0d332d430-b8ef78c0e3-230027641">The Dieline.</a>

&nbsp;]]></content:encoded>
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		<wp:post_id>8370</wp:post_id>
		<wp:post_date><![CDATA[2014-05-26 00:15:05]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Batman V. Superman ou le logo des héros légendaires</title>
		<link>http://yannickbourenane.com/preprod/2014/05/26/batman-v-superman-ou-le-logo-des-heros-legendaires/</link>
		<pubDate>Mon, 26 May 2014 11:15:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/batman-vs-superman-official-logo-HD.jpg"><img class="aligncenter size-full wp-image-8399" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/batman-vs-superman-official-logo-HD.jpg" alt="batman-vs-superman-official-logo-HD" width="1764" height="1077" /></a>

Signée par Zach Snyder et <a href="www.warnerbros.fr/Site-Officiel‎">les studios Warner</a>, la suite de "<em>Man of Steel"</em>, prévue pour 2016, dévoile son identité : son titre et son logo. Intitulé "<em>Batman V. Superman : Dawn of Justice"</em>, ce film confrontera les deux plus grands héros de l'histoire de la bande-dessinée.<!--more-->

La suite de cet opus est également déjà programmée. Le film s'intitulera "<em>Justice League</em>" et réunira Batman, Superman, Wonder Woman, Green Lantern et bien d'autres. Affaire à suivre...

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/divertissement/">des logos dans les divertissements.</a>

&nbsp;]]></content:encoded>
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		<wp:post_id>8398</wp:post_id>
		<wp:post_date><![CDATA[2014-05-26 13:15:04]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Disney Channel présente son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/05/27/disney-channel-presente-son-nouveau-logo/</link>
		<pubDate>Mon, 26 May 2014 22:30:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Disney_Channel.jpg"><img class="aligncenter size-full wp-image-8409" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Disney_Channel.jpg" alt="Logo_Disney_Channel" width="827" height="370" /></a>

La chaîne thématique télévisée <a href="http://www.disney.fr/disney-channel/">Disney Channel</a> présente sa nouvelle identité visuelle déployée aux États-Unis et dans 42 autres pays. Son arrivée en France se fera prochainement bien qu'aucune date officielle n'ait encore été dévoilée. Créée en 1983, la chaîne est aussi depuis 2002 un bouquet numérique composé de quatre chaînes proposées en option payante.

<!--more-->

La place donnée à la plus célèbre des souris, Mickey Mouse, est réduite au profit d'une signature inspirée de celle de Walt Disney ce qui octroie à l'ensemble une meilleure visibilité. La tête de Mickey est utilisée en tant que point sur la lettre "i". La mention "<em>Channel</em>" s'inscrit dorénavant dans une typographie de style manuscrit pour plus de proximité.

Richard Loomis, directeur marketing de Disney Channels Worldwide, explique : "<em>Le nouveau visuel est le fruit d’une collaboration internationale entre le siège de Disney Channel et les équipes européennes, et ces équipes pourront à leur guise customiser ce nouveau logo dans le cas de sujets originaux ou le familiariser de façon plus personnelle à telle ou telle culture."</em>

&nbsp;

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/media/">des logos dans les media.</a>]]></content:encoded>
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		<wp:post_id>8408</wp:post_id>
		<wp:post_date><![CDATA[2014-05-27 00:30:09]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>ChapStick redesign son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/05/28/chapstick-redesign-son-identite/</link>
		<pubDate>Tue, 27 May 2014 22:30:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_ChapStick.jpg"><img class="aligncenter size-full wp-image-8415" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_ChapStick.jpg" alt="Logo_ChapStick" width="827" height="370" /></a>

<a href="http://www.chapstick.com/">ChapStick</a>, la célèbre marque de baume à lèvres vendue dans plus de 25 pays, offre un redesign à son identité visuelle, inchangée depuis 1930. Elle avait été conçue à l'époque par Frank Wright Jr. pour la modique somme de 15 $. Créée au début des années 1980, la marque appartient depuis 2009 à <a href="http://www.pfizer.com/">Pfizer Consumer Healthcare.</a><!--more-->

Le logo conserve ses principaux codes identitaires et reste entièrement typographique. La police s'accorde quelques rondeurs, l'inclinaison italique est moins prononcée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/chapstick_various.jpg"><img class="aligncenter size-full wp-image-8417" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/chapstick_various.jpg" alt="Logo_ChapStick" width="1000" height="329" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Season_Flavors.jpg"><img class="aligncenter size-full wp-image-8418" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Season_Flavors.jpg" alt="Logo_ChapStick" width="961" height="409" /></a>

L'identité est signée par Ian Brignell.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/sante/">des logos dans la santé.</a>]]></content:encoded>
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		<wp:post_id>8414</wp:post_id>
		<wp:post_date><![CDATA[2014-05-28 00:30:53]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Museum of the Moving Image change de logo</title>
		<link>http://yannickbourenane.com/preprod/2014/05/29/museum-of-the-moving-image-change-de-logo/</link>
		<pubDate>Wed, 28 May 2014 22:30:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8424</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Museum_Of_The_Moving_Image.jpg"><img class="aligncenter size-full wp-image-8425" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Logo_Museum_Of_The_Moving_Image.jpg" alt="Logo_Museum_Of_The_Moving_Image" width="827" height="370" /></a>

Créé en 1988, le <a href="http://www.movingimage.us/">Museum of the Moving Image</a> de New York est consacré au cinéma, aux jeux vidéos et à la télévision. Le musée s'est récemment doté d'une nouvelle identité visuelle qui ne passe pas inaperçue.<!--more-->

<span class="Apple-style-span">Le logo présente une typographie inspirée des bobines de films. Le nom s'inscrit sur quatre niveaux. Une version blanche et une version noire existent rappelant ainsi les tirages en positif et en négatif.</span>

C'est une identité à forte personnalité qui manque cependant de lisibilité. Une fois intégré, ce logo sera-t-il plus mémorisable grâce à l'effort de décryptage qu'aura nécessité sa lecture ? "<em>Retient-on mieux ce que l'on a eu du mal à déchiffrer ?</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_04.gif"><img class="aligncenter size-full wp-image-8427" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_04.gif" alt="Logo_Museum_Of_The_Moving_Image" width="2048" height="1536" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_03.jpg"><img class="aligncenter size-full wp-image-8426" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_03.jpg" alt="Logo_Museum_Of_The_Moving_Image" width="960" height="720" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/3.jpg"><img class="aligncenter size-full wp-image-8435" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/3.jpg" alt="Logo_Museum_Of_The_Moving_Image" width="600" height="352" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/2.jpg"><img class="aligncenter size-full wp-image-8434" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/2.jpg" alt="Logo_Museum_Of_The_Moving_Image" width="600" height="572" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_07.jpg"><img class="aligncenter size-full wp-image-8430" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_07.jpg" alt="Logo_Museum_Of_The_Moving_Image" width="960" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_09.jpg"><img class="aligncenter size-full wp-image-8431" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_09.jpg" alt="Logo_Museum_Of_The_Moving_Image" width="960" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_05.jpg"><img class="aligncenter size-full wp-image-8428" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_05.jpg" alt="Logo_Museum_Of_The_Moving_Image" width="960" height="720" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_06.jpg"><img class="aligncenter size-full wp-image-8429" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_06.jpg" alt="Logo_Museum_Of_The_Moving_Image" width="960" height="720" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_14.jpg"><img class="aligncenter size-full wp-image-8433" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_14.jpg" alt="Logo_Museum_Of_The_Moving_Image" width="960" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/6.jpg"><img class="aligncenter size-full wp-image-8437" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/6.jpg" alt="Logo_Museum_Of_The_Moving_Image" width="600" height="399" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/4.jpg"><img class="aligncenter size-full wp-image-8436" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/4.jpg" alt="Logo_Museum_Of_The_Moving_Image" width="600" height="304" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_12.jpg"><img class="aligncenter size-full wp-image-8432" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/01_musuemofmovingimage_12.jpg" alt="Logo_Museum_Of_The_Moving_Image" width="960" height="720" /></a>

L'identité est signée par Zipeng Zhu.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8424</wp:post_id>
		<wp:post_date><![CDATA[2014-05-29 00:30:42]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>La collaboration de l&#039;été : J&amp;B x Ministry of Sound</title>
		<link>http://yannickbourenane.com/preprod/2014/05/30/la-collaboration-de-lete-jb-x-ministry-of-sound/</link>
		<pubDate>Thu, 29 May 2014 22:30:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/JB-x-Ministry-of-Sound-cover.jpg"><img class="aligncenter size-full wp-image-8457" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/JB-x-Ministry-of-Sound-cover.jpg" alt="JB_x_Ministry_Of_Sound" width="750" height="450" /></a>

C'est vendredi, nous vous dévoilons pour l'occasion le résultat de la collaboration entre la célèbre marque de whisky <a href="http://www.jbwhisky.fr/">J&amp;B</a> et le label <a href="http://www.ministryofsound.com/">Ministry of Sound</a>, géant du clubbing et de la scène musicale électronique européenne : la bouteille édition limitée "<em>J&amp;B x Ministry of Sound."</em><!--more-->

La nouvelle bouteille au look électro rompt avec les codes de la marque et cherche à révéler <em>"un esprit avant-gardiste, fun et décalé.</em>" Une même bouteille s'illustre dans trois design différents : rouge, vert et bleu grâce à une surimpression révélée par la lumière projetée dans les boîtes de nuit.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/JBxMos.gif"><img class="aligncenter size-full wp-image-8459" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/JBxMos.gif" alt="JB_x_Ministry_Of_Sound" width="567" height="802" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/JB-x-Ministry-of-Sound-03.jpeg"><img class="aligncenter size-full wp-image-8461" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/JB-x-Ministry-of-Sound-03.jpeg" alt="JB_x_Ministry_Of_Sound" width="750" height="1408" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Packshot-lumiere-blanche-V3.jpg"><img class="aligncenter size-full wp-image-8462" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Packshot-lumiere-blanche-V3.jpg" alt="JB_x_Ministry_Of_Sound" width="3508" height="4961" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-111.png"><img class="aligncenter size-full wp-image-8458" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Image-111.png" alt="JB_x_Ministry_Of_Sound" width="987" height="694" /></a>

Cette édition limitée sera distribuée dans une sélection de night clubs à partir du mois de juin 2014 puis fin août dans tous les clubs de France. Elle sera ensuite commercialisée au <a href="www.monoprix.fr/">Monoprix</a> en septembre 2014 au prix de 15 €.

<em>L'abus d'alcool est dangereux pour la santé. À consommer avec modération.</em>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8456</wp:post_id>
		<wp:post_date><![CDATA[2014-05-30 00:30:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-05-29 22:30:01]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="jb"><![CDATA[J&amp;B]]></category>
		<category domain="post_tag" nicename="jb-x-ministry-of-sound"><![CDATA[J&amp;B x Ministry of Sound]]></category>
		<category domain="post_tag" nicename="ministry-of-sound"><![CDATA[Ministry of Sound]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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	</item>
	<item>
		<title>Fendi change de logo</title>
		<link>http://yannickbourenane.com/preprod/2014/06/02/fendi-change-de-logo/</link>
		<pubDate>Sun, 01 Jun 2014 22:30:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8580</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Nouveau_Logo_Fendi.jpg"><img class="aligncenter size-full wp-image-8581" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Nouveau_Logo_Fendi.jpg" alt="Nouveau_Logo_Fendi" width="827" height="326" /></a>

Fondée en 1925, la marque italienne de luxe <a href="http://www.fendi.com/fr/fr?gclid=CKSz3qmu074CFUfLtAodE0oAFQ">Fendi</a> dévoile sa nouvelle identité visuelle. Propriété du groupe <a href="www.lvmh.fr/">LVMH</a> depuis 2001, Fendi décide de mettre en avant sa ville d'origine : Rome.

<!--more-->

Le célèbre sigle de la marque qui combine deux "F" disparaît du logo. L'ensemble reste entièrement typographique, le nom s'inscrit dans une police aux bords arrondis. Ce choix différencie donc Fendi des autres marques de luxe qui ont opté en majorité pour une typographie anguleuse. La mention "<em>Roma</em>" s'ajoute au bas du logo.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-2.png"><img class="aligncenter size-full wp-image-8583" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-2.png" alt="Nouveau_Logo_Fendi" width="1376" height="615" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-6.png"><img class="aligncenter size-full wp-image-8584" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-6.png" alt="Nouveau_Logo_Fendi" width="1121" height="428" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/luxe/">des logos dans le luxe.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8580</wp:post_id>
		<wp:post_date><![CDATA[2014-06-02 00:30:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-01 22:30:22]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[fendi-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="fendi"><![CDATA[Fendi]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<wp:comment>
			<wp:comment_id>23560</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.14.182.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-06-02 09:16:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-06-02 07:16:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cette mode de la dépersonnalisation des logos commence à faire de vraies victimes chez les marques... Fendi perd toute son image au profit d'une police "bâton" que personne ne retiendra...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>23622</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[iofjiffff@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-06-03 01:13:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-06-02 23:13:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout à fait d'accord avec "studdymax". Ras-le-bol de cette simplification à l'extrême des logos, vidés de leur substantifique moëlle! Oo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>23878</wp:comment_id>
			<wp:comment_author><![CDATA[tibo.j]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.jansingh@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tibojansingh.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.117.159.116]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-06-04 16:06:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-06-04 14:06:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et un de plus dans la longue lignée des logos restylisés pour le meilleur ? bah, c'est plutôt pour le pire pour la plus part :(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Les 19 nouveaux logos du mois de mai 2014</title>
		<link>http://yannickbourenane.com/preprod/2014/06/02/les-19-nouveaux-logos-du-mois-de-mai-2014/</link>
		<pubDate>Mon, 02 Jun 2014 11:00:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8587</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Nouveaux_Logos_Mai_2014.jpg"><img class="aligncenter size-full wp-image-8588" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/05/Nouveaux_Logos_Mai_2014.jpg" alt="Nouveaux_Logos_Mai_2014" width="600" height="880" /></a>Voici un récapitulatif des nouveaux logos dévoilés au mois de mai 2014 et diffusés sur <a style="font-weight: inherit; font-style: inherit; color: #000000;" href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : <a href="https://www.paypal.com/fr/webapps/mpp/home">PayPal</a>, <a href="http://www.tourisme64.com/">le </a><span class="Apple-style-span" style="color: #333333;"><a href="http://www.tourisme64.com/">comité départemental du tourisme des Pyrénées-Atlantiques</a>, vidéo du <span class="Apple-style-span"><a style="font-weight: inherit; font-style: inherit; color: black;" href="http://www.nytimes.com/">New York Times</a>, <a href="www.bacardi-martini.fr/">Bacardi</a>, <a href="https://www.netflix.com/">Netflix</a>, <a href="www.tournai.be/">Tournai</a>, <span class="Apple-style-span"><a style="font-weight: inherit; font-style: inherit; color: black;" href="http://www.chamoisniortais.fr/">Chamois Niortais Football Club</a>, <a href="www.thejewishmuseum.org/">Jewish Museum</a>, <a href="www.airlituanica.com/">Air Lituanica</a>, Dubaï, <a href="www.vea.qc.ca/vea/marques/lagonda.htm">Lagonda</a>, <a href="www.gfsmith.com/">G.F Smith</a>, <a href="www.artssantamonica.cat/">Santa Monica</a>, Cambria, <a href="www.acnolympic.org/">ANOC</a>, Batman V. Superman, <a href="www.disney.fr/disney-channel/">Disney Channel</a>, <a href="www.chapstick.com/">ChapStick</a> et <a href="www.movingimage.us/">Museum of the Moving Image.</a></span></span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8587</wp:post_id>
		<wp:post_date><![CDATA[2014-06-02 13:00:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-02 11:00:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="post_tag" nicename="nouveaux-logos-mai-2014"><![CDATA[Nouveaux logos mai 2014]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>23634</wp:comment_id>
			<wp:comment_author><![CDATA[Kaache, infographiste freelance]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[admin@kaache.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.kaache.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.63.232.104]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-06-03 08:19:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-06-03 06:19:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour le partage, dans l'ensemble c'est du beau travail pour ce mois de mai.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Google ou la correction au pixel près</title>
		<link>http://yannickbourenane.com/preprod/2014/06/03/google-ou-la-correction-au-pixel-pres/</link>
		<pubDate>Mon, 02 Jun 2014 22:30:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8593</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/new-google-logo-pixel-1401105721.gif"><img class="aligncenter size-full wp-image-8594" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/new-google-logo-pixel-1401105721.gif" alt="new-google-logo-pixel-1401105721" width="538" height="236" /></a>

Le célèbre moteur de recherche <a href="http://www.google.fr/">Google</a> prouve son sens du détail en offrant un très léger redesign à son logo. Les bases des lettres "g" et "l" n'étaient pas alignées horizontalement, quelques changements au pixel près ont permis de remédier à ce problème.

<!--more-->

C'est un changement subtil, presque imperceptible à l’œil nu. Le second "g" du logo se déplace d'un pixel vers la droite tout comme la lettre "l" qui descend également d'un pixel.

Une modification de quelques pixels qui entrainent une réaction de la part de chaque médias techno. En engouement qui démontre à quel point, les petits détails sont important, un rappel du "the devil is in the detail" de l'architecture allemand : Ludwig Mies van der Rohe.
<blockquote>
<h2><em>"C'est formidable de voir que les gens remarquent et apprécient même les changements au pixel près". Google
</em></h2>
</blockquote>
La société explique : "<em>Nous avons peaufiné le <span style="color: #333333;">logo i</span>l y a peu de temps pour s'assurer qu'il soit le plus net possible quelle que soit la résolution de votre écran.</em>"

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8593</wp:post_id>
		<wp:post_date><![CDATA[2014-06-03 00:30:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-02 22:30:49]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[google-ou-la-correction-au-pixel-pres]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="google"><![CDATA[google]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="pixel"><![CDATA[pixel]]></category>
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			<wp:comment_author><![CDATA[StephDesire]]></wp:comment_author>
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			<wp:comment_author_IP><![CDATA[90.5.87.144]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-06-04 06:50:29]]></wp:comment_date>
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			<wp:comment_content><![CDATA[Je croyais que vous l'aviez louper ;)]]></wp:comment_content>
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		<title>Le logo des 450 ans de Rio de Janeiro</title>
		<link>http://yannickbourenane.com/preprod/2014/06/04/le-logo-des-450-ans-de-rio-de-janeiro/</link>
		<pubDate>Tue, 03 Jun 2014 22:30:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8599</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_10.jpg"><img class="aligncenter size-full wp-image-8611" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_10.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://www.rio450anos.com.br/">Rio de Janeiro</a> a un nouveau logo, la deuxième plus grande ville du Brésil en terme de démographie derrière Sao Paulo, s'apprête à célébrer en 2015 son 450ème anniversaire avec un nouveau logo. Cette commémoration de la naissance de la ville aura lieu jusqu'aux Jeux Olympiques de 2016. Le maire de Rio a lancé un concours s'adressant uniquement à des professionnels afin de concevoir l'identité visuelle de l'événement, le projet gagnant est dévoilé.<!--more-->
<h2>Le logo se présente comme "<em>évolutif, reflétant le multiculturalisme et les multiples facettes de Rio.</em>"</h2>
Les chiffres <span class="Apple-style-span">4</span>, <span class="Apple-style-span">5</span> et <span class="Apple-style-span">0 </span>s'inscrivent sur deux niveaux et épousent la forme d'un visage de profil. Différentes coiffures sont ajoutées à ce visage afin de représenter la diversité des habitants de la ville. La mention "<em>Rio 450</em>" s'ajoute au bas du logo dans une typographie de style manuscrit qui s'accorde avec le profil qui semble comme "<em>dessiné au feutre.</em>"

Le logo est intéressant du fait qu'il peut prendre de nombreuse forme différente, tout en gardant une certaine cohérence. L'agencement du nombre 450 permet de deviner des visages, une température ou permet d'être intégré dans des motifs. Un idée qui rend le logo facilement ré-appropriable par les citoyens de la ville à l'instar de I Love NY de Milton Glaser.

Le maire de la ville explique : "<em>Ces 450 ans doivent être l'occasion de réfléchir sur notre ville et de montrer notre amour pour elle. Rio doit se tourner vers l'avenir (...) pour se transformer en ville plus juste, plus intégrée et où il fait bon vivre.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_01.jpg"><img class="aligncenter size-full wp-image-8600" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_01.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_02.jpg"><img class="aligncenter size-full wp-image-8605" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_02.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_07.jpg"><img class="aligncenter size-full wp-image-8609" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_07.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_06.jpg"><img class="aligncenter size-full wp-image-8608" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_06.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_05.jpg"><img class="aligncenter size-full wp-image-8607" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_05.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_04.jpg"><img class="aligncenter size-full wp-image-8606" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_04.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio450_stationery.jpg"><img class="aligncenter size-full wp-image-8604" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio450_stationery.jpg" alt="Logo_Rio_450_Ans" width="600" height="486" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_09.jpg"><img class="aligncenter size-full wp-image-8610" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_09.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio450_mugs.jpg"><img class="aligncenter size-full wp-image-8603" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio450_mugs.jpg" alt="Logo_Rio_450_Ans" width="960" height="473" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_14.jpg"><img class="aligncenter size-full wp-image-8616" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_14.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_13.jpg"><img class="aligncenter size-full wp-image-8614" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_13.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_12.jpg"><img class="aligncenter size-full wp-image-8613" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_12.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_11.jpg"><img class="aligncenter size-full wp-image-8612" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_11.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_15.jpg"><img class="aligncenter size-full wp-image-8617" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_15.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_17.jpg"><img class="aligncenter size-full wp-image-8619" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_17.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_18.jpg"><img class="aligncenter size-full wp-image-8620" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_18.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_16.jpg"><img class="aligncenter size-full wp-image-8618" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/rio_450_16.jpg" alt="Logo_Rio_450_Ans" width="950" height="530" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-1.png"><img class="aligncenter size-full wp-image-8602" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-1.png" alt="Logo_Rio_450_Ans" width="1312" height="892" /></a>

Petite information historique, la victoire du chevalier Estacio de Sa contre l'armée française le 1er mars 1565 marque la naissance de la ville de Rio de Janeiro.

L'identité est signée par Crama.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8599</wp:post_id>
		<wp:post_date><![CDATA[2014-06-04 00:30:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-03 22:30:07]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-des-450-ans-de-rio-de-janeiro]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="bresil"><![CDATA[Brésil]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="rio-450-ans"><![CDATA[Rio 450 ans]]></category>
		<category domain="post_tag" nicename="rio-de-janeiro"><![CDATA[Rio de Janeiro]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Rio de Janeiro se dote d'un nouveau logo à l'occasion de son 450ème anniversaire qui aura lieu l'an prochain. Un logo évolutif a été sélectionné.]]></wp:meta_value>
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		<title>Stockholm modifie son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/06/05/stockholm-modifie-son-identite/</link>
		<pubDate>Wed, 04 Jun 2014 22:30:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8639</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Stockholms.jpg"><img class="aligncenter size-full wp-image-8640" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Stockholms.jpg" alt="Logo_Stockholms" width="827" height="370" /></a>

<a href="http://www.stockholm.se/">Stockholm</a> est à la fois la capitale et la plus grande ville de la Suède avec près de 900 000 habitants. Afin d'accompagner son essor et de s'imposer "<em>comme la capitale de la Scandinavie"</em>, la ville décide de modifier son identité visuelle.<!--more-->

Le principal élément identitaire est conservé, à savoir le portrait de Saint Erik, le saint patron de la ville. Il s'illustre au cœur du blason.
<h2>Une identité épuré avec une touche de couleur vive.</h2>
Le nom de la ville s'inscrit dorénavant sur deux niveaux en bas de casse dans une typographie sans serif. Dans un élan de modernité, une palette de couleurs vives vient le logo. Une identité plutôt réussie, qui fonctionne assez bien sur les différents supports de la ville.
<blockquote><span id="result_box" lang="fr"><span class="hps">Notre</span> <span class="hps">changement d'identité pour </span> <span class="hps">Stockholms</span> <span class="hps">stad</span> <span class="hps">a été initié par</span> <span class="hps">la nécessité de communiquer</span> <span class="hps">de manière cohérente sur la</span> <span class="hps">large gamme d'offres de la ville</span>,  <span class="hps">des</span> <span class="hps">musées</span> <span class="hps">aux quartier difficile</span>. <span class="hps">Stockholm</span> <span class="hps">est en train de faire beaucoup de progrès, surtout en ce dotant d'une vision et identité forte</span>. <span class="hps">Stockholm</span> <span class="hps">est</span> <span class="hps">vraiment</span> <span class="hps">en train de devenir</span> <span class="hps">la</span> <span class="hps">capitale de la Scandinavie</span><span>.</span></span></blockquote>
&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_logo_detail_with_scenery.jpg"><img class="aligncenter wp-image-8647 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_logo_detail_with_scenery.jpg" alt="identité_stockholm" width="1000" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_typeface.png"><img class="aligncenter wp-image-8650 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_typeface.png" alt="identité_stockholm" width="1000" height="1334" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_icons.png"><img class="aligncenter wp-image-8645 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_icons.png" alt="identité_stockholm" width="999" height="444" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_logo_detail_posters.jpg"><img class="aligncenter wp-image-8646 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_logo_detail_posters.jpg" alt="identité_stockholm" width="1000" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_online.jpg"><img class="aligncenter wp-image-8648 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_online.jpg" alt="identité_stockholm" width="1584" height="1242" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_application_02.jpg"><img class="aligncenter size-full wp-image-8643" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_application_02.jpg" alt="Logo_Stockholms" width="667" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_balloons.jpg"><img class="aligncenter size-full wp-image-8644" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_balloons.jpg" alt="Logo_Stockholms" width="1000" height="1334" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_posters.jpg"><img class="aligncenter size-full wp-image-8649" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_posters.jpg" alt="Logo_Stockholms" width="1000" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_application_01.jpg"><img class="aligncenter size-full wp-image-8642" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/stockholms_stad_application_01.jpg" alt="Logo_Stockholms" width="667" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-31.png"><img class="aligncenter size-full wp-image-8641" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-31.png" alt="Logo_Stockholms" width="1314" height="864" /></a>

Une identité signée par l'agence Essen International.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8639</wp:post_id>
		<wp:post_date><![CDATA[2014-06-05 00:30:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-04 22:30:35]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="post_tag" nicename="scandinavie"><![CDATA[Scandinavie]]></category>
		<category domain="post_tag" nicename="stockholm"><![CDATA[Stockholm]]></category>
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			<wp:meta_value><![CDATA[Stockholm capitale de la Suède a décidé de modifier son identité visuelle afin d'accompagner son essor et de s'imposer "comme la capitale de la Scandinavie"]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>24681</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.219.64.13]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-06-11 13:21:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-06-11 11:21:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très classe !
J'adore…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>22 jeux de mots bien pensés</title>
		<link>http://yannickbourenane.com/preprod/2014/06/06/22-jeux-de-mots-bien-penses/</link>
		<pubDate>Thu, 05 Jun 2014 22:30:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8655</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n5u2x41Rm81trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8656" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n5u2x41Rm81trfudfo1_500.jpg" alt="tumblr_n5u2x41Rm81trfudfo1_500" width="500" height="373" /></a>

C'est vendredi, <span class="Apple-style-span" style="color: #333333;">jeux de mots, jeux de logos (chapitre n°2). Prenez le logo d’une marque, ajoutez-y quelques syllabes et vous obtiendrez des jeux de mots bien corsés. Voici 22 noms de marques détournés, dénichés sur le tumblr LPLPP. Et vous, êtes-vous inspirés ?</span><!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n3cfllDve41trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8659" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n3cfllDve41trfudfo1_500.jpg" alt="tumblr_n3cfllDve41trfudfo1_500" width="500" height="375" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n3tonbKyeZ1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8660" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n3tonbKyeZ1trfudfo1_500.jpg" alt="tumblr_n3tonbKyeZ1trfudfo1_500" width="500" height="374" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n3top9676H1trfudfo1_400.jpg"><img class="aligncenter size-full wp-image-8661" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n3top9676H1trfudfo1_400.jpg" alt="tumblr_n3top9676H1trfudfo1_400" width="317" height="233" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n3z6t2avZ51trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8662" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n3z6t2avZ51trfudfo1_500.jpg" alt="tumblr_n3z6t2avZ51trfudfo1_500" width="496" height="451" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n3z7epXeu91trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8663" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n3z7epXeu91trfudfo1_500.jpg" alt="tumblr_n3z7epXeu91trfudfo1_500" width="500" height="374" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4jyb0edEC1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8664" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4jyb0edEC1trfudfo1_500.jpg" alt="tumblr_n4jyb0edEC1trfudfo1_500" width="500" height="618" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4jyjiDl7f1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8665" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4jyjiDl7f1trfudfo1_500.jpg" alt="tumblr_n4jyjiDl7f1trfudfo1_500" width="500" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4jys6YlQL1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8666" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4jys6YlQL1trfudfo1_500.jpg" alt="tumblr_n4jys6YlQL1trfudfo1_500" width="500" height="282" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4kywyqXpI1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8667" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4kywyqXpI1trfudfo1_500.jpg" alt="tumblr_n4kywyqXpI1trfudfo1_500" width="500" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4ms0q707l1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8668" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4ms0q707l1trfudfo1_500.jpg" alt="tumblr_n4ms0q707l1trfudfo1_500" width="500" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4qe9xUrwK1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8669" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4qe9xUrwK1trfudfo1_500.jpg" alt="tumblr_n4qe9xUrwK1trfudfo1_500" width="500" height="373" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4qeefzIpA1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8670" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4qeefzIpA1trfudfo1_500.jpg" alt="tumblr_n4qeefzIpA1trfudfo1_500" width="500" height="669" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4qfsjsjgN1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8671" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4qfsjsjgN1trfudfo1_500.jpg" alt="tumblr_n4qfsjsjgN1trfudfo1_500" width="500" height="324" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4wpt4zIZQ1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8672" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4wpt4zIZQ1trfudfo1_500.jpg" alt="tumblr_n4wpt4zIZQ1trfudfo1_500" width="500" height="189" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4wpx5aXof1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8673" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n4wpx5aXof1trfudfo1_500.jpg" alt="tumblr_n4wpx5aXof1trfudfo1_500" width="500" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n5u9txD6E61trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8674" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n5u9txD6E61trfudfo1_500.jpg" alt="tumblr_n5u9txD6E61trfudfo1_500" width="500" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n5xgzx3UV51trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8675" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n5xgzx3UV51trfudfo1_500.jpg" alt="tumblr_n5xgzx3UV51trfudfo1_500" width="500" height="375" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n44yr9V7Lk1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8676" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n44yr9V7Lk1trfudfo1_500.jpg" alt="tumblr_n44yr9V7Lk1trfudfo1_500" width="422" height="750" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n51uyf8L0e1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8677" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n51uyf8L0e1trfudfo1_500.jpg" alt="tumblr_n51uyf8L0e1trfudfo1_500" width="500" height="554" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n529anRMQ51trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8678" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n529anRMQ51trfudfo1_500.jpg" alt="tumblr_n529anRMQ51trfudfo1_500" width="422" height="750" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n529f5xE0N1trfudfo1_500.jpg"><img class="aligncenter size-full wp-image-8679" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tumblr_n529f5xE0N1trfudfo1_500.jpg" alt="tumblr_n529f5xE0N1trfudfo1_500" width="423" height="750" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8655</wp:post_id>
		<wp:post_date><![CDATA[2014-06-06 00:30:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-05 22:30:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[22-jeux-de-mots-bien-penses]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="post_tag" nicename="jeux-de-mots"><![CDATA[Jeux de mots]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[jeux de mots]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[56]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Jeux de mots, jeux de logos (chapitre n°2). Prenez le logo d’une marque, ajoutez-y quelques syllabes et vous obtiendrez des jeux de mots bien corsés.]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510691903;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7122;}i:1;a:1:{s:2:"id";i:13893;}i:2;a:1:{s:2:"id";i:822;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>24101</wp:comment_id>
			<wp:comment_author><![CDATA[Quentin Gillet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gillet_quentin@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[87.67.205.28]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-06-06 19:17:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-06-06 17:17:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un 23ème aurait mérité sa place dans ce classement : https://twitter.com/PayneCakes_24/status/433702326470447104/photo/1]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Helion, le nouveau service cloud signé HP</title>
		<link>http://yannickbourenane.com/preprod/2014/06/09/helion-le-nouveau-service-cloud-signe-hp/</link>
		<pubDate>Sun, 08 Jun 2014 22:30:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8681</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/HP-Helion-logo-2014.png"><img class="aligncenter size-full wp-image-8682" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/HP-Helion-logo-2014.png" alt="HP-Helion-logo-2014" width="393" height="126" /></a>

Le géant <a href="http://www8.hp.com/fr/fr/home.html">HP</a> présente son nouveau service cloud destiné aux professionnels : <a href="http://www8.hp.com/us/en/cloud/helion-overview.html">Helion</a>. Un budget de plus d'un milliard de dollars sera consacré, durant les deux prochaines années, au soutient et au développement de ce nouveau service.

<!--more-->

Aucune affiliation n'est faite avec la marque mère. En dehors de la couleur bleue, les codes identitaires d'HP ne se retrouvent pas dans ce logo. Le nom s'inscrit dans une typographie de couleur grise dont la graisse est prononcée. Une représentation graphique géométrique s'illustre sur la gauche du logo et présente différentes facettes bleues et grises. Cette figure semble chercher à évoquer la légèreté et l'ordonnancement.

L'agence Interbrand, qui est à l'origine du nom de la marque, explique : "<em>Nous voulions éviter les noms trop fonctionnels, trop obscurs ou le mot "cloud". Helion sonne comme Hélium et évoque à la fois la légèreté et la science.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/21ebzat.jpg"><img class="aligncenter size-full wp-image-8685" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/21ebzat.jpg" alt="Logo_Helion_HP" width="590" height="211" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-12.png"><img class="aligncenter size-full wp-image-8686" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-12.png" alt="Logo_Helion_HP" width="1365" height="702" /></a>Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8681</wp:post_id>
		<wp:post_date><![CDATA[2014-06-09 00:30:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-08 22:30:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[helion-le-nouveau-service-cloud-signe-hp]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="helion"><![CDATA[Helion]]></category>
		<category domain="post_tag" nicename="hp"><![CDATA[HP]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[marque]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[59]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Le géant HP présente son nouveau service cloud destiné aux professionnels : Helion]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510139151;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:15062;}i:1;a:1:{s:2:"id";i:1115;}i:2;a:1:{s:2:"id";i:14195;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Culte : Orange sort de son carré </title>
		<link>http://yannickbourenane.com/preprod/2014/06/10/culte-orange-sort-carre-presente-nouvelles-declinaisons/</link>
		<pubDate>Mon, 09 Jun 2014 22:30:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8804</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Orange.jpg"><img class="aligncenter size-full wp-image-8805" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Orange.jpg" alt="Logo_Orange" width="827" height="269" /></a>

<a href="http://pro.orange.fr/">Culte : Orange</a>, le géant des télécommunications, semble faire évoluer son identité visuelle. De nouvelles déclinaisons du logo sont apparues. Le nom de la marque sort de son légendaire carré. Elles sont présentées sans préciser si cette nouveauté viendra remplacer définitivement le logo actuel, affaire à suivre...

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Les déclinaisons permettent ainsi à l'identité de vivre sur fond photographique tout en précisant les services de la marque au coeur du carré.

Orange explique : "<em>It’s time to change : in its brand evolution, Orange wants to be the brand that listens and responds to what matters most to people when it matters most. We believe actions are bigger than words and we will focus on creating memorable experiences.</em>"

<a href="http://www.dailymotion.com/video/x1ypfve_2165-orange-leaders-film-09h264_tech">Découvrir l'évolution du logo et ses déclinaisons en vidéo.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-22.png"><img class="aligncenter size-full wp-image-8806" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-22.png" alt="Logo_Orange" width="232" height="216" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-32.png"><img class="aligncenter size-full wp-image-8807" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-32.png" alt="Logo_Orange" width="223" height="212" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-41.png"><img class="aligncenter size-full wp-image-8808" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-41.png" alt="Logo_Orange" width="245" height="214" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-62.png"><img class="aligncenter size-full wp-image-8810" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-62.png" alt="Logo_Orange" width="616" height="230" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-7.png"><img class="aligncenter size-full wp-image-8811" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-7.png" alt="Logo_Orange" width="609" height="236" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-8.png"><img class="aligncenter size-full wp-image-8812" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-8.png" alt="Logo_Orange" width="614" height="247" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/telecommunications/">des logos dans les télécommunications.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8804</wp:post_id>
		<wp:post_date><![CDATA[2014-06-10 00:30:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-09 22:30:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[culte-orange-sort-carre-presente-nouvelles-declinaisons]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="orange"><![CDATA[orange]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<category domain="post_tag" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Orange]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[76]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Orange, le géant français des télécommunications créé en 1988, fait évoluer son identité visuelle. De nouvelles déclinaisons du logo, qui inscrivent le nom]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510604085;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1198;}i:1;a:1:{s:2:"id";i:1053;}i:2;a:1:{s:2:"id";i:974;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>27153</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-06-27 10:08:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-06-27 08:08:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime vraiment pas, j'aurais préféré qu'ils gardent le logo actuel mais que pour les différents trucs ils changent le mot "orange" par ce qu'ils veulent et évident l'espace à disposition.

Parce que orange sorti du carré ça fait ultra cheap et il n'y a plus de liant :/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le Commissariat général à la stratégie et à la prospective devient France Stratégie</title>
		<link>http://yannickbourenane.com/preprod/2014/06/11/le-commissariat-general-a-la-strategie-et-a-la-prospective-devient-france-strategie/</link>
		<pubDate>Tue, 10 Jun 2014 22:30:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8818</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/actu_21958_BandeauFiche2013.jpg"><img class="aligncenter size-full wp-image-8819" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/actu_21958_BandeauFiche2013.jpg" alt="Logo_France_Stratégie" width="718" height="303" /></a>

Créé en avril 2013 et placé sous la tutelle de Matignon, <a href="http://www.strategie.gouv.fr/blog/">le Commissariat général à la stratégie et à la prospective</a> a pour mission d'évaluer les politiques publiques, d'anticiper les mutations économiques, sociétales et techniques tout en recommandant des actions au gouvernement. "<em>Pour une meilleure lisibilité</em>" de son offre, l'organisme est rebaptisé France Stratégie et revêt un nouveau logo.

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L'idée de simplifier la marque est intéressante. Le logo, inspiré du "<em>pendule de Newton"</em>, présente 5 cercles de couleur bleue qui illustrent "<em>les quatre missions de l'organisme et l'action tangible rendue possible par l'impulsion de chacun des métiers de France Stratégie.</em>" Sans cette explication accolée au logo, la compréhension de la présence des 5 sphères risque d'être compliquée. Les missions de l'organisme, énumérées dans la signature, sont au nombre de 4, le 5 ème cercle risque donc de prêter à confusion.
L'autre bénéfice de cette nouvelle identité visuelle est de conférer à l'organisme un statut plus fort avec un nom et une signature qui s'inscrivent en capitale et des couleurs institutionnelles, le bleu et le gris.

D'un point de vue fonctionnel, certains éléments semblent hasardeux. La gestion de la transparence dans le traitement des cercles risque d'être difficile, la lisibilité du nom de la marque, et à fortiori de la signature sera compromise en petite taille.

Le pendule de Newton :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/DSC1047.jpg"><img class="aligncenter size-full wp-image-8820" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/DSC1047.jpg" alt="DSC1047" width="900" height="596" /></a>

L'identité est signée par Carré Noir.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/public/">des logos dans le public.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8818</wp:post_id>
		<wp:post_date><![CDATA[2014-06-11 00:30:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-10 22:30:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-commissariat-general-a-la-strategie-et-a-la-prospective-devient-france-strategie]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france-strategie"><![CDATA[France Stratégie]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[France Stratégie]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[77]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Le Commissariat général à la stratégie et à la prospective est rebaptisé France Stratégie et revêt un nouveau logo.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510569097;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:749;}i:1;a:1:{s:2:"id";i:709;}i:2;a:1:{s:2:"id";i:15189;}}}}]]></wp:meta_value>
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	<item>
		<title>Nouveau logo des vins suisses</title>
		<link>http://yannickbourenane.com/preprod/2014/06/12/nouveau-logo-des-vins-suisses/</link>
		<pubDate>Wed, 11 Jun 2014 22:30:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8825</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Swiss_Wine.jpg"><img class="aligncenter size-full wp-image-8826" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Swiss_Wine.jpg" alt="Logo_Swiss_Wine" width="827" height="370" /></a>

Seul 1 % de la production viticole suisse est vendu à l'étranger. Face à ce constat alarmant, <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.swisswine.ch/french/bienv/main.asp">Swiss Wine</a>, l'organe de promotion des vins suisses, </span>décide de s'offrir un nouveau logo dans le but d'accroître sa visibilité.<!--more-->

Le nouveau logo s'inspire des 6 régions viticoles suisses. Les domaines s'illustrent en rangs parallèles au cœur d'un carré. Cela représente le morcellement des petits vignobles, chaque zone représentant une aire de production. Le tout apparaît dans un rouge densifié qui évoque la couleur du vin rouge contrairement au rouge vif du précédent logo qui rappelait celui du drapeau suisse.

Le nouveau logo a été lancé le 20 mai 2014 au Metropol de Zurich avec faste. Une campagne de lancement va démarrer, pour un budget de 200 000 francs suisses.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Screen-Shot-2014-05-25-at-21.53.17.png"><img class="aligncenter size-full wp-image-8829" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Screen-Shot-2014-05-25-at-21.53.17.png" alt="Logo_Swiss_Wine" width="348" height="344" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/34rt07b.png"><img class="aligncenter size-full wp-image-8828" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/34rt07b.png" alt="Logo_Swiss_Wine" width="984" height="954" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/29pywcl.png"><img class="aligncenter size-full wp-image-8827" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/29pywcl.png" alt="Logo_Swiss_Wine" width="982" height="970" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/weinfass.jpg"><img class="aligncenter size-full wp-image-8833" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/weinfass.jpg" alt="Logo_Swiss_Wine" width="480" height="339" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/swiss-wine-kantone.jpg"><img class="aligncenter size-full wp-image-8832" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/swiss-wine-kantone.jpg" alt="swiss-wine-kantone" width="480" height="220" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/swiss-wine-kantone-2.jpg"><img class="aligncenter size-full wp-image-8831" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/swiss-wine-kantone-2.jpg" alt="Logo_Swiss_Wine" width="480" height="242" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/SW_Aargau_CMYK.jpg"><img class="aligncenter size-full wp-image-8830" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/SW_Aargau_CMYK.jpg" alt="Logo_Swiss_Wine" width="480" height="213" /></a>

Le nouveau logo est signé par Tyler Brûlé, le fondateur du <a href="www.wallpaper.com/">magazine Wallpaper</a> et par son équipe Winkreative.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8825</wp:post_id>
		<wp:post_date><![CDATA[2014-06-12 00:30:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-11 22:30:31]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-logo-des-vins-suisses]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="swiss-wine"><![CDATA[Swiss Wine]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[nouveau logo]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Swiss Wine, l’organe de promotion des vins suisses, décide de s’offrir un nouveau logo dans le but d’accroître sa visibilité.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_opengraph-description]]></wp:meta_key>
			<wp:meta_value><![CDATA[Seul 1 % de la production viticole suisse est vendu à l'étranger. Face à ce constat alarmant, Swiss Wine, l'organe de promotion des vins suisses, décide de s'offrir un nouveau logo dans le but d'accroître sa visibilité.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508570105;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:485;}i:1;a:1:{s:2:"id";i:660;}i:2;a:1:{s:2:"id";i:14710;}}}}]]></wp:meta_value>
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		<title>L&#039;iconique signature Vuitton dans tous ses états</title>
		<link>http://yannickbourenane.com/preprod/2014/06/13/liconique-signature-vuitton-ses-etats/</link>
		<pubDate>Thu, 12 Jun 2014 22:30:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8864</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/louis_vuitton_monogramme_8171_north_640x440.jpg"><img class="aligncenter size-full wp-image-8873" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/louis_vuitton_monogramme_8171_north_640x440.jpg" alt="louis_vuitton_monogramme_8171_north_640x440" width="640" height="440" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Capture-d’écran-2014-06-12-à-12.00.26.png">
</a>C'est vendredi, l'heure est venue de dévoiler l'une des collaborations majeures de l'année 2014 : le <a href="http://icon.louisvuitton.com/">projet "<em>Icône et Iconoclastes</em>" signé Louis Vuitton</a>. Afin de célébrer le 160ème anniversaire de la marque, six iconoclastes "<em>réputés pour leur génie créatif et leur imagination sans limite</em>" sont invités à revisiter le "<em>Monogram</em>" au travers d'une collection inédite de sacs et bagages qui sera dévoilée à l'automne 2014.

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Ainsi, Christian Louboutin, Cindy Sherman, Frank Gehry, Karl Lagerfeld, Marc Newson et Rei Kawakubo ont carte blanche pour imaginer une édition limitée de sacs et/ou bagages en toile portant leur interprétation du monogramme de la marque.

Delphine Arnault, directrice générale adjointe de Louis Vuitton et à l'origine du projet, explique : "<em>Nous souhaitions faire appel à des personnalités qui travaillent avec audace, à la fois avec leur esprit et avec leurs mains. J’ai trouvé cela fascinant — et amusant ! — de les réunir et de voir leurs différents points de vue sur le monogramme. Observer leur démarche artistique est tellement inspirant : Ce sont des génies !"</em>

Michael Burke, directeur général de <a href="www.louisvuitton.fr/">Louis Vuitton</a>, précise : "<em>Le monogramme est intemporel. Avec ce projet, nous voulons le célébrer tout en défiant les règles du classicisme.</em>"

Pour la petite histoire, c'est en 1896 que Georges Vuitton crée le "<em>Monogram</em>" en utilisant les initiales <em>LV</em>, en hommage à son père Louis Vuitton décédé 4 ans plus tôt. Il représente l'un des premiers symboles du design moderne français.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/archive_monogram.jpg"><img class="aligncenter size-full wp-image-8866" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/archive_monogram.jpg" alt="Archive_Monogramme_Vuitton" width="466" height="466" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/?s=luxe">des logos dans le luxe.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8864</wp:post_id>
		<wp:post_date><![CDATA[2014-06-13 00:30:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-12 22:30:20]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[liconique-signature-vuitton-ses-etats]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="louis-vuitton"><![CDATA[louis vuitton]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="post_tag" nicename="monogramme-louis-vuitton"><![CDATA[Monogramme Louis Vuitton]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Vuitton]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[C'est vendredi, l'heure est venue de dévoiler l'une des collaborations majeures de l'année 2014 : le projet "Icône et Iconoclastes" signé Louis Vuitton.]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_value><![CDATA[92]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510645183;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14976;}i:1;a:1:{s:2:"id";i:1090;}i:2;a:1:{s:2:"id";i:7680;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Kronenbourg s&#039;offre un redesign</title>
		<link>http://yannickbourenane.com/preprod/2014/06/16/kronenbourg-soffre-redesign/</link>
		<pubDate>Sun, 15 Jun 2014 22:30:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8876</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Kronenbourg.jpg"><img class="aligncenter size-full wp-image-8877" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Kronenbourg.jpg" alt="Logo_Kronenbourg" width="827" height="370" /></a>

<a href="http://www.kronenbourg.fr/?gclid=CPTprp-u9L4CFQf4wgod6nwAtw&amp;gclsrc=aw.ds">Kronenbourg</a>, la bière la plus consommée en France, dévoile le redesign offert à son identité visuelle à l'occasion de sa nouvelle campagne publicitaire. Créée en 1947, la marque décide de "<em>réaffirmer le statut héraldique de son logo tout en apportant un souffle contemporain.</em>"

<!--more-->

<a href="http://www.kronenbourg.fr/?gclid=CPTprp-u9L4CFQf4wgod6nwAtw&amp;gclsrc=aw.ds">Kronenbourg</a> a souhaité pérenniser les principaux codes graphiques qui sont au cœur de son identité tout en les modernisant. L'esprit de la typographie est conservé mais réactualisé. Les empattements réduits rendent l'ensemble plus stable. Les double-filets sont supprimés ce qui permet une meilleure lisibilité. Le blason est simplifié, l'ensemble paraît moins ancré dans le temps. Globalement le logo présente une meilleure architecture en revanche, le choix d'un rouge vif maintient l'aspect entrée de gamme.

L'intégralité du territoire de marque sera prochainement dévoilée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/82b579b720119e6148e5313fec5d2f2a.jpeg"><img class="aligncenter size-full wp-image-8878" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/82b579b720119e6148e5313fec5d2f2a.jpeg" alt="Logo_Kronenbourg" width="600" height="424" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-14.png"><img class="aligncenter size-full wp-image-8879" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-14.png" alt="Logo_Kronenbourg" width="1094" height="561" /></a>

L'identité est signée par Carré Noir.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8876</wp:post_id>
		<wp:post_date><![CDATA[2014-06-16 00:30:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-15 22:30:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[kronenbourg-soffre-redesign]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="kronenbourg"><![CDATA[Kronenbourg]]></category>
		<category domain="post_tag" nicename="redesign-de-logo"><![CDATA[Redesign de logo]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Kronenbourg]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Kronenbourg, la bière la plus consommée en France, dévoile à l'occasion de sa nouvelle campagne publicitaire le redesign offert à son identité visuelle.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[81]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510623780;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11690;}i:1;a:1:{s:2:"id";i:9409;}i:2;a:1:{s:2:"id";i:1859;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>25429</wp:comment_id>
			<wp:comment_author><![CDATA[jean yves]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jeanyves.tonye@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[195.24.217.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-06-16 13:52:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-06-16 11:52:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le redesign de façon globale du logotype est réussi sauf pour la couleur qui je pense devrait matérialiser le haut de gamme de cette bière. mais bon...attendons l'identité visuelle qui sera déclinée.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>25551</wp:comment_id>
			<wp:comment_author><![CDATA[Clément]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clementnicolle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.151.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-06-17 17:32:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-06-17 15:32:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le haut de gamme ? On parle bien de Kronenbourg là, le pipi qui mousse, genre haut de gamme j'ai déjà vu mieux ;)
Plus sérieusement, belle interprétation typographique, avec un questionnement sur le K qui me semble moins cohérent.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Invictus Games dévoile son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/06/17/invictus-games-devoile-identite/</link>
		<pubDate>Mon, 16 Jun 2014 22:30:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8885</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-logo-01.jpg"><img class="aligncenter size-full wp-image-8886" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-logo-01.jpg" alt="Logo_Invictus_Games" width="650" height="458" /></a>

<a href="http://invictusgames.org/">Invictus Games</a> est un événement paralympique international créé pour les soldats blessés. Il se déroulera en septembre 2014 au Queen Elizabeth Olympic Park à Londres. Huit sports seront représentés à savoir l'athlétisme, le tir à l'arc, le basket ball en fauteuil, le vélo, l'aviron en salle, le rugby <span class="Apple-style-span">en fauteuil</span>, la natation et le volley-ball assis afin "<em>d'encourager les blessés et de les accompagner dans leur chemin vers la guérison."</em><!--more-->

Invictus vient du latin et signifie "invincible." Ce terme "<em>incarne l'esprit de combat des blessés.</em>" C'est également le titre d'un poème écrit par William Ernest Henley en 1875 dont les dernières lignes sont : "<em>Je suis le maître de mon destin,</em> <em>Je suis le capitaine de mon âme.</em>"

Le logo cherche à refléter la puissance des participants tout en les reconnaissant dans leur individualité. Le nom s'inscrit en capitale dans une typographie dont la graisse prononcée inspire la force et la puissance. La mention "I AM" se distingue grâce à une typographie et une couleur différentes, elle souligne "<em>l'opportunité de réalisation personnelle que représentent ces jeux.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-10.jpg"><img class="aligncenter size-full wp-image-8900" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-10.jpg" alt="Logo_Invictus_Games" width="650" height="516" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus_games_logo_detail.png"><img class="aligncenter size-full wp-image-8903" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus_games_logo_detail.png" alt="Logo_Invictus_Games" width="1000" height="700" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-06.jpg"><img class="aligncenter size-full wp-image-8896" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-06.jpg" alt="Logo_Invictus_Games" width="650" height="496" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-05.jpg"><img class="aligncenter size-full wp-image-8895" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-05.jpg" alt="Logo_Invictus_Games" width="650" height="418" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-04.jpg"><img class="aligncenter size-full wp-image-8894" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-04.jpg" alt="Logo_Invictus_Games" width="650" height="415" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-03.jpg"><img class="aligncenter size-full wp-image-8893" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-03.jpg" alt="Logo_Invictus_Games" width="650" height="811" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-02.jpg"><img class="aligncenter size-full wp-image-8892" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-02.jpg" alt="Logo_Invictus_Games" width="650" height="813" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-01.jpg"><img class="aligncenter size-full wp-image-8891" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-01.jpg" alt="Logo_Invictus_Games" width="650" height="436" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-07.jpg"><img class="aligncenter size-full wp-image-8897" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-07.jpg" alt="Logo_Invictus_Games" width="650" height="499" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-08.jpg"><img class="aligncenter size-full wp-image-8898" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-08.jpg" alt="Logo_Invictus_Games" width="650" height="425" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-09.jpg"><img class="aligncenter size-full wp-image-8899" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/invictus-games-09.jpg" alt="Logo_Invictus_Games" width="650" height="433" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-15.png"><img class="aligncenter size-full wp-image-8890" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-15.png" alt="Logo_Invictus_Games" width="1126" height="821" /></a>

L'identité est signée par Lambie-Nairn.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/evenement/">des logos dans les événements</a> <a href="http://yannickbourenane.com/preprod/category/secteurs/sport/">et dans le sport.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8885</wp:post_id>
		<wp:post_date><![CDATA[2014-06-17 00:30:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-16 22:30:07]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[invictus-games-devoile-identite]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="post_tag" nicename="invictus-games"><![CDATA[Invictus Games]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_value><![CDATA[Invictus]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Invictus Games est un événement paralympique international créé pour les soldats blessés. Il se déroulera en septembre 2014 à Londres.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>La Pologne change de logo</title>
		<link>http://yannickbourenane.com/preprod/2014/06/18/pologne-change-logo/</link>
		<pubDate>Tue, 17 Jun 2014 22:30:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8920</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Pologne.jpg"><img class="aligncenter size-full wp-image-8921" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Pologne.jpg" alt="Logo_Pologne" width="827" height="370" /></a>

<a href="http://en.polska.pl/">La Pologne</a>, pays de l'Union européenne peuplé par plus de 38 millions d'habitants, dévoile son nouveau logo à l'occasion d'une nouvelle campagne marketing. Il vise à "<em>mieux retranscrire l'esprit du pays tout en offrant un nouveau souffle destiné à attirer les investisseurs étrangers.</em>"

<!--more-->

<a href="http://en.polska.pl/">La Pologne</a> a souhaité conserver une identité iconographique et passe donc de la représentation d'un cerf-volant à celle d'un ressort. Celui-ci cherche à symboliser "<em>un facteur de changement positif, le dynamisme, la créativité et l'innovation.</em>" Il semble pourtant que le traitement graphique stylisé rende la lecture de l'objet difficile voir quasi-impossible. Le nom du pays s'inscrit en capitale dans une typographie sans serif qui améliore la lisibilité. La signature "Spring into new" souhaite "<em>refléter la transformation du pays depuis la chute du communisme il y a 25 ans.</em>" L'ensemble conserve une dominante rouge, clin d'oeil au drapeau polonais.

<a href="https://www.youtube.com/watch?v=umDOHnTQdFo">Voir la vidéo de lancement du logo.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/168ae60.png"><img class="aligncenter size-full wp-image-8922" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/168ae60.png" alt="Logo_Pologne" width="849" height="315" /></a>Le logo est signé par Saffron Brand Consultants.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/ville/">des logos dans les villes et les pays.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8920</wp:post_id>
		<wp:post_date><![CDATA[2014-06-18 00:30:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-17 22:30:25]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="pologne"><![CDATA[pologne]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Pologne]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[La Pologne, pays de l'Union européenne peuplé par plus de 38 millions d'habitants, dévoile son nouveau logo à l'occasion d'une nouvelle campagne marketing.]]></wp:meta_value>
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	<item>
		<title>Loewe présente son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/06/19/loewe-presente-nouveau-logo/</link>
		<pubDate>Wed, 18 Jun 2014 22:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8927</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Loewe.jpg"><img class="aligncenter size-full wp-image-8928" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Loewe.jpg" alt="Logo_Loewe" width="827" height="370" /></a>

<a href="http://www.loewe.com/international/">Loewe</a>, la maison espagnole de prêt-à-porter et de maroquinerie de luxe, présente son nouveau logo. Propriété du groupe <a href="www.lvmh.fr/">LVMH</a>, la marque intègre ce changement d'identité dans son processus de renouveau engagé il y a quelques mois. Celui-ci avait déjà donné naissance à un nouveau design de magasins et à la nomination du designer londonien Jonathan Anderson comme directeur de création.<!--more-->

Le nouveau logo est signé par Michael Amzalag et Mathias Augustyniak de M/M Paris. Ce duo de graphistes s'est inspiré du travail du typographe allemand Berthold Wolp pour repenser l'identité, offrant ainsi un clin d'oeil aux origines allemandes du fondateur de Loewe.

La marque ne se présente plus que par son nom. La<span class="Apple-style-span"> ville et la date de création de la marque disparaissent du logo. </span>La nouvelle typographie aux empattements réduits confère plus de modernité à l'ensemble.

Le monogramme de la marque est également modifié. Pensé en 1970 par l'artiste espagnol Vicente Vela, il s'inspire des fers utilisés pour marquer le bétail et les peaux en cuir. Le quadruple "L" conserve donc cette structure tout en s'illustrant avec plus de finesse.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/08_Loewe_rebrand.jpg"><img class="aligncenter size-full wp-image-8929" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/08_Loewe_rebrand.jpg" alt="Logo_Loewe" width="770" height="472" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/10_Loewe_rebrand.jpg"><img class="aligncenter size-full wp-image-8930" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/10_Loewe_rebrand.jpg" alt="Logo_Loewe" width="770" height="472" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/12_Loewe_rebrand.jpg"><img class="aligncenter size-full wp-image-8931" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/12_Loewe_rebrand.jpg" alt="Logo_Loewe" width="770" height="472" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/luxe/">des logos dans le luxe.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8927</wp:post_id>
		<wp:post_date><![CDATA[2014-06-19 00:30:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-18 22:30:37]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="loewe"><![CDATA[Loewe]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Loewe]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Loewe, la maison espagnole de prêt-à-porter et de maroquinerie de luxe, présente son nouveau logo.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[78]]></wp:meta_value>
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	</item>
	<item>
		<title>Polémique : Logo vs. Religion</title>
		<link>http://yannickbourenane.com/preprod/2014/06/20/polemique-logo-vs-religion/</link>
		<pubDate>Thu, 19 Jun 2014 22:30:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8935</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/cavalitop.jpg"><img class="aligncenter wp-image-8936 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/cavalitop.jpg" alt="Logo_Polémique_Just_Cavalli" width="750" height="259" /></a>

C'est vendredi, place à la polémique : Logo vs Religion. Le styliste italien <a href="www.robertocavalli.com/">Roberto Cavalli</a> est accusé d'avoir détourné l'emblème sacré du soufisme, mouvement religieux islamique, afin de promouvoir sa nouvelle marque Just Cavalli.

<!--more-->

L'association Sufi Rights attaque le styliste pour s'être approprié l'emblème en le faisant "<em>simplement</em>" pivoter. <a href="www.robertocavalli.com/">Roberto Cavalli</a> s'en défend en présentant le logo comme "<em>une morsure de serpent faisant allusion au péché originel.</em>"

La campagne internationale de protestation, relayée sur les réseaux sociaux avec le hashtag #TakeOffJustLogo, prend de l'ampleur. Des rassemblements auraient déjà eu lieu devant les enseignes du créateur aux États-Unis, en Allemagne et à Londres. Une manifestation est prévue le 25 juin 2014, premier jour des soldes, devant le magasin parisien de <a href="www.robertocavalli.com/">Roberto Cavalli</a>.

Cette polémique relance le débat sur la propriété intellectuelle et les conflits de marques.

Le styliste avait déjà fait parler de lui en 2004 en apposant sur des maillots de bain l'image de dieux hindous. Il avait ensuite choisi de les retirer et de présenter ses excuses. En sera-t-il de même cette fois-ci ? Affaire à suivre...

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/cavali3.jpg"><img class="aligncenter wp-image-8937 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/cavali3.jpg" alt="Logo_Polémique_Just_Cavalli" width="750" height="1129" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/cavali5.jpg"><img class="aligncenter wp-image-8938 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/cavali5.jpg" alt="Logo_Polémique_Just_Cavalli" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/cavali6.jpg"><img class="aligncenter wp-image-8939 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/cavali6.jpg" alt="Logo_Polémique_Just_Cavalli" width="750" height="469" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8935</wp:post_id>
		<wp:post_date><![CDATA[2014-06-20 00:30:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-19 22:30:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[polemique-logo-vs-religion]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="cavalli"><![CDATA[Cavalli]]></category>
		<category domain="post_tag" nicename="polemique"><![CDATA[Polémique]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Polémique]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[C'est vendredi, place à la polémique. Roberto Cavalli est accusé d'avoir détourné l'emblème du soufisme afin d'en faire le logo de sa nouvelle marque.]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[70]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509490070;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12422;}i:1;a:1:{s:2:"id";i:369;}i:2;a:1:{s:2:"id";i:59;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>26156</wp:comment_id>
			<wp:comment_author><![CDATA[La laitière]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[moniquecanapeli@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.14.22.221]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-06-21 21:03:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-06-21 19:03:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ne faut-il pas simplement y voir un J et un C stylisés, collés ?
Naaannn ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Tahiti présente son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/06/23/tahiti-presente-son-nouveau-logo/</link>
		<pubDate>Sun, 22 Jun 2014 22:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8957</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Tahiti.jpg"><img class="aligncenter size-full wp-image-8958" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Tahiti.jpg" alt="Logo_Tahiti" width="827" height="370" /></a>

L'île de Tahiti a dévoilé sa nouvelle identité visuelle à l'occasion du séminaire "<em>Forum Business</em>" à Los Angeles. Ce changement a pour but de faire de Tahiti "<em>la destination la plus prisée de la Polynésie française.</em>" Dans un souci de cohérence et d'harmonisation, le logo de <a href="http://www.tahiti-tourisme.fr/?gclid=CIr37NrQiL8CFafMtAod5XEA4g">Tahiti Tourisme</a>, l'association responsable du tourisme sur l'île, a également été modifié.<!--more-->

Le logo de Tahiti paraît plus homogène. La mention "<em>The Islands of</em>" est centrée et espacée du nom de l'île ce qui améliore la structure du logo. La typographie est affinée. Le choix d'inscrire trois lettres à l'aide de grandes capitales nuit cependant à la lisibilité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tahiti-tourism-brand.jpg"><img class="aligncenter size-full wp-image-8963" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tahiti-tourism-brand.jpg" alt="Logo_Tahiti" width="500" height="375" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tahiti-travel-planner1.jpg"><img class="aligncenter size-full wp-image-8968" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tahiti-travel-planner1.jpg" alt="tahiti-travel-planner" width="1070" height="1438" /></a>

&nbsp;

Le nouveau logo de <a href="http://www.tahiti-tourisme.fr/?gclid=CIr37NrQiL8CFafMtAod5XEA4g">Tahiti Tourisme</a> :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Tahiti_Tourisme1.jpg"><img class="aligncenter size-full wp-image-8967" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Tahiti_Tourisme1.jpg" alt="Logo_Tahiti_Tourisme" width="827" height="370" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tahiti-tourism-brand-0.jpg"><img class="aligncenter size-full wp-image-8962" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/tahiti-tourism-brand-0.jpg" alt="Logo_Tahiti_Tourisme" width="650" height="409" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-44.png"><img class="aligncenter size-full wp-image-8960" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-44.png" alt="Image 4" width="1093" height="798" /></a>

L'identité est signée par FutureBrand.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/ville/">des logos dans les villes et les pays.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8957</wp:post_id>
		<wp:post_date><![CDATA[2014-06-23 00:30:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-22 22:30:37]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[tahiti-presente-son-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Tahiti]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[L'île de Tahiti a dévoilé sa nouvelle identité visuelle qui a pour but de faire de Tahiti "la destination la plus prisée de la Polynésie française."]]></wp:meta_value>
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		<title>Children&#039;s Cancer Institute change de logo</title>
		<link>http://yannickbourenane.com/preprod/2014/06/24/childrens-cancer-institute-change-logo/</link>
		<pubDate>Tue, 24 Jun 2014 07:00:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8975</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_logo_detail.gif"><img class="aligncenter size-full wp-image-8979" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_logo_detail.gif" alt="Logo_Children's_Cancer_Institute" width="1600" height="900" /></a>
Fondé en 1984 en Australie, <a href="https://www.ccia.org.au">le Children's Cancer Institute (CCIA)</a> est un institut indépendant de recherche médicale consacré aux cancers de l'enfance. Afin de s'offrir toujours plus de visibilité, l'Institut déploie une nouvelle identité visuelle.<!--more-->

<a href="https://www.ccia.org.au">Le Children's Cancer Institute</a> explique que l'idée centrale de cette nouvelle identité est que "<em>le succès est cumulatif.</em>" Les efforts de chacun sont nécessaires pour tenter de vaincre ce fléau qu'est le cancer. Ainsi, le logo s'organise en blocs de construction qui s'emboîtent pour mieux s'élever comme le montre la version animée de l'identité. L'approche graphique aux formes géométriques simples et colorées renvoie à l'univers de l'enfance. Le nom s'inscrit désormais sans la mention "<em>Australia"</em>, une façon pour l'Institut d'afficher sa dimension internationale.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_guidelines.png"><img class="aligncenter size-full wp-image-8978" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_guidelines.png" alt="Logo_Children's_Cancer_Institute" width="1000" height="918" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_poster_detail.jpg"><img class="aligncenter size-full wp-image-8981" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_poster_detail.jpg" alt="Logo_Children's_Cancer_Institute" width="1000" height="625" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_poster.jpg"><img class="aligncenter size-full wp-image-8982" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_poster.jpg" alt="Logo_Children's_Cancer_Institute" width="1000" height="714" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_business_cards.jpg"><img class="aligncenter size-full wp-image-8977" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_business_cards.jpg" alt="Logo_Children's_Cancer_Institute" width="1000" height="563" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_print_ad.jpg"><img class="aligncenter size-full wp-image-8983" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_print_ad.jpg" alt="Logo_Children's_Cancer_Institute" width="860" height="985" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_tote.jpg"><img class="aligncenter size-full wp-image-8984" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_tote.jpg" alt="Logo_Children's_Cancer_Institute" width="1000" height="900" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_outdoor_ad.jpg"><img class="aligncenter size-full wp-image-8980" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/childrens_cancer_institute_au_outdoor_ad.jpg" alt="Logo_Children's_Cancer_Institute" width="1000" height="800" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Capture-d’écran-2014-06-23-à-15.23.45.png"><img class="aligncenter size-full wp-image-8976" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Capture-d’écran-2014-06-23-à-15.23.45.png" alt="Logo_Children's_Cancer_Institute" width="1224" height="645" /></a>

L'identité est signée par Purpose Agency.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/sante/">des logos dans la santé.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8975</wp:post_id>
		<wp:post_date><![CDATA[2014-06-24 09:00:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-24 07:00:26]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[childrens-cancer-institute-change-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="childrens-cancer-institute"><![CDATA[Children's Cancer Institute]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Children's Cancer Institute]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Fondé en 1984 en Australie, le Children's Cancer Institute (CCIA) est un institut de recherche médicale indépendant consacré aux cancers de l'enfance.]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[72]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509649540;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12704;}i:1;a:1:{s:2:"id";i:936;}i:2;a:1:{s:2:"id";i:4368;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>26795</wp:comment_id>
			<wp:comment_author><![CDATA[Kaache, infographiste freelance]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[admin@kaache.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.kaache.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.239.80.199]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-06-25 08:56:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-06-25 06:56:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quand on voit l'ancien logo, il y a eu une belle amélioration. http://www.underconsideration.com/brandnew/archives/childrens_cancer_institute_au_logo.png]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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	</item>
	<item>
		<title>Métropole Rouen Normandie présente son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/06/25/metropole-rouen-normandie-presente-logo/</link>
		<pubDate>Tue, 24 Jun 2014 22:30:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=8991</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/logoMETROPOLE-630x0.jpg"><img class="aligncenter wp-image-8992 size-full" title="Logo_Métropole_Rouen_Normandie" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/logoMETROPOLE-630x0.jpg" alt="Logo_Métropole_Rouen_Normandie" width="630" height="630" /></a>

Le projet de loi du Parlement sur la décentralisation rend automatique la transformation en métropole des intercommunalités de plus de 400 000 habitants si elles se situent au centre d'une aire urbaine de plus de 650 000 habitants ou si elles sont des capitales régionales. Ainsi, le 1er janvier 2015, <a href="http://www.la-crea.fr">la communauté d'agglomération de Rouen (CREA)</a> deviendra la Métropole Rouen Normandie.<!--more-->

Afin d'assurer "<em>une transition en douceur</em>" aux habitants, le logo de la métropole reprend les codes identitaires de la <a href="http://www.la-crea.fr">CREA</a>. Les quatre composantes colorées s'organisent désormais en cercle. Le vert et le dégradé de bleu "<em>traduisent l'harmonie et l'engagement de la collectivité dans la préservation de l'environnement et du cadre de vie.</em>" Le choix de séparer ces quatre composantes, dorénavant entrecoupées d'espaces blancs, ne semble pourtant pas traduire cette idée d'harmonie et de collectivité. La mention "métropole" s'inscrit en bas de casse tandis que "Rouen Normandie" est en capitale. "Rouen" est mis en avant grâce à une typographie de couleur noire.

Le logo a été réalisé en interne.

Le logo de la <a href="http://www.la-crea.fr">CREA</a> :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/406px-Logo_Crea-rouen.svg_.png"><img class="aligncenter wp-image-8993 size-full" title="Logo_CREA_Rouen" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/406px-Logo_Crea-rouen.svg_.png" alt="Logo_CREA_Rouen" width="406" height="297" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>8991</wp:post_id>
		<wp:post_date><![CDATA[2014-06-25 00:30:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-24 22:30:37]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[metropole-rouen-normandie-presente-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="metropole-rouen-normandie"><![CDATA[Métropole Rouen Normandie]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Métropole]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[73]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Suite au projet de loi du Parlement, le 1er janvier 2015, la communauté d'agglomération de Rouen (CREA) deviendra la Métropole Rouen Normandie.]]></wp:meta_value>
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	<item>
		<title>Seattle Art Museum change de logo</title>
		<link>http://yannickbourenane.com/preprod/2014/06/26/seattle-art-museum-change-logo/</link>
		<pubDate>Wed, 25 Jun 2014 22:30:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9002</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Capture-d’écran-2014-06-25-à-15.25.38.png"><img class="aligncenter size-full wp-image-9003" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Capture-d’écran-2014-06-25-à-15.25.38.png" alt="Logo_Seattle_Art_Museum" width="653" height="262" /></a>

Le <a href="http://www.seattleartmuseum.org">Seattle Art Museum (SAM)</a>, créé en 1933, présente la particularité d'être divisé en trois emplacements : le musée d'art de Seattle, le <span style="color: #333333;"><a href="http://www.seattleartmuseum.org/visit/olympic-sculpture-park">Olympic Sculpture Park</a> et </span>le <a href="http://www.seattleartmuseum.org/visit/asian-art-museum">Asian Art Museum</a> de Volunteer Park. Combinées, les collections du SAM représentent plus de 25 000 oeuvres et objets. La nouvelle identité du musée est dévoilée tandis que la précédente, conçue par Pentagram en 2007, a été jugée par les responsables du lieu comme "<em>trop légère, tellement qu'elle en était devenue presque invisible."</em><!--more-->

Le nouveau logo du <a href="http://www.seattleartmuseum.org">Seattle Art Museum</a> vise donc "<em>à recentrer le positionnement de la marque, à sensibiliser et à créer un engagement plus profond avec le public clé.</em>" Cette envie et ce besoin de visibilité sont donc ressentis dans le choix typographique. L'acronyme du <a href="http://www.seattleartmuseum.org">Seattle Art Museum</a> s'inscrit en capitale dans une typographie sans serif dont la graisse est très prononcée. La lettre "A" apparaît en contre-forme et permet à l'identité de vivre sur fond photographique grâce à un jeu de transparence.

L'identité est signée par Hornall Anderson.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_logo_detail.png"><img class="aligncenter size-full wp-image-9007" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_logo_detail.png" alt="Logo_Seattle_Art_Museum" width="1000" height="412" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_stationery.png"><img class="aligncenter size-full wp-image-9013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_stationery.png" alt="Logo_Seattle_Art_Museum" width="1000" height="677" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_poster_02.jpg"><img class="aligncenter size-full wp-image-9011" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_poster_02.jpg" alt="Logo_Seattle_Art_Museum" width="1000" height="728" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_poster_03.jpg"><img class="aligncenter size-full wp-image-9012" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_poster_03.jpg" alt="Logo_Seattle_Art_Museum" width="903" height="388" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_magazine.jpg"><img class="aligncenter size-full wp-image-9008" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_magazine.jpg" alt="Logo_Seattle_Art_Museum" width="827" height="378" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_lobby_render.jpg"><img class="aligncenter size-full wp-image-9006" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_lobby_render.jpg" alt="Logo_Seattle_Art_Museum" width="900" height="579" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_olympic_park_render.jpg"><img class="aligncenter size-full wp-image-9009" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_olympic_park_render.jpg" alt="Logo_Seattle_Art_Museum" width="1000" height="750" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_poster_01.jpg"><img class="aligncenter size-full wp-image-9010" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/sam_poster_01.jpg" alt="Logo_Seattle_Art_Museum" width="720" height="1080" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Capture-d’écran-2014-06-25-à-15.26.25.png"><img class="aligncenter size-full wp-image-9005" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Capture-d’écran-2014-06-25-à-15.26.25.png" alt="Logo_Seattle_Art_Museum" width="1034" height="618" /></a>

Le précédent logo du <a style="color: #df0000;" href="http://www.seattleartmuseum.org">Seattle Art Museum</a> :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Capture-d’écran-2014-06-25-à-15.25.15.png"><img class="aligncenter size-full wp-image-9004" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Capture-d’écran-2014-06-25-à-15.25.15.png" alt="Ancien_Logo_Seattle_Art_Museum" width="429" height="139" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9002</wp:post_id>
		<wp:post_date><![CDATA[2014-06-26 00:30:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-25 22:30:55]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[seattle-art-museum-change-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="seattle-art-museum"><![CDATA[Seattle Art Museum]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Seattle Art Museum]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Seattle Art Museum change d'identité tandis que la précédente était considérée comme "trop légère, tellement qu'elle en était devenue presque invisible."]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[81]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510449915;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9307;}i:1;a:1:{s:2:"id";i:576;}i:2;a:1:{s:2:"id";i:268;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>28932</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kofrrfgg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.75.208.132]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-06 18:03:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-06 16:03:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rien à faire! Les Ricains sont vraiment les meilleurs... ♥]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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		</wp:comment>
	</item>
	<item>
		<title>Le logo de la Coupe du Monde 2014 a son détournement</title>
		<link>http://yannickbourenane.com/preprod/2014/06/27/logo-coupe-du-monde-2014-detournement/</link>
		<pubDate>Thu, 26 Jun 2014 22:30:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9019</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/10489986_812080208803075_7086630742046011627_n.jpg"><img class="aligncenter size-full wp-image-9020" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/10489986_812080208803075_7086630742046011627_n.jpg" alt="Logo_Coupe_Du_Monde_2014" width="624" height="360" /></a>

C'est vendredi, alors que la 20ème édition de la <a href="http://fr.fifa.com/index.html">Coupe du Monde de la FIFA</a> bat son plein, les créatifs se déchaînent avec son logo.

<!--more-->

Le logo de la <a href="http://fr.fifa.com/index.html">Coupe du Monde 2014</a> se nomme "Inspiration" et représente trois mains, aux couleurs du Brésil, qui tiennent le trophée de la Coupe. L'idée centrale est celle de rapprochement et de cohésion face à cet événement sportif. Le logo est signé par l'agence brésilienne Africa.

Il semblerait pourtant que certains ne l'aient pas vu sous cet oeil et préféraient y voir une main qui cache un visage "<em>présumé honteux.</em>" La main cache une série d'émotions allant de la joie à la tristesse en passant par la surprise. Un petit clin d'oeil aux supporters qui doivent se retrouver dans cette palette d'émotions.

Le logo original de la <a href="http://fr.fifa.com/index.html">Coupe du Monde 2014</a> :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/719px-WC-2014-Brasil.svg_.png"><img class="aligncenter size-full wp-image-9021" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/719px-WC-2014-Brasil.svg_.png" alt="Logo_Coupe_Du_Monde_2014" width="719" height="898" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9019</wp:post_id>
		<wp:post_date><![CDATA[2014-06-27 00:30:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-26 22:30:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo-coupe-du-monde-2014-detournement]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="coupe-du-monde-2014"><![CDATA[Coupe du Monde 2014]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Coupe du Monde]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Logo_Coupe_Du_Monde_2014C'est vendredi, alors que la 20ème édition de la Coupe du Monde de la FIFA bat son plein, les créatifs se déchainent avec son logo.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[78]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510370377;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5957;}i:1;a:1:{s:2:"id";i:10340;}i:2;a:1:{s:2:"id";i:6610;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>28931</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kofrrfgg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.75.208.132]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-06 18:02:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-06 16:02:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas mal... ^^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1404719564.826239109039306640625;s:7:"message";s:59:"Lisa - Bedandy a changé l'état du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>Android modifie son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/06/30/android-modifie-logo/</link>
		<pubDate>Mon, 30 Jun 2014 09:00:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9030</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Android.jpg"><img class="aligncenter size-full wp-image-9031" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Logo_Android.jpg" alt="Logo_Android" width="827" height="298" /></a>

<a href="http://www.android.com/">Android</a>, le système d'exploitation mobile pour smartphones et tablettes tactiles, modifie la typographie de son logo pour "<em>une meilleure lisibilité</em>" tout en précisant que le célèbre robot vert de la marque est conservé.

<!--more-->

<a href="http://www.android.com/">Android</a> arbore donc une nouvelle typographie dont le maître-mot semble être la simplicité. Le nom s'inscrit en bas de casse, les caractères présentent désormais un tracé complet contrairement à ceux de la précédente identité. Le tout s'illustre dans une couleur grise. Il semblerait que la marque ait voulu atténuer l'originalité de son logo, au risque de passer inaperçu ?

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/android_2014_webcast_screenshots.jpg"><img class="aligncenter size-full wp-image-9034" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/android_2014_webcast_screenshots.jpg" alt="Logo_Android" width="1000" height="676" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-35.png"><img class="aligncenter size-full wp-image-9035" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Image-35.png" alt="Logo_Android" width="1589" height="748" /></a>

L'identité est signée par N/A.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9030</wp:post_id>
		<wp:post_date><![CDATA[2014-06-30 11:00:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-30 09:00:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[android-modifie-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="android"><![CDATA[Android]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Android]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Android modifie la typographie de son logo pour "une meilleure lisibilité" tout en précisant que le célèbre robot vert de la marque est conservé.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[78]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510367130;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12232;}i:1;a:1:{s:2:"id";i:8580;}i:2;a:1:{s:2:"id";i:8147;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Les 17 nouveaux logos du mois de juin 2014</title>
		<link>http://yannickbourenane.com/preprod/2014/07/01/les-17-nouveaux-logos-du-mois-juin-2014/</link>
		<pubDate>Mon, 30 Jun 2014 22:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9047</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Nouveaux_Logos_Juin_2014.jpg"><img class="aligncenter size-full wp-image-9048" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/06/Nouveaux_Logos_Juin_2014.jpg" alt="Nouveaux_Logos_Juin_2014" width="600" height="841" /></a>

<span class="Apple-style-span" style="color: #333333;">Voici un récapitulatif des nouveaux logos dévoilés au mois de juin 2014 et diffusés sur <a style="font-weight: inherit; font-style: inherit; color: #000000;" href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : <a href="www.fendi.com">Fendi</a>, <a href="http://www.google.fr/webhp?hl=fr">Google</a>, <a href="http://www.rio450anos.com.br/">les 450 ans de Rio</a>, <a href="http://www.stockholm.se/">Stockholm</a>, <a href="www8.hp.com/us/en/cloud/helion-overview.html">HP Helion</a>, <a href="www.orange.fr/">Orange</a>, <a href="www.strategie.gouv.fr/">France Stratégie</a>, <a href="www.swisswine.ch/french/bienv/main.asp">Swiss Wine</a>, <a href="www.kronenbourg.fr/Kronenbourg‎">Kronenbourg</a>, <a href="www.invictusgames.org/">Invictus Games</a>, <a href="http://en.polska.pl/">Pologne</a>, <a href="www.loewe.com/">Loewe</a>, <a href="http://yannickbourenane.com/preprod/2014/06/23/tahiti-presente-son-nouveau-logo/">Tahiti</a>, <a href="https://www.ccia.org.au/">Children's Cancer Institute</a>, <a href="www.la-crea.fr/vers-la-metropole-rouen-normandie-1126">Métropole Rouen Normandie</a>, <a href="http://www.seattleartmuseum.org/">SAM</a> et <a href="www.android.com/">Android</a>.</span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9047</wp:post_id>
		<wp:post_date><![CDATA[2014-07-01 00:30:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-06-30 22:30:33]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[les-17-nouveaux-logos-du-mois-juin-2014]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="post_tag" nicename="nouveaux-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="nouveaux-logos-juin-2014"><![CDATA[Nouveaux logos juin 2014]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[nouveaux logos]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Voici un récapitulatif des nouveaux logos dévoilés au mois de juin 2014 et diffusés sur le blog de l’actualité des identités visuelles, Logonews.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[66]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510064723;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7429;}i:1;a:1:{s:2:"id";i:6524;}i:2;a:1:{s:2:"id";i:4029;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>28022</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent DROUOT]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vdrouot@me.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.vincentdrouot.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.90.26.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-01 15:04:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-01 13:04:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

J'adore votre site ! Enfin un moyen pour faire évoluer la culture du logo 
auprès des clients, avec qui j'ai souvent du mal à leur expliquer que 
ma proposition de logo est tendance ! ;-)

J'ai créé un logo dernièrement et j'ai pu découvrir avec plaisir que
j’étais bien dans les tendances, merci à vous ! 
(mots empilés, forme géométrique, flat color).

Voici le logo en question, pour l’évènement 
Forum International de l'Evolution de la Conscience :
http://www.evolutionconscience.com/

L'idée ici était de pouvoir symboliser la perspective, car comme les philosophes 
l'expriment: “Avoir plus de conscience, c'est intégrer plus de perspectives".

Et c'est amusant, je suis tombé hier sur le nouveau logo de Bercy Arena :
http://www.bercyarena.paris/
et il est assez proche ;-)

J'ai réalisé d'autres logos et j'aimerai bien votre avis,
peut être cherchez vous des logos pour faire des articles ?

Au plaisir de lire vos articles et de vous lire,

Bien sincèrement,

Vincent]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>28024</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.252.231]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-01 15:21:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-01 13:21:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Vincent,

Merci pour tous ces compliments !
Vous pouvez effectivement nous envoyer des créations de logos à l'adresse logonews@bedandy.fr
Afin qu'un logo fasse éventuellement l'objet d'un article, il faut que la création soit récente.
A bientôt,
Cordialement.

Lisa - Logonews]]></wp:comment_content>
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			<wp:comment_parent>28022</wp:comment_parent>
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	</item>
	<item>
		<title>TV Breizh présente son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/07/01/tv-breizh-presente-nouveau-logo/</link>
		<pubDate>Tue, 01 Jul 2014 14:00:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9060</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_TV_Breizh.jpg"><img class="aligncenter size-full wp-image-9061" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_TV_Breizh.jpg" alt="Logo_TV_Breizh" width="827" height="281" /></a>

<a href="http://www.tvbreizh.fr/">TV Breizh</a>, chaîne de télévision française qui appartient au <a href="www.groupe-tf1.fr/">groupe TF1</a>, présente son nouveau logo accompagné d'un nouvel habillage. Créée en 2000, la chaîne est aujourd'hui "<em>leader des mini généralistes payantes</em>" et décide de s'offrir un univers plus coloré pour un ensemble plus "<em>fluide, élégant et moderne.</em>"<!--more-->

On observe une envie de la part de <a href="http://www.tvbreizh.fr/">TV Breizh</a> de monter en gamme. La disparition des effets de 3D et de reflet ainsi que la suppression des faisceaux lumineux, servant à illustrer un phare breton, confèrent plus de modernité à l'ensemble. La mention "TV" s'inscrit dans un cartouche carré cherchant peut-être à représenter un poste de télévision. <span class="Apple-style-span">La mention "<em style="font-style: italic;">Breizh</em>", qui signifie "<em style="font-style: italic;">Bretagne</em>" en breton, est donc mise en avant et s'inscrit dans une typographie sans serif dont le corps et la graisse sont plus importants.</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/ob_eaeced_habillage-1-11193717wwhsa.jpg"><img class="aligncenter size-full wp-image-9066" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/ob_eaeced_habillage-1-11193717wwhsa.jpg" alt="Logo_TV_Breizh" width="492" height="273" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/ob_d7dec2_habillage-3-11193715vknos.jpg"><img class="aligncenter size-full wp-image-9065" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/ob_d7dec2_habillage-3-11193715vknos.jpg" alt="Logo_TV_Breizh" width="492" height="273" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/ob_768475_habillage-5-11193713ajgma.jpg"><img class="aligncenter size-full wp-image-9064" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/ob_768475_habillage-5-11193713ajgma.jpg" alt="Logo_TV_Breizh" width="492" height="273" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/ob_6c4888_habillage-2-11193716zdmep.jpg"><img class="aligncenter size-full wp-image-9063" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/ob_6c4888_habillage-2-11193716zdmep.jpg" alt="Logo_TV_Breizh" width="492" height="273" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-21.png"><img class="aligncenter size-full wp-image-9062" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-21.png" alt="Logo_TV_Breizh" width="1103" height="845" /></a>

L'identité est signée par l'agence Dream On.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/media/">des logos dans les media.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9060</wp:post_id>
		<wp:post_date><![CDATA[2014-07-01 16:00:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-01 14:00:38]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[tv-breizh-presente-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="tv-breizh"><![CDATA[TV Breizh]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[TV Breizh]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[TV Breizh, chaîne de télévision française qui appartient au groupe TF1, présente son nouveau logo accompagné d'un nouvel habillage.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[81]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510147230;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1343;}i:1;a:1:{s:2:"id";i:386;}i:2;a:1:{s:2:"id";i:2049;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>28187</wp:comment_id>
			<wp:comment_author><![CDATA[Styven]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ecrire@styven.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.styven.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.207.183.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-02 11:15:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-02 09:15:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et la Bretagne, elle est où ? Bizarre de ne pas utiliser les nombreux éléments de la Bretagne... Un peu trop aseptisé du coup.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>28581</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.210.194.133]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-04 13:13:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-04 11:13:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est beaucoup mieux mais c'est vrai que la Bretagne n'est plus dans ce logo (mis à part le nom). Mais bon, Colombo et Hercules Poirot n'ont rien de breton après tout ! lol]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>28930</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kofrrfgg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.75.208.132]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-06 18:01:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-06 16:01:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Catastrophe! Ce nom est désormais une coquille vide, niveau programmation. Mais que fait le CSA???]]></wp:comment_content>
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	</item>
	<item>
		<title>Silver &amp; Green présente sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2014/07/02/silver-green-presente-sa-nouvelle-identite/</link>
		<pubDate>Tue, 01 Jul 2014 22:30:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9070</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Silver_And_Green.jpg"><img class="aligncenter size-full wp-image-9071" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Silver_And_Green.jpg" alt="Logo_Silver_And_Green" width="827" height="370" /></a>

<a href="http://silverandgreen.com/">Silver &amp; Green</a> est une entreprise familiale indépendante qui produit des spécialités méditerranéennes à destination des professionnels de la restauration. Afin de "<em>se différencier d'une concurrence toujours plus présente"</em>, la marque s'est offerte un nouveau logo et de nouveaux packaging.

<!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://silverandgreen.com/">Silver &amp; Green</a> explique que l</span>'objectif était de rendre la marque "<em>ludique et moderne</em>" tout en faisant ressortir "<em>l'aspect rustique et fait maison de ses produits.</em>" Ainsi, le nom de la marque adopte une typographie de style manuscrit à l'allure texturée qui reflète parfaitement cette idée "<em>de tradition et d'artisanat.</em>" Le tout s'illustre au travers d'une large palette de couleurs vives qui modernise l'identité et "<em>sert également à préciser la gamme d'ingrédients ainsi que les cultures qui inspirent les recettes</em>."

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_01.jpg"><img class="aligncenter size-full wp-image-9073" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_01.jpg" alt="Logo_Silver_And_Green" width="650" height="448" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_20.jpg"><img class="aligncenter size-full wp-image-9087" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_20.jpg" alt="Logo_Silver_And_Green" width="650" height="433" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_03.jpg"><img class="aligncenter size-full wp-image-9074" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_03.jpg" alt="Logo_Silver_And_Green" width="650" height="458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_13.jpg"><img class="aligncenter size-full wp-image-9082" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_13.jpg" alt="Logo_Silver_And_Green" width="650" height="458" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_18.jpg"><img class="aligncenter size-full wp-image-9085" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_18.jpg" alt="Logo_Silver_And_Green" width="650" height="463" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_16.jpg"><img class="aligncenter size-full wp-image-9084" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_16.jpg" alt="Logo_Silver_And_Green" width="650" height="433" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_15.jpg"><img class="aligncenter size-full wp-image-9083" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_15.jpg" alt="Logo_Silver_And_Green" width="650" height="463" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_09.jpg"><img class="aligncenter size-full wp-image-9078" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_09.jpg" alt="Logo_Silver_And_Green" width="650" height="236" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_07.jpg"><img class="aligncenter size-full wp-image-9077" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_07.jpg" alt="Logo_Silver_And_Green" width="650" height="433" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_06.jpg"><img class="aligncenter size-full wp-image-9076" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_06.jpg" alt="Logo_Silver_And_Green" width="650" height="433" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_04.jpg"><img class="aligncenter size-full wp-image-9075" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_04.jpg" alt="Logo_Silver_And_Green" width="650" height="433" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_11.jpg"><img class="aligncenter size-full wp-image-9080" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_11.jpg" alt="Logo_Silver_And_Green" width="650" height="475" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_12.jpg"><img class="aligncenter size-full wp-image-9081" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_12.jpg" alt="Logo_Silver_And_Green" width="650" height="447" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_10.jpg"><img class="aligncenter size-full wp-image-9079" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Silver_and_Green_10.jpg" alt="Logo_Silver_And_Green" width="650" height="433" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-22.png"><img class="aligncenter size-full wp-image-9072" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-22.png" alt="Logo_Silver_And_Green" width="1006" height="754" /></a>

L'identité de <span class="Apple-style-span"><a style="color: #0060ff;" href="http://silverandgreen.com/">Silver &amp; Green</a> </span>est signée par Salad.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9070</wp:post_id>
		<wp:post_date><![CDATA[2014-07-02 00:30:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-01 22:30:52]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[silver-green-presente-sa-nouvelle-identite]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="silver-green"><![CDATA[Silver &amp; Green]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Silver & Green]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Silver & Green est une entreprise familiale indépendante qui produit des spécialités méditerranéennes à destination des professionnels de la restauration.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[73]]></wp:meta_value>
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		</wp:postmeta>
	</item>
	<item>
		<title>Promovacances cherche à monter en gamme</title>
		<link>http://yannickbourenane.com/preprod/2014/07/03/promovacances-cherche-monter-en-gamme/</link>
		<pubDate>Wed, 02 Jul 2014 22:30:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9094</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Promovacances.jpg"><img class="aligncenter size-full wp-image-9095" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Promovacances.jpg" alt="Logo_Promovacances" width="827" height="339" /></a>

<a href="http://www.promovacances.com/?version=HP_REFONTE">Promovacances</a> se présente comme "<em>le leader français de la vente de séjours en ligne</em>" avec 430 millions d'euros de chiffre d'affaires en 2013 et 600 000 clients. Afin de séduire une clientèle plus large, le voyagiste souhaite aujourd'hui s'orienter vers le moyen de gamme "<em>en mettant en avant le rapport qualité-prix plutôt que les premiers prix."</em><!--more-->

L'image d'une offre low-cost ne semble plus correspondre à l'esprit de <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.promovacances.com/?version=HP_REFONTE">Promovacances</a>. A. de Mendonça, directeur général du <a href="www.karavel.com/">groupe Karavel</a> auquel appartient Promovacances, explique : "</span><em>À un certain stade et pour une certaine frange de clientèle, le discount finit par faire peur. Ces personnes se disent que si c'est aussi peu cher, ça ne peut pas être bien.</em>"

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.promovacances.com/?version=HP_REFONTE">Promovacances</a> cherche donc à s'offrir une image "<em>plus sobre et qualitative</em>." La marque a souhaité mettre en avant la mention "<em>vacances</em>" plutôt que "<em>promo</em>" afin de souligner son nouveau positionnement. Il semble pourtant que les procédés graphiques utilisés n'aident pas le logo à monter en gamme. En effet, la mention "<em>vacances</em>" se dote d'une graisse plus importante qui peut nuire à l'homogénéité de l'identité. Trois marques verticales de couleur orange surplombent la lettre "v", elles cherchent peut-être à marquer l'étonnement des clients face à la qualité des vacances proposées. La signature vient préciser l'offre de <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.promovacances.com/?version=HP_REFONTE">Promovacances</a> : "<em>Petits prix, grandes vacances."</em></span></span>

Par ailleurs, la marque souhaite également développer son réseau de distribution en passant de 40 agences physiques à 75 dans toute la France.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/1907362_10153116624454119_4151828872839003298_n.jpg"><img class="aligncenter size-full wp-image-9097" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/1907362_10153116624454119_4151828872839003298_n.jpg" alt="Logo_Promovacances" width="720" height="265" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-23.png"><img class="aligncenter size-full wp-image-9098" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-23.png" alt="Logo_Promovacances" width="1185" height="767" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/distribution/">des logos dans la distribution</a> <a href="http://yannickbourenane.com/preprod/category/secteurs/tourisme/">et le tourisme.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9094</wp:post_id>
		<wp:post_date><![CDATA[2014-07-03 00:30:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-02 22:30:10]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[promovacances-cherche-monter-en-gamme]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="promovacances"><![CDATA[Promovacances]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Promovacances]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Promovacances se présente comme "le leader français de la vente de séjours en ligne". Afin de séduire une clientèle plus large, il change de positionnement.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[94]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510703227;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5743;}i:1;a:1:{s:2:"id";i:3710;}i:2;a:1:{s:2:"id";i:5815;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>28409</wp:comment_id>
			<wp:comment_author><![CDATA[Bastien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[brdesign@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://twitter.com/BastienREGIS</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[195.101.148.97]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-03 13:08:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-03 11:08:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouai je reste septique sur leur nouvelle image car vouloir ne plus être considéré comme low-cost et utilisé un slogan avec "petit prix" me parait un peu bizarre. Ajouter à cela "Promo" dans le nom de la marque.... A suivre...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1404389945.9692490100860595703125;s:7:"message";s:59:"Lisa - Bedandy a changé l'état du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>28929</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kofrrfgg@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.75.208.132]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-06 18:00:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-06 16:00:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mmh... "monter en gamme"? Tous ces éléments de langage galvaudés pour finalement accoucher d'un logo périmé.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Quand un dessinateur rivalise avec la photographie</title>
		<link>http://yannickbourenane.com/preprod/2014/07/04/dessinateur-rivalise-photographie/</link>
		<pubDate>Thu, 03 Jul 2014 22:30:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9105</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/mems-659x494.jpg"><img class="aligncenter size-full wp-image-9106" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/mems-659x494.jpg" alt="Marcello_Barenghi_M&amp;Ms" width="659" height="494" /></a>

C'est vendredi, focus sur le talent du moment. <a href="http://www.marcellobarenghi.com/">Marcello Barenghi</a> est un dessinateur italien qui possède un don incroyable : donner du relief et de la brillance aux objets en quelques coups de crayon à tel point qu'une fois finis ils sont plus vrais que nature. Ces dessins en deux dimensions d'une précision hors norme sont également présentés par étape en vidéo sur <a href="https://www.youtube.com/user/marcellobarenghi">la chaîne Youtube de Marcello Barenghi.</a><!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-11.png"><img class="aligncenter size-full wp-image-9109" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-11.png" alt="Marcello_Barenghi_Coca_Cola2" width="694" height="463" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/marcello-barenghi-32.jpg"><img class="aligncenter size-full wp-image-9112" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/marcello-barenghi-32.jpg" alt="Marcello_Barenghi_Snickers" width="790" height="592" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/15-realistic-color-pencil-drawing.jpg"><img class="aligncenter size-full wp-image-9108" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/15-realistic-color-pencil-drawing.jpg" alt="Marcello_Barenghi_Pepsi" width="660" height="675" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/marcello-barenghi-52.jpg"><img class="aligncenter size-full wp-image-9113" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/marcello-barenghi-52.jpg" alt="Marcello_Barenghi_Figaro" width="790" height="592" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nutella.jpg"><img class="aligncenter size-full wp-image-9115" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nutella.jpg" alt="Marcello_Barenghi_Nutella" width="1024" height="768" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lattina-fagioli-seconda-659x494.jpg"><img class="aligncenter size-full wp-image-9110" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lattina-fagioli-seconda-659x494.jpg" alt="Marcello_Barenghi_Conserve" width="659" height="494" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lattina.jpg"><img class="aligncenter size-full wp-image-9111" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lattina.jpg" alt="Marcello_Barenghi_Monster" width="1024" height="768" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/twix-2-659x494.jpg"><img class="aligncenter size-full wp-image-9116" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/twix-2-659x494.jpg" alt="Marcello_Barenghi_Twix" width="659" height="494" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/marcello-barenghi-92.jpg"><img class="aligncenter size-full wp-image-9114" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/marcello-barenghi-92.jpg" alt="Marcello_Barenghi_Ketchup" width="790" height="592" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/10-colored-pencil-drawing-bottle.jpg"><img class="aligncenter size-full wp-image-9107" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/10-colored-pencil-drawing-bottle.jpg" alt="Marcello_Barenghi_Coca_Cola1" width="660" height="675" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9105</wp:post_id>
		<wp:post_date><![CDATA[2014-07-04 00:30:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-03 22:30:54]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[dessinateur-rivalise-photographie]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="marcello-barenghi"><![CDATA[Marcello Barenghi]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Marcello Barenghi]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[C'est vendredi, focus sur le talent du moment. Marcello Barenghi est un dessinateur italien qui possède un don incroyable.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510081188;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:752;}i:1;a:1:{s:2:"id";i:11753;}i:2;a:1:{s:2:"id";i:822;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>28892</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vb@raymondford.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://raymondford.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.209.239.120]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-06 09:46:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-06 07:46:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Chers amis, ça n'est pas non plus très nouveau, et ça porte un nom depuis les années 50/60 : hyperréalisme.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Les Sales Gosses présente son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/07/24/les-sales-gosses-presente-identite/</link>
		<pubDate>Wed, 23 Jul 2014 22:30:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9120</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-8.jpg"><img class="aligncenter size-full wp-image-9121" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-8.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="475" /></a>

<a href="http://www.lessalesgosses.ca/">Les Sales Gosses</a> est un restaurant qui a récemment ouvert ses portes au Québec. Il souhaite projeter une image "<em>rebelle et élégante</em>" avec une identité pensée autour "<em>du noir et blanc, de la texture et de la peinture."</em><!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.lessalesgosses.ca/">Les Sales Gosses</a> propose une identité qui réunit intelligemment et subtilement ces deux opposés très contrastés que sont l'élégance et l'aspect rebelle. La qualité du rendu final est autant due aux choix graphiques, qu'aux textures utilisées et au travail photographique des visuels (affiches, publicités).</span>

Le nom s'inscrit en capitale dans une typographie de style pochoir. La signature "<em>Resto volontairement décalé</em>" vient asseoir le concept du restaurant <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.lessalesgosses.ca/">Les Sales Gosses</a>.</span>

L'agence Figure Studio, à l'origine de cette identité, explique : "<em>Ce projet nous a permis de mélanger plusieurs de nos passions ; le noir et blanc, la peinture ainsi que la photographie. Ce fût un réel plaisir d'expérimenter avec diverses matières et de travailler à la main.</em>"

<a href="http://vimeo.com/98487800">Voir la vidéo de lancement de l'identité.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-11.jpg"><img class="aligncenter size-full wp-image-9133" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-11.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="427" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-1.jpg"><img class="aligncenter size-full wp-image-9123" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-1.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="427" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-3.jpg"><img class="aligncenter size-full wp-image-9126" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-3.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="427" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-1bis.jpg"><img class="aligncenter size-full wp-image-9124" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-1bis.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="427" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-5.jpg"><img class="aligncenter size-full wp-image-9128" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-5.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="958" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-4.jpg"><img class="aligncenter size-full wp-image-9127" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-4.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-2.jpg"><img class="aligncenter size-full wp-image-9125" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-2.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="474" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-6.jpg"><img class="aligncenter size-full wp-image-9129" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-6.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="477" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-7.jpg"><img class="aligncenter size-full wp-image-9130" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-7.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="427" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-12.jpg"><img class="aligncenter size-full wp-image-9134" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-12.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="476" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-13.jpg"><img class="aligncenter size-full wp-image-9135" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-13.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="427" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-12.png"><img class="aligncenter size-full wp-image-9122" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-12.png" alt="Logo_Les_Sales_Gosses" width="915" height="824" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-9.jpg"><img class="aligncenter size-full wp-image-9131" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-9.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="962" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-14.jpg"><img class="aligncenter size-full wp-image-9136" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-14.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="962" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-10.jpg"><img class="aligncenter size-full wp-image-9132" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/lessalesgosses-10.jpg" alt="Logo_Les_Sales_Gosses" width="640" height="427" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/restaurants-et-bars/">des logos dans les restaurants et les bars.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9120</wp:post_id>
		<wp:post_date><![CDATA[2014-07-24 00:30:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-23 22:30:12]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-sales-gosses-presente-identite]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="les-sales-gosses"><![CDATA[Les Sales Gosses]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Les Sales Gosses]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Les Sales Gosses, un restaurant qui a ouvert ses portes au Québec, a choisi une identité pensée autour "du noir et blanc, de la texture et de la peinture."]]></wp:meta_value>
		</wp:postmeta>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>32678</wp:comment_id>
			<wp:comment_author><![CDATA[wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://society6.com/thomasofficial</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-24 13:32:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-24 11:32:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a que moi qui ai lu "SLG" sur la boite de cigarette ? ^^
Sinon c'est très beau je trouve, j'aime beaucoup]]></wp:comment_content>
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	</item>
	<item>
		<title>Nescafé redesign son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/07/07/nescafe-redesign-identite/</link>
		<pubDate>Sun, 06 Jul 2014 22:30:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9141</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Nescafé.jpg"><img class="aligncenter size-full wp-image-9142" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Nescafé.jpg" alt="Logo_Nescafé" width="827" height="370" /></a>

Face à une concurrence toujours plus présente, Nescafé redesign son identité et lance une nouvelle campagne destinée à "<em>une nouvelle génération de buveurs de café : les jeunes adultes et les adolescents.</em>" <a href="http://www.nescafe.com/">Nescafé</a> est une marque de café instantané c<span class="Apple-style-span">réée en 1938 en Suisse et </span>commercialisée par <a href="www.nestle.fr/">Nestlé</a> dans plus de 180 pays.

<!--more-->

<span class="Apple-style-span"><a style="color: #df0000;" href="http://www.nescafe.com/">Nescafé</a> présente un redesign qui a mis l'accent sur son accent. Il épouse la forme de la vapeur qui s'échappe d'une tasse à café. La typographie est également modifiée et présente de nouveaux caractères plus arrondis. La couleur rouge, toujours très présente dans l'identité, habille également la tasse emblématique de la marque qui est dorénavant présentée en vue aérienne.</span>

Les nouvelles campagnes "<em>Tout commence avec un <span class="Apple-style-span"><a style="color: #df0000;" href="http://www.nescafe.com/">Nescafé</a>" </span></em>et "<em>REDvolution</em>" sont signées par Publicis, CBA et OgilvyOne.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_logo_construction.jpg"><img class="aligncenter size-full wp-image-9151" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_logo_construction.jpg" alt="Logo_Nescafé" width="900" height="658" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_fb_covers.jpg"><img class="aligncenter size-full wp-image-9145" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_fb_covers.jpg" alt="Logo_Nescafé" width="851" height="975" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_mexico_words.jpg"><img class="aligncenter size-full wp-image-9152" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_mexico_words.jpg" alt="Logo_Nescafé" width="1000" height="1000" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_fb_yinyang.png"><img class="aligncenter size-full wp-image-9150" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_fb_yinyang.png" alt="Logo_Nescafé" width="720" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_fb_love_your_new_accent.png"><img class="aligncenter size-full wp-image-9147" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_fb_love_your_new_accent.png" alt="Logo_Nescafé" width="720" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_fb_postal_thing.jpg"><img class="aligncenter size-full wp-image-9149" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_fb_postal_thing.jpg" alt="Logo_Nescafé" width="720" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_fb_mug_shape.png"><img class="aligncenter size-full wp-image-9148" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_fb_mug_shape.png" alt="Logo_Nescafé" width="720" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_fb_error.png"><img class="aligncenter size-full wp-image-9146" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_fb_error.png" alt="Logo_Nescafé" width="600" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_mug.jpg"><img class="aligncenter size-full wp-image-9154" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_mug.jpg" alt="Logo_Nescafé" width="1000" height="1000" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_packaging.jpg"><img class="aligncenter size-full wp-image-9155" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/nescafe_packaging.jpg" alt="Logo_Nescafé" width="941" height="1547" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/1782548_683144295090180_6972222450649309151_o.jpg"><img class="aligncenter size-full wp-image-9144" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/1782548_683144295090180_6972222450649309151_o.jpg" alt="Logo_Nescafé" width="2048" height="1244" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9141</wp:post_id>
		<wp:post_date><![CDATA[2014-07-07 00:30:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-06 22:30:01]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nescafe-redesign-identite]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nescafe"><![CDATA[Nescafé]]></category>
		<category domain="post_tag" nicename="redesign-de-logo"><![CDATA[Redesign de logo]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Nescafé]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Nescafé est une marque de café instantané créée en 1938 en Suisse et commercialisée par Nestlé dans plus de 180 pays. La marque redesign son identité.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
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		<wp:comment>
			<wp:comment_id>29093</wp:comment_id>
			<wp:comment_author><![CDATA[yaj]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yajuve@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.97.41.123]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-07 18:20:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-07 16:20:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[very nice]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>29104</wp:comment_id>
			<wp:comment_author><![CDATA[Thomfolio]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.seynaeve@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.thomfolio.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.180.126.159]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-07 20:18:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-07 18:18:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Des fans de Big Bang Theory chez les agences "It all starts with a big bang, bang !"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>30920</wp:comment_id>
			<wp:comment_author><![CDATA[yeah]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jiji@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.164.156.12]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-16 14:02:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-16 12:02:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouais. Pas convaincu. AUCUN changement, pour moi...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>31002</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ddzdd@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-17 01:07:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-16 23:07:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve qu'il n'y a aucune différence. Dépenser autant de pognon pour refaire exactement la même chose mais avec une typo quelconque qui n'est même plus dans le coup (l'arrondi était en vogue dans les années 2000)... Il aurait fallu changer de codes couleurs et opter pour une typo à la mode vintage 50's.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>31003</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ddzdd@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-17 01:09:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-16 23:09:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quant à l'accent qui est censé "épouse(r) la forme de la vapeur qui s’échappe d’une tasse à café", franchement ce n'est absolument pas évident et peu -voire pas du tout- signifiant. C'est raté.]]></wp:comment_content>
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	</item>
	<item>
		<title>10 logos 100% naturels</title>
		<link>http://yannickbourenane.com/preprod/2014/07/18/10-logos-100-naturels/</link>
		<pubDate>Thu, 17 Jul 2014 22:30:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9162</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-31.png"><img class="aligncenter size-full wp-image-9163" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-31.png" alt="Roy_Mallari_WWF" width="605" height="607" /></a>

C'est vendredi, focus sur <a href="https://www.facebook.com/roy.mallari">Roy Mallari</a>. Cet artiste philippin crée des oeuvres à partir de feuilles d'arbres soigneusement découpées à la main. Voici une petite sélection de 10 créations qui représentent des logos célèbres tels que <a href="www.wwf.fr/">WWF</a>, <a href="www.instagram.com/">Instagram</a>, <a href="www.unicef.org/french/">Unicef</a> ou encore <a href="fr.fifa.com/">la Coupe du Monde</a>.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-24.png"><img class="aligncenter size-full wp-image-9166" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-24.png" alt="Roy_Mallari_Instagram" width="607" height="607" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-51.png"><img class="aligncenter size-full wp-image-9168" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-51.png" alt="Roy_Mallari_iPhone" width="604" height="604" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-41.png"><img class="aligncenter size-full wp-image-9167" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-41.png" alt="Roy_Mallari_Starbucks" width="604" height="606" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-71.png"><img class="aligncenter size-full wp-image-9170" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-71.png" alt="Roy_Mallari" width="606" height="606" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-13.png"><img class="aligncenter size-full wp-image-9165" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-13.png" alt="Roy_Mallari_Coupe_Du_Monde" width="602" height="604" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-9.png"><img class="aligncenter size-full wp-image-9172" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-9.png" alt="Roy_Mallari" width="609" height="608" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-61.png"><img class="aligncenter size-full wp-image-9169" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-61.png" alt="Roy_Mallari_Apple" width="604" height="606" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-10.png"><img class="aligncenter size-full wp-image-9173" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-10.png" alt="Roy_Mallari" width="608" height="610" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-8.png"><img class="aligncenter size-full wp-image-9171" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-8.png" alt="Roy_Mallari_Unicef" width="606" height="604" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9162</wp:post_id>
		<wp:post_date><![CDATA[2014-07-18 00:30:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-17 22:30:35]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[10-logos-100-naturels]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="roy-mallari"><![CDATA[Roy Mallari]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logos]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[C'est vendredi, focus sur Roy Mallari. Cet artiste philippin reproduit des logos à partir de feuilles d'arbres soigneusement découpées à la main.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[59]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510222353;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4681;}i:1;a:1:{s:2:"id";i:1243;}i:2;a:1:{s:2:"id";i:51;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Monster change d&#039;identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2014/07/08/monster-change-didentite-visuelle/</link>
		<pubDate>Mon, 07 Jul 2014 22:30:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9182</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Monster.jpg"><img class="aligncenter size-full wp-image-9183" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Monster.jpg" alt="Logo_Monster" width="827" height="324" /></a>

<a href="http://www.monster.fr/">Monster</a> est l'un des principaux sites web de recrutement avec plus d'un million d'offres d'emploi en continu et plus de 63 millions de demandeurs d'emploi actifs par mois. Créé en 1999 aux États-Unis suite à la fusion de <em>The Monster Board</em> <em>(TMB)</em> et <em>Online Career Center (OCC)</em>, <span class="Apple-style-span"><a style="color: #df0000;" href="http://www.monster.fr/">Monster</a></span> doit aujourd'hui faire face à une concurrence accrue et décide de s'offrir une nouvelle identité.<!--more-->

<span class="Apple-style-span"><a style="color: #df0000;" href="http://www.monster.fr/">Monster</a> présente un logo qui se veut "<em>plus dans l'air du temps.</em>" La typographie sans serif est simplifiée, le nom s'inscrit désormais en capitale. La première et la dernière lettre du mot-symbole s'inscrivent à l'aide de grandes capitales. La couleur violette est conservée mais densifiée. La nouvelle signature de <span class="Apple-style-span"><a style="color: #df0000;" href="http://www.monster.fr/">Monster</a> </span>"<em>Find Better</em>" est dévoilée.</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Monster-flag-2014.png"><img class="aligncenter size-full wp-image-9185" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Monster-flag-2014.png" alt="Logo_Monster" width="600" height="383" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-14.png"><img class="aligncenter size-full wp-image-9184" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-14.png" alt="Logo_Monster" width="1042" height="817" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9182</wp:post_id>
		<wp:post_date><![CDATA[2014-07-08 00:30:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-07 22:30:27]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="monster"><![CDATA[Monster]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Monster]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Monster est l'un des principaux sites web de recrutement. Face à une concurrence accrue, Monster décide de s'offrir une nouvelle identité visuelle.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510151677;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:75;}i:1;a:1:{s:2:"id";i:583;}i:2;a:1:{s:2:"id";i:12216;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>29223</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.14.182.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-08 10:30:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-08 08:30:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dans l'air du temps donc, sans aucune personnalité avec des typos sans serif qui n'ont rien de particulier... On s'ennui ferme en ce moment !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Rétrospective en 128 logos par Mash Creative</title>
		<link>http://yannickbourenane.com/preprod/2014/07/25/retrospective-en-128-logos-mash-creative/</link>
		<pubDate>Thu, 24 Jul 2014 22:30:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9189</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/110-1260x839.jpg"><img class="aligncenter size-full wp-image-9190" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/110-1260x839.jpg" alt="Retrospective_Logos_MashCreative" width="1260" height="839" /></a>

C'est vendredi, <a href="http://www.mashcreative.co.uk/project/logos/">Mark Bloom alias Mash Creative</a> propose une rétrospective qui présente 128 logos qu'il a créés entre 1998 et 2014. Selon lui, cinq règles sont "<em>indispensables à la conception d'un logo</em>" : un logo doit être simple, reconnaissable, intemporel, lisible quelque soit sa taille et il doit pouvoir fonctionner en noir avant d'adopter de la couleur.

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Retrospective_Logos_MashCreative.jpg"><img class="aligncenter size-full wp-image-9191" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Retrospective_Logos_MashCreative.jpg" alt="Retrospective_Logos_MashCreative" width="827" height="4504" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9189</wp:post_id>
		<wp:post_date><![CDATA[2014-07-25 00:30:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-24 22:30:39]]></wp:post_date_gmt>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="mash-creative"><![CDATA[Mash Creative]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[C'est vendredi, Mark Bloom alias Mash Creative propose une rétrospective qui présente 128 logos qu'il a créés entre 1998 et 2014.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[62]]></wp:meta_value>
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		</wp:postmeta>
	</item>
	<item>
		<title>Pizza Mogul ou comment créer sa propre pizza</title>
		<link>http://yannickbourenane.com/preprod/2014/07/09/pizza-mogul-comment-creer-pizza/</link>
		<pubDate>Tue, 08 Jul 2014 22:30:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9203</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Dominos-Pizza-Pizza-Mogul.png"><img class="aligncenter size-full wp-image-9204" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Dominos-Pizza-Pizza-Mogul.png" alt="Logo_Pizza_Mogul" width="782" height="408" /></a>

<a href="https://www.pizzamogul.com.au/#!/home">Pizza Mogul</a> est une plate-forme en ligne lancée par <a href="www.dominos.fr/">Domino's Pizza</a> qui permet aux internautes de créer leurs propres pizzas, de les vendre et de récupérer une partie de la recette. Les apprentis pizzaiolos utilisent les réseaux sociaux pour faire connaître leurs créations et les propulser en tête des ventes ce qui assure à <span class="Apple-style-span"><a style="color: #0060ff;" href="www.dominos.fr/">Domino's Pizza</a> une communication gratuite.</span>

<!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="https://www.pizzamogul.com.au/#!/home">Pizza Mogul</a> s'offre un logo avec des codes identitaires qui lui sont propres. Seul le célèbre domino de <span class="Apple-style-span"><a style="color: #0060ff;" href="www.dominos.fr/">Domino's Pizza</a> vient rappeler la marque mère au bas du logo. Le nom s'inscrit dans une typographie au style manuscrit qui rappelle le travail à la main, le fait maison. La rondeur et la graisse des caractères peuvent évoquer les gonflements d'une pâte à pizza.</span></span>

<a href="https://www.youtube.com/watch?v=Yyi7bgLVMnI">Voir le lancement de l'identité en vidéo.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Dominos-Pizza-Pizza-Mogul-2.png"><img class="aligncenter size-full wp-image-9205" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Dominos-Pizza-Pizza-Mogul-2.png" alt="Logo_Pizza_Mogul" width="1180" height="701" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Dominos-Pizza-Pizza-Mogul-3.png"><img class="aligncenter size-full wp-image-9206" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Dominos-Pizza-Pizza-Mogul-3.png" alt="Logo_Pizza_Mogul" width="1266" height="625" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-16.png"><img class="aligncenter size-full wp-image-9207" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-16.png" alt="Logo_Pizza_Mogul" width="1625" height="859" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9203</wp:post_id>
		<wp:post_date><![CDATA[2014-07-09 00:30:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-08 22:30:05]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[pizza-mogul-comment-creer-pizza]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="dominos-pizza"><![CDATA[Domino's Pizza]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="pizza-mogul"><![CDATA[Pizza Mogul]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Pizza Mogul]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Pizza Mogul est une plate-forme en ligne lancée par Domino's Pizza qui permet aux internautes de créer leurs propres pizzas et de les vendre.]]></wp:meta_value>
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	<item>
		<title>Pages Jaunes adoptent le flat design</title>
		<link>http://yannickbourenane.com/preprod/2014/07/10/pages-jaunes-adoptent-flat-design/</link>
		<pubDate>Wed, 09 Jul 2014 22:30:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9233</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Pages_Jaunes.jpg"><img class="aligncenter size-full wp-image-9234" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Pages_Jaunes.jpg" alt="Logo_Pages_Jaunes" width="827" height="370" /></a>

<a href="http://www.pagesjaunes.fr/">Pages Jaunes</a>, l'annuaire des professionnels, lifte son logo et adopte le flat design. Une démarche qui vise à "<em>inscrire l'identité dans l'air du temps, à lui offrir un coup de jeune."</em>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9233</wp:post_id>
		<wp:post_date><![CDATA[2014-07-10 00:30:51]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="pages-jaunes"><![CDATA[Pages Jaunes]]></category>
		<category domain="post_tag" nicename="redesign-de-logo"><![CDATA[Redesign de logo]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Pages Jaunes]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Pages Jaunes, l'annuaire des professionnels, lifte son logo et adopte le flat design. Une démarche qui vise à "inscrire l'identité dans l'air du temps."]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_value><![CDATA[65]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>31001</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ddzdd@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-17 01:05:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-16 23:05:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La mode est à la régression. Quelle tristesse!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>31088</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[feffff@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-17 14:45:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-17 12:45:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je me demande quelle mode viendra remplacer celle du "flat design" vu que là on s'est acharné à ôter tous les reflets. On en remettra? Existe-t-il une "fin" de l'habillage?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>33652</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-28 22:32:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-28 20:32:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est pas que le logo soit réussi, c'est moche on est d'accord, mais c'est "moins pire". Que des gens du métier se lamentent sur la disparition des effets plastiques (souvent mal gérés), j'avoue que ça me dépasse...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Ingenico, un logo sans génie ?</title>
		<link>http://yannickbourenane.com/preprod/2014/07/14/ingenico-logo-genie/</link>
		<pubDate>Sun, 13 Jul 2014 22:30:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9238</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Ingenico.jpg"><img class="aligncenter size-full wp-image-9239" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Ingenico.jpg" alt="Logo_Ingenico" width="827" height="370" /></a>

<a href="http://group.ingenico.com/">Ingenico</a>, entreprise française, est l'un des deux leaders mondiaux spécialisés dans les terminaux de paiement. L'entreprise se partage 80 % du marché avec son principal concurrent <a href="www.verifone.fr/">VeriFone</a>. Créé en 1980, <span class="Apple-style-span"><a style="color: #df0000;" href="http://group.ingenico.com/">Ingenico</a> souhaite aujourd'hui "<em>véhiculer à travers son logo sa stature de leader mondial."</em></span>

<!--more-->Vous avez certainement déjà vu ce logo quelque part ? Sur les fameuses machines à cartes bancaires des commerçants. Le précédent logo présentait un cartouche rouge qui lui permettait d'être immédiatement reconnaissable sur ces machines grises, tel un label distinctif. La typographie de style manuscrit aidait également à donner un caractère humain à ce groupe mondial mais semblait certes dépassée.
<p class="Apple-style-span"><span class="Apple-style-span">Désormais, le mot <em>group</em> s'accole au nom de marque afin d'affirmer sa stature. Une envergure que l'utilisation de bas de casse n'enfreint pas.<a style="color: #df0000;" href="http://group.ingenico.com/"> Ingenico</a> propose également un logo à l'aspect plus technique, informatique, en conformité totale avec son secteur, hélas, un peu moins avec le génie de son nom.
L'originalité pourrait être issue de la liaison des points des deux lettres "i" si seulement la BPI et d'autres marques ne s'étaient pas toutes engouffrées dans cette mouvance. Une tendance qui date la création et affaiblit la personnalité de la marque de génie.</span></p>
Comment le logo fonctionnera-t-il sur les machines à cartes ? Peut-être perdra-t-il en visibilité ou devra vivre sur un cartouche blanc, le communiqué ne le dit pas. Des questions se posent sur le déploiement de cette nouvelle identité qui peut se dérouler à plusieurs vitesses puisqu'elle nécessite de remplacer tous les terminaux de paiement des commerçants qui les utilisent<span class="Apple-style-span">. </span>

<a class="Apple-style-span" href="https://www.youtube.com/watch?v=dvqEayqE0yg">Voir le lancement de l'identité <span class="Apple-style-span">Ingenico en vidéo.</span></a>

L'identité est signée par Unlimi-TED. C'est également cette agence qui est à l'origine <a href="http://yannickbourenane.com/preprod/2014/07/03/promovacances-cherche-monter-en-gamme/">de la nouvelle identité de Promovacances.</a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-53.png"><img class="aligncenter size-full wp-image-9240" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-53.png" alt="Logo_Ingenico" width="685" height="171" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-63.png"><img class="aligncenter size-full wp-image-9241" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-63.png" alt="Logo_Ingenico" width="961" height="637" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-72.png"><img class="aligncenter size-full wp-image-9242" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-72.png" alt="Logo_Ingenico" width="991" height="607" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-81.png"><img class="aligncenter size-full wp-image-9243" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-81.png" alt="Logo_Ingenico" width="966" height="566" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/services/">des logos dans les services.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9238</wp:post_id>
		<wp:post_date><![CDATA[2014-07-14 00:30:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-13 22:30:02]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[ingenico-logo-genie]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="ingenico"><![CDATA[Ingenico]]></category>
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			<wp:meta_value><![CDATA[Ingenico]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Ingenico est l'un des deux leaders mondiaux spécialisés dans les terminaux de paiement. Il se partage 80 % du marché avec son principal concurrent VeriFone.]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510705177;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:13361;}i:1;a:1:{s:2:"id";i:932;}i:2;a:1:{s:2:"id";i:810;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>31000</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ddzdd@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-17 01:00:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-16 23:00:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ohla! Comme bien souvent en ce moment, "c'était mieux AVANT"!!! Le nouveau paraît être l'ancien... et inversement. Ratage, donc.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>33650</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-28 22:30:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-28 20:30:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Argh ! Mais quelle erreur ! Grosse grosse erreur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>The Avengers s&#039;invitent dans le design automobile</title>
		<link>http://yannickbourenane.com/preprod/2014/07/11/the-avengers-sinvitent-design-automobile/</link>
		<pubDate>Thu, 10 Jul 2014 22:30:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9249</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/1.jpg"><img class="aligncenter size-full wp-image-9250" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/1.jpg" alt="C'est_Vendredi_Christian_Petersen" width="570" height="833" /></a>C'est vendredi, voici le travail de l'artiste américain <span class="Apple-style-span" style="color: #4b4b4b;">Christian Petersen qui a redessiné les logos de grandes marques de voitures en y associant des détails emblématiques des personnages de la bande dessinée The Avengers.</span><!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/2.jpg"><img class="aligncenter size-full wp-image-9251" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/2.jpg" alt="C'est_Vendredi_Christian_Petersen" width="493" height="720" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/5.jpg"><img class="aligncenter size-full wp-image-9253" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/5.jpg" alt="C'est_Vendredi_Christian_Petersen" width="493" height="720" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/31.jpg"><img class="aligncenter size-full wp-image-9257" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/31.jpg" alt="C'est_Vendredi_Christian_Petersen" width="700" height="357" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/4.jpg"><img class="aligncenter size-full wp-image-9252" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/4.jpg" alt="C'est_Vendredi_Christian_Petersen" width="570" height="833" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/6.jpg"><img class="aligncenter size-full wp-image-9254" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/6.jpg" alt="C'est_Vendredi_Christian_Petersen" width="570" height="833" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/7.jpg"><img class="aligncenter size-full wp-image-9255" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/7.jpg" alt="C'est_Vendredi_Christian_Petersen" width="570" height="833" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/8.jpg"><img class="aligncenter size-full wp-image-9256" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/8.jpg" alt="C'est_Vendredi_Christian_Petersen" width="570" height="833" /></a>

Source : <a href="http://iletaitunepub.fr/">Il était une pub</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9249</wp:post_id>
		<wp:post_date><![CDATA[2014-07-11 00:30:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-10 22:30:51]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="the-avengers"><![CDATA[The Avengers]]></category>
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			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_value><![CDATA[The Avengers]]></wp:meta_value>
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			<wp:meta_value><![CDATA[C'est vendredi, l'artiste Christian Petersen a redessiné les logos de grandes marques de voitures en y associant des détails des personnages de The Avengers]]></wp:meta_value>
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		<title>La Maison Théâtre présente son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/07/23/maison-theatre-presente-identite/</link>
		<pubDate>Tue, 22 Jul 2014 22:30:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9283</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-1.jpg"><img class="aligncenter size-full wp-image-9284" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-1.jpg" alt="La_Maison_Theatre_2014-2015" width="640" height="428" /></a>

<a href="http://www.maisontheatre.com/">La Maison Théâtre</a> est une association québécoise composée de 27 compagnies de théâtre. Fondée en 1982, elle a pour mission de favoriser le développement du théâtre auprès d'un public jeune et plus largement de faciliter l'accès à la culture. Tout en conservant son logo, <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.maisontheatre.com/">La Maison Théâtre</a> présente sa nouvelle identité pour la saison 2014-2015.</span>

<!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.maisontheatre.com/">La Maison Théâtre</a> choisit pour cette saison le</span> thème du paper art. Une sculpture imprimée en sérigraphie dans des tons estivaux est découpée et assemblée en plusieurs couches qui se superposent. Elle symbolise "<em>les différentes générations qui se succèdent.</em>"

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-6.jpg"><img class="aligncenter size-full wp-image-9290" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-6.jpg" alt="La_Maison_Theatre_2014-2015" width="640" height="640" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-4.jpg"><img class="aligncenter size-full wp-image-9288" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-4.jpg" alt="La_Maison_Theatre_2014-2015" width="640" height="427" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-3.jpg"><img class="aligncenter size-full wp-image-9287" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-3.jpg" alt="La_Maison_Theatre_2014-2015" width="640" height="298" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-5.jpg"><img class="aligncenter size-full wp-image-9289" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-5.jpg" alt="La_Maison_Theatre_2014-2015" width="640" height="298" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-2.jpg"><img class="aligncenter size-full wp-image-9286" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-2.jpg" alt="La_Maison_Theatre_2014-2015" width="640" height="414" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-7.jpg"><img class="aligncenter size-full wp-image-9291" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-7.jpg" alt="La_Maison_Theatre_2014-2015" width="640" height="428" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-8.jpeg"><img class="aligncenter size-full wp-image-9292" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-8.jpeg" alt="La_Maison_Theatre_2014-2015" width="640" height="428" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-9.jpg"><img class="aligncenter size-full wp-image-9293" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/maisontheatre-9.jpg" alt="La_Maison_Theatre_2014-2015" width="640" height="427" /></a>

L'identité est signée par le studio Byebye Bambi.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/association/">des logos dans les associations</a> <a href="http://yannickbourenane.com/preprod/category/secteurs/culture/">et la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9283</wp:post_id>
		<wp:post_date><![CDATA[2014-07-23 00:30:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-22 22:30:33]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Maison Théâtre]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[La Maison Théâtre est une association québécoise composée de 27 compagnies de théâtre. Elle présente sa nouvelle identité pour la saison 2014-2015.]]></wp:meta_value>
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	</item>
	<item>
		<title>Detournement de logos iconiques</title>
		<link>http://yannickbourenane.com/preprod/2014/07/16/detournement-logos-iconiques/</link>
		<pubDate>Tue, 15 Jul 2014 22:38:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9325</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Capture-d’écran-2014-07-15-à-15.44.06.png"><img class="aligncenter size-full wp-image-9329" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Capture-d’écran-2014-07-15-à-15.44.06.png" alt="Logo_mercedes_detournement" width="841" height="645" /></a>Le designer Mike Fredriqo récidive et nous livre une nouvelle fournée de détournement de logos iconiques, désormais incarnés.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Capture-d’écran-2014-07-15-à-15.40.11.png"><img class="aligncenter size-full wp-image-9326" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Capture-d’écran-2014-07-15-à-15.40.11.png" alt="Logo_chanel_detournement" width="601" height="598" /></a>

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Capture-d’écran-2014-07-15-à-15.43.58.png"><img class="aligncenter size-full wp-image-9328" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Capture-d’écran-2014-07-15-à-15.43.58.png" alt="Logo_vuitton_detournement" width="862" height="638" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Capture-d’écran-2014-07-15-à-15.44.13.png"><img class="aligncenter size-full wp-image-9330" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Capture-d’écran-2014-07-15-à-15.44.13.png" alt="Logo_hermes_detournement" width="845" height="639" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Capture-d’écran-2014-07-15-à-15.43.45.png"><img class="aligncenter size-full wp-image-9327" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Capture-d’écran-2014-07-15-à-15.43.45.png" alt="Logo_monroe_detournement" width="952" height="634" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9325</wp:post_id>
		<wp:post_date><![CDATA[2014-07-16 00:38:59]]></wp:post_date>
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		<wp:post_name><![CDATA[detournement-logos-iconiques]]></wp:post_name>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510622489;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1805;}i:1;a:1:{s:2:"id";i:11176;}i:2;a:1:{s:2:"id";i:1615;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>30892</wp:comment_id>
			<wp:comment_author><![CDATA[Hector]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hector98@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-16 10:31:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-16 08:31:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les images ne marchent pas, c'est dommage]]></wp:comment_content>
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	<item>
		<title>Le logo &quot;fait maison&quot;</title>
		<link>http://yannickbourenane.com/preprod/2014/07/17/logo-fait-maison/</link>
		<pubDate>Wed, 16 Jul 2014 22:22:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9333</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/LOGO_FAITMAISON_fondclair.jpg"><img class="aligncenter size-full wp-image-9336" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/LOGO_FAITMAISON_fondclair.jpg" alt="LOGO_FAITMAISON_fondclair" width="945" height="945" /></a>

A partir du 1er janvier 2015, obligation sera faite aux traiteurs et restaurateurs d'apposer ou de dessiner, sur tout leur support de communication, cartes, menus, site web, les produits qui ont été élaborés sur place à base de produits bruts via le logo "fait maison", une identité justement faite maison, au Ministère de l'Économie.

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<a href="http://www.economie.gouv.fr/fait-maison">Le ministère de l'économie</a> entend ainsi valoriser la gastronomie française à travers un processus déclaré "<em>simple</em>". En effet, l'identité visuelle ressemble davantage à un pictogramme qu'à un logo. Il est construit basiquement, facilement compréhensible par la conjugaison des représentations de la casserole et du toit. Il ne nécessite pas de savoir lire, existe juste en noir et blanc et ne développe pas de personnalité particulière, probablement pour mieux s'intégrer à la variété d'identités visuelles des 135 000 restaurateurs et traiteurs susceptibles d'être concernés. Naturellement, les critères qui permettent de l'apposer génèrent d'ores et déjà des polémiques (voir l'article de la <a href="http://www.latribune.fr/entreprises-finance/services/distribution/20140715trib000839987/restauration-le-nouveau-label-fait-maison-ou-fake-maison.html">Tribune</a> sur le fake maison).<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/LOGO_FAITMAISON_fondclair.jpg"> <img class="aligncenter size-full wp-image-9334" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/ardoise_logo_fait_maison.png" alt="ardoise_logo_fait_maison" width="640" height="120" /></a>

A la lecture de la charte, le manuel ne dit pas si ce simple pictogramme pourra être stylisé selon l'univers visuel des différentes enseignes et marques. Charge aux restaurateurs de réimprimer ou d'ajouter le picto a la mano. C'est la Direction générale de la concurrence, de la consommation et de la répression des fraudes (DGCCRF) qui vérifiera à posteriori, dans le cadre de ses missions habituelles.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/LOGO_FAITMAISON_fondsombre.jpg"><img class="aligncenter size-full wp-image-9337" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/LOGO_FAITMAISON_fondsombre.jpg" alt="LOGO_FAITMAISON_fondsombre" width="945" height="945" /></a>

&nbsp;

Selon le <a href="http://www.legifrance.gouv.fr/affichTexte.do;jsessionid=?cidTexte=JORFTEXT000029225331&amp;dateTexte=&amp;oldAction=dernierJO&amp;categorieLien=id">décret</a>, "<em>la mention « fait maison » valorise les plats cuisinés entièrement sur place à partir de produits bruts ou de produits traditionnels de cuisine. Les plats « faits maison » seront mis en valeur sur les cartes, les menus et les autres supports d'information à l'aide d'une mention ou d'un logo défini par arrêté du ministre du commerce</em>".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9333</wp:post_id>
		<wp:post_date><![CDATA[2014-07-17 00:22:24]]></wp:post_date>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[maison]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Le logo "fait maison"]]></wp:meta_value>
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			<wp:meta_value><![CDATA[82]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>31063</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.14.182.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-17 11:01:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-17 09:01:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Du décret jusqu'au au logo, cette mesure est une vaste blague.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>31085</wp:comment_id>
			<wp:comment_author><![CDATA[allow]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[allow@yopmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.11.224.58]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-17 14:21:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-17 12:21:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce logo répond à une fonction essentielle: être rapidement identifiable.  Chapeau !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>31122</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://pascaldesbled.wix.com/systemd</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.94.48.102]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-17 19:52:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-17 17:52:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nous avions fait plancher nos étudiants de BTS Design Graphique sur ce projet et ce logo final est plutôt de belle facture. Nous avions conclu qu'il s'agirait certainement d'un signe simple, genre mot-image alliant une flèche et une maison. La performance a été de réussir à faire un symbole sans texte qui conjugue en plus l'aspect "cuisine". Bravo ! Ce symbole pourra facilement être reproductible "à la main" par les restaurateurs, comme apprit à le faire les gens avec l'arombase. Pour ce qui est du bienfondé de ce label, c'est une autre histoire. Si l'on ne parle que de sémiotique graphique et de Design, je trouve cela plutôt réussi. Pascal DESBLED. Designer / Professeur / Dir. Com]]></wp:comment_content>
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	</item>
	<item>
		<title>Un logo contre les faux-médicaments</title>
		<link>http://yannickbourenane.com/preprod/2014/07/22/logo-contre-les-faux-medicaments/</link>
		<pubDate>Mon, 21 Jul 2014 22:20:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9340</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Faux-medicaments-un-logo-pour-certifier-les-pharmacies-en-ligne_exact441x300.jpg"><img class="aligncenter size-full wp-image-9341" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Faux-medicaments-un-logo-pour-certifier-les-pharmacies-en-ligne_exact441x300.jpg" alt="Faux-medicaments-logo" width="441" height="300" /></a>9,4 millions de médicaments contrefaits ou faux. C'est ce qu'avait saisi Interpol  en <a href="http://www.allodocteurs.fr/actualite-sante-saisie-de--millions-de-medicaments-contrefaits-13505.asp?1=1">mai dernier,</a> lors d'une opération menée dans 111 pays et ciblant les sites web. Plus de 10.600 sites Internet de vente ont été fermés à l'occasion. L'Union Européenne réplique en proposant un nouveau logo sur lequel cliquer pour que l’internaute soit renvoyé vers le site Internet des autorités nationales concernées qui listeront toutes les officines en ligne du pays.
<!--more-->Le règlement d'exécution sur le logo commun européen pour la vente de médicaments en ligne est paru le 25 juin au Journal officiel de l'Union européenne. Ces dispositions seront applicables sans transposition au 1er juillet 2015.

La croix, et non le caducée, a été choisie pour symboliser la santé, en réserve sur fond vert pour évoquer l'univers des officines. Le message "cliquer..." assez encombrant nécessitera une place suffisante pour être visible. Charge aux pharmaciens en ligne de lui accorder une place de choix.

Selon, l’Organisation mondiale de la santé (OMS), environ 50% des médicaments vendus sur Internet sont des médicaments falsifiés (médicaments contrefaits, médicaments non autorisés…).]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9340</wp:post_id>
		<wp:post_date><![CDATA[2014-07-22 00:20:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-21 22:20:18]]></wp:post_date_gmt>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Un logo semi-tribal pour Air bnb</title>
		<link>http://yannickbourenane.com/preprod/2014/07/20/logo-semi-tribal-air-bnb/</link>
		<pubDate>Sat, 19 Jul 2014 22:41:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9377</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_flyposts_02-2000x1125.jpg"><img class="aligncenter size-full wp-image-9359" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_flyposts_02-2000x1125.jpg" alt="bnb_flyposts_02-2000x1125" width="2000" height="1125" /></a>La start-up américaine Airbnb a déployé les grands moyens pour devenir la référence mondiale de l'hébergement entre particuliers. Le logo fait polémique, des internautes raillent la nouvelle identité visuelle, fruit d'un an de travail d'une douzaine de spécialistes. Analyse.
<!--more-->Airbnb référence aujourd'hui plus de 600 000 logements, répartis dans 192 pays. Près de 150 000 voyageurs y dorment en moyenne chaque nuit. L'entreprise dispose à présent de douze bureaux dans le monde, dont un à Paris, outre son siège à San Francisco. <a href="https://www.airbnb.fr/" target="_blank">Le site américain spécialiste de l'hébergement</a> entre particuliers a annoncé vendredi que 1 million de Français avaient déjà utilisé ses services pour leurs déplacements depuis sa création en 2008.

La start up propose un logo qu'elle a rebaptisé <em>bélo</em> en référence au mot "belong", l'a<em>ppartenance</em>. La société abandonne la typographie scripte et choisit de s'éloigner des codes des premiers réseaux sociaux en quittant ses bas de casse bleus, proches de l'univers twitter, linkedin, facebook ou même vimeo.

Néanmoins, elle ne renie pas <strong>sa contribution à la création de nouvelles communautés d'intérêt</strong> et à un nouveau mode de consommation qui participent aux besoins d'évolution de la société. Airbnb conserve un nom de marque inscrit en minuscule, caractéristique des marques du web, avec la police Circular, qui rend la marque davantage statutaire. Le rouge orangé, plus proche de la couleur symbolique de la passion nuance cet effet. Et enfin, elle se dote désormais d'un symbole afin d'être lisible, reconnaissable et reproductible par qui que se soit, au-delà de la barrière du langage, le <em>bélo</em>.

<strong>Le <em>bélo</em> cherche à toucher la volonté d'appartenance tribale qui habite chacun de nous, un totem personnalisable par la communauté.</strong> On peut également y lire les ambitions planétaires de la start-up lorgnant sur la pomme d'apple ou le swoosh de Nike, d'où le besoin de nommer l'indescriptible symbole, pour le faire exister.

Ainsi, le <em>bélo</em> voulu universel, abolissant les frontières des langue, se dote d'une existence écrite, le choix de l'alphabet le typologise tout de même. Ainsi, il a été conçu pour être simple et mémorisable. <strong>Le <em>bélo</em> </strong>comporte seulement 4 lettres, issues d'un alphabet que je qualifierai de latin (n'étant pas linguiste) mais qui <strong>présente étrangement un accent aigu sur le "e", or cet accent est absent de la langue anglaise, native de la start-up</strong>. On peut imaginer que l'agence de design a souhaité éviter la similitude avec le mot below, renforcant par là-même, volontairement ou pas, la pointe de tribalité présente dans le symbole.

<strong>La forme du <em>bélo</em> est critiquée par une partie des internautes,</strong> dont il est difficile de mesurer le nombre mais qui a su se faire entendre par la presse quotidienne écrite, toujours friande de polémique. Celle-ci s'ajoutant à une autre polémique sur les revenus générés à titre personnel par les pratiquants qui suscitent l'émoi du lobbying de l’hôtellerie ou bien même de l'Etat.

Parmi les railleries des internautes, la ressemblance du bélo avec <a href="http://www.lexpress.fr/tendances/voyage/le-nouveau-logo-d-airbnb-moque-sur-la-toile_1560034.html">un vagin </a>(?) est celle la plus souvent citée. On trouve également des similitudes avec d'autres logos, les français ont en tête le logo Habitat, d'un secteur finalement assez proche.  D'office, j'écarterai ceux qui suspectent l'agence de design <em>Designstudio</em> de plagiat. <strong>Ce serait ignorer les millions de logos qui existent et la difficulté de créer de nouveaux signes simples et forts</strong>. Par ailleurs, la légitimité du symbole se construit naturellement par la proximité de sa forme avec celle de l'initiale A de la société. Chez Logonews, c'est la représentation d'un cœur à l'envers qui nous semble le plus douteux voire perturbant d'autant que cette première lecture a largement prévalu sur celle d'une reconnaissance immédiate de la lettre A. Peut-être aurait-il fallu développer tout l'alphabet pour être plus crédible ;-)

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/BsrvZ46CcAIjqo_.jpg"><img class="aligncenter size-full wp-image-9375" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/BsrvZ46CcAIjqo_.jpg" alt="BsrvZ46CcAIjqo_" width="600" height="377" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Brand_Case_Study3.gif"><img class="aligncenter size-full wp-image-9374" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Brand_Case_Study3.gif" alt="Brand_Case_Study3" width="2560" height="1440" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Brand_Case_Study_2.gif"><img class="aligncenter size-full wp-image-9373" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Brand_Case_Study_2.gif" alt="Brand_Case_Study_2" width="2560" height="1440" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/BNB_Typography_slide_2560_final.gif"><img class="aligncenter size-full wp-image-9371" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/BNB_Typography_slide_2560_final.gif" alt="BNB_Typography_slide_2560_final" width="1280" height="720" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_icon_detail_animation.gif"><img class="aligncenter size-full wp-image-9352" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_icon_detail_animation.gif" alt="airbnb_icon_detail_animation" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_tshirt_01-672x378.jpg"><img class="aligncenter size-full wp-image-9370" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_tshirt_01-672x378.jpg" alt="bnb_tshirt_01-672x378" width="672" height="378" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_poster_01-672x378.jpg"><img class="aligncenter size-full wp-image-9369" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_poster_01-672x378.jpg" alt="bnb_poster_01-672x378" width="672" height="378" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_P1_create_04-2000x2553.jpg"><img class="aligncenter size-full wp-image-9368" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_P1_create_04-2000x2553.jpg" alt="bnb_P1_create_04-2000x2553" width="2000" height="2553" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_P1_create_02-672x756.jpg"><img class="aligncenter size-full wp-image-9367" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_P1_create_02-672x756.jpg" alt="bnb_P1_create_02-672x756" width="672" height="756" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_P1_create_01-672x756.jpg"><img class="aligncenter size-full wp-image-9366" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_P1_create_01-672x756.jpg" alt="bnb_P1_create_01-672x756" width="672" height="756" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_P1_colours_01-672x756.jpg"><img class="aligncenter size-full wp-image-9365" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_P1_colours_01-672x756.jpg" alt="bnb_P1_colours_01-672x756" width="672" height="756" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_P1_browser_01-2000x2250.jpg"><img class="aligncenter size-full wp-image-9363" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_P1_browser_01-2000x2250.jpg" alt="bnb_P1_browser_01-2000x2250" width="2000" height="2250" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_magazine_04-672x378.jpg"><img class="aligncenter size-full wp-image-9362" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_magazine_04-672x378.jpg" alt="bnb_magazine_04-672x378" width="672" height="378" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_magazine_02-672x378.jpg"><img class="aligncenter size-full wp-image-9361" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_magazine_02-672x378.jpg" alt="bnb_magazine_02-672x378" width="672" height="378" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_letterhead_01-672x378.jpg"><img class="aligncenter size-full wp-image-9360" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_letterhead_01-672x378.jpg" alt="bnb_letterhead_01-672x378" width="672" height="378" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_billboard_011-2000x1125.jpg"><img class="aligncenter size-full wp-image-9358" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_billboard_011-2000x1125.jpg" alt="bnb_billboard_011-2000x1125" width="2000" height="1125" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_billboard_02-2000x1125.jpg"><img class="aligncenter size-full wp-image-9357" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_billboard_02-2000x1125.jpg" alt="bnb_billboard_02-2000x1125" width="2000" height="1125" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_bcards_01-672x378.jpg"><img class="aligncenter size-full wp-image-9356" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/bnb_bcards_01-672x378.jpg" alt="bnb_bcards_01-672x378" width="672" height="378" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Airbnb_Marque_flag.jpg"><img class="aligncenter size-full wp-image-9354" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Airbnb_Marque_flag.jpg" alt="100415a-HQ28-007 NATO Headquarters Brussels." width="655" height="412" /></a>   <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_icon_3d.jpg"><img class="aligncenter size-full wp-image-9351" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_icon_3d.jpg" alt="airbnb_icon_3d" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_icon_3d_03.jpg"><img class="aligncenter size-full wp-image-9350" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_icon_3d_03.jpg" alt="airbnb_icon_3d_03" width="1000" height="378" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_icon_3d_02.jpg"><img class="aligncenter size-full wp-image-9349" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_icon_3d_02.jpg" alt="airbnb_icon_3d_02" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_create_site.jpg"><img class="aligncenter size-full wp-image-9348" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_create_site.jpg" alt="airbnb_create_site" width="1000" height="961" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_create_icon.jpg"><img class="aligncenter size-full wp-image-9347" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_create_icon.jpg" alt="airbnb_create_icon" width="1000" height="1296" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_card_stationery-1.jpg"><img class="aligncenter size-full wp-image-9346" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_card_stationery-1.jpg" alt="airbnb_card_stationery-1" width="672" height="756" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_apparely_stuff.jpg"><img class="aligncenter size-full wp-image-9345" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_apparely_stuff.jpg" alt="airbnb_apparely_stuff" width="672" height="756" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_apparely_billboard.jpg"><img class="aligncenter size-full wp-image-9344" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/airbnb_apparely_billboard.jpg" alt="airbnb_apparely_billboard" width="1000" height="563" /></a>

[caption id="attachment_9355" align="aligncenter" width="1400"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Airbnb-logo.png"><img class="size-full wp-image-9355" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Airbnb-logo.png" alt="Airbnb-ancien-logo" width="1400" height="1000" /></a> Airbnb-ancien-logo[/caption]]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9377</wp:post_id>
		<wp:post_date><![CDATA[2014-07-20 00:41:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-19 22:41:57]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_value><![CDATA[logo Airbnbn]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Un logo semi-tribal pour Air bnb]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510646700;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11501;}i:1;a:1:{s:2:"id";i:426;}i:2;a:1:{s:2:"id";i:11981;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>34443</wp:comment_id>
			<wp:comment_author><![CDATA[Raphaëlle Martin-Louvet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[raphaelle.martin.louvet@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.196.82]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-01 16:15:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-01 14:15:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beaucoup de couleurs, de belles photos, un logo un peu féminin c'est vrai. Pour ma part je pense qu'ils sont sur la bonne voie. ça me fait penser à certains sites de <a href="http://www.lesphotographes.org/pack-de-cours-photo" rel="nofollow">cours photo</a> qui n'hésitent pas y aller franchement avec la couleur !

Raphaëlle (graphiste en devenir)]]></wp:comment_content>
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	</item>
	<item>
		<title>10 slogans honnêtes</title>
		<link>http://yannickbourenane.com/preprod/2014/08/01/10-slogans-honnetes/</link>
		<pubDate>Thu, 31 Jul 2014 22:30:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9214</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n7ydv1wuZc1r9pgsuo1_500.jpg"><img class="aligncenter size-full wp-image-9215" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n7ydv1wuZc1r9pgsuo1_500.jpg" alt="Slogan_Honnête" width="500" height="355" /></a>

C’est vendredi, voici 10 marques mondialement connues qui arborent des slogans honnêtes traduisant ce que les gens pensent vraiment. De <a href="www.bicworld.com/">Bic</a> en passant par <a href="www.perrier.com/fr/">Perrier</a> et <a href="www.starbucks.fr/">Starbucks</a>, tout y passe. Alors, partagez-vous ces avis ?

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n844moUokJ1r9pgsuo1_500.jpg"><img class="aligncenter size-full wp-image-9224" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n844moUokJ1r9pgsuo1_500.jpg" alt="Slogan_Honnête" width="500" height="343" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n8bjfoE20t1r9pgsuo1_500.jpg"><img class="aligncenter size-full wp-image-9222" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n8bjfoE20t1r9pgsuo1_500.jpg" alt="Slogan_Honnête" width="500" height="333" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n7t1vzKA5m1r9pgsuo1_500.jpg"><img class="aligncenter size-full wp-image-9221" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n7t1vzKA5m1r9pgsuo1_500.jpg" alt="Slogan_Honnête" width="500" height="383" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n6v41oT59j1r9pgsuo1_500.jpg"><img class="aligncenter size-full wp-image-9220" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n6v41oT59j1r9pgsuo1_500.jpg" alt="Slogan_Honnête" width="500" height="366" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n3zthdWctr1r9pgsuo1_500.jpg"><img class="aligncenter size-full wp-image-9218" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n3zthdWctr1r9pgsuo1_500.jpg" alt="Slogan_Honnête" width="500" height="395" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n3h76nE7dC1r9pgsuo1_500.jpg"><img class="aligncenter size-full wp-image-9217" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n3h76nE7dC1r9pgsuo1_500.jpg" alt="Slogan_Honnête" width="500" height="344" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n54rdjzwDv1r9pgsuo1_500.jpg"><img class="aligncenter size-full wp-image-9223" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n54rdjzwDv1r9pgsuo1_500.jpg" alt="Slogan_Honnête" width="500" height="378" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n5y4edKocy1r9pgsuo1_500.jpg"><img class="aligncenter size-full wp-image-9219" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n5y4edKocy1r9pgsuo1_500.jpg" alt="Slogan_Honnête" width="500" height="383" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n2ppi3J3g71r9pgsuo1_500.jpg"><img class="aligncenter size-full wp-image-9216" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/tumblr_n2ppi3J3g71r9pgsuo1_500.jpg" alt="Slogan_Honnête" width="500" height="393" /></a>

Source : <a href="http://honestslogans.com/">Honest Slogans</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9214</wp:post_id>
		<wp:post_date><![CDATA[2014-08-01 00:30:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-31 22:30:12]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[10-slogans-honnetes]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="slogans"><![CDATA[slogans]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Slogans]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[C’est vendredi, voici 10 marques mondialement connues qui arborent des slogans honnêtes traduisant ce que les gens pensent vraiment.]]></wp:meta_value>
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			<wp:meta_value><![CDATA[59]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510222609;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6641;}i:1;a:1:{s:2:"id";i:116;}i:2;a:1:{s:2:"id";i:5911;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>34663</wp:comment_id>
			<wp:comment_author><![CDATA[marc]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[marc.geneille@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.209.26.219]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-02 16:34:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-02 14:34:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est sensé être drôle ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Relish présente son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/relish-presente-identite-visuelle/</link>
		<pubDate>Sun, 27 Jul 2014 22:30:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9261</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-01.jpg"><img class="aligncenter wp-image-9262 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-01.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="https://www1.relish.net/">Relish</a> est un nouveau service sans fil de réseau haut débit 4G pour les consommateurs du centre de Londres. Il est commercialisé par l'un des leaders anglais du secteur : <a href="https://translate.googleusercontent.com/translate_c?act=url&amp;depth=1&amp;hl=fr&amp;ie=UTF8&amp;prev=_t&amp;rurl=translate.google.fr&amp;sl=en&amp;tl=fr&amp;u=http://www.ukbroadband.com/&amp;usg=ALkJrhh0l-Sgn_8xWZDQrrePKHiqE0tWDw">UK Broadband</a>. L'identité cherche à "<em>mettre l'accent sur la vitesse du service proposé contrairement aux concurrents qui choisissent de mettre en avant les capacités de volume disponibles.</em>"

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<span class="Apple-style-span"><a style="color: #0060ff;" href="https://www1.relish.net/">Relish</a> présente un logo qui est destiné à vivre avec un grand nombre d'illustrations. Celles-ci représentent les multiples utilisateurs du service dans leurs différents corps de métiers. Le nom s'inscrit dans une typographie aux empattements rectangulaires. Le choix d'associer à cette identité de nombreuses couleurs vives contribue à la bonne visibilité de l'ensemble.</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-17.jpg"><img class="aligncenter size-full wp-image-9277" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-17.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-15.jpg"><img class="aligncenter size-full wp-image-9275" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-15.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-16.jpg"><img class="aligncenter size-full wp-image-9276" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-16.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-18.jpg"><img class="aligncenter size-full wp-image-9278" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-18.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-10.jpg"><img class="aligncenter size-full wp-image-9271" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-10.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-08.jpg"><img class="aligncenter size-full wp-image-9270" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-08.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-07.jpg"><img class="aligncenter size-full wp-image-9269" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-07.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-06.jpg"><img class="aligncenter size-full wp-image-9268" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-06.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-05.jpg"><img class="aligncenter size-full wp-image-9267" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-05.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-03.jpg"><img class="aligncenter size-full wp-image-9265" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-03.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-11.jpg"><img class="aligncenter size-full wp-image-9272" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-11.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-13.jpg"><img class="aligncenter size-full wp-image-9273" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-13.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-14.jpg"><img class="aligncenter size-full wp-image-9274" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-14.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-02.jpg"><img class="aligncenter size-full wp-image-9264" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/relish-02.jpg" alt="Logo_Relish" width="650" height="440" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-17.png"><img class="aligncenter size-full wp-image-9263" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-17.png" alt="Logo_Relish" width="1218" height="781" /></a>

L'identité est signée par Turquoise Branding.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/telecommunications/">des logos dans les télécommunications.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9261</wp:post_id>
		<wp:post_date><![CDATA[2014-07-28 00:30:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-27 22:30:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[relish-presente-identite-visuelle]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="relish"><![CDATA[Relish]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Relish]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Relish est un nouveau service sans fil de réseau haut débit 4G pour les consommateurs du centre de Londres. Il est commercialisé par UK Broadband.]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[81]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509938546;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:816;}i:1;a:1:{s:2:"id";i:2678;}i:2;a:1:{s:2:"id";i:9572;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Tapit, la nouvelle application de paiement</title>
		<link>http://yannickbourenane.com/preprod/2014/07/31/tapit-nouvelle-application-paiement/</link>
		<pubDate>Wed, 30 Jul 2014 22:30:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9298</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Tapit-logo-2014.png"><img class="aligncenter size-full wp-image-9299" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Tapit-logo-2014.png" alt="Logo_Tapit" width="1002" height="480" /></a>

<a href="http://www.tapit.ch/de">Tapit</a> est une nouvelle application destinée aux smartphones permettant aux utilisateurs d'effectuer des paiements. C'est l'entreprise de télécommunications suisse <a href="www.swisscom.ch/fr/clients-prives.html">Swisscom</a> qui en est à l'origine, elle explique : "<em><span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.tapit.ch/de">Tapit</a></span> est le porte-monnaie suisse de l'avenir."</em><!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.tapit.ch/de">Tapit</a> présente une identité qui se veut "<em>intuitive et épurée.</em>" Le nom de l'application s'inscrit en bas de casse dans une typographie de couleur bleue marine. Le choix d'avoir séparé les mentions "tap" et "it" dans le logo peut nuire à la compréhension et à la cohérence du nom étant donné que celui-ci s'inscrit normalement en un seul bloc.</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/33kvqec.png"><img class="aligncenter size-full wp-image-9301" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/33kvqec.png" alt="Logo_Tapit" width="1199" height="1599" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/flzx1l.jpg"><img class="aligncenter size-full wp-image-9302" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/flzx1l.jpg" alt="Logo_Tapit" width="1600" height="1065" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-18.png"><img class="aligncenter size-full wp-image-9303" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-18.png" alt="Logo_Tapit" width="1129" height="751" /></a>

L'identité <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.tapit.ch/de">Tapit</a> est signée Moving Brands.</span>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9298</wp:post_id>
		<wp:post_date><![CDATA[2014-07-31 00:30:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-30 22:30:44]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[tapit-nouvelle-application-paiement]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="tapit"><![CDATA[Tapit]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Tapit]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Tapit est une nouvelle application destinée aux smartphones permettant aux utilisateurs d'effectuer des paiements.]]></wp:meta_value>
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			<wp:meta_value><![CDATA[78]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510166520;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4618;}i:1;a:1:{s:2:"id";i:5834;}i:2;a:1:{s:2:"id";i:6680;}}}}]]></wp:meta_value>
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			<wp:comment_id>34177</wp:comment_id>
			<wp:comment_author><![CDATA[jean yves]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jeanyves.tonye@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.78.206.118]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-31 12:19:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-31 10:19:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[justement, ce decalage peut à priori laisser entendre "it" pour Italy. ils gagneraient à en faire un bloc sur une ligne.]]></wp:comment_content>
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		<title>Philadelphia Museum of Art change de logo</title>
		<link>http://yannickbourenane.com/preprod/2014/07/30/philadelphia-museum-of-art-change-logo/</link>
		<pubDate>Tue, 29 Jul 2014 22:30:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9307</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Philadelphia_Museum_Of_Art.jpg"><img class="aligncenter size-full wp-image-9308" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Logo_Philadelphia_Museum_Of_Art.jpg" alt="Logo_Philadelphia_Museum_Of_Art" width="827" height="370" /></a>

<a href="http://www.philamuseum.org/">Philadelphia Museum of Art</a> est l'un des plus grands musées des Etats-Unis avec une collection de plus de 227 000 objets et environ 800 000 visiteurs par an. Créé en 1876, il abrite des peintures, des sculptures, des oeuvres sur papier, des photographies, de oeuvres décoratives et textiles provenant d'Asie, d'Europe, d'Amérique Latine et des Etats-Unis. C'est cette pluralité artistique que le <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.philamuseum.org/">Philadelphia Museum of Art</a> a voulu retranscrire dans son logo.</span><!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.philamuseum.org/">Philadelphia Museum of Art</a> a donc mis l'accent </span>sur l'art. La mention prend une place prépondérante dans le logo. La lettre "A" présente plus de 200 habillages différents afin de représenter les multiples styles artistiques. Suivant les expositions ou les collections spécifiques, la lettre adopte un look pop ou inspiré de la sculpture ou encore de la photographie.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/philadelphia_museum_of_art_logo_animated.gif"><img class="aligncenter size-full wp-image-9313" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/philadelphia_museum_of_art_logo_animated.gif" alt="Logo_Philadelphia_Museum_Of_Art" width="620" height="432" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/philadelphia_museum_of_art_As.png.jpeg"><img class="aligncenter size-full wp-image-9311" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/philadelphia_museum_of_art_As.png.jpeg" alt="Logo_Philadelphia_Museum_Of_Art" width="1240" height="527" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/philadelphia_museum_of_art_stationery.jpg"><img class="aligncenter size-full wp-image-9315" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/philadelphia_museum_of_art_stationery.jpg" alt="Logo_Philadelphia_Museum_Of_Art" width="620" height="508" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/philadelphia_museum_of_art_tickets.jpg"><img class="aligncenter size-full wp-image-9316" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/philadelphia_museum_of_art_tickets.jpg" alt="Logo_Philadelphia_Museum_Of_Art" width="804" height="261" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/philadelphia_museum_of_art_As_gehry.jpg"><img class="aligncenter size-full wp-image-9312" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/philadelphia_museum_of_art_As_gehry.jpg" alt="Logo_Philadelphia_Museum_Of_Art" width="1000" height="273" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/philadelphia_museum_of_art_print_materials.jpg"><img class="aligncenter size-full wp-image-9314" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/philadelphia_museum_of_art_print_materials.jpg" alt="Logo_Philadelphia_Museum_Of_Art" width="1000" height="566" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-33.png"><img class="aligncenter size-full wp-image-9310" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/Image-33.png" alt="Logo_Philadelphia_Museum_Of_Art" width="1294" height="723" /></a>

&nbsp;

L'identité est signée par Pentagram.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/culture/">des logos dans la culture.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9307</wp:post_id>
		<wp:post_date><![CDATA[2014-07-30 00:30:12]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="philadelphia-museum-of-art"><![CDATA[Philadelphia Museum of Art]]></category>
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			<wp:meta_value><![CDATA[Philadelphia Museum of Art est l'un des plus grands musées des Etats-Unis avec une collection de plus de 227 000 objets et environ 800 000 visiteurs par an.]]></wp:meta_value>
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			<wp:meta_value><![CDATA[75]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510692797;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:813;}i:1;a:1:{s:2:"id";i:268;}i:2;a:1:{s:2:"id";i:9002;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>33943</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.210.138.23]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-30 13:33:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-30 11:33:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est pas top top quand même !Avec les déclis, ça passe mais le logo seul…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Air bnb répond avec agilité aux critiques sur son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/07/25/air-bnb-repond-agilite-aux-critiques-nouveau-logo/</link>
		<pubDate>Fri, 25 Jul 2014 10:29:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9384</guid>
		<description></description>
		<content:encoded><![CDATA[Brillante initiative. Loin d'adopter une attitude offusquée ou fuyante, la start-up américaine <a href="https://www.airbnb.fr/">Air bnb</a>, qui présentait la semaine dernière sa <a href="http://yannickbourenane.com/preprod/2014/07/20/logo-semi-tribal-air-bnb/">nouvelle identité visuelle</a>, a réussi en un temps record à absorber les critiques des internautes tout en organisant une réponse fidèle à l'esprit de sa marque : smart, communautaire, agile.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/4977055.jpg"><img class="aligncenter size-full wp-image-9385" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/4977055.jpg" alt="airbnb-logo-reponse" width="600" height="1811" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9384</wp:post_id>
		<wp:post_date><![CDATA[2014-07-25 12:29:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-07-25 10:29:21]]></wp:post_date_gmt>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510555144;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4392;}i:1;a:1:{s:2:"id";i:4400;}i:2;a:1:{s:2:"id";i:12006;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>32978</wp:comment_id>
			<wp:comment_author><![CDATA[wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://society6.com/thomasofficial</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-07-25 20:21:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-07-25 18:21:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Niveau communication, image de marque, community management c'est très bien joué de la part de Airbnb]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>La nouvelle marque de Foursquare</title>
		<link>http://yannickbourenane.com/preprod/2014/07/28/nouvelle-marque-foursquare/</link>
		<pubDate>Mon, 28 Jul 2014 17:56:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9389</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-9390" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/foursquare.png" alt="foursquare_logo" width="432" height="522" />En perte de vitesse ? Le réseau social de partage de géolocalisation et de recommandation de lieu auprès de sa communauté, Foursquare, a dévoilé sur<a href="http://instagram.com/foursquare"> instagram</a> une nouvelle identité visuelle qui marque un virage à 180° de son offre.

<!--more-->

Foursquare transfère sa fonctionnalité de check-in à son autre application Swarm et aborde le marché, tout en conservant la notoriété de son nom, avec une offre réduite à la recommandation de lieu, proche de l'offre de Yelp. Un moyen iconoclaste pour basculer ses utilisateurs sur cette nouvelle offre  ? Logonews n'a pas pu accéder à cette nouvelle version lancée la semaine dernière. Par ailleurs, le logo de Swarm affiche toujours<em> by foursquare</em> sous son ancien logo.

Ainsi, la nouvelle marque Foursquare abandonne son emblème descriptif du <em>check-in</em> pour un grand F qui fait référence aux pictos de localisation de Google et se trouve stylisé la manière des super-héros (rappelons-nous le logo Foursquare avec la couronne). Dans sa version condensée, le grand F dispose d'un fond tramé qui n'est pas sans rapeller le symbole du flux RSS, assez peu visible donc superflu ?

Un emblème "F" rosé, à la manière de Air bnb, et un logo dont le nom s'inscrit désormais en capitales condensées en bleu sombre, ce qui ne crée pas de lien direct entre l'emblème et le logo lorsqu'ils n'apparaissent pas ensemble. A suivre.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/macgpic-1406129762-75304438078818-co-op.jpg"><img class="aligncenter size-full wp-image-9391" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/macgpic-1406129762-75304438078818-co-op.jpg" alt="macgpic-1406129762-75304438078818-co-op" width="560" height="187" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/macgpic-1406129767-75310096146043-co-op.jpg"><img class="aligncenter size-full wp-image-9392" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/07/macgpic-1406129767-75310096146043-co-op.jpg" alt="macgpic-1406129767-75310096146043-co-op" width="335" height="579" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9389</wp:post_id>
		<wp:post_date><![CDATA[2014-07-28 19:56:23]]></wp:post_date>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[foursquare logo]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[foursquare logo]]></wp:meta_value>
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	<item>
		<title>Reims présente son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/08/04/reims-presente-nouveau-logo/</link>
		<pubDate>Mon, 04 Aug 2014 10:00:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9399</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Reims.jpg"><img class="aligncenter size-full wp-image-9400" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Reims.jpg" alt="Logo_Reims" width="827" height="370" /></a>

<a href="http://www.reims.fr/">Reims</a> décide de s'offrir une nouvelle identité visuelle pour plus de "<em>visibilité et d'élégance</em>" après un quart de siècle sans changement identitaire. Signé par l'agence Horizon Bleu, ce logo facturé plus de 20 000 € à la commune est déjà largement raillé sur les réseaux sociaux.

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<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.reims.fr/">Reims</a> souhaite se présenter au travers de ce nouveau logo comme une ville "<em>élégante et dynamique</em>" tout en offrant un clin d'oeil à son patrimoine historique. Ainsi la couleur bleue, emblématique de l'histoire royale de Reims, est conservée tout en étant éclaircie. La typographie sans empattement, dessinée pour l'occasion, cherche à symboliser "<em>le mouvement.</em>" La mention "<em>.fr</em>" vient s'ajouter au nom de la ville afin d'offrir "<em>une référence au monde numérique.</em>" La nouvelle signature "<em>Reims attractive</em>" apparaît.</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/LOGOREIMS-RVB-250x250.jpg"><img class="aligncenter size-full wp-image-9402" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/LOGOREIMS-RVB-250x250.jpg" alt="Logo_Reims" width="250" height="250" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-2.png"><img class="aligncenter size-full wp-image-9401" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-2.png" alt="Logo_Reims" width="1059" height="807" /></a>

Les internautes se sont déjà amusés à effectuer plusieurs rapprochements entre le nouveau logo de <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.reims.fr/">Reims</a> et certains logos très connus </span>:

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/logo-reims-parodique.png"><img class="aligncenter size-full wp-image-9404" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/logo-reims-parodique.png" alt="Logo_Reims" width="589" height="321" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9399</wp:post_id>
		<wp:post_date><![CDATA[2014-08-04 12:00:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-04 10:00:59]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="reims"><![CDATA[Reims]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[Reims décide de s'offrir un nouveau logo après un quart de siècle sans changement. Signé par l'agence Horizon Bleu, ce logo a été facturé plus de 20 000 €.]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>35115</wp:comment_id>
			<wp:comment_author><![CDATA[wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://society6.com/thomasofficial</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-04 23:35:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-04 21:35:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Simpliste mais bien fait donc c'est plutot joli :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>35229</wp:comment_id>
			<wp:comment_author><![CDATA[Kamiseki]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[julien_gaudin@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.148.123]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-05 11:25:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-05 09:25:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça représente une certaine somme mais je me demande si cela comprend aussi le déploiement du logo (le mettre sur les bus par exemple...). Je trouve que le travail aurait quand même pu être plus abouti au niveau du losange mais la police est vraiment plus agréable à voir que l'ancienne avec son échelle horizontale à 200%!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1407247086.03133106231689453125;s:7:"message";s:59:"Lisa - Bedandy a changé l'état du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>36348</wp:comment_id>
			<wp:comment_author><![CDATA[Joë]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jmpersocompte@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.121.102.73]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-09 13:07:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-09 11:07:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Certes ce losange n'est pas du tout approprié, mais de là à le comparer à Leader Price ou Nana c'est de la bêtise (tout les logos losange dans le même sac ?).
Ce twittos n'est pas très futé.

La police est quand à elle très agréable et dynamique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>38616</wp:comment_id>
			<wp:comment_author><![CDATA[louis-marie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lmdefombelle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://louis-marie.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.0.130.214]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-15 12:05:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-15 10:05:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les fût de la typo me font penser au biscuit de Reims...
Sinon je suis d'accord avec l'inutilité du losange.]]></wp:comment_content>
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	<item>
		<title>L&#039;Eurovision Song Contest redesign son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/08/05/leurovision-song-contest-redesign-identite/</link>
		<pubDate>Mon, 04 Aug 2014 22:30:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9409</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Eurovision_Song_Contest.jpg"><img class="aligncenter size-full wp-image-9410" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Eurovision_Song_Contest.jpg" alt="Logo_Eurovision_Song_Contest" width="827" height="370" /></a>

<a href="http://www.eurovision.tv/page/timeline">L'Eurovision Song Contest</a> est le plus grand événement annuel de la télévision en Europe et l’un des plus anciens programmes au monde. À l'approche de la 60 ème édition du <a href="http://www.eurovision.tv/page/timeline">concours Eurovision de la chanson</a>, qui se déroulera en mai 2015, un redesign est offert à son identité. Pour rappel, chaque édition annuelle dispose de son propre logo qui a pour impératif graphique l'intégration du logo général du concours.<!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.eurovision.tv/page/timeline">L'Eurovision Song Contest</a> présente un logo "adouci" qui offre une meilleure lisibilité. L'identité reste entièrement typographique, les caractères sont arrondis et ils se dotent de contours plus nets qui permettent d'homogénéiser l'ensemble. Le coeur, qui remplace la lettre "v", reste au centre du logo et permet d'accueillir le drapeau du pays organisateur.</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/eurovision-song-contest-esc-logo-gotham.jpg"><img class="aligncenter size-full wp-image-9414" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/eurovision-song-contest-esc-logo-gotham.jpg" alt="Logo_Eurovision_Song_Contest" width="1070" height="740" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/eurovision-song-contest-esc-logosystem-700x549.jpg"><img class="aligncenter size-full wp-image-9415" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/eurovision-song-contest-esc-logosystem-700x549.jpg" alt="Logo_Eurovision_Song_Contest" width="700" height="549" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/eurovision-song-contest-esc-700x490.jpg"><img class="aligncenter size-full wp-image-9413" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/eurovision-song-contest-esc-700x490.jpg" alt="Logo_Eurovision_Song_Contest" width="700" height="490" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/esc-logo-norway.jpg"><img class="aligncenter size-full wp-image-9412" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/esc-logo-norway.jpg" alt="Logo_Eurovision_Song_Contest" width="1200" height="800" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/esc-logo-netherlands.jpg"><img class="aligncenter size-full wp-image-9411" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/esc-logo-netherlands.jpg" alt="Logo_Eurovision_Song_Contest" width="1070" height="713" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-3.png"><img class="aligncenter size-full wp-image-9416" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-3.png" alt="Logo_Eurovision_Song_Contest" width="1385" height="888" /></a>

L'identité de <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.eurovision.tv/page/timeline">l'Eurovision Song Contest</a> est signée par la Cityzen Agency.</span>

<a href="http://yannickbourenane.com/preprod/2013/12/30/le-logo-du-concours-de-leurovision-2014-est-devoile/">Redécouvrir l'article sur le logo du concours de l'Eurovision 2014.</a>

Tout sur l'actu <span class="Apple-style-span" style="color: #333333;"><a style="font-weight: inherit; font-style: inherit; color: black;" href="http://yannickbourenane.com/preprod/category/divertissement/">des logos dans les divertissements.</a></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9409</wp:post_id>
		<wp:post_date><![CDATA[2014-08-05 00:30:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-04 22:30:17]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[leurovision-song-contest-redesign-identite]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="post_tag" nicename="eurovision-song-contest"><![CDATA[Eurovision Song Contest]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Eurovision Song Contest]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_title]]></wp:meta_key>
			<wp:meta_value><![CDATA[L'Eurovision Song Contest redesign son identité]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[L'Eurovision Song Contest est le plus grand événement annuel de la télévision en Europe et l’un des plus anciens programmes au monde.]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[78]]></wp:meta_value>
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	<item>
		<title>Imagine your Korea dévoile son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/08/06/imagine-your-korea-devoile-logo/</link>
		<pubDate>Tue, 05 Aug 2014 22:30:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9441</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_KTO_Korea.jpg"><img class="aligncenter size-full wp-image-9442" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_KTO_Korea.jpg" alt="Logo_KTO_Korea" width="827" height="370" /></a>

<a href="http://www.imagineyourkorea.co/en/">Imagine your Korea</a> est la nouvelle marque lancée par <a href="http://www.visitkorea.or.kr/intro.html">l'Office du Tourisme Coréen (KTO)</a> afin "<em>d'améliorer la promotion de la Corée du Sud à l'international</em>" avec comme ambition l'attraction de 20 millions de touristes.<!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.imagineyourkorea.co/en/">Imagine your Korea</a> s'illustre au travers d'un logo qui s'inspire largement de la tradition coréenne. La lettre "K", souvent utilisée pour symboliser la Corée, présente deux extrémités offrant un clin d'oeil, de par leur forme, aux manches du <em>hanbok</em>, le vêtement traditionnel du pays. L'extrémité multicolore de la lettre rappelle également les rayures colorées présentes sur les <em>hanbok. </em>La lettre "o" tourbillonnante illustre le <em>sangmo</em>, un chapeau de danse traditionnel coréen.</span>

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.imagineyourkorea.co/en/">Imagine your Korea</a> vient donc remplacer "Korea Be Inspired" tout en restant sur le même créneau, celui de l'imagination.</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/south_korea_logo_explanation.png"><img class="aligncenter size-full wp-image-9447" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/south_korea_logo_explanation.png" alt="Logo_KTO_Korea" width="1000" height="616" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/south_korea_patterns.png"><img class="aligncenter size-full wp-image-9449" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/south_korea_patterns.png" alt="Logo_KTO_Korea" width="1000" height="397" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/south_korea_patterms_use.png"><img class="aligncenter size-full wp-image-9448" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/south_korea_patterms_use.png" alt="Logo_KTO_Korea" width="1000" height="672" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/south_korea_logo_colors.png"><img class="aligncenter size-full wp-image-9446" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/south_korea_logo_colors.png" alt="Logo_KTO_Korea" width="1000" height="593" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/south_korea_saekdong.jpg"><img class="aligncenter size-full wp-image-9450" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/south_korea_saekdong.jpg" alt="Logo_KTO_Korea" width="940" height="750" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-41.png"><img class="aligncenter size-full wp-image-9443" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-41.png" alt="Logo_KTO_Korea" width="872" height="654" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-51.png"><img class="aligncenter size-full wp-image-9444" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-51.png" alt="Logo_KTO_Korea" width="1397" height="900" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/south_korea_ads.jpg"><img class="aligncenter size-full wp-image-9445" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/south_korea_ads.jpg" alt="Logo_KTO_Korea" width="1000" height="1021" /></a>

L'identité est signée par Interbrand.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/tourisme/">des logos dans le tourisme.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9441</wp:post_id>
		<wp:post_date><![CDATA[2014-08-06 00:30:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-05 22:30:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[imagine-your-korea-devoile-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-marque"><![CDATA[Changement de marque]]></category>
		<category domain="post_tag" nicename="imagine-your-korea"><![CDATA[Imagine your Korea]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Imagine your Korea]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Imagine your Korea est la nouvelle marque lancée par l'Office du Tourisme Coréen (KTO) afin "d'améliorer la promotion de la Corée du Sud à l'international."]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[77]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510628225;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3499;}i:1;a:1:{s:2:"id";i:8957;}i:2;a:1:{s:2:"id";i:7507;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Vegan Eden déploie son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/08/07/vegan-eden-deploie-identite/</link>
		<pubDate>Wed, 06 Aug 2014 22:30:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9455</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Vegan_Eden.jpg"><img class="aligncenter size-full wp-image-9456" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Vegan_Eden.jpg" alt="Logo_Vegan_Eden" width="827" height="370" /></a>

<a href="http://www.veganeden.com/index.php/fr/">Vegan Eden</a> est une société française qui propose des produits de nettoyage naturels pour les fruits et légumes. Leur idée est née du constat que les fruits et légumes sont parmi les seuls aliments à être vendus sans emballage. Une solution de lavage et des lingettes aux extraits d'agrumes et de plantes aromatiques permettent donc de désinfecter ces produits sans nuire à leur comestibilité.<!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.veganeden.com/index.php/fr/">Vegan Eden</a> souhaite retranscrire au travers de son identité le caractère "<em>innovant et incontournable</em>" de ses produits. Le nom s'inscrit dans une typographie qui peut rappeler les courbes de certains végétaux tels que le lierre. Les deux nuances de vert accentuent ce clin d'oeil à la nature. <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.veganeden.com/index.php/fr/">Vegan Eden</a> dispose de </span>packaging recyclables.</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/t02n80.jpg"><img class="aligncenter size-full wp-image-9458" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/t02n80.jpg" alt="Logo_Vegan_Eden" width="399" height="408" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-22.png"><img class="aligncenter size-full wp-image-9457" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-22.png" alt="Logo_Vegan_Eden" width="1181" height="884" /></a>

L'identité est signée par l'agence 4uatre.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9455</wp:post_id>
		<wp:post_date><![CDATA[2014-08-07 00:30:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-06 22:30:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[vegan-eden-deploie-identite]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="vegan-eden"><![CDATA[Vegan Eden]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Vegan Eden]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Vegan Eden est une société française qui propose des produits de nettoyage naturels pour les fruits et légumes qui ne nuisent pas à leur comestibilité.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[81]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510457016;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3025;}i:1;a:1:{s:2:"id";i:12300;}i:2;a:1:{s:2:"id";i:801;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>47865</wp:comment_id>
			<wp:comment_author><![CDATA[midzic]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[adrien.midzic@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://adriebmidzic.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.68.218.187]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-01 14:30:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-01 12:30:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Jolie petit logo. Petite précision typographique, il s'agit de la Vanille FY co-créée par Jason Vandenberg, Jérémie Hornus, Julien Priez et Adrien Midzic chez FontYou (fonderie co-créative française)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>&quot;Air Drive&quot; by Renaud Marion</title>
		<link>http://yannickbourenane.com/preprod/2014/08/08/air-drive-by-renaud-marion/</link>
		<pubDate>Thu, 07 Aug 2014 22:30:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9462</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Air-Drive-9-640x425.jpg"><img class="aligncenter size-full wp-image-9463" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Air-Drive-9-640x425.jpg" alt="Renaud_Marion_Air_Drive" width="640" height="425" /></a>

C'est vendredi, focus sur le photographe français <a href="http://www.renaudmarion.com/">Renaud Marion</a> et 10 photographies issues de sa superbe série d'images intitulée "Air Drive". Ces oeuvres, qui combinent voitures vintage et retouche photographique, présentent un aspect rétro-futuriste illustrant la façon dont le photographe imaginait les années 2000 durant son enfance.

<!--more-->

"<em>Dans son esprit, la technologie se moque des forces de gravité, grâce à des nouveaux propulseurs aériens, qui pourraient faire léviter les voitures comme dans beaucoup de films de science-fiction.</em>"

Les retouches photographiques sont signées Armand Mongallon.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Air-Drive-7-640x425.jpg"><img class="aligncenter size-full wp-image-9466" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Air-Drive-7-640x425.jpg" alt="Renaud_Marion_Air_Drive" width="640" height="425" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Air-Drive-2-640x425.jpg"><img class="aligncenter size-full wp-image-9464" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Air-Drive-2-640x425.jpg" alt="Renaud_Marion_Air_Drive" width="640" height="425" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Air-Drive-6-640x425.jpg"><img class="aligncenter size-full wp-image-9465" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Air-Drive-6-640x425.jpg" alt="Renaud_Marion_Air_Drive" width="640" height="425" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Air-Drive-10-640x425.jpg"><img class="aligncenter size-full wp-image-9467" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Air-Drive-10-640x425.jpg" alt="Renaud_Marion_Air_Drive" width="640" height="425" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-110.png"><img class="aligncenter size-full wp-image-9469" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-110.png" alt="Renaud_Marion_Air_Drive" width="626" height="419" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/konbini-302.jpg"><img class="aligncenter size-full wp-image-9470" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/konbini-302.jpg" alt="Renaud_Marion_Air_Drive" width="620" height="413" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/konbini-jap.jpg"><img class="aligncenter size-full wp-image-9472" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/konbini-jap.jpg" alt="Renaud_Marion_Air_Drive" width="620" height="413" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/konbini-camaro.jpg"><img class="aligncenter size-full wp-image-9471" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/konbini-camaro.jpg" alt="Renaud_Marion_Air_Drive" width="620" height="413" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Air-Drive-11-640x425.jpg"><img class="aligncenter size-full wp-image-9468" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Air-Drive-11-640x425.jpg" alt="Renaud_Marion_Air_Drive" width="640" height="425" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9462</wp:post_id>
		<wp:post_date><![CDATA[2014-08-08 00:30:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-07 22:30:15]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[air-drive-by-renaud-marion]]></wp:post_name>
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		<category domain="post_tag" nicename="air-drive"><![CDATA[Air Drive]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="renaud-marion"><![CDATA[Renaud Marion]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_title]]></wp:meta_key>
			<wp:meta_value><![CDATA["Air Drive" by Renaud Marion]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Renaud Marion]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[C'est vendredi, focus sur le photographe français Renaud Marion et 10 photographies issues de sa superbe série d'images intitulée "Air Drive".]]></wp:meta_value>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[63]]></wp:meta_value>
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		<title>L&#039;identité des JO de Rio 2016 est dévoilée</title>
		<link>http://yannickbourenane.com/preprod/2014/08/11/lidentite-jo-rio-2016-devoilee/</link>
		<pubDate>Sun, 10 Aug 2014 22:30:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9480</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_main_graphic.jpg"><img class="aligncenter size-full wp-image-9481" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_main_graphic.jpg" alt="Identité_JO_Rio_2016" width="1000" height="456" /></a>

Après la <a href="www.fifa.com/worldcup/">Coupe du Monde de Football</a>, le Brésil accueillera à Rio les <a href="http://www.rio2016.com/fr">Jeux Olympiques d'été en 2016</a>. Alors que le logo a déjà été dévoilé, <a href="www.olympic.org%20› Accueil › Le CIO">le comité d'organisation</a> présente l'identité visuelle des Jeux.

<!--more-->

L'identité cherche à "<em>célébrer l'énergie de la ville hôte</em>" en s'inspirant des paysages luxuriants de Rio de Janeiro. L'identité historique et culturelle de la ville a donc été étudiée pendant plus d'un an par l'équipe créative interne du comité d'organisation qui a opéré "<em>une immersion photographique dans les paysages de la région</em>" avant de concevoir cette identité.

L'identité s'appuie sur des illustrations "festives et colorées" des lieux célèbres de la ville comme le Pain de sucre et le Corcovado.

Les quatre villes qui accueilleront le football sont également représentées à savoir Belo Horizonte, Sao Paulo, Brasilia et Salvador.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_process.jpg"><img class="aligncenter size-full wp-image-9489" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_process.jpg" alt="Identité_JO_Rio_2016" width="929" height="1066" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_city_icons.jpg"><img class="aligncenter size-full wp-image-9486" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_city_icons.jpg" alt="Identité_JO_Rio_2016" width="1000" height="1017" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_picto_stands.jpg"><img class="aligncenter size-full wp-image-9487" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_picto_stands.jpg" alt="Identité_JO_Rio_2016" width="827" height="620" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_pool.jpg"><img class="aligncenter size-full wp-image-9488" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_pool.jpg" alt="Identité_JO_Rio_2016" width="827" height="620" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_banners_volley.jpg"><img class="aligncenter size-full wp-image-9485" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_banners_volley.jpg" alt="Identité_JO_Rio_2016" width="1000" height="316" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_tennis.jpg"><img class="aligncenter size-full wp-image-9490" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/rio_2016_look_tennis.jpg" alt="Identité_JO_Rio_2016" width="960" height="620" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-111.png"><img class="aligncenter size-full wp-image-9482" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-111.png" alt="Identité_JO_Rio_2016" width="1261" height="699" /></a>

Voici les logos des <a href="http://www.rio2016.com/fr">Jeux Olympiques d'été de Rio 2016</a> :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logos_JO_Rio_2016.jpg"><img class="aligncenter size-full wp-image-9483" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logos_JO_Rio_2016.jpg" alt="Logos_JO_Rio_2016" width="827" height="370" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/evenement/">des logos dans les événements</a> et <a href="http://yannickbourenane.com/preprod/category/secteurs/sport/">dans le sport</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9480</wp:post_id>
		<wp:post_date><![CDATA[2014-08-11 00:30:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-10 22:30:04]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[lidentite-jo-rio-2016-devoilee]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="post_tag" nicename="jeux-olympiques-dete-rio-2016"><![CDATA[Jeux Olympiques d'été Rio 2016]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="nouvelle-identite"><![CDATA[nouvelle identité]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[identité]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_title]]></wp:meta_key>
			<wp:meta_value><![CDATA[L'identité des JO de Rio 2016 est dévoilée - LOGONEWS]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Rio accueillera les Jeux Olympiques d'été en 2016. Alors que le logo a déjà été dévoilé, le comité d'organisation présente l'identité visuelle des Jeux.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[62]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509567180;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:539;}i:1;a:1:{s:2:"id";i:5770;}i:2;a:1:{s:2:"id";i:3499;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Waffee présente son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/08/12/waffee-presente-identite/</link>
		<pubDate>Mon, 11 Aug 2014 22:30:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9495</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.fb1e704d879c03e2bc385a718a2bc7cd.jpeg"><img class="aligncenter size-full wp-image-9496" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.fb1e704d879c03e2bc385a718a2bc7cd.jpeg" alt="Logo_Waffee" width="1200" height="796" /></a>

<a href="http://www.waffee.com.au/">Waffee</a> est une chaîne australienne spécialisée dans le café et les gaufres belges. Basée à Melbourne, <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.waffee.com.au/">Waffee</a> présente une identité à l'originalité et au traitement graphique intéressants.</span><!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.waffee.com.au/">Waffee</a> a souhaité s'offrir une identité "<em>simple, accessible et attachante.</em>" Le nom de la marque est comme incorporé dans la structure en fer de la plaque chauffante d'un gaufrier. Les deux lettres "f" ont des extrémités étirées qui complètent la grille en métal du gaufrier. Le tout s'illustre au coeur d'un cartouche doré en forme de gaufre. Les deux spécialités alimentaires de la marque sont précisées au bas du logo. Une série d'illustrations représentant des ratons laveurs vient compléter l'identité de <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.waffee.com.au/">Waffee</a></span>. Ces animaux mangent, volent ou rêvent des gaufres de la marque.</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.39583b4ea25ab731e44af9c6fa28b15c.jpeg"><img class="aligncenter size-full wp-image-9507" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.39583b4ea25ab731e44af9c6fa28b15c.jpeg" alt="Logo_Waffee" width="1200" height="796" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.a5dea857048d511e4e0816e3db6ba3b9.jpeg"><img class="aligncenter size-full wp-image-9509" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.a5dea857048d511e4e0816e3db6ba3b9.jpeg" alt="Logo_Waffee" width="1200" height="796" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.fce30d28292ad38cac5eeb5f8b96a182.jpeg"><img class="aligncenter size-full wp-image-9513" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.fce30d28292ad38cac5eeb5f8b96a182.jpeg" alt="Logo_Waffee" width="1200" height="796" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.beaacdd96f604746b5ec5438600cb884.jpeg"><img class="aligncenter size-full wp-image-9512" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.beaacdd96f604746b5ec5438600cb884.jpeg" alt="Logo_Waffee" width="1200" height="796" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.bded73194ee0abde3215a97362c8f9b3.jpeg"><img class="aligncenter size-full wp-image-9511" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.bded73194ee0abde3215a97362c8f9b3.jpeg" alt="Logo_Waffee" width="1200" height="796" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.6e92f78abf86ea218bdcf1e5684a2f6f.jpeg"><img class="aligncenter size-full wp-image-9502" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.6e92f78abf86ea218bdcf1e5684a2f6f.jpeg" alt="Logo_Waffee" width="1200" height="1639" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.8c4977884ea30b7b5664f6af77568b5b.jpeg"><img class="aligncenter size-full wp-image-9503" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.8c4977884ea30b7b5664f6af77568b5b.jpeg" alt="Logo_Waffee" width="1200" height="796" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.93bcfdeb04a2ceb7721ce7e12eeac356.jpeg"><img class="aligncenter size-full wp-image-9505" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.93bcfdeb04a2ceb7721ce7e12eeac356.jpeg" alt="Logo_Waffee" width="1200" height="796" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.9411157cb6b8539109579c5dd9044374.jpeg"><img class="aligncenter size-full wp-image-9508" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.9411157cb6b8539109579c5dd9044374.jpeg" alt="Logo_Waffee" width="1200" height="1639" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.90ee4f8e0871d0aedb9ec276bdff6014.jpeg"><img class="aligncenter size-full wp-image-9504" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.90ee4f8e0871d0aedb9ec276bdff6014.jpeg" alt="Logo_Waffee" width="1200" height="796" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Waffee-a_friend_of_mine-12-590x751.jpg"><img class="aligncenter size-full wp-image-9514" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Waffee-a_friend_of_mine-12-590x751.jpg" alt="Logo_Waffee" width="590" height="751" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.886a1b52718b5687314dd14d528fc37c.jpeg"><img class="aligncenter size-full wp-image-9506" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/image.886a1b52718b5687314dd14d528fc37c.jpeg" alt="Logo_Waffee" width="1200" height="1529" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-112.png"><img class="aligncenter size-full wp-image-9501" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-112.png" alt="Logo_Waffee" width="1075" height="872" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/462902_285007131594016_1393458495_o.jpg"><img class="aligncenter size-full wp-image-9500" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/462902_285007131594016_1393458495_o.jpg" alt="Logo_Waffee" width="2048" height="1152" /></a>

L'identité est signée par l'agence A Friend of Mine.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/restaurants-et-bars/">des logos dans les bars et les restaurants.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9495</wp:post_id>
		<wp:post_date><![CDATA[2014-08-12 00:30:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-11 22:30:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[waffee-presente-identite]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
		<category domain="post_tag" nicename="waffee"><![CDATA[Waffee]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Waffee]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Waffee est une chaîne australienne spécialisée dans le café et les gaufres belges.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[75]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510456569;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14933;}i:1;a:1:{s:2:"id";i:7404;}i:2;a:1:{s:2:"id";i:12232;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>37275</wp:comment_id>
			<wp:comment_author><![CDATA[wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://society6.com/thomasofficial</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-12 09:30:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-12 07:30:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'aime beaucoup !
Au fait, est-ce que vous pouvez essayer de donner un peu plus votre avis dans l'article (dire si il est original, joli,..) svp ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1407828645.1450459957122802734375;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>37286</wp:comment_id>
			<wp:comment_author><![CDATA[Lisa - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lisa@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.230.172]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-12 10:16:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-12 08:16:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,
Il me semble que cela est précisé dans l'intro : "Waffee présente une identité à l’originalité et au traitement graphique intéressants." :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>37275</wp:comment_parent>
			<wp:comment_user_id>2</wp:comment_user_id>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1407831401.5357348918914794921875;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>37306</wp:comment_id>
			<wp:comment_author><![CDATA[Tibo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@tibojansingh.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tibojansingh.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.68.137.8]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-12 10:52:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-12 08:52:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve très réussi aussi :)
Le logo donne un 'air' gourmand et ça donne faim miam !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>37318</wp:comment_id>
			<wp:comment_author><![CDATA[wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://society6.com/thomasofficial</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-12 11:09:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-12 09:09:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ah exact, désolé, j'avais pas vu le premier paragraphe x)]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>37286</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>37523</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[koko@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-12 23:13:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-12 21:13:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sympa. Bien trouvé... :)]]></wp:comment_content>
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	</item>
	<item>
		<title>Houston s&#039;offre une nouvelle marque</title>
		<link>http://yannickbourenane.com/preprod/2014/08/13/houston-soffre-nouvelle-marque/</link>
		<pubDate>Tue, 12 Aug 2014 22:30:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9517</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Houston.jpg"><img class="aligncenter size-full wp-image-9518" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Houston.jpg" alt="Logo_Houston" width="827" height="370" /></a>

<a href="http://www.thecitywithnolimits.com/">Houston</a> est une ville du Texas située au sud des États-Unis. Le <a href="http://www.houston.org/">Greater Houston Partnership (GHP)</a> a pour mission de faire de cette ville "<em>le meilleur endroit pour vivre, travailler et bâtir une entreprise.</em>" Composé de plus de 2000 entreprises, le GHP a durant 25 ans contribué au développement économique de la ville en créant notamment de nombreux emplois. Une nouvelle marque est aujourd'hui déployée afin "<em>d'attirer les investissements et les jeunes talents professionnels dans la région.</em>"

<!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.thecitywithnolimits.com/">Houston</a> s'inspire de l'univers spatial pour son identité, clin d'oeil aux centres destinés aux astronautes installés par la NASA à <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.thecitywithnolimits.com/">Houston</a></span>. La première lettre du nom de la ville s'inscrit en contreforme sur un fond étoilé en forme de losange. Par jeu de transparence, le logo est également conçu pour pouvoir vivre sur fond photographique. Les extrémités de la lettre "H" n'étant pas définies, il est également possible d'imaginer la forme d'une fusée dans un ciel étoilé, toujours en référence à l'univers spatial. Le nom de la ville et la signature "<em>The city with no limits</em>" s'inscrivent au bas du logo.</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/houston_no_limits_logo_variations.jpg"><img class="aligncenter size-full wp-image-9522" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/houston_no_limits_logo_variations.jpg" alt="Logo_Houston" width="1000" height="340" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/houston_no_limits_ads.jpg"><img class="aligncenter size-full wp-image-9521" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/houston_no_limits_ads.jpg" alt="Logo_Houston" width="999" height="914" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-23.png"><img class="aligncenter size-full wp-image-9523" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-23.png" alt="Logo_Houston" width="1655" height="799" /></a>

L'identité est signée par MMI Agency et Avalanche Consulting.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/ville/">des logos dans les villes.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9517</wp:post_id>
		<wp:post_date><![CDATA[2014-08-13 00:30:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-12 22:30:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[houston-soffre-nouvelle-marque]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="houston"><![CDATA[Houston]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Houston]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_title]]></wp:meta_key>
			<wp:meta_value><![CDATA[Houston s'offre une nouvelle marque - LOGONEWS]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Houston est situé au Texas au sud des États-Unis. Le GHP a pour mission d'en faire "le meilleur endroit pour vivre, travailler et bâtir une entreprise."]]></wp:meta_value>
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			<wp:meta_value><![CDATA[81]]></wp:meta_value>
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	</item>
	<item>
		<title>Brand devient une bière sans étiquette</title>
		<link>http://yannickbourenane.com/preprod/2014/08/14/brand-devient-biere-etiquette/</link>
		<pubDate>Wed, 13 Aug 2014 22:30:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9536</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Brand_Bière.jpg"><img class="aligncenter size-full wp-image-9537" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Brand_Bière.jpg" alt="Logo_Brand_Bière" width="827" height="370" /></a>

<a href="http://www.brand.nl/">Brand</a> est la plus ancienne marque de bière néerlandaise. Fondée en 1340, elle propose 8 types de bières à savoir Pilsner, Heavy Blonde, Double Bock, Lentebock, Up, Imperator, Sylvester et Weizen. <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.brand.nl/">Brand</a> s'est récemment offerte une nouvelle identité visuelle et un nouveau packaging avec un concept sans étiquette, ce qui est rare pour une marque de bière.</span><!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.brand.nl/">Brand</a> présente un logo aéré. Il s'est libéré du cartouche ovale qui le contenait pour plus de clarté et d'homogénéité. Le nom de la marque a conservé sa typographie de style gothique et la date de création est mise en avant comme patrimoine historique. La réduction du nombre de couleurs et leur densification améliorent également l'ensemble.</span>

Chaque type de bière commercialisé par la marque s'illustre à l'aide d'une déclinaison du logo et se distingue grâce à un code couleur.

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.brand.nl/">Brand</a> présente dorénavant des bouteilles sans étiquette. Le logo est gravé sur le corps de la bouteille ce qui doit offrir une expérience tactile intéressante avec le produit. En revanche, cela peut également rendre la marque moins rapidement reconnaissable par les consommateurs sur les rayons des supermarchés par exemple.</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_pilsener_new_logo.png"><img class="aligncenter size-full wp-image-9543" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_pilsener_new_logo.png" alt="Logo_Brand_Bière" width="946" height="946" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_pilsener_new_detail.jpg"><img class="aligncenter size-full wp-image-9542" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_pilsener_new_detail.jpg" alt="Logo_Brand_Bière" width="600" height="1735" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_bottles_and_boxes_all.jpg"><img class="aligncenter size-full wp-image-9539" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_bottles_and_boxes_all.jpg" alt="Logo_Brand_Bière" width="1000" height="1016" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_bottles_all.jpg"><img class="aligncenter size-full wp-image-9538" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_bottles_all.jpg" alt="Logo_Brand_Bière" width="1000" height="436" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_pilsener_new_crate.jpg"><img class="aligncenter size-full wp-image-9541" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_pilsener_new_crate.jpg" alt="Logo_Brand_Bière" width="1000" height="592" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_pilsener_new_cans.jpg"><img class="aligncenter size-full wp-image-9540" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_pilsener_new_cans.jpg" alt="Logo_Brand_Bière" width="782" height="761" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_pilsener_new_weekend.jpg"><img class="aligncenter size-full wp-image-9544" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/brand_bier_pilsener_new_weekend.jpg" alt="Logo_Brand_Bière" width="960" height="720" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-33.png"><img class="aligncenter size-full wp-image-9545" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-33.png" alt="Logo_Brand_Bière" width="1368" height="867" /></a>

L'identité est signée par VBAT.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9536</wp:post_id>
		<wp:post_date><![CDATA[2014-08-14 00:30:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-13 22:30:39]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[brand-devient-biere-etiquette]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="biere-brand"><![CDATA[Bière Brand]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Brand]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Brand est la plus ancienne marque de bière néerlandaise. Fondée en 1340, elle s'est récemment offerte un nouveau packaging avec un concept sans étiquette.]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>38149</wp:comment_id>
			<wp:comment_author><![CDATA[wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://society6.com/thomasofficial</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-14 11:21:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-14 09:21:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est très beau je trouve !
Et je pense que comme le design est original et différent des autres bières, celle là doit  être assez facilement repérable dans un supermarché]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>39920</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.153.35.24]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-18 13:08:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-18 11:08:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très réussi, l'ensemble est super classe et sera à coup sûr mis en bonne place dans les supermarchés !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Apple met en scène son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/08/15/apple-met-en-scene-logo/</link>
		<pubDate>Thu, 14 Aug 2014 22:30:21 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9549</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/mac-book-sticker-gun.jpg"><img class="aligncenter size-full wp-image-9553" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/mac-book-sticker-gun.jpg" alt="C'est_Vendredi_Pub_Apple" width="498" height="349" /></a>

C'est vendredi, <a href="https://www.apple.com/fr/">Apple</a> rend hommage dans sa dernière publicité aux multiples façons qu'ont les gens de décorer leur Mac. Cette vidéo offre donc 30 secondes de la célèbre pomme dans tous ses états.

<!--more-->

<code><iframe src="//www.youtube.com/embed/5DHYe4dhjXw?feature=player_detailpage" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></code>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9549</wp:post_id>
		<wp:post_date><![CDATA[2014-08-15 00:30:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-14 22:30:21]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="apple"><![CDATA[Apple]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="mac"><![CDATA[Mac]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Apple]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[C'est vendredi, Apple offre dans sa dernière publicité 30 secondes de la célèbre pomme dans tous ses états.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[59]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510109367;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:285;}i:1;a:1:{s:2:"id";i:569;}i:2;a:1:{s:2:"id";i:1104;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>39952</wp:comment_id>
			<wp:comment_author><![CDATA[richard]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[richard.remy@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.118.5.198]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-18 15:16:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-18 13:16:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Avec un petit retour du logo arc en ciel, en signature subliminale ... c'est surtout ça qui m'a marqué lors du passage de cette campagne ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1408368797.9559481143951416015625;s:7:"message";s:59:"Lisa - Bedandy a changé l'état du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:14:"Lisa - Bedandy";}]]></wp:meta_value>
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	</item>
	<item>
		<title>Un logo pour la planète</title>
		<link>http://yannickbourenane.com/preprod/2014/08/18/logo-planete/</link>
		<pubDate>Sun, 17 Aug 2014 22:30:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9557</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/its-not-warming-logo-700x379.jpg"><img class="aligncenter size-full wp-image-9558" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/its-not-warming-logo-700x379.jpg" alt="Logo_Changement_Climatique" width="700" height="379" /></a>

Milton Glaser, l'une des légendes du design, notamment connu pour avoir créé le très célèbre logo "I ♥ NY" nous dévoile sa nouvelle création qu'il signe à l'âge de 85 ans. Ce logo vise à dénoncer les dangers liés au réchauffement climatique.

<!--more-->

Le logo représente une planète verte, recouverte par la nature, "<em>lentement dévorée par la pénombre du néant."</em> La version animée du logo est visible sur le <a href="http://itsnotwarming.com/">site de la campagne</a>.

La campagne qui y est associée "<em>It's Not Warming, It's Dying</em>" propose d'acheter pour 5 $ cinq boutons de vêtement à l'effigie du logo afin de créer un phénomène de masse et de montrer aux politiciens l'envie qu'a la société de lutter contre ce fléau.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-114.png"><img class="aligncenter size-full wp-image-9559" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-114.png" alt="Logo_Changement_Climatique" width="478" height="274" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/energie/">des logos dans l'énergie.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9557</wp:post_id>
		<wp:post_date><![CDATA[2014-08-18 00:30:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-17 22:30:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[logo-planete]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="post_tag" nicename="milton-glaser"><![CDATA[Milton Glaser]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Logo]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Milton Glaser, l'une des légendes du design, nous dévoile sa nouvelle création. Un logo qui vise à dénoncer les dangers liés au réchauffement climatique.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[68]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510089281;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1133;}i:1;a:1:{s:2:"id";i:1018;}i:2;a:1:{s:2:"id";i:1025;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>40037</wp:comment_id>
			<wp:comment_author><![CDATA[Smash]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[quentin_fouan@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.1.198.80]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-18 21:25:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-18 19:25:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Super projet et logo plutôt cool !
En plus ils sont phosphorescents ! :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Volvic s&#039;offre un nouveau look</title>
		<link>http://yannickbourenane.com/preprod/2014/08/19/volvic-soffre-nouveau-look/</link>
		<pubDate>Mon, 18 Aug 2014 22:30:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9566</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Volvic_Design.jpg"><img class="aligncenter size-full wp-image-9567" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Volvic_Design.jpg" alt="Volvic_Design" width="827" height="370" /></a>

<a href="http://www.volvic.fr/">Volvic</a>, marque d'eau minérale française propriété du géant <a href="www.danone.com">Danone</a>, dévoile le nouveau look offert à ses bouteilles. Commercialisée depuis 1938, la marque a choisi d'accompagner ce relooking d'une campagne publicitaire qui sera lancée en automne 2014.

<!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.volvic.fr/">Volvic</a> fait disparaître ses étiquettes bleues et vertes pour toujours plus de transparence, synonyme de pureté. Le volcan d'Auvergne, source de l'eau minérale <span class="Apple-style-span"><a style="color: #0060ff;" href="http://www.volvic.fr/">Volvic</a>, est mis en avant et présente un graphisme plus approfondi. Le nom de la marque dévoile un nouveau traitement typographique qui permet l'alignement de la longueur de la lettre "l" sur les autres lettres du nom. La couleur verte, emblématique de la marque, est densifiée.</span></span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Volvic_Gamme.jpg"><img class="aligncenter size-full wp-image-9568" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Volvic_Gamme.jpg" alt="Volvic_Gamme" width="827" height="319" /></a>

L'identité est signée par Landor Associates.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/agroalimentaire/">des logos dans l'agro-alimentaire.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9566</wp:post_id>
		<wp:post_date><![CDATA[2014-08-19 00:30:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-18 22:30:39]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[volvic-soffre-nouveau-look]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="nouveau-look"><![CDATA[Nouveau look]]></category>
		<category domain="post_tag" nicename="volvic"><![CDATA[Volvic]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Volvic]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Volvic, marque d'eau minérale française propriété du géant Danone, dévoile le nouveau look offert à ses bouteilles.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510215390;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:265;}i:1;a:1:{s:2:"id";i:14348;}i:2;a:1:{s:2:"id";i:1729;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Ding dévoile son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2014/08/20/ding-devoile-identite-visuelle/</link>
		<pubDate>Tue, 19 Aug 2014 22:30:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9572</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Ding-logo-2014.png"><img class="aligncenter size-full wp-image-9573" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Ding-logo-2014.png" alt="Logo_Ding" width="568" height="237" /></a>

<a href="https://www.ding.com/">Ding</a> est un service de télécommunications destiné aux personnes qui veulent communiquer avec des interlocuteurs présents à l'étranger. Le service permet d'envoyer à ses proches des "top-up" à savoir du crédit pour recharger instantanément leur téléphone portable. Créé en 2006 et précédemment commercialisé sous le nom d'Ezetop, le service se rebaptise <span class="Apple-style-span"><a style="color: #0060ff;" href="https://www.ding.com/">Ding</a> afin de s'offrir une image de marque "<em>plus simple et plus efficace."</em></span>

<!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="https://www.ding.com/">Ding</a>, le nom de la marque, et l'astérisque renvoient à l'alerte reçue lors de la transmission d'un "top-up". Le nom s'inscrit en bas de casse dans une typographie de couleur bleue marine.</span>

<span class="Apple-style-span"><a style="color: #0060ff;" href="https://www.ding.com/">Ding</a></span> est aujourd'hui présent dans 110 pays, travaille avec 300 opérateurs téléphoniques et comptabilise plus d'un million d'utilisateurs.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/124wpwm.jpg"><img class="aligncenter size-full wp-image-9577" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/124wpwm.jpg" alt="Logo_Ding" width="893" height="516" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/13z91tx.jpg"><img class="aligncenter size-full wp-image-9576" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/13z91tx.jpg" alt="Logo_Ding" width="893" height="502" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/282qmft.jpg"><img class="aligncenter size-full wp-image-9578" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/282qmft.jpg" alt="Logo_Ding" width="920" height="516" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/kbr43o.jpg"><img class="aligncenter size-full wp-image-9581" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/kbr43o.jpg" alt="Logo_Ding" width="920" height="516" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/hull61.jpg"><img class="aligncenter size-full wp-image-9580" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/hull61.jpg" alt="Logo_Ding" width="920" height="516" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/9vghmx.jpg"><img class="aligncenter size-full wp-image-9575" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/9vghmx.jpg" alt="Logo_Ding" width="920" height="1185" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/2mwe55i.jpg"><img class="aligncenter size-full wp-image-9574" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/2mwe55i.jpg" alt="Logo_Ding" width="900" height="498" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/zjzbxw.jpg"><img class="aligncenter size-full wp-image-9582" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/zjzbxw.jpg" alt="Logo_Ding" width="920" height="517" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/3177fj8.jpg"><img class="aligncenter size-full wp-image-9579" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/3177fj8.jpg" alt="Logo_Ding" width="920" height="516" /></a>

L'identité est signée par DixonBaxi.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/telecommunications/">des logos dans les télécommunications.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9572</wp:post_id>
		<wp:post_date><![CDATA[2014-08-20 00:30:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-19 22:30:45]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[ding-devoile-identite-visuelle]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="ding"><![CDATA[Ding]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<category domain="post_tag" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Ding]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[81]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Ding est un service de télécommunications destiné aux personnes qui veulent communiquer avec des interlocuteurs présents à l'étranger.]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508709281;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3957;}i:1;a:1:{s:2:"id";i:9261;}i:2;a:1:{s:2:"id";i:14427;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Chapitre.com fait table rase du passé</title>
		<link>http://yannickbourenane.com/preprod/2014/08/21/chapitre-com-fait-table-rase-du-passe/</link>
		<pubDate>Wed, 20 Aug 2014 22:30:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9588</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Chapitre.com_.jpg"><img class="aligncenter size-full wp-image-9589" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Chapitre.com_.jpg" alt="Logo_Chapitre.com" width="827" height="370" /></a>

<a href="http://www.chapitre.com/">Chapitre.com</a>, enseigne française spécialisée dans la vente de livres, change d'identité visuelle peu de temps après ses mésaventures survenues au début de l'année 2014. Créée en 1997 sous la forme d'un site web, la marque a été rachetée en 2009 par le groupe Bertelsmann et a prêté son nom à 57 librairies. En février 2014 le réseau de librairies est liquidé, <span class="Apple-style-span"><a style="color: #df0000;" href="http://www.chapitre.com/">Chapitre.com</a> ne vit plus qu'à travers son site web.</span><!--more-->

<span class="Apple-style-span"><a style="color: #df0000;" href="http://www.chapitre.com/">Chapitre.com</a> est un pionnier de la vente de livres sur Internet en France. Fière de ses 17 années d'existence, la marque cherche à relever la tête et mettre en avant son patrimoine. Ainsi, la date de création de <span class="Apple-style-span"><a style="color: #df0000;" href="http://www.chapitre.com/">Chapitre.com</a> apparaît dans le logo. La première lettre du nom de la marque s'inscrit au coeur d'un cartouche à l'allure de sceau, gage d'authenticité. Le nom s'inscrit en capitale dans une typographie sans serif de couleur noire.</span></span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-115.png"><img class="aligncenter size-full wp-image-9591" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-115.png" alt="Logo_Chapitre.com" width="1047" height="855" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/distribution/">des logos dans la distribution.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9588</wp:post_id>
		<wp:post_date><![CDATA[2014-08-21 00:30:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-20 22:30:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[chapitre-com-fait-table-rase-du-passe]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="chapitre-com"><![CDATA[Chapitre.com]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Chapitre.com, enseigne française spécialisée dans la vente de livres, change d'identité peu de temps après ses mésaventures survenues début 2014.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Chapitre]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[81]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510438945;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12308;}i:1;a:1:{s:2:"id";i:758;}i:2;a:1:{s:2:"id";i:12665;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>41066</wp:comment_id>
			<wp:comment_author><![CDATA[Tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.8.75.32]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-21 08:50:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-21 06:50:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'intention était louable, mais le nouveau logo est beaucoup moins efficace, il me semble. En fait, même, on se serait attendu à une inversion chronologique des deux logos.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>8 logos en chaînes de vélos</title>
		<link>http://yannickbourenane.com/preprod/2014/08/22/8-logos-en-chaines-velos/</link>
		<pubDate>Thu, 21 Aug 2014 22:30:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9603</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/adidas-100-hoopties-full-web.jpg"><img class="aligncenter size-full wp-image-9604" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/adidas-100-hoopties-full-web.jpg" alt="Logo_Adidas_Chaînes_Vélos" width="800" height="652" /></a>

C'est vendredi, l'heure est au recyclage. Voici 8 logos mondialement connus conçus à l'aide de chaînes de vélos recyclées.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/air-force-100-hoopties-full-web.jpg"><img class="aligncenter size-full wp-image-9606" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/air-force-100-hoopties-full-web.jpg" alt="Logo_Air_Force_Chaînes_Vélos" width="800" height="710" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-07-15-à-15.49.46.png"><img class="aligncenter size-full wp-image-9608" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-07-15-à-15.49.46.png" alt="Guinness_Chaînes_Vélos" width="298" height="447" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-07-15-à-15.49.37.png"><img class="aligncenter size-full wp-image-9607" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-07-15-à-15.49.37.png" alt="Armée_Impériale_Chaînes_Vélos" width="299" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-07-15-à-15.49.57.png"><img class="aligncenter size-full wp-image-9609" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-07-15-à-15.49.57.png" alt="Campbells_Chaînes_Vélos" width="298" height="449" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/westinghouse-full.jpg"><img class="aligncenter size-full wp-image-9612" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/westinghouse-full.jpg" alt="Westinghouse_Chaînes_Vélos" width="742" height="800" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-07-15-à-15.50.06.png"><img class="aligncenter size-full wp-image-9610" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-07-15-à-15.50.06.png" alt="Pink_Floyd_Chaînes_Vélos" width="299" height="449" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/MTV-100-hoopties-full-web.jpg"><img class="aligncenter size-full wp-image-9611" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/MTV-100-hoopties-full-web.jpg" alt="Logo_MTV_Chaînes_Vélos" width="800" height="603" /></a>

Source : <a href="http://100hoopties.com/posters/">100 Hoopties</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9603</wp:post_id>
		<wp:post_date><![CDATA[2014-08-22 00:30:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-21 22:30:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[8-logos-en-chaines-velos]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Chaînes de vélos]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[C'est vendredi, l'heure est au recyclage. Voici 8 logos mondialement connus conçus à l'aide de chaînes de vélos recyclées.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[56]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509923607;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2494;}i:1;a:1:{s:2:"id";i:12150;}i:2;a:1:{s:2:"id";i:477;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>World Trade Center ou le logo aux 6 significations</title>
		<link>http://yannickbourenane.com/preprod/2014/08/25/world-trade-center-logo-aux-6-significations/</link>
		<pubDate>Sun, 24 Aug 2014 22:30:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9617</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_World_Trade_Center.jpg"><img class="aligncenter size-full wp-image-9618" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_World_Trade_Center.jpg" alt="Logo_World_Trade_Center" width="827" height="370" /></a>

Près de 13 ans après les attentats du 11 septembre 2001, la One World Trade Center, tour centrale d'un nouveau complexe composé de 5 gratte-ciel, domine New York de ses 541 mètres. Bien que chaque bâtiment disposera de son propre logo, le complexe entier du <a href="http://www.wtc.com/">World Trade Center</a> dispose pour la première fois de son propre logo. Un logo imprégné de 6 significations.

<!--more-->

Une dualité est au coeur de cette identité : la présence et l'absence. D'un point de vue global, les cinq barres verticales illustrent les 5 tours du nouveau complexe du <span class="Apple-style-span"><a style="color: #df0000;" href="http://www.wtc.com/">World Trade Center</a> en formant un "W", première lettre du nom. Dans le détail, il est expliqué que le trident supérieur représente un élément de design de la base des anciennes Twin Towers.
L'angle d'inclinaison de 17,76 degrés des 3 barres supérieures renvoie à la hauteur de la <span class="Apple-style-span">One World Trade Center (1776 pieds, clin d'oeil à la date de la Déclaration d'indépendance des États-Unis).
Les deux espaces blancs supérieurs rappellent les faisceaux lumineux de la Tribute in Light. Une installation de 88 projecteurs servant à rendre hommage près du site du <span class="Apple-style-span"><a style="color: #df0000;" href="http://www.wtc.com/">World Trade Center</a></span>.
Enfin, les deux barres inférieures illustrent les deux piscines du Mémorial.</span></span>

L'identité est signée par Landor Associates.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/world_trade_center_2014_photo.jpg"><img class="aligncenter size-full wp-image-9622" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/world_trade_center_2014_photo.jpg" alt="Logo_World_Trade_Center" width="1000" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/3034384-inline-i-1-world-trade-center-logo.jpg"><img class="aligncenter size-full wp-image-9620" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/3034384-inline-i-1-world-trade-center-logo.jpg" alt="Logo_World_Trade_Center" width="640" height="512" /></a>

Durant les trois dernières années de la construction de la One <span class="Apple-style-span">World Trade Center, le photographe Benjamin Rosamond a pris des photos à intervalles réguliers permettant ainsi d'observer la naissance de cette tour :</span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/pamgfteuezkgpnevf8xv.gif"><img class="aligncenter size-full wp-image-9619" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/pamgfteuezkgpnevf8xv.gif" alt="One_World_Trade_Center" width="635" height="421" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/public/">des logos dans le public.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9617</wp:post_id>
		<wp:post_date><![CDATA[2014-08-25 00:30:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-24 22:30:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[world-trade-center-logo-aux-6-significations]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="post_tag" nicename="world-trade-center"><![CDATA[World Trade Center]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[World Trade Center]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Près de 13 ans après les attentats de 2001, la One World Trade Center, tour centrale d'un nouveau complexe composé de 5 gratte-ciel, domine New York.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[91]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510511140;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:133;}i:1;a:1:{s:2:"id";i:12039;}i:2;a:1:{s:2:"id";i:12569;}}}}]]></wp:meta_value>
		</wp:postmeta>
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		<title>Le Festival de Bregenz change de logo</title>
		<link>http://yannickbourenane.com/preprod/2014/08/26/festival-bregenz-change-logo/</link>
		<pubDate>Mon, 25 Aug 2014 22:30:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9628</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Festival_Bregenz.jpg"><img class="aligncenter size-full wp-image-9629" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_Festival_Bregenz.jpg" alt="Logo_Festival_Bregenz" width="827" height="370" /></a>

<a href="http://bregenzerfestspiele.com/">Le Festival de Bregenz</a> est un festival des arts du spectacle qui a lieu tous les étés à Bregenz en Autriche. Tandis que le 70 ème anniversaire du festival sera bientôt célébré, un changement dans la direction artistique est opéré. David Pountney, en place depuis 2003, laissera sa place à Elisabeth Sobotka début 2015. Pour l'occasion, l'identité visuelle du <span class="Apple-style-span"><a style="color: #0060ff;" href="http://bregenzerfestspiele.com/">Festival de Bregenz</a> fait peau neuve.</span>

<!--more-->

<span class="Apple-style-span"><a style="color: #0060ff;" href="http://bregenzerfestspiele.com/">Le Festival de Bregenz</a> présente une </span>identité centrée sur l'initiale du nom de la ville d'accueil. La lettre "B" s'inscrit en capitale dans une typographie jaune orangé. La scène sur laquelle sont données les représentations est une scène flottante posée sur le lac de Constance. Les vagues de ce lac s'illustrent sur la partie inférieure de la lettre.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/bregenzer-festspiele-2015-collage-700x877.jpg"><img class="aligncenter size-full wp-image-9630" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/bregenzer-festspiele-2015-collage-700x877.jpg" alt="Logo_Festival_Bregenz" width="700" height="877" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/bregenzer-festspiele_logo-700x274.jpg"><img class="aligncenter size-full wp-image-9631" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/bregenzer-festspiele_logo-700x274.jpg" alt="Logo_Festival_Bregenz" width="700" height="274" /></a>

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/culture/">des logos dans la culture</a> <a href="http://yannickbourenane.com/preprod/category/secteurs/evenement/">et les événements.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9628</wp:post_id>
		<wp:post_date><![CDATA[2014-08-26 00:30:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-25 22:30:19]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[festival-bregenz-change-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="post_tag" nicename="festival-de-bregenz"><![CDATA[Festival de Bregenz]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Le Festival de Bregenz]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[70]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Le Festival de Bregenz est un festival des arts du spectacle qui a lieu tous les étés à Bregenz en Autriche.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510631212;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9656;}i:1;a:1:{s:2:"id";i:14155;}i:2;a:1:{s:2:"id";i:2944;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Les réseaux sociaux réinventés en produits</title>
		<link>http://yannickbourenane.com/preprod/2014/08/29/les-reseaux-sociaux-reinventes-en-produits/</link>
		<pubDate>Thu, 28 Aug 2014 22:30:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9642</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-1.jpg"><img class="aligncenter size-full wp-image-9638" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-1.jpg" alt="Réseaux_Sociaux_Produits_VLoi" width="640" height="453" /></a>

C'est vendredi, voici "Web Popularity Products" une série originale signée par le photographe <a href="http://valerioloi.com/">Valerio Loi</a>. Les réseaux sociaux font aujourd'hui partie intégrante de notre vie quotidienne à tel point que l'artiste les a mis en scène sous forme de vrais produits alimentaires vendus dans nos supermarchés.

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-2.jpg"><img class="aligncenter size-full wp-image-9643" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-2.jpg" alt="Réseaux_Sociaux_Produits_VLoi" width="640" height="453" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-5.jpg"><img class="aligncenter size-full wp-image-9646" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-5.jpg" alt="Réseaux_Sociaux_Produits_VLoi" width="640" height="453" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-6.jpg"><img class="aligncenter size-full wp-image-9647" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-6.jpg" alt="Réseaux_Sociaux_Produits_VLoi" width="640" height="453" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-7.jpg"><img class="aligncenter size-full wp-image-9648" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-7.jpg" alt="Réseaux_Sociaux_Produits_VLoi" width="640" height="453" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-8.jpg"><img class="aligncenter size-full wp-image-9649" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-8.jpg" alt="Réseaux_Sociaux_Produits_VLoi" width="640" height="453" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-9.jpg"><img class="aligncenter size-full wp-image-9650" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-9.jpg" alt="Réseaux_Sociaux_Produits_VLoi" width="640" height="453" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-10.jpg"><img class="aligncenter size-full wp-image-9651" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-10.jpg" alt="Réseaux_Sociaux_Produits_VLoi" width="640" height="453" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-3.jpg"><img class="aligncenter size-full wp-image-9644" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-3.jpg" alt="Réseaux_Sociaux_Produits_VLoi" width="640" height="453" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-4.jpg"><img class="aligncenter size-full wp-image-9645" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/webproducts-4.jpg" alt="Réseaux_Sociaux_Produits_VLoi" width="640" height="453" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9642</wp:post_id>
		<wp:post_date><![CDATA[2014-08-29 00:30:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-28 22:30:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[les-reseaux-sociaux-reinventes-en-produits]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="valerio-loi"><![CDATA[Valerio Loi]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Réseaux sociaux]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[C'est vendredi, voici "Web Popularity Products" une série originale autour des réseaux sociaux signée par le photographe Valerio Loi.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[65]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1508709192;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3018;}i:1;a:1:{s:2:"id";i:14617;}i:2;a:1:{s:2:"id";i:14271;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>66804</wp:comment_id>
			<wp:comment_author><![CDATA[Vollmer]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[zalem627@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.221.149.23]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-22 19:26:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-22 17:26:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour .
Les réseaux sociaux sont déjà dès applications présentent par défaut dans nos supports informatiques comme les téléphones , les netbooks , les ordinateurs ou les tablettes .
Comme si cela ne suffisait pas , il a fallut rendre leur existence pandémique  . 
Comment ? En plaçant leurs logos sur dès produits de grande consommation .
Il ne manque plus que le matraquage médiatique , un peu avant le journal de 20 H .
Et ce sera parfait .]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le V Festival redesign son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/08/27/le-v-festival-redesign-logo/</link>
		<pubDate>Tue, 26 Aug 2014 22:30:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9656</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_VFestival.jpg"><img class="aligncenter size-full wp-image-9657" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_VFestival.jpg" alt="Logo_VFestival" width="827" height="370" /></a>

Le <a href="http://www.vfestival.com/">V Festival</a> est le plus grand festival de musique du Royaume-Uni. Il est organisé chaque année lors de l'avant-dernier week-end du mois d'août dans deux parcs de façon simultanée. Bien qu'à majorité rock, un large éventail musical peut y être représenté.

<!--more-->

<span class="Apple-style-span">Le <a style="color: #df0000;" href="http://www.vfestival.com/">V Festival</a> est un événement parrainé par <a href="www.virginmedia.com/">Virgin Media</a>. Tandis que cette entité du <a href="http://www.virgin.com/">groupe Virgin</a> a adopté le flat design pour son identité en janvier 2014, le<span class="Apple-style-span"> <a style="color: #df0000;" href="http://www.vfestival.com/">V Festival</a> lui emboîte le pas. La typographie est conservée, le tout s'illustre dans un rouge vif.</span></span>

L'identité déployée autour de cet événement reste la partie la plus intéressante du projet.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_12.jpg"><img class="aligncenter size-full wp-image-9670" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_12.jpg" alt="Logo_VFestival" width="430" height="320" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_07.jpg"><img class="aligncenter size-full wp-image-9669" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_07.jpg" alt="Logo_VFestival" width="430" height="320" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/v_festival_words.png"><img class="aligncenter size-full wp-image-9665" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/v_festival_words.png" alt="Logo_VFestival" width="1000" height="706" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_17b.jpg"><img class="aligncenter size-full wp-image-9674" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_17b.jpg" alt="Logo_VFestival" width="650" height="485" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_02_night_8.jpg"><img class="aligncenter size-full wp-image-9667" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_02_night_8.jpg" alt="Logo_VFestival" width="430" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_04.jpg"><img class="aligncenter size-full wp-image-9668" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_04.jpg" alt="Logo_VFestival" width="430" height="320" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/saffron_v_hero.jpg"><img class="aligncenter size-full wp-image-9661" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/saffron_v_hero.jpg" alt="Logo_VFestival" width="870" height="650" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/v_festival_splashes.jpg"><img class="aligncenter size-full wp-image-9662" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/v_festival_splashes.jpg" alt="Logo_VFestival" width="1000" height="706" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/v_festival_splashes_02.jpg"><img class="aligncenter size-full wp-image-9663" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/v_festival_splashes_02.jpg" alt="Logo_VFestival" width="1000" height="706" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_13.jpg"><img class="aligncenter size-full wp-image-9671" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_13.jpg" alt="Logo_VFestival" width="650" height="485" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_14.jpg"><img class="aligncenter size-full wp-image-9672" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_14.jpg" alt="Logo_VFestival" width="650" height="485" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_01.jpg"><img class="aligncenter size-full wp-image-9666" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_01.jpg" alt="Logo_VFestival" width="430" height="320" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/v_festival_tickets.jpg"><img class="aligncenter size-full wp-image-9664" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/v_festival_tickets.jpg" alt="Logo_VFestival" width="908" height="368" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-44.png"><img class="aligncenter size-full wp-image-9660" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Image-44.png" alt="Logo_VFestival" width="1348" height="870" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_15_1.jpg"><img class="aligncenter size-full wp-image-9673" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vfestival_15_1.jpg" alt="Logo_VFestival" width="430" height="320" /></a>

L'identité est signée par Saffron.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/evenement/">des logos dans les événements.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9656</wp:post_id>
		<wp:post_date><![CDATA[2014-08-27 00:30:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-26 22:30:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-v-festival-redesign-logo]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="redesign-de-logo"><![CDATA[Redesign de logo]]></category>
		<category domain="post_tag" nicename="v-festival"><![CDATA[V Festival]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Le V Festival]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Le V Festival est le plus grand festival de musique du Royaume-Uni. Il est organisé chaque année lors de l'avant-dernier week-end du mois d'août.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[66]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509760405;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9628;}i:1;a:1:{s:2:"id";i:370;}i:2;a:1:{s:2:"id";i:2944;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>49360</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[KOKODDD@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-03 17:23:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-03 15:23:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mon Dieu ce que c'est pénible, cette mode du Flat Design qui rend TOUT plat et moche. On ne les compte plus, les boîtes qui suppriment les effets de leurs logos (SFR, Pages Jaunes, NRJ et j'en passe)... pour du 100 fois moins bien! Jusqu'à quand?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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	</item>
	<item>
		<title>Plus belle la vie annonce du changement</title>
		<link>http://yannickbourenane.com/preprod/2014/08/28/belle-vie-annonce-du-changement/</link>
		<pubDate>Wed, 27 Aug 2014 22:30:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9679</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Plus-belle-la-vie.jpg"><img class="aligncenter size-full wp-image-9680" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Plus-belle-la-vie.jpg" alt="Logo_Plus_belle_la_vie" width="573" height="311" /></a>

<a href="http://www.plusbellelavie.fr/">Plus belle la vie</a>, un feuilleton télévisé français, s'apprête à célébrer son 10 ème anniversaire samedi 30 août 2014. À cette occasion, de nombreuses nouveautés sont prévues pour la rentrée 2014 avec entre autres un nouveau générique et un nouveau logo, jusqu'alors inchangé depuis la création de la série. Affaire à suivre...]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9679</wp:post_id>
		<wp:post_date><![CDATA[2014-08-28 00:30:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-27 22:30:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[belle-vie-annonce-du-changement]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="post_tag" nicename="plus-belle-la-vie"><![CDATA[Plus belle la vie]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Plus belle la vie]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Plus belle la vie, un feuilleton télévisé français, s'apprête à fêter ses 10 ans le 30 août 2014. À cette occasion, de nombreuses nouveautés sont prévues.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[62]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510549409;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6217;}i:1;a:1:{s:2:"id";i:9826;}i:2;a:1:{s:2:"id";i:9566;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>&quot;Tout a commencé avec un Sharpie&quot;</title>
		<link>http://yannickbourenane.com/preprod/2014/09/12/commence-sharpie/</link>
		<pubDate>Thu, 11 Sep 2014 22:30:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9685</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/10563030_829878580356571_7988465268061775097_n.jpg"><img class="aligncenter size-full wp-image-9686" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/10563030_829878580356571_7988465268061775097_n.jpg" alt="Pub_Sharpie" width="742" height="960" /></a>

C'est vendredi, focus sur la campagne "It all started with a <a href="http://www.sharpie.com/Pages/GlobalLanding.aspx">Sharpie</a>" signée par des étudiants de la Miami Ad School of San Francisco. La marque d'instruments d'écriture se voit ainsi offrir un grand coup de projecteur.

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/10563023_829878560356573_8999489670436124855_n.jpg"><img class="aligncenter size-full wp-image-9688" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/10563023_829878560356573_8999489670436124855_n.jpg" alt="Pub_Sharpie" width="403" height="521" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/10553386_829878603689902_6924346075613439604_n.jpg"><img class="aligncenter size-full wp-image-9687" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/10553386_829878603689902_6924346075613439604_n.jpg" alt="Pub_Sharpie" width="742" height="960" /></a>

Marque : <a href="http://www.sharpie.com/Pages/GlobalLanding.aspx">Sharpie
</a><span class="Apple-style-span" style="color: #131823;">Concepteur-rédacteur : Chamsseddine Abdelhafidh
</span><span class="Apple-style-span" style="color: #131823;">Directeur artistique : Belén M. Márquez
</span><span class="Apple-style-span" style="color: #131823;">École : Miami Ad School San Francisco</span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9685</wp:post_id>
		<wp:post_date><![CDATA[2014-09-12 00:30:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-11 22:30:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[commence-sharpie]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="sharpie"><![CDATA[Sharpie]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[2]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Sharpie]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[C'est vendredi, focus sur la campagne "It all started with a Sharpie" signée par des étudiants de la Miami Ad School of San Francisco.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[66]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509881470;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7680;}i:1;a:1:{s:2:"id";i:982;}i:2;a:1:{s:2:"id";i:2775;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Les 32 nouveaux logos de l&#039;été 2014</title>
		<link>http://yannickbourenane.com/preprod/2014/09/05/les-32-nouveaux-logos-lete-2014/</link>
		<pubDate>Thu, 04 Sep 2014 22:30:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9696</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Nouveaux_Logo_Eté_2014.jpg"><img class="aligncenter size-full wp-image-9697" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Nouveaux_Logo_Eté_2014.jpg" alt="Nouveaux_Logo_Eté_2014" width="600" height="1383" /></a>

Vous avez loupé l'<a href="http://yannickbourenane.com/preprod">actualité, les nouveaux logos </a>de cet été ? C’est vendredi, voici un récapitulatif des nouveaux logos dévoilés en juillet et en août 2014 et diffusés sur <a style="font-weight: inherit; font-style: inherit; color: #000000;" href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9696</wp:post_id>
		<wp:post_date><![CDATA[2014-09-05 00:30:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-04 22:30:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[les-32-nouveaux-logos-lete-2014]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="best-of"><![CDATA[Best of]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="post_tag" nicename="nouveaux-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[nouveaux logos été]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[C’est vendredi, voici un récapitulatif des nouveaux logos de l'été dévoilés en juillet et en août 2014 et diffusés sur le blog Logonews.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[44]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510587887;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2136;}i:1;a:1:{s:2:"id";i:2306;}i:2;a:1:{s:2:"id";i:2545;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Les puces RFID ont un logo européen</title>
		<link>http://yannickbourenane.com/preprod/2014/09/03/les-puces-rfid-logo-europeen/</link>
		<pubDate>Tue, 02 Sep 2014 22:30:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9701</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_RFID.jpg"><img class="aligncenter size-full wp-image-9703" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Logo_RFID.jpg" alt="Logo_RFID" width="827" height="370" /></a>

<a href="http://www.cnil.fr/linstitution/actualite/article/article/rfid-des-puces-aux-usages-multiples-et-aux-impacts-varies-en-termes-de-vie-privee/">La radio-identification (RFID)</a> est une méthode servant à récupérer et mémoriser des données à distance grâce à de petits marqueurs appelés radio-étiquettes. Le marché mondial des applications <a href="http://www.cnil.fr/linstitution/actualite/article/article/rfid-des-puces-aux-usages-multiples-et-aux-impacts-varies-en-termes-de-vie-privee/">RFID</a> pèserait 9,2 milliards d'euros en 2014. Afin d'aider les utilisateurs de ces puces intelligentes à respecter les règles de l'<a href="www.europa.eu/index_fr.htm">UE</a> en matière de protection des données, de nouvelles normes techniques européennes ont été arrêtées et un nouveau logo européen a été mis en place.

<!--more-->

Les radio-étiquettes peuvent être collées ou incorporées dans des objets et même implantées dans des organismes vivants. Ainsi, le logo s'inspire de ces petites étiquettes et inscrit le sigle en capitale. Les émissions d'ondes sont également illustrées.

Cette technologie est utilisée pour identifier des objets ou des personnes (code-barres, passeports, cartes de transport, cartes de paiement) et les animaux domestiques tels que les chats, les chiens, les furets etc.

Tout sur l'actu <a href="http://yannickbourenane.com/preprod/category/secteurs/nouvelles-technos/">des logos dans les nouvelles technologies.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9701</wp:post_id>
		<wp:post_date><![CDATA[2014-09-03 00:30:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-02 22:30:25]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[les-puces-rfid-logo-europeen]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="rfid"><![CDATA[RFID]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[RFID]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[La radio-identification (RFID) est une méthode servant à récupérer et mémoriser des données à distance grâce à de petits marqueurs appelés radio-étiquettes.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[78]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510701905;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11198;}i:1;a:1:{s:2:"id";i:12483;}i:2;a:1:{s:2:"id";i:934;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>57305</wp:comment_id>
			<wp:comment_author><![CDATA[La Goutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.vank@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.67.185]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-11 11:23:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-11 09:23:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La typo ...
Je comprend pas le décalage entre la forme et la typo .]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
			</wp:commentmeta>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1410427407.1026160717010498046875;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>277016</wp:comment_id>
			<wp:comment_author><![CDATA[Annie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[anniechillow@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.165.96.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-26 16:52:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-26 15:52:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est déjà ça, le logo nous informe !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>291405</wp:comment_id>
			<wp:comment_author><![CDATA[En mode connecte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arnaudref@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[195.6.252.22]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-04 14:05:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-04 12:05:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est bien , sauf que si l'on sait pas ce qu'est la RFID ca sert pas a grand chose ;)]]></wp:comment_content>
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	</item>
	<item>
		<title>Alinéa change de déco</title>
		<link>http://yannickbourenane.com/preprod/2014/09/01/alinea-change-deco/</link>
		<pubDate>Sun, 31 Aug 2014 22:10:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9710</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

[caption id="attachment_9713" align="aligncenter" width="492"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-08-25-à-11.11.27.png"><img class="wp-image-9713 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-08-25-à-11.11.27.png" alt="nouveau logo Alinéa" width="492" height="260" /></a> nouveau logo Alinéa[/caption]

La filiale du groupe Auchan spécialisée dans l'ameublement et la décoration, <a href="http://www.alinea.fr/meubles-decoration/notre-concept">Alinéa</a>, a repensé son logo avec l'objectif de "renforcer la puissance de marque".
<!--more-->Dans un contexte marché concurrenciel dominé par Ikea, suivi de Fly, l'enseigne Alinéa, avec 26 points de vente en France, subit avec ses congénères la baisse du marché de l'immobilier. Ainsi, l'enseigne pour le "jeune" habitat ne propose pas seulement des prix agressifs, elle table aussi sur une promesse plus colorée afin d'inscrire un style à la marque faite d'un kit de couleur pour son initiale et d'une typographie arrondie. Un positionnement me-too en premier abord, conçu avec l'agence DesignDay.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/AlinéaP151.jpg"><img class="aligncenter size-full wp-image-9711" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/AlinéaP151.jpg" alt="AlinéaP151" width="800" height="460" /></a>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/AlinéaP161.jpg"><img class="aligncenter size-full wp-image-9712" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/AlinéaP161.jpg" alt="AlinéaP161" width="800" height="460" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-08-25-à-11.13.06.png"><img class="aligncenter size-full wp-image-9714" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-08-25-à-11.13.06.png" alt="Capture d’écran 2014-08-25 à 11.13.06" width="1602" height="714" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-08-25-à-11.13.17.png"><img class="aligncenter size-full wp-image-9715" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-08-25-à-11.13.17.png" alt="Capture d’écran 2014-08-25 à 11.13.17" width="1600" height="924" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/alinea.jpg"><img class="aligncenter size-full wp-image-9716" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/alinea.jpg" alt="alinea" width="1518" height="548" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9710</wp:post_id>
		<wp:post_date><![CDATA[2014-09-01 00:10:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-08-31 22:10:53]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[alinea-change-deco]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alinéa]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Alinéa]]></wp:meta_value>
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		<wp:postmeta>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>47808</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.153.37.62]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-01 12:40:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-01 10:40:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bof bof, la police d'avant était mieux et serait même mieux allée avec le nouveau "A" !]]></wp:comment_content>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>138998</wp:comment_id>
			<wp:comment_author><![CDATA[Ota]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ota@welco.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.welco.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.155.104.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-18 10:10:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-18 09:10:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pareil, l'ancien logo était plus réussi ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Une nouvelle compagnie aérienne qui n&#039;en porte ni le nom, ni le logo</title>
		<link>http://yannickbourenane.com/preprod/2014/08/28/nouvelle-compagnie-aerienne-nen-porte-nom-logo/</link>
		<pubDate>Thu, 28 Aug 2014 08:26:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9719</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vistara_logo_detail.png"><img class="aligncenter size-full wp-image-9738" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vistara_logo_detail.png" alt="vistara_logo_detail" width="1000" height="818" /></a>Une nouvelle compagnie aérienne qui n'en porte ni le nom, ni le logo.
Issue d'une joint venture entre Singapore Airlines et Tata sons (Tata Group), Vistara a tablé sur une identité soignée qui convoque visuellement l'esprit de l'Inde par un graphisme traditionnel, assez proche du folklorisme pour les autochtones.
<!--more-->Conventionnellement, les compagnies aériennes portent dans leur nom leur fonction ce qui aurait pu donner classiquement "air vistara", de manière plus directe "go vistara" ou encore plus bon marché "jet vistara".
Or, il n'en est rien.

Conjointement, la morphologie des logos de compagnies aériennes épouse bien souvent l'horizontalité du fuselage de l'avion de telle sorte qu'une fois inscrite sur l'appareil, elle puisse bénéficier d'un espace vital maximal et par là même, être lisible de loin.
Ce n'est pas non plus le cas.

Aussi, pourrions-nous être face à l'identité visuelle d'un institut de massages, d'un restaurant, d'un professeur de sanskrit, c'est finalement une compagnie aérienne.

Le pari est osé, l'agence Brand Union, à l'origine du design, a misé sur le caractère prestigieux de l'identité avec un pourpre profond, d'un emblème évidemment dérivé d'un yantra, d'un nom défonctionnalisé et naturellement significatif en Sanskrit "espace infini".

Il est  à noter qu'au regard de la récente polémique sur le tee shirt à l'étoile juive de Zara, la compagnie aérienne n'est pas à l'abri d'être critiquée lorsque son symbole visuel s'affiche sans le fond pourpre, comme sur l'avion ci-dessous.

Il est indiqué que la compagnie volera à partir d'octobre.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/VISTARA_A320-02.jpg"><img class="aligncenter size-full wp-image-9735" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/VISTARA_A320-02.jpg" alt="VISTARA_A320-02" width="1443" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vistara_livery.jpg"><img class="aligncenter size-full wp-image-9736" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vistara_livery.jpg" alt="vistara_livery" width="1000" height="536" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vistara_uniforms.jpg"><img class="aligncenter size-full wp-image-9739" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/vistara_uniforms.jpg" alt="vistara_uniforms" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tata-sia-unveil-the-brand-name-of-its-new-airline-vistara-14077640737886.jpg"><img class="aligncenter size-full wp-image-9740" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tata-sia-unveil-the-brand-name-of-its-new-airline-vistara-14077640737886.jpg" alt="tata-sia-unveil-the-brand-name-of-its-new-airline-vistara-14077640737886" width="580" height="435" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tata-sons-singapore-airlines-jv-vistara-set-for-oct-launch-14077640737827.jpg"><img class="aligncenter size-full wp-image-9741" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tata-sons-singapore-airlines-jv-vistara-set-for-oct-launch-14077640737827.jpg" alt="tata-sons-singapore-airlines-jv-vistara-set-for-oct-launch-14077640737827" width="580" height="435" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9719</wp:post_id>
		<wp:post_date><![CDATA[2014-08-28 10:26:51]]></wp:post_date>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<wp:comment>
			<wp:comment_id>45056</wp:comment_id>
			<wp:comment_author><![CDATA[Thomfolio]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas_seynaeve@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.233.147.204]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-28 12:21:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-28 10:21:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ne confondons pas tout : ici, le symbole même sans son fond pourpre est de couleur dorée, loin d'un jaune "moutarde". Même si le motif en soit ressemble à une étoile, il s'apparente d'abord à des visuels culturels indiens et le fait qu'il ne soit pas "plein" ne donne aucun lien avec l'étoile jaune et donc la polémique autour de Zara.
Si vraiment on veut pousser à l'extrême, on pourrait aussi déclencher une polémique autour du packaging des sachets de thé Twinings, où apparaissent plein de petites svastikas.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>46958</wp:comment_id>
			<wp:comment_author><![CDATA[muchos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[muchos@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://renoult-jonathan.tilde3.eu/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.50.79.253]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-08-31 03:17:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-08-31 01:17:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Invoquer la polémique Zara est en effet totalement absurde ici… à moins qu'il ne s'agisse d'opportunisme.]]></wp:comment_content>
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		<title>La marque de mode Tom Tailor enfile une nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2014/09/02/marque-mode-tom-tailor-enfile-nouvelle-identite/</link>
		<pubDate>Tue, 02 Sep 2014 06:37:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9744</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom_tailor_14_0.jpg"><img class="aligncenter size-full wp-image-9728" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom_tailor_14_0.jpg" alt="tom_tailor_14_0" width="1440" height="878" /></a>La marque de mode allemande Tom Tailor, détenant plus d'un millier de boutiques dans une vingtaine de pays rafraichit son identité visuelle et renforce visuellement son usurpation géographique avec une forte connotation internationale, voire anglaise.
<!--more-->Ce ne sont que des supputations mais la société allemande, disposait d'ores et déjà d'un nom de marque, à priori faussement patronymique, aux consonances anglosaxonnes "Tom Tailor". Le nom "Tailor" semble d'ailleurs trop parlant pour être vrai. Désormais, la marque franchit un pas supplémentaire en se dotant des codes visuels de l'Union Jack, couleurs et rayures.

L'astuce graphique est intéressante d'autant que la marque répète une stratégie gagnante qui lui permet d'exister à travers le monde alors qu'elle a été fondée il y a plus de 50 ans à Hambourg, Allemagne, une date désormais revendiquée dans l'identité visuelle.

Le monogramme présent dans l'ancien logo est adoubé par la marque puisqu'il est maintenu et même agrandi en étant libéré de son carcan circulaire. En revanche, la lecture en est quelque peu perturbée. En effet, ce monogramme reprenant les initiales T de Tom Tailor était solidaire du logo, puisqu'il s'agissait de la même typographie. Avec la nouvelle police de caractère, le lien entre le monogramme et le nom de la marque de mode est cassé. La forme du "T" ne paraît pas suffisamment naturelle pour être décrypté par chacun. Aussi, le public y verra probablement la forme d'un objet, espérons qu'ils y lisent la forme d'un tee-shirt plutôt que celle d'un robinet.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom-tailor.jpg"><img class="aligncenter size-full wp-image-9733" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom-tailor.jpg" alt="tom-tailor" width="1070" height="690" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom-tailor-logo.jpg"><img class="aligncenter size-full wp-image-9732" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom-tailor-logo.jpg" alt="Druck" width="1070" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom-tailor-ad.jpg"><img class="aligncenter size-full wp-image-9731" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom-tailor-ad.jpg" alt="tom-tailor-ad" width="1300" height="533" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom-tailor-ad-1.jpg"><img class="aligncenter size-full wp-image-9730" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom-tailor-ad-1.jpg" alt="tom-tailor-ad-1" width="1300" height="533" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom_tailor_22.jpg"><img class="aligncenter size-full wp-image-9729" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom_tailor_22.jpg" alt="tom_tailor_22" width="1120" height="683" /></a>   <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom_tailor_13-1.jpg"><img class="aligncenter size-full wp-image-9726" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom_tailor_13-1.jpg" alt="tom_tailor_13-1" width="1440" height="878" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom_tailor_12.png"><img class="aligncenter size-full wp-image-9725" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom_tailor_12.png" alt="tom_tailor_12" width="1440" height="878" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom_tailor_11.png"><img class="aligncenter size-full wp-image-9724" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/tom_tailor_11.png" alt="tom_tailor_11" width="1440" height="878" /></a>   <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-08-28-à-09.09.44.png"><img class="aligncenter size-full wp-image-9721" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/08/Capture-d’écran-2014-08-28-à-09.09.44.png" alt="Capture d’écran 2014-08-28 à 09.09.44" width="2164" height="844" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9744</wp:post_id>
		<wp:post_date><![CDATA[2014-09-02 08:37:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-02 06:37:45]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[marque-mode-tom-tailor-enfile-nouvelle-identite]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Tom Tailor]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[La marque de mode Tom Tailor enfile une nouvelle identité]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[85]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>48742</wp:comment_id>
			<wp:comment_author><![CDATA[wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-02 18:28:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-02 16:28:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas original mais bien fait :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Polémique sur le logo d&#039;Hershey</title>
		<link>http://yannickbourenane.com/preprod/2014/09/04/polemique-logo-dhershey/</link>
		<pubDate>Wed, 03 Sep 2014 22:44:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9749</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hershey_company_logo_detail.png"><img class="size-full wp-image-9757" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hershey_company_logo_detail.png" alt="nouveau logo d'Hershey" width="1000" height="363" /></a>L'excellent blog de Julien Josset, <a href="http://www.lacuisinedugraphiste.net/">la cuisine du graphiste</a>, rapporte une nouvelle polémique du web trouvée sur<a href="http://mashable.com/2014/08/28/hersheys-new-logo-poo/"> mashable</a> : le nouveau logo d'Hershey (80 marques de grande conso dans le monde) ressemblerait à l'émoticone de la crotte (sic). Et pourtant, la nouvelle identité visuelle, personnalisée à partir d'une Brandon Grotesque semblait apportait un lifting de qualité à l'ancienne identité.
<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hershey_company_icon_branded.jpg"><img class="aligncenter size-full wp-image-9754" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hershey_company_icon_branded.jpg" alt="hershey_company_icon_branded" width="1000" height="740" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hershey_company_font.png"><img class="aligncenter size-full wp-image-9755" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hershey_company_icon.png" alt="hershey_company_icon" width="1000" height="740" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hershey_company_collateral.jpg"><img class="aligncenter size-full wp-image-9752" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hershey_company_collateral.jpg" alt="hershey_company_collateral" width="1000" height="647" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hershey_company_business_cards.jpg"><img class="aligncenter size-full wp-image-9751" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hershey_company_business_cards.jpg" alt="hershey_company_business_cards" width="1000" height="647" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hershey_company_font.png"><img class="aligncenter size-full wp-image-9753" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hershey_company_font.png" alt="hershey_company_font" width="1000" height="647" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/BwJ5-cSIQAESHa0.png"><img class="size-full wp-image-9756" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/BwJ5-cSIQAESHa0.png" alt="Le logo d'Hershey détourné" width="680" height="247" /></a>

L'identité visuelle a été conçue sous la direction du département de design interne en collaboration avec l'agence <a href="http://www.godutchstudio.com/" target="_blank">goDutch</a> et le typographe   <a href="http://www.alexanderdesign.com/" target="_blank">Alexander Design Associates</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9749</wp:post_id>
		<wp:post_date><![CDATA[2014-09-04 00:44:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-03 22:44:05]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="nouveau-logo-dhershey"><![CDATA[nouveau logo d'Hershey]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo d'Hershey]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo d'Hershey]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[60]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510524193;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6883;}i:1;a:1:{s:2:"id";i:9950;}i:2;a:1:{s:2:"id";i:789;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>50427</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.173.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-04 23:16:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-04 21:16:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce pourrait tout aussi bien être une châtaigne...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>62852</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[njiccc@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.75.208.37]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-17 22:12:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-17 20:12:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait un étron encore tout chaud, tout frais, fumant, oui en effet... LOL!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Lifting du logo Volvo</title>
		<link>http://yannickbourenane.com/preprod/2014/09/08/nouveau-logo-volvo/</link>
		<pubDate>Sun, 07 Sep 2014 22:39:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9759</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Volvo_logos_09.2014.jpg"><img class="aligncenter size-full wp-image-9802" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Volvo_logos_09.2014.jpg" alt="Nouveau logo Volvo" width="827" height="370" /></a>Le redesign du Volvo CX90, modèle inchangé depuis 2002, est à l'origine d'un plan d'investissement de 11 milliards de dollars sur 4 ans. A cette occasion, le constructeur suédois, racheté par le chinois Geely, a dévoilé un lifting de son logo.
<!--more--> Globalement, la typographie est inchangée, le bleu et l'emblème guerrier et viril légendaires de la marque, sont toujours présents. Le client fait toujours face à Volvo. L'évolution du logo, qui pourrait donc sembler minime, contrairement au redesign du Volvo CX90, change tout en réalité. A l'intérieur de l'emblème, le nom, de plus petite taille, gagne en humilité et en élégance. Il ne s'impose plus en se superposant. Le bleu se densifie pour quitter sa vivacité tape à l'oeil. Un lifting qui réhausse l'image de marque.
<div class="article-header">
<div class="mapresseActions"><a title="Une refonte pour relancer le Volvo XC90"><img title="Une refonte pour relancer le Volvo XC90" src="http://images.lpcdn.ca/641x427/201409/03/900219-xc90-completement-nouveau-abord-design.jpg" alt="Le XC90 est complètement nouveau, d'abord par son... (Photo fournie par Volvo)" /></a></div>
</div>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-03-à-19.54.45.png"><img class="aligncenter size-full wp-image-9761" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-03-à-19.54.45.png" alt="Capture d’écran 2014-09-03 à 19.54.45" width="2818" height="1452" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/volvo_business_card_and_thing.jpg"><img class="aligncenter size-full wp-image-9762" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/volvo_business_card_and_thing.jpg" alt="volvo_business_card_and_thing" width="1000" height="998" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/volvo_logo_family.jpg"><img class="aligncenter size-full wp-image-9764" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/volvo_logo_family.jpg" alt="volvo_logo_family" width="1000" height="285" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/volvo-xc90-1.jpg"><img class="aligncenter size-full wp-image-9765" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/volvo-xc90-1.jpg" alt="volvo-xc90-1" width="1070" height="804" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9759</wp:post_id>
		<wp:post_date><![CDATA[2014-09-08 00:39:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-07 22:39:35]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-logo-volvo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logo"><![CDATA[logo]]></category>
		<category domain="post_tag" nicename="nouveau"><![CDATA[nouveau]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="voiture"><![CDATA[Voiture]]></category>
		<category domain="post_tag" nicename="volvo"><![CDATA[Volvo]]></category>
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			<wp:comment_id>54258</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.153.36.175]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-08 15:32:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-08 13:32:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Classe tout simplement !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>55376</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-09 15:42:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-09 13:42:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je le trouve toujours mal dessiné et déséquilibré ce logo... 
Sur la dernière photo (gros plan du logo sur la calandre du nouveau XC90), il s'agit encore d'une autre version du logo... un mélange de l'ancien et du nouveau (flèche superposant le cercle, bandeau intérieur d'une autre couleur...), c'est un peu n'importe quoi non ?
En automobile il y a des logos autrement plus simples (BMW, Audi, Mercedes-Benz...) ou  complexes (Alfa Romeo, Maserati, Cadillac...) qui sont bien mieux réussis.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>292836</wp:comment_id>
			<wp:comment_author><![CDATA[youllbejudged]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jesusisthelord@yopmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.251.37.159]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-06 22:17:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-06 20:17:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce logo n'a jamais existé ! et pourquoi cette image barré rappelant clairement le logo de CERN, mais barré ? J'ai étudier l'hypnose, et je sais ce que vous faites....

MY GOD WILL DEFEAT YOUR GOD !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>300792</wp:comment_id>
			<wp:comment_author><![CDATA[mouaado]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[elbahraoui.mouad@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[105.154.30.187]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-17 18:01:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-17 17:01:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[bonjour,, je veux just savoir avec quel font(police) est ecrit le mot VOLVO dans le logo!!!??]]></wp:comment_content>
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	</item>
	<item>
		<title>Verdun rafraichit son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/09/10/verdun-rafraichit-identite/</link>
		<pubDate>Tue, 09 Sep 2014 22:57:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9768</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-12-à-15.14.32.png"><img class="aligncenter size-full wp-image-9815" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-12-à-15.14.32.png" alt="logo_verdun" width="714" height="622" /></a>
Avec un héritage historique au poids significatif, la <a href="http://www.verdun.fr/Vie-quotidienne/Actualites/Une-nouvelle-identite-visuelle-pour-Verdun">municipalité de Verdun</a>s'est dotée d'un nouveau logo et dévoile ainsi un visage débarrassé de ses scories tout en se montrant respectueux de son passé et de la terrible, et non moins célèbre, bataille dont elle a été le théâtre.
<!--more-->D'après la ville, "<em>cette nouvelle identité visuelle doit permettre d’illustrer cette vocation d’universalité, ce souci de construire un univers meilleur, en contact avec son époque, attentif au bien-être de ses habitants, qui met l’enfance, l’éducation, la culture et la modernité au cœur de ses préoccupations</em>."

La nouvelle identité est rafraichie, aux couleurs vives et propose une typograghie personnalisée, dans l'emblème et le nom de la ville. Reste le fût  gauche du U dont l'angle n'a pas été arrondi, probablement pour éviter une mollesse à l'ensemble. L'identité est signée Isabelle Bomey, qui a choisi de jouer sur la coïncidence du V qui unit Verdun à la Victoire.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/maire_Bomey.jpg"><img class="aligncenter size-full wp-image-9795" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/maire_Bomey.jpg" alt="logo-verdun" width="1200" height="720" /></a>

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9768</wp:post_id>
		<wp:post_date><![CDATA[2014-09-10 00:57:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-09 22:57:02]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="identite"><![CDATA[identité]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="post_tag" nicename="verdun"><![CDATA[verdun]]></category>
		<category domain="post_tag" nicename="ville-2"><![CDATA[ville]]></category>
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		<wp:comment>
			<wp:comment_id>56345</wp:comment_id>
			<wp:comment_author><![CDATA[Sylvain Beaujouan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[info@sylvain-beaujouan.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sylvain-beaujouan.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.20.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-10 14:02:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-10 12:02:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,
Effectivement c'est une identité rafraîchie mais qui soustrait, sans rien apporter.
La typo de "cité universelle" est bien mal venue, sans réelle identité. Posée là sans conviction.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>57207</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-11 10:05:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-11 08:05:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le travail sur l'emblème et le nom "Verdun" est très réussi. L'ensemble est équilibré et a du caractère. Mais la mention "cité universelle" me laisse totalement dubitatif, la typo semble maladroite et manque de cohérence avec le reste.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>58212</wp:comment_id>
			<wp:comment_author><![CDATA[Mylène Gusse]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mgusse@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.244.93.13]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-12 09:41:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-12 07:41:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,
Attention grosse erreur sur votre site, le 1er logo n'a jamais été le logo de la ville de Verdun (Meuse) mais celui de Verdun au Canada !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>58418</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.161.92]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-12 15:16:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-12 13:16:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci Mylène, l'erreur est réparée !]]></wp:comment_content>
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			<wp:comment_parent>58212</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>60999</wp:comment_id>
			<wp:comment_author><![CDATA[Clément]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clementnicolle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.151.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-15 11:47:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-15 09:47:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bravo Isabelle !]]></wp:comment_content>
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	</item>
	<item>
		<title>Les frites McCain changent de logo</title>
		<link>http://yannickbourenane.com/preprod/2014/09/09/les-frites-mccain-changent-logo/</link>
		<pubDate>Mon, 08 Sep 2014 22:32:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9771</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Mc_Cain_logos_09.2014.jpg"><img class="aligncenter size-full wp-image-9800" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Mc_Cain_logos_09.2014.jpg" alt="Mc_Cain_logos_09.2014" width="827" height="370" /></a>
<div class="copy-paste-block">

"<em>Un foyer français sur deux consommerait des produits <a href="http://www.mccain.fr/footer/QUI-SOMMES-NOUS">McCain</a></em>." La marque de surgelés à base de pomme de terre, d'origine canadienne adopte une nouvelle identité visuelle, déjà lancée en Amérique depuis 2 ans. Une identité bucolique, dans l'esprit de celle du céréalier Jordans, qui joue la carte du naturel à renfort de collines, petits arbres et oiseau sur fond de soleil couchant.

<!--more-->
Exit le jaune promotionnel et le cartouche noire sous forme d'étiquette. L'idée de <a href="http://www.mccain.fr/">Mc Cain </a>était de prendre un nouvel envol quand bien même le nom de marque pourrait désormais sembler se délayer dans un vague paysage plus doucereux.

<i>« Le soleil reflète la chaleur et la convivialité</i>. <i>Car l’objectif pour McCain est de s’affirmer comme une marque de partage, une marque de plaisir et une marque transgénérationnelle». </i>Christine Delepierre, responsable marketing retail chez McCain<i>.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/102877_mccain-adopte-une-nouvelle-identite-visuelle-web-tete-0203734763527.jpg"><img class="aligncenter size-full wp-image-9786" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/102877_mccain-adopte-une-nouvelle-identite-visuelle-web-tete-0203734763527.jpg" alt="102877_mccain-adopte-une-nouvelle-identite-visuelle-web-tete-0203734763527" width="1000" height="533" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-03-à-23.44.17.png"><img class="aligncenter size-full wp-image-9788" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-03-à-23.44.17.png" alt="Capture d’écran 2014-09-03 à 23.44.17" width="2170" height="1306" /></a>
</i>
<div class="fig-article-body"><figure class="fig-photo fig-media-droite"><figcaption class="fig-media-legende"> </figcaption></figure></div>
</div>
<!--more-->]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9771</wp:post_id>
		<wp:post_date><![CDATA[2014-09-09 00:32:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-08 22:32:53]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="frites"><![CDATA[frites]]></category>
		<category domain="post_tag" nicename="logo"><![CDATA[logo]]></category>
		<category domain="post_tag" nicename="mc-cain"><![CDATA[mc cain]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_value><![CDATA[logo]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Les frites McCain changent de logo]]></wp:meta_value>
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			<wp:meta_value><![CDATA[{{unknown}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>62849</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[njiccc@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.75.208.37]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-17 22:09:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-17 20:09:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rhooo, on dit LE cartouche noir, pas LA cartouche noire! Quand même, depuis le temps, venant de vous... Oo]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>62878</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-17 22:32:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-17 20:32:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rhooo.... Merci !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>62849</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>72496</wp:comment_id>
			<wp:comment_author><![CDATA[Jamhony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unemailpourqui@pourquoi.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[85.201.246.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:46:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:46:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Drôle de refonte…]]></wp:comment_content>
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			<wp:comment_id>293260</wp:comment_id>
			<wp:comment_author><![CDATA[Gabrielle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[n7m6c9d9i9y@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://mfauesmje.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.143.232.27]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-08 08:33:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-08 06:33:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Superb inromfation here, ol'e chap; keep burning the midnight oil.]]></wp:comment_content>
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	</item>
	<item>
		<title>Le nouveau logo de l&#039;hôpital Foch</title>
		<link>http://yannickbourenane.com/preprod/2014/09/11/nouveau-logo-dhopital/</link>
		<pubDate>Wed, 10 Sep 2014 22:45:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9776</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hopital_Foch_logos_09.2014.jpg"><img class="aligncenter size-full wp-image-9799" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/hopital_Foch_logos_09.2014.jpg" alt="hopital_Foch_logos_09.2014" width="827" height="370" /></a>
<em>"Un hôpital à l'esprit d'ouverture</em>". Voici ce que <a href="http://www.hopital-foch.com/">l'établissement hospitalier Foch </a>a souhaité faire passer comme message en modifiant son logo vieux de près de 20 ans.
<!--more-->Quittant un logo jugé "daté", l'hôpital a choisi un nouveau logo qui le sera aussi dans quelques années car il épouse aussi les tendances actuelles. D'ici là, une fois la complication de l'usage des effets dégradés surmontée, le logo apportera une image plus actuelle, douce et chaleureuse à son public grâce à ses rondeurs et l'ajout des nuances de couleurs eut égard à la qualité moyenne du paysage visuel hospitalier . Une cible particulière, constituée notablement de patients, souvent en difficulté ou fragilisés, auprès de laquelle un message plus humain et moderne sera probablement plus rassurant.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-03-à-23.54.10.png"><img class="aligncenter size-full wp-image-9792" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-03-à-23.54.10.png" alt="Capture d’écran 2014-09-03 à 23.54.10" width="2028" height="1442" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-03-à-23.52.38.png"><img class="aligncenter size-full wp-image-9791" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-03-à-23.52.38.png" alt="Capture d’écran 2014-09-03 à 23.52.38" width="1128" height="1234" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-03-à-23.52.31.png"><img class="aligncenter size-full wp-image-9790" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-03-à-23.52.31.png" alt="Capture d’écran 2014-09-03 à 23.52.31" width="1136" height="494" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-03-à-23.52.22.png"><img class="aligncenter size-full wp-image-9789" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-03-à-23.52.22.png" alt="Capture d’écran 2014-09-03 à 23.52.22" width="896" height="840" /></a>]]></content:encoded>
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		<wp:post_id>9776</wp:post_id>
		<wp:post_date><![CDATA[2014-09-11 00:45:26]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="foch"><![CDATA[foch]]></category>
		<category domain="post_tag" nicename="hopital"><![CDATA[Hôpital]]></category>
		<category domain="post_tag" nicename="logo"><![CDATA[logo]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_oembed_cb8a06617ce648ba2fe68c58715de2a8]]></wp:meta_key>
			<wp:meta_value><![CDATA[<blockquote data-secret="3A7FDAUZhH" class="wp-embedded-content"><a href="http://www.hopital-foch.com/">Home</a></blockquote><iframe class="wp-embedded-content" sandbox="allow-scripts" security="restricted" style="position: absolute; clip: rect(1px, 1px, 1px, 1px);" src="http://www.hopital-foch.com/embed/#?secret=3A7FDAUZhH" data-secret="3A7FDAUZhH" width="500" height="282" title="&laquo;&nbsp;Home&nbsp;&raquo; &#8212; Hôpital Foch - Pour votre santé, Foch s&#039;engage" frameborder="0" marginwidth="0" marginheight="0" scrolling="no"></iframe>]]></wp:meta_value>
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			<wp:comment_id>57348</wp:comment_id>
			<wp:comment_author><![CDATA[Roccoyop]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sdfmlk@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.185.44]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-11 12:19:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-11 10:19:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Au secours ! Cette déformation de la typo fait saigner les yeux !!!
Et ne parlons pas de la faute d’orthographe ajoutée au mot « hôpital ». Il n’y a pas vraiment de rapport entre la typo et l’emblème, mais bon, je vais arrêter les critiques là, parce que c’est un peu trop facile.]]></wp:comment_content>
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			<wp:comment_id>57645</wp:comment_id>
			<wp:comment_author><![CDATA[wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-11 19:14:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-11 17:14:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les couleurs sont mal choisies :(]]></wp:comment_content>
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	<item>
		<title>Nouvelle identité pour Air Austral</title>
		<link>http://yannickbourenane.com/preprod/2014/09/17/air-austral/</link>
		<pubDate>Tue, 16 Sep 2014 22:13:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9819</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Air_austral_09.2014.jpg"><img class="aligncenter size-full wp-image-9879" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Air_austral_09.2014.jpg" alt="Air_austral_09.2014" width="827" height="370" /></a>
Après avoir sondé 9 agences différentes, reçu 40 propositions de logo, <span class="st">la compagnie aérienne française de l'océan Indien, <a href="www.air-austral.com/fr/">Air Austral,</a> dévoile une nouvelle identité visuelle représentant un budget total d’un million d’euros échelonné sur 5-6 ans</span>. "<em>La nouvelle image n'est pas une fin en soi, mais un commencement</em>", précise Marie-Joseph Malé, PDG de <a href="www.air-austral.com/fr/">Air Austral</a>.
<!--more-->
Toute la flotte est repensée pour célébrer l'Ile de la Réunion. Les avions seront repeints avec des photographies de Serge Gélabert, pour le 27 novembre prochain, le design du fuselage mais aussi des cabines d'avions ont été revus. Une identité sonore a également été créée, composée par Meddy Gerville.

Les cabines se déclineront "<em>trois univers stylisés, symbole de l’élégance réunionnaise" : le Club Austral "Fleur de Canne", la classe Confort "La Palme", et la classe Loisirs "Fleurs de Vanille"</em>.
<div class="reportage_content">

Extrait de l'interview de Marie-Joseph Malé  sur le site <a href="http://www.ipreunion.com/">Imaz Press Réunion</a>.: "<em>Le timing et le calendrier étaient importants. Nous avons lancé un projet d’entreprise il y a deux ans pour que la compagnie évolue et puisse travailler différemment. Nous nous appuyons sur des valeurs historiques, mais aussi sur des valeurs nouvelles avec une ouverture sur le monde et un ancrage plus fort à La Réunion. Le moment était venu maintenant de se mettre en adéquation avec ce que l’on voulait faire. Parallèlement, on a suivi ce que faisait la concurrence en terme de produits et on s’est dit qu’il était temps de revoir l’image d’Air Austral et d’améliorer nos produits. Il y a 6 mois nous avons retrouvé l’équilibre et nous nous sommes dits que c’était le bon moment de le faire."</em>
<div class="entry-content">

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/2261.jpg"><img class="aligncenter size-full wp-image-9837" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/2261.jpg" alt="-2261" width="1053" height="689" /></a>

</div>
</div>
<p class="txt"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/2264.jpg"><img class="aligncenter size-full wp-image-9839" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/2264.jpg" alt="-2264" width="1000" height="456" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/2263.jpg"><img class="aligncenter size-full wp-image-9838" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/2263.jpg" alt="-2263" width="957" height="637" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/2260.jpg"><img class="aligncenter size-full wp-image-9836" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/2260.jpg" alt="-2260" width="985" height="625" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9819</wp:post_id>
		<wp:post_date><![CDATA[2014-09-17 00:13:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-16 22:13:44]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[air-austral]]></wp:post_name>
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		<category domain="post_tag" nicename="air-austral"><![CDATA[air austral]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="compagnie-aerienne"><![CDATA[compagnie aérienne]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="logo"><![CDATA[logo]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<wp:comment>
			<wp:comment_id>62445</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Jdeconne@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.141.163.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-17 09:37:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-17 07:37:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[9 agences, 40 propositions de logo, pas un mot sur la démarche d'un point de vue déontologique. Sait-on si ces propositions ont été rémunérées ? Quel est le sens ou le symbolisme de cette identité ? Un article sur une nouvelle identité supposerait à minima une critique de la nouvelle identité au regard de l'ancienne. Que dire de la reprise de l'interview que l'absence d'argumentaire pourrait faire passer pour des phrases du pipotron  (http://www.pipotron.free.fr/) ? "Nous nous appuyons sur des valeurs historiques, mais aussi sur des valeurs nouvelles avec une ouverture sur le monde et un ancrage plus fort  (...) le moment était venu maintenant de se mettre en adéquation avec ce que l’on voulait faire."
Quand on aime l'identité visuelle, il y a de quoi rester sur sa faim...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>62897</wp:comment_id>
			<wp:comment_author><![CDATA[Lord of Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pierre@210x297.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-17 23:02:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-17 21:02:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En lisant l’article sur Air Austral, je tombe sur votre commentaire « john ».
Certes, l’article aurait pu conséquent, mais en ce qui me concerne je pardonne l’erreur ; personne n’est infaillible et vu le nombre d’articles traités par Logonews depuis 2008, je ne dirais que : « peut mieux faire ! :-) »

Par contre, là où ça se complique sérieusement, c’est sur le ton que vous employez !!! Mon brave John, je m’interroge sur la condescendance dont vous faites preuve dans vos propos. Vous me semblez avoir une très haute opinion de vous-mêmes pour oser vilipender de la sorte.

Par ailleurs, si vous aimez l’identité visuelle comme vous l’affirmez, votre esprit critique et hautement instruit aurait dû, par lui-même se faire une idée de la symbolique et du sens de cette identité et la juger au regard de l’ancienne (s’il y en a un, et que ce ne soit uniquement du « bull shit »). Quant à démarche déontologique, tout est dit dans la première phrase, 9 agences (pour précision agences de pub de la Réunion si mes autres sources sont bonnes) et 40 propositions !!! ça veut dire entre 4 et 5 propositions par agence… Autant de pistes, ça frise l’amateurisme ou la médiocrité (d’analyse du bief client pour commencer). La déontologie ? Vous me faites doucement rire John… Allez sur le site de l’AFD et vous verrez que la déontologie ne rime pas toujours avec appel d’offres.

Quant à l’interview, je ne saurais que trop vous conseiller de retrouver celles des patrons de la SNCF et consort lors des changement de leurs identités visuelles défrisantes ! 

Maintenant, si l’accès à une information gratuite sur les identités visuelles ne vous convient pas,  je ne serais que trop vous conseiller d’aller acheter des revues spécialisées et vous verrez si l’information sur l’identité visuelle est davantage mieux traitée… Et si vous ne resterez pas sur votre faim !!!

Une idée furtive me saisit : peut-être êtes-vous le créateur de ce logo et devant le nombre de signes insuffisants de l’article, vous êtes vert de rage ? Si cela était le cas, sachez que je trouve ce logo relativement bien réalisé mais totalement creux, vide de sens.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>63282</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jdeconne@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.141.163.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-18 13:14:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-18 11:14:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cher Lord (je peux t'appeler Lord?), puisque j'imagine avoir un droit de réponse suite à ton commentaire fort long, j'essaierai d'être bref. 

Mon commentaire, contrairement au tien, n'était pas une attaque personnelle, mais un constat sur l'absence de regard professionnel et critique sur l'un des seuls blogs français (depuis la fin de celui d'Aurels) qui traite de l'identité visuelle, chose que je trouve regrettable.

Je ne répondrai par conséquent pas à tes attaques, et je laisserai simplement l'internaute apprécier à sa juste valeur un commentaire du "Seigneur des Logos" qui vient donner une leçon d'humilité ;)

Oui, je suis au courant des pratiques déontologiques des appels d'offres, oui je suis au courant qu'il y a d'autres entreprises qui pratiquent le parler creux. Ce n'est pas une raison pour ne pas le dénoncer.  

Au risque enfin de te décevoir, je ne suis pas non plus le créateur de ce logo,  et je continuerai à lire de temps à autre les articles de ce site, qui demeure un passage nécessaire et utile pour qui s'intéresse à l'identité.

Ta dernière phrase, quant à elle, me remplit d'espoir : si même un commentateur comme toi arrive à émettre une critique sensée, peut-être que ce site y arrivera aussi !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>67579</wp:comment_id>
			<wp:comment_author><![CDATA[Marc de Luciole]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[webmarc@luciole.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.212.119.33]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-23 16:55:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-23 14:55:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[John a parfaitement raison de réagir sur le nombre d'agences consultées car j'ai bondi moi aussi sur ce chiffre hallucinant… sous réserve de connaitre le cadre exact de celle consult qui, peut être, était rémunérée.
Les book et les références des agences (ou des indépendants, ce n'est pas la taille de la structure qui importe) permettent à un dircom de "shortlister" et de faire travailler 3 ou 4 agences, en rémunérant le travail fourni à sa juste valeur. C'est ainsi que nous devons défendre nos métiers et la valeur ajoutée que nous pouvons apporter à un annonceur, en travaillant en confiance et en bonne intelligence, avec la garantie pour lui de disposer de propositions  réfléchies de la part de designers investis. Les architectes se sont battus pour cela et ont obtenus par le biais du législateur, un encadrement des compétitions et autres mises en concurrence. C'était il y a 30 ans…]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>68323</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.189.82]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-24 15:01:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-24 13:01:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Monsieur,
 
Logonews est un magazine en ligne que vous lisez librement et gratuitement. Personne ne vous y contraint et vous ne déboursez pas le moindre Kopek pour bénéficier de ce service. Par ailleurs, aucune remarque ne vous est formulée du fait que vous n'émettez jamais un seul remerciement ou un seul encouragement auprès de cette équipe dévouée. Dans ces cas là, la critique est moins bien reçue, vous le comprendrez aisément. A une certaine époque, on qualifiait les gens de votre espèce de "vieille pompe à merde" mais je n'en ferai rien.

En attendant, si jamais le contenu de Logonews, ses sujets ou son manque d'analyse ne vous conviennent pas, je vous suggère tout simplement d'aller lire ailleurs,
Cordialement,

L'équipe de Logonews
Qui travaille dur pour proposer un contenu quotidien sur l'actu des logos]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>140025</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[eric.morand.974@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.74.218.159]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-19 14:44:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-19 13:44:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour à tous.

Je fais une suite tardive concernant la nouvelle identité visuelle d'Air Austral. D'abord en tant qu'âpre défenseur du droit d'auteur et de la loi du 11 Mars 1957, mais également en tant qu'ancien Président à la Réunion, du Syndicat national des graphistes (remplacé depuis par l'AFD). 

Je ne fais pas partie des déçus de cette compétition, puisque même en ayant faim, j'ai toujours fait et revendiqué le choix de ne pas répondre aux consultations non rémunérées, autrement dit de ne jamais fournir un travail qui à la base est potentiellement considéré comme sans valeur. Neuf agences ? 40 propositions ? Je n'ai jamais cherché à plaire. Pour moi ce type de consultation méritait le boycotte. Mais les agences sont désunies.

Je souhaite ici réagir aux propos du PDG d'air Austral et de son équipe auxquels j'associe l'agence à part plus qu'entière. A ce manque de culture visuelle déplorable et qui remet en question les choix professionnels de chacun.

Sauf erreur, UN DÉPÔT À L'INPI N'ATTESTE EN RIEN DU STATUT D'AUTEUR OU DE CELUI DE L'ŒUVRE ORIGINALE (soit une œuvre de l'esprit, originale en ce sens qu'elle puise son originalité dans l'esprit de l'auteur). Un dépôt ne justifie que d'un dépôt où il incombe malgré tout à chacun de pouvoir prouver une éventuelle qualité d'auteur avant de la renvandiquer.

Dans le principe, il peut être déposé ce que l'on veut auprès de l'INPI, où seule l'antériorité et les classes de dépôt sont là pour faire foi – en cas de problème.

Si je me trompe, un juriste corrigera.

Pas de réaction suite au dépôt du logo d'air austral ? Quid du dépôt d'Axis-Airways ? Existant ? Effectif ? Renouvelé ?

Que dire d'un logo dont la société n'existe plus ?
Seul l'auteur (agence ou graphiste) et les ayant-droit du logo d'Axis Airways ont entière faculté d'agir, à tout moment, sous réserve qu'ils considèrent bel et bien un plagiat. Qu'il y ait eu dépôt ou non, eux seuls bénéficient du droit inaliénable de la propriété intellectuelle et artistique, dès l'instant où ils apportent une preuve d'auteur. Merci Beaumarchais. Loi 57-298 du 11 Mars 1957.

Si la réalité permettrait parfois d'en douter, personne dans les milieux professionnels n'est plus dans l'ignorance de ces textes. Même dans l'océan Indien !

Ce nouveau logo est riche de sens, d'évocation. Il très bien designé. Il apporte une modernité dont la compagnie avait indéniablement besoin. Alors pour Air Austral, une seconde fois la même “vraie” riche idée que pour Axis-Airways ?

La parole est aux auteurs…]]></wp:comment_content>
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	<item>
		<title>Plus beau le logo ?</title>
		<link>http://yannickbourenane.com/preprod/2014/09/15/beau-logo/</link>
		<pubDate>Sun, 14 Sep 2014 22:43:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9826</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/plus_belle_la_vie_09.2014.jpg"><img class="aligncenter size-full wp-image-9818" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/plus_belle_la_vie_09.2014.jpg" alt="plus_belle_la_vie_09.2014" width="827" height="370" /></a>Avec plus de 2560 épisodes et des pics de 5 millions de téléspectateurs à l'heure de la grand-messe du journal télévisé, le feuilleton français <i>Plus belle la vie</i> détonne dans le paysage audiovisuel français. La fiction qui se veut proche des Français célèbre ses 10 ans avec une nouvelle identité visuelle, nettement plus lisible et statutaire, au-dessus duquel trône la Skyline de Marseille, théâtre de la série.

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9826</wp:post_id>
		<wp:post_date><![CDATA[2014-09-15 00:43:47]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="logo"><![CDATA[logo]]></category>
		<category domain="post_tag" nicename="plus-belle-la-vie"><![CDATA[Plus belle la vie]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<wp:comment>
			<wp:comment_id>60934</wp:comment_id>
			<wp:comment_author><![CDATA[Martin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[anna.martin-fl65js4@yopmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.141.163.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-15 08:57:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-15 06:57:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Connaît-on le nom du responsable ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>61106</wp:comment_id>
			<wp:comment_author><![CDATA[Adrien Bourmault]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bourmlt@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.9.152.51]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-15 15:13:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-15 13:13:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[fail typographique]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>61317</wp:comment_id>
			<wp:comment_author><![CDATA[wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-15 21:32:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-15 19:32:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien trop générique ce logo !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>61342</wp:comment_id>
			<wp:comment_author><![CDATA[zd]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[zd3948@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[87.67.204.138]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-15 22:11:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-15 20:11:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pourquoi ?
Le logo était ancré, sa lisibilité n'était plus un problème.
Et le nouveau est un peu ... meh. Quelconque.

Comprends pas.]]></wp:comment_content>
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			<wp:comment_id>61345</wp:comment_id>
			<wp:comment_author><![CDATA[antoine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[antoine@tcheaz.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.160.223.120]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-15 22:18:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-15 20:18:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Réalisé par SEIZE Designers &amp; Marsatwork]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>61357</wp:comment_id>
			<wp:comment_author><![CDATA[Paco]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.246.183.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-15 22:52:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-15 20:52:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Changer pourquoi pas, mais pour ça??? En tant que téléspectateur assidu, je cris au scandale ! Le précédent était vraiment original, celui-là est fade, quelconque...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>63319</wp:comment_id>
			<wp:comment_author><![CDATA[tibo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@tibojansingh.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tibojansingh.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.97.179.73]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-18 14:32:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-18 12:32:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[what ? Généralement, quand on change, c'est pour du mieux, là on rétrograde... 
Je pensais déjà pas bcp de bien de la série mais là...
ça fait penser à un fake logo à printer sur un tee-shirt et à vendre à la sauvette sur les quais :/]]></wp:comment_content>
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	</item>
	<item>
		<title>Le logo des premiers JO européens</title>
		<link>http://yannickbourenane.com/preprod/2014/09/16/logo-premiers-jo-europeens/</link>
		<pubDate>Mon, 15 Sep 2014 22:14:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9870</guid>
		<description></description>
		<content:encoded><![CDATA[<span class="st"> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_logo_detail.png"><img class="aligncenter size-full wp-image-9859" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_logo_detail.png" alt="baku_2015_logo_detail" width="1000" height="1043" /></a>
L'Azerbaïdjan accueillera en sa capitale, Bakou, les premiers <em>Jeux Olympiques</em> européens du 12 au 28 juin 2015. Ces Jeux vont servir de qualification pour les Jeux Olympiques de Rio en 2016. Ce sont 49 pays à travers 6000 athlètes qui sont attendus pour participer à 19 disciplines sportives.
</span><!--more-->
Voulue vibrante, l'identité visuelle de <a href="http://www.baku2015.com/">Bakou </a>a fait l'objet d'un concours public et a donné naissance à ce logo qui est une compilation de symboles, l'oiseau, la flamme, la vague et à une conjugaison de couleurs qui ne permettent pas une lecture évidente ou mémorable de l'identité. L'univers décliné, nettement plus identifiable convoque tradition et folklore. D'après le communiqué de presse : "<em>Yunisov’s logo design, which followed an open public competition, depicts the nation’s natural beauty, culture and heritage, and the vibrancy of Baku, one of Europe's fastest-growing economies and cities</em>."

<span class="st"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_tree_in_use.jpg"><img class="aligncenter size-full wp-image-9867" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_tree_in_use.jpg" alt="baku_2015_tree_in_use" width="1000" height="504" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_tshirt.jpg"><img class="aligncenter size-full wp-image-9868" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_tshirt.jpg" alt="baku_2015_tshirt" width="1000" height="1219" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_tree_detail.png"><img class="aligncenter size-full wp-image-9866" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_tree_detail.png" alt="baku_2015_tree_detail" width="1000" height="1127" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_publications.jpg"><img class="aligncenter size-full wp-image-9865" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_publications.jpg" alt="baku_2015_publications" width="1000" height="505" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_poster.jpg"><img class="aligncenter size-full wp-image-9864" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_poster.jpg" alt="baku_2015_poster" width="1000" height="625" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_pictograms.jpg"><img class="aligncenter size-full wp-image-9863" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_pictograms.jpg" alt="baku_2015_pictograms" width="1000" height="505" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_pictograms_posters.jpg"><img class="aligncenter size-full wp-image-9862" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_pictograms_posters.jpg" alt="baku_2015_pictograms_posters" width="1000" height="505" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_pictograms_gymnastics.jpg"><img class="aligncenter size-full wp-image-9861" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_pictograms_gymnastics.jpg" alt="baku_2015_pictograms_gymnastics" width="1000" height="830" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_pictograms_banners.jpg"><img class="aligncenter size-full wp-image-9860" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_pictograms_banners.jpg" alt="baku_2015_pictograms_banners" width="1000" height="505" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_pictograms_banners.jpg"><img class="aligncenter size-full wp-image-9860" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/baku_2015_pictograms_banners.jpg" alt="baku_2015_pictograms_banners" width="1000" height="505" /></a></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9870</wp:post_id>
		<wp:post_date><![CDATA[2014-09-16 00:14:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-15 22:14:22]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logo-premiers-jo-europeens]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="bakou"><![CDATA[bakou]]></category>
		<category domain="post_tag" nicename="baku"><![CDATA[baku]]></category>
		<category domain="post_tag" nicename="europeens"><![CDATA[européens]]></category>
		<category domain="post_tag" nicename="jeux-olympiques"><![CDATA[Jeux Olympiques]]></category>
		<category domain="post_tag" nicename="logo"><![CDATA[logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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	</item>
	<item>
		<title>Une rentrée avec un nouveau logo pour l’Etudiant </title>
		<link>http://yannickbourenane.com/preprod/2014/09/19/rentree-nouveau-logo-letudiant/</link>
		<pubDate>Thu, 18 Sep 2014 22:54:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9823</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/letudiant_09.2014.jpg"><img class="aligncenter size-full wp-image-9877" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/letudiant_09.2014.jpg" alt="letudiant_09.2014" width="827" height="370" /></a><a href="http://www.letudiant.fr">L'Etudiant</a>, la marque plurimedia du groupe L'<a href="http://www.expressroulartaservices.fr/">Express-Roularta</a>, a choisi, non sans coquetterie, de faire sa rentrée le 10 septembre 2014 en dévoilant une nouvelle identité visuelle. A l'origine, magazine dédié à la vie étudiante, le titre est devenu la marque ombrelle d'une gamme de services et d'activités tentaculaires pour lesquelles l'Etudiant a pris le soin, quasiment scolaire, d'harmoniser les logos autour de cette nouvelle charte.
<!--more-->La marque ombrelle, au nom de marque générique, a eu la bonne idée d'insuffler davantage de personnalité à son identité visuelle. Le rouge est maintenu mais il est subtilement dynamisé et adouci par un jeu d'épais filets bleus et jaunes (des ratures? des surlignages?) dont l'équilibre, pourtant inattendu, apporte un belle harmonie distinctive.

La complexité arrive à l'épreuve de la variété des marques existantes, qui pourraient apparaître faussement harmonisées. La transposition du logo L'Etudiant au sein de ces marques filles s'affiche comme une succession d'exceptions au logo mère. Hélas, ils ne nourrissent pas aussi efficacement que cela aurait été possible la marque ombrelle. Le débat sur le maintien de l'article défini 'l', en bas de casse, a probablement été posé mais non résolu.

C'est l'agence Saguez &amp; Partners qui a conçu le logo.
<div class="social paginate social_top"></div>
<div class="text">

<img id="img-media-251151" class="format" title="Logos de l'Etudiant, letudiant.fr, trendy, educpros, coaching orientation, le salon de l'Etudiant, la boutique de l'Etudiant" src="http://www.letudiant.fr/static/uploads/mediatheque/ETU_ETU/1/8/251118-logos-letudiant-510x_.png" alt="Logos de l'Etudiant, letudiant.fr, trendy, educpros, coaching orientation, le salon de l'Etudiant, la boutique de l'Etudiant" />

&nbsp;

</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9823</wp:post_id>
		<wp:post_date><![CDATA[2014-09-19 00:54:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-18 22:54:40]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[rentree-nouveau-logo-letudiant]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="letudiant"><![CDATA[létudiant]]></category>
		<category domain="post_tag" nicename="logo"><![CDATA[logo]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="saguez"><![CDATA[saguez]]></category>
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			<wp:meta_value><![CDATA[nouveau logo pour l’Etudiant]]></wp:meta_value>
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			<wp:meta_value><![CDATA[nouveau logo pour l’Etudiant]]></wp:meta_value>
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	<item>
		<title>Withings with a new logo</title>
		<link>http://yannickbourenane.com/preprod/2014/09/24/withings-with-new-logo/</link>
		<pubDate>Tue, 23 Sep 2014 22:42:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9828</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Withings_09.2014.jpg"><img class="aligncenter size-full wp-image-9881" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Withings_09.2014.jpg" alt="Withings_LOGO_09.2014" width="827" height="370" /></a>
Comme son nom ne l'indique pas, <a href="http://www.withings.com/fr/">Withings</a> est une société française. Créée en 2008, la start-up développe avec succès son offre commerciale. Withings veut votre bien et conçoit une série d'objets connectés, <em>intelligents</em>, qui se pluggent sur vous et dans votre quotidien afin d'améliorer votre bien-être et votre santé.
<!--more-->Avec une typographie allégée, l'ajout de pictogrammes bleus empruntés aux codes de la santé et l'apposition de la signature "inspire health", Withings semble avoir précisé la vision de sa marque et de son offre  qui se décline comme suit :
<ul>
	<li>Aura : Système de suivi du sommeil</li>
	<li>Smart Body Analyzer : Pèse-personne connecté</li>
	<li>Activité : Montre et tracker d’activité physique</li>
	<li>Pulse O₂ : Tracker d’activité physique</li>
	<li>Tensiomètre sans fil : Système de mesure de la pression artérielle</li>
	<li>Home : Système de surveillance</li>
</ul>
Ainsi, les cinq critères d'analyse de Withings pour votre bien-être; le sommeil, le poids, l’activité, le coeur et l’environnement; sont illustrés dans le logotype tel un rébus. Voici un fonctionnement scolaire, plutôt lointain de l'inspiration revendiquée dans la signature ou de la simplicité de ses objets. Qu'une start-up se lance avec une identité rapidement conçue peut se comprendre. Mais quand la société réussit et présente un tel potentiel de propagation, on peut s'attendre à un véritable effort en termes d'image de telle sorte que le système visuel solidifie et donne appui à l'essor de l'entreprise.

A notre avis, il subsiste dans cet effort de refonte identitaire un décalage net et regrettable entre l'avance technologique, les bénéfices et le rôle à jouer par withings au sein de notre société et l'éparpillement visuel de son nouveau logotype.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/withings-logo-dessin-604x272.png"><img class="aligncenter size-full wp-image-9851" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/withings-logo-dessin-604x272.png" alt="withings-logo-dessin-604x272" width="604" height="272" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/withings-produits.png"><img class="aligncenter size-full wp-image-9852" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/withings-produits.png" alt="withings-produits" width="604" height="404" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/withings-logo-604x271.png"><img class="aligncenter size-full wp-image-9850" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/withings-logo-604x271.png" alt="withings-logo-604x271" width="604" height="271" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9828</wp:post_id>
		<wp:post_date><![CDATA[2014-09-24 00:42:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-23 22:42:53]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[withings-with-new-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logo"><![CDATA[logo]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="withings"><![CDATA[withings]]></category>
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		<wp:comment>
			<wp:comment_id>68451</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-24 18:30:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-24 16:30:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis le seul à ça fait penser au <a href="http://goodlogo.com/images/logos/sony_walkman_logo_3428.gif" rel="nofollow">logo Walkman</a> ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>68452</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-24 18:30:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-24 16:30:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[à qui*]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1411576245.2450439929962158203125;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>68455</wp:comment_id>
			<wp:comment_author><![CDATA[Pierre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pierre@comstone.ch]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.41.210.70]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-24 18:33:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-24 16:33:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Logo très inspiré...
http://cn.clipartlogo.com/image/sony-walkman_605460.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>69264</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.vank@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.127.91.168]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-25 13:39:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-25 11:39:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Réponse : non]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>70403</wp:comment_id>
			<wp:comment_author><![CDATA[Roccoyop]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sdfmlk@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.185.44]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-26 11:50:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-26 09:50:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[OH PURÉE !!! J’avais même pas vu le W dans le pictogramme...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72242</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 10:25:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 08:25:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est un ramassis de poncifs du graphisme et de la com. Au secours.]]></wp:comment_content>
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	<item>
		<title>Le logo OÜI FM change de mode</title>
		<link>http://yannickbourenane.com/preprod/2014/09/17/logo-fm-change-mode/</link>
		<pubDate>Wed, 17 Sep 2014 20:30:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9886</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/OUI_FM_09.2014.jpg"><img class="aligncenter size-full wp-image-9878" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/OUI_FM_09.2014.jpg" alt="OUI_FM_09.2014" width="827" height="370" /></a>Décidément, OÜI FM semble peiner à assumer son identité visuelle. L'unique radio rock française, créée en 1986, ne cesse de modifier <a href="http://yannickbourenane.com/preprod/2014/03/18/oui-fm-reaffirme-son-identite-rock/">son logo</a>. Le rendu visuel s'éloigne de plus en plus de celui conçu par feu l'agence LEG, lors d'une remarquable campagne publicitaire. A l'usage, probablement trop contraignant, le logo badge est maladroitement devenu droit. Cette fois, il s'approprie plus justement la tendance <em>long shadow</em>, qui ajoute une longue ombre portée par rapport au style <em>flat design</em>. En leur souhaitant d'avoir trouver leur marque.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9886</wp:post_id>
		<wp:post_date><![CDATA[2014-09-17 22:30:29]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="logo"><![CDATA[logo]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="oui-fm"><![CDATA[OÜI FM]]></category>
		<category domain="post_tag" nicename="radio"><![CDATA[Radio]]></category>
		<category domain="post_tag" nicename="rock"><![CDATA[rock]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
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			<wp:meta_value><![CDATA[47]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>62879</wp:comment_id>
			<wp:comment_author><![CDATA[gloups]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gfyf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.75.208.37]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-17 22:32:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-17 20:32:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi j'aime bien. C'est bien trouvé!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>63172</wp:comment_id>
			<wp:comment_author><![CDATA[Vankemmel Thibaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.vank@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.67.185]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-18 09:14:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-18 07:14:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Encore !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>63203</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.14.182.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-18 10:30:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-18 08:30:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Leur logo suit tellement les tendances, qu'il sera a nouveau démodé dans 2 ans... Ah les tendances...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>63557</wp:comment_id>
			<wp:comment_author><![CDATA[Valoche]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[valerian.lefloch@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.214.243.190]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-18 21:29:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-18 19:29:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ridicule. Bien trouvé ? c'est juste copié sur la plupart des pictos "tendances" du moment, aucune nouveauté, c'est : "je regarde ailleurs et je fait pareil" ! Navrant]]></wp:comment_content>
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	</item>
	<item>
		<title>La Guyane change de logo ?</title>
		<link>http://yannickbourenane.com/preprod/2014/09/18/guyane-change-logo/</link>
		<pubDate>Thu, 18 Sep 2014 10:33:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9889</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Guyane_09.2014.jpg"><img class="aligncenter size-full wp-image-9894" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Guyane_09.2014.jpg" alt="Guyane_logo_09.2014" width="827" height="370" /></a>Voici le nouveau logo de notre DROM, Département ET Région d'Outre Mer d'Amérique du sud, une Amazonie française qui abrite des légionnaires et des toucans, un centre spatial ultra-moderne ou bien encore des vestiges historiques. Cette terre méritait de revendiquer sa nouvelle signature "naturellement généreuse".
<!--more-->Hormis dans les mots et leur agencement, l'identité visuelle gagne peu avec cette évolution. Probablement gagne-t-on un peu de lisibilité deci delà, avec la réduction de l'encombrement du toucan ou bien avec la suppression de la mention  "comité du tourisme de la Guyane". Néanmoins, les améliorations semblent symétriquement contrebalancées par des effets peu désirables comme le choix de la typographie manuscrite, le carnaval de couleurs, le maintien du filet ou bien encore la stylisation du toucan. Une identité visuelle certainement voulue généreuse elle aussi.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/guyane31.jpg"><img class="aligncenter size-full wp-image-9892" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/guyane31.jpg" alt="guyane3" width="700" height="383" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/guyane21.jpg"><img class="aligncenter size-full wp-image-9891" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/guyane21.jpg" alt="guyane2" width="700" height="350" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9889</wp:post_id>
		<wp:post_date><![CDATA[2014-09-18 12:33:04]]></wp:post_date>
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		<wp:post_name><![CDATA[guyane-change-logo]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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	<item>
		<title>Le nouveau logo de Southwest</title>
		<link>http://yannickbourenane.com/preprod/2014/10/02/nouveau-logo-southwest/</link>
		<pubDate>Wed, 01 Oct 2014 22:01:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9904</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Southwest_09.2014.jpg"><img class="aligncenter size-full wp-image-9847" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Southwest_09.2014.jpg" alt="Southwest_09.2014_logo" width="827" height="370" /></a>

Fondée le 18 juin 1971, <a href="http://www.southwest.com/">Southwest</a> est la première compagnie américaine low cost. Après des décennies de service, la compagnie se débarrasse enfin de son avion pour se doter d'une nouvelle identité autour du symbole de l'amour, le cœur, dans un rapport plutôt décomplexé. La typographie et le jeu de chromies créent un ensemble simple et bien plus identifiable que le logo générique précédent. L'univers visuel présente de belles déclinaisons.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_materials.jpg"><img class="aligncenter size-full wp-image-9916" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_materials.jpg" alt="southwest_airlines_materials" width="1000" height="773" /></a>
<!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_advertising_02.jpg"><img class="aligncenter size-full wp-image-9905" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_advertising_02.jpg" alt="southwest_airlines_advertising_02" width="1000" height="519" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_advertising.jpg"><img class="aligncenter size-full wp-image-9906" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_advertising.jpg" alt="southwest_airlines_advertising" width="1000" height="521" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_livery_new_01.jpg"><img class="aligncenter size-full wp-image-9907" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_livery_new_01.jpg" alt="southwest_airlines_livery_new_01" width="1000" height="466" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_livery_new_02.jpg"><img class="aligncenter size-full wp-image-9908" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_livery_new_02.jpg" alt="southwest_airlines_livery_new_02" width="1000" height="561" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_livery_new_03.jpg"><img class="aligncenter size-full wp-image-9909" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_livery_new_03.jpg" alt="southwest_airlines_livery_new_03" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_livery_new_04_end.jpg"><img class="aligncenter size-full wp-image-9910" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_livery_new_04_end.jpg" alt="southwest_airlines_livery_new_04_end" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_livery_old.jpg"><img class="aligncenter size-full wp-image-9911" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_livery_old.jpg" alt="southwest_airlines_livery_old" width="1000" height="664" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_logo_detail_blue.png"><img class="aligncenter size-full wp-image-9913" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_logo_detail_blue.png" alt="southwest_airlines_logo_detail_blue" width="1000" height="151" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_logo_detail_dot_com.jpg"><img class="aligncenter size-full wp-image-9914" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_logo_detail_dot_com.jpg" alt="southwest_airlines_logo_detail_dot_com" width="1000" height="110" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_logo_detail.png"><img class="aligncenter size-full wp-image-9915" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_logo_detail.png" alt="southwest_airlines_logo_detail" width="1000" height="151" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_ticketing.jpg"><img class="aligncenter size-full wp-image-9917" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/southwest_airlines_ticketing.jpg" alt="southwest_airlines_ticketing" width="1000" height="773" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9904</wp:post_id>
		<wp:post_date><![CDATA[2014-10-02 00:01:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-01 22:01:37]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nouveau-logo-southwest]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="post_tag" nicename="avion"><![CDATA[Avion]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="logo"><![CDATA[logo]]></category>
		<category domain="post_tag" nicename="southwest"><![CDATA[southwest]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo Southwest]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Le nouveau logo de Southwest]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[39]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510351476;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12039;}i:1;a:1:{s:2:"id";i:613;}i:2;a:1:{s:2:"id";i:1100;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>78600</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-02 09:57:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-02 07:57:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est très réussi]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Frontier Airlines réutilise Saul Bass</title>
		<link>http://yannickbourenane.com/preprod/2014/09/25/frontier-airlines-reutilise-saul-bass/</link>
		<pubDate>Wed, 24 Sep 2014 22:12:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9920</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Frontier_Airlines_09.2014.jpg"><img class="aligncenter size-full wp-image-9873" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Frontier_Airlines_09.2014.jpg" alt="Frontier_Airlines_09.2014_Logo" width="827" height="370" /></a>Faire du neuf avec du vieux.  La compagnie aérienne Low cost basée à Denver aux Etats Unis, <a href="http://www.flyfrontier.com/">Frontier Airlines</a>, refond son identité visuelle et réutilise pour cela, une partie du logo qu'avait conçu pour elle, le célèbre designer Saul Bass dans les années 1970, ci-dessous.
<img class="aligncenter size-full wp-image-9845" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/frontier_airlines_original.jpg" alt="frontier_airlines_original" width="1200" height="616" />

<!--more-->L'emblème conçu par Saul Bass fonctionne particulièrement bien et ne présente pas de signe de vieillesse. En revanche, l'intégration de l'emblème en tant que première lettre du logo lui fait perdre beaucoup d'intérêt et nuit à la lisibilité de la marque. Certes, la nouvelle identité a beaucoup plus de personnalité que la précédente, mais il est regrettable d'avoir tant réduit le potentiel du symbole F flottant qui battait pavillon. <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/frontier_airlines_livery_old.jpg"><img class="aligncenter size-full wp-image-9843" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/frontier_airlines_livery_old.jpg" alt="frontier_airlines_livery_old" width="680" height="251" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/frontier_airlines_livery_02.jpg"><img class="aligncenter size-full wp-image-9842" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/frontier_airlines_livery_02.jpg" alt="frontier_airlines_livery_02" width="1024" height="683" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/frontier_new_livery.jpg"><img class="aligncenter size-full wp-image-9846" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/frontier_new_livery.jpg" alt="frontier_new_livery" width="1000" height="669" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9920</wp:post_id>
		<wp:post_date><![CDATA[2014-09-25 00:12:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-24 22:12:55]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[frontier-airlines-reutilise-saul-bass]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>69261</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.vank@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.127.91.168]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-25 13:36:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-25 11:36:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On passe pas derrière le patron ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>69301</wp:comment_id>
			<wp:comment_author><![CDATA[StephDesire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[stephane33320@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.90.26.18]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-25 14:15:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-25 12:15:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et là on se demande pourquoi ils n'ont pas garder le logo de S. Bass depuis le début...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>72243</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 10:27:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 08:27:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[... allez, un peu de patience, dans 5 ans ils enlèvent le gros ours et ils reviennent à l'habillage des années 70.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>72478</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fffff@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:26:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:26:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un petit côté "Europcar"...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Vistaprint revoit son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/09/23/vistaprint-revoit-logo/</link>
		<pubDate>Mon, 22 Sep 2014 22:23:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9922</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Vista_print_09.2014.jpg"><img class="aligncenter size-full wp-image-9848" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Vista_print_09.2014.jpg" alt="Vista_print_09.2014" width="827" height="370" /></a>Le low cost de l'impression online, <a href="http://www.vistaprint.fr/">Vistaprint</a>, a entrepris de revoir son identité visuelle qu'il avait modifié il y a <a href="http://yannickbourenane.com/preprod/2009/07/16/vistaprint-lifte-son-logo/">5 ans</a>. Créée il y a presque 20 ans, la société néerlandaise revendique 16 millions de clients à travers 130 pays.
<!--more-->
La nouvelle identité visuelle abandonne le traditionnel repère quadrichromique pour s'assagir dans un camaïeu de bleu voulu plus statutaire et moderne, via un jeu de transparence qui appelle l'idée d'origami, et donc de papier. Graphiquement, l'amélioration est notable, c'est une industrie qui a les allures d'une société de services et le système visuel vit plutôt bien. Mais étrangement, ce nouveau logo semble dépersonnaliser un peu plus l'entreprise.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vistaprint_2014_mission.jpg"><img class="aligncenter size-full wp-image-9857" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vistaprint_2014_mission.jpg" alt="vistaprint_2014_mission" width="799" height="749" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vistaprint_2014_logo_colors.png"><img class="aligncenter size-full wp-image-9855" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vistaprint_2014_logo_colors.png" alt="vistaprint_2014_logo_colors" width="1000" height="47" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vistaprint_2014_business_cards.jpg"><img class="aligncenter size-full wp-image-9854" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vistaprint_2014_business_cards.jpg" alt="vistaprint_2014_business_cards" width="1000" height="694" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vistaprint_2014_alphabet.png"><img class="aligncenter size-full wp-image-9853" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vistaprint_2014_alphabet.png" alt="vistaprint_2014_alphabet" width="1000" height="834" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9922</wp:post_id>
		<wp:post_date><![CDATA[2014-09-23 00:23:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-22 22:23:36]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[vistaprint-revoit-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:comment_id>72480</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fffff@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:27:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:27:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[TRÈS moche. Le précédent était parfait et coloré.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>138975</wp:comment_id>
			<wp:comment_author><![CDATA[Ota]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ota@welco.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.welco.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.155.104.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-18 09:25:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-18 08:25:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Même si je en serais plus jamais client chez eux, je trouve ce nouveau logo beaucoup plus efficace et dans l'air du temps.]]></wp:comment_content>
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	</item>
	<item>
		<title>Besson chaussures simplifie son logo</title>
		<link>http://yannickbourenane.com/preprod/2014/09/29/besson-chaussures-simplifie-logo/</link>
		<pubDate>Sun, 28 Sep 2014 22:37:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9925</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Besson_Chaussures_09.2014.jpg"><img class="aligncenter size-full wp-image-9880" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Besson_Chaussures_09.2014.jpg" alt="Besson_Chaussures_09.2014" width="827" height="370" /></a>
La filiale du Groupe Vivarte, <a href="http://www.besson-chaussures.com/">Besson Chaussures</a>, change son identité visuelle 2 ans après le lancement de la précédente. Avec plus de 100 magasins en France, le chausseur choisit avec discernement de supprimer tous les éléments les plus décoratifs de son logo pour se présenter désormais de manière plus sobre]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9925</wp:post_id>
		<wp:post_date><![CDATA[2014-09-29 00:37:14]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
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		<wp:comment>
			<wp:comment_id>85323</wp:comment_id>
			<wp:comment_author><![CDATA[higher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[eeee@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.164.156.10]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-06 10:41:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-06 08:41:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qu'est-ce qu'ils ont tous à supprimer leur monogramme pour ne garder que la typo fadasse?!? Oo]]></wp:comment_content>
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	<item>
		<title>Un Beko au nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/09/20/beko-au-nouveau-logo/</link>
		<pubDate>Sat, 20 Sep 2014 07:28:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9928</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Beko_09.2014.jpg"><img class="aligncenter size-full wp-image-9841" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Beko_09.2014.jpg" alt="Beko_09.2014" width="827" height="370" /></a>
Fondé en 1955, le <a href="http://www.beko.fr/fr/decouvrezbeko_lamarque_lamarque.htm">turc Beko, filiale du groupe Arcelik,</a> spécialiste de l'électroménager et sponsor du FC Barcelona a dévoilé une nouvelle identité visuelle à l'occasion du salon de l'électronique grand public. Ce nouveau logo est entré en scène depuis le<a href="http://www.beko.fr/fr/actualite/bekoausalondelelectroniquegrandpublicifa2014-169-6-62.htm"> dimanche 7 septembre 2014</a>, à travers une campagne de publicité télévisée.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/campagne_tv.jpg"><img class="aligncenter size-full wp-image-9930" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/campagne_tv.jpg" alt="campagne_tv" width="1000" height="466" /></a>
<!--more-->Le nouveau logo s'allège visuellement mais prend davantage de place. Il perd ses capitales, propose un bleu moins dense et s'adjoint un filet épais qui souligne le nom de marque. L'ancienne identité exprimait graphiquement les années 60, les années SEGA, dans son aspect, le nouveau logo semble vouloir également revendiquer son époque.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/beko_barcelona.jpg"><img class="aligncenter size-full wp-image-9929" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/beko_barcelona.jpg" alt="beko_barcelona" width="629" height="459" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/FC-Barcelona-14-15-Kits-Beko-Shirt-sponsorship-2.jpg"><img class="aligncenter size-full wp-image-9931" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/FC-Barcelona-14-15-Kits-Beko-Shirt-sponsorship-2.jpg" alt="FC-Barcelona-14-15-Kits-Beko-Shirt-sponsorship+(2)" width="1024" height="768" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/p1410259296.png"><img class="aligncenter size-full wp-image-9932" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/p1410259296.png" alt="p1410259296" width="1335" height="967" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/p1410259329.png"><img class="aligncenter size-full wp-image-9933" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/p1410259329.png" alt="p1410259329" width="1335" height="967" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/p1410259353.png"><img class="aligncenter size-full wp-image-9934" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/p1410259353.png" alt="p1410259353" width="1335" height="967" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/p1410468832.jpg"><img class="aligncenter size-full wp-image-9935" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/p1410468832.jpg" alt="p1410468832" width="3264" height="2448" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/p1410469806.jpg"><img class="aligncenter size-full wp-image-9936" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/p1410469806.jpg" alt="p1410469806" width="3264" height="2448" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9928</wp:post_id>
		<wp:post_date><![CDATA[2014-09-20 09:28:10]]></wp:post_date>
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		<category domain="post_tag" nicename="beko"><![CDATA[beko]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="post_tag" nicename="logo"><![CDATA[logo]]></category>
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			<wp:comment_id>67332</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-23 10:04:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-23 08:04:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le nouveau logo rajeunit bien la marque tout en restant fidèle à son positionnement low cost. Par contre le cartouche en forme de guillotine manque vraiment d'originalité.]]></wp:comment_content>
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		<title>Ponant simplifie son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2014/09/30/ponant-simplifie-identite-visuelle/</link>
		<pubDate>Mon, 29 Sep 2014 22:26:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9946</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Ponant_09.2014.jpg"><img class="aligncenter size-full wp-image-9895" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Ponant_09.2014.jpg" alt="Ponant_09.2014" width="827" height="370" /></a>
L'armateur La compagnie du Ponant simplifie son identité visuelle pour monter en gamme. Exit le superflu : suppression du mot Compagnie, suppression des couleurs complémentaires au profit d'un seul bleu proche de celui de la mer. Ainsi, <a href="http://www.ponant.com/">Ponant</a>, Yachting de croisière offre une identité plus épurée et lisible.
<!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Ponant-visuel.jpg"><img class="aligncenter size-full wp-image-9941" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Ponant-visuel.jpg" alt="Ponant visuel" width="1164" height="731" /></a>
L'esprit de la marque est toujours reconnaissable, les évolutions graphiques sont subtiles. Le symbole des voiles est conservé mais acéré tandis que la typographie s'enrichit de quelques empattements sur certains fûts de lettres. Aussi, le logo ne semble pas être le point de départ à un vœu de positionnement mais plutôt être une résultante d'un savoir-faire assumé et non revendiquée avec excès.

D'après le communiqué de presse "<em>Ce changement s’inscrit dans la dynamique d’internationalisation de la marque</em>" et pourtant la signature est restée française.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/20141215E_PONANT_logo_Q.jpg"><img class="aligncenter size-full wp-image-9943" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/20141215E_PONANT_logo_Q.jpg" alt="20141215E_PONANT_logo_Q" width="3177" height="964" /></a>

L'identité visuelle a été conçue par l'agence Brand Image.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9946</wp:post_id>
		<wp:post_date><![CDATA[2014-09-30 00:26:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-29 22:26:57]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="logo"><![CDATA[logo]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="post_tag" nicename="ponant"><![CDATA[ponant]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[Ponant simplifie son identité visuelle]]></wp:meta_value>
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		<title>Les 3 suisses changent de stratégie</title>
		<link>http://yannickbourenane.com/preprod/2014/09/22/les-3-suisses-changent-strategie/</link>
		<pubDate>Sun, 21 Sep 2014 22:43:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9948</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/3_suisses_09.2014.jpg"><img class="aligncenter size-full wp-image-9893" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/3_suisses_09.2014.jpg" alt="3_suisses_09.2014_logo" width="827" height="370" /></a>A une époque où Internet n'existait pas, des entreprises de textile du nord de la France, comme la Redoute ou les 3 Suisses étaient les pionniers de la vente à distance. Ces vépécistes avaient institué un rituel avec leur clients : deux fois par an, ils attendaient impatiemment que leur catalogue lourd de centaines de pages arrivent à la maison pour pouvoir acheter toutes sortes de vêtements, fournitures ou mobilier, toutes les marques et nouveautés étaient présentes....
<!--more-->Avec Internet, ils ne sont plus attendus. Il aura fallu des centaines de millions de pertes pour que les 3 Suisses décident de prendre le virage stratégique du digital, de supprimer le catalogue et d'investir 150 millions d'Euros dans leur renouveau.

Au menu du renouveau, où les 3 Suisses font figure de suiveur plutôt que de pionner, la marque a décidé de modifier son identité visuelle. Le rouge historique est maintenu mais, étrangement, le nom de la marque est devenu plus compliqué et moins lisible. Le chiffre 3 se pare d'empattements tandis qu'a contrario, les lettres du noms restent sans serif, s'espacent et s'affinent. Enfin, un slash s'ajoute pour effacer partiellement l'initiale de Suisses. Même si elle était moins "fashion", l'ancienne identité semblait plus adaptée à une lecture digitale que la nouvelle. L'orientation ludique et mode revendiquée par le groupe est probablement le moteur de ce lifting.

"<em>Alors que le prêt-à-porter est en recul depuis six ans</em>", précise son directeur général, "<em>3Suisses doit faire face à un changement des habitudes de consommation, à une concurrence exacerbée, avec des attentes accrues en matière de renouvellement des collections et une grande réactivité sur les prix</em>". Son ambition ? Devenir "<em>leader français de la mode et de la déco sur internet</em>", "<em>nous pensons avec le tout numérique nous doter des outils dynamiques nécessaires</em>" conclue Eric Dubois.

<img class="aligncenter size-full wp-image-9942" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/8861353.png" alt="8861353" width="454" height="643" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-20-à-11.04.56.png"><img class="aligncenter size-full wp-image-9945" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Capture-d’écran-2014-09-20-à-11.04.56.png" alt="Capture d’écran 2014-09-20 à 11.04.56" width="2304" height="1456" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9948</wp:post_id>
		<wp:post_date><![CDATA[2014-09-22 00:43:01]]></wp:post_date>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
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		<wp:comment>
			<wp:comment_id>66583</wp:comment_id>
			<wp:comment_author><![CDATA[johnny]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[johnny@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.23.122.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-22 12:00:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-22 10:00:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[très beau, il y a un petit côté BHV / MARAIS non ?…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>66597</wp:comment_id>
			<wp:comment_author><![CDATA[Damien SANCHEZ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sanchezdamien23@msn.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.127.191.81]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-22 12:33:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-22 10:33:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est pas génial d'utiliser deux types de polices dans un logo pour les inverser après sur l'affiche !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>67337</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-23 10:07:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-23 08:07:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve que le symbole 3/S encerclé est plus réussi que le logo complet...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72240</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 10:23:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 08:23:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le sigle 3/S marche super bien. Par contre je comprends pas bien le grand trou entre le"3/" et "Suisses"...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>72486</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fffff@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:31:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:31:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rho vous n'êtes JAMAIS contents! C'est que du venin ^^. En tout cas il est très beau ce nouveau logo et sur les campagnes de pub télé, il se déploie bien avec de belles anim'. Du tout bon! Du tout frais!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72487</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fffff@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:31:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:31:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien plus beau et réussi que l'horreur du rebranding de La Redoute, en tout cas. Aucun doute là-dessus.]]></wp:comment_content>
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	<item>
		<title>Nouvelle identité mythique pour Royal Enfield</title>
		<link>http://yannickbourenane.com/preprod/2014/09/26/royal-enfield/</link>
		<pubDate>Thu, 25 Sep 2014 22:14:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9950</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-9896" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/Royal_Enfield_09.2014.jpg" alt="Royal_Enfield_09.2014" width="827" height="370" />La Harley Davidson en provenance d'Inde, originellement anglaise, <a href="http://www.royal-enfield-france.fr/">Royal Enfield</a> revoit l'ensemble de son système d'identité visuelle, les codes et le logotype de la marque, de ses sublimes motocycles, le blason et le sceau. Les ligatures et la générosité de la typographie du nouveau logo épaississent encore la légende de la marque et concourt à la hisser au rang de mythe.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/board_RI_07_09.2014-1.jpg"><img class="aligncenter size-full wp-image-9952" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/board_RI_07_09.2014-1.jpg" alt="board_RI_07_09.2014-1" width="827" height="2202" /></a>

<!--more-->Une évolution visuelle salutaire à la hauteur du soin et de l'esthétique de ses motos.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/board_RI_02_07_09.2014.jpg"><img class="aligncenter size-full wp-image-9951" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/board_RI_02_07_09.2014.jpg" alt="board_RI_02_07_09.2014" width="827" height="2040" /></a>   <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/board_RI_crestseal_09.2014-1.jpg"><img class="aligncenter size-full wp-image-9954" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/board_RI_crestseal_09.2014-1.jpg" alt="board_RI_crest&amp;seal_09.2014-1" width="827" height="709" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/royal_enfield_logo_detail_long.jpg"><img class="aligncenter size-full wp-image-9959" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/royal_enfield_logo_detail_long.jpg" alt="royal_enfield_logo_detail_long" width="1000" height="436" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/royal_enfield_logo_detail_stacked.jpg"><img class="aligncenter size-full wp-image-9960" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/royal_enfield_logo_detail_stacked.jpg" alt="royal_enfield_logo_detail_stacked" width="1000" height="338" /></a>
Le nouveau système visuel a été conçu par l'agence indienne Co-design.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9950</wp:post_id>
		<wp:post_date><![CDATA[2014-09-26 00:14:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-25 22:14:33]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="royal-enfield"><![CDATA[royal enfield]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>70617</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.14.182.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-26 15:58:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-26 13:58:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[SUPERBE !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>72237</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 10:20:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 08:20:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui, superbe.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>72504</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fffff@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-09-28 14:55:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-09-28 12:55:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très beau (même si on dirait de la bouffe pour Royal Canin) ^^... Par contre je ne sais pas si tu as vu sur le site de Logofan. Il y aura un nouveau logo pour France Loisirs et c'est clairement une CA-TAS-TRO-PHE!!!... Oo

http://3.bp.blogspot.com/-_7bDRjHVqIA/VCOzn4byAbI/AAAAAAAAH7w/l5c1S31poFs/s1600/nouveau_logo_FL.jpg]]></wp:comment_content>
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	</item>
	<item>
		<title>Washington DC, le logo de la candidature aux JO</title>
		<link>http://yannickbourenane.com/preprod/2014/10/01/washington-dc-logo-candidature-aux-jo/</link>
		<pubDate>Tue, 30 Sep 2014 22:28:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9973</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/logotipo_washington2024.jpg"><img class="aligncenter size-full wp-image-9986" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/logotipo_washington2024.jpg" alt="logotipo_washington2024" width="758" height="544" /></a> La capitale fédérale des Etats-Unis, Washington DC, propose sa <a href="http://dc2024.org/#home">candidature</a> aux Jeux Olympiques d'été de 2024. Hambourg, Berlin, Istanbul, Los Angeles, feraient également partie de la liste.
<!--more-->
L'identité visuelle reprend 4 des 5 couleurs des anneaux olympiques, le noir est simplement utilisé dans la typographie. L'initiale de la ville est dressée en majesté, trônant au-dessus du logo, comme si l'importance de la capitale prédominait sur celle des Jeux et son classique symbole des anneaux.
Le monogramme, qui ressemble autant à deux U qu'un W, présente également une liaison, mais la construction interpelle tant elle semble impossible.
Ce monogramme s'apparente à la typographie utilisée pour le nom du logo, l'ensemble est assez transparent et d'un esprit très joueur.

<img class="aligncenter size-full wp-image-9984" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/logo_washington_2024_manos.png" alt="logo_washington_2024_manos" width="601" height="329" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/logo_washington_2024_manos2.png"><img class="aligncenter size-full wp-image-9985" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/logo_washington_2024_manos2.png" alt="logo_washington_2024_manos2" width="1200" height="399" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9973</wp:post_id>
		<wp:post_date><![CDATA[2014-10-01 00:28:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-09-30 22:28:15]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[washington-dc-logo-candidature-aux-jo]]></wp:post_name>
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		<category domain="post_tag" nicename="2024"><![CDATA[2024]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="post_tag" nicename="jo"><![CDATA[JO]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="washington"><![CDATA[washington]]></category>
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		<title>Nostalgie : 8 Skateboards VHS</title>
		<link>http://yannickbourenane.com/preprod/2014/10/03/nostalgie-8-skateboards-vhs/</link>
		<pubDate>Thu, 02 Oct 2014 22:29:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=9993</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/VHSskateboard-0.jpg"><img class="aligncenter size-full wp-image-9994" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/VHSskateboard-0.jpg" alt="VHSskateboard-0" width="640" height="480" /></a>

C'est vendredi, c'est nostalgie. Le designer <a href="http://5boronyc.com/">5BORONYC</a> a créé 8 modèles de skateboards avec les couvertures de nos vieilles VHS.
<!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-9.jpg"><img class="aligncenter size-full wp-image-10002" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-9.jpg" alt="vhsskateboard-9" width="640" height="426" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-8.jpg"><img class="aligncenter size-full wp-image-10001" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-8.jpg" alt="vhsskateboard-8" width="640" height="427" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-7.jpg"><img class="aligncenter size-full wp-image-10000" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-7.jpg" alt="vhsskateboard-7" width="640" height="427" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-6.jpg"><img class="aligncenter size-full wp-image-9999" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-6.jpg" alt="vhsskateboard-6" width="640" height="427" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-5.jpg"><img class="aligncenter size-full wp-image-9998" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-5.jpg" alt="vhsskateboard-5" width="640" height="427" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-4.jpg"><img class="aligncenter size-full wp-image-9997" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-4.jpg" alt="vhsskateboard-4" width="640" height="427" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-3.jpg"><img class="aligncenter size-full wp-image-9996" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-3.jpg" alt="vhsskateboard-3" width="640" height="320" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-2.jpg"><img class="aligncenter size-full wp-image-9995" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/09/vhsskateboard-2.jpg" alt="vhsskateboard-2" width="640" height="386" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>9993</wp:post_id>
		<wp:post_date><![CDATA[2014-10-03 00:29:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-02 22:29:26]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="5boronyc"><![CDATA[5BORONYC]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="skateboards"><![CDATA[skateboards]]></category>
		<category domain="post_tag" nicename="vhs"><![CDATA[vhs]]></category>
		<category domain="post_tag" nicename="video"><![CDATA[video]]></category>
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		<title>TNT change de logo et de signature</title>
		<link>http://yannickbourenane.com/preprod/2014/10/06/tnt-change-logo-signature/</link>
		<pubDate>Sun, 05 Oct 2014 22:52:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10011</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter wp-image-10008" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/TNT_09.2014-e1412237412724.jpg" alt="TNT change de logo" width="494" height="221" />
<p class="p1"><a href="http://www.tnt.fr/">TNT</a>, à ne pas confondre avec votre interface de télévision numérique terrestre, est l’une des plus importantes entreprises de transport express à travers le monde. TNT, dont l'acronyme signifie, Thomas Nationwide Transport, représente 65 000 personnes et 1 million de colis par jour à travers le monde. La marque change d'identité pour plus de clarté, d'efficacité et de réassurance.</p>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/board_TNT_01_09.2014.jpg"><img class=" wp-image-10014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/board_TNT_01_09.2014.jpg" alt="TNT modifie son identité graphqiue" width="482" height="1189" /></a>
<!--more-->Le transporteur se veut impliqué dans l’amélioration de son processus de livraison et d’optimisation de l’expérience client.
<p class="p1">La tendance du logo en 3D est définitivement derrière les marques. Après la suppression des reliefs 3D sur les lettres du <a href="http://yannickbourenane.com/preprod/2013/09/16/google-aplatit-son-logo/">logo de Google</a> l'an dernier, c’est Apple qui gommera l'ombre de ses icônes d’applications. TNT suit donc le mouvement en supprimant les effets de relief noir autour de ses lettres, laissant place à un logo plus lisible, plus statutaire, sans « bruits » à la lecture.</p>
<p class="p1">TNT a également opéré un changement de slogan. Bye-bye le clin d’œil au discours mythique d’Obama, TNT se tourne aujourd’hui vers ce qui fait d’elle une entreprise challenger, les Hommes. TNT se positionne donc comme un « Réseau de Personnes » prônant des notions de proximité, d’humanité et d’échange. La police du slogan a également été modifiée pour passer de minuscule/manuscrite à simplement majuscule, intégrant de la couleur au mot « People » de manière à lui donner plus de résonance et mettre une emphase sur son sens. Les notions de proximité et d’humanité, induites par la typographie manuscrite de l’ancien logo ont été remplacées par le caractère et le sens plus aspirationnel de la nouvelle base line.</p>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/TNT_09.2014-signature.jpg"><img class="aligncenter wp-image-10013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/TNT_09.2014-signature.jpg" alt="Nouvelle signature de marque pour TNT" width="554" height="248" /></a>
<p class="p1">En terme de colorimétrie, on pourrait penser que TNT a opté pour un orange plus apaisé, plus clair mais c’est un effet d’optique, la couleur est la même.</p>
<p class="p1">Ce nouveau logo est indéniablement plus lisible, plus statutaire. La volonté d'axer la base line sur l’humain, est peut être à nuancer car la nouvelle signature arbore des lettres manuscrites majuscules, plus statutaires que sur le précédent logo.</p>
 <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/board_TNT_01_09.2014.jpg"><img class=" wp-image-10014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/board_TNT_01_09.2014.jpg" alt="TNT modifie son identité graphqiue" width="482" height="1189" /></a>

NOUVELLE IDENTITE GRAPHIQUE TNT

TNT développe une campagne de communication corporate autour de sa nouvelle identité.
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/board_TNT_02_09.2014.jpg"><img class="aligncenter  wp-image-10015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/board_TNT_02_09.2014.jpg" alt="board_TNT_02_09.2014" width="527" height="1505" /></a></p>
<p class="p1">Ce changement de logo s'accompagne de la sortie d'une copie TV illustrant la nouvelle baseline - The People Network.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/board_TNT_03_09.2014.jpg"><img class="aligncenter  wp-image-10016" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/board_TNT_03_09.2014.jpg" alt="board_TNT_03_09.2014" width="530" height="1514" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10011</wp:post_id>
		<wp:post_date><![CDATA[2014-10-06 00:52:39]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>85322</wp:comment_id>
			<wp:comment_author><![CDATA[higher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[eeee@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.164.156.10]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-06 10:40:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-06 08:40:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouais on supprime l'ombre portée et on dépense des millions pour ça quoi... en gros.]]></wp:comment_content>
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		<title>Byredo change de logo</title>
		<link>http://yannickbourenane.com/preprod/2014/10/07/byredo-change-logo/</link>
		<pubDate>Mon, 06 Oct 2014 22:52:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10020</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Byredo_09.2014.jpg"><img class="aligncenter wp-image-10022" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Byredo_09.2014.jpg" alt="Byredo la marque de parfum change de logo " width="465" height="208" /></a>
<p class="p1">Diplômé de l’école d’Art de Stockholm, Ben Gorham est le concepteur et le dirigeant de la marque de fragrances <a href="http://byredo.com/">Byredo</a>, lancée en 2006, emprunté à l'expression <em>By Redolence</em>. Basée à Stockholm, la marque propose plusieurs gammes : parfums, produits de soin pour le corps, parfums d’intérieur et accessoires. La philosophie de Byredo repose sur les principes de l’artisanat et de la qualité. On retrouve l'inspiration artistique du fondateur dans ce nouveau logo, se rapprochant de son univers disruptif et créatif.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/board_Byredo_01_09.2014.jpg"><img class="aligncenter wp-image-10021" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/board_Byredo_01_09.2014.jpg" alt="BYREDO change d'identité visuelle" width="473" height="1167" /></a>
<!--more-->
La marque opère un lifting plutôt radical de son logo remettant en cause le type de typographie et l’univers qui s’y rattache.</p>
<p class="p1">Alors plutôt rapproché de l’univers graphique de <a href="http://fr.burberry.com/">Burberry</a>, l’identité de Byredo faisait appel à un côté classique, avec des lettres statutaires, empâtées, alliant le trait gras et fin. Pour sa nouvelle identité, la marque choisit une typographie plus ronde et grasse, même dans les lignes horizontales. En fragmentant les lettres, rompant leur linéarité et décomposant des lettre en 2 voire 4 éléments, la marque affiche une volonté de casser les codes de son univers initial pour adopter une posture plus disruptive et afficher un parti-pris artistique, créatif.</p>
<p class="p1">En étudiant un peu plus la marque, on reconnaît, dans ce changement d’identité, ce pour quoi le concepteur de la marque est reconnu dans son milieu : "s<em>on style personnel et ses connections avec la mode et l’art dans plusieurs magazines internationaux comme Vogue, Vanity Fair ou encore Elle</em>". Ce tournant graphique semble donc se rapprocher de l’univers du créateur, attaché à la mode et à l’art.</p>
<p class="p1">Un désir de ramener de la douceur à l’image de la marque, de moderniser l’image ou bien de se rapprocher de son identité réelle ? La marque adopte une identité en elle-même cohérente, mais qui l’est, en revanche, peu avec ses packaging ultra classiques et minimalistes dans la conception.</p>
&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/tl.php_.jpeg"><img class="aligncenter  wp-image-10034" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/tl.php_.jpeg" alt="Identité graphique Byredo" width="453" height="595" /></a>L'identité a été conçue par M/M qui avait déjà collaboré avec BYREDO pour co-créer M/Mink.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/board_Byredo_02_09.2014.jpg"><img class="aligncenter size-full wp-image-10044" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/board_Byredo_02_09.2014.jpg" alt="board_Byredo_02_09.2014" width="827" height="2040" /></a>]]></content:encoded>
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		<wp:post_date><![CDATA[2014-10-07 00:52:16]]></wp:post_date>
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		<title>Proximus mis en demeure</title>
		<link>http://yannickbourenane.com/preprod/2014/10/08/proximus-mis-en-demeure/</link>
		<pubDate>Tue, 07 Oct 2014 22:30:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10042</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_logo_detail.jpg"><img class="aligncenter size-full wp-image-10100" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_logo_detail.jpg" alt="proximus_logo_detail" width="1000" height="212" />
</a>A peine lancé, <a href="http://www.proximus.be/fr/id_zwpr_ps/particuliers/notre-offre.html">Proximus</a> est <a href="http://datanews.levif.be/ict/actualite/optima-exige-l-arret-de-l-utilisation-du-logo-proximus-belgacom-refuse/article-4000762599511.htm">mis en demeure</a> par Optima de retirer son logo, jugé trop proche du sien. L'opérateur de télécommunications belge <a href="http://www.belgacom.com/be-fr/home/h_Home3.page">Belgacom</a> a décidé de commercialiser l'ensemble de son offre sous le nom de son offre mobile Proximus, un nom latin à vocation universelle qui exprime le souhait de proximité de l'opérateur. Pour exprimer visuellement cette promesse et ce renouveau, Belgacom a fait appel à Saffron et a déboursé environ 20 millions de dollars pour proposer une marque unifiée quelque soit l'outil utilisé. On peut comprendre que Belgacom n'envisage pas une minute de retirer son nouveau logo tandis que les contestations d'Optima, gestionnaire de fortune, semblent davantage nourrir sa propre publicité.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_hello.jpg"><img class="aligncenter size-full wp-image-10093" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_hello.jpg" alt="proximus_hello" width="600" height="200" /></a>
<!--more-->Sur le budget, le coût du rebranding est ventilé comme suit : un tiers pour l'adaptation du matériel, un tiers pour l'adaptation des applications IT et le dernier tiers pour les activités commerciales. "<em>Nous avons pu le faire avec un budget raisonnable. Par exemple, ce sont les conducteurs de nos 3.000 voitures qui  ont enlevé les anciens auto-collants des véhicules</em>", indique Dominique Leroy, CEO de Belgacom.

L'univers visuel développé est impressionnant par son étendue et semble cohérent, grâce à des invariants comme la typographie, le dégradé de couleurs mais aussi le jeu de réseaux, de fils qui s'entrecroisent, voire s'entremêlent. L'aspect humain et proche est illustré par une typographie en bas de casse. Au cœur de cette typographie trône l'emblème, réseau unique et autonome qui forme la lettre X.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icons_o2.jpg"><img class="aligncenter size-full wp-image-10097" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icons_o2.jpg" alt="proximus_icons_o2" width="1501" height="1124" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icons_o1.jpg"><img class="aligncenter size-full wp-image-10096" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icons_o1.jpg" alt="proximus_icons_o1" width="1000" height="671" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icon_sculpture.jpg"><img class="aligncenter size-full wp-image-10095" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icon_sculpture.jpg" alt="proximus_icon_sculpture" width="1000" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_ads_02.jpg"><img class="aligncenter size-full wp-image-10091" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_ads_02.jpg" alt="proximus_ads_02" width="1000" height="654" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_cards.jpg"><img class="aligncenter size-full wp-image-10092" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_cards.jpg" alt="proximus_cards" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icon_rendering.jpg"><img class="aligncenter size-full wp-image-10094" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_icon_rendering.jpg" alt="proximus_icon_rendering" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_ads_01.jpg"><img class="aligncenter size-full wp-image-10089" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_ads_01.jpg" alt="proximus_ads_01" width="1000" height="654" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_livery-1.jpg"><img class="aligncenter size-full wp-image-10098" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/proximus_livery-1.jpg" alt="proximus_livery-1" width="1000" height="384" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-06-à-17.20.55.png"><img class="aligncenter size-full wp-image-10048" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-06-à-17.20.55.png" alt="Capture d’écran 2014-10-06 à 17.20.55" width="2872" height="1354" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/materiel.jpg"><img class="aligncenter size-full wp-image-10049" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/materiel.jpg" alt="materiel" width="600" height="450" /></a>


La symbolique du X semble assez forte mais n'y a-t-il pas beaucoup de fils et de réseaux pour une offre dont l'avenir est sans fils ? Peut-être sont-ils davantage symboliques du lien qu'il crée plutôt que du fil téléphonique. On lit dans ce Hello, à l'expression forte, une juxtaposition de réseaux ou de liens autonomes formés par chaque lettre qui elles ne se relient pas. Est-ce la vision de Belgacom sur l'avenir du lien social, permis par les nouvelles télécommunications, qui se dessine ainsi sous nos yeux ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2014-10-08 00:30:24]]></wp:post_date>
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		<category domain="post_tag" nicename="belgacom"><![CDATA[belgacom]]></category>
		<category domain="category" nicename="cout-des-logos"><![CDATA[Coût des logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="polemique"><![CDATA[Polémique]]></category>
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			<wp:meta_value><![CDATA[Logo Proximus]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Logo Proximus]]></wp:meta_value>
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		<title>DODO a rêvé d&#039;un nouveau logo et signature</title>
		<link>http://yannickbourenane.com/preprod/2014/10/08/dodo-reve-dun-nouveau-logo-signature/</link>
		<pubDate>Tue, 07 Oct 2014 23:00:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10113</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/DODO_09.2014.jpg"><img class="aligncenter  wp-image-10118" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/DODO_09.2014.jpg" alt="DODO_09.2014" width="496" height="222" /></a>Marque connue pour vendre des couettes, matelas, oreillers et accessoires de literie, DODO est un acteur national majeur. Investie dans la responsabilité sociale et environnementale de son entreprise, DODO déclare aller "vers toujours plus de confort et de bien-être tout en respectant la planète". DODO est une marque qui a acquis une forte caution de qualité et de simplicité. Son changement de logo simplifie ses codes graphiques et se rapproche des tendances graphiques actuelles.</p>
<p class="p1"><!--more--></p>
<p class="p1">DODO gomme son côté horizontale, illustré par ses lignes droites et sans chaleur pour leur donner de la souplesse. Le cadre du logo devient donc plus fluide et arrondi, laissant plus de place au nom de marque, de manière qu’il puisse vivre plus confortablement, gommant l’effet de compression du précédent logo. Le contour extérieur noir est aussi supprimé, proposant une création moins fermée, plus spontanée.</p>
<p class="p1">Les lettres échangent leur couleur noir pour du bleu nuit, plus en lien avec le milieu d’activité de l’entreprise, la nuit. Ici également, les contours noir sont supprimés, laissant le blanc définir le champs d’expression du nom. En observant les zones blanches du logo, on observe un système graphique reprenant les évolutions de formes de la lune sur une année.</p>
<p class="p1"><!--more--></p>
<p class="p1">DODO s’essaie à l’anagramme en proposant une signature intégrant les mêmes mots que la précédente, dans un nouvel ordre. Alors que la marque prônait la douceur du monde, de manière passive, ici, elle s’approprie cet univers de douceur et adopte une démarche active, proposant aux consommateurs, « Tout un monde de douceur », à travers ses produits. La typographie est plus ronde, grasse plus lisible et plus chaleureuse.</p>
<p class="p1">C’est donc un monde de douceur que propose DODO. Bien que la représentation des différents aspects de la lune soit en lien avec la marque et son activité, le traité est peut-être un peu trop visible et peut brouiller la lecture du nom de la marque. Le caractère fortement notoire de la marque viendra sans doute temporiser ce propos.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/1560398_765330496823268_1537473574_n.jpg"><img class="aligncenter  wp-image-10119" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/1560398_765330496823268_1537473574_n.jpg" alt="1560398_765330496823268_1537473574_n" width="454" height="454" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/10527347_901687366520913_3695706699387968074_n.jpg"><img class="aligncenter  wp-image-10120" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/10527347_901687366520913_3695706699387968074_n.jpg" alt="DODO" width="456" height="304" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/1009022_570346812988305_656282347_o.jpg"><img class="aligncenter  wp-image-10121" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/1009022_570346812988305_656282347_o.jpg" alt="DODO" width="454" height="223" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10113</wp:post_id>
		<wp:post_date><![CDATA[2014-10-08 01:00:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-07 23:00:44]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[dodo-reve-dun-nouveau-logo-signature]]></wp:post_name>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="dodo-logo"><![CDATA[DODO logo]]></category>
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			<wp:meta_value><![CDATA[5]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>89593</wp:comment_id>
			<wp:comment_author><![CDATA[YEAH]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[KOKO@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.164.156.10]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-08 11:06:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-08 09:06:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien trouvé, les 4 phases de la Lune...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>89598</wp:comment_id>
			<wp:comment_author><![CDATA[YEAH]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[KOKO@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.164.156.10]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-08 11:07:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-08 09:07:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais ça fait quand même un peu vieillot, l'ensemble...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>89780</wp:comment_id>
			<wp:comment_author><![CDATA[La laitière]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[moniquecanapeli@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.214.102.43]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-08 13:01:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-08 11:01:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["En observant les zones blanches du logo, on observe un système graphique reprenant les évolutions de formes de la lune sur une année."
Un cycle de lune ne dure pas un an mais 28 jours, pour info.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>89868</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-08 13:46:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-08 11:46:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quid de l'agence qui à fait le logo ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>92694</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://parisot.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-10 09:32:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-10 07:32:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Perso, je trouve l'ensemble assez bancal. Ca fait bcp d'éléments à faire cohabiter. La typo rondouillarde avec les phases de lune est sympa je trouve : elle pourrait se suffire à elle même.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>166813</wp:comment_id>
			<wp:comment_author><![CDATA[un garçon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kparone@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.97.246.104]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-21 02:08:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-21 01:08:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Toujours aussi affreux
Un coup à faire des cauchemars !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Philadelphia change de logo en Europe</title>
		<link>http://yannickbourenane.com/preprod/2014/10/09/philadelphia-change-logo-en-europe/</link>
		<pubDate>Wed, 08 Oct 2014 23:00:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10115</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Philadelphia_09.2014.jpg"><img class="aligncenter  wp-image-10126" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Philadelphia_09.2014.jpg" alt="PHILADELPHIA" width="456" height="204" /></a>C’est en 1872, à… New-York, que la marque Philadelphia sort sa première « crème de fromage », qui deviendra LA marque de référence du fameux cheesecake. Le nom Philadelphia fut adopté quelques années plus tard, après que la ville soit considérée, à l’époque, comme lieu emblématique de la « quality food ». La marque change de logo en Europe et renforce son image d’expert, son statut de leader.</p>
<p class="p1"><!--more--></p>
<p class="p1">Alors que les marques sont de plus en plus à abandonner leurs logos à effet d’ombres, Philadelphia, elle, donne plus de profondeur aux lettres de son logo en y ajoutant un ombrage blanc/gris de manière à faire émerger l’ensemble. La typographie devient plus travaillée intégrant des pattes légères et rondes, affinant le nom, le rendant, comme son produit se définit, plus « soft ».</p>
<p class="p1">La mention « original », alors timide sur le logo précédent, prend ici toute sa légitimité et est encadrée par un pictogramme mimant un effet de diffusion. De plus, cette mention a troquée sa couleur bleu, identique au reste des éléments du logo précédent, pour le rouge, plus passionné, plus expert.</p>
<p class="p1"><img class="aligncenter  wp-image-10128" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Philadelphia-pack_09.2014.jpg" alt="Philadelphia pack_09.2014" width="454" height="203" /></p>
<p class="p1"></p>
<p class="p1">Ce changement de logo est également accompagné de l’abandon de la présence du logo de la marque mère du produit, Kraft. En s’affranchissant de cette caution industrielle, Philadelphia, prend son indépendance et s’affirme comme une marque à part entière, bénéficiant de sa propre notoriété. Notons que ce changement d'identité concerne seulement l’Europe. Il s’agit ici d’une adaptation marché réalisée par l'agence Dragon Rouge.</p>
<p class="p1">Enfin, Philadelphia va gommer ses ellipses horizontales qui encadraient alors le logo, pour installer une courbe sous le logo. Volonté de signer la marque, ou d'asseoir le caractère original de la marque ? Philadelphia affirme aujourd’hui son identité propre en s’affranchissant de sa marque mère, devenant plus experte, perdant peut-être un peu de spontanéité graphique dans l’intégration d’ombrés et dans la graisse de sa courbe inférieure.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-07-à-10.31.03.png"><img class="alignleft wp-image-10129" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-07-à-10.31.03.png" alt="Capture d’écran 2014-10-07 à 10.31.03" width="454" height="184" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-07-à-16.12.40.png"><img class="alignleft  wp-image-10131" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-07-à-16.12.40.png" alt="Capture d’écran 2014-10-07 à 16.12.40" width="457" height="92" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-07-à-16.12.52.png"><img class="alignleft  wp-image-10130" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-07-à-16.12.52.png" alt="Capture d’écran 2014-10-07 à 16.12.52" width="456" height="79" /></a></p>]]></content:encoded>
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		<wp:post_id>10115</wp:post_id>
		<wp:post_date><![CDATA[2014-10-09 01:00:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-08 23:00:58]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[philadelphia-change-logo-en-europe]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Best Global Brands 2014</title>
		<link>http://yannickbourenane.com/preprod/2014/10/10/best-global-brands-2014/</link>
		<pubDate>Thu, 09 Oct 2014 23:00:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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Interbrand a publié la 15ème édition du classement annuel des Best Global Brands. Pour la première fois de l’Histoire des Best Global Brands, deux marques ont atteint une valeur dépassant 100 milliards de $. Les heureuses élues sont : Apple + 21% et une valeur approchant les 118,9 milliards de $ (USD) et Google + 15%, évaluée à 107,43 milliards de $.

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<img class="alignleft  wp-image-10177" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/ranking.jpg" alt="ranking" width="467" height="350" />Six marques ont fait leur entrée dans le classement. Huawei (n°94), première marque chinoise à entrer dans le classement, marque un tournant dans l’Histoire des Best Global Brands. Suivent DHL (n°81), Land Rover (n°91), FedEx (n°92) et Hugo Boss (n°97).

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/toprisers.jpg"><img class="alignleft  wp-image-10179" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/toprisers.jpg" alt="toprisers" width="463" height="347" /></a>

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		<wp:post_id>10174</wp:post_id>
		<wp:post_date><![CDATA[2014-10-10 01:00:41]]></wp:post_date>
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		<category domain="post_tag" nicename="best-global-brands-2014"><![CDATA[BEST GLOBAL BRANDS 2014]]></category>
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		<title>52 logos version française</title>
		<link>http://yannickbourenane.com/preprod/2014/10/17/52-logos-version-francaise/</link>
		<pubDate>Thu, 16 Oct 2014 22:19:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10046</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/nom-de-marque-traduite-francais-20.jpg"><img class="aligncenter size-full wp-image-10069" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/nom-de-marque-traduite-francais-20.jpg" alt="vectos-marques-CS5" width="600" height="553" /></a>C'est vendredi. Revue de logos concoctés par <a href="http://www.topito.com/top-logos-marques-version-francaise">TOPITO </a>dont les noms de marque ont été littéralement traduits en français. Qui ne s'est jamais dit, "ca rend mieux en anglais".
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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10046</wp:post_id>
		<wp:post_date><![CDATA[2014-10-17 00:19:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-16 22:19:57]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[52-logos-version-francaise]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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			<wp:meta_value><![CDATA[52 Logos version française]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[52 Logos version française]]></wp:meta_value>
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		<title>La Turquie se crée une nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2014/10/13/10136/</link>
		<pubDate>Sun, 12 Oct 2014 23:00:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10136</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="alignleft  wp-image-10144" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/turkey_tim_logo_detail.png" alt="TURKEY DISCOVER THE POTENTIAL" width="455" height="286" />
<p class="p1">La <a href="http://www.turkeydiscoverthepotential.com/">Turquie</a> lance à son tour, sa marque territoriale en présentant son logo et sa signature - Turkey, Discover the potential.</p>
<p class="p1">Le président de la Turquie, Recep Tyyip Erdo<span class="s1">ğ</span>an, a présenté le logo comme étant «  a symbol of 'The New Turkey's' self-confidence ». En plus de devenir l’identité graphique du pays, ce nouveau symbole « d’assurance »,  remplacera l’ancienne mention « Made in Turkey » sur tous les produits fabriqués en Turquie.</p>
<p class="p1"><!--more--></p>
<p class="p1">L’objectif de cette refonte a été, en terme de stratégie, de répondre aux questions « Qu’est-ce que veut dire « Made in Turquie » dans un contexte global - Dans quelle mesure cette mention peut-elle être différente de Made in Germany - Quel avantage compétitif propose la Turquie ? ».</p>
<p class="p1">Le logo est un ensemble de plusieurs pictogrammes, formes graphiques. Il s'apparente à un patchwork de symboles allant du folklorique au QR code afin de signer les contrastes et la richesse de ce pays à la croisée des continents. Le bleu, couleur de la mer, entourant la quasi totalité du territoire de la Turquie, apaisante et naturelle, c'est la couleur prédominante de ce logo. Rejointe par le dorée justifiant peut-être une volonté de positionner la marque comme étant premium, de confiance ?</p>
<p class="p1">Dans une vidéo de présentation, tous les symboles composants le logo sont illustrés. Ils représentent son ouverture à l’est et à l’ouest, sa position centrale dans l’histoire du monde ou encore sa place centrale dans les échanges marchands.</p>
<p class="p1">Cette création a été réalisée par l’agence Saffron.</p>
[embed]http://www.turkeydiscoverthepotential.com/Content/vids/02_tim_summaryvideo_MED.mp4[/embed]

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/turkey_tim_book_cover_02.jpg"><img class="alignleft  wp-image-10143" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/turkey_tim_logo_b.png" alt="turkey_tim_logo_b" width="798" height="332" /></a>

<img class="alignleft  wp-image-10140" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/turkey_tim_bag.jpg" alt="turkey_tim_bag" width="456" height="342" />

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<img class="alignleft  wp-image-10141" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/turkey_tim_posters.jpg" alt="turkey_tim_posters" width="456" height="342" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/turkey_tim_source_material_pattern.jpg"><img class="alignleft  wp-image-10142" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/turkey_tim_source_material_pattern.jpg" alt="turkey_tim_source_material_pattern" width="455" height="300" /></a>
<p class="p1"><img class="alignleft  wp-image-10139" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/turkey_tim_exhibit.jpg" alt="turkey_tim_exhibit" width="453" height="340" /></p>
<p class="p1"><img class="alignleft  wp-image-10138" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/turkey_tim_book_cover_02.jpg" alt="turkey_tim_book_cover_02" width="456" height="342" /></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10136</wp:post_id>
		<wp:post_date><![CDATA[2014-10-13 01:00:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-12 23:00:36]]></wp:post_date_gmt>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="post_tag" nicename="turkey-logo"><![CDATA[TURKEY LOGO]]></category>
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			<wp:meta_value><![CDATA[5]]></wp:meta_value>
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			<wp:meta_value><![CDATA[turkey run state park]]></wp:meta_value>
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			<wp:meta_key><![CDATA[enclosure]]></wp:meta_key>
			<wp:meta_value><![CDATA[http://www.turkeydiscoverthepotential.com/Content/vids/02_tim_summaryvideo_MED.mp4
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		<wp:comment>
			<wp:comment_id>96697</wp:comment_id>
			<wp:comment_author><![CDATA[ye]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yeyeye@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[213.181.38.88]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-13 11:43:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-13 09:43:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très joli, je trouve.
Avons-nous des infos sur le prix ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>97624</wp:comment_id>
			<wp:comment_author><![CDATA[La Turquie se crée une nouvelle identité &#8220;Turkey, Discover the potential&#8221; | Alberto Correra]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[]]></wp:comment_author_email>
			<wp:comment_author_url>http://albertocorrera.wordpress.com/2014/10/14/la-turquie-se-cree-une-nouvelle-identite-turkey-discover-the-potential/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[66.155.38.77]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-14 10:22:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-14 08:22:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[[&#8230;] Source: yannickbourenane.com/preprod [&#8230;]]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>97728</wp:comment_id>
			<wp:comment_author><![CDATA[La laitière]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[moniquecanapeli@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.12.40.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-14 13:47:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-14 11:47:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est très beau, très réussi, mais j'ai de suite pensé à la communication de la ville de Bologne (http://ebologna.it/?color=b23636), surtout avec la vidéo explicative.]]></wp:comment_content>
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	<item>
		<title>SNL fête son 40ème anniversaire avec une nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2014/10/14/snl-fete-40eme-anniversaire-nouvelle-identite/</link>
		<pubDate>Mon, 13 Oct 2014 23:00:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10150</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="alignleft  wp-image-10159" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/SNL40_Logos_ForKurt22_620-620x400.jpg" alt="SNL40_Logos_ForKurt22_620-620x400" width="465" height="300" />
<p class="p1"><a href="http://www.nbc.com/saturday-night-live">Saturday Night Live</a> ou SNL, est une émission de divertissement rythmée, de sketches, d’invités stars, de performances musicales, de parodies ou encore de débats. On air depuis 1975, SNL est une émission culte aux Etats-Unis, récompensée par 21 Emmy Awards. Elle a d’ailleurs inspirée l’émission de Canal +, <i>Les Nuls L’émission</i>. SNL fêtera en 2015, ses 40 ans, un événement qui a initié un changement d’identité imaginée comme une « lettre d’amour à New-York » et proposant une déclinaison multiple de l’utilisation du logo.</p>
<p class="p1"><!--more--></p>
<p class="p1">D'une structure carrée, le logo d’SNL inscrivait les 3 mots les uns en dessous des autres en donnant une prédominance au mot « LIVE ». Aujourd’hui, les éléments sont revenus sur une base horizontale et la mention « 40 » a été ajoutée, clin d’oeil à l’anniversaire de l’émission. La police a été dégraissée et allongée pour plus de légèreté et de lisibilité.</p>
<p class="p1">Toute la créativité de ce logo réside dans sa flexible d’utilisation, à l’horizontal, verticale, en quinconce ou encore en sigle. Il représente la richesse créative du show et apporte de l’intemporalité au logo.</p>
<p class="p1">Cette nouvelle identité a été mise en scène dans le générique de l’émission, où la ville de New-York est prédominante, et où SNL semble faire partie des murs, en s’inscrivant dans les halo de lumière de la ville, dans le stade emblématique des Yankees etc.</p>
<p class="p1"><img class="alignleft  wp-image-10160" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Saturday_Night_Live1.png" alt="Saturday_Night_Live" width="228" height="154" /></p>
<p class="p1"></p>
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<p class="p1"></p>
<p class="p1"></p>
<p class="p1"><img class="alignleft  wp-image-10158" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/SNLLogoGif1.gif" alt="SNLLogoGif1" width="457" height="295" /></p>
[embed]http://vimeo.com/107481431[/embed]
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Yankee_Stadium_Full_620.jpg"><img class="alignleft  wp-image-10156" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/21-SNL_bumper-1153-xxx-620x346.png" alt="21-SNL_bumper-1153-xxx-620x346" width="457" height="255" /><img class="alignleft  wp-image-10157" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/06-SNL_open-1153-xxx-620x346.png" alt="06-SNL_open-1153-xxx-620x346" width="455" height="254" /><img class="alignleft  wp-image-10155" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/20-SNL_bumper-1153-xxx-620x346.png" alt="20-SNL_bumper-1153-xxx-620x346" width="455" height="254" />
<img class="alignleft  wp-image-10153" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Yankee_Stadium_Full_620.jpg" alt="Yankee_Stadium_Full_620" width="456" height="256" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/SNL_JumbotronStill_2.png"><img class="alignleft  wp-image-10154" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/SNL_JumbotronStill_2.png" alt="SNL_JumbotronStill_2" width="457" height="257" /></a></p>
<p class="p1"></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10150</wp:post_id>
		<wp:post_date><![CDATA[2014-10-14 01:00:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-13 23:00:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[snl-fete-40eme-anniversaire-nouvelle-identite]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
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		<category domain="post_tag" nicename="saturday-night-live"><![CDATA[SATURDAY NIGHT LIVE]]></category>
		<category domain="post_tag" nicename="snl-logo"><![CDATA[SNL LOGO]]></category>
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			<wp:meta_value><![CDATA[<iframe src="//player.vimeo.com/video/107481431" width="500" height="281" frameborder="0" title="SNL Logo Bumper 2014" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_oembed_time_d776bbcbf836f4eebaf0ba3485f3dfeb]]></wp:meta_key>
			<wp:meta_value><![CDATA[1413206547]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>97742</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-14 14:09:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-14 12:09:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Thanks to "Pentagram NY" pour cette identité.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>MylittleParis fait des petits</title>
		<link>http://yannickbourenane.com/preprod/2014/10/20/mylittleparis-fait-petits/</link>
		<pubDate>Sun, 19 Oct 2014 23:00:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10191</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/au_feminin_logos_10.2014.jpg"><img class="aligncenter  wp-image-10215" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/au_feminin_logos_10.2014.jpg" alt="au_feminin_logos_10.2014" width="557" height="249" /></a></p>
<p class="p1">"Et la femme créa <span class="s1"><a href="http://www.aufeminin.com/">aufeminin.com</a>"</span>. Telle était la signature de la webzine féminine créé en 1999 qui réunie aujourd’hui 40 millions d’internautes par mois et prend la place de n°1 mondial des éditeurs de site féminins proposant 4 sites : aufeminin.com, Marmiton.org, Sante-AZ.fr et Joyce.fr. Aujourd’hui Aufeminin change de logo et prône plus de "<em>féminité, de proximité".</em></p>
<p class="p1"><!--more--></p>
<p class="p1">Plus sur de lui, le magazine aufeminin laisse derrière lui son identité de pureplayer pour s’affirmer sans <span class="s1"><a href="http://son.com/">son.com</a></span>. La couleur, pourpre est conservée, comme une garantie que le contenu reste dédié à une cible féminine. La webzine se permet d’avoir une typo manuscrite, comme peinte à la main par un des petits personnages illustrés composant le nouveau logo.</p>
<p class="p1">Des personnage illustrés qui semblent incarner une règle graphique quasi systématique des blogs féminins. <a href="http://www.mylittleparis.com/">My Little Paris</a> a été le premier blog à dessiner ses lectrices, ses "ambassadrices". Alors que les titres de presses féminins arborent des logos uniquement typographiques et à empatement, le blog My Little Paris propose un système graphique composé d'illustrations féminines. Une manière de construire un univers personnel, tel un journal intime. <span class="s1"><a href="http://www.doitinparis.com/">Do it in Paris</a></span>, mis en ligne après le succès de My Little Paris, a clairement plagié la recette du leader en répliquant cet univers composé de personnages illustrés.</p>
<p class="p1">C’est désormais au tour d’aufeminin de s’en inspirer en recourant à l’usage de ces personnages illustrés. Ne pouvant rivaliser avec les grands titres de la presse hebdomadaire féminine comme Elle, Marie Claire…, aufeminin a préféré cherche à se positionner en vis à vis de ces blogs, qui ont su créer une véritable connivence avec leur lectrice, espérant ainsi s’assurer la première place.</p>
<p class="p3">On regrettera sans doute la justification de ce logo par Marie-Laure Sauty de Chalon, PDG d’aufeminin qui affirme que « <em>ce logo incarne l'esprit pionnier du groupe et notre volonté d'être en phase avec notre communauté</em> ». <span class="s1">A cela s’ajoute, un parti-pris graphique étonnant. Jouer </span><span class="s2">avec les représentations les plus primaires du</span> sexisme, même en clin d’oeil, reléguant l’homme au rôle de balayeur, est-ce cet enjeu qui cimente les lectrices d’aufeminin ?</p>
<p class="p3">Ancienne identité</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Aufeminin_logo.png"><img class="aligncenter wp-image-10192 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Aufeminin_logo.png" alt="Aufeminin_(logo)" width="204" height="78" /></a>Identité originelle</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Aufeminin.jpg"><img class="aligncenter wp-image-10193 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Aufeminin.jpg" alt="Aufeminin" width="366" height="87" /></a></p>
<p class="p1">Déclinaison de la nouvelle identité</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-13-à-15.16.58.png"><img class="aligncenter wp-image-10194 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-13-à-15.16.58.png" alt="Capture d’écran 2014-10-13 à 15.16.58" width="299" height="116" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-13-à-15.16.52.png"><img class="aligncenter wp-image-10195 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-13-à-15.16.52.png" alt="Capture d’écran 2014-10-13 à 15.16.52" width="279" height="114" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-13-à-15.16.44.png"><img class="aligncenter wp-image-10196 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-13-à-15.16.44.png" alt="Capture d’écran 2014-10-13 à 15.16.44" width="305" height="118" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10191</wp:post_id>
		<wp:post_date><![CDATA[2014-10-20 01:00:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-19 23:00:17]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[mylittleparis-fait-petits]]></wp:post_name>
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		<category domain="post_tag" nicename="aufeminin-com"><![CDATA[aufeminin.com]]></category>
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			<wp:meta_value><![CDATA[aufeminin.com]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510448132;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12887;}i:1;a:1:{s:2:"id";i:2153;}i:2;a:1:{s:2:"id";i:706;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>106072</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-21 18:29:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-21 16:29:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouvais le logo simple et assez moderne, le nouveau me paraît très peu original, quand au design du site web, il fait désormais très amateur...

(ne dit-on pas "UN" webzine ?)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Nasdaq passe à l’action et change de logo.</title>
		<link>http://yannickbourenane.com/preprod/2014/10/16/nasdaq-passe-laction-change-logo/</link>
		<pubDate>Wed, 15 Oct 2014 23:02:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10201</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Nasdaq_10.2014.jpg"><img class="alignleft  wp-image-10204" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Nasdaq_10.2014.jpg" alt="Nasdaq_10.2014" width="565" height="253" /></a></p>
<p class="p1">Le <a href="http://www.nasdaqomx.com/">NASDAQ</a>, sigle pour National Association of Securities Dealers Automated Quotations est un marché d’actions des Etats-Unis. Son nom est également donné à l’indice boursier qu’il mesure, informant de la performance de son marché d’actions. Institution de la finance, il a été fondé en 1971 et propose en 2014, une nouvelle identité graphique.</p>
<p class="p1"><!--more--></p>
<p class="p1">Nasdaq et OMX ayant fusionnés, les deux noms composaient alors le logo, arborant la même couleur et taille. Aujourd’hui le groupe gomme son extension OMX pour n’afficher que NASDAQ. La typographique bâton, grasse du précédent logo a été abandonnée pour une proposition en minuscule et des courbes typographiques plus rondes et douces. Cette gestion détourne les règles de l’acronyme et semble vouloir faire exister le mot NASDAQ tel un mot générique.</p>
<p class="p1">Aussi, un élément graphique a été intégré au logo, reprenant le mouvement graphique du N. Cette forme, utilise le principe du dégradé, de plus en plus abandonné par les marques. Le bleu ciel apaise l’argenté et propose un sigle faisant appel au transfert de données, activité primaire de l’entreprise, tel un câble argenté, sécurisé, protégeant le transfert de nos données.</p>
<p class="p1">Cette refonte donne naissance à un logo dont on peut dissocier l’élément graphique représentatif qui peut vivre seul et être reconnaissable tel le M de Mc Donald’s, et le nom du groupe.</p>
<p class="p1"><img class="alignleft  wp-image-10203" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/nasdaq_twitter_header.jpg" alt="nasdaq_twitter_header" width="456" height="228" /></p>
<p class="p1"><img class="alignleft wp-image-10202" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/nasdaq_icon_detail.jpg" alt="nasdaq_icon_detail" width="455" height="455" /></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10201</wp:post_id>
		<wp:post_date><![CDATA[2014-10-16 01:02:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-15 23:02:49]]></wp:post_date_gmt>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="post_tag" nicename="nasdaq-logo"><![CDATA[nasdaq logo]]></category>
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		<title>Le logo du nouveau zoo de Saint-Petersbourg </title>
		<link>http://yannickbourenane.com/preprod/2014/10/22/logo-du-nouveau-zoo-saint-petersbourg/</link>
		<pubDate>Tue, 21 Oct 2014 23:00:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10219</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10224" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-04.gif" alt="saint-petersburg-zoo-identity-04" width="465" height="262" /></p>
<p class="p1">Saint-Petesbourg s’offre un nouveau zoo, made in France. Le bureau français <a href="http://www.b-nt.biz/fr/"><span class="s1">Beckmann-N’Thépé Architects/TN Landscape designers</span></a> a remporté le concours sur le projet du nouveau zoo Russe. Ce zoo sera « sans cages », les animaux et les humains seront séparés par des éléments naturels tels des fossés d’eau et des reliefs naturels. Pour l’ouverture de ce zoo, dont les travaux commencent fin 2014, un nouveau logo a été créé.</p>
<p class="p1"><!--more--></p>
<p class="p1">Le zoo est un lieu où l’imagination des enfants prend vie. Cette identité visuelle semble leur rendre en hommage en s’illustrant à travers une charte graphique vive, colorée, représentant tous les animaux du zoo. La charte graphique intègre 6 couleurs, chacun d’elle représente une zone géographique ou continent et colore les animaux qui évoluent dans son environnement  L’Antarctique est ici représenté par la bleu cyan. Un système visuel simple, qui permet de segmenter les espèces et de mieux comprendre leur environnement.</p>
<p class="p1">Le logo prend vie en se dotant de deux petits yeux, utilisant les cercles vides des deux "O". La typographie est large, ronde et enfantine. Sa couleur se décline en blanc et dans les 6 couleurs segmentant les zones géographiques originelles des animaux. Autant de déclinaisons qui installent un système visuel fort et mémorisable. Les éléments de merchandising et de communication, reprennent également ce principe graphique, utilisant l’humour et les couleurs de chacun des animaux pour les mettre en scène.</p>
<p class="p1">Un système visuel dynamique, original et pédagogique qui illustre justement la signature du zoo : « <i>Bright emotions, exciting discoveries, a communication without barriers</i> »</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-01.jpg"><img class="aligncenter wp-image-10238" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-01.jpg" alt="saint-petersburg-zoo-identity-01" width="465" height="279" /><img class="aligncenter wp-image-10228" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-03.gif" alt="saint-petersburg-zoo-identity-03" width="465" height="262" /></a></p>
[embed]http://vimeo.com/102171917[/embed]
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-02.jpg"><img class="aligncenter wp-image-10237" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-02.jpg" alt="saint-petersburg-zoo-identity-02" width="465" height="327" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-03.jpg"><img class="aligncenter wp-image-10236" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-03.jpg" alt="saint-petersburg-zoo-identity-03" width="465" height="289" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-05.jpg"><img class="aligncenter wp-image-10234" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-05.jpg" alt="saint-petersburg-zoo-identity-05" width="465" height="326" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-06.jpg"><img class="aligncenter wp-image-10233" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-06.jpg" alt="saint-petersburg-zoo-identity-06" width="465" height="326" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-02.gif"><img class="aligncenter wp-image-10232" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-02.gif" alt="saint-petersburg-zoo-identity-02" width="465" height="262" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-07.jpg"><img class="aligncenter wp-image-10231" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-07.jpg" alt="saint-petersburg-zoo-identity-07" width="465" height="326" /><img class="aligncenter wp-image-10235" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-04.jpg" alt="saint-petersburg-zoo-identity-04" width="465" height="334" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-08.jpg"><img class="aligncenter wp-image-10230" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-08.jpg" alt="saint-petersburg-zoo-identity-08" width="465" height="305" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-09.jpg"><img class="aligncenter wp-image-10229" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-09.jpg" alt="saint-petersburg-zoo-identity-09" width="465" height="293" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-03.gif">
</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-10.jpg"><img class="aligncenter wp-image-10227" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-10.jpg" alt="saint-petersburg-zoo-identity-10" width="465" height="332" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-11.jpg"><img class="aligncenter wp-image-10226" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-11.jpg" alt="saint-petersburg-zoo-identity-11" width="465" height="329" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-12.jpg"><img class="aligncenter wp-image-10225" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-12.jpg" alt="saint-petersburg-zoo-identity-12" width="465" height="336" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-13.jpg"><img class="aligncenter wp-image-10223" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-13.jpg" alt="saint-petersburg-zoo-identity-13" width="465" height="337" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-14.jpg"><img class="aligncenter wp-image-10222" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-14.jpg" alt="saint-petersburg-zoo-identity-14" width="465" height="326" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-15.jpg"><img class="aligncenter wp-image-10221" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/saint-petersburg-zoo-identity-15.jpg" alt="Saint-Petersbourg construit un nouveau zoo" width="465" height="330" /></a></p>
&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10219</wp:post_id>
		<wp:post_date><![CDATA[2014-10-22 01:00:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-21 23:00:07]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logo-du-nouveau-zoo-saint-petersbourg]]></wp:post_name>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="post_tag" nicename="logo-zoo-de-saint-petersbourg"><![CDATA[logo zoo de saint-petersbourg]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[<iframe src="//player.vimeo.com/video/102171917" width="500" height="281" frameborder="0" title="zoo ENG" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>]]></wp:meta_value>
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			<wp:meta_value><![CDATA[zoo saint petersburg]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510117834;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:136;}i:1;a:1:{s:2:"id";i:6382;}i:2;a:1:{s:2:"id";i:5363;}}}}]]></wp:meta_value>
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			<wp:comment_id>106785</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-22 10:27:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-22 08:27:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Superbe travail. C'est ludique et fort à la fois]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>106889</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.vank@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.35.118]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-22 12:33:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-22 10:33:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beau travail. On aimerait en voir un peu plus, tickets, leaflet etc...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>107683</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.8.238.169]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-23 11:08:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-23 09:08:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Que dire à part que c'est génial et super bien fait !
Bravo à l'agence]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>298071</wp:comment_id>
			<wp:comment_author><![CDATA[Martin LAVIELLE]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[martinlavielle33@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.behance.net/martinlavielle</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.89.70.132]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-10 12:37:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-10 11:37:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça fait bien penser au travail de Lance Wyman pour “Minnesota zoo“ aux États-Unis, c'est très réussi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Sport Sans Frontières devient Pl4y International </title>
		<link>http://yannickbourenane.com/preprod/2014/10/21/sport-frontieres-devient-pl4y-international/</link>
		<pubDate>Mon, 20 Oct 2014 23:00:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10241</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/PLAY-International_logos_10.2014.jpg"><img class="aligncenter  wp-image-10251" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/PLAY-International_logos_10.2014.jpg" alt="Pl4y international" width="465" height="173" /></a></p>
<p class="p1">Originellement nommée Sports Sans Frontières, l’association d’action humanitaire par le sport s’exporte vers le Royaume-Uni et le Brésil et devient Pl4y International. L’association s’est donnée pour mission «<i>d’accélérer le changement social par le sport, en menant des actions préventives et favorisant l’éducation active des jeunes</i>». Ce changement de nom s’est accompagné de la création d’une nouvelle identité.</p>
<p class="p1"><!--more--></p>
<p class="p1">L’objectif étant de s’exporter, la marque s’exprime en anglais et intègre à son logo, son objectif d’internationalisation. Un pictogramme a été intégré, tel un élément pouvant être utilisé indépendamment du nom de marque. L’association d’un cercle plein et d’un V semble représenter un personnage, un joueur. Ce système aurait pu être géré tel un monogramme, créant un élément fort associé au nom de marque. Seulement, la lettre "V" n'est pas présente dans le nom de marque.</p>
<p class="p1">La colorimétrie s’est affirmée. En troquant le orange contre du vermillon, l’association semble sûre d’elle, illustrant sa volonté et sa détermination à atteindre ses objectifs.</p>
<p class="p1">On comprend la volonté d’axer sa communication à l’international, cependant on comprend moins l’utilisation du « 4 » pour représenter la lettre « a » de « play ». Volonté d’adopter un signe graphique tendance illustrant le mot "for" ou bien de transmettre un tout autre message ?</p>
<p class="p1"><img class="aligncenter wp-image-10245" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-20-à-17.45.17.png" alt="Capture d’écran 2014-10-20 à 17.45.17" width="467" height="312" /></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/c24af317-cd75-49ca-a8cf-f5f1d9c431f2.png"><img class="aligncenter wp-image-10246 " src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-20-à-17.45.03.png" alt="Capture d’écran 2014-10-20 à 17.45.03" width="467" height="82" /></a></p>
<p class="p1">Le lancement du nouveau logo s’est accompagné d’une mise en scène sur les réseaux sociaux. Alors que Sébastien Chabal annonçait sur Twitter qu’il allait « changer de passeport pour retrouver les terrains », les médias sportifs annonçaient déjà son retour sur un terrain international. C’est quelques jours plus tard qu’il révélera qu’il prend en réalité « le passeport Pl4y International », annonçant son soutien et sa participation aux missions de l’association.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/c24af317-cd75-49ca-a8cf-f5f1d9c431f2.png"><img class="aligncenter wp-image-10244" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/066a0035-1065-451e-a734-325e591529f1.png" alt="066a0035-1065-451e-a734-325e591529f1" width="465" height="93" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/c24af317-cd75-49ca-a8cf-f5f1d9c431f2.png"><img class="aligncenter  wp-image-10242" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/c24af317-cd75-49ca-a8cf-f5f1d9c431f2.png" alt="pl4y international" width="465" height="279" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10241</wp:post_id>
		<wp:post_date><![CDATA[2014-10-21 01:00:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-20 23:00:26]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[sport-frontieres-devient-pl4y-international]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<title>Oslo se dynamise et crée Oslo Business Region </title>
		<link>http://yannickbourenane.com/preprod/2014/10/23/oslo-se-dynamise-cree-oslo-business-region/</link>
		<pubDate>Wed, 22 Oct 2014 23:00:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10255</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/413-20141013120032000000000.jpeg"><img class="aligncenter wp-image-10264" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/413-20141013120032000000000.jpeg" alt="413-20141013120032000000000" width="465" height="310" /></a></p>
<p class="p1">Capitale de la Norvège, Oslo adopte le marketing territorial et propose sa marque : <a href="http://www.oslobusinessregion.no/">Oslo Business Region</a>. Cette région s’est donnée pour objectif de "<i>multiplier le nombre de start-ups dans la ville, (et de positionner) Oslo comme la ville la plus innovante d’Europe. » </i>Cette création de marque s’accompagne d’un logo.</p>
<p class="p1"><!--more--> Adoptant une typographie ronde, fine et un minuscule, Oslo propose une identité douce et contemporaine. Les majuscules en début de chaque mot, leurs donnent le statut de nom propre. Le noir et le vert semblent s’accorder pour représenter la ville d'Oslo, d’un côté son noeud de communication, ses réseaux, ses rails, ses ports et de l’autre, ses larges espaces verts, son ancrage dans la nature.</p>
<p class="p1">Un point d’exclamation a remplacé la lettre « l » de la ville. Cette gestion émane d'un besoin clairement identifiable de dynamiser l’image de la ville, objectif de toute stratégie territoriale. Ce point d’exclamation, cette gestion graphique, attribue à cette identité, son statut de logo. Il transmet un message unique : le dynamisme.</p>
<p class="p1">Cette identité, est signée par l’agence norvégienne <a href="http://metricdesign.no/">Metrics System</a>.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-17.24.27.png"><img class="aligncenter wp-image-10262" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/418-20141020210313000000000.jpeg" alt="418-20141020210313000000000" width="465" height="620" /><img class="aligncenter wp-image-10260" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/417-20141020205112000000000.jpeg" alt="417-20141020205112000000000" width="465" height="235" /><img class="aligncenter wp-image-10261" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/415-20141020205109000000000.jpeg" alt="415-20141020205109000000000" width="465" height="288" /><img class="aligncenter wp-image-10256" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-17.24.27.png" alt="OSLO BUSINESS REGION" width="465" height="224" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-17.24.22.png"><img class="aligncenter wp-image-10257" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-17.24.22.png" alt="Capture d’écran 2014-10-22 à 17.24.22" width="465" height="226" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-17.24.16.png"><img class="aligncenter wp-image-10258" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-17.24.16.png" alt="Capture d’écran 2014-10-22 à 17.24.16" width="465" height="224" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-17.24.04.png"><img class="aligncenter wp-image-10259" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-17.24.04.png" alt="Capture d’écran 2014-10-22 à 17.24.04" width="465" height="223" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/416-20141020205111000000000.jpeg"><img class="aligncenter wp-image-10263" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/416-20141020205111000000000.jpeg" alt="416-20141020205111000000000" width="465" height="297" /></a></p>]]></content:encoded>
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		<wp:post_date><![CDATA[2014-10-23 01:00:43]]></wp:post_date>
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			<wp:comment_id>112530</wp:comment_id>
			<wp:comment_author><![CDATA[#Oslo se dynamise et crée Oslo Business Region #startup | Alberto Correra]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[]]></wp:comment_author_email>
			<wp:comment_author_url>http://albertocorrera.wordpress.com/2014/10/26/oslo-se-dynamise-et-cree-oslo-business-region-startup/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[207.198.101.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-26 14:52:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-26 13:52:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[[&#8230;] Source: yannickbourenane.com/preprod [&#8230;]]]></wp:comment_content>
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		<title>  La BBC lance BBC iWonder</title>
		<link>http://yannickbourenane.com/preprod/2014/10/27/10267/</link>
		<pubDate>Mon, 27 Oct 2014 00:00:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10267</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10279" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/bbc_iwonder_logo.png" alt="bbc_iwonder_logo" width="465" height="193" /></p>
<p class="p1">La BBC ou <a href="http://www.bbc.com/">British Broadcasting Corporation</a> est une société de production et de diffusion de programme britannique. Restée longtemps seule diffuseur de programmes de télévision et de radio au Royaume-Uni, la BBC est devenue une référence en terme de groupe média. Pour la sortie de son programme BBC’s World War One, la chaîne lance <a href="http://www.bbc.co.uk/iwonder">BBC iWonder</a> et nous dévoile son logo.</p>
<p class="p1"><!--more--></p>
<p class="p1">iWonder aurait pu être une application de culture générale signée Apple mais c’est en réalité une chaîne de contenu digital, répondant aux questions de la vie : Avons-nous été contacté par les aliens en 1977 ? Est-ce que le tableau le plus connu de Rembrandt a achevé sa carrière ?</p>
<p class="p1">Le nom iWonder fait appel à cette mention « I wonder if/where/why » qui démarre toute question remettant en cause l’univers. Le détournement graphique de la lettre « o » de « wonder », la transformant en un point d’interrogation, justifie le thème de la chaîne. Le point d’interrogation devient alors l’élément graphique central de la marque. La typographie a été faite sur-mesure, proposant des lettres rondes et certains angles coupés.</p>
<p class="p1">L’univers graphique de BBC a été imaginé par l’agence britannique, <a href="http://www.studio-output.com/">Studio Output. </a></p>
<p class="p1">Bien que le tout soit cohérent, on regrette le traité trop « Apple » du nom, proposant le « i » en minuscule et le « W » en majuscule.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.43.png"><img class="aligncenter wp-image-10276" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/bbc_iwonder_id_elements.png" alt="bbc_iwonder_id_elements" width="465" height="540" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.43.png"><img class="aligncenter wp-image-10277" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/bbc_iwonder_ads.jpg" alt="bbc_iwonder_ads" width="465" height="317" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.43.png"><img class="aligncenter wp-image-10275" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.06.png" alt="Capture d’écran 2014-10-22 à 18.02.06" width="465" height="197" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.43.png"><img class="aligncenter size-full wp-image-10268" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.43.png" alt="iWonder BBC" width="315" height="289" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.38.png">
</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.31.png"><img class="aligncenter size-full wp-image-10270" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.31.png" alt="Capture d’écran 2014-10-22 à 18.02.31" width="315" height="245" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.24.png"><img class="aligncenter size-full wp-image-10271" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.24.png" alt="Capture d’écran 2014-10-22 à 18.02.24" width="314" height="545" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.22.png"><img class="aligncenter size-full wp-image-10272" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.22.png" alt="Capture d’écran 2014-10-22 à 18.02.22" width="9" height="16" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.21.png">
</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.14.png"><img class="aligncenter wp-image-10274" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.14.png" alt="Capture d’écran 2014-10-22 à 18.02.14" width="465" height="232" /><img class="aligncenter wp-image-10269" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.38.png" alt="Capture d’écran 2014-10-22 à 18.02.38" width="465" height="232" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-22-à-18.02.06.png">
</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/bbc_iwonder_id_elements.png">
</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/bbc_iwonder_ads.jpg">
</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/bbc_iwonder_logo_detail.png">
</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/bbc_iwonder_logo.png">
</a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10267</wp:post_id>
		<wp:post_date><![CDATA[2014-10-27 01:00:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-27 00:00:25]]></wp:post_date_gmt>
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		<title>Tailorbrands, créateur de logo à la minute</title>
		<link>http://yannickbourenane.com/preprod/2014/10/24/tailorbrands-createur-logo-minute/</link>
		<pubDate>Thu, 23 Oct 2014 23:00:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10286</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/O2BZGSDh.jpeg"><img class="aligncenter wp-image-10289" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/O2BZGSDh.jpeg" alt="O2BZGSDh" width="465" height="465" /></a></p>
<p class="p1">C’est vendredi, découvrez <a href="https://www.tailorbrands.com/">Tailorbrands Beta</a> - un site qui crée des identités visuelles en moins de 15 minutes !</p>
<p class="p1"><!--more--></p>
<p class="p1">Mode d’emploi :</p>

<address><em>1. Renseignez le nom de votre marque</em></address><address><em>2. Décrivez-la en quelques lignes</em></address><address><em>3. Partagez les valeurs que vous voulez que votre identité visuelle incarne</em></address><address><em>4. Choisissez la couleur que vous aimeriez que votre marque porte</em></address><address><em>5. Informez de votre localisation, de votre date de création</em></address><address><em>6. Définissez un mot pour représenter votre marque</em></address><address><strong>Let’s Design !</strong></address>
<p class="p1">Le site vous propose plusieurs sessions de choix entre 2 traités graphiques/marque pour connaître vos goûts en matière de design. Et voilà, le site charge et vous propose 3 types de logos.</p>
<p class="p1">Petit bémol : après avoir fait plusieurs fois le test, avec des marques et des univers différents, on peut retomber sur les mêmes traités graphiques, les mêmes propositions.</p>
<p class="p1"><span style="text-decoration: underline"><span class="s1">On y voit deux aspects :</span></span></p>
<p class="p1">Négatif : Une manière de dé-expertiser le domaine du branding - vers la robotisation du travail de branding ?</p>
<p class="p1">Positif : La répétition des propositions graphiques, d’un essai à l’autre, est une manière de réaliser que rien ne vaut l’expertise d’une agence de branding, qui prendra le temps d’écouter votre histoire, d’intégrer votre marque et de l’incarner dans une identité graphique unique, qui révélera l’âme de votre marque.</p>
<p class="p1"><img class="aligncenter wp-image-10287" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/tailor-brands.jpeg" alt="tailorbrand" width="465" height="355" /></p>
<p class="p1"><img class="aligncenter wp-image-10288" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/tailor-brands-1-of-7.jpg" alt="tailor-brands-1-of-7" width="465" height="310" /></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10286</wp:post_id>
		<wp:post_date><![CDATA[2014-10-24 01:00:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-23 23:00:30]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[tailorbrands-createur-logo-minute]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<title>OVH change de logo </title>
		<link>http://yannickbourenane.com/preprod/2014/10/23/ovh-change-logo/</link>
		<pubDate>Thu, 23 Oct 2014 08:48:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10291</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10216" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/OVH_logos_10.2014.jpg" alt="OVH_logos_10.2014" width="465" height="208" /></p>
<p class="p1"><a href="http://www.ovh.com/">OVH</a>, dont la signature de marque est « Innovation is Freedom » est une entreprise d’hébergement de site web français, née à Roubaix. OVH dispose aujourd’hui d’un des plus grands parcs de serveurs au monde et se place à la troisième place des sociétés d’hébergement Internet dans le monde. Après 15 ans d’existence, OVH change son logo.</p>
<p class="p1"><!--more--></p>
<p class="p1">En terme de typographie, OVH dégraisse ses lettres et les allonge. La mention « .com » est ramenée en minuscule, se rapprochant de la conventions d’écriture de cette mention dans un moteur de recherche. Cette gestion de typographie hiérarchise l’information, OVH en majeure et .com, en gris, en mineure. Le logo est assis sur sa signature, gérée en majuscule prenant la fonction de fondation, de caution.</p>
<p class="p1">La marque s’est affranchie des courbes hautes et basses illustrant le O pour créer une forme ovoïde subliminale, autour des lettres V et H. Cet élément semble difficilement pouvoir vivre seul et en toute clarté, sans la traduction « OVH » qui guide la compréhension.</p>
<p class="p1">Alors que le précédent logo faisait appel à la technicité, à l’industrie, intégrant des éléments très rapprochés et suggérés. Ici le logo occupe mieux l’espace, il est graphiquement plus simple, seulement sa compréhension est remise en cause.</p>
<p class="p3"><span class="s1">Enfin, merci à </span>MATHIEU, vivien et Alexsandre pour votre intervention au précédent article OVH, qui nous a permis de revoir cet article.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/OVH_logos_10.2014.jpg">
</a></p>
<p class="p3"><img class="aligncenter wp-image-10293" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-23-à-10.39.37.png" alt="Capture d’écran 2014-10-23 à 10.39.37" width="465" height="215" /></p>
<p class="p3"><img class="aligncenter wp-image-10292" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-23-à-10.39.47.png" alt="Capture d’écran 2014-10-23 à 10.39.47" width="465" height="214" /></p>
<p class="p3"><img class="aligncenter wp-image-10294" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-23-à-10.39.30.png" alt="Capture d’écran 2014-10-23 à 10.39.30" width="465" height="213" /></p>]]></content:encoded>
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		<wp:post_id>10291</wp:post_id>
		<wp:post_date><![CDATA[2014-10-23 10:48:08]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="ovh"><![CDATA[ovh]]></category>
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			<wp:comment_id>138978</wp:comment_id>
			<wp:comment_author><![CDATA[Ota]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ota@welco.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.welco.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.155.104.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-18 09:30:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-18 08:30:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ignoble...]]></wp:comment_content>
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		<title>SAP Runs simple avec son nouveau logo </title>
		<link>http://yannickbourenane.com/preprod/2014/10/28/sap-runs-simple-nouveau-logo/</link>
		<pubDate>Tue, 28 Oct 2014 00:01:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10299</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/SAP_logos_10.2014.jpg"><img class="aligncenter wp-image-10306" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/SAP_logos_10.2014.jpg" alt="SAP_logos_10.2014" width="465" height="208" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/sap-website-700x374.jpg">
</a><a href="http://www.sap.com/france/index.html">SAP</a> - <i>Systems, Applications and Products,</i> est une entreprise Allemande dont l’activité est de concevoir et vendre aux entreprises et institutions mondiales, des logiciels de gestion et de maintenance. Cette entreprise née en 1972 est aujourd’hui le 4ème plus gros concepteur de logiciels au monde et n°1 en ERP, logiciel reliant plusieurs fonctions d'une entreprise (comptabilité, logistique...). SAP opère une redéfinition légère de son identité.</p>
<p class="p1"><!--more--></p>
<p class="p1">SAP revoit son logo et lance une campagne de communication corporate « Run simple ». La typographie, ainsi que la couleur du nom de marque conserve leur propriété, seule la lettre A semble avoir pris un peu de largeur sur sa base.</p>
<p class="p1">L’élément de transformation le plus notable est la perte du <em>gimmick</em> de la cartouche biseautée, ou quadrilatère, pointant largement vers la droite, qui devient un carré, laissant plus de place autour du logo et améliorant sa lisibilité. Cette gestion carrée propose une forme stable, plus sûr d’elle, donnant à la marque, plus de stature.</p>
<p class="p1">Le bleu, couleur plébiscitée par les domaines tertiaires et industriels a été troquée pour un orange voulu plus créatif et tonique. Heureusement que <a href="www.gap.com/">GAP</a> n’a pas désigné son logo en Helvetica car la concordance des lettres de GAP et de SAP, le recours à un acronyme, aux capitales et à la réserve, les rendent visuellement proches. Le nouveau cartouche carré de SAP renforce cette ressemblance.</p>
<p class="p1">Ce changement de logo est cohérent avec la campagne de communication « Run simple », il simplifie l’identité de la marque et la positionne en tant qu’acteur solidement installé dans son domaine, un leader.</p>
[embed]https://www.youtube.com/watch?v=7ZwvRd39aew[/embed]

<img class="aligncenter wp-image-10300" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/sap-logo-700x700.jpg" alt="sap-logo-700x700" width="465" height="465" />
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-27-à-12.03.11.png"><img class="aligncenter wp-image-10303" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-27-à-12.03.11.png" alt="Capture d’écran 2014-10-27 à 12.03.11" width="465" height="215" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-27-à-12.03.03.png"><img class="aligncenter wp-image-10304" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-27-à-12.03.03.png" alt="Capture d’écran 2014-10-27 à 12.03.03" width="465" height="215" /></a></p>
<p class="p1"><img class="aligncenter wp-image-10301" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/sap-website-700x374.jpg" alt="sap-website-700x374" width="465" height="248" /></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10299</wp:post_id>
		<wp:post_date><![CDATA[2014-10-28 01:01:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-28 00:01:14]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="sap-change-de-logo"><![CDATA[SAP change de logo]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:meta_key><![CDATA[_oembed_time_e7cd890067f52b731d9cbc4278b657bf]]></wp:meta_key>
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		<title>Amalgamated bank se veut plus accessible avec son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/10/29/amalgamated-bank-se-veut-accessible-nouveau-logo/</link>
		<pubDate>Wed, 29 Oct 2014 00:01:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10312</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10321" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Amalgamated-Bank_10.2014.jpg" alt="Amalgamated Bank_10.2014" width="465" height="208" /></p>
<p class="p1"><a href="amalgamatedbank.com/">Amalgamated bank</a>, créée en 1923 a été la première banque populaire de New York. Dans les années 60 elle offre ses services aux syndicats et devient une des seules banques à être syndiquées aux Etats-Unis. Elle est détenue à la majorité, par des employés syndiqués. Amalgmated bank change aujourd’hui de logo et se rend plus accessible.</p>
<p class="p1"><!--more--></p>
<p class="p1">La définition de Amalgamate est "<i>combiner ou unir pour former une organisation, une structure.</i> » Une promesse qui se transmet aujourd’hui à travers le nouveau logo de la marque. Elle a transformé son monogramme rouge, aux lignes droites et techniques en un ensemble de lignes s’entremêlant, illustrant l’union et la force qui caractérisent cette banque. Cet élément, pouvant vivre seul, offre un symbole de communauté et de confiance à la marque.</p>
<p class="p1">La gestion de la typographie de l’ancien logo était en majuscules, proposant des lettres grasses et larges de couleur noir, rendant le tout plutôt froid bien que statutaire. Amalgamated revient aujourd’hui à son ADN de marque, les Hommes et propose un logo aux lettres minuscules, rondes, alternant le orange et le bleu, des couleurs plus populaires, faisant appel à la créativité et à la sérénité.</p>
<p class="p1">Aussi, le positionnement du nom de la marque a été modifié, installant le « b » de « bank » non pas aligné à gauche sur le a de « amalgamated » mais légèrement décalé vers la droite, affichant peut-être leur volonté d’agir selon leurs propres règles. De plus, cela permet d'aligner les deux barres du « a » et du « b », ainsi que les deux « l », une façon de garantir linéarité et sérieux, dans toute créativité.</p>
<p class="p1">A travers ce changement de logo Amalgamated bank gagne en accessibilité, humanise son activité et affiche fièrement son ADN.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_04.jpg"><img class="aligncenter wp-image-10317" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_04.jpg" alt="amalgamated_bank_04" width="465" height="310" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_03.jpg"><img class="aligncenter wp-image-10318" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_03.jpg" alt="amalgamated_bank_03" width="465" height="310" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_02.jpg"><img class="aligncenter wp-image-10319" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_02.jpg" alt="amalgamated_bank_02" width="465" height="310" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_01.jpg"><img class="aligncenter wp-image-10320" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_01.jpg" alt="amalgamated_bank_01" width="465" height="310" /><img class="aligncenter wp-image-10313" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_08_forms.jpg" alt="amalgamated_bank_08_forms" width="465" height="310" /><img class="aligncenter wp-image-10314" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_07_forms.jpg" alt="amalgamated_bank_07_forms" width="465" height="323" /><img class="aligncenter wp-image-10315" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_06_cards.jpg" alt="amalgamated_bank_06_cards" width="465" height="310" /><img class="aligncenter wp-image-10316" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/amalgamated_bank_05_atm.jpg" alt="amalgamated_bank_05_atm" width="465" height="272" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10312</wp:post_id>
		<wp:post_date><![CDATA[2014-10-29 01:01:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-10-29 00:01:07]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[amalgamated-bank-se-veut-accessible-nouveau-logo]]></wp:post_name>
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		<category domain="post_tag" nicename="amalgamated-bank"><![CDATA[Amalgamated bank]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:comment_id>117288</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.158.138.29]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-29 13:46:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-29 12:46:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Propre et très classe !]]></wp:comment_content>
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	<item>
		<title>Le Nouvel Observateur devient l&#039;OBS</title>
		<link>http://yannickbourenane.com/preprod/2014/10/30/nouvel-observateur-devient-lobs/</link>
		<pubDate>Thu, 30 Oct 2014 00:00:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10327</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10329" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/LOBS_logos_10.2014.jpg" alt="L'OBS_logos_10.2014" width="465" height="208" /></p>
<p class="p1">Initialement appelé <i>L’observateur politique économique et littéraire</i>, l’hebdomadaire d’information générale de gauche, muta plusieurs fois de nom pour <i>l’Observateur aujourd’hui</i> puis<i> France Observateu</i>r. C’est en 1964 que le magazine adopta le nom <i><a href="tempsreel.nouvelobs.com/">Le Nouvel Observateur</a>, </i>appelé plus génériquement L<i>e Nouvel Obs </i>ou<i> l'Obs. </i>Pour ses 50 ans, le magazine opère un changement d’identité pour devenir, <i>L’OBS</i>, tout court.</p>
<p class="p1">Le nouvel Observateur abordait deux couleurs, le rouge, couleur de référence de son parti politique et le noir. La gestion de la typographie imbriquait la mention mineure « Le nouvel » au dessus du nom « Observateur », en majeur, tel une solide base. Cette construction était une manière d’optimiser la gestion de l’espace proposant un logo plutôt long et plus stable.</p>
<p class="p1">Ici, le nouveau logo a conservé l'unique couleur rouge en majeure et a adopté une typographie majuscule à empâtements, alternant des lignes fines et grasses, droites et arrondies. En s’affranchissant de la notion « nouvel» la marque affiche qu’elle a bien grandi et que sa « nouvelle » vision de l’actualité lui est maintenant propre et intégré par tous. Cette gestion de logo est sans nous rappeler les logos des grands titres de presse féminins,Vogue, Elle, L’officiel ou encore Bazaar. L’utilisation de cette typographique donne plus de statut au logo, qui adopte un positionnement fier et assumé, de leader ou de référence.</p>
<p class="p1">Aussi, on observera une volonté d’installer des zones vides, blanches, donnant plus de largeur au logo, plus de rondeur et une bonne occupation de l’espace.</p>
<p class="p1">Alors que le marché de la presse est en forte difficulté et que Le Nouvel Observateur observait en 2013, une baisse de "<em><a href="http://www.telerama.fr/medias/baisse-des-ventes-perte-des-reperes-unes-crapoteuses-les-newsmags-sont-en-crise,104195.php">10 à 15% en moyenne sur les ventes en kiosque</a>", </em>c'est une volonté de modernisation et d'espoir en la reprise du marché qui émanent de cette nouvelle identité.</p>
<p class="p1">La marque intègre aujourd’hui la voix des lecteurs et de sa société en arborant son nom commun, « <i>car c’est ainsi que (nos) lecteurs l’appellent</i> » explique Matthieu Croissandeau, directeur de la rédaction.</p>
<p class="p1">Ce changement de logo s’accompagne également de la modernisation de sa maquette, mettant fin au rubriquage traditionnel, proposant des articles plus longs et une ouverture à la culture pop et aux nouveaux médias.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/PHO1a4ed406-5a09-11e4-9957-ed8c41c61baa-805x453.jpg"><img class="aligncenter wp-image-10331" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/PHO1a4ed406-5a09-11e4-9957-ed8c41c61baa-805x453.jpg" alt="PHO1a4ed406-5a09-11e4-9957-ed8c41c61baa-805x453" width="465" height="262" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/PHO1a4ed406-5a09-11e4-9957-ed8c41c61baa-805x453.jpg"><img class="aligncenter wp-image-10330" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-29-à-13.06.29.png" alt="Capture d’écran 2014-10-29 à 13.06.29" width="465" height="308" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10327</wp:post_id>
		<wp:post_date><![CDATA[2014-10-30 01:00:14]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="lobs"><![CDATA[l'obs]]></category>
		<category domain="post_tag" nicename="le-nouvel-observateur"><![CDATA[le nouvel observateur]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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			<wp:meta_value><![CDATA[Le nouvel Observateur se modernise et écoute ses lecteurs en devenant l'OBS]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>120180</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-10-31 11:24:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-10-31 10:24:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est pas mal, mais ça s'intègre mal avec certaines de leurs marques. Par exemple, sur leur plate-forme "Le Plus", ils ont mis le nouveau logo avec "Le plus" en dessous et je trouve que ça ne fonctionne pas bien, ils auraient dû placer "Le Plus" à droite.

http://leplus.nouvelobs.com/]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>126538</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lagoutte.ridelocal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/ThibautVankemmel</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.67.185]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-05 17:23:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-05 16:23:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ou alors dans l'oeil du "O".]]></wp:comment_content>
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	<item>
		<title>AVI International modernise son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/11/03/avi-international-modernise-identite/</link>
		<pubDate>Mon, 03 Nov 2014 00:00:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10333</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/AVI_logos_10.2014.jpg"><img class="aligncenter wp-image-10334" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/AVI_logos_10.2014.jpg" alt="AVI_logos_10.2014" width="465" height="208" /></a></p>
<p class="p1">Tout globe-trotter prévoyant connaît <a href="www.avi-international.com/">AVI International</a>, assureur de voyages depuis 1981. Assurant près de 80 000 personnes, l’entreprise travaille avec près de 40 pays et les trois quart de son chiffre d’affaire sont réalisés via les clients étrangers. AVI est le n°1 des courtiers français, spécialistes du voyage. Forte de cette expansion croissante, AVI re-design son logo pour clarifier son identité.</p>
<p class="p1"><!--more--></p>
<p class="p1">Alors que l’ancien logo exprimait l’aspect international de la marque à travers un élément graphique classique et évocateur de cette exportation, le globe, le nouveau logo exprime cette notion plus légèrement, subtilement intégrant un cercle creux, au mouvement circulaire illustré par l'enchevêtrement de 3 éléments, formant un effet de régénération infinie.</p>
<p class="p1">La signature de la marque AVI International a gagné en assurance, passant d’une traduction simple de son activité « <i>The Travel Insurance</i> » à une promesse plus forte « <i>Travel insurrance and much more</i> ». Ceci reflète un travail sur la plateforme de marque et sur l’offre de services proposés par la marque, en plus de son activité principale.</p>
<p class="p1">Le changement le plus notable reste la gestion graphique et typographique du nom de marque. En terme de colorimétrie, le rouge est le bleu foncé ont été abandonnés pour adopter le pourpre et le mauve, évoquants le rêve, la sagesse. La notion d’«international» a été abandonnée par la marque, agissant telle une lapalissade dans le sens où AVI est déjà « internationale » dans l’esprit des consommateurs et que cette notion est automatiquement impliquée lorsque le voyage est évoqué.</p>
<p class="p1">Ici le nom de marque a pris la majeur, adoptant une typographie plus grasse et ronde. La signature ou promesse, est installée en mineure, sous le nom de marque, centrée à droite, ce qui rend l’identité peu stable car installée sur un socle ne prenant pas toute sa largeur.</p>
<p class="p1">On notera un réel modernisme dans cette identité, poussant la réflexion sur la symbolique de la Terre pour loin, pour installer un élément graphique indépendant, portant l’ADN de la marque AVI International. Cependant le manque de stabilité dans la gestion logo et signature est un peu dommage.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-29-à-13.12.55.png"><img class="aligncenter wp-image-10335" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-29-à-13.12.55.png" alt="Capture d’écran 2014-10-29 à 13.12.55" width="465" height="310" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-29-à-13.13.51.png"><img class="aligncenter size-full wp-image-10336" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-29-à-13.13.51.png" alt="Capture d’écran 2014-10-29 à 13.13.51" width="249" height="614" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10333</wp:post_id>
		<wp:post_date><![CDATA[2014-11-03 01:00:26]]></wp:post_date>
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		<category domain="post_tag" nicename="avi-international"><![CDATA[avi international]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[Avi International dévoile son nouveau logo]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>135869</wp:comment_id>
			<wp:comment_author><![CDATA[kebab]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frffrr@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-14 12:35:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-14 11:35:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai toujours du mal avec la conception "modernise"... En quoi est-ce "moderne"? Sens galvaudé? Peut-être que le logo précédent faisait plus moderne, en fait...]]></wp:comment_content>
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		<title>A peiné dévoilé, les détournements du logo FIFA Russia 2018 </title>
		<link>http://yannickbourenane.com/preprod/2014/10/31/peine-devoile-logo-fifa-2018-deja-ses-detournements/</link>
		<pubDate>Fri, 31 Oct 2014 00:00:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10340</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-30-à-11.16.15.png"><img class="aligncenter wp-image-10355" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-30-à-11.16.15.png" alt="détournement FIFA 2018" width="465" height="372" /></a></p>
<p class="p1">C’est vendredi, parlons peu, parlons foot. Le logo de la Coupe du monde de la <a href="http://fr.fifa.com/worldcup/russia2018/">FIFA 2018</a> a été dévoilé mardi soir sur Twitter. Les détournements commencent à remonter sur la toile.</p>
<p class="p1"><!--more--></p>
<p class="p1">Pour marque le coup de cet événement, les Russes ont tenu a afficher leur puissance puisque c’est en direct, pendant une visioconférence depuis l’espace, que les 3 cosmonautes russes de la Station Spatiale Internationale, ont présenté le logo Russia 2018. Pendant ce temps, le logo FIFA Russia 2018 était projeté en retro-projection, sur la façade du théâtre russe, le Bolchoï.</p>
<p class="p1">Le logo est décrit comme « <i>L’emblème combine les attributs uniques de la coupe du monde de la FIFA et de la Russie qui l’accueillera bientôt </i>», a assuré Sepp Blatter lors de la retransmission. « <i>Il est au croisement de la magie et du rêve, tout comme la Coupe du Monde le sera pour de nombreux supporters en 2018</i>. »</p>
<p class="p1">Le logo officiel Russia 2018</p>
<p class="p1"><img class="aligncenter wp-image-10349" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/logo.jpg" alt="logo FIFA 2018" width="465" height="233" /></p>
<p class="p1">Les détournements, vus sur le web</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement9.jpg"><img class="aligncenter wp-image-10341" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement9.jpg" alt="détournement FIFA 2018" width="465" height="233" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement8.png"><img class="aligncenter wp-image-10343 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement8.png" alt="détournement FIFA 2018" width="217" height="230" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement7.png"><img class="aligncenter wp-image-10344 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement7.png" alt="détournement FIFA 2018" width="385" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement6.png"><img class="aligncenter wp-image-10345 size-full" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement6.png" alt="détournement FIFA 2018" width="376" height="470" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement5.png"><img class="aligncenter wp-image-10346" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement5.png" alt="détournement FIFA 2018" width="465" height="227" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement4.jpg"><img class="aligncenter wp-image-10350" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement4.jpg" alt="détournement FIFA 2018" width="465" height="362" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement3.jpg"><img class="aligncenter wp-image-10351" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement3.jpg" alt="détournement FIFA 2018" width="465" height="363" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement2.jpg"><img class="aligncenter wp-image-10352" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement2.jpg" alt="détournement FIFA 2018" width="465" height="434" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement1.jpg"><img class="aligncenter wp-image-10353" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/detournement1.jpg" alt="détournement FIFA 2018" width="465" height="452" /></a></p>
<p class="p1">L'annonce officielle du logo Russia 2018</p>
<p class="p1"><img class="aligncenter wp-image-10348" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/07320422.jpg" alt="Russia Soccer World Cup Logo" width="465" height="307" /><img class="aligncenter wp-image-10347" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/coupe-du-monde-2018-les-russes-devoilent-le-logo-de-l-espace-362811.jpg" alt="FIFA 2018" width="465" height="262" /></p>]]></content:encoded>
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		<wp:post_id>10340</wp:post_id>
		<wp:post_date><![CDATA[2014-10-31 01:00:44]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<title>MIT Media Lab, une nouvelle identité toute en monogramme</title>
		<link>http://yannickbourenane.com/preprod/2014/11/05/mit-media-lab-nouvelle-identite-en-monogramme/</link>
		<pubDate>Wed, 05 Nov 2014 00:12:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10364</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/MIT_logos_04.2014.jpg"><img class="aligncenter wp-image-10444" title="MIT_Media_lab_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/MIT_logos_04.2014.jpg" alt="MIT_Media_lab_logo" width="475" height="213" /></a></p>
<p class="p1">Considéré comme une des meilleures universités mondiales le <a href="web.mit.edu/">MIT</a>, Massachusetts Institute of Technology est spécialisé en science et technologie. Il intègre plusieurs instituts dont le <a title="MIT Media Lab" href="www.media.mit.edu">MIT Media Lab</a>, dédié aux projets mêlant design, multimédia et technologie, dont la signature est « <i>Inventer un meilleur futur</i> ». Alors que son identité visuelle avait été repensée en 2011, d'ailleurs <a href="http://yannickbourenane.com/preprod/2011/03/15/le-labo-qui-joue-avec-son-logo/">Logonews en avait parlé</a>, en 2014 l’institut opère un nouveau changement.</p>
<p class="p1"><!--more--></p>
<p class="p1">L’ancienne identité, créée pour les 25 ans de l’institut, avait été pensée tel un algorithme proposant un ensemble de 3 spots de lumière, rappelant les 3 couleurs primaires. Cet algorithme pouvait créer près de 40 000 déclinaisons de logo, illustrant la variété des recherches du laboratoire.</p>
<p class="p1">Ce changement de logo fait appel à une volonté de plus de stabilité, "<i>quelque chose qui communique l’idée que ces 23 laboratoires de recherche indépendants, font partie d’une seule et même entité, la MIT Family ». </i></p>
<p class="p1">En terme de colorimétrie, le MIT a abandonné ces 3 couleurs primaires pour revenir au noir et blanc, plus statutaire. L’élément graphique du logo réutilise la grille de fond, <i>the seven-by-seven grid</i>, du précédent logo pour venir tracer des lignes entre les différents carrés noirs qui la composent. Ici, le M et le L du monogramme media lab sont visibles. L’opération est répétée autant de fois qu’il y a de spécialité au sein de l’institut, produisant de nouveaux éléments graphiques, indépendants.</p>
<p class="p1">Ainsi, chaque spécialité a son monogramme, plus ou moins lisible et compréhensible, c’est pourquoi il était nécessaire d’ajouter leur nom, en Helvetica, à droite du monogramme. La gestion de certain logo n’est pas sans rappeler le graphisme des anciens jeux vidéos, affichant de gros pixels, voir - Viral communications ou Design fiction.</p>
<p class="p1">Alors que la précédente gestion typographique était en majuscules, lettres bâtons, et proposant tous les éléments au même niveau, la nouvelle identité installe les 3 mots, les uns en dessous des autres, en minuscules, même le monogramme « mit » pour Massachusetts Institute of Technology. Plutôt perturbant, on croirait presque lire de l’allemand.</p>
<p class="p1">Bien que la volonté soit d’intégrer plus de statut au logo, on regrette cette gestion minuscule d’un nom aussi prestigieux que le MIT. Les éléments graphiques proposent quant à eux, des ensembles stables, représentatifs du thème des recherches axérs sur les médias, l’informatique et le jeu.</p>
<p class="p1">Cette identité a été réalisée par l’agence britannique <a href="http://www.pentagram.com/">Pentagram</a>.</p>
<p class="p1"><img class="aligncenter wp-image-10372" title="logo MIT Media Lab" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit-pentagram-new-identity.jpg" alt="logo MIT Media Lab" width="465" height="303" /></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_logo_old_to_new_anim.gif"><img class="aligncenter wp-image-10365" title="logo MIT Media Lab" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_logo_old_to_new_anim.gif" alt="logo MIT Media Lab" width="465" height="320" /><img class="aligncenter wp-image-10381" title="logo MIT Media Lab_white_on_black" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/MIT-media-lab_apres.jpg" alt="logo MIT Media Lab_white_on_black" width="465" height="349" /><img class="aligncenter wp-image-10379" title="logo MIT Media Lab_SKETCH_MichaelBierut" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/02_MITML_SKETCH_02_MichaelBierut.jpg" alt="logo MIT Media Lab_SKETCH_MichaelBierut" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_typeface.png"><img class="aligncenter wp-image-10366" title="logo MIT Media Lab_typeface" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_typeface.png" alt="logo MIT Media Lab_typeface" width="465" height="335" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_icon.png"><img class="aligncenter wp-image-10367" title="logo MIT Media Lab" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_icon.png" alt="logo MIT Media Lab" width="465" height="293" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_typeface_single_character.png"><img class="aligncenter wp-image-10368" title="logo MIT Media Lab_character" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_typeface_single_character.png" alt="logo MIT Media Lab_character" width="465" height="293" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_cube.jpg"><img class="aligncenter wp-image-10369" title="logo MIT Media Lab_cube" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_cube.jpg" alt="logo MIT Media Lab_cube" width="465" height="496" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_tape.jpg"><img class="aligncenter wp-image-10370" title="logo MIT Media Lab_tape" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_tape.jpg" alt="logo MIT Media Lab_tape" width="465" height="310" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_notebooks.jpg"><img class="aligncenter wp-image-10371" title="logo MIT Media Lab_notebooks" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit_media_lab_2014_notebooks.jpg" alt="logo MIT Media Lab_notebooks" width="465" height="310" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit-pentagram-new-identity-4.jpg"><img class="aligncenter wp-image-10373" title="logo MIT Media Lab_identity" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit-pentagram-new-identity-4.jpg" alt="logo MIT Media Lab_identity" width="465" height="310" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit-pentagram-new-identity-2.jpg"><img class="aligncenter wp-image-10374" title="logo MIT Media Lab_identity" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit-pentagram-new-identity-2.jpg" alt="logo MIT Media Lab_identity" width="465" height="310" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit-pentagram-new-identity-7-700x466.jpg"><img class="aligncenter wp-image-10375" title="logo MIT Media Lab_identity" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mit-pentagram-new-identity-7-700x466.jpg" alt="logo MIT Media Lab_identity" width="465" height="310" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/12_media_wall_closeup.jpg"><img class="aligncenter wp-image-10376" title="logo MIT Media Lab_identity" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/12_media_wall_closeup.jpg" alt="logo MIT Media Lab_identity" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/15_welcome_screen.jpg"><img class="aligncenter wp-image-10377" title="logo MIT Media Lab_welcome screen" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/15_welcome_screen.jpg" alt="logo MIT Media Lab_welcome screen" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/04_Business_cards.jpg"><img class="aligncenter wp-image-10378" title="logo MIT Media Lab_Business_cards" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/04_Business_cards.jpg" alt="logo MIT Media Lab_Business_cards" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/24_tote_bag.jpg"><img class="aligncenter wp-image-10380" title="logo MIT Media Lab_tote_bag" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/24_tote_bag.jpg" alt="logo MIT Media Lab_tote_bag" width="465" height="349" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10364</wp:post_id>
		<wp:post_date><![CDATA[2014-11-05 01:12:33]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Canal + fête ses 30 ans avec un nouvel habillage et logo </title>
		<link>http://yannickbourenane.com/preprod/2014/11/04/canal-fete-ses-30-ans-nouvel-habillage-logo/</link>
		<pubDate>Tue, 04 Nov 2014 00:00:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10387</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10397 size-full" title="logo Canal + 30 ans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/logo30ans_petit_311014.png" alt="logo Canal + 30 ans" width="120" height="120" /><img class="aligncenter wp-image-10402" title="logo Canal + 30 ans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/logo_nouveau.jpg" alt="logo Canal + 30 ans" width="250" height="125" /></p>
<p class="p1"><a title="Canal +" href="www.canalplus.fr/">Canal +</a>, chaîne nationale emblématique du câble, fête en 2014 ses 30 ans d’existence avec la signature « <span class="s1">Bref, CANAL+ a 30 ans, et vous n'avez encore rien vu </span>». A l’occasion de cet anniversaire, la marque se dote d’un nouveau logo événementiel pour accompagner ses festivités et son programme spécial 30 ans. La volonté de Canal + pour cette opération ? - «<i> être festif et se se tourner vers l’avenir </i>».</p>
<p class="p1"><!--more--></p>
<p class="p1">En terme de typographie, élément graphique principal de cette identité événementielle, la chaîne a opéré une création de typographique spéciale, mélangeant deux typographies célèbres, celle de Nulle Part Ailleurs, très épaisse et la Bodoni, plus élégante et plus fine. Chaque lettre est scindée à la verticale ou à l’horizontale, proposant deux parties, chacune habillée par une des deux typographies. Des identités ont été créées sur ce principe, habillant le logo du « SAV » de ce principe ainsi que le pictogramme « -18 ».</p>
<p class="p1">La forme du logo anniversaire est une pastille dorée ou noir, qu’on accolerait à la chaîne telle une caution de qualité, de premium. La mention « 30 ans » est soutenue, de manière peu stable par le nom de la chaîne, géré dans sa typographie d’origine. Bien que la marque crée une nouvelle identité pour son anniversaire, elle ne touche pas à son logo d’origine, qui n’est ni habillé de la nouvelle typographie, ni mis en scène pour l’occasion.</p>
<p class="p1">Cette nouvelle identité reprend un principe vertical/horizontal, noir/blanc d’opposition, rappelant un peu le style De Stijl et Piet Mondrian dans la gestion des lignes. Cet habillage, accompagné d’une bande originale de Kavinsky, sera customisé en fonction de l'univers de toutes les émissions de la chaîne.</p>
<p class="p1">A travers cette nouvelle identité, la chaîne propose une réelle identité événementielle affirmée, qui se partage et est ré-appropriée par tous ses univers et toutes ses personnalités. On notera une volonté de conserver sa marque « mère » intacte, telle au caution garantissant que dans tout exercice créatif autour de ce qu’elle est, la marque conserve sont ADN et son identité propre.</p>
<p class="p1">Canal + a également développé une structure réelle du chiffre « 30 », une sculpture d’1m50 de hauteur, qui est présente dans les <a href="http://www.canalplus.fr/c-divertissement/pid7677-c-30-ans-bandes-annonces.html?vid=1152960">jingles des programmes</a> et sera intégrée sur leur plateau, une fois par émission.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/570934.jpg"><img class="aligncenter wp-image-10396" title="logo Canal + 30 ans_typo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/typocanal30ans.png" alt="logo Canal + 30 ans_typo" width="465" height="266" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/logos-cpl-30-copie.png"><img class="aligncenter wp-image-10403" title="logo Canal + 30 ans " src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/logos-cpl-30-copie.png" alt="logo Canal + 30 ans " width="465" height="160" /><img class="aligncenter wp-image-10401" title="logo Canal + 30 ans_zapping" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/zapping.jpg" alt="logo Canal + 30 ans_zapping" width="465" height="333" /></a><a href="http://www.canalplus.fr/c-divertissement/pid7677-c-30-ans-bandes-annonces.html?vid=1152960"><img class="aligncenter wp-image-10388" title="logo Canal + 30 ans " src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/570934.jpg" alt="logo Canal + 30 ans " width="465" height="109" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/570934.jpg"><img class="aligncenter wp-image-10398" title="logo Canal + 30 ans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-6402.png" alt="logo Canal + 30 ans" width="465" height="262" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-3154.png"><img class="aligncenter wp-image-10399" title="logo Canal + 30 ans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cutback_live_30ansCANAL-1024x308.jpg" alt="logo Canal + 30 ans" width="465" height="140" /><img class="aligncenter wp-image-10393" title="logo Canal + 30 ans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-3152.png" alt="logo Canal + 30 ans" width="465" height="261" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-3156.png"><img class="aligncenter wp-image-10390" title="logo Canal + 30 ans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-3156.png" alt="logo Canal + 30 ans" width="465" height="261" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-3153.png"><img class="aligncenter wp-image-10392" title="logo Canal + 30 ans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-3153.png" alt="logo Canal + 30 ans" width="465" height="261" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/545x171-canal-30-ans.jpg"><img class="aligncenter wp-image-10400" title="logo Canal + 30 ans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/545x171-canal-30-ans.jpg" alt="logo Canal + 30 ans" width="465" height="146" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-6403.png"><img class="aligncenter wp-image-10394" title="logo Canal + 30 ans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-6403.png" alt="logo Canal + 30 ans" width="465" height="262" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-6401.png"><img class="aligncenter wp-image-10395" title="logo Canal + 30 ans" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cpl-30a-311014-mod-6401.png" alt="logo Canal + 30 ans" width="465" height="262" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/typocanal30ans.png">
</a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10387</wp:post_id>
		<wp:post_date><![CDATA[2014-11-04 01:00:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-04 00:00:57]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[canal-fete-ses-30-ans-nouvel-habillage-logo]]></wp:post_name>
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		<category domain="post_tag" nicename="canal-30-ans"><![CDATA[Canal + 30 ans]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[5]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[canal +]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Canal + fête ses 30 ans avec une nouvelle identité événementielle]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510697507;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14676;}i:1;a:1:{s:2:"id";i:1043;}i:2;a:1:{s:2:"id";i:775;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>135867</wp:comment_id>
			<wp:comment_author><![CDATA[kebab]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frffrr@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-14 12:34:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-14 11:34:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bof. Cette marque n'évolue plus depuis trop longtemps (1995... 20 (!!!) ans). Il serait temps de changer le logo ou faire revenir l'ellipse.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Un cerf à 12 bois, découvrez le nouveu logo Glenfiddich </title>
		<link>http://yannickbourenane.com/preprod/2014/11/06/cerf-12-bois-decouvrez-nouveu-logo-glenfiddich/</link>
		<pubDate>Thu, 06 Nov 2014 00:32:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10409</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/GLEN_logos_11.2014.jpg"><img class="aligncenter wp-image-10509" title="GLENFIDDICH_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/GLEN_logos_11.2014.jpg" alt="GLENFIDDICH_logo" width="465" height="208" /></a></p>
<p class="p1">Au nord de l’Ecosse sur la rivière Fiddich, se trouve un village, Dufftown, célèbre pour les nombreuses distilleries de whisky malt qui y sont installées. Depuis 1887 la distillerie <a href="www.glenfiddich.com">Glenfiddich</a>, ou « <i>vallée des cerfs</i> » en gaélique écossais, se targue d’être le dernier <i>single malt</i> des <i>Highland</i> a être mis en bouteille sur les lieux de la distillation. Aujourd’hui, Glenfiddich change de logo et s'affiche plus premium.</p>
<p class="p1"><!--more--></p>
<p class="p1">Le cerf trône toujours fièrement au dessus du logo, fier. Il a troqué sa couleur doré jaune pour un doré plus ambré, avec moins de reflets. Aussi, ses bois passent du nombre de 8 à 12, une volonté justifiée : « <i>turn him back into a royal stag - a majestic 12 pointer, which denotes the alpha male, masculinity, power, confidence and maturity</i>". Une transformation qui donne à la marque un aspect davantage premium que les traits de l’animal ont été simplifiés pour lui donner là aussi, plus de prestance et de pouvoir.</p>
<p class="p1">Le mouvement de l’animal, introduisant le nom du whisky, est plus léger et plus en hauteur, optimisant l’occupation de l’espace et laissant assez de place pour que les deux éléments puissent vivre sans se gêner.</p>
<p class="p1">La typographie unique, inspirée par l’écriture de William Grant et appelée <i>Founder’s Script</i> a, sur cette nouvelle identité, conservé ses caractéristiques mais a été affinée pour plus de légèreté. La marque prend son indépendance, s’affirme et confirme sa notoriété de leader parmi les producteurs de whisky en s’affranchissant de la mention descriptive du produit « single malt scotch whisky », ce qui rend le tout, plus stable.</p>
<p class="p1">Bien que la refonte du logo par l’agence Purple soit plutôt discrète et légère, on notera que le tout est plus aéré, que l’animal est plus majestueux, incarnant toute la force et le caractère du whisky.</p>
<p class="p1"><img class="aligncenter wp-image-10422" title="glenfiddich_logo_evolution" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/glenfiddich_logo_evolution.jpg" alt="glenfiddich_logo_evolution" width="465" height="257" /><img class="aligncenter wp-image-10415" title="glenfiddich_bottle" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/glenfiddich_bottle.jpg" alt="glenfiddich_bottle" width="465" height="533" /> <img class="aligncenter wp-image-10412" title="glenfiddich_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/glenfiddich_icon_print.jpg" alt="glenfiddich_logo" width="465" height="465" /> <img class="aligncenter wp-image-10413" title="glenfiddich_logo_print_brochure" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/glenfiddich_print_brochure.jpg" alt="glenfiddich_logo_print_brochure" width="465" height="335" /> <img class="aligncenter wp-image-10414" title="glenfiddich_logo_embellishments" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/glenfiddich_embellishments_01a.jpg" alt="glenfiddich_logo_embellishments" width="465" height="306" />
<img class="aligncenter wp-image-10418" title="glenfiddich_moodboard" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/glenfiddich_moodboard.jpg-.jpg" alt="glenfiddich_moodboard" width="465" height="333" /> <img class="aligncenter wp-image-10419" title="glenfiddich_color_palette" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/glenfiddich_color_palette.jpg" alt="glenfiddich_color_palette" width="465" height="345" /> <img class="aligncenter wp-image-10420" title="glenfiddich_type_modern" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/glenfiddich_type_modern.png" alt="glenfiddich_type_modern" width="465" height="372" /> <img class="aligncenter wp-image-10421" title="glenfiddich_type_founders_script" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/glenfiddich_type_founders_script.png" alt="glenfiddich_type_founders_script" width="465" height="372" /></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10409</wp:post_id>
		<wp:post_date><![CDATA[2014-11-06 01:32:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-06 00:32:20]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cerf-12-bois-decouvrez-nouveu-logo-glenfiddich]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="glenfiddich"><![CDATA[glenfiddich]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[5]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[glenfiddich]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Glenfiddich rend hommage à son symbole, le cerf et rend son logo plus premium]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[76]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>131365</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.158.136.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-10 12:45:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-10 11:45:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beau travail !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>Logos inspirants par Zdunkiewicz</title>
		<link>http://yannickbourenane.com/preprod/2014/11/07/logos-inspirants-zdunkiewicz/</link>
		<pubDate>Fri, 07 Nov 2014 00:00:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10460</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10505" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/de72eceaaba47823452ef4e6c90a6794.png" alt="Zdunkiewicz_typography" width="465" height="312" /></p>
<p class="p1">C’est vendredi, c’est détente, on admire le travail de l’artiste polonais <a title="Zdunkiewicz" href="http://www.zdunkiewicz.com/">Zdunkiewicz</a> qui partage sur <a title="Behance website" href="https://www.behance.net/">Behance</a>, une <a title="Zdunkiewicz" href="http://www.brandingserved.com/gallery/Logos-Typography-2008-2014/17577441">collection de logos</a> inspirants.<!--more--></p>
<p class="p1"><i>Logos &amp; typography work since 2008</i> fait l’objet d’un ouvrage regroupant toutes ses créations d'identités visuelles noir et blanc. On vous laisse découvrir ces identités inspirantes.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5835f1600a4b3a3feed7fe44d0245763.jpg"><img class="aligncenter wp-image-10461" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5835f1600a4b3a3feed7fe44d0245763.jpg" alt="Zdunkiewicz_typography" width="465" height="372" /><img class="aligncenter wp-image-10462" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/adade17b168b11c2be1751b6879e42e7.jpg" alt="Zdunkiewicz_typography" width="465" height="722" /><img class="aligncenter wp-image-10463" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/e76a1dbce6317b753ffcab4e35c116fc.jpg" alt="Zdunkiewicz_typography" width="465" height="320" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/8adf34c0af4b9fcb9654d436143ace1c.jpg"><img class="aligncenter wp-image-10504" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/8adf34c0af4b9fcb9654d436143ace1c.jpg" alt="Zdunkiewicz_typography" width="465" height="829" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/8a8696ac049af135a89bf24008f11fb6.png"><img class="aligncenter wp-image-10503" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/8a8696ac049af135a89bf24008f11fb6.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/725eae88b8f4e51d78a71ed2232ab510.png"><img class="aligncenter wp-image-10502" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/725eae88b8f4e51d78a71ed2232ab510.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/0f5427385b9c4987fb9c4ae3975f60bc.png"><img class="aligncenter wp-image-10501" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/0f5427385b9c4987fb9c4ae3975f60bc.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/b1cb0bc1643dc5a4f1ba1f0e05c4d8f8.png"><img class="aligncenter wp-image-10500" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/b1cb0bc1643dc5a4f1ba1f0e05c4d8f8.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/ace25af2473f7c16fcfdc874c9d5aaab.png"><img class="aligncenter wp-image-10499" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/ace25af2473f7c16fcfdc874c9d5aaab.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/f3a13fa99186f33cd64a8e9496684491.png"><img class="aligncenter wp-image-10498" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/f3a13fa99186f33cd64a8e9496684491.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/2b4b44a17af7b1de6ee8d4ceb74ca5b5.png"><img class="aligncenter wp-image-10497" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/2b4b44a17af7b1de6ee8d4ceb74ca5b5.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/e4521f673093071e9c7117a3205af361.png"><img class="aligncenter wp-image-10496" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/e4521f673093071e9c7117a3205af361.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/b52b32a71ec5bd9e789f08639030ecaf.png"><img class="aligncenter wp-image-10495" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/b52b32a71ec5bd9e789f08639030ecaf.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/253983653dacdbdd1ffa8ecd9de515fc.png"><img class="aligncenter wp-image-10494" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/253983653dacdbdd1ffa8ecd9de515fc.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c0045d62df4873baea0f4c03b40e35bb.png"><img class="aligncenter wp-image-10493" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c0045d62df4873baea0f4c03b40e35bb.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1bec15b31cc5ad730b1c556d00ef16fc.png"><img class="aligncenter wp-image-10492" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1bec15b31cc5ad730b1c556d00ef16fc.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/4784c6e77f7589f1d91069cbe27d90e6.png"><img class="aligncenter wp-image-10491" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/4784c6e77f7589f1d91069cbe27d90e6.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/187ad82f13ae2eb37da28d5ca09bb59a.png"><img class="aligncenter wp-image-10490" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/187ad82f13ae2eb37da28d5ca09bb59a.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/d44f19f059ff13f4cd1dd40381616fa5.png"><img class="aligncenter wp-image-10489" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/d44f19f059ff13f4cd1dd40381616fa5.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/6e94afdfc96e159de0b9d9afb7276172.png"><img class="aligncenter wp-image-10488" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/6e94afdfc96e159de0b9d9afb7276172.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/a315b32d83c74adff3e824521f58cf20.png"><img class="aligncenter wp-image-10487" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/a315b32d83c74adff3e824521f58cf20.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/38f7119eb9db6fd20aecfe00aafbaf01.png"><img class="aligncenter wp-image-10486" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/38f7119eb9db6fd20aecfe00aafbaf01.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/8279eb4427375c94c1774dacee02f2c7.png"><img class="aligncenter wp-image-10485" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/8279eb4427375c94c1774dacee02f2c7.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/e4669c886f2244de5e5d85b6b378a838.png"><img class="aligncenter wp-image-10484" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/e4669c886f2244de5e5d85b6b378a838.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/6ac7ced19a0cfe0591acdbaeb569d89c.png"><img class="aligncenter wp-image-10483" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/6ac7ced19a0cfe0591acdbaeb569d89c.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c0a68be9d55afc161e50e6c8b13a2525.png"><img class="aligncenter wp-image-10482" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c0a68be9d55afc161e50e6c8b13a2525.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/354f9a77679cd2e4f144a294858f0d0e.png"><img class="aligncenter wp-image-10481" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/354f9a77679cd2e4f144a294858f0d0e.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/01a755378439c42a4dd370604d02b11b.png"><img class="aligncenter wp-image-10480" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/01a755378439c42a4dd370604d02b11b.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c76691ad9efeac35ed7fd534c286bfd7.png"><img class="aligncenter wp-image-10479" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c76691ad9efeac35ed7fd534c286bfd7.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/e96c2a803021c0c869ed15a5b1fa9b86.png"><img class="aligncenter wp-image-10478" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/e96c2a803021c0c869ed15a5b1fa9b86.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/2e520cccf9d27e785b8426e3620ee3a7.png"><img class="aligncenter wp-image-10477" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/2e520cccf9d27e785b8426e3620ee3a7.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/79eef4acc05daa5f5016a56da569511c.png"><img class="aligncenter wp-image-10476" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/79eef4acc05daa5f5016a56da569511c.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c2de021e4abee1c47920e65c60505b05.png"><img class="aligncenter wp-image-10475" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c2de021e4abee1c47920e65c60505b05.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/66f53c3aab801e230e33e760b7a87ea5.png"><img class="aligncenter wp-image-10474" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/66f53c3aab801e230e33e760b7a87ea5.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/b990d05dc398a98fb671b02a32a39b8b.png"><img class="aligncenter wp-image-10473" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/b990d05dc398a98fb671b02a32a39b8b.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/d7a0ef1e5307c94ded3f675829c40e2b.png"><img class="aligncenter wp-image-10472" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/d7a0ef1e5307c94ded3f675829c40e2b.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c97788414d2dbe77678c5dfab0197ca6.png"><img class="aligncenter wp-image-10471" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c97788414d2dbe77678c5dfab0197ca6.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/08825f4459f9c48a11d4f3f8fc7735e8.png"><img class="aligncenter wp-image-10470" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/08825f4459f9c48a11d4f3f8fc7735e8.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/6bd91d225c0371a8c070d0f6d07a1926.png"><img class="aligncenter wp-image-10469" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/6bd91d225c0371a8c070d0f6d07a1926.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/07cfb897197e9ba4353e674b952710ef.png"><img class="aligncenter wp-image-10468" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/07cfb897197e9ba4353e674b952710ef.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/d71bd6a00a98ed24e86fb6ca7ac71120.png"><img class="aligncenter wp-image-10467" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/d71bd6a00a98ed24e86fb6ca7ac71120.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/b4bce59acc7f8d41890316df7024db10.png"><img class="aligncenter wp-image-10466" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/b4bce59acc7f8d41890316df7024db10.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/3e5abbcb0951af3fe4fc9b533643649d.png"><img class="aligncenter wp-image-10465" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/3e5abbcb0951af3fe4fc9b533643649d.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/103a74593cdf8868fe517345bee108b5.png"><img class="aligncenter wp-image-10464" title="Zdunkiewicz_typography" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/103a74593cdf8868fe517345bee108b5.png" alt="Zdunkiewicz_typography" width="465" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/e76a1dbce6317b753ffcab4e35c116fc.jpg">
</a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10460</wp:post_id>
		<wp:post_date><![CDATA[2014-11-07 01:00:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-07 00:00:36]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logos-inspirants-zdunkiewicz]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="designers"><![CDATA[Designers]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="tendance"><![CDATA[Tendance]]></category>
		<category domain="post_tag" nicename="zdunkiewicz"><![CDATA[Zdunkiewicz]]></category>
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			<wp:meta_value><![CDATA[zdunkiewicz]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Une collection inspirante de logos & typographies, réalisée par l'artiste polonais Zdunkiewicz]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510689129;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9480;}i:1;a:1:{s:2:"id";i:8173;}i:2;a:1:{s:2:"id";i:724;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>134203</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-12 18:38:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-12 17:38:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est le genre de logo qu'on voit partout en ce moment et qui deviennent vraiment fatiguants, ça n'a plus la moindre originalité...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Cathay Pacific donne de l&#039;air à son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/11/10/cathay-pacific-donne-lair-nouveau-logo/</link>
		<pubDate>Mon, 10 Nov 2014 00:00:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10425</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/CATHAY_logos_11.2014.jpg"><img class="aligncenter wp-image-10512" title="CATHAY_PACIFIC_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/CATHAY_logos_11.2014.jpg" alt="CATHAY_PACIFIC_logo" width="465" height="208" /></a></p>
<p class="p1"><a title="Cathay Pacific" href="http://www.cathaypacific.com/cx/fr_FR.html">Cathay Pacific</a> est une compagnie aérienne chinoise, basée à Hong-Kong depuis 1946 dont le hub est situé à Hong-Kong. Réputée pour son service de qualité, elle a été élue <i>compagnie aérienne de l’année</i> en 2009. 1994 signait la date de sortie de son précédent logo, 20 ans plus tard Cathay Pacific revient à plus de simplicité et dévoile son nouveau logo.</p>
<p class="p1"><!--more--></p>
<p class="p1">L’agence chinoise <a title="Eight" href="http://www.eightpartnership.com/">Eight</a> a opéré un changement de logo dit de « <i>simplification</i> » en optimisant graphiquement tous les éléments de son identité.</p>
<p class="p1">La typographie est conservée, seule les premières lettres des deux mots ont été ramenées à la hauteur des lettres suivantes. Cette modification positionne toutes les lettres au même niveau, sans afficher la notion de majuscule, de nom propre. La marque est donc plus horizontale, plus linéaire et le « bruit de lecture »  qu’imposaient les majuscules a été gommé.</p>
<p class="p1">L’élément graphique a été sorti de son cartouche bleu souligné par du rouge vif pour le laisser vivre de manière indépendante. Ainsi, le symbole semble recourir à plus de liberté et d’autonomie, il n’y plus de barrières, de limites dans son évolution. En comparaison au précédent élément, il est plus élancé, plus en hauteur. On comprend mieux l’image de l’oiseau prenant son envol. L’élément a été grossi, placé au dessus du nom de marque, il donne une dynamique visuelle à l’ensemble.</p>
<p class="p1">Ce changement d’identité n’a pas transformé la promesse de l’entreprise, qui semble plus affirmée, plus honnête dû à la suppression du cartouche.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/8_cx_homepage_04.jpg"><img class="aligncenter wp-image-10435" title="Cathay_Pacific_Brushwing_Sign" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Cathay_Pacific_Brushwing_Sign.jpg" alt="Cathay_Pacific_Brushwing_Sign" width="465" height="329" /><img class="aligncenter wp-image-10437" title="cathay_pacific_icon_comparison" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cathay_pacific_icon_comparison.png" alt="cathay_pacific_icon_comparison" width="465" height="429" /><img class="aligncenter wp-image-10426" title="Cathay Pacific_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/8_cx_homepage_04.jpg" alt="Cathay Pacific_logo" width="465" height="387" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5449d12a98244257b6a355c1767f2254-cx-new-look-lounge-1500.jpg"><img class="aligncenter wp-image-10427" title="Cathay Pacific_loung" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5449d12a98244257b6a355c1767f2254-cx-new-look-lounge-1500.jpg" alt="Cathay Pacific_loung" width="465" height="273" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5449d31b95b44fb085415887767f2254-cx-new-look-logo-920b.jpg"><img class="aligncenter wp-image-10429" title="Cathay Pacific_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5449d31b95b44fb085415887767f2254-cx-new-look-logo-920b.jpg" alt="Cathay Pacific_logo" width="465" height="259" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Cathay_Pacific_Lounge_1.jpg"><img class="aligncenter wp-image-10432" title="Cathay Pacific_lounge" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Cathay_Pacific_Lounge_1.jpg" alt="Cathay Pacific_lounge" width="465" height="329" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Cathay_Pacific_Cabin_Class_Colours_2.jpg"><img class="aligncenter wp-image-10433" title="Cathay Pacific_Cabin_Class" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Cathay_Pacific_Cabin_Class_Colours_2.jpg" alt="Cathay Pacific_Cabin_Class" width="465" height="329" /><img class="aligncenter wp-image-10428" title="Cathay Pacific_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5449cff9869849649f6655b1767f2254-cx-new-look-logo-1500g.jpg" alt="Cathay Pacific_logo" width="465" height="82" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Cathay_Pacific_Flight_Crew.jpg"><img class="aligncenter wp-image-10434" title="Cathay_Pacific_Flight_Crew" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Cathay_Pacific_Flight_Crew.jpg" alt="Cathay_Pacific_Flight_Crew" width="465" height="329" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cathay_pacific_logo_apres.png"><img class="aligncenter wp-image-10431" title="Cathay Pacific_web" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-03-à-10.05.28.png" alt="Cathay Pacific_web" width="465" height="203" />
</a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10425</wp:post_id>
		<wp:post_date><![CDATA[2014-11-10 01:00:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-10 00:00:59]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cathay-pacific-donne-lair-nouveau-logo]]></wp:post_name>
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		<category domain="post_tag" nicename="cathay-pacific"><![CDATA[cathay pacific]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[5]]></wp:meta_value>
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			<wp:meta_value><![CDATA[cathay pacific]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Cathay Pacific s'affranchit de sa ligne rouge et de son cartouche pour laisser vivre son élément graphique principal, tel un oiseau.]]></wp:meta_value>
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		<title>Martini plus authentique avec son nouveau logo </title>
		<link>http://yannickbourenane.com/preprod/2014/11/11/martini-arrete-dore-opte-lauthentique/</link>
		<pubDate>Tue, 11 Nov 2014 00:00:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10448</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/MARTINI_logos_11.2014.jpg"><img class="aligncenter wp-image-10515" title="MARTINI_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/MARTINI_logos_11.2014.jpg" alt="MARTINI_logo" width="465" height="208" /></a></p>
<p class="p1">Les adeptes de l’apéro reconnaîtront en <a title="Martini" href="www.martini.fr/">Martini</a> la célèbre marque de vermouth italien, distillé à Turin par le groupe Martini &amp; Rossi. Sur le marché depuis 1863 avec le martini rouge, cette marque emblématique propose aujourd’hui 5 types de Martini, à déguster seul ou en cocktail. Martini revient au coeur de son ADN et affiche son caractère avant-gardiste en dévoilant sa nouvelle identité.</p>
<p class="p1"><!--more--></p>
<p class="p1">Pour cette refonte d’identité, Martini suit les tendances graphiques des aplats de couleurs. La marque a gommé tous reflets ou ombrages, de manière à simplifier l’ensemble et à proposer une image plus moderne et actuelle.</p>
<p class="p1">Alors que les effets de profondeur ont été supprimés, le filet or tant dans sa couleur que dans sa texture, qui entourait l’ensemble du cartouche a été supprimé. Cet effet métal plus beaucoup utilisé par les marques de voitures rendait l’ensemble plus premium. En revanche, en s’affranchissant de ce filet, la marque semble plus confiante. Elle nous apparaît sans artifices ni tentations de tricher sur ce qu’elle est, elle nous propose son identité, dans la manière la plus simple de la représenter. Ce logo ferait appel <i>au métro londonien, clin d’œil aux Britanniques ou au coucher de soleil d’été sur les collines du Piémon</i>t.</p>
<p class="p1">La typographie ne semble pas avoir été modifiée, quoique la pointe centrale du « m » semble être plus taillée et rejoindre la base du mot plus visiblement. Le « a » semble lui, être moins large que sur le précédent logo.</p>
<p class="p1">Martini accompagne ce changement d’identité par une campagne publicitaire, inspirée des anciens visuels <i>arty</i> de la marque sur le thème de l’authentique, le vintage. Ces visuels reprennent les éléments du logo, les déclinant, les décolérant.</p>
<p class="p1">La marque met alors en scène son logo, les cocktails tels l’Americano ou le Bianco Tonic. On remarque en surimpression des icônes emblématiques de son existence : une pièce de monnaie arborant la mention « République Française » ou encore l’icône Leopold II, nommé roi des Belges en 1865. La marque semble vouloir affirmer son authenticité, sa présence depuis longtemps sur le marché.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010290-americano.png"><img class="aligncenter wp-image-10449" title="Martini_logo_campagne_publicité" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010290-americano.png" alt="Martini_logo_campagne_publicité" width="465" height="686" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010394-2m2-visual-1.jpg"><img class="aligncenter wp-image-10450" title="Martini_logo_campagne_publicité" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010394-2m2-visual-1.jpg" alt="Martini_logo_campagne_publicité" width="465" height="687" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010394-2m2-visual-2.jpg"><img class="aligncenter wp-image-10451" title="Martini_logo_campagne_publicité" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010394-2m2-visual-2.jpg" alt="Martini_logo_campagne_publicité" width="465" height="687" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010431-2m2-visual-3.jpg"><img class="aligncenter wp-image-10452" title="Martini_logo_campagne_publicité" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010431-2m2-visual-3.jpg" alt="Martini_logo_campagne_publicité" width="465" height="687" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010434-2m2-visual-5.jpg"><img class="aligncenter wp-image-10453" title="Martini_logo_campagne_publicité" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010434-2m2-visual-5.jpg" alt="Martini_logo_campagne_publicité" width="465" height="687" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010434-2m2-visual-4.jpg"><img class="aligncenter wp-image-10454" title="Martini_logo_campagne_publicité" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010434-2m2-visual-4.jpg" alt="Martini_logo_campagne_publicité" width="465" height="687" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010435-2m2-visual-6.jpg"><img class="aligncenter wp-image-10455" title="Martini_logo_campagne_publicité" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415010435-2m2-visual-6.jpg" alt="Martini_logo_campagne_publicité" width="465" height="687" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415034492-prosecco-martini.jpg"><img class="aligncenter wp-image-10456" title="Martini_logo_campagne_publicité" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1415034492-prosecco-martini.jpg" alt="Martini_logo_campagne_publicité" width="465" height="656" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10448</wp:post_id>
		<wp:post_date><![CDATA[2014-11-11 01:00:57]]></wp:post_date>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="martini"><![CDATA[Martini]]></category>
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			<wp:meta_value><![CDATA[Martini simplifie son identité et revient à son ADN avant-gardiste avec une campagne vintage.]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>134007</wp:comment_id>
			<wp:comment_author><![CDATA[Raul]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[parramartinraul@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.60.140.217]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-12 14:19:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-12 13:19:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Simple and sexy, Martini always do good. I love F1 drivers suits, they are great and classy!]]></wp:comment_content>
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		<title>La MGEN conserve sa bonne étoile </title>
		<link>http://yannickbourenane.com/preprod/2014/11/12/mgen-conserve-bonne-etoile/</link>
		<pubDate>Wed, 12 Nov 2014 00:04:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10517</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/MGEN_logos_11.2014.jpg"><img class="aligncenter wp-image-10518" title="MGEN_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/MGEN_logos_11.2014.jpg" alt="MGEN_logo" width="465" height="208" /></a></p>
<p class="p1"><a title="MGEN_website" href="https://www.mgen.fr/">MGEN</a>, Mutuelle Générale de l’Education nationale est née en 1946 avec la Sécurité sociale, par regroupement de mutuelles locales et de sociétés de secours mutuels. Elle assure la protection de 3,5 millions de personnes. Historiquement la mutuelle de l’Education nationale, de la Culture, de la Recherche et de la Jeunesse et des sports, l’assureur ouvre également son offre à tous. La MGEN lifte son identité et revient avec plus de modernité.</p>
<p class="p1"><!--more--></p>
<p class="p1">MGEN opère une <i>stratégie plus globale d’ouverture au grand public </i> elle va également <i>orchestrer une refonte totale de ses offres</i>. De quoi permettre à la marque de se repositionner et d’opérer une refonte de son image.</p>
<p class="p1">Adieu majuscules et courbe de signature de nom, la MGEN revient avec des lettres minuscules, très proches les unes des autres et une typographie classique, droite, qui semble être un re-travail léger de la typographie « Cambria ». En passant le nom de marque en bas de casse et en supprimant la traduction du monogramme initial, la marque affiche sa forte notoriété et s’offre le statut de nom commun, qu’il n’est plus nécessaire de traduire. En terme de colorimétrie, le bleu nuit a disparu et le vert a été éclairé et poussé dans le fluorescent. Une couleur que la marque veut <i>moderne</i>, qui <i>accentue sa visibilité</i>.</p>
<p class="p1">Alors que le précédent logo n’avait pas de structure de fond, la refonte a apporté à la marque, un carré vert telle une zone d’expression stable, de confiance dotée d’une notion de communauté. Cette gestion, plutôt générique et actuelle qui nous rappelle les logos <a title="HEMMA_website" href="www.hema.fr/">Hemma</a>, <a title="ORANGE_website" href="www.orange.fr/‎">Orange</a> ou encore <a title="LE BON MARCHE_website" href="www.lebonmarche.com/">Le Bon Marché</a>. En plaçant son nom de marque ni tout à fait centré, ni tout à fait déséquilibré, la marque rogne l’extrémité gauche du « m », proposant une forme non finie.</p>
<p class="p1">L’étoile, symbole emblématique de la marque depuis 1989, est conservée quoique diminuée pour venir s’installer à droite du nom de marque, telle une astérisque.</p>
<p class="p1">Le tout est certes plus moderne, cependant on regrette le choix de la typographie, un peu droite, froide et générique quoique renforçant la notion d’accessibilité et de proximité.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/TTTT.png"><img class="aligncenter wp-image-10519" title="MGEN_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/TTTT.png" alt="MGEN_logo" width="465" height="153" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Certification_qualite_MGEN_300x200.jpg"><img class="aligncenter wp-image-10520 size-full" title="MGEN_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Certification_qualite_MGEN_300x200.jpg" alt="MGEN_logo" width="300" height="200" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10517</wp:post_id>
		<wp:post_date><![CDATA[2014-11-12 01:04:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-12 00:04:24]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[mgen-conserve-bonne-etoile]]></wp:post_name>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="mgen"><![CDATA[mgen]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[5]]></wp:meta_value>
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			<wp:meta_value><![CDATA[mgen]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[La MGEN opère une refonte de son identité visuelle et dévoile son nouveau logo que la marque souhaite plus moderne.]]></wp:meta_value>
		</wp:postmeta>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>135866</wp:comment_id>
			<wp:comment_author><![CDATA[kebab]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frffrr@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-14 12:32:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-14 11:32:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça ressemble à Cegetel. Mêmes couleurs et quasiment même typo (petite différence au niveau du "g"). http://chiffonsetjupons.canalblog.com/images/cegetel.jpg]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1416215196.7666809558868408203125;s:7:"message";s:63:"Cyrielle - Bedandy a changé l'état du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:18:"Cyrielle - Bedandy";}]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>160105</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-11 23:09:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-11 22:09:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le m calé au bord du carré, c'est assez ignoble. Et "un carré vert telle une zone d’expression stable, de confiance dotée d’une notion de communauté", c'est du bullshit de marketeux et ça n'a rien à voir avec du design.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>166798</wp:comment_id>
			<wp:comment_author><![CDATA[un garçon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kparone@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.97.246.104]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-21 01:49:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-21 00:49:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas très innovant... heureusement qu'il est vert sinon je l'aurais pris pour le logo d'Orange !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Autobar devient Pelican Rouge </title>
		<link>http://yannickbourenane.com/preprod/2014/11/13/autobar-devient-pelican-rouge/</link>
		<pubDate>Thu, 13 Nov 2014 00:00:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10528</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/AUTOBAR_logos_11.2014.jpg"><img class="aligncenter wp-image-10529" title="AUTOBAR_PELICAN_ROUGE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/AUTOBAR_logos_11.2014.jpg" alt="AUTOBAR_PELICAN_ROUGE_logo" width="465" height="208" /></a></p>
<p class="p1">Présente sur les aires d'autoroute, dans les entreprises, <a title="AUTOBAR_PELICAN_ROUGE_WEBSITE" href="http://www.autobar.com/">Autobar</a> est une marque britannique, leader de la distribution automatique, créée en 1925. Lourdement endettée, ses créanciers ont racheté et restructuré la société. Pour monter en gamme l'image de marque, Autobar se rebaptise Pélican Rouge, du nom de la marque de café qu'elle détient. Autobar passe ainsi du statut de distributeur à celui de fabricant de café, l'entreprise se caractérise et gagne un supplément d'âme.</p>
<p class="p1"><!--more--></p>
<p class="p1">« <i>It demonstrates our intention to focus on quality coffee, quality service and quality delivery throughout the entire customer experience, and to put the customer at the heart of everything we do</i> ». Tels sont les mots de la marque pour justifier ce changement d’identité.</p>
<p class="p1">Le changement ne réside pas seulement dans le nom et dans le graphisme, c’est un tout autre territoire que s’approprie aujourd’hui Autobar. En devenant Pélican Rouge, la marque se dote également d’un caractère, Belge, car la marque est originaire d’Antwerp, le nom belge pour Anvers.</p>
<p class="p1">La marque intègre un élément graphique à son logo, un pélican en aplats de couleur rouge, aux traits fins et facilement reconnaissables. La typographie de la marque est en capitales, rouge également, faisant un lien direct avec l’ancienne identité et le nouveau nom. Les lettres sont à empattements aux angles pointus, rappelant l’univers du vintage et la gestion graphique des identités de certaines marques de whisky.</p>
<p class="p1">Cette nouvelle identité est plus impactante et évocatrice, la marque sort de l’univers industriel et mécanique induit par son ancienne identité. Pélican Rouge a du caractère, elle est apte à porter la notion de qualité poussée par la marque.</p>
<p class="p1">Bien qu’Autobar et Pélican Rouge soient liées car les machines de la première distribuent le café de la seconde, la fusion des deux entités et la suppression de la signature d’Autobar peut rendre confuse, la lecture de la nouvelle marque.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-12-à-11.38.09.png"><img class="aligncenter wp-image-10534" title="AUTOBAR_PELICAN_ROUGE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-12-à-11.36.54.png" alt="AUTOBAR_PELICAN_ROUGE_logo" width="420" height="144" /><img class="aligncenter wp-image-10530" title="AUTOBAR_PELICAN_ROUGE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-12-à-11.38.09.png" alt="AUTOBAR_PELICAN_ROUGE_logo" width="420" height="306" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-12-à-11.37.48.png"><img class="aligncenter wp-image-10531" title="AUTOBAR_PELICAN_ROUGE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-12-à-11.37.48.png" alt="AUTOBAR_PELICAN_ROUGE_logo" width="420" height="336" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/2237.jpeg"><img class="aligncenter wp-image-10532" title="AUTOBAR_PELICAN_ROUGE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/2237.jpeg" alt="AUTOBAR_PELICAN_ROUGE_logo" width="420" height="589" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-12-à-11.37.11.png"><img class="aligncenter wp-image-10533" title="AUTOBAR_PELICAN_ROUGE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-12-à-11.37.11.png" alt="AUTOBAR_PELICAN_ROUGE_logo" width="420" height="299" /><img class="aligncenter wp-image-10537" title="AUTOBAR_PELICAN_ROUGE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/pelican_rouge_logo_coffee.png" alt="AUTOBAR_PELICAN_ROUGE_logo" width="465" height="193" /><img class="aligncenter wp-image-10538" title="AUTOBAR_PELICAN_ROUGE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/pelican_rouge_logo_detail.png" alt="AUTOBAR_PELICAN_ROUGE_logo" width="465" height="506" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-12-à-11.36.30.png"><img class="aligncenter wp-image-10535" title="AUTOBAR_PELICAN_ROUGE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-12-à-11.36.30.png" alt="AUTOBAR_PELICAN_ROUGE_logo" width="465" height="304" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-12-à-11.36.20.png"><img class="aligncenter wp-image-10536" title="AUTOBAR_PELICAN_ROUGE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-12-à-11.36.20.png" alt="AUTOBAR_PELICAN_ROUGE_logo" width="465" height="288" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10528</wp:post_id>
		<wp:post_date><![CDATA[2014-11-13 01:00:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-13 00:00:31]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[autobar-devient-pelican-rouge]]></wp:post_name>
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		<category domain="post_tag" nicename="autobar"><![CDATA[autobar]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="post_tag" nicename="pelican-rouge"><![CDATA[pelican rouge]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[autobar]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Autobar adopte le nom de sa marque de café pour sa refonte d'identité. La marque se positionne sur la qualité et le service.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[93]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510671554;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6477;}i:1;a:1:{s:2:"id";i:1079;}i:2;a:1:{s:2:"id";i:10333;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>157095</wp:comment_id>
			<wp:comment_author><![CDATA[mickael redwine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[redwine@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.211.217.197]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-07 15:15:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-07 14:15:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ca sent le pse a plein nez !]]></wp:comment_content>
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	</item>
	<item>
		<title>Star Wars 7 - the force awakens. Le logo qui réveille</title>
		<link>http://yannickbourenane.com/preprod/2014/11/14/star-wars-the-force-awakens-logo-reveille/</link>
		<pubDate>Fri, 14 Nov 2014 00:00:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10544</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/PastedGraphic-2.jpg"><img class="aligncenter wp-image-10556" title="STAR_WARS_7" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/PastedGraphic-2.jpg" alt="STAR_WARS_7" width="465" height="217" /></a></p>
<p class="p1">C’est vendredi, c’est détente. Les fans de Star Wars ont découvert vendredi 7 Novembre, le logo de l’<a title="STAR_WARS_7" href="http://www.allocine.fr/film/fichefilm_gen_cfilm=215097.html">épisode 7 de Star Wars</a> - The Force Awakens ou La Force s'éveille La franchise Disney a opéré un gros changement dans la gestion graphique de l’identité du film, c’est la première fois qu’un Star Wars n'affiche pas de numéro d’épisode dans son logo. La sortie du film de J.J. Abrams est prévue pour le 18 Décembre 2015.</p>
<p class="p1"><!--more--></p>
<p class="p1">La sortie du logo de cet épisode, un an avant la sortie du film a inspiré les fans, qui ont aussitôt parodié le logo.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Parodie_2.jpg"><img class="aligncenter size-full wp-image-10548" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Parodie_2.jpg" alt="Parodie_2" width="320" height="180" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Parodie_.jpg"><img class="aligncenter size-full wp-image-10549" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Parodie_.jpg" alt="Parodie_" width="200" height="240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Parodie_wok_w_600.jpg"><img class="aligncenter size-full wp-image-10551" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Parodie_wok_w_600.jpg" alt="Parodie_wok_w_600" width="600" height="337" /></a></p>
<p class="p1">Affiches des précédents épisodes.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/star-wars.jpg">
</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/affiche-du-film-star-wars-episode-1-la-menace-fantome.jpg"><img class="aligncenter wp-image-10553" title="STAR_WARS_AFFICHE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/affiche-du-film-star-wars-episode-1-la-menace-fantome.jpg" alt="STAR_WARS_AFFICHE" width="465" height="686" /><img class="aligncenter wp-image-10552" title="STAR_WARS_AFFICHE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/star-wars.jpg" alt="STAR_WARS_AFFICHE" width="465" height="619" /><img class="aligncenter wp-image-10547" title="STAR_WARS_AFFICHE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/star-wars-episode-iii-la-revanche-des-sith.jpg" alt="STAR_WARS_AFFICHE" width="473" height="700" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10544</wp:post_id>
		<wp:post_date><![CDATA[2014-11-14 01:00:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-14 00:00:50]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[star-wars-the-force-awakens-logo-reveille]]></wp:post_name>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="star-wars-7"><![CDATA[star wars 7]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[5]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[star wars episode 7]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[L'épisode 7 de Star Wars - The Force Awakens, dévoile son logo. Un logo où le numéro de l'épisode n'est pas visible est une première pour la franchise.]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_value><![CDATA[52]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>136024</wp:comment_id>
			<wp:comment_author><![CDATA[Robert]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rob.hoelkenger@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.233.147.204]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-14 17:02:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-14 16:02:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["L'Éveil de la Force" serait une traduction plus juste, soit dit en passant :)]]></wp:comment_content>
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		<title>Montpellier devient métropole et dévoile son identité</title>
		<link>http://yannickbourenane.com/preprod/2014/11/17/montpellier-devient-metropole-devoile-identite/</link>
		<pubDate>Mon, 17 Nov 2014 00:00:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10561</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/le-logotype-imagine-pour-le-compte-de-montpellier_1136547_667x333.jpg">
</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/logo.jpg"><img class="aligncenter wp-image-10563" title="Montpellier_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/logo.jpg" alt="Montpellier_logo" width="465" height="513" /></a>En Janvier 2015, dans le cadre de la réforme territoriale, l’agglomération Montpellier adoptera le statut administratif de métropole. Pour ce changement de statut, Montpellier dévoile son nom de marque et son identité visuelle, construite autour de la lettre « M ».</p>
<p class="p1"><!--more--></p>
<p class="p1">Montpellier Méditerranée Métropole sera donc le nom de marque de l’agglomération de Montpellier. Un nom à 3 M qu’on retrouve au sein de même de l’identité visuelle intégrant ces 3 lettres en orange, vert et violet, les unes à côté des autres le tout, formant une étoile à 5 branches. Cette étoile représente « <i>l’étoile des villes du Sud, l’étoile des bâtisseurs, l’étoile du berger</i> » explique Philippe Saurel, maire de la ville. Les couleurs sont justifiées par le maire comme étant celles «  <i>de l’eau de la Méditerranée, de la nature, et du soleil </i>». On se demande alors à quoi fait référence le violet, et on cherche encore le jaune, couleur symbolique du soleil. Les couleurs vert et violet partagent un pied de leur M, notion qui fait appel à la communauté, au soutien. La forme est ouverte, fragile et on croirait qu’une partie va se détacher.</p>
<p class="p1">La typographie est à bâtons, une majuscule au début de chaque mot, le reste est géré en bas de casse. La couleur bleu nous rappelle alors l’eau de la Méditerranée. En majeur, on retrouve les mots Montpellier et Métropole, en mineur, Méditerranée. Les trois mots sont gérés les une en dessous des autres, en décalés, tels le mouvement de la marée de la mer, créant un léger déséquilibre.</p>
<p class="p1">Cette identité conçue par Wonderful semble déjà un peu vieillotte, utilisant des couleurs génériques, et une gestion déséquilibrée.</p>
<p class="p1"><img class="aligncenter wp-image-10562" title="Montpellier_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/le-logotype-imagine-pour-le-compte-de-montpellier_1136547_667x333.jpg" alt="Montpellier_logo" width="465" height="232" /></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10561</wp:post_id>
		<wp:post_date><![CDATA[2014-11-17 01:00:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-17 00:00:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[montpellier-devient-metropole-devoile-identite]]></wp:post_name>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="montpellier"><![CDATA[Montpellier]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Montpellier dévoile son identité de ville métropole.]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>138976</wp:comment_id>
			<wp:comment_author><![CDATA[Ota]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ota@welco.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.welco.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.155.104.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-18 09:27:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-18 08:27:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En effet, ce n'est pas une réussite mais j'ai apprécié les 3 M formant l'étoile.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>139913</wp:comment_id>
			<wp:comment_author><![CDATA[Warren Yose]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[warren.yose@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://territoire-negatif.tumblr.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.89.197.54]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-19 10:29:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-19 09:29:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est une humiliation pour les Graphistes, Directeurs artistiques qui travaillent dans la ville, de voir ce résultat.
Un tel amateurisme ne peux que cacher un arrangement entre les milieux, tout comme c'est la tradition à Montpellier, une absence de compétition loyale favorisant le médiocre au détriment du plus méritant.]]></wp:comment_content>
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		<title>DIVVY le vélo urbain de Chicago </title>
		<link>http://yannickbourenane.com/preprod/2014/11/18/divvy-velo-urbain-chicago/</link>
		<pubDate>Tue, 18 Nov 2014 00:00:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10570</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/13_Divvy_06.jpg"><img class="aligncenter wp-image-10599" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/13_Divvy_06.jpg" alt="DIVVY_CHICAGO" width="465" height="331" /></a></p>
<p class="p1"><a title="DIVVY_WEBSITE" href="https://www.divvybikes.com/">DIVVY</a> est le Velib’ de <a title="CHICAGO_WEBSITE" href="www.cityofchicago.org/">Chicago</a>. 750 vélos opérationnels en libre service dans la ville, en moins de 5 mois, c’est le challenge que s’est lancée la ville. Pour cela une identité a été développée avec pour objectifs une compréhension immédiate et une reconnaissance immédiate de la marque.</p>
<p class="p1"><!--more--></p>
<p class="p1">Cette identité se positionne automatiquement dans les codes urbains de la signalétique. Ses deux "V" imbriqués imitent la signalétique qu'on retrouve dans l'univers de la circulation urbaine mais également celui "d'avance rapide" qui installe la notion d'accélération des trajets. Cela donne à l'identité un côté moderne, simple et efficace car facilement mémorisante.</p>
<p class="p1">Un logo bleu, en clin d’oeil à la couleur principale de la communication de la ville et au lac Michigan, partie intégrante de la ville. C’est une couleur qui semblait être le choix parfait par l’agence car « <i>it honored the city’s pride by referencing the Chicago flag and increasing bicycle visibility</i> ».</p>
<p class="p1">Le nom « DIVVY » se rapproche de la notion « drive » et le « y » peut faire échos à la notion «  my/me » tendant vers une appropriation personnelle du service. DIVVY évoque également, dans sa sonorité, le mot « city ».</p>
<p class="p1">La typographie fait appel à l’univers technologique et informatique, les lettres sont grasses, larges, donnant de la place à chacune d’elle pour vivre sans « bruit », gênant la lecture. La gestion des lettres, en majuscules pose le nom de marque sur un système stable. Les glyphes, en forme de flèches rappellent ceux marqués au sol dans les rues, les pistes cyclables, pour indiquer le sens de circulation ou encore une direction. En plus d’installer un lien fort avec l’univers de la ville et le partage des zones de circulation entre les différents modes de transports, cela donne du mouvement à l’ensemble du logo.</p>
<p class="p1">La signature de marque « RIDE, RETURN, REPEAT » est très pédagogique sur l'utilisation du service. Cela représente également le «<i> forward thinking </i>» de la ville. L’identité de la marque et principalement le système visuel des deux flèches est repris sur chaque support, les camions de services, les gilets de sécurité, la papeterie…</p>
<p class="p1">L’identité a été développée en collaboration entre l’agence <a title="IDEO_WEBSITE" href="www.ideo.com/">IDEO</a>, en charge de la recherche et du nom de marque et l’agence <a title="FIREBELLY_WEBSITE" href="www.firebellymarketing.com/">Firebelly</a>, en charge du design et de l’identité.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/13_Divvy_07.jpg"><img class="aligncenter wp-image-10594" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5154fa2a4c58f1c9c89b09553402966b.jpg" alt="DIVVY_CHICAGO" width="465" height="1924" /><img class="aligncenter wp-image-10595" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/30253553a170f3a08ca02f5b40ba079d.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /><img class="aligncenter wp-image-10572" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/13_Divvy_07.jpg" alt="DIVVY_CHICAGO" width="465" height="331" /><img class="aligncenter wp-image-10578" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/f9ad633d1810578b3dda76bd3d083bd2.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /><img class="aligncenter wp-image-10598" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/465e85fbcf33d936d67c721afdacd171.jpg" alt="DIVVY_CHICAGO" width="465" height="310" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/109976519076cf19486ceafc4bc0c553.jpg"><img class="aligncenter wp-image-10577" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/109976519076cf19486ceafc4bc0c553.jpg" alt="DIVVY_CHICAGO" width="465" height="343" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1df712f2363d9c991de91ad0eae484a2.jpg"><img class="aligncenter wp-image-10579" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/1df712f2363d9c991de91ad0eae484a2.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/3f2001c750e19cd95c11b54ff3d9845f.jpg"><img class="aligncenter wp-image-10581" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/3f2001c750e19cd95c11b54ff3d9845f.jpg" alt="DIVVY_CHICAGO" width="465" height="310" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/097fe0f095dd45b3db34b49dfe58c481.jpg"><img class="aligncenter wp-image-10582" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/097fe0f095dd45b3db34b49dfe58c481.jpg" alt="DIVVY_CHICAGO" width="465" height="319" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cf1035494a64abea40ba035e08774cf9.jpg"><img class="aligncenter wp-image-10587" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cf1035494a64abea40ba035e08774cf9.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/120c814497780d5eca9a44b5607f93b2.jpg"><img class="aligncenter wp-image-10588" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/120c814497780d5eca9a44b5607f93b2.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/306f8910fd1d4cd8306cdb73896e308c.jpg"><img class="aligncenter wp-image-10589" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/306f8910fd1d4cd8306cdb73896e308c.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/088f65cc6efbc4ecbcee888da1eb6dc0.jpg"><img class="aligncenter wp-image-10590" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/088f65cc6efbc4ecbcee888da1eb6dc0.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/2981dd08ff43800cc1c796eb203813bb.jpg"><img class="aligncenter wp-image-10591" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/2981dd08ff43800cc1c796eb203813bb.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5851db7f3367d389fea26b676a7b0fac.jpg"><img class="aligncenter wp-image-10592" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/5851db7f3367d389fea26b676a7b0fac.jpg" alt="DIVVY_CHICAGO" width="465" height="322" /><img class="aligncenter wp-image-10575" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/75661a77c8a0b0af5f8c1dfa6b0eb27b.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/7f229709612a0c96ec2b4f68d3f95d1b.jpg"><img class="aligncenter wp-image-10593" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/7f229709612a0c96ec2b4f68d3f95d1b.jpg" alt="DIVVY_CHICAGO" width="465" height="310" /><img class="aligncenter wp-image-10596" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cb713ddb6beaa0751d5b9aaca7b469de.jpg" alt="DIVVY_CHICAGO" width="465" height="310" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/30253553a170f3a08ca02f5b40ba079d.jpg"><img class="aligncenter wp-image-10576" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/13e2d4283341eb02b9bb643acf891ee2.jpg" alt="DIVVY_CHICAGO" width="465" height="310" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/be4006713e56faf084d31e159ab4a033.jpg"><img class="aligncenter wp-image-10597" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/be4006713e56faf084d31e159ab4a033.jpg" alt="DIVVY_CHICAGO" width="465" height="322" /><img class="aligncenter wp-image-10586" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/201fc49f47079e930b9931f63544841d.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/465e85fbcf33d936d67c721afdacd171.jpg"><img class="aligncenter wp-image-10574" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/766f2444470301a40158df11d10911fa.jpg" alt="DIVVY_CHICAGO" width="465" height="1367" /><img class="aligncenter wp-image-10573" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/19d11912943ba1b964e079e72763e7df.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /><img class="aligncenter wp-image-10585" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/e8515044bb3d15ba8b6fdca02e20e974.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /><img class="aligncenter wp-image-10584" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/80377aa0c0bfe0248ca25cd587afc8c1.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /><img class="aligncenter wp-image-10583" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/52362935c8d60cf6de331b7394baf825.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /><img class="aligncenter wp-image-10580" title="DIVVY_CHICAGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/3452d3f0549b90fa91930e0694790476.jpg" alt="DIVVY_CHICAGO" width="465" height="320" /></a></p>]]></content:encoded>
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		<wp:post_id>10570</wp:post_id>
		<wp:post_date><![CDATA[2014-11-18 01:00:32]]></wp:post_date>
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		<wp:post_name><![CDATA[divvy-velo-urbain-chicago]]></wp:post_name>
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		<category domain="post_tag" nicename="chicago"><![CDATA[chicago]]></category>
		<category domain="post_tag" nicename="divvy"><![CDATA[divvy]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[5]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[divvy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Chicago lance ses vélos en libre service DIVVY, à travers une identité forte et mémorisante.]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[85]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510488247;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2633;}i:1;a:1:{s:2:"id";i:12973;}i:2;a:1:{s:2:"id";i:6414;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>139068</wp:comment_id>
			<wp:comment_author><![CDATA[Clément]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clementnicolle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.151.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-18 14:57:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-18 13:57:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Exemple à suivre. Tout semble fonctionner. Peut-être pas avant-gardiste, mais redoutablement efficace et bien réalisé. À des milliers de miles des Velostan'lib de ma ville.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Le blog Matérialiste couronne son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/11/19/materialiste-devoile-nouveau-logo-couronne/</link>
		<pubDate>Wed, 19 Nov 2014 00:00:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10606</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/MATERIALISTE_logos_11.2014.jpg"><img class="aligncenter wp-image-10607" title="MATERIALISTE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/MATERIALISTE_logos_11.2014.jpg" alt="MATERIALISTE_logo" width="465" height="208" /></a></p>
<p class="p1">Si vous êtes un homme, ou même une femme, que vous aimez la mode, l’art de vivre, l’évasion et la culture, vous aimez déjà ou aimerez le blog « <a title="MATERIALISTE_WEBSITE" href="http://materialiste.com/">Matérialiste</a>». Derrière les premières lignes de ce blog se cachaient Brian Leavy et Mathieu Lebreton, aujourd’hui c’est une équipe de plumes qui écrit avec « <i>passion, rareté et éléganc</i>e ». Fort de son succès, Matérialiste change d’identité de marque et devient plus élégant, sobre.</p>
<p class="p1"><!--more--></p>
<p class="p1">« <i>Le temple de l’homme idéal </i>», ce sont les mots du magazine Elle pour définir le blog masculin. Le changement d’identité du blog émane de son statut, aujourd’hui bien établi. Son identité, attachée au symbole de la France devient plus mature et statutaire.</p>
<p class="p1">Le blog abandonne le symbole de la fleur de lys dorée qui occupait la place de la lettre « t » et le drapeau français pour une couronne au trait doré. Elle vient trôner sur le nom Matérialiste alors en majuscules, aux lettres noirs, bâtons, fines et espacées pour plus de lisibilité. L’empâtement des lettres a été gommé ainsi que la gestion bas de casse du nom. Le blog conserve la notion « Paris » en majuscules, à la largeur équivalente de la couronne et assoit l’ensemble de l’identité.</p>
<p class="p1">L’ensemble est plus propre, clair et statutaire. La couronne vient souligner l’ADN du blog, axé sur l’élégance, la rareté dont le motto est « <i>Toujours exigeant, parfois indulgent, jamais inconséquent.</i> »</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-17-à-12.07.47.png"><img class="aligncenter wp-image-10610" title="Matérialiste_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-17-à-12.07.47.png" alt="Matérialiste_logo" width="465" height="322" /><img class="aligncenter wp-image-10609" title="Matérialiste_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-17-à-12.07.59.png" alt="Matérialiste_logo" width="465" height="299" /><img class="aligncenter wp-image-10608 size-full" title="Matérialiste_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-17-à-12.08.19.png" alt="Matérialiste_logo" width="278" height="380" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10606</wp:post_id>
		<wp:post_date><![CDATA[2014-11-19 01:00:39]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="post_tag" nicename="materialiste"><![CDATA[materialiste]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
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			<wp:meta_value><![CDATA[5]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Matérialiste]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Le blog masculin de savoir-vivre, Matérialiste, change d'identité et devient plus mature, plus statutaire]]></wp:meta_value>
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			<wp:meta_value><![CDATA[77]]></wp:meta_value>
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		<title>Nouveau logo, la garantie du goût Pizza Hut</title>
		<link>http://yannickbourenane.com/preprod/2014/11/20/pizza-hut/</link>
		<pubDate>Thu, 20 Nov 2014 00:00:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10617</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10618" title="PIZZA_HUT_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/PIZZAHUT_logos_11.2014.jpg" alt="PIZZA_HUT_LOGO" width="465" height="208" /></p>
<p class="p1">C’est à Whichita, Kansas qu’est née un des leader mondiaux de la pizza à domicile. <a title="PIZZA_HUT_SITE" href="https://www.pizzahut.fr/">Pizza Hut</a> détient également les sociétés KFC et Taco Bell. Alors que la marque accuse depuis plusieurs trimestres, une baisse de ses ventes, Pizza Hut annonce sa volonté de « <i>mettre plus de goût à sa stratégie marketing </i>» et dévoile sa nouvelle identité.</p>
<p class="p1"><!--more--></p>
<p class="p1">Plus d'unité, moins de relief, tels semblent avoir été les consignes pour cette nouvelle identité. La marque dévoile une identité visuelle tel un sceau, un label à la forme d'un cachet de cire, désormais garant du goût Pizza Hut. Ce changement d’identité sera suivi d’un changement dans les menus.</p>
<p class="p1">Pizza Hut semble suivre la tendance graphique en gommant les reliefs et remplaçant les dégradés en aplats de couleurs. Ici, la marque s’offre un cadre d’expression, un cercle rouge clin d’oeil à la forme d’une pizza de la couleur de la sauce tomate. Le cercle est entouré de la croute, au trait inégale pour affirmer le côté « fait main », imparfait.</p>
<p class="p1">Le « red roof » ou « toit rouge », symbole emblématique de la marque, a été intégré au cercle, en blanc et représente toujours le repère graphique de la marque. La typographie ne semble pas avoir été modifiée, seul son contour noir a été gommé pour plus de lisibilité et d’impact visuel.</p>
<p class="p1">Cette nouvelle identité est plus emblématique car bénéficie d’une surface d’expression délimitée ce qui garantie la cohérence graphique de la marque. Le tout est plus simple, plus impactant. La marque capitalise sur son élément graphique fort, le « red roof », utilisé de manière indépendante comme sur la création ci-dessous.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-17-à-10.21.03.png"><img class="aligncenter wp-image-10620" title="PIZZA_HUT_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/pizza1b.jpg" alt="PIZZA_HUT_LOGO" width="465" height="252" /><img class="aligncenter wp-image-10622" title="PIZZA_HUT_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-17-à-10.20.53.png" alt="PIZZA_HUT_LOGO" width="465" height="243" /></a><img class="aligncenter wp-image-10623" title="PIZZA_HUT_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-17-à-10.21.03.png" alt="PIZZA_HUT_LOGO" width="465" height="243" /><img class="aligncenter wp-image-10619" title="PIZZA_HUT_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/pizza3.jpg" alt="PIZZA_HUT_LOGO" width="465" height="218" /></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10617</wp:post_id>
		<wp:post_date><![CDATA[2014-11-20 01:00:06]]></wp:post_date>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
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			<wp:meta_value><![CDATA[PIzza Hut change de stratégie marketing. La marque revoit son identité visuelle ainsi que ses menus.]]></wp:meta_value>
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		<title>Signs from the near future, les panneaux du futur</title>
		<link>http://yannickbourenane.com/preprod/2014/11/21/decouvrons-les-panneaux-du-futur/</link>
		<pubDate>Fri, 21 Nov 2014 00:00:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10630</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10632" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5fmdsxO5z1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="293" /></p>
<p class="p1">C’est vendredi, on se prend à rêver du futur. Ce tumblr <a title="TUMBLR" href="http://signsfromthenearfuture.tumblr.com/">Signes from the near future</a>, nous propose les signes, panneaux, que l’on pourrait croiser, quotidiennement dans 2, 10 ou X ans.</p>
<p class="p1"><!--more--></p>
<p class="p1">Ce futur (proche ?) nous présente des taxis sans chauffeur, des drones de sécurité ou encore des burgers synthétiques qui provoquent excitation, crainte et inspiration chez les créatifs.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5fac7rFKB1tbaq2ro1_1280.jpg"><img class="aligncenter wp-image-10631" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5fac7rFKB1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="281" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5h6ub579K1tbaq2ro1_1280.jpg"><img class="aligncenter wp-image-10633" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5h6ub579K1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="293" /><img class="aligncenter wp-image-10644" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_nc3scfOAlj1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="347" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5facwSP3S1tbaq2ro1_1280.jpg"><img class="aligncenter wp-image-10634" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5facwSP3S1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="315" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5m896wsDW1tbaq2ro1_r1_1280.jpg"><img class="aligncenter wp-image-10635" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5m896wsDW1tbaq2ro1_r1_1280.jpg" alt="signs_from_the_near_future" width="465" height="316" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5mv7kCb2o1tbaq2ro1_1280.jpg"><img class="aligncenter wp-image-10636" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5mv7kCb2o1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="316" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5qcyoVirt1tbaq2ro1_1280.jpg"><img class="aligncenter wp-image-10637" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n5qcyoVirt1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="306" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n6c1itk43K1tbaq2ro1_1280.jpg"><img class="aligncenter wp-image-10638" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n6c1itk43K1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="307" /><img class="aligncenter wp-image-10640" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n6k4ywwDGd1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="312" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n6ckgixmyx1tbaq2ro1_1280.jpg"><img class="aligncenter wp-image-10639" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n6ckgixmyx1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="287" /><img class="aligncenter wp-image-10641" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n6ipc56QZz1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="320" /><img class="aligncenter wp-image-10642" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_n6ww5gv12h1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="327" /><img class="aligncenter wp-image-10643" title="signs_from_the_near_future" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/tumblr_nc3gksBQfW1tbaq2ro1_1280.jpg" alt="signs_from_the_near_future" width="465" height="310" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10630</wp:post_id>
		<wp:post_date><![CDATA[2014-11-21 01:00:46]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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			<wp:meta_value><![CDATA[Signs from the near future, un tumblr qui imagine les panneaux du future.]]></wp:meta_value>
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		<title>Dim suit le quotidien des femmes avec Madame so</title>
		<link>http://yannickbourenane.com/preprod/2014/11/24/dim-sort-madame-so/</link>
		<pubDate>Mon, 24 Nov 2014 00:00:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10652</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10653" title="DIM_MADAME_SO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/header_pres.jpg" alt="DIM_MADAME_SO" width="465" height="138" /></p>
<p class="p1">Il suffit d’entendre cette identité sonore « papapapapapa », pour savoir que c’est une communication signée <a title="DIM_SITE" href="www.dim.fr/">DIM</a>. C'est une marque innovante qui lance régulièrement des gammes aux matières textiles plus technologiques, améliorant sans cesse le port et l’esthétique de ses produits. La gamme Madame So de DIM a ainsi vu le jour, sous une identité visuelle propre, visant à suivre les femmes dans leur quotidien.</p>
<p class="p1"><!--more--></p>
<p class="p1">« <i>Madame So satisfera toutes vos envies et d’adaptera à toutes vos tenues</i> » telle est la promesse de cette nouvelle gamme. 4 produits conçus suivant les rythmes de la vie d'une femme, qu’ils soient <i>Chic</i>, <i>Fashion</i>, <i>Daily</i> ou <i>Cosy</i>. Ici, c’est un univers que la marque a été développé pour Madame So.</p>
<p class="p1">« Madame So »  est l’élément commun aux 4 identités. « Madame » est géré en majuscules sous une typographie serif, fine, apportant de l’élégance au mot. Quant à « so », géré en bas de casse, aux lettres plus rapprochées, il fait la jonction tant graphique que syntaxique avec les noms des produits.</p>
<p class="p1"><i>Daily</i>, <i>Chic</i>, <i>Fashion</i> et <i>Cosy</i> sont gérés sous la même typographie que le reste de l’identité, seulement les lettres ne sont pas toutes au même niveau, ce qui crée une dynamique de lecture. Cette inégalité, est-elle un clin d’oeil aux notions de mouvement, d’activité, de quotidienneté que supportent les collants ?</p>
<p class="p1">Cette identité est cohérente avec la volonté de Dim de lancer une gamme qui suit la femme dans tous les moments de sa journée, seulement elle manque d’impact et de lisibilité. Inconvénient auquel l’univers graphique pourrait pallier car il intègre une couleur pour chaque produit ce qui aide au repérage dans les rayons.</p>
<p class="p1"><img class="aligncenter wp-image-10658" title="DIM_MADAME_SO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/categorieMadameSo.jpg" alt="DIM_MADAME_SO" width="465" height="179" /></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/DIM_1312_7FJ_02.jpg"><img class="aligncenter wp-image-10654" title="DIM_MADAME_SO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/DIM_1312_7FJ_02.jpg" alt="DIM_MADAME_SO" width="465" height="465" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/DIM_01JZ_0HZ_02.jpg"><img class="aligncenter wp-image-10655" title="DIM_MADAME_SO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/DIM_01JZ_0HZ_02.jpg" alt="DIM_MADAME_SO" width="465" height="465" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/DIM_1955_0HZ_02.jpg"><img class="aligncenter wp-image-10656" title="DIM_MADAME_SO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/DIM_1955_0HZ_02.jpg" alt="DIM_MADAME_SO" width="465" height="465" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/DIM_2165_18Q_02.jpg"><img class="aligncenter wp-image-10657" title="DIM_MADAME_SO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/DIM_2165_18Q_02.jpg" alt="DIM_MADAME_SO" width="465" height="465" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10652</wp:post_id>
		<wp:post_date><![CDATA[2014-11-24 01:00:42]]></wp:post_date>
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		<title>Un blason pour la nouvelle identité World Rugby </title>
		<link>http://yannickbourenane.com/preprod/2014/11/25/blason-nouvelle-identite-world-rugby/</link>
		<pubDate>Tue, 25 Nov 2014 00:15:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10667</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/WORLD_RUGBY_logos_11.2014.jpg"><img class="aligncenter wp-image-10668" title="WORLD_RUGBY_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/WORLD_RUGBY_logos_11.2014.jpg" alt="WORLD_RUGBY_logo" width="465" height="208" /></a></p>
<p class="p1"><a title="WORLD_RUGBY_SITE" href="http://www.worldrugby.org/">The International Rugby Board</a> est l’organisme international qui définit les règles du jeu et organise les principaux tournois du rugby à XV et le rugby à 7. Fondé en 1886 à Dublin, il est aujourd’hui présidé par un français, Bernard Lapasset. L’institution a été rebaptisée World Rugby et dévoile son nouveau logo, son nouveau blason.</p>
<p class="p1"><!--more--></p>
<p class="p1">World Rugby opère un changement d’identité allant vers plus d’équilibre, de pouvoir. Le choix du blason, tel celui d’une équipe à part entière, illustre la volonté de l’institution d’affirmer sa présence en tant que marque, en s’éloignant de l’illustration générique du rugby.</p>
<p class="p1">Alors que les couleurs bleu marine et vert pelouse sont conservées, l’élément graphique de l’identité à lui, été totalement revu. Les deux arcs de cercles, formant un ballon de rugby ont été supprimés pour construire un blason, à trois bandes biseautées, telle une voile. Les couleurs sont alors reprises dans cet élément, avec une majeur pour le bleu.</p>
<p class="p1">Le nom de l’institution change et perd son encartage bleu pour vivre, en lettres majuscules, noires intégrant WORLD en mineur et RUGBY en majeur pour mettre l’emphase sur l’activité qu’elle soutient. Cette mise en page pose l’élément graphique du blason sur un élément stable, rendant le tout très équilibré et statutaire.</p>
<p class="p1">Devenir, une marque avec une histoire et un blason, telle pourrait être la stratégie de World Rugby, qui en plus de simplifier son nom en supprimant la notion de « board », étend sa présence au monde plutôt qu’à l’international, s’attribuant alors, plus de pouvoir.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-24-à-11.09.42.png"><img class="aligncenter wp-image-10671" title="WORLD_RUGBY_site" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-24-à-11.09.42.png" alt="WORLD_RUGBY_site" width="465" height="278" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10667</wp:post_id>
		<wp:post_date><![CDATA[2014-11-25 01:15:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-25 00:15:25]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[blason-nouvelle-identite-world-rugby]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="world-rugby"><![CDATA[world rugby]]></category>
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			<wp:meta_value><![CDATA[International Rugby Board devient World Rugby et dévoile son blason, aux couleurs de l'institution.]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>145435</wp:comment_id>
			<wp:comment_author><![CDATA[François]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[incandescence@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.122.220.120]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-25 08:47:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-25 07:47:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'ensemble dessine aussi (surtout ?) une coupe...]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>145800</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://pascaldesbled.wix.com/systemd</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.94.48.49]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-25 19:53:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-25 18:53:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien sympa ce nouveau logo. Plus fin que l'ancien car il laisse une part à l'imagination.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>145876</wp:comment_id>
			<wp:comment_author><![CDATA[Paco]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.246.183.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-25 21:14:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-25 20:14:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça n'a pas été dit, mais tout le monde aura vu à la fois la forme d'un ballon mais aussi le W de world ;) Belle réalisation, du niveau des logos de l'UEFA.]]></wp:comment_content>
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	<item>
		<title>Verifone dévoile sa nouvelle identité </title>
		<link>http://yannickbourenane.com/preprod/2014/11/26/verifone-devoile-nouvelle-identite/</link>
		<pubDate>Wed, 26 Nov 2014 00:00:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10675</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10685" title="VERIFONE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/VERIFONE_logos_11.2014.jpg" alt="VERIFONE_logo" width="465" height="208" />Payer par carte partout en toute sécurité, à travers des terminaux de paiement mobiles, portables, sans fils, telle est la vision de l’entreprise <a title="VERIFONE_SITE" href="http://global.verifone.com/">Verifone</a>. D’origine Américaine Verifone a été fondée à Hawaii en 1981 et agit dans le secteur de la banque et de la finance électronique. La marque affiche sa volonté d’innovation avec une nouvelle identité visuelle.</p>
<p class="p1"><!--more--></p>
<p class="p1">Vers un système d’identification plus immédiat, Verifone développe certes un logo mais également un élément graphique le « V », pouvant vivre indépendamment du nom de marque, identifiant immédiatement l’entreprise.</p>
<p class="p1">Alors que l’ancienne identité semblait représenter un nom de marque intégrant deux notions « Veri » et « Fone », la nouvelle les rassemble pour ne former d’un seul et même mot. La typographie a subi un fort changement, passant de lettres bâtons, fines et droites, à des lettres plus arrondies, grasses et biseautées en leurs extrémités. En termes de colorimétrie, Verifone conserve ses couleurs initiales bien qu’éclaircie le bleu, passant d’un bleu foncé à un bleu ciel, plus flashy.</p>
<p class="p1">L’ancien élément graphique tel un ruban enroulé, formant la lettre V a été supprimé pour capitaliser sur le V, devenant alors élément graphique de la marque lorsqu’elle ne peut vivre dans son intégralité. Ce V tentera alors de devenir l’élément graphique rappelant automatiquement la marque Verifone, prenant le statut de logo.</p>
<p class="p1">Cette identité est plus actuelle, est capitalise sur un seul élément graphique ce qui peut rendre la marque plus impactante, plus puissante, cependant, l’ensemble de l’identité semble un peu pauvre en termes de graphisme.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-24-à-11.43.13.png"><img class="aligncenter wp-image-10684" title="VERIFONE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-24-à-11.41.38.png" alt="VERIFONE_logo" width="465" height="246" /><img class="aligncenter wp-image-10679" title="VERIFONE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-24-à-11.43.13.png" alt="VERIFONE_logo" width="465" height="203" /><img class="aligncenter wp-image-10682" title="VERIFONE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/mantle-card-reader.jpg" alt="VERIFONE_logo" width="465" height="114" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-24-à-11.43.02.png"><img class="aligncenter wp-image-10680" title="VERIFONE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-24-à-11.43.02.png" alt="VERIFONE_logo" width="465" height="195" /><img class="aligncenter wp-image-10683" title="VERIFONE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-24-à-11.42.24.png" alt="VERIFONE_logo" width="465" height="289" /></a></p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-24-à-11.41.38.png"><img class="aligncenter wp-image-10676 size-full" title="VERIFONE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-24-à-11.43.42.png" alt="VERIFONE_logo" width="366" height="500" /><img class="aligncenter wp-image-10678 size-full" title="VERIFONE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-24-à-11.43.22.png" alt="VERIFONE_logo" width="367" height="375" /><img class="aligncenter wp-image-10677 size-full" title="VERIFONE_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-24-à-11.43.34.png" alt="VERIFONE_logo" width="365" height="519" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10675</wp:post_id>
		<wp:post_date><![CDATA[2014-11-26 01:00:48]]></wp:post_date>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
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			<wp:meta_value><![CDATA[Verifone change d'identité visuelle, pour plus de modernité et capitalise sur son "V" comme élément graphique principal de la marque.]]></wp:meta_value>
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	<item>
		<title>DIN standardise sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2014/11/27/din-standardise-nouvelle-identite/</link>
		<pubDate>Thu, 27 Nov 2014 00:00:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10692</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10698" title="DIN_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/DIN_logos_11.2014.jpg" alt="DIN_logo" width="465" height="208" /></p>
<p class="p1">Qui a décidé qu’un A4 ferait 210x297, que la police de référence de l’Allemagne concernant, entre autres, la circulation et l’administration, serait la <a title="DIN_logo" href="http://www.din.de/cmd?level=tpl-home&amp;contextid=din">DIN</a> 1451 ? Derrière ces standardisations, se cache le <i>Deutsches Institut für Normung </i>ou l’Institut de Standardisation Allemand. Cette institution élabore des normes dans tous types de secteurs comme la photo, l’électricité, la pression pour cadrer les activités. Un oeil de lynx vous sera peut-être nécessaire pour comprendre son changement d’identité. Décryptage.<!--more--></p>
<p class="p1">Alors que le nouveau logo reste, a première vue, le même, on notera tout de même que le « D » a été condensé, élargissant et affinant les angles arrondies de la lettre. Aussi, les lignes horizontales, ont été légèrement épaissies.</p>
<p class="p1">Finalement, tout le changement ne réside pas dans l’identité mais dans l’histoire qui est racontée autour de cette identité, mettant en scène sa norme la plus notoire sur les tailles de papiers et celle de la suite de <a title="Fibonacci_définition" href="http://fr.wikipedia.org/wiki/Suite_de_Fibonacci">Fibonacci</a> (une suite d’entiers dans laquelle chaque terme est la somme des deux précédents). Ces deux normalisations veillent à ce que la charte graphique de la nouvelle identité soit construite de manière « standardisée » permettant une reconnaissance visuelle optimale définie par les mathématiques.</p>
<p class="p1">L’équilibre de cette identité réside sur l’activité principale de l’institut, la standardisation, de cette manière le logo semble répondre à tous les principes et standards, pour une lisibilité et un impact poussé à son plus haut niveau. Cette construction un peu intellectualisée en laissera surement quelques uns...perplexes.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/din_transparency.jpg"><img class="aligncenter wp-image-10697" title="DIN_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/din_inspiration.jpg" alt="DIN_logo" width="465" height="217" /><img class="aligncenter wp-image-10696" title="DIN_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/din_system.png" alt="DIN_logo" width="465" height="491" /><img class="aligncenter wp-image-10693" title="DIN_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/din_transparency.jpg" alt="DIN_logo" width="465" height="261" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/din_applications_01.jpg"><img class="aligncenter wp-image-10694" title="DIN_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/din_applications_01.jpg" alt="DIN_logo" width="465" height="684" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/din_brochures.jpg"><img class="aligncenter wp-image-10695" title="DIN_logo" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/din_brochures.jpg" alt="DIN_logo" width="465" height="651" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10692</wp:post_id>
		<wp:post_date><![CDATA[2014-11-27 01:00:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-27 00:00:27]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[Din, l'institut de normalisation, de standardisation Allemand, change d'identité et développe un système de charte graphique presque mathématique.]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510543636;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14933;}i:1;a:1:{s:2:"id";i:936;}i:2;a:1:{s:2:"id";i:499;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>159951</wp:comment_id>
			<wp:comment_author><![CDATA[site]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[cnlgep@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://geraldine-bourguignat.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.131.14.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-11 17:51:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-11 16:51:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je pense la même chose !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Le nouveau logo SAP en stand-by </title>
		<link>http://yannickbourenane.com/preprod/2014/11/28/sap-revoit-l/</link>
		<pubDate>Fri, 28 Nov 2014 00:00:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10703</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1">C’est vendredi, il y a du rebondissement chez l’annonceur <a title="SAP_website" href="http://www.sap.com/">SAP</a>, entreprise de développement de logiciels, qui dévoilait son nouveau logo fin Octobre - l'article Logonews, <a title="article_SAP" href="http://yannickbourenane.com/preprod/2014/10/28/sap-runs-simple-nouveau-logo/">ici</a>. Un logo qui n’a pas plu aux employés qui demandent à la marque de revenir à son ancienne version, bleue.
<!--more-->« <em>Un enquête interne a révélé que les employés du groupe étaient très majoritairement contre le nouveau logo, nous avons donc décidé de revenir à l’ancien logo à partir de janvier</em> » confiait Nicola Leska, porte-parole du groupe de Walldorf à l’AFP.</p>
<p class="p1">Le magazine WirtschaftsWoche annonce que le changement de logo n’aurait pas fait l’objet d’une communication interne au préalable et que les salariés se seraient retrouvés devant le fait accompli.</p>
<p class="p1">Quel va être la réaction de l’entreprise, va-t-elle abandonné son changement d’identité ou arrondir les angles avec ses salariés ? Nous avons fait un tour sur le site l'entreprise, où le nouveau logo a été remplacé par l'ancien.</p>
<p class="p1">Depuis fin Octobre</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-27-à-12.03.11.png"><img class="aligncenter wp-image-10303" title="SAP_website" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/10/Capture-d’écran-2014-10-27-à-12.03.11.png" alt="SAP_website" width="465" height="215" /></a></p>
<p class="p1">Aujourd'hui</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-26-à-10.54.32.png"><img class="aligncenter wp-image-10704" title="SAP_website" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-26-à-10.54.32.png" alt="SAP_website" width="465" height="229" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10703</wp:post_id>
		<wp:post_date><![CDATA[2014-11-28 01:00:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-11-28 00:00:57]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[sap-revoit-l]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="category" nicename="ratages"><![CDATA[Ratages]]></category>
		<category domain="post_tag" nicename="sap"><![CDATA[sap]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[sap]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[65]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[L'entreprise Allemande de développement de logiciels, SAP qui dévoilait il y a quelques semaines sa nouvelle identité visuelle repasse à son ancien logo.]]></wp:meta_value>
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		<wp:postmeta>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>148114</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-28 10:10:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-28 09:10:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne savais pas que les employés avaient leur mot à dire dans la communication d'une entreprise... Surtout dans une grande entreprise comme celle-là.

Bon dans la mienne ça se pose pas, quand on change de logo, c'est moi qui le crée donc j'ai forcément mon mot à dire ^^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>148123</wp:comment_id>
			<wp:comment_author><![CDATA[Clément]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clementnicolle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.151.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-28 10:23:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-28 09:23:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Voilà ce qui arrive avec la démagogie corporate. Demande l'avis de tes employés qui au passage sont clairement incompétents en matière de communication, ils se feront un plaisir de te démonter ton logo. Ça arrivera 10 fois sur 10.
Quand un client nous annonce qu'il va montrer le logo aux employés pour avoir des avis, nous on commence déjà à bosser sur une autre piste.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>150469</wp:comment_id>
			<wp:comment_author><![CDATA[Alex]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alex_du22@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.234.91]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-11-30 20:43:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-11-30 19:43:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nouveau logo depuis le 20 novembre pour le Tourisme en Moldavie, plus d'informations ici:
http://diez.md/2014/11/20/foto-a-fost-lansat-noul-brand-turistic-al-republicii-moldova/
http://diez.md/2014/11/21/doc-video-100-000-de-euro-atat-a-costat-noul-brand-turistic-al-moldovei/ (son coût)
https://www.facebook.com/discovertheroutesoflife (et les différentes utilisations possibles)]]></wp:comment_content>
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	<item>
		<title>Le logo Adélaïde Airport nous promet l&#039;infini</title>
		<link>http://yannickbourenane.com/preprod/2014/12/01/logo-adelaide-airport-promet-linfini/</link>
		<pubDate>Mon, 01 Dec 2014 00:17:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10708</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10709" title="ADELAIDE_AIRPORT_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/ADELAIDE_logos_11.2014.jpg" alt="ADELAIDE_AIRPORT_LOGO" width="465" height="208" /></p>
<p class="p1">Capitale de l’Australie-Méridionale, <a title="ADELAIDE_AIRPORT_WEBSITE" href="https://www.adelaideairport.com.au/">Adélaïde Airport </a>détient la place de 4ème plus grand aéroport domestique et de 6ème plus grand aéroport international d’Australie. Après 10 ans de services, l’identité a été repensée et dévoilée.<!--more--></p>
<p class="p1">La refonte de l’identité visuelle a concerné tous les éléments du précédent logo, les couleurs, l’élément graphique, l’orientation, tout, sauf la typographie.</p>
<p class="p1">Alors que l’ancienne identité était gérée sur un axe horizontal, la nouvelle propose un sens de lecture vertical, affichant d’abord l'élément graphique, puis le nom de la marque. L’élément graphique conserve son sens et sa représentation initiale, reprendre la lettre « A » pour créer un lien direct avec le nom de la ville et de l’aéroport. Ce nouvel élément nous rappelle également le signe mathématique de l’infini, telle une promesse de qualité et de service sans égal. La représentation de l'avion a été gommée.</p>
<p class="p1">La colorimétrie a également subi un fort changement, passant des couleurs sombres ici, du bleu et du vert foncé à des couleurs chaudes, du orange, du violet, du mauve et du jaune. Est-ce la promesse d’un accueil chaleureux aux portes de l’avion ? Les chanceux iront vérifier. Une version a également été faite, dans les tons de vert pour l’approche business : Airport Business District.</p>
<p class="p1">Bien que l’identité soit plus arrondie, plus optimiste, on regrette la faible lisibilité du « A » et la création d’un signe biseauté, à plusieurs facettes qui ne donne pas l’impression de stabilité et de rigueur qu’on attend d’un aéroport. L'identité a été mise en scène dans l'aéroport et dévoilée sur les réseaux sociaux.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-26-à-10.13.52.png"><img class="aligncenter wp-image-10713" title="Adélaïde_Airport_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/adelaide_airport_logo_detail.jpg" alt="Adélaïde_Airport_LOGO" width="465" height="542" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-26-à-11.07.35.png"><img class="aligncenter wp-image-10715" title="Adélaïde_Airport_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-26-à-11.07.35.png" alt="Adélaïde_Airport_LOGO" width="465" height="194" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/10423867_862523793778332_7355118082054065995_n.jpg"><img class="aligncenter wp-image-10716" title="Adélaïde_Airport_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/10423867_862523793778332_7355118082054065995_n.jpg" alt="Adélaïde_Airport_LOGO" width="465" height="465" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-26-à-10.13.52.png"><img class="aligncenter wp-image-10711" title="Adélaïde_Airport_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-26-à-10.13.07.png" alt="Adélaïde_Airport_LOGO" width="465" height="263" /></a></p>
[embed]https://www.youtube.com/watch?v=5UI_M70klaY#t=10[/embed]
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-26-à-10.13.52.png"><img class="aligncenter wp-image-10710" title="Adélaïde_Airport_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-26-à-10.13.52.png" alt="Adélaïde_Airport_LOGO" width="465" height="229" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-26-à-10.12.35.png"><img class="aligncenter wp-image-10712" title="Adélaïde_Airport_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/Capture-d’écran-2014-11-26-à-10.12.35.png" alt="Adélaïde_Airport_LOGO" width="465" height="231" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10708</wp:post_id>
		<wp:post_date><![CDATA[2014-12-01 01:17:59]]></wp:post_date>
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		<wp:post_name><![CDATA[logo-adelaide-airport-promet-linfini]]></wp:post_name>
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		<category domain="post_tag" nicename="adelaide-airport"><![CDATA[Adélaïde Airport]]></category>
		<category domain="post_tag" nicename="australie"><![CDATA[Australie]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[<iframe width="500" height="281" src="https://www.youtube.com/embed/5UI_M70klaY?start=10&feature=oembed" frameborder="0" allowfullscreen></iframe>]]></wp:meta_value>
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			<wp:meta_value><![CDATA[Adélaïde Airport dévoile sa nouvelle identité visuelle aux couleurs chaleureuses, proposant un élément graphique se rapprochant du signe de l'infini.]]></wp:meta_value>
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			<wp:meta_value><![CDATA[83]]></wp:meta_value>
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	<item>
		<title>YMCA mise sur les (tri)angles pour son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2014/12/02/ymca-arrondis-es/</link>
		<pubDate>Tue, 02 Dec 2014 00:32:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10725</guid>
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		<content:encoded><![CDATA[<p class="p1"><img class="aligncenter wp-image-10750" title="YMCA_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/YMCA_logos_11.2014.jpg" alt="YMCA_LOGO" width="465" height="208" /></p>
<p class="p1"><a title="WEBSITE_YMCA" href="http://www.ymca.net/">Young Men’s Christian Association</a> plus connue sous le nom YMCA est une association qui oeuvre en faveur des jeunes, dans plusieurs domaines dont celui du sport, des auberges de jeunesse, des foyers de jeunes travailleurs, de la formation et de l’animation. Elle rassemble aujourd’hui 44 millions d’adhérents. Pour se rapprocher de sa cible, l’association change d’identité visuelle.<!--more--></p>
<p class="p1">« Communauté » et « Jeunesse » ont été les deux mots clés de l’agence <a title="WEBSITE_ASHA" href="http://www.ashawebsite.co.uk/">Asha</a> pour développer la nouvelle identité de l’association. Leur volonté ? Articuler leur idée autour de la notion d’esprit de jeunesse et de communauté. Jeunesse qu’on retrouve dans le traité graphique et la déclinaison chromatique de la nouvelle identité.</p>
<p class="p1">Tel le nouveau logo de la <a title="MIT_MEDIA_LAB_ARTICLE" href="http://yannickbourenane.com/preprod/2014/11/05/mit-media-lab-nouvelle-identite-en-monogramme/">MIT Media Lab</a>, ce logo a été construit à l’aide d’une grille triangulaire permettant de créer une gamme d’angles standardisés. Le triangle, élément principal de l’identité de l’association depuis 130 ans, quitte alors sa gestion timide, pour venir construire la nouvelle identité. Les lettres deviennent alors plus épaisses et biseautées pour pouvoir retrouver la notion d’angle sur chacune d'elles, elle sont plus hautes et plus proportionnelles que celles de la précédente identité.</p>
<p class="p1">On notera également l’élément graphique triangulaire à l’intérieur du « A », représentant le signe « play », reflétant les notions de mouvement et d’action que l’association semble vouloir s’approprier.</p>
<p class="p1">Volonté de s’internationaliser d’avantage ou nécessité de simplifier le logo ? YMCA gomme la notion « England » sous son logo pour vivre indépendamment, telle une marque déjà bien établie dans le monde.</p>
<p class="p1">Cette nouvelle identité est plus large et plus impactante que la précédente. Elle est accompagnée d’une charte graphique colorée, où chaque couleur représente un service. Le tout, dans un traité dynamique qui reprend le triangle de manière cohérente.</p>
<p class="p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/6108e39e3e2afbaf201e0297a5aeb295.jpg"><img class="aligncenter wp-image-10752" title="YMCA_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/ymca_uk_logo_detail.gif" alt="YMCA_LOGO" width="465" height="108" /><img class="aligncenter wp-image-10742" title="YMCA_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/cd8c8efa744deb9a0fb7f66eadaf524c.jpg" alt="YMCA_LOGO" width="465" height="328" /><img class="aligncenter wp-image-10761" title="YMCA_LOGO_DEPARTMENT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/2e2522a217e020cd32195c6cc55bdf45.gif" alt="YMCA_LOGO_DEPARTMENT" width="465" height="301" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/160b46b8bd29cc4ed4c80c9b2758b64a.jpg"><img class="aligncenter wp-image-10759" title="YMCA_LOGO_STREET" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/160b46b8bd29cc4ed4c80c9b2758b64a.jpg" alt="YMCA_LOGO_STREET" width="465" height="307" /><img class="aligncenter wp-image-10739" title="YMCA_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/bf712445042f2ea08827bfaa44e6d25f.jpg" alt="YMCA_LOGO" width="465" height="365" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/7452e8a08b000e0fa480a2e8be16efdd.jpg"><img class="aligncenter wp-image-10737" title="YMCA_LOGO_EDITION" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/b293ad681975b8cc1eba90092ceb1e19.jpg" alt="YMCA_LOGO_EDITION" width="465" height="415" /><img class="aligncenter wp-image-10726" title="YMCA_LOGO_EDITION" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/6108e39e3e2afbaf201e0297a5aeb295.jpg" alt="YMCA_LOGO_EDITION" width="465" height="415" /><img class="aligncenter wp-image-10727" title="YMCA_LOGO_EDITION" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/7452e8a08b000e0fa480a2e8be16efdd.jpg" alt="YMCA_LOGO_EDITION" width="465" height="433" /><img class="aligncenter wp-image-10753" title="YMCA_LOGO_PRINT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/ymca_uk_point.jpg" alt="YMCA_LOGO_PRINT" width="465" height="308" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/7821b2e068ff94c1bd0bb721e79b7b41.jpg"><img class="aligncenter wp-image-10728" title="YMCA_LOGO_PRINT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/7821b2e068ff94c1bd0bb721e79b7b41.jpg" alt="YMCA_LOGO_PRINT" width="465" height="317" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/8372d19f8cad43adc39b3e83cd1716e6.jpg"><img class="aligncenter wp-image-10729" title="YMCA_LOGO_PRINT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/8372d19f8cad43adc39b3e83cd1716e6.jpg" alt="YMCA_LOGO_PRINT" width="465" height="307" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/9902f30ad302b08272d5d3a4810f6b83.jpg"><img class="aligncenter wp-image-10730" title="YMCA_LOGO_SHIRT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/9902f30ad302b08272d5d3a4810f6b83.jpg" alt="YMCA_LOGO_SHIRT" width="465" height="343" /><img class="aligncenter wp-image-10744" title="YMCA_LOGO_SHIRT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/e005d86f8aab0dc364d2a914357d07bd.jpg" alt="YMCA_LOGO_SHIRT" width="465" height="271" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/a4e3962b4ad1e7560e45db8adc315e64.jpg"><img class="aligncenter wp-image-10732" title="YMCA_LOGO_WEB" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/a4e3962b4ad1e7560e45db8adc315e64.jpg" alt="YMCA_LOGO_WEB" width="465" height="340" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/6cab164c864581e91480366903e53802.jpg"><img class="aligncenter wp-image-10764" title="YMCA_LOGO_CORPORATE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/6cab164c864581e91480366903e53802.jpg" alt="YMCA_LOGO_CORPORATE" width="465" height="327" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/a4e3962b4ad1e7560e45db8adc315e64.jpg"><img class="aligncenter wp-image-10747" title="YMCA_LOGO_WEB" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/f8d52ccf50902eb142541166795f4c32.jpg" alt="YMCA_LOGO_WEB" width="465" height="307" /><img class="aligncenter wp-image-10746" title="YMCA_LOGO_WEB" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/ec51f01641b48df2e2a0585adcd9d328.jpg" alt="YMCA_LOGO_WEB" width="465" height="307" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/a8c0f7b396aa19cd8a27dc0ef9ccf84e-1.jpg"><img class="aligncenter wp-image-10733" title="YMCA_LOGO_EDITION" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/a8c0f7b396aa19cd8a27dc0ef9ccf84e-1.jpg" alt="YMCA_LOGO_EDITION" width="465" height="321" /><img class="aligncenter wp-image-10766" title="YMCA_LOGO_DEPARTMENT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/261b6891bcfe847ed4216ff331c5bdb4.jpg" alt="YMCA_LOGO_DEPARTMENT" width="465" height="212" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/a79f77bc43adbd6a50a4ee3a72b8048b.jpg"><img class="aligncenter wp-image-10736" title="YMCA_LOGO_DEPARTMENT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/a79f77bc43adbd6a50a4ee3a72b8048b.jpg" alt="YMCA_LOGO_DEPARTMENT" width="465" height="255" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/bf655b0112e75231c57e9dfa7e870b1b.jpg"><img class="aligncenter wp-image-10738" title="YMCA_LOGO_DEPARTMENT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/bf655b0112e75231c57e9dfa7e870b1b.jpg" alt="YMCA_LOGO_DEPARTMENT" width="465" height="255" /><img class="aligncenter wp-image-10740" title="YMCA_LOGO_DEPARTMENT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c641d372c412e45b0700d094ccd0bc46.jpg" alt="YMCA_LOGO_DEPARTMENT" width="465" height="255" /><img class="aligncenter wp-image-10743" title="YMCA_LOGO_DEPARTMENT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/de6a11ca2fe696cf9487c9f9bcbd564e.jpg" alt="YMCA_LOGO_DEPARTMENT" width="465" height="255" /><img class="aligncenter wp-image-10735" title="YMCA_LOGO_INDOOR" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/a66db1d3d784b534f2675feff65ed639.jpg" alt="YMCA_LOGO_INDOOR" width="465" height="321" /><img class="aligncenter wp-image-10731" title="YMCA_LOGO_INDOOR" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/54939fdfb2499bd1508c0ac8185d5839.jpg" alt="YMCA_LOGO_INDOOR" width="465" height="307" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c2806f8715b0fc1dd6c9379f497f0d16.jpg"><img class="aligncenter wp-image-10741" title="YMCA_LOGO_GUIDELINES" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/c2806f8715b0fc1dd6c9379f497f0d16.jpg" alt="YMCA_LOGO_GUIDELINES" width="465" height="278" /><img class="aligncenter wp-image-10765" title="YMCA_LOGO_CORPORATE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/52c27d934be708668afa83c74b64d07d.jpg" alt="YMCA_LOGO_CORPORATE" width="465" height="291" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/e571cf5fcdd7420d2f89b2eb25f804ad.jpg"><img class="aligncenter wp-image-10754" title="YMCA_LOGO_CORPORATE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/ymca_uk_stationery.jpg" alt="YMCA_LOGO_CORPORATE" width="465" height="302" /><img class="aligncenter wp-image-10745" title="YMCA_LOGO_CORPORATE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/e571cf5fcdd7420d2f89b2eb25f804ad.jpg" alt="YMCA_LOGO_CORPORATE" width="465" height="323" /><img class="aligncenter wp-image-10762" title="YMCA_LOGO_CORPORATE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/3bd812f07e9b6195a6bd7e59383cd6d2.jpg" alt="YMCA_LOGO_CORPORATE" width="465" height="297" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/f79a8a86fca92f73f1e3d050dbd92423.jpg"><img class="aligncenter wp-image-10748" title="YMCA_LOGO" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/f79a8a86fca92f73f1e3d050dbd92423.jpg" alt="YMCA_LOGO" width="465" height="267" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/f753ebec3e3983a1fe22d6a637422afb.jpg"><img class="aligncenter wp-image-10749" title="YMCA_LOGO_PRINT" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/f753ebec3e3983a1fe22d6a637422afb.jpg" alt="YMCA_LOGO_PRINT" width="465" height="504" /><img class="aligncenter wp-image-10763" title="YMCA_LOGO_CORPORATE" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/4d4e62aba583e192e59046f03889489a.jpg" alt="YMCA_LOGO_CORPORATE" width="465" height="286" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10725</wp:post_id>
		<wp:post_date><![CDATA[2014-12-02 01:32:27]]></wp:post_date>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_value><![CDATA[L'association YMCA change d'identité et adopte une charte graphique reflétant la jeunesse, tout en conservant son élément emblématique, le triangle.]]></wp:meta_value>
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		<title>Le logo de la présidence allemande du G7</title>
		<link>http://yannickbourenane.com/preprod/2014/12/04/10778/</link>
		<pubDate>Thu, 04 Dec 2014 14:59:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<span lang="FR"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/g7-gipfel-2015-logo-700x503.jpg"><img class="aligncenter size-full wp-image-10781" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/g7-gipfel-2015-logo-700x503.jpg" alt="g7-gipfel-2015-logo-700x503" width="700" height="503" /></a>
La chancelière Angela Merkel a présenté mercredi au Conseil des ministres les priorités de la présidence allemande du G7 pour 2015 dont voici le blitz-logo, érigé telle une montagne a gravir où chacun trace son chemin.</span><strong>

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<span lang="FR"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/g7-gipfel-2015-briefpapier.jpg"><img class="aligncenter size-full wp-image-10779" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/g7-gipfel-2015-briefpapier.jpg" alt="G7_logo_allemagne" width="1070" height="791" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/g7-gipfel-2015-give-aways.jpg"><img class="aligncenter size-full wp-image-10780" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/g7-gipfel-2015-give-aways.jpg" alt="G7_Manual_12.indd" width="1070" height="1100" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/g7-gipfel-2015-pressewand.jpg"><img class="aligncenter size-full wp-image-10783" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/g7-gipfel-2015-pressewand.jpg" alt="G7_Manual_12.indd" width="1070" height="640" /></a>La chancelière Angela Merkel a présenté mercredi au Conseil des ministres les priorités de la présidence allemande du G7 pour 2015 dont voici le blitz-logo.</span><strong>
</strong>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10778</wp:post_id>
		<wp:post_date><![CDATA[2014-12-04 15:59:28]]></wp:post_date>
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		<title>Depuis quand les marchands d&#039;armes ont besoin de stratégie marketing ?</title>
		<link>http://yannickbourenane.com/preprod/2014/12/05/depuis-quand-les-marchands-darmes-ont-besoin-de-strategie-marketing/</link>
		<pubDate>Fri, 05 Dec 2014 07:49:18 +0000</pubDate>
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		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10787</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/kal3_0-1.jpg"><img class="aligncenter size-full wp-image-10790" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/kal3_0-1.jpg" alt="kal3_0-1" width="569" height="427" /></a>Des problèmes d'attrition ? C'est vendredi et c'est sérieux. Le groupe russe Rostec, fabricant de l'AK-47, se rebaptise <em>Kalashnikov Group</em> au nom de son produit d'entrée de gamme emblématique et étend sa marque à de nouvelles lignes de produits : couteaux, vêtements... Notamment pour s'implanter plus facilement sur de nouveaux marchés. Et pour faire vivre une meilleure expérience client ? Peace ;-)
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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/kal_multi_0.jpg"><img class="aligncenter size-full wp-image-10788" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/kal_multi_0.jpg" alt="kal_multi_0" width="569" height="346" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/kal1_0.jpg"><img class="aligncenter size-full wp-image-10789" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/kal1_0.jpg" alt="kal1_0" width="569" height="388" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10787</wp:post_id>
		<wp:post_date><![CDATA[2014-12-05 08:49:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-05 07:49:18]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[depuis-quand-les-marchands-darmes-ont-besoin-de-strategie-marketing]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="ak47"><![CDATA[AK47]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="kalashnikov"><![CDATA[Kalashnikov]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="post_tag" nicename="rostec"><![CDATA[rostec]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>158016</wp:comment_id>
			<wp:comment_author><![CDATA[johnny]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[johnny@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.23.122.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-08 12:46:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-08 11:46:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve ça plutôt réussi, je dirais même que c'est de la balle!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Lifting du logo seven up</title>
		<link>http://yannickbourenane.com/preprod/2014/12/02/lifting-du-logo-seven/</link>
		<pubDate>Mon, 01 Dec 2014 23:49:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11190</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_7up_12.2014.jpg"><img class="aligncenter size-full wp-image-11191" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_7up_12.2014.jpg" alt="Logonews_7up_12.2014" width="827" height="370" /></a>

Seven Up change de look mais garde sa recette. Le' 7' et le 'up' s'épaississent et se chaloupent plutôt que de favoriser un arrière-plan décoratif, comme si l'ADN de la marque avait réinvesti le coeur de ses formes.
<img class="aligncenter size-full wp-image-11192" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/7up_2014_ad_main.jpg" alt="7up_2014_ad_main" width="918" height="1276" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/7up_2014_logo_detail_official-1.png"><img class="aligncenter size-full wp-image-11193" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/7up_2014_logo_detail_official-1.png" alt="7up_2014_logo_detail_official-1" width="1000" height="2112" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/7up_2014_logo_detail_official.png"><img class="aligncenter size-full wp-image-11194" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/7up_2014_logo_detail_official.png" alt="7up_2014_logo_detail_official" width="1000" height="2112" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/7up_2014_logo_detail.jpg"><img class="aligncenter size-full wp-image-11195" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/7up_2014_logo_detail.jpg" alt="7up_2014_logo_detail" width="600" height="700" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/7up_2014_unglamorous_product_shots.jpg"><img class="aligncenter size-full wp-image-11196" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/7up_2014_unglamorous_product_shots.jpg" alt="7up_2014_unglamorous_product_shots" width="1000" height="379" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11190</wp:post_id>
		<wp:post_date><![CDATA[2014-12-02 00:49:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-01 23:49:31]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[lifting-du-logo-seven]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510543805;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:983;}i:1;a:1:{s:2:"id";i:157;}i:2;a:1:{s:2:"id";i:377;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Maserati fête ses 100 ans avec un logo</title>
		<link>http://yannickbourenane.com/preprod/2014/12/15/maserati-fete-ses-100-ans-logo/</link>
		<pubDate>Mon, 15 Dec 2014 18:16:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10768</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/MASERATI_logos_11.2014.jpg"><img class="aligncenter wp-image-10769" title="MASERATI_logo_100ANS" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/11/MASERATI_logos_11.2014.jpg" alt="MASERATI_logo_100ANS" width="465" height="208" /></a>Le 1er décembre 1914 naquit la société Officine Alfieri <a href="http://www.maserati100.fr/home.html">Maserati </a>qui depuis occupe une position privilégiée dans l'automobile sportive. La marque au trident, originaire de Bologne organise autour de son centenaire de nombreuses festivités et dévoile un logo commémoratif, tel un Ecu pour l'occasion.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10768</wp:post_id>
		<wp:post_date><![CDATA[2014-12-15 19:16:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-15 18:16:02]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[maserati-fete-ses-100-ans-logo]]></wp:post_name>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_key><![CDATA[_oembed_42ab0997ccbf1e661dbcdcf62e2e1173]]></wp:meta_key>
			<wp:meta_value><![CDATA[{{unknown}}]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo]]></wp:meta_value>
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	<item>
		<title>Bonjour St Petersburg ! La température est de 1°C</title>
		<link>http://yannickbourenane.com/preprod/2014/12/09/bonjour-st-petersburg-la-temperature-est-de-1c/</link>
		<pubDate>Tue, 09 Dec 2014 20:51:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10803</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/st-petersburg-logo-700x503.jpg"><img class="aligncenter size-full wp-image-10804" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/st-petersburg-logo-700x503.jpg" alt="st-petersburg-logo-700x503" width="700" height="503" /></a>Deuxième ville de Russie, construite sur un marais, <a href="http://gov.spb.ru/en/official-symbols-stpetersburg/">Saint Petersburg</a> a fondé  avec splendeur des bâtiments sur une ville d'eau traversée par près de 400 ponts. Cette magie architecturale se révèle dans un logo toponymique qui s'exprime de mille façons, toujours en hauteur. L'ancre est empruntée aux armes de la ville et revisitée.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/st-petersburg-logos-1-700x359.jpg"><img class="aligncenter size-full wp-image-10806" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/st-petersburg-logos-1-700x359.jpg" alt="st-petersburg-logos-1-700x359" width="700" height="359" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/st-petersburg-logos-700x359-1.jpg"><img class="aligncenter size-full wp-image-10807" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/st-petersburg-logos-700x359-1.jpg" alt="st-petersburg-logos-700x359-1" width="700" height="359" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10803</wp:post_id>
		<wp:post_date><![CDATA[2014-12-09 21:51:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-09 20:51:35]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="saint-petersburg-russie"><![CDATA[Saint Petersburg russie]]></category>
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		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
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		<wp:comment>
			<wp:comment_id>162050</wp:comment_id>
			<wp:comment_author><![CDATA[Laurent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[laurent2025@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.jogg.com/design</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.247.154.12]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-14 11:10:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-14 10:10:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Somptueux ! Le logo parapluie sent bon l'auto-dérision :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>173680</wp:comment_id>
			<wp:comment_author><![CDATA[groseil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fredgroseil@yahoo.fr]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[78.125.202.87]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2014-12-31 11:36:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2014-12-31 10:36:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quel est son graphiste?]]></wp:comment_content>
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		<title>DetournemeN de marques, de personnages cultes et autres superhéros</title>
		<link>http://yannickbourenane.com/preprod/2014/12/12/detournemen-de-marques-de-personnages-cultes-et-autres-superheros/</link>
		<pubDate>Fri, 12 Dec 2014 05:40:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10810</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Capture-d’écran-2014-12-11-à-22.40.19.png"><img class="aligncenter size-full wp-image-10811" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Capture-d’écran-2014-12-11-à-22.40.19.png" alt="detournement_marques" width="1012" height="1316" /></a>C'est vendredi, découvrez le Tumblr de l'agence de design Be Dandy : DETOURNEMEN, la compile de toutes les perles trouvées sur Internet, les <a href="http://www.detournemen.com/">marques de luxe détournées</a>, les toiles de grand maitre profanées, vos repères sans dessus dessous]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10810</wp:post_id>
		<wp:post_date><![CDATA[2014-12-12 06:40:33]]></wp:post_date>
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		<wp:post_name><![CDATA[detournemen-de-marques-de-personnages-cultes-et-autres-superheros]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<title>72 faits réels en graphique</title>
		<link>http://yannickbourenane.com/preprod/2014/12/22/72-faits-reels-en-graphique/</link>
		<pubDate>Mon, 22 Dec 2014 09:50:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10817</guid>
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		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-10820" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image003.jpg" alt="image003" width="880" height="415" />

Ce sont les vacances, voici 72 graphiques qui illustrent des fais réels, des vérités cachées, des tracas du quotidien où l'on se reconnait plus ou moins...A retrouver sur <a href="www.truthfacts.com">truthfacts.com</a><!--more--> <img class="aligncenter size-full wp-image-10819" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image002.jpg" alt="image002" width="880" height="415" />  <img class="aligncenter size-full wp-image-10818" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image001.jpg" alt="image001" width="880" height="415" /><img class="aligncenter size-full wp-image-10821" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image004.jpg" alt="image004" width="880" height="415" /> <img class="aligncenter size-full wp-image-10822" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image005.jpg" alt="image005" width="880" height="415" /> <img class="aligncenter size-full wp-image-10823" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image006.jpg" alt="image006" width="880" height="415" /> <img class="aligncenter size-full wp-image-10824" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image007.jpg" alt="image007" width="880" height="415" /> <img class="aligncenter size-full wp-image-10825" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image008.jpg" alt="image008" width="880" height="415" /> <img class="aligncenter size-full wp-image-10826" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image009.jpg" alt="image009" width="880" height="415" /> <img class="aligncenter size-full wp-image-10827" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image010.jpg" alt="image010" width="880" height="416" /> <img class="aligncenter size-full wp-image-10828" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image011.jpg" alt="image011" width="880" height="415" /> <img class="aligncenter size-full wp-image-10829" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image012.jpg" alt="image012" width="880" height="415" /> <img class="aligncenter size-full wp-image-10830" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image013.jpg" alt="image013" width="880" height="415" /> <img class="aligncenter size-full wp-image-10831" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image014.jpg" alt="image014" width="880" height="415" /> <img class="aligncenter size-full wp-image-10832" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image015.jpg" alt="image015" width="880" height="415" /> <img class="aligncenter size-full wp-image-10833" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image016.jpg" alt="image016" width="880" height="415" /> <img class="aligncenter size-full wp-image-10834" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image017.jpg" alt="image017" width="880" height="415" /> <img class="aligncenter size-full wp-image-10835" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image018.jpg" alt="image018" width="880" height="415" /> <img class="aligncenter size-full wp-image-10836" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image019.jpg" alt="image019" width="880" height="415" /> <img class="aligncenter size-full wp-image-10837" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image020.jpg" alt="image020" width="880" height="415" /> <img class="aligncenter size-full wp-image-10838" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image021.jpg" alt="image021" width="880" height="415" /> <img class="aligncenter size-full wp-image-10839" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image022.jpg" alt="image022" width="880" height="415" /> <img class="aligncenter size-full wp-image-10840" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image023.jpg" alt="image023" width="880" height="415" /> <img class="aligncenter size-full wp-image-10841" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image024.jpg" alt="image024" width="880" height="415" /> <img class="aligncenter size-full wp-image-10842" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image025.jpg" alt="image025" width="880" height="415" /> <img class="aligncenter size-full wp-image-10843" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image026.jpg" alt="image026" width="880" height="415" /> <img class="aligncenter size-full wp-image-10844" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image027.jpg" alt="image027" width="880" height="415" /> <img class="aligncenter size-full wp-image-10845" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image028.jpg" alt="image028" width="880" height="415" /> <img class="aligncenter size-full wp-image-10846" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image029.jpg" alt="image029" width="880" height="415" /> <img class="aligncenter size-full wp-image-10847" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image030.jpg" alt="image030" width="880" height="415" /> <img class="aligncenter size-full wp-image-10848" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image031.jpg" alt="image031" width="880" height="415" /> <img class="aligncenter size-full wp-image-10849" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image032.jpg" alt="image032" width="880" height="415" /> <img class="aligncenter size-full wp-image-10850" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image033.jpg" alt="image033" width="880" height="415" /> <img class="aligncenter size-full wp-image-10851" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/image034.jpg" alt="image034" width="880" height="415" /> <img class="aligncenter size-full wp-image-10852" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/01.png" alt="01" width="760" height="358" /> <img class="aligncenter size-full wp-image-10853" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/04.png" alt="04" width="760" height="358" /> <img class="aligncenter size-full wp-image-10854" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/05.png" alt="05" width="760" height="358" /> <img class="aligncenter size-full wp-image-10855" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/06.jpg" alt="06" width="760" height="358" /> <img class="aligncenter size-full wp-image-10856" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/08.png" alt="08" width="760" height="358" /> <img class="aligncenter size-full wp-image-10857" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/10.png" alt="10" width="760" height="358" /> <img class="aligncenter size-full wp-image-10858" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/11.png" alt="11" width="760" height="358" /> <img class="aligncenter size-full wp-image-10859" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/14.png" alt="14" width="760" height="358" /> <img class="aligncenter size-full wp-image-10860" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/17.png" alt="17" width="760" height="358" /> <img class="aligncenter size-full wp-image-10861" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/19-1.png" alt="19-1" width="760" height="358" /> <img class="aligncenter size-full wp-image-10862" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/19.png" alt="19" width="760" height="358" /> <img class="aligncenter size-full wp-image-10863" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/20.png" alt="20" width="760" height="358" /> <img class="aligncenter size-full wp-image-10864" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/21.png" alt="21" width="760" height="358" /> <img class="aligncenter size-full wp-image-10865" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/25.png" alt="25" width="760" height="358" /> <img class="aligncenter size-full wp-image-10866" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/26.png" alt="26" width="760" height="358" /> <img class="aligncenter size-full wp-image-10867" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/28.png" alt="28" width="760" height="358" /> <img class="aligncenter size-full wp-image-10868" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/truth-fact-part-3-3.jpg" alt="truth-fact-part-3-3" width="760" height="359" /> <img class="aligncenter size-full wp-image-10869" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/truth-fact-part-3-4.jpg" alt="truth-fact-part-3-4" width="760" height="359" /> <img class="aligncenter size-full wp-image-10870" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/truth-fact-part-3-6.jpg" alt="truth-fact-part-3-6" width="760" height="359" /> <img class="aligncenter size-full wp-image-10871" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/truth-fact-part-3-16.jpg" alt="truth-fact-part-3-16" width="760" height="359" /> <img class="aligncenter size-full wp-image-10872" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/truth-fact-part-3-17.jpg" alt="truth-fact-part-3-17" width="760" height="359" /> <img class="aligncenter size-full wp-image-10873" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/truth-fact-part-3-19.jpg" alt="truth-fact-part-3-19" width="760" height="359" /> <img class="aligncenter size-full wp-image-10874" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-4.jpg" alt="Truth-Facts-kind-of-normal-4" width="610" height="288" /> <img class="aligncenter size-full wp-image-10875" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-5.jpg" alt="Truth-Facts-kind-of-normal-5" width="610" height="288" /> <img class="aligncenter size-full wp-image-10876" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-6.jpg" alt="Truth-Facts-kind-of-normal-6" width="610" height="288" /> <img class="aligncenter size-full wp-image-10877" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-7.jpg" alt="Truth-Facts-kind-of-normal-7" width="610" height="288" /> <img class="aligncenter size-full wp-image-10878" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-8.jpg" alt="Truth-Facts-kind-of-normal-8" width="610" height="288" /> <img class="aligncenter size-full wp-image-10879" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-10.jpg" alt="Truth-Facts-kind-of-normal-10" width="610" height="288" /> <img class="aligncenter size-full wp-image-10880" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-12.jpg" alt="Truth-Facts-kind-of-normal-12" width="610" height="288" /> <img class="aligncenter size-full wp-image-10881" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-13.jpg" alt="Truth-Facts-kind-of-normal-13" width="610" height="288" /> <img class="aligncenter size-full wp-image-10882" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-20.jpg" alt="Truth-Facts-kind-of-normal-20" width="610" height="288" /> <img class="aligncenter size-full wp-image-10883" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-21.jpg" alt="Truth-Facts-kind-of-normal-21" width="610" height="288" /> <img class="aligncenter size-full wp-image-10884" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-22.jpg" alt="Truth-Facts-kind-of-normal-22" width="610" height="288" /> <img class="aligncenter size-full wp-image-10885" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-23.jpg" alt="Truth-Facts-kind-of-normal-23" width="610" height="288" /> <img class="aligncenter size-full wp-image-10886" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-25.jpg" alt="Truth-Facts-kind-of-normal-25" width="610" height="288" /> <img class="aligncenter size-full wp-image-10887" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-30.jpg" alt="Truth-Facts-kind-of-normal-30" width="610" height="380" /> <img class="aligncenter size-full wp-image-10888" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-31.jpg" alt="Truth-Facts-kind-of-normal-31" width="610" height="302" /> <img class="aligncenter size-full wp-image-10889" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/Truth-Facts-kind-of-normal-35.jpg" alt="Truth-Facts-kind-of-normal-35" width="610" height="330" />n graphiqu]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10817</wp:post_id>
		<wp:post_date><![CDATA[2014-12-22 10:50:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-22 09:50:55]]></wp:post_date_gmt>
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		<title>Le père Noël s&#039;invite dans les oeuvres d&#039;art : 25 détournements</title>
		<link>http://yannickbourenane.com/preprod/2014/12/24/le-pere-noel-sinvite-dans-les-oeuvres-dart-25-detournements/</link>
		<pubDate>Wed, 24 Dec 2014 12:42:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10891</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-hopper.jpg"><img class="aligncenter size-full wp-image-10906" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-hopper.jpg" alt="santa-portraits-hopper" width="800" height="450" /></a>Ce sont les fêtes de fin d'année, découvrez de nombreux détournements de Santa Claus incrusté sauvagement dans des toiles de maître, de Magritte à de la Tour, Rubens ou Boticcelli par <a href="http://www.santaclassics.com/e0dnsbx2mg2bp6n8m84j7rvy9padpl">Santa Classics</a>.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-magritte-1.jpg"><img class="aligncenter size-full wp-image-10910" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-magritte-1.jpg" alt="IF" width="800" height="641" /></a><!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-van-eyck.jpg"><img class="aligncenter size-full wp-image-10918" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-van-eyck.jpg" alt="santa-portraits-van-eyck" width="600" height="840" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-rousseau.jpg"><img class="aligncenter size-full wp-image-10917" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-rousseau.jpg" alt="santa-portraits-rousseau" width="800" height="534" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-rousseau-field.jpg"><img class="aligncenter size-full wp-image-10916" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-rousseau-field.jpg" alt="santa-portraits-rousseau-field" width="600" height="786" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-manet.jpg"><img class="aligncenter size-full wp-image-10912" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-manet.jpg" alt="XIR2310" width="800" height="622" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-michelangelo.jpg"><img class="aligncenter size-full wp-image-10913" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-michelangelo.jpg" alt="santa-portraits-michelangelo" width="800" height="379" /></a> <a 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href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-leutze.jpg"><img class="aligncenter size-full wp-image-10909" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-leutze.jpg" alt="santa-portraits-leutze" width="800" height="459" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-lautrec.jpg"><img class="aligncenter size-full wp-image-10908" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-lautrec.jpg" alt="santa-portraits-lautrec" width="800" height="614" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-goya.jpg"><img class="aligncenter size-full wp-image-10904" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-goya.jpg" alt="santa-portraits-goya" width="800" height="611" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-homer.jpg"><img class="aligncenter size-full wp-image-10905" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-homer.jpg" alt="santa-portraits-homer" width="800" height="502" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-jordeans.jpg"><img class="aligncenter size-full wp-image-10907" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-jordeans.jpg" alt="santa-portraits-jordeans" width="800" height="641" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-gerome.jpg"><img class="aligncenter size-full wp-image-10903" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-gerome.jpg" alt="santa-portraits-gerome" width="600" height="774" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-eakins.jpg"><img class="aligncenter size-full wp-image-10902" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-eakins.jpg" alt="santa-portraits-eakins" width="600" height="779" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-degas.jpg"><img class="aligncenter size-full wp-image-10901" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-degas.jpg" alt="santa-portraits-degas" width="600" height="639" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-david.jpg"><img class="aligncenter size-full wp-image-10900" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-david.jpg" alt="santa-portraits-david" width="800" height="523" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-cassatt.jpg"><img class="aligncenter size-full wp-image-10895" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-cassatt.jpg" alt="MT" width="800" height="542" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-chirico.jpg"><img class="aligncenter size-full wp-image-10896" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-chirico.jpg" alt="santa-portraits-chirico" width="800" height="595" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-beard.jpg"><img class="aligncenter size-full wp-image-10892" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-beard.jpg" alt="santa-portraits-beard" width="800" height="515" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-copely-watson.jpg"><img class="aligncenter size-full wp-image-10898" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-copely-watson.jpg" alt="santa-portraits-copely-watson" width="800" height="635" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-da-vinci.jpg"><img class="aligncenter size-full wp-image-10899" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-da-vinci.jpg" alt="santa-portraits-da-vinci" width="600" height="816" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-caravaggio.jpg"><img class="aligncenter size-full wp-image-10894" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-caravaggio.jpg" alt="santa-portraits-caravaggio" width="800" height="569" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-boticelli.jpg"><img class="aligncenter size-full wp-image-10893" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/santa-portraits-boticelli.jpg" alt="santa-portraits-boticelli" width="800" height="502" /></a>]]></content:encoded>
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		<wp:post_id>10891</wp:post_id>
		<wp:post_date><![CDATA[2014-12-24 13:42:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-24 12:42:08]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-pere-noel-sinvite-dans-les-oeuvres-dart-25-detournements]]></wp:post_name>
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		<title>La bonne résolution de 2015 : triez</title>
		<link>http://yannickbourenane.com/preprod/2014/12/31/la-bonne-resolution-de-2015-triez/</link>
		<pubDate>Tue, 30 Dec 2014 23:31:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10922</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/000008597_5.jpg"><img class="aligncenter size-full wp-image-10923" src="http://yannickbourenane.com/preprod/wp-content/uploads/2014/12/000008597_5.jpg" alt="triman_logo" width="216" height="204" /></a>A compter du 1er janvier 2015, tout produit recyclable sera obligatoirement affublé de ce nouveau logo, pondu lors du dernier Grenelle de l'Environnement. Baptisé le <em>Triman</em>, il indique que l'emballage concerné fait l'objet d'une consigne de tri. Aujourd'hui, les trois fameuses flèches vertes n'indiquent pas le produit est recyclable mais simplement que son fabricant adhère à un dispositif de valorisation des emballages. Ce nouveau pictogramme reprend les trois flèches et implique l'homme dans le processus en le positionnant dans le geste du tri et en le baptisant tel un super-héros.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10922</wp:post_id>
		<wp:post_date><![CDATA[2014-12-31 00:31:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2014-12-30 23:31:00]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="environnment"><![CDATA[environnment]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>28 nouveaux logos pour la seule Métropole de Bordeaux</title>
		<link>http://yannickbourenane.com/preprod/2015/01/06/28-nouveaux-logos-pour-la-seule-metropole-de-bordeaux/</link>
		<pubDate>Tue, 06 Jan 2015 09:17:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/1786536_logo-metropole_800x328p.jpg"><img class="aligncenter size-full wp-image-10927" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/1786536_logo-metropole_800x328p.jpg" alt="1786536_logo-metropole_800x328p" width="799" height="328" /></a>

Chaque commune est un point noir. Reliée à un autre point noir par un trait de couleur. Cet ensemble de traits représente la carte géographique des 28 communes de la CUB, devenue pour 2015 Bordeaux Métropole. Ce feu d'artifice offre 28 possibilités de logos, en fonction de la commune mise en avant, celle-ci se retrouve au centre du signe.
<!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/le-nouveau-logo-et-nouvelle-ligne-graphique-concu-par_2324941_800x400.jpg"><img class="aligncenter size-full wp-image-10928" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/le-nouveau-logo-et-nouvelle-ligne-graphique-concu-par_2324941_800x400.jpg" alt="le-nouveau-logo-et-nouvelle-ligne-graphique-concu-par_2324941_800x400" width="800" height="400" /></a>Suite à la loi de métropolisation, ce sera Bordeaux Métropole et non Métropole de Bordeaux. Formulé à l'anglaise, c'est un nom de marque simple et direct assis sur un nouveau logo plus complexe qui se veut riche et joyeux. A géométrie variable, il représenterait mieux la disparité des 28 communes réunissant plus de 700 000 habitants et présidée par Alain Juppé. La nouvelle identité a justement été sélectionnée car elle "incarne les 28 communes" dont Bordeaux. Selon ses déclinaisons, le signe graphique revêt différentes formes dont on peut relever l'aspect détonnant ou éclaté. Vu seul, le logo ne garde qu'une couleur et ne paraît pas forcément immédiatement attribuable au logo ombrelle.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logo_metropole2.jpg"><img class="aligncenter size-full wp-image-10931" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logo_metropole2.jpg" alt="logo_metropole2" width="864" height="1024" /></a>
Pour gagner cet appel d'offres, le designer franco-suisse Ruedi Baur s'est intelligemment associé à un studio local de graphistes, les bordelais Kubik qui affichent plusieurs réalisations publique et locales.

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		<wp:post_id>10926</wp:post_id>
		<wp:post_date><![CDATA[2015-01-06 10:17:54]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>JE SUIS CHARLIE</title>
		<link>http://yannickbourenane.com/preprod/2015/01/07/je-suis-charlie/</link>
		<pubDate>Wed, 07 Jan 2015 17:22:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10934</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/o-JE-SUIS-CHARLIE-facebook.jpg"><img class="aligncenter size-full wp-image-10939" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/o-JE-SUIS-CHARLIE-facebook.jpg" alt="o-JE-SUIS-CHARLIE-facebook" width="2000" height="1000" /></a>"<em>J'ai fait cette image parce que j'ai pas de mots</em>" précise Joachim sur Twitter en réponse à Valérie Nataf. Tous nos remerciements @joachimroncin, directeur artistique et journaliste musique chez Stylist magazine qui a permis, en exprimant spontanément son soutien, à des millions d'autres démocrates d'afficher le leur. JE SUIS CHARLIE est composé avec la typographie de Charlie Hebdo et rappelle le fameux Ich bin ein Berliner, déjà maintes fois repris.
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Au quotidien le Progrès, Joachim précise : "<em>Je n’avais pas beaucoup de mots pour exprimer toute ma peine et j’ai juste eu cette idée de faire 'Je suis Charlie' parce que notamment, je lis beaucoup avec mon fils le livre 'Où est Charlie', ça m’est venu assez naturellement</em>". "<em>Ce que je voulais dire, c’est que c’est comme si on m’avait touché moi, je me sens personnellement visé, ça me tue, quoi</em>".

La page Facebook <a href="&quot;Je%20n’avais pas beaucoup de mots pour exprimer toute ma peine et j’ai juste eu cette idée de faire 'Je suis Charlie' parce que notamment, je lis beaucoup avec mon fils le livre 'Où est Charlie', ça m’est venu assez naturellement&quot;, a-t-il confié au quotidien.  &quot;Ce que je voulais dire, c’est que c’est comme si on m’avait touché moi, je me sens personnellement visé, ça me tue, quoi&quot;, a précisé le directeur artistique qui a eu l'idée, tout aussi instinctive, de reprendre la typographie de Charlie Hebdo pour son visuel.">Je suis Charlie</a> rassemble plus de 125000 fans moins de 24h après l'événement.]]></content:encoded>
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		<wp:post_id>10934</wp:post_id>
		<wp:post_date><![CDATA[2015-01-07 18:22:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-01-07 17:22:27]]></wp:post_date_gmt>
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			<wp:comment_id>190439</wp:comment_id>
			<wp:comment_author><![CDATA[Anne Goudreau]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[litizzettomagali@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.facebook.com/le-dailycharlie</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.218.35.36]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-10 10:33:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-10 09:33:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour chers amis, Pour ma part j'ai beaucoup aimé votre article et je suis tout à fait en accord avec l'auteur. Je considère égallement que ces horreures sont affreux et choquants. Je considère qu'il serait l'heure de se battre contre ce genre d' atteintes contre la liberté de blasphémer. Je considère par ailleurs qu'il est nécessaire dans ce but de re-trouver et expliquer en quoi nous sommes Charlie. C'est dans ce but avec quelques amis nous avons monté le site http://facebook.com/le-dailycharlie/. L'objectif de la page est de prendre d'anciennes Unes de Charlie Hebdo et de les recontextualiser notamment d'un point de vue de l'histoire, pour permettre à tout le monde de comprendre l'évolution de Charlie. Malgré le climat, n'oublier jamais de vous marrez, c'est ça le message de Charlie !]]></wp:comment_content>
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		<title>Hommages graphiques à Charlie Hebdo #JeSuisCharlie</title>
		<link>http://yannickbourenane.com/preprod/2015/01/09/hommages-graphiques-charlie-hebdo-jesuischarlie/</link>
		<pubDate>Fri, 09 Jan 2015 05:28:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10942</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Je_suis_charlie_Etienne2.08.01.15-01.jpg"><img class="aligncenter size-full wp-image-10953" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Je_suis_charlie_Etienne2.08.01.15-01.jpg" alt="Je_suis_charlie_Etienne2.08.01.15-01" width="596" height="842" /></a>C'est un vendredi noir. En hommage à l'équipe de Charlie Hebdo, l'équipe créative de Be Dandy propose sa contribution graphique.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Je_suis_charlie_Etienne.08.01.15-01.jpg"><img class="aligncenter size-full wp-image-10952" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Je_suis_charlie_Etienne.08.01.15-01.jpg" alt="Je_suis_charlie_Etienne.08.01.15-01" width="596" height="842" /></a><!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Je-suis-charlie.jpg"><img class="aligncenter size-full wp-image-10947" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Je-suis-charlie.jpg" alt="Je suis charlie" width="2448" height="2448" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/hommage_05.jpg"><img class="aligncenter size-full wp-image-10951" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/hommage_05.jpg" alt="hommage_05" width="1200" height="1525" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/hommage_04.jpg"><img class="aligncenter size-full wp-image-10943" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/hommage_01.jpg" alt="hommage_01" width="1200" height="1525" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/hommage_04.jpg"><img class="aligncenter size-full wp-image-10944" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/hommage_04.jpg" alt="hommage_04" width="1200" height="1525" /></a><!--more-->
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/hommage_02.jpg"><img class="aligncenter size-full wp-image-10945" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/hommage_02.jpg" alt="hommage_02" width="1200" height="1525" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/hommage_03.jpg"><img class="aligncenter size-full wp-image-10946" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/hommage_03.jpg" alt="hommage_03" width="1200" height="1525" /></a>

&nbsp;]]></content:encoded>
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		<wp:post_id>10942</wp:post_id>
		<wp:post_date><![CDATA[2015-01-09 06:28:35]]></wp:post_date>
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		<wp:post_name><![CDATA[hommages-graphiques-charlie-hebdo-jesuischarlie]]></wp:post_name>
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		<category domain="post_tag" nicename="jesuischarlie"><![CDATA[#JeSuisCharlie]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="charlie-hebdo"><![CDATA[charlie Hebdo]]></category>
		<category domain="post_tag" nicename="hommage"><![CDATA[hommage]]></category>
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			<wp:meta_value><![CDATA[Hommages graphiques à Charlie Hebdo]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Hommages graphiques à Charlie Hebdo]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[49]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>178946</wp:comment_id>
			<wp:comment_author><![CDATA[Charlie partout, Charlie toujours - Blog à part, troisième époque]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[]]></wp:comment_author_email>
			<wp:comment_author_url>http://alias.codiferes.net/wordpress/index.php/charlie-partout-charlie-toujours/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[91.121.54.187]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-12 08:28:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-12 07:28:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[[&#8230;] de Pierre Berget, via Logonews, utilisé avec leur [&#8230;]]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[pingback]]></wp:comment_type>
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	<item>
		<title>Le logo d&#039;I-Télé par Plantu</title>
		<link>http://yannickbourenane.com/preprod/2015/01/12/le-logo-di-tele-par-plantu/</link>
		<pubDate>Mon, 12 Jan 2015 10:43:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10955</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-12-à-11.14.33.png"><img class="aligncenter size-full wp-image-10956" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-12-à-11.14.33.png" alt="Capture d’écran 2015-01-12 à 11.14.33" width="880" height="780" /></a>Plantu, célèbre caricaturiste, essentiellement au Monde, a adapté le logo pour la chaîne d'information I-Télé pour la journée de rassemblement en hommage à l'attentat perpétré contre Charlie-Hebdo.
«<em>C'est un jour historique aujourd'hui, a déclaré à 6 heures ce dimanche 11 janvier le journaliste de la matinale. <a href="http://www.lefigaro.fr/actualite-france/2015/01/10/01016-20150110LIVWWW00131-en-direct-mobilisations-apres-les-attentats-terroristes-survenus-en-france.php" target="_blank">Un peuple se soulève pour les défenses des libertés et contre le terrorisme</a>. Regardez ce logo d'iTÉLÉ, vous allez l'apercevoir toute la journée sur notre antenne, il a été dessiné par Plantu en hommage aux victimes des attentats qui ont frappé la France.</em>»]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10955</wp:post_id>
		<wp:post_date><![CDATA[2015-01-12 11:43:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-01-12 10:43:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-logo-di-tele-par-plantu]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="charlie-hebdo"><![CDATA[charlie Hebdo]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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	<item>
		<title>Création d&#039;une marque Business France</title>
		<link>http://yannickbourenane.com/preprod/2015/01/15/creation-dune-marque-business-france/</link>
		<pubDate>Thu, 15 Jan 2015 06:46:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10960</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logo-business-france_5181479.jpg"><img class="aligncenter size-full wp-image-10961" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logo-business-france_5181479.jpg" alt="logo-business-france_5181479" width="605" height="270" /></a>UBIFrance et l'Agence française pour les investissements internationaux (AFII) fusionnent pour devenir <a href="http://www.businessfrance.fr/home_en.html">Business France</a>. Comme son nom -International- et son logo -tricolore- l'indiquent désormais de façon quasiment générique, l'organisation va promouvoir les investissements étrangers en France et le développement des entreprises françaises à l'étranger.

<!--more-->
<div class="copy-paste-block">
<div class="copy-paste-block">Business France existe depuis le 1er janvier 2015, le logo a été présenté le lundi 5 janvier par les deux ministres ayant autorité sur la structure : Laurent Fabius (ministre de l'Affaires étrangères) et Emmanuel Macron (ministre de l'Economie).</div>
La campagne qui sera lancée par Business France "Creative France" va mettre en avant les atouts et idées nouvelles  de nos entreprises françaises.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10960</wp:post_id>
		<wp:post_date><![CDATA[2015-01-15 07:46:15]]></wp:post_date>
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		<category domain="post_tag" nicename="business-france"><![CDATA[business france]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:comment_id>180182</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.37.128.122]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-16 12:38:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-16 11:38:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Assez triste pour un logo promouvant les idées nouvelles de nos belles entreprises !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>181145</wp:comment_id>
			<wp:comment_author><![CDATA[Virginie Mahé]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[virginie@souple.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.80.135.7]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-19 09:38:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-19 08:38:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qui a réalisé ce logo svp ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>181177</wp:comment_id>
			<wp:comment_author><![CDATA[johnny]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[johnny@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.23.122.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-19 11:15:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-19 10:15:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sorry, mais c'est assez proche de made in Britain
http://www.creativereview.co.uk/images/uploads/2014/01/mibverticallogoup_0.jpg]]></wp:comment_content>
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		<title>L&#039;incruste de Nicolas Sarkozy raillée sur le web</title>
		<link>http://yannickbourenane.com/preprod/2015/01/16/lincruste-de-nicolas-sarkozy-raillee-sur-le-web/</link>
		<pubDate>Thu, 15 Jan 2015 23:52:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10963</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni6sz0CYq81qc5698o1_1280.jpg"><img class="aligncenter size-full wp-image-10983" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni6sz0CYq81qc5698o1_1280.jpg" alt="tumblr_ni6sz0CYq81qc5698o1_1280" width="1280" height="720" /></a>Lors de la marche républicaine du dimanche 11 janvier 2015, l'incruste de Nicolas Sarkozy au premier rang parmi les chefs d’État a généré railleries et détournements sur Internet. En voici quelques uns #jesuisnico

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3xgkSK7B1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10978" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3xgkSK7B1u892lzo1_1280.jpg" alt="tumblr_ni3xgkSK7B1u892lzo1_1280" width="960" height="397" /></a><!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni481elpBM1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10993" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni481elpBM1u892lzo1_1280.jpg" alt="tumblr_ni481elpBM1u892lzo1_1280" width="623" height="393" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/B7LwgdlIUAA8Df0.jpg"><img class="aligncenter size-full wp-image-10964" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/B7LwgdlIUAA8Df0.jpg" alt="B7LwgdlIUAA8Df0" width="1022" height="458" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni2a0k8jJx1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10965" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni2a0k8jJx1u892lzo1_1280.jpg" alt="tumblr_ni2a0k8jJx1u892lzo1_1280" width="976" height="549" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni2a95JlHl1u892lzo1_400.jpg"><img class="aligncenter size-full wp-image-10966" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni2a95JlHl1u892lzo1_400.jpg" alt="tumblr_ni2a95JlHl1u892lzo1_400" width="400" height="300" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni2ad9cTMy1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10967" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni2ad9cTMy1u892lzo1_1280.jpg" alt="tumblr_ni2ad9cTMy1u892lzo1_1280" width="600" height="462" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni2aswmnCJ1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10968" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni2aswmnCJ1u892lzo1_1280.jpg" alt="WAR &amp; CONFLICT BOOK ERA:  WORLD WAR II/PERSONALITIES" width="700" height="576" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni2orcmAEI1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10969" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni2orcmAEI1u892lzo1_1280.jpg" alt="tumblr_ni2orcmAEI1u892lzo1_1280" width="616" height="433" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3r7c40Bm1u892lzo1_400.jpg"><img class="aligncenter size-full wp-image-10970" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3r7c40Bm1u892lzo1_400.jpg" alt="tumblr_ni3r7c40Bm1u892lzo1_400" width="333" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3rag5ILM1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10971" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3rag5ILM1u892lzo1_1280.jpg" alt="tumblr_ni3rag5ILM1u892lzo1_1280" width="600" height="375" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3rdnClpN1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10972" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3rdnClpN1u892lzo1_1280.jpg" alt="tumblr_ni3rdnClpN1u892lzo1_1280" width="960" height="523" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3rvaR5aD1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10973" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3rvaR5aD1u892lzo1_1280.jpg" alt="tumblr_ni3rvaR5aD1u892lzo1_1280" width="600" height="300" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3rxo8eCZ1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10974" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3rxo8eCZ1u892lzo1_1280.jpg" alt="tumblr_ni3rxo8eCZ1u892lzo1_1280" width="599" height="464" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3vvbTQSw1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10975" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3vvbTQSw1u892lzo1_1280.jpg" alt="tumblr_ni3vvbTQSw1u892lzo1_1280" width="600" height="335" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3wbiI5JV1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10976" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3wbiI5JV1u892lzo1_1280.jpg" alt="tumblr_ni3wbiI5JV1u892lzo1_1280" width="600" height="375" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3wdnPxnE1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10977" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3wdnPxnE1u892lzo1_1280.jpg" alt="tumblr_ni3wdnPxnE1u892lzo1_1280" width="599" height="465" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3xo1ORtM1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10979" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3xo1ORtM1u892lzo1_1280.jpg" alt="tumblr_ni3xo1ORtM1u892lzo1_1280" width="599" height="409" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3xrqWy741u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10980" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3xrqWy741u892lzo1_1280.jpg" alt="tumblr_ni3xrqWy741u892lzo1_1280" width="599" height="251" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3zmjRll21u892lzo1_1280.png"><img class="aligncenter size-full wp-image-10981" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni3zmjRll21u892lzo1_1280.png" alt="tumblr_ni3zmjRll21u892lzo1_1280" width="599" height="319" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni6q0fegHU1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10982" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni6q0fegHU1u892lzo1_1280.jpg" alt="tumblr_ni6q0fegHU1u892lzo1_1280" width="620" height="349" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni29qs6hNA1u892lzo1_400.jpg"><img class="aligncenter size-full wp-image-10984" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni29qs6hNA1u892lzo1_400.jpg" alt="tumblr_ni29qs6hNA1u892lzo1_400" width="400" height="300" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni29rrbTrd1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10985" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni29rrbTrd1u892lzo1_1280.jpg" alt="tumblr_ni29rrbTrd1u892lzo1_1280" width="700" height="467" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni32oiyi7r1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10986" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni32oiyi7r1u892lzo1_1280.jpg" alt="tumblr_ni32oiyi7r1u892lzo1_1280" width="1280" height="720" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni32r1Q1uY1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10987" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni32r1Q1uY1u892lzo1_1280.jpg" alt="tumblr_ni32r1Q1uY1u892lzo1_1280" width="1022" height="439" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni38yjSsfE1u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10988" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni38yjSsfE1u892lzo1_1280.jpg" alt="tumblr_ni38yjSsfE1u892lzo1_1280" width="1024" height="576" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni40qpnvof1u892lzo1_1280.png"><img class="aligncenter size-full wp-image-10989" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni40qpnvof1u892lzo1_1280.png" alt="tumblr_ni40qpnvof1u892lzo1_1280" width="600" height="887" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni41naF4E21u892lzo1_500.jpg"><img class="aligncenter size-full wp-image-10990" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni41naF4E21u892lzo1_500.jpg" alt="tumblr_ni41naF4E21u892lzo1_500" width="400" height="622" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni41r95Y811u892lzo1_1280.jpg"><img class="aligncenter size-full wp-image-10991" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni41r95Y811u892lzo1_1280.jpg" alt="tumblr_ni41r95Y811u892lzo1_1280" width="600" height="891" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni47ldgB491u892lzo1_1280.png"><img class="aligncenter size-full wp-image-10992" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tumblr_ni47ldgB491u892lzo1_1280.png" alt="tumblr_ni47ldgB491u892lzo1_1280" width="992" height="794" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>10963</wp:post_id>
		<wp:post_date><![CDATA[2015-01-16 00:52:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-01-15 23:52:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[lincruste-de-nicolas-sarkozy-raillee-sur-le-web]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[incruste sarkozy]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[incruste sarkozy]]></wp:meta_value>
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			<wp:meta_value><![CDATA[44]]></wp:meta_value>
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		<title>L&#039;université Panthéon Sorbonne renforce sa marque</title>
		<link>http://yannickbourenane.com/preprod/2015/01/19/luniversite-pantheon-sorbonne-renforce-sa-marque/</link>
		<pubDate>Mon, 19 Jan 2015 09:11:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=10995</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/actu_24505_BandeauFiche2013.jpg"><img class="aligncenter size-full wp-image-10996" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/actu_24505_BandeauFiche2013.jpg" alt="actu_24505_BandeauFiche2013" width="800" height="337" /></a>L'<a href="http://www.univ-paris1.fr/services/communication/">université française</a> la plus connue à l'étranger, Panthéon Sorbonne, modifie son logo pour aller dans le sens de l'histoire : Paris 1 rend prédominant son atout majeur "Panthéon Sorbonne" dans le bloc identitaire et s'ancre sur la représentation visuelle du Dôme de la chapelle de la Sorbonne associé au fronton du Panthéon.
<!--more-->Voici la vidéo du <a href="https://www.youtube.com/watch?v=LK0JLM0SwWY">lancement du logo.</a>
Cette remarquable identité visuelle a été conçue par le designer Gérard Caron, fondateur de la première agence de design en France : Carré Noir qui appartient désormais à Publicis.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/banniere_fb_new_logo.jpg"><img class="aligncenter size-full wp-image-10997" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/banniere_fb_new_logo.jpg" alt="banniere_fb_new_logo" width="851" height="315" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logo-univ-paris1.fr_.png"><img class="aligncenter size-full wp-image-10998" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logo-univ-paris1.fr_.png" alt="logo-univ-paris1.fr" width="296" height="105" /></a>]]></content:encoded>
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		<wp:post_id>10995</wp:post_id>
		<wp:post_date><![CDATA[2015-01-19 10:11:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-01-19 09:11:02]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[luniversite-pantheon-sorbonne-renforce-sa-marque]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="pantheon"><![CDATA[panthéon]]></category>
		<category domain="post_tag" nicename="sorbonne"><![CDATA[sorbonne]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[L'université Panthéon Sorbonne]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[L'université Panthéon Sorbonne]]></wp:meta_value>
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			<wp:meta_value><![CDATA[53]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>181161</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-19 10:29:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-19 09:29:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le lien de la vidéo n'existe pas :(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>181176</wp:comment_id>
			<wp:comment_author><![CDATA[Arbundle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.31.233.66]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-19 11:05:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-19 10:05:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La mise en avant du dôme - qu'il soit de la chapelle ou du panthéon - ne va pas simplifier la distinction avec l'université de Paris-Sorbonne (qui est sans doute, elle, la plus connue au monde).
http://www.paris-sorbonne.fr/]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>181231</wp:comment_id>
			<wp:comment_author><![CDATA[alix]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[logonews@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-19 16:47:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-19 15:47:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est réparé :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>181161</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>181236</wp:comment_id>
			<wp:comment_author><![CDATA[johnny]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[johnny@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.23.122.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-19 17:05:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-19 16:05:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tiens, BFM fait du design…]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>181928</wp:comment_id>
			<wp:comment_author><![CDATA[Gaebor]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[willouboy91@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.224.122.91]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-21 17:16:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-21 16:16:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@johnny (je ris déjà du pseudo bien beauf...) Que répondre à ça... Les couleurs de l'Université Paris 1 ont toujours été le jaune or, le blanc et le bleu roi, symbole de la royauté et l'importance qui été accordé à cette université dès sa création sous l'Ancien Régime. Au lieu de dire des choses ridicules, il serait bien de se renseigner un temps soit peu.
Cordialement,
Un étudiant et défenseur de Paris1]]></wp:comment_content>
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			<wp:comment_parent>181236</wp:comment_parent>
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	</item>
	<item>
		<title>Le logo d&#039;Andy Murray</title>
		<link>http://yannickbourenane.com/preprod/2015/01/21/le-logo-dandy-murray/</link>
		<pubDate>Tue, 20 Jan 2015 23:46:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11003</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/am2_0.jpg"><img class="aligncenter size-full wp-image-11004" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/am2_0.jpg" alt="am2_0" width="1191" height="714" /></a>Le tennisman écossais, <a href="http://www.andymurray.com/feature/andy-launches-new-logo/">Andy Murray </a>vient de créer sa propre marque via un monogramme aux allure rebelles.
<!--more-->
Le M se présente dans le A, les fûts sont pointus et l'ensemble penché, cette nouvelle identité visuelle évoque le dynamisme et l'agressivité nécessaire au 6ème joueur mondial. Pour les initiés, les chiffres 77 (et non 177) se cachent dans ce logo, notamment en hommage à sa victoire à Wimbledon un 07/07. L'identité a été conçue par Aesop.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/AM77_PR_011-560x339@2x.jpg"><img class="aligncenter size-full wp-image-11007" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/AM77_PR_011-560x339@2x.jpg" alt="AM77_PR_011-560x339@2x" width="1119" height="678" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/AM77_PR_02-560x339@2x.jpg"><img class="aligncenter size-full wp-image-11006" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/AM77_PR_02-560x339@2x.jpg" alt="AM77_PR_02-560x339@2x" width="1119" height="678" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/am77_02-web-750x370@2x.jpg"><img class="aligncenter size-full wp-image-11005" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/am77_02-web-750x370@2x.jpg" alt="am77_02-web-750x370@2x" width="1500" height="740" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11003</wp:post_id>
		<wp:post_date><![CDATA[2015-01-21 00:46:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-01-20 23:46:54]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="andy-murrray"><![CDATA[andy murrray]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="tennis"><![CDATA[tennis]]></category>
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		<title>Le nouveau Stratégies</title>
		<link>http://yannickbourenane.com/preprod/2015/01/20/strategies-renforce-sa-marque/</link>
		<pubDate>Mon, 19 Jan 2015 23:01:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11009</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_Strategies_01.2015.jpg"><img class="aligncenter size-full wp-image-11010" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_Strategies_01.2015.jpg" alt="Logonews_Strategies_01.2015" width="827" height="370" /></a> Créé en 1971, Stratégies s'est imposé comme l'hebdomadaire des professionnels du marketing et de la communication. Devenu éditeur de presse, Stratégies est racheté en 1990 par Intescia, précédemment Reed Business Information. Nécessairement, le titre Stratégies n'a lui pas changé de nom mais dévoile une nouvelle identité visuelle et une formule plus mature.
<!--more-->D'avantage statutaire, la nouvelle identité visuelle s'inscrit désormais en capitales au lieu des bas de casse. Enfin, elle prend soin de garder son point rouge et carré, dont le rôle d'identifiant est renforcé. Le point rouge s'insère solidairement dans le bloc marque qui se solidifie par là même. La nouvelle signature de la marque "au cœur de toutes les stratégies" est astucieuse. Nouvelle formule à découvrir en vrai !
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Strategies.jpg"><img class="aligncenter size-full wp-image-11011" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Strategies.jpg" alt="Strategies" width="650" height="353" /></a>«<em> L’objectif de cette refonte est de renforcer notre leadership, et d’adopter une approche du monde des marques : plus ouverte, qualitative, représentative de la vitalité de notre secteur. Avec un hebdomadaire plus moderne, offrant une analyse approfondie de l’actualité, nous voulons offrir un vrai plaisir de lecture en fin de semaine. Parallèlement, la complémentarité avec nos médias numériques (web, appli, newsletters) est renforcée, avec plus d’information continue, en particulier le matin</em>» affirme Sandrine Matichard, éditrice de <a href="http://www.intescia.com/presse/strategies-lance-une-nouvelle-formule-de-l-hebdomadaire">Stratégies</a>.

Aujourd'hui, Stratégies diffuse près de 12 000 exemplaires.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11009</wp:post_id>
		<wp:post_date><![CDATA[2015-01-20 00:01:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-01-19 23:01:39]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_oembed_131538a4009d97bf48ff2540b64eb610]]></wp:meta_key>
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		<title>Quick attaque</title>
		<link>http://yannickbourenane.com/preprod/2015/01/22/quick-attaque/</link>
		<pubDate>Wed, 21 Jan 2015 23:20:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11013</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_Quick_01.2015.jpg"><img class="aligncenter size-full wp-image-11014" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_Quick_01.2015.jpg" alt="Logonews_Quick_01.2015" width="827" height="370" /></a> Le n°2 des fast food en France, <a href="http://www.quick.fr/">Quick</a>, reprend l'offensive publicitaire avec Jesus et en profite pour revoir son identité visuelle. Exit la hutte, Quick et son ineffable Q s'affichent en drapeau, de manière plus impactante, son rouge s'intensifie. La typographie renoue avec celle du logo des débuts, elle est plus dodue et généreuse. Et avec la nouvelle signature, le positionnement sur le goût s'en trouve renforcé par moins d'ostentation. Un nouvel effet "superdiscount" se dégagent de la combinaison du rouge aguicheur à l'italique.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logo-quick-1975_2003WEB.jpg"><img class="aligncenter size-full wp-image-11019" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logo-quick-1975_2003WEB.jpg" alt="logo-quick-1975_2003WEB" width="590" height="118" /></a>
<!--more-->

<img class="aligncenter size-full wp-image-11015" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-15.46.30.png" alt="Capture d’écran 2015-01-19 à 15.46.30" width="1748" height="1316" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-15.47.01.png"><img class="aligncenter size-full wp-image-11016" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-15.47.01.png" alt="Capture d’écran 2015-01-19 à 15.47.01" width="890" height="1312" /></a>Certains reprocheront que le logo n'est pas sans rapeller celui de LU, également, blanc sur drapeau rouge et dans l'alimentaire. Cela étant, l'approche et la typographie restent très éloignées. L'identité visuelle a été conçue par l'agence Carré Noir du Groupe Publicis.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11013</wp:post_id>
		<wp:post_date><![CDATA[2015-01-22 00:20:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-01-21 23:20:41]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="quick"><![CDATA[quick]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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		<wp:comment>
			<wp:comment_id>182143</wp:comment_id>
			<wp:comment_author><![CDATA[Arbundle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.31.233.66]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-22 08:58:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-22 07:58:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Au moins, le message est clair : du gras partout ! :-)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>182160</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-22 10:08:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-22 09:08:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[:-))) Et pan !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>182143</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>182682</wp:comment_id>
			<wp:comment_author><![CDATA[Olio]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[merindol.olivier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.0.31.66]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-23 15:10:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-23 14:10:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En tout cas, la marque on l'a bien LU.

Choix risqué ou délibéré ?]]></wp:comment_content>
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			<wp:comment_id>184439</wp:comment_id>
			<wp:comment_author><![CDATA[adamski]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[inzepocket1@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[212.68.241.29]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-26 22:51:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-26 21:51:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quick entreprise belge, créée en Belgique en 1971 (!) par le groupe GB-INNO-BM (d'où le nom "QUICK GB" à l'origine). 
Innefable s'écrit ineffable !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>184469</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-26 23:51:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-26 22:51:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En effet, entreprise belge, mais tout de même N°2 des fast food en France
Je crois par ailleurs que cette entreprise n'est plus belge....]]></wp:comment_content>
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			<wp:comment_parent>184439</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>184601</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-27 12:26:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-27 11:26:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En effet, l'entreprise est française depuis 2007. (je pensais que c'était depuis plus longtemps, mais non !)

http://fr.wikipedia.org/wiki/Quick_(restauration)]]></wp:comment_content>
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			<wp:comment_parent>184469</wp:comment_parent>
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	</item>
	<item>
		<title>4ème logo en 7 ans pour Jardiland</title>
		<link>http://yannickbourenane.com/preprod/2015/01/26/4eme-logo-en-7-ans-pour-jardiland/</link>
		<pubDate>Sun, 25 Jan 2015 23:57:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11022</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_jardiland_01.2015.jpg"><img class="aligncenter size-full wp-image-11023" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_jardiland_01.2015.jpg" alt="Logonews_jardiland_01.2015" width="827" height="370" /></a>
Depuis que <a href="http://www.jardiland.com/">Jardiland</a> a quitté son logo arc-en-ciel en 2009, l'enseigne de jardinerie tâtonne pour choisir sa nouvelle identité visuelle. Créée en 1973, l'enseigne représente aujourd'hui plus de 200 magasins. Jardiland affiche désormais un logo plus simple et mature tout en revendiquant la couleur ensoleillée orange. En lui souhaitant que cette identité se stabilise, la nouvelle signature semble davantage relever de la coquetterie.
<!--more-->Voici tous les logos de l'enseigne depuis 1973 que l'on peut trouver sur leur site web.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-15.58.48.png"><img class="aligncenter size-full wp-image-11024" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-15.58.48.png" alt="Capture d’écran 2015-01-19 à 15.58.48" width="354" height="1100" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11022</wp:post_id>
		<wp:post_date><![CDATA[2015-01-26 00:57:59]]></wp:post_date>
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		<wp:post_name><![CDATA[4eme-logo-en-7-ans-pour-jardiland]]></wp:post_name>
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		<wp:post_password><![CDATA[]]></wp:post_password>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="post_tag" nicename="jardiland"><![CDATA[jardiland]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_oembed_4ab41759679bcb0adc019f6514456fa9]]></wp:meta_key>
			<wp:meta_value><![CDATA[{{unknown}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo jardiland]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo jardiland]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[45]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>184302</wp:comment_id>
			<wp:comment_author><![CDATA[Joë]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jmpersocompte@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.90.197.58]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-26 15:28:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-26 14:28:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nostalgie sur le logo de 1987 à 2006, l'un des plus chaleureux...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>184590</wp:comment_id>
			<wp:comment_author><![CDATA[Arbundle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.39.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-27 09:39:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-27 08:39:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est la même agence inventive que celle qui a fait le logo du département du Nord ? :-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>184762</wp:comment_id>
			<wp:comment_author><![CDATA[yoda]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rfegjig@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-27 22:05:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-27 21:05:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mon Dieu... mais quelle connerie de se séparer des pictos, ça commence à bien faire!!! Toutes les marques commencent à faire ça. Quelle régression! Ça pique aux yeux... Ras-le-bol du flat design (si c'est pour en plus se retrouver avec des "choses" aussi banales et fadasses... NON, MERCI!). C'est se tirer une balle dans le pied, franchement. Typo sans caractère en plus (sans mauvais jeu de mot) ^^... Plus aucun picto qui ne rappelle une plante ou une fleur ou un arbre. Pas même de couleur verte qui rappellerait l'élément chlorophylle. Il est GRAND TEMPS que nos chers designer français "incompris" aillent faire un stage intensif de création et d'inspirations chez nos confrères soit britanniques soit allemands soit américains... Faites-nous RÊVER!!!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>184765</wp:comment_id>
			<wp:comment_author><![CDATA[yoda]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rfegjig@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-27 22:07:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-27 21:07:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Jardiland affiche désormais un logo plus simple et mature" -&gt; "plus mature"? Je ne vois pas en quoi. Ils auraient dû garder le logo de 2009 qui était très bien.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>209319</wp:comment_id>
			<wp:comment_author><![CDATA[Loofok]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[1234567@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.92.118]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-27 12:28:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-27 11:28:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il ne faut pas juger une nouvelle identité de marque juste avec un logo sorti de son contexte.
http://www.wipbrands.fr/project/jardiland]]></wp:comment_content>
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		<title>Et VOILA un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2015/01/27/et-voila-un-nouveau-logo/</link>
		<pubDate>Mon, 26 Jan 2015 23:07:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11026</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_voila_01.2015.jpg"><img class="aligncenter size-full wp-image-11029" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_voila_01.2015.jpg" alt="Logonews_voila_01.2015" width="827" height="370" /></a>Souvenez-vous, en juillet 1998, <a href="http://www.voila.fr/">Voilà</a> était le 2ème moteur de recherche le plus fréquenté en France. La restructuration du marché a fait évoluer son offre à plusieurs reprises. Désormais, Voilà veut s'ériger en portail de référence pour les sorties. <!--more-->Deuxième identité penchée du mois (Cf le <a href="http://yannickbourenane.com/preprod/2015/01/22/quick-attaque/">nouveau logo de Quick</a>), Voilà présente une identité cartoonesque, dont l'accent grave sur le A est astucieusement intégré au bloc marque. L'entreprise a la juste audace de tourner le dos à son ancienne image et a également eu la bonne idée de quitter son sourire, signe qu'elle partageait avec Amazon ou encore les pagesjaunes, pour imposer une identité plus mature.
<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-16.14.18.png"><img class="aligncenter size-full wp-image-11027" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-16.14.18.png" alt="Capture d’écran 2015-01-19 à 16.14.18" width="2244" height="1384" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Voila.gif"><img class="aligncenter size-full wp-image-11028" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Voila.gif" alt="Voila" width="200" height="200" /></a>]]></content:encoded>
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		<wp:post_id>11026</wp:post_id>
		<wp:post_date><![CDATA[2015-01-27 00:07:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-01-26 23:07:45]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[et-voila-un-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:comment_id>184602</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-27 12:36:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-27 11:36:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A l'époque de leur puissance, ils avaient comme signature "Faites un voeux et puis Voilà". Pour un moteur de recherche c'était vraiment bien trouvé.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>184758</wp:comment_id>
			<wp:comment_author><![CDATA[yoda]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rfegjig@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-27 21:57:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-27 20:57:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne savais même pas que ça existait encore... Je croyais que cette marque avait été reléguée au rang de la Préhistoire d'Internet à l'instar de Caramail / Lycos ou de MSN Messenger... Par contre le choix du bleu est glacial. il aurait fallu l'association des 4 couleurs suivantes : mauve-fuchsia-jaune-orange afin d'avoir quelque chose de convivial. Dommage... Dernier rebranding avant liquidation?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>184760</wp:comment_id>
			<wp:comment_author><![CDATA[yoda]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rfegjig@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-27 22:01:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-27 21:01:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Attention, Alix, il semblerait en fait que le précédent logo n'était pas celui-là mais bien celui-ci : http://lol.net/g/voila-fr.jpg

Par contre, celui présenté comme étant celui d'avant sur votre site est celui d'origine qui était présent au début des années 2000 et qui aura duré le plus longtemps...]]></wp:comment_content>
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	<item>
		<title>Le nouveau logo de l&#039;autre suédois</title>
		<link>http://yannickbourenane.com/preprod/2015/01/28/le-nouveau-logo-de-lautre-suedois/</link>
		<pubDate>Tue, 27 Jan 2015 23:20:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11031</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_Electrolux_01.2015.jpg"><img class="aligncenter size-full wp-image-11032" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_Electrolux_01.2015.jpg" alt="Logonews_Electrolux_01.2015" width="827" height="370" /></a>Leader mondial de l'électroménager avec près de 60 000 collaborateurs dans le monde, <a href="http://www.electrolux.fr/">Electrolux </a>est l'autre géant suédois, dont on connait un peu moins les origines. Et pourtant, le logo qu'Electrolux a modifié donne justement à lire, en creux, cet attachement au design, patrimoine national. En réalité, Seule la typographie a subi un lifting. Le signe, créé en 1962 et qui pourrait être qualifié d'osé une fois tourné à 90°, a été maintenu telle la signature d'un grand designer.
<!--more-->Voir sur youtube l'<a href="https://www.youtube.com/watch?v=UWQYZ_oWCp0">évolution du logo</a>.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-16.24.46.png"><img class="aligncenter size-full wp-image-11034" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-16.24.46.png" alt="Capture d’écran 2015-01-19 à 16.24.46" width="2254" height="1164" /></a>
"<em>Particulièrement distinctif, ce symbole placé au premier plan véhicule modernité et innovation, tout en conservant l’association des valeurs de confiance et de qualité que les consommateurs attendent de notre marque"</em>, déclare MaryKay Kopf, directrice marketing monde du groupe Electrolux.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/000112420_illustration_large.jpg"><img class="aligncenter size-full wp-image-11035" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/000112420_illustration_large.jpg" alt="000112420_illustration_large" width="630" height="435" /></a>]]></content:encoded>
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		<wp:post_id>11031</wp:post_id>
		<wp:post_date><![CDATA[2015-01-28 00:20:12]]></wp:post_date>
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		<category domain="post_tag" nicename="electrolux"><![CDATA[electrolux]]></category>
		<category domain="post_tag" nicename="ikea"><![CDATA[ikea]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[49]]></wp:meta_value>
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			<wp:comment_id>184964</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.14.182.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-28 11:01:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-28 10:01:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouf ! Ils ont gardé leur string à 90° !]]></wp:comment_content>
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			<wp:comment_id>185056</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2015-01-28 16:08:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-28 15:08:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comment perdre toute personnalité avec une couleur et une typo...]]></wp:comment_content>
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	<item>
		<title>Et vive le Pukkelpop</title>
		<link>http://yannickbourenane.com/preprod/2015/01/23/et-vive-le-pukkelpop/</link>
		<pubDate>Thu, 22 Jan 2015 23:59:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11041</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11043" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-16.53.45.png" alt="Capture d’écran 2015-01-19 à 16.53.45" width="1438" height="384" />C'est vendredi, voici un hommage à la nouvelle identité visuelle si facétieuse du Festival Belge de musique contemporaine <a href="http://www.pukkelpop.be/nl/">Pukkelpop</a>. Il faut se rendre sur le site pour s'amuser à la voir s'animer .<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/10391447_10152584158209249_3282025797307383582_n.png">
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-16.54.02.png"><img class="aligncenter size-full wp-image-11046" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-16.54.02.png" alt="Capture d’écran 2015-01-19 à 16.54.02" width="1486" height="740" /></a>]]></content:encoded>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="post_tag" nicename="festival"><![CDATA[festival]]></category>
		<category domain="post_tag" nicename="musique"><![CDATA[musique]]></category>
		<category domain="post_tag" nicename="pukkelpop"><![CDATA[pukkelpop]]></category>
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		<title>Le Forum Grimaldi fête ses 15 ans avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2015/01/29/le-forum-grimaldi-fete-ses-15-ans-avec-un-nouveau-logo/</link>
		<pubDate>Thu, 29 Jan 2015 12:34:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11037</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_Grimaldi_01.2015.jpg"><img class="aligncenter size-full wp-image-11038" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_Grimaldi_01.2015.jpg" alt="Logonews_Grimaldi_01.2015" width="827" height="370" /></a>
Fondé en 2000, le palais des congrès de Monaco, baptisé du nom de la famille régnante, <a href="http://www.grimaldiforum.com/fr/index">Forum Grimaldi,</a> abrite sur 70 000 m2 des expositions culturelles et des événements professionnels comme le salon Luxe Pack, bien connu des professionnels de la communication. Pour ses 15 ans, le Forum lifte son logo pour l'assagir, le simplifier, tout en conservant les couleurs des armoiries de la principauté. Le monogramme fait la part belle au caractère patrimonial du nom de la marque.
<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-16.35.15.png"><img class="aligncenter size-full wp-image-11039" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-19-à-16.35.15.png" alt="Capture d’écran 2015-01-19 à 16.35.15" width="2352" height="1294" /></a>]]></content:encoded>
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		<wp:post_id>11037</wp:post_id>
		<wp:post_date><![CDATA[2015-01-29 13:34:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-01-29 12:34:22]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-forum-grimaldi-fete-ses-15-ans-avec-un-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="post_tag" nicename="forum"><![CDATA[forum]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="grimaldi"><![CDATA[grimaldi]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
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		<title>Bill Tornade rectifie son logo</title>
		<link>http://yannickbourenane.com/preprod/2015/02/03/bill-tornade-rectifie-son-logo/</link>
		<pubDate>Mon, 02 Feb 2015 23:15:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11056</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_Bill-Tornade_01.2014.jpg"><img class="aligncenter size-full wp-image-11087" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_Bill-Tornade_01.2014.jpg" alt="Logonews_Bill Tornade_01.2014" width="827" height="370" /></a>Eté 2014, la marque de mode parisienne <a href="http://www.billtornade.com/la-maison-billtornade/">Bill Tornade</a>, née en 1977, a cherché à se repositionner sur l'univers luxe et masculin. La marque a accueilli avec audace une nouvelle directrice artistique, Sylvia Reille, issue de l'univers du prêt à porter féminin qui a notamment choisi de remodeler le logo et de créer un signe reconnaissable. La nouvelle identité distingue le prénom du nom et se lit dans une typographique plus classique que la précédente. En revanche, le nom Bill, manuscrit et tourné à 90° s'exprime tel une élégante tornade, placé sur le bas des chemises et des sweats.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-26-à-17.03.42.png"><img class="aligncenter size-full wp-image-11088" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-26-à-17.03.42.png" alt="Capture d’écran 2015-01-26 à 17.03.42" width="440" height="430" />
</a><!--more-->
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/bill3.jpg"><img class="aligncenter size-full wp-image-11091" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/bill3.jpg" alt="bill3" width="660" height="330" /></a>Témoignage de Sylvia : "<em>Il y a une dizaine d'années, l'identité forte de la marque était très rock'n'roll, avec des fits très slim et un pantalon star, le "Elvis". Au fil du temps - comme pour toutes les maisons - cette identité s'est un peu diluée, Bill Tornade avait besoin d'un nouveau souffle. Je suis arrivée en septembre 2013, pour créer une identité 2014 en restant sur l'univers Bill Tornade : aujourd'hui, le "rock" n'est plus très à la mode; j'avais envie de revenir sur quelque chose de plus doux, de plus "clean"</em>".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11056</wp:post_id>
		<wp:post_date><![CDATA[2015-02-03 00:15:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-02 23:15:04]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[bill-tornade-rectifie-son-logo]]></wp:post_name>
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		<category domain="post_tag" nicename="bill-tornade"><![CDATA[bill tornade]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="post_tag" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510288109;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:673;}i:1;a:1:{s:2:"id";i:10387;}i:2;a:1:{s:2:"id";i:367;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>187567</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-03 10:56:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-03 09:56:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je le trouve totalement déséquilibré ce nouveau logo et sans la force et la personnalité de l'ancien.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1422957395.7743170261383056640625;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>187621</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.24.217.29]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-03 13:15:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-03 12:15:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis d'accord... il est assez étonnant, TORNADE est disproportionné, Paris prend le pas sur Bill ... on ne sait plus qui fait quoi ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>187567</wp:comment_parent>
			<wp:comment_user_id>1</wp:comment_user_id>
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	</item>
	<item>
		<title>Ikea Man détourné en de multiples personnages</title>
		<link>http://yannickbourenane.com/preprod/2015/02/20/ikea-man-detourne-en-de-multiples-personnages/</link>
		<pubDate>Thu, 19 Feb 2015 23:39:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11066</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/2.jpg"><img class="size-full wp-image-11067 alignleft" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/2.jpg" alt="2" width="1000" height="1400" /></a>
C'est vendredi, voici le graphiste Sedki Alimam qui s'est amusé à faire revêtir au personnage Ikea Man que l'on retrouve sur les manuels du géant suédois de l'ameublement, de multiples rôles et formes également iconiques.
<img class="aligncenter size-full wp-image-11068" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/3.jpg" alt="3" width="1000" height="1400" />

<!--more--> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/4.jpg"><img class="aligncenter size-full wp-image-11069" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/4.jpg" alt="4" width="1000" height="1400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/6.jpg"><img class="aligncenter size-full wp-image-11070" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/6.jpg" alt="6" width="1000" height="1400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/7.jpg"><img class="aligncenter size-full wp-image-11071" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/7.jpg" alt="7" width="1000" height="1400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/9.jpg"><img class="aligncenter size-full wp-image-11072" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/9.jpg" alt="9" width="1000" height="1400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/10.jpg"><img class="aligncenter size-full wp-image-11073" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/10.jpg" alt="10" width="1000" height="1400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/11.jpg"><img class="aligncenter size-full wp-image-11074" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/11.jpg" alt="11" width="1000" height="1440" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/21.jpg"><img class="aligncenter size-full wp-image-11075" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/21.jpg" alt="21" width="1000" height="1823" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/31.jpg"><img class="aligncenter size-full wp-image-11076" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/31.jpg" alt="31" width="1000" height="1823" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/41.jpg"><img class="aligncenter size-full wp-image-11077" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/41.jpg" alt="41" width="1000" height="1823" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/51.jpg"><img class="aligncenter size-full wp-image-11078" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/51.jpg" alt="51" width="1000" height="1823" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/61.jpg"><img class="aligncenter size-full wp-image-11079" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/61.jpg" alt="61" width="1000" height="1823" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Animated.gif"><img class="aligncenter size-full wp-image-11081" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Animated.gif" alt="Animated" width="1000" height="1400" /></a>   .]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11066</wp:post_id>
		<wp:post_date><![CDATA[2015-02-20 00:39:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-19 23:39:40]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[ikea-man-detourne-en-de-multiples-personnages]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="detournement"><![CDATA[détournement]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="ikea"><![CDATA[ikea]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[ikea man]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[ikea man détourné]]></wp:meta_value>
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			<wp:meta_value><![CDATA[58]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510483669;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12368;}i:1;a:1:{s:2:"id";i:1036;}i:2;a:1:{s:2:"id";i:823;}}}}]]></wp:meta_value>
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	<item>
		<title>Le nouveau France Loisirs</title>
		<link>http://yannickbourenane.com/preprod/2015/01/29/le-nouveau-france-loisirs/</link>
		<pubDate>Thu, 29 Jan 2015 10:10:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11090</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_France-Loisirs_01.2015.jpg"><img class="aligncenter size-full wp-image-11094" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_France-Loisirs_01.2015.jpg" alt="Logonews_France Loisirs_01.2015" width="827" height="370" /></a>

Fin décembre 2014, le club <a href="http://www.franceloisirs.com/pages/club">France Loisirs </a>modifiait son identité visuelle et élargissait son offre de loisirs. Il suit et épouse, avec un certain temps de décalage, la nouvelle identité visuelle de la marque France, également manuscrite et se sépare ainsi du symbole du livre, devenu trop restrictif.
<!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/553271_10154851175025696_2228639882364604277_n.png"><img class="aligncenter size-full wp-image-11095" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/553271_10154851175025696_2228639882364604277_n.png" alt="553271_10154851175025696_2228639882364604277_n" width="180" height="180" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/10888775_10154933515855696_1113605718445384864_n.jpg"><img class="aligncenter size-full wp-image-11096" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/10888775_10154933515855696_1113605718445384864_n.jpg" alt="10888775_10154933515855696_1113605718445384864_n" width="851" height="315" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-26-à-17.21.50.png"><img class="aligncenter size-full wp-image-11097" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-26-à-17.21.50.png" alt="Capture d’écran 2015-01-26 à 17.21.50" width="1998" height="1002" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logo_marque_france_rendez_vous_en_france.png"><img class="aligncenter size-full wp-image-11098" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logo_marque_france_rendez_vous_en_france.png" alt="logo_marque_france_rendez_vous_en_france" width="600" height="410" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11090</wp:post_id>
		<wp:post_date><![CDATA[2015-01-29 11:10:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-01-29 10:10:33]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouveau-france-loisirs]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france-loisirs"><![CDATA[france loisirs]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510696203;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14531;}i:1;a:1:{s:2:"id";i:12432;}i:2;a:1:{s:2:"id";i:11876;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>185778</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-30 09:49:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-30 08:49:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca perd toute personnalité...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Quand un logo change de couleur</title>
		<link>http://yannickbourenane.com/preprod/2015/02/06/quand-un-logo-change-de-couleur/</link>
		<pubDate>Thu, 05 Feb 2015 23:51:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11101</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-facebook-twitter-logos-B.jpg"><img class="aligncenter size-full wp-image-11103" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-facebook-twitter-logos-B.jpg" alt="tbcs-facebook-twitter-logos-B" width="886" height="443" /></a>C'est vendredi et cela donne le tournis. La graphiste brésilienne Paula Rupolo s'est amusée a intervenir des couleurs de logos entre concurrents. Voici huit détournements.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-ferrari-bmw-logos-B.jpg"><img class="aligncenter size-full wp-image-11104" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-ferrari-bmw-logos-B.jpg" alt="tbcs-ferrari-bmw-logos-B" width="886" height="443" /></a><!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-coca-cola-pepsi-logos-B.jpg"><img class="aligncenter size-full wp-image-11102" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-coca-cola-pepsi-logos-B.jpg" alt="tbcs-coca-cola-pepsi-logos-B" width="886" height="443" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-google-yahoo-logos-B.jpg"><img class="aligncenter size-full wp-image-11105" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-google-yahoo-logos-B.jpg" alt="tbcs-google-yahoo-logos-B" width="886" height="443" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-mastercard-visa-logos-B.jpg"><img class="aligncenter size-full wp-image-11106" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-mastercard-visa-logos-B.jpg" alt="tbcs-mastercard-visa-logos-B" width="886" height="443" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-mcdonalds-subway-logos-B.jpg"><img class="aligncenter size-full wp-image-11107" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-mcdonalds-subway-logos-B.jpg" alt="tbcs-mcdonalds-subway-logos-B" width="886" height="443" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-microsoft-apple-logos-B.jpg"><img class="aligncenter size-full wp-image-11108" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-microsoft-apple-logos-B.jpg" alt="tbcs-microsoft-apple-logos-B" width="886" height="443" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-samsung-nokia-logos-B.jpg"><img class="aligncenter size-full wp-image-11109" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/tbcs-samsung-nokia-logos-B.jpg" alt="Print" width="886" height="443" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11101</wp:post_id>
		<wp:post_date><![CDATA[2015-02-06 00:51:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-05 23:51:27]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[quand-un-logo-change-de-couleur]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo couleur]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo couleur]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[42]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510281638;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2630;}i:1;a:1:{s:2:"id";i:437;}i:2;a:1:{s:2:"id";i:1012;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>188678</wp:comment_id>
			<wp:comment_author><![CDATA[john]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-06 09:21:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-06 08:21:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nokia et Samsung n'est pas le plus révélateur.
Yahoo est cool !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>188703</wp:comment_id>
			<wp:comment_author><![CDATA[Yannick]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yannick@adelicious.ch]]></wp:comment_author_email>
			<wp:comment_author_url>http://adelicious.ch</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[178.194.112.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-06 11:14:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-06 10:14:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Disons que le logo McDo est celui actuellement utilisé en Europe en tout cas, fond vert et M jaune...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>17 détournements du logo Starbucks</title>
		<link>http://yannickbourenane.com/preprod/2015/02/13/17-detournements-du-logo-starbucks/</link>
		<pubDate>Thu, 12 Feb 2015 23:57:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11111</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-1-605x605.jpg"><img class="aligncenter size-full wp-image-11112" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-1-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-1-605x605" width="605" height="605" /></a>C'est vendredi et voici 17 détournements du <a href="http://sleevebucks.tumblr.com/">logo Starbucks</a> dessinés par Sleeve.
<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-2-605x605.jpg"><img class="aligncenter size-full wp-image-11113" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-2-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-2-605x605" width="605" height="605" />
</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-3-605x605.jpg"><img class="aligncenter size-full wp-image-11114" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-3-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-3-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-4-605x605.jpg"><img class="aligncenter size-full wp-image-11115" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-4-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-4-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-5-605x605.jpg"><img class="aligncenter size-full wp-image-11116" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-5-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-5-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-6-605x605.jpg"><img class="aligncenter size-full wp-image-11117" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-6-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-6-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-7-605x605.jpg"><img class="aligncenter size-full wp-image-11118" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-7-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-7-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-8-605x605-605x357.jpg"><img class="aligncenter size-full wp-image-11119" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-8-605x605-605x357.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-8-605x605-605x357" width="605" height="357" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-9-605x605.jpg"><img class="aligncenter size-full wp-image-11120" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-9-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-9-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-10-605x605.jpg"><img class="aligncenter size-full wp-image-11121" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-10-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-10-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-12-605x605.jpg"><img class="aligncenter size-full wp-image-11122" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-12-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-12-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-13-605x605.jpg"><img class="aligncenter size-full wp-image-11123" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-13-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-13-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-14-605x605.jpg"><img class="aligncenter size-full wp-image-11124" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-14-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-14-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-15-605x605.jpg"><img class="aligncenter size-full wp-image-11125" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-15-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-15-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-16-605x605.jpg"><img class="aligncenter size-full wp-image-11126" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-16-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-16-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-17-605x605.jpg"><img class="aligncenter size-full wp-image-11127" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-17-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-17-605x605" width="605" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-18-605x605.jpg"><img class="aligncenter size-full wp-image-11128" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/starbucks-cup-art-sleeve-illustration-sleevebucks-18-605x605.jpg" alt="starbucks-cup-art-sleeve-illustration-sleevebucks-18-605x605" width="605" height="605" /></a><!--more-->]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11111</wp:post_id>
		<wp:post_date><![CDATA[2015-02-13 00:57:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-12 23:57:40]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[17-detournements-du-logo-starbucks]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="starbucks"><![CDATA[starbucks]]></category>
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		<title>Le logo qui s&#039;amplifie : SONOS pulse</title>
		<link>http://yannickbourenane.com/preprod/2015/01/28/le-logo-qui-samplifie-sonos-pulse/</link>
		<pubDate>Wed, 28 Jan 2015 18:00:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11131</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_logo.jpg"><img class="aligncenter size-full wp-image-11135" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_logo.jpg" alt="sonos_logo" width="1000" height="416" /></a>D'abord, le nom de <a href="http://www.sonos.com/fr-fr/sonos-your-home?t=default&amp;gclid=CMzl0Lyht8MCFcTnwgodznkAzw&amp;gclsrc=aw.ds">marque Sonos</a> est un palindrome plutôt astucieux, à base de 'son'.  Ensuite, le logo Sonos fait écho à cette formule rhétorique par un ambigramme efficace. Enfin, l'agence de design Bruce Mau Design a choisi d'utiliser un motif qui moire, mimant l'amplification du son, pour présenter le logo de cette marque américaine d'enceinte sans fil née en 2012. Voilà comment chaque détail de l'identité visuelle cherche à atteindre la perfection. Le réseau wi-fi sur lequel fonctionne ce système hi-fi n'a plus qu'à performer à la hauteur du concept.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_cards.jpg"><img class="aligncenter size-full wp-image-11134" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_cards.jpg" alt="sonos_cards" width="900" height="900" /></a><!--more-->

<img class="aligncenter size-full wp-image-11132" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_booth_01.jpg" alt="sonos_booth_01" width="900" height="900" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_booth_02.jpg"><img class="aligncenter size-full wp-image-11133" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_booth_02.jpg" alt="sonos_booth_02" width="1000" height="666" /></a>   <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_pattern.jpg"><img class="aligncenter size-full wp-image-11136" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_pattern.jpg" alt="sonos_pattern" width="1000" height="536" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_popup.jpg"><img class="aligncenter size-full wp-image-11137" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_popup.jpg" alt="sonos_popup" width="900" height="598" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_posters.jpg"><img class="aligncenter size-full wp-image-11138" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_posters.jpg" alt="sonos_posters" width="1000" height="536" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_subway_wrap.jpg"><img class="aligncenter size-full wp-image-11139" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/sonos_subway_wrap.jpg" alt="sonos_subway_wrap" width="900" height="600" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11131</wp:post_id>
		<wp:post_date><![CDATA[2015-01-28 19:00:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-01-28 18:00:10]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-qui-samplifie-sonos-pulse]]></wp:post_name>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
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		<category domain="post_tag" nicename="hi-fi"><![CDATA[hi-fi]]></category>
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			<wp:meta_value><![CDATA[logo sonos]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[le logo sonos pulse]]></wp:meta_value>
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			<wp:meta_value><![CDATA[65]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510553582;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1051;}i:1;a:1:{s:2:"id";i:1001;}i:2;a:1:{s:2:"id";i:414;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>185357</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-01-29 15:32:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-01-29 14:32:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quel superbe travail !
Arriver à faire vibrer ainsi le logo est juste génial.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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	<item>
		<title>The Chinatown effect on 20 western iconic brands</title>
		<link>http://yannickbourenane.com/preprod/2015/01/30/chinatown-effect-20-western-iconic-brands/</link>
		<pubDate>Fri, 30 Jan 2015 16:39:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11143</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/3c77fe56aeee9efdec2d3205ddf400c8.jpg"><img class="aligncenter size-full wp-image-11145" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/3c77fe56aeee9efdec2d3205ddf400c8.jpg" alt="3c77fe56aeee9efdec2d3205ddf400c8" width="600" height="600" /></a> C'est vendredi ! The designer <a href="https://www.behance.net/wearesabbath/appreciated">Mehmet Gozetlik</a> released a wonderful work on iconic brands, translated in chinese and projected in neon lights. A pure WOW chinatown effect.

<img class="aligncenter size-full wp-image-11148" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/9f5c20673bdeed6671693048c8e73aa0.jpg" alt="9f5c20673bdeed6671693048c8e73aa0" width="600" height="600" /><!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/1ba58cf60f014d0ebb41ce0e93a82012.jpg"><img class="aligncenter size-full wp-image-11144" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/1ba58cf60f014d0ebb41ce0e93a82012.jpg" alt="1ba58cf60f014d0ebb41ce0e93a82012" width="600" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/4b1bdfda3a8796dfe2883dfd10099844.jpg"><img class="aligncenter size-full wp-image-11146" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/4b1bdfda3a8796dfe2883dfd10099844.jpg" alt="4b1bdfda3a8796dfe2883dfd10099844" width="600" height="300" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/9b349dd2f51d4451ef1584b017b07dc9.jpg"><img class="aligncenter size-full wp-image-11147" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/9b349dd2f51d4451ef1584b017b07dc9.jpg" alt="9b349dd2f51d4451ef1584b017b07dc9" width="600" height="300" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/28a6c0bafb66ca518d52da68443df109-1.jpg"><img class="aligncenter size-full wp-image-11149" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/28a6c0bafb66ca518d52da68443df109-1.jpg" alt="28a6c0bafb66ca518d52da68443df109-1" width="600" height="300" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/36be0cd5719b3ccd311ea04237a7470b.jpg"><img class="aligncenter size-full wp-image-11151" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/36be0cd5719b3ccd311ea04237a7470b.jpg" alt="36be0cd5719b3ccd311ea04237a7470b" width="600" height="300" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/51e2f8e54467c27a927194d368dc3961.jpg"><img class="aligncenter size-full wp-image-11152" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/51e2f8e54467c27a927194d368dc3961.jpg" alt="51e2f8e54467c27a927194d368dc3961" width="600" height="300" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/077c99c92198cdbf7e6650786fda5fdc.jpg"><img class="aligncenter size-full wp-image-11153" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/077c99c92198cdbf7e6650786fda5fdc.jpg" alt="077c99c92198cdbf7e6650786fda5fdc" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/81a4edea5925b16716b9a3b5ee02bffa-1.jpg"><img class="aligncenter size-full wp-image-11154" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/81a4edea5925b16716b9a3b5ee02bffa-1.jpg" alt="81a4edea5925b16716b9a3b5ee02bffa-1" width="600" height="300" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/11050bcf0f2474902f3c47685ce4272d.jpg"><img class="aligncenter size-full wp-image-11157" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/11050bcf0f2474902f3c47685ce4272d.jpg" alt="11050bcf0f2474902f3c47685ce4272d" width="1240" height="620" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/c6cb232ac262204b9ae06b7dbc35d17b.jpg"><img class="aligncenter size-full wp-image-11158" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/c6cb232ac262204b9ae06b7dbc35d17b.jpg" alt="c6cb232ac262204b9ae06b7dbc35d17b" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/e1e253aa6c2cc68b09176535c94d7f0e.jpg"><img class="aligncenter size-full wp-image-11159" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/e1e253aa6c2cc68b09176535c94d7f0e.jpg" alt="e1e253aa6c2cc68b09176535c94d7f0e" width="1240" height="620" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/ff5eb3ab17ec5d06caa5f650f030cf86.jpg"><img class="aligncenter size-full wp-image-11160" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/ff5eb3ab17ec5d06caa5f650f030cf86.jpg" alt="ff5eb3ab17ec5d06caa5f650f030cf86" width="600" height="300" /></a>
Quotes on Behance :"<em>Chinatown is a Chinese translation of the trademarks in a graphical way.It’s a carefully arranged series of artworks showcasing 20 well-known western brand logos with maintained visual and narrative continuity</em>.
<div><em><span class="italic">It uses basic words for translation, such as “Caramel Macchiato” for “Starbucks” in order to maintain the visual continuity. By arranging the words this way, ‘Chinatown’ pushes viewers to ask themselves </span></em></div>
<div><em><span class="italic">what it means to see, hear, and become fully aware. ‘Chinatown’ also demonstrates our strangeness
to 1.35 billion people in the world, when you can’t read Chinese.</span></em></div>
<div><em><span class="bold italic">-</span></em>
<em><span class="bold italic">Conception: </span><span class="italic">Mehmet Gözetlik</span></em></div>
<div><em><span class="italic"><span class="bold">Producer: </span>Handan Akbudak
<span class="bold">Neon Sign Maker: </span>Asım Doğan
<span class="bold">Director of Photography: </span>Emre Başak
<span class="bold">Assistant Camera: </span>Doğukan Hendem
<span class="bold">Editor: </span>Süleyman Yılmaz
<span class="bold">Music: </span>"Les Métamorphoses du Vide" by Chapelier Fou.
-
<span class="bold">Special Thanks: </span>Antrepo Istanbul, Ateş Neon,
Awesome Broduction, Eyestorm Artica Worldwide Ltd
-</span></em></div>
<div><em><span class="italic">© 2012-2014 Mehmet Gözetlik"</span></em></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11143</wp:post_id>
		<wp:post_date><![CDATA[2015-01-30 17:39:32]]></wp:post_date>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>188415</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[John.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-05 09:43:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-05 08:43:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le lien pour Mehmet :
https://www.behance.net/mgozetlik

;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Nouvelle jeunesse pour le logo Canal J</title>
		<link>http://yannickbourenane.com/preprod/2015/02/02/nouvelle-jeunesse-pour-le-logo-canal-j/</link>
		<pubDate>Mon, 02 Feb 2015 13:39:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11163</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_canal-J_01.2015.jpg"><img class="aligncenter size-full wp-image-11164" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Logonews_canal-J_01.2015.jpg" alt="Logonews_canal J_01.2015" width="827" height="370" /></a> La première chaîne de télévision câblée destinée aux enfants s'offre une jeunesse avec l’agence <a class="colored" href="http://www.motionfanclub.fr" target="_blank">Motionfanclub</a>, spécialisée en motion design. Après avoir cédé à la tendance 3D et flirté avec dans les coloris de son parangon américain Nickelodeon, Canal J se montre presque raisonnable en adoptant une apparence presque <em>flat design</em> avec une pointe de dégradé lumineux. L'identité gagne en lisibilité et en adaptabilité.
<!--more-->
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-29-à-22.38.52.png"><img class="aligncenter size-full wp-image-11165" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-29-à-22.38.52.png" alt="Capture d’écran 2015-01-29 à 22.38.52" width="1358" height="986" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11163</wp:post_id>
		<wp:post_date><![CDATA[2015-02-02 14:39:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-02 13:39:23]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouvelle-jeunesse-pour-le-logo-canal-j]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="canal-j"><![CDATA[canal j]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="tv"><![CDATA[TV]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[logo canal j]]></wp:meta_value>
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		<wp:postmeta>
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			<wp:meta_value><![CDATA[53]]></wp:meta_value>
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		<wp:postmeta>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>187350</wp:comment_id>
			<wp:comment_author><![CDATA[Joë]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jmpersocompte@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.135.106.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-02 20:59:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-02 19:59:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle régression, le logo du 27 août 2007 est plus moderne que celui du 31 août 2009. Alors celui de 2015...j'ai pas de mots.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>187381</wp:comment_id>
			<wp:comment_author><![CDATA[StephD]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[stephane33320@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.224.23.191]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-02 23:21:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-02 22:21:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Joe m'arrache les mots de la bouche. 
On peut appeler ça un fail.]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>188558</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-05 21:28:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-05 20:28:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah ben on passe d'un effet 3D moche à un dégradé moche dans un carré pas du tout adapté au lettrage. Pff...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>L&#039;identité de transavia se webifie</title>
		<link>http://yannickbourenane.com/preprod/2015/01/30/lidentite-de-transavia-se-webifie/</link>
		<pubDate>Fri, 30 Jan 2015 11:09:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11167</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-29-à-23.17.42.png"><img class="aligncenter size-full wp-image-11172" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/Capture-d’écran-2015-01-29-à-23.17.42.png" alt="Capture d’écran 2015-01-29 à 23.17.42" width="1574" height="1192" /></a>La compagnie aérienne low-cost d'AirFrance KLM, d'origine néerlandaise, revisite son identité visuelle. Si le logo s'émancipe de son .com, il adopte une attitude full web avec une jeu de couleurs très, voire trop éclatant mode RVB X Low cost ainsi qu'un jeu de pictos made in flat design. Minimal et simple, comme le low cost.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logonews_transavia_logos1_01.2015.jpg"><img class="aligncenter size-full wp-image-11170" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logonews_transavia_logos1_01.2015.jpg" alt="logonews_transavia_logos1_01.2015" width="827" height="370" /></a>

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logonews_transavia_logos2_01.2015.jpg"><img class="aligncenter size-full wp-image-11171" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logonews_transavia_logos2_01.2015.jpg" alt="logonews_transavia_logos2_01.2015" width="827" height="370" /></a><img class="aligncenter size-full wp-image-11168" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/board01_Transavia_28_01.2015.jpg" alt="board01_Transavia_28_01.2015" width="827" height="2040" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/board02_Transavia_28_01.2015.jpg"><img class="aligncenter size-full wp-image-11169" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/board02_Transavia_28_01.2015.jpg" alt="board02_Transavia_28_01.2015" width="827" height="2040" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11167</wp:post_id>
		<wp:post_date><![CDATA[2015-01-30 12:09:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-01-30 11:09:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[lidentite-de-transavia-se-webifie]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="air-france"><![CDATA[Air France]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="flat-design"><![CDATA[flat design]]></category>
		<category domain="post_tag" nicename="klm"><![CDATA[klm]]></category>
		<category domain="post_tag" nicename="low-cost"><![CDATA[low cost]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="post_tag" nicename="transavia"><![CDATA[transavia]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>186687</wp:comment_id>
			<wp:comment_author><![CDATA[rrichard]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[richard@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.57.40.154]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-01 08:19:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-01 07:19:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[kikafè ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le logo de Vivastreet verdit</title>
		<link>http://yannickbourenane.com/preprod/2015/02/04/le-logo-de-vivastreet-verdit/</link>
		<pubDate>Tue, 03 Feb 2015 23:33:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11181</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11182" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-01-29-à-17.54.43.png" alt="Capture d’écran 2015-01-29 à 17.54.43" width="642" height="234" /> Cela nous avait échappé, <em>Manuel Solo</em> nous l'a signalé : en octobre 2014, le site de petites annonces gratuites créé en 2004, <a href="http://www.vivastreet.com/team-s00">Vivastreet </a>a fait sa mue, quittant sa robe multicolore mode Google pour une nouvelle peau, monochrome, à mi-chemin entre le monde écolo et celui de la BD... Il était temps de le signaler.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/1896739_10152721728422570_7684121005562625438_n.jpg"><img class="aligncenter size-full wp-image-11183" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/1896739_10152721728422570_7684121005562625438_n.jpg" alt="1896739_10152721728422570_7684121005562625438_n" width="851" height="314" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11181</wp:post_id>
		<wp:post_date><![CDATA[2015-02-04 00:33:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-03 23:33:12]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-de-vivastreet-verdit]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="vivastreet"><![CDATA[vivastreet]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo vivastreet]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo vivastreet]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[42]]></wp:meta_value>
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		<title>Nouveau logo pour Sud Radio</title>
		<link>http://yannickbourenane.com/preprod/2015/02/04/nouveau-logo-pour-sud-radio/</link>
		<pubDate>Wed, 04 Feb 2015 10:55:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11198</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_Sud-Radio_12.2014.jpg"><img class="aligncenter size-full wp-image-11199" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_Sud-Radio_12.2014.jpg" alt="Logonews_Sud Radio_12.2014" width="827" height="370" /></a>Parmi les petits oublis, nous notons le <a href="http://www.sudradio.fr/">nouveau logo de Sud Radio</a> dévoilé en décembre 2014. Le nom de marque est saucissonné tant par les deux formes, que la typographie et la couleur. Le principe de la bulle donne l'idée d'une radio participative ou bien d'un syndicat...]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11198</wp:post_id>
		<wp:post_date><![CDATA[2015-02-04 11:55:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-04 10:55:19]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-logo-pour-sud-radio]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="sud-radio"><![CDATA[sud radio]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo sud radio]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo sud radio]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[42]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>188057</wp:comment_id>
			<wp:comment_author><![CDATA[johnny]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[johnny@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.23.122.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-04 13:00:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-04 12:00:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[plus le S en contre-forme… pas mal!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
			</wp:commentmeta>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1423051241.888657093048095703125;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>188095</wp:comment_id>
			<wp:comment_author><![CDATA[Pierre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[garciape@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.185.166.69]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-04 15:17:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-04 14:17:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Surtout un logo qui est un dérivé de celui de la maison mère de Sud Radio.
Fiducial Médias. 
Originalité 0 - Pertinence encore moins.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1423074368.79407596588134765625;s:7:"message";s:50:"admin a changé l'état du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:5:"admin";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>188453</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.208.76.24]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-05 13:08:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-05 12:08:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour le coup, c'était mieux avant !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>188555</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.44.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-05 21:22:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-05 20:22:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ben nan, c'est mieux maintenant !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>190521</wp:comment_id>
			<wp:comment_author><![CDATA[StephD]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[stephane33320@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[163.5.105.118]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-10 13:47:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-10 12:47:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils ont trouvé moyen de passer de la Helvetica à la Arial --']]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le Groupe chèque Déjeuner rebaptisé Groupe UP</title>
		<link>http://yannickbourenane.com/preprod/2015/02/05/le-groupe-cheque-dejeuner-rebaptise-groupe/</link>
		<pubDate>Wed, 04 Feb 2015 23:05:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11208</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_Up-group_01.2015.jpg"><img class="aligncenter size-full wp-image-11207" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_Up-group_01.2015.jpg" alt="Logonews_Up group_01.2015" width="827" height="370" /></a> Nouvelle Directrice Générale, Volonté progressiste, Crise de la cinquantaine ? Le <a href="http://www.up-group.coop/">Groupe Chèque Déjeuner</a> a décidé de rester dans le coup et se rebaptise Groupe UP pour être "la marque universelle et emblématique du progrès social dans le monde". Opérateur de titres restaurant, le groupe tourne le dos au seul terme spécifique de son nom de marque 'déjeuner' pour piocher le terme UP du générique 'groupe'. Il pourrait s'éloigner du sens premier de sa vocation avec audace. Bonne chance à cette nouvelle identité.
<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-03-à-00.08.34.png"><img class="aligncenter size-full wp-image-11210" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-03-à-00.08.34.png" alt="Capture d’écran 2015-02-03 à 00.08.34" width="930" height="144" /></a>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-03-à-00.05.51.png"><img class="aligncenter size-full wp-image-11209" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-03-à-00.05.51.png" alt="Capture d’écran 2015-02-03 à 00.05.51" width="2518" height="1308" /></a>
Voir le film de <a href="https://www.youtube.com/user/GroupeChequeDejeuner">présentation de l'identité</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11208</wp:post_id>
		<wp:post_date><![CDATA[2015-02-05 00:05:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-04 23:05:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-groupe-cheque-dejeuner-rebaptise-groupe]]></wp:post_name>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="groupe-up"><![CDATA[Groupe UP]]></category>
		<category domain="post_tag" nicename="le-groupe-cheque-dejeuner-rebaptise"><![CDATA[Le Groupe chèque Déjeuner rebaptisé]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_oembed_c68b57545d64a25047664b5fcae51a05]]></wp:meta_key>
			<wp:meta_value><![CDATA[{{unknown}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Le Groupe chèque Déjeuner rebaptisé Groupe UP]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Le Groupe chèque Déjeuner rebaptisé Groupe UP]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[61]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510667223;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:968;}i:1;a:1:{s:2:"id";i:773;}i:2;a:1:{s:2:"id";i:11614;}}}}]]></wp:meta_value>
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	<item>
		<title>Brest Métropole affiche un logo noeud</title>
		<link>http://yannickbourenane.com/preprod/2015/02/11/brest-metropole-affiche-un-logo-noeud/</link>
		<pubDate>Tue, 10 Feb 2015 23:14:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11214</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_Brest_01.2015.jpg"><img class="aligncenter size-full wp-image-11215" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_Brest_01.2015.jpg" alt="Logonews_Brest_01.2015" width="827" height="370" /></a>Après Bordeaux et ses <a href="http://yannickbourenane.com/preprod/2015/01/06/28-nouveaux-logos-pour-la-seule-metropole-de-bordeaux/">28 logos pour sa seule métropole</a>, c'est au tour de Brest en Bretagne de présenter sa <a href="http://www.brest.fr/">nouvelle identité visuelle</a> en tant que métropole, hélas réalisée en interne, sans l'aide d'une <a href="http://www.bedandy.fr/">agence spécialisée en branding</a>. Un effort est réalisé sur la monochromie et donne une allure générale agréable. Mais le cartouche, probablement proche de l'idée de fanion, est coupant, le fond du logo, obsolète, la typographie, fantaisiste; l'ensemble complexe. On imagine que la précipitation n'a pas joué en faveur de la réalisation.

<!--more-->Sur le site internet : "<em>une nouvelle identité visuelle pour un nouveau statut</em>". <em>«Avec une typographie « bas de casse » (minuscules) dessinée pour illustrer le mot « Brest », le territoire affirme sa proximité avec ses habitants. L’association du « e » et du « s », dans le nouveau logo, est traitée avec une singularité volontaire, mêlant rondeur des lettres et dynamisme d’une typographie à 45°.</em> <em>Le mot « métropole », inscrit en lettres capitales, est l’affirmation volontaire du poids territorial que Brest métropole entend faire valoir désormais.</em> <em>Elément graphique constitutif de l’ancien logo, le nœud marin a été modernisé et conservé : au-delà de l’univers marin qu’il incarne, il montre l’attachement de ce territoire au lien fort, noué depuis 40 ans, entre les huit communes qui composent Brest métropole.»
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-03-à-00.23.38.png"><img class="aligncenter size-full wp-image-11218" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-03-à-00.23.38.png" alt="Capture d’écran 2015-02-03 à 00.23.38" width="1988" height="616" /></a>
</em>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11214</wp:post_id>
		<wp:post_date><![CDATA[2015-02-11 00:14:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-10 23:14:18]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[brest-metropole-affiche-un-logo-noeud]]></wp:post_name>
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		<category domain="post_tag" nicename="brest"><![CDATA[brest]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="metropole"><![CDATA[métropole]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>190836</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.14.182.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-11 09:33:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-11 08:33:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui, mais quand on a vu Tours, ici le logo de Brest est fantastique !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>190850</wp:comment_id>
			<wp:comment_author><![CDATA[lesoile]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ludovic@enquetedecom.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.97.193.195]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-11 10:22:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-11 09:22:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[mise à part la forme du cartouche pas vraiment adaptée et pratique, l'ensemble est plutôt pas mal.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>191133</wp:comment_id>
			<wp:comment_author><![CDATA[Urvoy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jj.urvoy@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.28.241.206]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-11 22:15:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-11 21:15:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Apres toutes ces explications, je préfère vraiment l'ancien qui me semble plus stratégique et mieux résolu.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>198016</wp:comment_id>
			<wp:comment_author><![CDATA[harold]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[monsieur.titou@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.104.162.7]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-04 11:55:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-04 10:55:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien ce logo.
A part la forme "fanion" qui semble obsolète, je trouve le logo clair et moderne. Le nœud marin en fond est un joli clin d’œil à l'attachement de brest à la mer.]]></wp:comment_content>
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	</item>
	<item>
		<title>La nouvelle identité de SCHMIDT</title>
		<link>http://yannickbourenane.com/preprod/2015/02/12/la-nouvelle-identite-de-schmidt/</link>
		<pubDate>Wed, 11 Feb 2015 23:25:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11220</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_Schmidt_01.2015.jpg"><img class="aligncenter size-full wp-image-11221" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_Schmidt_01.2015.jpg" alt="Logonews_Schmidt_01.2015" width="827" height="370" /></a> Quelques jours après l'annonce du <a href="http://yannickbourenane.com/preprod/2015/01/20/strategies-renforce-sa-marque/">nouveau logo Stratégies</a> qui choisit lui aussi l'épure, les capitales sans serif et confirme la position singulière du 'i' rouge, c'est au tour des Cuisines Schmidt d'emprunter le chemin. Affirmant sa place de "<a href="http://www.cuisines-schmidt.com/">1ère marque française de cuisines </a>et 1er exportateur français de meubles de cuisine", l'enseigne a su développer près de 450 centres conseils dans 25 pays.
<!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-03-à-00.32.04.png"><img class="aligncenter size-full wp-image-11223" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-03-à-00.32.04.png" alt="Capture d’écran 2015-02-03 à 00.32.04" width="1956" height="1274" /></a>]]></content:encoded>
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		<wp:post_id>11220</wp:post_id>
		<wp:post_date><![CDATA[2015-02-12 00:25:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-11 23:25:07]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-nouvelle-identite-de-schmidt]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="cuisine"><![CDATA[cuisine]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="schmidt"><![CDATA[schmidt]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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	<item>
		<title>Les 10 ans de Red Bull en Formule 1</title>
		<link>http://yannickbourenane.com/preprod/2015/02/12/les-10-ans-de-red-bull-en-formule-1/</link>
		<pubDate>Thu, 12 Feb 2015 13:55:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11228</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/B7uHN4DCEAEt0ox.png"><img class="aligncenter size-full wp-image-11225" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/B7uHN4DCEAEt0ox.png" alt="B7uHN4DCEAEt0ox" width="1023" height="517" /></a> L'écurie <a href="http://www.scuderiatororosso.com/article/logo-decade">Toro Rosso</a> du groupe autrichien Red Bull célèbre ses 10 années de Formule 1 en un logo à ses couleurs et lance la nouvelle <a href="http://www.redbull.com/fr/motorsports/f1/stories/1331702689029/le-lancement-de-la-toro-rosso-str10">Toro Rosso STR10</a>. Une identité visuelle mature à telle point qu'elle en oublie sa filiation.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/toro-rosso-a-dévoilé-son-nouveau-modèle-la-str10.jpg"><img class="aligncenter size-full wp-image-11229" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/toro-rosso-a-dévoilé-son-nouveau-modèle-la-str10.jpg" alt="toro-rosso-a-dévoilé-son-nouveau-modèle-la-str10" width="1200" height="800" /></a><!--more-->
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/logo-2015-cov1.jpg"><img class="aligncenter size-full wp-image-11224" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/logo-2015-cov1.jpg" alt="logo-2015-cov1" width="1240" height="620" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-03-à-00.53.55.png"><img class="aligncenter size-full wp-image-11226" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-03-à-00.53.55.png" alt="Capture d’écran 2015-02-03 à 00.53.55" width="436" height="148" /></a><!--more-->]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11228</wp:post_id>
		<wp:post_date><![CDATA[2015-02-12 14:55:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-12 13:55:28]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-10-ans-de-red-bull-en-formule-1]]></wp:post_name>
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		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Logo de Tours : lettre ouverte à la mairie</title>
		<link>http://yannickbourenane.com/preprod/2015/02/09/la-ville-de-tours-recherche-son-nouveau-logo/</link>
		<pubDate>Mon, 09 Feb 2015 09:10:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11232</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Tours.-Nouveau-logo-pour-la-Ville-quatre-visuels-en-lice_image_article_large.jpg"><img class="aligncenter size-full wp-image-11233" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Tours.-Nouveau-logo-pour-la-Ville-quatre-visuels-en-lice_image_article_large.jpg" alt="Tours.-Nouveau-logo-pour-la-Ville-quatre-visuels-en-lice_image_article_large" width="640" height="573" /></a>Alors que la ville de Tours affirme se lancer dans la recherche d'un nouveau logo, sa méthode et ses propositions pour y parvenir choquent, y compris les tourangeaux. Les administrables déclarent vouloir un "<em>vrai logo</em>" dans une <a href="http://www.37degres-mag.fr/actualites/nouveau-logo-de-la-ville-de-tours-une-lettre-ouverte-la-mairie/?utm_content=buffer071a0&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer">lettre ouverte à la mairie</a>. Selon la <a href="http://www.lanouvellerepublique.fr/Indre-et-Loire/Actualite/24-Heures/n/Contenus/Articles/2015/02/03/Tours.-Nouveau-logo-pour-la-Ville-quatre-visuels-en-lice-2208617">Nouvelle République</a>, la ville de Tours a travaillé en interne à la refonte de son logo pour "<em>le moderniser" </em>...  Il faudrait choisir le futur logo parmi les quatre propositions ci-dessus sur le site de la municipalité <a href="www.tours.fr">www.tours.fr</a>.]]></content:encoded>
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		<wp:post_id>11232</wp:post_id>
		<wp:post_date><![CDATA[2015-02-09 10:10:12]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="lettre"><![CDATA[lettre]]></category>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="post_tag" nicename="tours"><![CDATA[tours]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<category domain="post_tag" nicename="vote"><![CDATA[vote]]></category>
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		<wp:comment>
			<wp:comment_id>190007</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://pascaldesbled.wix.com/systemd</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.29.13.251]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-09 11:32:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-09 10:32:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logotype a de toute evidence pris un coup de vieux.

LES QUESTIONS :
Les studios intégrés des mairies des grandes villes de France ont elles les compétences requises pour créer de l'identité visuelle pertinente et durable ?
Faut-il ou non demander son avis aux administrés ?

Vaste débat !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>190060</wp:comment_id>
			<wp:comment_author><![CDATA[tiboj]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@tibojansingh.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://tibojansingh.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.97.179.3]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-09 14:16:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-09 13:16:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est dommage.
Encore une fois, un travail sans aucune inspiration.
Même un étudiant ferait mieux.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>190068</wp:comment_id>
			<wp:comment_author><![CDATA[c]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[c@c.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.122.243.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-09 14:44:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-09 13:44:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quand je vois les 5 logos, je me demande lequel peut bien être le plus vieux... c'est dire si c'est raté...

Quel manque de modernité, c'est affligeant, d'autant plus que le but était de "moderniser"...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>190287</wp:comment_id>
			<wp:comment_author><![CDATA[Thomfolio]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas_seynaeve@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.thomfolio.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.158.199.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-10 01:33:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-10 00:33:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aucunes recherches, aucun vrai lien avec la ville. Habitant Tours (et étant graphiste), non seulement le château de Tours n'a pas de créneaux et n'est pas extraordinaire en soi (ce n'est pas le monument le plus emblématique de la ville) mais en plus, les couleurs et teintes de la Loire sont loiiiin, très loin de ce bleu "piscine" que M le Maire Babary a l'air d'affectionner (son logo) : http://www.babary.com/image/logo.gif]]></wp:comment_content>
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	</item>
	<item>
		<title>Florilège des 50 pires logos que vous ayez jamais vus</title>
		<link>http://yannickbourenane.com/preprod/2015/02/09/florilege-des-50-pires-logos-que-vous-ayez-jamais-vus/</link>
		<pubDate>Mon, 09 Feb 2015 21:29:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11243</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/10662063_888823347837111_5783982664966600104_o.jpg"><img class="aligncenter size-full wp-image-11277" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/10662063_888823347837111_5783982664966600104_o.jpg" alt="10662063_888823347837111_5783982664966600104_o" width="960" height="1612" /></a>
Horreurs typographiques et crises épileptiques garanties. La page dédiée Facebook <em>un <a href="http://www.37degres-mag.fr/actualites/nouveau-logo-de-la-ville-de-tours-une-lettre-ouverte-la-mairie/?utm_content=buffer071a0&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer">"vrai" logo pour ma ville</a></em> répond par un florilège de détournements et de logos tous plus horribles les uns que les autres à l'offense que leur a faite Monsieur le Maire de Tours. Réponse du berger à la bergère. En effet, les <a href="http://yannickbourenane.com/preprod/2015/02/09/la-ville-de-tours-recherche-son-nouveau-logo/">propositions de nouveaux logos</a> conçues par la municipalité de Tours a eu le don de hérisser la toile par leur amateurisme. Une <a href="http://www.37degres-mag.fr/actualites/nouveau-logo-de-la-ville-de-tours-une-lettre-ouverte-la-mairie/?utm_content=buffer071a0&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer">lettre ouverte </a>a été publiée et les internautes ne cessent de railler cette initiative malheureuse. Soutenons les !
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		<wp:post_id>11243</wp:post_id>
		<wp:post_date><![CDATA[2015-02-09 22:29:06]]></wp:post_date>
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			<wp:comment_content><![CDATA[Pas pire !]]></wp:comment_content>
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			<wp:comment_content><![CDATA[hahahaha :D]]></wp:comment_content>
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	</item>
	<item>
		<title>Le logo roi de Charleroi</title>
		<link>http://yannickbourenane.com/preprod/2015/02/16/le-logo-roi-de-charleroi/</link>
		<pubDate>Mon, 16 Feb 2015 06:18:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11310</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha1.jpg"><img class="aligncenter size-full wp-image-11311" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha1.jpg" alt="284_w-cha1" width="898" height="900" /></a>Les belges ont du ressort. La ville Wallone de Charleroi, centre industriel, bassin houiller, autrement dit ville en transition du pays noir s'affiche avec une nouvelle identité visuelle. Dans le nouveau logo le profil des terrils et des usines deviennent une couronne qui surplombe l'initiale du C, clin d'oeil au "roi" de "Charleroi". Cliquez sur lire la suite pour voir toute la panoplie d'outils.
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href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha25.jpg"><img class="aligncenter size-full wp-image-11333" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha25.jpg" alt="284_w-cha25" width="506" height="700" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha26.jpg"><img class="aligncenter size-full wp-image-11334" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha26.jpg" alt="KONICA MINOLTA DIGITAL CAMERA" width="485" height="700" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha27.jpg"><img class="aligncenter size-full wp-image-11335" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha27.jpg" alt="284_w-cha27" width="700" height="462" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha29.jpg"><img class="aligncenter size-full wp-image-11336" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha29.jpg" alt="284_w-cha29" width="900" height="629" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha30.jpg"><img class="aligncenter size-full wp-image-11337" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha30.jpg" alt="284_w-cha30" width="423" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha31.jpg"><img class="aligncenter size-full wp-image-11338" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha31.jpg" alt="284_w-cha31" width="900" height="533" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha34.jpg"><img class="aligncenter size-full wp-image-11339" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha34.jpg" alt="284_w-cha34" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha242.jpg"><img class="aligncenter size-full wp-image-11340" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/284_w-cha242.jpg" alt="284_w-cha242" width="700" height="519" /></a>
Le studio Pam &amp; Jenny, à l'origine de l'identité visuelle a logotypé un ensemble fou, pimpant et caustique de visuels et d'autres outils très fun qui donnent une coolitude globale à cette identité visuelle.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11310</wp:post_id>
		<wp:post_date><![CDATA[2015-02-16 07:18:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-16 06:18:28]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-logo-roi-de-charleroi]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="belgique"><![CDATA[Belgique]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="charleroi"><![CDATA[charleroi]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
		<category domain="post_tag" nicename="wallonie"><![CDATA[wallonie]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo charleroi]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[nouveau logo charleroi]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[49]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510612904;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12331;}i:1;a:1:{s:2:"id";i:6796;}i:2;a:1:{s:2:"id";i:1051;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>193156</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-16 11:59:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-16 10:59:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo est efficace et son univers graphique vraiment sympa]]></wp:comment_content>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>195001</wp:comment_id>
			<wp:comment_author><![CDATA[LESOIL]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[serge1059@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[91.177.253.86]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-23 02:18:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-23 01:18:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Superbe logo ,]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>195344</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://pascaldesbled.wix.com/systemd</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.213.242.124]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-24 09:46:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-24 08:46:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nos amis belges ont meilleur goût que les nouveaux élus des villes de Tour et de Bourgoin-Jallieu !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>196383</wp:comment_id>
			<wp:comment_author><![CDATA[Michael B]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[michael@escaut.org]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.escaut.org</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.135.0.183]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-27 10:16:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-27 09:16:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Superbe!
Quelle Maestria, décidément.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>198007</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.vank@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/ThibautVankemmel</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.67.185]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-04 11:12:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-04 10:12:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très beau travail.
Ça me rappel un vieux logo que j'ai fait : http://www.unflux.fr/assets/images/rea/identite/rb/royal-bagels-logo.jpg]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>198580</wp:comment_id>
			<wp:comment_author><![CDATA[Lily]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ombrelouve@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.134.247.236]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-05 17:30:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-05 16:30:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Superbe"? "De bon goût"? "beau travail"?
Pour ce logo qui semble sortir des années 70? certainement pas!
Je suis infographiste et je peux vous dire que ce logo est mauvais, qu'il a été réalisé en dépit du bon sens et qu'il s'agit en plus d'un pur PLAGIAT d'un ancien logo apparemment oublié du public: celui de la CGER. 
48.000 euros pour un travail bâclé et même pas créatif, je crie au scandale! 
Beaucoup de routes sont en mauvais états mais restent ainsi, des bâtiments ont été rasés alors qu'ils étaient très bien, les parkings souterrains (qui ont coûtés très chers) ont été comblés.... et maintenant ce logo affreux dont on n'avaient pas besoin! On se fou des citoyens! Et on se moque d'autant plus des carolos dont la ville est éventrée juste pour y installer de futurs commerces de luxes afin de bien plaire aux capitalistes de tout poil qui semblent bien rirent de mettre dans la misère les petits commerçants et les citoyens. Nos dirigeants semblent adorer gaspiller de l'argent, de toute façon c'est le peuple qui paient leurs erreurs!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>256004</wp:comment_id>
			<wp:comment_author><![CDATA[Rapeaud]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mathiaslucien@me.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.33.46.33]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-16 14:32:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-16 12:32:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cela représente plus une montagne qu'une couronne... non ? Pas sûr que le roi appréciât une couronne en biais ;)]]></wp:comment_content>
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	</item>
	<item>
		<title>Nouvelle ou ancienne empreinte pour la SPA ?</title>
		<link>http://yannickbourenane.com/preprod/2015/02/19/nouvelle-ou-ancienne-empreinte-pour-la-spa/</link>
		<pubDate>Thu, 19 Feb 2015 09:32:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11344</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_SPA_02.2015.jpg"><img class="aligncenter size-full wp-image-11345" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_SPA_02.2015.jpg" alt="Logonews_SPA_02.2015" width="827" height="370" /></a>
La Société protectrice des Animaux, âgée de 170 ans, présente une nouvelle identité visuelle que nous aurions aimé soutenir. L'idée du logo est inchangée : une représentation de la France désormais plus schématique, celle-ci se conjugue à la représentation de l'animal désormais plus évocatoire. L'idée du toit s'ajoute et se double d'un filet triangulaire. Enfin, la SPA s'affuble de l'article "la" qui laisse particulièrement dubitatif...Seul le choix de l'orange en monochromie semble judicieux.
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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-19-à-10.19.08.png"><img class="aligncenter size-full wp-image-11346" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-19-à-10.19.08.png" alt="Capture d’écran 2015-02-19 à 10.19.08" width="926" height="642" /></a> <img class="aligncenter size-full wp-image-11347" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-19-à-10.19.16.png" alt="Capture d’écran 2015-02-19 à 10.19.16" width="2586" height="1320" />

Pour information, sur leur site, la SPA indique
<div><em><span style="text-decoration: underline;">"La SPA agit grâce à </span>:</em></div>
<div>
<em> - 150 000 donateurs fidèles</em></div>
<div><em>- 25 000 adhérents</em></div>
<div><em>- 3000 bénévoles, 600 salariés, 1500 délégués-enquêteurs</em></div>
<div><em>- 57 refuges partout en France pour accueillir et héberger les animaux</em></div>
<div><em>- 12 dispensaires pour soigner les animaux des propriétaires démunis</em></div>
<div><em>- Une cellule anti-trafic pour démanteler les élevages clandestins</em></div>
<div><em>- 16 Clubs Jeunes pour sensibiliser les adolescents à la protection animale</em></div>
<div>
<em><span style="text-decoration: underline;">En 2013 :</span></em></div>
<div><em> </em></div>
<div><em>- 39 459 animaux ont été accueillis dans les refuges de la SPA</em></div>
<div><em>- 29 486 animaux ont été adoptés grâce à la SPA</em></div>
<div><em>- 130 000 animaux ont bénéficié des soins de la SPA (dont 86 000 animaux dans les dispensaires de la SPA)</em></div>
<div><em>- 3 258 animaux perdus ont retrouvé leur propriétaire grâce à la SPA</em></div>
<div><em>- 351 animaux ont été sauvés d’élevages clandestins</em></div>
<div><em>- 2 375 enquêtes ont été menées pour prévenir la maltraitance animale</em></div>
<div><em>- 3 123 visites de suivi post-adoption ont été effectuées</em></div>
<div><em>- 400 plaintes pour faire condamner les maltraitants ont été déposées</em></div>
<div><em>- 980 dossiers d’aides financières ont été accordés à des propriétaires démunis ou à des associations de protection animale"</em></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11344</wp:post_id>
		<wp:post_date><![CDATA[2015-02-19 10:32:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-19 09:32:03]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouvelle-ou-ancienne-empreinte-pour-la-spa]]></wp:post_name>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="spa"><![CDATA[SPA]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>194787</wp:comment_id>
			<wp:comment_author><![CDATA[HD]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[feeffjeijife@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.164.156.11]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-22 10:27:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-22 09:27:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En quoi le choix de la couleur "orange en monochromie semble judicieux"? Pourriez-vous préciser?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>194864</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.201.24.5]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-22 20:30:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-22 19:30:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[simplification, lisibilité.... ne trouvez vous pas ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>194787</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>198001</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.vank@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/ThibautVankemmel</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.67.185]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-04 11:01:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-04 10:01:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai vomi ...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>198115</wp:comment_id>
			<wp:comment_author><![CDATA[HD]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dideddd@gmail.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2015-03-04 18:29:34]]></wp:comment_date>
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			<wp:comment_content><![CDATA[Non.]]></wp:comment_content>
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			<wp:comment_parent>194864</wp:comment_parent>
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	</item>
	<item>
		<title>Plus de 60 détournements de logos</title>
		<link>http://yannickbourenane.com/preprod/2015/03/13/plus-de-60-detournements-de-logo/</link>
		<pubDate>Thu, 12 Mar 2015 23:29:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11176</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logo_detournee_planche_2.png"><img class="aligncenter size-full wp-image-11177" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logo_detournee_planche_2.png" alt="logo_detournee_planche_2" width="600" height="575" /></a> C'est vendredi, voici des <a href="http://www.detournemen.com/post/109587185341/logos-detournes">détournements de logos</a> par dizaine.
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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logos_detournes.jpg"><img class="aligncenter size-full wp-image-11178" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/01/logos_detournes.jpg" alt="logos_detournes" width="553" height="560" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11176</wp:post_id>
		<wp:post_date><![CDATA[2015-03-13 00:29:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-12 23:29:58]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[plus-de-60-detournements-de-logo]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_key><![CDATA[_oembed_1d33c24aa1a97c03e3afbe74b92a4256]]></wp:meta_key>
			<wp:meta_value><![CDATA[{{unknown}}]]></wp:meta_value>
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	</item>
	<item>
		<title>48 marques du web habillent vans et colis postaux</title>
		<link>http://yannickbourenane.com/preprod/2015/03/20/48-marques-du-web-habillent-vans-et-colis-postaux/</link>
		<pubDate>Thu, 19 Mar 2015 23:40:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11185</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11186" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/20dd5cb1a6a3bc7393eb73ff5dd0a54a.jpg" alt="20dd5cb1a6a3bc7393eb73ff5dd0a54a" width="600" height="850" />
<a href="https://www.behance.net/gallery/5072045/Container-Icon-Set-V4">Mehmet Gozetlik</a> nous offre un set de 48 icônes issus de marques emblématiques du web et transposées au monde du transport : vans, camions, colis postaux.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11185</wp:post_id>
		<wp:post_date><![CDATA[2015-03-20 00:40:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-19 23:40:50]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[48-marques-du-web-habillent-vans-et-colis-postaux]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="icones"><![CDATA[icones]]></category>
		<category domain="post_tag" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510042399;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:845;}i:1;a:1:{s:2:"id";i:11721;}i:2;a:1:{s:2:"id";i:564;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>213909</wp:comment_id>
			<wp:comment_author><![CDATA[Sylvain Colliot]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[colliot.sylvain@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.49.95.93]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-07 15:00:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-07 13:00:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Décidément, le logo Yahoo actuel a bien du mal a s'imposer.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Joaillerie horlogerie : le logo d&#039;Elie Top</title>
		<link>http://yannickbourenane.com/preprod/2015/02/24/joaillerie-le-logo-delie-top/</link>
		<pubDate>Tue, 24 Feb 2015 01:18:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11351</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/10994267_1085581548134135_2025983979468055228_n.jpg"><img class="aligncenter size-full wp-image-11352" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/10994267_1085581548134135_2025983979468055228_n.jpg" alt="10994267_1085581548134135_2025983979468055228_n" width="662" height="662" /></a>Très attendu par ses confrères joailliers, le designer <a href="http://www.elietop.com/#/collections">Elie Top</a>, autoproclamé <em>créateur céleste</em> a lancé sa première collection de joaillerie et dévoilé son identité visuelle. Les parti-pris sont forts mais ils souffrent d'une sensation d'égale intensité par leur "déjà-vu" retro chic, alors qu'on s'attendait à davantage de fraicheur. Le logo s'apparente à un aventureux mariage entre un vieux logo Benz (ou celui d'une majorité de voitures début de siècle à la calandre marquée) avec celui du bijoutier Harry Winston. Masculine, semblant davantage horlogère que joaillière, l'identité présente l'élégance de la lettre travaillée en volume et distille quelques coupures particulières aux angles des fûts, attirantes. Hélas, dans leur ensemble, les actifs identitaires sont encore en désordre.

<img class="aligncenter size-full wp-image-11353" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-24-à-01.52.53.png" alt="Capture d’écran 2015-02-24 à 01.52.53" width="1490" height="922" /><!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-24-à-02.05.01.png"><img class="aligncenter size-full wp-image-11354" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-24-à-02.05.01.png" alt="Capture d’écran 2015-02-24 à 02.05.01" width="2580" height="1446" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-24-à-02.05.28.png"><img class="aligncenter size-full wp-image-11355" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-24-à-02.05.28.png" alt="Capture d’écran 2015-02-24 à 02.05.28" width="2584" height="1448" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11351</wp:post_id>
		<wp:post_date><![CDATA[2015-02-24 02:18:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-24 01:18:11]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[joaillerie-le-logo-delie-top]]></wp:post_name>
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		<category domain="post_tag" nicename="elie-top"><![CDATA[elie top]]></category>
		<category domain="post_tag" nicename="joaillerie"><![CDATA[joaillerie]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo elie top]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Joaillerie : le logo d'Elie Top]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[49]]></wp:meta_value>
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		<title>Bouygues Telecom aplatit son logo</title>
		<link>http://yannickbourenane.com/preprod/2015/02/26/bouygues-telecom-aplatit-son-logo/</link>
		<pubDate>Thu, 26 Feb 2015 10:30:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11361</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11362" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Logonews_Bouygues-Telecom_02.2015.jpg" alt="Logonews_Bouygues Telecom_02.2015" width="827" height="370" />
En perte nette de 41 millions d'euros, l'opérateur de téléphonie mobile, <a href="https://www.bouyguestelecom.fr/">Bouygues Telecom</a> contre-attaque et dévoile discrètement un nouveau logo sur le site du groupe, au sein de l'abrégé 2014 et dans son <a href="http://www.bouygues.com/espace-presse/mediatheque/logos/">espace presse</a>. L'opérateur supprime la représentation générique d'un "bonhomme" et aplatit enfin l'emblème; malgré un bon diagnostic des nuisibles, le résultat n'est pas à la hauteur des attentes, un symbole, un peu flottant, abscons, à l'emplacement désuet, démesurément présent par rapport au nom de marque, trop fin. Quant à la typographie, difficile de commenter ce qui ne paraît plus vraiment lisible ni structuré malgré le gain manifeste de modernité et de fraicheur pour l'identité.
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<img class="aligncenter size-full wp-image-11363" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Capture-d’écran-2015-02-26-à-10.47.55.png" alt="Capture d’écran 2015-02-26 à 10.47.55" width="1610" height="718" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11361</wp:post_id>
		<wp:post_date><![CDATA[2015-02-26 11:30:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-26 10:30:49]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[bouygues-telecom-aplatit-son-logo]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="bouygues"><![CDATA[bouygues]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo bouygues]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[nouveau logo Bouygues]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[55]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510285433;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11782;}i:1;a:1:{s:2:"id";i:4240;}i:2;a:1:{s:2:"id";i:943;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>196112</wp:comment_id>
			<wp:comment_author><![CDATA[Joë]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jmpersocompte@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.100.20.111]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-02-26 11:47:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-02-26 10:47:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une police digne de Comic Sans MS, et ces 3 ovales clairement mal positionnés.
Ça fait mal aux yeux...
Une version aplatie existait pourtant déjà: <a href="http://media.20minutes.fr/2015/telecom.png" title="Bouygues Telecom" rel="nofollow">ICI</a>
Dommage.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>198111</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dsijdideddd@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-04 18:23:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-04 17:23:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle catastrophe, mon Dieu Oo... Est-on bien en 2015? Massacre en règle et dilapidation de l'héritage graphique avant liquidation totale et revente. Ne pouvait-on pas partir sur la même idée que le nouveau logo de Bouygues Digital qui est très beau, le décliner afin d'avoir une cohérence groupe?]]></wp:comment_content>
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	<item>
		<title>Les Néerlandais sont les designers européens les plus créatifs</title>
		<link>http://yannickbourenane.com/preprod/2015/02/27/les-neerlandais-sont-les-europeens-les-plus-creatifs/</link>
		<pubDate>Thu, 26 Feb 2015 23:34:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11368</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/10987403_810389789014160_4208991970198648015_o.png"><img class="aligncenter size-full wp-image-11369" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/10987403_810389789014160_4208991970198648015_o.png" alt="10987403_810389789014160_4208991970198648015_o" width="1200" height="628" /></a>C'est vendredi et demain, les <a href="http://www.europeandesign.org/">European Design Awards</a>, qui réunit 15 magazines de design en Europe, clôt les inscriptions à leur concours de design. A cette occasion, l'association publie sur facebook une infographie des pays ayant remporté les trophées d'or ces 3 dernières années. En tête du classement : les Pays-bas, l'Allemagne puis la Suisse.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11368</wp:post_id>
		<wp:post_date><![CDATA[2015-02-27 00:34:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-02-26 23:34:27]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-neerlandais-sont-les-europeens-les-plus-creatifs]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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	<item>
		<title>Plus de 25 détournements de billets de banque</title>
		<link>http://yannickbourenane.com/preprod/2015/03/06/plus-de-25-detournement-de-billets-de-banque/</link>
		<pubDate>Thu, 05 Mar 2015 23:31:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11373</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11374" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/detourner-les-billets-pour-montrer-l-instabilite-d-un-pays-1.png" alt="detourner-les-billets-pour-montrer-l-instabilite-d-un-pays-1" width="1000" height="562" />
Découvrez<a href="http://banknotes.gr/"> banknotes.gr</a>, le site du grec Stefanos qui gribouille les billets de banque européens qui lui passent sous la main puis les scannent.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/detourner-les-billets-pour-montrer-l-instabilite-d-un-pays-2.png"><img class="aligncenter size-full wp-image-11375" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/detourner-les-billets-pour-montrer-l-instabilite-d-un-pays-2.png" alt="detourner-les-billets-pour-montrer-l-instabilite-d-un-pays-2" width="1000" height="549" /></a>
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src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-126.png" alt="Scan 126" width="533" height="288" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-130.png"><img class="aligncenter size-full wp-image-11397" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-130.png" alt="Scan 130" width="510" height="269" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-134.png"><img class="aligncenter size-full wp-image-11398" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-134.png" alt="Scan 134" width="510" height="268" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-135.png"><img class="aligncenter size-full wp-image-11399" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-135.png" alt="Scan 135" width="510" height="269" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-136.png"><img class="aligncenter size-full wp-image-11400" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/02/Scan-136.png" alt="Scan 136" width="471" height="241" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11373</wp:post_id>
		<wp:post_date><![CDATA[2015-03-06 00:31:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-05 23:31:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[plus-de-25-detournement-de-billets-de-banque]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="banknotes"><![CDATA[banknotes]]></category>
		<category domain="post_tag" nicename="billets"><![CDATA[billets]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="grece"><![CDATA[grèce]]></category>
		<category domain="post_tag" nicename="stefanos"><![CDATA[stefanos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509744188;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1142;}i:1;a:1:{s:2:"id";i:654;}i:2;a:1:{s:2:"id";i:532;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>295999</wp:comment_id>
			<wp:comment_author><![CDATA[adel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[monoski75@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.242.46.30]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-01 10:44:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-01 08:44:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

Savez-vous où on peut se procurer ces billets gribouillés ? 
SVP??
(Les billets du grec stefanos)
Je vous remercie.
Cordialement.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:3:{s:4:"time";d:1475698302.6044380664825439453125;s:5:"event";s:15:"status-approved";s:4:"user";s:5:"admin";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>296064</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-05 22:11:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-05 20:11:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hélas, non !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>295999</wp:comment_parent>
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			</wp:commentmeta>
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	</item>
	<item>
		<title>La nouvelle bible du logo</title>
		<link>http://yannickbourenane.com/preprod/2015/03/04/la-nouvelle-bible-du-logo/</link>
		<pubDate>Tue, 03 Mar 2015 23:58:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11403</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/217506.jpg"><img class="aligncenter size-full wp-image-11406" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/217506.jpg" alt="217506" width="1800" height="1200" /></a>Le nouvel opus du copywriter <a href="www.evamy.co.uk">Michaël Evamy</a> recense plus de 1300 logos tel un dictionnaire, triés par forme, type de graphisme ou association d'idées. Parmi les 75 catégories : les croix, les cercles, les étoiles, les couronnes, les animaux...Pour la plupart, les logos sont présentés, comme il se doit, en noir et blanc... Parmi eux, de grands logos, de grands noms du design. L'auteur caresse probablement l'utopie de la possibilité d'une classification et nous offre ainsi un très bel outil de travail.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/219529.jpg"><img class="aligncenter size-full wp-image-11408" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/219529.jpg" alt="219529" width="1800" height="1200" /></a><!--more-->
"<em>The next time you are tempted to design a logo, take a look at this book. Chances are, it has already been done. By raising the bar, this wonderful resource will make better designers of all of us.</em>" Michael Bierut of Pentagram Design
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/218863.jpg"><img class="aligncenter size-full wp-image-11407" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/218863.jpg" alt="218863" width="1800" height="1200" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/220252.jpg"><img class="aligncenter size-full wp-image-11409" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/220252.jpg" alt="220252" width="1800" height="1200" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/220959.jpg"><img class="aligncenter size-full wp-image-11410" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/220959.jpg" alt="220959" width="1800" height="1200" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/221638.jpg"><img class="aligncenter size-full wp-image-11411" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/221638.jpg" alt="221638" width="1800" height="1200" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/223004.jpg"><img class="aligncenter size-full wp-image-11412" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/223004.jpg" alt="223004" width="1800" height="1200" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/223687.jpg"><img class="aligncenter size-full wp-image-11413" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/223687.jpg" alt="223687" width="1800" height="1200" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/224356.jpg"><img class="aligncenter size-full wp-image-11414" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/224356.jpg" alt="224356" width="1800" height="1200" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/225028.jpg"><img class="aligncenter size-full wp-image-11415" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/225028.jpg" alt="225028" width="1800" height="1200" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/215517.jpg"><img class="aligncenter size-full wp-image-11405" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/215517.jpg" alt="215517" width="1800" height="1200" /></a>Pictures by Pierre Berget.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11403</wp:post_id>
		<wp:post_date><![CDATA[2015-03-04 00:58:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-03 23:58:14]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[la-nouvelle-bible-du-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="post_tag" nicename="evamy"><![CDATA[evamy]]></category>
		<category domain="post_tag" nicename="livre"><![CDATA[livre]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Michaël Evamy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Michaël Evamy]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[55]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510699184;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1198;}i:1;a:1:{s:2:"id";i:12759;}i:2;a:1:{s:2:"id";i:971;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>285690</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-31 21:59:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-31 20:59:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dans le même genre, "Logo Modernism" est très bon aussi]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>Le nouveau logo de SciencesPo, en un mot</title>
		<link>http://yannickbourenane.com/preprod/2015/03/05/le-nouveau-logo-de-sciencespo-en-un-mot/</link>
		<pubDate>Thu, 05 Mar 2015 04:00:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11418</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/histoire-logo.jpg"><img class="aligncenter size-full wp-image-11419" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/histoire-logo.jpg" alt="histoire logo" width="638" height="376" /></a>Le célèbre Institut d'études politiques de Paris, <a href="http://www.sciencespo.fr/actualites/actualit%C3%A9s/lidentit%C3%A9-visuelle-de-sciences-po-%C3%A9volue/984">SciencesPo</a>, affirme sa marque en un mot et revendique depuis le 3 mars 2015 "<em>une série de petites mutations afin d'adapter les signes de l'institution à son époque et à ses nouveaux enjeux</em>." Les explications sont instruites... Quelques interrogations subsistent : quid de la transformation du carré en cercle, cherche-t-on à arrondir les angles ? Quid de la schématisation quasi-simpliste du lion et du renard, faut-il y voir une évolution des formes de la pensée ? Finalement, la couleur rouge, vive et assumée, l'écriture bâton, simple et la formule désémantisée sont les signes les plus impactants du bloc identitaire qui le rendent véritablement mémorable. Selon les commentaires, l'identité visuelle aurait coûté 20 000 €.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/ScPo-logo-rouge-400.png"><img class="aligncenter size-full wp-image-11421" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/ScPo-logo-rouge-400.png" alt="ScPo-logo-rouge-400" width="969" height="152" /></a>
<!--more-->Sur la page <a href="https://www.facebook.com/sciencespo">facebook de l'institution</a>, certains fans sont critiques voire caustique comme Frédéric Beck <span data-reactid=".6t.1:3:1:$comment936019743099580_936044699763751:0.0.$right.0.$left.0.0.1">" <em><span data-ft="{&quot;tn&quot;:&quot;K&quot;}" data-reactid=".6t.1:3:1:$comment936019743099580_936044699763751:0.0.$right.0.$left.0.0.1.$comment-body"><span class="UFICommentBody" data-reactid=".6t.1:3:1:$comment936019743099580_936044699763751:0.0.$right.0.$left.0.0.1.$comment-body.0"><span data-reactid=".6t.1:3:1:$comment936019743099580_936044699763751:0.0.$right.0.$left.0.0.1.$comment-body.0.$end:0:$0:0">On dirait que le Lion et le Renard portent un cercueil. Ou bien qu'ils sont en train de partir avec la caisse... </span></span></span></em></span>", d'autres plus grandiloquents en organisant un Deuil international pour le logo de Sciences Po le mercredi 11 mars dans l'amphithéâtre.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/logo-site.jpg"><img class="aligncenter size-full wp-image-11420" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/logo-site.jpg" alt="logo site" width="638" height="376" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11418</wp:post_id>
		<wp:post_date><![CDATA[2015-03-05 05:00:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-05 04:00:29]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-nouveau-logo-de-sciencespo-en-un-mot]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="post_tag" nicename="sciences-po"><![CDATA[sciences po]]></category>
		<category domain="post_tag" nicename="sciencespo"><![CDATA[sciencespo]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[nouveau logo sciences po]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[nouveau logo sciences po]]></wp:meta_value>
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		<title>Lancel change d&#039;identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2015/03/10/lancel-change-didentite-visuelle/</link>
		<pubDate>Mon, 09 Mar 2015 23:54:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11451</guid>
		<description></description>
		<content:encoded><![CDATA[<strong><img class="aligncenter size-full wp-image-11452" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Lancel_03.2015.jpg" alt="nouveau logo Lancel" width="827" height="370" /></strong>La marque de maroquinerie Lancel, née en 1876, vient de changer d'identité visuelle. Suite à son rachat par le Groupe Richemont en 1997, l'enseigne a mis en oeuvre de nombreux chantiers : de l'implantation à l'international au rajeunissement de ses produits en passant par le changement de design de ses boutiques. Hélas, ils n'ont jamais été soutenus par une nouvelle et forte identité visuelle. Il aura fallu attendre près de 20 ans pour que l'enseigne ose enfin ce signe à l'adresse des marchés. Lancel propose une typographie marquée et différenciante, tout en restant épurée. Un logotype au caractère affirmé, à l'instar de la période faste, et modernisé par son élancement.

<img class="aligncenter size-full wp-image-11453" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/printemps_02_2015_03_jpg_7698_north_499x_white.jpg" alt="printemps_02_2015_03_jpg_7698_north_499x_white" width="499" height="539" />
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Encore absent du flagship de la place de l'Opéra, le nouveau logo sera présent sur le tout nouveau corner du Printemps Haussman, imaginé par le cabinet d’architecte <em>Ciguë, </em>ainsi que sur la campagne publicitaire. <strong><img class="aligncenter size-full wp-image-11455" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-07-à-19.57.18.png" alt="Capture d’écran 2015-03-07 à 19.57.18" width="2204" height="1378" />
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/pubs15_sp_web_jpg_8363_north_499x_white.jpg"><img class="aligncenter size-full wp-image-11454" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/pubs15_sp_web_jpg_8363_north_499x_white.jpg" alt="pubs15_sp_web_jpg_8363_north_499x_white" width="499" height="646" /></a></strong>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11451</wp:post_id>
		<wp:post_date><![CDATA[2015-03-10 00:54:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-09 23:54:38]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lancel-change-didentite-visuelle]]></wp:post_name>
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		<category domain="post_tag" nicename="changement-de-marque"><![CDATA[Changement de marque]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="lancel"><![CDATA[lancel]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
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		<wp:comment>
			<wp:comment_id>200330</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-10 09:15:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-10 08:15:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Whaou!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>203039</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-16 14:14:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-16 13:14:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Horrible !]]></wp:comment_content>
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	<item>
		<title>Nouveau logo pour Renault</title>
		<link>http://yannickbourenane.com/preprod/2015/03/08/nouveau-logo-pour-renault/</link>
		<pubDate>Sun, 08 Mar 2015 18:52:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11459</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/renault.jpg"><img class="aligncenter size-full wp-image-11464" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/renault.jpg" alt="renault" width="499" height="353" /></a>Dans la droite lignée du changement de <a href="http://yannickbourenane.com/preprod/2009/02/06/citroen-perd-ses-chevrons/">logo de Citroën</a> en 2009 et de celui de <a href="http://yannickbourenane.com/preprod/2010/01/11/peugeot-devoile-un-nouveau-logo/">Peugeot</a> en 2010, <a href="http://www.renault.fr/">Renault </a>s'est finalement rangé lui aussi à changer d'identité visuelle. Désormais, les effets chromés des logos des trois constructeurs automobiles français sont très proches et la tendance au ramollissement est confirmée. Renault revendique désormais la fibre affective "la vie, avec passion" tout comme Peugeot parle de "motion &amp; emotion". Les modifications sont si minces que la vague d'uniformisation est le sentiment final qui domine.
<!--more-->
<img class="aligncenter size-full wp-image-11461" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-08-à-19.48.12.png" alt="Capture d’écran 2015-03-08 à 19.48.12" width="764" height="514" /><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/1272-848-55ec039ac80ab72c2de2caed.jpg"><img class="aligncenter size-full wp-image-11460" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/1272-848-55ec039ac80ab72c2de2caed.jpg" alt="1272-848-55ec039ac80ab72c2de2caed" width="1272" height="848" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-08-à-19.48.48.png"><img class="aligncenter size-full wp-image-11462" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-08-à-19.48.48.png" alt="Capture d’écran 2015-03-08 à 19.48.48" width="1548" height="984" /></a>
En savoir plus sur <a href="http://www.caradisiac.com/Renault-logo-remanie-et-nouveau-slogan-101332.htm">caradisiac</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11459</wp:post_id>
		<wp:post_date><![CDATA[2015-03-08 19:52:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-08 18:52:03]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="renault"><![CDATA[renault]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo renault]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo renault]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>199877</wp:comment_id>
			<wp:comment_author><![CDATA[clem]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clem@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.23.122.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-09 12:53:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-09 11:53:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Trop d'effets tuent l'effet]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>200053</wp:comment_id>
			<wp:comment_author><![CDATA[Chloe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[chloe.dapeca@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.83.182.94]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-09 21:02:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-09 20:02:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a fort à parier que le logo de "Renault Nissan" (http://blog.alliance-renault-nissan.com/) sera actualisé]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>220217</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[eric@deberranger.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.249.37.6]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-24 16:39:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-24 14:39:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis dubitatif sur le lettrage. Le dessin des empattements, leur répartition, les approches… Il faut voir le logo en grand pour ça.]]></wp:comment_content>
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			<wp:comment_id>233476</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[eric@deberranger.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.35.68.208]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-26 16:13:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-26 14:13:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sait-on quelle agence a été chargée de cette nouvelle identité?]]></wp:comment_content>
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		<title>Boursorama lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2015/03/11/boursorama-lifte-son-logo/</link>
		<pubDate>Wed, 11 Mar 2015 22:44:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11470</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Boursorama_02.2015.jpg"><img class="aligncenter size-full wp-image-11471" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Boursorama_02.2015.jpg" alt="Logonews_Boursorama_02.2015" width="827" height="370" /></a>Le portail d'informations financières mais aussi la banque <a href="http://www.boursorama.com/">Boursorama</a>, a changé de logo cette année... en modernisant l'identité visuelle adoptée il y a 6 ans. D'un signe plutôt générique emprunté à un geste symbolique du web, Boursorama s'émancipe de la représentation de la touche du clavier pour glorifier la flèche dans un jeu de transparence nourri par la fusion des couleurs bleu et rose. Voici une nouvelle simplification d'identité visuelle opérée à l'occasion d'une campagne et de spots publicitaires (réalisés par le cinéaste Jan Kounen) lancés en janvier, avec une nouvelle signature : "<em>une banque en ligne avec vou</em>s".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11470</wp:post_id>
		<wp:post_date><![CDATA[2015-03-11 23:44:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-11 22:44:18]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[boursorama-lifte-son-logo]]></wp:post_name>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="post_tag" nicename="boursorama"><![CDATA[boursorama]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo boursorama banque]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo boursorama banque]]></wp:meta_value>
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	</item>
	<item>
		<title>Suez Environnement change de logo</title>
		<link>http://yannickbourenane.com/preprod/2015/03/12/suez-environnement-change-de-logo/</link>
		<pubDate>Thu, 12 Mar 2015 13:42:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11474</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/B_2RaSFWYAABEq7.jpg"><img class="aligncenter size-full wp-image-11475" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/B_2RaSFWYAABEq7.jpg" alt="logo_suez" width="1024" height="759" /></a>D'après <a href="http://www.lesechos.fr/industrie-services/services-conseils/0204219948837-suez-environnement-regroupe-ses-marques-et-change-de-logo-1101358.php">les Echos</a>, Suez Environnement officialise ce jeudi matin le regroupement de ses 40 marques sous une seule et même bannière. Le nouveau logo rompt sa filiation typographique avec Suez et abandonne le jeu de cercles transparents et colorés. Le monogramme, qui serait un S à l'horizontal, est labouré de trois traits épais et verts tandis que le mot environnement passe au dernier plan, tel le socle de la marque SUEZ, réaffirmée elle haut et fort....
A suivre !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11474</wp:post_id>
		<wp:post_date><![CDATA[2015-03-12 14:42:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-12 13:42:11]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="suez"><![CDATA[suez]]></category>
		<category domain="post_tag" nicename="suez-environnement"><![CDATA[suez environnement]]></category>
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			<wp:meta_value><![CDATA[logo Suez Environnement]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
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			<wp:meta_value><![CDATA[45]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>201909</wp:comment_id>
			<wp:comment_author><![CDATA[thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.gueguen@precontact.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[195.101.177.171]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-13 11:31:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-13 10:31:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plutôt séduisant, mis à part cette typo… que l'on retrouve chez le marchand de petites culottes undiz.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>202050</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.174.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-13 18:11:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-13 17:11:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cela aurait pu être intéressant de joindre les extrémités du logo pour former le symbole infini, comme pour exprimer le recyclage, la revalorisation des ressources, les énergies renoyvelables, etc. Car en l'état, cela ne m'évoque rien d'autre qu'un S couché !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>203109</wp:comment_id>
			<wp:comment_author><![CDATA[Paco]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.246.183.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-16 21:33:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-16 20:33:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Exact, ce S couché déséquilibre l'ensemble]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>202050</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Le nouveau logo de dailymotion</title>
		<link>http://yannickbourenane.com/preprod/2015/03/15/le-nouveau-logo-de-dailymotion/</link>
		<pubDate>Sun, 15 Mar 2015 20:48:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11487</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Dailymotion_03.2015.jpg"><img class="aligncenter size-full wp-image-11492" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Dailymotion_03.2015.jpg" alt="Logonews_Dailymotion_03.2015" width="827" height="370" /></a>Alors que des rumeurs de pourparlers entre l'opérateur français de télécommunications Orange et le groupe hongkongais PCCW, pour lui vendre 49% de Dailymotion vont bon train, le site de vidéos sur internet a enfin compris comment rendre une identité visuelle forte et distinctive en toute subtilité. Exit l’antenne, la bobine dans les O, place à un travail typographique plus efficace et intéressant sur les O tandis que le bleu devient dominant en cartouche d’arrière plan. Un renouveau attendu accompagné d'améliorations du lecteur vidéo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11487</wp:post_id>
		<wp:post_date><![CDATA[2015-03-15 21:48:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-15 20:48:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouveau-logo-de-dailymotion]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="dailymotion"><![CDATA[dailymotion]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[nouveau logo de dailymotion]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[nouveau logo de dailymotion]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[49]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510694757;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12028;}i:1;a:1:{s:2:"id";i:7760;}i:2;a:1:{s:2:"id";i:14718;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>202961</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.14.182.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-16 08:56:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-16 07:56:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui pour le nouveau logo mais la nouvelle interface du site et le bleu font tellement cheap...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1426492584.2351970672607421875;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>202971</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-16 09:14:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-16 08:14:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est clair! C'est pas sérieux!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>202961</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>203002</wp:comment_id>
			<wp:comment_author><![CDATA[Chloe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[chloe.dapeca@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.83.182.94]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-16 11:39:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-16 10:39:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je n'aime pas du tout ;-(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>203108</wp:comment_id>
			<wp:comment_author><![CDATA[Paco]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.246.183.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-16 21:21:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-16 20:21:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Non mais tout le monde s'est donné le mot pour tuer le graphisme!?!
Je veux bien que l'insigne de l'immeuble ne soit pas approprié donc retiré, mais la typographie, pourquoi vouloir dépersonnaliser ??]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>206884</wp:comment_id>
			<wp:comment_author><![CDATA[Sebastien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[s.verdevoye@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.194.75.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-22 22:05:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-22 21:05:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tiens le nouveau logo de fb....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>208392</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.153.167.93]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-25 13:57:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-25 12:57:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est beaucoup mieux même si le bleu fait un peu trop "RVB".]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>209342</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dffefgrrgr@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-27 15:34:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-27 14:34:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelconque. Sale année pour les rebrandings... :(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Même les Universités montent en gamme</title>
		<link>http://yannickbourenane.com/preprod/2015/03/16/meme-les-universites-montent-en-gamme/</link>
		<pubDate>Sun, 15 Mar 2015 23:09:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11498</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Universite-Mont-Blanc_02.2015.jpg"><img class="aligncenter size-full wp-image-11485" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Universite-Mont-Blanc_02.2015.jpg" alt="Logonews_Universite Mont Blanc_02.2015" width="827" height="370" /></a>L’<a href="https://www.univ-smb.fr/">Université de Savoie</a>, 14 000 étudiants, met un scène un nouveau blason taillé par les cimes des montagnes et le drapeau de la Savoie. En choisissant l’épure, y compris dans son nom, l’Université s’est dotée d’une image beaucoup plus percutante et claire que les usagers seront probablement fiers d’arborer.
Voici le résultat de deux années de travail commentées par le directeur de l’université dans une <a href="http://orientation.blog.lemonde.fr/2015/03/02/luniversite-savoie-mont-blanc-affirme-son-identite-entretien-avec-son-president-denis-varaschin/">interview au Monde</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11498</wp:post_id>
		<wp:post_date><![CDATA[2015-03-16 00:09:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-15 23:09:09]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[meme-les-universites-montent-en-gamme]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="savoie"><![CDATA[Savoie]]></category>
		<category domain="post_tag" nicename="universite"><![CDATA[université]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[université]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[université]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[53]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509777895;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:255;}i:1;a:1:{s:2:"id";i:1171;}i:2;a:1:{s:2:"id";i:2775;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>208391</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.153.167.93]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-25 13:55:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-25 12:55:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très jolie avancée !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le logo de Renaud Dutreil pour nos amis des US</title>
		<link>http://yannickbourenane.com/preprod/2015/03/23/le-logo-de-renaud-dutreil-pour-nos-amis-des-us/</link>
		<pubDate>Sun, 22 Mar 2015 23:04:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11508</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Jolival_02.2015.jpg"><img class="aligncenter size-full wp-image-11481" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Jolival_02.2015.jpg" alt="Logonews_Jolival_02.2015" width="827" height="370" /></a>Voici une nouvelle identité visuelle pour séduire outre-Atlantique selon Renaud Dutreil, l’ancien ministre des PME et nouveau patron de la marque depuis le 31 octobre 2014. L’<a href="http://www.jolival.com/">eau de source Jolival </a>affiche une élégante montée en gamme, elle a supprimé les codes grande consommation de son ancienne étiquette : le rouge, le soleil, les effets de dégradés pour une identité visuelle qui s’articule tel un blason, proche de l’univers visuel des stations thermales à l’ancienne.
Voir l’article de la <a href="http://www.charentelibre.fr/2015/02/02/nouveau-design-nouveau-logo-jolival-veut-conquerir-l-amerique,1938386.php">Charente Libre</a>.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/fontaine-jolival-eau-source-atlantique.jpg"><img class="aligncenter size-full wp-image-11491" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/fontaine-jolival-eau-source-atlantique.jpg" alt="fontaine-jolival-eau-source-atlantique" width="786" height="500" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11508</wp:post_id>
		<wp:post_date><![CDATA[2015-03-23 00:04:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-22 23:04:51]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="jolival"><![CDATA[jolival]]></category>
		<wp:postmeta>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo dutreil]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo dutreil]]></wp:meta_value>
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			<wp:meta_value><![CDATA[46]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>207149</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-23 10:12:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-23 09:12:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve ça vraiment réussi.
C'est courageux de se détacher totalement de l'ancien logo, sans avoir la tentation d'en garder quelques éléments, le résultats est très qualitatif.
bravo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>207709</wp:comment_id>
			<wp:comment_author><![CDATA[bonomo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bonomographiste@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[91.69.240.203]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-24 12:03:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-24 11:03:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pari assez osé. Belle prestation, une nouvelle identité plus haut de gamme pour justifié sa longévité. Bravo]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>211974</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frfrf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-03 00:36:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-02 22:36:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>L&#039;EPITA fête ses 30 ans avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2015/03/24/lepita-fete-ses-30-ans-avec-un-nouveau-logo/</link>
		<pubDate>Mon, 23 Mar 2015 23:07:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11511</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Epita_02.2015.jpg"><img class="aligncenter size-full wp-image-11480" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Epita_02.2015.jpg" alt="Logonews_Epita_02.2015" width="827" height="370" /></a>
L'EPITA, l’<a href="http://www.epita.fr/">école en région parisienne d’ingénieurs informatiques</a> a choisi de mettre son logo au goût du jour pour se 30 ans, fin novembre 2014. La forme triangulaire en arrière-plan s’est démultipliée. Désormais, ce sont trois triangles bleus et transparents qui constituent l’arrière plan du logo dont le nom s’inscrit en réserve. Le choix d’une typographie art déco associée à des nuances de bleu connotent davantage un esprit mode ou montagne qu’ingénieur.
<!--more-->

<img class="aligncenter size-full wp-image-11494" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/logo-epita-nb.jpg" alt="logo-epita-nb" width="2151" height="1457" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-15-à-22.32.16.png"><img class="aligncenter size-full wp-image-11489" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-15-à-22.32.16.png" alt="Capture d’écran 2015-03-15 à 22.32.16" width="230" height="142" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11511</wp:post_id>
		<wp:post_date><![CDATA[2015-03-24 00:07:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-23 23:07:53]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lepita-fete-ses-30-ans-avec-un-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="post_tag" nicename="epita"><![CDATA[EPITA]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[EPITA logo]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[EPITA logo]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[46]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>211975</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frfrf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-03 00:37:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-02 22:37:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très beau.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1429110663.521729946136474609375;s:7:"message";s:50:"admin a changé l'état du commentaire en approved";s:5:"event";s:15:"status-approved";s:4:"user";s:5:"admin";}]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>220385</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[eric@deberranger.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://Heu...</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.249.37.6]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-25 11:56:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-25 09:56:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils ont fait faire ça en interne? Par un étudiant?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>L&#039;UMP deviendrait les Républicains ?</title>
		<link>http://yannickbourenane.com/preprod/2015/03/15/lump-deviendrait-les-republicains/</link>
		<pubDate>Sun, 15 Mar 2015 11:18:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11516</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/3557-001-LOGO-UMP_pics_390.jpg"><img class="aligncenter size-full wp-image-11517" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/3557-001-LOGO-UMP_pics_390.jpg" alt="3557-001-LOGO-UMP_pics_390" width="390" height="291" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/3557-002-LOGO-UMP_pics_390.jpg"><img class="aligncenter size-full wp-image-11518" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/3557-002-LOGO-UMP_pics_390.jpg" alt="3557-002-LOGO-UMP_pics_390" width="390" height="208" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/3557-003-LOGO-UMP_pics_390.jpg"><img class="aligncenter size-full wp-image-11519" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/3557-003-LOGO-UMP_pics_390.jpg" alt="3557-003-LOGO-UMP_pics_390" width="390" height="232" /></a>Le <a href="http://www.lejdd.fr/Politique/Les-Republicains-nouveau-nom-de-l-UMP-deja-trois-logos-722728">Journal du Dimanche </a>révèle que trois logos ont été déposés à L'INPI nommés "les républicains" qu'il soupçonne d'être l'identité remplaçante de l'UMP moribond. Affaire à suivre.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11516</wp:post_id>
		<wp:post_date><![CDATA[2015-03-15 12:18:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-15 11:18:53]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[lump-deviendrait-les-republicains]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509842485;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11997;}i:1;a:1:{s:2:"id";i:1024;}i:2;a:1:{s:2:"id";i:1046;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>203041</wp:comment_id>
			<wp:comment_author><![CDATA[john]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-16 14:17:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-16 13:17:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils sont tous aussi moche les uns que les autres.
Dommage pour un parti qui désire du "renouveau"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>203043</wp:comment_id>
			<wp:comment_author><![CDATA[Pierre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[garciape@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.185.166.69]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-16 14:37:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-16 13:37:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Signé Aubert et Storch Associés Partenaires
http://www.huffingtonpost.fr/2015/03/15/nouveau-nom-ump-republicains-trois-logos-deja-prets_n_6871932.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>203041</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>203497</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-17 10:57:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-17 09:57:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour l'info.
Est-ce qu'on aura le droit à un petit jingle à leur sauce pour l'ump ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>203043</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:4:{s:4:"time";d:1426586243.8198740482330322265625;s:7:"message";s:47:"Akismet a revérifié et validé ce commentaire";s:5:"event";s:9:"check-ham";s:4:"user";s:0:"";}]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>203607</wp:comment_id>
			<wp:comment_author><![CDATA[Pierre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[garciape@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.185.166.69]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-17 13:57:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-17 12:57:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne préfère pas car entre le LCL, la Maaf et MMA on a notre quota.
Ils doivent avoir un créateur de jingle dans l'agence ^^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>203497</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Haut les cœurs avec le nouveau logo de la région Centre Val de Loire</title>
		<link>http://yannickbourenane.com/preprod/2015/03/17/haut-les-coeurs-avec-le-nouveau-logo-de-la-region-centre-val-de-loire/</link>
		<pubDate>Tue, 17 Mar 2015 20:13:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11522</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/logo-rcvl-vertical-coul-700x398.png"><img class="aligncenter size-full wp-image-11523" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/logo-rcvl-vertical-coul-700x398.png" alt="logo-rcvl-vertical-coul-700x398" width="700" height="398" /></a>Depuis le 16 janvier 2015, la région Centre est devenue <a href="http://www.regioncentre.fr/accueil/lactualite-de-la-region-centre/actualites-vie-democratie/nouveau-nom-nouveau-logo.html">Centre Val de Loire </a>fédérant six départements le Cher, l'Eure-et-Loir, l'Indre, l'Indre-et-Loire, le Loir-et-Cher et le Loiret au sein de trois régions historiques : le Berry, l'Orléanais et la Touraine. La nouvelle entité administrative a dévoilé ce qu'elle appelle un logo, ci-dessus, dessinée "en interne".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11522</wp:post_id>
		<wp:post_date><![CDATA[2015-03-17 21:13:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-17 20:13:01]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="centre"><![CDATA[centre]]></category>
		<category domain="post_tag" nicename="centre-val-de-loire"><![CDATA[centre val de loire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="post_tag" nicename="region"><![CDATA[région]]></category>
		<category domain="post_tag" nicename="rehion"><![CDATA[réhion]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>204187</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-18 11:33:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-18 10:33:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aurais ajouté un petit papillon sur le coeur, pour apporter un peu de vie à l'ensemble et une bouteille de vin aussi, pour valoriser le terroir.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>208389</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.153.167.93]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-25 13:53:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-25 12:53:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est magnifique !]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>208774</wp:comment_id>
			<wp:comment_author><![CDATA[Christophe Mesnard]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[c.mesnard@six.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.11.212.147]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-26 10:03:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-26 09:03:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ci-dessous un message que j'ai posté sur Linkedin fr.linkedin.com/pub/dir/Christophe/Mesnard

« Avec les nouvelles régions, on va voir fleurir de nouvelles identités visuelles. Mais ça commence mal avec la région Centre-Val de Loire. Etre rapide, c’est bien, mais là, ça sent un peu la précipitation. On est ici en plein poncif. Le bleu pour l’eau, le vert pour la nature. Le jaune pour l’or de la vallée des rois, sans doute ! On appréciera aussi le dessin à “main levé” (sic) pour “la douceur et l’art de vivre”. Oui aux grandes régions, pour leur dynamisme et leur promesse d’avenir, mais pas pour l’amateurisme. »]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>215386</wp:comment_id>
			<wp:comment_author><![CDATA[Tourangeau]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Mat-san@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.236.83.134]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-12 09:28:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-12 07:28:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et nous voilà encore perdants, contraint de rester dans cette région artificielle qui n'est pas la nôtre...
Douceur et art de vivre ? C'est plutôt ce qu'on dit pour l'Anjou et la Touraine qui auraient dû être dans la même région.
De plus logo très enfantin]]></wp:comment_content>
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	</item>
	<item>
		<title>Suez et la révolution de la ressource</title>
		<link>http://yannickbourenane.com/preprod/2015/03/19/suez-et-la-revolution-de-la-ressource/</link>
		<pubDate>Wed, 18 Mar 2015 23:19:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11532</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/1426434468-suez-environnement.png"><img class="aligncenter size-full wp-image-11533" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/1426434468-suez-environnement.png" alt="1426434468-suez-environnement" width="800" height="600" /></a>Pour tout savoir sur la nouvelle marque unique de Suez Environnement, rendez-vous sur la <a href="http://www.ready-for-the-resource-revolution.com/">"Révolution de la ressource" </a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-19-à-01.05.17.png"><img class="aligncenter size-full wp-image-11534" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-19-à-01.05.17.png" alt="Capture d’écran 2015-03-19 à 01.05.17" width="2214" height="1308" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11532</wp:post_id>
		<wp:post_date><![CDATA[2015-03-19 00:19:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-18 23:19:40]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[suez-et-la-revolution-de-la-ressource]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="suez-environnement"><![CDATA[suez environnement]]></category>
		<wp:postmeta>
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	<item>
		<title>Spotify amplifie son logo</title>
		<link>http://yannickbourenane.com/preprod/2015/03/19/spotify-amplifie-son-logo/</link>
		<pubDate>Wed, 18 Mar 2015 23:43:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11548</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/spotify-bowi-design-graphic.jpg"><img class="aligncenter size-full wp-image-11551" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/spotify-bowi-design-graphic.jpg" alt="spotify-bowi-design-graphic" width="960" height="455" /></a> C'est à l'occasion du festival SXSW, à Austin aux Etats-Unis, que le service de streaming musical Spotify, qui réunit 60 millions d'utilisateurs, a choisi de présenter le lifting de son logo. A l'âge de 9 ans, le suédois devenu lui aussi un géant, fait honneur à son pays d'origine en performant sans discontinuer son identité visuelle, comme cela avait déjà été le cas avec le <a href="http://yannickbourenane.com/preprod/2013/03/27/le-nouveau-logo-de-spotify-saplatit/">lifting de 2013</a>. Cette fois, les couleurs s'unissent pour ne former qu'un seul et même bloc plus statutaire.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Spotify_03.2015.jpg"><img class="aligncenter size-full wp-image-11549" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Spotify_03.2015.jpg" alt="Logonews_Spotify_03.2015" width="827" height="370" /></a><!--more-->Dans l'esprit des pochettes de disque du siècle dernier, une variété d'images ont été développées, leur unité langagière reste à être solidifiée. La variété des couleurs transmet avec ferveur l'idée de profusion de l'offre musicale. Le travail sur les couleurs est remarquable, tant dans le choix des teintes que dans leurs associations : à cheval entre le pop et le vintage, avec un air de jamais vu. L'identité visuelle a été conçue par l'agence Collins de New-York sur une année.
<img class="alignnone size-full wp-image-12187" src="http://www.logo-designer.co/wp-content/uploads/2015/03/Spotify-logo-design-Collins-New-York-8.png" alt="Spotify-logo-design-Collins-New-York-8" width="520" height="249" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/spotify-logo-colors1.gif"><img class="aligncenter size-full wp-image-11550" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/spotify-logo-colors1.gif" alt="spotify-logo-colors1" width="1500" height="1000" /></a>

<img class="alignnone size-full wp-image-12181" src="http://www.logo-designer.co/wp-content/uploads/2015/03/Spotify-logo-design-Collins-New-York-2.png" alt="Spotify-logo-design-Collins-New-York-2" width="520" height="321" />

<img class="alignnone size-full wp-image-12183" src="http://www.logo-designer.co/wp-content/uploads/2015/03/Spotify-logo-design-Collins-New-York-4.jpg" alt="Spotify-logo-design-Collins-New-York-4" width="520" height="790" />

<img class="alignnone size-full wp-image-12184" src="http://www.logo-designer.co/wp-content/uploads/2015/03/Spotify-logo-design-Collins-New-York-5.jpg" alt="Spotify-logo-design-Collins-New-York-5" width="520" height="750" />

<img class="alignnone size-full wp-image-12185" src="http://www.logo-designer.co/wp-content/uploads/2015/03/Spotify-logo-design-Collins-New-York-6.jpg" alt="Spotify-logo-design-Collins-New-York-6" width="520" height="650" />

<img class="alignnone size-full wp-image-12186" src="http://www.logo-designer.co/wp-content/uploads/2015/03/Spotify-logo-design-Collins-New-York-7.jpg" alt="Spotify-logo-design-Collins-New-York-7" width="520" height="249" />

<img class="alignnone size-full wp-image-12187" src="http://www.logo-designer.co/wp-content/uploads/2015/03/Spotify-logo-design-Collins-New-York-8.png" alt="Spotify-logo-design-Collins-New-York-8" width="520" height="249" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11548</wp:post_id>
		<wp:post_date><![CDATA[2015-03-19 00:43:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-18 23:43:12]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="spotify"><![CDATA[Spotify]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo spotify]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo spotify]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[63]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>204892</wp:comment_id>
			<wp:comment_author><![CDATA[john]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-19 09:42:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-19 08:42:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["A l’âge de 9 ans, le suédois devenu lui aussi un géant"
Bowie est vachement jeune ;)

Sinon pas mal comme mini lifting pour spotify. C'est assez "tendance" quand même]]></wp:comment_content>
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	<item>
		<title>20 réinterprétations de la bouteille iconique Coca Cola</title>
		<link>http://yannickbourenane.com/preprod/2015/03/27/20-reinterpretations-de-la-bouteille-iconique-de-coca-cola/</link>
		<pubDate>Fri, 27 Mar 2015 22:24:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11423</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.46.png"><img class="aligncenter size-full wp-image-11435" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.46.png" alt="Capture d’écran 2015-03-03 à 23.22.46" width="734" height="1026" /></a>Pour célébrer un siècle d'existence, la marque américaine de soda Coca Cola a lancé un instagram <a href="https://instagram.com/mashupcoke/">Mashupcoke</a> set un <a href="https://instagram.com/mashupcoke/">pinterest</a> sur lesquels des dizaines d'œuvres de designers de tout horizon sont exposées. Un thème inépuisable : la bouteille iconique Coca Cola.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.21.43.png"><img class="aligncenter size-full wp-image-11425" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.21.43.png" alt="Capture d’écran 2015-03-03 à 23.21.43" width="736" height="1030" /></a><!--more-->

<img class="aligncenter size-full wp-image-11424" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/1.jpg" alt="1" width="600" height="601" />  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.21.55.png"><img class="aligncenter size-full wp-image-11426" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.21.55.png" alt="Capture d’écran 2015-03-03 à 23.21.55" width="732" height="966" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.00.png"><img class="aligncenter size-full wp-image-11427" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.00.png" alt="Capture d’écran 2015-03-03 à 23.22.00" width="728" height="1020" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.05.png"><img class="aligncenter size-full wp-image-11428" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.05.png" alt="Capture d’écran 2015-03-03 à 23.22.05" width="724" height="1020" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.10.png"><img class="aligncenter size-full wp-image-11429" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.10.png" alt="Capture d’écran 2015-03-03 à 23.22.10" width="726" height="1018" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.15.png"><img class="aligncenter size-full wp-image-11430" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.15.png" alt="Capture d’écran 2015-03-03 à 23.22.15" width="734" height="1016" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.23.png"><img class="aligncenter size-full wp-image-11431" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.23.png" alt="Capture d’écran 2015-03-03 à 23.22.23" width="728" height="1024" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.28.png"><img class="aligncenter size-full wp-image-11432" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.28.png" alt="Capture d’écran 2015-03-03 à 23.22.28" width="730" height="1024" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.35.png"><img class="aligncenter size-full wp-image-11433" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.35.png" alt="Capture d’écran 2015-03-03 à 23.22.35" width="744" height="1026" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.41.png"><img class="aligncenter size-full wp-image-11434" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.41.png" alt="Capture d’écran 2015-03-03 à 23.22.41" width="728" height="1018" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.53.png"><img class="aligncenter size-full wp-image-11436" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.53.png" alt="Capture d’écran 2015-03-03 à 23.22.53" width="774" height="1050" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.59.png"><img class="aligncenter size-full wp-image-11437" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.22.59.png" alt="Capture d’écran 2015-03-03 à 23.22.59" width="732" height="1032" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.23.05.png"><img class="aligncenter size-full wp-image-11438" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.23.05.png" alt="Capture d’écran 2015-03-03 à 23.23.05" width="742" height="1024" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.23.12.png"><img class="aligncenter size-full wp-image-11439" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.23.12.png" alt="Capture d’écran 2015-03-03 à 23.23.12" width="776" height="1040" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.23.17.png"><img class="aligncenter size-full wp-image-11440" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.23.17.png" alt="Capture d’écran 2015-03-03 à 23.23.17" width="734" height="1030" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.23.23.png"><img class="aligncenter size-full wp-image-11441" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.23.23.png" alt="Capture d’écran 2015-03-03 à 23.23.23" width="754" height="1004" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.23.30.png"><img class="aligncenter size-full wp-image-11442" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.23.30.png" alt="Capture d’écran 2015-03-03 à 23.23.30" width="676" height="984" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.23.39.png"><img class="aligncenter size-full wp-image-11443" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-03-à-23.23.39.png" alt="Capture d’écran 2015-03-03 à 23.23.39" width="736" height="1028" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11423</wp:post_id>
		<wp:post_date><![CDATA[2015-03-27 23:24:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-27 22:24:49]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[20-reinterpretations-de-la-bouteille-iconique-de-coca-cola]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="coca-cola"><![CDATA[Coca-cola]]></category>
		<category domain="category" nicename="compilations"><![CDATA[Compilations]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510221034;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:608;}i:1;a:1:{s:2:"id";i:614;}i:2;a:1:{s:2:"id";i:11591;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Le nouveau logo rouge d&#039;alloresto</title>
		<link>http://yannickbourenane.com/preprod/2015/03/25/le-nouveau-logo-rouge-dalloresto/</link>
		<pubDate>Tue, 24 Mar 2015 23:55:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11501</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Allo-Resto_02.2015.jpg"><img class="aligncenter size-full wp-image-11479" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Allo-Resto_02.2015.jpg" alt="Logonews_Allo Resto_02.2015" width="827" height="370" /></a>Née en 1998, la <a href="http://www.alloresto.fr/">start-up alloresto </a>référence aujourd’hui plus de 3000 restaurateurs qui s’offre ce service de commande en ligne externalisé. Dix sept ans après son lancement, la marque lance une nouvelle campagne TV #minikif et profite de cette prise de parole pour rationaliser son logo, enfin en une ligne et inscrit dans un cartouche rouge. Le curseur constitue toujours l’œil du A mais l’ensemble parait plus lisible et moins encombrant.<!--more-->
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-15-à-22.23.57.png"><img class="aligncenter size-full wp-image-11486" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-15-à-22.23.57.png" alt="Capture d’écran 2015-03-15 à 22.23.57" width="2042" height="1180" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11501</wp:post_id>
		<wp:post_date><![CDATA[2015-03-25 00:55:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-24 23:55:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-nouveau-logo-rouge-dalloresto]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="alloresto"><![CDATA[alloresto]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo alloresto]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo alloresto]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[45]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510198008;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2153;}i:1;a:1:{s:2:"id";i:815;}i:2;a:1:{s:2:"id";i:865;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>L&#039;UCPA fête ses 50 ans avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2015/04/09/lucpa-fete-ses-50-ans-avec-un-nouveau-logo/</link>
		<pubDate>Wed, 08 Apr 2015 22:59:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11504</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_UCPA_02.2015.jpg"><img class="aligncenter size-full wp-image-11484" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_UCPA_02.2015.jpg" alt="Logonews_UCPA_02.2015" width="827" height="370" /></a>Pour ses 50 ans, l’Union nationale des centres sportifs de plein air <a href="http://www.ucpa-vacances.com/">(UCPA)</a> s’émancipe de son cartouche bleu et des trois rubans : rouge, jaune et blanc, lesquels à l’usage, devaient être complexes et dégrader leur image. Le changement opéré est simple mais radical : seul le nom de marque est conservé. En noir. S'ajoute, sur le site web, un nouvelle signature en anglais "s<em>port your nature</em>" qui finalement laisse apparaître un tout autre logotype.
<!--more-->
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-15-à-22.38.17.png"><img class="aligncenter size-full wp-image-11490" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-15-à-22.38.17.png" alt="Capture d’écran 2015-03-15 à 22.38.17" width="370" height="266" /></a>

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11504</wp:post_id>
		<wp:post_date><![CDATA[2015-04-09 00:59:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-08 22:59:06]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[lucpa-fete-ses-50-ans-avec-un-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="ucpa"><![CDATA[UCPA]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_oembed_0653cb15abfd70698da8e8221784aaeb]]></wp:meta_key>
			<wp:meta_value><![CDATA[{{unknown}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo UCPA]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo UCPA]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[46]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510150638;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:443;}i:1;a:1:{s:2:"id";i:2570;}i:2;a:1:{s:2:"id";i:70;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>214581</wp:comment_id>
			<wp:comment_author><![CDATA[Plocimac]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lilian@plocimac.net]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.228.201.94]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-09 15:46:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-09 13:46:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Heu… c'est encore un logo ça ? Il n'a plus rien, plus de vie, plus d'âme…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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	</item>
	<item>
		<title>Le nouveau logo de Panda</title>
		<link>http://yannickbourenane.com/preprod/2015/03/25/le-nouveau-logo-de-panda/</link>
		<pubDate>Tue, 24 Mar 2015 23:11:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11513</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Panda_02.2015.jpg"><img class="aligncenter size-full wp-image-11483" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Panda_02.2015.jpg" alt="Logonews_Panda_02.2015" width="827" height="370" /></a>Changement de logo pour une compagnie au nom déjà très rond. Le programme anti-virus <a href="http://www.pandasecurity.com/france/">PANDA Software</a> surjoue l'aspect simplicité. Le trait est désormais forcé avec une typographie bas de casse en rondeur et un doux camaïeu de bleu…Finalement trop proche de l'univers enfantin au point de s'isoler visuellement du marché.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11513</wp:post_id>
		<wp:post_date><![CDATA[2015-03-25 00:11:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-24 23:11:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-nouveau-logo-de-panda]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="panda"><![CDATA[panda]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_oembed_f3ddb2be154b80972e007be333248340]]></wp:meta_key>
			<wp:meta_value><![CDATA[{{unknown}}]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo panda]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo panda]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[42]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510410018;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1156;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:1051;}}}}]]></wp:meta_value>
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	<item>
		<title>Le logo du lait français</title>
		<link>http://yannickbourenane.com/preprod/2015/03/31/le-logo-du-lait-francais/</link>
		<pubDate>Mon, 30 Mar 2015 22:43:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11526</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/milch-aus-frankreich-700x504.jpg"><img class="aligncenter size-full wp-image-11527" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/milch-aus-frankreich-700x504.jpg" alt="milch-aus-frankreich-700x504" width="700" height="504" /></a>En danger, la filière du lait de consommation a choisi, via Syndilait, syndicat regroupant la majorité des fabricants de lait en France de concevoir un logotype pour encourager les Français à choisir du lait issu des fermes de leur terroir et conditionné en France. Ce label "made in France" s'inscrit dans l'esprit des <a href="http://yannickbourenane.com/preprod/2014/02/20/le-nouveau-label-viandes-de-france/">labels pour la viande de France,</a> dévoilés un an plus tôt. Le graphisme de l'hexagone est plus réaliste, la représentation des gouttes de lait un peu moins. Belle initiative lorsqu'on sait que 84% des Français jugent important de connaître l'origine de leur lait mais que 51% s'estiment mal informés sur ce sujet, selon une enquête du CSA. L'identité a été conçue par Duwood.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11526</wp:post_id>
		<wp:post_date><![CDATA[2015-03-31 00:43:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-30 22:43:13]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-logo-du-lait-francais]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="label"><![CDATA[label]]></category>
		<category domain="post_tag" nicename="lait"><![CDATA[lait]]></category>
		<category domain="post_tag" nicename="made-in-france"><![CDATA[Made in France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510670491;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14710;}i:1;a:1:{s:2:"id";i:1025;}i:2;a:1:{s:2:"id";i:397;}}}}]]></wp:meta_value>
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	<item>
		<title>Les vins du Pays d&#039;Oc ont leur logo</title>
		<link>http://yannickbourenane.com/preprod/2015/03/30/les-vins-du-pays-doc-ont-leur-logo/</link>
		<pubDate>Sun, 29 Mar 2015 22:51:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11530</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/LogoPAYSDOC.jpg"><img class="aligncenter size-full wp-image-11528" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/LogoPAYSDOC.jpg" alt="LogoPAYSDOC" width="450" height="300" /></a>L'Indication Géographique Protégée des vins du Pays d’Oc arbore désormais un nouveau logo. Objectif de l'interprofession : que tous les vins du Pays d'Oc portent ce label sur leur étiquette telle une signature commune afin d'améliorer la lisibilité de l'offre en linéaire. Quant à lui, le logotype formerait un « c » ouvert <i>« tourné vers le ciel, synonyme de liberté et de créativité ». </i>Une<i> </i>campagne de communication« Pays d’Oc libère les sens » accompagne cette démarche.
<!--more-->« <em>Nous pesons désormais 850 millions de cols. Nous souhaitions faire apparaître la marque pays d’Oc sur les étiquettes des bouteilles pour bénéficier d’un effet levier sur notre communication. Mais notre précédent logo se prêtait mal à cette utilisation</em> », explique Florence Barthès, directrice générale d’InterOc.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11530</wp:post_id>
		<wp:post_date><![CDATA[2015-03-30 00:51:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-29 22:51:27]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[les-vins-du-pays-doc-ont-leur-logo]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="label"><![CDATA[label]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="pays-doc"><![CDATA[pays d'oc]]></category>
		<category domain="post_tag" nicename="vin"><![CDATA[vin]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Pays d'Oc]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Pays d'Oc]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[61]]></wp:meta_value>
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		<title>Le logo de Tenerife S&#039;affirme</title>
		<link>http://yannickbourenane.com/preprod/2015/04/01/11535/</link>
		<pubDate>Tue, 31 Mar 2015 22:10:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11535</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11556" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Tenerife-logo-2015.png" alt="Tenerife-logo-2015" width="321" height="237" />

La plus grande île de l'archipel des Canaries en Espagne, le destination touristique Tenerife arbore un logo revisité aux codes ensoleillés et adolescents. Le mime du smiley heureux, que l'on retrouve dans le drapeau historique de l'île, associé à une typographie presque geek, full capitales, crée un ensemble étonnant réuni par une couleur jaune orangée plutôt douce. Le ton est donné : fiesta et vida en majuscules.
<img src="http://i57.tinypic.com/28hh4j8.jpg" alt="Image and video hosting by TinyPic" width="640" height="426" border="0" />
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"<em>With the establishment of a new focus on the development of the work in order to get a simplification of processes and results, FutureBrand has tackled the project from the realization of a diagnosis to evaluate the existing gaps between the reality of the Island and the perception of its different targets. That has allowed them to detect the necessity of linking the new strategy to the warm, natural and human personality of Tenerife, identifying a strategic territory that picks up its values and communicate them with a new claim. “Tenerife 100% Life refers to the differential elements from the Island from a very emotional point of view</em><i>”, </i>déclare Cristina Vicedo<i>.</i> L'identité a été conçue par Futurebrand.<img src="http://i57.tinypic.com/6gio41.jpg" alt="Image and video hosting by TinyPic" width="640" height="360" border="0" /><img src="http://i57.tinypic.com/nz4vub.jpg" alt="Image and video hosting by TinyPic" width="640" height="456" border="0" /><a href="http://sv.tinypic.com/?ref=33l1sfn" target="_blank"><img src="http://i57.tinypic.com/33l1sfn.jpg" alt="Image and video hosting by TinyPic" width="426" height="640" border="0" /></a><img src="http://i60.tinypic.com/o9nxox.jpg" alt="Image and video hosting by TinyPic" width="468" height="640" border="0" />

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11535</wp:post_id>
		<wp:post_date><![CDATA[2015-04-01 00:10:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-31 22:10:40]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[11535]]></wp:post_name>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="canaries"><![CDATA[canaries]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="post_tag" nicename="tenerife"><![CDATA[tenerife]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509915598;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6936;}i:1;a:1:{s:2:"id";i:962;}i:2;a:1:{s:2:"id";i:5786;}}}}]]></wp:meta_value>
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	<item>
		<title>Une Guinness Golden Ale</title>
		<link>http://yannickbourenane.com/preprod/2015/04/13/une-guinness-golden-ale/</link>
		<pubDate>Sun, 12 Apr 2015 22:22:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11558</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/guinness-golden-ale-unepetitemousse-1024x580.jpg"><img class="aligncenter size-full wp-image-11559" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/guinness-golden-ale-unepetitemousse-1024x580.jpg" alt="guinness-golden-ale-unepetitemousse-1024x580" width="1024" height="580" /></a>La symbolique bière noire de l'Irlande, la <a href="http://www.guinness.com/fr-fr/home.html">Guinness</a>, dévoile une nouvelle bière blonde : la "Golden Ale". Née en 1759 à Dublin, Guinness est réputée pour sa saveur et son aspect particulier. La version Golden s'habille d'une étiquette monochrome dorée pour renforcer la spécificité de son offre. Étrangement, la harpe ainsi que la date de fondation de la Maison, qui constituent le bloc identitaire de la marque, sont relégués en position basse de la composition, comme si le savoir-faire ancestral n'était pas l'argument premier de cette nouveau breuvage.

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/guinness-golden-ale-bottle-hi-e1426770219830.jpg"><img class="aligncenter size-full wp-image-11562" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/guinness-golden-ale-bottle-hi-e1426770219830.jpg" alt="guinness-golden-ale-bottle-hi-e1426770219830" width="768" height="1184" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11558</wp:post_id>
		<wp:post_date><![CDATA[2015-04-13 00:22:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-12 22:22:46]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[une-guinness-golden-ale]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="biere"><![CDATA[Bière]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="post_tag" nicename="guinness"><![CDATA[guinness]]></category>
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		<title>Le logo slasher de Montreal</title>
		<link>http://yannickbourenane.com/preprod/2015/04/02/le-logo-slasher-de-montreal/</link>
		<pubDate>Wed, 01 Apr 2015 22:39:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11564</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11580" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Tourisme-Montreal_03.2015.jpg" alt="Logonews_Tourisme Montreal_03.2015" width="827" height="370" />Après Ténérife, c'est au tour d'une autre destination touristique de dévoiler un nouveau visage : Montreal et son logo de la génération slasher. Telle une poudre de perlimpinpin, le slash a le don de propulser le lieu, auquel il s’adjoint, au rang de lieu tendance, design, trendsetter etc. Modulable, il permet de varier les propositions. Dans cette identité, son utilisation en trompe l’oeil est astucieuse et rafraîchissante. L’ensemble est construit selon une combinaison typographique de bas de casse et de capitales contemporaine. Après les traces du baiser,  ce nouveau logo renouvelle le genre sans pou autant sembler si spécifique à la destination.  <img class="aligncenter size-full wp-image-11582" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/tourisme_montreal_accents.jpg" alt="tourisme_montreal_accents" width="600" height="891" />
<!--more-->Le logo a été conçu par une agence canadienne : LG2Boutique.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/tourisme_montreal_logo_configurations.png"><img class="aligncenter size-full wp-image-11583" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/tourisme_montreal_logo_configurations.png" alt="tourisme_montreal_logo_configurations" width="1000" height="626" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11564</wp:post_id>
		<wp:post_date><![CDATA[2015-04-02 00:39:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-01 22:39:58]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-slasher-de-montreal]]></wp:post_name>
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		<category domain="post_tag" nicename="canada"><![CDATA[Canada]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="montreal"><![CDATA[montréal]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo montreal]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo montreal]]></wp:meta_value>
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			<wp:meta_value><![CDATA[49]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510689332;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:681;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:843;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>214311</wp:comment_id>
			<wp:comment_author><![CDATA[Benjamin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[btubiana@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.153.210.228]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-08 16:09:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-08 14:09:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Slash, design, trendsetter… Autant de mots qu'on n'utiliserait pas vraiment en français à Montréal…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Les packagings Coca Cola s&#039;horizontalisent</title>
		<link>http://yannickbourenane.com/preprod/2015/04/03/les-packagings-coca-cola-shorizontalisent/</link>
		<pubDate>Thu, 02 Apr 2015 22:54:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11591</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/coca_cola_marca_unica_family_extensions.jpg"><img class="aligncenter size-full wp-image-11575" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/coca_cola_marca_unica_family_extensions.jpg" alt="coca_cola_marca_unica_family_extensions" width="1000" height="318" /></a>Chanel unifie ses prix à l'échelle tandis que <a href="http://www.cocacola.fr">Coca Cola</a> prend la décision d'harmoniser l'alignement de son nom de marque et la prédominance de son légendaire rouge sur tous les packagings. L'unité marketing est le nouvel ordre planétaire souhaité par les grandes firmes. Ainsi, au grand dam de nombreux fans, les canettes du mythique soda américain, arboreront désormais le logo à l'horizontale et non plus à la verticale de telle sorte qu'il ne sera plus lisible dans son intégralité mais qu'il respectera le même alignement que celui des autres formats de bouteilles. La présence et l'impact de la marque, s'il le peut, s'en trouvera encore renforcé.... au risque de la monotonie ou de l'overdose ?
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/coca_cola_marca_unica_family_extensions.jpg">
</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/coca_cola_marca_unica_can_details.jpg"><img class="aligncenter size-full wp-image-11574" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/coca_cola_marca_unica_can_details.jpg" alt="coca_cola_marca_unica_can_details" width="1000" height="428" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/coca_cola_marca_unica_bottle_illustration_02.jpg"><img class="aligncenter size-full wp-image-11573" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/coca_cola_marca_unica_bottle_illustration_02.jpg" alt="coca_cola_marca_unica_bottle_illustration_02" width="900" height="1143" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/coca_cola_marca_unica_bottle_illustration_01.jpg"><img class="aligncenter size-full wp-image-11572" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/coca_cola_marca_unica_bottle_illustration_01.jpg" alt="coca_cola_marca_unica_bottle_illustration_01" width="900" height="747" /></a>

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11591</wp:post_id>
		<wp:post_date><![CDATA[2015-04-03 00:54:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-02 22:54:42]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-packagings-coca-cola-shorizontalisent]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="coca-cola"><![CDATA[Coca-cola]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[Coca Cola]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[Coca Cola]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[69]]></wp:meta_value>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>213517</wp:comment_id>
			<wp:comment_author><![CDATA[Appolo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.246.183.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-06 15:05:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-06 13:05:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plutôt cohérent comme harmonisation, ça rend en peu plus classe]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Le logo du mondial de Handball : France 2017</title>
		<link>http://yannickbourenane.com/preprod/2015/04/06/le-logo-du-mondial-de-handball-france-2017/</link>
		<pubDate>Sun, 05 Apr 2015 22:56:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11592</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11593" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/logo-france-handball-2017-championnat-du-monde.jpg" alt="logo-france-handball-2017-championnat-du-monde" width="1023" height="723" />En 2017, 24 équipes, soit plus de 500 joueurs, disputeront 84 matchs tout au long du <a href="http://www.ihf.info/">Championnat du Monde </a>qui se déroulera en France. Le match d’ouverture opposant les bleus à l’une des équipes de son groupe se jouera le 11 janvier à la Bercy Aréna de Paris. L'identité visuelle est dans la droite lignée des logotypes sportifs : l'évocation de la forme du ballon, la représentation des deux équipes de joueurs, le tout en 3D.
<!--more--><a href="http://www.lexpress.fr/actualite/sport/mondial-2017-de-handball-nous-visons-500-000-spectateurs-pour-etre-a-l-equilibre_1662517.html">Voir l'article</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11592</wp:post_id>
		<wp:post_date><![CDATA[2015-04-06 00:56:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-05 22:56:25]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-du-mondial-de-handball-france-2017]]></wp:post_name>
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		<category domain="post_tag" nicename="2017"><![CDATA[2017]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="handball"><![CDATA[handball]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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	<item>
		<title>Bacardi monte d&#039;un cran</title>
		<link>http://yannickbourenane.com/preprod/2015/04/07/bacardi-monte-dun-cran/</link>
		<pubDate>Mon, 06 Apr 2015 22:19:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11599</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Bacardi_03.2015.jpg"><img class="aligncenter size-full wp-image-11579" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_Bacardi_03.2015.jpg" alt="Logonews_Bacardi_03.2015" width="827" height="370" /></a>Le Rhum <a href="http://www.bacardi.com/gl/lda?url=%2fgl%2fhome">Bacardi</a>, détenu par <a href="http://www.bacardi-martini.fr/">Bacardi-Martini,</a> arbore une nouvelle identité visuelle qui s'épure et se masculinise : des épaules plus fortes, une typographie plus anguleuse, des lignes droites et harmonisées, une chauve-souris qui trône à nouveau fièrement sur l’étiquette. Une nouvelle puissance se dégage de la bouteille. Hélas, des airs de faux-semblant s'en dégagent dus à la nouvelle facilité de lecture de l'offre.
<img class="aligncenter size-full wp-image-11570" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-19-à-01.18.57.png" alt="Capture d’écran 2015-03-19 à 01.18.57" width="1426" height="1126" />
<!--more--> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/bacardi-bottle-design-700x356.jpg"><img class="aligncenter size-full wp-image-11569" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/bacardi-bottle-design-700x356.jpg" alt="bacardi-bottle-design-700x356" width="700" height="356" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/bacardi_evolution_bottles.jpg"><img class="aligncenter size-full wp-image-11568" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/bacardi_evolution_bottles.jpg" alt="bacardi_evolution_bottles" width="2400" height="955" /></a>

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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11599</wp:post_id>
		<wp:post_date><![CDATA[2015-04-07 00:19:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-06 22:19:55]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[bacardi-monte-dun-cran]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="post_tag" nicename="bacardi"><![CDATA[bacardi]]></category>
		<category domain="post_tag" nicename="bacardi-martini"><![CDATA[bacardi-martini]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="rhum"><![CDATA[rhum]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>214750</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fffrf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-10 02:41:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-10 00:41:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Le nouveau logo pour l&#039;Université des Arts Créatifs</title>
		<link>http://yannickbourenane.com/preprod/2015/04/08/11601/</link>
		<pubDate>Tue, 07 Apr 2015 22:29:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11601</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_UCA_03.2015.jpg"><img class="aligncenter size-full wp-image-11581" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Logonews_UCA_03.2015.jpg" alt="Logonews_UCA_03.2015" width="827" height="370" /></a>
Auparavant, l'évocation visuelle de la créativité passait dans la rondeur et la souplesse. Dorénavant, elle s’exprime en mode Kapla, avec de simples bâtons, détachés les uns des autres, donnant l’idée d’une identité modulable à souhait. Enfin, le simple alignement du nom de marque semble désormais trop scolaire, la créativité demande des coupes plus étonnantes. L'univers visuel déployé par l'agence Spin fonctionne à merveille.
<img class="aligncenter size-full wp-image-11584" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/uca_graphic_web__0.jpg" alt="uca_graphic_web__0" width="569" height="378" />
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<img class="aligncenter size-full wp-image-11589" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/unknown5_0.jpg" alt="unknown5_0" width="1860" height="1235" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/unknown4_0.jpg"><img class="aligncenter size-full wp-image-11588" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/unknown4_0.jpg" alt="unknown4_0" width="1860" height="1235" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/unknown3_1.jpg"><img class="aligncenter size-full wp-image-11587" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/unknown3_1.jpg" alt="unknown3_1" width="1860" height="1235" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/unknown1_0.jpg"><img class="aligncenter size-full wp-image-11586" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/unknown1_0.jpg" alt="unknown1_0" width="1860" height="1235" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/uca_logos_0.jpg"><img class="aligncenter size-full wp-image-11585" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/uca_logos_0.jpg" alt="uca_logos_0" width="569" height="388" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/uca_graphic_web__0.jpg"><img class="aligncenter size-full wp-image-11584" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/uca_graphic_web__0.jpg" alt="uca_graphic_web__0" width="569" height="378" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11601</wp:post_id>
		<wp:post_date><![CDATA[2015-04-08 00:29:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-07 22:29:11]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[11601]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="post_tag" nicename="spin"><![CDATA[spin]]></category>
		<category domain="post_tag" nicename="uca"><![CDATA[UCA]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509485789;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7260;}i:1;a:1:{s:2:"id";i:698;}i:2;a:1:{s:2:"id";i:6680;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>214222</wp:comment_id>
			<wp:comment_author><![CDATA[Julien B.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[julien.bretel@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://kurzumdesign.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.218.70.146]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-08 10:18:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-08 08:18:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

Ok c'est pas mal visuellement mais....c'est compliqué à lire.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>216751</wp:comment_id>
			<wp:comment_author><![CDATA[Brigitte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[brigitte.saintonge54@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[194.167.30.129]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-16 15:04:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-16 13:04:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai tout de suite pensé à des "barres" d'agraphes !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>216752</wp:comment_id>
			<wp:comment_author><![CDATA[Brigitte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[brigitte.saintonge54@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[194.167.30.129]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-16 15:05:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-16 13:05:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On pense aussi à des composants électroniques. Très géométrique mais effectivement pas très facile à lire.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>RIP : 12 logos d&#039;enseignes de la distribution disparues</title>
		<link>http://yannickbourenane.com/preprod/2015/04/10/rip-12-logos-denseignes-de-la-distribution-disparues/</link>
		<pubDate>Thu, 09 Apr 2015 22:22:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11611</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/logonews-hypermarcher03.2015.png"><img class="aligncenter size-full wp-image-11612" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/logonews-hypermarcher03.2015.png" alt="logonews hypermarcher03.2015" width="700" height="551" /></a>C'est vendredi, session nostalgie avec ces 12 logos d'enseignes de la distribution aujourd'hui disparus... Vous en souveniez-vous ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11611</wp:post_id>
		<wp:post_date><![CDATA[2015-04-10 00:22:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-09 22:22:14]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[rip-12-logos-denseignes-de-la-distribution-disparues]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510686630;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:48;}i:1;a:1:{s:2:"id";i:1059;}i:2;a:1:{s:2:"id";i:1615;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>214728</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.174.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-10 00:53:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-09 22:53:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En voyant certains noms, je me dis qu'il suffit de piocher un mot au hasard dans le dico pour créer un nom d'enseigne :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>215676</wp:comment_id>
			<wp:comment_author><![CDATA[Matthieu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[boito.lettre@voila.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[128.79.211.15]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-13 18:55:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-13 16:55:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Felix Potin est-il vraiment mort ? 
http://www.felixpotin.com/]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>216522</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[feffff@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-15 22:48:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-15 20:48:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qu'est-ce que j'aimais Stoc... J'aimais beaucoup Codec, Comod, Timy, Rally et tant d'autres... Je déteste l'époque actuelle faite de concentrations autours d'une seule marque déclinée Discount, Market, Super... Bof.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>220923</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-27 09:50:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-27 07:50:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi j'adorais Continent :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Chronopost ou le jeu des 7 logos</title>
		<link>http://yannickbourenane.com/preprod/2015/03/25/chronopost-ou-le-jeu-des-7-logos/</link>
		<pubDate>Wed, 25 Mar 2015 22:19:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11614</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11622" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/chronopost_van.jpg" alt="chronopost_van" width="1070" height="713" />En 10 ans, le nombre de colis a doublé pour atteindre 864 millions de livraisons en 2014. Forte de cette croissance, Chronopost, filiale de DPD, filiale de Geopost, filiale du Groupe La poste change de logo pour marquer son appartenance au groupe.... DPD Group, autrefois allemand, racheté par Le groupe La Poste en 2001, rachetant lui-même Exapaq, spécialiste B to B en France, désormais rebaptisé dpd... Pour ceux qui n'auraient pas suivi : le <a href="https://www.geopostgroup.com/sites/default/files/atoms/files/nouvelle-identite-marque-internationale-dpdgroup-18032015.pdf" target="_blank">communiqué de presse</a>. Clairement, voici le logo de celui qui veut devenir "<em>l'un des principaux opérateurs d’express routier en Europe et dans le monde</em>" ainsi que la nouvelle identité de Chronopost qui gagne un colis perd au passage la dénomination "<em>international</em>".
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-25-à-23.00.19.png"><img class="aligncenter size-full wp-image-11618" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/Capture-d’écran-2015-03-25-à-23.00.19.png" alt="Capture d’écran 2015-03-25 à 23.00.19" width="1582" height="372" /></a>
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Lire le <a href="https://www.geopostgroup.com/sites/default/files/atoms/files/nouvelle-identite-marque-internationale-dpdgroup-18032015.pdf" target="_blank">communiqué de presse </a>sur les nouvelles identités.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11614</wp:post_id>
		<wp:post_date><![CDATA[2015-03-25 23:19:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-03-25 22:19:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[chronopost-ou-le-jeu-des-7-logos]]></wp:post_name>
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		<category domain="post_tag" nicename="chronopost"><![CDATA[chronopost]]></category>
		<category domain="post_tag" nicename="dpd"><![CDATA[dpd]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="post_tag" nicename="exapaq"><![CDATA[exapaq]]></category>
		<category domain="post_tag" nicename="la-poste"><![CDATA[la poste]]></category>
		<category domain="post_tag" nicename="poste"><![CDATA[poste]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[logo chronopost]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510652129;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:4468;}i:1;a:1:{s:2:"id";i:2703;}i:2;a:1:{s:2:"id";i:446;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>208778</wp:comment_id>
			<wp:comment_author><![CDATA[le narrateur]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@btrds.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[91.223.125.29]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-03-26 10:10:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-03-26 09:10:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'histoire de l'entreprise qui appartient à un groupe qui appartient à une holding est plutôt caucasse.
Maintenant, au lieu d'avoir fait le choix de dissocier les marques, ils les ont unifié. Je trouve que cela se tient.
Néanmoins, je trouvais l'ancienne identité de chronopost plus pertinente.
Le nouveau cube,c'est solide, mais justement ça manque de légèreté et de dynamisme.
DPD, la transition est moins flagrante car l'ancienne identité était déjà très géométrique.

Merci du partage en tout cas ! ;)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>213906</wp:comment_id>
			<wp:comment_author><![CDATA[Sylvain Colliot]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[colliot.sylvain@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.49.95.93]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-07 14:54:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-07 12:54:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui, un colis d'accord, mais surtout un chrono... Non ? Trois aiguilles sur un hexagone. J'ai bon ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>223271</wp:comment_id>
			<wp:comment_author><![CDATA[Denis McAlon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[denis.magalon@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://denis-magalon@gmail.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.190.238.202]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-02 02:30:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-02 00:30:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sylvain Colliot :  C'est ce que je me disais en lisant le post... "Mais y'a que moi qui les voit le chrono et la France ????!!!"    Il semble en fait qu'on soit deux !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>294867</wp:comment_id>
			<wp:comment_author><![CDATA[sewee]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[shamalloww@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.229.110.142]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-08-02 13:26:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-08-02 11:26:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et quelle est la typographie utilisée dans le site de Chronopost? merci!]]></wp:comment_content>
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	<item>
		<title>Le logo d&#039;Hillary aux présidentielles, avec un grand H</title>
		<link>http://yannickbourenane.com/preprod/2015/04/15/le-logo-dhillary-aux-presidentielles-avec-un-grand-h/</link>
		<pubDate>Wed, 15 Apr 2015 15:16:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11632</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Capture-d’écran-2015-04-15-à-16.54.07.png"><img class="aligncenter size-full wp-image-11633" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Capture-d’écran-2015-04-15-à-16.54.07.png" alt="Capture d’écran 2015-04-15 à 16.54.07" width="866" height="618" /></a>Pentagram présente le logo de la campagne d'<a href="https://www.hillaryclinton.com/">Hillary Clinton</a> pour les présidentielles de 2016 aux Etats Unis. Dans la lignée du O d'Obama, voici le H d'Hillary qui se montre pragmatique, direct et efficace.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11632</wp:post_id>
		<wp:post_date><![CDATA[2015-04-15 17:16:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-15 15:16:45]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-dhillary-aux-presidentielles-avec-un-grand-h]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="clinton"><![CDATA[clinton]]></category>
		<category domain="post_tag" nicename="hillary"><![CDATA[hillary]]></category>
		<category domain="post_tag" nicename="hillary-clinton"><![CDATA[hillary clinton]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="post_tag" nicename="presidentielles"><![CDATA[présidentielles]]></category>
		<category domain="post_tag" nicename="us"><![CDATA[US]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509823024;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:2630;}i:1;a:1:{s:2:"id";i:115;}i:2;a:1:{s:2:"id";i:954;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>216523</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[feffff@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-15 22:49:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-15 20:49:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très bon logo. Simple, efficace et percutant. Celui de la victoire?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Révélation de l&#039;agence Be Dandy au Grand Prix du Design Stratégies</title>
		<link>http://yannickbourenane.com/preprod/2015/04/16/revelation-de-lagence-be-dandy-au-grand-prix-du-design-strategies/</link>
		<pubDate>Thu, 16 Apr 2015 19:57:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11635</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11644" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Be-Dandy_Orcines_03.jpg" alt="Be Dandy_Orcines_03" width="1392" height="772" />
Carton plein et révélations de l'<a href="www.bedandy.fr">agence de design premium et luxe</a> Be Dandy, également éditrice de Logonews, à l'occasion du <a href="http://www.strategies.fr/grands-prix/">Grand Prix design 2015</a>. L'agence Be Dandy remporte à la fois le prix du branding packaging et le prix coup de cœur du jury pour le <a href="http://www.bedandy.fr/fr/projets/luxe/orcines/">design de la gamme de whiskies Orcines</a>, qui innove sur le marché avec une étiquette en coton, dotée d'imperfections telles que seul le luxe peut se le permettre. L'agence Be Dandy a également eu le plaisir de se voir décerner le <a href="http://www.bedandy.fr/fr/projets/culture/prodiss/">prix de l'édition institutionnelle pour Prodiss</a>, syndicat du spectacle, ainsi qu'une mention en <a href="http://www.bedandy.fr/fr/projets/lifestyle/baton-rouge/">design produit pour Baton Rouge</a>.
<!--more-->Au sujet d'Orcines, la gamme de whiskies éditée par le N°2 du whisky en France, l'usage d'une matière fragile et imparfaite telle que le coton, en lieu et place d'une classique étiquette en papier, ainsi que l'efficacité fonctionnelle d'une étiquette qui fait également office de contre-étiquette a su séduire le jury : l’agence Be Dandy <em>«se distingue très brillamment dans une catégorie pourtant très créative»,</em> relevait Laura Heitz, product development manager travel retail de Parfums Givenchy. Les étiquettes sont en coton canvas de chez <a href="http://www.dupontagencies.fr/">Dupont Agencies</a>, l'adhésivage et la sérigraphie ont brillamment été réalisés par Silium.

<img class="aligncenter size-full wp-image-11642" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Be-Dandy_Orcines_01.jpg" alt="Be Dandy_Orcines_01" width="1392" height="772" /> <img class="aligncenter size-full wp-image-11643" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Be-Dandy_Orcines_02.jpg" alt="Be Dandy_Orcines_02" width="1392" height="772" />  <img class="aligncenter size-full wp-image-11645" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Be-Dandy_Orcines_04.jpg" alt="Be Dandy_Orcines_04" width="1392" height="772" /> Le rapport annuel Prodiss conçu par l'agence de design Be Dandy remporte le prix de l'édition institutionnelle du Grand Prix Stratégies du Design 2015. Le rapport a été imprimé chez Frazier.
<img class="aligncenter size-full wp-image-11646" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Be-Dandy_Prodiss_01.jpg" alt="Be Dandy_Prodiss_01" width="1392" height="772" /> <img class="aligncenter size-full wp-image-11647" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Be-Dandy_Prodiss_04.jpg" alt="Be Dandy_Prodiss_04" width="1392" height="772" /> <img class="aligncenter size-full wp-image-11648" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Be-Dandy_Prodiss_08.jpg" alt="Be Dandy_Prodiss_08" width="1392" height="772" /> <img class="aligncenter size-full wp-image-11649" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Be-Dandy_Prodiss_09.jpg" alt="Be Dandy_Prodiss_09" width="1392" height="772" />La carte cocktail du nouveau bar Baton Rouge, situé à Pigalle, conçue par l'agence de design Be Dandy remporte la mention en design produit du Grand Prix Stratégies du Design 2015. Le papier en provenance du Japon est distribué par <a href="http://www.tsailoon.com/">Pierre Vincent</a>.

<img class="aligncenter size-full wp-image-11650" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Be-Dandy_Baton-Rouge_07.jpg" alt="Be Dandy_Baton Rouge_07" width="1392" height="772" />Le Grand Prix Stratégies du design 2015 est décerné à Landor pour son sublime travail sur Fedora.]]></content:encoded>
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		<wp:post_id>11635</wp:post_id>
		<wp:post_date><![CDATA[2015-04-16 21:57:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-16 19:57:48]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="design"><![CDATA[design]]></category>
		<category domain="post_tag" nicename="grand-prix"><![CDATA[grand prix]]></category>
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		<title>Landor remporte le Grand Prix Stratégies du Design</title>
		<link>http://yannickbourenane.com/preprod/2015/04/16/landor-remporte-le-grand-prix-strategies-du-design/</link>
		<pubDate>Thu, 16 Apr 2015 18:58:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11652</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fedora-011428486925-realisation-fancybox.jpg"><img class="aligncenter size-full wp-image-11636" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fedora-011428486925-realisation-fancybox.jpg" alt="fedora-011428486925-realisation-fancybox" width="1701" height="1191" /></a>L'agence Landor remporte le <a href="http://www.strategies.fr/grands-prix/284/grand-prix-strategies-du-design-2015/palmares/">Grand Prix Stratégies du Design 2015</a> avec le sublime design global de la marque Fedora. Découvrez ce subtil équilibre qui se crée entre la force de l'identité visuelle et la fragilité poétique des motifs qui constituent l'univers de marque. Beau travail.
<!--more--><img class="aligncenter size-full wp-image-11641" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fedoraprize1428913159-realisation-fancybox.jpg" alt="fedoraprize1428913159-realisation-fancybox" width="1920" height="1218" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fedora-061428486960-realisation-fancybox.jpg"><img class="aligncenter size-full wp-image-11640" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fedora-061428486960-realisation-fancybox.jpg" alt="fedora-061428486960-realisation-fancybox" width="1702" height="1192" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fedora-041428486949-realisation-fancybox.jpg"><img class="aligncenter size-full wp-image-11639" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fedora-041428486949-realisation-fancybox.jpg" alt="fedora-041428486949-realisation-fancybox" width="1701" height="1192" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fedora-031428486944-realisation-fancybox.jpg"><img class="aligncenter size-full wp-image-11638" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fedora-031428486944-realisation-fancybox.jpg" alt="fedora-031428486944-realisation-fancybox" width="1702" height="1191" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fedora-021428486933-realisation-fancybox.jpg"><img class="aligncenter size-full wp-image-11637" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fedora-021428486933-realisation-fancybox.jpg" alt="fedora-021428486933-realisation-fancybox" width="1702" height="1191" /></a>]]></content:encoded>
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		<wp:post_id>11652</wp:post_id>
		<wp:post_date><![CDATA[2015-04-16 20:58:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-16 18:58:59]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="fedora"><![CDATA[fedora]]></category>
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		<title>Des logos à la brosse</title>
		<link>http://yannickbourenane.com/preprod/2015/04/17/des-logos-a-la-brosse/</link>
		<pubDate>Fri, 17 Apr 2015 14:11:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11654</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11655" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/c04fbd045de5ec905002f4ead622ff5a.jpg" alt="c04fbd045de5ec905002f4ead622ff5a" width="511" height="511" />C'est vendredi, voici une superbe série de logos iconiques redessinés à la brosse... Très joli travail de <a href="https://www.behance.net/gallery/24710353/Brand-by-Hand-An-experimental-lettering-project">Sarah Marshall d'Auckland</a>, Nouvelle Zélande.
<img class="aligncenter size-full wp-image-11662" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/268f3797c10460d35e54eef4fbc5dd41.jpg" alt="268f3797c10460d35e54eef4fbc5dd41" width="511" height="511" /><!--more-->

<img class="aligncenter size-full wp-image-11656" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/c77a2189c3af6ac542b9eda64bc7223c.jpg" alt="c77a2189c3af6ac542b9eda64bc7223c" width="511" height="511" />
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/0aa3f368a19dcdc645e2c247c66d234f.jpg"><img class="aligncenter size-full wp-image-11657" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/0aa3f368a19dcdc645e2c247c66d234f.jpg" alt="0aa3f368a19dcdc645e2c247c66d234f" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/0dd646fbadb2e594e9ea19b1d7f0c9b6.jpg"><img class="aligncenter size-full wp-image-11658" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/0dd646fbadb2e594e9ea19b1d7f0c9b6.jpg" alt="0dd646fbadb2e594e9ea19b1d7f0c9b6" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/0df21cfc2d3203dc77023f377770ca53.jpg"><img class="aligncenter size-full wp-image-11659" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/0df21cfc2d3203dc77023f377770ca53.jpg" alt="0df21cfc2d3203dc77023f377770ca53" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/2eac652912ce3300342484459fe4dcc5.jpg"><img class="aligncenter size-full wp-image-11660" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/2eac652912ce3300342484459fe4dcc5.jpg" alt="2eac652912ce3300342484459fe4dcc5" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/6a23df736317afb5f82ae1cad1157ce3.jpg"><img class="aligncenter size-full wp-image-11661" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/6a23df736317afb5f82ae1cad1157ce3.jpg" alt="6a23df736317afb5f82ae1cad1157ce3" width="511" height="511" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/284c248dcc91688cbce00cfe43aafdf0.jpg"><img class="aligncenter size-full wp-image-11663" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/284c248dcc91688cbce00cfe43aafdf0.jpg" alt="284c248dcc91688cbce00cfe43aafdf0" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/342a1dfbe82524c3b3a96d23eb2ecdfe.jpg"><img class="aligncenter size-full wp-image-11664" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/342a1dfbe82524c3b3a96d23eb2ecdfe.jpg" alt="342a1dfbe82524c3b3a96d23eb2ecdfe" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/784208f1ab26c4edc32974c631760fa8.jpg"><img class="aligncenter size-full wp-image-11665" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/784208f1ab26c4edc32974c631760fa8.jpg" alt="784208f1ab26c4edc32974c631760fa8" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/a04254aedf37bf0458a146153be1e1b0.jpg"><img class="aligncenter size-full wp-image-11666" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/a04254aedf37bf0458a146153be1e1b0.jpg" alt="a04254aedf37bf0458a146153be1e1b0" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/b48ab34af9c6487893dc01a6fe6c98e5.jpg"><img class="aligncenter size-full wp-image-11667" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/b48ab34af9c6487893dc01a6fe6c98e5.jpg" alt="b48ab34af9c6487893dc01a6fe6c98e5" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/cc95609559f48c654b4b0f4915fc18ce.jpg"><img class="aligncenter size-full wp-image-11668" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/cc95609559f48c654b4b0f4915fc18ce.jpg" alt="cc95609559f48c654b4b0f4915fc18ce" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/e95a808047ba389f568391671b11a3b0.jpg"><img class="aligncenter size-full wp-image-11669" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/e95a808047ba389f568391671b11a3b0.jpg" alt="e95a808047ba389f568391671b11a3b0" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/e864c2c361c5e28cc4e89698f2cbf3b6.jpg"><img class="aligncenter size-full wp-image-11670" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/e864c2c361c5e28cc4e89698f2cbf3b6.jpg" alt="e864c2c361c5e28cc4e89698f2cbf3b6" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/eb8b9574f7920f264546adac09d382e4.jpg"><img class="aligncenter size-full wp-image-11671" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/eb8b9574f7920f264546adac09d382e4.jpg" alt="eb8b9574f7920f264546adac09d382e4" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/ec4f5821e7779b3012b22077a1dee0c9.jpg"><img class="aligncenter size-full wp-image-11672" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/ec4f5821e7779b3012b22077a1dee0c9.jpg" alt="ec4f5821e7779b3012b22077a1dee0c9" width="511" height="511" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fee3924d1d9b68baa68d8f7b20860402.jpg"><img class="aligncenter size-full wp-image-11673" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/fee3924d1d9b68baa68d8f7b20860402.jpg" alt="fee3924d1d9b68baa68d8f7b20860402" width="511" height="511" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11654</wp:post_id>
		<wp:post_date><![CDATA[2015-04-17 16:11:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-17 14:11:35]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[des-logos-a-la-brosse]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<title>Le flat de Tumblr redisparaît</title>
		<link>http://yannickbourenane.com/preprod/2015/04/20/le-flat-de-tumblr-redisparait/</link>
		<pubDate>Mon, 20 Apr 2015 18:20:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11679</guid>
		<description></description>
		<content:encoded><![CDATA[<img class=" size-full wp-image-11681 alignleft" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Logonews_Tumblr_04.2015.jpg" alt="Logonews_Tumblr_04.2015" width="827" height="370" />

La plate-forme de micro-blogging <a href="https://www.tumblr.com/login">Tumblr</a> revient à la 3D. Fondé par David Karp et propriété de <a href="http://yannickbourenane.com/preprod/2014/02/25/tumblr-soffre-de-discrets-changements/fr.yahoo.com/%E2%80%8E">Yahoo!</a>, ce service aux plus de 170 millions de blogs permet aux utilisateurs de publier facilement du contenu multimédia allant du texte, à la musique en passant par des vidéos. Après un bref passage au flat, l'appli de Tumblr crée à nouveau des perspectives, de biais, probablement pour se distinguer de ses confrères bleus, eux aussi.

<img class=" size-full wp-image-11680 alignleft" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/CCp4O5NWYAANjeZ.jpg" alt="tumblrappli" width="748" height="347" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11679</wp:post_id>
		<wp:post_date><![CDATA[2015-04-20 20:20:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-20 18:20:43]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-flat-de-tumblr-redisparait]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="blog"><![CDATA[blog]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="flat-design"><![CDATA[flat design]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="post_tag" nicename="tumblr"><![CDATA[Tumblr]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[tumblr]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[tumblr]]></wp:meta_value>
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			<wp:meta_value><![CDATA[63]]></wp:meta_value>
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	<item>
		<title>La nouvelle identité des studios d&#039;Abbey Road</title>
		<link>http://yannickbourenane.com/preprod/2015/04/24/la-nouvelle-identite-des-studios-dabbey-road/</link>
		<pubDate>Thu, 23 Apr 2015 22:38:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11605</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11608" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/form4.jpg" alt="form4" width="488" height="392" />La nouvelle identité des studios d'enregistrement d'Abbey Road à Londres, conçue par Form, s'inspire des fameux zebra du passage piéton affiché fièrement sur le légendaire album Abbey Road des Beatles de 1969.

<img class="aligncenter size-full wp-image-11606" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/form1.jpg" alt="form1" width="396" height="396" /> <img class="aligncenter size-full wp-image-11607" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/03/form2.jpg" alt="form2" width="396" height="396" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11605</wp:post_id>
		<wp:post_date><![CDATA[2015-04-24 00:38:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-23 22:38:43]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-nouvelle-identite-des-studios-dabbey-road]]></wp:post_name>
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		<category domain="post_tag" nicename="abbey-road"><![CDATA[abbey road]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo abbey road]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo abbey road]]></wp:meta_value>
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			<wp:meta_value><![CDATA[44]]></wp:meta_value>
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		<title>Le losange au cœur de Lexmark</title>
		<link>http://yannickbourenane.com/preprod/2015/04/22/le-losange-au-coeur-de-lexmark/</link>
		<pubDate>Wed, 22 Apr 2015 21:51:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11685</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Logonews_Lexmark_04.2015.jpg"><img class="aligncenter size-full wp-image-11687" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Logonews_Lexmark_04.2015.jpg" alt="Logonews_Lexmark_04.2015" width="827" height="370" /></a>Le fabricant américain d'imprimantes, <a href="https://www.lexmark.com/fr_fr.html">Lexmark</a>, créé en 1991, manœuvre depuis quelques années à la réorientation de son métier vers le logiciel, notamment par le rachat de sociétés externes, Perceptive, Brainware, AccessVia. La nouvelle identité visuelle cherche à matérialiser cet "assouplissement" d'identité. Teinté de vert, probablement pour l'aspect écologique, la société abandonne empattements, capitales et couleur rouge afin de se présenter plus en douceur, voire avec effacement.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11685</wp:post_id>
		<wp:post_date><![CDATA[2015-04-22 23:51:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-22 21:51:09]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-losange-au-coeur-de-lexmark]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510443519;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3563;}i:1;a:1:{s:2:"id";i:831;}i:2;a:1:{s:2:"id";i:14933;}}}}]]></wp:meta_value>
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	<item>
		<title>Le nouveau logo de Kronenbourg</title>
		<link>http://yannickbourenane.com/preprod/2015/04/28/11690/</link>
		<pubDate>Mon, 27 Apr 2015 22:55:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11690</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Logonews_Brasserie-Konenbourg_04.2015.jpg"><img class="aligncenter size-full wp-image-11686" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/Logonews_Brasserie-Konenbourg_04.2015.jpg" alt="Logonews_Brasserie Konenbourg_04.2015" width="827" height="370" /></a>Les brasseries Kronenbourg lifte leur identité visuelle en proclamant «<em>nous réaffirmons notre identité de brasseur ancré en Alsace depuis 350 ans". </em>Pourtant, le logo est modernisé, la filiation au groupe plutôt que la date de fondation est choisie pour la signature, et, le mot Brasseries disparaît purement et simplement au profit du  nom de la marque seule<em>. </em><strong>Marc Vermeulen</strong>, Président Directeur Général de Kronenbourg poursuit :<em> "avec des marques emblématiques telles que Kronenbourg et 1664, qui font partie du patrimoine culturel de la France. Nous voulons également transmettre l’image d’une entreprise dynamique et innovante, en phase avec son rôle d’animateur du marché de la bière en France</em> », gardant à l'esprit le pack de 24 qui a rendu célèbre la marque.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11690</wp:post_id>
		<wp:post_date><![CDATA[2015-04-28 00:55:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-27 22:55:57]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[11690]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510547891;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:8876;}i:1;a:1:{s:2:"id";i:397;}i:2;a:1:{s:2:"id";i:11090;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>224478</wp:comment_id>
			<wp:comment_author><![CDATA[Rose Marketing]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jr.borgetto@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.118media.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.140.36.250]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-05 12:19:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-05 10:19:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo avait besoin d'un bon coup de jeune. Même si ils ont enlevé le mot Brasserie, la marque est suffisamment connu pour que l'image de marque ne se voit pas affecté négativement. Je pense que ça va être tout bénef pour eux.]]></wp:comment_content>
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	<item>
		<title>Le nouveau GDF SUEZ : ENGIE</title>
		<link>http://yannickbourenane.com/preprod/2015/04/27/le-nouveau-gdf-suez/</link>
		<pubDate>Sun, 26 Apr 2015 22:20:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11694</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11698" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/reveal.jpg" alt="reveal" width="336" height="233" />RIP <a href="http://www.engie.com/fr/?gclid=CNblk6zzlMUCFQsEwwodaLsALw">GDF SUEZ</a>. Le géant français du gaz et de l’électricité (+ de 150 000 collaborateurs dans le monde, près de 75 milliards d'€ de CA) s’appellera désormais ENGIE. Il semble assez difficile de savoir comment prononcer l’abréviation qui prend des allures d’acronyme anglophone. Visuellement, le logo semble vouloir reprendre les codes de l’ancienne identité de SUEZ, déjà difficilement étendue à GDF SUEZ. Comme si le groupe n’avait pas besoin d’une réelle identité visuelle pour se positionner à sa juste mesure sur le marché international et concurrentiel de l’énergie, soit par son nom, soit par son logo.
<!--more-->L'identité visuelle propose un mix de capitales et de bas de casse, la coupure du point sur le i est tranchante, sans lien apparent avec la rondeur des autres lettres, l'ensemble étonne et paraît daté des années 70. La symétrie des lettres 'e' et du 'g' ne pallie pas le manque d'identité et de force d'un ensemble, finalement assez mou. Engie était accompagné par Publicis Conseil et Carré noir.
<img class="aligncenter size-full wp-image-11696" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/648x415_nouveau-logo-choisi-groupe-gdf-suez-24-avril-2015.jpg" alt="648x415_nouveau-logo-choisi-groupe-gdf-suez-24-avril-2015" width="648" height="415" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/4622358_6_d48d_gerard-mestrallet-pdg-de-gdf-suez-et-isabelle_ce3c79a03434f3da708c97f6b1557718.jpg"><img class="aligncenter size-full wp-image-11697" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/4622358_6_d48d_gerard-mestrallet-pdg-de-gdf-suez-et-isabelle_ce3c79a03434f3da708c97f6b1557718.jpg" alt="4622358_6_d48d_gerard-mestrallet-pdg-de-gdf-suez-et-isabelle_ce3c79a03434f3da708c97f6b1557718" width="1068" height="712" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11694</wp:post_id>
		<wp:post_date><![CDATA[2015-04-27 00:20:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-26 22:20:25]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouveau-gdf-suez]]></wp:post_name>
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		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="gdf"><![CDATA[gdf]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="suez"><![CDATA[suez]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_oembed_e2c9960972f672bd46bfe9602e05b7cb]]></wp:meta_key>
			<wp:meta_value><![CDATA[{{unknown}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>220922</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-27 09:49:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-27 07:49:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi je le prononcerais comme "Energie" mais sans le "er", donc comme si je prononçais les initiales "NJ". 
Mais le nom est un peu laid et étrange... sans parler du logo qui n'a aucune personnalité.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>220935</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-27 10:25:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-27 08:25:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est tout à fait ça, moi aussi je vois le début et la fin d'"énergie", mais je trouve ça faible. 
Ils auraient pu revenir sur "suez", ne serait-ce que pour la continuité historique.
La dernière image, avec le logo bleu pastel, me fait penser à Evian.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>221003</wp:comment_id>
			<wp:comment_author><![CDATA[Stephan Barbé]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jetblackmini@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[178.251.23.236]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-27 13:17:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-27 11:17:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Manque plus que la chanson Angie des stones.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>221006</wp:comment_id>
			<wp:comment_author><![CDATA[Stephan Barbé]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jetblackmini@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[178.251.23.25]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-27 13:22:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-27 11:22:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La baseline est encore plus générique. Grands décideurs incultes en design + boites de luxe qui attendent le chèque sans prise de risque = frilosité = un beau caca digne du logo SNCF.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>221097</wp:comment_id>
			<wp:comment_author><![CDATA[Fab]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fabrice@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.23.122.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-27 17:44:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-27 15:44:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est pas carré noir… c'est Stephen king :
Under the dome
https://wilmywood.files.wordpress.com/2013/06/domeday.png]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>221195</wp:comment_id>
			<wp:comment_author><![CDATA[Anthony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@anthonygautier.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.anthonygautier.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[91.69.113.70]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-27 22:03:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-27 20:03:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis rassuré de savoir que je suis pas seul à avoir été déçu de la faiblesse de cette refonte d'identité. Je suis d'accord avec votre analyse et je trouve même que globalement c'est raté. Le nom est discutable, le traitement du dégradé et de la typo manque de modernité. Cela ne reflète pas, à mon avis, l'image d'un leader mondial de l'énergie. J'ai déjà hâte de voir la durée de vie de ce logo.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>221503</wp:comment_id>
			<wp:comment_author><![CDATA[thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.gueguen@precontact.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[93.17.51.134]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-04-28 12:46:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-04-28 10:46:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce sont les Stones qui vont être contents, tiens ! Sérieusement, c'est une absence (oubli ?) d'identité, et un sacré bordel futur dans la gestion du dégradé dans le print (à voir avec la charte graphique…). Et  j'ai tout de suite pensé à la prospection au pôle nord…]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>223066</wp:comment_id>
			<wp:comment_author><![CDATA[Bruno]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bruno.kergrohen@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.140.7.98]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-01 14:25:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-01 12:25:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le souvenir de SUEZ est peu opportun, alors que SUEZ Environnement s'affirme en imposant son nom à toutes ses filiales depuis quelques temps (votre article http://yannickbourenane.com/preprod/2015/03/19/suez-et-la-revolution-de-la-ressource/).
Nom bizarre, et oui forcément on pense aux Stones.
Evolution à voir...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>228915</wp:comment_id>
			<wp:comment_author><![CDATA[Arrakis]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ben3996@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.215.73.72]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-14 10:52:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-14 08:52:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est la prononciation Anglaise de NG = Natural Gaz, et la contraction subliminale de NRJ = ENERGY (sans le R)
Je confirme la typo est immonde, datée.
1er détournement
&lt;img src=&quot;https://1fichier.com/?7fizx4xpcm&quot;]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>281127</wp:comment_id>
			<wp:comment_author><![CDATA[Brunel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Brunelmaurice@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://Brunelmaurice@gmail.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.55.169]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-24 18:09:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-24 17:09:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On ne sait pas vraiment ce que cela signifie?
Engie ?]]></wp:comment_content>
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	</item>
	<item>
		<title>La Loire a un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2015/04/29/la-loire-a-un-nouveau-logo/</link>
		<pubDate>Tue, 28 Apr 2015 22:11:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11704</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/logo-loire-couleur.jpg"><img class="aligncenter size-full wp-image-11705" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/logo-loire-couleur.jpg" alt="logo-loire-couleur" width="295" height="138" /></a>
Dévoilé le 2 avril 2015, au lendemain des élections départementales entérinant la disparition de l’appellation « Conseil général de la Loire » (en application de la loi du 17 mai 2013), le nouveau logo du <a href="http://www.loire.fr">Département de la Loire </a>s’affiche en toute simplicité et propose une une coupure stylisée des lettres qui suit une ligne de force diagonale. Le département est vert tandis que la Loire se pare naturellement de bleu.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11704</wp:post_id>
		<wp:post_date><![CDATA[2015-04-29 00:11:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-28 22:11:04]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[la-loire-a-un-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="loire"><![CDATA[loire]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[loire logo]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[31]]></wp:meta_value>
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	<item>
		<title>Des logos à poil !</title>
		<link>http://yannickbourenane.com/preprod/2015/05/01/des-logos-a-poil/</link>
		<pubDate>Thu, 30 Apr 2015 22:45:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11711</guid>
		<description></description>
		<content:encoded><![CDATA[<em><img class="aligncenter size-full wp-image-11712" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/DDB-3.jpg" alt="Print" width="640" height="452" /></em>C'est vendredi<em>.</em> Voici une campagne orchestrée par DDB Mozambique pendant leur fashion week afin de sensibiliser la mode à leur impact environnemental.
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<img class="aligncenter size-full wp-image-11713" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/DDB-2.jpg" alt="Print" width="640" height="452" /><em> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/DDB-1.jpg"><img class="aligncenter size-full wp-image-11714" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/04/DDB-1.jpg" alt="Print" width="640" height="452" /></a>Creative Director:André Coelho.
Creative Supervisor:Ricardo Traquino.
Art Director:Ricardo Traquino, Thiago Alves.
Copywriter:Ivo Alves, Ricardo Traquino.
Illustrator:Maísa Chaves.
Designer:Simão Maia.</em><!--more-->]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11711</wp:post_id>
		<wp:post_date><![CDATA[2015-05-01 00:45:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-04-30 22:45:52]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[des-logos-a-poil]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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	<item>
		<title>Nouvel Univers Renault</title>
		<link>http://yannickbourenane.com/preprod/2015/05/08/nouvel-univers-renault/</link>
		<pubDate>Thu, 07 May 2015 22:10:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11721</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/2015_04_23_1000_Renault_68149_global_fr.jpg"><img class="aligncenter size-full wp-image-11723" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/2015_04_23_1000_Renault_68149_global_fr.jpg" alt="2015_04_23_1000_Renault_68149_global_fr" width="1000" height="750" /></a>En complément du <a href="http://yannickbourenane.com/preprod/2015/03/08/nouveau-logo-pour-renault/">nouveau logo </a>du constructeur automobile Renault, voici des éléments de l'univers de marque. Et une surprise au bout de l'article en cliquant sur
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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/2015_04_23_1000_Renault_68150_global_fr.jpg"><img class="aligncenter size-full wp-image-11724" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/2015_04_23_1000_Renault_68150_global_fr.jpg" alt="2015_04_23_1000_Renault_68150_global_fr" width="1000" height="750" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/10313641_496077863874364_3704092187324506196_n.jpg"><img class="aligncenter size-full wp-image-11725" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/10313641_496077863874364_3704092187324506196_n.jpg" alt="10313641_496077863874364_3704092187324506196_n" width="600" height="358" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/2015_04_23_1000_Renault_68143_global_fr.jpg"><img class="aligncenter size-full wp-image-11722" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/2015_04_23_1000_Renault_68143_global_fr.jpg" alt="2015_04_23_1000_Renault_68143_global_fr" width="1000" height="750" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11721</wp:post_id>
		<wp:post_date><![CDATA[2015-05-08 00:10:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-07 22:10:06]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="renault"><![CDATA[renault]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<wp:comment>
			<wp:comment_id>226243</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.50.234.59]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-09 14:06:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-09 12:06:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Moins de voitures, plus de connilingus !!"...

Wait, what ???]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>226716</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.37.156.179]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-10 11:52:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-10 09:52:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une blague en rapport avec le logo ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>226793</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2015-05-10 14:58:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-10 12:58:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une tite blague oui, juste pour voir si les lecteurs cliquent :-)]]></wp:comment_content>
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	<item>
		<title>Un logo à 1500€ pour le Calvados</title>
		<link>http://yannickbourenane.com/preprod/2015/05/06/un-logo-a-1500e-pour-le-calvados/</link>
		<pubDate>Wed, 06 May 2015 21:23:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11727</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_Calavdos_04.2015.jpg"><img class="aligncenter size-full wp-image-11728" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_Calavdos_04.2015.jpg" alt="Logonews_Calavdos_04.2015" width="827" height="370" /></a>Après la Loire qui propose une nouvelle identité visuelle plutôt séduisante, le Calvados modernise son logo. Ça se déguste sur le <a href="http://www.calvados.fr/cms/accueil-calvados/espace-presse/communiques-de-presse/departement-calvados-modernise-logo">site</a> : "<em>En effet, le parti pris retenu n’était pas de le refondre totalement mais bien de faire évoluer et moderniser ce logo symbolique du Calvados depuis près de 30 ans : le rectangle qui représente le contour du département traversé par l’Orne, la pomme et les vagues qui incarnent l’union entre la terre et la mer et signent l’ADN de notre territoire</em>." Au regard du tarif, c'est un travail remarquable. "<em>Le nouveau logo, réalisé par l’agence caennaise Médiapilote-Trademark, est téléchargeable sur www.calvados.fr. Il s’accompagne d’une charte d’utilisation. Sa création a nécessité un budget d’environ 1 500 €</em>."]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11727</wp:post_id>
		<wp:post_date><![CDATA[2015-05-06 23:23:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-06 21:23:36]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-logo-a-1500e-pour-le-calvados]]></wp:post_name>
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		<category domain="post_tag" nicename="calvados"><![CDATA[calvados]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		<wp:comment>
			<wp:comment_id>225349</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.164.85]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-07 09:45:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-07 07:45:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Au moins ils font travailler les agences locales. Pas comme certains sites de ville qui font travailler les grosses agences au détriment de celles qui font partie de leur propre tissu économique.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>226351</wp:comment_id>
			<wp:comment_author><![CDATA[Lucas Destrem]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lucasdestrem@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ldestrem.unblog.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.16.38.79]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-09 19:28:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-09 17:28:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dans le genre "renouvellement", je trouve que ça aurait pu être pire. Même si à mon sens, l'ancien logo n'était pas le plus urgent à renouveler parmi tous les logos de CG (enfin, de CD)... Et je trouve que la nouvelle pomme est trop lisse, trop "Apple"...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>227266</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.110.108]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-11 11:26:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-11 09:26:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi j'aimais bien les anciennes pomme et vagues. Le reste est clean.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>229871</wp:comment_id>
			<wp:comment_author><![CDATA[pierre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kparone@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.97.246.238]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-16 23:28:43]]></wp:comment_date>
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			<wp:comment_content><![CDATA[1500€ le lifting, encore une opération non remboursé par la sécu !
La nouvelle pomme est trop réaliste, elle ne colle pas avec le reste du logo...
Et pourquoi avoir mis "LE DÉPARTEMENT" tout en capital et "Calvados" en Bas de casse ?]]></wp:comment_content>
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		<title>Jeu gagnant pour le nouveau logo de la FFT</title>
		<link>http://yannickbourenane.com/preprod/2015/05/10/jeu-gagnant-pour-le-nouveau-logo-de-la-fft/</link>
		<pubDate>Sun, 10 May 2015 21:49:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11731</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_FFT_04.2015.jpg"><img class="aligncenter size-full wp-image-11736" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_FFT_04.2015.jpg" alt="Logonews_FFT_04.2015" width="827" height="370" /></a>Le nouveau logo de la <a href="http://www.fft.fr/">Fédération Française de Tennis</a> frappe par son efficacité. Tout en sortant des codes usuels des logos sportifs, la fédération a su jouer sur ce qu'elle est et, ce qui fait sa différence. Le terrain de tennis est représenté vue de dessus, la Fédération Française faisant office de filet et la couleur choisie évoque la terre battue du tournoi emblématique français, Roland Garros. Une réussite signée Leroy Tremblot. La lisibilité dans différents formats et tailles restera le défi du logo.
<!--more-->

<img class="aligncenter size-full wp-image-11732" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Application-plaque-Club-FFT.jpg" alt="Application plaque Club FFT" width="4000" height="2672" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Application-admin-logo-FFT.jpg"><img class="aligncenter size-full wp-image-11733" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Application-admin-logo-FFT.jpg" alt="Application admin logo FFT" width="5272" height="4424" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Application-logo-FFT.jpg"><img class="aligncenter size-full wp-image-11734" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Application-logo-FFT.jpg" alt="Application logo FFT" width="4222" height="3410" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logo-fédéral-FFT.jpg"><img class="aligncenter size-full wp-image-11735" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logo-fédéral-FFT.jpg" alt="Logo fédéral FFT" width="1950" height="1575" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11731</wp:post_id>
		<wp:post_date><![CDATA[2015-05-10 23:49:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-10 21:49:58]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[jeu-gagnant-pour-le-nouveau-logo-de-la-fft]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="post_tag" nicename="fft"><![CDATA[fft]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="tennis"><![CDATA[tennis]]></category>
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		<wp:comment>
			<wp:comment_id>227290</wp:comment_id>
			<wp:comment_author><![CDATA[thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.gueguen@precontact.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[93.17.51.134]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-11 12:35:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-11 10:35:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Le nouveau logo de la Fédération Française de Tennis frappe par son efficacité." Soit, il est très différenciant mais sa lisibilité le pénalise. Et ce qui m'interroge le plus, c'est le choix très élitiste de la terre battue. Quid des autres surfaces ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>227317</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-11 14:02:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-11 12:02:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est complètement à côté de la plaque.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>227324</wp:comment_id>
			<wp:comment_author><![CDATA[Thomfolio]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas_seynaeve@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.thomfolio.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.158.199.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-11 14:42:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-11 12:42:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils changeront juste la couleur de fond peut être ? Du coup on aura un logo déclinable à l'envie.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>230524</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-18 14:26:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-18 12:26:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On vient de perdre toute l'âme de la FFT. Il était si beau ce logo.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>231094</wp:comment_id>
			<wp:comment_author><![CDATA[Appolo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.246.183.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-20 15:24:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-20 13:24:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aucune personnalité
Plus de référence à la France
Scindage du mot Tennis inutile et illisible
Bref un gros raté pour moi]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>231229</wp:comment_id>
			<wp:comment_author><![CDATA[Arbundle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[94.143.86.156]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-21 10:42:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-21 08:42:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Intéressant ! Et toujours mieux que le logo précédent...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>231315</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-21 18:14:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-21 16:14:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sérieusement ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>231229</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>234990</wp:comment_id>
			<wp:comment_author><![CDATA[artemis]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[info@adamytes.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.239.70.97]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-02 16:24:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-02 14:24:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hors jeu !
Passe à côté du message essentiel 
Laisse froid 
Un changement si radical était-il nécessaire ?
Dommage, il y avait tellement de possibilités avec le précédent...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>231094</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>235896</wp:comment_id>
			<wp:comment_author><![CDATA[aumaitre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[renaud.aumaitre@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.181.1.133]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-04 18:56:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-04 16:56:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[remarques :
- le nom n'est pas lisible (le logo en tout petit on ne lira plus rien
- logo réducteur :surface de jeu diverses et pas seulement terre battue
- originale mais pas au point : impossible de voir le filet et le cour à peine aussi !!
- couper en 2 un mot comme tennis : j'ai des doutes ?
- moi j'aurai pris une balle de tennis ou le tamis d'une raquette : 2 symbolique plus facile à mettre en logo…
cdt]]></wp:comment_content>
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	</item>
	<item>
		<title>Un nouveau logo olympique, à plumes</title>
		<link>http://yannickbourenane.com/preprod/2015/05/13/un-nouveau-logo-olympique-a-plumes/</link>
		<pubDate>Tue, 12 May 2015 22:26:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11740</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11744" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_Comite-Olympique-Francais_04.2015.jpg" alt="Logonews_Comite Olympique Francais_04.2015" width="827" height="370" /> Cocorico, le <a href="http://franceolympique.com/index.phtml">Comité National Olympique et Sportif Français </a>change radicalement d'identité visuelle depuis le 14 avril 2015. L'empilement des signes cède la place à un ensemble mieux orchestré, en forme de label, qui se montre si élégant qu'il semblerait proche de l'univers de la mode. "<em>Aux enjeux d’image, en termes de rayonnement international de la France sportive notamment, s’associait d’autres considérations de communication grand public mais aussi de stratégie marketing. Très institutionnel en 1998, le logo du CNOSF est aujourd’hui une véritable signature de marque.</em> " Les anciens logos :
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/CCfjMVOXIAEHPjx.jpg"><img class="aligncenter size-full wp-image-11780" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/CCfjMVOXIAEHPjx.jpg" alt="CCfjMVOXIAEHPjx" width="600" height="540" /></a>
<!--more-->
L'identité visuelle a été conçue par l'agence Leroy Tremblot.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Application-logo-CNOSF.jpg">
</a>

<img class="aligncenter size-full wp-image-11749" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Application-logo-CNOSF.jpg" alt="Application logo CNOSF" width="1584" height="1280" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logo-institutionnel-CNOSF-.jpg"><img class="aligncenter size-full wp-image-11750" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logo-institutionnel-CNOSF-.jpg" alt="Logo institutionnel CNOSF" width="3508" height="2480" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logo-de-marque-CNOSF.jpg"><img class="aligncenter size-full wp-image-11751" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logo-de-marque-CNOSF.jpg" alt="Logo de marque CNOSF" width="3508" height="2480" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11740</wp:post_id>
		<wp:post_date><![CDATA[2015-05-13 00:26:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-12 22:26:53]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-nouveau-logo-olympique-a-plumes]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>228529</wp:comment_id>
			<wp:comment_author><![CDATA[Thomfolio]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.seynaeve@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.thomfolio.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.158.199.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-13 15:09:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-13 13:09:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vraiment très bien réussi, élégant, moderne, équilibré.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>228608</wp:comment_id>
			<wp:comment_author><![CDATA[Wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-13 19:10:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-13 17:10:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vraiment très classe ! :o]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>228692</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-14 00:18:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-13 22:18:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aurais été tenté de mettre le rond de gauche en bleu pour faire bien français mais ces couleurs ne sont plus trop bien vues j'ai l'impression.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>229056</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-14 17:35:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-14 15:35:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne pense pas qu'il soit permis (ni souhaitable) de modifier les couleurs du logo Olympique.
En tout cas cette nouvelle identité est vraiment très réussie. Simple et élégante. Elle devrait très bien vieillir.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>229088</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-14 19:16:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-14 17:16:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je parlais du point dans la typo. Il y en a deux rouges. Pourquoi pas un bleu et un rouge pour rappeler la France ?]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>230556</wp:comment_id>
			<wp:comment_author><![CDATA[Raphaelfr]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[raphael.nm.fr@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.94.7.129]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-18 16:28:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-18 14:28:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça aurait sans doute était une complexité en plus inutile.

Très réussi ce logo sinon, ça fait plaisir :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>229088</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>231256</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.219.88.119]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-21 13:49:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-21 11:49:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sobre et élégant ! La classe quoi !]]></wp:comment_content>
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	</item>
	<item>
		<title>L&#039;UMP devient les Républicains</title>
		<link>http://yannickbourenane.com/preprod/2015/05/14/lump-devient-les-republicains/</link>
		<pubDate>Wed, 13 May 2015 22:35:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11753</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/XVM16d0122a-f353-11e4-ac9c-df120009d9b01.jpg"><img class="aligncenter size-full wp-image-11754" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/XVM16d0122a-f353-11e4-ac9c-df120009d9b01.jpg" alt="XVM16d0122a-f353-11e4-ac9c-df120009d9b0" width="805" height="453" /></a>C'est presque officiel, Nicolas Sarkozy a défendu le nouveau nom qu'il souhaite donner à son parti. Les membres l'ont approuvé à la quasi-unanimité, validant les nouveaux statuts. Le<a href="http://yannickbourenane.com/preprod/2015/03/15/lump-deviendrait-les-republicains/"> logo</a> retenu ferait partie de ceux déjà affiché sur logonews le 15 mars 2015]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11753</wp:post_id>
		<wp:post_date><![CDATA[2015-05-14 00:35:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-13 22:35:44]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="post_tag" nicename="republicain"><![CDATA[républicain]]></category>
		<category domain="post_tag" nicename="sarkozy"><![CDATA[sarkozy]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>231070</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[uhhguhuhuu@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-20 13:21:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-20 11:21:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait le Larousse...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Un corps tatoué de 189 logos</title>
		<link>http://yannickbourenane.com/preprod/2015/05/15/un-corps-tatoue-de-189-logos/</link>
		<pubDate>Thu, 14 May 2015 22:45:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11756</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11760" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/2861580A00000578-3070446-image-a-14_1430927398445.jpg" alt="2861580A00000578-3070446-image-a-14_1430927398445" width="634" height="423" />C'est vendredi, coup de folie. Le <a href="http://www.dailymail.co.uk/news/article-3070446/Branded-life-Indian-tattooist-189-favourite-companies-logos-inked-body.html">Daily Mail</a> rapporte qu'un artiste indien s'est tatoué 189 logos au total sur son corps. Voici Jason Georges, 23 ans de Mumbai.
<!--more--><img class="aligncenter size-full wp-image-11757" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/286157F200000578-3070446-image-m-11_1430927346551.jpg" alt="286157F200000578-3070446-image-m-11_1430927346551" width="306" height="459" /> <img class="aligncenter size-full wp-image-11758" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/286157FB00000578-3070446-image-a-12_1430927351162.jpg" alt="286157FB00000578-3070446-image-a-12_1430927351162" width="306" height="459" /> <img class="aligncenter size-full wp-image-11759" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/286157EE00000578-3070446-image-a-13_1430927357996.jpg" alt="286157EE00000578-3070446-image-a-13_1430927357996" width="634" height="423" />  <img class="aligncenter size-full wp-image-11761" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/2861580200000578-3070446-image-a-7_1430927320448.jpg" alt="2861580200000578-3070446-image-a-7_1430927320448" width="634" height="423" /> <img class="aligncenter size-full wp-image-11762" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/286157EA00000578-3070446-image-m-5_1430927303526.jpg" alt="286157EA00000578-3070446-image-m-5_1430927303526" width="306" height="510" /> <img class="aligncenter size-full wp-image-11763" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/2861580600000578-3070446-image-a-6_1430927311937.jpg" alt="2861580600000578-3070446-image-a-6_1430927311937" width="306" height="510" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11756</wp:post_id>
		<wp:post_date><![CDATA[2015-05-15 00:45:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-14 22:45:02]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-corps-tatoue-de-189-logos]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<wp:comment>
			<wp:comment_id>229470</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-15 20:01:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-15 18:01:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il lui manque le logo des Républicains.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le nouveau logo des championnats de badminton</title>
		<link>http://yannickbourenane.com/preprod/2015/05/18/11765/</link>
		<pubDate>Sun, 17 May 2015 22:48:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11765</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11748" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logo-Championnats-dEurope-de-Badminton-2016.jpg" alt="2016_EBC_Logo_UK_Lgt_Bgrd_CMYK" width="1939" height="2533" />La <a href="http://www.ffbad.org/">Fédération Française de badminton</a> (FFBad) a lancé les <a href="http://www.badminton2016.com/">Championnats d’Europe 2016</a> qui se tiendront du 26 avril au 1er mai 2016 en Vendée. Le logo de la Fédération se retrouver positionné dans le logo our former le chiffre 6 du 2016.
<!--more-->
Le logotype a été conçu par l'agence Leroy Tremblot.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Application-Championnats-dEurope-de-Badminton-2016.jpg"><img class="aligncenter size-full wp-image-11747" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Application-Championnats-dEurope-de-Badminton-2016.jpg" alt="Application Championnats d'Europe de Badminton 2016" width="1574" height="1271" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11765</wp:post_id>
		<wp:post_date><![CDATA[2015-05-18 00:48:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-17 22:48:18]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[11765]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="badminton"><![CDATA[badminton]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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	<item>
		<title>Barrière devient une star</title>
		<link>http://yannickbourenane.com/preprod/2015/05/19/barriere-devient-une-star/</link>
		<pubDate>Mon, 18 May 2015 22:54:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11768</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_Barriere_04.2015.jpg"><img class="aligncenter size-full wp-image-11742" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_Barriere_04.2015.jpg" alt="Logonews_Barriere_04.2015" width="827" height="370" /></a>Le groupe de casinos, golfs, hôtels Lucien <a href="http://www.lucienbarriere.com/fr/Casino/home.aspx">Barrière</a> affiche une nouvelle identité visuelle. Exit le prénom du fondateur "Lucien" ainsi que les mentions liées à l'activité, "hôtels, casinos"; l'identité passe du groupe patrimonial à la stature d'une marque internationale. Il restera à développer des codes davantage propriétaires pour porter la promesse d'un luxe ultime associé au divertissement. Enfin, pour ceux qui ne sauront plus que Barrière était un nom de famille, il se peut que le nom de marque étonne.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11768</wp:post_id>
		<wp:post_date><![CDATA[2015-05-19 00:54:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-18 22:54:33]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="barriere"><![CDATA[barrière]]></category>
		<category domain="post_tag" nicename="casino"><![CDATA[casino]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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	<item>
		<title>Absolument nouveau</title>
		<link>http://yannickbourenane.com/preprod/2015/05/20/absolument-nouveau/</link>
		<pubDate>Tue, 19 May 2015 22:01:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11771</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_Absolut_04.2015.jpg"><img class="aligncenter size-full wp-image-11741" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logonews_Absolut_04.2015.jpg" alt="Logonews_Absolut_04.2015" width="827" height="370" /></a>Focus sur le nom de la marque Absolut. Point à la ligne. Moins de texte, plus d'efficacité. Propriété du groupe Pernod Ricard et non plus du Royaume de Suède, la célèbre vodka se revendique si iconique qu'elle s'est affranchie de son AOC, suppression du mot "vodka" et de "country of sweden".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11771</wp:post_id>
		<wp:post_date><![CDATA[2015-05-20 00:01:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-19 22:01:45]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[absolument-nouveau]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="vodka"><![CDATA[vodka]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<title>Le nouveau Capital</title>
		<link>http://yannickbourenane.com/preprod/2015/05/21/le-nouveau-capital/</link>
		<pubDate>Wed, 20 May 2015 22:05:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11773</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/catalog-cover-large.jpg"><img class="aligncenter size-full wp-image-11776" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/catalog-cover-large.jpg" alt="catalog-cover-large" width="730" height="960" /></a>Le nouveau Capital se lance en magenta, avec une nouvelle têtière et un logo qui abandonne les empattements trop précieux. Comme si le magazine souhaitait passer du bavardage à l'essentiel. Bon courage pour cette relance très positive.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11773</wp:post_id>
		<wp:post_date><![CDATA[2015-05-21 00:05:41]]></wp:post_date>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<wp:comment>
			<wp:comment_id>231221</wp:comment_id>
			<wp:comment_author><![CDATA[Arbundle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[94.143.86.156]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-21 09:40:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-21 07:40:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouch ! On dirait un tract de la grande distrib'... Vraiment cheap, tout ça.
Pas grand chose à dire sur le logo (ou l'absence de logo, non ?).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>231257</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.219.88.119]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-21 13:54:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-21 11:54:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mon Dieu que c'est laid !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>231314</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-21 18:12:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-21 16:12:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je crois malheureusement que vous avec raison.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>231257</wp:comment_parent>
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	<item>
		<title>Nouveau logo pour Monaco Telecom</title>
		<link>http://yannickbourenane.com/preprod/2015/05/26/nouveau-logo-pour-monaco-telecom/</link>
		<pubDate>Mon, 25 May 2015 22:19:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11782</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/997085JNzwdEBJ.png"><img class="aligncenter size-full wp-image-11783" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/997085JNzwdEBJ.png" alt="997085JNzwdEBJ" width="400" height="400" /></a>L'opérateur de télécommunication monégasque, <a href="https://www.monaco.mc/Pages/Accueil/">Monaco Telecom</a>, racheté par Xavier Niel en 2014, affiche un nouveau logo. Le logo est assez lisible et recourt au traditionnel rouge de la ville. En revanche,  Le recours au jeu de graisse/roman est plutôt daté, tandis que le jeu de losanges sur le pourtour du cercle est sujet à de multiples interprétations y compris celle de la difficulté de captation ou de problèmes de réseaux.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11782</wp:post_id>
		<wp:post_date><![CDATA[2015-05-26 00:19:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-25 22:19:54]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-logo-pour-monaco-telecom]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="monaco"><![CDATA[monaco]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>233792</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-28 14:00:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-28 12:00:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Horrible. Il faut dire la vérité.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Tour de France de logos de départements</title>
		<link>http://yannickbourenane.com/preprod/2015/05/22/tour-de-france-des-logos-de-departements/</link>
		<pubDate>Thu, 21 May 2015 22:23:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11785</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/logo-dpt.jpg"><img class="aligncenter size-full wp-image-11789" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/logo-dpt.jpg" alt="logo dpt" width="310" height="258" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logo-Conseil-Departemental-de-l-Yonne.jpg"><img class="aligncenter size-full wp-image-11790" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logo-Conseil-Departemental-de-l-Yonne.jpg" alt="Logo-Conseil-Departemental-de-l-Yonne" width="250" height="250" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logo_71_Saône-et-loire.png"><img class="aligncenter size-full wp-image-11793" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Logo_71_Saône-et-loire.png" alt="Logo_71_Saône-et-loire" width="160" height="163" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/799px-Hauts-de-Seine_92_logo_2014.png"><img class="aligncenter size-full wp-image-11794" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/799px-Hauts-de-Seine_92_logo_2014.png" alt="799px-Hauts-de-Seine_(92)_logo_2014" width="799" height="162" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Yvelines_78_logo_2015.png"><img class="aligncenter size-full wp-image-11796" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/Yvelines_78_logo_2015.png" alt="Yvelines_(78)_logo_2015" width="781" height="249" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/la-manche-mn-2015-manche-fr-ombre-quadri.jpg"><img class="aligncenter size-full wp-image-11800" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/la-manche-mn-2015-manche-fr-ombre-quadri.jpg" alt="la-manche-mn-2015-manche-fr-ombre-quadri" width="525" height="558" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/11160625_809785542424574_206099456622769611_o.jpg"><img class="aligncenter size-full wp-image-11802" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/11160625_809785542424574_206099456622769611_o.jpg" alt="11160625_809785542424574_206099456622769611_o" width="287" height="360" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/4692297_1b0adc20-e2c9-11e4-bb56-001517810e22-1_545x460_autocrop.jpg"><img class="aligncenter size-full wp-image-11805" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/4692297_1b0adc20-e2c9-11e4-bb56-001517810e22-1_545x460_autocrop.jpg" alt="4692297_1b0adc20-e2c9-11e4-bb56-001517810e22-1_545x460_autocrop" width="545" height="343" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/4709535_8313b570-e513-11e4-9547-001517810e22-1_545x460_autocrop.jpg"><img class="aligncenter size-full wp-image-11806" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/4709535_8313b570-e513-11e4-9547-001517810e22-1_545x460_autocrop.jpg" alt="4709535_8313b570-e513-11e4-9547-001517810e22-1_545x460_autocrop" width="545" height="344" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/sarthedep-cmjn.jpg"><img class="aligncenter size-full wp-image-11807" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/sarthedep-cmjn.jpg" alt="sarthedep-cmjn" width="623" height="167" /></a>C'est vendredi, voici un petit tour de logos rafraichis à l'occasion du remplacement de la mention "conseil général" par la mention "département"ou "conseil départemental".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11785</wp:post_id>
		<wp:post_date><![CDATA[2015-05-22 00:23:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-21 22:23:32]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[tour-de-france-des-logos-de-departements]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510413326;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1130;}i:1;a:1:{s:2:"id";i:1128;}i:2;a:1:{s:2:"id";i:1139;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>231913</wp:comment_id>
			<wp:comment_author><![CDATA[Département de Saône-et-Loire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.garambois@cg71.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.cg71.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[93.17.15.136]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-22 14:10:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-22 12:10:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,
Nous sommes ravis de voir notre logo mis en valeur aux côtés de tous ces beaux Départements de France. 
Une petite précision toutefois : le Conseil départemental de Saône-et-Loire (ou plutôt Conseil général à l'époque ;) ) avait anticipé la réforme et notre logo date de 2009.
Bien cordialement.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:commentmeta>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>231958</wp:comment_id>
			<wp:comment_author><![CDATA[Simon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[simon_mouls@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[196.46.252.43]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-22 19:38:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-22 17:38:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a aussi le Département de l'Aude.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>247830</wp:comment_id>
			<wp:comment_author><![CDATA[Sam]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sam@mail.co]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.224.144.199]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-12 21:33:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-12 19:33:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est en voyant ça qu'on se rend compte que la France a encore du boulot en terme de création de logo...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>255280</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-13 15:28:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-13 13:28:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Celui de l'Essonne est quand même celui qui est le plus atemporel. Visuellement tant sur les supports que sur le site internet de l'institution il fonctionne bien. 
Les autres, bah trop de couleurs tue la couleur...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Les 150 ans du Canada</title>
		<link>http://yannickbourenane.com/preprod/2015/05/27/les-150-ans-du-canada/</link>
		<pubDate>Tue, 26 May 2015 22:30:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11812</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/canada-150th-logo-700x500.png"><img class="aligncenter size-full wp-image-11813" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/canada-150th-logo-700x500.png" alt="canada-150th-logo-700x500" width="700" height="500" /></a>Le gouvernement canadien fête les 150 ans de la <a href="http://canada150.gc.ca/">confédération en 2017</a>. Pour célébrer dument ce jalon historique, les festivités se préparent dès maintenant sur un <a href="http://www.2017debutemaintenant.ca/">site web dédié</a> qui recueille les idées et les avis de chacun. Une identité visuelle, objet d'un concours doté à hauteur de 5000 $ ainsi que de tous les honneurs, a été dévoilée fin avril et semble <a href="http://uniquefm.ca/logo-controverse-qui-dit-vrai/">controversée</a>. Le logo prend pour point de départ le symbole national, la feuille d'érable, présente sur le drapeau et met en avant la richesse et la diversité par ses formes et couleurs.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11812</wp:post_id>
		<wp:post_date><![CDATA[2015-05-27 00:30:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-26 22:30:45]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-150-ans-du-canada]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[150 ans canada]]></wp:meta_value>
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			<wp:meta_value><![CDATA[150 ans canada]]></wp:meta_value>
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			<wp:meta_value><![CDATA[42]]></wp:meta_value>
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			<wp:comment_id>233637</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-05-27 15:55:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-05-27 13:55:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aussi bon qu'un mille-feuille.]]></wp:comment_content>
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	<item>
		<title>Ikea en arabe</title>
		<link>http://yannickbourenane.com/preprod/2015/05/31/ikea-en-arabe/</link>
		<pubDate>Sun, 31 May 2015 18:09:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11816</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/ikea-un-nouveau-logo-meuble-sur-mesure-2.jpg"><img class="aligncenter size-full wp-image-11819" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/ikea-un-nouveau-logo-meuble-sur-mesure-2.jpg" alt="ikea-un-nouveau-logo-meuble-sur-mesure-2" width="1000" height="588" /></a> Le géant suédois Ikea lance une campagne publicitaire au Moyen Orient. Les trois visuels utilisent le nom arabe d’IKEA pour le transformer en pièce de vie. Ainsi, voit on s'afficher une chambre, une salle de bains, un salon.
<!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/ikea-un-nouveau-logo-meuble-sur-mesure-1.jpg"><img class="aligncenter size-full wp-image-11818" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/ikea-un-nouveau-logo-meuble-sur-mesure-1.jpg" alt="ikea-un-nouveau-logo-meuble-sur-mesure-1" width="1000" height="588" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/ikea-un-nouveau-logo-meuble-sur-mesure.jpg"><img class="aligncenter size-full wp-image-11820" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/ikea-un-nouveau-logo-meuble-sur-mesure.jpg" alt="ikea-un-nouveau-logo-meuble-sur-mesure" width="1000" height="588" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/ikea-logo-moyen-orient.jpg"><img class="aligncenter size-full wp-image-11817" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/ikea-logo-moyen-orient.jpg" alt="ikea-logo-moyen-orient" width="738" height="414" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11816</wp:post_id>
		<wp:post_date><![CDATA[2015-05-31 20:09:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-05-31 18:09:04]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[ikea-en-arabe]]></wp:post_name>
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		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="ikea"><![CDATA[ikea]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_value><![CDATA[60]]></wp:meta_value>
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	<item>
		<title>Nouveau logo pour Wasquehal</title>
		<link>http://yannickbourenane.com/preprod/2015/06/02/nouveau-logo-pour-wasquehal/</link>
		<pubDate>Mon, 01 Jun 2015 22:09:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11822</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/CFeoEytW8AA5bAb.jpg"><img class="aligncenter size-full wp-image-11823" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/05/CFeoEytW8AA5bAb.jpg" alt="CFeoEytW8AA5bAb" width="598" height="233" /></a>La<a href="http://www.ville-wasquehal.fr/Services-en-ligne/Actualites/Nouveau-Logo-Resultats-du-sondage"> ville de Wasquehal,</a> dans le Nord, a organisé un sondage en ligne afin de choisir un nouveau logo pour sa ville, le logo ci-dessus à récolté 62% des votes.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11822</wp:post_id>
		<wp:post_date><![CDATA[2015-06-02 00:09:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-06-01 22:09:33]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-logo-pour-wasquehal]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<wp:comment>
			<wp:comment_id>234894</wp:comment_id>
			<wp:comment_author><![CDATA[Clemou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clementnicolle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.151.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-02 09:10:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-02 07:10:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais pourquoi ??!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>234945</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-02 12:34:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-02 10:34:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime pas trop beaucoup ça.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>235110</wp:comment_id>
			<wp:comment_author><![CDATA[Mathieu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[matcom77@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.182.1.7]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-02 22:45:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-02 20:45:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout ca parait tellement brouillon !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>235343</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.vank@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/ThibautVankemmel</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.67.185]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-03 11:30:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-03 09:30:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cameltoe voir même Kamoulox (l'arc en ciel de picto est même pas régulier ...)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>235433</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[john.baker@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.169.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-03 17:24:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-03 15:24:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nul]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>237455</wp:comment_id>
			<wp:comment_author><![CDATA[Arbundle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.212.223]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-08 10:11:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-08 08:11:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Catastrophique. A la décharge des habitants, le reste était aussi moche.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>240901</wp:comment_id>
			<wp:comment_author><![CDATA[bryanhaire]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[seb@razzle-dazzle.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.163.21.10]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-17 16:41:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-17 14:41:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Donnant des cours en communication visuelle, je me servirai de cet exemple pour montrer à mes étudiants tout ce qu'il ne faut pas faire en graphisme.
et dire que c'est notre argent...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>240916</wp:comment_id>
			<wp:comment_author><![CDATA[Agence W 'double v']]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hubert@wdoublev.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://wdoublev.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.101.247.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-17 18:30:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-17 16:30:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve que le W en forme de nunchaku est bien représenté (rire) ... De plus au dessus, les personnages lèvent les bras, sans doute terrorisés (pleurs)... Moralité de l'image transmise : Wasquehal, ville du nord où règne la délinquance et l'insécurité... Si c'était le but recherché pour la communication de la ville... c'est super et parfaitement réussi. Félicitations pour ce choix très efficace ;-( . Pauvre Nord, ton image fout le camp !!!!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>241139</wp:comment_id>
			<wp:comment_author><![CDATA[Das]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pierre.da.silva@numericable.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.7.245.131]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-18 14:38:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-18 12:38:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Utiliser comme logo pour la ville, une copie du logo du centre commercial carrefour wasquehal je trouve ça très fort ! Et ça ne choque personne :) et demander l'avis des internautes mais on rêve... normal. Airbus va demander à ses passagers s'ils sont d'accord avec le nouveau design de leurs avions... Renault, idem pour la refonte de son identité visuelle...
Pure démagogie de la part de la mairie et de tous ses responsables...
Les mairies font des concours de papiers peints et tirent l'ensemble de leurs images vers le bas, tout cela dans le seul but de reconduire leur mandat... Comme si ce nouveau "mandat était suspendu bien plus à des logos pourris, plus qu'à leur bilan de notable... Tout va bien dans ce pays, tout va bien...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>246798</wp:comment_id>
			<wp:comment_author><![CDATA[Morrey Shegeyh]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sheysheygey@borderline.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.102.228.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-07 17:51:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-07 15:51:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est un repère de frustrés ici ou bien ?

Nan parceque bon vous êtes tous là à dire que c'est de la merde, mais il y'en a pas un qui va venir dire ce qu'il aurait pu faire. Vous êtes bien mignon.

Par contre certes, le sondage web était pas le plus adapté.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>246808</wp:comment_id>
			<wp:comment_author><![CDATA[#Wasquehal : Le logo de Ducret vu par les pro | Le Waskalibre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[]]></wp:comment_author_email>
			<wp:comment_author_url>https://waskalibre.wordpress.com/2015/07/07/wasquehal-le-logo-de-ducret-vu-par-les-pro/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[66.135.48.199]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-07 18:32:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-07 16:32:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[[&#8230;] petit logo, et les professionnels commentent et disent tout haut ce que tout le monde pense sur le site yannickbourenane.com/preprod : les avis sont unanimes, lisez plutôt [&#8230;]]]></wp:comment_content>
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			<wp:comment_type><![CDATA[pingback]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>246812</wp:comment_id>
			<wp:comment_author><![CDATA[Jules]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[j.lille@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.58.250.131]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-07 18:53:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-07 16:53:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci à Monsieur Vanhelle, qui sous prétexte de ce faire une place en politique,  vient de ridiculiser notre ville dans la France..]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>247832</wp:comment_id>
			<wp:comment_author><![CDATA[Sam]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sam@mail.co]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.224.144.199]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-12 21:41:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-12 19:41:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai mal aux yeux...]]></wp:comment_content>
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	<item>
		<title>Accor se nommera Accorhotels</title>
		<link>http://yannickbourenane.com/preprod/2015/06/07/accor-se-nommera-accorhotels/</link>
		<pubDate>Sun, 07 Jun 2015 18:53:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11826</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Generique2.jpg"><img class="aligncenter size-full wp-image-11828" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Generique2.jpg" alt="Generique2" width="2480" height="1772" /></a> Le 1er opérateur hôtelier français et 6ème mondial, Accor, lance un signe fort au marché. Il est rebaptisé Accorhotels, comme sa plateforme de réservation en ligne, afin de contrer la montée en puissance de booking.com, qui risquait de devenir le passage obligé de la réservation de se hôtels. Le DG, Sébastien Bazin, murit sa stratégie depuis sa prise de fonction il y a 2 ans. Le site accorhotels sera également ouvert aux hôteliers tiers. Quand la marque devient média.
<!--more-->Conçue par l'agence W&amp;Cie, la nouvelle identité visuelle est resserrée, en raison de l'allongement du nom et de son encombrement, la bernache est désormais de couleur or et non plus bleu profond. Étonnamment, le regroupement des deux mots pour ne former qu'une seule marque, ne semble pas complètement assumé à cause d'un espacement un tantinet trop large entre le R d'Accor et l' H d'hôtel. <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Cutout-Logo.jpg"><img class="aligncenter size-full wp-image-11829" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Cutout-Logo.jpg" alt="Cutout Logo" width="2123" height="1415" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/editionfond2.jpg"><img class="aligncenter size-full wp-image-11830" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/editionfond2.jpg" alt="editionfond2" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/CompoPers.jpg"><img class="aligncenter size-full wp-image-11831" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/CompoPers.jpg" alt="CompoPers" width="3750" height="2500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Cutout-Logo_coulBig.jpg"><img class="aligncenter size-full wp-image-11832" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Cutout-Logo_coulBig.jpg" alt="Cutout Logo_coulBig" width="2500" height="1667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/editionfond.jpg"><img class="aligncenter size-full wp-image-11833" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/editionfond.jpg" alt="editionfond" width="1754" height="1240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Couv.jpg"><img class="aligncenter size-full wp-image-11834" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Couv.jpg" alt="Couv" width="2056" height="1436" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Poster_ManifestoUK.jpg"><img class="aligncenter size-full wp-image-11835" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Poster_ManifestoUK.jpg" alt="Poster_ManifestoUK" width="2300" height="2200" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11826</wp:post_id>
		<wp:post_date><![CDATA[2015-06-07 20:53:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-06-07 18:53:02]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[accor-se-nommera-accorhotels]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:comment_id>238180</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.195.77]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-10 00:04:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-09 22:04:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je lis « Accor Hotels » moi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>247831</wp:comment_id>
			<wp:comment_author><![CDATA[Sam]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sam@mail.co]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.224.144.199]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-12 21:38:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-12 19:38:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très beau logo, simple et lisible et statutaire.]]></wp:comment_content>
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	<item>
		<title>John Galliano change d&#039;identité</title>
		<link>http://yannickbourenane.com/preprod/2015/06/08/john-galliano-change-didentite/</link>
		<pubDate>Mon, 08 Jun 2015 20:41:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11839</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Logonews_Capital_06.2015.jpg"><img class="aligncenter size-full wp-image-11840" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Logonews_Capital_06.2015.jpg" alt="Logonews_Capital_06.2015" width="827" height="370" /></a><a href="http://www.johngalliano.com/">John Galliano </a>ne changera pas de nom, juste d'identité visuelle. Tournant le dos à son logotype gothique, version gazette,  le sulfureux créateur de mode renonce à un univers fort et mémorable. Préférant l'expression "original design", évoquant l'américain Levis, à une réelle sémantique propre à une maison de couture, la nouvelle identité semble s'adjoindre des codes d'univers si hétéroclites qu'il est difficile d'établir un rapport entre eux. John Galliano s'affiche de manière confuse ou peu assumée. Dans ce logo, le british mentionne Paris qui l'a pourtant montré du doigt et met en scène une typographie coupante bien qu'assez intéressante par sa distinction. Le site web n'a pas encore déployé l'univers. A suivre.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11839</wp:post_id>
		<wp:post_date><![CDATA[2015-06-08 22:41:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-06-08 20:41:26]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[john-galliano-change-didentite]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<title>Alitalia ébloui</title>
		<link>http://yannickbourenane.com/preprod/2015/06/12/alitalia-ebloui/</link>
		<pubDate>Fri, 12 Jun 2015 07:41:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11846</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/alitalia_logo_evolution.jpg"><img class="aligncenter size-full wp-image-11850" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/alitalia_logo_evolution.jpg" alt="alitalia_logo_evolution" width="989" height="146" /></a>Membre de l'alliance Skyteam, <a href="http://www.alitalia.com/fr_fr/">Alitalia</a>, compagnie aérienne italienne était en perte financière depuis quelques années; elle a ouvert fin novembre 2014 son capital à Etihad Airways, la compagnie d'Abu Dhabi. L'identité visuelle est pimpée : l'empennage, élément fort du logo, imbriqué dans le A est agrandi tandis que l'ensemble se pare d'un effet de lumière, plutôt superflu, lorsqu'on sait que l'avion tutoie déjà le soleil et que cela complique l'usage du logo.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/alitalia_logo_evolution.jpg">

</a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/alitalia_livery_before_detail_02.jpg"><img class="aligncenter size-full wp-image-11848" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/alitalia_livery_before_detail_02.jpg" alt="alitalia_livery_before_detail_02" width="1000" height="666" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/alitalia_logo_detail.jpg"><img class="aligncenter size-full wp-image-11849" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/alitalia_logo_detail.jpg" alt="alitalia_logo_detail" width="1000" height="258" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/alitalia_livery_before_after.jpg"><img class="aligncenter size-full wp-image-11847" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/alitalia_livery_before_after.jpg" alt="alitalia_livery_before_after" width="1000" height="267" /></a><!--more-->]]></content:encoded>
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		<wp:post_id>11846</wp:post_id>
		<wp:post_date><![CDATA[2015-06-12 09:41:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-06-12 07:41:08]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="alitalia"><![CDATA[alitalia]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<title>Le logo de Publicis dessiné par un CR</title>
		<link>http://yannickbourenane.com/preprod/2015/06/13/le-logo-de-publicis-dessine-par-un-cr/</link>
		<pubDate>Sat, 13 Jun 2015 08:11:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11852</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/publicis_1434050921.jpg"><img class="aligncenter size-full wp-image-11856" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/publicis_1434050921.jpg" alt="publicis_logo" width="780" height="390" /></a>Un titre en forme de clin d'oeil à l'un de nos pères fondateurs. Fierté nationale, Publicis, dans le top 3 mondial des plus grands groupes de communication, a été fondé par Marcel Bleustein-Blanchet en 1926. Publicis Worldwide North America, à l'origine de cette nouvelle identité a laissé le lion inchangé. En revanche, l'agence a choisi de s'inspirer du logotype conçu initialement par le fondateur de Publicis. Aussi, bien que la typo soit spécifique, légitime et généreuse, il faut se rappeler qu'elle avait été créée pour vivre seule et non se marier avec un lion dont le style diffère, comme si les deux éléments n'étaient que juxtapposés.

<img class="aligncenter size-full wp-image-11853" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/222398.jpg" alt="bleustein_logo" width="500" height="275" />]]></content:encoded>
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		<wp:post_id>11852</wp:post_id>
		<wp:post_date><![CDATA[2015-06-13 10:11:05]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[publicis logo]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>239981</wp:comment_id>
			<wp:comment_author><![CDATA[sayah]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[djalilsayah@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://airgroup-eldjazair.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[105.104.185.91]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-15 14:57:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-15 12:57:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est triste.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>240134</wp:comment_id>
			<wp:comment_author><![CDATA[DwizerNews]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[presse@dwizernews.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://dwizernews.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[197.158.78.34]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-15 22:38:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-15 20:38:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Intéressant. Touchant sur l'aspect respect de l'Histoire du groupe… mais je ne suis pas sûr que ce soit très réussi. Un peu trop d'éléments qui n'ont rien à voir entre eux peut être ?? (lion, typo Publicis et typo wordwide). 
J'ai pas l'impression que cela sonne "3e groupe de pub du monde".]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>240874</wp:comment_id>
			<wp:comment_author><![CDATA[achard]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[achardsylviane@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.218.42.70]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-17 14:15:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-17 12:15:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne suis pas emballée. 
Il manque un partie pris, coexiste 2 styles symbole de style gravure + typo "revival".
ÇA FAIT BEAUCOUP ! au final le message n'est pas très clair. Étonnant pour le 3 ème groupe de com!]]></wp:comment_content>
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		<title>Un logo moins efficace pour Heidelberg</title>
		<link>http://yannickbourenane.com/preprod/2015/06/18/un-logo-moins-efficace-pour-heidelberg/</link>
		<pubDate>Thu, 18 Jun 2015 10:20:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11862</guid>
		<description></description>
		<content:encoded><![CDATA[<img src="http://www.graphiline.com/src/applications/news/imaloader/images/graphiline/logo-2015-heidelberg.jpg" alt="" width="540" height="127" />

D'après Graphiline, le célèbre constructeur d'imprimantes offset, <a href="https://www.heidelberg.com/fr/fr/about_us/management_team/sales/sales.jsp">Heidelberg</a>, fondé il y a 150 ans, cherche à confirmer son positionnement de "fournisseur de solutions en presse graphique" et vient de lifter son identité visuelle. Hélas, Heidelberg est passé d'un logotype solide, graphique et impactant à une identité plus molle : plus colorée (ajout des jaune, vert et bleu ciel) et arrondie, la suppression de la symétrie visuelle entre la première et la dernière lettre. Cette perte d'efficacité est affichée comme étant <em>"plus humaine que technique"</em>.
<!--more-->
Voici l'ancien logo, encore présent sur le site web de la marque.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/79b62a6838a999767f4a733879b0885a.jpg"><img class="aligncenter size-full wp-image-11864" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/79b62a6838a999767f4a733879b0885a.jpg" alt="79b62a6838a999767f4a733879b0885a" width="542" height="361" /></a>]]></content:encoded>
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		<wp:post_id>11862</wp:post_id>
		<wp:post_date><![CDATA[2015-06-18 12:20:23]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
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		<wp:comment>
			<wp:comment_id>241492</wp:comment_id>
			<wp:comment_author><![CDATA[BRETON]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jpao-ouest@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.16.5.154]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-19 21:32:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-19 19:32:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est clair que le nouveau logo, fait "plus ancien"... déjà dépassé... Il est affreux ce nouveau logo !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>241625</wp:comment_id>
			<wp:comment_author><![CDATA[Appolo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.35.143]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-20 10:19:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-20 08:19:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce H multicolore ne marche pas du tout ! Quant à la typo, la précédente était plus imposante...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Géant Casino adopte un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2015/06/22/geant-casino-adopte-un-nouveau-logo/</link>
		<pubDate>Mon, 22 Jun 2015 06:22:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11866</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/CHMej5dUAAAjJ6s1.png"><img class="aligncenter size-full wp-image-11867" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/CHMej5dUAAAjJ6s1.png" alt="CHMej5dUAAAjJ6s" width="598" height="184" /></a>Les hypermarchés Géant Casino, 117 surfaces en France, on décidé de revoir leur positionnement. D'après <a href="http://www.lsa-conso.fr/geant-revoit-son-logo-et-ses-concepts,212628">lsa</a>, ils cherchent à "<em>redorer leur image</em>". Visuellement, cela consisterait donc à supprimer toutes nuances ou couleurs pour ne garder que le rouge mais aussi à évacuer l'humain. Voici l'opération d'un hypermarché qui avait pourtant su développer un capital sympathie tout au long de sa jeunesse.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11866</wp:post_id>
		<wp:post_date><![CDATA[2015-06-22 08:22:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-06-22 06:22:10]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[geant-casino-adopte-un-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510552749;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12143;}i:1;a:1:{s:2:"id";i:382;}i:2;a:1:{s:2:"id";i:1319;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>242441</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.4.158]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-23 18:35:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-23 16:35:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Refonte très discrète, l'ancien logo ressemblait a un logo de mutuelle !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>246268</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-05 01:21:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-04 23:21:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Éric a raison.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Le nouveau logo d&#039;Auchan</title>
		<link>http://yannickbourenane.com/preprod/2015/07/02/11869/</link>
		<pubDate>Wed, 01 Jul 2015 22:44:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11869</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/auchain_logo.jpg"><img class="aligncenter size-full wp-image-11870" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/auchain_logo.jpg" alt="auchain_logo" width="728" height="204" /></a>Fin mai, l'enseigne de grande distribution, Auchan, 126 hypermarchés aujourd'hui, fondée en 1961 par Gérard Mulliez, a modifié son logo tout en lançant une campagne de communication massive qui repositionne l'homme au cœur de son discours. L’oiseau est un peu plus schématisé, le "a" est remplacé par un homologue plus approprié tandis qu'une partie des enseignes physiques ont choisi le .fr pour se donner un effet de modernité.

<!--more-->Auchan aura fait évoluer son image avec Tomate &amp; Risson et l'identité visuelle des magasins avec Carré Noir.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/740030629_B975692504Z.1_20150601175608_000_G4D4JOH4J.1-0.jpg"><img class="aligncenter size-full wp-image-11873" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/740030629_B975692504Z.1_20150601175608_000_G4D4JOH4J.1-0.jpg" alt="740030629_B975692504Z.1_20150601175608_000_G4D4JOH4J.1-0" width="493" height="546" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/logo_auchan_new.png"><img class="aligncenter size-full wp-image-11874" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/logo_auchan_new.png" alt="logo_auchan_new" width="186" height="39" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11869</wp:post_id>
		<wp:post_date><![CDATA[2015-07-02 00:44:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-07-01 22:44:14]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510705169;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:833;}i:1;a:1:{s:2:"id";i:785;}i:2;a:1:{s:2:"id";i:9710;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>246218</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.180.129.109]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-04 11:55:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-04 09:55:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est plus un dépoussiérage qu'un nouveau logo.
Le ".fr" en enseigne, c'est pas un peu ringard quand même ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>246260</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-05 00:52:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-04 22:52:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'oeil du a a été agrandi pour ce cousin portugais de Twitter.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>246453</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.4.158]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-06 09:20:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-06 07:20:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est dommage, c'était une occasion de changer le logo en profondeur, comme Franprix l'a fait il y a quelques mois]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>247166</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jmpersocompte@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.135.106.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-09 13:41:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-09 11:41:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tu as raison, le .fr pour une enseigne physique c'est assez ridicule...
Pour leurs locaux "Auchan Drive" ça paraît logique (car service en ligne), mais pas pour l'enseigne "Auchan" qui n'a aucun service en ligne.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>246218</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>251932</wp:comment_id>
			<wp:comment_author><![CDATA[JJ]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[helvetica@voila.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.57.116.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-29 20:33:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-29 18:33:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Désolé mais Auchan a bien un site de vente en ligne (auchan.fr) et c'est précisément pour le mettre en avant qu'ils ajoutent ce .fr sur les magasins (pour faire un pont entre le monde "physique" et le monde "en ligne").
Par contre, si je comprends la démarche, je trouve quand même aussi que ça fait ringard.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>247166</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>L&#039;unité visuelle des tonneliers de France</title>
		<link>http://yannickbourenane.com/preprod/2015/06/29/lunite-visuelle-des-tonneliers-de-france/</link>
		<pubDate>Sun, 28 Jun 2015 22:35:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11876</guid>
		<description></description>
		<content:encoded><![CDATA[<div id="stcpDiv"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/logo-ftf-couleur.jpg"><img class="aligncenter size-full wp-image-11877" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/logo-ftf-couleur.jpg" alt="logo-ftf-couleur" width="2362" height="2362" /></a>La Fédération des <a href="http://www.tonneliersdefrance.fr/fr/">Tonneliers de France</a> regroupe cinquante entreprises et s'affirme à travers un nouveau logotype. Installés dans les principales régions vinicoles françaises, ils ont produit au cours du dernier exercice 532 990 unités, pour un chiffre d'affaires de 331,7 M€.
Le logo choisi, composé de différentes formes et douelles de couleurs constitueraient un tout visuellement proche du tonneau, à l'image de la Fédération.</div>
<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/federation-tonneliers-france-logo-defacto-plaquette.jpg"><img class="aligncenter size-full wp-image-11953" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/federation-tonneliers-france-logo-defacto-plaquette.jpg" alt="federation-tonneliers-france-logo-defacto-plaquette" width="800" height="800" /></a>C'est l'agence DEFACTO qui a conçu l'identité visuelle.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11876</wp:post_id>
		<wp:post_date><![CDATA[2015-06-29 00:35:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-06-28 22:35:10]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lunite-visuelle-des-tonneliers-de-france]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>244380</wp:comment_id>
			<wp:comment_author><![CDATA[Sébastien Drouin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[aether.concept@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.168.245.234]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-29 09:50:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-29 07:50:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très très chouette ! J'aime beaucoup le rendu de ce travail :) Qui l'a réalisé ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>245724</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.128.0.193]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-02 12:17:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-02 10:17:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Sébastien, je suis navré mais je ne le sais pas. Peut-être contacter les tonneliers ?]]></wp:comment_content>
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			<wp:comment_parent>244380</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>246258</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-05 00:42:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-04 22:42:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[vin sur vin !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>246462</wp:comment_id>
			<wp:comment_author><![CDATA[Clemou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clementnicolle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.151.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-06 10:06:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-06 08:06:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bravo, beau travail !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>246493</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.128.0.193]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-06 13:06:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-06 11:06:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est l'agence DEFACTO qui l'a conçu]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>244380</wp:comment_parent>
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	</item>
	<item>
		<title>Quelle Vienne !</title>
		<link>http://yannickbourenane.com/preprod/2015/06/24/quelle-vienne/</link>
		<pubDate>Tue, 23 Jun 2015 22:53:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11879</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/logo_la_vienne.jpg"><img class="aligncenter size-full wp-image-11880" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/logo_la_vienne.jpg" alt="logo_la_vienne" width="640" height="359" /></a>Après le <a href="http://yannickbourenane.com/preprod/2015/05/22/tour-de-france-des-logos-de-departements/">Tour de France des nouveaux logos de département</a>, c'est au tour de la Vienne d'afficher le sien, le Conseil Général devenant le Département ou Conseil départemental. Cette fois, l'entité a également fait le choix de l'économie et cela se perçoit immédiatement : le résultat final valorisent les articles "la" et "le" successifs mais sans grand intérêt, les capitales et bas de casse se mélangent, le symbole reste incertain mi cœur, mi initiale, difficile à reconnaître.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11879</wp:post_id>
		<wp:post_date><![CDATA[2015-06-24 00:53:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-06-23 22:53:44]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[quelle-vienne]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>242649</wp:comment_id>
			<wp:comment_author><![CDATA[lilian]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lilian@plocimac.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://blog.3voie.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.228.201.94]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-24 11:15:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-24 09:15:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Non mais ça devrait être interdit ça… 
Le site est sympa et actuel… mais le logo quoi !!!
www.lavienne86.fr]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>242698</wp:comment_id>
			<wp:comment_author><![CDATA[imi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sv-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sv-design.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.194.75.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-24 14:45:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-24 12:45:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est moche...!  très moche]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>246266</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-05 01:14:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-04 23:14:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le cœur a sa raison que la raison ignore.]]></wp:comment_content>
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	</item>
	<item>
		<title>Un peu de sérieux chez Mickey</title>
		<link>http://yannickbourenane.com/preprod/2015/06/25/un-peu-de-serieux-chez-mickey/</link>
		<pubDate>Wed, 24 Jun 2015 22:58:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11882</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Logonews_Disney-Cinema_05.2015.jpg"><img class="aligncenter size-full wp-image-11883" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Logonews_Disney-Cinema_05.2015.jpg" alt="Logonews_Disney Cinema_05.2015" width="827" height="370" /></a>Depuis le 8 mai, la chaîne de télévision française appartenant à the Walt Disney Company, diffusé sur Canal Sata choisi une nouvelle marque plus sobre : Disney Cinéma, l'ensemble en capitale et sans effet de matières ou jeu de 3D. L'objectif affiché est l'élargissement de la cible de spectateurs, la marque cherchant à diffuser 24h sur 24, 7j sur 7 et tient ainsi à sortir du carcan de la cible enfant.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11882</wp:post_id>
		<wp:post_date><![CDATA[2015-06-25 00:58:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-06-24 22:58:48]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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		<wp:comment>
			<wp:comment_id>243296</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-06-26 11:25:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-06-26 09:25:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle sobriété !
Ils ont viré tout le kitsch de l'ancien et remplacé la pellicule par l'écran de cinéma, j'aime beaucoup.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>246259</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-05 00:46:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-04 22:46:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les deux sont biens.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Microsoft Edge remplace Internet Explorer</title>
		<link>http://yannickbourenane.com/preprod/2015/06/30/microsoft-edge-remplace-internet-explorer/</link>
		<pubDate>Mon, 29 Jun 2015 22:03:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11885</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Logonews_Internet-Explorer_05.2015.jpg"><img class="aligncenter size-full wp-image-11886" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Logonews_Internet-Explorer_05.2015.jpg" alt="Logonews_Internet Explorer_05.2015" width="827" height="370" /></a>A l'occasion de Build 2015, Microsoft a annoncé la mort du navigateur internet historique Internet explorer au profit de <a href="http://windowsgeneration.fr/actus/build-le-point-sur-edge-le-nouveau-navigateur-de-microsoft-pour-windows-10/">Microsoft Edge</a>, qui équipera le système d'exploitation Windows 10 à venir. D'après <a href="http://www.01net.com/editorial/653637/le-successeur-d-internet-explorer-s-appelle-microsoft-edge/">01Net</a>, Microsoft Edge <em>utilise un nouveau moteur de rendu et offre des fonctions innovantes, comme la possibilité d’annoter des pages Web et l’intégration de l’assistant Cortana</em>.
<!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/microsoftedgebuild2015_r1_c1_1.jpg"><img class="aligncenter size-full wp-image-11887" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/microsoftedgebuild2015_r1_c1_1.jpg" alt="microsoftedgebuild2015_r1_c1_1" width="1616" height="1080" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Microsoft-Edge-2.jpg"><img class="aligncenter size-full wp-image-11888" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Microsoft-Edge-2.jpg" alt="Microsoft-Edge-2" width="650" height="405" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11885</wp:post_id>
		<wp:post_date><![CDATA[2015-06-30 00:03:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-06-29 22:03:13]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[microsoft-edge-remplace-internet-explorer]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
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		<wp:comment>
			<wp:comment_id>246262</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-05 00:56:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-04 22:56:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Euh c'est la douche froide.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>247431</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.54.169.183]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-10 20:14:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-10 18:14:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Logo tout à fait en accord avec la tendance des logos Microsoft, simple, sans fioriture et identifiable. Je vois pas où est la douche froide.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>247541</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.121.188.82]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-11 17:05:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-11 15:05:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dans l'espace négatif.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>247829</wp:comment_id>
			<wp:comment_author><![CDATA[Sam]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sam@mail.co]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.224.144.199]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-12 21:30:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-12 19:30:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement on peut y voir un pommeau de douche dans l'espace négatif !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>248458</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.146.84.229]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-15 17:56:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-15 15:56:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moui, j'y cois plutôt un lampadaire ou une lampe moi... Ou si on va dans le stylisé à mort une main qui tient une souris, mais c'est capillotracté.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>248477</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-15 19:41:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-15 17:41:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle mauvaise foi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Nouveau logo pour Grasse</title>
		<link>http://yannickbourenane.com/preprod/2015/07/01/nouveau-logo-pour-grasse/</link>
		<pubDate>Tue, 30 Jun 2015 22:10:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11890</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Logonews_Ville-de-Grasse_05.2015.jpg"><img class="aligncenter size-full wp-image-11892" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Logonews_Ville-de-Grasse_05.2015.jpg" alt="Logonews_Ville de Grasse_05.2015" width="827" height="370" /></a>La ville de Grasse, située dans les Alpes-Maritimes et réputée "capitale des parfums" a complexifié son logotype tout en proclamant "le goût de l'essentiel". Pour une municipalité qui renferme le parfum au cœur de son identité, on aurait facilement imaginé une pertinence plus innée ou une émotion plus immédiate. Tant de villes cherchent ce qu'elles pourraient bien pouvoir dire. Ici, c'est donc l'initiale de la ville qui est glorifiée, elle contient visuellement les symboles de la ville qui se cumulent au cœur du logotype.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11890</wp:post_id>
		<wp:post_date><![CDATA[2015-07-01 00:10:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-06-30 22:10:15]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-logo-pour-grasse]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510349600;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:131;}i:1;a:1:{s:2:"id";i:12713;}i:2;a:1:{s:2:"id";i:12900;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>245687</wp:comment_id>
			<wp:comment_author><![CDATA[Arbundle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[94.143.80.102]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-02 09:36:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-02 07:36:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le résultat est pas mal, mais c'est vrai que je n'aurais pas insisté à ce point sur ce sens typographique de "grasse"...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>246261</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-05 00:54:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-04 22:54:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve également la typo un peu grasse.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>L&#039;Arcimboldo du logo : 17 logos visages Série 1</title>
		<link>http://yannickbourenane.com/preprod/2015/06/26/larcimboldo-du-logo-17-logos-visages-serie-1/</link>
		<pubDate>Thu, 25 Jun 2015 22:22:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11894</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi282axOBC1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11895" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi282axOBC1s5y9eso1_400.jpg" alt="tumblr_mi282axOBC1s5y9eso1_400" width="400" height="500" /></a>C'est vendredi et voici une première série de visages composés par le designer senior et londonien, <a href="http://frankthis.tumblr.com">Brian Wilson</a>, à base de logos uniquement. Belle prouesse !Voici 17 visages construits avec des logos déconstruits.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2eiy9JSf1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11896" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2eiy9JSf1s5y9eso1_400.jpg" alt="tumblr_mi2eiy9JSf1s5y9eso1_400" width="400" height="500" /></a><!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi288z1dVO1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11897" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi288z1dVO1s5y9eso1_400.jpg" alt="tumblr_mi288z1dVO1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi24pgDeDo1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11898" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi24pgDeDo1s5y9eso1_400.jpg" alt="tumblr_mi24pgDeDo1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_n57maxIN4H1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11899" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_n57maxIN4H1s5y9eso1_400.jpg" alt="tumblr_n57maxIN4H1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2389LfHL1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11900" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2389LfHL1s5y9eso1_400.jpg" alt="tumblr_mi2389LfHL1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi27vpEp8R1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11901" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi27vpEp8R1s5y9eso1_400.jpg" alt="tumblr_mi27vpEp8R1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_n0fibgrH3s1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11902" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_n0fibgrH3s1s5y9eso1_400.jpg" alt="tumblr_n0fibgrH3s1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi264cY15j1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11903" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi264cY15j1s5y9eso1_400.jpg" alt="tumblr_mi264cY15j1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_nnh0xyUxph1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11904" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_nnh0xyUxph1s5y9eso1_400.jpg" alt="tumblr_nnh0xyUxph1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi27p6YBtr1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11905" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi27p6YBtr1s5y9eso1_400.jpg" alt="tumblr_mi27p6YBtr1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi27yuk2yW1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11906" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi27yuk2yW1s5y9eso1_400.jpg" alt="tumblr_mi27yuk2yW1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi27n03aSz1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11907" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi27n03aSz1s5y9eso1_400.jpg" alt="tumblr_mi27n03aSz1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi22x1zSrf1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11908" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi22x1zSrf1s5y9eso1_400.jpg" alt="tumblr_mi22x1zSrf1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_my3wr1wQh61s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11909" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_my3wr1wQh61s5y9eso1_400.jpg" alt="tumblr_my3wr1wQh61s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_npsdh1XnA91s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11910" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_npsdh1XnA91s5y9eso1_400.jpg" alt="tumblr_npsdh1XnA91s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2860N3yD1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11911" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2860N3yD1s5y9eso1_400.jpg" alt="tumblr_mi2860N3yD1s5y9eso1_400" width="400" height="500" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11894</wp:post_id>
		<wp:post_date><![CDATA[2015-06-26 00:22:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-06-25 22:22:02]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[larcimboldo-du-logo-17-logos-visages-serie-1]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510168388;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11912;}i:1;a:1:{s:2:"id";i:12025;}i:2;a:1:{s:2:"id";i:12467;}}}}]]></wp:meta_value>
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			<wp:comment_id>246265</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-05 00:58:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-04 22:58:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est l'amusement.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			<wp:comment_id>297166</wp:comment_id>
			<wp:comment_author><![CDATA[Lucky]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[v45roz85@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://emqfntsb.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.143.234.155]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-16 07:36:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-16 06:36:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pretty sad when the top basketball players do7&amp;28#1n;t stay around long.  It means the coaches are in constant recruiting mode knowing the best players will not be around long.  Almost like a fast track farm system for the NBA.  Don&#8217;t blame the players though.  Hard to turn down millions.  It has become a screwed up system.]]></wp:comment_content>
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	</item>
	<item>
		<title>L&#039;Arcimboldo du logo : 17 logos visages Série 2</title>
		<link>http://yannickbourenane.com/preprod/2015/07/03/larcimboldo-du-logo-17-logos-visages-serie-2/</link>
		<pubDate>Thu, 02 Jul 2015 22:28:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11912</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mv0vbiS7fG1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11913" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mv0vbiS7fG1s5y9eso1_400.jpg" alt="tumblr_mv0vbiS7fG1s5y9eso1_400" width="400" height="500" /></a>C'est vendredi et voici une deuxième série de visages composés par le designer senior et londonien, <a href="http://frankthis.tumblr.com">Brian Wilson</a>, à base de logos uniquement. Belle prouesse ! Voici 17 visages construits avec des logos déconstruits.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mr2a1yjsqu1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11915" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mr2a1yjsqu1s5y9eso1_400.jpg" alt="tumblr_mr2a1yjsqu1s5y9eso1_400" width="400" height="500" />
</a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2fd0kgj21s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11916" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2fd0kgj21s5y9eso1_400.jpg" alt="tumblr_mi2fd0kgj21s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2ep4LU431s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11917" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2ep4LU431s5y9eso1_400.jpg" alt="tumblr_mi2ep4LU431s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mu3cahPhxe1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11918" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mu3cahPhxe1s5y9eso1_400.jpg" alt="tumblr_mu3cahPhxe1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mnx7nnHWcO1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11919" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mnx7nnHWcO1s5y9eso1_400.jpg" alt="tumblr_mnx7nnHWcO1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_no6rqiw8kI1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11920" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_no6rqiw8kI1s5y9eso1_400.jpg" alt="tumblr_no6rqiw8kI1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_muih5lsSyZ1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11921" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_muih5lsSyZ1s5y9eso1_400.jpg" alt="tumblr_muih5lsSyZ1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mt7rbi5pRd1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11922" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mt7rbi5pRd1s5y9eso1_400.jpg" alt="tumblr_mt7rbi5pRd1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2evgYXWy1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11923" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2evgYXWy1s5y9eso1_400.jpg" alt="tumblr_mi2evgYXWy1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mr2chclHlH1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11924" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mr2chclHlH1s5y9eso1_400.jpg" alt="tumblr_mr2chclHlH1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mnx7fvtGPG1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11925" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mnx7fvtGPG1s5y9eso1_400.jpg" alt="tumblr_mnx7fvtGPG1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2f32QMhp1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11926" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mi2f32QMhp1s5y9eso1_400.jpg" alt="tumblr_mi2f32QMhp1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mnx78rSZFL1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11927" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mnx78rSZFL1s5y9eso1_400.jpg" alt="tumblr_mnx78rSZFL1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mwb81byBCp1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11928" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mwb81byBCp1s5y9eso1_400.jpg" alt="tumblr_mwb81byBCp1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mxlddryFNb1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11929" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_mxlddryFNb1s5y9eso1_400.jpg" alt="tumblr_mxlddryFNb1s5y9eso1_400" width="400" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_npuadinvYW1s5y9eso1_400.jpg"><img class="aligncenter size-full wp-image-11930" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/tumblr_npuadinvYW1s5y9eso1_400.jpg" alt="tumblr_npuadinvYW1s5y9eso1_400" width="400" height="500" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11912</wp:post_id>
		<wp:post_date><![CDATA[2015-07-03 00:28:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-07-02 22:28:38]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<wp:comment>
			<wp:comment_id>246264</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-05 00:57:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-04 22:57:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[un seul article suffisait ;)]]></wp:comment_content>
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		<title>Dr Bronner se refait une beauté</title>
		<link>http://yannickbourenane.com/preprod/2015/06/23/dr-bronner-se-refait-une-beaute/</link>
		<pubDate>Mon, 22 Jun 2015 22:43:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11932</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_logo_grid.png"><img class="aligncenter size-full wp-image-11933" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_logo_grid.png" alt="dr_bronners_logo_grid" width="1000" height="1112" /></a>Le savon naturel, organique, le plus vendu aux Etats-Unis, <a href="https://www.drbronner.com/">Dr Bronner</a>, existant depuis 1948 s'est refait une beauté. Vendu sous le crédo "tout en un", il promet 18 utilisations en 1 savon, c'est culte. Pour le découvrir en France, il faudra se rendre sur Internet ou à des points de vente de produits de beauté ou d'hygiène de niche. La nouvelle identité s'exprime toujours de manière aussi sobre, sur-revendique son aspect fonctionnel et s'affiche désormais sous un angle encore plus solide.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_evolution.jpg"><img class="aligncenter size-full wp-image-11934" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_evolution.jpg" alt="dr_bronners_evolution" width="1000" height="634" />
</a><!--more-->
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_digital_ads.jpg"><img class="aligncenter size-full wp-image-11935" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_digital_ads.jpg" alt="dr_bronners_digital_ads" width="1000" height="464" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_soap_before_after.jpg"><img class="aligncenter size-full wp-image-11936" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_soap_before_after.jpg" alt="dr_bronners_soap_before_after" width="1000" height="1008" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_detail_cleaner.jpg"><img class="aligncenter size-full wp-image-11937" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_detail_cleaner.jpg" alt="dr_bronners_detail_cleaner" width="1000" height="1308" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Capture-d’écran-2015-06-22-à-23.40.02.png"><img class="aligncenter size-full wp-image-11938" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/Capture-d’écran-2015-06-22-à-23.40.02.png" alt="Capture d’écran 2015-06-22 à 23.40.02" width="664" height="576" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_detail_soap.jpg"><img class="aligncenter size-full wp-image-11939" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_detail_soap.jpg" alt="dr_bronners_detail_soap" width="1000" height="1305" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_inthewild.jpg"><img class="aligncenter size-full wp-image-11940" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_inthewild.jpg" alt="dr_bronners_inthewild" width="1000" height="471" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_detail_toothpaste.jpg"><img class="aligncenter size-full wp-image-11941" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_detail_toothpaste.jpg" alt="dr_bronners_detail_toothpaste" width="1000" height="1305" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_detail_coconut_oil.jpg"><img class="aligncenter size-full wp-image-11942" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/06/dr_bronners_detail_coconut_oil.jpg" alt="dr_bronners_detail_coconut_oil" width="1000" height="1304" /></a>]]></content:encoded>
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		<wp:post_id>11932</wp:post_id>
		<wp:post_date><![CDATA[2015-06-23 00:43:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-06-22 22:43:17]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[dr-bronner-se-refait-une-beaute]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
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			<wp:comment_id>246267</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-05 01:17:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-04 23:17:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[De quoi lire sous la douche.]]></wp:comment_content>
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		<title>La nouvelle MINI identité</title>
		<link>http://yannickbourenane.com/preprod/2015/07/06/la-nouvelle-mini-identite/</link>
		<pubDate>Mon, 06 Jul 2015 19:12:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11955</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Logonews_MINI_06.2015.jpg"><img class="aligncenter size-full wp-image-11956" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Logonews_MINI_06.2015.jpg" alt="Logonews_MINI_06.2015" width="827" height="370" /></a>Quand l’acheteur devient loueur. Lors de la présentation du modèle Clubman à Berlin, la marque de véhicules <a href="http://www.mini.fr/">Mini</a> détenue par BMW a dévoilé un nouveau logo qui pourrait se situer dans une tendance du flat design. Exit l’effet 3D, les ombrés et le simili-chromé qui caractérisent tant d’identités automobiles, l’iconoclaste a choisi d’épurer son logo. Cette nouvelle identité s’accompagne d’un nouveau programme qui transforme l’acheteur en loueur. En effet, la firme a mis au point pour les possesseurs de MINI un système de location de leur véhicules à d’autres particuliers. Voici probablement pourquoi le logo s’est simplifié ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11955</wp:post_id>
		<wp:post_date><![CDATA[2015-07-06 21:12:00]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<wp:comment>
			<wp:comment_id>247426</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.123.128.42]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-10 20:02:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-10 18:02:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[nickel chrome]]></wp:comment_content>
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	<item>
		<title>Un peu d’air pour le nouveau logo de Facebook</title>
		<link>http://yannickbourenane.com/preprod/2015/07/07/un-peu-dair-pour-le-nouveau-logo-de-facebook/</link>
		<pubDate>Mon, 06 Jul 2015 22:13:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11958</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Logonews_FACEBOOK_06.2015.jpg"><img class="aligncenter size-full wp-image-11959" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Logonews_FACEBOOK_06.2015.jpg" alt="Logonews_FACEBOOK_06.2015" width="827" height="370" /></a>Le réseau social américain <a href="http://www.facebook.com">Facebook</a> offre un lifting à son identité visuelle, qui avait été conçue en 2005. Étant plus connu sous son Favicon « f », le changement de logo de Facebook se perçoit peu. En effet, l’initiale est quasiment inchangée, la couleur est maintenue. Globalement, les lettres s’affinent, s’espacent et s’ouvrent d’avantage. La lettre « a » est celle qui se modifie le plus, puis le « b » et le « c », l'effet recherché ? Paraître « <em>plus amical et plus accessible</em> » précise Josh Higgins, directeur créatif du réseau social. Le réseau social avait-il une image inamicale et inaccessible ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11958</wp:post_id>
		<wp:post_date><![CDATA[2015-07-07 00:13:49]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo de Facebook]]></wp:meta_value>
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			<wp:comment_id>247427</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.123.128.42]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-10 20:02:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-10 18:02:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est du lavage de cerveau.]]></wp:comment_content>
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	<item>
		<title>L’identité qui valait 30 millions d’euros</title>
		<link>http://yannickbourenane.com/preprod/2015/07/09/lidentite-qui-valait-30-millions-deuros/</link>
		<pubDate>Wed, 08 Jul 2015 22:28:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11963</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Logonews_ERDF_06.2015.jpg"><img class="aligncenter size-full wp-image-11964" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Logonews_ERDF_06.2015.jpg" alt="Logonews_ERDF_06.2015" width="827" height="370" /></a>
Sur la recommandation de la Commission de Régulation d’Énergie (CRE), <a href="http://www.erdf.fr/">ERDF </a>s’est émancipé visuellement de la marque mère EDF. D’après les Echos, cette « nouvelle identité visuelle a coûté de 30 à 35 millions d'euros, selon l'AFP ». Bien que ce budget doit probablement recouvrir l’ensemble du travail stratégique, de la charte, des outils, de leur déploiement, il paraît pharamineux.
Concrètement l’identité visuelle sera déployée en 18 mois sur 1.047 sites, 25.000 véhicules et 500 000 vêtements et accessoires. Le symbole de la turbine, auparavant commune aux deux marques, a disparu de ce logo, la typographie s’est angulée tandis que le choix du vert sur « R D F » freine la comparaison. Résultat : il semblerait que le CRE considère que cette nouvelle identité « ne permet pas d'écarter tout risque de confusion des marques d'ERDF et d'EDF ». En effet, pour cela, il aurait fallu changer de nom de marque car les trois lettres communes subsistent.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11963</wp:post_id>
		<wp:post_date><![CDATA[2015-07-09 00:28:41]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510582807;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:27;}i:1;a:1:{s:2:"id";i:327;}i:2;a:1:{s:2:"id";i:43;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>247164</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jmpersocompte@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.135.106.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-09 13:38:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-09 11:38:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah non, c'est pas possible comme couleurs...
J'ai l'impression de revenir aux années 90 et clairement ça manque de personnalité.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>247183</wp:comment_id>
			<wp:comment_author><![CDATA[achard]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[achardsylviane@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.218.42.70]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-09 15:28:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-09 13:28:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[nul]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>247266</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.195.77]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-10 00:02:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-09 22:02:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne peux m'empêcher de penser au logo de la RTBF.
https://upload.wikimedia.org/wikipedia/en/6/69/RTBF_logo.png]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>247428</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.123.128.42]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-10 20:03:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-10 18:03:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est sans plus.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>248217</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.vank@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/ThibautVankemmel</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.43.165.96]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-14 22:14:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-14 20:14:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est fou !!! On peut copier des logos moches ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>247266</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>275436</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[neil@noistr.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.197.230]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-20 09:13:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-20 07:13:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est tendu...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Coca Cola fait le ramadan</title>
		<link>http://yannickbourenane.com/preprod/2015/07/10/coca-cola-fait-le-ramadan/</link>
		<pubDate>Thu, 09 Jul 2015 22:23:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11967</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/coca-cola-middle-east-no-label-ramadan-2015-750.jpg"><img class="aligncenter size-full wp-image-11968" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/coca-cola-middle-east-no-label-ramadan-2015-750.jpg" alt="coca-cola-middle-east-no-label-ramadan-2015-750" width="750" height="498" /></a>C'est vendredi. Le géant américain des sodas drague les musulmans, plutôt déculotté. Au Moyen-Orient, Coca Cola a décidé de supprimer des canettes le nom de la marque because "<em>labels are for cans, not for people"</em>.  La firme réalise par là même un nouvelle démonstration de la toute puissance de sa marque sous couvert de bonnes intentions. Citant l'<a href="http://www.ladn.eu/actualites/pour-ramadan-coca-cola-retire-etiquette,article,27256.html">ADN</a> <em>« Au Moyen-Orient, plus de 200 nationalités coexistent et presqu’autant d’étiquettes y sont associées, ce qui divise toujours plus les gens ; avec ces canettes Coca-Cola envoie un message puissant et intemporel : un monde sans étiquettes est un monde sans différences »,</em> a précisé l’agence FP7 (Mc Cann) à <em>Campaign India. « Pourtant nous sommes tous fondamentalement juste le même humain. »
</em>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11967</wp:post_id>
		<wp:post_date><![CDATA[2015-07-10 00:23:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-07-09 22:23:45]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[coca-cola-fait-le-ramadan]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510112965;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11423;}i:1;a:1:{s:2:"id";i:608;}i:2;a:1:{s:2:"id";i:13015;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>247430</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.123.128.42]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-10 20:04:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-10 18:04:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait du jambon.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>L&#039;égalité homme/femme selon facebook</title>
		<link>http://yannickbourenane.com/preprod/2015/07/14/legalite-hommefemme-selon-facebook/</link>
		<pubDate>Mon, 13 Jul 2015 22:31:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11970</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/3060157636.jpg"><img class="aligncenter size-full wp-image-11971" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/3060157636.jpg" alt="3060157636" width="670" height="202" /></a>Après avoir discrètement changé d<a href="http://yannickbourenane.com/preprod/2015/07/07/un-peu-dair-pour-le-nouveau-logo-de-facebook/">'identité visuelle</a>, le <a href="https://www.facebook.com/home.php">réseau social américain Facebook</a> modifie ses pictogrammes symbolisant les amis et contacts afin de rétablir une égalité visuelle entre les deux sexes. Et le 3ème sexe alors ?
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/4056299028.jpg"><img class="aligncenter size-full wp-image-11972" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/4056299028.jpg" alt="4056299028" width="670" height="202" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11970</wp:post_id>
		<wp:post_date><![CDATA[2015-07-14 00:31:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-07-13 22:31:26]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[legalite-hommefemme-selon-facebook]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>248404</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-15 12:39:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-15 10:39:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça manque de rose.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le nouvel Alfa de Roméo</title>
		<link>http://yannickbourenane.com/preprod/2015/07/13/le-nouvel-alfa-de-romeo/</link>
		<pubDate>Sun, 12 Jul 2015 22:36:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11976</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Logonews_ALFAROMEO_06.2015.jpg"><img class="aligncenter size-full wp-image-11977" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Logonews_ALFAROMEO_06.2015.jpg" alt="Logonews_ALFAROMEO_06.2015" width="827" height="370" /></a>Après la Formule 1 Ferrari, c’est au tour du nouveau modèle Giulia d’arborer le nouveau logo d’<a href="http://www.alfaromeo.fr/fr/accueil">ALFA ROMEO</a>. Inchangé depuis des dizaines d’année, c’est la première fois que le blason circulaire voit sa séparation centrale disparaître. Et ce n’est pas tout, l’amélioration globale est discrète mais en réalité les changements nombreux : la forme circulaire devient ovoïde et s'aplatit, le doré se transforme en argenté, les reflets ne font plus sens, la couronne se simplifie et perd une perle... Finalement, le dragon prédomine désormais sur la croix symbolique de la ville de Milan, berceau du constructeur. La typographie s’affine mais le « o » final semble « tomber », en une perspective biaisée. Le serpent perd une boucle et nous, nous y perdons notre latin.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11976</wp:post_id>
		<wp:post_date><![CDATA[2015-07-13 00:36:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-07-12 22:36:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-nouvel-alfa-de-romeo]]></wp:post_name>
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		<category domain="post_tag" nicename="alfa-romeo"><![CDATA[alfa romeo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo alfa romeo]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_metadesc]]></wp:meta_key>
			<wp:meta_value><![CDATA[logo alfa romeo]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[52]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510470287;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:736;}i:1;a:1:{s:2:"id";i:686;}i:2;a:1:{s:2:"id";i:9928;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>247968</wp:comment_id>
			<wp:comment_author><![CDATA[STE.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ste@nomail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.150.30.160]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-13 14:00:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-13 12:00:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est globalement une simplification du logo qu'Alfa Roméo a cherché,  ce qui peut se comprendre vu que ce doit être un des logos de constructeur automobile les plus complexes qui existe!  De nombreuses couleurs, des formes compliqués... On est bien loi de la simple etoile à 3 branches ou de 4 anneaux imbriqués ! 
Mais le plus marrant dans ce logo c'est que la plupart des personnes pensent que se que l'on voit sortir de la bouche du biscione sont une langue fourchue ou des flammes, alors que c'est le tronc d'un homme qui se fait avaler !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>248177</wp:comment_id>
			<wp:comment_author><![CDATA[Argo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@argo-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.221.203.136]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-14 15:06:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-14 13:06:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Au moins une simplification qui n'est pas flat, pas comme MINI dernièrement...
Par contre bien joué le coup du tronc d'homme c'est à peine remarquable :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>248224</wp:comment_id>
			<wp:comment_author><![CDATA[Raphaelfr]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[raphael.nm.fr@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.94.7.129]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-14 22:37:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-14 20:37:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Petite erreur : la couronne perd 2 perles pas une :)

On passe d'un effet metal à un veil effet plastoc qui ne valorise pas franchement la marque.
Y avait moyen de faire mieux je pense.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>248403</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-15 12:39:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-15 10:39:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dans l'air du temps.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le nouveau logo pour la Côte d’Or a été élu</title>
		<link>http://yannickbourenane.com/preprod/2015/07/15/le-nouveau-logo-pour-la-cote-dor-a-ete-elu/</link>
		<pubDate>Tue, 14 Jul 2015 22:45:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11981</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/logo_cotedor.fr_.png"><img class="aligncenter size-full wp-image-11982" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/logo_cotedor.fr_.png" alt="logo_cotedor.fr" width="136" height="90" /></a>
A l’instar des autres départements français, le département de Dijon la Côte d’Or a dévoilé un nouveau logo. Le nom du Département a changé devenant conseil départemental au lieu de conseil général. Ce sont quelque 5 000 Côte-d'Oriens qui ont <a href="http://www.bienpublic.com/cote-d-or/2015/06/09/votez-pour-le-nouveau-logo-du-departement">choisi parmi trois logos</a> et 73 % d'entre eux ont désigné celui-ci. De même 435 maires ont pris part au vote et 94 % d'entre eux ont aussi désigné ce logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11981</wp:post_id>
		<wp:post_date><![CDATA[2015-07-15 00:45:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-07-14 22:45:13]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>248405</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-15 12:40:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-15 10:40:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça passe crème.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>248433</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-15 14:34:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-15 12:34:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'était un vote un peu orienté avec deux repoussoirs. Pas laids, mais froids et dénués de sens.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>248441</wp:comment_id>
			<wp:comment_author><![CDATA[mathieu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lilian@plocimac.net]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.228.201.94]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-15 15:32:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-15 13:32:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le 3e c'était le graphiste qui avait fait également le logo du département de la Drôme ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>LafargeHolcim : un nouveau géant aux pieds de ciment</title>
		<link>http://yannickbourenane.com/preprod/2015/07/16/lafargeholcim-un-nouveau-geant-aux-pieds-de-ciment/</link>
		<pubDate>Thu, 16 Jul 2015 04:51:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11989</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/logo.jpg"><img class="aligncenter size-full wp-image-11990" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/logo.jpg" alt="logo" width="200" height="160" />
</a>

Le géant des matériaux de construction LafargeHolcim est officiellement né le 15 juillet de la fusion des deux groupes cimentiers éponymes avec un nouveau et beau palmarès : ciment 263 millions de tonnes – 75 000 collaborateurs, béton 57 millions de mètres cubes – 15 000 employés et granulats 288 millions de tonnes et 23 000 employés et solutions constructives. L'identité visuelle est construite avec cette même rigueur, plutôt rassurante. Aucun des deux acteurs n'abandonne son nom comme pour pouvoir additionner le forces de l'un et de l'autre, donnant un équilibre harmonieux, propriétaire et simple à l'ensemble.
<!--more--> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/600x340xIMAGE_20150715_29091020.jpg.pagespeed.ic_.LMSFcaEl-N.jpg"><img class="aligncenter size-full wp-image-11991" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/600x340xIMAGE_20150715_29091020.jpg.pagespeed.ic_.LMSFcaEl-N.jpg" alt="600x340xIMAGE_20150715_29091020.jpg.pagespeed.ic.LMSFcaEl-N" width="600" height="340" /></a>
« <em>Nous entrons (…) dans la prochaine étape de notre transformation qui doit nous permettre de devenir un leader dans tous les domaines – une entreprise soucieuse d’avoir un impact positif sur le monde et qui peut réellement faire la différence pour ses clients, ses employés, ses actionnaires et pour la société dans son ensemble</em> » précise Eric Olsen, ex-vice-président exécutif de Lafarge et aujourd’hui directeur général du nouveau groupe.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11989</wp:post_id>
		<wp:post_date><![CDATA[2015-07-16 06:51:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-07-16 04:51:58]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[lafargeholcim-un-nouveau-geant-aux-pieds-de-ciment]]></wp:post_name>
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		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
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		<wp:comment>
			<wp:comment_id>248581</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-16 13:13:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-16 11:13:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[solide]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>249039</wp:comment_id>
			<wp:comment_author><![CDATA[Appolo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.51.55]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-18 11:49:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-18 09:49:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le graphiste a trop joué a Tetris :)
Un peu troublé par les différences d'espace entre les 2 formes, sûrement voulu pour bien voir le H complet]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Un logo bulle pour la ville de la BD</title>
		<link>http://yannickbourenane.com/preprod/2015/07/20/un-logo-bulle-pour-la-ville-de-la-bd/</link>
		<pubDate>Sun, 19 Jul 2015 22:39:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11993</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-11994" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/un-nouveau-logo-pour-angouleme-vous-l-aimez-sondage_500805_490x575p.jpg" alt="un-nouveau-logo-pour-angouleme-vous-l-aimez-sondage_500805_490x575p" width="490" height="575" />
Un nouveau logo pour les Angoumoisins. Surnommée le <i>balcon du Sud-Ouest </i>mais aussi ville d'image réputée pour son Festival de la bande dessinée, la ville d'Angoulêmes, Préfecture du département de la Charente, a choisi pour son nouveau logo de faire plancher les étudiants du Lycée d'Image et du Son de la ville. Résultat : une bulle pour la ville de la BD. Nous souhaitons au maire qu'il n'y ait pas de fac de médecine dans la ville, de telle sorte qu'il ne se fasse pas opérer par un étudiant.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/2027951_897_10309992_800x400.jpg"><img class="aligncenter size-full wp-image-11995" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/2027951_897_10309992_800x400.jpg" alt="2027951_897_10309992_800x400" width="800" height="400" /></a>]]></content:encoded>
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		<wp:post_id>11993</wp:post_id>
		<wp:post_date><![CDATA[2015-07-20 00:39:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-07-19 22:39:03]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[un-logo-bulle-pour-la-ville-de-la-bd]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>249536</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-20 10:17:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-20 08:17:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je n'arrive pas à y voir autre chose qu'une fausse bonne idée. ça semble pourtant malin, mais le résultat est vieillot et pas très équilibré, il y a un truc qui fonctionne pas...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>249552</wp:comment_id>
			<wp:comment_author><![CDATA[Arbundle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[94.143.80.102]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-20 12:03:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-20 10:03:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En fait, ca fait plus penser à l'apostrophe... Par ailleurs, le A et le bleu donnent un coté tres froid. Vieillot, effectivement.
Peut etre qu'en retravaillant un peu le A on arriverait à quelque chose, cela dit.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>249572</wp:comment_id>
			<wp:comment_author><![CDATA[Seboo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ancient-spirit@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.93.6.24]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-20 13:53:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-20 11:53:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout comme Arbundle. Ca fait un low-cost. 
Et ce bleu cyan est horrible...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>249616</wp:comment_id>
			<wp:comment_author><![CDATA[Graphik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a-ghocane@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[87.231.116.67]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-20 18:05:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-20 16:05:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Monoprix ne doit pas être très content sur Angoulême. Dommage que le logo soit aussi minimaliste. Mais aux yeux des réductions des coûts du service public, je pense que la ville n'a pas énormément dépensé. Une bonne chose quand on connait la facture de certains logos.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>249844</wp:comment_id>
			<wp:comment_author><![CDATA[imi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sv-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sv-design.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.194.75.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-21 14:31:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-21 12:31:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le A n'est pas du tout en harmonie avec la bulle. Il est strict et semble avoir été posé la gratuitement et sans reflexion]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>250373</wp:comment_id>
			<wp:comment_author><![CDATA[yves tonye]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jeanyves.tonye@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.244.243.190]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-23 17:06:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-23 15:06:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je partage vos avis ! en ajoutant qu'il faut faire confiance à un coordonnier pour s'occuper de vos souliers , en plus leurs prestations ne coutent pas toutes les yeux de la tête ! rendez aux graphistes et designers ce qui leur appartient.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>250832</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-25 11:09:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-25 09:09:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Longue vie aux étudiants !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>251374</wp:comment_id>
			<wp:comment_author><![CDATA[Clemou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clementnicolle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.151.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-27 14:18:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-27 12:18:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Évidemment, il n'y a plus débat sur le fait que ce genre de travaux doit être confié à un ou des professionnels, maintenant, le lycée en question à plutôt bonne réputation notamment son BTS Design Graphique. Du coup, on aurait vraiment pu attendre mieux graphiquement. Ça ressemble moins à un phylactère qu'à un guillemet mais c'est surtout ce A qui manque de conviction.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>252451</wp:comment_id>
			<wp:comment_author><![CDATA[Lilybell]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[waterlily@sfr.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.71.5.67]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-31 20:36:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-31 18:36:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Non seulement on enlève du boulot aux nombreux graphistes de la région qui peinent à joindre les deux bouts mais on obtient un logo aussi laid qu'il est cheap et qui ne valorise pas du tout le talent des étudiants et la qualité des écoles locales...  L'image d'Angoulême en low-cost, on en a cauchemardé, la ville l'a fait.]]></wp:comment_content>
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	</item>
	<item>
		<title>77 logos de métros à travers le monde</title>
		<link>http://yannickbourenane.com/preprod/2015/07/24/77-logos-de-metros-a-travers-le-monde/</link>
		<pubDate>Thu, 23 Jul 2015 22:51:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=11997</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/e16faa69d.jpg"><img class="aligncenter size-full wp-image-11998" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/e16faa69d.jpg" alt="logos_metro_monde" width="940" height="537" /></a>C'est vendredi, voici 77 logos de métropolitains à travers le monde.... A vous de les reconnaître !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>11997</wp:post_id>
		<wp:post_date><![CDATA[2015-07-24 00:51:00]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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			<wp:comment_id>250837</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-25 11:27:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-25 09:27:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quand on aime on ne compte pas ☺️]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>251623</wp:comment_id>
			<wp:comment_author><![CDATA[Agora41]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[agora-line@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.14.222.82]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-28 14:22:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-28 12:22:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rhoooo ... Le logo du métro lyonnais c'est pas le bon, là c'est celui d'avant 2011 ... Et Rouen, quand on sait qu'il s'agit d'un tramway en réalité lol ...]]></wp:comment_content>
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	</item>
	<item>
		<title>Les réseaux sont l&#039;opium du peuple</title>
		<link>http://yannickbourenane.com/preprod/2015/07/31/les-reseaux-sont-lopium-du-peuple/</link>
		<pubDate>Fri, 31 Jul 2015 11:40:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12003</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/tumblr_nrqgdjRMH01rt1q01o1_500.jpg"><img class="aligncenter size-full wp-image-12004" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/tumblr_nrqgdjRMH01rt1q01o1_500.jpg" alt="DETOURNEMEN_LOGO" width="500" height="594" /></a>C'est vendredi. Les réseaux Sociaux sont l'opium du peuple. La preuve en image trouvée sur Detournemen, le site qui recense tous <a href="http://www.detournemen.com">détournements de marques</a>, de logos, de personnages cultes.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12003</wp:post_id>
		<wp:post_date><![CDATA[2015-07-31 13:40:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-07-31 11:40:45]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-reseaux-sont-lopium-du-peuple]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:postmeta>
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	</item>
	<item>
		<title>Nouveau logo pour Air Caraïbes</title>
		<link>http://yannickbourenane.com/preprod/2015/07/22/nouveau-logo-pour-air-caraibes/</link>
		<pubDate>Wed, 22 Jul 2015 12:07:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12006</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Logonews_AIR_CARAIBES_06.2015.jpg"><img class="aligncenter size-full wp-image-12007" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Logonews_AIR_CARAIBES_06.2015.jpg" alt="Logonews_AIR_CARAIBES_06.2015" width="827" height="370" /></a>Il fait beau, il fait chaud, il était d'annoncer le changement d'identité visuelle intervenu pour Air Caraïbes le mois dernier. La compagnie aérienne des Antilles et de la Guyane, fondée en 2000 pour desservir les Caraïbes, lifte son logo, visiblement en quête d'une meilleure lisibilité. En effet, la symbolique de la faune et de la flore, dont le CP ne précise pas la nature exacte, ne s'agitent plus devant le mot "Air" mais se rangent plus sagement à gauche du nom de la marque. Étrangement, "Air" et "Caraïbes" ont à la fois été rapprochés puisqu'ils ne forment plus qu'un seul mot mais aussi séparés puisqu'ils ont désormais deux couleurs distinctes. L'identité se pare ainsi de nouvelles couleurs qui s'avèrent davantage juxtaposées que réellement imbriquées pour afficher leur nouvelle signature "haute en couleurs". Cette redondance de sens paraît superflu. Au final, une identité plus moderne mais aussi plus éparpillée.
<!--more-->La nouvelle identité s'accompagne d'une campagne de communication. L'identité a été conçue par Lions &amp; Lions. Selon Wikipedia, <em>Air Caraïbes a été fondée en <a title="2000" href="https://fr.wikipedia.org/wiki/2000">2000</a> afin de desservir les départements français des <a title="Caraïbes" href="https://fr.wikipedia.org/wiki/Cara%C3%AFbes">Caraïbes</a>. Appartenant au groupe familial vendéen <a class="new" title="Groupe Dubreuil (page inexistante)" href="https://fr.wikipedia.org/w/index.php?title=Groupe_Dubreuil&amp;action=edit&amp;redlink=1">Dubreuil</a>, elle est le résultat de la fusion des compagnies régionales <a class="new" title="Air Guadeloupe (page inexistante)" href="https://fr.wikipedia.org/w/index.php?title=Air_Guadeloupe&amp;action=edit&amp;redlink=1">Air Guadeloupe</a>, <a class="new" title="Air Martinique (page inexistante)" href="https://fr.wikipedia.org/w/index.php?title=Air_Martinique&amp;action=edit&amp;redlink=1">Air Martinique</a>, <a class="new" title="Air Saint-Martin (page inexistante)" href="https://fr.wikipedia.org/w/index.php?title=Air_Saint-Martin&amp;action=edit&amp;redlink=1">Air Saint-Martin</a> et <a class="new" title="Air Saint-Barthélemy (page inexistante)" href="https://fr.wikipedia.org/w/index.php?title=Air_Saint-Barth%C3%A9lemy&amp;action=edit&amp;redlink=1">Air Saint-Barthélemy</a></em>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12006</wp:post_id>
		<wp:post_date><![CDATA[2015-07-22 14:07:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-07-22 12:07:30]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>250834</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-25 11:11:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-25 09:11:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a le ciel, le soleil et la mer.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Un Héraut qui ne s&#039;illustre pas #nouveaulogo</title>
		<link>http://yannickbourenane.com/preprod/2015/07/29/un-heraut-qui-ne-sillustre-pas-nouveaulogo/</link>
		<pubDate>Wed, 29 Jul 2015 11:19:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12011</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/logo_departement_herault.jpg"><img class="aligncenter size-full wp-image-12012" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/logo_departement_herault.jpg" alt="logo_departement_herault" width="640" height="360" /></a>Dans la série des nouveaux logos de département, l'Hérault vient de dévoiler le sien, conçu en interne. Une fois de plus, voici un acteur public qui faute d'ambition et par souci de bienséance électorale, se prive des services d'une agence qui aurait fait faire un bond en avant à l'image du département. Il ne s'agit pas de blâmer l'interne car il n'est pas vraiment réaliste de leur demander de tels services tout aussi bons infographistes qu'il soit . Il s'agit plutôt de rappeler que l'identité visuelle est l'élément clef qui parle de vous en votre absence. Est ce que l'élu enverrait une photo de lui sur laquelle il serait mal coiffé, habillé en patte d'eph avec un col roulé nylon orange et jaune, et un chapeau pointu vert sur la tête pour se présenter ? Est ce bien l'image qu'il souhaiterait donner de lui-même pour prouver qu'il n'a pas fait de dépenses, ni dans d'éventuels vêtements, ni chez le coiffeur ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12011</wp:post_id>
		<wp:post_date><![CDATA[2015-07-29 13:19:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-07-29 11:19:40]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>251886</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.211.32.74]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-29 15:48:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-29 13:48:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vieillot à souhait... donc c'est moche...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>251887</wp:comment_id>
			<wp:comment_author><![CDATA[LaGoutte]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tibo.vank@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/ThibautVankemmel</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.33.67.185]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-29 16:16:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-29 14:16:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vous avez pas mis le nouveau logo pour comparer ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>251893</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-29 16:45:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-29 14:45:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne suis pas dans l'Hérault.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>252106</wp:comment_id>
			<wp:comment_author><![CDATA[Manue]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[manue@estvideo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.204.222.133]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-30 09:07:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-30 07:07:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est juste pas possible…
http://m.france3-regions.francetvinfo.fr/languedoc-roussillon/herault/montpellier/le-departement-de-l-herault-change-de-logo-au-bout-de-17-ans-777809.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>252401</wp:comment_id>
			<wp:comment_author><![CDATA[Graphik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a-ghocane@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[87.231.116.67]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-07-31 15:42:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-07-31 13:42:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["ANTENNE 2 est fière de vous présenter le nouveau logo de l'Hérault !"
- Ironie ;) -
Franchement les gars, on peut largement mieux faire. On remonte 30 ans dans l'histoire avec ce truc. Pas moyen de garder ce "logo" (si on peut l'appeler ainsi). C'est simple, faut tout recommencer. A bon entendeur...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>254645</wp:comment_id>
			<wp:comment_author><![CDATA[Xavier]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[reboulxavier@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.246.252.73]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-10 15:43:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-10 13:43:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bravo à l'Hérault ! C'est moche, certes, mais des centaines d'euros ont été économisés et notre pays en a bien besoin !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>256701</wp:comment_id>
			<wp:comment_author><![CDATA[Laurent BAstide]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[philthil2000@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.51.190.238]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-19 10:08:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-19 08:08:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouah, super logo ! J'imagine le graphiste le concevoir sur son minitel avant de repartir chez lui dans sa fuego !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Polémique : les JO de Tokyo auraient plagié le Théâtre de Liège</title>
		<link>http://yannickbourenane.com/preprod/2015/08/02/polemique-les-jo-de-tokyo-auraient-plagie-le-theatre-de-liege/</link>
		<pubDate>Sat, 01 Aug 2015 23:02:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12017</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Capture-d’écran-2015-07-31-à-10.02.51.png"><img class="aligncenter size-full wp-image-12019" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Capture-d’écran-2015-07-31-à-10.02.51.png" alt="Capture d’écran 2015-07-31 à 10.02.51" width="1268" height="668" /></a> Le 25 juillet dernier, les organisateurs des Jeux olympiques de Tokyo, Japon, ont dévoilé l'identité visuelle de l'événement qui aura lieu en 2020. Et patatra, le logo ressemble comme deux gouttes d'eau à celui du théâtre de Liège conçu par Olivier Debie. Coïncidence ou plagiat ? Ébaubi, il dénonce sur RTL : <i>"au départ j'étais assez amusé, </i><i>je trouvais la ressemblance assez frappante"</i> mais<i> "quand on superpose les deux logos, on se rend compte que les tracés sont identiques"</i>. Cette ressemblance est d'autant plus frappante que la figure de style avec l'empattement bas du "L" dans le logo de Tokyo ne semble pas justifié.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12017</wp:post_id>
		<wp:post_date><![CDATA[2015-08-02 01:02:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-01 23:02:23]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[polemique-les-jo-de-tokyo-auraient-plagie-le-theatre-de-liege]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<wp:comment>
			<wp:comment_id>253040</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-03 18:44:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-03 16:44:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dur d'y voir une coïncidence...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>254252</wp:comment_id>
			<wp:comment_author><![CDATA[BRETON]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jpao-ouest@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.206.229.141]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-08 18:58:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-08 16:58:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dommage que l'illustration ne s'affiche pas.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Le premier club de foot chinois en France</title>
		<link>http://yannickbourenane.com/preprod/2015/08/05/le-premier-club-de-foot-chinois-en-france/</link>
		<pubDate>Wed, 05 Aug 2015 08:22:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12022</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/FSM_Comparatifs_logos_07.2015.jpg"><img class="aligncenter size-full wp-image-12023" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/FSM_Comparatifs_logos_07.2015.jpg" alt="FSM_Comparatifs_logos_07.2015" width="827" height="370" /></a>Le constructeur automobile Peugeot, père fondateur du Football Club Sochaux-Montbéliard mais aussi en difficulté, abandonne le sponsoring de ce club mythique désormais propriété à 100%, depuis le 6 juillet 2015 du groupe chinois Ledus. Question : peuvent-ils toujours participer au championnat de France ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12022</wp:post_id>
		<wp:post_date><![CDATA[2015-08-05 10:22:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-05 08:22:02]]></wp:post_date_gmt>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<wp:comment>
			<wp:comment_id>253432</wp:comment_id>
			<wp:comment_author><![CDATA[Yoann]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yoann.75@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.206.76.101]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-05 10:44:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-05 08:44:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les qataris sont propriétaires à 100% du club de la capitale depuis 2012 donc oui, ils peuvent participer.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>253570</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.195.77]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-06 00:37:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-05 22:37:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[« Question : peuvent-ils toujours participer au championnat de France ? »
-&gt; Pourquoi pas ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>253711</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-06 10:51:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-06 08:51:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Autant l'ancien blason faisait "bricolage", autant le nouveau est une réussite]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>256171</wp:comment_id>
			<wp:comment_author><![CDATA[Arbundle]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arbundle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.77.141.187]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-17 09:43:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-17 07:43:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est curieux, le club laisse Peugeot mais reste franc comtois, or le lion est "peugeotisé" (logo des années 1960 ?). Il aurait été plus logique qu'il reste héraldique tout en perdant l'argent 3D du logo Peugeot et en retrouvant l'or (le jaune) du blason comtois...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Nouveau logo du département de Tarn et Garonne</title>
		<link>http://yannickbourenane.com/preprod/2015/08/10/nouveau-logo-du-departement-de-tarn-et-garonne/</link>
		<pubDate>Sun, 09 Aug 2015 22:40:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12025</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Tarn_et_garonne_Comparatifs_logos_07.2015.jpg"><img class="aligncenter size-full wp-image-12026" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Tarn_et_garonne_Comparatifs_logos_07.2015.jpg" alt="Tarn_et_garonne_Comparatifs_logos_07.2015" width="827" height="370" /></a>La série continue. Voici le nouveau logo du Tarn et Garonne, dont l'intérêt du changement parait obscur.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12025</wp:post_id>
		<wp:post_date><![CDATA[2015-08-10 00:40:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-09 22:40:09]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-logo-du-departement-de-tarn-et-garonne]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510621025;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:530;}i:1;a:1:{s:2:"id";i:477;}i:2;a:1:{s:2:"id";i:11721;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>254602</wp:comment_id>
			<wp:comment_author><![CDATA[Julien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jetival@yahoo.com.mx]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.240.195.140]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-10 09:19:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-10 07:19:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et le logo 'Avant' n'était même pas l'ancien logo. Il s'agissait d'un logo intermédiaire suite au changement de direction du conseil départemental.
Il n'aura durer que 2/3 mois avant de laisser la place à celui de droite.
Une gestion somme toute étrange de nos élus.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>254987</wp:comment_id>
			<wp:comment_author><![CDATA[guilhem]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[guilhemkrsko@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.84.131.138]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-12 10:02:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-12 08:02:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Trop de Com' tue la Com
Surtout qu'un logo  6 couleurs coûte cher pour la déclinaison des supports papiers, marquage véhicules et marquage vêtements, drapeaux...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>254602</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>255277</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-13 15:21:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-13 13:21:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et que dire de son rendu en monochrome...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>255514</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.250.54.113]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-14 12:08:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-14 10:08:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le nouveau logo est quant même pas super moderne, on dirait le logo Albertville '92]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>255782</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-15 17:26:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-15 15:26:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La combinaison T + E + G est une fausse bonne idée, puisqu'elle laisse également apparaître un F.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le tragique nouveau logo de la Comédie Française</title>
		<link>http://yannickbourenane.com/preprod/2015/08/06/12028/</link>
		<pubDate>Wed, 05 Aug 2015 22:42:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12028</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Comedie_francaise_Comparatifs_logos_07.2015.jpg"><img class="aligncenter size-full wp-image-12029" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Comedie_francaise_Comparatifs_logos_07.2015.jpg" alt="Comedie_francaise_Comparatifs_logos_07.2015" width="827" height="370" /></a>Ô rage, ô désespoir, ô jeunesse ennemie...L'intemporelle institution de la Comédie Française a laissé son identité se dévoyer, probablement pour mettre en avant les différentes salles de la Comédie. La bien aimée identité circulaire, reconnue et respectée, conçue tel un label se transforme en une cible, au design proche de celui des supermarchés Target. La couleur est maintenue, la date de naissance, un 1680 assez remarquable a également disparu de l'identité.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12028</wp:post_id>
		<wp:post_date><![CDATA[2015-08-06 00:42:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-05 22:42:47]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[12028]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>253703</wp:comment_id>
			<wp:comment_author><![CDATA[Imadiez]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[agnes.maillard@imadiez.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.imadiez.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.254.145.51]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-06 10:13:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-06 08:13:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et pour la lisibilité, ce n'est pas ça non plus. C'est effectivement une tragédie.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>253710</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-06 10:50:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-06 08:50:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est étonnant, on dirait que le nouveau logo est plus vieux que l'ancien...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>253720</wp:comment_id>
			<wp:comment_author><![CDATA[zako_wilkins]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[guillaume.menier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.145.228.125]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-06 11:48:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-06 09:48:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement c'est assez raté. Et quelle explication pour l'utilisation d'un carré ? Et l'absence de date est une erreur.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>253739</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-06 14:17:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-06 12:17:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça rigole pas.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>253745</wp:comment_id>
			<wp:comment_author><![CDATA[Abdeldjalil SAYAH]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[djalilsayah@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[105.104.159.178]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-06 17:07:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-06 15:07:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Encore le résultat de la nouvelle génération de graphistes dopés au Dribble et compagnie.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>253825</wp:comment_id>
			<wp:comment_author><![CDATA[imi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sv-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sv-design.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.194.75.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-06 22:22:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-06 20:22:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[quel dommage de ne pas avoir garder la date...probablement quelque chose de fait en interne...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>255518</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.250.54.113]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-14 12:14:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-14 10:14:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'ancien logo avait vraiment une identité forte, dommage d'avoir changé.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>259818</wp:comment_id>
			<wp:comment_author><![CDATA[Nataf]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Elda.nataf@wanadoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.2.46.137]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-31 21:56:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-31 19:56:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Reprenez l'ancien logo! Pitié!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>259960</wp:comment_id>
			<wp:comment_author><![CDATA[Philippe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nrlb-alb@wanadoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://Beaulogo!</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.43.205]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-01 08:35:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-01 06:35:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Eh bien moi je l’aime beaucoup, ce nouveau logo ! Vif, clair, gai, les cercles sont dynamiques, la couleur est celle du rideau rouge de théâtre, il y a le nom des 3 salles. Je n’ai jamais aimé l’ancien logo, qui faisait trop "dessus de bouchon de bouteille de Bordeaux". Mais bon, en France, c’est une règle désormais bien connue : toute nouvelle chose, dans quelque domaine que ce soit, est vouée au dénigrement systématique. Quel triste pays de râleurs et de grincheux invétérés !]]></wp:comment_content>
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	</item>
	<item>
		<title>Le nouveau logo WIZZ en réserve</title>
		<link>http://yannickbourenane.com/preprod/2015/08/11/le-nouveau-logo-wizz-en-reserve/</link>
		<pubDate>Mon, 10 Aug 2015 22:50:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12035</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Logonews_WIZZ_06.2015.jpg"><img class="aligncenter size-full wp-image-12036" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Logonews_WIZZ_06.2015.jpg" alt="Logonews_WIZZ_06.2015" width="827" height="370" /></a>

Agée de 12 ans seulement, la compagnie hongroise/polonaise aérienne low cost WIZZ fait évoluer son identité visuelle; elle dessert 101 destinations. Une identité en réserve et contours, plus visible carénée qu'en papeterie.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Logonews_WIZZ2_06.2015.jpg"><img class="aligncenter size-full wp-image-12037" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Logonews_WIZZ2_06.2015.jpg" alt="Logonews_WIZZ2_06.2015" width="827" height="370" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12035</wp:post_id>
		<wp:post_date><![CDATA[2015-08-11 00:50:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-10 22:50:02]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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	<item>
		<title>Le nouveau logo de transaero</title>
		<link>http://yannickbourenane.com/preprod/2015/08/12/le-nouveau-logo-de-transaero/</link>
		<pubDate>Tue, 11 Aug 2015 22:02:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12039</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Logonews_TRANSAERO_06.2015.jpg"><img class="aligncenter size-full wp-image-12040" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Logonews_TRANSAERO_06.2015.jpg" alt="Logonews_TRANSAERO_06.2015" width="827" height="370" /></a>Dans la série des compagnies aériennes, le logo du 2ème acteur privée russe après Aeroflot fait également le choix d'une nouvelle identité, plus rouge et fédératrice. Transaero est la première compagnie aérienne privée dans l’histoire de la Russie basée à l'aéroport international Domodedovo et créée le 5 novembre 1991.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12039</wp:post_id>
		<wp:post_date><![CDATA[2015-08-12 00:02:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-11 22:02:41]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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	<item>
		<title>Choice Hotels choisit un monogramme</title>
		<link>http://yannickbourenane.com/preprod/2015/08/17/12042/</link>
		<pubDate>Sun, 16 Aug 2015 22:03:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12042</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Logonews_ChoiceHotels_06.2015.jpg"><img class="aligncenter size-full wp-image-12043" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Logonews_ChoiceHotels_06.2015.jpg" alt="Logonews_ChoiceHotels_06.2015" width="827" height="370" /></a>Fort d'un réseau de 6300 hôtels dans le monde et de plus de 500 000 lits via notamment les marques Comfort, Quality et Clarion, le franchiseur <a href="http://www.choicehotels.fr/">Choice Hotels</a> vient de réviser son identité visuelle. D'un style têtière de magazine à un monogramme, rassemblant quasiment le C et le H, un premier pas est franchi dans la logique marketing.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12042</wp:post_id>
		<wp:post_date><![CDATA[2015-08-17 00:03:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-16 22:03:23]]></wp:post_date_gmt>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<wp:comment>
			<wp:comment_id>259945</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.25.88.44]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-01 07:26:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-01 05:26:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le nouveau logo est très réussi je trouve !]]></wp:comment_content>
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	<item>
		<title>Mac Do est bleu</title>
		<link>http://yannickbourenane.com/preprod/2015/08/14/mac-do-est-bleu/</link>
		<pubDate>Thu, 13 Aug 2015 22:08:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12047</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/amsterdammcdonalds-1-900x599.jpg"><img class="aligncenter size-full wp-image-12048" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/amsterdammcdonalds-1-900x599.jpg" alt="amsterdammcdonalds-1-900x599" width="900" height="599" /></a>C'est vendredi, en passant du rouge au vert en France, la chaîne de restauration rapide Mac Donalds a donné des idées aux designers. Ainsi, selon fubiz.net, <a href="https://www.behance.net/weiseryael">Yael Weiser</a> a imaginé une toute nouvelle identité et image pour McDonald’s Amsterdam.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/amsterdammcdonalds-2-900x620.jpg"><img class="aligncenter size-full wp-image-12049" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/amsterdammcdonalds-2-900x620.jpg" alt="amsterdammcdonalds-2-900x620" width="900" height="620" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/amsterdammcdonalds-4-900x1220.jpg"><img class="aligncenter size-full wp-image-12050" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/amsterdammcdonalds-4-900x1220.jpg" alt="amsterdammcdonalds-4-900x1220" width="900" height="1220" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/amsterdammcdonalds-3-900x1220.jpg"><img class="aligncenter size-full wp-image-12051" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/amsterdammcdonalds-3-900x1220.jpg" alt="amsterdammcdonalds-3-900x1220" width="900" height="1220" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/lg2UrlC.gif"><img class="aligncenter size-full wp-image-12052" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/lg2UrlC.gif" alt="lg2UrlC" width="600" height="1022" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/amsterdammcdonalds-5-900x712.jpg"><img class="aligncenter size-full wp-image-12053" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/amsterdammcdonalds-5-900x712.jpg" alt="amsterdammcdonalds-5-900x712" width="900" height="712" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/melIeYB.gif"><img class="aligncenter size-full wp-image-12054" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/melIeYB.gif" alt="melIeYB" width="600" height="598" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12047</wp:post_id>
		<wp:post_date><![CDATA[2015-08-14 00:08:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-13 22:08:37]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
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		<wp:comment>
			<wp:comment_id>255982</wp:comment_id>
			<wp:comment_author><![CDATA[ashFF]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hffcreation@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.ashff.be</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.245.20.103]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-16 12:14:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-16 10:14:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le bleu, c'est pour s'aligner sur Burger King ?
De mémoire, il y en a quelques-uns dans la ville.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>De l&#039;importance du naming : Google lance Alphabet au marché</title>
		<link>http://yannickbourenane.com/preprod/2015/08/12/de-limportance-du-naming-google-lance-alphabet-au-marche/</link>
		<pubDate>Tue, 11 Aug 2015 22:44:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12056</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/4721120_6_ff1e_le-cofondateur-de-google-larry-page-lors-de-la_8c1d595263f57d37c5145038a1131b27.jpg"><img class="aligncenter size-full wp-image-12057" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/4721120_6_ff1e_le-cofondateur-de-google-larry-page-lors-de-la_8c1d595263f57d37c5145038a1131b27.jpg" alt="4721120_6_ff1e_le-cofondateur-de-google-larry-page-lors-de-la_8c1d595263f57d37c5145038a1131b27" width="1068" height="703" /></a>L'émancipation par le nom. Afin de signifier au marché le maintien des activités connexes voire sur des domaines technologiques plus élargis que ceux de Google, l'américain choisit sans modifier son activité de renommer le groupe côté en bourse Alphabet. Résultat : un bond de 7% en clôture de Wall Street. <em>"Alphabet est une collection d'entreprises, explique M. Page dans un <a href="http://investor.google.com/releases/2015/0810.html">message publié sur le blog officiel de Google</a>. Google est la plus importante. Mais ce nouveau Google va être allégé : les entreprises éloignées de nos principaux produits Internet seront désormais regroupées dans Alphabet." </em>L'opération permettra également un affichage apuré des résultats mirobolants du moteur de recherche<em>.
</em>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12056</wp:post_id>
		<wp:post_date><![CDATA[2015-08-12 00:44:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-11 22:44:11]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[de-limportance-du-naming-google-lance-alphabet-au-marche]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>256116</wp:comment_id>
			<wp:comment_author><![CDATA[yves tonye]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jeanyves.tonye@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.244.243.118]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-17 01:36:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-16 23:36:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[choix stratégique fort intéressant !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le Logo Alphabet de Google</title>
		<link>http://yannickbourenane.com/preprod/2015/08/12/le-logo-alphabet-de-google/</link>
		<pubDate>Wed, 12 Aug 2015 21:23:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12061</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Ok5proj7dcVBHsWB4lAcKA7FoThQHIoDxaE4UByKQ3GgOBQHikNxoDgUh-JAcSgOFIfiQHEoDsWB4lAc4PsD-35JiLwLXcEAAAAASUVORK5CYII-582x291-1.jpg"><img class="aligncenter size-full wp-image-12062" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/Ok5proj7dcVBHsWB4lAcKA7FoThQHIoDxaE4UByKQ3GgOBQHikNxoDgUh-JAcSgOFIfiQHEoDsWB4lAc4PsD-35JiLwLXcEAAAAASUVORK5CYII-582x291-1.jpg" alt="Ok5proj7dcVBHsWB4lAcKA7FoThQHIoDxaE4UByKQ3GgOBQHikNxoDgUh-JAcSgOFIfiQHEoDsWB4lAc4PsD-35JiLwLXcEAAAAASUVORK5CYII-582x291-1" width="582" height="291" /></a>Voici le tout nouveau logo Alphabet de la maison-mère de Google, dévoilé sur Wired. Une typographie baton des plus simples, d'un rouge quasi primaire... Seul le "a" en bas de casse semble faire des coquetteries]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12061</wp:post_id>
		<wp:post_date><![CDATA[2015-08-12 23:23:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-12 21:23:55]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>255232</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-13 10:32:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-13 08:32:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est le logo affiché sur le site annonçant la création de la holding : abc.xyz]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>255515</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.250.54.113]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-14 12:11:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-14 10:11:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La police est un bon vieux Gotham un peu retouché]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>255758</wp:comment_id>
			<wp:comment_author><![CDATA[JLH]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jules.lehenand@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.152.229.87]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-15 14:34:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-15 12:34:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Simple mais efficace. La police semble être du Circular Std Book.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>le logo de la planète terre</title>
		<link>http://yannickbourenane.com/preprod/2015/08/21/le-logo-de-la-planete-terre/</link>
		<pubDate>Fri, 21 Aug 2015 00:56:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12065</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/7838663-12161094.jpg"><img class="aligncenter size-full wp-image-12068" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/7838663-12161094.jpg" alt="7838663-12161094" width="611" height="408" /></a>C'est vendredi, présentation d'un logo qui se veut universel. A l'âge de 24 ans ,le designer suédois Oskar Penefeldt a dévoilé fin mai 2015 une identité visuelle qu'il préconise tout simplement pour marquer un territoire du drapeau de la planète terre. <img class="aligncenter size-full wp-image-12066" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/7838663-12161084.jpg" alt="7838663-12161084" width="611" height="408" /><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/7838663-12161084.jpg">
</a><!--more-->

<img class="aligncenter size-full wp-image-12067" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/7838663-12161085.jpg" alt="7838663-12161085" width="611" height="408" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12065</wp:post_id>
		<wp:post_date><![CDATA[2015-08-21 02:56:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-21 00:56:26]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-de-la-planete-terre]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<wp:comment>
			<wp:comment_id>257199</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-08-21 11:32:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-08-21 09:32:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Son symbole me rappelle un accessoire en osier servant à battre les tapis...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>260113</wp:comment_id>
			<wp:comment_author><![CDATA[ogol]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ogol@yopmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.13.40.11]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-01 22:06:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-01 20:06:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["fin mai 0215" : il y a donc 1800 ans...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>260150</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-02 00:31:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-01 22:31:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>260113</wp:comment_parent>
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	</item>
	<item>
		<title>Karcher nettoie son logo</title>
		<link>http://yannickbourenane.com/preprod/2015/08/23/karcher-nettoie-son-logo/</link>
		<pubDate>Sun, 23 Aug 2015 17:05:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12071</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/karcher_150804_logo_2015-300x126.jpg"><img class="aligncenter size-full wp-image-12072" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/karcher_150804_logo_2015-300x126.jpg" alt="karcher_150804_logo_2015-300x126" width="300" height="126" /></a>Le leader des solutions matérielles de nettoyage, <a href="https://www.kaercher.com/fr/">Karcher,</a> a décidé de lifter son logo. L'allemand s'est affranchi de son ancien emblème, plutôt coupant et remplace l'ancienne Helvetica par une FF Clan Prole. Le logo, réalisé par MetaDesign à Düsseldorf, peut encore être utilisé avec ou sans la signature « makes a difference ». L'emblématique couleur jaune est elle aussi maintenue.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12071</wp:post_id>
		<wp:post_date><![CDATA[2015-08-23 19:05:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-23 17:05:53]]></wp:post_date_gmt>
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	<item>
		<title>La Villette voit rouge</title>
		<link>http://yannickbourenane.com/preprod/2015/08/30/la-villette-voit-rouge/</link>
		<pubDate>Sat, 29 Aug 2015 22:49:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12075</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/5040541_182e5db0-4cdc-11e5-83e0-00151780182c-1_545x460_autocrop.jpg"><img class="aligncenter size-full wp-image-12076" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/5040541_182e5db0-4cdc-11e5-83e0-00151780182c-1_545x460_autocrop.jpg" alt="5040541_182e5db0-4cdc-11e5-83e0-00151780182c-1_545x460_autocrop" width="545" height="344" /></a>

Exit le logo en noir et blanc pour un lieu aussi pimpant et vivant que le <a href="http://lavillette.com/">parc de la Villette</a> et ses pavillons rouges. Désormais, le vaste parc culturel situé dans le 19ème à Paris arbore une nouvelle identité visuelle à mi-chemin entre le monogramme V et la signalisation. "<em>La formation de ces trois V reprend l’idée du c’est ici. Le logo induit l’idée de mouvement directionnel illustrant également la pluridisciplinarité culturelle et le champ des possibles</em> » précise l’établissement public dans un communiqué de presse.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/photo-634896222994891585-1.jpg"><img class="aligncenter size-full wp-image-12077" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/08/photo-634896222994891585-1.jpg" alt="photo-634896222994891585-1" width="1066" height="800" /></a>]]></content:encoded>
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		<wp:post_id>12075</wp:post_id>
		<wp:post_date><![CDATA[2015-08-30 00:49:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-08-29 22:49:53]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		<wp:comment>
			<wp:comment_id>260060</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.121.188.151]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-01 18:22:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-01 16:22:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La French touch restera toujours pour moi hermétique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>261077</wp:comment_id>
			<wp:comment_author><![CDATA[parisparis]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[danstouslessens@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.207.129.238]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-04 14:25:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-04 12:25:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est pas vraiment une réussite, je suis déçu, 
alors que l'agence change is good nous a habitué à des réalisations vraiment interessantes.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le logo de Tokyo 2020 tire sa révérence</title>
		<link>http://yannickbourenane.com/preprod/2015/09/02/le-logo-de-tokyo-2020-tire-sa-reverence/</link>
		<pubDate>Tue, 01 Sep 2015 22:31:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12080</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Capture-d’écran-2015-07-31-à-10.02.51.png"><img class="aligncenter size-full wp-image-12019" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/07/Capture-d’écran-2015-07-31-à-10.02.51.png" alt="Capture d’écran 2015-07-31 à 10.02.51" width="1268" height="668" /></a>L'organisation des JO de Tokyo ont décidé de retirer le logo accusé de plagiat par la vindicte populaire. Non pas parce qu'il s'agit de plagiat mais pour des raisons de perception de l'événement.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12080</wp:post_id>
		<wp:post_date><![CDATA[2015-09-02 00:31:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-09-01 22:31:08]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-de-tokyo-2020-tire-sa-reverence]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<wp:comment>
			<wp:comment_id>260315</wp:comment_id>
			<wp:comment_author><![CDATA[Lilian]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lilian@plocimac.net]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.228.201.94]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-02 10:50:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-02 08:50:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a un soucis dans l'intégration du logo mentionné !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Google poursuit sa mue</title>
		<link>http://yannickbourenane.com/preprod/2015/09/02/google-poursuit-sa-mue/</link>
		<pubDate>Tue, 01 Sep 2015 22:38:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12083</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/OGB-INSIDER-BLOGS-GoogleLogox2-Animated.gif"><img class="aligncenter size-full wp-image-12084" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/OGB-INSIDER-BLOGS-GoogleLogox2-Animated.gif" alt="OGB-INSIDER-BLOGS-GoogleLogox2-Animated" width="1280" height="720" /></a>Après la création de la maison mère Alphabet, le plus grand moteur de recherche sur Internet, Google, adepte du changement de peau et d'événementialisation de son logo, franchit le pas et change de logotype. Les empattements sont supprimés, l'américain parvient à ajouter à la fois de la rondeur et de la structure au logotype. Les 4 couleurs initiales sont maintenues et s'associent dans les pictos et favicon pour insuffler l'esprit joueur de la marque.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12083</wp:post_id>
		<wp:post_date><![CDATA[2015-09-02 00:38:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-09-01 22:38:09]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<wp:comment>
			<wp:comment_id>260304</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-02 10:24:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-02 08:24:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il gagne en force, c'est clair, mais il perd énormément en élégance et en singularité.]]></wp:comment_content>
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	<item>
		<title>L&#039;évolution du logo Google</title>
		<link>http://yannickbourenane.com/preprod/2015/09/03/levolution-du-logo-google/</link>
		<pubDate>Thu, 03 Sep 2015 20:13:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12086</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Capture-d’écran-2015-09-02-à-18.41.19.png"><img class="aligncenter size-full wp-image-12087" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Capture-d’écran-2015-09-02-à-18.41.19.png" alt="google-logo-evolution" width="864" height="608" /></a>Merci @philippecarini pour l'image de l'évolution des logos de Logitech, Lenovo, Google, aux ressemblances si frappantes, on en viendrait à croire que Google est un suiveur !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12086</wp:post_id>
		<wp:post_date><![CDATA[2015-09-03 22:13:01]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>261000</wp:comment_id>
			<wp:comment_author><![CDATA[Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.bouille@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.11.61.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-04 09:30:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-04 07:30:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Google semble suiveur en s'inspirant fortement du logo du moteur de recherches français Qwant également.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>261011</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-04 10:24:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-04 08:24:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En noir, l'ancien logo de Google me plaît beaucoup... je le trouve élégant et original.]]></wp:comment_content>
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		<title>La gendarmerie nationale plus humaine</title>
		<link>http://yannickbourenane.com/preprod/2015/09/07/la-gendarmerie-nationale-plus-humaine/</link>
		<pubDate>Mon, 07 Sep 2015 18:51:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12089</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Comparatifs_logos_08.2015_GENDARMERIE_NATIONALE.jpg"><img class="aligncenter size-full wp-image-12090" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Comparatifs_logos_08.2015_GENDARMERIE_NATIONALE.jpg" alt="Comparatifs_logos_08.2015_GENDARMERIE_NATIONALE" width="827" height="370" /></a>Depuis le 1er septembre 2015, la gendarmerie nationale affiche une nouvelle identité visuelle, "<em>symbole d'une institution moderne et en mouvement</em>" et "<em>imaginé et réalisé en interne</em>", explique la Direction de la gendarmerie nationale (DGGN) au site Zone militaire. Les ornementations grenade et bois de cerf, le tricolore ont été abandonnés au profit d'une courbe et d'un claim "<em>une force humaine</em>", tel un aileron qui fend la mer.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12089</wp:post_id>
		<wp:post_date><![CDATA[2015-09-07 20:51:59]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>264413</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-14 09:30:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-14 07:30:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne suis pas un spécialiste mais je ne comprends rien à la symbolique de ce logo. Et sur sa construction, pareil, je ne trouve pas les clés. Il me semble très déséquilibré, la forme à gauche va induire une zone de protection très très au large du bloc écrit. Et la petite biscouette en haut du U manuscrit..??]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>264741</wp:comment_id>
			<wp:comment_author><![CDATA[Dobono]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bonomographiste@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.69.77.231]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-15 17:29:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-15 15:29:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beaucoup plus de finesse et plus moderne que l'ancien logo ok. Mais ce logo est peut être trop épuré à mon goût pour une telle institution. A voir comment il se déclinera sur le textile et les autres équipements. Disparition du rouge pourquoi? La grenade est trop abstraite. Beaucoup de perte d'identité.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>265891</wp:comment_id>
			<wp:comment_author><![CDATA[Tea Innovation]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nicolas.barre@tea-innovation.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://tea-innovation.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.148.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-19 16:26:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-19 14:26:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Certains y on vu un crochet, ce qui rend ce logo pas franchement humain !]]></wp:comment_content>
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	<item>
		<title>Un logo punchy</title>
		<link>http://yannickbourenane.com/preprod/2015/09/08/un-logo-punchy/</link>
		<pubDate>Tue, 08 Sep 2015 18:48:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12093</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/CJYNPMsWIAALehJ.jpg"><img class="aligncenter size-full wp-image-12094" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/CJYNPMsWIAALehJ.jpg" alt="CJYNPMsWIAALehJ" width="600" height="695" /></a>Le nouveau logo de la Fédération Française de Boxe choisit de réintroduire le coq, symbole de la France, dans son identité visuelle. Le panache du dessin et les mains boxées soulignent de manière explicite l’activité de la Fédération. La typographie, en italique, propose un design davantage mécanique qu’humain.]]></content:encoded>
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		<wp:post_id>12093</wp:post_id>
		<wp:post_date><![CDATA[2015-09-08 20:48:58]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>262937</wp:comment_id>
			<wp:comment_author><![CDATA[Alan Pråvist]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oceanaeco.aeco@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[178.194.198.251]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-09 22:39:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-09 20:39:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne sais pas pourquoi, mas le coq dans ce logo me rappelle bizarrement celui dans le clip "Soirée Disco" de Boris.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>263278</wp:comment_id>
			<wp:comment_author><![CDATA[Marceau Truffaut]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[marceau.truffaut@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.229.138.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-10 21:32:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-10 19:32:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les courbes paraissent assez approximatives, elle gagneraient sans doute à être plus tendues. Quant à la typographie, elle me semble complètement désuète et participe à renvoyer ce logo dans les années 90. On peux également s'interroger sur la qualité de stylisation de la tête.
Mais ce n'est que mon avis.]]></wp:comment_content>
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		<title>Uncover the truth about Coca Cola</title>
		<link>http://yannickbourenane.com/preprod/2015/09/10/uncover-the-truth-about-coca-cola/</link>
		<pubDate>Thu, 10 Sep 2015 18:42:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12097</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/3c281729202777.55e9db86b4959.jpg"><img class="aligncenter size-full wp-image-12098" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/3c281729202777.55e9db86b4959.jpg" alt="3c281729202777.55e9db86b4959" width="1162" height="763" /></a>C'est vendredi, l'artiste <a href="https://www.behance.net/gallery/29202777/Uncover-the-Truth">Fabio Logias </a>du Nicaragua, après introspection visuel, s'est finalement interdit de boire du Coca Cola.
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		<wp:post_date><![CDATA[2015-09-10 20:42:31]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>263264</wp:comment_id>
			<wp:comment_author><![CDATA[Uncover the truth about Coca Cola | Marketformation]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[]]></wp:comment_author_email>
			<wp:comment_author_url>http://marketformation.com/uncover-the-truth-about-coca-cola/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[213.251.182.11]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-10 20:53:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-10 18:53:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[[&#8230;] post Uncover the truth about Coca Cola appeared first on [&#8230;]]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[pingback]]></wp:comment_type>
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	<item>
		<title>La montagne Coors Light perd ses reliefs</title>
		<link>http://yannickbourenane.com/preprod/2015/09/14/la-montagne-coors-light-perd-ses-reliefs/</link>
		<pubDate>Mon, 14 Sep 2015 08:11:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12105</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Logonews_CoorsLight_06.2015.jpg"><img class="aligncenter size-full wp-image-12106" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Logonews_CoorsLight_06.2015.jpg" alt="Logonews_CoorsLight_06.2015" width="827" height="370" /></a>
La célèbre bière américaine « Coors light» modifie son logo et abandonne ses codes reconnaissables et illustratifs pour une identité plus « rangée » et 2D. Le Coors se perd dans la représentation d’une montagne devenue plate et grise tandis que le mot light s'aplatit également.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12105</wp:post_id>
		<wp:post_date><![CDATA[2015-09-14 10:11:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-09-14 08:11:57]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>264550</wp:comment_id>
			<wp:comment_author><![CDATA[Paco]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.246.183.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-14 21:30:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-14 19:30:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca ressemble à une bouteille de Coca Cola Light... encore une victime du flat]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>264557</wp:comment_id>
			<wp:comment_author><![CDATA[Wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-14 22:21:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-14 20:21:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[...Horrible.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>264772</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.195.77]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-15 20:48:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-15 18:48:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vraiment pas terrible. C'est quelconque et timide. L'ancien logo avait plus de présence. Et pourquoi couper le C avec la montagne ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Un parlement plus lisible</title>
		<link>http://yannickbourenane.com/preprod/2015/09/17/un-parlement-plus-lisible/</link>
		<pubDate>Wed, 16 Sep 2015 22:22:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12108</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Logonews_Parlement-Europeen_05.2015.jpg"><img class="aligncenter size-full wp-image-12109" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Logonews_Parlement-Europeen_05.2015.jpg" alt="Logonews_Parlement Europeen_05.2015" width="827" height="370" /></a>Le parlement européen a choisi de rendre son identité visuelle plus lisible; « Europäisches Parlament » passe en bas de casse, le drapeau aux étoiles s’agrandit tandis que l’arène prend une forme reconnaissable. Au final, l'ensemble conserve un aspect un peu morne relevé par les étoiles seules.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12108</wp:post_id>
		<wp:post_date><![CDATA[2015-09-17 00:22:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-09-16 22:22:07]]></wp:post_date_gmt>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<wp:comment>
			<wp:comment_id>265941</wp:comment_id>
			<wp:comment_author><![CDATA[Quentin Gillet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gillet_quentin@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.129.16.136]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-19 20:55:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-19 18:55:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cela fait plusieurs semaines que ce logo est visible sur les bâtiments du Parlement à Bruxelles. Au final, on constate que les logos des institutions européennes sont tous similaires : ils s'agit systématiquement du drapeau européen, accompagné de bandes grises qui représentent les immeubles de chaque institution (la façade du bâtiment Berlaymont pour la Commission, "l'œuf" du bâtiment Europa pour le Conseil, et désormais les travées de l'assemblée (de Bruxelles ou de Strasbourg : elles sont identiques) pour le Parlement).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>DKNY prend du galon</title>
		<link>http://yannickbourenane.com/preprod/2015/09/15/dkny-prend-du-galon/</link>
		<pubDate>Tue, 15 Sep 2015 21:31:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12112</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/77bc.png"><img class="aligncenter size-full wp-image-12113" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/77bc.png" alt="DKNYLOGO" width="510" height="511" /></a>Après le départ de sa fondatrice Donna Karan et la nomination de deux nouveaux directeurs de création, la marque de vêtements <a href="http://www.dkny.com/">DKNY</a> (ex Donna Karan New York) tourne une page et saisit le moment pour réinscrire son logo dans l'air du temps. C'est un ex-directeur de chez Apple qui vient renforcer l'image de marque d'une enseigne qui prend visiblement du galon. Autre signe des temps, le logo a été révélé sur Instagram avec ce commentaire «<em>Aujourd’hui le voyage ne commence pas. Il continue. #DKNYSS16 09.16.15</em>» DKNY – DKNY, date du prochain défilé de mode.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12112</wp:post_id>
		<wp:post_date><![CDATA[2015-09-15 23:31:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-09-15 21:31:31]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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	<item>
		<title>Obama renversé par Donald Trump ?</title>
		<link>http://yannickbourenane.com/preprod/2015/09/18/obama-renverse-par-donald-trump/</link>
		<pubDate>Thu, 17 Sep 2015 22:02:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12117</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="follow-bar"> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/CN6yHCvVAAAqNIf.png"><img class="aligncenter size-full wp-image-12135" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/CN6yHCvVAAAqNIf.png" alt="CN6yHCvVAAAqNIf" width="599" height="416" /></a> C'est vendredi. Matthew Gordon, @ratherironic sur twitter ironise sur Donald Trup en renversant simplement le logo d'Obama. Est ce vraiment une simple question de branding ?</div>
<div class="follow-bar"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/COAu0cyWgAA4nQ4.jpg"><img class="aligncenter size-full wp-image-12136" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/COAu0cyWgAA4nQ4.jpg" alt="COAu0cyWgAA4nQ4" width="600" height="428" /></a></div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12117</wp:post_id>
		<wp:post_date><![CDATA[2015-09-18 00:02:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-09-17 22:02:54]]></wp:post_date_gmt>
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	<item>
		<title>Les Galeries Lafayette osent changer de logo</title>
		<link>http://yannickbourenane.com/preprod/2015/09/21/les-galeries-lafayette-osent-changer-de-logo/</link>
		<pubDate>Sun, 20 Sep 2015 23:57:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12139</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/LOGO.jpg"><img class="aligncenter size-full wp-image-12140" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/LOGO.jpg" alt="GL_LOGO2L_N" width="728" height="392" /></a>

Les Galeries Lafayette, 64 enseignes en France et à l'international, abandonnent l'identité visuelle créée il y a 14 ans par Jean-Paul Goude pour se faire lifter chez BETC, une agence de pub. Résultat, le symbole de la Tour Eiffel, probablement jugé touristico-carictural est évacué tandis que l'esprit déjanté initial est maintenu. La nouvelle identité, manuscrite, semble écrite avec un pinceau qui aurait bavé ou dérapé deci delà, notamment sur les lettres s et f. L'identité, plus sage, que celle proposée par JPG à son époque, est nourrie d'une campagne publicitaire développée par wednesday sur le thème du "nouveau chic" et se proclame plus connivente. Ainsi, il ne faut plus une mais au moins 3/4 stars, artiste ou artisan, pour soutenir la publicité et donc l'image d'un grand magasin en perte de vitesse auprès de son public d'origine, les français, à Paris et en province.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/galerie-lafayette-1-268927.jpg"><img class="aligncenter size-full wp-image-12141" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/galerie-lafayette-1-268927.jpg" alt="galerie-lafayette-1-268927" width="728" height="504" /></a>]]></content:encoded>
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		<wp:post_id>12139</wp:post_id>
		<wp:post_date><![CDATA[2015-09-21 01:57:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-09-20 23:57:41]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[les-galeries-lafayette-osent-changer-de-logo]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510648721;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:7626;}i:1;a:1:{s:2:"id";i:6751;}i:2;a:1:{s:2:"id";i:13801;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>266506</wp:comment_id>
			<wp:comment_author><![CDATA[Neil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nzoubeidi@parisot.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.197.230]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-21 09:10:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-21 07:10:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La tout Eiffel est dans le F]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>266660</wp:comment_id>
			<wp:comment_author><![CDATA[Wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-21 19:32:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-21 17:32:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pourquoi seul le f est un peu "destroy"....]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>266813</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.101.1.77]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-22 04:04:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-22 02:04:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve ça très moche et sans la moindre cohérence, ultra destructuré.

La tour eiffel se voyait d'ailleurs mieux avant, alors que là elle est sur le F, ce qui le déforme complètement. Bref pour moi c'est raté...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>266901</wp:comment_id>
			<wp:comment_author><![CDATA[Mike]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mike.donald@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.219.129]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-22 09:34:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-22 07:34:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai un peu "travaillé" sur le projet. 
Il n'y avait pas du tout de volonté de faire du "f" une tour eiffel. Il ne faut pas toujours chercher des sens/significations là où il n'y en a pas.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>266965</wp:comment_id>
			<wp:comment_author><![CDATA[Alix]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@siioux.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.155.179]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-22 14:34:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-22 12:34:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un logo "événementiel" qui me semble supprimer le côté "institution" des Galeries Lafayette représentant jusque là le chic à la française. Virage étonnant à l'heure où de son côté Air France, autre institution, joue une stratégie inverse. Enfin et surtout, il me semble y voir une pâle imitation de l'écriture, signature de la blogueuse Garance Doré.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>267036</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-22 18:51:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-22 16:51:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On va s'y faire.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>267867</wp:comment_id>
			<wp:comment_author><![CDATA[Elsa]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[elsaelsa@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.215.173.37]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-24 20:30:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-24 18:30:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il me semble un peu hautain et inaproprié de qualifier ce logo “d’événementiel“, le coté “institutionnel“ dont vous parlez se greffera ou non dans le temps, si ce logo dure. Quand Bruno Suter a créé la version précédente du logo avec la tour Eiffel dans les années 90 (ce n’est pas Jean Paul Goude comme le stipule l’article), on a surement du en dire la même chose, or ce logo est devenu culte. Ce qu’il y a de sur, c’est que ce logo ne s’inscrit pas dans la tendance actuelle du flat design et de l’helveticasation/gothamisation des choses et cela me semble intéressant (meme si le manuscrit n’est pas finalement plus si “osé“ que ça à notre époque). Par contre, ce logo vit mal avec la nouvelle campagne, qui véhicule d’autres codes graphiques trop différent]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>270158</wp:comment_id>
			<wp:comment_author><![CDATA[jean mahmoud]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jeanmahmoud@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.227.38.12]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-04 13:11:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-04 11:11:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ce logo me fait penser a une revisite de l'ancien logo,car il garde l'adn de l'ancien logo : l'écriture manuscrite et la spontanéité. L'aspect hestétique me semble fonctionné, relativement actuel avec son coté “graffiti“. Il a tout pour devenir aussi culte que l'ancien, laissons lui le temps... Je trouve cela réussi et d'un bien meilleur niveau que bon nombre de merde qui se font aujourd'hui. par contre, la campagne, y a pas photo, je trouve que c'est de la merde absolue par rapport a ce qu'avait instauré Jean Paul Goude, j'espère qu'ils vont vite nous changer ca.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>270595</wp:comment_id>
			<wp:comment_author><![CDATA[Benoit Le Barbu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[benoit@benoitlebarbu.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.185.121.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-06 01:35:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-05 23:35:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A part ça... euh... "Madonna Rebel Heart", ça leur parle non à l'agence qui a pondu ça?]]></wp:comment_content>
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	<item>
		<title>Nouveau logo pour les supermarchés Casino</title>
		<link>http://yannickbourenane.com/preprod/2015/09/22/nouveau-logo-pour-les-supermarches-casino/</link>
		<pubDate>Tue, 22 Sep 2015 00:11:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12143</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/668583logoCasino2.jpg"><img class="aligncenter size-full wp-image-12144" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/668583logoCasino2.jpg" alt="668583logoCasino2" width="588" height="395" /></a>Après Franprix et les hypermarchés Géant passé intégralement en rouge, c'est au tour des supermarchés d'origine stéphanoise de changer d'identité visuelle. Les Casino troquent leur marguerite contre une feuille en guise de point sur le i. La typographie s'assagit, exit l'italique légendaire. Casino s'affirme désormais intégralement en bas de casse et sans précision de la fonction "supermarché".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12143</wp:post_id>
		<wp:post_date><![CDATA[2015-09-22 02:11:01]]></wp:post_date>
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		<wp:post_name><![CDATA[nouveau-logo-pour-les-supermarches-casino]]></wp:post_name>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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	</item>
	<item>
		<title>NRJ12 s’aplatit</title>
		<link>http://yannickbourenane.com/preprod/2015/09/23/nrj12-saplatit/</link>
		<pubDate>Wed, 23 Sep 2015 18:03:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12150</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Comparatifs_logos_08.2015_NRJ.jpeg"><img class="aligncenter size-full wp-image-12151" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Comparatifs_logos_08.2015_NRJ.jpeg" alt="Comparatifs_logos_08.2015_NRJ" width="827" height="370" /></a>

La déferlante de flat design qui s'abat sur les logos dans les médias, les télécommunications et même l'automobile vient d'élire sur la chaîne de télévision généraliste NRJ12 qui gagne ainsi en lisibilité.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12150</wp:post_id>
		<wp:post_date><![CDATA[2015-09-23 20:03:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-09-23 18:03:48]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[nrj12-saplatit]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509800776;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12003;}i:1;a:1:{s:2:"id";i:1140;}i:2;a:1:{s:2:"id";i:1046;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>267457</wp:comment_id>
			<wp:comment_author><![CDATA[Wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-23 20:11:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-23 18:11:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Maintenant même leur logo est ridicule.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>267814</wp:comment_id>
			<wp:comment_author><![CDATA[Lucie@paiement 3x]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[dubourg.elise@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://e-solutions.franfinance.com/produit/3xweb-solution-paiement-3-fois/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.129.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-24 16:56:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-24 14:56:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La mode c'est quand même assez drôle : on a su faire de la 3D, maintenant le swag c'est la 2D]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>270193</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jmpersocompte@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.99.76.198]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-04 16:40:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-04 14:40:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En l’occurrence là c'est plutôt un passage de la 2D à la 1D.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>267814</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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	</item>
	<item>
		<title>Une Nostalgie bleue</title>
		<link>http://yannickbourenane.com/preprod/2015/09/28/une-nostalgie-bleue/</link>
		<pubDate>Sun, 27 Sep 2015 22:50:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12153</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Comparatifs_logos_08.2015_NOSTALGIE.jpeg"><img class="aligncenter size-full wp-image-12154" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Comparatifs_logos_08.2015_NOSTALGIE.jpeg" alt="Comparatifs_logos_08.2015_NOSTALGIE" width="827" height="370" /></a>Première radio musicale adulte en France et 17re en durée d'écoute, Nostalgie qui a optimisé sa programmation choisit également d'aplanir son identité visuelle. Les jeux typographiques, avec le N et le G proches de l'éclair, sont désormais plus visibles, le logo plus lisible. La couleur or est abandonnée au profit d'un bleu à l'effet institutionnel un peu déroutant.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12153</wp:post_id>
		<wp:post_date><![CDATA[2015-09-28 00:50:50]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-09-27 22:50:50]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[une-nostalgie-bleue]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
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		<wp:comment>
			<wp:comment_id>295488</wp:comment_id>
			<wp:comment_author><![CDATA[Matteo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[matteo.petrovski@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.84.127.33]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-01 16:57:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-01 14:57:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et pouvez vous repasser les annees 60 comme avant s'il vous plait]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>20 détournements fromagers de logos sportifs</title>
		<link>http://yannickbourenane.com/preprod/2015/10/02/20-detournements-fromagers-de-logos-sportifs/</link>
		<pubDate>Thu, 01 Oct 2015 22:03:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12156</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/31.jpg"><img class="aligncenter size-full wp-image-12180" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/31.jpg" alt="3" width="590" height="472" /></a>L'illustrateur britannique Chris White, s'est amusé à créer une série "sport cheeses" en mixant fromages et logotypes de sport. <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/91.jpg"><img class="aligncenter size-full wp-image-12181" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/91.jpg" alt="9" width="590" height="389" />

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width="590" height="481" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/FeatureTheWilliamsSisters0041.png"><img class="aligncenter size-full wp-image-12186" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/FeatureTheWilliamsSisters0041.png" alt="FeatureTheWilliamsSisters004" width="750" height="488" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/FeatureTheWilliamsSisters0061.png"><img class="aligncenter size-full wp-image-12187" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/FeatureTheWilliamsSisters0061.png" alt="FeatureTheWilliamsSisters006" width="750" height="488" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/FeatureTheWilliamsSisters0071.png"><img class="aligncenter size-full wp-image-12188" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/FeatureTheWilliamsSisters0071.png" alt="FeatureTheWilliamsSisters007" width="750" height="488" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/FeatureTheWilliamsSisters0081.png"><img class="aligncenter size-full wp-image-12189" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/FeatureTheWilliamsSisters0081.png" alt="FeatureTheWilliamsSisters008" width="750" height="488" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/GorgonGola1.jpg"><img class="aligncenter size-full wp-image-12190" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/GorgonGola1.jpg" alt="GorgonGola" width="681" height="591" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-21.jpg"><img class="aligncenter size-full wp-image-12191" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-21.jpg" alt="Sports-Cheeses-2" width="610" height="534" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-31.jpg"><img class="aligncenter size-full wp-image-12192" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-31.jpg" alt="Sports-Cheeses-3" width="610" height="544" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-41.jpg"><img class="aligncenter size-full wp-image-12193" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-41.jpg" alt="Sports-Cheeses-4" width="610" height="597" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-61.jpg"><img class="aligncenter size-full wp-image-12194" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-61.jpg" alt="Sports-Cheeses-6" width="610" height="494" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-91.jpg"><img class="aligncenter size-full wp-image-12195" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-91.jpg" alt="Sports-Cheeses-9" width="610" height="476" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-111.jpg"><img class="aligncenter size-full wp-image-12196" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-111.jpg" alt="Sports-Cheeses-11" width="610" height="554" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-131.jpg"><img class="aligncenter size-full wp-image-12197" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-131.jpg" alt="Sports-Cheeses-13" width="610" height="424" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-141.jpg"><img class="aligncenter size-full wp-image-12198" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-141.jpg" alt="Sports-Cheeses-14" width="610" height="491" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-151.jpg"><img class="aligncenter size-full wp-image-12199" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-151.jpg" alt="Sports-Cheeses-15" width="610" height="471" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-161.jpg"><img class="aligncenter size-full wp-image-12200" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Sports-Cheeses-161.jpg" alt="Sports-Cheeses-16" width="610" height="534" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12156</wp:post_id>
		<wp:post_date><![CDATA[2015-10-02 00:03:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-01 22:03:29]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[20-detournements-fromagers-de-logos-sportifs]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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	<item>
		<title>Le nouveau Turbo</title>
		<link>http://yannickbourenane.com/preprod/2015/09/29/le-nouveau-turbo/</link>
		<pubDate>Tue, 29 Sep 2015 20:59:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12203</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Comparatifs_logos_08.2015_TURBO.jpeg"><img class="aligncenter size-full wp-image-12204" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Comparatifs_logos_08.2015_TURBO.jpeg" alt="Comparatifs_logos_08.2015_TURBO" width="827" height="370" /></a>

Et de trois, dans la série des médias qui passent en flat design, il faut également signaler TURBO, l'émission phare consacrée à l'automobile créée en 1987 pour la chaîne M6. L'identité visuelle s'applatit et commence à capitaliser sur la roue naturelle du O dans son nom de marque. Ce changement s'accompagne d'un nouveau générique. « <em>Et les modifications ne s’arrêtent pas là, puisque vous découvrirez également un programme enrichi, avec notamment davantage de reportages.</em> »
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/turbo-logotype-m6.png"><img class="aligncenter size-full wp-image-12205" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/turbo-logotype-m6.png" alt="turbo-logotype-m6" width="800" height="800" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12203</wp:post_id>
		<wp:post_date><![CDATA[2015-09-29 22:59:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-09-29 20:59:05]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-nouveau-turbo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>269009</wp:comment_id>
			<wp:comment_author><![CDATA[manu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[manubeugny@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[213.56.7.69]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-30 09:45:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-30 07:45:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[je pense qu'ils font du lobbying subliminal pour la macif #logometoo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>269048</wp:comment_id>
			<wp:comment_author><![CDATA[Andrieu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[joelandrieu4@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://joelandrieu.fr.cr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.189.84.114]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-30 12:38:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-30 10:38:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cette rentrée a été forte en changement d'identité de la plupart des émissions ! Plus ou moins bien fait, mais on remarque que le hashtag associé à toute les émissions devient le logo de l'émission, à l'image du Grand journal de Canal, sur France 5, le logo de l'émission "La maison france 5" est devenue "LMF5". 
Un dossier sur l'ensemble des nouvelles identités serait très intéressant !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>269064</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.150.3.166]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-30 13:49:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-30 11:49:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour le coup, c'est quand même mieux !
Parce que le générique avec les voyants de tous les côtés, ça commençait à mal vieillir…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>269075</wp:comment_id>
			<wp:comment_author><![CDATA[benguigui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[benguill@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.29.67]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-30 14:43:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-30 12:43:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je vois le logo des Docks Vauban au Havre et celui des CCI… mais bon, c'est les JO de Tokyo non plus ! Par contre je ne comprends pas le rapport avec les voitures, la vitesse et tout ça…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>269143</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.178.138.122]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-09-30 20:43:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-09-30 18:43:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bon j'avoue ne pas saisir instantanément le sens (ou alors c'est l'émission qui rentre dans quelque chose, j'espère que ce n'est pas un mur) mais le rendu final est plutôt agréable à l'oeil, enfin ce qu'il en restait apres avoir vu pendant 20 ans l'ancien logo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>270192</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jmpersocompte@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.99.76.198]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-04 16:36:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-04 14:36:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai un peu de mal visuellement avec ce "O" coupé qui ressemble un peu trop à un "C" inversé...
Autrement c'est sympa, à voir si l'habillage autour sera aussi pertinent, ou non.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>270242</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.121.188.81]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-04 20:24:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-04 18:24:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah ah bien vu.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>269009</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>293285</wp:comment_id>
			<wp:comment_author><![CDATA[Joyce]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[xamig8lk4u@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://tugvitele.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.143.232.32]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-08 08:38:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-08 06:38:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hahhaaah. I'm not too bright today. Great post!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le logo du Grand Rex est couronné</title>
		<link>http://yannickbourenane.com/preprod/2015/10/01/nouveau-logo-du-grand-rex-couronne/</link>
		<pubDate>Wed, 30 Sep 2015 22:01:26 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12210</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Comparatifs_logos_09.2015_grandrex.jpg"><img class="aligncenter size-full wp-image-12211" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/09/Comparatifs_logos_09.2015_grandrex.jpg" alt="Comparatifs_logos_09.2015_grandrex" width="827" height="370" /></a>C'était la semaine du flat design pour les acteurs du divertissement, il fallait signaler le changement d'identité visuelle du Grand Rex, cinéma mythique sur les grands boulevards parisiens. Annoncé sur Instagram, le logo récolte 65 j'aime. En réalité, ce monument conserve la construction superposée et timide des deux noms. Bravo pour le retour du signe, hélas la couronne parait si peu propriétaire qu'elle pourrait davantage faire penser à la statue de la liberté qu'aux superbes formes architecturales et art déco de cet incroyable lieu.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12210</wp:post_id>
		<wp:post_date><![CDATA[2015-10-01 00:01:26]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-09-30 22:01:26]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouveau-logo-du-grand-rex-couronne]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510555786;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1038;}i:1;a:1:{s:2:"id";i:1051;}i:2;a:1:{s:2:"id";i:6382;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Nouvelle identité pour la ville de Paris</title>
		<link>http://yannickbourenane.com/preprod/2015/10/04/nouvelle-identite-pour-la-ville-de-paris/</link>
		<pubDate>Sun, 04 Oct 2015 17:12:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12216</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Comparatifs_logos_08.2015_MAIRIE_DE_PARIS_.jpeg"><img class="aligncenter size-full wp-image-12217" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Comparatifs_logos_08.2015_MAIRIE_DE_PARIS_.jpeg" alt="Comparatifs_logos_08.2015_MAIRIE_DE_PARIS_" width="827" height="370" /></a>C'est arrivé cet été, nous ne l'avions pas relaté. A l'occasion de la sortie du nouveau site Internet de la mairie, voulu plus léger et plus proche, lune nouvelle identité a été dévoilée. Le lifting est fidèle à l'esprit d'Anne Hidalgo. Exit les couleurs nationales, l'approche administrative avec le mot Mairie, seul Paris compte et apparaît désormais dans le logo. Le tout en rose, tout comme le parti politique de son édile. L'identité n'en reste pas moins patrimoniale faisant référence aux armoiries de la ville et plus particulièrement à sa nef, qui trouve tout son sens dans le travail engagé par la mairie sur les berges et la volonté de réconcilier les parisiens avec leur fleuve. Plus étrange est le "s" terminal qui semble se composer des deux rives de la capitale, mais pourquoi donc les avoir déconnectées ? La nouvelle identité touristique de la ville est attendue et espérée plus forte.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12216</wp:post_id>
		<wp:post_date><![CDATA[2015-10-04 19:12:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-04 17:12:52]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouvelle-identite-pour-la-ville-de-paris]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		<wp:comment>
			<wp:comment_id>270442</wp:comment_id>
			<wp:comment_author><![CDATA[fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-05 09:44:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-05 07:44:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le rose et bleu en petit format ne vivent pas forcément bien ensemble. Est-ce qu'ils n'auraient pas voulu symboliser deux maillons de chaine pour le S final ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>270465</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-05 13:16:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-05 11:16:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La nef bleue sur fond magenta pique les yeux !
ça vibre et le symbole devient difficile à déchiffrer.
Le S est effectivement très bizarre. l'ensemble ne fait pas homogène du coup]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>270684</wp:comment_id>
			<wp:comment_author><![CDATA[Tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Tom@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.57.40.154]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-06 09:09:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-06 07:09:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Catastrophique. Désolant. Et ce S qui était à la mode dans le boutiques de fringues en 2013.........]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>270720</wp:comment_id>
			<wp:comment_author><![CDATA[Sylvain Mesnard]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sylvain@tontonjopp.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.tontonjopp.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.195.199.53]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-06 11:40:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-06 09:40:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Indigne, baclé, sans aucun sens. NUL.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>270749</wp:comment_id>
			<wp:comment_author><![CDATA[Bixente]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bixente.elfestayre@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[91.183.211.95]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-06 14:00:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-06 12:00:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le S represente la Seine, avec l’ile de la cité et l'ile st louis.

Les deux iles naturelles sur la seine dans paris intra muros.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>270950</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico@whiterrabit.nc]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[115.126.178.187]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-06 23:54:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-06 21:54:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'aimerai connaître l'agence qui a créé cette horreur et surtout le prix.
Fait en 5mn, sans recherche ni concept. c'est vieillot, sans harmonie et criard 
Et la mairie a validé ca ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>271133</wp:comment_id>
			<wp:comment_author><![CDATA[tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomasherve24@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.89.247]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-07 12:51:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-07 10:51:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce n'est pas vraiment un changement du logo de la ville puisqu'en bas de page de paris.fr on retrouve toujours le logo que vous présentez comme étant l'ancien. A vérifier peut-être auprès du service com' de la ville...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>271939</wp:comment_id>
			<wp:comment_author><![CDATA[Frowler]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[charleyg64@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.149.89.123]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-09 16:50:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-09 14:50:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les couleurs encore ça passe, bien que j'aurai interverti l'indigo et le magenta, pour une meilleure visibilité du symbole.
le " S " est horrible, cela donne l'impression qu'il n'est pas à la même taille que les autres lettres et ne vas pas du tout avec ! Il y avait d'autres solutions…]]></wp:comment_content>
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	</item>
	<item>
		<title>Le nouveau Marie Brizard Wine &amp; Spirits</title>
		<link>http://yannickbourenane.com/preprod/2015/10/06/le-nouveau-marie-brizard-wine-spirits/</link>
		<pubDate>Mon, 05 Oct 2015 22:18:02 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12219</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/CQPaRLrWoAEdy1T.jpg"><img class="aligncenter size-full wp-image-12220" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/CQPaRLrWoAEdy1T.jpg" alt="CQPaRLrWoAEdy1T" width="440" height="295" /></a>Le fabricant de spiritueux Belvédère est devenu le groupe Marie Brizard Wine &amp; Spirits le 1er juillet 2015 et vient d'annoncer des résultats en croissance pour le 1er semestre. Concernant le logo, multicolore, empilé, probablement dans l'esprit d'un monogramme dont la définition à la typographie dissonante sert de socle, il apparaît beaucoup plus maniéré.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12219</wp:post_id>
		<wp:post_date><![CDATA[2015-10-06 00:18:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-05 22:18:02]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-nouveau-marie-brizard-wine-spirits]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
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		<wp:comment>
			<wp:comment_id>271097</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-07 09:41:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-07 07:41:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je m'en veux déjà d'être négatif mais un monogramme qui doit à priori symboliser l'élégance et un aspect un peu luxueux de la consommation d'alcool (hum hum) peut-il vraiment conjuguer des empattements et une telle largeur de corps ? On dirait une mauvaise typo à cheval entre le militaire et le western...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>271942</wp:comment_id>
			<wp:comment_author><![CDATA[Frowler]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[charleyg64@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.149.89.123]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-09 16:54:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-09 14:54:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le monogramme ne me gène pas trop perso, peu-être le choix des couleurs juste, qui ne fait pas très "luxe", mais plutôt un côté rosé-piscine à 2€…
Non par contre je trouve la baseline pas très travaillé, et un peu trop large, elle ne donne pas l'impression d'être justifié avec le monogramme.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>273647</wp:comment_id>
			<wp:comment_author><![CDATA[yves tonye]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jeanyves.tonye@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.244.243.86]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-13 14:28:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-13 12:28:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est juste un logo voire un dessin, mais très loin d'une identité ou d'une signature. l'idée du monogramme est belle, mais les choix graphiques dissolvent l'ambition du producteur d'une des marques de vodka les plus connues. trop éloigné de la qualité "luxe" du packaging.]]></wp:comment_content>
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	<item>
		<title>Nouveau logo pour l&#039;ISTEC</title>
		<link>http://yannickbourenane.com/preprod/2015/10/07/nouveau-logo-pour-listec/</link>
		<pubDate>Tue, 06 Oct 2015 22:41:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12222</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/cp_nouvelle_identite2.001.png"><img class="aligncenter size-full wp-image-12223" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/cp_nouvelle_identite2.001.png" alt="cp_nouvelle_identite2.001" width="419" height="254" /></a>

L'école supérieure de commerce et de marketing,<a href="http://www.istec.fr/"> ISTEC</a>, au statut associatif présente sa nouvelle identité visuelle. Selon le communiqué de presse, "<em>Dans le nouveau logo, les 3 traits horizontaux du E de ISTEC symbolisent, selon  l'étymologie graphique, le ciel, la terre et l'humanité, c'est-à-dire les 3 puissances du Monde, autant d'éléments à rapprocher de la trilogie pédagogique de l'école : le Savoir - le ciel, le Savoir-faire - la terre et le Savoir-être - l'humanité</em>".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12222</wp:post_id>
		<wp:post_date><![CDATA[2015-10-07 00:41:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-06 22:41:44]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<wp:comment>
			<wp:comment_id>271198</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://florianmarait.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-07 18:30:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-07 16:30:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est de la merde en barre.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>271291</wp:comment_id>
			<wp:comment_author><![CDATA[Flavien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fdenechere@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.66.252.155]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-07 23:51:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-07 21:51:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Number one dans la rubrique "Les meilleures Bullshit !".]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>271938</wp:comment_id>
			<wp:comment_author><![CDATA[Frowler]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[charleyg64@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.149.89.123]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-09 16:45:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-09 14:45:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[OMG que c'est moche… Et le choix typographique mon Dieu !!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>273650</wp:comment_id>
			<wp:comment_author><![CDATA[yves tonye]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jeanyves.tonye@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.244.243.86]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-13 14:32:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-13 12:32:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et dire que les produits de cette école conseilleront les entreprises en matière de stratégie et d'image !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>277178</wp:comment_id>
			<wp:comment_author><![CDATA[Frowler]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[charleyg64@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.149.233.188]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-27 08:46:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-27 07:46:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est ça… -_-']]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>273650</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>289170</wp:comment_id>
			<wp:comment_author><![CDATA[veryb]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[veryb@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.229.241.134]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-05 14:24:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-05 12:24:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aïe!
désolée pour  l'Istec... c'est moche, ringard]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>Le branding expliqué en logos</title>
		<link>http://yannickbourenane.com/preprod/2015/10/09/le-branding-explique-en-logos/</link>
		<pubDate>Thu, 08 Oct 2015 22:48:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12225</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Capture-d’écran-2015-10-04-à-19.47.18.png"><img class="aligncenter size-full wp-image-12226" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Capture-d’écran-2015-10-04-à-19.47.18.png" alt="Capture d’écran 2015-10-04 à 19.47.18" width="1654" height="1026" /></a>

Voici un joli film en <a href="https://vimeo.com/122829909">logo</a> qui explique le branding.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12225</wp:post_id>
		<wp:post_date><![CDATA[2015-10-09 00:48:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-08 22:48:14]]></wp:post_date_gmt>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1507502668;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1168;}i:1;a:1:{s:2:"id";i:692;}i:2;a:1:{s:2:"id";i:6936;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Roland Berger perd son latin</title>
		<link>http://yannickbourenane.com/preprod/2015/10/08/12228/</link>
		<pubDate>Wed, 07 Oct 2015 22:50:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12228</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Comparatifs_logos_09.2015_Roland_berger.jpg"><img class="aligncenter size-full wp-image-12229" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Comparatifs_logos_09.2015_Roland_berger.jpg" alt="Comparatifs_logos_09.2015_Roland_berger" width="827" height="370" /></a>Comment un cabinet de conseil en stratégie peut-il passer de l'identité visuelle de gauche à celle de droite ? Perte de lisibilité et d'impact, recours incongru pour la catégorie aux effets chromés, positionnement enfermant du B, effet bedonnant de l'ensemble, c'est à n'y rien comprendre.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12228</wp:post_id>
		<wp:post_date><![CDATA[2015-10-08 00:50:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-07 22:50:47]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509752487;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14861;}i:1;a:1:{s:2:"id";i:1284;}i:2;a:1:{s:2:"id";i:1094;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>271826</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-09 09:39:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-09 07:39:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Visiblement le B chromé est censé être le réceptacle d'images en fonction du contexte d'insertion mais comme ça, brut de pomme, c'est foireux.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>272416</wp:comment_id>
			<wp:comment_author><![CDATA[Bocaj]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jj@j.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.2.124.77]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-10 18:49:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-10 16:49:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[D'après la presse allemande, c'est le nouveau patron Charles Bouée qui a imposé le "Big B" pour que le logo porte son initiale à coté du nom historique (B pour Bouée), la taille relative des deux et l'effet clinquant reflétant l'ego bedonnant du bonhomme. Le résultat est bien une grosse daube mais si le patron est content, il paye, et s'il paye, le designer est content.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>273648</wp:comment_id>
			<wp:comment_author><![CDATA[yves tonye]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jeanyves.tonye@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.244.243.86]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-13 14:30:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-13 12:30:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[en tant que designer , je ne pourrai trouver le sommeil en ayant été payé pour un tel travail et surtout pour un tel client !]]></wp:comment_content>
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	</item>
	<item>
		<title>Nouvelle identité pour GANT</title>
		<link>http://yannickbourenane.com/preprod/2015/10/12/nouvelle-identite-pour-gant/</link>
		<pubDate>Sun, 11 Oct 2015 22:58:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12232</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Comparatifs_logos_09.2015_gant.jpg"><img class="aligncenter size-full wp-image-12233" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Comparatifs_logos_09.2015_gant.jpg" alt="Comparatifs_logos_09.2015_gant" width="827" height="370" /></a>La marque de vêtements pour homme et femme, GANT, positionnée comme intemporelle, change de logo pour afficher une identité prenant ses aises, affinée et élargie tout en étant plus élégante, telle une maison plutôt qu'une marque.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/gant_shirt_tag.jpg"><img class="aligncenter size-full wp-image-12234" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/gant_shirt_tag.jpg" alt="gant_shirt_tag" width="1000" height="667" /></a>

<!--more-->La marque fondée en 1950 a confié son lifting à Essen International.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/12011136_10153163810222898_5575684614899300867_n.jpg"><img class="aligncenter size-full wp-image-12235" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/12011136_10153163810222898_5575684614899300867_n.jpg" alt="12011136_10153163810222898_5575684614899300867_n" width="720" height="720" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/gant_shirt_monogram.jpg"><img class="aligncenter size-full wp-image-12236" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/gant_shirt_monogram.jpg" alt="gant_shirt_monogram" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/gant_bags.jpg"><img class="aligncenter size-full wp-image-12237" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/gant_bags.jpg" alt="gant_bags" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/gant_hang_tag.jpg"><img class="aligncenter size-full wp-image-12238" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/gant_hang_tag.jpg" alt="gant_hang_tag" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/12027750_10153177993852898_6442980096086420811_n.jpg"><img class="aligncenter size-full wp-image-12239" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/12027750_10153177993852898_6442980096086420811_n.jpg" alt="12027750_10153177993852898_6442980096086420811_n" width="720" height="540" /></a>

&nbsp;

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12232</wp:post_id>
		<wp:post_date><![CDATA[2015-10-12 00:58:48]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-11 22:58:48]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouvelle-identite-pour-gant]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510324857;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14427;}i:1;a:1:{s:2:"id";i:7260;}i:2;a:1:{s:2:"id";i:14933;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>273701</wp:comment_id>
			<wp:comment_author><![CDATA[Mike]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mike.donald@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.121.146.161]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-13 18:20:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-13 16:20:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La typographie du logo reprend surtout l'ancien logotype de Gant retrouvé sur une photo ;)

http://www.underconsideration.com/brandnew/archives/gant_history_sign.jpg]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>La Fédération Française de Hockey sur Glace contre-attaque</title>
		<link>http://yannickbourenane.com/preprod/2015/10/14/la-federation-francaise-de-hockey-sur-glace-contre-attaque/</link>
		<pubDate>Tue, 13 Oct 2015 22:27:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12244</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/LOGO-RP1.png"><img class="aligncenter size-full wp-image-12245" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/LOGO-RP1.png" alt="LOGO-RP1" width="620" height="400" /></a>La Fédération Française de Hockey sur Glace contre-attaque en présentant une nouvelle identité visuelle, dans la lignée des fédérations françaises. C'est l'éternel exercice du coq tricolore et de son atour sportif en mouvement. La fédération a choisi le blason pour ancrer son emblème et son style, patrimonial dont l'effet en trois dimensions paraît superflu. Luc Tardif, le président de la FFHG précise que ce nouveau logo a pour objectif « <em>d’évoquer la virtuosité et la vitesse. Le tout est encadré par un blason rappelant l’importance de l’esprit d’équipe. Une équipe rassemblée derrière un bouclier, qui souligne ainsi la notion de combativité inhérente à ce sport</em> » .]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12244</wp:post_id>
		<wp:post_date><![CDATA[2015-10-14 00:27:46]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-13 22:27:46]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510602636;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11765;}i:1;a:1:{s:2:"id";i:11731;}i:2;a:1:{s:2:"id";i:7452;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>275203</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-19 09:15:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-19 07:15:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plutôt réussi et assez efficace, on comprend de suite l'objet du logo et l'enchevêtrement de la crosse et de la forme pour faire le coq, dynamique. Pour le côté bouclier, ça semble un passage obligé en ce moment pour les logos sportifs.]]></wp:comment_content>
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	<item>
		<title>Novotel change de logo</title>
		<link>http://yannickbourenane.com/preprod/2015/10/13/novotel-change-de-logo/</link>
		<pubDate>Mon, 12 Oct 2015 22:38:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12247</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Novotel-W-5.jpg"><img class="aligncenter size-full wp-image-12248" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Novotel-W-5.jpg" alt="Novotel-W-5" width="740" height="772" /></a>Marque historique des hôtels 3 étoiles du groupe Accor Hotels, qui a lui-même, récemment changé de logo, Novotel s'aligne et lifte son identité visuelle.  Exit le mélange de hauteur de typographie, de bas de casse et de capitales, l'interlettrage respire, le tout est centré, le logo est plus calme. Une pointe de légèreté se manifeste par la courbe qui rétrécit et se rapproche du logo, à tel point qu'on pourrait y voir la mèche d'un personnage dont les yeux et le nez sont formés par les lettres O, V, et O. Un principe qui est également utilisé par Amazon pour signifier un sourire, de A à Z. L'identité a été conçue par W&amp;Cie

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/nouveau-logo-Novotel-2015.jpg"><img class="aligncenter size-full wp-image-12249" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/nouveau-logo-Novotel-2015.jpg" alt="nouveau-logo-Novotel-2015" width="314" height="138" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12247</wp:post_id>
		<wp:post_date><![CDATA[2015-10-13 00:38:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-12 22:38:51]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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	<item>
		<title>Best Western propose la pilule bleue ?</title>
		<link>http://yannickbourenane.com/preprod/2015/10/15/best-western-propose-la-pilule-bleue/</link>
		<pubDate>Wed, 14 Oct 2015 22:47:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12252</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Capture-d’écran-2015-10-11-à-14.48.47.png"><img class="aligncenter size-full wp-image-12253" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Capture-d’écran-2015-10-11-à-14.48.47.png" alt="Capture d’écran 2015-10-11 à 14.48.47" width="1120" height="510" /></a>
<p class="bodytext">Dans la série hôtelière, la chaîne internationale Best Western a proposé fin septembre une nouvelle identité visuelle, qui semble déjà beaucoup vue. Le globe bleu, d'ores et déjà utilisé par des laboratoires, des associations pour la planète, des acteurs telecom ou bien encore Proecter and Gamble ne semble pas qualifier et distinguer Best Western. <em>"Grâce à un look moderne, énergique et pertinent" </em>précise David Kong, PDG de Best Western Hotels &amp; Resorts, la police manuscrite peut  <em>"évoquer la convivialité, pour être mémorisable et contemporaine". </em>Dans un fort contexte concurrentiel où la standardisation fait loi, il est regrettable que la chaîne n'ait pas réussi à faire valoir le cachet unique de chacun de ses hôtels.
<!--more-->
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/csm_Logo_BW_PREMIER_13916b4868.png"><img class="aligncenter size-full wp-image-12256" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/csm_Logo_BW_PREMIER_13916b4868.png" alt="csm_Logo_BW_PREMIER_13916b4868" width="661" height="430" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/csm_Logo_BW_PLUS_a046a792a2.png"><img class="aligncenter size-full wp-image-12257" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/csm_Logo_BW_PLUS_a046a792a2.png" alt="csm_Logo_BW_PLUS_a046a792a2" width="661" height="430" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/csm_Logo_BW_Hotels___Resorts_3ae8be0d61.png"><img class="aligncenter size-full wp-image-12258" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/csm_Logo_BW_Hotels___Resorts_3ae8be0d61.png" alt="csm_Logo_BW_Hotels___Resorts_3ae8be0d61" width="661" height="430" /></a>
Best Western a notamment déployé un vaste plan de rénovation, représentant un investissement de près de 150 millions d'euros en France et 2 milliards de dollars en Amérique du Nord, et a réparti son réseau selon les trois marques que nous connaissons aujourd'hui. Au 1er janvier 2015, Best Western était le 8ème groupe hôtelier international en nombre de chambres avec 302 144 unités dans 3 900 établissements selon MKG Hospitality, cabinet de conseil fondé par Georges Panayotis.</p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12252</wp:post_id>
		<wp:post_date><![CDATA[2015-10-15 00:47:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-14 22:47:17]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[best-western-propose-la-pilule-bleue]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<wp:comment>
			<wp:comment_id>274818</wp:comment_id>
			<wp:comment_author><![CDATA[GDuplaix]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[guillaume.duplaix@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.253.233.145]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-17 18:05:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-17 16:05:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et le Costa légèrement remanié de Jean François Porchez, toujours aussi efficace !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>278507</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Logo Designer]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-01 12:19:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-01 11:19:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dommage que les logos n'ont pas été standardisés, comme l'avait fait ibis il y a quelques années]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Plus de 10 logos oubliés</title>
		<link>http://yannickbourenane.com/preprod/2015/10/16/plus-de-10-logos-oublies/</link>
		<pubDate>Thu, 15 Oct 2015 22:02:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12260</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/MAMMOUTH-PUB-2.jpg"><img class="aligncenter size-full wp-image-12268" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/MAMMOUTH-PUB-2.jpg" alt="MAMMOUTH PUB (2)" width="499" height="376" /></a>
C'est vendredi, voici plus de 10 logos oubliés de marques alimentaires, vestimentaires, automobiles...

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/lcwaikiki.jpg"><img class="aligncenter size-full wp-image-12267" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/lcwaikiki.jpg" alt="lcwaikiki" width="225" height="219" /></a>

<!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/lcwaikiki.jpg">
</a><img class="aligncenter size-full wp-image-12261" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/925_001.jpg" alt="925_001" width="1020" height="684" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/959_001.jpg"><img class="aligncenter size-full wp-image-12262" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/959_001.jpg" alt="959_001" width="1020" height="492" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Celor_huile_autos_plaque_email_small.jpg"><img class="aligncenter size-full wp-image-12263" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Celor_huile_autos_plaque_email_small.jpg" alt="Celor_huile_autos_plaque_email_small" width="420" height="315" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/images-2.jpg"><img class="aligncenter size-full wp-image-12264" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/images-2.jpg" alt="images-2" width="185" height="272" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/images-4.jpg"><img class="aligncenter size-full wp-image-12265" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/images-4.jpg" alt="images-4" width="229" height="220" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/images.jpg"><img class="aligncenter size-full wp-image-12266" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/images.jpg" alt="images" width="304" height="166" /></a>   <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/ob_999888_102196513-o.jpg"><img class="aligncenter size-full wp-image-12269" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/ob_999888_102196513-o.jpg" alt="ob_999888_102196513-o" width="600" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Prisunic.gif"><img class="aligncenter size-full wp-image-12270" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Prisunic.gif" alt="Prisunic" width="200" height="200" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Continent_logo.gif"><img class="aligncenter size-full wp-image-12271" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Continent_logo.gif" alt="Continent_logo" width="240" height="31" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/logo.jpg"><img class="aligncenter size-full wp-image-12272" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/logo.jpg" alt="logo" width="100" height="48" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12260</wp:post_id>
		<wp:post_date><![CDATA[2015-10-16 00:02:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-15 22:02:10]]></wp:post_date_gmt>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>274468</wp:comment_id>
			<wp:comment_author><![CDATA[GUILLAUME]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[guiba@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.142.219.178]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-16 09:31:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-16 07:31:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Castrol existe toujours]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>274832</wp:comment_id>
			<wp:comment_author><![CDATA[Guillaume]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[guiba@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.34.107.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-17 19:53:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-17 17:53:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La marque castrol existe toujours]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>278506</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-01 12:17:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-01 11:17:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui mais plus ce logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>279295</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.8.238.70]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-09 06:43:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-09 05:43:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Chambourcy, oh oui !

Ce slogan restera gravé ;)

Et quand j'étais petit on faisait les courses chez Continent aussi et j'avais des vêtements Waikiki :D

Que de souvenirs !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le nouveau logo GRDF</title>
		<link>http://yannickbourenane.com/preprod/2015/10/19/le-nouveau-logo-grdf/</link>
		<pubDate>Mon, 19 Oct 2015 18:16:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12275</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/LOGO-GRDF_descripteur_RVB.jpg"><img class="aligncenter size-full wp-image-12276" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/LOGO-GRDF_descripteur_RVB.jpg" alt="LOGO-GRDF_descripteur_RVB" width="3508" height="2480" /></a>Le secteur de l'énergie est en pleine mutation. Après le <a href="http://yannickbourenane.com/preprod/2015/07/09/lidentite-qui-valait-30-millions-deuros/">nouveau logo ERDF</a> et le <a href="http://yannickbourenane.com/preprod/2015/04/27/le-nouveau-gdf-suez/">nouvel ensemble ENGIE</a>, c'est au tour de GRD, sa filiale, d'afficher une nouvelle identité visuelle avec un grand R mais pas si facilement déchiffrable. "<em>Cela fait plusieurs années que notre logo n'avait pas évolué, il était donc urgent de le faire</em>, indique la directrice générale de l'entreprise, Sandra Lagumina, <em>nous avons été guidés bien sûr par une recherche de modernisme mais aussi par une forme qui évoque l'esprit d'ouverture, qui correspond bien aux mutations que connaît actuellement le paysage de l'énergie</em>.» Le logo a été conçu par l'agence Being.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12275</wp:post_id>
		<wp:post_date><![CDATA[2015-10-19 20:16:54]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>275678</wp:comment_id>
			<wp:comment_author><![CDATA[Matthieu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[chereau.matthieu@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.255.85.249]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-21 13:12:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-21 11:12:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est juste moi ou "Cela fait plusieurs années que notre logo n’avait pas évolué, il était donc urgent de le faire" c'est le pire des arguments pour remettre à plat son identité ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>276345</wp:comment_id>
			<wp:comment_author><![CDATA[Francois]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[francois.dos-santos@laposte.net]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.23.92.236]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-24 04:32:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-24 02:32:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En effet Matthieu, j'ai été interpellé tout comme vous a la lecture de cette phrase ! Non seulement l'argument n'a pas de sens, mais surtout n'était pas si vieux que ça finalement (7 ans)

On peut remarquer que, alors que les deux logos figurent souvent cote à cote sur les véhicules, courriers etc, aucune coordination graphique ne semble avoir été recherchée avec le logo d'ERDF, qui a changé il y a quelques mois lui aussi. Contrairement aux deux logos précédents]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>277177</wp:comment_id>
			<wp:comment_author><![CDATA[Frowler]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[charleyg64@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.149.233.188]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-27 08:45:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-27 07:45:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis tout à fait d'accord avec vous !
Il n'y a eu aucune coordination avec le logo ERDF… j'imagine pas les deux côte à côte… Chose qui me semblait capitale dans la conception de celui-ci.
Comme pour le logo ERDF, je trouve que ce logo fait déjà vieux, sans doute dans le choix des couleurs qui sont beaucoup trop pétardes à mon avis.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>285328</wp:comment_id>
			<wp:comment_author><![CDATA[Childer]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[olivier@childer.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.childer.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.224.67.240]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-22 21:57:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-22 20:57:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ouille !
Quand j'ai vu ce logo pour la première fois, je me suis dit BEURK. Pareil pour les quelques fois suivantes. J'ai beau décortiquer sa construction, constater que tout est fait de bon sens, mais c'est comme un gâteau réussi, bonne recette,  bons ingrédients, mais tout de même dégueux. En effet, il a été fait sans réelle motivation, sans coeur, sans but, à part celui de dépenser un budget annuel.
Je rejoins Frowler, il est déjà dépassé, c'est le logo d'un chauffagiste indépendant de banlieue, et encore, ceux-ci sont parfois mieux lotis.]]></wp:comment_content>
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	<item>
		<title>GEODIS modernise son logo</title>
		<link>http://yannickbourenane.com/preprod/2015/10/20/geodis-modernise-son-logo/</link>
		<pubDate>Tue, 20 Oct 2015 21:03:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12280</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Comparatifs_logos_GEODIS_08.2015.jpg"><img class="aligncenter size-full wp-image-12281" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Comparatifs_logos_GEODIS_08.2015.jpg" alt="Comparatifs_logos_GEODIS_08.2015" width="827" height="370" /></a>L'enseigne de transport et de logistique Geodis devenue filiale quasiment à 100% de la SNCF vient de lifter son identité visuelle en douceur. La société a choisi d'électrifier son bleu et de le rendre encore plus prévalent. La force de l'emblème masque légèrement un autre changement : celui de la typographie qui quitte ses empattements. L'objectif affiché : moderniser l'image d'une enseigne qui affiche désormais en anglais "we logistics your growth".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12280</wp:post_id>
		<wp:post_date><![CDATA[2015-10-20 23:03:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-20 21:03:51]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>275721</wp:comment_id>
			<wp:comment_author><![CDATA[fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.178.138.122]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-21 22:12:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-21 20:12:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[aie les yeux...La typo est plus adaptée au secteur mais la couleur, la couleur !!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>277556</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[192.196.142.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-28 17:06:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-28 16:06:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La police c'est du Gotham ? Dommage qu'ils n'aient pas changé l'emblème]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Captain Train sur une nouvelle lancée</title>
		<link>http://yannickbourenane.com/preprod/2015/10/25/captain-train-sur-une-nouvelle-lancee/</link>
		<pubDate>Sun, 25 Oct 2015 22:28:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12284</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Comparatifs_logos_09.2015_CAPTAINTRAIN.jpg"><img class="aligncenter size-full wp-image-12285" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Comparatifs_logos_09.2015_CAPTAINTRAIN.jpg" alt="Comparatifs_logos_09.2015_CAPTAINTRAIN" width="827" height="370" /></a>La start up Capitaine Train, fondée en 2011, s'anglicise pour préparer son développement européen et propose un nouveau signe à la jonction de l'emblème et du monogramme. Défiant la SNCF en proposant des billets de train et de bus à la vente en France et en Allemagne, la jeune pousse veut s'étendre davantage. <em>"Aujourd'hui, nous sommes vraiment une société européenne, présente dans plusieurs marchés (<a class="lien-contextuel" title="Informations et actualités économiques et industrielles en Italie" href="http://www.usinenouvelle.com/italie/" target="" rel="">Italie</a>, <a class="lien-contextuel" title="Toute l'information économique et industrielle en Allemagne" href="http://www.usinenouvelle.com/allemagne/" target="" rel="">Allemagne</a>, France) et avec des salariés de multiples nationalités</em>, explique le dirigeant. <em>Il nous aurait fallu déployer beaucoup d'efforts pour imposer notre nom français à l'étranger. En Italie et en Allemagne par exemple, c'était compliqué. On s'est dit que c'était un effort inutile</em>".<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/000309247_illustration_large.jpg"><img class="aligncenter size-full wp-image-12286" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/000309247_illustration_large.jpg" alt="000309247_illustration_large" width="720" height="480" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12284</wp:post_id>
		<wp:post_date><![CDATA[2015-10-25 23:28:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-25 22:28:49]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[captain-train-sur-une-nouvelle-lancee]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>277001</wp:comment_id>
			<wp:comment_author><![CDATA[Thomfolio]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.seynaeve@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.thomfolio.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.158.199.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-26 15:38:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-26 14:38:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une explication concernant les couleurs ? :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>278955</wp:comment_id>
			<wp:comment_author><![CDATA[Brice]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[brice@captaintrain.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.captaintrain.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[213.152.2.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-03 11:01:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-03 10:01:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nous parlons de la création de ce nouveau logo sur notre blog : https://blog.captaintrain.com/9306-deux-belles-annonces. 

Bonne lecture.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>277001</wp:comment_parent>
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	<item>
		<title>Le logo de Tokyo 2020 s&#039;ouvre à la compétition</title>
		<link>http://yannickbourenane.com/preprod/2015/10/30/le-logo-de-tokyo-2020-souvre-a-la-competition/</link>
		<pubDate>Thu, 29 Oct 2015 23:29:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12290</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi. Après les déboires du premier logo <a href="http://yannickbourenane.com/preprod/2015/09/02/le-logo-de-tokyo-2020-tire-sa-reverence/">Tokyo 2020 </a>pour les jeux olympiques, accusé de plagiat, le comité olympique a choisi de lancer une compétition nationale pour trouver son logo. Les propositions doivent être soumises début décembre 2015 au plus tard et le prix pour le gagnant sera d'environ 7 500 €HT.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/46201-jeux-de-tokyo-1964.jpg"><img class="size-full wp-image-12291" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/46201-jeux-de-tokyo-1964.jpg" alt="CIS:E.341-2006" width="350" height="487" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12290</wp:post_id>
		<wp:post_date><![CDATA[2015-10-30 00:29:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-29 23:29:33]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-de-tokyo-2020-souvre-a-la-competition]]></wp:post_name>
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		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509925374;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:79;}i:1;a:1:{s:2:"id";i:12698;}i:2;a:1:{s:2:"id";i:12017;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>278032</wp:comment_id>
			<wp:comment_author><![CDATA[MATHIEU Lilian]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lilian@plocimac.net]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.228.201.94]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-30 11:49:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-30 10:49:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Déjà il y a un prix pour le vainqueur. Mais comme trop souvent, sous couvert de concours, les autres qui ont travaillé ne sont pas rémunérés. Est-ce comme cela que l'on obtient le meilleur ?
Je vais demander à plusieurs maçon de me construire ma maison et je choisirai celle que je préfère et que je paierai. Les autres n'auront rien. Est-ce équitable ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>278070</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-30 16:09:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-30 15:09:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le concours n'est ouvert qu'aux japonnais(es) et aux étrangers installés au Japon..]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>278748</wp:comment_id>
			<wp:comment_author><![CDATA[TomTom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.trojani@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[217.108.133.59]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-02 11:00:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-02 10:00:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ajouterai que 7 500€ de récompense c'est pas cher payé pour un logo qui sera commercialisé sur des centaines de milliers de produits dérivés. Typiquement le genre de concours anti-Droit d'Auteur....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Nouvelle dynamique pour Cadremploi</title>
		<link>http://yannickbourenane.com/preprod/2015/10/27/nouvelle-dynamique-pour-cadremploi/</link>
		<pubDate>Mon, 26 Oct 2015 23:45:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12294</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-12295" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/CR7ypbgWsAAfjsw.jpg" alt="CR7ypbgWsAAfjsw" width="539" height="303" />Le site généraliste qui recense près de 10000 offres d'emploi dédiées aux cadres se relance avec une nouvelle image : manifestement, une initiale traversée de bleu et magnifiée trône désormais sur le nom de marque pour en devenir l'emblème mais aussi un favicon. Ce changement d'identité visuelle en initie d'autres. Cadremploi s'est également inspiré du design des applications et sites mobiles pour offrir une version revisitée et plus fonctionnelle de son site...Bonne découverte.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/CRXveG0UwAIOZVp.png"><img class="aligncenter size-full wp-image-12298" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/CRXveG0UwAIOZVp.png" alt="CRXveG0UwAIOZVp" width="560" height="305" /></a>

<em>
La marque Cadremploi est née dans les années 90, suite au regroupement de plusieurs cabinets de recrutement. Après plusieurs années sur le Minitel, elle a migré sur le web, puis s’est rendue accessible sur smartphone, tablette et, plus récemment, sur l’Apple Watch", </em>raconte Thibaut Gemignani, directeur général de Cadremploi, l’une des marques du groupe Figaro Classifieds.<!--more-->]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12294</wp:post_id>
		<wp:post_date><![CDATA[2015-10-27 00:45:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-26 23:45:44]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouvelle-dynamique-pour-cadremploi]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>277555</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[192.196.142.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-28 17:01:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-28 16:01:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce logo en flat design donne un bon coup de jeune !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Fruits, légumes, pommes de terre ont leur label</title>
		<link>http://yannickbourenane.com/preprod/2015/10/28/fruits-legumes-pommes-de-terre-ont-leur-label/</link>
		<pubDate>Tue, 27 Oct 2015 23:55:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12300</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/logo-FRUITS-LEGUMES-FRANCE.jpg"><img class="aligncenter size-full wp-image-12301" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/logo-FRUITS-LEGUMES-FRANCE.jpg" alt="logo-FRUITS-LEGUMES-FRANCE" width="500" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/logo-POMMES-DE-TERRE-FRANCE.jpg"><img class="aligncenter size-full wp-image-12302" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/logo-POMMES-DE-TERRE-FRANCE.jpg" alt="logo-POMMES-DE-TERRE-FRANCE" width="500" height="500" /></a>S elon France Agricole et dans la lignée des <a href="http://yannickbourenane.com/preprod/2014/02/20/le-nouveau-label-viandes-de-france/">viandes de France</a> qui avait conçu leur logo avec le soutien du ministère de l'agriculture, , le président d'Interfel, a présenté les neuf engagements de la filière dont celui de créer un logo « <em>Fruits et Légumes de France</em> » disponible pour tous les opérateurs et qui sera visible dans les rayons des distributeurs dès le 2 novembre 2015. « T<em>outes les familles de la filière des fruits et légumes peuvent s'approprier ce logo qui deviendra une référence, a précisé le président d'Interfel. Il permet de rassurer le consommateur sur l'origine du produit </em>», sachant que la traçabilité et les garanties sur l'origine sont des attentes fortes qui ressortent du baromètre  réalisé pour Interfel. Le CNIPT (Comité national interprofessionnel de la pomme de terre) propose également son propre logo « Pommes de terre de France ».
<a href="http://www.lafranceagricole.fr/actualite-agricole/fruits-et-legumes-un-nouveau-logo-fruits-et-legumes-de-france-111185.html#A0LW2XiBd1IUcUId.99">En savoir plus.</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12300</wp:post_id>
		<wp:post_date><![CDATA[2015-10-28 00:55:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-27 23:55:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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	<item>
		<title></title>
		<link>http://yannickbourenane.com/preprod/2015/10/29/12308/</link>
		<pubDate>Wed, 28 Oct 2015 23:03:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12308</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Comparatifs_logos_08.2015_EUROMEDIA.jpg"><img class="aligncenter size-full wp-image-12309" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Comparatifs_logos_08.2015_EUROMEDIA.jpg" alt="Comparatifs_logos_08.2015_EUROMEDIA" width="827" height="370" /></a><span class="st">Le leader Européen de la prestation audiovisuelle et cinématographique <a href="http://www.euromedia-france.com/landing/">Euro Media France</a>, filiale d'Euro Media Group annonce un changement d'identité visuelle et de site web. L'identité visuelle se rationalise en optant pour une seule couleur. Le nom de marque s'affirme en un seul mot et semble par là même abolir les anciennes distinctions territoriales. Inscrites en capitales, magnifiées par un monogramme au design proche de celui d'un "menu digital", les lettres du nom de la marque sont davantage assumées et affichées. Un joli progrès.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Capture-d’écran-2015-10-26-à-00.04.59.png"><img class="aligncenter size-full wp-image-12312" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/10/Capture-d’écran-2015-10-26-à-00.04.59.png" alt="Capture d’écran 2015-10-26 à 00.04.59" width="2364" height="1092" /></a>
</span>]]></content:encoded>
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		<wp:post_id>12308</wp:post_id>
		<wp:post_date><![CDATA[2015-10-29 00:03:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-10-28 23:03:35]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<wp:comment>
			<wp:comment_id>277815</wp:comment_id>
			<wp:comment_author><![CDATA[Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.bouille@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.215.197.122]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-29 11:26:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-29 10:26:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comme pour Geodis, le choix de la couleur est pas terrible.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>278163</wp:comment_id>
			<wp:comment_author><![CDATA[Alan Pråvist]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oceanaeco.aeco@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.1.187.35]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-30 21:47:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-30 20:47:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qu'en est-il du titre de l'info? Ne serait-ce pas "Euro Media France se renommera Euro Media"?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>278345</wp:comment_id>
			<wp:comment_author><![CDATA[jeff]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[zezze@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.164.156.11]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-10-31 17:59:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-10-31 16:59:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça fait vieux.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>278505</wp:comment_id>
			<wp:comment_author><![CDATA[Eric]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-01 12:15:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-01 11:15:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un bleu un peu moins saturé aurait était plus judicieux.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>279294</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.8.238.70]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-09 06:40:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-09 05:40:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plus moderne que l'ancien, mais vieillot pour aujourd'hui]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Curver se modernise</title>
		<link>http://yannickbourenane.com/preprod/2015/11/02/curver-se-modernise/</link>
		<pubDate>Mon, 02 Nov 2015 20:31:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12316</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_CURVER_11.2015.jpg"><img class="aligncenter size-full wp-image-12317" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_CURVER_11.2015.jpg" alt="Comparatifs_logos_CURVER_11.2015" width="827" height="370" /></a>En 65 ans, Curver, spécialisée dans la production et la vente de produits ménagers en plastique pour la maison et les loisirs est devenue une entreprise internationale. Forte d'une innovation constante, la société qui propose des poubelles, des rangements, du bricolage, tant que c'est en plastique, a choisi de moderniser son logo qui s’aplatit, s'épure de ses reliefs et ombrés, s'émancipe de son emblème vieillissant, proche d'une carotte de tabac horizontale, pour ne garder que son rouge, plutôt doux, et son cartouche à la forme iconique, berceau d'une typographie sans serif et sereine.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12316</wp:post_id>
		<wp:post_date><![CDATA[2015-11-02 21:31:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-02 20:31:37]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
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		<wp:comment>
			<wp:comment_id>278958</wp:comment_id>
			<wp:comment_author><![CDATA[imi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sv-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sv-design.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.194.75.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-03 12:19:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-03 11:19:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comme souvent ces derniers temps ... refonte aseptisée de logo  qui donne un résultat avec très peu de personnalité et d'engagements...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>279132</wp:comment_id>
			<wp:comment_author><![CDATA[Graphik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a-ghocane@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[87.231.116.67]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-05 19:19:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-05 18:19:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Entre nous, un changement d'identité visuelle axé sur le "flat design" témoigne plus d'une démarche de réduction des coûts que de "volonté artistique et simpliste".

Maintenant reste à trouver la solution pour que les graphistes tire leur épingle du jeu. Les services d'une agence peuvent s'avérer trop chers de nos jours. Peut-être faut-il revoir l'approche du design envers les clients qui ont évolué vers une logique de "performance" (coûts) et plus de "moyens" (budget) avant qu'ils ne sombrent face à des modèles Uber-économiques.

A bons entendeurs...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>279255</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-08 11:41:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-08 10:41:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un peu "lazy" ce logo en flat design, minimaliste ne veux pas dire fainéant.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>279293</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.8.238.70]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-09 06:39:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-09 05:39:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Changer la typo, pourquoi pas, mais le symbole faisait la singularité de la marque, il aurait fallu qu'il soit conservé...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>linternaute voit rouge</title>
		<link>http://yannickbourenane.com/preprod/2015/11/04/linternaute-voit-rouge/</link>
		<pubDate>Wed, 04 Nov 2015 20:46:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12320</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_11.2015_LINTERNAUTE.jpg"><img class="aligncenter size-full wp-image-12321" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_11.2015_LINTERNAUTE.jpg" alt="Comparatifs_logos_11.2015_LINTERNAUTE" width="827" height="370" /></a>Fondé en 2000 et désormais édité par CCM Benchmark Group, linternaute.com est l'un des tous premiers portails de contenu français de référence sur Internet. Le site affiche 12 millions de visiteurs uniques, en 2012...Depuis il ne compte plus et a décidé de changer d'identité visuelle. De l'arobase, on passe à la loupe, faisant directement référence aux moteurs de recherche. Le positionnement dans cette catégorie d'un acteur du contenu peut surprendre. Tout comme le rajout du .com et la préemption de la couleur rouge, presque racoleuse. Suite au prochain épisode.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12320</wp:post_id>
		<wp:post_date><![CDATA[2015-11-04 21:46:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-04 20:46:28]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510450164;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11501;}i:1;a:1:{s:2:"id";i:15133;}i:2;a:1:{s:2:"id";i:14806;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>279254</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-08 11:38:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-08 10:38:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas de grosse prise de risque pour ce nouveau logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Nouvelle identité pour la ville de Tours</title>
		<link>http://yannickbourenane.com/preprod/2015/11/05/nouvelle-identite-pour-la-ville-de-tours/</link>
		<pubDate>Thu, 05 Nov 2015 16:40:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12324</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/283_783_LOGO_VILLE.jpg"><img class="aligncenter size-full wp-image-12325" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/283_783_LOGO_VILLE.jpg" alt="283_783_LOGO_VILLE" width="481" height="297" /></a>

La ville de Tours décide de s'appuyer sur son nom et en réserve de proposer l'image d'une tour fortifiée, telle qu'elle existait en triple sur son blason. Découvrez le dossier complet sur le c<a href="http://www.tours.fr/TPL_CODE/TPL_DOSSIERDETAIL/PAR_TPL_IDENTIFIANT/283/29-a-la-une.htm">hangement d'identité</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12324</wp:post_id>
		<wp:post_date><![CDATA[2015-11-05 17:40:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-05 16:40:06]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
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		<wp:comment>
			<wp:comment_id>279168</wp:comment_id>
			<wp:comment_author><![CDATA[David Grand]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[david.grand@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.217.184.17]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-06 07:40:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-06 06:40:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Wow, c'est un logo très réussi et qui je pense, jouera correctement son rôle pour représenter la ville de Tours. Félicitation à l'équipe en charge de ce projet!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>279172</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-06 11:02:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-06 10:02:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La tour en réserve est une très bonne idée pour limiter l'effet kitsch et moderniser l'ensemble mais le choix de la typo, surtout en noir, enlève toute personnalité à l'ensemble. Ce n'est pas un logo, c'est juste du texte...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>279178</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-06 16:24:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-06 15:24:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dommage effectivement de n'avoir pas trouvé une typo qui singularise ce logo un peu plus. Après les affres de son accouchement c'est vraiment minimaliste...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>279253</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-08 11:36:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-08 10:36:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La singularité / personalité du logo est donnée par le symbole au dessus du "U", pour moi c'est suffisant, pas besoin de customiser la typo juste pour la forme. On est quant même parti de loin (cf. http://cccod.fr/wp-content/uploads/2015/01/logo-ville-tours.png )]]></wp:comment_content>
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	<item>
		<title>Des logos très ressemblants</title>
		<link>http://yannickbourenane.com/preprod/2015/11/06/des-logos-tres-ressemblants/</link>
		<pubDate>Thu, 05 Nov 2015 23:59:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12327</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/11057229_852084818240908_5234136034662134947_o.jpg"><img class="aligncenter size-full wp-image-12328" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/11057229_852084818240908_5234136034662134947_o.jpg" alt="11057229_852084818240908_5234136034662134947_o" width="679" height="960" /></a>

C'est vendredi, tout est permis. Aujourd'hui, nous avons piqué cette image de logos ressemblants sur l'excellente page Facebook d'H5. On retrouve les logos de Bouygues, Trip Advisor, Air BNB, Blue Tooth etc.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12327</wp:post_id>
		<wp:post_date><![CDATA[2015-11-06 00:59:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-05 23:59:55]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="plagiats"><![CDATA[Plagiats]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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		<wp:comment>
			<wp:comment_id>279179</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-06 16:25:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-06 15:25:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A ce niveau là de ressemblance...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>279252</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-08 11:28:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-08 10:28:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En logos les bons symboles reviennent souvant ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>279313</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.220.22.185]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-09 20:07:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-09 19:07:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[D'ailleurs le S de Seiyu Stores/Sennheiser me rappelle également celui de la marque d'électroménager Sauter...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>279375</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-11 18:01:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-11 17:01:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et le b de beats et le même que celui de Paul Bocuse]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>279798</wp:comment_id>
			<wp:comment_author><![CDATA[Olivier]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sacpub.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.207.197.70]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-17 11:02:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-17 10:02:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il arrive que les logos se ressemblent étrangement, quand les graphistes se sont inspirés (trop?) de logos existants. Si ce plagiat est rendu public, cela peut avoir un effet néfaste sur la marque incriminée. Le professionnalisme est ici une question de respect du travail des autres, mais attention le plagiat peut aller dans les deux sens : parfois c'est une petite marque qui reprend un logo archi-connu, mais d'autres fois c'est une multinationale qui pille le travail d'un petit graphiste.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>282106</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.25.218.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-12-01 22:09:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-12-01 21:09:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Parfois le plagiat est involontaire aussi.
Une fois j'ai créé un logo pour une agence d'architecte, 3 mois après sa mise en prod on s'est rendu compte que la chaîne Jimmy avait un logo quasi identique :/]]></wp:comment_content>
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	</item>
	<item>
		<title>Un logo en forme de bol d&#039;air frais</title>
		<link>http://yannickbourenane.com/preprod/2015/11/09/un-logo-en-forme-de-bol-dair-frais/</link>
		<pubDate>Mon, 09 Nov 2015 21:15:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12331</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_08.2015_DUBLIN.jpg"><img class="aligncenter size-full wp-image-12351" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_08.2015_DUBLIN.jpg" alt="Comparatifs_logos_08.2015_DUBLIN" width="827" height="370" /></a>La ville de Dublin, également capitale de l'Irlande, a choisi de confier à la deisgner Annie Atkins son identité visuelle pour attirer davantage de touristes, son nouveau crédo : être la 2ème ville la plus sympathique au monde, après Sidney, mais tellement plus proche.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/visit-dublin-600.jpg"><img class="aligncenter size-full wp-image-12332" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/visit-dublin-600.jpg" alt="visit-dublin-600" width="600" height="351" /></a>
<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Annie-Atkins-logo-design-Dublin-7.png"><img class="aligncenter size-full wp-image-12333" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Annie-Atkins-logo-design-Dublin-7.png" alt="Annie-Atkins-logo-design-Dublin-7" width="520" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Annie-Atkins-logo-design-Dublin-2.png"><img class="aligncenter size-full wp-image-12334" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Annie-Atkins-logo-design-Dublin-2.png" alt="Annie-Atkins-logo-design-Dublin-2" width="520" height="321" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Annie-Atkins-logo-design-Dublin-4.png"><img class="aligncenter size-full wp-image-12335" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Annie-Atkins-logo-design-Dublin-4.png" alt="Annie-Atkins-logo-design-Dublin-4" width="520" height="321" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Annie-Atkins-logo-design-Dublin-3.png"><img class="aligncenter size-full wp-image-12336" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Annie-Atkins-logo-design-Dublin-3.png" alt="Annie-Atkins-logo-design-Dublin-3" width="520" height="321" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/CR1PmlGWIAA92yO.jpg"><img class="aligncenter size-full wp-image-12337" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/CR1PmlGWIAA92yO.jpg" alt="CR1PmlGWIAA92yO" width="598" height="311" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12331</wp:post_id>
		<wp:post_date><![CDATA[2015-11-09 22:15:13]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="dublin"><![CDATA[dublin]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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	<item>
		<title>Heritttttage Balllll, le nouveau logoooo</title>
		<link>http://yannickbourenane.com/preprod/2015/11/10/12339/</link>
		<pubDate>Mon, 09 Nov 2015 23:36:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12339</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-1.gif"><img class="aligncenter size-full wp-image-12342" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-1.gif" alt="pentagram-logo-design-AIA-Heritage-Ball-2015-1" width="520" height="317" /></a>Heritage Ball, bal du patrimoine, est le gala de bienfaisance de New York qui réunit architectes, designers et autres professionnels de l'industrie. Pour l'édition 2015, les organisateurs ont choisi de confier leur identité visuelle à Pentagram, qui a voulu représenter le "caractère adaptable de l'architecture". D'un bleu éclatant, le mouvement évoque étrangement celui du trombone sans créer de lien immédiat avec le sujet... Mais son caractère ludique le rend très attachant... Attention, ne le fixez pas trop longuement.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-2.png"><img class="aligncenter size-full wp-image-12341" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-2.png" alt="pentagram-logo-design-AIA-Heritage-Ball-2015-2" width="520" height="450" /></a>

<!--more--> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-2.gif"><img class="aligncenter size-full wp-image-12340" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-2.gif" alt="pentagram-logo-design-AIA-Heritage-Ball-2015-2" width="520" height="63" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-4.png"><img class="aligncenter size-full wp-image-12343" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-4.png" alt="pentagram-logo-design-AIA-Heritage-Ball-2015-4" width="520" height="2140" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-2-1.png"><img class="aligncenter size-full wp-image-12344" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-2-1.png" alt="pentagram-logo-design-AIA-Heritage-Ball-2015-2-1" width="520" height="450" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-3.gif"><img class="aligncenter size-full wp-image-12345" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-3.gif" alt="pentagram-logo-design-AIA-Heritage-Ball-2015-3" width="520" height="520" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-3.png"><img class="aligncenter size-full wp-image-12346" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/pentagram-logo-design-AIA-Heritage-Ball-2015-3.png" alt="pentagram-logo-design-AIA-Heritage-Ball-2015-3" width="520" height="450" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12339</wp:post_id>
		<wp:post_date><![CDATA[2015-11-10 00:36:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-09 23:36:34]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[12339]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510583378;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1029;}i:1;a:1:{s:2:"id";i:6883;}i:2;a:1:{s:2:"id";i:1008;}}}}]]></wp:meta_value>
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		<title>Quand une marque devient un acronyme</title>
		<link>http://yannickbourenane.com/preprod/2015/11/11/quna-dune-marque-devient-un-acronyme/</link>
		<pubDate>Tue, 10 Nov 2015 23:48:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12353</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_ANDF_11.2015.jpg"><img class="aligncenter size-full wp-image-12354" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_ANDF_11.2015.jpg" alt="Comparatifs_logos_ANDF_11.2015" width="827" height="370" /></a>Veut-elle se caher ? L'agence Nationale des Fréquences a choisi de réduire l'encombrement de son nom de marque à ANFR, un nom qui s'ajoute à la longue liste des agences et associations françaises au nom parfois trop abscons. L'ajout de ce niveau d'opacité vient nourrir les interrogations qui flottent autour de leur activité : l'agence veille et distribue les licences d'utilisation des 157 000 antennes relais en France, les 15 000 antennes de téléphonies mobiles très haut débit. L'établissement public propose une identité modernisée aux couleurs davantage nationales et donc institutionnelles. La valorisation du mot "fréquence" traité  en rose peut interroger.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12353</wp:post_id>
		<wp:post_date><![CDATA[2015-11-11 00:48:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-10 23:48:35]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<wp:comment>
			<wp:comment_id>279374</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-11 17:58:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-11 16:58:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas fan du rose et du violet du nouveau logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Oh le nouveau logo de l&#039;Opéra de Saint Etienne</title>
		<link>http://yannickbourenane.com/preprod/2015/11/12/oh-le-nouveau-logo-de-lopera-de-saint-etienne/</link>
		<pubDate>Wed, 11 Nov 2015 23:54:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12357</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_08.2015_opera_saint_etienne.jpg"><img class="aligncenter size-full wp-image-12358" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_08.2015_opera_saint_etienne.jpg" alt="Comparatifs_logos_08.2015_opera_saint_etienne" width="827" height="370" /></a>Voici une belle réussite d'identité et de territoire visuels pou l'<a href="http://www.operatheatredesaintetienne.fr/otse/">Opéra Saint-Étienne</a>, ville qui signe là son caractère avant-gardiste. Par un simple jeu typographique mené par l'agence Graphéine, le bas du O est coupé pour devenir l'accent du E et proposer un univers chantant, osé et ludique. Tout le territoire visuel se déroule et s'apprécie. Seule la notion de théâtre est perdue du nom de marque.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/5-le-concept-du-logo-opera-typo-800x248.gif"><img class="aligncenter size-full wp-image-12362" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/5-le-concept-du-logo-opera-typo-800x248.gif" alt="5-le-concept-du-logo-opera-typo-800x248" width="800" height="248" /></a>
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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/19-affiches-opera-saint-etienne-800x1401.jpg"><img class="aligncenter size-full wp-image-12359" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/19-affiches-opera-saint-etienne-800x1401.jpg" alt="19-affiches-opera-saint-etienne-800x1401" width="800" height="1401" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/tramway-800x533.jpg"><img class="aligncenter size-full wp-image-12360" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/tramway-800x533.jpg" alt="tramway-800x533" width="800" height="533" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/13-campagne-saison-opera-saint-etienne-sourire-portrait-800x592.jpg"><img class="aligncenter size-full wp-image-12361" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/13-campagne-saison-opera-saint-etienne-sourire-portrait-800x592.jpg" alt="13-campagne-saison-opera-saint-etienne-sourire-portrait-800x592" width="800" height="592" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/10-papeterie-opera-saint-etienne-design-800x563.jpg"><img class="aligncenter size-full wp-image-12363" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/10-papeterie-opera-saint-etienne-design-800x563.jpg" alt="10-papeterie-opera-saint-etienne-design-800x563" width="800" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/8-motif-logo-opera1-800x566.gif"><img class="aligncenter size-full wp-image-12364" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/8-motif-logo-opera1-800x566.gif" alt="8-motif-logo-opera1-800x566" width="800" height="566" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/26-affiche-opera-rue-800x489.jpg"><img class="aligncenter size-full wp-image-12365" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/26-affiche-opera-rue-800x489.jpg" alt="26-affiche-opera-rue-800x489" width="800" height="489" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/16-affiches-saison-opera-visages-800x1419.jpg"><img class="aligncenter size-full wp-image-12366" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/16-affiches-saison-opera-visages-800x1419.jpg" alt="16-affiches-saison-opera-visages-800x1419" width="800" height="1419" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12357</wp:post_id>
		<wp:post_date><![CDATA[2015-11-12 00:54:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-11 23:54:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[oh-le-nouveau-logo-de-lopera-de-saint-etienne]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_value><![CDATA[{{unknown}}]]></wp:meta_value>
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			<wp:comment_id>282214</wp:comment_id>
			<wp:comment_author><![CDATA[jeff]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rterrt@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.234.11.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-12-02 22:04:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-12-02 21:04:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Magnifique et très pro. À l'américaine... Une grande réussite. J'adore!]]></wp:comment_content>
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		<title>10 rebranding d&#039;Ikea</title>
		<link>http://yannickbourenane.com/preprod/2015/11/13/6-rebranding-en-kit-dikea/</link>
		<pubDate>Thu, 12 Nov 2015 23:10:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12368</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-09-à-21.58.06.png"><img class="aligncenter size-full wp-image-12369" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-09-à-21.58.06.png" alt="Capture d’écran 2015-11-09 à 21.58.06" width="2036" height="1116" /></a>C'est vendredi et la marque Suédoise Ikea ne cesse d'inspirer, le web pullule de propositions de rebranding de toute nature et cette fois, c'est Freytag Anderson qui se distingue en réimaginant un logo en kit pour IKEA via <em>ICON</em> magazine + quelques 9 autres rebranding dénichés sur la toile.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-09-à-21.57.49.png"><img class="aligncenter size-full wp-image-12370" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-09-à-21.57.49.png" alt="Capture d’écran 2015-11-09 à 21.57.49" width="1136" height="360" />
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<img class="aligncenter size-full wp-image-12371" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-09-à-21.57.59.png" alt="Capture d’écran 2015-11-09 à 21.57.59" width="1548" height="486" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-09-à-21.58.17.png"><img class="aligncenter size-full wp-image-12372" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-09-à-21.58.17.png" alt="Capture d’écran 2015-11-09 à 21.58.17" width="2042" height="1142" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-09-à-21.58.23.png"><img class="aligncenter size-full wp-image-12373" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-09-à-21.58.23.png" alt="Capture d’écran 2015-11-09 à 21.58.23" width="1956" height="992" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-09-à-21.57.27.png"><img class="aligncenter size-full wp-image-12374" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-09-à-21.57.27.png" alt="Capture d’écran 2015-11-09 à 21.57.27" width="1804" height="1050" /></a><!--more-->

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/c25e459035251.562b2c074367c.jpg"><img class="aligncenter size-full wp-image-12392" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/c25e459035251.562b2c074367c.jpg" alt="c25e459035251.562b2c074367c" width="600" height="300" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/ace20aece775edb7ef5dae09512567bf.jpg"><img class="aligncenter size-full wp-image-12393" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/ace20aece775edb7ef5dae09512567bf.jpg" alt="ace20aece775edb7ef5dae09512567bf" width="236" height="236" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/FINAL-PRINTS-03.png"><img class="aligncenter size-full wp-image-12394" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/FINAL-PRINTS-03.png" alt="FINAL+PRINTS-03" width="500" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/8cf08023925913.5632b1aee6028.png"><img class="aligncenter size-full wp-image-12395" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/8cf08023925913.5632b1aee6028.png" alt="8cf08023925913.5632b1aee6028" width="600" height="299" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/449642646_640.jpg"><img class="aligncenter size-full wp-image-12396" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/449642646_640.jpg" alt="449642646_640" width="640" height="360" /></a>]]></content:encoded>
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		<wp:post_id>12368</wp:post_id>
		<wp:post_date><![CDATA[2015-11-13 00:10:42]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-12 23:10:42]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[6-rebranding-en-kit-dikea]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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	<item>
		<title>Merck... Un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2015/11/16/merck-un-nouveau-logo/</link>
		<pubDate>Sun, 15 Nov 2015 23:29:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12389</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_08.2015_MERCK.jpg"><img class="aligncenter size-full wp-image-12390" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_08.2015_MERCK.jpg" alt="Comparatifs_logos_08.2015_MERCK" width="827" height="370" /></a>Les laboratoires Merck ont dévoilé mi-octobre une nouvelle identité visuelle qui globalement suscite l'effroi dans les forums de designers, notamment en raison du dessin de ses lettres. Force est de constater que le logo, certes doté d'une forte personnalité, déploie un univers large et cohérent et s'inspire du monde de la science vu au microscope, ce qui paraît légitime. Enfin, même si elle paraît vieillotte pour certain, l'identité est lisible et reconnaissable.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_typeface.png"><img class="aligncenter size-full wp-image-12398" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_typeface.png" alt="merck_typeface" width="1000" height="562" /></a><!--more-->
Conçue par l'agence futurebrand, voici l'univers qu'elle déploie.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_inspiration_03.jpg"><img class="aligncenter size-full wp-image-12400" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_inspiration_03.jpg" alt="merck_inspiration_03" width="1000" height="903" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_applications.jpg"><img class="aligncenter size-full wp-image-12401" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_applications.jpg" alt="merck_applications" width="1000" height="562" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_magazine_02.jpg"><img class="aligncenter size-full wp-image-12402" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_magazine_02.jpg" alt="merck_magazine_02" width="1000" height="562" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_logo_colors.jpg"><img class="aligncenter size-full wp-image-12403" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_logo_colors.jpg" alt="merck_logo_colors" width="1000" height="562" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_signage_02.jpg"><img class="aligncenter size-full wp-image-12404" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_signage_02.jpg" alt="merck_signage_02" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_banners.jpg"><img class="aligncenter size-full wp-image-12405" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_banners.jpg" alt="merck_banners" width="1000" height="1500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_billboard.jpg"><img class="aligncenter size-full wp-image-12406" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_billboard.jpg" alt="merck_billboard" width="1000" height="562" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_covers.jpg"><img class="aligncenter size-full wp-image-12407" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_covers.jpg" alt="merck_covers" width="1000" height="562" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_backdrops.jpg"><img class="aligncenter size-full wp-image-12408" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_backdrops.jpg" alt="merck_backdrops" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_inspiration_01.jpg"><img class="aligncenter size-full wp-image-12409" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_inspiration_01.jpg" alt="merck_inspiration_01" width="1000" height="688" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_signage.jpg"><img class="aligncenter size-full wp-image-12410" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_signage.jpg" alt="merck_signage" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_typeface1.png"><img class="aligncenter size-full wp-image-12411" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_typeface1.png" alt="merck_typeface" width="1000" height="562" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_m_various.jpg"><img class="aligncenter size-full wp-image-12412" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_m_various.jpg" alt="merck_m_various" width="1000" height="562" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_inspiration_02.jpg"><img class="aligncenter size-full wp-image-12413" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_inspiration_02.jpg" alt="merck_inspiration_02" width="1000" height="590" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_logo_detail.png"><img class="aligncenter size-full wp-image-12414" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/merck_logo_detail.png" alt="merck_logo_detail" width="1000" height="300" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12389</wp:post_id>
		<wp:post_date><![CDATA[2015-11-16 00:29:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-15 23:29:47]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[merck-un-nouveau-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>279602</wp:comment_id>
			<wp:comment_author><![CDATA[imi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sv-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sv-design.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.194.75.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-16 17:42:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-16 16:42:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[...du sabotage...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>279603</wp:comment_id>
			<wp:comment_author><![CDATA[chadlo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[chadlo@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.57.52.4]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-16 20:27:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-16 19:27:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[beurck 

un logo adapté peut être  pour une chaîne TV pour enfants  mais certainement pas pour un labo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>280555</wp:comment_id>
			<wp:comment_author><![CDATA[une fille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unefille@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[87.91.36.247]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-22 01:39:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-22 00:39:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ça pique.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>280973</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://pascaldesbled.wix.com/systemd</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.94.48.75]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-23 23:17:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-23 22:17:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est osé... surprenant... risqué... mais cohérent... organique... un brin stylé fin des années 80... frais, ludique et positif... bref,  je crois que j'aime.]]></wp:comment_content>
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	<item>
		<title>Rafraichissement de Dropbox</title>
		<link>http://yannickbourenane.com/preprod/2015/12/22/rafraichissement-de-dropbox/</link>
		<pubDate>Tue, 22 Dec 2015 21:31:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12418</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_11.2015_DROPBOX.jpg"><img class="aligncenter size-full wp-image-12419" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_11.2015_DROPBOX.jpg" alt="Comparatifs_logos_11.2015_DROPBOX" width="827" height="370" /></a><span class="st">Dropbox propose un service sécurisé de stockage et de partage en ligne de fichiers, notamment de fichiers lourds. La start-up californienne grandit et a choisi d'arborer une identité visuelle moins condensée, tout simplement plus à l'aise tout en restant simple, aux couleurs et aux signes inchangés. La lecture en est simplifiée, l'image se décontracte.</span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12418</wp:post_id>
		<wp:post_date><![CDATA[2015-12-22 22:31:32]]></wp:post_date>
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		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<wp:comment>
			<wp:comment_id>284199</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-12-24 12:42:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-12-24 11:42:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ressemble beaucoup a Google, Lenovo, Dailymotion, Logitech ...]]></wp:comment_content>
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	<item>
		<title>le logo d&#039;Eurosport se reconcentre</title>
		<link>http://yannickbourenane.com/preprod/2015/11/22/12422/</link>
		<pubDate>Sun, 22 Nov 2015 21:42:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12422</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_EUROSPORT_11.2015.jpg"><img class="aligncenter size-full wp-image-12423" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_EUROSPORT_11.2015.jpg" alt="Comparatifs_logos_EUROSPORT_11.2015" width="827" height="370" /></a>

La chaîne française au spectre thématique sportif et européen, créée en 1989, s'est aperçu que son nom de marque exprimait déjà toute son offre. Elle s'est ainsi décidée à se séparer de la référence tricolore, de la référence au dynamisme sportif par l'italique et de celle aux étoiles du drapeau européen pour se concentrer sur sa lisibilité et son identité. Résultat : devenu monochrome, le logo porte l'étoile seule, intégrée au nom et devient son emblème. Un emblème qui assurer la liaison avec l'ancienne identité mais qui évoque également les stars du monde sportif et l'émotion qu'elles peuvent nous faire vivre.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12422</wp:post_id>
		<wp:post_date><![CDATA[2015-11-22 22:42:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-22 21:42:24]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<title>L&#039;identité du Ritz-Carlton se rééquilibre</title>
		<link>http://yannickbourenane.com/preprod/2015/11/24/12425/</link>
		<pubDate>Mon, 23 Nov 2015 23:42:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12425</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_11.2015_RITZ_CARLTON.jpg"><img class="aligncenter size-full wp-image-12426" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_11.2015_RITZ_CARLTON.jpg" alt="Comparatifs_logos_11.2015_RITZ_CARLTON" width="827" height="370" /></a>Créée en 1983 à Boston, la chaîne d'hôtels de luxe Ritz-Carlton qui détient 59 hôtel dans des métropoles touristiques modifie légèrement son identité visuelle. L'esprit est intact, les changements sont cosmétiques. L'emblème du lion et de la couronne sont nettoyés tandis que la typographie s'aligne, finalement l'ensemble paraît plus équilibré mais surtout beaucoup plus sage, voire avec moins d'aspérité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/ritz_carlton_various_stuff.png"><img class="aligncenter size-full wp-image-12439" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/ritz_carlton_various_stuff.png" alt="ritz_carlton_various_stuff" width="2324" height="1300" /></a><!--more-->
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/ritz_carlton_cards.jpg"><img class="aligncenter size-full wp-image-12438" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/ritz_carlton_cards.jpg" alt="ritz_carlton_cards" width="1000" height="667" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/ritz_carlton_blue.png"><img class="aligncenter size-full wp-image-12440" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/ritz_carlton_blue.png" alt="ritz_carlton_blue" width="1000" height="563" /></a>]]></content:encoded>
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		<wp:post_id>12425</wp:post_id>
		<wp:post_date><![CDATA[2015-11-24 00:42:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-23 23:42:30]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<title>Le logo modernisé d&#039;Ethiopian</title>
		<link>http://yannickbourenane.com/preprod/2015/11/25/12428/</link>
		<pubDate>Tue, 24 Nov 2015 23:48:14 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12428</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_11.2015_ETHIOPIAN_AIRLINES.jpg"><img class="aligncenter size-full wp-image-12429" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_11.2015_ETHIOPIAN_AIRLINES.jpg" alt="Comparatifs_logos_11.2015_ETHIOPIAN_AIRLINES" width="827" height="370" /></a>Créée en 1946, la compagnie aérienne Ethiopian Airlines modifie son identité visuelle pour la moderniser. L'emblème des ailes se simplifie, la mention "airlines", superflue, disparaît tandis que de lettres en amharique, la langue officielle de l’Éthiopie apparaissent. Les couleurs nationales sont maintenues, l'ensemble est plus frais et identitaire.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12428</wp:post_id>
		<wp:post_date><![CDATA[2015-11-25 00:48:14]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<wp:comment>
			<wp:comment_id>281298</wp:comment_id>
			<wp:comment_author><![CDATA[Alvar]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Timo.gourdin@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.2.29.220]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-25 21:01:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-25 20:01:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il s'agit d'amharique et non de signes tribaux. Je suppose que c'est la traduction du mot "Ethiopian".]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>281416</wp:comment_id>
			<wp:comment_author><![CDATA[peron]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[cesenghor@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.139.25]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-26 12:36:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-26 11:36:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[il ne s'agit pas de "signes tribaux" mais de lettres en amharique, la langue officielle de l'Ethiopie]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>281728</wp:comment_id>
			<wp:comment_author><![CDATA[Agora41]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[agora-line@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.212.152.29]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-28 19:25:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-28 18:25:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce ne sont pas des signes tribaux, c'est l'alphabet des langues locales ! https://fr.wikipedia.org/wiki/Alphasyllabaire_guèze]]></wp:comment_content>
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		<title>Nouveau logo pour l&#039;ECV</title>
		<link>http://yannickbourenane.com/preprod/2015/11/26/12432/</link>
		<pubDate>Wed, 25 Nov 2015 23:51:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12432</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_11.2015_ECV.jpg"><img class="aligncenter size-full wp-image-12433" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Comparatifs_logos_11.2015_ECV.jpg" alt="Comparatifs_logos_11.2015_ECV" width="827" height="370" /></a>L'École de communication Visuelle réunissant 5 écoles en France avait besoin de modifier son identité visuelle. Parmi les changements visibles, on remarque immédiatement les ambitions d'une école française dont la tagline est anglaise : creative schools &amp; community. L'usage des couleurs et le choix typographique étonne. Pourquoi ne pas avoir confier son identité visuelle à un ancien élève ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12432</wp:post_id>
		<wp:post_date><![CDATA[2015-11-26 00:51:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-25 23:51:45]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510647567;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:6194;}i:1;a:1:{s:2:"id";i:216;}i:2;a:1:{s:2:"id";i:11090;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>281387</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent Cruvellier]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[v.cruvellier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.vincentcruvellier.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.37.78.130]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-11-26 09:04:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-11-26 08:04:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il me semble que le logo a bien été créé par un ancien élève. Agence 4uatre je crois.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>282205</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[71.125.40.84]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-12-02 20:28:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-12-02 19:28:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vincent à raison.
C'est bien l'agence 4uatre qui a conçu le logo, sous la direction d'un des directeurs artistiques (sorti de l'ecv)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>291014</wp:comment_id>
			<wp:comment_author><![CDATA[Pierre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pbsmbs0803@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.146.1.136]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-24 11:44:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-24 09:44:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["On efface tout et on recommence". Quel dommage. Un logo qui se veut dans l'air du temps mais qui ne l'est déjà plus... alors que l'ancien aurait simplement mérité un relifting tant il était intemporel. J'ai l'impression d'avoir affaire à une école de commerce. La baseline anglicisée ne veut strictement rien dire et décridibilise totalement cette école historique. J'ai mal à mon ECV.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Vinci Park devient Indigo</title>
		<link>http://yannickbourenane.com/preprod/2015/12/01/vinci-park-devient-indigo/</link>
		<pubDate>Tue, 01 Dec 2015 05:27:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12443</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-28-à-19.42.55.png"><img class="aligncenter size-full wp-image-12444" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Capture-d’écran-2015-11-28-à-19.42.55.png" alt="Capture d’écran 2015-11-28 à 19.42.55" width="996" height="384" /></a>Un an après sa cession au fonds Ardian et au Crédit agricole Assurances, Vinci Park, ancienne filiale du groupe Vinci, change de nom de marque et devient Indigo. Ce nouveau nom et la stratégie de cet acteur mondial se positionne davantage sur  la mobilité urbaine que sur la place de stationnement seule. Des affiches étaient placardées dans les parkings suivie par l’annonce de la stratégie le 4 novembre 2015 et une campagne d’affichage le lendemain.
<!--more-->Vinci Park avait réalisé 733 millions d'euros de chiffre d'affaires en 2014 et qui emploie 14 000 collaborateurs, est présente dans 14 pays. L'entreprise gère 1,9 million de places de stationnement dans 3900 parkings en ouvrage et 430 000 places en voirie. L'identité visuelle a été conçue par l'agence Seenk.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12443</wp:post_id>
		<wp:post_date><![CDATA[2015-12-01 06:27:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-12-01 05:27:08]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[vinci-park-devient-indigo]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>282049</wp:comment_id>
			<wp:comment_author><![CDATA[MATHIEU Lilian]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lilian@plocimac.net]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.3voie.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.228.201.94]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-12-01 11:12:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-12-01 10:12:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça serait pas mal de nommer les images correctement pour le web… sans espace entre autre !
Safari n'affiche jamais ces images et je suis obligé de changer de navigateur pour cela !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>282333</wp:comment_id>
			<wp:comment_author><![CDATA[achard]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[achardsylviane@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.218.42.70]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-12-03 18:01:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-12-03 17:01:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[la couleur indigo est bleu pourquoi du violet et du rose?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>185 millions de magazines vendus et un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2015/11/30/12448/</link>
		<pubDate>Sun, 29 Nov 2015 23:33:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12448</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-12449" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/CU08PJfW4AETR2S.jpg" alt="CU08PJfW4AETR2S" width="600" height="424" />
Premier groupe de presse en France avec 26 titres (Femmes actuelles, Voiçi, VSD, Geo..), une vingtaine de sites internet et 185 millions d'exemplaires de magazines vendus par an, Prisma Media s'offre une nouvelle identité visuelle. Exit l'épaisseur, la rondeur, et finalement, la féminité présente dans le précédent monogramme, rouge et gris; place est faite à une identité plus angulaire, à un P évidé par des angles plutôt coupants, tel un coin de page. Le nom de marque s'espace et s'étroitise, comme si une nouvelle rigueur s'annonçait.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12448</wp:post_id>
		<wp:post_date><![CDATA[2015-11-30 00:33:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-11-29 23:33:09]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>Un logo clash pour Meatpacking District</title>
		<link>http://yannickbourenane.com/preprod/2015/12/02/le-quartier-de-meatpacking-a-un-logo/</link>
		<pubDate>Wed, 02 Dec 2015 00:58:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12451</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_logo_detail.jpg"><img class="aligncenter size-full wp-image-12452" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_logo_detail.jpg" alt="meatpacking_district_logo_detail" width="1000" height="416" /></a>Le quartier trendy nommé Meatpacking District à New York City a désormais un logo. Un logo clash, voulu à l'image de l'ambiance vibrante et mixte des lieux. Il conjugue harmonieusement deux typographies : la Platform et la Romana.
Ce qui fonctionne bien dès qu'il est appliqué peut paraître plus étrange lorsqu'il n'y a pas le fond u logo est unitaire et non en dichotomie. L'univers suit et peut se révéler troublant lorsque les deux parties sont trop distinctes.
Une belle identité conçue par Base.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_logo.png"><img class="aligncenter size-full wp-image-12453" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_logo.png" alt="meatpacking_district_logo" width="1000" height="416" /></a><!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_store_03.jpg"><img class="aligncenter size-full wp-image-12454" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_store_03.jpg" alt="meatpacking_district_store_03" width="1000" height="1498" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Meatpacking_eventb.jpg"><img class="aligncenter size-full wp-image-12455" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Meatpacking_eventb.jpg" alt="Meatpacking_eventb" width="740" height="560" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_banners_01.jpg"><img class="aligncenter size-full wp-image-12456" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_banners_01.jpg" alt="meatpacking_district_banners_01" width="1000" height="727" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_store_01.jpg"><img class="aligncenter size-full wp-image-12457" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_store_01.jpg" alt="meatpacking_district_store_01" width="1000" height="668" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Meatpacking_Brochure2.jpg"><img class="aligncenter size-full wp-image-12458" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Meatpacking_Brochure2.jpg" alt="Meatpacking_Brochure2" width="1120" height="590" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/MEATPACKING-GIF-V2.gif"><img class="aligncenter size-full wp-image-12459" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/MEATPACKING-GIF-V2.gif" alt="MEATPACKING-GIF-V2" width="500" height="650" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_brochures.jpg"><img class="aligncenter size-full wp-image-12460" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_brochures.jpg" alt="meatpacking_district_brochures" width="1000" height="700" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_card.jpg"><img class="aligncenter size-full wp-image-12461" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_card.jpg" alt="meatpacking_district_card" width="600" height="697" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_banners_02.jpg"><img class="aligncenter size-full wp-image-12462" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_banners_02.jpg" alt="meatpacking_district_banners_02" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_store_02.jpg"><img class="aligncenter size-full wp-image-12463" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/meatpacking_district_store_02.jpg" alt="meatpacking_district_store_02" width="1000" height="668" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Meatpacking-logo.gif"><img class="aligncenter size-full wp-image-12464" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Meatpacking-logo.gif" alt="Meatpacking-logo" width="1772" height="755" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Meatpacking_booklets.jpg"><img class="aligncenter size-full wp-image-12465" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/Meatpacking_booklets.jpg" alt="Meatpacking_booklets" width="1120" height="784" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12451</wp:post_id>
		<wp:post_date><![CDATA[2015-12-02 01:58:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-12-02 00:58:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-quartier-de-meatpacking-a-un-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510521891;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1051;}i:1;a:1:{s:2:"id";i:215;}i:2;a:1:{s:2:"id";i:900;}}}}]]></wp:meta_value>
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	<item>
		<title>Le logo le plus incarné au monde</title>
		<link>http://yannickbourenane.com/preprod/2015/12/04/le-logo-le-plus-incarne-au-monde/</link>
		<pubDate>Fri, 04 Dec 2015 01:05:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12467</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/gerber23n-4-web.jpg"><img class="aligncenter size-full wp-image-12468" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/gerber23n-4-web.jpg" alt="gerber23n-4-web" width="970" height="1033" /></a>C'est vendredi, voici le logo d'une marque de produits infantiles dont le visage est celui d'une dame qui vient de fêter ses 89 ans, <a href="http://www.nydailynews.com/news/national/woman-face-iconic-gerber-baby-logo-turns-89-article-1.2443336">Ann Taylor (ou Truner?) Cook</a>.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/gerber23n-3-web.jpg"><img class="aligncenter size-full wp-image-12469" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/11/gerber23n-3-web.jpg" alt="gerber23n-3-web" width="970" height="1357" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12467</wp:post_id>
		<wp:post_date><![CDATA[2015-12-04 02:05:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-12-04 01:05:23]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[le-logo-le-plus-incarne-au-monde]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="logos-inedits"><![CDATA[Logos Inédits]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509673139;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:688;}i:1;a:1:{s:2:"id";i:83;}i:2;a:1:{s:2:"id";i:181;}}}}]]></wp:meta_value>
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	</item>
	<item>
		<title>Le gestionnaire d&#039;actifs Carmignac aiguise son image</title>
		<link>http://yannickbourenane.com/preprod/2015/12/07/le-gestionnaire-dactifs-carmignac-aiguise-son-image/</link>
		<pubDate>Mon, 07 Dec 2015 08:36:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12474</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/12/Carmignac-Brandimage.jpg"><img class="aligncenter size-full wp-image-12475" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/12/Carmignac-Brandimage.jpg" alt="Carmignac-Brandimage" width="4593" height="2450" /></a>Le Français <a href="http://www.carmignac.fr/fr#">Carmignac</a>, qui gère 52 milliards d'Euros d'actifs, fondé en 1989, vient de lifter son logo avec brand image. L'emblème de la cible et du missile sont maintenus, l'ajout de la signature Risk Manager valorise l'audace, le changement de typographie modernise l'image tandis que le choix des deux verts distingue le gestionnaire d'actifs.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12474</wp:post_id>
		<wp:post_date><![CDATA[2015-12-07 09:36:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-12-07 08:36:18]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-gestionnaire-dactifs-carmignac-aiguise-son-image]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
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	<item>
		<title>Nouveau logo pour nordnet</title>
		<link>http://yannickbourenane.com/preprod/2015/12/13/12477/</link>
		<pubDate>Sun, 13 Dec 2015 20:51:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12477</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/12/Comparatifs_logos_nordnet_12.2015.jpg"><img class="aligncenter size-full wp-image-12478" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/12/Comparatifs_logos_nordnet_12.2015.jpg" alt="Comparatifs_logos_nordnet_12.2015" width="827" height="370" /></a>Le fournisseur d'accès internet né dans le Nord Pas de Calais en 1995 et siégeant à Hem a développé une offre si pertinente qu'en devenant la filiale d'Orange, elle a maintenu son nom de marque, celle du web des "gens du nord". Désormais, c'est son identité visuelle qui a été liftée. L'harmonisation des bas de casse est bienvenue, la meilleure intégration du sourire dans le "e" également. L'ajout des points en début et en fin du nom paraît plus étrange.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12477</wp:post_id>
		<wp:post_date><![CDATA[2015-12-13 21:51:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-12-13 20:51:45]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510268105;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:423;}i:1;a:1:{s:2:"id";i:780;}i:2;a:1:{s:2:"id";i:187;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>283375</wp:comment_id>
			<wp:comment_author><![CDATA[ibas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ibas_fr@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.252.40.117]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-12-14 09:22:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-12-14 08:22:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[les deux points pour "d'un point à l'autre" ... ?

après je suis moyennement fan du lifting....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
			</wp:commentmeta>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>283462</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[71.125.40.84]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2015-12-16 01:02:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2015-12-16 00:02:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le d aussi n'est pas visuellement bien dessiné. Mais c'est un net progrès !
Qui a refait le logo ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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		</wp:comment>
	</item>
	<item>
		<title>Fransat change d&#039;image</title>
		<link>http://yannickbourenane.com/preprod/2015/12/15/fransat-change-dimage/</link>
		<pubDate>Mon, 14 Dec 2015 23:52:10 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12480</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/12/Comparatifs_logos_FRANSAT_12.2015.jpg"><img class="aligncenter size-full wp-image-12481" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/12/Comparatifs_logos_FRANSAT_12.2015.jpg" alt="Comparatifs_logos_FRANSAT_12.2015" width="827" height="370" /></a>B<span class="st">ouquet de télévision par satellite gratuit du groupe Eutelsat, créé en juin 2009 et diffusé via le satellite Eutelsat 5 West,</span> <a href="http://www.fransat.fr/">Fransat</a> inclut les <span class="nowrap">25 chaînes</span> de la TNT gratuite et vient de changer d'identité visuelle. C'est un grand écart. De la capitales à la minuscule, de l'intégrité d'un nom de marque à une dichotomie assez forte : les couleurs s'inversent, le "fran" fait grise mine tandis que la partie "sat" devient particulièrement colorée voire enfantine. Il s'opère un cumul de signes qui ne semblent pas suffisamment consistants les uns avec les autres pour pouvoir encore apprécier la marque.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12480</wp:post_id>
		<wp:post_date><![CDATA[2015-12-15 00:52:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-12-14 23:52:10]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[fransat-change-dimage]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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	<item>
		<title>Lifting du logo Blédina</title>
		<link>http://yannickbourenane.com/preprod/2015/12/17/12483/</link>
		<pubDate>Wed, 16 Dec 2015 23:21:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12483</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/12/Comparatifs_logos_BLEDINA_12.20151.jpg"><img class="aligncenter size-full wp-image-12485" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/12/Comparatifs_logos_BLEDINA_12.20151.jpg" alt="Comparatifs_logos_BLEDINA_12.2015" width="827" height="370" /></a>Marque d'alimentation infantile appartenant au Groupe français Danone, Blédina, les petits pots, s'affranchit de sa signature "du côté des mamans" et retravaille la typographie du nom de la marque. L'esprit est maintenu, l'ensemble s'épure mais prend la forme d'une étiquette, le sourire s'affirme.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12483</wp:post_id>
		<wp:post_date><![CDATA[2015-12-17 00:21:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-12-16 23:21:51]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[12483]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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	<item>
		<title>Totalgaz devient Finagaz</title>
		<link>http://yannickbourenane.com/preprod/2015/12/16/totalgaz-devient-finagaz/</link>
		<pubDate>Tue, 15 Dec 2015 23:33:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12487</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2015/12/Comparatifs_logos_FINALGAZ_12.2015.jpg"><img class="aligncenter size-full wp-image-12488" src="http://yannickbourenane.com/preprod/wp-content/uploads/2015/12/Comparatifs_logos_FINALGAZ_12.2015.jpg" alt="Comparatifs_logos_FINALGAZ_12.2015" width="827" height="370" /></a>"Notre nom a changé mais nos services restent les mêmes". En juin 2015, l'américain UGI rachète Totalgaz et le rebaptise Finagaz, ce qui rappelle que Total était né de la fusion entre Fina et Elf. La boucle se reboucle et <em>« UGI France déjà présent avec Antargaz, renforce sa position sur ce marché qui est le 3<sup>e</sup> en Europe »</em>, indique le groupe. UGI va notamment <em>«accélérer son développement sur le marché de la fourniture de gaz naturel »</em>. L'identité visuelle frappe par le style super-héros de son emblème, plutôt éloigné de la typographie choisie pour le nom de marque, justement.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12487</wp:post_id>
		<wp:post_date><![CDATA[2015-12-16 00:33:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-12-15 23:33:17]]></wp:post_date_gmt>
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			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
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			<wp:comment_content><![CDATA[Quel dommage, c'est pas top top !]]></wp:comment_content>
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	</item>
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		<title>Plus de 100 nouveaux logos en 2015</title>
		<link>http://yannickbourenane.com/preprod/2015/12/26/12491/</link>
		<pubDate>Sat, 26 Dec 2015 21:16:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12491</guid>
		<description></description>
		<content:encoded><![CDATA[Voici un tour d'horizon de 100 nouveaux logos parus en 2015 ainsi que le nom de leur agence de design grâce au blog Branding source.
<h1>Internet</h1>
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-NfZaK9w9Euw/VeXQ6PshSDI/AAAAAAAAkxY/NyuD46XCjvQ/s223/Google-logo-2015.png" alt="" /></td>
<td><big><b>Google</b></big>
Created by: In-house
Launched: September 1, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-zL4NxxcGtWM/Vcrik4IvdTI/AAAAAAAAkn4/fj1Lm5i2Epo/s262/Alphabet-logo-2015.png" alt="" /></td>
<td><big><b>Alphabet</b></big>
Launched: August 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-Sd2AS5CmWIE/VaxZkHYy19I/AAAAAAAAkbc/dkHfngHx34c/s288/Facebook-logo-2015.png" alt="" /></td>
<td><big><b>Facebook</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-9Q4PgSjpT9s/VSraIy1iF7I/AAAAAAAAjs0/9BhIbSRzS4A/s234/Spotify-logo-2015.png" alt="" /></td>
<td><big><b>Spotify</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-krypFU19i90/Vkqa2ig69dI/AAAAAAAAl7Y/XadV0Z_EPLg/s289/Medium-logo-2015.png" alt="" /></td>
<td><big><b>Medium</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-1jsJmYEwVcY/VQdZwES3QdI/AAAAAAAAjd8/gd4UZ4iGit0/s303/Dailymotion-logo-2015.png" alt="" /></td>
<td><big><b>Dailymotion</b></big>
Created by: venturethree</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-VOkTOSe4n7s/VhAMZlXqPiI/AAAAAAAAlSA/mbRJtEYY-Zk/s307/MapQuest-logo-2015.png" alt="" /></td>
<td><big><b>MapQuest</b></big>
Created by: Futurebrand</td>
</tr>
</tbody>
</table>
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-UIAdcqDVdLg/VVl_52dalzI/AAAAAAAAj70/gvkQgcXULIw/s133/Microsoft-Edge-logo-2015.png" alt="" /></td>
<td><big><b>Microsoft Edge</b></big></td>
</tr>
</tbody>
</table>
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-7fHJnrkoE3c/VgIcL6AkRCI/AAAAAAAAlJk/vRWQ0ATxr7g/s152/Opera-logo-2015.png" alt="" /></td>
<td><big><b>Opera</b></big>
Created by: Anti
Revealed: September 22, 2015
Launched: September 22, 2015</td>
</tr>
</tbody>
</table>
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-ziS5Ni5ZWPY/VM8OkxCFNkI/AAAAAAAAi84/WfTw20xUmqY/s244/Panda-logo-2015.png" alt="" /></td>
<td><big><b>Panda Security</b></big>
Created by: Saffron Brand Consultants</td>
</tr>
</tbody>
</table>
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-ZuwjW5yE65A/VmKmLQTnrwI/AAAAAAAAmG4/NW3DMb7GdPk/s198/Episerver-logo-2015.png" alt="" /></td>
<td><big><b>Episerver</b></big>
Created by: Essen International</td>
</tr>
</tbody>
</table>
<h1>Technologies</h1>
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-Lpwf7uyq5Ms/VTRIdLsVEeI/AAAAAAAAjzs/4NoiYF-qFOw/s197/HP-Enterprise-logo-2015.png" alt="" /></td>
<td><big><b>Hewlett Packard Enterprise</b></big>
Created by: Siegel+Gale
Revealed: April 15, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-J3_tqexEO1U/VZz4kO2QscI/AAAAAAAAkVs/Q0AVM8yl3jc/s235/Logitech-logo-2015.png" alt="" /></td>
<td><big><b>Logitech</b></big>
Created by: DesignStudio
Launched: July 8, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-rsDI58ZLa_c/VKpAoNbUILI/AAAAAAAAigQ/flvzNiC4wUI/s141/Seagate-logo-2015.png" alt="" /></td>
<td><big><b>Seagate</b></big>
Created by: Goodby Silverstein &amp; Partners
Revealed: January 4, 2014</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-GYuKoVKgZCo/VSTK8iXanfI/AAAAAAAAjr0/8Mi11qXXnms/s288/Lexmark-logo-2015.png" alt="" /></td>
<td><big><b>Lexmark</b></big>
Revealed: April 7, 2015
Launched: April 7, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-vgzPrmDlZc0/VYIEA7OCGcI/AAAAAAAAkFs/RkPVOUs50xA/s130/BQ-logo-2015.png" alt="" /></td>
<td><big><b>BQ</b></big>
Created by: Saffron Brand Consultants</td>
</tr>
</tbody>
</table>
&nbsp;
<h1>Telecom</h1>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-GZEWHFgVXWs/VelDbW_kAkI/AAAAAAAAkx4/js_a5pMSMTk/s272/Verizon-logo-2015.png" alt="" /></td>
<td><big><b>Verizon</b></big>
Created by: Michael Bierut, Pentagram
Revealed: September 2, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-bDO4lmiodYM/VfouUyzF1BI/AAAAAAAAlE4/jdDRFLZLmRo/s157/Eir-logo-2015.png" alt="" /></td>
<td><big><b>Eir</b></big>
Created by: Moving Brands
Launched: September 16, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-f0fvHSj1eIA/VYIe-C14YJI/AAAAAAAAkGk/VJZNVrj6DfM/s253/Tuenti-logo-2015.png" alt="" /></td>
<td><big><b>Tuenti</b></big>
Created by: Saffron Brand Consultants</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-z-OyUiadGmI/VVgOJaKlcZI/AAAAAAAAj60/7c9fT1-Pzho/s212/Salt-logo-2015.png" alt="" /></td>
<td><big><b>Salt</b></big>
Created by: Prophet</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-KWGyNp8geP0/ViXGo82j7OI/AAAAAAAAlhQ/CWOewaKrquA/s194/Blau-logo-2015.png" alt="" /></td>
<td><big><b>Blau</b></big>
Created by: Lambie-Nairn</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-CF0AolpiNDc/VQDBq9QcWDI/AAAAAAAAjbg/gpQlSEuo460/s305/Rogers-logo-2015.png" alt="" /></td>
<td><big><b>Rogers</b></big>
Created by: Lippincott</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-VKkhGDxulpk/Vba2KQlZWqI/AAAAAAAAkiA/RmChjLwrJHY/s128/DNA_emblem_pink_RGB.png" alt="" /></td>
<td><big><b>DNA</b></big>
Created by: Hasan &amp; Partners</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-o14C1eJBlQc/Vnhoul9q6_I/AAAAAAAAmQ4/X2tiqjD48Z8/s151/Nar-logo-2015.png" alt="" /></td>
<td><big><b>Nar</b></big>
Created by: Landor Associates
Launched: April 6, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-Kwlhk1f2UQY/VN3OXe1Iv2I/AAAAAAAAjFw/dGfQE98qp9I/s173/Singtel-logo-2015.png" alt="" /></td>
<td><big><b>Singtel</b></big>
Launched: January 21, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<h1>Media</h1>
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-qCvFNjGfBAs/VkqHUy2H6CI/AAAAAAAAl6U/KSY_8aYxogg/s306/Turner-logo-2015.png" alt="" /></td>
<td><big><b>Turner Broadcasting</b></big>
Created by: Troika</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-xz-RJTKRnUU/VUBJwW-CpGI/AAAAAAAAj3Y/wff0YS2g614/s128/Alma-Media-logo-2015.png" alt="" /></td>
<td><big><b>Alma Media</b></big>
Created by: Grow</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-2ioESM3Y8oo/Vgu150Ax4dI/AAAAAAAAlQ4/3xrT-QSNnFM/s150/Channel-4-logo-2015.png" alt="" /></td>
<td><big><b>Channel 4</b></big>
Launched: September 29, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-7CLXBDJpG_w/VQmsw4H9j6I/AAAAAAAAjg4/H0BaVwTN2wI/s138/Ren-TV-logo-2015.png" alt="" /></td>
<td><big><b>Ren-TV</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-s9Ib7dH0IDc/VdRUlJ2TezI/AAAAAAAAkrM/t0Cb9q5l9Sk/s194/Een-logo-2015.png" alt="" /></td>
<td><big><b>Één</b></big>
Revealed: August 16, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-j3zwwB2XoU8/VfJm-oonJdI/AAAAAAAAk9o/Y75hoeJmEzI/s173/Canvas-logo-2015.png" alt="" /></td>
<td><big><b>Canvas</b></big>
Created by: Why Not Associates</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-sxVt5z_QsPk/VPmnC9Zh4dI/AAAAAAAAjWw/liYcmY40iOk/s198/Spike-logo-2015.png" alt="" /></td>
<td><big><b>Spike</b></big>
Created by: Blue Marlin
Revealed: March 3, 3015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-c2aYjU-mReo/VkW4xzYbC7I/AAAAAAAAl3Q/MqV0De1y5-Y/s320/Eurosport-logo-2015.png" alt="" /></td>
<td><big><b>Eurosport</b></big>
Created by: Angus Hyland, Pentagram
Launched: November 13, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-lxk6HVdz2ME/VgcyW0SlNNI/AAAAAAAAlMo/9-OQcQd_PdQ/s169/TBS-logo-2015.png" alt="" /></td>
<td><big><b>TBS</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-msGEbwP_uic/VahYYxtsBeI/AAAAAAAAkXs/enPOWv3-RP8/s218/TV-Land-logo-2015.png" alt="" /></td>
<td><big><b>TV Land</b></big>
Launched: June 23, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-mOU7fG3irPg/VYObDEZy29I/AAAAAAAAkKw/oJfoBPaSTT0/s168/Foxtel-Arts-logo-2015.png" alt="" /></td>
<td><big><b>Foxtel Arts</b></big>
Created by: Ink Project</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-Dy5STaLeirk/Ve1kO5W03zI/AAAAAAAAk4Y/_mjLWblqcdo/s128/Ketnet-logo-2015.png" alt="" /></td>
<td><big><b>Ketnet</b></big>
Created by: Eugene and Louise
Launched: August 31, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-CyHl_60_Vfo/VP-DgQ9H8LI/AAAAAAAAjZc/Jpg4qgqaRa0/s129/ABC-Kids-logo-2015.png" alt="" /></td>
<td><big><b>ABC Kids</b></big>
Created by: Hulsbosch</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-tu6RBGCnEOk/VfEkJFOpkFI/AAAAAAAAk7k/UF99yKACsTY/s162/Family-Jr-logo-2015.png" alt="" /></td>
<td><big><b>Family Jr</b></big>
Created by: Roger
Revealed: August 20, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-iII_n7ioTYY/VQC1fr7iHBI/AAAAAAAAjag/uN2UXlx4qFs/s267/Now-TV-logo-2015.png" alt="" /></td>
<td><big><b>Now TV</b></big>
Created by: venturethree</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-ayHQYcaTRH0/VNyOd9snAGI/AAAAAAAAjEI/Dmpa20xOXas/s220/Freeview-logo-2015.png" alt="" /></td>
<td><big><b>Freeview</b></big>
Created by: DixonBaxi
Revealed: February 12, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<h1>Sport</h1>
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-KZ13Giy6zcQ/VbWrzjsG8aI/AAAAAAAAkgY/y2oOr4xXyeg/s160/Tokyo-2020-logo.png" alt="" /></td>
<td><big><b>Tokyo 2020</b></big>
Created by: Kenjiro Sano, Mr Design
Launched: July 24, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-r1uGTjzjM08/VObtLcBoEdI/AAAAAAAAjMo/2aGlIt-_MM8/s194/USL-logo-2015.png" alt="" /></td>
<td><big><b>United Soccer League</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-B_Is1nBdR34/VT2HCCeg2TI/AAAAAAAAj1Q/QLR0811yV08/s160/France-Olympics-logo-2015.png" alt="" /></td>
<td><big><b>French National Olympic Committee</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-1VWjSbX_BZE/VXj4TJXQMGI/AAAAAAAAkBs/99_qsFE9t2Y/s129/Team-Romania-logo-2015.png" alt="" /></td>
<td><big><b>Team Romania</b></big>
Created by: Brandient</td>
</tr>
</tbody>
</table>
&nbsp;
<h1>Finance</h1>
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-21RSLMDVAhU/VmKmMuAJFUI/AAAAAAAAmHE/5sJ2CRnvcy4/s141/IAG-logo-2015.png" alt="" /></td>
<td><big><b>Insurance Australia Group</b></big>
Created by: Landor Associates
Launched: November 12, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-Qrl3Qtx8mwc/VTxDcRsCXiI/AAAAAAAAj0s/KrHhmeW0JMQ/s193/BPER-Banco-logo-2015.png" alt="" /></td>
<td><big><b>BPER Banca</b></big>
Created by: Interbrand
Launched: April 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-9n5xdPiGNAI/VN3a4LmioPI/AAAAAAAAjHE/DQEFuKN17Uw/s250/TransUnion-logo-2015.png" alt="" /></td>
<td><big><b>TransUnion</b></big>
Created by: Avenue</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-CuD05B8_39w/VkqHRx39ppI/AAAAAAAAl58/oqiAjNLkb_Y/s243/Degroof-Petercam-logo-2015.png" alt="" /></td>
<td><big><b>Degroof Petercam</b></big>
Created by: Base Design
Launched: October 1, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<h1>Transports</h1>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-iW9JAQ0jODE/VcRA_Z46sRI/AAAAAAAAkkk/VLD2ncqdwdQ/s266/LATAM-logo-2015.png" alt="" /></td>
<td><big><b>LATAM</b></big>
Created by: Interbrand
Revealed: August 6, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-cFg3-u2bnio/VXGaRhFGu_I/AAAAAAAAkAM/4CyyeUO37A0/s266/Alitalia-logo-2015.png" alt="" /></td>
<td><big><b>Alitalia</b></big>
Created by: Landor Associates
Revealed: June 4, 2015
Launched: June 4, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-N5RCwgVw3ps/VNxHjawr3WI/AAAAAAAAjD4/hZnPBUYLb5c/s142/Transavia-logo-2015.png" alt="" /></td>
<td><big><b>Transavia</b></big>
Created by: Studio Dumbar</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-TiuHy-jFLxc/VV1lNUgsJ_I/AAAAAAAAj-4/KOqIS49CjGs/s188/Wizz-logo-2015.png" alt="" /></td>
<td><big><b>Wizz</b></big>
Created by: Futurebrand
Launched: May 19, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<h1>Tourisme</h1>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/--P-o6Ane0_g/VhB47XQ0xjI/AAAAAAAAlSg/t-Bj5PvRaVA/s128/Best-Western-logo-2015.png" alt="" /></td>
<td><big><b>Best Western</b></big>
Revealed: September 29, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-RYQtiEisWXc/VXA-FaoMMVI/AAAAAAAAj_8/vZLECUopSSo/s246/Accor-Hotels-logo-2015.png" alt="" /></td>
<td><big><b>AccorHotels</b></big>
Created by: W&amp;Cie
Launched: June 3, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-K0-vddcT2sg/VRPl31R0NEI/AAAAAAAAjmk/YLeBk3MUW8U/s320/Hyatt-Centric-logo-2015.png" alt="" /></td>
<td><big><b>Hyatt Centric</b></big>
Created by: Lippincott
Revealed: January 27, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-xN-8nvM-mfQ/VhAMYxHdxUI/AAAAAAAAlR0/mVn3TXw3J3A/s144/Nuo-Hotels-logo-2015.png" alt="" /></td>
<td><big><b>Nuo Hotels</b></big>
Created by: Landor Associates</td>
</tr>
</tbody>
</table>
&nbsp;
<h1>Grandes entreprises</h1>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-ktWaYgsfAcE/ViSN4zlMAAI/AAAAAAAAle4/UmS9mI1r5-s/s320/Merck-logo-2015.png" alt="" /></td>
<td><big><b>Merck KGaA</b></big>
Created by: Futurebrand
Launched: October 15, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-kknfYo9Fhqw/VLelByTt8iI/AAAAAAAAiqk/V0z3nF0mR2A/s268/Electrolux-logo-2015.png" alt="" /></td>
<td><big><b>Electrolux</b></big>
Created by: Prophet
Revealed: January 14, 2015
Launched: January 14, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-SfB4iLjC6ss/VlKHG5lImhI/AAAAAAAAmCs/v5rPSp_eiPM/s146/ThyssenKrupp-logo-2015.png" alt="" /></td>
<td><big><b>ThyssenKrupp</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-ZKkTx1vMFPM/VLxSUj5EIvI/AAAAAAAAiuA/fbJVe_7NKy8/s259/Pitney-Bowes-logo-2015.png" alt="" /></td>
<td><big><b>Pitney Bowes</b></big>
Created by: Futurebrand
Revealed: January 14, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-tqZXKCah2ec/VdXp-yoMdCI/AAAAAAAAksw/zZoKzIATeaU/s251/K%25C3%25A4rcher-logo-2015.png" alt="" /></td>
<td><big><b>Kärcher</b></big>
Created by: MetaDesign</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-0OXW3Lvsook/VT2E9SHo4AI/AAAAAAAAj08/UGQlHnk8ovs/s218/Engie-logo-2015.png" alt="" /></td>
<td><big><b>Engie</b></big>
Created by: Carré Noir
Revealed: April 24, 2015
Launched: April 24, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-CS5X4xHiJl8/VZ5ub6X28SI/AAAAAAAAkWE/cAEqL3QH7to/s320/Heidelberg-logo-2015.png" alt="" /></td>
<td><big><b>Heidelberger Druckmaschinen</b></big>
Created by: Peter Schmidt Group</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-BHCJkR-8fQc/VREFd6ezwJI/AAAAAAAAjmI/tYqAZUFtNIw/s194/DPD-logo-2015.png" alt="" /></td>
<td><big><b>DPD</b></big>
Created by: Lippincott</td>
</tr>
</tbody>
</table>
&nbsp;
<h1>Alimentaire</h1>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-BnodofvtqLc/VniRlIXiiVI/AAAAAAAAmRY/aZgnTMW2KPU/s210/Ruffles-logo-2015.png" alt="" /></td>
<td><big><b>Ruffles</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-LG7fixz1t3o/VRzZMkeKM9I/AAAAAAAAjps/EtwjYOdnoKQ/s187/Kronenbourg-Group-logo-2015.png" alt="" /></td>
<td><big><b>Brasseries Kronenbourg</b></big>
Created by: Carré Noir
Revealed: April 1, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-i9hHcP_0tGo/VYD-PEapYmI/AAAAAAAAkEM/tEimSjm1-wg/s233/Coors-Light-logo-2015.png" alt="" /></td>
<td><big><b>Coors Light</b></big>
Created by: Turner Duckworth</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-ckFAszbNgx0/VfE2j11j4ZI/AAAAAAAAk8o/72eQMulkzHs/s151/Bernhard-Matthews-logo-2015.png" alt="" /></td>
<td><big><b>Bernard Matthews</b></big>
Created by: Brandopus</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-lJaCDwKK_7k/VN3QtexHCKI/AAAAAAAAjF8/KwfYW5NpuFY/s171/Jacobs-logo-2015.png" alt="" /></td>
<td><big><b>Jacob's Biscuits</b></big>
Created by: JKR</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-NQQtqvPTJlI/VfsM0aGU-jI/AAAAAAAAlFw/TFVHDg8m_bw/s153/Greene-King-logo-2015.png" alt="" /></td>
<td><big><b>Greene King IPA</b></big>
Created by: Ziggurat Brands</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-IEFVL_nsrgY/VQpFe_G4QrI/AAAAAAAAjkE/0pHMabPOy6M/s242/Savencia-logo-2015.png" alt="" /></td>
<td><big><b>Savencia</b></big>
Created by: W&amp;Cie
Revealed: March 16, 2016</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-lw6e0d5e8Cw/VlJhQ7KXLHI/AAAAAAAAmCA/yiLljcXNfQA/s183/MER-logo-2015.png" alt="" /></td>
<td><big><b>Mer</b></big>
Created by: Elmwood</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-Xpfvl-TNZMM/Vl_1DJRnl4I/AAAAAAAAmGg/eA0zxzcXSPQ/s160/Appelsientje-logo-2015.png" alt="" /></td>
<td><big><b>Appelsientje</b></big>
Created by: Design Bridge
Launched: November 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-zQjj9EUIKP0/VnhovuQQmlI/AAAAAAAAmQ8/vRDV4iYWIW0/s128/Berrywhite-logo-2015.png" alt="" /></td>
<td><big><b>Berrywhite</b></big>
Created by: Jones Knowles Ritchie
Revealed: 2014
Launched: January 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<h1>Culture</h1>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-r5Xr4ecseoY/VfEkHhl0TcI/AAAAAAAAk7U/VbHSvRoIxnk/s139/Basement-Theatre-logo-2015.png" alt="" /></td>
<td><big><b>Basement Theatre</b></big>
Created by: Studio Alexander</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-xrHSUrV1VQU/VnibZlYt9iI/AAAAAAAAmR0/B8rG6gRtsWc/s188/HKO-logo-2015.png" alt="" /></td>
<td><big><b>Helsinki Philharmonic Orchestra</b></big>
Created by: Bond</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-Lk6z5dL1EiI/Vnk8YzqiRwI/AAAAAAAAmSE/nQd-V4Slg6Q/s195/Opera-Saint-Etienne-logo-2015.png" alt="" /></td>
<td><big><b>Opera Saint-Étienne</b></big>
Created by: Graphéine</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-1Q24PtuVmG8/VnKkaJYEcQI/AAAAAAAAmM8/WgkQqyGIbkw/s150/Atlantic-Theater-Company-logo-2015.png" alt="" /></td>
<td><big><b>Atlantic Theater Company</b></big>
Created by: Paula Scher, Pentagram</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-niTrPrKPk7g/Vnk8ZTgypgI/AAAAAAAAmSI/Nkk4uEZqPPg/s208/Staatsoper-Hamburg-logo-2015.png" alt="" /></td>
<td><big><b>Staatsoper Hamburg</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-fbhuMtzgnyk/VcjxxX94maI/AAAAAAAAkmo/Qn96i1LNsS8/s203/MIA-logo-2015.png" alt="" /></td>
<td><big><b>Minneapolis Institute of Art</b></big>
Created by: Emily Oberman and Michael Bierut, Pentagram</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-FthZeYJXio4/VnK0ySis_qI/AAAAAAAAmOs/4bLmG22CKyo/s132/MCA-Chicago-logo-2015.png" alt="" /></td>
<td><big><b>Museum of Contemporary Art Chicago</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<h1>Education</h1>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-fQFPKufWMtc/VSrgInZEWbI/AAAAAAAAjtU/u12AfiDIrMI/s158/The-New-School-logo-2015.png" alt="" /></td>
<td><big><b>The New School</b></big>
Created by: Paula Scher, Pentagram</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-G7P3BRYFoC4/VQo9SGlEY8I/AAAAAAAAjj0/0w1-9Mj4No0/s160/UCA-logo-2015.png" alt="" /></td>
<td><big><b>University for the Creative Arts</b></big>
Created by: Spin</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-Akp-i8LtAwY/VnKorRCZ_tI/AAAAAAAAmNI/7flIXhNHTsM/s211/KdG-logo-2015.png" alt="" /></td>
<td><big><b>Karel de Grote Hogeschool</b></big>
Created by: Branding Today</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-jY7l4rBHAWU/VWxPHOErnSI/AAAAAAAAj_g/crCsRf5M5sA/s255/Linkoping-University-logo-2015.png" alt="" /></td>
<td><big><b>Linköping University</b></big>
Created by: Furniture
Launched: May 20, 2015</td>
</tr>
</tbody>
</table>
&nbsp;

Autres

&nbsp;

&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-aDq_zyvDSm4/VN3IyWHF5hI/AAAAAAAAjFg/5UekRwjI2NY/s320/Television-Centre-logo-2015.png" alt="" /></td>
<td><big><b>Television Centre</b></big>
Created by: Prophet</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-yh8GjOvvp18/ViZx5y46mbI/AAAAAAAAlms/-7zRJMLIzZk/s151/Mighty-logo-2015.png" alt="" /></td>
<td><big><b>Mighty</b></big>
Created by: Red Antler
Launched: September 16, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-H-jVlA8Mqvg/VXjnS38lW3I/AAAAAAAAkBQ/Sxz73gkB3bI/s218/Innovasjon-Norge-logo-2015.png" alt="" /></td>
<td><big><b>Innovation Norway</b></big>
Created by: Bleed
Revealed: May 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-g_FIhUP6xwU/VQjs050cSwI/AAAAAAAAjew/BcIPRtJ7EKw/s145/Ordnance-Survey-logo-2015.png" alt="" /></td>
<td><big><b>Ordnance Survey</b></big>
Created by: Other London</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-4Z6HM6vljFE/VnKkWeVQjHI/AAAAAAAAmMQ/bmTi1WvpGzw/s134/Leafs-by-Snoop-logo.png" alt="" /></td>
<td><big><b>Leafs by Snoop</b></big>
Created by: Emily Oberman, Pentagram</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-f0z0rswZ_ls/VllWfSf7RlI/AAAAAAAAmFs/1XAvrfsACKA/s198/Designtorget-logo-2015.png" alt="" /></td>
<td><big><b>Designtorget</b></big>
Created by: Kurppa Hosk</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-qEFtlDvpzk8/VnKxP42Id4I/AAAAAAAAmOE/LG5bikYLP9o/s148/Change-Healthcare-logo-2015.png" alt="" /></td>
<td><big><b>Change Healthcare</b></big>
Created by: Prophet</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-SO3XGo-E2v4/VkqHT-bPbyI/AAAAAAAAl6M/l6EzQ2unOxo/s207/Sharing-Economy-UK-logo-2015.png" alt="" /></td>
<td><big><b>Sharing Economy UK</b></big>
Created by: Supple Studio</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/--4iPwObzL5w/VnKxRyqr4gI/AAAAAAAAmOY/PLZ2I70B7Xc/s257/Meatpacking-District-logo-2015.png" alt="" /></td>
<td><big><b>Meatpacking District</b></big>
Created by: Base Design</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-mEgi7k17Ekw/VgKLMf3mh4I/AAAAAAAAlKQ/W2UmUXnHhAM/s307/Lendinvest-logo-2015.png" alt="" /></td>
<td><big><b>Lendinvest</b></big>
Created by: DesignStudio</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-f60rk0gqOjI/VmVma1G2oOI/AAAAAAAAmIo/M8Yb0vfUuhM/s269/Radius-logo-2015.png" alt="" /></td>
<td><big><b>Radius</b></big>
Created by: Kontrapunkt
Revealed: November 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-PZITZ6OKAEk/VPDCrh6QBkI/AAAAAAAAjUk/s5lWoIPby3Q/s160/Charleroi-logo-2015.png" alt="" /></td>
<td><big><b>Charleroi</b></big>
Created by: Pam et Jenny</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-v3b9rkott6s/VniZEu7OndI/AAAAAAAAmRo/r75xfr51fh8/s134/TASZ-logo-2015.png" alt="" /></td>
<td><big><b>Hungarian Civil Liberties Union</b></big>
Created by: Hitka Viktória</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-PIe8ENOhODs/VZFvdK2DLoI/AAAAAAAAkSw/XBZqO4iYqPw/s264/DOT-logo-2015.png" alt="" /></td>
<td><big><b>Din Offentlige Transport</b></big>
Created by: Kontrapunkt</td>
</tr>
</tbody>
</table>
&nbsp;
<h1>Autres</h1>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-pIWEBzPRbiQ/VS529oXQXVI/AAAAAAAAjw0/6848fIAcDyY/s138/Hillary-logo-2015.png" alt="" /></td>
<td><big><b>Hillary for America</b></big>
Created by: Michael Bierut, Pentagram
Revealed: April 12, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-9xiveKsPvyQ/VN284bCdfQI/AAAAAAAAjEw/cf7aLmak_9M/s194/FDP-logo-2015.png" alt="" /></td>
<td><big><b>FDP</b></big>
Revealed: January 6, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-GtpzcoEpKzs/VaxR5ELxT-I/AAAAAAAAkag/FF9muV8d5-Q/s193/Mini-logo-2015.png" alt="" /></td>
<td><big><b>Mini</b></big>
Created by: Bleed
Revealed: June 24, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-Qr7aNeGFQHI/VSu472SbuZI/AAAAAAAAjuM/KA7XjGrGEcc/s232/Renault-logo-2015.png" alt="" /></td>
<td><big><b>Renault</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-RN4DZnlDi-I/VcUzkdS5QxI/AAAAAAAAklA/Setz4Z1nrks/s152/The-National-Lottery-logo-2015.png" alt="" /></td>
<td><big><b>The National Lottery</b></big>
Created by: Wolff Olins</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-3hcJ6sakzp0/VQ-Z2hLP7bI/AAAAAAAAjlY/4OX0SBrh8Wg/s172/Meals-on-Wheels-America-logo-2015.png" alt="" /></td>
<td><big><b>Meals on Wheels America</b></big>
Created by: Duffy &amp; Partners</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-HXp6o8EMlXg/VhHYaargIsI/AAAAAAAAlTo/zP_qklL7fU4/s173/GWR-logo-2015.png" alt="" /></td>
<td><big><b>Great Western Railway</b></big>
Created by: John Rushworth, Pentagram
Launched: September 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-4KIbfMEt26c/Vkqa2C9HksI/AAAAAAAAl7U/rloc1hk7AhE/s222/DFW-logo-2015.png" alt="" /></td>
<td><big><b>Dallas/Fort Worth International Airport</b></big>
Created by: Interbrand</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-gGHZqeVy3Do/VMWXPgpxCiI/AAAAAAAAi30/c7K6Oun5Ntc/s160/Quick-logo-2015.png" alt="" /></td>
<td><big><b>Quick</b></big>
Created by: Carré Noir
Revealed: January 5, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-iYe5eEcFHiE/VYC7b5WSnoI/AAAAAAAAkDI/dUvawEy6s_8/s175/IHOP-logo-2015.png" alt="" /></td>
<td><big><b>IHOP</b></big>
Created by: Tilt
Revealed: June 1, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-yqUmpTbVf64/Vb7WTVKk6gI/AAAAAAAAkjM/8SQEkF6BQcA/s274/Dr-Reddys-logo-2015.png" alt="" /></td>
<td><big><b>Dr. Reddy's</b></big>
Created by: Wolff Olins
Launched: July 1, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-jgxyQoM2p90/Vbis138BeTI/AAAAAAAAkic/MD0XCZZp_7s/s134/Peabody-logo-2015.png" alt="" /></td>
<td><big><b>Peabody Awards</b></big>
Created by: loyalkaspar</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-zEPZI-_hK9g/VfE2is5h-cI/AAAAAAAAk8Y/QKYF9gmua9o/s170/Victoria-logo-2015.png" alt="" /></td>
<td><big><b>Victoria</b></big>
Created by: Designworks</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://1.bp.blogspot.com/-UIlZgfLUFxc/VkqawgUJMrI/AAAAAAAAl7E/LsCx8OTd7ig/s189/Armani-Exchange-logo-2015.png" alt="" /></td>
<td><big><b>Armani Exchange</b></big></td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://2.bp.blogspot.com/-pYliWH9NVyE/VjneP3J0nbI/AAAAAAAAlxk/Zf0wtUBHTN4/s212/Turo-logo-2015.png" alt="" /></td>
<td><big><b>Turo</b></big>
Created by: DesignStudio</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://3.bp.blogspot.com/-t6lNPy3XIl0/VQmsxRA-xSI/AAAAAAAAjg8/dQRnwamnR_Q/s220/Otto-logo-2015.png" alt="" /></td>
<td><big><b>Otto</b></big>
Created by: ErlerSkibbeTönsmann
Launched: March 2, 2015</td>
</tr>
</tbody>
</table>
&nbsp;
<table border="0">
<tbody>
<tr>
<td align="center"><img src="http://4.bp.blogspot.com/-aLA-ZnGL8Hg/VgF71feoLnI/AAAAAAAAlJM/z4enHVumNPc/s204/Circle-K-logo-2015.png" alt="" /></td>
<td><big><b>Circle K</b></big>
Revealed: September 22, 2015</td>
</tr>
</tbody>
</table>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12491</wp:post_id>
		<wp:post_date><![CDATA[2015-12-26 22:16:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2015-12-26 21:16:28]]></wp:post_date_gmt>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>284660</wp:comment_id>
			<wp:comment_author><![CDATA[Yanaki]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yanakidesign@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.235.114.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-04 18:56:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-04 17:56:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'en compte à peine une vingtaine sont résolument modernes. 
Il est navrant de constater que la plupart des grands groupes refusent obstinément de s'émanciper et de faire preuve d'audace. 
On peut ainsi entrevoir leur stratégie globale : 
Le refus de prendre des risques.

Stagner est sans doute plus rentable qu'évoluer mais a long terme ils en paieront le prix ! Certains l'ont compris d'autres non. 
Triste époque.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Vent de fraicheur sur Gumtree</title>
		<link>http://yannickbourenane.com/preprod/2016/01/07/12494/</link>
		<pubDate>Thu, 07 Jan 2016 15:17:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12494</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/00_logonews_gumtree.jpg"><img class="aligncenter size-full wp-image-12495" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/00_logonews_gumtree.jpg" alt="00_logonews_gumtree" width="827" height="370" /></a>Le célèbre site web britannique de petites annonces rafraichit durablement son identité visuelle.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/01_logonews_gumtree.jpg"><img class="aligncenter size-full wp-image-12496" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/01_logonews_gumtree.jpg" alt="01_logonews_gumtree" width="827" height="2482" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/02_logonews_gumtree.jpg"><img class="aligncenter size-full wp-image-12497" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/02_logonews_gumtree.jpg" alt="02_logonews_gumtree" width="827" height="2007" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/03_logonews_gumtree.jpg"><img class="aligncenter size-full wp-image-12498" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/03_logonews_gumtree.jpg" alt="03_logonews_gumtree" width="827" height="1506" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/04_logonews_gumtree.jpg"><img class="aligncenter size-full wp-image-12499" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/04_logonews_gumtree.jpg" alt="04_logonews_gumtree" width="827" height="1545" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/05_logonews_gumtree.jpg"><img class="aligncenter size-full wp-image-12500" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/05_logonews_gumtree.jpg" alt="05_logonews_gumtree" width="827" height="1886" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/06_logonews_gumtree.jpg"><img class="aligncenter size-full wp-image-12501" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/06_logonews_gumtree.jpg" alt="06_logonews_gumtree" width="827" height="1508" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/07_logonews_gumtree.jpg"><img class="aligncenter size-full wp-image-12502" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/07_logonews_gumtree.jpg" alt="07_logonews_gumtree" width="827" height="1992" /></a>

[video width="1920" height="1080" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/animation.mp4"][/video]]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12494</wp:post_id>
		<wp:post_date><![CDATA[2016-01-07 16:17:24]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-01-07 15:17:24]]></wp:post_date_gmt>
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			<wp:meta_key><![CDATA[enclosure]]></wp:meta_key>
			<wp:meta_value><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/animation.mp4
65022
video/mp4
]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>284797</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.219.70.36]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-08 11:16:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-08 10:16:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très sympa et plutôt efficace !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>285329</wp:comment_id>
			<wp:comment_author><![CDATA[Childer]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[olivier@childer.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.childer.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.224.67.240]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-22 21:59:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-22 20:59:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très bon travail, rien à redire vraiment !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>292256</wp:comment_id>
			<wp:comment_author><![CDATA[Peraldi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[octone@obviousdesign.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.44.235.196]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-23 14:17:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-23 12:17:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Superbe travail. Ce n'est plus du lifting à ce niveau]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			</wp:commentmeta>
		</wp:comment>
	</item>
	<item>
		<title>Nouvelle image pour les 35 ans d&#039;Ecover</title>
		<link>http://yannickbourenane.com/preprod/2016/01/10/nouvelle-image-pour-les-35-ans-decover/</link>
		<pubDate>Sun, 10 Jan 2016 20:37:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12505</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/00_logonews_Ecover_01.2016-1.jpg"><img class="aligncenter size-full wp-image-12506" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/00_logonews_Ecover_01.2016-1.jpg" alt="00_logonews_Ecover_01.2016-1" width="827" height="370" /></a>Voici 35 ans qu'Ecover, tel un pionnier de l'écologie, développe des produits de nettoyage, de lessive et d’entretien à partir d’ingrédients végétaux. Désormais distribuée dans près de 40 pays, Ecover lifte l'ensemble de sa gamme de produits à commencer par son identité visuelle. Brièvement, on passe d'une marque mature et masculine à une marque jeune et féminine.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/01_logonews_first_packaging_Ecover.jpg"><img class="aligncenter size-full wp-image-12510" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/01_logonews_first_packaging_Ecover.jpg" alt="01_logonews_first_packaging_Ecover" width="827" height="603" /></a>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/02_logonews_old_packaging_Ecover-1.jpg"><img class="aligncenter size-full wp-image-12507" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/02_logonews_old_packaging_Ecover-1.jpg" alt="02_logonews_old_packaging_Ecover-1" width="827" height="472" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/03_logonews_new_packaging_Ecover.jpg"><img class="aligncenter size-full wp-image-12508" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/03_logonews_new_packaging_Ecover.jpg" alt="03_logonews_new_packaging_Ecover" width="827" height="472" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/04_logonews_new_packaging_Ecover-2.jpg"><img class="aligncenter size-full wp-image-12509" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/04_logonews_new_packaging_Ecover-2.jpg" alt="04_logonews_new_packaging_Ecover 2" width="827" height="782" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12505</wp:post_id>
		<wp:post_date><![CDATA[2016-01-10 21:37:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-01-10 20:37:28]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nouvelle-image-pour-les-35-ans-decover]]></wp:post_name>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
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			<wp:comment_id>284986</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@hotmail.fr]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[71.183.236.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-13 21:00:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-13 20:00:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a un petit problème avec le v et les autres lettres on dirait.]]></wp:comment_content>
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		<title>Nouveau logo pour la ville de Lisieux</title>
		<link>http://yannickbourenane.com/preprod/2016/01/11/nouveau-logo-pour-la-ville-de-lisieux/</link>
		<pubDate>Mon, 11 Jan 2016 19:13:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12519</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/la-ville-de-lisieux-un-nouveau-logo_1.jpg"><img class="aligncenter size-full wp-image-12520" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/la-ville-de-lisieux-un-nouveau-logo_1.jpg" alt="la-ville-de-lisieux-un-nouveau-logo_1" width="323" height="360" /></a>"La Normandie est une région de cœur, une région que l’on aime, une région d’histoire, une région de liberté, qu’on la connaisse ou qu’on la découvre" a déclaré Bernard Aubril, maire de Lisieux en dévoilant le nouveau logo et la nouvelle tagline. La forme du cœur et les couleurs multiples évoquent une certaine chaleur, les sillons quant à eux peuvent évoquer les vitraux. D'après Ouest France, <a href="http://www.ouest-france.fr/normandie/lisieux-14100/lisieux-le-nouveau-logo-coute-7-188-eu-la-ville-3963881">un logo à 7 188 €TTC</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12519</wp:post_id>
		<wp:post_date><![CDATA[2016-01-11 20:13:52]]></wp:post_date>
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		<wp:post_name><![CDATA[nouveau-logo-pour-la-ville-de-lisieux]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		<wp:comment>
			<wp:comment_id>284956</wp:comment_id>
			<wp:comment_author><![CDATA[Comment créer]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ref@commentcreer.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.213.248.48]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-12 21:36:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-12 20:36:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très juste. Un logo vivant qui évoque la Basilique Sainte-Thérese de Lisieux et ses vitraux sans aucun doute.


Une très bonne année créative.

L'équipe Comment créer
www.commentcreer.fr]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>284985</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[71.183.236.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-13 20:59:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-13 19:59:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'interlettrage est assez dur et le S pas très heureux. On dirait qu'ils l'ont dessiné après... 
Pourquoi inclure le prix dans la description ? Ca n'apporte rien.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>285045</wp:comment_id>
			<wp:comment_author><![CDATA[Mr Escher]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[robin.toledo@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.4.44.129]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-15 11:16:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-15 10:16:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moyennement réussi quand même !
Vraiment bizarre la forme bleu foncé…]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>286153</wp:comment_id>
			<wp:comment_author><![CDATA[Yohooo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[logonews@yohooo.org]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.58.224.71]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-16 11:57:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-16 10:57:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Au contraire, la forme bleue foncée est la plus sophistiquée.

Elle rappelle vaguement un cloché]]></wp:comment_content>
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	</item>
	<item>
		<title>Fillon s&#039;incarne en logo</title>
		<link>http://yannickbourenane.com/preprod/2016/01/12/fillon-se-dote-dun-logo/</link>
		<pubDate>Tue, 12 Jan 2016 22:48:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12524</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/A-quoi-nous-fait-penser-le-nouveau-logo-de-campagne-de-Francois-Fillon-1.jpg"><img class="aligncenter size-full wp-image-12525" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/A-quoi-nous-fait-penser-le-nouveau-logo-de-campagne-de-Francois-Fillon-1.jpg" alt="A-quoi-nous-fait-penser-le-nouveau-logo-de-campagne-de-Francois-Fillon-1" width="1280" height="640" /></a>Ce qui frappe, ce n'est pas tant la soi-disant proximité du logo avec celui de la Formule 1, prétendue ressemblance décriée sur les réseaux sociaux. C'est plutôt le recours au marketing qui donne le sentiment que Fillon est en perte de vitesse. Cette identité, voulue astucieuse par son trompe l’œil qui combine monogramme et couleurs nationales, révèlent en réalité tout le caractère anguleux et compliqué du personnage. La "Formule 2017" interroge plus qu'elle ne rassure ou répond.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12524</wp:post_id>
		<wp:post_date><![CDATA[2016-01-12 23:48:34]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<wp:comment>
			<wp:comment_id>284980</wp:comment_id>
			<wp:comment_author><![CDATA[Florent Lucas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florent-lucas@laposte.net]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.130.12.88]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-13 18:22:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-13 17:22:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il est prêt pour les présidentielles de 88 avec ce logo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>286152</wp:comment_id>
			<wp:comment_author><![CDATA[Yohooo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[logonews@yohooo.org]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.58.224.71]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-16 11:55:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-16 10:55:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Diagonales et bleu blanc rouge ...

ça me rappel Air France :
http://www.sebastienbouyssou.com/wp-content/uploads/2009/02/airfrance_1975.jpg]]></wp:comment_content>
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	<item>
		<title>Les villes se parent de nouveaux logos</title>
		<link>http://yannickbourenane.com/preprod/2016/01/14/les-villes-se-parent-de-nouveaux-logos/</link>
		<pubDate>Thu, 14 Jan 2016 21:19:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12528</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi. Nouvelle fournée de logos de ville avec Dunkerque et l'esprit chaleureux du Nord Pas de Calais qui choisit une identité conviviale et illustrative, Quimperlé qui en appelle à la modernité par la rupture, Collioure qui évoque le fauvisme et Mons qui chercher à se positionner à la jonction de la culture et de l'international. Sans oublier Narbonne, dans une logique plus traditionnelle mais épurée. Bonne chance à tous ces projets.

<img class="aligncenter size-full wp-image-12529" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/Capture-d’écran-2016-01-14-à-22.15.27.png" alt="Capture d’écran 2016-01-14 à 22.15.27" width="896" height="350" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/le-nouveau-logo-de-quimperle-communaute-est-constitue-de_2700706_551x405p.jpg"><img class="aligncenter size-full wp-image-12530" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/le-nouveau-logo-de-quimperle-communaute-est-constitue-de_2700706_551x405p.jpg" alt="le-nouveau-logo-de-quimperle-communaute-est-constitue-de_2700706_551x405p" width="551" height="405" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/Capture-d’écran-2016-01-14-à-22.15.47.png"><img class="aligncenter size-full wp-image-12531" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/Capture-d’écran-2016-01-14-à-22.15.47.png" alt="Capture d’écran 2016-01-14 à 22.15.47" width="492" height="534" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/Capture-d’écran-2016-01-14-à-22.15.54.png"><img class="aligncenter size-full wp-image-12532" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/Capture-d’écran-2016-01-14-à-22.15.54.png" alt="Capture d’écran 2016-01-14 à 22.15.54" width="934" height="306" />
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/Capture-d’écran-2016-01-14-à-22.19.15.png"><img class="aligncenter size-full wp-image-12534" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/01/Capture-d’écran-2016-01-14-à-22.19.15.png" alt="Capture d’écran 2016-01-14 à 22.19.15" width="668" height="438" /></a>]]></content:encoded>
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		<wp:post_id>12528</wp:post_id>
		<wp:post_date><![CDATA[2016-01-14 22:19:03]]></wp:post_date>
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			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[71.183.236.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-30 00:13:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-29 23:13:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vous êtes mort ?
Il n'y a plus de nouvelles depuis un bon moment maintenant.]]></wp:comment_content>
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			<wp:comment_id>285689</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-01-31 21:57:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-01-31 20:57:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le Dunkerque est original pour un logo de ville]]></wp:comment_content>
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	</item>
	<item>
		<title>Logo lifté pour les salons Mipim et Mapic</title>
		<link>http://yannickbourenane.com/preprod/2016/02/02/12540/</link>
		<pubDate>Tue, 02 Feb 2016 09:32:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12540</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Capture-d’écran-2016-02-02-à-10.20.04.png"><img class="aligncenter size-full wp-image-12541" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Capture-d’écran-2016-02-02-à-10.20.04.png" alt="Capture d’écran 2016-02-02 à 10.20.04" width="1456" height="858" /></a><span class="siteMotto">Un des leaders mondiaux dans l'organisation de salons professionnels</span>, le groupe Reed Midem a choisi de renforcer son positionnement en modifiant son identité visuelle. Ainsi les salons professionnels spécialisés dans l'immobilier, les MIPIM et MAPIC voient leur typographie légèrement modifiée tandis que leur usage en réserve, probablement pour survivre  à leur usage souvent mixte, notamment en bloc partenaires, les rendent de facto plus clair et lisible. Un changement opéré par Brand Image.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12540</wp:post_id>
		<wp:post_date><![CDATA[2016-02-02 10:32:07]]></wp:post_date>
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	<item>
		<title>Le logo de la région Aquitaine Limousin Poitou-Charentes</title>
		<link>http://yannickbourenane.com/preprod/2016/02/02/le-logo-de-la-region-aquitaine-limousin-poitou-charentes/</link>
		<pubDate>Tue, 02 Feb 2016 21:28:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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<tbody>
<tr>
<td>
<div class="separator"><a href="http://1.bp.blogspot.com/-YgdBQPWn3Fs/Vp4jFkGpJFI/AAAAAAAAmUQ/60aFaBsOWcc/s1600/ALCP-logo-2015.png"><img src="http://1.bp.blogspot.com/-YgdBQPWn3Fs/Vp4jFkGpJFI/AAAAAAAAmUQ/60aFaBsOWcc/s1600/ALCP-logo-2015.png" alt="" width="464" height="141" border="0" /></a></div></td>
</tr>
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D'un pas lourd et consciencieux, le site de la région annonce le nouveau logo de manière administrative : "<em>l’article 2 de la loi instituant la réforme territoriale indique que le nom provisoire de la nouvelle Région « est constitué de la juxtaposition, dans l’ordre alphabétique, des noms des Régions regroupées ». Le nom définitif <strong>devra être adopté avant le 1er juillet 2016</strong> par le Conseil régional nouvellement élu. Et c’est le 1er octobre 2016 que le Conseil d’État validera par décret le nouveau le nom de la future région</em>." Voici le 1er logo de nos 13 nouvelles régions (se substituant aux 22 précendentes).

<img src="http://i63.tinypic.com/35cr5fp.jpg" alt="Image and video hosting by TinyPic" border="0" />

&nbsp;]]></content:encoded>
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		<wp:post_id>12543</wp:post_id>
		<wp:post_date><![CDATA[2016-02-02 22:28:16]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>285931</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-08 13:10:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-08 12:10:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[mon dieu...ma région de coeur...oulalalala]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>286151</wp:comment_id>
			<wp:comment_author><![CDATA[Yohooo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[logonews@yohooo.org]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.58.224.71]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-16 11:46:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-16 10:46:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Maladroit,

Esperons que ce ne soit que temporaire ...]]></wp:comment_content>
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	<item>
		<title>Logo Citroën #jesuiscirconflexe</title>
		<link>http://yannickbourenane.com/preprod/2016/02/05/logo-citroen-jesuiscirconflexe/</link>
		<pubDate>Fri, 05 Feb 2016 08:46:00 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12545</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/IMG_1349.png"><img class="aligncenter size-full wp-image-12546" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/IMG_1349.png" alt="IMG_1349" width="750" height="1334" /></a>

C'est vendredi, le constructeur automobile Citroën détourne sur twitter son logo en référence à la réforme de l'orthographe en cours.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12545</wp:post_id>
		<wp:post_date><![CDATA[2016-02-05 09:46:00]]></wp:post_date>
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		<title>Nouvelle identité pour Uber</title>
		<link>http://yannickbourenane.com/preprod/2016/02/07/12548/</link>
		<pubDate>Sun, 07 Feb 2016 22:20:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12548</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/00_logonews_uber.jpg"><img class="aligncenter size-full wp-image-12550" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/00_logonews_uber.jpg" alt="00_logonews_uber" width="827" height="370" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/00-1_logonews_uber.jpg"><img class="aligncenter size-full wp-image-12552" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/00-1_logonews_uber.jpg" alt="00-1_logonews_uber" width="827" height="370" /></a>Alors qu'en france, la bataille fait toujours rage entre les VTC et les taxis, la maison mère a décidé de modifier l'identité visuelle d'UBER notamment le pictogramme de l'application. Le logo en lui même s'épaissit et gagne en lisibilité. Le pictogramme de l'application reste abscons, entre le signe clanique et le trou de serrure. L'agenda de sortie du nouveau logo le met encore plus prise avec de nombreuses critiques on line. Pour voir la vidé, cliquez ci-dessous.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/00-1_logonews_uber.jpg">
</a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/04_logonews_complement_uber.jpg"><img class="aligncenter size-full wp-image-12551" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/04_logonews_complement_uber.jpg" alt="04_logonews_complement_uber" width="827" height="1665" /></a>

<!--more-->

[video width="640" height="640" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/uber_2016_logo_evolution.mp4"][/video]]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12548</wp:post_id>
		<wp:post_date><![CDATA[2016-02-07 23:20:46]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_key><![CDATA[enclosure]]></wp:meta_key>
			<wp:meta_value><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/uber_2016_logo_evolution.mp4
535624
video/mp4
]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>286097</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-14 21:46:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-14 20:46:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[UBER veut vraisemblablement se débarrasser de l'image "luxe" et "élististe" qu'elle s'était faite. La nouvelle identitée tranche complétement]]></wp:comment_content>
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	<item>
		<title>Les JO de Paris 2024 ont un logo</title>
		<link>http://yannickbourenane.com/preprod/2016/02/09/logo-de-candidature-aux-jeux-olympique-paris-2024/</link>
		<pubDate>Tue, 09 Feb 2016 21:01:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12557</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter" src="http://medias.lequipe.fr/img-photo-jpg/le-logo-officiel-de-la-candidature-de-paris-pour-2024/1500000000646873/0-665-0-70/45d05.jpg" alt="" />Ce mardi 9 février, à 20h24, le logo de Paris 2024 a être projeté sur l'Arc de triomphe lors d’une manifestation publique sur les Champs-Élysées. Plus qu'une identité visuelle, nous faisons face à un outil de communication. Visuellement, le logo est dans les codes de ce type d'événements, la Tour Eiffel, icône sur-utilisée et les couleurs chatoyantes non reproductibles une fois imprimées, étonnent. Selon le communiqué officiel de Paris 2024, ce logo répond à un double enjeu de mobilisation en France et de reconnaissance internationale. A la fois dynamique, iconique, esthétique et symbolique, il véhicule un message positif d'ouverture, de célébration et de modernité. A l’image des Jeux que Paris rêve de proposer au monde à l’été 2024.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Cay3DhPWcAIItQ8.jpg"><img class="aligncenter size-full wp-image-12559" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Cay3DhPWcAIItQ8.jpg" alt="Cay3DhPWcAIItQ8" width="600" height="600" /></a>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Capture-d’écran-2016-02-09-à-19.49.45.png"><img class="aligncenter size-full wp-image-12558" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Capture-d’écran-2016-02-09-à-19.49.45.png" alt="Capture d’écran 2016-02-09 à 19.49.45" width="634" height="821" /></a>]]></content:encoded>
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		<wp:post_id>12557</wp:post_id>
		<wp:post_date><![CDATA[2016-02-09 22:01:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-02-09 21:01:34]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logo-de-candidature-aux-jeux-olympique-paris-2024]]></wp:post_name>
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		<wp:comment>
			<wp:comment_id>286013</wp:comment_id>
			<wp:comment_author><![CDATA[SAYAH]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[djalilsayah@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[105.101.60.227]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-09 23:08:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-09 22:08:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[EXTRAORDINAIRE ... !!! 2 Lectures, Accident....Juste magnifique]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>286016</wp:comment_id>
			<wp:comment_author><![CDATA[Lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Pierre@210x297.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-10 00:58:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-09 23:58:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Logo à double lecture : à la fois Tour Eiffel mais aussi 24... Comme 2024]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>286025</wp:comment_id>
			<wp:comment_author><![CDATA[Bobi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[porretmartin@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.57.93.155]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-10 11:34:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-10 10:34:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très propre très chouette mais... Un peu réchauffé ce logo non ? &gt;&gt; Logo Candidature Paris 1992
http://img.bfmtv.com/i/992/0/222/ba07a9170b5479054d3ee00c721cb.jpg]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>286096</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-14 21:44:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-14 20:44:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beau logo, très malin]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>286125</wp:comment_id>
			<wp:comment_author><![CDATA[Yo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[freddy1965@outlook.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[128.79.246.102]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-15 15:37:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-15 14:37:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les couleurs sont vraiment bien ! Et c'est vraiment bien trouvé pour la signification !!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>286220</wp:comment_id>
			<wp:comment_author><![CDATA[Damien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ddeguerville@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.1.178.104]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-18 19:26:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-18 18:26:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très beau logo, Tour Eiffel, 24, couleur Olympique mais aussi couleur Française en verticale 
Personnellement j'aurais juste allonger la courbe en haut du "2" pour qu'il ressemble encore plus a un 2, mais peut être que cela aurait eu un impact négatif sur la lisibilité de la tour Eiffel.
Et je trouve l'angle interne de ce même 2 un peut vif (toujours la courbe haute du chiffre).

Sinon]]></wp:comment_content>
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	</item>
	<item>
		<title>Kiloutou devient carré</title>
		<link>http://yannickbourenane.com/preprod/2016/02/15/kiloutou-devient-carre/</link>
		<pubDate>Mon, 15 Feb 2016 20:35:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12565</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Comparatifs_logo_kiloutou.jpg"><img class="aligncenter size-full wp-image-12566" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Comparatifs_logo_kiloutou.jpg" alt="Comparatifs_logo_kiloutou" width="827" height="370" /></a>
Avec un CA de 462 millions d'Euros et 25 ans d'expérience, le 4ème loueur de matériel professionnel européen, Kiloutou, a choisi de changer d'identité visuelle affirmant "placer l'humain au centre". En réalité, l'identité perd en rondeur, le I perd en signification par rapport au précédent I qui faisait le lien. Finalement le logo devient plus austère ou primaire, il évoqué simplement les marqueurs de signalisation avec la flèche.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/12510242_958902567498977_3992670230177438746_n.jpg"><img class="aligncenter size-full wp-image-12567" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/12510242_958902567498977_3992670230177438746_n.jpg" alt="12510242_958902567498977_3992670230177438746_n" width="851" height="315" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12565</wp:post_id>
		<wp:post_date><![CDATA[2016-02-15 21:35:20]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>286149</wp:comment_id>
			<wp:comment_author><![CDATA[yohooo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[logonews@yohooo.org]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.58.224.71]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-16 11:41:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-16 10:41:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En effet, le logo perd de sa signification pour s'insérer dans l'icinographie en vogue sur les outils connectés (On imagine qu'il s'insérera facilement sous forme de tuile dans les applications destinées aux derniers windows ).  

L'humain est très legèrement present à travers la forme du i, qui rappel vaguement la forme  d'un petit bonhomme. Un personnage moins actif que sur le dernier logo. 

Clean, mais sans saveur.]]></wp:comment_content>
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			<wp:comment_id>286155</wp:comment_id>
			<wp:comment_author><![CDATA[Appo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2016-02-16 12:56:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-16 11:56:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On se croirait chez Babou...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>286171</wp:comment_id>
			<wp:comment_author><![CDATA[Danz]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[danzy@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[66.249.93.174]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-16 19:08:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-16 18:08:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un logo plus efficace mais perd en signification. C'est moi où il a un arrière goût de Kodak ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>286189</wp:comment_id>
			<wp:comment_author><![CDATA[john]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[johnnnybgood@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.90.115]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-17 14:59:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-17 13:59:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est qu'il me semble avoir lu que Kiloutou faisait presque tout son chiffre sur le TP, donc les pros, et le moins que l'on puisse dire c'est que l'ancien logo n'était pas très pro déjà que le nom ne l'est pas. Je me souviens qu'au début ils louaient vraiment n'importe quoi. Moi ça me fais penser à CAT.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>286209</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.85.227.82]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-18 09:57:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-18 08:57:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Caterpillar, mais en plus compliqué. Trop éloigné de l'ancien logo et moins "personnel", plus passe-partout. Dommage]]></wp:comment_content>
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	</item>
	<item>
		<title>Nouveau logo pour Météo France</title>
		<link>http://yannickbourenane.com/preprod/2016/02/16/12569/</link>
		<pubDate>Tue, 16 Feb 2016 20:34:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12569</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/00_logonews_meteofrance.jpg"><img class="aligncenter size-full wp-image-12570" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/00_logonews_meteofrance.jpg" alt="00_logonews_meteofrance" width="827" height="370" /></a>

Le service météorologique et climatologique national Météo France dont la mission première consiste à assurer la sécurité météorologique des personnes et des biens vient de changer de logo. Devenu monochrome et d'un bleu plus doux, le logo semble plus actuel et l'emblème gagne en signification. Le jeu de cartouche et de réserve parait moins naturel.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12569</wp:post_id>
		<wp:post_date><![CDATA[2016-02-16 21:34:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-02-16 20:34:18]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
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		<wp:comment>
			<wp:comment_id>286190</wp:comment_id>
			<wp:comment_author><![CDATA[Karl-Groucho D.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[karl.groucho@online.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.210.220.198]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-17 16:00:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-17 15:00:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

La typo est moins monstrueuse (et moins terriblement datable, donc plus inusable…), MAIS toujours ces foutues capitales non accentuées (MÉTÉO !). 
Par crainte du sens, ou pour faire amère-loque ? C’est une lourde erreur.
Le graphisme (1), monochrome et non tramé (sans dégradé ni demi-teinte) est impec (les premières études de logo doivent impérativement se traiter ainsi — et alors en noir — comme un signe typographique = lisibilité, sens, etc., ce qui s’oublie trop souvent). 
Le tout en carré = stabilité, Terre, équilibre, OK. 
Mais, oui, dommage, cet enfermement.

K.-G. D.
_______________

1. En courant vite, un petit côté Cigares du Pharaon pas antipathique ;-))]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>286223</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-19 00:00:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-18 23:00:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un gros bon en avant par rapport a l'ancien logo, c’était difficile de faire pire.
La police est du Gotham-like, classique mais toujours efficace. Très sobre, voir un peu trop, mais ça renforce le coté  "institutionnel" .]]></wp:comment_content>
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	</item>
	<item>
		<title>Les JO des logos, quel est le vainqueur ?</title>
		<link>http://yannickbourenane.com/preprod/2016/02/18/les-jo-des-logos-quel-est-le-vainqueur/</link>
		<pubDate>Thu, 18 Feb 2016 16:15:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12574</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/n-JEUX-OLYMPIQUES-2024-large570.jpg"><img class="aligncenter size-full wp-image-12575" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/n-JEUX-OLYMPIQUES-2024-large570.jpg" alt="n-JEUX-OLYMPIQUES-2024-large570" width="570" height="238" /></a>La mégalopole Los Angeles a dévoilé hier le logo qui représentera la candidature de la ville aux Jeux Olympiques de 2024. Dans un dégradé aux tonalités hollywoodiennes, l'ange américain à l'allure athlétique flirte avec le soleil. "<em>LA 2024 peut être l'un des rendez-vous olympique qui transforme le plus le mouvement olympique, nous invitons le monde à suivre le soleil vers de nouveaux JO</em>." Des Logos dévoilés pour les JO 2024, celui de la cité des anges est le plus incarné et le plus combattif.

&nbsp;

<img class="aligncenter size-full wp-image-12576" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/slide_478534_6540972_free.jpg" alt="slide_478534_6540972_free" width="570" height="454" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/logo_paris_2024.jpg"><img class="aligncenter size-full wp-image-12577" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/logo_paris_2024.jpg" alt="logo_paris_2024" width="550" height="656" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/slide_478534_6540970_free.jpg"><img class="aligncenter size-full wp-image-12578" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/slide_478534_6540970_free.jpg" alt="slide_478534_6540970_free" width="570" height="571" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/images.jpg"><img class="aligncenter size-full wp-image-12579" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/images.jpg" alt="images" width="225" height="225" /></a>]]></content:encoded>
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		<wp:post_id>12574</wp:post_id>
		<wp:post_date><![CDATA[2016-02-18 17:15:48]]></wp:post_date>
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		<wp:post_name><![CDATA[les-jo-des-logos-quel-est-le-vainqueur]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<wp:comment>
			<wp:comment_id>286217</wp:comment_id>
			<wp:comment_author><![CDATA[Danz]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[danzy@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[66.249.93.172]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-18 18:44:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-18 17:44:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Celui de Paris est sympa. Il a pas mal de subtilité par rapport aux autres. Par contre, gros soucis de couleur. On dirai une image cmjn balancée sur internet. 
Budapest... Heuu, on a droit d'acheter des logos sur fotolia pour ce genre d'événement ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>286218</wp:comment_id>
			<wp:comment_author><![CDATA[Damien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ddeguerville@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.1.178.104]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-18 19:15:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-18 18:15:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ba logonews a uploader un "mauvais" fichier, les couleur sont en réalité beaucoup plus douce, comme le montre le site web de Paris 2024 : http://paris2024.org/fr]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>286217</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>286222</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-18 23:47:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-18 22:47:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime beaucoup la police du logo de Los Angeles]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>286233</wp:comment_id>
			<wp:comment_author><![CDATA[imi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sv-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sv-design.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.194.75.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-19 12:50:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-19 11:50:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Celui de Paris et Los Angeles sortent du lot clairement ^^
Je n'ai trouvé aucun sens à celui de Budapest... c'est le pire et Roma il y a un manque de subitlité...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>286273</wp:comment_id>
			<wp:comment_author><![CDATA[Allow]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[allow@yopmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.169.187.172]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-20 16:43:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-20 15:43:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour info, le logo de Budapest n'est que provisoire, le définitif n'a pas été dévoilé ;).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>286757</wp:comment_id>
			<wp:comment_author><![CDATA[Frowler]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[charleygodefin@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.76.117.74]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-03-03 12:14:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-03-03 11:14:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement, il faudrait que Logonews uploade le bon fichier :
http://paris2024.org/medias/logos/fr/logo_fr.png

Tant niveau couleurs, que typo, construction, et idée, celui de Paris reste le meilleur, suivi par Los Angeles. celui de Rome reste trop " facile ". Et Budapest heureusement que c'est pas le définitif.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>286217</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
	</item>
	<item>
		<title>Un logo sans sponsor</title>
		<link>http://yannickbourenane.com/preprod/2016/02/23/des-sportifs-sans-sponsor/</link>
		<pubDate>Tue, 23 Feb 2016 20:00:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12582</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Capture-d’écran-2016-02-23-à-20.55.44.png"><img class="aligncenter size-full wp-image-12583" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Capture-d’écran-2016-02-23-à-20.55.44.png" alt="Capture d’écran 2016-02-23 à 20.55.44" width="1420" height="692" /></a>

Pour la saison 2016/2017, la Barclays Premier League devient simplement Premier League, c'est un contrat long de 12 ans qui expire. Le nouveau logo conserve la tête de lion tel un trophée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/1791650.jpg"><img class="aligncenter size-full wp-image-12584" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/1791650.jpg" alt="1791650" width="600" height="364" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12582</wp:post_id>
		<wp:post_date><![CDATA[2016-02-23 21:00:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-02-23 20:00:22]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[des-sportifs-sans-sponsor]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509499916;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:620;}i:1;a:1:{s:2:"id";i:11822;}i:2;a:1:{s:2:"id";i:1044;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>286369</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.240]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-24 11:09:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-24 10:09:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quel rapport entre la tête de lion et l'aigle de Barclays ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>286380</wp:comment_id>
			<wp:comment_author><![CDATA[Alan Pråvist]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oceanaeco.aeco@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.0.192.28]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-24 19:17:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-24 18:17:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Pour la saison 2016/2016"? Hein?!? o.O
Pardon, mais ne serait-ce pas "Pour la saison 2016/2017"?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>286382</wp:comment_id>
			<wp:comment_author><![CDATA[Michael]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[71.183.236.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-24 22:49:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-24 21:49:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Nico le lion etait predominant dans l'ancien logo de la premiere league
http://www.epfl-europeanleagues.com/images/pl_barclays.jpg

"Le nouveau logo s’inspire du logo du banquier, son ancien sponsor," FAUX
suffit de regarder l'histoire de l'angleterre pour voir d'ou vient le lion... serieusement]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>286383</wp:comment_id>
			<wp:comment_author><![CDATA[Michael]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[71.183.236.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-24 22:57:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-24 21:57:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Also en complement 
http://logos.wikia.com/wiki/Premier_League
Barclays ne devenant que sponsor "officiellement dans le titre" apres 2001... la messe est dites]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>286459</wp:comment_id>
			<wp:comment_author><![CDATA[Michael]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[71.183.236.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-26 21:40:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-26 20:40:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien me faire 'modérer' par la redaction. Pour une fois que j'apportais des infos intéressantes sur le sujet. Bel ouverture d'esprit Alix !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>286619</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.43.206.214]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-29 16:02:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-29 15:02:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>286380</wp:comment_parent>
			<wp:comment_user_id>1</wp:comment_user_id>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>286620</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.43.206.214]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-29 16:02:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-29 15:02:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[c'est une erreur. Merci !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>286369</wp:comment_parent>
			<wp:comment_user_id>1</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>286621</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.43.206.214]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-29 16:03:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-29 15:03:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>286383</wp:comment_parent>
			<wp:comment_user_id>1</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>286637</wp:comment_id>
			<wp:comment_author><![CDATA[Alan Pråvist]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oceanaeco.aeco@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.0.192.28]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-29 20:42:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-29 19:42:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[À votre service, mon cher Alix! :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>286619</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>Rci Banque devient RCI Bank and services</title>
		<link>http://yannickbourenane.com/preprod/2016/02/24/rci-banque-devient-rci-bank-and-services/</link>
		<pubDate>Tue, 23 Feb 2016 23:01:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12586</guid>
		<description></description>
		<content:encoded><![CDATA[<em><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Capture-d’écran-2016-02-23-à-21.00.57.png"><img class="aligncenter size-full wp-image-12587" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Capture-d’écran-2016-02-23-à-21.00.57.png" alt="Capture d’écran 2016-02-23 à 21.00.57" width="332" height="204" /></a>
</em>La banque de financement automobile du Groupe Renault internationalise son nom et adopte un logo dans la tendance tout comme son discours : « <em>en faisant évoluer son identité, <a href="https://www.rcibs.com/fr">RCI Bank and Services</a> exprime l'enracinement des services et de l'innovation dans son ADN. La marque RCI Bank and Services affirme notre ambition de devenir un acteur de référence des services d'auto-mobilité. Nous allons faciliter l'usage automobile des clients des marques de l'Alliance, en imaginant pour eux des offres innovantes, connectées et personnalisées</em>» indique Dominique Thormann, Président de RCI Banque.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12586</wp:post_id>
		<wp:post_date><![CDATA[2016-02-24 00:01:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-02-23 23:01:22]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[rci-banque-devient-rci-bank-and-services]]></wp:post_name>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:comment_id>286373</wp:comment_id>
			<wp:comment_author><![CDATA[Danz]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[danzy@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[66.249.93.172]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-24 18:02:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-24 17:02:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça déborde d'originalité.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>287081</wp:comment_id>
			<wp:comment_author><![CDATA[nimbus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas@nimbus-studio.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.129.202.150]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-03-11 21:43:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-03-11 20:43:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[" en faisant évoluer son identité, RCI Bank and Services exprime l’enracinement des services et de l’innovation dans son ADN." 
Rarement entendu aussi creux… Comme leur logo tiens !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Les Telecom italiens renforcent leur logo</title>
		<link>http://yannickbourenane.com/preprod/2016/02/25/rebranding-des-telecom-italiens/</link>
		<pubDate>Wed, 24 Feb 2016 23:11:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12589</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/00_logonews_Tim.jpg"><img class="aligncenter size-full wp-image-12590" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/00_logonews_Tim.jpg" alt="00_logonews_Tim" width="827" height="370" /></a>

Telecom Italia Mobile, TIM, a choisi de lifter son logo avec Interbrand. Résultat, l'âme reste et le logo se renforce. L'emblème donne à lire l'initiale en réserve, l'ensemble se solidifie avec élégance.
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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Capture-d’écran-2016-02-23-à-21.14.07.png"><img class="aligncenter size-full wp-image-12591" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Capture-d’écran-2016-02-23-à-21.14.07.png" alt="Capture d’écran 2016-02-23 à 21.14.07" width="1344" height="1202" /></a>]]></content:encoded>
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		<wp:post_id>12589</wp:post_id>
		<wp:post_date><![CDATA[2016-02-25 00:11:17]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>286402</wp:comment_id>
			<wp:comment_author><![CDATA[Karl-Groucho D.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[karlgroucho@online.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.210.220.198]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-25 10:33:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-25 09:33:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,

Il est difficile de croire qui les Grands Commentateurs, à la suite des Grands Concepteurs, ne distinguent pas le trigramme nettement représenté ici, en rouge.

C’est bien « Gen », La Montagne (1), dont les qualités sont rigueur, cohésion, calme solidité, &amp; qui, redoublé, donne l’hexagramme n° 52 « Stabiliser ». Malheureusement… La Dixième Aile dit : « Stabiliser, s’arrêter ». Euh…

Manipuler les signes requiert un minimum de prudence, &amp; donc, une certaine connaissance des symboles ;-)))

K.-G. D.
_______________
1. Les termes cités ici sont de brévissimes extraits du Yi-Jing traduit et commenté par Cyrille J.-D. Javary &amp; Pierre Faure (Albin Michel, 2002).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>286501</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-27 11:04:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-27 10:04:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sobre, bonne évolution du concept]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Nouvel envol pour Houston Ballet</title>
		<link>http://yannickbourenane.com/preprod/2016/02/29/le-groupe-pearson-gadgetise-son-logo/</link>
		<pubDate>Sun, 28 Feb 2016 23:24:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12593</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/00_logonews_houstonballet.jpg"><img class="aligncenter size-full wp-image-12597" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/00_logonews_houstonballet.jpg" alt="00_logonews_houstonballet" width="827" height="370" /></a>
La 5ème compagnie de danse des EtatsUnis, le Houston Ballet, modifie son identité visuelle et souligne sa poésie en laissant deviner l'initiale de Houston dans l'emblème. Conçu par Pentagram.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/01_logonews_houstonballet.jpg"><img class="aligncenter size-full wp-image-12598" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/01_logonews_houstonballet.jpg" alt="01_logonews_houstonballet" width="827" height="1950" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12593</wp:post_id>
		<wp:post_date><![CDATA[2016-02-29 00:24:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-02-28 23:24:58]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-groupe-pearson-gadgetise-son-logo]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<wp:comment>
			<wp:comment_id>286604</wp:comment_id>
			<wp:comment_author><![CDATA[Lavotton]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lavotton@freek.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.210.220.198]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-02-29 08:16:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-02-29 07:16:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très bien, Pentagram, comme toujours.

Un clin d’œil à la chronophotographie, tout indiqué ici, et de l’illusion d’optique pour interroger la perception &amp; accrocher le regard (dans les verticales du « H », courbes imaginaires dues aux filets rayonnants adjacents).

Autrement, merci aux tenanciers de ce site d’être attentifs à la typo et à la compo, véhicules du SENS… « 5e » et surtout pas « 5ème ».]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>286992</wp:comment_id>
			<wp:comment_author><![CDATA[Lavotton]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lavotton@freek.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.210.220.198]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-03-09 14:28:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-03-09 13:28:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[¶ « […] Autrement, merci aux tenanciers de ce site d’être attentifs à la typo et à la compo, véhicules du SENS… “5e” et surtout pas “5ème” […] »

Dis jours plus tard, rien de neuf.

Visiblement, vous vous en foutez totalement. 

Se foutre du SENS et donc d’une typo correcte, mais prétendre s’intéresser au graphisme et spécialement aux logotypes, ?

Barbotez bien dans votre marketing insensé, &amp; adieu. 

Je mediatise.

L.]]></wp:comment_content>
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	<item>
		<title>Le nouveau logo du Sidney Opera House</title>
		<link>http://yannickbourenane.com/preprod/2016/03/01/12604/</link>
		<pubDate>Mon, 29 Feb 2016 23:09:40 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12604</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Capture-d’écran-2016-02-29-à-16.06.34.png"><img class="aligncenter size-full wp-image-12610" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/Capture-d’écran-2016-02-29-à-16.06.34.png" alt="Capture d’écran 2016-02-29 à 16.06.34" width="1532" height="634" /></a>Bâtiment emblématique du 20ème Siècle, conçu par l'architecte danois Jorn Utzon, le Sidney Opera House est le siège de l'Opéra d'Australie, de la Compagnie de théâtre de Sydney et de l'Orchestre symphonique de Sydney. Dessinée sur-mesure, la typographie créée et nommée Utzon, évoque les formes et les courbes du bâtiment.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-2.jpg"><img class="aligncenter size-full wp-image-12613" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-2.jpg" alt="soh-branding-2" width="800" height="534" /></a><img class="aligncenter size-full wp-image-12605" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-7.jpg" alt="soh-branding-7" width="800" height="524" />

<!--more--> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-10.jpg"><img class="aligncenter size-full wp-image-12606" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-10.jpg" alt="soh-branding-10" width="800" height="534" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-3.jpg"><img class="aligncenter size-full wp-image-12607" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-3.jpg" alt="soh-branding-3" width="800" height="380" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-5.jpg"><img class="aligncenter size-full wp-image-12608" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-5.jpg" alt="soh-branding-5" width="800" height="534" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-4.jpg"><img class="aligncenter size-full wp-image-12609" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-4.jpg" alt="soh-branding-4" width="800" height="534" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-8.jpg"><img class="aligncenter size-full wp-image-12611" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-8.jpg" alt="soh-branding-8" width="800" height="534" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-9.jpg"><img class="aligncenter size-full wp-image-12612" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-9.jpg" alt="soh-branding-9" width="800" height="534" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-6.jpg"><img class="aligncenter size-full wp-image-12614" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/02/soh-branding-6.jpg" alt="soh-branding-6" width="800" height="534" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12604</wp:post_id>
		<wp:post_date><![CDATA[2016-03-01 00:09:40]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-02-29 23:09:40]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[12604]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="opera"><![CDATA[opéra]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510563904;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:5105;}i:1;a:1:{s:2:"id";i:672;}i:2;a:1:{s:2:"id";i:398;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>286876</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-03-05 23:07:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-03-05 22:07:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Interessant travail de relief, j'aimerais bien voir ce que donne le logo en monochrome]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>287001</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste marseille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arturo1371@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.93.196.129]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-03-09 18:21:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-03-09 17:21:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Joli projet...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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	</item>
	<item>
		<title>Thyssenkrupp émancipe son logo</title>
		<link>http://yannickbourenane.com/preprod/2016/03/06/thyssenkrupp-emancipe-son-logo/</link>
		<pubDate>Sun, 06 Mar 2016 20:28:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12616</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/00_logonews_thyssenkrupp.jpg"><img class="aligncenter size-full wp-image-12617" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/00_logonews_thyssenkrupp.jpg" alt="00_logonews_thyssenkrupp" width="827" height="370" /></a>
Le groupe sidérurgique allemand issu de la Fusion entre Thyssen et Krupp en 1999 dévoile une nouvelle identité visuelle, plus mature et affirmée que la précédente. Libérée de ses cartouches, de ses effets de styles, l'emblème aux éléments désormais solidaire s'affichent fièrement dans un cyan pur qui rafraichit l'ensemble de l'image du groupe tout en maintenant ses bases solides.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/01_logonews_complement_thyssenkrupp.jpg"><img class="aligncenter size-full wp-image-12618" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/01_logonews_complement_thyssenkrupp.jpg" alt="01_logonews_complement_thyssenkrupp" width="827" height="1638" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/02_logonews_complement_thyssenkrupp.jpg"><img class="aligncenter size-full wp-image-12619" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/02_logonews_complement_thyssenkrupp.jpg" alt="02_logonews_complement_thyssenkrupp" width="827" height="1220" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12616</wp:post_id>
		<wp:post_date><![CDATA[2016-03-06 21:28:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-03-06 20:28:32]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[thyssenkrupp-emancipe-son-logo]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="thyssenkrup"><![CDATA[thyssenkrup]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510699348;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11208;}i:1;a:1:{s:2:"id";i:2703;}i:2;a:1:{s:2:"id";i:5672;}}}}]]></wp:meta_value>
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	<item>
		<title>La nouvelle identité Kéa</title>
		<link>http://yannickbourenane.com/preprod/2016/03/09/la-nouvelle-identite-kea/</link>
		<pubDate>Tue, 08 Mar 2016 23:29:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12623</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/AKDV_KEA_LOGO.jpg"><img class="aligncenter size-full wp-image-12621" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/AKDV_KEA_LOGO.jpg" alt="AKDV_KEA_LOGO" width="1427" height="477" /></a>Fort de 14 années d’existence, Kéa, alliance de 3 cabinets de conseil complémentaires (Kéa &amp; Partners, KéaPrime et Tilt ideas), dévoile sa nouvelle identité et son nouveau style, conçus par AKDV.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/AKDV_KEA_ANNONCEPRESSE.jpg"><img class="aligncenter size-full wp-image-12620" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/AKDV_KEA_ANNONCEPRESSE.jpg" alt="AKDV_KEA_ANNONCEPRESSE" width="1230" height="1476" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12623</wp:post_id>
		<wp:post_date><![CDATA[2016-03-09 00:29:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-03-08 23:29:01]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[la-nouvelle-identite-kea]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510337032;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:11041;}i:1;a:1:{s:2:"id";i:12324;}i:2;a:1:{s:2:"id";i:11228;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Solidarités Nouvelles face au Chômage change de visage</title>
		<link>http://yannickbourenane.com/preprod/2016/03/10/un-logo-pour-lutter-contre-le-chomage/</link>
		<pubDate>Thu, 10 Mar 2016 20:31:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12625</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/Capture-d’écran-2016-03-06-à-21.34.03.png"><img class="aligncenter size-full wp-image-12626" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/Capture-d’écran-2016-03-06-à-21.34.03.png" alt="Capture d’écran 2016-03-06 à 21.34.03" width="1362" height="540" /></a>Au lendemain de la célébration de son 30ème anniversaire, l’Association Solidarités Nouvelles face au Chômage (SNC) dévoile une nouvelle identité visuelle avec un visage, réalisée par le collectif « Entrez sans frapper ». Elle a pour objectif "de remettre en avant la relation humaine et de réaffirmer avec simplicité les valeurs d’attention à l’autre et d’écoute" et également "de
repositionner et moderniser son image, notamment après sa campagne de relations presse orchestrée par l’agence Schogun".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12625</wp:post_id>
		<wp:post_date><![CDATA[2016-03-10 21:31:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-03-10 20:31:15]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[un-logo-pour-lutter-contre-le-chomage]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
		<wp:menu_order>0</wp:menu_order>
		<wp:post_type><![CDATA[post]]></wp:post_type>
		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509748649;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:436;}i:1;a:1:{s:2:"id";i:1109;}i:2;a:1:{s:2:"id";i:432;}}}}]]></wp:meta_value>
		</wp:postmeta>
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	<item>
		<title>Le logo AT&amp;T est lifté</title>
		<link>http://yannickbourenane.com/preprod/2016/03/14/12633/</link>
		<pubDate>Mon, 14 Mar 2016 15:44:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12633</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_sign.jpg"><img class="aligncenter size-full wp-image-12634" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_sign.jpg" alt="att_2016_sign" width="1000" height="625" /></a>Un lifting en capitales et en flat design par l'équipe interne et Interbrand pour le leader américain des télécommunications. “<em>As the AT&amp;T business expands in new directions, their visual identity needed to evolve to flourish in new markets and environments. Interbrand has been working with the internal brand identity team at AT&amp;T to update their core visual assets — including a new logo and color palette — providing flexibility for the brand to connect with an increasingly diverse audience across mobility, entertainment and business solutions. Together, we’re creating a brand optimized for an always-moving and mobile-first world, and this is just the foundation of many exciting updates</em>” selon D Crescenzi, directeur du seign d'Interbrand New York.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_lock_ups.png"><img class="aligncenter size-full wp-image-12635" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_lock_ups.png" alt="att_2016_lock_ups" width="1000" height="625" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_logo_with_type.png">
<img class="aligncenter size-full wp-image-12636" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_logo_with_type.png" alt="att_2016_logo_with_type" width="800" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_sign_02.jpg"><img class="aligncenter size-full wp-image-12637" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_sign_02.jpg" alt="att_2016_sign_02" width="1000" height="800" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_livery.jpg"><img class="aligncenter size-full wp-image-12638" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_livery.jpg" alt="att_2016_livery" width="1000" height="625" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_stationery.jpg"><img class="aligncenter size-full wp-image-12639" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_stationery.jpg" alt="att_2016_stationery" width="1000" height="625" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_logo_modifications.png"><img class="aligncenter size-full wp-image-12640" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_logo_modifications.png" alt="att_2016_logo_modifications" width="1000" height="624" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_logo_on_colors.jpg"><img class="aligncenter size-full wp-image-12641" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_logo_on_colors.jpg" alt="att_2016_logo_on_colors" width="1000" height="625" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_logo_development_process.jpg"><img class="aligncenter size-full wp-image-12642" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_logo_development_process.jpg" alt="att_2016_logo_development_process" width="1000" height="625" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/Capture-d’écran-2016-03-14-à-16.23.00.png"><img class="aligncenter size-full wp-image-12643" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/Capture-d’écran-2016-03-14-à-16.23.00.png" alt="Capture d’écran 2016-03-14 à 16.23.00" width="996" height="248" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_globe_detail.png"><img class="aligncenter size-full wp-image-12644" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/att_2016_globe_detail.png" alt="att_2016_globe_detail" width="600" height="600" /></a><!--more-->]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12633</wp:post_id>
		<wp:post_date><![CDATA[2016-03-14 16:44:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-03-14 15:44:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[12633]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510454486;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:12589;}i:1;a:1:{s:2:"id";i:4967;}i:2;a:1:{s:2:"id";i:630;}}}}]]></wp:meta_value>
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		<title>Le nouvel ancien visage de Budapest</title>
		<link>http://yannickbourenane.com/preprod/2016/03/16/12646/</link>
		<pubDate>Wed, 16 Mar 2016 17:57:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12646</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-12649" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/Budapest-logo-2016.png" alt="Budapest-logo-2016" width="320" height="186" />

La capitale de la Hongrie a révélé une nouvelle identité visuelle le 4 mars qui semble dater d'une autre époque. En effet, il semblerait que Budapest ait choisi de plutôt affirmer le caractère historique de son identité en ayant recours à une typo à empattements, un blason et des teintes calmes, tout en adoptant un traité moderne dans ses supports de communication.

<img class="aligncenter size-full wp-image-12650" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/29y1uzd.jpg" alt="29y1uzd" width="1600" height="900" />

<img class="aligncenter size-full wp-image-12647" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/312te6o.jpg" alt="312te6o" width="1600" height="900" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12646</wp:post_id>
		<wp:post_date><![CDATA[2016-03-16 18:57:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-03-16 17:57:34]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[12646]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<title>Alcatelonetouch redevient Alcatel</title>
		<link>http://yannickbourenane.com/preprod/2016/03/22/alcatelonetouch-redevient-alcatel/</link>
		<pubDate>Tue, 22 Mar 2016 13:13:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12656</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/labimg_640_ALCATEL.jpg"><img class="aligncenter size-full wp-image-12658" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/labimg_640_ALCATEL.jpg" alt="labimg_640_ALCATEL" width="640" height="384" /></a>Depuis que Lucent a absorbé l'une de ses moitié, l'autre Alcatel est la propriété d'un groupe chinois encore méconnu des européens, TCL Communication. Alcatel fabrique des téléphones, notamment mobiles, et s'est adjoint les services de Landor pour obtenir cette identité visuelle plutôt légère, d'un cyan efficace et moderne. Plus étrange est le signe contenu dans le 2ème "a". Il pourrait évoquer un rouleau adhésif ou un oiseau dont le bec pointerait vers le bas. D'après la marque, il s'agirait d'une bulle de dialogue qui s'adresse aux millenials.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/i4m.jpg"><img class="aligncenter size-full wp-image-12659" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/i4m.jpg" alt="i4m" width="1532" height="920" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12656</wp:post_id>
		<wp:post_date><![CDATA[2016-03-22 14:13:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-03-22 13:13:06]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[alcatelonetouch-redevient-alcatel]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509229888;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:931;}i:1;a:1:{s:2:"id";i:468;}i:2;a:1:{s:2:"id";i:3786;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>287655</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-03-23 21:18:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-03-23 20:18:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait le logo logitech]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
			</wp:commentmeta>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:2:{s:4:"time";d:1458764318.3330230712890625;s:5:"event";s:9:"check-ham";}]]></wp:meta_value>
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	<item>
		<title>Le logo de Renault Nissan s&#039;harmonise</title>
		<link>http://yannickbourenane.com/preprod/2016/03/29/le-logo-de-renault-nissan-sharmonise/</link>
		<pubDate>Tue, 29 Mar 2016 13:35:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12662</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/00_logonews_renault_nissan.jpg"><img class="aligncenter size-full wp-image-12663" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/00_logonews_renault_nissan.jpg" alt="00_logonews_renault_nissan" width="827" height="370" /></a>

Créée en 1999, l’<a href="https://group.renault.com/groupe/un-groupe-une-alliance-des-partenariats/un-groupe-fort-de-son-alliance-unique/">Alliance Renault-Nissan </a>est un partenariat entre deux grands constructeurs de l’industrie automobile, devenant ainsi le 4e constructeur automobile mondial. En 2013, ils ont commercialisé 8,3 millions de véhicules dans près de 200 pays. Fort de ce succès, leur objectif est d'atteindre les 10 millions à l’horizon 2016. Leur nouveau logo, plus harmonieux et fusionnel favorisera probablement cette croissance.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12662</wp:post_id>
		<wp:post_date><![CDATA[2016-03-29 15:35:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-03-29 13:35:32]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-de-renault-nissan-sharmonise]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<wp:post_password><![CDATA[]]></wp:post_password>
		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<title>Lifting discret pour leboncoin</title>
		<link>http://yannickbourenane.com/preprod/2016/03/31/lifting-discret-pour-leboncoin/</link>
		<pubDate>Thu, 31 Mar 2016 10:17:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12665</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/00_logonews_leboncoin.jpg"><img class="aligncenter size-full wp-image-12666" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/00_logonews_leboncoin.jpg" alt="00_logonews_leboncoin" width="827" height="370" /></a>Le site web de petites annonces, leboncoin, qui propose une panoplie de services gratuits lifte discrètement son logo. Connu pour être l’un des plus grands succès du web sans publicité ni marketing visible, le portail en a probablement fait une marque de fabrique. Leboncoin a supprimé le cube encombrant et le.fr superflu de son identité visuelle, les angles s'arrondissent et la typographie s'affine. En revanche, l'article "le" est maintenu. D'ailleurs, une cursive s'installe entre le l et le e sans pour autant continuer ce qui crée une dissonance visuelle au cœur même du nom de marque.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12665</wp:post_id>
		<wp:post_date><![CDATA[2016-03-31 12:17:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-03-31 10:17:35]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[lifting-discret-pour-leboncoin]]></wp:post_name>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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	<item>
		<title>Statistiques sur les drapeaux nationaux</title>
		<link>http://yannickbourenane.com/preprod/2016/04/01/date-visualisation-des-drapeaux-nationaux/</link>
		<pubDate>Thu, 31 Mar 2016 22:53:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12668</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hhtqgkA1ue9mkyo1_r1_1280.png"><img class="aligncenter size-full wp-image-12669" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hhtqgkA1ue9mkyo1_r1_1280.png" alt="tumblr_nx1hhtqgkA1ue9mkyo1_r1_1280" width="1280" height="1805" /></a>C'est vendredi. L'agence <a href="http://flagstories.co/">Ferdio</a> a compilé puis décrypté  les couleurs, signes, origines des drapeaux nationaux. Résultat, une sublime et passionante date visualisation.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hi8CC841ue9mkyo1_r3_1280.png"><img class="aligncenter size-full wp-image-12671" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hi8CC841ue9mkyo1_r3_1280.png" alt="tumblr_nx1hi8CC841ue9mkyo1_r3_1280" width="1280" height="1596" /></a><!--more--><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1her7JbF1ue9mkyo1_r1_1280.png"><img class="aligncenter size-full wp-image-12672" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1her7JbF1ue9mkyo1_r1_1280.png" alt="tumblr_nx1her7JbF1ue9mkyo1_r1_1280" width="1280" height="1596" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hg7KudJ1ue9mkyo1_r1_1280.png"><img class="aligncenter size-full wp-image-12673" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hg7KudJ1ue9mkyo1_r1_1280.png" alt="tumblr_nx1hg7KudJ1ue9mkyo1_r1_1280" width="1280" height="1724" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hgkFxMj1ue9mkyo1_r8_1280.png"><img class="aligncenter size-full wp-image-12674" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hgkFxMj1ue9mkyo1_r8_1280.png" alt="tumblr_nx1hgkFxMj1ue9mkyo1_r8_1280" width="1100" height="1920" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1he8lB5p1ue9mkyo1_r7_1280.png"><img class="aligncenter size-full wp-image-12675" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1he8lB5p1ue9mkyo1_r7_1280.png" alt="tumblr_nx1he8lB5p1ue9mkyo1_r7_1280" width="1100" height="1920" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hdpHaWZ1ue9mkyo1_r2_1280.png"><img class="aligncenter size-full wp-image-12676" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hdpHaWZ1ue9mkyo1_r2_1280.png" alt="tumblr_nx1hdpHaWZ1ue9mkyo1_r2_1280" width="1280" height="1897" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1haoDgJ11ue9mkyo1_r6_1280.png"><img class="aligncenter size-full wp-image-12677" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1haoDgJ11ue9mkyo1_r6_1280.png" alt="tumblr_nx1haoDgJ11ue9mkyo1_r6_1280" width="1100" height="1920" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hcvX7PU1ue9mkyo1_r2_1280.png"><img class="aligncenter size-full wp-image-12678" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hcvX7PU1ue9mkyo1_r2_1280.png" alt="tumblr_nx1hcvX7PU1ue9mkyo1_r2_1280" width="1100" height="1920" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hf7aZq91ue9mkyo1_r3_1280.png"><img class="aligncenter size-full wp-image-12679" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hf7aZq91ue9mkyo1_r3_1280.png" alt="tumblr_nx1hf7aZq91ue9mkyo1_r3_1280" width="1280" height="1781" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1h7uiLNn1ue9mkyo1_r2_1280.png"><img class="aligncenter size-full wp-image-12680" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1h7uiLNn1ue9mkyo1_r2_1280.png" alt="tumblr_nx1h7uiLNn1ue9mkyo1_r2_1280" width="1280" height="1596" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1ha1EidQ1ue9mkyo1_r1_1280.png"><img class="aligncenter size-full wp-image-12681" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1ha1EidQ1ue9mkyo1_r1_1280.png" alt="tumblr_nx1ha1EidQ1ue9mkyo1_r1_1280" width="1280" height="1803" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1h8sVPSW1ue9mkyo1_r3_1280.png"><img class="aligncenter size-full wp-image-12682" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1h8sVPSW1ue9mkyo1_r3_1280.png" alt="tumblr_nx1h8sVPSW1ue9mkyo1_r3_1280" width="1280" height="1596" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1h9fnl1w1ue9mkyo1_r3_1280.png"><img class="aligncenter size-full wp-image-12683" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1h9fnl1w1ue9mkyo1_r3_1280.png" alt="tumblr_nx1h9fnl1w1ue9mkyo1_r3_1280" width="1280" height="1596" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hfsqdnA1ue9mkyo1_r1_1280.png"><img class="aligncenter size-full wp-image-12684" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hfsqdnA1ue9mkyo1_r1_1280.png" alt="tumblr_nx1hfsqdnA1ue9mkyo1_r1_1280" width="1280" height="1856" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1h8fp1DH1ue9mkyo1_r2_1280.png"><img class="aligncenter size-full wp-image-12685" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1h8fp1DH1ue9mkyo1_r2_1280.png" alt="tumblr_nx1h8fp1DH1ue9mkyo1_r2_1280" width="1280" height="1596" /></a>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hh5jhBm1ue9mkyo1_r1_1280.png"><img class="aligncenter size-full wp-image-12670" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/03/tumblr_nx1hh5jhBm1ue9mkyo1_r1_1280.png" alt="tumblr_nx1hh5jhBm1ue9mkyo1_r1_1280" width="1204" height="1920" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12668</wp:post_id>
		<wp:post_date><![CDATA[2016-04-01 00:53:27]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-03-31 22:53:27]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[date-visualisation-des-drapeaux-nationaux]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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			<wp:meta_value><![CDATA[{{unknown}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>289272</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-06 10:49:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-06 08:49:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'adore !
Merci pour l'article :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>BFM TV change de logo pour la 1ère fois de son histoire</title>
		<link>http://yannickbourenane.com/preprod/2016/04/03/bfm-tv-change-de-logo-pour-la-1ere-fois-de-son-histoire/</link>
		<pubDate>Sun, 03 Apr 2016 18:52:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12688</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/PHOfa94088c-f829-11e5-bc53-896ddf264018-805x453.jpg"><img class="aligncenter size-full wp-image-12689" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/PHOfa94088c-f829-11e5-bc53-896ddf264018-805x453.jpg" alt="PHOfa94088c-f829-11e5-bc53-896ddf264018-805x453" width="805" height="453" /></a><span class="st">La 1ère chaîne d'actualités en France, BFM TV change de logo pour la première fois de son histoire, ainsi que d'habillage, fruit de plusieurs mois de travail. Le nouveau logo se transforme en cube 3D dont on aperçoit 2 faces, chacune d'entre elle porte le logo e qui crée une redondance ou plutôt une lourdeur visuelle. L'identité supprime le noir et garde ses autres couleurs historiques en quantité différentes - le bleu devient prépondérant, toute la typographie passe en blanc tandis que le orange, historiquement identifiant, devient anecdotique.
</span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12688</wp:post_id>
		<wp:post_date><![CDATA[2016-04-03 20:52:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-04-03 18:52:53]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[bfm-tv-change-de-logo-pour-la-1ere-fois-de-son-histoire]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>289013</wp:comment_id>
			<wp:comment_author><![CDATA[Agora41]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[agora-line@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.66.124.187]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-04 08:18:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-04 06:18:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Alors :

- Logo moche avec effet 3D pourri
- Habillage TV pourri
- Disparition de la newsbar à l'antenne, sauf pour les "Alerte info"

Des mois de travail ... pour cette bouse ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>289043</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.240]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-04 11:56:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-04 09:56:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est quand même assez daté comme résultat...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>289317</wp:comment_id>
			<wp:comment_author><![CDATA[anthony]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[anthony.huite@laposte.net]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.52.233.246]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-06 17:01:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-06 15:01:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour être vraiment honnête, c'est moche et totalement bâclé.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>290365</wp:comment_id>
			<wp:comment_author><![CDATA[Frowler]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[charleygodefin@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.76.117.74]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-11 10:12:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-11 08:12:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En fait il fait déjà très vieux, alors qu'il est tout nouveau… Étrange comme choix !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>290459</wp:comment_id>
			<wp:comment_author><![CDATA[imi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sv-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.194.75.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-12 10:39:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-12 08:39:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[encore un "cousin" du copain du patron (qui a regardé un tuto Photoshop) a frappé..... 

Logo moche et déjà vieux !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>290982</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-23 23:09:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-23 21:09:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il n'est pas "beau", mais c'est pas son but premier. Il est très impactant avec ses grosses lettres. Le logo est un peu moins pire en 2D : http://www.bfmtv.com/static/nxt-bfmtv/info/img/logoportail-carreV2-blanc.png?v=2016042323]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Hauts-de-France lance un concours pour son logo auprès de lycéens</title>
		<link>http://yannickbourenane.com/preprod/2016/04/05/haut-les-coeur-hauts-de-france/</link>
		<pubDate>Tue, 05 Apr 2016 11:01:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12691</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/af507b8aea2647263c0cb24ff871047d.jpg"><img class="aligncenter size-full wp-image-12692" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/af507b8aea2647263c0cb24ff871047d.jpg" alt="af507b8aea2647263c0cb24ff871047d" width="542" height="362" /></a>Haurreurs, Haut les cœurs. La région nouvellement baptisée Hauts-de-France sans susciter l'adhésion de ses habitants se permet désormais de lancer un concours pour la réalisation du logotype auprès de lycéens.
Non seulement, le nom ne rencontre pas son public , il est l'objet de toutes railleries en ligne mais en plus, le conseil régional juge qu'un lycéen sera plus à même qu'un professionnel de concevoir son logotype. Le concours est lancé. 2500€ sen jeu. Résultats le 30 mai.
<!--more-->Le Conseil régional a choisi d’ouvrir le concours à l’ensemble des lycéens, apprentis et étudiants en art, graphisme et communication visuelle du territoire, soit une quarantaine d’établissements. Dès aujourd’hui, ils sont invités à plancher sur le logo et la charte graphique qui constitueront l’image de marque de la région.

Ainsi, le Conseil régional précise que le logo doit être créatif, original, lisible, déclinable en noir et blanc, et répondre aux caractéristiques culturelles de la région Hauts-de-France. Les étudiants qui souhaitent participer ont jusqu’au 29 avril pour proposer leur création. Cinq logos peuvent être présentés par établissement. Trois logos seront ensuite retenus à partir du 16 mai et soumis au vote du public. Le logo vainqueur sera annoncé le 30 mai.

Les établissements sélectionnés recevront une récompense à hauteur de 5 000 euros pour le logo vainqueur, 2 500 euros pour le second logo sélectionné et 1 000 euros pour le troisième.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12691</wp:post_id>
		<wp:post_date><![CDATA[2016-04-05 13:01:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-04-05 11:01:09]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[haut-les-coeur-hauts-de-france]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510400983;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14000;}i:1;a:1:{s:2:"id";i:12543;}i:2;a:1:{s:2:"id";i:139;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>289171</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.240]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-05 14:29:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-05 12:29:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est une super initiative ! Comme ça ils auront un logo à la hauteur de leur nom.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>289206</wp:comment_id>
			<wp:comment_author><![CDATA[imi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sv-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.194.75.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-05 22:33:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-05 20:33:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quel bel exemple de respect d'une profession et de droits d'auteur...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>289271</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-06 10:40:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-06 08:40:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Où va t'on ?]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>289332</wp:comment_id>
			<wp:comment_author><![CDATA[Alan Pråvist]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oceanaeco.aeco@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.0.192.28]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-06 19:05:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-06 17:05:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dans les Hauts-de-France. :v

Et sinon, pour être sérieux, cette idée de concours du logotype est très intéressant, à mon avis.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>289271</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>289469</wp:comment_id>
			<wp:comment_author><![CDATA[THEBAUD NICOLAS]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nicothebaud@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2016-04-07 13:46:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-07 11:46:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Franchement, je trouve cela génial ! C'est belle initiative qui pourrait révéler de nouveaux talents d'une part, qui est participative d'autre part. Je souhaite que cela soit un exemple pour les autres régions !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>289680</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-08 11:57:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-08 09:57:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Autant l'ouverture au tout venant laisse parfois à désirer autant des étudiants en  art, graphisme et communication visuelle c'est quand même la future ressource des agences de com. Après 2.500€ évidemment ça fait un peu grincer les dents de ceux qui ont des frais de structure. 

Sans être polémique, quand on voit les créas de certaines boites même sur des gros marchés, y'à pas de quoi se taper le cul par terre.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>289708</wp:comment_id>
			<wp:comment_author><![CDATA[Miko]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nicothebaud@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.218.247.195]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-08 14:54:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-08 12:54:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Exactement !!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>290382</wp:comment_id>
			<wp:comment_author><![CDATA[Clemou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[clementnicolle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.14.151.167]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-11 15:00:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-11 13:00:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Waouh. Quand je lis vos commentaires, je constate avec mille regrets qu'une fois de plus, nous graphistes sommes vraiment considérés comme des merdes. Même plus envie de lutter.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>290507</wp:comment_id>
			<wp:comment_author><![CDATA[Laure]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[laure.tiss@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.240.107.58]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-13 08:53:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-13 06:53:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est une honte ! Et pourquoi pas demander aux écoles maternelles de participer ? Puisque de toute façon vous n'avez aucun respect, ni du métier, ni de l'art...Allons y les enfants !!! C'est l' école des fans !
Et un concours pour remplacer vos têtes au Conseil ? Chiche ?!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>290508</wp:comment_id>
			<wp:comment_author><![CDATA[Laurette]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[laure.tiss@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
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			<wp:comment_date><![CDATA[2016-04-13 08:56:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-13 06:56:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est désolant !!!
Vous n'avez aucun respect ni du métier ni des hommes derrière ses métiers ni de l'art.
Et un concours pour remplacer vos têtes au Conseil ? On essaie ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>290510</wp:comment_id>
			<wp:comment_author><![CDATA[TomTom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.trojani@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.14.126.122]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-13 11:30:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-13 09:30:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[2500€ pour un logo... ou comment chier sur le Code de la Propriété Intellectuelle....]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>291239</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-29 13:38:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-29 11:38:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aucune raison de penser ça, il existe de merveilleuses créations, pleines de créativité ou d'audace, qui cliveront ou feront unanimité mais il suffit de taper "logo collectivité locale" par exemple pour considérer que tout n'est pas du premier choix, y compris lorsque cela vient d'agences reconnues ou de freelances...]]></wp:comment_content>
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			<wp:comment_parent>290382</wp:comment_parent>
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	<item>
		<title>Le logo de la COP22 dévoilé</title>
		<link>http://yannickbourenane.com/preprod/2016/04/08/le-logo-de-la-cop22-devoile/</link>
		<pubDate>Fri, 08 Apr 2016 12:52:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12695</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/Logo_22_VAng-1200x720.jpg"><img class="aligncenter size-full wp-image-12696" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/Logo_22_VAng-1200x720.jpg" alt="Logo_22_VAng-1200x720" width="1200" height="720" /></a>En pleine année électorale, le Maroc va également accueillir la 22e conférence sur le changement climatique, COP22, à Marrakech et attend la venue de 30 000 personnes. Pour mobiliser les marocains, le royaume a décidé de déployer une identité visuelle pour l'événement.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12695</wp:post_id>
		<wp:post_date><![CDATA[2016-04-08 14:52:04]]></wp:post_date>
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	<item>
		<title>Tokyo 2020 : les 8 logos finalistes</title>
		<link>http://yannickbourenane.com/preprod/2016/04/10/tokyo-2020-les-8-logos-finalistes/</link>
		<pubDate>Sun, 10 Apr 2016 19:35:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12698</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/tokyo-2020-620x438.jpg"><img class="aligncenter size-full wp-image-12699" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/tokyo-2020-620x438.jpg" alt="tokyo-2020-620x438" width="620" height="438" /></a>

Après la polémique sur un potentiel plagiat du logo des JO de Tokyo, le comité d’organisation des Jeux de Tokyo a révélé ce vendredi 8 avril, à la façon d’un jury de télé-réalité, les quatre derniers finalistes retenus pour le logo officiel des JO d’été en 2020. Les internautes peuvent voter jusqu’au dimanche 17 avril sur le site officiel de Tokyo 2020. Le comité de sélection prendra ensuite sa décision. et le choix devra encore être validé par le Conseil exécutif de Tokyo 2020.

Le vainqueur recevra, en plus de la reconnaissance éternelle du pays, de son visage à la Une de la presse et d’une journée de gloire, une invitation pour les cérémonies d’ouverture.

&nbsp;]]></content:encoded>
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		<wp:post_id>12698</wp:post_id>
		<wp:post_date><![CDATA[2016-04-10 21:35:38]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>290325</wp:comment_id>
			<wp:comment_author><![CDATA[Styven]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Ecrire@styven.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[66.249.93.176]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-11 02:42:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-11 00:42:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Troisième de la premiere ligne]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>290364</wp:comment_id>
			<wp:comment_author><![CDATA[Alix - Bedandy]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[alix@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.120.242.151]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-11 09:59:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-11 07:59:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les votes sont ouverts !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>290372</wp:comment_id>
			<wp:comment_author><![CDATA[Appolo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.246.183.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-11 12:19:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-11 10:19:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aucun m'emballe ...]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>290399</wp:comment_id>
			<wp:comment_author><![CDATA[Alan Pråvist]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oceanaeco.aeco@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.0.192.28]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-11 18:50:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-11 16:50:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[De mon point de vue personnelle, la proposition A fera parfaitement l'affaire.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>290981</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-23 23:04:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-23 21:04:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tous tellement géneriques et pas originaux, le logo "plagié" était beaucoup mieux]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>291164</wp:comment_id>
			<wp:comment_author><![CDATA[Quentin Gillet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gillet_quentin@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.129.34.247]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-26 07:03:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-26 05:03:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[http://www.lesoir.be/1190983/article/sports/jeux-olympiques/2016-04-25/tokyo-2020-nouveau-logo-revele-apres-un-scandale-plagiat

La proposition "A" l'a emporté !]]></wp:comment_content>
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	<item>
		<title>Le nouveau PSA Groupe</title>
		<link>http://yannickbourenane.com/preprod/2016/04/12/12701/</link>
		<pubDate>Mon, 11 Apr 2016 22:36:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12701</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/logo-psa-web.jpg"><img class="aligncenter size-full wp-image-12702" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/logo-psa-web.jpg" alt="logo-psa-web" width="900" height="500" /></a>En plus du plan stratégique "Push to Pass", le constructeur automobile français PSA Peugeot Citroën simplifie son nom de marque et devient "Groupe PSA", un nom plus mature. Cette nouvelle identité institutionnelle réunit toujours les deux constructeurs Peugeot, Citroën. L'identité a été conçue en interne, par les stylistes du Peugeot Design Lab. et un studio de Brand Design. La typographie se montre plus ouverte, attachée et l'ensemble sur une tonalité plus sobre développe plus d'élégance, bien qu'il n'y ait pas de langage visuel fort encore présenté.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12701</wp:post_id>
		<wp:post_date><![CDATA[2016-04-12 00:36:23]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
			<wp:meta_value><![CDATA[PSA]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_yoast_wpseo_linkdex]]></wp:meta_key>
			<wp:meta_value><![CDATA[42]]></wp:meta_value>
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	<item>
		<title>L&#039;Institut National du Cancer lifte son logo</title>
		<link>http://yannickbourenane.com/preprod/2016/04/14/linstitu-national-du-cancer-lifte-son-logo/</link>
		<pubDate>Wed, 13 Apr 2016 22:01:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12704</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/00_logonews_inca.jpg"><img class="aligncenter size-full wp-image-12705" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/00_logonews_inca.jpg" alt="00_logonews_inca" width="827" height="370" /></a>L'INCA, Institut national du cancer, est un groupement d’intérêt public créé par la loi de santé publique du 9 août 2004, dans le cadre du Plan cancer 2003-2007, pour coordonner les actions de lutte contre le cancer.  La modernisation du logo par le passage à une typographie sans serif n'avait pas été relevée, c'est chose faite.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12704</wp:post_id>
		<wp:post_date><![CDATA[2016-04-14 00:01:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-04-13 22:01:36]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[linstitu-national-du-cancer-lifte-son-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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	<item>
		<title>XL Airways devient bleu blanc rouge</title>
		<link>http://yannickbourenane.com/preprod/2016/04/14/12707/</link>
		<pubDate>Wed, 13 Apr 2016 22:06:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12707</guid>
		<description></description>
		<content:encoded><![CDATA[<strong><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/00_logonews_xl_airways.jpg"><img class="aligncenter size-full wp-image-12708" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/00_logonews_xl_airways.jpg" alt="00_logonews_xl_airways" width="827" height="370" /></a></strong>La compagnie aérienne française XL Airways entre dans «<em> une nouvelle ère </em>» et présente un nouveau logo. Le rouge et le pictogramme de l'avion sont ajoutés. Avec une campagne sur le thème « <em>LA compagnie française des bons plans</em> » cherche à mettre en scène la <em>french touch</em>, elle entend dénoncer « <em>les prix trop chers et les services trop faibles</em> » chez les compagnies concurrentes. Le déséquilibre global du logotype est toujours présent.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12707</wp:post_id>
		<wp:post_date><![CDATA[2016-04-14 00:06:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-04-13 22:06:18]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<title>Taxis G7 devient G7, plus énigmatique</title>
		<link>http://yannickbourenane.com/preprod/2016/04/18/12710/</link>
		<pubDate>Sun, 17 Apr 2016 22:37:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12710</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/00_logonews_g7.jpg"><img class="aligncenter size-full wp-image-12711" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/00_logonews_g7.jpg" alt="00_logonews_g7" width="827" height="370" /></a>La compagnie de taxi G7, en pleine bataille avec les compagnies de transport privées, décide de relever le défi. Elle fait évoluer son offre et son identité visuelle. Hélas, cette dernière abandonne le rappel du panneau lumineux présent sur tous les taxis pour s'orienter vers une identité plus digitale, certes plus lisible et solide, mais qui pourrait paraître opaque pour qui ne les connait pas. La monochromie, le choix du rouge et le signe quasiment tribal pourrait évoquer l'audace qu'ils souhaitent désormais employer dans la bataille.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12710</wp:post_id>
		<wp:post_date><![CDATA[2016-04-18 00:37:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-04-17 22:37:12]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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	<item>
		<title>Briançon : &quot;notre ville change, son image aussi&quot;</title>
		<link>http://yannickbourenane.com/preprod/2016/04/21/12713/</link>
		<pubDate>Wed, 20 Apr 2016 22:42:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12713</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/00_logonews_briancon.jpg"><img class="aligncenter size-full wp-image-12714" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/00_logonews_briancon.jpg" alt="00_logonews_briancon" width="827" height="370" /></a>Avec de tel adage, l'identité visuelle d'une ville aurait pu terminer en étendard publicitaire. Bien au contraire, la ville de Briançon, dans les Hautes-Alpes, a su présenter un nouveau logotype élégant, sobre et assuré, davantage celui d'une grande ville que celui d'une destination folklorique tout en reprenant "l'ancienne collégiale Notre-Dame-et-Saint-Nicolas". La réalisation du studio Havana pour 8K€.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/affiche_ma_ville_grimpe.jpg"><img class="aligncenter size-full wp-image-12715" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/affiche_ma_ville_grimpe.jpg" alt="affiche_ma_ville_grimpe" width="1240" height="956" /></a>
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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/Affiche_ma_ville_embellit.jpg"><img class="aligncenter size-full wp-image-12716" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/Affiche_ma_ville_embellit.jpg" alt="Affiche_ma_ville_embellit" width="1240" height="962" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/Affiche_ma_ville_bouge.jpg"><img class="aligncenter size-full wp-image-12717" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/Affiche_ma_ville_bouge.jpg" alt="Affiche_ma_ville_bouge" width="1239" height="958" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/Abribus.jpg"><img class="aligncenter size-full wp-image-12718" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/Abribus.jpg" alt="Abribus" width="1237" height="1648" /></a><em>« L’ancien logo, vieux de 22 ans, ne correspondait plus à l’image d’une ville moderne. Ce changement visuel accompagne une transformation de fond engagée il y a 6 ans,</em> explique Gérard Fromm, maire de Briançon.<em> Il traduit la modernisation de notre commune»</em>. "<em>Cette verticalité suggère l’ascension de la ville qui grimpe. Perpendiculairement à cette ligne, se profilent cinq traits blancs, clin d’œil aux cinq vallées convergeant à Briançon.  La solidité de l’image est renforcée par le mot « socle » Briançon, tracé à l’aide d’une typographie lisible, chaleureuse et originale, tout aussi aérée que le dessin.</em>"]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12713</wp:post_id>
		<wp:post_date><![CDATA[2016-04-21 00:42:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-04-20 22:42:28]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[12713]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<wp:comment>
			<wp:comment_id>290979</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-23 22:57:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-23 20:57:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La perspective est bizzare]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>291322</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-02 12:23:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-02 10:23:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Joli même si ça fait ville-musée.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>292443</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste marseille]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arturo1371@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.vincent-verdeille.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.93.196.129]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-27 08:27:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-27 06:27:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Intéressant mais un peu austère au premier abord. Une couleur supplémentaire aurait peut être donné un peu plus de peps à ce logo. Pas très convaincu non plus par la police style "pochoir militaire"....]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>L&#039;AFA devient l&#039;AFPI, avec une légende</title>
		<link>http://yannickbourenane.com/preprod/2016/04/19/12720/</link>
		<pubDate>Mon, 18 Apr 2016 22:51:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12720</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/00_logonews_afa_afpi.jpg"><img class="aligncenter size-full wp-image-12721" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/00_logonews_afa_afpi.jpg" alt="00_logonews_afa_afpi" width="827" height="370" /></a>Constituée en 1997 à l'initiative des principaux fournisseurs d'accès internet de l'époque, l'AFA devenue AFPI - Association Française des Prestataires de l'Internet en février 2016, regroupe les prestataires techniques internet autour de quatre métiers spécifiques : l’accès, l’hébergement, les moteurs de recherche et les réseaux communautaires. Pour montrer la multiplicité des acteurs, être plus lisible, l'association se dote de ce nouveau nom ainsi que d'un logotype plus signifiant que le précédent.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12720</wp:post_id>
		<wp:post_date><![CDATA[2016-04-19 00:51:35]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-04-18 22:51:35]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<wp:comment>
			<wp:comment_id>290980</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-04-23 22:59:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-04-23 20:59:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas fan, un peu vieillot comme logo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<title>Rebranding d&#039;une marque culte #Polo</title>
		<link>http://yannickbourenane.com/preprod/2016/04/28/12740/</link>
		<pubDate>Thu, 28 Apr 2016 11:02:56 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12740</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Brandmark_Original31.jpg"><img class="aligncenter size-full wp-image-12742" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Brandmark_Original31.jpg" alt="POLO-Brandmark_Original3" width="1191" height="842" /></a>Le célèbre bonbon à la menthe perforé, détenu par Nestlé, a retravaillé son identité visuelle, avec un résultat probant, encore plus culte.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Range-Flat1.jpg"><img class="aligncenter size-full wp-image-12749" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Range-Flat1.jpg" alt="POLO-Range-Flat" width="1191" height="842" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Hero-Mint_Original11.jpg"><img class="aligncenter size-full wp-image-12743" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Hero-Mint_Original11.jpg" alt="POLO-Hero-Mint_Original1" width="1191" height="842" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Fruit21.jpg"><img class="aligncenter size-full wp-image-12744" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Fruit21.jpg" alt="POLO-Product-Group_Fruit2" width="1191" height="842" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Original11.jpg"><img class="aligncenter size-full wp-image-12745" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Original11.jpg" alt="POLO-Product-Group_Original1" width="1191" height="842" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Spearmint1.jpg"><img class="aligncenter size-full wp-image-12746" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Spearmint1.jpg" alt="POLO-Product-Group_Spearmint" width="1191" height="842" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Sugar-Free1.jpg"><img class="aligncenter size-full wp-image-12747" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Product-Group_Sugar-Free1.jpg" alt="POLO-Product-Group_Sugar-Free" width="1191" height="842" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Range-Dynamic2.jpg"><img class="aligncenter size-full wp-image-12748" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/POLO-Range-Dynamic2.jpg" alt="POLO-Range-Dynamic" width="1191" height="842" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12740</wp:post_id>
		<wp:post_date><![CDATA[2016-04-28 13:02:56]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-04-28 11:02:56]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>291861</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-13 12:59:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-13 10:59:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Retour au design des débuts.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Le logo des JO de Tokyo</title>
		<link>http://yannickbourenane.com/preprod/2016/05/03/le-logo-des-jo-de-tokyo/</link>
		<pubDate>Tue, 03 May 2016 10:47:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12754</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/n-logo-b-20160426-870x4771.jpg"><img class="aligncenter size-full wp-image-12741" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/04/n-logo-b-20160426-870x4771.jpg" alt="n-logo-b-20160426-870x477" width="870" height="477" /></a>Et voici les heureux élus, les logos du feuilleton à rebondissements des JO de Tokyo 2020 présentés au cours d'une conférence de presse, par le chef du comité de sélection de l'emblème, Ryohei Miyata, et Sadaharu Oh, légende du baseball japonais. Le meilleur choix !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12754</wp:post_id>
		<wp:post_date><![CDATA[2016-05-03 12:47:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-05-03 10:47:22]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[le-logo-des-jo-de-tokyo]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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	<item>
		<title>Nouveau logo des Hauts de France: 81 propositions reçues</title>
		<link>http://yannickbourenane.com/preprod/2016/05/03/nouveau-logo-des-hauts-de-france-81-propositions-recues/</link>
		<pubDate>Tue, 03 May 2016 10:53:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12756</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Capture-d’écran-2016-05-03-à-12.52.24.png"><img class="aligncenter size-full wp-image-12757" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Capture-d’écran-2016-05-03-à-12.52.24.png" alt="Capture d’écran 2016-05-03 à 12.52.24" width="1170" height="266" /></a>Nous croisons les doigts !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12756</wp:post_id>
		<wp:post_date><![CDATA[2016-05-03 12:53:09]]></wp:post_date>
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	<item>
		<title>Rien d&#039;original ? la ritournelle des plagiats</title>
		<link>http://yannickbourenane.com/preprod/2016/05/04/rien-doriginal-la-ritournelle-des-plagiats/</link>
		<pubDate>Wed, 04 May 2016 21:16:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12759</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Screen-Shot-2016-04-29-at-11.26.43-AM.png"><img class="aligncenter size-full wp-image-12760" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Screen-Shot-2016-04-29-at-11.26.43-AM.png" alt="Screen-Shot-2016-04-29-at-11.26.43-AM" width="800" height="444" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/the-beats-logo-on-the-right-compared-to-one-found-in-the-1989-design-book-tweeted-by-spencer-chen.jpg"><img class="aligncenter size-full wp-image-12761" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/the-beats-logo-on-the-right-compared-to-one-found-in-the-1989-design-book-tweeted-by-spencer-chen.jpg" alt="the-beats-logo-on-the-right-compared-to-one-found-in-the-1989-design-book-tweeted-by-spencer-chen" width="800" height="399" /></a> Relevé par NextShark, Spencer Chen, Vice Président Marketing d'Alibaba a déterré un livre de 1989 intitulé “<a href="http://nextshark.com/recommends/trademark-logo-book" target="_blank">Trademarks &amp; Symbols of the World: The Alphabet in Design</a>.” dans lequel il a repéré des logos fortement similaires à certains logos d'aujourd'hui. Plagiat, tendance, coïncidence, tournage en rond, nul ne le sait ! Une chose est sure, avec la sentinelle digitale, les logos ressemblants ne font pas long feu.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/a-side-by-side-comparison-of-the-two-logos.jpg"><img class="aligncenter size-full wp-image-12762" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/a-side-by-side-comparison-of-the-two-logos.jpg" alt="a-side-by-side-comparison-of-the-two-logos" width="800" height="399" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12759</wp:post_id>
		<wp:post_date><![CDATA[2016-05-04 23:16:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-05-04 21:16:03]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[rien-doriginal-la-ritournelle-des-plagiats]]></wp:post_name>
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		<wp:post_parent>0</wp:post_parent>
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		<wp:is_sticky>0</wp:is_sticky>
		<category domain="category" nicename="plagiats"><![CDATA[Plagiats]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1509857370;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1149;}i:1;a:1:{s:2:"id";i:2570;}i:2;a:1:{s:2:"id";i:9249;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>291673</wp:comment_id>
			<wp:comment_author><![CDATA[lowlou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[madlesne@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.226.215]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-10 13:06:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-10 11:06:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[ils sont relativement commun ; il est fort probable que de tel design puisse jaillir de la tête de deux individus sans parler de plagiat..]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>291860</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-13 12:58:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-13 10:58:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le Beats a le même logo que  Paul Boccuse]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Artcurial revoit son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2016/05/10/12764/</link>
		<pubDate>Tue, 10 May 2016 07:51:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12764</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/5748d2c8a90ceaae954e8a20c8d21ac8.jpg"><img class="aligncenter size-full wp-image-12765" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/5748d2c8a90ceaae954e8a20c8d21ac8.jpg" alt="5748d2c8a90ceaae954e8a20c8d21ac8" width="542" height="361" /></a> Pour soutenir ses ambitions internationales, la maison française de vente aux enchères Artcurial a choisi de développer une nouvelle identité visuelle, dévoilée depuis le 1er mai. Le logo d’Artcurial a été conçu en 1970 par Vasarely et retravaillé en 2002 par Jean Grisoni. Le studio Yorgo&amp;Co a créé  une typographie : l’Austin Artcurial, qui possède une déclinaison inclinée pour certaines lettres, comme le A penché d’Artcurial. Yorgo&amp;Co a travaillé sur le lancement de la version française de <em>Vanity Fair</em> et qui a travaillé récemment sur la nouvelle formule de <em>Libération</em> et de son supplément <em>Next</em>.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/catalogues-Artcurial.png"><img class="aligncenter size-full wp-image-12766" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/catalogues-Artcurial.png" alt="catalogues Artcurial" width="473" height="540" /></a>

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Yorgo Tloupas précise : "<em>Il était primordial de ne pas perdre ce qui, depuis 15 ans, permet d’identifier Artcurial, mais d’y adjoindre de nouvelles références plus classiques. J’ai souhaité reconnecter l’image d’Artcurial avec son activité artistique et son ancrage français, tout en signifiant la maturité de la marque et sa place de premier plan sur le marché de l’art international</em>".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12764</wp:post_id>
		<wp:post_date><![CDATA[2016-05-10 09:51:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-05-10 07:51:18]]></wp:post_date_gmt>
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		<title>Le nouveau picto d&#039;Instagram</title>
		<link>http://yannickbourenane.com/preprod/2016/05/11/le-nouveau-picto-dinstagram/</link>
		<pubDate>Wed, 11 May 2016 16:59:08 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12769</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/instagram_2016_icon.jpg"><img class="aligncenter size-full wp-image-12770" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/instagram_2016_icon.jpg" alt="instagram_2016_icon" width="1000" height="1000" /></a>Le réseau social centré sur l'image, Instagram, dévoile un nouvel univers visuel "<em>inspiré par la communauté</em>". Les identités des applications d’Instagram : Boomerang, Layout et Hyperlapse subissent le même sort avec pour objectif de présenter une identité de gamme unique et donc cohérente.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Instagram_FamilyIcons.jpg"><img class="aligncenter size-full wp-image-12771" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Instagram_FamilyIcons.jpg" alt="Instagram_FamilyIcons" width="700" height="196" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Instagram_UI.jpg"><img class="aligncenter size-full wp-image-12772" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Instagram_UI.jpg" alt="Instagram_UI" width="700" height="605" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12769</wp:post_id>
		<wp:post_date><![CDATA[2016-05-11 18:59:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-05-11 16:59:08]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[le-nouveau-picto-dinstagram]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>291797</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.85.227.82]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-12 14:05:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-12 12:05:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pictos cohérents mais sans âme et qui suit la "tendance" du moment (combien ont dit que les dégradés étaient bannis y'a pas 3 ans et qui se glousse aujourd'hui ?) et surtout interface complètement vide, austère avec ce blanc qui ne séparent pas les images et ces icônes fades ? vraiment déçu...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>291804</wp:comment_id>
			<wp:comment_author><![CDATA[Imadiez]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[agnes.maillard@imadiez.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.imadiez.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.249.108.89]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-12 15:34:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-12 13:34:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je «plussois» Styddywax : totalement sans personnalité, au contraire du précédent qui se reconnaissait de loin]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>291859</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-13 12:57:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-13 10:57:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Instagram abandonne aussi le skeuomorphisme pour une image plus épurée.
Pas vraiment fan de ce dégradé]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>291911</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.112.0.58]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-14 13:33:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-14 11:33:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'avantage du tout blanc justement, c'est de mettre en avant la photo.
Le logo est immonde…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Coop, nouveau logo 100% rétro ?</title>
		<link>http://yannickbourenane.com/preprod/2016/05/24/coop-un-nouveau-logo-100-retro/</link>
		<pubDate>Tue, 24 May 2016 14:58:12 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12779</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/00_logonews_coop.jpg"><img class="alignnone size-full wp-image-12785" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/00_logonews_coop.jpg" alt="00_logonews_coop" width="827" height="370" /></a>

L’économie solidaire peine à passer de l’utopie à la réalité. Même si de nouveaux modes de consommation apparaissent, les comportements trainent. Coop a eu la bonne idée : réconcilier profit et bien commun. Un combat porté par une nouvelle identité inspiré du premier logo de la marque créé en 1968. Symbole. <!--more-->

La chaine de supermarché appartient intégralement à ses clients membres. Grâce à une carte adhérent, ils récupèrent 5% de leurs dépenses quand ils achètent des produits de la marque et 1% de l’addition est réinvestie dans le soutien d’une cause locale. Cette orientation du solidaire comme un choix identitaire et non plus comme une obligation morale s’exprime dans les nouveaux codes de la marque. Inspirés du logo originel, ils s’éloignent d’un style estimé trop corporate pour se rapprocher du consommateur.
Exit le bleu roi statutaire. Place à un bleu clair, frais et friendly qui flirt avec le digital et donne une image résolument plus « cool » du supermarché.
Exit les formes pointues <em>cadratrices</em>. Place aux formes arrondies et souples. Clin d’œil aux 70s, elles apportent du dynamisme et de la légèreté sans s’enraciner dans un rétro surfait ou désuet. Consommer mieux n’est plus un devoir mais presque un jeu - d’autant plus sympathique qu’il rapporte à tous les coups.
Exit le logo typographique avec le nom complet comme un nom de société multinationale. Place à un nom plus court, structuré comme un symbole qui fédère une communauté autour d’un mode de consommation alternatif. #%

En somme, une identité intelligente qui concilie le vintage et la modernité, l’économie et le solidaire, l’utopie et la réalité. Comme quoi, c’était pas toujours mieux avant.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Co-op-Bag_itsnicethat.jpg"><img class="alignnone size-full wp-image-12781" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Co-op-Bag_itsnicethat.jpg" alt="Co-op-Bag_itsnicethat" width="724" height="474" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Co-op-Food-Didsbury_itsnicethat.jpg"><img class="alignnone size-full wp-image-12782" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Co-op-Food-Didsbury_itsnicethat.jpg" alt="Co-op-Food-Didsbury_itsnicethat" width="724" height="474" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/North_Coop_005_Packaging_itsnicethat.png"><img class="alignnone size-full wp-image-12783" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/North_Coop_005_Packaging_itsnicethat.png" alt="North_Coop_005_Packaging_itsnicethat" width="724" height="474" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Lorry_coop_itsnicethat.jpg"><img class="alignnone size-full wp-image-12784" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Lorry_coop_itsnicethat.jpg" alt="Lorry_coop_itsnicethat" width="724" height="474" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12779</wp:post_id>
		<wp:post_date><![CDATA[2016-05-24 16:58:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-05-24 14:58:12]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[coop-un-nouveau-logo-100-retro]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[3]]></wp:meta_value>
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			<wp:meta_value><![CDATA[12785]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>292343</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.240]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-25 09:07:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-25 07:07:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[simple, efficace et vraiment identitaire ! bravo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>292355</wp:comment_id>
			<wp:comment_author><![CDATA[Curvat Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.201.4.13]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-25 11:57:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-25 09:57:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comme quoi on ne réinvente pas la roue, voici le logo de COOP France des années 60-70.
http://les-coop-en-france.allmyblog.com/images/les-coop-en-france/les-coop-en-france_logo.jpg]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Paris, nouveau logo, nouveau visage ?</title>
		<link>http://yannickbourenane.com/preprod/2016/05/25/paris-nouveau-logo-nouveau-visage/</link>
		<pubDate>Wed, 25 May 2016 10:53:10 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12791</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/00_logonews_paris.jpg"><img class="alignnone size-full wp-image-12801" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/00_logonews_paris.jpg" alt="00_logonews_paris" width="827" height="370" /></a>

« Réinventer Paris » est clairement dans l’air du temps. Paysage urbain, vie nocturne, tout y passe. L’occasion de revoir aussi l’image de la capitale à l’étranger avec une nouvelle identité visuelle. Alors Paris demain, ça ressemble à quoi ?<!--more-->

Qu’on se le dise, les logos de ville sont souvent compliqués, clivés, parfois esthétiquement douteux. Difficile de contourner les clichés, les problèmes de budget et les regards subjectifs de chacun sur un patrimoine largement partagé.
La solution : s’ouvrir.
A l’image d’un Paris plus dynamique et moins ville musée égocentrée, la nouvelle identité de l’office du tourisme pose un regard neuf sur la capitale.

La Tour Eiffel s’efface quelque peu pour s’insérer dans une skyline formée par la disproportion de la lettre A et la hauteur du point du i. Une idée simple qui fait passer l’emblème parisien du gimmick patriotique et éculé au clin d’œil sympathique. Une question persiste : faut-il encore et toujours utiliser la Tour Eiffel ? L’imagerie parisienne est sans doute assez riche pour qu’on s’émancipe des lieux communs.

La couleur rouge surprend mais elle est ancrée dans l’ADN de la ville : gastronomie, Moulin Rouge, cocarde, Révolution Française, baisers, la liste est longue des associations Rouge-Paris. Vintage sans être suranné, le rouge associé aux illustrations colorées et à la simplicité typographique du logo provoque le mouvement.

Ce mouvement, qu’on espère si caractéristique de Paris, vit particulièrement bien dans le système graphique. Habillé des illustrations colorées et poétiques de Severin Millet, placé dans un système qui en fait une fenêtre sur l’extérieur, le logo éveille toute la curiosité et la sympathie qu’une telle destination mérite.

Le point du i exploité comme un point d’ancrage ou un repère (Pass Lib’, titrage en édition), amène du dynamisme à une identité qui pourrait être un peu trop lisse ou trop neutre compte tenu de la richesse des images mentales associées à Paris et de la fonction promotionnelle de l’identité auprès des visiteurs et investisseurs étrangers.

Pourtant, cette nouvelle identité est sans doute plus proche d’un esprit parisien moderne qui joue avec les clichés. La force typographique du logo associée à la poésie humoristique des illustrations installe un bel équilibre entre assise et légèreté.

Jouer avec les codes avec humour et poésie, ça c’est Paris, non ?

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/A-01-branding-office-tourisme-logo-probleme.gif"><img class="alignnone size-full wp-image-12800" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/A-01-branding-office-tourisme-logo-probleme.gif" alt="A-01-branding-office-tourisme-logo-probleme" width="1950" height="1083" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/A-02-branding-office-tourisme-logo-paris.gif"><img class="alignnone size-full wp-image-12795" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/A-02-branding-office-tourisme-logo-paris.gif" alt="A-02-branding-office-tourisme-logo-paris" width="1950" height="1060" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/A-06-skyline-paris-typography-logo.jpg"><img class="alignnone size-full wp-image-12796" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/A-06-skyline-paris-typography-logo.jpg" alt="A-06-skyline-paris-typography-logo" width="1950" height="993" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/D-01-paris-map-design-charte-graphique-800x818.jpg"><img class="alignnone size-full wp-image-12797" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/D-01-paris-map-design-charte-graphique-800x818.jpg" alt="D-01-paris-map-design-charte-graphique-800x818" width="800" height="818" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/illustration-severin-millet-paris-branding.jpg"><img class="alignnone size-full wp-image-12798" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/illustration-severin-millet-paris-branding.jpg" alt="illustration-severin-millet-paris-branding" width="1950" height="1200" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/paris-pass-lib-metro.jpg"><img class="alignnone size-full wp-image-12799" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/paris-pass-lib-metro.jpg" alt="paris-pass-lib-metro" width="1950" height="1300" /></a>
Agence : <a href="http://www.grapheine.com/">Graphéine</a>
Illustrations : <a href="http://www.severinmillet.com/">Séverin Millet</a>]]></content:encoded>
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		<wp:post_id>12791</wp:post_id>
		<wp:post_date><![CDATA[2016-05-25 12:53:10]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-05-25 10:53:10]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[paris-nouveau-logo-nouveau-visage]]></wp:post_name>
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		<wp:comment>
			<wp:comment_id>292556</wp:comment_id>
			<wp:comment_author><![CDATA[Reittan Natëag]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gaetan.nattier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.115.60.180]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-30 09:57:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-30 07:57:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Légèrement désarticulé à mon goût...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>292601</wp:comment_id>
			<wp:comment_author><![CDATA[Peraldi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[octone@obviousdesign.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://obviousdesign.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.128.62.215]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-31 18:25:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-31 16:25:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Beau parti pris typographique, j'adhère complètement.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>292611</wp:comment_id>
			<wp:comment_author><![CDATA[Kalepom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lucaslechat@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.229.56.187]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-31 22:41:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-31 20:41:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais, euh, sur l'exemple de visuel de plan de la ville, le nouveau logo est intégré comme graphisme de la page de présentation, mais l'ancien logo reste en bas à droite.
Alors c'est un nouveau logo qui a été créé, ou juste une charte graphique pour la saison ?]]></wp:comment_content>
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		<title>Aéroports de Paris, nouvelle identité dans l&#039;air</title>
		<link>http://yannickbourenane.com/preprod/2016/05/26/aeroports-de-paris-nouvelle-identite-dans-lair/</link>
		<pubDate>Thu, 26 May 2016 15:05:25 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12804</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/00_logonews_aeroport_de_paris1.jpg"><img class="alignnone size-full wp-image-12815" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/00_logonews_aeroport_de_paris1.jpg" alt="00_logonews_aeroport_de_paris" width="827" height="370" /></a>

Concilier confiance et plaisir n’est pas chose aisée. Aéroports de Paris relève le défi avec un rebranding complet : nouvelle architecture de marque, nouveau nom, nouvelle identité, nouvelle signature. Prêts pour le grand saut ?<!--more-->

A l’origine de la restructuration du groupe, une ambition : devenir le premier hub européen et s’affirmer comme le premier acteur international.
Groupe ADP, la marque entreprise se concentre désormais sur tous les métiers de la chaines aéroportuaire – de la conception à l’ingénierie des services en allant jusqu’à la maintenance. Paris Aéroport, la marque grand public, est tournée vers les clients et destinée à les accompagner à chaque étape de leur voyage aérien.

Structurellement, la séparation des aspects techniques et humains persiste.
Visuellement, la séparation n’est plus aussi nette.

Le nouveau logo est incontestablement moderne et dynamique.
L’équilibre typographique entre le « PARIS » et « aéroport » est bien géré malgré la longueur du dernier mot ; les accidents sur les « A » font joliment écho à l’icône qui surplombe le logo.
Même si on peut encore douter de l’utilisation de la Tour Eiffel, la forme est assez graphique pour être évocatrice : lignes d’avions dans le ciel, lignes de piste d’atterrissage, couronne, fontaine… chacun peut y projeter ses rêves. Jaillissante et victorieuse, elle connote un sentiment d’élévation qui réinjecte de la joie et du plaisir dans l’imaginaire de l’aéroport.
La finesse du logo et du système visuel correspond à une élégance aérienne typiquement française, lancée notamment par le nouvel univers d’Air France.
La déclinaison du motif rayure et l’iconographie permettent de replacer l’humain et l’humour au cœur de la marque.

Une approche qui n’est pas sans rappeler Air France et qui pose la question du brouillage entre les codes du groupe aéroportuaire et de la compagnie aérienne nationale. Les rapprocher ne semble pas tout à fait absurde mais questionne la promesse encapsulée dans la nouvelle signature.
« Paris vous aime » suppose un saut créatif compliqué quand on sait qu’un aéroport est un hors temps/espace, un lieu de transition et donc clairement pas Paris, ou alors pas encore. L’ancrage dans l’imaginaire Parisien fonctionne moins bien que celui d’Air France dans l’imaginaire Français.

Graphiquement, la marque a su garder les pieds sur terre avec plus d’émotion.
Conceptuellement, pas sûr que tout le monde voit aussi haut.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Aeroport_de_paris-01.jpg"><img class="alignnone size-full wp-image-12817" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Aeroport_de_paris-01.jpg" alt="Aeroport_de_paris-01" width="951" height="951" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/BABEL_Groupe-ADP.jpg"><img class="alignnone size-full wp-image-12808" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/BABEL_Groupe-ADP.jpg" alt="BABEL_SITE_ADP" width="500" height="285" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/engagement_vous-donner-la-maitrise-de-votre-temps.png"><img class="alignnone size-full wp-image-12809" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/engagement_vous-donner-la-maitrise-de-votre-temps.png" alt="engagement_vous-donner-la-maitrise-de-votre-temps" width="800" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/engagement_vous-faire-plaisir.png"><img class="alignnone size-full wp-image-12810" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/engagement_vous-faire-plaisir.png" alt="engagement_vous-faire-plaisir" width="800" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/logo_groupe_adp.jpg"><img class="alignnone size-full wp-image-12811" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/logo_groupe_adp.jpg" alt="ADP_LOGO_GROUPE_ADP_2016_02_01" width="3122" height="2767" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/ADP1.jpg"><img class="alignnone size-full wp-image-12812" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/ADP1.jpg" alt="ADP1" width="1200" height="674" /></a>

&nbsp;

Stratégie : <a href="http://agencebabel.com/">Babel</a>
Design : <a href="http://h5.fr/">H5 </a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12804</wp:post_id>
		<wp:post_date><![CDATA[2016-05-26 17:05:25]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
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			<wp:meta_value><![CDATA[12813]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>292449</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.240]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-27 09:33:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-27 07:33:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Adieu le kitsch un peu enfantin et bienvenue à l'élégance et l'équilibre.
Une belle identité, qui devrait durer...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>292456</wp:comment_id>
			<wp:comment_author><![CDATA[Curvat Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-05-27 12:21:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-05-27 10:21:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plus actuel, plus sobre, style très Union Soviétique, espérons que cela donne une bonne image aux touristes.]]></wp:comment_content>
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	<item>
		<title>C&#039;est vendredi, décompressez</title>
		<link>http://yannickbourenane.com/preprod/2016/05/27/cest-vendredi-decompressez/</link>
		<pubDate>Fri, 27 May 2016 08:37:30 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12819</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/51cecc34565353.56d5b856a7cd7.jpg"><img class="alignnone size-full wp-image-12820" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/51cecc34565353.56d5b856a7cd7.jpg" alt="51cecc34565353.56d5b856a7cd7" width="1400" height="1050" /></a>

<a href="https://www.behance.net/gallery/34565353/Blow-UP">Vinicius Araújo</a> invente des logos ballons pour de grandes marques gonflées à bloc. La société de consommation aurait-elle la grosse tête ?

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/aecfb434565353.56d5a569d4f98.jpg"><img class="alignnone size-full wp-image-12823" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/aecfb434565353.56d5a569d4f98.jpg" alt="aecfb434565353.56d5a569d4f98" width="1240" height="930" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/e811a534565353.56d7216985c94.jpg"><img class="alignnone size-full wp-image-12824" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/e811a534565353.56d7216985c94.jpg" alt="e811a534565353.56d7216985c94" width="1400" height="1050" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/f8a1c134565353.56d5a569d5505.jpg"><img class="alignnone size-full wp-image-12825" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/f8a1c134565353.56d5a569d5505.jpg" alt="f8a1c134565353.56d5a569d5505" width="1400" height="1050" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/76f60034565353.56d5a569d6a5f.jpg"><img class="alignnone size-full wp-image-12821" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/76f60034565353.56d5a569d6a5f.jpg" alt="76f60034565353.56d5a569d6a5f" width="1400" height="1050" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/f2566234565353.56d5a569d6552.jpg"><img class="alignnone size-full wp-image-12826" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/f2566234565353.56d5a569d6552.jpg" alt="f2566234565353.56d5a569d6552" width="1400" height="875" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12819</wp:post_id>
		<wp:post_date><![CDATA[2016-05-27 10:37:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-05-27 08:37:30]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cest-vendredi-decompressez]]></wp:post_name>
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		<title>Euronews, dynamique digitale et identité</title>
		<link>http://yannickbourenane.com/preprod/2016/05/30/12830/</link>
		<pubDate>Mon, 30 May 2016 17:00:32 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12830</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/00_logonews_euronews.jpg"><img class="alignnone size-full wp-image-12838" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/00_logonews_euronews.jpg" alt="00_logonews_euronews" width="827" height="370" /></a>

Diversité des points de vue, liberté d’opinion, partage de l’information…autant de valeurs du journalisme qui semblent s’être perdues dans les limbes d’internet, égratignées par la dictature de l’instant. Pour les ramener à la vie Euronews plonge dans le digital et se métamorphose. <!--more-->

A l’origine du repositionnement de la chaine d'information en continu pan-européenne, une nouvelle promesse : "vivre et partager une expérience unique et globale de l'information, du savoir et des cultures, fondée sur une véritable expression de la diversité, qui trouve son origine dans notre identité européenne."

Une identité plus contemporaine, dynamique et digitale, qui incarne une vision du monde à 360°, plus internationale qu’européenne.
Le rond sur lequel s’appuyait autrefois le logo apparaît désormais en creux, formé par les multiples faisceaux qui en émanent, comme un écho à la nouvelle signature de la marque : « All views ». Faisceaux qui mettent en scène des images fixes comme volées au réel et qui témoignent en un flash du bruit et de la fureur du monde. Si la chaîne ne semble pas échapper au traitement qu’on réserve à l’information à l’ère digitale, elle semble pourtant capable d’en tirer des forces : multiplicité des sujets, diversité des points de vue, ouverture et couverture maximale. Les news sont désormais bleues comme autant de stimuli électriques qui connectent les téléspectateurs et les internautes du monde entier. Le sport reste vert gazon et chaque programme a sa couleur particulière.

A la fois classique et contemporain, le nouveau look d’Euronews promet une expérience riche et intense, portée par une bande son rythmée qui dramatise les contenus et par une nouvelle offre pensée pour le digital, accessible anytime, any where, on any device (refonte graphique complète des nouveaux créneaux d’information, des programmes et de l’ensemble des produits digitaux).

Résolument tournée vers le spectateur, cette nouvelle identité semble promouvoir une évolution positive de notre manière de consommer de l’information. Mais alors qui prévaut : l’info ou le badaud ?

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Euronews-All-Views_-roue-entiere_logo.jpg"><img class="alignnone size-full wp-image-12831" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Euronews-All-Views_-roue-entiere_logo.jpg" alt="Euronews-All-Views_-roue-entiere_logo" width="1920" height="1080" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Screen-Shot-2016-05-11-at-12.11.22-1002x706.png"><img class="alignnone size-full wp-image-12833" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Screen-Shot-2016-05-11-at-12.11.22-1002x706.png" alt="Screen-Shot-2016-05-11-at-12.11.22-1002x706" width="1002" height="706" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Screen-Shot-2016-05-11-at-12.11.11-1002x701.png"><img class="alignnone size-full wp-image-12832" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/Screen-Shot-2016-05-11-at-12.11.11-1002x701.png" alt="Screen-Shot-2016-05-11-at-12.11.11-1002x701" width="1002" height="701" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/pgm_slot2_day_News-of-the-Day-1002x564.png"><img class="alignnone size-full wp-image-12834" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/pgm_slot2_day_News-of-the-Day-1002x564.png" alt="pgm_slot2_day_News-of-the-Day-1002x564" width="1002" height="564" /></a>

Agence : <a href="http://www.lambie-nairn.com/">Lambie-Nairn</a>
Identité sonore : <a href="http://www.davidlowe.co.uk/">David Lowe</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12830</wp:post_id>
		<wp:post_date><![CDATA[2016-05-30 19:00:32]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-05-30 17:00:32]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:comment_id>292658</wp:comment_id>
			<wp:comment_author><![CDATA[Christopher AGUSTIN]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[christophe.agustin@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.57.179.87]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-01 20:21:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-01 18:21:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour, vous vous êtes trompés de David Lowe... Il s'agit de celui là : http://www.davidlowe.co.uk/
compositeur émérite de BBC News
et non pas du David Lowe, connu chez nous pour ses passages sur France 2 et France 5.
cordialement,]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>292682</wp:comment_id>
			<wp:comment_author><![CDATA[Manon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[manon@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.223.143]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-02 09:38:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-02 07:38:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Christopher, merci beaucoup pour la modif !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>292658</wp:comment_parent>
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		<title>Arkopharma, nouveau logo nature</title>
		<link>http://yannickbourenane.com/preprod/2016/05/31/arkophar/</link>
		<pubDate>Tue, 31 May 2016 13:43:11 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12840</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/00_logonews_arkopharma1.jpg"><img class="alignnone size-full wp-image-12842" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/05/00_logonews_arkopharma1.jpg" alt="00_logonews_arkopharma" width="827" height="370" /></a>

Pour s’aligner sur les nouvelles exigences des consommateurs, le leader européen des médicaments de phytothérapie fait passer son logo du rouge au vert et sa marque de l’industriel pharmaceutique au labo bien-être et nature.
<!--more-->

Dans la transition, la forme s’est modernisée : adieu serif statutaire, rond rouge agressif, bonjour formes rondes, bas de casse accessible, graisse sympathique, camaïeu de verts frais et gai.
Mais le sens a disparu. Difficile de comprendre le signe associé au nom de l’entreprise : on identifiait aisément l’association d’un médicament et de la lettre A dans l’ancien logo ; le nouveau oscille entre un œil et une tête surplombée d’une feuille.

En termes d’imaginaire, l’ambition du groupe est claire : distribuer et concevoir des produits de santé à base d’éléments naturels, de même que sa mission : offrir une vie plus saine, appuyée sur des valeurs essentielles de bien-être et de respect.
Le nouveau logo semble résoudre le décalage d’image entre un industriel pharmaceutique porté sur la chimie et un labo bio porté sur les plantes. Néanmoins, il reste encore trop vague pour désigner concrètement le cœur de métier de l’entreprise et pourrait sans mal être associé à bien d’autres produits : stevia, tapis de yoga, yaourt…en somme tous les bienfaits de la nature.

Reste la signature salvatrice – et incomplète : « Laboratoires ».
A consulter au microscope.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12840</wp:post_id>
		<wp:post_date><![CDATA[2016-05-31 15:43:11]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
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		<wp:comment>
			<wp:comment_id>299790</wp:comment_id>
			<wp:comment_author><![CDATA[Cyril de La Patellière]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[cyrildelapatelliere@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.8.126.18]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-02-14 23:09:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-02-14 22:09:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Monsieur
Créateur du premier logo A de Arkopharma que m'avait demandé en 1981 le docteur Rombi, il faut préciser qu'à l'origine le nom était "Arkochim" d'où le premier style. D'ailleurs certaines de mes maquettes présentées (que j'ai toujours) insistaient plus sur le côté chimie.
Cordialement
Cyril de La Patellière. 
06200 Nice]]></wp:comment_content>
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		<title>ERDF, nouvelle identité connectée</title>
		<link>http://yannickbourenane.com/preprod/2016/06/01/12844/</link>
		<pubDate>Wed, 01 Jun 2016 12:15:18 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12844</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_erdf.jpg"><img class="alignnone size-full wp-image-12846" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_erdf.jpg" alt="00_logonews_erdf" width="827" height="370" /></a>

Juillet 2015 : La Commission de Régulation d’Energie (CRE) somme ERDF de mieux se distinguer des fournisseurs d’électricité (EDF, Engie, Direct <a href="http://www.lemonde.fr/energie/">Energie</a>…), en concurrence depuis la libération des prix de l’électricité en juillet 2007. La marque s’exécute.
Mai 2016 : Le verdict tombe, la CRE juge les changements insuffisants et demande le rebranding complet, changement de nom inclus. Et c’esy reparti pour un tour…

<!--more-->

ERDF devient ENEDIS et en profite pour appuyer visuellement les valeurs et les ambitions du groupe.
Le logo bicolore incarne la transformation numérique et énergétique ainsi que sa proximité avec tous les territoires et consommateurs. Le bleu renvoie aux équipes et aux véhicules – la face humaine de la marque, et le vert à la transition énergétique et au progrès – la face technologique.
Les lettres du logo restent en bas de casse et se dessinent comme liées les unes aux autres. Ce lifting typographique magnifie l’idée de transition et de lien contenue dans la nouvelle direction stratégique de l’entreprise. Une idée expliquée le 30 mais lors du Congrès des Maires par Philippe Monloubou, président d’Enedis : «<em>Ce nouveau nom est le révélateur de notre transformation : celle d’un service public nouvelle génération de la distribution électrique qui innove, gagne en agilité, en réactivité et travaille avec tous les acteurs sur les territoires pour conduire la transition énergétique
et numérique.»</em>
La signature reste donc la même : « L’électricité en réseau » et l’identité visuelle sera déployée lors d’un événement emblématique : le Tour de France. Une bonne manière de mettre tout le monde dans le circuit.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Capture-d’écran-2016-06-01-à-09.54.02.png"><img class="alignnone size-full wp-image-12845" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Capture-d’écran-2016-06-01-à-09.54.02.png" alt="Capture d’écran 2016-06-01 à 09.54.02" width="1687" height="1221" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12844</wp:post_id>
		<wp:post_date><![CDATA[2016-06-01 14:15:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-06-01 12:15:18]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<wp:comment>
			<wp:comment_id>292645</wp:comment_id>
			<wp:comment_author><![CDATA[Louis-Marie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lmdefombelle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://louis-marie.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.0.246.40]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-01 15:36:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-01 13:36:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ba non, la signature change :
Maintenant c'est plutôt un truc comme : « L'euleuctricit' en reuseau »
Où sont passé les accents ? #TypoNon
La question se pose aussi pour le nom comment le lisez-vous (énédis ou enedis – en lisans « eu » pour « e ») ?
J'entend encore régulièrement des gens dire ÉDF ce qui est bien plus logique.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>292681</wp:comment_id>
			<wp:comment_author><![CDATA[Curvat Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.201.4.13]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-02 09:10:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-02 07:10:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les accents ne sont pas une obligation sur les majuscules.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>292683</wp:comment_id>
			<wp:comment_author><![CDATA[Maxime]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[byrotheau.maxime@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.1.35.249]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-02 10:04:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-02 08:04:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Désolé Alexandre Curvat, mais les accents sur les majuscules sont censé être obligatoires, pour éclairer ta lanterne, un petit liens qui en parle très bien :) : http://www.deluxeavenue.com/typo_erreurs_cap.php]]></wp:comment_content>
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	</item>
	<item>
		<title>DOHOP, et hop un nouveau logoticone</title>
		<link>http://yannickbourenane.com/preprod/2016/06/02/dohop/</link>
		<pubDate>Wed, 01 Jun 2016 23:00:28 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12848</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_dohop.jpg"><img class="alignnone size-full wp-image-12849" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_dohop.jpg" alt="00_logonews_dohop" width="827" height="370" /></a>

Les emoji un alphabet à part entière ? Une team d’islandais à fait le test. Créé en 2005, leur moteur de recherche de voyage se paie un nouveau logo full émoticônes. Alors, une image vaut-elle mieux que des mots ?

Dohop, le nom du moteur de recherche, est pourtant assez évocateur. En français traduisez «  faire un saut ». Un nom rigolo dont le logo n’était pas vraiment à la hauteur. Un bleu fade, des lettres sans grande originalité, sans parler de cette étiquette de valise…Depuis, les islandais ont changé d’équation (et de logo) pour mieux incarner leur motto : « Anywhere. Simple ».

Quand on jette un premier coup d’œil au logo, on se demande si l’entremêlement des lettres et des icones fonctionne vraiment. On peut légitimement douter du fait que tout le monde y lise « click/pack/fly/enjoy », même si, visuellement, c’est bien ce qu’elles représentent.
Derrière ce problème de lisibilité, le style décalé de la nouvelle identité fait aussi sa force. Sa bizarrerie et sa finesse graphique en font un sigle fun et cool, totalement émancipé des conventions du marché.
La typo fine et casual a été conçue pour spécialement pour eux à partir de la typo des machines à écrire Olivetti. Claire et sympathique elle confère à la marque une simplicité presque enfantine, en phase avec sa signature. Les couleurs bonbons des icones donnent presque envie de les manger. Même si le traitement graphique est totalement désordonné (taille, orientations, styles différents), l’accident visuel créé de la proximité et de la sympathie. On imagine très bien comment ces petits signes pourraient vivre dans notre quotidien sur une série illimitée de goodies – ce qu’a très bien compris et produit la marque.

En terme de lisibilité, Dohop parvient finalement à s’en sortir grâce à des environnements toujours très neutres et minimalistes où tout se passe dans le logo. Le site internet est friendly et accessible. Il donne le sentiment d’avoir été fait par une bande de copains pour les copains tout en proposant une navigation aussi limpide que les informations affichées. Du fun donc, mais du sérieux aussi.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/dohop_logo_animation_icons_changing.gif"><img class="alignnone size-full wp-image-12850" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/dohop_logo_animation_icons_changing.gif" alt="dohop_logo_animation_icons_changing" width="1620" height="1080" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/dohop_mugs.jpg"><img class="alignnone size-full wp-image-12851" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/dohop_mugs.jpg" alt="dohop_mugs" width="1000" height="446" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/dohop_cycling_cap.jpg"><img class="alignnone size-full wp-image-12852" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/dohop_cycling_cap.jpg" alt="dohop_cycling_cap" width="1000" height="666" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bizcards.png"><img class="alignnone size-full wp-image-12853" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bizcards.png" alt="bizcards" width="870" height="614" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Capture-d’écran-2016-06-01-à-11.57.49.png"><img class="alignnone size-full wp-image-12854" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Capture-d’écran-2016-06-01-à-11.57.49.png" alt="Capture d’écran 2016-06-01 à 11.57.49" width="2558" height="1219" /></a>

Agence : <a href="http://www.bedow.se/">Bedow</a>
Typographe : <a href="http://www.ilvz.net/">Íñigo López Vázquez</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12848</wp:post_id>
		<wp:post_date><![CDATA[2016-06-02 01:00:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-06-01 23:00:28]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[dohop]]></wp:post_name>
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		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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	<item>
		<title>Saint Gobain, trois siècles d’agilité et une nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2016/06/06/saint-gobain-trois-siecles-dagilite-et-une-nouvelle-identite/</link>
		<pubDate>Mon, 06 Jun 2016 17:02:00 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12860</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_saint_gobain.jpg"><img class="alignnone size-full wp-image-12863" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_saint_gobain.jpg" alt="00_logonews_saint_gobain" width="827" height="370" /></a>« On voudrait un logo plus moderne, plus digital mais par contre il faudrait garder ça de l’ancien et puis ça aussi… » Refondre le logo d’une grande entreprise historique n’est pas toujours simple. A l’occasion de ses 350ans, Saint Gobain entraine BETC et Terre de Sienne dans l’aventure.
<!--more-->

Depuis 2010, le groupe français spécialisé dans la production, la transformation et la distribution de matériaux a lancé un travail de fond sur sa marque.
Objectif : se rapprocher de ses clients finaux. Une stratégie qui agit sur le fond : la structure même de l’entreprise est désormais moins fragmentées entre com corporate et marketing, et sur la forme : un nouveau logo a vu le jour.

La nouvelle identité visuelle avait pour mission d’être plus jeune, plus moderne, plus digitale. Un objectif auquel le choix des couleurs, la typographie plus ronde et la skyline inspiré d’un électrocardiogramme tentent de répondre.
Si le logotype est graphiquement en mouvement, il reste un peu trop mou, loin de la stature du dernier, sans réellement renvoyer au cœur de métier de Saint Gobain. Reste à poser une question essentielle : quel est donc ce cœur de métier ?

La nouvelle signature «  Leader mondial de l’habitat », souligne à quel point le profil et les marques du groupe sont protéiformes. Le nouveau logotype s’impose alors comme une manière de redéfinir et de re-présenter la marque groupe à tous ses publics. Un logo simple certes, mais qui exprime assez clairement la nouvelle direction de l’entreprise : multiculturalisme, pluralité des métiers, profils jeunes et dynamiques au service des grands enjeux de l’habitat demain.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Capture-d’écran-2016-06-06-à-18.13.26.png"><img class="alignnone size-full wp-image-12861" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Capture-d’écran-2016-06-06-à-18.13.26.png" alt="Capture d’écran 2016-06-06 à 18.13.26" width="2309" height="493" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Capture-d’écran-2016-06-06-à-18.33.09.png"><img class="alignnone size-full wp-image-12862" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Capture-d’écran-2016-06-06-à-18.33.09.png" alt="Capture d’écran 2016-06-06 à 18.33.09" width="1528" height="1017" /></a>

&nbsp;

Agence : Terre de Sienne]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12860</wp:post_id>
		<wp:post_date><![CDATA[2016-06-06 19:02:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-06-06 17:02:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<wp:comment>
			<wp:comment_id>292851</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.240]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-07 09:55:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-07 07:55:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quel dommage, ce logo ne semble pas avoir été dessiné pour durer.
Une entreprise avec une telle histoire mériterait un peu plus de prestige et d'intemporalité...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>292852</wp:comment_id>
			<wp:comment_author><![CDATA[Emilie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mimi-mit@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.42.173.173]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-07 11:28:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-07 09:28:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[De mon côté, j'aime bien ;-) Les logos des marques commerciales que sont Isover, Placo...devraient aussi bénéficier d'une refonte.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>293572</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-14 10:12:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-14 08:12:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je me disais justement avant hier en passant devant un bureau de SG que j'avais toujours connu le même logo. Je ne serais pas aussi dubitatif que Nico, je trouve au contraire qu'ils ont su rester dans le fil de leur histoire tout en ajoutant un air de frais. 
Le dégradé de couleur est plutôt bien réussi et en défonce c'est sobre. La transition se fait en douceur avec l'ancien, je pense que dans 10 ans on se dira qu'il est là depuis 30 quand se mêleront les deux dans nos esprits fatigués.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>295391</wp:comment_id>
			<wp:comment_author><![CDATA[Eloïse]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[elobrancquart@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[62.244.85.178]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-08-29 13:52:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-08-29 11:52:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Même avis que Fred, je trouve la refonte de ce logo plutôt réussie pour ma part. Suffisamment proche de l'ancien en plus aérien et avec une architecture plus actuelle. Il attendra maintenant une cinquantaine d'année pour une nouvelle modernisation, quand les buildings seront construits sur l'eau.]]></wp:comment_content>
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		<title>DC COMICS, nouveau logo back to basics</title>
		<link>http://yannickbourenane.com/preprod/2016/06/07/dc-comics-nouveau-logo-back-to-basics/</link>
		<pubDate>Tue, 07 Jun 2016 17:03:54 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12865</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_DC1.jpg"><img class="alignnone size-full wp-image-12869" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_DC1.jpg" alt="00_logonews_DC" width="827" height="370" /></a>

Les super-héros n’en finissent pas d’envahir nos écrans. De Marvel à DC Comics, la guerre fait rage ; tous rivalisent de vintage alléchant et d’innovations futuristes décoiffantes. Dernière sortie en date : le nouveau logo de DC. Prêt pour un retour dans le futur ?<!--more-->

Alors que son logo avait déjà été modifié en 2012, la maison d’édition de bandes dessinées le change à nouveau. La raison : un champ d’expertise qui dépasse la BD et s’étend désormais à une multitude de médias.

L’idée : rendre hommage à l’héritage de la marque et à son rôle de conteur hors pair. Visuellement, le rapprochement avec le passé de la marque est évident : on retrouve le logo de 1976, très peu modifié.
C'est à se demander si la marque est si bonne que ça en storytelling. A moins d'y voir le sigle d'une équipe sportive, genre basketball,  le logo semble nous raconter une histoire entendue mille fois. Idem, l’utilisation du signe comme fond transparent dans lequel apparaissent des planches de BD fait bizarrement penser à Marvel…pas toujours simple de se renouveler.

Intéressant par sa proximité graphique avec les emblèmes des super héros, le nouveau logo reste sans grande surprise. Un peu décevant quand on sait qui en est à l’origine.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/dc_comics_2016_logo_evolution.jpg"><img class="alignnone size-full wp-image-12866" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/dc_comics_2016_logo_evolution.jpg" alt="dc_comics_2016_logo_evolution" width="1000" height="636" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/dc_comics_2016_rebirth_cover.jpg"><img class="alignnone size-full wp-image-12867" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/dc_comics_2016_rebirth_cover.jpg" alt="dc_comics_2016_rebirth_cover" width="1000" height="1537" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Capture-d’écran-2016-06-07-à-18.56.56.png"><img class="alignnone size-full wp-image-12871" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Capture-d’écran-2016-06-07-à-18.56.56.png" alt="Capture d’écran 2016-06-07 à 18.56.56" width="920" height="540" /></a>

Agence <a href="http://www.pentagram.com/#/home">Pentagram</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12865</wp:post_id>
		<wp:post_date><![CDATA[2016-06-07 19:03:54]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:comment_id>293299</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.240]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-08 08:40:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-08 06:40:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sans surprise mais cohérent et bien mieux que le précédent]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>293362</wp:comment_id>
			<wp:comment_author><![CDATA[Saoryx]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[professeur.saoryx@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[178.237.98.13]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-08 09:54:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-08 07:54:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[« Un peu décevant quand on sait qui en est à l’origine. »
Et pour ceux qui ne savent pas, qu'est-ce qu'on fait ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>293364</wp:comment_id>
			<wp:comment_author><![CDATA[Curvat Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-08 11:32:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-08 09:32:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Celui de 2005 me convenait bien.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>293374</wp:comment_id>
			<wp:comment_author><![CDATA[Manon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[manon@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.223.143]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-08 19:10:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-08 17:10:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On regarde en bas de l'article : Agence : Pentagram.]]></wp:comment_content>
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			<wp:comment_parent>293362</wp:comment_parent>
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		<title>Frameline change d’angle, et de logo</title>
		<link>http://yannickbourenane.com/preprod/2016/06/08/12873/</link>
		<pubDate>Wed, 08 Jun 2016 17:20:48 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12873</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_frameline.jpg"><img class="alignnone size-full wp-image-12874" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_frameline.jpg" alt="00_logonews_frameline" width="827" height="370" /></a>

Depuis 1977, Frameline produit, distribue, expose et soutien financièrement toutes les formes d’expression artistiques et médiatiques de la communauté gay, lesbienne, bisexuelle et transgenre. Difficile de comprendre le projet avec un logo institutionnel. Problème réglé : Frameline s’offre une nouvelle identité hors du genre.
<!--more-->

Exprimer plus clairement la notion d’intégration, telle était le challenge à l’origine du projet. Et si l’idée est intelligente, l’exécution graphique l’est tout autant.
Le nouveau logo reste typographique, mais plus sharp et plus abouti. La couleur indigo apporte de la chaleur tout en affirmant le sérieux et l’importance de l’organisation. Contrairement à l’ancien logo qui n’était ni signifiant ni très équilibré, les lettres sont désormais plus massives, plus affutées, le cadre de la marque semble enfin stabilisé, posé. L’utilisation du F et du L autour du nom permet de créer un système graphique cadré, simple, clair et flexible qui fit parfaitement avec l’univers de la marque. Une belle manière de mettre en avant des points de vue différents, et des images, quelle que soit la taille du média utilisé. Réduit à sa taille minimum, le logo devient monogramme. Blason dans un carré, étendard dans un rectangle il défend toujours le même point de vue: flexible et ouvert.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_logo_hands.jpg"><img class="alignnone size-full wp-image-12884" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_logo_hands.jpg" alt="frameline_logo_hands" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_logo_icon.png"><img class="alignnone size-full wp-image-12881" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_logo_icon.png" alt="frameline_logo_icon" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_logo_animation.gif"><img class="alignnone size-full wp-image-12880" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_logo_animation.gif" alt="frameline_logo_animation" width="1000" height="400" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_stationery.jpg"><img class="alignnone size-full wp-image-12882" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_stationery.jpg" alt="frameline_stationery" width="1000" height="667" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_festival_tickets.jpg"><img class="alignnone size-full wp-image-12878" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_festival_tickets.jpg" alt="frameline_festival_tickets" width="1000" height="472" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_totebag.jpg"><img class="alignnone size-full wp-image-12883" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_totebag.jpg" alt="frameline_totebag" width="1000" height="1334" /></a>   <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_festival_tshirt.jpg"><img class="alignnone size-full wp-image-12879" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_festival_tshirt.jpg" alt="frameline_festival_tshirt" width="1000" height="926" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_festival_cards.jpg"><img class="alignnone size-full wp-image-12877" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_festival_cards.jpg" alt="frameline_festival_cards" width="1000" height="732" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_festival_ads_more.jpg"><img class="alignnone size-full wp-image-12876" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_festival_ads_more.jpg" alt="frameline_festival_ads_more" width="1000" height="774" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_festival_ad.jpg"><img class="alignnone size-full wp-image-12875" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/frameline_festival_ad.jpg" alt="frameline_festival_ad" width="600" height="867" /></a>

&nbsp;

Agence : <a href="http://www.wearemucho.com/">Mucho</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12873</wp:post_id>
		<wp:post_date><![CDATA[2016-06-08 19:20:48]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[3]]></wp:meta_value>
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		<title>L’euro de handball féminin perd la boule et gagne un logo</title>
		<link>http://yannickbourenane.com/preprod/2016/06/09/12887/</link>
		<pubDate>Thu, 09 Jun 2016 16:33:22 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12887</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_EHF.jpg"><img class="alignnone size-full wp-image-12888" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_EHF.jpg" alt="00_logonews_EHF" width="827" height="370" /></a>C’est vrai, les logos sportifs ne sont pas toujours très glorieux. C’est pour essayer de conjurer le sort que  l’euro de handball féminin qui aura lieu en novembre 2018 s'est offert un logo complètement décalé.<!--more-->

Marque fille de la European Handball Federation, le championnat de handball féminin en est à sa 13<sup>e</sup> édition. Un événement qui a pour objectif de promouvoir le sport féminin et de développer la fédération française de handball.
Ouvrir le sport, tel est le pari réussi de ce projet et de sa nouvelle identité visuelle. Plus proche du lettering pub que du logo classique, elle n’est est pas moins réussie.
L’effet d’enthousiasme est là et l’impression de vivre l’intégralité d’un match se fait sentir. L’identité se métamorphose alors en terrain de jeu avec les mouvements et déplacements stratégiques des joueurs signifiés par les liaisons entre les lettres et les mots, l’effervescence des supporters et le rebond de la balle évoqués par des formes géométriques (cœurs, étoiles, mains ronds petits et grands). Si le logo est en décalage avec les codes des logos sportifs, il répond néanmoins efficacement à toutes les problématiques partenariats et marketing qu’un tel évènement implique. Comme le souligne Antoine Tremblot, fondateur de l’agence Leroy Tremblot qui a mené ce projet, « c’est sa composition typographique qui assure son identité, sa personnalité et sa différence. Il est à la fois décor et symbole. Il est libre dans son traitement, dans son apparence et dans ses couleurs. »

Un logo résolument jeune et pétillant qui donne envie d’assister à cet événement sportif, qu’on soit fan de handball, ou pas.

&nbsp;

Agence : <a href="http://www.leroytremblot.com/index.php?id=5">Leroy Tremblot</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12887</wp:post_id>
		<wp:post_date><![CDATA[2016-06-09 18:33:22]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-06-09 16:33:22]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<wp:comment>
			<wp:comment_id>293436</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.92.200.240]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-10 09:31:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-10 07:31:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est, effectivement, une vraie réussite ! Bravo]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>293437</wp:comment_id>
			<wp:comment_author><![CDATA[Curvat Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-10 10:03:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-10 08:03:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très belle création.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>293573</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.64.0.100]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-14 10:13:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-14 08:13:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[+1 superbe, à la fois parlant et dans l'air du temps. Grand fan de calligraphie je plussoie à ce choix !]]></wp:comment_content>
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	<item>
		<title>Ministry of Sound, nouveau logo sur le beat</title>
		<link>http://yannickbourenane.com/preprod/2016/06/13/ministry-of-sound-nouveau-logo-sur-le-beat/</link>
		<pubDate>Mon, 13 Jun 2016 15:28:52 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12892</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_mos.jpg"><img class="alignnone size-full wp-image-12898" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_mos.jpg" alt="00_logonews_mos" width="827" height="370" /></a>Difficile de changer quand on est une légende. D’autant plus quand l’histoire nous rattrape. Telle est la triste histoire de Ministry of Sound qui troqua un logo légendaire pour une modernité sans âme.<!--more-->

En 1991, un DJ londonien fonde Ministry Of sound, un club spécialisé dans la house américaine en provenance de New York, Chicago, Détroit. Depuis, la maison a aussi créé un label, référence électro à travers le monde. La crème de la crème. Une histoire qui nous rappelle étrangement l’actualité des nuits parisiennes et l’intérêt croissant pour ce genre de musique électronique.

Un sujet intemporel que Ministry of Sound incarnait avec un logo intemporel, fruit d’une blague avec l’artiste Chemical X qui décida de reprendre le blason de la Chambre des Communes pour en faire le logo d’une boîte de nuit.
Depuis les 90s , les temps on changé et le célèbre club semble plus Berlinois que Londonien. Au logo style victorien succède un symbole minimaliste, moderne et…déjà vu. Formes géométriques, déclinaisons graphiques underground comme un graffiti, typo illisible, référence incertaine à l’univers du son, la nouvelle identité déçoit autant qu’elle peine à porter toute l’histoire et la substance du lieu mythique, repère dans la nuit londonienne et sur la scène internationale.

Rien de très distinctif ni de très distinguant donc dans cette nouvelle identité qui se complique la charte comme pour masquer son absence de sens.
Deux parenthèses qui encadrent un M, voilà un aperçu de la version minimale de l’ancien logo. Un retour à la version house ne serait pas de refus mais c’est une question de goûts…musicaux, aussi.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/3x2_Ministry_of_Sound_4.jpg"><img class="alignnone size-full wp-image-12893" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/3x2_Ministry_of_Sound_4.jpg" alt="3x2_Ministry_of_Sound_4" width="1860" height="1235" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/3x2_Ministry_of_Sound_18.jpg"><img class="alignnone size-full wp-image-12897" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/3x2_Ministry_of_Sound_18.jpg" alt="3x2_Ministry_of_Sound_18" width="1860" height="1235" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/3x2_Ministry_of_Sound_9.jpg"><img class="alignnone size-full wp-image-12894" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/3x2_Ministry_of_Sound_9.jpg" alt="3x2_Ministry_of_Sound_9" width="915" height="1245" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/3x2_Ministry_of_Sound_11.jpg"><img class="alignnone size-full wp-image-12895" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/3x2_Ministry_of_Sound_11.jpg" alt="3x2_Ministry_of_Sound_11" width="915" height="1245" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/3x2_Ministry_of_Sound_13_1.jpg"><img class="alignnone size-full wp-image-12896" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/3x2_Ministry_of_Sound_13_1.jpg" alt="3x2_Ministry_of_Sound_13_1" width="915" height="1245" /></a>
Agence : <a href="http://spin.co.uk/">Spin</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12892</wp:post_id>
		<wp:post_date><![CDATA[2016-06-13 17:28:52]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-06-13 15:28:52]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[ministry-of-sound-nouveau-logo-sur-le-beat]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
			<wp:meta_value><![CDATA[3]]></wp:meta_value>
		</wp:postmeta>
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			<wp:meta_value><![CDATA[12898]]></wp:meta_value>
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		<title>Castres, nouveau logo encastré</title>
		<link>http://yannickbourenane.com/preprod/2016/06/14/castres-nouveau-logo-encastre/</link>
		<pubDate>Mon, 13 Jun 2016 23:00:20 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12900</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_castres.jpg"><img class="alignnone size-full wp-image-12902" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_castres.jpg" alt="00_logonews_castres" width="827" height="370" /></a>L’argent public, personne n’aime qu’il soit dépensé. C’est donc en interne que la ville de Castres a relifté son logo. Entre héritage et nouveauté, son cœur balance.<!--more-->

Après 13 ans de fidélité à son logo bleu blanc rouge, la ville de Castres a décidé de moderniser son image et de se réapproprier son identité.
Le double C de l’ancien logo a été conservé car il exprime le dynamisme de la ville.

Le nom de la ville s’inscrit désormais en minuscule, symbole de proximité. Le Tarn et la France reste en majuscule comme des points d’ancrages à la fois géographique et typographiques sur lesquels s’ancre le nom de la ville.

On peut se réjouir de voir que les villes françaises se tournent vers la nouveauté et la modernité. Par contre, on se désole toujours un peu de leur frilosité à investir dans les entreprises. Ici, un peu de design aurait sans doute permis d’emmener la ville et son logo un peu plus loin.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Capture-d’écran-2016-06-13-à-17.33.37.png"><img class="alignnone size-full wp-image-12901" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Capture-d’écran-2016-06-13-à-17.33.37.png" alt="Capture d’écran 2016-06-13 à 17.33.37" width="2556" height="1219" /></a>]]></content:encoded>
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		<wp:post_id>12900</wp:post_id>
		<wp:post_date><![CDATA[2016-06-14 01:00:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-06-13 23:00:20]]></wp:post_date_gmt>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<wp:comment>
			<wp:comment_id>293576</wp:comment_id>
			<wp:comment_author><![CDATA[Curvat Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.201.4.13]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-14 11:08:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-14 09:08:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Décevant...]]></wp:comment_content>
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		<title>Steel, un bras de fer et un nouveau logo plus tard…</title>
		<link>http://yannickbourenane.com/preprod/2016/06/15/steel-un-bras-de-fer-et-un-nouveau-logo-plus-tard/</link>
		<pubDate>Tue, 14 Jun 2016 23:00:47 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12904</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_british_steel.jpg"><img class="alignnone size-full wp-image-12909" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_british_steel.jpg" alt="00_logonews_british_steel" width="827" height="370" /></a>L’acier est incassable, mais pas le logo de British Steel. Rachetée par Tata Steel, elle même rachetée par le groupe Greybull Capital, la compagnie productrice de feuille d’acier refait surface avec un nouveau logo. Débat.<!--more-->

En 1969, David Gentleman dessine un premier logo composé de deux feuilles d’acier bleues enlacées, évoquant à la fois le S et le B du nom de l’entreprise. Aujourd’hui beaucoup de designers acclament encore la justesse et l’équilibre du logo entre signe et typographie, bleu et gris, sens et apparence ; ses 30 ans d’âge brandis comme le signe d’une intelligence supérieure. Le nouveau logo quant à lui est ouvertement critiqué, motif : trop de mode, pas assez de style.

C’est vrai, en 2016, British Steel se re-présente (après avoir tout racheté) avec une nouvelle identité qui fait largement abstraction de la première.
Les feuilles d’acier sont désormais orange, plus proches du B que du S, accompagnées d’une typo sans doute trop ronde pour avoir le caractère massif, safe et sérieux d’une compagnie industrielle.
Mais si l’on peut douter du choix de couleur et de typo, le nouveau logo a tout de même ça de bon qu’il signifie plus clairement le cœur de métier de l’entreprise. Bien sûr, l’aspect vintage et la finesse de l’ancien nous confortent dans l’idée d’une industrie presque artisanale, avec des individus qui savent et maîtrisent parfaitement ce qu’ils font. Mais avant de juger, laissons un peu de temps aux jeunes nouveaux. Qui sait, ils pourraient nous surprendre…
(Et puis entre nous les 70s niveau industrie, on sait où cela nous a mené.)

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/british-steel-corporation-logo1.jpg"><img class="alignnone size-full wp-image-12905" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/british-steel-corporation-logo1.jpg" alt="british-steel-corporation-logo1" width="700" height="990" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/http-weareshootingstar.co_.uk-wp-content-uploads-2016-06-BS-Flag-1024x659.jpg"><img class="alignnone size-full wp-image-12906" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/http-weareshootingstar.co_.uk-wp-content-uploads-2016-06-BS-Flag-1024x659.jpg" alt="http-weareshootingstar.co_.uk-wp-content-uploads-2016-06-BS-Flag-1024x659" width="1024" height="659" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/http-weareshootingstar.co_.uk-wp-content-uploads-2016-06-BS-Sign-1024x659.jpg"><img class="alignnone size-full wp-image-12907" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/http-weareshootingstar.co_.uk-wp-content-uploads-2016-06-BS-Sign-1024x659.jpg" alt="http-weareshootingstar.co_.uk-wp-content-uploads-2016-06-BS-Sign-1024x659" width="1024" height="659" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/http-weareshootingstar.co_.uk-wp-content-uploads-2016-06-BS-Strap-1024x659.jpg"><img class="alignnone size-full wp-image-12908" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/http-weareshootingstar.co_.uk-wp-content-uploads-2016-06-BS-Strap-1024x659.jpg" alt="http-weareshootingstar.co_.uk-wp-content-uploads-2016-06-BS-Strap-1024x659" width="1024" height="659" /></a>

Agence : <a href="http://www.ruddocksdesign.co.uk/#bs">Ruddocks</a>

&nbsp;]]></content:encoded>
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		<wp:post_id>12904</wp:post_id>
		<wp:post_date><![CDATA[2016-06-15 01:00:47]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-06-14 23:00:47]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[steel-un-bras-de-fer-et-un-nouveau-logo-plus-tard]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<title>Paris design week s’offre un nouveau design</title>
		<link>http://yannickbourenane.com/preprod/2016/06/16/12912/</link>
		<pubDate>Thu, 16 Jun 2016 15:56:30 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12912</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_parisdesignweek.jpg"><img class="alignnone size-full wp-image-12913" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_parisdesignweek.jpg" alt="00_logonews_parisdesignweek" width="827" height="370" /></a>Le design n’est pas qu’une affaire de meuble. La Paris Design week l’a bien compris et son nouveau logo fascine aussi bien les fans de déco que les professionnels de la communication visuelle.<!--more-->

Programmée en parallèle du salon maison &amp; objet, la 6<sup>e</sup> édition de la semaine du design repense l’évènements comme une « promenade créative dans une capitale qui s’explore comme un paysage ».

Nouveau positionnement, nouvelle identité. Les formes géométriques font place à des signes épurés avec la flèche comme motif central du nouveau système graphique. De nouvelles formes conçus pour évoquer le mouvement et les diverses manifestations prévues autour de l’événement.

Le nouveau logo passe ainsi d’un motif design à un objet signalétique.
La typo se fait plus massive ; effet renforcé par le surlignage ou le soulignage du logo. Un style minimaliste mais fort qui gagne en reconnaissance et fait de la Paris design week un événement majeur de l’agenda culturel parisien.

Pour en découvrir plus sur cette nouvelle identité, rendez-vous en septembre.

&nbsp;

Agence : <a href="http://www.devalence.net/">deValence</a>]]></content:encoded>
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		<wp:post_id>12912</wp:post_id>
		<wp:post_date><![CDATA[2016-06-16 17:56:30]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<title>C&#039;est vendredi...l&#039;heure du bilan</title>
		<link>http://yannickbourenane.com/preprod/2016/06/17/cest-vendredi-et-le-moment-de-faire-le-bilan-des-logos-de-mai/</link>
		<pubDate>Fri, 17 Jun 2016 14:35:28 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12916</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/BILAN-MAI-2016.jpg"><img class="alignnone size-full wp-image-12917" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/BILAN-MAI-2016.jpg" alt="BILAN-MAI-2016" width="600" height="538" /></a>Petit bilan des logos dévoilés au mois de Mai et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews.
Au programme : Paris, office du tourisme, Instagram, Coop, Arkopharma, Euronews, les JO de Tokyo, Artcurial, Paris Aeroport.]]></content:encoded>
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		<wp:post_id>12916</wp:post_id>
		<wp:post_date><![CDATA[2016-06-17 16:35:28]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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			<wp:meta_value><![CDATA[12917]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510524525;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:13856;}i:1;a:1:{s:2:"id";i:323;}i:2;a:1:{s:2:"id";i:257;}}}}]]></wp:meta_value>
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			<wp:comment_id>293691</wp:comment_id>
			<wp:comment_author><![CDATA[Quentin Gillet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gillet_quentin@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.133.172.47]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-17 21:29:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-17 19:29:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a une petite erreur dans le logo des J.O. de Tokyo 2020. Celui que vous présentez ici est le logo qui a fait polémique l'an dernier, car copié (?) sur celui du Théâtre de Liège. Il a été retiré, et un nouveau logo a été dévoilé en mai dernier. ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
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		<title>Amplifon, nouveau logo sur les ondes</title>
		<link>http://yannickbourenane.com/preprod/2016/06/20/amplifon-nouveau-logo-sur-les-ondes/</link>
		<pubDate>Sun, 19 Jun 2016 23:00:34 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12919</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_amplifon.jpg"><img class="alignnone size-full wp-image-12920" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_amplifon.jpg" alt="00_logonews_amplifon" width="827" height="370" /></a> Bien que socialement utile, le secteur des prothèses auditives n’est pas le plus glamour. Et pourtant, la nouvelle identité visuelle d’Amplifon nous prouve qu’être beau à l’intérieur, ça se voit aussi à l’extérieur.<!--more-->



Le lifting graphique du leader mondial de prothèses auditive en est la preuve : l’entreprise italienne passe du corporate froid à une marque humaine plus accessible et chaleureuse.

Plutôt que d’insister sur la perte d’audition, Amplifona fait désormais le choix de mettre en avant le bénéfice produit et la qualité de vie/de son retrouvée.
Sorti de son cadre, le logo paraît moins technique et moins froid. Il prend un sens de liberté et une assise que le précédent n’avait pas, trop enfermé et contraint.
Le passage du orange flashy au bordeaux contribue à donner plus de chaleur et d’amplitude à la marque. Les lettres s’arrondissent et les lignes brisées à l’intérieur du « a » se courbent pour former de douces ondes sonores.
La nouvelle signature « Hear, feel, live » souligne de manière cohérente la nouvelle ambition du groupe à connecter les gens plutôt qu’à résoudre des problèmes médicaux.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/207lxcy.jpg"><img class="alignnone size-full wp-image-12921" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/207lxcy.jpg" alt="207lxcy" width="961" height="540" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/3026jb4.jpg"><img class="alignnone size-full wp-image-12922" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/3026jb4.jpg" alt="3026jb4" width="959" height="540" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/25kscgh.jpg"><img class="alignnone size-full wp-image-12923" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/25kscgh.jpg" alt="25kscgh" width="1440" height="540" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/2r56p9j.jpg"><img class="alignnone size-full wp-image-12924" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/2r56p9j.jpg" alt="2r56p9j" width="480" height="540" /></a>

Agence : <a href="http://landor.com/offices/milan">Landor Milan</a>]]></content:encoded>
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		<wp:post_id>12919</wp:post_id>
		<wp:post_date><![CDATA[2016-06-20 01:00:34]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-06-19 23:00:34]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
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		<title>Erik Penser Bank, nouveau logo bankable</title>
		<link>http://yannickbourenane.com/preprod/2016/06/22/erik-penser-bank-nouveau-logo-bankable/</link>
		<pubDate>Wed, 22 Jun 2016 09:27:55 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12931</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_erikpenser.jpg"><img class="alignnone size-full wp-image-12932" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_erikpenser.jpg" alt="00_logonews_erikpenser" width="827" height="370" /></a>

Comment avoir l’air chic, sympathique et sérieux quand on est une banque ? Et plus encore, n’y a–t-il que les suédois qui soient capable de répondre à un tel casse tête ? Pour en avoir le cœur net, voici la dernière identité de Erik Penser Bank, suédoise donc.<!--more-->

Fondée en 1994, la Erik Penser Bank est une banque privée, traitant donc essentiellement avec des institutions ou des investisseurs privés.

Bien qu’il soit joliement dessiné, l’aqncien logo ne traduisait pas assez la stature escomptée d’un organisme aussi statutaire qu’une banque d’affaires privée.

La nouvelle identité parvient à récupérer ce manque sans pour autant tomber dans le corporate ringard ou trop institutionnel. Mais comment ?

La clé du succès : un mélange savant entre un monogramme manuscrit et un nom de marque statué en lettres capitales biseautées et affutées.

Le monogramme dessine les initiales du nom et peut être lu dans les deux sens. Le délié des lettres et la forme produite dénote une élégance et une souplesse qui promette une approche personnalisé et prestigieuse de la banque. Le manuscrit donne aussi le sentiment d’une entreprise ancienne dont le savoir-faire semble irréfutable.
Autant de preuve de sérieux qui s’équilibrent parfaitement grâce aux icones dérivées du tracé qui ramènent une dimension relationnelle.
En somme, des signes qui assurent une relation de confiance et rassurent. Sans oublier la couleur verte, couleur fétiche du dollar et du secteur banquier.

Les applications témoignent de l’équilibre du système graphique et de la promesse de la marque : votre argent est entre de bonnes mains.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/erik_penser_bank_icons_animated.gif"><img class="alignnone size-full wp-image-12937" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/erik_penser_bank_icons_animated.gif" alt="erik_penser_bank_icons_animated" width="1440" height="960" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/erik_penser_bank_icons.png"><img class="alignnone size-full wp-image-12938" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/erik_penser_bank_icons.png" alt="erik_penser_bank_icons" width="1000" height="667" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/erik_penser_bank_business_card.jpg"><img class="alignnone size-full wp-image-12934" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/erik_penser_bank_business_card.jpg" alt="erik_penser_bank_business_card" width="1000" height="666" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/26-Erik-Penser-Bank-Branding-Print-Bedow-Sweden-Stockholm-BPO.jpg"><img class="alignnone size-full wp-image-12933" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/26-Erik-Penser-Bank-Branding-Print-Bedow-Sweden-Stockholm-BPO.jpg" alt="26-Erik-Penser-Bank-Branding-Print-Bedow-Sweden-Stockholm-BPO" width="1500" height="1750" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/erik_penser_bank_folder.jpg"><img class="alignnone size-full wp-image-12935" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/erik_penser_bank_folder.jpg" alt="erik_penser_bank_folder" width="1000" height="486" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/erik_penser_bank_forms.jpg"><img class="alignnone size-full wp-image-12936" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/erik_penser_bank_forms.jpg" alt="erik_penser_bank_forms" width="1000" height="695" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/erik_penser_bank_place_setting.jpg"><img class="alignnone size-full wp-image-12939" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/erik_penser_bank_place_setting.jpg" alt="erik_penser_bank_place_setting" width="1000" height="666" /></a>

Agence : Bedow]]></content:encoded>
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		<wp:post_id>12931</wp:post_id>
		<wp:post_date><![CDATA[2016-06-22 11:27:55]]></wp:post_date>
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		<wp:post_name><![CDATA[erik-penser-bank-nouveau-logo-bankable]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Les Florida Panthers montent en grade avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/06/23/les-florida-panthers-montent-en-grade-avec-un-nouveau-logo/</link>
		<pubDate>Thu, 23 Jun 2016 11:04:02 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12941</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_florida.jpg"><img class="alignnone size-full wp-image-12942" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_florida.jpg" alt="00_logonews_florida" width="827" height="370" /></a>Après avoir raflé le prix de l’Atlantic Division la saison dernière et battu tous les records de la franchise sur le nombre de victoires et de points, l’équipe de Hockey sur glace de la Floride du Sud s’offre un nouveau logo en or.<!--more-->

Ouvrir la porte à une nouvelle tradition de winner, telle était la volonté du président de l’équipe. Un sens de la win qui s’exprime dans un regard plus mature sur les choses.
La panthère passe d’une position active – en plein saut – à une position passive et pensive. Stratégie. Le focus sur la tête de la bête et son regard à l’horizon donnent une idée assez claire de la supériorité et de la confiance en eux des joueurs.Inséré dans un blason, le nouveau visage de la panthère prend un tour militaire qui martèle d’autant plus fort qu’elle est stoïque, la férocité de l’équipe.

Un logo plus mûr, qui oublie ses couleurs tapageuses pour un rouge plus sombre et l’or, symboles de suprématie royale. Les formes sont moins détaillées, comme pour souligner des gestes plus sûrs, plus précis, plus affutés. Après 23 ans de bons et loyaux services, il était temps de changer pour grandir. De quoi être fier.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/florida_panthers_logo_primary_explanation.png"><img class="alignnone size-full wp-image-12943" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/florida_panthers_logo_primary_explanation.png" alt="florida_panthers_logo_primary_explanation" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/florida_panthers_uniform_01.jpg"><img class="alignnone size-full wp-image-12944" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/florida_panthers_uniform_01.jpg" alt="florida_panthers_uniform_01" width="1000" height="776" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/florida_panthers_uniform_02.jpg"><img class="alignnone size-full wp-image-12945" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/florida_panthers_uniform_02.jpg" alt="florida_panthers_uniform_02" width="1000" height="866" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/florida_panthers_logo_alternate_01.png"><img class="alignnone size-full wp-image-12946" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/florida_panthers_logo_alternate_01.png" alt="florida_panthers_logo_alternate_01" width="1000" height="918" /></a>]]></content:encoded>
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		<wp:post_id>12941</wp:post_id>
		<wp:post_date><![CDATA[2016-06-23 13:04:02]]></wp:post_date>
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		<wp:post_name><![CDATA[les-florida-panthers-montent-en-grade-avec-un-nouveau-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Bluenext, focus sur une nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2016/06/28/12949/</link>
		<pubDate>Tue, 28 Jun 2016 07:39:58 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12949</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_bluenext.jpg"><img class="alignnone size-full wp-image-12950" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_bluenext.jpg" alt="00_logonews_bluenext" width="827" height="370" /></a>Spécialisée dans les logiciels de finance, comptabilité et gestion, Bluenext faisait partie de ses entreprise difficile à looker. Son ancien logo la plaçait clairement dans le monde corporate, carré, froid et ennuyeux des logos de boites informatiques. Pourtant, on peut être carré tout en arrondissant les angles. Démonstration avec leur nouvelle identité.<!--more-->



Pemière manière d’insuffler du dynamisme : faire de la flèche un motif central du nouveau système graphique.

Utilisées pour former le x du logo, elles sont déclinées comme un outil de cadrage pour mettre en exergue des idées clés.
La typographie est plus fine, plus ronde et participe avec les flèches à donner un sentiment de netteté et une direction claire à la marque. Un sens du focus plus qu’indispensable dans le secteur.
Le bleu néon et la géométrie du logo l’inscrivent clairement dans les tendances actuelles sans en faire un sigle mode. Les formes et les partis pris sont assez light et clairs pour durer longtemps.

Néanmoins, le logo ne spécifie pas vraiment le secteur dans lequel se spécialise l’entreprise. Même si on comprend facilement la partie informatique, la dimension finance/gestion est quelque peu laissée pour compte.
Seul clin d’œil à l’univers des chiffres : le système graphique quadrillé et sériel qui compose une trame claire et structurante pour l’ensemble des applications.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_guidelines_01.jpg"><img class="alignnone size-full wp-image-12953" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_guidelines_01.jpg" alt="bluenext_guidelines_01" width="1000" height="625" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_guidelines_02.jpg"><img class="alignnone size-full wp-image-12954" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_guidelines_02.jpg" alt="bluenext_guidelines_02" width="1000" height="625" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_guidelines_03.jpg"><img class="alignnone size-full wp-image-12955" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_guidelines_03.jpg" alt="bluenext_guidelines_03" width="1000" height="625" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_guidelines_04.jpg"><img class="alignnone size-full wp-image-12956" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_guidelines_04.jpg" alt="bluenext_guidelines_04" width="1000" height="625" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_brochure.jpg"><img class="alignnone size-full wp-image-12952" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_brochure.jpg" alt="bluenext_brochure" width="1000" height="1503" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_brochure_02.jpg"><img class="alignnone size-full wp-image-12951" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_brochure_02.jpg" alt="bluenext_brochure_02" width="1000" height="696" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_notebook.jpg"><img class="alignnone size-full wp-image-12957" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/bluenext_notebook.jpg" alt="bluenext_notebook" width="1000" height="1000" /></a>

Agence : DixonBaxi]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12949</wp:post_id>
		<wp:post_date><![CDATA[2016-06-28 09:39:58]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Tate, séance d’accrochage pour nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/06/29/12960/</link>
		<pubDate>Wed, 29 Jun 2016 17:40:02 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12960</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Comparatifs_tate_2016.jpg"><img class="alignnone size-full wp-image-12969" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/Comparatifs_tate_2016.jpg" alt="Comparatifs_tate_2016" width="827" height="370" /></a>Étendard de l’art anglais depuis 1987, Tate s’est transformé depuis 2000 en un réseau comprenant le Tate Britain, Tate Modern, Tate Liverpool et Tate St Ives. Une collection agrémentée du nouveau bâtiment ouvert à la Tate Modern en juin dernier et d’une nouvelle identité.<!--more-->

Le logo de la Tate, le fameux musée installé dans une centrale électrique, est iconique ; survivant à travers les âges, passant d’un contour flou digne des plus beaux graffitis à un effet pixélisé, parangon d’un pointillisme 3.0.

Problème : l’application du logo selon les supports et les marques changeait à chaque fois : plus ou moins flou, plus ou moins gras, plus ou moins clair.

Pour palier à la dilution visuelle du signe et à la complexité de lecture, le groupe s’est donc offert un petit lifting pour gagner en précision et en cohérence.

Les points compris dans les anciens logos passent de 3000 à 340, ce qui améliore grandement sa netteté. Un shift vers la simplicité qu’on aurait plutôt imaginé dans un autre ordre chronologique mais qui témoigne du besoin de clarté croissant dans les identités visuelles.
Si le signe est certes moins évident et « lisse » que les précédents, ils ralliera les amateurs d’art contemporain autour d’une image audacieuse, et ravira les connaisseurs de la Tate qui peuvent y voir un hommage au patrimoine graphique du logo.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_logo_animation_2.gif"><img class="alignnone size-full wp-image-12961" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_logo_animation_2.gif" alt="tate_2016_logo_animation_2" width="1152" height="648" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_uniform.jpg"><img class="alignnone size-full wp-image-12962" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_uniform.jpg" alt="tate_2016_uniform" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_tote.jpg"><img class="alignnone size-full wp-image-12963" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_tote.jpg" alt="tate_2016_tote" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_signage_03.jpg"><img class="alignnone size-full wp-image-12964" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_signage_03.jpg" alt="tate_2016_signage_03" width="1000" height="644" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_signage_01.jpg"><img class="alignnone size-full wp-image-12965" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_signage_01.jpg" alt="tate_2016_signage_01" width="1000" height="644" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_posters_02.jpg"><img class="alignnone size-full wp-image-12966" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_posters_02.jpg" alt="tate_2016_posters_02" width="1000" height="644" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_pins.jpg"><img class="alignnone size-full wp-image-12967" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_pins.jpg" alt="tate_2016_pins" width="1000" height="831" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_guide.jpg"><img class="alignnone size-full wp-image-12968" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/tate_2016_guide.jpg" alt="tate_2016_guide" width="1000" height="644" /></a>

Agence : North

&nbsp;

&nbsp;

&nbsp;]]></content:encoded>
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		<wp:post_id>12960</wp:post_id>
		<wp:post_date><![CDATA[2016-06-29 19:40:02]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>295385</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-08-29 11:54:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-08-29 09:54:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce genre de logo "Dynamique" est très original.]]></wp:comment_content>
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		<title>Plzen, nouveau logo à contre sens</title>
		<link>http://yannickbourenane.com/preprod/2016/07/05/plzen-nouveau-logo-a-contre-sens/</link>
		<pubDate>Mon, 04 Jul 2016 23:00:26 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12973</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_plzen1.jpg"><img class="alignnone size-full wp-image-12987" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_plzen1.jpg" alt="00_logonews_plzen" /></a>

Aujourd’hui petit exercice graphique : composition d’un logo de ville. C’est ce qu’a demandé la ville de Plzen en République Tchèque au début de l’année. Le logo du berceau de la fameuse bière Pilsner est-il aussi bon que son emblème gastronomique ?<!--more-->

Pilsner, ou Plzen en tchèque, est la quatrième plus grande ville du pays, connue pour son ancrage dans la belle région de Bohème et pour sa bière légendaire.
Après une compétition ouverte, la ville a enfin choisi son nouveau logo.

Moderne, clair, il s’inscrit en lettres minuscules sur une flèche pleine, de couleur jaune ou verte - les couleurs historiques de la ville. La flèche vient ainsi surligner et asseoir son nom tout en indiquant qu’elle vit à son rythme, dans sa propre direction. L’orientation vers la gauche fait écho à l’ancrage géographique de la ville : la Bohème, à l’ouest du pays.

Malgré son efficacité, cette nouvelle identité reste signalétique et ne parvient pas à nous inspirer ou à nous donner une image singulière de la ville et de sa région.
Un logo de ville se doit d’être clair mais ce n’est ni un panneau routier ni une carte de géographie. Dans cet exercice, l’enjeu d’attractivité est bien réel et la fonction inspirationnelle du logo fondamentale. Avec une flèche à contre courant qui crée presque un contre sens de lecture, le nouveau logo de la ville de Plzen donne envie d’aller voir ailleurs. Dommage.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/01_Plzen_Dynamo-design_Plzen_jde_svou_cestou.jpg"><img class="alignnone size-full wp-image-12974" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/01_Plzen_Dynamo-design_Plzen_jde_svou_cestou.jpg" alt="01_Plzen_Dynamo-design_Plzen_jde_svou_cestou" width="960" height="679" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/02_Plzen_Dynamo-design_princip_variability_loga.jpg"><img class="alignnone size-full wp-image-12975" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/02_Plzen_Dynamo-design_princip_variability_loga.jpg" alt="02_Plzen_Dynamo-design_princip_variability_loga" width="960" height="679" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/03_Plzen_Dynamo-design_logo_s_claimem.jpg"><img class="alignnone size-full wp-image-12976" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/03_Plzen_Dynamo-design_logo_s_claimem.jpg" alt="03_Plzen_Dynamo-design_logo_s_claimem" width="960" height="679" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/04_Plzen_Dynamo-design_system_pozdnacek.jpg"><img class="alignnone size-full wp-image-12977" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/04_Plzen_Dynamo-design_system_pozdnacek.jpg" alt="04_Plzen_Dynamo-design_system_pozdnacek" width="960" height="679" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/05_Plzen_Dynamo-design_merkantilni_tiskoviny.jpg"><img class="alignnone size-full wp-image-12978" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/05_Plzen_Dynamo-design_merkantilni_tiskoviny.jpg" alt="05_Plzen_Dynamo-design_merkantilni_tiskoviny" width="960" height="679" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/06_Plzen_Dynamo-design_vizitky.jpg"><img class="alignnone size-full wp-image-12979" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/06_Plzen_Dynamo-design_vizitky.jpg" alt="06_Plzen_Dynamo-design_vizitky" width="960" height="679" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/07_Plzen_Dynamo-design_sada_letaku.jpg"><img class="alignnone size-full wp-image-12980" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/07_Plzen_Dynamo-design_sada_letaku.jpg" alt="07_Plzen_Dynamo-design_sada_letaku" width="960" height="679" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/08_Plzen_Dynamo-design_pohlednice.jpg"><img class="alignnone size-full wp-image-12981" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/08_Plzen_Dynamo-design_pohlednice.jpg" alt="08_Plzen_Dynamo-design_pohlednice" width="960" height="679" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/10_Plzen_Dynamo-design_billboard.jpg"><img class="alignnone size-full wp-image-12982" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/10_Plzen_Dynamo-design_billboard.jpg" alt="10_Plzen_Dynamo-design_billboard" width="960" height="679" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/12_Plzen_Dynamo-design_placky.jpg"><img class="alignnone size-full wp-image-12983" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/12_Plzen_Dynamo-design_placky.jpg" alt="12_Plzen_Dynamo-design_placky" width="960" height="679" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/13_Plzen_Dynamo-design_auto.jpg"><img class="size-full wp-image-12984" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/13_Plzen_Dynamo-design_auto.jpg" alt="utility service company men workers with street sweepers electrical vehicles cleaning the street at city ; Shutterstock ID 284910140" width="960" height="640" /></a>
Agence : dynamo design]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12973</wp:post_id>
		<wp:post_date><![CDATA[2016-07-05 01:00:26]]></wp:post_date>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Personal group, invente le logo du bonheur</title>
		<link>http://yannickbourenane.com/preprod/2016/07/06/12990/</link>
		<pubDate>Tue, 05 Jul 2016 23:00:08 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=12990</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/1Comparatifs_personalgroup_2016.jpg"><img class="alignnone size-full wp-image-12991" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/1Comparatifs_personalgroup_2016.jpg" alt="1Comparatifs_personalgroup_2016" width="827" height="370" /></a>

Il paraît que des employés heureux sont des employés plus performants. Même si un certain nombre d’entreprises semblent encore avoir du mal à saisir l’idée, Personal Group y croit dur comme fer. Démonstration dans son nouveau logo.<!--more-->

Fondée en 1984, l’entreprise anglaise fabrique et vend des logiciels pour aider d’autres entreprises à gérer les avantages sociaux de leurs employés.
Un cœur de métier qui milite en faveur du bonheur mais qui n’était pas lisible dans l’ancien logo. Le bleu et le gris lui donnait un ton fade et froid, l’icône avec les bonhommes était claire mais standard, pas assez différenciante.
C’est en allant chercher du côté des réseaux sociaux et des codes des services que la marque a su renouveler son identité.
Le bonheur et le jeu deviennent les pivots du nouveau logo et du système graphique. La couleur jaune d’or est une couleur associée au bonheur, en plus d’être celle qui attire le plus l’attention. Et si vous n’aviez pas bien compris que Personal Group fait tout pour vous rendre heureux, le monogramme qui accompagne le nom de l’entreprise forme un smiley : « p » et « g » pour les yeux, avec la croche du g formant le nez.

Pour contrebalancer l’effet mode et décontracté du smiley la typo Pluto Sans ramène une touche de sérieux avec ses lettres plus sharps et plus géométriques.

Le principe du smiley est décliné dans toute l’identité visuelle à travers des objets du quotidien. Certes l’exécution n’est pas des plus raffinée mais elle fait le job…avec le sourire.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_group_website_before_after.jpg"><img class="alignnone size-full wp-image-12992" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_group_website_before_after.jpg" alt="personal_group_website_before_after" width="1000" height="374" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_group_hapi.jpg"><img class="alignnone size-full wp-image-12993" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_group_hapi.jpg" alt="personal_group_hapi" width="725" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_group_icons.gif"><img class="alignnone size-full wp-image-12994" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_group_icons.gif" alt="personal_group_icons" width="1024" height="768" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_group_business_cards.jpg"><img class="alignnone size-full wp-image-12995" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_group_business_cards.jpg" alt="personal_group_business_cards" width="1000" height="894" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_group_mugs.jpg"><img class="alignnone size-full wp-image-12996" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_group_mugs.jpg" alt="personal_group_mugs" width="1000" height="671" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_group_ad.jpg"><img class="alignnone size-full wp-image-12997" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_group_ad.jpg" alt="personal_group_ad" width="1000" height="750" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_groupbh_happy_things.jpg"><img class="alignnone size-full wp-image-12998" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/personal_groupbh_happy_things.jpg" alt="personal_groupbh&#96;_happy_things" width="1000" height="2318" /></a>Agence : SomeOne.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>12990</wp:post_id>
		<wp:post_date><![CDATA[2016-07-06 01:00:08]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>294525</wp:comment_id>
			<wp:comment_author><![CDATA[Nicolas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.59.65]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-17 23:19:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-17 21:19:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On est très proche des Pages Jaunes amis anglais !...]]></wp:comment_content>
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		<title>Arc, un nouveau logo qui vise juste</title>
		<link>http://yannickbourenane.com/preprod/2016/07/07/arc-un-nouveau-logo-qui-vise-juste/</link>
		<pubDate>Wed, 06 Jul 2016 23:00:57 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13002</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_arc.jpg"><img class="alignnone size-full wp-image-13003" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_arc.jpg" alt="00_logonews_arc" width="827" height="370" /></a>Difficile d’imaginer que ce carré rouge avec un homme tirant à l’arc fut le logo du leader mondial des arts de la table. Mais qu’y-a-t-il dans un nom ? Qu’y-a-t-il de si fort qui mérite de limiter la forme au sens ? Rien, et c’est très bien. Démonstration avec un nouveau logo qui met les petits plats dans les grands.<!--more-->

Le groupe Arc comprend aujourd’hui plusieurs marques autour des arts de la table. Fleuron français et mondial du secteur, il souffrait pourtant d’une identité à mille années lumière de son cœur d’activité. Dans la perspective d’une stratégie d’expansion à l’international, la marque se dote d’un nouveau logo plus clair et lisible, quel que soit le pays.

La dimension figurative du logo a en effet été conservée mais il a désormais bonne figure : celle des objets de la table et plus celle d’un archer sans relation apparente avec le métier.
Le nouveau logo est moins corporate et plus marque. Les formes géométriques des vases/saladiers/bols, les couleurs primaires mattes et l’effet de transparence créent une harmonie visuelle et un effet de douceur qui pose la marque. Le passage au bas de casse et à la couleur grise donne également une dimension plus humaine à la marque, plus vivante, plus trendy. Un logo plus graphique qui redonne de la vitalité et du charme à la marque et l’ancre dans l’univers du design et des tendances.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13002</wp:post_id>
		<wp:post_date><![CDATA[2016-07-07 01:00:57]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-07-06 23:00:57]]></wp:post_date_gmt>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>294278</wp:comment_id>
			<wp:comment_author><![CDATA[Curvat Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-07 09:50:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-07 07:50:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une belle évolution, logo réussi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			<wp:comment_id>294280</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[128.79.111.219]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-07 10:46:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-07 08:46:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vase, saladier, bol ?
Je voyais plutôt une flûte, un verre à vin et une coupe, dont le pied laisserait place au "r" de "arc".]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>294292</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-07 18:12:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-07 16:12:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Même réflexion que Nico. C'est le r qui fait la poursuite des formes.
En complément :  l'interlettrage a et r est horrible.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>294319</wp:comment_id>
			<wp:comment_author><![CDATA[laitière]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[moniquecanapeli@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.48.13.18]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-08 23:45:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-08 21:45:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Est ce qu'on ne peut pas également voir la reprise du mouvement de l'arc, qui se tend puis se détend, certes dans une inclinaison différente du logo d'origine, mais qui permet un léger rappel ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>294523</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.114.169.29]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-17 20:06:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-17 18:06:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ou voir l'évolution d'une fleur ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Un Canal, des logos</title>
		<link>http://yannickbourenane.com/preprod/2016/06/30/13007/</link>
		<pubDate>Thu, 30 Jun 2016 14:41:20 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13007</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_canal.jpg"><img class="alignnone size-full wp-image-13008" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/06/00_logonews_canal.jpg" alt="00_logonews_canal" width="827" height="370" /></a>

Les aventures de Canal + épisode 38 : après avoir zappé la moitié de ses présentateurs et de ses programmes, le groupe table sur ses chaînes stars pour reprendre le lead. Et pour repartir sur une bonne lancée, rien de tel qu’une bonne mise à plat.<!--more-->

En 2012, le groupe Canal + rachète D8 et Direct Star, stratégie d’extension du territoire sur les chaînes gratuites, en complément de la chaîne payante Canal +, et les renomme D8 et D17. Depuis, D8 est devenue la 5e chaine française.

Succès dont la chaîne a bien l’intention de profiter en bâtissant la « galaxie » Canal. L’objectif : améliorer la lisibilité de l’offre avec une architecture et des identités de marques cohérentes, faire de Canal une vraie famille, avec une offre qui couvre tous les besoins. Challenge…
D8, D17 et i-Télé ont donc été rebaptisées pour devenir respectivement CANAL8, la chaine de divertissement « qui rassemble toutes les générations et tous les publics », CANALSTAR, la chaine musicale et CANALNEWS, la chaine d’infos.

En terme de look, la cohérence n’est pas optimale.
Le C de Canal accompagne le nouveau nom de marque de chaque chaîne, la référence à D8 a été conservée, popularité oblige. La proximité du logo Canal8 par rapport au logo Canal+ en fait clairement le fer de lance du groupe audiovisuel. Quant aux noms Star et News, ils donnent une idée concrète des programmes proposés. Les bandeaux de couleur restent dans le système graphique bien connu de Canal. Un emprunt qui prête néanmoins à confusion en terme d’architecture de marque car il reprend les codes des chaines de la marque Canal + (+Ciné, +Sport, +Séries…).

Famille décomposée, recomposée, pas simple de s’y retrouver…]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13007</wp:post_id>
		<wp:post_date><![CDATA[2016-06-30 16:41:20]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<wp:comment>
			<wp:comment_id>294080</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.85.227.82]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-30 17:29:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-30 15:29:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Superbe travail de logotype année 80 ! Bravo ! 
...

Non,  Canal nous avait tellement habitué à mieux avec entre autre
http://blog.lenodal.com/index.php?/archives/0355-Exposition-Etienne-Robial-Images-de-marques-aux-Gobelins.html]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>294089</wp:comment_id>
			<wp:comment_author><![CDATA[ste]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ste@nomail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.208.63.44]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-06-30 22:29:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-06-30 20:29:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[oh le massacre... affreux...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>294101</wp:comment_id>
			<wp:comment_author><![CDATA[Curvat Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-01 14:15:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-01 12:15:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai l'impression de revenir en arrière.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>294113</wp:comment_id>
			<wp:comment_author><![CDATA[Alan Pråvist]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oceanaeco.aeco@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.63.76.182]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-01 21:24:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-01 19:24:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le concept vintage est assez intéressant, certes.
Mais il n'empêche pas que je m'attendais plus à un concept plus innovateur, comme par exemple, une nouvelle typographie.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>294128</wp:comment_id>
			<wp:comment_author><![CDATA[sophie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sophi@mail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-02 11:32:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-02 09:32:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oh mais pourquoi ces contours ????]]></wp:comment_content>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>294217</wp:comment_id>
			<wp:comment_author><![CDATA[Antoine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Antoine@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.14.196.57]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-05 18:16:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-05 16:16:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vu le niveau, ça ressemble au résultat d'un concours Creads]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>294265</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.65.231.249]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-07 00:11:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-06 22:11:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un choix logique et classique, mais également vieillot et austère, qui me fait plus penser ce que pouvait faire la presse des années 90. Je me dis qu'on pouvait faire mieux.
Le C8 me rappelle le système de logos de la Rai mais, contrairement à Star et News, le 8 étant seul face au C italique donne une sensation de déséquilibre qui me déplait.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>294290</wp:comment_id>
			<wp:comment_author><![CDATA[Frowler]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[charleyg64@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.76.117.74]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-07 16:11:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-07 14:11:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça sent la refonte de toute l'identité de Canal+ dans un an…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>294498</wp:comment_id>
			<wp:comment_author><![CDATA[Tom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[tomtommy57@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.34.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-16 13:17:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-16 11:17:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est Bolloré lui-même qui a dessiné les nouveaux logos ? A moins que ce ne soit un de ses petits-enfants... ;-)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>294751</wp:comment_id>
			<wp:comment_author><![CDATA[Baptiste]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[baptistemongodin@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.211.47.165]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-28 10:57:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-28 08:57:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne voudrais pas voir touche pas à mon poste sur C8
Le logo est déguelasse
Pourquoi pas changer le logo de Canal+ au lieux de les noms de ces chaines]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			<wp:commentmeta>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>294752</wp:comment_id>
			<wp:comment_author><![CDATA[Baptiste]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[baptistemongodin@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.211.47.165]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-28 11:06:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-28 09:06:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je serai d'accord qu'il des logos qui ressembles à sport+ ou foot+ ou ciné+]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Coca Cola Zéro revoie sa formule et son logo</title>
		<link>http://yannickbourenane.com/preprod/2016/07/04/coca-cola-zero-revoie-formule-logo/</link>
		<pubDate>Mon, 04 Jul 2016 11:13:40 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13015</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/00_logonews_cocacola.jpg"><img class="alignnone size-full wp-image-13018" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/00_logonews_cocacola.jpg" alt="00_logonews_cocacola" width="827" height="370" /></a>

Depuis son lancement en 2005, le Coca Cola Zéro ne connait pas la crise : 11% de croissance moyenne, n°2 des soft drinks,n° 3 en consommation hors foyer…et ça ne va pas s’arrêter là. Pour fêter les 10 ans de son produit star, le géant Coca Cola annonce une nouvelle formule encore plus proche du goût classique. On prend les ingrédients, on secoue et pschiit nouveau produit, nouveau nom, nouveau logo.<!--more-->

Drivé par l’ambition de doubler les ventes en France d’ici 5ans, Coca Cola Zero devient donc Zero sucres.
Un nom qui tente d’expliciter la formule anti-calories mais qui donne l’impression d’une sous-gamme du Coca Zero qui contiendrait..du sucre.
Cette lecture est accentuée par le nouveau logo : « zéro » garde sa graisse d’origine comme pour souligner en gros et en gras l’absence de sucre. Sucre qui est quand même inscrit en lettres fines comme pour se faire discret. Un effet d’optique dont l’idée est, sans grande subtilité, de compléter le sens du produit : un coca avec zéro sucres, mais dont le jeu typographique peut aussi amener à un contre sens : un coca zéro, option sucres.

Poursuivant sa stratégie de marque unique, Coca Cola prend petit à petit le pas sur la marque fille. Le rouge devient prépondérant sur le noir et « zéro sucres » s’affiche comme le sous-titre du légendaire « Coca Cola ».
Claire, cohérente avec la stratégie du groupe, la nouvelle identité nous laisse malgré tout un léger goût d’inachevé. Qui est Coca, qui est Zero ?
Ce qui est sûr désormais c’est que tout le monde est sucres…]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13015</wp:post_id>
		<wp:post_date><![CDATA[2016-07-04 13:13:40]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>C’est vendredi…et l’anniversaire des 75 ans de Wonderwoman</title>
		<link>http://yannickbourenane.com/preprod/2016/07/08/cest-vendrediet-lanniversaire-75-ans-de-wonderwoman/</link>
		<pubDate>Thu, 07 Jul 2016 23:00:28 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13020</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Wonder-Woman-75-logo.jpg"><img class="alignnone size-full wp-image-13021" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Wonder-Woman-75-logo.jpg" alt="Wonder-Woman-75-logo" width="1500" height="1050" /></a>

Ce qu’il y a de bien avec les héros, c’est qu’ils ne vieillissent jamais, eux. Toujours aussi puissante, toujours aussi canon, Wonderwoman fête ses 75 ans avec un petit lifting et un nouveau logo. Parmi les cadeaux on compte aussi de nouveaux comics, des fêtes en série et pour couronner le tout, un film à paraître en 2017.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13020</wp:post_id>
		<wp:post_date><![CDATA[2016-07-08 01:00:28]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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	<item>
		<title>Oslo City Bike, un logo qui roule</title>
		<link>http://yannickbourenane.com/preprod/2016/07/11/oslo-city-bike-logo-roule/</link>
		<pubDate>Sun, 10 Jul 2016 23:00:34 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13023</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_logo_new.png"><img class="alignnone size-full wp-image-13024" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_logo_new.png" alt="oslo_city_bike_logo_new" width="595" height="416" /></a>Cousin du Velib’, le Oslo City Bike fait rouler les norvégiens depuis 2003. Restreint au centre ville de la capitale, il s’étend désormais à sa proche banlieue et triple sa flotte de vélos. Une proximité avec les citadins qu’on ne connaît pas vraiment à Paris et qui s’exprime dans une nouvelle identité souriante.<!--more-->



Tout a été repensé : du logo au vélo en passant par les stations et les interactions possibles avec le système informatique.
Le nouveau logo exprime de manière abstraite un visage ou un vélo. Une forme simple et efficace qui traduit la proximité et la facilité d’utilisation du service.

Un logoticone qui évolue à l’intérieur d’un système graphique minimaliste fait de bleu et de blanc.
Il est également utilisé tout au long de l’expérience client et notamment sur l’application pour accompagner les notifications/informations transmises aux bikers.

Une identité simple, efficace, cohérente avec le produit et surtout qui donne envie de pédaler !

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_logo_expressions.png"><img class="alignnone size-full wp-image-13025" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_logo_expressions.png" alt="oslo_city_bike_logo_expressions" width="1000" height="726" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Capture-d’écran-2016-07-06-à-09.54.25.png"><img class="alignnone size-full wp-image-13026" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Capture-d’écran-2016-07-06-à-09.54.25.png" alt="Capture d’écran 2016-07-06 à 09.54.25" width="1398" height="808" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_app.jpg"><img class="alignnone size-full wp-image-13027" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_app.jpg" alt="oslo_city_bike_app" width="1000" height="820" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_bike_01_detail.jpg"><img class="alignnone size-full wp-image-13028" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_bike_01_detail.jpg" alt="oslo_city_bike_bike_01_detail" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_installing_02_detail.jpg"><img class="alignnone size-full wp-image-13029" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_installing_02_detail.jpg" alt="oslo_city_bike_installing_02_detail" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_kiosk.jpg"><img class="alignnone size-full wp-image-13030" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_kiosk.jpg" alt="oslo_city_bike_kiosk" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/8a605990ff2c5e962184443039b78a31.jpg"><img class="alignnone size-full wp-image-13031" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/8a605990ff2c5e962184443039b78a31.jpg" alt="8a605990ff2c5e962184443039b78a31" width="736" height="490" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_stand.jpg"><img class="alignnone size-full wp-image-13032" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/oslo_city_bike_stand.jpg" alt="oslo_city_bike_stand" width="1000" height="667" /></a>

Agence : Heydays

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13023</wp:post_id>
		<wp:post_date><![CDATA[2016-07-11 01:00:34]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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	<item>
		<title>Joué Club joue avec son logo</title>
		<link>http://yannickbourenane.com/preprod/2016/07/12/joue-club-joue-logo/</link>
		<pubDate>Mon, 11 Jul 2016 23:00:04 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13034</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_jouéclub_2016.jpg"><img class="alignnone size-full wp-image-13039" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_jouéclub_2016.jpg" alt="Comparatifs_jouéclub_2016" width="827" height="370" /></a>60 ans de catalogues feuilletés à Noël, d’images de jouets découpées…Joué Club est indéniablement la référence française du magasin de jouets. Malgré son âge, la marque compte bien continuer à faire rêver les enfants – et ses actionnaires – et annonce un revamp de son identité et du concept magasin.<!--more-->

Premier réseau de distribution de jouets en France, Joué Club n’a pour autant pas perdu le fil sur le digital. L’objectif de sa stratégie : garder le lead en étendant son parc magasin et son pouvoir sur le web. Une stratégie qui passe par la complémentarité des investissements terrains et digitaux, et une nouvelle identité.

Le nouveau logo reste dans les codes couleurs bleu et rouge de la marque tout en s’allégeant. La signature n’apparaît plus. Le chapiteau bleu et ses étoiles non plus.
Une épure qui rajeunit le logo et l’inscrit dans une approche plus ludique, plus digitale et moins traditionnelle/patrimoniale du jouet.
Le point d’exclamation fait du logo une injonction à jouer plutôt qu’une déclaration statutaire. Un point de vue intéressant pour un distributeur qui entend revoir l’expérience client en proposant des espaces thématiques, des équipements digitaux pour servir ses clients et toujours plus d’exclusivités produit.

Un logo qui évoque celui des chaînes de télé jeunesse et semble s’adresser plus aux enfants d’aujourd’hui qu’à ceux d’hier…devenus parents.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13034</wp:post_id>
		<wp:post_date><![CDATA[2016-07-12 01:00:04]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-07-11 23:00:04]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>294526</wp:comment_id>
			<wp:comment_author><![CDATA[Nicolas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.59.65]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-17 23:27:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-17 21:27:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le b ne rend pas très lisible l'ensemble dommage]]></wp:comment_content>
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			<wp:comment_id>296784</wp:comment_id>
			<wp:comment_author><![CDATA[Baptiste]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[baptistemongodin@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.204.174.184]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-31 13:09:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-31 12:09:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime pas le point d'exclamation, et ce que on est excités de dire "JouéClub!"]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Adecco, l’emploi change, les logos aussi</title>
		<link>http://yannickbourenane.com/preprod/2016/07/13/adecco-lemploi-change-logos/</link>
		<pubDate>Tue, 12 Jul 2016 23:00:14 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13036</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_adecco_2016.jpg"><img class="alignnone size-full wp-image-13044" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_adecco_2016.jpg" alt="Comparatifs_adecco_2016" width="827" height="370" /></a>Quand on fait des ressources humaines mieux vaut 1. Comprendre le monde du travail dans lequel nous vivons, 2. Comprendre les hommes. Des fondamentaux qu’Adecco, leader mondial des solutions de ressources humaines, applique à la lettre dans sa nouvelle identité.<!--more-->

Nouveau logo, nouveau site web, Adecco revoie tous ses outils de communication dans un style plus direct et plus chaleureux.
Une manière de rappeler ses engagements : innover pour accompagner les entreprises et les candidats- notamment les jeunes – vers l’emploi. En témoigne la nouvelle signature : #ouipourlemploi.

Le logo garde globalement la même structure : typo blanche sur cartouche rouge. Néanmoins, le cartouche s’arrondit et la typographie est retravaillée pour correspondre à une image plus jeune, plus chaleureuse et plus dynamique. Les lettres sont aussi plus rondes et moins empâtées, plus simples. Un effort de clarté et de lisibilité qui se retrouve également sur le site web.

Pour ancrer son nouveau positionnement auprès des jeunes, la marque adopte également un ton moderne et décalé, parsemé d’expressions et de références actuelles.

Agence : Landor]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13036</wp:post_id>
		<wp:post_date><![CDATA[2016-07-13 01:00:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-07-12 23:00:14]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<wp:comment>
			<wp:comment_id>294414</wp:comment_id>
			<wp:comment_author><![CDATA[LoicSimon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[loic.simon@ymail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.252.157.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-13 09:48:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-13 07:48:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Etrange... J'ai l'impression de le voir depuis 10 ans ce nouveau logo...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>294427</wp:comment_id>
			<wp:comment_author><![CDATA[Curvat Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-13 16:01:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-13 14:01:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Parce que ce "nouveau" logo existe depuis 10 ans.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>294455</wp:comment_id>
			<wp:comment_author><![CDATA[Pier]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hmg@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.64.2.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-14 13:35:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-14 11:35:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est un blague ou bien?
Ce "nouveau logo" date de début 2006 !!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>294522</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.114.169.29]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-17 20:01:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-17 18:01:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour "avant" la vectorisation dynamique ca n'aide pas non plus.
J'ai bien rigolé.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>297170</wp:comment_id>
			<wp:comment_author><![CDATA[Graceland]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[4998o6nt@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://iwxkdorzsq.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.143.234.155]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-16 07:41:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-16 06:41:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout pareil, je conseille à tout le monde de lire cet article de Tignor. Tellement de vérités là-dedans.Pierre, tu parles d&#8217;enfants gâtés, j&#8217;ajouterais &laquo;&nbsp;si peu re&amp;tbnaissanos&amp;nnsp;&raquo;c#8230;]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>294427</wp:comment_parent>
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	</item>
	<item>
		<title>Nevs, le logo du futur</title>
		<link>http://yannickbourenane.com/preprod/2016/07/14/nevs-logo-futur/</link>
		<pubDate>Wed, 13 Jul 2016 23:00:45 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13048</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_saab_2016.jpg"><img class="alignnone size-full wp-image-13049" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_saab_2016.jpg" alt="Comparatifs_saab_2016" width="827" height="370" /></a>Après avoir déposé le bilan en 2012, la célèbre marque automobile Saab avait été rachetée par Nevs, un groupe spécialisée dans l’automobile du futur, les voitures électriques, vertes et tutti quanti. Juin 2016 : le groupe annonce officiellement la mort de Saab et la naissance de la nouvelle identité Nevs pour tous ses produits automobiles.<!--more-->

Aux lettres empâtées du logo Saab succède des lettres ultra-fines et dynamiques comme un langage alien. Une décision cohérente avec la nouvelle orientation stratégique du groupe qui n’a pourtant pas la stature de l’ancien logo. Question immédiate : les voitures seront elles-aussi stables, solides et sûres ? Réponse : ce ne seront plus les mêmes.

Devant la sensation étrange que procure toujours le passage à la nouveauté, force est de constater que le nouveau logo exprime fermement ce qu’il désigne.
Un futur profilé et dynamique, traduit par l’espacement entre les lettres et les contrastes entre des contours ronds et des intérieurs de lettres ultra-pointus. Deux éléments qui dessinent un « look » inhabituel et mémorable, accentué par la forme du [s] qui ressemble à un [z] et donne une touche futuriste au nom. Nom qui devient presque un nom de code ou un mot de passe visuellement crypté pour pénétrer dans une nouvelle galaxie.
Nom qui pose la question néanmoins de la compréhension du cœur de métier.
On s’attend plus à des soucoupes volantes, ou des télescopes, qu’à des voitures.
Un problème d’attribution qui se pose encore plus dans les applications du logo
et particulièrement sur les voitures.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/sl4tut.jpg"><img class="alignnone size-full wp-image-13050" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/sl4tut.jpg" alt="sl4tut" width="1600" height="900" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13048</wp:post_id>
		<wp:post_date><![CDATA[2016-07-14 01:00:45]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-07-13 23:00:45]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[nevs-logo-futur]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<wp:postmeta>
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			<wp:meta_value><![CDATA[30]]></wp:meta_value>
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		<title>Hauts de France, hauts les cœurs et les logos</title>
		<link>http://yannickbourenane.com/preprod/2016/07/18/hauts-de-france-hauts-coeurs-logos/</link>
		<pubDate>Mon, 18 Jul 2016 07:38:19 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13053</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/logo-1400-par-1000-web-1024x731-3-690x450.jpg"><img class="alignnone size-full wp-image-13054" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/logo-1400-par-1000-web-1024x731-3-690x450.jpg" alt="logo-1400-par-1000-web-1024x731-3-690x450" width="690" height="450" /></a>Bâtir une France à l’image des jeunes générations, tel est l’objectif que semble s’être donné les élus en chargeant des étudiants de lui donner un nouveau visage. Après les propositions des lycées pour renommer la région Nord Pas de Calais, une étudiante de l’ENSAD en dessine le logo.<!--more-->

85 propositions d’étudiants, 20 écoles mobilisées, 174 créations proposées par les habitants de la région, 2 jurys, 7 présélections, 62 215 votes en ligne, la création du logo a suscité une forte mobilisation.
Un process fédérateur qui se traduit jusque dans l’execution graphique.
Contrairement aux autres propositions qui se focalisent sur la région, celle-ci donne une perspective globale de la France avec une réelle volonté d’inclusion.
Les contours de la région forment ainsi un cœur qui suit les tracés des frontières françaises. Une forme classique certes, mais qui souligne les qualités des habitants du nord de la France : générosité, accueil, chaleur humaine.
Un coup de cœur et une touche d’humanité qui font étrangement écho à la situation des population migrant dans la région. Un logo réalisé par les habitants de la région pour la région, dont on espère qu’il donnera des idées aux jeunes générations.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13053</wp:post_id>
		<wp:post_date><![CDATA[2016-07-18 09:38:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-07-18 07:38:19]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_edit_last]]></wp:meta_key>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>294533</wp:comment_id>
			<wp:comment_author><![CDATA[mikael urbach]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[exxelis@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[212.198.171.201]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-18 10:02:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-18 08:02:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[et voila encore un mauvais choix un logo totalement sans expression design mais tres francais helas hela helas...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>294534</wp:comment_id>
			<wp:comment_author><![CDATA[matou]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[matmcfly@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.194.86.26]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-18 11:25:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-18 09:25:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dommage que l'on doive passer par ce genre de concours au lieu de faire appel à un professionnel, d'autant que c'est déjà un domaine déjà assez compliqué comme ça ....

Sinon le projet retenu vient de l'ESAD d'Amiens et pas l'ENSAD.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>294788</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.30.37.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-29 12:52:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-29 10:52:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très bon logo !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>C&#039;est vendredi...culture physiologogique</title>
		<link>http://yannickbourenane.com/preprod/2016/07/15/cest-vendredi/</link>
		<pubDate>Thu, 14 Jul 2016 23:00:43 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13056</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/mtm5njk5otc1mte3mzq5otc1.jpg"><img class="alignnone size-full wp-image-13059" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/mtm5njk5otc1mte3mzq5otc1.jpg" alt="mtm5njk5otc1mte3mzq5otc1" width="620" height="349" /></a>Coachés par Spider Money, le célèbre artiste thaïlandais, les logos de grandes marques internationales s'adonnent à la culture physique. Joli.<!--more-->



&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/mtm5njk5otc4mdcwmja1nti3.jpg"><img class="alignnone size-full wp-image-13060" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/mtm5njk5otc4mdcwmja1nti3.jpg" alt="mtm5njk5otc4mdcwmja1nti3" width="620" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/mtm5njk5otyzodqzmdywodiz.jpg"><img class="alignnone size-full wp-image-13061" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/mtm5njk5otyzodqzmdywodiz.jpg" alt="mtm5njk5otyzodqzmdywodiz" width="620" height="349" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/mtm5njk5otyzodqzmti2mzu5.jpg"><img class="alignnone size-full wp-image-13062" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/mtm5njk5otyzodqzmti2mzu5.jpg" alt="mtm5njk5otyzodqzmti2mzu5" width="620" height="349" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13056</wp:post_id>
		<wp:post_date><![CDATA[2016-07-15 01:00:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-07-14 23:00:43]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cest-vendredi]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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		<title>Musée Unterlinden, nouveau logo entre les lignes</title>
		<link>http://yannickbourenane.com/preprod/2016/07/19/musee-unterlinden-nouveau-logo-entre-lignes/</link>
		<pubDate>Mon, 18 Jul 2016 23:00:01 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13065</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_unterlinden_2016.jpg"><img class="alignnone size-full wp-image-13066" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_unterlinden_2016.jpg" alt="Comparatifs_unterlinden_2016" width="827" height="370" /></a>Installé dans un couvent du XIIIe siècle, le musée Unterlinden est le musée le plus visité en France dès qu’on sort de l’île de France. Fier de son patrimoine artistique : les lieux et le célèbre retable d’Issenheim, Unterlinden s’est offert une rénovation complète et un nouveau logo.

Commencé en 2012, les travaux avaient pour objectif d’agrandir le musée afin de proposer de nouveaux parcours de visite et permettre de déployer l’intégralité de la collection, qui va de la préhistoire à l’art contemporain. Un challenge de cohabitation qui se répercute sur le choix d’une nouvelle identité.

Le nouveau logo est plus massif et plus imposant tout en restant minimaliste. Le soulignage libère le logo de son ancienne cage et exprime avec simplicité le filage entre les âges et les différents courants artistiques. Une continuité traduite dans la démarche d’un musée qui s’émancipe de sa région (Colmar n’est plus indiqué dans le nom) pour mieux s’affirmer dans son ambition et dans sa démarche culturelle.

Un vent frais de liberté qui redynamise l’image du lieu tout en lui donnant un ancrage dans le contemporain sans pour autant spécifier l’image du musée. Malgré son efficacité, le logo pourrait être appliqué à n’importe quel musée et l’on regrette sont aspect générique. Dans les applications, la complémentarité entre les typographies Grouch et Akkurat incarne le rapport ancien/contemporain. Dommage que l’idée n’ait pas été plus développée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/musee_unterlinden_type_concept.gif"><img class="alignnone size-full wp-image-13068" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/musee_unterlinden_type_concept.gif" alt="musee_unterlinden_type_concept" width="1200" height="837" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/musee_unterlinden_journal.jpg"><img class="alignnone size-full wp-image-13069" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/musee_unterlinden_journal.jpg" alt="musee_unterlinden_journal" width="1000" height="698" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/musee_unterlinden_invitation.jpg"><img class="alignnone size-full wp-image-13070" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/musee_unterlinden_invitation.jpg" alt="musee_unterlinden_invitation" width="1000" height="615" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/musee_unterlinden_signage.jpg"><img class="alignnone size-full wp-image-13071" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/musee_unterlinden_signage.jpg" alt="musee_unterlinden_signage" width="1000" height="1499" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/musee_unterlinden_covers.jpg"><img class="alignnone size-full wp-image-13072" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/musee_unterlinden_covers.jpg" alt="musee_unterlinden_covers" width="1000" height="837" /></a>

Agence : <a href="http://www.newid.ch/">NEW ID</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13065</wp:post_id>
		<wp:post_date><![CDATA[2016-07-19 01:00:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-07-18 23:00:01]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Moutain Valley Water, nouveau logo à l&#039;eau</title>
		<link>http://yannickbourenane.com/preprod/2016/07/20/moutain-valley-water-nouveau-logo-a-leau/</link>
		<pubDate>Tue, 19 Jul 2016 23:00:58 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13075</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_moutainvalley_2016.jpg"><img class="alignnone size-full wp-image-13076" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_moutainvalley_2016.jpg" alt="Comparatifs_moutainvalley_2016" width="827" height="370" /></a>Créé en 1871, Moutain Valley est LA marque d’eau américaine par excellence.
La seule à posséder un territoire d’expression et une identité unique sur tout le territoire américain. Véritable emblème des Etats-Unis, la marque change son identité pour être encore plus américaine.

Située dans l’Arkansas, les sources n’étaient jamais mentionnées. L’évocation se suffisait à elle-même et les couleurs, la typographie, le cartouche rouge vintage nous laissaient rêveurs sur la manière dont un pionnier avait sans doute pu découvrir la source de jouvence après des heures de marche, perdu dans les montagnes de l’Arkansas.

Désormais, le rêve a un visage, un nom et même des qualificatifs. L’eau vient des « Ouachita Mountains », elle est « pure », « natural » et « fine » et surtout elle vient des U S A. Un rêve qui s’extirpe du passé pour mieux correspondre à un pionnier contemporain, international, avide de paysages instagrammables.
Un rêve qui se casse un peu la figure quand on y regarde de plus près. Le lettrage reprend faussement un style typographique façon « gravé dans le bois 1900 », l’effet de cool avec l’illustration semble plus superficiel qu’artistiquement ou au moins graphiquement stylisé. A l’inverse de l’ancien logo qui baignait dans son jus oldschool, le nouveau se donne des airs vintage qui ont tout d’une (bouteille) plastique pour les bobos branchés. De loin c’est joli et sympa, de près c’est dommage.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Capture-d’écran-2016-07-13-à-11.37.01.png"><img class="alignnone size-full wp-image-13077" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Capture-d’écran-2016-07-13-à-11.37.01.png" alt="Capture d’écran 2016-07-13 à 11.37.01" width="1440" height="809" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/mountain_valley_spring_water_packaging_new_01.jpg"><img class="alignnone size-full wp-image-13078" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/mountain_valley_spring_water_packaging_new_01.jpg" alt="mountain_valley_spring_water_packaging_new_01" width="1000" height="1073" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13075</wp:post_id>
		<wp:post_date><![CDATA[2016-07-20 01:00:58]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>294600</wp:comment_id>
			<wp:comment_author><![CDATA[imi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sv-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sv-design.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.194.75.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-20 13:09:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-20 11:09:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'ancien fonctionnait limite mieux.... ^^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Franceinfo : nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/07/21/franceinfo-nouveau-logo/</link>
		<pubDate>Wed, 20 Jul 2016 23:00:20 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13084</guid>
		<description></description>
		<content:encoded><![CDATA[Le grand chambouletout audiovisuel continue. Après les aventures de Canal, suivez en direct les aventures de France Télévisions. Le groupe lance sa chaîne d’info en continu pour compléter l’offre radio de France Info avec une nouvelle chaîne appelée logiquement franceinfo, sauf qu’elle n’a pas du tout le même logo…
<!--more-->

Franceinfo : nouveau logo
Avec un peu plus de 4 millions d’auditeurs quotidiens, on peut dire que la radio France Info est bien ancrée dans la tête des français. Comme le dit l’adage, gérer l’arrivé d’un nouveau né n’est pas toujours chose aisée. Encore moins quand on ne le reconnaît pas. 

Le logo de franceinfo n’a de l’air de famille que la couleur jaune, réduite à deux points.
En trois on peut expliquer que globalement ce logo :
- manque de cohérence non seulement avec la radio mais avec les autres chaînes du groupe. Elément perturbant car la vidéo de présentation le place au même niveau. Comme si mettre un aplat rond derrière des logos servait à les rapprocher…
- pourrait être une première étape vers une refonde globale de l’identité de France Télévision. Et là ça devient intéressant car le logo proposé actuellement n’a pas vraiment l’étoffe d’un logo de chaine d’info avec ses lettres minuscules, sa typo rondelette et ses deux points qui ouvre le champ des possibles sans rien y mettre, à part un smiley :o à l’envers.
- est une vilaine manière de cacher que maintenant il y aura deux fois moins de journalistes puisque les rédactions de la radio et de la chaîne télé vont fusionner 

Bref, on attend de voir la suite . . .]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13084</wp:post_id>
		<wp:post_date><![CDATA[2016-07-21 01:00:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-07-20 23:00:20]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[franceinfo-nouveau-logo]]></wp:post_name>
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	<item>
		<title>Fanta, nouveau logo fruité</title>
		<link>http://yannickbourenane.com/preprod/2016/07/25/fanta-nouveau-logo-fruite/</link>
		<pubDate>Mon, 25 Jul 2016 16:05:05 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13089</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_fanta_2016.jpg"><img class="alignnone size-full wp-image-13090" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_fanta_2016.jpg" alt="Comparatifs_fanta_2016" width="827" height="370" /></a>On savait que le goût de Fanta était assez chimique.
Grâce au nouveau logo, c’est désormais très clair pour l’Italie, la Serbie, la Pologne et Malte où est actuellement testé le nouveau look. <!--more-->

L’ancien logo, aux formes très rondes et groovy, traduisait de manière sympathique les bulles et le fun, pilier du territoire d’expression de la marque. La feuille verte posée sur le rond orange apportait une petite touche nature abstraite mais crédible avec une ombre et un placement qui lui donnait à peu près l’air d’une vraie orange, simplifiée certes.

Désormais, le logo se fait plus pointu, plus carré, plus dur, peut-être plus graphique aussi. Il reste ainsi dans la cible adolescent avec une esthétique proche du dessin animé ou de la bande dessinée découpée. Un effet à la mode dans le paysage audiovisuel jeunesse. On déplore néanmoins la cohabitation de l’orange cabossé et du grand aplat bleu comme si le nom était un héros Marvel. Difficile de trouver de la cohérence donc, sauf peut-être dans l’idée d’une boisson qui manque de goût.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Capture-d’écran-2016-07-13-à-14.52.54.png"><img class="alignnone size-full wp-image-13091" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Capture-d’écran-2016-07-13-à-14.52.54.png" alt="Capture d’écran 2016-07-13 à 14.52.54" width="1438" height="809" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/FANTA_noul_ambalaj_2016_700-300x209.jpg"><img class="alignnone size-full wp-image-13092" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/FANTA_noul_ambalaj_2016_700-300x209.jpg" alt="FANTA_noul_ambalaj_2016_700-300x209" width="300" height="209" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/13556867_143785339361492_161184006_n.jpg"><img class="alignnone size-full wp-image-13093" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/13556867_143785339361492_161184006_n.jpg" alt="13556867_143785339361492_161184006_n" width="640" height="640" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13089</wp:post_id>
		<wp:post_date><![CDATA[2016-07-25 18:05:05]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-07-25 16:05:05]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[fanta-nouveau-logo-fruite]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>294708</wp:comment_id>
			<wp:comment_author><![CDATA[Yop]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yop@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.252.33.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-25 18:12:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-25 16:12:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J’ai surtout l’impression que le nouveau design de la bouteille lui donne un air d’avoir grave envie d’aller pisser...]]></wp:comment_content>
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	</item>
	<item>
		<title>C&#039;est vendredi...l&#039;heure du bilan</title>
		<link>http://yannickbourenane.com/preprod/2016/07/22/cest-vendredi-lheure-bilan/</link>
		<pubDate>Thu, 21 Jul 2016 23:05:21 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13096</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="alignnone size-full wp-image-13097" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/BILAN-JUIN-2016.jpg" alt="BILAN-JUIN-2016" width="600" height="538" />

Petit bilan des logos dévoilés au mois de Mai et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews.
Au programme : Arc, Florida Panthers, Bluenext, Canal Star, Canal 8, Canal News, International School of Helsinki, Personal Group, Plzen, Tate, Erik Penserbank, Amplify et Paris Design Week.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13096</wp:post_id>
		<wp:post_date><![CDATA[2016-07-22 01:05:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-07-21 23:05:21]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cest-vendredi-lheure-bilan]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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	<item>
		<title>Mastercard se paie un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/07/26/mastercard-se-paie-nouveau-logo/</link>
		<pubDate>Tue, 26 Jul 2016 10:44:27 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13103</guid>
		<description></description>
		<content:encoded><![CDATA[<div class=""><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_mastercard_2016.jpg"><img class="alignnone size-full wp-image-13104" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_mastercard_2016.jpg" alt="Comparatifs_mastercard_2016" width="827" height="370" /></a></div>
<div class=""></div>
<div class="">Avec 210 pays à son actif, MasterCard est sans conteste un des processeurs de paiement les plus connus au monde - avec Visa - et le plus rapide. Une rapidité qui explique le leadership de la marque et témoigne de son agilité. Pour fêter ses 60 ans, MasterCard passe au nouveau siècle avec une nouvelle offre et une nouvelle identité 100% digitales.</div>
<div class=""></div>
<!--more-->
<div class="">S’adapter aux attentes des consommateurs et aux exigences du marché, tel semble être l'objectif de la nouvelle identité. Pourtant, plus qu’une simple remise à niveau, le logo annonce une nouvelle ère de la transaction, initiée par une nouvelle offre digitale de paiement dématérialisée : Masterpass.</div>
<div class=""></div>
<div class="">La nouvelle ère MasterCard se donne donc un air nouveau qui reprend efficacement les codes du digital. Aux effets d’ombres et d’italique datés, aux contours géométriques acérés, succèdent des formes en flat design, rondes et sympathiques. Les deux ronds légendaires ne se mangent plus mais fondent l’un dans l’autre pour donner une idée de l’harmonie et de la fluidité promises par la marque. La nouvelle typographie est résolument digitale; ronde et toute de bas de casse vêtue, elle évoque des valeurs de proximité et de clarté très cohérentes avec les attentes des consommateurs mais aussi avec l’ambition du groupe.</div>
<div class="">Le signe et les lettres sont désormais dissociés comme pour détacher le signe reconnaissable entre tous et faire du nom une signature. Ce détachement donne une assise et une forme d’évidence au nom qui semble bienvenue tant le changement de logo semble faire perdre la marque en technicité.</div>
<div class="">A moins que ce ne soit la crainte du changement qui nous empêche d’admettre que ce ne sont pas les termes mais les temps qui changent. Et que technicité rime de plus en plus avec simplicité.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13103</wp:post_id>
		<wp:post_date><![CDATA[2016-07-26 12:44:27]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="focus"><![CDATA[Focus]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<wp:comment>
			<wp:comment_id>294739</wp:comment_id>
			<wp:comment_author><![CDATA[yves tonye]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jeanyves.tonye@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.244.234.93]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-27 15:52:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-27 13:52:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[perso, je trouve que le nouveau logo perd en force et en caractère ! avec ce nouveau logo mastercard s'inscrit dans la tendance actuelle tout comme lenovo ou encore logitech, et ça a le défaut de rendre banale son identité !]]></wp:comment_content>
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	<item>
		<title>Donald Trump se trompe de logo</title>
		<link>http://yannickbourenane.com/preprod/2016/07/27/donal-trump-se-trompe-de-logo/</link>
		<pubDate>Tue, 26 Jul 2016 23:00:13 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13110</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/071516-trump-pence-campaign-logo.0.png"><img class="alignnone size-full wp-image-13111" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/071516-trump-pence-campaign-logo.0.png" alt="071516-trump-pence-campaign-logo.0" width="640" height="429" /></a>Tous les 4ans, les campagnes présidentielles américaines apportent leur lot de grand n’importe quoi. Dernière en date : la frénésie générée sur le web par le logo de campagne de Donald Trump. Motif : tout le monde y a vu un T pénétrant un P, autrement dit une belle manière de nous rappeler à quel point Donald Trump compte nous la mettre à l’envers. <!--more-->

Outre les évocations sexuelles de son logo de campagne, Donald Trump a dans l’idée de rassembler tous ses partisans sous une même bannière. La partie typographique du logo est ainsi surmontée d’un symbole composé des initiales du candidat et des fameuses rayures rouges et blanches du drapeau américain. Une manière de dire - c’est écrit bleu sur blanc dans la signature- que Trump a le pouvoir de sauver l’Amérique ou en tout cas de l’incarner.
Si la figure est assez commune dans les logos des présidentielles américaines - cf. le « O » du logo d’Obama », on peut néanmoins relever le délire mégalo qu’un tel exercice représente. Un délire dans lequel Trump semble se confondre puisque le symbole créé par l’association des initiales et des lignes ressemble beaucoup aux drapeaux, insignes et décorations militaires. Une direction forte qui impose un recentrage sur soi et sur ses racines plutôt qu’une fenêtre sur l’avenir et les autres comme pouvait le supposer le cadre formé par la lettre « O » dans le logo d’Obama.
Bien que cela puisse paraître étrange, ce logo n’a donc décidément rien de politiquement correct.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13110</wp:post_id>
		<wp:post_date><![CDATA[2016-07-27 01:00:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-07-26 23:00:13]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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		<wp:comment>
			<wp:comment_id>294742</wp:comment_id>
			<wp:comment_author><![CDATA[Quentin Gillet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gillet_quentin@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.129.84.178]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-27 22:25:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-27 20:25:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Donal" Trump ? ;)]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>294846</wp:comment_id>
			<wp:comment_author><![CDATA[raf]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[viruspe@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.248.40.38]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-08-01 17:58:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-08-01 15:58:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je rajouterais qu'en s'éloignant on y voit également un poing qui laisse entrevoir la violence de son programme.]]></wp:comment_content>
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		<title>Marvel Studios enfile un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/07/28/marvel-studios-enfile-nouveau-logo/</link>
		<pubDate>Thu, 28 Jul 2016 09:19:10 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13113</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_marvel_2016-1.jpg"><img class="alignnone size-full wp-image-13115" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Comparatifs_marvel_2016-1.jpg" alt="Comparatifs_marvel_2016" width="827" height="370" /></a>Face à la foule agglutinée dans le fameux Hall H de San Diego où se déroule le Comic Con chaque année, Marvel a encore fait des merveilles. Après avoir révélé une série de nouveaux trailers, le studio qui répond désormais de Disney en a aussi profité pour révéler sa nouvelle identité…disneyifiée.<!--more-->

A la manière des images qui défilent dans son logo, l’épopée Marvel semble interminable. Après avoir changé de logo en 2011 et en 2012, le célèbre studio aux mille millions de dollars s’affranchit de l’univers comics et prend son indépendance…ou pas.
Attachée aux studios Disney, on se demande si la marque réussira à garder son âme. Une chose est sûre : son identité a déjà pris un coup.

À l’ancien logo qui puisait dans les origines BD de Marvel et en faisait un respectable éditeur de super-héros succède un logo aux gros sabots, style super-studio hollywoodien.
Le nom Marvel n’a pas bougé mais le fond rouge fonctionne désormais comme un cartouche auquel on a accolé le mots « studios » en lettres capitales, avec une typographie rejoignant vaguement celle du nom de marque. Le déséquilibre visuel est flagrant entre la partie blanche et rouge en cartouche, et la partie noire et blanche au filet. On se demande comment un tel logo peut vivre sur certains supports tant le contraste est fort. Une absence de cohérence et d’unité qui en dit long sur l’éloignement du studio avec les racines comics de la marque.
Pire encore, les génériques des films dans lesquels apparaissent le logo ont remplacé le défilement des pages de BD par un nuage d’images de films, de visages d’acteurs et de mots tapés à la machine. Un imbroglio d’éléments visuels déconnectés de l’univers de la marque et impossible à pérenniser tant les personnages et les épisodes changent et se multiplient.
Que dire également du nouvel habillage sonore ? Construit comme une envolée épique, il réduit l’univers des super héros à une course vers la victoire qui glisse dangereusement vers un positivisme lisse et simplet. Où est donc passée la noirceur illuminée de l’excitation des pages que l’on tourne ? Mystère.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13113</wp:post_id>
		<wp:post_date><![CDATA[2016-07-28 11:19:10]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
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			<wp:comment_id>294767</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.65.231.249]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-28 22:58:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-28 20:58:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ça me rappelle Panini Comics =p]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>294785</wp:comment_id>
			<wp:comment_author><![CDATA[Reittan Natëag]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gaetan.nattier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.115.60.180]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-07-29 09:01:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-07-29 07:01:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le déséquilibre est certes flagrant mais sûrement recherché, le logo est semblable à un comic ouvert, le cartouche Marvel étant sur la 1ère de couverture et le "filet" Studios en tant que der de couv.
Le logo prendrait, dans ce cas tout son sens !]]></wp:comment_content>
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	<item>
		<title>C&#039;est vendredi...gogogadgetologo</title>
		<link>http://yannickbourenane.com/preprod/2016/07/29/cest-vendredi-gogogadgetologo/</link>
		<pubDate>Fri, 29 Jul 2016 12:54:09 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13117</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Capture-d’écran-2016-07-29-à-14.51.19.png"><img class="alignnone size-full wp-image-13118" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/07/Capture-d’écran-2016-07-29-à-14.51.19.png" alt="Capture d’écran 2016-07-29 à 14.51.19" width="592" height="594" /></a>

Et si nos héros de cartoons préférés avait leur propre équipe de basketball ça donnerait quoi ? La réponse en image avec les logos de Vanilla Lab.
2cool4school &#x1f64c;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13117</wp:post_id>
		<wp:post_date><![CDATA[2016-07-29 14:54:09]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<title>Vevo change de ton et de logo</title>
		<link>http://yannickbourenane.com/preprod/2016/08/01/vevo-change-de-de-logo/</link>
		<pubDate>Mon, 01 Aug 2016 14:41:00 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13121</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_vevo_2016.jpg"><img class="alignnone size-full wp-image-13122" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_vevo_2016.jpg" alt="Comparatifs_vevo_2016" width="827" height="370" /></a>La quantité de l’offre musicale accessible aujourd’hui ne rime malheureusement pas toujours avec qualité. C’est en partant de ce constat que Vevo, la plateforme vidéo du groupe Sony Entertainment, a décidé de passer d’une identité pop à une identité pointue.<!--more-->

Non pas que la pop soit généralement de mauvaise qualité mais admettons le, les tops des charts révolutionnent rarement la musique. Pour affirmer la qualité de ses contenus et sa place de leader, Vevo s’est donc émancipé de ses anciens codes colorés et ronds créés en 2013 mais parfois trop lourds et difficiles à utiliser (l’italique n’est pas chose pratique).

Le nouveau logo va donc à l’épure tout en proposant une lecture différente, pointu, contemporaine et urbaine de la marque. On a le sentiment avec le noir et blanc d’avoir changé de tribu et d’être monté d’un cran de gamme.
La typographie est redevenue droite et s’est aussi considérablement affutée. La cohérence entre les lettres et l’équilibre graphique ont été parfaitement transformés grâce à la morphologie des lettres qui s’emboitent toutes les unes dans les autres.
Cet effet d’emboitement ou de tiroir donne lieu à un système graphique simple mais efficace qui utilise le déroulement pour afficher les contenus et la géométrie des lettres pour former des lignes ou des cadres. Le jeu de typographie entre un empâtement fort sur le nom de marque et une typo d’accompagnement plus fine, permet également de hiérarchiser les messages et de donner du rythme à l’identité. Rythme qui se traduit dans l’iconographie utilisée pour habiller les univers des différents genres musicaux. Les fonds à motifs colorés, géométriques et psyché dénotent une orientation un brin hipster ou arty. Une identité qui a du chien donc, mais qui ne se démarque pas vraiment de ce qu’on a l’habitude de voir et qui reste assez lisse.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_logo_animation.gif"><img class="alignnone size-full wp-image-13123" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_logo_animation.gif" alt="vevo_2016_logo_animation" width="600" height="540" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_logo_system_animation.gif"><img class="alignnone size-full wp-image-13124" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_logo_system_animation.gif" alt="vevo_2016_logo_system_animation" width="960" height="240" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_presents.gif"><img class="alignnone size-full wp-image-13125" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_presents.gif" alt="vevo_2016_presents" width="960" height="540" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_app_icon.jpg"><img class="alignnone size-full wp-image-13126" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_app_icon.jpg" alt="vevo_2016_app_icon" width="1000" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_business_card.jpg"><img class="alignnone size-full wp-image-13127" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_business_card.jpg" alt="vevo_2016_business_card" width="1000" height="666" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_hot_this_week_new.gif"><img class="alignnone size-full wp-image-13128" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_hot_this_week_new.gif" alt="vevo_2016_hot_this_week_new" width="960" height="540" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_onboarding_genre.jpg"><img class="alignnone size-full wp-image-13129" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_onboarding_genre.jpg" alt="vevo_2016_onboarding_genre" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_genre_art.gif"><img class="alignnone size-full wp-image-13130" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_genre_art.gif" alt="vevo_2016_genre_art" width="960" height="540" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_tshirts.jpg"><img class="alignnone size-full wp-image-13131" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/vevo_2016_tshirts.jpg" alt="vevo_2016_tshirts" width="1000" height="484" /></a>

Agence : Violet Office]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13121</wp:post_id>
		<wp:post_date><![CDATA[2016-08-01 16:41:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-08-01 14:41:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Paco Rabbane, nouveau logo aux franges de la mode</title>
		<link>http://yannickbourenane.com/preprod/2016/08/02/paco-rabbane-nouveau-logo-aux-franges-de-mode/</link>
		<pubDate>Mon, 01 Aug 2016 23:41:06 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13133</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_pacorabane_2016.jpg"><img class="alignnone size-full wp-image-13134" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_pacorabane_2016.jpg" alt="Comparatifs_pacorabane_2016" width="827" height="370" /></a>Fondé en 1966, Paco Rabanne a su conserver son esprit d’avant garde à travers le temps. Un temps d’avance qui se traduit dans son identité visuelle, inchangée depuis 1970. Pour fête ses 50 ans, la marque a donc décidé d’ajuster son logo et son système graphique aux temps modernes. Amoureux du micro-détail cet article est pour vous.<!--more-->

Architecte de formation, Paco Rabanne a toujours créé des silhouettes fortes à partir de matériaux bruts et de formes géométriques, conservant son indépendance vis à vis des modes éphémères.

Le nouveau logo n’est ainsi qu’un lifting du logo original. Bien qu’il n’altère pas l’héritage de la marque, il parvient toutefois à le rendre plus précis en corrigeant l’espacement des lettres et en renforçant les contrastes pour une meilleure définition. Une simplicité qui contourne les codes traditionnels de la mode avec un logo en bas de casse sans serif. Résultat : une marque qui semble à la fois destinée aux connaisseurs et aux branchés urbains, iconoclastes et sensibles à une esthétique contemporaine.

Outre le logo, le monogramme de la marque a également été allégé et précisé en passant de lettres pleines à des lettres en filet. Une évolution qui souligne l’indépendance et la légèreté du créateur qui cisèle des collections émancipées. Seul bémol : on regrette que la typographie Paco Sans créée spécifiquement pour la marque ne soit pas la même que celle du logo. Malgré ce décalage, elle associe des formes de lettres à la fois rondes et géométriques, chaleureuses et pointues, à l’image de la marque.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/00-Paco-Rabanne-Branding-Logo-Print-Invitations-Zak-Group-BPO.jpg"><img class="alignnone size-full wp-image-13136" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/00-Paco-Rabanne-Branding-Logo-Print-Invitations-Zak-Group-BPO.jpg" alt="00-Paco-Rabanne-Branding-Logo-Print-Invitations-Zak-Group-BPO" width="1400" height="933" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/02-Paco-Rabanne-Branding-Logo-Print-Lookbook-Zak-Group-BPO.jpg"><img class="alignnone size-full wp-image-13137" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/02-Paco-Rabanne-Branding-Logo-Print-Lookbook-Zak-Group-BPO.jpg" alt="02-Paco-Rabanne-Branding-Logo-Print-Lookbook-Zak-Group-BPO" width="1440" height="1080" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/06-Paco-Rabanne-Branding-Logo-Print-Bags-Zak-Group-BPO.jpg"><img class="alignnone size-full wp-image-13138" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/06-Paco-Rabanne-Branding-Logo-Print-Bags-Zak-Group-BPO.jpg" alt="06-Paco-Rabanne-Branding-Logo-Print-Bags-Zak-Group-BPO" width="1440" height="1080" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Capture-d’écran-2016-07-27-à-11.41.26.png"><img class="alignnone size-full wp-image-13139" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Capture-d’écran-2016-07-27-à-11.41.26.png" alt="Capture d’écran 2016-07-27 à 11.41.26" width="1440" height="786" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/09-Paco-Rabanne-Branding-Campaign-Zak-Group-BPO.jpg"><img class="alignnone size-full wp-image-13140" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/09-Paco-Rabanne-Branding-Campaign-Zak-Group-BPO.jpg" alt="09-Paco-Rabanne-Branding-Campaign-Zak-Group-BPO" width="1440" height="1080" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/08-Paco-Rabanne-Branding-Logo-Print-Brand-Guidelines-Zak-Group-BPO.jpg"><img class="alignnone size-full wp-image-13141" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/08-Paco-Rabanne-Branding-Logo-Print-Brand-Guidelines-Zak-Group-BPO.jpg" alt="08-Paco-Rabanne-Branding-Logo-Print-Brand-Guidelines-Zak-Group-BPO" width="1440" height="1080" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/22-Paco-Rabanne-Branding-Logo-Print-Brand-Guidelines-Zak-Group-BPO.jpg"><img class="alignnone size-full wp-image-13142" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/22-Paco-Rabanne-Branding-Logo-Print-Brand-Guidelines-Zak-Group-BPO.jpg" alt="22-Paco-Rabanne-Branding-Logo-Print-Brand-Guidelines-Zak-Group-BPO" width="1440" height="1080" /></a>

Agence : Zak Group]]></content:encoded>
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		<wp:post_date><![CDATA[2016-08-02 01:41:06]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Bolloré, nouveaux logos dans le rang</title>
		<link>http://yannickbourenane.com/preprod/2016/08/03/bollore-nouveaux-logos-rang/</link>
		<pubDate>Tue, 02 Aug 2016 23:00:34 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13144</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_bollore_2016.jpg"><img class="alignnone size-full wp-image-13145" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_bollore_2016.jpg" alt="Comparatifs_bollore_2016" width="827" height="370" /></a>L’épuration visuelle continue chez Bolloré. Après la branche communication en partie incarnée par Canal, c’est la filiale Transport &amp; Logistics qui est concernée. Présente dans plus de 105 pays, elle réunie des activités liées aux transports, à la logistique (pétrolière) et à l’énergie. Afin de donner plus de cohérence à ses activités, le groupe a donc redéfini leur identité visuelle. En rang, on y va.<!--more-->

Comme pour asseoir son hégémonie, le groupe passe d’un logo classique (un peu trop) et discret, type minuscules avec serif, à un logo plus massif, composés de lettres majuscules fermement plantées dans une graisse épaisse. Un nouveau logotype qui clarifie et modernise la lecture de la marque et de ses activités. En effet, les logos des marques filles et de la marque mère sont désormais alignés.
L’arc de cercle symbolisant le monde ou un arc et le curseur symbolisant un point précis du globe ou une flèche ont été conservés pour évoquer la précision et l’appoint des services et produits du groupe. La continuité entre l’accent du « É » et la flèche donne un effet d’envolée au logo et apporte une touche de légèreté à une typographie standard un peu lourde. La composition graphique du logo est désormais appliquée à toutes les filiales. L’arc de cercle change pour prendre la couleur de la filiale concernée. Le nom est apposé en bas à droite du logo en lettres capitales avec la même typographie dans une taille plus petite. Un alignement bienvenu qui donne plus d’unité et de lisibilité au groupe sans trop bousculer le graphisme. Consensuel.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Capture-d’écran-2016-07-27-à-09.54.52.png"><img class="alignnone size-full wp-image-13147" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Capture-d’écran-2016-07-27-à-09.54.52.png" alt="Capture d’écran 2016-07-27 à 09.54.52" width="1181" height="788" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Capture-d’écran-2016-07-27-à-13.12.48.png"><img class="alignnone size-full wp-image-13148" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Capture-d’écran-2016-07-27-à-13.12.48.png" alt="Capture d’écran 2016-07-27 à 13.12.48" width="1440" height="538" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/bollore-transport-logistics-rdc-entrepot-fd.jpg"><img class="alignnone size-full wp-image-13149" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/bollore-transport-logistics-rdc-entrepot-fd.jpg" alt="bollore-transport-logistics-rdc-entrepot-fd" width="819" height="544" /></a>]]></content:encoded>
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		<wp:post_id>13144</wp:post_id>
		<wp:post_date><![CDATA[2016-08-03 01:00:34]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Netflix, une icône est Née</title>
		<link>http://yannickbourenane.com/preprod/2016/08/04/netflix-icone-nee/</link>
		<pubDate>Thu, 04 Aug 2016 13:05:02 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13152</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="alignnone size-full wp-image-13156" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_netflix_2016.jpg" alt="Comparatifs_netflix_2016" width="827" height="370" />Eh non, Netflix n’a pas décidé de revenir à son premier logo que tout le monde aimait tant. Car pourquoi faire simple quand on peut faire compliqué ? La marque annonce seulement l’ajout d’un nouveau signe à son identité : un N majuscule qui bouscule.<!--more-->

Avec plus de 81 millions de membres dans plus de 190 pays, Netflix a littéralement changé le paysage audiovisuel et l’accès aux contenus vidéos.
Une révolution des usages que la marque compte bien mettre à son compte en inventant la nouvelle formule du binge watching (l’activité qui consiste à zapper de série télé en série télé). Initié par le service « Netflix&amp;Chill », cette ambition se poursuit dans l’identité de la marque avec la création d’une icône qui fonctionne comme un emblème, une bannière de rassemblement. Ainsi Twitter aurait son # et Netflix son N. La nouvelle icône ne sera utilisée dans un premier temps que sur les supports digitaux et notamment sur l’appli et les médias sociaux
Si l’idée n’est pas mauvaise, une question reste : pourquoi le « N » n’est il pas vêtu des mêmes codes graphiques que le logo ? On peut y voir une tentative de cohérence avec l’effet «  deck de cartes » présent sur leur site et dans leur publicité, mais dans ce cas pourquoi ne pas l’appliquer au logo également ? N’est-ce que le début d’un grand rebranding ?

Affaire à suivre….

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/netflix_stack_00.gif"><img class="alignnone size-full wp-image-13153" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/netflix_stack_00.gif" alt="netflix_stack_00" width="1000" height="416" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/netflix_stack_billboard.jpg"><img class="alignnone size-full wp-image-13154" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/netflix_stack_billboard.jpg" alt="netflix_stack_billboard" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/original.jpg"><img class="alignnone size-full wp-image-13155" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/original.jpg" alt="original" width="895" height="511" /></a>]]></content:encoded>
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		<wp:post_id>13152</wp:post_id>
		<wp:post_date><![CDATA[2016-08-04 15:05:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-08-04 13:05:02]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[netflix-icone-nee]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
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		<title>Trade me troque son logo pour un nouveau</title>
		<link>http://yannickbourenane.com/preprod/2016/08/17/trade-me-troque-logo-nouveau/</link>
		<pubDate>Tue, 16 Aug 2016 23:00:58 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13160</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_trademe_2016.jpg"><img class="alignnone size-full wp-image-13161" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_trademe_2016.jpg" alt="Comparatifs_trademe_2016" width="827" height="370" /></a>Le e-commerce a pris son envol et plane très haut, damant petit à petit le pion au retail classique, s’introduisant de plus en plus dans nos vies et nos achats quotidiens. Une digitalisation qui créé plus de proximité et de simplicité dans nos rapports aux marques. La preuve par le nouveau logo de trademe.<!--more-->

Le premier site de vente aux enchères a enfin décidé de s’émanciper des codes presque vintage des débuts du web, style lettre biscornues fun, contour noir, dessin précis, comme si tout à coup la folie refoulée des années print prenait vie sur la toile. Une toile synonyme de simplicité pour les internautes. En témoignent, les logos digitaux, leurs formes rondes, leur typos en bas de casse aux couleurs fraîches et la tendance flat design.

Une tendance que le nouveau logo trademe embrasse parfaitement. Les couleurs sont moins chimiques, plus naturelles. Les lettres se sont arrondies et le flat design adouci les contrastes. Résultat : des couleurs plus douces et plus cohérentes entre le nom et l’illustration. Kevin le kiwi court toujours mais son dessin est moins illustratif. Les contours s’arrondissent aussi, le traitement ombré et la simplicité des formes lui donnent un aspect digital. On l’imagine bien fonctionner en animation sur une multitude d’applications digitales. Plus compact et plus simple il est désormais plus facile à utiliser et à décliner. Un rafraichissement bienvenu qui modernise et simplifie les codes originels de la marque sans les altérer.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/trade_me_kevins.png"><img class="alignnone size-full wp-image-13163" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/trade_me_kevins.png" alt="trade_me_kevins" width="1000" height="320" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/photo.png"><img class="alignnone size-full wp-image-13164" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/photo.png" alt="photo" width="250" height="250" /></a>]]></content:encoded>
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		<wp:post_id>13160</wp:post_id>
		<wp:post_date><![CDATA[2016-08-17 01:00:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-08-16 23:00:58]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[trade-me-troque-logo-nouveau]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Suicide Squad, nouveau logo explosif</title>
		<link>http://yannickbourenane.com/preprod/2016/08/09/suicide-squad-nouveau-logo-explosif/</link>
		<pubDate>Mon, 08 Aug 2016 23:20:09 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13166</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_suicidesquadi_2016.jpg"><img class="alignnone size-full wp-image-13167" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_suicidesquadi_2016.jpg" alt="Comparatifs_suicidesquadi_2016" width="827" height="370" /></a>Après avoir été annoncé au Comic Con l’année dernière, Suicide Squad est enfin en salle avec un nouveau logo. Malgré les teasers explosifs qui donnaient presque envie d’aller voir ce gros blockbuster, les critiques sont déjà acérées. Finalement, le logo n’est peut-être pas la seule image du film qu’ils auraient du changer…<!--more-->

En 2015, Suicide Squad sortait l’artillerie lourde avec un logo massif composé de lettres épaisses épousant pour certaines la forme d’un pistolet et d’une cible. Une interprétation assez matérialiste et terre à terre du sujet dont le nouveau logo s’émancipe. On passe d’une menace physique à une menace psychologique avec un logo fin et étiré qui joue sur les codes de l’étrange plus que du combat. Le déséquilibre mental passe par une déstructuration graphique: perspectives, taille et intégrité des lettres, tout est disloqué. Le smiley étrange dans le « Q » prolonge la sensation de bizarrerie en reprenant les codes des films d’horreur type gribouillis d’enfants possédés.

Quand on regarde l’affiche du film c’est un peu la sensation que l’on a : des petits monstres insolents prêts à semer la terreur. Une subtilité graphique bienvenue qui permet de sauver (un peu) la mise. Reste qu’une fois plongé dans le noir, ça fait peur.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/suicide-squad-2017-calendar-characters.jpg"><img class="alignnone size-full wp-image-13169" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/suicide-squad-2017-calendar-characters.jpg" alt="suicide-squad-2017-calendar-characters" width="2560" height="2560" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/690067.jpg"><img class="alignnone size-full wp-image-13171" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/690067.jpg" alt="690067" width="1920" height="1080" /></a>]]></content:encoded>
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		<wp:post_id>13166</wp:post_id>
		<wp:post_date><![CDATA[2016-08-09 01:20:09]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Ahold, nouveau logo royal</title>
		<link>http://yannickbourenane.com/preprod/2016/08/10/ahold-nouveau-logo-royal/</link>
		<pubDate>Tue, 09 Aug 2016 23:23:10 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13173</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_Ahold-Delhaize_2016.jpg"><img class="alignnone size-full wp-image-13174" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_Ahold-Delhaize_2016.jpg" alt="Comparatifs_Ahold Delhaize_2016" width="827" height="370" /></a>Il y a deux semaines, les deux plus gros groupes de distribution alimentaire Ahold et Delhaize annonçait leur fusion. Le fruit de cette union arrive vite avec un nouveau logo qui a de qui tenir.<!--more-->

Comme dans toutes les fusions, le challenge était d’honorer l’histoire et l’héritage des deux groupes, symbolisés dans leurs logos respectifs par des emblèmes forts : une couronne et un lion. Un challenge pimenter par un objectif stratégique : glisser progressivement vers une marque plus B2C et donc plus sympathique et moins corporate.

A l’origine du nouveau logo, une idée ingénieuse: fusionner le lion, dont on n’a gardé que la tête, et le signe infini surmonté d’une couronne. Choisir le lion comme emblème est en effet une bonne stratégie quand on sait que tous les logos de supermarché du groupe Delhaize reprenne ce lion emblématique. L’idée de conserver une icône en sus du nom permet également de rester dans la filiation des anciens logos tout en donnant un tour beaucoup plus moderne à l’ensemble. A ce sujet, la couleur verte est à la fois fraîche et vive. Déployée en camaïeux sur les applications ou en tonalité sur l’iconographie, elle positionne mieux le groupe, en phase avec le secteur alimentaire et le bénéfice client.
La typographie ronde rend également la lecture de la marque plus fluide et donc plus sympathique.

Néanmoins, l’icône laisse un gout d’infini. La tête du lion hésite entre l’abstrait et le figuratif et abouti à une forme étrange où le lion peut sembler harnaché ou intubé. Un trait maigre qui mériterait d’être complété.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/ahold_delhaize_logo_colors.png"><img class="alignnone size-full wp-image-13176" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/ahold_delhaize_logo_colors.png" alt="ahold_delhaize_logo_colors" width="1000" height="707" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/ahold_delhaize_illustrations_brochures.jpg"><img class="alignnone size-full wp-image-13177" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/ahold_delhaize_illustrations_brochures.jpg" alt="ahold_delhaize_illustrations_brochures" width="1000" height="428" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/ahold_delhaize_annual_report.jpg"><img class="alignnone size-full wp-image-13178" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/ahold_delhaize_annual_report.jpg" alt="ahold_delhaize_annual_report" width="1000" height="423" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/ahold_delhaize_sculpture.jpg"><img class="alignnone size-full wp-image-13179" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/ahold_delhaize_sculpture.jpg" alt="ahold_delhaize_sculpture" width="1000" height="708" /></a>

Agence : Futurebrand]]></content:encoded>
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		<wp:post_id>13173</wp:post_id>
		<wp:post_date><![CDATA[2016-08-10 01:23:10]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Beethoven 2020, un logo qui conjugue le passé au présent</title>
		<link>http://yannickbourenane.com/preprod/2016/08/11/beethoven-2020-logo-conjugue-passe-present/</link>
		<pubDate>Wed, 10 Aug 2016 23:26:41 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13182</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/019395186_30400.jpg"><img class="alignnone size-full wp-image-13183" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/019395186_30400.jpg" alt="0,,19395186_304,00" width="851" height="445" /></a>En 2020, le monde entier célèbrera le 250<sup>e</sup> anniversaire de Beethoven. Une belle occasion de donner une lecture universelle du génie du célèbre compositeur, et comme les images sont parfois plus parlantes que les mots, voici en voici le logo.<!--more-->

Lorsqu’il signe ses livres de musique en 17, Beethoven n’utilise que les consonnes de son nom. Cette fameuse découverte est à l’origine du premier logo officiel jamais dessiné pour le compositeur. L’enjeu : exprimer son caractère avant-gardiste et visionnaire en s’émancipant de codes trop passéistes.
Le logo proposé est donc volontairement minimaliste et prend sens dans ses applications. Composé des fameuses consonnes inscrites en majuscules dans une typographie bâton épaisse, le logotype traduit la force et le poids culturel du génie musical. Les lettres gagnent en légèreté par un effet de réserve qui les fait apparaître quand elles sont associées à un fond particulier. Ainsi, l’aura visionnaire du compositeur continue d’irradier tous les environnements qu’elle rencontre.
Une jolie manière de faire vivre la marque du génie dans un environnement moderne qui a été testée dans plusieurs pays (France, Pologne, Chine, Allemagne) pour s’assurer de la lisibilité du logo. Avec une idée en tête : faire de ces 5 lettres l’emblème universelle du compositeur, à l’image de sa 5<sup>e</sup> symphonie.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/bthvn2020.jpg"><img class="alignnone size-full wp-image-13184" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/bthvn2020.jpg" alt="bthvn2020" width="1100" height="2067" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/beethoven-2020-anwendungsbeispiele.jpg"><img class="alignnone size-full wp-image-13185" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/beethoven-2020-anwendungsbeispiele.jpg" alt="beethoven-2020-anwendungsbeispiele" width="1100" height="770" /></a>

Agence : Jung v. Matt.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13182</wp:post_id>
		<wp:post_date><![CDATA[2016-08-11 01:26:41]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-08-10 23:26:41]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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		<title>Nouveau logo SETI, téléphone maison</title>
		<link>http://yannickbourenane.com/preprod/2016/08/15/nouveau-logo-seti-telephone-maison/</link>
		<pubDate>Sun, 14 Aug 2016 23:29:22 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13187</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_tseti_2016.jpg"><img class="alignnone size-full wp-image-13188" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_tseti_2016.jpg" alt="Comparatifs_tseti_2016" width="827" height="370" /></a>Dans la catégorie « Le saviez-vous ? » : un institut dédié à la recherche de vie dans l’espace, ça vous parle ? Bienvenu en Californie, à Mountain View où l’organisation à but non lucratif « SETI » (Search for Extra-Terrestrial Intelligence) tente de trouver des traces de vie ailleurs que sur terre. Une mission digne d’un film de science fiction qui prend tout son sens dans un nouveau logo.<!--more-->

A l’origine du projet, une grande question : « Sommes nous seuls dans l’univers ? » Bien que la réponse penche quotidiennement vers l’affirmative, la question reste entière.
C’est ce point d’interrogation existentiel que le nouveau logo matérialise. Le S prenant ainsi la forme de la marque de ponctuation. Même si l’idée est sympathique, l’execution reste bancale. La réduction du bas du S et le point créent un effet de déséquilibre, comme si on plongeait dans une question qui finalement ne trouverait jamais de réponse. Le placement de la signature continue de détacher le « S » difforme du reste du nom en créant un bloc à part. Finalement, l’ancien logo était plus clair, plus lisible et plus rassurant même si l’on comprenait moins l’idée de recherche, au moins avait-on le sentiment de savoir où l’on allait.

Agence : BMB]]></content:encoded>
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		<wp:post_id>13187</wp:post_id>
		<wp:post_date><![CDATA[2016-08-15 01:29:22]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Hammerson, nouveau logo block</title>
		<link>http://yannickbourenane.com/preprod/2016/08/16/hammerson-nouveau-logo-block/</link>
		<pubDate>Mon, 15 Aug 2016 23:31:54 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13190</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="alignnone size-full wp-image-13191" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_hammerson_2016.jpg" alt="Comparatifs_hammerson_2016" width="827" height="370" />Face au succès de certaines marques de centre commerciaux comme Italie 2 ou So Ouest, Hammerson, qui possède la plupart des shopping centers de France et d’Angleterre, a décidé de se donner plus de visibilité et donc, de revoir son identité visuelle.<!--more-->

Déplacement stratégique d’une marque B2B à une marque B2C, le nouveau logotype se devait d’intégrer plus d’éléments humains, relatifs à l’expérience du consommateur. Malheureusement, on cherche encore.

Le logo a été intégralement repensé pour former un H invisible. Mais qui dit invisible, dit souvent illisible. Bien que l’idée soit audacieuse, la structure du logo ne semble avoir été construite que pour servir ce H invisible. L’existence des deux carrés bleus et le placement des éléments devient alors incongru. Un système qu’on comprend mieux dans son application avec le placement du logo dans un cartouche de couleur, accompagné à droite du nom du magasin et de la ville. Mis en contexte, le H muet devient enfin visible et parlant. Seulement, ce n’est valable que sur ces applications B2B ou signalétique. Dès que l’on bascule du côté du consommateur  sur des catalogues ou en publicité, le logo revient à son défaut originel : impossible de lire le H.
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/hammerson_logo_properties.jpg"><img class="alignnone size-full wp-image-13192" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/hammerson_logo_properties.jpg" alt="hammerson_logo_properties" width="1000" height="857" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/hammerson_magazinea_ad.jpg"><img class="alignnone size-full wp-image-13193" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/hammerson_magazinea_ad.jpg" alt="hammerson_magazinea_ad" width="1000" height="927" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/hammerson_publications.jpg"><img class="alignnone size-full wp-image-13194" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/hammerson_publications.jpg" alt="hammerson_publications" width="1000" height="727" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/hammerson_board_ads.jpg"><img class="alignnone size-full wp-image-13195" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/hammerson_board_ads.jpg" alt="hammerson_board_ads" width="943" height="960" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/hammerson_brochure.jpg"><img class="alignnone size-full wp-image-13196" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/hammerson_brochure.jpg" alt="hammerson_brochure" width="1000" height="853" /></a>

Agence : Pentagram]]></content:encoded>
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		<wp:post_id>13190</wp:post_id>
		<wp:post_date><![CDATA[2016-08-16 01:31:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-08-15 23:31:54]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
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	<item>
		<title>Les logos de Juillet</title>
		<link>http://yannickbourenane.com/preprod/2016/08/08/logos-de-juillet/</link>
		<pubDate>Sun, 07 Aug 2016 22:35:07 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13198</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/BILAN-JUILLET-2016v2.jpg"><img class="alignnone size-full wp-image-13201" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/BILAN-JUILLET-2016v2.jpg" alt="BILAN-JUILLET-2016v2" width="600" height="777" /></a>C'est l'heure du bilan ! Récapitulatif des nouveaux logos dévoilés au mois de juillet 2016 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews :  Vevo, Moutain Valley Spring Water, Musée Unterlinden, mastercard, Jouéclub, Marvel Studios, Nevs, Fanta, Adecco, Bolloré, Paco Rabanne, Coca Cola Zero Sucres]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13198</wp:post_id>
		<wp:post_date><![CDATA[2016-08-08 00:35:07]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Bank of Hope, nouveau logo bankable</title>
		<link>http://yannickbourenane.com/preprod/2016/08/18/bank-of-hope-nouveau-logo-bankable/</link>
		<pubDate>Wed, 17 Aug 2016 23:00:12 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13204</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_bankofhope_2016.jpg"><img class="alignnone size-full wp-image-13206" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_bankofhope_2016.jpg" alt="Comparatifs_bankofhope_2016" width="827" height="370" /></a>Qu’est-ce qu’un nom ? La grande question de Roméo et Juliette hante les agents du marketing tous les jours. Malheureusement, la forme ce n’est pas toujours « le fond qui remonte à la surface » et le nouveau nom de Bank of Hope, accompagné d’un nouveau logo-drapeau n’est pas synonyme d’un nouveau monde banquier…<!--more-->

Née de la fusion de la BBCN et de la Wilshire Bank, Bank of Hope est une banque américano-coréenne implantée aux Etats-Unis et à Séoul. La promesse : s’adapter aux besoins des communautés ethniques locales en donnant une vision plus experte et optimiste de la banque. Un idéal exprimé dans une signature expéditive : « Bankers. Experts.Neighbors. »
Le nouveau logo se compose d’un drapeau, ce symbole fédérateur qui créé du lien. Drapeau mouvementé, orienté vers le haut, évoquant ainsi une dynamique de croissance et une banque qui vit au rythme de ses clients. Une forme souple qui habille les différentes applications et favorise l’attribution de la marque.

Impossible de passer à côté du vert quand on vend de l’espoir. Appliqué en dégradé il donne un sens de la souplesse mais aussi de ce qui croît, pousse, fertilise. On peut s’interroger sur le camaïeu. Une couleur unie aurait sans doute donné plus de force à cette icône qui risque d’être compliquée à appliquer sur des fonds perturbés.
Avec un bon sens de l’abstraction on peut y lire un H. La courbe du drapeau perturbe la lecture de la lettre, tant pis pour l’immédiateté. On s’en tiendra donc au nom pour comprendre de quoi il retourne. Un nom qui s’inscrit dans une nouvelle typographie. Noire, grasse, dotée de formes rondes, elle donne un ton assertif à la marque sans être vindicatif. Etre clair et lucide ne signifie pas tirer un trait sur l’optimiste. Néanmoins, rien n’indique dans les services et les produits de cette nouvelle banque qu’ils seront porteurs d’innovation ou d’une nouvelle manière d’envisager leur métier. Ne reste plus qu’à espérer….

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/bank_of_hope_credit_card.jpg"><img class="alignnone size-full wp-image-13244" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/bank_of_hope_credit_card.jpg" alt="bank_of_hope_credit_card" width="1000" height="714" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/bank_of_hope_mobile.jpg"><img class="alignnone size-full wp-image-13245" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/bank_of_hope_mobile.jpg" alt="bank_of_hope_mobile" width="1000" height="562" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/bank_of_hope_business_card.jpg"><img class="alignnone size-full wp-image-13246" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/bank_of_hope_business_card.jpg" alt="bank_of_hope_business_card" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/bank_of_hope_website.jpg"><img class="alignnone size-full wp-image-13247" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/bank_of_hope_website.jpg" alt="bank_of_hope_website" width="1000" height="625" /></a>

Agence : Landor

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13204</wp:post_id>
		<wp:post_date><![CDATA[2016-08-18 01:00:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-08-17 23:00:12]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[bank-of-hope-nouveau-logo-bankable]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Subway, nouveau logo iconique</title>
		<link>http://yannickbourenane.com/preprod/2016/08/22/subway-nouveau-logo-iconique/</link>
		<pubDate>Sun, 21 Aug 2016 23:02:51 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13208</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_subway_2016-1.jpg"><img class="alignnone size-full wp-image-13210" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_subway_2016-1.jpg" alt="Comparatifs_subway_2016" width="827" height="370" /></a>Après un léger rebranding passé inaperçu l’année dernière, la plus grande chaine de restauration rapide du monde - 44 000 lieux d’implantation contre 36 000 pour McDonald – se remet sur les rails avec une nouvelle identité et une nouvelle expérience magasin.<!--more-->

Une vague de frais qui vient à point quand on connaît la vétusté des restaurants de la chaîne. Loin d’incarner la qualité et la fraîcheur réelle des produits proposés, ils donnaient l’image d’une marque vieillissante et cheap.
Le nouveau logo est donc la première étape dans la nouvelle direction que souhaite prendre le groupe. Le retrait de l’italique et le lifting de la typographie vers des formes plus géométriques suppriment l’aspect trop « fast » de la food et donnent une image de marque plus qualitative. En réalité, elle renoue avec son logo originel, dessiné par le fondateur, Peter Buck. Une promesse d’indépendance et de pouvoir « faire à sa façon » qui s’incarne à la fois dans le sandwich sur-mesure mais aussi dans la nouvelle icône attribuée à la marque. Composée des deux flèches du « S » et du « Y », elle forme un grand S. Les flèches têtes bèches indique tour à tour le dynamisme d’une marque contemporaine et jeune mais aussi la qualité et la fraîcheur des ingrédients, renouvelés tous les jours.
Les couleurs sont plus franches et distinguent mieux le nouveau vert Subway du vert McDo. Optimisées pour s’adapter aux supports numériques, elles convergent vers l’ambition de la marque de pénétrer le quotidien des clients, à l’instar de l’icône « S » qui devrait être rapidement et efficacement attribuée à la marque sur les réseaux sociaux puis partout ailleurs.
Même si le logo reste sans grande surprise, parfaitement inscrit dans la tendance des logos minimalistes et géométriques, il annonce une réorientation alléchante pour la marque.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/subway_symbol_a.png"><img class="alignnone size-full wp-image-13242" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/subway_symbol_a.png" alt="subway_symbol_a" width="994" height="1276" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13208</wp:post_id>
		<wp:post_date><![CDATA[2016-08-22 01:02:51]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-08-21 23:02:51]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<wp:comment>
			<wp:comment_id>295384</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-08-29 11:45:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-08-29 09:45:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il s'agit en fait d'une réinterprétation du  premier logo http://famouslogos.net/images/subway-old-logo.jpg]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>LaLiga, nouveau logo avec effet</title>
		<link>http://yannickbourenane.com/preprod/2016/08/23/laliga/</link>
		<pubDate>Mon, 22 Aug 2016 23:04:54 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13212</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_laliga_2016.jpg"><img class="alignnone size-full wp-image-13213" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_laliga_2016.jpg" alt="Comparatifs_laliga_2016" width="827" height="370" /></a>LaLiga est sans doute LA ligue de football la plus regardée du monde : Real Madrid, FC Barcelona, Atletico de Madrid, elle abrite les plus grands clubs espagnols et internationaux. A tel point qu’elle est devenue en 2015 le nom officiel de la Ligue de Football Professionnel d’Espagne. Une fusion qui se peaufine cette année avec un nouveau logo.<!--more-->

Globalement, les changements sont assez subtils. L’arc de cercle à été redéfini pour avoir une courbe 100% parfaite. Le changement notable reste celui du ballon dont le dessin a été revu pour donner plus de dynamisme à l’icône. Un léger lift qui infuse l’intégralité du logo en lui donnant du mouvement et un brin de modernité. Modernité qui se traduit également dans les couleurs du logo, plus fraîches et plus vives.

Quant à la typographie utilisée pour le nom de la marque, la Futura reste sans surprise mais le lettrage forme un équilibre plaisant avec l’icône du logo. Bien que la taille paraisse petite, elle permet de faire de l’icône un identifiant fort de la ligue. En application, le logo est ainsi toujours très lisible et se démarque grandement des autres logos des ligues de foot internationales. Joli coup.

<img class="alignnone size-full wp-image-13240" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_logo_with_other_ligas.jpg" alt="la_liga_logo_with_other_ligas" width="1000" height="550" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_logo_color_variations.png"><img class="alignnone size-full wp-image-13234" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_logo_color_variations.png" alt="la_liga_logo_color_variations" width="1000" height="977" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_identity_elements.jpg"><img class="alignnone size-full wp-image-13235" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_identity_elements.jpg" alt="la_liga_identity_elements" width="1000" height="761" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_typography.jpg"><img class="alignnone size-full wp-image-13236" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_typography.jpg" alt="la_liga_typography" width="1000" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_colors.png"><img class="alignnone size-full wp-image-13237" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_colors.png" alt="la_liga_colors" width="1000" height="746" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_business_cards.jpg"><img class="alignnone size-full wp-image-13238" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_business_cards.jpg" alt="la_liga_business_cards" width="1000" height="666" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_business_card_raised.jpg"><img class="alignnone size-full wp-image-13239" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/la_liga_business_card_raised.jpg" alt="la_liga_business_card_raised" width="1000" height="1500" /></a>

Agence : IS Creative Studio

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13212</wp:post_id>
		<wp:post_date><![CDATA[2016-08-23 01:04:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-08-22 23:04:54]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[laliga]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<wp:comment>
			<wp:comment_id>295260</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.fulton@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-08-24 18:42:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-08-24 16:42:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est surement la Premier League la plus vue au monde]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>300489</wp:comment_id>
			<wp:comment_author><![CDATA[nathalie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[astier.n.42@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.66.72.189]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-09 15:27:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-09 14:27:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Petite fierté perso, d'avoir été interne au studio juste après la refonte et d'avoir bossé sur les logos subalternes de Laliga :) Qu'est ce que j'ai pu en bouffé de Laliga!! :D]]></wp:comment_content>
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		<title>Kimski, nouveau logo à croquer</title>
		<link>http://yannickbourenane.com/preprod/2016/08/24/kimski/</link>
		<pubDate>Tue, 23 Aug 2016 23:07:47 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13217</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/09-Kimksi-Branding-Logotype-Franklyn-New-York-BPO.jpg"><img class="alignnone size-full wp-image-13219" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/09-Kimksi-Branding-Logotype-Franklyn-New-York-BPO.jpg" alt="09-Kimksi-Branding-Logotype-Franklyn-New-York-BPO" width="1500" height="1000" /></a>Installé dans le quartier de Bridge port à Chicago, Kimski est un restaurant coréo-polonais créé par Ed Marszewski et son chef Won Kim. Même si la cuisine fusion est à son apogée, l’association reste des plus surprenantes et des plus alléchantes, si on en croit l’identité nourrie de ce restaurant hybride.<!--more-->

A l’image de ses fondateurs, Kimski possède une identité à double tranchant : un logo minimaliste et un système visuel composé d’illustrations hautes en style et en couleurs.
Le minimalisme du logo trouve écho dans l’architecture du lieu, la vaisselle et le mobilier. Quelques notes de couleurs vives viennent rehausser le tout en faisant référence aux illustrations : de jolis tabourets jaunes, un néon en façade, des assiettes folles. Un jeu de contraste appliqué avec finesse, qui se poursuit dans le système visuel. Des formes épaisses contre des lignes fines, des aplats contre des détails, texture et ombre, creux et plein, espace et image, tout s’assemble avec sophistication et légèreté.
Le système graphique reste sobre tout en foisonnant de trouvailles intéressantes : le liquide coulant donne du mouvement à l’ensemble et créé un équilibre entre la finesse des plats asiatiques et la lourdeur de la cuisine de l’est, les personnages permettent de personnaliser l’identité du lieu sans pour autant la figer. Autant d’images qui illustrent parfaitement l’esprit du lieu : inspiré d’une culture urbaine, visuelle et contemporaine, comme point de rencontre entre l’Orient et l’Occident, une forme d’ordre dans le désordre.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/02-Kimksi-Branding-interior-Franklyn-New-York-BPO.jpg"><img class="alignnone size-full wp-image-13221" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/02-Kimksi-Branding-interior-Franklyn-New-York-BPO.jpg" alt="02-Kimksi-Branding-interior-Franklyn-New-York-BPO" width="1500" height="1050" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/01-Kimksi-Branding-Sigange-Franklyn-New-York-BPO.jpg"><img class="alignnone size-full wp-image-13223" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/01-Kimksi-Branding-Sigange-Franklyn-New-York-BPO.jpg" alt="01-Kimksi-Branding-Sigange-Franklyn-New-York-BPO" width="1500" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/10-Kimksi-Branding-Illustration-Packaging-Franklyn-New-York-BPO.jpg"><img class="alignnone size-full wp-image-13224" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/10-Kimksi-Branding-Illustration-Packaging-Franklyn-New-York-BPO.jpg" alt="10-Kimksi-Branding-Illustration-Packaging-Franklyn-New-York-BPO" width="1179" height="1179" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/15-Kimksi-Branding-Illustration-Coasters-Franklyn-New-York-BPO.jpg"><img class="alignnone size-full wp-image-13225" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/15-Kimksi-Branding-Illustration-Coasters-Franklyn-New-York-BPO.jpg" alt="15-Kimksi-Branding-Illustration-Coasters-Franklyn-New-York-BPO" width="1224" height="792" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/07-Kimksi-Branding-Illustration-Menus-Franklyn-New-York-BPO.jpg"><img class="alignnone size-full wp-image-13227" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/07-Kimksi-Branding-Illustration-Menus-Franklyn-New-York-BPO.jpg" alt="07-Kimksi-Branding-Illustration-Menus-Franklyn-New-York-BPO" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/12-Kimksi-Branding-Signage-Franklyn-New-York-BPO.jpg"><img class="alignnone size-full wp-image-13228" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/12-Kimksi-Branding-Signage-Franklyn-New-York-BPO.jpg" alt="12-Kimksi-Branding-Signage-Franklyn-New-York-BPO" width="1179" height="1179" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/03-Kimksi-Branding-Illustration-Franklyn-New-York-BPO.jpg"><img class="alignnone size-full wp-image-13229" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/03-Kimksi-Branding-Illustration-Franklyn-New-York-BPO.jpg" alt="03-Kimksi-Branding-Illustration-Franklyn-New-York-BPO" width="1500" height="1050" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/04-Kimksi-Branding-Illustration-Franklyn-New-York-BPO.jpg"><img class="alignnone size-full wp-image-13230" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/04-Kimksi-Branding-Illustration-Franklyn-New-York-BPO.jpg" alt="04-Kimksi-Branding-Illustration-Franklyn-New-York-BPO" width="1500" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/15-Kimksi-Branding-Illustration-Franklyn-New-York-BPO.jpg"><img class="alignnone size-full wp-image-13231" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/15-Kimksi-Branding-Illustration-Franklyn-New-York-BPO.jpg" alt="15-Kimksi-Branding-Illustration-Franklyn-New-York-BPO" width="1500" height="971" /></a>

Agence : Franklyn]]></content:encoded>
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		<wp:post_id>13217</wp:post_id>
		<wp:post_date><![CDATA[2016-08-24 01:07:47]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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		<title>O’Cedar met son logo au propre</title>
		<link>http://yannickbourenane.com/preprod/2016/08/25/ocedar-met-logo-propre/</link>
		<pubDate>Thu, 25 Aug 2016 08:31:17 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13254</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_ocedar_2016.jpg"><img class="alignnone size-full wp-image-13255" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_ocedar_2016.jpg" alt="Comparatifs_ocedar_2016" width="827" height="370" /></a>Rachetée par Swania en 2015, la célèbre marque de produits ménagers adopte une toute nouvelle philosophie : se sentir bien chez soi pour se sentir bien dans sa vie. Une dimension affective qui s’étend à tous les produits du groupe et se traduit désormais dans un nouveau logo.<!--more-->

L’ancien logo avait déjà été retravaillé dans ce sens mais la force du cèdre comme symbole de l’efficacité du produit s’était perdu dans des formes molles et des lettres mi familières, mi strictes.

Le nouveau logotype reprend la forme emblématique du logo originel : un triangle rouge aux contours nets. Une manière d’affirmer l’héritage de la marque et de souligner l’efficacité du produit. Résultat : une marque plus claire qui inspire confiance et qualité.

Cet effort de clarté se lit également dans le nom de marque. Placé au centre du triangle, occupant tout l’espace, il bénéficie d’une zone de respiration plus grande qui le place au centre et non en signature comme c’était le cas dans l’ancien logo. La typographie a été retravaillée et gagne également en lisibilité. Les lettres combinent élégamment des formes rondes et des contours nets, la moindre des choses quand on est le roi de la propreté. La rondeur et la cohérence des lettres donnent également un caractère sympathique à la marque, en phase avec la philosophie du groupe.

Un caractère qui s’exprime par dessus tout à travers le pantin de bois. Sorti du triangle rouge, sa position a été retravaillée de sorte qu’il semble désormais étreindre le cartouche. Une position qui dit à la fois la proximité de la marque, son efficacité et le service rendu par le produit. Une manière d’exprimer clairement la promesse marque : être là pour vous aider à vous sentir bien, et la promesse produit : prendre soin de vos meubles, même les plus délicats. Un regard différent sur les produits ménagers soutenu par un vocabulaire empruntés aux produits d’hygiène et de beauté.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Ocedar-Huile-nourissante.png"><img class="alignnone size-full wp-image-13256" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Ocedar-Huile-nourissante.png" alt="Ocedar-Huile-nourissante" width="2362" height="3058" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13254</wp:post_id>
		<wp:post_date><![CDATA[2016-08-25 10:31:17]]></wp:post_date>
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		<wp:post_name><![CDATA[ocedar-met-logo-propre]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>TMC, nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/08/29/tmc-nouveau-logo/</link>
		<pubDate>Sun, 28 Aug 2016 23:00:25 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13260</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_tmc_2016.jpg"><img class="alignnone size-full wp-image-13261" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_tmc_2016.jpg" alt="Comparatifs_tmc_2016" width="827" height="370" /></a>La rentrée approche et la guerre des clans télé s’apprête à faire rage. Après D8 qui devient C8 et passe chez Canal, le groupe TF1 dégaine sa botte secrète en revoyant l’intégralité de la ligne éditoriale, des programmes et de l’identité visuelle de TMC.<!--more-->

L’objectif pour Ara Aprikian, directeur général adjoint des contenus du groupe TF1, et Xavier Gandon,directeur des antennes, qui ont fait le succès de la chaine rachetée par Canal : faire concurrence à leur ancienne maison.
Bien qu’elle ait perdue 0,3points en un an, la chaîne de la TNT compte bien remonter la pente. Une ambition qui se traduit par une montée en gamme avec une offre plus qualitative pour toucher un publique plus jeune, plus mixte, plus CSP +.

La nouvelle ligne éditoriale donnera lieu à « offre de divertissement totalement renouvelée avec un traitement de l’actualité moderne ». Pour preuve :
- du ciné premium avec les dernières sorties blockbuster (Avatar, Battleship…) et la diffusion de séries américaines récentes : The Walking Dead, the Mentalist
- l’arrivée de Yan Barthès à la tête d’une nouvelle émission : « Quotidien », 1h20 d’actu, c’est à deux deux fois plus que chez Canal. Pression.

D’un point de vue visuel, le nouveau logo se rapproche plus des codes de l’audiovisuel, empruntant le cartouche et le reflet aux plus grandes chaines : TF1 et Canal. Ironie du sort ? Sûrement pas quand on connaît l’histoire et l’enjeu. La typographie s’inspire du digital avec des formes rondes et un look plus dynamique. Résultat : un logo épuré, noir et blanc, à l’élégance sobre et contemporaine qui devrait parler aux jeunes générations de CSP +.

L’habillage de la chaîne reste encore approximatif. Les effets de 2D/3D et de matières s’inspirent du style anglo-saxon des plus grandes chaines internationales (Fox…) mais les jeux d’association typographique manquent d’équilibre et de cohérence avec la nouvelle identité. A suivre…

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/tmc-ident0916-gen1.png"><img class="alignnone size-full wp-image-13264" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/tmc-ident0916-gen1.png" alt="tmc-ident0916-gen1" width="612" height="527" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/tmc-ident0916-ba1.png"><img class="alignnone size-full wp-image-13263" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/tmc-ident0916-ba1.png" alt="tmc-ident0916-ba1" width="640" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Unknown-1.jpeg"><img class="alignnone size-full wp-image-13265" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Unknown-1.jpeg" alt="Unknown-1" width="296" height="170" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13260</wp:post_id>
		<wp:post_date><![CDATA[2016-08-29 01:00:25]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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		<wp:comment>
			<wp:comment_id>295383</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-08-29 11:44:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-08-29 09:44:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le nouveau logo n'est pas beaucoup mieux, par contre l'habillage est pas mal.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>295441</wp:comment_id>
			<wp:comment_author><![CDATA[imi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sv-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sv-design.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.194.75.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-08-30 16:29:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-08-30 14:29:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nouveau logo insipide et sans personnalité...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>295471</wp:comment_id>
			<wp:comment_author><![CDATA[Zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[freffrfrf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-08-31 20:20:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-08-31 18:20:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais QUELLE HORREUR!!!... Oo.  TMC en deuil. "Je suis TMC" ^^. Quel ratage monumental qui fait tache au milieu des autres logos du groupe, notamment au niveau du choix de la couleur. Tout bonnement incompréhensible d'avoir validé un non-sens pareil.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>295589</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.8.60.238]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-06 15:56:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-06 13:56:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aurais en effet gardé le rouge dans le cartouche.

Par contre attention D8 est passé chez Canal depuis déjà un petit moment, le changement de nom est une simple harmonisation avec les chaînes Canal (mais les logos sont laids)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>295591</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.65.231.249]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-06 19:08:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-06 17:08:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'aime bien la fonte utilisée. Le cartouche et l'effet glossy me paraissent de trop cela dit.]]></wp:comment_content>
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	<item>
		<title>C&#039;est vendredi...POKEMON loGo !</title>
		<link>http://yannickbourenane.com/preprod/2016/08/26/pokemon-logo/</link>
		<pubDate>Fri, 26 Aug 2016 08:34:58 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13268</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14100450_603922293123512_7720317825025998168_n-1.png"><img class="alignnone size-full wp-image-13279" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14100450_603922293123512_7720317825025998168_n-1.png" alt="14100450_603922293123512_7720317825025998168_n" width="790" height="559" /></a>Avec près de 1o millions de joueurs perdus en un mois,  la fièvre Pokemon Go aurait-elle disparue ? A en juger par les 21 ans d'existence de la franchise, on peut tranquillement affirmer que non. La preuve, les pokemons envahissent même les logos des plus grandes marques !<!--more-->



<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14095704_603922326456842_5510837460777018929_n.png"><img class="alignnone size-full wp-image-13272" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14095704_603922326456842_5510837460777018929_n.png" alt="14095704_603922326456842_5510837460777018929_n" width="790" height="559" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14040072_603922413123500_647333407927913419_n.png"><img class="alignnone size-full wp-image-13271" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14040072_603922413123500_647333407927913419_n.png" alt="14040072_603922413123500_647333407927913419_n" width="790" height="559" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14079736_603922416456833_4627227711443927473_n.png"><img class="alignnone size-full wp-image-13270" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14079736_603922416456833_4627227711443927473_n.png" alt="14079736_603922416456833_4627227711443927473_n" width="790" height="559" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14068065_603922289790179_3901373411951048836_n.png"><img class="alignnone size-full wp-image-13276" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14068065_603922289790179_3901373411951048836_n.png" alt="14068065_603922289790179_3901373411951048836_n" width="790" height="559" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14054165_603922319790176_4760472472723695065_n.png"><img class="alignnone size-full wp-image-13275" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14054165_603922319790176_4760472472723695065_n.png" alt="14054165_603922319790176_4760472472723695065_n" width="790" height="559" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14045664_603922406456834_2897497878427272273_n-1.png"><img class="alignnone size-full wp-image-13274" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14045664_603922406456834_2897497878427272273_n-1.png" alt="14045664_603922406456834_2897497878427272273_n" width="790" height="559" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14046104_603922316456843_3865227279729374769_n.png"><img class="alignnone size-full wp-image-13278" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14046104_603922316456843_3865227279729374769_n.png" alt="14046104_603922316456843_3865227279729374769_n" width="790" height="559" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14079879_603922286456846_8456345522715965902_n.png"><img class="alignnone size-full wp-image-13277" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/14079879_603922286456846_8456345522715965902_n.png" alt="14079879_603922286456846_8456345522715965902_n" width="790" height="557" /></a>
©Tulio Santos]]></content:encoded>
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		<wp:post_id>13268</wp:post_id>
		<wp:post_date><![CDATA[2016-08-26 10:34:58]]></wp:post_date>
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	<item>
		<title>Golden Tulip, nouveau logo pour l&#039;hôtellerie 3.0</title>
		<link>http://yannickbourenane.com/preprod/2016/08/30/golden-tulip-nouveau-logo-lhotellerie-3-0/</link>
		<pubDate>Mon, 29 Aug 2016 22:44:00 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13284</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_goldentulip_2016.jpg"><img class="alignnone size-full wp-image-13285" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Comparatifs_goldentulip_2016.jpg" alt="Comparatifs_goldentulip_2016" width="827" height="370" /></a>Il a bien changé le temps des hôtels des sixties où on allait savourer les congés payés en famille dans de jolies chambres avec vue sur la mer. Désormais les chambres sont ouvertes avec des clés digitales et perchées en haut des arbres. Une nouvelle dynamique que le groupe Louvre Hotels compte bien rejoindre en repositionnant sa fameuse chaine Golden Tulip. Nouvelle offre, nouvelle identité, bienvenue dans l’hôtellerie d’aujourd’hui.<!--more-->

L’ancien logo était typique de l’hôtellerie des années 60 : typographie sérif, icône dorée, couleur bleue marine un brin corporate. Tout signalait le sérieux et la qualité d’un grand groupe hôtelier digne de ce nom.

Aujourd’hui, la marque bénéficie d’une telle renommée, qu’elle peut bien se passer d’une signature désuète qui l’enferme dans une vision standardisée et datée de l’hôtellerie. Une décision qui répond à l’ambition de construire un nouveau type d’hôtels 4* en proposant une vision ludique et lifestyle du voyage d’affaire. Un concept résolument business qui s’adapte au rythme des voyageurs et à un style de vie local et cosmopolite.

La nouvelle identité donne une image plus contemporaine et digitale de la marque avec une typographie bâton aux formes généreuses et une icône, outil indispensable de tous les logos 3.0, hautement hastagable et instagrammable.
La typographie bâton du logo donne une assise au nom tout en gardant une forme d’humanité et de proximité grâce à des lettres arrondies.
La simplification de l’icône tulipe la rapproche d’avantage de la fleur précité que de la rose hybride présente dans l’ancien logo. La position couché reste néanmoins surprenante. La tulipe est une fleur que l’on visualise d’ordinaire dressée, toute en longueur et fraîche. Placée ainsi elle facilite certes la lecture du G et du T dans le monogramme mais elle amenuise son impact visuel et sa fonctionnalité, notamment en digital. Notons également qu'elle ressemble plus à un Pacman qu'à une tulipe....

Le système visuel exprime la vision de la marque : ludique et smart. Le jaune et le bleu choisis sont à la fois modernes et classiques créant une harmonie visuelle et un univers cohérent avec la marque. L’association de la typographie stencil et d’une typo bâton très ronde apporte une touche ludique et jeune. Le jeu de déstructuration/restructuration présent dans tout le système visuel se fait écho dans le langage de marque, parlant volontiers de « selfeelgood », et annonçant des offres aussi trendy que symapthiques : un foodtruck, des vélos tandem, des photomatons dans les hôtels. Une belle manière de célébrer la communauté des jeunes actifs de demain et le « business as (un)usual ».

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/golden_tulip_logo.png"><img class="alignnone size-full wp-image-13296" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/golden_tulip_logo.png" alt="golden_tulip_logo" width="1000" height="228" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/golden_tulip_random_01.jpg"><img class="alignnone size-full wp-image-13297" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/golden_tulip_random_01.jpg" alt="golden_tulip_random_01" width="1000" height="497" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Capture-d’écran-2016-08-24-à-12.44.27.png"><img class="alignnone size-full wp-image-13298" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Capture-d’écran-2016-08-24-à-12.44.27.png" alt="Capture d’écran 2016-08-24 à 12.44.27" width="730" height="648" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/golden_tulip_random_02.jpg"><img class="alignnone size-full wp-image-13299" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/golden_tulip_random_02.jpg" alt="golden_tulip_random_02" width="955" height="627" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Capture-d’écran-2016-08-24-à-12.42.41.png"><img class="alignnone size-full wp-image-13300" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/Capture-d’écran-2016-08-24-à-12.42.41.png" alt="Capture d’écran 2016-08-24 à 12.42.41" width="595" height="745" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13284</wp:post_id>
		<wp:post_date><![CDATA[2016-08-30 00:44:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510353370;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:204;}i:1;a:1:{s:2:"id";i:8147;}i:2;a:1:{s:2:"id";i:452;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>295439</wp:comment_id>
			<wp:comment_author><![CDATA[Curvat Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-08-30 12:16:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-08-30 10:16:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En effet, dommage d'avoir un logo incliné de cette façon.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>295470</wp:comment_id>
			<wp:comment_author><![CDATA[Zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[freffrfrf@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-08-31 19:55:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-08-31 17:55:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pac Man ^^]]></wp:comment_content>
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			<wp:comment_id>295588</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.8.60.238]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-06 15:54:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-06 13:54:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Non seulement le logo est incliné, mais j'aurais gardé la couleur or qui est quand même essentielle car présente dans le nom...]]></wp:comment_content>
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	<item>
		<title>Jack Daniels, 150ans et un logo plus tard</title>
		<link>http://yannickbourenane.com/preprod/2016/08/31/13290/</link>
		<pubDate>Tue, 30 Aug 2016 23:00:25 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13290</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/SO8645_DOC_JD_150ANS_POPUP_DP_16x22_1.jpg"><img class="alignnone size-full wp-image-13294" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/08/SO8645_DOC_JD_150ANS_POPUP_DP_16x22_1.jpg" alt="SO8645_DOC_JD_150ANS_POPUP_DP_16x22_1" width="945" height="1299" /></a>Pour ses 150 ans, la plus célèbre des marques de whiskey décide de célébrer son savoir-faire et de mettre en lumière sa distillerie. Un recentrage sur ce qui fait la singularité de la marque exprimée dans un nouveau logo créé pour l’occasion.<!--more-->

Construit sur la base du logo classique, le logo des 150ans met en avant le caractère authentique et unique de la marque en mentionnant la « Jack Daniel Distillery ».
Un lieu qu’on avait tendance à oublier et qui positionne pourtant le produit sur le territoire du savoir-faire unique. Un lieu si symbolique qu’il a est inscrit en tant que monument de l’American Heritage.

Aucune surprise donc dans la construction du logo qui reprend l’étiquette des bouteilles. On retrouve les mêmes arabesques ainsi que le même placement du nom du créateur.

Le logo reste sobre, clair et cohérent, une stratégie qui met toute la lumière sur le produit plutôt que sur la marque et contribue à son positionnement légendaire ainsi qu’à l’image de qualité et de singularité qu’elle véhicule. Un créneau qu’elle défend fermement depuis sa fondation. A l’occasion de ses 150 ans, la distillerie produit ainsi un whisky très spécial, travaillé comme en 1866, en mettant l’accent sur les arômes de bois et le savoir-faire de son master distiller Jeff Arnett.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13290</wp:post_id>
		<wp:post_date><![CDATA[2016-08-31 01:00:25]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<title>Région Grand Est, nouveau logo à l’ouest</title>
		<link>http://yannickbourenane.com/preprod/2016/09/01/region-grand-nouveau-logo-a-louest/</link>
		<pubDate>Thu, 01 Sep 2016 07:53:00 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13305</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="alignnone size-full wp-image-13306" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/40776_1.jpg" alt="40776_1" width="851" height="315" />Suite logique : après le changement de territoires et le changement de nom, vient le changement de logo pour les grandes régions françaises. Un jeu de chamboule-tout périlleux où les politiques comme les citoyens peuvent perdre le nord mais aussi la face. Démonstration dans le nouveau logo de la région Grand Est.<!--more-->

Décriée et moquée sur les réseaux sociaux, la stratégie territoriale de regroupement des régions ne fait pas l’unanimité. La raison ? Un sujet sensible qui touche directement à l’identité des citoyens français et à leur appartenance à des territoires synonymes de culture, de rites et d’Histoire. Difficile donc de toucher au petit cœur des Français quand ils doivent déjà se faire à l’idée de se mélanger. Un point sensible que Pilippe Richert, président de la région Grand Est, n’a vraisemblablement pas décidé de ménager.

Le nouveau logo de la méga région fait ainsi table rase des symboles iconiques représentés dans les anciens logos : 2 cœurs imbriqués en Champagne-Ardenne, des alérions en Lorraine et une étoile en Alsace. Des symboles qui incarnaient à leur manière une spécificité culturelle locale, une Histoire – ô combien mémorable dans cette région française.

C’était là tout l’enjeu du nouveau logo : trouver un dénominateur commun pour représenter l’union des trois régions sans faire défaut à leur identité.
L’équipe interne a eu beau faire ses calculs dans tous les sens, aucune solution ne semble avoir émergé. Le nouveau logo se compose du nom de la région en typo bâton sur un cartouche bleu délavé. Des codes classiques et corporate qui rappellent ceux de la grande distribution ou du PAF. Le résultat : une neutralité déconcertante pour un logo territorial.
Certes l’exercice est difficile et demande un équilibre savant entre fonctionnalité et identité. Mais ce qui agace ce sont les tentatives de symbolisme comme les trois barres du « E » détachées pour représenter les trois régions, ou les couleurs associées à chacune d’entre elle reprise dans la barre colorée qui sépare le nom de la grande région de ceux des trois petites. En somme, des signes ou des prétextes visuels juxtaposés, vides de sens, qui disent plus la séparation que l’union. Une identité visuelle sans identité.

&nbsp;

Les symboles des trois régions, respectivement Alsace, Lorraine,
et Champagne-Ardenne

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Unknown-1.jpeg"><img class="alignnone wp-image-13307" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Unknown-1.jpeg" alt="Unknown-1" width="141" height="109" /></a>              <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Unknown-2.jpeg"><img class="alignnone wp-image-13308" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Unknown-2.jpeg" alt="Unknown-2" width="122" height="108" /></a>                <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Unknown.png"><img class="alignnone wp-image-13309" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Unknown.png" alt="Unknown" width="120" height="113" /></a>]]></content:encoded>
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		<wp:post_date><![CDATA[2016-09-01 09:53:00]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<wp:comment>
			<wp:comment_id>295485</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[128.79.111.219]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-01 12:08:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-01 10:08:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En fait, le logo est à l'image du nom...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>295487</wp:comment_id>
			<wp:comment_author><![CDATA[imi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sv-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sv-design.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.194.75.21]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-01 15:56:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-01 13:56:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nous recherchons toujours les coupables suite à ce véritable crime graphique....]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>295489</wp:comment_id>
			<wp:comment_author><![CDATA[Maxime]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[maximpetit@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.183.229]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-01 17:36:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-01 15:36:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait l'enseigne d'un centre commercial... aucune personnalité... aucune émotion... et puis alors, tout le monde semble oublier la finalité principale de ce logo : ... les plaques d'immatriculation !!!!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>295509</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.65.231.249]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-02 18:33:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-02 16:33:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je me dis qu'en jouant avec les 3 blasons, on aurait pu obtenir un résultat qui aurait pu convenir à tout le monde et légitime du point de vue historique.

Sinon attention, en fin d'article le A dans le bretzel est le logo de Tourisme Alsace, et non pas de la Région Alsace (étoile bleue et branche droite jaune)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>295552</wp:comment_id>
			<wp:comment_author><![CDATA[THOMAS]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[rasmoth@orange.fr]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2016-09-04 10:31:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-04 08:31:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a comme un air de parenté avec le logo de feue l'enseigne SHOPI... Le logo a dû être dessiné par un stagiaire en interne pendant l'été ! Pourquoi ce bleu majoritaire alors que la région Grand Est n'est pas une région côtière ? Logo sans personnalité, sans aucun des symboles caractérisant chacune des 3 régions d'origine. Bref, logo à oublier dès à présent ! ;-(]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>295852</wp:comment_id>
			<wp:comment_author><![CDATA[Eloïse]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[elobrancquart@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.127.11.111]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-23 11:57:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-23 09:57:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait le logo d'un journal régional...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>301983</wp:comment_id>
			<wp:comment_author><![CDATA[Jiphoune]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[romanjph@yahoo.de]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[195.81.223.97]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-09 15:10:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-09 13:10:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Amine: jouer avec les trois blasons, certains l'on fait: http://www.sticker-blason.com/achat-grand-est-401426.html]]></wp:comment_content>
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	</item>
	<item>
		<title>Fortuneo, nouveau logorigami</title>
		<link>http://yannickbourenane.com/preprod/2016/09/05/fortuneo-nouveau-logorigami/</link>
		<pubDate>Sun, 04 Sep 2016 23:06:25 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13312</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-13313" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_fortuneo_2016.jpg" alt="Comparatifs_fortuneo_2016" width="827" height="370" />Bien qu’elles aient profondément transformé les usages, les banques en ligne défendent leur longueur d’avance en modernisant leurs interfaces et leurs identités visuelles. Après Boursorama l’année dernière, c’est au tour de Fortuneo. Fini le logo monopoly, la marque passe au logo origami.<!--more-->

Fortuneo a bien changé depuis sa création, et son activité de courtage a progressivement évoluée vers une vraie banque en ligne, avec une relation client souvent citée comme la meilleure du marché. Confortant la marque dans son leadership, la nouvelle identité pose les bases d’une relation 100% digitale et 100% humaine.

Les deux fondamentaux de l’ancienne identité visuelle (le vert historique et le personnage qui apporte une dimension humaine) ont ainsi été repensés pour être plus modernes.
Le nom de marque s’inscrit désormais en minuscules dans une typographie retravaillée pour être plus ronde, plus condensée et facilement utilisable en digital.
Une recherche d’épure et de simplicité qui se traduit également dans le personnage iconique. Laissant sa cravate et son costume de courtier au vestiaire, il prend désormais la forme d’un origami. Une représentation minimaliste et abstraite qui facilite l’application de l’icône en digital et en fait un leitmotiv visuel fort, plus lisible.

Un nouveau logo harmonieux qui répond à une logique « mobile first » - sachant que la plupart des internautes consultent désormais leurs comptes bancaires sur leurs smartphones – tout en véhiculant des valeurs de confiance, de proximité et d’agilité. Résultat : une banque qui gagne en stature tout en magnifiant sa dimension relationnelle et contemporaine. Chapeau.

<img class="aligncenter size-full wp-image-13315" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/article-740x460-02.jpg" alt="article-740x460-02" width="3083" height="1917" /> <img class="aligncenter size-full wp-image-13316" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/article-740x460-09.jpg" alt="article-740x460-09" width="3083" height="1917" /> <img class="aligncenter size-full wp-image-13317" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/article-740x460-08.jpg" alt="article-740x460-08" width="3083" height="1917" /> <img class="aligncenter size-full wp-image-13318" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/article-740x460-05.jpg" alt="article-740x460-05" width="3083" height="1917" /> <img class="aligncenter size-full wp-image-13319" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/article-740x460-06.jpg" alt="article-740x460-06" width="3083" height="1917" /> <img class="aligncenter size-full wp-image-13320" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/article-740x460-07.jpg" alt="article-740x460-07" width="3083" height="1917" />

Agence : W&amp;Cie]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13312</wp:post_id>
		<wp:post_date><![CDATA[2016-09-05 01:06:25]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:comment_id>295567</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[128.79.111.219]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-05 09:06:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-05 07:06:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne trouve pas ça du tout inspiré... Le logo perd le peu de personnalité qu'il avait en singeant des codes archi-vus...
Il n'y a aucune élégance, c'est fade. Quelle déception.]]></wp:comment_content>
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	<item>
		<title>Monabanq se débarrasse du superflu et de son ancien logo</title>
		<link>http://yannickbourenane.com/preprod/2016/09/06/monabanq-se-debarrasse-superflu-de-ancien-logo/</link>
		<pubDate>Mon, 05 Sep 2016 23:09:42 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13323</guid>
		<description></description>
		<content:encoded><![CDATA[Le match des banques en ligne continue. Parmi les premières à se lancer en France, Monabanq positionne son identité sur les gens avant l'argent et modernise son logo historique en prenant la vague de simplicité et de modernité sur laquelle surfent Boursorama, Fortuneo et consorts. Voir <a href="https://vimeo.com/181926025">ici</a> la vidéo de <a href="https://vimeo.com/181926025">révélation du logo.</a><img class="aligncenter size-full wp-image-13324" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_monabanq_2016.jpg" alt="Comparatifs_monabanq_2016" width="827" height="370" /><!--more-->

L’ancien logo marquait l’ancrage de la marque dans le digital avec un cartouche rappelant la forme des call to action et le point dérivé de l’ancienne écriture du nom : « monabanq.com ». <span style="color: #444444;">Désormais, le digital n’est plus une exception et les représentations se sont simplifiées au même rythme que les usages.</span>

Monabanq avait donc besoin d’un bon coup de jeune et notamment de se débarrasser des attributs inutiles de son ancienne identité qui la rendait compliquée à appliquer, voire illisible. Le cartouche noir, le trait rouge et la forme de feuille - ou papillon ? - ont ainsi été supprimés.
Reste le nom de la marque dont la typographie a été changée pour une Helvetica Neue. Un choix qui améliore la lisibilité tout en favorisant l’ouverture et l’accessibilité, signe distinctif de l’offre de la banque : pas de versement minimum, pas de contraintes de revenus pour ouvrir un compte.
La couleur historique vert clair a été conservée ainsi que la bichromie. « mona », tourné client, reste vert et « banq », tourné expertise, porte un gris anthracite. Le logo vit aussi en full blanc quand il est utilisé sur des visuels. Une identité minimaliste qui incarne pleinement la promesse de la marque : faciliter l’usage de l’argent pour améliorer la vie des gens, et ses valeurs : humanité et agilité. Mona avant la banque, les gens avant l’argent.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Monabanq_1.jpg"><img class="alignnone size-full wp-image-13333" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Monabanq_1.jpg" alt="Monabanq_1" width="768" height="543" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Monabanq_2.jpg"><img class="alignnone size-full wp-image-13334" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Monabanq_2.jpg" alt="Monabanq_2" width="768" height="543" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Monabanq_3.jpg"><img class="alignnone size-full wp-image-13335" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Monabanq_3.jpg" alt="Monabanq_3" width="768" height="543" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Monabanq_4.jpg"><img class="alignnone size-full wp-image-13336" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Monabanq_4.jpg" alt="Monabanq_4" width="768" height="543" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Monabanq_5.jpg"><img class="alignnone size-full wp-image-13337" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Monabanq_5.jpg" alt="Monabanq_5" width="768" height="543" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Monabanq_6.jpg"><img class="alignnone size-full wp-image-13338" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Monabanq_6.jpg" alt="Monabanq_6" width="768" height="543" /></a>

Agence : BeDandy]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13323</wp:post_id>
		<wp:post_date><![CDATA[2016-09-06 01:09:42]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>295597</wp:comment_id>
			<wp:comment_author><![CDATA[Stéphane D]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[stephane33320@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.147.35.73]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-07 12:40:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-07 10:40:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve ça dommage d'avoir utiliser cette typo, ça retire à la marque toute personnalité, elle passe désormais inaperçu, surtout par rapport à d'autres banques qui adoptent un vrai logo à coté de la typo, même le nouveau Fortuneo a plus de personnalité alors qu'il adopte des codes plus tendances surtout au niveau du choix de la typo et de la couleur qui passe mieux au niveau du vert à l'écran (j'imagine pas à l'impression).

Après je comprend le message "les gens avant l'argent", donc simplifié le logo est la clef du message pour ne pas paraître superficielle mais au contraire se concentrer sur l'essentielle de leur service mais au point d'utiliser une typo plus que surutiliser et se fondre dans la masse...

J'aurais utilisé une autre typo à la place et changé de vert qui doit mal passé à l'impression comme le vert de numericable.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>295615</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-09 00:17:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-08 22:17:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[assez "bland" comme logo]]></wp:comment_content>
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	</item>
	<item>
		<title>Tiji, nouveau logo tout doux</title>
		<link>http://yannickbourenane.com/preprod/2016/09/07/tiji-nouveau-logo-doux/</link>
		<pubDate>Tue, 06 Sep 2016 23:17:39 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13326</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-13327" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_tiji_2016.jpg" alt="Comparatifs_tiji_2016" width="827" height="370" />La chaîne des 3-7ans fait sa rentrée avec une nouvelle identité conçue spécialement pour les enfants natifs de l’ère multi-écran.<!--more-->

Le nouveau logo s’inscrit dans une reflexion globale sur l’architecture de marque des chaines jeunesse du groupe Lagardère. Le changement majeur réside ainsi dans la typographie qui reprend celle de la chaîne Canal J et fait de la lettre « J » l’emblème de ralliement des chaînes. Elle sera également utilisée pour « My J » une application interactive qui intégrera un service de vidéo à la demande pour compléter l’offre audiovisuelle.
Concernant les autres éléments graphiques, le logo reste fidèle à la forme de nuage et conserve la couleur bleu ciel. Les effets de relief et d’ombre ont été supprimés pour simplifier l’utilisation du logotype sur tous les supports digitaux et toutes les typologies d’écran (mobile, tablette, ordinateur, TV). Une évolution bienvenue qui épouse les nouveaux modes de consommation des jeunes générations et facilite la lecture de la marque.

L’habillage de la chaîne a également changé pour accueillir de nouvelles mascottes. Des bêtes poilues, douces et sympathiques aux formes et aux couleurs différentes comme autant de représentations symboliques des téléspectateurs.
<img class="size-full wp-image-13329 alignleft" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/tiji4.png" alt="tiji4" width="459" height="370" />

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<img class="size-full wp-image-13330 alignleft" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/canalj_medium.jpg" alt="CanalJ_Logotype_CMJN" width="200" height="200" />

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Agence : MotionFanCLub]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13326</wp:post_id>
		<wp:post_date><![CDATA[2016-09-07 01:17:39]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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	<item>
		<title>Deliveroo, le (nouveau) vrai visage du Kangouroo</title>
		<link>http://yannickbourenane.com/preprod/2016/09/08/13343/</link>
		<pubDate>Thu, 08 Sep 2016 07:00:28 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13343</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_deliveroo_2016.jpg"><img class="alignnone size-full wp-image-13354" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_deliveroo_2016.jpg" alt="comparatifs_deliveroo_2016" width="827" height="370" /></a>Fondée en 2013, la jeune et déjà célèbre start-up au kangourou livre les plats des meilleurs restaurants dans plus de 12 pays. Une croissance exponentielle qui se traduit aujourd’hui par une stratégie d’expansion féroce et une détermination à garder son leadership face aux nombreux concurrents, UberEats en tête. Le moment pour Deliveroo de s’affirmer avec une nouvelle identité.<!--more-->

Quand on connaît l’enjeu à l’origine de l’exercice et l’ancien logo, on comprend. <span style="color: #444444;">La marque s’émancipe de ses jeunes codes et d’un logo illustratif pour épouser la maturité. Un costume qu’elle revêt assez bien avec un style minimaliste et un symbole graphique plus impactant. Sans oublier le fameux « Roo » auquel tout le monde s’est attaché, elle réussit à lui donner une nouvelle vie, entremêlée dans la notre, faite de symboles digitaux, de pouces en l’air et de couleurs pop. Réduit à sa tête, le kangourou devient un avatar contemporain, une icône hautement partageable et identifiable. Sa forme géométrique est surprenante et donne une lecture décalée de la marque qui correspond aux jeunes urbains que cible Deliveroo. Ses formes anguleuses construisent ainsi un système « graphique », tout en permettant d’avoir une approche moins illustrative qui parle à tout le monde, partout, tout le temps, sur n’importe quel device. #ATAWAD...</span>

La typographie utilisée pour le nom suit cette logique. Stratos customisée exclusivement pour la marque, elle réinjecte la géométrie du signe dans la forme des lettres. Une force de caractère qui apporte une alternative bienvenue aux typographies rondes et molles, symptômes rébarbatifs des univers startup et digitaux. Cette force se lit également dans les couleurs vives qui accompagnent le vert historique de la marque et habillent désormais tous les livreurs du groupe.

Une iconographie qui conserve son impertinence avec des gros plans food qui donnent l’eau à la bouche et font écho à une esthétique foodporn largement partagée. Si l’on cherchait à gagner en impact et en lisibilité, la marque est servie. Icône, système, typo, tout concourt à donner une image plus claire et reconnaissable du groupe.

En ce qui concerne la distinction, on repassera.
Certes quand on est premier, nul besoin de faire la course à la singularité. Mais dans le grand lifting mondial, la simplicité est passée d’un principe de distinction ou de sophistication à une mode schématique, voire réductrice. Un sens de l’abréviation qui lisse tant et si bien que tout finit par se ressembler, en témoigne la page d’accueil de DesignStudio. Tout est très réussi et qualitatif, mais qui est qui ? <span style="color: #444444;">Dans la logique du rebranding de McDonald, on voit proliférer le géométrique, le minimaliste, des couleurs pop synthétiques pensées pour plaire aux millenials sous-couvert de « minikiff », « blabla&amp;chill » et autre « doigts en l’air », symptomatiques d’une ère « tutticool ». Une vision étriquée du monde formatée selon les codes d’une tendance où l’accessoire et la versatilité deviennent des valeurs. La même veine partout, du cœur nulle part. </span>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/1nEZqdN4BFj3lLMFVzMxrNQ.jpg"><img class="alignnone size-full wp-image-13349" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/1nEZqdN4BFj3lLMFVzMxrNQ.jpg" alt="1*nEZqdN4BFj3lLMFVzMxrNQ" width="800" height="450" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/DeliverooLogo1.jpg"><img class="alignnone size-full wp-image-13346" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/DeliverooLogo1.jpg" alt="DeliverooLogo1" width="1200" height="620" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Screen-Shot-2016-09-05-at-12.38.53.jpg"><img class="alignnone size-full wp-image-13344" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Screen-Shot-2016-09-05-at-12.38.53.jpg" alt="Screen-Shot-2016-09-05-at-12.38.53" width="1200" height="705" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Screen-Shot-2016-09-05-at-12.59.25.png"><img class="alignnone size-full wp-image-13345" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Screen-Shot-2016-09-05-at-12.59.25.png" alt="Screen-Shot-2016-09-05-at-12.59.25" width="1200" height="705" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/1s_Fl6btMql5X55rsTn6V_w.jpg"><img class="alignnone size-full wp-image-13348" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/1s_Fl6btMql5X55rsTn6V_w.jpg" alt="1*s_Fl6btMql5X55rsTn6V_w" width="800" height="450" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/1n62_0AD9U_F9QmaNZh8_mw.jpg"><img class="alignnone size-full wp-image-13350" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/1n62_0AD9U_F9QmaNZh8_mw.jpg" alt="1*n62_0AD9U_F9QmaNZh8_mw" width="800" height="450" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Deliveroo-maillots.jpg"><img class="alignnone size-full wp-image-13347" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Deliveroo-maillots.jpg" alt="Deliveroo maillots" width="540" height="360" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/1ljQyiUyFqjm7JQ7o0xkUGw.jpg"><img class="alignnone size-full wp-image-13351" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/1ljQyiUyFqjm7JQ7o0xkUGw.jpg" alt="1*ljQyiUyFqjm7JQ7o0xkUGw" width="800" height="1199" /></a>

Agence : DesignStudio]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13343</wp:post_id>
		<wp:post_date><![CDATA[2016-09-08 09:00:28]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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			<wp:comment_id>295614</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-09 00:16:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-08 22:16:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il a l'air fatigué le kangourou]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>295641</wp:comment_id>
			<wp:comment_author><![CDATA[Pier]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hmg@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.64.2.186]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-10 11:34:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-10 09:34:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["un symbole graphique plus impactant" Je ne vois pas vraiment en quoi... Autant le précédent était trop illustratif, autant celui-ci ne représente plus grand chose. Si on ne connais pas bien la marque on ne reconnait surement pas un kangourou...]]></wp:comment_content>
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		<title>Cdiscount met les points sur les i avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/09/13/cdiscount-met-points-i-nouveau-logo/</link>
		<pubDate>Mon, 12 Sep 2016 22:12:42 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13361</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_cdiscount_2016-1.jpg"><img class="alignnone size-full wp-image-13364" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_cdiscount_2016-1.jpg" alt="comparatifs_cdiscount_2016" width="827" height="370" /></a>Leader franco-français du e-commerce, Cdiscount fait partie depuis 2014 du groupe CNova, un des leaders mondiaux de la vente en ligne. Une nouvelle structure d’entreprise qui donne lieu à un nouveau logo.<!--more-->

Après l’époque de revendication, place à la stabilisation. Le site expert en promo change de logo pour asseoir sa suprématie et se distinguer de la marque groupe.
La logique bicolore a été conservée mais les couleurs sont passées du orange et bleu au rouge et gris. Un choix plus classique de couleurs empruntées à des marques de confiance : Darty, HSBC, qui donnent l’image d’une marque sérieuse et professionnelle.
La typographie a également été revue. Plus droite et anguleuse, elle atténue la connivence qu’on attribuait au groupe et qui coïncidait avec son activité. Une touche de proximité qui se lit encore dans le point rouge du i et la nouvelle signature « vous êtes plus riche que vous ne le croyez » ; un engagement en forme de clin d’œil plutôt bienvenu par les temps qui courent.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Capture-d’écran-2016-09-07-à-12.36.15.png"><img class="alignnone size-full wp-image-13367" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Capture-d’écran-2016-09-07-à-12.36.15.png" alt="capture-decran-2016-09-07-a-12-36-15" width="1439" height="787" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13361</wp:post_id>
		<wp:post_date><![CDATA[2016-09-13 00:12:42]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<title>Universal Studios : fini le rétro, nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/09/14/universal-studios-finit-retro-nouveau-logo/</link>
		<pubDate>Tue, 13 Sep 2016 23:01:03 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13369</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_universal_2016.jpg"><img class="alignnone size-full wp-image-13370" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_universal_2016.jpg" alt="comparatifs_universal_2016" width="827" height="370" /></a>De la Californie au Japon, les foules se pressent pour visiter les studios Universal et les parcs fous qui transforment des mondes imaginaires en terrains de jeu géants. Un pouvoir de conteur historique que le groupe Hollywoodien tente de magnifier dans son nouveau logo.<!--more-->

La problématique : un studio, deux activités : les films et les parcs d’attraction.
L’objectif : comment aligner les deux tout en les distinguant.
Le pari : jouer sur les mots et les effets.

L’ancien logo des parcs était passablement vintage avec ses couleurs sans reliefs, sa typographie années 30 soutenue par un arc de cercle doré qui rappelait l’âge d’or d’Hollywood non sans une aura enfantine qui fait penser aux vieux Disney, ceux qui gagnait encore des oscars.
Le nouveau logo a clairement été retravaillé pour s’aligner avec celui des studios de production, lancé en 2013. La mappemonde est moins centrée sur l’Amérique et montre une vue globale du monde où les points névralgiques s’illuminent comme des villes dans la nuit. L’aura émane toutefois de l’angle gauche du globe, là où se situent les Etats-Unis d’Amérique. Des effets de lumière qui s’animent dans les séquences d’intros des films produits par Universal. La typographie épouse également celle du studio de production. Le mariage du doré et du blanc passe du rétro au futuriste avec des effets métallisés digne d’une armure de super-héros. Et pour l’ancrage de la marque dans le monde contemporain on dit d’accord, de même que le nouveau logo fonctionne intelligemment avec celui des studios de production. On regrette légèrement l’aspect vintage de l’ancien qui convoque immédiatement des souvenirs d’enfance, de premier film et de premières sorties au ciné, mais il faut bien grandir un jour…]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13369</wp:post_id>
		<wp:post_date><![CDATA[2016-09-14 01:01:03]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Les nouveaux logos du mois d&#039;août</title>
		<link>http://yannickbourenane.com/preprod/2016/09/12/nouveaux-logos-mois-daout/</link>
		<pubDate>Sun, 11 Sep 2016 23:02:23 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13372</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/BILAN-AOUT-2016-1.jpg"><img class="alignnone size-full wp-image-13377" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/BILAN-AOUT-2016-1.jpg" alt="bilan-aout-2016" width="547" height="825" /></a>Voici un récapitulatif des nouveaux logos dévoilés au mois d'août 2016 et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews : Ahold Delhaize, Golden Tulip, Hammerson, Fortuneo, TMC, O'Cedar, Netflix, LaLiga, Subway, Suicide Squad, Bank of Hope, SETI, Kimski, Jack Daniel's, TradeMe, Beethoven 2020, Bolloré, Paco Rabanne, Vevo]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13372</wp:post_id>
		<wp:post_date><![CDATA[2016-09-12 01:02:23]]></wp:post_date>
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		<title>Dell entre dans le cercle vertueux des nouveaux logos</title>
		<link>http://yannickbourenane.com/preprod/2016/09/15/dell-entre-cercle-vertueux-nouveaux-logos/</link>
		<pubDate>Thu, 15 Sep 2016 09:55:48 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13382</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_dell_2016.jpg"><img class="alignnone size-full wp-image-13383" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_dell_2016.jpg" alt="comparatifs_dell_2016" width="827" height="370" /></a>Fondée en 1984, Dell est une des marques d’ordinateurs et de techno les plus connues au monde. N’en déplaise au fan de design pour qui l’ancien logo de la marque était l’un des plus désastreux du siècle avec son « E » gras et bancal, c’est aussi l’un des plus connus. Le challenge : comment moderniser son identité sans perdre la face ?<!--more-->



La réponse, Dell est allé la chercher dans son for intérieur. La marque a su évoluer naturellement au rythme des fusions-acquisitions et des progrès du marché. En 2010, le logo s’installait dans un cercle, minimisant ainsi son aspect empâté et maladroit. Facteur d’équilibre, le cercle fait toujours partie de l’identité et représente assez bien l’univers des nouvelles techno. Néanmoins, Dell ne s’arrête pas là dans sa course à la maturité et lifte aujourd’hui son logo avec une typographie toujours plus fine. Une belle manière de montrer sa capacité à s’affuter. Le logo gagne ainsi en élégance et en modernité. Sachant qu’elle revient de loin, la nouvelle identité Dell nous surprend par sa sophistication et sa capacité à rendre la marque presque cool. Moins ancrée dans son style 90’s hardware, elle renvoie une image d’une marque techno contemporaine, humaine et agile.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/dell_2016_logo_grid.png"><img class="alignnone size-full wp-image-13384" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/dell_2016_logo_grid.png" alt="dell_2016_logo_grid" width="1000" height="679" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13382</wp:post_id>
		<wp:post_date><![CDATA[2016-09-15 11:55:48]]></wp:post_date>
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		<wp:post_name><![CDATA[dell-entre-cercle-vertueux-nouveaux-logos]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<wp:comment>
			<wp:comment_id>295726</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.215.172.187]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-16 09:53:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-16 07:53:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Presque cool" ? C'est toujours super bancal...]]></wp:comment_content>
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			<wp:comment_id>295728</wp:comment_id>
			<wp:comment_author><![CDATA[Curvat Alexandre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-16 12:16:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-16 10:16:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Super c'est moins bold....]]></wp:comment_content>
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			<wp:comment_id>295828</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.8.106.199]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-21 21:09:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-21 19:09:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Euh moi je trouve que le passage en fin, avec une typo très générique donne un aspect très cheap et fait finalement assez low cost, alors que Dell propose tout de même des produits de qualité...

Bref je trouve ce nouveau logo plutôt raté...]]></wp:comment_content>
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	<item>
		<title>Visibrain gagne en logo et en visibilité</title>
		<link>http://yannickbourenane.com/preprod/2016/09/26/visibrain-gagne-logo-visibilite/</link>
		<pubDate>Sun, 25 Sep 2016 23:34:17 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13388</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_visibrain_2016.jpg"><img class="alignnone size-full wp-image-13389" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_visibrain_2016.jpg" alt="comparatifs_visibrain_2016" width="827" height="370" /></a>Fondée en 2011, Visibrain est une plateforme de veille des médias en ligne qui permet aux professionnels de la communication d’y voir plus clair dans la jungle des datas. Au service de grands leaders tels que Bouygues Telecom, BNP Paribas, Havas, Image 7, l’entreprise s’offre un nouveau logo pour accompagner sa croissance.<!--more-->

L’ancien logo portait les signes traditionnels d’une entreprise qui se lance : classiques mais sans réelle personnalité : le cerveau, une typographie à la fois claire et sympathique, donc ronde, bicolore. Un ensemble impersonnel qui sursignifiait l’idée du cerveau contenue dans le nom et dans l’icône sans incarner une promesse de marque claire, si ce n’est la capacité de réflexion du groupe – qui soit dit en passant était entravée par la typographie trop « cool » ou datée pour évoquer le sérieux ou la confiance.

Le nouveau logo en impose plus. D’une part la structure prend plus de place, d’autre part elle permet de donner du sens à l’icône. Passée du cerveau à l’œil, placé au dessus du nom, elle met désormais l’accent sur le bénéfice : y voir clair, identifier et décrypter l’info. La typographie bâton est passé en majuscules et donne ainsi plus de stature à la marque tout en exprimant son expertise et sa sagacité par des caractères fins. Dommage que le tout soit encore éloigné de l’univers des médias ou de la data : la couleur verte et l’œil font penser à l’univers médical ou pharmaceutique. Dommage également que dans sa quête de sérieux, le logo ait perdu en chaleur. Ne reste plus qu’à voir pour croire.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Capture-d’écran-2016-09-14-à-09.58.44.png"><img class="alignnone size-full wp-image-13390" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Capture-d’écran-2016-09-14-à-09.58.44.png" alt="capture-decran-2016-09-14-a-09-58-44" width="1262" height="785" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13388</wp:post_id>
		<wp:post_date><![CDATA[2016-09-26 01:34:17]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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			<wp:comment_id>295884</wp:comment_id>
			<wp:comment_author><![CDATA[julien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[julienzamorano@outlook.fr]]></wp:comment_author_email>
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			<wp:comment_date_gmt><![CDATA[2016-09-26 07:05:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Dans l'œil du logo...
Je vois surtout une ampoule comme pour souligner les idées]]></wp:comment_content>
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			<wp:comment_id>295922</wp:comment_id>
			<wp:comment_author><![CDATA[Benoit]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[benmarckers@yahoo.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2016-09-27 13:56:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-27 11:56:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi j'y vois une alsacienne!]]></wp:comment_content>
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		<title>Snapdeal, rouge de logo</title>
		<link>http://yannickbourenane.com/preprod/2016/09/22/snapdeal-rouge-de-logo/</link>
		<pubDate>Wed, 21 Sep 2016 23:36:57 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13392</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_snapdeal_2016.jpg"><img class="alignnone size-full wp-image-13395" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_snapdeal_2016.jpg" alt="comparatifs_snapdeal_2016" width="827" height="370" /></a>Parmi les plus grosses entreprises de e-commerce en Inde, Snapdeal peine pourtant à attirer les investisseurs face à des géants comme Amazon. Un défaut d’attractivité que la marque essaie tant bien que mal de combler à coup de rebranding depuis 6 ans. Voici le round 2.<!--more-->

Afin de séduire les prochains 100millions de consommateurs qui migreront sur le net dans les 5 prochaines années, Snapdeal a souhaité construire une relation émotionnelle aux consommateurs en prenant leur point de vue. Premier pas : l’ajout d’un symbole en forme de box qui incarne l’excitation et la curiosité de découvrir ce qu’elle renferme. Les produits empaquetés ouvrent le chemin d’une nouvelle histoire et de nouvelles possibilités. Une approche qui reflète les comportements de consommation de la middle class indienne pour laquelle l’achat d’un ventilateur ou d’un ordinateur est synonyme de progrès social. Cette image, reportée sur la box en fait le signe d’une nouvelle vie, plus riche, plus vive, plus excitante. Quoi de mieux qu’un vermillon pour l’exprimer visuellement ? Snapdeal se débarrasse de sa bichromie et opte pour le full rouge. Appliqué en cartouche ou sur le logo en fond blanc, il donne naturellement plus de visibilité à la marque. En complément, la nouvelle typographie plus fine et moins ronde gagne en sérieux et en modernité tout en conservant sa sympathie. Une simplification et un travail cohérent des codes qui permettent à la marque de gagner en maturité et en richesse sémantique. Si Snapdeal semble enfin sortir de la crise identitaire, cela sera-t-il suffisant ? Fort est à parier que la solution ne réside pas dans l’emballage du paquet, mais plutôt dans la promesse qu’il renferme. D'autant plus quand l'emballage ressemble à si méprendre à celui des concurrents, Amazon en tête avec ses fameuses boîtes. La quête identitaire de la marque révèle surtout un problème d’offre : en quoi le service de Snapdeal se distingue-t-il des autres sites de e-commerce ? Une réponse à laquelle un coup de make up ne répond évidemment pas.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Logo-Launch-logo01.jpg"><img class="alignnone size-full wp-image-13393" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Logo-Launch-logo01.jpg" alt="logo-launch-logo01" width="600" height="572" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Capture-d’écran-2016-09-14-à-10.01.52.png"><img class="alignnone size-full wp-image-13394" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Capture-d’écran-2016-09-14-à-10.01.52.png" alt="capture-decran-2016-09-14-a-10-01-52" width="1262" height="758" /></a>]]></content:encoded>
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		<wp:post_id>13392</wp:post_id>
		<wp:post_date><![CDATA[2016-09-22 01:36:57]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Le Petit Journal perd le nord et son logo</title>
		<link>http://yannickbourenane.com/preprod/2016/09/21/13397/</link>
		<pubDate>Wed, 21 Sep 2016 07:44:16 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13397</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_lpj_2016.jpg"><img class="alignnone size-full wp-image-13398" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_lpj_2016.jpg" alt="comparatifs_lpj_2016" width="827" height="370" /></a>Décidément, rien ne va plus chez Canal +. Après les débuts désastreux de Cyril Eldin en lieu et place de Yann Barthès pour Le Petit Journal, la chaîne continue d’enfoncer le clou avec une nouvelle identité. « Ça tombera pas plus bas » ? Pas sûr…<!--more-->

Depuis ses débuts, le logotype de l’émission a toujours tenté de rassembler ses téléspectateurs autour d’une forme ronde et abstraite qui reprenait non sans ironie les codes d’une émission de news classique. Issue du Grand Journal, ce n’est qu’en 2011 que l’émission gagne son indépendance. Une indépendance qui se traduit dans la ligne éditoriale à coup d’humour sarcastique. Un ton en voie d’extinction après le départ de Yann Barthès et le passage des Guignols en crypté.

Voie d’extinction. C’est la sonnette d’alarme que semble tirer le nouveau logo. Flèche vers le bas, petit journal ouvert, quelles que soient les représentations tout indique une baisse de qualité, d’audience et d’aspérité. Ce lifting de surface ne saura donc pas masquer le malaise qui a lieu en arrière fond. À ciao bonsoir.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/ptj-logo.gif"><img class="alignnone size-full wp-image-13399" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/ptj-logo.gif" alt="ptj-logo" width="800" height="448" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13397</wp:post_id>
		<wp:post_date><![CDATA[2016-09-21 09:44:16]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>295829</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.65.231.249]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-22 00:14:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-21 22:14:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je n'ai rien contre le nouveau logo, je le vois comme un journal ouvert.
Par contre l'émission,  oh la la...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>295835</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.214.31.138]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-22 09:17:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-22 07:17:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le Petit Journal s'appelle Quotidien maintenant... Ce qui s'appelle Le Petit Journal maintenant est un prétexte pour rendre C+ cryptée 24h/24 dans un an...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>296008</wp:comment_id>
			<wp:comment_author><![CDATA[Baptiste]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[baptistemongodin@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.204.174.219]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-01 20:38:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-01 18:38:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vrai que ça à complètement quelque chose à voir . Le livret qui représente un journal]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<title>La Banque Postale, nouveau logo citoyen</title>
		<link>http://yannickbourenane.com/preprod/2016/09/27/banque-postale-nouveau-logo-citoyen/</link>
		<pubDate>Mon, 26 Sep 2016 23:00:18 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13403</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_banquepostale_2016.jpg"><img class="alignnone size-full wp-image-13407" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_banquepostale_2016.jpg" alt="comparatifs_banquepostale_2016" width="827" height="370" /></a>La banque postale a 10 ans. L’occasion de rappeler les valeurs fondatrices du groupe et de rafraîchir la marque avec une nouvelle identité visuelle.<!--more-->

A la fois jeune et installée, La Banque Postale bénéficie de l’aura de la marque La Poste mais aussi de ses petits défauts. Perçue comme une banque populaire dédiée aux jeunes, elle n’avait pas encore la stature d’une banque traditionnelle.
Le nouveau logo tente ainsi de concilier l’héritage de la marque, sa dimension populaire et son désir de s’affirmer comme une proposition sérieuse, à la hauteur des grands groupes banquiers.

Les éléments identitaires : typo jaune, icône oiseau, carré bleu ont donc été retravaillés un à un pour former un tout plus moderne et plus dynamique néanmoins sans grande surprise.
Le carré bleu change de couleur et porte désormais un dégradé bleu marine. Un choix à la fois plus corporate et plus dynamique. La typographie s’affine et se modernise pour donner une lecture de la marque simple et contemporaine. Le nom passe en un bloc plutôt que d’être placé de part et d’autre de l’icône oiseau. Un bloc typographique qui donne aussi plus d’assise à la marque en la regroupant. Le « La » est désormais le seul mot à être jaune. Facteur de distinction, évocatrice de la singularité de l’offre la couleur évoque aussi l’héritage populaire, les valeurs de proximité et de confiance du groupe La Poste. Placée au dessus du nom l’icône prend désormais la mesure de sa fonction symbolique. Un signe d’agilité et de rapidité qui assoie la qualité des services proposés.
Une nouvelle identité classique mais qui traduit bien les engagements et la singularité de la Banque Postale : une structure qui agit pour l’accès du plus grand nombre à des services bancaires de qualité, quelle que soit leur situation et en particulier pour les clientèles en situation de fragilité financière. Banque et citoyenne.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13403</wp:post_id>
		<wp:post_date><![CDATA[2016-09-27 01:00:18]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-09-26 23:00:18]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[banque-postale-nouveau-logo-citoyen]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<wp:comment>
			<wp:comment_id>295920</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[128.79.111.219]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-27 12:41:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-27 10:41:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vu les contraintes (que l'on devine aisément en regardant les deux logos), le travail est vraiment réussi.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>295936</wp:comment_id>
			<wp:comment_author><![CDATA[Sam Dirien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oneperyl@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.57.177.210]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-28 15:32:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-28 13:32:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un dégradé taché + une gotham "customisée" (choix courageux par les temps qui courent !) +  un symbole centré en réserve = une identité refaite dans 2 ans !]]></wp:comment_content>
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	<item>
		<title>AEG, nouveau logo inno</title>
		<link>http://yannickbourenane.com/preprod/2016/09/28/aeg-nouveau-logo-inno/</link>
		<pubDate>Tue, 27 Sep 2016 23:40:07 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13405</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_aeg_2016.jpg"><img class="alignnone size-full wp-image-13409" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/Comparatifs_aeg_2016.jpg" alt="comparatifs_aeg_2016" width="827" height="370" /></a>Marque fille du leader mondial de l’électroménager Electrolux, AEG est surtout connu pour ses innovations dans le matériel de cuisine (cuisson et nettoyage en particulier). De la même manière que frigidaire, elle fait partie de ses marques quotidiennes que l’on connaît sans le remarquer. La preuve avec leur nouveau logo.<!--more-->

Née au XIXe siècle, AEG est une des marques les plus anciennes au monde. Une présence historique qui hantait encore l’ancien logo avec sa typographie sérif vintage, un brin art déco. Rachetée en 1994 par le géant suédois Electrolux, le logotype était associé au symbole de la marque mère. Une stratégie d’endossement bancale qui mêlait deux marques dans une et deux styles dans un logotype.

La nouvelle identité s’est ainsi débarrassée de l’icône d’Electrolux tout en modernisant la typographie d’AEG. La nouvelle typographie est plus sharp, géométrique et longiligne. Le nom en impose plus mais il perd aussi en personnalité. Cela dit, le lifting du logotype est cohérent avec le positionnement d’AEG sur l’innovation et la nouvelle offre proposée par la marque. La nouvelle typographie par ses effets de dynamisme et de géométrie rappelle l’univers de l’automobile ou de la technologie. Une manière de mettre l’accent sur la qualité des produits plutôt que sur leur place dans la cuisine. Perdre en âme ou gagner en caractère, il faut choisir.

&nbsp;

Agence : Prophet]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13405</wp:post_id>
		<wp:post_date><![CDATA[2016-09-28 01:40:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-09-27 23:40:07]]></wp:post_date_gmt>
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		<wp:comment>
			<wp:comment_id>295933</wp:comment_id>
			<wp:comment_author><![CDATA[Gaëtan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gaetan.nattier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.115.60.180]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-28 10:34:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-28 08:34:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Le nom en impose plus mais il perd aussi en personnalité." L'inverse serait plus juste, la personnalité reste incarnée dans cette nouvelle typographie. La marque gagne certainement en caractère mais ne perd rien en âme, selon moi.]]></wp:comment_content>
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	<item>
		<title>Nouveau logo Région Auvergne-Rhône-Alpes, la saga continue</title>
		<link>http://yannickbourenane.com/preprod/2016/09/29/nouveau-logo-region-auvergne-rhone-alpes-saga-continue/</link>
		<pubDate>Thu, 29 Sep 2016 07:43:56 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13411</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<img class="size-full wp-image-13412 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/09/logo.png" alt="logo" width="375" height="73" />

&nbsp;

Dans la famille logos de France je voudrais la région Auvergne Rhône-Alpes. Après les Hauts-de-France et la région Grand Est c’est au tour du…milieu Est, de dévoiler son nouveau logo. Attention les yeux.<!--more-->

Premier facteur de distinction : le nom. Il ne s’agit pas de « Région Auvergne Rhône-Alpes » mais de « <u>La</u> Région », sans conteste l’exemplarité même des régions françaises.
La preuve dans le logo qui démontre clairement l’incapacité des administrations françaises à produire des logos dignes de ce nom. Incarner l’identité d’un territoire en donnant du sens à son identité visuelle n’est apparemment toujours pas au programme. C’est pourtant, ce que semble avoir tenté ce nouveau logo. Les territoires Auvergne, Rhône-Alpes sont ainsi mis en scène dans une icône. De forme ronde et bleue, elle réunit les initiales des régions et en symbolise les signes distinctifs : le volcan auvergnat, la montagne alpine et le fleuve, cette ligne droite qui souligne l’ensemble. Traduisez : du dynamisme, de la hauteur et de la stabilité. Dans le fond peut-être, dans la forme pas trop.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13411</wp:post_id>
		<wp:post_date><![CDATA[2016-09-29 09:43:56]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>295953</wp:comment_id>
			<wp:comment_author><![CDATA[Cahem]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[moreau35350@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.145.220.169]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-29 10:01:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-29 08:01:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo de la Bretagne est très bien lui!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>295956</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[128.79.111.219]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-29 11:11:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-29 09:11:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Soyons honnête : le design est du même niveau que le nom ! Cela aurait fait bizarre d'avoir un logo réussi avec un nom pareil.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>295958</wp:comment_id>
			<wp:comment_author><![CDATA[Florent Lucas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florent-lucas@laposte.net]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.115.110.97]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-29 13:58:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-29 11:58:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je vous trouve extrêmement durs, ce n'est le scandale graphique de l'Herault ou du Grand Est. L'identité est plutôt incarnée à mon sens.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>295990</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.192.241]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-09-30 18:24:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-09-30 16:24:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a de l'idée dans l'icone, dommage qu'il paraisse si discret dans cet ensemble.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>296025</wp:comment_id>
			<wp:comment_author><![CDATA[Maxime Petit]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[maximpetit@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.239.161]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-03 12:45:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-03 10:45:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout à fait d'accord avec vous, on a vu bien pire ! On pourrait tout aussi bien citer le catastrophique logo de la région Occitanie ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>295958</wp:comment_parent>
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			<wp:commentmeta>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>296032</wp:comment_id>
			<wp:comment_author><![CDATA[Appolo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.208.161.70]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-03 22:06:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-03 20:06:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'insigne est pour moi très réussi car clair et concis avec ces 3 symboles qui fonctionnent bien ensemble, par contre je ne comprends pas l'intérêt mettre en avant "La Région" plutôt que son vrai nom...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>296255</wp:comment_id>
			<wp:comment_author><![CDATA[Maradesbois]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[spido83@laposte.net]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.74.111.227]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-15 22:17:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-15 20:17:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce logo me fait penser à l' icône d'une application informatique. 
A défaut d'être beau il aura l'avantage d'être facilement identifiable sur les plaques d'immatriculation.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>297229</wp:comment_id>
			<wp:comment_author><![CDATA[joumard]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[m.joumard@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.125.45.181]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-16 18:46:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-16 17:46:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour 
Je m'aperçois qu'il y a peu d'imagination concernant les nouveaux logos des nouvelles super régions françaises ??? . Qui a le dernier mot dans ce choix ?  et peut ètre que si on avait demandé au citoyens de faire des propositions diverses , cela aurait couté surement beaucoup moins cher que de faire appel a des professionnels de la communication qui demandent souvent des tarifs hallucinants et souvent non mérités ...]]></wp:comment_content>
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	</item>
	<item>
		<title>Euro 2020, nouveau logo pour une édition historique</title>
		<link>http://yannickbourenane.com/preprod/2016/10/03/euro-202-nouveau-logo-edition-historique/</link>
		<pubDate>Mon, 03 Oct 2016 10:35:20 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13416</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_uefa_2016.jpg"><img class="alignnone size-full wp-image-13417" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_uefa_2016.jpg" alt="comparatifs_uefa_2016" width="827" height="370" /></a>En 2020, le célèbre championnat de foot fêtera ses 60 ans. A cette occasion, tous les matchs seront disputés dans 13 grandes villes européennes : Munich, Bakou, Rome, Saint-Pétersbourg, Bruxelles, Copenhague, Budapest, Amsterdam, Dublin, Bucarest, Glasgow, Bilbao et Londres. L’occasion pour l’UEFA de dévoiler sa nouvelle organisation et son nouveau logo.

Symbole de l’alliance entre les villes et les peuples, le nouveau logo s’humanise. L’iconique coupe de l’euro installée en 2012 est entourée de personnages humains et colorés, réunis sur un même pont vert. Une manière de dire que la fête sera démultipliée dans toute l’Europe et non dans une seule ville ou un seul pays comme un grand rassemblement.

Le logo sera complété et décliné en fonction de la ville où auront lieu les matchs. Pour l’instant seul celui de Londres a été dévoilé. Le pont devient ainsi un élément majeur de l’identité visuelle qui relie les gens au lieu de l’événement et sans doute les différents points de rencontre entre eux. Pour Londres, le pont vert du logo se prolonge ainsi dans le célèbre Towers Bridge.
Une jolie manière d’incarner la dimension fédératrice et européenne de l’événement et surtout, du foot.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13416</wp:post_id>
		<wp:post_date><![CDATA[2016-10-03 12:35:20]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<wp:comment>
			<wp:comment_id>296029</wp:comment_id>
			<wp:comment_author><![CDATA[Alan Pråvist]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oceanaeco.aeco@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.7.181.55]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-03 20:05:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-03 18:05:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Manon, ne veux-tu pas dire "Euro 2020, nouveau logo pour une édition historique"?
Et sinon, j'apprécie bien ce logotype.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>296138</wp:comment_id>
			<wp:comment_author><![CDATA[Manon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[manon@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.223.143]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-10 16:09:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-10 14:09:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En effet, Merci !]]></wp:comment_content>
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			<wp:comment_parent>296029</wp:comment_parent>
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		<title>JFK TERMINAL 4, nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/10/04/jfk-terminal-4-nouveau-logo/</link>
		<pubDate>Mon, 03 Oct 2016 23:35:43 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13419</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_jfk_2016.jpg"><img class="alignnone size-full wp-image-13420" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_jfk_2016.jpg" alt="comparatifs_jfk_2016" width="827" height="370" /></a>New York n’a jamais fini de nous surprendre, et cela commence dès l’aéroport. Le Terminal 4 de JFK est en effet le seul terminal américain à être entièrement géré par une société privée. Résultat : 140 000m2 colorés et conviviaux. De quoi rendre le voyage vers la grosse pomme encore plus cool. La preuve en images.<!--more-->



Construit en 2001, étendu en 2015, le fameux terminal 4 accueille chaque jour plus de 46 000 passagers internationaux. Un point d’étape clé pour l’image de la ville, dont elle a soigneusement confié l’habillage à une agence de design et à l’illustrateur Tomi Um (New York Times, TIME Magazine, Monocle, etc.). Le nouveau système visuel a même été décliné sur une série de goodies en vente sur place. Une affaire de style.

A l’origine de cette nouvelle identité, le désir d’accueillir les passagers en faisant de l’aéroport une première partie du voyage et de la découverte. Connivent, le système visuel installe une relation de jeu et de proximité. Les personnages illustrés sont sympathiques et détournent avec humour les codes de l’aéroport. La typographie bâton créée pour l’occasion est toujours associée à des messages en capitales, dont certains mots peuvent être colorés. Le double filet reprend une esthétique néon jeune et surtout très lisible. Une manière efficace de concilier sympathie et efficacité, identité et signalétique. Le parcours du voyageur est semé de citations, de messages d’orientation, de petits mots attentionnés qui rythme ses déambulations dans l’aéroport. Pour une fois, on serait presque content d’attendre.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_005-800x194.png"><img class="alignnone size-full wp-image-13421" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_005-800x194.png" alt="t4_press_005-800x194" width="800" height="194" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_022-1-800x272.jpg"><img class="alignnone size-full wp-image-13422" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_022-1-800x272.jpg" alt="t4_press_022-1-800x272" width="800" height="272" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_014-800x560.png"><img class="alignnone size-full wp-image-13423" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_014-800x560.png" alt="t4_press_014-800x560" width="800" height="560" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_greatstay-800x600.jpg"><img class="alignnone size-full wp-image-13424" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_greatstay-800x600.jpg" alt="t4_greatstay-800x600" width="800" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_4info-800x595.jpg"><img class="alignnone size-full wp-image-13425" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_4info-800x595.jpg" alt="t4_4info-800x595" width="800" height="595" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_007-800x1120.jpg"><img class="alignnone size-full wp-image-13426" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_007-800x1120.jpg" alt="t4_press_007-800x1120" width="800" height="1120" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_009-800x600.jpg"><img class="alignnone size-full wp-image-13427" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_009-800x600.jpg" alt="t4_press_009-800x600" width="800" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_sontagquote-800x558.jpg"><img class="alignnone size-full wp-image-13428" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_sontagquote-800x558.jpg" alt="t4_sontagquote-800x558" width="800" height="558" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_003-800x1120.jpg"><img class="alignnone size-full wp-image-13430" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_003-800x1120.jpg" alt="t4_press_003-800x1120" width="800" height="1120" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_024-800x482.jpg"><img class="alignnone size-full wp-image-13431" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_024-800x482.jpg" alt="t4_press_024-800x482" width="800" height="482" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_screenmap_16to9_cropped.gif"><img class="alignnone size-full wp-image-13432" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_screenmap_16to9_cropped.gif" alt="t4_screenmap_16to9_cropped" width="500" height="281" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_006-1-800x1120.jpg"><img class="alignnone size-full wp-image-13433" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_006-1-800x1120.jpg" alt="t4_press_006-1-800x1120" width="800" height="1120" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_023-800x700.jpg"><img class="alignnone size-full wp-image-13434" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/t4_press_023-800x700.jpg" alt="t4_press_023-800x700" width="800" height="700" /></a>
Agence : Base]]></content:encoded>
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		<wp:post_date><![CDATA[2016-10-04 01:35:43]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Le bilan des logos de la rentrée</title>
		<link>http://yannickbourenane.com/preprod/2016/10/05/bilan-logos-de-rentree/</link>
		<pubDate>Tue, 04 Oct 2016 23:39:27 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13436</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="alignnone size-full wp-image-13437" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/BILAN-SEPTEMBRE-2016.jpg" alt="bilan-septembre-2016" width="547" height="760" />

Petit bilan des logos dévoilés au mois de Septembre et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews.
Au programme : Grand Est, Fortuneo, Universal Studios, AEG, Dell, CDiscount, Le Petit Journal, Deliveroo, Snapdeal, Monabanq, Visibrain, La Banque Postale, Tiji, La Région Auvergne-Rhône-Alpes
<div class="really_simple_share really_simple_share_button robots-nocontent snap_nopreview"></div>]]></content:encoded>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Cinémathèque, nouveau logo cinétique</title>
		<link>http://yannickbourenane.com/preprod/2016/10/06/cinematheque-nouveau-logo-cinetique/</link>
		<pubDate>Thu, 06 Oct 2016 08:33:06 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13439</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="alignnone size-full wp-image-13440" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_cinematheque_2016.jpg" alt="comparatifs_cinematheque_2016" width="827" height="370" />

Haut lieu du cinéma, la cinémathèque française met en lumière les plus grands réalisateurs et leur filmographie dans le cadre d’expositions, de conférences et de projections. Une richesse d’activités souvent ignorée des publics qui ne perçoivent que la dimension muséale du lieu. Habillée d’une nouvelle identité visuelle et d’un nouveau nom, la cinémathèque séduira-t-elle plus de spectateurs ?<!--more-->



Ciné Club dans les années 30, installée en 98 rue de Bercy, la cinémathèque est désormais un incontournable du paysage culturel français. Une image jugée peut-être trop institutionnelle pour un établissement consacré à un art populaire, universel.

La cinémathèque française change ainsi de nom et s’éloigne du style « comédie française » pour devenir simplement « cinémathèque ». Une manière de s’imposer comme une évidence qui se réduit pourtant à un titre générique. Bien qu’on salue l’effort d’ouverture, la nouvelle identité peine à singulariser la cinémathèque.
Le nouveau logotype se débarrasse des écrans blancs et opte pour une typographie géométrique, tantôt pointue, tantôt carrée. Un choix intéressant qui correspond au médium machinique, et fait écho aux caméras, au vieux cinématographe, au célèbre logo d'Hollywood…mais le décalage des lettres laisse perplexe : effet de profondeur pour dire la 3D, effet de style ? Quoiqu’il en soit, le déséquilibre visuel n’est pas heureux et le logo, certes imposant, ne vit pas. On comprend mieux le choix de la typographie d’accompagnement : une typographie bâton aux formes rondes, typique du digital, pour dire chaleur, proximité, simplicité. Oui mais alors, que dit-on ? Il semblerait qu’en essayant de se populariser, la cinémathèque ait perdu de son charme et de sa neutralité. Une neutralité certes un brin corporate mais qui laissait toute la lumière sur les artistes et les œuvres présentées au public.
Plus connivent, plus incarné, d’accord. Générique et déséquilibré, non merci.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CINEMATHEQUE-1.jpg"><img class="alignnone size-full wp-image-13441" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CINEMATHEQUE-1.jpg" alt="cinematheque-1" width="1181" height="1771" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CINEMATHEQUE-2.jpg"><img class="alignnone size-full wp-image-13442" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CINEMATHEQUE-2.jpg" alt="cinematheque-2" width="1181" height="1771" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CINEMATHEQUE-3.jpg"><img class="alignnone size-full wp-image-13443" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CINEMATHEQUE-3.jpg" alt="cinematheque-3" width="1181" height="1771" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-05-à-09.56.57.png"><img class="alignnone size-full wp-image-13444" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-05-à-09.56.57.png" alt="capture-decran-2016-10-05-a-09-56-57" width="1262" height="786" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-05-à-09.57.13.png"><img class="alignnone size-full wp-image-13445" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-05-à-09.57.13.png" alt="capture-decran-2016-10-05-a-09-57-13" width="1262" height="788" /></a>

Agence : BETC]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13439</wp:post_id>
		<wp:post_date><![CDATA[2016-10-06 10:33:06]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>297220</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.204.36.51]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-16 12:30:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-16 11:30:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le décalage des lettre me paraît être là pour imiter les lettres Hollywood... Gros manque de personnalité donc.]]></wp:comment_content>
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	<item>
		<title>Snapchat Inc., nouveau logo corpo</title>
		<link>http://yannickbourenane.com/preprod/2016/10/10/snapchat-inc-nouveau-logo-corpo/</link>
		<pubDate>Mon, 10 Oct 2016 08:45:18 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13450</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Snpa-Inc-logo-2016.png"><img class="alignnone size-full wp-image-13451" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Snpa-Inc-logo-2016.png" alt="snpa-inc-logo-2016" width="539" height="124" /></a>

Fin de semaine dernière, Snapchat lançait son premier produit tangible : Spectacles. Le principe : des google glass en mieux, c’est-à-dire jolie ET abordable. L’occasion pour le réseau social de devenir une vraie marque groupe avec un nom : Snap Inc. et une identité à part entière.

<!--more-->

A l’évidence, le maintient du mot « snap » permet de garder une filiation entre la maison mère et ses produits, tout en s’émancipant du cercle réseau social dont « chat » est la traduction (très) littérale. La cohérence se poursuit dans la couleur jaune, élément visuel distinctif et symbolique de la marque. La typographie serif donne sans grande révolution mais efficacement une image sérieuse et professionnelle de l’entreprise, de la même manière que le sémantisme du mot « Inc. » qui renvoie pour nous, Français, à un imaginaire des grandes corporations du golden age américain.

La marque monte donc d’un cran et se dote d’une vraie vision ou plutôt mission, à l’instar des grandes sociétés américaines qui changent le monde : réinventer la façon dont nous prenons et partageons des photos. La promesse : offrir des produits qui facilitent la communication pour profiter de chaque instant et découvrir le monde en s’amusant.A l’appui, deux produits : Snapchat et son petit fantôme iconique, Spectacles et sa lentille-œil.

Le pari du statutaire est réussi grâce à la sobriété et la clarté de la marque mère, la cohérence des codes d’une marque à l’autre. Pourtant, Snapchat n’a pas pour autant perdu de son caractère ludique et sympathique. Sérieux sans se prendre au sérieux.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Snap-web.png"><img class="alignnone size-full wp-image-13452" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Snap-web.png" alt="snap-web" width="640" height="363" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-10-à-10.44.30.png"><img class="alignnone size-full wp-image-13455" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-10-à-10.44.30.png" alt="capture-decran-2016-10-10-a-10-44-30" width="1438" height="788" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-05-à-10.21.34.png"><img class="alignnone size-full wp-image-13454" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-05-à-10.21.34.png" alt="capture-decran-2016-10-05-a-10-21-34" width="1264" height="773" /></a>

&nbsp;

Agence : BETC]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13450</wp:post_id>
		<wp:post_date><![CDATA[2016-10-10 10:45:18]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>296136</wp:comment_id>
			<wp:comment_author><![CDATA[Michel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[michel.joebhein@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-10 14:23:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-10 12:23:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Manon j'aime tes articles ! Donnes moi ton 06 !]]></wp:comment_content>
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	<item>
		<title>Romans bien en jambe avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/10/11/romans-bien-jambe-nouveau-logo/</link>
		<pubDate>Mon, 10 Oct 2016 23:45:43 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13458</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_romans_2016.jpg"><img class="alignnone size-full wp-image-13459" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_romans_2016.jpg" alt="comparatifs_romans_2016" width="827" height="370" /></a>Située en région Rhône-Alpes au bord de l’Isère, Romans fait partie de ces petites villes françaises pittoresques, magnifiées par un brin d’histoire et une architecture unique. Romans a de la chance, elle a les deux. Refuge du Pape en 800, elle présente une architecture typiquement romaine, dont le pont qui enjambe l’Isère est le symbole. Un signe distinctif et identitaire que la ville a décidé d’intégrer dans son nouveau logo.<!--more-->

Symbole de rencontre et d’échange, le pont de Romans est aussi un haut lieu de passage et d’activité, les Champs Elysées locaux. Il est donc désormais au cœur de l’identité visuelle de la ville qui s’est renommée « Romans sur Isère ». Une manière plus directe d’imposer son style, et son histoire. La typographie a été simplifiée : bâton, inspirée des caractères romains. Néanmoins, l’écriture figurative complexifie la lecture. Le retour à la ligne est sensé mettre en avant le « m » comme un point d’enjambement, d’où le retour à la ligne de la fin du non « rom »- « ans ». En ce sens, il est également doté d’une troisième jambe non terminée qui symbolise le progrès, le dynamisme. Une manière très littérale et un brin étrange de figurer beaucoup d’idée dans un nom. Néanmoins, le système fonctionne mieux en application, notamment grâce au changement de couleur du « m ». Utilisé comme une fenêtre sur l’extérieur il prend alors tout son sens et magnifie la richesse culturelle de la ville.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/A6-monogramme-ville-romans-sur-isere-800x492.gif"><img class="alignnone size-full wp-image-13461" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/A6-monogramme-ville-romans-sur-isere-800x492.gif" alt="a6-monogramme-ville-romans-sur-isere-800x492" width="800" height="492" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/art-roman-branding-ville-histoire-800x492.jpg"><img class="alignnone size-full wp-image-13462" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/art-roman-branding-ville-histoire-800x492.jpg" alt="art-roman-branding-ville-histoire-800x492" width="800" height="492" /></a> <img class="alignnone size-full wp-image-13469" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/charte-graphique-ville-romans-800x552.jpg" alt="charte-graphique-ville-romans-800x552" width="800" height="552" /><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/grille-composition-identite-visuelle-romans-copie-800x493.jpg"><img class="alignnone size-full wp-image-13463" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/grille-composition-identite-visuelle-romans-copie-800x493.jpg" alt="grille-composition-identite-visuelle-romans-copie-800x493" width="800" height="493" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/identite-visuelle-ville-de-romans-800x492.jpg"><img class="alignnone size-full wp-image-13464" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/identite-visuelle-ville-de-romans-800x492.jpg" alt="identite-visuelle-ville-de-romans-800x492" width="800" height="492" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/charte-graphique-papeterie-romans-800x768.jpg"><img class="alignnone size-full wp-image-13465" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/charte-graphique-papeterie-romans-800x768.jpg" alt="charte-graphique-papeterie-romans-800x768" width="800" height="768" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Affiches-design-branding-romans-isere-800x2074.jpg"><img class="alignnone size-full wp-image-13466" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Affiches-design-branding-romans-isere-800x2074.jpg" alt="affiches-design-branding-romans-isere-800x2074" width="800" height="2074" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/romans-mag-full-size-800x305.jpg"><img class="alignnone size-full wp-image-13467" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/romans-mag-full-size-800x305.jpg" alt="romans-mag-full-size-800x305" width="800" height="305" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/pochette-A4-branding-romans-800x492.jpg"><img class="alignnone size-full wp-image-13468" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/pochette-A4-branding-romans-800x492.jpg" alt="pochette-a4-branding-romans-800x492" width="800" height="492" /></a>

Agence : Graphéine]]></content:encoded>
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		<wp:post_id>13458</wp:post_id>
		<wp:post_date><![CDATA[2016-10-11 01:45:43]]></wp:post_date>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2016-10-11 12:41:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-11 10:41:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Visuellement c'est plaisant, mais malheureusement illisible]]></wp:comment_content>
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			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2016-10-14 16:23:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-14 14:23:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour la capitale de la chaussure, elle ne prend pas son pied.
Grapheine 100%……]]></wp:comment_content>
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	</item>
	<item>
		<title>Jo&amp;Joe, nouveau logo millenial</title>
		<link>http://yannickbourenane.com/preprod/2016/10/12/13473/</link>
		<pubDate>Tue, 11 Oct 2016 23:50:27 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13473</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/JoJoe_Fondjaune_logo-RVB.png"><img class="size-full wp-image-13474 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/JoJoe_Fondjaune_logo-RVB.png" alt="jojoe_fondjaune_logo-rvb" width="300" height="300" /></a>

Difficile de croire qu’un grand groupe tel qu’Accor peut révolutionner l’hôtellerie après qu’AirBnb et consorts soient passés par là, emportant avec eux toutes les conventions et tous les modèles économiques de l’hôtellerie classique. C’est sans compter sur la combattivité du groupe qui sort Jo&amp;Joe, un nouveau concept d’auberge de jeunesse à l’identité décalée.<!--more-->

Pur produit marketing ? Regain de compétitivité ? Désir d’innovation ? Quelle que soit la raison à l’origine du projet, l’idée était de « créer une marque jeune à la croisée des mondes entre l’hôtellerie et l’univers des hostels ». Accor a ainsi donné l’opportunité à un groupe d’étudiants de la Web School Factory à Paris de développer leur projet d’école au sein de l’Innovation Lab. Expérience réussie : Accor devrait ouvrir 50 adresses Jo&amp;Joe dans les destinations les plus plébiscitées par les 18-35ans d’ici 2020. Un concept hôtelier expérientiel qui allie la convivialité et l’originalité des auberges de jeunesse au confort d’un hôtel. A l’image des lieux contemporains, Jo&amp;Joe hybride lieu de vie, de travail, de repos, de convivialité, salle de sport, atelier de confiture…

L’identité du concept incarne ainsi la malléabilité et l’hybridation des genres. Le logotype n’a pas de forme fixe et peut revêtir plusieurs typographies différentes. Les visuels sont très ancrés dans l’imagerie des millenials, à condition qu’on puisse définir le « jeune » et le « cool » aujourd’hui…. Les couleurs sont vives, les effets type filtre instagram foisonnent, les pictos et les illustrations sont utilisés tant dans l’identité visuelle que sur les lieux. Une identité volontairement nébuleuse pour être facilement appropriée par les consommateurs. L’expérience se veut tour à tour « cool » ou « punchy » selon les profils. Une manière de réconcilier les intérêts de chacun et de prendre en compte les attentes et le style de vie des jeunes contemporains. Un effort à saluer de la part d’un grand groupe comme Accor.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/160926_Pictos_Celebrities-01.jpg"><img class="alignnone size-full wp-image-13476" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/160926_Pictos_Celebrities-01.jpg" alt="160926_pictos_celebrities-01" width="4988" height="2480" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/jojoe_02.jpg"><img class="alignnone size-full wp-image-13477" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/jojoe_02.jpg" alt="jojoe_02" width="1292" height="800" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/jojoe_05.jpg"><img class="alignnone size-full wp-image-13478" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/jojoe_05.jpg" alt="jojoe_05" width="1292" height="800" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/jojoe_03.jpg"><img class="alignnone size-full wp-image-13479" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/jojoe_03.jpg" alt="jojoe_03" width="1292" height="800" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/cas-jojoe-2609201610.jpg"><img class="alignnone size-full wp-image-13480" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/cas-jojoe-2609201610.jpg" alt="cas-jojoe-2609201610" width="987" height="613" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/happy_house_11437.jpg"><img class="alignnone size-full wp-image-13481" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/happy_house_11437.jpg" alt="happy_house_11437" width="4000" height="2828" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/24392-500x354.jpg"><img class="alignnone size-full wp-image-13482" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/24392-500x354.jpg" alt="24392-500x354" width="500" height="354" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/beach_shack_11433.jpg"><img class="alignnone size-full wp-image-13483" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/beach_shack_11433.jpg" alt="beach_shack_11433" width="4000" height="2828" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/yours_tribe_of_6_11435.jpg"><img class="alignnone size-full wp-image-13484" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/yours_tribe_of_6_11435.jpg" alt="yours_tribe_of_6_11435" width="4000" height="2828" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/898395-500x353.jpg"><img class="alignnone size-full wp-image-13485" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/898395-500x353.jpg" alt="898395-500x353" width="500" height="353" /></a>

&nbsp;

Agence : W]]></content:encoded>
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		<title>Sigfox, nouvelle identité connectée</title>
		<link>http://yannickbourenane.com/preprod/2016/10/13/sigfox-nouvelle-identite-connectee/</link>
		<pubDate>Wed, 12 Oct 2016 23:26:55 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13490</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_Sigfox_2016.jpg"><img class="alignnone size-full wp-image-13491" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_Sigfox_2016.jpg" alt="comparatifs_sigfox_2016" width="827" height="370" /></a>Fer de lance de l’internet des objets en France, Sigfox est la première entreprise à avoir créé un réseau cellulaire pour les objets connectés tels que nos fameuses smartwatches, smart-machines-à-laver &amp; co. Pour accompagner son expansion en Afrique et au Moyen-Orient, la société se dote d’une nouvelle identité.<!--more-->

A l’instar des entreprises qui prennent leur envol, Sigfox avait une identité plutôt corporate, calme et sérieuse. Un élément distinctif était néanmoins déjà installé : le papillon. Lancée dans sa phase de croissance, la société peut désormais se permettre de vêtir des codes qui lui correspondent pleinement et qui explicitent de manière distinctive son cœur de métier, sa philosophie.

A l’origine du nouveau logo, une idée simple : Sigfox connecte le monde digital (les réseaux de data) et le monde physique (les objets que nous utilisons). Le papillon a ainsi été retravaillé pour incarner cette idée de connexion, qu’on appelle aussi « effet papillon » : un petit changement qui survient quelque part peut engendrer de grands effets à une échelle globale. Une métaphore de leur activité qui vit dans ce papillon iconique dont la forme a été simplifiée à deux ellipses entrecroisées. Simplicité du logo qu’un enfant pourrait dessiner, équilibre mathématique, le nouvel emblème de la marque reste tout à fait identifiable sans être littéral. Une belle transformation qui exprime aussi le caractère vivant des objets connectés de demain : une plante qui nous dit qu’elle a soif, un frigo qui se remplit en même temps qu’il se vide, une maison qui se ferme toute seule…Qui dit vivant dit flexible, responsive, modulable. Le logo se décline ainsi en une grammaire graphique qui fait vivre les ellipses pour mettre en scène les connexions entre le monde digital et le monde physique. A l’image des grands géants de l’internet et des data, sigfox tenait à se doter d’une forme propriétaire : l’ellipse, là où Google utilise le rond, Microsoft le carré…Plus ancré dans le monde des licornes, sigfox passe son nom en bas de casse avec une typographie plus grasse et plus simple. Un choix qui transforme la société pour en faire un service et rappelle la promesse des nouvelles technologies : vous ne vous en rendez pas toujours compte mais nous sommes là et ça vous change la vie.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/6718c043500967.57fcf18768d9c.jpg"><img class="alignnone size-full wp-image-13494" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/6718c043500967.57fcf18768d9c.jpg" alt="6718c043500967-57fcf18768d9c" width="1400" height="788" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/695f1243500967.57fb4ca072eda.gif"><img class="alignnone size-full wp-image-13493" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/695f1243500967.57fb4ca072eda.gif" alt="695f1243500967-57fb4ca072eda" width="1400" height="788" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/9cfbdc43500967.57fd08792b068.jpg"><img class="alignnone size-full wp-image-13492" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/9cfbdc43500967.57fd08792b068.jpg" alt="9cfbdc43500967-57fd08792b068" width="1400" height="394" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/547f9943500967.57fcf2ee60904.jpg"><img class="alignnone size-full wp-image-13496" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/547f9943500967.57fcf2ee60904.jpg" alt="547f9943500967-57fcf2ee60904" width="1400" height="788" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/4bd03443500967.57fcf187692f7.jpg"><img class="alignnone size-full wp-image-13497" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/4bd03443500967.57fcf187692f7.jpg" alt="4bd03443500967-57fcf187692f7" width="1400" height="788" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/1c6e7043500967.57fd08792aa7c.jpg"><img class="alignnone size-full wp-image-13498" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/1c6e7043500967.57fd08792aa7c.jpg" alt="1c6e7043500967-57fd08792aa7c" width="1400" height="788" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/6da20b43500967.57fd0901f0ca9.jpg"><img class="alignnone size-full wp-image-13499" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/6da20b43500967.57fd0901f0ca9.jpg" alt="6da20b43500967-57fd0901f0ca9" width="1400" height="788" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/b4080043500967.57f28a342c1b3.gif"><img class="alignnone size-full wp-image-13500" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/b4080043500967.57f28a342c1b3.gif" alt="b4080043500967-57f28a342c1b3" width="1400" height="787" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/84bfa443500967.57f373b27029d.jpeg"><img class="alignnone size-full wp-image-13495" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/84bfa443500967.57f373b27029d.jpeg" alt="84bfa443500967-57f373b27029d" width="1240" height="3091" /></a>

Agence : Interbrand]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13490</wp:post_id>
		<wp:post_date><![CDATA[2016-10-13 01:26:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-10-12 23:26:55]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[sigfox-nouvelle-identite-connectee]]></wp:post_name>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510404483;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:9922;}i:1;a:1:{s:2:"id";i:7507;}i:2;a:1:{s:2:"id";i:4846;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>296349</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.192.241]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-19 00:50:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-18 22:50:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis sûr que ce n'est qu'une coïncidence :)

https://www.solidarites.ch/vaud/wp-content/uploads/2015/09/Nouveau-logo-latele.png

(le logo n'est plus actif d'ailleurs)]]></wp:comment_content>
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	</item>
	<item>
		<title>Crédit Municipal de Paris, 379ans en un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/10/17/credit-municipal-de-paris-379ans-nouveau-logo/</link>
		<pubDate>Sun, 16 Oct 2016 23:32:15 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13502</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_CMP_2016-11.42.37.jpg"><img class="alignnone size-full wp-image-13503" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_CMP_2016-11.42.37.jpg" alt="comparatifs_cmp_2016-11-42-37" width="827" height="370" /></a>Fondée en 1637, Le Crédit Municipal de Paris est la plus vieille institution financière de France. Sa particularité : le prêt sur gage, qui permet aux populations les plus démunies d’avoir accès à des fonds par l’emprunt. Une offre à l’ancienne qui s’est aujourd’hui diversifiée dans des produits financiers éthiques et solidaires. Méconnue du grand public, il était temps de la réaffirmer dans l’identité de la marque.<!--more-->

Revendiquée dans une nouvelle signature : « Moderne depuis 1637 », elle révèle la flexibilité des services et des produits adaptés aux besoins de chacun, ainsi que la modernité du modèle économique social et solidaire du Crédit Municipal de Paris. Cette nouvelle identité accompagne ainsi un grand projet de réorientation stratégique qui place l’humain au cœur des préoccupations.

Pourtant, quand on observe le nouveau logo, nulle trace d’humanité.
<span style="color: #444444;">La modernité est palpable : la typographie est passé d’une serif à une typo bâton en capitales certes plus lisible et plus imposante compte tenu de la stature de l’institution, mais néanmoins peu distinctive. Le choix d’une typographie light pour « de Paris » scinde le nom en deux même si on comprend la volonté de mettre en lumière le « crédit municipal ». Une bonne tactique pour en faire le prochain nom de marque mais qui donne malheureusement un sentiment de déséquilibre où le bloc identité est moins fort que dans le précédent logotype. On salue tout de même l’envolée du griffon qui sort de son cercle et prend une forme plus contemporaine, plus posée.</span>

En somme, le nouveau logo réaffirme l’ancrage et la dimension institutionnelle de la banque sans pour autant parvenir à l’humaniser. L’ancienne signature était tournée client, la nouvelle ne fait que révéler ou célébrer la qualité et/ou la spécificité de la marque Crédit Municipal. Le travail sur le langage de marque est donc bienvenu et apporte une note de connivence et d’impertinence qui donne du cachet à la marque. Dommage que l’ouverture d’esprit et le parti pris dans les mots ne se lisent pas également dans les images.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-12-à-11.14.25.png"><img class="alignnone size-full wp-image-13504" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-12-à-11.14.25.png" alt="capture-decran-2016-10-12-a-11-14-25" width="1439" height="787" /></a>

[caption id="attachment_13505" align="alignnone" width="2050"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CMP_LEAFLET_1.jpg"><img class="size-full wp-image-13505" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CMP_LEAFLET_1.jpg" alt="Blank leaflet. 3d illustration isolated on white background ; Shutterstock ID 214726384" width="2050" height="2050" /></a> Blank leaflet. 3d illustration isolated on white background ; Shutterstock ID 214726384[/caption]

[caption id="attachment_13506" align="alignnone" width="2050"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CMP_LEAFLET_2.jpg"><img class="size-full wp-image-13506" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CMP_LEAFLET_2.jpg" alt="Blank leaflet. 3d illustration isolated on white background ; Shutterstock ID 214726384" width="2050" height="2050" /></a> Blank leaflet. 3d illustration isolated on white background ; Shutterstock ID 214726384[/caption]

[caption id="attachment_13507" align="alignnone" width="2851"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CMP_LOGO.jpg"><img class="size-full wp-image-13507" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CMP_LOGO.jpg" alt="Hand holds the card on white background; Shutterstock ID 101910160" width="2851" height="3018" /></a> Hand holds the card on white background; Shutterstock ID 101910160[/caption]

[caption id="attachment_13508" align="alignnone" width="5920"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CMP_STATIONERY.jpg"><img class="size-full wp-image-13508" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CMP_STATIONERY.jpg" alt="White stationery mock-up, template for branding identity on gray background. For graphic designers presentations and portfolios. 3D rendering.; Shutterstock ID 457764757" width="5920" height="3675" /></a> White stationery mock-up, template for branding identity on gray background.<br />For graphic designers presentations and portfolios. 3D rendering.; Shutterstock ID 457764757[/caption]

Agence : Being

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13502</wp:post_id>
		<wp:post_date><![CDATA[2016-10-17 01:32:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-10-16 23:32:15]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<wp:comment>
			<wp:comment_id>296294</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[128.79.111.219]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-17 09:57:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-17 07:57:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est dommage d'avoir perdu la force de l'ancienne identité... Le parti pris monochrome était fort. La nouvelle typo n'a aucune aspérité et même le griffon est devenu plus lisse, plus calme.
Je pense qu'ils auraient dû renforcer encore plus le côté rétro pour s'ancrer dans l'histoire de l'institution.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>296307</wp:comment_id>
			<wp:comment_author><![CDATA[Laurent Joudon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@laurentjoudon.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.218.187.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-17 15:04:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-17 13:04:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je suis assez d'accord avec Nico. 
On a l'impression que le griffon s'est bien assagi depuis et manque cruellement d'assurance; la queue basse, les 4 pattes au sol, limite résigné... Il n'y a plus ce côté entreprenant, assuré et rassurant. Le sortir du rond était une bonne chose mais ça ne suffit pas. Avec en prime une typo bien sage fait que l'ensemble en devient aseptisé et n'a pas autant d'âme et de puissance qu'on aurait pu l'espérer.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>296329</wp:comment_id>
			<wp:comment_author><![CDATA[Manon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[manon@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.223.143]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-18 10:14:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-18 08:14:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nous sommes d'accord ! En gagnant en modernité le logo a malheureusement perdu en aspérité et en singularité...]]></wp:comment_content>
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			<wp:comment_parent>296294</wp:comment_parent>
			<wp:comment_user_id>3</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>296482</wp:comment_id>
			<wp:comment_author><![CDATA[Zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[freffrfrf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-22 09:54:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-22 07:54:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est le Crédit Agricole qui aurait besoin d'un nouveau logo... Je le trouve tellement vieux et dépassé! Oo]]></wp:comment_content>
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	</item>
	<item>
		<title>C&#039;est vendredi...top 100 des marques les plus performantes en 2016</title>
		<link>http://yannickbourenane.com/preprod/2016/10/14/cest-vendredi-top-100-marques-plus-performantes-2016/</link>
		<pubDate>Fri, 14 Oct 2016 10:30:28 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13511</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="alignnone size-full wp-image-13512" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/BGB2016_Report_Anatomy_of-Growth-13.jpg" alt="bgb2016_report_anatomy_of-growth-13" width="3000" height="1688" />

Comme chaque année, Interbrand publie son top des marques les plus puissantes. En tête, Apple et Google (pour changer) suivis par Coca Cola, Microsoft et Toyota. Facebook échappe au top 10 mais grossit à vitesse grand V avec un taux de croissance à +48%...
De quoi ruminer tranquilles sur l'avenir de la consommation.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13511</wp:post_id>
		<wp:post_date><![CDATA[2016-10-14 12:30:28]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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	<item>
		<title>Wonderbox, nouveau logo dans les étoiles</title>
		<link>http://yannickbourenane.com/preprod/2016/10/18/wonderbox-nouveau-logo-etoiles/</link>
		<pubDate>Tue, 18 Oct 2016 08:04:14 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13515</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_Wonderbox-w_2016.jpg"><img class="alignnone size-full wp-image-13516" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_Wonderbox-w_2016.jpg" alt="comparatifs_wonderbox-w_2016" width="827" height="370" /></a>Initiée avec la signature « Réalisateur de rêves », la stratégie de la célèbre marque de coffret cadeau se rapproche de plus en plus des hommes en déployant un univers personnalisé et onirique. Un travail affiné du territoire de marque qui se poursuit dans une nouvelle identité visuelle.<!--more-->

La typographie manuscrite utilisée pour la signature a ainsi basculée sur le logotype. Accompagnant l’arrivée de la nouvelle collection sous forme de thématiques, elle réaffirme la diversité et la personnalisation des produits. Le système graphique décline ce style manuscrit en habillant les photographies d’illustrations. Les livrets des coffrets sont également parsemés de citations des utilisateurs. Les outils de la marque donnent ainsi une place d’importance aux visuels et aux hommes pour replacer l’émotion et l’onirisme au cœur de la marque. Un territoire qu’elle continue d’incarner dans son logotype avec l’étoile. Placée à la fin du nom de marque, elle devient une signature iconique plus qu’un agrément visuel. La signature est toujours présente mais le rapport de sérieux s’est inversé. A une identité personnalisée et aérienne, s’associe une signature en capitales qui affirme et pose la promesse de la marque. Un rééquilibrage qui fait de Wonderbox une marque plus aspirationnelle et mieux incarnée.

Dommage néanmoins que la typographie manuscrite ne soit pas plus généreuse et élégante.  Rappelant un mot écrit à la va-vite, elle dessert l'image haut de gamme de la marque et fait des wonderbox un cadeau offert dans l'urgence, quand on manque de temps et d'idée...

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CP-Wonderbox-se-reinvente-oct-16.tiff"><img class="alignnone size-full wp-image-13517" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CP-Wonderbox-se-reinvente-oct-16.tiff" alt="cp-wonderbox-se-reinvente-oct-16" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/W_DE27-Sensations-bien-être.jpg"><img class="alignnone size-full wp-image-13519" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/W_DE27-Sensations-bien-être.jpg" alt="w_de27-sensations-bien-etre" width="1654" height="2717" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/W_ST40-Week-end-bien-être.jpg"><img class="alignnone size-full wp-image-13521" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/W_ST40-Week-end-bien-être.jpg" alt="w_st40-week-end-bien-etre" width="1654" height="2717" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13515</wp:post_id>
		<wp:post_date><![CDATA[2016-10-18 10:04:14]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<wp:comment>
			<wp:comment_id>296344</wp:comment_id>
			<wp:comment_author><![CDATA[Lordoflogos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[info@210x297.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-18 22:32:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-18 20:32:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hum... rien de bien neuf sous le soleil. Un bon train de retard sur la tendance 'lettering', avec d'ailleurs un choix typographique douteux et une association de fontes hasardeuses. Et on passera sous silence le design des packs dont l'iconographie fait tout... sauf rêver.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>296483</wp:comment_id>
			<wp:comment_author><![CDATA[Zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[freffrfrf@gmail.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2016-10-22 09:55:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-22 07:55:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un petit côté hollywoodien bien sympa...]]></wp:comment_content>
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		<title>GRT Gaz se donne un nouvel air et un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/10/19/grt-gaz-se-donne-nouvel-air-nouveau-logo/</link>
		<pubDate>Tue, 18 Oct 2016 23:04:35 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13523</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_GRT_2016.jpg"><img class="alignnone size-full wp-image-13524" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_GRT_2016.jpg" alt="comparatifs_grt_2016" width="827" height="370" /></a>

Acteur français, expert mondial des réseaux et systèmes de transport gazier, GRTgaz s’engage sur l’avenir des énergies avec un nouveau plan stratégique : « GRTgaz 2020 ». Son ambition : devenir un opérateur résolument engagé dans la transition énergétique. Et comme le changement c’est maintenant, GRT en profite pour changer d’identité.<!--more-->

L’ancien logo était clair et distinctif mais évidemment un peu daté. C’est donc un grand projet de modernisation dans lequel s’est lancé l’entreprise de transport. Les couleurs sont plus vives et énergiques. Le dégradé sur le mot « gaz » apporte du dynamisme au logo tout en incarnant l’idée de développement progressif de nouvelles énergies tels que les gazs verts. La typographie est légèrement plus ronde et surtout uniforme sur tout le nom de marque. Elle évoque ainsi la liaison comme idée centrale de la marque. Idée amplifiée par la stylisation du R qui donne un twist inattendu au nom mais créé de la connivence et de la proximité. La forme du galet, désormais orientée vers le haut, est plus dynamique et illustre mieux l’engagement de la marque à aller de l’avant.
Cet engagement est portée par une nouvelle signature : « connecter les énergies d’avenir » qui place GRT au cœur des enjeux énergétiques de demain et souligne son rôle clé dans la mise en place de solutions énergétiques innovantes et durables. Une promesse de dépense d’énergie à la fois pour inventer des solutions mais aussi pour mobiliser les ressources humaines. Cette volonté de lier les performances de l’entreprise aux préoccupations environnementales, locales et humaines se traduit dans la trame souple et légère du système graphique qui illustre l’idée de liaison et de réseau.

Un lifting réussi qui n'est pas sans rappeler l'ancien logo de GRDF. Dans le grand ballet de rebranding que subissent actuellement les fournisseurs et transporteurs d'énergie, pas toujours facile d'y voir clair. Mais le temps devrait faire l'affaire...

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-18-à-10.10.38.png"><img class="alignnone size-full wp-image-13525" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-18-à-10.10.38.png" alt="capture-decran-2016-10-18-a-10-10-38" width="1263" height="787" /></a>

Agence : W]]></content:encoded>
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		<wp:post_id>13523</wp:post_id>
		<wp:post_date><![CDATA[2016-10-19 01:04:35]]></wp:post_date>
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		<title>Activia se paie le luxe d’un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2016/10/20/activia-se-paie-luxe-dun-nouveau-logo/</link>
		<pubDate>Thu, 20 Oct 2016 09:44:14 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13528</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_Activia_2016.jpg"><img class="alignnone size-full wp-image-13529" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_Activia_2016.jpg" alt="comparatifs_activia_2016" width="827" height="370" /></a>Lancée dans les années 90, les yaourts Activia émergent de la foule des produits laitiers grâce à un actif inédit : le Bifidus, sensé faciliter la digestion. Comme tous les produits à promesse scientifique, Activia a passé de longues années à démontrer et prouver ses bienfaits. Une approche rationnelle que la marque souhaite désormais plus émotionnelle. Pour connaître les bienfaits du rebranding, cliquez ici &gt;<!--more-->

Avec le lancement de la campagne « L’Equilibre en soi », Activia annonce son nouveau positionnement : une marque haut-de-gamme qui veille à la santé des femmes en prônant un esprit sain dans un corps sain.

De l’estomac, Activia s’est donc déplacé jusqu’à l’esprit. Question d’équilibre que la marque place au centre de sa campagne et qui fait écho à sa promesse produit. Positionnée sur la nutrition et la santé, dirigée vers des consommatrices plus jeunes (29-39) et de plus en plus soucieuses de leur alimentation, la nouvelle marque se veut plus experte (donc fiable) mais aussi plus aspirationnelle.
La stratégie de premiumisation du produit répond à ce double objectif ; quoi de plus précis et d’inspirant qu’une marque de luxe en effet ? L’ancien logo très terre à terre revendiquait visuellement les bienfaits du yaourt : poussière d’étoile, flèche vers le bas, mention latine de la molécule, autant de signes qui donnait une image sinon scientifique, du moins magique des effets du produit. A la limite du contre-sens, l’ancienne identité était très standard et conforme aux codes aguicheurs des produits laitiers dont on connaît la concurrence féroce. Le nouveau logo est un grand bol d’air frais dans laquelle la marque se dessine élégamment avec des lettres posées (dieu merci l’effet de fish eye a disparu), harmonieuses et fines. Les formes rondes entrelacées avec le tranchant des contours et le délié des lettres donnent une sensation végétale, à la fois efficace et douce. Le halo vert s’est assagit ; dernière trace discrète des effets produits qui souligne élégamment le nom de marque tout en rappelant la couleur verte foncée symbolique de la marque, plus noble que le vert gazon de l’ancien logo. Un sentiment d’expertise et de bienveillance emprunté aux codes de la cosmétique luxe et déployé sur tout le système visuel de la marque, de l’iconographie aux packagings. Chaque yaourt est érigé en formule beauté avec un système en V qui met en majesté les ingrédients et leurs bienfaits. La marque s’est également dotée d’un monogramme : deux losanges dorés et verts enlacés dont la symbolique évoque la fusion d’un esprit et d’un corps sains mais aussi le cycle et l’équilibre. Une icône qui réunit les valeurs de la marque et témoigne de son nouveau positionnement style de vie.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-19-à-10.21.29.png"><img class="alignnone size-full wp-image-13530" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-19-à-10.21.29.png" alt="capture-decran-2016-10-19-a-10-21-29" width="1261" height="534" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-19-à-10.21.07.png"><img class="alignnone size-full wp-image-13531" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-19-à-10.21.07.png" alt="capture-decran-2016-10-19-a-10-21-07" width="1261" height="786" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/98970-activia-2d_x12_saveur_panache_0.jpg"><img class="alignnone size-full wp-image-13532" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/98970-activia-2d_x12_saveur_panache_0.jpg" alt="98970-activia-2d_x12_saveur_panache_0" width="820" height="630" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/98970-activia-2d_pot_noix_cereales_0.jpg"><img class="alignnone size-full wp-image-13533" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/98970-activia-2d_pot_noix_cereales_0.jpg" alt="98970-activia-2d_pot_noix_cereales_0" width="820" height="820" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/98970-activia-2d_pot_inedit_framb_peche.jpg"><img class="alignnone size-full wp-image-13534" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/98970-activia-2d_pot_inedit_framb_peche.jpg" alt="98970-activia-2d_pot_inedit_framb_peche" width="820" height="820" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/98970-activia-2d_pot_brasse.jpg"><img class="alignnone size-full wp-image-13535" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/98970-activia-2d_pot_brasse.jpg" alt="98970-activia-2d_pot_brasse" width="820" height="820" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/98970-activia-2d_pot_bicouche_mangue_passion.jpg"><img class="alignnone size-full wp-image-13536" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/98970-activia-2d_pot_bicouche_mangue_passion.jpg" alt="98970-activia-2d_pot_bicouche_mangue_passion" width="820" height="820" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/98970-activia-2d_pot_bicouche_myrtille_acai.jpg"><img class="alignnone size-full wp-image-13537" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/98970-activia-2d_pot_bicouche_myrtille_acai.jpg" alt="98970-activia-2d_pot_bicouche_myrtille_acai" width="820" height="820" /></a>

Agence : Futurebrand]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13528</wp:post_id>
		<wp:post_date><![CDATA[2016-10-20 11:44:14]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>296417</wp:comment_id>
			<wp:comment_author><![CDATA[Jonathan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jauneloup@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[194.177.46.82]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-20 12:17:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-20 10:17:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour information, c'est l'agence Futurebrand qui a accomplit tout ce leafting :)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>296419</wp:comment_id>
			<wp:comment_author><![CDATA[Manon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[manon@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.223.143]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-20 12:24:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-20 10:24:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Jonathan, 
Merci pour la correction ! 
Young & Rubicam a du seulement orchestrer la campagne publicitaire...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>296426</wp:comment_id>
			<wp:comment_author><![CDATA[Alan Pråvist]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oceanaeco.aeco@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.7.181.55]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-20 17:34:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-20 15:34:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si jamais, là ou est écrit "Pour connaître les bienfaits du rebranding, cliquez ici &gt;" perds un peu son sens, n'est-ce pas? En effet, il n'y a aucun lien internet.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>296457</wp:comment_id>
			<wp:comment_author><![CDATA[Fred]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.140.13.123]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-21 10:20:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-21 08:20:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Heureusement que le packaging évolue à nouveau parce que pendant quelques mois, la disparition des produits pour une simple évocation par les fines bandes de couleur c'était foireux de chez foireux d'un point de vue  pratique. Comme quoi malgré des sommes rondelettes versées à des agences spécialisées, le rendu final pour le consommateur est parfois bien en décalage...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>296481</wp:comment_id>
			<wp:comment_author><![CDATA[Zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[freffrfrf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-22 09:52:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-22 07:52:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'était "BIO" le nom d'origine... Sinon La Vie Claire a modifié son logo (surtout la typo... plus fine).]]></wp:comment_content>
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			<wp:comment_id>296626</wp:comment_id>
			<wp:comment_author><![CDATA[Zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[freffrfrf@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-26 00:22:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-25 22:22:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Coucou Alix, La Vie Claire a modifié son logo. Béghin Say aussi. Pourrais-tu faire un article pour chacun, please? Avec un historique. Bises.]]></wp:comment_content>
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	</item>
	<item>
		<title>Interbrand se rebrande</title>
		<link>http://yannickbourenane.com/preprod/2016/10/24/interbrand-se-rebrande/</link>
		<pubDate>Sun, 23 Oct 2016 23:48:40 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13540</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_interbrand_2016.jpg"><img class="alignnone size-full wp-image-13543" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_interbrand_2016.jpg" alt="comparatifs_interbrand_2016" width="827" height="370" /></a>Fondée à New York en 1979, désormais filiale du groupe Omnicom, Interbrand fait partie des leaders du conseil en stratégie et design de marque. Un leadership incarné par la création en 1980 du concept d’évaluation de la valeur des marques, aujourd’hui certifié ISO. Un temps d’avance qui ne se traduisait pas dans l’ancien logo. Problème solutionné avec une nouvelle identité.<!--more-->

On dit souvent que les cordonniers sont les plus mal chaussés, et preuve en est, c’est souvent le cas dans la communication. Heureusement, les meilleurs ne se préoccupent pas du « on dit » et passe à la vitesse supérieure le temps venu.

Interbrand a ainsi estimé qu’il était temps de laisser tomber la typographie sérif toute en longueur de leur ancien logo pour épouser le règne massif de l’Helvetica.
Pour une agence qui travaille avec les marques, les « grosses » marques, et qui prône la croissance comme un critère de leur construction et de leur évaluation, le choix de l’Helvetica est cohérent : des lettres larges, ancrées et stables qui donne la mesure et la puissance d’une corporation sans pour autant avoir l’air « corporate ». Capter l’intemporalité d’une telle typographie qui symbolise un retour à l’essentiel, la sincérité et la souplesse, c’est aussi la preuve d’une entreprise qui a bien compris les enjeux auxquels sont confrontées les marques de demain : être sérieux <u>et</u> facile à comprendre, expert <u>et</u> accessible, affirmé <u>et</u> personnalisable. De l’anonymat au cœur, de la personnalisation au corps, Interbrand devient une marque accessible, qui offre ses services et son intelligence brute à ceux qui se concentrent sur l’essentiel : croître. Un motto marqué au fer rouge que l’on n’est pas près d’oublier.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-19-à-10.09.18.png"><img class="alignnone size-full wp-image-13541" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-19-à-10.09.18.png" alt="capture-decran-2016-10-19-a-10-09-18" width="1261" height="787" /></a>

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-19-à-11.41.42.png"><img class="alignnone size-full wp-image-13542" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Capture-d’écran-2016-10-19-à-11.41.42.png" alt="capture-decran-2016-10-19-a-11-41-42" width="1259" height="719" /></a>

Agence : Interbrand]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13540</wp:post_id>
		<wp:post_date><![CDATA[2016-10-24 01:48:40]]></wp:post_date>
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		<wp:post_name><![CDATA[interbrand-se-rebrande]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
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		<wp:comment>
			<wp:comment_id>296592</wp:comment_id>
			<wp:comment_author><![CDATA[Beaujouan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[info@sylvain-beaujouan.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.20.90]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-25 00:14:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-24 22:14:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quoi de plus fade ? de plus bof ? de plus "j'ai rien remarqué..." ?
Et puis, trop "facile à comprendre" c'est bon pour les idiots !
Surtout que là il n'a rien à comprendre... C'est en dire le moins possible en espérant que cela passe pour de la sagesse !
La parole est d'argent et le silence est d'or. En réalité le logo Interbrand n'est pas sa typo. C'est sa couleur. Rouge.
Elle aurait être mieux étalée.]]></wp:comment_content>
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			<wp:comment_id>296593</wp:comment_id>
			<wp:comment_author><![CDATA[Beaujouan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[info@sylvain-beaujouan.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2016-10-25 00:15:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-24 22:15:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Elle aurait PU être mieux étalée...]]></wp:comment_content>
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			<wp:comment_id>296662</wp:comment_id>
			<wp:comment_author><![CDATA[Zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[freffrfrf@gmail.com]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2016-10-27 00:46:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-26 22:46:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rien compris.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>296667</wp:comment_id>
			<wp:comment_author><![CDATA[John]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[j.designingtrust@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.90.115]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-27 10:42:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-27 08:42:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sans rire... Helvetica... Aujourd'hui ???
Avec tous les typographes talentueux qu'on a ? Il doit bien y avoir autre chose pour parler de modernité que l'helvetica non ? Un superbe non choix, qui rejoins les dizaines de milliers d'autres logos comme lui, sans aspérité, sans vision, comme tous les autres quoi. Bravo !]]></wp:comment_content>
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			<wp:comment_id>296686</wp:comment_id>
			<wp:comment_author><![CDATA[Marcel]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[marcel@pub.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.14.196.57]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-27 20:21:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-27 18:21:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je pense surtout qu'ils ont voulu faire une identité qui soit suffisamment simple et accessible pour laisser la part belle aux projets, aux idées et aux marques, en mettant l'accent sur ce qui est le plus important dans une agence de branding, ses références et ses points de vues

Je suis plutôt client du "Be Bold", c'est cash!]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>296867</wp:comment_id>
			<wp:comment_author><![CDATA[Vince]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-03 14:47:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-03 13:47:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@John Pour mettre quoi ? de la gotham ?
C'est justement bon de retourner aux fondamentaux et de ne pas utiliser les typos 'tendance' qui vont disparaitre dans quelques années.
Marcel a tout compris.]]></wp:comment_content>
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	<item>
		<title>Fondation Abbé Pierre, une nouvelle identité qui fait bloc</title>
		<link>http://yannickbourenane.com/preprod/2016/10/25/fondation-abbe-pierre-nouvelle-identite-bloc/</link>
		<pubDate>Mon, 24 Oct 2016 23:50:42 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13545</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_FondationAbbePierre_2016.jpg"><img class="alignnone size-full wp-image-13546" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_FondationAbbePierre_2016.jpg" alt="comparatifs_fondationabbepierre_2016" width="827" height="370" /></a>Créée en 1987, la fondation Abbé Pierre milite contre le mal logement des personnes défavorisées. Une mission on ne peut plus actuelle pourtant ignoré de la plupart des français. C’est pour lutter contre ce déficit de popularité que la fondation lance une nouvelle campagne et s’offre un nouveau visage.<!--more-->

Prononcé en 1954, le discours poignant de l’Abbé Pierre contre le mal logement est à l’origine de la création de la fondation qui porte son nom. Une voix qui s’est pourtant éteinte avec le militant dont il ne restait que de minces et accessoires souvenirs : une canne et une cape balayées par le vent. Afin d’interpeler la société civile et de réveiller les consciences, la fondation s’est donc replongée dans son histoire, ses actions et son discours.
En est ressorti le visage clairvoyant de Pierre, au regard combatif et déterminé teinté de bienveillance. Un visage identifié sur une photo de 1954, dans la ferveur des débuts de la lutte. Un visage dont le traitement graphique du nouveau logo n’est pas sans rappeler la photo culte de Che Guevara créée par Jim Fitzpatrick en 68 à partir d’un original d’Alberto Korda. Un visage jeune, personnifié, auquel tout le monde et surtout les jeunes générations peuvent s’identifier. Un visage qui incarne un combat tout en créant de la proximité. Un leader à suivre, un mouvement à rejoindre. Le nouveau logo a la force et la compacité du poing levé. Une maison qui fonctionne comme un cartouche, la marque d’un espace de ralliement, un visage iconique qui surplombe un nom historique et inchangé : Fondation Abbé Pierre. Un nom mémorable dont le rouge orangé est celui d’un combat optimiste et ouvert, moteur d’ambitions positives.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/fondation_abbe_pierre_presentation_nouveau_logo_2016.jpg"><img class="alignnone size-full wp-image-13547" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/fondation_abbe_pierre_presentation_nouveau_logo_2016.jpg" alt="fondation_abbe_pierre_presentation_nouveau_logo_2016" width="1220" height="610" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CR_FAB12-800x600.jpg"><img class="alignnone size-full wp-image-13548" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CR_FAB12-800x600.jpg" alt="cr_fab12-800x600" width="800" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CR_FAB13-800x600.jpg"><img class="alignnone size-full wp-image-13549" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CR_FAB13-800x600.jpg" alt="cr_fab13-800x600" width="800" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CR_FAB14-800x600.jpg"><img class="alignnone size-full wp-image-13550" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CR_FAB14-800x600.jpg" alt="cr_fab14-800x600" width="800" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CR_FAB17-800x600.jpg"><img class="alignnone size-full wp-image-13551" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CR_FAB17-800x600.jpg" alt="cr_fab17-800x600" width="800" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CR_FAB18-800x600.jpg"><img class="alignnone size-full wp-image-13552" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CR_FAB18-800x600.jpg" alt="cr_fab18-800x600" width="800" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CR_FAB19-800x600.jpg"><img class="alignnone size-full wp-image-13553" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/CR_FAB19-800x600.jpg" alt="cr_fab19-800x600" width="800" height="600" /></a>

Agence : Lonsdale]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13545</wp:post_id>
		<wp:post_date><![CDATA[2016-10-25 01:50:42]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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			<wp:comment_id>296607</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[128.79.111.219]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-25 11:26:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-25 09:26:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très beau travail !]]></wp:comment_content>
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	</item>
	<item>
		<title>Mines-Telecom démine son logo</title>
		<link>http://yannickbourenane.com/preprod/2016/10/26/mines-telecom-demine-logo/</link>
		<pubDate>Tue, 25 Oct 2016 23:52:32 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13555</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_InstitutMinesTelecom_2016.jpg"><img class="alignnone size-full wp-image-13556" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_InstitutMinesTelecom_2016.jpg" alt="comparatifs_institutminestelecom_2016" width="827" height="370" /></a>Comme son nom l’indique, l’institut Mines-Telecom est un conglomérat universitaire qui réunit les 7 écoles des Mines et les 3 écoles Telecom. Une organisation complexe dont la lecture s’est simplifiée en 2009, lors de la création de l’institut. Un effort de lisibilité qui se traduit désormais dans une nouvelle identité visuelle.<!--more-->

De fusions en acquisitions, les écoles des Mines et Télécom sont amenées à rationnaliser leurs identités. Une exigence qui répond également à la concurrence internationale intense que se livrent les plus universités les plus prestigieuses.

La nouvelle identité est construite comme un tangram qui représente « un monde en construction, le monde de demain »…un monde visiblement complexe. Bien que les formes soient pensées comme un sigle, elles entravent la lecture des initiales IMT. Simples, elles ne sont pas pour autant facile à retenir : pas sûr que le jeu de tétris soit réellement mémorisable pour le premier chaland venu…Toutefois, cette recherche de formes géométriques et dynamiques répond aux ambitions de l’institut et à ses valeurs d’innovation et de proximité. La couleur cyan apporte une touche de luminosité et de fraicheur au logotype qui donne plus de modernité à l’université. L’orientation des lettres induit une marque vivante et dynamique qui se place du côté des jeunes, qu’ils soient dans le secteur industriel ou technologique, et dans leur capacité à inventer le monde de demain. Compte tenu de l’ancien logo, on ne peut que féliciter l’Institut d’avoir aligné ses marques sous une même identité qui sera donc déclinée pour chaque école.

Agence : Carré Noir]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13555</wp:post_id>
		<wp:post_date><![CDATA[2016-10-26 01:52:32]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_author><![CDATA[Zigouigoui]]></wp:comment_author>
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			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-27 00:50:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-26 22:50:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bof... Ça fait vieux! Alix, après les évolutions des logos de "La Vie Claire" et "Béghin Say", il est à noter que "Citroën" fait évoluer son logo... on passe à de l'à-plat.]]></wp:comment_content>
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	</item>
	<item>
		<title>C&#039;est vendredi...naming party !</title>
		<link>http://yannickbourenane.com/preprod/2016/10/21/cest-vendredi-naming-party/</link>
		<pubDate>Thu, 20 Oct 2016 23:54:25 +0000</pubDate>
		<dc:creator><![CDATA[Manon - Bedandy]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13558</guid>
		<description></description>
		<content:encoded><![CDATA[<div id="superlist_4365935_9705926" class="buzz_superlist_item buzz-superlist-item buzz_superlist_item_image buzz-superlist-item-image buzz_superlist_item_wide image_hit ">
<div class="solid">

<span class="buzz_superlist_number_inline"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Blog-whats-in-a-name.jpg"><img class="alignnone size-full wp-image-13560" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Blog-whats-in-a-name.jpg" alt="blog-whats-in-a-name" width="700" height="466" /></a>Les noms de marque ne sont pas seulement le fruit des brainstormings les plus hasardeux. Ils ont souvent une construction très logique et cohérente.
La preuve avec 27 grandes marques du quotidien...<!--more--></span>

1. Saviez-vous que le nom <a href="https://www.milka.de/marke/geschichte">Milka</a> vient de l’association des mots allemands <i>milch</i> (lait) et <i>kakao</i> (cacao)?
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/4/asset/buzzfeed-prod-fastlane03/sub-buzz-16924-1475137118-2.png" alt="Saviez-vous que le nom Milka vient de l'association des mots allemands milch (lait) et kakao (cacao)?" width="625" height="625" />Milka

</div>
</div>
<div class="solid">
<p class="subbuzz_name" data-subbuzz-id="9706157"><span class="buzz_superlist_number_inline">2.</span> Quant au nom <a href="http://pro.flunch.fr/Flunch_A_Propos/Flunch_Bienvenue.aspx">Flunch</a>, il vient de la contraction de <i>fast lunch</i> («déjeuner rapide» en anglais).</p>

<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/10/asset/buzzfeed-prod-fastlane03/sub-buzz-14269-1475159140-17.jpg?resize=625:295" alt="Quant au nom Flunch, il vient de la contraction de fast lunch («déjeuner rapide» en anglais)." width="625" height="295" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
</div>
<div class="solid">
<p class="subbuzz_name" data-subbuzz-id="9706165"><span class="buzz_superlist_number_inline">3.</span> Le nom des fameux verres <a href="http://www.duralex.com/27-l-entreprise-la-marque-duralex.html">Duralex</a> vient de la citation latine <i>Dura lex, sed lex</i> («La loi est dure, mais c’est la loi»), en référence à la robustesse du verre.</p>

<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/10/asset/buzzfeed-prod-fastlane02/sub-buzz-2992-1475159234-2.png?resize=625:619" alt="Le nom des fameux verres Duralex vient de la citation latine Dura lex, sed lex («La loi est dure, mais c'est la loi»), en référence à la robustesse du verre." width="625" height="619" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">4.</span> <a href="http://www.starbucks.fr/about-us/notre-histoire">Starbucks</a> tire son nom d’un personnage du roman <i>Moby Dick</i>, l’officier Starbuck. D’après le site de l’entreprise, le nom est censé évoquer «une haute mer de légende et la tradition maritime des premiers négociants en café».</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/10/asset/buzzfeed-prod-fastlane01/sub-buzz-30039-1475160968-1.png?resize=625:629" alt="Starbucks tire son nom d'un personnage du roman Moby Dick, l'officier Starbuck. D'après le site de l'entreprise, le nom est censé évoquer «une haute mer de légende et la tradition maritime des premiers négociants en café»." width="625" height="629" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
</div>
<div class="solid">
<p class="subbuzz_name" data-subbuzz-id="9707373"><span class="buzz_superlist_number_inline">5.</span> <a href="http://www.sosandroid.fr/andropress/2011/12/14/interview-de-matthieu-tanguy-directeur-marketing-de-sosh-7898/">Sosh</a> évoque la prononciation du début de <i>social network</i> («réseau social»), afin d’insister sur l’idée de communauté.</p>

<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane01/sub-buzz-31780-1475161770-2.png?resize=625:336" alt="Sosh évoque la prononciation du début de social network («réseau social»), afin d'insister sur l'idée de communauté." width="625" height="336" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">6.</span> <a href="http://www.lsa-conso.fr/haagen-dazs-la-glace-branchee-venue-du-bronx,175885">Häagen-Dazs</a> ne veut rien dire; d’ailleurs, l’entreprise n’est pas européenne mais américaine. L’évocation scandinave du nom permet de donner aux glaces une connotation artisanale et de souligner leur fraîcheur.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane03/sub-buzz-22299-1475161823-1.png?resize=625:378" alt="Häagen-Dazs ne veut rien dire; d'ailleurs, l'entreprise n'est pas européenne mais américaine. L'évocation scandinave du nom permet de donner aux glaces une connotation artisanale et de souligner leur fraîcheur." width="625" height="378" />

</div>
<div class="sub_buzz_content"></div>
<div class="sub_buzz_content"></div>
<div class="sub_buzz_content">7. Carambar est la contraction de «caramel en barre».</div>
</div>
<div class="solid">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<p class="sub_buzz_content"><img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane01/sub-buzz-31797-1475161896-6.png?resize=625:316" alt="Carambar est la contraction de «caramel en barre»." width="625" height="316" /></p>

<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">8.</span> <a href="http://www.groupe-bel.com/fr/marques/les-marques/la-vache-qui-rit/">La vache qui rit</a> tire son nom de la Wachkyrie (jeu de mots avec <a href="https://fr.wikipedia.org/wiki/Valkyrie">valkyrie</a>), nom de l’emblème signée Benjamin Rabier qu’on trouvait sur les camions de ravitaillement en viande pendant la Première Guerre mondiale.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane03/sub-buzz-22247-1475161944-4.png?resize=625:482" alt="La vache qui rit tire son nom de la Wachkyrie (jeu de mots avec valkyrie), nom de l'emblème signée Benjamin Rabier qu'on trouvait sur les camions de ravitaillement en viande pendant la Première Guerre mondiale." width="625" height="482" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">9.</span> Autrefois, <a href="http://www.lemonde.fr/vous/article/2012/11/14/nutella-les-ingredients-d-une-success-story_1789604_3238.html">Nutella</a> s’appelait Supercrema, et il était commercialisé en France sous le nom La Tartinoise. En 1964, la marque est rebaptisée Nutella, mot composé de l’anglais <i>nut</i> (noisette) et du suffixe italien <i>-ella</i>.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane02/sub-buzz-11107-1475161999-1.png?resize=625:297" alt="Autrefois, Nutella s'appelait Supercrema, et il était commercialisé en France sous le nom La Tartinoise. En 1964, la marque est rebaptisée Nutella, mot composé de l'anglais nut (noisette) et du suffixe italien -ella." width="625" height="297" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">10.</span> <a href="https://www.haribo.com/frFR/contact/faq.html">Haribo</a> est composé des deux premières lettres du nom, du prénom et de la ville du créateur de la marque: Hans Riegel de Bonn.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane03/sub-buzz-22255-1475162051-10.jpg?resize=625:191" alt="Haribo est composé des deux premières lettres du nom, du prénom et de la ville du créateur de la marque: Hans Riegel de Bonn." width="625" height="191" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">11.</span> Le nom de la marque <a href="http://iseremag.fr/webzine/marsavril-2016/aoste-ndeg1-du-jambon-cru-en-france">Aoste</a>, qui commercialise du jambon, fait référence à la ville d’Aoste en Isère, et non au val d’Aoste en Italie.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane02/sub-buzz-11073-1475162108-2.png" alt="Le nom de la marque Aoste, qui commercialise du jambon, fait référence à la ville d'Aoste en Isère, et non au val d'Aoste en Italie." width="625" height="360" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">12.</span> <a href="http://www.asics.com/fr/fr-fr/history">Asics</a> est l’acronyme de la citation latine <i>Anima sana in corpore sano</i> («un esprit sain dans un corps sain»).</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane01/sub-buzz-31797-1475162168-10.png?resize=625:367" alt="Asics est l'acronyme de la citation latine Anima sana in corpore sano («un esprit sain dans un corps sain»)." width="625" height="367" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">13.</span> Le nom de <a href="https://fr.wikipedia.org/wiki/Wikip%C3%A9dia#Historique">Wikipédia</a> est composé du mot hawaïen <i>wiki</i>, qui signifie «rapide», et de <i>-pédia</i>, dérivé du grec <i>paideia</i> qui signifie «instruction».</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane01/sub-buzz-32361-1475162255-1.png?resize=625:588" alt="Le nom de Wikipédia est composé du mot hawaïen wiki, qui signifie «rapide», et de -pédia, dérivé du grec paideia qui signifie «instruction»." width="625" height="588" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">14.</span> <a href="http://www.lefigaro.fr/societes/2009/08/06/04015-20090806ARTFIG00278-pourquoi-auchan-s-appelle-auchan-.php">Auchan</a> fait référence à Hauts-Champs, le quartier de Roubaix où se trouvait le tout premier magasin de l’entreprise.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane03/sub-buzz-22830-1475162333-1.png?resize=625:309" alt="Auchan fait référence à Hauts-Champs, le quartier de Roubaix où se trouvait le tout premier magasin de l'entreprise." width="625" height="309" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">15.</span> <a href="http://www.dassault.fr/contenu.php?docid=2306">Dassault</a> rend hommage à un nom de code de la Résistance, «char d’assaut», qui était utilisé par le frère du fondateur de l’entreprise pendant la Seconde Guerre mondiale.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane02/sub-buzz-11744-1475162378-1.jpg?resize=625:277" alt="Dassault rend hommage à un nom de code de la Résistance, «char d'assaut», qui était utilisé par le frère du fondateur de l'entreprise pendant la Seconde Guerre mondiale." width="625" height="277" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">16.</span> Le nom <a href="http://www.ikea.com/ms/fr_CH/about_ikea/the_ikea_way/history/1940_1950.html">IKEA</a> est composé des initiales du fondateur Ingvar Kamprad et de la première lettre d’Elmtaryd et de Agunnaryd, respectivement la ferme et le village de son enfance.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane02/sub-buzz-11656-1475162424-2.png?resize=625:225" alt="Le nom IKEA est composé des initiales du fondateur Ingvar Kamprad et de la première lettre d’Elmtaryd et de Agunnaryd, respectivement la ferme et le village de son enfance." width="625" height="225" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">17.</span> <a href="http://www.lefigaro.fr/lefigaromagazine/2009/08/14/01006-20090814ARTFIG00577-il-etait-une-fois-l-oreal-.php">L’Oréal</a>, originellement orthographié L’Auréale, s’inspire du nom d’une coiffure à la mode au début du XXe siècle qui formait une sorte d’auréole avec de larges ondulations.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane01/sub-buzz-32402-1475162484-4.png?resize=625:278" alt="L'Oréal, originellement orthographié L'Auréale, s'inspire du nom d'une coiffure à la mode au début du XXe siècle qui formait une sorte d'auréole avec de larges ondulations." width="625" height="278" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">18.</span> <a href="http://www.lefigaro.fr/societes/2009/08/25/04015-20090825ARTFIG00245-pourquoi-3-suisses-s-appelle-3-suisses-.php">3 Suisses</a> est le nom du carrefour sur lequel donnaient les fenêtres de l’une des premières usines de l’entreprise, non loin de Mouvaux dans le Nord.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane01/sub-buzz-32462-1475162528-1.jpg?resize=625:238" alt="3 Suisses est le nom du carrefour sur lequel donnaient les fenêtres de l'une des premières usines de l'entreprise, non loin de Mouvaux dans le Nord." width="625" height="238" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">19.</span> <a href="https://web.archive.org/web/20090326033602/http://www.adobe.com/aboutadobe/pressroom/pdfs/fastfacts.pdf">Adobe</a> est le nom d’un ruisseau qui coulait derrière la maison de John Warnock, l’un des deux fondateurs de l’entreprise.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane01/sub-buzz-32363-1475162610-2.png?resize=625:248" alt="Adobe est le nom d'un ruisseau qui coulait derrière la maison de John Warnock, l'un des deux fondateurs de l'entreprise." width="625" height="248" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">20.</span> Adolf Dassler est le créateur d’<a href="http://www.markenlexikon.com/produkte_a.html">Adidas</a>. Le nom de la marque associe son surnom (Adi) et les trois premières lettres de son nom de famille (Das).</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/4/asset/buzzfeed-prod-fastlane01/sub-buzz-30070-1475137471-1.png" alt="Adolf Dassler est le créateur d'Adidas. Le nom de la marque associe son surnom (Adi) et les trois premières lettres de son nom de famille (Das)." width="625" height="428" />

</div>
<div class="sub_buzz_content"></div>
<div class="sub_buzz_content"></div>
<div class="sub_buzz_content"></div>
<p class="sub_buzz_content">21. Danone est le surnom en catalan de Daniel, le fils du fondateur de l’entreprise, auquel est ajouté un <i>e</i>final.</p>

</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane01/sub-buzz-32397-1475162681-3.png?resize=625:457" alt="Danone est le surnom en catalan de Daniel, le fils du fondateur de l'entreprise, auquel est ajouté un e final." width="625" height="457" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">22.</span> <a href="http://deco.plurielles.fr/fiche-pratique/petite-histoire-de-marque-castorama-4112511-402.html">Castorama</a> s’appelle ainsi en référence au castor, animal réputé bâtisseur, auquel est ajouté le suffixe <i>-orama,</i> qui signifie «vision» en grec.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane03/sub-buzz-22900-1475162728-10.jpg" alt="Castorama s'appelle ainsi en référence au castor, animal réputé bâtisseur, auquel est ajouté le suffixe -orama, qui signifie «vision» en grec." width="625" height="352" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
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<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">23.</span> <a href="http://www.capital.fr/enquetes/strategie/volvo-dur-d-etre-un-petit-parmi-les-grands-constructeurs-automobiles-1040291">Volvo</a> signifie «je roule» en latin. Tout simplement.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/5/asset/buzzfeed-prod-fastlane02/sub-buzz-10428-1475140521-14.jpg?resize=625:625" alt="Volvo signifie «je roule» en latin. Tout simplement." width="625" height="625" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">24.</span> <a href="https://www.lulechampdespossibles.fr/lu/detente/toute-l-histoire-de-lu">LU</a> sont les initiales de Lefèvre et Utile, les noms de famille des deux créateurs de la marque.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane02/sub-buzz-11648-1475162813-5.jpg" alt="LU sont les initiales de Lefèvre et Utile, les noms de famille des deux créateurs de la marque." width="625" height="332" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">25.</span> <a href="http://www.lefigaro.fr/societes/2009/08/21/04015-20090821ARTFIG00198-pourquoi-nivea-s-appelle-nivea-.php">Nivea</a> est un mot latin qui signifie «neigeux», «blanc comme neige», pour évoquer les vertus de sa crème destinée à l’origine à conserver une peau claire, selon les canons de beauté de l’époque.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane01/sub-buzz-32410-1475162843-11.png" alt="Nivea est un mot latin qui signifie «neigeux», «blanc comme neige», pour évoquer les vertus de sa crème destinée à l'origine à conserver une peau claire, selon les canons de beauté de l'époque." width="625" height="353" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"><span class="buzz_superlist_number_inline">26.</span> <a href="http://www.plurielles.fr/recettes-cuisine/actus/la-saga-kinder-une-histoire-pleine-de-surprises-6924127-402.html">Kinder</a> veut dire «enfants» en allemand.</div>
</div>
<div class="solid">
<div class="sub_buzz_content">
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane01/sub-buzz-32472-1475162902-1.png?resize=625:294" alt="Kinder veut dire «enfants» en allemand." width="625" height="294" />

</div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution"></div>
<div class="sub_buzz_source_via buzz_attribution">

<span class="buzz_superlist_number_inline">27.</span> <a href="http://www.groupe-fnac.com/index.php/histoire-2/">Fnac</a> est l’acronyme de «Fédération nationale d’achat des cadres».
<div class="share-box bf_dom" data-bfa="@l:Subbuz-Share;"></div>
<img class="bf_dom image not-graphic-image js-image js-not-graphic " src="https://img.buzzfeed.com/buzzfeed-static/static/2016-09/29/11/asset/buzzfeed-prod-fastlane02/sub-buzz-11744-1475162765-3.jpg" alt="Fnac est l'acronyme de «Fédération nationale d'achat des cadres»." width="625" height="489" />

</div>
</div>
<div id="superlist_4365935_9707529" class="buzz_superlist_item buzz-superlist-item buzz_superlist_item_image buzz-superlist-item-image buzz_superlist_item_wide image_hit "> Source : https://www.buzzfeed.com/bullo/voici-enfin-lorigine-des-noms-des-marques-que-vous-connaisse</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13558</wp:post_id>
		<wp:post_date><![CDATA[2016-10-21 01:54:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-10-20 23:54:25]]></wp:post_date_gmt>
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		<wp:comment>
			<wp:comment_id>296464</wp:comment_id>
			<wp:comment_author><![CDATA[David]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[david.jeaubain@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-21 18:42:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-21 16:42:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tu aurais pu mettre le bon logo pour casto…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>296541</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.216.192.241]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-23 22:14:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-23 20:14:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je me demande ce que signifie Netflix.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>296567</wp:comment_id>
			<wp:comment_author><![CDATA[Julien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[julien_gaudin@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.194.72.39]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-24 14:34:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-24 12:34:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Netflix c'est une combinaison des termes NET (du mot internet) et FLICKS (abrégé ici en flix) : de l'argot qui se traduit par cinoche.
Source (en anglais) : http://www.rewindandcapture.com/why-is-it-called-netflix/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Citroën met les choses à plat</title>
		<link>http://yannickbourenane.com/preprod/2016/10/27/citroen-met-choses-a-plat/</link>
		<pubDate>Thu, 27 Oct 2016 09:42:23 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13570</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_citroen_2016.jpg"><img class="alignnone wp-image-13574" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_citroen_2016-300x134.jpg" alt="comparatifs_citroen_2016" width="465" height="208" /></a>

André Citroën lance sa marque automobile en 1919, et y transpose le logo de son entreprise de production d’engrenages : deux chevrons superposés.
De refonte en redesign, ces chevrons sont le symbole inaliénable de la marque, ce qui n’empêche leur régulière mise à jour.<!--more-->

Citroën lance cette semaine une nouvelle campagne, « Inspired by you », et dévoile son nouveau logo, dans la tendance flat-design du moment. Le dernier changement de logo de la marque date de 2009, date qui coïncide avec la dernière campagne publicitaire de la marque : la publicité est-elle pourtant le bon prétexte à une refonte d’identité visuelle ?

Citroën abandonne la couleur et le volume au profit d’un logo monochrome en 2D, plus adaptable aux supports digitaux sur lesquels la marque prend aujourd’hui la parole ; mais perd en impact en se parant d’un gris peu identifiable et en abandonnant le rouge différenciant de la marque.

Agence : Les Gaulois]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13570</wp:post_id>
		<wp:post_date><![CDATA[2016-10-27 11:42:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-10-27 09:42:23]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<wp:comment>
			<wp:comment_id>296671</wp:comment_id>
			<wp:comment_author><![CDATA[Florent Lucas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florent-lucas@laposte.net]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.115.110.97]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-27 12:53:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-27 10:53:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une nouvelle preuve s'il en fallait que suivre les modes n'est pas toujours souhaitable. Fade, sans saveur et plus grave, ne véhiculant messages... voilà le bilan de cette évolution.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>296687</wp:comment_id>
			<wp:comment_author><![CDATA[Loco]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Loco@loco.gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.14.196.57]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-27 20:25:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-27 18:25:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est ce qui se passe quand les agences de pub font du Branding, ça suit un effet de mode mais ça ne tient pas dans la durée]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>296694</wp:comment_id>
			<wp:comment_author><![CDATA[Styven]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Ecrire@styven.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://Styven.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[172.56.31.199]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-28 03:18:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-28 01:18:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Quelle horreur. Un vrai gachi !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>296702</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.215.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-28 10:57:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-28 08:57:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'effet chromé est effectivement devenu super ringard. Mais pourquoi avoir enlevé la couleur identitaire de la marque ?
La transposition en flat design est moyennement convaincante... Rien à voir avec le travail fait par MINI qui a, au contraire, gagné en force en perdant son relief.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>296705</wp:comment_id>
			<wp:comment_author><![CDATA[yves tonye]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kreon.dsc@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.244.242.32]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-28 12:37:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-28 10:37:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[mais qu'est ce qu'il leur est passé par la tête ? Aucune identité ce logo ! mode et tendances, à suivre avec prudence !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Kodak : retour vers le futur</title>
		<link>http://yannickbourenane.com/preprod/2016/10/31/kodak-retour-vers-futur/</link>
		<pubDate>Mon, 31 Oct 2016 00:00:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13595</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_kodak_2016.jpg"><img class="alignnone wp-image-13596" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_kodak_2016-300x134.jpg" alt="comparatifs_kodak_2016" width="412" height="184" /></a>

Fondé en 1888, Kodak a démocratisé la technique photographique, d’un point de vue technique et pratique, jusqu’à ce que la marque rate le virage du numérique, et ne se remette sur pied qu’après avoir déclaré faillite.<!--more-->

La marque réaffirme avec son logo son ancrage dans un passé innovant et progressiste, et en profite pour décliner ses codes dans une charte graphique bien plus cohérente, et appliquée sur tous les supports de la marque.

Kodak annonce vouloir mettre ce logo « au cœur de la structure organique de la reconstruction de l’entreprise », et prouve ainsi sa volonté de s’affirmer à nouveau comme une marque solide et de confiance, cohérente dans sa vision et ses enjeux.

En ramenant le jaune, absent du dernier logo, Kodak renoue avec la couleur emblématique de la marque, et avec la complémentarité Jaune-Rouge qui fait toute la force de son identité visuelle héréditaire, présente sur tous les packagings depuis la création de la marque.

Le K, allitération symbolique de la marque, regagne toute sa force dans cette réinterprétation du logo de 1986, et le choix du haut-de-casse et de la verticale agréée visibilité et force au logo repensé.

On ne peut donc qu’applaudir la justesse avec laquelle Kodak se ré-ancre dans une nostalgie modernisée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-ID-visuelle-2.jpeg"><img class="alignnone size-medium wp-image-13597" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-ID-visuelle-2-300x155.jpeg" alt="kodak-id-visuelle-2" width="300" height="155" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-ID-visuelle-3.jpeg"><img class="alignnone wp-image-13598" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-ID-visuelle-3-270x300.jpeg" alt="kodak-id-visuelle-3" width="178" height="198" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-ID-visuelle-4.jpeg"><img class="alignnone wp-image-13599" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-ID-visuelle-4-300x155.jpeg" alt="kodak-id-visuelle-4" width="252" height="130" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-ID-visuelle-5.jpeg"><img class="alignnone wp-image-13600" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-ID-visuelle-5-300x272.jpeg" alt="kodak-id-visuelle-5" width="227" height="206" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-ID-visuelle.jpeg"><img class="alignnone wp-image-13602" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-ID-visuelle-300x200.jpeg" alt="kodak-id-visuelle" width="258" height="172" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-Yellow.jpeg"><img class="alignnone wp-image-13603" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-Yellow-300x286.jpeg" alt="kodak-yellow" width="158" height="151" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-ID-visuelle-6.jpeg"><img class="alignnone wp-image-13601" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Kodak-ID-visuelle-6-300x138.jpeg" alt="kodak-id-visuelle-6" width="463" height="213" /></a>

&nbsp;

Agence : Work Order]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13595</wp:post_id>
		<wp:post_date><![CDATA[2016-10-31 01:00:27]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510487522;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1063;}i:1;a:1:{s:2:"id";i:1065;}i:2;a:1:{s:2:"id";i:1050;}}}}]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>296777</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.215.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-31 09:11:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-31 08:11:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En voilà une idée qu'elle est bonne... Cette marque n'avait plus d'image et hop elle redevient légitime !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:2:{s:4:"time";d:1477901485.99672603607177734375;s:5:"event";s:9:"check-ham";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>296893</wp:comment_id>
			<wp:comment_author><![CDATA[zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fiefjiggtrgt@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-04 21:37:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-04 20:37:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[TROP content de retrouver les années 1980 et 1990. Je pensais que cette marque était morte. TRÈS BON CHOIX!!!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Fortune engraisse son logo</title>
		<link>http://yannickbourenane.com/preprod/2016/11/03/fortune-engraisse-logo/</link>
		<pubDate>Thu, 03 Nov 2016 00:00:45 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13605</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_fortune_2016.jpg"><img class="alignnone wp-image-13606" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/Comparatifs_fortune_2016-300x134.jpg" alt="comparatifs_fortune_2016" width="376" height="168" /></a>

Fortune change de logo pour la dixième fois en 86 ans d’existence. Le magazine, créé à la suite du crash de Wall Street en 1929, porte un regard chirurgical sur les enjeux économiques de son époque.<!--more-->

Le magazine repense son logo au cœur de la refonte complète de son identité, et s’appuie sur des variations passées du logo pour justifier l’abandon du Serif, et pour s’ancrer dans l’héritage moderniste de la publication.

La marque ne s’encombre plus d’un serif et mise sur une typographie rigide et écrasante, pour affirmer son entrée dans une époque plus rapide et plus connectée ; et la typographie écrasante, en gras, tranche radicalement avec la finesse et le sens du détail du logo précédent. Le passage du rouge au noir annonce les mutations que le magazine perçoit dans le monde du business, et qu’il décide d’exprimer dans ses pages.

Réalisé en interne]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13605</wp:post_id>
		<wp:post_date><![CDATA[2016-11-03 01:00:45]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>Listasafn Reykjavikur : casse-tête islandais</title>
		<link>http://yannickbourenane.com/preprod/2016/11/02/listasafn-reykjavikur-casse-tete-islandais/</link>
		<pubDate>Wed, 02 Nov 2016 00:00:47 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13610</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_RAM_2016.jpg"><img class="alignnone  wp-image-13612" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_RAM_2016-300x134.jpg" alt="comparatifs_ram_2016" width="363" height="162" /></a>

Listasafn Reykjavikur est le musée d’art le plus important d’Islande, qui s’expose en trois locations distinctes. L’institution tente de rendre cette ubiquité plus fluide en se rebrandant, mais brouille finalement encore plus les pistes.<!--more-->

Le musée essaie de clarifier auprès de son public la généalogie commune des trois lieux. Dans ce logo pensé en trois dimensions, chaque face du triangle annonce l’une des trois locations, reliées dans un tout par la face supérieure du triangle.

Le logo s’érige comme un monolithe triangulaire, sculptural et simple a priori, mais compliqué par la pluralité de sa lecture, et par les déclinaisons proposées.

On retrouve d’ailleurs ce paradoxe dans la graphie même : si la typographie Suisse est d’une simplicité détonante, à la limite du déni de style, le texte s’enchevêtre dans les bordures fines, et mélange l’anglais à l’islandais. Le gradient du fond semble en perpétuelle transformation, lui aussi en mouvement aléatoire : tous ces signes sont individuellement forts, mais une fois liés, s’emmêlent dans une lecture chargée et opaque, qui interroge par sa surcharge l’esprit d’analyse du visiteur.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-Brochures.jpg"><img class="alignnone  wp-image-13614" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-Brochures-300x223.jpg" alt="ram-brochures" width="247" height="184" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-facade.jpg"><img class="alignnone  wp-image-13615" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-facade-300x200.jpg" alt="ram-facade" width="245" height="163" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-Guiedline-Pages.jpg"><img class="alignnone  wp-image-13616" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-Guiedline-Pages-300x188.jpg" alt="ram-guiedline-pages" width="246" height="154" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-merchandising.jpg"><img class="alignnone  wp-image-13618" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-merchandising-300x188.jpg" alt="ram-merchandising" width="244" height="153" /></a>

[video width="1000" height="564" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-logo-animation.mp4"][/video]

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-patterns-1.jpg"><img class="alignnone  wp-image-13619" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-patterns-1-300x200.jpg" alt="ram-patterns-1" width="213" height="142" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-patterns-2.jpg"><img class="alignnone  wp-image-13620" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-patterns-2-300x188.jpg" alt="ram-patterns-2" width="225" height="141" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-Stationary.jpg"><img class="alignnone  wp-image-13621" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-Stationary-300x206.jpg" alt="ram-stationary" width="229" height="157" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-website.jpg"><img class="alignnone  wp-image-13622" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-website-300x174.jpg" alt="ram-website" width="255" height="148" /></a>

Agence : Karlssonwilker]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13610</wp:post_id>
		<wp:post_date><![CDATA[2016-11-02 01:00:47]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:meta_value><![CDATA[13612]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wpas_done_all]]></wp:meta_key>
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			<wp:meta_key><![CDATA[enclosure]]></wp:meta_key>
			<wp:meta_value><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/RAM-logo-animation.mp4
8510659
video/mp4
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	<item>
		<title>Burger King fais moi peur !</title>
		<link>http://yannickbourenane.com/preprod/2016/10/29/burger-king-fais-moi-peur/</link>
		<pubDate>Sat, 29 Oct 2016 16:11:03 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13625</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-13626" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/burger-king-mcdonalds_2.jpg" alt="burger-king-mcdonalds_2" width="2400" height="1800" />A l'occasion de la fête populaire Halloween, l'entreprise américaine de fast food Burger King s'est déguisée en son principal concurrent Mac Donald's, devenant ainsi un motif d'effroi. Joli coup de pub associé à un bénéfice produit : rassurez-vous, vous êtes bien chez Burger King, les viandes sont toujours cuites au grill ! Même pas peur.
<img class="aligncenter size-full wp-image-13627" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/14718740_1666096373720897_7519289993072485850_n.jpg" alt="14718740_1666096373720897_7519289993072485850_n" width="960" height="960" /><!--more-->

<img class="aligncenter size-full wp-image-13628" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/burger-king-mcdonalds_1.jpg" alt="burger-king-mcdonalds_1" width="2400" height="1800" /> <img class="aligncenter size-full wp-image-13629" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/10/burger-king-mcdonalds_4.jpg" alt="burger-king-mcdonalds_4" width="2400" height="1800" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13625</wp:post_id>
		<wp:post_date><![CDATA[2016-10-29 18:11:03]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-10-29 16:11:03]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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			<wp:comment_id>296778</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.215.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-10-31 09:12:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-10-31 08:12:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est juste génial !]]></wp:comment_content>
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	</item>
	<item>
		<title>Action Contre la Faim s’offre une identité globale</title>
		<link>http://yannickbourenane.com/preprod/2016/11/07/actioncontrelafaim/</link>
		<pubDate>Mon, 07 Nov 2016 00:01:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13632</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Action-Contre-La-Faim_2016.jpg"><img class="wp-image-13633 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Action-Contre-La-Faim_2016-300x134.jpg" alt="comparatifs_action-contre-la-faim_2016" width="381" height="170" /></a>

Depuis 1979, l’organisation humanitaire Action Contre la Faim lutte pour sauver les vies des enfants en malnutrition, et pour offrir un accès à l’eau potable et à la nourriture aux populations défavorisées. Présente dans 45 pays, son identité était jusqu’à présent dispersée par les traductions et adaptations locales de son logo.<!--more-->

Dans un effort de cohérence globale et d’architecture de marque, l’organisation présente aujourd’hui un nouveau logo, décliné dans chaque langue. L’ONG propose désormais une ligne narrative bien plus mémorable en exposant clairement ses buts, et affirme ses convictions dans sa nouvelle identité visuelle globale.

Le symbole désormais uniformisé représente les deux principales missions de l’organisation : la distribution de nourriture et la facilitation de l’accès à l’eau, pour clarifier, dès le premier regard, sa légitimité, et asseoir sa reconnaissance universelle. Il s’intègre facilement dans certaines applications typologiques utilisées par Action Contre la Faim, et réussit même à être identifiable immédiatement par quiconque ne pourrait pas lire le nom de l’organisation.

L’ONG réussit donc le pari d’unir enfin toutes ses branches autour d’un même symbole et de dire clairement son cœur d’activité, sans trahir son histoire.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_1.jpg"><img class="alignnone wp-image-13634" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_1-214x300.jpg" alt="acf_1" width="165" height="231" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_2.jpg"><img class="alignnone wp-image-13635" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_2-300x222.jpg" alt="acf_2" width="215" height="159" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_3.jpg"><img class="alignnone wp-image-13636" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_3-300x111.jpg" alt="acf_3" width="372" height="137" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_6.jpg"><img class="alignnone wp-image-13639" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_6-300x200.jpg" alt="acf_6" width="194" height="129" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_7.jpg"><img class="alignnone wp-image-13640" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_7-300x213.jpg" alt="acf_7" width="179" height="127" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_5.jpg"><img class="alignnone  wp-image-13638" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_5-300x134.jpg" alt="acf_5" width="401" height="179" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_4.jpg"><img class="alignnone wp-image-13637" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_4-280x300.jpg" alt="acf_4" width="213" height="228" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_10.jpg"><img class="alignnone wp-image-13643" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_10-218x300.jpg" alt="acf_10" width="180" height="248" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_11.jpg"><img class="alignnone  wp-image-13644" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_11-218x300.jpg" alt="acf_11" width="201" height="277" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_8.jpg"><img class="alignnone  wp-image-13641" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_8-209x300.jpg" alt="acf_8" width="184" height="264" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_9.jpg"><img class="alignnone size-medium wp-image-13642" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ACF_9-300x218.jpg" alt="acf_9" width="300" height="218" /></a>

Agence : johnson banks]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13632</wp:post_id>
		<wp:post_date><![CDATA[2016-11-07 01:01:12]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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	<item>
		<title>C’est vendredi, design produit !</title>
		<link>http://yannickbourenane.com/preprod/2016/11/04/cest-vendredi-design-produit/</link>
		<pubDate>Fri, 04 Nov 2016 00:00:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13649</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/01.Header.jpg"><img class="alignnone  wp-image-13652" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/01.Header-300x200.jpg" alt="01-header" width="378" height="252" /></a>

Cette semaine, pour apaiser les esprits échauffés par la dernière ligne droite de l’élection présidentielle américaine, Starbucks a proposé à ses clients un gobelet vert en édition limitée, qui avait pour mission de rappeler l’importance de l’unité.<!--more-->

Designé par l’artiste Shogo Ota d’une ligne continue, le gobelet est illustré une foule soudée et souriante, qui représente « les connections que Starbucks entretient avec une communauté de partenaires et de clients », selon le CEO de la marque Howard Schultz.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Starbucks_Green_Cup_1.jpg"><img class="size-medium wp-image-13661 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Starbucks_Green_Cup_1-300x200.jpg" alt="starbucks_green_cup_1" width="300" height="200" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/starbucks-green-cup.gif"><img class="size-medium wp-image-13662 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/starbucks-green-cup-300x169.gif" alt="starbucks-green-cup" width="300" height="169" /></a>

Les réactions du web ont été très partagées, essentiellement entre les déçus qui attendaient le traditionnel gobelet de Noël et les clients mécontents de l’intervention politique de la marque.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-03-à-19.39.46.png"><img class="wp-image-13650 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-03-à-19.39.46-300x50.png" alt="capture-decran-2016-11-03-a-19-39-46" width="408" height="68" /></a>

« Allez vous faire voir. Mon café ne devrait PAS être (est n’est PAS) un lavage de cerveau politique. J’abandonne @Starbucks de ce pas. »

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-03-à-19.41.40.png"><img class="wp-image-13651 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-03-à-19.41.40-300x93.png" alt="capture-decran-2016-11-03-a-19-41-40" width="381" height="118" /></a>

« @Starbucks C’est moche. Je veux des flocons de neige ! »

Ce n’est pas la première fois que Starbucks se heurte à une réception difficile de ses gobelets en édition limitée :

En 2015, la marque avait choisi, pour la période des fêtes, d’abandonner ses traditionnels motifs festifs pour un gobelet d’un rouge uni, arborant seulement le logo de la marque. Starbucks avait alors argué d’une volonté de purifier le design de l’objet, pour ne pas réduire la période des fêtes à un Noël influencé par les traditions chrétiennes. Très vite, le public s’est offusqué de l’abandon par la marque de son storytelling habituel, qui marque dans les esprits américains le début symbolique de la période des fêtes.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/starbucks_red_cup.jpg"><img class="size-medium wp-image-13653 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/starbucks_red_cup-300x251.jpg" alt="starbucks_red_cup" width="300" height="251" /></a>

Quelques mois plus tôt, la marque avait voulu engager ses clients dans le débat racial, en proposant des tasses marquées « Race Together ». Si la prise de parti de la marque avait auparavant été bien accueillie sur des sujets pourtant aussi épineux que le second amendement ou les droits des homosexuels, la réduction de ce sujet particulier à un hashtag sur une tasse de café n’a pas fait l’unanimité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/starbucks-race-together-hed-2015.jpg"><img class="size-medium wp-image-13654 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/starbucks-race-together-hed-2015-300x169.jpg" alt="starbucks-race-together-hed-2015" width="300" height="169" /></a>

Pour consoler les déçus, voici tout de même un florilège des goblets de Noël de Starbucks ces dernières années :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Starbucks-2009.jpg"><img class="size-medium wp-image-13656 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Starbucks-2009-300x169.jpg" alt="starbucks-2009" width="300" height="169" /></a>
<p style="text-align: center">2009</p>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Starbucks-2011.jpg"><img class="size-medium wp-image-13657 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Starbucks-2011-300x190.jpg" alt="starbucks-2011" width="300" height="190" /></a>
<p style="text-align: center">2011</p>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Starbucks-2012.jpeg"><img class="alignnone size-medium wp-image-13658 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Starbucks-2012-300x225.jpeg" alt="starbucks-2012" width="300" height="225" /></a>
<p style="text-align: center">2012</p>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Starbucks-2013.jpg"><img class="size-medium wp-image-13659 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Starbucks-2013-300x190.jpg" alt="starbucks-2013" width="300" height="190" /></a>
<p style="text-align: center">2013</p>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Starbucks-2014.jpg"><img class="size-medium wp-image-13660 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Starbucks-2014-300x169.jpg" alt="starbucks-2014" width="300" height="169" /></a>
<p style="text-align: center">2014</p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13649</wp:post_id>
		<wp:post_date><![CDATA[2016-11-04 01:00:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-11-04 00:00:55]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[cest-vendredi-design-produit]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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		<title>Book Depository tourne la page</title>
		<link>http://yannickbourenane.com/preprod/2016/11/08/book-depository-tourne-page/</link>
		<pubDate>Tue, 08 Nov 2016 00:00:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13667</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Book-Depository_2016.jpg"><img class="size-medium wp-image-13668 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Book-Depository_2016-300x134.jpg" alt="comparatifs_book-depository_2016" width="300" height="134" /></a>

The Book Depository, libraire online créé en 2004 et racheté par Amazon, distribue des livres dans 160 pays. Ce n’est pourtant pas ce que disait son logo, et la marque réinvente son identité pour recentrer son discours.

<!--more-->

Le retailer repense complétement son identité et se réinvente en exprimant désormais bien plus clairement son cœur de métier : il se renomme en abandonnant le « the » qui précédait son nom, et, principalement, redessine complètement son logo.

Adieu, têtards se mordant la queue – ou sont-ce des guillemets anglais ? Il était largement temps pour la marque de montrer ce que dit déjà son nom. En choisissant de représenter un livre, la marque s’éloigne de la confusion que pouvait causer son précédant logo. La typographie est désormais plus ronde, et le nom de la marque peut désormais vivre sur deux lignes – comme si on lisait un livre, finalement.

Agence inconnue]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13667</wp:post_id>
		<wp:post_date><![CDATA[2016-11-08 01:00:39]]></wp:post_date>
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		<title>Le Brooklyn Symphony Orchestra fait un couac</title>
		<link>http://yannickbourenane.com/preprod/2016/11/09/brooklyn-symphony-orchestra-couac/</link>
		<pubDate>Wed, 09 Nov 2016 00:00:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13671</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Brookly-Symphonic-Orchestra_2016.jpg"><img class="size-medium wp-image-13672 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Brookly-Symphonic-Orchestra_2016-300x134.jpg" alt="comparatifs_brookly-symphonic-orchestra_2016" width="300" height="134" /></a>

Le Brooklyn Symphony Orchestra rassemble depuis 1973 les communautés locales autour d’une expérience rafraichissante et accessible de la musique classique. C’est l’harmonie du quartier mythique New Yorkais, de l’amour de la musique et de la communauté locale que la marque essaie de convoyer dans sa nouvelle identité, sans arriver à créer de quelconque unité.<!--more-->

Le logo précédent évoquait sans effort les trois aspects de l’orchestre : le pont de Brooklyn exprimait autant l’identité géographique que le lien de la communauté et la musique était dite par les cordes tendues comme celles d’un violoncelle.

En perdant son texte pour se concentrer sur les initiales, le logo devient maintenant sigle et perd en substance et en sens, devenant obscur pour les non-initiés.

Désormais, chaque lettre est conçue comme l’allégorie d’une des trois identités de l’Orchestre Symphonique de Brooklyn : le B représente Brooklyn, et se veut aussi grandiose et moderne que le plus tendance des quartiers de New York ; le S représente la musique, en évoquant le corps d’un instrument à cordes ; et le O reprend la communauté chère à l’institution. La réécriture est malheureusement trop littérale, et malgré l’effort visiblement fait sur la réinterprétation sémantique de la marque, on ne peut s’empêcher de dissocier complètement les entités les unes des autres, niant ainsi l’unité dont le logo veut pourtant nous convaincre.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/BS0_2.jpg"><img class="alignnone size-medium wp-image-13673" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/BS0_2-300x225.jpg" alt="bs0_2" width="300" height="225" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/BSO_1.jpg"><img class="alignnone size-medium wp-image-13674" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/BSO_1-300x141.jpg" alt="bso_1" width="300" height="141" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/BSO_3.jpg"><img class="alignnone size-medium wp-image-13675" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/BSO_3-300x230.jpg" alt="bso_3" width="300" height="230" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/BSO_4.jpg"><img class="alignnone size-medium wp-image-13676" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/BSO_4-225x300.jpg" alt="bso_4" width="225" height="300" /></a>

Agence : The Partners New York

&nbsp;]]></content:encoded>
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		<title>Flor module son logo a l’infini</title>
		<link>http://yannickbourenane.com/preprod/2016/11/10/flor-module-logo-a-linfini/</link>
		<pubDate>Thu, 10 Nov 2016 00:00:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13678</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Flor_2016.jpg"><img class="size-medium wp-image-13679 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Flor_2016-300x134.jpg" alt="comparatifs_flor_2016" width="300" height="134" /></a>

Flor dessine, construit et vend ses tapis modulables depuis 2003, et propose une très large de gamme de couleurs et de textures. La marque s’exprime depuis longtemps sur son approche durable et responsable de l’environnement, en fabriquant notamment ses tapis dans des usines économes en énergie. La marque abandonne aujourd’hui une identité un peu plate pour un système visuel efficace et tout aussi modulable que ses tapis.<!--more-->

Le nouveau logo de la marque inclus chacune des quatre lettres de son nom dans des carrés égaux, et permet au nom de marque de vivre dans un espace qu’il définit lui même – en rappelant au passage les éléments modulables de son produit principal. En séparant les lettres par des lignes a priori un peu rigide, la marque définit une grille dans laquelle elle peut jouer avec son logo. La marque recréée son propre alphabet, et joue sur les volumes comme elle joue avec les textures de son produit.

Flor peut alors se permettre de moduler son logo a volonté, comme un jeu de rubikskub infini et brandé. La marque va même jusqu’à publier <a href="http://flor-brand-guide.firebellydesign.com/">les guidelines de son identité online</a>, et propose pour chaque support une modulation ludique et lisible de sa nouvelle identité.

Une grande réussite pour cette marque qui arrive à parler de son produit et de ses valeurs dans une seule identité cohérente et facilement déclinable.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_1.gif"><img class="alignnone size-medium wp-image-13680" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_1-300x169.gif" alt="flor_1" width="300" height="169" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_2.png"><img class="alignnone size-medium wp-image-13681" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_2-190x300.png" alt="flor_2" width="190" height="300" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_3.gif"><img class="alignnone size-medium wp-image-13682" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_3-300x169.gif" alt="flor_3" width="300" height="169" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_4.jpg"><img class="alignnone size-medium wp-image-13683" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_4-300x200.jpg" alt="flor_4" width="300" height="200" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_5.jpg"><img class="alignnone size-medium wp-image-13684" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_5-300x200.jpg" alt="flor_5" width="300" height="200" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_6.jpg"><img class="alignnone size-medium wp-image-13685" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_6-300x300.jpg" alt="flor_6" width="300" height="300" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_7.jpg"><img class="alignnone size-medium wp-image-13686" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_7-300x200.jpg" alt="flor_7" width="300" height="200" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_8.jpg"><img class="alignnone size-medium wp-image-13687" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_8-300x200.jpg" alt="flor_8" width="300" height="200" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_9.jpg"><img class="alignnone size-medium wp-image-13688" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Flor_9-300x169.jpg" alt="flor_9" width="300" height="169" /></a>

Agence : Firebelly]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13678</wp:post_id>
		<wp:post_date><![CDATA[2016-11-10 01:00:30]]></wp:post_date>
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	<item>
		<title>Quand le supermarché fait de la banque</title>
		<link>http://yannickbourenane.com/preprod/2016/11/10/supermarche-de-banque/</link>
		<pubDate>Thu, 10 Nov 2016 13:00:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13692</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Carrefour-Banque_2016-2.jpg"><img class="size-full wp-image-13697 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Carrefour-Banque_2016-2.jpg" alt="comparatifs_carrefour-banque_2016" width="827" height="370" /></a>

Carrefour Banque, offre bancaire du groupe français de grande distribution, propose une nouvelle vision de ses activités bancaires. A l’instar de la création des marques de distributeurs, le groupe a choisi de faire disparaître le nom de la marque « Carrefour » du logo, comme s’il était un acteur générique du marché. Par ailleurs, il s’adjoint la mention Assurances et par là même étend son champs de diversification.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13692</wp:post_id>
		<wp:post_date><![CDATA[2016-11-10 14:00:13]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-11-10 13:00:13]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>Le bilan des logos d&#039;octobre</title>
		<link>http://yannickbourenane.com/preprod/2016/11/11/bilan-logos-doctobre/</link>
		<pubDate>Fri, 11 Nov 2016 00:00:58 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13699</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/BILAN-OCTOBRE-2016.jpg"><img class="alignnone size-full wp-image-13700" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/BILAN-OCTOBRE-2016.jpg" alt="bilan-octobre-2016" width="547" height="760" /></a> Bilan des logos dévoilés au mois d'Octobre et diffusés sur <a href="http://yannickbourenane.com/preprod/">le blog de l’actualité des identités visuelles</a>, Logonews.
Au programme : La Cinémathèque, Snap Inc., la ville de Romans, Jo&amp;Joe, Sigfox, Crédit Municipal de Paris, Wonderbox, GRT Gaz, Activia, Interbrand, Fondation Abbé Pierre, Institut Mines-Télécom, Citroën et Kodak.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13699</wp:post_id>
		<wp:post_date><![CDATA[2016-11-11 01:00:58]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="banque-assurances"><![CDATA[Banque assurances]]></category>
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	<item>
		<title>La Fnac et Darty : naissance d’un nouveau groupe</title>
		<link>http://yannickbourenane.com/preprod/2016/11/14/fnac-darty-naissance-dun-nouveau-groupe/</link>
		<pubDate>Mon, 14 Nov 2016 00:00:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13703</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/2.-Fnac-Darty-Après.jpg"><img class="size-full wp-image-13739 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/2.-Fnac-Darty-Après.jpg" alt="2-fnac-darty-apres" width="728" height="338" /></a>

La Fnac, leader français de la distribution de produits culturels, a pris le contrôle opérationnel de la chaîne de vente d’électroménager Darty cet été. Les deux enseignes gardent leurs marques propres, mais cohabitent désormais sous l’égide d’un même groupe Fnac-Darty.<!--more-->

Le nouveau logo proposé par le groupe permet de relier efficacement les deux enseignes, en ne niant aucune des deux identités. Le noir commun aux deux marques est décliné comme leur dénominateur commun, et leurs deux couleurs se rejoignent, marquant ainsi visuellement la fusion des deux géants.

Ce nouveau logo, faire-part sobre et sans bavures, affirmant dans une typographie bâton les noms réunis des deux marques, exprime efficacement une union qui s’envisage sérieuse, cohérente et rigoureuse.

&nbsp;

Agence : Seenk]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13703</wp:post_id>
		<wp:post_date><![CDATA[2016-11-14 01:00:25]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>297099</wp:comment_id>
			<wp:comment_author><![CDATA[Knightoflogos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pierre@210x297.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.223.143]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-14 08:45:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-14 07:45:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[NO LOGO]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>297147</wp:comment_id>
			<wp:comment_author><![CDATA[zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fiefjiggtrgt@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-16 01:19:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-16 00:19:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cool mais... l'approche entre le "T" et le "Y" est quand même dégueu' (et entre le "F" et le "N" puis entre le "A" et le "R" aussi). WTF?!? Au pire il aurait fallu relier le "T" et le "Y". Pas gégène le résultat. Décidément, en France, on ne sait pas vraiment pondre de bons et beaux logos. Les Anglais et Américains restent incontournables.]]></wp:comment_content>
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	<item>
		<title>Camden Market réclame son esprit punk</title>
		<link>http://yannickbourenane.com/preprod/2016/11/15/13706/</link>
		<pubDate>Mon, 14 Nov 2016 23:00:32 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13706</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Camden-Market_2016.jpg"><img class="size-full wp-image-13707 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Camden-Market_2016.jpg" alt="comparatifs_camden-market_2016" width="827" height="370" /></a>

Le Camden Market est un lieu touristique majeur du nord de Londres, qui brasse des populations hétéroclites et s’affirme comme le temple de ralliement des cultures underground. Il présente aujourd’hui une identité visuelle inspirée de la typographie peinte à la main du célèbre « Camden Lock » graffé sur le pont qui enjambe le marché.<!--more-->

Camden invente tout un système d’expression pour que le lieu puisse pleinement dire ses valeurs, grâce à une identité flexible et adaptable qui se réapproprie l’esprit du Market. Sans user directement d’un logo, le Camden Market peut désormais affirmer sur tous ses supports une identité cohérente, en faisant notamment appel à l’artiste David Samuel pour peindre à la main des signes de rue qui réaffirme in situ les éléments forts de l’identité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/2D4A5583_RT2_crop_2860x1838-1700x1093.jpg"><img class="alignnone size-full wp-image-13708" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/2D4A5583_RT2_crop_2860x1838-1700x1093.jpg" alt="2d4a5583_rt2_crop_2860x1838-1700x1093" width="1700" height="1093" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/2D4A5783_RT_2860x1985-1700x1180.jpg"><img class="alignnone size-full wp-image-13709" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/2D4A5783_RT_2860x1985-1700x1180.jpg" alt="2d4a5783_rt_2860x1985-1700x1180" width="1700" height="1180" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/2D4A5811_RT2_2860x2021_v4-1134x801.jpg"><img class="alignnone size-full wp-image-13710" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/2D4A5811_RT2_2860x2021_v4-1134x801.jpg" alt="2d4a5811_rt2_2860x2021_v4-1134x801" width="1134" height="801" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/16.-Mag-1_2860x1609_v2-1134x638.jpg"><img class="alignnone size-full wp-image-13711" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/16.-Mag-1_2860x1609_v2-1134x638.jpg" alt="16-mag-1_2860x1609_v2-1134x638" width="1134" height="638" /></a>

[video width="1134" height="638" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-back-to-black-2.mp4"][/video]

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Camden-enemy-2-1134x801.png"><img class="alignnone size-full wp-image-13713" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Camden-enemy-2-1134x801.png" alt="camden-enemy-2-1134x801" width="1134" height="801" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-bag-3-1134x801.jpg"><img class="alignnone size-full wp-image-13714" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-bag-3-1134x801.jpg" alt="camden-market-bag-3-1134x801" width="1134" height="801" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-digi-3-1134x1134.jpg"><img class="alignnone size-full wp-image-13715" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-digi-3-1134x1134.jpg" alt="camden-market-digi-3-1134x1134" width="1134" height="1134" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-digi-7-1134x801.jpg"><img class="alignnone size-full wp-image-13716" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-digi-7-1134x801.jpg" alt="camden-market-digi-7-1134x801" width="1134" height="801" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-hoardings-2-1700x950.jpg"><img class="alignnone size-full wp-image-13717" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-hoardings-2-1700x950.jpg" alt="camden-market-hoardings-2-1700x950" width="1700" height="950" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-sign-3-1700x1201.jpg"><img class="alignnone size-full wp-image-13718" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-sign-3-1700x1201.jpg" alt="camden-market-sign-3-1700x1201" width="1700" height="1201" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-trader-4-1134x1134.jpg"><img class="alignnone size-full wp-image-13719" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-trader-4-1134x1134.jpg" alt="camden-market-trader-4-1134x1134" width="1134" height="1134" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-type-1-1700x830.png"><img class="alignnone size-full wp-image-13720" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-type-1-1700x830.png" alt="camden-market-type-1-1700x830" width="1700" height="830" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-type-3-1700x1319-1.png"><img class="alignnone size-full wp-image-13721" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-type-3-1700x1319-1.png" alt="camden-market-type-3-1700x1319-1" width="1700" height="1319" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-type-3-1700x1319.png"><img class="alignnone size-full wp-image-13722" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-market-type-3-1700x1319.png" alt="camden-market-type-3-1700x1319" width="1700" height="1319" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/CamdenGuidelines_Collateral-164_RT2_crop_2860x1935-1700x1144.jpg"><img class="alignnone size-full wp-image-13723" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/CamdenGuidelines_Collateral-164_RT2_crop_2860x1935-1700x1144.jpg" alt="camdenguidelines_collateral-164_rt2_crop_2860x1935-1700x1144" width="1700" height="1144" /></a>

Agence : Raged Edge]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13706</wp:post_id>
		<wp:post_date><![CDATA[2016-11-15 00:00:32]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_key><![CDATA[_wpas_done_all]]></wp:meta_key>
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			<wp:meta_key><![CDATA[enclosure]]></wp:meta_key>
			<wp:meta_value><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/camden-back-to-black-2.mp4
313931
video/mp4
]]></wp:meta_value>
		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>297135</wp:comment_id>
			<wp:comment_author><![CDATA[Tomnimbus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas@nimbus-studio.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[159.180.240.250]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-15 17:53:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-15 16:53:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien trop sage pour réclamer un esprit "punk".]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>297219</wp:comment_id>
			<wp:comment_author><![CDATA[Frednetick]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.140.13.123]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-16 11:52:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-16 10:52:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[OMG... Euh mais où est l'esprit de ce quartier déjanté ? 

Totalement à côté de la plaque, cela pourrait être n'importe quoi mais pas Camden Market, sauf à imaginer que le noir suffit à donner un esprit Punk...]]></wp:comment_content>
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	<item>
		<title>Décollage réussi pour Navtech, nouvelle marque d’Airbus</title>
		<link>http://yannickbourenane.com/preprod/2016/11/16/decollage-reussi-navtech-nouvelle-marque-dairbus/</link>
		<pubDate>Wed, 16 Nov 2016 00:00:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13732</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Navblue-logo-e1476981114402.jpg"><img class="alignnone size-full wp-image-13733" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Navblue-logo-e1476981114402.jpg" alt="navblue-logo-e1476981114402" width="760" height="394" /></a>Airbus, groupe industriel aéronautique et spatial ouvre son activité aux opérations de vol et de trafic aérien en rachetant Navtech. Plutôt que d’absorber simplement la compagnie, Airbus en créée une nouvelle marque, Navblue, et lui offre un discours qui la différencie de la course à la performance de la concurrence : Navblue réintroduit l’émotion du vol dans la précision technique.<!--more-->

Dans un désir de réinventer la catégorie de marché entière, la marque construit une identité fluide, en proposant au visiteur une expérience dont il est le centre. En alliant la data et l’expérience, la marque construit un univers impliquant et distinctif, traduit dans la promesse de la marque, « Reach for the Skies ».

Landor, l’agence qui accompagne Navblue dans son discours, pousse la cohérence du discours de marque jusqu’à imaginer le Sky Generator, une application qui permet à chacun de créer son propre ciel ; ou à rappeler dans les détails du site corporate la dimension aspirationnelle de la marque : les portraits d’équipes regardent le ciel, et le scroll-up déloge l’habituel scroll down.

Le lancement est un exemple parfait de cohérence dans le discours de marque, mis au service de l’usager sans perdre en précision.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Navblu-Sky-Generator.jpg"><img class="alignnone size-full wp-image-13734" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Navblu-Sky-Generator.jpg" alt="navblu-sky-generator" width="1200" height="691" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Sky-Generator-e1476981343392.jpg"><img class="alignnone size-full wp-image-13735" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Sky-Generator-e1476981343392.jpg" alt="sky-generator-e1476981343392" width="760" height="434" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Website-e1476981401967.jpg"><img class="alignnone size-full wp-image-13736" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Website-e1476981401967.jpg" alt="website-e1476981401967" width="760" height="479" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-14-à-10.17.20.png"><img class="alignnone size-full wp-image-13737" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-14-à-10.17.20.png" alt="capture-decran-2016-11-14-a-10-17-20" width="642" height="362" /></a>

Agence : Landor]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13732</wp:post_id>
		<wp:post_date><![CDATA[2016-11-16 01:00:24]]></wp:post_date>
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		<wp:post_name><![CDATA[decollage-reussi-navtech-nouvelle-marque-dairbus]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>TacoBell sonne le glas</title>
		<link>http://yannickbourenane.com/preprod/2016/11/17/tacobell-sonne-glas/</link>
		<pubDate>Thu, 17 Nov 2016 00:00:28 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13745</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_TacoBell_2016.jpg"><img class="size-full wp-image-13746 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_TacoBell_2016.jpg" alt="comparatifs_tacobell_2016" width="827" height="370" /></a>

&nbsp;

TacoBell est une chaîne de fast-food Tex-Mex créée en 1962, qui compte 6000 restaurants à travers le territoire américain. A l’occasion de l’ouverture de son flagship à Las Vegas, la marque présente son nouveau logo.<!--more-->

La marque revisite son logo en s’inscrivant dans la tendance du « less is more », simplifiant les formes et les couleurs de l’ancienne version pour s’adapter aux codes du digital et du multimédia.

En abandonnant son esthétique 90’s, le logo délaisse aussi son innocence et sa joyeuse polychromie et insiste sur son interprétation très littérale du nom. Mais, alors que la précédente version du logo laisser deviner le son de cette cloche dans, comme un appel à fréquenter l’enseigne, toute vibration est soustraite de la nouvelle déclinaison, et le symbole est désormais muet.

La nouvelle typographie de l’enseigne se simplifie et perd en originalité, abandonnant une graphie reconnaissable au profit d’une police qui se rapproche d’un helvetica bien plus commun.

Une relecture somme toute un peu décevante et plate du logo.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/taco_bell_03.jpg"><img class="alignnone size-full wp-image-13747" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/taco_bell_03.jpg" alt="taco_bell_03" width="960" height="720" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Taco-Bell_02.jpg"><img class="alignnone size-full wp-image-13748" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Taco-Bell_02.jpg" alt="taco-bell_02" width="960" height="720" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/taco_bell_01.jpg"><img class="alignnone size-full wp-image-13749" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/taco_bell_01.jpg" alt="taco_bell_01" width="1000" height="1000" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13745</wp:post_id>
		<wp:post_date><![CDATA[2016-11-17 01:00:28]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>297339</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.165.8]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-19 21:07:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-19 20:07:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Des couleurs froides... je ne comprends pas.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Canal+ et Canalsat fusionnent et deviennent les Offres Canal</title>
		<link>http://yannickbourenane.com/preprod/2016/11/17/canal-canalsat-fusionnent-deviennent-offres-canal/</link>
		<pubDate>Thu, 17 Nov 2016 13:00:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13751</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/canal-1.jpg"><img class="alignnone size-full wp-image-13757" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/canal-1.jpg" alt="canal" width="982" height="408" /></a>

&nbsp;

Le groupe Canal+, géant du paysage audiovisuel français, s’est construit autour de la chaîne payante éponyme. Il entreprend aujourd’hui une réfection de toute son architecture de marque, et annonce à ses abonnés la fusion de la chaîne Canal+ et de Canalsat, son offre de télévision par satellite. La fusion des deux offres s’exprime notamment dans un nouveau nom, et un nouveau logo.<!--more-->

L’offre télévisuelle globale s’appelle désormais sobrement Canal, et propose une plateforme commune qui regroupe les deux offres et reprend la charte graphique globale du groupe Canal+, afin d’unifier de plus en plus les différents points de contact de la marque.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13751</wp:post_id>
		<wp:post_date><![CDATA[2016-11-17 14:00:53]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-11-17 13:00:53]]></wp:post_date_gmt>
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			<wp:comment_id>297253</wp:comment_id>
			<wp:comment_author><![CDATA[lordoflogos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pierre@210x297.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.223.143]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-17 16:04:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-17 15:04:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qui est l'auteur de  cette merde typographique et graphique !
Certainement pas Etienne Robial - et celui (ou celle) qui a osé faire ça
doit avoir une culture graphique proche de zéro]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>297257</wp:comment_id>
			<wp:comment_author><![CDATA[Tomnimbus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas@nimbus-studio.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[159.180.240.250]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-17 17:23:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-17 16:23:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[j'ai vraiment du mal avec l'absence d'italique de canal. J'ai bien compris le mélange des deux logos (l'ital de Canal+ et l'hybride canalsat), mais ça me laisse perplexe.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>297267</wp:comment_id>
			<wp:comment_author><![CDATA[zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fiefjiggtrgt@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-17 21:51:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-17 20:51:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Purée, y en a + que RAS L'BOL (pour rester poli) de cette foutue Futura hyper archaïque et qui a juste cent mille ans... C'est bon quoi, on n'est plus en 1984 là!!! Bolloré, Ernotte, même combat! On pensait qu'avec ce changement de capitaines l'an passé on bénéficierait ENFIN d'une nouvelle identité pour la chaîne cryptée et les télévisions publiques... hélas il n'en fut rien! C'était oublier qu'il ne s'agit pas de pro de la télé ni de visionnaires. À quand un nouveau 2 avril 1991 au matin quand La Cinq présentait à la surprise générale un nouveau visage... radicalement différent en terme d'identité graphique??? Trop rare de nos jours. Système englué.

Quand à l'italique ou pas... JAMAIS compris l'intérêt capillotracté de feu-Robial de choisir certaines lettres à mettre en italique ou pas dans un mot. AUCUNE logique. Daté et dépassé.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>297268</wp:comment_id>
			<wp:comment_author><![CDATA[zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fiefjiggtrgt@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-17 21:56:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-17 20:56:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Avec le changement de nom de D8 (devenue C8), de D17 (devenue CSTAR) et prochainement d'iTélé (qui deviendra CNEWS), c'était l'occasion de repartir sur une toute nouvelle identité, de marquer le coup avec cette nouvelle ère s'ouvrant pour le groupe... Pour moi, c'est une faute MAJEURE car TOUT fait vieux (ce qui va accélérer le déclin). C'est d'une bouffée d'air à tous les étages dont ce groupe avait besoin. RATAGE TOTAL!!! Honteux.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>297293</wp:comment_id>
			<wp:comment_author><![CDATA[Vince]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-18 17:26:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-18 16:26:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@zigouigoui
Ras le bol des gens qui veulent absolument changer des identités iconiques juste pour dire d'avoir une nouvelle identité. A part affaiblir et/ou aller dans une tendance graphique actuelle, cela ne sert à rien !
De nombreuses marques ont encore aujourd'hui un logo depuis plus de 20 ans et sont pourtant toujours d'actualité.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>297294</wp:comment_id>
			<wp:comment_author><![CDATA[Vince]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-18 17:30:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-18 16:30:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et j'ajouterai également… La véritable erreur dans ce logo est d'avoir utilisé le Canal de CanalSat et non pas le Canal de Canal+. Le L du premier a une logique lorsqu'une suite est accroché au nom pour ne pas créer de déséquilibre.]]></wp:comment_content>
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			<wp:comment_id>297303</wp:comment_id>
			<wp:comment_author><![CDATA[zigouigoui]]></wp:comment_author>
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			<wp:comment_date><![CDATA[2016-11-18 23:34:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-18 22:34:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Vince : merci de respecter l'avis de chacun. Moi je ne critique pas le tien. CHAPITRE CLOS.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>297338</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.165.8]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-19 21:02:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-19 20:02:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouais, ça manque de patate. Quand je lis "offre" je pense à un évènement temporaire pour faire des bonnes affaires, le terme étant surutilisé dans le commerce. "L'Univers Canal" aurait été plus parlant. Arpès... je peux vivre avec :)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>297498</wp:comment_id>
			<wp:comment_author><![CDATA[zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fiefjiggtrgt@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-24 00:20:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-23 23:20:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout à fait d'accord.]]></wp:comment_content>
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			<wp:comment_parent>297338</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>297593</wp:comment_id>
			<wp:comment_author><![CDATA[Vince]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-25 15:39:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-25 14:39:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@zigouigoui 
Je respecte en même ton avis, mais j'ai également le droit de le critiquer.
C'était aussi le moyen de créer une discussion... Un ping-pong quoi]]></wp:comment_content>
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	</item>
	<item>
		<title>C&#039;est vendredi : Les marques peuvent-elles parler politique ?</title>
		<link>http://yannickbourenane.com/preprod/2016/11/18/cest-vendredi-marques-peuvent-parler-politique/</link>
		<pubDate>Fri, 18 Nov 2016 00:00:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13759</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/NB_02.png"><img class="size-full wp-image-13760 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/NB_02.png" alt="nb_02" width="976" height="549" /></a>

L’élection de Donald Trump à la présidence des Etats-Unis le 8 novembre n’a laissé personne de marbre, et les fortes oppositions auxquelles il se heurtait au cours de sa campagne se sont mutées en véritables révoltes dès l’annonce des résultats. Si les opposants au Président-Elu ont fait connaître leur désapprobation en manifestant, quelques marques ont elles aussi pris la parole sur le sujet, s’attirant parfois les foudres de leurs consommateurs – et nous interrogeant sur la légitimité d’une prise de parole des marques dans un contexte politique.<!--more-->



C’est New Balance qui a mis le feu aux poudres, en voyant se viraliser hors contexte une citation de Matthew LeBretton, l’un des dirigeants de la marque.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-16-à-12.18.30.png"><img class="alignnone size-full wp-image-13761" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-16-à-12.18.30.png" alt="capture-decran-2016-11-16-a-12-18-30" width="630" height="281" /></a>

« New Balance : « L’administration d’Obama nous a tourné le dos, et en toute franchise, nous avons le sentiment que les choses avancerons dans la bonne direction avec le Président-Elu Trump. »

Si la marque a depuis affirmé que sa réflexion ne pouvait s’entendre que dans le contexte du Partenariat transpacifique que Monsieur Trump refuse, les consommateurs échauffé suite aux résultats des élections ont réagi immédiatement, en détruisant les chaussures de la marque pour marquer leur boycott.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/NB_01.jpg"><img class="size-full wp-image-13762 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/NB_01.jpg" alt="nb_01" width="1086" height="612" /></a>

La simplification du message qui ne devait tenir qu’en 140 caractères a bien entendu joué dans la distorsion de sa perception. Toutefois, quel était en premier lieu la légitimité d’une marque comme New Balance à ajouter au vacarme médiatique généré par les élections américaines ?

Certaines marques arrivent toutefois à surfer sur les moments politiques forts sans tomber dans la dénonciation ou le soutien à un candidat :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Benetton_Unhate_01.jpg"><img class="alignnone size-full wp-image-13763" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Benetton_Unhate_01.jpg" alt="benetton_unhate_01" width="4961" height="3508" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Benetton_Unhate_02.jpg"><img class="alignnone size-full wp-image-13764" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Benetton_Unhate_02.jpg" alt="benetton_unhate_02" width="4961" height="3508" /></a>Benetton, <em>Unhate</em>

[video width="1920" height="1080" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/la-maison-blanche-demenager-plus-rapidement.mp4"][/video]

[video width="1280" height="720" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/werbung-2016-move-24-donald-trump.mp4"][/video]

Move 24 et ses 2 spots préparés en fonction des résultats de l’élection US

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ADMD-euthanasie-Sarkozy.jpg"><img class="alignnone size-full wp-image-13768" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ADMD-euthanasie-Sarkozy.jpg" alt="admd-euthanasie-sarkozy" width="610" height="784" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ADMD-euthanasie-Le-pen.jpg"><img class="alignnone size-full wp-image-13769" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ADMD-euthanasie-Le-pen.jpg" alt="admd-euthanasie-le-pen" width="610" height="784" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ADMD-euthanasie-bayrou.jpg"><img class="alignnone size-full wp-image-13770" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/ADMD-euthanasie-bayrou.jpg" alt="admd-euthanasie-bayrou" width="610" height="784" /></a>

Association ADMD et sa campagne sur l’euthanasie18]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13759</wp:post_id>
		<wp:post_date><![CDATA[2016-11-18 01:00:34]]></wp:post_date>
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		<wp:post_name><![CDATA[cest-vendredi-marques-peuvent-parler-politique]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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		<title>Courmayeur se repositionne géographiquement</title>
		<link>http://yannickbourenane.com/preprod/2016/11/21/courmayeur-se-repositionne-geographiquement/</link>
		<pubDate>Mon, 21 Nov 2016 00:00:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13773</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Courmayeur_2016.jpg"><img class="alignnone size-full wp-image-13774" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Courmayeur_2016.jpg" alt="comparatifs_courmayeur_2016" width="827" height="370" /></a>

A la frontière de la France et de l’Italie, la ville de Courmayeur partage l’administration du sommet du Mont Blanc avec la commune de St-Gervais-Les-Bains. La ville présente un nouveau logo et une nouvelle identité visuelle.<!--more-->

L’ancien logo de la ville laissait la part belle à sa relation au Mont Blanc, en faisant de la montagne une couronne grandiose posée sur la ville.

Désormais, c’est la ville elle-même qui est proclamée, toujours dans sa relation à la montagne qui la domine. Le nom de Courmayeur suit la crête du Mont Blanc comme on le voit depuis la commune, et le logo devient alors profondément ancré dans sa géographie.

La typographie évoque les arrêtes des sommets, et sous-entend l’effort d’une ascension périlleuse du Mont-Blanc. Un peu irrégulière, tranchante et épaisse, elle manque toutefois un peu d’oxygène.

La ville fait vivre le logo sur différents supports, créant ainsi tout un écosystème brandé, qui associe à la réinterprétation de la silhouette de la montagne son empreinte topographique.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_01.jpg"><img class="alignnone size-full wp-image-13775" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_01.jpg" alt="courmayeur_01" width="1000" height="1274" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_02.png"><img class="alignnone size-full wp-image-13776" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_02.png" alt="courmayeur_02" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_03.jpg"><img class="alignnone size-full wp-image-13777" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_03.jpg" alt="courmayeur_03" width="1000" height="563" /></a>

[video width="1792" height="826" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_04.mp4"][/video]

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_05.jpg"><img class="alignnone size-full wp-image-13779" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_05.jpg" alt="courmayeur_05" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_06.jpg"><img class="alignnone size-full wp-image-13780" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_06.jpg" alt="courmayeur_06" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_07.jpg"><img class="alignnone size-full wp-image-13781" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_07.jpg" alt="courmayeur_07" width="1000" height="1377" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_08.jpg"><img class="alignnone size-full wp-image-13782" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Courmayeur_08.jpg" alt="courmayeur_08" width="1000" height="371" /></a>

Agence : Interbrand]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13773</wp:post_id>
		<wp:post_date><![CDATA[2016-11-21 01:00:25]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="focus"><![CDATA[Focus]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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		<wp:comment>
			<wp:comment_id>297497</wp:comment_id>
			<wp:comment_author><![CDATA[zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fiefjiggtrgt@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-24 00:18:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-23 23:18:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très bien trouvé... Un peu à l'américaine, comme j'aime. Du tout bon! (y)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>297849</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.236.108.60]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-01 21:17:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-01 20:17:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très original, moderne et intelligent !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Z se rapproche de sa cible</title>
		<link>http://yannickbourenane.com/preprod/2016/11/22/z-se-rapproche-de-cible/</link>
		<pubDate>Tue, 22 Nov 2016 00:00:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13784</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_z_2016.jpg"><img class="alignnone size-full wp-image-13785" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_z_2016.jpg" alt="comparatifs_z_2016" width="827" height="370" /></a>

La marque de vêtements pour enfants Z réinvente son identité pour pouvoir jouer plus facilement avec ses propres codes.<!--more-->

La marque présente un travail sur ses valeurs d’accessibilité, de créativité et d’enthousiasme pour présenter sa nouvelle identité visuelle joueuse et déclinable, qui vise juste en adoptant un ton ludique et coloré.

Le logo abandonne le bleu ciel qui le caractérisait pour se revêtir d’un noir plus adapté à la déclinaison digitale. Le logo principal est maintenant un losange noir arrondi et doux, personnifié par deux yeux qui surplombe le Z. Il se décline dès la page d’accueil du site dans une diversité potentiellement infinie de formes et de couleurs, comme autant de petits aliens issus de l’autoproclamée « planète Z ».

Cette multitude de formes permettent à la marque de créer des pictogrammes qui lui sont propres, pour permettre une reconnaissance immédiate de ses discours : c’est en fait un alphabet visuel complet que créée la marque, utilisant ses symboles comme des émojis accessible à la compréhension même d’un enfant qui ne saurait pas lire.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-17-à-14.26.51.png"><img class="alignnone size-full wp-image-13786" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-17-à-14.26.51.png" alt="capture-decran-2016-11-17-a-14-26-51" width="739" height="139" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-17-à-14.26.58.png"><img class="alignnone size-full wp-image-13787" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-17-à-14.26.58.png" alt="capture-decran-2016-11-17-a-14-26-58" width="471" height="418" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-17-à-14.27.18.png"><img class="alignnone size-full wp-image-13788" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Capture-d’écran-2016-11-17-à-14.27.18.png" alt="capture-decran-2016-11-17-a-14-27-18" width="639" height="237" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13784</wp:post_id>
		<wp:post_date><![CDATA[2016-11-22 01:00:04]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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			<wp:comment_id>297496</wp:comment_id>
			<wp:comment_author><![CDATA[zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fiefjiggtrgt@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-24 00:17:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-23 23:17:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bien trouvé. J'aimais bien leur identité dans les années 1980 et 1990. Je dois dire que je pensais que cette enseigne avait disparu tant on en parlait jamais depuis des années... Jamais de pub.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>France Insoumise se réclame du berceau de la démocratie</title>
		<link>http://yannickbourenane.com/preprod/2016/11/24/france-insoumise-se-reclame-berceau-de-democratie/</link>
		<pubDate>Thu, 24 Nov 2016 00:00:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13790</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/NB_01.png"><img class="alignnone size-full wp-image-13791" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/NB_01.png" alt="nb_01" width="1200" height="324" /></a>

Le mouvement de Jean Luc Mélenchon, candidat à la Présidence de la République Française, France Insoumise, a présenté son logo.<!--more-->

Le logo reprend les initiales du mouvement, FI, et les décline dans l’alphabet grec, avec le « Phi », en se réclamant du patronage des premières démocraties. Première syllabe de la philosophie, le symbole s’impose comme une marque de réflexion et de sagesse.

Jean Luc Mélenchon précise toutefois que chacun verra dans son logo ce qu’il a envie d’y voir : un poing levé, un symbole de la féminité… les interprétations sont libres.

Toutefois, si le candidat met en avant la symbolique de son nouveau logo, il ne parle pas de son aspect graphique. Couleurs criardes et graphie simpliste, ce n’est sans doute effectivement pas une grande réussite : la police bâton choisie pour le slogan, est colorée d’un bleu et d’un rouge qui divisent en deux le message et indique une réconciliation des extrêmes politiques que le mouvement ne prône pourtant pas. Le nom même du mouvement n’apparaît d’ailleurs pas dans le logo, mais le nom du candidat y est présent, dans une typographie manuscrite qui rappelle une signature – sans utiliser pour autant l’écriture de monsieur Mélenchon. Enfin, le symbole même, du même bleu vif que la police, se rapproche du comic sans dans sa typographie un peu puérile, qui jure avec le message de sagesse que le mouvement revendique.

Si les logos politiques ne sont pas toujours reconnus pour leurs qualités graphiques, celui là semble particulièrement amateur…]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13790</wp:post_id>
		<wp:post_date><![CDATA[2016-11-24 01:00:07]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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		<wp:comment>
			<wp:comment_id>297519</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.215.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-24 11:14:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-24 10:14:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce n'est pas la lettre grecque PHI ?
En tout cas l'ensemble est moche]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>297530</wp:comment_id>
			<wp:comment_author><![CDATA[Tomnimbus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas@nimbus-studio.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[159.180.240.250]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-24 14:25:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-24 13:25:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pourquoi ne pas avoir choisi la typo Avenir ? Qu'en pense François Phillon ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>297531</wp:comment_id>
			<wp:comment_author><![CDATA[c.lahote]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[c.lahote@lescar.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.173.69.75]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-24 15:08:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-24 14:08:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait un Q version Disney non ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>Axway’s Amplification</title>
		<link>http://yannickbourenane.com/preprod/2016/11/24/axways-amplification/</link>
		<pubDate>Thu, 24 Nov 2016 00:00:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13796</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Axway_2016.jpg"><img class="alignnone size-full wp-image-13797" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Axway_2016.jpg" alt="comparatifs_axway_2016" width="827" height="370" /></a>Axway, éditeur français de logiciels informatiques pour professionnels, a présenté en novembre sa nouvelle identité de marque corporate. Autour de sa nouvelle plateforme Amplify, la marque exprime son ambition dans une refonte complète de son identité.<!--more-->

<em>- English summary below - </em>
Amplify permet aux professionnels de créer, de gérer et d’analyser leurs outils en ligne. Elle se concentre tout particulièrement sur le développement d’applications, et donne aux professionnels une toute nouvelle facilité de visibilité sur leur métier. La marque, et son agence Landor, en profitent pour donner à l’ identité d’axway une nouvelle envergure.
La baseline de la marque devient « Imagination takes shape » et abandonne la sécheresse sacadée de la précédente, « business. in motion. ». Plus de ponctuation dans cette nouvelle formulation, mais un message bien plus aspirationel, qui exprime le rôle de fournisseur de solutions de la marque. C’est le passage de l’idée à son exécution que la marque facilite, et le nouveau logo, une représentation symbolique d’un griffon, renforce ce lien entre le réel et l’imaginaire, et affirme la force sauvage de deux entités unies : Axway et ses clients.
Si l’ancien logo soulignait le X de la marque comme un croisement de chemins entre la marque et ses clients, il ne se prêtait ni aux exigences du digital, ni à une grande facilité de lecture. La typographie fine, le symbole terrien nié par sa couleur, l’alignement inexistant de la baseline au nom de la marque, l’empêchaient de vivre avec cohérence et évidence dans un écosystème de marque.
En gardant ses couleurs, mais renforçant ses messages, de la typographie épaisse du logo à la force du symbole choisi, Axway réaffirme sa volonté de construire des projets solides et créatifs en partenariats avec ses clients. Une identité visuelle très réussie qui annonce la stabilité et la lisibilité, tout en affirmant les ambitions de la marque.

-
Axway, a french software company, releases its new visual identity. Carried out by Amplify, a new plateform to help professionals developp and manage their digital touchpoints, the new identity revolves around a new baseline, « Imagination takes shape ». The Brand reaffirm its ambition to become the link between the idea and the execution.
The new logo, a griffin, expresses the cumulated strength of Axway and its clients, to create a powerful hybrid, capable of anything.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/241194n.jpg"><img class="alignnone size-full wp-image-13798" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/241194n.jpg" alt="241194n" width="1600" height="900" /></a>

Agence : Landor]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13796</wp:post_id>
		<wp:post_date><![CDATA[2016-11-24 01:00:53]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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	<item>
		<title>Les petites subtilités des grands logos</title>
		<link>http://yannickbourenane.com/preprod/2016/11/25/cest-vendredi-petites-subtilites-grands-logos/</link>
		<pubDate>Fri, 25 Nov 2016 01:00:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13801</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/logo-secret-cache-explication21.jpg"><img class="alignnone size-full wp-image-13806" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/logo-secret-cache-explication21.jpg" alt="logo-secret-cache-explication21" width="626" height="350" /></a>

C'est vendredi : les grandes marques, on le sait, travaillent leurs identités visuelles avec le plus grand soin. Nous vous présentons aujourd'hui 10 logos qui portent en eux tout l'esprit de la marque, mais l'expriment subtilement dans les détails.<!--more-->

1. Le voiturier Toyota épèle son nom dans son logo

<img class="alignnone size-full wp-image-13810" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Toyota.jpeg" alt="toyota" width="660" height="255" />2. Le Tour de France schématise son coeur d'activité

<img class="alignnone size-full wp-image-13809" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Tour-de-France.jpg" alt="tour-de-france" width="535" height="456" />

<img class="alignnone size-full wp-image-13806" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/logo-secret-cache-explication21.jpg" alt="logo-secret-cache-explication21" width="626" height="350" />

3. Les lames Gillette tranchent leur "I" d'un coup de rasoir

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Gillette_Logo.gif"><img class="alignnone size-full wp-image-13812" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Gillette_Logo.gif" alt="gillette_logo" width="2721" height="656" /></a>

&nbsp;

4. Cisco, leader des systèmes de réseaux informatiques, reprend le pont de San Fransisco, sa ville d'origine

<img class="alignnone size-full wp-image-13811" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/cisco.jpg" alt="cisco" width="500" height="304" />

&nbsp;

5. Le grand magasin Les Galeries Lafayettes réclamait sa parisianité en cachant la tour Eiffel dans ses "T"s - avant de changer d'identité visuelle

<img class="alignnone size-full wp-image-13804" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/galaf.png" alt="galaf" width="784" height="330" />

&nbsp;

6. La marque de glaces Baskin Robbins annonce dans ses initiales les 31 saveurs qu'elle propose

<img class="alignnone size-full wp-image-13802" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Baskin_Robbins_logo_history.jpg" alt="baskin_robbins_logo_history" width="638" height="254" />

7. La chaîne de télévision NBC laisse deviner un paon

<img class="alignnone size-full wp-image-13808" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/nbc-logo.jpg" alt="nbc-logo" width="430" height="200" />

8. Les chocolats Hershey's Kisses cachent leur forme bien distinctive dans le "K" de leur logo

<img class="alignnone size-full wp-image-13805" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/j56hkj4h.png" alt="j56hkj4h" width="620" height="316" />

9. La compétition automobile Formule 1 créée le chiffre 1 dans l'espace qui suit le "F"

<img class="alignnone size-full wp-image-13803" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/F1_logo.svg_.png" alt="f1_logo-svg" width="1280" height="600" />

&nbsp;

10. Le Museum of London représente les différentes marques de l'expansion de la ville au fil de l'histoire

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Museum-of-London_logo_carousel.jpg"><img class="alignnone size-full wp-image-13807" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Museum-of-London_logo_carousel.jpg" alt="museum-of-london_logo_carousel" width="1170" height="600" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13801</wp:post_id>
		<wp:post_date><![CDATA[2016-11-25 02:00:39]]></wp:post_date>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<category domain="category" nicename="histoires-de-logos"><![CDATA[Histoires de logos]]></category>
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			<wp:comment_id>297577</wp:comment_id>
			<wp:comment_author><![CDATA[Fal]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[f.audetlapointe@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.182.74.87]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-25 08:59:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-25 07:59:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Malheureusement, le nouveau logo des Galeries Lafayette perd sa symbolique. Et perd en classe aussi :(]]></wp:comment_content>
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	</item>
	<item>
		<title>Marine Le Pen porte la main au fourreau</title>
		<link>http://yannickbourenane.com/preprod/2016/11/28/marine-pen-porte-main-fourreau/</link>
		<pubDate>Mon, 28 Nov 2016 09:00:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13818</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/3645-002-LE-PEN_pics_590.jpg"><img class="alignnone size-full wp-image-13819" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/3645-002-LE-PEN_pics_590.jpg" alt="3645-002-le-pen_pics_590" width="590" height="376" /></a>

Les élections présidentielles françaises approchent, et les candidats dévoilent tour à tour leurs logos de campagne. C’est au tour de Marine Le Pen, candidate du Front National, de présenter son QG de campagne – et son nouveau logo.<!--more-->



&nbsp;

- English summary below -

La candidate présente un logo dont la liste des implications et des évocations semble ne jamais s’arrêter.

Ce qui saute aux yeux immédiatement, c’est la rose bleue que la candidate a choisi pour illustrer sa candidature. Depuis 1969, la rose appartient au parti socialiste. Il est donc curieux de voir la candidate d’extrême droite se le symbole, mais elle l’explique en disant qu’il lui permet d’allier en une image les deux grandes couleurs politiques, pour « rassembler l’ensemble des Français », en prouvant que « l’impossible devient possible ». Sans épines, allongée et pointue, la fleur ressemble en fait à un fleuret, seule arme d’escrime que les femmes pouvaient porter, et se pressent comme une préparation au combat. On ne peut aussi s’empêcher d’y voir une fleur couchée comme un dernier hommage : un présage un peu sombre pour une campagne qui se veut une renaissance.

Sémantiquement, Madame Le Pen fait des choix radicaux qui en disent long sur son positionnement, en abandonnant notamment son nom de famille. Elle se détache ainsi de son père, et refuse de n’être que « fille de », en marquant une rupture avec la dynastie parfois pressentie dans le Front National. Mais sans être fille de personne, « Marine » est finalement orpheline, livrée à elle même et infantilisée dans une campagne où tous les hommes sont désignés par leur patronyme – on avait pu observer la même chose pendant les élections américaines, alors qu’Hillary s’opposait à Trump.

Son seul qualificatif est désormais « Présidente » : elle clame ainsi son programme, et s’annonce déjà première femme présidente. Ainsi requalifiée, la candidate est malgré tout privée de jouer sur les mots comme elle le faisait jusqu’à maintenant : adieu, Bleu Marine et Les Gars de la Marine, ces slogans qui la arrivaient à allier la personne et la France.

Le choix est dangereux pour la candidate, qui s’efforce à rassembler en un logo des valeurs un peu trop diverses, et peu lisibles au premier regard.

-

Marine Le Pen, the far-right candidate to France’s presidential election in may 2017, presents her campaign logo.

It features a blue rose, the alliance of a traditional socialist symbole and a right-wing colour, to try and bring together every French citizen. Laid down like a last hommage, the flower ressemble a foil ready to be drawn.

Mrs. Le Pen loses her last name in her logo, to mark the separation from her father and predecessor Jean-Marie Le Pen, and is now « Marine Présidente ». Whatever the reason, the first name, used alone, is a new occurrence of women in politics being reduced to a single forename, when men are design par their patronyms. By declaring herself « Présidente », the candidate enunciates her program, but calls to women who can hope for the first female french president.

It is a dangerous choice for the candidate, who tries to please everyone by expressing so many different values.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2016-11-28 10:00:39]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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		<wp:comment>
			<wp:comment_id>297715</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.215.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-28 12:39:50]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-28 11:39:50]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et ce n'est même pas son vraiment prénom... du coup on en vient à un logo totalement désincarné]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>297716</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
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			<wp:comment_date_gmt><![CDATA[2016-11-28 11:40:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[son "vrai", pas "vraiment", erreur de correction automatique...]]></wp:comment_content>
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			<wp:comment_id>297742</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.165.8]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-11-29 00:34:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-11-28 23:34:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour une candidate qui dénonce les dérives du système UMPS, elle emprunte pas mal de leurs codes :p]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>297811</wp:comment_id>
			<wp:comment_author><![CDATA[zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fiefjiggtrgt@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-01 01:02:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-01 00:02:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Qu'est-ce que ça fait vieux, mon Dieu... Tout droit sorti des années 1980! Oo WTF?!?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>297831</wp:comment_id>
			<wp:comment_author><![CDATA[Vince]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-01 10:11:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-01 09:11:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@zigouigoui
On est d'accord cette fois-ci :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>297927</wp:comment_id>
			<wp:comment_author><![CDATA[Frednetick]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.140.12.176]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-05 09:30:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-05 08:30:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vous pourriez même encore enlever 20 ans ça m'a fait penser au film Cartouche...1962]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>297811</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>298115</wp:comment_id>
			<wp:comment_author><![CDATA[Agora41]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[david.boyer.69300@ntymail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.66.119.193]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-12 11:04:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-12 10:04:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et aucune mention du détournement balais à chiotte ? :D]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
	</item>
	<item>
		<title>La Heart &#038; Stroke Foundation met du baume au cœur</title>
		<link>http://yannickbourenane.com/preprod/2016/11/29/heart-stroke-foundation-met-baume-coeur/</link>
		<pubDate>Tue, 29 Nov 2016 00:00:37 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13821</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_HS-Foundation_2016.jpg"><img class="alignnone size-full wp-image-13822" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_HS-Foundation_2016.jpg" alt="comparatifs_hs-foundation_2016" width="827" height="370" /></a>

La Heart &amp; Stroke Foundation, ou Fondation du Cœur et de l’AVC en français, est une œuvre caritative canadienne qui s’est donné la mission de prévenir les maladies cardiaques et les AVC, causes principales de décès et d’hospitalisation au Canada. La fondation a repensé avec brio son identité graphique, qui se décline dans le bilinguisme de la fondation tout en affirmant fortement les promesses de la marque.<!--more-->

- English summary below -
La grande force de la nouvelle identité de marque est d’utiliser des symboles forts, et identifiables au premier regard. Très littéral, le nom de la fondation en anglais est transmis par les deux symboles qui représentent les deux champs d’action de la fondation : a heart – le cœur - and a stroke – une barre oblique, mais surtout un AVC.
Le nouveau syst ème graphique permet de jouer avec les différentes sous marques de la fondation, et d’être applicable aussi bien en français qu’en anglais : graphiquement, le choix de la simplicité effectué par la fondation est particulièrement pertinent.
Visuellement, le rouge et le blanc permettent immédiatement de comprendre le cœur d’activité de la fondation. En revanche, la déclinaison par symbole permet une lecture à la fois sérieuse et approchable de la fondation, afin d’exprimer ses deux cœurs de métier : le cœur, et le cerveau. En incarnant le bonheur de vivre dans avec des pictogrammes forts, la marque s’autorise à jouer avec les codes, et gagne d’autant plus en modernité et en dynamisme.

-

The Heart and Stroke Foundation, in charge of prevention against heart deasies and strokes in Canada, introduces its new visual identity.
Clear and litteral, it plays with the two main missions of the foundation – saving the brain and saving the heart – to be both serious and welcoming.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_2.jpg"><img class="alignnone size-full wp-image-13823" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_2.jpg" alt="hsf_blog_2" width="1280" height="960" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_3_a1.gif"><img class="alignnone size-full wp-image-13824" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_3_a1.gif" alt="hsf_blog_3_a1" width="1280" height="700" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_4.jpg"><img class="alignnone size-full wp-image-13825" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_4.jpg" alt="hsf_blog_4" width="1280" height="960" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_5_a.jpg"><img class="alignnone size-full wp-image-13826" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_5_a.jpg" alt="hsf_blog_5_a" width="1280" height="960" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_6_a.jpg"><img class="alignnone size-full wp-image-13827" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_6_a.jpg" alt="hsf_blog_6_a" width="1280" height="960" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_8_a.jpg"><img class="alignnone size-full wp-image-13828" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_8_a.jpg" alt="hsf_blog_8_a" width="1280" height="960" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_9_a.jpg"><img class="alignnone size-full wp-image-13829" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_9_a.jpg" alt="hsf_blog_9_a" width="1280" height="960" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_10_a.jpg"><img class="alignnone size-full wp-image-13830" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/HSF_Blog_10_a.jpg" alt="hsf_blog_10_a" width="1280" height="960" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13821</wp:post_id>
		<wp:post_date><![CDATA[2016-11-29 01:00:37]]></wp:post_date>
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		<wp:post_name><![CDATA[heart-stroke-foundation-met-baume-coeur]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
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	<item>
		<title>Browns Fashion tranche avec son ancienne identité</title>
		<link>http://yannickbourenane.com/preprod/2016/11/30/browns-fashion-tranche-ancienne-identite/</link>
		<pubDate>Wed, 30 Nov 2016 00:00:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13833</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Browns_2016.jpg"><img class="alignnone size-full wp-image-13834" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_Browns_2016.jpg" alt="comparatifs_browns_2016" width="827" height="370" /></a>

Le magasin multi-retailers Browns, fondé à Londres en 1970, change son identité visuelle pour la première fois et réclame ses racines tout en se tournant vers le futur.<!--more-->

&nbsp;

- English summary below -

La marque revoit son identité complète : logo, signalétique en magasin, packaging et site web se plient désormais à une nouvelle charte graphique, pensée pour être déclinable en réel autant qu’en digital.

La marque joue sur une police élégante et anglaise, qui rappelle le Times New Roman, et ose couper son nom à la racine, sans pour autant entraver la lisibilité du nom. C’est bien là le signe que le magasin est assuré de sa reconnaissance et de sa notoriété : d’une typographie classique et intemporelle, il tranche avec une note inratable de modernité.

Le nouveau logo vit bien sûr sur les packagings, où sa présence en bas des sacs retails permet de souligner son rôle de curateur de marques, et rassemble en un sac les marques, comme le store les rassemble en un lieu.

Mais il s’épanouit aussi en digital, alors que le site est complètement repensé pour mettre en avant un contenu de plus en plus éditorial, dans lequel l’humour et le détournement des codes de la pop-culture sont les bienvenus.

La marque réussit le pari de la cohérence et de la clarté de son discours.

-

Browns, a multi-retailers store in the heart of London, changes its visual identity for the first time since 1970.

By slashing a traditionaly british font at its foot, it links its history with a bright digital future, and allows the brand to decline a coherent message on each of its touchpoints, from the website to the shopping bags.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Browns_EMBARGO-14.11.10_3-boxes-768x546.jpg"><img class="alignnone size-full wp-image-13835" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Browns_EMBARGO-14.11.10_3-boxes-768x546.jpg" alt="browns_embargo-14-11-10_3-boxes-768x546" width="768" height="546" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Browns_EMBARGO-14.11.10_Overhead-768x853.jpg"><img class="alignnone size-full wp-image-13836" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Browns_EMBARGO-14.11.10_Overhead-768x853.jpg" alt="browns_embargo-14-11-10_overhead-768x853" width="768" height="853" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Browns_EMBARGO-14.11.10_Set-741x500.jpg"><img class="alignnone size-full wp-image-13837" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Browns_EMBARGO-14.11.10_Set-741x500.jpg" alt="browns_embargo-14-11-10_set-741x500" width="741" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Browns_EMBARGO-14.11.10_Tags-768x886.jpg"><img class="alignnone size-full wp-image-13838" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Browns_EMBARGO-14.11.10_Tags-768x886.jpg" alt="browns_embargo-14-11-10_tags-768x886" width="768" height="886" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Browns_Scratch-Card-Image-768x768.jpg"><img class="alignnone size-full wp-image-13839" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Browns_Scratch-Card-Image-768x768.jpg" alt="browns_scratch-card-image-768x768" width="768" height="768" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13833</wp:post_id>
		<wp:post_date><![CDATA[2016-11-30 01:00:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-11-30 00:00:36]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
		<wp:ping_status><![CDATA[open]]></wp:ping_status>
		<wp:post_name><![CDATA[browns-fashion-tranche-ancienne-identite]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>WeTransfer se redéfinit</title>
		<link>http://yannickbourenane.com/preprod/2016/12/01/wetransfer-se-redefinit/</link>
		<pubDate>Thu, 01 Dec 2016 00:00:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13841</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_WeTransfer_2016.jpg"><img class="alignnone size-full wp-image-13842" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/Comparatifs_WeTransfer_2016.jpg" alt="comparatifs_wetransfer_2016" width="827" height="370" /></a>

Le service de partage de documents en ligne WeTransfer propose une refonte complète de son identité visuelle, de son logo et de son site. La marque fait le choix d’abandonner dans son nouveau logo la deuxième partie de son nom pour se concentrer sur les deux premières lettres : WE.<!--more-->

- English summary below –

De toute évidence, le choix de se concentrer sur les deux premières lettres du nom (« we », soit « nous » en anglais) rend claire la volonté du service de se recentrer sur son rôle de lien entre les communautés. La société, qui s’est construite autour de l’idée d’un partage simplissime des fichiers digitaux, rompt désormais définitivement avec la typographie qu’elle utilisait depuis ses débuts pour retravailler son logo, désormais plus arrondi, plus doux. Le mise désormais sur un logo plus gras, qui par sa plénitude gagne en volume et en présence. Le nouveau « e », en s’acquittant d’une barre inférieure un peu fine, gagne en stabilité et rappelle désormais un guillemet américain, qui ouvre la parole et la conversation. On peut aussi y voir un visage souriant, ouvert sur le partage.

Toute l’identité visuelle de la marque découle de ce changement, et tient à marquer les évolutions du service depuis sa création en 2009. La marque définit un nouveau spectre de couleurs, une typographie remise à jour, une interface plus claire, et propose un ensemble d’éléments – des « Particles » pour l’équipe – qui permettent de rafraîchir le site. Le site propose en plus toute une série de nouvelles images pour

accompagner le temps de téléchargement du document.

Dans toute sa nouvelle identité, WeTransfer se concentre sur l’expérience du visiteur, en la rendant plus fluide, plus douce et plus immédiate : son logo en est la preuve.

-

Wetransfer, the famous file sharing service, updates its visual identity to offer a new logo, centered on its communities. The new typography, rounded and welcoming, offers a lot more softness and stability , and is open to new conversations.

The brands reworks all of its codes to offer a user-friendlier interface, and soften the experience.

&nbsp;

[video width="1920" height="1080" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/the-new-wetransfer.mp4"][/video]

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/WT_1.jpg"><img class="alignnone size-full wp-image-13844" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/WT_1.jpg" alt="wt_1" width="724" height="407" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/WT_2.jpg"><img class="alignnone size-full wp-image-13845" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/WT_2.jpg" alt="wt_2" width="724" height="160" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/WT_3.jpg"><img class="alignnone size-full wp-image-13846" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/WT_3.jpg" alt="wt_3" width="724" height="407" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/WT_4.jpg"><img class="alignnone size-full wp-image-13847" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/WT_4.jpg" alt="wt_4" width="724" height="512" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/WT_5.jpg"><img class="alignnone size-full wp-image-13848" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/WT_5.jpg" alt="wt_5" width="724" height="453" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/WT_6.jpg"><img class="alignnone size-full wp-image-13849" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/WT_6.jpg" alt="wt_6" width="724" height="569" /></a>1]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13841</wp:post_id>
		<wp:post_date><![CDATA[2016-12-01 01:00:11]]></wp:post_date>
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			<wp:meta_value><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2016/11/the-new-wetransfer.mp4
3137334
video/mp4
]]></wp:meta_value>
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			<wp:comment_id>298054</wp:comment_id>
			<wp:comment_author><![CDATA[François]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[esssence@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.122.220.120]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-09 19:28:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-09 18:28:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un logo pour dentistes ?

Ce W !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>La Région Bourgogne Franche Comté présente son logo</title>
		<link>http://yannickbourenane.com/preprod/2016/12/05/region-bourgogne-franche-comte-logo/</link>
		<pubDate>Mon, 05 Dec 2016 00:00:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13852</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_BFC_2016.jpg"><img class="alignnone size-full wp-image-13853" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_BFC_2016.jpg" alt="comparatifs_bfc_2016" width="827" height="370" /></a>

La région française Bourgogne Franche Comté présente son logo. En misant sur la lisibilité, la région propose un logo qui exprime une volonté de solidifier la région.<!--more-->

- English summary below –

La région Bourgogne Franche Comté offre un logo texte, qui met l'accent sur les mots et utilise les traits d'union pour marquer la construction d'une nouvelle région, qui embrasse les deux entités historiques sans les laisser perdre de leur identité propre. Les noms s'y empilent quelque peu comme dans un jeu de construction. On regrette un équilibre un peu douteux, mais on ne peut nier la volonté graphique de ce logo, qui va de l'avant et tend vers le futur ; la typographie est stable et solide, et dit bien l’unité de la nouvelle région, et l’utilisation d’un jaune solaire évite l’écueil de la politisation du logo.

La polémique qui entoure les nouveaux logos des régions n'épargne pas celui de la Bourgogne Franche Comté, dont le prix - un investissement de 18 000 € - est dans l'oeil du cyclone de l'opinion publique.

Dans sa déclinaison, le logo est accolé d’un enthousiaste « A nous 2 ! » qui laisse deviner une volonté d’unifier les deux anciennes régions en une nouvelle région puissante et cohérente. C'est là que le bât blesse : sémantiquement, ce slogan réaffirme plus la division des deux entités qu’il ne les rassemble. D’abord parce qu’il s’ancre dans l’histoire en deux parties de la nouvelle région plutôt que dans son futur uni ; ensuite parce que la phrase exprime d’avantage une entrée en guerre, le début d’un combat qu’un travail main dans la main vers la cohésion. L’utilisation du « 2 » en chiffres arabes, et le point d’exclamation qui vacille coupent la structure graphique de l’exclamation et la transforment en une suite filmographique… Et on le sait, les suites sont toujours moins bonnes que les originaux.

-

In France, the régions were just reshaped, and each of them unveils its new identity. The Région Bourgogne Franche Comté, in the center of France is the fusion of two ex-régions, Burgundy and Franche Comté which just presented its logo. Each word is stacked upon the other in what seems like a construction game, highlighted by a yellow hyphen (or accent ?) that links the blocks with each others, as a whole. The font is stable and the logo shows a real modernity in its graphic treatment. If the work is noticeable for it's coherence, the logo is completed by slogan, « A nous deux », that roughly translate to « let’s get to it », with fighting undertones that could have been avoided.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/x860_logo_et_slogan_0.jpg.pagespeed.ic_.1PeCPwtcf2.jpg"><img class="alignnone size-full wp-image-13854" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/x860_logo_et_slogan_0.jpg.pagespeed.ic_.1PeCPwtcf2.jpg" alt="x860_logo_et_slogan_0-jpg-pagespeed-ic-1pecpwtcf2" width="794" height="272" /></a>

05

Agence : D’Artagnan]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2016-12-05 01:00:06]]></wp:post_date>
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			<wp:meta_value><![CDATA[region-bourgogne-franche-comte-seffondre-meme]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>297931</wp:comment_id>
			<wp:comment_author><![CDATA[Tomnimbus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas@nimbus-studio.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[159.180.240.250]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-05 11:00:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-05 10:00:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai rien compris. Accentuer les mots région  et comté, ok mais se servir de ça pour imposer le système graphique ? Pfff. Tant qu'à faire, pourquoi ne pas avoir accentuer le A de "à nous deux" ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>297932</wp:comment_id>
			<wp:comment_author><![CDATA[Patrice]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pk@cresel-cms.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.cresel-cms.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.221.0.24]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-05 11:34:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-05 10:34:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Décidément les nouvelles régions ont du mal avec leurs logos.
J'ai tout de même de la peine pour les agences qui ont dû se coltiner des réunions interminables avec les services com (quand il y en a) et les élus, qui avaient chacun leurs souhaits sur le logo, pour finalement arriver à ce genre de résultat.

Sinon y a une coquille en début : la région porpose]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>297942</wp:comment_id>
			<wp:comment_author><![CDATA[Maxime]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[maximpetit@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.183.229]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-05 16:37:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-05 15:37:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Aucun risque de la part de la création. Ah c'est sur, à ne pas faire de choix ou à ne vouloir fâcher personne, le résultat ne peut être qu'insipide.
Pourtant, les 2 régions ne manquent pas d'identité... autant ressortir les bons vieux blasons héraldiques dans ces cas là, ça évite ce genre de fiasco, et l'on sauve de l'argent public. Je vous laisse imaginer un peu ce logo sur des plaques d'immatriculation...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>298229</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.236.108.60]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-16 13:34:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-16 12:34:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le concept est totalement pompé sur l'ancien logo de la région Aquitaine Limousin Poitou-Charente !!! Même genre de typo, même genre de décalage des mots...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>298265</wp:comment_id>
			<wp:comment_author><![CDATA[Sabine Donateli]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ktyolive@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.80.206]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-18 01:17:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-18 00:17:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo de la Région Bourgogne-Franche-Comté a été réalisé en - de cinq min et en plus à l'aide d'une simple police d'écriture téléchargeable gratuitement sur Internet. Les 18 000 € ne sont donc pas légitimes !La preuve en vidéo ici &gt; http://www.kreativ-logo.com/single-post/2016/12/17/Les-critiques-sur-le-logo-de-la-R%C3%A9gion-Bourgogne-Franche-Comt%C3%A9-sont-ils-justifi%C3%A9-Baaah-OUI-]]></wp:comment_content>
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	</item>
	<item>
		<title>Le bilan de logos du mois de Novembre</title>
		<link>http://yannickbourenane.com/preprod/2016/12/02/bilan-de-logos-mois-de-novembre/</link>
		<pubDate>Fri, 02 Dec 2016 00:00:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13856</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/BILAN-NOVEMBRE-2016.jpg"><img class="alignnone size-full wp-image-13857" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/BILAN-NOVEMBRE-2016.jpg" alt="bilan-novembre-2016" width="547" height="760" /></a>

Bilan des logos dévoilés au mois de Novembre et diffusés sur <a href="http://yannickbourenane.com/preprod/">le magasine de l’actualité des identités visuelles</a>, Logonews.
Au programme : Action contre la Faim, Brooklyn Symphony Orchestra, Book Depository, Flor, Camden Market, Carrefour Banque et Assurance, Fnac-Darty, Navblue, Les Offres Canal, Courmayeur, France Insoumise, TacoBell, Z, Axway, Browns, Heart and Stroke Foundation et Marine Présidente.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13856</wp:post_id>
		<wp:post_date><![CDATA[2016-12-02 01:00:59]]></wp:post_date>
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		<title>Nesquik : nouveau look pour Quicky</title>
		<link>http://yannickbourenane.com/preprod/2016/12/06/nesquik-nouveau-look-quicky/</link>
		<pubDate>Tue, 06 Dec 2016 00:00:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13861</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_Nesquik_2016.jpg"><img class="alignnone size-full wp-image-13862" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_Nesquik_2016.jpg" alt="comparatifs_nesquik_2016" width="827" height="370" /></a>

La poudre chocolatée Nesquik s’offre un nouveau logo et donne une nouvelle jeunesse à sa mascotte, le célèbre lapin Quicky.<!--more-->

- English summary below –

Les marques les mieux implantées, et les mieux reconnues par leur public n’échappent pas à un lifting régulier de leur identité visuelle. C’est Nesquik qui y passe cette semaine, en dévoilant un nouveau logo plus lumineux et plus rond. Si la marque n’abandonne pas le fond jaune qui la rend si reconnaissable dans les rayons du supermarché, son logo ne coupe pas à tendance du flat design : ses brillances sont remplacées par un dégradé de son bleu habituel vers un bleu ciel plus doux. C’est cette douceur qui est d’ailleurs maître mot, puisque le logo s’arrondit –et perd un peu en dynamisme, et devient plus manuscrit que son prédécesseur. On déplore malgré tout un dessin un peu plat, qui fait perdre en gamme et en spécificité la marque.

Douceur aussi dans le nouveau look de Quicky, le lapin dynamique et enjoué que la marque utilise en France comme mascotte depuis l’abandon de Groquik en 1990. Le traité de dessin animé qui illustrait les boîtes laisse la place à un design plus réaliste, qui donne une vraie légitimité à la matière et gagne en luminosité et en modernité.

-

Nesquik, the famous chocolate powder, unveiled its new identity : a softer and rounder logo, that loses in volume to gain in color fading. The logo seems softer and looses in dynamism.

The brand’s mascot, a rabbit named Quicky, gains in realism and modernity in its new look.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/nesquik_packaging_before_after.jpg"><img class="alignnone size-full wp-image-13865" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/nesquik_packaging_before_after.jpg" alt="nesquik_packaging_before_after" width="1000" height="416" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/nesquik_mascot_full_with_pencil.jpg"><img class="alignnone size-full wp-image-13864" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/nesquik_mascot_full_with_pencil.jpg" alt="nesquik_mascot_full_with_pencil" width="1000" height="1851" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/nesquik_mascot_before_after.jpg"><img class="alignnone size-full wp-image-13863" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/nesquik_mascot_before_after.jpg" alt="nesquik_mascot_before_after" width="1000" height="600" /></a>

Agence : Interbrand]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13861</wp:post_id>
		<wp:post_date><![CDATA[2016-12-06 01:00:59]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510528440;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1115;}i:1;a:1:{s:2:"id";i:265;}i:2;a:1:{s:2:"id";i:935;}}}}]]></wp:meta_value>
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			<wp:comment_id>298024</wp:comment_id>
			<wp:comment_author><![CDATA[Gaëtan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gaetan.nattier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.115.60.180]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-08 09:59:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-08 08:59:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour ma part, je pense que le dynamisme est bien présent entre la fusion du bleu vers le blanc qui reprend le mélange du Nesquick et du lait]]></wp:comment_content>
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		<title>LPA Law joue avec les signes et la symétrie</title>
		<link>http://yannickbourenane.com/preprod/2016/12/07/lpa-law-joue-signes-symetrie/</link>
		<pubDate>Wed, 07 Dec 2016 00:00:52 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13872</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_LPA_2016.jpg"><img class="alignnone size-full wp-image-13873" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_LPA_2016.jpg" alt="comparatifs_lpa_2016" width="827" height="370" /></a>

Le cabinet d’avocats d’affaires Lefèvre Pelletier Avocats, spécialisé dans l’immobilier, accompagne sa fusion avec l’autre cabinet CGR Legal d’une refonte de son identité visuelle.<!--more-->

– English summary below –

Le cabinet refond toute son identité autour d’un concept de marque redéfini : Smart Law, un concept nouveau qui permet d’affirmer sa posture. Il parle désormais avec décalage et agilité de ses expertises, et exprime ses valeurs dans sa nouvelle charte visuelle.

Le nouveau logo synthétise cette volonté de simplicité et de décalage. Il abandonne son ancienne interprétation -très littérale- du nom du cabinet, pour proposer un graphisme symétrique et géométrique. Les deux éléments se font face et se répondent, en évoquant l’écoute et la transparence au cœur de la relation client du cabinet.

Le site suit cette logique géométrique en déroulant dans ses deux colonnes des contenus qui se complètent. La marque rend ce dialogue immédiatement perceptible en faisant se répondre visuellement deux éléments distincts sur chaque page, qui dans leur différence expriment leur complémentarité.

Le cabinet d’avocat s’autorise un ton ludique mais clair, soutenu par un traité précis et graphique qui indique d’emblée la cohérence de sa plateforme de marque.

-

The law firm Lefèvre Pelletiers Avocats merges with CGR Legal, and presents a  new brand identity, built around the idea of communication and dialog. The symetrical new logo emphases the firm new posture, and dictates the whole identity : an audacious play on ludicity and complementarity.

<img class="size-full wp-image-13877 alignnone" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref6.jpg" alt="lpa_ref6" width="1080" height="647" /><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref2.jpg"><img class="alignnone size-full wp-image-13874" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref2.jpg" alt="lpa_ref2" width="1080" height="647" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref3.jpg"><img class="alignnone size-full wp-image-13875" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref3.jpg" alt="lpa_ref3" width="1080" height="647" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref4.jpg"><img class="alignnone size-full wp-image-13876" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref4.jpg" alt="lpa_ref4" width="1080" height="647" /></a> 07<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref7.jpg"><img class="alignnone size-full wp-image-13878" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref7.jpg" alt="lpa_ref7" width="1080" height="647" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref8.jpg"><img class="alignnone size-full wp-image-13879" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref8.jpg" alt="lpa_ref8" width="1080" height="647" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref9.jpg"><img class="alignnone size-full wp-image-13880" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/LPA_ref9.jpg" alt="lpa_ref9" width="1080" height="647" /></a>

Agence : Curius]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13872</wp:post_id>
		<wp:post_date><![CDATA[2016-12-07 01:00:52]]></wp:post_date>
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		<title>South Pacific Islands jouent au rubik’s cube</title>
		<link>http://yannickbourenane.com/preprod/2016/12/08/south-pacific-islands-jouent-rubiks-cube/</link>
		<pubDate>Thu, 08 Dec 2016 00:00:20 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13884</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_SPT_2016.jpg"><img class="alignnone size-full wp-image-13885" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_SPT_2016.jpg" alt="comparatifs_spt_2016" width="827" height="370" /></a>L’organisation du tourisme du Pacific Sud, ou South Pacific Tourism Organisation (SPTO), offre une nouvelle identité aux îles du Pacific Sud pour valoriser l’attractivité touristique du lieu.<!--more-->

- English summary below –

La SPTO cherche à fortifier et positionner sa marque dans le contexte compétitif du marché touristique. L’organisation propose une toute nouvelle plateforme de marque, destinée à mettre en avant la région aux yeux du public, mais aussi réinsuffler à ses habitants la notion du développement touristique à long terme, et de la protection du mode de vie du Pacific Sud.

Composées de 18 gouvernements membres, les îles du Pacific Sud sont soumises à une double problématique d’unité et de diversité.

L’organisation adopte donc désormais un format « grille » ludique et modulable, qui s’applique à tous les points de contact de la marque avec son public. C’est un grand jeu d’assemblage qui se déploie sur tous les dispositifs de l’organisation. Le nouveau logo vit avec cohérence dans un univers visuel qui le décline, et affirme l’identité de chacune des 18 entités sans contrevenir à leur unité globale.

On ne peut toutefois ignorer qu'une fois isolé, ce logo paraît un peu abrupt. Il mélange les sens de lecture, et oblige au premier regard à un déchiffrage lettre par lettre. Une lisiblité peu évidente donc, alors que ses codes graphiques mêmes ne s'accordent pas avec l'imaginaire commun des îles du Pacifique Sud.

Mais ce refus de capitaliser sur les codes habituels du tourisme pacifique redéfinit le regard pour créer de nouveaux usages et de nouvelles perceptions : les couleurs vives et la mise en avant de l’humain au cœur de toute l’identité visuelle ajoutent à un sentiment chaleureux d’accueil et de pluralité.

-

South Pacific Tourism Organisation (SPTO) plays with its codes in the new visual identity of the South Pacific Islands. The biggest chalenge was to unite the 18 member countries under one platform, without substracting any of their own identities. The grid structure allows to move the shapes around, and to modulate the brand on each platform it choses to use. By using bright colors and putting human back in the identity, the brands welcomes tourists in the brightest way possible.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/SPTO_Digital-1.jpg"><img class="alignnone size-full wp-image-13886" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/SPTO_Digital-1.jpg" alt="spto_digital-1" width="2560" height="1441" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/SPTO_Digital2.jpg"><img class="alignnone size-full wp-image-13887" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/SPTO_Digital2.jpg" alt="spto_digital2" width="2560" height="1441" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/SPTO_Print_1.jpg"><img class="alignnone size-full wp-image-13888" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/SPTO_Print_1.jpg" alt="spto_print_1" width="2560" height="1641" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/SPTO_Print.jpg"><img class="alignnone size-full wp-image-13889" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/SPTO_Print.jpg" alt="spto_print" width="2560" height="1571" /></a>

Agence : Futurebrand]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13884</wp:post_id>
		<wp:post_date><![CDATA[2016-12-08 01:00:20]]></wp:post_date>
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		<title>Des jeux de mots avec le nom des marques</title>
		<link>http://yannickbourenane.com/preprod/2016/12/09/jeux-de-mots-nom-marques/</link>
		<pubDate>Fri, 09 Dec 2016 00:00:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13893</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="alignnone size-full wp-image-13908" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o6k05vT6Vo1trfudfo1_500.jpg" alt="tumblr_o6k05vt6vo1trfudfo1_500" width="500" height="323" />C’est vendredi : aujourd’hui, Logonews vous présente l’excellent tumblr <a href="http://lplpp.tumblr.com/">Laissez Parler Les Petits Papiers</a>, qui regroupe des détournements de noms de marques en y ajoutant des post-its.<!--more-->

Références à la pop-culture, expressions idiomatiques : tout est prétexte à un nouveau jeu de mots. Une preuve supplémentaire de l’importance du naming ! On vous en présente un florilège :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o6wzg1U7Ia1trfudfo1_500.jpg"><img class="alignnone size-full wp-image-13894" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o6wzg1U7Ia1trfudfo1_500.jpg" alt="tumblr_o6wzg1u7ia1trfudfo1_500" width="500" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o7vy91wwPJ1trfudfo1_500.jpg"><img class="alignnone size-full wp-image-13895" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o7vy91wwPJ1trfudfo1_500.jpg" alt="tumblr_o7vy91wwpj1trfudfo1_500" width="500" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o9mvsxsfqS1trfudfo1_500.jpg"><img class="alignnone size-full wp-image-13896" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o9mvsxsfqS1trfudfo1_500.jpg" alt="tumblr_o9mvsxsfqs1trfudfo1_500" width="500" height="375" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o825z0fyey1trfudfo1_500.jpg"><img class="size-full wp-image-13897 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o825z0fyey1trfudfo1_500.jpg" alt="tumblr_o825z0fyey1trfudfo1_500" width="500" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_oadp91Jrq11trfudfo1_500.jpg"><img class="size-full wp-image-13898 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_oadp91Jrq11trfudfo1_500.jpg" alt="tumblr_oadp91jrq11trfudfo1_500" width="424" height="750" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_oadpckVtlE1trfudfo1_500.jpg"><img class="size-full wp-image-13899 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_oadpckVtlE1trfudfo1_500.jpg" alt="tumblr_oadpckvtle1trfudfo1_500" width="451" height="480" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_oadpzaFlFx1trfudfo1_500.jpg"><img class="size-full wp-image-13900 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_oadpzaFlFx1trfudfo1_500.jpg" alt="tumblr_oadpzaflfx1trfudfo1_500" width="500" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_obfnekUC0D1trfudfo1_500.jpg"><img class="size-full wp-image-13901 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_obfnekUC0D1trfudfo1_500.jpg" alt="tumblr_obfnekuc0d1trfudfo1_500" width="500" height="298" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ogi1gjpi7z1trfudfo1_500.jpg"><img class="size-full wp-image-13902 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ogi1gjpi7z1trfudfo1_500.jpg" alt="tumblr_ogi1gjpi7z1trfudfo1_500" width="500" height="601" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ogi1s8ixag1trfudfo1_500.jpg"><img class="size-full wp-image-13903 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ogi1s8ixag1trfudfo1_500.jpg" alt="tumblr_ogi1s8ixag1trfudfo1_500" width="500" height="361" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ogi16k8KXA1trfudfo1_500.jpg"><img class="size-full wp-image-13904 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ogi16k8KXA1trfudfo1_500.jpg" alt="tumblr_ogi16k8kxa1trfudfo1_500" width="500" height="210" /></a>

<img class="size-full wp-image-13905 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o6k0fgovcU1trfudfo1_500.jpg" alt="tumblr_o6k0fgovcu1trfudfo1_500" width="422" height="750" /><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o6jzzsF7p71trfudfo1_500.jpg"><img class="size-full wp-image-13906 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o6jzzsF7p71trfudfo1_500.jpg" alt="tumblr_o6jzzsf7p71trfudfo1_500" width="500" height="281" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o6k0b8lcwg1trfudfo1_500.jpg"><img class="size-full wp-image-13907 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_o6k0b8lcwg1trfudfo1_500.jpg" alt="tumblr_o6k0b8lcwg1trfudfo1_500" width="500" height="518" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13893</wp:post_id>
		<wp:post_date><![CDATA[2016-12-09 01:00:07]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-12-09 00:00:07]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[jeux-de-mots-nom-marques]]></wp:post_name>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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		<title>La Martinique présente son nouveau logo touristique</title>
		<link>http://yannickbourenane.com/preprod/2016/12/12/13911/</link>
		<pubDate>Mon, 12 Dec 2016 00:00:43 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13911</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="p1"><span class="s1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_martinique_2016.jpg"><img class="alignnone size-full wp-image-13913" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_martinique_2016.jpg" alt="comparatifs_martinique_2016" width="827" height="370" /></a>Le Comité Martiniquais du Tourisme (CMT) offre un nouveau logo à la destination Martinique pour promouvoir la région.</span></p>
<!--more-->
<p class="p1"><span class="s1">Nous avons parlé ici jeudi dernier du nouveau logo des Iles du Pacifique Sud : c’est au tour de la Martinique de promouvoir sa destination au travers d’une nouvelle identité. Le CMT veut construire une véritable marque, dans le contexte d’un repositionnement complet de la destination vers des objectifs forts : atteindre 1 000 000 de touristes par an, 624 millions d’euros de recettes et 80% de satisfaction client. Il envisage de décliner la marque sur tous ses supports de communication : le logo a été dévoilé aux professionnels du tourisme dès octobre 2015, mais le comité sensibilise désormais la population locale à cette nouvelle identité.</span></p>
<p class="p1"><span class="s1">La Martinique se dote donc d’un M majuscule, et d’une nouvelle signature : « La Martinique, elle vous M ». La destination mise sur la déclinaison de la lettre dans une charte de langage qui reste à être complètement dévoilée. Maritime, Multicolore, Magnifique… autant d’adjectifs qui déroulent les attributs de la destination en réutilisant son initiale.</span></p>
<p class="p1"><span class="s1">Le logo, dans une typographie, est sobre et efficace, vif dans sa couleur solaire. L’insertion du motif floral évite l’écueil d’un logo trop simpliste et le rend très reconnaissable, en évoquant immédiatement les imaginaires paradisiaques des Antilles.</span></p>
<p class="p1"><span class="s1">La typographie bâton sans serif est sobre et marine, et ancre la marque dans une promesse de sérieux dans l’accueil, qui ne nie en rien le fantasme de la destination.</span></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13911</wp:post_id>
		<wp:post_date><![CDATA[2016-12-12 01:00:43]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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		<wp:comment>
			<wp:comment_id>298125</wp:comment_id>
			<wp:comment_author><![CDATA[Alan Pråvist]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oceanaeco.aeco@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.0.31.120]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-12 18:10:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-12 17:10:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hein? Mais... Il manque le titre pour cet article!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>298173</wp:comment_id>
			<wp:comment_author><![CDATA[Frednetick]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.140.12.176]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-14 14:13:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-14 13:13:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Non seulement l'insertion de la fleur dans le M lui évite un côté trop uniforme mais utilisé sur un fond sombre avec la fleur en découpe cela doit rendre plutôt bien.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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	</item>
	<item>
		<title>Karl Von Busse Institute : embarquement immédiat</title>
		<link>http://yannickbourenane.com/preprod/2016/12/13/nouvelle-identite-karl-von-busse/</link>
		<pubDate>Tue, 13 Dec 2016 00:00:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13916</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_KVB_2016.jpg"><img class="alignnone size-full wp-image-13917" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_KVB_2016.jpg" alt="comparatifs_kvb_2016" width="827" height="370" /></a>L’école de design australienne Karl von Busse, fondée en 2010, redéfinit son identité visuelle pour proposer des codes plus modernes, plus propriétaires et plus facilement déclinables.<!--more-->

L’école est fière de travailler essentiellement sur des briefs réels, et de proposer à ses étudiants des opportunités de travail diverses et qualitatives. L’ancien logo, un blason travaillé en gravure, exprimait essentiellement un ancrage dans une continuité et une histoire de l’école – pourtant encore jeune. La typographie bâton ne faisait qu’énoncer factuellement le titre et le statut de l’école : rien ne disait la créativité et l’inventivité des étudiants, ni la modernité de l’école.

Dans la nouvelle identité, l’institut prend vraiment parti. Il se débarrasse du traité gravé de ses armoiries, pour en proposer une version minimaliste et vivante, et n’utilise d’ailleurs plus ce blason comme logo principal.

Désormais, l’institut se présente sous ses initiales, dans un bloc qui énonce les forces de la marque, et fait appel à des imaginaires étudiants.

Il évoque une étiquette à bagages, pour marquer l’importance que donne l’institut à son rayonnement professionnel à l’étranger. Les initiales KVB joue le rôle de l’aéroport de départ, et le logo affiche également ses trois principaux campus européens : Londres, Paris et Francfort. La promesse : nous sommes le quai d’embarquement vers une carrière internationale.

L’identité graphique qui entoure ce logo utilise des codes dynamiques : le logo lui même n’est employé qu’à un angle d’inclinaison de 4°, par exemple. La charte graphique décline différents patterns, adaptables sur tous les supports d’expression de la marque : print, website, réseaux sociaux… Partout, le rose signature de l’institut et sa typo caractéristique complètent un écosystème visuel complet.

En utilisant sur tous ses supports les portraits sur fond unis de ses étudiants, la marque prône la créativité et la diversité des profils et des ambitions.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/ff9ccc44832127.583796e575f52.jpg"><img class="alignnone size-full wp-image-13918" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/ff9ccc44832127.583796e575f52.jpg" alt="ff9ccc44832127-583796e575f52" width="1400" height="990" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_departments.png"><img class="alignnone size-full wp-image-13919" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_departments.png" alt="karl_von_busse_departments" width="1000" height="743" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_logo_construction.png"><img class="alignnone size-full wp-image-13920" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_logo_construction.png" alt="karl_von_busse_logo_construction" width="1000" height="480" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_logo.png"><img class="alignnone size-full wp-image-13921" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_logo.png" alt="karl_von_busse_logo" width="620" height="1076" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_old_look.jpg"><img class="alignnone size-full wp-image-13922" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_old_look.jpg" alt="karl_von_busse_old_look" width="1000" height="707" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_photo_patterns_ads_01.jpg"><img class="alignnone size-full wp-image-13923" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_photo_patterns_ads_01.jpg" alt="karl_von_busse_photo_patterns_ads_01" width="1000" height="707" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_photo_patterns_ads_02.jpg"><img class="alignnone size-full wp-image-13924" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_photo_patterns_ads_02.jpg" alt="karl_von_busse_photo_patterns_ads_02" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_photo_patterns_brochure_02.jpg"><img class="alignnone size-full wp-image-13925" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_photo_patterns_brochure_02.jpg" alt="karl_von_busse_photo_patterns_brochure_02" width="1000" height="707" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_photo_patterns_brochure_03.jpg"><img class="alignnone size-full wp-image-13926" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_photo_patterns_brochure_03.jpg" alt="karl_von_busse_photo_patterns_brochure_03" width="1000" height="707" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_photo_patterns_logo.jpg"><img class="alignnone size-full wp-image-13927" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_photo_patterns_logo.jpg" alt="karl_von_busse_photo_patterns_logo" width="1000" height="707" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_photo_patterns.jpg"><img class="alignnone size-full wp-image-13928" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_photo_patterns.jpg" alt="karl_von_busse_photo_patterns" width="1000" height="707" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_shield_before_after.png"><img class="alignnone size-full wp-image-13929" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_shield_before_after.png" alt="karl_von_busse_shield_before_after" width="1000" height="416" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_shield.png"><img class="alignnone size-full wp-image-13930" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_shield.png" alt="karl_von_busse_shield" width="1000" height="702" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_variations.png"><img class="alignnone size-full wp-image-13931" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/karl_von_busse_variations.png" alt="karl_von_busse_variations" width="1000" height="728" /></a>]]></content:encoded>
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		<wp:post_id>13916</wp:post_id>
		<wp:post_date><![CDATA[2016-12-13 01:00:29]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Quartus partage la ville</title>
		<link>http://yannickbourenane.com/preprod/2016/12/15/13936/</link>
		<pubDate>Thu, 15 Dec 2016 00:00:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13936</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Logo_-_Quartusjpg.jpg"><img class=" wp-image-13937 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Logo_-_Quartusjpg.jpg" alt="logo_-_quartusjpg" width="448" height="148" /></a>

Quartus est le premier ensemblier immobilier tourné vers les nouveaux usages. La nouvelle marque veut répondre à un insight sociétal fort : selon une étude d’Opinion Way, 80% des Français estiment que leur logement n’est pas adapté à leur style de vie, et ne sont pas réellement satisfaits de leur lieu de travail.<!--more-->

Au centre de la réflexion de la marque, l’innovation et les startups. Quartus veut créer des espaces collectifs et dessiner une nouvelle urbanité, en partant de la conviction que la chance se construit, la marque répond à l’Homme nouveau, dont la qualité de vie dépend de son environnement.

Le naming de la nouvelle marque est intrinsèquement lié à sa conviction – et sa signature : « Et la ville se partage ». Quartus, c’est le quartier, donc à la fois le partage et le lieu de vie commun. Le suffixe « us » donne à la marque des lettres de noblesse latines, qui évoquent les fonctionnements exemplarisés des cités romaines de l’Antiquité, modèles de vivre-ensemble. Il peut être lu avec beaucoup plus de modernité comme un « nous » en anglais, qui insiste alors sur ma communauté, l’unité, et l’humain ; ou en français dans sa définition d’ « usage », pillier de la conviction de la marque.

La marque porte un langage visuel travaillé, avec un logo texte sans serif dont l’initial évoque déjà le partage. Elle s’éloigne des codes habituels de l’immobilier rouge et bleu, pour proposer une palette nuancée et douce, et décline une iconographie qui donne la part belle à l’humain et au partage, à la douceur de vivre ensemble dans des lieux pensés pour l’épanouissement humain.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/296841-500x354.jpg"><img class="alignnone size-full wp-image-13939" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/296841-500x354.jpg" alt="296841-500x354" width="500" height="354" /></a>

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Agence : Havas]]></content:encoded>
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		<title>Des films et des marques</title>
		<link>http://yannickbourenane.com/preprod/2016/12/16/des-films-et-des-marques/</link>
		<pubDate>Fri, 16 Dec 2016 00:00:27 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13945</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa-6.jpg"><img class="alignnone size-full wp-image-13958" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa-6.jpg" alt="brand-movie-mashup-invasione-creativa-6" width="600" height="600" /></a>

Les créatifs d'Invasione Creativa mixent les films célèbres et les logos de marques dans des prints imaginatifs et décalés : c'est le projet BrAND movie.
<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o1_1280.png"><img class="alignnone size-full wp-image-13946" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o1_1280.png" alt="tumblr_ohridh5lo21s858y7o1_1280" width="1280" height="1280" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o2_1280.png"><img class="alignnone size-full wp-image-13947" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o2_1280.png" alt="tumblr_ohridh5lo21s858y7o2_1280" width="1280" height="1280" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o3_1280.png"><img class="alignnone size-full wp-image-13948" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o3_1280.png" alt="tumblr_ohridh5lo21s858y7o3_1280" width="1280" height="1280" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o4_1280.png"><img class="alignnone size-full wp-image-13949" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o4_1280.png" alt="tumblr_ohridh5lo21s858y7o4_1280" width="1280" height="1280" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o5_1280.png"><img class="alignnone size-full wp-image-13950" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o5_1280.png" alt="tumblr_ohridh5lo21s858y7o5_1280" width="1280" height="1280" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o7_1280.png"><img class="alignnone size-full wp-image-13951" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o7_1280.png" alt="tumblr_ohridh5lo21s858y7o7_1280" width="1280" height="1280" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o10_1280.png"><img class="alignnone size-full wp-image-13952" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohridh5Lo21s858y7o10_1280.png" alt="tumblr_ohridh5lo21s858y7o10_1280" width="1280" height="1280" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa-1.jpg"><img class="alignnone size-full wp-image-13954" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa-1.jpg" alt="brand-movie-mashup-invasione-creativa-1" width="600" height="600" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa-2.jpg"><img class="alignnone size-full wp-image-13955" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa-2.jpg" alt="brand-movie-mashup-invasione-creativa-2" width="600" height="600" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa-3.jpg"><img class="alignnone size-full wp-image-13956" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa-3.jpg" alt="brand-movie-mashup-invasione-creativa-3" width="600" height="600" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa-4.jpg"><img class="alignnone size-full wp-image-13957" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa-4.jpg" alt="brand-movie-mashup-invasione-creativa-4" width="600" height="600" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa-6.jpg"><img class="alignnone size-full wp-image-13958" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa-6.jpg" alt="brand-movie-mashup-invasione-creativa-6" width="600" height="600" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa.jpg"><img class="alignnone size-full wp-image-13959" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Brand-Movie-mashup-Invasione-Creativa.jpg" alt="brand-movie-mashup-invasione-creativa" width="600" height="600" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohrikdRhaG1s858y7o1_r1_1280.gif"><img class="alignnone size-full wp-image-13953" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tumblr_ohrikdRhaG1s858y7o1_r1_1280.gif" alt="tumblr_ohrikdrhag1s858y7o1_r1_1280" width="1240" height="1240" /></a>]]></content:encoded>
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		<wp:post_id>13945</wp:post_id>
		<wp:post_date><![CDATA[2016-12-16 01:00:27]]></wp:post_date>
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		<title>Verviers rajeunit de plusieurs siècles</title>
		<link>http://yannickbourenane.com/preprod/2016/12/19/verviers-rajeunit-de-plusieurs-siecles/</link>
		<pubDate>Mon, 19 Dec 2016 00:00:01 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13962</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_verviers_2016.jpg"><img class="alignnone size-full wp-image-13963" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_verviers_2016.jpg" alt="comparatifs_verviers_2016" width="827" height="370" /></a>La ville de Verviers, en Belgique, présente sa nouvelle identité visuelle, qui donne le départ d’un nouveau projet territorial et assied une nouvelle image pour la marque.<!--more-->

La ville présente une identité globale, qu’elle décline pour chacun de ses trois quartiers. Le point de départ du nouveau logo est un « V » vert accompagné pour chaque déclinaison d’un pattern coloré qui lie chaque entité à son identité propre.

L’ancien logo de la ville - ses armoiries historiques - décrivaient sous tous les plans une commune vieillissante et en retard sur son époque. Le blason et la devise de la ville (« Vert et vieux ») ne permettaient pas de prétendre au moindre dynamisme municipal. En les abandonnant, Verviers donne un coup de jeune plus que bienvenu à sa ville, et lance un défi avec le nouveau slogan de la ville : « l’avenir se tisse ».

Une identité municipale réussie, qui évite les écueils d’une simple revisite, et tranche par sa modernité et sa cohérence avec les identités municipales souvent un peu rapides auxquelles nous sommes habitués.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/2vubkw4.jpg"><img class="alignnone size-full wp-image-13964" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/2vubkw4.jpg" alt="2vubkw4" width="1500" height="942" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/5yxdev.jpg"><img class="alignnone size-full wp-image-13965" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/5yxdev.jpg" alt="5yxdev" width="948" height="948" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/34smmtt.jpg"><img class="alignnone size-full wp-image-13966" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/34smmtt.jpg" alt="34smmtt" width="1599" height="1066" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/3359y55.jpg"><img class="alignnone size-full wp-image-13967" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/3359y55.jpg" alt="3359y55" width="948" height="711" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/fontaine_secrete_02.jpg"><img class="alignnone size-full wp-image-13968" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/fontaine_secrete_02.jpg" alt="fontaine_secrete_02" width="1024" height="768" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/hs8d3d.jpg"><img class="alignnone size-full wp-image-13969" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/hs8d3d.jpg" alt="hs8d3d" width="948" height="948" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tunnel.jpg"><img class="alignnone size-full wp-image-13970" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/tunnel.jpg" alt="tunnel" width="1918" height="1273" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/verviers_bulletin_communal_0.jpg"><img class="alignnone size-full wp-image-13971" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/verviers_bulletin_communal_0.jpg" alt="verviers_bulletin_communal_0" width="600" height="488" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/verviers_marche.jpg"><img class="alignnone size-full wp-image-13972" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/verviers_marche.jpg" alt="verviers_marche" width="624" height="848" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Verviers-quartiers.png"><img class="alignnone size-full wp-image-13974" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Verviers-quartiers.png" alt="verviers-quartiers" width="640" height="262" /></a>Agence : Synthèse]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13962</wp:post_id>
		<wp:post_date><![CDATA[2016-12-19 01:00:01]]></wp:post_date>
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		<title>Quimper Bretagne Occidentale s&#039;inspire du treskell</title>
		<link>http://yannickbourenane.com/preprod/2016/12/20/quimper-bretagne-occidentale-sinspire-treskell/</link>
		<pubDate>Tue, 20 Dec 2016 00:01:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13979</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/quimper-bretagne-occidentale-le-nouveau-logo-devoile_3206673_540x227p.jpg"><img class="alignnone size-full wp-image-13980" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/quimper-bretagne-occidentale-le-nouveau-logo-devoile_3206673_540x227p.jpg" alt="quimper-bretagne-occidentale-le-nouveau-logo-devoile_3206673_540x227p" width="539" height="227" /></a>

Les communautés de communes Quimper Communauté et Pays Glazik se rassemblent et forment désormais une seule communauté de 14 communes et 100 000 habitants : Quimper Bretagne Occidentale. La nouvelle agglomération présente son logo.<!--more-->

Quimper Bretagne Occidentale – Kemper Breizh Izel, propose un nom bilingue qui ancre sa légitimité dans son histoire celtique.

Le logo est d’ailleurs très inspiré des triskels locaux, et présente un bloc logo efficace dans son noir et blanc très breton, qui reprend en un symbole les initiales de l'agglomération dans les deux langues.

On regrette toutefois la typo bâton fuyante, qui aurait gagné en impact et en présence en étant plus grasse.

Agence : Elle et Lui]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13979</wp:post_id>
		<wp:post_date><![CDATA[2016-12-20 01:01:38]]></wp:post_date>
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		<title>Froda joue avec les volumes</title>
		<link>http://yannickbourenane.com/preprod/2016/12/21/froda-joue-volumes/</link>
		<pubDate>Wed, 21 Dec 2016 00:00:35 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13984</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_froda_2016.jpg"><img class="alignnone size-full wp-image-13985" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_froda_2016.jpg" alt="comparatifs_froda_2016" width="827" height="370" /></a>

Monetise était une solution d’emprunt pour les petits businesses. La marque devient Froda, et ce n’est pas qu’un changement de nom : l’identité visuelle est complètement relookée.<!--more-->

Le nouveau nom de la marque signifie « prospérer » suédois : la marque s’éloigne d’un nom trop littéral pour proposer une vision à plus long terme et plus positive de leur action pour leur clients.

L’ancien logo évoquait les courbes de la finance, et les sommets des montagnes ; Le nouveau est surprenant. Irrégulier dans sa casse et sa police, il accroche l’œil et interroge sur sa légitimité dans un milieu financier. Chaque lettre semble désolidarisée de la précédente.

Ce n’est qu’en le voyant dans sa version 3D, découpée dans le bois, que l’on comprend le fonctionnement des lettres et des volumes, et que l’on peut l’interpréter comme un tout. C’est ce logo en 3D qui prend vie sur le site de la marque, et chacun de ses éléments y trouve sa place dans l’écosystème visuel.

Une identité visuelle risquée, mais qui correspond bien aux nouvelles valeurs dont se réclame la marque.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_elements.jpg"><img class="alignnone size-full wp-image-13986" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_elements.jpg" alt="froda_elements" width="1000" height="866" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_f_alone.jpg"><img class="alignnone size-full wp-image-13987" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_f_alone.jpg" alt="froda_f_alone" width="1000" height="808" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_icons_application.jpg"><img class="alignnone size-full wp-image-13988" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_icons_application.jpg" alt="froda_icons_application" width="1000" height="486" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_icons.jpg"><img class="alignnone size-full wp-image-13989" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_icons.jpg" alt="froda_icons" width="1000" height="314" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_logo_materials.jpg"><img class="alignnone size-full wp-image-13990" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_logo_materials.jpg" alt="froda_logo_materials" width="1000" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_logo.png"><img class="alignnone size-full wp-image-13991" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_logo.png" alt="froda_logo" width="1000" height="400" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_patterns_material.jpg"><img class="alignnone size-full wp-image-13992" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_patterns_material.jpg" alt="froda_patterns_material" width="1000" height="666" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_process.jpg"><img class="alignnone size-full wp-image-13993" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_process.jpg" alt="froda_process" width="1000" height="606" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_web.jpg"><img class="alignnone size-full wp-image-13994" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/froda_web.jpg" alt="froda_web" width="1000" height="816" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13984</wp:post_id>
		<wp:post_date><![CDATA[2016-12-21 01:00:35]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>298379</wp:comment_id>
			<wp:comment_author><![CDATA[lilianmag]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lilian.magnaud@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://lilianmagnaud.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.85.227.82]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-21 16:56:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-21 15:56:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si on a besoin de 10 images sur la construction en bois (sic) d'un logo, cela veut donc dire que la compréhension du message est raté ? A moins de faire vivre cette belle construction directement dans le logo ? Mais quel est le lien entre cette débauche de créativité et une société de service bancaire ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Grand Annecy, aux pieds des montagnes</title>
		<link>http://yannickbourenane.com/preprod/2016/12/22/grand-annecy-aux-pieds-montagnes/</link>
		<pubDate>Thu, 22 Dec 2016 00:00:16 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=13997</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_Grand-Annecy_2016.jpg"><img class="alignnone size-full wp-image-13998" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_Grand-Annecy_2016.jpg" alt="comparatifs_grand-annecy_2016" width="827" height="370" /></a>

Le premier janvier prochain, la grande agglomération d’Annecy verra le jour. Elle dévoile cette semaine son nom et son logo.<!--more-->

La nouvelle agglomération regroupe 34 communes, et devient ainsi la 29<sup>e</sup> plus grande ville de France. Elle représente une opportunité de développement économique considérable pour la région.

Le nom s’impose assez naturellement, en décrivant littéralement l’évolution de l’agglomération : « Grand Annecy Agglomération ». Pour son logo, qui lui a coûté 18 000 euros, la ville mise sur son patrimoine naturel pour accroître son raisonnement, et veut montrer son dynamisme et son attractivité. Le « A » initial symbolise la montagne, les nuances de bleu les lacs et rivières ; un choix de couleurs centré sur la nature.

On comprend immédiatement la volonté du logo, et le « A » illustre avec justesse la spécificité de l’agglomération ; mais la typographie choisie pour le texte du logo dérange. Trop ronde, des espaces trop marqués – alors que le premier « n » se fond dans l’initiale, une répartition des volumes qui ne s’explique pas ; on aurait aimé voir vivre la montagne seule, sans l’encombrer de texte moins réfléchi.

Agence : Big Bang]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>13997</wp:post_id>
		<wp:post_date><![CDATA[2016-12-22 01:00:16]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>298411</wp:comment_id>
			<wp:comment_author><![CDATA[Sebastien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sebastienbuk@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.42.115.143]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-22 12:12:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-22 11:12:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mais pourquoi donc inclure le mot "Grand" dans leur nom.
On a "Grand Est", "Grand Lac", "Grand Annecy", "Grand Lyon", Métropole du Grand Paris", "Grand Nancy" ...

Pas très original et pas représentatif des contours de la France
Je trouve leurs noms prétentieux ;-)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>298437</wp:comment_id>
			<wp:comment_author><![CDATA[Agora41]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[david.boyer.69300@ntymail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.66.119.193]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2016-12-23 02:33:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2016-12-23 01:33:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["La nouvelle agglomération compte 6 communes, et devient ainsi la 29e plus grande ville de France."

C'est moi où le rédacteur de ce billet est encore plus mauvais que les pigistes du Dauphiné Libéré, pour se planter entre la commune nouvelle (6 communes déléguées) et la nouvelle agglo à 34 communes ? Désolé de ce commentaire acide mais c'est affligeant.]]></wp:comment_content>
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			<wp:comment_id>300775</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.236.108.60]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-17 01:17:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-17 00:17:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ici on a fait "Nantes Métropole" !!! Et Bordeaux nous a honteusement copié :)]]></wp:comment_content>
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	<item>
		<title>La région Nouvelle Aquitaine rugit vers l&#039;Atlantique</title>
		<link>http://yannickbourenane.com/preprod/2016/12/26/region-nouvelle-aquitaine-rugit-vers-latlantique/</link>
		<pubDate>Mon, 26 Dec 2016 00:00:19 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14000</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/2.-Nouvelle-Aquitaine-2016.jpg"><img class="alignnone size-full wp-image-14001" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/2.-Nouvelle-Aquitaine-2016.jpg" alt="2-nouvelle-aquitaine-2016" width="612" height="306" /></a>C’est au tour de la région Nouvelle Aquitaine de présenter son logo de Grande Région. La région du Sud-Ouest regroupe 12 départements : c’est la plus grande région de France.<!--more-->

La région a fait travailler pour ce logo quatre écoles de design graphique et deux agences, qui ont présenté un total de 119 pistes. Celle qui a finalement emporté les suffrages a été créée en interne au Conseil Régional.

Le logo exploite les frontières de la région pour dessiner une tête de Lion, dont le profil suit la façade Atlantique. Le Conseil Régional fait de lui le « gardien de l’océan, comme le fut au début du XVIIe siècle le phare de Cordouan ». L’animal plonge dans les racines historiques de la région : l’influence de Richard Cœur de Lion, roi d’Angleterre et duc d’Aquitaine. Il rappel le léopard qui figure sur le blason historique de la Guyenne.

On comprend très vite l’intention de cette nouvelle expression visuelle de la région ; c’est son traité qui nous interroge. Le lion semble baisser la tête, dépité, et le trait irrégulier qui trace ses contours ne dit rien de la région même. La crinière, composée des rivières qui traversent la Nouvelle Aquitaine, ne décrivent pas l’énergie que l’on attend d’une nouvelle région.

Le logo semble donc se reposer un peu vite sur une idée créative un peu trop symbolique.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/plan-logo-nouvelle-aquitaine.jpg"><img class="alignnone size-full wp-image-14003" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/plan-logo-nouvelle-aquitaine.jpg" alt="plan-logo-nouvelle-aquitaine" width="460" height="90" /></a>

[video width="1920" height="1080" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Nouvelle-Aquitaine.mp4"][/video]

&nbsp;

Agence : Interne]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14000</wp:post_id>
		<wp:post_date><![CDATA[2016-12-26 01:00:19]]></wp:post_date>
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		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
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			<wp:meta_key><![CDATA[enclosure]]></wp:meta_key>
			<wp:meta_value><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Nouvelle-Aquitaine.mp4
15512281
video/mp4
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		<title>Des logos honnêtes et sans détours</title>
		<link>http://yannickbourenane.com/preprod/2016/12/23/logos-honnetes-detours/</link>
		<pubDate>Fri, 23 Dec 2016 00:00:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14006</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/capture_plein_ecran_15042016_145437.jpg"><img class="alignnone size-full wp-image-14007" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/capture_plein_ecran_15042016_145437.jpg" alt="capture_plein_ecran_15042016_145437" width="780" height="586" /></a>

Un graphiste décide de faire parler les logos avec franchise : il revisite sans détours les codes des marques, pour leur faire dire ce qu'elle n'osent pas énoncer.<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/capture_plein_ecran_15042016_145443.jpg"><img class="alignnone size-full wp-image-14008" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/capture_plein_ecran_15042016_145443.jpg" alt="capture_plein_ecran_15042016_145443" width="784" height="584" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/capture_plein_ecran_15042016_145448.jpg"><img class="alignnone size-full wp-image-14009" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/capture_plein_ecran_15042016_145448.jpg" alt="capture_plein_ecran_15042016_145448" width="777" height="579" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/capture_plein_ecran_15042016_145519.jpg"><img class="alignnone size-full wp-image-14010" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/capture_plein_ecran_15042016_145519.jpg" alt="capture_plein_ecran_15042016_145519" width="849" height="561" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/capture_plein_ecran_15042016_145608.jpg"><img class="alignnone size-full wp-image-14011" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/capture_plein_ecran_15042016_145608.jpg" alt="capture_plein_ecran_15042016_145608" width="586" height="431" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/capture_plein_ecran_15042016_145737.jpg"><img class="alignnone size-full wp-image-14012" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/capture_plein_ecran_15042016_145737.jpg" alt="capture_plein_ecran_15042016_145737" width="849" height="564" /></a>]]></content:encoded>
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		<wp:post_id>14006</wp:post_id>
		<wp:post_date><![CDATA[2016-12-23 01:00:24]]></wp:post_date>
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		<title>Waymo de Google : la voiture du futur</title>
		<link>http://yannickbourenane.com/preprod/2016/12/26/waymo-de-google-voiture-futur/</link>
		<pubDate>Mon, 26 Dec 2016 13:00:44 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14017</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Waymo-logo-2016.png"><img class="wp-image-14018 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Waymo-logo-2016.png" alt="waymo-logo-2016" width="370" height="315" /></a>

&nbsp;

Google annonce depuis longtemps son travail sur les voitures autonomes : le groupe a annoncé cette semaine sa nouvelle marque : Waymo.<!--more-->

Dans le naming, Google s’annonce comme le leader d’un nouveau monde, et surtout d’une nouvelle façon de se déplacer. Waymo est la contraction de « A new way forward in mobility », soit « la voie vers une mobilité qui progresse ».

Le logo est le « W » initial du nom, traité dans un vert et un bleu qui l’ancrent dans la ligné des GPS et des nouvelles technologies. On devine dans les virages de la lettre un trajet en voiture, maîtrisé mais sur-mesure.

[video width="1920" height="1080" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/say-hello-to-waymo.mp4"][/video]]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14017</wp:post_id>
		<wp:post_date><![CDATA[2016-12-26 14:00:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-12-26 13:00:44]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[waymo-de-google-voiture-futur]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
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		<title>Mövenpick se met au régime</title>
		<link>http://yannickbourenane.com/preprod/2016/12/27/movenpick-se-met-regime/</link>
		<pubDate>Tue, 27 Dec 2016 00:00:30 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14023</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_Movenpick_2016.jpg"><img class="alignnone size-full wp-image-14024" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_Movenpick_2016.jpg" alt="comparatifs_movenpick_2016" width="827" height="370" /></a>

Le groupe hôtelier Mövenpick se décline à travers le monde dans restaurants et dans la production d’épicerie fine et de vins (la marque de glaces que l’on connaît bien à été vendue il y a quelques années). Il dévoile son nouveau logo.<!--more-->

Il s’agit d’une réinterprétation du logo précédent, qui perd en épaisseur mais gagne en stabilité et en sérieux. La version précédente proposait un M sérif, qui tranchait avec la typographie arrondie du reste du mot ; la différence reste marquée aujourd’hui : les hampes du « M » s’arrondissent à leur extrémité, et le reste du texte adopte une typographie bâton bien plus régulière.

Le symbole du groupe, une mouette, a été simplifié : l’envol est suggéré mais l’oiseau n’est plus représenté aussi littéralement.

C’est d’ailleurs l’envol qui est au cœur de tout l’imaginaire de la marque, illustré en photographie sur son site et ses publications.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14023</wp:post_id>
		<wp:post_date><![CDATA[2016-12-27 01:00:30]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-12-27 00:00:30]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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	<item>
		<title>Spider-man Homecoming : un logo comics</title>
		<link>http://yannickbourenane.com/preprod/2016/12/27/spider-man-homecoming-logo-comics/</link>
		<pubDate>Tue, 27 Dec 2016 13:00:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14026</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/spider-man-homecoming-logo.jpg"><img class="alignnone size-full wp-image-14027" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/spider-man-homecoming-logo.jpg" alt="spider-man-homecoming-logo" width="690" height="560" /></a>

Marvel dévoile le logo définitif de Spider- Man Homecoming, premier film de la nouvelle trilogie centrée sur l’Homme Araignée.<!--more-->

Le logo vit dans des codes couleur classiques, qui font immédiatement appel à l’univers des super-héros : un clin d’œil narquois à l’énorme franchise Superman du studio concurrent, DC Comics.

Dans une typographie en 3D, le logo coupe avec les typographies digitalisantes des réinterprétations précédentes, et s’appuie sur l’esthétique des comics pour réaffirmer son ancrage dans l’origine du héros.

Le sous titre, Homecoming, remplace son second « o » par le masque symbolisé du héros, comme tagué à la bombe sur les murs de New York.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14026</wp:post_id>
		<wp:post_date><![CDATA[2016-12-27 14:00:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-12-27 13:00:17]]></wp:post_date_gmt>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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			<wp:meta_value><![CDATA[14027]]></wp:meta_value>
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	<item>
		<title>Mini-mercato à la Bundesliga</title>
		<link>http://yannickbourenane.com/preprod/2016/12/28/mini-mercato-a-bundesliga/</link>
		<pubDate>Wed, 28 Dec 2016 00:00:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14029</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_Bundesliga_2016.jpg"><img class="alignnone size-full wp-image-14030" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_Bundesliga_2016.jpg" alt="comparatifs_bundesliga_2016" width="827" height="370" /></a>Le championnat Allemand de football, Bundesliga en VO, présente la nouvelle version de son logo pour lancer la saison prochaine.<!--more-->

La compétition présente un logo en flatdesign, qui réinterprète au détail près le logo précédent. Les deux différences principales : le passage en 2D, et le recentrage du ballon dans le cadre du logo même. Le passage au flatdesign ne surprend plus : ce relooking permet une utilisation digitale et peut se décliner avec facilité sur les supports numériques.

Trois déclinaisons ont pour l’instant été dévoilées : le logo principal, son interprétation pour la 2.Bundesliga – l’équivalent de notre seconde ligue- et enfin, le logo de la DFL (Deutsche Fussball Liga), l’organisateur de la Ligue.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/1114434_imgw968.jpg"><img class="alignnone size-full wp-image-14180" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/1114434_imgw968.jpg" alt="1114434_imgw968" width="968" height="545" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14029</wp:post_id>
		<wp:post_date><![CDATA[2016-12-28 01:00:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2016-12-28 00:00:17]]></wp:post_date_gmt>
		<wp:comment_status><![CDATA[open]]></wp:comment_status>
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		<wp:post_name><![CDATA[mini-mercato-a-bundesliga]]></wp:post_name>
		<wp:status><![CDATA[publish]]></wp:status>
		<wp:post_parent>0</wp:post_parent>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
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			<wp:comment_id>298737</wp:comment_id>
			<wp:comment_author><![CDATA[Christopher AGUSTIN]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[christophe.agustin@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.247.34.42]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-04 12:27:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-04 11:27:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il y a également une différence majeure, le joueur ne regarde plus son pied mais l'horizon...]]></wp:comment_content>
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		<title>Pandora se met au diapason de ses concurrents</title>
		<link>http://yannickbourenane.com/preprod/2016/12/29/pandora-se-met-diapason-de-concurrents/</link>
		<pubDate>Thu, 29 Dec 2016 00:00:31 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14032</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_pandora_2016.jpg"><img class="alignnone size-full wp-image-14033" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_pandora_2016.jpg" alt="comparatifs_pandora_2016" width="827" height="370" /></a>Service de streaming musical fondé en 2000, Pandora fonctionne comme une radio et propose des contenus personnalisés aux auditeurs. La marque dévoile son nouveau logo à l’occasion de la présentation d’un nouveau service, Pandora Plus.<!--more-->

Face à ses deux grands rivaux, Spotify et Apple Music, la marque veut gagner en stature. Elle s’ancre dans la tendance épurée : La typographie s’arrondit. , elle perd ses empattements et ses capitales.

Pandora accompagne son logo d’un monogramme container, qui permet d’exprimer la pluralité de styles musicaux proposés par la plateforme. C’est un clin d’œil à la chaîne télévisée MTV, à l’origine de ce principe graphique vivant. La référence est soulignée par l’esthétique rétro 80’s et 90’s des déclinaisons qui place Pandora au cœur des tendances visuelles.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/pandora_2016_ps.jpg"><img class="alignnone size-full wp-image-14035" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/pandora_2016_ps.jpg" alt="pandora_2016_ps" width="1000" height="563" /></a>

[video width="1920" height="1080" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/pandora-rebrand.mp4"][/video]

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/pnadora_2016_logo_variations.gif"><img class="alignnone size-full wp-image-14038" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/pnadora_2016_logo_variations.gif" alt="pnadora_2016_logo_variations" width="1024" height="512" /></a>]]></content:encoded>
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			<wp:meta_value><![CDATA[http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/pandora-rebrand.mp4
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	<item>
		<title>La Nascar prend de la vitesse</title>
		<link>http://yannickbourenane.com/preprod/2017/01/02/nascar-prend-de-vitesse/</link>
		<pubDate>Mon, 02 Jan 2017 00:00:42 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14040</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_Nascar_2016.jpg"><img class="alignnone size-full wp-image-14041" src="http://yannickbourenane.com/preprod/wp-content/uploads/2016/12/Comparatifs_Nascar_2016.jpg" alt="comparatifs_nascar_2016" width="827" height="370" /></a>La National Association for Stock Car Auto Racing (NASCAR) est l’organisateur des courses automobiles les plus populaires aux Etats Unis, qui impactent la culture populaire jusqu’aux films d’animation : Pixar a dominé le box office en 2006 avec son film <em>Cars</em>.<!--more-->

L’association présente son nouveau logo : la typographie gagne en cohérence, puisque les « A » s’alignent désormais à la police anguleuse du reste du nom. L’identité visuelle gagne en légèreté en laissant entre chaque lettre un véritable espace, qui permet une meilleure respiration. Le changement le plus flagrant reste toutefois la disparation du cartouche en dégradé qui encadrait le nom, qui laisse place à 5 bandes colorées qui s’épaississent à l’abord du logo. On garde ainsi la notion de vitesse qui s’exprimait déjà dans le logo précédent, tout en gagnant en impact et en lisibilité, qui permettront à la marque de se décliner sur des supports digitaux.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14040</wp:post_id>
		<wp:post_date><![CDATA[2017-01-02 01:00:42]]></wp:post_date>
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			<wp:comment_id>298756</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste Logos / Eric Boudo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-04 19:58:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-04 18:58:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bon changement, le nouveau fait beaucoup plus moderne]]></wp:comment_content>
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	<item>
		<title>Mozilla consulte les internautes pour son nouveau branding</title>
		<link>http://yannickbourenane.com/preprod/2017/01/03/mozilla-consulte-internautes-nouveau-branding/</link>
		<pubDate>Tue, 03 Jan 2017 00:00:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14043</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-02-à-19.01.45.png"><img class="alignnone size-full wp-image-14044" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-02-à-19.01.45.png" alt="capture-decran-2017-01-02-a-19-01-45" width="931" height="587" /></a>

Mozilla est une fondation à but non lucratif qui gère le développement et l’implantation de logiciels libres, principalement connue pour son navigateur Mozilla Firefox.<!--more-->

La fondation met à jour son identité de marque en se fondant sur les principes fondateurs de l’open source, et laisse les internautes s’exprimer. Elle présente 7 pistes pour son nouveau branding dont l’une sera annoncée comme sa nouvelle identité dans quelques jours. Envie de participer avant l’annonce très prochaine du résultat ? Ca se passe <a href="https://blog.mozilla.org/opendesign/now-for-the-fun-part/">ici</a> !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14043</wp:post_id>
		<wp:post_date><![CDATA[2017-01-03 01:00:48]]></wp:post_date>
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			<wp:comment_id>298722</wp:comment_id>
			<wp:comment_author><![CDATA[Nicolas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.55.168]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-03 19:28:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-03 18:28:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hé ben sur les 7 il y a juste le jeu avec les caractères :// qui rend bien, le reste est trop tordu ou fade.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>298755</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste Logos / Eric Boudo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-04 19:56:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-04 18:56:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ben c'est pas gagné hein. Ca me rapelle le concours qu'avait fait Sony dans les années 80.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title></title>
		<link>http://yannickbourenane.com/preprod/2017/01/04/14046/</link>
		<pubDate>Wed, 04 Jan 2017 00:00:33 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14046</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/St-Quentin-Logo.jpg"><img class="alignnone size-full wp-image-14047" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/St-Quentin-Logo.jpg" alt="st-quentin-logo" width="545" height="250" /></a>

L’agglomération de Saint-Quentin et la Communauté de Communes du Canton de Saint-Simon (ex-C32S) s’allient pour former une nouvelle agglomération.<!--more-->

L’ « Agglo du Saint Quentinois » présente un logo en trois lignes, dans une police sans sérif arrondie et douce. Elle se décline dans trois tailles qui mettent l’accent sur le cœur du message.

Le logo se dote d’un arc de cercle en points, qui illustre « la volonté de l’agglomération d’avancer dans une même direction ».]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14046</wp:post_id>
		<wp:post_date><![CDATA[2017-01-04 01:00:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-01-04 00:00:33]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[30]]></wp:meta_value>
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	<item>
		<title>Carlsberg Export réclame ses racines danoises</title>
		<link>http://yannickbourenane.com/preprod/2017/01/05/carlsberg-export-reclame-racines-danoises/</link>
		<pubDate>Thu, 05 Jan 2017 00:00:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14051</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Carlsberg-Export_2017.jpg"><img class="alignnone size-full wp-image-14052" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Carlsberg-Export_2017.jpg" alt="comparatifs_carlsberg-export_2017" width="827" height="370" /></a>

Le brasseur de bière Danois Carlsberg offre un nouveau packaging et un nouveau logo à Carlsberg export, sa bière haut de gamme, conçue selon la recette danoise originale et servie plus fraîche que les autres bières de la marque.<!--more-->

Le produit présente son nouveau packaging, flanqué d’un tout nouveau logo. Il s’affranchit de la typographie liée en bas de casse traditionnelle de Carlsberg pour une police sans empattements, en majuscules. La nouvelle identité prend ses racines dans son origine nordique, et mise sur l’alliance de la chaleur danoise avec les froides températures de l’Europe du Nord en jouant sur le contraste entre le blanc neige et le bronze métallisé. Elle substitue le O barré au O pour jouer sur la symbolique scandinave et s’inspire pour sa typo du drapeau danois : « Le Dannebrog a été établi drapeau militaire du Danemark en 1842 (juste 5 ans avant que Carlsberg soit fondée) […] Il semblait approprié qu’il soit le fndement de Carlsberg EXPORT ».

Le logo se complète de la signature en typo manuscrite de J.C. Jacobsen, fondateur danois de la marque Carlsberg : autant de signes d’une marque qui se présente comme un bijou artisanal, travaillé par les brasseurs orfèvres.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Carlsberg-Export-2.jpg"><img class="alignnone size-full wp-image-14055" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Carlsberg-Export-596x330.jpg" alt="carlsberg-export-596x330" width="596" height="330" /><img class="alignnone size-full wp-image-14053" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Carlsberg-Export-2.jpg" alt="carlsberg-export-2" width="1600" height="1131" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Carlsberg-Export-3.jpg"><img class="alignnone size-full wp-image-14054" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Carlsberg-Export-3.jpg" alt="carlsberg-export-3" width="887" height="1600" /></a>

Agence : Taxi Studio]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14051</wp:post_id>
		<wp:post_date><![CDATA[2017-01-05 01:00:04]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510650610;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:438;}i:1;a:1:{s:2:"id";i:935;}i:2;a:1:{s:2:"id";i:689;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>298806</wp:comment_id>
			<wp:comment_author><![CDATA[zigouigoui]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ferifffrfr@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[193.164.156.204]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-06 15:41:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-06 14:41:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Également un lifting du logo de Lesieur, récemment :
http://www.cbnews.fr/nl-Media/lesieur-sur-tous-les-fronts-a1028132]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le People’s Theatre présente une nouvelle identité graphique</title>
		<link>http://yannickbourenane.com/preprod/2017/01/06/peoples-theatre-presente-nouvelle-identite-graphique/</link>
		<pubDate>Fri, 06 Jan 2017 00:00:07 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14057</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/hero-large-peoples-theatre.jpg"><img class="alignnone size-full wp-image-14058" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/hero-large-peoples-theatre.jpg" alt="hero-large-peoples-theatre" width="1280" height="790" /></a>A Newcastle, le People’s Theatre accueille et divertit son public depuis plus de 100 ans. Le projet ne vit que grâce au volontariat et aux ventes de billets.<!--more-->

Aujourd’hui, l’organisation présente une nouvelle identité visuelle, qui joue sur la tendance des posters minimalistes, joue sur la double lecture, et s’inspire des très jolies premières de couvertures des maisons d’édition anglaises. Une transformation qui paie : les ventes des billets ont augmenté de 49, 8% depuis le rebranding.
Petit florilège de la programmation :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-habeascorpus-peoples-theatre.jpg"><img class="alignnone size-full wp-image-14059" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-habeascorpus-peoples-theatre.jpg" alt="large-habeascorpus-peoples-theatre" width="719" height="999" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-macbeth-peoples-theatre.jpg"><img class="alignnone size-full wp-image-14060" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-macbeth-peoples-theatre.jpg" alt="large-macbeth-peoples-theatre" width="719" height="999" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-peoples-theatre-posters-1.jpg"><img class="alignnone size-full wp-image-14062" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-peoples-theatre-posters-1.jpg" alt="large-peoples-theatre-posters-1" width="850" height="593" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-peoples-theatre-posters-2.jpg"><img class="alignnone size-full wp-image-14064" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-peoples-theatre-posters-2.jpg" alt="large-peoples-theatre-posters-2" width="850" height="593" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-peoples-theatre-posters-4-1.jpg"><img class="alignnone size-full wp-image-14065" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-peoples-theatre-posters-4-1.jpg" alt="large-peoples-theatre-posters-4-1" width="850" height="593" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-peoples-theatre-posters-6.jpg"><img class="alignnone size-full wp-image-14067" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-peoples-theatre-posters-6.jpg" alt="large-peoples-theatre-posters-6" width="850" height="593" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/PT-Brochure2-800.jpg"><img class="alignnone size-full wp-image-14069" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/PT-Brochure2-800.jpg" alt="pt-brochure2-800" width="800" height="590" /></a>

&nbsp;

<img class="alignnone size-full wp-image-14068" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-peoples-theatre-timeline.jpg" alt="large-peoples-theatre-timeline" width="719" height="661" />

<img class="alignnone size-full wp-image-14061" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/large-peoples-theatre-2015.jpg" alt="large-peoples-theatre-2015" width="719" height="480" />

Agence : Jump]]></content:encoded>
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		<wp:post_id>14057</wp:post_id>
		<wp:post_date><![CDATA[2017-01-06 01:00:07]]></wp:post_date>
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		<title>L&#039;Australian Open change de logo</title>
		<link>http://yannickbourenane.com/preprod/2017/01/09/laustralian-open-change-de-logo/</link>
		<pubDate>Mon, 09 Jan 2017 00:00:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14078</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Australian-Open_2017.jpg"><img class="alignnone size-full wp-image-14079" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Australian-Open_2017.jpg" alt="comparatifs_australian-open_2017" width="827" height="370" /></a>L’Australian Open est l’un des tournois de tennis du Grand Chelem, qui tient place chaque année en janvier à Melbourne.<!--more-->

Pour son édition 2017, la compétition présente un nouveau logo. C’est la première fois depuis 1995 que le tournois abandonne son « serving man » la silhouette de Stefan Edberg, 5 fois numéro 1 mondial de tennis, qui le rendait immédiatement reconnaissable.

L’ancien logo disait l’amour du sport et le soleil écrasant de l’outback ; le nouveau mise sur une utilisation digitale facilitée. En conservant le bleu et le blanc symboliques du tournois, il décline les initiales du tournois dans un flatdesign facilement déclinable.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/australian-open-rebrand-image-2.jpg"><img class="alignnone size-full wp-image-14085" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/australian-open-rebrand-image-2.jpg" alt="australian-open-rebrand-image-2" width="700" height="259" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/australian-open-2017-mug-e1483373987118.jpg"><img class="alignnone size-full wp-image-14084" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/australian-open-2017-mug-e1483373987118.jpg" alt="australian-open-2017-mug-e1483373987118" width="1940" height="1035" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/serviette-open-australie-2017-joueurs-tennis-e1483374313713.jpg"><img class="alignnone size-full wp-image-14086" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/serviette-open-australie-2017-joueurs-tennis-e1483374313713.jpg" alt="serviette-open-australie-2017-joueurs-tennis-e1483374313713" width="1310" height="700" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14078</wp:post_id>
		<wp:post_date><![CDATA[2017-01-09 01:00:25]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-01-09 00:00:25]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510356335;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:935;}i:1;a:1:{s:2:"id";i:11731;}i:2;a:1:{s:2:"id";i:1028;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>298886</wp:comment_id>
			<wp:comment_author><![CDATA[Nicolas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.63.217]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-09 09:22:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-09 08:22:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouais tristement impersonnel...
La préoccupation majeure de l'utilisation digitale ne peut justifier de sacrifier en plus de tout effet graphique aussi la personnalité/identification du logo qui doit passer par un minimum d'originalité (jeux de lettres, monogrammes), et de références (ici aucun symbole du tennis)...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>298927</wp:comment_id>
			<wp:comment_author><![CDATA[Tomnimbus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas@nimbus-studio.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[159.180.240.250]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-11 09:29:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-11 08:29:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Arf, j'ai pensé direct à un opticien…]]></wp:comment_content>
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	<item>
		<title>Vision Australia : la fin du point aveugle</title>
		<link>http://yannickbourenane.com/preprod/2017/01/11/vision-australia-fin-point-aveugle/</link>
		<pubDate>Wed, 11 Jan 2017 00:00:38 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14094</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Vision-Australia_2017.jpg"><img class="alignnone size-full wp-image-14095" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Vision-Australia_2017.jpg" alt="comparatifs_vision-australia_2017" width="827" height="370" /></a>

Vision Australia est un leader des services pour aveugles et mal voyants en Australie, en permettant d’ouvrir leur possibilités pour une vie plus agréable.<!--more-->

L’ancien logo épelait en braille le monogramme de la marque, « VA ».

Le nouveau dessine le même monogramme avec les maillons d’une chaîne. Le sujet de l’organisation se déplace : le braille mettait l’aveugle au cœur de sa mission, les chaînons insistent sur l’entraide et le soutien de chaque membre.

L’identité visuelle gagne en impact et en facilité de déclinaison, puisqu’elle devient adaptable à tous les supports digitaux de la marque, et ne sert perd pas en couleurs incompatibles : un bond en avant en termes de sérieux et de professionnalisme.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/vision_australia_materials-1.jpg"><img class="alignnone size-full wp-image-14096" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/vision_australia_materials-1.jpg" alt="vision_australia_materials" width="1000" height="629" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/vision_australia_photos-1.jpg"><img class="alignnone size-full wp-image-14097" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/vision_australia_photos-1.jpg" alt="vision_australia_photos" width="1000" height="522" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/vision_australia_puppy-1.jpg"><img class="alignnone size-full wp-image-14098" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/vision_australia_puppy-1.jpg" alt="vision_australia_puppy" width="1000" height="704" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/vision_australia_website-1.jpg"><img class="alignnone size-full wp-image-14099" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/vision_australia_website-1.jpg" alt="vision_australia_website" width="1000" height="1433" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14094</wp:post_id>
		<wp:post_date><![CDATA[2017-01-11 01:00:38]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>See Concept devient Izipizi</title>
		<link>http://yannickbourenane.com/preprod/2017/01/12/see-concept-devient-izipizi/</link>
		<pubDate>Thu, 12 Jan 2017 00:00:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14103</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_izipizi_2017.jpg"><img class="alignnone size-full wp-image-14104" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_izipizi_2017.jpg" alt="comparatifs_izipizi_2017" width="827" height="370" /></a>

See Concept est un lunetier nouvelle génération, qui propose des lunettes tendances et accessibles. Depuis 2010, la marque interroge les usages des porteurs de lunettes pour offrir des solutions là où ses concurrents ne sont pas, comme en proposant des loupes de lecture au guichet des banques.<!--more-->

Cette semaine, la marque annonce à grand renfort d’achat média son rebranding : nouveau nom, nouveau logo, nouvelle collection mais même concept. See Concept veut s’étendre à l’international, et se rebaptise Izipizi.

Le choix du nom est une simplification orthographique d’une expression américaine , « easy peasy », qui traduit dans le langage courant la facilité d’une action (un équivalant du français « A l’aise Blaise »). Sémantiquement, l’activité de la marque est bien moins exprimée dans son nouveau nom en palindrome, mais elle met l’accent sur la ludicité de ses produits, en se présentant comme accessible en joueuse. Une image moins sérieuse, qui s’ouvre donc à un public plus large et s’éloigne des clients institutionnels de ses débuts.

Le logo vit tout en arrondis et haut de casse, strucuturé par les 4 « I » qui encadrent les consonnes.

[video width="1920" height="1080" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/see-concept-is-changing-its-name-and-is-becoming.mp4"][/video]

[video width="1920" height="1080" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/the-izipizi-spirit.mp4"][/video]]]></content:encoded>
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		<wp:post_id>14103</wp:post_id>
		<wp:post_date><![CDATA[2017-01-12 01:00:05]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>298952</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.215.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-12 09:51:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-12 08:51:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo ultra bold est compréhensible, pour être lisible par ceux qui n'ont pas encore achetés les lunettes, mais les vidéos sont vraiment effrayantes...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>298960</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-12 14:08:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-12 13:08:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est pas si "facile" à dire. On dirait Sosh surtout.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>La nouvelle identité du département du tourisme Lituanien : comme une lettre à la poste</title>
		<link>http://yannickbourenane.com/preprod/2017/01/12/nouvelle-identite-departement-tourisme-lituanien-lettre-a-poste/</link>
		<pubDate>Thu, 12 Jan 2017 13:00:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14108</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Lithuania_2017.jpg"><img class="alignnone size-full wp-image-14109" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Lithuania_2017.jpg" alt="comparatifs_lithuania_2017" width="827" height="370" /></a>

Le département du tourisme de Lituanie propose une nouvelle identité visuelle pour booster le tourisme dans le pays des côtes Baltiques.<!--more-->

Qui dit tourisme dit souvenirs et cartes postales, et la Lituanie a beaucoup à offrir en termes de paysages et d’expériences que l’on a envie de partager avec ses proches. De ce constat, le département du tourisme déroule une nouvelle identité visuelle qui se décline sous la forme de timbres, qui permettent d’encadrer – et donc de valoriser – le nom de la destination, et d’apporter une nouvelle dimension à tous les supports sur laquelle elle s'exprime : ce ne sont plus des photos, mais les souvenirs d’une expérience mémorable.

Le nouveau logo lui même surfe sur une tendance qu’on a déjà aperçue <a href="http://yannickbourenane.com/preprod/2016/11/21/courmayeur-se-repositionne-geographiquement/">chez Courmayeur</a>, et qui consiste à dessiner la silhouette d’un élément caractéristique local grâce à la typographie. Contrairement à Courmayeur toutefois, la Lituanie ne table pas sur la montagne (il n’yen a pas dans le pays) mais sur ses forêts de résineux, dont la canopée apparaît dans l’irrégularité des lettres. La typographie bâton qui vit en vert sapin permet d’évoquer l'univers sémantique de la forêt.

<img class="alignnone size-full wp-image-14112" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/lithuania_logo.png" alt="lithuania_logo" width="1000" height="369" />

<img class="alignnone size-full wp-image-14111" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/lithuania_logo_photo.jpg" alt="lithuania_logo_photo" width="1000" height="542" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/lithuania_ads.jpg"><img class="alignnone size-full wp-image-14110" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/lithuania_ads.jpg" alt="lithuania_ads" width="1000" height="1367" /></a>   <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/lithuania_stamps_photos.jpg"><img class="alignnone size-full wp-image-14113" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/lithuania_stamps_photos.jpg" alt="lithuania_stamps_photos" width="1000" height="1208" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/lithuania_stamps.jpg"><img class="alignnone size-full wp-image-14114" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/lithuania_stamps.jpg" alt="lithuania_stamps" width="1000" height="1206" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/lithuania_usb_pen.jpg"><img class="alignnone size-full wp-image-14115" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/lithuania_usb_pen.jpg" alt="lithuania_usb_pen" width="1000" height="653" /></a>

Agence : New!]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14108</wp:post_id>
		<wp:post_date><![CDATA[2017-01-12 14:00:48]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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	<item>
		<title>Nike se promène dans les tableaux classiques</title>
		<link>http://yannickbourenane.com/preprod/2017/01/13/nike-se-promene-tableaux-classiques/</link>
		<pubDate>Fri, 13 Jan 2017 00:00:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgxi09Os2E1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14151" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgxi09Os2E1s3dec2o1_500.jpg" alt="tumblr_mgxi09Os2E1s3dec2o1_500" width="500" height="313" /></a>

Davide Bedoni incruste le swoosh de Nike dans des tableaux classiques, et donne une nouvelle vision de l'oeuvre et de la marque.<!--more-->

Les compositions sont drôles et bien pensées, et le célébrissime logo de la marque de sportswear souligne avec pertinence les éléments de l'oeuvre.

Quelques exemples :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_n91zxhbBQa1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14127" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_n91zxhbBQa1s3dec2o1_500.jpg" alt="tumblr_n91zxhbBQa1s3dec2o1_500" width="500" height="729" /></a>

<img class="alignnone size-full wp-image-14148" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgthbbXTkl1s3dec2o1_r1_500.jpg" alt="tumblr_mgthbbXTkl1s3dec2o1_r1_500" width="500" height="622" /> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mh6wo4oCfH1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14131" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mh6wo4oCfH1s3dec2o1_500.jpg" alt="tumblr_mh6wo4oCfH1s3dec2o1_500" width="485" height="750" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mhcw0oFWID1s3dec2o1_500.png"><img class="alignnone size-full wp-image-14132" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mhcw0oFWID1s3dec2o1_500.png" alt="tumblr_mhcw0oFWID1s3dec2o1_500" width="500" height="180" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mhva6ytJUR1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14133" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mhva6ytJUR1s3dec2o1_500.jpg" alt="tumblr_mhva6ytJUR1s3dec2o1_500" width="500" height="353" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mhz28ycDtb1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14134" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mhz28ycDtb1s3dec2o1_500.jpg" alt="tumblr_mhz28ycDtb1s3dec2o1_500" width="500" height="722" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mi3z07LF2d1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14135" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mi3z07LF2d1s3dec2o1_500.jpg" alt="tumblr_mi3z07LF2d1s3dec2o1_500" width="500" height="693" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mi3z12ItfW1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14136" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mi3z12ItfW1s3dec2o1_500.jpg" alt="tumblr_mi3z12ItfW1s3dec2o1_500" width="500" height="582" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mioje3U84n1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14137" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mioje3U84n1s3dec2o1_500.jpg" alt="tumblr_mioje3U84n1s3dec2o1_500" width="500" height="625" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_miulomnJhJ1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14138" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_miulomnJhJ1s3dec2o1_500.jpg" alt="tumblr_miulomnJhJ1s3dec2o1_500" width="476" height="750" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mlpyri4u1M1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14139" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mlpyri4u1M1s3dec2o1_500.jpg" alt="tumblr_mlpyri4u1M1s3dec2o1_500" width="500" height="670" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mwgznkbVJL1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14140" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mwgznkbVJL1s3dec2o1_500.jpg" alt="tumblr_mwgznkbVJL1s3dec2o1_500" width="500" height="334" /></a>

[caption id="attachment_14141" align="alignnone" width="500"]<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgshrkikQd1s3dec2o1_r1_500.jpg"><img class="size-full wp-image-14141" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgshrkikQd1s3dec2o1_r1_500.jpg" alt="Image no: XIR175926 Credit: The Oreads, 1902 (oil on canvas) by Bouguereau, William-Adolphe (1825-1905) Private Collection/ Giraudon/ The Bridgeman Art Library Nationality / copyright status: French / out of copyright" width="500" height="655" /></a> Image no: XIR175926<br />Credit: The Oreads, 1902 (oil on canvas) by Bouguereau, William-Adolphe (1825-1905)<br />Private Collection/ Giraudon/ The Bridgeman Art Library<br />Nationality / copyright status: French / out of copyright[/caption]

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgshy6lysL1s3dec2o1_r1_500.jpg"><img class="alignnone size-full wp-image-14142" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgshy6lysL1s3dec2o1_r1_500.jpg" alt="tumblr_mgshy6lysL1s3dec2o1_r1_500" width="447" height="750" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgshzcAElV1s3dec2o1_r1_500.jpg"><img class="alignnone size-full wp-image-14143" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgshzcAElV1s3dec2o1_r1_500.jpg" alt="tumblr_mgshzcAElV1s3dec2o1_r1_500" width="500" height="404" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgsi1uztWe1s3dec2o1_r1_500.jpg"><img class="alignnone size-full wp-image-14144" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgsi1uztWe1s3dec2o1_r1_500.jpg" alt="tumblr_mgsi1uztWe1s3dec2o1_r1_500" width="500" height="734" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgsi9d6T4u1s3dec2o1_r1_500.jpg"><img class="alignnone size-full wp-image-14145" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgsi9d6T4u1s3dec2o1_r1_500.jpg" alt="tumblr_mgsi9d6T4u1s3dec2o1_r1_500" width="500" height="707" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgth8o6eQ91s3dec2o1_r1_500.jpg"><img class="alignnone size-full wp-image-14146" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgth8o6eQ91s3dec2o1_r1_500.jpg" alt="tumblr_mgth8o6eQ91s3dec2o1_r1_500" width="500" height="643" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgth9wUqZM1s3dec2o1_r1_500.jpg"><img class="alignnone size-full wp-image-14147" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgth9wUqZM1s3dec2o1_r1_500.jpg" alt="tumblr_mgth9wUqZM1s3dec2o1_r1_500" width="467" height="750" /></a>  <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgtsgekTwY1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14149" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_mgtsgekTwY1s3dec2o1_500.jpg" alt="tumblr_mgtsgekTwY1s3dec2o1_500" width="500" height="500" /></a>

<img class="alignnone size-full wp-image-14122" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_n31xt1Ppso1s3dec2o1_500.jpg" alt="tumblr_n31xt1Ppso1s3dec2o1_500" width="500" height="728" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_n31xtrR7lC1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14123" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_n31xtrR7lC1s3dec2o1_500.jpg" alt="tumblr_n31xtrR7lC1s3dec2o1_500" width="500" height="636" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_n31xuskoTv1s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14124" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_n31xuskoTv1s3dec2o1_500.jpg" alt="tumblr_n31xuskoTv1s3dec2o1_500" width="500" height="644" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_n31xvhB7O31s3dec2o1_500.jpg"><img class="alignnone size-full wp-image-14125" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/tumblr_n31xvhB7O31s3dec2o1_500.jpg" alt="tumblr_n31xvhB7O31s3dec2o1_500" width="500" height="384" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2017-01-13 01:00:51]]></wp:post_date>
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		<title>La Copenhagen Pride hisse le pavillon Arc en Ciel</title>
		<link>http://yannickbourenane.com/preprod/2017/01/16/copenhagen-pride-hisse-pavillon-arc-ciel/</link>
		<pubDate>Mon, 16 Jan 2017 00:00:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14155</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Copenhagen-Pride_2017.jpg"><img class="alignnone size-full wp-image-14156" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Copenhagen-Pride_2017.jpg" alt="Comparatifs_Copenhagen Pride_2017" width="827" height="370" /></a>Copenhagen Pride est le plus grand mouvement LGBTQ au Danemark, et le nom du festival de la diversité du pays. L’organisation tend à la place de plus grand Pride festival en Europe, et présente une nouvelle identité visuelle pour affirmer sa stature grandissante.<!--more-->

L’ancien logo prônait la diversité en alignant des silhouettes aux bras levés, chacune illustrée dans des couleurs qui disaient leur différence. Aujourd’hui, l’organisation prône l’unité : le « Rainbow flag », symbole international de rassemblement des communautés LGBTQ, fait bloc et laisse apparaître le nom de l’organisation.

C’est l’inverse d’un cartouche : les couleurs apparaissent grâce aux lettres et les lettres grâce aux couleurs, et l’on reconnaît immédiatement le sens et la mission de l’organisation. Le logo est précédé en apostrophe d’un cœur rouge, qui le ponctue du message d’amour de l’organisation.

L’identité visuelle vit en faisant littéralement bouger les lignes : en fonction de ses applications, les tranches des différentes couleurs s’épaississent ou s’affinent, pour gagner en lisibilité ou mettre en avant un message.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_banner.jpg"><img class="alignnone size-full wp-image-14157" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_banner.jpg" alt="copenhagen_pride_banner" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_bracelet.jpg"><img class="alignnone size-full wp-image-14158" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_bracelet.jpg" alt="copenhagen_pride_bracelet" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_business_cards.jpg"><img class="alignnone size-full wp-image-14159" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_business_cards.jpg" alt="copenhagen_pride_business_cards" width="1000" height="1764" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_heart.png"><img class="alignnone size-full wp-image-14160" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_heart.png" alt="copenhagen_pride_heart" width="1000" height="1000" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_posters_01.jpg"><img class="alignnone size-full wp-image-14161" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_posters_01.jpg" alt="copenhagen_pride_posters_01" width="1000" height="713" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_print.jpg"><img class="alignnone size-full wp-image-14162" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_print.jpg" alt="copenhagen_pride_print" width="1000" height="667" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_tshirt.jpg"><img class="alignnone size-full wp-image-14163" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/copenhagen_pride_tshirt.jpg" alt="copenhagen_pride_tshirt" width="1000" height="667" /></a>

Agence : Poulsen Projects]]></content:encoded>
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		<wp:post_date><![CDATA[2017-01-16 01:00:59]]></wp:post_date>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510354292;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:196;}i:1;a:1:{s:2:"id";i:3508;}i:2;a:1:{s:2:"id";i:9628;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>299051</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.236.108.60]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-16 15:23:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-16 14:23:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le problème avec ce logo c'est qu'avant le drapeau de toutes les communautés était représenté, là il n'y a que le rainbow flag, qui même s'il est censé rassembler toutes les causes LGBT, ne rassemblera jamais autant qu'un logo qui intégrait la cause trans, la communauté Bear, la non-binarité, etc.
Ces dernières communauté ayant leur propre drapeau, le rainbow flag est de plus en plus seulement l'étendard des homosexuels.
J'aurais gardé un drapeau par lettre, même si c'était moins rassembleur, ça aurait eu le mérite d'être inclusif. Ou alors avoir des déclinaisons du logo selon les drapeaux LGBTQ]]></wp:comment_content>
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	<item>
		<title>La McGrath Foundation prend sa mission à coeur</title>
		<link>http://yannickbourenane.com/preprod/2017/01/17/mcgrath-foundation-prend-mission-a-coeur/</link>
		<pubDate>Tue, 17 Jan 2017 00:00:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14166</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_McGrath-Foundation_2017.jpg"><img class="alignnone size-full wp-image-14167" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_McGrath-Foundation_2017.jpg" alt="Comparatifs_McGrath Foundation_2017" width="827" height="370" /></a>

La McGrath Foundation est une organisation caritative australienne qui œuvre pour offrir des infirmières aux malades du cancer du sein.<!--more-->

Le logo précédent exprimait de façon littérale le soutien aux malades, et faisait un clin d’œil au métier du fondateur Glenn Mc Grath, joueur professionnel de cricket. La multiplicité de typographies et le visuel naïf ne servaient pas la lisibilité de la fondation.

Le nouveau logo est d’emblée plus chaleureux : il reprend le rose symbolique de la lutte contre le cancer du sein pour évoquer un cœur, dessiné avec dynamisme et optimisme.

La typographie choisie est stable et rassurante : une police bâton ronde et régulière, qui se love dans le cœur.  Toutefois, on n’explique pas le « F » initial de « foundation », qui s’effondre sans raison sous la ligne de pied.

L’identité visuelle chaleureuse se décline sur tous les supports d’expression de la fondation.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/2dky5qo.jpg"><img class="alignnone size-full wp-image-14168" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/2dky5qo.jpg" alt="2dky5qo" width="1600" height="1131" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/2jdj1ib.jpg"><img class="alignnone size-full wp-image-14169" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/2jdj1ib.jpg" alt="2jdj1ib" width="1599" height="1130" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/2qu67ar.jpg"><img class="alignnone size-full wp-image-14170" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/2qu67ar.jpg" alt="2qu67ar" width="1599" height="1128" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/fm71jq.jpg"><img class="alignnone size-full wp-image-14171" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/fm71jq.jpg" alt="fm71jq" width="1599" height="1130" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mcgrath_foundation_launch.jpg"><img class="alignnone size-full wp-image-14172" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mcgrath_foundation_launch.jpg" alt="mcgrath_foundation_launch" width="1000" height="835" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14166</wp:post_id>
		<wp:post_date><![CDATA[2017-01-17 01:00:36]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>La CGPME devient la CPME</title>
		<link>http://yannickbourenane.com/preprod/2017/01/17/cgpme-devient-cpme/</link>
		<pubDate>Tue, 17 Jan 2017 13:00:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14174</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_CPME_2017.jpg"><img class="alignnone size-full wp-image-14175" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_CPME_2017.jpg" alt="Comparatifs_CPME_2017" width="827" height="370" /></a>

La CGPME ( Confédération Générale du patronat des Petites et Moyennes Entreprises) est l’organisation patronale des petites et moyennes entreprises françaises. Elle a annoncé son changement de nom en CPME (Confédération des PME).<!--more-->

L’ancien logo présentait un triangle de Penrose, figure qui ne peut exister que sous la forme d’un dessin en deux dimensions. La confédération abandonne l’objet impossible pour afficher ses initiales dans un logo monogramme plus classique, qui conserve tout de même les couleurs de son prédécesseur.

Agence : Planète]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14174</wp:post_id>
		<wp:post_date><![CDATA[2017-01-17 14:00:50]]></wp:post_date>
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		<category domain="category" nicename="association"><![CDATA[Association]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>La Gaîté Lyrique réinvente son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2017/01/18/gaite-lyrique-reinvente-identite-visuelle/</link>
		<pubDate>Wed, 18 Jan 2017 00:00:25 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14182</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Gaîté-Lyrique_2017.jpg"><img class="alignnone size-full wp-image-14183" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Gaîté-Lyrique_2017.jpg" alt="Comparatifs_Gaîté Lyrique_2017" width="827" height="370" /></a>

La Gaîté Lyrique est un centre culturel parisien, consacré aux arts numériques et aux musiques actuelles. Le centre change de direction et d’équipe, et présente à cette occasion un nouveau logo et une nouvelle identité visuelle.<!--more-->

La nouvelle identité délaisse  les pixels qui dessinaient l'ancien logo et l'interprétation très littérale de l'activité du centre et s’ancre autour d’un monogramme retravaillé. L’institution a baptisé « Gérobase » ce « G » enveloppé dans son propre cartouche : un petit « g » dans un grand « G », qui exprime les différents niveaux de prise de paroles du lieu, du concert ponctuel aux grandes expositions fondamentales. Il évoque le digital en s’inspirant de l’arobase et se décline dans une typographie propriétaire ronde, pensée en trois graisses différentes, que l’on retrouve dans le bloc texte du logo.

<img class="alignnone size-full wp-image-14191" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/logos_3_graisses_gerobase.jpg" alt="logos_3_graisses_gerobase" width="1950" height="752" />

[video width="1280" height="720" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/logogaite_animation_old-new-short_v3.mp4"][/video]

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Gaîté_Rounded_specimen.gif"><img class="alignnone size-full wp-image-14188" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Gaîté_Rounded_specimen.gif" alt="Gaîté_Rounded_specimen" width="2000" height="1333" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Gaîté-Totem-simulation.gif"><img class="alignnone size-full wp-image-14189" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Gaîté-Totem-simulation.gif" alt="Gaîté-Totem-simulation" width="2000" height="1333" /></a>

<img class="alignnone size-full wp-image-14187" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/gaite_lyrique_goodies.jpg" alt="gaite_lyrique_goodies" width="1950" height="608" />

<img class="alignnone size-full wp-image-14186" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/declinaisons_identite_visuelle_gaite_lyrique_2017.jpg" alt="declinaisons_identite_visuelle_gaite_lyrique_2017" width="1950" height="1100" /><img class="alignnone size-full wp-image-14184" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Calendrier_Gaîté_Lyrique_2017_58498da2bdb1c.png" alt="Calendrier_Gaîté_Lyrique_2017_58498da2bdb1c" width="566" height="800" />

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14182</wp:post_id>
		<wp:post_date><![CDATA[2017-01-18 01:00:25]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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1046760
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			<wp:comment_id>299121</wp:comment_id>
			<wp:comment_author><![CDATA[Jean-Yves]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jeanyves.durupt@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.96.192.210]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-18 22:50:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-18 21:50:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On peut y avoir également une oreille non ? ;)]]></wp:comment_content>
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	</item>
	<item>
		<title>Air Liquide gagne en légèreté</title>
		<link>http://yannickbourenane.com/preprod/2017/01/19/air-liquide-gagne-legerete/</link>
		<pubDate>Thu, 19 Jan 2017 00:00:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14195</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Air-Liquide_2017.jpg"><img class="alignnone size-full wp-image-14196" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Air-Liquide_2017.jpg" alt="Comparatifs_Air Liquide_2017" width="827" height="370" /></a>

Air Liquide est un groupe industriel français spécialiste des gaz pour l'industrie, la santé, l'environnement et la recherche, présent dans quatre-vingt pays à travers le monde. Il a acheté au printemps 2016 son concurrent l’américain Airgas.<!--more-->

A l’occasion de ce rachat, la marque présente son cinquième changement d’identité visuelle depuis sa création en 1902. Benoît Potier, CEO du groupe, décrit le nouveau logo comme « une illustration de la transformation du groupe » : il garde le nom et les couleurs de la marque, mais son monogramme « AL » laisse la place à un nouveau symbole, que la marque appelle « alpha », d'après la première lettre de l’alphabet grec, symbole de commencement - mais on a du mal à reconnaître le caractère dans le signe.

On y voit également deux gouttes mélangées, interprétation littérale du nom de la marque : le blanc qui se tourne vers le haut pour l’air, le bleu qui tombe vers le bas pour le liquide. On retrouve la goutte intégrée directement dans la typographie dans le « Q » du nom.

En abandonnant sa typographie majuscule pour un titre en bas de casse, le groupe évoque sa proximité avec ses parties prenantes. Enfin, il délaisse son cartouche pour symboliser une plus grande ouverture dans sa manière d’innover et dans ses dialogues avec les communautés.

La nouvelle signature de marque « Creative Oxygen », instaurée en 2014, prend désormais place sur le logo et accorde à la marque une dimension aspirationnelle et symbolique qui lui évite une image de marque trop industrielle.

&nbsp;

Agence : Saguez&amp;Partners]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14195</wp:post_id>
		<wp:post_date><![CDATA[2017-01-19 01:00:50]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>Des produits cultes qui changent de logo</title>
		<link>http://yannickbourenane.com/preprod/2017/01/20/produits-cultes-changent-de-logo/</link>
		<pubDate>Fri, 20 Jan 2017 00:00:04 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14202</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="alignnone size-full wp-image-14209" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-8.jpeg" alt="mike-stefanini-8" width="900" height="900" />

C'est le projet de Mike Stefanini, un créatif français qui "fait semblant d'être américain".<!--more-->

A quel point une marque peut-elle diversifier son activité ? On vous laisse juger :

<img class="alignnone size-full wp-image-14208" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-7.jpeg" alt="mike-stefanini-7" width="900" height="900" /><img class="alignnone size-full wp-image-14205" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-4.jpeg" alt="mike-stefanini-4" width="900" height="900" /><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-3.jpeg"><img class="alignnone size-full wp-image-14213" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-12.jpeg" alt="mike-stefanini-12" width="900" height="900" /><img class="alignnone size-full wp-image-14204" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-3.jpeg" alt="mike-stefanini-3" width="900" height="900" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-5.jpeg"><img class="alignnone size-full wp-image-14206" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-5.jpeg" alt="mike-stefanini-5" width="900" height="900" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-6.jpeg"><img class="alignnone size-full wp-image-14211" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-10.jpeg" alt="mike-stefanini-10" width="900" height="900" /><img class="alignnone size-full wp-image-14207" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-6.jpeg" alt="mike-stefanini-6" width="900" height="900" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-9.jpeg"><img class="alignnone size-full wp-image-14210" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-9.jpeg" alt="mike-stefanini-9" width="900" height="900" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-11.jpeg"><img class="alignnone size-full wp-image-14212" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-11.jpeg" alt="mike-stefanini-11" width="900" height="900" /></a><img class="alignnone size-full wp-image-14203" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mike-stefanini-2.jpeg" alt="mike-stefanini-2" width="900" height="900" />

Pour en savoir plus sur son travail, voir <a href="http://www.atomike-studio.com/">son site</a> et <a href="https://www.instagram.com/atomikestudio/">son instagram</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14202</wp:post_id>
		<wp:post_date><![CDATA[2017-01-20 01:00:04]]></wp:post_date>
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	<item>
		<title>La Juventus marque un but</title>
		<link>http://yannickbourenane.com/preprod/2017/01/20/juventus-marque-but/</link>
		<pubDate>Fri, 20 Jan 2017 15:00:29 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14217</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Juve_2017-1.jpg"><img class="alignnone size-full wp-image-14238" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Juve_2017-1.jpg" alt="Comparatifs_Juve_2017" width="827" height="370" /></a>

Le Juventus Football club, familièrement appelée la Juve, est un club de football professionnel de la ville de Turin. La « Vecchia Signora » (la vieille dame) présente une identité de marque bien plus adaptée à l’époque, en abandonnant des codes datés pour proposer une identité visuelle plus impactante, moins éparpillée et plus facilement déclinable sur les supports digitaux du club.<!--more-->

Le club présente son premier changement de logo depuis 2004, et la transformation tranche avec toutes les variantes du logo que le club avait connu : dans un mouvement d’épuration radical, il abandonne le blason littéral, le taureau ruant, la touche de jaune qui soulignait son nom, la couronne et l’ effet de relief .

En échange, l'identité se modernise drastiquement, en jouant toujours sur les codes iconiques du club : les rayures verticales noires et blanches, son initiale, et l’évocation du blason dans la forme du « J ». Le club choisi la voie du minimalisme et du flatdesign pour ce nouveau logo efficace, qui ne fait pourtant pas l’unanimité auprès des fans.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_ball_net.jpg"><img class="alignnone size-full wp-image-14226" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_logo_formula.png" alt="juventus_logo_formula" width="1000" height="489" /><img class="alignnone size-full wp-image-14236" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_wordmark.png" alt="juventus_wordmark" width="1000" height="429" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_ball_net.jpg"><img class="alignnone size-full wp-image-14223" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_grid_system.gif" alt="juventus_grid_system" width="1920" height="1080" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_ball_net.jpg"><img class="alignnone size-full wp-image-14234" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_type_animation.gif" alt="juventus_type_animation" width="1920" height="1080" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_ball_net.jpg"><img class="alignnone size-full wp-image-14235" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_type_family.png" alt="juventus_type_family" width="1000" height="563" /><img class="alignnone size-full wp-image-14222" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_grid_applications.jpg" alt="juventus_grid_applications" width="1000" height="563" /><img class="alignnone size-full wp-image-14232" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_shoe_wall.jpg" alt="juventus_shoe_wall" width="1000" height="666" /><img class="alignnone size-full wp-image-14218" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_ball_net.jpg" alt="juventus_ball_net" width="1000" height="666" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_balls.jpg"><img class="alignnone size-full wp-image-14219" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_balls.jpg" alt="juventus_balls" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_event_invitation.jpg"><img class="alignnone size-full wp-image-14220" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_event_invitation.jpg" alt="juventus_event_invitation" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_event_more_00.jpg"><img class="alignnone size-full wp-image-14221" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_event_more_00.jpg" alt="juventus_event_more_00" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_journals.jpg"><img class="alignnone size-full wp-image-14224" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_journals.jpg" alt="juventus_journals" width="1000" height="562" /></a><img class="alignnone size-full wp-image-14233" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_tshirt_tote.jpg" alt="juventus_tshirt_tote" width="1000" height="563" /><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_pendant_detail.jpg"><img class="alignnone size-full wp-image-14229" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_pendant_detail.jpg" alt="juventus_pendant_detail" width="1080" height="1080" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_pendant.jpg"><img class="alignnone size-full wp-image-14230" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_pendant.jpg" alt="juventus_pendant" width="1000" height="562" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_rough_logo.jpg"><img class="alignnone size-full wp-image-14231" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/juventus_rough_logo.jpg" alt="juventus_rough_logo" width="600" height="600" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14217</wp:post_id>
		<wp:post_date><![CDATA[2017-01-20 16:00:29]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<wp:comment>
			<wp:comment_id>299228</wp:comment_id>
			<wp:comment_author><![CDATA[lilianmag]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lilian.magnaud@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://lilianmagnaud.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.85.227.82]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-23 09:10:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-23 08:10:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très beau travail et la nouvelle charte est cohérente mais j'ai peur que pour un logo, un blason de football, la transition soit trop forte pour leurs supporters.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>299609</wp:comment_id>
			<wp:comment_author><![CDATA[Agora41]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[david.boyer.69300@ntymail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.66.119.193]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-02-08 20:45:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-02-08 19:45:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Remplacer un logo facilement identifiable par un autre plus banal ... Mouais.]]></wp:comment_content>
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	</item>
	<item>
		<title>SeLoger à nouvelle enseigne</title>
		<link>http://yannickbourenane.com/preprod/2017/01/23/seloger-a-nouvelle-enseigne/</link>
		<pubDate>Mon, 23 Jan 2017 00:00:05 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14241</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Se-Loger_2017.jpg"><img class="alignnone size-full wp-image-14243" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Se-Loger_2017.jpg" alt="Comparatifs_Se Loger_2017" width="827" height="370" /></a>

Premier site d’annonces immobilières en France, SeLoger se repositionne pour donner la priorité à l'accompagnement de ses clients, et lance une nouvelle identité visuelle, une nouvelle signature et une architecture de marque retravaillée pour plus de cohérence à travers ses différents produits.<!--more-->

Pour ses 25 ans – le site a démarré sur minitel - SeLoger dévoile une nouvelle ambition stratégique. Bertrand Gstalder, Président du directoire du Groupe, s’annonce « convaincu que SeLoger a un vrai rôle d’accompagnateur à jouer auprès des français ». La nouvelle identité visuelle de la marque découle de ce constat : le groupe garde son rouge propriétaire mais retravaille une typographie identitaire. La marque abandonne son cartouche et son « .com » : il ne s’agit plus d’un logo de site, mais d’une marque à part entière, qui se décline sur tous les supports sans se limiter au seul digital. Le nouveau logo s’accompagne d’un phylactère, qui affirme la volonté d’ouverture du dialogue entre le groupe et ses clients.

La charte se décline sur toutes les marques du groupe, qui chacune se spécialise sur un domaine bien particulier.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/seloger-logos.jpg"><img class="alignnone size-full wp-image-14242" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/seloger-logos.jpg" alt="seloger-logos" width="578" height="57" /></a>

La nouvelle signature de la marque, « Avec vous quand la vie bouge », exprime elle aussi la volonté du groupe d’être présent aux moments charnières de la vie de ses clients. Graphiquement, elle interprète très littéralement du mot « bouge » en typographie.

Agence : Change]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14241</wp:post_id>
		<wp:post_date><![CDATA[2017-01-23 01:00:05]]></wp:post_date>
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		<title>English National Opera : le lyrique pour tous</title>
		<link>http://yannickbourenane.com/preprod/2017/01/26/english-national-opera-lyrique/</link>
		<pubDate>Thu, 26 Jan 2017 00:00:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14245</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_English-National-Opera_2017.jpg"><img class="alignnone size-full wp-image-14257" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_English-National-Opera_2017.jpg" alt="Comparatifs_English National Opera_2017" width="827" height="370" /></a>

Elle se distingue par ses représentations systématiquement en anglais, dans des productions modernes et financièrement accessibles. : l’English National Opera est une compagnie d’opéra établie à Londres. Elle se rebrande et présente une identité visuelle plus fonctionnelle, qui exprime ses valeurs.<!--more-->

Après un travail de 18 mois, la compagnie présente une revisite de son ancien logo et la création d’un langage visuel propriétaire et stratégique.

La nouvelle identité visuelle se fonde sur la mission de la marque : rendre accessible à tous l’opéra. « L’opéra a longtemps été perçu comme un art élitiste et inaccessible, en général chanté dans une autre langue ; il en résulte que des publics cultivés, qui apprécient beaucoup d’autres formes d’art, considèrent que l’Opéra n’est pas pour eux », analyse Simon Elliott, associé de l’agence chargée du projet.

Le logo en lui même ne subit pas de transformation radicale : la structure et l’idée restent les mêmes, mais les typographies s’affinent pour ne présenter qu’une graisse, la plus fine des trois précédentes. Ancré dans la tendance du minimalisme, il gagne en lisibilité et en cohérence, et le monogramme de la compagnie n’en est que mieux mis en valeur.

Dans sa nouvelle identité visuelle et sémantique, l’English National Opera entre par l’intrigue plutôt que par le titre, dans une volonté de story-telling qui met en avant « des histoires inoubliables ». Un choix cohérent, qui s’accorde à la tendance globale d’approches nouvelles des formes culturelles classiques.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_Business-Cards-750x500.jpg"><img class="alignnone size-full wp-image-14246" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_Business-Cards-750x500.jpg" alt="ENO_Business-Cards-750x500" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_Coffee-cups-750x500.jpg"><img class="alignnone size-full wp-image-14247" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_Coffee-cups-750x500.jpg" alt="ENO_Coffee-cups-750x500" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_DC_Poster-01-720x1080.jpg"><img class="alignnone size-full wp-image-14248" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_DC_Poster-01-720x1080.jpg" alt="ENO_DC_Poster-01-720x1080" width="720" height="1080" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_DC_Poster-02-720x1080.jpg"><img class="alignnone size-full wp-image-14249" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_DC_Poster-02-720x1080.jpg" alt="ENO_DC_Poster-02-720x1080" width="720" height="1080" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_DC_Poster-13-720x1080.jpg"><img class="alignnone size-full wp-image-14250" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_DC_Poster-13-720x1080.jpg" alt="ENO_DC_Poster-13-720x1080" width="720" height="1080" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_DC_Poster-15-720x1080.jpg"><img class="alignnone size-full wp-image-14251" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_DC_Poster-15-720x1080.jpg" alt="ENO_DC_Poster-15-720x1080" width="720" height="1080" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_DC_Poster-16-720x1080.jpg"><img class="alignnone size-full wp-image-14252" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_DC_Poster-16-720x1080.jpg" alt="ENO_DC_Poster-16-720x1080" width="720" height="1080" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_Exhibition-Space-750x500.jpg"><img class="alignnone size-full wp-image-14253" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_Exhibition-Space-750x500.jpg" alt="ENO_Exhibition-Space-750x500" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_Season-Marketing-750x500.jpg"><img class="alignnone size-full wp-image-14254" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_Season-Marketing-750x500.jpg" alt="ENO_Season-Marketing-750x500" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_Website-750x500.jpg"><img class="alignnone size-full wp-image-14255" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_Website-750x500.jpg" alt="ENO_Website-750x500" width="750" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_Whats-on_01-750x500.jpg"><img class="alignnone size-full wp-image-14256" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/ENO_Whats-on_01-750x500.jpg" alt="ENO_Whats-on_01-750x500" width="750" height="500" /></a>

Agence : Rose]]></content:encoded>
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		<wp:post_id>14245</wp:post_id>
		<wp:post_date><![CDATA[2017-01-26 01:00:46]]></wp:post_date>
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			<wp:comment_id>299284</wp:comment_id>
			<wp:comment_author><![CDATA[Appolo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[packot@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.55.196]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-01-26 16:07:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-01-26 15:07:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pour info Ricard vient de changer son logo mythique en supprimant la célèbre cartouche... aberrant]]></wp:comment_content>
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	<item>
		<title>Rémy Cointreau se repositionne sur le marché du luxe</title>
		<link>http://yannickbourenane.com/preprod/2017/01/25/remy-cointreau-se-repositionne-marche-luxe/</link>
		<pubDate>Wed, 25 Jan 2017 00:00:50 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14259</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Remy-Cointreau_2017.jpg"><img class="alignnone size-full wp-image-14260" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Remy-Cointreau_2017.jpg" alt="Comparatifs_Remy Cointreau_2017" width="827" height="370" /></a>

Rémy Cointreau est un groupe français de spiritueux, dont les activités principales sont le cognac, les liqueurs et le champagne. Le groupe rassemble notamment les marques Rémy Martin, Cointreau, Passoa et Mount Gay. Le groupe présente sa nouvelle identité de marque, qui gagne en prestige et exploite les codes du luxe grâce à monogramme encerclé dans un cartouche rouge, s’appose comme un poinçon, gage de qualité des produits.<!--more-->

La marque présente son nouveau logo, une nouvelle signature « Des terroirs, des hommes, et du temps », et un nouveau site institutionnel. Un rebranding de fond pour la marque, qui réaffirme sa mission : élaborer des spiritueux d’exception. La signature insiste sur ce point en reprenant les trois piliers de l’exception des produits.

Le logo précédent évoquait les terroirs dont sont issus les spiritueux, mais n’était pas assez lisible : le large cadre qui l’entourait était trop large, la compréhension complexe. L'abandon de l'argent au profit d'un rouge plus affirmé permet à la marque de gagner en visibilité et en hauteur de gamme.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14259</wp:post_id>
		<wp:post_date><![CDATA[2017-01-25 01:00:50]]></wp:post_date>
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		<title>Mozilla dévoile sa nouvelle identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2017/01/24/mozilla-devoile-nouvelle-identite-visuelle/</link>
		<pubDate>Tue, 24 Jan 2017 00:00:09 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14264</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/984822-mozilla-logo-2017.jpg"><img class="alignnone size-full wp-image-14265" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/984822-mozilla-logo-2017.jpg" alt="984822-mozilla-logo-2017" width="750" height="200" /></a>

<a href="http://yannickbourenane.com/preprod/2017/01/03/mozilla-consulte-internautes-nouveau-branding/" target="_blank" rel="noopener noreferrer">On vous en parlait</a> il y a quelques jours, Mozilla, la fondation a but non lucratif qui développe notamment le navigateur Firefox, proposait aux internautes de donner leur avis sur son nouveau logo. La marque a tranché, et présente une identité visuelle qui joue avec les codes du web.<!--more-->

La fondation remplace son « i » et ses deux « l » par «:// », et fait référence aux adresses URL. Sur son blog, elle développe : « Notre logo avec son langage URL réaffirme que l’internet est au cœur de Mozilla ». Une jolie réapropriation des codes par le géant du web.

La nouvelle identité se décline en couleurs et en symboles, et donne la parole aux utilisateurs, en rendant hommage aux valeurs de partage et de conversation de l'entreprise.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/35a471933d150084b67e30a3264eb.jpeg"><img class="alignnone size-full wp-image-14266" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/35a471933d150084b67e30a3264eb.jpeg" alt="35a471933d150084b67e30a3264eb" width="1500" height="1061" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/984821-logo-mozilla-2017.jpg"><img class="alignnone size-full wp-image-14267" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/984821-logo-mozilla-2017.jpg" alt="984821-logo-mozilla-2017" width="960" height="545" /></a>

[video width="1920" height="1080" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/mozilla-launches-new-brand-identity.mp4"][/video]]]></content:encoded>
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		<wp:post_date><![CDATA[2017-01-24 01:00:09]]></wp:post_date>
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		<title>C&#039;est vendredi : 9 marques qui interpellent leurs concurrents sur les réseaux sociaux</title>
		<link>http://yannickbourenane.com/preprod/2017/01/27/amour-de-cm/</link>
		<pubDate>Fri, 27 Jan 2017 00:00:18 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14271</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-20.07.04.png"><img class="alignnone wp-image-14285" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-20.07.04.png" alt="Capture d’écran 2017-01-25 à 20.07.04" width="423" height="354" /></a>

Pour la journée internationale du câlin, le magasin de bricolage Castorama a lancé <a href="https://twitter.com/castorama_fr/status/822726436264046593" target="_blank">une déclaration d’amour à son concurrent Leroy Merlin</a>, avec un visuel amusant qui enlace leurs deux logos.

Une preuve de plus que les community managers sont au cœur de la visibilité des marques. On vous a sélectionné 9 morceaux choisis des meilleures conversations entre marques sur les réseaux sociaux.

<!--more-->
<ol>
 	<li>Innocent réagit à la sortie de l'iPhone 6S :</li>
</ol>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-15.41.11.png"><img class="alignnone size-full wp-image-14286" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-15.41.11.png" alt="Capture d’écran 2017-01-25 à 15.41.11" width="498" height="642" /></a>

&nbsp;

2. Vélib et Autolib' organisent un rendez-vous galant, et d'autres marques proposent leur aide :<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-15.42.56.png"><img class="alignnone size-full wp-image-14287" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-15.42.56.png" alt="Capture d’écran 2017-01-25 à 15.42.56" width="573" height="608" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-15.43.08.png"><img class="alignnone size-full wp-image-14288" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-15.43.08.png" alt="Capture d’écran 2017-01-25 à 15.43.08" width="520" height="664" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-15.43.15.png"><img class="alignnone size-full wp-image-14289" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-15.43.15.png" alt="Capture d’écran 2017-01-25 à 15.43.15" width="519" height="653" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-15.43.26.png"><img class="alignnone size-full wp-image-14290" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-15.43.26.png" alt="Capture d’écran 2017-01-25 à 15.43.26" width="518" height="636" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-15.43.35.png"><img class="alignnone size-full wp-image-14291" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-25-à-15.43.35.png" alt="Capture d’écran 2017-01-25 à 15.43.35" width="526" height="243" /></a>

3. Fnac et Darty rentrent en contact avant leur fusion (<a href="http://yannickbourenane.com/preprod/2016/11/14/fnac-darty-naissance-dun-nouveau-groupe/">on vous en parlait là</a>) : <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Fnac-Darty.png"><img class="alignnone size-full wp-image-14294" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Fnac-Darty.png" alt="Fnac-Darty" width="1281" height="2212" /></a>

4. Oreo et KitKat se disputent les faveurs d'une de leurs fans :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/kitkat-oreo2.png"><img class="alignnone size-full wp-image-14296" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/kitkat-oreo2.png" alt="kitkat-oreo2" width="812" height="768" /></a>

5. Old Spice et Taco Bell mettent en doute leurs légitimité de naming :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/old-spice-taco-bell.png"><img class="alignnone size-full wp-image-14297" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/old-spice-taco-bell.png" alt="old-spice-taco-bell" width="593" height="440" /></a>

6. Red Bull et Monster s'insultent ouvertement :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/uB4NmQ.png"><img class="alignnone size-full wp-image-14298" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/uB4NmQ.png" alt="uB4NmQ" width="1283" height="2280" /></a>

7. Zomato ne se laisse pas marcher sur les pieds par Amazon :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Amazon-Zomato.jpeg"><img class="alignnone size-full wp-image-14301" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Amazon-Zomato.jpeg" alt="Amazon : Zomato" width="540" height="960" /></a>

8. Playstation et Spotify se draguent ouvertement  :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Spotify-Play-station.png"><img class="alignnone size-full wp-image-14302" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Spotify-Play-station.png" alt="Spotify Play station" width="632" height="609" /></a>

9 : Mais les CM savent se passer le relai pour souhaiter les 10 ans de leur outil de travail :

<img class="alignnone size-full wp-image-14293" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/CM_Twitter_birthday.png" alt="CM_Twitter_birthday" width="1280" height="16954" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14271</wp:post_id>
		<wp:post_date><![CDATA[2017-01-27 01:00:18]]></wp:post_date>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
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	<item>
		<title>Saffron étoffe son logo</title>
		<link>http://yannickbourenane.com/preprod/2017/01/30/saffron-etoffe-logo/</link>
		<pubDate>Mon, 30 Jan 2017 08:43:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14305</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Saffron_2017.jpg"><img class="alignnone size-full wp-image-14316" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_Saffron_2017.jpg" alt="Comparatifs_Saffron_2017" width="827" height="370" /></a>

Le cabinet de consultants en stratégie de marque et en innovation Saffron passe sur son propre billard et s’offre une nouvelle identité visuelle, qui repose sur une typographie propriétaire autour de laquelle se construit tout le nouveau système visuel.<!--more-->

Pour Saffron, « la typographie […] est un fondement dans le processus de définition de chaque marque ». Le cabinet prouve son propos par l’exemple en construisant sa nouvelle identité autour d’une police qui tranche avec sa prédécesseure : la marque se sépare du sérif pour une typo bâton plus présente et plus stable. Les deux « F » qui se liaient dans l’ancien logo sont complètement réinterprétés : désormais identiques, ils se lient dans le monogramme du cabinet.

La typographie se décline dans toute l’identité visuelle du cabinet, qui se conjugue en lignes sobres et designs minimalistes sur des fonds pastels.

Saffron réussit à être créatif tout en restant stable, pour ne pas effrayer ses clients les plus corporates.

<img class="alignnone size-full wp-image-14309" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_concept.gif" alt="saffron_concept" width="1000" height="563" />

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_brochures.jpg"><img class="alignnone size-full wp-image-14312" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_mottos.jpg" alt="saffron_mottos" width="1000" height="450" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_brochures.jpg"><img class="alignnone size-full wp-image-14315" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_type.png" alt="saffron_type" width="1000" height="563" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_brochures.jpg"><img class="alignnone size-full wp-image-14314" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_type_02.png" alt="saffron_type_02" width="1000" height="563" /><img class="alignnone size-full wp-image-14306" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_brochures.jpg" alt="saffron_brochures" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_business_cards_02.jpg"><img class="alignnone size-full wp-image-14307" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_business_cards_02.jpg" alt="saffron_business_cards_02" width="1000" height="376" /></a><img class="alignnone size-full wp-image-14311" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_icons.gif" alt="saffron_icons" width="1000" height="563" /><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_talk_posters.jpg"><img class="alignnone size-full wp-image-14313" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_talk_posters.jpg" alt="saffron_talk_posters" width="1000" height="563" /><img class="alignnone size-full wp-image-14308" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_business_cards.jpg" alt="saffron_business_cards" width="1000" height="750" /></a><img class="alignnone size-full wp-image-14310" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/saffron_folder.jpg" alt="saffron_folder" width="1000" height="682" />]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14305</wp:post_id>
		<wp:post_date><![CDATA[2017-01-30 09:43:34]]></wp:post_date>
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		<wp:post_name><![CDATA[saffron-etoffe-logo]]></wp:post_name>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="services"><![CDATA[Services]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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		<title>RKCR/Y&#038;R devient Y&#038;R London</title>
		<link>http://yannickbourenane.com/preprod/2017/01/31/rkcryr-devient-yr-london/</link>
		<pubDate>Tue, 31 Jan 2017 00:00:48 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14318</guid>
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		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_YR_2017.jpg"><img class="alignnone size-full wp-image-14319" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Comparatifs_YR_2017.jpg" alt="Comparatifs_Y&amp;R_2017" width="827" height="370" /></a>

David Patton, le nouveau directeur de l’agence intégrée londonienne RKCR/Y&amp;R, frappe son premier grand coup en donnant un nouveau départ à l’agence, qui avait pris du plomb dans l’aile ces dernières années avec la pertes de quelques gros comptes. La marque se renomme en affirmant sa généalogie : elle n’est plus une agence isolée, mais l’antenne à Londres du groupe Young &amp; Rubicam.<!--more-->

Son logo s’accorde à cette volonté de simplicité : il abandonne son angle à 45° et s’enracine fermement dans la ligne de pied. Le logo en monogramme s’inscrit dans un carré parfait, et ne garde de son nom que les initiales et les consonnes pour un logo stable, qui annonce les nouvelles fondations de l’agence

Le rebranding est l’occasion pour l’agence de faire le vide en déménageant son site sur une nouvelle adresse, laissant derrière lui une page de redirection sur son ancienne url. Le nouveau site donne la part belle aux case studies et se fait vitrine de la qualité créative de l’agence.

&nbsp;]]></content:encoded>
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		<wp:post_id>14318</wp:post_id>
		<wp:post_date><![CDATA[2017-01-31 01:00:48]]></wp:post_date>
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		<title>Effets spéciaux et motion capture pour le London Symphony Orchestra</title>
		<link>http://yannickbourenane.com/preprod/2017/02/01/effets-speciaux-motion-capture-london-symphony-orchestra/</link>
		<pubDate>Wed, 01 Feb 2017 00:00:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14322</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-30-à-20.01.23.png"><img class="alignnone size-full wp-image-14324" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Capture-d’écran-2017-01-30-à-20.01.23.png" alt="Capture d’écran 2017-01-30 à 20.01.23" width="1208" height="591" /></a>

L’Orchestre Symphonique de Londres (LSO pour les intimes) présente sa programmation 2017 – la première de son nouveau directeur musicale Sir Simon Rattle. Le programme se pare d’une identité visuelle forte, inspirée directement du mouvement de la baguette qui dirige les musiciens.<!--more-->

C’est un clin d’œil amusant de la part de l’orchestre, dont le logo est connu pour dessiner avec son lettrage la silhouette d’un chef d’orchestre.

Tout l’identité visuelle se construit autour de la gestuelle du chef d’orchestre, enregistrée par des caméras spécialisées dans la captation de mouvement. Les gestes sont traduits graphiquement sur chaque poster, et traduisent visuellement la musique de chaque œuvre et chaque compositeur.

Outre le lien étroit entre l’activité et l’identité, on note l’émergence des nouvelles technologies dans la conception d’une identité visuelle : un mécanisme à la croisée du design, de la musique et des effets spéciaux qui ouvre la porte à de nouvelles possibilités graphiques.

[video width="1280" height="720" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/always-moving-the-new-london-symphony-orchestra-visual-identity.mp4"][/video]

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/LSO-bernstein-spread-768x605.jpg"><img class="alignnone size-full wp-image-14326" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/LSO-bernstein-spread-768x605.jpg" alt="LSO-bernstein-spread-768x605" width="768" height="605" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/LSO-Simon-Rattle-motion-capture-768x497.jpg"><img class="alignnone size-full wp-image-14327" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/LSO-Simon-Rattle-motion-capture-768x497.jpg" alt="LSO-Simon-Rattle-motion-capture-768x497" width="768" height="497" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/LSO-type-con-fuoco-768x945.jpg"><img class="alignnone size-full wp-image-14328" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/LSO-type-con-fuoco-768x945.jpg" alt="LSO-type-con-fuoco-768x945" width="768" height="945" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/LSO-type-con-moto-768x945.jpg"><img class="alignnone size-full wp-image-14329" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/LSO-type-con-moto-768x945.jpg" alt="LSO-type-con-moto-768x945" width="768" height="945" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Screen-Shot-2017-01-19-at-15.49.26.png"><img class="alignnone size-full wp-image-14330" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Screen-Shot-2017-01-19-at-15.49.26.png" alt="Screen-Shot-2017-01-19-at-15.49.26" width="747" height="259" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Screen-Shot-2017-01-19-at-15.53.10-768x452.png"><img class="alignnone size-full wp-image-14331" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/01/Screen-Shot-2017-01-19-at-15.53.10-768x452.png" alt="Screen-Shot-2017-01-19-at-15.53.10-768x452" width="768" height="452" /></a>]]></content:encoded>
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		<title>Monshowroom devient MSR</title>
		<link>http://yannickbourenane.com/preprod/2017/02/02/monshowroom-devient-msr/</link>
		<pubDate>Thu, 02 Feb 2017 00:00:11 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14333</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_MonShowRoom.jpg"><img class="alignnone size-full wp-image-14334" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_MonShowRoom.jpg" alt="Comparatifs_MonShowRoom" width="827" height="370" /></a>Rachetée par Monoprix en septembre 2015, la plateforme de vente en ligne Monshowroom.com se transforme radicalement et réinvente ses codes pour adopter un positionnement plus premium, en accord avec ses cibles.<!--more-->

En changeant de nom, le site se redéfinit au delà de la seule marketplace, et joue avec les frontières du blog et du site e-commerce.

Le nouveau nom dit la volonté d’efficacité du site : plus court, plus impactant, il ne s’agit pas seulement d’un acronyme mais de l’expression de la volonté de concision de la marque.

Cette volonté se lit aussi dans le logo : alors que l’ancien jouait avec les typographies et peinait à définir une stabilité et un équilibre, le nouveau monogramme gagne en stabilité et en rigueur, choisissant une police sérif en bas de casse qui octroie au logo de la délicatesse et de la présence.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Capture-d’écran-2017-02-01-à-19.48.09.png"><img class="alignnone size-full wp-image-14335" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Capture-d’écran-2017-02-01-à-19.48.09.png" alt="Capture d’écran 2017-02-01 à 19.48.09" width="984" height="628" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Capture-d’écran-2017-02-01-à-19.48.26.png"><img class="alignnone size-full wp-image-14336" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Capture-d’écran-2017-02-01-à-19.48.26.png" alt="Capture d’écran 2017-02-01 à 19.48.26" width="977" height="566" /></a>]]></content:encoded>
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		<title>C&#039;est vendredi : Havas Paris vous souhaite une bonne année</title>
		<link>http://yannickbourenane.com/preprod/2017/02/03/havas-paris-souhaite-bonne-annee/</link>
		<pubDate>Fri, 03 Feb 2017 00:00:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14340</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/95933-341x5001485962893.png"><img class="size-full wp-image-14341 aligncenter" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/95933-341x5001485962893.png" alt="95933-341x5001485962893" width="341" height="500" /></a>

Pour 2017, l’agence parisienne Havas Paris présente des vœux nostalgiques et modernes, qui s’inspirent du passé pour interroger le regard posé sur l’actualité.<!--more-->

Imprégné de l’influence des « Silly Symphonies » de Disney, « 2017 Sheep Street » raconte la cohabitation d’une famille de moutons noirs et d’une famille de moutons blancs : un récit qui ne cache pas son lien avec le climat politique actuel.
Porté par la musique originale de General Elektriks, le court métrage se visionne comme une fable actuelle à la morale optimiste, qui réaffirme visuellement l’impact d’une esthétique vintage pour parler des valeurs modernes.

[video width="1280" height="720" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/carte-de-voeux-havas-paris-2017-sheep-street.mp4"][/video]]]></content:encoded>
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		<title>TravelerCar devient Travelcar</title>
		<link>http://yannickbourenane.com/preprod/2017/02/06/travelercar-devient-travelcar/</link>
		<pubDate>Mon, 06 Feb 2017 00:00:15 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14348</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_TravelCar.jpg"><img class="alignnone size-full wp-image-14349" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_TravelCar.jpg" alt="Comparatifs_TravelCar" width="827" height="370" /></a>TravelerCar, site de réservation de parking et de location de voitures, dévoile sa nouvelle identité de marque modernisée et son nouveau nom. La marque abandonne son logo très littéral et simplifie ses codes : un rafraîchissement bienvenue qui permet à TravelCar de gagner en couleurs et en lisibilité.<!--more-->



Dans une volonté globale de la marque de s’internationaliser, la marque se choisit un nom plus simple à prononcer. Elle dévoile un nouveau logo plus impactant qui interprète deux routes qui se rejoignent, et tracent le « T » initial de la marque inscrit dans un cercle qui le transforme en sceau de qualité. Le bleu azur et le rouge vif qui le composent représentent les deux cœurs d’activité de la marque, réunis pour définir un indigo qui devient la couleur identitaire de la marque. La typographie du logo est unifiée, travaillée dans des arrondis doux et présents qui affirment la marque dans son professionnalisme.

Agence : MullenLowe]]></content:encoded>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
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		<title>Aix Marseille Provence dévoile son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/02/07/aix-marseille-provence-devoile-nouveau-logo/</link>
		<pubDate>Tue, 07 Feb 2017 12:00:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14352</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/2.-Aix-Marseille-Provence-2017.jpg"><img class="alignnone size-full wp-image-14353" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/2.-Aix-Marseille-Provence-2017.jpg" alt="2. Aix Marseille Provence - 2017" width="600" height="600" /></a>

Le 1er janvier 2016 naissait la Métropole Aix-Marseille-Provence, qui regroupe 92 communes et 1,83 millions d’habitants. Elle présente son nouveau logo, qui se veut réunir les spécificités de toutes les entités qui la composent. <!--more-->

Le nouveau logo est typographique, et interprète en police bâton le nom de la métropole. Le terme même, « métropole », à la verticale à gauche du bloc texte, lie les trois éléments géographiques dans l’unité que la nouvelle organisation leur confère.
Dans une volonté d’évoquer la diversité des naturelle de la région, et l’étendue du territoire, le logo se complète de quatre pictogrammes qui représentent le ciel, les espaces verts, les reliefs et la mer, pour exprimer la richesse de la métropole.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14352</wp:post_id>
		<wp:post_date><![CDATA[2017-02-07 13:00:39]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>299560</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal DESBLED]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.94.48.120]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-02-07 13:17:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-02-07 12:17:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Gros problème d'approche typo entre le R et le O, le N et le C de PR OVEN CE.
Comment peut-on laisser passer ça ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>299562</wp:comment_id>
			<wp:comment_author><![CDATA[Gaëtan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gaetan.nattier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.115.60.201]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-02-07 14:37:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-02-07 13:37:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[De 5 pictogrammes, le X de Aix représentant le soleil]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>299567</wp:comment_id>
			<wp:comment_author><![CDATA[Tomnimbus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas@nimbus-studio.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[159.180.240.250]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-02-07 16:56:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-02-07 15:56:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il n'y a que moi que ça choque, ce crénage hasardeux ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>299716</wp:comment_id>
			<wp:comment_author><![CDATA[Benjamin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[btubiana@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://twitter.com/shribenjamin</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.150.121.143]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-02-11 22:37:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-02-11 21:37:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Non… Je trouve que la police est franchement pas top aussi…

Par contre, la métropole a été créée le 1er janvier 2016 et pas 2017 (oui il a fallu plus d'un an pour faire un logo…)]]></wp:comment_content>
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			<wp:comment_parent>299567</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>299753</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-02-13 09:46:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-02-13 08:46:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout simplement horrible.
Le X de Aix est pas totalement lisible. Ca ne représente ni Marseille ni Aix.
Encore un logo qui entre dans l'ère des "sans force" à l'image de ceux des régions…]]></wp:comment_content>
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		<title>Star Wars se pare de rouge</title>
		<link>http://yannickbourenane.com/preprod/2017/02/08/star-wars-se-pare-de-rouge/</link>
		<pubDate>Wed, 08 Feb 2017 06:00:13 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14355</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/13cf47c6a740094ea88b773b04b53272026997a0.jpg"><img class="alignnone size-full wp-image-14356" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/13cf47c6a740094ea88b773b04b53272026997a0.jpg" alt="13cf47c6a740094ea88b773b04b53272026997a0" width="600" height="350" /></a>

La célébrissime saga annonce son huitième film avec fracas. Star Wars : the Last Jedi est enfin officialisé par le compte Twitter officiel de la Guerre des Etoiles, et se permet des libertés qui nourrissent les curiosités avec le logo traditionnel de la série.<!--more-->

Le logo de Star Wars a inspiré les identités visuelles de nombreuses parodies et de nombreux hommages : elle s’impose comme un monument de la pop culture en elle même. Le logo de la saga, quasi-inchangé depuis le premier volet en 1977, est toujours exploité par la production dans des teintes de jaune et d’or : la lumière vainc toujours le côté sombre de la Force. Pour ce huitième cependant, la production fait un choix radical et décline en rouge le logo culte. Les fans y voient déjà un sombre présage : le rouge est la couleur des Siths, et le titre apocalyptique ne tend pas à l’optimiste pour les héros de la triple trilogie. On attendra le 13 décembre pour savoir à quel Jedi se vouer.]]></content:encoded>
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		<wp:post_id>14355</wp:post_id>
		<wp:post_date><![CDATA[2017-02-08 07:00:13]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Calvin Klein adopte le « no design »</title>
		<link>http://yannickbourenane.com/preprod/2017/02/09/calvin-klein-adopte-no-design/</link>
		<pubDate>Thu, 09 Feb 2017 00:00:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14358</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Calvin-Klein.jpg"><img class="alignnone size-full wp-image-14359" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Calvin-Klein.jpg" alt="Comparatifs_Calvin Klein" width="827" height="370" /></a>

Raf Simmons, couturier belge connu notamment pour sa direction des collections haute couture de Dior pendant trois ans, a rejoint la marque de prêt-à-porter américaine Calvin Klein l’été dernier. Sous sa nouvelle direction artistique, la marque repense son identité visuelle et présente un nouveau logo, qui s’inscrit dans la tendance du « no design » que de nombreuses marques de mode adoptent aujourd’hui.<!--more-->

Raf Simmons affirme sa volonté de faire monter en gamme la marque : après avoir lancé un service de confection sur-mesure pour les sous-vêtements, Calvin Klein By Appointment, le couturier confie à Peter Saville la mission de créer une nouvelle identité de marque. Elle se décline dans une typographie bâton en noir sur fond blanc, tout en haut-de-casse. Le logo précédent, en bas-de-casse à part les initiales, était déjà un exemple d’identité visuelle épurée et minimale, mais la marque va encore plus loin en choisissant une typo encore plus neutre.]]></content:encoded>
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		<wp:post_id>14358</wp:post_id>
		<wp:post_date><![CDATA[2017-02-09 01:00:06]]></wp:post_date>
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		<title>Le bilan de logos du mois de Janvier</title>
		<link>http://yannickbourenane.com/preprod/2017/02/10/bilan-de-logos-mois-de-janvier/</link>
		<pubDate>Fri, 10 Feb 2017 00:00:24 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14362</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/BILAN-JANVIER-2017.jpg"><img class="alignnone size-full wp-image-14363" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/BILAN-JANVIER-2017.jpg" alt="+BILAN-JANVIER-2017" width="547" height="760" /></a>

Bilan des logos dévoilés au mois de Novembre et diffusés sur <a href="http://yannickbourenane.com/preprod/">le magasine de l’actualité des identités visuelles</a>, Logonews.<!--more-->

Au programme : Air Liquide, Australian Open, Carlsberg Export, Copenhagen Pride, CPME, English National Opera, la Gaîté Lyrique, IZIPIZI, Juventus Football Club, Lithuania, McGrath Foundation, MM&amp;M, Rémy Cointreau, Saffron, SeLoger, Vision Australia et Y&amp;R London.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14362</wp:post_id>
		<wp:post_date><![CDATA[2017-02-10 01:00:24]]></wp:post_date>
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		<title>Diane Von Furstenberg simplifie son logo</title>
		<link>http://yannickbourenane.com/preprod/2017/02/13/diane-von-furtenstenberg-simplifie-logo/</link>
		<pubDate>Mon, 13 Feb 2017 00:00:06 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14366</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Diane-Von-Furstenberg.jpg"><img class="alignnone size-full wp-image-14367" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Diane-Von-Furstenberg.jpg" alt="Comparatifs_Diane Von Furstenberg" width="827" height="370" /></a>Fashion Week oblige, les grandes maisons de mode font parler d’elle. Après Calvin Klein, c’est la marque de mode de luxe Diane von Furstenberg qui présente sa nouvelle identité visuelle. Alors que la marque lance une nouvelle collection de prêt-à-porter et d’accessoire, elle présente un logo tout en typographie sans sérif .<!--more-->

Diane von Furstenberg abandonne son monogramme sérif et fin pour une typographie bâton qui fait vivre le nom entier de la créatrice. Le logo est désormais bien plus stable, solide, et présent. L’ancien logo reposait sur un socle constitué par le nom complet de la marque : le nouveau remet son activité au cœur de son identité en évoquant les étiquettes symboliques du milieu de la mode. La maison adopte les codes épurés et minimalistes qui s’installent en ce moment dans le milieu : Chanel historiquement, et plus récemment Saint Laurent Paris ou Calvin Klein.

[video width="640" height="640" mp4="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/diane_von_furstenberg_2017_logo.mp4"][/video]

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/diane_von_furstenberg_2017_tag.jpg"><img class="alignnone size-full wp-image-14369" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/diane_von_furstenberg_2017_tag.jpg" alt="diane_von_furstenberg_2017_tag" width="750" height="420" /></a>

Agence : Johnny Lu Studio]]></content:encoded>
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		<wp:post_id>14366</wp:post_id>
		<wp:post_date><![CDATA[2017-02-13 01:00:06]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>299773</wp:comment_id>
			<wp:comment_author><![CDATA[Sicot]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yannick@curiusmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.128.56.56]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-02-14 10:11:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-02-14 09:11:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Hello Logonews,

Il y a une petite coquille dans le titre !
Son nom est long mais tout de même ;-).

A+]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>299817</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.236.108.60]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-02-15 13:11:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-02-15 12:11:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Moi je trouve ça affreux. Typo trop commune.

Ça fait très amateur !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Alzheimer&#039;s Society ne se laisse pas oublier</title>
		<link>http://yannickbourenane.com/preprod/2017/02/15/alzheimers-society-ne-se-laisse-oublier/</link>
		<pubDate>Wed, 15 Feb 2017 00:00:22 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14374</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="m_-4901736389553128175gmail-p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Alzheimers-Society.jpg"><img class="alignnone size-full wp-image-14377" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Alzheimers-Society.jpg" alt="Comparatifs_Alzheimers Society" width="827" height="370" /></a></p>
<p class="m_-4901736389553128175gmail-p1"><span class="m_-4901736389553128175gmail-s1">L’association caritative anglaise Alzheimer’s Society se spécialise dans la recherche et l’accompagnement des patients atteints d’Alzheimer et de leurs proches. Elle présente un nouveau logo, qui tend à exprimer visuellement la mission de l’association pour l’associer à un signe visuel fort.<!--more--></span></p>
<p class="m_-4901736389553128175gmail-p1"><span class="m_-4901736389553128175gmail-s1">« Nous avions besoin d’une icône tangible et pleine de sens pour que [les proches de l’association] puissent exprimer leur soutien à notre cause, et leur solidarité envers les gens qui en sont atteint. Le myosotis [Forget-me-not en Anglais, soit Ne m’oublie pas] est depuis longtemps associé à la maladie, et s’est imposé comme le choix naturel et populaire. » </span></p>
<p class="m_-4901736389553128175gmail-p1"><span class="m_-4901736389553128175gmail-s1">L’utilisation du myosotis est le premier changement de ce nouveau logo, qui conserve la même typographie. Si l’utilisation symbolique de la fleur est très justifiable, on regrette toutefois son interprétation peu littérale, qui ne permet pas de l’interpréter directement comme telle. </span></p>
<p class="m_-4901736389553128175gmail-p1"><span class="m_-4901736389553128175gmail-s1">Le deuxième changement est la transformation de la tagline de l’association, qui replace la solidarité et l’unité au coeur de sa démarche. </span></p>
<p class="m_-4901736389553128175gmail-p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/alzheimers_society_posters.jpg"><img class="alignnone size-full wp-image-14375" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/alzheimers_society_posters.jpg" alt="alzheimers_society_posters" width="963" height="680" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/alzheimers_society_signs.jpg"><img class="alignnone size-full wp-image-14376" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/alzheimers_society_signs.jpg" alt="alzheimers_society_signs" width="964" height="681" /></a></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14374</wp:post_id>
		<wp:post_date><![CDATA[2017-02-15 01:00:22]]></wp:post_date>
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		<title>Lifetime présente un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/02/20/lifetime-presente-nouveau-logo/</link>
		<pubDate>Mon, 20 Feb 2017 00:00:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14379</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="m_-4901736389553128175gmail-p1"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Lifetime.jpg"><img class="alignnone size-full wp-image-14380" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Lifetime.jpg" alt="Comparatifs_Lifetime" width="827" height="370" /></a></p>
<p class="m_-4901736389553128175gmail-p1"><span class="m_-4901736389553128175gmail-s1">La chaîne télévisée américaine Lifetime, connue pour ses reality shows comme Project Runway, a lancé son nouveau logo. Ciblant principalement les femmes, la chaîne ne garde de son identité précédente que le disque. <!--more--></span></p>
<p class="m_-4901736389553128175gmail-p1"><span class="m_-4901736389553128175gmail-s1">Lifetime abandonne le monogramme qu’elle arborait jusqu’à maintenant, ainsi que sa baseline, pour un aplat de rose sur lequel le nom de la marque se détache en blanc. La typographie bâton en haut de casse est particulièrement lisible, et adopte les codes du flat design qui lui permettent de se décliner avec facilité sur les supports digitaux. Alors que la compétition entre le petit écran et les services de streaming s’intensifie de plus en plus La chaîne n’a pas encore dévoilé sa </span></p>
<p class="m_-4901736389553128175gmail-p1"><span class="m_-4901736389553128175gmail-s1">stratégie; mais on peut s’attendre à ce qu’elle mise de plus en plus sur sa présence digitale en jouant la carte de l’accessibilité et du replay. </span></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14379</wp:post_id>
		<wp:post_date><![CDATA[2017-02-20 01:00:49]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Makaton signe son changement</title>
		<link>http://yannickbourenane.com/preprod/2017/02/22/makaton-signe-changement/</link>
		<pubDate>Wed, 22 Feb 2017 00:00:53 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14382</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Makaton.jpg"><img class="alignnone size-full wp-image-14383" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Makaton.jpg" alt="Comparatifs_Makaton" width="827" height="370" /></a>

Makaton est une association caritative qui se donne pour mission de promouvoir et de former au langage Makaton. Il s’agit d’un langage hybride entre les signes et les symboles, élaboré en 1979 qui facilite la communication pour les gens atteints de difficultés d’apprentissage ou de parole. L’association présente son nouveau nom et son nouveau logo.<!--more-->

« Il nous est apparu que le nom précédent, « Makaton Charity », renvoyait un message confus. Notre cible principale n’est pas nos donateurs, mais des utilisateurs : les gens voient des bénéfices dès lors qu’ils commencent à parler Makaton. » L’association dégage alors trois principes stratégiques pour gagner en lisibilité : positionner Makaton comme un système de communication immédiatement reconnaissable, créer une personnalité à la marque pour faire comprendre la joie simple de la communication, et concentrer l’organisation autour de sa mission : donner une voix à chacun.

Le nouveau logo combine les deux piliers du langage : le signe, grâce à la main dont le pouce et l’index forment le signe universel du « OK » et la parole, grâce au phylactère qui se dessine dans l’espace vide. Makaton réussit à raconter sa mission et établit un langage de marque , en s’éloignant de son ancien logo.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_swim.jpg"><img class="alignnone size-full wp-image-14384" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_swim.jpg" alt="makaton_swim" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_merch.jpg"><img class="alignnone size-full wp-image-14385" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_merch.jpg" alt="makaton_merch" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_business_cards.jpg"><img class="alignnone size-full wp-image-14386" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_business_cards.jpg" alt="makaton_business_cards" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_tote.jpg"><img class="alignnone size-full wp-image-14387" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_tote.jpg" alt="makaton_tote" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_booklets.jpg"><img class="alignnone size-full wp-image-14388" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_booklets.jpg" alt="makaton_booklets" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_tagline_poster.jpg"><img class="alignnone size-full wp-image-14389" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_tagline_poster.jpg" alt="makaton_tagline_poster" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_tagline.jpg"><img class="alignnone size-full wp-image-14390" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_tagline.jpg" alt="makaton_tagline" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_logo_pins_hand.jpg"><img class="alignnone size-full wp-image-14391" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_logo_pins_hand.jpg" alt="makaton_logo_pins_hand" width="1000" height="1125" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_logo_photo.jpg"><img class="alignnone size-full wp-image-14392" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_logo_photo.jpg" alt="makaton_logo_photo" width="1000" height="563" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_logo_explained.png"><img class="alignnone size-full wp-image-14393" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/makaton_logo_explained.png" alt="makaton_logo_explained" width="1000" height="563" /></a>

Agence : MulltiAdaptor]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14382</wp:post_id>
		<wp:post_date><![CDATA[2017-02-22 01:00:53]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>300535</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste Logos / Eric Boudo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-10 22:34:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-10 21:34:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'ancien logo avec une identité forte et marquée, inspirée du logo des JO de Mexico. La nouvelle identitée ressemble a celle de Logitech, avec les couleurs "Pop". La police ressemble a celle de Dailymotion / Google / Logitech / Lenovo .... C'est un bond en arrière je trouve.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Enova transitionne vers un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/02/27/14395/</link>
		<pubDate>Mon, 27 Feb 2017 00:00:46 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14395</guid>
		<description></description>
		<content:encoded><![CDATA[<p class="m-4901736389553128175gmail-p1" style="background: white"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Enova.jpg"><img class="alignnone size-full wp-image-14396" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Enova.jpg" alt="Comparatifs_Enova" width="827" height="370" /></a></p>
<p class="m-4901736389553128175gmail-p1" style="background: white"><span class="m-4901736389553128175gmail-s1"><span style="font-size: 9.5pt;font-family: Arial;color: #222222">Enova est une société publique Norvégienne, chargée de la transition du pays vers l’utilisation de l'énergie renouvelable. La marque présente un nouveau logo, qui délaisse le symbolisme pour se concentrer sur une typographie plus impactante, et un dégradé qui exprime la transition. <!--more--></span></span></p>
<p class="m-4901736389553128175gmail-p2" style="background: white"><span style="font-size: 9.5pt;font-family: Arial;color: #222222"> </span><span class="m-4901736389553128175gmail-s1"><span style="font-size: 9.5pt;font-family: Arial;color: #222222">On remarque d’abord l’abandon par la marque de sa flèche directionnelle : si sa mission est toujours de mettre en marche la transformation énergétique du pays, elle remplace une interprétation littérale de la transition et de l'évolution, et l’exprime plus subtilement, en jouant sur les couleurs pour dire le changement progressif. En passant son nom en capitales, la marque insiste sur l’importance de son rôle dans les enjeux du pays. </span></span></p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14395</wp:post_id>
		<wp:post_date><![CDATA[2017-02-27 01:00:46]]></wp:post_date>
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			<wp:comment_id>300185</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.215.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-02-27 09:30:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-02-27 08:30:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un beau design qui remplace un beau design... classe !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			<wp:comment_id>300194</wp:comment_id>
			<wp:comment_author><![CDATA[Mathieu Servant]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mathieuxavierluigiservant@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.171.76.137]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-02-27 16:29:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-02-27 15:29:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le "E" de UBER !]]></wp:comment_content>
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		<title>Maplin se repositionne</title>
		<link>http://yannickbourenane.com/preprod/2017/03/01/maplin-se-repositionne/</link>
		<pubDate>Wed, 01 Mar 2017 00:00:54 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14399</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Maplin.jpg"><img class="alignnone size-full wp-image-14400" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Comparatifs_Maplin.jpg" alt="Comparatifs_Maplin" width="827" height="370" /></a>

<span class="m-4901736389553128175gmail-s1"><span style="font-size: 9.5pt;font-family: Arial;color: #222222">Maplin est une entreprise anglaise spécialisée dans la vente de biens électroniques, qui compte plus de 200 enseignes  au Royaume-Uni. Confrontée à la transformation du marché de l’électronique et aux nouvelles règles de l’industrie, la marque ouvre deux concept stores et présente sa nouvelle identité de marque. </span></span><span style="font-size: 9.5pt;font-family: Arial;color: #222222"> </span><!--more-->

<span class="m-4901736389553128175gmail-s1"><span style="font-size: 9.5pt;font-family: Arial;color: #222222">« Maplin avait besoin de se faire connaître non seulement comme un spécialiste de l’électronique, mais comme un vendeur de technologie multi-canaux, qui offre une vaste gamme de services ». La marque effectue donc un travail de repositionnement, et met  l’accent sur la fluidité de son service. Elle récupère sa typographie en bas de casse, mais l’inclut dans un système visuel vibrant, qui rappelle une onde magnétique. </span></span>

<span class="m-4901736389553128175gmail-s1"><span style="font-size: 9.5pt;font-family: Arial;color: #222222">En changeant sa baseline, la marque déplace son positionnement d’un métier et une expertise (« The electronics specialist ») au lien incontournable du partage et de la créativité. Malin parle désormais à un public imaginatif, curieux et connecté, et se met au service de l’échange et de l’idée. </span></span>

<img class="alignnone size-full wp-image-14406" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/maplin_website.jpg" alt="maplin_website" width="1000" height="667" /><span style="font-size: 9.5pt;font-family: Arial;color: #222222"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/maplin_store_exterior_02.jpg"><img class="alignnone size-full wp-image-14401" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/maplin_store_exterior_02.jpg" alt="maplin_store_exterior_02" width="1000" height="750" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/maplin_store_exterior_03.jpg"><img class="alignnone size-full wp-image-14402" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/maplin_store_exterior_03.jpg" alt="maplin_store_exterior_03" width="1000" height="750" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/maplin_store_exterior.jpg"><img class="alignnone size-full wp-image-14403" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/maplin_store_exterior.jpg" alt="maplin_store_exterior" width="1000" height="500" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/maplin_store_interior_02.jpg"><img class="alignnone size-full wp-image-14404" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/maplin_store_interior_02.jpg" alt="maplin_store_interior_02" width="1000" height="750" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/maplin_uniform.jpg"><img class="alignnone size-full wp-image-14405" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/maplin_uniform.jpg" alt="maplin_uniform" width="1000" height="750" /></a>  </span>

<span class="m-4901736389553128175gmail-s1"><span style="font-size: 9.5pt;font-family: Arial;color: #222222">Agence : SomeOne</span></span>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14399</wp:post_id>
		<wp:post_date><![CDATA[2017-03-01 01:00:54]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510294663;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:3182;}i:1;a:1:{s:2:"id";i:410;}i:2;a:1:{s:2:"id";i:4081;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>300236</wp:comment_id>
			<wp:comment_author><![CDATA[Frednetick]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.140.12.176]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-01 09:29:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-01 08:29:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Avec ces dégradés qui seront passés de mode dans 2 ans il ne va pas faire de vieux os. 

N'étant pas un spécialiste je me demande pourquoi ils semblent avoir confondu un support graphique de leur marque (la forme torsadée), déclinée sur les supports et la marque elle même...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>300534</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste Logos / Eric Boudo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-10 22:28:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-10 21:28:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas fan du dégradé mais nette ameilloration par raport a l'ancien logo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>C&#039;est vendredi : des logos réinterprétés avec des emojis</title>
		<link>http://yannickbourenane.com/preprod/2017/02/17/cest-vendredi-logos-reinterpretes-emojis/</link>
		<pubDate>Fri, 17 Feb 2017 00:00:12 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14408</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Capture-d’écran-2017-02-13-à-11.42.28.png"><img class="alignnone size-full wp-image-14409" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Capture-d’écran-2017-02-13-à-11.42.28.png" alt="Capture d’écran 2017-02-13 à 11.42.28" width="589" height="598" /></a>

Hiéroglyphes modernes, les emojis ont pris une place prédominante dans nos usages de communication. Le compte Instagram Logoji surfe sur la tendance pour réinterpréter des logos grâce aux symboles colorés :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Capture-d’écran-2017-02-13-à-11.41.43.png"><img class="alignnone size-full wp-image-14410" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Capture-d’écran-2017-02-13-à-11.41.43.png" alt="Capture d’écran 2017-02-13 à 11.41.43" width="602" height="599" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Capture-d’écran-2017-02-13-à-11.41.54.png"><img class="alignnone size-full wp-image-14411" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Capture-d’écran-2017-02-13-à-11.41.54.png" alt="Capture d’écran 2017-02-13 à 11.41.54" width="595" height="597" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Capture-d’écran-2017-02-13-à-11.42.28-1.png"><img class="alignnone size-full wp-image-14412" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/Capture-d’écran-2017-02-13-à-11.42.28-1.png" alt="Capture d’écran 2017-02-13 à 11.42.28" width="589" height="598" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-2.jpg"><img class="alignnone size-full wp-image-14413" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-2.jpg" alt="logos-marques-emojis-2" width="810" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-3.jpg"><img class="alignnone size-full wp-image-14414" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-3.jpg" alt="logos-marques-emojis-3" width="810" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-4.jpg"><img class="alignnone size-full wp-image-14415" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-4.jpg" alt="logos-marques-emojis-4" width="810" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-5.jpg"><img class="alignnone size-full wp-image-14416" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-5.jpg" alt="logos-marques-emojis-5" width="810" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-6.jpg"><img class="alignnone size-full wp-image-14417" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-6.jpg" alt="logos-marques-emojis-6" width="810" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-7.jpg"><img class="alignnone size-full wp-image-14418" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-7.jpg" alt="logos-marques-emojis-7" width="810" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-8.jpg"><img class="alignnone size-full wp-image-14419" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-8.jpg" alt="logos-marques-emojis-8" width="810" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-9.jpg"><img class="alignnone size-full wp-image-14420" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-9.jpg" alt="logos-marques-emojis-9" width="810" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-10.jpg"><img class="alignnone size-full wp-image-14421" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-10.jpg" alt="logos-marques-emojis-10" width="810" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-11.jpg"><img class="alignnone size-full wp-image-14422" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-11.jpg" alt="logos-marques-emojis-11" width="810" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-13.jpg"><img class="alignnone size-full wp-image-14423" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-13.jpg" alt="logos-marques-emojis-13" width="810" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-14.jpg"><img class="alignnone size-full wp-image-14424" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-14.jpg" alt="logos-marques-emojis-14" width="810" height="810" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-15.jpg"><img class="alignnone size-full wp-image-14425" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/logos-marques-emojis-15.jpg" alt="logos-marques-emojis-15" width="810" height="810" /></a>

Pour en voir plus, voici le <a href="https://www.instagram.com/logoji_/">compte Instagram en question</a>.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14408</wp:post_id>
		<wp:post_date><![CDATA[2017-02-17 01:00:12]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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	<item>
		<title>C&#039;est vendredi : des logos traduits littéralement</title>
		<link>http://yannickbourenane.com/preprod/2017/02/24/cest-vendredi-logos-traduits-litteralement/</link>
		<pubDate>Fri, 24 Feb 2017 00:00:51 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14427</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-27.jpg"><img class="alignnone size-full wp-image-14430" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-27.jpg" alt="vectos-marques-CS5-27" width="600" height="600" /></a>

Les logos en disent long sur la marque et son identité, et sont indissociables du naming. En jouant entre autres sur les imaginaires évoqués de la marque, sur les particularités graphiques de son nom, ils projettent de nouveaux niveaux de lecture sur la compréhension de la marque. Topito s'est amusé à traduire littéralement le nom de grandes marques en français. Quelques exemples :<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-04.jpg"><img class="alignnone size-full wp-image-14428" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-04.jpg" alt="vectos-marques-CS5-04" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-25.jpg"><img class="alignnone size-full wp-image-14429" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-25.jpg" alt="vectos-marques-CS5-25" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-27.jpg"><img class="alignnone size-full wp-image-14430" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-27.jpg" alt="vectos-marques-CS5-27" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-29.jpg"><img class="alignnone size-full wp-image-14431" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-29.jpg" alt="vectos-marques-CS5-29" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-31.jpg"><img class="alignnone size-full wp-image-14432" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-31.jpg" alt="vectos-marques-CS5-31" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-32.jpg"><img class="alignnone size-full wp-image-14433" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-32.jpg" alt="vectos-marques-CS5-32" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-35.jpg"><img class="alignnone size-full wp-image-14434" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-35.jpg" alt="vectos-marques-CS5-35" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-37.jpg"><img class="alignnone size-full wp-image-14435" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-37.jpg" alt="vectos-marques-CS5-37" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-38.jpg"><img class="alignnone size-full wp-image-14436" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-38.jpg" alt="vectos-marques-CS5-38" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-44.jpg"><img class="alignnone size-full wp-image-14437" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-44.jpg" alt="vectos-marques-CS5-44" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-45.jpg"><img class="alignnone size-full wp-image-14438" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-45.jpg" alt="vectos-marques-CS5-45" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-49.jpg"><img class="alignnone size-full wp-image-14439" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-49.jpg" alt="vectos-marques-CS5-49" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-131.jpg"><img class="alignnone size-full wp-image-14440" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-131.jpg" alt="vectos-marques-CS5-131" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-261.jpg"><img class="alignnone size-full wp-image-14441" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/vectos-marques-CS5-261.jpg" alt="vectos-marques-CS5-261" width="600" height="600" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/ww.jpg"><img class="alignnone size-full wp-image-14442" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/ww.jpg" alt="ww" width="600" height="600" /></a>

<a href="http://www.topito.com/top-logos-marques-version-francaise">Encore plus ici !</a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14427</wp:post_id>
		<wp:post_date><![CDATA[2017-02-24 01:00:51]]></wp:post_date>
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		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>300260</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-02 13:09:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-02 12:09:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Les traductions sont parfois douteuses…
Crunch veux dire 'craquement/croquant' pas scrounch…
iMélodies = iMusic (ca existe pas)  Apple Music ? = Pomme Musique.

Bofbof]]></wp:comment_content>
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	</item>
	<item>
		<title>Dominion se repositionne</title>
		<link>http://yannickbourenane.com/preprod/2017/03/06/dominion-se-repositionne/</link>
		<pubDate>Mon, 06 Mar 2017 00:00:36 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14444</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/2.-Dominion-2017.png"><img class="alignnone size-full wp-image-14453" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/2.-Dominion-2017.png" alt="2. Dominion - 2017" width="1000" height="367" /></a>

Dominion est l'un des plus grand producteurs et distributeurs d'énergie américains. La marque se repositionne stratégiquement, et change de nom : ce n'est plus Dominion Resources, mais Dominion Energy. La marque table toujours sur des éléments visuels familiers, mais les transforme pour gagner en modernité.

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Dominion conserve les fondements de son identité visuelle, mais décline les codes dans un univers plus actuel et moins littéral.

Le symbolisme au premier degré de l'ancien logo disparaît : la main inspirée de <em>La création d'Adam </em>disparaît, et il ne reste que les rayons.  L'humain divinisé est remplacé par l'énergie seule, et la marque se reconcentre sur son coeur de métier, qu'elle réaffirme déjà avec son changement de naming.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/dominion_energy_flag.jpg"><img class="alignnone size-full wp-image-14445" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/dominion_energy_flag.jpg" alt="dominion_energy_flag" width="1000" height="750" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/dominion_energy_hardhat.jpg"><img class="alignnone size-full wp-image-14446" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/dominion_energy_hardhat.jpg" alt="dominion_energy_hardhat" width="1000" height="750" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/dominion_energy_sign.jpg"><img class="alignnone size-full wp-image-14447" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/dominion_energy_sign.jpg" alt="dominion_energy_sign" width="1000" height="750" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/dominion_energy_truck.jpg"><img class="alignnone size-full wp-image-14448" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/dominion_energy_truck.jpg" alt="dominion_energy_truck" width="1000" height="750" /></a> <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/dominion_energy_tshirt.jpg"><img class="alignnone size-full wp-image-14449" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/02/dominion_energy_tshirt.jpg" alt="dominion_energy_tshirt" width="1000" height="750" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14444</wp:post_id>
		<wp:post_date><![CDATA[2017-03-06 01:00:36]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="energie"><![CDATA[Energie]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>300533</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste Logos / Eric Boudo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-10 22:26:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-10 21:26:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas mal, fait un peu penser aux logos des 60s 70s]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Le bilan de logos du mois de Février</title>
		<link>http://yannickbourenane.com/preprod/2017/03/03/bilan-de-logos-mois-de-fevrier/</link>
		<pubDate>Fri, 03 Mar 2017 00:00:49 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14451</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-14460" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/BILAN-FEVRIER-2017.jpg" alt="+BILAN-FEVRIER-2017"/>. Bilan des logos dévoilés au mois de février et diffusés sur <a href="http://yannickbourenane.com/preprod/">le magasine de l’actualité des identités visuelles</a>, Logonews.
Au programme : MonShowroom, Travelcar, Aix Marseille Provence, Star Wars The Last Jedi, Calvin Klein, Diane von Furstenberg, Alzheimer's Society, Lifetime, Makaton et Enova.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14451</wp:post_id>
		<wp:post_date><![CDATA[2017-03-03 01:00:49]]></wp:post_date>
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	<item>
		<title>Primagaz se distingue avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/03/08/primagaz-se-distingue-nouveau-logo/</link>
		<pubDate>Tue, 07 Mar 2017 23:28:34 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14464</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-14458" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_Primagaz.jpg" alt="Comparatifs_Primagaz" width="827" height="370" />
Et un nouveau logo. L’entreprise Primagaz naît en 1857 et vend essentiellement des lampes et des réchauds; 150 ans plus tard, devenue la filiale française du groupe néerlandais SHV Energy, elle figure parmi les leaders du gaz avec 2 millions de clients en France, il était temps d'adopter une identité visuelle qui l'éloigne de son concurrent principal : Butagaz. Le rouge du logo est maintenu et préempté, évocateur de la chaleur, la typo est tracée pour évoquer la sérénité mais le signe pourrait étrangement suggérer une plaque à induction, imaginons plutôt une fiole, un réservoir ou le symbole start. Pour une nouvelle vie, avec le gaz propane, butane, gaz en citerne.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14464</wp:post_id>
		<wp:post_date><![CDATA[2017-03-08 00:28:34]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>300473</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.187.50]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-08 21:52:37]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-08 20:52:37]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah ben c'est le nouveau logo de Calor (UK/Irlande), ils doivent être du même groupe.

http://www.underconsideration.com/brandnew/archives/new_logo_for_calor.php]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>300524</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-10 14:54:58]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-10 13:54:58]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Amine. Exact ! depuis 1997 même
https://www.lesechos.fr/07/05/1997/LesEchos/17391-038-ECH_primagaz-achete-la-totalite-de-calor-en-grande-bretagne.htm]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>301018</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.236.21.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-29 21:21:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 19:21:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un C pivoté, un thermomètre et du rouge c'est plutôt juste pour Calor. Pour Primagaz ça reste à prouver.]]></wp:comment_content>
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	<item>
		<title>Le premier logo de Möbius</title>
		<link>http://yannickbourenane.com/preprod/2017/03/13/premier-logo-de-mobius/</link>
		<pubDate>Sun, 12 Mar 2017 23:39:55 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14466</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-14459" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_CNPP.jpg" alt="Comparatifs_CNPP" width="827" height="370" />

Depuis le 16 janvier 2017, un acteur international expert en prévention et en maîtrise des risques, le Centre National de Protection et de Prévention, CNPP, s'est doté d'un nouveau logo inspiré du ruban de Möbius (mathématicien allemand). Son principe est de n’avoir qu’une seule face visible, il évoque l'infini.
<!--more-->
Guillaume Savornin, directeur général précise : « <em>Le logo de CNPP tel qu’on le connaît existait depuis 35 ans. Il était nécessaire de le faire évoluer en cohérence avec la réalité de ce qu’est devenu CNPP aujourd’hui et de son ambition pour l’avenir. Notre nouveau logo représente la diversité des domaines de risques dans lesquels CNPP opère, notre volonté de développement à l’international et notre capacité à innover.</em> » Le symbole est fort, les couleurs diverses, l'ensemble un peu mou et la volonté d'expansion à l'international n'apparaît pas de manière limpide. Il est probable qu'un cercle plus restreint de personnes, leur public cible, soit sensible à l'ensemble.]]></content:encoded>
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		<wp:post_date><![CDATA[2017-03-13 00:39:55]]></wp:post_date>
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			<wp:comment_id>300601</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste Logos / Eric Boudo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-14 00:26:14]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-13 23:26:14]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le nouveau logo fait clairement "Tech/Internet/Futuriste", pas forcément réussi]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>301015</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.236.21.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-29 21:10:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 19:10:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le picto est un construit à partir d'un C (bleu), d'un N (violet) et d'un P (orange).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Vancouver se rétracte</title>
		<link>http://yannickbourenane.com/preprod/2017/03/10/vancouver-se-retracte/</link>
		<pubDate>Thu, 09 Mar 2017 23:53:57 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14471</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-14472" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Capture-d’écran-2017-03-01-à-22.49.05.png" alt="Capture d’écran 2017-03-01 à 22.49.05" width="1596" height="482" />C'est vendredi. Voici le dernier logo sujet à polémiques. Après avoir choisi un nouveau logo à 8000$ (celui de droite), la ville de Vancouver, ville portuaire du située dans la province de Colombie-Britannique, au Canada. a choisi de revenir à son ancien logo (celui de gauche). En effet, la ville a cédé en une semaine aux nombreuses voix de la communauté du graphisme qui se sont élevées contre cette identité, jugée inadéquate pour une ville créative, de calibre mondial comme Vancouver.
<!--more-->

Le logo en bold et en Gotham "<em>ne fait preuve d’aucune originalité</em>", selon l'un des signataires de la lettre ouverte, le directeur créatif Brock Ellis. « <em>Cette police est devenue si populaire à la suite de la première campagne d’Obama qu’il y a eu un phénomène de rejet au sein de la communauté d’artistes </em>», explique-t-il. "<em>La Ville affirme qu'elle cherchait à être plus simple et donc plus inclusive envers les résidents qui parlent d’autres langues que l’anglais. La Ville considère qu'il s'agit d'un style qui est aussi plus facile à diffuser sur les plateformes en ligne.</em>"]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14471</wp:post_id>
		<wp:post_date><![CDATA[2017-03-10 00:53:57]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<category domain="category" nicename="polemiques"><![CDATA[Polémiques]]></category>
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			<wp:comment_id>300532</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste Logos / Eric Boudo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-10 22:25:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-10 21:25:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas très inspiré celui-ci. Pas vraiment une identité quoi]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>300580</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.236.108.60]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-12 20:52:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-12 19:52:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il aurait fallu garder un logotype, c'était sans doute possible de moderniser le symbole de la fleur en le mêlant avec une nouvelle typo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>301021</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.236.21.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-29 21:34:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 19:34:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Sympas les nouveaux designs inspirés des panneaux routiers.]]></wp:comment_content>
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		<title>Les Catalans attaquent en justice le nouveau logo de la région Occitanie</title>
		<link>http://yannickbourenane.com/preprod/2017/03/02/catalans-attaquent-justice-nouveau-logo-de-region-occitani/</link>
		<pubDate>Wed, 01 Mar 2017 23:03:41 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14474</guid>
		<description></description>
		<content:encoded><![CDATA[<img class="aligncenter size-full wp-image-14475" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/LogoOccitanieCatalans-630x0.jpg" alt="LogoOccitanieCatalans-630x0" width="630" height="420" />Le parti Unitat catalana et le comité pour l'autodétermination de la Catalogne Nord ont déposé une requête, à Toulouse, contre le nouveau logo de la région Occitanie au motif qu'il ne respecterait pas le cahier des charges de l'appel d'offres. "<em>Les couleurs sont à l’envers. Les quatre barres rouges n’y sont pas. Il y a trois barres jaunes et un point. Même avec beaucoup d’imagination, cela n’a rien à voir. C’est un manque de respect et de culture absolu. Après nous avoir enlevé le nom, la Région nous enlève le drapeau</em>."
<!--more-->
Le 3 février 2017, la nouvelle Région avait dévoilé ce logo. Sur dix projets, c’est celui de Léa Filipowicz, une jeune gersoise de 22 ans, qui avait été retenu, tout juste diplômée en juin dernier à Toulouse.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14474</wp:post_id>
		<wp:post_date><![CDATA[2017-03-02 00:03:41]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>300264</wp:comment_id>
			<wp:comment_author><![CDATA[Maxime]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[maximpetit@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.190.183.229]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-02 16:58:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-02 15:58:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne comprends pas le choix de logo de la région : la croix occitane, "symbole intouchable" a été coupée en 2, rien que ça !!! Sans réflexion majeure sur la portée culturelle du symbole, la croix a été mixée grossièrement avec un drapeau provençal en berne, qui a tout l'air d'un signal wifi...

Comme il est graphiquement très difficile de faire cohabiter les lignes horizontales du drapeau catalan avec les lignes verticales du drapeau provençal, il fallait se concentrer sur 1 seul symbole fort, identitaire et fédérateur : la croix occitane. Hors ici, on l'a tronçonnée. On n'a pas le droit de tronçonner un héritage culturel.
Difficile de plaire à tout le monde, mais tout de même, les catalans sont laissés-pour-compte de ce logo fourre-tout.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>300309</wp:comment_id>
			<wp:comment_author><![CDATA[YannickSB]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yannick@adelicious.ch]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[178.198.104.142]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-03 11:24:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-03 10:24:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve personnellement que le drapeau est toujours présent. Bien que placé à la verticale, les traits rouges sont bien présents en contre-forme des traits jaunes... Pour l'aspect WiFi c'est vrai mais c'est surtout je pense une flèche et un point qui montre la direction nouvelle apportée à l'identité.

Je ne suis pas vraiment choqué de cela, après je comprends les puristes... :)]]></wp:comment_content>
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	<item>
		<title>L’ENSCI simplifie son logo</title>
		<link>http://yannickbourenane.com/preprod/2017/03/16/lensci-simplifie-logo/</link>
		<pubDate>Thu, 16 Mar 2017 17:02:58 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14480</guid>
		<description></description>
		<content:encoded><![CDATA[Créée en 1982, L’ENSCI, ou l’Ecole Nationale Supérieure de Création Industrielle, grande école publique spécialisée en design industriel, a récemment changé son logo. En effet, l’école opte pour un logo simplifié mais qui perd en originalité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_ENSCI.jpg"><img class="alignnone size-full wp-image-14491" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_ENSCI.jpg" alt="" width="827" height="370" /></a>

<!--more-->

Son ancien logo, garant de l’identité visuelle de l’école, utilise le rouge saumoné et le blanc. Des lettres entremêlées y figurent. Cela met en avant une certaine perception de l’espace et fait écho à la définition même du design, qui est, selon Petit Robert, « <em>la conjonction d’une idée esthétique du créateur, d’une réalité industrielle, d’un réseau de distribution et des goûts d’une clientèle </em>».

Ainsi, l’ancien logo met en avant l’idée de « conjonction » et donc de lien entre toutes ces composantes. Il fait ressortir le fait que le design compose avec les limites, répond à des impératifs antérieurs à la création. Aussi, on peut voir, à travers ce logo, la capacité du design à façonner l’image d’une marque.

Pourtant, on assiste ici à un changement de cap avec leur nouveau logo. « Les ateliers » apparaissent maintenant en majuscule, l’accent est donc mis sur la spécificité de l’école, à savoir son fonctionnement en ateliers de projets. De plus, l’ancienne typographie a été abandonnée au profit d’une autre plus simple et minimaliste. Le « i » de ENSCI qui s’apparenterait presque à un « i » d’information, est désormais la seule lettre en minuscule et avec un empattement. On perçoit difficilement la raison de ce changement. En ce qui concerne les couleurs, celles du logo précédent ont été conservées bien que des variantes existent en lavande sur blanc ou noir sur blanc.

Là où, précédemment, leur logo illustrait toute une conception du design, on est maintenant face à un manque de parti pris en termes d’identité visuelle ; étonnant de la part d’une école de design.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14480</wp:post_id>
		<wp:post_date><![CDATA[2017-03-16 18:02:58]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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			<wp:comment_id>300786</wp:comment_id>
			<wp:comment_author><![CDATA[Fabrice]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[fabricefaure@aim.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.227.192.2]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-17 12:45:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-17 11:45:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plat, uniforme, on touche le fond !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>300793</wp:comment_id>
			<wp:comment_author><![CDATA[phil]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[phil_psd@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.227.223.245]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-17 19:43:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-17 18:43:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Misère de misère.

Quel désastre pour une si belle école.]]></wp:comment_content>
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			<wp:comment_id>301017</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.236.21.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-29 21:16:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 19:16:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le 'i' symbolise l'élève qui va devoir utiliser les autres lettres pour designer un logo.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>La Légion Etrangère modernise son logo</title>
		<link>http://yannickbourenane.com/preprod/2017/03/20/legion-etrangere-modernise-logo/</link>
		<pubDate>Mon, 20 Mar 2017 09:00:17 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14486</guid>
		<description></description>
		<content:encoded><![CDATA[La Légion Etrangère est un corps de l’Armée de Terre française et dispose d’un processus de recrutement indépendant. C’est donc pour attirer une nouvelle génération de potentiels soldats qu’elle simplifie son logo. Elle choisit ainsi une nouvelle stratégie de communication et d’adapte aux nouveaux usages et comportements de ses cibles.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_legion.jpg"><img class="alignnone size-full wp-image-14487" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_legion.jpg" alt="" width="827" height="370" /></a>

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En effet, La Légion recrute désormais principalement sur Internet, elle a d’ailleurs créé une page Facebook ainsi qu’un compte Twitter. Elle a également modernisé son site internet et son logo. Ce dernier reprend l’emblématique képi et la grenade présents sur l’ancien logo mais abandonne l’épaulette. De la même manière, il abandonne le vert, le rouge et le jaune au profit du noir et blanc. Il perd en contraste en abandonnant ses anciennes couleurs. Toute dimension de profondeur a également disparu dans ce nouveau logo. On peut y voir une volonté de modernisation et aussi de simplification. Cela rejoint la tendance du flat design.

Le nom « Légion Etrangère » est davantage mis en valeur sur le nouveau logo. Il apparaît en gras et occupe toute la largeur du logo. Il gagne en lisibilité par rapport à l’ancien logo.

Si ce nouveau logo gagne en modernité, ce que l’on peut saluer, il n’en reste pas moins très traditionnel. Cela n’est toutefois pas surprenant pour une institution telle que la Légion Etrangère. Enfin, on peut critiquer la non-utilisation de ses anciennes couleurs qui étaient garantes de son identité et, dans lesquelles, à la manière des couleurs d’un drapeau, les soldats pouvaient se reconnaître.

&nbsp;]]></content:encoded>
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		<wp:post_date><![CDATA[2017-03-20 10:00:17]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>300871</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-21 10:45:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-21 09:45:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca vient de chez qui ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>300878</wp:comment_id>
			<wp:comment_author><![CDATA[Marco]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[larryeven@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.230.80.105]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-22 00:05:13]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-21 23:05:13]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas très nouveau, ce logo a été utilisé comme photo de profil depuis septembre 2016... https://www.facebook.com/LegionetrangereOfficiel/photos/a.1075509509171438.1073741827.1074783545910701/1095633283825727/?type=1&amp;theater]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>300886</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste Logos / Eric Boudo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-22 18:50:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-22 17:50:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est une ébauche ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>301020</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.236.21.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-29 21:34:08]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 19:34:08]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai vu un ordi en première lecture.]]></wp:comment_content>
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	<item>
		<title>Les Mines d’Albi adoptent le logo de l’IMT</title>
		<link>http://yannickbourenane.com/preprod/2017/03/21/mines-dalbi-adoptent-logo-de-limt/</link>
		<pubDate>Tue, 21 Mar 2017 09:00:36 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14489</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_mines-albi-1.jpg"><img class="alignnone size-full wp-image-14490" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_mines-albi-1.jpg" alt="" width="827" height="370" /></a>

Comme nous l’évoquions dans notre article du 26 octobre dernier, plusieurs écoles des Mines, grandes écoles d’ingénieurs, ont récemment fusionné au sein d’un grand organisme appelé Institut Mines-Télécom. Les Mines d’Albi font désormais partie de ce groupe et ont décidé de changer leur logo pour partager une identité visuelle commune avec l’IMT. Grâce à ce nouveau logo, l’école affirme donc son appartenance à l’IMT dont elle souhaite profiter de la renommée.

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C’est dans une démarche de légitimation que s’inscrivent les Mines d’Albi. Ainsi, le site de l’école évoque l’adoption d’un « <em>territoire de marque commun pour contribuer à la reconnaissance rapide de la marque </em>». En effet, le nouveau logo reprend celui de l’IMT et ce dernier insiste davantage sur le collectif que sur l’école des Mines d’Albi. Les lettres « IMT » forment la plus grosse partie du logo et seul le texte qui figure en-dessous permet d’identifier clairement l’école en particulier.

La typographie géométrique met l’accent sur la science et donne un aspect presque futuriste à l’ensemble. Une manière d’affirmer que leurs écoles forment des élèves aux « métiers de l’avenir ». Elle peut également s’apparenter à une construction et est d’ailleurs décrite comme à la fois « <em>solide et en mouvement </em>».

L’individualité et la particularité de l’école ne ressort plus dans son logo. Toutefois, elle s’exprimera dans sa charte graphique, puisque, comme indiqué sur son site, ils entendent conserver la couleur orange propre à son ancien logo. Ce nouveau choix d’identité visuelle, que l’on peut saluer, semble donc être un bon compromis entre revendication d’appartenance et mise en valeur de son individualité.

&nbsp;

&nbsp;]]></content:encoded>
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			<wp:comment_id>300885</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste Logos / Eric Boudo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-22 18:49:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-22 17:49:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait le logo du MIT]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>301022</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.236.21.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-29 21:38:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 19:38:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et maintenant que lisez-vous ?
F M T]]></wp:comment_content>
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	</item>
	<item>
		<title>Les Petits Chaperons Rouge grandit</title>
		<link>http://yannickbourenane.com/preprod/2017/03/22/petits-chaperons-rouge-grandit/</link>
		<pubDate>Wed, 22 Mar 2017 09:00:18 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14494</guid>
		<description></description>
		<content:encoded><![CDATA[Les Petits Chaperons Rouges, un réseau de crèches d’entreprises fondé en 2000, a récemment dévoilé son nouveau logo. L’entreprise s’offre une nouvelle identité visuelle qui vise à moderniser et internationaliser son image. Elle joue, à nouveau, sur le registre de la croissance et de la féérie.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_lpcr.jpg"><img class="alignnone size-full wp-image-14495" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_lpcr.jpg" alt="" width="827" height="370" /></a>

<!--more-->

Ce changement fait suite à un investissement conséquent de la part d’Eurazeo, une société d’investissements. Cela va permettre à la marque de poursuivre son implantation en France mais également à l’international. Son nouveau logo s’inscrit dans cette stratégie de croissance. Il est plus moderne et épuré tout en conservant ce qui faisait l’identité des Petits Chaperons Rouges. Il conserve ses couleurs : rouge et gris, toujours sur un fond blanc. On n’a plus affaire à trois petits chaperons rouges mais plus qu’un et il y a une focalisation sur le visage de l’enfant. La marque se recentre sur le cœur de son métier et semble souhaiter mettre en valeur les individualités des enfants qui lui sont confiés. La capuche des enfants du premier logo est simplifiée, des cheveux apparaissent sous cette capuche, on a donc affaire à un visage d’enfant plus âgé. L’entreprise comme les enfants ont grandi et évolué et c’est ce qu’elle cherche à montrer à travers son logo.

De plus, toujours dans cette logique de simplification, la police est désormais plus épurée. On ne retrouve plus de mise en valeur de chaque première lettre du nom et le « Il fait bon grandir avec nous ! » qui accompagnait l’ancien logo a disparu au profit d’un « by Grandir », Grandir étant un journal . L’utilisation de l’anglais « by » s’accorde parfaitement avec la volonté d’internationalisation de la marque.

Enfin, l’aspect « ludique » et enfantin du logo est conservé. Le visage présent sur le nouveau logo se rapproche davantage de la figure populaire du petit chaperon rouge. Cela fait appel à tout un imaginaire féérique, au registre du conte et de l’aventure. Il rappelle également les traits de poupées russes, en cela il s’apparente à un jouet.

&nbsp;]]></content:encoded>
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		<wp:post_id>14494</wp:post_id>
		<wp:post_date><![CDATA[2017-03-22 10:00:18]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
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			<wp:comment_id>301019</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.236.21.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-29 21:24:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 19:24:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[À noter la goutte de sang, le loup ne doit pas être loin ;)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>301162</wp:comment_id>
			<wp:comment_author><![CDATA[Thomas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@wearecom.fr]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.wearecom.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[192.44.63.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-03 17:17:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-04-03 15:17:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Excellente approche graphique qui adosse aussi bien l'univers de la marque que l'attachement à un groupe.]]></wp:comment_content>
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	<item>
		<title>Nutri-Score marque des points</title>
		<link>http://yannickbourenane.com/preprod/2017/03/24/nutri-score-marque-points/</link>
		<pubDate>Fri, 24 Mar 2017 15:29:05 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14499</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/C6-qdQPWkAEvn4Z.jpg"><img class="alignnone size-full wp-image-14500" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/C6-qdQPWkAEvn4Z.jpg" alt="" width="584" height="411" /></a>

Nutri-Score est le nouveau logo nutritionnel prévu par la loi Santé. Il est destiné à être apposé sur les produits alimentaires de grande consommation et doit orienter le choix des consommateurs vers des produits plus sains. Son objectif : faire diminuer le diabète et l’obésité en France. A cet objectif clair, correspond un logo tout aussi clair et efficace.

<!--more-->

Nutri-Score reprend les codes du feu de signalisation ou encore des logos de performance énergétique qui peuvent être apposés sur l’électroménager. Des codes auxquels les Français sont largement sensibilisés. C’est là que réside sa force. Il est simple, se lit et se comprend très rapidement grâce à son code couleur et les lettres qui y sont associées. Il est bien plus efficace que les trois autres logos qui étaient envisagés. Ces derniers sont soit trop précis avec trop de critères ou trop abstraits. Il est très probable que le consommateur ne passera que très peu de temps à regarder ce logo, la compréhension rapide et l’efficacité du logo doivent donc primer. Nutri-Score remplit chacun de ces critères.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Logosnutritionnels_article.jpg"><img class="alignnone size-full wp-image-14501" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Logosnutritionnels_article.jpg" alt="" width="380" height="269" /></a>

S’il peut s’avérer d’une aide non négligeable, ce logo n’est pourtant pas obligatoire. Son adoption dépend donc en grande majorité du bon vouloir des industriels de l’agroalimentaire. Parmi eux, de grandes marques comme Mars ou Coca-Cola craignent la stigmatisation et entendent contrattaquer en créant leurs propres logos nutritionnels. Des créations qu’il sera intéressant de comparer au Nutri-Score.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14499</wp:post_id>
		<wp:post_date><![CDATA[2017-03-24 16:29:05]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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			<wp:comment_id>301023</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.236.21.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-29 21:47:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 19:47:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La condition c'est de savoir lire et de savoir de quoi il s'agit. Graphiquement il manque peut-être l'aspect santé/bien-être.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>301191</wp:comment_id>
			<wp:comment_author><![CDATA[Olivier]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sacpub.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sacpub.com/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.204.97.172]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-05 14:03:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-04-05 12:03:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ces logos sont très simples et à mes yeux faciles à décrypter. Il faudra bien sûr un temps d'adaptation pour pouvoir identifier les caractéristiques d'un produit en un seul coup d'oeil ! La mesure est essentielle et grâce à cette charte graphique, elle sera performante.]]></wp:comment_content>
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	</item>
	<item>
		<title>Malte s’affirme et se légitime</title>
		<link>http://yannickbourenane.com/preprod/2017/03/27/malte-saffirme-se-legitime/</link>
		<pubDate>Mon, 27 Mar 2017 08:00:38 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14504</guid>
		<description></description>
		<content:encoded><![CDATA[La présidence du Conseil de l’Union Européenne alterne entre les pays membres tous les 6 mois. C’est Malte qui endosse cette responsabilité du 1 janvier 2017 au 30 juin 2017. Le logo créé pour l’occasion révèle une volonté de marquer sa présidence, de mettre en valeur le pays mais aussi de s’affirmer comme un acteur majeur au sein de l’UE.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/matla.png"><img class="alignnone size-full wp-image-14505" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/matla.png" alt="" width="1050" height="592" /></a>

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Le logo est très coloré et ce, avec une majorité de teintes vives. On peut principalement y voir des couleurs chaudes qui font référence au climat maltais. De par ses couleurs, sa forme atypique et la typographie minimaliste choisie, il s’inscrit dans la modernité. Le nom du pays est davantage mis en valeur que sur les logos des autres nations ayant précédemment assumé la Présidence de l’UE. La date y est aussi moins mise en valeur et il n’y a pas de référence à un site en particulier. « MALTA » est vraiment au centre du logo.<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/malta2.png"><img class="alignnone size-full wp-image-14506" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/malta2.png" alt="" width="1094" height="450" /></a>

Aussi, il reprend une idée d’explosion, de progression, d’épanouissement. Il est donc représentatif de la dynamique que Malte souhaite insuffler au Conseil de l’UE. On peut d’ailleurs y voir une référence aux flèches du logo de la Présidence de l’UE par la Pologne en 2011. De plus, les différents pics du logo peuvent représenter les différents objectifs de leur programme. Ce dernier se veut complet : ils ont élaboré une politique maritime, sécuritaire, économique et sociale.

Malte est le plus petit pays de l’UE et c’est la première fois qu’il assume la Présidence de l’UE. A travers ce logo, il souhaite laisser une trace pérenne sur la politique de l’UE et affirmer le fait qu’il va contribuer à l’évolution de cette association d’états. Enfin, le logo rappelle les étoiles que l’on peut voir sur le drapeau de l’UE. Cela peut être vu comme une volonté de revendiquer son appartenance à cette entité.

On a donc affaire à un logo moderne et empreint de dynamisme. Une création réussie qui reflète les ambitions de Malte.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14504</wp:post_id>
		<wp:post_date><![CDATA[2017-03-27 10:00:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-03-27 08:00:38]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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			<wp:meta_value><![CDATA[56]]></wp:meta_value>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510567664;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14513;}i:1;a:1:{s:2:"id";i:14536;}i:2;a:1:{s:2:"id";i:472;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>300962</wp:comment_id>
			<wp:comment_author><![CDATA[Reittan Natëag]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gaetan.nattier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://short-edition.com/auteur/reittan-nateag</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[85.115.60.201]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-27 15:05:19]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-27 13:05:19]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Personnellement j'y vois une "rose des vents" pointant vers les 8 points cardinaux de l'Europe, qui rejoint l'idée de direction que vous évoquez.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>300981</wp:comment_id>
			<wp:comment_author><![CDATA[Thom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.seynaeve@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.thomfolio.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.80.64.198]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-28 10:16:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-28 08:16:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il reprend surtout la forme d'une croix de Malte (que l'on retrouve également sur le logo de la compagnie nationale Air Malta).]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>300984</wp:comment_id>
			<wp:comment_author><![CDATA[Frednetick]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.140.12.176]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-28 12:00:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-28 10:00:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il est surtout élaboré à partir de la croix de malte revisitée. Belle réussite, les couleurs sont assez marquantes, il reste à le voir en N&amp;B ou en défonce pour juger de sa pertinence sur les supports de com de l'UE.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>301026</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.236.21.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-29 22:00:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 20:00:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Borderline à mes yeux. Un picto à la fois bidon et totalement assumé.]]></wp:comment_content>
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	</item>
	<item>
		<title>Nouveau logo pour une nouvelle agglomération</title>
		<link>http://yannickbourenane.com/preprod/2017/03/28/nouveau-logo-nouvelle-agglomeration/</link>
		<pubDate>Tue, 28 Mar 2017 12:45:21 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14508</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_saint-brieuc.jpg"><img class="alignnone size-full wp-image-14509" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_saint-brieuc.jpg" alt="" width="827" height="370" /></a>

Une nouvelle agglomération réunit désormais Saint-Brieuc agglomération, Quintin Communauté, Centre-Armor puissance 4 et Sud-Goëlo. A cette nouvelle agglomération de 32 communes correspond un nouveau nom… et un nouveau logo ! Il reprend certains codes de l’ancien logo tout en se modernisant et se simplifiant. Il démontre une volonté d’unification et mise en valeur du territoire.

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Le précédent logo était trop compliqué, tant au niveau de la typographie choisie que du dessin qui découlait du « S ». Il mettait l’accent sur le littoral et visait une « représentation géographique du territoire ». On trouve ici son point commun avec le nouveau logo. On est donc toujours dans la représentation du territoire. C’est en cohérence avec le nouveau choix de nom de l’agglomération. En effet, comme le précise Ouest France, il sera toujours accompagné de la formule « La terre, la mer, l’avenir en commun ». Les couleurs choisies, des variantes de bleu mer et du vert, rappellent la mer et la terre. La forme des rayures peut également rappeler les vagues ou les reliefs du territoire breton. On est ici dans la représentation d’une richesse et une variété du territoire. Là où « Baie d’Armor » n’était qu’un ajout secondaire, il fait maintenant partie intégrante du nouveau nom. De même, « agglomération » apparaît en dernier et en plus petit. On redonne donc ici toute son importance au territoire.

Les rayures peuvent également évoquer les celles du drapeau breton. En cela, ce nouveau logo démontre une volonté de revendication de l’identité bretonne et d’unité. Toujours dans cette idée d’unité, le logo est construit comme un diptyque. Ses deux parties égales et leurs formes se répondent et sont indissociables l’une de l’autre. Les rayures, de part leur forme, créent une dynamique, un mouvement vers l’avant et une même direction. Cela est l’illustration parfaite de la formule « l’avenir en commun ». Enfin, la typographie choisie s’inscrit également dans davantage de simplicité et de modernité. De cette manière, elle finit d’ancrer l’agglomération dans le présent et a fortiori dans l'avenir. On peut saluer la lisibilité et la modernité de ce logo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14508</wp:post_id>
		<wp:post_date><![CDATA[2017-03-28 14:45:21]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-03-28 12:45:21]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<wp:comment>
			<wp:comment_id>300986</wp:comment_id>
			<wp:comment_author><![CDATA[GM]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[guillaume.menier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[91.151.64.8]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-28 16:23:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-28 14:23:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est vrai qu'il est assez réussi. Simple, lisible et facile à adapter à tous les supports.
Je me demandais si c'est de la création  interne ou par une agence car quelques touches de ce nouveau logo pourrait ressembler à celui-ci créé antérieurement :

https://zkwksdesign.files.wordpress.com/2017/02/g7484.png?w=300&amp;h=300
#coincidence :-)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>300992</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.187.50]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-28 20:51:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-28 18:51:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Clair, lisible, agréable et ordonné, ce logo est très réussi ! J'espère qu'il durera longtemps !]]></wp:comment_content>
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			<wp:comment_id>301008</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-29 14:56:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 12:56:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Horrible]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>301025</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.236.21.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-29 21:54:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 19:54:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'y vois le nord de la Bretagne avec Paimpol et Saint-Malo sur les pointes, Saint-Brieuc dans le creux. Et puis la Manche au-dessus donc.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>301029</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste Logos / Eric Boudo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-30 00:03:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 22:03:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très malin, très réussi " De la mer a la montagne" 
L'ancien logo n'était pas serieux. ci est fait par Graphéine non ? ça ressemble beaucoup a leur style.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Troyes Champagne Métropole s&#039;affirme avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/03/29/troyes-champagne-metropole-saffirme-nouveau-logo/</link>
		<pubDate>Wed, 29 Mar 2017 12:19:41 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14513</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_troyes-champagne.jpg"><img class="alignnone size-full wp-image-14514" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_troyes-champagne.jpg" alt="" width="827" height="370" /></a>

L’agglomération troyenne s’agrandit : Grand Troyes Communauté d’Agglomération devient Troyes Champagne Métropole. Un nouveau logo est né suite à la création de cette nouvelle agglomération. Il démontre une volonté d’unification du territoire mais aussi d’affirmation de son influence.

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Ce nouveau logo a été simplifié, il n’y a plus de « Y » qui prendrait le pas sur le reste du logo, « Troyes » et « Champagne » sont clairement les deux éléments les plus mis en valeur sur ce logo. Il n’y a plus aucune rondeur dans le logo. On a un rendu plus graphique, plus marqué. Les lettres imbriquées les unes dans les autres sont censées évoquer « l’unité du nouveau territoire ». Les « E » formés de trois traits évoquent le nouveau logo de la Bretagne. Ce dernier est d’ailleurs l’un des logos de régions les plus modernes. De plus, « Métropole » est une référence à l’importance de cette agglomération sur la scène mondiale. Elle est la terre du champagne, un produit de luxe mondialement reconnu. La typographie bold apparaît comme une affirmation de l'identité et de l’influence de la nouvelle agglomération. Le code couleur de l’ancien logo a été conservé, on garde donc le noir et le bleu mais un bleu plus « affirmé », pur et froid. Il est censé rappeler le blason des Comtes de Champagne. On reste donc toujours ici dans l’idée du pouvoir. Enfin, la dernière bande bleue souligne le nom « Troyes Champagne » et opère le lien avec « Métropole ». Ce soulignage met en valeur le nom et l’importance de cette région.

Ce logo ne semble pourtant pas être du goût de certains élus comme nous l'apprend l'<em>Est éclair : </em>« <em>Franchement, la seule chose positive que je vois est que ça a été réalisé par les services, donc ça n’a pas coûté grand-chose » </em>aurait déclaré l'un d'eux. Le maire d'une commune apparentée a exprimé son regret quant au manque de couleurs du logo et notamment du vert qui aurait pu représenter la forêt de la région. François Barouin, le président de l'agglomération a donc proposé une «<em>déclinaison en plusieurs coloris». </em>Il est vrai que la typographie noire et bold accentue le côté austère et sombre de ce logo. Toutefois, elle lui confère également un côté sérieux et efficace.

<span style="color: #444444;">Le logo de Troyes Champagne Métropole reflète l’image que l’agglomération souhaite se donner : une entité unifiée et influente. En cela, on peut dire qu’il remplit sa mission. On pourra néanmoins regretter le caractère (peut-être trop ?) sombre de l'ensemble. </span>

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14513</wp:post_id>
		<wp:post_date><![CDATA[2017-03-29 14:19:41]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<wp:comment>
			<wp:comment_id>301024</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.236.21.248]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-29 21:49:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 19:49:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On retrouve bien la rivière et les habitations.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>301030</wp:comment_id>
			<wp:comment_author><![CDATA[Graphiste Logos / Eric Boudo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-30 00:09:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-29 22:09:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un logo qui est censé plaire à tout le monde et qui plait finalement à personne.]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>301042</wp:comment_id>
			<wp:comment_author><![CDATA[Frednetick]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.140.12.176]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-30 09:32:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-30 07:32:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas la plus grande réussite de l'année [/euphémisme]]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>301043</wp:comment_id>
			<wp:comment_author><![CDATA[Baltik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-30 10:30:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-30 08:30:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il fait furieusement pensé à celui ci.
https://fr.wikipedia.org/wiki/Fichier:R%C3%A9gion_Rh%C3%B4ne-Alpes_(logo).svg]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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			<wp:commentmeta>
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		<wp:comment>
			<wp:comment_id>301071</wp:comment_id>
			<wp:comment_author><![CDATA[Baltik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-31 12:11:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-31 10:11:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il fait penser au logo de la région région Rhône-Alpes, avant la création de la super région Auvergne-Rhône-Alpes.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>301043</wp:comment_parent>
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	</item>
	<item>
		<title>Danette, le remix</title>
		<link>http://yannickbourenane.com/preprod/2017/04/03/danette-le-remix/</link>
		<pubDate>Sun, 02 Apr 2017 22:00:06 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14524</guid>
		<description></description>
		<content:encoded><![CDATA[Danette, la crème dessert emblématique de Danone, change d’identité visuelle. Son logo en complète adéquation avec les opérations de communication de la marque entre gourmandise et universalité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_danette.jpg"><img class="alignnone size-full wp-image-14525" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_danette.jpg" alt="" width="827" height="370" /></a>

<!--more-->

Ce nouveau logo de Danette gagne en modernité par rapport au précédent : adieu la typographie à reliefs, le contour ombré, les deux personnages qui se tenaient la main et représentaient les « t » de « Danette ». Toutefois, il conserve les marqueurs forts de l’identité visuelle de Danette. En effet, si il adopte une typographie différente, elle reste tout de même très proche de la précédente. Le code couleur, qui reprend celui de Danone, reste le même bien que le rouge s’intensifie et que le bleu change légèrement de teinte. La forme ovale qui entourait le nom de la marque a été remplacée par la silhouette de trois Danettes. L’une d’entre elles a un coin ouvert qui invite à la dégustation de façon espiègle, on a envie de l’ouvrir et d’y goûter. La couleur rouge, vive et chaude, donne faim et suscite l’appétit. Le fait qu’il y ait trois pots met l’accent sur le partage, la multiplicité des goûts et des cibles. Cela colle avec leurs publicités. Ces dernières mettent très souvent en scène des gens de tous horizons et de tous les âges. C’est également en cohérence avec le slogan qui accompagne ce nouveau logo : « On se lève tous pour Danette ».

Le logo de Danette a finalement subi peu de modification mais sa revisite est efficace et l’inscrit dans davantage de modernité.

&nbsp;

Agence : Team Créatif]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2017-04-03 00:00:06]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
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		<title>Pays d’Oise et d’Halatte : le renouveau du tourisme</title>
		<link>http://yannickbourenane.com/preprod/2017/04/04/pays-doise-dhalatte-renouveau-tourisme/</link>
		<pubDate>Mon, 03 Apr 2017 22:00:13 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14527</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_pays-d-oise.jpg"><img class="alignnone size-full wp-image-14528" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_pays-d-oise.jpg" alt="" width="827" height="370" /></a>

L’office du tourisme de l’intercommunalité des Pays de L’Oise et d’Halatte endosse de nouvelles responsabilités depuis le 1<sup>er</sup> janvier 2017 : les offices du tourisme communaux disparaissent, leurs compétences sont transférées à l’office intercommunal. Il est donc le seul représentant du tourisme dans la région. A cette occasion, il adopte un nouveau logo qui lui est propre et n’est plus celui de la région. Certes, on a affaire à un logo plus contemporain et dynamique mais toutefois moins lisible.

<!--more-->

Là où le précédent logo était vieillissant et visait une représentation géographique du territoire, le nouveau logo de l’office du tourisme fait preuve de plus de modernité et de dynamisme. La typographie est désormais en lettres capitales et certains des fûts colorés sont censés représenter « <em>les traits d’union entre les communes de la CCPOH et la volonté de s’exporter et de rayonner</em> » nous apprend <em>Le Parisien</em>. En outre, on n’est plus ici dans la représentation figurative du territoire mais plutôt dans une évocation plus abstraite. En effet, les couleurs ont chacune des signification qui renvoie à l’intercommunalité : « <em>vert pour l’environnement, rouge-framboise pour les relations humaines, orange pour le patrimoine, violet pour la culture et bleu pour les milieux aquatiques</em> ». Le « Tourisme » apposé en bas du logo

La longueur des fûts est difficilement compréhensible et ils peuvent parasiter la lecture. On peut saluer la contemporanéité de ce nouveau logo pour l’office du tourisme. Reste à voir si la Communauté des communes lui emboîtera le pas.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14527</wp:post_id>
		<wp:post_date><![CDATA[2017-04-04 00:00:13]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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	<item>
		<title>Radio France sort des cadres</title>
		<link>http://yannickbourenane.com/preprod/2017/03/30/radio-france-sort-cadres/</link>
		<pubDate>Wed, 29 Mar 2017 22:00:48 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14531</guid>
		<description></description>
		<content:encoded><![CDATA[Radio France se sépare de son ancien logo créé en 2005. Elle en profite pour refaire les identités visuelles de chacune de ses formations et créations culturelles. Le tout forme un ensemble cohérent, moderne et épuré.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_radio-france.jpg"><img class="alignnone size-full wp-image-14532" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/Comparatifs_radio-france.jpg" alt="" width="827" height="370" /></a>

<!--more-->

Si le logo de Radio France se débarrasse de ses cadres, il n’en conserve pas moins Franklin, sa typographie emblématique. Le bleu de l’ancien logo a été abandonné au profit d’un bleu électrique plus énergique, moins commun et plus moderne. On conserve l’essentiel tout en le réinventant, on est ici dans l’épure, la modernité et la simplicité. On peut y voir une manière d’affirmer Radio France comme une institution reconnue dont le nom est porteur d’une forte charge symbolique : elle n’a pas besoin de plus.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/RF22.png"><img class="alignnone size-full wp-image-14544" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/RF22.png" alt="" width="628" height="524" /></a>

De la même manière, les identités visuelles des formations de Radio France ont été revisitées. Chaque logo est unique avec sa typographie spécifique et sur la droite, on trouve toujours un rappel à Radio France et une reprise de la typographie Franklin. Les logos qui sont ici présentés en noir et blanc auront également des déclinaisons en couleur.

Chaque entité a donc une identité propre, ce qui n’était pas le cas pour leurs anciens logos. Ils reprenaient simplement le logo de Radio France. Ce changement d’identité visuelle est une réussite. Radio France est désormais la troisième entité du groupe Radio France à changer son logo, après Le Mouv’ et France Info. Leurs précédents logos étaient une revendication d’appartenance au même groupe, il n’a donc plus lieu d’être. Doit-on alors s’attendre à un prochain changement de logo pour France Inter ou France Bleu ? Affaire à suivre…

Agence : W]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14531</wp:post_id>
		<wp:post_date><![CDATA[2017-03-30 00:00:48]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>301044</wp:comment_id>
			<wp:comment_author><![CDATA[Hugues]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hffcreation@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.ashff.be</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.201.196.231]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-30 11:38:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-30 09:38:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce rebranding rapproche Radio France... de France Télévisions dans son logo.
Est-ce volontaire, vu que l'Etat français est actionnaire des deux médias ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>301072</wp:comment_id>
			<wp:comment_author><![CDATA[Baltik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-31 12:12:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-31 10:12:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Simplicité ou simplisme?
J'espère qu'il n'a pas couté les yeux de la tête...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>301085</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.behance.net/FlorianMarait</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.121.189.57]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-03-31 21:12:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-31 19:12:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Simplicité :)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>301091</wp:comment_id>
			<wp:comment_author><![CDATA[Création de Logo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[idcalg.com@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.fancommunication.dz/creation-logo</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.102.235.126]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-01 00:03:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-03-31 22:03:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le logo moderne est le mieux à mon avis]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Le Finistère à 360°</title>
		<link>http://yannickbourenane.com/preprod/2017/04/05/finistere-a-360/</link>
		<pubDate>Tue, 04 Apr 2017 22:00:28 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14536</guid>
		<description></description>
		<content:encoded><![CDATA[Finistère 360 est la fusion de Nautisme en Finistère et de  Tourisme en Finistère. La nouvelle entité verra officiellement le jour le 1<sup>er</sup> janvier 2018. Son nouveau logo moderne établit une filiation avec celui du département et affirme son appartenance à la Bretagne.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/IGSeskFL.jpg"><img class="alignnone size-full wp-image-14537" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/03/IGSeskFL.jpg" alt="" width="400" height="400" /></a>

<!--more-->

Ce logo reprend la même typographie et les mêmes couleurs que le logo du Finistère et que ceux de Nautisme en Finistère et Tourisme en Finistère. Il utilise donc le bleu clair, le noir et le blanc. Le bleu rappelle l’eau, la mer et donc est une référence au territoire breton. Il est d’autant plus légitime dans un logo pour une agence de tourisme et de nautisme. Il est d’ailleurs une référence au livre bleu du nautisme qui promeut le développement de la discipline dans le Finistère. Le noir et blanc rappellent aussi les couleurs de la Bretagne. De la même manière, les trois traits qui forment le « E » sont une référence au « E » du nouveau logo de la Bretagne. Le « R » de Finistère opère un lien avec le « 360 ». Cette idée de 360 reprend le « tout commence en Finistère », il forme une boucle, un cycle.

Il y a donc une volonté de continuité et une forte revendication identitaire et territoriale dans ce logo.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14536</wp:post_id>
		<wp:post_date><![CDATA[2017-04-05 00:00:28]]></wp:post_date>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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		<title>Centrale Nantes, le renouveau</title>
		<link>http://yannickbourenane.com/preprod/2017/04/06/centrale-nantes-renouveau/</link>
		<pubDate>Wed, 05 Apr 2017 22:01:13 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14548</guid>
		<description></description>
		<content:encoded><![CDATA[Centrale Nantes, grande école d’ingénieurs, souhaite s’affirmer comme une école à dimension internationale. Pour ce faire, elle s’offre une nouvelle identité visuelle et une nouvelle signature « Shake the future ». Exit l’ancien logo au style plutôt daté, l’école opte pour un nouveau logo réussi, épuré et graphique.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Centrale-Nantes.jpg"><img class="alignnone size-full wp-image-14549" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Centrale-Nantes.jpg" alt="" width="827" height="370" /></a>

<!--more-->

« <em>Moderne, sobre, élégant, épuré, le nouveau logo, construit sur l'imbrication des initiales de Centrale Nantes, dessine une porte ouverte sur l'avenir et revendique cette trajectoire dynamique. Inspiré d'un langage formel géométrique et scientifique, le nouveau logo figure l'excellence scientifique de l'école. </em>

<em> </em><em>Un signe abstrait qui s'émancipe de la représentation de l'hippocampe - désormais dévolu aux étudiants et alumni, symbole historique de l'école et évocation de son excellence dans le génie océanique, pour porter plus largement l'offre de formation et de recherche de l'école structurée autour de trois piliers fondamentaux : la transition énergétique, le manufacturing, et la santé. Un signe efficace, lisible, reconnaissable et non ambigu résolument tourné vers l'international » </em>indique le communiqué de presse. Le dégradé de bleus et le turquoise laissent maintenant place au bleu foncé et au jaune, un duo efficace. Le bleu foncé assure la lisibilité tandis que le jaune attire le regard. La typographie a également changé : le nom de Centrale Nantes et plus solide et présent. Il est en lettres capitales et l’importance est donnée à « Centrale », en police bold.

<em>« La nouvelle signature « Shake the future », évoque quant à elle la singularité de l'école, son intention de bousculer les conventions pour faire émerger un futur possible et désirable. </em>»

Agence : Noir sur blanc]]></content:encoded>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Nutella, la recette pour un logo iconique</title>
		<link>http://yannickbourenane.com/preprod/2017/04/07/nutella-recette-logo-iconique/</link>
		<pubDate>Thu, 06 Apr 2017 22:01:56 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14551</guid>
		<description></description>
		<content:encoded><![CDATA[C’est vendredi ! Aujourd’hui, il n’est pas question d’un changement de logo mais plutôt d’un logo qui n’a jamais changé. Depuis 1964, le logo de Nutella est resté le même. Pourquoi une telle longévité ?

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Logo_Nutella.svg_.png"><img class="alignnone size-full wp-image-14552" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Logo_Nutella.svg_.png" alt="" width="2000" height="558" /></a>

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Il a un code couleur intemporel : le noir et le rouge. Le noir marque les esprits et le rouge vif attire l’œil et est censé déclencher l’appétit. C’est un logo simple comme le nom de la marque. Nutella est un nom percutant. Il est associé à une typographie minimaliste et en bas de casse qui achève de donner une dimension très efficace à ce logo. Il est à la fois mémorisable et unique. Unique, à ceci près qu’il est très semblable à celui de Kinder. La marque aux œufs en chocolats utilise toutefois un rouge différent (rouge brique) pour son logo. Ce code couleur et cette typographie marquent l’appartenance au groupe Ferrero.

Comme Coca-Cola, Nutella a donné la possibilité à ses consommateurs de revisiter son logo et d’y inscrire un message ou un prénom. C’est une manière d’écrire une histoire avec eux par le biais du logo. La marque est toujours reconnaissable, preuve de l’efficacité des codes graphiques du logo et de son packaging, si reconnaissables.

Voilà pour la « combinaison magique » de ce logo. Prochaine étape : la recette du Nutella ?

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Nutella_personnalisé.png"><img class="alignnone size-full wp-image-14553" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Nutella_personnalisé.png" alt="" width="1050" height="590" /></a>

Créateurs du logo : Carmelo Cremonesi et Gian Rossetti du Studio Stile de Milan

Crédits deuxième photo : L’Express]]></content:encoded>
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		<title>Colas s&#039;offre un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/04/10/colas-soffre-nouveau-logo/</link>
		<pubDate>Sun, 09 Apr 2017 22:01:42 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14556</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Colas.jpg"><img class="alignnone size-full wp-image-14557" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Colas.jpg" alt="" width="827" height="370" /></a>

Colas est une entreprise française, filiale de Bouygues et leader mondial dans la construction de routes. Après la baisse connue en 2016, le marché des travaux publics se redynamise. Colas revoit sa politique d’embauche : ils prévoient d’engager 2 500 personnes en Ile-de-France. Leur nouveau logo représente cette nouvelle dynamique.

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Il apparaît avec sa base line « we open the way », textuellement « on ouvre la voie ». Ils souhaitent ouvrir la voie vers le futur. Ils réaffirment ici leur position de leader, de game changer. Ce logo donne une impression de mouvement, de dynamisme notamment grâce aux losanges qui se multiplient sur la droite du logo. Les contours noirs des losanges qui avaient tendance à être enfermants ont été supprimés. Colas garde ses codes visuels forts : le losange, le noir et le jaune. Ces codes rappellent un panneau de la circulation qui indiquerait une route prioritaire. La typographie a changé mais reste en lettres capitales. Un tournant réussi pour Colas.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14556</wp:post_id>
		<wp:post_date><![CDATA[2017-04-10 00:01:42]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>301307</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.236.108.60]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-10 21:21:35]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-04-10 19:21:35]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouais, moi la multiplication vers la droite donne l'impression d'un mouvement vers la gauche, ce qui donne l'impression que le logo recule, il n'ouvre pas la voie du coup, il retourne en arrière.

J'aurais gardé l'ancien logo en changeant simplement la typo et en retirant les lignes noires]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Beat Me marque des points</title>
		<link>http://yannickbourenane.com/preprod/2017/04/11/beat-me-marque-points/</link>
		<pubDate>Mon, 10 Apr 2017 22:01:09 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14559</guid>
		<description></description>
		<content:encoded><![CDATA[Beat Me est une application de e-sport créée en 2016. Elle met en relation des joueurs de jeux vidéo qui s’affrontent en duel. Le perdant offre une récompense de 5 euros au gagnant. La marque lance une nouvelle version de l’application, et un nouveau logo. Le résultat : un logo plus impactant et efficace.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_BeatMe.jpg"><img class="alignnone size-full wp-image-14560" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_BeatMe.jpg" alt="" width="827" height="370" /></a>

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« <em>Fini le logo « enfantin » avec 2 personnages qui se défient, place à un logo plus épuré et lisible. » </em>explique la marque sur son blog. On pouvait voir dans l’ancien logo une référence à Pac-Man, un jeu vidéo emblématique des années 80. <em>« L’aspect dualité y est toujours présent, avec un éclair qui vient fendre le « B » de BeatMe. Comme pour s’affirmer, les lettres qui composent le nom de la marque sont désormais en capital, et la police est plus que jamais épaisse et droite </em>» Grâce à ce nouveau choix de typographie, le logo a plus d’impact.

« <em>Les couleurs gaming Orange et Noir de l’ancien logo sont toujours présentes, parce qu’appréciées des personnes qui nous entourent et qui ont eu l’application entre les mains. Par contre, le dégradé de l’ancien logo à été laissé de côté pour donner place à un orange et un noir unis, permettant une déclinaison plus efficace sur nos supports digitaux (site internet, réseaux sociaux, plaquettes de présentation, etc.). </em>» L’abandon du dégradé confère un caractère plus moderne et graphique à l’ensemble, une nécessité pour une marque digitale.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14559</wp:post_id>
		<wp:post_date><![CDATA[2017-04-11 00:01:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-04-10 22:01:09]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="jeux-en-ligne"><![CDATA[jeux en ligne]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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		<title>Tarbes-Lourdes-Pyrénées s&#039;offre un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/04/12/tarbes-lourdes-pyrenees-soffre-nouveau-logo/</link>
		<pubDate>Tue, 11 Apr 2017 22:01:25 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14562</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Tarbes-Lourdes-Pyrénées.jpg"><img class="alignnone size-full wp-image-14563" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Tarbes-Lourdes-Pyrénées.jpg" alt="" width="827" height="370" /></a>

Depuis le 15 décembre 2016, la Communauté d’agglomération du Grand Tarbes devient Tarbes-Lourdes-Pyrénées. Un nouveau logo l’accompagne désormais. L’ancien logo, trop simple, sans doute seulement pensé pour être provisoire, laisse place à un logo qui défend l’identité de l’agglomération.

La typographie a changé : les lettres capitales en noir laissent place à des lettres violettes en bas de casse et bold. Il en va de même pour la mention « communauté d’agglomération ». Elle est maintenant inscrite en gris avec un « a » rose, on comprend difficilement ce choix. Les traits d’union ont été remplacés par un trait vertical qui lie les trois localités. Les couleurs utilisées sont les mêmes que celles du logo du Grand Tarbes. Une manière de revendiquer la filiation avec l’ancienne communauté d’agglomération. « <em>Ce logo n'est pas seulement joli, il signifie quelque chose. Regardez, le trait vertical qui montre l'unité, les trois cercles de couleur qui symbolisent les trois pôles, sud, centre et nord. En plus, il est moderne, épuré, clair, lisible…</em> » sont les mots du président de l’agglomération.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14562</wp:post_id>
		<wp:post_date><![CDATA[2017-04-12 00:01:25]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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		<title>Hyères Football Club : léger lifting pour ses 105 ans</title>
		<link>http://yannickbourenane.com/preprod/2017/04/13/hyeres-football-club-leger-lifting-105-ans/</link>
		<pubDate>Wed, 12 Apr 2017 22:01:08 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14566</guid>
		<description></description>
		<content:encoded><![CDATA[Le Hyères Football Club est un club de football semi-professionnel qui joue en Championnat de France amateur de football. La récente modification de son logo le rend plus efficace.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_HFC.jpg"><img class="alignnone size-full wp-image-14568" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_HFC.jpg" alt="" width="827" height="370" /></a>

<!--more-->

L’identité visuelle du Hyères Football Club a été légèrement retravaillée. Beaucoup de codes ont été conservés : le jaune et le bleu, les étoiles, la mention « Hyerois et fiers de l’être ». Les palmiers, symboles de la ville d’Hyères figurent toujours sur le logo. Ils sont désormais deux et apparaissent en plus gros. Ils encadrent le ballon de foot. Il apparaît désormais au centre du logo et prend une plus grande importance. La mention 1912 a été rajoutée. Elle rappelle les origines du club. Cela rajoute une dimension historique au logo, ça lui donne une légitimité. Un logo de club de football peut parfois prendre la forme d’un écusson voire d’un blason et c’est la direction qu’a choisi l’HFC. Sa forme a légèrement changé, elle a été simplifiée mais conserve les caractéristiques d’un écusson. Le « Hyères Football Club » qui apparaissait dans les rayures est maintenant en-dessous du HFC. Ce logo gagne en lisibilité tout en conservant un côté très traditionnel, caractéristique de nombre de clubs de football.

Créateur : Afire Alex]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14566</wp:post_id>
		<wp:post_date><![CDATA[2017-04-13 00:01:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-04-12 22:01:08]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="club-de-football-logo"><![CDATA[Club de football logo]]></category>
		<category domain="post_tag" nicename="hyeres"><![CDATA[Hyères]]></category>
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		<wp:comment>
			<wp:comment_id>301415</wp:comment_id>
			<wp:comment_author><![CDATA[Tim]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[t.cornillaud@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.timothe-cornillaud.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.32.231.52]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-14 11:47:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-04-14 09:47:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et les Timberwolves du Minnesota on en parle pas ? Ils viennent de présenter leur nouveau logo, avec un teasing d'un mois ! Go go go !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Superlogos</title>
		<link>http://yannickbourenane.com/preprod/2017/04/14/superlogos/</link>
		<pubDate>Thu, 13 Apr 2017 22:01:01 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14570</guid>
		<description></description>
		<content:encoded><![CDATA[C’est vendredi, aujourd’hui c’est spécial superhéros, qui dit superhéros dit superlogos. Logonews vous présente les logos de Superman et Batman. Ils ont chacun été modifiés à l'occasion de la sortie du film Batman v Superman : L'Aube de la justice.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Superman.jpg"><img class="alignnone size-full wp-image-14571" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Superman.jpg" alt="" width="827" height="370" /></a>

<!--more-->

Dans celui de Superman, le logo garde une forme d'écusson mais a été très retravaillé depuis 1938. Le S prend maintenant toute la place du logo. Il prend donc beaucoup plus d'importance. Le logo a un effet 3D, il est plus vrai que nature.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Batman.jpg"><img class="alignnone size-full wp-image-14572" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Batman.jpg" alt="" width="827" height="370" /></a>

Le logo de Batman a connu plus de rebondissements depuis sa création en 1940. Il faut toutefois avouer que les deux logos présentés ici sont finalement très proches. On y voit une créature semblable à une chauve-souris avec les ailes déployées, prête à attaquer. L’actuel est moins figuratif, il évoque plutôt une ombre, une silhouette. Il fait davantage peur.

Les évolutions des superlogos de Superman, Batman, Robin et Wonder Woman, c’est par ici :

https://www.aetherconcept.fr/evolution-du-logo-batman/

https://fr.pinterest.com/pin/459437599457752859/

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14570</wp:post_id>
		<wp:post_date><![CDATA[2017-04-14 00:01:01]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<category domain="post_tag" nicename="evolution-des-logos"><![CDATA[Évolution des logos]]></category>
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			<wp:comment_id>301414</wp:comment_id>
			<wp:comment_author><![CDATA[Tim]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[t.cornillaud@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.timothe-cornillaud.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.32.231.52]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-14 11:44:59]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-04-14 09:44:59]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le dernier logo de Superman n'est plus celui-ci, ils en ont refait un avec des inscriptions kryptoniennes dans le S ! ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Banc of California Stadium : un logo bien construit</title>
		<link>http://yannickbourenane.com/preprod/2017/04/17/banc-of-california-stadium-logo-bien-construit/</link>
		<pubDate>Sun, 16 Apr 2017 22:01:55 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14574</guid>
		<description></description>
		<content:encoded><![CDATA[La Banc of California est une banque californienne fondée en 1941. Elle participe actuellement au financement d’un nouveau stade de football à Los Angeles, le Banc of California Stadium. Il devrait ouvrir en 2018 et constitue un argument de taille pour la candidature de la ville aux JO de 2024. Côté logo, au lieu de reprendre celui de la banque, le stade dispose maintenant d’une nouvelle identité visuelle. Ses caractéristiques : une prise d’indépendance relative vis-à-vis de la banque et un symbole de dynamisme.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_BoC.jpg"><img class="alignnone size-full wp-image-14575" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_BoC.jpg" alt="" width="827" height="370" /></a>

<!--more-->

Le nom même du stade est un réel avantage pour la Banc of California. Si jamais Los Angeles devient la ville hôte lors des JO de 2024, le nom de la banque sera connu du monde entier. Cette mise en valeur est d’autant plus accentuée que « Banc of California » apparaît maintenant en bold et non plus « stadium ». La taille de « stadium » a aussi été réduite. Le stade et son architecture futuriste sont représentés sur ce logo. On y voit l’arche et une partie des tribunes. Il symbolise une dynamique et un mouvement qui peut évoquer une vague et rappelle le swoosh de Nike. Les couleurs de Banc of California, le doré et le bleu ont été abandonnées au profit du noir et du blanc. Grâce à ce nouveau logo, le stade prend un peu d’indépendance vis-à-vis de la banque. Cette création est davantage en phase avec les activités du stade tout en restant élégante.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14574</wp:post_id>
		<wp:post_date><![CDATA[2017-04-17 00:01:55]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-04-16 22:01:55]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="chagement-de-logo"><![CDATA[Chagement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="football"><![CDATA[Football]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<wp:comment>
			<wp:comment_id>301489</wp:comment_id>
			<wp:comment_author><![CDATA[Laurent Joudon]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@laurentjoudon.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.218.187.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-18 10:00:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-04-18 08:00:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Suis-je le seul à voir que c'est un "Alien" de Giger (et film de Ridley Scott) ?
Belle métaphore sur les banques finalement...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>302851</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal DESBLED]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.94.48.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-13 19:22:49]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-13 17:22:49]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[même effet subliminal pour moi...]]></wp:comment_content>
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	<item>
		<title>Bientôt un nouveau pictogramme handicap ?</title>
		<link>http://yannickbourenane.com/preprod/2017/04/18/bientot-nouveau-pictogramme-handicap/</link>
		<pubDate>Mon, 17 Apr 2017 22:01:29 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14577</guid>
		<description></description>
		<content:encoded><![CDATA[Un nouveau pictogramme symbolisant le handicap a été élaboré entre 2009 et 2011 par trois américains. Cette icône, qui a déjà séduit plusieurs pays et organisations à travers le monde, arrive en France.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_PictoHandicap.jpg"><img class="alignnone size-full wp-image-14578" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_PictoHandicap.jpg" alt="" width="827" height="370" /></a>

<!--more-->

Il s’agissait au départ d’un projet de street art. Ses deux créateurs originels Brian Glenney et Sara Hendren collaient des stickers sur les pictogrammes handicap pour mettre en valeur une personne non plus statique mais dynamique. Cet objectif est atteint selon le bureau d’études spécialisé en accessibilité handicap Access’Autonomy. Ils décrivent ce logo comme : « <em>la tête penchée en avant, représentant un mouvement et symbolisant le côté dynamique des personnes à mobilité réduite, la position des bras démontre l'effet de propulsion et ainsi la volonté, les roues coupées en deux renforcent l’impression de vitesse, les jambes donnent l’impression d’aller de l’avant </em>». Glenney et Hendren ont ensuite fait appel à un graphiste, Tim Ferguson Sauder, pour lui donner la forme qu’il a actuellement. Depuis, le logo est très souvent repris et bien au-delà des frontières US. Ses créateurs ont fait en sorte qu’il soit utilisable gratuitement et qu’il appartienne au domaine public.

Voilà un beau projet de street art et design activism et pourrait, à terme, remplacer l’ancien pictogramme handicap. Le petit (gros) bonus : il fait maintenant partie des collections permanentes du MoMA

En savoir plus : <a href="http://accessibleicon.org/">http://accessibleicon.org/</a>, <a href="https://fr.linkedin.com/pulse/le-picto-handicap-made-usa-d%C3%A9barque-en-europe-esteban-verdiere">https://fr.linkedin.com/pulse/le-picto-handicap-made-usa-d%C3%A9barque-en-europe-esteban-verdiere</a> et <a href="https://www.moma.org/collection/works/174871?locale=en">https://www.moma.org/collection/works/174871?locale=en</a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14577</wp:post_id>
		<wp:post_date><![CDATA[2017-04-18 00:01:29]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-04-17 22:01:29]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="post_tag" nicename="handicap"><![CDATA[handicap]]></category>
		<category domain="post_tag" nicename="pictogrammes"><![CDATA[pictogrammes]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
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		<title>Nouveau logo pour RGA</title>
		<link>http://yannickbourenane.com/preprod/2017/04/19/nouveau-logo-rga/</link>
		<pubDate>Tue, 18 Apr 2017 22:01:12 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14580</guid>
		<description></description>
		<content:encoded><![CDATA[Le Regroupement des Gens d’Affaires de la capitale nationale est une organisation canadienne francophone basée à Ottawa et Gatineau. Elle vise à promouvoir des projets économiques entre les deux villes. Son nouveau logo symbole d’humanité, de coopération et d’unité vient d’être dévoilé.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_RGA.jpg"><img class="alignnone size-full wp-image-14583" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_RGA.jpg" alt="" width="827" height="370" /></a>

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La typographie a changé : « RGA » apparaît en bold. Il est ainsi plus lisible. L’ancien logo représentait deux personnages sans lien évident si ce n’est leur couleur. Le nouveau figure désormais quatre personnes en situation d’échange. Selon le RGA, « <em>La forme carrée est synonyme de structure, de force et de stabilité </em>». Les anciennes couleurs orange, noir et gris ont été changées au profit du violet, orange, vert, turquoise et gris. Ces teintes s’entremêlent pour donner naissance à de nouvelles couleurs. Cet entremêlement créé un carré multicolore au centre du logo. C’est un symbole de symbiose, ce mélange promeut le travail collectif. Les quatre points aux chaque coins du logo peuvent rappeler les quatre points cardinaux. Le RGA s’impose alors comme un organisme permettant d’orienter, de conseiller et de mettre en contact les acteurs économiques. Il peut aussi rappeler un code QR. De ce point de vue-là, il modernise l’image du RGA.

Nouvelle identité visuelle développée par Distantia web]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14580</wp:post_id>
		<wp:post_date><![CDATA[2017-04-19 00:01:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-04-18 22:01:12]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="business"><![CDATA[business]]></category>
		<category domain="post_tag" nicename="canada"><![CDATA[Canada]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<wp:comment>
			<wp:comment_id>301504</wp:comment_id>
			<wp:comment_author><![CDATA[Louis-Marie]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lmdefombelle@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://louis-marie.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.0.246.40]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-19 09:32:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-04-19 07:32:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est surtout un gros pompage (conscient ou non) du logo de Joomla!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>301505</wp:comment_id>
			<wp:comment_author><![CDATA[Frednetick]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[95.140.12.176]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-19 10:29:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-04-19 08:29:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est aussi ma première réaction, maintenant ce style graphique de l'entrecroisement est très largement utilisé, trop probablement même si la réalisation est plutôt réussie en l'occurrence.  

C'est plus l'usage de la tag line en plus du nom et de l'élément graphique qui rend l'ensemble un peu lourd visuellement à mon sens.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>301504</wp:comment_parent>
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		<title>Alain Figaret devient Figaret Paris</title>
		<link>http://yannickbourenane.com/preprod/2017/04/20/alain-figaret-devient-figaret-paris/</link>
		<pubDate>Thu, 20 Apr 2017 07:36:47 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14587</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_AlainFigaret.jpg"><img class="alignnone size-full wp-image-14588" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_AlainFigaret.jpg" alt="" width="827" height="370" /></a>

La marque Alain Figaret, spécialisée dans la vente de chemises premium et sur-mesure, a récemment été rachetée par le groupe Experienced Capital Partners. Suite à ce rachat, Alain Figaret change de nom et devient Figaret Paris. Une occasion pour la marque de s’ouvrir vers l’international, de rajeunir et féminiser son offre.

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La police adoptée par le nouveau logo est en bold, toujours avec des empattements mais plus en capitales. Le « i » n’a plus de point. « Paris » apparaît désormais en-dessous du nom.Dès le rachat de la marque, Experienced Capital Partners avait annoncé vouloir simplifier son offre. Ce rebranding correspond à cette volonté de simplification. De même, Figaret Paris s’inscrit dans la lignée des rebrandings de marques comme Saint Laurent Paris. Il y a une volonté de rajeunir l’image de la marque et d’insuffler une identité parisienne à cette marque originaire de Biarritz. La disparition du prénom « Alain » a pour vocation d’attirer une clientèle plus féminine. Enfin, c’est une stratégie de conquête de l’international. Selon Experienced Capital Partners, Figaret Paris a "a un potentiel de développement très fort en France et à l'international" avec une présence en Europe et en Asie notamment au Japon.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14587</wp:post_id>
		<wp:post_date><![CDATA[2017-04-20 09:36:47]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="mode"><![CDATA[Mode]]></category>
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		<title>La State Bank of India devient SBI</title>
		<link>http://yannickbourenane.com/preprod/2017/04/24/state-bank-of-india-devient-sbi/</link>
		<pubDate>Sun, 23 Apr 2017 22:01:37 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14590</guid>
		<description></description>
		<content:encoded><![CDATA[La State Bank of India, plus connue sous l’acronyme SBI, est la plus grande banque commerciale d’Inde. Cinq de ses banques associées ont récemment fusionné en son sein. C’est l’occasion pour la banque de changer de nom et d’identité visuelle. Elle conserve ses codes tout en se modernisant.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_SBI.jpg"><img class="alignnone size-full wp-image-14591" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_SBI.jpg" alt="" width="827" height="370" /></a>

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SBI garde son logo emblématique : la forme sphérique et bleu clair que l’on a longtemps pensé inspirée du lac indien Kankaria. Shekhar Kammat, le créateur de l’ancien logo expliquera plus tard qu’il s’était à l’époque inspiré de la forme d’un comptoir de caisse. La police est différente et les lettres SBI apparaissent en plus gros. La banque a souhaité mettre en valeur son monogramme légendaire. En ce qui concerne les couleurs, le bleu a été conservé et est associé au violet. «  <em>La State Bank of India a dévoilé sa nouvelle identité visuelle, créée pour positionner SBI comme une banque technology friendly, moderne et progressiste, prête à satisfaire les besoins financiers de tous les Indiens. (…) </em>» explique le communiqué de presse. « <em>Le monogramme donne plus de concision et de modernité à la marque, il la rend plus accessible en infusant une nouvelle énergie tant en conservant ses valeurs.</em> »]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14590</wp:post_id>
		<wp:post_date><![CDATA[2017-04-24 00:01:37]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-04-23 22:01:37]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Un nouveau logo pour le Paraguay</title>
		<link>http://yannickbourenane.com/preprod/2017/04/25/14593/</link>
		<pubDate>Mon, 24 Apr 2017 22:01:24 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14593</guid>
		<description></description>
		<content:encoded><![CDATA[Le Paraguay, pays d’Amérique du Sud, désire développer son économie et attirer de nouveaux investisseurs. Pour ce faire, la marque Paraguay a été créée et avec elle toute une nouvelle identité visuelle.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Paraguay.jpg"><img class="alignnone size-full wp-image-14594" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Paraguay.jpg" alt="" width="827" height="370" /></a>

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Le logo de la marque Paraguay s’éloigne grandement de ses armoiries. Le pays souhaite moderniser et dynamiser son image. Les couleurs choisies sont le vert et le bleu sous différentes déclinaisons. Sur la gauche, le cercle représente à la fois une fleur, le soleil et l’équipement. Ils sont tous symboles de la fertilité de l’économie paraguayenne donc de la croissance, de la richesse et des opportunités. Ce sont ces concepts que la marque a souhaité mettre en valeur. Plusieurs couleurs et items y sont associés. Le tout donne une identité graphique cohérente, novatrice et différenciante.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/paraguay_identity_elements.png"><img class="alignnone size-full wp-image-14595" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/paraguay_identity_elements.png" alt="" width="1000" height="659" /></a>

Plus d’informations : <a href="http://www.marcaparaguay.com">http://www.marcaparaguay.com</a>

Agences : Bloom Consulting et Kausa (Havas Group)]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14593</wp:post_id>
		<wp:post_date><![CDATA[2017-04-25 00:01:24]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		</wp:postmeta>
		<wp:comment>
			<wp:comment_id>301616</wp:comment_id>
			<wp:comment_author><![CDATA[edoulet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[etienned@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[107.167.108.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-25 00:56:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-04-24 22:56:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pas si mal ! Il est donc possible de faire qqchose de bien avec du vert et du bleu. Les collectivités locales françaises (tiens, par exemple, les Hauts de France) pourraient y réfléchir...]]></wp:comment_content>
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		<title>Un nouveau logo pour l&#039;Orchestre symphonique de Québec</title>
		<link>http://yannickbourenane.com/preprod/2017/04/27/nouveau-logo-lorchestre-symphonique-de-quebec/</link>
		<pubDate>Wed, 26 Apr 2017 22:01:49 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14601</guid>
		<description></description>
		<content:encoded><![CDATA[L’Orchestre symphonique de Québec est la plus ancienne formation symphonique du Canada et a été créé en 1902. Pour ouvrir la saison 2017/2018, il change son identité visuelle.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_OSQ.jpg"><img class="alignnone size-full wp-image-14602" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_OSQ.jpg" alt="" width="827" height="370" /></a>

<!--more-->

Le code couleur noir et blanc a été conservé sur le nouveau logo. « Orchestre symphonique de Québec » apparaît sur le côté droit en capitales et est maintenant intégré au logo carré. Le logo a été repris et décliné en plusieurs couleurs pour la promotion du lancement de la saison. L’ « OSQ » a disparu au profit d’un « O » qui rappelle le corps d’un violon. Ce « O » est réutilisé sur leurs nouvelles affiches. Des bouquets de fleurs et des instruments y apparaissent. Cette nouvelle identité visuelle est forte et déclinable, une réelle réussite pour l’orchestre.

« <em>Cette raison d’être a été la base de notre réflexion et de la création de la nouvelle identité, qui affiche maintenant une personnalité plus puissante, durable dans le temps et marquante pour sa cible. Le logo s’inspire des multiples formes d’instruments de musique classique qui représentent des symboles forts d’un orchestre symphonique. À l’image du dynamisme des musiciens jouant leurs partitions, on y a ajouté une gamme de couleurs et d’images vivantes et vibrantes, qui composent en soi des mélodies visuelles.</em> » sont les mots du vice-président création design de l’agence LG2 au sujet du changement d’identité visuelle de l’OSQ.

Agence : LG2

Source seconde photo : actumédias.com]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14601</wp:post_id>
		<wp:post_date><![CDATA[2017-04-27 00:01:49]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="quebec"><![CDATA[Québec]]></category>
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		<title>De Dietrich, less is more</title>
		<link>http://yannickbourenane.com/preprod/2017/04/28/de-dietrich-less-is-more/</link>
		<pubDate>Thu, 27 Apr 2017 22:01:58 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14604</guid>
		<description></description>
		<content:encoded><![CDATA[De Dietrich est une marque française d’électroménager dont la création remonte au XVIIIème siècle. Son logo est, selon la marque, « le plus ancien signe industriel connu ». En effet, le symbole du cor de chasse avait été attribué à son créateur en 1778 par Louis XVI pour protéger sa marque. Cette année, De Dietrich change d’identité visuelle pour se moderniser, elle le fait avec subtilité et sans jamais faire disparaître son emblème historique.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Dietrich.jpg"><img class="alignnone size-full wp-image-14605" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Dietrich.jpg" alt="" width="827" height="370" /></a>

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Après Brandt, une autre des marques du groupe renouvelle son identité visuelle. En ce qui concerne De Dietrich, les couleurs bleu et jaune et noir ont disparu au profit d’un gris anthracite. Cela donne plus de modernité et de simplicité à l’ensemble. Au delà du logo, dont le changement est léger, De Dietrich revisite son identité visuelle et sa charte graphique :

« <em>Univers graphique : </em><em>Le nouvel univers graphique de De Dietrich repose sur une traduction modernisée des matières nobles et des couleurs héritées de l’histoire de la marque. Ainsi, la palette des 4 couleurs décline le noir fonte des premières cuisinières, le cuivre des anciennes casseroles, le gris anthracite, l’inox, le laiton et quelques touches de blanc. </em>

<em>Le logo et la typographie : </em><em>Le logo historique de la marque -un cor de chasse- a été retravaillé en couleur cuivre pour être plus précieux et s’imposer comme signature de la marque désormais séparée du nom. La typographie est elle aussi une conjugaison de typographies anciennes et de typologies modernistes issues du monde de la technologie.</em> » indique le communiqué de presse.

Agence : BETC Design]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14604</wp:post_id>
		<wp:post_date><![CDATA[2017-04-28 00:01:58]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-04-27 22:01:58]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[de-dietrich-less-is-more]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
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		<wp:comment>
			<wp:comment_id>301716</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-04-28 09:51:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-04-28 07:51:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vraiment légér changement sur le logo. Tant mieux.
Des images de l'identité aurait été bienvenue ;)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>302326</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.236.108.60]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-24 02:42:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-24 00:42:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plus de modernité ? J'ai l'impression d'être revenu dans les logos noirs et simplistes des années 50... Je trouve au contraire que ce changement rend le logo plus vieillot.
À voir ce que donne l'identité visuelle générale, c'est là qu'on verra si c'est moderne ou non.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Rebranding pour le Salvador</title>
		<link>http://yannickbourenane.com/preprod/2017/05/01/rebranding-pour-le-salvador/</link>
		<pubDate>Sun, 30 Apr 2017 22:01:31 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14608</guid>
		<description></description>
		<content:encoded><![CDATA[Le Salvador est le plus petit pays d’Amérique centrale. Au milieu de tous ses voisins géants d’Amérique centrale et latine, le pays souhaite s’affirmer et imposer son identité. Il change donc d’identité visuelle et adopte un logo plus jeune et dynamique.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Salvador.jpg"><img class="alignnone size-full wp-image-14609" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_Salvador.jpg" alt="" width="827" height="370" /></a>

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L’ancienne couleur verte du logo a disparu, les trois fleurs qui symbolisaient la nature et la richesse territoriale du pays également. Les couleurs utilisées sont désormais le violet, le rouge, l’orange et le bleu. Le V du Salvador donne naissance à une profusion d’éléments naturels. La typographie en lettres capitales du nouveau logo est plus moderne. La tagline « Impressive! » a été remplacée par un nouveau slogan. Il existe en version espagnole et anglaise : « Grande como su gente » et « Great like our people ». Cela montre la volonté du pays de créer une identité visuelle dans laquelle son peuple peut s’identifier une identité qui rassemble. A cela s’ajoute la volonté d’attirer l’attention de la communauté internationale vers le Salvador.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14608</wp:post_id>
		<wp:post_date><![CDATA[2017-05-01 00:01:31]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-04-30 22:01:31]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[rebranding-pour-le-salvador]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="amerique-latine"><![CDATA[Amérique Latine]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="evolution-des-logos"><![CDATA[Évolution des logos]]></category>
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	<item>
		<title>L&#039;IAE de Paris fête ses 60 ans avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/05/02/liae-de-paris-fete-60-ans-nouveau-logo/</link>
		<pubDate>Mon, 01 May 2017 22:01:33 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14611</guid>
		<description></description>
		<content:encoded><![CDATA[L’Institut d’Administration des Entreprises de Paris ou Sorbonne Business School est un établissement d’enseignement public réputé et dont l’entrée se fait sur concours. Il est associé à la Sorbonne Paris I et forme des cadres en management. A l’occasion de ses 60 ans, il change de logo afin de moderniser son image.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_IAE.jpg"><img class="alignnone size-full wp-image-14612" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/Comparatifs_IAE.jpg" alt="" width="827" height="370" /></a>

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A travers ce nouveau logo, l’école réaffirme son affiliation à la Sorbonne. Aussi, elle se présente désormais comme une « business school », un titre qui modernise son image. Ce logo paraît plus équilibré. Il n’y a plus de hiérarchisation entre « IAE » et « Paris ». Il lui donne plus de poids et de plus sérieux. Il a un caractère plus institutionnel.

Voici la manière dont l’IAE de Paris présente son nouveau logo : « <em>Construit sur trois niveaux de lecture symbolisant l’attachement fort de l’institut à son université associée, l’Université Paris 1 Panthéon-Sorbonne. Reprenant la symbolique du dôme du Panthéon, ce nouveau logo forme un rectangle virtuel signe d’équilibre et de force. Les couleurs fondatrices, le bleu et l’orange, ont été conservées symbolisant le sérieux et le dynamisme. </em>»

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14611</wp:post_id>
		<wp:post_date><![CDATA[2017-05-02 00:01:33]]></wp:post_date>
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		<title>Apple s&#039;habille de vert pour la planète</title>
		<link>http://yannickbourenane.com/preprod/2017/05/03/apple-shabille-de-vert-planete/</link>
		<pubDate>Tue, 02 May 2017 22:01:55 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14614</guid>
		<description></description>
		<content:encoded><![CDATA[Apple, la multinationale made in USA spécialisée dans la vente d’appareils électroniques, modifie son logo à l’occasion du Jour de la Terre. C’est une manière de positionner la marque comme un acteur important dans la protection de l’environnement.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/og-800x445.jpg"><img class="alignnone size-full wp-image-14615" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/04/og-800x445.jpg" alt="" width="800" height="445" /></a>

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Lorsqu’on est une entreprise si connue et au logo si emblématique, un changement attire instantanément l’attention. Apple l’a bien compris et modifie son logo en teintant de vert la feuille de son logo. C’est l’occasion pour elle d’informer tous les curieux de ses actions éco-responsables. Et elle a bien choisi son jour : le Jour de la Terre. Il a lieu tous les 22 avril et a pour but de sensibiliser le public à la cause environnementale. Cette année, l’entreprise avait mis en place un challenge pour les utilisateurs de l’iWatch. Ceux qui feraient plus de 30 minutes d’exercices dans la journée recevraient un badge spécial Earth Day. Elle a également communiqué sur son utilisation des énergies renouvelables dans ses bureaux aussi bien que dans ses magasins. Elle a annoncé ses objectifs en termes d’écologie pour les années à venir. Enfin, chacun de ses employés portait un t-shirt vert lors de cette journée.

Alors, réel engagement ou opération de communication ? Il y a des deux. Toutefois, si cela peut participer à sensibiliser le public ou à motiver d’autres marques à prendre davantage d’initiatives éco-responsables, on dit oui !

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14614</wp:post_id>
		<wp:post_date><![CDATA[2017-05-03 00:01:55]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
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		<title>Le Huffington Post devient Le HuffPost</title>
		<link>http://yannickbourenane.com/preprod/2017/05/04/huffington-post-devient-huffpost/</link>
		<pubDate>Wed, 03 May 2017 22:01:44 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14617</guid>
		<description></description>
		<content:encoded><![CDATA[<p style="text-align: left;">Le Huffington Post, journal d’informations en ligne en association avec le groupe <em>Le Monde</em>, change de nom et d’identité visuelle. C’est une volonté de la part du journal de moderniser son image, de s’adapter à l’évolution des pratiques et à la vitesse de l’information.</p>
<p style="text-align: left;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_huffpost.jpg"><img class="alignnone size-full wp-image-14618" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_huffpost.jpg" alt="" width="827" height="370" /></a></p>
<p style="text-align: left;"><!--more--></p>
<p style="text-align: left;">Le nouveau logo adopte des couleurs plus pop : un vert vif et le combo noir et blanc. Le site veut s’imposer comme l’un des leaders de l’information en ligne et s’éloigner de l’image d’un journal traditionnel. En effet, son image est désormais plus proche d’un <em>Konbini</em> que d’un <em>Le Monde</em>. Dans la même optique, le nom a été raccourci. Une typographie bold a été préférée à l’ancienne typographie à empattements.</p>
<p style="text-align: left;">« <em>Nous avons commencé par ce qui nous rend si singulier - notre positionnement éditorial: réaliste, terre-à-terre, centré sur ce qui est vrai et ce qui importe</em> » sont les mots de la responsable produits, Julia Beizer. « <em>Ces valeurs nous ont inspiré et nous ont permis de créer les deux slashs qui entourent HuffPost sur le logo qui figure en haut du site. Tels deux crochets, ils peuvent être rapprochés et utilisés seuls, formant ainsi un logo carré, comme sur notre application ou nos réseaux sociaux. Cette forme symbolise la dynamique du HuffPost: tourné vers l'avenir, tout en faisant un clin d'oeil subtil à son héritage puisque le slash fait référence à celui qu'on retrouve dans les adresses urls. </em>» <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/o-HUFFPOST-facebook.jpg"><img class="alignnone size-full wp-image-14619" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/o-HUFFPOST-facebook.jpg" alt="" width="2000" height="1000" /></a></p>
<p style="text-align: left;"><span style="color: #444444;">La nouvelle charte graphique créée pour l’occasion se décline sur tous les supports : le site, comme les réseaux sociaux ou l’application.</span></p>
<p style="text-align: left;"><span style="color: #444444;">Plus d’informations : http://www.huffingtonpost.fr/2017/04/25/le-nouveau-huffpost-logo_a_22053480/</span></p>
<p style="text-align: left;">Agence : Work Order</p>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14617</wp:post_id>
		<wp:post_date><![CDATA[2017-05-04 00:01:44]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>L&#039;ICN Business School change de logo</title>
		<link>http://yannickbourenane.com/preprod/2017/05/05/licn-business-school-change-de-logo/</link>
		<pubDate>Thu, 04 May 2017 22:01:45 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14622</guid>
		<description></description>
		<content:encoded><![CDATA[L’ICN Business School est une école de commerce basée à Nancy et fondée en 1905. Cette année, l’école change de campus. Cet emménagement est l’occasion pour elle de changer de logo. Ce changement traduit une volonté de revendiquer l’appartenance à ce nouveau campus et de moderniser l’image de l’école.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_ICN.jpg"><img class="alignnone size-full wp-image-14623" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_ICN.jpg" alt="" width="827" height="370" /></a>

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Là où l’ancien logo paraissait plus institutionnel et classique, avec un globe et une typographie à empattements, le nouveau logo est moins figuratif et plus conceptuel. Ce dernier conserve son code couleur noir, blanc et jaune. La typographie a changé : elle est désormais sans empattements et en bas de casse. Le nom du campus, Artem, apparaît en bold et en capitales ce qui lui confère une importance particulière. Il ancre l’école dans un territoire donné, ce qui n’était pas le cas auparavant. La mention « business school » apparaît au centre du logo et est davantage mise en valeur que sur l’ancien logo. Cela peut être lié à une volonté d’internationaliser l’école.

Voici les mots du site de l’école à propos du nouveau logo : « <em>Résolument moderne par sa forme géométrique, sa simplicité apparente délivre un message volontairement visible plus que lisible, revendiquant un design affirmé et pérenne. </em><em>Le dessin du symbole est issu de la déconstruction du « i » d’« icn » en 3 formes géométriques distinctes : </em>

<em>–       un parallélépipède rectangle (le baton du « i ») ;</em>

<em>–       et deux demi-disques (le point du « i »).</em>

<em>Une fois recomposé, le parallélépipède s’apparente au « i », le premier demi-disque au « c », et enfin le second demi-disque pivoté à 90° évoque le « n » : « icn ».</em>»

Plus d’informations : http://www.icn-artem.com/article/a-loccasion-de-emmenagement-campus-artem-icn-business-school-devoile-nouveau-logo-nouveau-site-internet

&nbsp;

Créateurs : Nicolas Pleutret et Jérôme Knebusch]]></content:encoded>
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		<wp:post_id>14622</wp:post_id>
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		<title>La COP23 : bienvenue aux îles Fidji... en Allemagne</title>
		<link>http://yannickbourenane.com/preprod/2017/05/08/cop23-bienvenue-aux-iles-fidji-allemagne/</link>
		<pubDate>Sun, 07 May 2017 22:01:48 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14625</guid>
		<description></description>
		<content:encoded><![CDATA[La COP23 est une conférence sur le changement climatique organisée chaque année par les pays membres de l’ONU. A l’occasion de sa 23<sup>ème</sup> édition, ce sont les îles Fidji qui se chargent de l’organisation et la ville de Bonn en Allemagne qui a été choisie pour accueillir l’événement. Le logo de la COP23 met en scène la nature fidjienne.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/COP23.jpg"><img class="alignnone size-full wp-image-14626" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/COP23.jpg" alt="" width="786" height="786" /></a>

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Les couleurs du logo sont le bleu clair qui fait référence à la mer et au ciel ainsi que le vert et le marron pour rappeler la flore. Il met en valeur les îles Fidji et leur paysage paradisiaque. La typographie adoptée est en capitales et en bold. Le fait que « Fiji » et « Bonn » soient toutes deux présentes dans le logo peut porter à confusion, on ne distingue pas clairement le lien entre les îles et la ville allemande, surtout que Bonn n’est pas représentée autrement que par son nom dans ce logo. Il faut donc se renseigner pour le comprendre ce qui est dommage pour un logo de COP.

Selon le site des Nations Unies dédié au changement climatique : « <em>Le logo présenté hier représente la vulnérabilité des petits États insulaires en développement aux impacts du changement climatique, comme l'élévation du niveau de la mer et l'intensité croissante des tempêtes. </em><em>Il dépeint une île partiellement submergée et d'une énorme vague qui s’abat sur elle : il vise à sensibiliser davantage au futur incertain auquel sont confrontées de nombreuses îles, d'autant plus que la COP23 ne se tiendra pas aux Fidji. </em>»

Plus d’informations : http://newsroom.unfccc.int/fr/cop23-bonn/logo-de-la-cop23-lance-a-fidji/

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14625</wp:post_id>
		<wp:post_date><![CDATA[2017-05-08 00:01:48]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Un nouveau logo pour les sapeurs pompiers de la Moselle</title>
		<link>http://yannickbourenane.com/preprod/2017/05/09/nouveau-logo-sapeurs-pompiers-de-moselle/</link>
		<pubDate>Mon, 08 May 2017 22:01:30 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14631</guid>
		<description></description>
		<content:encoded><![CDATA[Les sapeurs pompiers de la Moselle viennent de dévoiler leur nouveau logo. L’écusson classique laisse place à un logo plus contemporain à l’image de celui des sapeurs pompiers de Paris.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_SapeursPompiersMoselle.jpg"><img class="alignnone size-full wp-image-14632" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_SapeursPompiersMoselle.jpg" alt="" width="827" height="370" /></a>

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L’ancien logo avait une forme d’écusson et de blason, il faisait référence à la tradition ainsi qu’à la dimension chevaleresque du métier de sapeur pompier. La devise « Courage et dévouement » y apparaissait ce qui n'était pas le cas de la mention « sapeurs pompiers ». Aussi, il représentait le département de la Moselle de manière géographique.

Le nouveau logo gagne en lisibilité : sapeurs pompiers de la Moselle apparaît en capitales et en bold. La Moselle est toujours mise en valeur puisque sa typographie est plus grande et que le bleu la fait ressortir par rapport au reste du logo. La flamme est composée d’orange et de rouge et donne une dynamique à l’ensemble du logo. Son centre est blanc comme pour rappeler la mission première des sapeurs pompiers. Il représente le cocon, la protection, l’éloignement du danger.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14631</wp:post_id>
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		<wp:comment>
			<wp:comment_id>301987</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.215.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-09 18:20:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-09 16:20:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ah c'est marrant, moi je voyais une goutte d'eau dans cette forme blanche...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			<wp:comment_id>302007</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[audrey@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.223.143]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-10 15:24:00]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-10 13:24:00]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour votre réflexion Nico, effectivement, on peut aussi y voir une goutte d'eau !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			<wp:comment_user_id>7</wp:comment_user_id>
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		<wp:comment>
			<wp:comment_id>302121</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.187.50]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-14 18:45:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-14 16:45:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je reviens de la convention Metztorii et je suis tombé sur ce logo de Lorraine E-Sport! On constate exactement les mêmes formes avec des nuances de noir différentes. Après, qui a copié qui...

https://lorraineesport.fr/images/logo/logo.png]]></wp:comment_content>
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			<wp:comment_id>302267</wp:comment_id>
			<wp:comment_author><![CDATA[LEGER]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lovenox57@yahoo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.194.110]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-21 14:14:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-21 12:14:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Honteux de "s'asseoir" sur le passé et ses valeurs qui est notre socle et notre référence.
Totalement anonyme, ce logo pourrait etre appliqué à n'importe quel autre département. En voyant les véhicules avec ce nouveau  logo, on a l'impression d'avoir la visite d'une entreprise privée spécialisée en extincteurs et maintenance incendie..... LAMENTABLE]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Energie et vitalité pour Animaux</title>
		<link>http://yannickbourenane.com/preprod/2017/05/10/energie-vitalite-animaux/</link>
		<pubDate>Tue, 09 May 2017 22:01:36 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14635</guid>
		<description></description>
		<content:encoded><![CDATA[Animaux est une chaîne de télévision française dédiée aux animaux et à leur environnement. Elle appartient à l’AB Groupe qui vient de mettre en ligne ses chaînes et qui souhaite ainsi conquérir de nouveaux publics. Suite à cela, Animaux vient d’opérer un changement d’identité visuelle qui vise à se moderniser et à s'adapter aux codes du web.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_animaux.jpg"><img class="alignnone size-full wp-image-14636" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_animaux.jpg" alt="" width="827" height="370" /></a>

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Ce changement de logo est subtil et discret. En effet, la chaîne conserve les mêmes couleurs : le blanc, l’orange et le rouge. La typographie est toujours en capitales et en bold mais a changé de style. Elle est moins figurative et a un côté moins animal et sauvage. A l’inverse, elle est plus épaisse et plus contemporaine. Les bords du rectangle qui l’entourait sont maintenant arrondis. Le dégradé de couleurs ne s’opère plus du bas vers le haut mais plutôt de la gauche vers la droite. Cela insuffle une dynamique à l’ensemble. De la même manière, les couleurs sont plus pop. On a donc affaire à un logo plus frais et qui s’inscrit dans la tendance actuelle du flat design.

Agence : 17mars]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14635</wp:post_id>
		<wp:post_date><![CDATA[2017-05-10 00:01:36]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-05-09 22:01:36]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="animaux"><![CDATA[animaux]]></category>
		<category domain="post_tag" nicename="chaine-de-television"><![CDATA[chaîne de télévision]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<title>Un nouveau label pour Alexa Chung</title>
		<link>http://yannickbourenane.com/preprod/2017/05/11/nouveau-label-alexa-chung/</link>
		<pubDate>Wed, 10 May 2017 22:01:28 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14639</guid>
		<description></description>
		<content:encoded><![CDATA[Alexa Chung, la it girl/mannequin/icône de mode britannique vient récemment d’annoncer la création de sa propre marque de vêtements. Cela n’est pas surprenant pour une fashionista ayant à son actif plusieurs collections capsule pour différentes marques. A l’occasion de ce lancement, Alexa Chung opte pour un logo personnalisé et épuré.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/810.jpeg"><img class="alignnone size-full wp-image-14640" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/810.jpeg" alt="" width="810" height="540" /></a>

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Cette nouvelle ligne de vêtements s’appellera sobrement Alexachung. Le logo qui lui est associé reprend les initiales de sa créatrice. Le A stylisé et tout en courbes donne naissance à un C, le tout en simplicité et sophistication. Cette alliance d’initiales est une belle manière de montrer que la marque lui ressemblera. De cette union de deux lettres naît une vague ou alors ce qui peut-être perçu comme un dessin qui reprend le maquillage des pharaons. Autrement dit, il représente une forme de personnalisation esthétique et stylistique de soi. C’est un logo original qui n’en fait pas trop. Les couleurs présentées ici sont le beige et le blanc cassé mais le logo pourra être décliné en plusieurs autres teintes selon les supports de communication et sur les vêtements eux-mêmes.

Plus d’informations : http://www.vogue.co.uk/article/alexa-chung-fashion-label-clothes http://www.alexachung.com/]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14639</wp:post_id>
		<wp:post_date><![CDATA[2017-05-11 00:01:28]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="alexa-chung"><![CDATA[Alexa Chung]]></category>
		<category domain="post_tag" nicename="it-girl"><![CDATA[it girl]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="post_tag" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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		<title>TSF Jazz s&#039;affirme grâce à un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/05/15/tsf-jazz-saffirme-grace-a-nouveau-logo/</link>
		<pubDate>Sun, 14 May 2017 22:01:15 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14643</guid>
		<description></description>
		<content:encoded><![CDATA[TSF Jazz est une station de radio créée en 1982 et qui émet à Paris, en banlieue parisienne et sur la Côte d’Azur. Elle se définit comme étant la seule radio 100% jazz. La radio qui s’appelait, à l’origine, seulement TSF, réaffirme son nom complet grâce à cette nouvelle identité visuelle.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_TSF.jpg"><img class="alignnone size-full wp-image-14644" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_TSF.jpg" alt="" width="827" height="370" /></a>

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Avec ce nouveau logo, elle abandonne le code couleur noir, blanc et rouge pour adopter le bleu, noir et blanc. Là où le rouge donnait un aspect dynamique et presque violent à l’ensemble, le bleu évoque le blues, la mélancolie qui est parfois caractéristique du jazz. Ce bleu était déjà présent dans ses logos entre 1999 et 2008, il réaffirme donc l'identité de la marque. Le site de la radio est d’autant plus mis en valeur. Il apparaissait auparavant en bas du logo, il est maintenant sur le haut à droite du logo, toujours en capitales. Sa couleur blanche le fait ressortir par rapport au reste du logo. Le sigle TSF était ce qui ressortait le plus sur ce logo. Désormais, on remarque davantage une entité, il y a un équilibre entre TSF et Jazz. La typographie adoptée est en bold. C'est un changement réussi pour TSF Jazz qui se rapproche de son identité d'origine tout en la liftant.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14643</wp:post_id>
		<wp:post_date><![CDATA[2017-05-15 00:01:15]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-05-14 22:01:15]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="post_tag" nicename="jazz"><![CDATA[jazz]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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		<title>Un point pour les Portland Trail Blazers</title>
		<link>http://yannickbourenane.com/preprod/2017/05/16/point-portland-trail-blazers/</link>
		<pubDate>Mon, 15 May 2017 22:01:09 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14650</guid>
		<description></description>
		<content:encoded><![CDATA[Les Portland Trail Blazers sont une équipe de basketball de la NBA créée en 1970 et originaire de Portland, Oregon. Après les Minnesota Timberwolves, c'est au tour de l'équipe de Portland d'opter pour un lifting de logo. Ce choix révèle une volonté de modernisation et de réaffirmation de leur identité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_Blazers.jpg"><img class="alignnone size-full wp-image-14651" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_Blazers.jpg" alt="" width="827" height="370" /></a>

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En effet, le nouveau logo est plus moderne : la typographie italique a été abandonnée. Le logo lui-même n’est plus penché ou sous forme d’écusson. Aussi, il n’est donc plus en blanc sur noir mais noir sur blanc, ce qui renforce son impact visuel et, Portland, la ville d’origine de l’équipe est davantage mise en valeur. Cette dernière occupe une part plus importante du logo.

Toutefois, s’il a subi quelques modifications, ce logo reste fidèle aux codes visuels de l’équipe. En effet, la forme qui est sur le dessus a été conservée et est emblématique de l’identité des Trail Blazers. Elle représente le jeu du basketball, avec deux équipes de cinq joueurs qui s’opposent. Ce symbole apporte force et dynamisme au logo. C’est un donc lifting de logo réussi pour l’équipe de Portland. La NBA suivra-t-elle son exemple en changeant elle aussi de logo ? Certaines rumeurs l’affirment, affaire à suivre…]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14650</wp:post_id>
		<wp:post_date><![CDATA[2017-05-16 00:01:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-05-15 22:01:09]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>302165</wp:comment_id>
			<wp:comment_author><![CDATA[Tim]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[t.cornillaud@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.timothe-cornillaud.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.139.64.46]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-17 11:24:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-17 09:24:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Et les Timberwolves du Minnesota toujours pas ? Ça fait un mois qu'ils ont dévoilés leur logo...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Un logo controversé pour la FCA</title>
		<link>http://yannickbourenane.com/preprod/2017/05/17/logo-controverse-fca/</link>
		<pubDate>Tue, 16 May 2017 22:01:06 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14654</guid>
		<description></description>
		<content:encoded><![CDATA[La Financial Conduct Authority est un organisme de régulation des marchés financiers au Royaume-Uni. Il a été créé en 2013, à la suite de la crise de 2008, pour assurer une meilleure surveillance des marchés financiers. L’organisation a récemment dépensé 66 410 £ dans la création d’un nouveau logo, une information qui suscite de vives réactions au sein de la société britannique.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_FCA.jpg"><img class="alignnone size-full wp-image-14655" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_FCA.jpg" alt="" width="827" height="370" /></a>

<!--more-->

Le nouveau logo est plus lisible. La mention « Financial Conduct Authority » apparaît sur le côté, elle peut fonctionner toute seule. La FCA conserve son code couleur et adopte un bordeaux avec des sous tons légèrement plus violets. Ce logo gagne en modernité : l’ancien logo carré aux bords arrondis pouvait évoquer les codes visuels d’une carte bancaire tandis que le nouveau logo a été simplifié, il est plus épuré. De fait, la typographie à empattements a été abandonnée au profit d’une autre sans empattements et en bold. Cela lui donne plus d’impact et de force mais aussi de dynamisme. En effet, il y a un rythme créé par la tranche de couleur violette qui entoure le « C ». Tout bien résumé, c’est un lifting réussi pour la FCA.

Agence : Saatchi &amp; Saatchi

Plus d’informations : <a href="http://www.telegraph.co.uk/business/2017/05/08/uk-finance-watchdog-spends-almost-70000-new-logo-virtually-identical/">http://www.telegraph.co.uk/business/2017/05/08/uk-finance-watchdog-spends-almost-70000-new-logo-virtually-identical/</a>

<a href="http://www.cityam.com/264220/financial-conduct-authority-just-spent-70000-new-logo">http://www.cityam.com/264220/financial-conduct-authority-just-spent-70000-new-logo</a>

&nbsp;

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14654</wp:post_id>
		<wp:post_date><![CDATA[2017-05-17 00:01:06]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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		<title>La saga Hilton continue</title>
		<link>http://yannickbourenane.com/preprod/2017/05/18/saga-hilton-continue/</link>
		<pubDate>Wed, 17 May 2017 22:01:15 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14657</guid>
		<description></description>
		<content:encoded><![CDATA[Hilton est un groupe hôtelier américain fondé en 1919. Cette année, la marque, presque centenaire, change son logo pour la 25<sup>ème</sup> fois. Ce changement s’inscrit dans une stratégie de repositionnement et une volonté de retrouver l’essence de son identité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Hilton.jpg"><img class="alignnone size-full wp-image-14658" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Hilton.jpg" alt="" width="827" height="370" /></a>

<!--more-->

En effet, Hilton opte pour un logotype tout en simplicité. Le noir et blanc et les empattements de la typographie lui donnent une certaine élégance et un raffinement qui correspondent bien à son image. La typographie choisie est très proche de celle de ses anciens logos. La marque retrouve ainsi une identité proche de celle créée en 2010 mais dans une version modernisée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/hilton_2017_fb_header.jpg"><img class="alignnone size-full wp-image-14659" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/hilton_2017_fb_header.jpg" alt="" width="1000" height="562" /></a>

De plus, la mention « worldwide » anciennement placée en dessous du logo a été abandonnée. A la place, la marque souhaite communiquer davantage sur l’hospitalité. De cette manière, elle joue sur le même terrain de jeu que des marques concurrentes comme Airbnb dont la communication est centrée sur un discours de proximité et de partage. Ainsi, il semblerait qu’Hilton souhaite remettre de la chaleur dans sa communication et se rapprocher de ces cibles. Là où le « worldwide » pouvait suggérer une expérience uniforme dans chacun de leurs hôtels, l’ « hospitalité » fait la promesse d’une expérience humaine et riche. A travers ce changement, donc, Hilton retrouve son identité et adapte sa communication à un marché de l’hôtellerie en pleine recomposition.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14657</wp:post_id>
		<wp:post_date><![CDATA[2017-05-18 00:01:15]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>302177</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.215.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-18 10:19:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-18 08:19:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Pourriez-vous faire un panorama des 25 logos de la marque ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Body Port, une belle entrée en matière</title>
		<link>http://yannickbourenane.com/preprod/2017/05/19/body-port-belle-entree-matiere/</link>
		<pubDate>Thu, 18 May 2017 22:01:52 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14662</guid>
		<description></description>
		<content:encoded><![CDATA[Body Port est une start-up basée à San Francisco et spécialisée dans le développement d’outils de contrôle cardiovasculaire à domicile accessibles à tous. Son identité visuelle, à la fois forte et fraîche, la présente comme une start-up novatrice et spécialiste du système cardiovasculaire.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/6a82f752720843.591a8493878da.png"><img class="alignnone size-full wp-image-14663" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/6a82f752720843.591a8493878da.png" alt="" width="1400" height="933" /></a>

<!--more-->

Les couleurs adoptées par la marque sont fraîches et pop. Elles correspondent à l’esprit start-up qui se veut jeune et dynamique. Le rose saumon proche du rouge rappelle le cœur et les urgences, il rajoute une touche humaine à l’ensemble. Les pointillés rappellent davantage l’aspect technologique et scientifique de leurs services. Leurs tailles et leurs espacements varient de sorte à ce qu’ils donnent un rythme très intéressant à ce logo. Ils peuvent évoquer les vibrations du cœur sans tomber dans la facilité avec des représentations d’électrocardiogrammes. La typographie grise contraste avec le rose saumoné. Elle est simple, en bas de casse et sans empattements. Cela confère un caractère à la fois élégant et épuré à la marque.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/f881f652720843.591a8493865a6.png"><img class="alignnone size-full wp-image-14664" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/f881f652720843.591a8493865a6.png" alt="" width="1400" height="933" /></a>

&nbsp;

En savoir plus : <a href="https://www.behance.net/gallery/52720843/Bodyport">https://www.behance.net/gallery/52720843/Bodyport</a>

Agence : Anagrama Studio]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14662</wp:post_id>
		<wp:post_date><![CDATA[2017-05-19 00:01:52]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="category" nicename="sante"><![CDATA[Santé]]></category>
		<category domain="post_tag" nicename="sante"><![CDATA[Santé]]></category>
		<category domain="post_tag" nicename="start-up"><![CDATA[start-up]]></category>
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		<wp:comment>
			<wp:comment_id>302282</wp:comment_id>
			<wp:comment_author><![CDATA[sam]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[sam@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.14.196.57]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-22 10:06:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-22 08:06:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[très très proche de fitbit, le principal concurrent et leader du marché]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Jupiler : le lifting de logo</title>
		<link>http://yannickbourenane.com/preprod/2017/05/22/jupiler-lifting-de-logo/</link>
		<pubDate>Sun, 21 May 2017 22:01:05 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14666</guid>
		<description></description>
		<content:encoded><![CDATA[Jupiler est une marque de bières blondes belges créée en 1996. La marque vient récemment d’apporter plusieurs modifications à son logo. Le résultat : Jupiler conserve tout ce fonde son identité tout en gagnant en modernité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/jupiler.jpg"><img class="alignnone size-full wp-image-14667" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/jupiler.jpg" alt="" width="827" height="370" /></a>

<!--more-->

En effet, le taureau emblématique de la marque figure toujours sur le logo. De la même manière, le code couleur impactant noir, blanc et rouge a été conservé. Cela donne à la marque un côté sportif voire un peu violent et subversif, à la manière de marques comme Ferrari ou Marlboro. Seul le gris, qui formait les contours du blason, n’en fait plus partie. Ce blason a été modifié, il n’a donc plus de contours et plus de couronne. Il n’est plus en relief. En cela, ce logo s’inscrit dans la tendance actuelle du flat design. Il est moins chargé en éléments graphiques : les rayures, le blason très travaillé et de biais… Il est donc plus lisible, simple et a fortiori, plus élégant. De plus, le nouveau blason se rapproche de la forme mythique des étiquettes et du logo de Dom Pérignon. Cela peut être révélateur d’une volonté de premiumisation de Jupiler. Enfin, Jupiler a rajouté la mention « Belgian beer » sur son logo. Cela lui permet d’utiliser à son avantage la réputation de qualité des bières belges. Cela a également pour effet de rendre la marque plus authentique.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14666</wp:post_id>
		<wp:post_date><![CDATA[2017-05-22 00:01:05]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="belgique"><![CDATA[Belgique]]></category>
		<category domain="category" nicename="biens-de-consommation"><![CDATA[Biens de consommation]]></category>
		<category domain="post_tag" nicename="biere"><![CDATA[Bière]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<wp:comment>
			<wp:comment_id>302297</wp:comment_id>
			<wp:comment_author><![CDATA[Hugues]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hffcreation@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.ashff.be</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.241.155.179]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-22 20:52:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-22 18:52:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Petite erreur, la Jupiler est brassée depuis 1966.
Mais les belges ont connu un logo plus vieux (qui est historique et se trouve disséminé encore un peu partout comme enseigne ou sur des verres) où le taureau était blanc... et généreusement gâté par la nature  :)

Ce logo est la quatrième refonte de cette marque.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>302366</wp:comment_id>
			<wp:comment_author><![CDATA[Quentin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gillet_quentin@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[87.66.171.122]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-25 20:59:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-25 18:59:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il faut aussi noter que le nom de la bière vient de la localité où elle est brassée : à Jupille, dans la banlieue de Liège. Et l'un des symboles de Liège est justement le taureau, dit "Toré" en wallon de Liège. Ceci explique cela. ;)]]></wp:comment_content>
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		<title>Un nouveau logo pour Saint-Malo Baie du Mont-Saint-Michel</title>
		<link>http://yannickbourenane.com/preprod/2017/05/23/nouveau-logo-saint-malo-baie-mont-saint-michel/</link>
		<pubDate>Mon, 22 May 2017 22:01:31 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14669</guid>
		<description></description>
		<content:encoded><![CDATA[La Baie du Mont-Saint-Michel est présente sur deux régions, la Normandie et la Bretagne. Elle est notamment rattachée à l’agglomération bretonne de Saint-Malo. Cette dernière a récemment été renommée Saint-Malo Baie du Mont-Saint-Michel. Pour promouvoir le tourisme sur ce territoire, un nouveau logo a été créé.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/destination.jpg"><img class="alignnone size-full wp-image-14670" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/destination.jpg" alt="" width="827" height="370" /></a>

La typographie choisie est très simple en bold et capitales. Elle est impactante et donne du poids au logo. Les couleurs du logo ont complètement changé. C’est le blanc, le noir, le beige et le bleu qui ont été choisis pour représenter la nouvelle identité du territoire. Ces couleurs sont censées rappeler la mer, la terre et les couleurs de la Bretagne. Le « E » de destination reprend le « E » du logo de la Bretagne. Les trois rayures de couleur forment également ce « E ». Ces bandes pourraient presque s’apparenter à un drapeau et sont une véritable déclaration identitaire. En effet, à travers ce changement de logo, la baie du Mont-Saint-Michel souhaite réaffirmer son appartenance à la Bretagne. C’est un véritable enjeu lorsque l’on sait que les Bretons et les Normands se disputent le Mont-Saint-Michel depuis tant d’années.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14669</wp:post_id>
		<wp:post_date><![CDATA[2017-05-23 00:01:31]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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		<wp:comment>
			<wp:comment_id>302369</wp:comment_id>
			<wp:comment_author><![CDATA[Kalepom]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[lucaslechat@outlook.com]]></wp:comment_author_email>
			<wp:comment_author_url>https://www.twitter.com/LucasLechat</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.88.245.160]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-26 00:27:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-25 22:27:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Cela me fait penser à un marquage de chemin de randonnée. Pour un logo "destination" c'est très malin.]]></wp:comment_content>
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	<item>
		<title>Hawaiian Airlines change de logo</title>
		<link>http://yannickbourenane.com/preprod/2017/05/24/hawaiian-airlines-change-de-logo/</link>
		<pubDate>Tue, 23 May 2017 22:01:44 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14672</guid>
		<description></description>
		<content:encoded><![CDATA[Hawaiian Airlines est une compagnie aérienne américaine basée à Hawaï et créée en 1929. La marque est très attachée à son identité hawaïenne. Elle célèbre, chaque année, Lei Day, une fête nationale hawaïenne qui a lieu le premier mai. Cette année, elle le fête avec un changement de logo. Ce dernier est pensé comme une réelle invitation au voyage.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/hawaiian-airline.jpg"><img class="alignnone size-full wp-image-14673" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/hawaiian-airline.jpg" alt="" width="827" height="370" /></a>

La marque conserve ses couleurs phares et tropicales : le violet, le rose et le rouge. Ces trois couleurs évoquent l’exotisme, le voyage, le coucher de soleil et l’aventure. La typographie a changé, elle est désormais plus simple et plus lisible et les traits qui entouraient précédemment« airlines » ont disparu. L’icône est remontée. Le nouveau logo est plus fort et plus impactant. La « pualani » ou fleur du ciel, qui est leur emblème, ressort davantage en rouge. La figure féminine présente sur le logo rappelle l’hospitalité du peuple hawaïen et l’accueil chaleureux qui sont réservés aux voyageurs et touristes. Enfin, la feuille qui se trouvait derrière le visage de la feuille a disparu et a été remplacée au profit d’un cercle qui évoque le soleil et son coucher. Cela renforce le contraste du visage. Ce logo convoque tout un imaginaire lié à Hawaï et donne envie d'y voyager, c'est donc une réussite pour la compagnie US.

&nbsp;

Agence : Lippincott]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14672</wp:post_id>
		<wp:post_date><![CDATA[2017-05-24 00:01:44]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-05-23 22:01:44]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[hawaiian-airlines-change-de-logo]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="hawaiian-airlines"><![CDATA[Hawaiian airlines]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="usa"><![CDATA[USA]]></category>
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	<item>
		<title>Syfy grandit et évolue</title>
		<link>http://yannickbourenane.com/preprod/2017/05/26/syfy-grandit-evolue/</link>
		<pubDate>Thu, 25 May 2017 22:01:12 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14676</guid>
		<description></description>
		<content:encoded><![CDATA[Syfy est une chaîne de télévision américaine qui fait partie du groupe NBCUniversal. La chaîne est spécialisée dans la science-fiction, l’horreur et la fantasy. A l’occasion de ses 25 ans, elle change de logo et dévoile une nouvelle identité plus mature et affirmée.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_syfy.jpg"><img class="alignnone size-full wp-image-14678" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_syfy.jpg" alt="" width="827" height="370" /></a>

<!--more-->

La couleur violette de l’ancien logo, souvent associée au monde de la science-fiction et de la fantasy, a disparu pour faire place au noir du nouveau logo. La typographie arrondie et en bas de casse est remplacée par une typographie en bold et en capitales. Ce nouveau logo représente mieux l’identité liée à la science-fiction et le côté futuriste de la chaîne. Il a un aspect robotique également. Une autre version en jaune sur noir est disponible. Cela permettra à la chaîne d’adapter son logo sur tous les supports et en particulier de l’apposer sur les programmes diffusés. En effet, le noir peut-être une couleur complexe à apposer sur un programme de télévision. De fait, très peu de chaînes de télévision ont un logo exclusivement noir, et si tel est le cas, elles disposent également d’une version couleur. Une deuxième version du logo présente les deux syllabes de Syfy séparées, le logo est alors vertical. La où, précédemment, ce qui marquait l’identité de Syfy était sa couleur violette plutôt conventionnelle pour une chaîne de science-fiction, la nouvelle typographie lui créé une identité forte et différentiante.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/SYFY-Moving-Logo.gif"><img class="alignnone size-full wp-image-14679" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/SYFY-Moving-Logo.gif" alt="" width="1600" height="900" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14676</wp:post_id>
		<wp:post_date><![CDATA[2017-05-26 00:01:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-05-25 22:01:12]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="post_tag" nicename="television"><![CDATA[télévision]]></category>
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		<wp:comment>
			<wp:comment_id>302426</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kihuhu@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.134.139.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-27 21:31:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-27 19:31:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Désolé mais... EN QUOI est-ce une "identité plus mature et affirmée"??? Le précédent logo l'était largement plus, je trouve. Le nouveau est une horreur et plutôt une régression, au contraire...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>304614</wp:comment_id>
			<wp:comment_author><![CDATA[Kyle Wilks]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[KyleXY@ozdargaliz.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[89.2.51.111]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-08-31 00:05:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-08-30 22:05:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je viens de découvrir le nouveau logo, sur mon écran!
C'est une catastrophe.
Déjà le logo précédent n'était pas terrible au regard de celui de Sci-fi, mais alors là... l'auteur de l'article parlait d'aspect robotique, oui, c'est ça, comme en passant d'une PS4 à une console Atari 2600, sans personnalité.
Les caractères ne sont pas gras, mais grotesques. Tout carrés à l'époque du vectoriel... c'est clair que ce logo s'est trompé de siècle.
Imagine greater leur slogan, ils auraient pu suivre leur recommandation.]]></wp:comment_content>
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	<item>
		<title>Une nouvelle identité pour l&#039;Orchestre Métropolitain</title>
		<link>http://yannickbourenane.com/preprod/2017/05/29/nouvelle-identite-lorchestre-metropolitain/</link>
		<pubDate>Sun, 28 May 2017 22:01:04 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14682</guid>
		<description></description>
		<content:encoded><![CDATA[L’Orchestre Métropolitain est un orchestre montréalais, créé en 1981. Après le rebranding de l’Orchestre Symphonique de Québec, c’est au tour de l’Orchestre Métropolitain de dévoiler sa nouvelle identité. Cette dernière modernise et dynamise l’image de l’orchestre.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_OM.jpg"><img class="alignnone size-full wp-image-14683" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_OM.jpg" alt="" width="827" height="370" /></a>

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Le nouveau logo est plus simple que l’ancien logo rose. Il reprend les initiales de l’Orchestre Métropolitain. Ainsi, le cercle initial est toujours présent, il représente le O et un M, en capitales et avec des empattements, l’accompagne. Il a apporte une touche d’élégance et de tradition à l’ensemble. Le noir, plus sobre, a été préféré au rose. Les mentions « Orchestre Métropolitain » et « Yannick Nézet-Séguin » ne sont plus présentes. Le nouveau logo joue sur l’évocation et la notoriété de l’orchestre : on n’a plus besoin de voir son nom pour l’identifier. Le nouveau logo, finalement assez sobre et épuré a été conçu pour connaître plusieurs déclinaisons. En effet, le O laisse parfois apparaître des instruments : des trompettes, des violons, des violoncelles, des hautbois…   Cela donne envie de (re)découvrir l’orchestre, ces instruments sont comme une invitation, ils intriguent. Cette mise en scène n’est pas sans rappeler celle de l’Orchestre Symphonique de Québec qui fait apparaître des plantes dans son logo qui a la forme d’un corps de violon.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/2017-05-16-17.33.27-1516062938955689526_musicbrand.jpg"><img class="alignnone size-full wp-image-14684" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/2017-05-16-17.33.27-1516062938955689526_musicbrand.jpg" alt="" width="1080" height="746" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/LA-MER_reseaux_500px.gif"><img class="alignnone size-full wp-image-14685" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/LA-MER_reseaux_500px.gif" alt="" width="500" height="500" /></a>

Agence : byHAUS

Plus d'informations : https://byhaus.ca/fr/projets/orchestre-metropolitain/

&nbsp;

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14682</wp:post_id>
		<wp:post_date><![CDATA[2017-05-29 00:01:04]]></wp:post_date>
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		<wp:post_name><![CDATA[nouvelle-identite-lorchestre-metropolitain]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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		<wp:comment>
			<wp:comment_id>302468</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.215.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-29 08:50:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-29 06:50:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Élégant mais aussi très fort.]]></wp:comment_content>
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	<item>
		<title>Un nouveau logo pour Kipsta</title>
		<link>http://yannickbourenane.com/preprod/2017/05/30/nouveau-logo-kipsta/</link>
		<pubDate>Mon, 29 May 2017 22:01:11 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14687</guid>
		<description></description>
		<content:encoded><![CDATA[Kipsta est une marque de vêtements et d’équipements sportifs pour sports collectifs qui appartient au groupe Décathlon. Elle vient de changer son logo. Ce dernier est plus épuré et plus sobre.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_kipsta.jpg"><img class="alignnone size-full wp-image-14688" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_kipsta.jpg" alt="" width="827" height="370" /></a>

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En effet, la marque change de couleurs. Son ancien code couleur orange et noir lui donnait un côté sportif et dynamique. Dans le nouveau logo, un gris bleu lui a été préféré, il évoque la mer et l’air. En ce qui concerne la typographie, elle reste en capitales mais elle n’est plus en bold et a changé de style. Là où l’ancien logo pouvait avoir un côté street et s’apparenter à un tag, le nouveau joue sur la simplicité. Les espaces entre les lettres sont agrandis, le mot "respire" et occupe une place plus importante. Cela ajoute une dimension premium à la marque. En effet, ce logo reprend certains codes du luxe : un logotype élégant et épuré. De la même manière, le pictogramme qui accompagnait le logo précédemment a disparu. Le logotype se suffit à lui-même. Ce changement de logo annonce-t-il un changement de positionnement de la part de Kipsta ? Affaire à suivre.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14687</wp:post_id>
		<wp:post_date><![CDATA[2017-05-30 00:01:11]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="decathlon"><![CDATA[décathlon]]></category>
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		<title>Sydlexia, lorsque le mot est la chose</title>
		<link>http://yannickbourenane.com/preprod/2017/05/31/sydlexia-lorsque-chose/</link>
		<pubDate>Tue, 30 May 2017 22:01:09 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14691</guid>
		<description></description>
		<content:encoded><![CDATA[Sydney Dyslexia est une association australienne qui entend changer les préjugés sur la dyslexie. Il s’agit de ne plus percevoir la dyslexie comme un handicap mais plutôt comme une différence d’apprentissage. L’association a créé la plateforme Sydlexia qui propose un accompagnement et des techniques innovantes pour corriger cette dyslexie. A cette occasion, un nouveau logo et une campagne étonnante ont été créés.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Sydlexia.jpg"><img class="alignnone size-full wp-image-14692" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Sydlexia.jpg" alt="" width="1500" height="1000" /></a>

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Le logo de Sydlexia est bleu marine sur fond crème. La typographie choisie, avec le S en majuscule et le reste des lettres en bas de casse est peu commune pour un logo. Un logo est, en général, soit en bas de casse ou tout en capitales. Ce choix peut être révélateur d’une volonté de lier la marque à l’orthographe. « traditionnelle ». De plus, un arc de cercle ajouté en-dessous du nom vient finir le logo. Il souligne les trois premières lettres de Sydlexia, qui, lorsqu'elles sont inversées reforment le mot« dyslexia ». De plus, il représente un sourire et évoque la mission première de la plateforme : faciliter la vie des dyslexiques et les aider de manière ludique.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/02-Sydlexia-Making-Sense-Of-Dyslexia-Campaign-Branding-Print-Poster-BBDO-Dubai-BPO.jpg"><img class="alignnone size-full wp-image-14693" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/02-Sydlexia-Making-Sense-Of-Dyslexia-Campaign-Branding-Print-Poster-BBDO-Dubai-BPO.jpg" alt="" width="1500" height="1125" /></a>

Les affiches et flyers de la campagne mettent en scène des mots découpés. On a donc du mal à les lire ce qui peut évoquer le sentiment que pourrait avoir une personne dyslexique face à des mots difficilement prononçables. Les visuels sont intrigants. En les voyant, on cherche à comprendre et à se renseigner. En cela, cette campagne est une vraie réussite. Cela peut contribuer à sensibiliser le public sur ce sujet. Là où la campagne est encore plus forte, c’est que les affiches et surtout les flyers peuvent être pliés en origami, de sorte à ce qu’ils représentent l’animal qui est associé au mot. Ainsi, de l’affiche « dog » naît un chien, il en va de même pour l’affiche « rabbit » et son lapin. Des consignes sont données pour recréer ces origamis. Cette campagne est très astucieuse et bien pensée. Elle associe le mot et la chose et prodigue des conseils donc illustre l'objectif de la plateforme. La réalisation est bien exécutée, le tout de manière moderne et fraîche grâce aux couleurs pastels.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/06-Sydlexia-Making-Sense-Of-Dyslexia-Campaign-Branding-Print-Origami-BBDO-Dubai-BPO.jpg"><img class="alignnone size-full wp-image-14694" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/06-Sydlexia-Making-Sense-Of-Dyslexia-Campaign-Branding-Print-Origami-BBDO-Dubai-BPO.jpg" alt="" width="1920" height="1280" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/12-Sydlexia-Making-Sense-Of-Dyslexia-Advert-Branding-Print-Origami-BBDO-Dubai-BPO.jpg"><img class="alignnone size-full wp-image-14696" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/12-Sydlexia-Making-Sense-Of-Dyslexia-Advert-Branding-Print-Origami-BBDO-Dubai-BPO.jpg" alt="" width="1500" height="1000" /></a>

Agence : BBDO Dubai

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14691</wp:post_id>
		<wp:post_date><![CDATA[2017-05-31 00:01:09]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>302526</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.215.63]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-05-31 13:28:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-05-31 11:28:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un super travail ! Bien pensé]]></wp:comment_content>
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	</item>
	<item>
		<title>La SNCF dit oui au changement !</title>
		<link>http://yannickbourenane.com/preprod/2017/06/01/sncf-dit-oui-changement/</link>
		<pubDate>Wed, 31 May 2017 22:01:32 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14698</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_TGV.jpg"><img class="alignnone size-full wp-image-14699" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_TGV.jpg" alt="" width="827" height="370" /></a>

1981, le TGV ou Train à Grande Vitesse entre en fonctionnement en France. En l’espace de ses quarante ans d’existence, il s’est fait une place dans le cœur des Français : il est considéré comme faisant partie de notre patrimoine et son nom est entré dans le langage courant jusqu’à en devenir un nom commun.

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2017, après la création de OUIGO, l’offre low cost de TGV, la SNCF annonce la création d’InOui, une nouvelle ligne premium et tout confort. Cela signera-t-il la fin du TGV ? Rien n’est moins sûr puisque la SNCF a récemment annoncé que le sigle resterait présent sur les rames. La question qui persiste est : pourquoi un tel rebranding ? Face à l’arrivée de la concurrence étrangère annoncée en 2020, la SNCF cherche à rendre son offre plus performante et donc attractive. Un autre argument est le fait que le TGV était perçu comme étant trop cher et la qualité de son offre insuffisante. Suite à ce rebranding, nous avons donc affaire à un nouveau nom : InOui et un nouveau logo.

Les couleurs utilisées pour ce logo sont une référence au TGV : on y retrouve le gris du logo et le rouge propre à la bande de couleur sur les TGV mais aussi sur le logo de la SNCF. C’est ce qui le rattache à l’identité des deux marques. L’existence de ces deux couleurs dans le logo peut aussi rappeler le dégradé du logo de la SNCF. De plus, les deux logos, chacun à leur façon, sont tout en rondeur comme s’ils devaient symboliser un trajet fluide mais dynamique, surtout pas brusque mais rapide. Toutefois, la comparaison s’arrête ici pour ces deux logos. En effet, le logo du TGV était en relief et en capitales, là où le logo d’InOui est flat et en bas de casse à l’exception du « O ». La lettre donne un rythme et une dynamique à l’ensemble de même que les points sur les « i ». Ils peuvent suggérer l’idée des points de départ et d’arrivée. Enfin, la force graphique du logo réside dans la possibilité de le lire aussi bien à l’endroit qu’à l’envers : c’est un ambigramme. Ce logo est porteur de nombreux sens tout comme son nom, qui peut être décortiqué et analysé sous différents angles, comme l’illustre ce dernier visuel.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/img_592c231d5a8ef.png"><img class="alignnone size-full wp-image-14700" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/img_592c231d5a8ef.png" alt="" width="1229" height="534" /></a>

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14698</wp:post_id>
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		<wp:comment>
			<wp:comment_id>302568</wp:comment_id>
			<wp:comment_author><![CDATA[Ilyine Collet]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[elsen_ilyine@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.93.204.146]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-02 14:05:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-02 12:05:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Inutile 
L'idéal aurait été de placer sur la pointe avant du Tgv un dessin signe de rapidité et de prestige 
Tel que anciennement le capitole ou le mistral ou le rhodanien etc.
                                             elsen]]></wp:comment_content>
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			<wp:comment_id>305761</wp:comment_id>
			<wp:comment_author><![CDATA[anto]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[bordiec.anthony@orange.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.8.253.196]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-10-20 19:27:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-10-20 17:27:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le logo du tgv a souvent été critiqué car mis à l'envers, il représente un escargot. Quand on regarde inoui, ça se lit pareil à l'envers.  Un petit clin d'oeil et pied de nez à ces critiques ?!]]></wp:comment_content>
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	<item>
		<title>Altice : vers l&#039;infini et l&#039;au-delà</title>
		<link>http://yannickbourenane.com/preprod/2017/06/02/altice-vers-linfini-lau-dela/</link>
		<pubDate>Thu, 01 Jun 2017 22:01:31 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14702</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_SFR.jpg"><img class="alignnone size-full wp-image-14703" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_SFR.jpg" alt="" width="827" height="370" /></a>

SFR ou la Société Française du Radiotéléphone, est un opérateur en téléphonie mobile créé en 1987. La marque a récemment souffert de la perte d’une partie de sa clientèle. Elle part donc à la reconquête de cette dernière armée d’un nouveau nom : Altice et d’une toute nouvelle identité visuelle. La stratégie de la marque est simple : SFR reprend le nom de sa société propriétaire pour s’internationaliser et reprendre une place de leader sur le marché de la téléphonie mobile.

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On trouve difficilement des points de comparaisons entre les deux logos. Il y a une réelle volonté de rupture avec le passé de la part d’Altice. L’acronyme blanc en capitales sur fond carré rouge n’a plus lieu de cité. A sa place, on découvre un logo tout en rondeur. En effet, la police choisie est en bas de casse formée de lettres douces et arrondies. Le logo qui apparaît au-dessus l’est également. Il a une forte charge symbolique. On peut y voir le « a » de Altice, un câble téléphonique et surtout une variation du signe infini. Il évoque donc à la fois l’ambition et la promesse d’Altice : une connexion infaillible et une couverture réseau qui ne connaît pas de frontières. Cela correspond également au nouveau slogan de la marque « Together has no limits » ou « Ensemble, repoussons les limites ». Si ce pictogramme est un symbole fort, on peut regretter le choix des couleurs d’Altice. Il est en noir et blanc alors que SFR arborait un rouge flamboyant et reconnaissable. On identifiait SFR directement par sa couleur ce qui sera impossible avec le nouveau logo d’Altice.

Agence : Turner Duckworth]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14702</wp:post_id>
		<wp:post_date><![CDATA[2017-06-02 00:01:31]]></wp:post_date>
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		<title>Nouveau blason pour les All Blacks ?</title>
		<link>http://yannickbourenane.com/preprod/2017/06/06/nouveau-blason-all-blacks/</link>
		<pubDate>Mon, 05 Jun 2017 22:01:59 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14706</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_All-Blacks.jpg"><img class="alignnone size-full wp-image-14707" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/Comparatifs_All-Blacks.jpg" alt="" width="827" height="370" /></a>Les All Blacks sont une équipe de rugby néozélandaise. Cette année, à l’occasion du British and Irish Lions Tour en Nouvelle-Zélande, l’équipe dévoile le nouveau logo présent sur ses maillots.

<!--more-->

Le nouveau logo change finalement peu de l’ancien : la typographie est restée la même, elle semble toutefois avoir été grossie. Elle est très forte et impactante également grâce au gros contraste entre le noir et le blanc. De plus, la fougère d’argent est toujours présente sur ce logo : cette plante est un emblème de la Nouvelle Zélande et fait partie de l’identité des All Blacks. On retrouve donc, dans ce logo, tout ce qui fonde l’identité visuelle des All Blacks. Le changement qui lui est apporté est un blason noir qui encadre l’ancien logo. Il comporte les années 1904 et 2017, 1904 étant la première année durant laquelle les All Blacks ont affronté l’équipe des British and Irish Lions lors de leur tour. Le blason est une forme communément reprise dans les logos d’équipes sportives. Il est semblable aux armoiries et fait écho à la tradition, à l’appartenance à une équipe et à la fierté de ses membres. Il est discret puisqu’il est imprimé en noir sur noir et on le voit apparaître grâce à des jeux de lumière ce qui fait sa modernité et l’empêche de paraître trop traditionnel. Toutefois, rien ne confirme que ce logo perdurera dans le temps puisqu’il est une référence directe au British and Irish Lions Tour, il pourrait bientôt devenir un logo collector pour les fans de l’équipe néozélandaise.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14706</wp:post_id>
		<wp:post_date><![CDATA[2017-06-06 00:01:59]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-06-05 22:01:59]]></wp:post_date_gmt>
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		<title>Un nouveau logo pour les vins de France</title>
		<link>http://yannickbourenane.com/preprod/2017/06/07/nouveau-logo-vins-de-france/</link>
		<pubDate>Tue, 06 Jun 2017 22:01:26 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14710</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/logo_anivin_de_france.png"><img class="alignnone size-full wp-image-14711" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/05/logo_anivin_de_france.png" alt="" width="225" height="226" /></a>

Les vins internationaux, de plus en plus nombreux sur le marché, concurrencent les vins français, si bien que certains ne font plus la différence entre eux et n’identifient plus forcément le Chardonnay ou le Merlot comme des vins français. En réponse à cela, les vins de France cépage disposent désormais d’un nouveau logo pour garantir leur provenance. C’est un logo proposé par l'Anivin ou Association Nationale Interprofessionnelle des Vins de France qui vise à conserver la clientèle de vins français à l’export.

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Ce logo a tout d’un sceau : la couleur et la forme. Ce rouge rappelle la couleur des tampons administratifs, il a un caractère très officiel. Il a sans doute été choisi pour le fait qu’il attire immédiatement l’œil et est vite repérable. En son centre se trouve une Tour Eiffel. C’est un choix stratégique : elle est internationalement connue et directement associée à la France. Ce tampon sera reconnaissable partout et attestera de la qualité du produit. Les vins français étant souvent plus chers à l’étranger à cause de frais de douane, ce logo apparaît comme une garantie qui justifie la qualité et donc le prix de ces vins. La Tour est formée de bouteilles et de verres de vin comme pour signifier que le vin fait partie de l’identité et de l’ADN de la France, que le vin est la France. Ce logo sera utilisable par tous les opérateurs Vin de France sur leurs supports de communication.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14710</wp:post_id>
		<wp:post_date><![CDATA[2017-06-07 00:01:26]]></wp:post_date>
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		<title>Nouveau logo pour Ubisoft</title>
		<link>http://yannickbourenane.com/preprod/2017/06/08/nouveau-logo-ubisoft/</link>
		<pubDate>Wed, 07 Jun 2017 22:01:28 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14718</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Ubisoft.jpg"><img class="alignnone size-full wp-image-14732" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Ubisoft.jpg" alt="" width="827" height="370" /></a>

Ubisoft est une entreprise française créée en 1986 et spécialisée dans la création et l’édition de jeux vidéo. Elle a notamment créé Rayman ou encore Assassin’s Creed. Cette année, Ubisoft change de logo : elle conserve l’essence de son précédent logo tout en lui ajoutant une touche de modernité.<!--more-->

En effet, la forme de l’ancien logo qui s’apparente à un tourbillon, est conservée. Il peut évoquer le jeu vidéo, ce monde dans lequel on se laisse aspirer et son caractère parfois infini. Le dégradé de couleurs allant du blanc au bleu a disparu, le logo apparaît maintenant tout en noir. La police choisie est toujours en capitales et en bold mais plus allongée et arrondie. L’ensemble correspond à la tendance du flat design. De la même manière, il a tous les critères d’un logo d’entreprise connectée.

« <em>Notre nouveau logo est simplifié, moderne et monochrome. La transparence du design met en avant nos incroyables visuels de jeu et donne un avant-goût de ce qui reste à découvrir. La spirale et la lettre O ont été délibérément créées pour rappeler une forme écrite à la main et représentent nos qualités humaines d’enthousiasme, de curiosité, et ce grain de folie qui caractérise Ubisoft. Avec cette nouvelle identité, nous embrassons fièrement notre position en tant que créateur de mondes, et nous vous invitons vous, les joueurs, à continuer d’interagir, d’échanger et de grandir avec nous. </em>» indique Ubisoft sur son blog.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14718</wp:post_id>
		<wp:post_date><![CDATA[2017-06-08 00:01:28]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-06-07 22:01:28]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<wp:comment>
			<wp:comment_id>302815</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.42.28.224]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-12 15:18:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-12 13:18:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce logo donne l'impression que le mec a abusé des contours sur Photoshop, c'est crade, grossier et moche...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>303740</wp:comment_id>
			<wp:comment_author><![CDATA[yohooo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[logonews@yohooo.org]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.47.111.88]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-22 21:03:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-22 19:03:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Retour aux années 80]]></wp:comment_content>
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	<item>
		<title>Le logo de la nouvelle Xbox accidentellement dévoilé ?</title>
		<link>http://yannickbourenane.com/preprod/2017/06/09/logo-de-nouvelle-xbox-accidentellement-devoile/</link>
		<pubDate>Thu, 08 Jun 2017 22:01:36 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14720</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/logo-project-scorpio-680x453.jpg"><img class="alignnone size-full wp-image-14721" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/logo-project-scorpio-680x453.jpg" alt="" width="680" height="453" /></a>

C'est vendredi ! Quelques jours avant la sortie de la Xbox Scorpio, Microsoft vient de déposer ce logo. Serait-ce donc le logo de la prochaine console ? Nous aurons la réponse ce dimanche pour une conférence durant laquelle la marque dévoilera le projet Scorpio !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14720</wp:post_id>
		<wp:post_date><![CDATA[2017-06-09 00:01:36]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="microsoft"><![CDATA[Microsoft]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="xbox"><![CDATA[Xbox]]></category>
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		<title>Japell Hanser &amp; Sag, l&#039;esprit du luxe</title>
		<link>http://yannickbourenane.com/preprod/2017/06/12/japell-hanser-sag-lesprit-luxe/</link>
		<pubDate>Sun, 11 Jun 2017 22:01:31 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14724</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_JHS.jpg"><img class="alignnone size-full wp-image-14734" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_JHS.jpg" alt="" width="827" height="370" /></a>

Le groupe Japell Hanser &amp; Sag est l’alliance de trois marques, chacune spécialiste d’un domaine. L’expertise de ces trois marques permet au groupe de proposer une « offre globale dans le secteur de l’embellissement ». Ainsi, les services proposés par le groupe sont : le pelliculage, le vernissage, la sérigraphie, le façonnage et le gaufrage. Afin de renforcer son identité luxe, Japell Hanser &amp; Sag change d’identité visuelle.<!--more-->

A travers ce logo, le groupe adopte un nouveau code couleur : le noir et l’or. Aussi, il dit adieu à la forme ronde du logo. La marque a opté pour un logotype qui adopte tous les codes du luxe. L’espace entre les lettres donne de la stature à ce logo. Le « &amp; » apparaît en doré comme pour signifier que c’est l’alliance des trois marques qui rend tout son côté exceptionnel au travail de Japell Hanser &amp; Sag.

« <em>Cette nouvelle identité visuelle s'exprime à travers un graphisme sobre et l'utilisation d'un code couleur or, noir et blanc. Elle reflète notre positionnement haut de gamme et exigeant. Le lien entre les trois entités résume notre volonté commune de vous accompagner en tant que groupe.</em> » explique le groupe sur son blog.

&nbsp;

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14724</wp:post_id>
		<wp:post_date><![CDATA[2017-06-12 00:01:31]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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		<title>Un léger changement de logo pour Sennheiser</title>
		<link>http://yannickbourenane.com/preprod/2017/06/13/leger-changement-de-logo-sennheiser/</link>
		<pubDate>Mon, 12 Jun 2017 22:01:35 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14727</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Sennheiser.jpg"><img class="alignnone size-full wp-image-14737" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Sennheiser.jpg" alt="" width="827" height="370" /></a>

Sennheiser est une entreprise allemande qui produit des casques audio, micros, matériel professionnel audio. Elle a récemment opté pour un changement de logo tout en subtilité.

<!--more-->

Le bleu de l’ancien logo donnait un côté sage et corporate à la marque, il était également très proche du bleu du logo de Panasonic. Désormais, le noir lui donne un côté plus élégant et minimaliste. Même lorsque son ancien logo était bleu, la marque le représentait la plupart du temps en noir ou argenté sur ces produits. Peut-être le changement de couleur, du bleu au noir, est-il lié à une volonté d’uniformisation de la part de la marque. La typographie a aussi légèrement changé : elle s’est affinée, elle a un côté plus gracieux. Enfin, l’icône qui représente le S de Sennheiser à l’intérieur d’un carré a subi un léger lifting. La forme n’est plus discontinue, le S y est pleinement intégré et ses formes sont arrondies. Cette forme évoque un mouvement plus souple et fluide qui peut faire penser à des ondes sonores. Le S ne ressort donc plus du logo. En résumé, là où l’ancien logo était plus affirmé, celui-ci gagne en simplicité et en élégance.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14727</wp:post_id>
		<wp:post_date><![CDATA[2017-06-13 00:01:35]]></wp:post_date>
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		<title>Les Cavaliers se réinventent</title>
		<link>http://yannickbourenane.com/preprod/2017/06/14/cavaliers-se-reinventent/</link>
		<pubDate>Tue, 13 Jun 2017 22:01:59 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14730</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Cavs.jpg"><img class="alignnone size-full wp-image-14739" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Cavs.jpg" alt="" width="827" height="370" /></a>

Les Cleveland Cavaliers, aussi connus sous le nom de Cavs, forment une équipe de basketball membre de la NBA et basée comme son nom l’indique, à Cleveland. L’équipe a été championne du tournoi de NBA en 2016. A l’occasion de la saison 2017-2018, elle renouvelle toute son identité visuelle.<!--more-->

Le rouge et le bleu ont disparu du nouveau logo, seul le jaune moutarde et le blanc restent. Les nouvelles couleurs sont le noir et le bordeaux. L’équipe a conservé l’épée qui traverse le C majuscule de « Cavaliers ». Il est emblématique de l’identité de l’équipe et existe également indépendamment du logo de l’équipe, il est si reconnaissable qu’il peut se substituer au logo entier. Le ballon de basketball a disparu et le logo prend maintenant la forme d’un blason ce qui lui donne un aspect plus traditionnel et classique. La typographie aussi a changé : elle n’est plus de biais, elle cela lui donne plus de poids et d’impact. En somme, le nouveau logo des Cleveland Cavaliers confère plus de stature à l’équipe et cherche à se démarquer en ne faisant plus figurer de ballon de basketball à la manière des Los Angeles Lakers ou des Detroit Pistons.

&nbsp;]]></content:encoded>
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		<wp:comment>
			<wp:comment_id>302884</wp:comment_id>
			<wp:comment_author><![CDATA[Franck]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[concours.t35@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[90.32.61.190]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-15 14:49:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-15 12:49:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[MAIS ALLOOOOOO LES TIMBERWOLVES !! NOUVEUA LOGO DEPUIS 1 MOIS ET CA FAIT 4 ARTICLES QUE TU POSTES DU BASKET SANS EN PARLER SERIEUX !!]]></wp:comment_content>
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	<item>
		<title>Opel se réinvente</title>
		<link>http://yannickbourenane.com/preprod/2017/06/19/opel-se-reinvente/</link>
		<pubDate>Sun, 18 Jun 2017 22:01:31 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14744</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Opel.jpg"><img class="alignnone size-full wp-image-14760" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Opel.jpg" alt="" width="827" height="370" /></a>

<!--more-->

Opel est un constructeur automobile allemand. La marque a récemment été rachetée par le groupe PSA et a changé de PDG. Ces changements viennent de pair avec un renouvellement de son identité et de sa communication : la marque change de logo et de slogan. Elle adopte ainsi un logo plus adapté aux codes du web et un slogan à dimension internationale.

Le nouveau logo d’Opel vit désormais en noir. Il n’est plus argenté, et ne porte plus le nom de la marque. Il n’a plus de reliefs. En cela, il correspond à la tendance du flat design et il est plus adapté aux usages numériques. Aussi, la marque conserve le cercle et l’éclair. Le cercle peut évoquer la perfection, la douceur et l’infini tandis que l’éclair peut être une référence à la vitesse mais aussi à la puissance électrique. Cela rend son logo tout à fait actuel. En plus de ce changement de logo, la marque a changé de slogan. Le « Wir leben Autos » (en français : nous vivons l’automobile) est remplacé par « The future is everyone’s ». Ce dernier sera traduit pour dans les campagnes françaises en «  L’avenir appartient à tous ». Toutefois, elle n'abandonne pas son identité allemande. Le slogan de sa prochaine voiture, l'Opel Isignia, sera« La technologie allemande pour tous ». En simplifiant ainsi son logo et en adaptant son slogan dans toutes les langues, Opel montre qu’elle souhaite s’adresser à tous tout en s’engageant pour l’avenir.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14744</wp:post_id>
		<wp:post_date><![CDATA[2017-06-19 00:01:31]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>303053</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.154.40.79]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-23 17:33:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-23 15:33:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Comme Audi, Opel abandone le chrome et le metal]]></wp:comment_content>
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			<wp:comment_type><![CDATA[]]></wp:comment_type>
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			<wp:comment_id>303066</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kihuhu@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[176.171.81.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-24 01:21:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-23 23:21:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mouais... Tout le monde verse dans cette tendance de l'à-plat actuellement. Du coup, tristounet et sans saveur. Perd tout son charme. Régression?]]></wp:comment_content>
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		<title>Un petit lifting pour Amazon Prime</title>
		<link>http://yannickbourenane.com/preprod/2017/06/20/petit-lifting-amazon-prime/</link>
		<pubDate>Mon, 19 Jun 2017 22:01:21 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14746</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Prime.jpg"><img class="alignnone size-full wp-image-14766" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Prime.jpg" alt="" width="827" height="370" /></a>

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Amazon Prime, anciennement appelé Amazon Premium, est le service haut-de-gamme d’Amazon, le géant Américain du commerce électronique. Ce service permet notamment de regarder tous types de contenus vidéos en streaming sur une plateforme créée à cet effet. Elle propose également un service de livraison en 24h. Après son changement de nom, la marque effectue un léger lifting de son logo.

En effet, le nouveau logo de Prime est très proche de l’ancien. Il a conservé les couleurs d’Amazon : le bleu et le jaune. De cette manière, si la mention Amazon n’est pas présente dans le logo, on fait tout de même le lien entre la marque et Prime. Ensuite, la typographie a changé : la première lettre était en capitale et l'ensemble en italique et bold. Le nouveau logo est tout en bas de casse, il est toujours en bold mais plus en italique. Cela lui donne un côté plus moderne et digital. Le coche a été affiné, il est de la même épaisseur sur toute sa longueur. Ce coche signifie l’efficacité et la rapidité. En cela, il caractérise bien l’offre de livraison et de streaming d’Amazon. Enfin, ce coche est au logo de Prime ce que la flèche est au logo d’Amazon : un atout de plus qui permet de très facilement associer la marque à ce service. Il reprend la forme de la flèche tout en lui apportant plus de dynamisme : promesse tenue donc, c’est Amazon mais en mieux, la rapidité et le service en plus.

&nbsp;

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		<wp:post_date><![CDATA[2017-06-20 00:01:21]]></wp:post_date>
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		<title>Super Meat Boy, le retour, c&#039;est pour bientôt</title>
		<link>http://yannickbourenane.com/preprod/2017/06/21/super-meat-boy-retour-cest-bientot/</link>
		<pubDate>Tue, 20 Jun 2017 22:01:43 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14750</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_SMB.jpg"><img class="alignnone size-full wp-image-14762" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_SMB.jpg" alt="" width="827" height="370" /></a>

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Super Meat Boy est un jeu vidéo développé par la Team Meat, disponible sur plusieurs consoles comme la Xbox 360, Playstation 4 mais aussi les PC et plus récemment les téléphones Android. Après plusieurs années d’attente, le jeu revient avec sa toute nouvelle version appelée Super Meat Boy Forever. A cette occasion, la marque sort un nouveau logo plus sanglant encore que le précédent.

Le nouveau logo de Super Meat Boy est survolté. Dans Super Meat Boy on trouve « meat » soit viande, cela peut expliquer le côté cru, sanglant et exposif du nouveau logo. Le rouge et ses déclinaisons orangées sont omniprésents dans ce logo. Ces teintes sont associées au noir, des couleurs souvent combinées dans les films d’horreurs. Cela renforce la puissance visuelle et la violence de ce logo. Une tâche noire met en valeur la typographie ce qui ajoute un côté légèrement trash à l’ensemble. Quant à la typographie de Super Meat Boy en elle-même, elle a un aspect très digital et, en cela, elle est très facilement associable au gaming. Le « Forever » a un aspect plus fait-main et rajoute une touche d’émotion à l’ensemble. Ce « Forever » laisse entendre que cette version du jeu sera peut-être la dernière et rappelle à ses fans les émotions qu’ils ont pu avoir en y jouant. Enfin, ce logo est plus peaufiné et travaillé que le précédent, cela peut laisser penser que le jeu lui-même et ses graphismes seront de meilleure qualité.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14750</wp:post_id>
		<wp:post_date><![CDATA[2017-06-21 00:01:43]]></wp:post_date>
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		<title>Quel logo pour les San Antonio Spurs ?</title>
		<link>http://yannickbourenane.com/preprod/2017/06/15/logo-san-antonio-spurs/</link>
		<pubDate>Wed, 14 Jun 2017 22:01:33 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14753</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Spurs.jpg"><img class="alignnone size-full wp-image-14757" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Spurs.jpg" alt="" width="827" height="370" /></a>

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Les San Antonio Spurs sont une équipe de basketball américaine basée à San Antonio, dans le Texas. Elle fait partie de la National Basketball Association (NBA) et, à l’occasion du début de la saison 2017-2018, l’équipe change de logo.

L’annonce officielle n’ayant pas eu lieu, deux logos ont fuité. Le premier, sur la droite de l’image, est très proche de l’ancien logo. En effet, leur éperon en forme de « Y » reste le même. Les couleurs sont sensiblement les mêmes : une association de noir, gris et blanc. La typographie, quant à elle, si elle conserve un style similaire, a légèrement changé. Elle est toujours en capitales et bold, ce qui est caractéristique des logos d’équipes de basketball, mais elle est désormais plus allongée et n'a plus de contours blancs. Le changement majeur entre ces deux logos est le contour qui a disparu. Sans lui, le logo perd un peu d’impact et de force.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/alternatif.jpg"><img class="alignnone size-full wp-image-14758" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/alternatif.jpg" alt="" width="570" height="493" /></a>

Un autre logo a été déposé par les San Antonio Spurs et pourrait devenir leur nouveau logo. Il s’agit d’un ballon de basketball présentant les initiales S et A. Contrairement à l’autre logo, il s’éloigne davantage de l’identité visuelle actuelle de l’équipe, seuls le noir et la typographie rappellent l’ancienne identité. On ne retrouve plus l’éperon sur ce nouveau logo.

En attendant que l'annonce officielle de leur prochain logo soit faite, lequel préférez-vous ?

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14753</wp:post_id>
		<wp:post_date><![CDATA[2017-06-15 00:01:33]]></wp:post_date>
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			<wp:comment_id>302881</wp:comment_id>
			<wp:comment_author><![CDATA[Baltik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-15 11:00:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-15 09:00:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je préfère celui d'avant :)]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>302889</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.187.50]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-15 23:48:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-15 21:48:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La disparition des contours rend le premier logo un peu nu, c'est dommage.

Le second logo il me semble que c'est un logo secondaire utilisé en complément du principal, généralement plus petit et plus succinct, que l'on trouve sur le côté des shorts ou sur le terrain de basket par exemple. C'est très courant chez les clubs de NBA.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>302896</wp:comment_id>
			<wp:comment_author><![CDATA[Noël]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[ryel45@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[86.200.95.234]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-16 08:54:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-16 06:54:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout à fait d'accord avec Amine, toutes les équipes de basket en NBA utilisent des logos "alternatifs". Tous ces logos sont d'ailleurs répertoriés par le site www.sportslogos.net , où vous trouverez un historique par saison de toutes les équipes des différentes ligues de sport américaines.]]></wp:comment_content>
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	<item>
		<title>Un nouveau logo pour Skype</title>
		<link>http://yannickbourenane.com/preprod/2017/06/22/nouveau-logo-skype/</link>
		<pubDate>Wed, 21 Jun 2017 22:01:54 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14769</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Skype.jpg"><img class="alignnone size-full wp-image-14770" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Skype.jpg" alt="" width="827" height="370" /></a>

Skype, le logiciel développé par Microsoft et qui permet de passer des appels et visioconférences à travers le monde, change de logo. Ce changement est lié à la volonté de rapprocher son identité visuelle de celle des produits de Microsoft.

<!--more-->

L’ancien logo était un nuage dans lequel « skype » apparaissait dans une typographie bas de casse et très ronde. D’une manière générale, ce logo faisait preuve de beaucoup de rondeur et de douceur. Ce nuage pouvait évoquer le « cloud » et donc la possibilité connexion entre tous les êtres humains peu importe leur localisation. Il évoque l’immatérialité et la légèreté et la facilité de mise en contact. Il a été conservé dans le nouveau logo. Il entoure désormais le « S » de Skype. Il semblerait que cela devienne l’icône de la marque. Elle pourra d’ailleurs servir comme icône pour l’application. La nouvelle typographie choisie est plus classique et très proche de celle de Microsoft. Le « S » dispose maintenant d’une capitale, et l’ensemble est fin, simple et élégant. L’une des composantes les plus importantes de l’identité visuelle de Skype a été conservée : sa couleur. Elle est différentiante et marque l’identité de Skype et elle est également très proche de la couleur du logo de Windows.

Ce changement de logo apporte plus de sérieux à la marque tout en conservant ses codes les plus forts : le nuage et le bleu très clair.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14769</wp:post_id>
		<wp:post_date><![CDATA[2017-06-22 00:01:54]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="microsoft"><![CDATA[Microsoft]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="skype"><![CDATA[Skype]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
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		<wp:comment>
			<wp:comment_id>303044</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.42.28.224]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-23 10:21:44]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-23 08:21:44]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est tout simplement une mise aux standards de tous les produits Microsoft...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>303054</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.154.40.79]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-23 17:35:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-23 15:35:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une identité visuelle assez sobre, ça fait du bien !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>303065</wp:comment_id>
			<wp:comment_author><![CDATA[mouais]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kihuhu@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.171.81.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-24 01:20:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-23 23:20:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Arkthus : tout à fait...]]></wp:comment_content>
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	<item>
		<title>Bayern Munich : le jeu des 7 erreurs</title>
		<link>http://yannickbourenane.com/preprod/2017/06/23/bayern-munich-jeu-7-erreurs/</link>
		<pubDate>Thu, 22 Jun 2017 22:01:15 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14772</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Bayern.jpg"><img class="alignnone size-full wp-image-14773" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Bayern.jpg" alt="" width="827" height="370" /></a>

C'est vendredi... Le Bayen Munich, l’équipe de football de la ville de Munich, a changé de logo. Depuis que cela a été annoncé, les internautes et fans du club débattent : qu’est-ce qui a vraiment changé sur ce logo ?

<!--more-->

Tout d’abord, les couleurs sont plus vives et intenses. En effet le rouge est un rouge plus chaud et le bleu est plus foncé et plus profond. Le « M » de « Munchen » a été retravaillé : il est plus court et sa pointe est moins prononcée. On peut remarquer que les « N » ont aussi subi quelques modifications : leurs déliés sont plus épais, leur forme est donc plus équilibrée. En ce qui concerne les losanges, leur forme a légèrement changé. Ils sont plus épais et remplissent davantage le cercle du logo. Enfin, au milieu du logo on peut voir apparaître 7 losanges bleus au lieu de 8 sur la précédente version.

Quoi qu’il en soit ces modifications sont minimes et l’esprit du logo est conservé. Il n’a subi que très peu de modifications. Les aviez-vous remarquées ?

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14772</wp:post_id>
		<wp:post_date><![CDATA[2017-06-23 00:01:15]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="allemagne"><![CDATA[allemagne]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="football"><![CDATA[Football]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
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		<title>Tokyo change de logo</title>
		<link>http://yannickbourenane.com/preprod/2017/06/26/tokyo-change-de-logo/</link>
		<pubDate>Sun, 25 Jun 2017 22:01:38 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14775</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Tokyo.jpg"><img class="alignnone size-full wp-image-14776" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_Tokyo.jpg" alt="" width="827" height="370" /></a>

Tokyo, la ville qui accueillera les Jeux Olympiques en 2020, opte pour un nouveau logo afin d'attirer toujours plus de visiteurs. A travers ce nouveau logo, la mégalopole mise sur la valorisation de son patrimoine historique mais aussi sur l’innovation technologique japonaise.

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L’ancien logo mettait en scène le signe « &amp; » ainsi que le nom de la ville de Tokyo. Il permettait d’imaginer notre propre nom en face de la ville et d’écrire une histoire avec elle. Il incitait à s’approprier la ville et suggérait que l’expérience de Tokyo pouvait être différente pour chaque visiteur. Le nouveau logo, à sa manière, écrit et retrace également une histoire. Il présente les deux facettes de Tokyo : la facette historique ainsi que la facette nouvelle, tournée vers le futur et l’innovation. Le côté historique de la ville est représenté par l’encre de Chine et la typographie handmade tandis que l’autre facette est représentée en bleu clair dans une typographie moderne et minimaliste. Cette opposition entre les deux aspects de la ville est appuyée par la nouvelle tagline « Old meets new ». On comprend donc facilement l’idée de ce logo. Il semble tout de même étrange de rajouter deux fois le nom de la ville dans un même logo. Il ressemblerait presque à un avant/après. Peut-être aurait-on pu imaginer illustrer les deux facettes de la ville au sein d'une icône ou une illustration.

&nbsp;

&nbsp;]]></content:encoded>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Nîmes Olympique, le logo qui fait débat</title>
		<link>http://yannickbourenane.com/preprod/2017/06/27/nimes-olympique-logo-debat/</link>
		<pubDate>Mon, 26 Jun 2017 22:01:47 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14778</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_NimesOlympique.jpg"><img class="alignnone size-full wp-image-14779" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_NimesOlympique.jpg" alt="" width="827" height="370" /></a>

Le Nîmes Olympique est l’équipe de football de la ville de Nîmes qui joue en ligue 2. C’est dans une volonté de « redonner au Nîmes Olympique sa place parmi l’élite du football français », peut-on lire sur son compte Twitter, que l’équipe change de logo. Cette nouvelle fait débat et attire les foudres de nombreux supporteurs qui ne se reconnaissent plus dans ce logo plus traditionnel mais aussi plus travaillé.

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L’ancien logo avait une forme de blason. Le « Nîmes Olympique » y apparaissait en capitales, avec un inversement des couleurs qui mettait en valeur la ville de Nîmes. En-dessous, on pouvait retrouver un crocodile, qui est l’un des emblèmes de la ville, avec un ballon de football dans sa gueule. Les couleurs utilisées étaient le rouge et le blanc. Dans le nouveau logo, on retrouve la tête du crocodile dessinée de manière plus précise et le ballon en noir et blanc qui contraste avec le reste du logo. Des lauriers, symboles de la gloire et de la victoire, entourent le crocodile et ainsi que « 1937 », la date de création de l’équipe. Cela remet une touche de tradition dans ce logo et met l’accent sur la longévité du club. L’extrémité des lauriers mène au nom « Nîmes Olympique ». Le tout donne un logo bien structuré. Les couleurs ont légèrement changé : on y a ajouté du vert et du noir. Cela améliore le contraste du logo. La forme de blason a aussi disparu, on lui a préféré une forme ronde.

Ces changements ne semblent pas plaire à une majorité de supporters qui n’ont pas hésité à manifester leur mécontentement. Il leur paraît trop traditionnel et ils ne reconnaissent plus l’identité du club dans ce nouveau blason. 1 300 personnes ont déjà signé la pétition demandant le retour de l’ancien logo. Cela pose la question de l’identification qui est l’une des fonctions d’un logo. Ce dernier doit à la fois rassembler la marque, et dans ce cas, l’équipe, et son public et donc ses supporters.

&nbsp;]]></content:encoded>
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		<wp:comment>
			<wp:comment_id>303140</wp:comment_id>
			<wp:comment_author><![CDATA[Wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[88.184.70.16]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-27 09:46:30]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-27 07:46:30]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Il est plutôt original je trouve.
Mais les gens ne seront jamais content quand il est question de changement.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>303141</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.187.50]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-27 11:06:25]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-27 09:06:25]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'ancien logo ayant eu une très longue longévité, le changement peut paraître trop radical.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>303147</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.42.28.224]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-27 14:04:18]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-27 12:04:18]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Disons que le nouveau fait quand même très vieillot, là où la tendance est à la modernisation...]]></wp:comment_content>
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			<wp:comment_id>303227</wp:comment_id>
			<wp:comment_author><![CDATA[totogrpahito]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomesdesgrippes@free.fr]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2017-06-30 09:48:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-30 07:48:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[le crocodile est décapité : mauvais présage pour l'avenir du club ?]]></wp:comment_content>
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		<title>Un relooking pour le Mondial de l&#039;Auto</title>
		<link>http://yannickbourenane.com/preprod/2017/06/28/relooking-mondial-de-lauto/</link>
		<pubDate>Tue, 27 Jun 2017 22:01:59 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14782</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_MondialAuto.jpg"><img class="alignnone size-full wp-image-14783" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_MondialAuto.jpg" alt="" width="827" height="370" /></a>

Le Mondial de l’Automobile est le premier salon automobile mondial. Il a lieu tous les deux ans, à Paris. A l’occasion de la préparation de l’édition 2018, le Mondial change d’identité visuelle. Il adopte un style plus chic et épuré.

<!--more-->

Le rouge de l’ancien logo a été abandonné au profit du noir. Là où le rouge pouvait évoquer la vitesse et la carrosserie rutilante des voitures de course, cette association du noir et du blanc donne un côté plus luxueux au salon. Aussi, au-dessus de l’ancien logo, la voiture a disparu. Elle symbolisait le mouvement. On peut retrouver cette suggestion de mouvement et de rapidité dans le « o » de « Mondial ». La marque a donc opté pour la simplification et son logo adopte tous les codes du luxe. Cela est sûrement lié à une volonté de « premiumiser » l’image du salon. En effet, le salon souhaiterait attirer des marques comme Rolls Royce ou Lamborghini qui n’avaient pas été présentes sur l’édition 2016. Enfin, on peut noter que le logo ne porte plus l’inscription « Mondial de l’automobile » mais désormais « Mondial de l’Auto ».]]></content:encoded>
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		<wp:post_id>14782</wp:post_id>
		<wp:post_date><![CDATA[2017-06-28 00:01:59]]></wp:post_date>
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			<wp:comment_id>303173</wp:comment_id>
			<wp:comment_author><![CDATA[monfort]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[crea@stephanemonfort.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://stephanemonfort.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[195.132.159.11]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-28 07:22:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-28 05:22:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mon dieu quelle pauvreté…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>303178</wp:comment_id>
			<wp:comment_author><![CDATA[Thomfolio]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.seynaeve@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.thomfolio.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[79.80.64.198]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-28 09:46:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-28 07:46:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Même réflexion, ça pourrait être un logo d'une marque de cosmétiques, la voiture et le rouge étaient les éléments phares de l'ancien logo…]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>303181</wp:comment_id>
			<wp:comment_author><![CDATA[Prends]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[quedal.rien@laposte.net]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.134.171.174]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-28 11:14:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-28 09:14:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[@Thomfolio
C'est exactement ce que j’étais en train de me dire ... J'ai directement pensé à Chanel.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>303184</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.42.28.224]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-28 14:38:33]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-28 12:38:33]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ils auraient pu garder la voiture et le rouge, ça n'aurait pas trop posé de problème. Mais là c'est nul... Leur O faut vraiment le voir !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>303363</wp:comment_id>
			<wp:comment_author><![CDATA[jean Y.]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[jeanyves.tonye@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[41.244.243.46]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-05 15:36:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-05 13:36:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[logo aseptisé et sans âme ! et ce O, seuls les ivrognes pourront clairement l'identifié car c'est ainsi qu'ils le voient quand ils sont bourrés !]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>303394</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.154.40.79]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-06 19:03:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-06 17:03:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Style Néo-Retro / Art Deco, pourquoi pas. Au moins il est épuré]]></wp:comment_content>
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	<item>
		<title>Adieu le STIF, bonjour Île-de-France mobilités</title>
		<link>http://yannickbourenane.com/preprod/2017/06/29/adieu-stif-bonjour-ile-de-france-mobilites/</link>
		<pubDate>Wed, 28 Jun 2017 22:01:25 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14785</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_STIF.jpg"><img class="alignnone size-full wp-image-14795" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/06/Comparatifs_STIF.jpg" alt="" width="827" height="370" /></a>

Le STIF ou Syndicat des Transports d’Ile-de-France, est l’autorité organisatrice des transports publics franciliens. Elle se charge non seulement d’imaginer ces transports mais aussi de les financer. Elle vient tout juste de changer de nom pour devenir Île-de-France mobilités. Son logo a également été revu. Tous ces changements correspondent à un changement de communication : l’association passe d’une communication Business to Business à une communication Business to Consumer.<!--more-->

En effet, grâce à ce changement de nom, le public dont les usagers des transports franciliens peut mieux saisir le périmètre de la mission du STIF. On y décèle une volonté de normalisation forte puisqu’ils adoptent le titre le plus large et le plus générique qu’ils puissent avoir. En ce qui concerne son logo, le syndicat a conservé le petit bonhomme blanc sur fond bleu qui est emblématique de son identité. Cela permet de faire le lien entre l’ancienne entité et la nouvelle. Le orange a été abandonné mais le bleu est conservé. Le code couleur d’Île-de-France Mobilités est désormais le bleu et le noir. L’ancienne typographie qui pouvait suggérer la fluidité du réseau des transports franciliens a été remplacée par une nouvelle : elle n’est autre que celle de la région Île-de-France. En cela et grâce à ces nouveaux nom et logo, Île-de-France Mobilités réaffirme son importance dans le réseau de transports franciliens.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2017-06-29 00:01:25]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>303229</wp:comment_id>
			<wp:comment_author><![CDATA[Knuz]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[unknuz@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.183.22.56]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-06-30 09:56:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-06-30 07:56:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["Stif" n'était pas très beau à lire et prononcer, mais au moins ils avaient une réflexion derrière l'identité. Là on est dans le bricolage entre 2 logos qui ne marchent pas. Et puis moi qui esperais que le logo de la région changerait sous peu, il est vieux, pas charismatique et sans symbole, c'est foutu du coup...]]></wp:comment_content>
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	<item>
		<title>Un nouveau logo pour Hong Kong Tramways</title>
		<link>http://yannickbourenane.com/preprod/2017/07/17/nouveau-logo-hong-kong-tramways/</link>
		<pubDate>Sun, 16 Jul 2017 22:01:09 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14755</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_HKTram.jpg"><img class="alignnone size-full wp-image-14764" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_HKTram.jpg" alt="" width="827" height="370" /></a>

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Hong Kong Tramways est, comme son nom l’indique, le réseau de tramways de la ville de Hong Kong. Leur particularité : ils sont les seuls tramways du monde à être dotés de deux étages. Le réseau est également une filiale de la RATP et de Transdev. Pour fêter ses 103 ans d’existence et réaffirmer son identité, la marque vient de changer de logo.

Ce changement de logo est radical. En effet, la marque a changé de couleurs : à la place du bleu et du rouge, elle a choisi le vert. Cette couleur, associée à la nature et à l’environnement, rappelle la dimension écologique et non polluante des tramways. Son icône pouvait rappeler un panneau de circulation et aussi la multiplicité des voies possibles. Aussi, la typographie a changé. Elle n’a plus d’empattements et elle est désormais plus moderne : en bold et tout en simplicité. La mention « Est. 1904 », quant à elle, rappelle la longévité du réseau. Dans son communiqué de presse, la marque explique la signification de ce nouveau logo :

« <em>- “Iconique – Protéger notre patrimoine” : le célèbre double-decker, instantanément reconnaissable sur le logo, évoque la place unique qu’il tient dans le cœur des hongkongais.</em>

<em>- “Attentionné – Prendre soin de nos vies” : la feuille verte de Bauhinia en arrière-plan représente les engagements environnementaux, sécurité et sociaux du tram envers le public.</em>

<em>- “Ingénieux – Améliorer notre service” : le phare avant illuminant la route illustre un état d’esprit constructif visant à toujours dépasser les attentes des voyageurs du 21e siècle.</em>

<em>- “Facile à vivre – Simplifier nos trajets” : le sourire du pare-chocs exprime la bienveillance du tram proposant une solution de transport simple, accessible et fréquente. </em>»

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14755</wp:post_id>
		<wp:post_date><![CDATA[2017-07-17 00:01:09]]></wp:post_date>
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		<wp:post_name><![CDATA[nouveau-logo-hong-kong-tramways]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="anniversaire"><![CDATA[Anniversaire]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="chine"><![CDATA[Chine]]></category>
		<category domain="post_tag" nicename="hong-kong"><![CDATA[Hong Kong]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="post_tag" nicename="tramways"><![CDATA[tramways]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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	<item>
		<title>Danone réaffirme ses valeurs grâce à un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/07/03/danone-reaffirme-valeurs-grace-a-nouveau-logo/</link>
		<pubDate>Sun, 02 Jul 2017 22:01:23 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14788</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_danone.jpg"><img class="alignnone size-full wp-image-14797" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_danone.jpg" alt="" width="827" height="370" /></a>

Danone est un groupe français spécialisé dans la vente de produits laitiers et, d’une manière plus générale, de produits alimentaires. La marque vient de changer de logo. Ce dernier conserve ce qui fonde l’identité visuelle de la marque tout en allant plus loin sur le territoire de l’engagement et de l’humain.

<!--more-->

Ce que l’on peut tout de suite remarquer lorsqu’on aperçoit le nouveau logo de Danone, c’est que le petit garçon ne porte plus son regard vers la gauche mais désormais vers la droite et donc vers le futur et l’avenir. Sa tête semble également davantage tournée vers le ciel qu’elle ne l’était auparavant. Cela est un symbole d’espoir. Le fait d’avoir un enfant dans son logo est aussi très révélateur : Danone promet la jeunesse, la croissance, la bonne santé. L’enfance est aussi associée à l’innocence et cela renvoie à l’innocuité et aux bienfaits des produits de la marque. En ce qui concerne les couleurs, le bleu uni du premier logo laisse place à un logo dans des dégradés de bleus. Le bleu le plus clair met en valeur l’étoile et la nouvelle signature « One planet, one health ». Selon le groupe, elle « <em>symbolise une nouvelle étape dans l’ambition de Danone de devenir le catalyseur de la révolution alimentaire </em>».
La typographie a également changé : une typographie épurée laisse place à une autre typographie qui est en fait celle du logo Danone apposé sur les produits de la marque, comme les yaourts. Elle apparaît plus généreuse et rappelle la forme ronde de ce logo. Le tout donne une impression de douceur. Les dessins et les polices qui semblent écrites à la main rajoutent une dimension très humaine à l’image de la marque. En fin de compte, ce logo se rapproche de plus en plus d’un logo d’association et à travers lui, Danone assume une signature très RSE et très engageante. Le groupe est, ainsi, en phase avec les attentes de sa cible et avec l’évolution du rôle des marques en dehors de leur sphère initiale.

Agence : BETC

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14788</wp:post_id>
		<wp:post_date><![CDATA[2017-07-03 00:01:23]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-07-02 22:01:23]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="distribution-2"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="marques"><![CDATA[marques]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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		<wp:comment>
			<wp:comment_id>303301</wp:comment_id>
			<wp:comment_author><![CDATA[Nicolas]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.183.216.216]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-03 11:02:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-03 09:02:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est quand même étonnant de retoucher un logo pour le rendre moins lisible, moins simple et moins dans l'air du temps...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>303306</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.42.28.224]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-03 13:13:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-03 11:13:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le dégradé est original, d'habitude c'est du dégradé Photoshop classique, là il y a un effet aquarelle vraiment sympa, qui fait dessin d'enfant.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>303354</wp:comment_id>
			<wp:comment_author><![CDATA[Mutt]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mnivesse@yopmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.29.0.230]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-05 09:38:38]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-05 07:38:38]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je pense qu'on est au contraire dans l'évolution logique. Après les logos épurés, simples, voire simplistes et le style vectoriel/flat/filaire/monochrome/etc, le balancier va repartir. Et un retour des techniques traditionnelles du dessin ne serait pas si étonnant.]]></wp:comment_content>
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			<wp:comment_parent>303301</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>303393</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.154.40.79]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-06 19:01:41]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-06 17:01:41]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nous voila de retour en 2003 - 2011 avec les dégradès
Pas fan de la police DANONE non plus.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>303408</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.57.36.218]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-07 11:08:22]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-07 09:08:22]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le retour des logos avec une âme ? Moi j'y crois :)]]></wp:comment_content>
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	<item>
		<title>La Normandie change de logo</title>
		<link>http://yannickbourenane.com/preprod/2017/07/04/normandie-change-de-logo/</link>
		<pubDate>Mon, 03 Jul 2017 22:01:17 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14790</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_Normandie.jpg"><img class="alignnone size-full wp-image-14800" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_Normandie.jpg" alt="" width="827" height="370" /></a>

La région Normandie, située dans le Nord-Ouest de la France vient de changer de logo. Ce changement est lié à la volonté de booster l’attractivité touristique et économique de la région.

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Il y a une réelle rupture entre l’ancien logo et le nouveau. Tout d’abord, au niveau de la typographie, là où l’ancienne était légère et fine, la nouvelle assoit et donne du poids à la marque Normandie. Elle est aussi plus contemporaine. A travers elle, la Normandie s’inscrit dans son époque. Cette dernière a opté pour un logotype et n’a plus de symbole comme le «N » pouvait l’être sur l’ancien logo. Sa signature n’est plus présente sur ce logo. Le nouveau logo se suffit à lui-même. Les couleurs ont légèrement changé : les touches de rouge présentes sur les fûts de certaines lettres sont une référence au drapeau normand. Le reste des couleurs illustre la variété du paysage de la région : le végétal est représenté par le vert et la mer, la Manche, par le bleu.

« <em>Nous revendiquons que la Normandie devienne une région Monde. Nous devons en faire une vraie et grande marque internationale. Comme New York. Comme Barcelone. Comme Berlin. Comme Lyon. Comme tous ces territoires qui au-delà de leur histoire ont su s’adresser à chaque habitant de la planète pour leur dire : venez nous voir, venez vous installer chez nous, venez être heureux chez nous, venez entreprendre chez nous, consommez nos produits ! » </em>explique Hervé Morin, le Président de la région. Ainsi, la marque Normandie sera aussi déclinée en version anglaise (« Normandy »), pour les touristes étrangers.

Agence : Normandie Attractivité]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14790</wp:post_id>
		<wp:post_date><![CDATA[2017-07-04 00:01:17]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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		<wp:comment>
			<wp:comment_id>303318</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.187.50]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-04 02:10:47]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-04 00:10:47]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nord-Ouest :p]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>303359</wp:comment_id>
			<wp:comment_author><![CDATA[leparmentier]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yves.leparmentier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[194.51.227.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-05 13:16:21]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-05 11:16:21]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nord-est de la France, revoyez vos cours de géographie, vous venez d'obtenir un zéro pointé.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>303362</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[audrey@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.223.143]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-05 13:52:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-05 11:52:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Effectivement Amine et leparmentier, merci de nous l'avoir fait remarqué, nous changeons ça]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>303359</wp:comment_parent>
			<wp:comment_user_id>7</wp:comment_user_id>
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			<wp:comment_id>303391</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.154.40.79]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-06 18:59:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-06 16:59:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Inspiré de l'indentité de https://www.behance.net/gallery/276451/City-of-Melbourne

Elle a marqué cette identité ...]]></wp:comment_content>
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	</item>
	<item>
		<title>Rebranding pour Tours Métropole Val de Loire</title>
		<link>http://yannickbourenane.com/preprod/2017/07/05/rebranding-tours-metropole-val-de-loire/</link>
		<pubDate>Tue, 04 Jul 2017 22:01:39 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14792</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_Tours.jpg"><img class="alignnone size-full wp-image-14802" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_Tours.jpg" alt="" width="827" height="370" /></a>

Tours Val de Loire est une métropole française de la région Centre Val de Loire. C’est lors de la réunion du conseil républicain de la ville que son nouveau logo a été révélé. A travers ce changement, Tours réaffirme son identité et son influence.

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L’ancien logo était minimaliste : il présentait le nom de la région en lettres capitales et sans empattements dans un bleu roi profond et un bleu-gris. La typographie a changé et n’est plus entièrement en capitales, le rendu est plus rond et plus doux. Les couleurs du nouveau logo sont le bleu ciel, le vert et le gris. Elles insufflent une réelle dynamique à l’ensemble. Les rubans verts et bleus sur le côté du logo représentent le Cher, la Loire et les jardins de la France. Ils s’allient pour former un cœur. Une belle manière de dire que Tours représente le cœur du Val de Loire et que la diversité des paysages fait partie de l’identité même de la ville.]]></content:encoded>
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		<wp:post_id>14792</wp:post_id>
		<wp:post_date><![CDATA[2017-07-05 00:01:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-07-04 22:01:39]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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		<wp:comment>
			<wp:comment_id>303355</wp:comment_id>
			<wp:comment_author><![CDATA[Mutt]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mnivesse@yopmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.29.0.230]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-05 09:39:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-05 07:39:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Wouhou ! Un coeur, quelle originalité ! Quelle audace !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>303358</wp:comment_id>
			<wp:comment_author><![CDATA[Joe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[joepark@yopmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.155.105]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-05 10:43:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-05 08:43:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On aurait inverser le avant et le 2017 ça aurait été pareil.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>303360</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.187.50]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-05 13:21:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-05 11:21:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[L'effet drapé est joli et j'aime bien l'idée du coeur (utilisé depuis des années par la région Centre/Val-de-Loire). Par contre le nom et la barre à sa droite sont trop serrés contre le coeur et ne le laisse pas respirer.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>303392</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.154.40.79]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-06 19:00:17]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-06 17:00:17]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Celui d'avant était meilleur, plus propre]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>305692</wp:comment_id>
			<wp:comment_author><![CDATA[loryma]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[loryma@free.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.239.188.135]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-10-17 16:05:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-10-17 14:05:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[hyper vieillot ce logo il aurait pu être fait il y a 15ans ! avec en prime, une impression de déjà vu .... aie aie aie]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Team Média, le logo du rassemblement</title>
		<link>http://yannickbourenane.com/preprod/2017/07/06/team-media-logo-rassemblement/</link>
		<pubDate>Wed, 05 Jul 2017 22:01:59 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14806</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_TM.jpg"><img class="alignnone size-full wp-image-14807" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_TM.jpg" alt="" width="827" height="370" /></a>

Team Média est la régie publicitaire issue du rapprochement entre Amaury Médias et les Echosmédias. Avant même le regroupement des équipes des deux groupes dans les nouveaux locaux du XVème arrondissement, la régie change de logo. Alors que son ancien logo évoquait la scission, le nouveau montre la volonté de rassembler les deux groupes.

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En effet, là où le gris et le rouge étaient en stricte opposition et illustraient le rassemblement de deux entités indépendantes, le nouveau logo fait preuve de bien plus d’unité. Aussi, le noir affirme davantage la marque. Le logo est plus impactant grâce à cette couleur et à l’utilisation d’une typographie bold. De par sa nouvelle structure, ce logo gagne en poids. Le « i » en rouge prend la forme d’un slash comme pour évoquer que la marque entend innover, proposer un contenu alternatif et créer l’inattendu. Il est d’ailleurs associé au mot « imagine ». Ce logo illustre donc les ambitions communes de deux groupes et leurs organes de presse et médias.

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14806</wp:post_id>
		<wp:post_date><![CDATA[2017-07-06 00:01:59]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
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	<item>
		<title>Southbank Centre, la surprise</title>
		<link>http://yannickbourenane.com/preprod/2017/07/10/southbank-centre-surprise/</link>
		<pubDate>Sun, 09 Jul 2017 22:01:30 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14809</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_SOUTHBANK.jpg"><img class="alignnone size-full wp-image-14810" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_SOUTHBANK.jpg" alt="" width="827" height="370" /></a>

Southbank Centre est un ensemble de salle de concert au bord de la Tamise. Il rassemble la Hayward Gallery, le Royal Festival Hall, la Purcell Room et le Queen Elisabeth Hall. Suite à la rénovation du site et à sa réouverture, une nouvelle identité visuelle a été lancée. Etonnamment, cette dernière semble plus traditionnelle.

<!--more-->

En effet, là où l’ancien logo utilisait une typographie bâton et bold, centrée sur la gauche, celle du nouveau logo est à empattements et centrée. Cela lui donne un aspect beaucoup plus classique avec une inspiration gothique. Le côté très bold de la typographie ajoute un contraste intéressant qui empêche d’avoir un rendu trop traditionnel. Ce qui fait la force du nouveau logo, c’est surtout les applications qui en ont été faites. Le code couleur jaune et noir qui y est associé est impactant. Et surtout, la typographie est déclinable pour présenter toutes les identités des établissements qui font partie du Southbank Centre. On espère donc qu’il parviendra à donner plus de cohérence et de lisibilité à la marque et sera plus facilement déclinable que l’ancien système graphique.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/southbank_centre_old_identity_01.jpg"><img class="alignnone size-full wp-image-14812" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/southbank_centre_old_identity_01.jpg" alt="" width="1000" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/southbank_centre_old_identity_02.jpg"><img class="alignnone size-full wp-image-14811" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/southbank_centre_old_identity_02.jpg" alt="" width="1000" height="667" /></a>

L'ancienne identité qui n'était pas adaptée à chaque support.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/southbank_centre_billboard_02.jpg"><img class="alignnone size-full wp-image-14813" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/southbank_centre_billboard_02.jpg" alt="" width="1000" height="667" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/southbank_centre_magazine_covers.jpg"><img class="alignnone size-full wp-image-14814" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/southbank_centre_magazine_covers.jpg" alt="" width="1000" height="489" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/southbank_centre_posters.jpg"><img class="alignnone size-full wp-image-14815" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/southbank_centre_posters.jpg" alt="" width="1000" height="667" /></a>

La nouvelle identité et sa déclinaison sur divers supports.

&nbsp;

Agence : North]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14809</wp:post_id>
		<wp:post_date><![CDATA[2017-07-10 00:01:30]]></wp:post_date>
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	<item>
		<title>La FFVB devient la FFVolley</title>
		<link>http://yannickbourenane.com/preprod/2017/07/11/ffvb-devient-ffvolley/</link>
		<pubDate>Mon, 10 Jul 2017 22:01:00 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14817</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_FFVB.jpg"><img class="alignnone size-full wp-image-14818" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_FFVB.jpg" alt="" width="827" height="370" /></a>

La Fédération Française de Volley est une association loi 1901 qui vise à promouvoir le volley et le beach volley en France. Pour commencer le début de la saison sportive avec une toute nouvelle identité, l’association change de nom et de logo. Ce dernier est plus moderne et aussi plus patriote.

<!--more-->

Sur l’ancien logo, la mention « Fédération Française de Volley-Ball » était peu lisible et l’acronyme FFVB n’était pas forcément évocateur. Aussi, le personnage du logo pouvait donner l’impression, qu’au lieu d’envoyer le ballon, il était en train de le perdre des mains ce qui ne serait pas avantageux pour la Fédération. Pour remédier à tout cela, la fédération a changé de nom : la FFVB devient la FFvolley. Les couleurs, bleu, blanc et rouge ont été conservées tandis que le personnage a disparu au profit d’un coq représenté dans un ballon.

Selon le communiqué de presse : « <em>Cette nouvelle identité visuelle se matérialise sous la forme d’un logo qui, dans un mouvement de rotation évoquant celle des joueurs pendant un match, entremêle un ballon de volley et le coq, symbole de la fierté d’appartenance le tout représenté en bleu, blanc et rouge, tandis que la typographie en bas de casse symbolise la convivialité, la proximité et l’accessibilité du volley et du beach volley.</em> »

Agence : Leroy Tremblot]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14817</wp:post_id>
		<wp:post_date><![CDATA[2017-07-11 00:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-07-10 22:01:00]]></wp:post_date_gmt>
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		<wp:comment>
			<wp:comment_id>304121</wp:comment_id>
			<wp:comment_author><![CDATA[Frednetick]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[frednetick@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.7h02.eu</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.215.231.45]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-08-08 10:04:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-08-08 08:04:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Plutôt très réussi. Le pitch fait agence de com mais la réalisation est propre. Il faut connaître la forme d'un ballon de volley pour apprécier le graphisme mais il est déjà 10 fois plus parlant que le réceptionneur plongeant du précédent.]]></wp:comment_content>
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	<item>
		<title>La Pro A, le nouveau logo entre en jeu</title>
		<link>http://yannickbourenane.com/preprod/2017/07/12/pro-a-nouveau-logo-entre-jeu/</link>
		<pubDate>Tue, 11 Jul 2017 22:01:43 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14822</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_PROA.jpg"><img class="alignnone size-full wp-image-14823" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_PROA.jpg" alt="" width="827" height="370" /></a>

La Pro A est le championnat de la Ligue de basketball française. A l’occasion du début de la saison 2017/2018, cette dernier change d’identité visuelle. Il en ressort un logo d’inspiration américaine qui gagne en impact.

<!--more-->

L’ancien logo mêlait le bleu et le blanc et les associait dans un jeu d’opposition. La balle de basketball représentait la discipline. Le nouveau logo, quant à lui, est plus contrasté, il met en jeu 4 différentes couleurs : deux nuances de bleu, du gris et du blanc. L’identité de Pro A est désormais complètement affiliée à Ligue de basketball française. Son logo apparaît sur la gauche. Un joueur de basketball la représente. Le logo de la LNB n’est pas sans rappeler celui de son homologue américaine, la NBA. D’une part, la typographie choisie est très proche de celle de la NBA. Et, d’autre part, comme sur le logo de la NBA, un joueur de basketball y figure. Ce dernier peut également rappeler le logo des Nike Air Jordan. Le logo de la Pro A est plus abouti que l’ancien, il se décline très facilement en écusson. Il est plus prompt à rassembler les fans et à améliorer l’image et la notoriété de la Pro A.

&nbsp;

Agence : ON L'AGENCE]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14822</wp:post_id>
		<wp:post_date><![CDATA[2017-07-12 00:01:43]]></wp:post_date>
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		<title>CMA CGM, le lifting</title>
		<link>http://yannickbourenane.com/preprod/2017/07/18/cma-cgm-lifting/</link>
		<pubDate>Mon, 17 Jul 2017 22:01:34 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14826</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_CMACGM.jpg"><img class="alignnone size-full wp-image-14827" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_CMACGM.jpg" alt="" width="827" height="370" /></a>

CMA CGM ou Compagnie Maritime d’Affrètement – Compagnie Générale Maritime est un groupe mondial armateur de transports maritimes en conteneurs. Avec l’arrivée de son nouveau directeur général, la marque prend un nouveau tournant. Elle change de slogan et adopte un nouveau logo pour lifter l’identité de l’entreprise.

<!--more-->

L’ancien et le nouveau logo sont assez semblables. Il gardent le même principe graphique et les mêmes couleurs : le bleu, le blanc et le rouge. Ces couleurs rappellent la nationalité française du groupe. Le globe qui se trouve derrière le premier logo a disparu. La typographie a également changé : elle vit désormais seulement en bleu. Elle est affinée et a un côté plus futuriste de par ses formes rectangulaires. La rondeur du logo est toujours suggérée par les deux parenthèses rouges qui l’entourent. Elle suggère l’infinie possibilité des missions et du secteur couvert par la marque. La disparition du globe va de pair avec leur nouvelle signature qui est « Shipping the future ». La campagne de dévoilement de cette nouvelle signature est d’ailleurs illustrée par une image de l’espace. Il n’y a plus de frontières pour la marque. Voici une identité plus moderne et épurée qui permet à la marque de se réaffirmer.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/affiche-page-evenement.jpg"><img class="alignnone size-full wp-image-14828" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/affiche-page-evenement.jpg" alt="" width="846" height="636" /></a>]]></content:encoded>
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		<wp:post_date><![CDATA[2017-07-18 00:01:34]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Un nouveau logo pour mettre en avant la production locale</title>
		<link>http://yannickbourenane.com/preprod/2017/07/19/nouveau-logo-mettre-production-locale/</link>
		<pubDate>Tue, 18 Jul 2017 22:01:34 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14830</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/31_727_Visuel-Macaron-Region-du-gout.jpg"><img class="alignnone size-full wp-image-14831" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/31_727_Visuel-Macaron-Region-du-gout.jpg" alt="" width="1200" height="600" /></a>

La création de la marque « La région du goût » a été annoncée lors du Salon de l’Agriculture de cette année. Son nouveau logo vient de rentrer en application. Il est apposé sur tous les produits locaux : fruits, légumes, viande, fromages, œufs, boissons… C’est un logo de plus pour orienter le consommateur vers une consommation plus responsable.

<!--more-->

De par son ruban ainsi que sa cocarde ou pourrait-on dire son écusson, ce logo reprend les codes graphiques du label à l’image de la marque Label Rouge. Il ressemble aussi beaucoup à un prix et semble donc suggérer que les produits porteurs de ce logo seraient de qualité supérieure. Le pictogramme présent à l’intérieur du logo allie la montagne, la mer et la terre. Ainsi, il suggère ainsi la diversité du territoire français. La cocarde est entourée par un tracé fait à la main qui évoque l’agriculture et l’artisanat. De plus, le bleu évoque la fraîcheur et les bienfaits des produits. De la même manière, les mentions « produit ici » et « fabriqué ici » sont apposées sur le logo. Cela renforce cette impression d’immédiateté de la production et donc de fraîcheur. Voici donc un logo efficace et qui remplit le « cahier des charges » du bon label.

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14830</wp:post_id>
		<wp:post_date><![CDATA[2017-07-19 00:01:34]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>303661</wp:comment_id>
			<wp:comment_author><![CDATA[Joe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[joepark@yopmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.155.105]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-19 09:32:27]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-19 07:32:27]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est le logo de la région Auvergne ?!]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>303664</wp:comment_id>
			<wp:comment_author><![CDATA[Amine]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[amisay@yahoo.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.amineworld.net</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.66.187.50]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-19 13:11:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-19 11:11:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Auvergne-Rhône-Alpes oui.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>303665</wp:comment_id>
			<wp:comment_author><![CDATA[Naturals]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[natu@yopmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[2.10.205.229]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-19 15:59:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-19 13:59:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce logo semble certes efficace à première vue.

Néanmoins, il n'y a aucune mention de la région en question, cad l'Auvergne Rhône Alpes, qui n’apparaît pas dans le logo (et dans votre article non plus), ce qui pourrait induire par conséquent un manque d'identification par le consommateur]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>303683</wp:comment_id>
			<wp:comment_author><![CDATA[THOMAS]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thiolouset@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.171.221.208]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-20 02:51:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-20 00:51:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le magnifique logo qui mélange terre mer et montagne est en realite le logo de la nouvelle région Auvergne-Rhone Alpes. 
https://www.auvergnerhonealpes.fr/77-logo.htm

La corcarde mise en place est une nouvelle appellation de la Région pour mettre en valeur des produits locaux 
https://www.auvergnerhonealpes.fr/actualite/39/25-la-region-du-gout-une-marque-pour-valoriser-nos-produits.htm]]></wp:comment_content>
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	<item>
		<title>DCNS devient Naval Group</title>
		<link>http://yannickbourenane.com/preprod/2017/07/13/dcns-devient-naval-group/</link>
		<pubDate>Wed, 12 Jul 2017 22:01:00 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14835</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_DCNS.jpg"><img class="alignnone size-full wp-image-14881" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_DCNS.jpg" alt="" width="827" height="370" /></a>

DCNS, le groupe de construction française navale militaire, change de nom. Il s’appelle désormais Naval Group. Ce changement de nom s’accompagne d’un changement de logo. A travers ce dernier, le groupe réaffirme et modernise son identité.<!--more-->

L’ancien logo était en relief, il était coloré par un dégradé de bleu ainsi qu’une touche de rouge. Le nouveau logo, quant à lui, n’est plus en relief. En cela, il correspond à la tendance du flat design. Il est plus fort et plus sharp. La typographie, anciennement arrondie, est désormais plus aiguisée et nette. Elle est symbole de détermination. Le « V » de naval reprend les couleurs nationales, le bleu, le blanc et le rouge et pourrait s’apparenter à un petit drapeau français ou bien une flèche qui pointerait vers le haut. Cette forme pourrait symboliser les objectifs du groupe : toujours viser plus haut, s'adresser à l’international tout en revendiquant son origine française.

Enfin le choix de ce nouveau nom est éclairant. En effet, là où DCNS n’évoquait rien aux non-initiés, Naval renseigne tout de suite sur les activités du groupe. En apposant le mot anglais « Group », il s’impose comme un acteur international majeur.

Le PDG de Naval Group, Hervé Guillou, s’est exprimé à propos de ce changement : « <em>La création d'une marque forte, fédératrice, incarnant en un seul mot notre vocation et notre héritage, forgé au cours de 400 ans d'innovation navale, répond à deux défis majeurs : d'une part, accroître notre rayonnement à l'international, pour développer notre leadership et conquérir de nouveaux marchés dans un contexte de durcissement du paysage concurrentiel ; d'autre part, attirer les talents et fidéliser nos collaborateurs est un enjeu essentiel pour garantir, dans le domaine naval, le renouvellement des compétences critiques nécessaires au soutien durable de la souveraineté de la France et de ses partenaires </em>»

Agence : Seenk]]></content:encoded>
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		<wp:post_id>14835</wp:post_id>
		<wp:post_date><![CDATA[2017-07-13 00:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-07-12 22:01:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="industrie-2"><![CDATA[industrie]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="transport"><![CDATA[Transports]]></category>
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		<title>Briezh Go, la nouvelle marque de transports en commun de Bretagne</title>
		<link>http://yannickbourenane.com/preprod/2017/07/20/briezh-go-nouvelle-marque-de-transports-commun-de-bretagne/</link>
		<pubDate>Wed, 19 Jul 2017 22:01:39 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14838</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/logo_share.png"><img class="alignnone size-full wp-image-14839" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/logo_share.png" alt="" width="470" height="470" /></a>

Le 2 juillet dernier a eu lieu l’inauguration de la Ligne à Grande Vitesse (LGV) en Bretagne. Pour fêter cette inauguration, les TER, mais aussi le reste de l’offre de transports en communs qui va des bus aux bateaux vont porter le nom de Breizh Go. Cette nouvelle marque ainsi que le logo réaffirment l’identité de la région tout en évoquant le bénéfice du service : la rapidité.

<!--more-->

Les couleurs de ce logo sont le noir et blanc et le bleu clair. L’association du noir et du blanc rappelle les couleurs du drapeau de la Bretagne. Le bleu, quant à lui, est une référence à la mer et donc aux transports maritimes proposés par Breizh Go. L’utilisation du nom « Breizh », qui désigne tout simplement la Bretagne en breton, illustre clairement la dimension régionale et identitaire de la marque. Le « go » évoque la rapidité du service et l’internationalise. En effet, les côtes bretonnes sont souvent visitées par des touristes anglais habitant notamment les îles voisines Jersey et Guernesey. Ce « go » a aussi une dimension ludique et il donne un rythme intéressant au nom du service.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14838</wp:post_id>
		<wp:post_date><![CDATA[2017-07-20 00:01:39]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>303709</wp:comment_id>
			<wp:comment_author><![CDATA[Yan]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[yan44000@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[46.16.40.252]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-21 09:53:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-21 07:53:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mis à part peut-être l'utilisation du bleu et noir assez commun pour évoquer la Bretagne, ce logo présente une typographie mal gérée et peu lisible. La gestion de l'interlettrage semble avoir été oublié.. ?
Etant moi-même breton, je suis saturé de cette utilisation du terme breizh à toutes les sauces. Ce beau territoire mérite mieux...]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>303777</wp:comment_id>
			<wp:comment_author><![CDATA[Fabien]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oyez007@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.fabien-henrisey.name</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[84.14.165.252]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-24 16:51:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-24 14:51:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Rien dans ce logo ne me fait particulièrement penser visuellement à la Bretagne (je ne suis pas Breton), heureusement que le mot Breizh est écrit parce qu'on peut aisément remplacer breizh par n'importe quelle ville de bord de mer au vue de la description des choix de couleurs.
Tant qu'à faire de jouer la carte du régionalisme il aurait fallut je pense le faire à fond et utiliser le symbole de l'hermine quelque part, l'impact est plus fort et de suite reconnaissable. 
J’apprécie toutefois la typo qui casse la rigueur du noir sur blanc, tout en rejoignant l'avis précédent sur l'interlettrage étrange.]]></wp:comment_content>
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		<title>Un nouveau logo pour Edenred</title>
		<link>http://yannickbourenane.com/preprod/2017/07/24/nouveau-logo-edenred/</link>
		<pubDate>Sun, 23 Jul 2017 22:01:03 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14841</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_Edenred.jpg"><img class="alignnone size-full wp-image-14883" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_Edenred.jpg" alt="" width="827" height="370" /></a>

Edenred, anciennement appelé Accor Services, est un groupe français qui propose des services prépayés aux entreprises. Le Groupe est notamment à l’origine des Tickets Restaurants et Kadéos. Ils souhaitent évoluer vers des usages 100% digitaux de leurs services. Pour cela, le groupe a voulu renforcer son image en changeant d’identité visuelle. Il en ressort un logo plus moderne et impactant. Ce changement correspond à une volonté de la part de la marque de consolider sa relation B2C.<!--more-->

Le point rouge emblématique des tickets restaurants se trouvait déjà sur le précédent logo. Il gagne en force dans le nouveau logo. Il n’y a plus de bleu dans ce logo, le rouge et le blanc rendent le logo plus efficace. On retrouve ici ce qui fait l’identité même de la marque, d’autant plus qu’elle porte le « red » dans son nom. De plus, là où la typographie pouvait sembler trop simpliste, la nouvelle, plus ronde et douce, gagne en modernité. Elle est plus adaptée aux usages du web.

Dans son communiqué de presse, la marque explique les raisons du changement et la signification du nouveau logo :

« <em>Capitalisant sur la boule rouge, symbole emblématique de l’entreprise depuis la création du </em><em>programme Ticket Restaurant dans les années 1960, le logo Edenred incarne les attributs de </em><em>la nouvelle marque : simple, fiable, digitale, universelle, audacieuse et connectée. La boule </em><em>rouge, devenue cercle et traversée par le nom Edenred, est ouverte sur l’extérieur. Elle </em><em>évoque le réseau unique du Groupe, et particulièrement les salariés, entreprises et </em><em>commerçants qui utilisent les solutions d’Edenred. En valorisant le suffixe « red », le nouveau </em><em>logo fait écho à la couleur rouge, point de repère depuis l’origine du Groupe, tout en </em><em>renforçant la lecture de la marque. Il fait aussi référence aux écosystèmes sur lesquels </em><em>reposent tous les produits du Groupe, le mot « red » signifiant « réseau » en espagnol. Ronde </em><em>et épurée, la typographie marque le passage d’Edenred dans des codes graphiques à la </em><em>croisée des univers B2B et B2C, l’entreprise étant de plus en plus en relation directe avec les </em><em>43 millions de salariés utilisateurs de ses solutions grâce à la digitalisation de son offre. Ce </em><em>logo se décline en un monogramme, symbole fédérateur des applications mobiles </em><em>d’Edenred. » </em>

&nbsp;

Agence : Royalties

&nbsp;]]></content:encoded>
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		<wp:post_id>14841</wp:post_id>
		<wp:post_date><![CDATA[2017-07-24 00:01:03]]></wp:post_date>
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		<title>Paris Levallois devient Levallois Metropolitans</title>
		<link>http://yannickbourenane.com/preprod/2017/07/25/paris-levallois-devient-levallois-metropolitans/</link>
		<pubDate>Mon, 24 Jul 2017 22:01:43 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14843</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_PLM.jpg"><img class="alignnone size-full wp-image-14885" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_PLM.jpg" alt="" width="827" height="370" /></a>

Paris Levallois était le club de basketball qui réunissait les villes de Paris et de Levallois. La ville de Paris s’étant récemment désengagée de l’équipe, cette dernière a dû changer de nom. En ligne avec cette nouvelle identité de l’équipe, un nouveau logo vient d’être créé. Il démontre une volonté de donner au club une image plus statutaire et de créer un lien plus fort avec le public par le biais de sa nouvelle mascotte.<!--more-->

Le nouveau logo adopte des couleurs plus traditionnelles : le bleu, le rouge et le beige. Aussi, il prend une forme de blason ou d’écusson, cela est une référence à la tradition et redonne de la « carrure » à l’équipe. Le blason ainsi que les couleurs choisies ont une dimension statutaire, il s’agit donc ici de rendre ses lettres de noblesse à l’équipe. De plus, l’équipe semble s’inspirer des équipes américaines notamment à travers le choix de sa nouvelle mascotte, l’abeille. Elle incarne l’équipe et permet de créer un lien plus fort avec le public. Le clin d’œil aux américains était déjà présent dans son ancien logo qui mettait en scène un joueur en pleine action qui n’était pas sans rappeler celui du logo de la NBA.

Désormais, cela se remarque aussi par son nouveau nom anglicisé. L’équipe prend ainsi une dimension internationale. Elle souhaite prendre une place à part entière sur la scène du basketball français et devenir un représentant du Grand Paris. Jean-Pierre Aubry, président des Levallois Metropolitans  explique : «  <em>Il va nous permettre de pérenniser le club. La marque LEVALLOIS METROPOLITANS incarne à la fois notre volonté et notre ambition de nous recentrer sur nos bases tout en nous ouvrant à la Métropole du Grand Paris et au Territoire Paris Ouest La Défense. </em>»]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14843</wp:post_id>
		<wp:post_date><![CDATA[2017-07-25 00:01:43]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>303787</wp:comment_id>
			<wp:comment_author><![CDATA[Joe]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[joepark@yopmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.15.155.105]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-25 09:36:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-25 07:36:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Faux, le logo a changé depuis, vu la bouse que c'était.
Le nouveau :  https://www.facebook.com/LevalloisMetropolitans]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>303788</wp:comment_id>
			<wp:comment_author><![CDATA[studdywax]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[studdywax@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.178.93.5]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-25 09:41:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-25 07:41:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Une belle dimension statutaire avec cette abeille... j'ai beaucoup ri.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Voyages-sncf.com devient Oui.sncf</title>
		<link>http://yannickbourenane.com/preprod/2017/07/26/voyages-sncf-com-devient-oui-sncf/</link>
		<pubDate>Tue, 25 Jul 2017 22:01:16 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14845</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_SNCF-Oui.jpg"><img class="alignnone size-full wp-image-14888" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_SNCF-Oui.jpg" alt="" width="827" height="370" /></a>

Après le rebranding des TGV en Inouï. C’est le site de la SNCF, voyages-sncf.com, qui change de nom. Il suit la stratégie de la maison mère et est renommé en Oui.sncf. Le nouveau logo associé au site démontre une volonté de cohérence avec les dernières créations de la SNCF.

<!--more-->

Le logo de voyages-sncf.com était multicolore et dans une typographie bold et en bas de casse. C’est une police tout en rondeur et rythmée grâce aux différentes tailles des lettres. Le nouveau logo intègre aussi un dégradé de couleurs. Ces couleurs sont issues des précédents logos de la famille « oui ». En effet, on y retrouve le rouge d’ « Inoui » ou encore le rose de « OuiGo ». La touche de jaune apporte de la lumière et singularise l’identité du site. Il y a une grande différence de taille entre le « Oui » et le « .sncf ». Le « Oui » est bien plus mis en valeur. Le « .sncf » disparaît d’autant plus qu’il est coloré en gris.

Franck Gervais, le directeur général du site, explique la stratégie de la SNCF : « <em>Nous voulons évoluer d'une plate-forme traditionnelle vers une usine à fabriquer des expériences de voyage réussies </em>»

A travers ce changement, la SNCF essaie d’uniformiser son discours auprès du public et, ainsi, toujours le faire dire « Oui » pour un nouveau voyage.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14845</wp:post_id>
		<wp:post_date><![CDATA[2017-07-26 00:01:16]]></wp:post_date>
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			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510656075;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:14698;}i:1;a:1:{s:2:"id";i:722;}i:2;a:1:{s:2:"id";i:935;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>303863</wp:comment_id>
			<wp:comment_author><![CDATA[Pierre]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[kparone@live.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.19.45.3]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-28 20:20:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-28 18:20:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Un nouveau logo statique pour rappeler aux clients qu'ils vont certainement patienter longtemps dans la gare à attendre leur train avec ce O qui s'enfonce dans le sol et ces lettres qui diminuent telle l'enthousiasme devant le panneau d'affichage.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:2:{s:4:"time";d:1501266040.2904980182647705078125;s:5:"event";s:9:"check-ham";}]]></wp:meta_value>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>303886</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.121.194.66]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-29 15:22:36]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-29 13:22:36]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est d'un nul...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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				<wp:meta_value><![CDATA[a:2:{s:4:"time";d:1501334556.452333927154541015625;s:5:"event";s:9:"check-ham";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>303914</wp:comment_id>
			<wp:comment_author><![CDATA[Hype]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[florian.marait@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.121.191.5]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-07-30 17:04:43]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-07-30 15:04:43]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[...et pour argumenter un peu, le O me fait penser à un tunnel (en feu ?), ou alors, au trajet (un sacré détour ?), ou encore à un appui-tête (trop long voyage ?). Bref rien de bien pertinent à mes yeux.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
			</wp:commentmeta>
			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:2:{s:4:"time";d:1501427083.584866046905517578125;s:5:"event";s:9:"check-ham";}]]></wp:meta_value>
			</wp:commentmeta>
		</wp:comment>
		<wp:comment>
			<wp:comment_id>304424</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.136.85.189]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-08-22 16:32:05]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-08-22 14:32:05]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On note l'absence du ".com" qui fasait pas mal daté. Maintenant que tout le monde a internet, c'est plus nécéssaire. Le nouveau logo est pas mal, et me fait penser un peu a l'approche "Material Design" de Google, avec le "O" coupé.

Pour moi c'est une identité réussie]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
			<wp:comment_user_id>0</wp:comment_user_id>
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				<wp:meta_key><![CDATA[akismet_result]]></wp:meta_key>
				<wp:meta_value><![CDATA[false]]></wp:meta_value>
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			<wp:commentmeta>
				<wp:meta_key><![CDATA[akismet_history]]></wp:meta_key>
				<wp:meta_value><![CDATA[a:2:{s:4:"time";d:1503412325.719584941864013671875;s:5:"event";s:9:"check-ham";}]]></wp:meta_value>
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	</item>
	<item>
		<title>Google : le doodle show</title>
		<link>http://yannickbourenane.com/preprod/2017/07/21/google-doodle-show/</link>
		<pubDate>Thu, 20 Jul 2017 22:01:33 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14850</guid>
		<description></description>
		<content:encoded><![CDATA[C’est vendredi ! Aujourd’hui, on vous propose une compil de quelques-uns des meilleurs doodles de Google, ces animations qui détournent le logo du site pour rendre hommage aux petits et grands évènements.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/new-years-eve-2015-5985438795825152-hp2x.gif"><img class="alignnone size-full wp-image-14855" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/new-years-eve-2015-5985438795825152-hp2x.gif" alt="" width="978" height="450" /></a>

Doodle du 31 janvier 2015

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/summer-solstice-2017-northern-hemisphere-4910274078310400-2xa.gif"><img class="alignnone size-full wp-image-14851" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/summer-solstice-2017-northern-hemisphere-4910274078310400-2xa.gif" alt="" width="1000" height="422" /></a>

Doodle du solstice d'été 2017

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/pacman.gif"><img class="alignnone size-full wp-image-14852" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/pacman.gif" alt="" width="485" height="255" /></a>

Doodle des 30 ans de Pacman

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/800ème-anniversaire-de-la-carta-magna.gif"><img class="alignnone size-full wp-image-14853" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/800ème-anniversaire-de-la-carta-magna.gif" alt="" width="600" height="215" /></a>

Doodle du 800ème anniversaire de la Carta Magna

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/388ème-anniversaire-de-Charles-Perrault.gif"><img class="alignnone size-full wp-image-14854" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/388ème-anniversaire-de-Charles-Perrault.gif" alt="" width="640" height="210" /></a>

Doodle du 388ème anniversaire de Charles Perrault

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Doodle-Barbapapa.gif"><img class="alignnone size-full wp-image-14857" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Doodle-Barbapapa.gif" alt="" width="550" height="220" /></a>

Doodle Barbapapa

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/New-Years-Day-2016-Google-Doodle-five-turtles.gif"><img class="alignnone size-full wp-image-14856" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/New-Years-Day-2016-Google-Doodle-five-turtles.gif" alt="" width="444" height="180" /></a>

Doodle du 1er janvier 2016

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14850</wp:post_id>
		<wp:post_date><![CDATA[2017-07-21 00:01:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-07-20 22:01:33]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="post_tag" nicename="evolution-de-logo"><![CDATA[évolution de logo]]></category>
		<category domain="post_tag" nicename="google"><![CDATA[google]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_networkpub_meta_published]]></wp:meta_key>
			<wp:meta_value><![CDATA[new]]></wp:meta_value>
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			<wp:meta_key><![CDATA[networkpub_ogtype_facebook]]></wp:meta_key>
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			<wp:meta_value><![CDATA[37]]></wp:meta_value>
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			<wp:meta_value><![CDATA[30]]></wp:meta_value>
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			<wp:meta_value><![CDATA[946]]></wp:meta_value>
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			<wp:meta_key><![CDATA[_wpas_done_all]]></wp:meta_key>
			<wp:meta_value><![CDATA[1]]></wp:meta_value>
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		<wp:postmeta>
			<wp:meta_key><![CDATA[_jetpack_related_posts_cache]]></wp:meta_key>
			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510630913;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:13020;}i:1;a:1:{s:2:"id";i:154;}i:2;a:1:{s:2:"id";i:10703;}}}}]]></wp:meta_value>
		</wp:postmeta>
	</item>
	<item>
		<title>Des logos transformés par le produit qu&#039;ils représentent</title>
		<link>http://yannickbourenane.com/preprod/2017/07/28/logos-transformes-produit-quils-representent/</link>
		<pubDate>Thu, 27 Jul 2017 22:01:11 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14861</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi ! Dans la série détournements, on vous présente le travail de Marco Schembri, designer, qui s'est amusé à illustrer dans les logos les effets des produits qu'ils représentent.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/6c280333097231.569fb257e437b.png"><img class="alignnone size-full wp-image-14863" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/6c280333097231.569fb257e437b.png" alt="" width="1920" height="923" /></a>

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/f20abd33097231.569fb257e0f77.png"><img class="alignnone size-full wp-image-14862" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/f20abd33097231.569fb257e0f77.png" alt="" width="1920" height="923" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/3edc5f33097231.569fb257e58fd.png"><img class="alignnone size-full wp-image-14864" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/3edc5f33097231.569fb257e58fd.png" alt="" width="1920" height="923" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/33b14b33097231.569fb257e280d.png"><img class="alignnone size-full wp-image-14865" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/33b14b33097231.569fb257e280d.png" alt="" width="1200" height="577" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/47a1b533097231.56cac426d638f.png"><img class="alignnone size-full wp-image-14866" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/47a1b533097231.56cac426d638f.png" alt="" width="1920" height="923" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/28405233097231.569fb257dde48.png"><img class="alignnone size-full wp-image-14867" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/28405233097231.569fb257dde48.png" alt="" width="1200" height="577" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/e2c20f33097231.56c1d90febb80.png"><img class="alignnone size-full wp-image-14868" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/e2c20f33097231.56c1d90febb80.png" alt="" width="1291" height="621" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/eb16bc33097231.569fb257df6e2.png"><img class="alignnone size-full wp-image-14869" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/eb16bc33097231.569fb257df6e2.png" alt="" width="1200" height="577" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/bb04ac33097231.56c1d90fea94e.png"><img class="alignnone size-full wp-image-14870" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/bb04ac33097231.56c1d90fea94e.png" alt="" width="1291" height="621" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/463d4333097231.56c59527691c7.png"><img class="alignnone size-full wp-image-14871" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/463d4333097231.56c59527691c7.png" alt="" width="1920" height="923" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14861</wp:post_id>
		<wp:post_date><![CDATA[2017-07-28 00:01:11]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-07-27 22:01:11]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[logos-transformes-produit-quils-representent]]></wp:post_name>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
		<category domain="category" nicename="detournements"><![CDATA[Détournements]]></category>
		<category domain="post_tag" nicename="humour"><![CDATA[humour]]></category>
		<category domain="post_tag" nicename="logos"><![CDATA[logos]]></category>
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	<item>
		<title>Libres ! Le logo patriote... ou presque</title>
		<link>http://yannickbourenane.com/preprod/2017/07/14/libres-logo-patriote-presque/</link>
		<pubDate>Thu, 13 Jul 2017 22:01:39 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14873</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi, et pas n'importe lequel, c'est le 14 juillet ! Cocorico ! Pour fêter cela, on vous parle du logo du nouveau mouvement de Valérie Pécresse : Libres ! Ce dernier fait couler beaucoup d'encre, alors qu'il se voulait patriote, il  reprend la cocarde anglaise au lieu de la cocarde française, oops... Dira-t-on plutôt God save the Queen ?

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/16148299.jpg"><img class="alignnone size-full wp-image-14874" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/16148299.jpg" alt="" width="576" height="170" /></a>

&nbsp;

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/TMPL_SKU003697_0.jpg"><img class="alignnone  wp-image-14875" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/TMPL_SKU003697_0.jpg" alt="" width="186" height="185" /></a>   <a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/RAF-art-sound-mods.png"><img class="alignnone  wp-image-14876" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/RAF-art-sound-mods.png" alt="" width="188" height="188" /></a>

La cocarde française et la cocarde anglaise.

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		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14873</wp:post_id>
		<wp:post_date><![CDATA[2017-07-14 00:01:39]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-07-13 22:01:39]]></wp:post_date_gmt>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="post_tag" nicename="politique-2"><![CDATA[politique]]></category>
		<category domain="category" nicename="ratages"><![CDATA[Ratages]]></category>
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	<item>
		<title>Un nouveau logo pour Ebury</title>
		<link>http://yannickbourenane.com/preprod/2017/07/27/nouveau-logo-ebury/</link>
		<pubDate>Wed, 26 Jul 2017 22:01:14 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14878</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_ebury.jpg"><img class="alignnone size-full wp-image-14894" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_ebury.jpg" alt="" width="827" height="370" /></a>

Ebury est un éditeur affilié à la maison Penguin spécialisé dans les ouvrages non romanesques comme les livres de cuisine, les documentaires, l’histoire, les voyages, la pop culture…Le groupe a récemment changé de logo. Derrière ce changement, se cache une volonté d’avoir une identité moins corporate et plus créative.<!--more-->

Le « e » de l’ancien logo d’Ebury était semblable à celui d’Internet Explorer. Avec ce nouveau « E » en capitales, la marque s’affirme, elle gagne en impact. Aussi, le noir de l’ancien logo rendait à l’ensemble un caractère très sérieux et traditionnel. Cela change radicalement avec l’adoption du orange et du bleu. Le orange surligne la lettre et la met en scène en perspective comme pour signifier qu’avec leurs livres, on en apprend toujours plus, on approfondit toujours. Les intersections où les deux couleurs se croisent sont une référence à l’impression, à ses potentiels défauts et donc à l’authenticité de la production. De la même manière, les couleurs choisies sont des couleurs pop et fun. Le but ici est vraiment de positionner Ebury comme une maison d’édition créative avant tout et d’humaniser son image, de la rendre plus sympathique auprès du public. Enfin, ce nouveau logo a été pensé pour être en harmonie avec l’identité visuelle de la Maison Penguin dont la couleur identitaire est l’orange.

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Agence : Form]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14878</wp:post_id>
		<wp:post_date><![CDATA[2017-07-27 00:01:14]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-07-26 22:01:14]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
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	<item>
		<title>La saga des petits pots de peinture</title>
		<link>http://yannickbourenane.com/preprod/2017/07/31/saga-petits-pots-de-peinture/</link>
		<pubDate>Sun, 30 Jul 2017 22:01:15 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14933</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_AVI.jpg"><img class="alignnone size-full wp-image-14934" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_AVI.jpg" alt="" width="827" height="740" /></a>

AVI, le fabricant de peintures français, vient de changer de logo. C’est l’occasion pour nous de faire un point sur l’identité visuelle des marques de ce marché si spécifique. Il en ressort une tendance générale : un affaiblissement de l’identité de la marque. Démonstration en 3 exemples.

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L’évolution des logos d’AVI : on passe ici d’une identité très forte et distinctive à une identité moins moderne. Le nouveau logo pourrait presque rappeler celui d’Avis, la société de location de voitures. Le précédent était plus impactant, surtout lorsqu’il était accompagné de l’arc-en-ciel en plusieurs couleurs. La marque et ses publicités ont marqué des générations : <a href="http://www.culturepub.fr/videos/avi-3000-histoire-de-fou/">http://www.culturepub.fr/videos/avi-3000-histoire-de-fou/</a>

Elle n’est plus iconique et a perdu en renommée. Son identité visuelle actuelle lui permettra difficilement d’y remédier.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_dulux-valentine.jpg"><img class="alignnone size-full wp-image-14935" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_dulux-valentine.jpg" alt="" width="827" height="370" /></a>

L’évolution des logos de Dulux Valentine : dans le cas de Dulux Valentine, la marque avait précédemment deux logos impactants. Le premier avait sa panthère et le second était en majuscules et en capitales. Elle a changé pour un logo qui met en scène un homme qui donne naissance à un arc-en-ciel de couleurs. La panthère reste apposée sur les pots de peinture mais n’est plus présente dans le logo, et la typographie a changé. « Dulux » et « Valentine » sont écrits dans deux styles différents. Le « Valentine » va jusqu’à disparaître. Cela entraîne une dissolution de l’identité de la marque.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_Ripolin.jpg"><img class="alignnone size-full wp-image-14936" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_Ripolin.jpg" alt="" width="827" height="370" /></a>

L’évolution des logos Ripolin : Ripolin avait une identité visuelle très forte. Une typographie bâton en rouge sur jaune et ses trois petits peintres. Depuis, le logo a changé du tout au tout : la marque crée des peintures plus respectueuses de l’environnement et souhaite le montrer. De fait elle perd son identité mythique. Ce nouveau logo n’a plus une personnalité aussi affirmée qu’avant, il pourrait tout aussi bien être celui d’une agence immobilière.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/WEB-LOGO-FARROW-2.jpg"><img class="alignnone  wp-image-14937" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/WEB-LOGO-FARROW-2.jpg" alt="" width="261" height="261" /></a>

Malgré ces évolutions plutôt malheureuses, certaines marques conservent des identités intéressantes. Parmi elles, Farrow &amp; Ball, la marque au logo qui connaît une longévité notable. Ses forces ? Une identité premium, très reconnaissable, un logo qui reprend la forme d’un tampon, d’un sceau, comme une garantie de la qualité de ses produits.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_Tollens.jpg"><img class="alignnone size-full wp-image-14938" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/Comparatifs_Tollens.jpg" alt="" width="827" height="370" /></a>

Quant à Tollens, son changement d’identité a été positif. En effet, la marque a gardé ses codes forts. Sa couleur et sa police. Son identité est épurée : son icône avec le « T » à l’intérieur a disparu ainsi que sa signature.

Bientôt un petit rafraîchissement d’identité pour quelques unes de ces marques de peinture ? On l’espère !

&nbsp;

&nbsp;

&nbsp;

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14933</wp:post_id>
		<wp:post_date><![CDATA[2017-07-31 00:01:15]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="marques"><![CDATA[marques]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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			<wp:meta_value><![CDATA[a:2:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510568507;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1729;}i:1;a:1:{s:2:"id";i:10333;}i:2;a:1:{s:2:"id";i:3508;}}}s:32:"f3f28e7f1e1be4e060f095eeb2b8e035";a:2:{s:7:"expires";i:1510601704;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:1729;}i:1;a:1:{s:2:"id";i:10333;}i:2;a:1:{s:2:"id";i:3508;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>304422</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.136.85.189]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-08-22 16:25:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-08-22 14:25:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La mode aujourd'hui est aux logo vintage, minimalistes, flat design, sans dégradès ou effets 3D . Il y a fort a parier que Delux et Ripolin vont encore changer dans quelques années. Je parie sur le retour de la panthère qui a complêtement disparu du logo actuel.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Logonews en vacances !</title>
		<link>http://yannickbourenane.com/preprod/2017/08/01/logonews-en-vacances/</link>
		<pubDate>Mon, 31 Jul 2017 22:01:20 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14896</guid>
		<description></description>
		<content:encoded><![CDATA[Logonews part se dorer la pilule au mois d'août et vous retrouve dès le mois de septembre :)

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/01.jpg"><img class="alignnone size-full wp-image-14899" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/01.jpg" alt="" width="827" height="370" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14896</wp:post_id>
		<wp:post_date><![CDATA[2017-08-01 00:01:20]]></wp:post_date>
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		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
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		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="jeux-de-logos"><![CDATA[Jeux de logos]]></category>
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		<wp:comment>
			<wp:comment_id>303970</wp:comment_id>
			<wp:comment_author><![CDATA[Matthieu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[chereau.matthieu@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[81.255.85.249]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-08-01 13:10:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-08-01 11:10:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Très belle façon d'annoncer la chose :) Enjoy !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	</item>
	<item>
		<title>Vacances romaines et glace à l&#039;italienne</title>
		<link>http://yannickbourenane.com/preprod/2017/08/04/logonews-en-vacances-2/</link>
		<pubDate>Thu, 03 Aug 2017 22:01:21 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14901</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/02.jpg"><img class="alignnone size-full wp-image-14902" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/02.jpg" alt="" width="827" height="370" /></a>

On troque le crayon pour la crème glacée pour quelques jours...]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14901</wp:post_id>
		<wp:post_date><![CDATA[2017-08-04 00:01:21]]></wp:post_date>
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		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
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		<title>Plus classe que Tom Cruise dans Top Gun...</title>
		<link>http://yannickbourenane.com/preprod/2017/08/08/plus-classe-tom-cruise-top-gun/</link>
		<pubDate>Mon, 07 Aug 2017 22:01:24 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14907</guid>
		<description></description>
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plus hype que Will Smith dans Men in black... Logonews revient bientôt]]></content:encoded>
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			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[77.136.85.189]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-08-22 16:27:29]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-08-22 14:27:29]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[A quant le retour de logo news ? Nous attendons avec impatience vos news concernant les nouveaux logos.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Here comes the sun!</title>
		<link>http://yannickbourenane.com/preprod/2017/08/15/here-comes-the-sun/</link>
		<pubDate>Mon, 14 Aug 2017 22:01:29 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14914</guid>
		<description></description>
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		<wp:post_id>14914</wp:post_id>
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	<item>
		<title>Logonews sous les cocotiers</title>
		<link>http://yannickbourenane.com/preprod/2017/08/18/logonews-sous-les-cocotiers/</link>
		<pubDate>Thu, 17 Aug 2017 22:01:06 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14918</guid>
		<description></description>
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&nbsp;]]></content:encoded>
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		<wp:post_id>14918</wp:post_id>
		<wp:post_date><![CDATA[2017-08-18 00:01:06]]></wp:post_date>
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		<title>Sur la plage abandonnée...</title>
		<link>http://yannickbourenane.com/preprod/2017/08/22/sur-la-plage-abandonnee/</link>
		<pubDate>Mon, 21 Aug 2017 22:01:00 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
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Logonews et granité]]></content:encoded>
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		<wp:post_id>14922</wp:post_id>
		<wp:post_date><![CDATA[2017-08-22 00:01:00]]></wp:post_date>
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	<item>
		<title>Tomber la cravate...</title>
		<link>http://yannickbourenane.com/preprod/2017/08/25/tomber-la-cravate/</link>
		<pubDate>Thu, 24 Aug 2017 22:01:59 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14927</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/07.jpg"><img class="alignnone size-full wp-image-14928" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/07/07.jpg" alt="" width="827" height="370" /></a>

pour un tout petit bikini !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14927</wp:post_id>
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	<item>
		<title>Métro boulot dodo ?</title>
		<link>http://yannickbourenane.com/preprod/2017/08/29/metro-boulot-dodo/</link>
		<pubDate>Mon, 28 Aug 2017 22:01:06 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14930</guid>
		<description></description>
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ou plutôt sea, sex and sun ?]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14930</wp:post_id>
		<wp:post_date><![CDATA[2017-08-29 00:01:06]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>304610</wp:comment_id>
			<wp:comment_author><![CDATA[what]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[cess@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.171.81.14]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-08-30 21:23:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-08-30 19:23:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bon allez… Il est GRAND TEMPS de nous pondre de nouveaux articles. Sur le lift du logo de LCI, par exemple?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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	<item>
		<title>C&#039;est vendredi !</title>
		<link>http://yannickbourenane.com/preprod/2017/09/01/cest-vendredi-2/</link>
		<pubDate>Thu, 31 Aug 2017 22:01:01 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14943</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/08/file.jpg"><img class="alignnone size-full wp-image-14944" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/08/file.jpg" alt="" width="1500" height="1114" /></a>

Et c'est la rentrée pour Logonews ! En ce 1er septembre, on vous présente<a href="https://www.instagram.com/james.t.merry/"> le travail à la fois délicat et fun de James Merry</a>, cet artiste qui brode les logos de grandes marques.

<!--more-->

Son oeuvre, à mi-chemin entre le street art et la poésie, illustre deux tendances très actuelles : l'hyperpersonnalisation et le DIY.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/08/file-1.jpg"><img class="alignnone size-full wp-image-14945" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/08/file-1.jpg" alt="" width="1500" height="1125" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/08/opening-ceremony-james-merry-collaboration-16-1.jpg"><img class="alignnone size-full wp-image-14946" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/08/opening-ceremony-james-merry-collaboration-16-1.jpg" alt="" width="1152" height="1152" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/08/JAMES-MERRY-embroidery-buro247.sg-TI-2.jpg"><img class="alignnone size-full wp-image-14947" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/08/JAMES-MERRY-embroidery-buro247.sg-TI-2.jpg" alt="" width="640" height="640" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/08/nikeparrot_large.jpg"><img class="alignnone size-full wp-image-14948" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/08/nikeparrot_large.jpg" alt="" width="480" height="320" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/08/file-2.jpg"><img class="alignnone size-full wp-image-14949" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/08/file-2.jpg" alt="" width="498" height="498" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14943</wp:post_id>
		<wp:post_date><![CDATA[2017-09-01 00:01:01]]></wp:post_date>
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		<category domain="category" nicename="detente"><![CDATA[Détente]]></category>
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		<title>Un nouveau logo pour les MTV VMA</title>
		<link>http://yannickbourenane.com/preprod/2017/09/04/nouveau-logo-mtv-vma/</link>
		<pubDate>Sun, 03 Sep 2017 22:01:22 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14951</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_VMA.jpg"><img class="alignnone size-full wp-image-14952" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_VMA.jpg" alt="" width="827" height="370" /></a>
<p style="text-align: left;">Les MTV Video Music Awards ont lieu tous les ans sur la chaîne américaine MTV. Ils récompensent les meilleurs clips musicaux de l’année. A l’occasion de son édition 2017, la cérémonie de logo. Ce dernier est astucieux et conserve l’ADN visuel de MTV.</p>
<p style="text-align: left;"><!--more--></p>
<p style="text-align: left;">Là où l’ancien logo était un bloc noir et blanc plutôt compact, le nouveau est plus aéré. Aussi, l’ancien logo reprenait le logo de la chaîne MTV puis lui accolait l’expression « Video Music Awards ». Cela donnait l’impression que la cérémonie n’avait pas d’identité propre et qu’elle n’existait pas en dehors de la chaîne. Désormais, elle dispose d’une vraie identité. En effet, les lettres VMA sont davantage mises en valeur et constituent le cœur du logo. Cela redonne toute son importance à la cérémonie. Toutefois, le lien entre les VMA et MTV est toujours très évident. Le M de « VMA » intègre le logo de « MTV ». C’est une manière intéressante de montrer que la chaîne est à l’origine de la cérémonie et qu’elles sont indissociables.  L’ancien « bloc » laisse place à un logo beaucoup plus dynamique qui a un rythme particulier. Ce dernier semble retranscrire le rythme d’une musique.</p>
<p style="text-align: left;">En somme, c’est un logo réussi et ses applications sont aussi intéressantes : le logo vit dans des teintes de bleu et de violet et s’adapte très bien au style très futuriste de la campagne des VMA 2017.</p>
<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/vmas_2017_logo_as_window.gif"><img class="alignnone size-full wp-image-14953" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/vmas_2017_logo_as_window.gif" alt="" width="2500" height="1400" /></a>

Le nouveau logo animé

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/vmas_2017_katy_perry_host.jpg"><img class="alignnone size-full wp-image-14954" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/vmas_2017_katy_perry_host.jpg" alt="" width="1000" height="560" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/vmas_2017_voting.jpg"><img class="alignnone size-full wp-image-14955" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/vmas_2017_voting.jpg" alt="" width="1000" height="2030" /></a>

Visuels de campagne

&nbsp;]]></content:encoded>
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		<wp:post_id>14951</wp:post_id>
		<wp:post_date><![CDATA[2017-09-04 00:01:22]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
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		<wp:comment>
			<wp:comment_id>304799</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-08 21:47:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-08 19:47:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je pense que ce logo restera au fil des ans, ils se contenteront de changer l'année et le logo central, comme l'eurovision depuis 200X ou l'UEFA euro]]></wp:comment_content>
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	<item>
		<title>Converse : back to basics</title>
		<link>http://yannickbourenane.com/preprod/2017/09/05/converse-back-to-basics/</link>
		<pubDate>Mon, 04 Sep 2017 22:01:37 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14961</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_CONVERSE.jpg"><img class="alignnone size-full wp-image-14959" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_CONVERSE.jpg" alt="" width="827" height="370" /></a>

Converse, la célèbre marque américaine de sneakers, lance sa nouvelle collection et avec elle, un nouveau logo « pas si nouveau que ça ». En effet, le logo s’inspire très largement de celui qu’avait la marque dans les années 70 notamment sur les Converse Star Player. Elle surfe donc sur la tendance du vintage, comme Nike ou Adidas qui cartonnent avec leurs nombreux modèles iconiques.

<!--more-->

Le logo de la marque reste en noir et blanc, dans sa version la plus officielle. Il pourra vivre dans différentes couleurs selon les modèles des baskets. Les deux majeures différences entre ces deux logos sont donc : la typographie et l’ajout de l’étoile et de la flèche au-dessus du logotype. En ce qui concerne la typo, elle reste en capitales et s’arrondit. L’aspect presque futuriste de la précédente version a été abandonné au profit d’une typo plus arrondie, classique et au style rétro. De plus, l’étoile iconique de la marque ne se trouve plus dans le « o » de Converse mais est désormais située au-dessus du logo. Elle est accompagnée d’une flèche et le tout forme une icône qui peut vivre indépendamment du logotype tant elle est reconnaissable. C’est une stratégie intéressante de la part de Converse qui souhaite miser sur l’iconicité de ses produits et ainsi regagner le cœur de tous les amateurs de baskets.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/02-allstar-600x793.jpg"><img class="alignnone size-full wp-image-14960" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/02-allstar-600x793.jpg" alt="" width="600" height="793" /></a>

Affiche datant des années 70 utilisant le logo des Converse Star Player]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14961</wp:post_id>
		<wp:post_date><![CDATA[2017-09-05 00:01:37]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>304800</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-08 21:48:48]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-08 19:48:48]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Converse a 50 logos dérivès de l'etoile, pas une identité visuelle très forte, contrairement a Nike, Adidas, ou même GAP. On ne m'aurait pas dit que le logo avait changé, j'ai l'impression de voir celui de droite depuis des années.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Du nouveau chez Tinder</title>
		<link>http://yannickbourenane.com/preprod/2017/09/06/nouveau-chez-tinder/</link>
		<pubDate>Tue, 05 Sep 2017 22:01:16 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14964</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_TINDER.jpg"><img class="alignnone size-full wp-image-14965" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_TINDER.jpg" alt="" width="827" height="370" /></a>

Tinder est une application de rencontres et de dating qui a été créée en 2012. Cette année, la marque change le design de son application et en profite pour changer de logo. Ce logo minimaliste rafraîchit l’image de la marque et mise sur sa renommée.

<!--more-->

En effet, sur le nouveau logo, le nom de la marque a disparu. La flamme qui remplaçait le point du « i » de Tinder a été reprise pour former le nouveau logo. Elle a également été retravaillée : elle est plus arrondie et épaisse. Cette flamme symbolise la promesse de la marque et semble dire « grâce à notre application vous aurez des relations passionnées et même des amours enflammées ».

Par ailleurs, la couleur orange de l’ancien logo ne mettait pas en valeur la marque. Elle a été remplacée par un dégradé du rose à l’orange. Cette association est plus dynamique et fraîche. Elle reflète davantage l’esprit de l’application et son « avant-gardisme ». Elle fait aussi penser au "swipe" que font les utilisateurs pour sélectionner leurs conquêtes. De par sa simplicité et sa fraîcheur, ce logo suit la tendance des logos d’applications. Il est aussi bien plus adapté pour constituer une icône d'application que l'ancien logotype. Les couleurs choisies pourraient rappeler celles du logo d’Instagram. Aussi, comme pour Instagram, la renommée de la marque lui permet de ne plus mentionner son nom dans son logo. Tinder est reconnaissable à sa flamme et c’est là que réside la force de ce logo.

&nbsp;

Agence : DesignStudio]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14964</wp:post_id>
		<wp:post_date><![CDATA[2017-09-06 00:01:16]]></wp:post_date>
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		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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			<wp:comment_id>304756</wp:comment_id>
			<wp:comment_author><![CDATA[what]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[cess@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.215.92.249]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-06 12:21:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-06 10:21:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Nouveau logo pour LCI!!! On s'retire les doigts!!!!!!....]]></wp:comment_content>
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	<item>
		<title>PS : le changement, c&#039;est maintenant ?</title>
		<link>http://yannickbourenane.com/preprod/2017/09/07/ps-changement-cest/</link>
		<pubDate>Wed, 06 Sep 2017 22:01:22 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14971</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_PS.jpg"><img class="alignnone size-full wp-image-14972" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_PS.jpg" alt="" width="827" height="370" /></a>

Entre 1905 et 1969, le Parti Socialiste français était connu sous le nom de SFIO. Il avait un logo beaucoup plus agressif : un cercle rouge qui contenait des flèches noires et obliques. En 1969, la situation politique ayant considérablement évolué, on a opéré un « rebranding » complet du parti, de son nom à son logo. C’est bien sûr ce dernier qui nous intéresse. L’objectif était d’adoucir l’image de la lutte ouvrière. Le symbole du poing tenant la rose a alors été créé. Aujourd’hui, avec les problèmes qu’on lui connaît, l’avenir du parti semble incertain. Il doit se renouveler. Un nouveau logo a récemment été utilisé par le Parti Socialiste, rien d’officiel pour le moment mais il s’avère très intéressant d’étudier la stratégie d’image du Parti Socialiste.

<!--more-->

Sur ce potentiel nouveau logo, une chose demeure : le symbole de la rose et du poing et ses couleurs. En effet, il est un héritage, il symbolise à la fois le combat, la passion et l’empathie. Le rouge est aussi la couleur par excellence de la gauche (et notamment du parti communiste). La feuille, derrière ce logo, est plus récente et a été ajoutée au logo lors de leur alliance avec les écologistes.

Les changements opérés sur le nouveau logo sont le changement de nom, de typographie et les proportions. Si la rose et le poing demeurent, ils prennent beaucoup moins de place. C’est le nouveau nom du parti qui est mis en valeur ici. « Social-écologie » évoquait la césure : le trait d’union utilisé représente l’impossibilité d’allier les deux courants sous un même nom. Désormais, le terme  choisi, « Socialistes » n’est plus seulement un acronyme « impersonnel » ou un nom de bord politique mais il qualifie des personnes. En cela, il rassemble. Ce choix n’est pas sans rappeler le changement de l’UMP en Les Républicains. Aussi, la typographie en italique évoque le dynamisme, le mouvement et le changement. C’est également le cas pour le logo de La République En Marche.

Que ce logo soit véritablement le futur logo du Parti Socialiste ou non, il montre une réelle volonté du parti de changer et de s’adapter aux pratiques politiques actuelles, tant en termes de naming que de logo. Il montre une volonté de se rapprocher de l’électorat et de se rendre plus accessible.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/1200px-SFIO.svg_.png"><img class="alignnone  wp-image-14973" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/1200px-SFIO.svg_.png" alt="" width="250" height="250" /></a>

En bonus : l'ancien logo du SFIO

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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			<wp:comment_id>304798</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-08 21:41:53]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-08 19:41:53]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[LE changement c'est pas maintenant. Timide redesign, aucune prise de risque. La barre sous le "t" n'est pas très reussi.]]></wp:comment_content>
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	<item>
		<title>C&#039;est vendredi !</title>
		<link>http://yannickbourenane.com/preprod/2017/09/08/cest-vendredi-3/</link>
		<pubDate>Thu, 07 Sep 2017 22:01:32 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14976</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/C-iUa3VVwAA3UAx.jpg"><img class="alignnone size-full wp-image-14977" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/C-iUa3VVwAA3UAx.jpg" alt="" width="1200" height="1200" /></a>

Aujourd'hui, c'est l'occasion pour Logonews de vous présenter le travail du designer <a href="https://www.instagram.com/imran_potato/">imran_potato</a> et son obsession pour les monogrammes. Le designer recréé des pièces entières avec les monogrammes de Louis Vuitton ou encore de Gucci. Plus fort encore qu'un logo, le monogramme se porte ici en total look ou presque. Imran potato joue sur l'ambivalence du monogramme, entre luxe et ostentation, et étudie la question de la réappropriation de ces codes par les contre cultures. Enfin, il explore les thématiques du mauvais goût et de l'industrialisation de la mode.

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/imran-moosvi-imran-potato-bootleg-streetwear.jpg"><img class="alignnone size-full wp-image-14978" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/imran-moosvi-imran-potato-bootleg-streetwear.jpg" alt="" width="640" height="960" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/tumblr_otrtvrAmFN1wn04cpo1_500.jpg"><img class="alignnone size-full wp-image-14979" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/tumblr_otrtvrAmFN1wn04cpo1_500.jpg" alt="" width="500" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/tumblr_orqoyp4wiJ1qhbs8ko1_1280.jpg"><img class="alignnone size-full wp-image-14980" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/tumblr_orqoyp4wiJ1qhbs8ko1_1280.jpg" alt="" width="1061" height="1326" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14976</wp:post_id>
		<wp:post_date><![CDATA[2017-09-08 00:01:32]]></wp:post_date>
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			<wp:comment_id>304801</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-08 21:50:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-08 19:50:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Vous êtes au courrant du nouveau logo de Youtube ?]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>304818</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[audrey@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.36.217.106]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-09 12:02:04]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-09 10:02:04]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui, merci Eric, ça sera l'objet de notre prochain article ;)]]></wp:comment_content>
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	<item>
		<title>YouTube s&#039;affirme avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/09/11/youtube-saffirme-nouveau-logo/</link>
		<pubDate>Sun, 10 Sep 2017 22:01:44 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14984</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_YOUTUBE.jpg"><img class="alignnone size-full wp-image-14985" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_YOUTUBE.jpg" alt="" width="827" height="370" /></a>

YouTube est un site hébergeur de vidéos créé en 2005. La plateforme a récemment été repensée et son interface recréée. Ce changement est accompagné d’un nouveau logo, une première depuis la création de la plateforme. A travers ce logo, la marque conserve son identité visuelle iconique tout en réaffirmant YouTube comme le leader des vidéos en ligne.

<!--more-->

Le changement entre ces deux logos est assez subtil. La typographie a été légèrement retravaillée. Elle est ainsi plus fine à certains endroits comme les fûts du « Y » et plus épaisse à d’autres. Cela se remarque notamment sur les fûts des « u ». Par ailleurs, le rouge, le noir et le blanc forment toujours le code couleurs du logo. Le rectangle rouge qui encadrait le « Tube » a été déplacé à gauche du logo. Il se transforme en icône « play ». On imagine facilement le bouton « play » devenir à lui seul l’emblème et l’icône de YouTube sur plusieurs de ses supports de communication. La marque s’empare totalement de ce symbole universel. Il en ressort un logo fort et sans fioritures. C’est un bon résumé de ce qu’est YouTube : des vidéos, sur le site qui compte le plus de vidéos au monde. Face à des concurrents toujours plus nombreux, dont Netflix, le site n’a pas besoin de plus pour montrer qu’il est la référence sur laquelle 1,5 milliards de personnes se rendent chaque mois.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14984</wp:post_id>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Un nouveau logo pour LCI</title>
		<link>http://yannickbourenane.com/preprod/2017/09/12/nouveau-logo-lci/</link>
		<pubDate>Mon, 11 Sep 2017 22:01:58 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14987</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_LCI2.jpg"><img class="alignnone size-full wp-image-14988" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_LCI2.jpg" alt="" width="827" height="370" /></a>

LCI ou La Chaîne Info est une chaîne d’informations en continu appartenant au groupe TF1. Elle a récemment changé de logo. Ce changement indique une volonté d’uniformisation avec l’identité de TF1 ainsi qu’une démarche de premiumisation de la chaîne.

<!--more-->

La forme du logo a changé. Les bords arrondis se sont transformés en bords carrés. Les effets d’ombre et de relief ont disparu. Le logo est ainsi plus moderne. Aussi, l’espace d’interlettrage a été réduit et la typographie a changé. Cela se remarque notamment sur la lettre « C » dont la panse est moins longue. Les lettres disposent de plus d’espace dans ce nouveau logo, elles paraissent moins « collées ». Cela donne une impression de confort de lecture et par extension de luxe. En effet, le rendu est bien plus raffiné que sur l’ancien logo. Le relief et les ombres donnaient un aspect vieillissant et daté à l’ensemble. En adoptant ce logo, la chaîne monte en gamme et se rapproche de l’identité de TF1. C’est une stratégie qui n’est pas sans rappeler celle du groupe Canal et ses chaînes CNews et C8. Enfin, à travers son logo, la chaîne s’arme pour concurrencer les grandes chaînes françaises de l’info en continu comme BFMTV.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14987</wp:post_id>
		<wp:post_date><![CDATA[2017-09-12 00:01:58]]></wp:post_date>
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		<title>Firefox Nightly se pare de nouvelles couleurs</title>
		<link>http://yannickbourenane.com/preprod/2017/09/13/firefox-nightly-se-pare-de-nouvelles-couleurs/</link>
		<pubDate>Tue, 12 Sep 2017 22:01:04 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14990</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_FIREFOX.jpg"><img class="alignnone size-full wp-image-14991" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_FIREFOX.jpg" alt="" width="827" height="370" /></a>

Firefox Nightly est l’un des produits de la Fondation Mozilla. Comme sa grande sœur, Firefox, Nightly est un navigateur web. Firefox est la version officielle et la plus stable tandis que c’est sur Nightly que l’on trouve les innovations de Mozilla. Le navigateur vient de changer logo et adopte un logo similaire à celui de Firefox mais dans de nouvelles couleurs. Cela est lié à une volonté de rapprocher les identités de Firefox et Firefox Nightly tout le dotant de couleurs mystiques et liées à l’innovation.

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L’ancien logo représentait globe terrestre en pleine nuit et n’indiquait pas l’appartenance de Nightly à la famille Firefox. Ni ses couleurs ni sa forme ne rendaient hommage à l’avant-gardisme dont fait preuve Nightly. L’âme du navigateur, basée sur l’innovation, passait totalement à la trappe. Avec le nouveau logo, non seulement on associe Nightly à Firefox mais on est aussi intrigué. En effet, on est si familier avec l’esthétique Firefox que l’on se demande ce à quoi correspond ce logo. Les couleurs choisies renforcent davantage cette impression. En effet, les dégradés de violet, bleu et vert renvoient à l’idée d’un monde fantastique proche des univers du gaming ou de la fantasy. Il donne l’impression que de toutes nouvelles découvertes sont à faire, qu’il s’agirait presque d’un monde parallèle, de l’envers du décor, d’une version plus avancée de Firefox. L’idée de l’innovation est bien plus présente que sur l’ancien logo. Ce logo est donc une réussite pour Nightly qui bénéficie de la notoriété de Firefox tout en imposant sa propre identité.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>14990</wp:post_id>
		<wp:post_date><![CDATA[2017-09-13 00:01:04]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Les FARC : un nouveau parti politique et un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/09/14/farc-nouveau-parti-politique-nouveau-logo/</link>
		<pubDate>Wed, 13 Sep 2017 22:01:42 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14994</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/2703d03_11875-cz0l2v.8xf6mq85mi.jpg"><img class="alignnone size-full wp-image-14995" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/2703d03_11875-cz0l2v.8xf6mq85mi.jpg" alt="" width="534" height="356" /></a>

Les FARC ou Forces armées révolutionnaires de Colombie, connues comme l'ex-guérilla de Colombie, viennent de signer la paix et deviennent un parti politique : la FARC. La FARC signifie désormais Force alternative révolutionnaire commune. En devenant un parti, les FARC se dotent donc d’un logo qu’il est très intéressant d’étudier tant il se rapproche de ceux de nos partis plus « traditionnels ».

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En effet, ce logo des FARC reprend la rose socialiste, le rouge et l’étoile communiste et enfin la couleur verte, très liée au parti écologiste. Tous ces symboles indiquent que la FARC se veut être un parti de gauche voire d’extrême gauche. A travers ce logo, la FARC se dote ainsi de tous les attributs des partis traditionnels. En cela, on peut dire qu’elle cherche à se légitimer en tant que parti politique et qu'elle souhaite faire oublier son passé houleux. Toutefois, ce logo dégage une espèce d’ambivalence : on a à la fois le nom des FARC qui renvoie à toute la violence qui a été faite par cette guérilla et ce logo très institutionnalisant et doux voire rassurant. Il en dit finalement long sur la stratégie de la FARC : ils n’ont pas voulu changer d’acronyme pour conserver leurs racines mais se dotent d’un logo qui a pour vocation d’adoucir leur image. La position du parti est donc très ambigüe. Alors, dans la pratique, qui prendra le dessus ? Les FARC ou la FARC ? Affaire à suivre...

&nbsp;]]></content:encoded>
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		<wp:post_id>14994</wp:post_id>
		<wp:post_date><![CDATA[2017-09-14 00:01:42]]></wp:post_date>
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		<title>Des logos calligraphiés</title>
		<link>http://yannickbourenane.com/preprod/2017/09/15/des-logos-calligraphies/</link>
		<pubDate>Thu, 14 Sep 2017 22:01:05 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=14997</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/10914132_793614424043999_1991867205_n.jpg"><img class="alignnone size-full wp-image-14998" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/10914132_793614424043999_1991867205_n.jpg" alt="" width="640" height="640" /></a>

C'est vendredi ! Aujourd'hui, Logonews vous présente les superbes logos calligraphiés de Seb Lester. L'artiste londonien reproduit des logos et en fait des petites vidéos que l'on peut retrouver sur <a href="https://www.youtube.com/user/Scomma">son compte Youtube</a> et <a href="https://www.instagram.com/seblester/">sa page Instagram</a>.

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/hqdefault.jpg"><img class="alignnone size-full wp-image-14999" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/hqdefault.jpg" alt="" width="480" height="360" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/seblester-fedex.jpg"><img class="alignnone size-full wp-image-15000" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/seblester-fedex.jpg" alt="" width="600" height="338" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/seblester17.jpg"><img class="alignnone size-full wp-image-15001" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/seblester17.jpg" alt="" width="682" height="418" /></a>]]></content:encoded>
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		<title>Nouveau look pour les Inrocks</title>
		<link>http://yannickbourenane.com/preprod/2017/09/18/nouveau-look-inrocks/</link>
		<pubDate>Sun, 17 Sep 2017 22:01:50 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15004</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_INROCK.jpg"><img class="alignnone size-full wp-image-15005" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_INROCK.jpg" alt="" width="827" height="370" /></a>

Les Inrockuptibles est un magazine français dédié au rock, à la culture et à la politique. La formule du magazine vient d’être repensée et son logo, créé en 2010, laisse place à un nouveau logo. Ce changement est né d’une volonté des Inrocks de monter en gamme et de s’imposer en tant que titre prescripteur.

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Le premier changement que l’on remarque, c’est le changement de couleurs. En effet, les couleurs iconiques du magazine, l’orange et le blanc, disparaissent au profit du noir et du blanc. Aussi, la typographie et ses variations entre lettres bas de casse et lettres capitales n’est plus. Les Inrockuptibles s’écrit désormais avec un « i » majuscule et la nouvelle typographie est très simple, actuelle et sans fioritures. A travers ce changement de logo, le magazine abandonne son identité pop pour aller vers plus de minimalisme et d’intemporalité. Il s’affirme ainsi comme un magazine iconique. Le choix du noir sur blanc est mieux adapté à la couverture et permet l’utilisation d’autres couleurs qui ne se marient pas avec l’orange. Les Inrocks devient plus chic et se positionne comme un magazine prescripteur. C’est ce qu’explique le directeur de la rédaction Pierre Siankowski : « On a remarqué que plein de gens avaient leur première couv dans les Inrocks à l’occasion de leur premier disque ou film, et cela vaut aussi pour les politiques. Les Inrocks se distinguent par le côté prescripteur. On veut mettre l’accent là-dessus. »

<span style="color: #444444;">Agence : NWB</span>]]></content:encoded>
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		<wp:post_date><![CDATA[2017-09-18 00:01:50]]></wp:post_date>
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			<wp:comment_id>305117</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-23 18:50:02]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-23 16:50:02]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca ressemble a du ITC Avant Garde Gothic, comme Google, Lenovo, Dailymotion, Logitech ect... En tout cas c'est réussi. Le nouveau logo est bien plus statutaire que l'ancien. Mais on pert un peu en originalité.]]></wp:comment_content>
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	<item>
		<title>eHarmony, l&#039;amour en un logo ?</title>
		<link>http://yannickbourenane.com/preprod/2017/09/19/eharmony-lamour-logo/</link>
		<pubDate>Mon, 18 Sep 2017 22:01:08 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15008</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_eHARMONY.jpg"><img class="alignnone size-full wp-image-15009" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_eHARMONY.jpg" alt="" width="827" height="370" /></a>

&nbsp;

eHarmony est un site de rencontres américain créé en 2000. Pour faire face à une concurrence grandissante, la plateforme vient de renouveler son site et son application. Elle en profite pour refaire son logo. Il gagne ainsi en personnalité et positionne eHarmony sur le marché des plateformes de rencontres.

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Le problème avec l’ancien logo, c’est qu’il ne disait pas « grand-chose » de eHarmony. La couleur, un turquoise plutôt terne, était fade. Le logo apparaissait comme déséquilibré. L’alliance du « e » en bold et du « H » en capitales rendait le tout difficile à lire. Désormais, le nouveau logo existe dans un turquoise beaucoup plus punchy, mieux adapté à une utilisation web. La typographie est en bas de casse, dans la veine de Facebook ou encore de Twitter, ce qui se prête également mieux à une utilisation web et le logo est ainsi plus lisible. La typographie est à la fois plus douce mais aussi plus affirmée car sa graisse a été augmentée.

Aussi, le logo précédent n’illustrait pas la vision de l’amour et du dating qu’avait la plateforme. En effet, les logos des plateformes de dating les plus connues permettent de les identifier et les positionnent tous clairement sur leur marché. Ainsi, pour prendre des exemples français, Adopteunmec a son chariot et montre bien qu’il s’agit ici de relation faciles, « jetables » et renouvelables à l’infini comme un produit de grande consommation. Tinder a la flamme qui symbolise la passion des relations mais aussi la vitesse à laquelle la relation peut évoluer. A l’inverse, Meetic a choisi d’utiliser ses deux « e » pour former un cœur. Ce symbole est repris ici par eHarmony. On va donc sur eHarmony pour trouver la passion et l’amour sincère. Le logo est plus lumineux grâce aux couleurs choisies et leur variété illustre la variété des profils présents sur le site et l’application. Il promet donc de la diversité mais aussi de créer des affinités entre personnes qui se complètent. On part donc d’un logo très discret à un logo qui affirme une vraie identité. Il présente la marque sous un meilleur jour et illustre sa vision de l’amour, un passage obligé pour les grands sites et applis de dating.

&nbsp;

&nbsp;

&nbsp;]]></content:encoded>
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		<wp:post_id>15008</wp:post_id>
		<wp:post_date><![CDATA[2017-09-19 00:01:08]]></wp:post_date>
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			<wp:comment_id>305119</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-23 18:54:15]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-23 16:54:15]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Le nouveau est un peu moins pire. Pas une identée forte, on dirait qu'ils ont pioché dans une banque d'images. Ca n'a pas du leur couter bien cher.]]></wp:comment_content>
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		<title>Un nouveau cap pour le FN</title>
		<link>http://yannickbourenane.com/preprod/2017/09/20/nouveau-cap-fn/</link>
		<pubDate>Tue, 19 Sep 2017 22:01:30 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15012</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_FN.jpg"><img class="alignnone size-full wp-image-15013" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_FN.jpg" alt="" width="827" height="370" /></a>

Le Front National est un parti politique français d’extrême droite créé en 1972. Suite à sa défaite à l’élection présidentielle, le FN souhaite tout changer, de sa ligne politique à son nom, le but étant de dédiaboliser le parti et de lui créer une image nouvelle. En cette période de rentrée politique, il a donc adopté un nouveau logo et nouveau nom temporaires.

<!--more-->

C’est un changement assez important pour le parti. En effet, la flamme bleu, blanc, rouge, l’un de ses symboles historiques, a complètement disparu du nouveau logo. Il adoucit ainsi son image et souhaite montrer qu’il n’est peut-être plus le parti violent que l’on connaissait. Le nom « Front National », qui était très affirmé grâce à une typographie bold et en capitales, n’est plus mentionné sur le logo. On lit désormais « En avant pour un nouveau front ». C’est donc une toute nouvelle identité qui a été créée par le parti et cette formule sonne comme un appel (à une révolution ?). Le drapeau français est là pour remplacer la flamme et semble guider le parti. La flèche d’une boussole pointe la direction du nord et tout dans le logo semble dynamique : le drapeau français bouge, la typographique est inclinée et en italique. Le « N » pourrait aussi être le « N » de nation ou national. Le FN souhaite ici montrer que la France bouge et que le parti bouge avec elle, voire lui indique la marche à suivre. Ce nouveau logo est assez kitsch, il repose sur le jeu de mot avec le prénom de Marine Le Pen à travers l’expression « tournée marine » et le thème explorateur marin choisi. De par ce jeu, il souhaite créer une connivence avec le public. C’est un logo temporaire que l’on peut interpréter de mille façons et qui annonce les ambitions du parti : se renouveler et guider la France. On espère que le logo définitif qui en ressortira sera plus simple et plus lisible mais aussi plus impactant.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15012</wp:post_id>
		<wp:post_date><![CDATA[2017-09-20 00:01:30]]></wp:post_date>
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		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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		<wp:comment>
			<wp:comment_id>305044</wp:comment_id>
			<wp:comment_author><![CDATA[Aaron Levin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[aaronlevin@me.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[113.175.151.213]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-20 10:57:01]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-20 08:57:01]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne sais pas si on peut vraiment appeler le nouveau "un logo". Y a-t-il d'autres applicatiins? Et non, ne souhaitons pas qu'il soit plus impactant.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>305063</wp:comment_id>
			<wp:comment_author><![CDATA[imi]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@sv-design.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.sv-design.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.223.215.136]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-21 10:48:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-21 08:48:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Personnellement, je vois une bannière... et aucunement une identité visuelle]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>305138</wp:comment_id>
			<wp:comment_author><![CDATA[Wasteak]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[thomas.chanal@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.12.27.194]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-24 15:10:24]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-24 13:10:24]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Tout aussi moche que leurs affiches des précédentes campagnes]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>305521</wp:comment_id>
			<wp:comment_author><![CDATA[Valentin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@valentinperrais.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.15.227.212]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-10-10 18:01:31]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-10-10 16:01:31]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On aime ou aime pas le Parti.
Pour ce qui est du logo, l'ancien était vrraiment dans l'air du temps. Simple, efficace, minimaliste. Avec une construction pyramidale. Intéressant pour les adeptes des complots... 
La nouvelle bannière est surchargée, tant au niveau des messages que des symboles. Je ne pense pas que cela reflétera la communication future. Mais peut-être retrouvera-t-on dans celle ci un des symboles de cette bannière...
Wait and see...]]></wp:comment_content>
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	<item>
		<title>Un logo en noir et blanc pour BMW</title>
		<link>http://yannickbourenane.com/preprod/2017/09/21/logo-noir-blanc-bmw/</link>
		<pubDate>Wed, 20 Sep 2017 22:01:21 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15015</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/S1-bmw-un-logo-en-noir-et-blanc-pour-les-modeles-de-luxe-528439.jpg"><img class="alignnone size-full wp-image-15016" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/S1-bmw-un-logo-en-noir-et-blanc-pour-les-modeles-de-luxe-528439.jpg" alt="" width="705" height="353" /></a>

BMW est un constructeur automobile allemand célèbre pour ses voitures haut-de-gamme et sportives. La marque souhaite aller encore plus loin dans le luxe en créant un nouveau logo, ou plutôt une nouvelle déclinaison de son logo pour ses modèles luxe. Elle joue ainsi sur l’exclusivité de ses produits avec une nouvelle identité qui leur confère plus de chic et de minimalisme.

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Il ne s’agit pas d’un changement de logo à proprement parler puisque la marque conserve son logo emblématique. Elle le transforme seulement en noir et blanc pour les modèles luxe à savoir les modèles 7, 8 et X7. Sur les nouveaux visuels, on peut voir que l’acronyme BMW apparaît désormais en toutes lettres, on lit alors « Bayerische Motoren Werke ». Ces choix évoquent les identités de grandes marques de luxe comme Louis Vuitton ou Gucci, qui signeraient leurs produits par leurs initiales puis apposeraient ensuite leur nom prestigieux en toutes lettres. La typographie choisie est fine, aérée. En optant pour le noir et le blanc, BMW mise sur l’élégance et l’épure. En cela, elle s’approprie tous les codes du luxe. Aussi, en n’arborant pas le logo BMW classique, mais sa version noire et blanche, les modèles luxe du concessionnaire vont attirer l’attention de la même manière que les voitures hybrides de Renault et Toyota qui incluent du bleu dans leur logo. C’est une opération réussie de la part de BMW qui parvient à surprendre et créer plus de désirabilité et d’exclusivité.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15015</wp:post_id>
		<wp:post_date><![CDATA[2017-09-21 00:01:21]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="transport"><![CDATA[Transports]]></category>
		<category domain="post_tag" nicename="voiture"><![CDATA[Voiture]]></category>
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		<wp:comment>
			<wp:comment_id>305118</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr/</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-23 18:51:56]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-23 16:51:56]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[En gros comme audi, qui a depuis Avril un logo flat, qui est bien moins pompier que celui avec les reflets métalliques. Hyundai a aussi un logo flat design depuis pas longtemps. On sent que toutes les marques vont s'y mettre.]]></wp:comment_content>
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	</item>
	<item>
		<title>Luxe et logos détournés</title>
		<link>http://yannickbourenane.com/preprod/2017/09/22/luxe-logos-detournes/</link>
		<pubDate>Thu, 21 Sep 2017 22:01:17 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15019</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Hey-Reilly-fashion-brands-parody4.jpg"><img class="alignnone size-full wp-image-15020" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Hey-Reilly-fashion-brands-parody4.jpg" alt="" width="1080" height="1349" /></a>

C’est vendredi ! Avec une oeuvre à mi-chemin entre critique de la société de consommation, de l'élitisme et humour, le designer <a href="https://www.instagram.com/hey_reilly/">Hey Reilly</a>  a fait des détournements de logos sa spécialité. Packagings changés, logos revus et corrigés et slogan remixés sont à la carte cette semaine.

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/DI3U7ksXYAAGi4Z.jpg"><img class="alignnone size-full wp-image-15021" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/DI3U7ksXYAAGi4Z.jpg" alt="" width="750" height="739" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/DHRKZLiWsAAR9ZA.jpg"><img class="alignnone size-full wp-image-15022" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/DHRKZLiWsAAR9ZA.jpg" alt="" width="1200" height="1200" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/DJc8JeJW4AI8GHn.jpg"><img class="alignnone size-full wp-image-15023" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/DJc8JeJW4AI8GHn.jpg" alt="" width="750" height="750" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/DKAm9JBW0AEcBJ4.jpg"><img class="alignnone size-full wp-image-15024" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/DKAm9JBW0AEcBJ4.jpg" alt="" width="1200" height="1200" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15019</wp:post_id>
		<wp:post_date><![CDATA[2017-09-22 00:01:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-09-21 22:01:17]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="logos-detournes"><![CDATA[logos détournés]]></category>
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			<wp:comment_id>305097</wp:comment_id>
			<wp:comment_author><![CDATA[Vincent]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[vincent.surace@hotmail.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[90.63.246.225]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-22 16:02:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-22 14:02:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La premiere image est drole le reste pas]]></wp:comment_content>
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	</item>
	<item>
		<title>Big Fernand deviendra grand</title>
		<link>http://yannickbourenane.com/preprod/2017/09/25/big-fernand-deviendra-grand/</link>
		<pubDate>Sun, 24 Sep 2017 22:01:32 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15028</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_BIGF.jpg"><img class="alignnone size-full wp-image-15029" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_BIGF.jpg" alt="" width="827" height="370" /></a>

Big Fernand est une chaîne de restaurants spécialisée dans le hamburgé, sa version du hamburger à la française. La promesse de la marque : offrir des produits habituellement étiquetés « fast food » avec des ingrédients de qualité et un twist à la française. La marque vient de revoir toute son identité visuelle et passe d’une identité « bistrot » à un style plus chic et épuré.

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L’ancien logo à la forme ovale évoquait tout l’univers rétro et français de la marque. Les fioritures qui entouraient le nom de la marque et sa typographie à empattements achevaient de lui donner un côté traditionnel. En cela, il remplissant ses objectifs. Toutefois, Big Fernand ne se démarquait pas. Cet ancien logo rappelait les logos du Bistrot du boucher ou de Chez Clément, des chaînes de restaurant de moyenne gamme et plutôt sans surprises.  Il y a mieux pour faire rêver, surtout pour une marque qui se veut différente, entre fast food innovant et gastronomie française. La plus-value de la marque n’était pas mise en valeur.

Le nouveau logo change la donne. Désormais, Big Fernand respire, il n’est plus enfermé dans une forme ovale. Fernand assume son côté « big » en adoptant une typographie maxi et retravaillée. Elle garde ses empattements mais est plus fine et élégante. La mention « l’atelier du hamburgé » apparaît en capitales et non plus en bas de casse. Le code couleur noir et rouge a été conservé. Big Fernand conserve son identité rétro tout en gagnant en modernité et en épure. C’est donc un logo réussi dont les nombreuses applications le sont tout autant.

Quelques exemples des applications de la nouvelle identité de Big Fernand :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/21640809_1774123512627901_2731917158823731741_o.png"><img class="alignnone size-full wp-image-15030" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/21640809_1774123512627901_2731917158823731741_o.png" alt="" width="1516" height="1099" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/21743873_1774123515961234_4765126252372665918_o.jpg"><img class="alignnone size-full wp-image-15031" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/21743873_1774123515961234_4765126252372665918_o.jpg" alt="" width="1522" height="1103" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/21587081_1774123692627883_3946465010198470133_o.jpg"><img class="alignnone size-full wp-image-15032" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/21587081_1774123692627883_3946465010198470133_o.jpg" alt="" width="1497" height="1088" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/21543840_1774123522627900_7239883760740722847_o.jpg"><img class="alignnone size-full wp-image-15033" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/21543840_1774123522627900_7239883760740722847_o.jpg" alt="" width="1517" height="1101" /></a>

&nbsp;

Agence : Violaine &amp; Jérémy

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15028</wp:post_id>
		<wp:post_date><![CDATA[2017-09-25 00:01:32]]></wp:post_date>
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		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="restaurants-et-bars"><![CDATA[Restaurants et bars]]></category>
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		<wp:comment>
			<wp:comment_id>305242</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[89.225.237.149]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-29 14:10:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-29 12:10:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[J'ai du mal avec ce G qui est rond quand la police ne l'est pas.]]></wp:comment_content>
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	<item>
		<title>Belfast révèle son nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/09/26/belfast-revele-nouveau-logo/</link>
		<pubDate>Mon, 25 Sep 2017 22:01:06 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15036</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_BELFAST.jpg"><img class="alignnone size-full wp-image-15037" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_BELFAST.jpg" alt="" width="827" height="370" /></a>

Belfast est la capitale de l’Irlande du Nord, au Royaume-Uni. La ville souhaite s’affirmer comme une capitale incontournable et attirer toujours plus de touristes. Elle change de logo, ce dernier détonne et montre une image dynamique de la ville.

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L’ancien logo reprenait le B de la ville et avait une forme de cœur. C’était une jolie proposition mais elle était déjà vue. La ville jouait avec le « B » comme a pu le faire Bruxelles, qui a d’ailleurs aussi un cœur dans son logo. C’est un symbole souvent présent dans les logos de villes : on le retrouve aussi sur celui de la ville de New York. Belfast ne se démarquait donc pas des autres villes. En ce qui concerne les couleurs, l’ancien logo se déclinait en noir, bordeaux, turquoise et vert, des couleurs, des couleurs « compromis » sans vitalité qui ne dynamisaient pas assez l’image de la ville. Ce logo était un peu timide avec « Belfast » inscrit sur le côté, dans une typographie fine et aux inspirations rétro.

&nbsp;

Le nouveau logo, quant à lui, existe seulement en rouge, sans compromis. Sa forme intrigante peu tantôt faire penser aux contours de la carte de la ville tantôt à l’Union Jack et aussi à une étincelle. Dans tous les cas, elle interpelle. C’est un logo qui donne de l’éclat à la ville. La typographie choisie est en bold, il met mieux en valeur le nom de la ville qui s’affirme. Ce logo a récemment fait scandale au Royaume Uni en raison de son coût de 50 000 livres. Alors qu’il était critiqué au départ, il commence à rassembler de plus en plus de convaincus. Grâce à lui, la capitale se construit une identité plus forte, reste à voir ses futures applications et éventuelles déclinaisons.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15036</wp:post_id>
		<wp:post_date><![CDATA[2017-09-26 00:01:06]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-09-25 22:01:06]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
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		<wp:comment>
			<wp:comment_id>305178</wp:comment_id>
			<wp:comment_author><![CDATA[Mathieu]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mathiex@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[195.130.207.199]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-26 10:37:54]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-26 08:37:54]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Serait-il possible d'accompagner l'article d'un petit lien vers le studio qui a réalisé ce logo ? Frustrant de ne pas avoir ces infos .... Merci]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<wp:comment>
			<wp:comment_id>305185</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[audrey@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.36.217.106]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-09-26 21:43:26]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-09-26 19:43:26]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Mathieu, nous essayons au maximum de citer les agences qui ont créé les logos publiés, seulement parfois, nous n'avons pas cette information à disposition, ce qui est le cas ici. Si vous avez ces infos, n'hésitez pas à nous les communiquer, merci :)]]></wp:comment_content>
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	<item>
		<title>Renault Nissan Mitsubishi : le logo de l&#039;union</title>
		<link>http://yannickbourenane.com/preprod/2017/09/27/renault-nissan-mitsubishi-logo-de-lunion/</link>
		<pubDate>Tue, 26 Sep 2017 22:01:08 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15041</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_RNM.jpg"><img class="alignnone size-full wp-image-15042" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_RNM.jpg" alt="" width="827" height="370" /></a>

L’alliance Renault Nissan Mitsubishi est un groupe lié par les actions croisées de ces trois constructeurs automobile. Mitsubishi vient tout juste de rejoindre le portefeuille de marques de Nissan, elle joint donc le groupe qui liait auparavant seulement les marques Renault et Nissan. C’est l’occasion pour l’alliance de revoir son logo pour montrer plus de cohésion et de fusion entre les marques.

<!--more-->

L’ancien logo était assez abstrait : il pouvait évoquer une trajectoire et la forme arrondie une ligne d’arrivée d’une course automobile. Dans tous les cas, il est le croisement de deux entités qui s’associent. La typographie ne confirmait pas cette impression car n’était pas uniformisée. Les typographies des logos de Renault et de Nissan avaient été conservées. Cela ne donnait pas d’impression d’unité.

A l’inverse, le nouveau logo utilise une même typographie pour les noms des trois marques, cela renforce l’impression d’unité entre elles. Elles se marient bien mieux. La typographie choisie est plus fine et épurée. Le logo respire. Il met en tension trois formes, liées les unes aux autres. Ces formes représentent vraisemblablement Renault, Mitsubishi et Nissan. Il donne une vraie impression de stabilité, et d’équilibre, les trois marques se complètent. Il représente donc parfaitement l’idée d’alliance. Aussi, l’ancien logo avait un aspect « aplati » tandis que le nouveau donne une impression de mouvement vers le haut. Les couleurs rouge, orange et noir de l’ancien logo ont été conservées. L’ADN du groupe reste la même. Elle a seulement été retravaillée et l’alliance, devenue le premier groupe automobile en 2017, apparaît plus puissante et unie.

&nbsp;

.

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15041</wp:post_id>
		<wp:post_date><![CDATA[2017-09-27 00:01:08]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-09-26 22:01:08]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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	<item>
		<title>Un relooking pour Hyundai</title>
		<link>http://yannickbourenane.com/preprod/2017/09/28/un-relooking-pour-hyundai/</link>
		<pubDate>Wed, 27 Sep 2017 22:01:20 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15045</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_HYUNDAI.jpg"><img class="alignnone size-full wp-image-15046" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Comparatifs_HYUNDAI.jpg" alt="" width="827" height="370" /></a>

Hyundai est un constructeur automobile originaire de Corée du Sud. La marque a récemment refait toute son identité visuelle. Elle gagne ainsi en cohérence et affirme désormais une vraie identité.

<!--more-->

Dans ce nouveau logo, l’ADN de la marque est conservé. Il y a quelques changements notables : la disparition de la tagline « New thinking. New possibilities », cela donne ainsi plus de place au logo. De la même manière, l’icône « H » a été rétrécie et cela créé un meilleur équilibre. « Hyundai » est bien mieux mise en valeur, la marque est au centre du logo. Les effets 3D sur le « H », assez datés, ont disparu. Comme beaucoup d’autres constructeurs automobile dont BMW et MINI, Hyundai se laisse tenter par un logo flat design. La marque, dont l’identité un peu floue peinait à convaincre ressort plus forte grâce aux changements opérés. Cela se remarque notamment dans les applications du logo et de tous les autres éléments qui fondent son identité visuelle. Elle a fait des choix forts et s’est notamment inspirée des quatre éléments pour choisir ses nouvelles couleurs. La typographie créée à l’occasion, la Hyundai Sans, est moderne et élégante. Hyundai a maintenant l’image d’une marque cool, fonctionnelle, jamais prétentieuse et au design efficace.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/hyundai_03_typeface.jpg"><img class="alignnone size-full wp-image-15047" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/hyundai_03_typeface.jpg" alt="" width="1000" height="641" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/hyundai_05_applications.jpg"><img class="alignnone size-full wp-image-15048" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/hyundai_05_applications.jpg" alt="" width="1000" height="688" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/hyundai_08_posters.jpg"><img class="alignnone size-full wp-image-15049" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/hyundai_08_posters.jpg" alt="" width="1000" height="742" /></a>

&nbsp;

Agence : Creative Works]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15045</wp:post_id>
		<wp:post_date><![CDATA[2017-09-28 00:01:20]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-09-27 22:01:20]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="flat-design"><![CDATA[flat design]]></category>
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		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
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		<title>Les mystères de Chanel</title>
		<link>http://yannickbourenane.com/preprod/2017/09/29/mysteres-de-chanel/</link>
		<pubDate>Thu, 28 Sep 2017 22:01:37 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15052</guid>
		<description></description>
		<content:encoded><![CDATA[C’est vendredi ! Aujourd’hui, Logonews passe en revue l’histoire du mythique logo de la maison Chanel. Plusieurs légendes circulent autour du monogramme de la marque au camélia, qu’en est-il dans les faits ?

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/lylouanneccollection.png"><img class="alignnone  wp-image-15053" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/lylouanneccollection.png" alt="" width="364" height="259" /></a>

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Le logo de Chanel impressionne de par sa longévité et son efficacité. Les deux « C » entrecroisés, reconnaissables entre tous et de tous, évoquent le nom de Coco Chanel. Sa forme simple, semble si évidente, c’est ce qui fait sa force. D’où Gabrielle Chanel a-t-elle donc tiré cette inspiration ? Selon certaines sources, elle se serait inspiré des armoiries de la reine Catherine de Médicis ci-dessous. Cela serait une belle référence et signerait l’alliance des destins de deux femmes exceptionnelles, Chanel figurerait, de manière fictive certes, parmi les reines de l’histoire.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/5dc2fa90031b1de8d62781c9545ed5e1.jpg"><img class="alignnone size-full wp-image-15054" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/5dc2fa90031b1de8d62781c9545ed5e1.jpg" alt="" width="450" height="600" /></a>

Une autre théorie, plus vraisemblable, voudrait que la créatrice se soit inspirée des doubles « C » qui ornaient les fenêtres du château Crémat appartenant à Irène Bretz, l’une de ses amies américaines.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Chateau-Cremat-Chanel-Logo.jpg"><img class="alignnone size-full wp-image-15055" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/09/Chateau-Cremat-Chanel-Logo.jpg" alt="" width="278" height="359" /></a>

Aucune des versions n’étant vraiment été officialisée, elles participent toutes au mythe de la marque au même titre que les légendes qui entourent la créatrice. On trouve là l’une des clés du succès de la marque et de son monogramme.]]></content:encoded>
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		<wp:post_date><![CDATA[2017-09-29 00:01:37]]></wp:post_date>
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		<title>Lapeyre se renouvelle</title>
		<link>http://yannickbourenane.com/preprod/2017/10/02/lapeyre-se-renouvelle/</link>
		<pubDate>Sun, 01 Oct 2017 22:01:19 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15058</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Lapeyre.jpg"><img class="alignnone size-full wp-image-15059" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Lapeyre.jpg" alt="" width="827" height="370" /></a>

Lapeyre est une enseigne spécialisée dans l’ameublement de la maison et de la menuiserie. La chaîne, qui était connue par des millions de Français pour son slogan « Lapeyre, y en a pas deux », change son image. Elle souhaite se différencier de ses concurrents et faire connaître sa spécificité au grand public : ils sont les « seuls sur le secteur du bricolage à être distributeurs/fabricants ». Son nouveau logo est plus moderne et représentatif de son activité. La marque essaie ici de générer de la préférence et monter en gamme.

<!--more-->

Pour illustrer sa nouvelle signature, « Lapeyre, le savoir bien faire », la marque a ajouté le dessin du toit d’une maison à son nouveau logo. Il est accompagné de deux points qui peuvent représenter deux fenêtres, des escaliers ou bien même des yeux qui feraient de cette forme un smiley. Dans tous les cas, cette forme évoque le sur-mesure et l’artisanat. Si les couleurs restent les mêmes, le dégradé de couleur rouge a disparu et la couleur de fond est plus foncée, très proche du bordeaux. La typographie choisie est plus fine et élégante. Les contours noirs ont disparu. De la même manière, les bords arrondis laissent place à des bords pointus, plus nets. Ainsi, le logo paraît moins daté. En dessous du logo, apparaîtront les mentions « Les menuisiers de la maison » et « depuis 1931 ». Tous ces changements mettent en valeur le savoir-faire et l’expertise de la maison. Après avoir créé beaucoup de notoriété notamment grâce à la répétition d’un slogan accrocheur pendant 30 ans, Lapeyre gagne en légitimité.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/000235967_5.jpg"><img class="alignnone size-full wp-image-15060" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/000235967_5.jpg" alt="" width="930" height="620" /></a>

L'application du logo sur les façades de magasins

&nbsp;

&nbsp;

Agences : Altman + Pacreau et Dagobert]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15058</wp:post_id>
		<wp:post_date><![CDATA[2017-10-02 00:01:19]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-10-01 22:01:19]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="distribution"><![CDATA[Distribution]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="lapeyre"><![CDATA[Lapeyre]]></category>
		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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			<wp:meta_key><![CDATA[_networkpub_meta_published]]></wp:meta_key>
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		<title>Microsoft Azure : un logo pour s&#039;affirmer</title>
		<link>http://yannickbourenane.com/preprod/2017/10/03/microsoft-azure-logo-saffirmer/</link>
		<pubDate>Mon, 02 Oct 2017 22:01:09 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15062</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Azure.jpg"><img class="alignnone size-full wp-image-15064" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Azure.jpg" alt="" width="827" height="370" /></a>

Microsoft Azure est une plateforme de cloud computing : elle permet aux entreprises d’extérioriser leurs données dans des datas centers. Afin d’attirer toujours plus d’utilisateurs, la plateforme en plein essor adopte une nouvelle tagline « Azure. Cloud for all » et un nouveau logo plus moderne, plus ambitieux et qui revendique une appartenance à la famille Microsoft.

<!--more-->

Si les couleurs bleu et blanc ont été conservées car elles sont associées à l’idée du nuage, la forme nuage, elle, a disparu. En effet, le logo est moins dans la pure représentation, il est aussi moins compliqué. Le choix du nuage paraît trop évident et ne différenciait pas assez la marque de ses concurrents et du service One Drive qui appartient aussi à Microsoft.

Le nouveau logo adopte donc une nouvelle stratégie : est dans l’évocation. C’est une forme géométrique qui rappelle le style de logo des produits Microsoft et notamment celui de Windows ou encore d’Office. Cela créé une cohérence entre les marques et dans l’offre de la marque mère. Cette forme représente également le « A » de Azure. Ce changement permet à la marque de mieux s’affirmer parmi l’offre pléthorique de Microsoft. Le « A » favorise la mémorisation du nom Azure, chose que l’ancien logo ne permettait pas. C’est donc un choix visuel fort que vient d’opérer la marque, qui opte plus un logo plus différenciant et mémorisable.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15062</wp:post_id>
		<wp:post_date><![CDATA[2017-10-03 00:01:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-10-02 22:01:09]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<title>King Jouet : l&#039;ancien logo est mort, vive le nouveau !</title>
		<link>http://yannickbourenane.com/preprod/2017/10/04/king-jouet-lancien-logo-mort-vive-nouveau/</link>
		<pubDate>Tue, 03 Oct 2017 22:01:34 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15067</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_KJ.jpg"><img class="alignnone size-full wp-image-15068" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_KJ.jpg" alt="" width="827" height="370" /></a>

King Jouet est une chaîne de magasins française proposant des jeux et jouets pour les enfants. La marque vient de refaire sa charte graphique et son logo. Elle le simplifie pour gagner en modernité et ainsi reconquérir son public.

<!--more-->

Selon Sébastien Pingault, le directeur du pôle clients de la marque : "<em>Le Groupe King Jouet a entrepris de changer pour s'adapter aux évolutions des modes de consommation et aux nouvelles attentes des clients. Ces changements, il convenait de les accompagner visuellement pour mieux les traduire</em>".

Alors, qu’est-ce que cela implique ? La marque a conservé ses couleurs et sa mascotte. La tagline « petits et grands, tous gagnants » a disparu de dessous le logo. La typographie, quant à elle, a complètement changé. Elle n’a plus de contours ni d'ombre jaune, c’est une typographie bâton simple. Elle ne perd toutefois pas son côté ludique : les lettres ont un rythme très particulier. Le rendu est dynamique : on a l’impression « qu’elles ont fait la fête ». Le « roi lion » trône toujours au milieu du logo. Le tout a été retravaillé à la mode flat design, un style utilisé par beaucoup d'interfaces graphiques, comme JouéClub l’a récemment fait. Il s’agit donc ici d’attirer des enfants toujours plus tentés par les nouvelles technologies et des jouets toujours plus perfectionnés. Si son logo conserve une bonne dose de kitsch, King Jouet s’affirme ici comme une chaîne à l’écoute des désirs de ses consommateurs et des évolutions de son secteur.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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		<title>Rebranding pour King&#039;s Cross</title>
		<link>http://yannickbourenane.com/preprod/2017/10/05/rebranding-kings-cross/</link>
		<pubDate>Wed, 04 Oct 2017 22:01:01 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15071</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_KC_2-1.jpg"><img class="alignnone size-full wp-image-15072" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_KC_2-1.jpg" alt="" width="827" height="370" /></a>

King’s Cross est un quartier très stratégique de la ville de Londres : c’est à la gare de King’s Cross St Pancras qu’arrivent tous les jours des milliers de touristes via l’Eurostar. Il est également un quartier très dynamique et un centre économique important. King’s Cross est une vitrine pour Londres et le Royaume Uni tout entier. Le rebranding de la marque est donc crucial. Il en ressort une identité ingénieuse, punchy et adaptable sur tous les supports.

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La typographie du logo a été créée sur mesure pour King’s Cross. Elle est résolument plus moderne, elle vit désormais en bold et en capitales. Le quartier s’affirme comme un incontournable. De la même manière, les couleurs choisies sont élégantes et tranchées. On retrouve des associations de noir, blanc et gris avec du bleu, du violet et de l'orange. Le nouveau logo de King’s Cross existe en plusieurs versions qui le rendent adaptable à plusieurs formats : signalisation, utilisation web, print… Le format réduit « KX » est une référence aux futures installations dans un lieu de shopping nommé Coal Drops Yard et qui ouvrira en 2018. Le logo annonce le futur. Le « X » peut également rappeler le UX et donc faire référence à l’expérience unique que le quartier offre. En deux mots ce rebranding est une très belle opération pour la ville.

Agence : Studio SomeOne et la fonderie Colophon

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/0002-Hero-CDY-iPhoneX.jpg"><img class="alignnone size-full wp-image-15073" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/0002-Hero-CDY-iPhoneX.jpg" alt="" width="750" height="563" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/17-Cloudlines-iPhone.jpg"><img class="alignnone size-full wp-image-15076" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/17-Cloudlines-iPhone.jpg" alt="" width="750" height="563" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/08-KXQuarterly-Cover.jpg"><img class="alignnone size-full wp-image-15077" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/08-KXQuarterly-Cover.jpg" alt="" width="750" height="563" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/24-Logo-Single-Line.jpg"><img class="alignnone size-full wp-image-15075" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/24-Logo-Single-Line.jpg" alt="" width="750" height="563" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2017-10-05 00:01:01]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>305520</wp:comment_id>
			<wp:comment_author><![CDATA[Valentin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@valentinperrais.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.15.227.212]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-10-10 17:41:42]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-10-10 15:41:42]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je trouve étrange d'avoir  une typographie pour le format réduit complètement différente de celle du logo standard. On perd un peu en référence. Même si les deux sont réussies.]]></wp:comment_content>
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		<title>Deliveroo, Allo Resto… montrez-moi votre logo et je vous dirai qui vous êtes</title>
		<link>http://yannickbourenane.com/preprod/2017/10/06/deliveroo-allo-resto-montrez-moi-logo-dirai-etes/</link>
		<pubDate>Thu, 05 Oct 2017 22:01:02 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15080</guid>
		<description></description>
		<content:encoded><![CDATA[Tout autant qu’un nom de marque, un logo est une fiche d’identité. C’est pourquoi son choix est si stratégique. Il en dit aussi beaucoup sur le positionnement de la marque. Cela se remarque très nettement sur les services de livraison de nourriture à domicile. Montrez-moi votre logo et je vous dirai qui vous êtes, le jeu peut commencer.

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/new-logo-deliveroo.gif"><img class="alignnone size-full wp-image-15081" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/new-logo-deliveroo.gif" alt="" width="1950" height="1200" /></a>

Deliveroo adopte le turquoise comme couleur identitaire, une couleur très pop et très punchy. La couleur turquoise est aussi un choix stratégique : on remarque très facilement les livreurs Deliveroo.  Il a un drôle de kangourou comme mascotte. Sa typographie en bas de casse associe tout de suite le service au monde du digital. A travers le choix du kangourou, son logo évoque la rapidité, le turquoise et la typo positionnent la marque comme étant très à l’écoute des tendances : on pourra y trouver toutes les obsessions du moment des foodistas.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/foodora-logo-pink-on-white-01.jpg"><img class="alignnone size-full wp-image-15082" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/foodora-logo-pink-on-white-01.jpg" alt="" width="3031" height="2562" /></a>

Foodora surfe sur la même tendance en choisissant une typographie en bas de casse. Son icône, une main proposant un plat sous cloche, met l’accent sur le service proposé par la marque. Le client est au cœur de la stratégie. Il a juste à mettre les pieds sous la table et attendre qu’on lui serve un repas de qualité. Le rose foncé du logo donne est une couleur gourmande qui fait saliver.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/xD2bzG3t.jpg"><img class="alignnone size-full wp-image-15083" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/xD2bzG3t.jpg" alt="" width="500" height="500" /></a>

En ce qui concerne Allo Resto, en plus de son nom, le rouge évoque la rapidité du service. Les couleurs en-dessous évoquent la multiplicité des choix proposés sur le site. Le parti pris typographique est l’inverse des deux marques précédentes : Allo Resto apparaît tout en majuscules. Tout est mis en œuvre pour que l’on remarque les livreurs et que les cibles pensent directement à appeler Allo Resto. Le service de la marque doit devenir une référence.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/ubereats-logo.png"><img class="alignnone size-full wp-image-15084" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/ubereats-logo.png" alt="" width="300" height="300" /></a>

Uber Eats reprend le logo d’Uber, on a donc la caution qualitative du service de VTC qui est mis en valeur. Le « EATS » et la fourchette apparaissent en vert. La couleur verte illustre la tendance healthy. L’icône de la fourchette rappelle la forme de néons, un tendance très forte dans les logos. De nombreux restaurants et bars à la mode ont des logos inspirés de néons : Akipoké, Le Boucan.... Uber Eats propose donc un service de livraison très qualitatif avec la possibilité de manger de la nourriture healthy et tendance.

&nbsp;

Les deux logos qui sortent vraiment leur épingle du jeu sont ceux de Deliveroo et Uber Eats. Ils sont bien pensés : efficaces et différenciants, ils positionnent très bien les marques sur leurs marchés.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15080</wp:post_id>
		<wp:post_date><![CDATA[2017-10-06 00:01:02]]></wp:post_date>
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		<title>La nouvelle signature Balenciaga</title>
		<link>http://yannickbourenane.com/preprod/2017/10/09/nouvelle-signature-balenciaga/</link>
		<pubDate>Sun, 08 Oct 2017 22:01:25 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15089</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Balenciaga.jpg"><img class="alignnone size-full wp-image-15090" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Balenciaga.jpg" alt="" width="827" height="370" /></a>

Balenciaga est une marque de mode et de luxe créée en 1919 et détenue par le groupe Kering. Après les nombreuses rétrospectives Balenciaga de cette année, au Musée Bourdelle comme au Victoria and Albert Museum de Londres, la marque semble vouloir montrer que « Balenciaga » est plus actuel que jamais. Ainsi, Balenciaga a révélé son nouveau logo hier, lors de son défilé Printemps/Eté 2018. Il en ressort un logo chic, minimaliste et radical.

<!--more-->

Il garde donc les mêmes codes que le logo précédent à la différence près que le nouveau logo est en bold, dans une typographie bien plus moderne. L’ancienne typographie se rapprochait d’un style art déco aux accents futuristes tandis que la nouvelle est plus industrielle. L’inspiration pour ce nouveau logo viendrait de l’efficacité de la signalisation dans les transports publics. Cela rejoint le style du nouveau directeur artistique de la marque, Demna Gvasalia, dont le but premier est de faire des vêtements fonctionnels avant tout. Toutefois, le logo reste fidèle aux codes du luxe : minimaliste, en noir et blanc, il est une signature. La marque s'inscrit dans la tendance des logos de maisons de mode et suit ainsi le même chemin que Diane Von Furstenberg ou Saint Laurent. C’est une vraie prise de position de la part de Balenciaga. Elle cherche ici à se détacher de son image de marque « musée » et figée dans le passé. Elle souhaite s’imposer comme une marque visionnaire.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15089</wp:post_id>
		<wp:post_date><![CDATA[2017-10-09 00:01:25]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Le logo de Polestar révélé</title>
		<link>http://yannickbourenane.com/preprod/2017/10/10/logo-de-polestar-revele/</link>
		<pubDate>Mon, 09 Oct 2017 22:01:38 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15092</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/1350-900-f936ab8741fdbc9fe8b29398.jpg"><img class="alignnone size-full wp-image-15093" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/1350-900-f936ab8741fdbc9fe8b29398.jpg" alt="" width="1350" height="900" /></a>

Polestar vient récemment de devenir une marque à part entière, là où elle n’était anciennement qu’un modèle d’automobile Volvo. Avec Polestar, le groupe se lance dans la création de voitures haut-de-gamme, un positionnement qui se ressent dans son logo. En effet, il est élégant, efficace et s’inscrit dans la tendance des logos de constructeurs luxe.

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Polestar adopte un logo en forme d’étoile, une belle référence au nom de la marque. Cette étoile a été retravaillée en finesse, elle se laisse deviner en négatif. On peut aussi voir dans cette forme deux flèches qui se rejoignent en un centre voire un pôle. Polestar se positionne ainsi comme une marque haut-de-gamme, qui fait se rencontrer l’élégance et l’efficacité. Avec ce nouveau logo, la marque affirme ses créations comme étant la concentration de ce qui se fait de mieux dans le secteur automobile. On pourrait presque y voir les chevrons éclatés de Citroën, comme si la marque voulait montrer qu'elle va casser les codes du secteur automobile. Cela semblerait presque surfait, trop lisible au premier degré. Aussi, les flèches sont un clin d’œil à celle présente dans le logo de Volvo, en cela la marque se rapproche de son constructeur. Volvo pourra ainsi bénéficier de l’image de marque qualitative de Polestar. Les couleurs choisies, le noir, le blanc et l’argenté sont sobres et raffinées. A travers ce logo, Polestar suit les tendances du secteur et notamment les exemples de BMW et Mini. Maintenant que l’on connaît son logo, rendez-vous le 17 octobre prochain pour découvrir les nouveaux modèles de la marque.]]></content:encoded>
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		<wp:post_id>15092</wp:post_id>
		<wp:post_date><![CDATA[2017-10-10 00:01:38]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-10-09 22:01:38]]></wp:post_date_gmt>
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			<wp:comment_date><![CDATA[2017-10-15 00:23:28]]></wp:comment_date>
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		<title>Le nouveau logo Dropbox : time to drop the box ?</title>
		<link>http://yannickbourenane.com/preprod/2017/10/11/nouveau-logo-dropbox-time-to-drop-the-box/</link>
		<pubDate>Tue, 10 Oct 2017 22:01:52 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15099</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Dropbox.jpg"><img class="alignnone size-full wp-image-15100" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Dropbox.jpg" alt="" width="827" height="370" /></a>

Dropbox est un service de stockage et de partage de fichiers créé en 2007. Face à la concurrence de Google Drive, la marque veut changer d’image : Dropbox ne veut plus être considérée seulement comme un site sur lequel on héberge des fichiers mais souhaite être perçue comme une plateforme à part entière sur laquelle on se retrouve pour travailler en communauté. Pour montrer qu’elle évolue, son logo a été retravaillé et son identité visuelle a été mise à jour. La plateforme adaptable et ses couleurs funs donneraient envie d’y passer plus de temps. Néanmoins, le problème stratégique de la marque n’est pas tant son identité visuelle mais son nom...

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Le changement du logo est très léger. La typographie a été retravaillée, le « D » a été rétréci tandis que les autres lettres ont été agrandies et affinées. La nouvelle typographie est une Sharp Grotesk. L’icône de la boîte a également été modifiée, ses proportions sont plus équilibrées. Les pans de la boîte ne retombent pas sur les côtés, cela rend l’icône plus dynamique. Elle n’évoque plus qu’une boîte mais aussi des plateformes. La couleur du nom Dropbox a changé, il apparaît en noir, il ressort donc mieux et il est ainsi plus lisible. Ce nouveau logo est là pour notifier l’utilisateur du changement de Dropbox.

Et ce n’est pas le seul changement : l’expérience Dropbox a changé puisque toute l’identité visuelle a été retravaillée. Les nouvelles applications du logo sont intéressantes, plus colorées et plus accueillantes. Des illustrations humoristiques illustrent les différentes étapes que peuvent rencontrer les utilisateurs. La diversité des couleurs montre que Dropbox peut s’adapter à plusieurs utilisations. En cela, c'est un changement réussi. Toutefois, il existe toujours un obstacle au développement de Dropbox : son nom. Il évoque et montre une boîte dans son logo, on a donc du mal à envisager la plateforme comme autre chose qu’une boîte virtuelle et donc un simple hébergeur de fichiers… La prochaine étape pour Dropbox serait-elle le changement de nom ?

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/dropbox_2017_glyph_colors.png"><img class="alignnone size-full wp-image-15101" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/dropbox_2017_glyph_colors.png" alt="" width="1000" height="438" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/dropbox_2017_illustration_404.jpg"><img class="alignnone size-full wp-image-15102" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/dropbox_2017_illustration_404.jpg" alt="" width="1000" height="590" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/dropbox_2017_illustration_welcome.jpg"><img class="alignnone size-full wp-image-15103" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/dropbox_2017_illustration_welcome.jpg" alt="" width="1000" height="590" /></a>

&nbsp;]]></content:encoded>
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		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
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		<title>Ukip plagie la Premier League ?</title>
		<link>http://yannickbourenane.com/preprod/2017/10/12/ukip-plagie-premier-league/</link>
		<pubDate>Wed, 11 Oct 2017 22:01:54 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15106</guid>
		<description></description>
		<content:encoded><![CDATA[&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Ukip.jpg"><img class="alignnone size-full wp-image-15107" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Ukip.jpg" alt="" width="827" height="370" /></a>

Ukip est un parti britannique anti-immigration et eurosceptique créé en 1993. Après le Brexit et la démission de son leader, Nigel Farage, le parti entend reprendre « du poil de la bête » et change de logo. Si ce nouveau logo donne une image d’un parti plus « fort » grâce à l’image du lion, il est aussi l’objet d’une polémique. En effet, Ukip est accusé de plagiat.

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Même lion, même couleur, le logo ressemble à s’y méprendre à celui de la Premier League, le championnat de football d’Angleterre. L’information s’est répandue comme une trainée de poudre sur les réseaux sociaux et le parti n’a pas été épargné. Il y a là un vrai problème de stratégie de la part de Ukip. D’après les dernières déclarations de ses porte-paroles, le parti ne paraît pas du tout gêné par cette ressemblance. Le plagiat semble assumé ce qui est difficilement compréhensible. La Premier League, quant à elle, pourrait bien attaquer le parti en justice. Cette polémique mise à part, on peut dire que l’évolution du logo était assez positive. Les couleurs étaient plus profondes et plus riches. Ce violet donne plus de stature au parti. La typographie choisie est plus intéressante : elle est plus lisible et plus marquante. De la même manière, le slogan « For the nation » a été rajouté et donne plus d’impact à l’ensemble. Toutefois, en ce qui concerne le lion, ce n’est décidément pas un choix heureux. En plus de sa grande ressemblance avec le lion de la Premier League, celui-ci est raté. Ce n’est pas un lion fier mais plutôt un lion qui aurait l’air fatigué ou assoiffé. C’est donc un renouveau plus que remarqué pour Ukip mais loin d’être réussi.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Premier_League_Logo.svg_.png"><img class="alignnone size-full wp-image-15108" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Premier_League_Logo.svg_.png" alt="" width="1200" height="503" /></a>

Le logo de la Premier League]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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	<item>
		<title>C&#039;est vendredi, Starbucks joue avec son logo !</title>
		<link>http://yannickbourenane.com/preprod/2017/10/13/cest-vendredi-starbucks-joue-logo/</link>
		<pubDate>Thu, 12 Oct 2017 22:01:09 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15111</guid>
		<description></description>
		<content:encoded><![CDATA[Compte tenu des récentes évolutions du logo de Starbucks, certains prédisent avec humour la disparition de leur sirène et ça donne ça :

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/starbucks.jpg"><img class="alignnone size-full wp-image-15112" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/starbucks.jpg" alt="" width="750" height="145" /></a>

Alors lorsque Starbucks décide de leur répondre en jouant sur ces commentaires, le résultat est d'autant plus drôle et intéressant. La marque fait preuve de second degré et livre une campagne intelligente qui illustre toutes les activités possibles chez Starbucks. C'est une manière de montrer que l'expérience ou UX Starbucks est unique et sur-mesure. Consommateurs frénétiques des réseaux sociaux, amateurs de musique ou workalcoholics, à la vôtre !

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/1.jpg"><img class="alignnone size-full wp-image-15113" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/1.jpg" alt="" width="2200" height="3025" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/conceito_copobranco-02.jpg"><img class="alignnone size-full wp-image-15114" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/conceito_copobranco-02.jpg" alt="" width="2200" height="3025" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/conceito_copobranco-06.jpg"><img class="alignnone size-full wp-image-15115" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/conceito_copobranco-06.jpg" alt="" width="2200" height="3025" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/conceito_copobranco-04-1.jpg"><img class="alignnone size-full wp-image-15116" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/conceito_copobranco-04-1.jpg" alt="" width="2200" height="3025" /></a>

&nbsp;

Plus d'infos : https://adsoftheworld.com/campaign/starbucks-rai-10-2017

Agence : Rai Sao Paulo]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15111</wp:post_id>
		<wp:post_date><![CDATA[2017-10-13 00:01:09]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-10-12 22:01:09]]></wp:post_date_gmt>
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		<category domain="category" nicename="agroalimentaire"><![CDATA[Agroalimentaire]]></category>
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		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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	<item>
		<title>Un nouveau logo pour la famille Firefox</title>
		<link>http://yannickbourenane.com/preprod/2017/10/16/nouveau-logo-famille-firefox/</link>
		<pubDate>Sun, 15 Oct 2017 22:01:33 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15118</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Firefox.jpg"><img class="alignnone size-full wp-image-15119" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Firefox.jpg" alt="" width="827" height="370" /></a>

Firefox est un navigateur web libre et gratuit développé par Mozilla. Après le logo de Firefox Nightly, Mozilla change le logo principal de Firefox. Tous les logos de la gamme sont désormais harmonisés et simplifiés. Le navigateur se construit donc une identité plus forte tout en élégance.

<!--more-->

En effet, avec ce nouveau logo, Firefox privilégie la simplicité. La marque n’a pas besoin de fioritures pour qu’on la reconnaisse. A ce titre, la silhouette du renard a été retravaillée, elle englobe davantage la planète, comme pour montrer que Firefox prend toujours plus d’importance, qu’il vous accompagne toujours mieux. Sa queue a été retouchée, elle ressemble davantage à une flamme qui évoque la rapidité et sa forme est plus élégante.

Aussi, les couleurs ont changé : elles sont plus vibrantes, le logo ressortira donc mieux parmi toutes les icônes d’un PC et fera concurrence à celle de Chrome, déjà assez voyante. Ce même logo est décliné en plusieurs couleurs pour toute la gamme Firefox : cela crée une identité forte et Firefox Nightly et Firefox Focus bénéficient de la renommée de leur grande sœur. La typographie a été affinée. Elle passe d’un gris foncé à un bleu-gris foncé. Le tout donne une impression de légèreté, de dynamisme. En fin de compte, l’enjeu principal pour un navigateur est de démontrer sa rapidité et son efficacité. Firefox remplit sa mission à merveille et donne, au passage, l’image d’un navigateur à la pointe.

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/logo-wordmark-large.f1831564f64e.png"><img class="alignnone size-full wp-image-15121" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/logo-wordmark-large.f1831564f64e.png" alt="" width="800" height="300" /></a>

L'ancien logo Firefox

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/firefox_2017_logo_full_new.jpg"><img class="alignnone size-full wp-image-15122" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/firefox_2017_logo_full_new.jpg" alt="" width="1000" height="395" /></a>

Le nouveau logo Firefox avec la nouvelle typographie]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15118</wp:post_id>
		<wp:post_date><![CDATA[2017-10-16 00:01:33]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-10-15 22:01:33]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<wp:comment>
			<wp:comment_id>305638</wp:comment_id>
			<wp:comment_author><![CDATA[Cahem]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Moreau35350@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.197.46.130]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-10-16 01:45:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-10-15 23:45:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Juste pour information ce n'est pas un renard, c'est un panda roux ]]></wp:comment_content>
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		</wp:comment>
		<wp:comment>
			<wp:comment_id>305646</wp:comment_id>
			<wp:comment_author><![CDATA[Alan Pråvist]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oceanaeco.aeco@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.61.37.51]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-10-16 07:02:23]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-10-16 05:02:23]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Êtes-vous sûr.e de ce que vous êtes en train de dire? Car si ma mémoire est bonne, Firefox veut aussi bien dire "panda roux" comme "renard de feu". Et sur le logo, ils se sont plus basés sur un renard roux que sur un panda roux.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>305638</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>305652</wp:comment_id>
			<wp:comment_author><![CDATA[Cyril]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@lfgcommunication.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[83.157.218.9]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-10-16 11:37:39]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-10-16 09:37:39]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour,
Je trouve ce logo très (trop) détaillé. Mais ils ont réussit, malgré tout, à le simplifier tout en le rendant élégant. Jolie réalisation en tout cas.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>305654</wp:comment_id>
			<wp:comment_author><![CDATA[Cahem]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[moreau-k@outlook.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[83.197.46.130]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-10-16 12:59:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-10-16 10:59:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je crois que ça restera toujours un grand mystère :)]]></wp:comment_content>
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		<title>Vodafone révèle sa nouvelle identité</title>
		<link>http://yannickbourenane.com/preprod/2017/10/17/vodafone-revele-nouvelle-identite/</link>
		<pubDate>Mon, 16 Oct 2017 22:01:20 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15125</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Vodafone.jpg"><img class="alignnone size-full wp-image-15126" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Vodafone.jpg" alt="" width="827" height="370" /></a>

Vodafone est un groupe britannique spécialisé dans les télécommunications. Cette année, il est le troisième opérateur mobile dans le monde par le nombre d’abonnés. Pour célébrer son succès ainsi que ses presque 30 ans d’existence, la marche renouvelle sa stratégie ainsi que son identité visuelle. Elle opte ainsi pour un logo plus moderne tout en restant fidèle à sa valeur première : permettre à tous de communiquer.<!--more-->

La marque abandonne son logo en relief pour adopter un logo qui s’inspire de la tendance du flat design. Ce logo est désormais bicolore puisque le gris a disparu. Le rouge, qui est la couleur identitaire de Vodafone, a été conservé. C’est un logo qui est plus lisible et qui met le nom de la marque en valeur. La typographie a légèrement été retravaillée, elle est plus fine et légère. Elle est toujours en bas de casse ce qui lie la marque à l’univers d’Internet et des nouvelles technologies. En effet, la marque entend s’affirmer comme un acteur important dans le domaine des innovations technologiques. Sa nouvelle tagline est « The future is exciting. Ready? ».

En plus de cette volonté de donner le meilleur de la technologie à ses clients, Vodafone montre qu’elle veut donner la parole à tous. Cette idée est illustrée par ses guillemets. Il est intéressant de noter que ce logo rappelle celui de Monoprix de par sa couleur rouge et ses guillemets, c’est finalement la bulle et les lettres en bas de casse qui les différencient. Ces deux logos qui avaient déjà des similarités, se ressemblent encore plus depuis le changement de Vodafone, alors plagiat ou non ? Difficile d'en être certain. Dans tous les cas, ils illustrent tous deux une volonté d’accompagner leurs clients au quotidien avec le meilleur des services, que cela soit pour les courses quotidiennes ou pour la téléphonie mobile. En cela, ils sont efficaces et illustrent les ambitions de ces marques.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Monoprix_logo.svg_.png"><img class="alignnone size-full wp-image-15128" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Monoprix_logo.svg_.png" alt="" width="1280" height="296" /></a>

Le logo de Monoprix

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		<title>La Coupe du Monde de Football féminin 2019 a son logo, cocorico !</title>
		<link>http://yannickbourenane.com/preprod/2017/10/18/coupe-monde-de-football-feminin-2019-a-logo-cocorico/</link>
		<pubDate>Tue, 17 Oct 2017 22:01:03 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15133</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/DKFPywKXoAA_oCT.jpg"><img class="alignnone size-full wp-image-15134" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/DKFPywKXoAA_oCT.jpg" alt="" width="721" height="721" /></a>

La coupe du monde de football féminin 2019 aura lieu en France. La campagne de promotion vient tout juste d’être lancée avec un nouveau slogan ainsi qu’un nouveau logo. Ces derniers sont une ode à l’affirmation et au dépassement de soi des femmes dans le sport. Aussi, ils offrent une belle mise en valeur à la France.

<!--more-->

En effet, le nouveau slogan de la campagne est « Dare to shine » ou « Le moment de briller » pour la version française. Ce slogan a deux significations : c’est le moment de briller pour les femmes. Leur moment pour prouver qu’elles sont légitimes et qu’elles ont leur place sur la scène internationale du football qui reste très masculine. C’est presque un message féministe que l’on retrouve ici. Aussi, c’est le moment de briller pour la France qui accueillera pour la première fois cette compétition créée en 1991.

Il y a donc une vraie dualité sémiotique omniprésente dans ce logo : les femmes dans le sport et la France. Cette dernière y est d’ailleurs bien mise en valeur puisqu’elle apparaît en capitales. La formule « France 2019 » est celle qui prend le plus de place dans le logo. Elle a une typographie bien à elle, élégante, qui rappellerait presque une typographie manuscrite et est une référence au patrimoine français. Les couleurs adoptées, le bleu, le blanc et le rouge, sont également une référence à la France tandis que la délicatesse de la silhouette de la coupe rappelle la dimension féminine de la compétition. Enfin, le globe en rouge et orange symbolise la passion des athlètes qui vont concourir. C’est donc un logo efficace, qui, allié à son slogan, représente les ambitions de la France ainsi que celles du football féminin.

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&nbsp;]]></content:encoded>
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		<title>Une nouvelle identité visuelle pour le Science Museum Group</title>
		<link>http://yannickbourenane.com/preprod/2017/10/19/nouvelle-identite-visuelle-science-museum-group/</link>
		<pubDate>Wed, 18 Oct 2017 22:01:12 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15138</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_SMG.jpg"><img class="alignnone size-full wp-image-15139" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_SMG.jpg" alt="" width="827" height="370" /></a>

&nbsp;

Le Science Museum Group est l’association de 6 musées britanniques : les deux Science Museum, les deux National Railway Museum, le Museum of Science and Industry et le National Science and Media Museum. Ils attirent 5 millions de visiteurs par an autour d’expositions ayant pour thèmes les nouvelles technologies, la science ou encore la médecine. L’idée est de les rassembler sous une identité commune et fédératrice. Leur nouveau logo évoque la diffusion des savoirs, l’évolution et le progrès.

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/NORTH_SMG_002_LOGO.jpg"><img class="alignnone size-full wp-image-15140" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/NORTH_SMG_002_LOGO.jpg" alt="" width="750" height="500" /></a>

L’ancien logo du Science Group Museum n’avait pas une identité très marquée : le nom était représenté en haut de casse dans une typographie très minimaliste, le tout dans des tons de bleu et de blanc. Le nouveau logo est bien plus évocateur et marquant. L’idée de progrès y est très présente : il y a un dégradé de la graisse des lettres ainsi qu’un dégradé de couleurs. Ces couleurs vives évoquent le monde de l’électronique et des nouvelles technologies. Aussi, ces jeux de couleurs rappellent les sons et mouvements.

De la même manière, ils peuvent rappeler la richesse des thèmes abordés par chacun des musées du pays. Ainsi, ces derniers donnent l’impression de se compléter. De plus, ce logo est bien plus moderne que l’ancien. Ses applications, sur des affiches, des applications mobiles ou encore sur les tenues du staff sont très réussis. Le tout est cohérent et construit une identité forte. Les musées, regroupés sous cette identité deviennent plus attractifs. On a une impression d’immersion, que l’on va vivre une expérience toute particulière. Ils ont toutes les armes pour donner envie au public d’en découvrir plus sur la science.

Agence : Consultancy North

Fonderie : FontSeek

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/NORTH_SMG_022_SM_WONDERLAB_1.jpg"><img class="alignnone size-full wp-image-15142" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/NORTH_SMG_022_SM_WONDERLAB_1.jpg" alt="" width="750" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/NORTH_SMG_009_GROUP_HOMEPAGES.jpg"><img class="alignnone size-full wp-image-15143" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/NORTH_SMG_009_GROUP_HOMEPAGES.jpg" alt="" width="750" height="500" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/NORTH_SMG_019_SMG_UNIFORM.jpg"><img class="alignnone size-full wp-image-15141" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/NORTH_SMG_019_SMG_UNIFORM.jpg" alt="" width="750" height="500" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15138</wp:post_id>
		<wp:post_date><![CDATA[2017-10-19 00:01:12]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-10-18 22:01:12]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Ces logos qui font vendre</title>
		<link>http://yannickbourenane.com/preprod/2017/10/20/ces-logos-qui-font-vendre/</link>
		<pubDate>Thu, 19 Oct 2017 22:01:13 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15146</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi ! Ces logos ont un point commun : ils font vendre. Pourquoi eux plutôt que d'autres ?

<span style="color: #444444;"><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/1200px-Superman_S_symbol.svg_.png"><img class="alignnone  wp-image-15147" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/1200px-Superman_S_symbol.svg_.png" alt="" width="248" height="191" /></a></span>

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<span style="color: #444444;">Superman, la Nasa... Ces logos sont souvent représentatifs d'une "way of life" et créateurs d'un sentiment d'appartenance. Il ont tous dépassé leur domaine d'application jusqu'à perdre leur sens initial, comme celui de Che Guevara, pour devenir des icônes de la société de consommation moderne. Toutefois, que l'on porte le logo de Playboy ou celui de la Nasa, l'image que l'on renvoie ne sera pas la même, si bien que la formule suivante  "dis moi quel logo tu portes et je te dirais qui tu es" s'applique parfaitement ici.</span>

&nbsp;

&nbsp;

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Che_Guevara_Portrait.jpg"><img class="alignnone  wp-image-15148" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Che_Guevara_Portrait.jpg" alt="" width="227" height="227" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/US-NASA-Seal-logo.jpg"><img class="alignnone  wp-image-15149" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/US-NASA-Seal-logo.jpg" alt="" width="326" height="201" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/PlayboyLogo.svg_.png"><img class="alignnone  wp-image-15150" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/PlayboyLogo.svg_.png" alt="" width="211" height="254" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/rolling-stones-logo.jpg"><img class="alignnone  wp-image-15151" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/rolling-stones-logo.jpg" alt="" width="365" height="217" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/1200px-Underground.svg_.png"><img class="alignnone  wp-image-15152" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/1200px-Underground.svg_.png" alt="" width="343" height="277" /></a>

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15146</wp:post_id>
		<wp:post_date><![CDATA[2017-10-20 00:01:13]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>305754</wp:comment_id>
			<wp:comment_author><![CDATA[KON]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[KON@ok.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[80.231.110.6]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-10-20 11:03:40]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-10-20 09:03:40]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ce ne sont pas les logos qui font vendre mais les idées qu'ils véhiculent.
En plus, t'as choisi le plus mauvais exemple pour illustrer l'article.
Le logo de superman a énormément évolué avec le temps, preuve que ce n'est pas le logo qui fait vendre.]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>305762</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[audrey@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.36.217.106]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-10-20 20:16:07]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-10-20 18:16:07]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour KON, si vous aviez lu l'article vous auriez vu qu'on parle d'"image que l'on renvoie", de représentation d'une way of life et de sentiment d'appartenance.]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>305754</wp:comment_parent>
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	<item>
		<title>Le salon E3 se renouvelle pour son édition 2018</title>
		<link>http://yannickbourenane.com/preprod/2017/10/23/salon-e3-se-renouvelle-edition-2018/</link>
		<pubDate>Sun, 22 Oct 2017 22:01:07 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15158</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_E3.jpg"><img class="alignnone size-full wp-image-15159" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_E3.jpg" alt="" width="827" height="370" /></a>

L’E3 ou Electronic Entertainment Expo est le plus grand salon de jeux vidéo au monde. Il a lieu tous les ans à Los Angeles. A l’occasion de sa vingt-troisième édition, E3 change d’identité visuelle et adopte un logo plus moderne, lisible et efficace.

<!--more-->

En effet, l’ancien logo en 3D paraissait daté, il était également difficilement lisible. Cela est plus qu’embêtant pour un salon qui se veut à la pointe des tendances en termes de jeux vidéo. Grâce à son changement de logo, la marque règle ce problème en adoptant la tendance du flat design. Ainsi, son logo est bien plus en phase avec l’univers des jeux vidéo, toujours en recherche d’innovation et d’avancées technologiques. Les couleurs identitaires du salon, le rouge et le jaune, ont été conservées. La mention « Electronic Entertainment Expo » n’apparaît plus sur le logo. Il semblerait donc que la notoriété de la marque lui permette de ne plus mentionner son nom complet dans son logo. Ainsi, E3 s’impose comme une référence. Enfin, l’association du « E » et du « 3 » est plus fluide que sur l’ancien logo, les deux s’imbriquent et semblent se compléter. E3 signe ici un logo impactant, on en attendait pas moins de cette pointure spécialisée dans les jeux vidéo.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15158</wp:post_id>
		<wp:post_date><![CDATA[2017-10-23 00:01:07]]></wp:post_date>
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		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
		<category domain="post_tag" nicename="jeux-video"><![CDATA[Jeux vidéo]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
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		<title>Disney lance Movies Anywhere</title>
		<link>http://yannickbourenane.com/preprod/2017/10/24/disney-lance-movies-anywhere/</link>
		<pubDate>Mon, 23 Oct 2017 22:01:41 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15162</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Disney.jpg"><img class="alignnone size-full wp-image-15163" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Disney.jpg" alt="" width="827" height="370" /></a>

Disney Movies Anywhere est le nouveau proposant des films et séries à regarder en illimité et qui réunit toutes les productions Disney. Flairant la bonne affaire, la marque a décidé de retirer tous ses films de Netflix pour créer sa propre plateforme. Elle change de logo et se dote d’une vraie identité indépendante de Disney. C’est une manière pour Movies Anywhere de s’affirmer comme un service à part entière à même de concurrencer Netflix ou Amazon Prime Vidéo.

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Le nouveau logo de Disney représente un « M » et un « A », les initiales de Movies Anywhere. Elles sont liées de sorte à ressembler au signe infini, une manière de dire que l’on peut regarder les programmes de Movies Anywhere en illimité. La typographie adoptée est douce et fluide, elle s’adapte parfaitement à l’univers des films Disney. Les couleurs, le bleu et le violet, sont vibrantes et s’adaptent bien à une utilisation web ou via leur application. Aussi, ces couleurs rappellent le monde de la magie et de l’enchantement cher à Disney.

Toutefois, la marque n’apparaît plus dans le logo et n’est plus nommée. En effet, Movies Anywhere dispose d’une identité totalement détachée de Disney. Cela permet à Movies Anywhere de ne pas s’imposer comme une plateforme à l’offre « trop réductrice ». La marque propose d’ailleurs déjà des productions Pixar ou encore Marvel et il se pourrait qu'elle souhaite proposer une offre toujours plus variée. Pour toutes ces raison, c'est un logo efficace qui révèle les ambitions de Movies Anywhere tout en positionnant la plateforme par rapport à ses concurrents.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15162</wp:post_id>
		<wp:post_date><![CDATA[2017-10-24 00:01:41]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Carton ondulé de France se renouvelle</title>
		<link>http://yannickbourenane.com/preprod/2017/10/25/carton-ondule-de-france-se-renouvelle/</link>
		<pubDate>Tue, 24 Oct 2017 22:01:43 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15165</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_COF.jpg"><img class="alignnone size-full wp-image-15166" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_COF.jpg" alt="" width="827" height="370" /></a>

Carton ondulé de France est la fédération des fabricants de carton de France. Elle réunit 70% des acteurs du secteur. Afin de convaincre toujours plus de professionnels de l’industrie d’utiliser du carton, la marque renouvelle son identité grâce à un nouveau logo et une nouvelle signature : « Le carton ondulé, le bon génie du commerce ». Elle s’offre ainsi une image plus affirmée et attractive.

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Le nouveau logo représente les initiales « C » et « O » de la marque et les lie l’une à l’autre. Leur forme rappelle le signe infini ainsi que l’aspect du carton ondulé. Cela illustre donc le fait qu’il soit recyclable et mais aussi modulable et adaptable à l’infini. L’association des nouvelles couleurs adoptées, le violet et le brun clair, est intéressante. Le brun est évidemment une référence à la couleur du carton tandis que le violet affirme l’identité de la marque. Il en va de même pour la typographie en haut de casse et en bold. Elle donne une image de robustesse et de performance. En somme, c’est un logo qui allie l’esthétique à l’efficacité et dote la marque d’une réelle identité.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15165</wp:post_id>
		<wp:post_date><![CDATA[2017-10-25 00:01:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-10-24 22:01:43]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Un nouveau cap pour Capgemini</title>
		<link>http://yannickbourenane.com/preprod/2017/10/26/nouveau-cap-capgemini/</link>
		<pubDate>Wed, 25 Oct 2017 22:01:17 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15168</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Capgemini.jpg"><img class="alignnone size-full wp-image-15169" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Capgemini.jpg" alt="" width="827" height="370" /></a>

Capgemini est une marque de conseil en stratégie et en transformation technologique. En 50 ans d’existence, Capgemini a prouvé son expertise et s’est affirmée comme l’un des leaders du secteur. Après avoir conservé la même identité pendant plus de 13 ans, l’entreprise change de logo. A travers ce changement, elle souhaite désormais mettre en lumière ses valeurs humaines.

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En effet, le nouveau logo donne l’impression d’avoir été écrit à la main. La marque remet ainsi le travail et le savoir-faire de l’homme au centre de sa communication. De la même manière, l’as de pique qui donnait un côté sharp a l’ensemble, a été retravaillé. Il s’est arrondi et adouci. Le nouveau bleu est plus rassurant mais aussi plus vibrant. Il montre ainsi que Capgemini est plus active que jamais. L’expertise de l’entreprise est reconnue : elle n’a plus besoin d’indiquer ses domaines de compétences sous son logo. Sa priorité est maintenant d’humaniser son image.

Cela coïncide avec la devise de la marque : « People matter, results count ». Enfin, c'est une stratégique que confirme  Virginie Regis, la directrice communication et marketing du groupe : « <em>Notre nouvelle identité de marque évoque la réalité d'un groupe agile, en mouvement, aidant ses clients à relever les nombreux défis auxquels ils sont confrontés avec précision et fiabilité. À l'ère du digital, nous avions à coeur d'humaniser notre marque en choisissant une police manuscrite pour notre nouveau logo.</em> »

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15168</wp:post_id>
		<wp:post_date><![CDATA[2017-10-26 00:01:17]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-10-25 22:01:17]]></wp:post_date_gmt>
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			<wp:meta_value><![CDATA[a:1:{s:32:"8f6677c9d6b0f903e98ad32ec61f8deb";a:2:{s:7:"expires";i:1510695394;s:7:"payload";a:3:{i:0;a:1:{s:2:"id";i:10425;}i:1;a:1:{s:2:"id";i:703;}i:2;a:1:{s:2:"id";i:14687;}}}}]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>306075</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.225.237.149]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-10-31 13:52:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-10-31 12:52:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je me disais justement il y a quelques jours que leur logo faisait vieillot, et voilà qu'ils le changent (pour le mieux !) ^^]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	</item>
	<item>
		<title>Logos : lorsque les blogueuses font et défont les modes</title>
		<link>http://yannickbourenane.com/preprod/2017/10/27/logos-lorsque-blogueuses-defont-modes/</link>
		<pubDate>Thu, 26 Oct 2017 22:01:57 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15173</guid>
		<description></description>
		<content:encoded><![CDATA[C’est vendredi ! Aujourd’hui, Logonews va aborder un type de logo très codifié : celui de la blogueuse mode et beauté. Alors qu’on a tendance à imaginer la blogueuse plus libre dans le choix de son logo qu’une « marque » - même si le blog lui-même peut vite devenir une marque - on s’aperçoit vite qu’il existe des codes récurrents et spécifiques à la blogosphère.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/filles-daujourdhui-laurence-arne.jpg"><img class="alignnone size-full wp-image-15180" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/filles-daujourdhui-laurence-arne.jpg" alt="" width="640" height="400" /></a>

<!--more-->

En effet, la blogueuse s’inspire du magazine féminin : elle choisit des univers tendances, des couleurs pastels, des illustrations girly pour accompagner son logo, comme celui de Mango and Salt. De plus, elle a tendance à choisir un logo à l’aspect « professionnel » qui va lui donner une crédibilité et une légitimité dans le milieu. Le logo de Caroline Receveur, blogueuse mode et beauté, en est un bel exemple : c’est un logo très graphique, à l’esthétique épurée d’un magazine digne de Vogue ou Elle.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/logo.png"><img class="alignnone size-full wp-image-15177" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/logo.png" alt="" width="822" height="199" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/HEADER.jpg"><img class="alignnone size-full wp-image-15174" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/HEADER.jpg" alt="" width="1200" height="382" /></a>

Toutefois, la blogueuse cherche à s’éloigner de l’esthétique parfois trop froide des magazines de mode. Elle espère ainsi créer plus de proximité avec ses lecteurs. Cela se remarque grâce à plusieurs signes sémiotiques et linguistiques : la manière de s’adresser à ses lecteurs, le genre proche du journal intime qu’elle propose… mais aussi à travers son logo. A titre d’exemple, une tendance très présente chez les blogueuses est d’avoir un logo « handwritten ». Il donne l’impression d’avoir été écrit à la main, c’est donc beaucoup plus personnel. C’est le cas de The Cherry Blossom Girl ou encore du logo de Garance Doré.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/header.gif"><img class="alignnone size-full wp-image-15175" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/header.gif" alt="" width="1016" height="206" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/GaranceDorelogo.jpg"><img class="alignnone size-full wp-image-15176" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/GaranceDorelogo.jpg" alt="" width="500" height="500" /></a>

Ce n’est pas le magazine qui parle mais une passionnée de mode ou de beauté à laquelle on pourrait s’identifier, un avis qui n’est supposément pas biaisé, celui d’une bonne copine. On retrouve ici une vraie quête d'authenticité. Cette signature peut également rappeler la signature ou la griffe d’un couturier. La blogueuse adopte ainsi une position hybride entre magazine professionnel et journal intime. A l’heure où même la presse féminine peine à se vendre, c’est une tendance qui est réutilisée par certains sites et magazines nouvelle génération comme Paulette ou My Little Paris qui participent toujours plus à un brouillage des codes. Le prochain step pourrait bien être le changement des logos des magazines traditionnels : affaire à suivre...

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/my-little-parisx2.png"><img class="alignnone size-full wp-image-15178" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/my-little-parisx2.png" alt="" width="400" height="280" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/logo-2.png"><img class="alignnone  wp-image-15179" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/logo-2.png" alt="" width="401" height="220" /></a>

&nbsp;

&nbsp;

Crédits photo de couverture : http://golem13.fr/filles-daujourdhui-laurence-arne/ et la série "Filles d'aujourd'hui".]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2017-10-27 00:01:57]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
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		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="post_tag" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="post_tag" nicename="tendance"><![CDATA[tendance]]></category>
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			<wp:meta_value><![CDATA[<blockquote class="wp-embedded-content" data-secret="PCVNYJlbCN"><a href="http://golem13.fr/filles-daujourdhui-laurence-arne/">La vie de blogueuse mode taclée par Laurence Arné</a></blockquote><iframe class="wp-embedded-content" sandbox="allow-scripts" security="restricted" style="position: absolute; clip: rect(1px, 1px, 1px, 1px);" src="http://golem13.fr/filles-daujourdhui-laurence-arne/embed/#?secret=PCVNYJlbCN" data-secret="PCVNYJlbCN" width="500" height="282" title="« La vie de blogueuse mode taclée par Laurence Arné » &#8212; GOLEM13.FR" frameborder="0" marginwidth="0" marginheight="0" scrolling="no"></iframe>]]></wp:meta_value>
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	<item>
		<title>Ebay : un nouveau logo haut en couleurs !</title>
		<link>http://yannickbourenane.com/preprod/2017/10/30/ebay-nouveau-logo-haut-couleurs/</link>
		<pubDate>Sun, 29 Oct 2017 23:01:24 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15183</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Ebay.jpg"><img class="alignnone size-full wp-image-15184" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Ebay.jpg" alt="" width="827" height="370" /></a>

Ebay est un site d’enchères en ligne créé en 1995. En l’espace de 22 ans, la plateforme s’est imposée comme une référence du secteur. Aujourd’hui, elle décide de changer les couleurs de son logo : le logo aux lettres multicolores n’est plus, il laisse place à un logo qui vit en différentes teintes – que tout le monde se rassure, il ne sera pas uniquement rose ! Ebay reste ainsi fidèle à ses valeurs de diversité tout en livrant un logo plus mature.

<!--more-->

En effet, les lettres multicolores, qui pouvaient rappeler les couleurs du logo de Google, ont disparu. Le nouveau logo Ebay existe en différentes couleurs et illustre la multiplicité de l’offre et donc des cibles d’Ebay. La typographie en bas de casse, efficace et moderne a été conservée. Le site s’est largement professionnalisé depuis ces dernières années : des professionnels et spécialistes y ont désormais leurs boutiques et Ebay n’est plus le site-brocante de ses débuts. La nouvelle identité suit les évolutions du site et est ainsi plus léchée et moins enfantine. Ses applications sont intéressantes et correspondent tout à fait à la dernière campagne Ebay ayant pour thème « <em>Fill your cart with color</em> » soit « remplissez votre panier de couleurs ».

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/ebay_2017_logo_colors.gif"><img class="alignnone size-full wp-image-15185" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/ebay_2017_logo_colors.gif" alt="" width="1000" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/ebay_2017_printed_stuff_01.jpg"><img class="alignnone size-full wp-image-15186" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/ebay_2017_printed_stuff_01.jpg" alt="" width="1000" height="666" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/ebay_2017_printed_stuff_02.jpg"><img class="alignnone size-full wp-image-15187" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/ebay_2017_printed_stuff_02.jpg" alt="" width="1000" height="625" /></a>

https://www.youtube.com/watch?time_continue=60&amp;v=ZBcl7oqKtvE

Agence : Form &amp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15183</wp:post_id>
		<wp:post_date><![CDATA[2017-10-30 00:01:24]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="design"><![CDATA[design]]></category>
		<category domain="post_tag" nicename="ebay"><![CDATA[Ebay]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouvelles-technos"><![CDATA[Nouvelles technos]]></category>
		<category domain="category" nicename="telecommunications"><![CDATA[Télécommunications]]></category>
		<category domain="post_tag" nicename="usa"><![CDATA[USA]]></category>
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		<title>L&#039;expertise de Socotec en un logo</title>
		<link>http://yannickbourenane.com/preprod/2017/10/31/lexpertise-de-socotec-logo/</link>
		<pubDate>Mon, 30 Oct 2017 23:01:38 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15189</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Socotec.jpg"><img class="alignnone size-full wp-image-15190" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Socotec.jpg" alt="" width="827" height="370" /></a>

Le groupe Socotec est spécialisé dans le conseil en gestion de risque et en amélioration des performances des entreprises. Le groupe s’agrandit, il rassemble désormais toutes ses entités sous son nom. Aussi, Socotec cherche à conquérir l’international. Pour illustrer ce changement, la marque renouvelle son logo. Ce dernier réaffirme l’expertise de Socotec tout en lui donnant un nouvel élan.

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L’ancien logo reprenait le S et le O de Socotec et avait une forme d’œil. Ainsi, cela montrait que Socotec avait un regard aiguisé sur les stratégies d’entreprises mais ça avait aussi un côté Big Brother pas forcément rassurant. Désormais, le nouveau logo illustre toujours le savoir-faire de l’entreprise mais par un autre biais : les études statistiques. En effet, ce logo reprend la forme d’un graphique. Ils se basent donc ici sur du très concret pour affirmer leur position de spécialistes.

Aussi, en « un coup d’œil » à ce logo, on comprend bien plus facilement l’activité de l’entreprise qu’avec l’ancien logo. Le slogan « Le pouvoir d’anticiper » vient appuyer cette prise de position. Il donne de la force au logo : il est une proposition de valeur et s’adresse directement au client. La typographie a été légèrement retravaillée mais elle reste en noir, bold et haut de casse. L’ensemble dégage une impression de sérieux. Quant aux couleurs, on reste sur du bleu mais dans des teintes plus dynamiques que sur l’ancien logo. En somme, ce logo remplit efficacement les missions futures de Socotec.

&nbsp;]]></content:encoded>
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		<wp:post_id>15189</wp:post_id>
		<wp:post_date><![CDATA[2017-10-31 00:01:38]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>306115</wp:comment_id>
			<wp:comment_author><![CDATA[Baltik]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[a.curvat@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[37.58.179.19]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-11-02 11:56:34]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-11-02 10:56:34]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour, savez vous si c'est une création en interne ou un travail d'agence?
Merci]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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		<wp:comment>
			<wp:comment_id>306194</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[audrey@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.144.207.239]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-11-05 20:08:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-11-05 19:08:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Baltik, désolée nous n'avons pas cette information (si nous l'avions nous l'aurions mis à la fin de l'article) toutefois on pencherait plus pour un travail d'agence. Bonne soirée !]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_parent>306115</wp:comment_parent>
			<wp:comment_user_id>7</wp:comment_user_id>
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	<item>
		<title>Une nouvelle image pour Covergirl</title>
		<link>http://yannickbourenane.com/preprod/2017/11/01/nouvelle-image-covergirl/</link>
		<pubDate>Tue, 31 Oct 2017 23:01:22 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15192</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Covergirl.jpg"><img class="alignnone size-full wp-image-15193" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/10/Comparatifs_Covergirl.jpg" alt="" width="827" height="370" /></a>

Covergirl est une marque de cosmétiques très populaire aux Etats-Unis. Elle a récemment décidé d’opérer des changements dans sa communication. Cela part d’une volonté d’universaliser son offre : elle souhaite s’adresser à toutes les femmes. Ainsi, son ancien slogan disparaît au profit du slogan « I am what I make up ». A cette occasion, une toute nouvelle campagne télévisuelle a donc été lancée. Elle présente également le nouveau logo de Covergirl. A travers ce logo, la marque gagne en modernité ce qu’elle perd en personnalité…

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L’ancien logo avait une esthétique des années 90 et donc un peu datée. Toutefois, la typographie était fine et raffinée. Cela rappelait le style des logos de grands magazines de mode comme Elle ou bien Vogue. Covergirl a décidé d’abandonner ce style au profit d’un logo plus moderne car dans la tendance actuelle des logos du secteur de la mode et de la beauté. En effet, ce changement rappelle les nouveaux logos de Balenciaga, Saint Laurent ou Diane Von Furstenberg. Il est donc certes dans la tendance mais perd en identité et devient plus banal. Cela est peut-être une volonté de la part de la marque qui souhaite rajeunir son image et plaire à toutes les femmes. Dans son dernier spot, elle s’adresse à tous types de femmes, indépendamment de leur origine ou de leur âge. C’est donc un résultat en demi-teinte pour la marque de maquillage…

https://www.youtube.com/watch?v=tsH2ogwHU4A]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15192</wp:post_id>
		<wp:post_date><![CDATA[2017-11-01 00:01:22]]></wp:post_date>
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		<title>Les logos des Samsung Galaxy S9 et S9+ dévoilés ?</title>
		<link>http://yannickbourenane.com/preprod/2017/11/02/logos-samsung-galaxy-s9-s9-devoiles/</link>
		<pubDate>Wed, 01 Nov 2017 23:01:32 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15196</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/DMkzr6cVoAE56N4.jpg"><img class="alignnone size-full wp-image-15197" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/DMkzr6cVoAE56N4.jpg" alt="" width="644" height="416" /></a>

Samsung, la célèbre marque de téléphones coréens, devrait lancer ses prochains smartphones, les Galaxy S9 et S9+, en milieu d’année prochaine. Toutefois, les logos de ces deux téléphones auraient fuité sur Twitter <a href="https://twitter.com/Androidheadline/status/921324432395706368">via Benjamin Geskin</a>. Ils démontrent une volonté de continuité avec les modèles.

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En effet, ces logos restent très proches de ceux de la famille Galaxy. Ils fonctionnent selon la même mécanique et ont la même composition : le logo Samsung est apposé au-dessus du logo Galaxy, les mentions « S9 » et « S9+ » sont en bleu, dans deux teintes différentes. Cela rappelle l’univers des campagnes Galaxy, notamment la dernière du S8 avec une baleine. Cette couleur rappelle également la dimension « spatiale » de la gamme. Ainsi, on pourrait deviner une planète qui serait représentée par la partie bleue plus claire, le bleu foncé symbolisant le ciel. Enfin, cette couleur pourrait se rapporter à une particularité de ces prochains smartphones car si les logos ont fuité, on ne sait toujours que très peu de choses sur ces modèles même si on espère qu’ils seront plus innovants que leurs logos ne le laissent paraître. Le mystère reste donc (presque) entier.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15196</wp:post_id>
		<wp:post_date><![CDATA[2017-11-02 00:01:32]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>C&#039;est vendredi !</title>
		<link>http://yannickbourenane.com/preprod/2017/11/03/cest-vendredi-4/</link>
		<pubDate>Thu, 02 Nov 2017 23:01:32 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15200</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi ! Aujourd'hui, Logonews vous présente le travail de Tom Galle. Ce designer transforme les logos en armes et pas n'importe lesquels : ceux des géants que sont Nike, Facebook, McDonald's et Mercedes. Galle nous plonge dans un univers entre dérision et critique de la société de consommation pour le moins incisif !

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/Tom-Galle-transforme-des-logos-en-armes-2-poing-americain-mc-donalds.jpg"><img class="alignnone size-full wp-image-15201" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/Tom-Galle-transforme-des-logos-en-armes-2-poing-americain-mc-donalds.jpg" alt="" width="700" height="700" /></a>

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<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/Tom-Galle-Is-Making-Weapons-out-of-Iconic-Logos-1.jpg"><img class="alignnone size-full wp-image-15202" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/Tom-Galle-Is-Making-Weapons-out-of-Iconic-Logos-1.jpg" alt="" width="1000" height="600" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/Tom-Galle-transforme-des-logos-en-armes-7-etoile-ninja-mercedes.jpg"><img class="alignnone size-full wp-image-15203" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/Tom-Galle-transforme-des-logos-en-armes-7-etoile-ninja-mercedes.jpg" alt="" width="700" height="700" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/DJdtxx7XgAAEtvJ.jpg"><img class="alignnone size-full wp-image-15204" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/DJdtxx7XgAAEtvJ.jpg" alt="" width="1200" height="1200" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15200</wp:post_id>
		<wp:post_date><![CDATA[2017-11-03 00:01:32]]></wp:post_date>
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		<title>La Nouvelle Star et son nouveau logo !</title>
		<link>http://yannickbourenane.com/preprod/2017/11/06/nouvelle-star-nouveau-logo/</link>
		<pubDate>Sun, 05 Nov 2017 23:01:02 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15206</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/Comparatifs_NouvelleStar.jpg"><img class="alignnone size-full wp-image-15208" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/Comparatifs_NouvelleStar.jpg" alt="" width="827" height="370" /></a>

Nouvelle Star, le fameux programme de télé-crochet musical de M6, fait son retour sur la chaîne pour une treizième saison. Pour faire face à la concurrence de The Voice, le programme a été repensé : nouveau jury, nouveau concept et, bien sûr, nouveau logo. A travers ce changement, la marque souhaite se montrer fidèle à tout ce qui a toujours fait son identité tout en affichant une image renouvelée et professionnelle. Le résultat ? Un logo qui perd en personnalité.

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L’ovale du logo, qui fait partie intégrante de l’identité de la marque, a été conservé. Il en va de même pour les couleurs : on reste dans des teintes de bleu qui ont été légèrement retravaillées. Le changement majeur de ce logo est la typographie. En effet, on passe d’une typographie au style « handwritten », donc plus personnalisée, à une typographie en haut de casse et bâton. Elle fait plus industrielle et se veut plus moderne car épurée. Le souci avec ce changement c’est que la marque perd en personnalité : la Nouvelle Star se standardise.

Cela va de pair avec les autres changements décidés par la production : on n’assiste moins aux castings. Or les castings faisaient l’âme du programme, ils étaient la partie la plus importante qui permettait à la fois de découvrir les perles rares en même temps que le jury tout comme les casseroles. On suivait les candidats du début à la fin. Enfin, l’éclat sur le logo lui ajoute un côté « étincelant » qui pourrait apparaître sur le logo d’un fabricant de salle de bain ou un produit nettoyant. En bref, en voulant upgrader et renouveler son image, il semble que la Nouvelle Star se soit dotée d’une image aseptisée.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15206</wp:post_id>
		<wp:post_date><![CDATA[2017-11-06 00:01:02]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-11-05 23:01:02]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="m6"><![CDATA[M6]]></category>
		<category domain="category" nicename="media"><![CDATA[Media]]></category>
		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="post_tag" nicename="nouvelle-star"><![CDATA[nouvelle star]]></category>
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		<wp:comment>
			<wp:comment_id>306206</wp:comment_id>
			<wp:comment_author><![CDATA[Nico]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[nico.nicolas@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[5.49.170.56]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-11-06 09:00:03]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-11-06 08:00:03]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ecriture "néon", fond texturé et éclat lumineux... c'est quand même hyper daté]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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	<item>
		<title>Keolis s&#039;affirme grâce à un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/11/07/keolis-saffirme-grace-a-nouveau-logo/</link>
		<pubDate>Mon, 06 Nov 2017 23:01:08 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15211</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/Comparatifs_Keolis.jpg"><img class="alignnone size-full wp-image-15212" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/Comparatifs_Keolis.jpg" alt="" width="827" height="370" /></a>

Keolis est un opérateur franco-canadien spécialisé dans les transports publics en particulier les bus, métros et tramways. Le groupe s’est imposé comme l’un des leaders du secteur. Il souhaite confirmer cette position en changeant d’identité visuelle et de slogan. « More ways, more life » illustre désormais la vision de la marque. Quant à son logo, il donne à la marque une image plus crédible et moderne.

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En effet, l’ancien logo avec le petit bonhomme représenté à travers la lettre « i » donnait une image enfantine voire immature à la marque. Cette identité visuelle n’était pas celle d’un leader du marché. Keolis change et, grâce à son nouveau logo, la marque s’affirme. Cela se remarque notamment à travers le choix de la typographie : on passe du bas de casse aux capitales. Seul bémol : l’interlettrage n’est pas équilibré sur le nouveau logo de Keolis et il est assez compact, cela est dû au fait que les lettres soient toutes rapprochées et en haut de casse.

La marque explique ses choix graphiques dans son dossier de presse : « <em>Une typographie qui évoque à la fois la fluidité, la solidité et la modernité. Des lettres rondes pour l’écoute et l’approche partenariale, et des angles racés pour la puissance et le leadership. Le bleu lagon représente l’expertise et l’innovation. Le gris taupe symbolise l’ancrage du Groupe dans les territoires. </em>»]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15211</wp:post_id>
		<wp:post_date><![CDATA[2017-11-07 00:01:08]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="category" nicename="industrie"><![CDATA[Industrie]]></category>
		<category domain="post_tag" nicename="keolis"><![CDATA[Keolis]]></category>
		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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		<title>Coach Inc. devient Tapestry</title>
		<link>http://yannickbourenane.com/preprod/2017/11/08/coach-inc-devient-tapestry/</link>
		<pubDate>Tue, 07 Nov 2017 23:01:38 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15214</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/Comparatifs_Coach.jpg"><img class="alignnone size-full wp-image-15215" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/Comparatifs_Coach.jpg" alt="" width="827" height="370" /></a>

Coach Inc. était un groupe américain rassemblant les marques d’accessoires de mode et de vêtements Coach et Stuart Weitzman. Depuis mai dernier, le groupe s’est agrandi et a accueilli la marque de mode new-yorkaise Kate Spade. A l’occasion de cette toute nouvelle arrivée, Coach Inc. change de nom et devient Tapestry. Il change donc de logo, adopte une identité plus punchy et révèle ses ambitions : s’affirmer en tant que pointure dans le domaine de la mode premium.

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L’adoption du jaune comme couleur identitaire dote Tapestry d’une réelle personnalité. Ce choix, plutôt osé, est très intéressant. La typographie choisie est en bas de casse et elle est sophistiquée, notamment grâce à la forme du « y ». Elle est d’ailleurs très proche de celle de Kate Spade. En intégrant le groupe, la marque a donc rajouté sa touche stylistique. De plus, le changement de nom de Coach Inc. à Tapestry annonce un tournant dans leur stratégie : le groupe et la marque Coach sont désormais deux entités très différentes. En effet, Tapestry n’est plus centré autour de la marque Coach mais adopte un nom complètement indépendant qui lui permet de faire de la place pour Kate Spade et sûrement d’autres marques dans le futur. En somme, c’est une réussite pour Tapestry qui fait coup double : il gagne en personnalité tout en ouvrant la voie à de nouvelles acquisitions.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15214</wp:post_id>
		<wp:post_date><![CDATA[2017-11-08 00:01:38]]></wp:post_date>
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		<title>Séries Mania débarque à Lille... avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/11/09/series-mania-debarque-a-lille-nouveau-logo/</link>
		<pubDate>Wed, 08 Nov 2017 23:01:37 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15217</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/logo-series-mania-cmjn-391682.jpg"><img class="alignnone  wp-image-15218" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/logo-series-mania-cmjn-391682.jpg" alt="" width="335" height="314" /></a>

Séries Mania est un festival français de séries. Ses 8 premières éditions ont eu lieu à Paris et cette année, le festival s’installe à Lille et aura lieu du 27 avril au 5 mai 2018. A cette occasion, le festival présente son nouveau logo. Face à la concurrence de festivals de séries internationaux comme le nouveau Cannes Séries ou le Miami Web Series Festival, le logo de Séries Mania affirme sa personnalité tout en révélant son ambition première : devenir la référence internationale en matière des festivals de séries.

<!--more-->

Ce logo, tout comme ceux des éditions précédentes de Séries Mania, est multicolore. Cela illustre la variété des séries et des genres de leur sélection. Cette année, le rouge et le doré sont les couleurs dominantes, ces couleurs évoquent le prestige des festivals de cinéma, à l’image du tapis rouge et de la palme de Cannes. Elles rappellent également la couleur des sièges de cinéma. La forme « M », présente au-dessus du logo, rappelle le concept de série, l’enchaînement des épisodes mais également des éditions du festival. En 9 ans d’existence, le festival a grandi, mûri et l’illustre à travers son logo et le « M » grandissant. Il dispose ainsi d’une plus grande légitimité que de nouveaux festivals comme Cannes Séries qui doivent toujours faire leurs preuves.

De la même manière, la mention « festival international » assoit l’importance de Séries Mania et, grâce à la typographie en haut de casse, le logo et la marque gagnent en impact. De plus, à travers l’association d’une typographie bâton et d’une typo sérif, Séries Mania allie la tradition des festivals à la modernité du format série. C’est donc une belle réalisation pour Séries Mania, on attend désormais avec impatience les logos de ses autres concurrents français et internationaux.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15217</wp:post_id>
		<wp:post_date><![CDATA[2017-11-09 00:01:37]]></wp:post_date>
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			<wp:comment_id>306405</wp:comment_id>
			<wp:comment_author><![CDATA[Valentin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[contact@valentinperrais.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.valentinperrais.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[185.15.227.212]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-12-06 14:05:52]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-12-06 13:05:52]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On pourrait regretter que pour la neuvième édition, il n'y ai que sept M empilés...]]></wp:comment_content>
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	</item>
	<item>
		<title>Lacoste sous toutes les coutures</title>
		<link>http://yannickbourenane.com/preprod/2017/11/10/lacoste-toutes-coutures/</link>
		<pubDate>Thu, 09 Nov 2017 23:01:57 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15220</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/mod-mm-collection-pins.jpg"><img class="alignnone size-full wp-image-15221" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/mod-mm-collection-pins.jpg" alt="" width="1288" height="770" /></a>

C'est vendredi ! Aujourd'hui Logonews vous présente la collaboration très attendue entre la marque au crocodile et le duo de graphistes M/M. A cette occasion, Mathias Augustyniak et Michael Amzalag, spécialistes de la typo, réinventent totalement le logo de Lacoste le temps d'une collection. Ainsi, le mot Lacoste devient le crocodile iconique : le "L" symbolisant la queue de l'animal et le "E", sa gueule ouverte. Le tout est brodé sur les vêtements de la marque pour un rendu cool, astucieux et malicieux.

<!--more-->

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/0000012998128_img_7395.jpg"><img class="alignnone size-full wp-image-15222" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/0000012998128_img_7395.jpg" alt="" width="1324" height="1700" /></a><a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/02._fw1718_lacoste_x_mm_mm_edition_limitee_dr.jpg"><img class="alignnone size-full wp-image-15223" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/02._fw1718_lacoste_x_mm_mm_edition_limitee_dr.jpg" alt="" width="640" height="800" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/03._fw1718_lacoste_x_mm_mm_edition_limitee_dr.jpg"><img class="alignnone size-full wp-image-15224" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/03._fw1718_lacoste_x_mm_mm_edition_limitee_dr.jpg" alt="" width="640" height="800" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/04._fw1718_lacoste_x_mm_mm_edition_limitee_dr.jpg"><img class="alignnone size-full wp-image-15225" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/04._fw1718_lacoste_x_mm_mm_edition_limitee_dr.jpg" alt="" width="640" height="800" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15220</wp:post_id>
		<wp:post_date><![CDATA[2017-11-10 00:01:57]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="lacoste"><![CDATA[Lacoste]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
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			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw_text_input]]></wp:meta_key>
			<wp:meta_value><![CDATA[Lacoste]]></wp:meta_value>
		</wp:postmeta>
		<wp:postmeta>
			<wp:meta_key><![CDATA[_yoast_wpseo_focuskw]]></wp:meta_key>
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		<wp:comment>
			<wp:comment_id>306302</wp:comment_id>
			<wp:comment_author><![CDATA[Eric / Graphiste Logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[82.226.13.121]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-11-10 00:29:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-11-09 23:29:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Copie de FILA]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
			<wp:comment_parent>0</wp:comment_parent>
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		<wp:comment>
			<wp:comment_id>306406</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.225.237.149]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-11-15 15:12:51]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-11-15 14:12:51]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Ca fait ultra vieillot quand même, j'ai l'impression de regarder un mauvais logo des années 70...]]></wp:comment_content>
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	</item>
	<item>
		<title>Valentino lance VLTN</title>
		<link>http://yannickbourenane.com/preprod/2017/11/13/valentino-lance-vltn/</link>
		<pubDate>Sun, 12 Nov 2017 23:01:54 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15229</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/58038638ad_14_n_l.jpg"><img class="alignnone wp-image-15230" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/58038638ad_14_n_l.jpg" alt="" width="297" height="376" /></a>

Valentino, la célèbre maison de couture italienne, vient de lancer sa marque fille VLTN. Cette dernière se définit comme une marque de yoga et sportwear couture. La marque reprend les codes de la maison mère tout en s’en éloignant grâce à une dose d’espièglerie et une identité pop et chic.

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En effet, dans son logo, VLTN reprend la même typographie que Valentino. Les noms sont très semblables, seules les voyelles du nom de la maison mère ont été retirées : la filiation est donc très claire. Grâce à cette typographie en haut de casse et sérif, la marque conserve donc l’aura prestigieuse de Valentino. Par ailleurs, en retirant ses voyelles, VLTN s’adapte aux codes d’internet et en particulier ceux des réseaux sociaux dont Instagram où les utilisateurs réinventent leurs noms en enlevant les voyelles. Ainsi, VLTN annonce la couleur : elle se veut plus jeune, plus active et plus branchée. La marque de yoga et sportswear cherche à séduire de jeunes sportifs chics et connectés. Elle allie la classe de Valentino à un côté plus flashy et pop : les couleurs principales de la collection sont le noir, le blanc, le rouge mais aussi le rose et l’orange. C’est une belle réussite de la part de la marque dont les produits sont déjà collectors et une belle opération d’image pour Valentino.

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/DOH5GvkXkAUuCtW.jpg"><img class="alignnone size-full wp-image-15232" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/DOH5GvkXkAUuCtW.jpg" alt="" width="1200" height="800" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/DONEL-_XcAAJ10A.jpg"><img class="alignnone size-full wp-image-15233" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/DONEL-_XcAAJ10A.jpg" alt="" width="1200" height="800" /></a>

<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/58038498kt_14_n_d.jpg"><img class="alignnone size-full wp-image-15234" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/58038498kt_14_n_d.jpg" alt="" width="1570" height="1987" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15229</wp:post_id>
		<wp:post_date><![CDATA[2017-11-13 00:01:54]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-11-12 23:01:54]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[valentino-lance-vltn]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="post_tag" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="sport"><![CDATA[Sport]]></category>
		<category domain="post_tag" nicename="valentino"><![CDATA[Valentino]]></category>
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	<item>
		<title>Un nouveau logo &quot;Fabriqué à Paris&quot;</title>
		<link>http://yannickbourenane.com/preprod/2017/11/14/nouveau-logo-fabrique-a-paris/</link>
		<pubDate>Mon, 13 Nov 2017 23:01:05 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15236</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/7342851_ecbb63d6-b425-11e7-a705-9183fa0a47c3-1.jpg"><img class="alignnone size-full wp-image-15237" src="http://yannickbourenane.com/preprod/wp-content/uploads/2017/11/7342851_ecbb63d6-b425-11e7-a705-9183fa0a47c3-1.jpg" alt="" width="1280" height="607" /></a>

Un nouveau label « fabriqué à Paris » a été créé et sera mis en application dès décembre prochain sur décision du Conseil de Paris. Ce label vise à promouvoir la création et l’artisanat dans la capitale. Son nouveau logo fait office de certification et de gage de qualité.

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En effet, il reprend la forme d’un tampon grâce aux crochets qui l’entourent. La typographie semble avoir été créée sur mesure pour ce logo. En cela, elle représente à merveille ce qu’est l’artisanat : du sur-mesure, de l’exception, de la qualité. D'une part, le choix d’une typographie en haut de casse impose la marque : on est fier de montrer que les produits labellisés ont été fabriqués à Paris. D'autre part, les hachures peuvent représenter le travail de la main et sa précision. En somme, c'est une réussite pour ce nouveau logo pensé pour en valeur l’artisanat parisien et son dynamisme notamment auprès des touristes mais aussi des Français.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15236</wp:post_id>
		<wp:post_date><![CDATA[2017-11-14 00:01:05]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="artisan"><![CDATA[artisan]]></category>
		<category domain="post_tag" nicename="artisanat"><![CDATA[artisanat]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="post_tag" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="luxe"><![CDATA[Luxe]]></category>
		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="nouveaux-logos-actualite-des-logos"><![CDATA[Nouveaux logos]]></category>
		<category domain="post_tag" nicename="paris"><![CDATA[paris]]></category>
		<category domain="category" nicename="ville"><![CDATA[Villes]]></category>
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		<title>BECU change de logo</title>
		<link>http://yannickbourenane.com/preprod/2017/11/15/becu-change-de-logo/</link>
		<pubDate>Tue, 14 Nov 2017 23:01:44 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15245</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/11/Comparatifs_BECU.jpg"><img class="alignnone size-full wp-image-15246" src="http://logonews.fr/wp-content/uploads/2017/11/Comparatifs_BECU.jpg" alt="" width="827" height="370" /></a>

BECU est un organisme de crédit nord-américain qui servait à l’origine les employés de Boeing. Il leur propose des crédits à la consommation, prêts immobiliers, des services de banking en ligne… Ainsi, BECU signifie Boeing Employees Credit Union. Désormais, l’entreprise propose ses services à tous les habitants de Washington et à leur famille. C’est donc un changement de stratégie et une extension d’offre que BECU cherche à représenter à travers son nouveau logo. Ce dernier fait entrer la marque dans la modernité.

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En effet, l’ancien logo avait un style très années 80 et le nouveau logo est plus dans l’air du temps. On passe d’une typographie à empattements à une typographie sans empattements donc moins traditionnelle et plus adaptée à une utilisation digitale. Aussi, le « E » manuscrit donnait une dimension humaine à l’ancien logo, il représentait la patte des employés de Boeing. Désormais, ce sont les traits qui séparent chaque lettre qui représentent les clients de BECU dans leur unité et leur multiplicité. Les couleurs du logo ont légèrement changé, le bordeaux laisse place au rouge. Cela dynamise le tout. Ce logo correspond donc mieux à l’offre de la marque et, en cela, c’est une réussite pour BECU. Toutefois, ce dernier ressemble à s’y méprendre au célèbre logo de la BBC, on peut donc parler d’une erreur stratégique de la part de BECU.

&nbsp;]]></content:encoded>
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		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
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		<title>AIGA Iowa Design Week</title>
		<link>http://yannickbourenane.com/preprod/2017/11/30/aiga-iowa-design-week/</link>
		<pubDate>Thu, 30 Nov 2017 13:14:59 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15258</guid>
		<description></description>
		<content:encoded><![CDATA[<div class="copyContainer">Armin will be speaking at <a href="http://yannickbourenane.com/preprod/">AIGA Iowa</a> Design Week in Des Moines, IA, on October 7.</div>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15258</wp:post_id>
		<wp:post_date><![CDATA[2017-11-30 14:14:59]]></wp:post_date>
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			<wp:meta_value><![CDATA[1507]]></wp:meta_value>
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		<title>Domtar Blueline 2017</title>
		<link>http://yannickbourenane.com/preprod/2017/11/30/domtar-blueline-2017/</link>
		<pubDate>Thu, 30 Nov 2017 13:24:17 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
		<guid isPermaLink="false">http://yannickbourenane.com/preprod/?p=15260</guid>
		<description></description>
		<content:encoded><![CDATA[Are you one of the thousands of Iphone owners who has no idea that they can get free games for their Iphone? It’s pretty cool to download things from I]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15260</wp:post_id>
		<wp:post_date><![CDATA[2017-11-30 14:24:17]]></wp:post_date>
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	<item>
		<title>C&#039;est vendredi  : Mercedes sublime et illumine son logo</title>
		<link>http://yannickbourenane.com/preprod/2017/11/24/cest-vendredi-mercedes-sublime-illumine-logo/</link>
		<pubDate>Thu, 23 Nov 2017 23:01:16 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15272</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/11/message-editor2F1510601223956-13c505_12.jpg"><img class="size-full wp-image-15273" src="http://logonews.fr/wp-content/uploads/2017/11/message-editor2F1510601223956-13c505_12.jpg" alt="" width="1024" height="656" /></a>

C'est vendredi ! Aujourd'hui, Logonews vous présente les logos LED de Mercedes. La marque de luxe cherche à toujours innover et se démarquer de ses concurrents afin de proposer une expérience unique à ses clients. Pour atteindre cet objectif, le constructeur a doté ses modèles Mercedes AMG d'un logo à LEDs à l'avant de la voiture ainsi que de projecteurs du logo AMG situés au niveau de chacune des portières de la voiture. Ces projecteurs sont programmés pour s'activer dès que l'une des portes de la Mercedes sera ouverte. Si Audi avait déjà pu faire un logo à LED précédemment, la proposition de Mercedes se démarque de par la qualité du dispositif et de son résultat.

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<a href="http://logonews.fr/wp-content/uploads/2017/11/message-editor2F1510601185124-17c851_041.jpg"><img class="size-full wp-image-15274" src="http://logonews.fr/wp-content/uploads/2017/11/message-editor2F1510601185124-17c851_041.jpg" alt="" width="1024" height="768" /></a>

&nbsp;]]></content:encoded>
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		<wp:post_id>15272</wp:post_id>
		<wp:post_date><![CDATA[2017-11-24 00:01:16]]></wp:post_date>
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		<title>L&#039;université de Miami adopte un logo amérindien</title>
		<link>http://yannickbourenane.com/preprod/2017/11/16/luniversite-de-miami-adopte-logo-amerindien/</link>
		<pubDate>Wed, 15 Nov 2017 23:01:43 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15248</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/11/636440194131877207-HeritageMiami.jpg"><img class="alignnone size-full wp-image-15249" src="http://logonews.fr/wp-content/uploads/2017/11/636440194131877207-HeritageMiami.jpg" alt="" width="534" height="401" /></a>

L’université de Miami est installée à Oxford, dans l’Ohio. Cet état a des liens très forts avec la communauté amérindienne Myaamia, qui y est installée depuis des siècles. Afin de lui rendre hommage, l’université se dote d’un tout nouveau logo. C’est un logo supplémentaire qui ne remplace pas les autres logos de l’université mais qui revendique leur identité et leurs origines.

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Cette initiative fait partie d’une démarche globale de la part de l’université de Miami. Elle avait déjà retiré changé le nom de son équipe sportive « Redskin », jugé discriminant et avait créé une série de logos inspirée de l’esthétique amérindienne. De plus, l’université s’est engagée depuis 2001 en lançant un programme de mise en valeur de la culture améridienne et de la langue des Myaamias.

En ce qui concerne le logo, il reprend les couleurs de l’école qui sont également celles de la tribu Myaamia : le rouge, le noir et le blanc. Il s’inspire également des broderies amérindiennes. Deux formes graphiques, de couleurs différentes y sont reliées par un point. Cela semble symboliser les liens entre la communauté Myaamia et l’université de Miami. Le point au milieu est un symbole d’unité très fort. Ce logo est donc un symbole de plus de l’attachement de l’université de Miami à cette communauté. Il sera présent sur internet mais aussi les documents officiels de l’université et ses goodies et produits dérivés. Tous les profits qui en résulteront seront utilisés pour financier des bourses aux étudiants myaamias.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15280</wp:post_id>
		<wp:post_date><![CDATA[2017-11-16 00:01:43]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-11-15 23:01:43]]></wp:post_date_gmt>
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		<wp:post_name><![CDATA[luniversite-de-miami-adopte-logo-amerindien]]></wp:post_name>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="category" nicename="culture"><![CDATA[Culture]]></category>
		<category domain="category" nicename="education"><![CDATA[Education]]></category>
		<category domain="category" nicename="monde"><![CDATA[Monde]]></category>
		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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	<item>
		<title>C&#039;est vendredi !</title>
		<link>http://yannickbourenane.com/preprod/2017/11/17/cest-vendredi-5/</link>
		<pubDate>Thu, 16 Nov 2017 23:01:49 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15252</guid>
		<description></description>
		<content:encoded><![CDATA[Faire des logos, c'est tout un art ! C'est ce que prouve <a href="https://www.instagram.com/viktorhertz/">Viktor Hertz</a> avec ses "pictos-logos" qui résument en une image des oeuvres musicales ou bien cinématographiques. Bien joué l'artiste !

<a href="http://logonews.fr/wp-content/uploads/2017/11/poster_film_008.jpg"><img class="alignnone size-full wp-image-15253" src="http://logonews.fr/wp-content/uploads/2017/11/poster_film_008.jpg" alt="" width="500" height="707" /></a>

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<a href="http://logonews.fr/wp-content/uploads/2017/11/viktor-hertz-one-flew-over-the-cuckoos-nest-410x580.jpg"><img class="alignnone size-full wp-image-15254" src="http://logonews.fr/wp-content/uploads/2017/11/viktor-hertz-one-flew-over-the-cuckoos-nest-410x580.jpg" alt="" width="410" height="580" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/Highway-to-hell.jpg"><img class="alignnone size-full wp-image-15255" src="http://logonews.fr/wp-content/uploads/2017/11/Highway-to-hell.jpg" alt="" width="1414" height="2000" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/2025e89420596d73ff1489bb8e35c2b0.jpg"><img class="alignnone size-full wp-image-15256" src="http://logonews.fr/wp-content/uploads/2017/11/2025e89420596d73ff1489bb8e35c2b0.jpg" alt="" width="724" height="1024" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15281</wp:post_id>
		<wp:post_date><![CDATA[2017-11-17 00:01:49]]></wp:post_date>
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		<category domain="category" nicename="cest-vendredi"><![CDATA[C'est vendredi]]></category>
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		<title>Le repositionnement de Passionata</title>
		<link>http://yannickbourenane.com/preprod/2017/11/20/repositionnement-de-passionata/</link>
		<pubDate>Sun, 19 Nov 2017 23:01:48 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15258</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/11/Comparatifs_PASSIONATA.jpg"><img class="alignnone size-full wp-image-15259" src="http://logonews.fr/wp-content/uploads/2017/11/Comparatifs_PASSIONATA.jpg" alt="" width="827" height="370" /></a>

Passionata est une marque de lingerie pour femme au style jeune et romantique qui appartient au groupe Chantelle. La stratégie globale du groupe est en plein changement : Chantelle repositionne ses marques. Pour Passionata, cela passe par une approche plus lifestyle et plus moderne de la lingerie. Afin d’illustrer ce changement de positionnement, la marque change de logo. Ce dernier lui confère une image plus mature.

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En effet, la couleur rose du logo et le « p » entouré d’un cœur en haut à droite du logo ont disparu. La typographie du nouveau logo est noire et en bas de casse, à l’exception de sa première lettre. Ce changement de couleur est probablement un indicateur du souhait de la marque d’ « effacer » le côté trop girly qu’elle pouvait avoir. Les différents engraissements de la typo apportent du contraste mais cela rend ce logo plus difficile à lire que l’ancien. Mis à part ce bémol, ces contrastes dans les lettres peuvent rappeler les courbes du corps d’une femme. A travers ce changement, la marque nous montre donc qu’elle a évolué et qu’elle souhaite se moderniser.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15282</wp:post_id>
		<wp:post_date><![CDATA[2017-11-20 00:01:48]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
		<category domain="post_tag" nicename="chantelle"><![CDATA[Chantelle]]></category>
		<category domain="category" nicename="france"><![CDATA[France]]></category>
		<category domain="category" nicename="mode"><![CDATA[Mode]]></category>
		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
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		<title>Annecy change de logo</title>
		<link>http://yannickbourenane.com/preprod/2017/11/21/annecy-change-de-logo/</link>
		<pubDate>Mon, 20 Nov 2017 23:01:45 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15261</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/11/Comparatifs_ANNECY.jpg"><img class="alignnone size-full wp-image-15262" src="http://logonews.fr/wp-content/uploads/2017/11/Comparatifs_ANNECY.jpg" alt="" width="827" height="370" /></a>

Annecy est une commune de la région Auvergne-Rhône-Alpes et elle est également le chef-lieu du département de Haute-Savoie. Depuis le 1<sup>er</sup> janvier 2017, les villes d’Annecy, Annecy-le-Vieux, Cran-Gevrier, Meythet, Pringy et Seynod ont fusionné et deviennent une seule et même ville : Annecy. A cette occasion, la ville change de logo. Grâce à ce dernier, la ville s’affirme et se dote d’une image plus moderne.

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Il y a un réel enjeu dans le choix ce logo car il doit rassembler et mettre tout le monde - soit tous les habitants des villes fusionnées - d'accord. La ville a donc décidé de se doter d’un logo impactant, en haut de casse et en bold. Elle conserve le rouge de son ancien logo et l’utilise dans sa typographie. Les poissons qui étaient présents sur l’ancien logo ont disparu. A la place, une croix savoyarde apparaît en négatif entre les deux « N ». C’est un symbole fort, cela représente aussi la stabilité et l’union des territoires. Annecy entend ici porter haut et fort les couleurs de la Savoie et ainsi mettre en valeur les origines communes des villes fusionnées.

&nbsp;

Agence : Graphéine

&nbsp;

&nbsp;]]></content:encoded>
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		<wp:post_date><![CDATA[2017-11-21 00:01:45]]></wp:post_date>
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			<wp:comment_id>306407</wp:comment_id>
			<wp:comment_author><![CDATA[Boris]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mjteam@wanadoo.fr]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[86.200.11.181]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-11-21 21:56:13]]></wp:comment_date>
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			<wp:comment_content><![CDATA[Pas très caractéristique de la ville d'Annecy : la Savoie, la Haute-Savoie et la Suisse partageant ce même drapeau... 
Ce logo est bien fade, le parti pris, l'identité, sont juste inexistant.]]></wp:comment_content>
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	<item>
		<title>La start-up ByHours s&#039;offre un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/11/22/start-up-byhours-soffre-nouveau-logo/</link>
		<pubDate>Tue, 21 Nov 2017 23:01:53 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15264</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/11/Comparatifs_BYHOURS.jpg"><img class="alignnone size-full wp-image-15265" src="http://logonews.fr/wp-content/uploads/2017/11/Comparatifs_BYHOURS.jpg" alt="" width="827" height="370" /></a>

ByHours est une start-up catalane spécialisée dans le micro-séjour. Son site ainsi que son application proposent de courts séjours qui se comptent souvent à l’heure dans des hôtels. La marque souhaite renouveler son image et change ainsi son logo. Elle adopte un logo plus pop et qui illustre davantage son activité de start-up.

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En effet, l’association des couleurs ocre et bleu, du kangourou et de la typographie, n’était pas compatible avec l’identité « start-up » de la marque. De la même manière, on ne comprenait pas bien l’offre de ByHours, le kangourou pouvait même nous induire en erreur et faire penser à des services en lien avec les mobilités. ByHours a résolu le problème en changeant de logo. La nouvelle couleur, l’orange, donne plus de dynamisme à la marque, elle se dote ainsi d’une image plus fraîche et jeune. La typographie, en bold et haut de casse, donne plus d’impact à ce nouveau logo. ByHours a aussi choisi de représenter ses spécificités et son activité : le « O » représente un chronomètre, il indique la courte durée des séjours proposés mais également la rapidité avec laquelle on peut trouver son bonheur sur le site et la plateforme. Enfin, la baseline « Hotel microstays » complète ce logo et résume parfaitement l’activité de la marque. Ce logo correspond tout à fait à son offre, c’est donc un changement d’identité visuelle réussi pour ByHours.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15284</wp:post_id>
		<wp:post_date><![CDATA[2017-11-22 00:01:53]]></wp:post_date>
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		<title>Las Vegas se lance dans le football... et nous en met plein les yeux !</title>
		<link>http://yannickbourenane.com/preprod/2017/11/23/las-vegas-se-lance-football-met-plein-yeux/</link>
		<pubDate>Wed, 22 Nov 2017 23:01:44 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15268</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/11/DNY9WmmX0AAfdB8.jpg"><img class="alignnone size-full wp-image-15269" src="http://logonews.fr/wp-content/uploads/2017/11/DNY9WmmX0AAfdB8.jpg" alt="" width="1024" height="576" /></a>

L’équipe des Las Vegas Lights FC va officiellement faire son entrée dans l’United Soccer League, soit la league de football aux Etats-Unis, en février 2018. A cette occasion, l’équipe vient de révéler son logo. C’est une création à la hauteur de la réputation de la ville de Las Vegas : folle, ultra colorée et suprenante.

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En effet, dès que l’on voit ce logo, on ne peut s’empêcher de penser au mythique panneau « Welcome to Fabulous Las Vegas ». Il reprend les néons qui sont omniprésents dans l’esthétique de cette ville si particulière. Ainsi, les couleurs choisies sont le bleu, le jaune et le rose, sur fond noir. La forme du logo reprend celle d’un écusson et c’est seulement à ce détail que l’on devine le lien entre le football et ce logo. De plus, le nom du club ainsi que son logo ont été choisi par ses fans. C’est une belle initiative de la part de la ville et l’on est agréablement surpris par le résultat des votes. C’est un choix osé mais très intéressant et rafraîchissant dans ce monde des clubs de football et ses logos si codifiés !]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15285</wp:post_id>
		<wp:post_date><![CDATA[2017-11-23 00:01:44]]></wp:post_date>
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		<title>Champagne de Vigneron change d&#039;identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2017/11/29/champagne-de-vigneron-change-didentite-visuelle/</link>
		<pubDate>Tue, 28 Nov 2017 23:01:39 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15287</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/11/Comparatifs_LCDV.jpg"><img class="alignnone size-full wp-image-15288" src="http://logonews.fr/wp-content/uploads/2017/11/Comparatifs_LCDV.jpg" alt="" width="827" height="370" /></a>

La marque Champagne de Vigneron rassemble un collectif de producteurs indépendants de champagne qui appartiennent au Syndicat des vignerons de Champagne. N’ayant pas changé d’identité visuelle depuis 10 ans et voyant ses parts de marché diminuer d’année en année, la marque souhaite se renouveler. Pour ce faire, elle change de logo. Ce dernier gagne en modernité et en efficacité.

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Le changement de logo est radical. L’ancien logo était vieillissant notamment à cause de l’ombré et très traditionnel à cause de la typographie à empattements et ses illustrations. Il ne se démarquait pas des autres logos du secteur viticole et donc ne remplissait plus l’objectif du Champagne de Vigneron de se démarquer. Pour aller plus loin dans cette quête de différenciation, « Champagnes de Vignerons » se dit désormais au singulier. C’est une manière de souligner le caractère unique et rares de leurs produits. En ce qui concerne le nouveau logo, il est bien plus moderne. Le signe est élégant et apporte du sens, ce qui manquait à l’ancien logo. Il est subtil et abstrait, il est censé représenter la trace d’un fond de bouteille tandis que le dessin du milieu représente les parcelles et les branches des vignes. La typographie du « champagne » est intéressante. C’est une linéale bien dessinée avec une influence art déco qui la rend singulière. Quant à la typographie pour « de vigneron », elle a un côté condensé/ovoïde qui ne se marie pas forcément très bien avec l’ensemble épuré et tout en géométrie. En somme, c’est une belle réussite pour la marque qui se renouvelle avec classe et originalité.]]></content:encoded>
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		<wp:post_id>15287</wp:post_id>
		<wp:post_date><![CDATA[2017-11-29 00:01:39]]></wp:post_date>
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		<title>Un nouveau logo pour la filière Cognac</title>
		<link>http://yannickbourenane.com/preprod/2017/11/30/nouveau-logo-filiere-cognac/</link>
		<pubDate>Wed, 29 Nov 2017 23:01:24 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15290</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/11/la-filiere-cognac-change-de-logo-qu-en-pensez-vous-1.jpg"><img class="alignnone size-full wp-image-15292" src="http://logonews.fr/wp-content/uploads/2017/11/la-filiere-cognac-change-de-logo-qu-en-pensez-vous-1.jpg" alt="" width="995" height="705" /></a>

Le cognac, cette eau-de-vie de vin fabriquée traditionnellement dans la ville éponyme et ses alentours, est représenté par le Bureau national interprofessionnel du cognac. Cette organisation tout juste de nommer un nouveau président. A ce changement de poste correspond un changement d’identité visuelle pour la marque Cognac. A travers ce logo, la marque souhaite avant tout s’adresser aux professionnels et afficher une image de terroir tout en modernité.

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La typographie adoptée est à empattements, elle représente la tradition de fabrication de cognac. De plus, grâce à cette typographie en haut de casse, la marque gagne en impact. Aussi, l’appellation « France » rajoutée à la suite du nom de marque est clairement là pour séduire les marchés internationaux. Le marché américain est une cible de choix pour Cognac et son nouveau logo a d’ailleurs été projeté sur les buildings de Times Square il y a deux semaines. De la même manière, la forme choisie pour représenter la marque est sa zone d’appellation. Selon Vincent Chappe, membre du Comité du Bureau national interprofessionel du cognac « <em>Cette forme, celle de notre aire d’appellation, est à la fois concrète et flamboyante. Elle nous donne l’opportunité de raconter une belle histoire à nos publics : cette terre rassemble tous les acteurs qui, ici, ensemble, créent ce dont nous sommes le plus fiers, le cognac</em>. ». Enfin, la couleur terre de sienne est censée représenter les alambics en cuivre et donc les méthodes ancestrales de production de cette eau-de-vie. Le résultat ? Un beau logo mêlant épure et tradition.

Agence : Studio Be-Poles]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15290</wp:post_id>
		<wp:post_date><![CDATA[2017-11-30 00:01:24]]></wp:post_date>
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		<title>C&#039;est vendredi ! Mémoire et logomania</title>
		<link>http://yannickbourenane.com/preprod/2017/12/01/cest-vendredi-memoire-logomania/</link>
		<pubDate>Thu, 30 Nov 2017 23:01:28 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15298</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi, les logos sont aussi faits pour marquer les esprits ! Pour mesurer à quel point on mémorise les logos des plus grandes marques du quotidien, <a href="https://www.signs.com/">Signs.com</a> a lancé une enquête nommée Branded in Memory. Le principe ? Demander à 100 personnes de dessiner les logos d'entreprises très connues et regrouper toutes leurs contributions. Les résultats sont surprenants et très intéressants : certains logos et imaginaires de marque sont totalement ancrés dans nos esprits...

<a href="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-3.jpg"><img class="alignnone size-full wp-image-15299" src="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-3.jpg" alt="" width="1120" height="1912" /></a>

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<a href="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-2.jpg"><img class="alignnone size-full wp-image-15300" src="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-2.jpg" alt="" width="1120" height="1912" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-4.jpg"><img class="alignnone size-full wp-image-15301" src="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-4.jpg" alt="" width="1120" height="1912" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-5.jpg"><img class="alignnone size-full wp-image-15302" src="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-5.jpg" alt="" width="1120" height="1912" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-9.jpg"><img class="alignnone size-full wp-image-15303" src="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-9.jpg" alt="" width="1120" height="1820" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-6.jpg"><img class="alignnone size-full wp-image-15304" src="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-6.jpg" alt="" width="1120" height="1912" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-7.jpg"><img class="alignnone size-full wp-image-15305" src="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-7.jpg" alt="" width="1120" height="1912" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-8.jpg"><img class="alignnone size-full wp-image-15306" src="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-8.jpg" alt="" width="1120" height="1912" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-11.jpg"><img class="alignnone size-full wp-image-15307" src="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-11.jpg" alt="" width="1120" height="1912" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-10.jpg"><img class="alignnone size-full wp-image-15308" src="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-10.jpg" alt="" width="1120" height="1912" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-12.jpg"><img class="alignnone size-full wp-image-15309" src="http://logonews.fr/wp-content/uploads/2017/11/branded-in-memory-12.jpg" alt="" width="1120" height="1614" /></a>]]></content:encoded>
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		<title>Le nouveau logo de Formule 1 divise</title>
		<link>http://yannickbourenane.com/preprod/2017/12/04/nouveau-logo-de-formule-1-divise/</link>
		<pubDate>Sun, 03 Dec 2017 23:01:00 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15311</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_F1.jpg"><img class="alignnone size-full wp-image-15312" src="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_F1.jpg" alt="" width="827" height="370" /></a>

La Formule 1 est une compétition de sport automobile. La marque a récemment changé de propriétaires et connaît également une perte de vitesse et d’intérêt de la part du grand public. Pour pallier à cela, elle a décidé de changer de logo. Ce dernier modernise la F1 en évoquant un univers proche des jeux vidéo et du digital mais elle perd en personnalité.

<!--more-->

En effet, la marque a tout d’abord changé ce logo pour l’adapter à une utilisation digitale. Pour ce faire, elle a voulu le simplifier. L’idée de la contre-forme du 1 dans l’ancien logo a donc été abandonnée parce qu’elle était trop complexe toutefois, il semble plus facile de lire F1 sur l’ancien logo que sur le nouveau logo lorsqu’ils sont en petite taille. Le code couleur a été conservé et la typographie a un aspect plus futuriste qui se prête davantage à une utilisation digitale. Le nouveau logo est censé représenter deux voitures qui passent la ligne d’arrivée. On pourrait aussi y voir deux voies sur une piste automobile. On perd l’idée de vitesse évoquée par la forme rouge sur l’ancien logo et l’ensemble évoque désormais un univers de jeux vidéo en étant notamment proche du logo de Forza Motorsports 3 ci-dessous.

<span style="color: #444444;"><a href="http://logonews.fr/wp-content/uploads/2017/12/bf52b81db9f82b5d_org.jpg"><img class="alignnone wp-image-15313" src="http://logonews.fr/wp-content/uploads/2017/12/bf52b81db9f82b5d_org.jpg" alt="" width="313" height="179" /></a></span>

<span style="color: #444444;">Ce changement est donc questionnable et le nouveau logo rencontre plusieurs réticences au sein même des professionnels de la F1. Ainsi, deux pilotes, Lewis Hamilton et Sebastian Vettel, ont déjà expliqué qu’ils étaient déçus par ce logo. Hamilton a d’ailleurs déclaré : « </span><em>Je pense que le logo que nous avions déjà était emblématique </em><span style="color: #444444;">». L’ancien logo de la F1 a beaucoup marqué les esprits et lui créait une forte identité. On peut donc se demander si une refonte de l’ancien logo n’aurait pas été plus judicieuse qu’un remplacement.</span>

&nbsp;

Ses différentes familles de typo créées pour l'occasion :

<a href="http://logonews.fr/wp-content/uploads/2017/12/2.png"><img class="alignnone size-full wp-image-15323" src="http://logonews.fr/wp-content/uploads/2017/12/2.png" alt="" width="600" height="375" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/3.png"><img class="alignnone size-full wp-image-15325" src="http://logonews.fr/wp-content/uploads/2017/12/3.png" alt="" width="600" height="375" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/4.png"><img class="alignnone size-full wp-image-15326" src="http://logonews.fr/wp-content/uploads/2017/12/4.png" alt="" width="600" height="375" /></a>

&nbsp;

Et ses deux vidéos de présentation :

[video width="640" height="640" mp4="http://logonews.fr/wp-content/uploads/2017/12/2017-11-26-17.17.23-1656691276043876073_4297212793.mp4"][/video]

[video width="640" height="640" mp4="http://logonews.fr/wp-content/uploads/2017/12/2017-11-28-17.16.05-1658140038239088313_4297212793.mp4"][/video]]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15311</wp:post_id>
		<wp:post_date><![CDATA[2017-12-04 00:01:00]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-12-03 23:01:00]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="europe"><![CDATA[Europe]]></category>
		<category domain="category" nicename="evenement"><![CDATA[Evénement]]></category>
		<category domain="post_tag" nicename="f1"><![CDATA[F1]]></category>
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		<title>La Cité des sciences fête ses 30 ans avec un nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/12/05/cite-sciences-fete-30-ans-nouveau-logo/</link>
		<pubDate>Mon, 04 Dec 2017 23:01:09 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15316</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_CDSI.jpg"><img class="alignnone size-full wp-image-15317" src="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_CDSI.jpg" alt="" width="827" height="370" /></a>

La Cité des sciences et de l’industrie se définit comme un établissement spécialisé dans la diffusion de la culture scientifique et technique. La marque a fêté ses 30 ans l’année passée et en profite, cette année, pour renouveler sa communication. En effet, elle change d’identité visuelle. Son nouveau logo est surprenant de par son minimalisme mais apporte plus de modernité à la marque.

<!--more-->

Le logo rouge, de biais et son ombré ont disparu au profit d’un logo bien plus épuré. On garde l’idée du carré mais il est désormais droit. Les couleurs adoptées sont le noir et blanc et les articles « des », « de » et « l’ » ont disparu. De prime abord, ce choix est surprenant et peut paraître un peu radical pour le lieu. En effet, la typographie Helvetica blanche, tangente au cartouche carré noir ancre bien le logo dans le registre culturel mais l’éloigne du cadre sympathique et de l’ambition de vulgarisation de la Cité des sciences et de l’industrie. Ce logo est plus « élitiste ». Il semblerait que la marque ait une cible moins grand public. Toutefois, si l’ancien logo est plus identitaire, l’application de la nouvelle identité sur les dernières affiches est très intéressante. Il y a un vrai principe graphique et une vraie direction artistique pour les photos. Tout l’enjeu pour la marque est donc de conserver cette qualité d’image et de ne pas avoir une identité éparpillée comme cela a pu être le cas sur ses anciennes communications. En résumé, c’est une nouvelle identité plus ambitieuse et plus mature pour la Cité des sciences et de l’industrie et il fallait bien ça pour célébrer ses 30 ans !

<a href="http://logonews.fr/wp-content/uploads/2017/12/csm_Affiche_FROID_HD_962a9964ee.jpg"><img class="alignnone size-full wp-image-15318" src="http://logonews.fr/wp-content/uploads/2017/12/csm_Affiche_FROID_HD_962a9964ee.jpg" alt="" width="490" height="736" /></a>

Exemple des nouvelles affiches de la Cité des sciences et de l'industrie

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15316</wp:post_id>
		<wp:post_date><![CDATA[2017-12-05 00:01:09]]></wp:post_date>
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		<wp:comment>
			<wp:comment_id>306408</wp:comment_id>
			<wp:comment_author><![CDATA[Mutt]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[mnivesse@yopmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://www.mnivesse.com</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.29.0.230]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-12-08 09:41:28]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-12-08 08:41:28]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Oui et au moins ils peuvent les affiches directement sous Word.
Sérieusement ?]]></wp:comment_content>
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		<wp:comment>
			<wp:comment_id>306409</wp:comment_id>
			<wp:comment_author><![CDATA[Arkthus]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[arkthus@live.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[89.225.237.149]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2018-01-09 15:23:10]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2018-01-09 14:23:10]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Mon dieu que c'est moche, ça fait amateurisme au possible !
En plus c'est vide...

Une véritable catastrophe.

L'identité visuelle qui suit a été vu partout, à Nantes ils utilisent la même pour le Lieu Unique, franceinfo utilise le même genre.

Ca n'a AUCUNE personnalité....]]></wp:comment_content>
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	<item>
		<title>Le Luxembourg renouvelle son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2017/12/06/luxembourg-renouvelle-identite-visuelle/</link>
		<pubDate>Tue, 05 Dec 2017 23:01:04 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15320</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Luxembourg.jpg"><img class="alignnone size-full wp-image-15321" src="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Luxembourg.jpg" alt="" width="827" height="370" /></a>

Le Luxembourg ou Grand-Duché de Luxembourg est un pays d’Europe de l’Ouest, frontalier avec la Belgique, l’Allemagne et la France. Ce dernier a récemment changé d’identité visuelle en vue de moderniser et dynamiser son image. C’est chose faite avec son logo efficace et impactant.

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Le bleu et le rouge, qui constituent le code couleur de l’ancien logo, ont été conservés. On y a ajouté du noir qui apporte plus de contraste à l’ensemble. Aussi, le losange encadrant la syllabe « lu » et le point à la fin du premier logo, qui n’apportaient pas d’intérêt supplémentaire à l’ensemble, ont été abandonnés. Il en va de même pour la mention « Grand-Duché » qui donnait à l’ensemble un côté trop traditionnel. A l’inverse, le pays s’affirme dans son nouveau logo grâce à la typographie bold en haut de casse et le dessin des lettres y est plus actuel. De la même manière, grâce à la tagline « Let’s make it happen », on est bien loin du côté trop traditionnel de l’ancien logo. En effet, le Luxembourg est ici perçu comme un pays dynamique et à la renommée internationale. Le « X », composé de quatre petites flèches éclatées aux couleurs nationales, se veut un symbole d’ouverture. Seul bémol, le choix de dissocier le « X » coupe le logo en deux et on peut voir une croix dans la contre-forme avant d’y voir un « X ».

&nbsp;

&nbsp;

Agences : Binsfeld et Vidalegloesener

&nbsp;]]></content:encoded>
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		<wp:post_id>15320</wp:post_id>
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			<wp:meta_value><![CDATA[Le Luxembourg renouvelle son identité visuelle]]></wp:meta_value>
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		<wp:comment>
			<wp:comment_id>306410</wp:comment_id>
			<wp:comment_author><![CDATA[Quentin]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gillet_quentin@hotmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.133.63.1]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-12-08 23:51:55]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-12-08 22:51:55]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Si la syllabe "lu" est mise en évidence, tant dans l'ancien logo (losange rouge) que le nouveau (séparé du reste du nom par le "X"), c'est volontaire. Le nom de domaine internet du Luxembourg est en effet .lu
;)]]></wp:comment_content>
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	<item>
		<title>Les Vieilles Charrues dévoile le visuel de son édition 2018</title>
		<link>http://yannickbourenane.com/preprod/2017/12/07/vieilles-charrues-devoile-visuel-de-edition-2018/</link>
		<pubDate>Wed, 06 Dec 2017 23:01:23 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15330</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/DPab3ecX4AA2a-Y.jpg"><img class="alignnone size-full wp-image-15331" src="http://logonews.fr/wp-content/uploads/2017/12/DPab3ecX4AA2a-Y.jpg" alt="" width="1200" height="900" /></a>

Les Vieilles Charrues est un festival de musique ayant lieu durant 4 jours à la mi-juillet dans le Centre Finistère, en Bretagne. Comme le veut la tradition le festival change d’identité tous les ans. Cette année son logo s’inspire des esthétiques indiennes et bohèmes.

<!--more-->

En 2018, c’est l’esprit Bollywood qui sera à l’honneur. En effet, Les Vieilles Charrues jouent ici à fond la carte de l’exotisme. Le mariage de couleurs chaudes et profondes, rouge, orange, jaune, et différentes teintes de bleu, correspond tout à fait à cette esthétique. Il en va de même pour les dessins d’éléphant. Les mandalas et la typographie tout droit sorties des années 70 ajoutent une touche très bohème à l’ensemble. Et au milieu de toute cette vague d’exotisme ? La mention « Eker Kozh – Karaez ». Le festival montre ainsi qu’il n’oublie pas ses origines bretonnes. En somme, c’est une belle réalisation, kitsch à souhait, mais elle a le mérite de nous plonger directement dans un vrai univers. Côté programmation, le festival a récemment dévoilé la participation de Depeche Mode et la suite est annoncée pour bientôt.

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15330</wp:post_id>
		<wp:post_date><![CDATA[2017-12-07 00:01:23]]></wp:post_date>
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		<title>Renault s&#039;allie à Star Wars pour une collab digne d&#039;une autre galaxie</title>
		<link>http://yannickbourenane.com/preprod/2017/12/08/renault-sallie-a-star-wars-collab-digne-dune-galaxie/</link>
		<pubDate>Thu, 07 Dec 2017 23:01:15 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15333</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/3072x1728_1_V1.jpg.ximg_.l_12_h.smart-1.jpg"><img class="alignnone size-full wp-image-15336" src="http://logonews.fr/wp-content/uploads/2017/12/3072x1728_1_V1.jpg.ximg_.l_12_h.smart-1.jpg" alt="" width="1800" height="1012" /></a>

C'est vendredi ! Aujourd'hui, Logonews vous présente la collaboration novatrice entre Renault et Star Wars. Le constructeur automobile français ne s'est pas contenté d'afficher un simple partenariat, comme d'autres marques l'ont récemment fait, pour promouvoir le prochain volet de la saga Star Wars...

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Renault a revu son logo et l'a transformé en un vrai bolide intergalactique. Le changement est réussi et digne d'un vaisseau de Star Wars. Il s'intègre pleinement dans l'esthétique du film. En plus de ce changement, la marque a lancé une campagne d'affichage innovante et intrigante. Sur les affiches créées à cette occasion, le logo de Renault apparaît en 3 dimensions grâce à un procédé innovant qui a le don d'attirer directement le regard dans nos environnements saturés de contenus publicitaires. Ce procédé 3D est directement lié au film puisque ce dernier sortira en 3D dès le 13 décembre.

Ici un exemple de cette installation à la gare Saint Lazare à Paris :

[video width="1280" height="720" mp4="http://logonews.fr/wp-content/uploads/2017/12/video-1512669808-1.mp4"][/video]

C'est une très belle opération pour les deux marques : aussi bien Star Wars dont le film bénéficie de publicité que Renault qui rajeunit ainsi son image et se positionne comme une marque qui met l'innovation technologique au coeur de son activité.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15333</wp:post_id>
		<wp:post_date><![CDATA[2017-12-08 00:01:15]]></wp:post_date>
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2502011
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			<wp:comment_id>306412</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[audrey@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[176.144.207.239]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-12-10 17:05:45]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-12-10 16:05:45]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Merci pour ton commentaire. 
Je n'irais pas jusque là : la campagne me semblait très intéressante de par l'installation créée gare Saint Lazare qui est innovante et interpelle car le mécanisme est inconnu du grand public. C'est de la pub créative en plus pour Star Wars.]]></wp:comment_content>
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			<wp:comment_parent>306411</wp:comment_parent>
			<wp:comment_user_id>7</wp:comment_user_id>
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			<wp:comment_id>306411</wp:comment_id>
			<wp:comment_author><![CDATA[Lord of logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pierre@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[78.193.218.177]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-12-09 01:28:32]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-12-09 00:28:32]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C’est une blague !
1. Qui a pondu une campagne pareille ? Transformer l’emblème de Renault en vaisseau de l’empire... Certains n’ont pas réfléchi au sens produit (côté obscur de la Force).
2. Notre passion vous emmène dans notre nouvelle galaxie : c’est quoi cette accroche ? En guise de nouvelle galaxie, une orbite basse autour de la Terre - on a de petites ambitions chez Renault et pas beaucoup d’imagination.
3. Dire que Star Wars va pouvoir tirer profit d’une telle campagne - on peut en douter sérieusement  ; l’aura de SW n’ayant guère besoin de la firme au losange pour trouver son public.

On peut donc penser que les équipes com’ sont passées du côté obscur avec une campagne opportuniste et absolument pas créative...
Bien loin de la campagne VW du gamin déguisé en Dark Vader.]]></wp:comment_content>
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	<item>
		<title>Le Cirque du Soleil se réinvente avec de nouveaux logos</title>
		<link>http://yannickbourenane.com/preprod/2017/11/28/cirque-soleil-se-reinvente-de-nouveaux-logos/</link>
		<pubDate>Mon, 27 Nov 2017 23:01:56 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15281</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/11/Comparatifs_CIRQUEduSOLEIL.jpg"><img class="alignnone size-full wp-image-15282" src="http://logonews.fr/wp-content/uploads/2017/11/Comparatifs_CIRQUEduSOLEIL.jpg" alt="" width="827" height="370" /></a>

Le Cirque du Soleil est une entreprise canadienne spécialisée dans la production de cirque contemporain. L’entreprise a récemment acquis le Blue Man Group et, suite à cela, a changé son identité de marque. Elle différencie maintenant son logo groupe de la marque « Cirque du Soleil ». Ainsi, elle dévoile un nouveau logo pour chacune de ses entités. Ces derniers gagnent en simplicité par rapport à l’ancien tout en restant fidèles à l’identité du Cirque du Soleil.

<!--more-->

Le nouveau logo du groupe, ci-dessus, conserve les codes de l’ancien logo. La typographie a été conservée, la seule modification est l’ajout de la mention « le groupe » au-dessus du nom de la compagnie. La simplification du signe est une réussite tant elle permet au logo de gagner en lisibilité. Mis à part ces modifications, l’identité du groupe en or/blanc ou or/noir a été conservée. Selon Sheila Morin, la directrice stratégie et marque du groupe : « <em>Nous avons surtout raffiné le visage, en veillant à ce qu'il soit toujours aussi souriant, avec les yeux aimants et bienveillants. Les joues sont également plus nettes, mais toujours dans cet esprit clownesque qui ne fait plus partie de plusieurs de nos marques, mais qui renvoie à notre histoire.</em> » En ce qui concerne le logo de la marque Cirque du Soleil, il est davantage simplifié et reprend seulement la partie du logo en cercle qui contient le soleil. C’est sûrement une manière de montrer que cette marque représente le cœur d’activité du groupe. Enfin, le logo sera décliné en or/blanc, or/noir ou or/bleu.

<a href="http://logonews.fr/wp-content/uploads/2017/11/Cirque-du-Soleil-fond-blanc-1.png"><img class="alignnone size-full wp-image-15283" src="http://logonews.fr/wp-content/uploads/2017/11/Cirque-du-Soleil-fond-blanc-1.png" alt="" width="403" height="397" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/Cirque-du-Soleil-fond-noir-1.png"><img class="alignnone size-full wp-image-15284" src="http://logonews.fr/wp-content/uploads/2017/11/Cirque-du-Soleil-fond-noir-1.png" alt="" width="404" height="406" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/11/Cirque-du-Soleil-fond-bleu-1.png"><img class="alignnone size-full wp-image-15285" src="http://logonews.fr/wp-content/uploads/2017/11/Cirque-du-Soleil-fond-bleu-1.png" alt="" width="405" height="405" /></a>

Agences : Brand Union et Commissaire Officiel

&nbsp;

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15508</wp:post_id>
		<wp:post_date><![CDATA[2017-11-28 00:01:56]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="canada"><![CDATA[Canada]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
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		<category domain="post_tag" nicename="cirque-du-soleil"><![CDATA[cirque du soleil]]></category>
		<category domain="category" nicename="divertissement"><![CDATA[Divertissement]]></category>
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	<item>
		<title>Martell renouvelle son identité visuelle</title>
		<link>http://yannickbourenane.com/preprod/2017/12/11/martell-renouvelle-identite-visuelle/</link>
		<pubDate>Sun, 10 Dec 2017 23:01:37 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15342</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Martel.jpg"><img class="alignnone size-full wp-image-15343" src="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Martel.jpg" alt="" width="827" height="370" /></a>

&nbsp;

Exit les ombrages typographiques obsolètes ! Au revoir le double cadre doré ! Adieu manque de lisilbité !
Grâce à un travail méticuleux d’épure de l’ensemble de l’identité, la composition devient élégante, raffinée et s’affranchit des codes séculaires
(et poussiéreux) de nombreux acteurs du marché.<!--more-->
Le lifting opéré sur ”Martell” permet au nom de marque de s’exprimer pleinement. La mention « Cognac » apparaît  - choix éminemment stratégique car il rappelle la provenance et la tradition
de fabrication de ce spiritueux, un argument de plus pour séduire la clientèle française mais aussi étrangère de la marque. Tout comme la mention ”fondée en 1715”.
La typographie à empattements de la baseline passe à la trappe et laisse la place à une linéale plus contemporaine… Et plus lisible. L’hirondelle quant à elle, s’affine pour un rendu plus statutaire (par son traitement en gravure) mais avec un dessin plus sobre, plus organique.
Summum du détail : elle existe en 4 déclinaisons selon ses applications.

Le blason lui aussi a bénéficié d’un bon dépoussiérage :  les trois marteaux, véritables emblèmes de Martell, y sont toujours présents mais avec avec un traitement ”Tloupassien”, ce qui ne manque de les rendre presque aussi graphiques que les corbeaux de ”Black Crows”. L’écu retracé délicatement avec un changement notable de son ornement participe également à cette fusion de tradition et de modernité. Ces évolutions rendant l’ensemble plus léger et harmonieux.


Il est toujours ardu de relifter une identité existante tout en respectant son histoire, son patrimoine. C’est chose faite ici pour Martell. L’attention portée aux détails dans ce logo est remarquable et ce travail a été bien documenté. Cette refonte est sans doute l’une des plus belles réussites de cette anne, a été conçue et réalisée par Yorgo&amp;Co à qui l’on doit notamment quelques autres créations de belle facture comme Lacoste L!ve, Black Crows, Intersection, Vanity Fair France…

<a href="http://logonews.fr/wp-content/uploads/2017/12/M_20160720030704_05_25_2016_999_4_B_1.jpg"><img class="alignnone size-full wp-image-15347" src="http://logonews.fr/wp-content/uploads/2017/12/M_20160720030704_05_25_2016_999_4_B_1.jpg" alt="" width="1199" height="799" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/20160829050813_Martell_1492x2000.gif"><img class="alignnone size-full wp-image-15353" src="http://logonews.fr/wp-content/uploads/2017/12/20160829050813_Martell_1492x2000.gif" alt="" width="1492" height="2000" /></a>

Cachet de cire orné du blason de la marque

&nbsp;

<a href="http://logonews.fr/wp-content/uploads/2017/12/d202e71afebef0a6ec6a191559b8e3ba311fb4042021d3711bcf1baa766994ac.jpg"><img class="alignnone size-full wp-image-15346" src="http://logonews.fr/wp-content/uploads/2017/12/d202e71afebef0a6ec6a191559b8e3ba311fb4042021d3711bcf1baa766994ac.jpg" alt="" width="783" height="293" /></a>

&nbsp;

[video width="1280" height="720" mp4="http://logonews.fr/wp-content/uploads/2017/12/MARTELL_-REVEAL.mp4"][/video]

[video width="1624" height="1080" mp4="http://logonews.fr/wp-content/uploads/2017/12/IPHONE-MARTELL.mp4"][/video]

&nbsp;

Le compte Instagram de Martell

&nbsp;

<a href="http://logonews.fr/wp-content/uploads/2017/12/M_20171023061055_201710123_1.jpg"><img class="alignnone size-full wp-image-15349" src="http://logonews.fr/wp-content/uploads/2017/12/M_20171023061055_201710123_1.jpg" alt="" width="1199" height="799" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/M_20171023041005_201710123_5.jpg"><img class="alignnone size-full wp-image-15350" src="http://logonews.fr/wp-content/uploads/2017/12/M_20171023041005_201710123_5.jpg" alt="" width="1199" height="799" /></a>

La papeterie Martell

<a href="http://logonews.fr/wp-content/uploads/2017/12/M_20171023041013_201710123_14.jpg"><img class="alignnone size-full wp-image-15356" src="http://logonews.fr/wp-content/uploads/2017/12/M_20171023041013_201710123_14.jpg" alt="" width="1226" height="1657" /></a>

Le packaging de Cordon bleu

<a href="http://logonews.fr/wp-content/uploads/2017/12/M_20171116111119_MARTELL_BOTTLE.jpg"><img class="alignnone size-full wp-image-15351" src="http://logonews.fr/wp-content/uploads/2017/12/M_20171116111119_MARTELL_BOTTLE.jpg" alt="" width="1199" height="799" /></a>

La collection exceptionnelle Vignoble A. Couillaud

<a href="http://logonews.fr/wp-content/uploads/2017/12/M_20171023041027_201710123_16.jpg"><img class="alignnone size-full wp-image-15357" src="http://logonews.fr/wp-content/uploads/2017/12/M_20171023041027_201710123_16.jpg" alt="" width="1226" height="1657" /></a>

Les étiquettes du bouchon de Blue Swift

<a href="http://logonews.fr/wp-content/uploads/2017/12/M_20171023041006_201710123_7.jpg"><img class="alignnone size-full wp-image-15354" src="http://logonews.fr/wp-content/uploads/2017/12/M_20171023041006_201710123_7.jpg" alt="" width="1199" height="799" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/M_20171023041027_201710123_15.jpg"><img class="alignnone size-full wp-image-15355" src="http://logonews.fr/wp-content/uploads/2017/12/M_20171023041027_201710123_15.jpg" alt="" width="1226" height="1657" /></a>

Les verres Martell

<a href="http://logonews.fr/wp-content/uploads/2017/12/20171018121026_martell_gif_1.gif"><img class="alignnone size-full wp-image-15345" src="http://logonews.fr/wp-content/uploads/2017/12/20171018121026_martell_gif_1.gif" alt="" width="1000" height="667" /></a>

L'hirondelle travaillée en version fluorescente

<a href="http://logonews.fr/wp-content/uploads/2017/12/M_20161117011124_MARTELL_BRANDING_IMG.jpg"><img class="alignnone size-full wp-image-15352" src="http://logonews.fr/wp-content/uploads/2017/12/M_20161117011124_MARTELL_BRANDING_IMG.jpg" alt="" width="1199" height="799" /></a>

L'hirondelle en métal sur bois

<a href="http://logonews.fr/wp-content/uploads/2017/12/M_20171123011127_BOMBER.jpg"><img class="alignnone size-full wp-image-15360" src="http://logonews.fr/wp-content/uploads/2017/12/M_20171123011127_BOMBER.jpg" alt="" width="1226" height="1657" /></a>

Peignoir et hirondelle brodée

<a href="http://logonews.fr/wp-content/uploads/2017/12/20171023051046_MARTELL_FLAG_V2.gif"><img class="alignnone size-full wp-image-15358" src="http://logonews.fr/wp-content/uploads/2017/12/20171023051046_MARTELL_FLAG_V2.gif" alt="" width="2000" height="1333" /></a>

Le drapeau Martell

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Photos : Louis David Najar Vasquez

<span style="color: #444444;">Agence : Yorgo&amp;Co</span>]]></content:encoded>
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		<wp:post_id>15342</wp:post_id>
		<wp:post_date><![CDATA[2017-12-11 00:01:37]]></wp:post_date>
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		<title>Chobani : une nouvelle identité visuelle bien léchée</title>
		<link>http://yannickbourenane.com/preprod/2017/12/12/chobani-nouvelle-identite-visuelle-bien-lechee/</link>
		<pubDate>Mon, 11 Dec 2017 23:01:39 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15364</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Chobani.jpg"><img class="alignnone size-full wp-image-15365" src="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Chobani.jpg" alt="" width="827" height="370" /></a>

Chobani est une entreprise américaine spécialiste des produits laitiers et N°1 des ventes de yaourts grecs, son produit phare, aux Etats-Unis. La marque qui s’est imposée comme l’un des leaders du marché américain en l’espace de 10 ans, a récemment engagé un Chief Creative Officer, Leland Maschmeyer. De leur collaboration est née une nouvelle identité, bien plus sympathique et qui correspond davantage aux valeurs de la marque.

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L’ancienne identité visuelle de Chobani était trop froide et radicale pour une marque de yaourts. En effet, sans connaître la marque, le minimalisme voire l’aspect strict du logo peut plus facilement penser à une marque de prêt-à-porter ou de beauté. La marque semble avoir compris cela puisqu’elle livre ici un logo et une identité visuelle beaucoup plus doux. La typographie est tout en rondeur et évoque la dimension réconfortante et rassurante de leurs yaourts. On passe d’une typo en haut de casse peut-être trop intimidante à une bas de casse bien plus douce. De la même manière, le passage du noir au vert est une réussite : Chobani met l’accent sur la naturalité de ses produits. En cela, la marque montre qu’elle prend en compte les préoccupations de ses consommateurs et leur demande de produits naturels. Les différentes applications du logo et tout l’univers créé à l’occasion de ce changement d’identité visuelle sont très cohérents et réussis. Chobani réussit à nous plonger dans un univers coloré, sympathique et inspiré par la nature.

<a href="http://logonews.fr/wp-content/uploads/2017/12/2-1.png"><img class="alignnone size-full wp-image-15366" src="http://logonews.fr/wp-content/uploads/2017/12/2-1.png" alt="" width="1000" height="647" /></a>

Les nouvelles couleurs Chobani

<a href="http://logonews.fr/wp-content/uploads/2017/12/3.jpg"><img class="alignnone size-full wp-image-15367" src="http://logonews.fr/wp-content/uploads/2017/12/3.jpg" alt="" width="1000" height="647" /></a>

La papeterie

<a href="http://logonews.fr/wp-content/uploads/2017/12/chobani_family.jpg"><img class="alignnone size-full wp-image-15371" src="http://logonews.fr/wp-content/uploads/2017/12/chobani_family.jpg" alt="" width="1000" height="352" /></a>

Les nouveaux packagings

<a href="http://logonews.fr/wp-content/uploads/2017/12/unnamed-file.jpg"><img class="alignnone size-full wp-image-15370" src="http://logonews.fr/wp-content/uploads/2017/12/unnamed-file.jpg" alt="" width="1000" height="1259" /></a>

Outils de communication interne

<a href="http://logonews.fr/wp-content/uploads/2017/12/unnamed-file-1.jpg"><img class="alignnone size-full wp-image-15372" src="http://logonews.fr/wp-content/uploads/2017/12/unnamed-file-1.jpg" alt="" width="1000" height="477" /></a>

Cartes postales

<a href="http://logonews.fr/wp-content/uploads/2017/12/4.jpg"><img class="alignnone size-full wp-image-15368" src="http://logonews.fr/wp-content/uploads/2017/12/4.jpg" alt="" width="1000" height="667" /></a>

Concept de Chobani Café

<a href="http://logonews.fr/wp-content/uploads/2017/12/6.png"><img class="alignnone size-full wp-image-15369" src="http://logonews.fr/wp-content/uploads/2017/12/6.png" alt="" width="1000" height="668" /></a>

Exemple de PLV

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&nbsp;]]></content:encoded>
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		<title>Saint-Malo : Hisse et ho, le nouveau logo</title>
		<link>http://yannickbourenane.com/preprod/2017/12/13/saint-malo-hisse-ho-nouveau-logo/</link>
		<pubDate>Tue, 12 Dec 2017 23:01:29 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15375</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Saint-malo.jpg"><img class="alignnone size-full wp-image-15376" src="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Saint-malo.jpg" alt="" width="827" height="370" /></a>

Saint-Malo est une ville située en Bretagne, dans le département d’Ille-et-Vilaine, et une destination touristique prisée dans l’Hexagone. La ville, qui souhaite moderniser son image et attirer toujours plus de visiteurs, vient récemment de changer de logo. Elle opte ainsi pour une refonte minimale en même temps qu’elle perd en personnalité.

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Ce changement d’identité visuelle s’inscrit dans la lignée des refontes minimales actuelles notamment pour les localités : on passe d’une typographie en haut de casse, à une helvetica bas de casse en noir. Ce changement apporte plus de modernité à l’ensemble mais on retrouve un logo plus minimaliste. De la même manière, la cathédrale, qui était représentée en rouge dans l’ancien logo, n’a pas résisté au changement. Elle est simplement remplacée par un trait d’union. Les couleurs, vibrantes, le bleu, le turquoise et le rouge, ont été remplacées par les très sobres noir et bleu pétrole. Ce nouveau logo connaîtra tout de même des déclinaisons en bleu marine, le bleu cyan, le vert, le rouge, le marron et le noir. La mention « ville de » a été rajoutée au-dessus du nom de Saint-Malo. Aussi, la vague de l’ancien logo a été conservée et l’originalité de ce nouveau logo réside justement dans son « m » dont le jambage inférieur suit la forme de la vague. Toutefois, c’est un détail et cela ne parvient pas à compenser le manque d’originalité du logo. Saint-Malo adopte ici une identité visuelle sage (peut-être trop ?) et qui ne fait pas de vagues.]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15375</wp:post_id>
		<wp:post_date><![CDATA[2017-12-13 00:01:29]]></wp:post_date>
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			<wp:comment_id>306413</wp:comment_id>
			<wp:comment_author><![CDATA[Pascal DESBLED - SYSTEM D]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[pascal.desbled@univ-lyon2.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[109.0.192.31]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-12-13 10:27:06]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-12-13 09:27:06]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[La simplicité, oui merci
Le simplisme, non merci !
Remplaçons le nom de la ville par n'importe quel autre nom de ville côtière, ça marchera quand même... ce qui prouve que ce logotype manque d'identité. Il faudrait voir la charte pour savoir si dans les déclinaisons il se passe quelquechose de plus "typé"... Nous nous battons (graphistes de chair et dos) contre des logiciels générateurs de logotype, faisons au moins l'effort de faire mieux que des algorithmes !]]></wp:comment_content>
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	<item>
		<title>Kickstarter : Dr Jekyll et Mister Hyde ?</title>
		<link>http://yannickbourenane.com/preprod/2017/12/14/kickstarter-dr-jekyll-mister-hyde/</link>
		<pubDate>Wed, 13 Dec 2017 23:01:53 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15379</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Kickstarter.jpg"><img class="alignnone size-full wp-image-15380" src="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Kickstarter.jpg" alt="" width="827" height="370" /></a>

Kickstarter est une plateforme de crowdfunding spécialisée dans le financement de projets créatifs depuis 2009. La créativité est donc un élément important de l’identité de Kickstarter, et, c’est tout naturellement, que lors de son changement de logo, la marque a joué la carte de l’originalité et de la surprise. Kickstarter opte ici pour un logo pas commun et qui divise.

<!--more-->

Tout d’abord, il est intéressant de noter qu’il y a un lien intéressant avec l’ancien logo. Ce nouveau logo s’inscrit dans la continuité de son prédécesseur. On conserve ainsi le lettrage rond, les lettres pleines et la nouvelle couleur semble être le mélange des deux couleurs qui composaient le logo précédent. Toutefois, avec ce logo, Kickstarter va encore plus loin puisqu’ils ont décidé de graisser davantage leur typographie. Cette dernière perd en lisibilité et deviendrait presque enfantine avec le dessin des lettres. Cet aspect enfantin entre d’ailleurs en contradiction avec la nouvelle couleur adoptée par la marque qui est plus sobre voire plus sérieuse. Il y a donc un mélange entre l’aspect formel de cette couleur, toutefois différenciante, et le côté enfantin de la typographie. On peine donc à cerner la démarche de Kickstarter ici. Toujours est-il que ce logo a beaucoup de personnalité et l’on peut se réjouir que la marque ne joue pas la carte de la facilité en simplifiant son logo, l’habillant de noir et en adoptant une Helvetica, comme la tendance actuelle le voudrait.

&nbsp;

&nbsp;

Agence : Order]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<category domain="post_tag" nicename="new-look"><![CDATA[New Look]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
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		<wp:comment>
			<wp:comment_id>306414</wp:comment_id>
			<wp:comment_author><![CDATA[Gaëtan Nattier]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[gaetan.nattier@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url>http://facebook.com/gaetan.nattier</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.184.96.99]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-12-14 23:22:16]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-12-14 22:22:16]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Je ne me souvenais pas de l'ancien logo, peu marquant mais plus travaillé et abouti que ce nouvel échec, si je puis me permettre. Audrey, je vous trouve bien sympathique avec l'agence Order qui a sûrement fait payer ce logo une fortune alors que n'importe qui pourrait en être l'auteur sans aucune formation (peut-être le but... ?). Il est souvent triste de voir l'évolution logotype des entreprises qui ont fait bouger les choses... La disruption semble s'échapper chaque fois d'entre leurs mains. Vous comprendrez finalement que cette nouvelle identité ne me plaît pas.]]></wp:comment_content>
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	<item>
		<title>Quand les logos sont remplacés par les calories</title>
		<link>http://yannickbourenane.com/preprod/2017/12/15/cest-vendredi-logos-remplaces-calories/</link>
		<pubDate>Thu, 14 Dec 2017 23:01:11 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15382</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi ! Aujourd'hui Logonews a décidé de vous présenter l'univers de <a href="https://www.instagram.com/caloriebrands/">Caloriebrands</a>, une page instagram qui remixe des produits emblématiques de la grande consommation et de la junk food en remplaçant leurs logos par leur nombre de calories, fun... et inquiétant !

<a href="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-2.jpg"><img class="alignnone size-full wp-image-15383" src="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-2.jpg" alt="" width="760" height="760" /></a>

<!--more-->

<a href="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-7.jpg"><img class="alignnone size-full wp-image-15384" src="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-7.jpg" alt="" width="760" height="760" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-9.jpg"><img class="alignnone size-full wp-image-15385" src="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-9.jpg" alt="" width="760" height="760" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-5.jpg"><img class="alignnone size-full wp-image-15386" src="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-5.jpg" alt="" width="760" height="760" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-8.jpg"><img class="alignnone size-full wp-image-15389" src="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-8.jpg" alt="" width="760" height="760" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-4.jpg"><img class="alignnone size-full wp-image-15390" src="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-4.jpg" alt="" width="760" height="760" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-12.jpg"><img class="alignnone size-full wp-image-15387" src="http://logonews.fr/wp-content/uploads/2017/12/Caloriebrands-12.jpg" alt="" width="760" height="760" /></a>

&nbsp;]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<title>Du nouveau dans la saga Mini !</title>
		<link>http://yannickbourenane.com/preprod/2017/12/18/nouveau-saga-mini/</link>
		<pubDate>Sun, 17 Dec 2017 23:01:23 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15393</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Mini.jpg"><img class="alignnone size-full wp-image-15394" src="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Mini.jpg" alt="" width="827" height="370" /></a>

La célèbre marque automobile britannique appartenant au groupe BMW avait déjà dévoilé son nouveau logo lors de la présentation de son modèle Clubman, on vous en parlait <a href="http://logonews.fr/2015/07/06/la-nouvelle-mini-identite/">ici</a>. Toutefois, la marque n’avait pas encore sauté le pas et décidé d’utiliser ce logo épuré sur ces modèles de voiture. C’est désormais chose faite puisque la marque vient d’annoncer que l’on retrouvera ce logo sur les calandres, coffres, clés de contact et volants de Mini dès mars 2018.

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Avec ce changement de logo, la marque suit les pas de BMW, Hyundai et Audi. Elle s’inscrit donc à la fois dans une tendance spécifique aux constructeurs automobiles mais également plus globale : le flat design. Il n’y a plus de superflu, on constate un abandon des effets de matière et de volume. Ce nouveau logo est très géométrique et très fonctionnel. Il rappelle volontiers les logos des années 70. En ne conservant que le strict nécessaire, le logo devient plus lisible, plus identifiable. Cette épure est destinée à mettre l’accent sur le caractère authentique et iconique de la marque. A première vue, il peut paraître un peu sec mais, au final, il est assez élégant dans ses applications et notamment lorsqu’il est utilisé dans la campagne ci-dessous.

<a href="http://logonews.fr/wp-content/uploads/2017/12/p90188485_highres_launch-campaign-for-_0.jpg"><img class="alignnone size-full wp-image-15395" src="http://logonews.fr/wp-content/uploads/2017/12/p90188485_highres_launch-campaign-for-_0.jpg" alt="" width="650" height="920" /></a>

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		<wp:post_id>15393</wp:post_id>
		<wp:post_date><![CDATA[2017-12-18 00:01:23]]></wp:post_date>
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		<title>Uber Eats se renouvelle pour ses deux ans !</title>
		<link>http://yannickbourenane.com/preprod/2017/12/19/uber-eats-se-renouvelle-deux-ans/</link>
		<pubDate>Mon, 18 Dec 2017 23:01:45 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15399</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_UberEats.jpg"><img class="alignnone size-full wp-image-15400" src="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_UberEats.jpg" alt="" width="827" height="370" /></a>

Uber Eats est un service de livraison de plats de restaurants à domicile créé par Uber. A l’occasion de son deuxième anniversaire, la marque a souhaité rafraîchir son identité visuelle. Elle livre un logo plus adapté à une utilisation digitale et à ses problématiques stratégiques mais aussi moins différenciant.

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Le nouveau logo est plus dense et plus impactant. La typographie du « eats », rend ce logo plus adapté à un usage numérique. Le dessin des lettres est réussi, on a affaire à une linéale légèrement « rounded » qui lui donne un petit côté sympathique et moins rigide qu’une helvetica, par exemple. Tandis que l’ancien logo et son effet néon avait un côté branché, (nous l’avions d’ailleurs décrypté <a href="http://logonews.fr/2017/10/06/deliveroo-allo-resto-montrez-moi-logo-dirai-etes/">ici</a>), le nouveau logo illustre la volonté de Uber Eats de proposer une offre universelle, simple, « de la nourriture pour tous ». De cette manière, il perd l’identité premium qu’il pouvait avoir avant. Le nouveau vert choisi paraît aussi plus sympathique et évoquerait presque une dimension écologique que la marque cherche peut-être à s’attribuer pour racheter son image de « pollueur » qui privilégie le transport automobile.

De plus, le pictogramme de la fourchette a disparu, c’est un choix motivé par la volonté d’Uber Eats d’associer d’autres services à sa marque que la livraison de repas. En effet, elle propose désormais aux restaurants partenaires de la mise à disposition de data, des recommandations stratégiques ou de la gestion de leur page Uber Eats. Ce logo permet donc à Uber de se créer une image qui correspond mieux à ses services mais le défaut de cette refonte est qu’elle est au final assez commune et déjà vue. Elle lui fait perdre en personnalité et désavantage Uber Eats sur le marché de livraison de nourriture pour le moins concurrentiel.

<a href="http://logonews.fr/wp-content/uploads/2017/12/UberEats-app-launcher.jpg"><img class="alignnone size-full wp-image-15401" src="http://logonews.fr/wp-content/uploads/2017/12/UberEats-app-launcher.jpg" alt="" width="730" height="410" /></a>

La nouvelle icône de l'appli

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		<wp:post_id>15399</wp:post_id>
		<wp:post_date><![CDATA[2017-12-19 00:01:45]]></wp:post_date>
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		<title>Saint-Nazaire change de logo</title>
		<link>http://yannickbourenane.com/preprod/2017/12/20/saint-nazaire-change-de-logo/</link>
		<pubDate>Tue, 19 Dec 2017 23:01:36 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15403</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Saint-Nazaire.jpg"><img class="alignnone size-full wp-image-15404" src="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_Saint-Nazaire.jpg" alt="" width="827" height="370" /></a>

Saint-Nazaire est une ville de l’Ouest de la France, appartenant au département de la Loire Atlantique. La ville a récemment annoncé ses nouvelles ambitions : s’affirmer comme une vie attractive et dynamique. Pour ce faire, la marque change son identité visuelle et adopte ainsi un logo qui gagne en modernité.

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Ce nouveau logo est bien plus esthétique que le logo précédent. Le cartouche rouge est efficace et reprend des éléments identitaires de la ville tels que les piliers du pont de Saint-Nazaire ou encore la couleur des triangles de Varini. Ce logo se démarque par son originalité et évite le passage obligé des logos des villes côtières : la représentation des vagues bleues. La nouvelle identité visuelle capitalise également sur la marinière blanche et rouge et l’angle de l’arête gauche du cartouche, les visuels des affiches seront « tranchés » dans le coin inférieur droit en suivant cet angle. En ce qui concerne la signification du logo, selon David Samzun, le maire de la ville : « <em>Le nouveau logo de la Ville de Saint-Nazaire conjugue à mes yeux la fierté industrielle et la fierté d’être dans un territoire d’innovation, d’agilité, de créativité. </em>» En fin de compte, c’est un changement positif pour la ville, seul bémol que l’on pourrait constater : la composition typographique, qui est censée représenter le dynamisme de la ville, est un peu flottante et irrégulière. Il en va de même pour les trois tirets présents dans le logo.

Vidéo de présentation de la nouvelle identité visuelle : https://www.youtube.com/watch?v=Q58g9ppPd1Y

Agence : Moswo]]></content:encoded>
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		<wp:post_date><![CDATA[2017-12-20 00:01:36]]></wp:post_date>
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		<title>La Fondation Joan Miró célèbre ses 40 ans avec un nouveau logo !</title>
		<link>http://yannickbourenane.com/preprod/2017/12/21/fondation-joan-miro-celebre-40-ans-nouveau-logo/</link>
		<pubDate>Wed, 20 Dec 2017 23:01:34 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15407</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/00-Fundació-Miró-40th-Anniversary-Brand-Identity-BPO.jpeg"><img class="alignnone size-full wp-image-15408" src="http://logonews.fr/wp-content/uploads/2017/12/00-Fundació-Miró-40th-Anniversary-Brand-Identity-BPO.jpeg" alt="" width="900" height="600" /></a>

La Fondation Joan Miró, située à Barcelone, a pour principale occupation d’exposer et de conserver les travaux de son artiste éponyme. Elle encourage également la création et soutient de nombreux jeunes designers dans leurs travaux. La Fondation célèbre ses 40 ans et le fête comme il se doit avec un logo temporaire inspiré par le Bauhaus.

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Ce logo a été pensé comme un hommage au bâtiment qui abrite la Fondation. En effet, à travers la typographie Bau Bold, de la famille Bauhaus, il reprend les formes tout en rondeur de cet édifice. Ce choix typographique est assez osé pour un logo, puisque que cette typographie pourrait compromettre sa lisibilité.. Toutefois, il est tout à fait justifié ici : il s’agit seulement d’un logo temporaire et il exprime la créativité propre à la Fondation. De plus, les couleurs dominantes sont le blanc et le gris et se fondent parfaitement avec les teintes claires du bâtiment. Ce logo est également un hommage au Bauhaus et au modernisme du XXème siècle, courant auquel Miró a amplement contribué.

Ce nouveau logo a donné naissance à un système graphique complet décliné en papeterie et sur de nombreux supports de communication. S’il a d’abord été pensé en gris et blanc, il vit également très bien avec d’autres couleurs lors de ses différentes applications.

<a href="http://logonews.fr/wp-content/uploads/2017/12/05-Fundació-Miró-40th-Anniversary-Brand-Identity-BPO.jpg"><img class="alignnone size-full wp-image-15409" src="http://logonews.fr/wp-content/uploads/2017/12/05-Fundació-Miró-40th-Anniversary-Brand-Identity-BPO.jpg" alt="" width="900" height="648" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/06-Fundació-Miró-40th-Anniversary-Brand-Identity-BPO.jpg"><img class="alignnone size-full wp-image-15410" src="http://logonews.fr/wp-content/uploads/2017/12/06-Fundació-Miró-40th-Anniversary-Brand-Identity-BPO.jpg" alt="" width="900" height="629" /></a>

La papeterie créée pour l'occasion

<a href="http://logonews.fr/wp-content/uploads/2017/12/07-Fundació-Miró-40th-Anniversary-Posters-BPO.jpg"><img class="alignnone size-full wp-image-15411" src="http://logonews.fr/wp-content/uploads/2017/12/07-Fundació-Miró-40th-Anniversary-Posters-BPO.jpg" alt="" width="900" height="600" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/09-Fundació-Miró-40th-Anniversary-Brand-Identity-BPO.jpg"><img class="alignnone size-full wp-image-15412" src="http://logonews.fr/wp-content/uploads/2017/12/09-Fundació-Miró-40th-Anniversary-Brand-Identity-BPO.jpg" alt="" width="900" height="600" /></a>

Les posters

<a href="http://logonews.fr/wp-content/uploads/2017/12/19-Fundació-Miró-40th-Anniversary-Brand-Identity-Sigange-BPO.jpg"><img class="alignnone size-full wp-image-15413" src="http://logonews.fr/wp-content/uploads/2017/12/19-Fundació-Miró-40th-Anniversary-Brand-Identity-Sigange-BPO.jpg" alt="" width="900" height="601" /></a>

Les drapeaux

<a href="http://logonews.fr/wp-content/uploads/2017/12/fundacio_miro_barcelona_c1.jpg"><img class="alignnone size-full wp-image-15414" src="http://logonews.fr/wp-content/uploads/2017/12/fundacio_miro_barcelona_c1.jpg" alt="" width="665" height="374" /></a>

Le bâtiment et ses courbes, à l'origine de l'inspiration pour ce nouveau logo

Vidéo de présentation de l’identité : <a href="https://vimeo.com/135063928#at=21">https://vimeo.com/135063928#at=21</a>

&nbsp;

Agence : Mucho]]></content:encoded>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
		<category domain="post_tag" nicename="changement-de-logo"><![CDATA[Changement de logo]]></category>
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		<category domain="post_tag" nicename="joan-miro"><![CDATA[Joan Miro]]></category>
		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
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		<title>Les logos calligraphiés de Sara Marshall</title>
		<link>http://yannickbourenane.com/preprod/2017/12/22/logos-calligraphies-de-sara-marshall/</link>
		<pubDate>Thu, 21 Dec 2017 23:01:06 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15416</guid>
		<description></description>
		<content:encoded><![CDATA[C'est vendredi ! Aujourd'hui, Logonews vous présente le travail de <a href="http://www.itssaramarshall.com/">Sara Marshall</a>. L'artiste néo-zélandaise réalise de superbes logos dessinés à la brosse. Ces derniers, habituellement reproductibles à l'infini, deviennent soudain bien plus précieux sous sa plume.

<a href="http://logonews.fr/wp-content/uploads/2017/12/samsung_t5w6tg.jpg"><img class="alignnone size-full wp-image-15420" src="http://logonews.fr/wp-content/uploads/2017/12/samsung_t5w6tg.jpg" alt="" width="1200" height="1200" /></a>

<!--more-->

<a href="http://logonews.fr/wp-content/uploads/2017/12/youtube_qcbhwp.jpg"><img class="alignnone size-full wp-image-15421" src="http://logonews.fr/wp-content/uploads/2017/12/youtube_qcbhwp.jpg" alt="" width="1200" height="1200" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/evian_zxt0qv.jpg"><img class="alignnone size-full wp-image-15417" src="http://logonews.fr/wp-content/uploads/2017/12/evian_zxt0qv.jpg" alt="" width="1200" height="1200" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/burgerking_zdj9d2.jpg"><img class="alignnone size-full wp-image-15418" src="http://logonews.fr/wp-content/uploads/2017/12/burgerking_zdj9d2.jpg" alt="" width="1200" height="1200" /></a>

<a href="http://logonews.fr/wp-content/uploads/2017/12/subway_mtmdve.jpg"><img class="alignnone size-full wp-image-15419" src="http://logonews.fr/wp-content/uploads/2017/12/subway_mtmdve.jpg" alt="" width="1200" height="1200" /></a>]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15416</wp:post_id>
		<wp:post_date><![CDATA[2017-12-22 00:01:06]]></wp:post_date>
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	<item>
		<title>C&#039;est Noël ! Quand Coca et Pepsi se disputent le Père Noël</title>
		<link>http://yannickbourenane.com/preprod/2017/12/25/cest-noel-coca-pepsi-se-disputent-pere-noel/</link>
		<pubDate>Sun, 24 Dec 2017 23:01:42 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15426</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/Santa-Claus-Pepsi-Christmas-Ornament.jpg"><img class="alignnone  wp-image-15428" src="http://logonews.fr/wp-content/uploads/2017/12/Santa-Claus-Pepsi-Christmas-Ornament.jpg" alt="" width="506" height="506" /></a>

Il est de notoriété publique que le Père Noël moderne, en rouge et blanc, tel qu'on le connaît aujourd'hui, a été créé par Coca Cola. La marque ne manque pas de l'utiliser dans nombre de ses communications et son concurrent légendaire, Pepsi, l'a bien remarqué. Alors, quand ce dernier décide d'alimenter leur guerre marketing en lui volant le Père Noël le temps d'un spot TV, c'est savoureux ! Allez, c'est cadeau :

<!--more-->

https://www.youtube.com/watch?v=i9nAnj2izEU]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<wp:post_date><![CDATA[2017-12-25 00:01:42]]></wp:post_date>
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		<title>Les meilleures pubs de Noël ! #1</title>
		<link>http://yannickbourenane.com/preprod/2017/12/26/meilleures-pubs-de-noel-1/</link>
		<pubDate>Mon, 25 Dec 2017 23:01:18 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15430</guid>
		<description></description>
		<content:encoded><![CDATA[En cette semaine de fêtes, Logonews vous a concocté un condensé des meilleures pubs de Noël ! Un peu d'humour pour commencer : la publicité d'Air New Zealand "A very merry mistake". La compagnie aérienne fait preuve de beaucoup d'autodérision en se moquant volontiers de l'accent néozélandais. Cela donne une pub hilarante, marque de fabrique d'Air New Zealand.

https://www.youtube.com/watch?time_continue=163&amp;v=2mDoqrhiem0]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
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		<title>Les meilleures pubs de Noël ! #2</title>
		<link>http://yannickbourenane.com/preprod/2017/12/27/meilleures-pubs-de-noel-2/</link>
		<pubDate>Tue, 26 Dec 2017 23:01:30 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15435</guid>
		<description></description>
		<content:encoded><![CDATA[Après sa pub "L'amour" sortie l'hiver dernier, Intermarché nous livre sa nouvelle campagne "J'ai tant rêvé". La réussite est toujours au rendez-vous grâce à la même recette : un mélange d'humour et d'affection. Ici, deux enfants, qui attendent Noël avec impatience, craignent que l'embonpoint du Père Noël ne l'empêche de passer par leur cheminée pour déposer leurs cadeaux. Ils lui préparent donc de bons petits plats équilibrés grâce aux produits frais d'Intermarché. On vous laisse savourer ça :

http://www.youtube.com/watch?v=D77uqHXHHD8

Agence : Romance]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15435</wp:post_id>
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		<title>Les meilleures pubs de Noël ! #3</title>
		<link>http://yannickbourenane.com/preprod/2017/12/28/meilleures-pubs-de-noel-3/</link>
		<pubDate>Wed, 27 Dec 2017 23:01:20 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15439</guid>
		<description></description>
		<content:encoded><![CDATA[Après Intermarché hier, on reste dans les supermarchés avec, cette fois-ci, Plus Supermarkets, une chaîne néerlandaise qui nous livre un spot émouvant et un brin cheesy, la combinaison gagnante pour faire une belle pub de Noël.

https://vimeo.com/245728873

Agence : J. Walter Thompson Amsterdam]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15439</wp:post_id>
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		<wp:comment>
			<wp:comment_id>306415</wp:comment_id>
			<wp:comment_author><![CDATA[Alan Pråvist]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[oceanaeco.aeco@gmail.com]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[188.61.37.51]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-12-28 09:47:46]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-12-28 08:47:46]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est de Pays-Bas, pas de l'Allemagne.
La preuve: https://www.plus.nl/]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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			<wp:comment_id>306416</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[audrey@bedandy.fr]]></wp:comment_author_email>
			<wp:comment_author_url></wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[31.36.217.106]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2017-12-28 19:14:12]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-12-28 18:14:12]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Alan, la chaîne est allemande > https://en.wikipedia.org/wiki/Plus_(supermarket) 
et effectivement ils sont présents aux Pays-Bas. :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[trash]]></wp:comment_approved>
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			<wp:comment_id>306417</wp:comment_id>
			<wp:comment_author><![CDATA[Audrey]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[audrey@bedandy.fr]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2017-12-28 19:27:09]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2017-12-28 18:27:09]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[Bonjour Alan, 
Effectivement, il y a eu une confusion avec la chaîne allemande (https://en.wikipedia.org/wiki/Plus_(supermarket)), je vais modifier ça, merci :)]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
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		<title>Les meilleures pubs de Noël ! #4</title>
		<link>http://yannickbourenane.com/preprod/2017/12/29/meilleures-pubs-de-noel-4/</link>
		<pubDate>Thu, 28 Dec 2017 23:01:17 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15442</guid>
		<description></description>
		<content:encoded><![CDATA[On finit cette série des meilleures pubs de Noël en beauté avec le dernier spot H&amp;M. Le géant suédois du prêt-à-porter nous avait déjà habitué à de superbes courts-métrages et nous impressionne une nouvelle fois avec sa campagne de Noël. Cette année, la marque a fait appel à Nicki Minaj et Jesse Williams, rien que ça, pour nous faire rêver. Tous deux sont les parents d'une petite fille qui réclame une histoire pour l'aider à s'endormir. C'est Jesse Williams qui s'y colle et invente l'histoire du père Noël et de son frère maléfique... un vrai conte de fées moderne et très branché mode.

https://www.youtube.com/watch?time_continue=192&amp;v=2omJBSQcm5g]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15442</wp:post_id>
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		<category domain="post_tag" nicename="noel"><![CDATA[Noël]]></category>
		<category domain="category" nicename="secteurs"><![CDATA[Secteurs]]></category>
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		<title>Zurich : back to basics</title>
		<link>http://yannickbourenane.com/preprod/2018/01/02/zurich-rendre-a-cesar/</link>
		<pubDate>Mon, 01 Jan 2018 23:01:01 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15446</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_zurich.jpg"><img class="alignnone size-full wp-image-15447" src="http://logonews.fr/wp-content/uploads/2017/12/Comparatifs_zurich.jpg" alt="" width="827" height="370" /></a>

On commence cette belle année Logonews avec Zurich ! Ville située au Nord-Est de la Suisse est la plus peuplée du pays et également l’un des centres mondiaux des secteurs banquiers et financiers. Afin de moderniser son image et d’attirer plus de buisinessmen mais aussi surtout de visiteurs, la ville a refait son logo. Il en ressort une création minimale, élégante et efficace.

<!--more-->

En effet, on retrouve ici un logo propre, fonctionnel, dans la pure tradition du «style Suisse » ou « style international ». La typographie est une version retravaillée d’une Helvetica Neue Haas Grotesk. Il gagne en modernité par rapport au précédent logo qui revendiquait également une identité suisse très marquée notamment grâce au bleu et blanc, à la croix suisse et à la baseline « World Class. Swiss Made. ».

En ce qui concerne ce nouveau logo, il aurait pu paraître ennuyeux pour une autre marque toutefois il s’agit de Zurich et l’utilisation de ce style suisse, à la fois pragmatique et moderne, est tout à fait justifiée ici : ce sont eux qui l’ont inventé dans les années 60, cela fait partie de leur patrimoine. Le « World Class. Swiss Made. » n’est plus présent mais s’illustre toujours très bien ici. Cette baseline a été remplacée par la phrase « Welcome to Zürich, Switzerland ». Cela contrebalance avec l’apparente rigueur du logo et lui donne une dimension rassurante et accueillante. On a donc affaire à un logo qui remplit parfaitement sa fonction en toute sobriété.

https://vimeo.com/242580288

La vidéo de présentation du logo

<a href="http://logonews.fr/wp-content/uploads/2018/01/zurich_tourism_business_cards.jpg"><img class="alignnone size-full wp-image-15453" src="http://logonews.fr/wp-content/uploads/2018/01/zurich_tourism_business_cards.jpg" alt="" width="1000" height="667" /></a>

Les business cards

<a href="http://logonews.fr/wp-content/uploads/2018/01/zurich_tourism_brochures.jpg"><img class="alignnone size-full wp-image-15455" src="http://logonews.fr/wp-content/uploads/2018/01/zurich_tourism_brochures.jpg" alt="" width="1000" height="667" /></a>

Les brochures

Agence : Studio Marcus Kraft]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15446</wp:post_id>
		<wp:post_date><![CDATA[2018-01-02 00:01:01]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2018-01-01 23:01:01]]></wp:post_date_gmt>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="category" nicename="changements-de-logos"><![CDATA[Changements de logos]]></category>
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		<category domain="post_tag" nicename="new-logo"><![CDATA[new logo]]></category>
		<category domain="post_tag" nicename="nouveau-logo"><![CDATA[Nouveau logo]]></category>
		<category domain="category" nicename="public"><![CDATA[Public]]></category>
		<category domain="category" nicename="tourisme"><![CDATA[Tourisme]]></category>
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		<category domain="post_tag" nicename="zurich"><![CDATA[Zurich]]></category>
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		<wp:comment>
			<wp:comment_id>306418</wp:comment_id>
			<wp:comment_author><![CDATA[Eric . Graphiste logos]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[hello@ericboudo.fr]]></wp:comment_author_email>
			<wp:comment_author_url>http://ericboudo.fr</wp:comment_author_url>
			<wp:comment_author_IP><![CDATA[92.154.40.79]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2018-01-02 18:48:11]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2018-01-02 17:48:11]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[C'est minimaliste mais efficace, pourquoi pas ...]]></wp:comment_content>
			<wp:comment_approved><![CDATA[1]]></wp:comment_approved>
			<wp:comment_type><![CDATA[]]></wp:comment_type>
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	<item>
		<title>Happy new year!</title>
		<link>http://yannickbourenane.com/preprod/2018/01/01/happy-new-year/</link>
		<pubDate>Sun, 31 Dec 2017 23:01:49 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15451</guid>
		<description></description>
		<content:encoded><![CDATA[Logonews vous souhaite une très belle année, on revient dès demain pour des actualités de logos, en attendant, et c'est cadeaux, voici l'une des pubs les plus réussies pour cette année : les voeux de Black Mirror... Une vision dark et assez effrayante de notre futur mais une maîtrise et une réalisation parfaites... Happy new year!

https://www.youtube.com/watch?v=LjNhW2mR1lM]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15451</wp:post_id>
		<wp:post_date><![CDATA[2018-01-01 00:01:49]]></wp:post_date>
		<wp:post_date_gmt><![CDATA[2017-12-31 23:01:49]]></wp:post_date_gmt>
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		<category domain="post_tag" nicename="bonne-annee"><![CDATA[Bonne année]]></category>
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		<category domain="post_tag" nicename="happy-new-year"><![CDATA[happy new year]]></category>
		<category domain="post_tag" nicename="netflix"><![CDATA[Netflix]]></category>
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		<title>Le logo des Jeux Olympiques de Pékin 2022 enfin dévoilé</title>
		<link>http://yannickbourenane.com/preprod/2018/01/03/logo-jeux-olympiques-de-pekin-2022-enfin-devoile/</link>
		<pubDate>Tue, 02 Jan 2018 23:01:46 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15459</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2018/01/864px-Logo_JO_dhiver_-_Pékin_2022.svg_.png"><img class="alignnone  wp-image-15460" src="http://logonews.fr/wp-content/uploads/2018/01/864px-Logo_JO_dhiver_-_Pékin_2022.svg_.png" alt="" width="341" height="404" /></a>

Pékin sera la ville hôte des JO d’Hiver en 2022 et son logo a été dévoilé tout récemment. Ce dernier s’inscrit dans la tradition des logos de JO et met également en valeur la culture chinoise. Le résultat ? Un mélange efficace.

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En effet, comme toujours, le logo des JO, les 5 cercles de couleurs, sont présents sur ce logo. De la même manière, l’emblème créé pour l’occasion est haut en couleurs et correspond parfaitement à ce qu’on attend d’un logo olympique. Ce même emblème représente un skieur mais est aussi inspiré du caractère chinois 冬 appelé kanji qui désigne l’hiver. Il a été créé pour permettre plusieurs interprétations. C’est très habile car une personne ne connaissant pas les caractères chinois pourrait également faire sa propre interprétation. Selon le communiqué de presse diffusé par l’institution, on peut aussi y voir le dessin des montagnes chinoises et des pistes de ski.

En ce qui concerne la typographie adoptée, elle est directement inspirée de la calligraphie chinoise, elle met une fois de plus en valeur la culture du pays hôte. Le même système graphique a été conservé pour le logo des Paralympiques. Cette fois-ci, l’emblème choisi reprend la forme du caractère chinois飞 qui signifie « voler » et porte en lui la forme d’un fauteuil roulant. Ces deux idées couplées résument l’esprit de dépassement de soi propre aux Jeux Olympiques et Paralympiques. En somme, c’est une réussite pour ces deux logos dynamiques, colorés et porteurs de sens.

<a href="http://logonews.fr/wp-content/uploads/2018/01/2017-12-15-beijing-logo-inside-01.jpg"><img class="alignnone size-full wp-image-15461" src="http://logonews.fr/wp-content/uploads/2018/01/2017-12-15-beijing-logo-inside-01.jpg" alt="" width="2120" height="1365" /></a>]]></content:encoded>
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		<title>La nouvelle fusion Sorbonne Université présente son logo</title>
		<link>http://yannickbourenane.com/preprod/2018/01/04/nouvelle-fusion-sorbonne-universite-presente-logo/</link>
		<pubDate>Wed, 03 Jan 2018 23:01:52 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15464</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2018/01/Sorbonne-après.jpg"><img class="alignnone size-full wp-image-15465" src="http://logonews.fr/wp-content/uploads/2018/01/Sorbonne-après.jpg" alt="" width="495" height="216" /></a>

La Sorbonne Université est issue de la fusion entre les universités Paris-Sorbonne et Pierre et Marie Curie ou UPMC officialisée le 1<sup>er</sup> janvier dernier. Un nouveau logo rassemble donc les deux nouvelles universités. Il en ressort un logo efficace mais qui perd en prestige par rapport au logo de Paris-Sorbonne.

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Ce nouveau logo associe, au sein d’un même emblème, le dôme mythique de la Sorbonne ainsi qu'un « S ». Le dôme symbolise le prestige de l’université française tandis que le « S » est censé représenter le « <em>cheminement vers la connaissance</em> ». On peut également y voir une référence au caducée et donc à l’univers de la médecine et de la santé. C’est là la seule allusion à l’UPMC dans ce logo. Le nom lui-même, Sorbonne Université, privilégie l’institution des frères Sorbon. Peut-être est-ce un choix stratégique qui leur permettrait de miser sur la renommée internationale de la Sorbonne. En ce qui concerne les couleurs, le bleu marine et l'orange ont été choisis et l'orange est remplacé dans les déclinaisons du logo, par le jaune, le bordeaux et le bleu ciel pour illustrer chacune des spécialités de l'Université : lettres, médecine et sciences.

Enfin, selon Eric Bonnet, DGA en charge du Branding et du Design de chez Insign: « <em>Le dôme comme bâtiment ancien au cœur du nouveau logo atteste l’ancrage de Sorbonne Université dans l’histoire, sa pérennité et sa solidité au fil des siècles. Sa puissance s’illustre par ce dôme s’apparentant à un bâtiment dominant. Les sciences, le savoir sont portés par le « S » comme métaphore de l’élévation des esprits. Enfin, la nouvelle signature, « Sorbonne Université, créateurs de futurs depuis 1 257 », incarne l’ambition de continuer à accompagner des générations d’étudiants afin de les préparer aux emplois de demain.</em> »

<a href="http://logonews.fr/wp-content/uploads/2018/01/0001-2.jpg"><img class="alignnone size-full wp-image-15466" src="http://logonews.fr/wp-content/uploads/2018/01/0001-2.jpg" alt="" width="602" height="100" /></a>

Les déclinaisons du nouveau logo

&nbsp;

Agence : Insign]]></content:encoded>
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		<title>C&#039;est vendredi ! Quand Séguéla s&#039;essaie à la création de logo</title>
		<link>http://yannickbourenane.com/preprod/2018/01/05/cest-vendredi-seguela-sessaie-a-creation-de-logo/</link>
		<pubDate>Thu, 04 Jan 2018 23:01:37 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15471</guid>
		<description></description>
		<content:encoded><![CDATA[Quand Jacques Séguéla, sans conteste, l'un des plus grands publicitaires français, s'essaie à la création de logo, c'est intéressant et plutôt insolite, mais quand il choisit la petite station balnéaire de Port-Leucate pour s'essayer à la création graphique, ça devient collector !

<a href="http://logonews.fr/wp-content/uploads/2018/01/michel-py-et-jacques-seguela-presentent-le-logo-des-50-ans_1035325_657x493p.jpeg"><img class="alignnone size-full wp-image-15472" src="http://logonews.fr/wp-content/uploads/2018/01/michel-py-et-jacques-seguela-presentent-le-logo-des-50-ans_1035325_657x493p.jpeg" alt="" width="657" height="493" /></a>

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Séguéla a créé un logo pour les 50 ans de la ville : il est haut en couleur, joyeux et illustre deux enfants à la conquête de la plage. Ce dernier reprend l'ancien logo de Port-Leucate dont la baseline était "Le pays de la liberté" :

<a href="http://logonews.fr/wp-content/uploads/2018/01/port-leucate-50-ans-apres-jacques-seguela-signe-le-nouveau-l_1035327_640x628p.jpg"><img class="alignnone size-full wp-image-15473" src="http://logonews.fr/wp-content/uploads/2018/01/port-leucate-50-ans-apres-jacques-seguela-signe-le-nouveau-l_1035327_640x628p.jpg" alt="" width="640" height="628" /></a>

Le publicitaire explique cet hommage en ces mots :

<span style="color: #444444;"><em>« Si on regarde bien le nouveau logo, il y a la mer, c’est le bleu, il y a la vie, c’est le soleil, il y a le pays de la liberté, ce sont les enfants de l’affiche d’il y a 50 ans. J’ai toujours pensé que cette image était mythique. Cette campagne a été un succès publicitaire fou ! La photo est une photo de Giacobetti, l’un des plus grands photographes français ; il a été le grand photographe de Lui, de Elle, de Marie-Claire, de tous les grands journaux français, il se souvient d’ailleurs très bien de la photo... j’essaierai de l’amener avec moi le jour des 50 ans pour refaire sur place la photo avec deux nouveaux enfants qui vont célébrer les 50 ans à venir de Port-Leucate ! »</em> </span>

<span style="color: #444444;">C'est une réalisation un brin naïve mais qui correspond parfaitement à l'esprit d'insouciance </span><span style="color: #444444;">idéal des vacances d'été. Il exprime comme une envie de faire revivre le rêve des vacances à la mer des années 60-70, avec en bande-son Le Sud de Nino Ferrer... Joyeux anniversaire Port-Leucate ! </span>]]></content:encoded>
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		<wp:post_id>15471</wp:post_id>
		<wp:post_date><![CDATA[2018-01-05 00:01:37]]></wp:post_date>
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			<wp:comment_author><![CDATA[bob]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[triomfe@free.fr]]></wp:comment_author_email>
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			<wp:comment_date><![CDATA[2018-01-05 09:00:05]]></wp:comment_date>
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	<item>
		<title>Archives</title>
		<link>http://yannickbourenane.com/preprod/2013/07/03/archives/</link>
		<pubDate>Wed, 03 Jul 2013 08:37:39 +0000</pubDate>
		<dc:creator><![CDATA[admin]]></dc:creator>
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		<wp:post_id>4166</wp:post_id>
		<wp:post_date><![CDATA[2013-07-03 10:37:39]]></wp:post_date>
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	<item>
		<title>Nouveau logo pour le Grand Chambéry</title>
		<link>http://yannickbourenane.com/preprod/2018/01/08/nouveau-logo-grand-chambery/</link>
		<pubDate>Sun, 07 Jan 2018 23:01:15 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15476</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2018/01/9504_708_Nouveau-logo-Grand-Chambery.png"><img class="alignnone size-full wp-image-15477" src="http://logonews.fr/wp-content/uploads/2018/01/9504_708_Nouveau-logo-Grand-Chambery.png" alt="" width="1000" height="921" /></a>

Depuis le 1<sup>er</sup> janvier 2017, la fusion entre Chambéry métropole et Cœur des Bauges se nomme désormais l’agglomération du Grand Chambéry. Cette agglomération est située dans le département de la Savoie, en région Auvergne – Rhône-Alpes. La fusion s’est tout dernièrement dotée d’un nouveau logo efficace et qui rend hommage à l’identité savoyarde de l’agglomération.

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En effet, ce nouveau logo est chargé en symboles identitaires et hommages à la région. Par exemple, les reliefs représentés sur le haut du logo sont un hommage au piémont de la Chartreuse, à la cluse de Chambéry ainsi qu’au massif des Bauges. On continue dans les clins d’œil à la région avec le choix des couleurs : le rouge et le blanc ont été choisis pour la référence à la Savoie. Il en va de même pour l’étoile qui fait partie du blason de la ville de Chambéry et qui rappelle notamment les Alpes. En ce qui concerne le choix de la typographie, on a affaire à une typographie bâton en bold et haut de casse pour « Grand Chambéry ». Cela donne de l’impact et du poids à la nouvelle agglomération qui a besoin de se légitimer et d’emporter l’adhésion de tous, notamment des indécis qui n’avaient pas voté pour ce nom ou de ceux qui n’étaient pas favorables à la fusion de Chambéry métropole et de Cœur des Bauges. D’un point de vue plus pratique, la typographie en haut de casse permet au logo d’être lisible même en petite taille sur les papiers officiels.

Enfin, la mention « l’agglomération », en bas de casse, rappelle le caractère officiel de la fusion et la légitime une nouvelle fois. En somme, c’est une belle réalisation impactante et qui se réapproprie avec succès les codes visuels de ses territoires.

Vidéo de présentation du logo

https://vimeo.com/247329464]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15476</wp:post_id>
		<wp:post_date><![CDATA[2018-01-08 00:01:15]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<category domain="post_tag" nicename="collectivites"><![CDATA[collectivités]]></category>
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		<category domain="category" nicename="politique"><![CDATA[Politique]]></category>
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			<wp:comment_id>306420</wp:comment_id>
			<wp:comment_author><![CDATA[Appolo]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[Packot@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[82.246.183.162]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2018-01-09 23:09:57]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2018-01-09 22:09:57]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA[On dirait quand même que le haut est dû à un détourage approximatif, étrange...]]></wp:comment_content>
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	<item>
		<title>F1 : Alfa revient dans la course</title>
		<link>http://yannickbourenane.com/preprod/2018/01/09/f1-alfa-revient-course/</link>
		<pubDate>Mon, 08 Jan 2018 23:01:55 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15480</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2018/01/Alfa-Romeo-Sauber.jpg"><img class="alignnone size-full wp-image-15481" src="http://logonews.fr/wp-content/uploads/2018/01/Alfa-Romeo-Sauber.jpg" alt="" width="750" height="525" /></a>

L’écurie Sauber est une écurie suisse de F1 et elle s’est récemment alliée à Alfa Romeo. C’est la première fois depuis 1985 que le constructeur revient sur la scène F1. Le partenariat donne naissance à un nouveau nom : l’écurie s’appellera désormais Alfa Romeo Sauber F1 Team, ainsi qu’à un nouveau logo. Ce dernier mise sur la sobriété ainsi que la notoriété du constructeur italien en intégrant son propre logo.
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En effet, on a ici affaire à un logo simple et efficace, sans fioritures. Les couleurs choisies sont le rouge, qui évoque les voitures de course italienne et la vitesse, ainsi que le blanc. Il permet un confort de lecture grâce au contraste avec le rouge et tempère le trop plein d’énergie apporté par cette même couleur. La voiture qui naîtra de cette collaboration portera sûrement haut ces deux couleurs comme la grande majorité des Alfa Romeo F1 avant elle. Par ailleurs, la typographie adoptée, très proche d'une Helvetica, est moderne et adaptée à une utilisation digitale. De la même manière, le logo d’Alfa Romeo apparaît en version flat design, comme nombre d’autres constructeurs l’ont fait récemment. Avec ce partenariat, Alfa Romeo cherche donc à s’imposer comme un constructeur à la page et performant, capable de mettre sa technique au service des plus grandes courses automobiles.

&nbsp;]]></content:encoded>
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		<wp:post_date><![CDATA[2018-01-09 00:01:55]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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			<wp:comment_id>306421</wp:comment_id>
			<wp:comment_author><![CDATA[itti]]></wp:comment_author>
			<wp:comment_author_email><![CDATA[itti5962@gmail.com]]></wp:comment_author_email>
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			<wp:comment_author_IP><![CDATA[86.73.171.223]]></wp:comment_author_IP>
			<wp:comment_date><![CDATA[2018-01-09 13:37:20]]></wp:comment_date>
			<wp:comment_date_gmt><![CDATA[2018-01-09 12:37:20]]></wp:comment_date_gmt>
			<wp:comment_content><![CDATA["la typographie adoptée, très proche d’une Helvetica, est moderne et adaptée à une utilisation digitale." Ben c'est de l'Arial ils ne se sont pas foulés!]]></wp:comment_content>
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	<item>
		<title>Le RSI devient la Sécurité Sociale Indépendants</title>
		<link>http://yannickbourenane.com/preprod/2018/01/10/rsi-devient-securite-sociale-independants/</link>
		<pubDate>Tue, 09 Jan 2018 23:01:13 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15483</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://logonews.fr/wp-content/uploads/2018/01/Comparatifs_RSI.jpg"><img class="alignnone size-full wp-image-15484" src="http://logonews.fr/wp-content/uploads/2018/01/Comparatifs_RSI.jpg" alt="" width="827" height="370" /></a>

Depuis le 1<sup>er</sup> janvier 2018, le RSI ou Régime Social des Indépendants est officiellement devenu la Sécurité Sociale Indépendants. Cette dernière sera pleinement intégrée au régime général de la sécurité sociale d’ici 2020. Mais, avant cela, nouveau nom dit également nouveau logo et si l’ancien logo manquait de modernité, il avait le mérite d’avoir une personnalité marquée ce qui n’est pas le cas de la toute nouvelle identité de la SSI.

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Ce nouveau logo est simplissime, exit les fioritures et le bonhomme du logo du RSI qui ajoutait une dimension plus humaine à l’institution, le logo adopté fait dans la sobriété. L’ancien code couleur du RSI a été abandonné au profit du bleu et blanc. Une autre version, présente notamment sur le site internet du nouvel organisme, existe en bordeaux et en blanc. Du côté de la typographie, celle choisie n’est peut-être pas la meilleure option, elle pourrait rappeler lettres qu’on nous donne à lire chez l’ophtalmologue, notamment à cause de la variation de leur espacement. De plus, la forme du « S » n’est pas des plus esthétiques. En matière de logos, la tendance est, certes, à la simplification mais cette création aurait gagné à avoir plus de modernité et plus de personnalité.

&nbsp;

&nbsp;]]></content:encoded>
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		<wp:post_id>15483</wp:post_id>
		<wp:post_date><![CDATA[2018-01-10 00:01:13]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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		<title>Kunst Musikk Design : Un condensé de création</title>
		<link>http://yannickbourenane.com/preprod/2018/01/11/kunst-musikk-design-condense-de-creation/</link>
		<pubDate>Wed, 10 Jan 2018 23:01:45 +0000</pubDate>
		<dc:creator><![CDATA[Audrey]]></dc:creator>
		<guid isPermaLink="false">http://logonews.fr/?p=15486</guid>
		<description></description>
		<content:encoded><![CDATA[<a href="http://yannickbourenane.com/preprod/wp-content/uploads/2018/01/Comparatifs_KUNST.jpg"><img class="alignnone size-full wp-image-15487" src="http://yannickbourenane.com/preprod/wp-content/uploads/2018/01/Comparatifs_KUNST.jpg" alt="" width="827" height="370" /></a>

En 2017, en Norvège, la Bergen Academy of Design et la Grieg Academy of Music ont fusionné. Cette fusion créatrice a donné naissance à la KMD (Kunst Musikk Design), ou, en anglais, la Faculty of Fine Arts, Music and Design at University of Bergen. Pour la représenter, il lui fallait une identité visuelle capable d'illustrer l’ampleur du dynamisme artistique qui y vit. Il en résulte un beau logo, très fonctionnel et impactant à la fois.

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Dans ce logo, les lettres s’entrechoquent comme pour montrer l’imbrication des arts entre eux et l’absence de limite dans la création. Elle joue sur la compression, à l'image d'une oeuvre de César. C’est une réalisation unique, qui interpelle de par son caractère atypique. Elle joue alors son rôle et attire ainsi l’attention sur la nouvelle faculté récemment créée. Le logo mise tout sur sa typographie et son agencement. La typographie choisie est une Galaxie Polaris créée par le collectif de fonderies Village. De plus, ce logo est modulable et s’adapte à de nombreux supports de sorte à ce que ses applications soient très réussies. C’est une création osée, d'inspiration post-moderne et rafraîchissante face à une multitude d’identités visuelles actuelles trop sages ou ennuyeuses.

Uniform, l’agence à l’origine de la création de cette identité l’explique en ces mots : « <em>La nouvelle identité visuelle est basée sur le concept de "Voltage Field" (ou champ de haute tension). Cela a été interprété par le fait que le terme dans le domaine de l'art (art, musique et design) forme un chaos inhérent dans un système de logo vibrant et dynamique. Les versions de logo se développent et se transforment d'une position rétractée et sûre, pour être claires et puissantes. L'identité transmet la nature même de la faculté créatrice - un porteur du chaos avec l'imprévisibilité et la friction. </em>»

Vidéos de présentation du logo :

http://www.vimeo.com/204533772

http://www.youtube.com/watch?v=Atx6vLBGhEA

<a href="http://logonews.fr/wp-content/uploads/2018/01/fakultet_kunst_musikk_design_logo_extension.png"><img class="alignnone size-full wp-image-15489" src="http://logonews.fr/wp-content/uploads/2018/01/fakultet_kunst_musikk_design_logo_extension.png" alt="" width="1600" height="1483" /></a>

Les différents degrés de compression du logo

<a href="http://logonews.fr/wp-content/uploads/2018/01/2_Inngang_A_2-1.jpg"><img class="alignnone size-full wp-image-15496" src="http://logonews.fr/wp-content/uploads/2018/01/2_Inngang_A_2-1.jpg" alt="" width="1440" height="900" /></a>

<a href="http://logonews.fr/wp-content/uploads/2018/01/8_Etasjenummer_2.jpg"><img class="alignnone size-full wp-image-15497" src="http://logonews.fr/wp-content/uploads/2018/01/8_Etasjenummer_2.jpg" alt="" width="1440" height="900" /></a>

Le bâtiment

<a href="http://logonews.fr/wp-content/uploads/2018/01/KMD_Mocks_Postalt2.jpg"><img class="alignnone size-full wp-image-15488" src="http://logonews.fr/wp-content/uploads/2018/01/KMD_Mocks_Postalt2.jpg" alt="" width="1440" height="900" /></a>

<a href="http://logonews.fr/wp-content/uploads/2018/01/KMD_Mocks_Brosjyrer1.jpg"><img class="alignnone size-full wp-image-15490" src="http://logonews.fr/wp-content/uploads/2018/01/KMD_Mocks_Brosjyrer1.jpg" alt="" width="1440" height="900" /></a>

<a href="http://logonews.fr/wp-content/uploads/2018/01/KMD_Mocks_Litenbok.jpg"><img class="alignnone size-full wp-image-15491" src="http://logonews.fr/wp-content/uploads/2018/01/KMD_Mocks_Litenbok.jpg" alt="" width="1440" height="900" /></a>

Papeterie et brochures

<a href="http://logonews.fr/wp-content/uploads/2018/01/KMD_Mocks_Linjal.jpg"><img class="alignnone size-full wp-image-15494" src="http://logonews.fr/wp-content/uploads/2018/01/KMD_Mocks_Linjal.jpg" alt="" width="1440" height="900" /></a>

Règle pour voir le monde avec les yeux de la KMD

<a href="http://logonews.fr/wp-content/uploads/2018/01/KMD_Mocks_Tote.jpg"><img class="alignnone size-full wp-image-15492" src="http://logonews.fr/wp-content/uploads/2018/01/KMD_Mocks_Tote.jpg" alt="" width="1440" height="900" /></a>

Tote bags

<a href="http://logonews.fr/wp-content/uploads/2018/01/KMD_Mocks_Nokkelband-2.jpg"><img class="alignnone size-full wp-image-15493" src="http://logonews.fr/wp-content/uploads/2018/01/KMD_Mocks_Nokkelband-2.jpg" alt="" width="1440" height="900" /></a>

Tours du cou

Agence : Uniform]]></content:encoded>
		<excerpt:encoded><![CDATA[]]></excerpt:encoded>
		<wp:post_id>15486</wp:post_id>
		<wp:post_date><![CDATA[2018-01-11 00:01:45]]></wp:post_date>
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		<category domain="category" nicename="actualite-des-logos"><![CDATA[Actualité des logos]]></category>
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